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I ilSTQRY CENTER
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NEW LEADS
TRADE TIPS
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Published Weekly by San Francisco Chamber of Commerce A^o '
X'OLUMK XX
JANUARY 1. 1930
•i - 1 » n >
^
UMBER 1
President Newhall Reviews Progress of
Chamber ^s Activities During Past Year
C. of C. Group
To Stimulate
Local Market
Retail Stores and
Apparel Factories on
Neu) Committee
j\ SPECIAL ii-tail stoic
/vL wnmcn's wear niniiu
/ — Vl facturers liaison
-^ -^ committee to study
ways and means of stimulating
tlie sale of San Francisco-made
goods, was announced this
week by President Aimer M.
Newhall of the Chamber of
Commerce. The committee is
the outgrowth of a meeting of
retail store buyers and manu-
facturers of women's wear
called early in the month by
the commerce body's Domestic
Trade Bureau to discuss the
policies of the stores relative to
the purchase of locally made
goods.
Following recommendations
of the buyer-manufacturer
meeting, the committee will
formulate a policy for relations
between the stores and the
manufacturers, which policy
will be submitted at an early
date for the approval of the
two commercial groups. Other
matters suggested for the com-
mittee's consideration include
suggesting a store budget for
a mininiuDi of goods "which
will be purchased locally and a
means whereby the stores may
assist the factories to improve
the quality of their products.
In order that buyers may in-
spect goods efficiently, a pro-
cedure will be formulated
whereby regular days will be
set aside by the factories and
the stores for the showing and
purchase of goods.
Those appointed on the tnim-
mittee to extend the markets
for local products include the
following: Herbert Kloesser of
liloesser-Heyueinami, chairman
of the Chamber's Domestic
Trade t^onunittee and represen-
tative of the Chamber of Com-
merce on the new committee;
R. P. Connally of The Em-
porium, and P. T. Burtis of
Hale Bros., representing the
retail stores; Mrs. E. Dexter
[ continued on page 4 ]
Chamber Invites Mexico's
President-Elect to S.F,
P
HESIUENT-ELECT PASCUAL ORTIZ RUBIO of
Mexico is expected to visit California before returning
to his native country, according to a telegram re-
ceived from Washington, Monday.
D. H. Hughes of the San Francisco Chamber of Commerce
on Saturday presented the invitation of Governor C. C. Young
to President-elect Rubio and at the same time extended the
joint invitation of the California State, tlie Los Angeles and
the San Francisco Chambers of Commerce. Later the Presi-
dent-elect expressed his great appreciation of the invitations
and said that he is giving consideration to a visit to Califor-
nia and the coast cities.
.\rter being received with great honors by President Hoover
and other oflleials in Washington, President-elect Rubio and
his party left the National Capital on a special train, follow-
ing a personal call from President Hoover and Allan Hoover
at the Mexican Embassy. The party will stop at Buffalo for
several days and is expected to visit several middle west
cities. It will be dermitely decided within a few days
whether Ridiio will come to San Francisco or not. In the
meantime, however, tentative plans for a big welcome to the
Mexican party arc being discussed Lj officials of Uie Cham-
ber of Commerce.
1929 Was Record Breaker
In Nation's Foreign Trade
By WILLIAM L. COOPER, Director
Bureau of Foreign and Domestic Commerce
THI-; year 1929 was a rec-
ord breaker in our for-
eign trade, both exports
and imports showing an
increase over the preceding
year, and reaching totals
which, when adjustment is
made for changes in the buy-
ing power of money, decidedly
surpass any attained even dur-
ing the war and the inunediate
post-war boom. This gratify-
ing result was not brought
about by any temporary causes.
It marks the continuanee of a
movement practically unbrok-
en since' 1921 and 1922. This
movement reflects the steadily
growiin; efficiency of American
industiy in production and of
American merchants in push-
ing sales. It also indicates the
high ;iiid advancing buying
power of the people with the
conseiiueiit increasing demand
for those raw materials and
foodstijlfs, many of a luxury
or semi-luxury character,
which our own country is un-
able to produce at all, or only
in insufficient quantities.
Just how much the foreign
trade of 1929 surpassed that of
the year before is not known
at this writing. If December
shows the same figures as that
montit did in 1928, our total
exports will amount to about
$5,300,000,000, or between 3 and
1 per cent more than during
the preceding year, and our im-
ports to about $4,450,000,000, an
increase of 8 per cent.
Imports have increased more
than exports, therefore, the
balance of commodity trade in
faViir of the United States was
.somewhat less than in 1928. It
was still very large, however,
somewhere between .$800,000,000
and $900,000,000 in value. Not-
withstanding this excess of ex-
ports, there was a very con-
siderable influx of gold during
the year, in sharp contrast with
the large net gold export in
1928. There was, liowever, a net
[ continued on page 2 ]
Six MAJOR Projects of
Outstanding Importance in
Community Development
EVIEWING briefly a few of the activities that have
engaged the attention of the Chamber during the
year just closed, President Aimer M. Newhall ad-
dressed the following New Year message to the member-
ship yesterday:
December Slat, 1929.
FELLOW MEMBERS OF THE SAN FRANCISCO
CHAMBER OF COMMERCE:
As the year 1929 draws to a close, it becomes my pleasant dnty
to report the progress made on a few of the project* with which
we have been actively engaged during the past few months:
1. THE AROUND THE PACIFIC GOOD-WILL CRUISE wa»
completed upon the return of the S. S. MALOLO on December
21st. This cruise is one of the outstanding achievements of the
Chamber, and has established San Francisco's leadership in
Pacific trade.
2. THE COMMITTEE OF "49" has been formed through the
joint efforts of all the Chambers of Commerce in the nine
counties surrounding San Francisco Bay to promote unity of
action on common problems among the communitiea of this
Metropolitan Area.
:j. .\RMY AIR BASES. The Chamber gave leadership to the
Committee that was successful in locating the site of the two-
million-dollar army air base at Alameda, and the five-million-
dollar army bombing squadron base in Marin County.
4. NAVY DIRIGIBLE BASE. A vigorous fight is being carried
on with the co-operation of the Junior Chamber of Commerce
and the commercial organizations of the entire Bay District to
locate the five-million-dollar navy dirigible base at Sunnyvale.
5. CONSOLIDATION OF SAN FRANCISCO AND SAN MATEO
COUNTIES. One of the outstanding accomplishments has been
the movement led and financed by the Chamber to study the
organic relation of San Francisco to San Mateo County.
6. GREAT NORTHERN-WESTERN PACIFIC CONNECTION.
The Chamber is continuing its effort to secure the entrance into
northern California of the Great Northern Railroad — a new-
transcontinental connection for San Francisco.
The San Francisco Chamber of Commerce has been faithful
to the original purposes expressed at the foundation of the or-
ganization in 1850:
dvance, foster and encourage
;ommorce and industry, and
promote the public and commercial welfare and interest of the
City and County of San Francisco, the State of California, and
he Pacific Coast," and looks forward to 1930 with a firm deter-
nination to carry them on aggressively.
May I take this opportunity of wishing you all a Very Happy
ind Prosperous New Year-
Respectfully submitted,
ALMER M. NEWHALL, Prceident.
ies shall b<
foreign tr
oosTou'eaj u'ES
ta'j TTon o ■
SAN FRANCISCO BUSINESS
JANUARY 1, 1930
Publishrd weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1!»20, at the Post Of lice, San Francisco, Calirornia, under the Act of March 3, 1879.
Foreign TRADE 1 IxS Domestic
Inquiries concerning these opportunities should be made to the Foreign Trade Department
of the San Francisco Chamber of Commerce, DA venport 5000, list numbers being given.
Foreign Trade Tips
16096 — Dried VeEetables.
Stockholm. Sweden. Firm is
interested in importing from
California the following vege-
tables, dried: cauliflower, curly
green kale, tomatoes, spinach,
parsnips, Jerusalem artichokes,
etc.
16097 — General Agent. Prunes.
Saint-Louses, France. Party
wishes to secure the agency for
France of a concern handling
dried prunes.
1.6098 — Mushrooms.
Paris, France. Company is
oflfering mushrooms in great
quantities.
16099— Kepresentation.
Paris, France. Well estab-
lished Arm wishis to represent
California manufacturers who
want their products introduced
in the French market.
17000— Psyllium Seeds, Star
Aniseeds. Chillies. Orris
Roots.
Marseille, France. Company
is inquiring for the names of
wholesale dealers' in Psyllium
seeds, star aniseeds, chillies,
and orris roots.
17001 — Agencies.
Vienna, .\ustria. Organiza-
tion is seeking the names of
Sail Francisco Arms interested
in taking agencies for Austrian
companies.
17002 — Razor Blades.
.San I'nmcisco, Calif. Swiss
manufacturer of safety razor
blades wants to get in touch
with manufacturers and im-
porters of this commodity.
F'urther information may be
obtained in San Francisco.
17003 — Canned and Fresh
Fruits, Fresh Vegetables.
Alexandria, Ea.vpt. Company
wishes to obtain the represen-
tation of a firm exporting
canned and fresh fruits, and
fresh vegetables. References on
nie.
17004— Tangle (Seaweed)
Powder.
Hakodate, Japan. Party wish-
es to communicate with im-
porters of s(;i\\eed products.
17005 — Advertising Novelties.
Osaka, Japan. (Company
manufacturing a cane pen-
liolder, sample oi which is on
llle, for advertising purposes,
Wants to communicatr with im-
porters of advertising novel-
ties. They also wish to import
to Japan all kinds of advertis-
ing novelties.
17006— Coffee.
Tanganyika, British F^ast
Africa. Party desires to get in
touch with firms handling cof-
fee, also inquiries for local
prices.
17007— Preserved Fruits.
Mananjary, Madagascar.
Firm sijecializing in fruits
wants to learn the names of ex-
ptirters and packers of Califor-
nia fruits preserved In syrup.
1700K— Hand-Made Em-
broideries.
Mayaguez, Porto Rico. Manu-
facturer of hand-made cm-
broideries is seeking connec-
tions with importers and
wholesalers of this commodity.
Local reference.
17009 — Silks.
San Lorenzo, Honduras. Silk
merchant desires to import
.\merican silks.
17010 — Dried Fruits Agency.
Kingston, Jamaica. Commis-
sion agency house is seeking a
onncction with an exporter of
tried fruits.
170II— Lumber.
Guatemala City, Quatemala.
Exporting firm wants to con-
tact importers of lumber.
17012— Bananas.
Panama, Panama. Exporter
of fresh bananas desires to
make connections with a local
lirm. He is able to ship as much
as 10,000 sterns per shipment.
17013 — Sporting Goods.
Hcrmosillo, .Sonora, Mexico.
Government official is in the
market for recreation equip-
ment for school children. He
requests that sporting goods
dealers send their catalogues
with prices.
17014 — General Representation.
La Piedad, Mich., Mexico.
Party desires to represent
manufacturers of fabrics, hats,
pewterware, hardware, jew-
elry, perfume, and fine gro-
cei-ies.
17015— Beans.
Saltillo, Coah., Mexico. Party
is asking for names of mer-
chants selling beans, princi-
pally Chinese beans and other
imported beans.
17016 — Coffee Representation.
Sao Paulo, Brazil. An asso-
ciation of coffee producers
wants to contact a Arm inter-
ested in representing them in
California.
17017 — Representation.
Antofagasta, Chile. Party
desires to represent houses
handling the following: rice,
canned salmon, cottonseed oil,
soya bean oil, canned sardines
17018 — Representation.
New York, New York. Repre-
sentative of a company witli
offices in Lima, Peru, Santiago,
(^hile, and I^anama City, is in
New York for the purpose of
getting in touch with firms in-
terested in being represented
in the above mentioned cities
I'liey are interested in the fol-
lowing commodities: canned
Irnits, fish, and vegetables,
caiiTud milk, fresh fruits
novdties, pharmaceutical prod-
ucts, oement, fabrics, moving
picluii' films, etc.
17019— Alaskan Native
Products.
Juneau, Alaska. Party wants
to get in touch with companies
handling articles made by
Alaskan natives, such as moc-
casins, dolls, handbags, made
of hairseal, or totem poles of
.'Vlaska yellow cedar, as well as
other native made articles.
Domestic Trade Tips
D-3362— Salesman.
New York, New York. Manu-
facturers of boys' wash and
cloth suits, and lumberjacks
for the retail trade are seeking
a representative for the west
coast territory. Must be famil-
with retail department store
trade and travel through Cali-
fornia.
D-3363 — Representation.
Cranford, N. J. Party wants
to repi-esent two or three manu-
facturers on exclusive agency
rights in the New York terri-
tory. He is also in a position
to develop sales in foreign
countries. He is familiar with
conditions and customs, and
has connections, in the F'ar
East.
D-3364— Electrical Clock Parts.
San Francisco, Calif. Local
firm is in the market for 30,000
tin-inch dials for electric
clocks, 30,000 one-thirtieth
horsepower electric motors,
and .30,000 reduction gears.
United States
Shipping Board
Tlie United States Shipping
Board has suspended its order
of December 4 in which the so-
called "split-delivery" method
of shipping was declared il-
legal and ordered stopped Jan-
uary 4, 1930. Yesterday, Mr.
Seth Mann, manager of the
Traffic Department of the
Chamber of Commerce, re-
ceived a copy of the new order
by the board, which bears the
date of December 20.
Suspension was ordered as
the result of applications being
llled by the Isthmian Steam-
ship Lines and the Argonaut
Steamship Line for rehearing
and argument.
The original complaint to
abolish "split-delivery" was
filed by tlie Associated Jobbers
and Manufacturers versus the
American-Hawaiian Steamship
C<i. ct al, and alleged that the
practice of "split-delivery" was
carried on in shipments from
Atlantic to between two and six
Pacific Coast ports at the same
rates as were charged on other
carload shipments delivered al-
toKither at one port.
The San Francisco Chamber
of Commerce with other organ-
izations intervened in behalf
of complainant for the abolish-
ment of the "split-delivery"
practice, and Mr. Manne tried
the case for the complainant.
The steamship lines askmg
for a suspension of the order of
December 4 are owned by the
— ^San Francisco Business'
1929 Was Record Breaker
In Nation's Foreign Trade
[ continued from page 1 ]
export of gold during Novcm-
ber and December.
The gain in export trade for
U129 was ctuillned, in the main,
to the first four months of the
year, during which our foreign
sales were nearly $300,000,000
greater than in the corres-
ponding months of 1928. The
remaining eight months show-
ed either less increase or an
actual decrease as compared
with 1928.
As in most recent years the
most conspicuous feature of the
trade of 1929 was the expansion
in the exports of the products
of our factories. For the year
as a whole, the foreign sales of
semi-manufactured and finish-
ed manufactures (the latter
by far the larger group) were
in the neighborhood of .$3,250,-
000,000. This means a gain of
approximately $300,000,000 or
10 per cent over 1928. Year by
year American manufactures
have been growing in popular-
ity in foreign markets. The
total for 1929 was 80 or 90 per-
cent greater than that for 1922,
only seven years ago, and
nearly 200 per cent greater than
in the average year of the im-
mediate pre-war period, after
allowing for the higher level of
prices. The United States now
leads the world as an exporter
of factory products. Finished
manufactures, which before
the war represented only about
three-tenths of our exports, are
now half of the much larger
total. The importance of this
huge exportation of manufac-
tured goods as a stabilizer of
industry and employment is
obviously very great.
Nearly every important class
of manufactured goods was ex-
ported to a greater value in
1929 than in 1028, and for most
of them the 1929 figures, when
adjustment is made for the fact
tliat prices are lower than dur-
ing the war period, were the
highest ever reported. As com-
pared with the preceduig year,
increases appeared in our for-
eign sales of cotton manufac-
tures, lumber, advanced manu-
factures of wood, paper manu-
factures, gasoline, heavy iron
and steel and also the more ad-
vanced products of iron and
.steel, machinery, automobiles,
chemicals, and numerous other
articles. Exportation of ma-
chinery reached the enormous
total of more than $000,000,000,
making this, next to raw cot-
ton, the largest item in the list.
.Macliijiery exports were aboul
20 per cent greater in value
than 1928. I-ixports of automo-
biles also reached the record
total of more than .*!550,000,000
with an increase of 10 per cent,
notwithstanding that toward
the close of the year the for-
eign sales were somewhat less
than in the corresponding
months of 1928. A high per-
centage of gain, namely 12 per
cent, was shown ijy the heavy
iron and steel products.
The increase in value of the
exports of the products above
mentioned were in all cases due
chiefly, if not wholly, to larger
quantities shipped. Tliere was
liltle or no advance in unit
prices, .\mong the semi-manu-
factured commodities, how-
ever, the conspicuous increase
in foreign sales of copper
occurred despite some decline
in the quantities sold, the unit
price, under strong world de-
mand, having risen materially.
Largely because of reduced
exports of cotton and tobacco,
the total value of agricultural
exports in 1929 wns somewhat
less than in 1928. Foreign sales
of foodstuffs, which, with cot-
ton and tobacco, make up the
great bulk of the agricultural
cxj^orts, showed, in the aggre-
gate, little change in 1929 as
compared with 1928, some d -
crease in wheat and a marked
decline in barley and rye being
offset by increased exports of
meat products, corn and fnits
and nuts. The gains in fore;gn
sales of meats and lard, whii-!.
appear both in quantities and
values, arc in gratifying con-
trast with the general down-
ward tendency of other recent
years.
The statistics of import tradi
in the last three or foiw years
have been much afferf'-d l>y
price variations. Thus, in 1925
and 1926, rubber prices = ^.red,
bringing up decidedly tio total
value of all imports. Si*"' ? t'' j'
time rubber has dropped
greatly in price, and notwith-
standing steadily increasing
quantities, the value of rubber
imports has fallen off. There
has been on the whole a down-
ward tendency in the prices of
other major commodities such
as coffee, silk, sugar and tin.
In contrast with an increase of
7 or .S per cent in the value of
imports in 1929, it is likely
that Ihe quantitative indexes,
when finally worked out, will
show a gain of at least one-
sixlli over 1928. F'urthermore,
wliih- Hh- value of imports in
r.l2ll was approximately the
[ continued on page 4 ]
U. S. Steel Cxirporalion. The
"split-delivery" provision was
published in their tariffs and
later adopted by other inter-
coastal companies for com-
petitive reasons, said Mr. Mann,
llie principle of "split-deliv-
ery" was declared by other in-
tercoastal carriers to be un-
sound, added Mr. Mann, who
pointed out that the "split-
delivery" applied only to west-
liouinl and not eastbound
freight.
Merchants and manufactur-
( IS of the Pacific Coast were
jubilant over the board's action
of December 4. and many of
them expressed surprise upon
learning that the board had
suspended indefinitely that or-
der, and the Chamber of Com-
merce and other organizations
forwarded immediately to the
Shipping Board an answer to
the applications of the Isthmian
ami the Argonaut lines and
asked for a rehearing.
January 1, 1930^-
LEADS/«rNEW BUSINESS
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Advertisins — Fiancls W.
O'Connor, dc Young Bldg.
Asaociatlon — Waterfront
Employers' Union, 25C Mission.
Attorheya — Kirlibride, Wil-
son & Rrooks, 220 Montgomery;
\V. c:. (J. McDonnell, 582 Market.
Auto Service — Case Used
Uody Sliop, yOl Golden Gate
Ave. to 070 Turk.
Bakery — Forest Hill Bake
SlKip, 408 Dewey Blvd.
Beauty Parlor — Grace &
Marie, 106 Sutter.
Bonds — International Bond
Co., 68 Post.
Cleaners — El Patio Cleaners
& Dyers, 305 HolTmau.
Clubs — Golden Gate Kennel
Club, 700 Market; Hottentot
Club, 300 Fell; Rio Del Mar
Country Club, 235 Montgomery
to de Young Bldg.
Contractors — Richard J.
O'Brien, Alexander Bldg. lo 600
Busli; F. R. Siegrist (general),
093 to 604 Mission; United
Building Construction Co., 321
to 325 Bush.
Dentists — Dr. Herbert S.
Bibbero, 323 Geary to 450 Sut-
ter; Dr. I. A. Feldman, 1295
Golden Gate Ave. to 1720 O'Far-
Deteetive Agency — Jerome
Detective Service Co., 321 to
325 Bu:ih.
Drum — Lewin Drug Co., 500
Geary.
■^ll-ctrical — B-L Electric
Mi'g. Co., 274 Brannan; Coluni'
bia Electric Co., 2121 Chest-
nut; Jamson Electric Co., 274
Brannan.
Fertilizers — Shclton
Buttery and Filbert to 1203 Bat-
ler> .
Fixinrfa ■ I A. Hufschmidt
Mi'g. Co. (ligiil), 476 Hayes to
3211 Mission.
Grocers -- Smith's Grocery,
1820 Clay. T,ade Well Food
Stores, 3'2 'A : Portal.
House Cleaning — Jap House
Cleaning Co., 2929 to 112 Cle-
ment.
Insurance — George Irwin,
938 Geary to 1045 Post.
Investments — ■ United Air-
craft Investment Corp., 68 Post.
Laboratory — Rideway F.
Smith, 450 Suiter.
Laundry — Sing Lee Laun-
diy, 769 Vallejo to 541 Frank-
lin.
Library — Monadnock Cir-
culating Library, 681 Market.
Lumber — W. R. Sayre Lum-
Ijer Co., Inc., 1 Montgomery to
582 Market.
Machine Tools & Supplies —
F. O. Stallman, 451 to 2168 Fol-
som.
Market — Civic Meat Market
1704 Fillmore.
Music — Allen Robert School
of Music, 935 Market.
Paving — San Francisco Pav-
ing Co., 693 Sutter.
Photographers — Babyland
Studios, 833 Market.
Real Estate — .\ssociated Real
Estate Corp., 321 to .325 Bush;
Albert J. Miller, 209 Post;
William S. Romano, 2385 20th
Ave. to 907 Taraval. I
Restaurants — H. Wm. Berg-
eiuist, 1805 llaight; Jose Guz-
man, 1308 Fillmore; G. Slanlch,
987 Embarcadero; Welbel's
ColTee & Sandwich Shop, 240
Securities — Founders Gen-
eral Corp., Ill Sutter.
Service Station — Ingleside
Service Station, 1301 Ocean.
Shoes — Karl's Kustom Made
Shoe Co., 2310 Mission.
Show Cards — W. D. Miller,
1802 Geary.
Upholster — Decorative Fur-
nishers, 141 Masen.
Vegetables — John Tripoli,
1383 Underwood.
Wire — American Insulated
Wire Corp., 274 Branna.
Miscellaneous — Coscio Rocky,
424 Kearny to 811 Greenwich;
Inca Mfg. Corp., 274 Brannan;
K's Service Co., 425 Hyde to 781
(ieary; Dr. C. S. Maguire, 281
Page; Marie's Smart Shop,
1182A Market; Mission & 6th St.
Auto Exchange, 1014 Mission;
Pines Winter Front Co., dlstr.,
116 Van Ness Ave.; Neilc Rey
Laboratories, Ltd., Fairmont
Hotel.
Transcontinental Freight
Bureau Docket
The subjects listed will be
considered by the Standing
Rate Committee of tlie Trans-
continental Freight Bureau not
earlier than January 9. Full
information concerning the
subjects listed may be had
upon intiuiry at the office of
the Traffic Bureau, San Fran-
cisco Chamber of Commerce:
Docket No. 10636, grapes, CL,
eastbound; 10637, frozen
shrimp, for export to Hawaiian
Islands, CL, westbound; 10038,
fire brick, clay products, etc.,
CL, westbound; 10639, freight
automobiles and parts, freight
automobile bodies, self-pro-
pelled fire fighting apparatus,
for export, CL, westbound;
10640, freight automobiles and
parts, boxed, and automobile
chassis and parts, boxed for ex-
port, CL, westbound; 10641, ap-
plication of rates from Ten-
nessee Central Ry. stations east
of Lebanon, Tenn.; 10642, sheep
jkins, dried, imported, CL, east-
bound; 10643, iron or steel an-
chors, anchor plates, bridging,
clamps, clips, hangers or
screed chairs in mixed carloads
with iron or steel beams, CL,
westbound; 10644, infusorial
earth, CL, eastbound, minimum
weight; 10645, roofing, or build-
ing, paving or roofing mate-
rial, CL, westbound; 10040,
sulphur (not refined or manu-
factured), CL, westbound;
10647, prepared mustard sauce
in mixed carloads with spices
and flavoring extracts, east-
bound; 10648, vision tone ma-
chines (combination radio,
phonograpli, moving picture
device containing a vitaphone,
movietone or talkie device, all
contained in one cabinet and
interrelated one to the other),
LCL and CL, westbound; 10487
(amended), papcroid contain-
ers and galvanized iron clips
(used as antrol containers and
attached to fruit trees), LCL
and CL, eastbound; 10554
(amended), copper cable, cop-
per rope and copper wire, not
insulated, CL, westbound.
Industrial Development
Reported by the Industrial Department
Pickling & Chaffee,
manufacturers of the
mador electric heater,
opened a branch and
NEW INDUSTRIES
The Beech Nut Packing Com-
pany of Canajoharie, New
York, manufacturers of food
and confection products, have
selected San Francisco as the
point for distribution of their
products throughout northern
California. The branch office
and warehouse of this company
is located at 112 Market Street,
San Francisco.
The Crown Products Corpora-
tion, inanufacturers of Sani-
Clor Ijleaching water, apple
eider vinegar, etc., have estab-
lished headquarters in this city
at 1237 Minnesota Street, where
Ihey occupy 20,000 square feet
of floor space and employ 29
people. Braneli warehouses are
iiuiintained in Oakland and
.Sacramento. This company, in
charge of Mr. N. Smookc, assist-
ant secretary, distributes its
products throughout northern
Culil'oruiu.
Ltd.,
Ther-
havc
ware-
house in this city at 447 Sutter
Street, under the direction of
Mr. J. A. Graham. Stock is
carried for distribution in this
Goss Brothers, manufactur-
ei's of waterproof table covers,
pads, and shower bath cur-
tains, have chosen San l-'ran-
cisco as manufacturing liead-
(luarters from which to distri-
bnle their products throughout
northern California. Tills new
firm is located at 828 l-'olson)
Street where they occupy 5000
square feet of fioor space.
The Ohio Varnish Company,
04 Natnma Street, have located
a branch office and warehouse
in this city for tlie purpose of
distributing their products of
paints, varnishes, etc., through-
Interesting and Unusual Events
In San Francisco and
Vicinity
FOR THE WEEK OF JANUARY 5 to 11
Compiled by the Information and StatliUcal
Department
At the Art Galleries-
East West, Albert Gos' Alpincscapes, until January 10.
Beaux Arts, oils and water colors of Marion Simpson,
till January 31.
Schwubacher-Frey, oils, etchings and block prints.
January 5 —
4 :00 P. M.— Lecture, Helen G. Barker, The Oriental Gallery,
de Young .Museum.
January 7—
8:20 P. M.— Recital, Efrem Zimballst, noted viollnst,
Dreamland Auditorlmn.
January 8 —
8:20 P. M.— Recital, Efrem Zimballst, noted viollnst,
Oakland Auditorium Theatre.
8:20 P. M.— Parlow Ensemble, Music Building, Mills
College, Oakland.
8:00 P. M. — Lecture, "Economic Barriers in International
Relations," Dr. Ira B. Cross, 465 Post Street.
2:00 P. M. — Lecture, Louis C. Towne, the Egyptian Gal-
leries, de Young Museum.
8:30 P. M. — Marionette Playhouse, Moliere's "Don Juan,"
506 Mei'chant Street.
January 9—
8:30 P. iVI. — Recital, Hulda Lashanska, soprano, Scottish
Kite Auditorium.
11 :00 A. M. — Current Reviews, Aline Greenwood, Fairmont
Hotel.
8:30 P. M. Marionette Playhouse, Moliere's "Don Juan,"
."iOO Merchant Street.
January 10 — ^
12:45 P. M.— Symphony Breakfast, St. Francis Hotel, with
Desmond Roberts from the "Journey's End" Company as
guest speaker.
3:00 P. M. — San Francisco Symphony Orchestra, with
Nathan Milstein as guest artist, Curran Theatre.
8:15 P. M. — Lecture, illustrated with motion pictures,
"Camera Hunting on the Continental Divide," by William L.
Finley, 405 Post Street.
8:30 P. M. Marionette Playhouse, Moliere's "Don Juan,"
560 Merchant Street.
January 11—
8:30 P. M. — Final performance, Moliere's "Don Juan,"
Marionette Playhouse, 566 Merchant Street.
PERMANENT ART GALLERIES
Beaux Arts Galerie - - . jgO Geary St.
East West Gallery - - - . 609 Sutter St.
de Young Museum - - - Golden Gate Park
Courvoisier Gallery - - . - 474 Post SL
Gump Galleries ----- 246 Post St.
Palace of the Legion of Honor - Lincoln Park
Paul Elder Gallery - - - - 239 Post St.
Valdcspino Gallery - - - 345 O'Farrell St
Vickery, Atliins & Torrey - - 550 Sutter St.
Worden Art Gallery - - - 312 Stockton St.
Workshop Gallery - - 536 Washington St.
Schwabacher-Frey Gallery - 735 Market St.
out (California, Washington,
Oregon, and Nevada. The San
I'rancisco office and warehouse
occupies 5000 square feet of
floor space, and is under the
management of Mr. W. T.
Avera. The local office is a
branch of the Ohio Varnish
Company of Cleveland, Ohio.
Papp & Company, local
inanufacturers of high grade
furniture, tables, chairs, etc.,
has recently established head-
quarters in this city at 2751
Kith Street. This new concern
is in charge of Mr. Antone
Papp.
The Sea Hack Boat Company,
lecently organized in this city
at 1148 Howard Street, where
they occupy over three thou-
sand square feet of Moor space.
I'liis new concern, under tlie
inanngenient of Mr. L. C. llaw-
liy, is equipped to serve the
Pacific Coast.
here, is equipped to handle a
complete line of copper half
tones and zinc cuts for the
printing industry. The new
concern is located at 440 San-
some Street.
NEWS NOTES
Western Pipe and Steel Com-
pany, already one of the largest
manufacturers of fabricated
steel on the Pacific Coast, with
headquarters in San Francisco
and a large plant at South San
Francisco, lias recently further
expanded through the acquisi-
tion of the Western Pipe and
Nteel Company of Illinois. The
Chicago concern started about
six years ago and manufac-
tures a specialized line of
pressed steel products Includ-
ing bulkheads for refrigerator
cars, steel concrete forms, and
similar products. Other plants
operated by Western Pipe and
Service Photo Engraving Steel arc located at Los An-
Company, recently established geles, I'resuo, Taft and Phoenix.
World Trade at a Glance!
^l Summarized by Department of Commerce [^
COMMERCIAL transac-
tions during the week
ended December 21, as
measured by the vol-
ume of clucks presented to the
banks for payment, were
greater than in the preceding
week but sh»\ve<I a decliuo
from the corresponding period
of 1928, according to the weekly
statement of the Uepartmenl of
Commerce. Steel plants were
operating on a lower level than
in the corresponding period of
last year. Receipts of wlicat,
cattle, and hogs .at the prin-
cipal markets were lower than
in the corresponding week of
1928. The distribution of goods,
as indicated by the volume of
freight car loadings for the
latest reported week, was lower
than in tlic same period of a
year ago.
Tlie general index of wliole-
sale prices was somewhat
stronger than in the previous
week hut was lower than a year
ago. Iron and steel prices were
fractionally higher than in the
previous week but were some-
what lower than in the cor-
responding week of 1928. Cop-
per prices were unchanged
from the previous week but
were higlier tlian a year ago,
while prices for cotton aver-
aged lower than iu either
period.
Interest rates on both time
and call funds were unchanged
from the precedijig week, but
were substantially lower than
at this time last year. Bond
prices were lower than in either
the previous week or the same
week of 1928. Business failures
were less numerous than In the
preceding week but showed a
slight gain over last year.
.VUSTRALIA
Holiday business in
stra-
lia continues fair despite the
reduced purchasing power of
the country, but it is still de-
cidedly below normal. Import-
ant reductions are shown in
in*\v residence and business
Iniildings, but recent lariff in-
creases have stimulated plans
for factory buildings. Tin' coal
strike in New South Wales re-
main.s unsettled, and state
authorities have i)i)ened oir'
mine with voluntary labor. I'lie
export outlook has not im-
proved, and facilities lor linan-
cing imports continue unsatis-
factory. London lialanees aii'
extremely low and federal and
state governments are accum-
ulating important overdrafts
there.
CANADA
Manufacturers and jobbers
are seasonally quiet in prepara-
tion for the year-end inventory
hut retail trade is active with
Christnnis buying at the peak.
Money is apparently none too
plentiful and buying is concen-
trated on moderate priced
goods. Sieet, snow and cold
weather have stiumlaled sales
of rubber footwear, apparel,
fuel and winter sports equip-
ment. In Vancouver, the power
shortage due to the deficient
rainfall this year is forcing
some lirms to curtail opera-
tions. Unemployment through-
out the West is estimated to be
twice as large as a year ago,
and there is also a large num-
ber of casual unemployed in
the Eastern Provinces. The
early resumption of active
operations in the automobile
and rubber industries is antic-
ipated with prospects for re-
lieving the situation in On-
tario.
CHINA
Conditions in North China
evidence little change from last
month, and merchants ejn-
phatically assert that no im-
provement ill trading condi-
tions are looked for under the
prevailing apprehension of
further political instability.
Money continues tight, and
fourteen small Chinese banks
in Tientsin ceased operating
in recent weeks. Business coni-
mltuients are cautious and
restricted. Poor ti'ansport fa-
cilities now obtain because of
disrupted service on both the
Tientsin-Pukow and Peking-
Hankow railways and freezing
of inland waterways.
EL SALVADOR
It is reported that calls for
dollar drafts are heavy with no
foreign exchange bills to meet
the demand, owing to the lack
of coffee transactions. Dollars
are at a premium, the banks
protecting foreign exporters by
collecting and remitting on
their own accounts. The situa-
iioii appears In be serious al-
lliongh it should be relieved by
the arrival of iiew coffee drafts
Advertise
your business in a
BUSINESS
IKl-;.N(;il INDO-CIUNA
si)ects f(
whi
till
were juost encour
.iging until .November, liavi
l)een altered by heavy rains ij
rice growing districts las
month. Total estimates nov
place tin- output at practicall:
the sanu' as in 1U28. Export
'if rice from Saigon in Novem
JH-r totaled 57,000 metric tons,
e.ioipared with 109,000 ton;
ilii' same month a year ago. Of
llii lotal shipments last month
1(),II0(I tons went to Hong Kong,
14,000 tons to Java, and 7000 to
Cuba.
HONOLULU
Early and general rains
ate, and the ratio of cash
les is reported to be lower.
Collections in the past month
have been only fair. The em-
ployment situation is subnor-
nnil but is expected to ini-
ve in January. No addi-
tional labor of any kind is
needed at present. The No-
vember 1 estimate on the sugar
LMop was about 856,000 short
tons or about 7 per cent under
that of last year.
JAPAN
Business in Japan continues
dull, and the outlook for 1930
is not particularly encourag-
ng. The government is con-
lidering plans for various
measures leading toward sta-
bility following renloval of the
gold embargo on January 11,
which include assistance to in-
dustries, improvement of the
nternational trade balance, the
lowering of commodity prices,
duction of freight rates and
her transportation changes.
Continued declines registered in
stock market reflect uncer-
tainty in business conditions
nd political situation. Small
traders and industrialists are
periencing much difficulty in
curing funds with which to
eet jear end obligations. The
Ik market is weak, despite
the susi)ension of reeling oper-
ations on December 15.
PHILIPPINES
Ceneral business showed a
seasonal utJward trend during
Novendier, but improvement
was spotty and below expecta-
tions. Ojpra and abaca dis-
tricts were particularly slow
and .\lbay province suffered
from storms. Retail buying for
(Jiristinas has been good, but
tin* general turnover of Christ-
mas trade is not expected to
equal that of last year. Novem-
ber textile collections showed
considerable improvement. Col-
lections in other Imes were fair,
but continued difficult. The
credit situation was fair. Gen-
eral conditions in the district
of Cebu are reported unsatis-
lacI'My, due to scarcity of
SWEDEN
Tlic liigli level of Swedish in-
flustrial output for the current
year was well maintained dur-
ing October with the industrial
production index recorded at
par against 125 and 110, re-
spectively, for the sann- niontli
nt 1928 and 1927 (monthly aver-
age for 192:1/25 equals 100).
Eoreign trade also shows in-
creasetl turnover with October
imports valued at 176,120,000
crowns compared with 157,981,-
000 crowns during October,
1928, while exports amounted
to 185,450,000 crowns against
165,509,000 crowns for the same
month of the previous year.
Eor the first ten months of 1929
imports reached 1,415,100,000
crowns and exports 1,473,100,-
BENEDICT INVITES
SECRETARIES TO S. F.
To invite the members of the
California Association of Com-
mercial Secretaries, tin- state-
wide organization of chamber
of commerce executives, to hold
their 1931 convention in San
Francisco, .\ssistant Manager
and Comptroller William F.
Benedict of the San Francisco
Chamber of (^onmierce, accom-
panied by Domestic Trade
(Commissioner Theodore (Irady,
Jr., left last night for Pasa-
dena where the 1930 convention
will be held during the balance
of the week.
Commenting upon the im-
portance of the convention,
Benedict stated, "each year for
the past 17 years the chamber
of commerce secretaries of the
state have met to discuss tech-
nical problems effecting the
work of their respective organ-
izations and the welfare of
their communities. Should San
I'rancisco secure the 1931 con-
vention, not only will it be a
gratifying compliment to our
city, but it will also place San
F'rancisco in an even greater
position of statewide civic lead-
ership for which our entire or-
ganization has been striving
during the past year."
(irady, who through his wide
chamber of commerce acquain-
tanceship will be most helpful
in pressing the invitation, was
secretary of the state secretarial
association for the three years
previous to 1929.
C. OF C. GROUP . . .
[ continued from page 1 )
Knight of the Bank of Italy,
representing the Downtown
Association; and M. A. Gren-
adier of Grenadier & Macowsky,
and Herman L. Snyder of Sny-
der Bros. Knitting Mills, rep-
resenting the manufacturers.
1929 Was Record Breaker
In Nation's Foreign Trade
[ continued from page 3 ]
same as in 1920, the quantities
imported were very much
larger.
Many leading imp<)rts into
the United States made a rec-
ord in 1929 as regards quantity.
This was true of such major
items as silk, cocoa, rubber, tin,
unrefined copper and news-
print paper, as well as of many
others. Rubber purchase
reached the huge total of more
than a billion and a quarter
pounds, with a gain of 25 or
30 per cent, as compared with
1928. For several of tliese im-
portant items, notably cocoa,
rubber, paper and tin, the per-
centage of increase in value as
compared with 1928 was less
than in quantity. The high
buying
power of the U
lited
States
s indicated by the*
fact
that it
tak,s appr.,xin,
itely
seven-l
Mths of the total
•om-
niercial
silk .supply of
the
worl.l
and tllat furs, w
hich
showe.l
an increase of abi
ut 8
per ceil
as compared witli
1 !I28,
ranked
sixth among our
nn-
ports o
last year. Particu
arly
high i>
■rciMitages of inc
ease
own in the impor
s of
unrelin
■d copper, for fu
Iher
treatnn
far-
tori
ell
the
ports of the less important
item of refined copper itself.
Our imports of coppi'r repre-
sent to a large extent the pro-
duction of mines controlled by
.\merican capital and they
make possible the maintenance
of our great export trade in re-
lined cotjper.
Price movements had little or
no effect in the case of finished
manufactures, which reached
record totals. Tlie increasing
purchases of advanced manu-
factured goods, which have
been possible by reason of the
prosperity of the country, have
been an important factor in the
recovery of European industry,
.\ large proportion of the
manufactures imported are
specialties, particularly such as
involve much hand labor.
11 is as yet too soon to make
a precise statement as to the
change in the geographic dis-
tribution of our trade in 1929
as compared witli the preced-
ing year. Figures for 10 months
show an increase in the value
of exports to all six of the con-
tinents, with the highest per-
centage of gain in shipments to
South America. Sales to our
northern neighbor, Canada, in-
creased very greatly. Those to
Cuba and Mexico showed a sub-
stantial increa.se duiing 1929 as
against declines in several
earlier years. Imports from all
the continents w ere also greater
in 1929 than the year before,
and there was no very con-
spicuous difference in the rela-
tive percentages of gain. As
usual, our exports to Europe,
North .\merica. Oceania and
Africa were greater than our
imports from those continents,
while the balance of trade was
greatly against this country in
tlu' commerce with Asia and
against it to a very consider-
alile amount in the commerce
with South America considered
as a whole.
■ :nc
SAN f aANCISCO
BUSIN€SS
JANUARY EIGHTH -NIN€T££N THIRTY
■ I iiillill|i|lillliiiUI— i^llll
IVeep in direct contact
with
JO
ur
foreign representatives
by RCA
RADIOGRAMS
M
ANY American corporations have learned of
the superior service provided bv RCA
RADIOGRAMS. They are using this fast, accurate,
dejtendahle service daily to direct their overseas
business. Il"s the modern means of direct inter-
national communication for modern business.
Direct RCA circuits to Europe, Asia, Africa, Cen-
tral and South America, West Indies and Australasia.
Mark your messages ♦J^ ^ ^
Via
Quickest way to all the tcorld
R.C.A. COMMUNICATIONS, INC.
64 Broad Street New York City
Telephone Hanover 1811
'mmm
THE NEW
ZEKOLENE
li A R p d I L
(^>
Presenting the San Francisco Symphony Orchestra and the Los Angeles
Philharmonic Orchestra alternately, The Standard Symphony Hour
offers its programs of enjoyable music every Thursday evening from 7:30
to 8:30 p. m. over KFI; KGO; KGW; KOMO and KHQ.The Standard
School Broadcast is presented Thursday mornings from 11 to 11.45 a.m.
^^
'Al-ejotq OtTQaZ'
A desert mystery and miracle
on the way to the East
Tom knew his dad was "regular."
Always, a walk with him had been
an excursion; a trip to his office
an adventure. But this trip to the
East!
The Apache Trail! There be-
fore the Tonto ruins the mystery
of Arizona touched them. Arizona,
the ancient . . . with its whispers,
you can't quite hear, from a deep-
shadowed past. Crumbling cliff
dwellings — broken toys of van-
ished children.
In sharp contrast — the new Ari-
zona. The miracle of Salt River
Valley and fast developing Phoe-
nix. Water, stored in these red
and tan mountains of the grim
Apache, had brought the magic
of green agricultural gold.
That night Tom listened to the
clicking song of the rails. His was
a magic berth . . . swept on by a
swift chain of speeding lights.
Golden lights that flashed to re-
veal and quiet thegrotesque ghosts
of the desert. His dad had bought
just regular roundtrip tickets to
the East but all the sparkle and
color of a western legend seemed
caught in their folds.
Through the heart of the Span-
ish-Amcrican Southwest run
Southern Pacific's Golden State
and Sunset Routes. Their rails
directly serve the winter desert
resorts about Palm Springs and
Indio and the guest ranches of
Southern Arizona.
Tucson, Phoenix, Tombstone,
Benson, Douglas, Globe are cen-
ters of the guest ranch activity.
Here America has discovered, on
high mesa, fine hotels and com-
fortable ranchos where life steps
up to enjoy the dash and spirit of
the old time hard-riding West.
You can stopover anywhere on
your way to or from the East.
Sunset Route (San Francisco to
New Orleans, thence north and
east by rail or by Southern Pacific
steamship to New York) or
Golden State Route (Los An-
geles to Chicago via El Paso and
Kansas City, return by Overland
Route or Shasta Route) . Only
Southern Pacific offers four great
routes. Go one way, return an-
other.
Southern Pacific
Four Great Routes
Write to E. W. Clapp, 65 Market Street,
San Francisco, for copy of illustrated
book: "Four Great Routes to the East."
21 t / I i /^
Officers of the San Vrancisco
Chamber of Commerctj
Aimer M. Newhall
President
L. O. Head
First Vice-President
J. W. Mailliardjr.
Second Vice-President
Robert Newton Lynch
Third Vice-President and M,inager
Albert E. Schwabacher
Treasiinr
W. F. Benedia
Assistant Manager and Comptroller
'^oard of ^Directors
H.M.Adams A. M. Brown, Jr.
R. D. Carpenter
H. D. Collier Leland W. Cutler
R. Stanley Dollar
L. O. Head A. F. Hockenbeamer
F. L. Lipman
Geo. P. McNear J. W. Mailliard, Jr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J. T. Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. WeidenmuUer
A. Emory Wishon
Chairmen of Standing
Committees
A. Emory Wishon, Agricultural
Frederick Bariich, Appeals
Henry Rosenfield, Arbitration
R. J. Murphy, Bean Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Wallace M. Ale.xander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt.C.W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Trans portal inn
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DAvenport 5000
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor
H. H. Dempsey, Advertising Manager
SAN FRANCISCO. CALIFORNIA. JANUARY 8. 1930
TABLE of CONTENTS
COMMERCIAL LEADERSHIP IN THE PACIFIC
By Robert Newton Lynch
OUR INDUSTRIAL ACTIVITIES IN 1929
By L. O. Head
THE FEDERAL FARM BOARD AND THE
AGRICULTURAL MARKETING ACT -
By Albert C. Agneiv
GREAT BRITAIN, A CALIFORNIA CUSTOMER
By Cyril H. Cane
WHAT THE NEW CENSUS OF DISTRIBUTION
MEANS TO BUSINESS - - . .
By Frank M. Surface
OUR CAMPAIGN FOR SUNNYVALE
By C. B. Dodds
THE HOTEL PAYS THE FREIGHT
By Edith Bristol
INDUSTRIAL DEVELOPMENT
FOREIGN AND DOMESTIC TRADE TIPS
LEADS FOR NEW BUSINESS
4
6
10
12
15
16
18
20
26
43
45
•Aj-EJOTn OTTOn"
<!{ San Francisco Business
ommercial
leadership
in the T^acific
y
\
By invitation of the Commonwealth Club
Mr. Lynch addressed several hundred of
its members at the Palace Hotel on Fri-
day, January 3. His talk was an informal
review of the recent Around Pacific
Cruise which was initiated by the San
Francisco Chamber of Commerce, and is
published herewith from a stenographic
report. The Editor.
V
/"
By Robert Newton Lynch
Vice-President and Manager San Francisco
Chamber of Commerce
ON September 21, 1929, there sailed from the
port of San Francisco the magnificent steamer
Malolo, one of the finest steamers afloat, and
perfectly ada])led for the purposes that we
had it, under a master mariner, C.apt. Berndtton. We
sailed out of this port and went completely around the
Pacific, going to practically every country, except in South
America, and going to twenty diflfcrent ports.
I have been asked to give a plain, unvarnished tale of
this remarkable trip, because it does have great signifi-
cance to San Francisco and, I feel, to the limit of its in-
fluence that it served a very real cause and was a contribu-
tion, on the part of San Francisco, to matters that are of
most far-reaching importance to all of us here and, in fact,
to the entire Pacific.
It might be well, in the first place, to say what we were
trying to do. For over a year we had in preparation this
particular cruise. We have intended, for many years, to
make a visit to the peoples around the Pacific. We have
constant contact with them.
Some ten years ago we designed an excursion of more
limited character that went as far as Java. But San Fran-
cisco is a world port. San Francisco is not
a local place at all; it is a focal point. As
we look inland it is the focal point of half
the continent; as we look out over this
Pacific we are a great world port and all of
this area, however far distant it may seem
to us from here, is part of our own yard,
part of our own field. In a very real sense
the field of San Francisco is the world itself.
So we started out to pay a friendly visit,
to make friendly and goodwill contacts
with our neighbors. We went out to get a
-TV w rr-*
t/r 2X ¥ T-r 1
rv
January 8. 1930^*--
^^w^
^ '
fresh view, to get a new grasp of tlie |)rol)lenis of
these various countries.
We have had contacts with the Orient and with
Austraha. For fifty years our merchants have
moved l)ack and forth across this ocean. We have
found it necessary, over a long ])eriod of years, to
take a vital interest in the prohlems of various
countries with which we are in contact. It has
hcen intensely important that we should he in im-
mediate and vital touch with tiie organizations,
with the business men and, in some sense, with the
officials of these various countries, because there
is a great solidarity in this Pacific Basin wiiich has
surely impressed every thougiilful citizen of San
Francisco.
We realize, as wc go out into the United States,
that lliere is not a very deep grasp of the signifi-
cance of this Pacific area, and San Francisco, and
other cities out here on the Pacific, owe it to the
country to take leadership in getting the facts and
contacts, and seeing that they have as far-reaching
an effect as is possible.
We have taken a great interest, as everyone
knows, in the whole Japanese problem. All of tli<'
(|ueslions that have come up have been very .seri-
ously considered here on the Pacific Coast, of
necessity. We have taken a great interest in China
and the various things that China has brougiit uj).
We have helped form, as a constituent factor,
the Institute of Pacific Relations because it was
necessary that representatives of all these Pacific
countries should meet together and should con-
sider the various prijblems that are involved, even
those of a very delicate nature, or of a controversial
character. 11 lias been the history of this Institute
tiiat, as representatives in a
friendly spirit have gatliered
around a table to discuss tiieir
problems, they have not come
to blows; that they have come
to a better understanding. And
just at the time when the Insti-
tute of Pacific Relations was
holding its third meeting in
Kyoto, Japan, for the discussion
of these grave problems, we were
taking a ship out and going to the
countries themselves very much
in the spirit of the Institute, but
with very definite commercial
leadership, because our part was
commercial contacts, and com-
mercial contacts have a very
dominating and far-reaching
effect both upon the spirit and
the solution of these problems.
Wc resolved to go out, in the
first place, with a buyer's atti-
tude. We thought that we would
reverse the usual policy, not go out to tell all these
various countries what San Francisco, California,
and the United States are, but to go out and .say,
"We have nothing to say about San Francisco. We
have come to open our minds and our hearts to
what you have to offer us. We should like to know
what your problems are; we should like to know
what yom- attitutle is toward the United States,
what you need from us, and what story you have
to tell." We found that that attitude received a
most remarkable response and the peoples con-
cerned were most eager to confide in us tlie proi)-
lems that were very deep in their minds and in their
iiearts; sometimes their liopes or their fears.
We also went out with the idea tiiat we did not
care to burden anvbodv in the matter of entertain-
'Aj'EJOTa .TTTnn"
■*1{San Francisco Business
menl. We had 325 people aboard. Naturally, on
a cruise with that number of people, the necessity
of entertainment would be burdensome in many
places. They would, perhaps, be spending all of
their time trying to provide a luncheon or a dinner,
or to raise money to entertain us. And, of course.
Th.
Malolo anchored in Pago-Pago
Harbor, America?! Samoa.
The Malolo's rcccp-
tionat Victoria Quay,
Freemantle, West-
ern Australia.
in the Orient the
entertainment
has often been
extravagant and
lavish. But we
had a very splen-
d i d contract
with the Matson
Company, a n d
with the American Express Company, which han-
dled our i)usincss arrangements. We were entitled
to 40(1 meals three times a day for the entire period.
When any of our people were ashore we had the
privilege of using the seats of all of the i)eople, so
we could invite two or three hundred in to lunch.
or to dinner.
The cuisine on tiiis ship was as fine as in any
hotel in the United States; it was most remarkable
how the quality of the food was kept up from the
beginning until the end. The American dishes were
very greatly appreciated. We left here, I think,
with 200,000 or 300,000 meals aboard and a per-
fect refrigeration system. And with a ship that
could keep up that quality throughout one can
see what an advantage it was to be able to enter-
tain people aboard. It was pathetic how grateful
they were for the privilege of seeing the ship, or
coming in contact with us in our own home, meet-
ing us on our own ground. It was a very unique
experience in that respect.
All of this was focussed under the leadership of
Mr. Charles C. JMoore. Mr. Moore is known to all
of you. He is a man, in San Francisco, of interna-
tional mind and contact; he is a man of wide ex-
perience and vision; he is a man of dynamic
energy; he is a man of tremendous idealism, prac-
tical idealism; he is a man who felt that he could
discharge a duty here aroimd the Pacific, having
met the peoples of the world at the time of the great
exposition, having had contacts with them all dur-
ing these years. Mr. Moore, though not in very
good health, undertook the leadership of this cruise
and very largely dominated the very generous
policy that was involved in it.
Mr. Moore met with the San Francisco Chamber
of Commerce. We formed an Invitation Commit-
tee. We did not want a cruise in the ordinary
sense. While there would be a great deal of pleas-
ure involved, while everybody present would get
more, even in pleasure than he would get on an
ordinary cruise, this matter was put on a very
much high-
e r basis.
Therefore,
there were
responsibili-
ties involved
in connec-
tion with it
so that the
people that
were select-
ed would be
a cross-sec-
Western Australia. An excursion steamer in Swan River, Perth,
with a party of Malolo passengers.
tion of American life. And for once, without re-
flecting upon any other cruise, we had a repre-
sentative group of people aboard, of whom we
were proud, and perhaps even the unconscious
message of the jjresence of people of character, of
responsibility, of intelligence, of taste, and of some
sense of the impression that they would make upon
the peoples that they came in contact with, that
alone would have been a very splendid message on
behalf of our country and of our city.
We started out with the idea that we would get
all of these people from San Francisco. We failed,
fortunatelv. We thought we would get them all
T"
rt rn .
January 8, 1930}s.-
from California. We failed. The lri|) was on too
grand a scale. The scope and character and cost
of that trip was almost a million dollars — .^9(K),-
000 to be exact — and so we a|)peale<I to the I'nited
States Chamber of Commerce. We wanted it to be
strictly a business trij). We secured representa-
tives from twenty-six states and two territories.
Practically every man aboard that boat was a
business man, or interested in business jjroblems.
The ladies on board the boat were either of the
families, or they were i)usiness women, or women
that sympathized most deeply and furnished a
splendid hackgroimd to the idealism of this par-
ticular trip.
And so out we started, on September 21, lhroui«h
the Golden (late.
Between San Francisco and Yokohama we un-
dertook to tell all our people what it was all about.
We did not know whether we would be able to
organize them into a unit or not; we didn't know
whether it would be necessary for us to have a
small nucleus that would represent the spirit of
the trip, or whether we could get them all into a
unity of purpose and of spirit. We were very glad
that the president and directors of the Chamber
of Commerce elected every person aboard the ship
as a member of the Chamber of Commerce for the
period of the trip. They sent us each a certificate,
the same certificate which all of you that belong to
the Chamber of Commerce have, signed by the
president and seci'etary, ready for framing. Such
a certificate was furnished to every person aboard.
The Marble Boat in
the Summer Palace
Grounds at Peiping,
China.
When we ajJiiroached .Jai>an we wondered what
had liappened. We had not given any very great
announcement to the purposes of this trip. We
were rather modest; we wrote and said that we
didn't want any extravagant entertainment. We
expected to be received, of course, and then we
were going to invite them aboard the boat. Hut
before we got to Japan we received a flood of radio-
grams. Two came from Viscount Shibusawa, a
great man, nearly ninety years old. Through the
officials of the Foreign Office the duunbers of com-
merce of all parts of Japan wired us and wanted to
meet us. And though we arrived upon one of the
most sacred holidays in Japan — a most sacred
holiday — which occurs only once in twenty years,
yet there was a representative group to meet us
and the following day, and days, at Yokohama we
were received with open arms and our message
was translated to them and we received what they
had to say to us.
It could perhaps be said that part of the warmth
of our reception was due to the attitude of the San
Francisco CJiamber of Commerce, over a long
period of time, to try to meet in a friendly spirit
the inevitable problems that exist between the
Orient and the United States.
.'Vnother thing that was very remarkable: We
foinid that we had so many friends, so many con-
tacts, so many people that were familiar to us that,
as we went in and out of hotels, around in any
group, people would step up and speak to us. We
were almost as much at home in Tokyo as we are
here in San Francisco.
We were amazed at tiie reconstruction of Tokyo
and at what they hatl accomi)lished in a modern
way.
Then afterward we went to Kobe. Part of our
people went overland. Some went to Pekin, or
[ continued on p.ige 24 ]
It was regarded as a tremendous
compliment and they identified
themselves with our organization,
as we were seeking not to go by
ourselves, but to try to be trustees
for a large idea. They accepted this
membership and entered fully into
its spirit and so, before we got to
Yokohama, we had our entire
group organized as a unit prepared
to carry our message.
Al tlic dock in Sydney Harbor, showing the new $10,000,000
bridge in the background.
' A rr: rn Ti-T ^ -r .^ _ .
10
-^San Francisco Business
Our
ndustrial
CONTRADICTORY as this statoinent may
appear to l)e, San Francisco's greatest
industrial development during 1929
was not in industry itself, nor was it in
cither new industries secured or estal)lished plants
which expanded. Despite the fact tliat the two out-
standing steel corporations of the nation and the
giant of the aircraft industry chose San Francisco
as their western base of operations, our greatest
industrial development was an awakening on the
part of local citizens to the need for industry.
Historians would probably refer to 1929 as the
beginning of San Francisco's "industrial renais-
sance." Possibly in no other period of the city's
entire life has there been so much said, written
and thought of regarding the problem of building
the city industrially. The daily newspa])ers, accord-
ing to a careful check made by the (',liami)er of
Commerce, have given three times as much edi-
torial space to industrial news tluring the past year
as they did during 1928. A great deal of the credit
is due them for creating an industrial mindedness
which should be of a material help in carrying for-
ward the industrial development program which
must be carried out during the coming years, if
San Francisco is to take its rightful jilace in the
industrial life of the nation.
During 1928 the San Francisco Ciiamber of
Commerce Industrial Committee came to the con-
clusion that one of their greatest problems was to
create a greater interest in the minds of tiie pub-
lic regarding this city's industrial possil)iHties.
Strange as it may seem, our greatest jjroblem was
to sell industrial San Francisco to itself, rather
than to outsiders. Too many San Franciscans are
over-impressed with the industrial development
of other Pacific Coast cities, instead of seeing the
tremendous possibilities for industry here. An-
other example of believing that the grass on the
otlicr side of the fence is greener, before we have
attempted to see how green the grass might be-
come on our own soil if given proper cultivation.
Our committee concluded that it was confronted
with three separate tasks, i.e. selling San Fran-
cisco to itself, developing established industry and
continuing our work in the solicitation of new in-
dustries. To adequately handle these duties, in-
vestigation and rescarcii studies were necessary to
develop additional information regarding our city;
and means must be developed to formulate a plan
for serving established industry to a greater degree
and the public as well as intlustrial prospects over
the nation had to be informed regarding our manu-
facturing possil)ilities.
It was determined tiiat
new committees were nec-
essary, old c o m m i t t e e s
must assume n e w a n d
greater responsibilities and
additional members must be
added to the statT employees
of the Industrial l)ei)art-
ment. Accordingly a Do-
mestic Trade Committee
was appointed to increase
the sale of San Francisco
products and j) u t in
charge of a Domestic
Trade Bureau of the In-
dustrial Department.
Three new staff employ-
ees were added to carry
forward the work of this
committee. To give local
people as well as the na-
tion at large a greater
knowledge of industrial San Francisco, an Indus-
trial Publicity C>ommittee was appointed. Two
new staff memiiers were added to assist in this
work. The balance of llie committee and the staff
were then in a ])osition to carry on the necessary
industrial develo])menl work since fiiey were re-
January 8, 1930)-*
SyL. O. Head
Chairman of the Industrial Gommittee and
yicc President ^an CJrancisco Chamber of Gommerce
ctivities in 1929
lievod of these two iinporlaiit fiiiu-tioiis. Following tiiis hrief
preface, let us now consider some of the outstandinst acconi-
plislinients which have either been completed or iind(>rtal<en
during the past janir.
CREATING INDUSTRIAL MINDEDNESS
Focusing the attention of the city on its industries and their
possibilities has not been a one man job, but on the other hand
has been the principal objective not only of the entire industrial
committee and staflf, but has also been given generous attention
by the Chamber Directors and most of its staff in one way
or another.
Our Domestic Trade Committee has already made a numlier
of important accomplishments, although in many
ways it has but begun its work when compared with
similar work done elsewhere. Realizing that the
hearty cooperation of the home market was neces-
sary before local manufactured products might be
sold outside of the home market, this committee be-
gan a campaign of retailer education early last year.
The outstanding executives of the leading down-
town retail stores were invited to a luncheon of the
industrial committee at which
the facts of the city's industrial
condition were frankly sub-
mitted. The facts, as prepared by
our industrial engineer, were so
forcefully presented through a
number of talks that the retailers
realized that they were confront-
ed not only with general eco-
nomic problem of increasing
s |)ayr()ll and holding those al-
p y ready here but that if some dcf-
f ^ inite move was not made, the
income of their establishments
would be affected.
Realizing the seriousness of
the situation, most of the leading
downtown stores have invited
the Industrial Department Man-
[ continued on page 2J ]
•Aj-PJOTrr
12
-■»^ San Francisco Business
deral Farm
Board andtk
WHF^N I arrived in Washington, D. C,
the latter part of August of this year
to assist as associate counsel in the
organization of the Legal Depart-
ment of the Federal Farm Board, I was at once
impressed with the fact that the board was com-
posed of eight well qualified and earnest men mak-
ing a sincere endeavor to solve in a rational, busi-
nesslike and expeditious manner the immense
problem confronting them in their duty to admin-
ister the authority conferred upon them Ijy the
newly enacted Agricultural Marketing Act. The
Federal Farm Board in my opinion is composed
of the very best men that could have been selected
to carry out the immense task imposed upon them.
Alexander Legge, formerly president of the Inter-
national Harvester Company, brings with him to
the board a wealth of knowledge and experience
regarding the problems confronting agriculture,
and a l)road and tolerant attitude for the solution
of those problems; C.arl Williams, a cotton repre-
sentative; our own C. C. Teague, representing the
citrus industries; James C. Stone of Kentucky,
representing tobacco; Charles S. Wilson, repre-
senting orchardisl; Samuel R. McKelvie, formerly
governor of Nebraska, representing grain; C. B.
Denman of Missouri, i)articularly cpialified in live-
stock problems, and William F. Schilling of Min-
nesota, an experienced dairy-
man, are all approaching their
work with a sincere desire to
do their utmost to assist in
minimizing speculation, im-
proving distribution, prevent-
ing and controlling surpluses,
and promoting the cooperative
idea in the handling of agricul-
tural products. Each of these
men has accepted his position on
the Farm Board as a public trust
and in the great majority of cases at considerable
personal sacrifice. While my association with these
men was only of a temporary nature and was
terminated upon my return to private practice,
I shall always regard it as one of my most pleasant
business experiences.
The board's task has been rendered unusually
difficult owing to the fact that the Agricultural
Marketing Act is without a parallel in its scope,
purpose and intent, in our legislative history, and
tS^F
'' /my*^ -fii-vi-^wjiii^^K^pr^^^
January 8
9 3 0 )■>
13
gricultural
Marketing Act
/.
"By A. C. Agnew
o/ the San Francisco Bar, formerly Associate Counsel
Federal Farm Board
the hoard llu'reforo has liad prac-tioally no precedents to
foHow. A splendid l)ei<innins lias lieen made, however, due
to the earnest work (jf the nienihers of the Ijoard and
the pecuhar fitness and ahihty of Mr. Farrand, i^eneral
counsel. Considerinj^ the length of time the hoard has
heen functionint;, it may l)e said that remarkai)le progress
has heen made.
The memhers of the hoard are appointed l)y the Presi-
dent with the approval of the Senate. They receive a salary
of $12,000 a year and serve for a maximum period of six
years and a minimum period of one year, rotating in of-
fice. They are charged with the administration of a fund
of five hundred million dollars, part of which has heen
appropriated hy Congress and made availahle. Under the
provisions of the Act the President may hy executive order
direct any governmental estahlishment to furnish the
i)oard any information it may have pertaining to agri-
cultural matters, except information of a confidential
nature. The President is authorized hy executive order
to transfer to the jurisdiction of the hoard the whole or
any part of any l)ureau or office in any executive hranch
of the (lovernment together with its personnel and equip-
ment. I'nder this authority the President has already
transferred to tiie hoard the entire division of Cooperative
Marketing of the Agricultural Department, thus greatly
adding to the scientific facilities of the l)oard and enahling
it to augment tlie extensive scientific and market investi-
gations which it is realized must he the predicate of intelli-
gent action on the part of the
hoard.
The policy of Congress in en-
acting the statute in question is
set forth in the first section,
wherein it is stated that such
policy is to promote the effective
merchandising of agricultural
14
■>i{San Francisco Business
commodities in intci'state and foreii,ni commerce
so that ai>ricultiire will be placed on a basis of eco-
nomic equality witli otiier industries, and to pro-
tect, control and stabilize the current of interstate
and foreign commerce in the marketing of agri-
cultural commodities and the food products there-
of by minimizing specidation, preventing waste-
ful methods of distribution, encouraging the or-
ganization of producers
into effective marketing
agencies, promoting the
establishment of co-
operative associations
and aiding in prevent-
ing surpluses and con-
trolling them through
orderly production and
distribution. This policy
pervades the entire Act,
the board being enjoin-
ed to execute the broad
powers granted to it
only in such manner as
will in its judgment aid
to the fullest practicable
extent in the carrying
out of such policy.
I feel safe in saying
that no administrative
body has ever been
granted by law the
broad discretionary
authority that is vested
in the F"ederal Farm
Board under the provi-
sions of the Agricultural
Marketing Act. Loans
made are to be granted
upon the terms specified
in the Act and upon such
other terms not incon-
sistent therewith, and
upon such security as
the board deems neces-
sary. This rather loose
restriction together with the statement of general
policy in Section 1 of the Act constitute practically
the only inhibitions placed upon the board within
tlie terms of the Act.
No individual and not every organization can
obtain advances from the Federal Farm Board.
"Cooperative Associations" qualified under the
Act of Congress approved February 18, 1922, are,
however, qualified to borrow. Such associations
are those, cooperative or otherwise, with or with-
out capital stock, formed by persons engaged in
producing agricultural products, as farmers, plant-
ers, ranchmen, dairymen, nut or fruit growers, for
A. C. AGNEW
the purpose of collectively processing, preparing
for market, handling and marketing in interstate
and foreign commerce such products. A coopera-
tive association in order to (pialify as a borrower
must be operated for the mutual benefit of its
members, must not deal in the products of non-
members to an amount greater in value than such
as are handled for members, and must either
grant only one vote to
each member regardless
of stock or membership
interest, or restrict its
dividends to 8'/^ per
annum. No other asso-
ciations are "coopera-
tive associations" with-
in the meaning of the
Act. Even in the defini-
tion of a qualified bor-
rower, however, some
discretion is vested in
the board, for the Act
])rovides that whenever
in the judgment of the
l)oard the producers of
an agricultural com-
modity are not organ-
ized into cooperative
associations as defined
in the Act so extensively
as to render such asso-
ciations representative
of the commodity, the
assistance available un-
der the Act to coopera-
tive associations shall
also be available to
other associations pro-
vided they are producer-
owned and producer-
controlled and organ-
ized for and actually en-
gaged in marketing agri-
cultural commodities.
In order to be producer-
owned and controlled, such other association
must be owned and controlled by Capper-Volstead
associations or individuals engaged as original
producers of the commodity.
Among the loans which may be made by the
board may be mentioned three principal groups —
First, commodity loans made against the security
of agricultural products in warehouse or in tran-
sit; second, facility loans made to assist in the
purchase or lease of physical facilities such as
warehouses, pre-cooling plants, etc.; and third,
loans for price insurance. Authority is also granted
(o the board to make advances to stabilization
( continued on page 23 ]
BOYK PHOTO
January
19 3 0}:*-
15
reat Britain
a Califgrnia customer
by Cyril H. Cane
British Consul, San Francisco
CALIFORNIA is chiefly
known in (Ireat Brit-
ain for its fruit and
c'liniato. It is possible
t() buy California oranges, dried
fruit and canned goods every-
where, even in the most remote
villages of the British Isles.
In 1928 the United Kingdom
purchased some 01,000 tons of
canned, 58,000 tons of dried and
9000 tons of fresh fruit, not to
mention some 17,000 tons of
vegetables and other foodstuffs.
Grain to the extent of 200,000
tons was also exported through
San Francisco to the British Isles
this is barley which I understand is used in the
manufacture of beer. We are also great consum-
ers of oil and oil products, some 185,000 tons find-
ing their way into the British market. In 1928 we
were your second best customers taking ai)()ut
560,000 tons of your products as against 581.000
tons taken by Japan.
Your goods are excellent and the care which is
expended in grading and packing and the tasteful
way in which they are presented to the ]nd)lic have
won for them a well deserved popularity in all
parts of the British Isles.
We do not produce the commodities we pur-
chase from you to any great extent, but we do
produce other articles which are e(|ually necessary
and useful. We jjride our.selves on being a nation
77;c British Government, real-
izing the growing importance of
the Pacific Coast, have created
the additional post of Consul at
Sun Francisco. His duties are
purely commercial and he trav-
els up and doimi the coast from
the Canadian to the Mexican
border, assisting his colleagues
(it Los Angeles, Portland and
Seattle. Only three British Con-
sulate-Generals in the world
have a Consul as well as Consul-
General, namely New York,
Shanghai and San Francisco.
Mr. Cane has been Vice-Consul
in San Francisco for the past
seven years.
About 97',; of
of craftsmen, rather than of mass producers and
our woolen goods, toys, leather and sporting
goods, etc., are unique and have a reputation for
(juality which is second to none.
In order to bring our wares to the notice of the
general public throughout the world, an annual
trade fair is held, known as the British Industries
Fair. It consists of two sections, one situated in
London for what may be termed the ligiit indus-
tries and the otiier in Birmingiiam for the heavy
industries, both of which are ()])en simultaneously.
This year the fair will commence on February 17
and continue until the last day of the month.
This fair is essentially a Trade Fair at which
manufacturers only are allowed to exhibit and the
public are admitted only after business hours.
After some fifteen years of existence it is so firmly
'Aj-E-TaTrt r\TTr,,
■?5
16
•»;{San Francisco Busines"?
What the new
A FEW years ago an exi)eriincnt was car-
ried on at Yale University in which a
frog was placed in a vessel of cold
water and the water heated at the rate
of one one-hundredth of a degree jier second. The
frog never moved, hut in three hours he was found
to he dead — hoilcd to death without knowing it.
There are a good many husiness frogs in this coun-
try who are heing hoiled to death Ijy the imper-
ceptihle changes that are taking place in tiieir husi-
nesses, particularly in their marketing.
A short time ago a writer in one of our
I)rominent husiness journals stated tiiat
there had Ijeen more economic progress in
the last two decades than in the entire century wliich preceded
William Stout, formerly of the Ford Airplane Company, re
cently stated at a luncheon meeting which I attended, that
we are witnessing more changes in a single year than our
fathers witnessed in an entire lifetime. Tiie committee of
business men appointed by tiic President to make a survey of
recent economic changes, summed up its investigations cov-
ering two years, and puhlisiied in two large volumes by stat-
ing, "Acceleration rather than structural change is the key tci
an understanding of all recent economic developments."
We are in an age when business is moving rapidly. If we
are not to be boiled to death we have got to keep up witl\
these changes. If Mr. Stout's contention is even approxi-
mately true it means that the business man today must think
much faster and make decisions much more rapidly than
the business man of a few decades ago. If this thinking is to
be sound, we must have many more facts upon which to
base it. Here then is the key to the growing demand from
business for an ever-increasing stream of facts to be col-
lected either by business itself or by governmental agencies.
The fact-finding activities of the Federal (lovernment have
many ramifications but none of these are so fundamental as
those of our periodical census. We are now on the eve of our
great national decennial stock taking. On the completeness
and trustworthiness of the figures which are gathered within
the next few months, will depend much of the soundness of
our thinking and our progress for the next ten years.
The Constitution provides for a census of the population
every ten years as a basis for the re-apportionment of our
representatives to Congress. The first such census was taken
in 1790 and that and several of the succeeding censuses were
largely limited to an enumeration of tlie population with
little additional information. Gradually, however, new ques-
tions were added to the schedule to give some idea of the eco-
nomic well-being of different elements in the population.
However, it was not until 1850 that any comprehensive
attempt was made to take a census of our manufacturing aiul
agricultural industries. Since tliat time, however, these have
rtj — JJUU" I l"-»
January 8 , 1930 );«• •
17
^
ensus of Distribution
means to business
Frank M. Surface
'yfssistani Director, Bureau (J^oreign &^ 'Domestic Commerce
been resularly incliKifd in oach decennial stock taking and
in 19(10 this census has Ijcen taken every two years. In 1925
we had our first inter-census enumeration of agriculture
which has now become a regular feature of our census un-
dertaking. The.se together with censuses of electrical indus-
tries, of mines and quarries and similar undertakings have
given us a very complete periodic picture of the protiuctive
activities of this country. These have undoubtedly had
much to do with the unparalleled development and in-
creased efficiency of the productive phases of American
Business.
Today, liowever, the most important prob-
lems which are facing business men are not
those of production but rather those of dis-
tribution and marketing. It is no longer a
(|ueslion of liow to produce more commod-
ities but rather how can the commodities
that are already being produced be distril)-
uted.
In the opinion of many students of busi-
ness, one of tlie reasons why we have not
made greater progress in the field of distri-
bution has l)een the lack of adequate statis-
tical information about that process. Al-
though wc know a great deal about the
[[uantity of various commodities produced
we loose sight, statistically, of practically
every commodity after it has passed the
factory door. We do not even know the
total volume of retail trade in this country
and we cannot guess at it within ten billions
of dollars. Many people have contende*!
that a census of distribution by showing us
something about the quantities of various
commodities market, the channels through
which they reach the consumer and other
related facts would form the basis for a
'Aj-EJOta nTTni
>i{ S A N Francisco Business
OUR Campaign for
SUNNYVALE
By C. B. Dodds
Wash ington Representativr
San Francisco Chamber of Commerce
FOR nearly ten years the United States
Xavy has been considering the estabhsh-
nient of a west coast base for hghter-than-
air ships. There have been periods in that
time when it looked as if the Navy was about to
move and then some serious accident would befall
a dirigible in flight, and immediately all plans
would be dropped.
The wreck of the Slienandoah in Ohio almost
threatened further dirigible construction by the
Federal (lovernment with certain well-meaning
but weak-minded members of the House and Sen-
ate stating that the Navy should no longer "fool
with flying balloons." They assured their hearers
that Count Zeppelin's wonderful ideas would never
be realized for great Leviathans of the sky travers-
ing the air lanes of the world.
At about the same time a great British dirigible
buckled in the middle while in flight, and was
dashed to destruction so that for a while advocates
of lighter-than-air flying were hushed.
Then came the trans-Atlantic flights of Dr.
Eckener and the round-the-world flight of the Graf
Zeppelin, which again reestab-
lished the dirigible as a near
possibility.
During the time the United
States has been planning a
dirigible fleet of its own, it has
known full well that it would
need a base on the west coast,
for that is where the Fleet is.
For one thing, the Lakehurst
base is unsuitcd in many
ways. And for another reason,
the Navy wanted dirigible pro-
tection on the west coast as
well as the east.
It was about 1!)20 when a
west coast dirigible base, for
some time in the future, be-
came more or less of a cer-
tainty. Quietly and without
much physical eft'ort, naval
authorities began considering tentatively where
the base might be placed. Without more than
casual research, they decided in their own minds,
on some location near San Diego.
From that day to the time the Special Dirigible
Board appointed by Secretary Adams made a
thorough investigation of all west coast possibili-
ties last summer, the Navy has thought all along
that some day it would have a dirigible base in the
San Diego region.
Under the new order of things, which calls for
free gifts of land for all new government projects
(although the "richest Oovernment in the world,"
is amply able to pay for anything it needs), the
news that San Diego was being seriously consid-
ered was allowed to leak out. The Washington
January 8 . 1 9 3 0 }i<
19
c()rrt's|)()n(k'nt for tlie San l)ic'i*() I'liioii wroti- sev-
eral stories tor his pajjer on tlie possil)i!ities. Tin-
San I)iet*o (-lianii)er of ("oninierce exi'ciitives has-
tened to Washington, conferred willi llieii- I'eprc-
sentative. Pliil 1). Swinj*, of El C-entro, and were
ushered into the jjresence of Navy administrators.
They were told it would he a nice thini> if San
Diego would oflfer a tract of land for a dir°iL>il)l('
hase to the Federal (lovernnient. Tiiere was much
whis])erini< and conferrinij; and the San l)iei»ans
went home ct)nvinced that tlie diri.i<il)le hase was
as ijood as in the ijai^, inakin,<f anotiier large con-
Irihution to the naval popidation in that area.
Little puhlicity was given to their efiorls there-
after, heeause other coast cities must not he ad-
vised of what was transpiring or competition
might he aroused. But many meetings were held
and it was finally decided to float a city hond issue
for the purpose of huying a site. These negotia-
tions and plans took years to develop.
('correspondence with the Na\'\' was Ndiinninoiis
and Congressman Swing wore a paliiway from the
Capitol to the Navy Department conferi'ing on de-
tails, getting additional information and giving
assurance that San Diego was going tiirough with
its part of the hargain. Still no signs of weaken-
ing that the Navy might change its plans, for after
so much time had elapsed the Navy had hegim to
think as a matter of coiu'se that San Diego woidd
he the western terminus for its Hying gas itags.
Then came the act of Congress in tiiat last ses-
sion directing the Secretary of the Navy to ajipoint
a commission to investigate a site for another
dirigihlc hase. The law did not specify where the
commission should carry on its investigation and
it could have looked into sites in (leorgia, or Texas
or Minnesota, just as well as any place else. It
did, however, require the Secretary to suhmit a
report from this board to the
Congress which convened in
regular se.ssion last month.
When the act received the
President's approval and be-
came law. Secretary Adams
referred the matter to his
General Board. This
board w as establish-
ed by law to advise
the Secretary on
matters of strategv.
It is comi)osed mostly of rear admirals who have
served in various capacities in the Navy. The
I louse Naval Affairs Committee has often received
its recomniendations with (hsdain. It does not
liave lo slate to anyone, except the Secretary of the
Na\y. liie whys and the wherefores of its recom-
mendations and this may he the reason for the
often-heard remark that the (leneral Board is still
Ihinking of the Navy in terms of guidxials and
l)attleships.
Certain it is, that it has come around lo the |)ossi-
hililies of at'ronautics, after much urging from in-
sidi' and outside of the Department, (lenerally the
hoard is iiigidy regarded as comjjosed of officers
\\h() have served long in the service and who are
giving conscientious effort to their duties.
The (leneral Board recommended to the Secre-
tary that the Special Dirigible Board's investiga-
tion be limited to the Los Angeles-San Diego area
(if the west coast and almost immediately appro-
|)riate orders were given to that effect by the Secre-
tary. This brought down upon Secretary Adams,
who was tiien new to his responsibilities, and had
scarcely warmed his office chair, a storm of protest
all along llu' west coast from Puget Sound to the
Tehachapi Mountains. By letter, telegraph and
personal contact other Pacific Coast cities let it
be known that they had dirigible sites to offer and
that they wanted them looked at. As one San Fran-
cisco re])resentative put it:
"We and the others of the west coast with sites
to offer are entitled to have our wares examined
by your Special Board. If, after they have invcsti-
gatetl the sites we have to offer, they find them un-
suitable, then we will have no complaint to make.
But it is unfair for a group of men in Washington
to restrict the hoard to the southern corner of the
ccast, l)ecause no real investigation has ever been
made of dirigible possibilities
in other regions of the West.
Furthermore, YOU MAY
FIND A BETTER SITE."
AND THAT IS EXACTLY
WHAT happenf:d, as it
LATER DEVELOPED.
This argument appeared to
be the clinching one so that
the Secretary withdrew the
restriction recommended by
t!ie (leneral Board and he
authorized the Special Dirigi-
*Al'E.TOTrT
20
4 San Francisco Business
TEL
-"II III! II. !!!!'
'""iiinij s ;I
nnnir- **'
Pays the Freight
One Church Solves the Problem
of Rising Real Estate Values
"By Edith Bristol
SPREADINC; distances of tlic modern city,
rising costs of real estate, and the ever-
increasing tangles of traffic have com-
hined to complicate the problem of the
church of today in maintaining a suitable down-
town home with the possibilities of its finances.
How one church solved the problem, overcom-
ing the prohibitive costs of a central location, is
well illustrated by the completion of the imposing
new church-hotel structure of the ^Yilliam Tavlor
Hotel, lifting its twenty-eight stories high against
the San Francisco skyline, and housing the congre-
gation of the Temple Methodist Episcojial Church.
The economic situation of the present day makes
it a financial impossibility for the average church
congregation to maintain a costly downtown lot,
improved with buildings which must, of neces-
sity, run up into the millions of dollars, and to
make use of such a property only for church
purposes.
January 8, 1930 }?«•
21
(li'inaiuis i-fTR-ic'iit ccoiioinic administration. Tiu-
tliurch must comhino with anotlu'r t'lcmcnt.
Temple Methodist Ivpisccipal C.hurch meets tiie
situation llirous<Ii the ai^ency of a lart^e up-to-date
and enteiprisiui* hotel, the William Taylor, oper-
ated hy the Woods-Drury Company, the tallest
hotel huildiuii in the I'utire West, erected at a cost
of .f2,r)()(MK)0.
In (-hiea.qo and New York the same situation has
heen met in somethini; the same way hy the
Methodist (".luircli. In New York City the huildin,i<
shared jointly hy the church and other interests is
the Broadway Temple House, occupied hy
the church and high class apartments. In
Chicago tiie arrangement consists of the Chi-
cago Temple, housing the church and exclu-
sive office buildings.
San Francisco's new William Taylor, open
to the puhlic January 15, shows how the hotel
and the church under one roof may each con-
tinue its separate entity, its individual activi-
ties along entirely distinctive channels — and
while both benefit from the arrangement and
from the choice location neither one
intrudes its interests upon the other.
♦ The launching and the completion
of the enterprise retiuired careful
The first home of Sn7i Fran-
cisco's Methodist Episcopal
Church in 1854, on Powell
near Washington
James Woods, President of the Woods-
Drury Company, operators of the Hotel
Wliitcomb a)id William Tavlor Hotel
Recollection may cling fondly to the days of the
little neighborhood church building, its white
walls showing through a grove of sheltering trees,
with a hitching rack in front and groups of chat-
ting neighl)ors between services.
The picture belongs to the i)ast.
Modern city life demands for its larger church
congregations a central, downtown location. And
the erection and upkeep of such a church structure
planning, efficient administration and great fore-
sight. Here is how it was done:
The Leavenworth-McAllister Realty Corpora-
tion, a holding company for the Methodist Church
in San Francisco, representing the Central and
the Howard Street Methodist churches, and the
California Street and Wesley churches, bought a
choice lot at the corner of Leavenworth and
McAllister streets, overlooking the beautiful park
[ continued on page 27 1
' A IV.. TCI Ti-T
22
■•<b{San Francisco Business
0//rIndustrial Activities in 1929
ager and ihe Domestic Trade Commis-
sioner to appear before their buyers meet-
ings and represent the outstanding facts
presented at the meeting with the retail
store executives. As the result of this
work, together with similar work carried
on by the Downtown Association in co-
operation with our program, a friendly
spirit of helpfulness between retailer and
manufacturer has been created and made
possible certain work which will be con-
sidered later in this article.
Through the cooperation of the press.
both through news columns and editori-
ally, the industrial publicity committee
has extended this spirit throughout the
city.
For a number of years many of the
city's important industrial problems had
not been properly dramatized so as to
make them of sufficient news value to be
forcefully brought through the press to
the attention of the San Francisco public.
Consequently a large percentage of the
population have not been informed re-
garding any industrial matters, with the
result that they were apathetic or pessi-
mistic regarding our industrial future.
Our Industrial Publicity Committee was
assigned the work of making news of
various industrial events during the year
and in this way getting the story of San
I continued from page 1 1 ]
Francisco's industrial importance to the
reading public.
Capitalizing upon San Francisco Prod-
ucts Week, sponsored by the Junior
Chamber of Commerce last year and co-
operated in by the Chamber of Com-
merce, the committee, through both the
press and the radio was able to tell the
public that San Francisco led the West
in such industries as paper and printing,
and coffee roasting and spices. The local
furniture industry and the fact that this
is the principal wholesale furniture mar-
ket of the eleven western states was
brought to the public's attention during
Furniture Market Week, held by the San
Francisco Furniture Exchange. Our
position as a style center w'os presented
in conjunction with the Manufacturers'
and Wholesalers' Double Market Week
to which retail dealers of dry goods, and
men's and women's clothing came to
make their fall purchases. The fact that
the largest packing house industry in the
West is located here was brought out in
conjunction with the California Live-
stock and Baby Beef Show. In a similar
manner such industrial assets as indus-
trial natural gas, low-priced industrial
land, low living costs and good labor con-
ditions and a myriad of other industrial
facts have been presented. These are
hut a few illustrations of the manner in
which this committee has. and with the
cooperation of the newspapers, will con-
tinue to sell San Francisco to San Fran-
ciscans. The job is but started but we
soon hope to reach our ultimate goal,
namely, to make every local resident and
those in business here, an active informed
industrial enthusiast for San Francisco.
INDUSTRIAL DEVELOPMENT
The mental attitude towards industrial
development is interesting, but now let
us consider what has actually happened
in industrial growth. Other than the fact
that 01 new industries located here dur-
ing 1020 and 75 established concerns
made expansions to plants and equip-
ment, four developments of major im-
portance have occurred. The iron and
steel industry of the nation has made
our city its western headquarters: the
coming of natural gas; the leading avia-
tion interests have selected San Francisco
for their principal Pacific Coast develop-
ment : the fact that our city, county and
state officials are actively assisting the
Chamber in changing physical conditions
so as to make them more attractive to
new industries.
Encouraging was the statement of
President D. E. McLaughlin of the Pa-
[ continued on page 30 ]
9 ROUTES FROM SAN FRANCISCO
Fast Boats . . . Frequent Service
1. HYDE STREET
TO SAUSALITO
2. NORTH END
FERRY BUILD-
ING TO
SAUSALITO
3. NORTH END
FERRY BUILD-
ING TO
TIBURON
4. HYDE STREET
TO BERKELEY
5. NORTH END
FERRY BUILD-
ING TO
VALLEJO
6. NORTH END
FERRY BUILD-
ING TO
RICHMOND
7. SOUTH END
FERRY BUILD-
ING TO
OAKLAND PIER
8. SOUTH END
FERRY BUILD-
ING TO
OAKLAND
BROADWAY
9. SOUTH END
FERRY BUILD-
ING TO
ALAMEDA
SOUTHERN PACIFIC GOLDEN GATE FERRIES, Ltd.
January 8, 1930}s.--
The Farm Board and
the Marketing Act
[continued from piige 14 ]
corporations, upon the application of the
advisory committee for a commodity,
and stabilization loans may be made to
provide working capital or to enable a
stabilization corporation to control and
limit surpluses of the products involved.
Up to the present time the majority of
the loans granted by the board have been
commodity loans secured by a lien upon
the product involved. In some instances
the board has carried the entire loan,
while in others loans supplemental to
primary advances made by the Federal
Intermediate Credit Banks have been
granted. In the latter case the advances
made by the Federal Farm Board are
junior to those made by the Intermediate
Credit Banks.
It is my opinion that the board is ap-
proaching the problem of facility loans
and stabilization loans with great caution,
and rightfully so, because advances of the
character mentioned involve many nice
problems not involved in straight com-
modity loans. Appropriate restrictions
are placed upon the amount which the
board can advance for the purchase or
lease of physical facilities, these restric-
tions being contained in Section 7 of the
Act. No loan for such purpose can be
made unless the board finds that suitable
existing facilities are not available for
purchase or lease at a reasonable price or
rent. No such loan can be made in excess
of 80% of the value of the facilities
sought to be constructed or purchased.
The Act also contains other restrictions
on facility loans unnecessary to mention.
Loans for price insurance are also with-
in the powers of the board. It is my per-
sonal opinion that the authority thus
granted constitutes authority to issue
price insurance policies only after a care-
ful study of the price history of the com-
modity involved and then only upon an
actuarial basis and not upon a mere esti-
mate as to the future price at which the
commodity will sell. That such is the
case is indicated by the provisions of the
Act to the effect that such price insurance
agreements shall be made only if, in the
judgment of the board, the commodity is
regularly bought and sold in sufficient
volume to establish a recognized basic
price and only if there is available with
respect to the commodity such market
information as will afford an accurate rec-
ord of prevailing prices covering a period
of years of sufficient length to serve as a
basis for calculating risk and premium
rates.
The problems confronting the Federal
Farm Board in relation to stabilization
corporations are the most complicated
with which the board will have to deal.
Time and space prevent a review of these
problems, but suffice it to say that in my
opinion while the board realizes the im-
portance of the power thus granted and
the good which can be accomplished
through the judicious exercise of that
[continued on page .3.5]
23
"Why did I put vay
Life Insurance
inTrust?^^
"I'll tell yoii why. Perhaps my wife could handle successfully the
tliousands of dollars that will be dumped into her lap when I die-
perhaps she wouldn't fall for the schemes that I have heard other
intelligent people fall for. Perhaps she would be able to make the
insurance money yield her a safe income as long as she needs it —
"'BUT — I'm not going to take the chance. Heaven knows I
wouldn't attempt to invest forty or fifty thousand myself, without
competent help and advice — and I'm supposed to be a good busi-
ness man. Neither would my wife, of course. She'd seek advice —
but probably get the wrong kind. There are plenty who are anxious
to give it.
"So my wife and I have turned the whole matter over to the bank
to handle after I am gone. She and the children will have the bank
to turn to; the bank will have my money and my written instruc-
tions to carry on with. No bother, no details, no risk."
IlT'e ftliatl he ^hul to send you our booklet. T]
'■'Carr^iiufi On the Family Ineonie," iiliicb \p
explains the Life Insurance Trust in Jull. JJ
TRl'ST DEPARTMENT
Wells Fargo Bank
Union Trust Co.
SAN FRANCISCO
Market at Montgomery Market at Grant Ave.
'AJ-EJQTa
ri T Tn n .
24
■^ San Francisco Business
Commercial Leadership i/7 the Pacific
PeipiiiR, as it is now called. At Kobe we
were given a great reception on the part
of chambers of commerce and ofificials.
We had a message to deliver, a brief
one, and it is as follows:
"We men of American Commerce
bring with us a spirit of International
friendliness. W'e are eager to learn more
about our Pacific neighbors and earnestly
seek personal association with men of
good will. We come in the spirit of
Tennyson, who
'Dipt into the future, as far as human
eve could see.
( continued from page 9 ]
Saw the Vision of the world, and all the
wonders that would be;
Till the war-drum throbb'd no longer,
and the battle-flags were furl'd
In the Parliament of man, the Federation
of the world.
'There the common sense of most shall
hold a fretful realm in awe.
And the kindly earth shall slumber, lapt
in universal law'."
That is an ideal message genuinely
expressed, if you please, by men of com-
First Class
Round the World
^as low as ^1110
^via the Sunshine Belt to the Orient
On one of the famous President Liners, you enjoy all
the freedom, all the luxury of a cruise on a private yacht.
Stop over where you please within the two year limit
of your ticket . . . visit Japan, China, the East Indies at
your leisure, glimpse the fascinating, far-off corners of
the world, and then— continue your travels on another
President Liner as you would on another train.
And this acme of travel experience— with comfort, ac-
commodations, service second to none — is yours for as
litde as $1110! Spacious cabins with real beds, delicious
meals; an unforgettable trip around the world . . .
INFORMATION— SAILINGS
You may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightly to Malaya— Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
fornia, thence Round the World.
All staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class,
Round the World, as low as
$1110 — $1250; with private bath
$1370.
DOLLAR STEAMSHIP LINES
ROBERT DOLIjUl BLOC, SAN FRANCISCO. PHONE UAvenport 60U0
106 THIRTEENTH ST., OAKLAND. PHONE OAkUnd 2060
merce. It is a spirit of modern and Pa-
cific commerce, in particular, and it was
in that spirit that we carried it. In all
parts of Japan it received a most eager
response.
We stopped at Osaka, a city larger than
San Francisco — as large, I think, as Tokyo,
one of the largest cities of the world.
A few of us went up there and made a
call. We later entertained them on board
and they sent down all of their enter-
tainment, gave us a splendid and cordial
welcome and provided us all the things
that we would allow them to provide
We had heen obliged to turn down, of
course, many offers of entertainment.
Then we went over to China. I will
give you three split views of China, be-
cause they were different views. If we
had seen any one of these places, and not
the others, we would have had a partial
view, as we touched the realm of the
outer rim of an enormous nation.
We started in at Peiping — the previous
capital "Pekin" I will call it — and then
we went to Chinwangtao. And then we
went down to Shanghai and on down to
Hongkong. We spent practically three
days in each place.
We got up to the capital, the previous
capital, and found it, of course, sadly de-
pressed because the capital had moved
away, business had largely gone away,
and there was an enormous city, with
many remarkable places to be seen, the
temple of Heaven, the Dowager's sum-
mer palace, and all of the marvelous
things that you could see there.
But what we were an.xious to do, how-
ever, much as we desired to meet Ameri-
cans, Europeans, and the English, was
to come in contact with the Chinese
themselves. Mr. Jo. one of the promi-
nent bankers of Pekin. took us in charge.
We were entertained at what had been
previously the Foreign Otfice. All of our
people were invited to a reception in the
afternoon. One of the things we wanted
more than anything else, for personal
pleasure, was to hear Mei Lon Fong, the
great Chinese actor. He is one of the
great actors of the world. Ten years ago,
when Mr. Alexander and I were over in
Japan, we heard him. He is an artist of
extreme ability. Mei Lon Fong was play-
ing in Tientsin. Mr. Jo had him cancel
his evening performance in Tientsin and
come to Peiping to give us a matinee, a
private performance, at which prac-
tically noboby else was present except
the 325 people that we had on board.
It was a very rare privilege.
iSIei Lon Fong invited us to tea at his
home.
We were invited into the homes of the
Chinese there in Peiping. It was a very
remarkable experience and a very happy
one.
When we got down to Shanghai we
found entirely a different situation. There
[ continued on page 28 ]
January 8, 1930 ^■■-
25
Bank §f California
NATIONAL ASSOCIATION
(A NATIONAL HANK)
Koiindt'd l.S()4
State) Ji en t of Condition
Including Its Branches in
SAN FRANCISCO PORTLAND SKATTLI':
TACOMA
.4/ (7(wp oj husiriess December .'II. 19'2!)
Assets
Loans and Discounts $76.3()(i.l '24.05
Rank PiPiuises (San Francisco and
Rianches) 3,345,1 ^2 L-t-l
Other Real Estate 278,340.(i'-2
Customers' Liability under Letters
of Credit and Acceptances !),7'20,58!).81
Sundry Ronds and Stocks 4,708,039.46
I nited States Ronds to secure Circu-
lation 2,150,000.00
Other United States Securities 3,0'23,4(i(!.7!)
Redemption Fund with U. S. Treasurer 107,500.00
Cash and Exchange 22,903,092.17
Other Assets 16,706.56
$122,558,981.50
Liahilllies
Capital $8,500,000.00
Surplus and llndivided Profits 9,296,895.42
Reserve for Taxes and Interest 202,262.58
Circulation 2,029.397.50
Letters of Credit and Acceptances .... 10,010,104.30
Rills Payable and Rediscounts with
Federal Reserve Rank 2,500,000.00
Other Liabilities 160,614.24
Deposits 89,859,707.46
$122,558,981.50
COMMERCIAL - FOREIGN - SAVINGS - TRUST
SAFE DEPOSIT DEPARTMENT
(M/)il(iI. Siirfjliis and I udirided Projils Exceed
$17,000,000
A T-c m T,-.
26
■>e{ S A N Francisco Business
Industrial Development in San Francisco
\ Report h\ the hid ti stria I Department of the Cbaniher of Conunercel
NEW INDUSTRIES
THE CALIFORNIA EGG PRESER-
VER COMPANY, Ltd., has selected San
Francisco as manufacturing and distrib-
uting headquarters for the "Fleming Egg
Keep," a preserver of eggs. This new
concern, under the direction of Mr. W. E.
Clayton, president, is located at 25 Tay-
lor Street, with factory at 240 Sanchez
Street.
LUSE-STEVENSON COMPANY,
manufacturers of corkboard and granu-
lated cork, with factory headquarters in
Spain, have recently located a branch
office and warehouse in this city at 140
Spear Street. Mr. W.J. Paul is in charge
of the local branch.
THE C AND S SOAP COMPANY,
have recently established headquarters in
this city for the manufacture of C & S
soap. This firm occupies appro.ximately
four thousand square feet of floor space
at the present time at 1430 Bush Street.
THE AMERICAN ANILINE PROD-
UCTS, Inc.. of New York, manufactur-
ers of certified food colors and products
for the dyer, have established a branch
office and warehouse in this city at 417
Market Street under the management
of Mr. R. T. Sherry.
AVIATION PRESS, pubHshers, have
chosen San Francisco as headquarters for
nation-wide distribution. This new con-
cern is located at 580 Market Street, and
occupies appro.ximately two thousand
square feet of floor space. Mr. Ben Eber-
sole is manager.
THE CALROCK ASPHALT COM-
PANY, 525 Market Street, with factory
at Santa Cruz, California, have estab-
lished headquarters in this city for the
distribution of their products. Mr. J. W.
Hayes is manager of the San Francisco
office.
MR. M. KAPLAN, has established
offices in the Apparel Center Building,
49 Fourth Street, for the manufacture
of ladies' coats.
KLEIN-KLEINER COMPANY, Inc.,
manufacturers of cotton piece goods,
have selected San Francisco as head-
quarters and are located at 88 First
Street. Mr. Paul Santana is in charge
of Pacific Coast distribution.
ELMER LAURENCE, local manu-
facturer of ladies' fine millinery, has
opened ofiices at 49 Fourth Street. Mr.
Laurence distributes to the western
states.
THE McBEE BINDER COMPANY,
manufacturers of .Athens, Ohio, have re-
cently established a branch office in this
city at 340 Sansome Street, where stock
is carried on hand for distribution in this
territory. Mr. W. J. Morton manages the
local office.
McCLAREN RUBBER COMPANY,
manufacturers of tires, tubes, and auto
accessories, with factory and headquar-
ters at Charlotte, North Carolina, main-
tain a branch office in this city at 324
Townsend Street under the management
of Mr. E. J. Brooks. Stock is carried on
hand for clistribution throughout north-
ern California. Nevada, and southern
Utah.
TREDWAY SUCCEEDS INGRAM
Appointment of F. Q. Tredway to the
position of general advertising agent of
the Southern Pacific with headquarters
in San Francisco, is announced by E. W.
Clapp, general passenger traffic manager.
He succeeds K. C. Ingram who resigned
to become San Francisco manager of
Lord and Thomas & Logan.
Tredway entered the employ of the
railroad as associate editor of its news
bureau. He w-as later appointed editor
of the bureau, and then assistant man-
ager of development and colonization.
1-2-3-4-5-6
Plain Facts that
Explain Why
FiBREBOARD
Super- Test Shipping
Cases Deliver Your
Goods Better
FACT No. 2
Certificate Stamp. The certificate
stamp shows that the case meets
transportation specifications. The
flame Fibreboarcl Products Inc. in
tlie stamp is our guarantee that this
case will deliver the merchandise
better.
FiBREBOARD tolCrS INC.
RUSS BUILDING. SAN FRANCISCO
Mill and Factories:
San Francisco Stockton Antioch Vernon
Southgate Los Angeles Port Angeles Sumner
Port Townsend Philadelphia Honolulu Kahului
Sales Offices:
SAN FRANCISCO, LOS ANGELES, PORTLAND,
SEATTLE, CHICAGO, PHILADELPHIA,
SALT LAKE CITY, OAKLAND
January 8 , 1930 }■>-
27
The HOTEL
Pays the Freight
( continued from page 21 ]
of the Civic Center, and directly across
I he street from the site for the future
Federal Offices Building.
For either church or hotel purposes
ihe situation was ideal. Street car con-
nections made access easy. Parking facil-
ities were convenient. Only a block from
Market Street and the same distance
from the public buildings of the Civic
Center, the situation offered everything
that hotel and church needed. So far
the requirements of the two occupants
for the proposed building were identical.
A bond issue for the erection of the
contemplated building was issued by S.
\V. Straus & Company in the amount of
^l.SSO.OOO.
Lewis P. Hobart, architect renowned
for both hotel and church designs, was
chosen for the planning of the building
The Del Monte Hotel at Del Monte.
California, and Grace Episcopal Cathe-
dral. San Francisco, are representative
examples of Architect Hobart s ability
in either secular or ecclesiastical lines
of building. Cahill Brothers, contractors,
were the builders of the structure.
The William Taylor, a Class-A, steel
and concrete structure with recessed
tower and wings, has a frontage of 137 '/j
feet on Leavenworth Street and the same
on McAllister Street. It is modern Gothic
in style, brick faced and terra cotta
trimmed and lifts its lofty pinnacle rising
320 feet toward the sky in graceful lines,
overlooking its surrounding buildings and
even rising high above the flagpole on San
P'rancisco's famous City Hall.
While the exterior elevation and finish
are masterly in treatment and awaken
admiration as the dignified pile rears its
outlines against the sky, it is in the in-
terior planning and arrangement that the
most consummate skill has been shown
by the architect — always bearing in
mind the dual nature of the building and
the fact that two such different purposes
must be served.
The church section must express
dignity, reverence and inspiration.
The hotel must bespeak comfort, cor-
diality and good cheer.
Skillful technical designing, inspired by
good jud?;ment, worked out the bi-fold
plan to give perfect freedom and in-
dividuality to each factor.
The William Taylor Hotel, with its
500 rooms — and everyone an outside
room with the city spread before it in
e\-erchanging panorama — occupies the
main portion of the structure.
Within one four-story wing, over which
the hotel extends on steel girders, is the
Cathedral Unit in which the Temple
Methodist Church has its spacious audi-
torium, where 1800 worshippers may be
comfortably seated. In this wing, too,
are offices for the pastor and for the
bishop and his aides. In this wing, like-
wise, is the smaller chapel, used for
church purposes when the large audi-
[ continued on page 34 J
Have you ever gone East through the
heantiful^eather^^ver Qanyon
If you haven't, the trip will be a revelation to you. For
here is the old West as untouched and picturesque as it was
in pioneer days. After leaving the Feather River Country
you cross Great Salt Lake by daylight, then pass through
the magnificent Royal Gorge.
Excellent dining service. Through Pullmans to Chicago
and St. Louis ... no change of cars required. And by a
fortunate adjustment of train schedules, the regions of
chief scenic interest are to be seen during daylight hours.
For complete information write or telephone
TICKET OFFICES:
654 Market Street (Across from the Palace)
Also Ferry Building
SAN FRANCISCO
Telephone SUtter 1651
ESTERN DACIFIC
THE FEATHER RIVER ROUTE
A .T1= Tn rt-i
28
■*3{San Francisco Business
[ coutinued from page 24 ]
it was all business. Chicago would almost
be put in the shade by the amount of
activity and the amount of progress and
vigor that we could see in Shanghai.
While in Shanghai there came down to
meet us some twenty officials from Nan-
kin, some of them high public officials.
They came down to explain to us what
their problems were. They regarded us,
and idealized us, as being prominent rep-
resentatives, and even very wealthy men
who were investigating with a view to the
future.
About half of the group went down to
Canton, a great thrixnng city, and after
being entertained there by the American
Chamber of Commerce one evening, and
having been entertained by the Chinese
themselves, we went down to Hongkong.
When we got to to Hongkong we came
to a place of very splendid order, of most
intense beauty. Hongkong is a great
trading post, just like Shanghai, and un-
der the splendid order and arrangement
of the English, because it is a British
possession.
While in Hongkong we not only came
in contact with the English, and re-
ceived from them a most warm and
hearty welcome, as we did later at Singa-
pore, but we came in contact with two
Chinese, Sir Robert Ho Tong and Ho
Quong, and talked to a great many
prominent, wealthy, influential, highly-
cultivated Chinese. We were in touch
with a very different situation from that
at Shanghai.
^^Where'' you buy is
more important than
^^What'' you buy . . .
Today the big majority of used ear purchasers con-
sider "where" they buy more important than "what"
they buy.
They feel that it pays to deal with a well established
firm that has definitely proven itself reliable and fair
in its policies and methods.
That's why more people buy their used cars from the
Howard Automobile Company than from any other
automobile firm in San F"rancisco.
As the largest distributor of automobiles in the
world, we naturally have an unusually large stock of
used cars in every price range. Perhaps we have the
make and type of used car you are looking for.
Howard Automobile Co.
Buick- Marquette Distributors
Van Ness at California St.
SAN FRANCISCO
But suffice it to say that as one looked
at China today with all of its problems
one is impressed with the enormous hu-
man potentialities of that country. Her
troubles, after all, are incidental. China
is developing leadership, leaders largely
trained in this country. China knows
something of her own problems; she is
unduly an.\ious to get control of them.
China has great economic problems. She
is looking to eliminate extra-territorial-
ity; she is looking to resume control
ports; she is looking to resume control
of her customs. And, to some extent,
China has accomplished some of those
things.
These are all economic and commercial
matters, but as we got that swift glance
of China, we were convinced that she
contains the greatest reservoir of human
potentiality in the world. China has the
people that have sur\'ived all sorts of
tests of humanity and China is going to
be heard from and is of the most intense
interest to the entire balance of the world.
We went from China down to Manila.
There we came in contact with an Ameri-
can city, and typically American.
It was very interesting, as we looked
at the tremendous difficulties and prob-
lems of so many hundred millions of
people, living in miserable circumstances,
looking forward to a progress in which
we must help, to come down and see the
influence of modern ci\'ilization, Euro-
pean and American, upon these very peo-
ple. It is a most interesting study in
showing what standards will accomplish
as they are applied to this enormous
reservoir, this enormous group of people
that inhabit the entire Orient, 400.000,-
000, or more, of the yellow race, and as
many more of the brown race, all seek-
ing an outlet, all seething with energy
and effort to come in contact and to
develop themselves in a proper manner.
We were greatly impressed when we
got down to Manila. We were received
by Governor General Davis, the Ameri-
can Chamber of Commerce, and we came
in contact with the Filipinos themselves.
Mr. Quezon and Mr. Osmena gave a
dinner to a small group, and discussed
some of their problems. We were im-
pressed with this enormous fact : That
the United States is provincially and
irrevocably located in the Orient, the
Pacific area, in the Philippines, and under
God will be there as long as we or our
grandchildren shall live. It is not a ques-
tion of the United States desiring a pos-
session out in the Orient that might be
of advantage to us commercially. We
have poured in millions in education ; we
can see the influence of that. We are not
looking for a subject people. Today the
Philippines have as much independence
as the state of California in the matter of
control over its affairs. The Philippines
have complete autonomy, complete in-
dependence. Complete severance of the
United States from the Philippines is an
iridescent dream and I do not believe
there are any intelligent leaders of the
Philippines themselves that honestly de-
sire a severance from the United States.
They would like to get as much political
advantage as possible, of course, in the
January
19 3 0 }■* -
29
leadership of their own people. But the
United States, with all of its influence,
and with all of its wealth, and with all of
its interests in this entire area, finds itself
strategically located in the Philippines to
have its inevitable influence upon all of
the balance of the American territory.
When I had occasion to talk to over
one thousand students of the Philippine
University I took as my te.xt, "The United
States. Philippines & Company and Their
Responsibility over this entire .Area." I
believe that is the note to sound, because
it is written in the stars; the United
States would be cowardly to every in-
stinct and to every responsibility if it
did not discharge from now on and al-
ways its obligations and influence in this
great Pacific area.
We went to Saigon and saw there a
French city. We were only there a half
day or a day. We went up a tortuous
river. A splendid and intrepid captain
took our ship up the river, 583 feet long,
and turned it in a basin 600 feet wide, and
came down the tortuous river again. No
ship that size had ever been up to Saigon
ancl I do not think another will go up
there for a great many years to come.
Announcing
An Evening Course
of Lectures
upon
Direct
Advertising
A practical course for
those who use Direct
Advertising in their
own business or pre-
pare it for others . . .
Covers:
Preparation of effective ad-
vertising pieces — Layout —
Copy — Color — Cuts; Produc-
tion and the use of booklets,
folders, catalogs, etc.; Com-
pilation and use of selling
letters; House Organ — scope
editing, make-up; Mailing
Lists — compilation and use;
Planning successful direct
advertising campaigns;
Physical factors — Typogra-
phy, Paper, Cuts, etc., etc.
Write or phone for
complete schedule
Commences
Thursday, Jan. 9, 1930
7 p. m.
Heald College
Van Ness & Sutter
San Francisco
Our next stop was Siam, which was an
unforgettable day, one of the great spots
of our entire journey. The .American
minister got up at four o'clock in the
morning, came down to the boat to meet
us, and the Chamber of Commerce, and
everybody else in Siam, seemed most
anxious to show us every possible cour-
tesy. That day spent in Siam was one
of tremendous pleasure and of beau(y.
Then we went to Singapore, where we
got in touch at once with Mr. Bagnall. the
president of the Chamber of Commerce,
and with others.
We were learning all the time, if you
please, some vital facts that affected this
whole area, which were very useful to
us when we got down to Australia. We
had to forego a most splendid reception at
Singapore, a tremendously strategic
place, as we were there, unfortunately,
only for a day. But we made contacts
and secured information that will be val-
uable to us in the course of our work.
Then we went down to Batavia, a city
of the Dutch, who have had hundreds
of years of experience in colonial matters,
and there we discussed matters with the
Governor General of the Dutch Indies,
who had at one time been ambassador
in Washington and who had visited in San
Francisco.
We constantly met these officials that
had been back and forth to this country
ancl who have visited in San Francisco.
[ continued on page 32 j
Established 1863
FIREMAN'S FUND
INSURANCE COMPANY
OF SAN FRANCISCO
J. B. LEVISON, President
Paid Up Capital $7,500,000
Policy Holders Surplus - - - - $19,600,000
Unearned Premium Reserve - - - $15,700,000
Total Assets $40,100,000
directors
Frank B. Anderson. Chairman, Board of Directors,
The Bank of California, N. A.
Edward T. Cairns, Vice-President, Fireman's Fund
Insurance Company
Wm. J. DUTTON, Retired
Edward L. Eyre, President, Edward L. Eyre &
Company
Mortimer FleISHHACKER, President, Anglo-Cali-
fornia Trust Company
A. P. GlANNlNl, President, Transamerica Corporation
J. B. Levison, President, Fireman's Fund Insurance
Company
Charles R. Page, Vice-President, Fireman's Fund
Insurance Company
Henry Rosenfeld, John Rosenfeld & Sons
P. W. Van Sicklen, President, Dodge, Sweeney 8"
Company
Franklin A. Zane, Vice-President, North Ameri-
can Investment Company
' AXv..Tnrrt ^T-r^.
30
'■^ San Francisco Business
O^r Industrial Activities/;/ 1929
cific Coast Steel Company upon the
completion of their million-dollar bolt
and nut mill when he said, "We did not
build to satisfy present consumption, but
instead have planned it to supply the mar-
ket which San Francisco's industrial de-
velopment will demand for the next ten
years." Of equal encouragement was the
completion of the four-million-dollar tin-
plate mill addition to the Columbia Steel
Company plant. This huge basic indus-
trial plant will be of great importance to
the many steel-using industries, em-
ploying highly paid workers which will
locate here during the coming years.
Even more encouraging was the
selection of our city by U. S. Steel
Corporation for Pacific Coast head-
quarters, following the merger of the
Columbia Steel Corporation with
them; and a similar selection by the
Bethlehem Steel Company when they
purchased the Pacific Coast Steel Co.
The statement of President Eugene
C. Grace of the Bethlehem concern is
particularly indicative of the future
which the steel men of the country
foresee for this area. He says, "The
Bethlehem officials, for some years
past, have studied the steel situation
on the Pacific Coast with a view to
establishing manufacturing plants in
this rapidly growing section of the
country. The properties to be ac-
quired will be operated through a
separate subsidiary company having
an active management and head-
quarters on the Pacific Coast.
It will be Bethlehem's policy to
develop the properties to the fullest
extent for local and economic produc-
tion, supplementing this production
with products shipped by water from
Bethlehem's eastern steel plants. With
this combination of resources and op-
portunities. Bethlehem will be able
more advantageously and effectively
to serve the Pacific Coast territory
with a full line of steel products."
AVIATION INDUSTRY FOR
SAN FRANCISCO
The San Francisco Area will play an
important part in the aviation industry
following the completion of the two
three and one-half million dollar air-
ports, located at Alameda and San Mateo,
respectively. One of the projects of the
Industrial Committee came to fruition
through the selection of the 450-acre
airport site at San Mateo following
many weeks' effort on the part of the
Chamber of Commerce. Here will be lo-
cated an airport with ample space around
it to provide for a plane testing field and
all types of aviation industries. In ad-
dition the first air college in the country,
and ample space for commercial trans-
port companies will be provided.
UTILITY IMPROVEMENTS
The completion of a natural gas line
from Kettleman Hills to San Francisco
tuiitinucd from jiaRC 22 ]
by the Pacific Gas & Electric Company
and the building of a huge new gas holder
here is of inestimable value in attracting
new industries to this locality. We are
now on a parity, in this respect, with
other communities which have had this
cheap fuel for many years.
Of almost equal importance in attract-
ing new industries, as well as being an
important industrial expansion, are the
eleven-million-dollar steam standby pow-
er plant being. erected by the Pacific Gas
The Year Book
in May
T]HE Year Book issue of San
Francisco Business will be
published in May tliis year
rather than as heretofore, in
April.
The change is made to avail
our readers of the annual com-
pilation of I'nited States Gov-
ernment statistics upon which
are based niitch of the data of
the Year Book, and which ivill
not be available in time for the
April issue.
Under the neiv arrangement
the Year Book issue in May ivill
contain a more comprehensive
review of San Francisco's de-
velopment during the past year.
& Electric Company at 23rd and Louisi-
ana streets, and the Great Western Power
Company's new China Basin plant, which
is of equal importance to that company.
PHYSICAL IMPROVEMENTS
Through the cooperation of city and
county, and state officials, the Bayshore
Highway has an easy approach to ten
thousand acres of land in San Francisco
and on the peninsula which are available
for industrial development.
The supervisors and the harbor com-
mission are at present working out plans
and financing methods for the building
of a new Third Street Bridge over the
channel. When completed the bridge will
have removed a serious obstacle both to
marine and land traffic for larger ocean-
going ships may dock alongside the indus-
trial lands fronting on Channel Street
while industries to the south may save
considerable time in transportation
through the use of the new bridge.
Some of the outstanding industries of
the 91 who have selected San Francisco
for their western headquarters and dis-
tributing headquarters include the fol-
lowing: H. K. At water Company, manu-
facturer of ladies' sport hats; Continen-
tal Baking Corporation, branch factory,
manufacturer of bakery products; Cuda-
hy Bros. Company, branch of meat
packers; Curtiss Airports Corporation;
Marchetti Motor Patents, Inc., manu-
facturer of airplanes; Metzger Packing
Company, meat packers; Pacific God-
man Shoe Company, branch of shoe
manufacturers; Preferred Electric
Company, manufacturers of electrical
products; Rome Company, Inc..
branch factory, manufacturers of
metal beds and springs; Wall Street
Journal, publishers; Weil Kalter
Manufacturing Company, branch fac-
tory of underwear manufacturers.
Among the more prominent of the
many firms who have e.vpanded their
plants are; J. Allen & Sons' new $75.-
000 abattoir; American Can Com-
pany's new $400,000 warehouse;
Benjamin Franklin Knitting Mill's
new three-story factory building;
Cahfornia Canneries Company's new
warehouse building; California Gum
Works Company's new $40,000 indus-
trial building; Consolidated Paper
Box Company's new $40,000 addition
to their Paul Tract plant and $125,-
000 addition to their plant at 346 First
Street; Link Belt Meese & Gottfried's
new million-dollar plant in the Paul
Tract; Michel & Pfeffer's purchase
of the Pacific Structural Iron Works
and the securing of a tract of land at
South San Francisco for which factory
buildings to assist the combined opera-
tions will be erected; Pacific Gas &
Electric's new 10 million cubic foot
gas holder, II million dollar steam
standby plant at 23rd and Louisiana
streets, and million dollar ship and
storage warehouse at ISth and Shotwell
streets; Pacific Coast Steel Company's
million dollar bolt and nut mill; Simon
Mattress Manufacturing Company's new
$155,000 plant in the Paul Tract; and
Wesix, Inc., new factory building where
they will manufacture their line of elec-
trical heating and cooking appliances.
SEEKING NEW INDUSTRIES
Advertisements designed to attract
new industries were commenced by Cali-
fornians Inc. during the fall of 1028 at
the request of the Chamber of Com-
merce Industrial Committee. Since the
beginning of the advertising in national
business magazines, hundreds of inquiries
have come into the Chamber's office for
the booklet. "Why Manufacturers Choose
San Francisco." In fact the first printing
was exhausted early in 1029 and second
supply is almost depleted, which indicates
the interest in industrial opportunities.
In addition to the magazine advertising
January 8, 1930}^
31
a direct mail advertising campaign is
being carried on and attractive mailing
pieces are sent each month to a list of
over 2500 eastern concerns. A campaign
of publicity in national trade papers is
augmenting the advertising program.
Although such advertising does not
always bring immediate results, it is in-
teresting to note that our industrial engi-
neer has been more than busy preparing
reports for concerns considering loca-
tions here. Fifty-five individual leather
bound reports have been prepared to
furnish specific information regarding
manufacturing possibilities here. Pre-
liminary reports covering summarized
industrial information have been sup-
plied to 169 firms, while 23 firms have re-
quested additional data which has been
supplied in the form of supplemental re-
ports. Seventy-eight concerns have been
supplied with reports requiring special
studies and investigations other than those
covered in the other forms of surveys.
In addition to the direct selling work,
the engineering department has been
active in correcting conditions which
have placed San Francisco in an unfavor-
able position, particularly as regards
market data. Despite the fact that the
San Francisco Bay Region has over a
million and a half population federal and
private market statistics have not indi-
cated this as a "multiple market center,"
i.e. having over a million people, nor for
comparative purposes have government
figures shown the true situation as a San
Francisco Metropolitan Area. Through
the work of our engineer, both of these
conditions have been corrected and gov-
ernment figures — after the new census,
will present San Francisco to industrial
prospects in a more favorable light.
SERVING ESTABLISHED
INDUSTRY
Besides assisting in securing civic im-
provements for established industries,
the Chamber has forcefully presented the
case of local hat manufacturers of "Cali-
fornia Sport Hats" before the Federal
Trade Commission. An eastern concern
was trading on the reputation created
by the local product to the detriment of
our firms. As the result of this work it is
expected that this condition will be cor-
rected.
Designed to help established industry,
the Domestic Trade Bureau, in its first
nine months of service, since March,
102Q, has been of particular benefit.
Through a good will trip to Idaho and
Utah, and a survey of conditions for the
sale of local products in the San Joaquin
Valley, the bureau has developed a
wealth of data which should assist in
increasing the sales of local firms in
those two areas. Similar studies and ex-
cursions are planned for the coming year
in other sections of the San Francisco
trade territory.
In San Francisco, the retail educational
work previously referred to has brought
the manufacturers and buyers of women's
wear together with the result that a joint
committee representing both is now
operating to assist the factories in secur-
ing more local business. Through the
formation of a Liaison Committee, the
[continued on page 39 ]
WE TAKE PLEASURE !N ANNOUNCING
THE ASSOCIATION WITH THIS FIRM
MR. J. LESLIE BARNESON
aii.l
MR. M. EYRE PINCKARD
AS CENERAL PARTNERS
We regret to announce the retirement of
Mr. C. R. Stevens and Mr. Henri de La Chapellc
January 6th, 19.30
H. J. BARNESON &. CO.
MEMBERS
New York Stock Exchange New York Curb (Associate)
San Francisco Stock Exchange San Francisco Curb Exchange
Los Angeles Stock Exchange Los Angeles Curb Exchange
Chicago Stock Exchange Chicago Board of Trade
SAN FRANCISCO
Barncson Building
256 Montgomery Street
SEATTLE
OAKLAND
407- 15th Street
PORTLAND
LOS ANGELES
Board of Trade BIdg.
1 1 1 West 7th Street
HOLLYWOOD
. . CONFIDENCE
WE HAVE absolute confidence in the continued PROSPERITY of the
United States during 1930 ... As evidence of this fact we have com-
pleted our plans for a greater expansion program than we announced
and accomplished during the past year.
WE believe the prudent investor will find the following facts con-
cerning Italian Investment Corporation of interest:
No long term debts outstanding.
Resources increased six-fold during 1929.
Earning twice dividend requirements.
Preferred and common stocks on regular quarterly cash divioend basis.
Management unchanged for twelve years.
ITALIAN INVESTMENT
CORPORATION
Head Office:
524 MONTGOMERY STREET
SAN FRANCISCO
Offices in Principal Cities of Pacific Coast
'AJ'E.TnTrT ^r-r^.
32
-^ San Francisco Business
Busy
Fleet
...these Mats on liners
on the Hawaii run
ON fast schedule, they ply be-
tween San Francisco and
Honolulu, giving you many con-
venient Matson sailings to choose
from. Ships of generous propor-
tions, with plenty of deck space
for recreation and homelike
comfort in every stateroom.
Hawaii is the "Paradise of the
Pacific" in every season. We'll
be glad to tell you more about a
Matson trip there.
Leadership />/ f//e Pacific
Beyond Hawaii .
South Seas
the
Matson service also takes you on
to the glamorous South Seas— to
Samoa, Fiji, Australia. What
could be more delightful for a
winter voyage? Our illustrated
folders tell about inclusive tours.
Mat
son
line
25 steamers . . .fastest service
HAWAII • SOUTH SEAS • AUSTRALIA
215 MARKET ST., SAN FRANCISCO
DAvenport 2300
The Colonial Secretary at Singapore
paid us the compliment of coming down
and visiting our boat. Nothing of that
sort had occurred in previous trips.
I am telling you how much more than a
pleasure trip this was availing to our
people.
We spent three days in Batavia. We
got a grasp of that great area, the length
of the Dutch East Indies, from the point
of Sumatra down through the half of
New Guinea, a distance from Vancouver,
British Columbia, to Havana, about
SOOO miles.
Borneo is one of the largest islands in
the world in itself, but 35,000.000 of the
population of the Dutch East Indies is
crowded on the little island of Java,
which is not one of the largest of the
islands inhabited by them.
Then we w-ent down to Australia
where we received a most remarkable
reception. Australians were enthusiastic
in their desire to give us the very finest
impression of their country and of their
homes. They had all sorts of problems;
they were bristling with questions. They
met us W'ith every possible official and
gave us a wonderful reception.
When we landed from the boat at Perth
the Lord Mayor was out in all his robes
to meet us. He escorted us to a park,
where he sat us down at a dais, and the
Lord Mayor delivered an address just
as if the Prince of Wales had arrived.
Mr. Moore responded.
The citizens of Perth were very gra-
cious to us. The Boy Scouts — the young
Australian League — had been here. Mr.
Moore had been instrumental in having
them come here. Many of you had these
boys in your homes. The parents of these
boys were anxious to be kindly to us on
this particular cruise.
1 pagp 29 1
Some of our people went overland,
some 2500 or 3000 miles, from Perth to
Melbourne. The balance of the party
went around to Melbourne by boat, which
took four days around the southern end
of Australia.
When we got down to Melbourne, that
magnificent city, we were received in a
public park, with several thousand of
Melbourne's citizens out for a public re-
ception to our entire party. We were
received by the Mayor, the Chamber of
Commerce and were given a great deal of
information.
The we went up to Sydney, where we
had many interesting experiences.
A group of us, and fortunately I was
one of them, went overland from Mel-
bourne to Sydney, a distance of 500 miles,
something like the distance from here to
Los Angeles, but we took six days for the
trip. We were able to go by a special
train — what they call a reso trip. We
went all through the beautiful state of
Victoria, one of the charming states of
the Australian Empire. I have never seen
such tall grass, and I have never seen
such fat cattle, or farmers so prosperous,
or such a splendid outlook. We went into
the houses; we stopped at a little village
and all the farmers would take us as
their guests and escort us around to their
various homes and farms.
We got up into New South Wales and
we found the same conditions existing
there as in Victoria.
Finally we came to Canberra. I would
like to say a word about Canberra, that
magnificent city of the future. Australia
established a capital, about 200 miles
from Sydney, in the interior, and called it
Canberra, It is the capital of all the
states of Australia, including Tasmania.
[ continued on page .36 ]
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
Members Newltork Stock 6xchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts, 643 So, Spring St, and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
January 8, 1930 )■>•■
33
What the New Census (9/Distrihution Means
[ contiuued from page 17 ]
great advance in business. It is contended
that such a census would enable us to set
up measuring sticks which would show
the direction in which business is moving,
that it would give us facts instead of
hunches upon which to base plans and de-
cisions, that it would greatly aid in our
constructive thinking and constructive
thinking is the one great force which
makes for progress in any business.
In providing for the 15th decennial
census to be taken ne.xt year Congress
authorized the first National Census of
Distribution ever taken in this or any
other country. In order to guide this
work along constructive lines. Secretary
of Commerce Lament has appointed a
committee composed chiefly of business
men, which has had much to do with the
development of schedules and plans for
this great national undertaking. It is the
opinion of those who have studied the
plans so far developed, that these will
give us a vast amount of useful informa-
tion, provided the information called for
by the schedules is furnished conscien-
tiously by business men when the enu-
merator visits them.
It is perhaps worthwhile to spend a
few minutes in trying to see some of the
uses to which such statistics, when com-
piled, can be put. For this purpose we
may refer to the results of some experi-
mental Censuses of Distribution which
were taken in eleven cities two years ago
in order to lay a basis for the proposed
national census. Many of you I am sure
are familiar with the figures obtained in
these experimental censuses which in-
cluded the cities of Baltimore, Provi-
dence, Syracuse, Atlanta, Chicago, Fargo,
North Dakota, Springfield, 111., Kansas
City, Denver. Seattle and San Francisco
by cities. This sample was sufficiently
large to be significant, for within the
boundaries of these eleven cities is in-
cluded a population of over si.x and three-
quarter millions. The retail trade of this
group of cities totaled four billion dollars
or appro.ximately ten per cent of what has
been estimated as the retail trade of the
United States.
MANY OLD PROBLEMS
The tabulation of even these relatively
small censuses has brought out many
problems which we scarcely knew existed
before. For example it has emphasized
the very large number of small retailers
in our business population. The statistics
show that there were approximately 80,-
000 independent single unit retail stores
of all kinds in these eleven cities. 28
per cent or more than J4 of these stores
reported gross annual sales of less than
$5000 per year. Another 19 per cent of
these stores reported sales between $5000
and $10,000 making a total of 47 per cent
or nearly half of all the retail establish-
ments in these eleven large cities with
gross sales of less than $10,000 per year.
As a matter of fact the actual average
sales of the 38,000 stores doing less than
$10,000 worth of business a year works
out to approximately $83 per week.
This fact alone has caused more whole-
salers and manufacturers to study their
distribution plans, than any other infor-
mation brought out in the last decade.
In a mad rush for volume of business and
new outlets, manufacturers and whole-
salers have been sending enumerable
salesmen and making other sales efforts
to secure a portion of this $83 a week
business from this half of the retail stores.
Is that business profitable? That is a
question which of course the census does
not answer, but it brings the problem to
the forefront and many distributors are
making efforts to solve it in their individ-
ual businesses.
These experimental censuses brought
out many other important facts. For ex-
ample we hear a great deal of discussion
about the chain-store problem. Much of
this is based on relatively few facts. The
experimental census showed that 71 per
cent of the commodities sold in these
[ continued on page 40 ]
New York Stock Exchange
New York Ck^tton Exchange
New York C^offee ii
Sugar Exchange, Inc.
New York Produce Exchange
New York Curb Market
Rubber Exchange of N. Y., In<
New York Cocoa Exchange, Inc.
Chicago Board of Trade
Chicago Stock Exchange
National Raw Silk Exchange. Inc.
National Metal Exchange, Inc.
Dallas Ckitton Exchange
Houston Ckitton Exchange
Los Angeles Stock Exchange
Los Angeles Curb Exchange
Memphis Ck)tton Exchange
New Orleans Cotton Exchange
New Orleans Stock Exchange
San Francisco Stock Exchange
San Francisco Curb Exchange
Seattle Stock Exchange
Seattle Gram Exchange
Toronto Stock Exchange
Vancouver Stock Exchange
Winnipeg Grain Exchange
ASSOCIATE MEMBERS
Liverpool Cotton Association
G. A. PIERCi: & €0.
301 Montgomery Street . DAvenport 8200
SAN FRANCISCO
360 Fourteenth Street . HOlliday 7500
OAKLAND
Home Office;
11 Wall Street, New York City
Western Branches:
San Francisco Seattle Los Angeles Portland
Oakland
Taconia
Pasadena
Vancouver
Private Wires to Principal Cities
K T-r-. T« I-.; ^^^^ *•"'
34
— <e{ S A N Francisco Business
Saving
Your Time\
l\ FEW years ago it took
more than 5 minutes, on the
average, to make an out-of-
town connection for San
Francisco and East Bay tele-
phone patrons. How this
speed of connection has been
increased is indicated as fol-
lows:
1924—5.2 minutes
1925—5.6 "
1926—5.9
1927—2.4
1928—1.6
This is but one of many
ways in which telephone
service has been improved
and the usefulness of your
telephone increased. And the
development will continue.
In the next five years we will
spend on telephone construc-
tion in San Francisco and
the East Bay more than
$68,000,000.
Th2 Pacific Telephone And
Telegraph Company
T//e New WILLIAM TAYLOR Hotel
[ coutinucd from page 27 ]
lorium is not necessary, and the church
gymnasium and recreation rooms.
Stately Gothic doors in triple group-
ing, with lines that conform to the audi-
torium detail open onto McAllister
Street.
In the lofty tower section of the hotel
are suites of apartments, comprising 150
rooms in all, easily accessible from the
street by rapid elevator service and con-
nected in the same way with the various
lower floors on which the public rooms
of the hotel are located.
These apartments have garden ter-
races from which the view of city and
surrounding hills and encircling bay
spreads supremely before the vision.
Complete hotel service provided for
the apartment section of the William
Taylor enables the tenants to have at
once individuality and home environ-
ment of their own homes and the ease and
comfort of the modern hotel.
The public portions of the William
Taylor have been planned with two
points in view — the accommodation of
ihe individual guests and the permanent
tenants who make the new hotel their
home for a long or a short period of time
— and the complete comfort of large con-
ventions and assemblies for which San
Francisco is growing to be steadily more
famed as a favorite host.
The main dining room of the William
Taylor is on the second floor, overlook-
ing the Leavenworth Street side. It is
decorated in artistic simplicity with
ornamental ceiling and hangings of ele-
gant dignity.
Also on the Leavenworth Street side,
but on the street level and approached
from the street, is the William Taylor
Coffee Shop, in antique wood finish and
effective paneling.
Downstairs auditoriums of the church
will seat respectively groups of 500 and
400 and on the third floor are committee
and assembly rooms. The private ban-
quet rooms and dining rooms are on the
fourth floor.
The main lobby of the William Taylor
sounds the dominant note of cordial wel-
come. Decorated in restrained colors
that harmonize with the terra cotta
coloring of the art stone finish, the in-
terior is, at first entrance, suggestive of
the richness and good taste apparent in
all the interior appointments.
The convenience of guests has been the
paramount consideration in the furnish-
ing of each of the William Taylor's 500
rooms. Appointments are dignified, care-
fully selected and skillfully harmonized
into an artistic individual ensemble for
each room.
W'hether single or en suite, whether the
more select or the less expensive rooms
of the new hotel — each one represents
the faithful following of the highest mod-
ern standard of hotel fittings.
The furniture is walnut made in de-
signs representative of the best of the
new art, yet carefully abstaining from
any tendency toward the eccentric or
faddish.
James Woods, president of the Woods-
Drury Company, holds a high place in
San Francisco and in California for his
outstanding personal attainments and for
his achievements in hotel operations.
For seventeen years manager of the St.
Francis and subsequently executive vice
president of the Los Angeles Biltmore
he has friends in all walks of life. Service
on the San Francisco Police Commission,
on the Los .Angeles Board of Health and
on the California State Athletic Com-
mission has broadened his sphere of ac-
quaintance and increased his roster of
friends.
Ernest Drury, vice president and gen-
eral manager of the company operating
the new hotel, ranks among the leaders
of the young men in the hotel field. He
has managed the Hotel Whitcomb for the
past seven years.
The organization of the Woods-Drury
Company and its joint operation of the
William Taylor and the Whitcomb as the
nucleus of a group for future e.xpansion
represents the attainment of a long-held
plan on the part of Mr. Woods to re-
enter the hotel field in San Francisco and
to have Mr. Drury associated with him.
The two were first associated under the
Woods regime in the St. Francis.
January 8, 1930 }j>-
35
7/?e Farm Board ^;/^/
t//e Marketing Act
[ continued from page 2.i \
power, such loans will not be made to any
great extent until opportunity has been
afforded for a careful study of the prob-
lems and the working out of a basis upon
which such advances may be safely made.
The Agricultural Marketing Act also
provides for the organization of advisory
commodity committees consisting of
seven members, at least two of whom
must be experienced handlers and pro-
ducers of the commodity. These commit-
tees, established by the cooperative asso-
ciations at the invitation of the board,
constitute the medium of contact between
the board and the commodity repre-
sented. The members of these commit-
tees are to serve without compensation
except expenses, and the committees
have no administrative power other than
to make representations to the board con-
cerning matters within its jurisdiction
and to cooperate with the board in ad-
vising producers in suitable programs of
planting and breeding in order to secure
maximum benefits under the Act.
Loans to cooperative associations or
stabilization corporations and advances
for insurance purposes bear interest at a
rate of interest equal to the lowest rate of
yield, closest to one-eighth of one per
cent, of any Government obligation is-
sued since April. 1017, except Postal
Savings bonds, and outstanding at the
time the advance is made. In no instance
shall the rate exceed 49( per annum upon
the unpaid principal. Thus we see that
Congress has fixed an extremely low price
that agriculture shall be required to pay
for money thus borrowed. This provision
indicates the extreme anxiety of Congress
to extend to agriculture financial assist-
ance upon the most advantageous terms,
in order that the greatest possible benefit
may be derived from the funds advanced.
I feel safe in saying that every member
of the Federal Farm Board is thoroughly
imbued with the spirit in which this great
( Buicks
Oaklands
Pontiacs
Drive-lt-Yourself
Simple — Convenient
Fair — Dependable
f'
economic undertaking has been launched
and is determined, in so far as within
him lies, to afford the fullest opportunity
for a thorough trial of the experiment
under a most fair-minded administration
of the Act. It must not be thought, how-
ever, that the board is disposed to grant
all loans applied for. A borrower must be
qualified, the past history of the associa-
tion must be satisfactory, the purpose for
which the funds are desired must not only
be legitimate but within the plain terms
of the .Act, and the security offered must
be such as will afford reasonable assur-
ance that the funds borrowed will be
repaid within the time fi.xed therefor.
The chief difficulty encountered by the
board in its early operations was in hav-
ing applicants appear before it unpre-
pared to fully inform the board on neces-
sary matters. The preparation of the ap-
plication in the form provided by the
board, and all of the exhibits in proper
form and attached, is of the utmost im-
portance in order that time and expense
may be saved and unnecessary worry and
labor be avoided both to the applicant
and the board. The form of application
required is comparatively simple and the
exhibits to be attached thereto are none
other than are necessary to give the board
indispensable information. It is sug-
gested, therefore, that any association
intending to file an application, obtain the
proper forms and execute its application
in strict accordance therewith.
DRIV-
STAT
SAN DIEGO
PR ospect
UR-SELr X^S**
rioNsy^
) TO SEATTLE V^
spect 1000 \«
Heat
" at a finger's touch
With a furnace or boiler burning gas fuel, the tem-
perature of your home is regulated from upstairs by
means of a push-button or a thermostat. No trips to
the basement on cold mornings. No bother about heat
when friends come. Your home is warm and cheerful.
Curtains, wall-paper and furniture retain their fresh
cleanliness. There is no smoke or soot about your
property.
Even though you have no basement, there are fine
types of gas-fired equipment for your home.
Gas is the easiest fuel to control, and when a fuel is
easy to control, it is absolutely safe.
For full details about heating equipment that burns
the clean gas fuel, see a heating contractor or phone or
call at our office.
I Pacific Gas and Electric Company
Owned ■ Operated - Mcinaged
b^ Caltfomians-
'Aj-BJOTq OTTQaj
36
•^San Francisco Business
Leadership in the
Pacific
[ continued from pnge 32 ]
There is the seat of the government. We
were received by the Prime Minister of
Australia. He gave us a public address on
the steps of the Parliament House, to
which I responded.
The city of Canberra has about the
same history as Washington. They start-
ed in to establish a capital where there
wasn't a person. They got an architect
from this country, I believe, who laid it
out. They laid it out in four squares. It
seems absurd at the present time because
there is a little city at every corner, seven
or eight miles apart, with a few Parlia-
ment buildings in the center. They have
spent about thirty million dollars already
in this place, probably more, building just
a few buildings, and parking the whole
area. There is the great capital of Aus-
tralia. When Australia has as many peo-
ple as the United States the city of Can-
berra, if they carry out their plan, will
be very adequate for all purposes of their
capital.
We came in contact, in Australia, with
a great many of their internal problems.
They objected to our tariff; they ob-
jected to the trade balance. We buy
fifty millions of dollars from Australia
and sell them one hundred fifty millions.
That is a sore and bitter point. They
took it up with us. We reminded them of
the fact that we buy four hundred fifty
millions from British Malay, and we sell
British Malay very little. Australia sells
British Malay and we are buying from
Australia's customer. That simple fact
v,as received by them with great thought-
fulness.
We insisted, in Australia, on the
solidarity of all of this area, from a com-
mercial standpoint, and it seemed to im-
press them very much. We informed
them that our minds were open and that
we would accept any suggestion whereby
the balance of trade may be helped. But
there is this question of the high cost of
manufacture. They have a labor govern-
ment, and all of the difficulties that we
have been through in many respects, in
regard to artificially raising the prices, or
jurisdiction, or otherwise, and so it is
very difficult for Australia to manufac-
ture for a world market with their high
cost.
THE SAN FRANCISCO BANK |
INCORPORATED FEBRUARY IOTH, 1868 J
One of the Oldest Banks in California, the Assets of which have g
never been increased by mergers or consolidations with other banks. =
Assets over $125,000,000.00 Deposits over $120,000,000.00 H
Capital, Reserve and Contingent Funds, $5,450,000.00 (
The following accounls sland on IheBooks at $1.01) each, viz.: ^
Bank Huildings and Lots - (Value over $1,925,000.00) ^
Other Real Estate - - - (Value over $308,000.00) ^
Pension Fund - - . - (Value over $670,000.00) g
Interest paid on Deposits at 4}/^ per cent per annum ^
Computed Monthly and Compounded Quarterly ^
AustraHa has many difficult internal
problems.
Then we came up to New Zealand, a
most charming place, a people well set-
tled, and prosperous, and we were re-
ceived with dignity and formality and
sent out with warmth and affection. It
was a remarkable experience that we had
at Auckland.
Then we went up to the Fiji Islands,
Vv'hich interested us very much, and there
we met our English friends.
We went on to Pago Pago, one of the
beauty spots of the world, then to Hilo,
Honolulu, and home.
To sum up our trip briefly, I would like
to say that in this trip we had a great
vision of America's place in the Pacific.
The problems of all of these countries
are our problems. If they are not solved
it is going to wreck us as well as them.
The interests of the United States are
bound up ine.xtricably in this entire Pa-
cific area. Our economic future is bound
up there. The United States will realize
more and more that the great future of
this country is in the Pacific, and to
properly meet the problems of the Pacific
area, and of these Pacific countries, is a
matter of vital interest to us and we must
apply, in every possible way, all of the
resources which we have to this end.
There is another thing: Our message of
good will was received with eagerness.
There is no doubt about this fact that
one of the problems of the world, outside
of the United States, is, will the prosper-
ity and development of the United States,
its wealth and its power, be to the advan-
tage or disadvantage of the balance of the
world, particularly the backward na-
tions? They fear us. They do not exactly
hate us — China certainly doesn't hate us
— but they fear us and they fear the
exercise of power of the United States.
And whenever a group of people go out
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
&r^OMPANY
Mt-mbt-rs:
San Francisco Stock E.\change
New York Slock Exchange
SAN FRANCISCO
633 Market St., Phone SUtter 7676
Branch: Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New York Office: 120 Broadway
January 8, 1930 js-
37
with a message of genuine good will in
their heart there could not be anything
better for practicaly commercial advan-
tages. Good will is an asset today in
modern commerce which cannot be un-
derestimated, and for us to go out with
this attitude and in this spirit, and re-
ceive a most remarkable reception, is
something worthy of consideration. In
fact, we were welcomed in the precise
terms of the message which we sought
to bring to them.
In other words, the San Francisco
Chamber of Commerce may have had a
small part in making a real contribution
OPEN
January
15
SAN FRANCISCO'S
iMost dMnaive
new
hotel
Woods-Drury Company
Operators
^
W^fLLfAM TAYLOR
"HOTEL at Civic Center
SAN FRANCISCO
of commercial leadership to world peace,
to making this whole ocean an ocean in
which problems will be negotiated in the
proper spirit and in which commerce will
not be carried on under the old terms.
San Francisco has become a world port
upon the Pacific. We have gone out into
this area and we have carried this mes-
sage, and we intend to carry it further
and follow it through. We wrote to every
person that came on board our ship,
Chinese. Japanese, or any other nation-
ality. We thanked them for their pres-
ence and hoped that they would come
sometime to San Francisco.
So we secured, to some extent, a grasp
of this Pacific area. We established a
certain leadership of San Francisco, on
this Pacific Coast, in this particular type
of service and we bring it back to deliver
into the hands of the citizens of San
I'rancisco, into our own Chamber, to the
Coast and to the country, the results of
this trip, perhaps the greatest advantage
of which was the impression upon a group
of representative Americans all over the
United States whereby repercussions, or
a grasp of these situations will be spread
over our entire country.
We had a marvelous adventure. It was
psychological ; it was opportune. We had
no difiiculties of sickness, or otherwise,
and we come back and deliver our par-
ticular service into your hands.
Specifications Available
Till' following sptcifications cnvoriiiB Ijids
requested lor various supplies are now on
file at the Foreign Trade Department:
For supplying the War Department with
suhsistenee supplies for delivery at the
Transport Wharf, Fort Mason, on February
0, miiO, for shipment to the Philippine Is-
lands. Bids are to be submitted to the
Quartermaster Supply Officer, San Francisco
General Depot, Fort Mason, San Francisco,
and w ill be opened January 22, 1930.
For supplying the War Department with
subsistence supplies to be delivered to
Fort Mason during the month of February,
1930. Bids are to be submitted to the Quarter-
master Supply Officer, San Francisco Gen-
eral Depot, Fort Mason, San Francisco, and
will he opened January 15, 1930.
For supplying the War Department with
one lifeboat, capacity three persons, for the
earliest practicable delivery at Fort Mason.
Bids are to he submitted to the Quarter-
master Supply Officer, San Francisco Gen-
eral Depot, Fort Mason, San Francisco, and
will be opened January 13, 1930.
For purchasing from the Panama (laiuil
one steel seagoing tug boat, length 120 feet,
beam 24 feet, draft 11 feet four inches, gross
tonnage 192, triple expansion engine, 165 h.p.
oilburning boiler. Bids are to be sulmiitted
to the Panama Canal, Office of the General
Purchasing Officer, Washington, D. C, and
will be opened January 27, 19.30.
For supplying the State of California with
gasoline and lubricating oils to be delivered
to approximately 750 automobiles and .300
motorcycles during the period of one year
beginning February 1, 1930. Bidder's pro-
posal must cover furnishing order books or
credit cards. The estimated gallonage of
gasoline is 1,000,000 gallons. Bids are to he
submitted to the State Purchasing Agent,
Room .323, Capitol Building, Sacramento,
California, and will be opened Januai'y 15,
liKiO.
Fastest
Through Service
and SHORTEST time
San Francisco
to Kansas City
and FASTEST through
Pullman Service to . .
St* Louis
Lv. San Francisco . . 9:45 a. m.
Oakland .... 9:30 a.m.
Berl<eley .... 9:40 a. m.
Ar. Kansas City . . 8:45 p.m.
day aFter tomorrow
Ar. Chicago . . . . 9:1 5 a. m.
Ar. St. Louis .... 6:55 a.m.
Fred Harvey Dining Cars
Observation and Club Cars
THE I^VDIAIV DETOUR
GRAND CAXYON LINE
■r\
Santa Fe Tic-ket Offices
and Travel Bureaux
601 Market Street
Telephone SU tter 7500
Market Street Ferry Station
SAN FRANCISCO
434 Thirteenth Street
Telephone HUmholdt 9780
OAKLAND
38
■»5{San Francisco Business
OUR Campaign for SUNNYVALE Air Base
[ continued from page 19 ]
ble Board to investigate all west coast
possibilities.
The board made a thorough study of a
great many sites, and its members frankly
admitted that their eyes were opened at
what they found. They returned to
Washington and after much research and
consideration they brought in a divided
report, four favoring the base at Sunny-
vale, near San Francisco, and one favor-
ing the base at Camp Kearney, near San
Diego.
Prior to this exhaustive investigation
no one in the Navy Department knew of
the ideal conditions that would be found
elsewhere than in San Diego for either
dirigible or heavier-than-air flying. This
was not known because it was never
looked into before. The Navy was most
agreeably surprised at what could be had
at Sunny\'ale for it suited their purposes
better than the conditions at San Diego.
No wonder San Diego was disturbed.
Had not they been assured for ten years
that the dirigible base was going to San
BRITISH
INDUSTRIES FAIR
Commercial buyers of America are invited to the Annual
British Industries F.4IR, held simultaneously in London
and Birmingham, February 17-28, 1930.
The London Section at Oi,ympi.\ will include specialties
and novelties in all the leading trades. At Castle Bromwich,
Birmingham, will be shown machinery and engineering
exhibits.
This exhibition of British Made goods provides an ex-
cellent opportunity of selecting quality articles of wide
appeal to American consumers.
Buyers from the United States will discover inspiration
and ideas of lasting value in the wide variety of attractive
merchandise at the British Industries Fair, Plan now to
come in Februar} !
Full particulars from British Consulate General,
Alaska Commercial Bldg., 310 Sansome Street,
Sail Francisco, or any British Consulate.
FE^BRUARy 17-2 8/ lOJO
Li 00 K for this carton in the
better stores and help yourself
to real sugar-cured Bacon.
Mayrose Bacon
keeps pace with the
demands of
critical appetites.
Diego? They immediately charged ■skull-
duggery" and "politics."
In the meantime, the Secretary re-
ferred the Special Dirigible Board's re-
port to the General Board. This body
stuck by its guns and advised the Secre-
tary to recommend the Camp Kearney
site over the advice of his Special Board.
This the Secretary did, but not in con-
vincing language. He said that either
site would be satisfactory but that the
southern base probably was somewhat
better located strategically. This word
was sent to the House Naval Affairs
Committee, which will ne.xt consider the
problem. In the meantime, advocates
of both the Sunnyvale and San Diego
sites are girding for the forthcomine
battle.
The strategical features of the contest
are expected to figure largely in the final
determination. The question then may
resolve itself into what officers of the
Navy are better strategists in respect to
dirigible cooperation with the fleet — of-
ficers who have operated dirigibles or
officers who have operated battleships.
but admittedly know nothing of dirigibles.
It is a known fact that the lone minority
on the Special Dirigible Board to rec-
ommend Camp Kearney has never seen
the Lakehurst base, knows little or noth-
ing of the requirements for a dirigible
base, and has never even ridden in a
dirigible. The same set of facts apply.
as far as is known, to the other members
of the General Board. On the other hand,
the four members of the Special Dirigible
Board favoring Sunnyvale are practical
aeronautical and dirigible operators.
The battleship strategists say they
want the dirigible base in the south so
it can cooperate with Fleet. The dirigible
strategists say they can cooperate with
the Fleet and not have their base in the
south. A mooring mast on the Camp
Kearney site would give them sufficient
intimate contact with the Fleet, they
state. They say that the battleship strate-
gists are overlooking one most important
factor — that is, the speed of the dirigible.
In fleet maneuvers the dirigible will not
be expected to reduce its speed to lo
knots or slower to conform to the steam-
ing speed of the Fleet, but will strike out
ahead. It is not necessary in fleet maneu-
vers for the dirigible to be in constant
sight of units of the Fleet, but its place in
time of battle, and therefore in peace-
time war games, is hours in advance of
the Fleet watching out for the approach-
ing enemy.
■The trouble with the battleship strate-
gists is that they look upon dirigibles as
small boats," succinctly remarked one
dirigible strategist,
Sunnyvale adherents are hoping the
contest will be kept on a high plane, with
facts and not fancies as the deciding fac-
tors and with prejudices and politics
banned. In any event, they are prepared
to wage a vigorous contest and to accept
whatever gauge of battle is thrown down
to them by the opposition.
January 8 , 1 9 3 0 )§►-
39
Industrial Activities
[oontinuod from pUKf 31 ]
Chamber of Commerce and the Down-
town Association are cooperating in de-
veloping a demand for local products.
A complete index, classified both by
firm name and type of product, is main-
tained by the bureau of the industrial
department to assist in bringing buyer
and seller of local merchandise together.
In addition to using this file for answer-
ing hundreds of telephone calls, it is used
as the basis for a mimeographed indus-
trial directory.
To further the work of the Domestic
Trade Committee, the Miscellaneous In-
dustries Committee of the Industrial
Committee is making elaborate studies
for the organization of \-arious trade
groups in order that they may benefit
from an interchange of information and
to solve their trade problems.
PLANS FOR 1030
The many activities carried on during
102Q and the increasing public interest
in industry has created a splendid foun-
dation for the important work which the
Industrial Committee plans to commence
and carry on during the coming year.
For purposes of explanation, this work
may be classified under the following
headings: Determining industrial oppor-
tunities, improving the industrial district,
selling industrial San Francisco, and
serving industrial San Francisco.
To determine our opportunities and be
in a position to more forcefully present
our case the committee plans to major
their activities on a few lines of industry
determined by market needs and local
consumption of such products made else-
where, also considering our natural re-
sources.
The following projects are suggested
to improve the industrial district: De-
velop a plan to reclaim and develop addi-
tional industrial lands. Continue the work
for a new Third Street Bridge and other
street improvements. Urge government
cooperation in dredging a deep water
channel through the San Bruno shoals in
order that peninsula lands may be access-
ible to deep water ships. Urge the exten-
sion of the high pressure fire protection
system into the industrial district. Work
for more attractive industrial water,
power and gas rates.
IBCHINDLER 03
228 latti Str< fi
Phone ^\Ai ket 0\7'\
CABINET WORK
COMPLETE INSTALUCriONS
STORE BANK & OPflCS ;
FIXTURES ,'^ mi
HARDWOOD INTEftORS^i
To more effectively sell San Francisco
the committee proposes the appointment
of an eastern industrial salesman; the
furthering of its industrial publicity and
direct mail advertising campaign; an in-
creased expenditure by Calif ornians Inc.
for industrial advertising in national
magazines; assist in the United States
census taking to make sure that com-
plete industrial and population figures are
secured; and to further the work of the
extension of the San Francisco metro-
politan area as recognized by the United
States Census.
The committee hopes to carry on the
following work to serve established in-
dustry; to carry on its domestic trade
work including the publication of a bay
region industrial directory to further the
sale of goods made in this area; to anchor
San Francisco as a market center through
the building of a large merchandise mart ;
to secure a state aid industrial school for
the training of industrial labor; and to
secure the recognition of San Francisco
as an authority on style, quality of prod-
uct, and the natural market for the pur-
chase of goods to supply the western
trade area.
This program may appear to be over
ambitious but if every San Franciscan
will give his wholehearted cooperation
both in time and in money, with present
favorable business indications as evi-
denced through President Hoover's re-
cent prosperity campaign, there is no
question but that 1931 will see San Fran-
cisco well on its way towards the indus-
trial supremacy of the western states.
1852—1930
The Pioneer Insurance Com-
pany of the Pacific Coast
The Liverpool &
London & Globe
INSURANCE COMPANY,
LIMITED
was the first Fire Insurance Com-
pany to open an office in San Fran-
cisco in 1852, since when it has been
an important factor in the upbuild-
ing of San Francisco and the Pacific
Coast.
FIRE, EARTHQUAKE, RENTS,
PROFITS, USE AND OCCU-
PANCY, MAIL PACKAGE, RIOT,
EXPLOSION, TORNADO, AUTO-
MOBILE, TOURIST FLOATER,
AIRCRAFT DAMAGE |
s
Pacific Department:'
444 California St., San Francisco
THOS. H. ANDERSON, Manager
William G. Rich, Asst. Mgr.
Geo. F. Guerraz, Asst. Mgr.
il
4.
> \
H
\
Thrift...
\ bank can render no more ii.seful service to its
community than to encourage and safeguard thrift.
For this reason, the Bank of America extends a sin-
cere welcome to the most modest saver, and to all
those who are planning for the future.
To its part in the building of citizenship, California's
largest state bank brings three score years of banking
experience.
We are proud that on our books are the names of
pioneer men and women who, with their own hands,
cleared their lands and built their homes. On the
staunch thrift and character of these men and
women, the prosperity of (Uilifornia is founded.
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. Donohoe-Kelly Ofnee, 68 Suiter St.
Frencli-American Office, 108 Sutter St. Hayes Valley Office, 498 Hayes SI.
Fugazi Office, 2 Columbus Ave. Bayvicw Office, ,3rd and Palou.
Bush-Montgomery Office, Mills Bldg. Oriental Office, 939 Grant Ave.
North Beach Office, 1300 Stockton St.
Head Office: Los Angeles
BRANCHES THROUGHOUT CAUFORNIA
'AlVXaxn DTTnn ,
40
■■■4 San Francisco Business
What the New Census ^/Distribution Means
eleven cities passed through the hands
of so-called independent stores. The re-
maining 29 per cent passed through multi-
ple unit stores — that is two or more stores
under the same ownership which includes
the chain stores. It was shown also that
in number of establishments, the indepen-
dent store accounted for 85 per cent of
the total and the multiple unit stores only
IS per cent. The average annual sales for
a multiple unit store consisting of all
classes of business, amounted to approxi-
mately $85,000 as against $26,000 for the
average independent store. Of course,
proportions varied for different trades.
In groceries, for example, only 50 per
cent of the total business went through
independent stores.
These sample censuses also brought out
many interesting facts with regard to the
variations in the average annual sales of
different types of stores in different parts
of the country. For example, the aver-
age annual sales of retail hardware stores
in Seattle amount to only $16,000 per
dsk
your
broker
Edwahd Brovyn & So?p
Pacific CVv^rsT Insirance (ir.xKKALAGENTi,
''oo Bush Street *!9 .S.a,n Fhanciscc
OIONEERS OF PROTECTION
( continued from page 33 ]
year while the corresponding figure for
Atlanta was $96,000. The average sales
of the women's clothing store in Balti-
more totaled $55,000 per year whereas
in Denver the average sales of the same
type of store amounted to $146,000. The
average sporting goods store in Kansas
City sold only one-fourth as much as the
corresponding store in Atlanta.
With regard to the average population
served per store, there was relatively
little variation between cities with regard
to groceries, ranging from 283 persons
per store in Baltimore to 355 in San
Francisco. On the other hand there was
one ice cream and soft drink store to
every 414 persons in Baltimore while in
Providence, R. I., there was only one
such store in each 2000 persons. In Balti-
more again, it was found that there were
approximately 1200 persons for each
fruit and vegetable store, whereas in
Syracuse, New York, it requires nearly
11,000 persons to support one such store.
With regard to employees it was found
that there were approximately as many
non-selling as there were selling em-
ployees in the retail establishments. In
the fruit and vegetable stores in these
eleven cities it was found that there was
approximately $16 in sales for each dollar
paid out in salaries and wages. In the
groceries and automobile stores approxi-
mately $12 were returned for each wage
dollar paid. On the other hand in the
stationery stores only $4.16 were re-
turned for each dollar spent in wages,
and in typewriter and calculating ma-
chine stores only $3.93 was obtained for
each such dollar paid out.
Another matter of vital importance
coiicerns the number of types of outlets
which can efficiently market any given
product. These experimental censuses
furnish some illuminating data on this
subject. For example, in Baltimore it
was found that cigars, cigarettes and
tobacco were distributed through 2i
types of outlets. Of these, cigar stores
handled 62 per cent of the business, drug
stores 16',^ per cent. Five types of stores
including cigar stores, drug stores, restau-
rants, soft drink establishments, and
grocery stores made up 96 per cent of all
the sales in cigars, cigarettes and tobacco.
This means that there were 18 classes of
outlets which were competing for the
other 4 per cent of the business. There
were IS classes of establishments dis-
tributing men's furnishings, but 5 classes
covered 94 per cent of the sales. For
house furniture there were 19 classes of
stores, but two classes covered 97 per
cent of the sales. In footwear there were
15 classes of establishments, but shoe
stores and department stores made up 87
per cent of the sales. The remaining 13
per cent of the footwear business was dis-
tributed through such unusual outlets as
confectionery stores, custom tailors, drug
stores, sporting goods stores, restaurants,
etc.
I might go on and give many other
instances of types of information brought
out by these sample censuses, but I think
these are sufficient to show the character
of information which is likely to come
from the National Census of Distribu-
tion. The full meaning of many of these
facts cannot be gained from census data
alone. More often they will merely in-
dicate the existence of problems which
need to be studied by other means, but
for which the correct interpretation will
be of the greatest help in solving prob-
lems of distribution and marketing.
The bureau of the census is ready to
undertake this work. Its plans and test
schedules have been prepared in close
cooperation with business interests, but
the Census Bureau can only ask questions
and tabulate the answers which are
given it. In the last analysis the value
of this information will depend upon the
correctness of the replies given to the
census enumerators by business men. If
you believe that this information will be
of help to your business and to business
in general, then I would like to urge you
to make every effort to see that correct
replies are given to the census questions
not only for your own particular business,
but that others in your community be
urged to take the same care. Incorrect
statistics are worse than useless. It is
only by getting correct answers at the
[ continued on page 42 J
United States
Laundry
The Careful Laundry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
January 8, 1930)i;«--
41
Great Britain, a
California
Customer
[continued from page 15 1
entrenched in the minds of the manufac-
turers and buyers alike that no one of any
consequence in either category considers
the year's work properly accomplished
without either exhibiting at or visiting it.
This is borne out by the fact that appli-
cations for space by manufacturers and
the number of trade visitors from all over
the world are steadily on the increase;
new records being made every year.
The London section which contains ex-
hibits of leather goods, glassware, china-
ware, sporting goods, chemicals, etc., is
now situated at Olympia, but a few
minutes' ride by taxi, bus or subway
from the West End.
Olympia has housed many exhibitions
in its long life, but such is the importance
of this fair that a new four-story addi-
tion is being built specially to accom-
modate the British Industries Fair. This
addition is so planned that a maxium of
stall space in a minimum area is avail-
able. Anyone who visits expositions and
fairs will appreciate how much time will
be saved and fatigue avoided by this
means.
Telephone
for the best
An Or.ltM hy Ti-lcl.lu.lK-
willbrillKPiorliptDelivwy
Telephone
SUrTER 6654
OA ELAND 1017
1500.000 cup* were served
at/Ae PANAMA-PACIFIC
Interaatioml EXPOSITION
A club for the use of buyers and ex-
hibitors only is available in which busi-
ness can be transacted by telephone or
telegraph. A force of stenographer'- is
also at hand so that correspondence can
be dealt with on the spot. At the same
time there are excellent restaurants in the
building. It will therefore be seen that
the buyer will be able to conduct his
business with a minimum loss of time; a
matter of great importance to the man
from overseas with but a few days at
his disposal.
The Birmingham section caters for all
the heavy industries such as machinery,
electrical and gas. It covers some 12
acres and a further IS have been pur-
chased recently to take care of continued
growth which has been an outstanding
feature in past years. Large additions
have been made every year and still the
demand for space is greater than the sup-
ply, although building is continuously in
progress.
A few figures may prove of interest to
show the importance of this fair. In 192S
there were 2123 exhibitors occupying
434,000 square feet of space, in 1929,
2438 exhibitors and 530,000 square feet
of occupied space in both sections. The
number of exhibitors is expected to be
even larger this year, as is that of the
buyers from overseas.
All available space was taken some
months ago, yet requests are still being
received. This fact speaks for itself and
is sufficient recommendation to a pros-
pective visitor that he will see samples
of the work of all the most important
firms in the British Isles.
This fair is essentially a trade institu-
tion; the buyer is unhampered by crowds
of mere sightseers and can transact busi-
ness in a shorter space of time than is
usually possible at the ordinary exposi-
tion. Furthermore he can see samples of
goods from many parts of the United
Kingdom all under one roof and thus save
himself many weary hours of travel. An-
other thing of great interest to the buyer
from overseas who is ever in search of
novelties and new ideas, is that manufac-
turers launch their new models at this
time.
To encourage and make the way easy
for overseas visitors the British Govern-
ment issue invitation cards and cata-
logues and also grant a free passport
visa to genuine business men. These
facilities are afforded by Consular Officers
situated in different parts of the country.
I shall be very pleased to see anyone who
may desire to visit the fair and furnish
him with the necessary cards and visa.
I have digressed considerably from my
subject, but as trade is a mutual affair
both as between countries and individ-
uals I may perhaps be pardoned for doing
so in view of the fact that the British
Industries Fair is so intimately connected
with all branches of trade.
To return to the question of the ex-
ports and imports which pass through the
ports of the bay region I must quote a
few more figures. In 1928, California
purchased some 50,000 tons of produce
60% being coal and coke, from Great
Britain or one-eleventh of the amount
purchased by Great Britain from Cali-
fornia. The balance of trade is therefore
greatly in favor of California at the
present time, and we should like to see
your purchases of our goods increase.
This unequal flow of trade has an im-
portant bearing on freight rates. V'essels
whose capacity is in the neighborhood
of 15,000 tons generally obtain only some
650 tons of cargo on the westward, as
against a nearly full cargo on the east-
ward trip. It is therefore clear that the
latter voyage must pay by far the larger
portion of the total expenses, as, of
course, the westward trip is unremunera-
tive. It seems probable that if cargoes
could be increased on the westward trip
by larger purchases in the United King-
dom that freights would soon fall and
thus benefit everyone concerned.
RUSSELL,
MILLER
&CO.
Members
New York Stock Exchange
New York Curb Exchange
1800 RUSS BUILDING
San Francisco
Telephone
DOuslas 7270
Main Office:
50 BROADWAY
New York
PRIVATE WIRES
' K .TT! ti-i ■
42
■4 San Francisco Business
MITSUI &
COMPANY
LIMITED
(Mitsui Bussan Kaisha, Ltd.)
Cable Address: "MITSUI"
GENERAL IMPORTERS
EXPORTERS
Coal Suppliers Sliip Operators
Ship Owners Ship Builders
Etc.
Head Office: TOKIO, JAPAN
San Francisco Office:
301 MERCHANTS EXCHANGE BLDG.
Other Branches — New York, Seattle,
Portland and all other Important
business centers of the world
KNOW OUR ADVERTISERS
OF spnmonELD.
PACIFIC
DEPARTMENT
114 Sansome St.
San Francisco
California
We
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed _ Yen 100.000.000
Capital Paid Up Yen 100,000.000
Reserve Fond
(Snrplus).
..Yen 105.500,000
EXPORTERS and IMPORTERS are
invited to avail themselves of our
services, especially with the Orient
San Francisco Branch
415-429 SANSOME STREET
Y. NOGUCHI, Manager
What the C^A^^^ 6^5
of Distribution
Means
f continued from page 40 ]
source that we can have the final tabula-
tions accurate.
At this point I would like to say a few
words stressing the confidential nature
of the returns made to the Bureau of the
Census. No one need have any fear that
the information that they give to the
census enumerator will be divulged to
their competitor or to any one else. The
census law provides that every one hav-
ing access to the individual returns must
take an oath not to reveal the figures
from any individual concern and it fur-
ther provides a penalty of $5000 fine or
one year in prison or both for anyone
violating that provision. Likewise the
census returns of individual establish-
ments are not open to inspection by
other governmental departments. There
need be no fear that these figures will be
available either to the Income Tax unit,
the Federal Trade Commission, the De-
partment of Justice or to any other or-
ganization. The figures of individual
establishments are used only to compile
totals and averages and no such total will
be given out if there is any chance of
divulging the figures of an individual
concern.
The schedules for the Census of Distri-
butin have been prepared with a full un-
derstanding that there are many distrib-
utors which do not have complete in-
formation about their businesses. Two
forms of schedules have been prepared
for use with retailers. One of these —
known as the short form — calls for a
minimum amount of information and it
is proposed to use this with the smaller
establishments most of which may be
presumed to have relatively incomplete
records. For the larger establishments,
however, a longer form will be required.
This latter schedule will ask for volume
of sales by classes of commodities to-
gether with other facts which it is be-
lieved the average retailer can supply.
In conclusion I would like to point out
that this Census of Distribution is being
undertaken at the urgent request and
demand of business interests. That in un-
dertaking this, as in all of its other work
the Department of Commerce is trying
to serve business. This is not something
which the Government is demanding of
you for its own purposes, but if it is to be
of real constructive benefit to business
it must be undertaken with the thorough
cooperation of all business interests. I
trust therefore that you will not only give
such cooperation yourself, but that you
will do all you can to secure the same
kind of cooperation from all business in-
terests in your communities.
• ^ world of wisdom ! ...
FOR SUCCESS IN BUSINESS YOU MUST
ADVERTISE! ADVERTISE! ADVERTISE!
W. A. HALSTED. President
WM. C. HAMMERSMITH, Vice-Prcs.
The Old Firm
H AUSTED «St CO,
1123 SUTTER STREET
Telephone OR dway 3000
Fast Passenger
and Refrigerator
Freight Service
Nortli Pacific Ports to Europe
NEW MOTORSHIPS
"San Francisco" "Los Angeles"
"Oakland" "Seattle" "Portland"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage — 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street. San Francisco
Geo. H. Burr,
Conrad & Broom
Incorporated
Invefiment
Securities
490 CALIFORNIA STREET
SAN FRANCISCO
Walsh,0'Connor&Co.
^Me//ibers
NEW YORK STOCK EXCHANGE
SAN FRANCISCO STOCK EXCHANGE
Direct Private ll'ires
225 Montgomery Street
San Francisco
LOS ANGELES
January 8 . 1930}:*
43
TRADE TIPS - Foreign and Domestic
t>t *o
IiKiuii-ies conciM'iiiiiB tlicsc (ippiirtuiiitii's
sliduld be made to the Foreign Trade Depart-
imnt of the San Francisco Chamher of Com-
merce for foreign trade tips, and to the Do-
mestic Trade Bureau for domestic trade tips.
Call DAvenport jOUO. Please use list numbers.
Foreign Trade Tips
7020— Dne.
Vegetable
YOU ARF INVITED TO VISIT
Japanese ConnERCiALNuSEun
649 MARKET STREET, SAN FRANCISCO
EXHIBITS OF COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
U. fi. A. AND JAPAN
(Maintained by Japanese Government)
F. E. BOOTH
COMPANY,/nc.
Packers and Canners
Fish, Fruit, Vegetables
Executive Offices:
110 Market St. San Francisco
PACIFIC COTTON GOODS COMPANY
152 Fremont Street
San Francisco
Craig Carrier Company
Merchanta Exchanfte Buildlnft
San Francisco
ilali'
ill 1)1
II San Francisco Si)on,
s of ilried and canned
Itusiness is done on
basis for payment
rly
repr
wislies to represent Urn
fruits and vegetables,
"outright puieliase"
against shipinint.
17021— Agency for Cai
and Fresh Fruit.
London, ICngland. 1
agent for California llrnis handling the fol-
lowing eoinniodities: canned fruits, fresh
fruits, especially grapefruit, apples, pears,
fr<izi'n lish, and eggs.
17022 — Building Materials.
lirussels. lielginni. Member of a lielgian
llim, who is plamiing a visit to San Fran-
cisco in February, desires to make connec-
tions with importers of building materials,
especially iron and steel products, for whom
he desires to act as buying agent in lielgimn.
17023— Pickled Green Beans.
if. C.
located
the Nelherlands is sinking contact with im-
porters of pickled green beans.
17024— Fertilizer.
San Francisco, Calif. A Holland dealer in
fertilizers, such as nitrogenous fertilizer,
bonemeal, superphosphate, cocoa residues,
rough anwuonites, dry blood, and peatmoss,
seeks a representative on the Pacilic Coast.
17025— Powder and Munitions Factories.
San I'rancisco, Calif. Holland designer
and builder of complete powder and muni-
tions factories wants to communicate with
facific Coast parties interested in these lines.
17026— Woodenware, Axes, Etc.
San Francisco, Calif. A Swedish firm is
asking for information concerning reliable
importers of spring clothes pins, dolly pegs,
rat and mouse traps, wooden wash boards,
broom handles, deck and garden chairs,
axes, etc.
17027— Pilchards.
Paris, l-'rance. Company wishes to liuy
large quantities of pilchards from a Cali-
fornia concern not already represented in
iM-ance.
17028— Chocolate.
liudapest, Hungary. Export agent of large
chocolate factory is seeking connection with
some firm interested in either purchasing
chocolate or in taking over an agency for it.
ba<
iif Indi:
17029— Teas and Spii
Bombay. India. 1
touch with iiuporte
spices.
17030 — California White Pine Shelving.
New York, N. V. Company has an inquiry
from South Africa for 20,000 feet of Califor-
nia white pine shelving, No. 2 common rough,
the specilicalions for which are on lile.
17031 — General Representation.
Cos .\ngeles, Calif. Los Angeles firm has
iiujuiries Ifi)m (iliincse concerns who wish to
represent maiuifacturers.
17032— Central American Coffee.
Yokohama, Japan. Firm wishes to import
(ientral American coffee from a San Fran-
cisco house specializing in coffee.
17033— Japanese Pearls.
Osaka, .lapaii. Firm specializing in the
production of iridescent aiul imitation pearls
and also handling coral and culture pearls
desires to make connections with importers
of these connnodities.
17034 — General Representation.
Kobe. Japan. .Ymerican citizen, who has
i-esided for tlie past nine years in (^hina,
Japan, :ni<l the Philippines, with experience
as manager of an import-export concern
wishes to represent San i'rancisco firms in
the Orient i ci>mmission basis.
BRAYTON
CUTLER
& COOKE
MEMBERS
SAN FRANCISCO STOCK EXCHANGE
SAN FRANCISCO CURB EXCHANGE
Telephones DOuglas 8500
245 MONTGOMERY STREET
SAN FRANCISCO
SACRAM ENTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Holel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU tter 3880
American
Toll Bridge Co.
Builders, owners and operators of
CARQUINEZ and ANTIOCH
BRIDGES — Greatest Highway
Spans in the West
OSCAR H. KLATT, President
Executive OfEces:
525 MARKET STREET
Phone DO uglas 8745 San Francisco
Kroehler Manufacturing Company f!^?^^:iS:l^^:u
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT:
ChicaKO. III.: Naperville. III.: Kankakee. III.; Bradley. III.: Dallas. Texaa :
Binghamton, N. Y.: Los Angelea, Cal. : Cleveland. Ohio: Stratford, Ontario
'Aj-R-TO Trr
44
-■^ San Francisco Business
Know these Firms --^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
7A— BUTCHERS
13(Hf, Calves. Sheop and Hogs Bought
or Slaiightcrcti on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Of (Ice and Abattoir:
THIRD ST. and EVAN'S AVE.
Phone Ml ssioii 5B00 San Francisco
8— CHOCOLATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9— CONTRACTORS
California Construction Co.
GENERAL CONTRACTORS
715 Standard Oil Building
San Francisco
10— CRACKPROOF GARDEN HOSE
ig"^ Lrackprooi
iW GARDEN HOSE
Pioneer Rubber Mills
CRACKPROOF
parden hose
S«n Francisco
Sold all ootr the world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN CO
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Employers
KE amy 2800
14— FLOWERS
OSEPH'S
"Bon Voyage'J*ackages
Ask us abovit our "PUt.LMAN TIN"
Te'ephone DOuelas 7210
Cable -Address: "Josflor"
We telegraph fiowers to distant cities.
15— GASOLINE AND OILS
The Texas Company
SIS HE.\RST BUILDING
GArfield0728 San Francisco
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWTN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANXISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garage next door
Hotel St.
Francis
Facing Unit
n Square
San Franclceo 1
Location —
Structure
Equipment
— Service
Eoropean Plan Rat
es from $4 per day
Management: JAMES H. McCABE |
IBA— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glassware - Silverware
M ANGRUM - HOLBROOK
1235 Mission Street, San Francisco
20 — IMPORTERS
Edward L. Eyre & Co.
Grain, Grain Bags. Copra Cake. Linseed Meal.
Cottonseed Cake. Mill Feeds, Steel, Oils. Beans,
Peanuts. Mexican and Oriental Products
A Small Advertisement
may bring you large results. Mention
the products you want to buy or sell
In the Classified Section of "San Fran-
cisco Business."
TRADE TIPS
Foreign and 'Domestic
[ continued from page 4.3]
Foreign Trade Tips
17035— Japanese Doll Squackers.
Ailrian, Michigan. Doll manufacturing
concern desires to purchase small reed voices
or squackers that are made in .lapan.
17036— Central American Canned
Goods Representation.
Philadelphia. I'enn. Firm with offices in
Honduras, Guatemala, and Nicaragua wants
to obtain a connection with a manufacturer
of a complete line of canned goods who is
interesteti in being represented in Central
America.
17037— Ore.
Oaxaca, Oa.x., Mexico. Owner of mine
yielding ore which averages 8% copper,
20% lead, and 25 to 30 ounces of silver wishes
to interest San Francisco parties in the
developing of his holdings. Sample of ore
on file.
17038— Japanese Beans.
Torreoii, Coah., Mexico. Company desires
to purchase Japanese beans and wants to
communicate with interested firms.
17039— Sulphur and Tinplate Agency.
Buenos .Vires, .Vrgentina. Firm wants to
represent a lirni producing and exporting
sulphur, also a producer and exporter of tin-
plate.
17040— Evaporated Milk and Baking Powder.
Manila. P. I. Corporation wants to rep-
resent mamit'aeturers of evaporated milk
and baking powder, who are interested in
representation throughout the Philippines.
17041— Oil Ranges and Lighting Fixtures.
Honolulu, T. H. Party is desirous of get-
ting in touch with manufacturers of oil
burning ranges and also with small manufac-
turers of lighting fixtures for dwellings.
17042— General Representation.
San Francisco, Calif. Party planning a
business trip to Mexico City in the near
future wishes to conununicate with local
firms who are interested in extending their
trade relations with Mexico. Interviews may
be arranged.
Domestic Trade Tips
D-3365— Algin.
Philadelphia, Pa. Party very anxious to get
in touch with some concern engaged in the
manufacture of algin, a by-product of sea-
weed.
D-3366— Grapefruit Shield.
Brooklyn, N. Y. Concern interested in
securing party or firm to handle a paper
grapefruit shield, "to prevent the usual spat-
tering of juice."
D-3367— Merry-Go-Round.
Wichita, Kansas. Party interested in se-
curing manufacturing and commercializing
firm to represent its manufacture, distribu-
tion, sale, etc., throughout such exclusive
territory as they may secure, of the above
products.
D-3368— Briqueting Machine.
.\jo, Arizona. Party offers two-thirds of
briquet machine invention to company or
individual who will cover cost of patent,
construction and installation of one machine.
INDUSTRIAL MAGAZINE
Edwin H. McCaffrey, for the past three
years advertising manager of Western
Machinery World and Eastern Advertis-
ing Manager of Pacific Marine Review,
has become publisher of Western Industry.
The new magazine's board of directors
includes a large number of the outstanding
industrial leaders in the eleven western
states.
January 8 . 1 9 3 0 f> -
21— ICE MANUFACTURERS
Merchants Ice and Cold
Storage Company
Saiisomc, Lombard, Battery, Grcen-
wicli and Montgomery Streets
Rail and water connections with
up-to-date facilities insure
satisfactory service
Phone KE amy 0.374 San Francisco
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rltet 6400
Distributors for Consumers lee,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
23— INVESTMENTS
TUCKER HUNTER
DULIN &CO.
INVESTMENT SECURITIES
"OVER-THE-COUNTER"
Market Specialists
Unlisted Stocks and Bonds
MARTIN JUDGE JR.& CO.
1 MONTGOMERY STREET
DO uRias 87fiO San Francisco
MORRIS-NOBLE
COMPANY
Investment Securities
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switcliing Area
SOUTH S. F. LAND and
IMPROVEMENT CO.
25A— LUMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill :
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
Sheet Metal Manufacturing
Press Woik - Forminf
Pipe - BuildinsProduc
Buckets - "DcLaittc
■'Vcnl-O-Scrccr.
W. R. Ames Co.
150 Hooper Street MA rket .^815
26— METALS
Federated Metals Corporation
Great Western
and Relining
Smelling
Branch
M E T A
L S
75-99 FOLSOM
STREET
DA venport 2540
San Francisco
III BlIKNEKS
-RAY-
FUEL OIL BURNERS
Automatic, Industrial, Marine Types
^!i— PACKKKS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruits, Hawaiian Pineapple
California Asparagus, California
Saidines, Salmon— All Grades
2')A--PHOTOSTAT SERVICE
PHOTOSTAT COPIES
standard Photoprint Cemoanv
30— SAFES AND VAULTS
Telephones: GA rfield 3041 and 3042
The Hermann SaEe Co.
Manufacturers and Dealers
Fire and Burglar Proof Safes and
Vaults Safe Deposit Boxes, Etc.
Howard and Main Sts. San Francisco
34— SOAP MANUFACTURERS
GOLDEN EAGLE
SOAP COMPANY
Manufacturers of Soaps
for Domestic and Export
Trade. Special High-Grade
Powders for Laundries
35— .STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
S.S. YALE - S.S. HARVARD
Super-express service between San Francisco-
Los Angelcs-San Diego. Also frequent sailings
of giant liners between Los Angeles and Hawaii.
Los Angeles Steamship Co.
68j MARKET ST. : SAN FRANCISCO
Phone DA viSNroBT 4210 01-22
.loint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
TEE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUROPE
"The Pioneer Refrigerator Service**
120 Market Street San Francisco
45
LEADS /or NEW
BUSINESS
LISTED ItELOff" are the names of new
firms and clian/ses of addresses of old
firms engaged in the business under
which they are dassified.
DOMESTIC TRADE liVKEAU of the
I!\DVSriilAL DEPARTMENT
Adjusters— Hyan-i:iark Co., :iC.9 fine
Association— San Francisco Naticuiiil Hmse
Show Assn., Hotel Whitcomh.
Attorneys — Arthur D. Klann, di- ViiiiiiK
lildg.; .lohn L. Mace. (125 to 745 Market; li. IC.
HaglantI, 142 to 220 McAllister; .V.xnm
Vinkler, 220 to 1128 Montgomery.
Auto Paintinc-liako Auto Painting Co.. .S3
Sllotwell.
Auto RepairinK— De l.ucta cV: MilciielKiok,
2K4 Valencia; A. Garihaldi, 419 l.iirkin;
Schnerr Auto Hepair, Inc., 442 (Jrove.
Bath Salts— D. Van Gclder & Co., 32 Battery
to 57(1 Mission.
Bookhinder— Hazel Dreis, 13(17 Post to 2323
ikli:
Books— Cnlifoniiti Lawhook Kxeliange, 112
1(1220 McAllister.
Brokers— Ernest H. Dittes ( insurtinee), 133
(.Mlifornia; liwing-Lewis Co. (hardware), HI
Slitter to 557 Market; \<m. i. Kut/. (nut),
Hearst Bldg. to 320 Hattery.
Candles— Colonial Candle Co., 33 Seott to
1S71 Mtirket.
Chemicals— .Vmerican Cynaniide Sales Co.,
Inc., (10 California to 2S0 Battery.
Chutes— Haslett Spiral Chute Co., (10 Cali-
fornia to 280 Battery.
Cigars -Staple Cigar Co., 34 1 to 337 Sacra-
mento.
Coffee— Union Colfec Co., Inc., 475 .3d.
Commission — Harry Beshilas, 312 to 115
Washinglon.
Contractors— N. C. Xieklassen (eleetiieal I,
51 to 51A Downey; X. H. S.iol)erR cV: Son, 71
New Montgomery.
Decorator— It. W. Mann, 737 Loiiilini.
Delicatessen — I'uiily Delicatessen, 1338 to
1442 Ocean.
Dentists— Dr. .1. A. Eaion, 323 Geaiy to 4.->0
Sutter; Dr. H. T. Hinman, 323 Geary to 450
Sutter; Dr. B. 1). Kelly, 513 Valencia; Dr.
.losephine Mclntyre, 323 Geary to 450 Sutter;
Dr. Kenneth I. .Nesbitt, 323 Geary to 4.50 Sut-
ler; Dr. Thos. A. Stark, 323 Geary to 450
Sutter.
Drayman — I. Goyette, 337 Golden Gale Ave.
to 1099 Folsonl.
Electrical — Fagle Electric Mfg. Co., 10(1(1
Howard to 351 91h; Haight Electric Shop,
158 to 4(13 Haight; Pioneer Electric Co., 2128
Market.
Fertilizers — C.ommeieial Fertilizer Co..
1(155 .San Bruno.
Finance— Commercial Fiiiaiu-e Co. of S. 1'.,
1(155 San liriiiio.
Floors— Slonhtird Co., (10 California lo 28(1
Battery.
Fruit— California Fruit Selling Co., (Ill Cali-
fornia to 280 Battery.
Furniture- Furnilure Shop, 987 to 993 Mis-
Hardware— American Hardware & Import-
ing f;o., (132 Polk; Uichards-Wilcox .Mfg. Co
Ewing-Lewis, 111 Sutter to 557 Market.
Hats— Morris I.ipshitz, (1.57 Hayes to 105(1
Fillmore; Hegal Cloth Heathvear Mfg. Co., (157
Hayes to 1050 Fillmore.
Hotel— Hotel Wni. Penii, 1(111 Eddy.
House Cleaning- .lap House Cleaning Co..
57 19th Ave.
Importers- Californi
lllia to 280 Battery.
Insulation - Cork Ir
li C.i
(.0 Call
' ^ T-D ■
46
•sStSAN Francisco Business
Leads for New Business
|c..nlinu,-.l from pagr- I.",]
Insurance- AniDia C.iiU-garis Co. (Bi-iunil),
277 Piiu'; Fidelity Anu'ricaii Iiisurniici' Co.,
H. H. Jenkins, 111 Sansonie; Industrial In-
surance Co., R. H. Jenkins, 114 Sansomo;
Pacific Insurance Service ('orp., 2:i"i Mont-
gomery to 114 Sansome; Trinity I-'ire Insur-
ance Co., R. H. Jenkins, 114 Sansonie; Uni-
versal Casualty Co., R. H. J.nkins, 114 Sun-
Investments— Monr.ie, llaipci- ,V HiMcli. :il.^)
MonlKiinierv.
Montague Pipe&SteelCo.
Riveted Steel Pipe, High Pressure Pipe Lines. Oil
and Water Tanks, Syphons, Steel Flumes, Stacks,
Montague Well Casing, Water Tube Safety Boilers
Works: 17th and Kentucky Streets
Phone MA rket 6909, San Francisco
Office: Hobart Buildine Phone KEarny 0698
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg.. San Francisco
Pacific Meter Works
of
American Meier Company, loc.
Specializing in tite
Manufacture of Has Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
WESTERN PIPE
AND STEEL CO.
OF California
LARGEST FABRICATORS OF
GENERAL STEEL PRODUCTS
IN THE WEST
Five Factories Dedicated to Service —
South San Francisco, Los Angeles,
Fresno, Taft, and Phoenix, Arizona
San Francisco Office:
444 MARKET STREET
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
problems will doubtless inci-ease your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
Library — Marigold Circulating Library,
fiOH Sutter.
Lithographing — liritton & Hey Co., Kohl
Bldg. to 215 Leidesdoiir.
Loans— Central Loan Cci„ s:i(l Mtirkit to
de Young Bldg.
Machinery — Pacific Coast StilvtiKc Ma-
chinery (J)., .140 Townsend.
Mfrs.' Agent— T. Wandell, S21 to s:i:i Mar-
ket.
Market — Avtiuie .Meat Market, 2r)91 San
Bruno.
Metal— Imperial Type metal Co., <iO Califor-
nia to 280 Battery.
Motion Picture Film Exchange — Supreme
Film Co., Inc., 2!U Turk to 170 (iolden tiate
Ave.
Notions & Fancy Goods— Breyer & Son, (>.')
1st to 12 Fremont.
Oil— East Coast Oil Co., S. A., (15 Market to
IC California.
Orthodontist— Harolil K. Devlin, 32;i (ieary
to 450 Sutler.
Paint— Baer Bros, (mfrs.), CO Califoriiiti to
280 Battery.
Painter— E. W. Todd (signi, 1125 Turk.
Physician— Dr. G. I. I.sakson, 1005 O'Farrell
to 944 Anza.
Polish— Rainbow Products Co. (auto), 1175
Market; Super Glos Mfg. Co. (auto), 710 Van
Ness .\ve. to .117 Hayes.
Printing — Block Print Press, 33 Scott to
1874 Market; E. E. Stone Press, 7 4th to 749
Market.
Produce — Pacific Produce Co., .525 Fjimt
to 510 Battery.
Pumps — United States Faucet Co. (beerl,
337 Golden Gate Ave. to 1099 Folsom.
Radio — Radio Clearing House Co.. 721
Larkin to llio 10th.
Real Estate — Redwood Estates Co., 3840
Getiry to 1095 Market.
Restaurante- Joe's Cafe, 379 Ellis to 225
.Mason; Kay Sandwich Shop, 39 Mason;
L & H Restaurant, 2008 Kith; J. E. Nielsen,
122 Embarcadero; (5. Stanich, 987 I-jiibar-
cadero; Tom Tin Tea Room, 732 Jackson;
Winters (Irill, ,597 Turk.
Rubber Goods— Latex Products Co., 142 to
11(1 Slillnian.
Sheet Metal— Exchange Sheet -Mettll Shop,
9.S'.I Golden Gate .Vve.
Shoes — Anthony Shoe Shop, 151 Maiden
Lane; Gardener Shoe Co., 510 Mission;
Hirsch's Shoe Store, 145 Columbus; Royal-
Brant Shoe Co., 1023 Market.
Shorthand Reporters — Foster, Mingins &
Sekins, 220 Montgomery to 500 Sansome.
Stage Line— Lincoln Stages, Inc. of Oregon,
12 nil.
Stenographer — Beatrice (ireenberg (pub-
licl, 485 California.
Stoves— Florence Stove Co., 110 Calilorni;!
to 280 Battery.
Switchboards— .V. G. Mfg. Co., 289 Natoma
to 1311 1th.
Tailors- Bronx Tailor, 2051 Balboa to 2421
Clement; J. B. Cuyoubc, 801 Kearny; House
of Beau Brummel, 1522 Fllmorc; S. Lala-
gune, 8(11 to 039 Kearny; Basil Wernes
lladiesi, lOOli to 5,55 Sutter.
Vaccum Cleaners— Torrington Co., 1000 to
1008 llowiirtl; Torrington Vacuum Cleaner
Authorized Repair Shop, 1000 to 1008 Howard.
Vegetables— 1:. Bacigalupi (wholesale), 540
Front.
Warehouse — llaslett Warehouse Co., 00
California to 280 Battery.
Washing Machines— Angelis Sales & Ser-
vice Co., 1006 to 1008 Howard; Apex Fac-
tory Service Station, 1006 to 1068 Howard;
Automatic Washer Bepairs & Parts Service,
100(1 to 10(18 Howard.
Miscellaneous— Boradori Co., 21 to 10 Cali-
fornia; Cleveland Tramrail S. F. Co., 16
California; Clover Mfg. Co., Ewing Lewis Co.,
Ill Sutter to 557 Market; Coastwise Mercan-
tile Co., 511 7th lo 268 .Market; Construction
Device Co., 681 Market to 712 Bryant; Export
Sales Corp., 311 California; Gem City Pack-
ing Co., 60 California to 280 Battery; W. C.
Hauck & Co., 61 Bluxomc to 280 San Bruno;
Hawaii Banana & Pineapples Co., 429 Front;
International News Service, 032 Mission to 74
New .Montgomery; Lincoln China Co., 060 .3d;
Linda Product & Refining Co., .55 New Mont-
gomery; McGrath Steel Co., 61 Bluxonu' to 280
San Bruno; Metropolitan Service (^o., 700
Market; Dr. John Jay O'Connor, 909 Hyde;
Pratt Food Co., Lewis-Simas-Jones Co., 429
Davis; Renown Laboratory of California,
1634 Hayes; Revelation Chemical Co., 710
Van Ness to 347 Hayes; San F'rancisco Truth
Center, 210 Post to 1182 Market; Sanitary
Ware Mfgrs. Inspection Bureau, 110 New-
Montgomery ; Surety Engineering Service,
Inc., 114 Sansome; Treat Manufacturing Co.,
3 1st to 84 1st; Dr. Marion Turney, 995
Market to 693 Sutter; R. I. Vanderbilt Co.,
60 California to 280 Battery; W. Von Have,
Hearst Bldg.; Whitmore Mfg. Co., 00 Cali-
fornia to 280 Battery; Yiddishe Folk .Schule,
Inc., 10.57 Steiner.
Transcontinental Freight
Bureau Docket
The subjects listed below will be cimsid-
cred by the Standing Rate Committee of the
Transcontinental Freight Bureau not earlier
than January 10. Full information concern-
ing the subjects listed may be had upon in-
quiry at the office of the Traffic Bureau, .San
Francisco Chamber of Commerce :
Docket No. 10049, wiping rags, imported,
CL, eastbound; 10050, grapefruit, oranges,
lemons and other citrus fruits, CL, west-
bound; 10051, tin boxes, LCL, westbound;
100.52, gloves, workmen's, with or without
leather fingers or palms; ct)tton or rayon
handkerchiefs, leather belts (clothing) and
leather gloves, mixed, CL, westbound; 10653,
motor operated burners, sprayers or vapor-
izers, attachments for boilers or furnaces,
LCL, westbound; 10054, sugar, CL, eastbound,
to Hillsboro, Wis.; 10055, clothing, garment
or curtain fasteners (snap fasteners), LCL,
westbound ; 10656, armor rods, cable clamps
aiul cable joints, LCL antl CL, westbound;
10057, talking machine record compound,
in wheeled steel containers, (X, westbound;
10058, fruits or vegetables, CL, eastbound,
package requirements; 10059, wooden print-
ing press parts, steel sand or gravel, power
pumps parts, tail shafts (ship's propeller
shaft) in mixed carloads with machinery,
etc., westbound ; 10660, colTee substitutes, CL,
westbound; 10661, paper shopping bags, CL,
eastbound; 10002, manganese ore, CL, east-
bound ; 10603, magnesite, CL, eastbound :
10004, fibre forms or shapes, viz. : camshaft
gears, gear shift lever grips, upper and lower
half, horn button contact ring insulators
and radiator shims, LCL and CL, west-
bound ; 10665, steel scaffold brackets, LCL,
eastbound; 10606, electric driven household
pumps, CL, eastbound; 10667, table runners
and table scarfs, cotton or rayon, or cotton
and rayon, LCL and CL, westbound; 10608,
registered livestock, LCL, westbound and
eastbound; 10009, shooting traps and clay
targets. LCL, eastbomid; 10070, carbonate of
magnesium, in bags, CL, eastbound, mini-
mum weight; 10071, rice bran and rice
polish, CL, westbound; 10275 (reopened),
class and commodity rates from and to
points on the Quakertown and Bethlehem
R. R.; 10340 (reopened), stone, rough, and
stone, sawed, hand or machine dressed and
ready for building purposes but not polished,
lettered or figured, CL, westbound; 10556
(amended), crude or ground mica, CL, west-
bound; 10633 (amended), frozen shrimp, for
export, CL, westbound.
[ San Francisco Junior Chamber of Commerce Issue |
JLUME XX JANUARY i5!"l93u"
Number
^rodu&s Week Ushers in J, C. 1930 ^rogran
;. CARRIES
SUNNYVALE FIGHT
TO WASHINGTON
galii
VRING the month of December,
Arthur M. Brown, Jr., president
of the Junior Chamber of Com-
merce, spent some time in the
Capital discussing the .Sunny-
' witli members of tlie California
:ni to the House of Representa-
i. Brown returned to San Francisco
ediately before Christmas and ex-
sed a reasonable degree of optimism
tlie cliances of the Sunnyvale site.
commenting on the situation. Brown
, "There are two features of the fight
■h are most encouraging. The first is
uJitiring efi'orts being put forth by
northern California members of the
>e of Representatives. Headed by
[ressman Arthur Free, who is ably
i by our own Mrs. Florence Kahn and
;ressman Welch, and with the whole-
ted support being given to Free by
ither members of the northern Cali-
ia delegation. Congressmen Harry
ebriglif, Clarence Lea and Carter, the
■esentatives from our part of the
are preparing to set forth in no un-
lin terms, the merits of the Sunr.y-
site as a location for the Naval
;ible Base on Uie Pacific Coast,
e second cause for encouragement is
act that four of the five members of
jonmiittee of Experts sent to Califor-
:o inspect the site for the naval base,
• unqualifiedly in favor of Sunny-
: our principal rival had but one sup-
er. These men being authorities on
sul)ject of "lighter-than-air" naviga-
do not let personal bias nor political
udice enter into their flndijigs, but
;e solely from the facts and figures
from the actual conditions which
find."
ies of Pamphlets
Aids Membership Group
ider its new regime the Membership
mittee has inaugurated a novel fea-
in its campaign for a larger and
p representative roster,
nuary saw the first of a series of
phlets which will be followed each
ter by a complimentary edition and
be sent to a selected list of prospec-
members. Tlie purpose is to cite the
)oses and activities of the Junior
liber and to invite eligible men to
ieipate in these activities.
le first pamphlet read as follows: The
Francisco Junior Chamber of Com-
:e offers the young business man an
irtunity to associate himself with 780
between the ages of 2t and 34 in an
nization just two years old; actively
iged in a program of Industrial and
ne Development, Municipal Improve-
t. Arrangement of Major Sporting
its. Aviation, and Prevention of Fire
San Francisco.
A HAND
Who can besrrudsre the e'lring of
well merited praise for dlstineuished
service? And what Junior Chamber
member will not join in a warm and
hearty hand for Secretary Manager
Hal Huffhes?
Two years and three months of
brilliant progress is the history of the
organization and in this most interest-
ing development the unostentatious
work of Hal stands out in bold relief.
He came from Nevada with a splen-
did university record and highly rec-
ommended for his service to the Reno
Chamber of Commerce.
He has more than lived up to his
advance notices and proved a most
willing and self-sacrificing servant to
an organization of which San Fran-
cisco is proud.
GROWTH OF SAN FRANCISCO DEPENDS
ON INDUSTRY — IS STORY TOLD BY
CAMPAIGNERS FOR BAY PROSPERIT
SAN FRANCISCO'S Growth and Prosperity Depend on Industry"— this is tl
story that the Junior Chamber of Commerce will be felling during Produc
Week, to be held from February 15 to 22. Products Week is one of the maji
projects of the Junior Chamber, and it has the hearty support of all civ
organizations, manufacturers, and down town stores, without whose generous c
operation the week could not succeed.
It is believed by the Industrial Committee, under whose general supervislc
Products Week has been organized, that the average citizen of San Francisco has vci
little comprehension of the vital part industry plays in the growth and prosperity i
the city. Products Week is one of the means used in helping to arou.se an industri:
consciousness in the minds of the people.
PROSPEROUS INDUSTRIES ATTRACT NEW ENTERPRISES
Growing and prosperous industries attract new people to work in the factorie
Payrolls are increased. Merchants do a greater volume of business. More raw mat
rials are needed. New business comes to the railroads and steamship companies :
transporting the raw materials to the factories, and then in distributing the mam
factured products. Real estate increases in value. The banks increase their deposit
Insurance companies write more policies. And everyone, directly or indirecti
shares in the growing prosperity of tl
city.
JOHN LINCOLN HEADS PROJECT
Products Week is under the gener,
direction of the Industrial Committee
which Gano Baker is chairman. Rv ■.
member of the Industrial Conimil
takes i)art in the work. Tlie actual org
ization and detailed direction of
week's activities fall upon John Line
Products Week chairman, and upon ,
'"ard-working assistants. Mervin Rosei
baum is chairman of the Display Seetic
and has a large group of enthusiastic mt
under him working to secure the neede
window space in the down town store
Ilichard Laist is chairman of tlie Mam
[ continued on inside pages ]
LEADERS OF SAN FRANCISCO PRODUCTS WEEK
Left to right — Mervin Rosenbaum, Chairman Display Section: Herbert Mitchell,
Chairman Products Week Publicity; Gano Baker. Chairman Industrial Commit-
tee; Richard Laist, Chairman Manufacturers' Section, and John Lincoln. Products
Week Chairman.
RECORD CROWD ATTENDS ANNUAL DINNER
OF THE JUNIOR CHAMBER OF COMMERCE
the party. California and Stanford enter-
tainers also put on some first rate amuse-
ment.
HAAS AND BARTLETT ADDRESS
CHAMBER
In their more serious moments the
Junior Chamber heard President Brown
introduce Mr. Haas of the Chronicle, and
President Bartlett of the Press Club; lis-
tened to reports from committees (munic-
ipal, marine, industrial, sports, aeronau-
tics, fire prevention) and followed
them with resolutions. Tliey al.so heard
Mr. Benedict, assistant manager of the
[ continued on inside pages ]
dinner, and none of those wlio attended
the joyful get-together at the Press Club
will soon forget the wonderful party the
committee engineered.
The fire prevention, aeronautics, exe-
cutive and sports committees came in for
some well-bred razzing at the hands of
Dan Evans. There was excellent music
by Ambrose Witmer, featuring Don
Mutton's violin solo, while the radio
broadcasting program nearly broke up
Special Group Named to
Sponsor San Francisco
Open Golf Tournamer
A special Golf Committee has been a]
pointed to work under the supervision <
the Sports Committee in completing tl
arrangements for the San Francisco Ope
Match Play Championship Tournanien
to be held the latter part of this yea
The exact date and place is to be at
nounced later.
This tournament is sponsored by II:
Professional Golfers' Association. Charic
Fay, Jr., is chairman of the committi
and is assisted by McClurc Kelly, Eai
nielly, Harold Havre and B. J. Frankei
heimer.
The extreme success of the 1029 Berkc
ley Open has proved a decided iinpeti
in the move to bring more tournanieni
to the buy region. Doubt prevailed fc
some time as to the degree by whic
northern fans would support matches r
the sort but now that the way has bee
paved it is believed that it is only a ma'
ter of time before the San Francisc
Metropolitan District rivals souther
California in attracting to country's gol
talent.
^.IVXaXn .-)TTnn ,
SAN FRANCISCO BUSINESS
[ San yrancisco Junior Chamber of Commerce Issue ]
JANUARY IS, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, |4 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, mider the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California.
Editor
Robert Coons
ThetHlore Brower
Chairman, Publicity Committee
Associate Editors
F. E. Connolly John Gompertz L.<mis Reynolds
H. R. GiTen, Jr.
Officers of th« San Francisco Junior Chambor of Commerce
President - - - - A. M. Brown, Jr. Second Vice-President - J. .^. Folgor
First Vice-President - J. H. Threlkeld Third Vice-President - Ralph M. Grady
D. H. Hughes, Secretary-Manager Frank A. King, Assistant Secretary-Manager
Directors
Gano R. Baker, Thomas J. Bannan, Lloyd H. Berendsen, A. M. Brown, Jr., Uoyd \V.
Dinkelspiel, Milton H. Esberg, Jr., Daniel W. Evans, J. A. Folger, H. R. Given, Jr.,
Ralph M. Grady, John J. Heffernan, W. E. Jason, Jr., Thomas Larke, Jr., Fred Mahr,
Ferd Marwedel, Wilson Meyer, Martin S. Mitau, Porter Sesnon, Frederic E. Supple,
J. H. Threlkeld, Alex J. Young, Jr.
OBSERVATIONS
We're heard a lot of New Year's resolutions in the past three weeks, but the best
idea we can think of for 1930 is to do the first job presented us in the best fashion
possible and then look around for another.
Those who reflect on 1929 accomplishments won't have so much time for 1930. Nor
rill those who brood over last year's mistakes.
A representative and sincere ambassador is the best advertisement the San Fran-
cisco Junior Chamber could have in our neisrhbor and more distant states. That's
the role President Merrill Brown filled in his recent eastern trip. The trip was made
at his own expense and the time devoted to Chamber interests taken from that
allotted to his own business.
/ y / f r
Two men, highly esteemed in their chosen fields, one thirty-three and the other
thirty-eight years old, recently asked us how they could become members of that live
Junior Chamber outfit. The first we will welcome but regret that our rules prevent
the latter from becoming one of us. A compliment to the Chamber and something to
live up to. There must be many more and younger men who would welcome an
invitation to join us.
f f < y /
There's not one of us but would profit directly or indirectly by San Francisco's
industrial growth. Products Week is a very concrete means of advertising the city's
ability and readiness to welcome new enterprises. Many members will be requested
to assist in making the project a success and many more will volunteer when they
consider its far-reaching benefits to themselves and to San Francisco.
Welcome to New Members
The Junior ("haniber of Cominierce welcomes the following new members
who have joined the ranks from December 14, 1929, to January 10, 19.30:
J. G. Evans, Standard Oil Cm. of California; H. P. Fayc, American Factors, Ltd.;
E. B. Gilchriste, Standard Oil Co. of California ; William James Hayes, Bank of
California; \V. V. Lithgow, Wells Fargo Bank & Union Trust Co.; R. M. Miilu,
Standard Oil Co. of California; J. D. Mitchell, The Union Ice Co.; J. F. Phelps,
Standard Oil ( o. of California; Everett C. Van Every, Y. M. C. A. Hotel.
Committee Meetings from
January 20 to February
21, 1930
— ^San Francisco Businesi
Growth of San Francisco
Depends on Industr;
January 20— Executive, Publicity.
January 21 — Fire Prevention, Indus-
trial, Products Week, Program.
January 22 — Board of Directors.
January 23 — Marine, Membership,
Aeronautics.
January 24— Municipal Affairs .Sec-
January 27— Executive, Publicity.
January 28 — Fire Prevention, Prod-
ucts Week, Industrial, Program.
January 29 — Board of Directors.
January 30— Municipal .VfTaiis, Ma-
rine, .Sports.
February 3 — Executive, Publicity.
February 4 — Fire Prevention, Pro-
gram, Products Week, Industrial.
February 5 — Board of Directors.
February 6 — Membership, Marine,
.\oronautits.
February 10 — Executive, Publicity.
February 11 — Fire Prevention, Prod-
ucts Week, Program, Industrial.
February 11— GENERAL MEMBER-
SHIP COM.MUNITi' CHEST DRIVE
LUNCHEON.
February 12 — Board of Directors.
February 13 — Marine, Municipal Af-
fairs, Sports.
February 17 — Executive, Publicity.
February 18 — Fire Prevention, In-
dustrial, Program.
February 19 — Board of Directors.
February 20 — Marine, Membership,
.\eronautics.
PRODUCTS WEEK. Feb. 16 to 22
Junior Chamber to Conduct
First "Chest" Luncheon
Again distinctly honored, the Junior
Chamber has been invited to conduct the
luncheon meeting opening Uie Commun-
ity Chest Drive.
Realizing the importance of this event,
both to our organization and to the com-
munity, the Program Committee is al-
ready at work preparing elaborate plans
In malic this the occasion of a most inter-
esting meeting.
February eleventh has been designated
;is the day and though the place has not
■Ts yet been decided upon, we owe it to
ourselves and to our organization to
dignify the occasion with our presence.
Leiand W. Cutler, chairman of the
Community Chest Campaign Con>mittce,
will be the principal speaker. Mr. Cut-
ler's talk on the Community Chest will
more fully set forth the "Chest" im-
portance to San Francisco and the results
accomplished.
No solicitation of funds will be made
nor will there be any solicitation of w'ork-
crs. The sole purpose of this meeting is
to get together a live group of San Fran-
cisco-minded young men who can and
will start the drive off with a real dem-
onstration of enthusiasm.
If you are interested in San Francisco,
you will be present.
[ continued from page 1 ]
facturers* Section which contacts
manufacturers wishing to display thd
products. Herbert Mitchell is chairm^
in charge of Products Week publicity.
Both the Display Section and the Mau^
facturers' Section have been hard i
work. Several joint meetings have bee
held and a number of separate meeting]
According to Chairman Rosenljaum, th
important stores have all signifled thel
cooperation by giving generously of tlicl
windows, and more space is being line
up. now that the holiday season is pas'
Chairman Laist reports tliat 125 manu
facturers have already indicated thel
desire to exhibit their products, and
large number more will unquestionabl
he signed up within the next few week!
HOOVER'S LEAD FOLLOWED BY
LOCAL ENTHUSIASTS
President Hoover by his recent cou
ferences with key men in different indu!
tries has shown what can be done by oi
ganized and intelligently directed effoi
to mobilize public opinion and insti
confidence in the inherent soundness c
.\merica's prosperity. The prosperity c
San Francisco industry is well foundec
San Francisco has the advantages c
geographic location, unsurpassed harlm:
excellent climate, and a large, fertil
hinterland. But these natural advantage
will be greatly minimized unless the pe(
pie of San Francisco are industrial!
minded and demand for the city a go\
ernment wliich is efficient, one — whic
passes and enforces legislation necessar
if industry is to expand and grow; ok
which will break down the barriers 1
easy transportation; and one which wi
secure for the city proper fire protectio
in all sections and the abundance <
cheap water needed for large industrie
.Mso, those agencies endeavoring to brin
new industries to San Francisco and th
bay area should receive a more widi
spread and generous support.
San Francisco will lead in the develoi
ment of the Pacific Coast, if its citizer
are industrially minded.
.\nd by being industrially minded it :
meant tliat they are to lead in the acti\
creation of sentiment which will cry>
tallize itself into the accomplishmen",
necessary to attract foreign enterprise 1
this region. The organtzers of Produc;
Week and those who will bear the rt
sponsibility for its success depend upo
the wholehearted cooperation of not onl
those who will benefit directly by the it
dustrial growth of the city but by thos
as well, who have a wholesome interest i
Siin Francisco's commercial progress.
Record Crowd Attends
Annual Dinner of J. C(
[ continued from page 1 ]
(Miamber of Commerce, and Fire Chit
Brennan of San Francisco.
Dinner, which was served at 1:30,
improved by contributions of produc
supplied by the Schwartz Ginger .\lc C
and the Golden Gate Beverage Co.
Other and more lerpsichorean ente
tainment met with considerable respon
from the entire assembly, and by the tin
the round of entertainment was comple
it was reported that the affair had su
ceeded in cementing acquaintance in
friendship among those present.
Tlie committee has already personal
expressed its appreciation to those
gave their time and efforts to the stagii
of the program and wishes to do so aga
publicly.
. N U A R Y 15, 1 9 5 0 }?►-
'ACTS and
BRACKS
Publicity Committee Has
Representatives on All J. C.
Standing Committees
resident A. M. Brown. Jr., of the San
nclsco Junior Chanibcr of Commerce,
intly returned from a business trip to
I York. We're glad to liave you back.
Till.
t the last meeting of the Board of
ectors, Milton Esberg, Jr., past presi-
t, was appointed to represent the
ior Chamber as National Councilor in
United States Junior Chamber of
imerce.
ue to the press of business, Tom Larke
tendered his resignation as chairman
the Hire Prevention Committee. Bob
■ison has been appointed to flll the
oncy thus created. Bob has some
tly big shoes to step into and we wish
1 every success.
orman Cleveland of the Sports Com
tee is leaving for the Orient on busi
5. As he plans to be away about two
rs, the Junior Chamber will lose a
Liable man.
Ixcited Fireman: Hey, Buddy, where's
nearest lire plug?
'om Larke: I donno, but let my wife
vc your truck around tlie block. She'll
'k at one.
larry A. March on his return from tlie
lional Air Show at Mexico City reports
t San Francisco was the only Califor-
city represented there. On behalf of
San Francisco Junior Chamber he
isented the official flag of San Fran-
lo which will be kept as a perpetual
mento of good will.
Lniong some of the better suggestions
Floyd Dinkelspiel, chairman of the
>rts Comnilttec, at the annual banquet
t week were:
I post season fire between the San
incisco Fire Department and the Fire
Bvention Committee.
t tree planting contest between the
■gripmen of the Pacific Avenue cable
iurely such creative genius deserves
ire than the bits of approval thrown
rile I'rograni Committee is still looking
: the person who slipped a plate under
Trill Brown's gavel.
Frank Flyiiii, former superintendent
Mills Field and a member of the Acro-
Utics Committee, has opened offices to
notice aeronautical law.
Many questions have come to Mr. II.
R. (liven, Jr., chairman of the Publicity
Committee, from those who are curious
to know how the Junior Chamber manages
to handle this phase of the business so
successfully without any paid publicity
Tlie secret of the whole thing lies in the
organization of the committee itself and
the administration of that organization
by Mr. Given.
The organization is not highly central-
ized thus permitting the freedom of ac-
tion necessary in publicity. At the same
time this lightens the work on the part
of each individual so that members
usually only have one big project a year.
There is a member of the Publicity
Committee assigned to eaeli ecmimittee of
the Junior Chamber. He attends all nuet-
ings of that committee and is fully re-
sponsible for any publicity that partic-
ular activity may receive. Once a week
all members of the Publicity Committee
meet to discuss matters of policy and
ways and means.
The structure of the organization de-
mands the chairman do very little writ-
ing himself. It is arranged for him to
keep himself free from the details of any
one alfair in order that he may be avail-
able to his subcommittee men at all time
to pass upon copy or policy. Thus, with-
out impeding the movement of business,
the chairman becomes the focal point for
all organization activities.
Those now serving under Mr. (liven are
Alvin M. Binder, membership; Theo.
Brower, Jr., publication; T. E. Connolly
Jr., publication; H. Nelson Cook, day-
light saving; Robert B. Coons, publica-
tion; John L. Gompertz, publication; T.
W. Handley, fire prevention; Terry M.
Hogue, program; Willaid L. Johnson,
municipal affairs; Herbert H. Mitchell,
industrial; Webster K. Nolan, aeronau-
tics; Gerald J. O'Gara, marine; Rogers
P. Parratt, sports; Jack Rose, publicity;
Lewis B. Reynolds, publicity; F. M. Eng-
lish, aeronautics.
Wlio would ever have suspected that
Gerry O'Gara was such a brilliant and
stentorian orator. Certainly no one pres-
ent at the banquet will forget that Harbor
Day was one of the outstanding sucesses
of the year.
Fred Supple, chairman of the Aero-
nautics Committee, through the courtesy
of the Standard Oil Company, recently
conducted an air tour of the bay district
for the new airport committee of the
Board of Supervisors. Mr. E. J. Spaulding
is the eliairniaii of the new committee.
Extra!! It was reported that Alex
Young attended a meeting of the Board
of Directors of the Junior Clianibei* re-
cently.
Dan livans, chairman of the Progr-am
('ommittee, recently retni'iied from a trip
south, where he spent the holidays. Al
Har-gear ably carried on in his absence.
It is with regret that we report the re-
cent illness of Charlie Eckart of the Ma-
rine Committee. We wish him a speedy
recovery.
John Levison's ascendency to the secre-
tary-treasurership of the Golf Association
merits "Chamber-wide" congratulation.
WHAT'S WRONG?
With the Junior Chamber?
With it* Committees?
With ita project* pout and contem-
plated?
What Can You Suggest?
To improve the Junior Chamber?
To improve its Committees?
To eniarire ita jicope and increase
the elTectiveneaa of ita activitiea?
Everyone heara this or that criticism
and many augiccstions but few reach
those who could most profit by them.
This publication invites your letters
whether criticism. sucBestion or in-
quiries regarding the operation of the
organization and will print a few of
them each issue. Address messuires
to Junior Chamber Issue of San Fran-
cisco Business.
Specifications Available
Municipal Affairs Committee
Accomplishes Action for Ending
Stockton Street Tunnel Menace
Through the elliirt of the Municipal
Afiairs Committee and Mr. F. J. Wolf
who is a member of that committee the
Board of Supervisors of San Francisco
approved of an appropriation of $10,000
for the rehabilitation of the Stockton
Street Tunnel. This work is to include
the cleaning of the tunnel, repairing and
modernizing the lighting conditions, as
well as repairing seepage conditions.
The Stockton Street Tunnel has been in
extremely bad condition for several years
and little or no attention paid to its up-
keep. It has been one of the worst places
for holdups in the city on account of the
very poor lighting facilities as well as
accidents. This is generally considered a
step in the right direction and the Jmiior
Chamber of Commerce appreciates the
cooperation which the City Fathers have
accorded them in putting this through.
Various bodies have periodically re-
ceived requests to undertake remedial
measures for this standing menace and
it is to the credit of those who sponsored
the move that definite corrective steps
have been inaugurated.
Transcontinental Freight
Bureau Docket
The subjects listed below will be con-
sidered by the Standing Rate Committee
of tli(? Transcoiitiiiental Freight Bureau
not earlier than January 23. Full infor-
jiiation concerning the subjects listed may
be had up<m inquiry at the office of the
Traffic Bureau, .San Francisco Chamber
of Commerce:
Docket No. 10li72, plate or sheet steel
pipe, 11. S. standard gauge No. 7 or
tliicker, and pipe fittings or connections,
valves, etc., mixed carloads, w-estbound ;
10117.'), sulphate of ammpnia, CL, west-
bound; tOC7'l, electric water heater parts,
CL, eastbound; 10fi7.'i, bathtubs, CL, west-
bound; 10(i76, high temperature bonding
mortar, for export, CL, westbound;
10()77, borate, CL, eastbound, refining-in-
transit; lfl(J78, butter, CL, eastbound;
10()79, steel stools having wooden top and
stcel-step with wooden top, folded, packed
in cartons, LCL, eastbound; 10(580, steel
rabbit hutches, K.D., and steel poultry
feeding batteries, K.D., CL and LCL,
westbound; 10081, music stands, LCL,
[continued on page 4]
The following specifications coverii
bids requested for variou-s supplies ai
now on file al the Foreign Trade Depar
ment :
I'or suppling the Panama Canal wit
various kinds of timbers and lumber
be delivered by steamer, free of a
eliarges, on dock at either Cristobal <
Halboa, Isthmus of Panama. Bids are
submitted to the Panama Canal, Office <
the General Purchasing Officer, Washini
Ion, D. C, and will be opened Januai
li.l. liOO.
For supplying the War Departmei
with one electric driven refrigerat<
compressor unit to be delivered and li
stalled twenty days after award of coi
tract. Bids are to be suliTnitted to tl
L'. S. Engineer Office, California I'ru
Building, Fourth and J streets, Sacramei
to, and will be opened January 21, 1930.
For supplying the War Deparlme
Willi subsistence supplies to be deliven
by March 20 at various posts througho
(California. Bids are to be submitted
the Quartermaster Supply Officer, Si
Francisco General Depot, Fort Mason, Si
Francisco, and will be opened Jamia
28, 19.30.
For supplying the War Departnie
with miscellaneous castings. Bids are
be submitted to the U. S. Engineer C
flee, California Fruit Building, Sacr
niinto, and will be opened January ;
1930.
For supplying the War Deparlme
with one portable galley range (complet
to be delivered to U. S. Engineers, Saci
nuntn. Bids are to be submitted to
U. S. Engineer Office, California Fi
Building, Sacramento, and will be opei'
January 22, 1930.
For supplying the War Deparlni
with subsistence supplies to be dclive
from March 3 to 8 at Fort Mason •
shipment to the Canal Zone and Honolu
Bids arc to be submitted to the Quarti
master Supply Officer, San Francis
General Depot, Fort Mason, San Fra
Cisco, and will be opened January :
1930.
For supplying the War Departmc
with miscellaneous supplies to be (
livercd at Fort Mason. Bitis are to st
niitted to the (Quartermaster Supply (
fleer, San Francisco General Depot, F<
Mason, San Francisco, and will be open
January 20, 1930.
For leasing five seining sites on Sa
Island in the Estuary of the Columl
River. Bids are to be submitted to t
Ouarterniaster, Fort Stevens, Oregon, a
will be opeued February 17, 1930.
I'or purchasing the V. S. S. Miiyllow
(the President's yacht) located at I
Navy Yard, Philadelphia, Pa. Bids are
be submitted to the Bureau of SuppI
and Accounts, Navy Department, Wa:
ington, D. C, and will be opened Janua
2.'>, 1930.
For supplying the Panama Canal w
iiuirble and bronze work to be deliver
at the earliest po.ssible dale to either Cr
tobal or Balboa, Isthmus of Panama. B
are to be submitted to the Panama Can
Office of the General Purchasing Offic
Washington, D. C., and will be open
January 25, 1930.
l"or supplying the War DepartuK
with 143,000 gallons of gasoline to
delivered in Government owned dru;
to any commercial dock or pier, S
I'rancisco, for shipment to Manila duri
February, 19.30. Bids are to be suUmitI
to the (Quartermaster Supply Officer, S
Francisco General Depot, Fort Masi
San I'rancisco, and will lie opened .1;
uaiy 21, 19.10.
Joreign and'DomeSlic
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Deparlnient of the San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
FOREIGN TRADE TIPS
1 7043 — Representation.
San FrancLsco, Calif. I'irm with hoad-
*|uarters in New York is interested in any
good manufactured line tliat can be used
for export purposes. Have offices all over
the world and want exclusive representa-
tion. Would be prepared to pay against
documents and handle all details of the
sale, shipment, etc.
17044 — General Representation.
New Yorls. N. Y. Parly who for liftcen
years has maintained an export sales or-
ganization with agents in nearly every
country in the world offers his services
to local manufacturers of branded spe-
cialties. Booklet fully describing his or-
ganization is on file.
17045 — Cheap Clothins.
San Francisco, Calif. Firm in Brussels,
Belgium, is anxious to make a connec-
tion with large importing houses handling
very reasonably priced ready made cloth-
ing for the negro, Chinese, and white
workingnian trade, such as shirts, trou-
sers, kllaki suits, etc.
17046— Balm for Horses.
San Francisco, Calif. French manufac-
turer of a cicatrizant balm for horses'
wounds is seeking an agent for the Pacific
l.oast.
17047 — Agency for Fabrics.
San Francisco, Calif. Bank in Milan,
Italy, is inquiring for the names of re-
liable firms in a position to act as agents
for a manufacturer of webs — stuffs for
furin'lure, hangings, mattresses, napkins,
spreads, etc.
17048— Machine Cleaned Akhund
Cotton or Kapoc.
Karachi, India. Firm is anxious to con-
tact importers of electrically cleaned
Akhund cotton (kapoc or milkweed).
17049— Embroidered Kashmire
Numdah Rues.
Amritsar, India. Company is interested
in contacting importers of embroidered
Kashmire Numdah rugs. Size and price
Ml) file.
17050— Kites.
Des Moines, Io>va. Company is inter-
ested in buying 500 or 1000 imported
Chinese or Japanese kites.
17051— Hand Painted Articles.
Shanghai, China. Manufacturer of ex-
pensive, high gra<le hand painted wall
decorations, hand painted ladies' dress
material, and hand painted fancy arti-
cles such as silk pictures and albums,
wants to communicate with interior dec-
oi-ators, good wallpaper dealers, depart-
ment stores, and ladies' dress shops.
17052— Canned Clams and Oysters.
Fuknoka-ken, .Japan. Party who cans
clams and oysters and who has been ex-
porting through agents is anxious to make
a direct connection with an importer of
these articles.
17053— Antimony Lampstands.
Tokyo, Japan. Manufacturers of artis-
tic antimony lampstands are desirous of
getting in touch with importers of this
commodity.
17054 — Rpresentation in Oriental or
Pacific Countries.
lialavia, Java. Man having excellent
recommendations, having formerly serv-
ed in various .Vmerican diplomatic offices,
wishes to get in touch with American
firms who require an active and energetic
representative, either in one of the Pacific
countries or as their general Oriental or
Pacific representative. He
most European and a number of Ori
languages flnentlv.
17055— Rabbits and Rabbit Sk
Karioi, N. P., New Zealand. I
to contact importers of rabbit
importers of rabbit skins both chinchilla
and ordinary wild rabbit.
17056 — Racine Cycles.
Auckland, New Zealand. Party who has
a patented cycle which he says is the
fastest ever made is anxious to make a
connection here.
17057 — Representation in Australia.
Victoria, Australia. Party established
as a manufacturers' agent Avants to rep-
resent San Francisco producers of the
following lines: automatic labor saving
machines for factory, office, and home;
also, rayon arlincial silk and yarn, cot-
ton yarn, piece goods, etc.
17058 — Fish Representation.
San Francisco, Calif. Merchant of
Guayaquil, Ecuador, desires to represent
California packers of sardines, salmon,
oysters, shrimps, codfl.sh, etc. Local ref-
erences.
17059— Agency.
San Francisco, California. Party lo-
cated in Guayaquil, Ecuador, wishes to
act as agent for packers of fish of all
kinds.
17060— Wheat and Corn.
Obrcgon, Sonora, Mexico. Company is
in the market for a few carloads of hard
wheat and corn. They request samples
and quotations, f.o.b. shipping ports.
17061— Potatoes.
Monterrey, N. L., Mexico. Firm is in
the market for several carloads of pota-
toes.
17062— Wattle Bark, Oak Bark, and
Oak Bark Extract.
Seattle, Wash. Firm with connections
in Japan wants to get in touch with some
firm handling wattle bark. They are also
interested in getting supplies of oak bark
and oak hark extract.
17063— Blankets.
Quiiicy, Mass. Party is interest
learning the names of cxporte
blankets. He manufactures all
blankets of the camping type.
-4(San Francisco Busine
tr:n;:t|'^erj Latest Leads for
NEW BUSINESS
isted below are the names of new
IS and changes of addresses of old
IS engaged in the business under
ch they are classified. Domestic Trade
eau of the Industrial Department.
CORRECTION
Lighting Fixtures — L. A. Huf-
sclimidt Mfg. Co., previously reported
as having moved from 476 Hayes to
3211 Mission, in error. Present ad-
dress, 476 Hayes.
Auerbach Advertising
to 170 Golden Gate
Shop, 517 to 525
Advertising
Agency, 294 Turk t
.\ve.
Antiques — Old Ven
Sutter.
Art Metal Work — Bamona Art Metal
Works, 1.343 Grove.
Attorneys— Edward S. Aaron, 68 Post;
E. Bianchi, Jr., de Young BIdg. to 46
Kearny; John V. Copren, 582 to 620 Mar-
ket: Paul C. Dana, 111 Sutter: Donald K.
I.ippincott (patent), (■)20 Market to 57
Post; .Joseph I. McNamara, 14 Montgom-
ery to 68 Post: Thos. S. Molloy, 625 Mar-
ket to Bank of America BIdg.; John
O'Brien, 1 Montgomery; Jas. P. Sweeney,
14 Montgomery to 68 Post; Walter J.
Walsh, Hearst BIdg.; \\TieeIer & Slack,
11 Montgomery.
Auctioneers— Sam Levey Co., :il6 Mis-
DOMESTIC TRADE TIPS
D-3369— Table and Fancy Linen Account.
Honolulu, T. H. Commission man in
Islands is desirous of securing account
for table and fancy linen and bolt goods
D-3370— Representation.
New York, N. Y. Manufacturer of in-
fants' and cliildren's wear, selling to the
various chain store organizations, job-
bers and the basements of department
stores, arc seeking representation in San
Francisco. Would prefer resident sales-
men.
Transcontinental Freight
Bureau Docket
and Eddy,
ning Co., 443
speak
I continued from page 3 ]
westbound; 10682, fuel cleaners (car-
buretor attachments to cleanse fuel for
internal combustion engines), LCL, east-
bound; 10683, corn oil cake and meal, and
linseed oil cake and meal, CL, westbound,
transit; 10684, potatoes, CL, westbound:
10685, vegetable oils, CL,eastbound; 10686,
derricks (gas or oil well), K.D., tanks,
K.D. or tank towers and structural iron
or steel, CL, westbound: 10087, barytes,
CL, eastbound; 10(588, fish meal, CL,
eastbound; transit; 10689, semi-elliptic
springs, CL, westbound; 10690, cotton
linters, CL, westbound; 10691, windmills,
K.D., or parts thereof, also necessary arti-
cles to e<|uip same, in mixed carloads
with macliinery, etc., westliound; 10692,
stove boards in mixed carloads with
stoves, etc., westbound; 10693, refrigera-
tors, CL, eastbound; 10694, tarpaulins
(used), in bags, returned, LCL, west-
bound: 10695, packing house products ii
peddler cars, westbound; 10131 (re
opened), .soya beau oil, CL, westbound
10646 (amended), sulphur (not refmed oi
manufactured), CL, westbound.
uto Body Builders— M.
6(10 Fulton to Van Ness Av
Auto Cleaning— Auto CI
Fulton.
Auto Repairing — Kosh & Mooney Co.,
719 Golden Gate Ave. to 666 Eddy.
Automobiles — O. A. Dunkel (used cars),
62 Sth.
Barber Shop — Hotel Stewart Barber
Shop, :&•) Geary.
Batteries— Union Battery Co., '227 Ship-
ley to 299 6th.
Beauty Parlors— Artistic Beauty Sliop
1112 Fillmore to 1870 Geary; Elma Beauty
Shop (Elma Hammond), 16 Geary; Holly-
wood Beauty Salon, 216 O'Farrell to 177
Post; Norman & Sullivan, 513 Valencia to
,S21 Market.
Broker — Alfred de Taube (diamond),
935 Market.
Building Specialties— Window Muffler
Co., 582 Market to 72 2d.
Candy— A Van Cromphaut, 2997 Folsom.
Children's Wear— Geo. S. Dundon, 833
Market.
Church— Unity Temple, 4(i5 Post to 26
O'Farrell.
Cigars— Marx Bros. Cigar Co., Inc., of-
fice, 124 to 18 Ellis.
Cleaner— Christ Riza, 1144 Suiter to 1812
Clay.
Cleaning and Repairing— K. H. Shim-
mon & Son (Oriental rugs). 8,37 Clement.
Coal— Brown Bros. Coal Co., 548 Clem-
ent; Dawley Coal Co., 517 Monterey Blvd.
Contractors — Harvey A. Klyce, 74 New-
Montgomery to 666 Mission; Frank J.
Reilly, Golden Gate Park.
Cotton Goods — Lamport Mfg. Supply
Co., •>2 Battery to 49 4th.
Dance Studio— Kasbara Studio of dan-
cing, 560 Geary.
Decorator— Rino G. I.anzoni . (interior).
517 to 525 Sutter.
Dental Laboratory — E. S. Parks, 323
Geary to 870 Market.
Dental X-Ray — Edmund fk)oper, 450
Sutter.
Dentists — Dr. Joseph F. Atkinson, 235
Montgomery to 135 .Stockton; Dr. Garnet
R. Bassett, 291 Geary; Dr. E, A. Berendsen,
490 to 3.50 Post; Dr. V. E. Brilt, 235 Mont-
gomery to 1,35 Stockton; Dr. Harold R.
Cuf field, 870 Market to 323 Geary;
Mervyn Friedcnberg, 516 to 450 Su
Dr. H. E. Frisbic, 323 Geary to 450 Su
Dr. Roland M. Grapentin, 291 Gear
870 Market; Dr. Josephine Mclnfyre.
Geary to 450 Sutter.
Diamonds— Security Diamond Co.,
to 935 Market.
Dutch Art— Gerard Van Zuylen, 51
525 Suiter.
Electrical— Electric Mfg. Co., 906
sion to .14 Dore ; Electrical Research P
ucts. Inc., 25 Taylor to 1 Montgomery
Engineer— E. A. Austin (mining).
Market to 72 2d.
Finance — Continental Finance Corp
Calif., 399 to 301 Golden Gate Ave.
Fish— Chesapeake Fish Co., 2737 Ta
to 1261 Broadway.
Fruit— Copa de Oro Fruit Co., 85 2i
910 Battery; Directo Co., 2036 Fillmon
Furniture — Acme Furniture Co., 225
2169 Mission; I. Brachmann, 1967 Sut
Glue— Pacific Glue Mfg. Co., 436 CI
entina.
Gravel- Bode Gravel Co., foot of L(
enworth.
Grocers — Associated Food Stores, of
and warehouse, 131 Franklin to 600 I
ton; .lames-Force Co. (wholesale),
Drumm to 235 Front; J. Moran, 2235
2269 Chestnut; San Francisco Groc
1.31 Franklin to 600 Fulton.
Gypsum — United States Gypsum i
765 Bryant to 480 2d.
Hats— Supreme Hat Co., 731 Market,
Hotels— Bush Hotel, 515 Bush; Can
Hotel, 128 .3d.
Instruments — Frisco Mfg. Co., J
(musical), 244 to 246 Eddy.
Insurance — Roy Arnold (auto), 1
Market; Peoria Life Insurance Co.,
Market to 111 Sutter; Chas. A. Quilzc
2.34 Bush.
Lighters— Douglass Co. (cigarette).
Montgomery to 278 Post.
Loans— Reed-Lovell Co., 821 Market.
Mfrs.' Agent— H. Fleming, 3 City H
Ave.
Market— California Street Market, 3;
(California to 3685 Sacramento.
Medical Gymnast — Hjalmar Johai
son, 350 Post.
Metal— Precipitating .Metals Co., Lt
995 Market.
Milk Products — Nestles Food C
Premium Store, 10(55 Mission.
Millinery— Rose Millinery Co., 1610
1618 Fillmore,
Optical Goods— Sellstrom Mfg. Co.,
Valencia.
Painter— C. S. Karris, 4.30 Judah to U
9th Ave.
Paints— C. L. Duncan & Co., 171 2d ■
1001 17th.
Photographers — Babyland Studios, 1i
O'Farrell: Packard Studio, 833 Marketl
179 O'Farrell.
Physicians— Dr. Hubert R. Arnold, S
Market to 450 Sutter,
Plows— Rota r
kit to 72 •2d.
Plumber— Louis Bernstein, 1114 to 111
Buchanan.
Produce — Makius Produce Co., 3'
Davis to 24 California; Paramount Pr:
duce Co., 1665 O'Farrell.
Publicit.v — Connitt & O'Hara; Gillet
BIdg.; Williams Publicity Bureau, 61
Mission. ,
Publishers' Rep.— John M. Branhai
507 Montgomery to Kohl BIdg.
Real Estate— Charles W. Davis, 145 Si;
ter to 465 California; W. W. Frankli
2906 Fulton; George Lievre. 157 .Sutter
1.55 Montgomery; S. J. ^^^liting, 465 Cal
fornia.
Restaurants— American Cafe, 301 Edd,-
Bangued Restaurant, 1820B Post; Cleme
Grill, 445 Clement; J. G. Sandwich Sho
220 .Montgomery; Nineteenth & Geai
Coffee Shop, 5506 Geary; Offenbach
Radio Barn, 1452 Market; Winter's Gri
200 Hyde.
Hugs- Art Fluff Rug Mfg. Co., 1847
1803 Market; Fresno Rug Mfg. Co., 1847
1803 Market; Kerr Rug Mfg. Co., 1847
1803 Market.
Mfg. Co., .582 Ma
NEW LEADS
TRADE TIPS
Published Weekly by San Francisco Chamber of Commerce
Volume XX
JANUARY 22. 1930
Number 4
Furniture Week Will Attract Dealers
Here from 11 Western States January 27
$40,000 in
Awards for
Horse Show
500 of America's
Finest Performers
Coming in Feb.
f\ (;TIVE preparations for
/vi the San Francisco Scc-
/~\i ond National Horse
■^ -^ Sliow, now dennitely
scheduled for February 15 to
22 at the State Armory here, are
l)eing carried forward, with
indications pointing to an entry
list of close to 500 of America's
finest high bred show ring per-
formers.
The prospective increase in
the number of entries over Uie
total enrolled in the first San
Francisco National Show last
winter will represent a gain of
more than one-third and give
the event one of the most im-
portant fields of contenders
ever brought together at a
western horse show.
Horse fanciers with the
means to back their enthusi-
asm, together with numerous
other individuals and firms in
the city, are contributing to an
array of stakes and trophies
that will aggregate $40,000 in
value.
Attracted by the promise of
a class of competition that will
add strongly to the records of
the winners, many of tlie lead-
ing owners of nationally fa-
mous stables have sent in re-
quests for entry blanks. Ac-
cording to show officials, every
class will be filled with horses
capable of providing the keen-
est competition for first honors.
Action and spectacular fea-
tures that will appeal to the
general public as well as the
experienced horse lover are
being arranged by the San
I'rancisco National Horse Show
Association, of which Peter B.
Kyne, famous western novelist,
is president. A colorful variety
of events is promised for each
of the performances.
Technical arrangements for
staging the show in the big
auditorium of the Armory have
been completed.
S. F. to Have
Foreign Trade
Week in Feb.
special Program of
Education Planned
for School Pupils
THE dollar value of the
United States foreign
trade approximates ten
billion dollars annually
and a half a billion, or five per
cent of the total, passes through
the Ciolden Gate, according to
George S. Williams, president
of the Foreign Trade Club of
the San Francisco Chamber of
Commerce, in a statement pro-
claiming the period of Febru-
ary 16 to 22 next as "P'oreign
Trade Week" in San Francisco.
This half a billion dollar
business is done by producers,
manufacturers and merchants,
importers and exporters of the
San Francisco Bay area, says
Williams.
Williams and the other 500
members of the Foreign Trade
Club are striving to awaken
the community to the tremen-
dous importance of foreign
trade to San Francisco and the
state, and are waging a cam-
paign not only among the
groups above mentioned, but
the individuals in other walks
of life. A special program of
education is being arranged for
students of San Francisco's
schools, so that the young peo-
ple will be brought to the
realization that Foreign Trade
is one of the principal assets of
the community and that every
dollar coming iji through this
source adds to the genei-al pros-
perity of the coniniujiity.
In his statement, Williams
also calls attention to the fact
that the United States Govern-
ment has assisted, by legisla-
tion, American ship operators
to builil up the merchant ma-
rine in preparation for future
greater foreign trade growth,
and that because of the ever-
increasing demand for men
trained in foreign trade, the
young men of the community
should be educated for foreign
trade careers.
3t Ssn't iour Coton, St's! iou
'-^
If jou w:inl to live in the kind of town
Like the kind of town you like.
You needn't slip your clotlies in a grip
And start on a long, long hike.
You'll only find what you left behind,
For there's nothing really new.
Y'ou knock yourself when you knock your town —
It isn't your town, it's you.
Heal towns aren't made by men afraid
Lest somebody get ahead.
If every one works and no one shirks
Y'ou'll raise a town from the dead.
If. while you make your personal stake.
Your neighbor makes his, too.
Your town will be what you want to see —
It isn't your town, it's you.
— From a publication of the Regina Board of Trade,
Saskatchewan.
Census Director to Address
Chamber of Commerce
IKECTOR W. N. Steu-
art of the United
States Bureau of Cen-
sus, will be speaker
guest at a luncheon to be given
by the San Francisco Chamber
of (Commerce and the Commer-
cial Club, Friday, January .31,
at 12:15 o'clock, in the Com-
mercial Club.
Invitations were mailed out
yesterday by President Aimer
M. Newhall of the Chamber of
Connnerce, to manufacturers,
wholesalers and retailers of
"There is a growing need for
the community to appreciate
the significance of foreign
trade to our national economy
— characterized by a high de-
gree of efficiency, mass produc-
tion, need of foreign markets
for our surplus production, and
importance of keeping labor
steadily eniployed, and with
these facts in mind the Foreign
Trade Club, which is dedicated
to tile purpose of encouraging,
extending and promoting for-
eign and seaborne trade, has
si'l aside February 16 to 22 as
I'oreign Trade Week in order
to bring this particular field of
activity forcibly to the atten-
tion of San Francisco and all
the Pacific Coast," concluded
Wi
San Francisco. Tlie invitation
reads in part as follows:
"The cooperation of San
Fi'ancisco business units is
necessary in taking the next
manufacturers census and
census of distribution for the
>ear 1929. For the first time
there will be a regular census
of distribution for the United
States, and attendance of re-
tailers and wholesalers, as well
as manufacturers, is urged.
"Statistical and engineering
divisions of corporations which
the Chamber of Commerce Is
endeavoring to interest In this
area, use the official census fig-
ures for the San Francisco area
as final and conclusive. This
means that an ample and com-
plete report of our manufactur-
ing and distribution figures is
of utmost importance to every
citizen of San E'rancisco."
Director .Steuart will be ac-
companied to San Francisco by
Robert M. Uavis, statistical edi-
tor of the McGraw-Hill Publish-
ing Cjmipany and chairman of
the special coni'mittee on census
information appointed by the
National Advisory Committee
on the Census of Manufactures
and Distribution. The officials
will be here .January 30 and 31,
and it is expected they will
complete plans for the starting
of census taking here on April
first.
Eight Floors
Of New Styles
In Furnishings
Hundreds of Buyers
Will Visit S.F for
Annual Conference
UST as styles in hats and
automobiles change from
season to season and year
to year, and as long hair
ives place to the bob and
bobbed" skirts to longer ones —
So, the
demands
"restl-
generation"
styles yearly in
iiitur
Thi!
des
"something new and different"
is the motivating force which
will bring the up-to-date furni-
ture dealers from the eleven
western states to their semi-
annual conference in San Fran-
cisco, January 27 to February 1.
"Modern women want their
house furnishings to be in style
just as they want their hats to
be up to the minute. And they
know how to keep their homes
in style," explained Harry
Moore, chairman of the Furni-
ture Section of the San Fran-
cisco Chamber of Commerce
Industrial Committee.
The hundreds of retail furni-
ture men who will pour into
San Francisco during "Furni-
ture Week" will discuss better
methods of serving the desires
of our modern housewives. The
use of more and better news-
paper advertising to inform
women what is correct will be
emphasized at the daily meet-
ings.
Entirely
floors of
I'urniture
of spring
hibits will
torie:
Here
filling the eight
the San Francisco
Exchange, hundreds
style furniture ex-
will be shown from fac-
throughout the country,
dealers visiting the
"Furniture Style and Market
Center of the West" will ex-
amine the furniture which will
make up the .Spring Style
Shows to be a feature of ever>
progressive furniture store
during the coming spring
montlis.
SAN FRANCISCO BUSINESS
JANUARY 22, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2 1920 at the Post Office, San Francisco, California, under the Act of March 3, 1879.
Foreign TRADE TIPS Domestic
Inquiries conceniinK these opportunities shouUl be made to the Foreign Trade Department
of the San Francisco Chamber of Conmierce lor foreign trade tips, and to the Domestic Trade
Bureau lor domestic trade tips. Call DAvenport ."lOOO. Please use list numbers.
Foreign Trade Tips
17063— Dried Fruits.
San Francisco, Calif. Hank-
ing concern has an inquiry
from France concerning the
names of exporters of prunes,
dried apricots, raisins, and
dried apples.
17064— Hard Butters.
Marseille, France. Manufac-
turer of vegetable butters for
chocolate making is desirous
of finding a market for them
here. Prices and chart showing
melting point, etc., on file.
17065 — Household Linens.
New York, N. Y. New York
office of French organization
is inquiring for a list of local
specialty shops handling high
class household linens.
17066 — Food Products
Representation.
Koeln am Rhein, C.erman.v.
Parly wishes to represent ex-
porters of dried fruit, caiuied
fruits and vegetables, and other
foods in Westphalia and Rhine-
land.
17067— Bristles.
Hamburg, C.ernuuiy. Party
desires connection with im-
porters of bristles for shoe-
making purposes.
17068— Canned Fish.
.Vthens. C.reece. Party wants
to represent packers or ex-
porters of shrimps, oysters,
salmon, mackerel, sardines in
tomato sauce, etc.
17069— Malabar Coir Mats
and Matting.
Allcppey, S. India. Firm is
inquiring for the names of im-
porters of Malabar coir mats
and matting.
17070 — Coeoanut Fibre.
New York, X. Y'. Company
that is agent for large cocoa-
nut fibre manufacturers in the
Near East wants to contact im-
poi-ters of this eommoditj-.
17071— Oriental Rugs,
Tapestries, and Linens.
Corpus Christi, Texas. Party
is interested in learning the
nann-s of importers of or deal-
ers in oj'iental tapestries and
linens, and Japanese or Chi-
17072— Chemicals. Crass and
Celluloid Goods.
San Francisco, Calif. Japa-
nese firm located in 0.saka de-
sii-es to contact dealers in
eheniicals for manufacturing
industries, chemicals for medi-
cal purposes, natural chemi-
cals, grass and celluloid goods,
and general merchandise.
17073— Electric Light Globes.
Seattle Washington. The re
resentative of a nnumfactur
of incandescent globes located
in Tokyo is in this country to
establish direct connections
with importers of this product.
17074— Leather Bill Folds.
North lloIlywiHid, Calif. Com
pany is in the market for nn-n';
hill folds made of leather anc
niported from Japan. Pur-
liase to be nuide immediately.
7075 — Secondhand National
Cash Registers.
Osaka, Japan. Party is de-
irous of contacting dealers in
used and rebuilt National cash
egisters.
7076— Rattan.
Da'
,ants to
Da'
P. 1.
ilte
commiui
importers of rattan or manu-
facturers of rattan products.
17077 — Label Printing.
Wellington, N.Z. Party wants
to contact firms printing labels.
.\ sample of the kind desired
is on file.
17078 — Precious Stones.
Sydney, N. S. W., Australia.
Jeweler handling precious
stones and particularly black
opals (which won the grand
I)rize at the Panama Pacific
Exposition) wishes to make
connections in this city.
17079 — Message Boxes.
Sydney, N. S. W., Australia.
Manufacturer of novelty mes-
sage boxes to be used in con-
nection with farewells from
those on board steamers to
friends on dock is prepared to
sell the U. S. A. rights. Tluy
are used as a medium for ad-
vertising.
17080— Brown Onions.
Havana, Cuba. C o ni p a n y
she
ith
exporters of Australian brown
onions, wishing representation
in Cuba.
17081 — Raisins.
Kingston, Jamaica. Ceneral
merchant wants to get in touch
with packers of raisins who
export. Reference.
17082— General Merchandise
Agency.
Tegucigalpa, Honduras. Party
is desirous of securing an
agiiicy for an exporter of gen-
eral nu'rchandise.
17083 — Flour Representation.
Tegucigalpa, Honduras. Party
wishes to represent in Hon-
duras manufacturers oi- ex-
porters of Hour.
17084 — General Representation.
Tegucigalpa, Honduras. Party
desii-es to represent in Hon-
iluras California manufactur-
ers ami expojters.
17085— Green Coffee.
<iuatemala, C. .\. Company
handling green colfee wants to
make conm'ctions witli Pacific
Coast colVee roasters.
17086— Turtle Food Products.
Halboa, Canal Zone. Parly
is iji a position to furnish in
any ({uantity cooked turtle
nu'at in turtle oil packed in
.')0-lli. cans; al.so concentrated
turtle soup in 5-gallon tins, and
wishes lo linil a market for it
in San Franci.sco.
17087 — Chinese and Japanese
Jewelry.
C. Juarez, Chili., Mexico.
Firm desires to contact whole-
:ile .lealc
Japai
Chii
17088 — Japanese Beans.
Chihuahua, Mi'xico. Com-
mercial organization requests
that samples and prices be sent
to them by firms interested in
nnirkcling beans in Chilniahna.
Domestic Trade Tips
D-3371— Representation.
New York, N. Y. PublishiTig
company looking for reliable
sales organization to sell direc-
tory in this city.
D-3372 — Distributor.
Indianapolis, Indiana. Dis-
tributor for malted milk who
covei-s the soda fountain trade
in aiul around San Francisco
desired.
D-3373— Auto Supplies.
Berkeley, Calif. Party look-
ing for connection with a
manufacturer or wholesaler of
auto supplies, parts, equip-
ment, or accessories, who has
new territory to develop, or old
territory to work more iuten-
sivel.w
D-3374— Representative. '
New .Vlbany, Ind. Company
in the market for a represen-
tative to handle complete line
of equipmeut for varnish mak-
ing, paint and lacquer.
REVENUE FREIGHT
LOADING
Complete reports for the
>ear show that 52,789,789 cars
were loaded with revenue
freight in 1929, according to the
car service division of the
American Railway Association.
This was the largest number
of cars loaded with revenue
freight on record, except for
192fi, when there were 53,098,813
cars, an increase of 309,030, or
0.0 per cent above tlie total for
1929.
1-reight traffic in the last
year nuasured by the numbei'
of cars loaded was an increase
of 1,199,902 cars, or 2.3 per cent
above 1928, and an increase of
1,133,983 cars, or 2.2 per cent
above 1927.
"The heavy movenu-nt of
freight in 1929 was handled
with the greatest efficiency
ever reporte<i by the railroad
systems of this country," says
the division. "Not oidy were
fewei- trains and locomotives
reciuired, in proportion to the
aimmnt of traffic handled, but
till- average Ir.ad per train was
liiglicr and freiglit shipments
the
ith
the greatest promptness ever
attained by the railroads."
Loading of revenue freight
exceeded one million cars in
18 separate weeks in 1929, com-
pared with 24 weeks in 1928.
In 1!r.i7 there were also 28 weeks
in whicli loading exceeded one
million cars.
— ^San Francisco Business
Transcontinental Freight
Bureau Docket
The subjects listed below will
be consitlercd by the Standing
Rate Conimittce of the Trans-
continental Freight Bureau not
earlier than January 23. Full
information concerning the
subjects listed may be had
upon inquiry at the office of the
Traffic Bureau, San Francisco
Chamber of Commerce:
Docket 10090, absorption of
loading charges on import
fr-eiglit at north coast ports,
lime limit; 10097, lumber and
lumber products, CL, east-
bound, stopping-in-transit to
complete loading at points on
SacraiiK'nto Northern Ry. (west
of Chipps, Calif.) ; 10098, chlo-
rate of sodium, CL, westbound;
Subject listed below will be
considered by Standing Rate
Committee not earlier than
January 30 :
Docket No. 10099, post office
lock box fronts, LCL, west-
bound; 10700, clothes drying
racks, metal or metal and wood
combined, folded flat, LCL,
westbound; 10701, stone, rough-
quarried, etc., CL, westbound;
10702, bird houses, set-up, LCL,
westbound; 10703, lumber and
other forest products from
Wilderville and Waters Creek,
Ore. (California & Oregon
Coast Ry.); 10704, class rates
from California to eastern Can-
ada; 10705, plasterboards and
wallboards, CL, westbound;
10700. tractors, CL, westbound;
10707, aluminum automobile
rloads
ith
parts in mi
alnminum and aluminum arti-
cles, westbound; 10708, iron or
steel grader blades, CL, west-
bound; 10709, boxes (fibre-
board, pulpbnard or straw-
boarri), corrugated tiv other
than corrugated, CL, west-
bound; 10710, bath tub hangers
or supports, iron or steel, in
cartons or Ixixes, LCL and CI,,
westbound; 10711, fish oil, CL,
eastbound, from Hueneme,
Calif. (Ventura County Ry.) ;
10712, boring bars (hand power
bench tool which answers the
purpose of a power drill), K.D.,
in crates, L(;L, eastbound;
10713, lumber and other fonst
products, north coast to A. T.
ci^ S. I'. Ry. stations in New
Mexico, CL, eastbound; 10714,
quarry tile, CL, eastbound;
10713, bentonite and diatomite,
CL, eastbound; 10716, persim-
mons, CL, eastbound, storage-
in-transit; 10717, ground bary-
tes, CL, eastbound; 10718, wood-
en fence posts, CL, westbound;
10719, rates from and to sta-
tions on Wisconsin Power &
Light Co. (electric) ; 10720,
citrus fruits, CL, eastbound,
California to Yarmouth, N. S.;
9891 (reopened), addressograph
plates (composition metal),
LCL, westbound; 1065.!
(amended), motor operated
burners, sprayers or vaporiz-
ers, atlachments for boilers or
furiiaees, LCL and CL, cast-
bound.
Specifications Available
llic following specifications
covering bids requested for
various supplies are now on
file at the Foreign and Domes-
tic Trade Department :
For supplying the War De-
partment with paint and fire
hose to be delivered at Fort
Mason at the earliest prac-
ticable time. Bids are to be
submitted to the Quartermaster
Supply Officer, San Francisco
Ceneral Depot, Fort Mason, San
Francisco, and will be opened
January 27, lO.'lO.
For supplying the War De-
partment with miscellaneous
supplies to be delivered at Fort
Mason by March 20, lO.'ifl. Rids
are to be submitted to the
(Juartermaster Suppl>' Officer,
San Francisco (ieneral Depot,
Fori Mason, San I'rancisco, and
will be npcned February 0.
1930.
F.ir suppl>iriK The Panama
Canal with bars, pipes, pumps,
motin-s. sanitary fixtures, boil-
ers, asbestos board, pneumatic
tires ami inner tubes, to be de-
livcreil a I either Cristobal or
Halboa. Bids are to be sub-
mitted to the Office of the (ien-
eral Purchasing Officer, The
Panama Canal, Washington,
D. C., and will be opened
February 4, 1930.
For supplying the War De-
partment with subsistence sup-
plies to be delivered at various
posts throughout California.
Rids are to be submitted lo the
Quartermaster Supply Officer,
San Francisco General Depot,
I'ort Mason, San I'rancisco, and
will be opened February 3,
1930.
For supplying the War De-
partment with subsistence sup-
plies to be delivered to various
posts throughout the western
states by March 20. Bids are to
submitted to the Quartermaster
Supply Officer, San Francisco
General Depcd, F"ort Mason, San
Francisco, and will he opened
February 10, 1930.
Tie
January 22, 1930 }9^-
LEADS/orNEW BUSINESS
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Accountants— William Dolgc
t Co. (cdtineii public), 369
>iiip to 4(15 Califoiiiia; Thomas
i Moore (ccrlilicii piil)lic), :ilW
>ii!i- to 1(15 California.
Advertisingr — All l,aiiKuag('
Vdvi rlisiiiR Co. Associated
)ul)lishers, 235 Montgomery;
leiiry H. Swartz, 703 Market.
Artist — Alfred li. Day (coni-
neriial), 117 Montgomery.
Association — Harhers" &
:>eauty Supply Uealeis' Assn.
)f No. Calif.. 1.i3 Geary.
Attorneys — Frank li. Austin,
1X5 California: Rlystus Lyon
layes Law Oflices, ^35 Mont-
;omery ; Kvangeline Morris, 220
Montgomery; Frank Orwil/,
182 to 821 Market.
Auto Parts — Jordan Auto
[>arts & Service Agency (Harry
I. (ioin. 117(1 Pine.
Auto Repairing — Joe listrade,
150 to 440 Valencia; Paul Helis,
(51 Fllis.
Auto Wreckine — Duboce
iVuto wrecking Oi., 62 Duboce.
Automobiles — Chevrolet
Motor Car Agency, General Of-
fice, .■iil!) to 301 Golden Gate
,Vve.; Robert A. Smith, Inc.,
[ieneral Offlce, 399 to 301 Gold-
en Gate Ave.; Stutz Northern
California, 1900 Van Ness Ave.
Bakeries — J. K. Miller, 46S3
Mission; Wonder Bread Bak-
ery, 1521 Bryant.
Barber Shop — Sanitary Sys-
tem Barber Shop, 2409 to 2445
Irving.
Beauty Parlors — Cruse &.
Rainsford, 150 Powell; Reed's
Beauty Parlor, 920 Van Ness
Ave.
Beverages — Val Blatz Brew-
ing Co., 217 Front.
Boilers — Kewanee Boiler
Corp., 635 Mission to 637 Minna
Boxes and Cartons — M. Kru-
ger & Co., 200 Davis to 150 Eri
Brokers — Russell Blake &
Co. (investment), 127 Mont
gomery; J. J. Loftus & Co., 405
Montgomery; Jack Orwitz & Co
(insurance), 582 to 821 Market.
Cabinets — Liberty Mill &
Cabinet Co., 02 Oak Grove to
1475
rfax
Carpets — .\natulia Carpet
Co.. 1(15 Post.
ChemisU — Healy & Moore
(pathological), 325 Chenery.
Chiropodist — Dr. Jos. F.
Dashiell, 9I),S Market.
Chiropractor — Dr. Frank ,\.
Furlan, 995 Market.
CiBars— Joe Crowe, 2808 Mis-
sion ; W. (iallagher, 1601 Mar-
ket.
Cleaners — Golden Bear (Clean-
ers, 810 Geary; R & Z Cleaners
& Dyers, 190 4th.
Clothing— M. Weinian, 77 (jth.
Contractor — F. L. Hansen,
637 Miinia to 282 7lh.
Dancingr— Natale D. Carossio,
120 Sutter.
Dentist — Di-. l.r-on G. Cucnin,
323 Geary to 450 Sutter.
Dieticians — Bow ring & Crich-
h)n, 1499 Union to 391 Sutter.
DrayinK — Lynch Bros., 281 2d
to 1148 Howard.
Dresses— Sally's Frocks, 225
Geary.
Dry Goods— Murray & Grace,
H26 Polk to 3167 16th.
Express — Jordan Park F.v-
press Co., 1775 Geury.
Fur Goods - Leopard Fur
Shop, 324 Divisadero to 4(18
Fllis.
Hotel -William Taylor Hotel,
Leavenworth and McAllister.
Importer - C. U. Martin,
agent, 635 Mission to (137 Minna.
Insurance — Frank Michelliti,
5827 Mission.
Investment Securities — R. P.
Boyer & Co., 703 Market; H. C.
Buck & Co., 405 Montgomery;
Franklin Invesemenl Co. Alex-
ander-CopHii & Co., 235 Mont-
gomery.
Jewelry — H. Greenbaum Co.
Ltd. (novelty), 210 Post.
Labels— J. & J. Cash, Inc., 821
Market.
Loans — German .Vmerican
Bldg.-I.oan Assn., 883 Market;
llillman Auto Loan Ltd., 1640
Van Ness Ave.
Machine Shop — Orth Ma-
chhie & Tool Works, 2168 to
21X0 Folsom.
Men's Furnishings — Morris
Thau Co. (wholesale), 515 Mis-
Meters — .\meriean Liquid
.Meier Co., (135 .Mission to 637
MimiM.
Motors — Backes Motor Co.,
92X Van Ness Ave.
Novelties — California .Vrt
Novelty Co., 153 Kearny to 330
Mission.
Paints- W. P. Fuller Co., .538
Clement.
Petroleum — Stralton I'elio-
leum Corp., 68 Post.
Poultry — Santa Cruz Poultry
& Egg Co., .130 Davis to 310
Washington.
Printers — Walter O. Klein
Co., 1578 Folsom.
Publishers — Associated Pub-
lishers, 235 Moittgomery.
Pyrometers — Thwing In^
strument Co., 635 Mission to 63'
Mimia.
Radio — C & R Radio Labora
tory, 690 3d to 684 3d; Chan-
cellor Radio Co., 1509 Divisa-
dero.
Restaurants — Kentucky Grill,
62 3d to 64 3(1.
School— Lewis Hotel Training
School, 505 Geaiy.
Sheet Metal Work— Excelsior
Sheet Metal Works, 4360 to 4260
Mission.
Shipping — i;. J. Linden Co.,
112 Market.
Signs — L'nivejsal Sign Co.,
2X3 'id to 1118 Howard.
Soap-Super Soai) Co., 1302
I'ultoii to 1701 ICddy.
Soda Fountain — Charles Iv
Hires Co., 49 Main to 260 Davis.
Steam Specialties — R. J.
Ziegler Co., 635 Mission to 637
.Minna.
Stenographer — Selnia WoUf,
de Young BIdg.
Studio— D!)loies Vocal Studio,
2517 Mission.
Sugar — Gary .Maple Sugar
Co., 112 Market.
Tailors — Roberts Tailoring
Co. The Lawrence Tailoring
Co., 1182 .Market.
Theatre— New Colma Tliia-
tre, Colma.
Trusses — Drs. Poole, (iillett
BIdg.
Underwear — Rayhert Gar-
nniit Co. (ladies), 760 Market.
Valves — Homestead Valve
.Mfg. Co., 635 Mission to 6.37
Minna.
Vegetables - Comshin & Jev-
arian (wholesale). 491 3d.
Window Cleaning — Bay
Cities Window Cleaning Co.,
75 Russ.
Miscellaneous — AnnM'ican
Fork & Hoe Co., 461 Market;
.Vrchitects (>>nstruction Ser-
vice, 114 Sansome; Bay Sea
I'-oods Co., 1985 MissioJi; Dr.
Arthur E. Bowring, 391 Sutler;
1. N. Bradley, 3 City Hall Ave.;
Percy J. Brown, 1 Montgomery;
California Gardens, 150 5th;
(California Hot Springs Corp.,
.369 Pine; California Irrigated
Farms, 461 California to 405
Montgomery; Canton Products
Co., 12.39 9th Ave.; Chapeaux de
Clare, 210 Post; Charles Brun-
ing Co., Inc., 038 Mission:
Chintz Shop, 2035 Fillmore;
Civic Chamber of Economics,
821 Market; Classic Food Store,
1709 Polk; Louis J. Cohn, plant,
1 De Haro; Columbus Coated
Fabrics Corp., 22 Battery; Dr.
May C. Crichton, 391 Sutter;
Frank Dinger, 747 Geary to 1235
Bush; Dutch Galleries, 1144
Suiter: Exclusive Porcelain
CrOwn & Bridge Studio, 870
Market; I'isher Governor (Co.,
635 Mission to 637 Minna; Food
Machinery (Corp., 70 Pine ; FuJ-
tovi Sylphon Co., 635 Mission to
637 Minna; R. Harms, Fell and
Van Ness Ave. to 4th and Fol-
som : Kodascope Libraries, Inc.,
Eastman Kodak Stores, Inc., 241
Battery to 545 Market; Dr.
Charles H. Lewis, 490 Post;
Monarch Marking System Co.,
821 Market; New Victoria Im-
porting Co., 515 to 513 Mission;
Newspaper Promotion Features
Co. Associated Publishers, 235
Montgomery; Wm. J. O'Brien
220 Montgomery; Prominent
Mfg. Co. (J. C. Shreiber), 153
Kearny; Sharpe Mfg. Co., 921
Polk to 557 Market; Dr. John E.
Skad', 450 Sutter; Dr. Efhe
Sutherland, 21X Turk to 450
ICIlis; Geo. Wallace, lOKI Sut-
ler to r2.!5 Bush.
thai lime, nuniager of this old
landmark which has since been
destroyed and replaced with a
niugnilleent ofllce building.
(Cinnniings, Jr., was also asso-
ciated with the La Salle Hotel
in (Chicago, and with the (Cana-
dian Pacific Railway Hotel De-
partment with hea<lquarters in
the Royal Alexandria Hotel In
Wiuiiipeg, where, for seven
years, he had charge of opera
lions in the western division.
Mr. (Cmnniings received his
early education in San Fran-
cisco schools.
During his nnuiy .\ ears lui llw
Pacille (Coast he has made a
host of friends in the hotel fra-
ternity. He is an active "hotel
grieter" and a number of the
Hotel Men's As.sociation.
Mr. (Cununings extends a
cordial invitation to any hotel
opei-atoi-, nuniager, assistant
manager or greeter, whether lie
be from California, the neigh-
boring states or those in the
East or mid-West, to make
Hotel Sir Francis Drake his
home in San Francisco.
Industrial
Development
Reported by the
Industrial Department
CORRECTION
American Aniline Products
Co. — R. T. Sherry erroneously
reported as manager. L. B.
Levy is in charge of the local
branch ofdce.
Cummings Returns as
S. F. Hotel Executive
Frank W. (Cununings, Jr., has
been appointed assistant to L.
\V. lluckins, president of the
Iluekins-Newcomb Hotel (Com-
pany, operating Hotel Sir Fran-
Mr-
(Cinnmings for the past
two and one-half years has
been as.sociated with the El
(Cortez Holel in San Diego as
manager, having started his
work there when the ICI (Cortez
was mid-way under- construc-
Uon. Mr.tCummirigs completed,
installed, or-gariizi'd, e(iuipped
ami opened the hotel and has
been most successful in its
operation.
(Cummings' hoti-I affiliations
dates back to the Hoffman
House in New York City where
he was born. His father was, at
NEW INDUSTRIES
The Paramount Manufac-
turing Company, 6259 Mission
Sti-eet, recently established in
San Fi-ancisco I'm- the manu-
facture of steel bathroom
cabinets and Venetian mirrors,
and will serve this city and
vicinity. Mr. Wni. Renistedt is
sales manager of the new con-
Pacific Tailoring Corporation,
Ltd., are now manufacturing
coats for the tailors in this city.
The office is located at 132
Kearny Street and factory at
592 Howard Street. This com-
parry, uuder the management
of Mr. Harry V. WollI, employs
thirty-five people at the pres-
ent time.
EXPANSIONS
.\ two-slory reiriforec-d cori-
er-ele building is under eori-
struction at Mariposa near
Bryant Street for Best Foods,
Inc., of this city. The build-
ing, containing 2500 square
feet to a floor-, will alfor-d the
company extra space for ware-
lioiising and shipping opera-
tiorrs. Bi-st Frxids, Inc., whose
pr-oducts are fallKUls tln-ough-
iiut the country, lias hi-adipiar--
ti-rs at 297 Ith Avenue, Ni-w
Yoi-k (City, with factories at
San F"r-ancisco, (Chicago, Illinois,
and Norfolk, Virginia. Vice
Prisident H. U. Branilreth is
manager of the local branch
factory.
Boericke & Runyon Company,
SX11-S,S2 Folsom Stri-et, rnanu-
faetirr-er-s of homeopathic medi-
cines, are now in a position to
distribute 7!j0,000 tablets daily
thr-ough the installation of new
maeliirrery and equipmillt
costing some .?2()0n. Executives
of this llrm claim to liavi- the
largest plant uf its kind west of
St. Louis. Increased capacity
of daily output was necessi-
tated by increased export busi-
ness to Australia, South Sea
Islands, and I>atin America.
This concern was established
in .San Francisco in 1870, af-
filiated at that time with
Boericke & Runyon Company
of New- York City. About ten
years later the afllliation with
llie New York company was
severed and the local company
has been operating independ-
ently here ever since.
Signilleaut of San Francisco's
industrial growth is the iii-w
rrrilliorr-dollar expansion of
Ueintz & Kaufman, Inc., nianu-
faclurers of scienlillc radio ap-
paratus and equipment, who
have begun operations in tlieii-
rrew manufacturing plant at
South San Francisco. 'This con-
cern, established in San Fran-
cisco since 1903, has grown so
steadily that it was necessary
for them to expand to this ex-
tent. F'our separate buildings
have been erected on the six-
acre tract of land which they
purchased from the South San
I'l-ancisco Land & Impr-ove-
ment (Ccmipany some months
ago; a factory building, con-
taining 30,000 square feet of
floor space; laboratory build-
ing with 1500 square feet;
"wash house" containing lijOO
square feet; and an attr-active
administration building which
occupies 1250 square feet of
floor space. New machinery
ami equipment giving every
modern convenience has been
installed in this new institution
where 125 men and womerr ar-e
employed. Executives of tlir-
firm are, .Mr. Rafph .M. Heirilz,
president and manager, Mr.
Jack Kaufman, vice president,
secretary and treasurer, and
Mr. (C. L. Watson, assistant
marrager.
NEWS NOTE
W. R. Ames & Company has
just shipped a carload of Bol-
ton orchard heaters to (Chico.
(California, the lirst of a sliip-
merrt of many carloads which
will leave the Ames plant this
season. This heater which is
made in San Francisco at 150
Hooper Street, in a plant which
covers an acre of floor space,
is playing an important part in
protecting (California's fruit
cr-op against fr-osts. The com-
pany states that during tin-
past several years shipments
have been made through all
parts of (California, Or-egori,
and Washington, as well as
Flm-ida. Georgia, and other
eastern states. II is claimed
that during tlie last season
when there were heavy losses
due to fr-ost the gr-ower-s who
usi'd heaters in their orchards
savid their crops and niadi-
hrrge pi-olits. At the presmif
time it appears that this San
Fl-arrcisco plant will shortly
add a night shift to take care
of seasonal demand.
Drafts in Foreign Trade
The publication of a bro-
eliur-e, "Drafts in Foreign
■fr-ade" has been announced to
the Foreign Trade Department
by the authors, Marvin and
Ber-gh. The pamphlet is very
complete anil should interest
all foreign traders. (Copies may
be secured Ihr'ough the For-
eign Trade Department.
-••ilSAN Francisco Business
U. S. Steel & Bethlehem Choose
San Ff&ficisco
the
of the We
for their Western Headquarters
Strategically located San Francisco, long known as the financial, Federal Reserve, insurance
and industrial headquarters of the Pacific Coast for many types of industry, is now Western head-
quarters for the steel industry.
This choice by two outstanding national steel companies, confirms the judgment of more
than 1,500 national firms who maintain branch factories, warehouses, offices, and Western head-
quarters in San Francisco.
Radiating from San Francisco the same air, rail, water and motor transportation systems which
make speedy distribution to the majority of the 12,000,000 people of the Western States more eco-
nomical from San Francisco, also permits executives and salesmen to visit the maximum of territory
from this city in minimum of time.
As your part in President Hoover's prosperity campaign, it will pay to investigate the possi-
bilities of developing new Western business through the locating of a district ofiice in San Francisco.
Upon request confidential information regarding markets, rental charges for ofiice and ware-
house space, land and building costs, and prevailing wages for office and factory employees will be
furnished.
INDUSTRIAL DEPARTMENT
San Francisco Chamber of Commerce
NEW LEADS
TRADE TIPS
kfranffe
usimss
Published Weekly by San Francisco Chamber of Commerce
\'0LUME XX
JANUARY 29. 1930
Number 5
Committee of 49 Launches Program
For Development of S. F. Bay Area
Kroehler Co.
Expansion in
S. F. Forecast
$5, 000, 000 Purchase
Presages Further
Development
nn{)LN(;1';mi;nt hI' tii
I'unii
A''
/ — VI Sj.OOO.UOU
-^ -^ ture ('. o 111 p a n y of
(iraiui Rapids by the Kioehler
Mamifactuiiiig C ii nip any,
wDiki's largest nianufacturcrs
c)l living nioni furnituie has
just been received by tlie
Chamber of Commerce Indus-
trial Department from Presi-
dent 1". K. Kroehler of the
manufacturing plant.
The Luce Company is a na-
tionally known concern which
has long been active in the
production of bedroom and
dining room furniture in its
three (hand Rapids, Michigan
plants. Under the expanded
concern's plans the Grand
Rapids plants will continue to
operate under the management
of the formci- president, Mar-
tin Dreggs, assisted by Secre-
tary-Treasurer J. H. Hoult.
Accompanying this announce-
ment of the Luce purchase,
President Kroehler states that
his company plans to acquire
other factories in the same
line as the Luce concern in the
South, Southeast and South-
west.
A complete line of houseliold
furniture will be made in these
plants, and extensively adver-
tised, and the same range of
price and quality as in the
present Kroehler line is to l)e
maintained.
"This recent purchase by
Kroehler should presage a
greater development of their
San Prancisco plant to manu-
facture a new line of bed-
r 11 and dining room furni-
ture," stated Chairman L. O.
Head of the commerce body in-
dustrial committee today. "We
expect to exercise the same
degree of initiative in persuad-
ing this concern to expand its
operations here as were evident
at the time we were largely in-
strumental in iM'ging it to pur-
chase the Continental Furni-
ture Manufacturing Company
in 1924."
British Industries Fair, 1930
LONDON AND BIRMINGHAM
FEBRUARY 17 to 28
THIS annual trade fair at which all the principal
British manufacturers exhibit, consists of two sec-
tions, one at London and the other at Birmingliam,
which arc open concurrently.
Over 50 trades and some 1200 individual firms exhibit at
the London section in what may be termed the light indus-
tries such as cutlery, toys, perfumery, textiles, etc. It is now
held at Olympia, where a large new four-story addition has
been built to house this important annual fair.
The Birmingham section consists of 10 groups of trades
such as engineering, electricity, transport, etc. The roofed-
in space covers 11 acres and contains the stands of about
900 firms.
Commercial visitors from overseas are welcome and an
invitation card and free passport visa will be furnished
upon application to the British Consulate-General, 310 San-
some Street, San Francisco.
A copy of the special advance edition of the fair catalog
may be consulted at Foreign Trade Department of the
Chamber of Commerce.
Members of the San Francisco Chaimber of Commerce who
plan to visit the 1930 Fair will be given letters of introduc-
tion and certificates indicating that they are official dele-
gates of the San Francisco (Chamber of Con>merce.
Chicago and San Francisco
Chambers Pledge Closer
Commercial Relations
T\ N exchange of telegrams
£\ between the San
/ ^ Francisco Chamber
■^ -^^ of Commerce and the
Chicago Association of Com-
merce on January 29 marks
the beginning of a closer com-
mercial tie-up between the
great commercial midwest cen-
ter and San Francisco.
The message from the (;iii-
cago Association to the Cham-
ber of Coanmerce reads as fol-
lows: "Chicago, Key City of
the midwest, greets San Fran-
cisco, Key CJty of the Far
West. A continually rising
factor in American interna-
tional trade, our community
recognizes in your enterprising
city a comrade in the promo-
tion of American infiuence. We
would appreciate a message
from you to be read to mem-
bers and guests at our luncheon
today."
(Signed I
Col. Robert Isliani Randolph,
President.
President Aimer M. Newhall
of the San Francisco Chamber
of Commerce replied as fol-
lows :
Col. Robert Isham Randolph,
President. Chicago Association
of Commerce,
Chicago. HI.
Greatly inspired by >'our
most timely and opportune
[ continued on page 4]
In April of 1927 the Kroehler
concern opened the million-dol-
lar factory on the Bayshore
Boulevard ill the Paul Tract
where it is now located. Here
more than 200 employees are
busy making a complete line
of living room furniture. Tlie
company's local payroll ap-
proximates a half million dol-
lars per year.
Other plants operated by the
Kroehler Mfg. Co., in handling
its twenty-million-dollar per
year business are located in
Chicago, 111.; Naperville, III.:
Kankakee, III.; Bradley, 111.;
Dallas, Texas: Binghaniton,
New York; Los Angeles, Cali-
fornia; Cleveland, Ohio; Strat-
ford, Ontario and
Quebec. -JU^
'JOT''?,;:
hio; Strat-
Montreal,
Chicago, New York Offices Will
Represent Nine Bay Counties
THE iiidii.strial cleveloijmcnt program of The
Conmiittce of "49" for the San Francisco Bay
MetropoHlan Area was launched Monday with
announcement of plans to open permanent
offices in Chicago and New York through which the
;i(ivantages of tlie bay district will be sold to middle
western and eastern business men, financiers, manu-
facturers and industrial leaders. The nine bay coun-
ties represented in The Conunittee of "49" are laying
plans to raise a pool of $52,000 immediately to :
Finance the eastern offices through 1930;
Establish a statistical and research clearing house
for the metropolitan bay area here to work with the
eastern sales offices;
Meet the costs of a master survey of the industrial
and marketing assets and opportunities of all the
nine bay counties, cities and communities.
The preliminary outline of this master survey
jjresenting this area as a single economic unit, some-
thing unprecedented in the history of the bay area,
lias been completed, ^^'hen this survey is completed,
it will present for the first time the whole San Fran-
cisco Bay industrial and marketing area as a homo-
geneous economic and social unit wiping out the poli-
tical lines of county and municipal divisions so an-
achronistic and confusing in modern industrial devel-
opment yet maintaining the individual identities and
advantages of each conmmnity. This survey, officers
of The Committee of "49" stated, will not supersede
or replace past or future surveys of the individual
counties and cities of the bay area, but, rather
amplify, unify and project them upon the industrial
mind of Am.erica.
UNIFIED EFFORT
"In addition to the opening of Chicago and New
York offices, which will be manned by competent
staffs, and the creation of the master survey," said
Chairmen E. B. Field and Aimer M. Newhall, presi-
dents, respectively of the Oakland and San Francisco
Chambers of Commerce, in a joint statement, "the
Committee has instructed its Committee of Five to
devise ways to co-ordinate national advertising of
bay area advantages now being carried on by organ-
izations in the various counties so as to unify them
in i)urpose and synchronize them with the sales ef-
forts of our eastern offices and our clearing house
here. This advertising, like the faster survey, would
then maintain and promulgate the individual finan-
cial, business, marketing and industrial identities and
resources of the separate communities of the Metro-
politan Area, each gaining strengthening advantages
from its association with the whole.
"We feel that in offering and entering upon this
pi-ogram of 'merchandising' the metroiwlitan area
surrounding San Francisco Bay, we are faking a most
important, yet a most natural, forward step in the
economic development of Pacific Coast industry and
prosperity, ^^'e have an impressive fact and figure
story probably unequaled by any other natural in-
l] lite [continued on page 4]
SAN FRANCISCO BUSINESS
JANUARY 29, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1920, at the Post Office, San Francisco, California, under the Act of March 3, 1879.
Foreign 1 JvADrly 1 IPS Domestic
's conccri
im Kranci
iJureau ft
? these opportunit
I ChanilxM- <if Conn
imiestic trade tips
should be made to the Foreign Trade Department
rce for foreign trade tips, and to the Domestic Trade
;all l).\venport 5000. Please use list numbers.
Foreign Trade Tips
17089— Vases and Bases.
Carrael, Calif. Party is inter-
ested in purcliasing vases and
bases, that can be made into
lampstands, imported from
France, England, Belgium. In-
<lia. China, and .Japan,
17090 — Dried Fruits and Spices.
Laredo. Texas. Commission
house is very anxious to make
a connection with an importer
of dried fruits and spices. They
are also interested in Japanese
ci'ockery.
17091 — Canned Sausaees.
Tipton. Knglaiid. Manufac-
turer nf pi'eserved provisions
for export is desirous of find-
ing a market for canned sau-
sage.
17092— Canned. Dried, and
Fresh Fruits Agency.
Nantes, France. Party wants
to represent a firm liandling
canned, dried, and fresh fruits,
particularly California apples.
1709.3— Wire and Wire Rope.
Hambnrg, Gennany. Com-
pany wants to make a connec-
tion with an importer of wire
and wire ropes of steel, iron,
copper, aluminium, etc.
17094— Dried Salt Water Fish.
Shanghai. China. Company is
is in the market for any kind
of dried fish, such as shrimp,
salt herring, squid, abalone,
etc.
17095 — Tea.
Hongkong, China. Firm is in
a position to supply large
quantities of Chinese tea of
"Mandarin" quality. Prices and
local reference on file.
17096 — Oriental Toys, NoTelties,
and Curios.
Houston, Texas. Store is in
the market for Oriental novel-
ties for its toy and gift depart-
ment.
17097— Down Blankets. Pillows,
and Cushions.
Yrikohania, JapaJi. Manufac-
tuiirs of d.iwn wares such as
lilankets, pillows and sofa
cushions filled with down and
feathers of fowl desire to con-
tact importers of lines of this
kind.
17098 — General Representation.
Yokohama, Japan. Company
wants to represent producers
ol colfee, canned goods, dried
raisins, dried apricots, Cali-
fornia pencil cedar slate, and
other commodities of interest
to the Japanese market.
17099— Japanese Merchandise.
Yokoliama, J a p a n. Firm
wislies Id make a connection
with an importer of aluminum
ware, bamboo ware, basket
ware, beads and necklaces,
bronze and cloisonne ware,
brush ware, carpets and rugs,
celluloid articles, damascene
ware, electrical goods, en-
ameled ware, feathers, glass
ware, lacquered ware, lanterns,
paper goods, toys, silk goods,
etc.
18000 — Rush Rugs. Furniture,
Etc.
Lubbock, Texas. Party is in-
teresteil in having some im-
porter of Japanese rush rugs,
furniture, wall decorations,
posters, etc., send him descrip-
tive material.
18001 — Representation.
San Juan, Porto Rico. Firm
is desirous of securing repre-
sentation, on a brokerage basis,
of the following; coarse wrap-
ping paper, canned fruits,
packing house products, and
cheap candies.
18002 — Representation.
Mexico, D. F. Spaniard, aged
30, with four years experience
in Europe and seven in Latin
American countries wishes to
i-epresent American factories
in Central and South America.
18003— Reed and Similar
Materials.
Hood River. Firm manufac-
turing reed baskets and wicker
furniture is in the market for
imported reed and like mate-
rials.
18004 — Animals and Birds.
Amarillo, Texas. Party wants
to contact importers of ani-
mals and birds.
18005 — Representation.
San Francisco, Calif. San
Francisco man leaving for a
six- or seven-month stay in
Europe is prepared to act for
account of San Francisco firms
doing business there. Flxcel-
lent references.
18006 — Importers for
Argentine Grapes.
San F-rancisco, Calif. During
off season for the California
grape crop there may be oppor-
tmiity to import, into the
United States, grapes frtun
Mendoza district of Argentina,
l-^xcellent conditions.
Domestic Trade Tips
D-3375 — Patent.
New York City. Parly inter-
ested in disposing of patent for
safety tank filling device for
boats of any kind. Sonic ad-
vertising already done and the
device quickly sells itself.
D-3376 — Lumber.
Aberdeen, Wash. Parly de-
sirous of securing market for
green alder and maple lumber
with shipment to San Fran-
cisco from Port Dock by steam-
er. Can furnish ten thousand
feet per day.
D-3377 — Distribution.
Cincinnati, Ohio. Concern in
position to give national dis-
tribution at minimum cost to
itom that would C(mie under
the classincation of household
or kitchen utility, or novelty,
either for the house or individ-
ual.
D-3378 — Representation.
Chicago. 111. Ciinipany
sires to secure the repi"esenta-
tion in the central and central
western stales of products sold
through the wholesale chan
nels. Prepared to furnish com
plete data as to their respon
sibility, etc.
CALIFORNIA DAIRY
MARKET OF THE
PACIFIC SLOPE
California is the great dairy
market of the Pacific Slope, ac-
cording to Sam H. Greene,
secretary of California Dairy
Council. This state consumes
the dairy comniftdities of its
own production and also is the
principal customer for the
butter and cheese frctm neigh-
bor states.
During the year just ended
.31,305,430 pounds of butter and
19.902,994 pounds of cheese
were received from out-of-
state at the wholesale markets
of San Francisco and Los An-
geles and from there distrib-
uted into channels of consump-
tion throughout California.
Idaho sent 16.096,7,34 pounds
of butter, most of it to Los An-
geles; Utah 5,061,165, Oregon
1.011,0.52, Montana 2,627,.373,
Colorado 1,094,9.38, Wa.shington
1,043,4.35. Arizona, Illinois,
Kansas, Minnesota, Nebraska.
Nevada, New Mexico, Texas,
Wisconsin and W^yoming also
contributed to the total of but-
ter shipments.
Oregon. w ith 7,909,788
pounds, was the largest ship-
per of cheese into California.
Idaho sent 7,768,3.38 pounds,
Wisconsin 1,812,191, Utah 897,-
701. Other major shippers were
Nevada. Arizona. Colorado.
Montana. Washington and Wy-
oming.
"Tlie average person in l^ali-
foriua consumes twenty-two
pounds of butter a year, six
and one-half pounds of bard
cheese, four pounds of cot-
tage cheese, three gallons of
ice cream and 114 quarts of
milk,'* Greene said.
"These quantities are above
the average for the Nation, but
are much less than the amounts
recommended by the principal
authorities on human nutri-
tion."
Advertise
your business in a
BUSINESS
Magazine
-■«s(San Francisco Business
Industrial
Development
Reported by the hidustrial Departjuent
NEW INDUSTRIES
J. & J. Cash. Inc.. iiuinurac-
turcrs Df "Cashwnvcn" labels
and naiin- lapt-s, have tliis year
opened a branch office in this
city at r.l9 Pacific Building.
Headquarters of this concern is
located in South Norwalk, Con-
necticut, and a factory is
maintained at Los Angeles. Mr.
John D. Haidinfirr is manager
of the local oftice.
Carl Zeiss, Inc., manufac-
turers of optical instruments,
with home office in New York
and factory in Jena, (lermany,
has recently opened a branch
office in San Francisco at 564
Market Street, under the direc-
tion of Mr. Martin Silge,
Precipitating Metals Com-
pany, Ltd.. in the business of
processing scrap, etc., have re-
cently established an office and
factory in San Francisco. The
office is located at 1517 West-
ern States Life BIdg., and fac-
tory at 15th and l)e Haro streets.
This concern maintains branch
offices at Lc« Angeles, and In-
spiration, Arizona. In addition
to serving San Francisco and
northern California, distribu-
tion is carried on in Arizona
and Utah. Mr. E. G. Hickey is
vice president of the local com-
pany.
Cork Insulation Company,
Inc.. manufacturers of cork-
l)oard for cold storage installa-
tion, acoustical treatment, cork
pipe covering, etc., with fac-
tory and headquarters in Wil-
mington, Delaware, has located
a branch office and warehouse
in this city at :t54 Pine Street.
Stock is carried in San Fran-
cisco for distribution through-
out northern California.
EXPANSIONS
The Hockwald Chemical
Company, manufacturers of
chemicals, disinfectants, and
similar merchandise, have
leased ff)r a period of years the
llirce-story reinforced concrete
building at 28 Bluxome Street,
which they contemplate oc-
cupying by the end of I'ebru-
This concern began opera-
tions in San Francisco in 1900
and now maintain bi'anches in
Seattle and Los Angeles. Dis-
tribution throughout the en-
tire Pacific Coast. Honolulu,
and the Philippine Islands is
handled by this company. An
export department has recently
been established and consider-
al)Ie merchandise has been
shipped to several Central and
South American countries.
China, Japan, and the Straits
Settlements in addition to the
Hawaiian and Philippine Is-
lands.
Business has increased to
such an extent within the last
five years that the concern has
gradually outgrown its present
location at 4;iG Bryant Street.
The larger quarters contain ap-
proximately 20,000 square feet
of tUK)r space, whereas they
now occupy only 7500, and they
have the advantage of spur
track facilities at the Bluxome
Street plant. Mr. H. A. Berliner
is general sales manager; Mr.
L. Hockwald is general man-
ager of the company. Twenty-
five people are employed.
X steel and concrete single
type warehouse building with
two mezzanines and a base-
ment is now being constructed
for the Western Sugar Re6nins
Company, adjacent to their re-
finery at the foot of 23rd Street.
The new warehouse will con-
tain 75,000 square feet of floor
space, capacitating a half mil-
lion 100-pound bags of sugar at
one time. Modern conveying
equipment will be installed to
handle all types of bags, boxes,
and barrels. A modern bag and
box making factory is included
in one portion of the building.
This splendid new building be-
ing constructed by Barrett &
Hilp, was designed and is being
built under the supervision of
the refining company's own
engineers. From 900 to 1000
people are employed by this
concern and its officers are
Alexander Hamilton, president ;
F. K. Sullivan, executive vice
president; and C. J. Moroney.
rcMncry manaK'M'.
Specifications Available
The following specifications
covering bids requested for
various supplies are now on file
at the Foreign Trade Depart-
For supplying the War De-
partment with burlap, paint
and oil at the earliest prac-
ticable time. Bids are to be
submitted to the Quartermas-
ter Supply Officer, San Fran-
cisco General Depot, Fort Ma-
son, San Francisco, and will
be opened February 7. 1930.
For supplying the War De-
p a r t m e n t with 450 ranges
(gas). Karliest practicable de-
livery desired. Bids are to be
submitted to the Quartermas-
ter Supply Officer. San Fran-
cisco General Depot, Fort Ma-
son, San Francisco, and will be
opened February 17, 1930.
For supplying the War De-
partment with subsistence sup-
plies to be delivered at various
posts throughout California by
February 25, 1930. Bids arc to
be submitted to the Quarter-
master Supply Officer, San
Francisco General Depot, Fort
Mason, San Francisco, and will
be opened February 6, 1930.
January 29. 1930)s«-~
LEADS/orNEW BUSINESS
r>=
=r~>
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OP THE INDUSTRIAL DEPARTMENT
Apartments — Hiiliy Mrimll,
167 ViilcMcia.
Appraisers — Aviilliiin Ap-
praisal & Adjiistini! liMTCiiu, I
MmilKiinifi-.v.
Artist — I". Kirli Joliiistoil
(commci-cialt, B17 Montgomery.
Association — Pacific Wood-
iiH'ii l.ifc Assn., 150 Jones.
Attorneys — William H. At-
kinson, 1120 to .'582 Mailiet: W.
E. Caslunan, 201 Sansonie to 14
Montgomery; Alan H. Crilclier,
70:i Market to de Young Bldg.:
A. I!. Hill, .Ir.. 201 Sansome to
II Montgomery; Uudolph J.
Scholz, .'iSa to 700 Market;
Travers, I.andels & Weigel, 235
Montgomery.
Auto Repairs — J. Mitchell
& U. Bernardini, 440 Jackson;
Pat's Auto Repair .Shop, (i017
<;eary.
Automobiles — Thomas .1.
lieales (used cars), 4.« Golden
(late iVve.; Franklin Automo-
liile Distributors, 1900 to 1595
Van Xess Ave.; Franklin Pa-
cific Motor Co., 1900 to 1595 Van
Ness Ave. ; Joseph SchifFman
(used cars), 097 Golden Gate
Ave.; Stutz of No. California,
1900 Van Ness Ave.
Bakeries — Cuneo Bros. &
Co., 52.'1 (ireen; Roosevelt
Doughnut Shop, 2773 24th to
27(ift 24th.
Beauty Parlor — Luxtone
Beauty Parlor, 644 Polk.
Bolts and Nuts — Lanison &
Sessions Co., 461 Market to 111
Sutter.
Bonds — G. A. Bocci (with
Central Illinois Co.), 405 Mont-
gomery ; James E. Uorsey (with
Peirce Fair & Co.), 4.32 Cali-
fornia.
Brass Goods — Pulilie Ser-
vice Brass Corp., Ill Kith to
409 Kith.
Brokers Pnrlcr Merlin
Ware (insurance), .-(IS Mont-
gomery to 081 Market; Charles
L. Soper (insurance), 315 Mont-
gomery to 681 Market.
Burners — T. P. Jarvis Mfg.
Co. (oil), 306 Cx>nnccticut.
Campaif^n Headquarters — St.
.Vnne's C Ii u r c h (Campaign
Fund. I.lth Ave. and Irving.
Cedar— R. C. Turner, 74 New
Montgomery.
Children's Wear — Marian
Mfg. Co., 65 1st to 3 1st.
CiBars — K. G. Dotto, 5201
.Mission; Henry J. Gratton, 500
Sansome; Tavern Smoke Shop,
5622 Geary.
Cleaners — Circle Cleaner &
Dyer, Geary and Steiner; Vil-
got Thurston, 314 Mason.
Cloaks and Suits — A. An-
drew.s Mfg. Co., 49 4th to .305
Grant Ave.
Clothing — M. Ros.s (second
hand), 112 6th to 110 6th.
Club — .lapanese Warders
Club, 1806 Sutter.
Concentrators — Stephan
Concentrator Agency, 1177
Howard; Stephan-Mining Ma-
chines & Dredger, 1177 Howard.
Contractors — F. W. Smith-
son, 703 Market ; J. H. Vickers,
703 Market.
Dental Laboratory— Bay City
Dental Laboratory, 291 Geary.
Dentist — Dr. Percy J. Meyer,
I3.-I Stockton.
Draperies - .los. Blumlleld,
Inc., 251 Post; Creative Drap-
eries Co., 2081 Mission; Down-
town Drapery Service, 1067
Mission to 135 7th; Scribner-
Bell, 2214 Lombard.
Drayaee — Kast Bay Dray-
age & Warehouse (^o., 36 Na-
toma.
DressmakinE — (ieary Dress-
making Salon, 1804 Geary to
1857 O'Farrell.
Dry Goods — Ti Lun Co., 845
Grant Ave. to 771 Clay.
Employment Bureau —CD
X Inc.. Employment & Travel
Bureau, 839 Kearny.
Engineers — W, Adrian (con-
sulting), 166 (ieary to 417 Mar-
ket; George J. Porter, .503 Mar-
ket.
Express — San Jose & San
I'rancisco Daily Express, 953
Harrison to 28 Oak Grove.
Felt — Fetters Co., Inc., 7
Front.
Fire Apparatus — Stcmpel
Fire Apparatus Co., 67 to 69
Main.
Fire Extinguishers — Califor-
nia I'ire Extinguisher ('o., 67
to 119 Main.
Floor Waxing — Fred S.
Yoshifusa, 2945 Clement.
Floors — Jean Abbott (hard-
wood), 1480 Larkin to 1220
Geary.
Fuel — Economical Fuel Co.,
941 Front.
Funeral Directors — .Mc-
Laughlin-Daniels & Co., 424
(iuerrero to 431 Duboce.
Fur Goods — L. Lielf, 537
.lo[U's; Robert W. Taylor (with
DeniolV Bros.), 49 Geary.
Garage — Zeppilin Garages
iK: Repair Service, 3800 Geary.
Garters — Paris Garter
Agency, 461 Market to 49 4th;
A. Stein & Co., 401 Market to
49 4th.
Haberdasher — .lack Grossi,
519 Columbus.
'House Cleaning — Jap House
Cleaning, 1704 to 1706 Waller.
Insurance - Ben. E. Garfln-
kle, 310 Sans(wne; Gillis, Em-
melt & Lee, Inc., 201 Sansome;
William Henderson, 312 Cali-
lornia; Gilbert Olace, 226 San-
some; I. R. Snodgrass, 681 Mar-
ket: Ear-le Wright, I Montgom-
ery.
Jeweler - Julius .\ppel, 797
to 904 Market.
Ladders — Los Angeles Lad-
der Co., 325 Market.
Ladies' Sportswear \. H.
Gr-.Mii, 1179 Market.
L.iundry — Phoenix Linen
Supply & Laundry Co., 2450
Harrison.
Loans - Capital Mortgage
Corp.. .321 Bush; (Jolden State
Loan (jriicc, 41 .3d to 7 4th.
Lumber — Palma & Baciga-
lupi Lumber Co., 100 Have-
lock.
Mfrs.' .Vgenls — Biixter &
Prilchaiel. 708 to 710 Polk;
Pons & Shaw, Inc., .554 Howard
lo 116 New Montgomery.
Millinery — Miss Sunshine
Hal Co.. (9 4th to 783 Mission.
Moving — Crescent Moving &
Storage Co. (.Tos<>ph L. Burton),
3015 l"illmoi-e lo 22.50B Green-
wich; Lyon's Storage & Van
Co., 1737 Ijmibard; Oregon-
California Fast Freight, Inc..
187 Stenart lo 407 Howard;
United Furniture Movers, 9.53
Harrison to 28 Oak Grove.
Notary Public — Alice Spen-
cer. 564 Market to 111 Sutter.
Oil Well Supplies — Buck
& Stoddar-d. .525 Market to 1800
Gough.
Painting — Alvarez Art
Studio (sign), 1507 to 1515A
Ellis; Horner Bros. Auto Paint-
ing Co., .360 Golden Gate Ave. to
87 Brady; Royal Painting Co.,
831 4-2(1 Ave. to 1854 Fillmore.
Paints — C. L. Duncan Co..
171 2d to 1001 17th.
Pants — California Pants
Shop, 942 Market.
Paving — Kaiser Paving Co..
74 New Montgomery.
Pipe — Pittsburgh Steel
Products Co., Buck * Stoddard,
.525 Market to 1800 Gough.
Pipes — H. K. Browning, 1
Montgoniei'y.
Publishers— Yachtsman Pub-
lishing Co., 451 Kearny.
Radio — Eureka Auto Radio
Service Eureka Radio Service.
449 Castro; Potrero Radio Sta-
tion, 1411 18th; Lee S. Roberts,
386 to 278 Post.
Real Estate — Harry S. Bates,
235 Montgomery; Community
Really Co., 6446 to 6454 Mis-
sion ; George Ostertag, 2.35
Montgomery to 1090 Eddy.
Refrigerators — Absopure
Electric Refrigerator Co., 911 to
9.52 Mission; Harry I,. Hussman
Refrigerator Co., 911 to 9.52
Mission.
Restaurants — E. J. Gander,
2257 San .lose; .loe's Cafe, 379
Ellis to 225 Mason ; .Toe's Cafe &
Tray Service, 379 Ellis to 225
Mason; I,a Campana Cafe, 440
Broadway; Martin Lopez, 781
Howard; Roosevelt Coffee Shop,
■2773 24th: Russell's Tea Room,
278 Po«l.
Roofing — F. J. Dunn Roof-
ing Co.. 3109 Mission.
Rubber — Seamless Rubber
Co.. J. Theo. Erlin Co., 760
Mission lo .30 Main.
Service Station — Rich 4
Verkuyl. 19th Ave. and Tara-
val.
Show Cards — American
Display Co., 16 Geary; Shepard
Show Card Sign Studio, 2.517
Mission.
Steamship Operators — Mer-
chants Steamship Lines, E. J.
Limlen Co., 112 Market.
Suits — Gardner & Lowen-
stein, 1179 Market to 660 Mis-
Syrups — Home Supply Co.
(malt), 1143 to 1175 Market.
Tailors — J. Nurok Tailoring
Co., 163 Sutter.
Taxi Service — California
Cab Co., 147 Hyde to 1.305 Sut-
ler: WHiite & Blue Cab Co., 165
Eddy.
Telegraph — Postal Telegraph
Cable (>)., (169 Grant Ave.
Trunks - Standard Trunk
Co.. 105 Powell.
Tubing Tube Tuiiis. Inc.,
Buck & Shiddald (sleeU, .525
Mark.! lo 1800 Gough.
Typewriters — All Makes
Typewriter Co., 245 California.
Upholstering — Bcrges Up-
holstering Co., 1439 to 1.340 Di-
visadeio.
Wicker Work — Philippine
Wick.r Works, 1264 Market.
Wood Carving — Rudolph T.
Schwartz, 411 lOth to 409 lOtli.
Wrecking - Acme Wrecking
C'l.. 1775 San Bruno.
Miscellaneous — American
.Mimral Spirits Co., 2,35 Mont-
gomery ; Animated Products
Ltd.. .308 10th; Bechtel &
Palmer, '206 Sansome; Dr. Kon-
stanlini- BerejkolT, 703 Ver-
mont: Frank E. Buck, 2.35
Morrtgomery; C & L Truck
Line, 170 Kith; Class Room
Teacher, 681 Market; Cochian
& St. John, 911 to 952 Mission;
John I'. Colstrup, 112 Mar-ket;
Coscio Rocky, of lice, 424 Kearny
lo 1731 Powell; Darnell Caster
& Glidi' Distributor Gunn
Carle & Co., 441 Market; De
Frenu'ry M a d d o x Trading
Corp. Lid., 235 Montgomery;
Dependable Mfg. Co., 62 Oak
Grove; Divine Bros. Inc., Gumi
Carle Ji Co., 444 Market; Ever-
green Pet Bath & Meat Service,
1915 Clement; French* Clarice,
765 Howard; Dr. K. O. Haldc-
inan. 384 Post; J. E. Mealy, 111
Sutter; Hughes Equipment Co.
Inc., 13 Franklin; Kellogg Sales
Co., 164 Townsend to 155 Mont-
gomery: Dr. Otto Laist, 450
Suiter; Roy McCain, 703 Mar-
ket; Miller Fr-anklin & Co., 225
Bush; Milliken & Mc.Millin,
17.33 Geary; Re-Bo Co. Inc.,
Guim Carle & tk>., 444 Market;
Schiller Products Co., 800 Mc-
Allister to 1074 Golden Ave.;
Security F'ire Door Co., Gunn
Carle & Co., 444 Market; I. E.
S u g a r m a n, 16 California;
Franklin W. Wakefield, 681
Market; A. Welch, 220 Mont-
gomery; A. H. Westphal, 235
Montgomery: Dr. H. Dc Nell
Williams, 450 Sutter.
Transcontinental Freight
Bureau Docket
The subjects listed below will
be considered by the Standing
Rate Conmiittee of the Trans-
continental Freight Bureau not
earlier than February 6, 1930.
Full information concerning
the subjects listed may be had
upon inquiry at the office of
the Traffic Bureau, San Fran-
cisco Chamber of Commerce:
Docket No. 10721, pastry
shells, LCL and CL, castbound;
10722, wooden tables, K.D., and
counter trays in mixed carloads
with store and office fixtures
and soda fountain outfits, east-
bound; 10723, clay, crude,
cleaned or* calcined, ground or
ungr-ound, CL. eastbound;
10724, sugar ciine crushers or
parts lor export to the Hawai-
ian Islands. CL, westbound;
10725, lumber and other forest
products, north coast to sta-
tions on Ouchita & Northwest-
ern R. R., CL, eastbound ; 10726,
rolls, cane mill (unfinished),
for export to Hawaiian Islands,
CL. westbound; 10727, peanut
brrlter. eondiments, including
priparerl mustard, and table
sauces, CL, westbound: 10728,
papi'r wrappers (other than
government stamped), printed,
idges girrnmed or not guninie<l ;
or made of one-piece of Hat
paper, not printed, edges
gummed, in bundles, crates or
boxes, LCL, westbound; 10729,
brass, bronze or copper goods,
LCL, westbound; 107.30, metal
ironing boal'ds enclosed in
metal cabinets, LCL, and CL,
eastbound; 10731, paper llower
I)ots, paper boxes, K.D., tissue
paper- and crepe paper, mixed
carloads. westbound: 10732,
hand agricultural implements,
ammiiriition, insulating mate-
rial, br-ass, hr-onze or mpper
goods, ehctric batteries, wood-
en handles, builders' hard-
ware, lawn mowers, tools, oil
stoves, stove pipe, hose and
belting, horseshoes, pipe fil-
ings, sheet iron or steel, sheet
ii-oii or sheet sli-el ware, r-ope
(cordage), children's vehicles
and wire cloth, CL, westbound,
transit; 10733, insecticide
spi'eader (combination of lime
and casein), CL, eastbound;
10734, fabric (tire or hose), cot-
ton coi'd, and twine or cordage,
carloads, westbound ; 10735,
wall, lloor and fireplace tile,
CL, westbound; 10736, electric
heating pads, CL, westbound;
10737, wooden moldings, steel
moldings and linoleum cement
(paste) in mixed carloads with
blackboards, westbound; 10738,
cane w-ebbing (rattan), in box-
es, imported, CL, eastbound;
10739, lumber and forest prod-
ucts from California to C. B
& (,). R. R. stations Davenport,
la., Moliue and Rock Island,
III., CL, eastbound; 10740,
dressed poultry, CL, west-
bound: 10741, stearic acid, in
bags, CL, westbound.
Additional Docket to be dis-
posed of not earlier than Jan-
uai-y 30, 19.30:
Docket No. 10660 (amended),
roasted coffee, CL, westbound.
LONDON
CENTENARIANS
I he March issue of the Lon-
don Chamber of Commerce
Journal will be devoted to par-
ticulars of the business houses
in Loiulon which have been
established for rme hundred
year's or- more. Details regard-
ing several hundred linns will
he inserted in the March .lour-
nal. Information ol this kind
will no doubt be of interest to
San I'rancisco merchants. Or-
der-s may be placed for copies
of the si>ecial number with the
Publicity Department, London
Chamber of Commerce, 1, 2, &
.3, Oxford Court, London, E, C.
I, l-'ngland. (Copies will be .sup-
plied post free at a nominal
charge of twelve cents per
copy.
•*3(San Francisco Business
World Trade at a Glance!
SUMMARIZED FROM CABLES AND
RADIO REPORTS RECEIVED IN THE DEPARTMENT OF COMMERCE
■r-ll Sll
THE volume of check
pavmciits during the
«c<k cndcci Jan. 18 fell
below those «f either
II,,. previous «e.k or the eorr.-
spondiiig Nveek ..f last year, ac-
enrdii.B to the weekly state-
ment of the Department ol
Commerce. Receipts of wheat
cattle and hogs for the latest
reported ^veek were larger
than for the correspondmg
week of lfl2i). Cotton receipts,
„„ the other hand, were smaller
tlKUi for either prior period.
The distrihution of goods, as
.■(.fleeted hy freight car load-
ings covering the latest re-
ported week, continued below
the corresponding period of
last year.
The general index of whole-
sale prices was fractionally
higher than during the pre-
vious week hut was lower than
a year ago. Cotton prices were
slightly higher than during the
previous week, while prices for
wheat and iron and steel prod-
ucts declined, prices for cotton
and steel also being lower than
Interest rates were easier,
both time and call money rates
being lower than for either the
previous week or the corre-
sponding week of last year.
Bank loans and discounts were
also slightly smaller in volume
than during the previous week
but were larger than for the
corresponding week of 1929.
liond prices receded frac-
tionally from last week's level
and were two per cent lower
than a year ago. Business fail-
ures were fewer than during
the previous week but some-
what more numerous than
during the corresponding week
of last year.
Sugar prices are very low but
cotton is firmer with substan-
tial shipments to Liverpool.
CANADA
Manufacturing conditions in
Ontario are improving, but a
hesitant tone in buying is still
in evidence, except in winter
sports equipment, sales of
which have been good. Hard-
ware dealers' inventories are
reported to be comparatively
light and wholesalers antici-
pate good orders. Inquiries for
iron and steel are reported to
liave inrproved toward tli
of December, with reductions
n galvanized sheets and an ad
lance in black sheets the nota-
ble price changes. Most re-
ports from the lumber trade
are pessimistic, the British
Columbia cedar shingle market
exhibiting marked signs of de-
pression.
Businesslike Management
of City 's Water System
Urged of Supervisors
The lollflwins letter relative to the future management
bv the'citv oj the recentlv acquired Spring. Valley water
supplv svstem, was addressed to the Board of Supervisors
of San Francisco on January 2.1. It was siRurd by the
presidents of the Chamber of Commerce and the Real
Estate Board:
Honorable Board of Super-
visors.
City and County of San
ARGENTINA
Rains throughout the week
ending January 17 have fur-
ther strengthened the position
of the corn crop. Business im-
proved slightly but it still dull.
According to a report of the
Argentine Corporation of Bond-
holders, slock transactions dur-
ing 192!) as compared with the
previous year, increased by 57,-
1100,000 paper pesos and the
federal internal debt, by 87,-
000,000 papei- pesos, the latter
not including the Baring loan
of £5,000,000.
BRAZIL
(ienrral business in Kio is
slightly better, but in Sao
I'aulo it is dull. A Sao Paulo
company has failed, with lia-
bilities amounting to about
.<i5,OIIO,000. This Urn. handles
groceries, hardware, aims and
amnumition, automobiles, etc.
As a result of a shipment of
.■55,000,000 gold to New York on
Wednesday by the Bank of
Brazil exchange has been
nrmer, the milrcis being quoted
.in January 17 at 8.700 to th
dollar. Coffee is weaker, th
market demoralized, with n
l.rm quotations in Sanli>:
Chicago and S. F. Cham
bers Pledge Closer
Commercial Relations
[ continued from page 1 ]
. -ssage, San l-'rancisco, the
Gateway of the Pacilic, greets
Chicago at the center of the
United States and reciprocates
your cooperation in American
international trade. Our mer-
chants have fifty years' experi-
ence in Oriental trade; we have
commercial leadership in the
Pacific and are trustees for
American commerce in the Pa-
cific. We have just finished a
irvelous goodwill trip under
_r sponsorship to Japan.
China, Philippines, Indochina,
British Malaya, Dutch East
Indies, Australia and New Zea-
land, and have organized a
great section of our Chamber
for international trade and
commercial relations in the Pa-
cific, over which we placed our
Mr. Robert Newton Lynch who
will be our vice president in
charge of this important work.
NVi' offer you our cooperation
and seek your help to make the
Inited States Pacific minded
with realization of the enor-
mous significance of llie devel-
opmi-nt of the Pacific to Ameri-
can commerce. All hall to yon
,>n your splendid grasp of these
principles and your worldwide
vision. We are glad to be your
partners in promoting .Vmeri-
can world innuenee.
bell
Gentlemen :
the timi' when the
Spring Valley purchase bond
issue was submitted to the vote
of the people of San Francisco,
il was not only generally ex-
pected, but it had been defi-
nitely promised that the Board
of Supervisors would insure a
liusinessfike and efficient man-
!ement of the Spring Valley
ater supply system, in the
•ent of its purchase by the city.
1 appealing to civic organiza-
ons like ours for the support
of this purchase, representa-
tive groups of your board made
two promises, one of which
was to prepare and submit to
the people of San Francisco a
charter amendment providing
for a public utilities commis-
sion to operate and manage the
water supply and other public
utilities, and the other of which
to provide by ordinance
businesslike management
of the water supply in any in-
1 which might elapse be-
I, the taking over of the
Spring Valley water system by
the city and the creation
through charter amendment of
a public utilities commission.
Such an ordinance, it was rep-
resented at that time, would
provide for taking over the
operating personnel of the
Spring Valley Water (.(mipaiiy
s employees of the city, so that
inder city ownership, the
vater nsi'ls would be assured
,r the same i-flieient manage-
ni.nf and operation they were
AIn
M. Newhall.
•(I li
mule
ent
hip. It was a
that the city
old have the sani
the Spring Valley
that h.
no'
ate
February Program
BOULEVARD
STOPS
W
H
Y
?
TO SAVE
YOUR LIFE!
S;ifi'ty Coiifcri'iicc
Ciiliforniii Stale
ClKiiiihor of ComiinTcc
thi
ipoi
th
i impi
r(.pres^
aecompl
tatii
shr
that
lit of
.., __ ^. _ ^ -ould
not be padded, or unnecessary
employees added, and that th|.
city would be avaih'd of the
same intelligent managemenl
and operation that the water
company had enjoyed.
2. The Supervisors in per-
formance of these rcpresenta-
lions prepared and submitted
to the people of San Francisco
a charter amendment provid-
ing for a public utilities com-
mission. This charter amend-
ment failed to carry, but fail-
niiior features of the amend
neiit rather than because ol
my general opposition to the
plan for a public utilities com-
iiission. The Supervisors, also,
is we understand it, some time
;igo prepareil an ordinance of
Ihe general character above
described, ready for adoption
when the occasion therefore
might arise to cover the inter-
val between the city acquisi-
tion of the water system and
Ihe creation of a public utili-
ties commission through char-
er amendment.
:i. You will recall that at
lection after election the city
purchase of the Spring Valley
system was vetoed by
popular vote. We believe that
the only reason the purchase
was finally carried was be-
cause of promises above le-
fcrred to concerning proper
provisions for a business as op-
posed to a political manage-
ment of the system.
4. We, therefore, request
that in any ordinance adopted
by the Board of Supervisors
concerning the management
and control of the Spring
Valley water system, provision
be made for taking over into
city employment the operating
inel of the Spring Valley
Water Company, for relating
tlie city engineer to the man-
agement and control of Uie
water supply system as closely
as possible, for protecting the
use and disposition of the
water revenues as the charter
provides, and for such a sys-
t(.m of annual budgets as will
safi'guarcl and conserve ex-
penditiiies to efficient pnr-
posis. If, for any technical
reason, there be any related
matter which cannot be cov-
ed in your ordinance, you, as
le elected representatives of
le people of this city not only
live the right, but in this case,
!■ believe you owe the duty,
■ express by your resolution
ilopted and addressed to the
roper authorities those mat-
is of policy which you can-
Committee of "49"
Launches 1930 Program
( continued from page 1 ]
(lustrial and marketing area
west of Chicago to tell the
Hnaiieial and industrial powers
of the East, the story of 12.-
000,000 good customers and the
best way to reach them in our
trade area. The master survey
will reveal the story which I
will probably amaze even our \
own people while our sales
representatives and unified ad-
vertising will project it upon
tlif. business consciousness of
the Cnited States and inter-
ested foreign countries. The
buying and consuming power
of the trade territory of the
bay district is worthy of na-
tional and international study
and will focus the industrial
eye of America upon the shores
of San Francisco Bay and its
arms and tributaries as a
manufacturing and distribut-
ing center of world impor-
tance.
"It must be made clear that
the program upon which we
are now entering is not a cam-
paign or a sporadic effort.
Rather it is a policy of perma-
nent and accumulating effort
which will cost money but will
repay us a thousandfold."
The work of raising the ap-
propriation of $52,000 for the
1930 program of the Commit-
tee of "49" is in charge of a
Committee of Five of which
L. O. Head, of the Industrial
Committee of the San Fran-
isco Chamber of Commerce, is
chairman. The total sum need-
ed will be pro-rated among the
bay counties upon the
basis of assessed valuation.
Each county group of the Com-
mittee of "19" will devise and
administer the method of rais-
ing its county^s fund. Future
annual financing will probably
be accomplished out of tax
funds for county advertising.
Other members of the Com-
mittee of Five serving in the
executive initiation of the
Conference Bay Area program
are: Harrison S. Robinson of
Vlameda Comity; R. E. Fisher
if Marin anil Sonoma counties;
i. !■-. Schlesinger, San Fran-
cisco; and Fred H. Drake of
San Mateo County. The coun-
ties represented in the Commit-
tee of "19" are Alameda, Contra
Costa, Marin, Sonoma, Napa,
Solano, San Francisco, San
Mateo, and Santa Clara.
licsj.cetfiill.N
illcd.
SAN FRANCISCO CHAMBER
OF COMMERCE.
Bv Aimer M. Newhall.
SAN FRANCISCO REAL
ESTATE BOARD.
By Louis A. WeidenmuIUr.
President.
REVENUE FREIGHT
LOADING
Loading of revenue freight
for the week ended January t
totaled 776,259 cars, according
to the car service division of
the American Railway Asso-
ciation. Compared with the
corresponding week in 1929,
this was a reduction of 22,423
cars, but an increase of 22,012
cars above the corresponding
week in 1928. The total for tl-.e
week of January 4 was an in-
crease of 137,814 cars above the
preceding week.
Published Weekly by San Francisco Chamber of Commerce
EXPANSIONS
Volume XX
FEBRUARY S. 1930
Number 6
New Era of Industrial Development
In S. F. Forecast by Eastern Expert
Plans Nearing
Completion For
ProductsWeek
Industries Assigned
Spaces for Exhibits
In Doivntoivn Stores
HAVING just completed
the assinniiig of ex-
hibit space for manu-
facturers' exhibit in
downtown store show windows,
the San Francisco Junior
Chamber of Commerce is mak-
ing nnal arrangements for
holding tlie Second Annual
Products Week from February
15 to 22.
"This CNbibition designed to
promote tile progress and pros-
perity of local industry lias a
dual purpose this year," stated
Products Week Committee
Chairman John Lincoln. "We
expect to cooperate in Presi-
dent Hoover's campaign for
economic stability as well as
to forcefully call the attention
of local people to the need of
properly supporting establish-
ed industry."
"We are of the opinion that
growing and prosperous indus-
tries will give more work for
local people as well as bring-
ing new people to work in our
factories," Lincoln continued.
"By increasing payrolls mer-
chants may do a greater vol-
ume of business. More raw
materials will be needed. New
business will come to the
transportation companies both
in liringing in supplies and in
distributing the finished manu-
factured products. Increased
production should in turn fav-
orably elTcct real estate, insur-
ance companies, banks and
every phase of business. We
are therefore pledging our aid
to the President because it is
our sincere belief that this
event will have an appreciable
result in increasing the pros-
perity of San Francisco as
well as all of northern Califor-
Initiating Products Week last
year as a local institution, the
young business men, through
volunteer workers, secured the
cooperation of downtown stores
in providing space in which to
exhibit products of local fac-
NOTICE TO MEMBERS
[embers of the
the Junior Chi
ached by sales
endorsement c
San Francisco Chamber of Commerce or
imber of Commerce are sometimes ap-
men representing themselves as having
f the Chamber of Commerce, or of the
Junior Chamber, for their particular advertising or selling
schemes. San Francisco Products Week, which is spon-
sored by the Junior Chamber of Commerce, to be held
from February 15 to 22, may be the occasion for a number
of such solicitations. It is not. and never has been, the
policy of either organization to endorse any such promo-
tion plans. Members would do well to keep this in mind
and to decide upon every such plan presented to them solely
Annual Review of
Conditions in California
The following annual review of ecoyiomic conditions in
California- is published through the courtesy of the Re-
search Departmc?it, California State Cha7nber of Com-
merce:
USINESS activities in
California during 1929
were generally greater
than the previous year
despite the recession which
occurred at the close of the
year. The majority of the in-
dustrial and trade indices
showed increases. The prin-
cipal decreases occurred in the
building and allied industries
and the stock market activi-
ties.
Ag^ricultural Income.
The preliminary estimates of
the total value of California
tories. This year a similar
plan is being followed except-
ing that it is upon a greater
magnitude. Hundreds of local
factories are taking part in the
plans for the week. Local
stores are unselfishly providing
space in their windows for the
exhibits.
An industrial educational
campaign designed to create
Increased industrial minded-
ness on the part of local people
will be carried on in conjunc-
tion with Products Week. Spe-
cial speakers, radio broad-
casts, billboards, street car
posters, and other forms of
publicity will all be used to
impress the fact that "San
Francisco will lead in the in-
dustrial development of the
Paciilc Coast, if its citizens arc
industrially minded."
crop and livestock products in
1929 are .^771,112,000, an in-
crease of 7.9 per cent over
1928.
Field crops were less in total
volume than in 1928, but im-
proved prices brought a net
gain both in total and per acre
values. Among the field crops
which showed a favorable per
acre return relative to 1928 and
5-year averages were rice,
beans, hay, and potatoes. Cot-
ton acreage and production in-
creased largely, but per acre
incomes were below average
for cotton, wheat, barley, and
sugar beets.
Fruit crops were reduced
about 27 per cent in total vol-
ume produced, yet total farm
values increased 19.4 per cent
and average values per acre
21.S per cent. As compared
with averages over the past
five years, per acre returns for
peaches, apricots, oranges and
lemons were from 15 to 18 per
cent higher, raisins 6 per cent
higher, and table grapes 9 per
cent higher. Apples, almonds,
walnuts and wine grapes were
Ijelow the average.
Vegetable crops increased in
acreage and total value of
products, but per acre returns
were 5 per cent below 1928 and
3.(5 per cent below average.
In the livestock industries,
gains in total value of prod-
[ continued on page 4 ]
Industrial
Development
Reported by the
Indastrial Department
NEWS NOTE
Tlie formal opening of the
Simon Mattress Company's new
half-million-dollar plant on
Yosemite Avenue and Mendal
Street in the Paul Tract was
held Friday evening, January
31 at 7:00 o'clock. The new
building which was started last
June is three stories in height,
of fireproof concrete construc-
tion and is modern in every
respect, equipped with the
newest mattress making ma-
chinery. 150 people will be em-
ployed in the making of 450
mattresses daily. The growth
of this concern is typical of the
industrial possibilities of San
Francisco. S i m o n Mattress
Company started with eight
employees in 1900 and has
grown steadily through plants
of increasing size to this new
and modern plant which is
comparable with anything in
the East.
Miss Eugenia M. Hoey. of
John Hoey & Company, manu-
facturers of furniture and one
of the oldest firms of its kind
on the Pacific Coast, has been
elected a Zone Director of the
Better Bedding Alliance of
America. Miss Hoey was unani-
mously elected to this office
by the members of the San
Francisco Zone and is the first
woman to hold this office.
Executives of Kroehler
Manufacturing Company,
world's largest manufacturers
of living room furniture have
recently announced the ac-
quisition of the .$5,000,000 Luce
Furniture Company of (Irand
Rapids. The Luce company is
a nationally known concern
which has long been active in
the production of bedroom and
dining room furniture in its
three (Irand Rapids, Michigan,
plants.
Kroehler Manufacturing Com-
pany opened a million-dollar
factory on the Bayshore Boule-
vard in the Paul Tract in April
of 1927, where 200 people are
employed.
EXPANSIONS
The B. W. Bu
pany, m aster
have opened a nev
•ridge Com-
dlversmiths,
plant at 130
Logical Site
For Branches
Of Big Firms
San Francisco Urged
To Act as Host to
National Gathering
PREDICTING that San
Francisco is soon to see
an industrial develop-
ment far beyond the ex-
pectations of local people and
inviting this city to be host to
an industrial conference of
real estate, utility and com-
mercial organization execu-
tives. Chairman Ceorge C
Smith of the Industrial Prop-
erty Division of the National
Association of Real Estate
Boards appeared before a joint
meeting of the industrial com
niittee of the Real Estate Boarc
and Chamber of Commerce
Monday. Chairman Vincent F.
Finigan of the Real Estate
Board Industrial Committee,
presided.
"As the result of the recent
changes in the financial world
relieving the uncertainty in
industry the Pacific Coast is on
the threshold of a great in-
crease in its industrial devel-
opment," Smith stated. "Manu-
facturers have solved many of
their production problems and
are now directing their atten-
[ continued on page 4 ]
Hayes Street, between Polk and
Van Ness Avenue. The new
plant is a two-story building
of reinforced concrete con-
struction encompassing 0500
square feet, and will house the
most complete and modern
silver plating equipment in the
city.
This concern has been estab-
lished in San Francisco since
1887. In 1909, because of in-
creased business the company
moved to 4C1 Bush Street. It
was not long, however, until
this plant was inadequate to
care lor the rapid growth in
business, and in 1918 they
niove<l to 510 Bush Street,
where they installed the latest
typos of electrotyping equip-
ment. B. W. Burridge Com-
pany are now operating in
their new plant at 130 Hayes
Street.
San Francisco Business
SAN FRANCISCO BUSINESS
FEBRUARY 5, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1920, at the Post Office, San Francisco, California, under Uie Act of March 3, 1879.
Foreign 1 IvADE TIPS Domestic
Inquiries concerning these opportunities should be made to the Foreign Trade Department
of the San Francisco Chamber of Commerce for foreign trade tips, and to the Domestic Trade
Bureau for domestic trade tips. Call DAvenport .5000. Please use list numbers.
Foreign Trade Tips
18007— Woolens and Clothing.
Carmel, Calif. Men's wear
shop wishes to communicate
with importers of woolens and
clothing such as sweaters, golf
socks and suitings.
18008— Pyrethrum.
Waco, Texas. Insect powder
and spray manufacturer is de-
sirous of contacting importers
of pyrethrum.
18009 — Unwashed Rags.
Vancouver, B. C, Canada.
Firm wants to learn the names
of local companies importing
unwashed rags from China.
These rags are to be used in
the manufacture of paper.
18010— Cement and Lime.
Montreal, Canada. Exporter
of natural Portland cement,
artificial Portland cement,
and hydrated mason lime
wishes to contact local contrac-
tors. Quotations on file.
18011— Hay.
Montreal, Canada. Party is
asking for quotations f. o. b.
Avharf, San Francisco, on hay,
for export to Europe.
18012 — Fruits.
Kristiansand S., Norway.
Party is seeking a connection
with exporters or packers of
California fruits, canned,
fresh, and dried. Is especially
interested in apples, fresh
grapes, and prunes.
18013— Silver Goods.
Copenhagen, Denmark.
Wholesaler and distributing
manager for many small Ger-
man silver goods factories
wishes to form a connection
with importers of silver arti-
cles such as complete coffee
sets, single pieces, etc. He also
handles silver-plated goods,
Belgian furniture, and Czecho-
slovaklan goods such as bottles,
chandeliers, etc.
18014— Peea molds. Suede Cloth.
and Arti6cial Leather Goods.
The Hague, Holland. Com-
pany is seeking a representa-
tive to handle its manufac-
tures of fancy boxes, spectacle
cases, jewelry boxes, etc., made
out of pegamoids, suede cloth,
and artificial leather.
18015 — Dried Fruits.
Antwerp, Belgium. Party is
extremely anxious to act as
commission agent for a Cali-
fornia firm that exports dried
fruits. References.
18016— Dried Fruits.
Hamburg, Germany. Party
is very anxious to make a
connection with a packer or
exporter of California dried
fruits.
18017 — Stationery.
Elberfeld-Hahnerberg, <;er-
niany. Party is inquiring for
the names of importers of sta-
tionery.
18018— Manufactured Goods
Representation.
Hamburg, Germany. Party
wishes to represent manufac-
turers of any commodity, but
is especially interested in
small time and labor saving
household devices, practical
novelties, and office stationery.
18019 — Agency.
Quedlinburg, Germany. Finn
is seeking a representative,
able to sell to the beet sugar
factories, for its sugar beet
seed.
18020 — Manufactured Goods
Representation.
San Francisco, Calif. Party
in Switzerland desires to rep-
resent a manufacturer of any
line, but particularly one
manufacturing agricultural or
farming implements, or elec-
trical appliances.
18021— Roumanian Goods.
Cernauti, Roumania. Ex-
porter w'ants to communicate
with importers of Roumanian
rugs, shirts, embroidered linen
bed.spreads, table cloths, etc.
18022— Indian Produce.
Tangore, S. India. Exporters
of cashew kernels, oil seeds,
nuts, nuxvomica, and other
Indian produce wants to com-
municate w'ith firms interested
in these commodities.
18023— Chinese Gift Shop
Goods.
Gulfporl, Miss. Party is in
the market for Chinese gift
shop goods.
18024 — Wiping Rags.
Elizabeth, N. J. Firm is in
the market for imported wip-
ing rags, especially Japanese
rags.
18025— Dried Shrimp.
Tliibodaux, La. Party han-
dling dried shrimp wants to
contact a broker exporting to
Japan.
18026— Flour, Old Newspapers,
and Old Rubber Tires.
Chefoo, N. China. Firm
with branch in Tsingtau re-
quests approximate quotations
(;.I.F. Tsingtau and terms of
sale on the above commodities.
Would also like to have sam-
ples of flour.
18027 — Representation in the
Orient.
Los Angeles, Calif. Party is
returning to the Orient and is
interested in representing
manufacturers of machinery,
luxuries, food products, tex-
tiles, etc., there.
18028 — FoodstulTs.
San Francisco. Calif. Busi-
ness woman is leaving shortly
for the Far East to promote the
consumption of American
foodstuffs and to demonstrate
their preparation. Wishes to
interest manufacturers and
distributors.
18029— Skins and Furs.
Harbin, Manchuria. Party
wishes to find a market for
Manchurian furs, particularly
Kolinsky, weasel, wolf and dog
skins.
18030— Hydraulic Lifts.
Havana, Cuba. Concern
wants to make a connection
with a manufacturer of single
and double ram hydraulic
lifts.
18031— Edible Soy Beans.
Mexico City, Mexico. Con-
cern is in the market for edi-
ble Chinese soy beans.
18032 — General Representation.
Manaos, Brazil. Party wants
to represent San Francisco
manufacturers or commission
bouses in Manaos.
18033— Para Rubber, Brazil
Nuts.
Manaos, Brazil,
seeking a market
rubber, Brazil nuts, etc.
18034— Representation.
Great Kills, New York. Party
with 13 years* experience buy-
ing and selling in the export
commission business and ten
years' residence in Argentina
and Uruguay is planning to
return to Buenos Aires with a
line of lumber. He wants to
take other lines with him, par-
ticularly any that would fit in
well with the lumber line. Ref-
on file.
Party is
for Para
Domestic Trade Tips
D-3379 — Representation.
Milwaukee, Wis. Concern
anxious to correspond with
several agents with a view to-
wards inaking an agency con-
nection, for sand blast and
dust suppression equipment
such as used in foundries,
wholesale and retail granite
shops, etc.
D-3380 — Representation.
Kansas City, Mo. Large ex-
clusive manufacturer of hotel
and restaurant checks is de-
sirous of securing representa-
tion in this territory.
D-3381— Manufacturers and
Distributors.
Bend, Oregon, Distributor
desirous of contacting manu-
facturers or large distributors
who have products to nier-
eliandise and which can be
readily sold in Bend, Oregon.
Party has office, automobile,
trucks and office personnel,
will pay own expenses and sell
to approved credit accounts
only.
D-3382 — Managership.
Los Angeles, Calif. Party
interested in taking over man-
agership of firm or as an al-
ternative would be willing to
represent a lively firm for the
state of California.
D-338.3 — Food Products.
Oakland, Calif. Factory in
Oakland desirous of disposing
nf going and growing business,
in the food line.
D-3384— Salesmen and Jabbers.
Union City, N. J. Advertising
specialty salesmen or jobber
desired by pencil supply con-
cern.
Interesting and Unusual Events
In San Francisco and
Vicinity
FOR THE WEEK OP FEBRUARY 5 to 12
Compiled by Information and Statistics
Department
At the Art Galleries—
East-West Gallery, 609 Sutter — Japanese priuts, William
Dallam Armes' collection, small sculptures in soap.
Galcrie Beaux Arts, 160 Geary Street — Drawing and
sculpture by Adaline Kent. Oils and water colors by John
and Florence Tulfts.
Gump's, 246 Post Street — Exhibit of etchings by Cartou
Moorepark.
Madame Mika Mikoim Studios, 2211 Clay Street — Exhibit
of ceramic sculpture.
School of Fine Arts, Chestnut aud Joues Streets — Exhibit
of French painters.
February 5 —
Automobile Show — Civic Auditorium.
4:15 P. M.— Student Half-Hour of Music, Wheeler Audi-
torium, University of California. Guests artists: Dove Irene
Kilgore, soprano; Peter J. Hansen, pianist.
February 6 —
Automobile Show — Civic Auditorium.
8:00 P. M.— Motion picture, "Thru the Death Deserts of
.\sia," by Dr. Sven Hcdin, Wheeler Auditorium, University
of California.
February 7 —
Automobile Show — Civic Auditorium.
3:00 P. M. — San Francisco Symphony Orchestra, Curran
Theatre.
8:00 P. M. — Motion picture, "Thru the Death Deserts of
Asia," by Dr. Sven Hedin, Auditorium of tlie University of
California Extension Bldg., 540 Powell Street, San Francisco.
8:30 P. M. — Mishel Piastre presents Alexander Murray,
violinst. Community Playhouse, 609 Sutter Street.
February 8 —
Automobile Show — Civic Auditorium.
Exhibition of Leerdam Unica Glassware, Courvoisier
Gallery, 474 Post Street.
February 9 —
2 :45 P. M. — San Francisco Symphony Orchestra, Curran
Theatre.
8 :30 P. M. — Sons of Norway present an evening of motion
picture of Norwegian scenes. Community Playhouse, 609
Sutter Street.
February 11—
8:30 P. M. — Alice Metcalf presents Ernest Bacon, pianist.
Community Playhouse, 609 Sutter Street.
8:00 P. M. — Lecture by Myron Zobel, of the University of
California, on "The Undiscovered Isle of Bali," Berkeley
Art Museum, Berkeley.
February 12 —
10:15 A. M. — Lecture by Juliet .lames, "LitUc Journeys in
Italy," Paul Elder Gallery, 239 Post Street.
The entire Palace of Uie Legion of Honor Building is now
open. Organ recitals by Uda Waldrop every Wednesday,
Saturday and Sunday at 3:00 and 3:45 p. m.
PERMANENT ART GALLERIES
Beaux Arts Galerie
East West Gallery - - -
de Young Museum - - -
Courvoisier Gallery
Gump Galleries - _ _
Palace of the Legion of Honor
Paul Elder Gallery
Valdespino Gallery
Vickery, Atkins & Torrey
Worden Art Gallery
Workshop Gallery
Schwabacher-Frey Gallery
166 Geary St.
- 609 Sutter St.
Golden Gate Park
- - 474 Post St.
- - 246 Post St.
Lincoln Park
- - 239 Post St.
345 O'Farrell St.
- 550 Sutter St.
- 312 Stockton St.
536 Washington St.
735 Market St.
EBRUARY 5, 1930 f>-
LEADS/«rNEW BUSINESS
Listed below are the names of new firms and chanpres of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Advertising — Academie of
dvi'itising Art, 375 Sutter;
coiiomy Advertising System,
82 Marltct.
Art Goods — Eyrlc Co., 525
ailtet to 7 Front.
Artist — Ricliard Stephens.
i!» I>ine.
Attorneys — Lewis E. I-er-
ira, 582 Marltet; Victor L.
,ells, Jr., inOS Marliet.
Auto Repairing — (lOlT &
)hnson, H25 Sansonie.
Auto Wrecliing — Auto
^lecliing & Parts Co., 130
alencia.
Baliery — Scandia Pastry
l»op, 237tA Mission.
Beauty Parlors — M. Maison,
77 Post; A. T. Wehuer, 150
owell ; ^^^^ite's Beauty Salon,
iiO Powell.
Beds — Bell Chesterfield Bed
o., lactory. 8.37 to 3177 17th.
Box Dealers — Edmonds
ros., 1901 to 1885 San Bruno.
Brakes — Ezell Brake Tester
nency, Chester N. Weaver Co.,
;t55 Van Ness Ave.
Broker — F. J. Lalini (in-
jrance), 550 Montgomery to 60
ansome.
Children's Wear — Levy &
iegler, 833 Market.
Cigars — R. L. Comfort, 3525
lission; Monroe I. Riese
wholesale), 409 Washington.
Cleaners — Courtesy Clean-
rs A Dyers, 1425 Franklin;
orest Hill Cleaners iS: Dyers,
HI Dewey Blvd.
Coats —J Model Coat Shop, 25
•aylor.
Collections — G. R. Soule, de
iiung lildg. to 1095 Market.
Delicatessen — AL Homsky,
804 Mission.
Dental Supplies— S. S. White
)ental Mfg. Co., 212 Stockton
i; 450 Sutter.
Dressmaking — Pearl M.
"aussig, 083 to C09 O'Farrell.
Dry Goods— S. H. Goldstrom,
33 to 421 Columbus.
Electrical Supplies — L. B.
Ulen Co., 583 to 1277 Howard;
rhomas & Belts, 583 to 1277
ioward.
Foundry — E. G. Soeth
;o. (l)rass), 48 Clementina to
MS Tehama.
Garments — Claro Mode Gar
nent Mfg. Co., 165 Jessie.
Gowns — Mrs. Gertrude Rob
son, 002 Geary to 736 Leaven
vorth.
Leather Goods — Louis
Meyer, 821 Market.
Linoleum and Rugs — Wui.
Volker & Co., 077 Mission to
i;31 Howard.
Locksmiths— Grcven & Grev-
en. 753 Leavenworth.
Lumber — Wm. A. Talbot
l.nmber Co., Dore and I'olsom.
Mfrs.' Agenta — Roland C.
Kilki^nny, 8.33 Market; Theo.
Mans, 718 Mission to 180 New
Montgomery; T. H. Speddy &
Co., 75 to 73, Main; H. B.
Squires, 58.3 to 1277 Howard.
Mattresses — Simon Mattress
Mfg. Co., 1900 leth to 1777
Yoseniile.
Millinery — Avalon Chapaue
(mfg.), 731 Market.
Multigraphing — Consoli-
dated Multigraphers, 310 Clay
lo 112 Market.
Painter — J. D. Tucker, 037
Minna to 282 7tll.
PhotOKraphers — La .Salle
Studio, 41 Graiit Ave.
Plumber — A. Valente, 2811
Octavia.
Printing — Swartz Print
Shop, 1912 Mission.
Publishers — Bay Agencies
Co., 779 Bryant; Pacific Flyer,
593 Market to 558 Sacramento;
Publishers' Distributing Agen-
cy, 821 Market.
Radio — Pilot Radio & Tube
Corp., 1278 Mission.
Real Estate — Carroll Co., 11
to 111 Sutter.
Reflectors — Wheeler Re-
llector Co., 583 to 1277 Howard.
Restaurants — D. W. Mooney,
153 6tli; Rocco's Spaghetti &
Tamale Parlor, 400 Eddy; The
Studio, 542 Mason.
Sausages — Taylor's Sausage
Shop, 791 Market.
Service Station — Divisadero
Auto-Electric Service Station,
701 Divisadero.
Sheet Metal Work — Riddle
Sheet Metal Works, 1063 to
lOGl Folsom.
Shoes — Austin Shoe Co., Inc.,
734 to 447 Market; Shoe Mart,
734 to 447 Market.
Steamship Operators — Del
Papa Steamship Agency, 333
Columbus; While Star Line
Italian Agency, 333 Columbus.
Stenographer — Georgia O.
Calvert (public), 41 Sutter.
Studio— Ecole D'Arts Studio,
150 Powell.
Tables — Center Score Bridge
Table Co., 527 Howard.
Tailors — Geo. Friedlandcr,
2424 Clement; A. P. Lewetzow,
1005 Market.
Theatre — Parkview Theatre,
1508 Irving.
Tires — Bryson & Barkman,
641 Golden Gate Ave.
Transmitters— KFWI Trans-
mitter, 27th and Burnhaiii.
Vests — Custom Vestmaking
Co., 609 Mission.
Welding Equipment — Elec-
tric Arc Cutting & Welding Co.
(electric), 583 to 1277 Howard.
Window .Shades- The Blind-
man ll'i„nt' V',. LaliaiiiUij,
10G9 to 10C7 Mission.
Miscellaneous — Air Ferries,
Ltd., Pier 5; American Legion,
Floyd Bennett Post No. 333,
23d Ave. and Rivera; J. Stanley
Armour, 1 Montgomery; Ar-
well Service Co., 1182 to 1095
Market; Blanche Cervelli, 111
Sutter; Great Western Mercan-
tile (^o., 180 New Montgomery;
Harris Letter Press System, 216
Pine; C. R. King, 681 Market;
L o h a don Distributing Co.,
Markwell Products, 45 Clemen-
tina to 115 Townsend; Dr.
James D. McGamiey, 450 Sut-
ter; Pacific Sportsman, .558
Sacramento; Perry Co., St.
Roses Ave. and Masonic; W.
F. Quarrie & Co., Hearst Bldg.;
Reflector Illuminating Co., 583
to 1277 Howard; Vap-0-Zone
Co., Ltd., retail sales dept., 821
Market; Western Reinsurance
Agency, 114 Sansome.
REVENUE FREIGHT
LOADING
Loading of revenue freight
the week ended January 11
totaled 863,191 cars, according
to the car service division of
the American Railway Asso-
ciation. Compared with the
corresponding week in 1929,
this was a reduction of 51,247
cars, and a reduction of 44,110
cars below the corresponding
week two years ago. The total
for the week of January 11 was
an inci-ease of 86,932 cars above
the preceding week.
Special Notice
The Second Plenary World
Power Conference will be held
in Berlin, Germany, from June
16 to 25, 1930. Conferences of
this type lay a basis for a
broad and scientific study of
power, and have made avail-
able a wealth of valuable in-
formation on the subject of
power, its generation, trans-
mission, uses, etc. Many papers
will be given by members of
the American Committee, and
excursions to industrial and
power plants are planned for
the period of the conference.
Further information may be
secured from the Foreign
Trade Department.
February Program
BOULEVARD
STOPS
W
H
T
TO SAVE
YOUR LIFE!
Safety Conference
California State
> h;iiiili>-i ^.i" Coiniiiercc
Transcontinental Freight
Bureau Docket
file subjects listed below
will be considered by the
Standing Rate Committee of
the Transcontinental Freight
Bureau not earlier than Febru-
ary 13. I'ull information con-
cerning the subjects listed may
be had upon inquiry at the of-
fice of the Traffic Bureau, San
I'rancisco Chamber of (k)m-
merce :
Docket No. 10742, paper
freight car liners, CL east-
bound; 10743, fresh or frozen
hrimp, for export to Hawaiian
stands, CL, westbound; 10744,
moss, CL, eastbound; 10745,
:»gricultural implements, CL,
westbound, storage-in-transit;
10746, feldspar, CL, westbound;
10747, cheese, CL, westbound,
transit; 10748, water closet
eats and covers, coated with
pyralin or rubber, CL, east-
bound; 10749, outdoor or gar-
len furniture, CL and LCL,
'astbound; 10750, combination
ivood and wire fencing, CL,
•astbound; 10751, rubber
goods, viz.: garter belts, bras-
sieres, girdles; elastic webbing,
braid or cord, or articles made
thereof, LCL, eastbound ; 10752,
automobile engines, CL, west-
bound, minimum weight;
10753, cast iron sectional boil-
ers and iron or steel radiators,
(JL, westbound; 10754, soda
ash, caustic soda, bicarbonate
of soda and carbonate of so-
dium (soda), CL, eastbound,
from Lakevicw, Oregon; 10755,
clover seed, CL, westbound ;
107,56, bro<mis, CL, westbound;
10757, automobile top dressing
in mixed carloads with polish-
ing compounds, etc., west-
bound; 10758, tungsten ore and
concentrates, CL, eastbomid,
sampling-in-transit; 107,59, cast
steel welding rods or drawn
welding wire, LCL, eastbound;
10760, aluminum cable, CL,
westbound; 10761, glass lamp
reflectors, LCL, westljound ;
10762, annealing and carburiz-
ing pots or retorts in mixed
carloads with machinery, etc.,
westbound.
Specifications Available
The following specifications
covering bids requested for
various supplies are now on
lilo at the Foreign Trade De-
partment:
For supplying the War De-
partment with miscellaneous
goods to be delivered at the
earliest practicable time at
Fort Mason, San Francisco.
Bids are to be submitted to the
Quartermaster Supply Officer,
San Francisco General Depot,
Fort Mason, San Francisco, and
will be opened February 11,
1930.
For supplying the War De-
partment with subsistence sup-
plies at Fort Mason from
April 1 to 11, 1930, packed for
shipment to the Quartermaster
Supply Officer, Hawaiian Gen-
eral Depot, Honolulu, T. H.
Bids are to be submitted to the
Quartermaster Supply Officer,
San Francisco General Depot,
Fort Mason, and will be opened
February 18, 1930.
For supplying the War De-
liartrnciit \\ilh subsistence sup-
plies to be delivered at Fort
Mason during the month of
March, 1930. Bids are to be
submitted to the Quartermas-
ter Supply Officer, San Fran-
cisco General Depot, Fort Ma-
son, and will be opened Feb-
ruary 14, 1930.
For supplying the War De-
partment with miscellaneous
hardware to be delivered at
the earliest practicable time at
Fort Mason. Bids are to be
submitted to the Quartermas-
ter Supply Officer, San Fran-
cisco General Depot, Fort Ma-
son, San Francisco, and will be
opened February 10, 1930.
For supplying the War De-
partment with one motor-gen-
erator electric arc welding set
to be delivered at Rio Vista,
California, within 40 days after
receipt of approval of the con-
tract. Bids are to be submitted
to the U. S. Engineer Office,
California Fruit Bldg., Sacra-
mento, and will be opened
February 14, 1030.
POZNAN
INTERNATIONAL FAIR
Fairs have been held in the
spring of the year at Poznan,
Poland, since 1926. The Poznan
International Fair for 1930 will
be held from April 27 to May 4.
An eifort is being made by
Polish business men, supported
by the Polish Government, to
establish direct exchange of
merchandise, and so to do
away with middlemen who
have conducted all business
since the war.
A new Polish port, Gdynia,
has been opened on the Baltic
Sea, and direct steamship ser-
vice from New York is offered
via the American Scantic Line,
operating under a contract
1 n-.iii ilu- I iiji.,d Stat" ^hip-
ipUig Hoard.
There seems to be great pos-
sibilities for the sale of Ameri-
can-made goods in Poland, par-
ticularly in the following lines:
metals, electrical goods, chemi-
cals and foodstufi's.
Information regarding tlie
Fair may be secured from the
Consulate General of Poland,
844 Rush Street, Chicago.
Illinois, or from the Foreign
Trade Department.
"S. F. BUSINESS"
Magazine Edition
is an excellent
Advertising Medium
Advertise YOUR Business
lu a BUSINESS MaRaii'i.^
— lelSAN Francisco Business
Annual Review of Economic Conditions
nets foi- sheep, lambs, wool,
poultry and eggs were offset
Ijy reduced totals for cattle and
hogs. There was little change
in dairy product totals. Pre-
liminary estimate of the total
value of livestock products is
.11227,873,000, a decrease of 1.2
per cent from 1928.
Minine.
Early estimates of the State
Division of Mines place the
total value of minerals pro-
duced in California during 1929
at .$398,018,000, an increase of
19.6 per cent over 1928. The
increase was due to a 25 per
cent gain in total value of
petroleum, and a 48 per cent
increase in value of natural
gas produced. Tlie combined
value of these two products
was $322,000,000, or 80 per cent
of the total.
Lumber.
The lumber industry was
less active during 1929 as com-
pared with 1928. Pine and red-
wood production in California
decreased about 0.3 per cent,
shipment 5.3 per cent and new
orders 5.9 per cent. This de-
crease is due mainly to the
decline in construction activity.
Total carloadings of forest and
forest products the past year
were 2 per cent less than in
1928.
Manufactaring.
In California's manufactur-
ing industries, which contrib-
ute 48 per cent of the state's
basic income, 1929 production
values added will exceed the
.$1,088,592,000 value added in
1927, as reported by the United
States Census Bui-eau, by a
minimum of 10 per cent. The
average number of wage earn-
ers employed in manufacture
is estimated to have been 278,-
599 in 1929, an increase of 6
per cent over 1928. Average
earnings Increased by about
9 per cent.
Tlie outstanding expansion
of activity in 1929 was in that
group of plants under th
classification of iron, steel, and
allied industries, such as the
steel mills, with a 21.8 per cent
increase, foundries and ma-
chine shops, with a 17.3 per
cent increase, and motor vehi-
cles, with a 73.7 per cent in-
crease.
Public UtiliUes.
Electric power production by
California utilities increased
10.8 per cent in 1929, and em-
ployment in the water, light,
and power industries increased
3 per cent.
A survey of telephone station
net gain for the entire state
shows a decrease of 3.4 per
cent in 1929. Freight carload-
ings, as a retlection of rail-
road business, show an in-
crease of 0.7 per cent.
Construction.
The value of building per-
mits issued in California cities
declined 9.0 per cent in 1929,
as compared to 1928. Large
contracts for heavy engineer-
ing construction have increas-
ed, on the other hand. Survey;
and forecasts of public work
and construction contemplated
in 1930 indicate a substanHal
[ continued from page 1 ]
Trade and Finance.
California retail .sales of
merchandise for the past year
were 2.B per cent larger than
the previous year. Los An-
geles, Oakland, and San Fran-
cisco showed gains of 2.5 per
ent, 5.1 per cent, and 1.9 per
cent, respectively, while cen-
tral California was only 0.3 per
L-ent below 1928. Sales at whole-
sale for the 12th Federal Re-
serve District showed an in-
crease of 6.2 per cent over
1928.
Automobile sales in Califor-
nia were 37 per cent greater
than a year ago. Export trade
for the first ten months of
1929 exhibited a gain of 9.3
per cent over the correspond-
ing period of 1928, and imports
increased 16.7 per cent.
Total bank debits for 14
California cities were 0.8 per
cent more than 1928, while
bank clearings for 21 cities
sliow'ed a decrease of 0.8 per
cent.
Foreign Commerce
Association Joins
Chamber
Alflliation of the Foreign
Commerce Association of the
Pacific Coast with the San
Francisco Chamber of Com-
merce was confirmed on Jan-
uary 31, 1930. The association
henceforth will be known as
the Foreign Commerce Asso-
ciation of the San Francisco
Chamber of Commerce. The
association's autonomy is pre-
served, and the rules and pro
cedure of the former associa
tion continue unchanged. There
are no dues. Membership is
open, upon application, to all
Class A members of the San
Francisco Cliamber of Com-
merce, engaged in foreign
commerce. Dr. Henry F. Grady
is chairman.
Contracts of sale, heretofore
liearing a clause providing for
arbitration according to the
rules and procedure, of the
Foreign Commerce Association
of the Pacific Coast, should be
revised to provide for arbitra-
tion according to the rules
and procedure of the Foreign
('ommerce Association of the
San Francisco Chamber of
Commerce.
Copies of the association's
rules and procedure for arbi-
tration will be distributed as
soon as they are off the press,
upon receipt of 25c to cover
printing costs.
Inquiries concerning the as-
sociation should be addressed
to the Foreign Trade Depart-
ment of the Cliamljer of Com-
merce.
Business
Situation
CtlECK payments during
the week ended Jan-
uary 25 were smaller in
volume than in either
the preceding week or the same
week of 1929, according to the
weekly statement of business
conditions issued by tlie De-
partment of Commerce. Wheat
receipts and receipts of cattle
and hogs at the principal pri-
mary markets during the latest
reported week were lower than
in the corresponding week of
the previous year. Cotton re-
ceipts also showed a substan-
tial decline from the same
week of last year. The move-
ment of goods through primary
channels as reflected by freight
car loadings covering the lat-
est reported period continued
below the corresponding week
of 1929.
The general index of whole-
sale prices was higher than in
the previous week but was still
below the level which prevail-
ed a year earlier. Prices for
cotton averaged lower than in
tlie previous week and were
lower also than in tlic same
period of 1929. Iron and steel
prices were also lower than in
either prior period. Bank loans
and discounts were lower than
in the previous weeli but
showed a gain over the cor-
responding week of last year.
Interest rates on both time and
call loans showed no change
from the previous week but
were lower than a year ago.
Stock prices showed further
I'ecovery as compared with the
preceding week Imt were be-
low the averages of a year
ago. Bond prices were lower
than in the preceding week and
showed a decline also from last
year. Business failures were
more numerous than in either
tlie previous week or the cor-
responding period of 1929.
Logical Site . . .
[continued from page 1]
tion to the possibility of locat-
ing branch plants at strategic
points easily accessible to
great and growing market
areas. Because of San Fran-
cisco's strategic location and
other natural advantages, there
is every reason to believe thai
industries seeking locations as
AUSTRALIA
Australia enjoyed approxi-
mately the same volume of
trade in 1929 that it had in
the preceding year, liut the
buojancy which characterized
" was absent. The outlook
the present year is not
bright. From all indications
•e will be retrenchments
and readjustments in most
lines of industrial, commercial
and financial activities. Owing
to stringent financial and ex-
change conditions and to a de-
cided reduction in the national
income, it is believed that will
be a considerable contraction
in imports.
BRITISH MALAYA
Continued low prices for rub-
ber and tin affected business
throughout 1929. Many mer-
chants, over optimistic at the
first of the year regarding the
recovery in prices, ordered
goods beyond the ability of the
market to absorb during the
period of further price decline
which followed. At the year-
end import markets were gen-
erally overbought and over-
stocked and this condition pre-
vails at present. Until stoclis
are worked off the outlook for
1930 is not particularly en-
couraging.
CANADA
Canadian merchandise imports
during the calendar year 1929
were valued at $1,298,993,000,
according to telegraphic in-
formation, dated January 25.
This figure represents an in-
crease of 6.2 per cent over the
valuation of 1928 imports. Ex-
ports during the year valued
at $1,182,112,000, or 12 per cent
less than the 1928 export total.
Features of the December trade
returns are a decline of 11 per
cent in imports and of 59 per
cent in exports in comparison
with December, 1928, figures.
CHILE
Although the summer exodus
of a large part of the wealthier
residents of Santiago has as
usual afiected the retail turn-
over of this period of the year,
retail sales so far during Jan-
uary appear to have been
above those of the same days
of 1929. Wholesalers' orders
of imported goods are gen-
erally on the increase and the
movement larger than in the
preceding month. Money is less
tight although the discount
and rediscount rates remain at
the slightly higher rates which
prevailed in December. Com-
mercial houses report an in-
crease in the number of re-
quests for credit exensions, es-
pecially from the textile trade,
COSTA RICA
Trade in Costa Rica suffered
a marked depression during
January, and there arc no in-
dications of any favorable re-
action until the excessive mer-
chandise stocks have reached
a normal level. It is stated
that collections are becoming
more difficult and banking
facilities are being further re-
stricted. Exchange remains
pegged at the rate of foui
colones to the dollar, wliere il
has been since 1924.
Foreign Trade Week Engages
Interest of Big S. F. Firms
neering studies must select this
locality."
Telling the industrial devel-
opers that changes in the man-
ner of industrial expansion by
national concerns have caused
many new problems to arise
in the proper locating of in-
dustries. Smith invited San
Francisco to be the meeting
place of a conference of indus-
trial leaders of the West early
next May. Tlie conference ten-
tatively accepted by the Realty
Board and the commerce body,
would be a one-day affair at
which outstanding industrial
realtors, Chamber of Commerce
industrial engineers, public
utility and railroad industrial
executives would discuss prob-
lems of the West in the seek-
ing of new industries.
In addition to being con-
nected with the national realty
body, Smith is also industrial
bureau director of the St. Louis
Industrial Club and chairman
of the National Conference of
Industrial Bureau Managers of
the U. S. Chamber of Com-
TO stress the need of
training for foreign
trade work is an im-
portant objective of
Foreign Trade Week, February
16-22, sponsored by the Foreign
Trade Club of the San Fran-
cisco Chamber of Commerce.
Among the first large San
Francisco concerns whose in-
terest in Foreign Trade Week
was sounded out is the Paraf-
line Companies, Inc. These
companies for thirty-five years
have been exporting through
the Golden Gate. In an inter-
view, R. S. Shainwald, presi-
dent of the companies, said:
"Since the close of the World
War the interdependence of
all nations has been more gen-
erally understood and appre-
ciated by the American people
than before. That interde-
pendence, of course, is eco-
nomic and has nothing to do
with the political situation ex-
cept in so far as the latter is
affected by international com-
merce. American manufactur-
ers, particularly, had realized
this for some time prior to the
World War and had been mak-
ing consistent and careful ef-
fort to enlarge the foreign
trade of the country knowing
that such enlargement not only
hen<'flts the country but is an
actual necessity in keeping the
wheels of industry moving.
"Foreign trade is capable of
great development by manu-
requires special study and i^
much more expensive to ini-
tiate than is domestic trade
This, not only on account ol
its distance from base and
larger traveling expense, bul
intensive preparation of tht
salesman in advance so that hf
may have a very thorougli
knowledge of what he is sell-
ing; of what the customers
requirements are; of his abil-
ity to meet them — all of whicli
can only be gained by intensive
advance training. Tlie repre-
sentatives sent out by a Iirni
must be men of irreproachabh
character — of good appearance
and most careful in their state-
ments; exaggeration of quali-
ties of products must be avoid-
ed and no promises made thai
are not expected to be kept-
performance must equal agree-
ment.
"Tlie Paraffine Companies
Inc., have been engaged in ex-
port business for thirty-fivt
years past. The business i.'
carried on by a departnieiil
entirely separate from the do-
mestic sales department; it>
problems are similar and al
the same time different. . . . Tt
state it as briefly as possible
foreign trade is profitable bul
one should not undertake t<
engage in it unless he has v
thorough knowledge of it>
necessities and is prepared tf
spend a considerable sum ol
money for its development be
fore , receiving any adequat<
AN FRANCISC
FEBRUARY TWELFTH - N IN ETEEN THIRTY
fMTT ^^^TxCrTjgaj^
one
New Orleans-
ree "story ciues"
Which are the three most in-
teresting cities in America?
Frank Norris, famous novelist,
declared them to be New York,
New Orleans and San Fran-
cisco. "Story cities," he called them.
Southern Pacific, by steamship
and rail, presents all three of these
fascinating cities to the traveler in
a single journey.
From San Francisco, through Los
Angeles — the Spanish- American
Southv/est, a 10-day stopover if you
wish in El Paso — Juarez, Old Mex-
ico is but five minutes by trolley.
Across Texas and Louisiana to New
Orleans. You will enjoy a stopover
there.
Coiiijort.ihte Club cm- is included in the fine
equipment oj the "Sunset Limited"
You will turn irresistibly to the
old French quarter, every building
of which is haunted with memories
and legends. You will pass the site
where stood the slave block in days
before the Civil War. And you will
turn with delight to the Mississippi
River levees.
Here is quaintest Dixie! The
modern, throbbing, vital city of
New Orleans can never lose its
foreign flavor.
Mardi Gras
the renowned New Orleans Mid-
winter Carnival, February
27 to March 4
And then, continuing your
journey, you have your choice
of convenient trains to mid-
west or eastern destinations or
a comfortable Southern Pacific
steamship "100 golden hours at
sea" to New York.
Return journey to California can
be any one of jour Southern Pacific
routes. Stopovers may be taken any-
where.
Your name and address to E. W.
Clapp, Passenger Traffic Manager,
65 Market St., San Francisco, will
bring you without charge the hand-
some brochures : "New Orleans,
the Crescent City" or "Four Great
Routes to the East."
PORTLAN
l^^l
s^/
Southern Pacific
i_
-J
Sunset Route— "iV/wtt/ Limited"
Golden State Koutt.— "Golden Stale Limited"
Overland Route— ''S^n Francisco Overland Limited"
Shasta Route — "The Cascade"
substantial iiuiustr
llic U. S. Chamber of Com- great dcveliipmcnt by
ving any adequate.
This Standard Oil Dealer
is one of 11,000
iIed^White
if Blue Dealers
Wuo have a new plan
lor serring you better
It's a pleasure to drive into his
clean, orderly premises — to know you
will get exactly the motoring products
that the manufacturer of your car ap-
proves for your use — to rely upon his
alert, intelligent service !
There are eleven thousand of these
Red, White and Blue Standard Oil
Dealers. You will find them everywhere
you go. Each knows that by serving
you better he helps himself and all
the others. All are joined together in
providing a new standard of service
for Pacific Coast Motorists.
— One service everywhere — the best
possible ! — Service that means better
motoring at less cost ! — Standard Oil
motoring products because they are
unsurpassed. Red, White and Blue
Dealers give better motoring service.
STANDARD OIL COMPANY OF CALIFORNIA
LISTEN liN — Presenting the San Krancisco Symphony Orchestra and the Los Angeles I'hilharmonir Orchestra alternately. The
Standard Symphony Hour offers its programs of enjoyable music every Thursday evening from 7:30 to 8:30 p.m. over KFI; KGO;
KGW; KOMO and KHQ. The Standard School Broadcast is presented Thursday mornings from 11 to 11:4-5 a.m.
^Mn^
rcrrTT-s-gj:
Iveep in direct contact
with your
foreign representatives
by RCA
RADIOGRAMS
M
ANY American corporations have learned of
the superior service provided by RCA
RADIOGRAMS. They are using this fast, accurate,
dependable service daily to direct their overseas
business. It's the modern means of direct inter-
national communication for modern business.
Direct RCA circuits to Europe, Asia, Africa, Cen-
tral and South America, West Indies and Australasia.
Mark your messages *^
Quickest way to all the world
R.C.A. COMMUNICATIONS, INC.
28 Geary Street San Francisco
Telephone GA rfiold t2(>0
lO.in imlicatc a substantial industiips snckiiiR locations as the U. S. Chamber of Com- great ticvrlopment by nianu- fore , receiving any adequate
officers of the San Francisco
Chamber of Commerce^
Aimer M. Newhall
Presidtnt
L. O. Head
First Vice-PreiiJtnt
J. W. Mailliard.Jr.
Second Vice-President
Robert Newton Lynch
Third Vice-President and Manager
Albert E. Schwabacher
Tnjsnrtr
W. F. Benedia
Assistant Manager and Comptroller
^ •> •>
nioard of "Directors
H.M.Adams A. M. Brown, Jr.
R. D. Carpenter
H. D. Collier Leland W. Cutler
R. Stanley Dollar
L. O. Head A. F. Hockenbeamer
F. L. Lipman
3eo. P. McNear J. W. Mailliard, Jr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J. T. Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. Weidenmuller
A. Emory Wishon
Chairmen of Standing
Committees
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R. J. Murphy, Bean Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
Herbert Eloesser, Djmcslic Trad,-
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DAvenport 5U00
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS
George L. North, Editor
H. H. Dempsey, Advertising Manager
.SAN FRANCISCO. CALIKORMA. FEBRIARV 12. XtM)
TABLE of CONTENTS
CoL'tT Illustration — Dutch Windmill. Golden Gale Park.
.San Francisco
A PERSONAL LETTER ------ 6
By Aimer M. Newhall
INDUSTRY— 'WHERE LIFE IS BETTER" - - 7
By John Cuddy
THE SALT WATER BARRIER - - - - 12
By Ben Allen
RADIO HANDS ACROSS THE PACIFIC - - - 14
By G. Harold Porter
NATURAL GAS. A BOON TO INDUSTRY - - 16
By P. M . Downing
TRADE ASSOCIATIONS. BUILDERS OF
BUSINESS STANDARDS - - - - - 18
By Leo H. Shapiro
THE 1930 OUTLOOK FOR THE
AUTOMOBILE INDUSTRY 20
By Fred W. Pabst
CURRENT EVENTS IN WASHINGTON - - - 22
By C. B. Dodds
LEADS FOR NEW BUSINESS -
FOREIGN AND DOMESTIC TRADE TIPS
INTERESTING EVENTS
^^^^
--^«a:Mi'i OZZOr^.^ 39J.H
( T II ■•:
■> 11 K S
l> K > T • S
p A a R }
A PERSONAL APPEAL
for Community Chest to Members of
San Francisco Chamber of Commerce
I his statement was made by one of
our Directors at the regular meeting of the Board last Thursday:
"The most important task facing the people of San Francisco during
1930 is the successful raising of the Community Chest budget."
The history of the San Francisco Commu-
nity Chest and its 107 welfare and relief agen-
cies has abundantly justified the confidence of
the Chamber of Commerce in sponsoring the
movement responsible for the inception of
the Chest plan in this city. It is my privilege,
therefore, as President to request you as a
member of this organization to continue your
Hi^* A . generous aid to the Chest for the ensuing year.
^^^^^^^ ^^^fc,^ ■'^^^y ^ ^^^ suggest that you procure a copy
^^^^^^1^ -^ ^^^H of the 1929 Service Report of the Chest which
^^^^^^^^^^SL .^^^1 gives in brief compass the best sort of reasons
— solid achievements — for looking to the
citizens of the city for the indispensable financial support which will enable the
Chest to continue to discharge our common responsibility for the welfare and
relief of our less fortunate fellow citizens.
The annual campaign for funds will start on February 24, 1930. It will be
particularly gratifying to be able to report a 100% response from the entire
membership of the Chamber of Commerce to this appeal which has the ap-
proval of our minds and hearts.
Very sincerely yours,
February 12, 1930
ALMER M. NEWHALL
President
Ifl.'iO iiulicatp a substantial industiips spiking locations as tlic U. S. Cliamber of Com- great development by
PLving any adequate
February 12. 1^)0^
/
OHN
CUDDY
Managing Director
CALIFORNIJNS INC.
SAN FRANCISCO'S
youiiii men in llu'
.hiiiior Chaiii])er of
C () 111 111 e r c e r e c ( ) i»-
nize that San Francisco
must make progress indus-
trially, and they liave taken
upon themselves the task of
helpint* to educate the com-
munity to the importance
of this matter. Last year
they ens«ineered the first
"San Francisco Products
Week" to arouse interest
locally in San Francisco's
industries and products.
The aflfair was a success. It
carried the city several hij^
steps on the road toward
real industrial conscious-
ness. With the second week
to he held this year. F"el)-
ruary 15 to 22, "products
week" becomes an annual
event, and the Junior Chaiii-
her expresses its sentiment
in the slogan, "San Fran-
cisco's (irowtli and Pros-
perity Depends on Indus-
try.""
As the young men of the Junior Chamber
know, manufacturing in the State of California
passed agriculture as a source of income in 1920,
and has steadily increased its lead since tiien. In
1919 agriculture produced 1(). 1 per cent of the
state's income and manufacturing 10 per cent.
In 1927, the last year for whicii we have census
bureau figures, manufacturing prinkiced 50.2 per
cent, and agriculture .'51.2 per cent.
The metropolitan areas of San Francisco and
Los Angeles are the large manufacturing centers
of the state. In 1927, when the total value of
manufacliu'ed products amounted to more than
$2,59;{,000,000, 77 per cent of it was produced in
these areas. The Los Angeles area, consisting of
Los Angeles County (1115 .square miles), nianu-
Home ownership keeps employees in harmony witli their job:,
INDUSTRY...
"Where Life Js Better!"
factured products valued at .^980,33 1,1 12. The
San Francisco area, consisting of the counties of
Alameda, C-ontra Costa, Marin, San Francisco and
San Mateo (combined area 21(51 square miles),
manufactured products valued at -t^l, 01 7,257.2X9.
The state's agriculture in the same year had a
value of .f()()9,;r25.000.
Periiaps one reason why San Franciscans gen-
erally do not recognize the importance of industry
to their community is tliat such a large majority
of those gainfully employi'il in tiie city derive their
income from other tyjies of activity. It would sur-
])rise many of those iiii ^^'h()lesaling, retailing,
shipping, jjanking, utilities, and other great busi-
ness activities of this city, to know that witiiin the
12 s(|uare miles of San Francisco there are 2100
tMI.'I 'JTTqnj gg,^
<•{ S A N Francisco B u s i n h s s
niaiuifacluriiif* plants |)r()(liic-iiif< nearly .$.")(»(),-
()00,0(»0 worth of j^'oods and cniplovinsf about
12,(K)() persons drawini* more than *(il,()()(l,(l(t() in
wages annually! P.lsewhere within the metropoli-
tan area are 170(1 other i)lants turnint^ out prod-
ucts worth about .f()()0,()0(M»<HI and eniployin.u
about 50,(H)() persons drawing more than *78.r)(IO,-
()()() in wages. All together this area about the bay
produces about one-third of the Pacific (>oast's in-
dustrial output, with 12 per cent of this part com-
ing from San Francisco plants.
Printing and publishing is the largest industry
in San Francisco, with product value at close to
.$.')(),()()(),()()() annually. Then in the order of their
output-value come: (2) coffee and spice roasting
and grinding, (3) canning and preserving, (1)
slaughtering and meat packing, (5) bread and
other bakery prod-
ucts, (ti) foundry
and machine shop
products, (7) furni-
ture, (8) electrical
machinery, (9) con-
fectionery, (10)
women's clothing.
The 1927 U. S.
Onsus of Manufac-
turers for San Fran-
cisco showed sixty-
seven industries
each with an annual
output worth more
than .1<1,000,000; of
these twelve pro-
duced product worth
more than .fr),()O0,-
000, and eight prod-
uct worth more than
.f 10,000,000.
It may give an idea of the bread-and-butter and
general-prosperity value of San Francisco indus-
tries to consider some of the larger classifications
and what they do in a year. For instance, 411
plants handling food and kindred products employ
7000 workers, pay more than .$<),500,(I00 in wages
and produce product worth .$123,100,000.
Paper and printing industry: 1()2 plants, 5800
workers, payroll .$10,710,000, product .$5.3,7r)0,0()0.
Textiles and their products: 111 plants, 17r)0
workers, payroll .$5,115,000, product .$2;{,()00,000.
Lumber and allied products: 130 plants, 3200
workers, payroll .$1,880,000, ])roduct .$20,1 17,000.
Machinery: l(i2 plants, 20()0 workers, payroll
.$4,070,000, product .$10,301,000.
Metals and metal products: 135 plants, 13()()
workers, payroll .$2,278,000, product $7,550,000.
Iron, steel and their products: 17 ])lants. 1000
workers, payroll .$1,000,000, product $0,500,000.
From tin- Embarcadero docks stn'tch the sen lanes everywhere
Chemicals and allied products: ()5 plants, 755
workers, payroll $1,003,000. product .$10,000,000.
Leather and its manufactui'cs: 'M |)Iants, 570
workers, payroll $803,000, product $20,1 Ki.OOO.
Stone, clay and glass: 38 plants. 550 workers,
payroll $l,oi3,000, product .$2,750,000.
In addition to these there are 437 other plants
employing nearly 1 1,000 men, paying more than
$10,500,000 in wages and producing more than
$112,500,000 in product.
In addition to the advantages this city owns in
its word-famous harbor, and as the most natural
and logical point from which to distribute on the
Pacific Coast, it is blessed with a complex of con-
ditions that makes it itleal for manufacturing. Its
climate, never too hot or too cold and always
stimulating to the best physical and mental effort,
gives 305 full work-
ing days each year.
Tests recently con-
ducted at Yale Uni-
versity to determine
the effect of tem-
perature on effi-
ciency give scien-
tific authority to
the claim that San
Francisco's work-
ing climate is ideal.
Those tests demon-
strated that the
])hysical-energy
optimum is attained
at a temperature of
0 0 degrees, the
])hysical - and - men-
tal-energy oijtimum
at 50 degrees, and
t h e mental-energy
oijtimum at 40 degrees. San Francisco's tempera-
ture range runs between 53 degrees for the so-
called winter months and 59 degrees for the sum-
mer. The advantage of this from the standpoint
of plant operation is immediately apparent to
those who have had experience with eastern cli-
mate, where tcmperatin-es for winter months
average between 20 and 30 degrees, and for sum-
mer months between 65 and 75 degrees.
San Francisco's climate eliminates problems of
])lant construction that must be met under other
climatic conditions. Here, for instance, there are
no |)roblems of heating and of construction to
withstand snow loads. Construction can be
lighter and easily arranged to provide airy, sun-
lit ((uarters.
Fngineers of the Chandjcr of Commerce have
determined that our climate makes possible a
production-efficiency average 18 per cent higher
uliciilc a suhstanMul induslr
ckinK Ineations
the U. S. Cliaiiiber of Com- great dcvcliipiniTil li;
iiumu-r<Hi', receiving any adequate J
■;,.! hill I iiliirn '• i 1
February 12. 1930}:*-
San Franciscans enjoy things tour-
ists cross a continent to see.
Merchandise marts keep San Francisca)is
up to the click-of-tlic-niinutc iji style
Where housewives keep down the Iwuseiiold budget
"-.-aMi-j 'JTXqnj S9j,7
10
-4 San Francisco Busin!:ss
than ii) the East. They reason lliat if lal)or is 65
jHT cent of the total cost of production, and cli-
mate increases efficiency 18 per cent, the total
l)roduction cost is retiuced 11.7 i)er cent. This is
one reason why manufacturers here have a pro-
(hiction-cost niar,<*in in their favor, even th()ui*h
FOOD FIRST IN VALUE OF PRODUCTS
AND WAGE EARNERS EMPLOYED.
"Made in San Francisco" foods maintain a
high standard of quality. In clean brightly
painted plants, illuminated by the sun and
operated by the efficient fuel and power of
gas and oil and electricity. Food manufac-
ture is San Francisco's greatest industry.
cars in the hay region is exactly $17 per car. and
that the nearest approach to this hy any of tlieir
other nine plants tiiroutjiiout the country is .f 12.
Let us look at the picture from the standpoint
of the worker. He is contented and in harmony
witli liis job, for he enjoys t;ood coiuhfions of em-
Spaglietti. macaroni, noodles
made from grains of the Great
Valley
lal)or is i)ai(i a little more
than in the East. In this
connection it is interest-
ini« to note that reports
of the r. S. Department
of Commerce j»ive the
followin,i> percentages
for was«es in relation to
sellini* price at factory:
San Francisco If).! per
cent. New York 15.9 per
cent, Los Ajif»elcs 16.1
per cent, Chicago 16.1 per cent, Seattle, 17. .'5 per
cent, Philadelphia 17.1 per cent, Boston 17.7 per
cent. Portland, Ore., 17.7 per cent, Detroit 18. 1 per
cent, Cleveland, 18.1 i)er cent. One automohiie
comijany claims that tiie cost of assembling tiieir
Candied Fruits — one branch of fruit processing that is distinctly Californian and distinctively
a San Francisco development
ployment, relatively liigh wage and a low cost of
living, and a fine even climate that stimulates to
effort and seems to lessen the i)urden of all labor
while it induces iiim to healtlifid outdoor recrea-
tion in iiis leisure hoiu's.
[ rontiiiueii on pnge 3:i ]
in Ifl.in indicate a substantial
incriase over 1929.
Chamber of Com- Rieat (Itvc-liipmcnt by nianu- fiiro . receiving any adequate I
February 12, 1 Q 3 0 };»
*it is the climate that makes San
F-'ranciscans the pre-eminently out-
<»f-d<»ors folk they are; and jjives
them a character unique amon^
American cities."
— Rohirl Wc'ik-s Kilchio.
Flcisliliiicker Pool, largest outdoor pool in
the world, complements the ever
popular "Beach"
Art and viiislc combined with the mys-
terious jielini; of intimacy with strange
corners of the far Pacific — The California
Palace of the Legion of Honor at the
Golden Gate
matam
Children of sunshine at the wading beach
on the Marina
From the schools come leaders of m.en — from the playgrounds,
kings and queens of sport
^-o^m..j y^^^„^-^^^^
12
-••*•{ San Francisco Business
The Salt Water
arrier
Sy Ben Allen
FOR the vicarious traveler there is nothing
more fascinating than the study of maps
from the vantage point of a comfortahle
arm chair. The reader of San Francisco
liusiness, long accustomed to find between its
covers keen analytical surveys of industrial proj-
ects and possibilities accompanied by arresting
word pictures charting the course of economic
progress, is invited to accompany us on an ex-
ploring trip under
similar auspices
and promising to
unfold to him not
only the pleasure
of viewing the
past and future
topography of
our state, but re-
vealing a treasure
trove infinitely
more valuable
than that attract-
ing the A r g o -
nauts of '19.
Wc travel fast
in fact in these
modern days of
accelerated trans-
portation facili-
t i e s, so let us
travel backwards
even faster in
fancy to a consid-
erable distance
before we begin
the actual survev
of the map of California. This journey backwards
reveals a map, chiefly conspicious for what it
omits rather than for what it reveals. But it does
show a number of highly civilized communities
all sharing a similar cjuality insofor as location is
concerned, for they are all placed on the deltas of
great rivers.
Let's not forget this fact when we reach our
home state in our travels. But before we reach
there the conductor of this tour wants to show you
a map devoted to disijlaying the big industrial
districts of the United States. You will note that
these are all located on lakes or rivers where it is
liKin iiidiciitp
substantial industries seeking In
tin- U. S. ChaiiilxT of Com- great ciovclopnicnt by niami- fnre , receiving any adequate
F F B R U A R Y 12. 1 9 3 0 }:>
13
f
possible to fJEot an ahuiuiance of industrial water !)y i)uni|)ini^ (iiretlly
from those lakes and streams. This fact is no more aeeideiital than
the location of the ruu'sl civilizations of ancient history on the deltas
of rivers.
Heniemher we are Iravelins^ for profit as well as i)leasure, so wc
must start with a clue to the treasure we seek. This is not a modern
society treasure hunt, so you are informed at the start that water is
the clue and also the ultimate treasure trove when i)ro|)erly con-
si'rved and used.
First we see a map of California with ditches windini,' about hill
and mountain sides, water serving as the handmaiden of i>old.
What a social and economic romance these two resources have
provided for our .great commonwealth, hut there can he no (|ues-
tion now as to their relative values. Without water, gold is as
worthless to this state as the fool's gold, which deceives the tender-
foot prospector.
Later these ditches hecome bigger until they expand into canals
serving irrigation districts and making the desert blos-
som like the rose. At the head of these ditches and
canals we find lakes where the |)recious fluid is stored
for the good of the growing crops.
Still further changes take place in the map. Larger
lakes appear in the mountains with great wire-con-
nected towers Icaciing from (hem to farms, towns and
cities where wheels turn and machinery performs be-
cause of the power generated from the flow of tlie har-
nessed water.
Study the map still more closely, (ireat pipe lines
crisscross, carrying fuel oil and natural gas. These
continued on page ."10 ]
STOCKTON
DEEP WATER
CHANNEL
NOW UNDER
CONSTRUCTION
>^H r^ HTTOn j-g g-j^^
14
••isfSAN Francisco Business
AD I O
.4 view of the RCA Commuiiica-
lions. Inc., operating room at 2S
Geary St., Sail Francisco, where
radiogram.': are sent and received
siinnltaneoHsly to and from Japan,
Philippines, Hawaii, Dutch East
Indies, China, French Indo-China.
New York and Europe.
FOR years Ix'forc practical radio made its
debut, London was the center of the
world's communication systems, (ireat
Britain and such countries as were fa-
vored, controlled the cable network. These nations
whose borders failed to toucii the waters of the
oceans, were dependent for cable communication
on their more favored neighbors on the coast.
Seldom were such neis>"hl)ors over-friendly, and in
time of war tlie threat to cal)le communications
was indeed serious.
With the invention and rapid development of
wireless tele.i»raphy, however, tiiere was a ray of
hope for many nations and peoples. Here, at last,
was a communication means which is:>nored fron-
tiers, lautjhed at distances, and defied interference.
It seemed as though the British control of world-
wide communications might at last be broken by a
competing radio network. But the British were
just as keen to appreciate the possibilities of radio
communication, and long before other nations
-By
G. Harold Porter
'Vice Trsiideut
Ti^G.A. Gommunications, Inc.
could develop the neces-
s a r y enthusiasm, the
British had a world-wide
radio chain under way to
supplement their sjjlen-
did world-wide cai)le net-
work. That the British
Imperial Red Chain, as
tile world-wide network
was called, was a most
aml)iti()us undertaking in view of the limitations
of the wireless technique of pre-war days, was
generally suspected but had yet to be learned by
actual experience.
It was during the trying tlays of the World War
when the United States sought in every [)ossible
way to improve its overseas communication, par-
ticularly in the direction of putting the existing
transoceanic circuits to everyday use, tliat the
solution of practical, economical long-distance
communication was worked out by Dr. H F. W.
Alexanderson in the laboratories of tiie (ieneral
F^lectric Company. Soon this invention, the Alex-
aiuk'rson high-fre(iuency alternator, was at work,
bridging the Atlantic so that our Government
might be in touch with our overseas Army and
Navy. And wiien the war came to an end, the
British were quick to seek exclusive contracts for
tile use of the Alexanderson alternator as a firm
foundation for their Imperial Red Chain project.
But for the foresight of the late President Wil-
in IMn indicate a substantial industries seel<ins
increase over 19^9. tlie result of sri
tin- U. S. Cliamber of Com- great dcvilDpincnl by
.receiving any adequate
February 12, 1930 Js*-
15
A N D S
across the Pacific
son. toi^elher with Hie iiitlefalii^ahk- oiuTiiiy of tlic
late Admiral Bullard and the collaboration of
Owen D. Younsii, ehairnian of the (ieneral Electric
Company, we would today he faced with a British
monopoly of international radio communications
<|uite as well as cable communications. However,
tile action of these patriotic Americans resulted in
the cancellation of the contract with the British
ami the inauguration of an American world-wide
radio communication organization, the Radio
Corporation of America, in October, 1919. Acquir-
ing the properties and contracts of the British-
controlled Marconi Company of America by pur-
chase, and securing the
necessary patent rights
hitherto scattered
among various elec-
trical and wire com-
munication companies
in no position to en-
gage in radio com-
munication, together
with the mobilization
of the necessary per-
sonnel, finances and
equipment, this new
organization was soon
in position to give the
Ignited States its right-
ful place under the sun
in the matter of world-
wide contacts. Fur-
thermore, due to the
flexibility and marvel-
ous freedom of radio,
the same organization
could provide many of
tiie smaller nations
with independent and direct communicational
facilities with America. It was the story of the
develoijment of the world cable network all over
again, with the exception that, in keeping with
post-war public opinion, the American people
aimed at a commercial and good will network
rather than at military and political considera-
tions.
How San Francisco, the Com-
munication Center of the West,
Keeps in touch with Shipping
and Far- Flung Countries . . .
RCA Comvwimications , Inc., new power house at Bolinas, Calif.,
which houses many short wave transmitters for direct com-
munication with Hawaii, Japan, China, The Philippines, Dutch
East Indies, French Indo-China and other countries.
The newly formed Radio (Corporation of Amer-
ica, as soon as i)rivate radio facilities were re-
leased by the Navy in 1920, opened direct radio
circuits to (Ireat Britain, France, Germany and
Norway. Other circuits were steadily added, until
today, a dcca<le later, direct or indirect radio cir-
cuits are available to practically all leading coun-
tries from the New York and San Francisco traf-
fic offices.
But to localize our story, fcjr we are intei'ested
primarily in San Francisco:
jVnierican communications have ever developed
westward, in pace with our spreading civilization.
The pony express, the
stage coach, the rail-
r o a d , the telegraph,
the telephone, and then
the radio, as well as
the air mail. It was in
1915 that direct tele-
phone service between
New York City and
San Francisco was in-
augurated, due to the
introduction of that
great radio invention,
tlie vacuum tube am-
plifier or repeater. In
1920, the Radio Cor-
poration of America
opened radio circuits
between San Francis-
co and Honolulu, and
through the latter sta-
tion to Tokyo, ivies-
sages had to be relay-
ed, for the broad Pa-
cific could not be
spanned in one jump, ^^'ith the development of
short-wave radio, with the pecidiar skip-distance
properties of such signals, greater distances coidd
be spanned, more cliannels could l)e created for
increasing traffic re([uirenients. tiie traffic speeds
could be increased, and static could l)e dominated.
And so the Pacific radio circuits have grown until
[ continued on page '.'•o ]
'*'^'^Mn ^TTonj-^^T-r
16
Lowering bottom of 10,000,000 cubic foot
natural gas holder in the Potrero Dis-
trict. San Francisco.
♦ijSAN Francisco Business
Natural Gas
""^ a Boon to Industry
■By P. M, DOWNING
First J'icc President Pacific Gas and Electric Company
IN order that there may be a proper back-
grouiul for what I may say about natural i*as,
1 think perhaps it might be well for me to
review very l)riefly the history of the gas
business here in San Fran-
cisco. It is one of the oldest
industries in tlie city. C.on-
struction of the first plant was
started very shortly after the
incorporation of San Fran-
cisco as a city and the admis-
sion of California into the
Union in 1850. Hut it was not
until early in 18.51 that gas was available for light-
ing purposes wiiich at that time was its only use.
"Sixty-five per cent of California's gas
consumers now use natural gas. Lines
now under construction will soon in-
crease this percentage to ninety-five."
CLAUDE C. BROWN,
Natural Gas .Administrator,
California State Railroad Commission.
It was manufactured from coal, costing .'p3(i to
.'f 10 per ton, antl the price was .$15 per thousand
cubic feet.
Coal gas continued to l)e supplied until al)out
1888 when oil was discovered
in California and an assured
supply became availai)le at
prices that warranted chang-
ing the manufacturing process
from coal to a more efficient
one, utilizing a cond)ination
of coal, oil and steam. This
process continued to be used
until ajjout 1 !)()(» when a furtlier improvement
was made in the manufacturing process by which
1 continued on page 2G ]
fate a .substantial iiidustj'
ckiiiK locations
the U. S. Chamber of Com- giiat (Icvclopincnt by
, receiving any adequate
F E B R U MO' 12. I 9 3 0 }■*
17
Interior Kettlfman Hills Compressor Plant
Excavating for pipe
line
--.o^qt.j otrqn^ 39JJ
-♦■{San Francisco Business
'i^
TRADE
ASSOCIATIONS
Builders of
BUSINESS
STANDARDS
Sy hco H. Shapiro
THE modern trade asso-
ciation is the outstand-
int« example of the or-
ganization of l)iisincss
upon a cooperative
plan. It makes use
of and coordinates
the soundest
thought and prov-
ed experience of
an industry. It ex-
emplifies, in husi-
ness enterprise, the
social and eco-
nomic tendency to-
wards cooperation.
It has heen defined
as an organization
of producers or
distrihutors of a
commodity or ser-
vice upon a mutual
hasis for the pur-
pose of promoting
the h u s i n e s s of
their hranch of in-
dustry and improv-
ing their service to
the puhlic through
the compilation
and distrihution of
information, t h e
estahlishment o f
trade standards
and the cooperative handling of
pr(jl)lems ccjmmon to the pro-
duction or distrihution of the
c o m m o d i t y or service with
which they are concerned.
The Honorable Herbert (-.
Hoover, speaking of trade asso-
ciations, has said:
Editor's Note
The General mid Mis-
cellaneous Industries
Section of the Industrial
Committee of the San
Francisco Chamber of
Commerce is devoti7ig its
entire time to the study
of trade associations and
their benefit to industry.
It is the purpose of this
section to call together
the several lines of Sati
Francisco industry not
now organized and offer
assistance in effecting
trade association organ-
ization where desirable.
Mr. Shapiro, a member
of the section, has pre-
pared the accompanying
article, and invites sug-
gestions and criticisms
from readers of San
Francisco Business who
are interested in trade as-
sociation activity. Other
members of the section
arc: A. J. Watson, chair-
man; B. A. Cayman,
vice-chairman ; IT, J. Se-
van, E. If. Cahill, Bruce
D. Ellis. Leo P. Hone
and Ralph Larscn.
"The whole
movement toward
cooperative action
arises from a
fundamental need
to which we must
give heed. Where
the objectives of
cooperation are to
eliminate waste in
production and
distribution, to in-
crease education
as to better meth-
ods of business, to
expand research in
processes of pro-
duction, to take
collective action in
policing business
ethics, to maintain
standards of equal-
ity, to secure ade-
quate representa-
tion of problems
before the (iovern-
ment, and other
economic groups
and to improve
conditions of labor to negotiate
collectively with highly organ-
ized groups of labor, to prevent
( _'\
■'A
U.\
P V
... >1
m
r-M
(lifatc a sul)stantial industr
tlio U. S. Cliambcr of Com- great (lovolcipmcnt by
lotciving any adequate
February 12, 1930 ^■■
19
/ r\
A,
uiH'inployment, to su])i)ly int'or-
ination tHiiially to iiu'iiiIkts and
to the public, upon which hi'ttcr
jud.qinenl may he formulated in
the conduct of business; then
these activities are workini* in
the public interest."
The followini* activities have
been engajJied in by trade asso-
ciations with benelicial results
to their members:
1. STATISTICS.
The monetary return from tiie
use of business statistics is hard
to measure in specific terms.
Still a few examples are avail-
able. A cement dealer saved
thousands of dollars on cement
purchases by
watching the ce-
ment and trans-
l)ortation statistics
to determine the
proper price at
which to buy.
A sugar refinery
was able to fore-
cast from current
sugar data the un-
precedented con-
sumption of sugar
in 1925 by August
of that year and to
adjust its purchase
and sales policies
thereto. Knowledge of market
conditions through statistics has
enabled a firm of leather export-
ers to save from 2 to 4 cents a
foot on leather for five years
past, besides a great deal of time.
Perhaps the best demonstration
of what can be gained is from a
statement at the National Elec-
trical Manufacturers' Associa-
tion, made by (icrard Swope.
president of the (leneral Electric
Co., at the time, as follows:
"In my opinion the greatest
immediate good will result to
electrical manufacturers from
this association if it brings about
tlie tai)ulation and dissemination
of industry statistics and secures
the adoption of a uniform cost-
accounting system in' all manu-
facturers. Statistics and cost
COMPETITION has
changed from the
contest of merchant with
merchant to a gigantic
struggle of industry with
industry for outlets, for
space on the dealers'
shelves and in his win-
dow displays, and for a
place in the consumer's
budget. In this type of
competition the trade as-
sociation enters as a dis-
tinct force to center at-
tention on the products
of its membership with-
out reference to any one
member.
accounting are fundamental io
the intelligent conduct of any
i)usiness. An essential rec|uire-
ment for successful manage-
ment today is prompt and ac-
cm-ate information on available
business and market conditions.
Anotiier essential is a knowledge
of costs of manufacture. These
two i)usiiu'ss aids arm an exi'cu-
ti\e witli till' tools for doing busi-
ness successfidly. An organiza-
tion such as this |)ermits the
mend)ers to cooperate in the
comi)ilation of these data for the
i)ent'lil of all. The collection of
industry statistics is one of the
great tasks of a trade association.
These statistics
must be made
available to the
public as well as
to members of the
association and
must conform to
certain restric-
tions, but not to a
degree where their
benefit to the in-
dustry is impaired.
Statistics as to i)ro-
duction, quantity
produced, ship-
ments, sales, or-
ders received, un-
lilled orders on hand, stocks on
hand, and of employment can be
collected and disseminated."
2. COST ACCOUNTING.
The importance of demon-
strating the need for uniform
methods of cost figuring is illus-
trated by Robert E. Belt, .secre-
tary of the American Malleable
("astings Association.
"The conditions that were
found to exist in the malleable-
iron industry prior to an etTort
to standardize cost-accounting
methods are ty])ical of condi-
tions in other branches where no
s|)ecial cost educational efforts
iiave been made. About foin-
years ago in this industry a test
was made of the competitive
conditions which resulted where
[ continued on page 23 J
t-^
ipr.
i^
■-^^[■'1 OTTi7Trj-S8j--
20
■»i{San Francisco Business
The 1930 Outlook for the
Automobile Industry
By FRED W. PABST
President j or the San Francisco Motor Car Dealers Association
■^V
I\ view of the tlevelopments during the last
three months of 1929 more serious thought
tiian ever before has been given to the forth-
coming year by men in every hnc of intUis-
try and merchandising.
During 1928 and 1929 tlie automol)ile industry
reached its peak. During the year just past, more
than five milhon motor cars were protluced in
the United States. With the slowing down of
business which followed the October readjustment
of the market many motor car dealers found it
necessary to carry over into the new year consid-
erable stock. The motor car manufacturers have
recognized this and have adjusted their produc-
tion accordingly, witii the result that by the end
of March the motor car business throughout the
United States should be on a normal plane, so far
as production and consinnption are concerned.
Opening night of San Francisco's 1930 Automobile Show in the Civic Auditorium
in m.'in indicate a substantial ] industric! spel<iiii> locations
increase over 1929. the result of scientific em
till- V. S. Cliamber of Com- great devclopnioiit by niaiui- fore . reecLving any adequate
merCe. I fartiirt>r% in Ihic HUtT-:/.* Kilt |.r.tiii-n ** \
February 12, 1 9 3 0 }■>
21
It is very easy for a motor car dealer, or a
motor car manufacturer to i<ive out the informa-
tion that 15)3(1 will be one of the greatest years in
history of the industry, but all the time that dealer
or manufacturer has been worried. Throuiihout
January there was more or less anxiety as to what
the year would brini* forth in America's leadini*
industry. The first i<reat show
to be held was tlie New York
show. This was followed by the
shows in Detroit, Chicaj*o, Bos-
ton, Cleveland and San Fran-
cisco. It was tile general opinion
tiiat the interest shown and sales
made during these motor car
shows would more or less tell
the story as to what was to be
expected during 1930. From the
first day the attendance at New
York was far ahead of last year.
Sales were brisk and after the
show the statements given out
by the leading manufacturers
were most sincerely optimistic.
There was every indication that
the motor car business wouki
continue on its high plane and
while 1930 may not reach the
high figures of 1929, total sales
at the end of the year shoidd not
be far under this mark.
-'V^
FRED W. PABST
In the West the greatest inter-
est naturally was in the San Francisco motor car
show. After the market depression of October
many trade associations were inclined to look
upon our show in a pessimistic light. We took
the very opposite view. It was the general opinion
of every member of the Motor Car Dealers As-
sociation that instead of endeavoring to keep the
cost down and do as little as possible we would
go to the other extreme and give San Francisco
and the Pacific Coast the greatest show it has
ever known. Now that the show is over we are
all delighted with this decision and feel that our
faith in San Francisco and California was justi-
fied. As an added attraction we brought to this
show INIaurice Chevalier, a man who has risen to
fame in America during the past year — a man
whom we consider to be the outstanding favorite
in point of public interest. The San F"rancisco
Motor Car Dealers Association contracted to pay
this man !f25,000 for one week's performance.
This was the largest sum ever paid to an artist
for one week's entertainment in the history of
the American stage. I am free to admit that more
than one conservative business man threw up
their hands in amazement and said the automo-
bile dealers had gone crazy. At no time prior to
the show were we fearful of file final result. This
was one time when we had confidence in our
judgment, for we not only had faith in the draw-
ing power of Chevalier but we knew that the
siiow this year would present the finest line of
new models ever exhibited at a San F"rancisco
show. We felt that we knew the temperament
of the San F'rancisco public and
were willing to gamble our
money on their responding.
F"rom the very first performance
it was apparent that we had
made a ten-strike. The atten-
dance reconi for every day in the
week broke the record for all
corresponding days of the past.
The total attendance for the week
far exceeded the show which
featured Paul Whiteman and his
band, which, prior to this year
had been the record show.
"Ah, yes," says Mr. Wise Busi-
ness Man, "but these people
came to see a motion picture
star and not your automobiles."
True, many of them came pri-
marily to .see the French star but
they stayed to see the automo-
biles and no man or woman
could walk through the San
Francisco automobile show' and
inspect so many beautiful mod-
els at such attractive prices and not be conscious
of the fact that they needed or would like to have
a new car. Many dealers made more sales than
at any previous show and it was the unanimous
report that many more prospects were listed at
this show than at any previous show. Not only
has the show been a great success from the point
of attendance but it has also been a great success
from a business standpoint.
We believe that the tremendous outpouring of
people which packed the auditorium to the roof
every night cannot but have a good effect on
business conditions generally throughout the bay
district. It simply proves that business is here and
people stand ready to invest their money in neces-
sities and in some cases luxuries the same as in
any year, with possibly a little more effort re-
quired on our part. We put forth that little more
effort and the results speak for themselves. Every
business man who attended the auto show last
week must have left there with a stimulated feel-
ing that 1930 was destined to be a highfy pros-
perous year.
Motor car dealers are born optimists and it is a
mighty good thing for any community to number
among its citizens such optimists.
^Ms-'i ^Tianj-^9j;r
22
*){San Francisco Business
Current Events in
WASHINGTON
By C. B. DODDS
Jf'asJiington Rt'prt'si'ntative, Scui Francisco Chamber oj Commerce
THE iiiovcniLMi t for
legislation restricting
i ni ni i g r a t i o n f r o ni
other countries on the
western hemisphere is approach-
ing a showdown in the House
Immigration Committee.
Business men on hoth Cana-
dian and Mexican horders are
intensely interested, particularly
those in the southwest who de-
pend upon Mexico for a supply
of common lahor.
Three hills are pending, each
aimed primarily at our neighhor
helow the Rio Grande. The spon-
sors are Representative Alhert
Johnson, of Washington, chair-
man of the Immigration Com-
mittee; Representative Box, of
Texas, ranking Democrat on the
committee, and Representative
Bacon, of New York. For several
weeks the committee has heen
holding hearings with the idea
of combining various features of
the three proposals into a "com-
mittee bill."
More than a score of witnesses
speaking for some of the most
important industries of Califor-
nia and the southwest have ap-
peared before the committee op-
posing the legislation on the
ground that its enactment would
cause a collapse of hundreds of
millions of investments in the
southwest, built up and manned
by Mexican labor. Their main
argument has been that no other
type of labor is adajjtable to con-
ditions in that section and that
any alternative supply of labor
to perform menial work would
create much more serious social
and economic problems than
Mexicans.
The pentling bills would re-
duce immigration from Mexico
almost to the vanishing point,
holding it to ai)proximalely two
thousand a year which is a fig-
ure entirely inadequate to the
labor needs in this country.
The movement in Congress
for restriction is strong, chiefly,
it is suspected, because of the
fact that over the country at large
it is proving a profitable political
issue for members of the com-
mittee and other congressmen
facing reelection. The restriction
has been agitated for a number
of years but has not as yet re-
sulted in any definite action, by
either the House or Senate Im-
migration committees, not to
mention action by Congress it-
self. However, it is closer to
action this time than ever before.
It is probable that before the
House committee votes on a
iiill, a subcommittee, headed by
Chairman Johnson, will visit the
border from Texas to Califor-
nia, for a first hand survey.
Such a subcommittee is likely to
[ continued on page 40 )
the U. S. Chamber of Com- gnat <l<vil(ipii
, receiving any adequate
February 12, 1930 ^-
23
Trade Associations
Builders of
Business Standards
( continued from page IH 1
concerns were either using different ac-
counting methods or guessing at their
costs. Two castings each were furnished
43 different foundries which were aslced
to quote on an inquiry for 10,000 pieces
of each pattern ant! to give their total
estimated cost of production. With the
actual castings before them, one would
not expect any great variation in esti-
mated cost ; but there is the result of the
inquiry. Of the 43 cost estimates on the
one castings, about one-half showed a
fairly narrow range —from about 7J-S to
8'/4 cents per pound. Those were the
foundries that were in a position to pre-
pare an estimate from their cost records
on some more or less accurate basis.
The variation in the estimated costs of
these particular twenty-odd foundries did
not cause any special concern. It was the
other half of the companies, barring a
few unreasonably high estimates, which
were the ones that were crippling the
industry through the establishment of a
price which precluded anyone from get-
ting business at a living price.
"As compared w-ith a fair cost of the
work at that time of about 8 cents per
pound, there was one estimated cost of a
fraction less than 5 cents, another at
5>j cents, and si.x others under oK' cents.
Excluding one abnormally high estimate,
the range of the 43 cost estimates was
from 4.9 cents per pound to 11.6 cents
per pound.
"This inquiry and demonstration prov-
ed remarkably successful in convincing
manufacturers who were skeptical of the
need of and benefits from uniform cost-
accounting methods. Everyone knew that
actual differences in production costs
could account for only a small part of
the range in estimates."
The law as well as economic and busi-
ness thought, has already recognized the
evils of over-production, wide price fluc-
tuations and such unsound practices as
the marketing of products at a price
which bears no rational relation to the
total cost. The recorded annals of indus-
try will reveal the great number of in-
stances in which an ignorance of costs
on the part of one member or a small
group within an industry has tended to
lead a whole industry to sell without an
adequate margin of profit or at no profit
at all.
In principle, those social advantages
which accrue from the application of
standardization to machinery and pro-
duction operations, can be similarly ex-
tended to cost accounting methods. Thus,
by exact analysis, careful estimate, and
specific apportionment of the precise ele-
ments of cost, a complete view of the
real cost of doing business can be had.
In this manner, variation of costs and
actual conditions of more efficient oper-
ating units will be cogently disclosed and
the component items of cost will be as-
Have you ever gone East through the
beautiful ^e^f^er^/rer Qanyon
If you haven't, the trip will be a revelation to you. For
here is the old West as untouched and picturesque as it was
in pioneer days. After leaving the Feather River Country
you cross Great Salt Lake by daylight, then pass through
the magnificent Royal Gorge.
Excellent dining service. Through Pullmans to Chicago
and St. Louis ... no change of cars required. And by a
■fortunate adjustment of train schedules, the regions of
chief scenic interest are to be seen during daylight hours.
Voy complete information write or telephone
TICKET OFFICES:
654 Market Street (Across from the Palace)
Also Ferry Building
SAN FRANCISCO
Telephone SUtter 1651
ESTERN DACIFIC
THE FEATHER RIVER ROUTE
'^qi'I oTTqn^ sgj^
24
•^■{San Francisco Business
ccrtained. It is only by discovering the
cost of each commodity, of each sepa-
rate process employed in production or
distribution, of each separate part which
comprises the finished product, that there
can be averted what was picturesquely
termed by a pioneer in cost education, as
"shooting arrows in the dark."
;>. INDUSTRLJiL AND COMMER-
CIAL RESEARCH.
These activities may be roughly di-
vided into (1) industrial or technical
research, and (2) commercial or eco-
nomic research. The relation of the
trade association to the research activity
of its industry or trade is threefold: (1)
As the agency actually carrying on the
research, (2) as an active assistant ti>
and collaborator with the members in
their independent investigations and
studies, and (3) as a guiding influence
encouraging the highest possible effi-
ciency in the development of research
among individual members.
Where the association is actually
charged with carrying out industrial or
technical analysis there are several plans
which have been successfully operated:
1. Cooperation with Government lab-
oratories through the research associate
plan.
2. Arrangement with commercial lab-
oratories through which several of the
personnel are placed at the disposal of
the association.
FIRST CLASS
ROUND THE WORLD
AS LOW AS ^1110
HOME TOWN
TO HOME TOWN
\Jn the famous President
Liners you enjoy all the free-
dom, all the luxury of a cruise
on a private yacht.
Stop over where you please
within the two-year limit of
your ticket . . . visit Japan,
China, the East Indies at your
leisure, glimpse the fascinat-
ing, far-off corners of the
world, and then — continue
your travels on another Presi-
dent Liner as you would on
another train.
And this acme of travel ex-
perience — with comfort, ac-
commodations,service second
to none — is yours for as little
as $1110 ! Spacious cabins
with real beds, delicious
meals, and an unforgettable
trip Round the World in 85
days, or two years, as you like.
IN FORMA T I ON
SAILINGS
You may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightly to Malaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
"^'ork for Havana, Panama, Cali-
fornia, thence Round the World.
AH staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class
only. Round the World, as low as
Si 110, Home Town to Home
Town; with private bath $1370.
Complete hijormation from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 60U0.
406 Thirteenth Street, Oakland. Phone HOIIiday 8020
3. Establishment of fellcw.ships and
studentships in educational institutions.
4. Development of a complete labora-
tory owned and operated by the asso-
ciation.
The bureau visiting committee estab-
lished by Congress cited in its recent re-
port several cases of economic savings
to industry from research in the Bureau
of Standards — $15,000,000 annually
saved to industry and the public from
the bureau's brake-lining investigation,
$40,000,000 annually from its tire in-
vestigations, and $100,000,000 annually
from the motor-fuel investigations and
standards.
An example of how incidental gains
from research may far more than pay
for the research is seen in the bureau's
investigations on elevator interlocks,
which are credibly estimated as saving
$500,000 annually, to organizations
owning and operating elevators, through
voluntary reduction in insurance pre-
miums by the insurance companies.
COMMERCIAL RESEARCH.
Formal commercial research is in its
infancy. The National Retail Dry Goods
Association supports the Prince School
of Education for store service at Sim-
mons College. Typical investigations of
this association include operation of bar-
gain basements, alteration workrooms,
personal shopping service, merchandise
control of stocks, court decisions on
itinerant vendor and transient merchant
legislation, operation of phonograph de-
partments, receiving and marking pro-
cedure, store closing hours and vacation
policies, method of prorating wrapping
charges. Other special services are illus-
trated by its study of raw-silk supply,
made at the time of the earthquake in
Japan, and a detailed informational ser-
vice carried on during the fur strike in
New York. Other associations have been
making similar investigations along simi-
lar lines in their own businesses, such as
The Motor and Accessory Manufactur-
ers' Association, The Institute of Mar-
garine Manufacturers, The National Fer-
tilizer Association.
Rather than attempt to catalogue all
possible examples of association activity
in this field, attention is directed to the
list of activities appearing in the bulletin,
"Market Research Agencies," published
by the United States Department of
Commerce, in which the achievements of
forty-six associations in this line are
listed. The research described covers
practically every factor of market loca-
tion, extent, continuity, capacity, and
accessibility. While no group embraces
the complete field, there is evidence of
a systematic search for economies in the
process of exchange and movement of
goods and services. These activities are
of the utmost interest to the consuming
public because the results are expressed
in permanent economies. To this end the
domestic commerce division of the De-
partment of Commerce is cooperating
directly with trade associations as a
clearing house for market research in-
formation and, in addition, is making
substantial indu'str
U. .S. Chamber of Com- great development by
foie , recetving any adequate
F F. B R U A R "»■
19 3 0 }•>
25
supplemental regional markeling and
commodity surveys.
4. SIMI'LIFIED PRACTICE.
Simplified practice, meaninp the col-
lective eiYort of an industry to reduce
waste in the production and distribution
of its products, through eliminating un-
necessary varieties in sizes, dimensions,
grades, or qualities, is now a widely rec-
ognized and well-established trade asso-
ciation activity.
To the manufacturer, simplified prac-
tice means —
1. More economical manufacture
through less idle equipment, better
scheduling of work, accurate cost ac-
counting, long runs on large units, sim-
plified packing, simplified material in-
ventory, reduced cost per unit.
2. More efficient labor through less
seasonal fluctuations in employment, in-
creased individual output, greater skill
of workmen, case of training employees,
simpler and better inspection, smaller
labor turnover, greater earning power.
3. Less capital tied up in raw mate-
rials, special mechanical equipment,
semi-finished stock, finished stock, stor-
age space, repair part.
To the distributor —
1. Increased turnover due to concen-
tration of stock; staple lines — easy to
buy, quick to sell — no slow-moving num-
bers; more effective sales force; more
concentrated sales effort.
2. Less overhead and better service
through lower handling charges, less
stock depreciation, smaller clerical
forces, less obsolescence, quick and re-
liable delivery, fewer misunderstandings
and errors,
3. Decreased capital requirements for
maintenance stocks, for packing mate-
rials, for storage space, for interest and
other charges; also fewer complete lines
to carry, and less operating margin re-
quired.
To the consumer —
Better value for money, better quality,
prompt deliveries, quick replacement
service, lower maintenance costs, sim-
plified specifications, protection against
unscrupulous traders.
S. INDUSTRIAL
STANDARDIZATION.
Industrial standardization consist in
singling out specific products and mate-
rials, in settling upon their performance
properties, and dimensions, and in con-
centrating upon them both in production
and in use to the end of bringing about
the greatest possible industrial efficiency.
ADVANTAGES OF
STANDARDIZATION.
The important role which standardiza-
tion plays in industrial evolution, and its
economic and social potentialities, are
only beginning to be generally under-
stood. Following are significant aspects
of standardization, when carried out on
a sound engineering basis:
1. Standardization stabilizes produc-
tion and employment, since it makes it
safe for the manufacturer to accumulate
stock during periods of slack orders.
which he can not safely do with an un-
standardized product.
2. It reduces selling cost. This is gen-
erally overlooked. Possibilities of re-
duced costs are generally even greater
in distribution than in production.
3. It enables buyer and seller to speak
the same language and makes it possible
to compel competitive sellers to do like-
wise.
4. In thus putting tenders on an easily
comparable basis it jiromotes fairness in
competition, both in domestic and in
foreign trade.
5. It lowers unit costs to the public by
making mass production possible, as has
been so strikingly shown in the standard-
ization of incandescent lamps and auto-
mobiles.
6. By simplifying the carrying of
stocks, it makes deliveries quicker and
prices lower,
7. It decreases litigation and other
factors tending to disorganize industry,
the burden of which ultimately falls upon
the public.
S. It eliminates indecision both in pro-
duction and utilization — a prolific cause
of inefficiency and waste.
0. By concentrating on fewer lines, it
enables more thought and energy to be
put into designs, so that they will be
more efficient and economical.
10. By bringing out the need of new
facts in order to determine what is best
and to secure agreement on most ques-
tions, it costs as a powerful stimulus to
[ continued on page 2S )
Fireman s Fund
Insurance Company
J. B. LEVISON, Prcsnlent
Paid Up Capital - - - $7,500,000
Policy Holders Surplus - - $20,000,000
Unearned Premium Reserve $15,3:5.5,000
Total Assets - . . . $,{9,800,000
Directors
Frank B Anderson, Chairman, Board of Dirictors,
Tht Bank of California, N. A.
Edward T. Cairns, Vice-Prrsident, Fireman's Fund
Insurance Company
Wm. J. DuTTON, Retired
Edward L. Eyre, President, Edward L. Eyre &
Company
Mortimer Fleishhacker, President, Anglo-Califor-
nia Trust Company
A. P. GiANNiNi, Chairman, Advisory Board,
FransamerKa Corporation
J. B. Levison, President, Fireman's Fund Insurance
Company
Charles R. Page, Vice-President, Fireman's Fund
Insurance Company
Henry Rosenfeld, President, John Kosenf eld <& Sons
F. W. Van Sicklen, President, Dodge, Sweeney &
Company
Franklin A. Zane, Vice-President, North American
Investment Company
FIRE • MARIIME
AUTOMOBILE
■•-tn ^Ticirij-"99V^
26
-4g(SAN Francisco Business
Natural Gas, a boon to Industry
the use of coal was eliminated, leaving as
the only materials used, oil and steam.
Each change in these manufacturing
processes reduced the cost of gas and
with the reduced costs came a greater
and more general use of it, not only for
domestic purposes but present-day prices
of manufactured gas are such that it is
now being used to a very considerable
extent in manufacturing and other in-
dustries as a substitute for other kinds
of fuel.
[coutiuuctl (rom page 16]
From a modest beginning 75 years
ago, the gas business has grown to a
point where here in San Francisco alone
it, today, represents an investment in
production and distribution facilities of
approximately $25,000,000, Ten and one-
half billion cubic feet were supplied in
1029 to more than 180,000 consumers.
The company with which I am asso-
ciated supplies gas not only here in San
Francisco but to practically all of the
larger cities in the northern part of the
America is dfiiving
700,000M0KE
BUICKS
than any one of the
■fifteen other makes of cars
in Buicks price class
STATE
BUICKINU. S,
2nd CAR IN U.S.
3rd CAR IN U.S.
CALIFORNIA
140,193
98,935
57,756
TOTAL IN U. S.
1,465,988
7J0,65«
639,SII
Latest figures by R. L. Polk and Company, showing total registrations of these cars.
After all, the desire of every discriminating motor car buyer
is to make certain of jull value in his motor car purchase.
Investment in a new Buick is an investment in certainty, as is evi-
denced by the fact that America is driving 700,000 more Buicks
than any one of the fifteen other makes of cars in Buick's price
class.
The total number of Buicks registered, 1,465,988 cars, is more
than double the volume of the second place car — almost triple
the volume of the third place car — and from four to eight times as
great as the majority of cars in Buick's price class.
Why? Simply and solely because Buick provides the thrilling
performance advantages of the new Buick Valve-in-Head engine
and sealed chassis . . . because it oflfers the beauty, comfort and
luxury of Bodies by Fisher . . . and because actual records of Buick
cars throughout a quarter-century prove that investment in a Buick
is, indeed, an investment in positive motoring satisfaction.
The proof of value is in the buying. America is buying Buicks.
You, too, will profit by making Buick your choice.
H O WAR D
SAN FRANCISCO ,
AUTOMOBILE COMPANY
OAKLAND ' > LOS ANGELES r r PORTLAND
*/HEN BETTER ALMOMOBILES ARE BUILT
B L 1 C K WILL
J L 1 L D THEM
state. Our total output last year was
approximately 24.000,000,000 cubic feet
of which, as already stated, ten and one-
half billion was supplied here in San
Francisco,
The business is growing. People have
come to realize the advantages gas fuel
has over other types of fuel. To meet
these growing demands and to provide
equipment and facilities to keep pace
with the improvements that have been
made in manufacturing processes has
called for an expenditure of large sums
of money. The utility business differs
from other businesses in that they render
service generally as monopolies under
public regulation. Their obligation to
keep pace with the growth and develop-
ment of the industry calls for their
adding continually to their capital invest-
ments. It also differs from other indus-
tries in that the capital investment per
dollar of income is much higher than in
other lines. .-X merchant would not feel
that his business was a success if he did
not turn his capital over several times
each year, whereas if a public utility can
turn its invested capital over one in five
to seven years it feels that it is doing a
very satisfactory business.
This means that utility companies are
continually in the market for money. If
they are to secure this money at anything
like reasonable rates their credit must be
good. No business can secure money at
reasonable rates unless its credit is good.
Some idea of the amount of money
required to carry on a utility business
may be had when I tell you that during
the past two and one-half years Pacific
Gas and Electric Company to make the
necessary additions and betterments to
its electric, gas, water and other prop-
erties, to meet the growth of the busi-
ness, financed itself to the extent of
eighty-eight and one-half millions of new
money. Of this amount $33,150,000 came
from the sale of bonds: $15,507,000 from
the sale of preferred stock, and $30,772.-
000 from the sale of common stock. The
bond money cost us 4.75'' r. the preferred
stock money 5.78"^ f. and the common
stock 6.14f>.
1929 was a very busy year with us. We
added to our operating properties exten-
sions, improvements, etc., amounting to
more than $30,000,000. In IQ2S we ex-
pended for the same purpose approxi-
mately $25,000,000. Plans already ap-
proved for 1030 call for expenditures of
from $35,000,000 to $40,000,000,
Although the trend of the price of gas
in the San Francisco Bay area has for
years been downward, we have realized
that this section of California has been
under a heavy handicap in its efforts to
secure new industries. Our friends from
south of the Tehachapi will naturally dis-
agree with me when I say that here in
San Francisco Bay area we enjoy more
natural advantages than are to be found
in lIKiO indicate a substantiafT industries ^
increase over 1929. tiie result
'eking locutions
ent by inanu- fore , receh-ing any adequate
February 12, 1930 ]»■■■
27
in any other part of the United States.
Our supplies of raw materials are in-
exhaustible: our shipping facilities are
unsurpassed; our potential market in the
Orient is unlimited, and our climate is
the best in the world. But we have been
handicapped by not being able to offer
to Industries seeking locations, fuel prices
comparable with those obtaining in the
southern part of the state where for the
past 10 or 15 years natural gas has been
available.
Considerable exploration work has
been done here in the northern part of
the state in an effort to develop a natural
gas supply. Wells have been put down in
many different localities and some gas
has been developed, but the supply has
been very limited and undependable. I
speak from experience. .\ few years ago
we decided to go into the natural gas
business and being unable to obtain a
supply elsewhere at a reasonable cost we
decided to drill a well ourselves. We
consulted a number of eminent geologists
who. after an extended study of the
possible oil producing areas within a
radius of 100 to 200 miles of the bay
area, decided that the Montezuma Hills,
lying east of Suisun in Solano County,
was the most promising location. They
even went so far as to tell us almost the
exact depth at which we would probably
strike gas and the depth at which we
could e.xpect to strike oil. We were in-
tensely interested in our new enterprise.
We went beyond both of these depths,
but we did not stop. We were good
sports and kept on going until at a depth
of something over 5000 feet we struck
the finest flow of salt water you ever
saw. We then decided that it was time
to stop, so we charged up something
over $250,000 to experience and gave up
the idea of developing our own supply.
The matter of bringing natural gas
into the San Francisco Bay area from
the upper San Joaquin Valley oil fields
has been under consideration ever since
it was first discovered in commercial
quantities, but due partly to the distance
of the oil fields froin the bay market,
with the resulting heavy cost of trans-
portation, and partly to the early uncer-
tainty as to the permanency of the sup-
ply, no attempt was made to bring it
north until about two years ago. About
that time we entered into negotiations
with certain oil companies operating in
the Buttonwillow and Kettleman fields
which ripened into an agreement under
which they sell us gas at those fields and
we transport and market it. The But-
tonwillow field had already been devel-
oped. A number of wells had been put
down to depths ranging from 3500 to
5000 feet, and after being tested to a
point where there was reasonable cer-
tainty that the supply was permanent,
had been capped. In the Kettleman
field a number of companies were drilling
but none of the wells were producing
either gas or oil in commercial quantities.
Our contracts gave us the right to pur-
chase gas in sufficient quantities to meet
our requirements if and when a supply
were developed. We proceeded with the
construction of a pipe line but before it
was completed a number of different
wells in the Kettleman field were brought
into production. Since that time the
supply from that field alone has been far
in excess of present requirements.
The average depth of the wells in this
field is around 7000 feet. The available
supply is something over 360,000,000
cubic feet [yvr day. Along with this enor-
mous llow of gas there is produced 13.000
or 15,000 barrels of exceptionally high
grade oil. In fact this oil is of such high
quality that it can be successfully used
in its natural state as a substitute for
gasoline in the operation of automobiles.
The gas has a very high heat value, being
more than double that of the manufac-
tured product, and it carries with it no
objectionable foreign matter that pre-
vents it being used direct from the wells.
Coming from the wells it carries in
suspension a considerable amount of
gasoline. This is salvaged, passing the
gas through absorption plants, after
which it is delivered directly into our
pipe line at appro.ximately 400 lbs., the
pressure at which the line is designed to
operate. Any reduction in pressure will
reduce the capacity of the line. To main-
tain this pressure and to safeguard
against any reduction in pipe line capac-
ity due to drop in well pressure, we have
provided a compressor plant at the re-
ceiving end of the line near Kettleman.
The well pressures, when capped, run
( continued on page 38 )
1-2-3-4-5-6
Plain Facts that
Explain Why
FiBREBOARD
Super -Test Shipping
Cases Deliver Your
Goods Better
FACT No. 3
Color — The color was selected
because it will most effectively set
(iff the printed brand and sales mes-
sage. Also, Fibreboard Cases are al-
ways clean, because dirt incidental
to handling does not show.
FlBKEBOAKD tolas INC.
RUSS BUILDING. SAN FRANCISCO
Mill and Faclories:
San Francisco Stockton Antioch
Southgate Los Angeles Port Angeles
Port Townscnd Philadelphia Hoiiolulu
Vernon
Sumner
Kahului
Sales Offices:
SAN FRANCISCO, LOS ANGELES, PORTLAND,
SEATTLE, CHICAGO, PHILADELPHIA,
SALT LAKE CITY, OAKLAND
-Txr^crn o-rrqn^ ggj--
28
.*■{ San Francisco Business
Trade Associations, Builders of Standards
research and development, and it is thus
in decided contrast to crystallization re-
sulting from fixity of mental attitude.
11. It is one of the principal means of
getting the results of research and devel-
opment into actual use in the industries.
12. It helps to ehminate practices
which are merely the results of accident
or tradition and which impede develop-
ment.
13. By concentration on essentials and
the consequent suppression of confusing
elements intended merely for sales effect.
[ continued from page 2.5 ]
it helps to base competition squarely
upon efficiency in production and dis-
tribution and upon intrinsic merit of
product.
14. Standardization is increasingly im-
portant for the maintenance and develop-
ment of foreign trade. There is strategy
in nationally recognized "American"
specifications.
15. The efficiency of competing coun-
tries, increasing through national stand-
ardization programs, is liable to transfer
competition from foreign markets to our
own shores.
Develop Technique
Just as much depends upon it in
Business as in Art or Sport
Technique in Business is that skilled and re-
fined procedure which harmonizes mind with
method and motion. Business that has it —
individuals that have it — accomplish more,
and do better work with less effort, less time
and less waste.
Not long ago Business shied at the use of a
term, or a practice, which had anything to do
with Art — or even Sport. Not so now.
Modem Accountancy has shown not only that
Modem Business is an art, but that its great
advance is due to its recognition, and its appli-
cation, of exactly the same factors and methods
which have produced great Art — and made
Sport so universal and so interesting.
In the control of your business — in the method
or system of your management — in the endless
operations of all material functions — develop
technique.
ERNST S ERNST
CERTIFIED PUBLIC ACCOUNTANTS
914-925 RUSS BUILDING, SAN FRANCISCO
r. A. LINDEN. C. P. A.. CALIF.. RESIDENT PARTNER
^SJ
16. Joint effort in bringing about
standardization within and between in-
dustries almost invariably leads to bet-
ter understanding and to beneficial co-
operation along other lines — a step
toward the integration of our industries.
6. PUBLIC RELATIONS.
The relations of the various indus-
tries and trades with the public become
increasingly important each year.
In 1021 the public demanded an ex-
planation of the high cost of living. Con-
fidence in trade matters was generally
lacking. Distribution came forward with
a clean bill of health for their trade but
invariably pointed a finger of suspicion
at some other trade or industry. To the
student of economics the most important
result from this period of unrest was the
sudden eagerness with which business
turned to the collection of facts on all
phases of its operations.
Competition has changed from the
contest of merchant with merchant to a
gigantic struggle of industry with indus-
try for outlets, for space on the dealers'
shelves and in his window displays, and
for a place in the consumer's budget.
In this type of competition the trade
association enters as a distinct force to
center attention on the products of its
membership without reference to any one
member.
As a result of viewing the activities of
trade associations in the field of public
relations, their experience would indicate
that success is attained, first, by having
definite objectives thoroughly under-
stood and agreed upon by the member-
ship as a whole; second, in taking a long
time view in the development of public
confidence; and, third, in organizing a
staff familiar with the technique and
mediums for putting policies into action.
7. COOPERATIVE ADVERTISING.
This type of cooperative effort is per-
haps the latest development in the trade
association field.
The experience of the Associated
Salmon Packers in 1P26 affords a specific
illustration of an association problem
and the methods employed in its solu-
tion.
For years the red varieties of salmon
have had preference in the market, be-
cause they were the first to be packed —
the public knew no other kind. But
"reds " now constitute only about a quar-
ter of the average pack. More than half
the entire pack each year is of the
"pink" and "chum" (white) varieties of
salmon, the pink comprising the larger
proportion. Because of their abundance,
IMnks can be bought by the public at a
much lower price than reds. The former
measure up equally with reds in nutri-
tive value, and many persons prefer the
flavor of the pink salmon.
The war dislocated the foreign mar-
kets for salmon, and ever since that
time there has been a heavy carry-over
in 1fl.in~Tndic!i|p a sulistantial I infliistiies seeking locatinns
incrtase over 1929. the re'.siilt nf seieniifle en
as I the U. S. Chamber of Com- great development l>y
February 12, 1930 |i*
29
of pink and chum salmon — averaging
above a million cases, and in January,
1026, amounting to over 1,500,000 cases.
The remedy selected for this situation
was advertising to the Nation;
1. To advance the prestige of pink
salmon, so that the public would not
discriminate in favor of salmon of higher
price.
2. To clear old stocks from the shelves
of the grocery stores of the country, and
in their replenishing, abolish the heavy
carry-over and so bring the new pack
into a waiting market. This would mean
reducing storage and carry-over costs to
the packers and restoring the industry
to a healthful condition.
A $200,000 initial campaign was
authorized, confined to March, April,
May and June. Assessments were made
on pink and chum stocks then on hand,
on a basis of 20 cents per case ( S cents
per dozen cans). This represented less
than 33^ per cent of the then wholesale
selling price of pinks. The entire adver-
tising campaigns cost no more than it
ordinarily cost to warehouse the stocks
for three or four months.
The campaign began in the midst of
the Lenten season, when sales are espe-
cially susceptible of stimulation. An
important feature of the copy was the
offering of $1000, in 50 prizes, for the
best pink salmon recipes received by the
Associated Salmon Packers up to Aug-
ust 31,
In advance of the launching of the
campaign, telegraphic requests went out
to newspapers in all the leading salmon
marketing centers of the country re-
questing quick survey among jobbers
estimating the stocks of the various
grades of salmon on hand, and the next
day data were available showing where
stocks were light and would need quick
replenishing, and where stocks were
heavy and needed the stimulus of ad-
vertising for moving.
Knowing that a national advertis-
ing campaign on pink salmon was
coming brokers, jobbers, and retailers
put in orders. Pink and chum salmon
sales, the packers, estimated, were five
times as great in the first six months of
1926 as in the same period in 1025.
Sales during the salmon year from July
1, 1025, to July 1, 1026, were 750,000
cases more than the entire pack of 1025,
and the carry-over that had been 1,500,-
000 cases January 1, 1926. dropped to
less than 400,000 cases by July 1.
With the termination of the $1000
prize recipe contest, replies from 60,000
women all over the United States were
received, inclosing, it is estimated, 200,-
000 choice recipes for preparing dishes
from canned pink salmon. All the prize-
winning and "honorable mention" rec-
ipes are being assembled for publica-
tion in a "Prize Pink Salmon Cookbook"
for wide distribution as one of the im-
portant elements in future campaigns.
The campaign also included window
and store displays, the distribution of
posters, dealer helps, and display mate-
rial, and the featuring of salmon dishes
by hotels and restaurants.
Innumerable examples of the experi-
ences of other groups would serve only
to show that each problem is peculiar
to the particular trade or industry, and
that it must be studied in that light by
specialists in the field of advertising.
S. TRADE RELATIONS.
The liberal attitude of Government
toward industry, has encouraged busi-
ness men throughout the country to at-
tack collectively the subject of trade re-
lations and self-regulations. A few of the
most serious trade abuses and unethical
practices which are complained of gen-
erally by manufacturers and distributors
in practically every trade are the follow-
ing:
Unjust returns of merchandise.
Failures to deliver at appointed time.
Misrepresentations of merchandise by
salesmen.
Unreasonable cancellations.
Disregard of shipping instructions.
Salesmen promising things employers
can not fulfill.
Selling competitors when line is stated
to be exclusive.
Salesmen urging retailers to overbuy.
Failures to confirm orders.
Delivering merchandise not according
to samples or to specifications in an
order.
Accepting orders which can not be
delivered.
[ continued on page 32 ]
New York Stock Exchange
New York Cotton Exchange
New York Coffee ii
Sugar Exchange. Inc.
New York Produce Exchange
New York Curb Market
Rubber Exchange of N. Y., Inc.
New York C^oa Exch.inge, Inc.
Chicago Board of Trade
Chicago Stock Exchange
National Raw Silk Exchange. Inc.
National Metal Exchange. Inc.
Dallas Cotton Exchange
Houston Cotton Exchange
1 STOCK, ll
JIUM
s
M \
>
llE >
<
'T^^\ "^KEW ^
I
9" W r
^^wl
Los Angeles Stock Exchange
Los Angeles Curb Exchange
Memphis Cotton Exchange
New Orleans Cotton Exchange
New Orleans Stock Exchange
San Francisco Stock Exchange
San Francisco Curb Exchange
Seattle Stock Exchange
Seattle Grain Exchange
Toronto Stock Exchange
Vancouver Stock Exchange
Winnipeg Grain Exchange
ASSOCIATE MEMBERS
Liverpool Cotton Association
E. A. pii:r€i: & co.
301 Montgomery Street . DAvenport 8200
SAN FRANCISCO
360 Fourteenth Street . HOlliday 7500
OAKLAND
Home Office:
11 Wall Street, New York City
Western Branches:
San Francisco Seattle Los Angeles
Oakland
Tacoma
Pasadena
Portland
Vancouver
Private Wires to Principal Cities
^^n ^txQn^ 39J,-
30
■••^San Francisco Business
35,000
When you Hft the
receiver, 35,000 Pacific
Coast telephone people
are at your service.
These thousands serve
you at the switchboards,
as linemen on the poles,
as cable splicers, as engi-
TELEPMO
NE EM
'LOVEES
■
1
1
L
1919 J024 igao
neers, as clerks, and in a
great variety of ways.
How rapidly the Coast
as a whole is growing is
shown by the growth of
telephone usage.
Your telephone staff on
the Pacific Coast has
doubled since 1919!
The Pacific Telephone
And Telegraph Coivipany
T/ie Salt|Water Barrier
[ continued from page 13 )
facilities are planned years ahead to care
for a population growing faster than
the normal rate of increase. Power lines
show the same disposition, while com-
munication and transportation lines on
the map exhibit a similar carefully ma-
tured system of discounting the future.
Scattered over the map we find packing
houses and canneries devoted to the
preservation of our orchard crop ex-
quisites.
Is there any evidence of a well-ordered
plan to conserve for beneficial use the
most valuable of all our natural re-
sources, water? We search the map
with disappointing results. Irrigation and
power developments of course have had
to make provision for their needs, but
naturally only with their own immediate
utility in view, and not greatly concerned
with conserving the water for which they
have no use.
Has water figured in making of our
map only to the extent outlined above,
since the turbulent wave of gold seekers
receded from the scene? On the con-
trary it has both marked and marred that
map as no other element has. Viewing
our map with the eye of the historian,
we see great lakes removed by state and
Federal reclamation projects and state
and local irrigation districts from the
floors of the Sacramento and San Joaquin
\alleys. We see four hundred thousand
acres wrested from the marshes and
floods of the Sacramento-San Joaquin
delta to form a district not exceeded in
richness even by the far famed delta
of the Nile.
But what do we see encroaching on
that richly reclaimed domain, paying
tribute to California by providing the
state with one-fourth of its agricultural
income? It is a fine line of white salt
steadily pushing its way into the heart of
the delta with lethal effects on the pro-
ductivity of the land.
So we see something missing here,
there and everywhere on our map. Both
north and south we find land rich as any
under the sun. but failing in fertility be-
cause of a lack of sufficient water, yet we
turn our eyes to the confluence of our
two splendid rivers and witness the pas-
sage from them to the sea of millions of
acre feet of water; water in quantity
sufficient to irrigate every available acre
and leaving enough to supply the domes-
tic and industrial requirements of a popu-
lation of thirty million people.
That is a sober considered statement,
which can be verified by the actual
measured flow of the far flung water
sheds drained by our two big rivers,
while the economic prediction certainly
is not unreasonable. Long before the
machine age. and while the home was
still the factory, the twelve million irri-
gated acres of the Euphrates \'alley sup-
ported a cultured civilization of thirty
million souls. Surely with the facilities
of our modern machine age we can do
as well in this state.
But we must continue our travels.
Emerging from the baronial farms of the
delta we pass along the rim of the upper
bay. formed by the confluence of the
Sacramento and San Joaquin rivers,
hives of human activity in the form of
great industrial plants, located there be-
cause conditions are just about ideal for
their operation. In the county of Contra
Costa alone the value of the finished
output of these big industrial plants
amounts to the staggering total of $530,-
000,000 annually. .Add to this the enor-
mous income of the delta soil products
business SVlen
find at Hotel Sir Francis Drake that
atmosphere of character and refine-
ment to wliicli they are accustomed.
Located close to the financial and
business districts, it is a popular place
to discuss corporate affairs.
Private rooms may be had for confer-
ences and meetings and the sugges-
tions and servic(?s of our Catering
Department are available for dinners,
banquets and social affairs.
6oo Outside Rooms
Each With
Radio
Servidor
Softened Water
Tub and Shower Bath
Circulating Filtered Ice Water
Vila-Glass Windows
( Western Exposure)
nie "Sleepiest" Beds on the
Pacific Coast
Rates
from $3-^0
W. HUCKINS, Managing Directo
rn ITOH-TTTcircatp a sub's
increase over 1929.
TanliaTTimTustrres" seeking loc.itions as PtlTe U. S. Chamber of Com- 1 great development by manu- 1 fore /receiving any adequate 1
February 12, 1930 ^■
31
and we have the weahh of the state piled
up each year from these two sources to a
total of nearly $700,000,000.
And just as surely as the floods of
the Sacramento and San Joaquin run
into the Pacific Ocean, just as surely
does this stream of wealth pour into San
Francisco and the metropolitan area of
San Francisco Bay.
We note a perceptible disposition on
the part of the San Francisco map
travelers to rise a bit in their chairs for
a closer look at the map. It is to their
credit that they are interested because
after all the whole rim of the bay is
barely suburban to the metropolitan dis-
trict. A fellow San Franciscan, and, be-
cause of his love for his native city, he
surely could not have been speaking
ironically, said recently that San Fran-
cisco is in a perpetually receptive mood.
When San Francisco realizes, and that
realization is coming very fast, that she
has the power to unlock the treasure
trove of California's greatest resource,
the mood will become very positive, re-
sulting in an economic advance vastly
more important than that caused by the
discovery of gold.
We promised not to make this a guess-
ing contest, nor do we wish to tire our
travelers. Besides we have reached the
upper section of the bay where the secret
of turning water into wealth lies. The
missing factor on the map is a salt water
barrier near San Francisco Bay designed
to shut out the salt water of the ocean
and the lower bay from the waters of
the upper bay and conserving those
waters now running to waste for the
beneficial use of agriculture and industry.
The proposal of a salt water barrier
does not sound very exciting, does it?
But it is both exciting and fascinating
when you know the whole story. First
of all a salt water barrier on the upper
reaches of the bay would provide the
primary step towards providing our
semi-arid state with a plentiful water
supply, the most serious problem faced
by this state.
No comprehensive plan for this solu-
tion has ever been devised in which the
salt water barrier has not figured as a
component part. Whether it be the
Kennet Dam, Iron Canyon, American
River, the Tracy Pumping Station or
ISCHINDLER &.
228 I3tli Street
Phone A\Ark<»t CVI7/1
CABINET WORK
COMPLETE INSTALLATIONS
STORE BANK & OFRCE
HARDWOOD tNTei#ORS^i
some other plan it is invariably pointed
out that the barrier should be built.
Such a barrier has figured in the plans
of far seeing engineers studing our water
for years. Only through such a dam can
vast sections of the San Joaquin Valley
hope for any water. Only through it can
the rich delta lands preserve their pro-
ductivity and only through it can other
agricultural sections in this section of
the state receive water for irrigation.
And for the greatest potential industrial
area of this country it would supply an
inexhaustible source of industrial water
at the lowest possible price and of the
best possible quality.
Also whisper it not in Gath and cer-
tainly not in the house of the section-
alist; it would provide, with sufficient
reservoir capacity along the Sacramento
watershed, better and cheaper water for
Los Angeles than that enterprising city
can get from Boulder Dam !
Is this an immediate problem? Let's
not blink the fact that it is. Even were
this not true we might at least follow
the policy of the power, telephone and
railway companies by making provision
for the future. Next to air there is
nothing which our population now and
in the future needs more than water.
But there is an immediancy to the
situation. The water floor in many sec-
tions has been lowered to a dangerous
level by pumping until in one valley, so
[ continued'on page".34 ]
^¥
1 -~%
H
4
Warm
guests-
whe7i there is heat
at a fmger^s touch
nurin^ a social eveniiifSi does sonic member of your family interrupt
the party to fuss with the furnace?
With f»as fuel burninf; in your furnace, a thermoslate or a"push-
button resulates the temperature. No annoying trips to the basement.
No bother about starting a fire when friends come — a fin{;er''s touch
gives you instant heat. And any healthful temperature is maintained
throughout your home.
With clean gas fuel, the curtains, wall-paper and furniture retain
their fresh cleanliness. There is no smoke or soot about your property.
Even though you have no basement, there are fine types of gas-fired
heating equipment for your home.
For full <lplail.s about healii)/! <'<iiii]>inent that burns gas fuel, see a
hfuting ronlraclor or telephone or call at our office.
Pacific Gas and Electric Company
Owned ■ Operated - Managed
by Calijomians-
L^n OTTqn^ sgv-
32
-45(San Francisco Bi;siness
7 Days in
Hawaii
at
Carnival Time J
A "Malolo" Vacation
Cruise : Sail April 5,
Return April 21
What a trip this will be !
To Hawaii, for the gay
Spring Carnival and Wai'
kiki Water Pageant — the
greatest South Seas festival
ever held!
Because you sail both
ways on the fast Malolo,
you will have a full week in
the Islands and a visit to
Kilauea Volcano, yet you
will be back home within
the space of an ordinary
vacation.
This luxurious, fascinat'
ing trip costs as little as
$353.50 for everything,
first'class exclusively. Plan
to take an early vacation
this year so you can go
along. Ask for special folder
at any travel agency, or:
Matson Line
SAN FRANCISCO: 215 Market St.
LOS ANGELES: 723 W. Seventh St.
PORTLAND; 271 Pine Street
SEATTLE: 1319 Fourth Avenue
Trade Associations
ntinued from page 29 J
Delivering imperfect or soiled goods.
Delivering more than was ordered.
Taking discounts not earned.
Unreasonable demands for conces-
sions.
Delivering goods ahead of invoice.
The cost in money of these trade
abuses is difificult if not impossible to
estimate, but the experience of every
trade association makes clear the enor-
mous expense to business in the exist-
ence of lawless and unethical practices
between producers and distributors.
Obviously, there is not a single unethical
business practice of those listed above
for which some one does not bear a
heavy cost. On returned goods and can-
celled order the manufacturer must take
a loss when reselling to another cus-
tomer. The retailer who has been over-
sold must resort to mark-downs, which
decrease his profit and weaken his future
buying power. Many of these disputes
result in expensive litigation, and, even
when the would-be performer of an un-
ethical act is finally prevented from per-
forming it, the overhead cost in arrang-
ing for a settlement may be very large.
The more progressive manufacturing
and distributing establishments have rec-
ognized the seriousness of the problem
and have exerted efforts, so far as their
own business transactions are concerned,
to eliminate and reduce this evil. Sub-
ordinates, such as salesmen and buyers,
have been educated to higher ethical
standards and propaganda has been dis-
tributed to the customers of the estab-
lishments in order to reduce the abuses
and unethical practices from which the
trade suffers.
Many trade associations have built up
methods adopted by their membership
for the elimination of abuses within their
trades. These methods vary with the
nature of the abuse, the strength of the
association's hold on its membership, and
the degree of cordiality existing between
the members of the association and their
customers. Such attempts to correct bad
practices within a trade usually result in
the adoption by the association of uni-
form sales contracts, codes of ethics, and
standards of practice, and in the promo-
tion of arbitration for the settlement of
disputes.
Q. COMMERCIAL ARBITRATION.
Commercial arbitration offer another
effective means of reducing unethical
practices and trade abuses. The accept-
ance of this principle and the establish-
ment of commercial arbitration machin-
ery by many prominent trade associa-
tions has done much to eliminate many
of the misunderstandings which occur in
dealings between producers and distrib-
utors.
A National Committee on trade rela-
tions was appointed by the Chamber of
Commerce of the United States in Feb-
ruary, 1026. Specifically, the purposes of
this committee may be summarized as
follows;
1. To gather together the experience
and best practice of all existing trade
relations groups: to disseminate these
facts in order that all such groups shall
be acquainted with the best practices;
and by these means eventually to sim-
plify the future dealings between mem-
bers of one group and another.
2. To inspire and to advise in the
formation of a joint trade relations com-
ments on standards of reputable trade
vision, whose purpose shall be the ulti-
mate establishment of a clearing house
to investigate complaints of actions by
producers or distributors which are not
in accord with reputable trade practice.
3. To develop between manufacturers,
wholesalers, and retailers joint agree-
ments on standards of reputable trade
practice, which shall serve as guides for
the dealings between members of one
group and another.
4. To bring about the adoption of
arbitration in the settlement of com-
mercial disputes.
10. CREDIT AND INSURANCE
DEPARTMENTS.
The Motor and Accessory Manufac-
turers' .Association issues daily, monthly,
and periodic credit bulletins, special re-
ports, and grading of individual ac-
counts.
11. INSURANCE DEPARTMENTS.
Approximately 100 associations are
engaged in solving the varied insurance
problems which confront their member-
ship. This interest in insurance is three-
fold— an educational campaign directed
at the membership, constructive research
into insurance legislation, and the public
interest phase of reduction of waste.
12. EMPLOYER-EMPLOYEE
RELATIONS.
No individual business can attain its
fullest possibilities unless its physical
equipment, such as machines, buildings,
capital, and the like, is paralleled by an
efficient personnel which, in addition to
all technical requirements of skill and
experience, is based upon the recogni-
tion of the importance of loyalty, team-
work, and a clear understanding of the
basic economic principles around which
all successful business and industry must
revolve. If manipulative skill, interest,
or incentive is lacking, but results are
likewise lacking. Each one of these has
to do with the relations between em-
ployer and employee. The importance
and value of human relations are even
greater if we consider the supervisory
aspect, when men direct the activities of
other men.
The employer-employee relations ser-
vice of a trade association renders its
members valuable assistance in bringing
to them the ideas and experiences of
others. Many of the ideas, policies, and
methods in one plant are applicable to
[ continued on page 44 ]
iron induJTnr^H^mjRiTrFnn
.Tcasc over 1929.
PS spottiMK locations
lit nf Sl-ipntiflr er
thi- V. S. Chamber of Com- grent (Icvclopinciit b.v
F n B R U A R 'i'
I 'M 0 f>
33
INDUSTRY, ''PFherc Life Is Better"
His average wage is $1457. The U. S.
Department of Labor tells him that this
leads the national average by $158. It
gives him and his family a margin of
$297 between wages and a living cost of
$1160. His living cost is the lowest of
any large city and has shown the lowest
percentage of increase over the last
fifteen years.
Some of the factors that make the
worker's cost of living low in San Fran-
cisco are the relative cheapness of foods
that come in great variety from the
supporting back-country, a compara-
tively low cost of housing, and savings
in fuel and clothing expense made possi-
ble by the climate.
Our worker and his fellows own a
large share of the savings deposited in
San Francisco banks, which, on June 50,
1020, amounted to $SS4.QOo.000. His
opportunities have enabled him to raise
his average saving from $440 in 1014 to
$653 in 1020, and to $773 in 1028. Com-
paring the latter figure with the 1028
national per capita of $214, we see re-
flected again the advantage of the San
Franciscan.
While we have no exact figures for
home-ownership among San Francisco
industrial workers, we do know that their
ownership of homes is high. Here are
no slums tenanted by industrial workers
and their families, such as one finds in
most large industrial centers. If our
worker does not own his home, he rents
quarters that make for self respect and a
comfortable enjoyment of life. If he
rents, he is probably one of the many
thousands of San Francisco workers
putting money regularly into a good
building and loan association and plan-
ning for the day when he and his family
will "own their own." This ambition
underlies some of the increase in San
Francisco building and loan assets from
less than $5,000,000 in 1020 to more
than $65,460,000 as of September 30,
1020.
If our industrial worker has had ex-
perience elsewhere he knows truly that
here "life is better," not only because of
the economic and social conditions and
SACR AM E NTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. i — Phone 3U tter 3880
[continued from page in]
the climate, but because of the advan-
tages he sees here for his children. For
one thing, San Francisco is among the
healthiest cities of the country, ranking
third in infant mortality among all cities
with a population of over 250,000 in
1020. The infant mortality rate for 71()
United States cities in 1028 was 08.3 per
thousand, for San Francisco 46.
Here his children have good schools,
playgrounds, libraries, and a wealth of
opportunity for year-round outdoor sport
under intelligent direction. They may
develop all of their capacities under ideal
conditions, and ahead of them is oppor-
tunity in the growing metropolis with its
ever-present challenge to endeavor. .As
the children go along through school,
and perhaps through Stanford or the
Uni\'ersity of California, and then take
up their work in the world, they have for
enrichment and inspiration the great
California scene, and the city itself, with
its popularly appreciated assets of
music, art, literature, and the theater, not
to mention sports, which are a feature of
San Francisco life.
The San Francisco worker and his
family enjoy a secret the city calls its
own — a secret of bouyant, joyous living.
This is apparent everywhere. It is to be
observed in the parks, at the beach, on
the streets, in the restaurants, and in the
good-natured crowds that patronize the
"movie palaces" where 80,000 persons
may be seated at one time. It is seen
throughout the adjoining countryside on
a Sunday or a holiday, when the city
spreads out to revel in the sunshine out-
of-doors. Nearly every family has its
automobile, sometimes two. Many go
hiking, swimming, hunting, fishing. Thou-
sands of industrial workers are recorded
among the 31,514 hunting and 42,165
fishing licensees of the city. These San
Franciscans enjoy their out-of-doors.
Any plant executive in San Francisco
may be thankful for the types and char-
acter of his workers. Mostly they are
native-born, intelligent, vigorous, cheer-
ful and ambitious. There is little illit-
eracy. They like their city, their homes,
and their slate. This underlies their de-
pendability, and makes for a low rate
of employee-turnover. Here many work-
ers are constructively thoughtful about
their jobs, even inventive. The condi-
tions here seem to stimulate to all forms
of creative effort. Each year many of
the- 2500 patent applications filed from
San Francisco cover ideas of workers in
San Francisco plants.
All that we have referred to is readily
apparent or available to visiting indus-
trialists from other parts of the country.
LTsually their early contacts with San
Francisco industry impress them with the
conditions that make for manufacturing
efficiency and profits. These visitors, of
whom we are getting an ever-increasing
number, see even a broader picture than
the one we have presented. They see
the close-in market of 1,000,000 people
of higher-than-average purchasing power
living within one hour's ride of the Ferry
Building at the foot of Market Street.
They see the rich market of 12,000,000
people in the western states served more
quickly and cheaply from San Francisco
than from any other city. They make
inquiry and learn that San Francisco is
growmg three times faster than the coun-
try- as a whole. They find that the im-
•<i '>n pnf^f 1(1 ]
It Always Pays to Advertise!
TO D^y^?
---^q-.T OtlQn^'-SgTT-
34
San Francisco Business
The Salt PFater Barrier
fair that a world traveler once said that
no other valley with the possible excep-
tion of the Vale of Cashmere could com-
pare with it, the estimate is made that
even without another drop of water be-
ing pumped it would take ten years of
exceptionally rainy winters to restore the
water floor to normal height.
It is a matter of common knowledge
that a rich section of this state now
carried on the assessment roles for $200,-
000.000 will be taken by the desert with-
in ten years if it does not receive a
supply of water, and it certainly does not
appear that such a supply can be made
available without the building of the
barrier.
Let's localize our map a bit more so
that we may study the immediate prob-
lem as presented by the penetration of
salt water into the upper reaches of the
bay and the delta.
It will probably be conceded that
geologically and historically considered,
Suisun Bay has always been a body of
fresh water, while San Pablo Bay has
been salt. Of course there have been ex-
ceptions. About eighty years ago a
regular army lieutenant camping at the
confluence of the Sacramento and San
Joaquin rivers reported late in the sum-
mer that the water was brackish. Of
[contiaued from page 31 ]
course the real confluence of the rivers
is near Antioch, but the term was used
very vaguely in the early explorations of
the upper bay and delta regions and it is
entirely possible that this military ex-
pedition may have encamped near Car-
quinez Straits.
But what we do know to be true is
that the vegetation about Suisun Bay is
predominantly of the fresh water variety
while the growth around San Pablo Bay
is mainly of salt water types. However,
in times of freshets San Pablo is practi-
cally a fresh water lake with the floods
sometimes extending to the Golden Gate.
At any rate for seventy or eighty
years people living about Suisun Bay
have drunk the water finding it whole-
some and good. Until within the past
few years the cities of Pittsburg and
Antioch procured their domestic water
supply from the rivers flowing past them.
They have had to resort to wells during
late years.
Heavy industries, using enormous
quantities of water, located along this
supply of snow melted soft water in the
utmost confidence that they would al-
ways have it in abundance. Delta land-
owners went ahead steadily with their
reclamation work, confident that if their
e.xpensive levees could keep the flood
The Spirit of the West
It is traditional of the West that men are judged for what
they are . . . not for their history or ancestry.
Western institutions are measured by the same standard.
Sixty-nine years of banking mean Httle unless that experi'
ence is available in a form readily adaptable to the solution
of today's problems.
Forward'looking, progressive men and women find here a
service in keeping with their requirements. They find fore-
sight which is the outgrowth of long contact with California
business problems. Here, too, they find strength which has
grown through the years . . . firm strength on which they
can base their own future achievements.
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. nonohoe-Kelly Office, 68 Sutter St.
Frencli-Amcrican Office, 108 Sutter St. Hayes Valley Office, 498 Hayes St.
Fugazi Office, 2 Columbus Ave. Bayview Office, 3rd and Palou.
Bush-Montgomery Office, Mills Bldg. Oriental Office, 939 Grant Ave.
Nortli Beach Office, 1500 Stockton St.
Head Office : Los Angeles
BRANCHES THROUGHOUT CALIFORNIA
waters out they would always have
enough water to irrigate their acres.
What happened? Year by year farmers
in the Sacramento and San Joaquin
valleys brought more land under irriga-
tion until all of the water of the San
Joaquin including the return flow is now
used by the rich soil of the valley. Were
all of the water now appropriated from
the Sacramento watershed used, the bed
of the river would be dry during the
height of the irrigation season.
The big retaining basins of the Sutter
and Yolo basins and similar smaller lakes
supplied by overflow water during flood
seasons have disappeared to be replaced
by growing crops. The government en-
gineers uncorked the river at Rio Vista
and they did a good job. But while the
flood waters come down without backing
up into the great reclamation projects,
the salt water too readily occupies these
channels for long months after the brief
season when the freshets form a natural
barrier.
The final blow to Suisun Bay as a
fresh-water lake came with the phenom-
enal planting of rice in the Sacramento
Valley. This acreage attained its ma.xi-
mum about 1918, using and losing by
evaporation tremendous quantities of
water undreamed of by the other crops
of the valley requiring irrigation.
The delta woke up the fact that some-
thing was happening to mar its expecta-
tions of opulent returns from its vast
acreage. Thousands of acres had to
cease using water by July at the very
height of the season requiring the pre-
cious fluid for the growing crops. Antioch
saw its domestic supply become unpo-
table. Thereupon began litigation involv-
ing hundreds of property owners and
costing into the hundreds of thousands
of dollars. No decision has been reached
and not an additional drop of water has
been secured, and none will ever be
secured through such litigation.
Is anybody to blame for the present
situation? None is to blame, but many
factors must share the responsibility.
Federal and state bodies resp>onsible for
reclamation, irrigation and flood control
projects certainly cannot escape such
responsibility and are bound to be in-
terested in the solution of California's
most serious problem, that of the proper
conservation of water for the beneficial
use of the people of our great common-
wealth.
Are we to say to the farmer in the
upper reaches of the Sacramento Valley
that he cannot spread the water passing
by or through his property over his
acres, although for every additional acre
he irrigates an acre in the delta must go
out of cultivation? We cannot; for he
unquestionably possesses both legal and
moral sanctions for the use of such
water.
Are the great major industries, located
[ continued on page 36 ]
icate a suKtanfia
>r IBM
the V. s; Chamber of Com- Rieat dovchipniriit h;
nianu- fori' . receiving any adequate
■ict but I return. '• \
February 12, 1930 }?►•
35
Radio Hands
Across the Pacific
today we communicate by radio between
San Francisco and Malabar, Dutch East
Indies; Saigon, French Indo-China;
Manila, the Philippines; Hongkong and
Shanghai, China; Tokyo, Japan: Hono-
lulu, Hawaii; and other points now and in
the future. While New York still leads in
the number of circuits, with thirty direct
radio circuits to as many countries in
Europe, Africa, Asia and Latin America,
San Francisco is the center for coun-
tries bordering on the Pacific. To the
east of New York lies the Old World,
still flourishing but with its opportun-
ities reduced by centuries of endeavor.
To the west of San Francisco lies the
board Pacific, with its awakened peoples
of the Far East calling for the fullest
benefits of Occidental civilization. With
its eyes pointing west, it is but logical
that San Francisco should be the focal
point for trans-Pacific communications.
With this ideal in mind, the RC.^ Com-
munications, Inc., has vested in San
Francisco the honor of a communication
system second to none in the world, for
the use of the entire American people.
One of the most romantic places in this
romantic city is the RCA operating room
at 28 Geary Street, where radiograms of
all kinds are brought for transmission
on the one hand, and distribution on the
other. K large staff of operators on duty
twenty-four hours each day, transmits
and receives the never-ending flow of
iraftic that binds the United States with
its overseas neighbors. The outgoing
traffic is handled on perforators, with
keyboards not unlike the conventional
typewriter, from which issue the perfo-
rated tapes that are whirled through
automatic transmitters for the forma-
tion of perfect dots and dashes at tre-
mendous speeds. The dots and dashes are
sent over direct wire to their respective
transmitters at Bolinas, to be flashed
across the broad Pacific. Meanwhile, the
incoming dots and dashes from across
the ocean impinge on the antennas
at Marshall, pass through the receivers
to be translated into audible signals, and
flashed over direct wire to the automatic
tape recorders in the traffic office in San
Francisco. The dots and dashes appear
in the form of a wavy line on a moving
paper tape which, as it files past the
operator at a typewriter, is transcribed
on a radiogram blank. A few moments
later the radiogram is on its way to ad-
dressee.
.\lthough two powerful Alexanderson
alternators are still on duty at Bolinas,
the bulk of the traffic is handled by small,
moderate-power vacuum-tube short-
wave transmitters. Most of the trans-
mitters are "aimed'' at the distant re-
ceiving stations, thereby gaining the
highest pwssible efficiency. Likewise,
with the receivers at Marshall, which
employ directional antennas of special
design to reduce static, fading and other
drawbacks to negligible proportions.
Millions of dollars have been spent by
the RC.\ organization at its stations in
Bolinas and Marshall. Many more mil-
lions are to be spent in the near future.
The new power house, recently built to
house the battery of short-wave trans-
mitters, may take care of the traffic re-
quirements for but a short time, and ad-
ditional facilities must no doubt follow
in due course. Meanwhile, the RCA
engineers are constantly at work refining
and perfecting their radio circuits. With-
in a short decade, transoceanic radio has
become a positive, accurate, speedy, di-
rect means of communication. From the
cumbersome, slow, and not over-accurate
hand sending and pencil scribbling of
1020, transoceanic radio has progressed
to automatic sending and automatic re-
ceiving, with a permanent record of
every word that passes over a circuit.
From 12 to 20 words per minute in 1920.
our operating speeds have been steadily
increased until today, on some circuits,
speeds up to 225 words per minute are
attained, with 100 words per minute as a
fair average.
"Via RCA" is now possible between
San Francisco and New York City, over
the direct short-wave circuit spanning
our continent, in competition with tele-
graph circuits. Working at high speeds,
with automatic sending and receiving
equipment, a constant flow of radiograms
Hashes high above the dramatic scenes of
transcontinental communications history,
from pony express days to first railroads,
then telegraph, followed by telephone,
and finally the air mail of today.
Shipping on the broad Pacific is served
by the Radiomarine station, KPH in San
Francisco, as well as the sister station,
KSE. in Los Angeles.
Radio Hands Across the Pacific ! For-
tunate indeed that American inventive
talent and organization ability have pro-
vided us with the necessary threads of
communication to our neighbors across
the Pacific, supplementing the sorely bur-
dened cable system. But for the develop-
ment of the short-wave transmitters, we
might be sadly lacking in the necessary
communication facilities in spanning the
broad Pacific and reaching out to the
various countries. "Via RC.\." there-
fore, is more than a communication ser-
vice: it is an omen of understanding,
good will, and mutually profitable trade
between peoples bordering on the Pacific
or peaceful ocean.
THE SAN FRANCISCO BANK |
INCORPORATED FEBRUARY IOth, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased hy mergers or consolidations with other banks.
Assets over $125,000,000.00 Deposits over $120,000,000.00
Capital, Reserve and Contingent Funds, $5,450,000.00
The following accounls stand on Ihc Books at $ 1.(1(1 each, viz.:
Bank Buildings and Lots - (Value over $1,925,000.00)
Other Real Estate - - - (Value over $308,000.00)
Pension Fund - - - - (Value over $670,000.00)
Interest paid on Deposits at 4:}^^ Pcr cent per annum
Computed Monthly and Compounded Quarterly
■IlllllllUllill
■xc^iqcrj ovcan^' S9j-,j
36
^■{San Francisco Businfss
The
Salt JVater
Barrier
[ continued from page '.\\ ]
about the rim of a bay. ideally situated
not only to support existing plants, but
capable of a gigantic expansion, to be
compelled to pay an unreasonable price
for the vast quantities of sweetwater
they use? These plants are now paying
the huge tribute of over a half million
dollars annually into our coffers, but
with the assurance of an adequate supply
of cheap industrial water this sum, big
as it is, will become insignificant in com-
parison with the total which can be pro-
duced by the greatest potential industrial
area of the West.
Apparently our domestic water supply
is assured for many years ahead, but we
need a great population to ease the load
of carrying the heavy charges incurred
by the development of Hetch Hetchy
and Mokelumne.
These domestic supplies are too ex-
pensive to be used by heavy industries;
also they do not offer assurance of a
supply sufficient to guarantee the future
needs of industry. Likewise we must not
forget that there are many communities,
almost suburban to the San Francisco
Bay metropolitan area, that cannot ex-
NEW DIRECTORIES
During the past Jeic (lays
Tiiany new city directories have
heeu placed on the shelres of the
library of the fiiforinatiott antf
Statistical department of the
('liantber for the benefit of
nientbers and the general pub'
lie. .iniong the late additions
are those of Chico, Eureka, Hay-
ward, Merced-Madera, Modesto,
ISapa, Palo Alto, Redwood City,
Richmond, Sacramento, Sa-
linas. San Jose, Santa Criiz,
Satita Rosa, Stockton, f allejo,
and one from Reno, Nevada.
Directories expected within
the next fetv days include those
of Alhambra, Hakersfield, Ctilier
City, Fresno, Imperial I alley,
Ingleside, Monrovia, Pasadena,
Pomona, Redlands, Riverside,
San Bernardino, San Diego, San
Fernando, San Pedro, Santa
Barbara, Santa Monica, Taft,
I'entura and Ifatts.
pect to have their domestic water needs
met by Hetch Hetchy and Mokelumne.
And finally we cannot forget the great
stretches of agricultural land, thirsty for
water and unable to get it unless we
help them by saving the millions of acre
feet of our richest resource now being
wasted in the waters of the Pacific Ocean.
We have not used much of the time
of our map traveler in showing him the
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
SMembers New'York Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
Field-Ernst Envelope Co.
cManufailurers ofPrinted 'business Snvelopes
45 Fremont Street SAN FRANCISCO Phone DA venport 1720
immediate handicaps imposed on agri-
culture and industry by our failure to
conserve our richest resource, water. But
the damage is very apparent in depre-
ciated land values, in the destruction
within two years of twenty-five million
dollars' worth of piling and other marine
structures in the upper bay through the
inroads of teredos and the extra costs
imposed on our heavy industries of seek-
ing makeshift water supplies when they
should be pumping it at a low cost from
snow melted water running past their
plants.
Rather we prefer to show on our map
a rock fill dam somewhere on the upper
reaches of the bay. thereby creating a
great sweetwater lake, immediately ad-
jacent to tidewater transportation sup-
porting an unprecedented industrial de-
velopment, safeguarding the fabulously
rich lands of the delta, conserving a sup-
ply of water for the thirsty lands of the
San Joaquin Valley and ending the
haunting fear of the growers of the
Sacramento Valley that their irrigation
water may be taken away from them.
Is such a project as feasible as it is de-
sirable? That eminent engineer of the
Reclamation Service, Walker R. Young,
says so in the extensive report published
by the state after an exhaustive survey
made by him under joint Federal and
state auspices. Other eminent and quali-
fied engineers, some following years of
study of the salt water and water con-
servation problems, agree with his con-
clusions.
The cost is trifling compared with the
enormous benefits bound to accrue from
the building of the barrier. A district
north of Tehachapi excluding those
counties not directly benefited could
build the barrier. Kennet Dam and the
San Joaquin Pumping Plant on an as-
sessed valuation of $4,285,000,000 for
7.12 cents per $100. Pittsburg pays ten
cents a hundred for mosquito control and
deems it money well spent. Surely we
can spend a few millions for water con-
servation when the beneficial use of the
stored resource will mean many more
millions than the cost in increased an-
nual wealth production.
The Salt Water Barrier Association of
California. Inc., has been organized to
secure well informed public opinion in
support of the early building of the
barrier. .'\ government never moves any
faster than its people want it to move.
Consequently the Young report and all
other reports made as the result of sur-
veys now being conducted under the
auspices of the state and nation will
gather cobwebs unless the force of public
opinion operates as a self starter towards
actual construction of the barrier as the
primary and most necessary step towards
the solution of our water problem.
You can help by joining with the
Association in placing the prop of public
opinion beneath those official bodies, re-
sponsible for initiating action, and, when
you do so, you will have made an in-
vestment, safeguarding and fostering
your job, your fees, your business returns
and your property.
1 n.in-TriTriraTr a^SuBJKri'ffjTr
cicasi' liver littfl'
lliulustries serl<iil(,' inc;ltiiliis~;is flie U. SI
tiie result of seientiHe enai- meree.
Chaniber of Com- Rrriit developii
HI- fori' ,
bull l-clur
.- \
elvlng any adequate
February 12, 1 9 3 0 }> -
The Importance of
the 1930 Census
THE census of distribution,
which is being undertaken
nationally by the United States
this year for the first time, is
of vital importance to every individual
in the county, according to John VV.
Curry, chief special agent of the Bu-
reau of Census. Mr. Curry is in charge
of the Industrial Census in this district.
Curry is rounding up details for be-
ginning of actual census taking the last
of this month. Already he is receiving
reports from manufacturers. These re-
ports are filled in on blanks that were
mailed out from Washington.
"This matter of taking a census of
manufactures and distributing is no easy
matter," said Curry. "We have got to
sell the people the fact that it is strictly
a confidential census — a matter between
the individual or concern filling in the
blank and the Government. Once the
public understands that it is strictly con-
fidential, our work will be greatly sim-
plified. We are hoping that the public
will assist us in our work because it is
vital to every individual in the country.
"The census of distribution will cover
all distributing organizations and their
business activities. It will give account
of the various types and sizes of retail-
ers, their sales, expenses, inventories, and
employees. It will give as much infor-
mation as possible concerning the goods
United States
Laundry
The Careful Lamidry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
HELPING THE CENSUS
The Chamber o/ Commerce in
letuVnifi eiery assistance (<> the
Coternmeiit to make the next
Censits a success iit Sail Fraii-
ciscu and nortlicrn California.
On January 31 the Cbainl>er
of Commerce ami the Commer-
cial Club joined in honoring
Director of Census, Dr. H illiam
M. .Steiiarl. Robert M. Davis,
anil E. K. Ellsiiorth of the Cen-
sus Itiireaii. at luncheon. Special
guests included John ^f . Curry,
in charge of the industrial cen-
sus in this district: Felton Tay-
lor and Thomas A. Moloney,
sitpervisors of Censu.i in San
Francisco.
37
The Los Angeles Chamber of Com-
merce will be the hosts to the conven-
tion, and the Pacific Foreign Trade
Council, comprising foreign traders in
all Pacific Coast cities, is meeting in
cooperation with the national gathering.
The Los .\ngeles committee in charge of
local arrangements is headed by J. A.
H. Kerr, vice-president of the Security
First National Bank.
Business delegates from many coun-
tries of the Far East and Latin America
will attend and special arrangements are
being made for the promotion of in-
formal contact with these direct repre-
sentatives from the outstanding fields of
.•\merican foreign trade growth.
sold by these various distributors: the
chief limit to such information being the
scanty records kept by the rank and file
of merchants.
"As much as possible of this informa-
tion will be summarized for each city and
county as well as for each state and the
nation as a whole.
The merchandising operations of
manufacturers' sales branches will be in-
cluded. In connection with the census
of manufactures, information is being
collected showing the utilization of the
principal materials by the leading indus-
tries. Information is also being collected
that will show to what extent manufac-
turers sell through wholesalers, direct to
the other manufacturers, to retailers,
direct to home consumers, and others.
In this way a very comprehensive pic-
ture will be presented to all phases of
distribution. No attempt is being made
to obtain information concerning the
profits of the concerns reporting."
U. S. FOREIGN TRADERS
WILL MEET IN SOUTH
"The outstanding feature of American
foreign trade is the increased sale abroad
(by more than 12 per cent last year) of
the products of our manufacture," de-
clared James A. Farrell, chairman of the
National Foreign Trade Council, in is-
suing the call this week for the Seven-
teenth National Foreign Trade Conven-
tion. The meeting will be held in Los
Angeles on May 21, 22 and 23, and re-
turns from the Council's preliminary in-
vitation indicate that about 2000 foreign
traders from all parts of the country will
be present.
The strongest factors in obtaining this
foreign trade growth, Mr. Farrell says,
have been the study of foreign trade
problems and the intensive development
of merchandising organization and skill-
ful practice by American producers and
traders. It is noteworthy that our ex-
ports of finished manufactures have re-
cuperated promptly from the recent tem-
porary uncertainty in American indus-
try. Finished manufactured exports for
December showed a slight increase over
those for the preceding December, and
for the entire year more than equaled the
whole of our exports in 1913,
Fast Passenger
and Refrigerator
Freight Service
North Pacific Ports to Europe
NEW MOTORSHIPS
"San Francitco" "Los Angeles"
"Oakland" "Seattle" "Portland"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage — 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street, San Francisco
-^c^qCT Otrqn^ gg,^
38
»j{San Francisco Business
Natural Gas, a
boon to Industry
[ continued from page 27 ]
as high as two to three thousand pounds
per square inch.
Different estimates have been made as
to the amount of gas available in the
Kettleman field and the life of the wells.
A number of competent geologists have
estimated the production at 400.000.000
cubic feet per day and a life of 50 to 75
years. All agree that this field promises
to be the greatest producer in the state.
The first pipe line from the fields and
the one now in operation runs along the
RUSSELL,
MILLER
&CO.
Members
New York Stock Exchange
New York Curb Exchange
MEMBERg S
1800 RUSS BUILDING
San Francisco
Telephone
DOuslas 7270
Main Office:
■BROADWAY
New York
— O —
PRIVATE WIRES
western foothills of San Joaquin \'alley
to Panochc Junction. It then bears off
to the west and runs through Panoche
Pass, coming into the Salinas \'alley at
Tres Pinos near HoUister. From there it
takes a general northerly route along the
foothills on the eastern side of the valley
to Milpitas. From there one branch runs
into San Francisco and another into
Oakland. The total length of the line
from Buttonwillow to San Francisco is
247 miles, and to Oakland 23S miles.
The diameter of the pipe from Button-
willow to Kettleman is 16 inches: from
Kettleman to Panoche Junction. 22
inches; from Panoche to San Francisco
and Oakland', 20 inches.
The capacity of this one line with a
pressure of 400 pounds at Kettleman is
70 to 75 million cubic feet per day.
With the installation of another com-
pressor plant near the middle of the line,
this capacity can be doubled. Just as
soon as the present capacity of the line
has been reached we expect to install the
second compression plant.
The second pipe line will parallel the
first from the oil fields to Panoche Junc-
tion, but instead of following the
Panoche Pass route it will continue north
through the San Joaquin Vallev, through
Tracy, Byron, Antioch and Pittsburg to
Richmond. At Tracy there will be a
branch line running west through Liver-
more and Sunol to Milpitas where it will
connect with the coast line. Another
branch will be run in an easterly direc-
tion to Manteca, Modesto. Stockton,
Sacramento, and eventually on to Marys-
ville where it will connect with the exist-
ing line running to Oroville, Chico, etc.
Another branch line will be taken off
the main line at or near Crockett, across
the Carauinez Bridge to Valleio. thence
around the northern arm of the bay to
supply Marin and Sonoma counties.
Thus it will be seen that with the com-
pletion of the plan, on which work is
progressing at a rapid rate, we will soon
be in a position where we will supply
natural gas to practically all of the terri-
tory now being served with manufac-
tured, with the exception of the more or
less isolated towns such as Eureka, Red-
ding, Red Bluff, and possibly Grass
\'alley and Nevada City.
The line now in operation is owned
by our company. The second line, now
under construction, as announced re-
cently through the press, will be owned
jointly by the Standard Oil Company
and Pacific Gas and Electric Company.
The Standard Oil Company will furnish
gas to its subsidiary, the Coast Counties
Gas and Electric Company, for resale
in Contra Costa County from Byron to
Richmond. It will also use a very sub-
stantial amount in its Richmond refinery
and at the different pumping stations
along the oil pipe lines running between
the oil fields and Richmond.
A jointly owned line into the Contra
Costa territory will not only supply the
requirements of both Standard Oil and
Pacific Gas and Electric for several years
to come, but the capital investment in
the one line will be several million dol-
lars less than it would be if each com-
pany built its own independent line.
This economy will be reflected in the
rates paid by consumers.
The construction of the line now in
operation was an interesting job. The
final decision to go ahead with the proj-
ect was made during the early part of
1020. A rush order for pipe was placed
with the A. O. Smith Corporation of
Milwaukee, one of the largest pipe manu-
facturing concerns in the country. On
January 28 they wired us as follows:
"132 cars of pipe consisting of two
solid train loads of 6o cars each with
double header engines left this morning
at 1 and 1 ;30 a. m. Additional train
load leaving tomorrow at noon. Cali-
fornia here we come."
The line was completed and gas first
delivered into San Francisco on August
16 of the last year. Straight natural is
now being supplied in Salinas, Monterey,
HoUister, San Jose, and on the San
Mateo Peninsula as far north as the San
Mateo-San Francisco County line, and
on the east side of the bay up to and in-
cluding Hayward. In May of this year
when the second pipe line is completed
we will go to straight natural in San
Francisco, Oakland, and the entire bay
area. Until the second line is completed
to give a second source of supply we
have not felt justified in making the
change. We have delayed changing to
straight natural in the bay areas because
we cannot furnish a guaranteed supply
with a single pipe line. The second or
valley line will give a second source of
supply and a greater guarantee against
service interruptions due to pipe line
troubles.
Natural gas has many advantages over
other kinds of fuel but the one that is
most appealing is that it is cheaper than
any other. With the hundreds of millions
of cubic feet that are every day going
to waste the price in the oil fields is low,
but the 244 miles of transportation
charges are relatively high. Transporta-
tion charges are, therefore, a very sub-
stantial part of the final cost to con-
sumers. As this element of cost can be
reduced only by increasing the volume
transported, we have consistently en-
deavored to build up the volume of sales
by offering the lowest possible rates.
The heating value of the Buttonwil-
low gas is 1000 b.t.u.'s per cubic foot.
American
Toll Bridge Co.
Builders, owners and operators of
CARQUINEZ and ANTIOCH
BRIDGES — Greatest Highway
Spans in the West
OSCAR H. KLATT, President
Executive OfEces:
525 MARKET STREET
Phone DO uglas 8745 San Francisco
Hl.'iO indicate a suhstanHal iiidustr-
tlie U. S. Cliamber of Com- great development h;
viiig any adeciuale
February 12, 1930 ^•
3y
while that from Kettleman is 1200
b.t.u.'s per cubic foot. The heating value
of manufactured gas now being served
is 550 b.t.u.'s per cubic foot. The sub-
stitution of natural for manufactured
gas will therefore result in more
than doubling the amount of heat that
can be had from a given quantity of gas.
Or, stated conversely, to produce a given
amount of heat requires only approxi-
mately one-half as much natural gas as
would be required if manufactured were
used.
The price to be charged for natural
gas in San Francisco and the bay area as
fixed by the Railroad Commission in its
decision made public recently is in the
main substantially less than the rates
now being charged for manufactured.
These reductions, together with the
higher heating value of the natural gas
will, according to estimates reported to
have been made by the Commission,
result in an annual saving to gas con-
sumers in the bay area of $7,000,000.
From the standpoint of the consumer
the present situation is a particularly fa-
vorable one. but from the standpoint of
[he supplying company it is one that calls
for careful and serious consideration.
X'ery few lines of business can afford to
have their earnings cut in half immedi-
ately after making large additional capi-
tal investments, unless there is a reason-
able prospect of building up their rev-
enue by increasing the volume of busi-
ness.
We are already very active in our
efforts to secure new business in the
territory where we supply natural gas.
We know that we have a splendid poten-
tial market. We are confident that a
large amount of new business can be
developed. We are confident that the
time is not far distant when the thou-
sands of house heating appliances now
using other fuels will either be displaced
or rebuilt to use natural gas; when fac-
tories and other fuel-using industries will
find it to their advantage to use it.
Several glass and procelain works have
already changed over to gas and others
are giving serious consideration to the
advisability of doing likewise. Cement
and steel mills, foundries, lime kilns, and
other industries are all seeking to reduce
their costs of production, and notwith-
standing the present low price of oil they
will sooner or later find that it will be to
their economic advantage to substitute
gas.
To large industrial users we are offer-
ing special inducements in the form of
surplus gas rates. Under this schedule
the price per thousand cubic feet is de-
pendent on the amount used. Large con-
sumers earn rates as low as 12 cents per
thousand, which is equivalent to oil at
approximately o5 cents per barrel.
Under this schedule consumers agree
to discontinue their use in favor of other
consumers paying higher rates if and
whenever the supply of gas should for
any reason be temporarily reduced to a
point where all could not be served.
On first thought a service of this kind
might appear to be unsatisfactory. In
some instances it would be if no other
fuel were available. Where absolutely
continuous service is essential, we rec-
ommend that consumers under this
schedule provide an emergency oil supply
to meet emergencies when and if they
arise. By properly equipping a plant, the
change from gas to oil, or vice versa, can
be accomplished in a very few minutes.
Our big problem of the immediate fu-
ture is one of education and salesman-
ship. We are ready and prepared to meet
it. We are going to get the business. Our
sales appropriation for this year is be-
tween one and a half and two million
dollars, and we are prepared to increase
this amount if necessary. We are not
going to be satisfied with the business
now in sight. We want to see it grow.
We want new industries to locate here
and we are making an effort to have
them do so. For the past six months or
more we have been carrying advertise-
ments in a number of different eastern
magazines in which we have endeavored
to point out the industrial advantages
this part of the state has to offer, and
particularly now that natural gas is avail-
able. We want to see San Francisco and
the other communities we serve prosper,
because we know that as a community
prospers, we prosper.
KNOW OUR ADVERTISERS ... IT WILL BENEFIT YOU
Certified Public Accountants
Section 3 of the Act of March 23, 1901, Statutes of California, creating the
State Board of Accountancy, provides:
".\ny citizen • • • may apply for examination • • • and upon issuance and
receipt of such certincate, and during the period of its existence, or any renewal
thereof, he shall be styled and known as a Certilled Public Accountant or Expert
of Accounts, and no other person shall be permitted to assume and use such title or
to use any words, letters or figures to indicate that the person using the same is a
Certified Public Accountant."
The following firms merit your patronage:
BAILEY AND IVIACKENZIE
LESTER HERRICK & HERRICK
255 California Street
Merchants Exchange Building
DAvenport 7539
KE amy 0844
BROTHERTON, THOMAS & CO.
485 California Street
DAvenport 3939
HOOD & STRONG
425 Standard 0.1 Building
SUtter 0793
HOWARD KROEHL & CO.
BULLOCK, KELLOGG & MITCHELL
1010 Balboa Building
1018 Russ Building
SUtter 3296
KE amy 0465
H. S. PATTERSON
CERF & COOPER
519 California Street
Mills Building
KEamy 2395
DAvenport 1131
CHAS. H. PETERSEN & CO.
WALTER H. CRAMER
Claus Spreckels Building
703 Market Street
268 Market Street
SUtter 3848
sutler 2588
SAMUEL F. RACINE & CO.
DAWSON & RILEY
H. F. Baker. C. P. A., Mgr.
Hearst Building
SUtter 5175
525 Market Street
GArfield 5228
WILLIAM OOLGE & COMPANY
369 Pine Street
ROBINSON, NOWELL & CO.
Crocker Building
DOuglas 1868
SUtter 0697
RUCKSTELL & LAND
HASKINS & SELLS
703 Market Street
Crocker Building
DOuglas 3480
Claus Spreckels Building
KEarny 6010
HICKLIN AND REDMOND
SKINNER & HAMMOND
941 Russ Building
Hunter-Dulin Building
SUtter 2085
DOuglas 689 7
-■^oaqcT i^TIon^ S9j;j
40
-^i{SAN Francisco Business
Current Events
in Wasnington
[ continued from page 33 ]
leave Washington within the next ten
days.
SECRETARY WILBUR returned to
Washington this week and let it be
known that he would mark time on the
negotiation of Boulder Dam power con-
tracts pending the outcome of the lower
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
JVjcJ^ONNELL
^QOMRANY
Members:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., Phone SUtter 7676
Branch ; Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New York Office: 120 Broadway
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed
Capital Paid Up...-.
..Yen 100.000.000
..Yen 100.000,000
-Yen 105,500,000
EXPORTERS and IMPORTERS are
invited to avail themselves of our
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOGUCHI, Manager
basin conference which began at Reno
two weeks ago and is now shifted to
Phoenix. He is hopeful that an agree-
ment finally may be reached by which
Arizona will drop its threatened suit
against the Colorado River project and
permit the development to go ahead un-
der a harmonious full seven-state con-
cord.
However, if such an agreement is not
possible. Dr. Wilbur, according to indi-
cations, is prepared to proceed with the
letting of contracts anci apparently will
deal exclusively with private power com-
panies for the entire output from the
dam, pending such time as the Los An-
geles metropolitan water district of
southern California and other public
agencies given preference rights put
themselves in position through both
agencies to enter into contracts for their
share of the benefits. Los Angeles and
the other public agencies are not at the
moment able to enter into the enforcible
contracts required to guarantee amorti-
zation of the Government's investment.
And unless there is to be several years"
delay, it appears that Secretary Wilbur
must, for the present, deal almost alto-
gether with the private companies.
There has been a great deal of criticism
of this indicated policy, but apparently
if Secretary Wilbur is to administer the
act promptly and give to the Southwest
the benefits intended for it under the
Boulder Dam Act, he has no alternative
save to get his contracts for the present
where he can find them. If he contracted
with private companies for the entire
output of Boulder Dam, as a means of
getting the project started on a sound
financial basis, it would be with the pro-
vision that Los Angeles, the metropoli-
tan water district, and other political
subdivisions would take up their portion
as soon as they are able to do so. The
burden of the public agencies in southern
California involves passages of both is-
sues, aggregating upwards of $250,000,-
000, and according to information here
it would take several years to have these
bonds passed.
ipROGRESS was made last week in
•''- northern California's two projects for
establishing a base at Sunnyvale and for
the establishment of two Army bases on
San I'rancisco Bay, at Alameda and in
Marin County.
In the dirigible case the Budget Bu-
reau ruled that an expenditure of five
million dollars would not be in conflict
with the President's financial program,
thus giving an okeh to the financial en-
actment of either of the two bills pend-
ing. The bill introduced by Representa-
tive Free, of San Jose, provides for the
establishment of a base at Sunnyvale,
and the other, by Representative Swing,
of El Centro, provides for the Camp
Kearney site near San Diego.
At the same time. Acting Secretary
Jahncke wrote a letter to Chairman
Britten of the House Naval Affairs Com-
mittee, recommending the enactment of
either the Free or the Swing bill. This
was a change in the policy of the Navy,
which had hitherto endorsed the Camp
Kearney site after the Navy's special
dirigible board had, by a vote of four to
one, endorsed Sunnyvale.
The dirigible base contest will come
up at the conclusion of the London Arms
Conference when Secretary Adams and
Admiral Moffett, chief of the Bureau
of Aeronautics, two of the most im-
portant witnesses, are available to testify
before the House committee. They are
now in London and will not be home
until the conference is over.
The House Naval Affairs Committee
plans to inspect both sites personally be-
fore making a decision. This will bring
to California twenty-one members of
Congress.
The War Department is planning to
make a strong case in support of its
plans to establish a bombing group base
at Marin Meadows and a coastwise re-
pair base at .-Mameda. Secretary of War
Hurley, Assistant Secretary for .Aero-
nautics Davison, General Summerall,
Chief of Staff, Major General Fechet,
Chief of the \u Corps, and other im-
portant technical witnesses will take the
witness stand before the House Military
.\ffairs Committee.
INDUSTRY. . .
[ continued from page 3-'i ]
mediate back-door market is growing
steadily with the addition of 36.000 new-
comers annually to San Francisco's pop-
ulation. They find that many near-by resi-
dential communities have doubled their
population in the last six or seven years.
They find that all things are favorable
for a happy and prosperous experience
with a new office, a new distributing
plant, or a new manufacturing estab-
lishment at San Francisco.
Men coming here with a still broader
view see rising today the key-city of
tomorrow's development. They look
upon our bay with its busy docks, over
which pass $7,000,000 worth of product
daily. They see vessels of llo steam-
ship lines that go to every port of the
world. They recall what is happening
among the 300,000,000 people living in
the countries bordering the Pacific, and
they see in their changing attitudes and
new-found wants and desires, opportun-
ity for imperial trade expansion. Here
is the city that will be the key-city in
the new era of the Pacific that is dawn-
ing. Here will be one of the greatest
cities of all time, even greater than the
New York of today on the Atlantic.
These men are not much swayed by
sentiment. They want the facts. .\nd
when they get them from the record they
find substantiation of their earlier sur-
mises, views, and convictions. They find
that today San Francisco is second only
to New '\'ork in the value of its water-
borne commerce. In foreign trade it is
fourth, passed- by Galveston and New
Orleans because of their heavy ship-
ments of cotton. This trade is rapidly
approaching the half-billion dollar mark,
in value, and it is significant that about
00 per cent of the goods exported is of
local production.
in inSir7iV(Iicjite''a"'s'u"l)stantlaT]industnps sock'iiiK lncatir"ii.'""as ] the "iT 's. Chamlbcr of Con'i-T great" dcTI'l.ipTnenl hy manu- I fore . receiving any adequate
F li B K U A R V 12. 1 Q M) I*
41
LEADS >r NEW
BUSINESS
Accountants and Auditors L;i\s rt-nci-
Srudilcf & Cd., :iti'.l I'inc.
Adjusters — ('o<)|«'i-alivi' Adjust iiiiru
Scivirc. L'.-> Taylor,
Advertising -Albert Frank & Co, .'id?
Monlgoiurry lo l.'iS Sansonu*: Norman .\,
Harris. .525 Market to 7 Front: C, A llornc,
2'.ir> MontBoniery to 155 Sansome,
Airplanes — Curtiss-Wr-JKht Flying .'^it\-
ioe. ITHO Van Ness Ave.
Architects— William Mooser Co. 11
Montt'omery to (iSl Marke(.
Artist — W. A. Medina (eomniercial). 017
Montgomei-y.
Attorneys— Cyril Breslin. Ill Sutter
A. Caminetti. .Ir,. 315 MontRomery; Geo. C.
\V. Egan and .las. P. Sweeney, de Yoiinf?
FiklK to (IS Post ; David Friedenrich. 220 lo
:f41 Montgomery; Halsey & Leo. 275 Bush to
1 Montgomery; Fred S. Herrington. 405
Montgomery to 025 Market ; P. T, Howe. 405
California; Edward M. Jaeobsen. 220 Mont-
gomery : Walker Peddicord. 1 Montgomery to
57 Post: Stanley H, Rich. 230 California lo
703 Market: Edward Schary. 1 to 315 Mont-
gomery; W. M. Stafford. 275 Bush to 57
Post ; Alfred .1. Stern, de Young Bldg.
Auto Equipment — Earl E. Lambert, 1 iic ,
11^30 Van Ness .\ve. to 115!l Post.
Auto Finance — W. R. Casey. 1525 Mar-
ket to 55 nth.
Auto Service — National Auto Mainte-
nance Co,. Inc. 144-t Pine; Protective Auto-
motive Service. .SOS OFarrell.
Auto Tops — Standard Top & Body Works.
1S28 Van Ness Ave. to 1159 Post.
Auto Wreckers— .1 & L, Auto Wreckers,
ll'.il) Valencia.
Bakeries — Betty Brown Bakery. 1315
Harrison to 061 Divisadero; Golden Crescent
Cookie Co.. 1048 Polk: Peter Hansen, 3156
24th.
BRAYTON
CUTLER
& COOKE
MEMBERS
SAN FRANCISCO STOCK EXCHANGE
SAN FRANCISCO CURB EXCHANGE
Telephone^ DOuglas 8500
243 MONTGOMERY STREET
SAN FRANCISCO
Beauty Parlors — Beauty Nook. 3525
I'lltli Irnias liiMilly Shop. 4534 to 4615
.Mission; Molenda Beauty Shop. 1112 Irving
to I2:tr, Fimstoii
Billiards- Mission Howling Alley. 2135
Mission,
Bolts and Nuts liiill'alo lioil Co. 401
.Market,
Boots and Shoes \V U ,Mcl)oiKild. 3 to
Market.
Boxes- Lewis liean Co. 110 New Moiil-
gomcry to 1 Diiiinm.
Butter and Eggs — C-ro. Makins. 2 1
Califojiiia,
Cabinets licrtrands Weslwood Cabinet
Shop. i'.n<.> Ocean to 227 Cotter.
Calendars L. Cohn. 2S Belden.
Candy Meredith Janice Fudge Studio.
4'.M (iiary: Power's Consolidated Candy
Shoiipc, store No. 1. 5335 Geary.
Carpenters — W. Green & Son. 1181 Turk
to 1 14S Buchanan.
Cheese — .lan.s.sen-Shoemaker Co. Inc..
(wholesale). 322 Davis,
Cigars — H. Bercovich Cigar Co.. main
offlce, 23S Sacramento to 5th and Bryant :
Jacobs & Reinhold. 1655 Fillmore to 1.S72
I'ost; Twenty-Fourth St. Cigar Store. 4071
24th to 4(154 24th.
Cleaners — Broadway Cleaners Co.. 72s
to 734 Valleio; Mode Cleaning & Dyeing Co..
1408 Polk to 1631 California; WOW
Cleaning & Dyeing Works. 38 2yth to 26 29th.
Clothing- II. Addlestone. 27 6th to 55
mli: Dibble Co i wholesale), 1032 Market;
Eagle Fashion Shop. 2055 Mission: Ben
Harris. 238 Market; Lesters Ltd. (mfrs.).
60!) Mission: Schneider Clothing Co., 27 6th
Philip Wilier (second hand). 16!) 6th.
Club — Optimist Club S F . 538 Market to
245 California.
Coal — Hi-Heat Coal Co.. (iSI Market.
Contractors — Clinton-Stephenson Con-
st ruction Co.. Judah and Gi'eat Highway;
S. Kasori. 270 Tehama to 74 New Mont-
gomery; Standard Concrete Construction
Co. (concrete). 47 Wood to 3025 Geary.
Creamery — Red Spot Creamery, 2530
Mission.
Credit Bureau — National Credit Co.. 433
California.
Dentists — Dr. Roy E. Biowne, 760 Mar-
ket to 4.50 Sutter: Dr. Asa W. Collins. Jr..
450 Sutter to 490 Post; Dr. Hugh R. Parkin-
son. 490 Post to 450 Sutter: Dr. Thos. P.
Stokes, 209 Poit to 4.50 Suiter: Dr. Fillmore
White. 133 Geary to 450 Sutter.
Detective Service — A. .s. Nai'ducci's
Detective Service (Geo. L. Budd). 760
Market.
Drayman — J. B, Hanlon, 2()8 13th.
Dresses- .\rtie Dress Shop. 222S Lom-
haid; Prim Rose l<"rocks Inc., 130 Sutler.
Druggists Supplies — J. H. Weaver, 530
Jones.
Electrical — Scheer Electrical Engineering
Co.. 116 New Montgomery to 34 Natoina:
Trumbull Electric Mfg. Co., 595 Mission to
432 4th.
Embroidery — .\cme Mfg. Co.. 154 Sutter
lo 143 Mason.
Employment Agency — Women's Free
Employment & Relief Sijciety of Cal. Inc..
1141 Market to 507 Mission.
Engineers — Hai'old L. Gerber (electrical),
no Suiter; J. H. Hansen (mechanical) 320
Miirki't: Chas. A. Wagner (structui-al). 320
lo 417 Markc-t
Engraving Leo J. Marier, 251 Bush to
135 Post : Miilual Engraving Co., 32 Clay to
,500 Sansome.
Fasteners llookless Fastener Co.. E. J.
Towle Co . 123!) Howard.
Florists .Milroiioiilan Floral Slioppe,
2051 I'nion; Taraval Florist, 1115 lo 934
Taravai.
Fur Goods -Hehlow Inc.. 124 to 131!
Geary; E, A, Roberts & Co.. 423 Stockton
to :i70 Sutler.
Furniture -Economy Furniture Co., 73:',
.McAllister.
Garments Kiddie Garment Co. Inc.
.S33 Market.
Glass— Church Art (Mass Studio, 361
to 359 Waller.
Golf— Garrett Golf Co., 43 So. Van Nes;
Ave.
Gowns — Kathleen Dennis. Fairmont Ho
tel; Bess Schlank, Fairmont IIot<4 lo 380
Post.
Grocers — Ali)i Grocery. 701 Columbus;
Thomas Uewey Food Shop. 1398 9th Ave.:
llnion & Powell Grocery, 709 Union.
Heaters — Hoyt Heater Co.. 1040 Bryant
to 14 Marslon Ave ; Sand.5 Water Heater Co.:
1040 Bryant to 1432 Pacheco.
Heating Appliances — Apex Electric
Heater, 115 Jes.sie to 557 Market: Sandoval
(Sales Co., 115 Jessie to 557 Market.
Hosiery — Elliott Hosiery C'o. Inc. (C. E.
E Ellis), 133 Geary.
House Cleaning — .lap House Cleanin'^
Co., 1403 8ih Ave. to 1461 8th Ave.
Insurance — Ralph S. Babcock. 315 Mont
gomery ; Lapkin & London Co. National
I'nion Fire Insurance Co.. Hearst Bldg, lo
235 Montgomery; Joseph H. Mooser. 14
Montgomery to 6S1 Market
Investment Securities — Paul Mac-
Donald & Co.. 405 Montgomery.
Investments — C. F. Childs & Co.. 404
California to 235 Montgomery: Strazzella &
Cicchetti, 68 Post: Union Investment Co.,
1132 Valancia.
Irons — R M F Electric Co. (mfrs. electric),
Iti.si Folsom.
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lo^vest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
"""'pfc^c. 1000
Kroehler Manufacturing Company lln'^F^^arifctca!:
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT: Chicago. III.; Naperville, III.; Kankakee, III.; Bradley, III.: Dallas. Texas;
Bingrhamton. N. Y.; Los AnEeles. Cal.: Cleveland. Ohio; Stratford, Ontario
•.^^qxrj OTTQn^ QQjj!
42
-■»3{San Francisco Business
Jewelry — Mctropolilan .Icwiliy Co.. 204
to ar.'li I'nion.
Laboratory — Aetna I'l-stoloRical Laboia
lories. lOi'il Mai-kPt.
Leather Goods — H. W. Block Mfg. Co
."iS.'i Mi.ssion to 1.51 2il; Louis Mc.vcr, S2
Matkcl.
Library — Modern Lil)iar.v. -11 Pino.
Linotype Composition — (iollan i
lie
i:(.-. I'l
Lubricating Specialists — "WaiUisch &
Winz. 100 I'otrero.
Lumber — Albion Lumber Co.. Southern
I'aeilic Co., 582 to 65 Market.
Machines — Kectinraph Co. (pliotograpliic
i-op.viiiK>. -i' -Ith to 411 4tli.
Manifolding Systems — Pacific Manifold-
ing Hook Co . 210 Po.st to 821 Market.
Manufacturers Agents — Claussenius &
Hunt. 4'.l 4tli to .'>52 Mission: Harry Gabriel.
718 Mission to 717 Market; Lloyd B. Hunt.
552 MLssion: J. W. Maitland. 585 Mission to
fi71 Howard; J. J. Meelian. 833 Market.
Markets — Commuters Food Market. 86
Market; Hami;sliire Market. 2647 21st;
Hill\ie\v Market. 2116 to 2104 Hayes; S & N
Market. 1303 EUis.
Meats — Union Meat Co. Inc.. 489 Bryant.
Mining — \'irginia Motlier Lode Mines
Co.. 315 Montgomery.
Moling — E. Harris. 1655 Fillmore to 1872
Post.
Music — Karan Dunn Song Co.. 935
Market; Mission Music Shop. 3242 22d;
Western Music Co. (sheet). 251 Post to 310
Sutter.
Optometrists — Kuttner Optonietric
Staff. 235 Montgomery.
Orthodontists — Dr. C. W. Carey. 870
Market ; Dr. Karlton K. Priest. 135 Stockton.
Painters— (;. & J. Cotton, 191 Crescent to
'Ao'^y.i Mission.
Photo Supplies — G E. Birtdcll & Co.. 37
4th to 49 4th.
Physicians — Dr. Anthony B. Diepen-
brock. 870 Market to 450 Sutter; Dr. O. S.
Eckelbeiry. 909 Hyde to 870 Market; Dr.
.Jay G. McCrary. 209 Post to 323 Geary;
Dr. John E. McGuinness, office. 1395 9th
Ave. to 4.'>0 Sutter; Dr. Wni. Reilly, 25
F. E. BOOTH
COMPANY,/nc.
Pack,ers and Canners
Fish, Fruit, Vegetables
Executive Offices:
110 Market St. San Francisco
II
!'■'';;,
Walsh, C
NEW YOR
SAN FRANC
225 Mo
Sa
SAN FRANCIS
)'Con
Memhn
K STOCK E
SCO STOCt
ntgome
n Franci
CO
nor & Co.
XCHANGE
i EXCHANGE
ry Street
SCO
OAKLAND
Taylor to 490 Post; Dr. Fred C. Sclireiber.
177 Post to 870 Market.
Plumbers and Hardware — L. C. Weyand
& Co.. .■i4'.i Valencia to (iss Church.
Printing — Onnerod & Carson. 461 Bush;
Kossi-Craft Printers. Rossi Printing Co., 347
Clay; Specialty Printing Co.. 523 A Octavia;
W. Springer, 242 to 230 Allison.
Produce — Hayes Valley Produce Co., 524
Octavia; I{eliable Produce Co.. 504 Davis to
402 Battery.
Publishers — Western Homes & Gardens.
703 Market
Radio Repairing — Radio Repair Sliop.
1196 Eddy.
Radios — Echophone Radio Distributors.
21 Laskie; Frederick H. Thompson Co.
(wholesale). 1131 to 954 Mission.
Ranges — Benjamin-Crysteel Electric
Range Sales Agency. 115 Jessie to 557
Market.
Real Estate — A. B. Harrison. 176 Sutter
to 336 Kearny; Leland S. Murphy. Ill
Sutter to 105 Montgomery; Frank Woods &
Co . 235 to 117 Montgomery.
Restaurants — Broadway Italian Restaur-
ant. 546 Broadway; Louvre Cafe, 972 Mar-
ket; New Busy Bee Restaurant. 523 3d; John
Tobasco. 3644 Balboa.
Rivets — Chicago Rivet & Machine Co..
:ill Minna to 706 Ellis.
Roofing — Mission Roofing Co., 2093 15th.
Sand — Clarence F. Pratt, Hearst Bldg. to
85 2d.
Scavengers — City Garbage Removal Co.,
519 California to 105 Bay.
School — Little O.xford Private & Board-
ing School. 543 43d Ave.
Securities — F'ujimoto Securities Co. Inc..
235 MimtKiimery to 465 California.
Service Station — Van Fleet & Durkee.
14tli Avi'. and West Portal.
Ship Chandlers — Baker. Carver & Moi-
rell. 133 Sleuarl.
Shipping — Yamasliita Shipping Co.. 311
to 351 California.
Shoes — Cushman-Hollis Co., 821 Market;
Lewis C. Morgan. 821 Market.
Shovels — Wyoming Shovel W^orks (hand).
130 Bush to 580 Market.
Stationery — A. Carlisle & Co.. 251 Bush
to 135 Post.
Steamship Operators — Commercial S.S.
Co.. Ill Sutt r.
Stenographer — Beatrice Greenberg (pub-
lic). Ill Sutter.
Studios — Brindle Studios. 760 Market;
Emil J. Polak. 102 McAllister.
Tailors — J. De Shons (ladies), 2553 Van
Ne.s.s Ave ; H. Kino. 101 Post to 683 O'Farrell.
Taxi Service — San Francisco Bay Ta.\i
Co. Ine , foot of Laguna.
Travel Bureau — Criswell Travel Service.
620 Market.
Typewriters — American Writing Ma-
chine Co.. 506 to 522 Market.
Upholsterer — A. Bruhnke. 3637 Sacra-
mento.
Vacuum Cleaners — Royal Vacuum
Cleaner Co . 1846 Clement to 1924 Fillmore.
Water — Blisk Mineral Water Co.. 461
Hayes to 3.30 Clement; Digger Indian
Medicinal Water Distributors. 705 Geary.
Window Cleaning — Cit.v House & Win-
dow Cleaning Co.. 824 York.
Window Shades — The Blind Man.Lando.
The Blind Man. 1069 Mission to 104 Golden
Gate Ave.
Miscellaneous — American Founders
Corp.. Fi unders Genl. Corp.. HI Sutter;
American X-Ray Corp.. 334 Sutter; Dr.
Lillie Boldeman. 135 Stockton; Bollack &
Kaestner Co. Ltd.. 70 Otis; Biu'cUck Corp..
.334 Sutter; A. M. Byers Co. (H. K. Brown-
ing). 1 Montgomery; California Biographical
Society. 580 Market; Central Auto Sales Co..
132 to 142 Valencia; Paul Guenther Inc.
(C. E. E. Ellis). 133 Geary: Hcdstrom Cnion
Co.. 585 Mission to 671 Howard; Herberst
Tray Service. 151 Powell; Home Weekly. 681
Market; Clinton J. Hutchins. 235 Moni-
gomery; Kawasaki Dockyard Co. (K. Line).
351 California; F. B. Keyston Co., 31.^;
Montgomery to 155 Sansome; Kitchen Aid
Sales Agency, 212 Stockton to 929 Mission:
Letter Shop, 111 Sutter: Charles Meredith.
681 Market; Miller-Sutton Mfg. Co.. 424
Balboa: H. L. Parkman Co.. 693 Mission to
163 2d: Phoenix Day Co.. 729 Mission:
Price's Ye Quality Shoppe, 638 to 737 Irving;
Publishers Circulators, 948 Market; Res-
nicks Jobbing Shop. 1846 Clement to 1924
Fillmore; Rockbestos Products Corp. Ana-
conda Wire & Cable Co. of Calif.. 360 9th;
Caleb Sharrah. 1131 to 954 Mission: Shcpard
Niles Crane & Hoist S. F. Co., 16 California:
Shine-All Floor Cleaning Co. Shine- All Sales
Co., 393 Leavenworth; M. L. Snyder & Son,
760 Mission: Dr. Andrew Benton Stockton,
office. Lane Hospital: Sugar Products Co..
582 Market: Tru Color Co.. Standard Mer-
cantile Co.. 734 Harrison; Vassallo &■
Camilleri. 1762 Newcorab to 1225 Selby;
Waukesha Industrial Engine Sales & Serrtce
Co.. 46 Natoma; Alexander A. Wilson. 405
Montgomery.
SWISS FAIR
The Swiss Industries Fair will be held
from April 26 to May 6 of this year in
Basle. Switzerland. Attendance at the
Fair is the best medium of contacting
the various industries of that country.
Only Swiss goods are exhibited. The
great variety, and the quality and skill
of w'orkmanship will undoubtedly leave a
favorable impression on foreign buyers.
The exhibits are divided into twenty
groups, among which are watches, clocks,
jewelry, textiles, leather goods, mechani-
cal and precision instruments and ap-
paratus, etc. The Consulate of Switzer-
land in San Francisco extends a cordial
invitation to the business men of this
city to visit the Fair, and will be glad to
furnish the required admission card, free
of charge, together with additional in-
formation regarding the Fair.
W. A. HALSTED. President
WM. C. HAMMERSMITH, Vice-Pres.
The Old Firm
MALSTED <& CO.
Undertakers and Embalmers
No Branches
1123 SUTTER STREET
Telephone OR dway 3000
MITSUI &
COMPANY
LIMITED
(Mlt^iil Bussan Knisha. T.td.)
Cable Address: "MITSUI"
GENERAL IMPORTERS
EXPORTERS
Coal Suppliers Ship Operators
Ship Owners Ship Builders
Etc.
Heiid Office: TOKIO. JAPAN
.San Francisco Office:
301 MERCHANTS EXCHANGE BLDG.
Other Branches— New York, Seattle,
Portland and all other important
business centers of the world
m.in indicate a
•rcHSi. liver IHM
substantial I industries seeking locations as j the U. S. Chamber of Com- 1 great development by manu-j fore . receiving any adequate
F H B R U A R V
I 9 ^ n
4^
TRADE TIPS * Foreign and Domestic
.1 ,-.|Ui|.l
iIMi.
ami
Ot —
huiuirics miicmihiK tlifsc oppnrtiiiiilics
slioiild be made tii tlu' Fori-igu Tnulc Dc-
Iiartincnl i)l' the San l"iancisi-o Cliaiiiljcr dl'
(.oiiunci'i'i' for foreign trade tips, and to tlie
Domestic Trade Ikircan lor doniestio trade
tips, Call DAvenp.irt :.(M1(I. I'lease use list
Humlx'i's.
Foreign Trade Tips
18035 Foreign Service Bureau.
New York. New York. Organization
Hirers services to those who are at a loss as
lo how to meet some problem requirinK
action abroad. They handle foreign trade
extension, foreign advertising, documenta-
tion, protection of |)alents. purchase or sale
aliroad of merchandise, etc, Ciroilar on lile.
18036 - Ochres.
Hustrel (Vaueluse). Krance. Firm mining
French ochres of superior quality wants lo
sell them direct to importers licre. Price list
on file. Samples.
18037 — Produce.
Marseille, France l'arl> wishes lo act as
Inlying agi'nt for imporlers of French and
Mediteirancan produce.
18038 Representation.
.Marseille. France. Party wants to repre-
sent on a commission basis local exporters
and manufacturers wishing to extend their
trade in France and N. Africa.
18039 — Canned Fruits Agency.
("enlo. Morocco. I'arty wants to represent
a packer or exporter of canned fruits.
18040 — Buying and Selling Agency.
Singapore, Straits Settlement. ('om|ian>
VOU ABF JNVITFn TO VTSTT
549 MARKET STREET, SAN FRANCISCO
EXHIBITS OF COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
U. fi. A. AND JAPAN
(Maintained by Japanese novfrnmimt^
Geo. H. Burr,
Conrad & Broom
Incorporated
InreUment
Securities
490 CALIFORNIA STREET
SAN FRANCISCO
Parly reiiuests that
iilogues
leller.
18041 Caskets.
Shanghai. Chi
manufacturers of caskets send him e;
and other advertising literature.
18042 Toy Air Guns.
San F'ranciseo, Cal. C^ompany is in I hi'
market for toy air guns siiilable for I'xiiort
to Japan.
18043 Wooden Fibre.
Kansas City, Mo. I'arty wants lo contact
importers of wooden llbre (from .lapani for
making fibre flowers.
18044 — California Tanning Oak.
Dycrville, California. Parly is desirous
of getting in touch with firms handling "Cal.
tan oak" for the Oriental trade. Is opening
up a new territory and will start sliiijmcnts
about July 15.
1804S — Japanese Groceries.
San Francisco, California. Party In Mexico
wishes to learn the names of Japanese im-
porters located in San Francisco, especially
importers of Japanese groceries.
18046 — Agency.
Nuevitas, Cuba. Party wants to make a
connection with a firm handling beans,
onions, potatoes, fish, peas, laid, tobacco,
caustic soda, silicate of soda, baking powder,
cocoanut and cottonseed oil, etc.
18047 — Hotel Supplies and Auto Parts.
Los Angeles, California. (^ompany is
interested in handling a line of hotel supplies
and replacement auto parts for the west
coast of Mexico and Central America.
18048— Agent.
tiuatemala, C. A. Party wants to repre-
sent local manufacturers or export agents in
his territory, also wants to act as buying
agent for firms importing coffee, and other
raw materials. Offers local commercial and
banking references.
18049 — Representation.
Cristobal, C. Z. Firm covering all classes
of trade In Coion and Panama City and the
Canal Zone is in a position to represent any
class of merchandise.
18050 — Fish Canning Machinery.
San Francisco, California. Party is in-
quiring regarding equipment for the installa-
tion of a fish packing house.
18051 — Representation in Brazil.
San Francisco, California. Native of
Brazil who Is planning to return there desires
to take with him a line of manufactured goods
that does not require teclmical knowledge on
the part of the salesman. He Is pariieularly
anxious to handle paints, prefers to work in
the territory covering Sao Paulo and Rio de
Janlero. Speaks several languages a- d can
give local references.
18052 — Knitted Goods.
llonomiu, T. H. Man who has handled a
local manufacturer's line of men's furnishings
and knitted goods for several years and
whose accoun' for them last year was $72,000
wants to secure the agency for a line of men's,
women's and children's silk and golf hosiery.
i iiiKle
Domestic Trade Tips
-3385 Representation in Hawaiian
Islands.
Ilonoliihi. T. H. Party interested in seeur-
g women's dress line and canned goods line
i represent in Hawaiian Islands.
-3386 Salesmen.
San F^ranclsco. Calif. Salesmen to sell
othproof products direct to home for large
■parlment store.
-33S7 Representation on the West
Coast.
Chicago. III. Representative for elevator
D-3388 Hosiery Representative for the
State of California.
SI. Louis. Mo. .Manufacturer of hosiery
wishes' lo .secure representative with staff of
salesmen for (^alifoi*nIa.
D-33B9 Distributor.
Cliii'ago. 111. .\ mamifacturer of expansion
joints used with pavements, bridges and all
forms of concrete slab work, is open to in-
crease number of distributors and agents in
'■erlain gotid nnassigned territory.
D-3390 Representation.
Cedar Rapids. Iowa. Firm wants to get
a li\e rcpresenialive on the coast of some
good firm tiial will operate their line or some
individual nil h .sulllcient backing and go to
ha I. die the lerri or.\- for a pinlcss curtain for-
imr and drier and quilting frame.
0-3391 — iManufaclurers Representative.
Dallas, Texas. Party interested In repre-
senting manufacturer not already represented
in connection with the construction industry
in northeast Texas, including Dallas and
Fort Worth.
cy^ world of wisdom ! ...
FOR SUCCESS IN BUSINESS YOU MU.ST
ADVERTISE! ADVERTISE! ADVERTISE!
Call DAvenport ^ooo
for that advertisement of yours
Pacific Cotton Goods Company
152 Fremont Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
PACIFIC
DEPARTMENT
114SansomeSt.
San Francisco
California
Lqn DTTqn^ gg,^j
44
Know these Firms-^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
13— EMPLOYMENT BUREAU
oAd'vertise oAnythingl
Houses, Lots, Apartments, Furniture, Farms,
Farm Tools, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires. Accessories, Stocks y Bonds.
Insurance, Accountancy, Investment Securi-
ties, Hotels, SituationsVVanted, Help Wanted.
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
lee Cream, Flowers, Chickens, Typewriters
For anything at all you
will find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughteretl on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Phone Ml ssion .ilillO San Francisco
8_CH0C0LATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9_C0IJTRACT0RS
California Construction Co.
GENERAL CONTRACTORS
715 Standard Oil Building
San Francisco
10— CRACKPROOF GARDEN HOSE
CRACKPROOF
parden hose
Crackproof
1 GARDEN HOSE
fee f ^Xanufaatired bu
Pioneer Rubber Mills
San Francisco
Sold all omrr Iht world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
Sail Francisco
Employers
KEarny 2800
14— FLOWERS
Bartjce Jflori^t
__ GEN. A. J. GOOCU. Prop. _ _
10.36 Hyde St. San Fanclsco. Calif.
Hi Phone FRanklin 0208
Ojjen Evenings and Sundays. We de-
liver and teleKrajih flowei-s anywhere.
OSEPH'S
'^on Voyagel^ackages
J
m Ask us about our "PUT.LMAN TIN"
^ Telephone DOuelas 7210
Cable -Address: "Josfior"
We telegraph flowers to distant cities.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IR\VIN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garaee next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glassware - Silverware
MANGRUM-HOLBROOK
20— IMPORTERS
Edward L, Eyre & Co.
Exporters and Importers
•jIn, Grain Bags. Copra Cake. Linseed Meal,
itionseed Cake. M.U Feeds. Steel. Oils. Beans,
Peanuts, Mexican and Oriental Products
- ^ S A N !• R A N C 1 S C O BUSINESS
Trade Associations
f continued from pa^c ;i-' ]
another plant of the same indu.stry, or
even to different industries.
Many trade associations are setting up
schools for public education of contem-
plating employees.
13. TRAFFIC AND TRANSPORTA-
TION SERVICE BUREAUS.
Trade associations often helps to bring
about efficient shipping methods. They
assist not only their members but the
public and the carriers by providing
maximum loans for cars. Again, there
are the related problems of better pack-
ing methods and the reduction of loss
and damage claims. A trade association
can well lend the weight of its influence
to general movements of this kind. Ship-
pers will often listen to the advice of
their association groups when they would
discount or ignore the pleas of the car-
riers made direct to them; although, to
the credit of most shippers in and out
of associations, they are usually anxious
to do their part in movements which
make for better shipping.
I have endeavorecl to give you an out-
line of what trade associations can ac-
complish without definitely going in to
detailed statements.
I am taking the liberty of quoting one
of the leading trade association execu-
tives in this country, wherein he said
recently:
"Mass stabilization of industry by
lawful methods will be the outstanding
business achievement of the immediate
future, just as mass production and mass
distribution have been the outstanding
business achievements of the immediate
present and the recent past.
"Trade conferences, trade associations
and institutes dealing with entire indus-
tries will be the laboratories in which
ideas for lawful mass stabilization of in-
dustry will be worked out.
"Never has the Government gone so
far as during the last year in its en-
couragement, support and enforcement
of business self-government by business
and trade groups.
"With the Federal Trade Commission
holding conferences in one industry after
another, and the rapid development that
is taking place in the law relating to
trade associations and institutes, proved
methods of business self-government are
fast raising American business to new
levels of ethics, efficiency and lawful
mass stabilization of industry.
"More and stronger trade associations
and institutes, organized under proper
conditions and with adequate safeguards,
are foreshadowed by recent decisions
and ruling of the Supreme Court, the
Department of Justice and the Federal
Trade Commission.
"Trade associations and institutes, if
ihey perform this work in the manner
now approved by the law. can confer
upon mankind a benefaction comparabL'
only to the untold blessings Ihat have
resulted from the control of disease by
modern hygiene."
KKin indicate a substantial industries sei-kiiiK loctitions as the V.
increase over 1929. jthe result of scientiOc engi- 1 merce.
(■.haTnl)er iit Com- Rr.'at df
elopnifiit by niann-
in this district but '
fturn." \
ing any adequate
F I- B R U A R Y 1
1 9 3 0}->
45
Transcontinental Freight
Bureau Docket
•riu- sul).iwls listi-d below « ill l.r mn-
siihiid \'y llio Standing Hair ( ■uiniiiii ire iif
ihr 'ri\iiis-l'(inlii\0Mlal Kic'iclil Hiiii'au imt
i-arliiT- lliiin l-'chruar.v L'Olli. Kiill hircirmalimi
.MiiiTi-iiiiij; Ihc sul.j.'cls lisi.d iiiiiy \>r had
uimil ill(|ilir\ al llir ciMli-r c.f I hi- Trallli-
Bill-faii. Sar. Kian.-iM-,, ( •hanih.-r of Cnin-
l)(ii-krl Nil. I(17(i7, oicliaiil liralcis. CI,,
laslliiniiid: KITliS. hides. CI., easlhimiid;
I'.iTii'.i. I'a.ssamaiiiuiddy Keriy & Naviualiim
Cii . iiMiiiesI foi- i-epri'seiUatiim as a partiei-
lialiiiK earlier ill Tariffs l-(i and 1-1), lepie-
seiiialidii til lie liiniled In rales on eaiined
Kiiiids. Hem I'.riO: 10770, dockel eaiieelled;
10771, iron or steel wire, CL, westlKuiiid.
transit : 10772, feathers, CL. westlidiiiid;
1077;j. lamp Klobe parts, LCL, west hound;
10774, rubber goods, for export, CL, west-
bound; 10775, cMay (including beutonile),
pumice and volcanic ash, CL, east bound;
10770, locomotives, or locomotives and ten-
ders, moving on their own wheels but not
under their own power, westbound; 10777,
lliiiip seed meai, imported, CL, eastbouiid;
UI77.S, sheet steel, CL, Westbound; 10779.
broom corn, CL, westbound: 107S0, wrought
iron or steel pipe, CL. westbound, transit;
107K1, celery, CL. eastbound; 1071S2, blan-
kets, cotton and wool mixed, wool content
exceeding 50';, CL, westbound; 10783, agri-
cultural implements, viz.; smut machines,
other than hand, and weeders, other than
hand, CL, eastbound; 10441, (Reopened)
tree or weed killing compounds, CL. west-
bound; 10759, Rubber cement in mixed car-
loads with pneumatic rubber tires, pneu-
matic rubber tire repair kits, etc., westbound;
107fi2 (as i.ssued and published in Trafttc
Bulletin of Feb. 1. 1930). annealing and car-
burizing pots or retorts in mixed carloads
with machinery, etc., westbound.
Specifications Available
The following speciticatioiis covering bids
rec|uested for various supplies are now^ on
lile at the Foreign Trade Department:
For supplying the Panama Canal with
fencing material, white tile, welding rods,
drills, bits, files, .seres, sash chain, links,
hinges, locks, buckets, grindstones, lanterns,
conveyor belting, hoisting cable, cast iron
pipe and fittings, to be delivered by steamer
to Cristobal or Balboa. Bids are to be sub-
mitted to the Office of the General Purchasing
Agent. The Panama Canal, Washington. D. C,
and will be opened February 24, 1930.
21— ICE MANUFACTURERS
I'dr supplying the War Department willi
baking powder, lima beans, jam, eaniird
milk, pickles, salt, syrup, spinach, sugar and
lapidca for immediate delivery to Fort
McDowell, California. Bids are to be suli-
niiltcd to the yuartcrmasler Supply (Xlici-i-.
San Kranciseo General Depot, Kort Mason,
San Francisco, and will be opened Kcliiiiar.\
17, 1930.
ir supplying the War Deiiart iiicnt with
e supplies to be delivered at the earliest
ticable time at Fort Mason, San I'ran-
1 Bids are to be submitted to the Quar-
lasliM- Supply Officer. San Francisco
eral Depot . Kort Mason, San Francisco,
will be opened February 20, 1930.
Merchants Ice and Cold
Storage Comr any
Salisnnic, l.niiibard, battery, Cn-n
wich ami Mi.i.tg..iiiii y Streets
Kail and wal.r r,,iin.clioiis willi
up-tii-dalc lacilitics insure
.satisl'actory service
Phono KLarny n;i74 San Francis
CITY ICE DELIVERY CO.
i:i5
KANSAS STRi;i;r
MA rkct filHO
Dis
Na
Uni
Iriliu
ioiial
111 Ml
ors for Cousumers
Ice & Cold Slot
rchaiils Ice Deliver
age,
•Co,
For dredging a channel in New York
Slough and Suisun Bay at a certain location.
:((H) feet » ide on the bottom and 20 f('et deep.
Work is 111 commence within thirty days after
a ward of the contract. Bids arc to be submit led
111 the U. S. Kngineer Office. California Kruit
Building, Sacramento, and will be opened
March 5, 1930,
"OVER-THE-COUNTER"
MaiKil S|Miialisls
I nlislid SI.H-U^ and ll.Muls
MARTIN JUDGE JR. & CO.
1 M()Ni'i;(iMi;iiY si'Ki;i:i'
Douglas STIill San Francisco
MORRIS-NOBLE
COMPANY
Investment Securities
24— LANDS
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG,
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND AND
IMPROVEMENT CO.
25A— LUMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill:
FIFTH and HOOPER STREETS
MA rkel 0580 San Francisco
2B_METAI.S
Sheet Metal Manufacturing
Pro^Wi.ik - l.,rn.i..B - Wcldii.K - IrriK,.ll,.n
I', PC - Bmldii.K l'r..iliKl> . (Inlvird llcilc-rv - Oil
liutkcl^ - ■lie lalllc" Aiil.,m.ilit G.l> M.lJl.iK-
•'Vt„.-ll-S.icc„ Vo..l,I.UM,K Sotcn
W. R. Ames Co.
150 Hooper Street MArket 3815
2HA— OIL BURNERS
-RAY-
FUEL OIL BURNERS
Made ill San 1-ranciscii
Sold Ihe World Over
Automatic, Industrial, Marine Types
!;— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
Calilni nia I'l nils, Hawaiian Pineapple
CalilMi \-,,aiagiis, California
-IMKITIISTAT SKin ICE
PHOTOSTAT COPIES
I IB
standard Photoprint Comp«nv
142 SantameStrnt Sutter UTS
30— SAFES AND VAULTS
Telephones: C,A rHeld 3041 and 3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burglar Proof Safes and
Vaults Safe Deposit Boxes, Etc.
Howard and Main Sts, San Francisco
35— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
S.S. YALE - S.S. HARVARD
Super-express service between San Francisco-
Los Ansclcs-San D.ego. Also frequent sailings
o( giant liners betsvccn Los Angeles and Hasvaii.
Los Angeles Steamship Co.
68i MARKET ST. : SAN FRANCISCO
P*Onf DA VENPOKT 4ZI0 01-22
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUBOPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisco
Montague Pipe&SteelCo.
Riveted Sieel Pipe, High Pressure Pipe Line., Oil
and Water lanks, Svphons, Steel Flumes, Stacks.
Montague Well Casing, Water Tube Safety Boilers
Works: 17th and Kentucky Streets
Phone MArket 6909, San Francisco
Office: Hobart Buildine Phone Kiimy o6,t
26— METALS
Federated Metals Corporation
Oreat Weslrrn
and Kenning
Smelting
Branch
M E T A
L S
75-99 FOLSOM
STREET
DA venport 2540
San Francisco
PATENTS
TRADE MARKS. FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart BldB., San Francisco
■".i<iaqr7 OTTqna' sgj^
46
-<San Francisco Business
Pacific Meter Works
of
American Meter Compaoy, Inc.
Specializing in the
Manufacture of Gas Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
Direct Ferry
Motorists Save Miles of Driving.
Vallejo-San Francisco Fast Boats.
DINING ROOM
BOOTBLACK -
- BARBER SHOP
NEWS SERVICE
Southern Pacific Golden
Gate Ferries, Ltd.
Clay St. Pier— North End Ferry Bldg.
DAvenport 4000— Local 8921
WESTERN PIPE
AND STEEL CO.
OF California
LARGEST FABRICATORS OF
GENERAL STEEL PRODUCTS
IN THE WEST
Five Factories Dedicated to Service —
South San Francisco, Los Angeles,
Fresno, Taft, and Phoenix, Arizona
San Francisco Office:
444 MARKET STREET
BISHOP &BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in tiie matter of frciglit
rates? A solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
Secure your
OPERA TICKET
Today/
ENDORSEMENT COUNCIL
You are hereby advised of the action taken by the San Francisco Endorse-
ment Council at its meeting Wednesday, January 29, on the following cam-
paigns:
COMMUNITY CHEST OF SAN FRANCISCO - - ENDORSED
(Campaign to raise $2,290,000 from February 24 to March 7,
1Q30. for maintenance and operating expenses of Chest Agencies
for the year.)
GRADUATE SCHOOL OF BUSINESS — Stanford Univ. ENDORSED
(Campaign to raise $60,000 a year, over a three-year period, to
properly finance this school.)
JOHN L. CLYMER, Secretary.
Unusual and Interesting Events
FOB THE WEEK OF FEBRUARY 12-19, 1930
At the Art Galleries —
East-West Gallery, 609 Sutter Street —
Exliibit of small sculptures jin soap. Exhibit
of Japanese prints. ^
Paul Elder Gallery, 239 Post Street-
Exhibit of pen and ink drawings by Edson
Newell.
Thomas Weldon Stanford Art Gallery.
Stanford University — William Irwin. Jr.,
exliibit of paintings.
Gump's Gallery, 246 Post Street — Exhi-
bition of paintings by Maurice Braun.
Beaux Arts Galerie, 166 Geary Street —
Exhibit of sculpture and Drawings by Ada-
Une Kent.
Courvoisier Gallery, 474 Post Street —
Exhibit of Leerdam glass. Exhibit of etch-
ings by Paul de Gaton. Showing of the
process of wood block printing.
February 13 —
S:20 P. M. — Lawrence Tibbett, Baritone.
Dreamland Auditorium.
February 14 —
4:00 P. M. — Young Peoples Symphony
Concert, Curran Theatre.
8:15 P. M. — Margaret Tilly, pianist, Scot-
tish Rite .\uditorium.
8:20 P. M. — Lawrence Tibbett, baritone,
Oakland -Auditorium, Oakland.
February 15 —
2:30 P. M. — Lecture on "Love, Marriage
and Health" by Dr. S.L. Katzoft, Paul Elder
Gallery.
February 15-22 —
8:00 P. M. — San Francisco National Horse
Show, State Armory, 14th and Mission
Streets.
February 16 —
8:00 P. M. — San PYancisco National Horse
Show, State Armory, 14th and Mission Sts.
3:00 P. M. — Kreutzberg & Georgi, German
Dancers, Geary Theatre.
February 16-23 —
Emmett Kirby. painting and sculpture of
the South Seas, East-West Gallery.
February 16 —
2:30 P. M. and 8:00 P. M. — San Francisco
National Horse Show, State Armory, 14th
and Mission Sts.
February 16 —
2:45 P. M. — "An Afternoon of Light
Music", Curran Theatre.
February 16 —
4:00 P. M.— Lecture by Miss Helen Gor-
don Barker, de Young Memorial Museum.
Golden Ciate Park.
February 17 —
8:00 P. M. — San Francisco National Horse
Show, State Armory, 14th and Mission Sts.
8:20 P. M. — Josef Hofmann, pianist.
Dreamland Auditorium.
February 18 —
8:00 P. M. — San Francisco National Horse
Show, State Armory. 14th and Mission Sts.
8:30" P. M. — Emelie Reed and George
Kruger, piano concert. Community Play-
house.
February 19 —
8:00 P. M. — San Francisco National Horse
Show, State Armory, 14th and Mission Sts.
2:00 P. M. — Lecture by Miss Helen Gor-
don Barker. "The Exhibits in the Museum s
Hall of Antiquities". M. H. de Young Mem-
orial Museum. Golden Gate Park.
PERMANENT ART GALLERIES
San Francisco
Galerie Beaux Arts
East West Gallery
de Young Museum
Courvoisier Gallery - -
Gump Gallery - - - -
Palace of Legion of Honor
Paul Elder Gallery - -
- 166 Geary St.
- 609 Sutter St.
Golden Gate Park
- - 474 Post St.
- - 246 Post St.
Lincoln Park
- 239 Post St.
Valdespino Gallery - - 345 O'Farrell St.
Vickery. Atkins & Torrey - 550 Sutter St.
Worden Art Gallery - - 312 Stockton St.
Workshop Gallery - - 536 Washington St.
Swabacher-Frey Gallery - 736 Market St.
REVENUE FREIGHT
LOADING
Loading of revenue freight the week
ended January 18 totaled 847,353 cars,
according to the car service division of
the American Railway Association.
Compared with the corresponding week
in 1920, this was a reduction of 84,508
cars, and a reduction of 37.330 cars be-
low the corresponding week two years
ago. The total for the week of January
IS was also reduction of 15.838 cars be-
low the preceding week.
"This reduction under the preceding
week, as well as under the corresponding
weeks in the two previous years, was
in part due to severe weather conditions
in practically all parts of the country,
but especially in the Central, Western,
Northwestern, Eastern and .Mlegheny
regions," says the division.
idustries seeking locnii
le result of scientific
the U. N. Cli:
II- gr
' facturer!
elopnieiit by
in this distr
zX but I return.'' \
iig any adequate
[ San Francisco Junior Chamber of Commerce Issue |
XX
"FEBRUARY 19. 1930 ^"^.HM?.!^.^..?..
*rodu&s Week Success Exceeding '^redi&ions!
jcial J. C. Committee
ns Park Commission
Plans for New S. F.
Playground
ip I'ark Lauded
As Site for Another
Municipal Golf Course
MS \kl,.VIU':N. siipcriiitcMiliMil lA
,:iil.s, Mdili-csscd H Section MiM'liilR
.1 llir Municipal AlVaiis Comniittci'
ri.iillv. Al that time he pdiiitcil
In ii.cissity of San Francisco hav-
iiinlhc'i- goir course and then de-
,d Ihe wonderful possihilities nC
,haip I'aik. which if treated prr.p-
vvoid.l niak.' one of Ihe linesl KoM
es in the world as well as one of the
iest.
I' program as outlined was so hig
it was thought advisable to include
Iports C.onimittee with the Municipal
rs C.onnnittee in a larger committee
■al with the problem of the Sharp
(iolf Course. Mr. K. Whitney
ey was made chairman of the coni-
i committees and he has been work-
lard to get this program under way.
ley will be assisted by ('.. I. Haley,
■ihow and Phil Landis.
T WITH GOLFERS' ASSOCIATION
Fel)ruary i:i there was a meeting
this combined committee with
ers. Henry H. Lister, Tom Halpin
Dr. i:. P. Norwall who represented
Municipal Golfers' Association of San
icisco. The purpose of this meeting
to outline a harmonious cooperative
ram between the two organizations
ways and means of procedure. II
decided that the Speakers' Bureau
to contact all interested organi/a
i and have them eild<use the Sharp
K program which is to be put before
Board of Supervisors of .San I'ran-
t) so that the amount of money needed
the completion of this golf course
/ be allowed to remain in the Budget
llii- Park (.ommission and approved
■n till' budget is passed upon next
,■. The committee is very optimistic
to the outcome of this ijnporlanl
Iter.
he tract under c(insid<ralion covers
acres anil has an i<leal contour for an
lole golf course. At the nweling,
irman Dinkelspiel of the Sports' C.oni-
tee, pledged support to Ihe Sharp
k i)rnject and gave a resume of what
been <lone in the past by the .lunior
rmbir for six.rls in San Francisco,
eph lliekey, supervisor of Ke/.ar Sta-
m and Public Coif Ciurses, congrat-
tcii the committee upon its endeavors
I praised their results.
Hoover Wires Appreciation
of Products Week Goal
llie following telegram, under date
nf Jamiary .it, I'.lltO, was received by
the .lunior Chamber of Commerce
Irom President Hoover voicing his
appri-ciati.iM of Products Week:
I appreci.ite your work planned
to assist the campaiKn for economic
stability through your San Francisco
Products Week and wish you success
in this event so important to the in-
dustrial welfare of your communit.v.
HERBERT HOOVER.
200 Factories Display Products
Through Courtesy of S. F. Stores
MOST successful in every way has been the second annual San Franc
Pri>ducls Week which began last Saturday, February 1.5, and which
close February 22. Catching the spirit which the Junior Chambci
Commerce desired to create through the furtherance of a greater in<
l\ r Ilie rignlar meeting of Ihe
/\ Aeronautics C.)niniittee on Feb-
/— T^ ruary (1, Ihe Mills I'ield prob-
-^ -^lein cauM- up for dellnite action.
As Ihe .lunior Chamber has always led
in all proj.^cls pertaining to aeronautics,
it was thought that souu' delinite stand
shoulil be made regarding this situation.
.\Ir. Frank Flyiin, former supcrintend-
dll
hanibcr of
indus-
trial mindedness on the part of San Franciscans, every cooperating agency has
been most helpful in making this year's event "bigger and better" than the
initial pnulucts showing.
Starting early last summer a special Products Week Committee, headed by
Cluiirnian .John Lincoln, was appointed by Chairman Ciano Baker of the Junior
Chamber Industrial Committee, to carry forward the industrial educational work.
Until business called him east, Mervin Rosenbaum had charge of securing exiiibit
space in downtown store windows. Stepping into the breach when Mr. Rosen-
baum left, Kdmond Killy was most active and with his able assistants secured
ainple space for the many last-minute requests on the part of exhibitors for space.
1 SHOW HOW PRODUCTS ARE MADE
Almost two lumdred l.jcal factories
were persuaded to display their products
l.> ( hairnian Richard Laist of the Mam
l:,,luri-rs' Section. Benenting by exiier
( .K-e, a large proportion of last year's e>
liihilors impi-oved their displays this
xi:ir l).\ showing just how their products
an made. Some of the exhibits as the
icsult of this were particularly interest
ing because of the materials which al-
though old in their use by the public a-
manufactured articles, were new ann
strange articles when shown as com
ponent parts of the linished products.
BROWN THANKS PARTICIPANTS
-W.- are particularly grateful to thi
many lirnis and mganizations which
assisted us in making our second ammal
San Francisco Products Week success-
ful," stated President A. M. Brown, Jr.
"Iliis success would have been possible
caily through the cooperation of such
agencies as the Board of Supervisors,
Mayor James Rolph, Jr., the schools
through Superintendent Joseph Marr
Cwimi, the daily press, the radio stations,
I'oster i Kleiser, Outdoor Advertiser,
Newman Howe Service, Californians Inc.
Ihrough John Cu.ldy, the manufacturers
who participated, and the stores which
doiiated generously of thi'ir window
space, till' senior Chamber of C<iininerce,
and lastly nuv own nn-mbers, who in
many instances, placed the welfare of
the event before their own business."
To impress the public of the import-
ance of industry to this city, sixty large
billboarils and om' hundred small boards
carried the slogan, "San I'rancisco's
(irtiwth and Prosperity Depenrls on In-
dnslr.N." i:aeh board also urged Ihe pnl.
lie to view the displa.vs in the various
stores.
(ii\iMK geiier.Misly of llieii- columns,
llle daily papeis used special featuri-
stories i)repareil by memb<-rs of llw
.hniior Chamber, daily news stories and
pictures, editorials and cartoons, .\dopl
ing a new- policy, Ihe domestic scicnc"
editors of the various newspapers ran
special sections on the uses of locally
made food products. (out. on page .11
The gentlemen pictured abovi' arc members of Products Week Committee of the
Junio'r Chambei- of Connnerce. From left to right Ihey are: John Lincoln, chairman;
Richard Laist, chairnuui. Manufacturers' Section; ICdmojid Lee Kelly, chairman.
Display Section; Herbert .Mitchell, chaiiinan. Products Week Publicity; Gano
Baker, chairman. Industrial Connnittee.
AERONAUTICS GROUP MAKES DEFINITE
MOVE TO SUPPORT MILLS FIELD
enl ol Mills Field, l-.vic-wed in (lelail Mo-
history (.f Ihe airport from its inception
up to the present time. Me lold of Ihe
choosing of the Mills site as an <xperi-
ment and its ilev.lopment. Mi- showed
when' :dl transport opeiators in nmthern
California had at one time m- another
used Mills Fii'ld as their terminus, but
[ continued on page 3 ]
oos toii-Baj ires
JSaUSQ OTATf.
— iSfSAN Francisco Busines
SAN FRANCISCO BUSINESS
J San Jrancisco Junior Chamber of Commerce Issue J
FEBRUARY 19, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, M a year. Entered as second-
class matter July 2, 1920, at the Post Offlce, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchant* Exchange Building, San Fran-
cisoo, California. Editor - Robert Coons
Associate Editors
riuod.iic liiuHir- r. i;. Cc.nn.ill.v Jcilni (..iiiiiiii Iz l.nui^ Reynold',
Chairman, Publicity Committee - H. R. Given, Jr.
OfBcera of tho San Francisco Junior Chambor of Commerce
President ----A.M. Brown, Jr. Second Vice-President - J. A. Folger
First Vice-President - J. H. Threlkeld Third Vice-President - Ralph M. Grady
D. H. Hughes, Secretary-Manager Frank A. King, Assistant Secretary-Manager
Directors
(;:mn U. H:\kir, lliMniiis J. Haniiaii, l.lnyd 11. Hi iciulsen, A. M. Brown, Jr., R. B.
Coons, Moyd \V. Dinkelspicl, Miltnn II. Hslxig, .Ir., Daniel W. Evans, J. A. Folger,
H. It. (iiven, Jr., Ralph M. (irady, John J. Hcircrnaii, W. li. Jasoii. Jr., Thomas
l.arkc, Jr., Fred Mahr, Fcrd Maiwedcl, Wil.son Meyer, Martin S. Mitau, Porter
Si'.siion, Frederic K. Supple, J. H. Thrilkeld, J. J. Tynan, Jr., Ale.v J. Young, Jr.
OBSERVATIONS
A movement has been initiated which will periodically bring together the
ex-directors of the Junior Chamber. The whole organization should welcome such
a step since it unifies those who started the Chamber and those who guided it
through its first two years. The advice and influence of such a body standing
behind the administration in office should make itself felt as a real impetus to
further progress and accomplishment.
i 1 1 f 1
The members of the Industrial Committee in charge of "Products Week" have
not had smooth sailing throughout their preparations to stage the event. More
credit to them that real success has crowned their etforU.
We have heretofore expressed our opinion of Mr. D. H. (Hal) Hughe
ill attend him as he steps up a ladder of his own making.
"IVithin the Chamber'
istinn: WHAT IS THE JUNIOR CHAMBICR OF COMMERCE?— M. R. R.
swer : The .San Fi*anci.sco Junior Chamber of (Commerce is a business or-
gani/.atiun in which mend)ership is open to business and professional men
between the ages of twenty-one and thirty-three. Membership in the
Junior Chamber alfords an opportunity to join in the formulation of, and
actively participate in, an aggressive and progressive program of business,
industrial and civic development lor the city of San Francisco and the
metropolitan area.
nl' IIk
of II:
Junior Cli;
iibcr
(Jurstion: Dear Sirs: D
receive remuneration for Iheir services? — J. K. B.
.Vnswer: None whatsoever. Only the necessary clerical employees comprising
the secretary-treasurer, his assistant and stenographers are paid. — Editor.
Question : Dear Sirs: As the writer has recently heard from several Alameda
(bounty citizens that the San l-'rancisco Junior Chamber of Commerce was
opposed to the new Air Ferries Ltd. on the grounds that it was showing
partiality to the East Bay, he would be interested in hearing the testimony
111 llie Aeronautics Committee on this subject. — T. H.
swer; Quite the reserve of the above opinion is true. Within the month,
nu-nilirrs nf the AiToiiautirs Ciininiitlei' gave a luncheon in honor of J. J.
Tynan, head of Air Ferries 1,1(1., and a director of the Junior Chamlwr. At
this time full support of the ot'Kaiiizatif>ii was accorded the project and the
conunitti'e went on reeoni in its behall. — I'red Supple, chairman. Aero-
nautics Committee.
Dc;
irs: Wlial is llie relationship between the Junior Chamber of
(i tlie San l*'rancisco Chamber of (Commerce? — H. H. M.
lior C.lianilier was organized as a division of the Chamber of
nl insofar as jjossible it operates as an aulojionious organiza-
; own hoard ol' twenty-one directors and its own separate
Navy Department Approves
Acquisition of Sunnyvale Site
llii- Navy Drpartnienl lias approved
IIh- aeipiisition of the Suiniyvale site for
llie naval dirigible base. On January 31,
.Veling Secretary of the Navy Jahncke
advised Congressman Britten, chairman
of the House Naval Affairs Committee,
that the Navy Department reeoinnii-iided
llii- enactment of either the Free or Swing
Bill which provide for the establishment
if llii
■lyvale
ill Camp
Ml Sll
Keaiiiiy, rispeelivily.
This recornnieiulalioii supersedes the
pievions aeliiiii of the <;eiieral Board of
the Navy in reconniieiiding the accpiisi-
lion of Camp Kearney, and supports the
majority iceomnien.lalioii made by the
Moifett Hoard that invesliRated these
sites.
The report of the Mollelt Hoard will be
eoiisiilenil by the House Naval All'airs
Coiiinilttee after Secretary of the Navy
Adams and .\dmiral Moifett return from
IVelcome to New Members!
The .luniiir Cliaiiiliir of Comiiieici- welcoiiiis Ihe following men who havt
liicome niemhers from January 10 to February i:i:
Frank W. Adelslein, public aeeouiitaiit, 638 Utli Avenue; George H. Bogur.
insurance, 614 Financial Center BIdg.; R. A. Bos, Kncinal Terminals; Harrison
1'. Doane, garage, l.'iO Turk Street; l'"rank L. Doiiahoe, Fireman's Fund Insur.
aiice Co.; Arthur J. Harzfeld, attorney. 111 Sutler Street; Wilbur H. Hughes,
import and export, HI California Street: Leonard W. King, Clift Hotel!
Clarence M. Krelehnier, candy manufacturer, .'i.^ I'-ederal Street; Robert Littler,
lawyer, Crocker Isl Nat'I Bank Bldg.; Harrison McN. Leppo, Tucker, Hunter-
Diiliii & Co.; Donald M. McMillan, attorney. (iS Post Street; Walter S. Rouiilree.
attorney, (IRIi Mills Bldg.; Milton V. Saare, PaciUc Tel. & Tel. Co.; Morris Shaw.
Daily Commercial News; \V. L. Wooil, insurance, 200 Bush Street.
Naval Disaruiamenl Coiiferenee m
iloii. \\ Ihe same lime the proponents
he two sites will he given all oppor-
ty to present their arguments. Fili-
ng this hearing Ihe House Naval Af-
s Committee will proceed to the I'a-
Coast to personally investigate the
losed locations for the dirigible base
will thereafter submit their report
longress for approval.
F.\MnJARIZATION OF NEW
MEMBERS WITH .JUNIOR
CHAMBER OBJECTIVES
.\side from its regular duties of se-
ciuiiig new members, the Membership
Committee is taking a step forward in
laniiliarizing the new members with the
objectives of the Junior Chamber.
With this thought in view, the Mem-
bership Committee Chairman Mr. Ferd
Marwedel has invited members of the
various committees to sit in the Mem-
bership luncheons and informally dis-
cuss the working of their committees.
Tliriiugh this method the desired infor-
mation will be transmitted by the Mem-
liirship Committee to the new members.
Hie work of this committee has been
commendable under the new chairman.
Mr. Paul Wood of the Membership
Committee is doing admirable work in
oulliiiiiig concrete plans for reaching
prospeetive members.
MAJOR TILDEN ANn
COMMITTEES DISCUSS
S. F. HARBOR PROBLEMS
Ni-eils of San 1-ianeisco Harbor were
outlineil by Major Charles Lee Tilden.
president of the State Board of Harbor
Commissioners, at a joint meeting of the
Marine and Executive committees of the
Junior Chamber of Commerce Tuesday
noon in Ihe Commercial Club.
Major Tilden explained the purpose of
the len-million-ilollar bond issue to he
voted on next November. He also out-
lineil the Harbor Oimmission's building
program.
Selielioii 111 a leiilalive date for Harbor
Day was made at the meeting, and will
be amiiiunced later according to Wilson
Meyer, chairman of Ihe Marine Commit-
lee, who presided at Ihe meeting.
Junior Chamber Takes Part
in Arrancements for Army Air
Maneuver.s at Sacramento
A gland and impressive array of air-
craft will gather at Mather Field in
Sacramento during the miildle of April
for the Army .Mr maneuvers to be held
there. Craft of all descriptions and from
all parts of the coimtry will participate
in night-flying, bombing, anil war ma-
neuvers of all sorts.
H. Adamson, represelative of .Vssist-
ant Secretary of War T. Davison, is here
preparing for the spectacular event and
the Junior Chamber has lined up with
the Sacramento Chamber of Commerce in
assisting. Sidney Kalin, member of the
San Francisco Junior Chamber, will head
the eommittee in eharge of ananRMnn,
for Ihe maneuvers by riasiin ol liis po'
lion as viee-clniirman in charge nf ||
Military Allairs Department of tin .\er
nauties Committee.
Committee Meetings
from Feb. 16 to March \\
February 17— Executive, Publiiil^
February 18— Fire Prevention, I'
acts Week, Marine. Executivr.
February 19— Board of Diricloi s
February 20— Membership. .\i r
tics.
February 24— Publicity, ICxieuliN.
February 25— Fire Preveiitiiill, lit
trial. Program.
February 26— Board of Directors.
February 27— Marine, Sports, Mi
ipal Allairs.
February 28— Aeronautics Secliii
March .1— Executive, Publicity.
March 4 — Fire Prevention, Indusl
March 5— Board of Directors.
March 6— Marine, Membersliiii, \
nantics.
March 10— Publicity. Exeeulive.
March 11 — Fire Prevention, In
trial. Program.
March 12— Board of Directors.
March 13 — Marine, Municipal .Ml:
Sports.
MINICIPAL (iOLF COL'R.SIC (
Mll"li:i. WIf.l. MEET ON CAI I
CH.\1RM.\N.
Industrial Develop im
I
Reported by the Industrial Dcparin
NEW INDUSTRIES
The Prim Rose Frocks. Inc., maiulf
.lurers of women's and children's s
dresses, blouses, skirts, suits, and jack,
have recently established a hraneli ofl
and warehouse in this city at I.IO Sut
Street. Mr. (;. Zuckerman. presiili nt
the eiiiieern, is in charge of Ihe In
lice. The factory is located in Oakland
I.esters. Ltd., manufacturers of
soils and overcoats, have just loealid
Sail 1-raiiciscii at (iO!l Mission Street. T
lonrerii iiecnpies I f.OOII square tint
Hour space, employs l.iO men and won
and serves Ihe entire Pacific Coast.
L. L. Jacobs is in eharge.
.\ siiviei- ilipartmenl fur the Mona
Marking System Company of Dayt
Oh
iitb
'd hi
Paeilic Building. Mr. Robert Sargiiil
in charge of the local oflice. Thi
cerii nianufactin'es marking maeli
The Chinese Manila Wicker \
mamilaelurers of wicker and
furniture, wonder kapok cushion^
grass furniture, and seagrass rugs
lieailipiarters and factory addri
Manila, P. I., has recentaly establisl
a branch office and warehouse at 1
Market .Street, San Francisco, for
purpose of distributing products of I
concern throughout the United M«
Mr. I.. O. Soiinien is manager of lli.- ki
office. [contiii" *
B R U A R Y 19. 1 y 3 0 >•
iACTS and
BRACKS
Cooperation Between
Two Chambers Shown in
Publicity Dissemination
VrlK.p
s JM. hillil- ex:!!..
pic of coop
n Ix'tv
cm the Clliinihc
■ 111 f.oimu
1 llic
.luMiMi- C.hamlMM
111' Coiiim
1 1)1' ('
mill tiKii. Ihr do
1 li.v 111.' Junior
ily intoiNvi
I'lililicily t
ilti'
On pi
iili'il
,,l,o «rii' nwMr 1" atliiKl Mil-
imiiiily Clu'st lunclii'oii of tin' .liiiiioi-
ilic-r iiiissi'd imi- of the bi'sl iiiiilniSs
lidil. Dan Kvaiis anil fimiliin Mc-
il<l of till' progiam coniniitlcc (Ic-
. all the nice things said about thi-m
ho siilciiilid arrangcmiMits.
f f Y *
. Joseph M. Cuiiiming, .secretary ol'
)o«ntowii Association, set a wonder-
xaniple for fiituro luncheon orators,
vhole speech was "Coninuniily Chest,
re here!"
ues N«iiuieiti>n, llie principal speak-
t the luncheon, proved that he can
word pictures as vivid as his car-
ir you missed his coffin salesman
^—that's your hard luck.
e understand that Wilson .Meyer is
iilering accepting the position of
|rnian of the .Vuditing Committee of
senior Chmuber of Commerce.
f r / <
ck Hencrnan, one of the most eligible
lelors in Ihc Junior Chamber, is so-
ning in the Hawaiian Islands. The
th 111 bis stay and the reasons there-
, both remain a mystery.
. Whitney Tenney has been appointed
jrman of the Municipal (lolf Course'
Mnittee. Someone thought the selec-
I might be due to the height of liis
dicap.
,1 n.ile with pleasure the appointment
II. U. Ciions and J. J. Tynan, Jr., as
pctors of the Junior Chamber. Both
■e the conlidence and cooperation of
entire membership.
f * -f *
ic Comer of the Aeronautics Cnnimit-
is the proud father of a new mem-
of Ihe Junior Chamber; weight, 8%
mils.
f f f f
Cdnunid I.ee Kelly has taken over th(
lirmanship of the Display Section of
i'riiilnels Week Committee, has work-
haiil Mild Inrned in a good job.
Jert l.evil, cbairman of Ihe Speakers'
reau, is leaving for a live-months'
n' of the Orient, oflieially reprcsent-
! till- Junior Chamber as a follow-up of
■ iicint good-will tour of the senior
andier.
I'hal llie lorniei- directors' dimier to be
Id siiiin will be a success is assured due
the fact that Hill Cathcart and Herm
chols are in charge of the arrange-
i'uts.
ly eviiy project p
1- Chamber of Cimnnerce,
Mr. Helming 1'. Cook, publicity manager
of the Chamber of Commerce, has pro-
vided much of the machinery which has
made success possible. This was pointed
out l,y Mr. Jack Civiu. chairman, Pub-
lii-ilv Committee of the Junior Chamber
of Ciinmierce.
Mr. C.iven explained how Mr. Cook hail
.so generously loaned his time both in
preparing and releasing copy. He stressed
the fact that the Junior Chamber had
been able to obtain the service of an
office force from the Chamber which
provided materials and services such as
deliveries, mimeographing and otbe
valuable ai<l. He also called attention to
the fact that the Junior Chamber
monthly publication was made possible
by the whole-hearted cooperation of Sa;
1-iaiicisco Husiness, the official publica
tion of the Chamber, one edition a month
being turned over to the Junior organ-
ization.
"A a timely example of this splendid
spirit of cooperation existing between
two such similar bodies, we have the
excellent aiul unified elTorts of Mr. Her-
bert H. Mitchell, publicity chairman of
San I'rancisco I'roducts Week and Mr.
Davenport IC Phelps, who handles pub-
licity for the Chandler of Commerce In-
dustrial Department," explained Mr.
Civen.
"This all goes to show," said Mr.
Civen, "just how far-fetched these ru-
mors about lack of cooperation between
llie ClKHuber of Commerce and the Jun-
ior Chamber of Commerce turn out to be
when you really Ret down to facts. It
there i.s any truth in the 'hostility' stories
we of the Publicity Committee have never
Mill iiiir felt it; in fact the opposite has
iii'i'ii llie case right along and we cer-
hiiiilv should never miss an opportunity
to show our appieeialion to the officers,
officials and employes of the Chamber
of Commerce."
Junior Chamber Luncheon
Precedes Chest Campaign
he I'.lltll San Francisco Coininuiiil.x
Chest campaign was inaiigurateil Tiies-
<lay, Pebruary 11, with a luncheon by the
Junior Chamber of Commerce at Ihc
Mark Hopkins Hotel.
James <i. ("Jimmy") Swiimerlon,
president of the Bohemian Club, and in-
ternationally known artist, cartoonist
and humorist, was one of Ihe special
guests, while another of San Francisco's
well known and best loved artists, Charles
linlolli, tenor, was not only present but
entertained the bmidreds who attended.
Alison Weeks and his Mark Hopkins
orchestra olTereil a special program dur-
ing the meeting. A. M. Brown, Jr., presi-
dent of the Junior Chamber of Com-
merce, presided. Several prominent civic
leaders made three-minute talks.
Ky Ebright Endorses Lake
Merced for Olympic Meet
Ky Ebright, Varsity Crew Coach for
the Universily of California, at a meet-
ing of the Sports Committee, addressed
the committee on the feasibility of Lake
Merced for the Olympic Crew llaces.
He ably pointed out that this lake is
ideally situated from a standpoint of
attendance, making possible very profit-
able gate returns. The lake is not af-
fected by tide waters, which is an asset
that will be bard to duplicate in any
other proposed course on the coast. Tlic
length of the lake is the proper distance
for the type of race held in this meet,
and the width of the lake enables as
many as five boats to race at one time,
making it possible to run off the trials in
less than a quarter of the time that it
usually takes. Also the contour of the
country about this lake entirely protects
the waters from winds. Ebright in clos-
ing, congratulated Dinkelspiel on the ef-
forts that have been made by the Junior
Chamber of Commerce in getting this
attractive meet for San Francisco.
Products Week Success
Exceeding Predictions
I continued from page 1 ]
RADIO STATIONS COOPERATE
Almost hourly aiiiiouncemenls, maiiv
carrying industrial propaganda, were
made by radio stations KFHC, KPO,
KPWI. KTAB and KYA who used alniosl
a hundred dill'crent industrial statements
concerning I'roducts Week.
To augment Ihe work of the Junior
Chamber volunteer workers, Ihe .senior
Cliamber directors appropriated .special
funds for Products Week, in addition to
riiiids lor their Industrial Department ex-
hibits and lending the service of the In-
dnslrial Publicity man lo assist Chair-
man Herbert Mitchell in securing nde-
ipiate publicity for the week, .\dditional
funds for publicity activities were se-
curid from the city through the assist-
ance of Chairman Jefferson IC. Peyser,
Carl W. Miles and E. J. Spaulding of the
Kiiaiil of Supervisors Public Welfare and
Publicity Committee.
As the result of the Junior Chamber's
elVorts, every man, woman and chlhl in
.San Francisco should be impressed with
the fact that industrial development is
closely linked with our future financial
welfare.
Frank King Succeeds Hal
Hughes as Sec'y-Treasurer
l-rank King, assistant secretary of the
San l-rancisco Junior Chamber of Com-
merce since May," 1929, is today the new
secretary of the organization. Hal
Hughes, whose organizing and executive
ability ili<l nuich to help build the
Junior Chamber to its present place, has
aeccpteil an olfer from the parent or-
ganizalion and will hereafter be assist-
ant to Mr. Aimer Newhall, president of
the Chamber of Commerce.
King is a graduate of the Universily
of Santa Clara, completing the course in
electrical engineering in Ift'JS. He then
rnlered the Weslinghouse works at Fast
Pillsbnrgh, Pa., and later returned to San
l-iancisco, joining Ihe commercial de-
liarlmelll of the Pacific Teleplione &
lelegraph Co.
The change look elfect February 1.
During the recent abseii
n, Chester Cramer was i
re Prevention Committe
Dan McGanney of the Industrial Com
it'.'" Itns 1. ■•.■■•iitlv )i..i. mnde nisistanl
Speakers' Bureau Organized
The Speakers' Bureau under the chair-
manship of Bert W. I.evit is well under
way. They are at the present time assist-
ing the Ciimmunity Chest and are now
organizing themselves for the task of
putting over the Sharp Park program be-
fore the many clubs and organizations
llirougbout the city. The membership
of the Speakers' Bureau at the present
time consists of M. O. Tobriner, C. I.
Haley, John Dunaway, Robert Littler,
(lerald O'Clara, Waller n.imilree, J. J.
Pi , Arnnlil Crmiigaii and Jack Helfer-
Aeronautics Group to
Support Mills Field
leontinued from page 1]
had
;iy III
Ihe
Jill
Lild
nf Bob Levi- ,, j, ii,.|iernall, a director of the J
charge of the cimmber, has been doing some valuabl
contact work iii-_ Honolulu. He is re-
liorted to have discussed with John Ma-
son Young, president of the Honolulu
fjiamber of Commerce, the project of
f Sy»tt«n| tnriiiiiig a jimmr chamber in Ibat c:i;.
I during I»30.
ceive no assurance that the field
be permanent. They could not afford I
spend large sums of money on ground
eilllipment at Mills Field unless they
were sure of a reasonable length of
■ and immediate development
•inil laki'-olV. Another feature
which prompted them lo move was the
slow development of the Bayshore High-
perm
KAHN DISCUSSES FIELD
.Moiig with Mr. Flynii's summary was
a discussion by Mr. Julius Kalm, of
Western Air ICxpress, who viewed the
airport situation from the transport
operators' angle. Transport lines and
large commercial organizations were
finding out thai municipal airports were
not the proper type for their operations.
I i.i.,.-.(i;.ntiy. ;>.lvjl( airport.s wen- tie.
lug developed by Uiene er<;r»tor5 and
will he used exclusively for their own
operations. Now, if all transport lines
and the largest commercial operators,
operate off of their own airports, what
justifies the maintenance of a municipal
airport? After all pros and cons bad
been aired, it was concluded that a
municipal airport is a necessity for the
following reasons:
1. There are more private flyers owi-
ing their own ships than ever bei.
This number is increasing daily. A
is needed as a home port for all b
planes. Practically all the planes at M
Field are of this type and still there
shortage for hangar space.
2. If private airports of Ihc laiv
operators arc for their use exclusi\
a municipal airport should be in.,
laiiied for visiting llyers and planes lu
this city. ,
:i. One airport at least is needed by
every city which is open to all, and
Mills Field is Ihe only one suitable on
the peninsula side of the bay.
MILLS FIELD SHOWN TO RANK HKill
One iiiteresting point that was brougjit
out in Ibis discussion is the present popu-
lar belief by many that Mills Field is not
a good airport. It was shown, in com-
parison with other airports along the
coast that Mills Field ranks high, in fact,
there are proliably only one or two air-
ports with better e<(nipnient, facilities
and loealiiiii than Mills Field on the
whole Pacilic (;oast. Another point was
that one municipal airport in Ihe bay dis-
tiict has spent over JiiL.ilMI.IHIII in devel-
oping its Held and facilities, that a large
Iransporl iiperatiir was speiiiling another
.s|,r>OII.IIIIII in building its airport and Ibat
another company was spending about
¥.'>,(MUI,Olin in developing two airports, one
on either side of the l)ay. Mills Field to
dale, has cost Ihe city of San Francisco
aboiil .<i:t(MI,(l(lll and for a comparatively
small amiiunl it can be made into one
of the finest on the coast.
Other municipalities and large opera-
tors would not spend this amount of
money unless lliey fell that Ibis expendi-
lure would be justified ill the future,
llie liansporlalion factor has had a great
deal to do with development of metro
piilitan areas and those who look into the
future are preparing now.
With these thoughts in mind, the Aem-
nautics Committee passed a motion that
Ihe San Francisco Junior Chamber of
Commerce get Iiehind the Municipal .Vir-
port and lend every effort in clearing up
Ihe present sIIiihIioii <ind d. vel.-pliii,
airport of Ihe highest type.
Joreign and HomeSite
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of tlic San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
FOREIGN TRADE TIPS
18053 — Cold Liyer Oil.
San Fnincisco, Calif. Slcanisliip lini-
is intriestcd i]i o.ntacting importers of
— <«( S A N Francisco Busines
18054 — Representation.
Lincoln, Calif. I'arty \\h,< liv.<l three
yiars in France wishes to represent an
iiidnstrial lirni or an exporter of agri-
cultural food products at the World Fair
of Antwerp or l.iege this spring.
18055^Bonbons.
San Francisco, Calif. A chocolate lac-
lory located in Holland which exports
bonbons desires to make a connection on
the Facilic Coast either with an importer
or a representativi'.
18056 — Java Sugar.
San Francisco, Calif. An exporter of
Java sugar is anxious to make arrange-
ments with an American refmery to sell
on yearly contract raw .lava sugar (Mus-
Cova<ios !lli per crni I'ol.l.
18057 — Trade Service.
New York, N. Y. I'arty is leaving
shortly for Kngland to establish there a
business service which will act as a
merchandising counsel, securing agencies
for American proilucls. conducting nego-
tiations and arhilralioiis bitween Ameri-
can and British lirms, etc.
18058 — Aeency.
San Diego, Calif. I'arty who is con-
nected with import houses in Scaiitli-
uavia antl noi-thern (lermany wishes to
act as agent there for local lirms.
18059 — Leather Goods. Hosiery.
San I••ra^ciscc^. Calif. Parisian tradc-s-
man wants to get in touch with import-
ers of French leather goods, hosiery, etc.
He is interested in acting as their buyer
for these connnotlities.
18060— Tinned Hams and Frankfurters.
Taconia, Wash. Company which han-
dles the products of a Hamburg concern
wants to appoint a distributor for the
slale of California for the sale of their
liimed hams and frankfurters.
18061 — Spraying Machines.
Nuernberg, Havaria. Mauufaclur.T of
metal spraying machines wishes to .se-
and quotations C.I.F. Tieuts
liarl on cases (2x51 Call ti:
pies be sent at once.
18070 — Ballast.
(\saka, .lapan. Company wants to lind Itai
nth Avenue and Lake Street, anil will be
o.nened I'ehrnary M, lilHII.
l-or sui>plying the I'anama Canal with
electric water coolers, pedestal foun-
ida fo
iltai
a market for ballast which is composed
of small pebbles that are used Im the
coiislruclion of concrete buildings.
18071 — Typewriters.
Yokohama, Japan. I'irm is in the
market for secondhand and rebuilt type-
writers, especially rebuilt Underwoods
and secondhand portable Remingtons.
18072— Wheat.
San .Salvador, i;i Salvailc>r. Part
wants to comnumicate with e\i)oi-ters o
high grade wheat.
18073 — Furs.
Mexico, D. C. I'arty is olfering Mexi
can furs such as nutria, leopard, opos
sum. skunks, and otters.
18074— Soda Water Fountains and
Flavors.
lilnelields, Nicaragua. Parly wishi's h
comnumicate with nniuufacturrrs am
exporters of soda water louutains am
soda fountain extracts or llavors.
18075 — Ginger and Pimento.
New York, N. Y*. I'ii-m is intiuiring foi
the names of parlies interested in im
poi'tiug Jamaica Pinu-nto and Jatnaic:
s, and back bars, li
18076 — Hardware a
nd f
rorerie
l.os Angeles, Cal
f. (
or-pora
ion want
to represent on lh(
wes
t coast
of Mexic<
manufacturers of 1
nes
of ban
ware au(
be delivered by steamer at either Cristo
bal .ir Halboa. Bids are to be subinilled
to the Oflice of the (ieneral Purchasing
Officer, nie Pananui Canal, Washinglon,
I). C.
For supplying the I'anama liaihoad
Company with connnissary fooilstulfs.
etc. Bids are to be submitted to the
Purchasing Department. I'anama Rail-
road Company. 21 Slale Street, New York
City, and will be openid IVbruary 2.5.
I!i:i(l.
reprt
iitati
18062— Glue.
Handiurg, Germany. .Mamifacturer of
skin and bone glue desires connections.
18063— Chimney Wind Catcher.
Din.slaken, (Jermany. Party oilers li-
cense for the manufacture of patented
chinmey wind catcher of cement.
18064— Dried Sugar Beet Pulp.
Cenoa, Italy. ICxporter of l-;uropean
dried sugar beet pulp for feeding pur-
poses wants to make comnctions locally.
18065— Marmalades and Dried Fruit.
Vasablanca, .Moi-.icco. Company is in-
iiuiring for the munes id' large expoiiers
of dried fruit and marmalades.
18066 — Oriental Carpets.
Athens, Crerce. Covernmeut oiganiza-
tion for fostering trade wishes to repre-
sent without charge the interests of im-
porters of Oriental carpels.
18067— Advertising.
I'hagwara. India. Party wants lo con-
tact exporters to India who are iulereslid
in advertising there. ICxarnplis of ad-
vertising on file.
18068 — Representation.
Bond>ay, India. Pal t.\ wishes lo n pie-
sent a number of niaiiufaclurers in
lirilish India.
18069— Kerosene and Gasoline.
Tientsin, China. Company is very anxi-
ous to make a connection with an oil
company or an exporter of kerosene and
ga.soliue. They ask that specillcatiuu.s
18077— Rice.
l.os Angeles, Calif. Agent of company
located in Cuayaquil is in the market
tor Siam rice to be exporteil lo Kcuador.
18078— Agency.
I'orlo, Portugal. Company wishes lo
act as agent lor maiuifactui ers of raw
cotton, cotton yarns, artilicial silk yarns,
stainless steel knives, foi-ks, etc., tools,
paper and paper products, chemicals,
provisions, etc.
18079 — Traveling Agent.
Sau Francisco, Calif. Party is seeking
a connection with an import-export bouse
to act as a traveling agent, buying and
selling for the lirm in Central and South
America, Hawaii, the Philippines, and
China.
18080— Dried Fruit.
New York, N. Y. Organizalion is in-
quiring on behalf of a foreign corre-
spondent for the names of exporter;
dried fruits who are desirous of estab-
lishing connections in Spain and Portugal.
DOMESTIC TRADE TIPS
D-3392— Equity in Business Desired.
San Francisco, Calif. Local citizen has
three-story building, good condition, with
total of 4.5,000 square feet, which he de-
sires to contribute as his equity in a
business, preferably manufacturing,
which would occupy the building, and
with which the owner could be actively
associated.
D-3393— Distributor.
<;hicagi>. III. Firm interested in secur-
ing connections in S. F. to represent tliini
as a sales agent selling their products lo
linns in this territory.
D-3394— Brass Goods.
San Francisco. Calif. Parly iiilerisliil
ill disposing of niachiiie shop ripiippid
lor turning out brass goods.
n-339.5 — Agent.
Aurora, 111. Firm desires linn or in-
dividual in this cily, who can act as
agent lo sell a high temperature heat i
sulating cement and a high leniperaln
insiilalillg fiber block.
Transcontinental Freight
Bureau Docket
llii- subjects listed below will be con-
sidered by the Standing Rale Conimitlee
of the Transcontinenlal Freight Bureau
not earlier than |-ebruary 27. Full in-
rormation concerning the subjects listed
may be had upon inquiry at the office of
the Traflic Bureau, .San Francisco Cham-
ber of Commerce:
Docket No. 10781. wniiiglil iniii or sicel
pipe, CL, westbound, niiiiimiiiii weight;
I07S."., boots and shoes N.O.S., LCI., east-
boniid; lOTXIi, lumber and millwork, CL,
vveslbound; 107X7. wooden church furni-
lure. CL, westbound; UI7XS, cleaning
compounds, CL, westbound: 107X11, dil-
ferential lake ami rail rates via Nicllol-
oii Lniveisal Steamship Company, west-
iionnd; 107!I0, infusorial earth, CL, east-
lioniid; 10701 (anuudedl, blocking, brac-
ing and lilting of automobiles at lake
:>orls: 1(1702, boracic acid, borate of lime,
borax, borate rock, CL, eastbound : 1070;!,
umbrellas, beach, lawn or wagon, also
ribs and stretchers assembled with or
without poles, LCL, eastbound; 10704, pa-
per mill machinery, CL, eastbound, t
'Ireeuville, Miss.; 10705, ranges (minia
:ure cookingi, not exceeding 22"xll"xl7"
in boxes, LCL. westbound; l()7»(i, fresh
deciduous fruit and fresh or green vege^
tables, i;L, eastbound, to New Rockford
N. I).; 10707, grading or road making
implements in mixed carloads with ma-
cliiuery and other commodities for ex-
port, westbound; 1070X, paper or paper
articles viz.: table cloths, toilet .seat cov-
es, doilies, napkins, toilet paper, paper
toweling aiul towels, CL, eastbound, to
Ulack Hills District; 10700, placques, LCL,
eastbound; 10X00, cooling room or re-
frigerator material, CL, westbound;
10801, toy doll furniture, LCL, west-
bound; 10,S02, cheese, LCL and CL, west-
bound; 108II.1, safety razors, gold or silver
plated, with or without blades, in boxes,
any quantity, westbound; lO.Sdl, alllmi-
iiuiii ingots, CL, weslbouiid.
Notice— Through ina4verleiice Docket
10702 was shown on last week's docket
instead of the following:
107(10, aluminum cable, CL, westbound
^ery Lateil Leads fa
NEW BUSINESS
Listed below ar« the names of ■«,
firms and changes of addresses of s|i
firms engaged in the business nnd<
which they are classified. Domestic Trsii
Bureau of the Industrial Department.
Correction: Sugarmaii Iron \ Milal Co
previously reported as Iniving mmt,
from (i.->0 7th to 10 California, in erroi
Present address. l(i California.
Accountant — J. J. .lacohus (ceiiiUn
(iiiblicl. 114 Saiisome to 2.1.') Monlgoincr)
Advertising— Richard T. Tandy, ffi
Maikel lo 210 Post.
Apartments — ICw ell .Vpartmeiits. 3(3
lOlll; St. Julieiina Apartminls. :120 lurt:
Shradir Oak Apartmenls, 1007 Oak.
Artists— C. Don Powell (commei rial)
017 Monlgomery; Venioii P. Wosiiak, 61
Moiilgomery.
Attorneys - I'. A. Anderson. Hears
Hldg. In lie Young BIdg.; W. A. An,li,.«.
.it.". .Montgomery to 821 Market; .linn.A,
IJegley, 111(1.-, Market; A. Camiii.lt,. .Ir
I Monlgonieiy; IC. B. Cassidy. 2.-. I avion
Auto Products— It. M. Holliiigsbea.l Col
17lli and Connecticut to 11X2 M.iikel
Whiz Aiilo Products Co., 17th an. I ( ni
iiecticut lo 11X2 Market.
Auto Repairing — Jim's .Vulo I; p.,,
Shop, 1144 Capp to |;«I4 Shotwell.
Bakeries— Del Monte Baking I ■ s:
(in'enwich to i:!.-i:i (irant Ave.; .MaMl .«.
Pie & Cake Shop Ye. 101 deary I ^ir
and Shannon; (i. Slrongonc I'asli > (>
.-i21 to .-,77 Columbus.
Baking Powder— Boyal Baking p. ,1,
Co., 21.-, Market lo 245 11th.
Beauty Parlors— Nell Barr l)eaiil> Vm
lor, 1.'i;i Ceary; Anthony Boxer I'.- dil
Parlor, 1(141 to 1002 I-illniore: (.^sl;
Palace Ueauty Parlor, 1145 to 117.', \lai
ket; Creen Feather Beauty Salon. I6i
Clement; Metropolitan Beauty Slinp[>
2072 I'liiou; New Fillmore Beauty SIio]
1(141 to 1(102 Fillmore.
Bookbinding- J. H. Mdntyre Binder
Co., 205 Bush to i:i5 I'osl.
Brakes — Biiiilix liiake Agiiic.\, 8!
O'Farrell.
Broker— .Vnualido Mariani ( iiisiii ai;.;i
II I Sansome lo l:i:[ California.
Carpet Cleaning— Colobac Carpel I I ;ii
ers, 270 14th.
Chemists — Ceorge IC. .Madison C
(mlg.l, 1158 Howai<l.
Cigars — Hollies Smoke Shop, 54;;
Ceary; Mannic Kiuspel, 209 Kearnj
Lilac Cigar Stand, ;i2(i9 24th.
Cleaners— Columbia Cleaners. O.'IS Bus
to 710 Sutler; Cohmibia Cleaniug & 4ai.
oriiig Co.. o:!N Bush to 710 Sutler; Riibe
Herman, .'1151 Scott.
REVENUE FREIGHT
LOADING
follnvving sp.
iqilesled lor •
1 lile at the Fc
Specifications Available
ilicalioiis covering
irious supplies are
ligii Trade Depart-
iit:
or supplying llie U. S. Marine Hos-
pital with llower seeds, rose bushes, and
bulbs. Bids are to be submitted to the
U. S. Marine Hospital, Materiel Oflicer,
Loading of leveiuie rreiglil the week
did January 25 totaled X(12,(12l cars,
cording to llie car service division of
e .Vmerican Railway As.sociation. This
IS an increase of 15,2(iS cars above the
eceiling week this year but a reilllclion
of (i;i,85:; cars under the same week in
1020 and a reduction of 40,04.1 cars under
the same week in 1028. The reduction lor
the week of .January 25, this year com-
pared with the corresponding weeks in
Ihe two previous years, was ill part due
lo the severe weather conditions that
existed in various parts of this country,
according to the division.
Don't forfiet the "Chest"
Febrf
Industrial Developm*
ll-' lued from page 2]
NEWS NOTE
The Howell Electric Motors Compar
of Howell, Michigan, recently aimouiiet
the purchase of llie biisiuess'of the Jeal
Hill i:ieclric Company of Toledo, (llii
4'he mamilaclnriiig equipment and bus
ness of the Jeaimiii Flectric Compaii
will be gradually moved to Ihe llo«e
plalil. .\s a result of Ibis inirclias,- II
Howell Company will have a coniple
line of motors from the smallest to ,,m
100 h.p.
The Howell |.;iectiic Motors Ci.mp.ii
has west coast headquarters in San Fiai
ci.sco at ;iX Natonia, and carries coniple
stocks of motors. .Sales oflices are iiiaii
tallied in I>os Angeles, Portland, Sialtl
Taconia, Spolaiie. and Vancouver. ' •
M. M v. Crr i.s Pacific Coast
i^anlranrfe
Published Weekly by San Francisco Chamber of Commerce
\X^\^\rVC^\> |l|JJjMt|J|J
FEBRUARY 26, 1930
Number 9
:hamber builds new s. f.^hibit
iHAMBER TO
ASSIST CAI..
' TAXPAYERS
.•irectors Retain
Firm to Intervene
Before U. S. Court
< a foiinal rcsohitiiMi tin'
llciarii of nirectors of Uic
C.lKimbcr of Commerce at
ils weekly meeting Fcb-
laiy 20, authorized the Cham-
t>r to lake the lead in protect-
bg the interests of California
jederal Income Taxpayers un-
the advantages granted to
iiem by the 1927 Amendment
Slate Legislature, to the
unity tax property law
ving California wives "prcs-
iiit" interest in connnunity
troperty. The board approved
lie retention of a nationally
Inown firm of lawyers having
Ifficcs in Washington, D. C,
Ind branch offices in San
Francisco and Los Angeles to
Intervene before the United
itates Supreme Court and be-
^ore other Federal Courts in
>ther districts in cases in-
iolving income tax returns on
tommunity property and to
prepare to meet a California
;est case if presented.
"We anticipate the coopera-
tion of the Los Angeles Cham-
ber of Commerce in this efTort
nf the San Francisco Chamber
fo retain the benefits accruing
to income taxpayers in Cali-
i'ornia through separate re-
turns by liusbands and wives,"
said President Newhall.
"Through our action we hope
to preserve California families
hundreds of thousands of dol-
lars annually.
Personnel Changes
In a resolution expressing its
regrets, the Board of Directors
of the Chamber of Commerce
lias accepted a retirement res-
ignation from Mr. Setb Mann
as head of the Traffic Bureau
of the Chamber on his seven-
tieth birthday. June 29, next,
arranging, however, with Mr
Mann to continue his services
thereafter in an advisory
capacity in the traffic work of
the Chamber in the future.
The board simultaneously ap-
pointed Mr. H. M. Remington
as assistant manager of the
Traflic Bureau until June 30,
with the intention of appoint-
ing him as manager to succeed
Mr. Mann on that date.
Mr. Mann's plan to retire on
his seventieth birthday from
the active duties of the Cham-
ber's Traflic Bureau has been
under discussion by liim for
two years and his decision
marks the fulfillment of one of
HELP MAKE OUR CENSUS COMPLETE
•file success of the \VM^ census depends largely upon the
enoi>eration given the enumerators by the public. It is im-
portant to San Francisco that its Census Enumeration be as
nearly one hundred per cent complete as possible, and to
tliis end the San Francisco Chamber of Commerce is giving
ever possible assistance to those in charge of the work.
These facts should be borne in mind: All information
given by citizens will be held strictly confidential, and
violations of this rule by census offlcials would result in
heavy penalty. Refusal of citizens to give required infor-
mation is also punishable.
Here are the questions which you will be called upon to
answer :
1. Relationship to head of family, including a statement
as to the homemaker in each family?
2. Whether home is owned or rented?
3. Value of home, if owned, or monthly rental, if rented?
1. Radio set?
f). Does this family live on a farm?
fi. Sex?
7. Color of race?
8. Age at last birthday?
9. Marital condition?
10. Age at first marriage (for married persons only)?
11. Attended school or college any time since September 1,
1929?
12. Whether able to read and write?
13. Place of birth?
14. Place of birth of person's father?
15. Place of birth of person's mother?
16. Mother tongue of each foreign-bora person?
17. Year of immigration to the United States (for foreign
born) ?
18. Whether naturalized (for foreign born) ?
19. Whether able to speak English (for foreign born)?
20. Occupation of each gainful worker?
21. Industry in which employed?
22. Whether employer, employee or working on own ac-
count?
23. WHiether actually at work (for each person out of work
additional information on special unemployment
schedule)?
24. Whether a veteran of the United States military or
naval forces; and for each veteran, in what war or
expedition he served?
Persons desiring further information about the census
should apply to Felton Taylor or Thomas A. Maloney,
supervisors of the 6th and 7th Census District of California,
respectively, Registrar's Office, City Hall.
his long cherished amibitions.
"Under the retirement ar-
rangement," President Newhall
said, "the Chamber will not
lose tiie invaluable experience
and ability of Mr. Mann as
manager of the Traffic Bureau
and legal counsel in the Cham-
's traffic problems."
Chamber Special to
Visit San Joaquin
Tlie Board of Directors
authorized a special train dele-
gation of the San Francisco
Chamber of Commerce to the
San Joa(iuin Valley, the latter
part of March, to visit various
industries and make goodwill
contacts with San Joaquin
Valley business men and or-
ganizations under the direc-
tion of Vice President and
Chairman of the Industrial
Committee, L. 0. Head. It was
announced that to date eighty-
one .San Francisco firms had
already decided to send rep-
resentatives on the trip which
will occupy three or four days.
More than one hundred are
expected to be on the train
when it leaves San Francisco.
COLORFUL VILLAGE OF '49 AND
MODERN METROPOLIS OF 1930
WILL FEATURE L. A. LAND SHOW
S,\N FRANCISCO old and new— the days of '49 and the
busy, thrusting life of San Francisco today — will be
pictured in a novel exhibit financed by the Chamber of
Ct>niniercc of San Francisco, in the California Land
Sliiiw to be held in Los Angeles, March 8 to 23. A c'lrdboard
and plaster reproduction of the colorful village of '49 and '50
with tlic old clipper ships swinging at anchor in the bay under
the brows of Riiicon and Telegrah Hills, will be built. Over
"The City That Was" will be a lighted mirage of "The City
That Is" with its monolithic skyscrapers sawing the clouds, a
graphic contrast that will seize the interest of the throngs
visiting the Land Show from all parts of the United Stales and
tickle their appetite to visit San Francisco.
Staff members of the booth,
representatives of the Cham-
ber of Commerce of San Fran-
cisco, who will be in attend-
ance to tell visitors the story
of San Francisco and its
dominance from early days of
the financial and industrial
history of the state, will be
dressed in the costumes of the
days of '49 and of 1930, to
synchronize with the contrast-
ing picture of the city. The
exhibiting space in the fair
contracted by the Chamber of
Commerce will occupy a corner
of two of the most important
corridors in the general fair,
adjoining a hall given over to
lectures on various districts
and communities of the slate.
Literature descriptive of all
phases of San Francisco life
will be part of the exhibit to
be given out to interested
visitors.
Tills is the first time that
the Chamber of Commerce has
participated in the California
Land Show. It has been a
policy of the Chamber in the
past to staff information corps
the State Fair and some
other exhibits but this is the
first direct participation of the
Chamber itself in exhibition
•ork of this kind in recent
Chamber of Commerce
Suports Ratification
of Court Protocols
•I'lie Board of Directors of
tlie Chamber authorized tlie
preparation of a resolution
urging Senators Johnson and
Shortridge and the members
of the California Congressional
Delegation to support ratifica-
tion of the World Court pro-
tocols signed by President
Hoover, calling for the ad-
lierence of the United States to
the World Court under the
compromises worked out by
Board Welcomes
Noted Visitors
Cuests of the Board of Di-
rectors at last week's meeting
included Frank A. Rolph, cous-
in of Mayor Rolph and presi-
dent of the Board of Trade of
Toronto, Canada. He was pre-
sented to the Board by Presi-
dent Newhall and invited rep-
resentatives of the Chamber
to visit Toronto.
Colonel R. E. Cooper of the
stalV of Governor Sampson of
Kentucky was presented to the
board by Frank S. Hoge of
Palo Alto who is one of the
leaders in the cooperative flght
of peninsula cities and San
Francisco for the Sunnyvale
Dirigible Base. Mr. Hoge told
the board that the "Chamber
of Commerce has done more
during the past ninety days in
its fight for the Sunnyvale
base to bring about a one-
I'amily feeling among the pen-
insula communities with San
Francisco than has been done
in twenty-five years." Colonel
Cooper pointed out to the
board tliat San Francisco has
positioned itself in the minds
of the East and southern part
of the United States as the
New York of the West.
"We are trying," said Presi-
dent N<'whall of the Chamber,
"to take San Francisco with
all its color and beauty and the
story of its opportunities to
Los Angeles in this exhibit.
We thus hope to stimulate an
interest and curiosity among
Los Angeles visitors and resi-
dent in San Francisco and the
hav district."
Elihu Root. After the resolu-
tion is drafted it will be sent
to the California representa-
tives in Washington when the
World Court protocols come
before the Senate for adoption.
"The Chamber's interest in the
World Court protocols is pure-
ly economic," .said Director F.
L. Lipnian who fathered the
resolution.
Specifications Available
The following specifications
covering bids requested for
various supplies are now on
file at the Foreign Trade De-
partment:
For supplying the War De-
partment with subsistence sup-
plies to be delivered at Fort
Mason from March 20-25, 19311.
Bids are to be submitted to the
Quartermaster Supply Officer,
San Francisco tieneral Depot.
Fort Mason, San Francisco, and
will be opened March 10, 1930.
For supplying the War De-
partment with subsistence sup-
plies at various posts through-
out California from March 15
to 25, 3930. Bids are to be sub-
mitted to the Quartermaster
Supply Officer, San Francisco
[ continued on page 3 ]
*?( S A N Francisco B u s i n e s
SAN FRANCISCO BUSINESS
FEBRUARY 26. 1 9 i 0
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1920, at the Post Office, San Francisco, California, under the Act of March 3, 1879.
Foreign 1 rvAUrly 1 1a S Domestic
Inquiries concerning these opportunities sliould be made to the Foreign Trade Department
of the San Francisco Chamber of Commerce for foreign trade tips, and to the Domestic Trade
Bureau for domestic trade tips. Call D.\venport 5000. Please use list numbers.
Foreign Trade Tips
18081— Typewriters.
London, England. Organiza-
tion is interested in learning
the names of dealers in type-
writers.
18082 — Representation.
Roosendaal, Netherlands.
Party wishes to represent ex-
porters or producers of dried
and canned fruits, saffron and
sticks of licorice in the Nether-
lauds, Belgium, and the Dutch
East Indies. Also wants to rep-
resent exporter of old papers
in the Dutch East Indies.
18083 — Window Glass, Brushes.
Cheese, and Biscuits.
Roosendaal, Netherlands.
Party is offering window glass,
all kinds of brushes, Dutch
cheese, and Belgian biscuits.
18084 — Feathers and Rabbit
Hair.
Deynze, Belgium. Party is
in the market for feathers and
rabbit hair suitable for use in
the manufacture of mattresses.
18085 — Aericultural Imple-
ments.
San Francisco, Calif. French
manufacturer of agricultural
implements would like to get
in toucli with firms in San
Francisco.
18086— Reed Pipes.
San Francisco, Calif. French
manufacturer of reed pipes for
musical instruments desires to
contact local firms.
18087 — Vanilla Beans.
Marseille, France. Firai
wishes to make connections
with importers of vanilla beans
in the form of extract, powder,
or whole and chopped beans.
18088 — Representation.
Portland, Oregon. Firm de-
sires to act as representative
for local houses that are in-
terested in having their prod-
ucts introduced into Euro-
pean market.
18089— Cod Liver Oil.
San Francisco, Calif. Com-
pany wishes to contact import-
ers of cod liver oil.
18090— Salesman.
Schmiedefeld, Ger. Party is
anxious to secure a salesman,
on a commission basis, for his
hydrometers.
18091 — Representative.
Milan, Italy. Society is ask-
ing for a list of active repre-
sentatives for the sale of arti-
cles for bars, hotels, restau-
rants.
18092— Mushrooms.
Ljubljana, Jugoslavia. Com-
pany wants to find a market
for its dried mushrooms in
tins, which it can supply in
large quantities.
18093 — Representation.
San I'rancisco, Calif. Party
connected with company hav-
ing headquarters in Roumania
and Budapest is in this coun-
try for the purpose of securing
lines of radios, household
goods, pharmaceutical and
medical supplies for exclusive
representation in the middle
European countries.
1S094 — Japanese Merchandise.
Kobe, Japan. Company is
desirous of making connec-
tions with importers of Japa-
nese manufactured goods.
18095 — Survey Service.
Kobe, Japan. Party with ex-
perience as a surveyor for the
.\merican and other consulates
offers his services to local
buyers of Japanese goods. Ref-
Railwo
n recei'
18096 — Raisins.
Nara, Japan. Firm is inter-
ested in importing raisins from
local suppliers.
18097 — Fodders.
Osaka, Japan. Company is
inquiring for names of ex-
porters of liorse fodders, in-
cluding hay clover, etc.
18098 — Plush Remnants.
Nara, Japan. General ex-
port-import house wishes to
contact manufacturers of used
mohair plush remnants.
18099— PainU.
Heijo, Korea. Company is in
the market for the following
paints: 10 bbls. white, one hbl.
black, 1 bbl. deep blue, 1 hbl.
yellow, 1 bbl. red, 1 bbl. maroon
color, 5 bbls. (boiler) mixture
with paints.
19000— Ice Crea
Dairen, Manchuria
concern is interested
ing catalogs and price lists
from manufacturers of ice
cream freezers. Local bank
refernce.
19001— Malt, Hops. Lumber.
Havana, Cuba. Party is de-
sirous, of purchasing malt,
hops, pine, and other kinds of
lumber and timber.
19002 — Representation.
Guatemala, C. A. Firm
wishes to act as agent, both
buying and selling, to take
care of legal matters, etc., for
U)Ci\\ houses.
19003 — Onions.
,San Juan, Porto Rico. Com-
pany wishes to act as sole
agents for exporters of onions,
or to handle shipments of
onions on a consignment basis,
or to purchase outright Cali-
fornia onions.
19004 — Produce and
Manufactured Goods.
Colon, Panama. Party is
anxious to communicate with
exporters of beans, eggs, pota-
toes, apples, onions, raisins,
etc. Also wants to get in touch
with manufacturers of paper
bags, ladies' and children's
dresses and underwear.
19005 — Sardines and Prunes.
New York, New York. House
is in the market for Califor-
nia oval sardines in tomato
sauce and dry prunes in car-
tons for direct shipment to
ports in Itast Mexico: Tam-
pico, Vera Cruz and Progresso.
19006 — Foodstuffs.
Demerara, British (iuiana.
Firm is in the market for all
kinds of canned foods: meats,
soups, fish, milk, vegetables,
etc. Also wishes to purchase
butter, cheese, olive oil, etc.
19007 — General Merchandise.
Demerara, British Guiana.
Company wishes to purchase,
on a cash basis, cnamelwarc
and porcelainware cups, mugs,
rice dishes and plates, kettles,
coffee pots, coffee mills, hosiery,
silk piece goods, pound goods,
remnants, woolen goods, cot-
ton goods, shirts, shoes, ties,
collars, felt hats, underwear,
overcoats, typewriters, carbon
and other office supplies, no-
tions, drugs, canned fish and
milk, bottled candy, cheese,
lard, canned fruits, and
s\ rups.
19008 — Pandan and Bamboo
Hats.
Batavia, D. E. I. Exporter
of pandan and bamboo hats
wishes to communicate with
local importers of this com-
modity.
19009 — Representation.
Manila, P. I. Store wants to
act as representative of firms
desirous of exporting to the
Philippines.
19010— Philippine Merchandise.
Manila, P. I. Exporter of
shell lamps for electric lights,
wooden shoes for beach wear,
mats and rugs, Buntal bats,
embroideries, fancy canes,
cigars, and preserved fruits
wishes to establish connections
locally.
19011— Island Trade Goods.
Lae. Huon Gulf, New Guinea.
Party wants to contact sup-
pliers of "island trade goods"
especially prints.
Domestic Trade Tips
D-3396 — Representation.
New York City. Converters
of cotton fabrics and rayon
suitable for manufacturers of
ladies' underwear, ladies' and
children's coats and suits,
manufacturers of bedspreads
and pillows, and for the casket
trade, are seeking representa-
tion in this market as well as
for the surrounding territory.
D-3397 — Representation in
South.
New Orleans, La. Southern
company desires representa-
tion in south for importers
antl manufacturers of com-
modities sold by the drug, elec-
trical and hardware trade.
D-3398— Dealer.
Fort Dodge, Iowa. Company
desirous of securing a dealer
in this city for an amplifying
system, one perferred who has
knowledge of radio and elec-
trical appliances.
D-3399— Hardware
Representation.
Pliiladelphia, Pa. Party in-
terested in communicating
with manufacturers of hard-
Interesting and Unusual Events
Compiled by Information and Statistical Department
At the Art Galleries-
Courvoisier Gallery, 474 Post Street— Exhibit of etchings
by Paul de Gaston. Photographs of New York skyscrapers
by Sherril Shell. Group of miniature paintings on ivory
by Mrs. Walter B. Palmer.
East-West Gallery, B09 Sutter Street— Sculpture in coral-
paintings by Emmet Kirby. Drawings by Sybil Emerson.
Galerie Beaux Arts, 166 Geary Street— Exhibition of
paintings by Rinaldo Cuneo.
Gump's Gallery, 246 Post Street— Exhibit of etchings by
Max Pollock.
February 26—
2:00 P. M.— Lecture by Miss Hilcii Barker, "The Museum's
Ivory and Jade," at M. H. dr Young Memorial Museum,
Golden Gate Park.
8:00 P. M.— Lecture by Captain Donald MacMillan, "Un-
der Northern Lights," Wheeler Auditorium, Berkeley.
8:15 P. M.— London String Quartet, Scottish Rite Audi-
torium, Van Ness Avenue and Sutter Street.
8:.'i0 P. M. — Pacific Opera Company, "La Traviata," New
Capitol Theatre, Ellis Street, near Market.
February 27 —
2:15 P. M. — Play reading by Mrs. Hugh Brown, "One
Hundred Years Ago," Room of the Dons, Hotel Mark
Hopkins.
8:30 P. M.— Smallman A Capella Choir Recital, Scottish
Rite Auditorium, Van Ness Avenue and Sutter Street.
8:30 P. M. — "Peer Gynt." San Francisco Conservatory of
Music, 3435 Sacramento Street.
8:00 P. M.— "The Human Side of Social Welfare," by
Mrs. Anna L. Saylor, Women's City Club Auditorium.
8:15 P. M.— Recital by pupils of Robert Anderson, Y. M.
C. A., 220 Golden Gate Avenue.
February 28 —
4 :0(1 P. M. — Y'oung People's Symphony Concert, Wheeler
Beckett conducting S. I". Symphony Orchestra, Curran
Tlicatre.
8:15 P. M. — Concert under direction of Rev. Edgar Boyle.
Scottish Rite Auditorium.
8:30 P. M. — Pacific Opera Company, "La Sonnambula,"
New Capitol Theatre.
March 1—
2:30 P. M. — Dr. Aurelia Henry Reinhart, president of
Mills College, "Review of Thomas Mann," Paul Elder
Gallery.
8:.30 P. M.— Pacific Opera Company, "II Trovatore," New
Capitol Theatre.
8:30 P. M. — An evening of German songs. The Deutschcr
Verein, Polk and Turk Streets.
March 2—
2:45 P. M. — Popular concert, Alfred Hertz, conducting,
Curran Theatre.
8:30 P. M. — Pacific Opera Company, "Lucia," New
Capitol Theatre.
March 3—
8:15 P. M.— Pro-Arte Quartet Concert, Mills College.
March 4—
8:30 P. M.— Pacific Opera Company, "The Masked Ball,"
New Capitol Theatre.
8:30 P. M.— Pro-.\rte String Quartet of Brussels, Audi-
torium Theatre, Oakland.
Pipe organ recitals by Uda Waldrop every Wednesday,
Saturday and Sunday, 3:00 P. M. to 3:45 P. M., California
Palace of the Legion of Honor in Lincoln Park (open to the
public).
ware or kindred lines who
might require the services of a
representative in Philadelphia.
D-3400— Outlet for Hardware
and Automotive Accessories.
Spokane, Wash. Party who
has established connections
with all the larger accounts in
the territory of Washington de-
sires to secure side line for
that territory.
D-3401— Local Representative.
New York City. Advertising
firm desirous to contact with
advertising man or a small
agency to secure as local rep-
resentative.
D-3402— Agency.
Helena, Mont. Party quali-
fied to take charge of a branch
office or agency not requiring
too great technical knowledge,
interested in communicating
with firm desiring agency in
Montana.
D-3403 — Manufacturers' Agent
for Washing Machines.
Detroit, Mich. Eastern con-
sled
;ccurmg
aimfacturers agents that
iiuld be interested in han-
ing industrial washing ma-
lines and ovens in San Fran-
<co's territory.
D-3404-
-Repr
esentativc for
Vibra
ting Chairs.
Cliic:
!i„. 11
. Exclusive rep-
1 San Francisco
resenlative i
for vib
•ating
chairs with suf-
ficient
neans
to purchase mer-
chandis
e outt
ight is desired by
Chicag,
firm
D-3405-
-Sales
Engineer.
Cinci
mali.
Ohio. Engineer-
ing fin
1 desi
■es sales engineer
who w
ould
be interested in
.selling
their
line of electric
brakes on a connnission basis.
D-3406 — State AgenU
Los Angeles, Calif. Firm
seeking state agent for stand
for electric irons, to be mar-
keted for the first time in
northern California and to be
sold direct to consumer.
[ continued on page 3 1
U A R Y 2 6, 1 9 3 0 }■>
LEADS/orNEW BUSINESS
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
countant — Ivan Swigaici
public). MW Market.
Advertising — Wni. H. Ran-
11 Co., 507 MontgoniiTy to 020
luikcl.
Apartments — Clay Jones
paitnients, 12.'>0 Jones.
Attorneys — Irving Phillip
uniclt. 111 Sutter; Douglas
rooUnian, 582 Market to 351
[ililOrnia; F.vans & Bruce
ipatent), 620 Market; Joel D.
loseiihluni, 2.'i5 Montgomery:
'lielen & Marrin, 351 Califor-
lia.
Auto Wrecking — H. Sipple,
U; to 425 Valencia.
Baths— S & S Russian Baths,
2IIII Silver.
Bottlers' Supplies — Chicago
ipccialty Co., 528 Washington
]o 721 Montgomery.
Butcher — ^Yalter fi. Creyer.
t)80 to 1530 Howard.
I Carpenter — K. .V. Vlahakis,
175 Valencia.
' Cleaners — .\merican Clean-
frs. IICIO Hyde.
i Cloaks and Suits — Ranso-
|loir's, 225 to 259 Post.
Coal — Richmond Coal Co.,
390;i Creary.
Compressors — Curtis Com-
pressor Co. (air), 820 Folsom to
310 4th.
Concrete — Mission Concrete
Co., Bellarie Building Ltd.,
(ireen and Leavenworth.
Confectioners' Supplies —
Sunset Sales Co., 57 Post.
Confectionery — Marie J.
. 512 Pi
Clni
A.
Contractors
glais (electrical), 472 Tehama;
Regan & Co., 1 Montgomery.
Costume Slips — Victor
Brown Co., 8.13 Market.
Credit Bureau — California
Credit Sei'vice Co., 785 Market.
Dental Supplies — Jas. W.
Edwards Co., 323 Geary to 150
Sutter.
Dentists — Drs. Leeland and
Geo. \V. Leek, 973 Market to
450 Sutter; Dr. J. Claude Perry,
323 Geary to 450 Sutter.
Draying — F. J. Lankenau,
528 Washington to 724 Mont-
gomery.
Dresses — Marie's Dress Shop,
10li7A Market to 2.50 O'Farrell ;
Pearl Artie Sans (mfr.), 2228
l.onihard; Zukor's Uress Shop,
923 Market.
Dressmakers' Supplies —
Philadelphia E-Z-Pit Dress
Form Co., 1321 Fulton to 516
Hayes.
Eggs — Wni. .N. Patterson
(certilied), 106 Clay.
Electrical — Northwestern
Electric Co., 9 Main to 112
Market; Peerless Electric
Works, 1275 Mission to 156 9th.
Engineer — Clarence H. Ba-
zille, 251 Kearny.
Engines — Climax Engineer-
ing Co. (gasoline), 829 Folsoni
to .ilO 4th; Cushman Engine
Co., 829 Folsom to 310 4lh; Uni-
versal Gas Engine Co., 829 Fol-
som to 310 4th.
Engraving — \. C loas &
Co., 41 to 39 l.ick Place.
Filters — Reed Air I'ilter
Co., Inc., CI Fremont to (J81
Market.
- -Finaocs — Medico-Dental
Finance Corp., 235 .Montgomery
to 450 Sutter.
Fish— Fillmore St. Fish Mar-
ket, •22.36 Fillmore to 1175 Mar-
ket.
Fishing Supplies — MacRoss
(trout flies), 3.38 Clay.
Fixtures — Thomas Day &
Co. (lighting), 725 Mission to
51 Shipley.
Florists — Suzanne I'loral
Co.. 1.52 to 16 Taylor.
Food Products — Associated
Fotid Distributors, 2241 Bryant.
Fur Goods— Model Fur Shop,
561 to 604 Geary.
Furniture— Columbia Furni-
ture Co., 755 McAllister; Re-
liance Trading Co., 2811 Mis-
sion; Steel Furniture Mfg. Co.,
260 California to 116 New Mont-
gomery.
Furniture Repairing — An-
tique Furniture Repair Shop,
2221 Union.
Garages — Cabin Garage No.
2, 4520 San Bruno Ave.; Lean-
ord J. Hanson, 515 Pine; Stad-
ium Garage, .522 Frederick.
Gift Shop — Chinese Pres-
byterian Gift Shop, 920 Sacra-
mento.
Gloves — Edgar S. Lewis, 89
Battery to 742 Market.
Grocers — Allen & Dradi,
3800 17th: J. Mancu.so, 301
Holloway ; P i g g 1 y Wiggly
Store, 1426 Polk.
Hats — David Lipson, 1050
Fillmore; Triest & Co. (mfrs.),
734 to 510 Mission.
lery — W. A. Martin, Jr..
116 New Montgomery.
Hotel — Shanghai Hotel &
.Vpartments, 545 Grant Ave.
Importers — Der Ling Im-
porting Co., 426 Powi'll to 533
Sutter.
Insurance — American In-
denniity Co., Mullin Acton Co,
(auto), 114 to 231 Sansome ;
Camden Fire Insurance Assn.,
Mullin Acton Co. (auto), 332
Pine to 231 Sansome; A. R.
Candlin Co., 114 Sansome; De-
troit Fire & Marine Insurance
Co., Mullin Acton Co., 114 to
231 Sansome; Dubuque Fire &
Marine Insurance Co., Clarence
lie Veuve, 114 Sansome to 433
California; Eastern Underwrit-
ers. Mullin Acton Co., 114 to 231
Sansome; Federal Union Insur-
ance Co., Mullin Acton Co., 114
to 231 Sansome; General Fire
Assurance Co., Mullin Acton Ck).,
114 to 231 Sansome: Hamilton
Fire Insurance Co., Mullin Ac-
ton Co., 114 to 231 Sansome;
Mercantile Fire & Marine Un-
derwriters, 315 Montgomery;
Merchants Fire Insurance Co.
of Denver (Clarence de Veuve),
114 Sansome to 4.33 California;
Mullin Acton Co., 114 to 231
.Sansome; New Brunswick Fire
Insiu'ance Co., Mullin Acton
Co.. 114 to 231 Sansome; New
Haven Underwriters, Mullin
Acton Co., 114 to 231 Sansome;
Prudential Casualty & Surety
Co., Clarence de Veuve, 433
California; Sandahl & Pier.son
Ltd.. 315 Montgomery; United
.Vmerican Fire Insurance Co.,
Clarence de Veuve, 4.33 Califor-
nia; Washington Underwriters,
Mullin Acton Co., Ill to 231
Sansome.
InvestmenU — Calitalo In-
vestment Corp., Alexander
Bldg. to 26 O'Farrell; Farm
Land Invesment Co., 9 Main
to 112 Market; A. Gordon
Nicolson, 155 San.soiue; Wil-
liam .1. Wilson Investment Co.,
220 Montgomery.
Ladies' Apparel — Lewis &
Hush, 154 Sutter.
Lather — R. F. StalVord, 957
Fillmore.
Leather — Hutke's Leather
Shop, 1003 Market.
Library — Black Sea-Gull
Library, 907 to 951 Clement.
Lumber — Ben Byrnes
(wholesale), 24 California.
Machinery — Coast Machin-
ery Corp., 829 Folsom to 310
4th; T. L. Smith Co., 829 Fol-
som to 310 4th.
Mfrs.' AgenU — Wiebusch
6 Hilger Lid., 461 Market to
7 Front.
Markete — Cliff Market, 504
Geary; Farmer's Produce Cash
Market, 74 8th.
Meats — New San Francisco
Meat Market, '2669 Mission;
Wunsch's Quality Meat Market,
1251 3d Ave.
Millinery — H. P. Brittain,
49 4lh to 833 Market; Mission
Milliiu'ry Co., 2788 Mission;
Zobel's Millinery, 23 Grant Ave.
(o 124 Geary.
Modiste — May B. Gordon,
157 Sutter.
Notary Public — Lester Ball,
lis lo 933 Market.
Novelties — Jill'y Novelty
.Mfg. Co., 513-523 Folsom.
Office Supplies — Campbell
ros.. Ill Sutter.
Oil — Eeconomy By-Products
Co. (waste), 55 Sacramiento;
Gilmore Oil Co. Ltd., 3d and
18th; A. Rothenberg & Co.
(olive), 210 Post to 481 Pacific.
Packers — General Fruil
Packing Corp., 485 California
to 780 Bryant.
Patterns — American Fashion
Co. Style Magazine & Patterns
(style), 560 Mission to 760 Mar-
ket; Fashionable Dress Pattern
I'.o., 143 New Montgomery;
Milehell Fashion Co., -Style
Magazine & Patterns (style),
760 Market; Simplicity Pat-
tern Co., 143 Montgonieiy;
Style Magazine .■>: I'atlerns, 76(1
Market.
Pencils — Great American
Pencil W<]rks, 41 to 39 Lick
Place.
Physicians — Dr. S. N. Bary-
borov, 516 Sutter to 870 Mar-
ket: Dr. Val C. Holmer, 909
Hyde to 450 Sutter; Dr. A. H.
McNully, 91 Geary to 86 Post.
Piano Repairing— M. FedorlV,
1752 O'I'an-ell.
Pipe Valves and Fittings —
Pi'lroleum Equipment Co., 17tli
and Connecticut.
Plumbing — Wm. H. Kelly,
1152 Irving; Geo. E. Rose & Co.,
167 to 461 Hayes.
Potatoes — Fiedeiick II.
liindge, 201 Druniiii.
Printing — Down Town Press,
II to 39 Lick Place; Geneva
Press, 5125 Mission ; E. E.
Stone Press, 7 4lh to 10 4th.
Printing Devices — Auto-
inalic Printing Devices Co.,
513 Howar.l to 121 2d.
Produce — It. Mirabito & Co.
(wholesale), 419 to 427 Front;
Mission Provision Co., '24.31
Mission.
Publishers — Financial Pub-
lishing Co., 3ft Lick Place.
Pumps — Gilbert & Barker
Mfg. Co., 70 Bryant to 495
Heale.
Radio — Kolsler-Brandes
.\geiicy, 5125 Mission; Lyric &
Rola Agency, 5125 Mission;
Patterson Radio Co., 1.543 to
1549 Market; Radio Service
Co., 1336 Grove; Spartoii Sales
& Service Station, 5125 Mis-
sion; Victor Radio Service,
ICureka Radio Service, 449 Cas-
tro.
Ranges — Western Range
C<i., 849 to 972 Mission.
Real Estate — Dodge Land
Co., 9 Main to 112 Market;
Chester R. Macphee, 25 Sutter
to 1068 Valencia; Reliance
Realty Co., 220 Kearny; James
W. Warner, .366 Bush.
Restaurants — Bernal Boost-
ers Restaurant, 4.34 Cortland;
Chestnut Lunch, 2275 Chestnut;
Classy ColTee Shop, 1116 Fill-
more; Flor De Mayo Restau-
rant, 693 Folsom, Harrison
Lunch, 1399 Harrison; Ideal
CofTee Shop, 4611 Geary; Klon-
dike Sandwich Shop, 55 3d:
Marigold Lunch, .5024 Geary;
Marina Way Tea Room Cafe,
.3254 Pierce; Mason Lunch, 321
Mason; Triangle Lunch Coun-
ler, 3292 2'2d,
Rope — Hazard Wire Rope
Co., American Chain Co., 151
Main to 425 2d.
Rulers — Celia & Slusakoff
(paper), 253 Minna.
Salvage — M. Steinberg, 217
Speai- to 739 Folsom.
Schools — California School
of Design, 528 Powell; Mission
School of Music, 2843 to 2832
.Mission.
Screw Drivers — Fidele
Scavo, 1 147 Pacinc.
ecurities — Martin M. Hart-
nianti, 315 to 1 Montgomery.
Shirts — Barney's Shirt Shop,
161 Market.
Signs — Adco Sign Stud:
681 Ellis.
Sprinklers — National Lawn
Sprinkler Corp., 461 Market.
Stationery — F. C. Allen, 39
Lick Place; Western Whole-
sale Stationers Ltd., 580 Mar
ket.
Studio — I'redrik E. lilick
felt, 20 O'Farrell to 102 Mc
Allister.
Tailor — I. Davis (ladies),
225 Tayloi- to 151 O'Farrell.
Teas and Spices — McCor-
111 iek & Co., 112 Market.
Tires — Pennsylvania Tire
Distributors, 167 Hayes.
Trucks — Reliance Trailer
lit Truek Co., Inc., 1044 Howard
lo 2765 lOth.
Upholstering — Moth Proof
Upholstering Co., 154 7th; S. L.
Schary, 80 Golden Gate Ave.
Water — Pure Deep Spring
Wat<r Co., '229 Clara.
Wood and Coal — R. B.
Dallas, 166 to 284 Valencia.
protection lor exporters, be-
cause it enables the Consul
General to check documents
carefully and correct errors,
and so avoid any trouble at
the Custom Houses in Hon-
duras.
Specifications Available
[continued from page 1]
General Depot, Fort Mason, San
Francisco, and will be opened
March 6, 1930.
For supplying the War De-
partment with water pipe, cast
ron reducer, and a Y branch,
t<i be delivered at the earliest
liraelicable date at Manila, P. I.
Bids are to be submitted to the
Ouartermaster Supply Officer,
San Francisco General Depot,
Fort Mason, San Francisco, and
will be opened March 10, 19.30.
l"or supplying the War De-
paitnient with subsistence sup-
plies to be delivered at various
posts throughout California
dui'ing the month of April,
1930. Bids are to be submitted
to the (Quartermaster Supply
Officer, San Francisco General
Depot, Fort Mason, San Fran-
cisco, California, and will be
opened March 3, 1930.
For supplying the War De-
partment with hammer lap-
welded pipe to be delivered to
Rio Vista, California. Bids are
to be submitted, to the U. S.
Engineer Office, California
Fruit Bldg., Sacramento, and
will be opened March 4, 1930.
For supplying the War De-
partment with leather belting,
cup leathers, boat spikes, Hints,
rivets, wire brads, stove bolts,
set screws, brass screws, lag
screws, nuts, and cotter pins
to be delivered to Rio Vista
three days after award. Bids
are to be submitted to the U. S.
Engineer Office, California
Fruit Bldg., Sacramento, and
will be opened March 4, 1930.
REVENUE FREIGHT
Loading of revenue freight
the week ended February 1
totaled 898,894 cars, according
lo the car service division of
the American Railway Asso-
ciation. This was an increa.se
of 30,273 cars above the pre-
ceding week this year but a
reduction of 48,200 cars under
the same week in 1929 and a
reduction of 27,368 cars under
the same week of 1928.
SPECIAL NOTICE
The Consul General of Hon-
duras, Dr. J. A. Membreno, ha
iiifornie<I the IVireign Trad
I.Vparlinent that he requires
the presentation of all shipping
documents for legali>:ation at
least 21 hours before the sail-
ing of the steamer. This is a
Domestic Trade Tips
( conlinucd from page 2 ]
D-3407 — Representation in
Philadelphia.
Philadelphia, Penn. Firm in
Philadelphia is seeking lo
coninuinicate with a manufac-
turer in San Francisco who
ilesires representation with the
object in view of marketing
their goods for them in the
i:ast.
n-3408 — Manufacturers' Agent.
Cleveland, Ohio. Ozone ma-
chine manufacturers anxious
lo secure manufacturer's agent
in San Francisco who deals in
eleetric goods, to market their
products.
D-3409— Commission Salesmen.
Freeporl, III. Concern de-
sires high grade coniniission
salesmen or distributors who
can sell their product to the
jobbing trade on the Pacific
Coast, their line consists of
domestic and janitor mop
sticks, camp stools, juvenile
golf sets and brushes.
■•■^San Francisco Business
<^T Reproduction of a Direct Mail Advertisement Sent Eastern Manufacturers TS>
Industries GROW with
SanF
" ' 1x1 •
New plant of Simon Mattrets Mfg. Co.
Licencee San-O-tuf and fSachman apringfiUed mattresa factory.
^ISCO
the (^eWt^r^
of the Wfesiemr^ctates
---Jj-^ —
Crrowing Adarket ^rea
Almost unlimited are the possibilities for pro-
gressive industries to develop new business from
San Francisco plants. Typical concerns benefiting
from such opportunities are the Simon Mattress
Manufactiiring Company and the Link-Belt Co. —
Pacific Division.
Through successive developments since 1906 the Simon concern has expanded from an eight
employee business to a new quarter million dollar plant, employing 1 75 people.
Purchasing the former Meese & Gottfried plant, which started on a similarly small scale, the
Link-Belt Co. has so increased its business from San Francisco that a new million dollar factory be-
came necessary.
Growing markets have required local firms to make increased capital investments in 1929 which
will provide for an increase of $10,300,000 annually in San Francisco's industrial output. New
industries estabUshed last year will manufacture an additional $13,800,000 worth of products.
Increased demands have caused these firms to grow. They have found an opportimity which it
will pay you to investigate. May we assit you ?
INDUSTRIAL DEPARTMENT
San Francisco Chamber of Commerce
^v"^
'^^rT'''^^-^"4fl,aS3>?^'f^5f^
/Veut mittion dottar factory of the Link-Belt Co.^'
Pacific Division makers of conveying equipment
Fact'Leaflet So. 20
Industriat San Francisco
\NEN LEADS
TRADE TIPS
^aniranrfe
U5im55
Published Weekly by San Francisco Chamber of Commerce
Volume XX
MARCH S, 1930
Number 10
Chamber Intervenes for Proposed
Inter 'City Motor Freight Service
Board O.K.'s
Yacht Harbor
Improvem'ts
Increased Berths for
Pleasure Boats Will
Aid Industry
THE Board of Directors
of the Chamber of
Commerce has ap-
proved the recommen-
dation of the Chamber's In-
dustrial Committee that the
Board of Supervisors be urged
to include in its budget for the
coming llscal year an adequate
sum of money to provide for
ireased berths for pleasure
boats either at the yacht har-
bor or at some other feasible
site. The Committee's recom-
mendations pointed out:
1. That the boat building in-
dustry in San Francisco is in-
creasing and destined to be-
come of major importance pro-
vided that berthing facilities
can be developed on the bay
for the crafts of pleasure boat
purchasers.
2. That San Francisco Bay
provides a natural setting for
pleasure boating which would
lend color and tourist attrac-
tion to the city.
3. That net profits on rental
of berths at the yacht harbor
last year amounted to $8'
4. That the addition of 1000
berths at a rental of $7.50 per
month would return $7500
month to the city or $90,000 a
year.
5. At the present time
boat owners and prospective
boat owners are in the waiting
line for berths at the yacht
harbor.
(i. That the boat manufao
turers and distributors of San
Francisco feel that the devel-
opment of their industry will
be smothered unless steps are
taken immediately to provide
berth facilities for their prod-
ucts.
It was announced that
through the efforts of the
Chamber of Commerce the Sec-
ond Annual Paciflc Coast Boat
Show to be held here next
[ continued on page 4 ]
U. S. TRADE COMMISSIONER TO
ADDRESS FOREIGN TRADE CLUB
Mr. Spencer U. (ireenc. United States Trade Conmiis-
sioner to South America, will be the guest speaker at the
weekly luncheon meeting of the Foreign Trade Club of
the Chamber of Commerce, on Monday, March 10. The
luncheon, as usual will be in the California Room of the
Commercial Club. Mr. Greene's subject will be, "High
Lights of Paciflc Coast Trade with South America." He
has been in commercial development work for twenty
years and has specialized on the market in South America
r.ir Pacific Coast products. President (leorge S. Williams
will preside.
Prompt Action Urged in
Mailing Census Schedules
THE first corps of in-
dustrial census enu-
merators will soon start
their long campaign to
ascertain as accurately as
possible what California manu-
facturers and distributors are
doing, and gather in all facts
relative to manufacturing
plants of all descriptions and
just how the products of the
plants are disposed of, accord-
ing to John W. Curry, chief
lield agent for norUiern Cali-
fornia, who is in charge of the
census of manufactures and
distribution.
"Our enumerators will be
ready for the big job within a
day or two, and we hope to
make good progress until all
essential information pertain-
ing to the products manufac-
tured in northern California
has been recorded. We are also
going after all distribution
data. Once recorded, this in-
formation will be of great
value to the manufacturer and
the distributor.
"The schedules to be filled
in by the manufacturers and
distributors, were mailed
from the general Census Bu-
reau in Washington. Recipients
of these schedules should fill
them in immediately and send
them to our San Francisco of-
llce. Fourth Floor, Civic Audi-
torium Building, to be checked.
"While we are receiving
filled-in schedules daily, we
know that many of the re-
cipients, either through pro-
crastination or carelessness
have failed to act. I appeal to
this class to act promptly.
They should fill in the sched-
ules. Where there is any doubt
iji their minds regarding the
questions and answers, we
be pleased to ease their
minds. Those who through
arelessness have either mis-
aid or destroyed the sched-
ules sent from Washington
receive new schedules by
applying to us.
"Those persons who fail to
ail in their schedules will be
visited by enumerators. The
enumerator will ask the ques-
tions direct and under the law
must have a direct answer.
There is no need for any manu-
facturer or distributor refus-
ing to answer the questions.
His answers will be held
sacred by the Census officials.
There is no chance of the in-
come tax collector, the munici-
pal or state tax collector, any
s friends, competitors, or
one else outside of the
Census Bureau, ever seeing his
answers.
"We accumulate data from
individuals and individual
firms for the purpose of arriv-
ing at totals. It is the total
ill each community that counts.
"I call attention to the state-
ment printed at the top of each
schedule. It reads as follows:
" 'Under the law, now one
not a sworn employee of the
Bureau of Census will be per-
mitted to examine your report,
and no information can or will
be given out by the Bureau of
the Census to any person out-
side that Bureau, whether in
Government or in private life,
which would disclose, exactly
or approximately, any of the
facts or figures in your report.'
"I believe that when the
manufacturers and distribu-
tors realize that the entire
transaction is confidential, they
will give us their hearty co-
operation," concluded Curry.
Extension of Transportation
Facilities in Nortiiern and
Central California Endorsed
THE San Francisco Chamber of Comiiiercc
intervt-ned Tuesday before the State Rail-
road Coinmission on behalf of a proposed new
automobile freight service by Valley Motor
Lines between San Francisco, Manteca, Oakland
and Fresno. Hal M. Remington, assistant manager
of the Transportation Department of the Chamber,
was instructed by the Chamber's Executive Com-
mittee to appear before the Commission to show
necessity for the service and its value and con-
venience to receivers and shippers of freight in
San Francisco. , , ,„ , . ,
The Executive Committee of the Chamber acted
upon the reconnnendation made by the Transpor-
tation Committee of which J. W. Mailliard, Jr., is
chairman, and before which representatives of the
Southern Pacific and Santa Fe railroads appeared
in opposition. . t .u
In announcing the Chamber's support of the ex-
tension of freight motor transportation facilities
between San Francisco and other points in central
and northern California, President Newhall of the
Chamber said:
"The Chamber is eager to develop closer and faster
transportation facilities between San Francisco and
cities within its natural trade territory whatever
the means and where need for increased con-
venfcnce exists."
Junior Chamber Enlists Aid
In Drive for Fire Prevention
THE Junior Chamber of Conunerce on Tues-
day brought the influence of local and visit-
ing fire chiefs to the support of the campaign
for a new fire ordinance for San Franci.sco
at a luncheon held in the Commercial Club at which
Chief Brennan of the San Francisco Fire Depart-
ment Supervisor Peyser of the Fire Committee of
the Board of Supervisors, State^ Fire Marshal
Stephens, and other fire experts who arc attending
the three-day session of the Fire College here, were
auests. TheJunior Chamber's new fire ortlinance
is the handiwork of experts who have studied the
problem for more than a year and gives the San
Fr-incisco Fire Prevention Bureau power to enforce
fire regulations and orders re.sulting from inspcc-
"°"we consider our efforts to write a new fire pre-
vention ordinance info the city ordinances, one of
the most important activities which has claimed flie
■itlention of the .lunior Chamber of Commerce since
its inceiition," said Arthur M. Brown, president of
the .lunior Chamber. "It concerns itself with the
personal safety of each citizen and^ better protec-
tion of the lives and properties of all."
•4 San Francisco Business
SAN FRANCISCO BUSINESS
"^ K A"'!^ .'.V.V?.V/iV?V?Vi'.V.V.Vf.V.V " ". .^^ ....
" p'ubiislVcd'weoldy by the San Francisco Chamber of Commerce, 205 Merchants ExchanBc.
Teleoiionc Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2 19^0 at the Post OfDce, San Francisco, California, under the Act of March 3, 1879.
Foreign TRADE TIPS Domestic
Inquiries concernuig these opportunities should be made to the Foreign Trade Departnient
nf the San Francisco Chamber of Commerce for foreign trade tips, and to the Domestic Trade
of Uie San Francisco Chambe
Bureau for domestic trad
tips. Call DAvenport 5000. Please use list numbers.
Foreign Trade Tips
19012 — Representation.
Sacramento, Calif. Party
who is going to England for
an indefinite stay is interested
in taking care of tlie interests
of an import-export house.
19013 — Cocoa and Bonbons.
San Francisco, Calif. Party
in the Netherlands wishes con-
nections with importers of
cocoa in bulk, cocoa blocks,
and chocolate bonbons.
19014 — Representation.
Berlin, Germany. Business
man is anxious to make a con-
nection with a local firm for
the purpose of handling its
line.
19015^Paprlka and Medicinal
Herbs.
Vienna, Austria. Party
wishes to contact importers of
Hungarian paprika and East
European medicinal herbs.
19016 — Agency.
San Francisco, Calif. Ameri-
can with many years experi-
ence in Japan and China is
returning to the Orient and is
desirous of handling lines for
local manufacturers. He will
undertake reports or commis-
sions.
19017 — Representation for
China.
San Francisco, Calif. Swiss
who speaks English, Frencli,
German and Spanish, and who
has had experience in foreign
trade, wishes to represent a
manufacturer of mechanical
goods on a commission basis.
19018 — Drugs and Drug
Sundries.
Seoul, Korea. Company sup-
plying hospitals, institutions,
and retail drug stores wants to
make a permanent connection
with a wholesale drug house
able to supply them with a
general line. References on file.
19019— Scrap Rubber.
Chicago, III. Company mak-
ing a rubber product has cer-
tain scrap rubber suitable for
export to China and Japan and
wishes to make connections
with exporters of this com-
modity.
19020— Water Flowers.
Alliance, Ohio. Party wants
to communicate with importers
of Japanese water flowers.
19021 — Cotton Roofing Rags.
Yokohama, Japan. Firm de-
sires to make a connection with
an importer of cotton roofing
rags.
19022— Wood Fibre.
Kansas City. Mo. Party
wants to buy wood fibre for
making artificial fllowers.
19023— Floor and Wall Tile.
Dallas, Texas. Party is in
(luiring for the name of a firm
or individual importing Japa-
nese floor and wall tile.
19024 — Japanese Merchandise.
Kobe, Japan. Company wisli-
es to establish connections will
importers of all kinds of Japa
principal
on file.
tu'sc goods. List
articles of export
19023 — Lily Bulbs.
San Francisco, Calif. Firm
whose head office in Japan is
the sole exporter of the prod-
ts of the association of lily
bulb growers wishes to make
local connections.
19026— Fire Screens. Etc.
Jackson, Miss. Firm wants
to communicate with importers
handling Japanese fire screens,
etc.
9027— Perilla Oil.
New York, N. Y'. Company is
n a position to supply perilla
oil for direct import from tlie
Orient and wislies to contact
mporters of this commodity.
19028 — Indian Pottery and
Blankets.
Tlaquepaque, Jalisco, Mexico.
irty wants to contact curio
dealers interested in handling
Aztec art Indian pottery and
Mexican fancy Idankcts called
Za rapes.
19029 — Agricultural Imple-
ments. Machinery, Canned
Goods.
Sao Paulo, Brazil. Import-
export company is desirous of
communicating with exporteis
of agricultural implements,
dairy machines, canned goods
of all sorts, distilling plants
for rice, beans, etc., colors and
varnishes. Sao Paulo refer-
ences.
19030 — Prunes.
New York, N. Y'. New York
firm is seeking a connection for
its agent in Buenos Aires. The
agent wishes to represent a
packer of California prunes,
and, if possible, to make ar-
rangements to have them put
up in tins, French style.
[ continued on page 4 ]
Transcontinental Freight
Bureau Docket
The subjects listed below
will be considered by the
Standing Rate Committee of
the Transcontinental Freight
Bureau not earlier than March
0. Full information concern-
ing the subjects listed may be
had upon inquiry at the office
of the Traffic Bureau, San
Francisco Chamber of Com-
merce:
Docket No. 10805, wire fence
post fittings or fixtures in mix-
ed carloads with iron or steel
fence posts, westbound; 1080G,
notice to be published march
1; 10807, brushes, LCL, west-
boimd; 10808, canned goods,
CL, eastbound, to North Da-
kota and Minnesota points;
10809, set-up paper boxes, CL,
westbound, minimum weight;
10810, petroleum lubricating
oils and greases, CL, west-
bound; 10811, asbestos brake
blocks, LCL and CL, east-
bound; 10812, agar-agar, in
paper bags, LCL and CL, east-
bound; 10813, sugar, CL, east-
Ijound, to East Troy and Mer-
ton. Wis.; 10814, doors and
other millwork in mixed car-
loads with veneer or veneer-
ing and built-up or combined
wood, westbound; 10815, grad-
ing or road-making imple-
ments, etc., in mixed carloads
with machinery, machines,
etc., eastbound; 10816, canta-
loupes, CL, eastbound; 10817,
bak<'ry goods, edible dishes
and ice cream cones. LCL and
CL westbound; 10818, milk
bottle carrying cases or crates,
with partitions, wood and
metal combined, completely
K.D., CL, westbound; 10819,
brake testers, brake reliners,
drum truing machines, head-
light testers and wheel align-
ment indicators in mixed car-
loads with garage equipment,
westbound ; 10820, bowling
alley score tables (consisting
of a heavy cast iron base on
which the frame is placed for
the score sheet), LCL and in
mixed CL with bowling alley
outfits, westbound; 10821, ros-
in, CL, westbound; 10822, cot-
ton caps or hats (part of cot-
ton masquerade and hospital
outfit), LCL and CL, west-
bound; 10823, "Tree Seal"
(emulsified asphalt), LCL and
CL, eastbound; 10824, garage
door controls, LCL and CL,
westbound; 10825, cereal bever-
ages, CL, westbound, transit;
10S26, steel stools having wood-
en top and steel step with
wooden tread, folded, packed
in cartons, (X, eastbound;
10827, tile (facing or flooring),
concrete or eartlien (encaustic
or plain), glazed or unglazed,
CL, westbound; 10713 (amend-
ed), lumber and other forest
products. North Coast to A. T.
Jt S. F. Ry stations in New
Mexico, CL, eastbound; 10725
(amended), lumber and other
forest products. Pacific Coast
to stations on Ouachita &
Northwestern R. R., CL, east-
bound; 10791 (2nd amended),
blocking, bracing and tilting
of automobiles at lake ports.
[ continued on page 4 ]
T^member "CheSt"
Feb. 24 to March 7
Let's Make It Unanimous!
Interesting and Unusual Events
In San Francisco and
Vicinity
Compiled by Information and Statistical Department
At the Art Galleries:
Courvoisier (iallery, 474 Post Street — Pholographs of New
Y'ork skyscrapers by .Sherril Shell.
Paul Elder C.allery, 239 Post Street— Joint exhibit of
paintings, etchings, and block prints by Jessie Arms
Botke and Cornells Bolke.
C.alerie Beaux Arts, lfi(i Geary Street— Exhibit of Sketches
by Miriam Gerstle.
East-West Gallery, 009 Sutter Street— Sculpture in coral
and wood by Emmet Kirby. Photographic studies depict-
ing "The Drama of Steel."
Gump's, 240 Post Street— An exhibit of etchings by Max
Pollock (to March 8). Paintings by R. Macaulay Stevenson
(March 10 to 22).
Del Monte Art (iallery, Del Monte — Marine paintings by
James Fitzgerald.
Oakland Art Gallery, Oakland — An exhibit of paintings.
Casa de Manana Gallery, 2816 Telegraph Avenue, Berkeley
— Exhibit of oils and water colors by Forrest Lee Brissrv
Stanford Arl Gallery— Exhibit of oil paintings by Alnui
Glasgow White.
March 5—
2:00 P. M. — Lecture by Miss Helen Gordon Barker, "Thr-
Museinu's Collection of Sword Guards and Crests," Oriental
G:illery, M. H. de Y'oung Museum, Golden Gate Park.
8:15 P. M. — Pacific Opera Company presents "Barber "I
Seville." New Capitol Theatre.
March 6—
10:1.-) A. M.— Sail Francisco Musical Club, Coninmnii>
Playhouse, Western Women's Club.
8:00 P. M.— Lecture by Ernest C. Hueter, -'A Wanderer in
India and Ceylon, with motion pictures. Women's Cit>
Club Auditorium.
8:15 P. M. — Ernest Bacon, composer-pianist, and Evelina
Silva, soprano. Community Playhouse.
8:15 P. M.— Stradivarius Quartet, Mills College.
March 7 —
3:00 P. M.— Michel Penha, cello-soloist, S. F. Symph.iii>
Orchestra, Curran Tlieatre.
8:20 P. M. — Sigrid Onegin, contralo. Dreamland Audi-
torium.
8:15 P. M. — Pacific Opera Company presents "Rigolelto.'
New Capitol Theatre.
8:15 P. M.— Concerto Recital, Arrillaga Musical College.
March 9—
2:45 P. M. — Michel Penha, cello-soloist, S. V. Symphony
Orchestra, Curran Theatre.
8:15 P. M. — Pacific Opera Company presents "Cavalleria
Rusticana" and "I'Pagliacci," New Capitol Theatre.
March 10—
Exhibit of paintings by modern masters, Galerie Beaux
Arts, 160 Geary Street.
March 11—
8:15 P. M.— E. H. Sotheru, dramatic intertainmcnt, Scot-
tish Rite Hall.
Ma
ch 12-
8:15 P. M.— Kedroir Quartet, Scottish Rite Hall.
2:00 P. M. — Lecture by Miss Helen Gordon Barker at the
M. H. de Y'oung Museum, Golden Gate Park. Subject:
"Symbolism in Oriental Art."
Pipe organ recitals by Uda Waldrop every Wednesday,
Saturday and Sunday, 3:00 to 3:43 P. M., California Palace
of the Legion of Honor in Lincoln Park (open to the public).
Band concert in Golden Gate Park every Sunday, 2:011
P. M.— band stand.
PERMANENT ART GALLERIES
Beaux Arts Galerie - - - 166 Geary St.
l-;ast-West Gallery - - - - (109 Sutter St.
de Young Museum - - - Golden Gate Park
Courvoisier Gallery - - - - 474 Post St.
Gump Galleries ----- 246 Post St.
Palace of the Legion of Honor
Paul Elder Gallery
Valdespino Gallery
Vickery, Atkins & Torrey
Worden Art Gallery
Workshop Gallery
Schwabacher-Frey Gallery
Lincoln Park
- - 239 Post St.
345 O'FarreU St.
- 550 Sutter St.
- 312 Stockton St.
536 Washington St.
735 Market St.
1 aI R C H 5 , 19 3 0 )s^ -
LEADS/orNEW BUSINESS
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Accordions — G. Galleazzi &
)ns (nilg.). "I'S Jackson.
Adjuster — W. C. Nicoll, 201
iiisomc to 369 Pine.
Advertisin? — Unique Ad-
?rtising Service Co., 821 Mar-
?t.
Appraisers — James G. Staf-
ird & Associates Inc., 220 to
t5 Montgomery.
Art Needle Work — N. P.
liLfsoii (wholesale), 552 Mis-
3n.
ArtisU — J. C. Carroll (com-
aercial), 68t Market; B. F.
illon (commercial), 583 Mar-
ct; H. E. Olmsted (commer-
fal), 580 Market; Geo. M. Ras-
Be (commercial), 617 Mont-
omery; Gordon E. Smitli
commercial), 55 New Mont-
rry.
ciations — Catholic Lay-
Retreat Assn., 681 to COS
larket; Home Builders' Asso-
iation, 160 to 176 Sutter.
Attorneys — Carey & Gor-
nkel, 625 Market; Wm. J. De
llartini, 405 Montgomery to 351
California; E. B. Harrington,
48 Market; W. Melville Hol-
len, 430 to 433 California;
Mwin C. Jamison, 1095 Mar-
let; Bradford M. Melvin, 405
Montgomery to 351 California;
Posner, 504 Market; A.
ichapiro, 760 Market; Ward
Sullivan, 405 Montgomery to
!51 California.
Auto Equipment — New
England Auto Products Corp.,
.39 Larkin.
Auto Repairing — O. J. Webb,
iisoo Market.
Auto Trimming — Joseph
Manrsold, 1300 Post to 1630
iM-anklin.
Automotive — Seals Auto
.Sales, .351 Valencia.
Bakers' Specialties — Bake-
pupply Corp., 65 to 63 Clay;
Berwick Food Products Co.,
^925 16th to 3741 Geary.
Bakeries — Aunt Jane's Bak-
ery, 1773 Fulton; Golden Slate
(Bakery, 1840 Polk.
Batteries — General Battery
& Electric Co., 1303 Fulton and
|1604 Divisadero; Gold Seal
Battery Co., 250 Fremont to
jl8th and Potrero; W. D. Par-
Inell, 1461 to 1444 Pine.
Beauty Parlors — Colonial
Beauty Salon, 241 Turk to 226
Jones; Jane Permanent Wave
& Beauty Shoppe, 935 Market;
Marina Beauty Salon, 1794 to
1801 Union; Mrs. Fannie Salo,
1985 Mission; The Thomas', 821
Market.
Beverages — Charles E. Hires
Co. (root beer), 49 Main to
200 Davis; A. Lodwick, 457
Hyde; Z. Nuti, 609 Washington.
Bicycles — Merry Co., Ltd.,
250 Fremont to 18th and Po-
trero.
Bonds — Italian Bond &
Share Corp., 524 Montgomery.
Boxes — Mercantile Box Co.,
1515 3d to 2600 Taylor.
Brakes — Bendix Brake
Agency, 895 O'Farrell.
Brokers — A. Buja &. Co.
(custom), 510 Battery; Louis L.
Krause (merchandise), 34 Sac-
ramento.
Brushes — Wire Brush Co.
(sieel -wire), 650 to 648 Howard.
Building Material — M. E.
;unmond, 821 to 557 Market.
Carbon Paper — Multi Kopy
Carbon Paper Distributor, 593
Market.
Carburetors — Schebler Car-
buretor Distributor, 33 Dolores
to 110 Van Ness Ave.
Carpenter — E. J. Quistad,
3041 22d.
Chemicals — C. F. Richards,
754 Folsom.
Chimneys — Ace Chimney
Service, 689 Ellis.
Cigars — J. A. Cashman, 1201
to 1701 Fillmore.
Cleaners — Polk-Clay Clean-
ers, 1701 Clay; J. Thomas, 1305
to 1347 Church.
Clocks — Chicago Night
Watchman's Clock Works, 650
to 648 Howard; Electric Clock
Corp. of America, 1063 Howard.
Clothing — Justin Apparel
Shops, 88 1st.
Coffee — Mannings, Inc., 2584
Mission.
Decalcomanias — Mcyercord
Co., 112 to 525 Market.
Dental Supplies — Harry L.
Doering, 240 Stockton to 450
Sutter.
Dentists — Dr. Chas. E. Bar-
ker, 450 Sutter; Dr. John J.
Dennis, 4346 3d to 4902 3d ; Dr.
Joseph Shapiro, 516 Sutter;
Dr. Arthur R. Wienliolz, 4111
18th to 25 Taylor.
Designer — P. H. McDonough,
251 Post.
Doors — Norton Door Closer
Co., 265 Minna to 667 Howard.
Dresses— Betty's Shoppe, 198
O'Farrell; Lorraine Shoppe,
749 Clement; Mme. Zena, 3224
Scott.
Dressmaker — Ruth Bridges,
106 Sutter; J. A. Cuaresma,
3338 to 3464 Sacramento.
Drugs — Schieffelin & Co.,
550 Howard; Wilson's Phar-
macy No. 2, 1799 McAllister.
Dry Goods — A. Goldstine
1130 Precita to 1400 Taraval.
Electrical Appliances — Ho-
bart Bros. Co., 625 3d.
Elevators — Combs Elevator
Co., 503 4tb to 570 Bryant.
Encyclopedias — Standard
Encyclopedia Corp., 593 Mar-
ket.
Engineers— G. A. Elliott, 465
California; R. M. Frandsen
(consulting), 693 Mission to 50
Hawthorne; Andrew M. Uen-
sen, 68 Post.
Fasteners — United-Carr
Fastener Corp., 315 Montgom-
Finance — Martin Finance
Co., 760 Market.
Fixtures — Luminator, Inc.
(light), 391 Sutter.
Furniture — Royal Furni-
ture Co., 755 McAllister; H. P.
Vollnicr (wholesale), 593 Mis-
sion to l.SO New Montgomery;
E. Wasserkrug, 830 McAllister.
Garage — Ambassador Garage,
1540 Pine.
Glass — Phillips Glass Corp.
Ltd., 1001 Bryant; Southern
Glass Co., 60 Federal to 453 2d.
Golf — Marina Miniature
Golf Course, Fillmore and
Marina Blvd.
Grading and Loam — Deven-
ccnzi Bros. & Co., 150 Collins.
Hardware — Nissen Currier
Co., 265 Minna to 667 Howard.
Hats — Eastern Hat Works,
Eddy.
Herbs— C cS: C Herb Co., 3182
Mission.
Hotels — Canadian Hotel, 1411
Stockton; Tamura Hotel, 440
Pacillc to 2055 Bush.
House Cleaning — Jap A B
House Cleaning, 2094 Bush.
Importers — A. Zacho Co.,
251 Post.
Instruments — Peffer Music
Co. (musical), 137 Powell,
Insurance — Italian Insur-
ance Agency, Inc., 524 Mont-
gomery; Sandahl & Pierson
Co., Ltd., 315 Montgomery;
West Coast Insurance Agencies,
55 New Montgomery.
Investment Securities — D.
A. Coleman & Co., 235 Mont-
gomery; Commonwealth In-
vestors, Ltd., 405 Montgomery;
National Investment Co., 1251
Hyde to 2459 Polk.
Jewelry — Dan S. Briggs, 210
Post; Sterling Jewelry Co., 220
Montgomery to 717 Market.
Laboratory — Alcers Certified
Laboratory, 450 Sutter.
Ladies' Wear — M. H. Isaacs,
154 Sutter.
Linotype Composition — Gol-
lan & Bevans, 40 Maiden Lane.
Loans — Italian National
Building & Loan Assn., 524
Montgomery.
Locksmiths — E. Geffon, 1010
McAllister to 3156 22d; Pacific
Coin Lock Co., 650 to 648 How-
ard.
Mfrs.' Agents — John Cmi
ningliam, 760 Market; Edmin
ster Co., 612 Howard; Graf
Sales Co., 230 California to 1040
Geary.
Market — New Liberty Fruit
Market, 4715 Mission.
Men's Furnishings — Georges
Men's Shop, 1513 Fillmore.
Metals — Consolidated Metals
Corp., 220 Montgomery.
Millinery — Rude Alexander
& Co. (mfrs.), 49 4th; Paris
Box, 520 Taylor.
Motion Pictures — Bowes
Productions, 1040 Geary; Graf
Bros., 230 California to 1040
Geary.
Movers — Peninsula Moving
& Storage Co., 2263 Lombard.
Notary Publics — Dan T.
Foster, 309 Bush to 17 Powell;
W. H. Pyburn, 160 to 176 Sutter.
Novelties — Max Isaacs, 833
Market.
Oil — W & G Oil Co., 2500
Market.
Optometrist — Dr. R. Lee
Otis, 2390 Mission.
Painting— A. & A. McMurray
Co., 4485 Mission; Miller, Deu-
kcr & Co., 1829 Clement.
Paints — Barreled Sunlight
Paint Co., 156 Eddy to 301 Mis-
sion; U. S. Gutta Percha Paint
Co., 156 Eddy to 301 Mission.
Physicians — Dr. J. Laverne
Laughlon, 146 Jordan Ave. to
1195 Bush; Dr. H. W. Reis,
1005 Market.
Pictures — L. M. Poole, 241
f'olumbus.
Pipes — C. F. Ceascr, 1 Mont-
gomery.
Plumbing — Haight Plumb-
ing Co., 1572 Haight to 1238
Masonic.
Printers — Ames & Co., 55
Stevenson to 531 Howard.
Publishers — Manchester
Publications, 109 Stevenson.
Publishers Representative —
II. I). Nelson Co., 525 Market.
Pumps — Weslco-Chippewa
Pump Co., 579 Howard to 951
Folsoni.
Radio — New "i'ork Radio Co.,
927 to 982 Post; Radio Service
Laboratories, 830 Market.
Real Estate — W. D. Brown
Co., 5432 Geary; N. H. Lang,
160 to 176 Sutter; Grace Percgo,
160 to 176 Sutter; San Fran-
cisco Realty Co., 240 Montgom-
ery to 216 Pine; H. S. Spauld-
ing, 160 to 176 Sutter.
Refrigerators — Arctic Re-
frigerator Co., 44 Mary; Frig-
idaire Sales & Service, Civic
Auditorium.
Restaurants — Alhambra
Italian Restaurant, 2234 Polk;
Famous Sandwich Shop, 402
liusli; Marquette Lunch, 251
i;ilis; Mike N. R. Martin, 341
3d; New World Inn, 3652
Geary.
Riding Academy — Western
Riding Academy, 608 Wal-
liridge.
Saws— Wappat, Inc., 228 1st.
Securities — J. T. Oldroyd,
433 California.
Service Station — Ed. Rowan
Super Service Station, Fell and
Baker.
Shoes — Fashion Five-Dollar
Bootery, 51 Stockton; Peters
Shoe Co., 833 Market; Royal-
Brant Shoe Co., 1181 Market.
Show Cards— Hurdle- Kerri-
son, 714 Market.
Signs and Name Plates —
Rayner Decalcomania Co. of
Chicago (Mr. Easom, dist.rep.),
112 Market.
Silks and Woolens — MiUs-
Walker Co., 833 Market.
Soap — Gahn's Swedish Soap
Co., 494 29th Ave. to 397 Sutter;
Fred Mirsky (imported), 494
29th Ave. to 397 Sutter; Swed-
ish Imports & Exports Co., 494
29lh Ave. to .397 Sutter.
Sprinkler Systems— Nu-Way
Lawn Sprinkling Co., 906
Dolores to 1161 Market.
Steel — Alan Wood Steel Co.
444 Market to 116 New Mont
goniery; Moltrup Steel Co., 650
to 648 Howard; Union Drawn
Co., 116 New Montgomery;
Kyle & Co., 74 New Montgom
ery.
Stove — Stove Shop, 2351
Market.
Studio — Juanita La Bard
Studio, 533 Post.
Sugar — International Sugar
Co., Ltd., 405 Montgomery.
Syrup — Hayes Valley Malt
Products Co., 524 Octavia.
Tailors — K. Bedros (ladies'),
602 Geary; Craig Bros., 704
Market to 110 Sutter; Ernest
The Tailor, 1006 Sutter; Good-
man, 714 Market; A. P. Lewet-
zow, 381 Bush.
Tea— Eddy Street Tea House,
1471 Eddy.
Theatre — Uptown Tlieatre,
2103 Sutter.
Tile — California Art TUe
Corp., 405 Montgomery.
Tobacco — H. & L. London
(leaf), 605 Sansome to 536
Washington.
Travel Bureau — World-
Wide Travel Service, .369 Pine.
Trucks — Dc Martini Motor
Truck Co., Inc., 424 to 457 Pa
cific.
Upholstering — Crescent Up-
holstering Co., 279 13th; Queen
Anne Upholstering Co., 6100
Geary to 1364 Haight.
icuum Cleaners — Kent
Sales & Service Shop, 510
;ddy.
Washing Machines — Maytag
Washing Machine Shop, 7 to
09 Columbus.
Weather Strip* — Reliable
Metal Weather Strip Co., 45
Grafton to 2415 19th Ave.
iscellaneous — Allen Mfg.
Ill Suiter; Harry K. Alter,
Montgomery ; American La
France Sales & Service, 2445
16th to 2829 16th; Dr. Leona
Mayer Bayer, 450 Sutler ; Bemis
& Call Co., 050 to 648 Howard ;
Pietro Carfagni, 622 Montgom-
ery; Catalina Shop, -2418 Fill-
more; Coast Slenotype Report-
ing Agency, Hearst Bldg., Con-
solidated Foundries, 1375 Po-
trero to 485 California; Edlin
& Brudcrer, 580 Market; Foot-
Joy Shops of Calif., Ltd., 137
Kearny; Frampton Co., Inc.,
552 Mission; General Equip-
ment Co., 650 to 648 Howard;
General Repairing Co., 288
Claremont; John Hey, 821 Mar-
ket to 576 Mission; Hopkins
Spray Equipment Co., 650 to
048 Howard; Horace Remote
Control Co., 74 to 72 New Mont-
gomery; Hornlein & Co., 580
Market; Inwood Products, 56
Duboce; Kettleman Royalty
Corp. Ltd., 703 Market; King
Sales & Engineering Co., Inc.,
609 Howard to 75 Fremont ; La
France-Republic Sales Corp.,
2445 16th to 2829 10th ; La Mira-
da Corp., 1100 Union; Linda
Mineral Products Co., 55 New
Montgomery ; Madewell Mfg.
Co., 53 Bluxome; Master Motor
Mechanics, Inc., 995 Market;
Mercantile Guide, Hearst Bldg. ;
E. A. W. Murray, 235 Mont-
gomery; Pacillc Coast Fire
Protection Co., 948 Market;
PaciDc Coast Record Corp.,
Ltd., 1040 Geary; A. Pearson
Co., 641 Front to 561 Davis;
Pckay Sales Co., 320 Market;
Pick Up Shop, 1846 Fillmore;
Republic Sales & Service, 2445
16th to 2829 16th; Rieser Co.,
Inc., 84 Clay; Rixsou Author-
ized Repair Agency, 4167 20lh;
Robinson Air Jack Branch of
H. C. Wood Machine Works,
514 Bryant; Royal Society, 552
Mission; Royalty Corp. of
America, 703 Market; J. Harry
Russell, 681 Market; Saginaw
Stamping & Tool Co., 650 to
648 Howard; G. W. Sheldon
Co., 116 New Montgomery;
Shclton Looms Distributing
Corp., 526 Mission; Solid Gas
Co., 41 Sutler; Stewart-Warner
Authorized Automotive Dis-
tributor, 1466 Pine; G. Street
& Co., Ltd., 620 Market; Wil-
liam H. Taylor, Kohl Bldg.,
Roy Turner, 220 Montgomery;
United Carbon Co., 149 Cali-
fornia; Universal Moulding
Co., 799 Golden Gate Ave.;
Western Slates Supply Co., 235
San Bruno Ave. to 1282 Fol-
som; Al Williams Health Sys-
tem, 333 Kearny; Women's
Housing Bureau, 465 Post.
( continued on page 4 ]
YachtHarbor
(continued from page 1]
.\pril has been certided as a
national show by the National
Association of Engine and Boat
Manufacturers of New York.
This makes San Francisco
permanently the location of
one of the three national boat
shows held in America, the
other two being held in New
York and Chicago.
Industrial Development
Reported by the Industrial Department
NEW INDUSTRIES
The Pacific Structural Weld
injr Corporation have recently
located in San Francisco and
are manufacturing light struc-
tural steel and all welded steel
bodies for light commercial
trucks. In addition to manu-
facturing this concern also does
general job welding. The office
and factory is located at 481
Fifth Street. This new com-
pany will distribute its prod-
ucts throughout the entire bay
district. Mr. W. Thos. P. Mae-
der is secretary of the concern.
Kelley-Koett Manufacturing
Company, manufacturers of
"Keleket" X-Ray machines, ac-
cessories and tables, diathermy
apparatus and accessories, with
headquarters in Covington,
Kentucky, have recently estab-
lished a branch office in this
city at 278 Post Street. Mr. F.
C. Slenmier is district manager.
The Pickwick Manufactur-
ing Company, manufacturers
of Pickwick spark plugs, auto-
matic gauge, cigarette dis-
penser and holder, and other
small novelties, have recently
started operations In this city
at 1204 Howard Street.
The Hold-Tite Products Com-
pany, manufacturers of rug
dressmg, a non-skid rug sizing,
have recently located in San
Francisco at 1847 Market Street.
Mr. S. Stein is in charge of the
concern.
The Anaconda Wire & Cable
Co. of California, with factory
and headquarters in New York
City, have established a branch
office in this city at 360 Ninth
Street, where they carry a
stock of all types of insulated
wire.
The Fresco ProducU Com-
pany, have recently established
an office and factory in San
Francisco for the manufacture
of syrups and cordials. This
new concern is located at 1971
Union Street.
The Renown Laboratories of
California established in San
Francisco a few months ago
and is manufacturing a hair
color restoring preparation.
The office and factory of this
firm is at 1634 Hayes Street.
NEWS NOTE
Housed in a new $750,000
building commenced last May
and just completed, the Won-
Bread Bakery employing
approximately 250 people has
commenced operations at loth
and Bryant streets. Tlie new
bakery adjoins the Hostess
Cake plant and like the cake
concern is owned by the Con-
tinental Baking Corporation of
New York. The new plant,
while being operated as a
separate concern, will closely
parallel the market territory
of the Hostess concern in San
Francisco and the bay region.
PHILIP J. FAY
NOMINATED
■4. San Francisco Busines
Pliilip J. Fay, former presi-
dent of the San Francisco
Cliamber of Conunerce, was
nimiinated last week by more
tlian a score of Chambers of
Commerce and business organ
izations of the West to repre
sent the Nintli District of the
United States as a director in
the United States Chamber of
Commerce. The election will be
held at the eighteentli annual
meeting of tlie Chamber in
Washington, 1). C, April 28
to May 1.
The nomination of Mr. Fay
to tile directorship, considered
a post of national importance,
was virtually unanimous by
all the leading Chambers ol
Commerce in the seven states
of the Ninth District which in-
cludes, Washington, Oregon
Idaho, California, Nevada
Utah and Arizona.
Transcontinental
Freight Bureau Docket
[ continued from page 2 ]
The subjects listed below
will be considered by the
Standing Rate Committee of
the Transcontinental Freight
Bureau not earlier than March
13. Full information concern-
ing the subjects listed may be
had upon inquiry at the office
of the Traffic Bureau, San
Francisco Chamber of Com-
merce :
Docket No. 10828, automo-
biles in mixed carloads with
other commodities, for export,
westbound ; 10829, electric flood
lights, LCL, westbound; 10830,
Hillsboro and North Eastern
Ry. Co. Request for represen-
tation as a participating car-
rier in Tariffs 1-G, 2-Y, 4-D,
and California Lumber Tariff
27-M; 10831, flax seed, CL,
westbound; 10832, import traf-
fic to stations on Slatesboro
Northern Ry. Request for rep-
resentation of the Statesboro
Northern Ry. as a participating
carrier in Import Tariff 30-S—
Georgia state application to
provide for "Rate Basis 7"
rates to State.sboro, Georgia;
10833, refined borax and bo-
racic acid, CL, eastbound,
Bartlett, Calif, via Galveston,
Texas, to New York and Balti-
more piers; 10834, deciduous
fruits, viz. : apples, grapes and
pears, CL, eastbound; 10835,
acidulated cocoanut oil, CL,
eastbomid; 10836, cement com-
pound, building or floor, dry,
LCL, eastbound; 10837, chlo-
I rate of sodium, CL, west-
bound; 10838, redwood bark
fibre, machine-compressed, in
I bales, CL, eastbound; 10839,
lumber and other forest prod-
ucts from stations on the
Clackamas Eastern R. R.
(formerly Portland & South-
ern Ry.), CL, eastbound; 10840,
nickel-iron-chromium alloy
wire, for export, LCL, west-
bound; 10841, wood excelsior,
in machine pressed bales, CL,
westbound; 10842, flour, CL,
westbound; 10843, edible nuts,
CL, eastbound, transit; 10844,
liousehold laundry ironing ma-
chines folded in steel cabinets
mixed carloads with ma-
chinery, etc., westbound; 10845,
Louisville, New Albany & Cory-
don R. R. Request for repre-
sentation as a participating
carrier in Tariffs l-G, 2-Y, 3-A,
4-D. 29-S and 30-S, Arbitary
Circulars 59-H and 61-F; 10252
(reopened), scrap rubber and
scrap rubber tires, CL, west-
bound; 10527 (reopened), tile
or shapes (facing or flooring),
wood composition, hydrauli-
cally compressed, dried, not
baked or otherwise heat treat-
ed, also necessary nails, bed-
ding compound and liquid
magnesium cloride binder, CL,
westbound; 10737 (amended),
ooden moldings, metallic
moldings and linoleum cement
(paste) in mixed carloads with
blackboards, westbound; 10387
(reopened), firecrackers, LCL
and CL, eastbound.
Trade Tips
[ continued from page 2 ]
Domestic Trade Tips
D-3410— Golf Ball RepresenU-
tive.
Johnson City, N. Y. Desires
salesman now handling a line
of sporting goods, who calls on
file retail stores and profes-
sional golfers. To work on
commission basis.
D-.34n— Machine Shop.
San Francisco, Calif. Party
Interested in disposing of ma-
ciiiiie sliop.
D-3412— Representation.
Milwaukee, Wis. Party in
East interested in handling line
uf San Francisco niaiiufac
lurer as their representative.
D-3413— Distributors.
Cambridge, Mass. Firm
wishes distributor for high
grade grease gun. A light ma-
chine which will handle the
heaviest of greases and deliver
a pressure of 9000 pounds.
D-3414 — Representation.
lierkeloy, Calif. Floor wax
manufacturer wishes to get in
touch with concern who would
distribute his products along
Pacific Coast states.
D-3415— Vanilla Bean
Representation.
New York City. Parly inter-
ested ill finding representation
for vanilla beans which are
imported from Mexico and
D-3416— Patent.
Monterey Park, Calif. Owner
of patent for piano interested
in securing manufacturer who
might be interested in pur-
chasing of same.
D-3417— Novelty Hat.
Ontario, Calif. Party inter-
ested ill selling patent for
novelty hat. Hat may be used
for advertising, fraternity or-
ders, clubs, gatherings of all
kinds, campaigning and Fourth
nf July.
D-3418— Patent.
Seattle, Wash. Owner of
patents on new type three
horsepower one cylinder sta-
tionary tj-pe engine desires to
contact persons or firms desir-
ng to acquire patent and
nanufacturing rights. Blue
prints and demonstrations will
be made available to interested
parties.
I Specifications
' Available
The following specifications
covering bids requested for
various supplies are now on
file at the Foreign Trade De-
partment:
Bids are to be submitted to
the U. S. Engineer Office,
Calif. Fruit Bldg., 4th and J
streets, Sacramento, California
(delivery to be made 1o Rio
Vista, Calif.).
For supplying the War De-
partment with yellow laun-
dry soap, and .soap powder.
For supplying the War De-
partment with pillow cases,
bed sheets, bath towels, face
towels and blankets.
The above bids will be open-
ed March 10, 1930, and the fol-
lowing will be opened March
11, 1930:
For supplying the War De-
partment with rough pine lum-
ber.
For supplying the War De-
partment with wire rope.
For supplying the War De-
partment with welding rods.
For supplying the War De-
partment with blacksmith coal.
For supplying the War De-
partment with rivets, grease
cups, charges, shafting pipe,
tool steel, cold-rolled steel,
flat iron, dies, drills, nipples,
return bends, ells, and tees.
Bids are to be submitted to
the Quartermaster Supply Of-
ficer, San Francisco General
Depot, Fort Mason, San Fran-
cisco, California.
For supplying the War De-
partment with flags (for
graves), padlocks, condenser
tubes for delivery to Fort Ma-
son, and will be opened March
11, 1930.
For supplying the War De-
partment with 1500 packing
boxes in shook, delivery de
sired on or before April 15,
1930, at Fort Mason, and will
lie opened March 12, 1930.
For supplying the War De-
partment with subsistence sup-
plies to be delivered at Fort
Mason during the month of
April, 1930, and will be opened
March 14. 1930.
Bids are to be submitted to
the Bureau of Supplies and
Accounts, Navy Department,
Washington, D. C.
For supplying the Navy De-
partment with about 60,000 lbs
of canned figs to be delivered
to Mare Island, California, and
Puget .Sound, Washington, and
will be opened March 18, 1930.
Bids are to be submitted to
Tlie Panama Canal, Office of
the General Purchasing Of-
ficer, Washington, D. C, for
supplying the Panama Canal
with switchboards, portable air
pressor, and electric light
plant. Delivery is to be made
to either Cristobal or Balboa,
and bids will be opened March
18, 1930.
Bids are to be submitted to
the Purchasing Agent, State
Capitol, .Sacramento, Califor-
nia, for supplying the Califor-
nia State Institutions with gro-
ceries to be delivered during
the period from April 1, 1930,
to June 30, 1930, and will be
opened March 18, 1930.
\ Leads for
I New Businesi
[ continued from page 3 ]
Miscellaneous — Americai
Development Co., 405 Monl
gomery; Berry Aircraft Ltd.
Investment Realty Corp., 117!
Market; Brasco Mfg. Co., 74
Gough; Carre Model Co., 8J
Market: Central Auto Said
Co., 1.32 to 850 Valencia; Cm
tral California Traction Co., |
Main to 112 Market; City Banl
Farmers Trust Co., represents
five, 225 Bush; Continental
Illinois (^o., 235 Montgomery;
Dixon Prosser, Inc., 779B Mar-
ket; Domore Process Corp,
Ltd., 121 2d; Dr. D. E. Egan,
8.W Market; Dr. Clyde A,
Emery, 450 Sutter; Girls Hous-
ing Bureau, 465 Post; Graduate
Group California Monthly, 111
Sutter; G. Graziani & Sons,
Colma; N. E. Harlan, 110 Sut-
ter; Hoffman Mfg. Co., 554
Howard to 235 Montgomery;,
Huntington Bryce Co., 760 Mar-i
ket; Joseph & Feiss Co., 1111
New Montgomery to 510 .Mis-'
sion; Dr. .\nne M. Leveton, 483^
Castro; McDougall Press, I.WS-
9th Ave.; J. A. & S. E. Man-
ning, 220 Montgomery; Mar-
belite Corp. of America, 2,35 :
Montgomery to 1945 San Bruuon
Ave.; Marivalda Products Co.,.
Hearst Bldg.; Dr. E. J. Mas-s
tcrs, 4646 3d; Mi.ssion .Sales'
Co., 987 to 316 Mission; Georgcji
G. Montgomery, 215 Market to i
317 Montgomery; Charles T. i
Neely & Co., 235 Montgomery;
Dr. R. F. Novalcs, 870 Marl<il:
Orient Trading Co., 519 Cali-
fornia; Shredded Wheat, |
Branch of National Biscuit Co.,
157 Bluxome; .Successful Dis-
tributing Co., .355 9th; Tyler
Island Farms, 9 Main to 112
Market; I'rederic Vincent &
Co., Alexander Bldg. to 26
O'Farrell; Dr. Wm. Ward
Waiiiw right, 2000 Van Ness
Ave.; Wright & Wright, 582
Market; (J. W. Zimmerman, de
Young Bldg.
REVENUE FREIGHT
Loading of revenue freight
the week ended February 8
totaled 886,581 cars, according
to the car service division of
the American Railway Asso-
ciation. This was a decrease
of 12,313 cars below the pre-
ceding week this year and a
reduction of 69,400 cars under
(he same week in 1929 as well
as a reduction of 19,896 cars
under the same week in 1928.
SWING-JOHNSON BILL
The Board of Directors ap-
proved the Swing-Johnson Bill
luthorizing Secretary Wilbur
if the Interior Department to
arrange with states through
the use of Federal funds for
the education, medical atten-
tion and relief of distress of
Indians. This would place in
the hands of the state of Cali-
fornia responsibility and con-
trol of the welfare of its In-
dian tribes.
SPECIAL NOTICE
Tlie Consul of Yugoslavia has
iiformcd the Foreign Trade
department that there will bej
a sample fair held at Zagreb
from April 5 to 14 of this year.
I'liere will be a display of
motor vehicles for land, water
and air of the commercial and
the sporting types, agricultural
machinery, fertilizers and in-
seclicides, sporting goods, and
furniture.
Areicix^ OTiqna ©a^i
and JVlor^ A.ccurate\
says American Business
Tune in on today's answer to the problem of speed
and accuracy in your foreign correspondence
...Build up your business by RCA kadiogkams.
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:oMMiiNicATioNS, INC. *ry f
STRKET. SAN FRANCISCO UZCt
R. C. A. COMMUNICATIONS, INC.
28 GEARY
r<l,i,h,mr (;\r(i.lfl 1200
Quickest way to all tlic world
ILooo
Red
>VHITE
fe'BLUE
standard Oil Dealers ^
all >vlth oa^E purpose
..and here it is/
Eleven thousand Standard Oil
Dealers throughout the Pacific
West are now joined together as
"Red, White and Blue Dealers".
You can tell them — at a glance
— by their Red, White and Blue
Service Stations, Garages and
Pumps.
Service that clicks!
Service in your own neighborhood and
everywhere you go.
Service that saves your money, your car
und your friendship.
Service to please your wife.
ONE KIND OF SERVICE
/ — THE BEST POSSIBLE.
— THAT IS THE PURPOSE
of these 11,000 Red, White and
Blue Dealers.
Drive in anywhere! Every Red, White and
Blue Dealer knows that he is helping all the
others by serving you well.
There is a cash value to this service, as well
as pleasanter motoring. Try it today. And see
what happens.
STANDARD OIIj COlVfPANY OF CAI.IFORIVIA
Presenting the San Francisco Symphony Orchestra and the Los Angeles Philharmonic
Orchestra alternately, The Standard Symphony Hour oflFers its programs of enjoyable music
every Thursday evening from 7:30 to 8:30 p. m. over KFI; KGO; KGW;KOMO and KHQ.
The Standard School Broadcast is presented Thursday mornings from 11 to 11:45 a. m.
See the "'Lit'/ fig Wotnlers of the World
On Your Trip East
via Portland'-enjoy the
REDWOOD EMPIRE TOUR
FOREST giants towering more than 350 feet into the sky . . . Trees that
are the greatest of all living things, awe-inspiring in their mightiness
. . . Monarchs that have outlived 30 centuries . . .
You pass through their midst for scores of miles on the REDWOOD
EMPIRE TOUR — Northwestern Pacific Railroad to Eureka, and thence
de luxe motor coach (with special glass top) to Grants Pass. On the way you
will view the canyon of the Eel River, picturesque mountain scenery and a
coastline of rugged grandeur.
If you make your trip between California and the East by way of Portland,
you can include this unique tour by rail and motor coach through the
giant Redwoods. When you journey between California and the Northwest
—Oregon, Washington, British Columbia— you can enjoy the Redwood Empire
Tour en route. Holders of tickets over the Southern Pacific "Shasta Route"
between San Francisco and Portland pay only $10.40 additional fare for this
Redwood Empire Tour, which can be made in either direction.
.•\SK FOR NEW ILlASTR.aiTHI) BOOKLKT
'"^R^dwood Smpire Tour"
NORTHWESTERN PACIFIC
REDWOOD EMPIRE ROUTE
I'lCKET Offices: Ferry Building .\nd 65 Cjeary Street, San Francisco
officers of the San Francisco
Ch a m ber of Co m m ercty
Aimer M. Newhall
President
L. O. Head
First Vice-President
J. W. Mailliardjr.
Second Vice-President
Robert Newton Lynch
Third Vice-President and Manager
Albert E. Schwabacher
Treas/irer
W. F. Benedia
Assistant Manager and Comptroller
"^oard of Directors
H.M.Adams A. M. Brown, Jr.
R. D. Carpenter
H.D.Collier Leland W. Cutler
R. Stanley Dollar
L. O. Head A. F. Hockenbeamer
F. L. Lipman
3eo. P. McNear J. W. Mailliardjr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J. T. Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. WeidenmuUer
A. Emory Wishon
♦ ♦ ♦
Chairmen of Standing
Committees
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R. J. Murphy, Bean Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
Herbert Eloesser, Duvustic Tradr
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L.O. Head, Industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Afairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building' Phone DAvenport 5000
Entered as second-class mail matter at the Post OITice, San
Francisco, California, under the Act of March }, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor H. H. Dempsey, Advertising Manager
Vol. XX S.\N FRANCISCO, CALIFORNIA. MARCH U. I'l.MI No. II
TABLE of CONTENTS
THE PRESIDENT'S P.\(;E ''
By Aimer M. yetthall
THE WEST'S FURNITURE CENTER "
By H. a. Saxe
BEANS AND FRIJOEES 9
By M. C. Mason
CURRENT EVENTS IN WASHINCiTON H
By C. B. Doilds
CALIFORNIA'S N.VVY AIR BASE -------- 12
By D. H. Hughes
.\IANUFACTURIN<; AND DISTRIBUTION MEET THE NEW TEMPO
OF BUSINESS - --U
By Robert M. Davis
WHY HOME PRODUCTS WEEK WAS A SUCCESS - - - - 16
TEN YEARS OF THE LEAGUE OF NATIONS IT
By Titlly C. Kiioles
JERRY DAILY AHOY ! 19
HELPING THE EMPLOYER AND E.MPLOYEE ----- 21
By Warren H. McBryde
FOREIGN AND DOMESTIC TRADE TIPS Sh
LEADS FOR NEW BUSINESS - - - M
TRANSCONTINENTAL FREI(;HT DOCKET -W
UNUSUAL AND INTERESTING EVENTS 42
*■( S A N Francisco B u s i n r s s
<zf"^<JU * ML^^-AxM-A-ot/S J (X.jao^
HELP
npHERE is something of a paradox hiding within the
-"- excellent Call-Bulletin editorial gracing this page. As
the editorial points out, the needs and problems enumerated
demand a "large, active Chamber of Commerce, fully
representative of busi-
accomplishment. ''Publicity" is the broadcast of the story
of important things achieved which "Public Relations"
has set up as necessary of achievement to win public sup-
port. Practically all up-to-date corporations have public
relations bureaus, departments or divisions nowadays.
ness and industry in San
Francisco and alive to
everything that will help
our city." Yet the Cham-
ber must do some of
these things and more to
gain that increased mem-
bership. We are attack-
ing the problems — which
is helpful, and in this
task the Call-Bulktin
was helpful in the time-
liness of such a succinct
presentation of some of
the jobs the Chamber
has before it and its need
for support.
/V
r U-«-l— .
visitors mterlTe Rl&h
20,000 Instead of 7000
The Proper Membership of the Chamber of ConSmei
1 7
'HE San Francisco Chamber of Commerce now has
7000 individual members. It should have 20,000
members.
At present 412 firms belong ^o the Chamber of Com-
merce. That number should be 5000.
The chamber, which represents and acts for San Fran-
cisco's commercial welfare, should have a membership ade-
quate to its problems — and should also have the rtiember-
ship subscriptions necessary to work for San Francisco's
progress.
A great deal of work is ahead for the chamber. There
are lidelands to be reclaimed, the salt water barrier to be
built, industrial development to be pushed steadily ahead,
the Tljird street bridge to be constructed, the San Bruno
shoals to be dredged, more attractive water, electrical
and gas rates to be secured, a large merchandise mart to
be created in San Francisco, consolidation of San Mateo
and San Francisco counties to be achieved, bay bridges to
be built, rapid transit on the peninsula made a fact — and
that's not all.
These needs and problems demand a large, active
Chamber of Commerce, fully representative of business
and industry in San Francisco and alive to
will help our city.
If you love the
Commerce.
pZI^\i^ - Cjmyo--
HEALTHY
INTEREST
'TTHERE is a healthy
new interest in the
Chamber of Commerce being manifested by the San Fran-
cisco press. Our newspapers are focusing editorial and
news attention on us. This is right, as we are a quasi-
public institution. Our business is the business and concern
of every citizen of San Francisco. There has been much
criticism of the Chamber in the past ; there is now and
there will continue to be criticism. That is good for the
Chamber. Some of it is justified, some untrue. That which
is justified ought to be helpful, corrective; the untrue will
collapse of its own faulty foundation.
PUBLIC RELATIONS
■■E have created what amounts to a new Department
of Public Relations, although it still goes under the
more understandable name of "Publicity." Yet there is a
vast difference between the two. "PubHc Relations" is the
searching out of what the people of San Francisco expect
and want of the Chamber of Commerce and then the doing
of as many of those things as seem sound and possible of
■erything that
the Chamber of
BAY UNITY
/^NE of the things close to the heart
^-'^ of the present administration is our
Bay Unity program. We are moving ahead
in this with happy prospects of real ac-
complishment in the presentation of the
Metropolitan Bay .■\rea to the whole
country as the ideal manufacturing and
industrial center of the western United
States. It is my hope that we may be
able to announce the establishment of
eastern offices for this project in the
near future.
KEEPING THE OFFICE OPEN
/CORPORATE business today tries to
^^ keep the offices of its executives
open to the public in spite of the natural
tendency to close them in behalf of
efficiency. To keep the office of the
president of the Chamber of Commerce open to the public
of San Francisco I have appointed an assistant. Flis name
is Hal Hughes, who made such a success as manager of
the Junior Chamber. His job is to take care of all the
detail that I can load on him, to coordinate, to execute, to
initiate, and to make the president's office a working office
in the departmental affairs of the Chamber.
STAFF CONFERENCES
/^NCE a month now all of our staff e.xecutives gather
^"^ around the dinner table and discuss Chamber of Com-
merce affairs, re-align and adjust their departments to
dovetail their activities into the work of the Chamber as a
whole. It is developing a better esprit de corps. This in-
cludes the president.
All rumors, guesses and curiosities to the contrary, we
have not as yet found the new manager. We are still
looking for the "right man."
^^^K^<AJ^A.<^<JkAMrf\:y^
March 12. 1 9 3 0 f> -
77;. WEST'S
FURNITURE STYLE
and MARKET CENTER
By H. A. SAXE
President JVestern Furniture Conferem
JrS'l' as styk's in liats aiul aiitomohilos cliaii,qi'
from season to season and year to year; just
as lonij liair i^ives place to the bob, and
"bol)l)ed" skirts to Ioniser ones; so the "rest-
less i,'eneration" demands seasonally new
styles in furniture. This desire for "soniethint<
new and different" is the motivating force which
will bring furniture dealers from the eleven west-
ern states to San Francisco each season and build
this city as the furniture market and style center
of the West.
"Our business is to keep the customers dissatis-
fied," is the statement attributed to President
Charles F. Ketterling of the (ieneral Motors Re-
search (x)rporation in a recent issue of (lie Ameri-
can Magazine.
"There is nothing worse than a satisfied cus-
tomer," he explains. "A world full of satisfied cus-
tomers would kill business deader than a door-
nail. If customers had always been satisfied with
their automobiles you would be rumiing around
in one of those funny little trick horseless car-
riages we hailed with delight in the gay nineties."
What is true of the business which has put the
old haircloth sofa on wheels, is also true of the
modern day development of the same furniture
.-1 typical display in lite San Francisco Furniture Exchange.
♦If San Francisco Business
The Sati Francisco home of th
Simon Mattress Manujncturin
Company.
The plant of the Kroehler
Manufacturing Co., the world's
largest makers of living-room
furniture.
Metal bed plant of Rome Co., Inc.
Making steel beds and metal
furniture in the San Francisco
plant of Simmons Co.
.Above — .4 section of the wood-
working department, Kroehler
Mfg. Co., and on the left, hand-
sewing mattresses in John Hoey
& Co.'s Shop, San Francisco.
which created that old-fasliioned article beside
which, so many of the yoiins> men of the nineties
blurted out their shy proposals.
Modern women want their house furnishini>s to
be in fashion just as they want their hats to be up
to the minute. And they know how to keep their
homes in style. Present-day homes are more taste-
fully furnished than ever before. Hecause women
studv interior decoration in their mai<aziiu's and
know how to buy furniture which will harmonize.
Allhoui^h most women buy for color and beauty
rather than for duraljility, today's furniture is
built to last a lifetime. Never before has the aver-
age family been able to buy furniture with the
grace and attractiveness of present-day factory
models. Taking an attractive portion of an old
anticjue, a new design is created superior to any-
thing its former royal owner might have imagined.
f rontinued on page 2.'^ ]
M ARCH 12
9 3 0 ):<
BEANS and
By M.C.MASON
who graduated jrom New England to Cali-
fornia in 1911 and still thinks the trip was
worth while. It meant a jump jrom textiles
to ranching, and still later to the rice and
security business, in which he is still very
happily engaged. He is a San Franciscan.
RIJOLES
THE far-fluni> readies of the snow cov-
ered Sierra flaslied tlieir pink facets to
a setting sun — The (lods be praised, I
was in (.alifornia. I was over the loj)
ami down through the footliills which roll antl
roll and roll between the mountains' feet and the
broad flatness of fertile plains. Was it good to be
in (".alifornia? Well, rather! and I was full of
graphic pictures of its agricultural riches, its
mines, harbors, cities, evci'ything, its history,
romance, sunshine, and now I was a Californian,
but not, Oh, God! a native son. I was better'n
that — he was born here, couldn't help it, but me.
I was one from choice.
I had, born a New P^nglander, believed the
Mississippi River was the western boundary of
*
civilization, and let me say in all frankness tlial
that ])ortion of our fair land lying between the
Hudson River and the said Mississippi had only
recently been ceded by my provincial mind to
civilization.
1 was born with a reverent awe of "the water
side of Beacon Street," where one still took hold
of a knob and ran across the street with it to ring a
door bell on a coil sjjring in the servants' sitting
room, one floor below the sidewalk. Tlie above
10
-■€{San Francisco Business
is wliy my hide was still tii,'lit aiul I had only of
late, very lately, diseovered that John (".. Fremont
had been a person of some foresight and acumen;
(hat Lewis & Clark had done a really lovely thint^
for the "grand oltl rai*" by hoif-tyini^ the land of fir
and the hii* baked potato to la belle V. S. A.
I was the turtle pokini:; my head out of a com-
placent shell — yes, I looke<l upon the promised
land and somewhere inside my Autumnal Equi-
nox there ran a shiver and then awoke that same
spark which made "them Pilijrims" sail their
ships westward across the sea and I took the cloak
of provincialism from off my soul and threw it
away. 1 had seen the silhouette of islands "i>ainst
a blood red settini* sun, islands far away across
the sea which could be mine.
I had smelled the trades
from far ("athay. tasted the
cinnamon and spice of In-
dian hinterlands and smelled
the tropic scented breezes of
Pai»() Pago — l*owder River!
Let her Huck! Put on your
chaps! Roll your own and
you tell 'em! I was born
again this day — I was a Cali-
fornian I'll tell the world; no
foolin'.
Now that the bacilli of
California bad a strangle
hold I suffered all the grow-
ing pains, had Calimeasles,
Calimumps. Calicroup and
had to take vast doses of Ri-
Californate of Soda to over-
come the bascous cfl'luvia of
new foods, new thoughts,
new^ everything. The change
from Roston Raked to the succulent Frijok' re-
(|uired adjustment both mental and gastric and
it took time to assimilate the breezes of the fair
Pacific and expel the somewhat over-soaked hu-
midity of New England conservatism, but my hide
was loosening.
All this happened long ago, as one measures
his own life. In those days we just grew things
and shipped them East. There was not that over-
growth from the farms which has caused the
present administration at Washington to repeal
the law of supply and demand ha! ha! joke. We
sold our abundance part to our towns and cities
and shipped East by rail. Those rugged mountains
along California's eastern edge were, so we
thought, our barriers to progress because when
we bought a Moline plow to hitch behind the
pre-Caterpillar horse we paid the freight. The
land east of the Rig Muddy still was making its
millions out of the development of the West but
I have lived and been a part of the change which
is almost coni|)lete.
I stand where there is no further West for
them to go, for beyond us the West is Ea.st and
while the fanatic of '19 to '52 banished the hordes
of incoming Chinese, still we have kept, thanks
to .lohn Hay, an open door and we know the
Oriental mind. The East is ours and the sleep-
ing Oriental giant stretches his arms, legs and
thighs, yawns, opens his eyes, and before us lies
the development of the vast, vast land of possi-
bilities almost beyond the belief of man.
Are we ready ? We
are. W^e have already
begun and that rocky
barrier to our prog-
ress has become our
fortification against
the outside development of
the Orient, which is so justly
ours. The great companies
of the East are building their
plants upon this western
slope. The great steamship
companies of the Pacific
are building ships and dock-
ing facilities for the devel-
opment which has begun. In
this development the foun-
dation f)f our future has l)een
firmly set. Our hide is loose,
our minds are trained in the
ways of Oriental business
methods and we know how.
The romance of business,
golden legends in which our
state had its i)irtb, leads the way and California
stretches down the center of the world.
(I b
BY tile way there is in California a city called
San Francisco which lias the finest harbor in
all this glorious land of ours. Through its (loldeii
(iate flows the conmu'rcc of tiie Pacific, coastwise
to and from C^anada and South America and by
deep sea to and from the Orient. You will pardon
me but I would like to leave this with you as a
thought.
.\nd in closing, may I suggest to the unfor-
tunate reader — if he has trailed along with me this
far — that I have never for a single day ceased to
thank the lucky star that guided me westward.
For here I have found a land and a people that
have fulfilled all of their promises of opportunity
and friendship.
March 12
and
15
From an addri-ss bfjori- Groups of Manufaclurers
'.'/ Distributors at the Commercial Club, San Fransisco,
un ier the ausl)ices of the (Chamber of Commerce
istribution , , ,
Meet the New
Tempo of Business
that facts are essential to a proper
charting on one's course. Hut facts
cannot he (levelo|)e(l without fig-
ures and in our fast changing eco-
nomic structure these figures must
he "hot off the grid-
dle" if they are to lie
of real practical value
in ascertaining the
facts. What the manu-
facturer and distrihu-
tor are after, there-
fore, arc facts, for any
man's judgment is
strictly limited to the
iiorizon of his infor-
mation. Successful
m a n uf ac t urers and
merchants are utterly
convinced of the sov-
ereign efficacy of facts
as a remedy for husiness ills. lUisiness men
jjroducers and (listrii)utors must know what is
actually happening. They must have precise
knowledge as to o])erations, trends, costs, prices,
methods, and everything else, (luesswork, gen-
tlemen, is just simply pure gandjling and we
iiave .seen all too recently the overwhelming dis-
aster that can and will descend upon tiie gand)ler-
speculator in husiness.
In the [)ast all too many of our production and
marketing processes iiave heen veiled in haze and
fog. Strenuous and valiant eH'orts have heen made
to dispel these mists, many agencies have i^een at
work and mucii success has heen achieved. Hut
despite such admirahle efforts — mucii of which
deserves the warmest of praise — too much of our
industrial and commercial thinking remains con-
fused. \Ve must have clear, straigiit thinking in
all hranches of American husiness and industry
nowadays, hut in order to ohtain this we must
know the facts. Many private agencies have done
really splendid work. Tliey have gathered count-
less f acts and
have skillfully in-
terpreted t h e m.
Hut i n m a n y
cases their activ-
ity has been of a
necessity only
partial or local in
scope. Nation-
wide commercial
and industrial
surveys — com-
prehensive a n d
penetrating —
can, I feel, he made effective
only by the Federal (lovern-
ment. The Federal Clovern-
ment speaks for the entire
country. Its agents envision
tile interests of producer as
well as of consumer, of wage-
earner as well as of employer,
of the smallest corner grocer
as well as of the biggest mer-
ger and banking consolidation.
Husiness men are asking many important (|ues-
tions nowadays. Among them are these: "What
is imwise in business?" "What are the things
that cannot i)e attempted safely?" "What are the
trends and shiftings of the markets for manu-
factured commodities — both domestic and indus-
trial?" "Where do dangers lurk?" On the other
liand, "What really does constitute sound husi-
ness practice?" "Through what methods may
failure be transformed into success?"
The answer to these vital (juestions on manu-
facturing and the marketing of products can be
o])tained only through the collection of detail
facts on the operations of American industry and
i)usiness. Such a census on both manufacturing
and distril)ution is now being taken. Sensing the
vital need of the nation's manufacturers and dis-
tributors for timely and accurate data of a prac-
tical nature in this era of rapidly changing eco-
nomic conditions, the Secretary of Commerce,
the Honorable Robert P. Lamont, called to the
assistance of the Hureau of the Census some fifty
[r.inlinuwl on pngc IS]
16
♦^San Francisco Business
fVhv Products Week zi>as a Success
SAX FRANCISCO'S merchants
and manufacturers are to be con-
gratulated upon the success of
the Second Annual Products
Week which drew to a brilliant close
February II. And so is the San Fran-
cisco Junior Chamber of Commerce, un-
der whose able auspices the campaign
was undertaken. But for the unlimited
cooperation of all concerned the enter-
prise could not have achieved the success
it did. There is no doubt that the stores
and the factories that jumped into the
spirit of the venture will profit : but what
is even more important is the fact that
San Franciscans have a better knowledge
of the articles that are made here and
how they are made. Following is a list of
the concerns that devoted window space
to the exhibits:
MERCHANTS
Abiaiiis Co., All
S. Atkinson, Inc.
irxpr
B
C. H. Baker Co., Kiil.lwin Pijiiui Co.. Clias.
Brown & Sons, .Tolin Hii-uilPV it Co.. Bui-kbee
Thorn Co., Biiililins Matirinl i^i KxchanRc,
Bullock & .ToMis Co., MalKMl-ct Hlirill>:ini-s,
Borsi-r's.
C
Ciilir. Clolllilin C..., Calif. Moloal lUiikl-
ing i; l.oan, Calif. I'liatinK Co., Calif. Ini-
brella Co., Canadian Nafl R. H., City Nal'l
Bank of San Francisco, City of Paris Dry
Goods Co., Coldwcll, Cornwall & Banker,
Cosgravcs, Crystal I'alacc Market, Cunard
Anchor Line.
D
Doe Kstates Co.. Domielrs, Davis Schon-
Eastman Kodak Co., Ejistern Outfitting Co.,
Tlie Ellery Arms Co., The Emporium.
l-airnioiit Hotel. The iMeneli Book Store,
edeial Outlitliiig Co.. French Line.
Ciautner it Matteni Co., Louis Gassner,
Inc., General .\dding .Machine Exchange,
The Golden Pheasant, Gordan Tailoring Co.,
V. & \y. Grand, H. C. Golcher Co., Great
Western Power (x>., Guarant> Building &
Loan Assn., Guy's Pharmacy.
H
Hale Bros., Hand>urg .\inerican Line,
Hamilton's, Inc., Hastings, Hirschman & Co.,
Holbrook Bldg., Holland .\merican Line,
Hudson Bay Eur Co.. Humboldt Bank.
Intel-national Bus
Kohler & Cha
Machine Corpora-
.Sliop. L. Kreiss
Lenfeld's Pharmacy, A. & .1. Levin. Mr.
Liggett, Lippitt's, Livingston Bros.
M
I. Magnin & Co.. .loseph Majiiiiii & Co.,
Malley-Long Eurniture Mfg. Co.. Marks
Bros., Moore, Eraiik Moore. .1. C. Muissclor-
fer Co., Morris Plan Co.
N
Nal'l (;a^ll Begister Co., Nelson .Meat Co.,
N. Y. K. Line.
O
O'Coiinor-.M.illatt & Co., The O'Connor Co.,
Oppenheimer, The Trunk Man. The Owl
Drug Co.
P
Pauson & Co., Pac. (;as & Electric Co.,
Pac. Tel. & Tel. Co., Palace Hardware Co.,
Panama Pacific Line, Patrick & Co., Pelicano
Itossi Floral Co., Phelan Bldg., Mr. R. D.
McElroy, nigr., Pig'n Whistle, Podesta &
Baldocchi.
R
Bay Oil Burner Co., Dr. A. Heed Shoe Co.,
Hoos Bros., Ruge & Cast.
S
St. Francis Hotel, Shreve, Treat & Eacret,
Sehwahacher-Frey Co., Singer Sewing Ma-
chine Co., W. & .1. Sloane Co., L. C. Smith
& Corona, Inc., Southern Pacific Co., Spiro
Co., Sterling Furniture Co., Standard Sani-
tary Mfg. Co., Steigler Bros., Summerfield A
Haines.
U
Underwood Typiwriter Co., V. S. Building
A: Loan .\ssn., C. S. Lines.
W
Walk-Over Shoe Store, Robert Wallace Co.,
Wells Fargo Bank & Union Trust Co.,
Weinstein Co., Frank Werner's, Western
Security Building & Loan Assn., The White
House, Wiiiteonib Hotel Store, Willard's.
Wilson Bros.. Wolf & Co., Wurlit/er.
MANUFACTURERS
American Chicle. Alcone Knitting Mills,
.\merican Biscuit Co.. .\merican Brake &
Shoe, Art Rattan Works, Apex Furniture Co.,
W. R. Ames. Associated Oil Co.. Ames
Harris Neville.
B
lialsamea Laboratories, Beiij. Franklin
Knitting Mills, i;. W. Bennett Co., Bass-
llueter Paint, Beverly Coat Hanger, H. &
I.. Block, Boklenian Chocolate. liuekinghain
Hieht. Bullard-Davis.
Calif. Canneries. Calif. Cum T:ipe Co..
(".also Co., Calif. Shade Cloth Co., Geo. W.
Caswell, Cjirnation .\lbers. Chamber of Com-
merce, Child Garden, Clark Gandion, Coffin-
Uedington, H. N. Cook Belting, B. A. Comely
i Co., Inc.. E. B. Courvoisier, Custo Corp. of
America. .1. M. Cohn.
D
Dean Curtain Co.. .Vugust 1). Drucker.
Durkec-Thomas.
E
Economy Mfg., Electric Salvage Co., Eanies
& Co., Evergreen Hat, Eloesser Heynenuin.
i;nterprise Motor Boat Works, Enterprise
Bottling, Ever-Ready Rubber Products.
F
Field Ernst. Kischlieek S.)ap Co.. Eliisli-
hacker Paper Box, Florence .Vrt Co.. Fon-
tana Food Products. Ford Food Products,
Frenchie Frocks, W. P. Fuller A Co.
G
Gardner Lowenstein, Garlock Packing,
General Candy, General Ijigraving, General
Food Sales, D. Ghirar.lelli. Gillig Bros.,
Glidden Co., Globe Grain A- Milling C<i..
Golden Gate Brass, Golden State MilU Prod-
ucts, Goodyear Rulilier. .las. Graliani Mfg.
Co., GreenlKiuin Weil it Mieliels, C.ieinedi. r
& .Macowsk
McBean & C<
, Gruman Mfg., (iladdii
Giuttard Chocolate.
H
F. H. Harder Mfg., Hermann Safe Co.,
Hickman Products, Hills Bros., Hmller's,
Heiueman Sons, Holdtite Products Co., Home
Mfg. Howard Eastman.
Illinois Pac. Glass. Independent Smelting.
Kennerson .Mfg., Keyston Bros., Geo. W.
Kiieass, Knight-Counihan, Kraft Cheese, H.
Koch & Sons.
L
i.angeiidorf Bakeries, Leslie Salt, John
Lincoln Co.. Thos. Lipton, Long's Calif. Prod-
ucts. Lampert Leather Goods.
M
Majestic Bottling Co., Majestic IClectric
Appliance, C. A. Malm, .Marck Brush Co.,
Marshall-Stearns, Market St. R. R. Co.,
Matte. Inc., McGilvray & Raymond, Meyers
Soda. .Milo Lamp. M. J. B., Mutual Biscuit,
Mullen Mfg. Iki., Mutual Engraving, McClin-
tock Stern, Mission Foundry & Stove, Moore
Dry Dock, Walton X. Moore.
N
National Motor Bearing, National Paper
Products, Neustadter Bros., New Continental
Bakery, Nieoli Art Co., Neon Window Dis-
play.
O
Osca
Coppe
Pac. Bone & Coal Fertilizer, Pac. Carb<in.
Pac. Coast Rayon, Pac. Felt, Pac. Gear Tool
Works, Parafllne Co., Frank E. Patrick,
Pioneer Rubber Mills, Planters Nut &
Chocolate, Plant Rubber & Asbestos.
R
r, Roberts Mfg., Rough Ride
Ov
alls
Samarkand Co., Sandman Mattress, L.
Samter, S. F. Assn. Blind, S. F. Milling,
Sartorius, A. Schilling, Schwabacher-Frey,
Shasta Water, Sidley Co., Simmons Co.,
Simons Mattress, Synder Knitting Co.,
ICrnest J. Sultan, Superba Packing, .Suss-
man Wormser. Shell Oil Co., Standard Oil
Co., Star Can Opener, Sunset Feather Co.
T
Tea Garden Products, Tubbs Cordage.
U
Union I.itho, U. S. Metal Products.
V
Vivieime Creations, Vird<'n Packing Co.
W
Wells Mfg., Wesix, Western Stopper Co.,
Workman Packing, Wuelkers White Kitten
Lamps, Wooden Box. William Wallace Co.,
Western Meat Co.. Western Fishing Rod Co.
MANUFACTURERS DISPLAYING THEIR
OWN PRODUCTS
Calif. Optical Co.. Chinn-Beretta Optical
Co., Clayes, H. S. Ci-ocker Co., Inc., Eagleson
& Co., Paul Elder, Eugene Dietzgen Co.,
Everhright Mfg. Co.. Gaines & Walrath,
Golden Gate C. S. H.. Hirsch & Kaye, Jaeger,
Joseph's, Sidney Kahn, H. Liebes & Co., A.
I.ietz (>)., Moise-KlinUner Co., Paragon, A.
M. Robertson, S. & G. Gump Co., Shreve &
Co.. 'I'owiisend's, Inc.. Zinke's, A. G. Spald-
ing. Oregon City Woolen Milts. Gaiitner A
Mai:eni, C.erlaeh's. Huekei- Fullir.
March 12. \ () M) f> ■
Ten Tears
of the
League
of
Nations
By TULLY C. KNOLES
President of the
College of the Paeific
THE most terrible war of all
history closed with all nations
seemingly so war weary that
they were ready to try any ex-
periment to end war for all time.
The Treaty of Versailles was not a
peace document; it has not proved to
hi' so. In it was the Covenant of the League of
Nations. All credit should not go to Woodrow
Wilson for the League; others helped — hut on
the wall of the Palace of the League of Nations
in (leneva are these words: "To the memory of
Woodrow Wilson, President of the I'nited States
and Founder of the League of Nations. By the
City of (leneva."
It woultl benefit nobody to recite the facts con-
cerning the failure of the United States to ratify
the Treaty of Versailles and enter the League.
Nor am I certain that America will ever enter it,
hut I am certain that the citizens of America
ought to be informed concerning its life and the
scope of its activities. Again it ought to be con-
ceded that our original idea that the League could
not live without our participation was erroneous;
it is doing many things very well indeed, some-
times with us and sometimes without us.
It is my o])inion that Americans look upon the
League's task as that of war prevention, while in
reality its task is that of peace ])romotion. There
is a diflVrence. The machinery is set up for war
prevention, and there are no less than nine cases
where the machinery has worked successfullv.
17
and we are all grateful that it has; for we have
had no devastating international war.
However, it is im|)ossihle to estimate the value
of the League as a promoter of peace, for it is
impossible for us to know how deep and how far-
reaching its influences have been.
In the first place, the P>uropean continental
title is "Society of Nations," while in English we
say "League." "League" connotes to us super-
government, while "Society" connotes associa-
tion. Then again, we are written constitution-
minded, while Europe looks upon constitutions
as bonds to hold together for action.
From an American standpoint, the Covenant
of the League ought to indicate under all circum-
stances what action might be taken at any time
in the future, while from the European stand-
point the institution of the League is more im-
]K)rlant than any words contained in its consti-
tution, for if the institution is there the Euroi)eans
think that it can function as needs arise, and not
in a specific and rigid way.
There are a nundier of ways in which the
League is doing excellent service all of the time.
I can only mention a few of them.
[ foiitinued on page 20 ]
18
Competitive in Price—
yet not a by-product
MMERE is an automatic burner
oil that is specially and pains-
takingly refined for just that use.
ASSOCIATED AUTOMATIC
BURNER OIL comes direct from
the original distillation process.
It is amazingly free from the
impurities common to ordinary
fuel oils.
That's why, in the Pacific North-
west, Associated supplies some
75% of the fuel oil for domestic
heating. That's why, in Califor-
nia, too, ASSOCIATED AUTO-
MATIC BURNER OIL finds
increasing demand among own-
ers of oil -burning equipment.
ASSOCIATED
AUTO M AT I C
BURNER OIL
ASSOCIATED OIL COIVIPANY
Refiner and Marketer of
Associated Gasoline, Associated Ethyl
Gasoline, Cy col Motor Oils and Gretises,
and Btirnbrite Kerosene
-•3{San Francisco Business
Manufacturing
a//^/ Distribution
[ continued from page 1 5 ]
business men as advisory committees
on manufactures and distribution. These
business men have given of their time
unremittingly in order that manufac-
turers and distributors — large and small
— in every community throughout the
country, might have accurate, timely,
and practical data for use in the solution
of their production and marketing prob-
lems. They have determined not only
to collect the basic data, but they hope
to be able through an intensive educa-
tional program, of which today's meet-
ing is a part, to indicate to the manu-
facturers and distributors of every com-
munity how they can use this informa-
tion in the solution of their production
and marketing problems. In other words,
they are endeavoring to provide the
manufacturers and merchants with a
chart which will serve them as a guide
in the working out of their production
and marketing programs.
In my rather intimate contact with
business men throughout the country- I
am sorry to say that I have often heard
the following statement: "I can't see
where this data on manufacturing and
merchandising is going to be of any
practical value to me in my business."
In this era of keener and keener com-
petition a man needs every scrap of
information he can grab onto, if he e.x-
pects even to keep his head above water.
Vou ask this question: "As a manu-
facturer just what can this census do
for me and my organization?" That is
a fair question and demands a fair
answer. Let me itemize for you just a
few of the possible uses of these Govern-
ment data as I see them.
1. The data on production will give
you a very clear picture of the volume
of commodities w'hich is being added to
the supply of your industry. They rep-
resent the actual measurement of opera-
tions and reflect the degree of prosperity
in your industry. The proper regulation
of production plays a very important
part in the success of any business, since
too large production may leave unsold
slocks on hand which can only be dis-
posed of at a sacrifice, while too small
production will result in loss of oppor-
tunity for sales and profit. Only through
a thorough knowledge of the volume of
current production can your firm e.xpect
to make a proper adjustment of its own
operations.
2. Vou may be working your plant at
capacity and may feel that an expansion
of your production equipment is war-
ranted. But before such an extensive
plan of expansion is undertaken it is
essential that you study the relationship
between plant capacity and actual pro-
duction in your industry as a whole. If
you find that your industn,' is busy at
only a fraction of its capacity, then the
proposed expansion of your own plant
may not at all seem warranted. For if
I continued on page 20 ]
March 12. 1930)*
19
JERRY DAlhY J Aoy.
f
The Chamber's New
Flagship Goes on
the Job
The beginning oj a life of usefulness. The new Jerry Daily
taking to the water at South San Francisco last month.
WHEN littk' Doris, \). and hvv still
littler sister Beatrix, 7, who are the
(iaui^hters of John C. Rohlfs, ehris-
tened the ijood ship Jerry Daily last
month they initiated a San Francisc'o-made sca-
^()ini< eraft that can go up against the INhilolo or
the (California any day. The Jerry Daily is the
flagship of the Chaniher of Commerce fleet, which
consists of the Jerry Daily, and Mr. Rohlfs is
chairman of the Chamher's Marine Committee.
When you say the Jerry Daily can go up
against the Malolo you're not exaggerating, for
from now on she'll go up against every vessel
entering the (lolden (late, day or night, and that
means ahout seven hundred of them each month.
And if you think she's not seagoing take a look
at her license, which rates her twenty-six miles
off shore.
The new .lerry Daily rejjlaces the Chamher's
former hoarding hoat of the same name, which
the Chamher of Commerce inherited when it
purchased the Marine FCxchange a few years ago.
And it in turn replaced an old Whitehall craft
that was propelled by man power. The first Jerry
Daily was in commission foiuteen years, and
rescued many an airplane pilot that had fallen in
the hay. (Jnce she salvaged a floating sack of mail.
.1 few of the celebrants at the launching of the Jerry Daily.
Seated in the foreground to the right is Mr. John C. Rohlfs,
and beside him his little daughters, Doris and Beatrix who
officiated as sponsors.
saved the pilot and then towed the wrecked plane
ashore. It was just a part of the day's work.
The new craft is higger and better, and stronger
and faster than the old. She can comfortably carry
sixteen ])assengers, hut is limited by law to twelve
and the pilot. She is thirty-four feet, six inches
long, with bronze stern and guards; nine and a
half feet in beam and draws three and one-half
feet of water. Among her many improvements is
a self-baling c()ck])it. A twenty-five horsepower
heavy duty gas engine shoots her ahead at the rate
of nine and a half miles an hour and she cost
about -'p.^OOO to i)roduce.
The home port of the new Jerry Daily, like that
of her predecessor, is Meiggs Wharf, where the
(■hamber maintains a crew of four seagoing men
and a clerk.
As a vessel passes in the (late the Daily shoves
off and is soon alongside. She learns the captain's
name, what the vessel has aboard, the official
time of the voyage, and other important infor-
mation. Assuming that she meets seven hundred
vessels a month, and averages two miles to the
trip, she rattles ofi" about 1(),8()0 miles a year, or
the e((uivalent of four round trips to Honolulu.
Not so bad for a little fiagship, and if business
keeps up maybe some day she'll have a little sister.
Who can tell?
The Jerry Daily was built in the South San
Francisco yards of Anderson and (-ristofani, and
was put in commission a few days after her
launching on Wednesday, February 1!). The af-
fair was the motif for api)ropriate festivities.
20
SALT LAKE CITY
FEATHER
RIVER
CANYON
\ ROYAL
MORMON TEMPLE, SALT LAKE CITY
,^ Jo see them all
on iiour wall EAST
go
WESTERN PACIFIC
IT'S the direct way through the West's great
wonders — the Feather River Canyon of Cali-
fornia, the purple-hazed mountains of Nevada,
and then by direct connection at Salt Lake City
without change of cars, you spend a whole day
among such world-famed sights as the Canyon of
the Colorado, Eagle River Canyon and the Royal
Gorge in the Colorado Rockies.
Make your Eastern trip more than a journey— it can
be a memorable adventure in scenery. Call, write
or telephone for interesting illustrated booklets.
FEATHER RIVER
T^ute
B<''jkUts. infrirritatiofl and resen utions from :
WESTERN PACIFIC TICKET OFFICE
654 Market Street 'across from the Palacej
Also Ferrv Buildinc- San Francisco.
Phone SUtter 165 1
WESTERN PACIFIC— SACRAMENTO NORTHERN— TIDEWATER SOUTHERN
-■*!(San Francisco Businfss
Manufacturing
<3'W Distribution
(continuftl fri>m page IS)
your competitors cannot find sulVaient
business to keep their plants worl:ing
at anywhere near full capacity you will
want to think well before joining their
level with expensive idle plant on your
hands.
3. Data on shipments indicate the con-
sumption of a product even better than
production, because they are nearer to
the consumer, and they disregard pro-
duction for stock. As a manufacturer
you will want to study carefully the lat-
est shipment data as showing the con-
suming power of the country for your
product, particularly in comparison with
previous years. Through these studies
of shipments you will be enabled to very
accurately forecast future consumption.
4. I need hardly mention the great
value to you as a manufacturer of the
latest data on inquiries by buyers and
actual receipt of new orders. .\ quick
check will show you with certainty
whether your sales department is keeping
up with the general trend in new busi-
ness— as indicated by inquiries and
orders placed. Data on inquiries by-
buyers have become more and more es-
sential to manufacturing e.xecutives as
competition has become keener and
keener.
Other data of very large practical
value to you as a manufacturer are those
on employment trends, price trends, im-
ports and exports, consumption of raw
materials, stocks on hand, orders ac-
cepted, cancellations, collections, etc.
Each of these have many angles bearing
upon the progress of present and future
manufacturing.
You who are merchants also have
found. I am sure, that the solution of
your problems came swiftly or slowly
in direct proportion to your application
of the dictum that the "Lord helps him
who helps himself." One of t.he funda-
mental facts which all merchants recog-
nize today is that modern distribution is
by no means the simple matter it once
was. when it was entirely a seller's mar-
ket. Then it was sufficient for the
retailer merely to provide a stock of
goods: the customer had to live, he had
to eat, he had to clothe himself, he had
to have fuel — and he was given no par-
ticular attention or consideration. Today
the situation is quite different. The
merchant has a real selling problem con-
tinuously before him.
It has been estimated by the Depart-
ment of Commerce that three-quarters
of the business of most mercantile con-
cerns is done on one-quarter of the
inventory items. In its wholesale grocery
study the department found that four
types of commodities provided 42 per
cent of its sales, while four other groups
of commodities furnished 40 per cent of
the inventory and only 17 per cent of the
sales. On the other hand, one out-
standing light of this survey was an
independent grocer who does an annual
[ r^ontinued nn page 32 |
March 12. 1930^*-
21
^S ervingthe EMPLOY ER
P~^^ -, and
T
By WARREN H. McBRYDE
Treasurer Covxmuniiy Place-
ment Bureau
1 EMPLOYEE
HE ('omimiiiity iMaci'iiit'iit Uuroaii com- valiial)lf service cotihi In- iM-it'orimd for llie cm-
pk'lt'd its first ten years of service to the plover i)y a savinij of lime and labor turnover
business iiouses of San Francisco on llirout<li careful classification of applicants, by
Fel)ruary 1. skillful placenu-nt in eni|)loyment, and by an ef-
ficient staff with a sincere desire to ren-
der the best service to both em|)l()yer
and employci'.
It was Mr. Dohrmaim's aim and ani-
i)iti()n that the bureau should |)erform
he highest and best service and yet al
the lowest reasonable cost to the em-
ployee, in this way to efl'ect the ijreatest
savinsjj to the emjjloyee at a time when
it meant most to the one luiemployed.
The (-ommunity Placement Hureau
has never chariijed over ten i)er cent of
the tirst month's salary. The first few-
years operations experienced a consider-
[ continued on page .14 ]
Above, A corner of the
reception room in the
new quarters of the
Community Placement
Bureau.
Fred Dohrmann, Jr., for many years a
deep student of employment problems,
conceived the idea, and was firmly con-
vinced, that a ten per cent placement bu-
reau could be made to render a distinct
needed service and yet with this low fee
pay expenses. With this conviction hv
created and, with the cooperation of a
number of companies and individuals,
who emijloy many persons for office posi-
tions in San Francisco, ors^anized the
("ommunity Placement Hureau. It bei^an
to serve the employer and employee on
February 1, l!)2(l.
It was a well recoi^nized fact that a most
ii. On'' of the placement clerks
in the men's department.
A meelinii of llie hoard of directors
II
<:{ .S A N \- K A N C 1 S C O B U S 1 N i;
s s
Kverits in
Washington
[ contiuued from paRc 1 1 ]
ln'i'n ihe increase of group systems of
hanks. These are institutions that are
brought together under unified control,
with some degree of centralized man-
agement through the acquisition by an
individual or a corporation, of a con-
trolling interest in their stock issues.
Technically, each bank in a group is a
separate corporation operating with its
own capital and under a local board of
directors. At the end of June. 1Q20,
there were 2.^0 such group systems of
hanks in the United States numbering
2,000 banks in all.
Secretary Mellon, in his recent letter
EXPERT
DIRECT MAIL
SERVICE
Typing. Addressing, Mailing
Mimeographing, Multigraphing
Multi-Color, Printing
Our telephone GArfidd 4679
216 Pine Street, San Francisco
to the committee considering the legisla-
tion, recommended giving support to
branch banking rather than to group
banking because of the better supervision
that could be maintained by a central
olfice over the branches or members.
The Secretary then added :
"The time has come when it would
seem to be wise to undertake a thorough
study of the situation with a view to
determining the soundness of the pres-
ent-day tendencies, and more particularly
the limits of the economic units within
which branch banking may be advan-
tageously permitted."
PRESIDENT HOOVER has finished
his first year in office, with more
facts known regarding federal activities
and the economic structure of the gov-
ernment than probably at any other time
of American history. No other President
has gone to the expense and trouble of
gathering facts as Hoover has in the
first twelve months of his administra-
tion. Being of an engineering turn of
mind, the President desires to make his
decisions on facts rather than guesses.
This accounts for the large number of
fact-finding bodies he has appointed and
the many queries which Amercian busi-
ness men have received from federal
authorities seeking information.
The President has proceeded with this
policy of getting facts in the face of the
charge of his adversaries that he seeks to
divide responsibility and postpone a de-
cision by appointing commissions and
boards to investigate matters of jjublic
concern. The President only smiles
when this charge is made, for he is
convinced that the wisdom of his course
will be evident before he finishes his
term.
Some of the outstanding accomplish-
ments of the Hoover administration are:
Enactment of the Farm Relief bill.
Initiation of the movement that led
to the London Naval Conference.
Conferences called of industrial and
labor leaders to check recession in busi-
ness and unemployment following stock
market crash.
Appointment of law enforcement com-
mission.
Reorganization of federal departments.
Tax reduction law which will lighten
federal tax burden $160,000,000 a year.
Reapportionment of congressional
districts.
Adjustment of boundary disputes be-
tween Guatemala and Honduras and
Peru and Bolivia.
Construction program for federal
buildings in District of Columbia and
throughout the country.
Flood control activities.
The initiation of engineering prepared-
ness for the improvement and construc-
tion of a series of inland waterways.
The improvement of the foreign serv-
ice of the United States.
Development of the American Mer-
chant Marine.
New York Stock Exclunge
New York Cotton Exchange
New York Coffee W
Sugar Exchange. Inc.
New York Produce Excliange
New York Curb Market
Rubber Exchange of N. Y., Inc.
New York Cocoa Excliange, Inc,
Chicago Board of Trade
Ctiicago Stock Exchange
National Raw Silk Exchange, Inc.
National Metal Exchange, Inc
Dallas Cxjtton Exchange
Houston Cotton Exchange
Los Angeles Stock Exchange
Los Angeles Curb Exchange
Memphis Cotton Exchange
New Orleans Cotton Exchange
New Orleans Stock Exchange
San Francisco Stock Exchange
San Francisco Curb Exchange
Seattle Stock Exchange
Seattle Grain Exchange
Toronto Stock Exchange
Vancouver Stock Exchange
Winnipeg Grain Exchange
ASSOCIATE MEMBERS
Liverpool Cotton Association
G. A. PIERCi: & CO
301 Montgomery Street . DAvenport 8200
SAN FRANCISCO
360 Fourteenth Street . HOlliday 7500
OAKLAND
Home Office:
11 Wall Street, New York City
Western Branches:
San Francisco Seattle Los Angeles Portland
Oakland Tacoma Pasadena Vancouver
Private Wires to Principal Cities
Mar c; h 1
1 Q ^ 0 f>
23
The WEST'S FURNITURE CENTER
"Dissalisfieii customers" arc building
San Francisco as a furniture market. No
more can the progressive dealer buy
house furnishings from a catalog. And
the furniture salesman cannot carry his
line with him. To sec the new. the
dealer must go to market.
New York, Chicago and Grand Rapids
for many years were the manufacturing
and market centers of the country for
furniture. Here transportation, as in
the selection of sites for new plants,
enters as an important factor. Because
of the time and expense involved, a
large number of western dealers found
it impossible to go to eastern centers
to do their buying. Vet their women
customers demand the same quality and
style as their eastern sisters, since both
read the same women's magazine articles
on new furnishings.
Sensing the need for a western furni-
ture market center, Mr. Harry J. Moore
in lOlt) established the San Francisco
Furniture E.xchange in the upper floors
of a building on Market Street.
As the result of a steady increase in
business year by year larger quarters
became necessary and the present eight-
story and basement, concrete building
was planned and erected. The building
in which more than 350 manufacturers
display their wares was dedicated in 1021
by Dr. .\urelia Henry Reinhardt under
the auspices of the San Francisco
Chamber of Commerce.
Here in attractive settings the dealer
may examine the finest products of both
eastern and western factories. Products
of local metal and wooden furniture fac-
tories, mattress concerns, stove and fur-
nishing manufacturers compete side by
side with eastern products on a basis
of price, quality and attractiveness.
By attending the semi-annual San
Francisco Furniture Market Weeks, as
well as between the events, the retailer
may see and select his stock for the
coming seasons without the necessity of
visiting a number of centers or of making
long trips to eastern centers.
Over a period of years the Exchange
has carried on an extensive direct mail
campaign to popularize San Francisco as
the industry's western market and style
center. During the last two seasons, the
San Francisco Chamber of Commerce
in its domestic trade promotional work,
has augmented this advertising with in-
tensive publicity and advertising cam-
paigns designed to reach every dealer
and city of importance from the Pacific
to the eastern border of the Rockies.
How well this work has succeeded is
best illustrated by facts from a recent
report of President Moore of the Furni-
ture Exchange, in which he predicts
that California's furniture business is
headed for a record-breaking prosperity.
At the recent six-day meet from Janu-
ary 27 through February 1, more than
KSOO buyers, a 10 per cent increase over
last July, were in attendance. Consid-
ering that there are 307.5 retail furniture
|.-..ntinm-cl fr...n puK.- s 1
dealers in the West this is a splendid
showing, although, of cour.se, more than
one dealer represented a store in some
cases.
These hundretls of buyers, coming
from every western state and Hawaii.
\iewed the furniture on exhibition and
bought heavily. Buying in line with the
increased attendance showed a 10 per
cent increase. All lines of merchandise
showed good gains.
"The success of the meet," Mr. Moore
states, "indicates that San Francisco may
now be classed with the other two great
furniture centers at Grand Rapids and
Chicago. Not only are we definitely es-
tablished as the western center for furni-
ture distribution, but even greater in-
creases in business are expected at the
next market this coming July."
Figures developed by the Chamber of
Commerce Industrial Engineer from the
U. S. Distribution Survey bear out this
conclusion. The San Francisco Metro-
politan Area buys $26,852,000 worth of
furniture annually: northern California.
$4o,7cSH.30O; and the western states.
$201,240,000.
Firemans FunJ
Insurance Company
j. B. LEVISON, PnuJtnt
Paid Up Capital - - - $7,500,000
Policy Holders Surplus - - $20,000,000
Unearned Premium Reserve $15, .33.5,000
Total Assets .... $.39,800,000
Directors
Frank B. Anderson, Chjirirum, Bihird of Directori,
The Batik of California, N. A.
Edward T. Cairns, Vict-Prtsidtnt, Fireman's Fund
Insurance Cowpany
Wm. J. DuTTON, Krtired
Edward L. Eyrb, President, Edward L. Eyre CT
Company
Mortimer Fleishhacker, President, Anglo-Califor-
nia Trust Company
A. P. GiANNiNi, Chairman, Advisory Board,
Transamerica Corporation
J. B. Levison, President, Fireman's Fund Insurance
Company
Charles R. Page, Vice-President, Fireman's Fund
Insurance Company
Henry Rosenfeld, President, John Kosenfeld& Sons
F, W. Van Sicklen, President, Dodge, Sweeney &
Company
Franklin A. Zane, Vice-President, North American
Investment Company
FIRE • MARI]\E
AUTOMOBILE
24
<San Francisco Business
To include such other articles handled
in the Exchange, such as house furnish-
ings and stoves, even though figures are
not available for all articles we find that
the local bay area market purchases a
total of $54,012,000; Northern Califor-
nia $182,500,500: and the West, $400,-
440,000. Here is the tremendous market
of eleven million people which may be
developed from San Francisco.
Let us consider the factors which
make the development of this immense
furniture market from San Francisco
possible. For several years industry has
so improved production methods that
but little savings can still be expected.
Business is now attacking the problem
of distribution, which in itself is dis-
tinctly to the benefit of the VV'est in its
remote situation from eastern centers.
(Jne of the important elements of dis-
tribution is transportation. Unlike the
balance of the country where markets
are the principal motivating influence in
the selection of industrial sites and
transportation the third in order of im-
portance, a recent survey made by the
Metropolitan Life Insurance Company
indicates that these factors are reversed
in their order of importance, and trans-
portation is dominant in the selection of
sites.
What is true for new industrial loca-
tions, also applies to distributing ware-
TIME
That Precious, Record-breaking Flyer
If it were possible for Modem Accountancy to
check up Time lost in any single industry; and
to value that Time on the basis of Time profit-
ably employed, the result would mean What
wouldn't it mean?
Time is the rawest of all factors in Business ; and
yet the most possible of profitable refinement.
What is made of it is a matter of individual
capacity. Managemient is Time's alchemist.
With its human chemicals of mind, of vision.
Management sees the hidden opportunity in the
rough minutes as they come — takes it as they
pass — and strings their flight into precious
hours of service.
Modern Accountancy performs no magic with
Time. It works only with the cold, hard facts
and figures. But it works in the light of the
needs of industry today — a light which reveals,
perhaps more clearly than anything else, the
value of Time!
ERNST & ERNST
CERTIFIED PUBLIC ACCOUNTANTS
914-925 RUSS BUILDING, SAN FRANCISCO
houses, area headquarters and such buy-
ing centers as our own furniture mart.
Here, because of its strategic geographic
position. San Francisco is ideally situ-
ated to dominate the West as the furni-
ture market center.
Data developed by the Chamber of
Commerce Industrial Department indi-
cates that San Francisco offers the
advantage of lower freight rates to 50
per cent of the western states' popula-
tion; lower or equal freight rates to 74
per cent of the population of the western
states; lower freight rates to points west
of the Rockies than from the Mississippi
\'alley. and lower freight rates to serve
the 25,000.000 people living between the
Mississippi River and the Rockies than
from the Atlantic Coast. Even greater
savings may be made where water ship-
ments are either direct to destination or
combined with rail or truck. Motor
trucks may be used in the immediate
area surrounding San Francisco.
In the point of time, first morning
express deliveries may be made on goods
shipped on evening trains within a 300-
mile radius, including western Xevada;
first afternoon deliveries in the Los An-
geles area and southern Oregon; second
morning or afternoon deliveries in the
southernmost parts of California, Ari-
zona, the balance of Oregon and in
Washington; and third and fourth day
delivery in the balance of the western
states. Freight takes from one to three
days longer.
With more advantageous rates and
delivery time to the majority of the
western states' population than from
other coast centers, and with favorable
rates and delivery time on a parity with
the Middle W'est in the mountain states,
conditions are ideal for the development
of this furniture market by San Fran-
cisco,
In addition to being the market center
for the retail furniture business, San
Francisco is also the organization head-
quarters. In July of last year, the West-
ern Furniture Conference — an afliliated
body of the five retailer organizations--
was organized here. Frank K. Runyan.
managing director of the California Re-
tail Furniture Association with offices in
the San Francisco Furniture Exchange,
was elected secretary of the new body,
which places the executive offices of the
new organization here. Since its initial
meeting, a second meeting was held
during the recent market week, thus
tying the retailers closely to this section.
ALSO DEVELOPING
INDUSTRIALLY
We have considered the manner in
which San Francisco has gradually in-
creased its importance as a market cen-
ter for furniture, not only for local and
eastern firms but also for those in other
coast cities. Now let us consider the
significance of this distribution growth
to the development of the furniture in-
dustry here.
As has already been stated, the pre-
dominant reason influencing the selection
of a particular site for industries locating
M A R C H 12
9 3 0 }•>
25
in the Pacific states was transportation
facilities, according to the Metropolitan
Life Insurance study of ail industries.
The other reasons in the order of their
importance are materials, markets, labor,
living conditions, power and fuel, near
related industries, and available factory
buildings.
The report also states that branch
plants and the organization of new in-
dustries made up practically all of the
gain of the coast states during l^>2()-2'.
the years under consideration. Branch
plants established in these states by east-
ern concerns were, as would be expected,
frequently placed here to overcome the
handicap of distance in competing for the
Pacific market. This bears out our con-
tention that it is most advantageous to
distribute from San Francisco, the center
of the West.
In the matter of materials local firms
are gradually meeting and overcoming
what formerly were obstacles. Mattress
concerns are using California long staple
cotton and short staple cotton Kapok is
brought in from the Orient by the same
splendid steamship services available for
certain foreign trade business. Concerns
using hardwoods in furniture-making use
the same services, while coastwise ship-
ping services bring lumber from north-
ern California. Oregon and Washington;
steel-using concerns making metal fur-
niture or using springs, etc., in their
products roll some of their own materials
as in the case of the Simmons Company,
but others import these supplies from
eastern centers. This condition may be
overcome with the growth of the bay
region steel industry. Practically all
fabrics, with the exception of some can-
vas and burlap, is woven in eastern mills.
The future may see a wider develop-
ment of the cotton and woolen indus-
tries to serve these needs from coast
concerns.
In considering markets for local indus-
tries, it is sufficient to say that the
rapidly developing exchange, and the
numerous wholesale houses outside of
the exchange are adequately sers'ing
established furniture manufacturers.
The following statements from nation-
al furniture concerns operating here in-
dicate favorable labor conditions:
".At no time have we found any dif-
ficulty in filling our wants in skilled and
unskilled labor and we have never had
a strike or walk-out in our plant.
"Our labor is costing us approximately
the same as in our eastern plants and as
a whole is very steady. At no time dur-
ing the year do we experience any ill
effects from climatic conditions, in fact
the weather is so favorable to labor that
workmen may always work at top speed
wilh a verj' low average of fatigue."
In addition to good housing conditions,
ample facilities for year around outdoor
recreation and splendid schools. San
Francisco's best qualifications for good
living conditions are best reflected by
government reports indicating that liv-
ing e.xpenses are lower here than in an.v
other large city in the country. Further
proof of this fact is the wide spread
between earnings and living costs, a rel-
atively high per capita savings deposit
of $720 and a large percentage of home
owners.
Public utility rates for power and fuel
compare very favorabh' wilh other furni-
lure manufacturing centers. Hydro-elec-
tric power rates are low and an abun-
dance of low priced natural gas is now
available in this area.
Plenty of low priced industrial land
can be secured for furniture factories
and building costs are considerably less
than in eastern furniture centers, since
lighter construction is possible and no
wnler conditions need be provided for.
The present indu. trial development of
the San Francisco Bay Region provides
most of the requirements of furniture
factories desiring to be near related in-
dustries with the exceptions noted above
when considering available materials.
Several national concerns such as
I he Kroehler Manufacturing Company,
world's largest makers of living room
furniture; the Simmons Company and
Rome Co., Inc., the country's two larg-
ist makers of metal furniture have al-
ready stamped their mark of appro'.al on
;his community as a place from which
10 distribute nationally advertised furni-
ture made in their branch plants here.
Th • Simmons Company, the largest of
Buick builds extra thousands
of miles into every Buick . . .
that you may have finer performance as long
as you drive your car. And motorists reward
Buick by purchasing more than twice as many
Buicks as any other car priced above $1200
When you buy that new car, will you face the months and miles ahead
with /wpe or with cerialnly? Choose a Buick and you will have certainty.
For a Buick holds scores of thousands of miles of as positive motoring
satisfaction as it's possible to buy.
More and Belter Miles
Jlile.r! That's what you buy when you buy any car. The number of miles
it holds, and the quality of those miles, determine its value. A Buick
comes up to the 50,000-mile mark performing brilliantly, and with
strength and stamina for many additional thousands. A Buick gives you
more miles, and better miles, as over 2,400,000 Buicks have proved.
The Whole World Kno^vs Buick Stamina
Consult the records. Realize that these 2,400,000 Buicks have delivered
billions of miles of swift, smooth, spirited performance. Realize that
hundreds of thousands of Buicks from 6 to 15 years of age are still in
service. Ask Buick owners, many of whom are driving Buicks with more
than 100,000 miles on the speedometer.
Carejree Perjormance As Long As You Drii^e
And remember — vou reap the benefit of Buick's extra mileage whether
you drive your Buick 10.000 — 50.000 — or 100,000 miles. You reap the
benefit in finer, more faithful performance, mile after mile. You obtain
greater motoring satisfaction, in every way, every day you drive your car.
Spring is Just Around the Corner!
The finest motoring season of the year is at hand. So marked is public
preference for Buick with Body by Fisher that two people buy Buicks
for every one buyer of any other car priced above $1200. Make certain
of flawless performance and reliability today, and continued (me perform-
ance and continued value in the months and years to come. Buy aBuicti.
Three series — three wheelbases —
three price ranges, with 15 body
types. Series 40: $1260 to $1330
— Series 50: $1510 to $1540—
Scries 60: $1585 to $2070. J. o. b.
Jaclory. Special equipment
cx/ni. /Ill available on the liberal
G. JI. A. C. time payment plan.
HOWARD AUTOMOBILE COMPANY
SAN FRANCISCO ' ' OAKLAND ' ' PORTLAND ' ' LOS ANGELES
WHEN BETTER AUTOMOBILES ARE BUILT . . . BUICK WILL BUILD T 11 F. ,\1
26
-•«(San Francisco Business
the local branch plants of national con-
cerns, occupies four large buildings on
portions of three city blocks in which an
average of 750 people are employed. In
this plant full lines of both coil and link
spring beds are made. Angle iron and
form tubing are made here in their steel
rolling mill for both this plant and an-
other one at Elizabeth, New Jersey. In
addition to the metal furniture opera-
tions this concern has the largest mat-
tress factory in the West, which is a
portion of the plant. Other types of
furniture handled by this branch of the
concern are brought from their eastern
plants and distributed from San Fran-
cisco.
The Rome Company, Inc., operates in
a manner similar to the Simmons Com-
pany although no steel rolling is done
here. Steel tubing, already welded is
brought to this plant where it is shaped
and made into various kinds of furni-
ture. The company employs 100 people
in its largest three-story building from
which its products, made here and
shipped in from eastern plants, are dis-
tributed throughout the West.
In the furniture line, the Kroehler
Manufacturing Company is the largest
concern of its kind in this city. This con-
cern dries its hardwoods and other lum-
ber in its own sheds, from which they are
carried through various milling opera-
tions in the company plants. Including
the staff of upholsterers, who complete
the making of this company's line of
living room furniture, the Kroehler con-
cern employs upwards of 150 people.
As the result of its recent purchase of
the Luce Manufacturing Company, a
large eastern maker of bedroom furni-
ture, it is generally believed that this
type of thouse furnishings may also be
made here in the near future.
The Simon Mattress Manufacturing
Company, although not a branch of an
eastern concern, may be classed in a
similar manner. Through franchise ar-
rangements it manufactures nationally
advertised mattresses. More than 150
people are employed in its new quarter-
million-dollar plant.
John Hoey & Company, San Fran-
cisco's pioneer mattress factory is noted
for its products which have been mar-
keted in the West for many years and is
one of the outstanding firms of its kind
in the city.
In addition to wallbed factories and
makers of household furnishing acces-
sories, other prominent furniture-making
firms include Dieringer Brothers, makers
of living room, bedroom and breakfast
sets; American Bedding Co., manufac-
turers of day beds and wardrobe
couches; Bell Chesterfield Bed Com-
pany, overstuffed furniture manufactur-
ers; Frederick M. Gilberd, period and
upholstered furniture; Globe Furniture
Mfg. Co.; Jensen-Conradi Company,
markers of upholstered furniture. Ches-
terfields, chairs, etc.; Acme Bedding Com-
pany; Edward McRoskey Mattress Co..
Inc.; Metropolitan Furniture Mfg. Co.,
upholstered living room furniture; New
York Bedding Co., makers of overstuffed
furniture, library tables; O'Neill Gravem
Co., Inc., manufacturers of tearoom
furniture, breakfast sets, etc.; Right way
Upholstering & Furniture Mfg. Co., Inc.,
Chesterfield and overstuffed furniture;
and Ernest J. Sultan Mfg. Company,
makers of upholstered, leather and ma-
hogany dining room, living room and
library suites, chairs, tables, etc.
With San Francisco making $13,125,-
903 worth of the West's furniture con-
sumption which exceeds $201,000,000
there is plenty of room for further de-
velopment of branch offices and ware-
houses, through expansions of existing
factories and the establishment of new
ones.
A program of development planned to
take advantage of the established furni-
ture market center here should not only
keep this the ''Furniture market and
style center of the West," but should
also make San Francisco western head-
quarters for both independent and
branch factories.
Secure your
OPERA TICKET
Today!
1-2-3-4-5-6
Plain Facts that
Explain Why
FiBREBOARD
Super -Test Shipping
Cases Deliver Your
Goods Better
FACT No. 4
Clean Cut Slots — Notice how sharp
and clean cut the slots are. This
patented slot, besides giving the box
a fully closed, tight-fitting corner,
adds to its fine appearance.
FiBREBOARD Products INC
RUSS BUILDING. SAN FRANCISCO
Mill and Factories:
S;in Francisco Stockton Antioch 'Vernon
Southgate Los Angeles Port Angeles Sumner
Port Townsend Philadelphia Honolulu Kahului
Sales Offices:
SAN FRANCISCO, LOS ANGELES, PORTLAND,
SEATTLE, CHICAGO, PHILADELPHIA,
SALT LAKE CITY, OAKLAND
March 12. 193 0 )-> -
Calif. Navy Air Base
[continued from page 13]
The board considered ninety-seven
west coast locations and seven locations
in states not adjacent to the coast. The
latter were not included within the scope
of the investigation. .After careful con-
sideration of all information available
fifty-two of the ninety-seven locations
were eliminated. The board inspected
the forty-five remaining locations, of
which thirty-seven were eliminated after
comparison with the locations which
more nearly met all requirements. The
group of eight locations remaining after
this elimination included two northern
three central and three southern west
coast sites, and from these Sunnyvale
and Camp Kearney were selected as the
most suitable for the airship base.
The inspections were completed on
August 3, 1929, and the board returned
to Washington. After careful considera-
tion of all factors and characteristics
four members of the board. Rear .Ad-
miral VV. .\. Moffett, chief of the Bureau
of Aeronautics, Commander Garland Ful-
ton, in charge, Lighter-than-.Air Division,
Bureau of .Aeronautics, Lieutenant Com-
mander C. E. Rosendahl, in charge of
Rigid .Airship Training and Experimental
Squadron and Lieutenant Commander
E. L. Marshall. Civil Engineering Corps,
recommended that the proposed naval
airship base be established on the 1700-
acre tract at Sunny\'ale, California. Rear
.Admiral J. M. Reeves. General Board,
the remaining member of the board, con-
cluded that the site at Camp Kearney
was more suitable than the site at
Sunnyvale.
Secretary Adams transmitted this re-
port on December 4, 1920, to the presi-
dent of the Senate and the Speaker of
the House, stating: "Either of the loca-
tions recommended would in my opinion
be satisfactory for an airship base. In
accordance with your instructions, I
recommend the Camp Kearney base be-
cause it is probably somewhat better
strategically and because it will allow a
closer contact and better cooperation
with the fleet."
Two days after this report was trans-
mitted to Congress, Representatives
Philip D. Swing and .Arthur M. Free
introduced bills authorizing the acquisi-
tion of Camp Kearney and Sunnyvale
respectively for the proposed naval air
station. The Navy Department was
thereupon requested to submit its views
and recommendations regarding these
two bills, and on January 31, 1930, Act-
ing Secretary of the Navy Ernest Lee
Jahncke communicated with the Chair-
man of the House Naval Affairs Com-
mittee, recommending that either bill be
enacted.
When Secretary Adams and Rear .Ad-
miral Moffett return from the Naval
Disarmament Conference, now being
held in London, the House Naval Affairs
Committee, in whose hands these bills
now rest, will open hearings on the
subject. The hearings will probably last
from thirty to forty days. After careful
I
NDUSTRIAL
Delpelopment
Reported by the Industrial Department
San Francisco Chamber of Commerce
NEW INDUSTRIES
THE HARRIS LETTER PRESS
SYSTEM has established offices and let-
ter press print shop at 210 Pine Street
and has installed new and modern equip-
ment to give complete direct mail serv-
ice. This new concern, with skilled
operators in every branch of their work,
creates and produces special designs re-
quired by various lines of business. Mr,
Charles W. Harris, identified in San
Francisco for many years in sales and
advertising work, is owner and manager.
CELIA AND SLUSAKOFF have re-
cently located in San Francisco at 253
Minna Street, where they are making
paper ruling for the printing trade. Mr.
Thos. Celia is manager of the new con-
cern.
THE CENTER SCORE BRIDGE
TABLE COMPANY have leased office
consideration of all data, the members
of the House Naval Affairs Committee
will proceed to the Pacific Coast to make
a personal investigation of the sites and
will thereafter submit its report and
recommendations to Congress for ap-
proval.
17
and factory space at 527 Howard Street.
San Francisco, for the manufacture of
bridge tables. This new firm, occupying
several thousand square feet of floor
space, is under the direction of Mr. C. O.
Sollom.
EXPANSIONS
THE AMERICAN ENGRAVING
AND COLOR PLATE COMPANY,
manufacturers of color plates, copper
half tones, line plates, mats and stereo-
types, etc., are planning to move into
their new three-story reinforced concrete
building at 333 F'remont Street on the
first of April of this year. This com-
pany, which was founded by Mr. H. J.
Griftith, began operations in this city in
1015 with four employees. .At the pres-
ent time 100 people are employed. In
the new building, which contains ap-
proximately 270.000 .square feet of floor
space, all new equipment of the latest
designs to suit their business will be
installed. The company will occupy the
entire building, which has been con-
structed so as to provide for future ex-
pansion. One of the most interesting
features of this new plant is the gallery
which has been built on the roof. From
this gallery it will be possible to photo-
graph objects direct. Special driveways
have been provided for motorcycles used
to speed up service. In addition to manu-
facturing, this firm handles a complete
art and electrotype service, Mr. H. J.
Griffith is president and Mr. R. P. Davis.
manager.
Jo
Carnival
on this
MALOLO Cruise
7 days in the Islands
in an ordinary vacation
A WEEK IN HAWAII— and at
Carnival time!... What other
vacation trip ofTer.s so much
as this 4,500 mile crui.se on t he luxu-
rious Malolo?
You sail Saturday, April 5. Your
week in Hawaii include.? the gay
Spring Carnival and trip.s to Nuua-
nu Pali, Kilauea Volcano, Tree Feni
Forest. Returning, the Malolo lands
vou in San Francisco early Mondav,
April 21.
.And the cost is so reasonable.
Your expenses, covering everything,
first-class exclusivelv, are as low as
$353.50. It will pay you to take an
early vacation for this trip! Ask for
special folder at any t ravel agency or
]ifl/i.T90w lmm:
215 MARKET ST.
25 steamers . . .fastest service
HAWAII • SOUTH SEAS • AUSTRALIA
DAvenport 2300
SAN FRANCISCO
28
A Wagnerian
Treat/^r
Opera Lovers
NOT since l^iOo has San Fran-
cisco had the opportunity of
hearing the famed music-
dramas of Richard Wagner,
known as the "Nibelungen Ring." sung
as a series and in their proper sequence.
With the exception of "Tannhauser"
and "Lohengrin." staged here a few
-■«?{San Francisco Business
years ago by the Chicago Civic Opera
Company, and the more recent "Tristan
und Isolde" of a western operatic or-
ganization the music loving public of
San Francisco has been dependent en-
tirely upon the symphonic offerings of
.Mfred Hertz for its Wagnerian music.
This fact perhaps e.xplains the unpre-
cedented interest already manifested by
San Franciscans in the approaching en-
gagement of the German Grand Opera
Company in Dreamland Auditorium for
six nights and a matinee starting March
17. when Wagner's master works, in-
cluding, besides the "Ring" operas. Mo-
zart's "Don Juan." are to be sung.
Musical tradition is strong in San
Francisco. Appreciation is keen and
J^tural Qas
a safe fuel for
heating your home
Jdcts
published by the "National Board of Fire Under-
writers'" prove that gas fuel is the safest of all fuels.
Furthermore, physicians know that gas fuel is abso-
lutely safe when burned in MODERN, UP - TO - DATE appliances.
Perhaps you recall the old portable heating appliances which were
connected with a flimsy rubber hose to a gas pipe. These appliances
were not vented and the results were often unplea.sant. People blamed
the gas fuel. .\s a matter of fact, the blame should really have been
placed upon the poorly-designed appliances. To judge modern gas-fired
equipment upon the basis of such obsolete equipment is like compar-
ing coal oil lamps with modern electric lights.
In modern heating appliances. Natural (;as burns in a steel firebox.
The invisible products of combustion go outdoors through a chim-
ney— just as smoke does from any fire. In no way can the gas escape
into your home. That is why gas fuel produces healthful heat.
In addition. Natural Gas burns clean without any smoke or dirt. It is
the easiest fuel to control and you can have an even, warm tempera-
ture in your home without any effort on your part. Furthermore, it
costs .50% less to u.se Natural Gas than maiuifactured gas. In fact, the
cost of using it is even cheaper than the coast of using any other fuel.
For full details about heating equipment that
burns the cheap I\'atural Gas. see a heating
contractor or telephone or call at our office.
Pacific Gas and Electric Company
Owned - Operated ■ Managed
by Calif ornians-
emphatic. Just to cite one striking
example let us mention the name of
Luisa Tetrazzini, whose greatness as an
operatic star was first fully acclaimed in
this city and heralded to the world at
large. Nothing really worthwhile in
music or art has suffered the sting of
indifference in the city that nourished
and gave to posterity Lotta Crabtree,
for instance.
From which it may be inferred that
the coming of the German Grand Opera
Company will mark an epoch in the
cultural life of San Francisco. This
organization lives up to that much-used
theatrical word stupendous, for it is
making the long trek across the conti-
nent, its first transcontinental tour, in-
cidentally, in a special train of fourteen
cars, seven of which are devoted to
transporting the scenic and electrical ef-
fects required for the presentation of
Wagner's master works in the manner
that the German Grand Opera Comjjany
has set out to do them.
To appreciate the importance of this
engagement a glance over the roster of
singers will undoubtedly help. The eight
brilliant .sopranos entrusted with the
leading feminine roles are headed by
Mme. Johanna Gadski. who needs no
introduction, for her fame is world-wide.
Of the others, three, at least, are entirely
new to .American audiences, they being
Mmes, Margarethe Baumer, Milo Milo-
radovich and Isolde von Bernhard. Mme.
Baumer sang the foremost dramatic
roles ar del Opera de Stuttgart and at
the Civic Opera. Berlin, Paris. Barce-
lona. Geneva. Munich. Frankfort.
\'ienna, Dresden and Cologne.
Among the tenors are a half dozen
brilliant artists, some of whose names
are familiar to music devotees, while
others, famous in Germany and other
countries of central Europe, are this sea-
son visiting .America for the first time,
.All, however, are deeply steeped in the
tradition of Wagner, Best known is
Karl Jorn. formerly of the Metropolitan
Grand Opera. New York, listed on the
records as one of the greatest tenors.
Then comes Johannes Sembach. co-star
at the Metropolitan with Caruso in the
hey-dey of that artist's regime; Josef
Lengyel. Gustav Werner. Rudolf Ritter
and Alexander Larsen.
Wielding their batons over a sym-
phonic body of fifty musicians, each an
artist in his own right, are three con-
ductors whose names mean something in
the operatic world, all of them importa-
tions from central Europe: Ernest
Knoch. Ernst Mehlich and Hans Blech-
schmidt.
The music dramas of Richard Wagner
are unquestionably the most complete of
all operas in that the composer has taken
every possible detail into consideration,
providing librettos taken from Norse
legends that are exceedingly dramatic.
In closing it does not seem amiss to
reiterate that this will be the first time
in nearly thirty years that the "Xiebcl-
ungen Ring" operas of Richard Wagner
have been presented in San Francisco in
their proper sequence.
March 12. 1930 )•>
29
Ten Years of the League of Nations
Dame Rachel Cawdry told a party of
us on the Berenparia in I')2o that when
the various committees of the League
first met meticulous care was shown in
giving name, title, country, etc.. of each
member of a committee at all times, but
gradually these were dropped and mem-
bers were addressed simply as individ-
uals. As such they were serving hu-
manity; lack of formality indicates
closeness of association and friendly ap-
proach to problems.
Vou will recall also that during the
first few years of the life of the League
the various participating nations as a
rule were represented by lesser diplo-
mats, but of recent years the represen-
tatives are Premiers and Ministers of
foreign affairs — that is. nations now ex-
pect to do definite business at Geneva
and the added dignity of the proceedings
is best illustrated by this fact.
Perhaps the incident of Locarno will
give the reader an idea of the value
which those who live in Europe under
the constant fear of war and in real
juxtaposition to the serious international
disputes ascribe to the League.
By the treaty of Verdun, 843 A. D..
the beginnings of France and Germany
appeared. Charles secured the West,
Ludwig, the German, the East, and
Lothari. who had been associated with
Louis the Pious as Emperor retained the
long irregular strip of land from central
Italy north through the Rhone and the
Rhine valleys — this strange division was
very unfortunate for there was no co-
hesive force in it of nationality, language
or culture. Consequently the lines on
both sides constantly were in dispute;
and when Lothari regnum was softened
into Lotharingia, and again into Lorraine
you have the story of the bone of con-
tention between France and Germany.
Germany secured Lorraine in 1870 and
France recovered it in the World War.
Naturally Germany was not satisfied
with the western boundaries as fixed by
the Treaty of Versailles, nor was she
satisfied with the creation of the Polish
corridor separating East Prussia from
West Prussia. Germany knew that the
solution of this problem might be more
dangerous to the peace of Europe than
the settling of the dispute on the west-
ern boundary, so Stresemann. Briand and
Chamberlain with representatives from
Belgium and England formulated the
Locarno Pact. This settled for all time
the boundary on the west. What a sacri-
fice of German pride! What was its
price? A seat on the Permanent Council
of the League of Nations! Why? Ger-
many knows that the League of Nations
alone can solve the problem of the Polish
corridor without war. Hence Germany
has told the world her confidence in and
her estimate of the value of the League
of Nations.
The League of Nations maintains a
[ continued from page 1 7 j
permanent secretariat of some three
hundred members at the headquarters in
tjeneva. It is the business of this
trained secretariat to serve the various
conferences which meet at Geneva as
well as the Assembly and Council.
At other times it is gathering and
analyzing material of all sorts for the
use of the sections and committees of
the League. This secretariat is a most
valuable organization and serves the na-
tions indescriminatelv. Thus for the
first time the world has a trained fact-
finding body to present to it accurate
information concerning all phases of in-
ternational problems.
One of the most vexatious of inter-
national difficulties comes in the field of
ihe control of subject territories. Before
the war each nation controlled and ruled
colonies as it desired. Colonial adminis-
tration is always difficult and is never
satisfactory to all parties concerned, but
certainly the history of the Mandate sys-
First Class
Round the World
— as low as ^1110
^via the Svinshine Belt to the Orient
On one of the famous President Liners, you enjoy all
the freedom, all the luxury of a cruise on a private yacht.
Stop over where you please within the two year limit
of your ticket . . . visit Japan, China, the East Indies at
your leisure, glimpse the fascinating, far-off corners of
the world, and then — continue your travels on another
President Liner as you would on another train.
And this acme of travel experience — with comfort, ac-
commodations, service second to none — is yours for as
little as $1110! Spacious cabins with real beds, delicious
meals; an unforgettable trip around the world . . .
INFORMATION
SAILINGS
You may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightly to Malaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
fornia, thence Round the World.
All staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
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$ 111 0 — $ 1250; with private bath
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DOLLAR STEAMSHIP LINES
HOIIKHT DOLI AR BLDG., SAN FHANr.l.SCO. I'HONli DAvcnporl OOCO
tOf> THIRTEENTH ST., <>AKI.A,>r). rilONE (lAklanil 2060
30
■■^San Francisco Business
Do you know
about the
Telephone
Typewriter?
An interesting new
mechanism has come
to the aid of modern
business.
A typist at one point
writes letters, orders,
reports or other busi-
ness information.
Simultaneously, in
many distant places,
similar typewriters
record exactly what
she writes.
Faster than any other
form of transmission of
business information,
this may mean a great
deal to your business.
We shall be pleased
to tell you more about
it.
The Pacific Telephone
And Telegraph Company
lem is far preferable, where at least
annual reports arc given of conditions,
methods, and results of Mandate govern-
ment. While the Mandate section may
do little in given cases, still its publicity
and review are much more beneficial in
the securing of good government for
subject peoples than the old system
could possibly have been.
But in the writer's opinion the great-
est value in the life of the League dur-
ing the past ten years has been in the
Treaty Section. No treaty between mem-
bers or members and non-members is
valid until in three languages it is de-
posited in the library of the League of
Nations. Secret treaties are no longer
binding. I have never felt myself in a
more sacred place than when in this
section of the library. There are hun-
dreds of minor agreements there for the
study of all who are interested. And for
the first time in human history diplomats
and other students may know the
totality of agreement in the international
field. There is nothing that will make
for the clarifying of our understanding
of our common problems more than this
l)ractice.
There are two institutions founded by
the League which are of outstanding
value: they are the International Labor
Bureau and the World Court. The In-
ternational Labor Bureau is just what
its name implies, a central clearing
house for international labor knowledge,
a depository for the record of all labor
gains, losses, victories, and defeats. It
has no power but the power that comes
by the statement of facts; it can also
present cases for advice on labor prob-
lems to the World Court. It is housed
in a very large substantial building,
more beautiful in its interior and in its
furnishings than in its exterior.
Since the faint beginnings of Inter-
national Law. men have dreamed of a
World Court. The Hague Tribunals fore-
shadowed one. .America has always
pleaded for the organization of one, but
is remained for the League of Nations
to create the institution. It is housed in
the Peace Palace in The Hague. This
palace was built largely by the generosity
of Andrew Carnegie.
This World Court is competent not
only to settle disputes, but also to give
advisory and e.\ parte opinions. In its or-
ganization it is supposed to have judges
to represent not nations, but systems of
jurisprudence. So that while the United
States is not a member of the World
Court, John Bassett Moore and Charles
Evans Hughes have sat in its delibera-
tions as interpreters of the North Ameri-
can system of legal procedure. This
Court promises to be a powerful in-
fluence not so much in preventing war as
in promoting peace.
The United States is very much in
favor of the Kellogg-Briand Peace Pact.
Notice: This multilateral treaty must be
deposited in the library of the League of
Nations to be valid. Any dispute under
its provisions must be composed by the
World Court. The United States of
.America adheres to neither.
Governor Foss Sees
a Future
''Greater City"
Former Governor Foss of Massachu-
setts, head of the F. B. Sturtevant Com-
pany, manufacturers of ventilators and
coolers, was a guest at the meeting of
the Board of Directors last week and told
of the company's new $1,000,000 plant
to be built on the bay shore in Berkeley.
'"San Francisco ought to create the
greater city — the natural economic and
industrial city of the Bay Area with its
population of 1,700,000 people," he said.
"When we think of San Francisco as it
is today, we must think of that fateful
morning of April, 1906, and compare
that city of San Francisco with the San
Francisco of today, the most magic city
in America, and give the Chamber its
due for what has been accomplished,
San Francisco is the natural industrial
and financial metropolis of the Pacific
Coast. With the solution of your fuel
problem by the introduction of natural
gas, your Chamber is bound to succeed
in its program of industrial development
to make the Bay Area a great manufac-
turing district.
"The hope of San Francisco lies on the
Pacific, in the ships that ply to the East,
to the North, to the South, even as the
greatness of New York lies in the bot-
toms of the ships that plow the Atlan-
tic. Our company has never regretted
the day we came to San Francisco —
twenty years ago. We chose San Fran-
cisco then because we believed San
Francisco was the industrial metropolis
of the Coast, and we are still of that
opinion.
"The industries of New England,"
Mr. Foss said, "have been folding their
tents and stealing westward." He plead-
ed for Chamber support for greater trade
reciprocity with Canada and South
America. "We should take the initia-
tive." he declared, "in breaking down
the trade barriers between us and our
sister countries of the North American
continent. Destruction of these barriers,"
he stated, "would stimulate industry and
trade tremendously on the Pacific Coast
and help San Francisco along the ways
leading to her commercial and industrial
objectives."
President Newhall, of the Chamber, in
replying to Governor Foss pointed out
[ contilUK'd on p;ige 3.i]
On the whole the achievements of the
League of Nations have been very large,
and very successful considering the post
war period and the changes in national
thought. The League has demonstrated
that it can live without the United
States as a member, but the United
States in one way or another participates
in nearly all of its activities. The post
war conditions demand this. It is the
wish of this writer that if the United
States never enters the League of Na-
tions, at least it will never form a league
of those states outside !
March 12. 1930);*
31
World Trade at a Glance
THE (lollur volume of business
c.iuriiis the week ended March
1 was lower than in either the
previous week or the same
week of 1Q20. according to the weekly
statement of the Department of Com-
merce. Reports from the steel industry
covering the latest week, indicate low-
ered activity as compared with both the
previous week and the same week of last
year. Bituminous coal production also
showed declines from both periods. The
output of a crude petroleum was greater
than in either the previous week or the
corresponding period of the previous
year.
The general level of wholesale prices
was lower during the week than in either
the previous week or the same period of
1929. Cotton prices showed no change
from the previous week but were lower
than a year ago. Copper prices were
unchanged from the previous week while
prices for iron and steel also remained
stationary. Copper and iron and steel
prices were generally lower than a year
ago.
Loans and discounts of Federal Re-
serve member banks at the end of the
week were lower than at the end of the
preceding week but showed a gain over
a year ago. Prices for stocks were lower
than in either the preceding week or the
same week of last year. Interest rates
showed only little change from the previ-
ous week but were considerably lower
than a year ago. Bond prices were higher
than a year ago. Business failures were
fewer in number than in either the previ-
ous week or the corresponding period of
1020.
Following are world market conditions
summarized from cables and radio re-
ports received in the Department of
Commerce:
ARGENTINA
Business continues to be dull and most
merchants have adopted a waiting atti-
tude. Imports are apparently declining
slightly. E.\ports are slow and, so far,
much lower than during the correspond-
ing period of the previous year. Esti-
mates of the corn crop still vary widely
but the weather for late planting is
favorable. The first airplane via the
east coast carrying mail arrived in New
York, thus inaugurating a new weekly
air service,
AUSTRALIA
Business conditions in Australia have
not improved, and the e.xchange and local
financial situation are somewhat more
unsatisfactory now than at this time a
year ago. The exchange rate has moved
up another ten shillings to o2 shillings 5
pence per 100 pounds sterling, and bank-
ers are progressively rationing the Lon-
don balance. Since last July a total of
seventeen million pounds sterling in gold
has been either shipped or is earmarked
for shiijmenl in the near future. The
coal deadlock continues and construction
activities are slow in all lines,
BRAZIL
The Brazilian business situation is
showing a slight tendency to improve
especially in the Rio de Janeiro district,
but thus far there is little difference in
actual volume of business, and there is
no change in basic conditions. Foreign
trade exports for the months of January
to November, inclusive, 1020, amounted
to 87,870,000 pounds and imports to
79,881,000. This gives a slightly more
favorable balance than in 1028, but one
that is still far below the 5-year average.
It is felt that general business will react
favorably after the presidential election
in March.
BRITISH MALAYA
Plans were announced during the past
week for the establishment of a chain
of aerodromes throughout British Ma-
laya between Singapore and Kedah. It
is stated that the work will be com-
pleted within IS months. Severe price
cutting continues in the petroleum trade
of this area.
Importers and wholesalers are pro-
ceeding cautiously and extending credits
reluctantly, as general business continues
depressed and consumer demand is low-
ered. Progress was made in January,
however, in reducing the heavy stocks of
import lines held at the beginning of the
year and the question of stock reduction
is now receiving the special attention of
merchants, who are slow to accept new
lines.
CANADA
Estimates of Dominion expenditure
for the fiscal year ending March 31,
1031, submitted to the House of Com-
mons on February 27, include an appro-
priation of $150,000 for the Canadian
exhibit at the British Empire Trade Ex-
hibition of Buenos Aires. The increase
proposed for aviation, a feature of the
estimates, is to be divided between train-
ing expenses, civil air operations and air
mail routes. The appropriation for pub-
lic works provides $1,500,000 for the
new national research laboratories at
Ottawa, and $3,100,000 for grain trans-
shipment terminals to be erected at
Prescott, Ontario, in connection with the
Welland Canal. A new customs house
at Toronto is also provided for at a cost
of $1,500,000. The total expenditure
anticipated aggregates $399,358,000. An
agreement has been signed between the
Dominion government and the provincial
[continued iin piw 3.') 1
Enterprise!
£n terprise . . . the courage to plan boldly . . . the tt'ill and
the energy to achieve. In eighty years, Californians hare
transformed a primitive frontier into a rich, economic
empire, ranking among the foremost slates of the Union.
For seventy years, this Bank and its predecessor institu-
tions have been serving these enterprising Californians,
planning with them, building iiith them.
The strength of the Bank of America is seasoned strength.
Its ability to serve is the on tgroivth €>f experience. Its growth
is the reflection of the financial progress of more than
half a million depositors.
In 102 California communities, this strength, experience
and growth are giving stability and impetus to individual
and civic development. IfJiir account
is cordially invited on
this basis
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Omce, 78.3 Market St. Donolioc-Kelly Offlce, 68 Sutter St.
French-American OfQce, 108 Sutter St. H.iyes Valley Office, 498 Hayes St.
Fugazi Office, 2 Columbus Ave. Bayview Office, 3rd and Palou.
Bush-Montgomery Office, Mills Bldg. Oriental Office, 939 Grant Ave.
North Beach omce, 1500 Stockton St.
Head Office: Los Angeles
BRANCHES THROUGHOUT CALIFORNIA
32
*iS \'N Francisco Business
Manufacturing
a/i^/ Distribution
[ continued from page 20 ]
business of $125,000 on an average in-
ventory of only $3000, and who has as
his motto, "What's hardest to sell we
have the least of."
In my capacity as secretary of a
national organization I hear a great deal
of complaint from merchants concern-
ing the competition from chain stores,
mail order houses, direct selling organi-
zations, group buying organizations, etc.
And yet the actual number of business
failures in 1928 — about 24,000— was not
much higher than 15 years ago, in fact,
last year only 1.08 per cent of the
total number of firms failed while in
1013 the figure was 1.32 per cent. And
Walsh,0'Connor&Co.
^Members
NEW YORK STOCK EXCHANGE
SAN FRANCISCO STOCK EXCHANGE
Direct Private If^ires
225 Montgomery Street
San Francisco
LOS ANCEI ES
yet there is no doubt but that competi-
tion is much keener than in 1913.
I feel that every intelligent merchant
will freely admit the need of sales data
to the successful operation of his busi-
ness. But you ask, "How can I use
such data on distribution as the Gov-
ernment will collect?" Let me itemize
just a few of the possible uses.
1. Take sales per employee. The
payroll is the largest single item of
expense in any merchandising business,
and in order for any merchant to cor-
rectly gauge the efiiciency ef his own
operations he should be vitally interested
to know how his salary expense and the
number of his employees compare with
that of others in similar trades.
2. Sales per sales employee is another
item of importance to the merchant.
Selling expense is one of his biggest
items. .\nd here again he is vitally
interested to know how his sales payroll,
in number and amount paid, compares
with others.
3. Turnover is a very essential item.
The frequency with which a merchant
turns over his merchandise investment
has a vital bearing on his final profits.
You know your own turnover, yes. but
how do you line up alongside of your
average competitor?
Time does not admit of further dis-
cussion of the uses of this data on distri-
bution, but in general this information
can be used to show the strength and
Sa7i Francisco has tieed of a modern
airport, equipped with all the facilities
such an airport demands.
Remember that old saying, "if you
can't praise a man don't knock him."
To travel is to learn and broaden.
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
iMembers Newlfork Stock Sxchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jnse Del Monte Hollywood Pasailena San Dieso Santa Barbara
weaknesses of our distribution system,
and to aid in the further elimination of
waste.
But we still have one more party to
consider — the consumer — he's the fellow
who's going to bear the greatest part of
the cost of collecting this data on manu-
facturing and distribution. He wants to
know. "Will the information and figures
gained from these nation-wide inquiries
bring down the price of commodities
and lower the cost of living?"
The answer is. "Ultimately, yes."
Manufacturers, wholesalers and re-
tailers will be able to cut their figures
on waste of time, energy and money.
Elimination of such waste will mean
lower production costs and lower costs in
distribution and sales. With manufac-
turing and handling costs being cut,
competition will see to it that the ulti-
pvite consumer gets his share of the
savings.
In my opinion we are now resting in
preparation for a period of high business
and industrial activity which will rival
any period of prosperity which this
country has known heretofore. I look
to see this period open during the com-
ing fall months. Many facts point to
such a conclusion. As manufacturers
and merchants you will want to share
fully in this forthcoming period of pros-
perity. Whether you will do so or not
depends entirely upon you.
May I offer you certain recommen-
dations which I believe will enable yoa
to participate to the fullcsl extent in
this forthcoming era of large business
and industrial operations?
1. Get rid of such inferiority com-
plex and sense of defeat as exists. Com-
petition is keen; it will probably be
keener; and profits are small, but both
can be conquered by hard work, organi-
zation and the intelligent use of infor-
mation on production and sales.
2. Study your accounting system very
carefully. .\re you keeping your records
in such a manner as to picture accurately
and clearly your current operations and
sales — and their potentialities? Many a
fat potential customer has been lost or
overlooked simply because the account-
ing system was deficient. Nowadays,
without proper accounts success is next
to impossible.
3. Now is the time to make a study
of your sales per employee. Many or-
ganizations are still running along old,
easy-going lines by which a larger num-
ber of employees than is necessary are
kept on the payroll. I recall one very
efficiently managed company that as a
result of a study and through more
elScient management plans, decreased its
number of employees by 25 per cent dur-
ing a period when its business was in-
creasing 100 per cent.
4. Study your credit structure. Do
you realize that of our annual retail
business of about forty billion dollars,
about 60 per cent involves some kind of
selling on credit? The Retail Credit
Men's Association is now studying this
[ continued on page ;i4 I
March
1 q M) t:<
33
How the Chamber^
is Building Up
Domestic Trade
By Theodore Grady, Jr.
D:>m,-ilic TrcuL- Commissi! nrr
S. F. Chamber of Com nirrcr
(Note: Tin- joUowing is one of a
series of departmental activity talks
presented to the class from the Graduate
School of Business, Stanford University.
OH March 6. I9MI. by members of the
staff of the Chamber of Commerce. I
WITHIN" the industrial
Department of the San
Francisco Chamber of Com-
merce, there are two distinct
general types of activity which are being
carried on at the present time. To the
Industrial Department proper falls the
responsibility of carrying on such activi-
ties as may lay the groundw-ork in this
city and its environs so that physical and
other conditions here offered will be
such as to be attractive to industry and
so that industry may be induced to lo-
cate here.
Once established, whether that indus-
try be in the form of a factory, a ware-
house, a wholesale establishment or other
commercial activity having as its basic
operation some form of domestic whole-
sale distribution, the responsibility of
serving it rests with the Domestic Trade
Bureau.
The bureau has as its ultimate ob-
jecti\'e the complete development of re-
sources of every element entering into
wholesale distribution. We aim to make
and maintain this city as the premier
market center of the West. Growing
competition from other centers on the
Pacific slope is sufficient assurance of
itself to command a continuance of our
effort over an indefinite period of time.
We do not look for the arrival of the
millenium during the present or the com-
ing generation, but we do believe that
healthy and sound progress can be made
by pursuing our course unrelentingly and
aggressively, thus rendering to business
a service to which it has reason to be-
lieve it is justly entitled.
In the promotion of our business in-
terests, we have long since discarded the
time-worn "Home Industry" plea, having
as its backbone the appeal to civic pride,
loyalty and patriotism. We believe such
an appeal to be uneconomic and there-
fore unsound, and possessing little pos-
sibility of being successfully carried on
over an extended period of time. In its
place we have substituted a doctrine
which we believe to be economically
sound and one which will stand the acid
test. W'e are committed to the belief
that it is a good business practice, quality
service and price being equal, to buy as
close to home as possible.
During the past year, in which this
bureau has come into being as a distinct
entitv of the San Francisco Chamber of
Commerce, we have been demoting a
very considerable effort in an educational
program among our own retailers and
other purchasers of supplies which are
obtainable in the local market. In this
work, we have been stressing not alone
the fact that greater purchases in the
local market will result in the creation of
additional buying power within the com-
munity, in which the buying elements
will either directly or indirectly share,
but of greater importance to them, the
fact that local .sources of supply offer
distinct opportunities for greater turn-
over, instant delivery, the creation of
distinctive and individual style in mer-
chandise, where style is a factor, and
the reduction to a minimum of the pur-
chaser's working capital invested in mer-
chandise. We have made some headway
in this work. We yet have a long way
to go. We are working at the moment
on a program which will call for the
establishment, by some fifteen or sixteen
of the leading department stores of the
city, of a definite quota of all of their
purchases from local sources of supply.
We believe that local industry is entitled
to such support providing it can com-
pete economically with industry located
elsewhere, and we believe that local pur-
chasers will profit also by the adoption
of such a |)rogram. Certain it is that
the adoption of such a program will re-
sult in the attraction to our midst of
many industries, through the assurance
that a definite jwrtion of their products
will find an outlet through the local
channels of trade.
/Mong with our work with local re-
tailers, we have been carrying on a cam-
paign with retailers located in various
communities lying within San Francisco's
trade territory. A staff member of the
Chainber of Commerce has recently com-
pletely covered every community in the
San Joaquin X'alley, froin Bakersfield to
Stockton, and in each community visited,
personal calls have been made upon the
leading merchants in each of the many
lines of merchandise sold in those com-
munities. The purpose of these calls has
been twofold; to ascertain the mer-
chant's likes and dislikes toward the San
Francisco market, and to sell him on the
advantages offered by San Francisco as
his logical source of supply. Wherever
possible, reciprocal trade relations now
existing between his community and San
(coMliniicci iiri piige 37 |
I THE SAN FRANCISCO BANK |
= INCORPORATED FEBRUARY lOXH, 1868 J
H One of the Oldest Banks in California, the Assets of which have J
H never been increased by mergers or consolidations with other banks. ^
■ Assets over $125,000,000.00 Deposits over $120,000,000.00 |
B Capital, Reserve and Contingent Funds, $5,450,000.00 J
The following accounts stand i
Banic Huildings and Lots
Other Real Estate - -
Pension Fund - - -
ntheBooksal $1.00 each, viz.:
(Value over $1,925,000.(1(1)
(Value over $.!08.0()H.OO)
(Value over $670,000.00)
Interest paid on Deposits at 4J^ Pfr f^-nt per annu
Computed Monthly and Compounded Quarterly
34
-«( San Francisco Business
Manufacture and Distribution
question from all its angles. But all they
can do is to reveal the facts. It's up
to individual merchants to apply them
to their own problems.
5. Call to your assistance every scrap
of information available, and make the
maximum use of that information.
6. Study the methods which successful
concerns use in applying basic informa-
tion to their production and merchandis-
ing problems.
7. Make this same information on
manufacturing operations and merchan-
dising technique available to yourself by
doing your part in furnishing the Gov-
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
proI)Iems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
Do You Knoyp Our Advertisers?
United States
Laundry
lyie Careful Laimdi'y
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
1 continued from page 32 ]
ernment an accurate and immediate re-
port of your own operations. Without
your report the Government is unable
to give you back the basic figures of
your business and industry.
There is no doubt but that American
manufacturers and business men in gen-
eral entered the new year in a materially
improved mental attitude. In general a
wave of fear and uncertainty swept over
the entire nation following the collapse
of the stock market, resulting in a de-
creased volume of orders and a conse-
quent general curtailment in production
of materially more than normal seasonal
proportions. With the opening of De-
cember and the approaching holiday
buying a decidedly more optimistic at-
mosphere was evident in most all fields
and this atmosphere has lasted up to the
present time. Even those fields reacting
more severely during November now
appear to be experiencing upward
trends. This inherent ability of business
and industry to adjust itself rapidly to
an entirely different economic plane, con-
stitutes in my opinion the most out-
standing favorable influence on the
business horizon as 1030 opens.
There are many reasons for believing
that 1030 will stand out as a year of
unusual stability in business and general
industry. The year as a whole should
witness a satisfactory level of business
and industrial operations, but will not at-
tain the superlevels of 1020. The present
general business and industrial adjust-
ment will probably not run its full
course much before the spring closes.
There are strong reasons for believing
that the low point of general production
in the present cycle was reached in De-
cember, although some industries have
undoubtedly sunk to a lower level. There
is little doubt but that the average
volume of production and distribution
during the first six months of 1930 will
be somewhat under that during the
same period of 1929. There are reasons
for believing that following a fairly
normal summer season business and in-
dustry will witness a volume of fall and
early winter operations which will be
of proportions above those witnessed
during the last third of 1Q29. Taken as
a whole, therefore, 1930 should be an
average good year for general business
and industrv.
Helping Employer and Employee
[ continued fr
able loss but the bureau has since proven
that it could operate on a 10 per cent
basis. After paying a reasonable return
on the amount invested to its employer-
stockholders the surplus, when any, goes
to further improve and expand the
service.
A number of bureaus and employment
departments of various organizations
ha\'e been absorbed or merged into this
bureau. This has resulted in giving the
applicant a much larger and varied num-
ber of positions available, and also gives
the employer a much larger number of
anolicants from which selection is made.
This consolidation has naturally mini-
mized the actual cost of operating the
bureau. Today the Community Place-
ment Bureau has the distinction of being
the only emplovment agency in the
United States which is operated bv em-
ployers for the purpose of reducing
expenses to the unemployed, and at the
same tim° imnrove the service to their
own organizations.
More than 40,000 men and women
have thus been placed in office and sales
positions by this bureau since its or-
cranization. Bv charging a fee of only
10 per cent the employees have paid
since its organization approximatelv
$225,000 in fees, whereas if they had
paid 30 per cent in fees this bureau has
effected a saving of $450,000 for those
employed and this saving effected at the
time w^hen income is needed most.
The Communitv Placement Bureau is
located in the Hunter-Dulin Building,
with adequate office space to accommo-
date a large registration; seven employees
are required to look after the work of
interviewing applicants, taking orders
from employers, keeping numerous
records and for general information.
This bureau is operated under the ef-
ficient management of Mrs. M. S. O'Con-
nor. The policy is dictated by the
Board of Directors, all of whom for
years have been interested in employ-
ment problems and in an earnest effort
to effect the most efficient service pos-
sible to both employer and employee.
The officers and directors are as follows:
Fred Dohrmann, Jr., president; W, C,
Kiefer, vice-president; Col. H. G.
Mathewson, secretary; Warren H. Mc-
Bryde, treasurer; Simon E. Davis. Sam-
uel A. Clarke, and Francis J. Baker,
directors.
American
Toll Bridge Co.
Builders, owners and operators of
CARQUINEZ and ANTIOCH
BRIDGES — Greatest Highway
Spans in the West
OSCAR H. KLATT, President
Executive OfEces:
525 MARKET STREET
Phone DO uglas 874^ San Francisco
March 12, 1930 )s^
35
World Trade at a Glance
[continucfi from page ;u 1
government of British Columbia trans-
ferring the administration of the Peace
River Blocic in that province from fed-
eral to provincial control. Manitoba
province has adopted a ^fj.OOO.OOO road
program, the expenditures to be chiefly
on surfacing.
CHINA
New low record of silver continues to
depress the import trade outlook. Fur-
ther snowfall and rains in North China,
unusual at this season, add to favorable
indications for the winter wheat crop.
Shanghai import trade is practically at
a standstill, and exports in general arc
lifeless with few signs of any immedi-
ate improvement. New low levels for
silver are again causing considerable un-
easiness among importers and dealers.
General business conditions in Man-
churia remain unchanged from last week.
Retail stores are holding frequent sales
at cost prices in order to further reduce
stocks. Reopening of Soviet commer-
cial organizations in North Manchuria is
almost completed.
ECUADOR
Economic and business conditions in
Ecuador did not change during Febru-
ary and complaints continued against the
difficulty in making collections and the
low volume of sales. The "Christmas"
cacao crop was disappointing, the yield
during December and January being
S.OOO quintals (101.4 pounds) less than
in the same months of 1928 and 1929
and arrivals during the first fifteen days
of February were appro.ximately 9.000
()uintals less than during the same period
of 1029.
INDIA
All branches of commerce and indus-
try in India have been unsettled for
some time past by world conditions. The
agricultural depression experienced in
most countries in recent years is now
Dine «,»/ Dance
As You Sail
...on LASSCO's super-express liners
"HARyARD'Wwrf'YALE"
4 Sailings Weekly between
SAN FRANCISCO, LOS ANGELES
and SAN DIEGO
Low one-way and round trip
fares include meals and berth
LOS ANGELES-HAWAII
nt liners over the delightful southern ri
LASSCO
LOS ANGELES STEAMSHIP CO
685 Marltei Street
Tel. DAvcisort 42;0
felt in full force in India, and the low
prices being received for agricultural
products compared with price levels for
other commodities have naturally af-
fected to a considerable extent the earn-
ings of Indian cultivators. The unsettled
labor situation is not expected to improve
materially in the near future, as the
growing demand of labor for higher
wages to improve living conditions will
no doubt continue to make for pro-
tracted strikes.
JAPAN
Enforcement of production curtail-
ment in various industries is causing an
oversupply of electric power. Notes to
the value of 128,000,000 yen have been
converted into gold since the removal
of the gold embargo, while shipments
of gold have reached 103.000.000 yen.
The Department of Finance has author-
ized Osaka City to float a loan of 6,660,-
000 yen for the purpose of financing
the construction of a rapid transit
svstem.
Governor Foss Sees
cc
a Future
Greater City"
1 continupd frimi pagf' 'M |
that San Francisco is "world minded in
trade and metropolitan minded in in-
dustry." "In this respect we are now at
work on a report of the industrial re-
sources and opportunities in the Bay
District as a unit which will be presented
to the people of San IVancisco and the
manufacturers of the L'nited States
within ninety days."
Board Approves
Fire Prevention
The Board of Directors at their regu-
lar weekly meeting last Thursday ap-
proved the proposed fire prevention and
public safety ordinance now before the
Fire Committee of the Board of Super-
visors for action. The ordinance is the
work of the San Francisco Junior Cham-
ber of Commerce in cooperation with
the Fire Department and other city offi-
cials and is designed to give greater
protection to the lives and properties of
San Francisco citizens and force to the
orders of the Fire Bureau Inspectors.
New Director
A. F. Lemberger. counsel for the Bet-
ter Business Bureau of the San Fran-
cisco Advertising Club, and member of
the San Francisco Regional Planning
Commission, was elected a director of
the San Francisco Chamber of Com-
merce to fill the vacancy created by the
resignation of R. D. Carpenter. Director
Lemberger said he was ready to present
to the board the report of the Regional
Planning Commission on the Metropoli-
tan Bay Area which shows that the San
San Francisco Metropolitan Area has a
population of 1,700,000 within a radius
of twenty-eight miles of San Francisco.
"This is a density one and one-half
times that of New York City per acre,"
Lemberger pointed out.
// you were to visit all of this city's
parks you would find them to be quite
numerous. In fact, there are 70 of them
liiivinf, an expanse of 2824 acres with a
value of $24. -492. 9-1 5.
RUSSELL,
MILLER
&CO.
•>
Members
New York Stock Exchange
New York Curb Exchange
1800 RUSS BUILDING
San Francisco
Telephone
DOuglas 7270
Main Office:
BROADWAY
New York
PRIVATE WIRES
36
Foreign and 'Domestic
TRADE TIPS
Foreign Trade Tips
19031— Wiping: Rags.
W'ichitii, Kniisas. Company dealing in
wiping rags wishes to comjnunicate with
inipiirtiTs 111' this ciMnmodity located here.
19032— Dried Fruits Agency.
Helsingloi-s, l-inland. Established agency
wishes to handle a line of Caliloniia iliied
fi-uits. Relei-ences on lile.
19033 — Ship Supplies.
New Yolk (Mty. French organi/ation is
inquiring for the names of dealers in ship
supplies and in particular search lights for
water craft.
19034— Colors.
Had Cddi'slierg a. Hhein, (lermany. Ex-
porter of coloi-s for artists wishes connection.
19035— Buying Agent.
Hrenien, fierinany. Party desiies lo act
as buying agent for C.alir.irnia lirnis.
19036 — Diesel Engines.
Mannheim, (iermany. Manufacturer of
Diesel Engines (5.5-l.MO H. P.) wishes to
make a local connection.
19037 — Dried Fruit Representation
Himbuig Geinianj Party wants to lep
icsent 1 (alifoinia cxpoiter of diied 1 1 uit
*}{San Francisco Bu.siness
SCHINIXER (<3
^ 228 13th Str rt
Fhone \\ \) k«>t <yn'i
CABINET WORK
COMPLETE INSTALLATIONS
STORE; BANK & OFFICE
riXTURES ^.^ Vv^
HARDWOOD ^INTeffORS^I
MXcf
We
YOKOHAMA
SPECIE BANK
Ltd.
'•Commercial"
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed _ Yen 100.000,060
Capital Paid Up Yen 100,000,000
Reserve Fund
(Surplus) _...Yen 105,500,000
EXPORTERS and IMPORTERS are
invited to avail themselves of «ur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOOUCHI, Manager
1903S— Representative.
Heroscheid, C.ermany. Manufacturi'T- of
slid l.ir bandaging and fur orthopaedists,
shc^cts ol sti'cl, sheets of yellow metal. Dura-
lumin, and other non-oxidi/ing steel for use
in making supports for Pat feet.
19039 — Salesman.
New York City. The New York oflic '
a large (lermaji manufacturer of steel proil-
ucts such as beams, channels, angles, bands,
etc., is seeking an individual or Arm to take
care of its selling interests in the .San
francisci lerritoiy, and perhaps l..is An-
grlcs also.
19(140— Representation.
San Francisco, Calif. Party who is leaving
for Europe in April wishes to represent on a
commission basis local exporters m- other
lirms who may wish to extemi their Ira.le
lo Cirmany, Switzerland and Austria.
19041— Fruits, Preserves, Wines.
Port Said, Egypt. Party is inquiiing fi>r
nauu's and address of exporters of fruits.
19042- Hand-Made Madeira Embroideries.
Fuiulial, Ma.leiiM. Manufacturer and ex-
porter of Madeira band-made embroiderii's
wants lo connnunieate with importers of
this
iility
19043— Oriental Gift Shop Goods.
Singapore, S. S. Party wishes to act as
a bu.Niiig agent on a connnissirai basis for
importers of .Japanese, .lavanese, (.hinesr.
anil Malayan gifl shop novelties. Ibrereiiees
on lile.
19044— Chinese Silks and Curios.
Hong Kong, China. Import-export liiin
wishes to contact importers of Chinese silks,
silk kimoui>s, coolie coats, pa.iamas, nndiw-
wear, etc., and curios made of lirass. china,
ivory, bone, etc.
19045— General Japanese Goods.
Kobe, Japan, lixporter of hats, bamboo
goods, baskets, electrical bulbs, mattings,
tc-nnis rackets, rugs, etc., wishes a c.nnec-
tion in San Francisco.
19046— Birds.
Osaka, Japan. Impoit-ixport bouse has
a stock of birds, such as shell parrakeets,
white .Java sparrows, love birds. Mandarin
ducks, etc., and wants to lincl a Toarket for
them locally.
19047— Electric Bulbs.
Yokohama, Japan. Company that exports
fancy electric bulbs for Christmas and show
window ilecorations is desirous of establish-
ing connections with local importers.
19048— Cow Gut String.
Kobe, .lapan. Company wants to contact
importers of cow-gut string suitable for
tennis rackets.
19049— Used Cars.
Tokyo, Japan. Company is ii] the market
for used Packards: 62(1 eonv. coupe, 640
conv. coupe, 033 roadster or coupe, 733
roadster; ami Lincolns (usedl not older
than 1II2S models: coupe and onv. coupe-,
rundde seat preferred.
19050— Tsuchiya Footwear.
San I'-rancisco, Calif. Local lirni which is
the exclusive agent for North and South
.\jnerican countries for the distribution of
Tsuchiya footwear desires to contact ex-
porters of like merchandise to Mexico and
South Anu'ricau countrii's.
19051— Auto Replacement Parts and Acces-
llatavia. Java. l)np.,rt house thai has
been dealing with eastern an<l midwestern
maLmfacturers of auto leplaceuK'nt parts
and accessories for the past 1.") yeais wishes
to make connections for these products on
the Pacilic Coast. Counuercial ri'Ic-renees
on lile.
19052— Dry Goods. Cutlery, Glassware, Etc.
Demerara, Hritish Ciuiaiui. Company is in
the market for enatnel ware, earthernware
and glassware goods, cutlery, dry goods,
shirts, men's underwear, bandkercbiefs.
lies, hosiei-j
kets, toilet
nndervM'ar.
hats, si.
nd rublx
mbrellas, bla
(Is. and ladf
Domestic Trade Tips
D-3419— Sales Representative.
San Fiancisco, CaliL A<lequately (inanced
party desires to contact with local nuinu-
factnrers of limited means looking toward
establishing business jelations as s
itati
tbi
P-
ib)r
D-3420— Representation.
Pueblo, Col(u-ado. .Vdvertising company
desires to contact young nnni open to con-
sider representing them here as a part of
bis own business or full time, with view
of developing into a bra.u-h oflice.
D-3421— Wholesale Distributor.
Paterson, N. J. Manufacturer of the high-
est grade of food products used chielly by
Jewish people desires to get in touch with
a reliable wholesale distributor iji this ter-
ritory.
D-3422— Powder Can.
Sa]i Francisco, Calif. Party interested in
securing mmuifactuie and distribution ol
patented powder can.
I)-3423— Distribution in East.
Philadelphia. Penn. Eastern concern seek-
ing wholesale grocery line from Ibis section
to rejiresent in the East.
D-3424— Exclusive Distributor or Jobber.
Jack.siniville, Florida. Ma.mfacturers of
radiator cleaner desires party to be exclusive
ilistiibntor m- .jobbei- for the State of Cali-
D-3425— Waste Dealer.
New York City. Large exporter of film
and other celluloid scrap materials are in-
terested in securing a representative type
of inilividual, or established waste dealer,
who will act in the capacity of agent, visit-
iTig the variims large manufacturers in this
territory and securing offerings of surplus
and waste materials resulting from manu-
facturing operations.
SPECIFICATIONS AVAILABLE
The following specilications covering bids
requeste<l for various supplies are now on
nie at the Fo]eign Trade Department:
Bids are to be submitted to the Panama
Canal, Oflice of the- General Purchasing
Officer, Washington, I). C., for delivery to
Balboa in- Cristcdial, f.u- supplying bulk
motor grade gasoline (bids to be opeiu'd
.March •>\. 1!I3(1); for supplying hardwood
and steel furniture (bids to be opened
March 24, 1!)3(I| ; for supplying automobile,
motor cycle, steel, billets, brass, copper,
bronze, monel metal, yellow metal, sheet
lead, pipe, pipe fittings, tubing, mauila
rope, wire, cable, electrical cord, panel
boards, transformers, asbestos wood, cable
terminals, lighting projectors, electrical fix-
ture sand supplies, bar cutters, nails, hose,
mucilage, mauila folders, and excelsior
(bids to be opened March 22. I'l.tOl.
Bids are to be submitted to the V. S.
ICngineer Oflice, California Fruit Building,
I'ourth and J Stieets, Sacramento, for de-
livery to Bio Vista, California, for supplying
meat, eggs and butter to the \Var Depart-
ment (bids will be opened .March IX, 1930);
for supplying the War D(Npartmeut with
fresh fruits and vegetables during the month
of April, 1030 (bids will be opened March
IS, lO.lOl; for supplying the War Department
with white enamel, red engine enamel,
banana oil bronzing litpiid, Stockholm tar,
Prussian blue, in oil, Venetian red, in oil,
(bids are to be opened March 10).
Bids are to be submitted to the (Juarler-
master Supply Officer, San Francisco C.eneial
Depot, I'ort .Mason, San 1-rancisco, Cali-
fornia, for supplying the War Departmiiit
with subsistence supplies for sbipmenl lo
the Philippine Islands, to be delivered at
Pier 41, San Francisco, March 20 (this bid
to be opem-d March 17), and May 10 Cbis
bid to be opened March 2.S, 1030).
March 12. 1 9 3 0 f:* -
Building Up Our
Domestic Trade
I ooiitinui-d from prnji- :i:i I
Francisco have been stressed, so that
the impression will be definitely left with
him that he is receiving a direct and an
indirect tinancial benefit from us by
placing his orders with our houses.
Our field contact work has given us
the opportunity, too, of learning first-
hand of problems of community-wide
interest, of studying them, and reporting
back to the Chamber of Commerce on
them, thus effecting a close community
interest between them and us. This
type of activity stimulates community
good-will, particularly where followed
by action or assistance on our pari, and
this good will is reflected through the
channels of trade. It is good business
for San Francisco to be definitely inter-
ested in the problems of its neighboring
communities.
We have found, too. that many mer-
chants, particularly those in the smaller
communities, like to do business with
people and firms whom they personally
know. While these merchants are called
upon frequently by salesmen represent-
ing San Francisco houses, they very in-
frequently, if ever, meet or know the
executives of those houses. And so. from
time to time, this bureau conducts trade
e.xcursions into various parts of our trade
territory. We conducted one of these ex-
cursions a very successful one, by the
Fast Passenger
and Refrigerator
Freight Service
North Pacific Ports to Europe
NEW MOTORSHIPS
"San Francisco" "Los Angeles"
"Oahland" " Seattle" " Portland"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
—574 Market Street
local agents
sudden & Christenso
Street. San Francisct
Pacific Cotton Goods Company
152 Fremont Street
•San Francisco
Craig Carrier Company
Merchant!! Kichaniie Building
San Franci.sco
way, last summer in the states of Idaho,
Utah and Nevada, under the personal
direction of President Newhall. and de-
veloped a tremendous amount of good
will in the communities of those thne
states toward San F'rancisco. which is
continuing to produce great financial re-
turn to San Francisco business. We are
now actively at work on a similar excur-
sion to various communities in the San
Joaquin Valley, the trip to be made early
in May.
.Another phase of our activity has to
do with the stimulation of interest, on
the part of tradespeople doing business
in various communities throughout the
West, in the various market weeks which
are conducted with regularity in San
Francisco. These market weeks are
sponsored by several of the existing
local trade associations, principal among
which are the Furniture Exchange and
the Manufacturers and Wholesalers As-
sociation. The assistance which this
bureau affords these associations is
chiefly of a publicity nature, including
press releases, invitations, etc., and in
such efforts we have been eminently suc-
cessful in attracting to San Francisco
retail merchants from over a wide terri-
tory. .\s our activities continue along
this line, it is our purpose to encourage
other trade groups to either conduct
market weeks on their own account or to
consolidate their efforts in this direction
with organizations already engaged in
such activities.
Lest I have laid too much stress upon
activities involving the retailer as an
element, let me assure you that we are
not. nor do we intend to confine our
efforts toward developing that phase of
distribution alone. We are concerned
equally with the marketing problems
confronting our building materials manu-
facturers and distributors. We are con-
cerned with the similar problems of our
printing establishments, and with the
development of a market for every type
of commodity entering into the distri-
bution channels of this great commercial
city. .And in all of this work, we are
constantly stressing the economic advan-
tages involved, rather than basing our
plea for support upon civic loyalty,
patriotism or moral obligation.
The Domestic Trade Committee of
the Chamber, under whose immediate
direction the bureau operates, has had
in mind the launching, at some future
date, of a campaign in San Francisco,
designed to create and stimulate local
consumer demand for products of local
manufacture.
There is another, and far less con-
spicuous service which we are called on
to render constantly. I refer to our in-
formation service. There is never a day
but that we are called upon to supply
lists of firms handling this, that or the
other commodity. To serve such de-
mands, our bureau maintains a complete
commodity index, listing commodities
handled by more than 16.000 San Fran-
cisco firms engaged in one or more
phases of wholesale distribution. To take
care of this service, and to maintain the
commoditv index, the full time of three
37
employees is required. The importance
of this service cannot be minimized.
To sum up:
The problems of the Domestic Trade
Bureau are those of marketing and dis-
tribution. Its activities are designed to
stimulate the consideration of San Fran-
cisco as a market. In carrying on its
work, the economic advantages which
the market offers are stressed, and civic
and patriotic appeal is submerged. We
believe we are pursuing correct methods
in stimulating the patronage of our mar-
ket, and look confidently to the future
to bear out the truth of our belief.
YOU are invited to visit
Japanese Commercial Museum
549 MARKET STREET, SAN FRANCIS* O
exhibits of COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
V. e. A. AND JAPAN
(Maintained by Japanese Government'
W. A. HALSTED. President
WM. C. HAMMERSMITH. Vice-Pre».
Tlie Old Firm
H AUSTED «St CO,
1123 SUTTER STREET
Telephone OR dway ,3000
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
JS^C]30NNELL
Members:
San Francisco Stock Exchange
New York Slock Exchange
SAN FRANCISCO
633 Market St., Phone SUtter 7676
Branch: Fi.nancial Center Bldg ]
OAKLAND
436 17TII St., Phone GLencort 8161
New York Office: 120 Broadway
38
»;{ S A N F R A N c I s c: o
U S 1 N 1- S s
LEADS/orNEW BUSINESS
^\ r^
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
fir
Advertisins — Harhiis Ailv.rlisinK St-iv-
k-i- liurcau, 4(1.") Califoliiiii ; Riulio F.'atutcs,
Inc., 3 City Hall Ave.
Agent — R. C. Curtis, :)23 Giaiy.
Apartments — Calolina Apaitnuilts, 571
Valencia; O'Coiiiior-MolTatl Model Apart-
ment, 2701 Van Ness Ave.
Architects — Jacobs & Gebhardt, 1111 Sut-
ter; Ward & Blohme, 310 Sansome to 21
California.
Association — State Credit .\ssn., de Young
BUlK.
Attorneys — Kphraim Adams, B25 Market;
Gregory, Hunt & Melvin, 351 California;
Mack J. Koblick, 114 Sansome to 405 Mont-
gomery; Edgar C. Levey, 114 Sansome to
405 Montgomery; Marvin Lewis, 405 Mont-
gomery; S. C. Wrigbt, 1 Montgomery.
Auto Painting — .\uto Painting Co., 443
Fulton.
Auto Wrecking — J. M. Garlia, 420 5th.
Bakeries — Barker Bros., 1923 Fillmore;
Hincs Bakery, 212 Leavenworth.
SACR AM ENTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU tter 3880
MITSUI &
COMPANY
LIMITED
(Mitsui Bussan Kaigha, Ltd.)
Cable Address: "MITSUI"
GENERAL IMPORTERS
EXPORTERS
Coal Suppliers Ship Operators
Ship Owners Ship Builders
Etc.
Head Office: TOKIO, JAPAN
San Francisco Office:
301 MERCHANTS EXCHANGE BLDG.
Other Branches— New York, Seattle,
Portland and all other Important
business centers of the world
Barber Shop — ll.illinan liarbir Shop, (IIU
Market to 3(1 Leidesdorll.
Beauty Parlors — Helen's Beauty Shoppe,
(.(iil O'Karrell; Irnia Myers, 4615 Missi(m :
Silberlnrg's Beauty Salon, 159 Taylor.
Birds — Sulli%'an's Bird Store, 1210 to 1244
Market; Sullivan's Pet Shop, 121U to 1214
Market.
Bonds— Frajiklin liojiil Corp., 9115 Market
to 111 Sutti'r.
Brokers ^ Hoelseher, Shaw & Cournale,
2.35 Montgomery to 3B0 Bush.
Cabinets — Hoosier Kitchen Cabinet Store,
.S21 to 557 .Market.
Cigars — S. Hodman & Son, 1501 to 1503
Polk.
Cleaners — Gem Cleaners, 904 Valencia;
New Idea Cleaners, 1849 Union ; Wide Awake
Cleaners, 744 Larkin.
Clothing RepreEentative — Al H. Clay-
burgh, ,S21 Market.
Corsets — Venus Brassiere Co., 140 Geary.
Cotton Fabrics — Wellington Sears & Cm.,
22 Battery to 117 .Market.
Cottons and Rayons — 1. M. Friedman &
Co., Inc., 49 1th.
Curtains — A. A. Hofmeister, 2767 Mission.
Mejielcy-Diederich Co., Inc., (shower), 163
2n(l to l.-)5 New Montgomery.
Dental Supplies — Bitter Dental Mfg. Co.,
Inc., 7(iO Market to 450 Sutter.
Dentists — Dr. 1. E. Charmak, 450 to 516
Sutter; Dr. J. P. Uutily, Warlield Bldg. to
231 Gough; Dr. George S. Gaines, 251 Kearny;
Dr. H. E. Grieb, 870 Market to 4.50 Sutter.
Direct Mail Service — L. Harris Letter
Press System.
Dresses — Claremont Dress Shop, 290
Claremont Blvd. to 58 West Portal; Elizabeth
Frock Co., 49 4th; Spaulding Dress Shop,
.■)X2 Sutter.
Dry Goods — A. D. Julliard & Co., 22
Battery to 833 Market.
Dyeing — City Dye House, 4549 Irving.
Electrical — Economy Electric Co., 320
Market to 327 Commercial; Stromberg Elec-
tric C.)., 3(il 9th to 7 Front.
Employment Agency — .\uto Employment
Agency, 17 to 109 Franklin.
Engineers — Lakeside Engineering Corp.,
74 New Montgomery; W. S. Palmer (consult-
ing!. Ill Sutter to 1 Montgomery; D. W.
Shanks (consulting), 55 New Montgomery to
2.35 Montgomery; Wayland Co., Ltd., 563 2nd.
Engravers' Supplies — Western Engravers
Supply Co., 227 Davis to 109 Clay.
Exterminators — Acme Exterminator &
Chemical Co., 7 Front.
Fans — Clarage Fan Co., 116 New Mont-
Fountain Supplies — Golden Gate Ice
Cream tV: Fountain Supply Co., 501 Dolores.
Fur Goods— Chicago Fur Co., 2730 Mission;
I'rench Fashion Fur Shop, 26 O'Farrell.
Gaskets — Flexitallic Gasket Co., 7(10 2]h1
to 765 Bryan.
Glass — Nat Heller, 5.33 Turk.
- LiUle l''ood Shop. 2120 Fillmoir;
.\. •ruehilin, 1300 Eddy.
Hosiery — Benson Hosiery Shops, .V,
Stockton; EI Camino Hosiery Co., 40 Kl;
Elliott Hosiery Cx)., Inc., (C." E. E. Ellis,'
133 Geary to 742 Market; Paul Guenther, Inc.,
(C. E. E. Ellis), 133 Geary ti> 712 Market.
Insurance — Eva May Fleming, Hotel Sir
Fra]icis Drake; Earle Wright Co., 1 M.ail-
Jewelry — Terminal .hwclrv Co., 116 to
2.i4 .Market.
Laboratories — Minthiii/vjnes Laboratoj-
ies, mill Valencia.
Ladies' Wear — Henj. Hersh's. 975 Market.
Lamps — Standard Lamp & Shade Mlg.
Co., 95 Mimia.
Laundry — Mme. J. Loupy (Frenelu, 1228
Sutler to 325 Leavenworth.
Linen Goods — Ross Brothers, Inc., 19 Itli
to 552 Mission; John C. Stealer & Co., Iil
4tb to 552 Mission.
Lingerie — Gussie .\. Hirschberg, 1.33
Geary to 376 Sutter.
Loans — Household Loan Bureau, 514
Market.
Loose Leaf Devices — McDonald Ledger
& Loose Leaf Co., 71 New Montgomery to
111 Sutter.
Machinery — Eagle Nailing Machine Co.,
Ltd,, 133 California.
Manufacturers Agents — W. H. Borden.
700 2nd to 765 Bryant; Bushnell & Rayner.
Chronicle Bldg. to 821 Market; Edwin N.
Levy & Co., 7 F^ront.
Massage — Miss P. Hughes, 6.32 Hyde to
917 Geary.
Mattresses — National .Mattress Co., 2027
17th.
Millinery — Hat Box, 680 to Ii06 Geary;
Hyland Millinery, 963 Market.
Mince Meat — Mor-Jell Food Co., 353 8tb.
Movie Tickers — D. P. Trans-Lux .Screen
Corp., 220 Montgomery.
Moving — J. Clausen & Co., 918 Laguna
to 3315 22nd.
Multigraphing — Andrews & Breeding Co..
Inc., 1045 .Sansome to 505 Market; H. W. &
N. L. Mallitz, 111 Sutter.
Music — Albert Heinemann's Conservatory
of Music, 20.33 Clement; Arf Weidner, 230
Jones to William Taylor Hotel.
Notions — California Notion & Toy Co..
Ltd., 555 to 543 .Market.
Oil — Western Oil & Land Co., 369 Pine.
Pens and Pencils — David Kahn, Inc..
821 Market.
Photographers — Fred Mae. 112 to 111
Kearny; Dorothy Moore, 127 Grant .\ve. to
434 Post.
Physicians — Dr. David D. Charmak, 450
to 516 Sutter; Dr. K. O. Haldeman, 490 Post;
Dr. J. Underwood Hall, 384 Post to 2000 Van
Ness .\ve.
Pipe Fittings — Thos. Devlin Mfg. Co.,
582 to 557 Market.
Pipe Nipples — S. S. Fretz, Jr., & C<...
582 to 557 .Market.
Plumber — Ernest J. Ricbler, 804 Avalon
to 1756 Mission.
Potato Chips — Blue Bird Potato Chip
Co., Mil Bush.
Poultry — (iraiul Central Poultry & Fish
Market, 761 .Market.
Printers' Supplies — .1. K. Nevramont A
Son, Lie, 355 Battery tc, 283 Vailej.).
Iiunliime.l un page U ]
885 Charter Oak Ave.
San Francisco, Cal.
Kroehler Manufacturing Company
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT: Chicago, III.; Naperville. III.: Kankakee. 111.: Bradley. III.; Dallas. Texas;
Binghamton. N. Y.; Los Angeles, Cal.: Cleveland. Ohio; Stratford, Ontario
M A K C H 1
1 ^M II )|.
3M
Transcontinental Freight Bur. Docket
C* *>3
Tlu- subjects listed below will 1><- coiisi.l- II. (1. loll, „b,iiI) and 4-D (I. C. C. No.
lied by the Standing Rate Coniniittcc of thr 12.10, 11. (i. Toll, agent).
Tianscontinental Freight Bureau not earlier 10857 — Chocolate, chocolate coatine ami
lliaii March 20. Full inl'orniatioii concerning cocoa. (.1., easthouiul : lie<inest lor carloiid
llie .-.ubject listed may be had upon inciuiry rates to Croups "11" anil "('." uniler lliin
at the office of the Traffic Hureau. San Vr.ui- l.-„s:t of TarilT ;i-A (I. C. C. No. 122(1, H. (1.
Cisco Chamber of Commerce: Toll, agent), based usual grade over Croup
10846— Hair felt, LCL and Cl„ westbound; "D" rate of .?1.2.i per 1«» lbs.
Proposal to eliminate hair felt from Hem 10858— Cheese, CL, westbound: Request for
2.l7.i-series, Tarifl's 1-G (1. C. C. No. 1224 of reduced carload rates on cheese from
H. C. Toll, :igcnt) and 4-1) (1. C. C. No. \'S.W Croup "D" to California under TarilV 1-li
of H. G. Toll, agent). (1. C. C. No. 1224, H. C. Toll, agenti to
10847— Grain storagre bins or cribs, iron or compare favorably with rate of *2.lll^.
steel. K.I)., CL, westbound : Heciuest for in- per 11)0 lbs. applying via .\llantic ports
elusion of Section 1, Item l;')20-series of :Mid I'anania Canal.
Tariff 1-G (I. C. C. No. 1224 of H. G. Toll, 10859 — Roasted coffee. CI., castbouiKl : lii-
;,gi.„l). (luest for carload rate of -iil.lO per 100 lbs.
10848 Dry goods N. O. S.. any ([uantity. on roasted coffee, niininunn weight :')(),l)00
eastbound: Request for amendment of lbs., from California to Croup "C" under
Tariff 2-Y (I. C. C. No. 12:«, H. G. Toll, Hem Ifi25-B, Tariff :i-.V (1- C,. C. No. 122(1, H.
agent) to provide for any quantity rate of C. Toll, agejit).
«4.00 per 100 lbs. on dry goods N. O. S. 10860— Revolving display stands or cases for
from the north coast to Group "D." chewing gum, CL, westbound: Request lor
10849 Pencil slats, CL, eastbound: Request istablishment of carload commodity rate
for amendment of Item 180-F, Tariff I7-.I on above, packed in a ffbre container
(1. C. C. No. 121(5, H. C. Toll, agenti. to properly based, flom Croup "D" to the
include pencil slats. Pacillc Coast under Tariffs l-(; (I. C. C.
10850 — Tile, facing or flooring (asphalt com- No. 1224, H. G. Toll, agent) and 4-1) (I. (..
position), in crates or in bundles. LCL, C. No. 12.'!0, H. G. Toll, agent),
westbound: Request for less carload rate 10861— Cocoanut oil and palm kernel oil. CL,
of $2.50 to .$2.75 per 100 lbs. from Group westbound: Request for carload rate of 75c
"U" to the Pacific Coast under Tariffs 1-G per 100 lbs. on above from Group "K" to
(I. C. C. No. 1224, H. G. Toll, agent) and the Pacific Coast under Tariffs 1-C (I. C. C.
4-D (I. C. C. No. 1230, H. G. Toll, agent). No. 1224, H. G. Toll, agent), and 4-1) (1.
10851 — Borax, CL, eastbound, transit: Re- C. C. No. 12:iO, H. (i. Toll, agenti.
quest for storage-in-transit privilege under 10862 — Furniture, for export to Hawaiian Is-
I'arff .3-A (I. C. C. No. 122fi, H. G. Toll, lands, westbound: Request for anienibnent
agent), subject to individual lines' tariffs. of Hems 495 and 575, Tariff 2i)-S (I. ('.. ('..
10852 — Canned goods. CL, westbound, from No. 1219, H. G. Toll, agent), to also apply
Luce Farms, Miss.: Request for amend- on shipments destined Hawaiian Islands,
ment of Item 1920 of Tariff 1-G (I. C. C. 10863— Lumber and other forest products.
No. 1224, H. G. Toll, agent), to provide that California to Rapid City. S. D.. CL, east-
Group "M" rates also apply from Luce bound: Proposal to anieod Tariff 27-M
Farms, Miss. (Miss. Export R. R.). (1. C. C. No. 12.12, H. G. Toll, agent), by
10853 — Ground limestone, CL, westbound: publishing therein the following lates on
Request for rate of 50e per 100 lbs. on car- lumber and articles taking sanu' rates to
loads, minimum weight 80,000 lbs. fiom Rapid City, S. U., via Southern Pacific
Croup "D" to Pacillc Coast points under Co., Ogden, Utah, Union Pacific R. R., Sid-
TarilTs 1-G (I. C. C. No. 1224, H. G. Toll, ney. Neb., C. B. & Q. R. H., Ciawiord,
agent) and 4-D (1. C. C. No. 1230, H. G. Neb., thence C. & N. W. Ry.
Toll, agent). Fiom— "Coast" Group 70c per 100 llis.
10854 — Petroleum oil and products. CL, west- "Truckee-Hawley" Group
hound, from Wellsville, N. Y. and follow- 66M.C per 100 lbs.
ing intermediate points of origin: Scio, Also amend Item 100, Tariff 27-M (I. C. C.
Belmont, Belvidere, Friendship and Cuba, No. 1232, H. G. Toll, agent), by adding
N. Y.; Proposal to amend eitplanation of thereto an additional note reading: "Rates
Circle 43 and Circle 47 reference marks. will also apply via Sidney, Nebr., C. B. &
Item 4180 of Tariff 1-G (I. C. C. No. 1224 of Q. R. R., Crawford, Nebr., and C. & N. W.
H. G. Toll, agent), to piovide that Cioup through Chadron and Fremont, Nebr., to
"B" rates named in the item will apply on points east of Fulton. Illinois, on ship-
petroleum oil or products from Wellsville. ments accoi-ded ti'ansit privileges at
N. Y., and the aiiovc inteimediate New Rapid City, S. D., at an additional charge
York points (Group "A"), on shipments of 8'/ic per 100 pounds over the direct
louled via Erie R. R. tariff rate."
10855 — Lumber and forest products from 10864 — Soda ash, CL, eastbound— for export
Union Ore. lUnion Railroad of Oregon). to Mexico: Request for carload rate of
CL, eastbound: Proposal to amend Tai-iff's 53I2C per 100 lbs. on soda ash, minimum
l)i-G (I. C. C. No. 1201, H. G. Toll, agenti. weight. 70,000 lbs. from Cartago, Calif., to
17-J (I. C. C. No. 1216, H. G. Toll, agenti Kagle Pass and Lai-edo, Tex., when for ex-
and 28-J (1. C. C. No. 12.35, H. G. Toll, p,)rt to Mexico under Tariff :!-A (I. C. C.
agent) by increasing rates applicable No. 122fi, H. G. Toll, agent).
from Union, Ore., to basis of ly^c per 100 i0865— Hogs, in single-deck cais, westbound
lbs. higher than "Rate Basis 3" or "Mon- _from Fort Worth & Denver City Railway
tana-Oregon" rates. stations in Texas to Los Angeles, Calif.;
Tariff 18-K (I. C. C. No. 1222, H. G. Toll, Proposal to amend Item 2045 of Tariff
agent) to be amended by increasing rates .j„.jj ,j f ^■ ^^ j22:i, H. G. Toll, agent),
from Union, Ore., to basis of IVoC per 100 ,j, pmvide for the following carload rates
lbs. higher than "Rate Basis 3" rates, (j,, ^p^t^ p^,. mo lbs.), on hogs, as above:
except to stations Index Nos. 12900 to 13250,
combination rates on Union Junction are Keinkin 95.5c Parnell . 97 c
to apply. Edmonson 95.5c Tampico 97 c
10856 — Brass or bronze cable, CL, west- Hart 95.5c , ,' _^
bound: Request for iiulusion in Section 1, Dimmitt 95.5c ''""''I'ey 9a.5c
Item 5.590 of Tariffs l-(i (1. C. C. No. 1224, Whiteley 95.5c Quitaque 95.5c
Silverton 95.uc I-^inder 95.5c
Cockney 93.5c Kdgin 95.5c
Barwisc 93.5c John Karris ... 95.5c
.South Plains. .. 9o.5c Petersburg 93.5c
Sterley 95.5c Boston 93.5c
Cereal 95.5c Kitulou 93.5c
Plainview 95.5c Lubbock 93.5c
It.iuling to be via Estelline. Texas, Fort
Worth & Denver City Railway. Amarillo.
Texas, thence A. T. & S. F. Ry. or C. R. 1.
& G-C. R. I. ili P., Santa Bosa, New Mexico,
Southern Pacide Lines. These rates do not
aiiply to inteirnciliate territory.
Direct Ferry
Motorists Save Miles of Driving.
Vallejo-San Francisco Fast Boats.
DINING ROOM - BARBER SHOP
BOOTBLACK - NEWS SERVICE
Southern Pacific Golden
Gate Ferries, Ltd.
Clay St. Pier— North End Ferry Bldfi.
DAvenport 4000— Local 8921
A
mmsM
^
r
OFSPRINCnELO, MAS.
PACIFIC
DEPARTMENT
114SansomeSt.
San Francisco
California
Geo. H. Burr,
Conrad & Broom
Incorporated
Inreliment
Securities
490 CALIFORNIA STREET
SAN FRANCISCO
40
■■*^ San
Know these Firms — '
They represent the backbone ol: San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
13— EMPLOYMENT BUREAU
oAd'vertise oAny thing!
Houses, Lota. Apartments, Furniture, Farms,
Farm Tools, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires, Accessories, Stocks fif Bonds.
Insurance, .\ccountaney. Investment Securi-
ties, Hotels, Situations Wanted, Help Wanted.
Stoves. Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, Type«Titers
For anything at all you
will find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
IliM'f. (halves, Sheep and Hogs Bought
or Slaughtered on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Of lice and Abattoir:
THIRD ST. and EVANS AVE.
Phone MI ssion 5600 San Francisco
8— CHOCOLATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9— CONTRACTORS
California Construction Co.
GEiNERAL CONTRACTORS
715 Standard Oil Building
San Francisco
10 — CRACKPROOF GARDEN HOSE
CRACK PROOF
parden hose
Crackproof
J GARDEN HOSE
Pioneer Rubber Mills
San Francisco
Sold all ooer the umrld
II— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
PATENTS APPLIED FOR
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Ejiiployers
KEarny 2800
14— FLOWERS
Mavhtt Jflorisit
GEN. A. J. GOOCH, Prop.
103fi Hyde St. San Fancisoo. Calif.
Phone FRanklin 0208
Open'Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
/
OSEPH'S
*Bon VoyageVackages
Ask ua about our "PULLMAiN TIN"
Telephone DOugias 7210
Cable Address
We telegraph
"Josflor"
1 to distant citi(
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garage next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
MANGRUM -HOLBROOK
1235 Mission Street, San Francisco
20— IMPORTERS
Edward L. Eyre & Co.
Exporters and Importers
Grain, Gri[n Bags. Copra Cake. Linseed Meal,
Cottonseed Cake. Mill Feeds, Steel, Oils, Beans,
Peanuts. Mexican and Oriental Products
518 MERCHANTS EXCHANGE
Phone KEarny 0289 San Francisco
Francisco Business
10S66— Smok
ng stai
ds. CI., lasthoi
nd: He-
i|ui-st for
nncndn
flit of Tariir :i
A II. <;.
C. .No. 122
, H. C.
Toll, agi-ntl, to
pi-ovidc
for carloa
d rate
of ^2.0:< per
100 lbs.,
nnnjmuni
weight
20,000 lbs. on
stands
(smoking)
K. D.
or S. U., and
carload
riitf of .^l.Tl pel' 100 lbs., minimum weight
IIO.OOII lbs. on smoking stands, K. I), or
folded flat, minimum weight 30,00(1 lbs.,
from <>alifornia to (iroup "D" (same as
shown westbound in Sections 3 and 1,
Item 287r)-A, Tariff 1-(; (I. C. C. No. 1221.
H. <;. Toll, agent).
10867— Wooden toy and children's vehicle
stock. CL, eastbound : Request for addition
of wooden toy and children's vehicle stock
in Section 2 of Item 2008, Tariff 2-Y, (I. C.
C. No. 12.i:i, H. r,. Toll, agent).
10868 — Iron drums llil-gaugel, empty, re-
turned, CL, eastbound: Request for car-
load rate of §1.75 per 100 lbs., minimum
weight 14,000 lbs., subject to Rule 34 of
Western Classification, returned from
California to Group "B" under Tariff 3-A
(I. C. C. No. 1226, H. G. Toll, agent i.
10869— Palm oil and inedible TegetabU tal-
low, imported, CL, eastbound: Request
that rate of 55c per 100 lbs. on imported
Cfjcoanut oil as authorized by Rate Advice
7283 (Cor.) be made to also apply on palm
r)il and inedible vegetable tallow under
Tariff .'iO-S (I. C. C. No. 1234. H. (1. Toll,
agent).
10870— Absorber tower baffles, iron or steel.
CL, westbound: Request for carload rate
of .?1.08 per 100 lbs. on above, minimum
weight 40,000 lbs. from Group "M" to the
Pacific Coast under Tariffs 1-G (I. C. C.
No. 1224, H. G. Toll, agent), and 4-0 (I.
C. C. No. 1230, H. G. Toll, agent).
10871 — Rough iron or steel forgingrs in
mixed carloads with tractors, westbound:
lie(iucst for inclusion of above from Group
"D". in Item 1557-B of Tariff 1-G (I. C. C.
No. 1224, H. G. Toll, agent), subject to rate
of .•?1.40 per 100 lbs. at minimum weight
of 5(),()()0 lbs.
10872— Printing and Wrapping Paper, CL,
eastbound — for export to Cuba: Request
for amendment of Tariff 2-Y (I. C. C. No.
1233, H. G. Toll, agent), to provide for
carload rate of 75c per 100 lbs. on above
from the North Coast to New Orleans, La.
(Group "D"), when for export to Havana.
Cuba.
10873 — Pumice stone, CL, eastbound: Pro-
posal to cancel Item .3330 of Tariff .3-.\
(I. C. C. No. 1226, H. G. Toll, agent).
10241 — (Reopened) — Brass tubing, CL, west-
bountl: Request for rate of -^1.50 per 100
lbs. on above from Group ".\" to Cali-
fornia under Tariff 1-G (I. C. C. No. 1224
of H. G. Toll, agent).
10808 — (Amended) — Canned goods, CL, east-
bound — to North Dakota and Miimesota
points : Proposal to amend Item 5555 of
Tariff 3-A (I. C. C. No. 122G, H. G. Toll,
agent), to provide for the following car-
load rates, minimum weight 40,000 lbs.,
from Rate Basis 1 points opposite which
reference to Gateway 10-A is shown, to
apply via Gateway 10-A to Devils Lake,
Grand Forks, Fargo, Wahpeton, N. D.;
Crookston, Fergus Falls, St. Cloud, Moor-
head, Detroit Lakes, Minn., .?1.28 per 100
Ihs.; Thief River Falls, Bemidji, Minn.,
S1..331.J per 100 lbs.; Winnipeg, .Man.. .<1.5(i
per 100 lbs.; Brandon, Man., *1.68 per 100
)l>.s.
.Vilditional docket to be considered by
the Standing Rate Committee not later
than March 13th:
10806— Bentonite clay, CL. westbound— from
Osage, Wyo. ; Request for amendment of
lariff 1-G ll. C. C. No. 1224, H. G. Toll,
agent), to provide for rate of jilO.OO per
net ton on above from Osage, Wyo. (C. H.
& Q. R. R.) to California.
M A K c n 1 2
y 5 0 }i«-
LEADS /or NEW
BUSINESS
I continued from page ;is ]
I'rintine — Dciniiirs l'riiilii-,\ . I271A
Mi-Allistci-; Klorcs & Heiulrit-ks, .M l!l :i(l ;
yiiiek I'riiit I'ress. !U2 Miukcl ; Smith nt
Miilkct •I'rihuiic, ."illi'.l :i(l to .".I l!l :iil ; Twiii-
ticth CiMltliry I'ress. .-.(Id S:insoTllc lo -VM
2 1— ICE MANUFACTURERS
Sue
llii.
Produce — I-;n
[.tint I'lnillKT Co.. I(i
ll'I'i
Radios — KiKlio Wn-ckijiK Co. losiili. I
iltli lo nr.O Miiikc't; Thompson \ Holmes.
I. III. (wholcsiili-l. H.')! Mission.
Real Estate — A. .1. Dalton, .■i:t7.S lo .-. l:l,S
Mission; CilKcr Realty Co., 222 Kearny.
Restaurants — B J I) Coiree Shop, 2ll:il
Mission; (loddfeMows (irill No. 1. I')4I Mis-
sion; l-ritz Swanson, 745 Lincoln Way.
Rubber Stamps — .\. V. Coriiray Co., I.'ill
Market lo .11:! Ke:irny.
Safety Appliances— .Mine .Sali^ly .Xpplianers
Co., 12117 Missicui.
Securities — American National Securi-
ties Corp., 22(1 MonlRomery; Haiichell Se-
cnrilies Co., Kohl HhlR.
Service Station — Moz/eiti Bros., Visila-
Sheet Metal — I', li. .luilKe Co.. 21 Dole-
lo 2S.1 Vallejo.
Shoes — \V. X. Devine, 1(1 1st; I'eter
Wilhelm icustoni), 4II."> Kearny to 11(17 Leav-
enworth.
Signs — (ieneral Sign Co., Inc., (i.'i.'i Tnrk.
Sportwear — .lacoh CutlniaTi A: Sons
Iknilteill. l.")! Suiter.
Steam Specialties — \V. i:. Mushel Co.,
7(1(1 2(1 lo 7(i.'j Hryant.
Studios — (ilobe Art Studio, 477A Hayes
to r).il2 Geary; Sarony Studio, 8.B Market.
Surveyors — City Surveying Co., 220
Montgomery to 2.51 Kearny.
Tea — Anglo-American Direct Tea Trading
Co., 2.5 California.
Theatres — Columbia Theatre, 70 Eddy to
l.i.") O'Farrell ; Regent Tlleatrc, 22.51 Fillmore;
Tivoli Theatre, 70 Eddy.
Tires — Bryson & Barkman, 27li Colden
(late Ave.
Tools — !■ R B Tool Cm., MW Fremont.
Towels — Star & Crescent Co. (Turkish I,
.5.52 Mission.
Undertakers — I). L Kenny & Sons, 1(152
l;ddy to 1<II15 Market.
Windows — Conor<l I'atent Window Co.,
1 l)e Haro.
Miscellaneous — T. F. Allen, 111 Sutter lo
1 Montgomery; .Vnierican Discount Co., 1
Montgomery; S. H. Aniigo, .'iSl Bush; Bay
City Co., .5!i;j Market; Dr. E. A. Benson. lO.i
Powell; Leslie F. Bosshardt, Hearst Bldg. ;
Commercial Liquidating Co., 24 California;
Electro Therapy Products Corp., Ltd., 2;55
Colden Gate Ave.; D. W. Everett Repair
Co., .50 Mary; Exploration Co. of California,
.151 California; J. M. Feldman Co., Inc., 12:14
Folsoni; I'rontenac, Ltd., 149 Fell; General
Electric X-Ray Corp., 4.50 Sutter; Ernest
lloudlett. 111 Sutter; Howard Dustless
Duster Co., l(5:i 2d to 1.55 New Montgomery;
l.aidlaw Co., l.SM Post to 7:i5 Eddy; Modine
Copper Radiator Agency, :i57 »th ; National
Petition Referendum .\ssn., 11195 Market;
Oregon City Woolen Mills, retail store, 2400
to 2.554 .Mission; Precipitating Metal Works,
15th and De Haro; Dr. M. E. Roberts, 2117
O'Farrell; San Francisco Vocational Service,
088 Market; Silberling Research Corp., Ltd.,
.11 California; O. M. Simmons Co., 700 2d to
7(15 Bryant; T A S News Agency, 1^5 4th;
Trans-Pacitic Passenger Conference, 2118 to
525 Market; Van Ness Motor Mart, .id Van
Ness Ave.; F. C. Williams Cxj., 1618 Fulton
to 1017 Lombard.
28 A— OIL BURNERS
Merchants Ice and Cold
Storage Company
Sansome, Lombard, Batterv, Green-
wich and Montgomery Streets
Bail atid water connections with
up-to-date facilities insure
satisfactory service
Phone KE arny 0374 San Francisco
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
« OVER-THE-COUNTER"
Market Specialists
Lnlisled Slocks and Bonds
MARTIN JUDGE JR. & CO.
1 MONTGOMERY STREET
DOuglas 8700 San Francisco
MORRIS-NOBLE
COMPANY
Inveilment Securities
24— LANDS
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND and
IMPROVEMENT CO.
25A— LUMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill:
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
26— METALS
Sheet Metal Manufacturing
Press Woik - Forming - Welding - Irrigjiion
Pipe - Building Products - Orchard Heaters - Oil
Buckets - "De Laitte" Automatic Gas Machine
••Vent-O-Screen Ventilating Screen
W. R. Ames Co.
ISO Hooper Street MA rket 3815
-RAY-
FUEL OIL BURNERS
Made in San Francisco
Sold the World Over
Automatic, Industrial, Marine Types
2S— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
Calil'ornia Fruits, Hawaiian Pineapple
California Asparagus, California
Sardines, Salmon — All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
standard Photoprint Companv
,,, . .. — . SiiHer 1S7S
30— SAFES AND VAULTS
Telephones: GA rtlcld 3041 and 3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burglar Proof Safes and
Vaults Safe Deposit Boxes. Etc.
Howard and Main Sts. San Francisco
35— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUBOPE
"The Pioneer Refrigerator Sei^ce"
120 Market Street San Francisco
Montague Pipe&SteelCo.
Riveted Steel Pipe, High Pressure Pipe Lines. Oil
and Water Tanks, Syphons. Steel Flumes, Stacks.
Montague Well Casing. Water Tube Safety Boilers
Works: 17th and Kentucky Streets
Phone MA rket 6909. San Francisco
Office: Hobart Building Phone KEarny 0C98
PATENTS
TRADE MARKS. FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg.. San Francisco
Federated MeUIs Corporation
Great Western Smelting
and Refining Branch
M E T A
L S
-5-99 FOLSOM
DA venport 2540
STREET
San Francisco
When Advertising . . .
Don't whisper -WT 11 I
If you can afford to JL Cll I
See this Publication's Advertising
Manager or telephone DAvenport 5000
For Expert Advice
42
■»:■{ S A N Francisco B u s i n i- s s
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Loivest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
^'%"os7ectl000
The Time to Advertise is All
the Time
Pacific Meter Works
of
American Meier Company, Inc.
Spei-inlizing in the
Manufacture of Cos Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
F. E. BOOTH
COMPANY,/nc.
Packers and Canners
Fish, Fruit, Vegetables
Executi'
110 Market St.
Offices:
San Francisco
WESTERN PIPE
AND STEEL CO.
OF California
LARGEST FABRICATORS OF
GENERAL STEEL PRODUCTS
IN THE WEST
Five Factories Dedicated to Service —
South San Francisco, Los Angeles,
Fresno, Taft, and Phoenix, Arizona
San Francisco Office:
444 MARKET STREET
Unusual and Interesting Events
Compiled by lnfnrm;i(ii>n and Statistical tJeparlment.
At the Art Galleries:
CourvdisiiT (uiUcry, 471 i'o.st Strut- ivxliiliitiuii of mi cliilcclniiil i-lcliini4s l>> l.oiiis
I,. liosenberg. Other etchings by Kerr Kby anil Nixon.
Ivist-West Gallery, (in9 Sutter Street— Exhibit of photonriiplis l,y Iaiki-hc lluteliin-
s.m, "Soul of Steel." Exhibition of woo<ll)lock prints in colors (.lapaiiesel.
(;:ilerie Beaux Arts, lIlCi Ccary SIriit— lixhibition of p:iintiiigs by nKxIern masters.
Hump's Gallery, 240 I'ost Street— ICxhiljit •>( paintinRs by H. .Macaulay Steveiisiin.
Etchings by Max Pollak.
Paul Elder Gallery, 2;i!) Post Street l-;tehinKs ami lilocli prints :in(l oil paiotinjis by
Cornelis Bolke and .lessie .\rnis Botlie.
H:iviland Hall, University of (■,;ilir..r.ii:i. Hcikilcy i:\liiliit .it tliiity-six paintings
I).\ luifieu Neuhaus.
California Palace i>f Legion of Him.ir, l.inoln I'iirk— Gjoup of engravings by Dr.
.\reher Milton Huntington.
March 14—
1:110 P. M.— Young People's Symphony (jnieert. Wheeler Beckett, conducting the .S:in
Fr:incisco Symphony Orchestra. Sol, list: Mnn>. Ernestine Schumann-Heink and (Mislui
Colubotr, 7-year old violinist, Curran Theatre.
«::«) P. M.— Robert P(ill:ik, violin recital, Op;il Hillcr at the piano, Connnonity
Playhouse.
March 15—
2::i0 P. M.— Lecture by John l.auicnce Se.vnionr. "Hamlet," Paul Elder Gallery.
2:;i0 P. M.— Moving picture, "Alice riuongh the Looking Glass, Community Play-
house, Sutter and Mason streets.
March 16—
2:(l(l P. M.— Golden Gate Park liimd Conei'it. Italph Murray, director. (-...Iden Gate
l':irk Band Stand.
.1:1111 P. M.— Ruth Slenezynski live-ye:u-old pianist. Krhniger's Columbia 'nieatre.
March 17—
:i:llll P. M.— Lecture by .lohn Laurence Seymour, "Everyman," Paul Elder Gallery.
S:t.') P. M.— German Grand Opera Company presents "Das Rhiingold," Dreamlanil
.\iiditorium. Post and Steiner streets.
.S::«l P. M.— Piano recital by .lose f I.hevinne. Sci:ttish Bite Hall.
March 18—
2:30 P. M.— Reading Ijy Irving Pichel. "Many Waters." Monckton Holfe. Paul
Elder Gallery.
,S:15 P. M.— E. H. Solhern. dramatic recital, "Macbeth," "Merchant of Venice" and
"If I Were King," Scottish Rite Hall.
.S:l,'> P. M.— German Grand Opera Company presents "Tristan und Isolde," Dream-
hind Auditorium, Steiner and Post streets.
8:30 P. M.— Abas String (Juartet, with Edward Harris, pianist, guest artist. Com-
munity Playhouse.
March 19—
,S:1."> P. M.— German Grand Opera Company presents "Die Walkuere." Dreamlatnl
.Viuiitorium, Steiner and Post streets.
March 20—
3:30 P. M.— Lecture, "Shakespeare's Men Who Fail," Brother Leo. F. S. C, L. H. D.,
auspices Philatheia Club, Western W^omen's Club.
8:1.") P. M.— German Grand Opera Cimipany presents "Siegfried," Dreamland Audi-
toi-ium, Steiner and Post streets.
8:30 P. M.— Her Imperial Highness Princess Her Ling llecturel "At the Manchu
Court," illustrated.
8:30 P. M.— "An Evening in Hawaii," Community Playhouse.
March 21—
3:00 P. M. — Lecture by .lohn Laurence Seymour, "Much Ado About Nothing," Paul
Elder Gallery.
8:15 P. M. — German Grand Opera (Company presents "Flying Dutchman," Dream-
land Auditorium, Steiner and Post streets.
March 22—
2:1;-) P. M.— (ierman Grand Opera Company piesenls Mu/ait's "Don .Juan." Dream-
huul Auditorium, Post and Steiner streets.
2:.!0 P. M.— Lecture by Julian Hawthorne, "How the 'Scarh-t Letli'r' Was Written."
Paul Elder Gallery.
8:iri P. M. — German Grand Opera Company presents "Goetterdaenniierung," DreanL-
lanil .Auditorium, Post and Steiner streets.
Pipe organ recitals by Uda Waldrop (Vi-iy Wednesd.iy. Saturday and Sunday,
3:0(1 to 3:4;-) P. M,. California Palace of the Legion of Honor, Lincoln Park (open to
the publicl.
PERMANENT ART GALLERIES
Bc:iux Arts Galerie - Kit! Geary Street Paul Elder Gallery - 239 Post Street
East-West Gallery - fiUO Sutter Street V:ildespino Gallery - 343 O'Farrell Street
de Young Museum - Golden Gate Park Vickcry, Atkins & Torrey - 550 Sutter St.
Courvoisicr Galleiy - 474 Post Street Worden Art Gallery - 312 Stockton Street
Gump Galleries - - 24G Post Street Schwabacher-Frey Gallery, 735 Market St.
Legion of Honor Palace' - Lincoln Park Workshop Gallery - .-,3(i Washington St
r San Francisco Junior Chamber of Commerce Issue |
^anFranft$ro3Sy8u6im55
^oLumeXX march 19, 1930 N.Vl^.^.^!^..
12
SHARP PARK
Securing of Our New Golf
Course art Achievement
UNITY DID IT!
^
■^1 IIAHP PARK COMMITTEE, lui-
^ del- chairmanship of Whitney
^ TiMiiiy, has had remarkable
^ success ill putting through
ir task of securing Sharp Park as
1 Francisco's newest golf course. This
nmittee was composed of tlie com-
led committees of the Municipal Af-
rs Conmiittee and the Sports Commit-
under tlie respective chairmen,
iliani .lason, Jr., and Lloyd Dinkel-
el. To these committees go the credit
the completion of such a big task in
short a space of time, and it was only
•omplished because of the spirit of
■peration which prevailed and the
lesse" with which the plans of action
re cari-ied throvigh.
mmittee Assisted
he committee was effectively assisted
the Municipal Ciolfers' Association of
1 Francisco and C. I. Haley, who led
members of the newly organized
■akeis' Bureau of the Junior Chamber
Commerce in securing over forty-one
lorsenients from as many interested
lanizations. These endorsements were
^sented to the Park and Playground's
mmittee of the Board of Supervisors
i after their approval the matter was
Tied to the Finance Committee. At
; meeting of this committee there were
lembled representatives from most of
! public spirited organizations in San
aiicisco, who backed up the action
the Junior (Chamber of Commerce and
cvailed on the Finance Committee to
vance $2.5,000 so that work might com-
■ncc on Sharp Park Golf Course at
ce. Tills action was taken and later
tilled by the Board of Supervisors as
jvholc. They have also pledged them-
ves to put into next year's budget
2.5,000 to carry this project to com-
•tioii.
hn McLaren Announcement
Fohn Mcl^ren, superintendent of
rks, under whose jurisdiction the work
completing the golf course comes,
s announced that work has already
nimenced, but that it would take from
iht to twelve months to complete.
larp Park Area
Sharp Park covers an area of about
t acres just south of the county line in
n Mateo County, paralleling the ocean,
le ground has an ideal contour for an
-hole course, with many natural haz-
ds, making it not only one of the finest
urses in the world, but one of the
ortiest.
Fete Army Flyers
Help Make the 1930
S. F. Census Complete
The liKtO Census will be taken April
U' to 1.5, inclusive. There will be 416
emimerators engaged in counting the
hundreds of thousands of residents in
San Francisco. Two hundred enumera-
tors will be engaged in the Sixth District,
that portion of the city north of Market
Street, and the other 200 in the Seventh
District — south of Market Street. At
best, the task is a most difficult one.
If the census is to be a success, every
member of the Junior Chamber and
every other citizen in San Francisco must
do his duty. This duty will be to edu-
cate oneself, one's family, and all per-
sons with whom one comes in contact
to be certain to be enumerated.
The enumerators will call at places of
abode — not ofilce or plant. In order to
be counted persons must either be home
when the enumerator calls, or instruct
whoever is at li<mie to include every per-
son resi<ling in the establishment. If the
eiiiunerator misses you, you must notify
the census supervisors, whose offices are
in the Regi.strar of Voters office. City
Hall, and the supervisors will either send
an enumerator to count you, or else pro-
vide means for your being counted.
Civic organizations, newspapers and
others are claiming a population of more
than 750,000 for San Francisco. In order
to reach that figure officially, each one
must be counted.
If you fail to do your duty, and the
government's figures fall short of what
you claim for your city, do not blame
Junior Chamber Will Be Host
To Personnel of U. S. Air Corps
HI;n till- l_nit'il Stales Ail Corps have their ;iMinial maneuvers in
Ciililoriiia Ixtwccn April 1-25, the San Francisco Junior Chamber of
Commerce will be host to the entire personnel at an elaborate dinner to
be given in their honor on .\pril 19. Official acceptance to this dinner
ved last week fnmi Brigadier deneral Gilmore, chief of provisional wing,
tant to Major Cieneral Fechet, chief of Air Corps. Between 150 and 2<I0
commissioned personnel are expected to
attend. Gordon MacDonald is chairman
of the committee to handle all details of
Ihe dinner.
The entire Army Air Corps will be con-
centrated at Mather Field, Sacramento,
fnim the 1st to 25th of April. These
maneuvers will constitute the annual ex-
ercises of the Air Corps. This is the first
time that the entire Air Corps has been
assembled on the west coast for tactical
maneuvers. During their entire stay they
will be in and about the San Francisco
Bay area but on the afternoons of April
19 and 20 the planes will be open for in-
spection to the public. Over 140 planes of
all classes will be here. They arc divided
into four classes, attack, pursuit, obser-
vation and bombardment.
Maneuvers Open Way for West's
Develapment
The theory l>ehind these maneuvers is
of vital importance to northern Califor-
nia and should command the attention
of everyone. Further development of
army air bases in northern California
will depend upon the successful con-
clusion'of these maneuvers. They are out
here to find out the most strategic posi-
lioii to concentrate the forces in time
of need.
The plan is based upon several condi-
tions. They are assuming thai the At-
lantic fieet is held on the east coast be-
[ continued on page 2 ]
Nominating Committee
Elected
The burden of selecting the "official
ticket," comprising the names of
twenty-one men to be balloted upon
as directors on May Vi, was placed
upon the following men, elected mem-
bers of the Nominating Committee at
the meeting of the Board of Directors
on March 5 :
Chalmers Graham, Chairman; Em-
met J. Cashin, Chester R. F. Cramer,
John Levison, John Lincoln, Elliott
McAllister, Jr., C. C. Trowbridge, Jr.
Too much importance cannot be
placed upon the necessity of proper
selection of the men who will com-
prise our BoartI of Directors for the
coming year. That the selection made
by the Nominating Committee reflect
the united thought of our member-
fihip, all members of the Junior Cham-
ber arc most urgently requested to
forward their suggestions to the
chairman of this committee on the
card submitted to them for this
purpose.
the (lover
yourself t(
Be certs
nient. You will have only
blame.
n that you are enumerated
and advise your associates to see to it
that they are enumerated. In this way
San Francisco will get the official rec-
ognition in regards to population that
means so much to the city.
Don't Forget the Census!
Plan Made to Keep Contact
With Supervisors
A very interesting plan is being worked
out hy William Jason, Jr., chairman of
thi' Municipal Allairs Committee, where-
hy one member of the committee is to
be appointed to contact each of the stand-
ing committees of the Board of Super-
visors of the city and county of San
Francisco.
The Municipal Alfairs Committee is
continually having problems come before
it for solution and in order to solve them
it means contacting certain committees
of the supervisors. It is fell that because
of Ihe variety of problems that are pre-
sented the man contacting with the com-
mittee to which it would be referred
would be able to do a much better job
because of advance understanding and
contacting made. This would save much
time and unnecessary preliminary work
that usually precedes such problems as
presented.
It is believed that this plan will be of
real benefit to all concerned.
OOSTOUTBJj U'ES
-•«(San Francisco Busin
SAN FRANCISCO BUSINESS
f San yrancisco Junior Chamber of Commerce Issue J
MARCH 19. 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California. Editor - Robert Coons
Associate Editors
Theodore Brower T. E. Connolly John Gompertz Louis Reynolds
Chairman, Publicity Committee - H. R. Given, Jr.
Officers of the San Francisco Junior Chamber of Commerce
President - - - - A. M. Brown, Jr. Second Vice-President - J. A. Folger
First Vice-President - J. H. Threlkeld Third Vice-President - Ralph M. Grady
Frank A. King, Secretary-Manager Walter Bciniers, Assistant Managir
Directors
Gano R. Baker, Thomas J. Bannan, Lloyd H. Bcrendsen, A. M. Brown, Jr., R. B.
C/Dons, Lloyd \V. Dinkelspiel, Milton H. Esberg, Jr., Daniel W. Evans, J. A. Folger,
H. R. Given, Jr., Ralph M. Grady, John J. HefTernan, W. E. Jason, Jr., Tliomas
Larke, Jr., Fred Mahr, Ford Marwcdcl, Wilson Meyer, Martin S. Mitau, Porter
Sesnon, Frederic E. Supple, J. H. Threlkeld, J. J. Tynan, Jr., Alex J. Young, Jr.
OBSERVATIONS
irard should prepa
holding San F
with enerary ai
nterests in hi^h
devote to the 10
ipletion of Pacific Avenue's renovation it a bonanza to motoriBts. We
d it for a Sunday afternoon ride. One can now look at the stately old
hout the annoyance of Jaggred cobbleatones and creeping cable cars.
this issue, all members of the Junior Chaml
of the next administration by filling- out a
at with your proposal for a member or memb<
nominating committee places much weight
The Sharp Park project, while complimentary to the efficiency of the Municipal
Affairs and Sports Committees. presenU also an interesting commentary on the
work of the entire Junior Chamber. Every new project or movement is attacked
with a marked increase of expedition and Intelligent management which elo-
quently bespeaks the progress and growth of the organization.
may have a say in the sele
cti
raturning the cards recently s
cnt
of the Board of Directors.
Th
these recommendations.
Mr. D. H. Hughes. asG
erstwhile "Hal'" of the
Situation in masterful
already read it deserves
istant to the president of the Chambe
Junior Chamber, covered the Califoi
fashion in this month's San Francis
the consideration of ev«ry member.
of Con
Business. If not
Junior Chamber to Promote
S. F. Industries
The Junior Chamber is cooperating
with the Radio-Keith-Orpheum organ-
ization in the holding of their Com-
munity Month, now being celebrated at
the Orpheum and the Golden Gate thea-
tres. Kxhibits of about forty San Fran-
cisco manufacturers are being displayed
in the foyers of the two theatres. Each
exhibit will be seen each week by nearly
llfty thousand people. In addition, trail-
ers are being shown on the screen call-
ing attention to the exhibits and stress-
ing the importance of local industry to
the prosperity of the city.
Mr. Cliff Work, San Francisco man-
ager of RKO, said, "Radio-Keith-Orph-
eum is a nationwide organization, but
so far as our two local theatres, the
Orpheum and the Golden Gate, are con-
cerned, they are an integral part of the
business life of the city. We, therefore,
are putting on a Community Month to
help call the attention of the people of
San Francisco to the industries already
established here. It is our desire to do
anything that we can to help further the
prosperity of San Francisco industries.
And we hope that our effort will be a
worthy contribution to the work of
community building so splendidly ini-
tiated by the Junior Chamber of Com-
merce in sponsoring San Francisco Prod-
ucts Week."
Several weeks ago Mr. Work appeared
before the Industrial Committee and set
forth his plans for the Community
Month and explained what he hoped to
accomplish. His plans were favored by
the committee and were passed on to the
lioard of Directors who approved of the
Junior Chamber's cooperating with RKO
FETE ARMY FLYERS
[continued from page 1 j
cause the Panama Canal is out of opera-
tion until June, the Pacific fleet is bottled
up in San Francisco, southern California
has fallen before the enemy and San
Diego and Los Angeles is the concen-
trating point for the enemy, the enemy
has established a huge munitions and
supply base at Stockton and there is an
impending attack upon San Francisco.
Their job will be to open up San Fran-
cisco Bay for the fleet, to ward off an im-
pending attack upon northern California
and demolish the supply base. Their
biggest object Is to see the effectiveness
of air attacks as the sole means of at-
tack and defense. For three weeks planes
will be screaming overhead in actual
war maneuvers. Attacks will be made
both by day and by night.
San Francisco will watch one of the
most spectacular shows ever staged and
will taste what real warfare is like.
Tlie Army believes the next great war
will be on the Pacific and San Francisco
will be the key position. Every new
type of equipment and every new theory
which has been patiently worked upon
during the last few years will be tried.
F. Trubee Davidson, Assistant Secretary
of War, will be here to watch the prog-
ress and success of the Air Corps.
San Francisco should feel proud to be
included in such a tremendous under-
taking. The Junior Chamber anticipates
the accomplishment of its share in mak-
ing the event a success.
on the project. Since tlial time a com-
mittee composed of Gano Baker, chair-
man, John Lincoln, Dick Laist, and Her-
bert Mitchell, all of whom were active
on Products Week, have been giving
their assistance.
Junior Chamber
Committee Meetingfs
Ma
ch 17 to April 18, Inclusiv
March 17— Executive, Publicity.
March 18— GENERAL MEMBERSHIP.
March 19— Board of Directors.
March 20 — Aeronautics, Membership.
March 21— Marine.
March 24— Executive, Publicity.
March 25 — Fire Prevention, Indus-
trial. Program.
March 26 — Board of Directors.
March 27— Municipal Affairs, Sports.
March 28— Marine.
March 31— Executive, Publicity.
April 1 — Fire Prevention, Industrial.
April 2 — General Membership.
April 3 — Aeronautics, Membership.
April 4— Marine.
April 7 — Executive, Publicity.
April 8 — Fire Prevention, Industrial,
Program.
April 9— BOARD OF DIRECTORS.
April 10 — Municipal Affairs, Sports.
April 11— Marine.
April 14 — Executive, Publicity.
April 15 — Fire Prevention, Industrial.
April 16— BOARD OF DIRECTORS.
April 17 — Aeronautics, Membership.
April 18 — Marine.
Important to All Members
Serving on Committees
To expedite the work of the Junior
Chamber in ascertaining the number
of committee men able to attend
their respective committee meetings,
a new system is about to be pot into
effect. Committee meeting reminder
cards will hereafter be a double card
and all committee members are
urgently requested to return immedi-
ately the proper portion of the
notice to the of Bee indicating
whether or not it will be possible for
them to attend the meeting in quaa-
tion.
(Signed) FRANK A. KING,
Secretary-Manager.
Marine Committee Handles
Large Volume of Work
Ten important projects were spon-
sored and either completed or put ■well
under way by the Junior Chamber of
Commerce Marine Committee during the
past year, according to Wilson Meyer,
chairman.
San Francisco shippers and transporta-
tion men say that Meyer's group has
infused new life into the city's water-
front improvement program In his first
year's activity.
The first annual Harbor Day, August
22, was the most spectacular feat ac-
complished by the committee. Harbor
Day is to be repeated again next August
or September. Tlie purpose of the occa-
sion is to call San Francisco's attention
to the fact that shipping is its greatest
industry, that San Francisco ranks sec-
ond only to New York among American
port!* in value of cargoes, and that there
is pressing need for improvements on the
waterfront in order that the city may
hold its present high place.
Under the direction of Eugene Lloyd,
freight traffic manager of the Dollar
Steamship Company, the committee con-
incted at the request of the Panama-
Vmerican Steamship Association a can-
v.Tss iif shipping firms to determine the
advisability of lengthening the hours of
Rovernment inspection of off-shore ves-
sels. Steamship companies proved al-
most unanimous in favor of the len
ing of hours from sunset to sunri
present inspection period, to .S a
11 p. m., the hours now prev;ii
New York. The Junior Chamlj-
niittee is now endeavoring thri.ui.i
gresswoman Florence P. Kahn, to ;u
governmental consent to the cl jgi-
which, it is expected, would res ; j,
great saving in labor charges fc uc
loading ships and considerable son
venience to passengers.
Graham Directs Alien Detention m
Chalmers Craham. chairman c th
Marine Committee in 1928, Is now < (c1
ing a movement that will make It Mi
hie to have alien sailors of visiting Up
detained at Angel Island. At pr^i
(Iraham points out. foreign lines jtft
ing San Francisco are required 1 4t
tain on shipboard members of the -e^
ordered detained by government i ml
gration officials. In many cases Ihi
ships have no adequate way of d tin
ing the aliens and their conse en
escape causes imposition of heavy ne
by the Government. It is now pro set
to have the aliens detained at $t
Island Immigration station, the xa
being defrayed by the steamship 11 «
accommodated.
Removal of Coos Bay Wreck Under ict
Removal of the wreck of the Cooita]
from the rocks near the Golden Gi h
another project the Junior Chambetb
rine Committee has undertaken, ji
week members of the committee ho t
remove the smoke stack, the mos1u>
sightly portion of the wreck, am »x
pect to completely dismantle the v .el
with the cooperation of the owners, m
early date. Alfred W. Young, seer j^
of the Yachting Association, has ia
most active in this civic work and !i
through his sustained efforts, accoicj
to Chairman Meyer, that progress c
several years work is now reporlett-
ward removing the Coos Bay ey r
from the entrance to the harbor.
Young also was chairman of tlie Ji o
Chamber committee that arranged a 'i
welcome to the Panama Pacific ci
"Pennsylvania," the largest craft irti
intcrcoastal run. The committee is "n
engaged in preparing a reception foihi
East Asiastic lijier "Anierika," on 0
the largest combination freight u
passenger vessels plying in the Pa I
Coast-European trade. WTieatiui N
Brewer, Edward P. Crossan and \Vj ?
L. Dawes are in charge of this c^ t
planned for next month.
Widening of the Embarcadero nt Jr
chant and Clay streets was anotlu-r ?
cent accomplishment credited to u
Junior Chamber Marine Comnii f
Headed by Chalmers Graham, meml"!
of the Marine Committee, waited on n
Board of Supervisors' Finance (.oiuit
tee for several weeks, finally grttin :
hearing for the plan of Major ( h;i ;
Lee Tilden, Harbor Board Conuuis; i
president, to have the construe t
financed jointly by the Commission t
the Board of Supervisors.
The committee also participated in <
inauguration of amphibian plane ser- 1
between San Francisco and Oakhind '
Air Ferries, Ltd., last month. Jos ■
J. Tynan, Jr., a member of the commi '
and a director of the Junior Chan 1 < i
Commerce, is president of Air I - rr
Ltd.
Personnel of the very active Mat!
Committee is as follows:
Wilson Meyer, Chalmers Graham, D
aid L. KiefTer, Eugene Lloyd, Sidney
Walton. Will C. Crocket, Emmet J. Ca
in. Warren H. Clark, Jr., Alfred W. You
Joseph J. Tynan, Jr., H. P. Faye, .
rgc C. Martin, Joseph T. Friedland
aid J. O'Gara, Carl Langguth, Chal
G. Eckart, Wheaton N. Brewer, Edwi
P. Crossan. Walter L. Dawes, D.
Hughes.
J
,1ARCH 19, I9 30|»-
FACTS and
CRACKS
aiat£
As proof that thf spirit of "Winkcn,
linkcn and Nod," still lives, Irving
nth, Frank W. Adelstein and Herb
itclioll of the Products Week Conunlt-
e, put to sea recently for a trip to the
srallone Islands, \\niat products they
ere after, we don't know.
In the words of Wilson Meyer, he has
flat tire. We extend our heartiest S)-m-
>thy for the broken leg, Wilson, but
}W did it happen?
The Membership Committee Is still
Iking about the genial and efficient
anner in which Paul Wood acted as
>st at their recent meeting at the St.
lancis Yacht Club on the evening of
arch 12.
Ted Cook, the famous columnist, must
low Jim Folger pretty well. Last week
ic of his famous last words were: "It's
)t in the budget I"
We hear that Lloyd Dinkelspiel Is
linking of taking up polo with a view
being on his horse the next time the
rgentines visit us.
Bill Jason and his committee ably
•monstrated the proper way to handle
ings by the expeditious maimer in
liich they put over the Sharp Park Golf
uirse project. It was a fine piece of
ork.
Those unable to attend the luncheon
cently tendered Dr. Surface of the De-
irtment of Conimerce, missed some-
ing very worthwhile as Dr. Surface is
I authority on his subject.
Members of the Executive Committee
•en after attending the function are
ill in doubt as to what that joint meet-
g with the Marine Committee was all
■out.
1 * f <
After Jack Heffernan completes the
sk of arranging the broadcasting pro-
am by out resident consuls of foreign
untries, he might apply for the job of
ating Mrs. Dolly Gann.
Terry Hoag of the Publicity Commit-
p is now associated with the Pacific
ates Savings and Loan Co.
THE MODERN WAY
Salesgirl : .\nd what kind of step-ins
mid you like to buy, sir?
Customer (Jack Givan) : Like those the
'•1 sitting there is wearing.
embership Group Conceive
' New Methods
Tlie Membership Committee met
•ednesday evening, March 12, at the St.
lancis Yacht Club, to discuss the pro-
lam for the next three months.
Several very constructive ideas vere
Ivanced by Mr. Paul Wood, a new mem-
k. His ideas for obtaining and retain-
K new members met with the approval
I the entire committee,
irhis type of niecting, in the evening
^5 approved by all who attended, and
I way of suggestion for committee
(airmen. It might be a good plan to
J ve an occasional meeting at night.
What Other Junior
Chambers Are Doing
Dallni J. C. Hold! Golf Toarney
Dallas Junior Chamber of Commerce
is holding a member golf tournament.
riie Texuiis have hopes of challenging
the best club wielders from other cities
wlien tluy have determined who their
<i\\n champs are.
The Dallas Chamber also acted as of-
ricial hosts to 110 students and faculty
of the Catawba College Caravan on
Wheels — a traveling educational Institu-
tion making the trip from Carolina to
Ciilifornia and back.
f Y f
Atlantans Plan ConvenUon Exodoa
.\tlanta Juniors recently held a Joint
meeting with the parent body there,
hearing a personnel expert tell them how
to (It the right man to the right job.
.\tlanla has also formed an "On to
Brooklyn Club." The southerners hope to
send 75 delegates to the next national
convention.
f Y f
L. A. J. C. Golf ProJ«t Leads to Many
ToDrnaments
Success of the Los Angeles Open Golf
Tournament, a $10,000 prize money af-
fair, has led to the establishment of a
total of twelve winter tournaments with
a total of $87,000 in prizes, the Los An-
geles Junior Chamber has discovered. It
is now proposed to give the group a
common name. "Western Winter Sched-
ule" and "Western Golf Circuit" are sug-
ges-ted designations.
Milwaukee Group Reorganize
.\ divergence of opinion upon sundry
matters of policy has caused the Mil-
waukee Jimior Association of Commerce
to sever connections with the Milwaukee
.Association of Commerce. Her«after the
Juniors will go it alone.
CREDIT DUE
This Is Uie eighth publication of the
Junior Chamber of Commerce edition of
San Francisco Business. The Idaa of bar-
ing such a publication had its inception
last .\ugust.
While the ways and means committee
was weighing the means, the Chamber
of Commerce offered to turn over to the
Junior Chamber one edition a month of
the regular weekly edition of San Fran-
cisco Business.
Mr. George L. North, editor of San
Francisco Business, took an interest in
the young strayling and his splendid
advice and cooperation has been an im-
portant factor in the growth and deval-
opment of the Junior Chamber edition.
Speakers' Bureau Aids
Junior Chamber Projects
The success of the Speakers' Buraau
is assured. This has been proved in the
use of the bureau in the presentation of
the Sharp Park problem before all the
important civic organizations in San
Francisco and the enlistment of their
efforts in putting it over.
M. O. Tobriner, acting chairman, has
stated that it is the plan of the bureau
tn have a member on each of the active
committees of the Junior Chamber who
will be conversant with the activities of
his committee. He will then be able, if
called upon, to present whatever matter
is before the committee in an intelligent
manner.
It is hoped that anyone who Is a mem-
ber of the Jimior Chamber of Commerce
and is interested in public speaking will
present himself, as there Is an oppor-
tunity for real service in the Speakers'
Bureau.
IVelcome to New Members!
Tlie Junior Chamber welcomes the following new members joining from
February 13 to March 13:
W. I). Bigelow, Sutro & Company; James L. Callan, 209 Post Street (Jeweler);
Walter L. Dawes, Talbot, Bird &. Co.; Thomas G. Greene, Swayne & Hoyt; Art
Crive. Ill Sutter Street (life insurancei ; W. T. Hess, Jr., Weeden & Co.; A. M.
Hillman, 245 Natoma Street (manufacturer) ; Barrett G. Hlndcs, San Francisco
Bridge Co.; D. 11. Hughes, San Francisco Chamber of Cximmerce; Leland J.
Lazarus. 4.10 Mills Iluililing (attorneyi; S. F. B. Morse, Jr., Swayne & Hoyt;
Norman J. Nathanson, KI'O; Ralph W. Scott, 510 Russ Building (attorney); Siim
Sankowich, Alta Roofing Company; J. R. Skidmore, 370 Phelan Building (sales-
man!; Don Thompson, KPO; J. II. Voorsanger, Lyons-.Magnus Co.; Leonard M.
White, Northwestern Mutual Life Insurance Co.; Paul C. Zelinsky, 4420 Cali-
fornia Street (painting contractor).
J. C. Joins in Luncheon to
Zeppelin Authority
The San Francisco Chamber of Com-
merce, Junior Chamber, and Cxjmmercial
Club, held a joint luncheon Tuesday,
March 18, when Mr. V. R. Jacobs, sales
manager of the Goodyear Zeppelin Cor-
poration and associate of Commander
Hugo Eckener of the Graf Zeppelin,
spoke on military and commercial uses
of lighter-than-air craft.
The Goodyear-Zeppelin Corporation in
1928 took a contract from the United
States Navy to build the two largest
airships in the world. They will each be
twice the size of the Graf Zeppelin.
Amateur Oarsmen Endorse
Lake Merced for 1932
Delegates to the National Association
of .\niateur Oarsmen, representing clubs
from various parts of the United States,
passed a resolution unanimously at their
annual meeting at the New York Athletic
Club, New York City, March 1, favoring
the Lake Merced site for the 1932 Olym-
pic Regatta.
The president of the association, Henry
Penn Burke, who spent last summer in-
vestigating suitable courses for the
events, recommended Lake Merced as the
most ideal location for the races.
"It is a perfect aquatic ampliitheatre,"
said Mr. Burke, addressing the meeting,
"where 150,000 persons could watch every
stroke of a race."
Before I^ke Merced may be officially
adopted for the Rowing Contest, there
are certain obstacles that must be over-
come. Clyde King, sub-chairman of the
Olympic Games Committee, expects to
be able to report after the International
Olympic Games Committee meet in Eu-
rope this May that San Francisco will
have the appointment for this important
event. It Is pointed out to representa-
tives that will meet in Europe that San
Francisco will do everything In her
power to make the 01>Tnpic Regatta a
success.
Relief Found for
Embarcadero Bottle Neck
The Municipal AlTalrs Committee has
been receiving congratulations for final-
ly securing definite action in the widen-
ing of the Embarcadero at its intersec-
tion with Clay Street. This has been
one of the worst bottle necks in San
Francisco and it is now to be broken.
Mr. Carl Feirbach, a 'member of the
Municipal .\ffairs Committee, who has
handled this matter, stated that the Board
of Supervisors have granted $55,000 as
the city's part for this work. Major
Charles L. Tilden, president of the Har-
bor Commission, has announced that the
state will furnish the balance of $150,-
000 for the completion of this work.
Tills work is to be taken care of by
the state primarily and it is the plan to
purchase the necessary property on the
westerly side of the Embarcadero be-
tween Washington and Clay streets. This
^ery Lateil Leads for
NEW BUSINESS
Listed below are the name* of new
Rrma and chanrea of addrassaa of old
firma ancaied in th* buiincas under
which they are clasiiBad. DomeaUc Trads
Bureau of th* Indnitrial Department.
Accountant — Gurdon Bradley, S20
Market.
Adjuster— Frank A. WUkle, 19 Leldcs-
iorlT to .•)54 Pine.
AdvertisinK — Ralph W. Brill Adver-
ising Agency, Hearst Bldg. ; Economy
Advertising System. 1095 Market; Worth-
ngton Gates, 681 Market.
Architects — Quandt & Bos, 785 Mar-
let to 945 Green.
Attorneys — Alberta Belford, State
llldg.; Cooper & White, 620 Market; Nell
;unningham. State Bldg.; Carmen Hall-
neyer. State Bldg.; Louis L. Jaffe, 235
Montgomery to 465 California; Leonard
S. l.urie, dc Young Bldg. to 433 Califor-
lia; Ralph O. Marron, State Bldg.; W.
N. Mullen, 332 Pine to 225 Bush; Stanley
A. Steindorf, 343 Sansome.
Auto Repairing — Alex Graham Auto
Shop, 6135 Geary; Samuel Hirsch, 880
Post.
Auto TrimminK and Painting — Frank
lufliri, 2209 Bush to 4116 Geary.
Automobiles — Peerless Automobile
Agency, 1301 to 1910 Van Ness.
Bakery — Strowig's Bakery, 396 Pre-
cita.
Beauty Parlors — Charlotte Reed, 909
Hyde; Silberbergs Beauty Salon, 159
Taylor.
Beeswax — E. A. Biomund Co., 149 to
ISO California.
Bookbinders — Dever, Garrity & Keys,
515 Howard to 2.36 1st; F. Malloye Co.,
21)5 Bush to 135 Post.
Boxes — Coast Paper Box Distributors
Co., 124 1st; Sterns Folding Paper Box
Co., 230 Howard; Superior Box Factory,
2500 Taylor.
Brokers — F. J. Latini (insurance), 550
Montgomery to 60 San.some; John D. Saxe
(insurance), 19 Leidesdorff to 354 Pine.
Buckets — Ring Easy Bucket Shop,
I1S2 Market.
Burners — Independent Oil Burner Ser-
vice, 505 Divisadero.
Campaign Headquarters — St. Francis
lUiilding Fund. 119 West Portal.
Candy — Milton R. Senk (wholesale),
3370 19th.
Carpenter — J. Leviton, 3946 Geary.
Cigar.s — Tlie Smokerie, 876 Geary.
Cleaners — Forest Hill Cleaners & Tall-
irs. 111) Dewey Blvd.; Geo. A. Williardt,
3335 2:!d.
Clothing — Hart Schaffner & Marx
Vgciuy. Ill Kearny to 840 Market;
Miinir, 111 Kearny to S40 Market; Moore,
1.1(1., Ill Kearny to 810 Market.
vlll allow for the widening of the street
o its full width, permitting easy access
o the entrance of the underpass by
motor vehicles.
The commencement of the actual work
\^■ill take place as soon as state has been
ible to secure the purchase of the neces-
ary properties involved either by pur-
chase outright or by condemnation.
yoreign andT)ome§lic
TRADE TIPS
Inquiries concerning tliese opportunities
should be made to tlie Foreign Trade
Department of llic San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
FOREIGN TRADE TIPS
19053— Fresh and Canned Fruits.
San Francisco, Calif. Large established
firm located in Gothcnbcrg, Sweden, de-
sires local connections with exporters
111' fresh and canned fruits.
19054 — Wooden Spoons and Shoes.
San Francisco, Calif. A Copenhagen
house which exports Danish wooden
spoons, wooden shoes, and cloth shoes is
sirking an agent or firm who would buy
liir its own account.
19055 — Lavender Buying Agent
Rustrel, France. Exporter wishes to
act as buying agent for perfume manu-
facturers who import lavender.
19056 — Scrap Rubber and Metals.
Barcelona, Spain. Party is inquiring
liir the names of exporters of scrap rub-
ber and metals.
19057 — Peat.
Krenien, Germany. Export company
wishes to establish connections with im-
|)ciiters of peat which is used for poultry
litter, fruit packing, etc.
19058 — Etchings, Woodcuts, Oil Paintings.
Vienna, .\ustria. Firm wants to estab-
lish contacts with importers of woodcuts,
etchings, reproductions of paintings, en-
gravings, hand-painted oil pictures.
19059 — Moroccan Produce.
Casablanca, Morocco. Party is inter-
ested in contacting importers of almonds,
gum sandarac, cummin seed, coriander
seed, and canary seed. References on
file.
19060 — Canned Fruits, Vegetables, Fish,
and Nuts.
Cairo, Egypt. Company is interested
in learning the names and addresses of
exporters of canned fruits, vegetables,
and fish, also dried fruits and nuts.
19061— Numdah Felt Rugs.
Srinagar, India. Exporters of Numdah
felt rugs made of Yarkandi thick felt
are anxious to communicate with im-
porters of this commodity. Price list
on file.
19062 — Walnut Surveyor.
Tientsin, China. Party who has ten
years' experience as a marine and general
cargo surveyor wants to communicate
with importers of walnuts and walnut
meats with a view to undertaking their
survey work.
1906.3— Cheap Paints.
Tokjo, Japan. Firm wishes manufac-
turers of cheap paints suitable for use
on buildings to send lines of samples to-
gether with CIF Japan prices.
19064— Macaroni and Olive Oil.
San Francisco, Calif. Local bank has
inquiry from Nelson, N. Z., from party
desiring connections with exporters of
macaroni and olive oil. References.
1 9065 — Representation.
Mexico, D. F. Company is interested
in obtaining the representation of meat
products, canned milk, rolled oats, food
specialties, baking powder, and such
chemicals as prime materials for soap
factories, and advertised drug specialties,
such as dentrifices, headache and cold
lahlets. etc. Rcfci'ences.
1 9066 — Representation.
New York, N. Y. Party until recently
ecMnircled with an Argentinian company
importing from the United States, wishes
to secure the representation of a few
exporters or manufacturers for the east
coast of South America, particularly
Argentina.
19067 — Agency.
l.ns Angeles, Calif. Parly who is
piisiileni of a corporation located in I
IConailor wishes to get in touch with
packers of .salmon, sardines, and lard,
and nninufaclurers of wheat (lour for
hread, and exporters of shoe leather, for
the purpose of obtaining agencies for his
company.
19068 — General Representation.
Ciuchnl Holivar, Venezuela. Party
wants to connnunicate with firms that
are interested in being represented in
Vi'ne/uela. References on file.
19069— Agent.
Kiel Heikendorf, Germany. Manufac-
turer of all kinds of derricks, derrick
liltings, hoisting engines, and cranes is
seeking an agent in San Francisco. Illus-
tralions of pro.lucts on (lie.
DOMESTIC TRADE TIPS
D-3426— Representation.
San Francisco, Calif. Party anxious to
1 (-present eastern or local concern over
entire Pacific Coast territory.
D-3427 — Representation.
Richmond Hill, N. Y. Firm desirous
of securing the service of an up-to-date
live wire man to represent them in this
city, on a commission basis. They manu-
facture architectural bronze and iron and
all of their work is taken on a contract
basis.
D-3428— Broker.
Warrenton, Oregon. Crab concern de-
sires some responsible firm or person
to act as broker for them.
D-3429— Representative Concern.
Rrooklyn, X. Y. Manufacturers of
metal Spanish tile shingles, desires to
contact concern which might be quali-
fied to exploit their line among jobbers,
roofers and dealers.
D-3430 — Advertising.
Sau Francisco, Calif. Experienced
salesnnin desires to contact with firm
who sells products of merit to the trade.
Writes advertising copy and forceful
sales letters.
D-3431— Office Supply Company.
San Francisco, Calif. Concern inter-
ested ill securing a high class office sup-
ply company, or individual, as distribu
tor for their carbon papers, typewriter
ribbons, etc.
D-3432— Agency.
Tulsa, Oklahoma. Party anxious to
contact with well established merchan
liise brokerage business or manufac-
turers sales agency, with privilege of
making a reasonable investment.
frigeration. Item 2f)nO-A of TarKf 3-A
(I.C.C. No. 1226, H. G. Toll, agent), be
reduced to ,10,000 lbs.
10878— Iron or steel angles, bands and
sheets, N. O. S. and backing lumber in
mixed carloads with printers' furni-
ture, westbound; Request for inclusion
of iron or steel angles, bands and
sheets, N. O. S., and backing lumber,
mixed carloads from Group "D" in
Item II)!I7, Tariffs 1-G (I.C.C. No. 1224,
H. (i. Toil, agent) and 4-D (I.C.C. No.
12:ill. H. G. Toll, agent).
10879— Hydroxide of barium and per-
oxide of barium. C.L, eastbound, Mo-
desto, Calif., to Baltimore, New York
and Philadelphia piers via Gulf ports:
Hequisl for inclusion in Item 3747,
Snpplemi-nl 3 to Tarilf 3-A (I.C.C. No.
122(j, H. G. Toll, agent).
10880— Machine guards, iron or sUel.
S. v., not nested, in mixed carloads
with machinery, etc., westbound: Re-
quest for inclusion in Item 39()0-series
of TarilTs 1-G (I.C.C. No. 1224, H. G.
Toll, agent) and i-Y) (I.C.C. No. 1230,
H. G. Toll, agent) (mixed carloads
from Group "D").
10881 — Silica, CL, westbound, transit:
Request for amendment of Item 4860,
Tarifi- 4-D (I.C.C. No. 1230, H. G. Toll,
agent), to provide for privilege of
stopping-in-transit to partly unload
carloads of silica, minimum weights,
no.llOO and 80,000 lbs.
10882 — Radio receiving sets, radio ampl
fying bases and horns, radio loud
speakers, etc.. CL, eastbound : Request
for amendment of Item 3060, Tarilf
3-A (I.C.C. No. 122G, H. G. Toll, agent),
to provide for following carload rates
(in cents per 100 lbs.), minimum
weight 24,000 llis., from California to
Groups: A R C-Cl D E F-G-H-J
-^San Francisco Busini
(inuips : A-A-1 A-2 B C-CI D I
210
F-G
193
J
184 175 I
K L I
Transcontinental Freight
Bureau Docket
The subjects listed below will be con-
sidered by the Standing Rate Committee
of the Transcontinental Freight Bureau
not earlier than March 27, 19.30. Full in-
formation concerning the subjects listed
may be had upon inquiry at the office
of the Traffic Bureau, San Francisco
Chamber of Commerce:
10874— Soda Ash, CL, eastbound to Texas-
New Mexico Ry. stations: Request for
representation of Texas-New Mexico
Ry. as participating carrier in Tariff
3-A (I.C.C. No. 1220, H. G. Toll, agent),
limited to rate on soda ash in Item
5105.
10875— Small chests made of native wood,
without restriction, LCL and CL, west-
bound : Request for amendment of the
entry in Items ,5345 and 5355 of Tarilf
4-D (I.C.C. No. 1230, H. G. Toll, agent),
covering cedar chests to also apply on
chests made of native wood, without
restriction.
10876— Mineral Wool (rock wool or slag
wool), (^,L, eastbound: Request for in-
clusion in Item 2325, Tariff 3-A (I.C.C.
No. 1220, H. G. Toll, agent).
10877— Walnuts, in shell, in refrigerator
cars un<ler refrigeration, CL, east-
bounil, minimum weight: Request that
minimum weight of 40,000 lbs. subject
to rate of .?1.50 per 100 lbs. on walnuts,
in shell, in refrigerator cars under re-
300 275 2(i3 250 238 225
0883— Warehouse platforms for lift-
trucks, also wooden box-tops for plat-
forms, in mixed carloads with machin-
ery, non-self-propelling trucks, etc.,
westbound: Request for inclusion in
Item .3960-series of Tariffs 1-G (I.C.C.
No. 1224, H. G. Toll, agent) and 4-D
(I.C.C. No. 12.3II, H. <;. Toll, agent).
10884— Power dumps (self-propelling),
tractor mounted or wheeled or crawler
type. CL, w estbound : Request for in-
clusion in Item .3015, Tariffs 1-G (I.C.C.
No. 124, H. G. Toll, agent) and 4-D
I.C.C. No. 12.30, H. G. Toll, agent).
10885 — Oil well outfits or supplies, CL.
westbound: Request for amendment of
Item 4200-A, Tariff 1-G (I. C. C. No
1224, H. G. Toll, agent), to provide for
the following carload rates and mini-
mum weights from Group "H" to Cali-
fornia in lieu of present rates and
minimum weights:
.•?1.4I1 per 100 lbs. min. wt. 40,000 lbs.
•fl.ix per too lbs. mill. wt. 60,000 lbs.
10886— Cotton, imported, CL, eastbound,
minimum weight: Request for amend-
ment of Item 045, Tariff 30-S (I.C.C.
No. 1234, H. G. Toll, agent), by reducing
the minimum carload weight from 40,-
IKMt to 25,000 lbs.
10887— Valuation of live stock: Proposal
to amend Item 475 of Tariff 36-B
(I.C.C. No. 1223, H. G. Toll, agent), by
adding thereto the following provision:
"Carriers, parties to this tariff are not
common carriers of live stock of valua-
tion greater than $800 per head, and
will not accept shipments for trans-
portation where the declared valua-
tion is in excess of .?X00 per head."
10888- Beverage preparations (milk and
rhocolale or cocoa compound) and
syrup (fruit or flavoring), mixed car-
loads, westbound: Request for amend-
ment of Tariff 1-G (I.C.C. No. 1224, H.
G. Toll, agent), to provide for the fol-
lowing carload rates in cents per 100
lbs.) on beverage preparations (milk
and chocolate or cocoa compound) and
syrup (fruit or tlavoring), mixed car-
loads, minimum weight .36,000 lbs. to
California from —
158 158 158 210 193 M
10889— Solidified oil, CL, eastbound: c
quest for reduction in minii n
weight on solidified oils under n
2735-A, Tariff 3-A (I.C.C. No. 1226, IG
Toll, agent), from 66,000 to 40.000 n
10890 — Internal combustion engines, IL
westbound: Request for amendmeioi
Hem .3950 r>f Tariff l-(; (I.C.C. No. 4
H. (;. Toll, agent), to also applj h
internal combustion engines whiclli
not form an integral part of com| ti
power pumping apparatus and n
shipped separately.
10891— Vegetable bins, K.D., LCL, aUli
mixed carloads with other sheet iron
sheet steel ware, westbound: Reqsl
for inclusion in Section (a), Item D,
Tariff 1-(; (I.C.C. No. 1224, H. G. "J,
agent).
10892— Paper articles, viz.: boxes, diii,
pails, plates, trays, etc., CL, t\.
bound: Request for amendments
Item 2X61 of Tariff 2-Y (I.C.C. No. 1 1
H. G. Toll, agent) and Item 2x1 "
Tariff .3-A (I.C.C. No. 1226, H. '
agent!, to provide for carload 1
70c per 100 lbs., minimum weight ■,-
000 lbs. from the Pacific Coastjo
Group "J."
9944 (Reopened) — Hardwood I
logs, box shooks. unfigured ven<
dimension stock from stations
Sandy & Cumberland R. R., CL, w|
bound: Request for represcntatior((
above railroad as a participating
rier in Tariffs 1-G (I.C.C. No. 1224 1
G. Toll, agenti and 4-D (I.C.C. No. 1^
H. G. Toll, agent), application of 1
from stations thereon to be limiterii
Group "A" rates on hardwood lum*
etc.. Item .3885 of the tariffs.
10774 (Amended)— Rubber goods.
port, CL, westbound : Request for li
load rate of fl.50 per 100 lbs., m|
mum weight 24,000 lbs., from east)
points to Pacific Coast under Ta
29-S (I.C.C. No. 1219, H. G. Toll, agej
on rubber goods, viz.: Bags, air, r-
ber; belting; boots and .shoes (inci ■
ing tennis shoes with canvas topi
boxes, battery, hard rubber or asph
and parts; cement, rubber; cha
rubber tire; cloth, rubber face; a
pounds, rubber; fabric, frictioi
ber; (laps or reliners, auto tin
balls; gum and fabrics, rubber repi
heels and soles, also iron heel na ;
hose; kits, pneumatic tire repaii
ers, tire inner; mats or matti:;
packing; pads, rubber horse
paint, rubber tire; patches, blc
patching material, rubber lire; roll I
and blankets (printers'), rubber
ered ; soling, composition: tape, ri
friction; tile (facing or fiooringi,
ber composition; tires, pneumatic
solid rubber; tires, solid r
mounted on iron or steel base; tiri
solid rubber; tubes, inner; valv
caps, rubber tire; wheels, auto, w
rubber tires attached.
108-)9 (Amended) —Lumber and
forest products from stations <
Clackamas l-jistern R. R. (forme
Portland & Southern Ry.), CL, e
bound : Request for representation (
participating carrier in Eastbot
Lumber Tariffs 16-G (I.C.C. No. IS
H. (i. Toll, agent), 17-J (I.C.C. No. IS
H. G. Toll, agent), 18-K (I.C.C. No. 15
H. G. Toll, agent) and 28-J (I.C-C.
1235. H. G. Toll, agent), and establi
ment of .same rates and routes (1 xc
route via Portland, Ore.) from poi
on that line as in effect from Clac
mas. Ore., on the Southern Pacific
10861 (Amended) — Cocoanut oil and pi
Kernel oil, CL, westbound: Request
carload rate of 75c per 100 lbs.
cocoanut oil and palm kernel oil fr
Group "E" to California under Ta 1
1-G (I.C.C. No. 1224, H. G. Toll, agei
(new leads
TRADE TIPS
$m¥rmn^
usimss
INDUSTRIES
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
VoI.UMK XX
MARCH 26, 1930
Number 13
o^n ACCURATE Census
The Most Important Task Before
Sanjrancisco Today
HE SAN FRANCISCO CHAMBER
OF COMMERCE has virtually
turned itself over to the most im-
portant task lying before San
Francisco today — an accurate
population and industrial census.
Philip .1. F'ay, former president of the Chamber,
is serving as chairman of the Citizens Census
Educational Committee composed of representa-
tives of many civic, commercial, fraternal and
other organizations with William F. Benedict,
Assistant Manager and Comptroller of the Cham-
ber, acting as assistant manager to J. Harry
Zcmansky of the Census Committee. Frank Car-
mody of the Chamber's Public Relations and Pub-
licity Department, has taken over the direction
of tiie publicity for the Citizens Educational Com-
mittee with headquarters in the City Hall until
the end of the census, April 15.
"We feel that no task before tlie Chamber of
Ccmimcrce and the community as a whole, is as
important as this census campaign," said Presi-
dent Newhall of the Chamber at a meeting of the
Hoard of Directors last Tliursday, which was
attended by Chairman Fay of the Citizens Census
Educational Committee; Campaign Manager J.
Harry Zemansky; Federal Supervisors Senator
Thomas A. Maloney and Felton Taylor, and John
Cuddy, managing director of Californians Inc.,
who is chairman of the Publicity and Advertising
Committee of the Citizens Committee. "Not since
the Liberty Eoans has San Francisco witnessed
such a highly organized campaign to arouse the
citizens of the conniiunity to their civic and na-
tional duties. Every instrument of propaganda
and publicity is being used, newspapers, bill-
boards, radio, motion and talking pictures."
The fifteenth Federal decennial census opens
April 2 and closes April 15. The Government has
allotted only 116 enumerators to the task. This
means that each individual citizen and each in-
dustrial and business organization in the city and
the Bay District must make it their business to
sec that they are enumerated, (utizens planning
to be absent from the city during the census
should register themselves at the census head-
quarters, Room 155, City Hall. All citizens should
work out the answers to the census questions on
sample ballot forms, 500,000 of which are being
circulated by the Citizens Educational Commit-
tee and by publication in the newspapers. For
those who are away from home attending to their
jobs or business during the day, provision has been
made that they can leave the necessary infor-
mation for the census takers in the hands of a
neighbor.
No one can be enumerated save on the prem-
ises occupied as an abode and each citizen must
go down in the forms in the census report in an
especial place in proper sequential order in the
block where he lives.
"I bespeak the full cooperation and personal
attention to this matter of every member of the
Chamber of Commerce and his family," said
Chairman Fay of the Citizens Committee. "We
have been suffering for ten years from the Fed-
eral figures of 50fi,000 population for San Fran-
cisco. We believe now thai we have close to
XOO,(M)0 residents and it is important to the future
growth and prosperity of the whole Bay District
that we get an accurate count in this census."
'JTT^O *oo
SAN FRANCISCO BUSINESS
■■4 San Francisco B u s i n i s
M A K C 11 i 1. , 1 » i U
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants ExchuiiKC
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1920, at the Post OfOce, San Francisco. California, under the Act of March 3, 1879.
Foreign TRADE TIPS Domestic
Inquiries conccrnuig these npporlunili
"f the San Francisco Chamber of Conini
Bureau for domestic trade lips. Call JUvenp'or't H'n'no! Plras
s should he made to tin
erce for foreign trade tips
reign Trade Departnic
id to the Domestic Trai
use list numbers.
Foreign Trade Tips
19070— Laces and Neta.
I.undfin, Kngland. Manufac-
turei- with branches in France
Is seeking an agent fur net:
and laces of all kinds, includ
ing silk laces, from both coim
trr
iai
19071— Building Mat
Representation.
Copenhagen, Denmark. I'arty
with several years' experience
both in continental Europe and
in the United States, in han-
dling materials, articles used
within the building trade,
alloy metals, other kinds of
metal products, and tools
wishes to represent local llrms
handling these commodities.
Heferences.
19072— Roquefort Cheese.
San Francisco, Calif. A
French manufacturer of gen-
uine Roquefort cheese is seek-
ing an agent in San Francisco.
19073— Fish Meal and Fish Oil.
San Francisco, Calif. Ger-
man firm is inquiring for the
names of exporters and manu-
facturers of fish meal and fish
oil.
19074 — Representati
Trade InvcstigaU
Los Angeles, Calif. Party
who is going to Riga Latvia for
the summer months to study
trade conditions there, wants
also to act for San Francisco
houses, establishing relat
making reports on conditions,
etc.
1907.1— Representation.
Alexandria, Egypt. Company
engaged in foreign trade is de-
sirous of representing local
manufacturers or exporters in
Egypt.
19076 — Sardines in Tomato
Saoce.
Beyrout, Syria. Firm doing
business as agents and whole-
sale dealers in camied fish
wishes to establish connections
with suppliers of canned sar-
dines packed in tomato sauce
and put up in 15-oz. (net) tins.
19077— Indian Goods.
liomliay, India. Company is
<h'sirous of establishing con-
nections with importers of In-
dian teas, curios, furniture,
carpets, silk goods, pickles,
chutneys, condiments, and con-
es .■\p..i-leis ..I second-hand
silk stockings to send sam-
ples and quotations C.l.F. Kobe
and Yokohama.
I90S1— Basket.
Cfncinnali, Ohio. A fruit and
eviraet works is in the market
Inr imported baskets, without
lids, of inexpensive quality.
They ai-e to be used for hold-
ing from one to three pounds
of fruit in one layer.
19082 — Medical Supplies.
San Francisco. Calif. Bank
is inquiring on behalf of a
.I:ipanese concern for the
names of importers of medical
supplies, particularly gat gut.
19083— Onyx and Marble.
Vera Cruz, Mexico. Party is
desirous of contacting import-
ers of Mexican onyx and mar-
ble, beautifully mottled and
transparent.
19084— Garbanzos.
Nogales, Arizona. Import-
I'xport house is asking for the
names of local importers of
garbauzos.
19085 — Groceries.
(iuatemala, C. A. Party is
egetaliles, pickle
19086— Marhi
inR Pencih
Me
I). !•■
Parly
ilact
\porters of ma-
chijiery for the engraving of
names on wooilen pencils.
19087— Lard. Ham. and Fat
Back Pork.
San Juan, Porto Rico. Com-
pany desires to communicate
with shippers of lard, ham,
and fat back pork to Porto
Hieci lor the purpose of acting
as hi-oker for them or making
purchases from them.
19088— Display Room Facilities.
Manila, P. I. Organization
ill Manila has facilities for
the establishment of a display
r.)om for products of Pacific
Coast manufacturers. An of-
I'leial of the organization is
olTeriiig his services free in
supervising and "talking up"
the dilferent products. Infor-
mation regarding cost of main-
Iciiaiice on file.
fecli<
ery.
India. Kxporte
are interested
[ing with imporle
19078 — Shel
Calcutta,
of shellac
conimunicaling w
of this eomniodily. Reference.
19079— Chinese Merchandise.
Hong Kong, China. Import-
export firm wants to contact
importers of women's silk ap-
parel, ivory ware amber ware,
cloissonnc ware, brassware,
jewelry, silverware, linens,
piece goods, etc.
19080— Second-Hand Silk
Stockinifs.
Kyoto-fu, Japan. Party wish-
Industrial Development
Reported by the Industrial Department
NEW INDUSTRIES
The Eacle Nailins Machine
Company, Ltd.. mamifacturers
of a complete line of box nail-
ing and lidding machines and
other packing house equip-
ment, have recently establish-
ed a sales office in San Fi'an-
ci.sco at 43S California Street.
The local office, containing
several thousand square feet
111' Hoor space, is headquarters
lor the factor.v which is in
Daklaiid. This concern di.s-
liibutes lliiir machines
Ihioiighoiit the Pacidc Coast.
Mr. Karl Snow is secretary of
the III
EXPANSIONS
The
Klcitr
Ma
■ine Cor
high
one of the
icturers of
les in the
led States, have .just com-
pleted additions to their plant
District, which
eluding
able
nounts to an in-
i?! 10,000. Owing
owded condition
i'lit plant and a
ncrease in busi-
t it was necessary for this
ipany to expand and make
■e room for their three hun-
1 and fifty employees, and
accommodate additional
ipment. The additions con-
of a two-story machine
shop and a one-story pattern
shop. Mr. Joseph S. Thompson,
who is president of the com-
pany, founded this concern
twenty-three years ago. The
business has grown steadil.N'
through the years, and branch-
es are now maintained in
many of the large cities
throughout the linited States.
Mr. James A. Thompson is
cuti'
pr
:ident.
An extension lo the factory
hilildings of the Srhlage Lock
Company, on the Bayshore
Boiilivaid, manufacturers of
the famous "Schlage Lock
Hiillons." has just been com-
pleliil. This expansion will
provide an increase in manii-
faeturiiig lloor space of ap-
proximately .!-> per cent. The
new addition will house the
tool aiu! die division, as well
as additional machinery and
iqiiipnieiit being purchased to
enable the company to manu-
facture the new types of locks
which are being brought out.
.\ heavy duty office building
lock is the principal item in
the new line lo be manufac-
tured. The company plans to
utilize part of the addition and
the new machinery for per-
forming in its own plant
various operations on parts
which heretofore have been
purchased. The extension and
Idilional equipment will rcp-
•sent an expenditure of over
iO,000.
Interesting and Unusual Events
In San Francisco and
Vicinity
Compiled by Information and Statistical DepartmenI
At the Art (iaileries—
CoiMvoisier (.allery. 17( Post SIreel. to March 29— IM
hilioii ,,r arehileetiiral etchings by Louis C. Rosenberg.
East-West flalleiy, nil!) Sulli-r Street, lo April .1— Exhilii-
lion of paintings by Carl Bownnin anil William Hesthal.
IMiiliilion of pholograpbic studies. "Drama of Steel"
(displayed in lohbyi.
The l;mporium. March H lo :il- Collection of Old \\.,i|.|
vkelehes, drawings and water colors by Ray Bethus.
(aimp's Callery, 2 ICi Post SIreel. March 2(i to April I
Paintings by Bessie Lasky.
(iaierie Iteallx .Vrts, llili (ieary SIreel. March 27 l.i Aiiiil
II Water colors by Helen l-orlies. Sculptor's drawings
mid ilesigiis l,v .laeiiues Srhiiier. Dii.uings by Ivan Mes-
trovic.
Iierkele> All MuMiim Second annual "No-Jury" e.\.
Iiibition.
Mills College- Calleij --Drawings ol graduate students of
Cambridge School of Domestic and Landscape Architecture.
California Palace of the Legion of Honor, Lincoln Park.
March .fO and .'i weeks thereafler Exhibition of landscapi-
oil paintings by Prof, l-.iigeii Neuhiius. Display of Serbian
niilioiial cosUimes.
March 28 —
,S:1.-) l: .M.— Recital, Elori (.,,iigli. cellist, San Francisco
Conservatory of .Music, 'MX, Sacramento Street.
8:00 P. M.— Presentation of films "Waterloo" and "Moaiia"
by Extension Division, University of c;alifornia Extension
Building Auditorium. ">40 Powell Street, San Francisco.
S::!0 P. M.— Recital by Lawrence Strauss, Scottish Rile
.Vudilorium.
March 29 —
2::i0 P. M.- ICiiola Itarkir's Javanese Puppet Show, Wesl-
I'vn Women's Club.
2:.i0 P. M.— Lecture by Laura Adams Armer, "Sacred
Sand Paintings of the Xavaho Indians," Paul Elder Callery.
2:30 P. .M. — .Moving pictures, Conuuunily Playhouse,
Sutter Street at Mason.
2:.'ifl P. M. — Ben Greet and Company present "Hamlet,"
Erlanger's Columbia Theatre.
8:.-i0 P. M.— Enola Barker's Javanese Puiipct Show, West-
ern Women's Club.
8:20 P. M. — San Francisco Symphony Orchestra, guest
artist, Giovanni Martiuelli, tenor, Curran Theatre.
8:15 P. M. — Ben Greet and Company present "Everyman."
lulanger's Columbia Theatre.
March 30—
2:110 P. M.- Lecture by .Miss lleliii Cord.in Barker, siib-
,iiel: "The .Museum's Colleclion of lairopean Ceramics."
2:00 P. .M.— Golden (late Park Band C.incerl, Ralph
Murray, director. Golden (iate Park Baud Stand.
2:45 P. M.— .San Francisco Symphony Orchestra, AHrcl
Hertz, conductor, Curran Theatre; guest soloist, Guniiai
Johansen, pianist.
8:15 P. M.— Concert by orchestras of Young Men's anil
Women's Hebrew Assn. Auditorium, 121 llaight Street.
March 31—
8:15 P. M. Vihnili Miimliin. world lamoiis boy violm
genius. Civic .Viiililoi iiim.
April I —
8:15 p. M, San |-i:Mi,-isen Sm,,|,Im.ii> ( o„rerl. Miclnl
Pe .s isl. Iliiioi ..Miiiiasillm, Iniversil, „f l,„|ifor
Ilia. Berkriex.
April 1 (o l.i—
;i A. M. I.. 5 P. M. ,lail>. and 2 lo 5 P. M. Siinda.\s- IMiibil
ol ail work, llaviiaii.l Mall, liiiversilv o| Calif.. rnia
Berkelev.
April 2—
2:00 P. .\1. I.eellllT li.v Miss Hel,ii (..irdon liaiker. Mil.
jecl: "The Museuni's Collections of 1-anis and Textiles."
2:00 P. M.— Lecture by Dr. Tenney Frank, "Life and l.el
lers of the Roman Republic." Room II, Wheeler Hall, Uni-
versity of Californi:!.
April .1-
:i::io p. M. Leelnre, ••Humanism in Shakespeare" b>
Rrother Leo, P. S. C... L. H. D.. auspices Philetheia Club.
Western Women's Club, 00!) Sutter Street.
8:15 P. M.-Madalah Masson, British pianist, pianolorl.
recital, Scottish Rile Hall.
8:15 P. M.— Stradivarius (.luartel. Mills liollege.
April 4—
8::!0 p. M.— Joint concert of the Cniversily of Calil..riiia
Glie Club and Treble Clef Society, Harmon (ivmn:isium.
University of California.
Pipe organ recitals by Uda Wahlrop every Wednesday.
Saturday and Sunday. ;i:00 to 3:45 p. m., California Palace
of the Legion of Honor, Lincoln Park (open to the public).
M A RC H 2(S, 1 9 3 0)^-
Transcontinental
FREIGHT BUREAU DOCKET
=*~^
Till- Mllp.jii-K lislr.l Ixl.iw will he i ^i.ll•|■|■(l liy the NliimlillK
Half CoiiiJuill.T Ml llu- Tniiiso.iiliil.nliil |-rriBlit Hiiii-all tkiI
carliii- lliiiii Apiil :(. l-iill iiilonniiliiiii (.•niu-ciiiiiiK llic suhj.-cls
|isl>'<l iiiiiv !»■ hi.il upon in<|uii> at llu- ol'llc- uC tlu- •IihIIU-
Uiiii'Mii. San IraiK'iM'o Chainix r iil' ('.iiniiiii'iec :
IDSSS — RacK. in HrIm, (.1., \\ (■.•.llionnd : HrqiiosI fm- iiii'liisiori in
Sirlii.ii 2 111 It.ni lli:i:i 111 Taiiir l-(; (\r.X.. Nn. 12-JI, il. <i
Tiill. aninll.
|»(196 — Second-hnnd totlon-lincd burlap hacn (sucnr hairii).
I.C.I,, lasliiiuind: H.-<|ursl Inr liss tarlni.il lali ml In .•mitiI
; %-i:>:> liil- 1110 lli>. llnin Calilinnia In Minnia|..ilis. Mirni..
((iliinp ••IVl iniilii- larill :i-.\ il.(,.( . N... IL'liC,, 11. (l. Tnll.
MKlilll.
\Wil — Cotton faclor.v »« oppinirs. dcnsel.v ronipresard. im-
ported. (.1.. lastbnnnil: lliiimsl Inr larlnad ralr nl Mi- p.-L IIMI
' lliN. nn aliiivr. niininjuin wriitlit I'llLIMMI Ills., I'rnni ra('ill<- Cnast
, pnils In Tixas Hair Basis .". pninls ninlir laiilV lill-S (l.C.C.
: Nil. 1L':!I. 11. <;. Tnll. aKcnIl.
.. |«»9K— Sheet steel lunih hones (blink enameled metal rnHe.
I leather handle, hinged lid. heavy nickel claopii, ends of kit
■ havine nIoI for ventilation), \A.\.. wisllximui : HecnusI Inr
ini'lnsinn in llrni ,'-i255-A nf Tarills l-f. (l.C.C. Nn, \22i, H.
<;. Tnll. a«inl) aiul l-D (l.C.C. Nn. l^iiO. H. C. Tnll, aRcnl).
10«99— Coke. (.1., wi'sllxHMiil: Cnkrdalc, Colo. In Selby, Calif.:
Itcipnsl thai lati- of *T.!I(I pii- net tnll nf 20(10 Ills, published
in Item T'lil.'i-.V nl Taiin 1-C. (l.C.C. Nn. 1221, H. C. Toll,
aKcnli, In expire with Oilnbcr 1, lilHO, be made permanent.
10900 — Furniture polish in mixed eailnads with diuKS, medi-
cines, ele., weslbmmd: Heipiest rnr inehlsinn in Hem 2:170-1),
Tai-ilt l-(; (l.C.C. Nn. 1221, H. C. Tnll, aKentl.
Kioni— Field, irarden or orehard sprayers in mixed caiinads
vMlli sheet inin nr sheet steel ware, weslbnnnd: Request for
; ndmeni nf Item .■)2I!0 nf TalilT 1-1) (I,C.C. Nn. 12:i0, H. «.
I"il. auentl, tn inckidc lield, gniileii ni- oichard spiayeis,
' mixed earlnads.
IIM02 — (iarden bulbs, imported, CI., westbnund : Keiiuest Inr late
nl apprnximately $l.7.-) pec 100 lbs. nn Karilcn bulbs, ill cases
nr crates, niinimum weiRht :!0,flO(l lbs., iinpnrted, from At-
laiilic polls In I'acilic Coast midei- Hem illlO of TarilT I-d
(l.C.C. Nn. 1221, H. C. Tnll, agentl and Hem fi(i05 nf TarilT
i 1-1) (l.C.C. Nn. ri.'lO. H. C. Toll. aRent).
Il090:l — Jute or vegetable fibre packing in mixed carloads with
irdaRc, nakum. etc., weslbnnnd: He<iuest fnr inchisinn ill
em .-i:i<ir.-C nf TarilT 1-C. (l.C.C. Nn. 1221, H. C. Toll, afCclit).
10904— Lathing (wood shavings compressed with binder). CI.,
rastbomid: Request fnr amendment nf TarilT 2-Y (I.i;.C. -No.
12:1:!, H. (".. Toll, aKcnl), to provide fnr following carload rates
(in cents per 100 Ibs.l :
Minimum weights
In Croups '10.000 lbs. UO.OOO lbs.
|).|.;.|.--(;.1I 7.T O.i
.1
70
1090.S — IVIine car bodies, for export, C.I„ weslbnund: rropo.sal to
iieiiil Tariir 211-T (I.C,.C. No. 12:i(i, H. C. Toll, aBcnt), to pro-
ile for carload rate nf fl.OO per 100 lbs., minimum weight
, (iO.OOO lbs. from Kl I'asn, Texas (Rate Basis (1) to San I'ran-
:isco, Oakland and Alameda, Calif.; rate to apply on traflic
lestined .Vuslralia.
10906 — Lumber and other forest products, including doors and
set-up sash. CI,, eastbninul: North Coast tn Memphis, Tend.:
Hecinest fen- amendment nf larilT 2S-.I I l.C.C. Nn. 12:!ri. II. C.
Inll. agenll, tn provide fnr Ihe .same rail's frnni Nnrlli (nasi
In MiTiiphis. Tenii., as applicable In Cairn, 111., viz.:
Coninindity (n-nnps
I inni Hate Hasis A I) I'.
I R4c 72c 7llc per 100 Ihs.
2-:i-i-.-i sni.;. (isci. 7,')ii per ion ib.s.
This aclinii, if apprnvid, will .inlomatically provide for ap-
plication nf the follow iiiK ialis tn Memphis, Tenn., on -
I'roin Hale Hasis Doors and .Sel-iip Sash
1 73c per lOd lbs,
2-:i-.l-.") . . 63Vi per 1110 Ihs.
SI a
od.
TarilT l-C
1221, 11. (;. Tnll
III Calil'nrnia
agenli.
10910 — Paper bags, plain or printed, and wrapping paper. (1
weslliniind. frnm Mnbile, Ala., In R. R. 2 and it, TarilT l-«
I'rnpnsal to amend Hem lll(i-C nf TarilT l-d (l.C.C. Nn. 1221.
II. (;. Tnll, a«eiit), to provide for carload rate of ?1.»0 per
Kill lbs., minimum weight lO.flOO lbs. on paper bags, plain or
|n iiited. nr wrapping jiaper, from Mobile, Ala., to Rale Uasis
2 and :i.
.\pplicalinn nf the rate, so far as the lines east of the
Mississippi River are concerned, to lie conlbied to routes on
:ind west nf the I,. * N. R. R. frnm New Orleans tn Mnbile;
\. r. & N. R. H. from Mobile tn Aliceville; Krisco from
Alicevillr to Tupelo; M. A <). from lupelo to Corinth. Sniilh-
erii Rv. Corinth tn Memphis.
I09II— Dry goods samples on cards, packed in c.irlons with
printed advertising matti'r, I.CI., or minlnuim carload weight,
weslbnund: Request fnr amendment nf Item 210.';-r, TarilT
l-C. (l.C.C. Nn. 1224, H. C. Tnll, agentl, tn include dry gnnds
samples nn cards, packed in carlnns wilh printed ailverlising
mailer, nr thai Item 2120 nf TarilT l-C be amended by re-
ducing the minimmn carlnad weight frnm .iO.OflO In 18,000 lbs.
I(I<I12— Toilet paper and paper towels in mixed carloads with
other paper or paper arlides, eastbound : Reciiiesl fnr amend-
niint nf Hem 2X92 of TarilT 2-Y (I.C.f;. Nn. 12:i:i, H. (i. Tnll,
agentl. In provide for a note thai toilet paper and paper
lowels included in earlnads nf paper or paper .irlides as
iliscribed Iherein be charged fnr nn basis of actual weight
and rales named in Hem 82(ifi-A ; Ihe weight nf the toilet
paper and paper tnwels not to be used in making up mini-
mum weight of 40,000 lbs. applicable under Item 2802.
1091.1— Paper N. O. S.. lint printed, in mixed earlnads will
printed advertising matter, printed mailer N. O. S. and nther
papei' articles, westbound: Request for inclusion of paper
N. O. S.. not printed, in Ilem 1200-H nf Tariffs 1-C, (l.C.C. No.
1224, H. C. Tnll, :igenll and 4-1) 1 l.C.C. No. 12.iO, II. (;. Tnll
agent).
10914— Dairy products. (1.. easlbnnnd. finin pninls in Nevada
nn Nevada Copper Hell R.R. and Southern Pacific Co.: Re-
quest fnr amendment of TarilT .t-A (l.C.C. No. 1220, H. C.
Toll, agent), to provide that rates named on dairy proilncls
in Hems 170n-A and 1701-A In all eastern groups will also
apply from points on the Nevada Copper Belt R.R. viz.;
Yeringtnn, Mason. Hudson and Cohmy, Nev., and from South-
ern Pacific stations Wabuska and Schnrz, Nevada.
10916— Lumber and other forest products, CL, eastbound—
Nnrth Pacific Cnast to Minnesota stations on Soo Line: Pro-
posal to amend TarilT 2S-J (l.C.C. No. ^■1X■,. 11. C. Toll, agent).
by transferring Indices 8800, 8807 and 8808 covering Brooten.
P.lrosa and New Munidi, Minn., respectively, to Ihe sami'
block of rates as shown in cnnnectinn wilh Index 880.';,
Sedan, Minn.
10917— Rosin sizing, CL, westbnund: Reqnesl for rale nf fiOc per
100 lbs. on rosin sizing, in barrels, carloads, or in tank cars,
from Group "E" Louisiana point to California under TarilT
1-r. (l.C.C. No. 1224, H. G. Toll, agent).
10918— Metal guitars. LCL, eastbound: Request fnr amendment
nf TarilT ?.-\ (l.C.C. No. 1220, H. G. Toll, agent), to prnvide
reduced rates nn metal guitars, less carloads, from California
lo eastern destinations.
10919— Carriers, second-hand (steel), viz.: barrels, half barrels
ilrnms or kegs, U. S. standard gauge Nn. ID nr thicker, LCL,
eastbound: Request for amendment of Item 14 n, TarilT 3-A
(l.C.C. No. 1220, H. G. Toll, agent), to provide for less carload
rate of ?1.77 per 100 lbs. from California to Group "C," which
is same rate as at present applicable lo Group "D."
10920 — Processing and repacking arrangements on import tea
via I'acilic Coast ports tn eastern Canada: Prnpnsal lo amend
Ihe ■'F.xceplinn" in Item 1112.',. TarilT .'lO-S (l.C.C. Nn. 12:11. II,
C. Tnll, agentl. covrriiig non-applicalion of the arrangenieiiK
MS shown in nnte of Ihe item lo pninls in eastern Canad.i on
(•■in. Pac. Ry. and Can. Nail. Itys. by rliininaling llierefrnin
reference tn these lines.
lO.'iS.'i (Second Amended)— Fish meal. CL. easlliniind: Hiqnesl
fnr amendmenl of Tarills 2-Y (l.C.C. No. 12.TI. H. G. Toll,
agent) anil :i-A (l.C.C. No. 1220, IL G. Toll, agent), to prnvide
for rale of .^.(1 cents per 100 Ihs. on llsh meal, carloads, niini-
nnim weight 711,000 or 80,000 lbs., from the Pacillc Coast lo
C.rnup "I" (rates In grniips east thereof to and including
(irniip "C-l" to be nil usual grade). The rnoposed basis lo
alternate with i>resenl basis in Hem 180r. nf Ihe laiilTs (by one
shipiierl; also request of another shipper fnr amendmenl of
TarilT :i- \ tn provide for the following carload rales on llsh
meal, in sacks, niinimum weight 00,000 Ihs. from Califoniin
Vi^ 1;
K-G
.>0c pi
Kill lbs,
PS and
I077G (.Serond Amended)— Locomotives, or loeomi
tenders, moving on their own wheels hut not under Iheir own
power, westbound: Proposal tn establish rale nf ISc per 100
lbs. to I.iiciii and \Yindover, Utah, in TarilT 1-G (I.C.C.. No.
1224, II. G. Toll, agent) from following Group "F." points:
St. Louis, Mo.; E. St .Louis, East Dubuque, Savamui, Kiilton.
ICast Clinton, Rock Island, Keithsburg, East Burlington, East
l-t. Madison, East Keokuk, (.liiincy, ICasI Hannibal, East
Louisiana, 111.
Total freight charges lo be based on actual
I conllnucd on page 4 )
ight.
Specifications
Available
The following specillcutions
covering bids requesled for
various supplies are now on
llle at the Foreign Trade Dc-
paj-tment ;
Bids are lo be submitted lo
Ihe V. S. ICngineer Office, Cali-
fornia Friiil Building, Sacra-
mento, Calif., for supplying
the War DeparliiienI with:
one iiiotor-geiierator electric
arc welding set, bids to be
opened April 1, I!i;t0; tracing
clolh. 42 inches wide by 24
yards long, bids are lo be
ope I March 25, I9:W.
Hills are to he submitted lo
llie (.liiarleriiiaster Supply Of-
tlcer, San Francisco General
Depot, |-nil Mason, San Fran-
ciscn. for suppling Ihe War
Deparlment with:
One main gear wheel, I
rolnr, 1 governor, 1 pump, 2
si'ls gland packing for a steam
Uirhine tn be delivered on or
belnre .\pril 15 at Transport
Dock No. 5, Fort Mason, bids
will be opened March 25.
Subsistence supplies (meals
and cheeses) for shipment lo
Ihe Philippine Islands, to be
delivered May 2(> at Transport
Wharf, Fort Mason, bids will
be opened April 2.
Fresh icehouse onions and
fresh Irish potatoes for ship-
ment to Corinto, Nicaragua, to
be delivered at Transport
Wharf, Fort Mason, April 10,
bids will be opened March 27.
25,(100 lidies of calcium,
h.\pochIorite, in powdered
I'nrm, 10,000 tubes to be de-
livered May 15 and 15,000
lubes to be delivered by June
:iO at Fort Mason, bi<ls will be
opened April 3, ItCiO.
Linsee<l oil, paints, mineral
spirits, |>aint brushes, glue,
rubber hnse, rnck salt, door-
mats, interlining paper, screws,
Clipper tacks, planished iron,
and circular saws, for delivery
at the earliest practicable
date to Fort Mason, bids are
to be opened March 24, 19,10.
KKVRNUE FREICHT
l,OAniNG
...ailing .if revenue Ireighl
■ week ended March 1 lotal-
899,189 cars, according to
■ cars sei-vice division of Ihe
lerican Railway Associa-
11. This was an increase of
299 cars above Ihe preced-
! week, when freight traf-
was reduced somewlial
ing lo the observance of
ishinglon's birthday. Corn-
red with the same week last
ir llie total for the week
led nn March 1 was a reduc-
n of 79.012 ears under the
lie week in 1929 and a re-
ctinn of 00,:i05 cars under
' same week in 192S.
Stop !
Every California motlier
pleads with you as a
driver — to be careful
~4S AN Francisco Business
LEADS/orNEW BUSINESS
Listed below are the names of new firms and changes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Confectionery — California
Confections Co., 351 6tli;
Willy's Sweet Shop, 1601A
Post.
Contractors — A. H. Berg-
,slrom Co., 74 New Monlgomer.v
to 2000 Van Ness Ave.; Louis
.1. Colin, job office, 15th and
Harrison; Rodlack's Electrical
Construction Co., 2460 San
Bruno.
Delicatessen — Pioneer Deli-
catessen Store, 3318 Mission.
Dentists— Dr. Dane Milliren,
4.50 Sutter; Dr. Arthur R.
Weinliloz, 25 Taylor.
Drayman — J. B. Halon, 270
I3th.
Dresses — Dixie Dresses, Inc.,
130 Sutter; M. Gross (cotton),
833 Market; Sabel's, 301 Grant
Ave.
Dry Goods — WIruie & Sutch
Co., 674 3d.
Engineers — Joseph D. Chris-
tian, 251 Tehama to 512 Bran-
nan; H. L. Fuller (financial),
19 Leidesdorff to 534 Pine;
Madden & Keller (radio ser-
vice), 123 2d; Pan-American
Engineering Corp., Ill Sutter;
Tail Engineering Organization,
116 New Montgomery.
Express — Kuse Bros. Moving
Co., 2011 to 2090 Divisadero;
Sutter E.xpress Co., 2011 to 2090
Divisadero; Tidells Motor Ex-
press, 1501 to 1504 Polk; Villa
Express, 4360 Mission; Wil-
liams Express Co., 2011 to 2090
Divisadero.
Filters — A-1 Water Filter
Co., 1893 Mission.
Finance — .\merican Finance
& Commerce Co., 150 Califor-
nia to 150 Fremont.
Fish Products — Marine Sales
Cx>., 602 Montgomery.
Fixtures — W. E. Powell
(store), 804 McAllister.
Flour — Coast-Dakota Flour
Co., 150 California to 383 Bran-
nan; Norton Flour Co., 150
California to 383 Brannan;
Russell Miller Milling Co., 150
California to 383 Brannan.
Fur Goods — French Fashion
Fur Shop, 512 Geary; L. L.
McAtce, 166 Geary to 406 Sut-
ter.
Garage — Temple Garage,
644 to 660 Geary.
Gardeners — Old Mission
Gardeners, 176 Church.
Garments — Mrs. B. Shain,
3239 Mission.
Gloves — Good Value Glove
Mfg. Co., 22 Battery to 7 Front.
Grocer — J. A. Brody, 1248A
Silver.
Hardware — Geneva Hard-
ware Co., 5119 Mission; Wes-
teele Sash Hardware (>>., 237
Clara to 1294 Harrison.
Hosiery — Benson Hosiery
Shops, 293 Geary; Dame Fash-
ion Hosiery Co., 690 Market.
Insurance — Consolidated
Recognized Specialist
in Latin-American Trade, per-
manently established in San
Francisco, available part-time
for organizing: a foreign de-
partment in manufactaringr
concern, and for directing
sales. Box No. 675 San Fran-
cisco Business.
Indemnity & Insurance Co., 114
Saii.some; Export Indemnity
Co., 405 Montgomery; Export
Insurance Co., 405 Montgom-
ery; Hamilton National Life
Insurance Co., 220 Montgom-
ery; Rossia Insurance Co. of
America, 140 to 142 Sansome.
Jewelry — Fred Attinger
(mfg.l, 704 Market; Masao
Sliinkai, 525 Grant Ave., War-
lleld Jewelry Co., 982 Market.
Lathes — South Bend Lathe
Works, 829 Folsom to 140 1st.
Lights — Alexander Mllburn
Co. (flare), 275 8th.
Linen Supply — Atlas Linen
Supply Co., branch of Home
Laundry Co., 3338 17th; Stone's
Linen Supply, 2450 Harrison.
Loans — Mortgage Agencies
Co., 235 Montgomery to 519
California.
Markets — Mt. Davidson Mar-
ket, 110 W. Portal; Parkside
Meat Market, 354 Divisadero to
2109 Taraval; Rocks Market,
5905 California.
Millinery — Castlewyn Hat
Co., 49 4th; Violet Maclntyre,
Tillman Place.
Mince Meat & GelaUne Des-
sert — Oest Foods, 70 Harriet.
Mining — Balatoc Mining Co.,
582 market; Edwin F. Gray,
Hearst Bldg. to .315 Montgom-
ery.
Moving — Baimer Transfer
— Storage Co., 521 Eddy.
Novelties — Willat Produc-
tion Co., 1121 Howard to 1122
Folsom.
Nursery — Forest Hill Seed
& Nursery Co., 2A West Portal
to 440 Portola Drive.
Painters — W. F. Lenzen &
Co., 1837 to 1809 Union.
Physician — Dr. Louise Eve-
rett Taber, 240 Stockton to 450
Sutter.
Potatoes — Frederick G.
Kindge (wholesale dealer and
grower), 201 Drumm.
Printing — Strathmore Print-
ing Co., 1063 Mission.
Produce — California Produce
Assn.. 215 to 312 Washington.
Publishers ■ — Jewish Journal
Publishing Co.. Hearst Bldg.
Radio— Pioneer Radio Shop,
2865 Mission.
Ravioli — Liberty Ravioli
Factory, 4550 Mission to 4836
Third.
Real Estate — Jack Bailor,
111 to 110 Sutter; H. F. Ra-
macciotti, 176 Sutter to 309
Kearny.
Restaurants — Bulkhead
Bulfet, 1 Mission to 34 Howard;
Fox Restaurant, 792 Sutter;
New Carhouse Lunch Counter,
2523 24th; Phoenix Restaurant
& Barber Supply Co., 2450
Harrison ; Seal Rock Coffee
Shop, .371 Sutter; Sheridan
.\rms Sandwich Shop, 600
Busli ; Swiss American Cafe,
447 Kearny; William Wilking,
1319 California.
Rope and Cordage — Water-
bury Co. (wire), 151 Main to
125 2d.
Rug Cleaning — West Coast
Rug Cleaning Co., 980 Bryant.
Securities — B u i 1 d i n g Se-
curities Corp., 220 Montgom-
ery; United Securities Co., 220
Mtintgomery.
Seeds — D. M. Ferry & Co.,
500 Paul to 749 Front; Ferry-
Morse Seed Co., 749 Front.
Service Stations — Haight-
Street-Service-Station, 1890 to
1870 Haight; St. Maurice Ser-
vice Station, 17th Ave. and
Irving.
Signs — Clement Sign Shop,
934 Clement.
Silversmiths — National Sil-
ver Co., 135 to 153 Kearny.
Stage Line — Stage Line
Tours & Night Stops Co., 53 5th.
Stamping — National Stamp-
ing & Enamel (>)., 718 Mission.
Stationery — A. Carlisle &
Transcontinental
FREIGHT BUREAU DOCKET
ot=
=♦0
t continued from page 3]
r079« (Amended) — Paper or paper articles, CL, easlbonnd, lo
Black Hills District : Request for amendment of Item 2833 of
Tariff 2-Y (I.C.C. No. 1233, H. G. Toll, agent), by reducing the
carload rate to Deadwood, Lead and Rapid City, S. D., shown
in explanation of circle 44 reference mark in conjieclion
with Group "F" rate, from $1.07Vi. to 97Vic per 100 lbs.
Paper or paper articles, viz.: table covers, toilet seat covers,
doilies, napkins, toilet paper, paper toweling and towels, CL,
eastbound, to Black Hills District: Request for amendment
of Item 2860, Tarifi' 2-Y (I.C.C. No. 1233, H. G. Toll, agent), to
provide for rate of ?1.17i{; per 100 lbs., minimum weight
.30,000 lbs., subject to Rule 34 of current Western Classification
except as sheiwn in Note 2 of tlie item, to Deadwood, Lead
and Rapid City, S. D.
Additional dockets to be considered by tlie Stiuiding Hate
Committee not earlier than March 27, 1930:
10893— Wrought steel riveted pipe (made of wrought steel
plate), CL. westbound: Request for inclusion of wrought steel
riveted pipe (made of wrought steel plate, %- to 2-inch thick,
inside diameter 48 to 81 inches) in Item 3450 of Tariffs 1-G
(I.C.C. No. 1224, H. G. Toll, agent) and 4-D (I.C.C. No. 1230,
H. G. Toll, agent).
10894 — Celery, CL, eastbound, estimated weights: Request for
amendment of TarilT 3-A (I.C.C. No. 1226, H. G. Toll, agent),
to provide for estimated weights on celery as follows:
In crates 24 inches high — 130 lbs. per crate.
Iji crates 22 inches high — 120 lbs. per crate.
In crates 20 inches high — 110 lbs. per crate.
In crates 18 inches high— 100 lbs. per crate.
Co., 251 Bush to 135 Post;
Ingrim-Rutledgc Co., 419 Mont-
gomery to 135 Post; Isaac Up-
ham Co., 510 Market to 135
Post.
Steel — Standard Pressed
Steel Co., 364 6th.
Stevedoring — Enterprise
Stevedoring Co., Ltd., 226 San-
some.
Stoves — Reliable Stove Co.,
718 Mission; Reliable Stove Ex-
chaiige. 7.56 McAllister to 2241
.Mission.
Studio - - Madge de Witt, 26
O'Farrell.
Suit Cases — San Francisco
Suit Case Co., 56 Beale to 741
Mission.
Surgical Appliances -
er-Trenchard, 494 Post.
Coop-
Tailors — Anthoney, The,
Tailor, 5187 3d.
Tires — Credit Tire Co., :!!)1
24tli to 2747 Mission.
Tools — Niles Tool Won
829 Folsom.
Tractors — Fordson Tractor I
Distributors, 2445 16th; O. R. '
Peterson-Ersted Co., Ltd., 2445
16th. I
Trucking -- Thomas Berg, I
914 Folsom.
Varnish — Standard Varnish
Works. 1010 to 1325 Howard.
Welding Equipment — Fu-
sion Welding Corp., 550 How-
ard.
Wood and Coal — William
Joyce. 608 Cortland Ave.
Postmaster Todd Acknowledges
Cooperation of S. F. Chamber
How the cooperation of the Chamber of Commerce lias
l\elped to expedite the handling of mail in the post office i^
described in a letter to President Newhall from Postnia>ti r
Todd this week. Improvement in the efficiency of the loc:il
uflice has been so marked, says Mr. Todd, that the Postmaster
(ieneral in Washington is planning to enlist similar help fmin
chambers of commerce throughout the country. The kfler
follows:
Dear Mr. Newhall:
Receipt is acknowledged of
\our letter of March 17th, con-
taining your generous com-
ments relative to my endeavor
to facilitate handling of the
mails through an appeal to
large mailers for earlier sched-
ules.
I tliank you sincerely for the
^plendid cooperation received
at the hands of the Chamber
of Commerce and from you
personally. The results obtain-
ed were most gratifying and
relieved a most critical situa-
tion. Immediately following
my appeal lo the Directors of
the Chamber of Commerce, I
began to receive letters from
many of our largest patrons —
the pi-esident of the Western
Pacific, tlie president of the
Retail Merchants' Association,
and others — who advised hav-
ing issued strict orders that
would insure better results. It
is most pleasing to inform
you that our cancellations for
December showed an advance-
ment of 30 per cent, an in-
crease which had never before
lieen obtained. I can best
descrilie the result by saying
that prior to that time nearly
all the mail destined for Los
Angeles and southern points
was held over till the follow-
ing morning for dispatch,
which, of course, necessitated a
delay of twenty-four hours m
delivery. It was physically im-
possible to distribute and dis-
patch mails which left on
trains between 6:30 and 8 p. m.
The improved conditions
make it possible to distribute
and dispatch all southern
points mail on the late evening
trains, making it available for
delivery the following morn-
This improvement has been
favorably commented upon by
merchants of the southland,
but more particularly so by
the superintendent of Railway
Mail Service, who within the
last week informed me that
present conditions were ideal
and never before had it been
possible to make a complete
cleanup and dispatch mails
within such a short space of
time. 'n»is, of course, re-
dounds to the benefit of our
business interests and will re-
sult in a great saving of inter-
est and inconvenience caused
by former delays. It has also
made available distributors
whose time is devoted to what
we term firm-casing, by which
mail addressed to all firms re-
ceiving twenty or more letters
daily is segregated and tied in
a bundle during the night, so
that the carrier does not have
to spend time distributing in
tlie early morning hours. This
has made it possible to ad-
vance deliveries three-quartirs
of an hour, and carriers now
leave Ferry Station post office
at 7:30 instead of 8:15 a. ni..
and most of our larger firms
find their mail awaiting thcni
when their place of business
opens.
After addressing your body
I detailed ten personal repre- -
sentatives to visit large estab-
lishments, and in every in-
stance received wholehearted '
cooperation. Tliere is a ten-
dency, bow-ever, toward drop-
ping back into old habits, but '
I am inclined to believe this ■
is due to failure on the part of
subordinates to conform to in-
structions of their superiors.
I will soon inaugurate a sys-
tem of reminding patrons of
tlie necessity of periodical
mailings and in due time be-
lieve it will become a habit.
These results could not have
been obtained but for the
splendid cooperation received
at your hands, which was re-
ported to the Postmaster Gen-
eral and who in reply said that
an etfort would be made to
enlist the cooperation of Cham-
bers of Commerce tlirougliout
the United States which would
undoubtedly bring our service
to a higlier standard.
If it be possible, I would like
to express to you and your
members through the medium
of your journal the apprecia-
tion of the Department as well
as my personal thanks.
With kind personal regards,
I am. Sincerely yours,
HARRY L. TODD,
Postmaster.
NEW LEADS
TRADE TIPS
Published Weekly h\ San Francisco Cliat7iher of Commerce
INDUSTRIES
EXPANSIONS
\(ii I \n XX
Al'RII. 2. 1931)
Nlmki-.r 14
S. F. Plans Industrial Conference
Inland Water
Projects to
Be Explained
( . >. iiilluirily lit
Ulilrrss Ilia >• ^^ j
i.alhrrinn Monday
.In. I II..
iliind
.■ ..r I'lT.si-
pcl pioj-
wali-iways
- Majoi-
(iniiTiil •rll..nlil^ Q. A>lilnirn,
V. S. A., of Wasliiiigliin, 1). C...
rMTlllivo ..r 111.' iMlaii.l \\»Wr-
wavs ('...rp.n-: n. will airiv.'
ill San rraiicisc. lat.' this «.-.K
lu talk li> a l)iR Katliriini; ..r
traiiNp.H-tali.iii incii at a Uliull-
ron in llir (...niniercial Clul.
iirxl Monday linilrr llio aus-
pices of tlir Chamber of C.mn-
mrrcp and the C.omnidcial
r.lub in cooperation willi the
Trnnsportation Club and I'a-
ciflc Traffic Association. His
subject will be "San I'raii-
cisco's Place in the Inland
Waterway Development." Sev-
eral hundred prominent San
Francisco fniancial, business
and tiansportalioTi leaders
have made reservations for the
luncheon to greet General Ash-
burn.
In a way, (leneral Ashburn
is looked upon as a personal
representative of President
Hoover in the Administration's
CJimpaign for the development
of inland waterways and he
has been quoted as echoing the
Presidenfs belief, "that one of
(he largest economic problen
of the future will lie with
water rather than with land.
The waterways problem has
become a live question "f a
character that few have
dreamed it might beonie even
as late as two years ago."
r.eneral Ashburn will be
escorted l.> San I'rancisco from
Seattle and P.irtland by Colonel
Thomas It. ICsty of San I'ran-
cisen, Pacinc Coast re|)resen-
lative ..f the Inland Waterways
Cnrporati.in. operating tlie
Mississiiipi-W'al'rior .S e r v i c e.
(ieneral .\sliburn is the man
who lirsl proposeil the legal
creation of the Inland Water-
ways Corp.^ration which is
owned by the I nited States
flovernnient an.l g.iverned by
llie Secretary .if War, t.) fur-
ther the (Invernmeiil's program
of linking up the inland water-
ways .if America with sliipp
and rail lines in Ihe Nalio
machinery for dislributiiin
commo.lilies. I'or his w.irk
(lovernment I r a n s |>o r ta I i
This Is Your Chance to Do Something
For the Good of San Francisco
Belwocn April 2 and April Ifi (he United States Government
will undertake to take a complete census of people livinp in San
Francisco.
Only with the sreatc.sl help and cooperation can the jireat task
possibly be completed in the lime allotted.
Every man, woman and child not counted represents a loss
which will injure San Francisco for (he next ten years.
Be ready for the enumerators!
Clip the list of census questions from any newspaper and have
the answers ready when the enumerator calls.
Thank you. You are doing your part for the good of San
Francisco.
SAN FRANCISCO CITIZENS' COMMITTEE ON CENSUS
It Is Everyone's Duty to See That He Is Counted !
^7" icvi;is
the days ..f the Liberty
I-'rancisc.i been so stirred
connection with the census that
nilril States (lovernment is now
laking. A special Citizens' Committee has bien
.irganijrd under the chairmanship of .Mr.
Philip Pay, and many leading men are cheer-
fully giving their entire time for the next few-
weeks to aid in seeing that everyone is counted.
The Chamber of Commerce, the public schools,
industrial establishments, hotel, apartment
house and restaurant owners are a few of the
agencies that are working hard to see that San
I'rancisco does not suffi-r rr.irii failure t.i count
its p.ipulation.
One ni.ire thing remains to be .li.nr. aec.irding
l.i .l.ihii Cuddy, chairnian of the Publicity Sec-
ilte
ti..n of the Citizens' Census
that every individual shall make it his per-
s.inal business to see that he is counted. "It will
n.)l do to leave this task uiion the shoulders of
the census inumerators altogether," Cuddy .says.
"There are not enough enumerators, and the
time is too short to do a complete job unless we
help out. This can best be done in two ways:
"First, by taking the list of census questions
from any newspaper and writing out the an-
swers in advance, so that you will have them
really f.ir the enumerator.
"Second, by seeing to it that your own enumer-
ation is taken some time betw-een .Vpril 2 and
April 1(1.
"ICveryone .)f us must make it his ..wn busi-
ness t.i see tliat he is counted."
pose of e^plaiiling to the vari-
ous communities visited the
general scheme of waterways
development in America today,
the part that the Inland Water-
ways Corporation is taking in
the effort to coordinate and to
operate with other f.)rnis of
transportation.
I an advai
erul Aslibur
stale
id:
mi'jit .if inlaiid waterways f.ir
rreighl transp.irtati.in as tin-
cities of the Mississip|)i Val-
ley. By reason of the coiinee-
lion of ocean-going vessels
from New Orleans, Ihr.iugh Ihi'
Panama Canal l.i Ihe Paeilie
C.iast, San 1-ranriseo is an im-
p.irtant port of an all-way.
iterv
rtati^
pr.
mies. he ha:
oted by Acts
It trip is for the pur-
tem fr.im Minmaii.>lis, Chi-
cago, Kansas City, Pittsbuigh,
and SI. l..iuis t.i the Paeilie
C.iast. In lael, tin- fllUire di-
v.l.ipmenl .if watirway trans-
l...rtalion in the United States
will have a diri'Ct bearing <in
San I'rancisco's industrial a.i.l
business progress.
Industrial
Development
Reported by the Industrial
Department
NEW INDUSTRIES
The llest Foods Company
havi- .■.ei-nlly leased quarlers
at 70 Harriet Streit, San I'lan-
the
mince meat and gelatin d.s-
s.rt. Mr. (i. W. Oest is mana-
ger of the new c.incern.
The Castlewyn Hat Company.
maki'is .if "Castl.wyn" lials
anil .ilher inillin.-ry, hiive jusl
islablishe.l a faet.iry in San
l-raneiseo in tlw Ap|iar.l Cen-
ter Ituihling. til l-.iurth Street.
Twenty-nine iii.iiile are eni-
ploye.l by Ibis n.'w eoinpiniy
which is miller llw niaiiag.'-
nienl of ,Mr. Ililw. S. Wine-
troub,
Boliark & KaoMlnrr Company.
Ltd.. m:.nuraetui-.-rs ..f ladies'
leather handbags, have jeceiit-
ly leased approximately 5000
square feet of floor space at
70 Otis Street, San Francisco,
where they employ twelve peo-
ple in the making of their bags.
Mr. Alphonse Bollack is presi-
dent of the Arm.
NEWS NOTES
standard Brands. Inc.. the
ii.w holding e.inipany recently
r.irni.d an.l which has ac-
.[Uired .iwnersliip .if The It.iyal
liaking P.iwd.r C.imiiany, The
I'l.'ischmanil C.ini|>any, Chas.'
.<; Sanb.irn and the IC. W. (lil-
litt Company, Ltd., is estab-
lish.'il in California as Stand-
ard Brands of California, with
«islirn hi;i.lquartirs at ••\:^
ICIevenlh Street, San I'rancisco.
Stock is b.ing carried in San
I'rancisco of Uoyal Unking
Powder Company products, in
ail.liti.in to I'leiscllinann yeast
pi.iilnets. One of tlii' two large
plants of The I'liisehmann
Comiiany for Ihe manufactnrr
of yeast in the West has been
in:iiiy y.ars :il XXK Minnesota
I C'lnlinued on inside pages]
Leaders of
11 States to
Convene Here
WpsI's rrohlrnis
To Itr Cnnxiilrrril Uy
\nliotial Spviikrrs
IMIISTHIAI. leaders of llie
eleven western states
have been invited by Ihe
San Francisco Chamber
of Commerce and the Sail
I'lancisco Real Estate Board t.>
.onvene at the St. Francis IIol.'l
in San I-'rancisco on May 2 an.l
:> 1.1 e.insi<ler industrial de-
v.l.ipni.iil of the West and ex-
eh:ing.' information regarding
pr.imotional iiielhods in llicir
luniiti.
The Western Industrial Con-
ference, arrang.'d under Ihe
iiuspices of the Industrial Prop-
erty Division of tlie National
.Vs.sociation of Real Kstale
Boards, is being sponsored by
the San Francisco Chamber of
Commerce and the San Fran-
cisco Heal Kstale Board.
Outstanding industrial
authorities from all parts of
the nation will be present to
discuss with and advise the
western men on their indus-
trial problems. Included in the
program tentatively arranged
are the following subjects:
"Planning Community Indus-
trial Development," (leorgc C.
Smith, St. Louis, Missouri,
ehuirman of the Industrial
Properly Division, National
.Association of Heal Usiale
Boards, and Director of the In-
dustrial Club of St. Louis.
"The Part .if Public Utilities
if! Community Industrial De-
velopment," Vice President R.
E. Fisher, Pacific Gas & Elec-
tric Co., San Francisco.
"Meeting In.Iustrial Location
Hrquirements," President W.
II. Dauin. California Ileal
I'state Ass.ieiali.in, Los Angeles.
•'Regional Industrial Devel-
.iimirnl," I'*rederick .1. Kosler,
Mist vice presiileni California
State Chamber of Commerce,
San Francisco.
"State Wide In.lustriiil Di-
velopm.nt Cam|iaigns," Presi-
ileni W. M. (larlan.l, Ci.lif.irnia
Slate Chainliir of C.inimerci-,
.ind past iir.sideni of Ihe Na-
tional Ass.iei:ili.in .if Real
ICslate B.iards.
Otii.
i.it yet annomuvd will .lisens
I'll.' Part .if the Kailr.iails ii
he Devel.ipini'iil of 111.- W.'sl,'
ml "Wesl.rn In.luslrial Dev.l
ipnient."
It. inn. I table iliscnssions o
urr.nl problems will be car
[cunlinucd un inside pagi'S |
OOSIOUBJj UBS
-•••b{ S A N Francisco B u s i n
4 Re-Prin ted from nirert Mail ids Mailed 2590 Eastern Industrial I'rositerts |
SanF
" y<l •
the
of the We
ncisco
4fktes
FINANCIAL INSTITUTIONS
Just as 1,500 national concerns have chosen vSan
Francisco for their Western headquarters, so financial
institutions have made this city their center of operations
for the West.
The United States selected San Francisco for the
location of one of its mints, and despite the discontinuance
of all but two others, the local "money factory" has been
maintained to serve the Western States. For similar rea-
sons a U. S. Sub-Treasury was maintained here until sup-
planted by the Federal Reserve System. '""'"' ""*'■
Then the government again chose San Francisco for the location of the 12th District Federal Re-
serve Bank headquarters, now the fourth largest in the country, and serving seven of the States tribu-
tary to San Francisco.
Local banking leads every city west of Chicago with its bank debits totaling $14,621,942,000 dur-
ing 1929; and eight of the city banks are among the Nation's first hundred.
In a similar manner stock exchange operations also center here with $893,081,934 of business
handled on the S. F. Stock Exchange in 1929, exceeded only by New York and Chicago. Incidentally,
the local exchange has been largely responsible for the listing of Western industrials on the New York
Exchange. Other stocks, including industrial, are sold on the Curb Exchange, while others are dealt
in at the Mining Exchange.
Both national and California insurance companies of all types maintain their headquarters for
the Western States in San Francisco.
Twenty-three of California's outstanding building
loan associations, with resources of $39,488,602, like-
find it profitable to direct their business or branches
this city.
Let us prove that here is also the logical
headquarters from whicli to develop and
handle vour "\\'rstern business.
INDUSTRIAL DEPARTMENT
San Francisco Chamber of Commerce
SAN FRANCISCO
BUSINESS
APRIL 9TH NINE
Go East one way—-
■only Southern Pacific retum anothcT
offers the choice of
four great routes
When you go East this summer buy
a roundtrip ticket that is round. If
you go via a northern or central
route, return through the South. In
most cases the cost is no more than
directly East and back.
To go one way, return another, is
Southern Pacific's invitation to a
richer travel experience. You dis-
cover a new United States. You add
variety and contrast. Each of
Southern Pacific's pioneer routes
holds its own treasures of legend,
great cities and scenic beauty.
Over the four great routes course
1-1 trains daily. Through sleepers
to principal cities. Choose from
these:
Sunset Route: San Francisco
and Los Angeles; theApacheTrail;
El Paso with a glimpse of Old Mex-
ico; across Texas and Louisiana to
New Orleans; thence by rail or
steamship to New York. Golden
State Route: The direct line from
Los Angeles, Santa Barbara and San
Diego to Chicago, via El Paso and
Kansas City. Overland Route
(Lake Tdhoe L/ne ), shortest across
the center of the continent, through
the picturesque gold country of ' \9
days, over the Sierra Nevada, cross-
ing Great Salt Lake by rail — via
Omaha to Chicam.SHA.STARouTi-:
San Francisco to the Pacific North-
west past Mt. Shasta, through a set-
ting of rivers and sparkling lakes.
Thence East by northern lines.
You'll find every convenience
known to train travel on these
leaders: "Sunset Limited," "Golden
State Limited," "Overland Limited"
and "Cascade." Rooms en suite, if
desired; barber, valet, bath, ladies'
maid, club car, ladies' lounge.
Southern
Pacific
F. W. CLAPP
Ctff/frjl PassL'Uiier Trufjii Mutjjgcr
6S Market St., San Francisco
I
11,000 D
ItED
>VHITE
^BLUE
Standard Oil Dealers ^
all with ojfE PURPOSE
..and here it is/
Eleven thousand Standard Oil
Dealers throughout the Pacific
West are now joined together as
"Red, Wliite and Blue Dealers".
You can tell tbeni — at a glance
— by their Red, White and Blue
Service Stations, Garages and
Pumps.
Service that clicks!
Service in your own neighborhood and
everywhere you go.
Service that saves your money, your car
and your friendship.
Service to please your wife.
ONE KIND OF SERVICE
— THE BEST POSSIBLE.
— THAT IS THE PURPOSE
of these 1 1 ,000 Red, White and
Blue Dealers.
Drive in anywhere! Every Red, White and
Blue Dealer knows that he is helping all the
others by serving you well.
There is a cash value to this service, as well
as pleasanter motoring. Try it today. And see
what happens.
STANDARD Olli COMPANY OF CAIilFORIVIA
Presenting the San Francisco Symphony Orchestra and the Los Angeles Philharmonic
Orchestra alternately. The Standard Symphony Hour offers its programs of enjoyable music
every Thursday evening from 7:30 to 8:30 p. m. over KFI; KGO; K(; W; KOMO an«l Klig.
The Standard School Broadcast is presented Thursday mornings from 11 to 11:45 a. m.
-not a by-product
HERE is an automatic burner
oil that is refined according
to scientifically pre-determined
essentials, though competitive In
price.
Associated Automatic Burner Oil
comes to you direct from the orig-
inal, specially planned distillation.
That's why It Is of light gravity,
and flows readily to your burners
even at lowest Pacific Coast tem-
peratures. That's why Its Ignition
point and its burning point assure
satisfactory performance.
Associated Automatic Burner Oil
possesses these 4 essential quali-
ties: I. Atomizes easily; 2. Mixes
readily with air; 3. Burns com-
pletely— no soot or carbon; U.
Leaves no sediment or moisture.
ASSOCIATED OIL COMPANY
Refiner and Marketer of Associated Ethyl Gas-
oline, Associated Gasoline, Cycol Motor Oils and
Greases and Burnbrite Kerosene
» » » » » » * « « « « « «
■LETS GET ASSOCIATED" WITH JACK
AND ETHYL, WEDNESDAYS, 8 P.M., KPO
» » » » » » • « « « « « «
TUNE IN ON THE BASEBALL BROADCASTS OVER
KPO, AND "PLAY BALL WITH ASSOCIATED"
•tgl San Fran CIS c;o Business
Rails and Trucks...
^ ''Store-Door''
i^i
yreight Service
A railroad sponsored innovation in the
freight transportation business was es-
tablished in San Francisco on the tirst of
the month by the Pacific Motor Trans-
port Company, an organization designed
to provide "store-door" service for
freight shipments through the coordina-
tion of rails and trucks.
The service provided, according to an
announcement of L. B. Young, vice
president of the company, is the same as
that offered by any motor truck line.
The motor trucks of the Pacific Motor
Transport Company collect the ship-
ments at the shipper's "store-door" at
point of origin and deliver them to the
consignee's "store-door" at point of des-
tination, the only difference in the physi-
cal operation being that where the motor
truck line would use large trucks and
trailers for the highway haul between
cities, the Pacific Motor Transport Com-
pany for this purpose uses the rails of
the Southern Pacific Company.
Initial service of the Pacific Motor
Transport Company has been established
from San Francisco and the east bay
territory down the coast as far as Salinas
and Monterey and into the San Joaquin
X'alley as far south as Fresno, with other
extensions under consideration.
Over-night service is offered according
to the announcement and the rates of the J|
Pacific Motor Transport Company, in-
cluding pick-up at origin and delivery at
destination, are competitive with those
of motor truck lines. The rates of the
Pacific Motor Transport Company are
on file with the California Railroad Com-
mission.
The coordination of rail service for
the line haul with motor trucks for pick-
up and delivery is a type of operation
that has been contemplated by many
railroads of the United States for sev-
eral years past; but the service just
established by the Pacific Motor Trans-
port Company is the first of its kind to
be undertaken in the West. The use of
Southern Pacific rails for the haul be-
tween cities is under an arrangement
worked out between the Pacific Motor
Transport Company and Mr. C. J. Mc-
Donald. E.xpress Traffic Manager of the
Southern Pacific Company.
Information regarding the operation
can be secured from the Traffic De-
partment of the Chamber, or direct from
the Pacific Motor Transport Company,
whose office is at 16 California Street.
San Francisco.
CHINA YEAR BOOK
Copies of the 1Q30 China Year Book
are now available at the Chinese Con-
sulate. 617 Montgomery Street. San
Francisco. This book gives up-to-date
information on Chinese tariff, and many
other subjects of interest to foreign
traders.
officers of the San Francisco
Ch a m her of Co m m erctj
Aimer M. Newhall
President
L. O. Head
First Vice-President
J. W. Mailliardjr.
Second Vice-President
Robert Newton Lynch
Third Vice-President and Manager
Albert E. Schwabacher
Treasurer
W. F. Benedia
Assistant Manager and Comptroller
•> <> ^
'^oard of 'T) irectors
H. M. Adams A. M. Brown, Jr.
A. F. Lcmberger
H D. Collier Leiand W. Cutler
R. Stanley Dollar
L. O. Head A. F. Hockenbeamer
F. L. Lipman
3eo. P. McNear J. W. MaiUiard, Jr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J. T. Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. Weidenmuller
A. Emory Wishon
Chairmen of Standing
Committees
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R.J. Murphy, 5fan Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
Herbert Eloesser, Domestic Trade
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Afairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DAvenport 5000
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor H. H. Dempsey, Advertising Manager
Vol. XX SAN FRANCISC-.O. CALIFORNIA, APRIL <). 19.(0 No. l.S
TABLE of CONTENTS
THE PRESIDENT'S PAGE 6
By Aimer M. Mewhall
FUTURE AIR PAL.\CES FOR THE PACIFIC 7
REPEALING THE LAW OF SUPPLY AND DEMAND - - - - 10
By M. C. Mason
C;OUNT ME IN FOR SAN FRANCISCO 12
By U alter G. Stvanson
THE GROWING POWER OF AVIATION 14
By Robert L. Smith
CURRENT EVENTS IN WASHINGTON 16
By C. B. Dodds
OUR MARKET STREET PROBLEM 17
By C. E. Griinsky
BUSINESS IS GOOD! 18
By J. H. Fitzgerald
THE CALIFORNIA PAN AMERICAN CONFERENCE - - - - 19
By Simon J. Lubin
WHAT THE CHAMBER OF COMMERCE IS AND DOES - - - 20
CONSTRUCTION, THE BALANCE WHEEL 21
By Arthur P. Denton
FOREIGN TRADE TIPS 36
TRANSCONTINENTAL FREIGHT BUREAU DOCKET - - . - 37
LEADS FOR NEW BUSINESS 39
•»l| S A N F K A N C 1 S C () B U S 1 N h S S
S^(^
KS~'^J>.^^^~tuy^^
7^
SENSING US
THERE are many things lo talk about to our
members and to the citizens of San Francisco
this month but nothing of such overshadowing
importance as the Fifteenth Decennial Federal
Census in which we find ourselves immersed at the moment.
It is overshadowing because the results of it will shadow
or illumine our industrial and business development for
the next ten years.
So, all of us here in the Chamber turned our hand to
the job last month of organizing a great census campaign
to awaken our citizens to their individual importance and
responsibility in the enumeration which is now taking place.
This campaign, under the direction of the Citizens' Census
Educational Committee, is headed by Philip J. Fay, my
predecessor in the presidency of the Chamber, as chairman,
and is made up of representatives of all racial, social, eco-
nomic and civic groups among our citizenship. Our Board
of Directors as a whole, have also put themselves in the
service of the census drive for an accurate count and survey
of San Francisco's population, industry and business. Not
only that, but through the Committee of "40" we have
extended the campaign throughout the nine counties which
make up San Francisco's Metropolitan Area.
So far, mainly through Mr. Fay's complete devotion to
the census task, a devotion animated by his love and
thorough-going knowledge of San Francisco, I feel that we
have made great progress toward getting the biggest and
most accurate census of the city ever made. Mr. Fay has
been assisted by members of the Chamber's staff, partic-
ularly Mr, Benedict and our new Public Relations Depart-
ment which took over the creation, direction and operation
of a publicity machine to promote census propaganda
throughout the city by newspapers and other vehicles.
It seems to me that the job of doing everything possible
to make the Federal census a success was distinctly a duty
of our Chamber to the people of San Francisco. Here was
an opportunity of leadership and the Chamber took it. a
leadership not without real responsibility. But come what
may. the Chamber, with some degree of justice, will be
blamed or lauded as the case may be for the failure or
success of the census.
The necessity of a count of our population as accurate as
possible and in the larger meaning of the census, a survey of
our economic and social conditions as a community, is too
obvious to argue. We are spending hundreds of thousands
of dollars annually to advertise and develop this city as a
better place to live, work, manufacture and do business and
the time is ripe for an official Government audit of us as a
community.
* * * *
STYLE SHOW
O.AN FRANCISCO is a style making center for the United
^ States in women's clothes, a fact, perhaps, which San
Franciscans generally do not appreciate. It was brought to
their attention sharply during the first week of April by the
Manufacturers & Wholesalers Association in the celebration
of Spring Market Week and the Style Show, held in the
Fairmont Hotel. April 2. In broadcasting the story of San
F"rancisco's pre-eminence in the manufacturing and styling
of women's garments, the Chamber was glad to cooperate
in behalf of this industry. Publicity through silent and
talking pictures, still photographs and written material was
sent throughout America to millions of people while the
intense effort of the Manufacturers & Wholesalers .Associa-
tion brought to San Francisco more than one thousand buy-
ers of women's garments from all parts of the Pacific Slope.
I am commenting upon this because it seems that the results
obtained justified the Chamber's cooperation in the magnifi-
cent effort made by the Manufacturers & Wholesalers in
behalf of their common business and San Francisco as a
center of their industry on the coast.
BRIDGING THE GATE
' 11 "HIS. indeed, is a time of bridging in San Francisco,
■^ bridging from the past to the future in many aspects
of our industrial and economic life and in our thinking.
There is one bridge, however, which is claiming the atten-
tion of the Chamber; that is the movement to span the
Golden Gate,
President William P, Filmer and the directors and of-
ficers of the Golden Gate Bridge District recently met with
the Executive and Bridge and Highway Committees of the
Chamber of Commerce to discuss informally the whole
project, what had been accomplished in the development
of the Gate bridge to date and what difficulties, if any. lie
in the way of its ultimate construction.
Much valuable information was developed at this meet-
ing and supplementing this, additional data will be supplied
by the officials of the Bridge District. W'ith this informa-
tion, the Executive and Bridge and Highway Committees
of the Chamber of Commerce will be in a position to make
definite recommendations to the Board of Directors.
April 9 , 1 o 3 0 )■♦
Jufure AIR PALACES
/.///..PACIFIC
"Of all inventions, the alphabet and the printing
press alone excepted, those inventions which abridge
distance have done most for civilization."
— Macaulay.
CIVILIZATION'S upward inarch from
early paleozoic days to the present has
been marked to a larjje dei^rce by con-
tact of species with species.
Neolithic man came slowly into Europe from
the south or southeast, recpuring many genera-
tions and several centuries to arrive, according to
H. G. Wells. Yet that slow ''migration" played a
vital part in the scheme of society.
On tlirough the ages that migration has con-
tinued in varying degrees of speed with transpor-
tation ever being a potent factor.
Four hundred and tiiirty-eight years ago wlun
("hristojjhcr Columbus crossed the Atlantic, trans-
portation was thought to have reached a higii
stage of development. Sixty-nine days, and bound-
less courage were retjuired for that trip.
One hundred and eleven years ago the steamer
"Savannah" crossed the Atlantic in 2(5 days.
Two years ago a new record was established by
the "Mauretania" with a transatlantic speed of
5 days, 2 hours and .'}1 minutes.
Most recent of the steamship records is that of
the "Europa," having crossed the Atlantic in 1
(lavs, 17 hoin\s and (i minutes. With that it is
Morr than M),(»H) persons atlouting tlic ring-Uiying ceremony of the huge Zeppelin ZRS-4 in
the Goodyear-Zeppelin dock at Akron, Ohio.
*:(San Francisco Business
The dining room is not unlike
that of an excellent hotel. There
is ample room for comfort.
believed the super steaniship
has about reached its hmit of
speed. Further increase only
can be obtained at colossal
expense.
Yet no thinkini> person
would make the statement
that the ultimate in trans-
portation has been reached.
The (Iraf Zeppelin crossed the ocean in ')."> hours
and 21 minutes.
The flight of tlie (Iraf Zeppelin will iiave his-
toric value not because of its speed, for Colonel
Charles A. Lindbertih had crossed the Atlantic in
.3,3 hours and 30 minutes, but because it has estab-
lished the airship as a practicable mode of long
(Ustance travel. In the airship are combined the
three highly desirable factors of sjjeed, comfort
and safety.
The airplane and Hying boat have inherent
limitations on endurance and load capacity and
become uneconomical unless stops at relatively
frequent intervals can be arranged safely. The
airship, however, is adapted to long distance non-
stop runs of several thou.sand miles, carrying rela-
tively large loads.
It is but a natural consequence that the airship
will be used largely over seas, leaving the over-
land flying for airijlancs.
Believing the time had arrived for expansion
along that line in this country the Pacific Zeppelin
Transport Company, Ltd.. was organized late last
year by a grou]) of American leaders. Some of the
outstanding steamship lines of this country are
interested in the enterprise.
The company is headed i)y Paul \V. Litchfield,
president of tiie (loodyear Tire c^ Rubi)er Com-
pany and of the (loodyear-Zeppelin Corporation,
There is no lack of luxury in the staterooms. Here
is a two-passenger cabin artistically furnished.
.i corner of the lounge. Maybe
with non-inflammable gas aboard,
passengers may be permitted to
smoke.
as cliairman of the board.
Commander J. C. Hun-
saker, vice president of the
Coodyear-Zeppelin Corpora-
tion, is president of the new-
ly organized company. A
graduate of the U. S. Naval
Academy and holder of the
degrees of Master of Science and Doctor of Engi-
neering from the Massachusetts Institute of Tech-
nology, he is ideally equippe<l for the position.
Among the board of directors of the Pacific
Zeppelin Transport Company are such men as
R. Stanley Dollar, of the Dollar Lines, San Fran-
cisco; Harry Chandler, publisher of the Los An-
geles Times and head of the Los Angeles Steam-
ship Company; W. P. Roth, San Francisco, presi-
dent of the Matson Navigation Company, and
Edward P. Farley of the American Hawaiian
Steamship Company.
The airplane industry is represented by F. B.
Rentschler, president of the United Aircraft and
Transport Corporation; C. B. Grosvener, presi-
dent of the Aviation Corporation and Col. E. A.
Deads.
In addition there are Clarence H. Cooke of the
Bank of Hawaii, John R. Calt of the Hawaiian
Trust Co., and Walter Dillingham, representing
l)usiness interest of Honolulu, Herbert Fleish-
liacker of San Francisco, head of the Anglo-Lon-
don-Paris Bank, Kenneth R. Kingsbury, president
of the Standard Oil Company of California, and
Henry O'Melvany, attorney of Los Angeles.
Places on the directorate have been accepted by
three New York financial houses. They are .1. R.
Ril)ley, of National City Co., Allan Lehmann and
Roland Palmedo of Lehmann Brothers and K. ().
April 9 , 19 3 0^-
McDonnell of the (iniyson M. P. Miirpiiy Co.
With this stroni,< leadershij) the future of the
Pacific Zep])elin Transport Co., entering a field
that is "Ripe unto the harvest" the success of the
enterprise is assured.
Initial plans of the company are to eslahlish
an airship line between the Pacific Coast and the
Orient, with initial operations to Hawaii until
additional ships are available. A mooring mast is
to be used as a terminal in Hawaii with a hangar on
he west coast and another perhaps in the Far F^ast.
The huge dock of the Goodyear-ZcppeUn Lorporatuvi, built at Akron, Ohio, last yea
ma?ider J. C. Htmsaker, vice-president of the corporation, is shown above.
Following the design lines of the two Navy ships
now being built at Akron by the (loodyear-Zep-
pelin Corporation, the ships are to be of 6,500,000
cubic foot capacity. They are to be inflated with
non-inflammable helium gas.
Staterooms, salons and ballrooms and other
accommodations for 80 passengers and 20,000
pounds of mail and express will be built in instead
of naval equipment. The proposed ships will cruise
at from 05 to 7;i knots.
The voyage from California to Hawaii will be
made in 3(j hours. The return trip will require
48 hours. It is proposed to give a weekly round
trip service with one airship at the outset.
Southern California, Hawaii, Cuam, and the
Philippines lie in the trade wind belt leading to
the Orient, and the weather conditions oversea
and at the terminals, are considered the best in
the world for airship operations.
Distance in the Pacific are great and steamships
comparatively slow. The advantages of high speed
are easy to see.
American trade with the Orient is increasing,
to speeti mail and passenger service will be to aid
American business.
The mail at Honolulu averages '^^^7'^ pounds
per week first class and 107,751 pounds of other
classes. It will be possible to take a large part of
this, and mail bound for New Zealand, Australia,
Japan and China as far as Honolulu by airshij)
with saving of from two to four days.
Eventually, Asiatic mail will be taken by air-
ship to Manila for distribution with a saving of
from one to two weeks.
There has been a rapid increase in the number
of passengers going to Hawaii. Exclusive of naval
and military personnel there were in 1921 approxi-
mately 8000 visitors. In 1929 the number in-
creased to 21,000. There is every reason to be-
lieve the popularity of the resort and business
[ continued on page 24 ]
10
San Francisco Business
RT
epealing theMjaw
^^ Supply and Demand
Sy M.C.MASON
WE have lu-ard the lieraklcci approach
of the milleiiniuiii. Wo liave looked
upon the coming of the Farm
Board, and have hreathed from afar
the iniai«inary sweet-scented air of contentment.
Our tiioughts have tried to visualize the fulfdl-
ment of a day when the product of the farm
would hring to the grower a fair retm-n for the
risks he runs to produce his crops.
Our President, with the help of capahle men,
has made everj' endeavor to hring a])out a condi-
tion satisfactory to everyone. No matter how the
Everyone will not agree with Mr. Mason on the
subject of Farm Relief, and BUSINESS mil wel-
come further discussion of the subject. The ac-
companying article is not published as represent-
ing the policy of the Chamber of Commerce, but
as the opinion of a member who has lived many
years on the farm. He will be remembered as the
author of "Beans and Frijoles," which appeared
in the March issue of BUSINESS.
ojjerators of the Farm Board may strive, no
matter what ponderous machinery they may
create, they must have the hacking of Con-
gress. Congress makes our laws and is
hatching them as fast as a Petaluma incuba-
I
April 9, 1930 )§► -
tor hatches chicks — witli varyiiif? degrees of suc-
cess. Some of the chicks look like a cross between
a Mexican jumping l)ean and a Pismo clam, and
Congress grunis and grinds prodigiously lo feed
them. Now fiiey have hatched one of huge [iro-
porlions, and to kee[) it alive they must rei)eal
a law which tlongress did not make. This tiiey
are attempting to do to foster their unwieldly
fledgling. They are attempting to repeal the law
of Supply and Demand. That law is so old tiiat
the original document bears the signature of
Adam. It has never been repealed though every
generation from the beginning of the race has
tried it.
The world is a wise old man. He buys enough
to feed himself and no more. If somebody at-
tempts to sujjply him with food at a price higher
than he should i)ay for it lie may get away with it
for a time. Hut it's a mighty short time.
If there is an over-supply of anything from
pyramids to salt — no matter what it is — that
something is due for a slump luitil the over-su])-
ply is taken up in the regular flow of trade! Egypt
has stored the pyramids for aeons, but there just
isn't a demand for pyramids.
^Ye can build a tariff wall so high that it will
fall of its own weight. It's the same old law — there
is too much of it — and the wall will fall upon and
destroy its builders. The whole thing is like the
old scheme of perpetual motion. It would be fine
if it worked — but it won't. That's another law
that has been attacked several times since Adam
gave it up.
In every generation, somewhere, somehow,
someone pushes out bravely in a bark canoe to
defy one of the fundamental laws — and sinks.
The one logical answer to the farm problem is
to stop waste. Convert the by-products into com-
mercial use, take care of the machinery under the
shed in the winter time; prolong its life and cut the
overhead so that the cost of production will not
exceed the revenue.
Five hundred million dollars of practical edu-
cation looking toward the cutting of farm costs
will cure more ills than the putting off of the evil
day by government storage of surplus supplies
until the grain elevators burst and flood us to
death !
The farmer today is the most protected man in
the land. He can combine to fix prices on his prod-
uct, he can blacklist, he can own and operate any-
thing he wants to, and yet he fails because lie pays
no attention to his overhead. If and when the time
comes that he does, he will get along as the rest
of us do — and the sooner he does the better for
all of us.
Manana is a pitfall. Tomorrow will be time
enough to plow tliat fdty acres. Hut lomoirow
11
tinds a broken plow share and a worn roll and
colter. That means a trip to town. Tlie plow was
shoved up against a fence and all winter it stood
tiiere in the rain, and rusted. The lifly-acre |)iece
had to wail ten days more becau.se it rainetl, and
the farmer iiad to wait until tlie weather cleared
again and tlie soil iiad dried enough to make plow-
ing possible.
The farmer was going to put in lettuce in .liuie.
It was the end of .July before he got it in. The
early fall lettuce crop iirought better than two
dollars per field crate. His would have done so,
but his lettuce was too late for the price and got
in on the flood of late planters and he got only
seventy-five cents. It all went back to that old
sixteen-dollar plow that wasn't ready because it
had been neglected. He could have bought a new
one and saved three thousand dollars, but he
didn't because the old one was there and tomor-
row would do j ust as well.
It is not the farm situation which is the im-
portant issue, but the situation on the farm. The
conditions there are the job for intelligence to
tackle. It is a long job and a tedious one — one
that American impatience is trying to remedy by
legislation when it should be done by education.
The waiter knows of several tractors costing over
•$5000 each which were left in the field for more
than four months right where the last day's work
was completed. He has seen binders and har-
vesters and other expensive machinery left in the
fields for months. This condition exists on sixty
per cent of the farms in the United States. No one
else would treat his "earning" machinery as does
the farmer. His deterioration would eat him up.
It eats the farmer up.
The writer knows of a farmer who planted
fifteen acres of pears. He decided to plant the
fall-bearing pear known as the winter pear, he
had been told of the advantage of cross polleniza-
[ continued on paee :il ]
12
•'■•g|SAN Francisco Business
ount me in
for
San Francisco
By Walter G. Swanson
THOSE San Francistans who have regarded their city as
une "()l)livious to fate" shouUi see the inside \vorkins<s of
the heroic struggle now Hearing its conclusion to get every
San Franciscan counted in the 19.'{() national ])opulation
census.
San Francisco has become alarmed by the possibility of a repetition
of the census failure of 1920 and is now leading every city in tlie
Nation in the scope and vigor of citizen census coopera-
tion.
San F"rancisco showed a total of Ijut little more tlian
5()0,()(l() in the 1920 census. As soon as the total became
known our progressive citizens indignantly declared that
it did not fairly represent tiie population of this city.
Nevertheless, it was official, and the industrial leaders
in New York City, as well as the little children in Czecho-
slovakia, opened their geograi)hies to find San Francisco
rated below all other cities in the world credited with
6()(),()(I0 or more people.
The San Francisco Chamber of Commerce studied om-
population and investigated records of the Sjjring Valley
Water Company, the Pacific Telephone and Telegraph
Company, the Pacific (las and t^lectric Company and the
Great Western Power Company, counting these utility
connections, checking on the registered voters, and tak-
ing advantage of every po])ulation indication. Chami)er
of Commerce officials estimated San F"rancisc() to have
more than (i()(),00(l people in 192(1 and more than 7()0,(t(l()
people in 192").
But all these com|)ilations, however irrefutable, vvcre
of no avail, because the world knew San F"rancisco as a
city of barely half a million persons, and if we could have
furnished positive proof of a million in jxipulation. the
geograpliies of the world would have continued giving
San Francisco but r)()(),()()(l persons, in accordance with
the 192(1 census returns.
The loss to San F'rancisco in industry, jirosperity, and
dollars by reason of this inaccuracy of census total is so
great that it baftles calculation. We do know that the
number of representatives allotted our city in Congress is
April 9 , 1 9 3 0 }it
13
-'^
J., .vj, .■.•j'^i^..:rrf. ■...-■«■<.» j»M^
n'ijiilalc'd by our count in population. We knew
to what (lei»ree tlie classification of our post office
is rei<ulatc(l by our population. We know that in-
dustries locate branches in cities accordini* to
It is sufficient to point out, in the words of
John .1. ("ud«iy, manaf^iiif^ director of ("ali-
fornians Inc., "that the accumulative value
of the millions of dollars spent by C.alifor-
nians Inc. in advertisini» San Francisco has
been lost if our census total is materially
lower tlian it siiould be."
On the day liiis is publisiie<l San Francisco
' will have but a few more days in which to be
eruinu'rated, providini* the Federal ("-ensus
Supervisors Senator Thomas A. Maloney
and Felton Taylor, of the Si.\th and Seventh
districts comprisinj^ San Francisco, do not
ol)tain an extension of lime beyond April 15
for countiuiJ! us.
The Federal (".ensus Jiureau in San Fran-
cisco is re])resented by Senator Maloney, a
thoui,'lilful, serious-minded, working,' steve-
dore, and Felton Taylor, secretary for a
Piepublican ors,'anization in (lalifornia.
They have under them 11(t enumerators,
each of whom is endeavoring to cover ap-
proximately four votini^ precincts by house-
to-house canvass for names. Hosjjitals, con-
vents and institutions that are also places of
abode have special enumerators. All enu-
merators receive four cents for each name
listed, which is small remuneration for ob-
taining twenty-four intelligent answers from
any one person.
Senator Maloney l)ecame alarmed at the
I)r()spect of counting his fellow citizens in
fourteen days, from the 2nd to the 15th of
April, inclusive, and appealed to the Finance
C-ommittce of the Hoard of Supervisors early
in March for aid. Supervisor Angelo J. Rossi,
a seasoned legislator with two terms on the
all-im[)ortant Finance ("ommittee of the
Board of Supervisors, l)ecanie convinced that
Maloney and Taylor had jobs almost too
great to be accomplished within the time
limit unless there was a concerted citizens'
movement behind them.
The San Francisco C-hamber of (".ommerce
stepped into the breach at this juncture, upon the
request of Senator Maloney and Suju'rvisor Rossi
and instituted a program which was designed to
save San Francisco from another inaccurate cen-
tiieir population. We know that population at- sus count and the injurious world-wide jjublicity
tracts ])opulation and that once a city is on the
upward trend, it is easier for it to continue grow-
ing. We know that (Congress in api)ropriating
mone\- for federal public improvement takes into
consideration the population of cities where these
improvements are to be made. But to endeavor to
calculate the total value of our loss by reason of a
census failure is too great and far-reaching for
simple arithmetic.
such an error would entail. Supervisor Rossi con-
ferred with William F. Benedict, comptroller and
assistant manager of the (-hamber, who saw the
danger in the situation and ((uickly spread the
alarm to Philip .1. Fay, veteran leader in the San
Francisco (".lunnber of (".ommerce, and Aimer
M. Xewhall, president of the ("hami)er. and this
was transmitted to leaders in many diffei'ent or-
ganizations.
[ continued on page 22 \
14
■•■*]( San Francisco Business
.4 bay ferries amphibian latids on water, lets ih<i.-ii its :,-lii rl\ iclnch are folded in flight, and
like a duck, climbs aboard the landing ramp un its own power.
The Growing Power
»/ Aviation
IN the virile parlance
that has grown up
with aviation, to
open wide the throttle of an airplane is to
"give her the gun." It is this added power that
enables a pursuit job to climb almost vertically
as it leaves the airport, it is this added power that
allows a twelve-place transport to fight terrific
headwinds and yet keep its schedule, and it is this
added power that lifts a fully headed amphibian
off San F"rancisco Bay after only a few hundred
yards run.
And figuratively speaking, the aviation iiuhis-
try of San Francisco has been "given the gun"
during the first quarter of 1930.
By Robert L.Smith
There have been a dozen
important aviation events
in the last three months.
Outstanding, perhaps, were these:
Conferences by Mayor Rolph and the Finance
and Airport Committees of the San Francisco
Board of Supervisors, looking to the acquisition of
property to establish permanently one of the finest
airports in the United States; further approval of
tiic proposed Sunnyvale dirigible base by Chair-
man Fred A. Britten of the House Naval Affairs
Committee; improvement of aviation stocks on
San Francisco and other exchanges to the highest
levels in many months; and the successful inaugu-
ration of the world's first major venture in short
April 9. 1930 ^-
15
liaiil air Iraiisijorlation on San Francisco Hay.
Pr<)l)al)ly the most iin|)ressivi' of tlu'sc, liotli
from an opfraliiii,* and from a civic viewpoint,
was tlic establishment of air ferry service connecl-
ini^ San Francisco, Oakland, and Vallcjo, usini* as
their San Francisco Terminal Pier 5, adjacent to
the Ferry Huilding.
Air Ferries, Ltd., is best described by its own
name. The planes, lantlins« and takin,i< off from
the water, cross the six miles of the bay se|)aratin!4
San Francisco and Oakland in six minutes, or the
22 miles separating San Francisco and \'allejo in
15 minutes. They aliii;ht at Oakland on the Estuary
at the foot of F'ranklin Street, three minutes from
the ("ity Hall, and at Vallejo on Mare Island
Strait, beside the ferry and electric train depots.
Airplanes thus overcome their principal business
handica]) by obtaining terminals at the transpor-
tation centers of cities.
In the first 60 days of operation slightly more
than 20,000 people used air ferries to cross the
bay. The importance of this number is seen when
it is noted that nearly as many passengers were
carried by this one firm on San Francisco Bay in
two months as were carried by all other air trans-
port companies in the United States during the
same period last year.
A look at Department of Commerce reports
verifies this statement. Last year 150,000 passen-
gers were carried on all transport lines of the
country, an average of 12,500 a month. Air Ferries
carried 10,000 a month for the first two months
of operation.
To make another comparison. In 1928, the
preceding year, 49,000 passengers were carried
on all the lines in the Nation. In other words, Air
Ferries, Ltd., in two months carried nearly half
as many jjassengers as were carried during the
whole of 192S by all tlie transport companies in
tile I'nited States.
Air Ferries, Ltd., was organized as a i)ractical
business venture by a grouj) of San Francisco Bay
region leaders who saw liie need for (juicker Irans-
l)ortation of men and merchandise between the
cities around the bay. They turned to natural ad-
vantage the waters of the bay, which bad so long
been a barrier to cjuick communication between
San Francisco and her neighbors.
An idea of what this newest industry of San
Francisco means generally to aviation is given in
a recent article a|)pearing in the New York Herald
Tribune, stating that:
"The attention of the air transportation world
has been turned on the successful operation of the
shortest air passenger line in the world, which has
gone intt) tlirect competition with one of the oldest
regular forms of transportation in the bay dis-
trict. Inquiries have been received from all parts
of the country regarding the line which extends
across San Francisco Bay between Oakland and
San Francisco. . . .
"The air ferry service has definitely established
the practicability of using airplane landing floats
for amphibians in waterways adjacent to main
business centers, and also has demonstrated
clearly the feasibility of maintaining dependable
air service in the face of adverse weather condi-
tions."
The man best qualified to tell what the operation
of Air Ferries, Ltd., means to San Francisco and
the other prosperous communities about the bay
is .losepb J. Tynan, Jr., president of the company.
[ continued on page -U 1
Ferrying acru.ss the bay by air Ike passenger ficts an entirely different view of lite city than from t/ie deck of a boat.
16
■•^San Francisco Business
urrent
Events
in Washington
By C. B. DODDS
Wash ington Representative
Sail Francisco Chamber of Commerce
FOLKS who like to check up on Uncle Sam
to determine how accurate are his esti-
mates will have an opportunity soon on
making an appraisal of the Census Bu-
reau mechanical population estimator, for the
Bureau has announced that this gigantic speed-
ometer estimated the population of the United
States on April 1, to be 122.187,583.
April 1 is the date upon which the census is based.
All immigration and births after that date are not
to be countetl but all deaths are to be counted if
they occur after April 1, even though they occur
prior to the coming of the census enumerator.
The mechanical estimator is a great machine
which ticks ofl' additional "population" for the
United States every twenty-two seconds, as this
is the rate at which the Census Bureau statisticians
figure the United States is gaining in population.
They have taken into their calculations, the aver-
age birth rate, the average death rate, the average
immigration and the average emigration.
The census will have an interesting effect on
Congress. The places of twenty-four representa-
tives now assigned to various states of the Union
will be changed to other states, according to pres-
ent estimates. The transfer will not involve in-
dividuals but only the office of representatives.
In other words, (California will not get any of the
four representatives Missouri is to lose, physically
speaking. The California gain is now estimated
to be six. How they will be divided among the
various California counties will depend upon the
state legislature which will be expected to reappor-
tion the congressional districts at the next session,
meeting in January. If the State Legislature does
not act, the federal reapportionment law provides
that all six of the new representatives shall be
elected at large just as the senators are today.
The size of the House of Representatives will
not be increased as a result of the reapportionment
as the gains in those states which have shown in-
creases in population will come from states which
have shown decreases in virtually the same pro-
portion.
Following California's gain of six, Michigan is
next in line with a gain of four. Other states that
will gain and the amount of their increase are:
Ohio, 3; Texas, 2; New Jersey, 2; Arizona, 1;
Connecticut, 1; Florida, 1; Montana, 1; Washing-
ton, 1; Oklahoma, 1; North Carolina, 1.
Aside from Missouri's loss of four, the other
losing states are: Indiana, 2; Iowa, 2; Kentucky,
2; Mississippi, 2; New York, 2; Alabama, 1; Kan-
sas, 1; Louisiana, 1; Maine, 1; Massachusetts, 1;
Nebraska, 1; North Dakota, 1; Tennessee, 1; Ver-
mont, 1; Virginia, 1.
FOR(iIN(i another link in the protective laws
surrounding the right of succession to the
Presidency, Representative Cable, of Ohio, has
introduced a bill proposing a constitutional
amendment that will make the Vice-President-
elect eligible for the presidency if the President-
elect should fail to qualify. Congressman Cable
pointed out that American statutes provide no
method whereby a president can be elected if a
president-elect should die between the time of his
election in November and tlie time for him to
take the oath of office on March 4. The right of
succession after a President takes office is fully
established by law through the Vice-President and
the members of the cabinet, beginning with the
Secretary of State.
[ continued on page 32 ]
April 9 . \ 9 ^ 0 ]■*■ -
Our
Market
Street
irohkm
By
C.E.Grunsky
Former City Engineer
of San Francisco
Market Street traffic lias been a
subject oj discussion for a /o«,i; time.
Ill the August, 1929, issue of BUSI-
NESS. Mr. William L. Pattiani ad-
vocated a subway. Mr. Grunsky does
not etitirely agree with him. Both
have given the problem profound
thought. Mr. Grunsky is one of the
outstanding engineers of the Nation.
Besides being city engineer of San
Francisco from 1900 to 1904, he was
Panana Canal Commissioner, consult-
ing engineer to the Secretary of the
Interior, president of the American
Society of Civil Engineers and is now
president of the American Engineer-
ing Council and the Academy of
Sciences. — The Editor.
FOl'R-TRACKING Market Street was a
mistake. The immorality iiutulijed in by
the eity when it blanketed lony stretches
of the two car tracks already on this
street and operated under private ownership need
not be discussed. The disadvanta.qe of the four
tracks, in fact the disadvantage of any car tracks on
Market Street is at last being generally recognized.
The (juestion is timely, particularly in view of
the fact that the Market Street Railway Com-
pany's franchise on this street expired last year.
Almost imiversally the conclusion seems to have
been readied that the tracks shoidd be ])iit under-
ground, that San Francisco needs a subway. Be-
fore accepting this solution of a troublesome prob-
lem some of its aspects deserve consideration.
Tluis, for example, one day at a meeting of the
San Francisco Business and Professional Wo-
men's Club one of the young ladies asked the
.speaker of the day: "What iiave you in mind?
A system like that of New York with underground
rapid transit trains or cars into outlying districts?
A system similar to that at Boston with a dipping
of individual cars as they approach Market Street
down a long trough-like incline into a short stub
subway or i)erhaps into a subway looj) along Mar-
ket and Mission streets from the Kmbarcadero to
the Twin Peaks Tunnel entrance? Or, as a second
alternative, a short sui)way on Market Street with
stairway access and with transfer ])rivileges from
the street car lines which wouhl then have ter-
minals at Market Street?"
I continued on puKc 27 I
18
♦ifSAN Francisco Business
business IS Good!
By J. R. Fitzgerald
Agent American Hawaiian
Steamship Company
TWO men, meeting at luncheon,
discussed the condition of busi-
ness.
One said times were bad,
money tight. He was preparing to trim
his sails, cut down overhead, retrench.
"Why are they bad?" asked the other.
"Because everybody I talk to says
they're bad."
"And if everybody you talked to said times
were good would you believe them?"
"Not unless my own business proved it."
And there's the answer.
We believe what we want to believe and we
always want to know the worst. A whisper of bad
times is a note of warning and we run to cover.
But the worst of it is that talk of hard times ac-
tually makes hard times.
Barring tlie crash in securities last October —
which was inevitable, and which was forecast by
financial barometers months before it happened
— there have been no fundamental reasons for the
slowing up of business. The period of readjust-
ment that always follows an upheaval has come
and gone, and business, generally speaking, is on
a more substantial footing than it has been in
many years. Thousands of people throughout the
couiitrv who had been accustomed to estimate
their wealtii in paper profits from over-inflated
securities are turning their attention to sound in-
vestments. Great industries are expanding, build-
ing is being resumed on a scale larger than ever
and the problem of unemployment is being ab-
sorbed in the new impetus of national prosperity.
It is inevitable that in the delicate mechanism
of our financial structure, California, and partic-
ularly San Francisco, must react to the slightest
disturbance in the industrial centers of the East,
[continued on page 31 ]
April 9 . 1 9 3 0 )•>
19
The
CALIFORNIA
Pan American
CONFERENCE
I
By Simon J. Lubin
President Sacramento Region
Citizens Council
IT can be truthfully said, I tiiink, that Cali-
fornia as a whole has been doing UKjrc
thinking about foreign markets and for-
eign countries in the last few years than
ever before. San Francisco, because of its ac-
tive Chamber of Commerce, has never been
allowed to forget its eminent position as a world
mart. Publicity of every sort has impressed on
the citizen of San Francisco and the bay region
that the future of the cities by the (lolden (iate lies
on the Pacific. Nor has this campaign to instill
what we might term in the parlance of the day
"foreign trade consciousness" stopped at the
boundaries of the bay region. It has spread
throughout the state.
Now comes the project of holding a Pan Ameri-
can Conference in California this year. I said
project, but it is more than that. It is a stupen-
dous undertaking. It is an enterprise so extensive
in its ramifications that the Sacramento Region
Citizens' Coinicil, which sponsored it, hail no ink-
ling of the detail and groundwork necessary be-
fore such a conference would become a fact.
When the suggestion first came to us from Argen-
tina, that we call such a conference, we dei)ated
the matter and then cabled our trade scouts, who
were then in Buenos Aires, that we had decided
in the affirmative. We instructed the trade scouts
to advise their hosts in Argentina and the other
countries to be visited, namely, Uruguay and
Hrazil, that we would be glad to receive the dele-
gates these countries would send. The invitations
were enthusiastically received and we are looking
forward to the coming of rei)resentative grou])s
of business men.
Our proi)lem was measm-ably simplified as a
result of the generous coo|)eration received from
the Federal (lovernment in Washington and its
representatives in Latin America. The San Fran-
cisco office of the Department of Commerce has
given us invaluable assistance. The wonderful
response of (lovernor C. C. Young and the state
administration was most encouraging, as was the
support of the other western states. I cannot say
too much of San Francisco's spirit of helpfulness
and of what San Francisco has done to insure the
success of the conference. In the first place, a San
Franciscan, Dudley Moulton, the Agricultural
Commissioner of San Francisco County, was one
of our two trade scouts. The other was Assembly-
man Van Bernard of Butte Comity, ('ommissioner
Moulton's services were loaned by the San P'ran-
cisco Board of Sujiervisors; then the San Fran-
cisco Chamber of Commerce, the Foreign Trade
Club and the Downtown Association endorsed the
conference and have placed their facilities at our
disposal. I could go on at length to tell of the won-
derful sup])ort and the ofl'ers of services we have
received from some of the leaders in commercial
and international affairs, who live in San Fran-
cisco and tlu' bay region.
But I want to say something about the confer-
ence. The Pan American Reciprocal Trade Con-
What the Chamber of Commerce Is and Does
4 Skeletonized Review of Department Adlivities t
Foreign Trade
Compiles statistical material on trade
and shipping of the San Francisco Bay
area and other Pacilic Coast customs
districts. Assists members in matters
of immigration, clearance of merchan-
dise through the customs, preparation
of shipping documents, cables, etc.
Signs appro.ximately 3000 sets of docu-
ments for members annually, includ-
ing certificates of origin and purity.
Initiates and gives support to Federal
legislatron in connection with shipping,
immigration, entry of goods and cus-
toms service, communications, etc.
Arbitrates commercial disputes upon
request of members. Offers Foreign
and Domestic Trade Tip service. Main-
tains a card index of importers and e.\-
porters, by commodities. Supplies lists
of foreign firms to local houses inter-
ested in extending their foreign mar-
kets, and lists of local firms to pros-
pective purchasers in the United States
and abroad. Assists foreign visitors to
San Francisco in making business con-
tacts.
Hospitality
Greets and extends courtesies to be-
tween 15,000 and 25,000 visitors per
year. Service embraces calls at hotels,
automobile rides, mapping of scenic
tours in and out of San Francisco,
business information and contacts. Has
co-operation of 2500 committeemen
and women; distributes practically
40,000 pieces of literature annually to
visitors.
Industrial
Works for the development of industry
and increase of payrolls both by secur-
ing new industries and by aiding those
already established. The sales pro-
gram: (1) contacts the prospect as
developed through the industrial ad-
vertising of Califorians Inc.. or other-
wise, (2) submits special engineering
report covering the prospect's individ-
ual requirements with reference to
costs of operation and distribution in
San Francisco, (3) mails monthly sales
follow-up material, (4) sends special
reports from time to time, (5) renders
personal service to the prospect upon
arrival in the city by supplying sup-
plementary information about indus-
trial factors, sites, etc., (6) writes and
releases general industrial sales pub-
licity for local and national papers and
periodicals. (7) prepares and distrib-
utes sales literature on San Francisco.
The service program: (1) plans and
fosters projects designed to improve
local industrial conditions, (2) aids
established industry in accordance with
specific needs, such as with spur track
and re-zoning applications.
Domestic Trade
Is a bureau of the Industrial Depart-
ment and supplements the work of that
department as outlined in the preced-
ing paragraph. The service program:
Local (\ ) maintains commoditv index
Executive and AdminiSlrative
The function of the Executive Of-
Bce is to apply the force of the Cham-
ber to any question decided by the
Board of Directors.
The Committees recommend and
secure approval from the Board. The
Board instructs the Manager to act
and the action is either taken directly
or through the appropriate depart-
ment.
All matters not clearly department-
alized are brought directly to the
Executive OfBce for clearance. All
general correspondence is handled
through the Executive Office.
The management of the depart-
ments is handled from the Executive
Office, cleared directly through the
Assistant Manager and Comptroller.
All matters determined by the
Board directly are handled by the
Manager, either directly or through
specially appointed committees of the
membership. The Executive Office
ties up and correlates the committee
organization, the departmental or-
ganization, special committees of
members and the Board of Directors,
and thus unifies and makes effective
the action of the Chamber on any
particular subject.
of thousands of articles of local manu-
facturers and wholesalers, (2) dis-
tributes classified list of locally made
goods, (3) prepares trade lists of local
firms and their products for prospec-
tive buyers, <4) apprises members of
every business removal and of every
new business through weekly run of
"Leads for New Business" in San Fran-
cisco Business, (5) endeavors to divert
local purchases to local manufacturers
and wholesalers. In the Trade Terri-
tory. (1) arranges good will trade ex-
cursions of manufacturers and whole-
salers to contact San Francisco's busi-
ness friends throughout the eleven
western states, (2) makes staff trips at
intervals for the same purpose, (3)
seeks to develop markets in the San
Francisco area for products of the back
country.
Municipal Affairs
Investigates all matters pertaining to
municipal affairs. Committee is divid-
ed into six sections, namely: Charter,
General Government, Street Railway
Transportation, Traffic, Water and
Power, Works and Development.
Junior Chamber of Commerce
A body of business and professional
men, between the ages of 21 and 33,
organized for the purpose of inform-
ing and educating its members in civic
affairs and actively participating in a
practical program for advancement of
commerce and industry and for pro-
motion of welfare of San Francisco
and Northern California. Membership,
727 on September 12, 1920. Organiza-
tion is at present at work on many
major projects under the following
fifteen standing committees:
Aeronautics — Committee on Committees
Daylight Saving — Executive — Finance
Fire Prevention — Industrial — Marine
Membership — Municipal Affairs
Program — Publicity — Radio
Relationship — Sports
Retail Merchants Association
Co-ordinates activities of constituent
retail trade groups; conserves interests
of retail merchants on all major legis-
lative issues presented by national,
state and local legislative bodies. Con-
ducts continual analysis of specific
problems of merchants such as re-
turned merchandise, markdowns, sea-
sonal sales, etc. Arranges and directs
Educational Courses in various phases
of merchandising for store employees.
Aids constituent trade groups in pro-
moting special and seasonal events.
Secures concerted action on the part of
the merchants in tying-in with special
local and national events of importance
to San Francisco's civic and commer-
cial welfare.
Information
Has, or knows where to secure statis-
tics, lists, reference material and in-
formation on an infinite variety of
subjects and supplies same to more
than 40,000 persons a year. Sends
literature to over 10.000 inquirers an-
nually. Compiles weekly list of pros-
pective tourists and settlers; issues
monthly statements of business condi-
tions, and annually "Highlights of San
Francisco." "San Francisco in Figures,"
Tourist Information Map, and "Sources
of Wealth."
Marine
The clearing house for all information
concerning shipping in the harbor. Re-
port.- all incoming and outgoing ves-
sels; boards incoming vessels for re-
ports of voyage, recapitulation of car-
go, passenger lists, etc. Keeps mem-
bership posted on movements of all
vessels bound to and from Pacific
Coast. Hawaiian. Eastern and Foreign
ports, also of all mishaps at sea. Look-
out stations in operation 24 hours daliy
the year round, including Sundays and
holidays. Keeps records of imports and
exports by water from San Francisco.
Publicity
Disseminates information relative to
San Francisco and the Chamber of
Commerce. Prepares special articles
for newspapers and magazines. Sup-
plies photographs and cuts for local
and national publications. Maintains
photograph and cut file.
Traffic
Vitally concerned with larger problems
affecting community as a whole and
which traffic departments of individual
concerns are not prepared or equipped
to handle. Studies all proposed changes
in legislation, both state and national,
relating to transportation, and either
supports or opposes them as they af-
fect best interests of local shippers.
Constantly protects shipping public
regarding rates and service, and fur-
nishes advance information on pro-
posed rate and classification changes.
April 9, 1930 }§►•
21
(9 ONSTRUCTION . . .
The Balance PFheel
By Arthur P. Denton
Manager, Pacific Portland Cement Association
The size of this concrete mixer — the largest in
the world — can best be realized by looking at
the man on the left. The machine was manufac-
tured in San Francisco by Norris K. Davis, and weighs 66,000 pounds.
It will pour 1500 cubic yards of concrete per day and mix 6400 sacl;s of
cement and 2000 tons of rock and sand. It was shipped to a U. S. Gov-
ernment reclamation project in Oregon.
WHEN President Hoover was Secre-
tary of Commerce he focused at-
tention on the importance of con-
struction by calling it "the balance
wheel of industn*'."
And the current economic situation throughout
the country is ample proof, if proof were needed,
of the truth of Mr. Hoover's idea.
For the tonic effect of revived construction is
apparent. The first two months of 1930 witnessed
the awarding of an unprecedented volume of con-
tracts for street and highway paving, including
nearly 19,(1(10,000 square yards of concrete work.
For the same period of 1928, the next best year,
a little over 1(5,000,000 square yards of concrete
were awarded.
The immediate result of these large awards is
felt in the employment of many men otherwise
idle. But there are other results of almost equal
importance. For the opening up of a large volume
of road construction brings with it a demand for
sand, stone, cement, machinery and other neces-
sary materials and equipment. The men whose
business it is to supply material, eciuipment and
technical leadership benefit. As they, together
with the actual road workers, increase their ac-
tivity and earning power, they raise their buying
power and become prospects for commodities of
all sorts.
Street and highway work represent only a single
[ continued on page 26 ]
22
The 1930 Census
1 continued from page 13 ]
The story of the formation of the
Citizens' Committee, named by Super-
visor Rossi and his aides. Colonel James
E. Power and J. Emmet Hayden, is one
that now has taken columns and columns
of space in the daily press. Philip J,
Fay was named chairman and Mayor
James Rolph. Jr.. honorary chairman.
Other officers are: Vice-presidents,
Marshal Hale, Angelo J. Rossi, A. M.
Brown, Jr., Thomas F, Boyle, Paul
Scharrenberg, William J. Quinn, Charles
J. Brennan, Thomas P. Garrity, H. J.
Brunnier. Mrs. J. E. Butterfi'eld and
Mrs. Alfred McLaughlin.
»!{San Francisc:o Business
.Secretary. John A. O'Connell; treas-
urer, Louis A. WeidenmuUer.
Committee chairmen: publicity and
advertising, John Cuddy: district or-
ganizations, Thomas P. Robinson; ho-
tels, clubs, cafes, John F. Shea; apart-
ments, Eugene N. Fritz, Jr., labor co-
ordination, Roe H. Baker; theatrical,
Thomas D. Van Osten; schools, Mrs.
Ernest J. Mott and Joseph Marr
Gwinn; speakers, A. M. Brown, Jr.;
vehicular advertising, Clarke C. Cottrell;
veterans, Harry Glensor; Women's par-
ticipation. Mrs. A. J. Cloud; industrial
coordination, Ben C. Brown; legislative,
Melvyn I. Cronin ; foreign peoples edu-
cation, Kenneth H. Smitten.
The Management Committee, selected
for campaign e.^iperience and their knowl-
FIRST CLASS
ROUND THE WORLD
AS LOW AS ^1110
HOME TOWN
TO HOME TOWN
Un the famous President
Liners you enjoy all the free-
dom, all the luxury of a cruise
on a private yacht.
Stop over where you please
within the two-year limit of
your ticket . . . visit Japan,
China, the East Indies at your
leisure, glimpse the fascinat-
ing, far-off corners of the
world, and then — continue
your travels on another Presi-
dent Liner as you would on
another train.
And this acme of travel ex-
perience— with comfort, ac-
commodations,service second
to none — is yours for as little
as $1110 ! Spacious cabins
with real beds, delicious
meals, and an unforgettable
trip Round the 'World in 85
days, or two years, as you like.
I N F O R MA T I O N
SAILINGS
"\'ou may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightlytoMalaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
^'ork.
Every two weeks a President
Liner sails from Boston and New
"i'ork for Havana, Panama, Cali-
fornia, thence Round the World.
All staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class
only. Round the World, as low as
$1110, Home Town to Home
Town; with private bath $1370.
Complete wjormation from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 6000.
406 Thirteenth Street, Oakland. Phone HOlliday 8020
edge of their city, consisted of William
F. Benedict, member of the Board of
Education with 100,000 .students under
his tutelage, a veteran in political cam-
paigns and civic affairs; Registrar Char-
les M. Collins, in charge of the voting
records of the city, and Former Registrar
J. Harry Zemansky, who has counted the
voters of San Francisco for so many
years that he is eminently qualified to
advise on the census enumeration.
The committee studied the situation
to find out what could be done within
the bounds of the federal census regula-
tions. Samples of census blanks were
distributed to every person in San Fran-
cisco. Police and fire departments, the
post office department, and every agency
of state, local and city government was
brought into the campaign for a full
census. Policemen and firemen visited
South of Market lodging houses and
managers of first-class hotels personally
enumerated their guests.
John Shea, president of the hotel asso-
ciation, and Eugene Fritz, president of
apartment house owners and managers,
lined up their organizations into hard-
working battalions which counted them-
selves before the enumerators arrived
and presented a full report upon a
moment's notice, so that the census taker
was free to go quickly on his way.
The Publicity and Advertising Com-
mittee, under John J. Cuddy, distributed
millions of pieces of census propaganda
throughout the six square miles of San
Francisco's boundaries.
Called together by President Newhall
of the San Francisco Chamber of Com-
merce, representatives of the Chambers
of the communities around the bay
region copied San Francisco's methods
to get out a greater San Francisco Bay
metropolitan area count.
Mrs. A. J. Cloud, president of the San
Francisco Federation of Women's Clubs,
called her 16.000 members into action,
thereby solving one of the greatest cen-
sus problems, the education of the house-
wife to answer fully all census questions.
All this has been done, and the Citi-
zens' Committee is nearing an end of its
splendid campaign. Great credit should
be given to the newspaper publishers of
San Francisco : Robert P. Holliday of the
Call-Bulletin, George Cameron of the
Chronicle, George Hearst of the Exam-
iner and W. N. Burkhardt of The News.
These men, dealing in circulation, im-
mediately saw that vital necessity of
getting a full census showing, and" do-
nated skilled writers and valuable col-
umns of space to this important civic
movement.
But the chief credit for San Fran-
cisco's awakening to the situation rests
with the San Francisco Chamber of
Commerce, as represented by William F.
Benedict, experienced campaign man-
ager; Philip J. Fay, veteran Chamber of
Commerce leader; Aimer M. Newhall.
energetic president of the Chamber;
Angelo J. Rossi, a San Franciscan with
an abiding love for his city, and Senator
Tom Maloney, a stevedore with the in-
terest of his city at heart.
April 9 , 1930 ]i>>-
2^
I
NDUSTRIAL
Dey>elopment
Reported by the Industrial Department
San Francisco Chamber of Commerce
NEW INDUSTRIES
THE SURFACE COMBUSTION
COMPANY, manufacturers of special
and rated industrial furnaces and heat-
ing equipment, with factory and head-
quarters in Toledo, Ohio, and THE
WEBSTER ENGINEERING COM-
PANY, a division of the Surface Com-
bustion Company, and manufacturers
of fuel heaters with factory and head-
quarters in Tulsa, Oklahoma, have estab-
lished branch offices in San Francisco at
447 Sutter Street. Mr. S. T. McAdam.
Jr.. is district manager in charge of
distribution.
THE CRESCENT UPHOLSTER-
ING COMPANY, manufacturers of
Chesterfield suites and all kinds of over-
stuffed furniture, have recently estab-
lished in San Francisco at 279 13th
Street. This new firm, under the man-
agement of Mr. Charles Hanger, will
serve San Francisco and the surrounding
territory within a radius of 200 miles.
THE ELECTRO THERAPY PROD-
UCTS CORP.. Ltd.. a branch of Elec-
trical Production Corporation, owners
of "Claude Neon Lights." have recently
opened a branch factory at 255 Golden
Gate Avenue, San Francisco. The Electro
Therapy Products Corp., Ltd., specializes
in medical lights only, manufacturing the
Mercury Quartz lights for physicians and
other doctors. Mr. Arthur F. Boles is
district manager for northern California.
NEWS NOTES
THE M.\RSHALL & STEARNS
COMPANY,, originators of the wallbed,
consolidated with the ROME COM-
PANY, Inc., nationally known manu-
facturers of De Lu.xe bedsprings and
other sleeping equipment, on April 1.
1030, With the resources and experience
of these two veteran and allied organiza-
tions, this consolidation will result in the
production of a wallbed of greater merit
and value to the building industry. The
Marshall & Stearns Company will oper-
ate as a division of the Rome Company
with the management continuing under
the direction of Mr. H.. B. Stearns,
founder of the company. The San Fran-
cisco factory, which becomes the seventh
of the Rome Company plants in the
United States, will continue manufac-
turing wallbeds.
.■\ new assembly plant to serve the en-
tire Pacific Coast and pan-Pacific trade
is planned for San Francisco by the
TOLEDO SCALE COMPANY. San
Francisco has been chosen as the focal
point for operations of this company
throughout the West and for their
Oriental export trade.
Feather River
Canyon
Salt Lake City
(FREE STOPOVER)
'The Royal Gorge
MOUNTAIN
SCENERY
on your way
EAST
WESTERN PACIFIC
N
[EW SCENES all the way! Western Pacific is
the direct route to Salt Lake City with the
famous Feather River Canyon on your way and the
most renowned scenic spots of Colorado on beyond.
Direct service without change of cars to Chicago,
Kansas City and St. Louis. Scenic Limited leaves
San Francisco (Ferry Building) at 10:00 a.m.; Pacific
Express at 8:00 p.m.
FEATHER RIVER
ukUti, information and reservations at:
WESTERN PACIFIC TICKET OFFICE
65-4 Market Street (across from the Palace)
Also Ferry BuiMins-SanFri
Phone SUttcrl65I
WESTERN PACIFIC - SACRAMENTO NORTHERN - TIDEWATER SOUTHERN
24
AIR PALACES | continued from page '.I )
visitors grow. Ten thousand first-class
passengers sailed from the Pacific Coast
for the Orient last year.
It is proposed to operate with mails to
Honolulu until a safe and reliable service
has been proved and then to attempt to
build up a passenger business. The pro-
posed rates will be approximately double
that now charged by steamship com-
panies.
Extension of the service to Manila
and the addition of further airships will
be undertaken as soon as the Hawaiian
section of the route is operating on a
sound basis.
With three airships on the route Cali-
fornia, Hawaii. Manila, Japan, a sailing
could be arranged every ten days. Pas-
sengers and mails could then reach the
•» ■{ S A N Francisco Business
Orient in less than a week instead of
three weeks as now required.
From the standpoint of national
defense the airship line would be of great
\alue. Rapid communication with Ha-
waii and the Philippines would be of
important value to the Army and N'avy.
In time of war, the ships, personnel and
terminals established by private capital
could become automatically a part of
the fleet and advance base organization.
Interest in lighter-than-air craft has
been fostered in America for several
years by the Goodyear Tire & Rubber
Company. The experience of the com-
pany in aeronautics dates back to IQll.
when specialized machinery was in-
stalled for spreading rubber on cotton
fabric.
One year later the first Goodyear
D Reasons Why You Should
Drive Marquette Before
Buying Any Car
1 — A Great Performer.
2.— Built by Biiick.
'i— $25,000,000 in Sales.
You can order any motor car in a few minutes. But you drive that car for
months and years. Give a few extra minutes to its selection — and reap long
months of extra satisfaction — by driving Marquette. * Three facts recom-
mend that you make this test, whether you desire a car for professional
use or for your family. Marquette is known the country over as a ^re^^ per-
former. It is built by Buick —recognized leader in fine car manufacture and
producer of more than 2,400,000 fine cars. It has won over $2 5,000,000
in sales during the comparatively short period it has been on the
market. ^ But these facts, vitally important as they are, are over-
shadowed by the specific quality facts of the car itself . . . the beauty
and luxury of Marquette's smartly tailored Bodies by Fisher . . . the
remarkable ability and stamina of the Marquette engine — built to
out-perform any other engine of its class . . . and Marquette comfort,
readability and safety. * Consider the importance of your motor car
investment. Drive Marquette before buying any car, regardless of price.
Six body styles, $990 to $1060, /. o. b. factory, special equipment extra
HOWARD AUTOMOBILE COMPANY
balloon was manufactured. In IQ13 a
Goodyear balloon took first place in the
James Gordon Bennett cup race out of
Paris.
During the World War Goodyear's
aeronautical activity expanded greatly.
At the peak the Goodyear balloon
department included approximately 2000
men and girls. In that period close to
1000 balloons of various t>'pes were built.
Included in the number were almost 100
motored airships.
Following the close of the war there
was in America a general let-down in
aircraft interest. The majority of our in-
dustries and the public at large appeared
to be content to let European countries
make what they could of aeronautics.
Unwilling to accept the general be-
lief regarding air travel Goodyear con-
tinued her development program in
lighter-than-air craft.
A fleet of small ships built and oper-
ated by Goodyear has been carrying this
division of aeronautics to the public. The
little Zeppelin ships have helped famil-
iarize the public with this form of trans-
portation. Of .American industries, Good-
year has stood alone in this field. The
only other lighter-than-air craft in this
country has been ships at Army and
Navy stations.
During the summer months the ship
may make stops not only at San Fran-
cisco and Los Angeles but cruise as far
north on the west coast as Seattle.
SAN IFRANCISCO ' ^ OAKLAND ^
WHEN BETTER AUTOMOBILES ARE BU
PORTLAND V ' LOS ANGELES
. . . BUICK WILL BUILD THEM
PAN AMERICAN (continued from page 19]
ference ooens in Sacramento on August
25 and closes August 30. Upon its close,
the State Fair will be inaugurated, the
first day of which has been officially
designated ''Pan America Day." Pre-
ceding the conference, and to begin in
Los Angeles on August 11, the delegates
will be taken on a two weeks' tour of the
state. Several days of the tour will be
spent in seeing San Francisco. The tour
is being so arranged as to enable the
delegates to see California's industries
in action, and to experience the life and
spirit of its cities. There will be many
opportunities for San Francisco busi-
ness men to see and talk with the dele-
gates, all of whom will be business men
engaged in various fields of activity. The
conference to be held in California ne.xt
.August is the first genuine Pan Ameri-
can Conference ever called in the West.
It is the first time that business men
of the republics to the south of the Rio
Grande have ever met in conference west
of the Mississippi. It will open a new era
in our relations with the citizens of the
other nations of the western hemisphere
in that this coming conference is an
unofficial gathering where facts can be
stated and opinions expressed without
the restriction of diplomatic or official
formality. The point has been made by
no less than an eminent educator of
Harvard University that this unofficial
conference should have been called
twenty years ago. Other expressions
coming from Latin .\merica as well as
the United States lead one to wonder
why it should have been left to Cali-
fornia to take this step. My personal
reaction is only that the time was auspi-
[ continued on page 42]
April 9 . 1930 }•> -
25
Montana Asks for
Better Railroad
Connections
Emphasiziiif; the neci'ssity lor IjcIUt
railroad coniK-clions bt'lwecii Montana
ami California, the Ureal Falls, Mon-
tana. Leader, published an editorial re-
cently concerning the application of the
Gr^at Northern Railway to enter San
Francisco,
■■\orlhern Montana." .says the Leader,
"neetls better access to a new source of
supplies, and it wants a better outlet to
California for the flour and other goods
il manufactures." The editorial follows
k sweeping change in the industrial
geography of the country, which, since
the World War. has brought the Pacific
Coast strongly to the forefront, has
whetted northern Montana's interest in
seeing the Great Northern Railway win
in its effort to reach San Francisco. We
arc a comparatively near neighbor of
California.
California is no longer as famous for
its gardens, orchards, forests, mines or
oil as it is for its industry. The value
of its manufactured products ($2,000,-
000.000 in 1927) now exceeds the com-
bined value of the products of its farms,
forests, mines and tisheries. In the last
15 years, its manufacturing payrolls have
increased S4 per cent, the products of
manufacturers 114 per cent and the
value of manufactured products 300 per
cent.
Northern Montana needs better access
to this new source of supplies, and it
wants a better outlet to California for
the flour and other goods it manufac-
tures. In the last few years there has
been fast developing an increased com-
mercial intercourse between this state
and California in spite of the handicaps
of transportation facilities. From the big
branch distributing houses of eastern
concerns on the coast we are. more and
more, getting great quantities of supplies
that formerly came from the East.
What we want to see is a direct route
via Shelby into San Francisco, which we
shall have if the Interstate Commerce
Commission grants the petition of the
Great Northern and Western Pacific to
close a 200-mile gap between the two
lines. The Wall Street Journal said re-
cently:
"The interstate commerce commission
will have great difficulty in refusing the
application. It is not merely a railroad
scheme to be carried out for private ad-
vantage. All the commercial progress of
the Pacific Coast and its territory depend
up)on improving lines of freight inter-
change. A few weeks ago the commis-
sion ordered the L'nion Pacific to build
expensive mileage solely because the lo-
cality affected ciemands it. How can it
refuse to assent when carriers and public
unite upon an inherently sounder proj-
ect?"
1T\K F.\IR ENVOYS OF
JAPAN ENTERTAINED
Calling to thank the San Francisco
Chamber of Commerce for its assistance
at the time Tokyo and Yokohama were
destroyed by earthcjuake and fire in l')2,?.
a party of five Japanese girls represent-
ing their government visited I'resident
.\lmer M. Newhall at the Chamber of
Commerce last week. Accompanying the
young ladies were a party of prominent
local Japanese business men headed by
.Acting Consul T. Kaneko.
The young ladies are in the United
States under the sponsorship of "Jiji
Shimpo." the prominent Tokyo news-
paper, and were carefully chosen for this
mission as being representative of the
flower of Japanese womanhood.
The party spent several days in San
Francisco calling upon various officials,
attending a tea in their honor Friday
afternoon at the Women's City Club and
sightseeing under the direction of the
Chamber of Commerce Hospitality De-
partment.
Thursday they were entertained at a
luncheon given at the San Rafael home
of Mrs. .Mmer M. Newhall. wife of the
commerce chamber president.
Included in the party are Misses
Kimiko Ashino. Sumiko Tokula. Yoshito
Sato, ^'oshito Matsudaira; Mrs. Yoshiko
Matsudaira. their chaperon and Mr.
Hidesaburo Yokoyama, special corre-
pondent for 'Jiji Shimpo."
A deep breath of nippy sea air pos-
sesses more true invigoratioti than all the
various beverages that you can imbibe.
^^P^ireman's Fund
Insurance Company
Head Office
San Francisco
J. B. LEVISON, PnsiJtut
Paid Up Capital - - - $7,500,000
Policy Holders Surplus - - $20,000,000
Unearned Premium Reserve $15,000,000
Total Assets . - - . $40,000,000
Directors
Frank B. Anderson, Chairman^ Board of Directors^
The Bjnk ofCal,jor,i,a, N. A.
Edward T. Cairns, Vice-Preiidetit, Fireman's Fund
Insurance Company
Wm. J. DuTTON, Retired
Edward L. Eyre, President, Edward L. Eyre &
Company
Mortimer Fleishhacker, President, Anglo-Califor-
nia Trust Company
A. P. GiANNiNi, Chairman, Advisory Board,
Transamtrtca Corporation
J. B. Levison, President, Fireman's Fund Insurance
Company
Charles R. Page, Vice-President, Fireman's Fund
Insurance Company
Henry Rosenfeld, President, John Kosenf eld & Sons
F. W. 'Van Sicklen, President, Dodge, Sweeney &
Company
Franklin A. Zane, Vice-President, North American
Investment Company
FIRE • MARINE
AUTOMOBILE
26
"^gfSAN Francisco Business
Tjall^across.
the miles,
Constant improve-
ments are being
made in inter-city
telephone service.
You can get your
connection more
quickly than ever.
At present, 97 per-
cent of such calls
are handled while
the calling person
remains at the tele-
phone. Transmis-
sion is clearer. Net-
works of storm-re-
sisting cables are
being installed.
You can get more
business into the
business day, if you
make use of inter-
city telephone
service.
The Pacific Telephone
And Telegraph Company
Construction the
Balance Wheel
( continued from page 21 ]
factor in the current progress toward
restored industrial stability. Construc-
tion, in the form of new building proj-
ects of all types, is likewise reviving.
In San Francisco alone, awards for
considerably more than $30,000,000
worth of new construction were pend-
ing at the close of last month. Of the
sixty-four projects included in the list,
five are United States government jobs
and fourteen are undertakings of the
city or governmental units.
The early awarding of these contracts
will undoubtedly constitute a stimulus
to business generally. The lead taken by
civic, municipal, state arid federal go\'-
ernments may well be followed by pri-
vate enterprise. For the benefits of con-
struction at present will be felt in every
phase of our life.
While the general good is being served
by those entering on construction work,
it is likewise true that individuals and
groups will benefit as they participate in
furthering construction enterprises. The
conditions governing construction under-
takings are good, with credit and money
easy to obtain at favorable rates. It
can be said with certainty that anyone
who plans to do any building at anv
time within the near future can do so
immediately to his benefit.
It is important, however, that what-
ever is done be done right. This is no
time for temporary, impermanent work
of any kind. The fallacy of building
shoddily has been exploded, but here and
there we find people who cannot see
very far beyond their own noses. For
they persist in having work done which,
in a few years, will have to be done
over if success of any sort is to be
achieved. They forget that the original
cost of permanent work is only verv
little more than the original cost of
temporary work, but that ultimately the
"cheap" job will become a nightmare of
high maintenance and low utihty.
This is particularly true of streets and
highways. If the traffic on any road or
street justifies modern paving at all, if
justifies paving which will deliver the
utmost efficiency over the longest pos-
sible period. When maintenance costs
on any pavement are high, it is an indi-
cation that the pavement was built with-
out foresight and without consideration
of the high cost of cheapness.
In any consideration of building proj-
ects, it must be borne in mind that we
of the Pacific Coast have won the un-
stinted admiration of the entire country
for our architectural pioneering. We
have established the principle that utility
and safety can be combined, naturally,
with beauty. We have taken a material
hitherto considered to be the exclusive
property of engineers — concrete — and
have made it into buildings without at-
tempting to disguise it. Rather, we
have taken advantage of the qualities in-
herent in concrete to achieve beauty of
unusual sincerity and satisfaction.
As a consequence, our schools, clubs,
churches, ofifice buildings and homes
have become the admiration of archi-
tects everywhere, and they are follow-
ing our lead. Fire safety has become
synonymous with modernism in archi-
tecture— and coast architects have had
much to do with this development.
_ Hence it is of the utmost importance
if our prestige is to be maintained, that
construction work undertaken now or in
the future be of the highest type. Every
project can serve to increase our pres-
tige or to lower it, depending on whether
or not it is conceived in terms of appro-
priateness, beauty, complete usefulness
and permanence.
business dVlen
find at Hotel Sir Francis Drake that
atmosphere of character and reflne-
ment to which they are accustomed.
Located close to the financial and
business districts, it is a popular place
to discuss corporate affairs.
Private rooms may be had for confer-
ences and meetings and the sugges-
tions and services of our Catering
Department are available for dinners,
banquets and social affairs.
600 Outside Rooms
Each With
Radio
Servidor
Softened Water
Tub and Shower Bath
Circulating Filtered Ice Water
Vita-Glass Windows
{Western Exposure)
Tlie "Sleepiest" Beds on the
Pacific Coast
Rates
from $3.^0
L. W. HUCKIXS, Managing Director
April 9, 1930 ^■■
11
Our Market Street Problem
Such a question opens up ihe economic
aspect of the problem and makes ap-
parent the uselessness of discussing the
modernization of Market Street and the
bettering of the downtown transporta-
tion service by the construction of two
and three miles of subway at some as-
sumed cost per mile.
It is timely to look a bit farther into
the future and to consider carefully
the ultimate end to be attained before
launching a program that without ade-
quate study may not fit into a well con-
sidered comprehensive scheme of im-
provement or which may prove too am-
bitious in the light of the municipality's
financial present and prospective re-
sources.
May it not then be assumed that the
time will come when Market Street, one
of the finest downtown streets anywhere
in the world, will be free of street car
tracks; free of trolley and electric light
poles; with sidewalks under the build-
ings, making the marquise as a shelter
unnecessary and rendering the ugly pro-
jecting sign-boards useless. But most of
this lies in the far future. Nevertheless
it is to be kept in mind and plans may
well be laid now for the final accom-
plishment.
[ continued from pnge 17 ]
There will, furthermore, in the course
of time be a subway or its equivalent
for rapid transit to and from outlying
districts. That may be called timely
whenever it can be shown that the pa-
tronage will justify its construction.
This does not mean when assurance can
be given that it will at once be on a
paying basis. The municipality could
well afford to begin operation somewhat
in advance of this assurance, accepting
the operating loss during a limited period
as the city's contribution to the devel-
opment of its outlying and suburban
areas. It is not likely that in the cir-
cumstances any type of subway will be
constructed in the near future. Equally
distant is the time, in all probability,
when the property owners can be made
to see the advantage of the arcade sys-
tem and will consent to a placing of
sidewalks beyond the street line. This
requires education and probably changes
in the organic law such that acquisition
of easements or rights-of-way for side-
walks on privately owned property can
be acquired 20 or 30 years in advance of
the time when the same are to be utilized.
It may, as a digression, be suggested
that because the useful life of a modern
building is in the neighborhood of 40
years, a period of about one-half of this
duration or 20 to 30 years would in
most cases be ample for the owner to
adjust the use of his property to the
modifications made necessary by giving
up sidewalk space. If it were permissi-
ble for the city to offer him today liberal
compensation for a right-of-way not to
be taken for 30 years on condition that
he at once lease back the same on a 6
or 6^! per cent interest basis, a refusal
to grant the easement is hardly to be
foreseen. The owner in such event would
be getting what is equivalent to a long
time loan, the principal of which he
would not have to repay and he would
have 30 years in which to adjust his im-
provements and his business to the pro-
posed new arrangement. The city, on the
other hand, borrowing money at about
a 43^ per cent interest rate would be
profiting 1^ to 2 per cent a year or
practically enough to amortise the cost
of the right-of-way by the time that
possession is to be taken.
On the assumption that it be found
unwise to provide adequate subway fa-
cilities at once, what is the alternative?
Can not some other substitute for the
cars on Market Street be found? This
[ continued on page 3(1 ]
J^ pla'ui facts
that explain ivJiy
FIBREBOARD
SUPERTEST SHIPPING CASES
deliver your goods better
...HORIZONTAL GRAIN
The grain of the Fibreboard
Case is horizontal — not ver-
tical. The box thus keeps its
shape and does not bulge ; and
the contents are kept snug.
All shifting — which causes
chime dents and damage to
labels — is eliminated, resulting
in less damage to contents.
Fibreboard Products INC.
RUSS BUILDING, SAN FRANCISCO
MILL AND FACTORIES:
San Francis
Southgate
Port Towns
o Stockton Antioch
Los Angeles Port Angeles
nd Philadelphia Honolulu
SALES OFFICES:
Vernon
Sumner
Kahului
San Francisco
Oakland
Chicago Los Angeles
Seattle Salt Lake City
Portland
Philadelphia
-4. San Francisco Busines
1930 C. M. T. C. OFFERS
VACATION FOR YOUTHS
Preparations for the lujo Citizens'
Military Training Camps for the Ninth
Corps Area, Headquarters Presidio of
San Francisco, Calif., are now well un-
der way.
As in the past there will be two camps
conducted. One at Del Monte near the
old historic city of Monterey, and one
at Fort Winfield Scott, Presidio of San
Francisco.
Both of these camps offer manv attrac-
tive inducements to the young men of
San Francisco, who are eligible and care
to avail themselves of the opportunities
and experience that go with a training of
this character.
These camps will be under the able
management of trained army officers who
have made a study of this particular
work.
The activities at camp are varied and
interesting and include among other
things athletics, military training and so-
cial functions.
To be eligible, the candidate must be
a male citizen of the United States,
[Aysically qualified and of good moral
character. He must have at least aver-
age intelligence and have passed his
seventeenth year.
Young men desiring admission to
either of the Citizens' Military Training
Camps, should write a letter to the
C. M. T. C. Officer, Presidio of San
Francisco, California, In writing give
sutificient information so that the officer
Why not
enjoy the
conven-
ience of
^Kj^Ci^ your home.
Was it a troublesome task to heat your home last Winter because of
the work and fuss of starting a fire? If so, why not plan now to say
Uoodbye forever to the drudgery of obtaining heat^"
People everywhere are turning to the one type of heating which is
the most convenient And really, you should investigate this modern
method of heating before you buy any fuel for next Winter
The most convenient heating equipment burns Natural Gas fuel
It IS entirely carefree. A touch of your finger is all that is required on
your part to have a steady, even temperature for a few minutes or for
fuel of^l "'^ ^^ ^°" '^^^'^ '' "° '°°^ °' '^''^' ^°' S^' '' ^^^ '^'^^"^''^
Furthermore, gas-lired heating equipment gives healthful heat. Many
leading physicians are heating their homes with it and are recommending
gas-fired heating to other people. They know that Natural Gas is safe and
healthful when btarned in modern appliances, correctly installed and
properly connected to a chimney.
For further details, see your local heating dealer or call at our office.
Pacific Gas and Electric Company
Owned ■ Operated - Managed
^ Califomians-
receiving it can act upon it to your be
advantage.
Transportation will be furnished t
and from the camp, under either of th
two conditions:
( 1 ) The applicant may pay his ow
way and be reimbursed after his arriv:
at camp at the rate of five cents per mil
for the shortest usually traveled rout
between his home and the camp, or
(2j The Government will furnish ap
plicant with a transportation request, o
railway ticket, and upon arrival at cam|
he will be paid one cent per mile for th.
distance actually traveled to cover thi
cost of meals en route.
Here is an excellent opportunity for ;
month's vacation at government ex
pense, including transportation, uniform
shelter, food, medical attention and prop-
er instruction in camp hfe and athletics
There is no question as to the advan-
tages to be gained in attending a Citi-
zens" Military Training Camp, as the
candidate returns home refreshed, im-
proved and in excellent physical condi-
tion.
The quota for San Francisco County
is limited, if you desire to attend send
in your application at once.
How to Register Patents
In Russia
Details of procedure to be followed b\
citizens of countries which do not main-
tain diplomatic relations with the Union
of Soviet Socialist Republics in connec-
tion with registration of patents and
other matters requiring the legalization
of documents, are set forth herewith:
"Documents emanating from coun-
tries which do not maintain diplomatic
relations with the Union of Soviet So-
cialist Republics, can be legalized only
by the People's Commissariat for For-
eign .Affairs on the basis of special de-
cisions adopted by the latter. Legaliza-
tion by the People's Commissariat for
Foreign Affairs serves instead of consular
legalization.
"In cases where the People's Commis-
sariat for Foreign Affairs declines to
legalize foreign documents or acts sub-
mitted to them for the purpose, the Com-
missariat has the right to affix to the
documents a special notation to the
effect that the absence of legalization
shall not prevent the proper institutions
of the Union of Soviet Socialist Re-
public, as well as of the various con-
stituent republics, from accepting for
consideration the given document when
submitted to them. In this event the
right to recognize the validity of docu-
ments and acts of this kind, on the merits
of the case, rests entirely with the in-
stitutions accepting them."
Documents to be legalized for presen-
tation to various Soviet institutions
should be mailed direct to the People's
Commissariat for Foreign Affair (Xar-
komindel), Moscow, Union of Soviet So-
cialist Republics.
The above procedure went into effect
following the decision of the Council of
People's Commissars of the U. S. S. R.,
and the Council of Labor and Defense
on September 18, 1920,
APRIL 9 , 1930 }>^-
President Newhall
P//o//es ArQen tint
Carrying on the first telephone con-
iversation ever held between San Fran-
cisco and Buenos Aires, Argentine, Presi-
ident Aimer M. Newhall of the San Fran-
cisco Chamber of Commerce and Dr.
Tomas Amadeo, president of the Argen-
tine Chamber of Commerce, exchanged
'greetings last Thursday afternoon over
'a seven-thousand-mile telephone connec-
ftion via land wire and wireless telephone.
After the conventional American
"Hello" of both speakers. President
Newhall said;
I "It is highly gratifying to have an-
other important link in the communica-
'tions that bind together the North and
South American Continents. The Ameri-
can peoples have grown in friendly un-
derstanding and recognize their growing
■mutual interests and destiny. San Fran-
cisco, located on a great world harbor on
: the Pacific, sends greetings to its sister
: city on the great harbor of Buenos Aires
and as president of the San Francisco
Chamber of Commerce it is a great
honor and pleasure to talk directly to
you Senor Dr. Amadeo, president of the
' Buenos Aires Camara de Comercio. We
hope to strengthen our relations and ex-
. tend our trade upon the basis of personal
; contact. We are working for reciprocal
trade relations which will enable you to
: find a greater market for your products,
over a million dollars of which were im-
t ported by San Francisco last year.
I "The San Francisco Chamber has just
established a new movement by the for-
mation of an International Trade and
Commercial Relations Section and have
placed this important division under the
leadership of our vice president, Mr.
Robert Newton Lynch. This section will
kiL'p in intimate contact with the South
American countries and we hope soon to
^c-iul Mr. Lynch with an important busi-
luss delegation to convey our good will
and establish the closest friendly con-
tacts.
"We in San Francisco have just or-
ganized a chapter of the Pan American
Society to give our people a greater
\ knowledge of your culture and to pro-
vide a warm and hearty welcome for
your businessmen while visiting in
San Francisco. We are looking for-
ward in happy anticipation to meet-
ing you and as many of our friends from
Argentina as possible at the Pan Ameri-
can Reciprocal Trade Conference to be
held next September in Sacramento, CaH-
fornia. We invite frequent interchanges
of ideas and information and now feel
that we are, by this new means of com-
munications, bound indissolubly with
your great city and country."
Explaining that he did not speak En-
glish, President Amadeo replied in Span-
ish which was translated by Miss Car-
men Zaragoza, who listened in on the
conversation and made a stenographic
report of it.
The translation follows:
"In the name of the Argentine Cham-
ber of Commerce I thank you for the
opportunity of holding this conversation
with president of your San Francisco
Chamber of Commerce which is the be-
ginning of a new era in the continental
commercial relations.
"The opportunity is most highly ap-
preciated and it is a known fact that
they are able to appreciate each other
more.
"Both Chambers of Commerce will
jointly work to study the diiificulties
which hinder our free commercial inter-
course and will try to solve the prob-
lems.
"My greetings to you, president of the
San Francisco Chamber of Commerce,
and through you to the members of the
San Francisco Chamber of Commerce
and to the people of San Francisco."
29
During Mr. Newhall's portion of the
conversation his statement was trans-
lated by U. S. Commercial Attache
Alexander V. Dye of Buenos Aires, Ar-
gentine, who made the necessary ar-
rangements in the South American city.
"In introducing President Amadeo,
Dye said, "Please accept my personal
greetings and extend the greetings of the
Americans in Argentine to the people of
San Francisco."
Commenting upon the short long
distance conversation President Newhall
remarked, "The conversation was as
clear as a bell, in fact it was just as dis-
tinct as though I were phoning across
the bay."
Confirming Mr. Newhall's conversa-
[ continued on page 42 )
/\ VAIL ABLE information con-
cerning the status of particular secu-
rities and commodities willingly
furnished upon request.
In addition to specific InFormation oF this kind,
we shall be glad to mail regularly, on request,
our Fortnightly Review and Daily Market Letter
containing discussions oF current
investment topics.
E. A. Pierce & Co.
Members
New York Stock Exchange
San Francisco Slock Exchange
San Francisco Curb Exchange
and other important exchanges
in the United States and Canada.
301 Montgomery Street
DAvenport 8200
SAN FRANCISCO
Pacific Coast Offices
SAN FRANCISCO OAKLAND LOS ANGELES
PASADENA SEATTLE PORTLAND
TACOMA VANCOUVER
Home Office: 11 Wall Street, New York
30
Our Market Street
Problem
[ continued from page 27 )
appears possible, and the following proj-
ect is suggested for study being appli-
cable to the local conditions, and being
intended to serve indefinitely, that is to
say. until such time as the city finds it-
self in position to supersede it with
something better.
The fact that the franchise of the
Market Street Railway Company on
Market Street expires in the near future.
is a favorable circumstance. It becomes
possible in view of this fact, to order an
early abandonment of the street -car ser-
-■^ San Francisco Busines
vice on Market Street, to be followed
by a removal of tracks and substitution
of bus service for the car service.
The buses should be owned and oper-
ated by the city, because of the com-
mitment already made by the city to
own and operate street-car lines. The car
lines which now enter Market Street
should be given terminals where they
reach Market Street. Passengers on east
bound (downtown) car trips should re-
ceive the equivalent of two transfer priv-
ileges, preferably in the form of tokens
to be given out only on approach to
terminals which would entitle them to
a bus ride from and to a car-line ter-
minal point, or between points along
Market Street. These tokens should be
Certified Public Accountants
Section 3 of the Act of March 23, 1901, Statutes of California, creating the
State Board of Accountancy, provides :
"Any citizen • • • may apply for examination • • • and upon issuance and
receipt of such certifleate. and during the period of its existence, or any renewal
thereof, he shall be styled and knowTi as a Certified Public Accountant or Expert
of Accounts, and no other person shall be permitted to assume and use such title or
to use any words, letters or figures to indicate that the person using the same is a
Certified Public Accountant."
The following firms merit your patronage:
BAILEY AND MACKENZIE
255 California Street
DAvenport 7539
BROTHERTON, THOMAS & CO.
485 California Street
DA venport 3939
BULLOCK. KELLOGG & MITCHELL
1018 Russ Building
KEamy 0465
CERF & COOPER
519 California Street
DAvenport 1131
WALTER H. CRAMER
268 Market Street
sutler 2588
DAWSON & RILEY
Hearst Building
SUtter 5175
HASKINS & SELLS
Croclcer Building
DOuglas 3480
HICKLIN AND REDMOND
941 Russ Building
SUtter 2085
LESTER HERRICK & HERRICK
Merchants Exchange Building
KE amy 0844
HOOD & STRONG
425 Standard Oil Building
SUtter 0793
HOWARD KROEHL & CO.
1010 Balboa Building
SUtter 3296
H. S. PATTERSON
Mills Building
KEamy 2395
CHAS. H. PETERSEN & CO.
Claus Spreckels Building
703 Market Street
SU tter 3848
SAMUEL F. RACINE & CO.
H. F. Baker. C. P. A., Mgr.
525 Market Street
GArfield 5228
ROBINSON, NOWELL & CO.
Crocker Building
DOuglas 1868
RUCKSTELL & LAND
703 Market Street
Claus Spreckels Building
KEamy 6010
SKINNER & HAMMOND
Hunter-Dulin Building
DOuglas 6897
purchased from the city at an agret
price by the private company, thi
avoiding the necessity of redemption.
On the outgoing (west bound) tri
the street cars at their Market Stret
terminals should make the usual stanc
ard charge of five cents.
For short trips on a bus the fare shoul
be 2>2 cents, passengers being requirei
to deposit tokens with which they shouK
keep themselves well supplied.
The cars for the Market Street servici
should be large, appro.ximating street
car capacity; should have plenty o
standing room, because trips of shori
duration only are in contemplation
should have doors on the right side onl\
exit doors at each end and an entrance
door, controlled by the conductor, at the
center: and should have seats on the roof
to be reached by means of a rear inside
stairway. The busses should be of the
low type to make convenient connection
with the sidewalk at the curb.
Bus stops should be suitably spaced
so as to secure maximum speed with-
out inconvenience to the passenger.
Under this bus service the appearance
of Market Street would be greatly im-
proved: its efficiency would be height-
ened both by the reduction of the num-
ber of passenger conveyors on the street
and by the freedom of their movement :
the menace to pedestrians and to those
who now aggregate near the center of the
street when they wish to board cars
would be removed; and the objection-
able noise made by the street car would
be eliminated. These are certainly ad-
vantages to be weighed seriously against
the inconvenience of a transfer which
this project would introduce at Market
Street.
The private company would be re-
lieved of giving service on Market
Street ; it would be relieved of the cost
of keeping the area between tracks
paved; it, as also the municipality,
would get more car miles and would
need fewer cars, than at present, on its
outlying lines: its loss of the Market
Street franchise would, under this ar-
rangement, bring a minimum of incon-
venience to the operation of its system
under those of its franchises which still
remain in force.
The municipality would, under this
arrangement, furnish transportation at
moderate rates for short trips along Mar-
ket Street. It would receive compensa-
tion from the private company for
carrying its passengers along Market
Street. It could adjust the number of
buses in service to the traffic demand
and it too would be relieved of the up-
keep cost of tracks on Market Street.
SAMPLE FAIR
.According to advices received from
the Consul of Yugoslavia by the Foreign
Trade Department there will be a sample
fair at Ljubljana from May 29 to June
9, 1030. There will be sections for ma-
chinery, radio, motor cars, textiles,
leather goods, paper, chemicals, food-
stuffs, etc. Additional information is on
file with the Foreign Trade Department.
APRIL 9 , 1930 }>■■-
Repealing t//e Law of
Supply <3'W Demand
[ continued from page 1 1 1
tion— planting different varieties side by
side. So he planted first a row of Bosc,
then a row of Commice, then a row of
Anjou, and finally a row of Nellis. In
this order he planted row after row until
his entire fifteen acres were filled. Four
varieties. In three years his orchard be-
gan to bear, but the rows ripened at
different times. Before his trees reached
full-bearing maturity he was confronted
with three pickings of each variety, and
he didn't have enough fruit of any one
variety to pay for the cost of picking.
to sav nothing of crating and cartage. So
he left them to rot on the trees. He
wasted fifteen good acres for at least
six years before there were sufficient
pears to pay the cost of handling. De-
duct this loss from the gain of ensuing
years and figure if you can, how long
it will be before that orchard really pays.
Two good varieties would have paid, for
the theory of cross-poUenization is sound,
and he would have reduced picking and
cartage costs by at least two-thirds.
And now just a word or two about
the associations. The association idea
is good in theory just so long as there
is not an oversupply. ' When there is an
oversupply they are as helpless as the
individual and a great deal more cum-
bersome. There have been instances of
association operation of conditioning
plants for farm produce which have low-
ered the sale of their by-products the
moment they started to operate and dis-
turbed the whole general market. No
association dealing in a world commodity
can get revenue from any other source
than its sales and the world supply of
that commodity determines the price —
31
not the association. Any organization,
no matter how great its backing, will
break itself trying to operate too many
phases of an enterprise. If the farmer
will raise good crops cheaply enough, cut
his overhead and produce a better article
he will succeed. True, he will make
haste slowly, but his course will be safe
and his results certain. He has enough
to do for years to come to revamp his
own personal picture. Let his association
work to improve his condition by cui -
ting his costs, improving his crop Cjual-
ity and allowing his produce to flow in
an orderly fashion through the regulai
channels of trade. A surplus is a very
bad thing to advertise. It is impossible
to sell at a profit.
* * + *
The general feeling in Washington,
outside of the farm board itself, is thai
government support of commodity prices
will fail. That feeling extends beyond
Washington.
Business Is Good
[ continued from page IS 1
but it is significant of our sound condi-
tion that we should have been among
the first to recover and to achieve the
leadership in new development.
Industrial authorities are unanimous
in the prediction that the second half of
1030 will establish an era of great pros-
perity, and they are preparing for it now.
The degree of a community's pros-
perity is influenced very definitely by
its viewpoint. The sooner we can con-
vince ourselves that times are not as bad
as someone else says they are, and that
the optimist, for once in his life, may be
right, the sooner we will arrive at the
second half of 1Q30 — and maybe it will
skip a month or so and meet us a little
more than half way.
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON A CO.
SMembers Newlork Stock exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
See the Living 11 ondcr^ ot tin-
World on the
REDWOOD
EMPIRE
TOUR
On the way to the Pacific
Northwest and the East, you
can now enjoy a new and
thrillinsf travel experience, the
REDWOOD EMPIRE TOUR.
You ,s«o l)y Northwestern
Pacific train to Eureka, and
thence by comfortable de luxe
motor coach to Grants Pass,
where connection is made
with the Southern Pacific
"Shasta Route" to Portland.
The motor coach (glass-
topped) passes for scores of
miles through dense forests of
giant Redwoods, greatest of
all living things. Thousands
of these trees tower more than
350 feet high !
Holders of tickets over
Southern Pacific "Shasta
Route" between San Francisco
and Portland — either north-
bound or southbound — may
make this Redwood Empire
Tour for only !fl0.40 addition-
al fare.
Ask for new illustrated booklet,
"REDWOOD EMPIRE TOUR"
NORTHWESTERN
PACIFIC
REDWOOD EMPIRE ROUTE
Ticket Offices:
Ferry Building and 65 Geary Street
32
STANFORD ANSWERS
CALL FOR TRAINED MEN
Employers have an opportunity to
recruit products of the Stanford Grad-
uate School of Business only once a year.
In June, twenty-two young men and two
women expect to complete their work
and will be available for employment.
If past experience is an indication'of the
probable distribution of these individ-
uals, four or live will find their places in
business firms in and around San Fran-
cisco.
These people were carefully selected
for admission to the School at Stanford
on the basis of their college records and
general aptitude. Although very inten-
sive and concentrated, the course of
study requires two years for completion.
It is designed to produce prospective
executive material trained in the broad
principles of good business management
rather than specialists in this or that
phase of business. As part of the re-
quirements for degree of M. B. A. stu-
dents are emoloyed during the summer
between their two years in the school in
gaining practical business experience.
Many have had such experience be-
— €{San Francisco Busines
fore entering the Stanford School. All
have the practical contact that weekly
association with executives of represen-
tative business concerns affords. Many
of San Francisco's leading business men
helped in the founding of the school.
Many of our corporations have helped
to finance its operations. Many of the
city's most able executives have dis-
cussed their business problems with visit-
ing classes.
The need for trained men in business
is. of course, everywhere recognized. No
other university in the West confines its
training to students already graduated
from college. After two more years, the
products coming to business from Stan-
ford are mature, open-minded, and with
an eagerness to be given a task to try
their mettle. The student body of the
school is purposely limited, the belief
being that business education cannot be
effective on a mass basis.
The number of graduates in the future
is likely to remain small. That in the
past, San Francisco has retained only a
few of these men seems unfortunate.
Here we have promising material in
the making close at hand. Let us keep
these men in the West where thev be-
long and where they are needed.
Interested executives may rectis
more detailed information bv conimun
eating with \'. D. Wickizer at the Star
ford Graduate School of Business or b
asking him to call. He has indicated hi
desire to tell our members more abou
the work of the school and its graduates
Even though no men may be availabl(
this year for either permanent or sum
mer employment, with your firm. ii
would be well to make your interest:
known so that in the future you ma\
have an opportunity of trying out some
of this material.
I THE SAN FRANCISCO BANK
I INCORPOR.\TED FEBRUARY IOth, 1868
J One of the Oldest Banks in California, the Assets of which have
J never been increased by mergers or consolidations with other banks.
I Assets over $125,000,000.00 Deposits over $120,000,000.00
J Capital, Reserve and Contingent Funds, $5,450,000.00
^ The following accounts stand on the Books at S l.lio each, viz.:
^ Bank Buildings and Lots - (Value over $1,925,000.00)
^ Other Real Estate - - - (\-alue over $308,000.00)
^ Pension Fund - . . - (Value over $670,000.00)
M Interest paid on Deposits at 4J'4 per cent per annum
= Computed Monthly and Compounded Quarterly
WASHINGTON EVENTS
(continued from page 16]
The Cable amendment gives to Con-
gress, the right to name a President of
the United States, should both the
president-elect and vice-president -elect
fail to qualify.
nrACOMA. Washington, apparentlv
-''- gave the world an idea when it sought
and obtained the aircraft carrier Lexing-
ton for use as a power booster during
the water shortage of last winter.
The Shipping Board has just an-
nounced the sale of an old steel cargo
vessel called the "Jacona" for $25,000.
which is to be fitted up as a steam
power plant by the New England Public
Service Company, of .Augusta, Maine.
The ship will be used to generate
power for the coastal regions of Maine
and New Hampshire where newly estab-
lished industries are unable to obtain
sufficient power from the existing land
facilities.
The company has agreed to spend
more than one million dollars on fitting
the "Jacona" up as a power plant and
it will be the first of its kind ever estab-
lished. The plant will consist of two
10,000 kilowatt steam turbo generators
of the oil burning type and four high
pressure water tube boilers.
In announcing the sale of the "Jacona"
the board referred to Tacoma's experi-
ence with the "Lexington."
Before the "Jacona "s" promotion to a
place in the class of the 'Lexington."
she was doomed for scrapping. She has
been laid up for eight years, and prob-
ably could have found a market under no
other conditions, except scrapping. The
"Jacona" is of 7668 dead-weight tons
and is appro.ximately 425 feet long. The
price obtained for her was $8000 more
than would have been obtained if the
vessel had been scrapped.
American
Toll Bridge Co.
Builders, owners and operators of
CARQUINEZ and ANTIOCH
BRIDGES — Greatest Highway
Spans in the West
OSCAR H, KLATT, President
Executive OfEces:
525 MARKET STREET
Phone DO uglas 8745 San Francisco
APRIL 9 . 1930 }■>-
Chamber Planning
TradeTour to
San Joaquin
Valley
To build belter trade relations for
San Francisco, more than one hundred
prominent business men are expected to
participate in the San Francisco Cham-
ber of Commerce Trade Excursion mto
the San Joaquin \'alley leaving May 4
and returning on the evening of May 8.
The special train of the market buildmg
party will visit thirty-two valley cities,
making overnight stops at Bakersfield,
Fresno and Stockton.
"The primary purpose and slogan of
this excursion is to impress upon the
minds of the business men in the com-
munities to be visited the fact that 'San
Francisco is the Market Center of the
Pacific Coast'," Chairman Eloesser of the
Domestic Trade Committee, states. "Al-
though we expect to increase the busi-
ness of San Francisco as the result of the
trip, it will not be an order taking ex-
pedition since no merchandise will be
sold en route."
According to present plans, group
meetings will be with the business peo-
ple of the cities where overnight stops
will be made. Prominent speakers will
tell of the San Francisco Chamber's ac-
tivities planned to directly effect the
welfare and progress of the San Joaquin
Valley. Other speakers will discuss mod-
ern trends in merchandising, the San
Francisco market, and its relation to the
interests of the merchants involved.
Leaders of the communities to be visited
will outline their projects in which the
San Francisco commerce body may be
helpful.
Similar talks will be made in the other
communities to be called upon, aug-
mented by personal calls upon retailers.
Individual excursionists and committees
plan to become better acquainted with
the merchants in each community, their
places of business, and to learn of their
business and community problems which
San Francisco may assist in solving.
REVENUE FREIGHT LOADING
Loading of revenue freight the week
ended March 15 totaled 881,187 cars,
according to the car service division of
the American Railway Association. This
was an increase of 763Q cars over the
preceding week, but a reduction of 77,-
414 cars below the same week in 192Q.
It also was a reduction of 61,385 cars
under the same week in 1928.
33
For the fiscal year June 30. 1929, the
customs receipts for the port of San Fran-
cisco totaled $13,120,583. This was a
sain of $620,489 over this previous year.
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lowest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
^'%X'ectlOOO
Passengers Saved
Ferry Confusion
Train passengers arriving at the Ferry
Building in San Francisco are finding the
distribution of hand baggage expedited
as the result of a new system made pos-
sible by the cooperation of the Southern
Pacific Companv, Yellow Cab Company
and the State Board of Harbor Com-
missioners with the Transportation De-
partment of the Chamber of Commerce.
Beginning April 3, baggage is being
distributed on the north side of the pas-
sageway in the Ferry Building instead of
the south side as heretofore, eliminating
unnecessary confusion and delay. The
present system was initiated at the re-
quest of the Transporation Department
of the Chamber.
/or work or play
start the day
The Carnation way.
Carnation
Wheat
The Orient* Malaya, East Indies
Australia* Soutli Seas
.,,all on this
MALOLO Cruise
STRANGE ports you never expected
to be able to visit! Singapore and
Shanghai, Bangkok and Batavia, and
15 other cities — where romance and
adventure walk the streets!
On a fast, beautiful liner, with travel
experts in charge, you can tour these
fascinating places this year.
The great Matson liner Malolo is
making a second Around Pacific Cruise
that will take you to \g different ports
and 1 2 countries of the Far East and the
islands "down under" the equator. 1 wo
great travel organizations— the Matson
Line and American ExpressCo— jointly
direct this tour. Many shore excursions
will be made as your luxurious cruise
ship, the ij^ooo-ton Malolo, circles the
glamorous Pacific.
You sail September lo, escaping from
early winter here You return December
ig your bags bulging with rare Christ-
mas gifts picked up in native bazaars.
Thcrc'sonly one Around PacificCruise
and membership is limited. Ask today
for folder.
AMERICAN EXPRESS t O.
J
NEW YORK, 535 F^th Avenue
CHICAGO. 140 So. Dearborn Street
SAN FRANCISCO, ii5 Market Street
in cooperation
Matson Line Offices
LOS .ANGELES. 7^3 W 7th Street
PORTLAND. 27' Pine Street
SEATTLE.. 119 Fourth Avenue
34
^LG^JoJltheK\x
for Honolulu
S
R\DIO Station KGU, owned by
The Advertiser Publishing Co.,
Ltd., in Honolulu, celebrated
the opening of its new station
in The Advertiser Building, February 11.
Honorable Raymond C. Brown, secre-
tary of Hawaii, Lorrin A. Thurston, pub-
lisher of The Advertiser, John Mason
Young, president of the Honolulu Cham-
ber of Commerce, Charles R. Frazier,
*!{San Francisco Business
iJNDLER®!
228 I3ih Str. « ^
Phone .^\ Kt ket <y\l'\ I
cabi.net work I
COMPLETE INSTALLATIONS I
6TORE BANK & OFFtce ^1
FIXTURES sJI
JiARDWCWD INT^^ORS^II
president of the Honolulu Rotary Club,
Earle C. Anthony, owner of KFI and
KEC.A, and "Jim" Dole of the Hawaiian
Pineapple Company, participated in the
formal dedication of KGU's new station.
With the opening of the new Adver-
tiser Building, the half-million-dollar
home of The Advertiser Publishing Co.,
Ltd., KGU opened its new station with
its power increased from 500 to 1000
watts. Two steel radio towers, a 1000-
watt radio transmitter, crystal controlled
and two 5000-watt generators are a part
of the new equipment.
Practically the entire third floor of
The Advertiser Building is occupied by
KGU. There are two large studios, a big
public gallery and the staff offices. The
public gallery has a seating capacity of
about two hundred where visitors can
see and hear the broadcasting without
mterfering with the artists.
The opening program of the new sta-
tion of KGU February 11 was one of the
finest ever broadcast in Hawaii. The
Hawaii Tourist Bureau, San Francisco
Chamber of Commerce broadcast pro-
grams and the famous Royal Hawaiian
Band, and Johnny Noble's popular Royal
Hawaiian Hotel orchestra were features
of the evening's broadcast.
KGU broadcasts on a wave length of
040 kilocycles— 310 meters. Programs
are broadcast starting at 6: IS a.m. and
continuing throughout the day until
10:30 p.m.. averaging II hours dailv on
the air.
WeUfvard
Ho!
By ox team, on horse, and in full-riggtd ship.s around the
Horn came the settlers of '49.
Today a new generation is swelling the westward tide.
Here they find economic stability ... a stability that is re-
inforced by statewide banking. Here they find the Bank of
America. And in this institution — which has grown since
1860 — they find an especial welcome for newcomers.
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. Donohoc-Kelly Ofnce, 68 Sutter St.
French-American Offlce, 108 Sutter St. Hayes Valley Offlce, 498 Hayes St.
Fugazi Office, 2 Columbus Ave. Bayview Office, 3rd and Palou.
Bush-Montgomery Offlce, Mills BIdg. Oriental Offlce, 939 Grant Ave.
North Beach Offlce, 1500 Stockton St.
Head Office : Los Angeles
BRANCHES THROUGHOUT CALIFORNIA
7/ie Grown/ o^ Powen
o/Aviation
[ continued from page 1 't J
Mr. Tynan has supervised the inau-
guration of the present services, he has
made a close study of the trend of traf-
fic, and he has conferred with business
leaders of Sacramento, Sausalito. Stock-
ton, Richmond, San Rafael, and .Ala-
meda, looking toward extension of air
ferry service to these cities as soon as
additional equipment is secured.
"San Francisco Bay offers opportuni-
ties found perhaps nowhere else in the
world for the natural development of
air transportation," Mr. Tynan said. ".\11
around the bay are numerous communi-
ties of considerable size and wealth,
closely united in business and social in-
terests.
"One essential thing, however, has
been lacking, and that is rapid trans-
portation. It is a strange analogj' that
while the traveling time between San
Francisco and Los Angeles, 400 miles
apart, shrank to three hours by air two
years ago, Vallejo, which is only 22 miles
from the Ferry Building, until now has
remained nearly two hours' distant.
"This situation was due, of course, to
the fact that short haul air transporta-
tion had not before been made practical.
To reach the respective airports of San
Francisco and Vallejo in order to fly be-
tween the two cities in a land plane
would take nearly as long as any other
m.eans of transportation and would be
prohibitively expensive and impractical.
"We believe that the air ferry has
solved this problem by using the waters
of the San Francisco Bay as a natural
landing field. We have made the ser-
vice quickly accessible by bringing the
terminals to the very centers of the cities.
The results to date have demonstrated
our theory and have exceeded our early
expectations by more than one hundred
per cent."
Mr. Tynan has prepared an interesting
traffic survey of the operation of thi.s
newcomer among San Francisco's regular
transportation lines.
The air ferries made a definite con-
tribution to the aviation industry by
carrying in their first two months ap-
proximately ten thousand people who
had never been in the air before. Tha*
many of these people thereafter became
steady customers of air travel is shown
by the fact that after bO days, approxi-
mately 40 per cent of the present pas-
sengers have made one or more previous
trips in the air ferries.
About 30 per cent of the travelers are
women, compared to a national average
of 28 per cent on all air lines, as an-
nounced by the Department of Com-
merce. And about 70 per cent of the
traffic is bound on business or social er-
rands. This data was obtained by sub-
mitting questionnaires to passengers on
several average traffic days.
April 9 . 1 9 3 0 f>
35
•Legitimate" users of air ferry service
made their appearance almost immedi-
ately after its inauguration, according to
Mr. Tynan. One newspaper rushes its
late editions to transbay circulation fields
by air ferry in time to compete with local
papers. Officials of firms with otifices or
plants on opposite sides of the bay be-
came regular air commuters and began to
send messengers and secretaries across
the bay by air with valuable saving of
time.
A San Francisco pharmaceutical com-
pany which supplies serums and antitox-
ins to transbay hospitals now despatches
all its messengers by air ferry because
even a few minutes saving of time on
orders for these things sometimes are
the means of saving human life. Physi-
cians on hurry calls make frequent use
of this service, and lawyers find it pos-
sible to make court appearances on two
sides of the bay on the same morning
or afternoon.
Captains of vessels ready to sail from
the Oakland Estuary use the air ferries
to get their clearance papers from the
San Francisco Customs House and get
their vessels to sea an hour or two earlier
than if they traveled by ferryboat.
Ocean liner and rail passengers who miss
their regular connecting ferries are also
daily travelers on the air line.
The directorate of the company is
headed by Mr. Tynan as president, and
includes Marshal Hale, Harry S. Scott,
Harrison S. Robinson, Courtney L.
Moore, James Rolph HI, Ted Huggins.
and Vern Gorst.
Reminiscent of the days when the
waterfront docks were open, and fami-
lies spent their Sundays on the piers, in-
specting the tall, square-riggers and black
whalers from all ports of the world, are
scenes being enacted every day now at
Pier S.
Along the pier the old stern-wheel
river boats still tie up, while at the end
of the dock a modern fleet of air ferries
land and take-off with regularity. Hun-
dreds of aviation enthusiasts join hun-
dreds of curious in watching the opera-
tion of the four ships of the Air Ferries
Fleet, named after the universities of
Stanford, California, St. Mary's, and
Santa Clara.
The amphibians land on water, let
down their wheels, which are folded in
flight, and. like ducks, climb aboard the
landing ramp on their own power.
After debarking and taking on pas-
sengers, they slide into the water again,
fold up their wheels, and in 18 or 20
seconds are in the air speeding toward
their destinations at the rate of 105
miles an hour.
The San Francisco Terminal, which is
the only one of its kind in the world,
was made possible by the assistance of
the Board of State Harbor Commission-
ers, who saw the need for a centrally
located airplane base at San Francisco.
If the rapid pace set in recent months
is kept up, leaders of the industry are
predicting that 1930 will be San Fran-
cisco's greatest aviation year. There are
many jobs to be done, of course, yet the
completion of a considerable number
seems assured for San Francisco in 1030.
Important Features
of the Tariff Bill
The Foreign Trade Department wishes
to call the membership's attention to the
Tariff Bill. This Bill is now in joint con-
ference between the Senate and the
House of Representatives. It will prob-
ably be May 15 or June 1 before the
Tariff Bill becomes effective as law, with-
in twenty-four hours after signature by
the President.
Two important features of the Tarill
Bill, from the importer's standpoint, are;
1) Goods in transit at time Bill is
signed by the President must pay
the duty provided for in the new
Act.
2) Goods in bonded warehouses must
pay the duty provided by the new
Act, if cleared after the Act is
signed by the President.
It would perhaps be desirable for
firms having dutiable merchandise in
bonded warehouses to have this mer-
chandise cleared before the first of May.
Copies of the pending Tariff Bill are
available at the office of the Foreign
Trade Department.
Dine «„./ Dance
As You Sail
...on LASSCO's super-express liners
"HAFyARD'Wwrf'YALE
4 Sailings Weekly between
SAN FRANCISCO, LOS ANGELES
and SAN DIEGO
Low one-way and round trip
fares include meals and berth
LOS ANGELES-HAWAII
Giant liners overthe delightful southern route
LASSCO
LOS ANGELES STEAMSHIP CO
685 Market Street
.Sl-.iH Tel. DAvenport 4210
^sk Your Broker
iDf^iKD Brown S Sons
Pacific CavsT Insir.vnce Glnkkai. Agknts,
?C>OBusH Street n«S'' San Fra-xciscc
7716 JVest's (Me St and Largest
Insurance General Agency
Field-Ernst Envelope Co.
SManufadurers of^rinted 'business Envelopes
45 Fremont Street
SAN FRANaSCO Phone DA venport 1720
36
•»-(San Francisco Business
FOREIGN
TRADE TIPS
20018— Representatio
20016— Dyeing Patent.
San I-raiK-isc, Calir. liclgi;,,, c.ncrni l,„l,l-
ing L'. S. piitpiils on a piocess for dyeing
Icatlu-r, hides, Kloves, etc., desires to sell
the rights. Furllier inrormation available in
.San rranciseo.
20017— ABcncy.
Krussel.s, Helgiuni. Manulaelniir of all
kinds of velvet for upholstering, lloor cov-
ernigs, table covers, etc., is seeking a local
agent to work on a commis.sion basis.
RUSSELL,
MILLER
&CO.
Members
New York Stock Exchange
New York Curb Exchange
1800 RUSS BUILDING
San Francisco
Telephone
DOuglas 7270
Main Office
50 BROADWAY
New York
P R I r A r E M- I R E s
I'rench nianulat
■}' is seeking ai
New Yor-k Cily. l-fem-lnoiiii, «li,, is to
arrive in New York the latter part of this
month, wishes to obtain the agency in I-ranee
for a nunil)er of local manufacturers. Hef-
erences on (lie.
2O019— Jewelry Agent.
San Francisco, Calif,
lurer of imitation jewel
agent for California.
20020— Dry Goods.
Hamburg, Germany. Concern manufactur-
nig all kinds of hosiery, gloves, cotton blan-
kets, and cotton flannels, wishes to obtain
an agent or make a connection with a local
20021— Culverts.
Casablanca, Morocco. Party handling ag-
ricultural machinery is inquiring for cata-
logues and prices of culverts.
20022— Oriental Goods.
Shenandoah, Iowa. Company is in the
market for a number of items in imported
Japanese dry goods and similar lines of
Oriental goods.
20023— Rattan Cane and Reeds.
Hong Kong, China. Manufacturer of rat-
tan cane and reeds, etc., is interested in
niakmg connections locally.
20024— Dry Goods and Novelties.
Kobe, Japan. Exporter of all kinds of
Japanese novelties and dry goods is desir-
ous of contacting local importers of these
lin
20025 — Soap.
KoIjp, Japan. Import-export concern which
IS sole agent for a certain kind of soap, com-
parable to Snap, used for washing oily
thmgs, wants to communicate with interested
importers.
10026 — Novelties.
N'ara, Japan. F'oreign trade house is in-
terested in both exporting and innxirtinc
novelties.
20027— Colored Cotton Flannel.
Osaka, Japan. Manufacturer of colored
cotton flannel is desirous of finding a local
market for this commodity. Prices and
samples on file.
20028- Old Stocking Rags.
Kobe, Japan. Firm wishes to import rags
made from old stockings. Local bank ref-
erence.
20029-Mohair and Small Hardware.
Iliolo, P. I. General broker wants to buy
green, granite and black mohair by pieces
sample on file. Also wishes to buy second-
hand mohair from upholsterers. He is de-
sirous of communicating with manufactur-
ers of bolts, steel plates, carbon steel bars
screws, angles, rivets, nails, hose, etc.
20030— Hats.
Manila, P. I. Manufacturer of native hats
is interested in establishing contacts with
importers of these goods.
20031— Food Delicacies.
Habana, Cuba. Concern is anxious to get
in touch with importers of foodstuff deli-
cacies who could introduce their products
locally. They handle guava, cheese, jellv
marmalade, etc.
20032— Dry Goods Representation.
San Francisco, Calif. Party who is leav-
ing in June or July for Mexico City wishes
to represent local houses there. Is par-
ticularly interested in dry goods lines, as
he has had experience in these lines. How-
ever, he would be willing to stay here one
year and train at his own expense for any
particular line. Is a native of Mexico and
can offer local references.
20033— Pumps for All Services.
San Francisco, Calif. Factory branch „l
a national manufacturer of pumps is in-
terested in making connections for sales
within countries contiguous to the Pacific.
Handles a full line of low and high head
small to largest capacities pumps, conven-
tional centrifugal design and self-priming
lor food, chemical, and mining applications
made in all metals, including stainless steel.
20034— Food Products Representation.
San i-rancisco, Calif. Party who is re-
luming to Warsaw, Poland, wishes to repre-
sent lirms handling California products.
20035— Representation.
San Francisco, Calif. Party wishes to com-
iiiuiiieate with firms that are interested in
..btaining representation in the United King-
dom loj- California products. Available for
niation of California
iiilervic-w.
20036 — Rep
Products
San Francisco, Calif. A business firm oi
high repute located in Bremen, Germany
IS desirous of representing California prod
uets in Germany. Local reference.
SPECIFICATIONS AVAILABLE
■rill
following specifications covering bids
lequestcd for various supplies are now on
file at the Foreign Trade Department:
Hills are to be submitted to the Panama
Mailroad Company, Purchasing Department
2t Stale Street, New York City, and will bt-
opened April If,, for supplying commissary
food stnlfs.
Hids are to be submitted to the Quarter-
master Supply Office, .San Francisco General
Depot, Fort Mason, San Francisco: for sup-
plying subsistence commissaries for ship-
ment to Honolulu, bids to be opened April
24; for supplying subsistence goods to Fort
Mason during the month of May, 1930, bids
will be opened April 15; for furnishing at
the earliest practicable date miscellaneous
hardware and men's white collars, bids will
be opened April 12; for supplying two sets of
life boat blocks, bids to be opened April 12.
Bids are to be submitted to the U S
Engineers' Office, California Fruit BIdg '
Sacramento, and will be opened April 1.5
lor supplying to Rio Vista, sheaves and
Kitchen utensils.
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
MCDOMNELL
& (^OMPANY
Members:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., Pho7ie SUtter 7676
Branch. Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New York Office: 120 Broadway
April 9 . l 9 3 0 }i> -
Transcontinental Freight
Bureau Docket
10948
pnpc
Nhkli lia>
Tlie fi)llinviiig siiliji'
docketed have been referred to the Stand-
ing Rate Committee and will be disposed of
not earlier than twelve days from the date
of the notice. If hearing is desired on any
subject, request therefor must be made
within twelve days from date, .\etion on the
subject listed will not be restricted to tlie
exact scope of the docket, but may include
other points of origin and destination, or
other commodities or recommendations,
varying from changes proposed, if such
modifications appear necessary or advisalile
ill disposing of the subject.
ADDITIONAL DOCKET PUBLISHED
MARCH 29. 1930
10944 — Rice, C,L, westbound — transit: Re-
(luest for amendment of Item 4770 of Tar-
ill' l-G (I.C.C. Nos. 11.'"), A-2G2, 2213 and
1224 of Frank ,Van linmerscn, W. S. Cur-
lett, B. T. Jones and H. G. Toll, agents,
respectively), to permit privilege of stop-
ping-in-transit to complete loading.
APRIL 5. 1930
10945 — Iron or steel stair treads in mixed
carloads with iron or steel floor gratings,
westbound: Request for inclusion of iron
or steel stair treads, mixed carloads, in
Item 3730 of Tarifi- 4-n (I.C.C. Nos. 120,
.\-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
10946 — Fresh or green vegetables, including
green fresh onions with tops, CL, west-
bound—minimum weight: Request for
amendment of Note 6 of Item 3.il0, Tariff
.3-A (I.C.C. No. 1226, H. G. Toll, agent),
by changing "onions" to read "onions,
except green fresh onions with tops."
10947 — Grain doors, CL, eastbound: Request
for inclusion of grain doors in the list of
articles taking commodity Group "D" or
"Lumber" rates in Tariffs 18-K (I.C.C. No.
1222, H. G. Toll, agent), 27-M (I.C.C. No.
12.32, H. G. Toll, agent) and 28-J (I.C.C. No.
12.!.-,, H. G. Toll, agent).
Fast Passenger
and Refrigerator
Freight Service
North Paciflc Ports to Europe
NEW MOTORSHIPS
"San Francisco" "Los Angeles"
"Oakland" "Seattle" "Portland"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage — 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street, San Fr
Pacific Meter Works
of
American Meter Company, Inc.
Specializing in the
Manufacture of Cos Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
Punch boards or chance boards,
r or cardboard, LCL, eastbound: He-
t for less carload rate of .'i!2.C8 per
100 lbs. on punch boards or chance boards,
paper or cardboard, from California to
Group "1)" under TarilT 3-A I I.C.C. No.
122r., H. G. Toll, agentl.
10949 — Churns. Clothes pins, tooth picks,
hoops, crepe paper and allied paper, pneu-
matic rubber tires and parts, freight or
passenger automobile bodies, CL. west-
iMiund. niiniinum weights: Proiwsal to
amend Items 2(ICi,'i. 2105 (Section I), 4438,
:,•>-:>. and ,-,ll.-,— series of Tariffs 1-G (I.
C.C. Nos. 115, A-2fi2, 2213 and 1224 of Frank
Van Innnersen, W. S. Curlett, B. T. Joins
and H. G. Toll, agents, respectively) anil
1-1) (I.C.C. Nos. 120, A-272, 2232 and 12.30
of Frank Van Ummcrsen, W. S. Curlett,
B, T. Jones and H. G. Toll, agents, re-
spectively), also Item 2205 of TarilT 1-G
by incorporating the following in the mini-
mum weight column:
"Minimum weight ( ) subject to Rule
34 of current Western Classi(lcation, ex-
cept as shown in Note (Exception
to Section 1 of Item 792)."
The proposed change to apply in connec-
tion with rates from Groups A, B and C.
10950 — Dry hides in mixed carloads with
green salted hides, eastbound: Request for
amendment of Tariffs 2-Y (I.C.C. No. 72.33,
H. G. Toll, agent), and .3-A (I.C.C. No.
1220, H. G. Toll, agent), to provide that
dry hides (Item 2220) included in ears
of green salted hides (Item 2225) be sub-
ject to actual weight and carload rate
shown in Item 2220; the weight of the dry
hides not to be included in making up
minimum weight of 10,000 lbs. on the
green salted hides.
10951 — Automobile lamps, including bulbs
for same, CL, eastbound: Request for car-
load rate of .?2.50 per 100 lbs. on automo-
bile lamps, including bulbs for same,
minimum weight 24,000 lbs. subject to
Rule 34 of Western Classincation. from
California to Group "C" under Tariff 3-A
(I.C.C. No. 1220, H. G. Toll, agent).
10952 — Iron or steel wall ties (wall bonds).
CL, eastbound: Request for amendment of
Item 25fiO-C of Tariff 3-A (I.C.C. No. 122B
H. G. Toll, agent), to include iron or steel
wall ties (wall bonds).
10953 — Tin can keys, CL. westbound: Re-
ouest for amendment of Section 1 of Item
5225, Tariffs 1-G (I.C.C. Nos. 115. A-2B2,
2213 and 1224 of Frank Van Ummcrsen.
W. S. Curlett, B. T. .loncs and H. G. Toll.
agents, respectively) and 4-D (I.C.C. Nos.
120, A-272, 22.32 and 1?.30 of Frank Van
Innnersen, W. S. Curlett, B. T. .Tones and
H. G. Toll, agents, respectively), by iii-
clutling therein tin can keys.
10954 — Potatoes. CL, westbound: From
Warroad. Minn., and intermediate points
to California: Proposal to amend Tariff
1-G (I.C.C. Nos. 115, A-2fi2, 2213 and 1224
of Frank Van Ummersen, W. S. Curlett,
B. T. .Tones and H. G. Toll, agents, respec-
tively), as follows:
(1) Show Warroad. Minn., as an origin
point in Item 8000 of the Tariff, making
rate therefrom subject to circle 41 refer-
ence mark.
(2) .Vmend Group 8 (list of origin points),
pages 48, 40 and .50 of Tariff 1-G by add-
ing thereto the following points:
Steiner, Holt. Middle River. Strathcoiis,
Greenbush, Badger, Fox, Roseau. Mail-
dus, Salol, Warroad, Minn.
(3) Amend Item .370 of Tariff 1-G (appli-
cation of rates in connection with Dululli.
Winnipeg \- I'acillc By.), to also give ref-
erence U, Item 8000.
10955 — Street lamp posU. iron or steel. CL,
w estbniiiid ; Reipiest for the same percent-
age i-eiiuetion ill the carload rates on street
lamp posts, iron or steel, from eastern
37
groups to the Pacillc Coast uniler Item 3430
of Tariffs 1-G (I.C.C. Nos. 115, A-202, 2213
and 1224 of Frank Van Ummersen, W. S.
Curlett, B. T. .lones and H. G. Toll, agents,
respectively) and 4-1) (I.C.C. Nos. 120,
A-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and H.
G. Toll, agents, respectively), as recently
made on concrete street lamp posts, car-
loads, per Bate Advice 7371 (Docket 10571),
published to become effective April 10,
1030, in Item 4540-A of the tariffs.
10956 — Steel automobile battery boxes, LCL,
and in mixed carloads with automobile
parts, westbound: Bequest for inclusion of
steel automobile battery boxes in Items
.-,2.55-A and 5437-1) of Tariff 1-G (I.C.C.
Nos. 115, A-202, 2213 and 1224 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
10957 — Cottonseed hull bran meal. CL,
westbound: Re<iuest for carload rate of
7!|i^ cents per 100 lbs. on cottonseed hull
bran meal from Group "D" to the North
Coast under Tariff 4-D (I.C.C. Nos. 120,
.V-272, 22.32 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
10958 — Blackstrap or beet sugar final mo-
lasses, in tank cars, westbound: Request
fur reduction in rates on blackstrap or
One of radio's most
appreciated services is
tKe time signal! Mrl-
ons count upon it
daily as a dependable
service.
The Schmidt Lithograph
Company's most im-
portant function to its
a clients is likewise de-
^'pendable service —
■=■' service before, during,
' and after delivery —
service as unvarying as
the time signal ! » .> »
L1ITH0GRAPH CO;
'lOsikMCElES- FRESHO - oilKlAMO -SACRAMtMip j|l
StAmE-PORTlAND- DALLAS -HOMOlUtUiilj} ,
SA,N'-iitR|R^AN.CjriS,f^
38
beet sugar liiial molasses under Item 5135
of Tariffs 1-G (I.C.C. Nos. 115, A-262, 2213
and 1224 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll, agents,
respectively) and 4-D (I. CO. Nos. 120, A-272,
2232 and 1230 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to following basis:
From Groups:
TarilT 1-G:
ABC D E F-G H J N
S1.05 <)0c 83c 79K.C 73^20 68c 68c 67e
Tariff 4-D:
$1.05 90c 83c 79%c 79^.0 68c 79iAc 67c 79V.C
per 100 lbs.
Rates to be subject to transit privileges as
published in tariffs of individual lines.
10959 — Butter, CL, castbound: Request for
amend of Tariff 2-Y (I.C.C. No. 1233, H. G.
Toll, agent), to provide for same carload
rates on butter from western Oregon and
Washington points, such as Portland and
Tacoma, to Group "D," and west as appli-
cable from the Inland Empire district un-
der Item 3725 of the tariff.
-~<San Francisco Business
PACIFIC
DEPARTMENT
114SansomeSt.
San Francisco
California
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed Ten 100,000,000
Capital Paid Up Yen 100,000.000
Reserve Fond
(Surplus) Yen 105,500,000
EXPORTERS and IMPORTERS are
invited to avail themselves of eur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOGUCHI, Manager
10960 — Strained Honey, CL, westbound-
transit: Request of one shipper for amend-
ment of Items 3313 and 6597 of Tariff 4-D
(I.C.C. Nos. 120, A-272, 2232 and 1230 of
Frank Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respectively),
to permit privilege of storage or grading-
in-transit as provided in tariffs of individ-
ual lines, also request of another shipper
for storaging-in-transit privilege at Los
Angeles, Calif., for grading and other pur-
poses under Items .3313-B and 8861-A of
Tariff I-G (I.C.C. Nos. 115, A-262, 2213 and
1224 of Frank Van Ummersen, \V. S. Cur-
lett, B. T. Jones and H. G. Toll, agents,
respectively).
10961— Electrical devices, viz.: corn poppers,
curling irons, grill stoves, heaters, heat-
ing pads, hot plates, sad irons, toasters
and waffle irons, also insulated and jack-
eted jugs, insulated outing boxes and re-
serve tanks for gasoline, water or oil
(nested and locked securely in metal
frame), mixed carloads, westbound: Re-
quest for mixed carload rate of .?l.(iO per
100 lbs. on these articles from Group "E"
to California under Tariff 1-G (I.C.C Nos
115, A-262, 2213 and 1224 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones anil
H. G. Toll, agents, respectively).
10962 — Canned goods and syrup, mixed
carloads, westbound: Request for amend-
ment of Tariffs 1-G (I.C.C. Nos. 115, A-'>6'>
2213 and 1224 of Frank Van Ummersen!
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), and 4-D (I.C.C. N,is
120, A-272, 2232 and 1230 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), !o provide
that mixed carloads of canned goods
(Item 1920) and syrup (Item 5130), be sub-
ject to highest carload rate and highest
niininiuin weight.
9775 (Reopened)— Ground bone or bone meal
(animal or poultry feed). CL, eastbound :
Request for rate of 6Sc per 100 lbs. on
ground bone or bone meal (animal or
poultry food), carloads, minimum weight
60,000 lbs., from California to Group "D"
and west under Tariff .3-A (I.C.C. No
1226. H. G. Toll, agent).
10127 (Reopened)— Bicycles. CL. w estbound :
Request for amendment of Item 1720-.\
Tariff 1-G (I.C.C. Nos. 115, A-262, 2213 and
1224 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll, agents!
respectively), to provide for carload rate
of .$3.36 per 100 lbs., minimum weight
12,000 lbs., subject to Rule 34 of curreni
Western Classification from Group "C."
10234 (Reopened) — Flooring blocks. CL.
eastbound: Request for amendment ol
Tariff 27-M (I.C.C. No. 1232, H. G. Toll,
agent), to provide for carload rates on
flooring blocks from California to eastern
destinations based an arbitrary over "lum-
ber" rates which will compare favorably
with arbitraries applicable on built-up
woods and other similar articles, also to
provide for rates on mixed carload ship-
ments of flooring blocks and lumber or
other forest products.
10286 (Reopened)— Unit gas heaters in mixed
carloads with other gas heating appliances,
westbound: Request for amendment of
Item 3225, Tariffs 1-G (I.C.C. Nos. 115
A-262, 2213 and 1224 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectivelv), and 4-D
(I.C.C. Nos. 120, A-272, 2232 and 12.30 of
Frank Van Ummersen, W. S. Curlett, B.
T. Jones and H. G. Toll, agents, respec-
tively), to include unit gas heaters in
mixed carloads.
10479 (Reopened) — Charcoal, in lump form.
CL. westbound: Request for carload rate
r>l 75 cents per 100 lbs. on charcoal, in
lump form, minimum weight 40,000 lbs., \
from Group "E" to California under Tar-
iff 1-G (I.C.C. Nos. 115, A-262, 2213 and
1224 of Frank Van Ummersen, \V. S. Cur-
lett, B. T. Jones, and H. G. T.>ll, agints.
respectively).
10767 (Amended) — Orchrad heaters. CL..
eastbound: Request for carload rate of
«1.00 per 100 lbs. on orchard heaters from
California to Groups A, B, C, C-1. K. L
and .VI under Tariff 3-A (I.C.C. No r'''l,
H. G. Toll, agent).
10885 (Amended)— Oil well outfits or sup-
plies, CL, westbound: Request for amend-
ment of Item 4200-A, Tariff 1-G (I.C.C.
Nos. 115, A-262, 2213 and 1224 of Frank
Van Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), to
provide for the following carload rates
and minimum weights from Group "F" to
California in lieu of present rates and
minimum weights:
•?L46 per 100 lbs., niin. wt., 40,000 lbs.
.■?L18 per 100 lbs., niin. wt.. 60,000 lbs.
SACK AM EN TO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU tter 3880
YOU ARF INVITFn TO VISIT
549 MARKET STREET, SAN FRANCISCO
EXHIBITS OF COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
U. 6. A. AND JAPAN
(Maintained by Japanese Govermnent)
Pacific Cotton Goods Company
IS2 Fremont Street
San Francisco
Z I
Craig Carrier Company
■Hants Exchange Building
San Francisco
APRIL 9 , 1930 }i* -
LEADS /or NEW
BUSINESS
LISTED BELOW are the names of new
firms and changes of addresses of old
firms engaged in the business under
ivhich ihey are classified.
DOMESTIC TRADE BVREAU of the
mOVSTRIAL DEPARTMENT
«. I.
Dichl & Co., (10') to
Aircraft, Ltd., 42S
Accountants -
.-,llli Market.
Airplanes —
(■.c]Uiiiil)Us.
Apartments — HI Alamo Apartments, 70((
Stciiier.
Association — C.alilornia Wool Marki'linn
Assn., 405 Sansome.
Attorneys — A. S. Burrill, 2C.S Market;
Fletcher A. Cutler, 23.") Montsomery ; Thomas
B. Dozier, Jr., 235 to 1 Montgomery; Lloyd
C. M. Hare, 3 City Hall Ave.; Harper &
Harper (custom), 510 Battery; A. K. Kraft,
220 Montgomery; Toland C. McGettisan, 22(1
Montgomery; Arthur E. Nathanson, 3 City
Hall Ave.; Clarence J. StalTord, 870 to ."i(i I
Market.
Auto Painting — .Vuto & Truck Paint Shop,
IKid Bryant.
Beauty Parlors — Bee's Beauty Sal<.n, 177
Post; Progressive Beauty Slioppe. 2(i:t:: 23d;
United States
Laundry
The Careful Lamidry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
St. Francis Beauty Slinp, .SI.", llloa to 127
\V. Portal; Veriia's Peiniaui-nl Wave Shop,
1112 Irving.
Beveraees — B. T. Collins, 1(101 Market.
Bonds — Stephenson Leydecker \- Co..
.Mexander Bldg.
Brick — Richmond Pressed Brick ( o., .',.">
New Montgomery to li2il Market.
Broker— Cohn Kaufman, 235 Monlgoiiiery.
Builder — .1. A. Tassi, 2(18 Market.
Cabinet Makers — Amiot & Boehm. 311 to
32!) Conimercial.
Carpenters — Atlas Carpenter Shop, 231
Minna.
39
Colma; Long Bell Lund)er Co., 1 Montgomery
Ici .-,.S2 Market.
Markets — Hanah Market No. 2, 800 Ulloa ;
San Francisco Puhlic Market, 1il(;3 Union.
Meats — CoUlen Slate Meat Co., 31.'. 4th.
Men's Wear - l.app-Holierts & Wright, 210
Post.
Millinery — Fannoii A: Lake, .532 Geary.
Mining ~ Imperial (.old Mines Corp., 235
M.intgomery.
Motion Pictures — Auerbach Motion Pie-
lure Pi'oductions, 170 Golden Gale Ave.
Motorcycles — Henderson Motorcycle Sales
Che
Western Chemical Corp., 321
")7 P;
Leavenw.irth.
Cigars — Pastime Cigar Store, 3011 Mason.
Cleaners — Plymouth Cleaning & Dyeing
Works, 250 to 848 Holloway.
Clothing — (Jordon Bros., 4099 to 4043 Mis-
si<)n.
Confectionery — Coiner House, 1500 Polk;
Stardey's S\veet Shop, 2101 Sutter.
Contractors and Engineers — Western
States Construction Co. (electrical), 235 Mont-
gomery to 71 Ne\v Mcnitgomery.
Cordage — Waterhury Co., 151 Main to 7 1
Ni'W Montgomery.
Cotton Goods — M. .7. Warner Co. of New
Yurk. 580 Market.
Creamery — Marina Creamery Co., .3220
Sc<dt.
Dentists — Dr. Lars .1. .lacobsen, 995 Mar-
ket to 150 Sutler; Dr. U. B. Wells, 3490 20th
to 200 7th Ave.
Dresses — HollyNvood Gown Shop, 028 Mar-
ki't.
Drugs — Mutual Drug Co., 133 1st to 102
1st; Padre Pharmacy, 299 Turk.
Electrical — Electric Service (^o., 1141 Fol-
som; Pacific Electric Sales Co., 74 New Mont-
gomery; Rodiack's Electrical Construction
Co., 2400 San Bruno.
Engineers — Jos. H. Handon (merch.), 525
Market; Houde Engineering Corp., agency,
901 O'Farrell; K. Theill, .580 Market; Weh-
ster Engineering Co., 147 Sutter.
Express— Golden State Express & Moving,
2410 California.
Fertilizers — Shelton Co., Inc., Battery and
Filbert to 128 Beale.
Fruits — A. Bianchini, 1901 Stockton.
Fur Goods — Fox Fur Co., 1.340 Polk;
Northland Fur Corp., 37(1 Sutter to 517 Post;
Pacihc Fur Co., .370 Sutter to 517 Post.
Golf Supplies — Silvey Le Croye-Silvey,
153 Kearny.
Groceries — J. C. Hunken I wholi-sale ),
1225 Gough.
Hardware — Mensor & Peters Hardware
& .lobbing Co., 1832 Clement.
Hosiery — A,iax Hosiery Mills, 8.33 Market.
Importers and Exporters — H. B. Mills Co.,
.525 Market ot 310 Sansome.
Insurance — America & Security Insurance
Corp., 370 Pine; Mountain States Life In-
surance Co., W. L. Godfrey Agency, 995
Market; Mullin-Aeton Co., brokerage dept.,
244 California; Mullin-.Tohnson Co., 244 Cali-
fornia.
Investments — John C. Graham, .381 Bush;
Hughes * Wigmore, 582 Market; Whelan &
C.i., 315 Montgomery.
Jewelry — Mar(|uiese Jewelry Mfg. Co.,
717 Market.
Loans — f. W. McClemdian, 5X0 .Market.
Lumber - Colma Mill & Lumber Co.,
Optometrist — Dr. Carl A. Bernsten, 8.35
Market.
Orthodontist — J. Elliott Uunn, 209 Post.
BISHOP &BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
W. A. HALSTED, President
WM. C. HAMMERSMITH, Vice-Pres.
The Old Firm
M AUSTED & CO,
1123 SUTTER STREET
Telephone OR dway 3000
Geo. H. Burr,
Conrad & Broom
Incorporated
Inve^ment
Securities
490 CALIFORNIA STREET
SAN FRANCISCO
Kroehler Manufacturing Company san Fr^'n^isco. d!:
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT: CMca^HL: NapervilJe^L: Kankake.
40
-■4 San Francisco Business
J-
4
^
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
^
oAd'vertise ^Anything!
Houses. Lots, Apartments, Furniture, FarmaL
Farm Tools, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires, Accessories. Stocks W Bonds,
Insurance, Accountancy, Investment Securi
ties. Hotels, Situations Wanted, Help Wanted
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, Typewriters
For anything at all you
xtnll find a buyer or seller
through ike columns of
*San Francisco Business'
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughtered on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Plione MI ssion 5600 San Francisco
8— CHOCOLATE MA>fUFACTUKES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9— CONTRACTORS
California Construction Co.
GENERAL CONTRACTORS
715 Standard Oil Building
San Francisco
10— CRACKPROOF GARDEN HOSE
^ Crackproof
J<M GARDEN HOSE
Pioneer Rubber Mills
CRACK PRUOF
oarden hose
San Francisco
Sold .11 oMr the world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Elmployers
KEarny 2800
14— FLOWERS
Barbee jFlorisit
GEN. A. J. GOOCH, Prop.
1036 Hyde St. San Faneisco. CaUf.
Phone FRanklin 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garasre next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glassware -
iTerware
MANGRUM -HOLBROOK
1235 Mission Street, San Francisco
20— IMPORTERS
Edward L. Eyre & Co.
Exporters and Importers
Grain. Grain Bags. Copra Cake. Linjtcd Meal.
Cottonseed Cake, Mill Feeds, Steel, Oils, Beans,
Peanuts, Mexican and Oriental Product!
518 MERCHANTS EXCHANGE
Phone KEarny 0289 San Francisco
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
Western Paint Co., 4318 Mission,
n — Calmateo Petroleum Corp.,
Paints
Petrole
C.S Post.
Physician — Dr. Oliver I.. (Iraeber (driiK-
li'ssi, 2-> Taylor to 908 Market.
Plumber — W. S. Warne, 341 to :i37 Com-
mercial.
Printing — Twentieth Century Press, .")(MI
.Sansome to 336 Sacramento.
Publishers — MB Publishing Co., 3 City
Hall Ave.
Radio — California Wholesale Radio Co.,
1050 Market; Irving Radio & Electric Co.,
1816 to 1801 Irving; Philco Radio .Sales &
Service, 1050 Market.
Real Estate and Investments — Dunn-
Williams Co., 156 Montgomery to 425 Bush;
Ernest P. Gendotti, 176 Sutter to 309 Kearny;
Lloyd Jones, 6207 to 5754 Geary; Marguerite
E. Marchand, 41 Sutter; Pacific Leasehold
Corp., 156 Montgomery to 425 Bush.
Restaurants — Bob's Chili Inn, 153 Mason;
Vinie's Coffee Shop, 2223 Polk; William
Wilking, 1319 California.
Riding Academy — Henderson Ave. Riding
Schonl, 19 Henderson.
Roofing — Homer H. Sosso, 55 New Mont-
gomery to 629 Market.
Shampoo — Schwartz's Medicated Shampoo
Co., 11,36 Mission.
Sheet Metal ProducU — Leadclad Co. of
Northern California, 55 New Montgomery.
Shoes — Arch Preserver Shoe Agency, 838
Market; .Johnston & Murphy Shoe Agency,
838 Market; Sommer & Kaufmann, Inc. 838
Market,
Tailors— Calamoneri & De Rosa, 622 Green ;
W. Davis, 327 to 345 Divisadero; Frank Zab,
760 Market.
Taxi Service — Green Top Cabs, Ltd., 730
Hano
— Boimer Gordon, 524 Van Ness Ave.
sfer — Esperanto Transfer Co., 1070
Translator — Moises Amaral, 821 to 830
Market.
Upholstering — American Upholstering
Shop, 218 to 216 Pierce; State Upholstering
Co., 447 O'Farrell.
Watch Crystals — National In-2-Sta Corp.,
Ltd., 760 Market.
Window Shades — Cash & Carry Window
Shade Co., 1S19 Market.
Miscellaneous — Anton Anderson, 10 Em-
barcadero; Bay wood Park Co., 156 Montgom-
ery to 425 Bush; Bradley Co., 1035 Sutter;
Citizens Census Educational Committee,
Civic Center; City & County Federation of
Women's Clubs, 609 Sutter; Co-Operative
Medical Service, Inc., 506 Market; Craig
Bros., 2,37 1st; Dr. L. E. Curtis, 490 Post;
James H. Diamond, 902 Market; Filipino
Federation of America, Inc., 74 New Mont-
gomery; Fuchs & Lang Mfg. Co., 200 Davis;
Local Steamship Agents Assn., Pier 7;
Maurice Mercantile Co., 65 Battery to 2415
Mission; H. W. Mylund, 116 New Montgom-
ery; No-Shine Mfg. Co., Ill New Montgom-
ery; Nob Hill Tavern, 1319 California;
Physicians & Surgeons Institute of Physio-
Therapy, 375 Sutter; Plays Guild Tlieatre,
business office, 555 to 2030 Sutter; Postindex
Co., 117 Front; Prelor Shine Remover Co.,
220 Montgomery; Quigly Furnace Specialties
Co., 364 6th; Radioart Features Co., 935
Market; Red Spot, 579 California; Sheet
Piling, Inc., Hearst Bldg. ; Steel Incorporated,
Hearst Bldg.; Stein & Solaz, 4150 18th; Sur-
face Combustion Co., Inc., 447 Sutter; Paul
E. Terry, 625 Market ; Theater Arts, Inc., 150
Powell ; Thompson Display Service, 245 6th ;
United Materials Co., 55 New Montgomery to
629 Market; United States Aircraft Corp.,
235 Montgomery; United States Intercoastai
Lumber Conference, 112 to 215 Market;
Vanitine Co., .527 Howard; Van-Morse Air-
ways, 24 California; Vap-O-Zone Co., Ltd.,
235 Montgomery to 681 Market; Walgreen
Co., agency division, 525 Market.
April 9, 1930 ^■■
23— investments
" OVER-THE-COUNTER "
Market Specialists
Vnlistod Stocks and Bonds
MARTIN JUDGE JR. & CO.
1 MONTGOMKRY STREKT
DOuglasSTGO San Francisco
Wm. H. Noble
& Co.
InveSlment Securities
24— LANDS
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND and
IMPROVEMENT CO.
25A— LUMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill ;
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
26— METALS
Sheet Metal Manufacturing
Buckei
ng Produc
•De Laitte
; - Irrigation
Heaters - Oil
: Gas Machine
■•Vcnt-O-Screcn Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelling
and ReQning Branch
METALS
75-99 FOLSOM STREET
DA venport 2540 San Francisco
28A— OIL BURNERS
-RAY-
FUEL OIL BURNERS
Made in San Francisco
Sold the World Over
Automatic, Industrial, Marine Types
29— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruits, Hawaiian Pineapple
California Asparagus, California
Sardines, Salmon — All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
de from Letters, Legal Dot
lenls, Maps, Blueprints, etc
Personal confidential ser
Standard Photoprint Cempanv
1«2 >t •* — * - -"
30— SAFES AND VAULTS
Telephones: GA rfleld 3041 and 3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burslar Proof Safes and
Vaults Safe Deposit Boxes, Etc.
Howard and Main Sis. San Francisco
35— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUBOPE
"The Pioneer Refrigerator Serrlce"
120 Market Street San Francisco
Montague Pipe & Steel Co.
Riveteti Steel Pipe, High Pressure Pipe Lines, Oil
and Water Tanks, Svplions, Steel Flumes, Stacks,
Montague Well Casing, Water Tube Safety Boilers
Works: 17th and Kentucky Streets
Phone MA rket 6909, San Francisco
Office: Hobart Building Phont KEarny 0(98
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg., San Francisco
WESTERN PIPE
AND STEEL CO.
OF California
LARGEST FABRICATORS OF
GENERAL STEEL PRODUCTS
IN THE WEST
Five Factories Dedicated to Service —
South San Francisco, Los Angeles,
Fresno, Taft, and Phoenix, Arizona
San Francisco Office:
444 MARKET STREET
zy4 world of wisdom ! ...
FOR SUCCESS IN BUSINESS YOU MUST
ADVERTISE! ADVERTISE! ADVERTISE!
Call DAvenport ^ooo
for that advertisement of yours
41
ADDITIONAL LEADS /or
NEW BUSINESS
PainU — R. S. Randall & Co., ,32 Front to
325 Sacramento.
Physicians — Dr. Harry A. Deering, 113
llroad to 2()I Plymouth; Dr. Mcrvyn H.
llirschfeUl, .")lli to 4.50 Sutter: Dr. M. R.
Oltinxer, 51ti to 450 Sutter.
Pianist — Wm. Elwyn Culver, 26 O'Farrell.
Pineapple — Haiku Pineapple Co., 405
Montgomery.
Publishers — California Newspaper Pub-
lishers Assn., 55 New Montgomery to 58 Sut-
ter; El Imparcial Publishing Co., 1027 Pa-
eillc.
Radio Repairing: — All Makes Radio Ser-
vice, 441 Clement.
Radio — Falck Radio Co., 268 Market; Pat-
terson Radio Corp., 112 Market.
RaKs — California Wiping Materials Co.,
17(1 Townsend to 20 Bluxomc.
Real Estate — Anderson & Lamotte, 1277
!Mh Ave. to 1948 Irving; Albert J. Miller, 935
Market.
Refrigerators — Cochran & St. John, Ltd.,
911 to 952 Mission.
Restaurante — Grand Cafe, 8101 Post; Le
Nore Coffee Shop, 158 Mason; New Geary
Restaurant, 2219 Geary; Lazarus Samanturas,
l(i05 Market; Walter's Lunch, 2799 Kith.
Rubber Stamps and Signs — Moise-Klink-
ner Co., 369 to 560 Market; Patrick & Moise-
Klinkner Co., 560 Market.
Rug Cleaning — West Coast Rug Cleaning
Co., 980 Bryant.
Sales Agents — H. A. Irving, Inc., 110 Mar-
ket to 400 Sansome.
Service Station — C. Leonard, 1501 Mission.
Shoe Repairing — Lerner's Shoe Repairing
Co., 173 Sutter to 110 Kearny; Parkside Shoe
Renewing Shop, 2406 20th Ave.
Stationery — Squire Co., 561 Clay to 535
Montgomery.
Steam Specialties — Swartwout Co., 75
Fremont to 681 Market.
Studios — Evanow-Matlhews Studio, 7811
Golden Gate Ave.; Art E. Mohr, 517 Post to
359 Sutter.
Sugar — International Sugar Co., Ltd., 405
Montgomery.
Tailor — O. Anderson, 110 Post.
Textiles — Rousmaniere, Williams Corp.,
22 Hattery.
Tools — Compressor Service & Tool Co..
1559 Howard; Paragon Machine Tool & Die
Works, 7 Front.
Valves — Atwood & Morrill Co., 74 New
Montgomery.
Wiping Rags — W. R. Sibbett Co., Inc., 9.53
Harrison.
Miscellaneous — ABC Concrete Products
Co., 1875 San Bruno; Alloil Lube Corp., 50
Hawthorne; Dr. S. Baker, 490 Post; Day De-
velopment Co., 251 Kearny; Dr. Irvin H.
Belts, 384 Post; Dr. Dale J. Butt, 1250 Capitol ;
Carpet Process Co., 3701 Geary; Chemical
Distributing Co., 110 Sutter; A. B. Currie,
155 Montgomery to 74 New Montgomery;
(Custom House Repair Shop & Garage New,
900 Sansome; Decora Mfg. Co., agency, 648
Howard; K. Droz, 1'441 Jones to 760 Market;
Florasynth Laboratories, Inc., 5.32 Sansome;
Home Service Bureau, 120 Vermont; I-T-K
Circuit Breaker Co., 235 Montgomery to 74
New Montgomery ; Edward L. Kahn & Co..
.525 Front; Kastner's Quality Shop, 1108 Cle-
ment to 2152 Mission; Dr. R. G. Leone, 580
Green; Pacific Brush-Cote Co., 557 Market to
5S Suiter; Frank B. Parish & Co., Ill Sutter;
I'iltsliurgh Piping & Equipment Co., 235
Montgomery to 74 New Montgomery; Saka-
maki Nonoguchi Co., 1522 Buchanan to 1.541
l.aguna; Dr. Anton J. Sambuck, 450 Sutter;
Dr. Kmmett E. .Sappington, .384 Post; Stel-
ling's Economy Store, .3900 24th; Tel Kee Co.,
.19 Natoma; Van-Morse Airways, 24 Califor-
nia; Waterless Cleanser Co., 580 Market; Dr.
P. A. Wynee, 210 Post.
42
-■•§{ San Francisco Business
Unusual and Interesting Events
Compiled by Infomiation
San Klancisco Chf
At the Art Galleries:
Canterbury Hiiti'I, IM Sutler Stj'i'i-I— lixhi-
bitiou dl' paintiiiKs by William Barr. Hours:
12 noon to 10 p. ni.
Courvoisier Gallery. 471 Post Street— lixhi-
bition of colored etchings of Oriental Mgures
by Dorsey Potter Tyson. l-Ixhibition of por-
traits by Lyla Marshall Harcolf.
East-West Gallery, (109 Sutter Stn'et— Kxlii-
bit of foreign travel posters, in color.
Galerie Beaux Arts, Kifi Geary Street — Ex-
hibit of water colors by Helen Forbes. Draw-
irif^s and sculpture figures by Jacques
Schnier. Drawings by Ivan Mestrovic.
Gump's Gallery, 246 Post Street— Exhibi-
tions of water colors by W. S. Bagdatopou-
los (in South Gallery).
F. E. BOOTH
COMPANY,/nc.
Packers and Canners
Fish, Fruit, Vegetables
Executive Offices:
110 Market St. San Francisco
Direct Ferry
Motorists Save Miles of Driving.
Vallejo-San Francisco Fast Boats.
DINING ROOM
BOOTBLACK -
BARBER SHOP
NEWS SERVICE
Southern Pacific Golden
Gate Ferries, Ltd.
Clay St. Pier — North End Ferry Bldg.
DAvenport 4000— Local 8921
MITSUI &
COMPANY
LIMITED
(Mitsui liussan Kaisha, Ltd. I
Cable Address: "MITSll"
GENERAL IMPORTERS
EXPORTERS
COAL SUPPLIERS SHIP OPERATOR'S
SHIP OWNERS SHIP BUILDERS
ETC.
Head Office: TOKIO. JAPAN
and Statistical Department
mber of Commerce
Paul Elder Gallery, 2:i!l Post Ntrcit— IMii-
bit of paintings by Philip NesbitI (colorful
ligures and scenes of Haiti).
Stanford Art Gallery, Palo Alto— Exhibi-
tion of sketches by Pedio .1. l.emos.
Oakland Art Gallery, ();ikl:irid- Anuu;U
Exhibition.
California Palace of the Legion of Honor,
Lincoln Park — Exhibition of thirty-six
landscape oil paintings by Prof. ICugen Neu-
liaus, of the University of Calilorni:i.
April 1-15—
Haviland Hall, Vniversity of California.
Berkeley— English Club Art Exhibit.
April 11—
.■{ P. M. — San Francisco Symphony Orches-
tia. Alfred Hertz, conductor, Curran Theatre.
S P. ,M.— Presentation of film, "Heavenly
Bodies," introduction by Dr. William Meyer,
:lssociate professor of .Vstrophysics, .\utli-
torium. University of Calilorniii ICxtension
Building, ."ifO Powell Street.
X:1.5 P. M.— Little Theatre Play, Whiilii-
.Vuditoriimi, University of Califor-iiia, llei-kc-
ley.
8:1.5 P. M.— Becital by students of Ihe San
I'rancisco Conservatory of Music.
8:30 P. M.— Lucille Gordon presents .'i one-
act plays: Emilie Melville in "Memories,"
Elizabeth Wilbur in ".\ Cup of Tea," Lucille
Gordon in "Hypocrite." Community PIa>-
llouse, Sutter at Mason Street.
April 12—
2::)0 P. M.— Lecture by Helena Mni.n llcd-
will, subject: "A Poetical .loinru-y from
Maine to California," Paul Elder Gallery.
2:30 P. M. — Lucille Gordon presents 3 one-
act plays: Emilie Melville in "Memories,"
Elizabeth Wilbur in "A Cup of Tea," Lucille
(iordon in "Hypocrite." Community Play-
house, Sutter at Mason Street.
8:1.5 P. M.— Little Theatre Play, Wheelij-
.\uditorium. University of California, Birke-
ley.
8:3(1 P. .M.— Lucille Gordon presents .1 .mc-
ael plays: Kmilie Melville in "Mirnoriis."
l-:iizabi'th Wilbur in "A Cup of Tea." l.ueill.-
Gordon in "Hypocrite." Communit> Pht>-
house, Sutter at Mason Street.
April 13—
2 P. M.— Golden Gate Park Band Concert,
Ralph Murray, director, Golden Gate Park
l<andst:irul.
April 13—
2:4.') P. M. — San Francisco Symphony Oi"-
chestra, .VU'red Hertz, conductor, Curran
Theatre.
4 P. M.— Lecture by Miss Helen (iordon
Barker, subject, "The Museum's Collectii>n
of Colonial and Early American Material,"
M. 11. de Young .MenKirial Museum, Golden
Gale Park.
April 14-28—
l';xhibition of oils and watei' color draw-
ings by Otis Oldlield, Beaux .\its Galerie.
lIKi (ieary Street.
April 15 —
2:.)(l P. M.— Reading by Mrs. Laurel Con-
well Bias, subject, "Waterloo Bridge," Paul
ICIder Gallery, 239 Post Street.
8:15 P. M.— Lecture by Chas. ,1. Cojinick,
subject, "Stained Glass," W n's (ily Club.
Ili5 Post Street.
8 P. M.— Public concert by Alpha .Mu .Music
Honor Society, W'heeler Auditorium. Uni-
versity of California, Berkeley.
April 16—
2 P. M.— Lecture by Miss lleliii Gordon
narker, subject, "The Museum's .lade and
Ivory Collections," M. H. de YouiiR Memorial
.Museum, Golden Gate Park.
8 P. M.— .lolfre Medal Debate between Stan-
ford and University of California, Wheeler
.Vuditorium, University of California.
April 17—
8 P. .M.— Public lecture by Dr. Lewis
Browne, author of "This Believing World"
and "All Things Are Possibli," Wheeler
Auditorium, University of California.
April 18—
Decorative arts exhibit of San Francisco
Society of Women Artists, Women's City
Club. 4B5 Post Street.
Pipe Organ recitals by Uda Waldrop every
Wednesday, .Saturday and Sunday, 3 to 3:45
P. M., California Palace of the Legion of
Honor, Lincoln Park, M. H. de Young Me-
morial Museum, Golden Gate Park, open to
the public without admission charge daily
and Sunday from 10 A. .M. to 5 P. M.
California Palace of the Legion of Honor
in Lincoln Park, open to the public without
admission charge daily and Sunday from
10 A. M. to 5 P. M.
President Newhall
Phones Argentine
f continued from page 29 ]
lion telephone company engineers state
that the connection was one of the most
perfect ever made in similar land wire
and transoceanic wireless telephone call.";.
The conversation was carried from
.^an Francisco via cable to Lawrence-
ville. New Jersey, where the wireless
telephone transmitting station to South
.America is located. From Lawrencevillc.
Mr. Xewhall's voice was carried through
the air to the receiving station at Hur-
lingham. Argentine, and thence to the
office of the Buenos Aires Chamber of
Commerce president. Dr. Amadeo's
voice in reply was transmitted from
Platanos, .Argentine, to Netcong. New
Jersey, and thence to the transcontinen-
tal long distance station at New York,
where the two conversations were in-
terwoven over the long distance line.
Pan American
[ continued from page 24 ]
cious for such an event to occur. The
stage has been set. and it is up to us to
play our roles. The President, Herbert
Hoover, has played no small part,
through his "good will" trip, of creat-
ing an atmosphere conducive to friend-
liness and a desire for mutual under-
standing. Californians, hundreds of them,
have both preceded and followed him on
this trip around the .Americas. They are.
with thousands of others, convinced that
the conference is a necessitv.
Tlw facilities of the Chamber of Com-
merce are for your use.
Literature can he man's \>reatest enjoy-
ment.
r San Francisco Junior Chamber of Commerce Issue ]
LUME XX
APRIL 16, 1930 Number 16
luge J. C Banquet to Honor Attacking Flyers!
f
ominations
Announced for
Junior Board
-<J-(>MINA TIONS of t\v<-ill,v-i)iir nicii
I In lir proposed to the mcnibor-
SJ ship of Junior Chamber of Coni-
^ iiierce for election to the Board
irpclors for the ensuing year have
announced by the Nominating Coni-
c. The committee has retained
■c men from the present board and
ditiou presented nine new nominees.
3se named for re-election are: Lloyd
idson. A. M. Brown, Jr., R. B. Coons,
i Dinkelspiel. D. W. Evans, J. A.
>r. J. J. HelTernan. Wilson Meyer,
in Mitau, Frederic Supple, J. H.
Ikeld, and J. J. Tynan. Jr.
ose nominated for their (irst term
A. H. Br
E. H. Clark, Jr
mers G. Graham, Robert Levison,
e Maloney, Herbert H. Mitchell, Brit-
ley, Archibald B. Von Adelune, and
ey Walton.
c NnniinatiuR Committee comprised:
mers (i. Graham, chairman, John
jon, C. C. Trowbridge, Jr., John I>in-
Emmet Cashin, Chester Cramer, and
t McAllister.
takers' Bureau
i Spreads Its Members
Throughout Sections
EARLY ACTION ON
DIRIGIBLE BASE
The following telegram was received
by Aimer M. Newhall, president of
the San Francisco Chamber of Com-
merce, April 16:
"Hearimts on Dirigible Base will
probably begin May 4. Have yoor
delegation prepared to come at short
notice. Letter follows.
"A. M. FREE
"Member of Congress."
Army Air Corps Guests
Of Chamber Following
Mills Field Maneuvers
OMMANDEll by Brigadier-General William E. (;illmorp, the First Provisional
Wing of the United States Air Corps will swoop down upon Mills Field at
2:,tO p. m., April 19. The Air Corps will be the guests of the city of San
Francisco and the Junior Chamber of Comnserce during their stay here.
Plans have been completed by the Army Air Corps Maneuver Committee, headed
by Gordon MacDonald, to entertain the officers at an elaborate dinner Saturday
r , Ti f if D n1 A/I ih. I Ship) of the 2nd and 7lh Bombardmenl Squadrons leaving Ihe ground
Just tjetOre the JDattle, IViatrieTI at Mather FteU. Sacramento, during the recent army air maneuvers.
"^ HE Speakers' Bureau of the Jun-
ior Chamber was organized some
three months ago. Technically, it
is part of the Municipal Affairs
jon and therefore under the super-
(n of Mr. Jason, chairman of the
tcipal AlVairs Committee. However,
ctivities are not confined to munici-
ifTairs but aim to aid all the sections
le Junior Chamber. Therefore, the
Ikers' Bureau has a representative on
I section and one of its members is
jcted to be present at each of the
nittee meetings of the sections.
c assignments of the members to the
iiittces arc as follows:
ronautics, Howell Lovell; Fire Pre-
on and Municipal Affairs, C. I. Haley;
Istrial, John Duniway ; Marine, Roh-
•itler; Membership, Walter Rountree ;
■ts, J. J. Hefferuan; Municipal Affairs,
). Tobriner.
le Speakers' Bureau recently niled an
Igemenl for a talk on the Junior
tlber for the Pittsburg Men's Club.
.Mathew Tobriner, acting chairman
jug the absence abioad of Mr. Bert
t, made the talk and reports finding
^her large gathering of men in Pitts-
i; were particularly interested in the
Cities of the Junior Chamber and in
j-fforts to promote Ihe prosperity of
bay region,
uring its brief existence the Bureau'
Junior Chamber of Commerce Will Sponsor
Opening Night of S. F. Boat Show
THE Junior Chamber of Commerce will sponsor the opening night of the Boat
Show at the Civic Auditorium, April 23. Arthur M. Brown, Jr., president of
the Junior Chamber, is to make the address of welcome to visitors at the
exhibition of pleasure craft, wliich is sponsored by the Associated Boat
Industries.
The Junior Chamber also has arranged a display booth at the show and will have
a ship model exhibit.
Sydney G. Walton has been acting as chairman of a special committee composed
of Marine Committee members who are handling Junior Chamber participation in
the event. Assisting Walton are Don Hughes and William Crocket. All members of
the Junior Chamber are invited to attend the boat show, especially the opening
night, when entertainment and music under the auspices of the Marine Committee
and Ihe Junior Chamber will be features.
has worked chieny on Ihe Sharp's Park
proposal and largely through the efforts
ol Mr. ('.. 1. Haley, secured its endorse-
ment by approximately forty-five civic
organizations. At the present time the
members are engaged in forwarding the
census project by sending out speakers
lo work with the Speakers' Committee of
the organization in charge.
Remove Coos Bay Wreck
The wreck of the Coos Bay, that has
been an eyesore on the shoreline of San
Francisco for the past three years, is be-
ing removed as a result of the efforts of
■Vlfred W. Voimg of the Marine Comniit-
[ continued on page 3 1
evening at the Fairmont Hotel. Sidney
Kahn has been placed in charge of the
dinner and Ned Henshaw has completed
arrangements for the housing of all of-
ficers and enlisted men.
The Provisional Wing is the largest
peace time assemblage of fighting planes
ever gathered together in this country.
Over 1.50 planes of all types comprise this
mighty armada of the air. General Gil-
more has the following officers on his
staff:
HIGH-RANKING OFFICERS
PARTICIPATE
Lieutenant - ColonrI Frank Andrews,
Chief of Staff; Major Thomas 11. Milling,
Supply; Major M. F. Davis, Personnel;
Major Willis Hale. Operations; Mr. H. H.
Arnold, Supply. The various organiza-
tions which compose the Provisional Wing
are: First Pursuit Group for Selfridge
I'ield, Michigan, in command of Major
Ralph Royce; Ihe Second Bombardment
Group from Langley Field. Virginia, in
command of Major Hugh Knerr; Third
•Vttack Group from Fort Crockett. Texas,
in cimnnand of Major Davenport Johnson ;
Seventh Bombardment Group from Rock-
[ continued on page 2 ]
OOSTOU'BJ:^ u^s
SAN FRANCISCO BUSINESS
I ^"^ yrancisco Junior Chamber of Commerce Issue j
APRIL 16. 1930
Published weekly by the S^'pYanciVco'chkiiiir Vf'o)'^erVeV205Merc^^^^^
change. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 MerchanU Exchange Building, San Fran-
ciscn, California.
Editor - ROBERT COONS
Associate Editors
iinolly John Gonipert/ I
Chairman, Publicity Conimittoc - H. R. Civiii. .Ir.
Officers of the San Franciseo Junior Chamber of Commen
President - A. M. BROWN, JR.
'l■e^i(ll■nt - J. H. Thrclkeld Second Vice-President
i*e Brower
Ilk A. KiciR. SeciPtary-Managc
nil
A. Folgci
Walter Reimers, Ass't Secretary-Managcj
ctor
i.a,,., H. Haker. I.loy.l H. BerorulsiMi. A. M. Bn.«„, Jr., R. R. Coons, Lloyd W. Dinkel-
spi.:, Milton H. Esbirg, Jr., Daniel W. Evans. J. A. Folger, H. R. Given, Jr., John J.
Hiffernan, W. E. Jason, Jr., Thomas l.arke, Jr., Fred Mahr, Ferd Marwedel, Wilson
Meyer, Martin S. Mitau, Porter Sesnon, Frederic E. Supple, J. H. Threlkeld J J
lynan. Jr., Alex J. Young, Jr.
OBSERVATIONS
Junior Chamber
Committee Meetings
-i^SAN Francisco Busini^
Sports Committee Lists YeH
Accomplishments andl;
Future Plans i'
Fr
April 21. 1930, to May 17, 1930
April 21— I;m(
April 22 — l-iri-
April 2.1— Hoai
April 24— Mini
M.'niliciship.
April 25— Mari
April 28 — l.xii
April 29— liri-
April .'SO—
May 1— .V(
May 2— M;
May ^—]■■.^
May 6— Industrial, Fire Pi
May 7— Hoard of Directors
May S — Municipal AlVaii
MiMiihership.
May 9— Marine.
May 12— Executive, Puhlici
May 13— Industrial. Fire I'
May 14— Board of Director
May 15— .Veionautics.
The germ
of an ex
ce
lent idea was pla
nted b.>
t
attempt to bring the
CO
isuls of foreign co
untries
radio audi
■nces. To
h
*ar from the lips
of tho
problems a
nd their m
essage would be a p
Dwerfu
standing a
id promote
the binding of fi
iendly
ti
opportunity
has, at 1
t temporarily, esc
aped b
oti
< Y r f
Just how
importar
t
the Air Corps w
II be 1
n
impressed
jpon (he
mi
nds of thousands
of San
F
» ho spend
the aftern
oo
n at Mills Field a
re guar
an
long in thei
r memorii
s.
After the
"Battle in
th
e Air." the flyers
A'ill be
su
entertained
by the J
in
or Chamber. Ev
ery me
ml
organizatior
a service
fo
r which he will be
amply
re>
• Radio Committee in its recent
ding here before the bay regio
epresenting other nations thei
ans of molding complete under
. We cannot but feel that ai
selT
this Saturday.
delibly
Those
ill live
nptuously dined and elaborately
bonihardnient pla
late
.speclatn
vail of
ptrable
Th
•oniidcd l.y a
. shutting oil
in.niv<is will
nuis to exe-
will 1j<- en-
cisco Junior
following
II be on dis-
Junior Banquet to Honor Attaching Flyers
\ continued from page 1 ]
"ill Field, California, in cuniniand of
Major Carl Spatz; Ninety-first Observa-
tion Squadron, in command of Captain
Walter Kraus. Assistant Secretary of
War, F. Trubee Davison, who is in charge
of Army Aviation, is viewing the maneu-
vers and will be with the Air Corps in
San Fi
eisfo
THE PROGRAM OF EVENTS ABOUT
SAN FRANCISCO IS AS FOLLOWS:
Friday. April 18 —
Night fiyiug— 9:13 p. ni. Bombing of
San Francisco. Night photographing of
San Francisco.
Saturday. April 19 —
The entire Wing is due In arrive over
Mills Field at 2:;tO p. m. After C.eiieral
llilmore aiHl his staff have landed at the
airport, the Air Corps will pass in general
review liefore their commanding oflleer.
Ma.vnr Rolph, and civic officials. The
spine-gripping roar of over l.'.O motors
singing their song of speed will thrill the
lluiusands who are expected to watch the
maneuvers from all vantage points.
Immediately after the general review
Mie bombardment groups will demon-
sliate formation Hying of that particular
Ivpe of plane. These mighty planes are
lapable of lifting over a ton of bombs
iind attain a speed of over lllll miles per
hour. It is thrilling to watch these large
planes in close formations cross the field.
never breaking the Vs. The little pursuit
planes, sixty in number, hovering high
lip in the sky, will make two attacks upon
Muse bombers. Of all planes, the pursuit
are the most spectacular, relying upon
tremendous speed and maneuverability
for safety. These little planes will swoop
down from the high altitude, attain a
speed of over 200 miles per hour on the
drop, shower the bombers with lead from
their machine guns and climb almost
vertically to repeat the performance.
Following this demonstration the bomb-
ing planes will come in for landings, still
keeping their strict formation. The attack
planes will next maneuver in formation
fiying. These planes cany a pilot and
observer and are capable of attaining a
speed of Kid miles pi'r hour. The pilot
fires his guns through the propeller and
the observer fires to the rear. This plane's
function is to precede an impending at-
tack, rake the ground with machine guns
and to drop light bombs upon the enemy
The pursuit will then attack the attack
planes, utilizing their speed cllectivelj
.Vfter this maneuver, which is one of thi
most spectacular, the attack planes wil
land and the fast little fighters will deni
onstrate formation fiying. They wil
dive, climb and turn, always maintainiii!
their formations and Hying with wing:
from ten to fifteen feet apart.
WOODRING TO PERFORM
1. A. Woodring. the on
famous "Three Musket
y survivor of the
eers," will pill on
a "dog-fight" with oiK
of his comrades
showing how two pins
speed and power mai
lit ships of equal
euver to gain an
advantage upon each
will he the victor and
air to thrill the speet
balies known to militi
other. One ship
^ill remain in the
ilors in all acro-
ry aviation. The
pursuit planes are .strc
ssed t<. withsland
tremendous presstn-es a
id violent nianeu-
of the
ith
ide-
open throttle and climb from sea level
hack up to three or four thousand feet,
going lip almost vertically. These plains
have such tremendous power that they
are able to "barrel-roll" vertically, per-
form an outside-vertical turn and the
outside loop, two of the most hazardous
and difficult maneuvers known. All ma-
neuvers will be exeeuteil with the pre-
cision and daring which marks the United
States .Vir Corps. The final event for the
day will be the laying of a smoke screen
by a pursuil plane and a smoke curtain
vision completel.N. These
take approximatily Hue
cute.
That evening the oflit
tertained by the San F
('.hamber of Commerce,
day, April 20, the planes
play for those who want a closeup view of
these planes. At 2:;i0 p. m. the big bomb-
ers will take oflf, at 3:00 p. m. the attack
planes will take t.. the air and last the
little pursuits will take olf, all planes
linund for Mather Field. Thursday, April
21, the Provisional Wing will attempt to
defend San Francisco from an impending
attack. This niaiieiiver is scheduled for
10:30 p. in,
PETER B. KYNE TO SPEAK
During the dinner the officers will be
entertained by artists, both with .song and
dance. .Vnson Weeks has charge of the
music lor the dinner, .^mong the notable
personages to attend will be Brigadier-
General William I-. Gillmore, assi-ftant to
Major-General Feehet, Chief of Air Corps,
Mayor James Bolph. Jr., civic officials and
as toastmasler the Junior Chamber will
be honored by Peter R. Kyiii'. noted
author.
Imposing Record Result of
Municipal Affairs Group's
Endeavors
The Sports Committee of the J .
Chamber of Commerce feels that
closing a very successful year. Not i
the projects were completed, but
that were, contributed something ti
welfare and enjoyment of the peep
San Francisco.
In conjunction with the membu
the Municipal Affairs C<immiltee, n
sary funds were secured for the Shi
Park Municipal Golf Course and Rei
tioii Field.
Functioning through a special com
tee on Olympic Games Crew Events.
Sports Committee advocated the 1
Merced Course for the races in 1932. %
this received the unanimous reenmr
datinn of the National Assoeialior
Amateur Oarsmen, the issue is stil
doubt because of the proposal of
Angeles that the event be held on
new course at Long Beach.
.Vii open match play golf lournan
has been arranged for December 5 I
19.30, by the committee, who also assl:
in securing the retention of the P. A
Track .Meet in San Francisco for '
middle of May.
In addition to the above acconipl)
nients. the committee acted as host'
visiting athletic teams and investiga
projects, some of which 1
hoped
future.
ill be accomplished
the
Tlie Municipal Afl'airs Committee under
the direction of William F.. Jason, Jr.,
has just brought to a close a year of
activity that has been especially marked
by its accomplishments. Too much credit
cannot be given to the members of the
committee who have given unreservedly
of their time and efforts to obtain achieve-
ments of outstanding importance.
The removal of the "Toonerville" cable
ear from Pacific Avenue an.l the sub-
sequent paving of the avenue has made
one of San Francisco's finest boulevards,
a veritable "Park Row." Carl Feierbach
was chairman of this subcommittee and
he was assisted by Wm. F. Pidge and
Williard L. Johnson. They spent a great
deal of time consulting property owners,
improvement clubs, and after many re-
peated efl'orts placed the matter before
the Board of .Supervisors, w ho finally rati-
fied and gave their consent to the cancel-
ing of the franchise and the removal of
the tracks from the street.
Lloyd Berendsen, chairman of Hie sub-
conmiittee on Peninsular Relations, was
instrumental in helping the Curtiss Air-
ports, Inc.. to locale on this side of the
bay in .San Mateo County. Th. \ h
purchased large acreage and an ■^<.
to spend over a million dollars i
one of America's finest private ;i i
.Vn appropriation of over ten ti
dollars has been made by the li id
Supervisors to rehabilitate the Sl-Mki
Street Tunnel, which has been a in,-n:
lor a long time. With better liKhtl,
conditions less accidents and holdups «|
take place. Mr. F. J. WoW, chairman j
the subcommittee on streets h;i,i tl
matter in charge.
SHARP PARK SUCCESS
I'he success of the securing of Shal
Park and the necessary appropriatiol
for its completion was the result oi dp
llite cooperation between the SpniN i m
mittee and the Municipal Affaiis rm
mittee. Mr. F. Whitney Tenny ■
chairman of this joint committee
cause of very well laid plans ai
ultimate execution ,San Francist. .n
short while will be able to boast of oi
of the world's finest and sportiest go'
courses along the Pacific Ocean.
Out of the Municipal Affairs C.n
has come the new Speakers Bureni
bureau, under the chairmanship i, lir
l.evit. is destined to become an impnitar
part of the Junior Chamber as a mean
of rfis.seminating its activities botli -v
:ind outside the organization.
The last accomplishment of the \
pal Affairs Committee has been
curing of an appropriation fi
Board of Supervisors in the am*
fifty-five thousand dollars which r. i i
added to an amount of one humlr. il :ini
fifty thousand supplied by the 11.
Harbor Commissioners for the w
of the i;mbarcadero at the foot ■
Street. Tills has been a verv
botti
str
eck and with the widening r
t to its full width at this poinl
access to the underpass will li
,,i«
•ri(*
.r til
ob
tained.
Members of the Municipal Affairs (
mittee for the past year have been: Wm
K. .lason, Jr., chairman: Martin Mitau
I.loyd Berendsen, Wm. F. Pidge. Siiliie:
Kahn. E. S. Ciprico, Jr., Paul Harris,
McClaren, Ramsay Moran, Jas. Rolph III
M. C. Threlkeld, F. Whitney Tenny. Megi
iiald Vaughn, A. W. Young, Fred.rid
Wolfi-, J. K. Bell, Carl Feierbach ami Wil
lard L. Johnson.
I
1 1 L 16. 1930 ^-
and
RACKS
reiiliv the Mayor of Sim !•
IS changed his ofneiiil "IIU'.-.
letter was icci-ivi'd at the c
Junior (',haml)ei' a<lilresse(
James Holph. .Ir., care of the
CO .lunior Chamher of Comm
ore the praises of l.loyd Dinkel-
a host on tlie occasion of the
inual dinner of the Sports C.oni-
held last week at tlie ArRonant
nenihership will l>i
m Thompson is u
rter having his appi
Riad l>i he
) and at 'e
ridix remove
Friday. Wilson
larine Comniitt<
Meyer,
e. left •
dent
Welcomes New Members
Ihe Junior Chamber welcomes the
following new members from March
1.! to April 12:
James K. Carr, MOli Ale\«nder Uldg..
nianagemeni engineer; C.hus. U. Fox.
Bennetts & Fox ; \V. L. Goodwin, Amer-
ican Trust ('(>.; r.ha.s. de B. Haseltine.
Pacific .Stevedoring & Ballasting Co.;
B. H. Hehgen. It. H. Hebgen Co.. Ltd.;
Kdgar N. Kierullf. I(U12 Russ BIdg. ;
Norman Larson, 12r,S Russ BIdg.; Ber-
nard Romanel. 52 Sutter Street: Wil-
liam C. Waack, Third and Chanml
streets, tugs and barges.
Industrial Committee Makes
Success of Section Meetings
inship
i-.irlhy
nA San
M. Brown of the Jun
r recently returned from a trip
It is said that in San Diego his
showed him a bad time because o
Ivity in behalf of the Sunny val
Ic Base.
fllciency of the .Marine Connnitlee
iy demonstrated by the good work
aton Brewer, who, upon very short
rranged a reception for the
the-World Liner, Empress of Aus-
a welcome to San Francisco.
■sident J. H. Threlkeld is home
n a short business trip to Den-
rine Conunittee recently dis-
I that sailing the political seas is
ays the easiest piloting in the
Even a liberal application of
Oil" on the troubled waters was
tlcient to enable their ship to get
e harbor safely.
II Morshead of the Aviation Com-
recently ran into high-class eom-
1. He rose to the height of having
with the stork, which it is said
II bv fi minutes. The result will
nlion of the meni-
The Industrial Committee of the
Chanibei-, imder the able chairm
of fiano Baker, has a nnm!>er of '
accomplishments to its creilit f
year. Probably of first importan
the successful holding of th
Francisco Products Week, which enlisted
the active support of a large number of
.lunior Chand)er members in committee
work. .\s was to be expected, the event
was bigger than the first year, with a
larger nundter of exhibits placed in a
greater numbei" of stores. Much favoi-able
comment has been received by the Junior
Chamber for its elforts in telling the story
(if "Industrial San Francisco."
The Industrial Committee also was the
first to inaugurate the holding of section
meetings which afford the opportunity to
all those in the Junior Chamber interested
in industrial problems to meet together
and listen to talks by recognized leaders
in industry and to discuss with them the
(n-oblems confronting San Francisco in-
dustries. These section meetings have
been uniformly well attended. The talks
have been informative and decidedly well-
worth hearing. The meetings have un-
doubtedly been important in helping ti
awaken the members of the Junior Cham
bei" of Commerce to some of the problems
affecting the business life of the city and
of which they will have an opportunity
to assist in the solving.
In addition, thei-e have been any num-
ber of smaller projects which have been
investigated and recommendations given
to the Board of Directors for support or
endorsement by the Junior Chamber.
yoreign and HomeSite
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA venport 5000, list
aumber.s being given.
FOREIGN TRADE TIPS
200.17— Nnvelty Distributor.
.San Francisco, Calif. Company having
sole liiited Stall's rights for the sale or
manufacture of a sensational novelty,
which is in w ide use abroad, seeks nation-
wide distribution for the article.
20038 — Service. Marketinsr. etc.
New York, N. Y. Company organized
lor the purpose of assisting .\merican
concerns to build up foreign markets, to
manufacture abroail, to protect patents,
etc., especially in Eiu'ope, wishes to com-
municate w ith interested . exporters or
manufacturers.
20039 — Representation.
Liverpool, Ijiglanil. Firm wants to se-
cure the representation of local c<tncerns.
20040 — Prunes.
Nantes. I'ranci'. Party desires to repre-
sent an exporter of prunes. Local bank
apefruit Plants.
ity
serynian interested
it plants to Algeria.
Remove Coos Bay Wreck
[ continued from page 1 ]
i.f the Junior Chamber of Co
ck Rainford has made a coi
i.ve the wreck, thus crowni
itiact to
iig with
oir ihi
planni
to have the Cr
i near the Cold
il the ship's mel
■ the futu
1 comi
nitte
rumored that Tirey Fori
r of the Junior Chamber
imised to return to the foil
le to get o\lt of ti>wn just '
of Walt Reiniers, who is ni
I Ihe doorstep of Swain
ng his return.
t the Coos Bay v
ily herald for San
chievement of its
Ily to the good wo
He deserves the
rancisco.
■k of Alfred W
>nnug. convey
Hohlfs. of the
ship Associati
ng the past
s Bay taken
II C.ate. It is
il with acety-
id sell it for junk. Origi-
y Walter .lohnson, title to
was, at the instigation of
'd from Johnson to John C.
Panama American Steam-
in, and by Bohlfs to Jack
refere
20041-
Paris, France. Party wishes to
municate with n
I'xporting grapef
20042— FeedstufTs.
Hamburg. Germany. Party wanls
make contacts with importers of fi
stuffs, especially dried beet pulp.
20043— Peatmosa.
Bremen, (lermany. Exporter of peat
moss for all piu'poses wishes to make U>-
cal connections. References on file.
20044— Bed Feathers.
Vienna, Austria. Parly wants to get i
touch with impoi-ters or exporters of ra
or prepai'ed bed feathers.
20045 — Indian ProducU.
Tuitcorin. S. India. Company exporting
ian products is Interested in finding a
market for its products, especially pal-
myra stalks and fiber, senna leaves and
pods, and porcupine quills, samples
which are on file.
20046 — Coir Products.
.Vlleppey. S. India. Manufacturer and
exporter of coil- mats and matting, and
other coir goods seeks a local representa-
tive.
20047— Straw Hate.
Tientsin, China. Manufacturers of semi-
finished .straw hats (Manila hemp or
Buntal fiber) are intere.sted in making
connections locally. Bank reference.
20048 — Old Silk Stockings.
San Francisco, Calif. .lapanese firm
would like quotations c.i.f. Kobe per Eng-
lish ton on old silk stockings. Expect to
buy on letter of credit basis and would
Junior Chamber Honored
jii
Or
List of New Members
Shows Increase During
Last Year
Since this is a time of census tak-
ing, Ihe Junior Chamber roster shows
2:17 new recruits enlisted during Ihe
y.ar from April 11, 1920, to April 11,
I!i:i0. This is an excellent showing
and is largely due to Ihe untiring ef-
forts nf Ihe Meniliership Cnininiltee.
like
shipments of 100 to 200 lbs.,
vhieh they will pay.
iple
ad Glass-point
Pen
le Annual Flower Show
Cisco Garden Club last
(llga Meyer presented 1
iif the winners in the n
I Juni
Meyi
Cha
the
week when
trophy to
jme of the
er of Coin-
mother of
frequently
f organiza-
Please send us ad copy
Sor Year Book TODAY!
iinibus, Ga. Company is seeking :i
e of supply for tlie above items.
— Airent.
Francisco. Calif. Party who is going
lodesia. S. Africa, wishes to repre-
iny kind of line, but is particularly
■sled in novelties, radios, paints, and
shes. African and Australian ref
20051— Cinnamon and Groceries.
Ciudad Juarez. Mexico. Party is inq
ing for names of exporters of cinnai
and groceries.
20052 — Japanese Hull-less Popcorn.
Fort Shafter. T. H. Party wants to com-
municate with a firm dealing in .lapanese
hull-less popcorn. Would like to have
prices.
20053 — Men's FurnishinES.
Honolulu, T. H. Cmnniission merchant
is desirous of comnmnicaling with deal-
ers in im'n's furnishings, sweaters, under-
wear, socks, etc. He has had experience,
as an agent, in this line of goods.
DOMESTIC TRADE TIPS
0-3441- Representation in East.
New York City. Service organization
interested in securing nnimifacturers in
California to open agencies in New York.
Their service embraces the purchase and
sale of products of all kinds for the ac-
count of their clients and representation
in any other capacity that nuiy be desired.
n-3442 — Representation.
Portland, Ore. Firm interested in rep-
resi'iiting San Francisco manufacturers
on brokerage basis in northern tei-ritory.
D-34l:l— Airplane Material.
Los Angeles. Calif. Concern interested
in receiving bids on nniterials to he u.se<l
in Ihe manufacture of airplanes, either
small, inediuin or large quantities.
D-3444— Food Truck.
San Francisco, Cal. Distributors wanted
for new fast selling high-class product.
Exclusive territory to those who qualify.
All cash business. Quick profits.
D-3445— Distributor.
Oakland, Calif. Concern interested in
securing small meritorious article, manu-
factured by San Francisco concern, to dis-
tribute on the Pacific Coast.
D-3446— Jobbers.
Baftimoie. Maryland. Manufacturers nf
ice cream cones are anxious to secure a
jobber in San Francisco interested in
handling their product.
D-3447 — Bedding Representative.
Philadelphia, Pa. Concein interested in
securing icpresentation in San Francisco
for whiti' goods, bedding, etc.
D-3448— District Dealer.
Los Angeles, Calif. Party who now has
California distribution for nil, would like
to secure representation in this city.
D-3449— Salesman.
Reading. Pa. Hosiery concern wislies to
secure hosiery salesman, calling on Ihe
jobbing trade, west of the Rockies, who
has no infant sock line, to represent them
on a commission basis.
D-3450— Veneer Representative.
Louisville. Ken. Concern interested in
securing individual or firm well ac-
quainted with Ihe panel, furniture, fix-
ture anil interior trim trade, to represent
them.
D-3451 — Representation.
Chippewa Falls. Wis. Party interested
in securing representation for woolen
sports wear, preferably already estab-
lishe.l concern.
D-3452— Representation.
Redwond City. Calif. Party wishes to
represent firm or established branch of
firm ill Redwood City or San Mateo and
Santa C.lara County.
0-345.1 — Representative.
San I'rancisco. Calif. Paity would like
til represent any concern who wishes lo
develop sales on the Cnast. and lo whom
II Ihorongh knowledgi- of business con-
ditions and physical conditinns would be
of value along the line nf meichandise
and prndncl.
0-3454 — Distribution of Household and
Automobile Necessity.
New York City. Concern is seeking a
good crew-manager for San Francisco
and suriouncliug territory who would be
inleresliil in the distribution of a house-
hold anil automobile necessity of genuine
merit.
Transcontinental Freight
riir fi)llnwing subjects which have Ijccii
docketed have been referred to tlie Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
reconmiendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
ADDITIONAL DOCKET PUBLISHED
APRIL 5, 1930
10904 (Amended) — Lathinic (Wood shav-
ings compressed with binder), CL, east-
t)ound: Request for amendment of
Tariff 2-Y (I. C. C. No. 12.3.S, H. G. Toll.
Agent), to provide for the following
carload rates (in cents per 100 lbs.) on
lathing (wood shavings compressed
with binder) from the North Coast-
Minimum Weitrhta
To Groups 40,000 lbs. 60,000 lb>.
D-E-F-G-H & Winni-
peg, Man 75 6,1
.T 70 57
10963 — Creosote Oil, CL, westbound: Re-
quest for amendment of Items 4155 and
41B0 of Tariff 4-11 (I. C. C. Nos. 120.
A-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, .\gents, respectively), to
provide for the following carload rates
to Rate Basis 3 from —
Groups: A C
-• ^San Francisco Busi
of Tariff l-(; (I. C. C. Nos. 115, A-262,
2213 and 1224 of Frank Van Ummersen.
W. .S. Curlett, H. T. Jones and H. <;. Toll,
agents, respectively), and Item 2139-A,
Tariff 4-» (I. C. C. Nos. 120, A-272, 2232
and 1230 of Frank Van Ummersen, W.
.S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
Also proposal to publish a new item in
Tarifls 2-Y and 3-A on Clothing N. O. S.
corresponding with description in Hem
2M5-B of Tariffs 1-G and 4-D subject to
same rates as sliown in Item 2145-B of
the westbound lalifTs.
10969 — Pulpboard. viz.: Boxboard and
strawl)oard, CL, easlbound: Request for
amendment of Tariff 2-Y (I. C. C. No.
1233, H. <:. Toll, agent), to provide for
carload rate of (iflii cents per 100 lbs.
on pulpboard, viz: l>oxl>oard or straw-
board (as described in Item 2900 of the
tariff) from the North Coast to (jroup
10970
slabs
90c 82c per 100 lbs.
10964 — Honey (Strained), in glass or tin
in mixed carloads with canned goods
eastbound: Request for amendment of
Item 1390-D, Tariff 3-A (I. C. C. No. 1220,
H. G. Toll, Agent), to include honey
(strained), in glass or tin, in mixed
carloads; the weight of the honey not
to exceed 5 per cent of the minimum or
actual weight of entire carload, and the
honey not to be in straight packages
but to be mixed in the cases with canned
goods.
10965 — Rates from and to Van. Texas (to
be located on new extension of Texas
short line railway). Request for amend-
ment of TarifTs 1-G (I. C. C. Nos. 115,
A-2(i2, 2213 and 1224 of Frank Van Um-
mersen, W. S, Curlett, B. T. Jones and
H. G. Toll, Agents, respectively), 3-A
(I. C. C. No. 1226, H. G. Toll, agent),
27-M (I. C. C. No. 1232, H. G. Toll, agent),
.33-C (I. C. C. No. 1196, H. G. Toll, agent),
.36-B (I. C. C. No. 1223, H. G. Toll,
agent), and 18-K (I. C. C. No. 1222, H. G
Toll, agent), to provide for the folloW'
ing rates from Van, Texas, to be lo-
cated on the new extension of the Texas
Short Line Railway, approximately 11
miles southeast of Grand Saline, Texas;
Tariff Rates Applicable
1-G Group F
3-A Group F
27-M Rate Basis 6250
.33-C Group F
.36-R Group F
18-K Same rates and routes as to
Grand Saline, Texas, Index
12793.
APRIL 12, 1930
10966 — Insulated copper wire in mixed
carloads with machinery, eastbound:
Request for inclusion of insulated cop-
per wire, mixed carloads, in Item
2.560-C of Tariff 3-A (I. C. C. No. 1226,
II. G. Toll, agent).
10967 — Stools, with upholstered se«ts, in
mixed carloads with other furniture,
eastboimd : Request for amendment of
Item 2005 of Tariff 2-Y (I. C. C. No.
123.3, H. G. Toll, agent), to also apply on
stools, with upholstered seats.
10968 — Clothimr. LCL, eastbound: Pro-
posal to amend Item 1B06 of Tariffs 2-Y
(I. C. C. No. 1233, H. G. Toll, agent), and
3-A (I. C. C. No. 1226, H. G. Toll, agent),
by changing description to conform
with description shown in Item 2139-C
nr Marble Blocks, pieces
1 more tlian four sides,
chiseled, dressed, hammered or sand-
rubbed, LCL, eastbound: Request for
less carload rate of $1.71 per 100 lbs., on
these granite or marble blocks, pieces
or slabs from California to Group "J"
under Tariff .3-A (I. C. C. No. 1226, H.
G. Toll, agent).
10971 — Liquid cleaning or washing com-
pounds, CL, eastbound — California t
stations in North and South Dakota
Request for amendment of Item 5697,
Tariff 3-A (1. C. C. No. 1226, H. G. Toll
agent), to provide for carload rate of
$1.42y2 per 100 lbs. on liquid cleaning
or washing compounds from Califor
nia to stations in North and South Da-
kota; the proposed basis to alternate
with present.
Item 5697 to be further amended to ap-
ply on shipments of liquid cleaning or
washing compomids, in glass in barrels
or boxes.
10972 — Crustied fruit (not fresh), LCL,
eastbound: Proposal to establish less
carload rates from California to Groups
"D" and "E" in Item 1410 of Tariff 3-A
(I. C. C. No. 1226, H. G. Toll, agent).
10973 — Beverage bottles, second-hand
(used), in bulk, CL, westbound: Re-
quest for carload rate of 75 cents per
100 lbs. on beverage bottles, second-
hand (used), from Group "E" to Cali-
fornia under Tariff 1-G (I. C. C. Nos.
112, A-262, 2213 and 1224 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
10974 — Wallboard and woodpulp board.
CL, westbound — from International
I'alls, Minn., to California and inter
mediate points : Proposal to change the
routing in Items 7675 and 7680 of Tariff
1-G (I. C. C. Nos. 115, A-262, 2213 and
1224 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, i-espectively), so that the rout-
ing west of the Missom-i River will be
open to all carriers parties to the tariff.
1097,5 — Newsprint paper, CL, eastbound,
from Ocean Falls, B. C. : Request for
addition of Ocean Falls, B. C., as an
origin point in Item ,!915 of Tariff 2-Y
(I. C. C. No. 12.33, H. G. Toll, agent).
10976 — Coke. CL, westbound— originating
Groups "A" and "K" and destined
Tonopah, (ioldfield and oilier Nevada
points. Also Keeler, Calif.: Request for
amendment of the rxphuiation of Circle
13 reference mark in connection with
the Groups "D" and "E" rates, Item
6025, Tariff 1-G (I. C. C. Nos. 115, A-262,
2213 and 1224 of Frank Van Ummersen,
W. S. t:urlett. B. T. .Innes and H. G.
Toll, agents, respectively), to also pro-
vide that proportional rate on ship-
ments originating at points in Groups
"A" and "K" is 2'/jc per 100 lbs, less
than rates named.
0977 — Electric brooders, K.D., crated,
LCL, eastbound: Request for establish-
ment of the following less carload rates
(in cents per 100 lbs.) in Tariff 3-A
(1. C. C. No. 1226, H. G. Toll, agent) on
electric brooders, K.I)., crated, from
California to Groups:
A B C-Cl D-E-F G H-J
1110 .350 .125 300 275 250
10978 — Malted milk, CL, westboumi:—
from (Joldeu, Colo. (Group "J") : Re-
quest lor amendment of Tariffs 1-G
(I. C. C. N.O.S. 115, A-262, 2213 and
1224 of Frank Van Unmicrsen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-1) (I. C. C.
Nos. 120, A-272, 22.32 and 12.30 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), to provide for carload rale of
*l.15io per 100 lbs. on mailed milk,
mininumi weight 40,000 lbs. from
Golden, Colo. (Group "J") to I'aciflc
Coast.
10979 — Plate iron (ras compression tanks
CL, westbound: Request for amend-
ment of Item f31-B of Tariff 4-f) (1. C
C. Nos. 1211, A-272, 22,32 and 12,30 of
I'rank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agenis, re-
spectively), by eliminating the Circle
42 reference mark from the entry cov-
ering tanks (iron, steel or wood), N. O.
I. B. N., or
that Item .3960-C of Tariff 4-D be
amended by including therein plate
iron gas compression tanks, U. S. .stand-
ard gauge No. 2 or thicker (sizes of
tanks are from 8 to 11 ft. in diameter
and from .30 to 40 ft. in length).
10980 — Paper mill machinery, CL, west-
bound—to Port Angeles, Wash.: Re-
quest lor amendment of Tariff 4-D
(1. C. C. Nos. 120, A-272, 2232 and 12,30
of Frank Van Ummersen, W. S. Curlett.
B. T. Jones and H. G. Toll, agents, re-
spectively), to provide for carload rate
of .111. 62 per 100 lbs. on paper mill ma-
chinery, minimum weight 40,000 lbs.,
from Group "D" to Port Angeles, Wash,
(this is same as applies to "Coast"
points under Item 3960-C).
10981 — Battery separator material, rough
or finished, in mixed carloads with
wooden battery insulating partitions,
eastbound: Request for inclusion of
battery separator material, rough or fin
ished, in mixed carloads in Item 3220-A
of Tariff 2-Y (I. C. C. No. 12.33, H. G.
Toll, agent).
10982 — Beverage or syrup dispensing
barrels, LCL and CL, eastbound: Re-
quest fftr inclusion of beverage or syrup
dispensing barrels in Item .3492 of Tar-
iff .3-A (I. C. C. No. 1226, H. G. Toll,
agent;.
10983 — Tungsten ore. CL, eastbound—
transit: Request for amendment of
Item 4785-A of Tariff 3-A (I. C. C. No.
1226, H. G. Toll, agent), to permit mill-
ing and concentrating at intermediate
Nevada point of tungsten ore originat-
ing in Nevada and destined to eastern
destinations.
10984 — Mixed cotton and rayon towels,
LCL and CL, westbound: Request for
inclusion of mixed cotton and rayon
lowels in Item 2,375-F of Tariff 1-G (I.
C. C. Nos. 115, A-262, 2213 and 1224 of
Frank Van Ummersen. W. S. Curlett.
R. T. Jones and H. G. Toll, agents, re-
spectively).
1098.";— Alfalfa Feed and Alfalfa Meal.
CL, eastbound -from Calipatria, Calif.:
Request for amendment of Item 1045-A
of Tariff 3-A (I.C.C. No. 1226, H. r,. Toll,
agent), to provide for the same rales
from Calipatria, Calif. (Rate Basis 1)
lo Group "D" and west as applicable
from (Rate Rasis I) points in .\rizona
and New Mexico.
10986— liquefied Petroleum Gas. in tank
cars, westbound: Request for amend-
ment of Item 140-series, Tariffs 1-G
(I.C.C. Nos. 115, A-262, 2213 and 1224 of
Frank Van Ummersen, W. S. Curlett.
B. T. Jones and H. G. Toll, agents, re-
spectively) and 4-1) fl.C.C. Nos. 120.
A-272, 22.32 and 1230 of Frank Van Um-
mersen, W. S. Curlett. B. T. Jones and
H. G. Toll, agents, respectively) (cover-
ing description of petroleum or petro-
leum products subject to rates in items
making specific reference thereto). In
al.so include an entry reading:
Liquefied petroleum gas, compressed.
vapor tension exceeding _i
square inch at 100 degrees I
ill lank cars of the type pri'.( rj
the Interstate Commerce (nnu ^
reproduced in Agent B. W. ,
Freight Tariff No. 1, I.C.C. No. ^
plements thereto or reissues the |l
estimated weight of 6.6 lbs. per jj
subject to Rule 35, Western Cla J
tion N.i. 60, I.C.C. No. 18 of R. C j
agent. "
10987— Elimination of free dunns |
lov
sh de
fru
slbound:
pnsal lo amend)
4210, Tarill 3-A (I.C.C. Nn. 1226,
Toll, agent), by eliminating Note,"
ing "Strips of lumber for bracin
and paper for lining cars, not exc>
total weight of 200 lbs. of both h
and paper are allowed free.'
10988— Flagging stone. CL, we.slb
Request for carload rate of 50 cen
ino Ihs. ..n nagging stone from
"!•:" to California under Tarif
(I.C.C. Nos. 112. A-262, 2213 and 1
Frank Van Ummersen. W. S. Curl
T. .lones and H. G. Toll, agents
lively): this rate to apply as
tional rate on shipments origin
Ciroup "M" Tennessee points.
0989— Carbonate of magnesium. CL,
bound : Request for reduc
rate on carbonate of magne
California to Texas Group "
itons under Item 2fi0.5-A. lariH
(I.C.C. No. 1226, H. G. Toll, agent)
0990— Bridge sets, camp furniture
ladders. CL, westbound: Reques
carload rate of $2.00 per 100 lb.'
bridge sets, camp furniture andi
tiers, minimum weight 20.000 lbs.,
'iroup "C" to California under 1
1-G (I.C.C. Nos. 115, A-262, 2213 and'
of Frank Van Ummersen, W. S. Cu
B. T. Jones and H. G. Toll, agent;
spectively).
10991— Pneumatic rubber tires and p'
pneumatic tire repair kits, rubber •
pounds, etc.. CL. westbound ;Hid
bound: Proposal to amend Item 52'
Tariff 1-G (I.C.C. Nos. 115, A-262,
and 1224 of Frank Van Ummersen'
S. Curlett, H. T. Jones and H. G. '
agents, respectively), to provide
mininumi carload rate of .?2.on pet
lbs. from Groups A-2, C. C-1, 1). E, 1
H, J and M to Rate Bases 2 ami 3;
currently with westbound ch«'
minimum rate .$2.00 per 100 lbs. Ii
also established to Groups C, C.-l, I
F, H, J and M under Item 31.384
Fjistbound Tariff 3-\ fl.C.C. No. )
H. G. Toll, agent).
10992— Platform or warehouse truck
tractors, or trucks and tractors (
bined (self-propelling), in mixed i
loads with other commodities for
port, westbound: Bequest for arm
ment of Item 1070 of Tariff 20 T (IJ
Nos. 124, A-281, 2265 and 12.36 of Fn
Van Ummersen, VV. S. Curled. B.
.Tones and H. G. Toll, agents, resf
lively), to also apply on plairorm
warehouse trucks or tractors, or tru
and tractors combined (self-pro|
ling).
10566 (Reopened)— Water cooling t*l
material of wood in K.D.
for
cludi
fixtu
rut lb
I . M
bound : Bequest for amendmeni .f II
31.55 of Tariff 3-A (I.C.C. No. 122(1. H,
Toll, agent). In provide for the fnlfi
ing carload rates (in cents per 1(10 lt|
minimum weight ,36,000 lbs. on Kl
cooling tower material of wood
kiiocked-down or cut stock fnriil
eluding fixtures not to exceed 10%
the total
Californi:
ight of the shipmrnl fn
C-Cf D-E F-l
The 1930 YEAR Boo
Issue of S. F. Businei
will be off tbc press MAY I4t
Please send us your ad copy toda
NEW LEADS
TRADE TIPS
'mlvmm
usimss
Published Weekly bv San Francisco Chamber of Commerce
^5 Exhibitors
articipate in
^.F. Boat Show
r -ylTH yachting enthusiasts from
\ / all parts of the Pacific Coast
Y^ in attendance and a crowd that
V nikd the Exposition Auditori-
> capacity, the second annual Pacific
I Boat Show opened here this eve-
more than a week crews of work-
have labored at the task of getting
^hibits set up and in readiness for
jhow's opening, so that everything
n its allotted place when the Audi-
n doors were thrown open,
er before has a boat show of such
rtions been attempted outside of
York City, according to Russell
|ide, chairman of the show com-
of the Associated Boat Industries
lifornia which is staging the event,
and boating equipment on display
gate a value in excess of .$1,500,000.
all there are 175 exhibitors in the
Many of these are displaying
f of different items of interest to the
^man, one local firm having an cx-
that includes a total of ;i8,215 sepa-
bjects, each of which goes into the
action of a yacht or motorboat.
Is on display include every imagina-
pe of water craft from canoes and
hydroplanes to giant seagoing cruis-
d sailing yachts.
re are yachts and motorboats to
very taste and to meet the require-
of every pocketbook. For the hun-
d fisherman there are scores of craft
lie for cruising the inland tribu-
of San Francisco Bay, where fish
ame abound,
yachtsman, who delights in long
e cruises will find just the type of
le desires, while the man to whom
is a necessity will find plenty of
low, rakish craft," capable of de-
ng upwards of 50 knots an hour.
IS for the outdoor aquatic events to
d Sunday as free attractions in con-
■ith the Boat Show have been
eted under the direction of a corn-
headed by ClilTord A. Smith, of
m Francisco Yacht Club.
ill be held oIT the Marina, com-
ng at 10 o'clock in the morning and
uing until four o'clock in the after-
ppproximately one o'clock Sunday
the 25 boats entered in the 446
\a\ mile Sir Thomas Lipton trophy
roni Long Beach to San Francisco,
nisli off the Marina.
the outstanding race event in
I with the Boat Show and
II of the entire Pacific Coast are
ing it with keen interest.
?r events Sunday will include a 96-
outboard runabout race from
[ continued on page 4 ]
Boat Show Program
lumeXX ^^'^V/..?1\J.?1° .M™'?.':?..?.?..
'wo Thousand National Leaders to Attend
San Francisco Industrial Conference in May
Chamber Helps
Realty Committee
On Program
MORE than two thousand busi-
ness men, bankers, public
utility executives, and realtors
interested in the industrial
development of the West have been in-
vited to attend the First Western Indus-
trial Conference to be held in San Fran-
cisco all day May 2nd at the Hotel St.
I'rancis.
The meeting is being held under the
auspices of the National Association of
Real Estate Boards as one of its Divisional
Activities under the direction of Chair-
man George C. Smith of their Industrial
Division, and sponsored by the San Fran-
cisco Chamber of Commerce and the San
Francisco Real Estate Board.
Tlie following program has been ar-
ranged by the local Chamber of Com-
merce and Real Estate Board committee
in conjunction with the office of the Na-
tional Association of Real Estate Boards.
"Planning Community Industrial De-
velopment," to be discussed by George
C. Smith, who in additional to his connec-
tion with the national real estate asso-
ciation is manager of the Industrial Club
of St. Louis, Missouri, and prominent
nationally as an industrial development
specialist.
President P. 0. Spilsbury of the Ari-
zona Industrial Congress will speak on
"Western States Industrial Develop-
ment." Spilsbury is well known through
his connections with the Pacific Coast
Transportation Advisory Board.
Vice President R. E. Fisher of the Pa-
cific Gas and Electric Company, will
outline "The Part of Public Utilities in
Community Industrial Development."
W. H. Daum, well known Los Angeles
industrial realtor and president of the
California Real Estate Association, will
tell those present about the problems of
"Meeting Industrial Location Require-
ments and Why the Industrial Realtor
Should Be Used." Following Daum's ad-
dress another prominent Los Angeles
realtor. President William M. Garland of
the California State Chamber of Com-
merce will tell how "Statewide Industrial
Divelopnient Campaigns" are operated.
Following the formal speaking pro-
gram, an open forum discussion led by
Smith will interchange information on
"The Part of the Railroads in the Indus-
trial Development of the West," and other
pertinent subjects of interest to those
working upon community development
problems.
At the evening dinner session an out-
standing speaker yet to be announced
will discu.ss "Regional Industrial Devel-
opment" projects.
On Saturday, May 3. the industrialists
will be the guests of the Chamber of
( continued on page 4 ]
WEDNESDAY. APRIL 23—
San Francisco Chamber of Commerce
and St. Francis Yacht Club Day.
7:00 P. M.— Doors open.
8 :00 P. M.— King Neptune's Melody Boys.
8:05 — P. M. Official opening by repre-
sentatives of city and county of San
Francisco, and San Francisco Cham-
ber of Commerce.
8:20 P. M.— Sea Scouts.
8:45-9:30 P. M. — Mermaid Revue.
9:45 P. M.— Dorothy Williams— The girl
who sings to beat the band.
THURSDAY, APRIL 24—
Oakland and Aeolian Yacht Clubs Day.
1 :30 P. M.— Doors open.
2:00 P.M. — King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8 :00 P. M.— King Neptune's Melody Boys.
8:05 P. M.— Sea Scouts.
8:4,5-9:30 P. M.— Mermaid Revue.
9:45 P. M.— Dorothy Williams.
FRIDAY. APRIL 25—
San Francisco and Vallejo Yacht Clubs
Day.
1:30 P. M. — Doors open.
2:00 P.M. — King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8:00 P. M.— King Neptune's Melody Boys.
8 :05 P. M.— Sea Scouts.
8:45-9:30 P. M. — Mermaid Revue.
9:45 P. M.— Dorothy Williams.
SATURDAY. APRIL 26—
Sacramento Day.
1 :.iO P. M. — Doors open.
2:00 P.M. — King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8:00 P. M.— King Neptune's Melody Boys.
8:05 P. M.— Sea Scouts.
8:45-9 :.30 P. M.— Mermaid Revue.
9:45 P. M.— Dorothy Williams.
SUNDAY, APRIL 27—
Southern California Day — Long Beach,
Los Angeles and San Diego,
11:00 A. M. to 4:00 P. M.— Sail and
power boat races, band concert at the
Marina.
1 :30 P. M. — Doors open.
2:00P.M. — King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8:00 P. M.— King Neptune's Melody Boys.
8:05 P. .M.— Sea Scouts.
8:30 P. M.— Presentation of Sir Thomas
Lipton Award and other trophies.
8:45-9:30 P. M.— Mermaid Revue.
9:45 P. M.— Dorothy Williams.
MONDAY. APRIL 28—
Palo Alto and South Bay Yacht Clubs
Day.
1 :30 P. M. — Doors open.
2:00 P.M.— King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8:00 P. M.— King Neptune's Melody Boys.
8 :05 P. M.— Sea Scouts.
8:45-9:30 P. M.— Mermaid Revue.
9:45 P. M.— Dorothy Williams.
TUESDAY. APRIL 29—
Corinthian Y'acht Club Day.
1 :30 P. M. — Doors open.
2:00 P.M. — King Neptune's Melody Boys.
2:45-3:30 P. M. — Mermaid Revue.
.3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8 :00 P. M.— King Neptune's Melody Boys.
8 :05 P. M.— Sea Scouts.
8:45-9:30 P. M.— Mermaid Revue.
9:45 P. M.— Dorothy Williams.
WEDNESDAY, APRIL 30—
Closing Day — Lucerne Y'acht Club Day.
1 :.30 P. M. — Doors open.
2:00 P.M.— King Neptune's Melody Boys.
2:45-3:30 P. M.— Mermaid Revue.
3:45 P. M.— Dorothy Williams.
5:00-7:00 P. M.— The Pirate Trio.
8:00 P.M.— King Neptune's Melody Boys.
8:05 P. M.— Sea Scouts.
8:45-9:30 P. M. — Mermaid Revue.
9:45 P. M.— Dorothy Williams.
YOU ARE INVITED
to attend the
Western Industrial Conference
All Day. May 2nd. from 9:30 A. M.
Reservations should be made with the
Industrial Department. San Francisco Chamber of Commerce
DAvenport 5000
(See article in adjoining colunni
SAN FRANCISCO BUSINESS
APRIL 2i, 19. »0
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Exchange.
Telephone Davenport 5000. Subscription, $4 a year. Entered as second-class matter July
2, 1920, at the Post Office, San Francisco, California, under the Act of March 3, 1879.
Foreign 1 XvAL)E 1 IPS Domestic
Inquiries concerning these opportunities should be made to the Foreign Trade Department
of the San Francisco Chamber of Commerce for foreign trade tips, and to the Domestic Trade
Bureau for domestic trade tips. Call DAvenport 5000. Please use list numbers.
Foreign Trade Tips
20054 — Livestock.
Hot Springs. Ark. Party
breeding pure livestock wislus
to contact local exporters of
livestock.
20035 — Boys' Shoes.
San Francisco, Calif. A large
manufacturer of boys' boots
and shoes located in Hertogen-
bosch, Holland, wants to nuike
local contacts with importers
who are interested in boys'
shoes said to be of high quality
and reasonable price.
20056— Fibre.
The Hague, Holland. Firm
lias a new fibre similar to coco
libre which they arc interested
ill exporting to the U. S. A sam-
ple of this fibre is available
locally.
20057— Chocolate Bonbons.
San Francisco, Calif. A large
chocolate factory in Holland
desires a connection on the Pa-
cific Coast — either a represen-
tative or a direct importer.
Samples obtainable in San
Francisco.
20058 — Embossed Paper Seals.
San I-'rancisco, Calif. A
Swedish concern is inquiring
for names and addresses of
manufacturers of embossed pa-
per seals.
20059— Art Iron Works.
New York, N. Y. A Belgian
firm desires to secure an agent
who will undertake the repre-
sentation, in San Francisco, of
all kinds of iron art works:
rolling and tap-rooted doors,
monumental iron gates, stair-
cases, railings, winter gardens,
logias, marquises, etc.
20060 — Laces.
San Francisco, Calif. Large
French factory is desirous of
finding an American represen-
tative for a complete line of
machine and hand-made laces
of tlie highest quality.
20061— Crockery.
San Francisco, Calif. A well-
established local firm wants to
get in touch with a direct dis-
tributor of crockery ware, in-
expensive cups, .saucers and
plates such as are imported
from Germany, Austria and
Czechoslovakia. The crockery
need not be imported from
these countries provided it is
competitive in quality and
price with the wares coming
from Central F.urope. Please
address all inquiries to Box 61,
Foreign Trade Uept., San Fran-
cisco Chamber of Commerce.
20062— Old Silk Stockings.
Osaka, .Japan. Concern is in-
terested ill iinporting old stock-
ings of pure silk. Ask for
samples and prices.
20063— Waste Materials.
Osaka, .hipaii. Firm that has
been exporting rwjfing and
\\'iping rags and all kinds of
\\aste materials through com-
mission men is now anxious to
do business directly with local
lipo
of the
ommo<li
ties.
20064 — Rags.
Cincinnati, Ohio, (^nnpany is
desirous of olitaining the
names of importers of .Japa-
nese rags similar to the Eagle
Brand.
20065 — Japanese Products.
New York, N. Y. Party with
offices in Japan wishes to con-
tact importers of cotton waste,
wiping rags, cotton rags, cot-
ton thread waste, fish oils, Jap-
anese silk piece goods and
pongee.
20066 — Agency.
.\uckland, N. Z. Party who
claims to have been in business
ill .\uckland for twenty years
as a yacht and launch broker,
real estate agent, insurance
agent, and to maintain a staff
of employees wants to secure
the agency for a local firm.
Hank reference.
20067— Seedless Raisins.
Guantaiiamo, Cuba. .\ com-
mission merchant is in the
market for large quantities of
seedless raisins packed in bar-
rels for export, on which he
wants to receive GIF quota-
tions, terms of payment, sam-
ples, and full information.
Industrial
Development
Reported by the Industrial
Department
NEW INDUSTRIES
The General Motors Radio
Corporation with headquarters
and factory in Dayton, Ohio,
have recently established a
branch office and warehouse in
San Francisco at 74 New Mont-
gomery Street. A complete
stock of radios, radio and
phonograph combinations, and
radio tubes are carried in San
Francisco for distribution
throughout northern California
and Nevada. Henry E. Gardiner
is local manager.
The Nu-Art-Colors:laze Com-
pany, recently established in
San Francisco, are engaged in
the business of colorglazing
vitreous china ware and pot-
tery. The new concern is lo-
cated at 511 7th Street, and will
serve the entire United States.
E. F. Walton is treasurer and
general manager.
The Metals Manufacturing
Company. Ltd.. makers of
patented "Won-Ficce" roof
tiashings, having completed a
year of experimental work to
make a one-piece roof Hashing,
are now ready to put this new
product on the market. This
new concern is located at 912
llow:ird Street, San Francisco.
Karl-Keen California Com-
pany. Ltd.. branch of the Kari-
Keen Manufacturing Company,
iltn h:
:)f SI.
(Mty, Iowa, have recently estab-
lished a branch office and ware-
house :n San Francisco at 900
O'Farrell Street. This new
braiich, under the direction of
:\Ir. E. R. Prake, carries stock
th:
, territor
The Hild Floor Machine Com-
pany of Chicago, III,, manu-
facturers of floor machines,
have recently opened a branch
office and warehouse in this
city at 557 Market Street. A
stock of floor machines and
equipment is carried here for
distribution in this territory
inider the direction of Wm. J.
Winter.
NEWS NOTES
Recently, the lodent Chemi-
cal Company of Detroit, Michi-
gan, after making a thorough
study of the Pacific Coast, chose
San Francisco as the city from
which to distribute its products
to the entire western market.
A complete stock of lodent
tooth paste and tooth brushes
is now carried in San Francisco
at 24 Main Street, and ship-
ments are made from here to
points in the eleven western
states.
The Monotype Composition
Company, founded fifteen years
ago by George W. Mackenzie,
and incorporated in later years
with Carroll T. Harris, has now
l)(-en changed to Mackenzie &
Harris, Inc. Coincident with
this change, this concern has
again broadened its service of
monotype and intertype com-
position, layout and typo-
graphic design, hand composi-
tion, makeup and lockup, and
the manufacture of M. & H.
foundry type leads, rules, slugs
and borders to the printing
industry. They have enlarged
the floor space in their quarters
at 059 Folsom Street, have in-
stalled, in addition to their ex-
tensive monotype equipment, a
battery of the latest improved
intertypes, new foundry cast-
ers for manufacturing M. & H.
foundry type, and other auxil-
iaiy equipment. Accortling to
George W. Mackenzie, presi-
dent, and Carroll T. Harris,
vice president, the patronage
of the Pacific Coast printing
industry has made possible the
development of this business
from its small beginning.
REVENUE FREIGHT
LOADING
Ivoading of revenue freight
for the week ended March 29
totaled 885,159 cars according
to the car service division of
the American Railway Associa-
tion. This was an increase of
9(517 cars over the preceding
week, but a reduction of 84,0;J7
cars below the same week hi
1929, and a reduction of 63,584
cars under the same week iu
1928.
-•-•?( San Francisco Businhss
Transcontinental
FREIGHT BUREAU DOCKET
Tlie follo«iiiR subjects which have lieeii doclteted have been
referred to the Standing Rate Committee and will be disposed
of not earlier than twelve days from the date of the notice. If
hearing is desired on any subject, request therefor must be
made within twelve days from dale. Action on the subject
listed will not be restricted to tbe exact scope of the docket, but
may include other points of origin and destination, or other
commodities or recommendations, varying from changes pro-
posed, if such modifications appear necessary or advisable In
disiiosiiiK of the subject.
10993 — Stone crushers, stone crushers and elevators, combined;
machines {frravel, sand or stone screening), revolvinK or
shakinfir; horse-drawn or motor street sweepinK machines,
with or without dust collectors: horse-drawn street sprink-
linB and sweeping machines, with or without dust collectors:
portable or stationary elevators, conveyors or escalators, with
or without engines, two-wheeled, belt or bucket. S. U. or K. D.,
in mixed carloads with gradiiii; or road-making implenients,
westbound: Request for amendment of Item 11015-11 of Tariff
1-r. (I.C.C. Nos. 11.5, A-262, 2213 and 1224 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and H. G. Toll, agents,
respectively) and Item .lOlo-A of Tariff 4-D (I.C.C. Nos. 120, '
A-272, 2232 and 1230 of Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, respectively), to include '
stone crushers, stone crushers and elevators combined; ma-
chines (gravel, sand or stone screening), revolving or sbaking;
horse-drawn or motor street sweeping machines, with or
without dust collectors; borse-drawn street sprinkling and
sweeping machines, witb or witbout dust collectors; portable
or stationary elevators, conveyors or escalators, with or with-
out engines, two-wbeeled, belt or bucket, S.U. or K.D.
10994 — Spirits of turpentine, i'A-., westbound: Request for amend-
ment of Tarilfs 1-G (I.C.C. Nos. 115, A-262, 2213 and 1224 of
Frank Van Ummersen, \V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively) and 4-D (I.C.C. Nos. 120, A-272, 22.32
and 1230 of Frank Van Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), to provide for the fol-
lowing carload rates on spirits of turpentine to the Pacific
Coast from —
Groups : L M
.$1.15 1.08 per 100 lbs.
10995 — Linoleum, felt base carpets and other hard floor cover-
ings. LCL, westbound: Request for less carload rate of .?3.75
per 100 lbs. on linoleum, felt base carpets and other hard
tloor coverings from Group ".\" to Pacific Coast under TaritTs
1-G (I.C.C. Nos. 115, A-2G2, 2213 and 1224 of Frank Van Um-
mersen, V^'. S. Curlett, B. T. Jones and H. G. Toll, agents,
respectively and 4-11 (I.C.C. Nos. 120, A-272, 2232 and 1230 of
Frank Van Ummersen, W. .S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively).
10996 — Lumber and other forest products to stations in West
Virginia on Monongahela Ry., CL, eastbound : Projiosal to
amend tbe West Virginia State Application on page 117, Tariff
27-M (I.C.C. No. 1232, H. G. Toll, agent), by adding thereto
stations Lemley, Core, Price (Monongabela Co.), Chaplin and
Blacksville, W. Va., subject to Rate Basis 9300.
10997 — Window glass (ground surface), LCL, westbound: Re-
quest for less carload rate of .'?2.85 per 100 lbs. on window
glass (ground surface) from Group "C" to (California under
Tariff 1-G (I.C.C. Nos. 115, A-2C2, 2213 and 1224 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones and H. G. Toll, agents,
respectively).
10998 — Furniture, CL, westbound: Proposal to cancel Sections
3 and 4 of Item 2875-C of Tariff 1-G (I.C.C. Nos. 115, A-2(i2,
2213 and 1224 of Frank Van Ummersen, W. S. Curlett. B. T.
Jones and H. G. TolU agents, respectively) and Section 3 of
Item 2875-B of Tariff 4-D (I.C.C. Nos. 120, A-2-2, 2232 and 1230
of Frank Van Ummersen, \V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively).
10999 — Felt pads included in carload shipments of cots, west-
bound: Request for amendment of Item 2810 of Tariff I-(i
(I.C.C. Nos. 115, A-2(i2, 2213 and 1224 of Frank Van Ummersen,
\V, S. Curlett, B. T. Jones and H. G. Toll, agents, respectively)
and Item 2785 of Tariff 4-D (I.C.C. Nos. 120, A-272, 2232 and
123(1 <if Frank Van Ummersen, W. S. Curlett, B. T. Jones and
II. G. Toll, agents, respectively), to provide that one felt pad
may be shipped with each cot.
11000 — Washing machine tubs, steel (unfinished), in lilireboard
cartons, CL, westbound: Retiuest toy inclusion of washing ma-
chine tubs, steel (uiilinislied-formed to the shape of a tub
with no further work on them than shaped and bent, in libre-
board cartons, in Item 52G0-series of Tariffs 1-G (I.C.C. Nos.
115, A-2()2, 2213 and 1224 of Frank Van Ummersen, W. S. Cur-
lett, B. T. .lones and H. G. Toll, agents, respectively) and 4-1)
(I.C.C. Nos. 120, A-272, 22.32 and 1230 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G. Toll, agents, respectively).
11001 — Scrubbing or polishing machines, crated, LCL and CL,
westbound: Request for inclusion of .scrubbing or polishing
machines, crated, in Section 1 of Item :!l)!l5-series. Tariffs 1-G
(I.C.C. Nos. 115, A-2(i2, 2213 and 1224 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G. Toll, agents, respectively)
and 4-1) (I.C.C. Nos. 120, A-272, 22.32 and 12.!0 of Frank Van
Uiiimerseii. \V. S. Curlett, B. T. Jones and H. G. Toll, agents,
respectively).
\PRIL 23, 1930 )i*-
It02 Cleanintr compound (paste), LCI., I'aNthouiul : Request ri>r
niiiciulimnt "I TiiiilT I! -A (I.C.C. No. 122(i, II. (1. Toll, agiiil).
In proviilo Idi- llic sarin- less carloail latcs on cli-anini? com-
poiiiul (paste), from California to eastern destinations as
applicable westbound in Item .'"i(l05-.\ of TarilT 1-C. (I.C.C.
Noii. 11.5, A-2(i2. 2213 and 1224 of I'rank Van Ummersen, \V. S.
Curlett, H. T. Jones and H. (1. Toll, agents, respectively 1,
OK
that circle 42 reference mark iji connection witli I,(;i. rates iji
Item ;i2no, TarilT .'i-A (I.C.C. No. 122(1, II. C. Toll, ageoll and
explanation thereof, also Item l(;»:i ol the TarilV, be canceled.
1003 — Boxboard, chipboard and other pulpboard or paper-
board, also wall board (other than plasterboard), mixed car-
loads, westbound: Heciuest for mixed carloail rate of 70c per
100 lbs., mininmm weight lU.OUO lbs., on boxboard, chipboard
and other pulpboard or paperboard, also wall board (other
than plasterboard) from Group "J" to the Pacific Coast under
TarilTs l-C. (I.C.C. Nos. ll.i, A-2r)2, 221,3 and 1224 of Frank Van
rmmersen, \V. .S. Curlett, B. T. Jones and H. C. Toll, agents,
respectively) and 4-» (I.C.C. Nos. 12(1, A-272, 2232 and 12.30 of
Frank Van Immersen, \V. S. Curlett, B. T. ,Iones and H. C.
Toll, agents, respectively).
1004 — China or earthernwarc plumbers' goods and iron or steel
plumbers' goods, mixed carloads, westbound: Request lor
mixed carloa<l rate of Jl./T per 100 lbs., minimum weiglit
40.000 lbs., on plumbers' goods, as described in Items J.">IO,
45fi and l.V20-series of Tariff l-G (I.C.C. Nos. Il.i, A-2(i2, 2213
and 1224 of Frank Van Ummersen, \V. S. Curlett, B. T. .lones
I ami H. ('•. Toll, agents, respectively), from Group "B" to
California.
lOOS^Uncom pressed cotton linters, CL, westbound: Request
for amen.lment of TarilT 1-0 (I.C.C. Nos. ll.'S, A-2C2, 2213 and
1224 of Frank Van Vmmersen, \V. S. Curlett, B. T. Jones and
H. 0. Toll, agents, respectively, to provide for the same car-
I load rates on uncompressed cotton linters (as described in
Item 230r)-B of Tariff), minimum weight 37,.500 lbs., from
' eastern origin groups to California as applicable on com-
pressed cotton linters under Item 2315-C of the TarilT.
1006 — Vinegar, in tank cars, eastbound: Retinest Tor ameiul-
ment of TarilT 2-Y (I.C.C. No. 1233, II. G. Toll, agent), to pro-
' vide for the same rates and minimum weight on vinegar, in
tank cars (Item 3540) from the North Coast to eastern destina-
tions as applicable on shipments in bulk ill barrels (Item
3515).
1007 — Garden tools, viz.: hoes, rakes, shovels, etc., CL, east-
bound: Request for amendment of TarilT 3-A (I.C.C. No. 122(1,
H. G. Toll, agent), to provide for the following carload rates,
minimum weight 24.000 lbs., on garden tools, viz.: hoes, rakes,
shovels, etc., fro.m California to —
Groups: I) K F-G-H-J
.?1.93 1.8(1 1.72 per 100 lbs.
1008 — Window glass. CL, westbound: Request for amendment
of Section 2 of Item 2970-C, Tariff l-G (I.C.C. Nos. 115, A-2tl2,
2213 and 1221 of Frank Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respectively), to provide for re-
duced rates from Groups "B" and "C" to Calil'ornia in pro-
portion to rale of (i5c per 100 lbs. named therein from Group
"F" and west; similar rates ot be established in Section 2 of
Item 2970-series of Tariff 4-n (I.C.C. Nos. 120, A-272, 22.32 and
' 1230 of Frank Van Ummersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), as amendetl by Rate Advice
: 7484 (Cor.).
llOOO — Silica sand. CL, westbound: Request for carload rate of
I 40c per 100 lbs., minimum weight of 100,000 lbs., on silica sand
J from Group "D" to the Pacific Coast under Item 4860 of
( TarilTs l-G (I.C.C. Nos. 115, A-262, 2213 and 1224 of Frank Van
I Ummersen, W. S. Curlett, B. T. Jones and H. G. Toll, agents,
respectively) and 4-1) (I.C.C. Nos. 120, A-272, 2232 and 12.30 of
Frank Van Ummersen, \V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively); proposed basis lo alternate with
present bases.
1010— Phosphoric acid, in tank cars, westbound: Request for
I inclusion of phosphoric aci<l in Hem 1505 of TarilT l-G (I.C.C.
I Nos. 115, A-2(12, 2213 and 1224 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll, agents, respectively).
toil — Canned goods, green coffee, roasted colTee, fresh apples,
dried or evaporated fruits, and vegetables. CL, eastbound:
Californi;i to stations on the Dniulli, Missabe & Northern
Ry.: Proposal to amend Tariff 3-A II.C.C. No. 122(1, H. G. loll,
agent), to provide that rates in Items 13110-1), 1(12(1, l(i25-(:,
1940, 19(10-1), 3500-B, .i50:5-B and 3510 will also apply to
Duluth, Missabe & Northern Ry., stations Aurora, Buhl, (Calu-
met, Chisholm, Colerainc, Kly, Eveleth, Gilbert, Hibbing, South
Hibbing and Virginia, Minn.
1012— Hardened fibre spoons. LCL, westbound : Reiiuest for
inclusion of hardened fibre spoons in Section 2 of Item 4410-
series of Tariffs l-G (I.C.C. Nos. 115, .V-2(i2, 2213 and 1221 of
Frank Van Ummersen, W. S. Curlett, B. T. Jones and II. G.
Toll, agents, respectively) and 4-12 (LC.C. Nos. I'20, A-272, 2232
and 1'2.30 of Frank Van Unmiersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
1013 — Coffee substitutes (cereal) in mixed carloads with Cereal
Food Preparations, westbound: Request foi' amendment of
Tariff l-I) (I.C.C. Nos. 120, A-272, '2232 anil 1230 of Frank Van
Ummersen, W. S. Curlett, R. T. ,Ioiies and H. G. Toll, agents,
respectively), to provide that colTee substitutes (cereal) in-
cluded in cars of Cereal 1-oo.i Preparations (Item 20311) be
[ continued on page 4 ]
LEADS/orNEW BUSINESS
<^ ■ f-^
Listed below are the name.s of new firms and chanjies of addres.ses of old
firms enKaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Adjusters — Bordson Adjust-
mint Co., 4C Kearny.
Advertising — De Nova Sys-
tem, f)93 Mission; Charles T.
Nounnan, !>5 Sutter.
ArchitecU — F,dw. Glass, 57
Post to fi05 Market; Joseph L.
Slew-art, 703 Market to 400 San-
Art Metal Creations — A. C.
Rehberger Co., fiSl Market.
ArtisU — Flora M. Pruitl
(color), 185 Stevenson; Flor-
eiu-e Wainwright (commer-
cial), 510 Battery.
Asphalt — Allied Asphalt &
.Minet-al Corp., 210 Pine.
Associations — California
Etchers Assn., 220 Post ; Union
National Automobile Associa-
tion, 381 Bush to 235 Montgom-
ery ; Western States Automo-
bile Service Assn., .381 Bush to
235 Montgomery.
Attorneys — Henri Burkard,
105 Montgomery; Raymond M.
l-"arley, 593 Market; Rodney R.
McLean, 449 O'Farrell; Edward
T. Mancuso, .53 Kearny; Brooke
.Moliim (Sierra Financial
Corp.), 414 California; Ernest
Pagnuelo, 519 California; Hazel
M. Utz, ,S33 Market.
Auto Service — General Auto
Reconstruction Co., 719 Golden
Gate Ave.
Automobiles — Klein Auto
.Sales, 810 Van Ness Ave.
Bags — Hyland Bag Co., 243
Sacramento lo 235 Montgomery.
Ball Bearings — Shubert Ball
Bearing Co., .541 Van Ness Ave.
Barber Shop — Joe Pinto, 427
to 422 Castro.
Beauty Parlor— Ann's Beauty
Shop, 150 Powell.
Beverages — Jack Kramer,
3158 Mission to 2811 Army.
Brokers — S. B. Gracier &
Sons (bullion), 608 Commer-
cial to 212 Stockton.
Building Maintenance — Cali-
fornia Building Maintenance
Co., 36 9th to 20 9th.
Candy — Fudge Shop, 1954
Hyde.
Carpenters — E. A. Eathcrton
& Son, 134 Battery; J. Hansen,
285 2d to 283 2d; A. H. Hum-
phreys, 115 Turk to 911 Folsom.
Cigars — Model Cigar Co.,
(iSI Market to 121 2d; A. H.
Patterson, .3X3 Bush; D. Torres,
.360 .3(1.
Clay Products — Western
Clay Products Co., 1501 Harri-
son.
Cleaners — .\mmons Clean-
ers, Dyers & Hatters, 1941 Post;
Dollar Cleaning & Dyeing
Works, 314 12th; G & R Clean-
ter; Dr. A. A. Devinccnzi, 1739
Mason to 550 Columbus; Dr. J.
Claude Perry, 323 Geary to 450
Sutter.
Draperies — Alexandria In-
terior Decorating Shop, 5633 to
.5609 Geary.
Dress Suit Renting- Knicker-
bocker Co., 1161 Market to 142
McAllister.
Electrical — Porter Electric
Co., 1500 Church to 333 O'Far-
i-ell; Sundh Electric Co., 2.35
Montgomery to 970 Folsom.
Engineer — R. It. Lamb
(mining). 220 Montgomery.
Elli:
Clothing — Abrams Co.,
Stockton an<l O'Farrell to 65
Stockton.
Club — French Club, 683
Sutter.
Coatmakers — Gross Bros.,
.325 Kearny to 714 Market.
Coffee — Verra Coffee Co.,
112 .Market.
Collections — State Credit &
Colb-clion Service, Hearst BIdg.
Credit Bureau — Mutual
Cre.iit Bureau, S2I Market.
Credit Specialist — Oliver
H. Somcrs, 74 New Montgom-
ery.
Dentists — Dr. Richard M.
Cerf, 240 Stockton to 450 Sut-
Engraving — Here
n El
grav-
ing Co.,
55
Slevenso
n to
58 2d
Exerci
sine Machin
es -
- Bell
ig
Machine
Co
, 210
Exports -
- H. A.
rvin
g Go.,
too Sans
im
Exprea
8—
.udeken.
Express,
52 2d to
74(1
Mission.
Fences
—
Katnlan
Fenc
e Co.,
31 Valle
- ti
351 Br>
ant.
Fish -
- N
ew Orleans F
ish &
Shell Fi
sh
Grotto,
1510
Fill-
more.
Fixtures — Miller Co. (light-
ing), 50 Hawthorne.
Flour — West Coast Flour
Co., 112 Market.
Furniture — Chesterfield
Furniture Co., 816 Mission to
1113 Market.
Garages — Bay .Shore Garage,
41117 San Bruno to 4598 Bay
Shore; Pacific Coast Automo-
bih- Association tlarage, 1613
Valencia.
Glass — Ingleside Glass &
Glazing Co., 166 to 254 Jules.
Golf School — Espinosa &
Levitt, Ocean and 19th Ave.
Grocers — Peter Bassi, 1055
Grant Ave. to 1297 Turk; Ex-
celsior Groceteria, 4518 Mis-
sion; James J. Pittman, 27^0
Balboa.
Heating System — Air-Way
Heating Systems, 61 Fremont.
Hosiery — Propper McCallum
Hosiery Co., Inc., 1145 Howard.
Importers — Budha Import-
ing Co., 415 Grant Ave.; India
China Trading Co., 268 Market
to 415 Grant Ave.; H. R. Kleiii-
jung Co., 24 California; II. A.
Phillips & Co., 2.55 to 23(1 Cali-
fornia.
Insurance — .\merican Bank-
ers Insurance Co., 25 Taylor;
California Union Fire Insur-
ance Co., 315 to 105 Montgom-
ery ; Canada Life Assurance
Co., 544 Market to 315 Mont-
gomery; Victor Rosenbaum, 870
Market to de Young Bldg.,
Union Automobile Insurance
Co., 315 to 105 Montgomery;
Unity Mutual Life & Accident
Insurance Co., 25 Taylor; Wis-
consin Underwriters Agency,
60 Sansome.
Investments — Educational
Investment Fund, Inc., 114 .San-
some; Grenvillc & Co., 235
Montgomery.
Jewelry — Fox & Bennetts,
209 Post; Ibigosian Art Jewelry
& l-;ngraving Co., 760 Market.
Laboratory — Frank Kolos
(clinical), 291 Geary to 516
Sutter.
Lamps — (Juack & Slater, 220
Post.
Laundry — Herald French
Hand Laundry, 316 Eddy to
225 Gough.
Loans — B. G. Ensign Co.
(mortgage), 240 Montgomery
to 433 California; T. W. Mc-
Clenahan, 580 Market.
Locks — Norw-alk Lock Co.,
7(10 Market.
Luggage — F. G. Adams &
Co., ,583 to 717 Market.
Lumber — McCorraick Lum-
ber Terminal, Inc., 1401 Army.
Machinery — Hild Floor Ma-
chine Co. (floor), 557 Market.
Malt — Hayes Valley Malt
Products (>)., 524 Octavia.
Mfrs." Agents — Clapp & Iji
.Moree, 625 .id to 1889 Mission;
Nestle Lemur Co., 821 Market.
Market— Duboce Market, 141
Steiner to 202 Valencia.
Mattresses — Built-Rile Mat-
tress & Gift Shop, 1785 to 1758
Church.
Merchandise Agent — W. C.
Haaker, 7 Front.
Milling — San Francisco
.Milling Co., Ltd., export depl.,
215 Market.
Mining — Cory Mine Co., Ltd.,
220 .Montgomery.
Motor Parts — Robt. A. Bax-
!<■-, 70S to 739 Polk.
Movers — Security Storage
& Van Co., 1.338 Mission to 1467
Broadway; Yellow- Van Co.,
1450 Eddy.
MuItigraphing-^Guild Letter
Shop, .505 Market.
Novelties — Gem Novelty Co.,
6S1 Market to 121 2d.
Office Supplies — McElroy
Office Supply Co., 122 Front lo
.531 Howard; Pacific Distribut-
ing Co., 451 to 417 Montgomery.
Oilers — Jay Manufacturing
Co., 699 Van Ness Ave.
Packers — Liiide Packing
(^orp., 400 Sansome; Liverin
Packing Co., 780 F'olsom; Sea
Pride Packing Corp., Ltd., 400
Sansome.
Painters H. Hutzler, :55
Sterling lo 134 liattery; J. H.
Kay Co., 681 Market to 121 2d.
Paper — .Vmcrican Tissue
Mills, 7 Front to 274 Brannan.
Paper Patterns — McCall Co.,
609 Mission f<i 942 Market.
Pencils — Listo Pencil C.orp.,
(1X1 Market.
Photographers — (Juality
Photo Service, 1370 California.
Physicians — Dr. Geo. H.
Becker, 240 Stockton to 450 Sut-
ter; Dr. Benj. J. Edger, Jr., 210
Stockton to 450 Sutter; Dr. Vic-
tor D'Ercole, 560 to 516 Sutter;
Dr. .-Mine N. Fregeau, 135 Stock-
ton to 2000 Van Ness Ave. ; Dr.
Vincent V. Hardeman, 291
Geary to 870 Market; Dr. C. E.
Hyde, 240 Stockton to 4.50 Sut-
ter; Dr. A. A. Maxlmova-
Kulaey, 560 lo 516 Sutter; Dr.
V. H. Milchell, .560 to 516 Sutter;
Dr. J. K. M. Perrine, 4.50 lo 510
Sutter.
Poultry Golden State Poul-
try Co., '28.30 Mission.
Publicity — Alan Mcl-:w-i-u,
IISI to 870 Market.
Publishers - Gift & Art
Shop, 561 lo 544 Market.
Pumps - Scott Machinery
Co., 9 IS Folsom.
[ continued on page 4 J
Transcontinental
FREIGHT BUREAU DOCKET
CM=
=to
I cciiitiiiui-d from page 3 J
chnrgrii for on basis of actual weight and rates in Item 2193;
tile weight of the cofTee substitutes (cereal) not to be used in
making up minimum weight of 24,000 on Cereal Food Prep-
arations.
11014 — Newsprint paper. CI,, castbound — Powell River, B. C, to
(iroup "J": Proposal to amend the explanation of circle 47
reference mark in connection with the Group "J" rate in
Item 3915-A of TarilT 2-Y (I.C.C. No. 1233, H. G. Toll, agent),
by reducing the rate from 77c to 72c per 100 lbs.
1101.5— Canned sardines. CL, castbound— transit : Request for
amendment of Item 1390-D of Tariff 3-A (I.C.C. No. 1226, H.
G. Toll, agent), to provide that canned sardines destined
Group "J" may be stopped-in-transit to partly unload, sub-
ject to charge of §6.30 per car per stop.
109S4 (Amended) — Towels, rayon or mixed cotton and rayon.
LCI, and CL, westbound: Request for inclusion of towels,
rayon or mixed cotton and rayon, in Item 2375-F of TarilT
1-G (I.C.C. Nos. 115, A-262, 2213 and 1224 of Frank Van Um
mersen, W. .S. Curlett, B. T. Jones and H. G. Toll, agents
respectively).
NOTICE OF ACTION TAKEN
April 23. 1930
You are hereby advised of the action taken by the San
Francisco Endorsement Council at its meeting Tuesday, .\pril
22, on the following campaign ;
.SAN FRANCISCO CONSERV.\TORY OF MUSIC Endorsed
(Campaign to raise S30,000 from April 21 to May 17,
1930, to provide free musical scholarships for ad-
vanced students of unusual merit.)
JOHN L. CLYMER, Secretary.
LEADS /or NEW BUSINESS
Radio — General Motors Radio
Corp., 74 New Montgomery;
Mission Radio Laboratory, 3337
23d to 165 4th Ave.
Real Estate— Fred Baldocchi,
105 Montgomery to 365 Bush;
Bauman Real Estate Co., 6254
to 1804 Geary; Mission Title &
Land Co. (Chas. L. Weyro),
2533 Mission; J. A. Pasqualetti,
785 Market to 1745 Filbert;
Chester M. Schofield, 235 Mont-
gomery to 582 Market; Sunset
Realty Co., 1846 Irving; Thomas
Realty Co., 722 to 934 Clement.
Repairing — H. P. Rasmussen,
43.'i6 to 3801 Geary
Reproducers — Upco Products
Corp. (electric pick up), 25
Taylor.
Restanrants — Bear Lunch,
116.\ Market; Bcckcy's Lunch,
1999 San Bruno; Bessie's Cafe,
681 Haight; Bush St. Dairy
Lunch, 1407 Bush; Commercial
Cafe, 102 Clay; M. De Vita, 4461
Mission; Old Bon Guot Restau-
rant, 1230 Powell; Roma Cafe,
242 Columbus.
Roofine — Wolford Roofing
Co., 1732 Clement to 121 2d.
Rubber Goods— Miller Rub-
ber Products Co., 355 Brannan.
Rugs — Victorien M. Meyer,
883 Mission to 77 O'Farrell.
Seed— Chas. H. Lilly Co., 112
Market.
Sheet Metal Products— Carter
Specialties Co., .582 Market to
55 New Montgomery.
Signs — Clement Sign Shop,
938 Clement; Al Neill, 115 Turk
to 911 I-'olsom.
Sprinkler Systems — Nu-\Vay
Lawn Sprinkling Co., 966 Do-
lores to 142 McAllister.
Stationery — Geyer*s Station-
er, 544 Market; Pyramid Sales
Co., 55 Stevenson to 58 2d.
Steamship Agent — D. A.
Vonk, 444 to 681 Market.
Steamship Operators — K. P.
[ continued from page 3 ]
.M. Line, 444 to 681 Market;
North Pacific Australia Line,
240 Front.
Steel— Crigler Steel Co., 34
Missouri.
Stoves — General Stove Co.,
3159B to 3598 Mission.
Tail Service — Western Wa-
ter Taxi Co., Pier 5.
Tennis Goods— Fiebig & War-
wick, 593 Market to 1895A
Haight.
Tents— Tent City Store, 139 to
155 •Valencia.
Tile — Murphy Art Tile &
Mantle Co., 1957 Union to 1475
Chestnut.
Tools and Dies— General Tool
Die & Stamping Works, 204 1st.
Transportation— Golden Gate
Motor Transport Co., 400 San-
some.
Upholsterer — Horbilt Furni-
ture Co., 816 Mission to 1143
Market.
Valves- Alco Valve Co., Inc.,
15 Spear.
Warehouse — Pacinc South-
west Warehouse Co. of L. A.,
Van Ness and North Point.
Waterproofing— O. H. Mann
& Co., Inc., Ill Sutter.
Window Cleaning— City Win-
dow Cleaning Co., 108 9th to
188 6th.
Miscellaneous — American
Seating Co., 650 2d; American
& Foreign Co., 235 Montgom-
ery; Associated Western Mo-
torists, Inc., 235 Montgomery;
Alfred C. Aurich, 57 Post; Bon-
ner & O'Neil, 109 Franklin;
M. C. Borland, 111 Sutter to
235 Montgomery; California
Delicacies, Ltd., 7 Front; Cali-
fornia Egg Preserver Co., Ltd.,
25 Taylor; Campania Mexicana
Del Rosarito, S. A., 405 Mont-
gomery; Canadian Government
Trade Comm., 310 Sansome;
Central Sales Co., 534 Bush;
Darling & Darling, 3 City Hall
Ave.; Decora Mfg. Co. Agency,
448 Larkin ; J. G. Dreyfuss, 255
to 230 California ; James Eaves,
5G0 to 516 Sutter; Fahrig Elec-
trical Instrument Co., 1058 Fol-
som; Financial Audit & Set-
tlement Board, Hearst Bldg.;
Financial World, 90 Bush;
Flintkote Co., 200 Bush; Ger-
rard Gravure, Inc., 55 Steven-
son ; Harbison-Walker Sales
Co., Hearst Bldg.; R. Harms,
Fell and Van Ness to Y'ork and
18th; Home Service Bureau,
557 Market; Wm. Houghteling,
235 Montgomery; Kari-Keen
California Co., Ltd., 900 O'Far-
rell.
^
— >5(San Francisco
1930
Year Book
Issue of
S. F. Business
ill be off the
of publi
urged to send
SECOND ANNUAL
BOAT SHOW OPENS
(continued from page 1]
Stockton to San Francisco and
a yacht parade, in which the
combined fleets of San Fran-
I Cisco Bay will participate.
possible. Today would be i
good time I
Or, telephone
Advertising Manager
DA venport
5000
SPECIAL NOTICE
The Foreign Trade Depart-
ment has been advised by the
Consul General of Honduras
that according to Decree No.
1,39 passed by the National
Legislature of Honduras on
March 18, 1930, on and after
May 1, 1930, a fee of 5% ad
valorem on the consular in-
voice will be required, instead
of the previous charge of 3%.
A stamp tax of 11.00 per com-
mercial invoice will continue
to be required. When several
original invoices are submitted,
a §1.00 stamp must be placed
on each invoice.
Beginning with May 1, parcel
post shipments should be ac-
companied by a commercial
invoice to be mailed to the
postmaster at the place of
destination, specifying exactly
the kind of merchandise and
I the correct price of same.
U S I N ES
Newman Tucker Joins
Woods-Drury Force:
After spending the past toi
years as Pacific Coast repn
sentalive of the "Ask Mr. Fos
ter" travel service, Newmni
Tucker was appointed thi
week by Ernest Drury, man
aging director of the Whitcoml
and William Taylor hotels, m
assistant manager of the tw.
hostelries, in charge of pro-
motion.
Mr. Tucker's appointmeni
marks the launching of a cam
paign of promotion by thi
Whitcomb and William Taylor
hotels both on the Pacific CoastI
and in eastern cities, throughi
the medium of personal con-
tact.
Formerly a newspaper man.
Tucker served as Associated
Press correspondent in Mexico
during the Villa-Carranza em-
broiglio. Later he was promo- (
tion manager for the Los An-
geles Times. He also was con-
nected with the Western Union
Telegraph Company as con-
tact and public relations man.
STATEMENT
of the
OWNERSHIP, MANAGEMENT, CIRCULATION, ETC.
l^equireJ by the Act of Congress of August 24, 1912
published weekly at Sia
Of San Francisco Business,
Fnncisco, Cjljfornis, for April
CITY AND COUNTY OF SAN FRANCISCO (
STATE OF CALIFORNIA i "'
Before me, a notary public in and for the State and
city and county aforesaid, personally appeared George
L. North, who, having been duly sworn according to
law, deposes and
■ity holder!
3tal amour
re; (If thi
the ber
of his kno
and that the folio
security holdei
company but
security holde,
daily paper, the
bllcatlon for the
ed by the Act of
vn bondholders, mortgagees a
owning or holding i per cent
t of bonds, mortgages, or otl;
re are none, so state.) None,
paragraphs next above, giving t
stockholders, and security holdei
only the list of stockholders ai
ley appear upon the books of t
1 cases where the stockholder
s upon the books of the compai
her fiduciary relation, the name
for
lid two paragraphs contain
full knowledge and belief
es of the
of Comi
fide
thai
North, 411 Califon
2. That the own
name and address i
thereunder the nam
ing or holding one
is: (If owned by i
ist be stated and
and addresses of si
he said stock, bonds,
:ed by him.
lumber of copies of eacl
tributed, through I
of the individual
Chamber of Commerce, 4n California
Newhall, president. 4(1 California Str
ton Lynch, vice president and gene
California Street.
Robert New.
herwise
eceding
require
the
d fr
pa
da
id subscribers du
te shown above is
daily publications
ing th
- (Th
»ly.)
e SIX mon
hs
GEORGE L
NORTH, Editor
Sworn
arch. 1
[Sea
Notary
n Franc
(My CO
nd
subscribed before
me thi
. J, St day
of
]
Pu
blic
. s
in and for the
ate of California,
n expires April 14
M. V
City ar
. I?))-
COLLINS
d Couoty
of
Specifications Available
The following specifications
covering bids requested for i
various supplies are now on file 1
at the Foreign Trade Depart-
ment:
Bids are to be submitted to
the Quartermaster Supply Of-
ficer, San Francisco General I
Depot, Fort Mason, San Fran-
cisco, California, for supplying
the War Department with:
Bronze aluminum powder,
paint or enamel, lampblack
paint for immediate delivery,
and labor and materials for the
repair and cleaning of 79 tin
round boilers. Bids to be open-
ed April 29.
Tomatoes, green coffee, evap-
orated milk to be delivered at
Fort Mason, May 28 or ship-
ment to Honolulu. Bids will be
opened April 8.
Subsistence supplies for de-
livery to various posts in Cali-
fornia from May 15 to 25. Bids
to be opened May 2.
Subsistence supplies (princi-
pally canned and bottled goods)
to be delivered at various posts
throughout the Western States
from June 10 to 20. Bids will
be opened May 12.
Industrial Conference . . .
[ continued from page 1 ]
Commerce and the Beal Estate
Board on a tour of inspection
through the various industrial
districts of the San Francisco
Bay region.
Members of the executive
committee in charge of ar-
rangements for the Industrial
Conference include Vice Presi-
dent L. O. H(<ad of the Chamber
of Commerce, chairman; Presi-
dent L. A. WeidcninuUer of the
Real Estate Board; Chairman
Vincent F. Finigan of the Real
Estate Board Industrial Com-
mittee; Secretary Leslie E.
Burks of the Real Estate Board;
.Vssistant .Manager and Comp-
tniller William F. Benedict,
and Industrial Department
.Manager Capen .\. Fleming of
the Chamber of Commerce.
Registration arrangements at
the conference are being han-
dled by the Convention and
Tourist Bureau.
^anlranrfe
usmess
INDUSTRIES
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
Xpr ill' '36'.' 1930
^)LUME XX
Number 18
11. of C. Fights Sor $2,000,000 Wool Industry
^••••••••••••* * ••• •
\TSan Joaquin Excursion to Greatly Increase San Francisco Business
Valley Towns
Await Visit of
Business Leaders
1 yrfORE business for San Franeiscc
I y l\ better understanding of tbe
^ -'^ vital problems aiTccting the
ORE business for San Francisco
d
tbe
the
uness prosperity of that inland empire
i be the principal objectives of the
ulrfd or more San Francisco business
M participating in the San Francisco
fnber of Commerce San Joaquin
rey Trade Excursion leaving next Sun-
D night. May 4.
nal ariangements for the reception of
l^xcursionists in the valley were com-
|,'d by Domestic Trade Commissioner
J)dore Grady, Jr., who visited every
ti of the thirty-two cities on the itin-
ry last week. In Bakersfleld, Fresno
D Stockton dinner meetings with rep-
(jitative business men of these cities
(■ been arranged, and in each com-
Hily they will be the dinner guests of
)'San Franciscans.
udging from the cordial manner In
ih the business leaders of the San
juin Valley are looking forward to the
ing excursion, there is every erldence
the trip will be most beneOcial both
an Francisco and the indiTidual par-
lants," stated Domestic Trade Com-
Chairnian Herbert Eloesser In
■ge of the activity.
he San Joaquin Valley Trade Excur-
is planned to give San Francisco
ntiercial leaders a more Intimate
wledge of the San Joaquin ValUy,"
sser continued. "During the trip,
:utives will call upon merchants,
ikers, and other civic and commercial
ers to tell them of the advantages of
Francisco as a market and ascertain
this city may assist in solving their
iness and civic problems."
eaving San Francisco via special train
Sunday evening. May 4, the hundred
pore local business men of the party
ivel down the west sid» of the
^y stopping in the cities of Coallnga,
loore, Hanford, Tulare, Delano, and
ersfleld on May 5. A dinner meeting
been arranged at Hotel El Tejon In
lunctlon with th« Bakersflsld Civic
imerclal Association for the evening
[ay
ilking the Portervlllo branch of the
thern Pncidc, the party will call upon
terviUe, Lindsay, Exeter, Visalia
\iba, Reedlcy, Sanger, and Fresno on
/ 6. In Fresno a dinner meeting witi
sno Chamber of Commerce represen
ves has been arranged by Grady at
Hotel Californlan
rem Fresno the trade boosters will
rel through Madera, Chowchilla, Mer-
Alwater, Livingston, Turlock, Mo-
to, and Mantcca where stops will be
le. Another dinner meeting Is being
[ continued on page 4 ]
Clay Miller Heads Nominating Committee
CLAY MILLER, former president of the San Francisco Chamber of Com-
merce, will serve as chairman of the Nominating Conmiittee of the
C.liamber, selected by the Board of Directors to submit ofncially a list
of twenty-one candidates for directors at the annual election of the
Chamber next June. Other members of the Nominating Committee announced
by President Aimer M. Newhall are:
R. I. BENTLEY, president, California Packing Corporation.
COLBERT COLDWELL. Coldwell, Cornwall & Banker.
A. B. C. DOHRMANN, president, Dohrmann Commercial Company.
FREDERICK J. KOSTER, president, California Barrel Company.
A. J. MOUNT, president. Bank of Italy.
GEORGE M. ROLPH. California-Hawaiian Sugar Company.
Election of the new members of the Board of the Chamber, ordinarily held on
the second Tuesday in May, has been postponed this year until June, owing to
the annual meeting of the United States Chamber of Conunerce in Washington,
D. C, early next month, which a number of officers and directors of the Cham-
ber including President Newhall plan to attend in connection with the candidacy
of Philip J. Fay for the Board of Directors of the National Chamber. Among
those who will attend the United States Chamber meeting are: Wallace M.
Alexander, Frederick J. Koster, Philip J. Fay, Walton N. Moore, Robert Newton
Lynch and others.
Tlie names of the candidates selected by the Nominating Committee for the
Board of Directors of the San Francisco Chamber will be announced the latter
part of next month.
C. C. Publicity Establishes S. F. as Style Center
San Francisco has been deflnltely posi-
tioned as the style center of the West
through motion picturos running in thea-
tres throughout the United States and a
Hood of still photography sponsored by
the Chamber of Commerce on the Spring
Style Show staged here early this month
at the Fairmont Hotel by the Manufac-
turers and Wholesalers Association.
"Our purpose," said President Newhall
of the Chamber, "was not to advertise
any individual Industry but rather to
picture for the theatre-goers and news-
paper readers of the United States the
true Importance of San Francisco as th«
style creation center of the West. We
feel this has etched an impression In this
regard which can be followed up in the
next Style Show by the Manufacturers
and Wholesalers Association to great ad-
vantage. We all hope that, as the years
go by. this Market Week and Style Show
will become of greater and greater im-
portance under the aegis of the Manufac-
turers and Wholesalers Association."
Among the motion and still picture
photographic services which participated
in spreading the fame of San Francisco
as a style center in movies and still
photographs of some forty models wear-
ing San Francisco-made gowns, were:
Fox Movietone. International Newsreel.
Associated Press Photographic Service,
Newspaper Enterprise Service, Wide
World and the New York Times Photo-
graphic Service. Through these agencies
the eyes of probably 50,000,000 people
were focused on San Francisco as the
style creating center of the West.
Supervisors Urged to Provide Funds for
New Third Street Bridge
The Board of Directors of the San Fran-
cisco Chamber of Commerce urged last
week that the Board of Supervisors In-
clude in their next budget an adequate
sum to provi<Ie for a new Third Street
bridge over the channel in order to save
?ir)fl,000 appropriated by the State Har-
bor Hoard for the new bridge and which
will revert to the Harbor Board unless
the Board of Supervisors provides for
the city's share of the construction funds.
Connnenting upon the necessity of im-
mediate action by the Hoard of Supervis-
ors, President Aimer M. Newhall said :
[ continued
. "The construction of the Third Street
bridge challenges the immediate atten-
tion of the Board of Supervisors and of
San Francisco as a whole. May 25 has
been set as the date for the closing of the
next municipal budget and the pressing
necessity of providing the city's share of
the cost of the Third Street bridge con-
fronts us as a major problem upon which
hinges not only the location of new in-
dustries here by the retention of others
largely already situated in San Francisco
and which are threatening removal un
less the bridge is constructed,
on page 4]
Removal of Big
Annual Payroll
Opposed by C.C.
THE San Franci.sco Chamber of
Commerce opened a campaign
last week to save a !f2,000,000 San
Francisco industry — the scouring
and processing of wool — threatened with
removal to Boston. In a letter to the
National Wool Marketing Association of
Boston, to Alexander Legge, chairman of
the Federal I'arm Board, Washington,
1). C., and ten other organizations and
individuals interested in the wool indus-
try, President Aimer M. Newhall of the
Chamber said: "There is an annual pay-
roll of nearly ?75,000 in San Francisco
resulting from the .scouring, carbonizing,
grading and sorting of California wool
here. Western wool and western business
interests in general arc keenly interested
in the plans and program of the National
Wool Marketing Association as they de-
velop with the cooperation of the Federal
Farm Board. The western wool grower Is
also naturally interested in the growth
and development of the West and hence
is interested in having the processing of
his wool clip done here. California wool
can be scoured best by California scour-
ing plants, a fact recognized by eastern
buyers. Moreover, It is to the Interest of
all to save freight on wool in the weight
eliminated in the processing done here."
The Chamber's action was dictated by
potentialities which lay in the new na-
tional marketing set-up in the wool In-
dustry through the organization of the
National Wool Marketing Association.
This is a general wool marketing co-
operative to be financed through the Fed-
eral Farm Board under terms of recent
legislation and of which Draper & Com-
pany of Boston will he agents. About
;)50,000,0U0 pounds of wool in grease is
consumed in the United States annually.
The National Wool Marketing Associa-
tion will handle at least 100,00(1,000 pounds
of this all through the Draper Company
whose scouring and processing plants are
in Boston.
The total California production of wool
is about 25.000,000 pounds. About 30 per
cent of this is treated here. The shrinkaga
in this treatment amounts to about 60
per cent .so that the linal volume shipped
from here amounts to about .1,000,000
pounds, .selling in Boston for a total of
about .$2,000,000 a year.
"Wool .sorters and others engaged in the
industry here." said President Newhall,
"earn a total of about sfGOOO a month. They
are skilled employees and they would
have to move from San Francisco and our
environs to Boston if the industry is lost
to us. Once we lose it we probably would
never get it back as we would have no
skilled help. Moreover, hundreds of tons
of soap used in the scouring of wool, a
[ continued on page 4 ]
OOSTOUIBJjJ TIT'S
SAN FRAN CIS CO BUSINESS
'_'''A'y'R'i'L''ii)\'''i'9i'6
Published weekly by the San Francisco Cliamber of Commerce, :i05 Merchants Exchanue
Tehphone Davenport 5000. Subscription, $4 a year. Kntcred as second-class matter July
2, isao, at the Post Office, San Francisco, California, under the Act of March 3, 1879
Foreign TRADE TIPS Domestic
Inquiries concerning these opportunitie.s should be made to the Foreign Trade Department
of the San hrancisco (.haniber of Commerce far foreign trade tips, and to the DomesUc Trade
Bureau for domestic trade tips. Call DAvenport 5000. Please use list numbers
Foreign Trade Tips
20067 — Java Citronella Oil.
San Francisco, Calif. A large
exporter of essential oils from
.lava, such as citronella, canan-
ga, vetiver, patchouly, lemon-
gras, wintergrecn, would like
to get in touch with a first-class
firm to represent him in Cali-
fornia.
20068— Wood Flour.
.San Francisco, Calif. Party
is anxious to communicate w ith
importers of wood flour.
20069— Dried Fruit.
Hamburg, Germany. Party
wishes to represent an exporter
of dried fruit.
20070 — Agency.
Berlin, Germany. Export
representative of very ]a
manufacturing concern desires
agent for selling "field, forest,
and industry railways."
20071— Pineapples.
Hamburg, Germany. Party
wishes to represent an exporter
of ennnrd pii;enpj.ic-s.
20072— Represeiaati.jii for Cali
for
San Fruiiei.s.".. u,
lif. A Ger-
nuti jjiis'iio^ rum
enjoying a
ery good biisimss
rii.'.'tation
iid located ui the c:
ty of Urem-
t-n is desirous of representing
California products in Ger-
many. This firm is particular-
ly anxious to act as a broker
for California cotton. Local
commercial reference.
20073— French Walnut. Over-
head Line Poles. Railway
Sleepers.
Strasbroug, France. Manu-
facturers of timber of all
kinds, chemically treated poles
for overhead electric lines,
chemically treated paving
blocks, and tars and their de-
rivatives are desirous of find-
ing a market locally for their
products.
20074 — Stoves, Ovens, and
Machinery.
Naples, Italy. Company is
inquiring for the names of
manufacturers of oil and elec-
tric stoves and ovens for all
purposes, and also machinery
for selecting and dividing veg-
etables and fruits, and for
making jams, etc.
20075— Chinese Prodoce.
Tientsin, China. Concern
wants to communicate w ith im-
porters of Chinese cotton, sheep
wool, egg products, walnuts,
peanuts, jute, etc. References.
20076— Railway Machinery.
Tientsin, China. Company is
interested in purchasing rail-
way machinery and supplies,
machine tools, and other in-
ilustrial machinery.
20077— Old Horseshoes.
Los Angeles, Calif. Party
desires to communicate with
firms located in San Francisco
that purchase locally large
■ luantities of old horseshoes
for the purpose of reworking
the material into various stei-1
products at their plants in
China.
20078— Representation.
Hongkong, China. Party
wishes to obtain the represen-
tation of any products that arc
in demand in the Chinese
market or would appeal to that
market. Report on this party
on file.
20079— Chinese Medicines or
Oils.
Indianapolis, Indiana. Com-
pany is anxious to get in touch
with an importer of medicine
and oils from China. Tliey are
interested in oils which form
the base for strong rubbing lin-
iments.
20080— Oriental Merchandise.
Tulsa, Okla. Proprietor of
an interior decoration studio
wishes to purchase wholesale
Oriental merchandise appro-
priate to his line of business.
Would like to have a catalogue.
200S1— Radio Parts.
Tokio, Japan. Concern wishes
to communicate with wholesale
radio parts dealers.
20082 — Hats.
Osaka, Japan. Hat manufac-
turing concern wishes to estab-
lish connections locally.
20083— Talc.
Kobe, Japan. Exporters of
Manchurian talc, ground in
Japan, want to communicate
with local importers of this
commodity.
20084— Pish Nettings.
Tomida, Japan. Company
manufacturing fish nettings is
ing a market locally.
20085— Pumps.
Hartlands, Jamaica. Party
anxious to communicate with
firms handling deep-well bore-
hole turbine pumps, either new
or second-hand.
20086 — Mining Machinery.
Juticalpo. Honduras. Party
ition
inte
sled
obta
ing a
small mining machine, capable
of treating 5 tons of ore per
day.
20087 — General Representation.
San Salvador, El Salvador.
Party in business as a manu-
facturers' export distributor
desires to obtain the represen-
tation of all kinds of clothes,
foods, construction materials,
etc.
20088— Bananas.
San Francisco, Calif. Party
is seeking the names of import-
ers of bananas.
20089— Plant for the Treatment
f Quick Silver Ore.
lexico, D. F. Party is anx-
ious to contact a manufacturer
of plants for the treatment of
quicksilver ore. Desires a 20-
ton plant.
20090— Confectionery Supplies.
ilazatian, Mexico. Candy fac-
y is in the market for con-
fectionery supplies.
20091— Nursery Products.
Saltillo, Mexico. Government
i to com-
municate with local nursery-
men with a view to importing
grapevines and peach, apple,
apricot and pear trees.
20092— General Representation.
New York City. Parly who
is going to establish perma-
nent headquarters at Buenos
Aires and cover the principal
cities of South America wishes
to represent a group of manu-
facturers,
20093— Dried Fruit and Sar-
dines.
S. Paulo, Brazil. Import and
commission concern wishes to
obtain the agency for local
firms, particularly exporters of
dried fruit and sardines.
20094 — Representation in India.
San Francisco, Calif. Party
who has been connected with
a local importing company
dealing with India is leaving
for India in June and wishes
to make arrangements with
San Francisco manufacturers
to represent them in India, etc.
20095 — Manchurian Representa-
tion.
Berkeley, Calif. Party ii
business in Berkeley with part
ner leaving for Manchuria this
week desires to contact manu
facturers interested in sales
representation on a commission
basis in Manchuria.
Domestic Trade Tips
D-3455 — Representation.
Aurora, Indiana. Manufac-
turers of grinding and pulver-
izing machinery are interested
in securing representation here.
D-3456 — Agency.
New York City. Concern
anxious to establish an agency
on the Pacific Coast for the dis-
tribution of various toiletries.
D-3457— Sales Connection.
Tucson, Arizona. Party in
substantial business district
wants to establish sales con-
nection for novelty line.
D-3458— Sales Executive.
San Francisco. Seeking new
affiliation with national con-
cern to represent them on Pa-
cific Coast. Desires to make
headquarters in this city or
Los Angeles.
D-3459— Index Globe.
Los Angeles, Calif. Manu-
facturers of an index globe are
interested in securing manu-
facturers' agents in this terri-
tory to handle their commodity.
D-3460 — Manufacturer.
San Francisco. Party anx-
ious to merge with established
manufacturing concern inter-
ested in making a pneumatic
shock absorber for airplanes,
^ill details on file.
D-3461— Distributor.
t Orange, N. J. Well es-
tablished manufacturing coii-
.•ern is desirious of securing a
listributor for various lines
on the Pacific Coast.
[continued ou page 4]
-<b{ San Francisco Businei
Transcontinental
FREIGHT BUREAU DOCKF^
The following subjects which have been docketed have bc(
referred to the Standing Rate Committee and will be disposed,
not earlier than twelve days from the date of the notice,
hearing is desired on any subject request therefor must be nui)
within twelve days from date. Action on the subject listed irt'
not be restricted to the exact scope of the docket, but may li
elude other points of origin and destination, or other con
modities or recommendations, varying from changes propose;
if such modifications appear necessary or advisable in i
posing of the subject,
11016 (Amended) — Pine or rosin pitch (other than brewers') i
pine tar. in tank cars, westbound: Request for amendment o
Item 5170-D of TarilT 1-G (I.C.C. Nos. 115, A-2fi2, 2213 and 122
of Frank Van Ummersen, W. S. Curlett, B. T. Jones and H.
Toll, agents, respectively)and Item 5170-.\ of Tariff 4-D (I.CC
Nos. 120, A-272, 2232 and 1230 of Frank Van L'mmerscn, W. S
Curlett, B. T. Jones and H. G. Toll, agents, respectively), t(
provide for rate of 75c per 100 lbs. on pine or rosin pitcll
(other than brewers') and pine tar, in tank cars, fron
Group "M" to the Pacific Coast.
11017 — Cotton waste, in compressed bales, L.C.L., westbound:
Request for amendment of Item 2375-F of Tariff 1-G (I.CC.
Nos. 115, A-262, 2213 and 1224 of Frank Van Ummersen, W. S
Curlett, B. T. Jones and H. G. Toll, agents, respectivrlj i. t.
include cotton waste, in compressed bales, less carl.. „is. t.
Rate Basis 2.
11018 — Lumber and other forest products from California t.
Goodrich, Wis. (Soo Line), CL, eastbound: Proposal to amend
Tarifi- 27-M (I.C.C. No. 1232, H. G. Toll, agent), to provide for
rates on lumber and other forest products to Goodrich, Wis,
(Soo Line), based 1 cent per 100 lbs. higher than rates ap-
plicable to Rate Basis 7201.
11019 — Pressed wood boards, CL, eastbound: Request for amend-
ment of North Coast Lumber Tariffs 17-J (I.C.C. No. 121(j, H. G.
Toll, agent), 18-K (I.C.C. No. 1222, H. G. Toll, agent) and 28-J
(I.C.C. No. 1235, H. G. Toll, agent), to provide for application
of "Lumber" rates (commodity Group D) on pressed wood
boards.
11020 — Rubber accelerators or softeners, dry, in steel drums,
LCL and CL, westbound: Request for amendment of Item
237U-D, Tarifi- 1-G (I.C.C. Nos. 115, A-262, 2213 and 1224 of
Frank Van Ummersen, W. S. Curlett, B. T. Jones and M. (1.
Toll, agents, respectively), to inclu-ie an entry coverin.; lu li-
ber accelerators or softeners, dry, in steel drums.
11021 — Boots and shoes. CL, westbound, minimum weight: Pro-
posal to amend Item 1775-A of Tariffs 1-G (I.C.C. Nos. 115,
A-2G2, 2213 and 1224 of Frank Van Ummersen, W. S. Curlett,
U. T, Jones and H. G. Toll, agents, respectively) and l-D
II.C.C. Nos. 120, A-272, 2232 and 1230 of Frank VanUmmn s,n,
W. S. Curlett, B. T. Jones and H. G. Toll, agents, rcspectiv, ly),
by increasing minimum weight from Group "D" and wist
from 20,000 to 24,000 lbs.
U022 — Freight and passenger automobiles, CL. westbound ; I'rii-
posal to reduce the carload rates on freight and paN^riiiii-r
automobiles from eastern origin groups to the Pacific ^.l;l^t
under Items 5505 and 5520-A of Tarilfs 1-G (I.C.C. Nns. II.),
A-262, 2213 and 1224 of Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, respectively) and 4-D i I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank Van Unmiersen, W. S.
Curlett, B. T. Jones and H. G. Toll, agents, respectively , no-
count rates available via Atlantic ports and Panama (::iii;il.
11023 — Crude Magnesite, CL, eastbound, California to Chippawa,
Ontario: Request for amendment of Tariff 3-.\ (I.C.C. No. VSMi,
H. G. Toll, agent), to provide that Group "B" rate of n:,c ]nT
100 lbs., named on crude magnesite in Item 2595 of the tarilf,
minimum weight 80,000 lbs., subject to Note 2 of the item, will
also apply from California to Chippawa, Ontario.
11024 — Dried beans, lentils and peas, CL, eastbound. North (uast
to Eastern Canada: Request for amendment of the explaiuilion
of Circle 44 reference mark in connection with the Group A"
rates in Item 3512-B of Tarifi- 2-Y (I.C.C. No. 1233, H. G. Toll,
agent), to also include Port Hope and Napanee, Out., and St.
Isidore (Laprairic County), Que.
11025 — Cast iron sign bases, with threaded centers but not other-
wise tooled or machined, CL, westbound: Request for inclu-
sion of cast iron sign bases, with threaded centers but not
otherwise tooled or machined, carloads, in either Item 3060 or
Item 3730-series of Tariffs 1-G (I.C.C. Nos. 115, A-2(>2, 221.; :iiid
1224 of Frank Van Ummersen, W. S. Curlett, B. T. Join s and
II. G. Toll, agents, respectively) and 4-D (I.C.C. Nos. 120, .\-2T2.
2232 and 12.30 of Frank Van Ummersen, W. S. Curlett. li. T.
Jones and H. G. Toll, agents, respectively).
11026— Transit on mixed CL of vehicle parts, machinery, elec-
trical appliances, paint, etc.. westbound: Request for amend-
ment of Item 542(i-B of Tarifi- 1-G (I.C.C. Nos. 115, .\-202, 2213
and 1224 of Frank Van Ummersen, W.S. Curlett, B.T.Jones and
H. G. Toll, respectively), by adding thereto a note reading as
follows: "Shipments are subject to stopping-in-transit to eoii'-
plete loading privileges at points taking Group '\.' Group
'.\-1,' Group '.\-2,' Group 'B,' Group 'C,' Group 'C-1,' Group •!),'
Group 'E' or Group 'F' rates as published in tariffs of indi-
vidual lines, parties hereto, and lawfully on file with the In-
terstate Commerce Commission."
\PRIL 30, 1930 )•>.■
'027 — Lamp glolies. glass or glass and metal combined, li'ttoidl
or not li'ltci-id, CI., w.-sllxiiiiul : Hciucst lor anu-mlniciit i>r
;Taiiir l-i; d.C.C. Nc.s. II:., A-:ili2. aai.) inul ITM «( Knmk Vnn
j Umnu'isf]!. W. S. Cuili-lt. H. T. .riim-s and II. C. Toll, aKiMts,
irespcctivply). to pioviilc for carluud eomniodity latc (in lamp
globi'S. glass or glass and niclal coinlilncd, lettcicd or not Ut-
'tercd. I'l-oni (Iroup "A" to California.
028 — Balusters, in the white, further advanced in manufacture
than h.v >a\ving. resawing and passing lengthwise througl
a standard planing machine, cross-cut to length and eiul-
iniaU-hetl, CI., easthound: Uequesl for amendment of Items
18()-(i and .Km of TarilV 17-J (I.C.C. No. 121(i, II. (1. Toll, agentl.
^to also include balusters, in the white, further advancetl in
.manufacture than by sawing, resawing and passing length-
wise through a standard planing machine, cross-cut to lenglli
and end-matched.
■02a— Braces, automobile shipping, iicn or sleel, second-hand
(nsedi, I.Cl. and CI., easthound: He<iuest for amendment of
Item VS.ia of Tariff 3-A (I.C.C, No. 122C, H. G. Toll, agent),
h\ I'iianging the entry covering Automobile Shij)ping Hlocks
to I
Itlocks or braces, automobile shipping, iron or steel, secoiul-
hantl (used), in binidles (See Note).'*
030 — Refrigerators, other than electric, CL, easthound: lie-
quest for amendment of Tariff li-A (I.C.C. No. 122(5, H. (1. Toll
agent), to provide for the same cnrload rates on refrigera-
tors, i>ther than electric, from California to eastern destina-
tion groups as are applicable westbound in Item 2252 of
Tariff 1-G (I.C.C. Nos. 115, A-2C2, 2213 nad 1221 of Krank Van
Umnursen, \V. S. Curlett, B. T. Jones and H. G. Toll, agents,
■respectively).
031 — Health motors, exercising and vibrating machi[ies, CL,
easthound: Request for inclusion of health moloi-s. exercising
vibrating machines in Item 25(\0-('. of Tarilf '^-\ (l.(^.C.
*So. 1221), H. G. Toll, agent).
032— Pop Corn, CL, westbound: Request for carload rate of
S5 cents per 100 lbs. on pop corn, minimum weight (iO,000
lbs. from Group "F" to the Pacific Coast under Item 2()45-A
bf TarifTs 1-G (I.C.C. Nos. 115, A-262, 221.-! and 1221 of Frank
Van Ummersen, W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and J-D (I.C.C. Nos. 120, A-272, 2232 and
1230 of Frank Van Ummersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
033— Wooden chairs N. O. S., CL, easthound: Request for
jmendment of Item 2008 of Tariff 3-A (I.C.C. No. 122G, H. G.
Toll, agent), by changing the entry "Chairs, not further up-
holstered than seats or backs," to read, "Chairs N. O. S."
034 — Animal or poultry feed, CL, westbound: Request for
amendment of Item 2Gia of TarifT 1-G (I.C.C. Nos. 115, A-2G2,
^213 and 1224 of Frank Van Ummersen, \V. S. Curlett, B. T.
Jones and H. G. Toll, agents, respectively), to provide for the
following carload rates to California from
Eastern Colorado
Mill. wt. Group "<;•• Group "J"
50,000 (i3c 59c per 100 lbs.
035 — Creosote oil, CL, westbound: Request for ainendments
Jf Item 4155 and 41(i0-series, Tariffs 1-G (I.C.C. Nos. 115, A-2C2,
&213 and 1224 of Frank Van Ummersen, W. .S. Curlett, B. T.
Jones and H. G. Toll, agents, respectively) and 4-D (I.C.C.
Sos. 120, A-272, 2232 and 1230 of Frank Van Ummersen, \V. S.
Curlett, B. T. Jones and H. G. Toll, agents, respectively), U>
provide for reduced carload rates from eastern origin groups
the Pacific Coast account rates available via Atlantic ports
and Panama Canal.
036 — Iron or steel automobile wheels with wooden spokes in
mixed carloads with metal automobile parts, westbound; Re-
juest for amendment of Item 1115 of Tariff 3-A (I.C.C. No. 112(1,
i. G. Toll, agent), to include iron or steel automobile wheels
(vith wooden spokes.
•37 — Cellucotton wadding with a backing of glazed paper,
heets, for packing, cut to shape, CL and LCL, westbonnil:
Request for inclusion of cellucotton wadding with a backing
)f glazed paper, in sheets, for packing, cut to shape, in Hem
ifidO of Tariff 1-G (I.C.C. Nos. 115, A-2C2, 2213 and 1224 of
Frank Van Ummersen, W. S. Curlett, li. T. Jones and H. (i.
Toll, agents, respectively), or in a paper item, such as Hems
IIIO-C, I13X-A and 4450.
22.!— (Reopened)— Printers' matrices in iiiixid carloads with
Iters' furniture, westbound: Request for amendment of
Item 4597, Tariffs 1-G (I.C.C. Nos. 115, .\-2C2, 2213 and 1224
of Frank Van Ummersen, W. S. Curlett, B. T. Jones and H. G.
fToll, agents, respectively) and 4-D (I.C.C. Nos. 120, A-272, 2232
and 12:i0 of Frank Van Ummersen, W. .S. Curlett, R. T. Jones
and II. G. Toll, agents, respectively), to include printers'
matrices in mixed carloads from Group "D."
921 (Reopened) — Railway cars, iron or steel, K. D., for export,
CL, westbound: Proposal to amend Itiin XIO of Tariff 29-T
(I.C.C. Nos. 124, A-281, 22(i5 and 1230 of Frank Van Ummersen,
VV. S. Curlett, B. T. Jones ami H. G. Toll, agents, respectively),
by canceling rate of 4Gc per 100 lbs from Minnequa, Colo.
014 As issued and publinhed in Traffic Bulletin of April 19.
1930)— Newsprint paper. CL. (•asfbound : Powell River, B, C.!
to Denver, Colo.( Group "J" and intermeiliale points: Proposal
to amend the explanation of circle 47 reference mark in con-
nection with the Group "J" rate in Item .3915-A of Tariff
2-Y I.C.C. No. 1233, H. G. Toll, agent), by reducing the rate to
Denver, Colo., and intermediate points from 77c to 72c per
100 lbs.
LEADS/crNEW BUSINESS
Listed below are the name.s of new firms and chanRes of addresses of old
firms engaged in the business under which they are classified.
DOMESTIC TRADE BUREAU OF THE INDUSTRIAL DEPARTMENT
Accountants— Craig & Slrach-
an (certified public), 235 Mont-
gomery: A. II. Merkens, 760
Market; R. (i. Rankin & Co.
(public), 315 Montgomery.
Adding Machines — General
Adding Machine Exchange,
Inc., 5G4 Market to 22 2d.
Adjusters — Co-Operative
Adjustment Service, 25 Taylor.
Advertising and Printing —
Aldeane Advertising Co., 942
Howard; Western Advertising
A: Display Service, 235 Gough.
Ammunition — United States
Cartridge Co., 235 Montgomery
to 2240 24th.
Apartments — Henrietta
.VlJartmeiits, 445 Oclavia; La
Pcrllta Apartments, 1472 Fil-
bert; Roberta Apartments, 757
Leavenworth.
Architect — G. Frederic Ash-
ley, 525 Market.
Association — Retail Dry
Goods Assn. of San Francisco,
G81 Market to 15 Stockton.
Attorneys — Dreher & Mc-
Clellan, 485 California; E. K.
Gubin, 220 Montgomery; Na-
talie J. Holly, 582 Market;
Holmes, Brewster & Iviiis, 235
Montgomery; A. B. Kreft, 220
Montgomery; Morris, Jaffa &
Thompson, 1 Montgomery ;
James A. O'Gara, 2'20 Montgom-
ery; E. M. Stevenson, 58 Sutter;
Sturgis, Probasco & McClean,
20G Sansome; Walter J. Walsh,
Hearst BIdg.
Auto Repairing — Richards
& Madson, Inc., 1698 Pacific
Ave.; Chas. S. Richman, 3700
Geary.
Auto Washing — Charlie's
Auto Wash, 3435 17th.
Auto Wrecking — Exchange
.\uto Wrecking Co., Colnia.
Automobiles — Nash Motor Car
Co., agency, 500 Van Ness Ave.
Automotive — Williams Craig
Co. (mfg.),2348 3d.
Bakeries — Original Fried
Pie Shop, 3260 24th; U-Love
Pastry Shop, 1931 Ocean.
Barber Shop — Geary Barber
Shop, .5541 Geary.
Beauty Parlor— Green Beauty
Shop, 2033 Clement.
Belts — Sutor & Co. (V), 681
arket.
Box Lunches — Red Seal Box
Lunch Co., 2491 Folsom.
Brokers — Bertoglio-Volandri
.t Co. (stock), 405 Montgomery;
F. W. Birlem & Co. (insur-
incc), 405 Montgomery to 444
California; C. R. Decker & Co.
(insurance), 17th and Kansas;
E. T. Frcraming (real estate),
1095 Market; Frisk & Co. (busi-
ness), .3.33 Bush; Hollingberry
& Gibson (insurance), 444 Cali-
fornia; Rittler-Gibson Co. (in-
surance), 444 California; Rich-
ard H. Rounfrce (insurance),
111 California; C. S. Sinclair
(insurance), 242 to 114 San-
some,
Builder — A. J. Falvey, Stan-
yan and Page to 1950 Clay.
Building Material — Zcni-
therm Co., Inc., 55 New Mont-
gomery to 3221 20th.
Cement — San Jose Cement
Co., Balboa Bldg.
Chain — Morse Chain Co., 681
Market to 244 9th.
Cheese — Tuttle Cheese Co.,
Inc., 200 Davis to 7 Front.
Chemicals — Rhodes Alkali
& Chemical Corp., Balboa Rldg.
Cigars — • Fillmore Smoke
Shop, 1113 Fillmore; State
Smoke Shop, 336 O'Farrell.
Cleaners — Dalt Cleaners, 42
Turk; May Rose Dyeing &
Cleanjng, 2811 14th Ave; United
Cleaners & Tailors, 1834 Lyon.
Collections— Cal i forii ia Claim
Service, Hearst Bldg.; Mutual
Credit & Collection Agency, 703
Market.
Confections — Plymouth
Sweet Shop, 142 to 212 Ply-
mouth.
Contractors — Abbey Con-
struction Co., 369 Arguello;
Meyer & Schwartz (general),
308 Kearny.
Credit Bureau — Richards
Credit Service, 369 Pine.
Decorators — Betty Mooney,
451 Post; Piedmont Pacific Dec-
orating Co., 7.35 Ellis.
Dentist — Dr. L. B. Stoddard,
600 Leavenworth to 275 Post.
Diamonds — Kosches Bros.,
704 Market.
Dock — South San Francisco
Dock Co., 433 California.
Draftsmen — Alfred J. Thi-
bodeau, 101 Post to 681 Market;
Inventors Drafting Service, 101
Post to 681 Market.
Draperies — N. J. Beecliinor,
719 Mission.
Dresses and Lingerie — Ann
Marston Specialty Shop, 409
(Castro.
Drugs — General Drug Co.,
Inc., 1801 Van Ness Ave. to ,500
Ellis.
Electrical Equipment — Jas.
J. Noble Co., 915 Bryant to 765
Minna; Southern Electrical
Equipment Co., 682 Mission.
Engineers — American Silk
Factors, Inc., 68 Post to .3.33
Fremont; Durand A. Hall
(mining), 235 Montgomery;
Thiel Service Co., 760 Market to
562 .Sutter; Western Industrial
Engineering Co., 1499 Market.
Engraving — Humboldt Wood-
cut Engraving Co., 500 Howard ;
Edmund L. Marier, 212 Sutter
to 420 Market.
Evaporators — Ziremba Co.,
681 Market.
Express — H & K Express &
Baggage Co., 1982 Ellis.
Filters — American Air Filler
Co., Inc., 681 Market.
Firebrick — G. E. nahni Co..
699 2d.
Flooring — llxpert Hardwood
Floor Co., 1713 Eddy; Ideal
I'loor Co., 666 Mission; Oak
Floor Co., 125 to ,325 Arlington;
Pacinc Floor Co., 817 York.
Florists — Gibson & Son,
1224 Polk; Hill & Haub, 416
Castro.
Fruit — Grand Central Mar-
ket, fruit dept., 701 Market.
Fuel — H. Harms & Co., 511
Brannan.
Fur Goods— Carroll & Smith,
250 Jones; Kevic & Panetia,
Ll<l., .375 Sutter.
Furnaces — Mahr Manufac-
turing Co. (oil and gas), 116
New Montgomery.
Furniture — Monarch Furni-
ture Co., 1649 Market.
Furniture ReliniBhing —
George M. Brander, 122 Front to
131 Battery.
Glass — Progress Glass Co.,
1622 Folsom to .3230 Fillmore.
Grocers — .lacobson-Shealy
Co., Inc. (wholesale), 148 Davis
to 124 Spear; David Richetii,
97 9th to 95 9lh.
Ha
Be
Garrett, 1.50 Powell to 265
O'I'arrell.
Hair Goods — S. Sommer &
Co. (wholi'sale), 150 Powell to
265 O'Farrell.
Hats — Mitchell Hat Shoj),
568 Caslro.
Heaters — Superbo Water
Heatir Co., .557 Market to 969
I'olsom.
Hospital — Greens' Ophthal-
mic Institute & Hospital, 1801
Bush.
House Cleaning — Japanese
llousi' Clianing, 3127 to 1902
Buchanan.
Insurance — . Bruce M. Allen,
.333 Pine; Herbert R. Baker,
150 Sansome; Commercial
Casualty Co. of Glens Falls,
N. Y., 354 Pine; Service Dept.,
20 LeidesdorlT; Consolidated
Underwriters, Ltd., 114 San-
some; Finn-Elbow Co., 324
Sansome; John I. Gromcelto,
Hearst Bldg., Holland-Ameri-
can Underwriters, 519 Califor-
nia; International Reinsurance
Corp., 150 Sansoinc; S. M. Kahn
Co., 310 Sansome; Old Line Life
Insurance Co. of America, 244
Kearny to 324 San.soinc; Phil
Rock (general), 105 Montgom-
ery.
Investments — First Illinois
Co. of Delaware, 2.35 Montgom-
ery; Milton L. Kane, -2.35 Mont-
gomery; Really Investment Co.,
1109 Market.
Janitor Service — Pioneer
.lanitor Service, 1619 Golden
Gate Ave. to 3 Seymour.
Jeweler — Edward Levy, 83B
Market.
Lead — Carter White Lead
Co., 235 Montgomery to 2240
24th; National Lead Co. of
California, 235 Montgomery to
2240 24th.
Linoleum and Rugs — Wm.
Volker & Co., 677 Mission to
631 Howard.
Lithographing — Galloway
Lithographing Co., division of
Schmidt Lithograph Co., 515
I'olsom to 2nd and Bryant.
Loans — B<inner Mortgage
Loan Co., 235 Montgomery; Pa-
cific American Building Loan
.Association, .369 Bush.
Machinery — H. M. Shanzer,
200 Davis to 471 Clementina;
Stokes & Smith Co. (packag-
ing), 1.35 Fremont; Taylor &
(Jeorge, 71 Spear.
Malt — Bayview Malt Prod-
ucts Co., 51.39 3d.
Mfrs.' Agents — Henderson
& I.iiide, 200 Davis; Norman I.
Hui'bel, .32 Front.
Market — Powell & Jackson
Market, 1165 Powell.
Matches — Lion Match Co.,
625 3d lo 544 Market.
Merchandise — Him Sing
Cliong & Co. (general), 1001 to
928 Grant Ave.
Milling — Albers Bros. Mill-
g Co., Iiiiy warehouse, 3.33
1 continued on page 4]
— «(San Francisco Busines
Interesting and Unusual Events
In San Francisco and
Vicinity
Compiled by Inroimatioii and Statistical Department
At the Art Galleries—
Califoniia Palace of the Legion of Honor, Lincoln Park,
May 4 to May 31 — San Francisco Art Association's Fifty-
second Annual Kxhihition,
Courvoisier Gallery, 474 Post Street— Exhibit of Wood
Blocks by Prescott Chaplin (Mexican Subjects).
East-West Gallery, COD Sutter Street— Exhibit of drawings
by George W. Kegg and paintings by J. Paget-Fredericks.
Galeric Beaux Arts — Exhibition of paintings of Samoa by
Dorr Botlnvell and drawings by John Carroll.
Gump's, 246 Post Street, South Gallery — Exhibit of sculp-
ture in metal, ceramics, and wood by Fay Gaer.
Women's City Club, 465 Post Street — Decorative Arts Exhi-
bition of tile San Francisco Society of Women Artists.
Casa de Manana, Berkeley — Pastel portraits by the Count-
ess dc la Montanya. Photographs by Edwin Avery Field.
Berkeley Art Museum, May 5 — Exhibition of Prints from
Yeyhe Gallery, New York and from collection by John
Winkler.
Mills College— Exhibit of Students' Art Work.
May 2—
8:30 P. M.— Recital by students of the San Francisco Con-
servatory of Music.
8:,!0 P. M. —"The Queen's Husband," Community Play-
house.
8:.i0 P. .M. — "Le Malade Imaginairc," presented by Ferrier's
Theatre of Art, 1470 Washington Street.
May 3—
2:30 P. M.— James Willard Schulz and Jessie Louise Don-
aldson Lecture, "Personal Experiences With the Blackfeet
Tribe," I^aul Elder Gallery.
2 :30 P. .M. and 8 :30 P. M.— "The Queen's Husband," Com-
iiiuiiit.v Playhouse.
2:M P. M. and H:in P. M.— "Le Malade Imaginarie," pre-
sented by Ferrier's Theatre of Art, 1470 Washington Street.
May i—
2 P. M.— Golden Gate Park Band Concert, Ralph Murray,
direeior. Golden Gate Park Bandstand.
1 r. v(.--Loc!i -e !,j Miss Helen Gordon Barker; subject,
"The Museum's Collections of Bronze Sculpture," de Young
.Memorial Museum, Golden Gate Park.
4 P. M.— Stradivarius Quartet, Mills College.
May 6—
2:.'!0 P. M.— Reading by Mrs. Guy S. Farrington, "The
Green Pastures," Paul Elder Gallery.
2:.J0 P. M.— Hobcrt Pollak String Quartet, Sorosis Hall.
May 7—
2 P. M.— Lecture by Miss Helen Gordon Barker, subject:
"The History of Music and the Collections in the Gallery of
Musical Instruments," de Y'oung Memorial Museum, Golden
Gate Park.
May 9—
3 P. M.— Lecture by Ralph Helm Johnnot, subject: "Flower
.Arrangement as an Expression of Design and Color," Paul
Elder Gallery.
May 10 —
2:30 P. M.— Two Puppet Plays— "The Magic Tinder Box"
and "The Pie and the Tart," presented by Ralph Chesse, Paul
i;ider Gallery.
Pipe organ recitals by L'da Waldrop every Wednesday,
Saturday and Sunday, 3 to 3:45 P. M., California Palace of
llie Legion of Honor, Lincoln Park.
M. H. de Young Memorial Museum, Golden Gate Park,
open to the public without admission charge daily and Sun-
day from 10 A. M. to 5 P. M.
California Palace of the Legion of Honor in Lincoln Park
<ipen to the public without admission charge daily and Sun-
ilay from 10 A. M. to 5 P. M.
PERMANENT ART
Beaux Arts Galcrie
East-West Gallery - -
de Y'oung Museum
Courvoisier Gallery
Gumptiallery - - . .
Palace of the Legion of Hono
Paul Elder Gallery
Valdespino Gallery
Vickery, Atkins & Torrcy
Worden Art Gallery
Workshop Gallery
Sehwabacher-Frey Gallery
GALLERIES
166 Geary St.
- - 609 Sutter St.
• Golden Gate Park
- - 474 Post St.
- - 246 Post St.
r - Lincoln Park
- - 239 Post St.
- 345 O'Farrell St.
- - 550 Sutter St.
- 312 Stockton St.
536 Washington St.
735 Market St.
LEADS for NEW BUSINESS Year Bool
( continued from page 3 )
Berry; Vilimin Northern Mill-
ing Corp., 564 Market.
Motors — Fuelle.ss Magnetic
Motors, Ltd., laboratory, 224
Harriet; Fuel less Magnetic
Motors, Ltd., 68 Post.
Movers — Tidells Motor Ex-
press, 1501 to 1504 Polk; Yellow
Van & Storage Co., 1636 Market
to 1450 Eddy.
Notary Public — John F.
Bm"ns, 622 Montgomery.
Olives — Lindsay Ripe Olive
Co., 112 Market.
Opticians— Lasky's, 718 Mar-
ket to 108 Powell.
Painter and Decorator — J.
A. Lange, 213 Octavia.
Paints — Baer Bros, (mfrs.),
60 California to 247 Fremont
Bell Glass & Paint Shop, 1239
.'i3d Ave.; Dannenbaum Paint
Co., 285 to 245 Vallejo; Marks
Paint Shop, 1600 Divisadero.
Pants — Brounstein Bros.
(mfg.), .527 Mission.
Physicians — Dr. Jau Don
Ball, 870 Market to 450 Sutter.
Plumbing Equipment — Mit-
chell .Mfg. Co., 460 5th.
Plumbing — Chas. H. Brown
Co., 666 Mission.
Printing — Jas. H. Beardsley,
1820 Clement; Clyde Dalton, 7
Front.
Produce — Anchor Produce
Co., 215 Washington.
Publishers — D. Van Nostrand
Co., 525 Market.
Pumps — Deming Co., 854
Folsom to 7 Front; James F.
Gallagher (oil), 149 California;
M. C. Mason (oil), 149 Cali-
fornia.
Radio— B. C. Gray, 887 Bush ;
KGO Broadcasting Station, 111
Sutter; Transitone Radio Sales
Co., 1.380 Bush.
Real Estate — Combined In-
come Properties, Ltd., 519 Cali-
fornia; Jay R. Fogal, 1071 Val-
encia to 220 Montgomery; Land
Realty Co., 1095 Market; M.
Laurie & Co., 5540 Geary;
Prudential Realty Co., 4577
Mission; Sheehan & Woolfrey,
105 Montgomery to 425 Bush.
Repairing — W. H. Rowland
25 Kearny.
Restaurants — George's Cof-
fee Shop, 301 O'Farrell; Ger-
man House Restaurant, 600
Turk; Mission Star Restaurant,
29 29th; Palace Diner, 225
Turk; Top Notch Sandwich
Shop & Dining Room, 317
Front; Top Notch Sandwich
Shop & Dining Room, 3347 Fill-
more; Valley Cafe, 1089 Sutter.
Rubber Goods— Hewitt-Gutta
Pcrclia Rubber Corp., 7 Front
to .Spear and Mission.
Safes — Diebold Safe & Lock
Co., 580 Market to 311 Califor-
nia; Richardson Safe Co., 517
to .580 Market; Schwab Safe
Co., 580 Market.
Safety Equipment— Standard
.Safety Equipment Co., 268 Mar-
ity. Party connected with oil
firm preferred.
D-3464— Pumps.
Saji Francisco. Parly anx-
ious to make connections with
a responsible manufacturing
concern to handle pumps on
contract or for distribution.
Specifications Available
ket.
Scale
American Kron
681 Market; R.
eirak, 1995 Mission.
Domestic Trade Tips
[ continued from page 2 ]
D-3462— Sales Connection.
Toledo, Ohio. Party wishes
to obtain an agency in Toledo
for any manufacturer's line.
D-3463— Representative.
Newark, N. J. Manufacturers
of fire brick are seeking to ob-
tain a representative in San
Francisco to sell their commod-
The following specifications
covering biiLs requested for
various supplies are now on
(lie at the Foreign Trade De-
partment:
Bids are to be submitted to
the District Engineer, U. S. En-
gineer Office, California Fruit
lildg., Sacramento, for supply-
ing all labor and materials,
and performing all work for
constructing and delivering
afloat one survey boat, and
will be opened May 13.
Bids are to be submitted to
the Quartermaster Supply Of-
ficer, .San Francisco General
Depot, Fort Mason, San Fran-
cisco, for supplying hay, oats,
corn, bran, etc. to the various
posts on the Western Coast.
Bids will be opened May 8; for
supplying dry white beans,
wheat (lour, evaporated milk,
and pears to F'ort Mason for
shipment to Honolulu, bids are
to be opened May 9; for sup-
plying subsistence goods to the
Transport Wharf, Fort Mason,
for shipment to the Philippines.
REMOVAL OF BIG ANNUAL
PAYROLL OPPOSED BY C. C.
[continued Ironi page 1 |
large part of which is produced
here, would be purchased else-
where if the national wool co-
operative carries through a
proposed plan to take the in-
dustry away from San Fran-
cisco. Hence, the Board of Di
rectors of the Chamber of Com
merce have entered a campaign
to save the industry and have
appealed not only to the Na-
tional Wool Marketing Asso-
ciation but to other organiza-
tions for help in their elTort."
It was pointed out by Presi-
dent Newhall that since Cali-
fornia wool growers pay the
freight charges for wool ship-
ments east, it is in their inter-
est that the scouring and proc-
essing be done here to so elim-
inate the extra tonnage of wool
in the grease. "In other words,"
said President Newhall, "we
are contenduig for the more
economic handling of the in-
dustry and we invite all San
Franciscans who are interested
or have any influence to aid
us in saving the industry for
San Francisco."
Issue of
S. F. Businetij
will be off the press May I
Advertisers who have contrac
ed for space are urged to sen
in their copy as much in >,
vance of publication date ;
possible. Today would be
added to the excursion daily ]||
the San Francisco Chamber o
Commerce Domestic Trade Bu
reau where reservations for th
trip may be made.
SUPERVISORS URGED
TO PROVIDE FUNDS FOB 1
NEW THIRD ST. BRIDGI
[continued from page 1 |
"The building of this bridgi
will offer facilities for the (
tension of the South Belt Rail
way by the expansion of water
front development plans loni
sponsored by our Chamliel
south of Channel Street. A nni
and wider bridge will mak»
possible a greater use of thi
channel which cannot acconi
niodate the larger ships br
cause of the obstruction of tli<
present narrow bridge openinc
If we get this bridge completei
it will make possible an Indus
trial development resulting ii
increased payrolls, busines-
and industry outweighing ii
their returns to the communitv
the costs of the bridge."
President Newhall pointed
out that the Chamber has beep
advocating the bridge now for
more tlian a year and that un-
less the necessary mone.\s are
included in the municipal
budget before May 23 it will
be delayed another year and
the city will lose *150,000 ap-
propriated by the State Har-
bor Board.
32 VALLEY TOWNS
AWAIT VISIT OF
BUSINESS LEADERS
[ continued from page 1 ]
arranged at the Masonic Tem-
ple in Stockton in cooperation
with the Chamber of Commerce
there.
From Stockton the party will
return on May 8 via the Los
Banos branch of the Southern
Pacific, visiting Kingsburg,
Sclma, Fowler, Dos Palos, Los
Banos, Gustine, Newman, Pat-
terson, and Tracy and will ar-
rive in .San Francisco at 7:25
in the evening.
New members are being
ANNUAL MUSIC WEEK
MAY 4TH TO IITH
"San Francisco's tenth an-
nual Music Week, to be staged
at the Exposition Auditorium
from May 4 to 11, is already I,
assured of greater success tban'i
has attended the event since it i
was inaugurated here nine
years ago."
That is the statement of Ches-
ter W. Rosekrans, executive di-
rector of Music Week here dur-
ing its entire history. He bases
his enthusiasm on the fact that
the number of registrations in
the various contests has more
than doubled this year, with
thousands of young amateur
musicians entered from all
parts of northern California.
The R. O. T. C, Boy Scouts,
public and parochial schools
will be represented in the con-
tests for bands and orchestras
and choral groups. An inter-
national program will be spon-
sored by the consuls of foreign
nations here, with the folk
songs and dances of other lands
being featured.
Music Week is financed and
sponsored by the city of San
Francisco and conducted under
the direction of the San Fran- i
Cisco Civic Association. Since I
its origin here Music Week hat I
spread all over America and
more than 3400 .American cities
will give jNIusic Week programs
this year from May 4 to 11. ^i
Published Weekly by San Francisco Chamber of Commerce
NEW leads!
industries]
h-RADETIPS^I
B EXPANSIONS 1
^LUME XX
MAY 7, 1930
Number 1'.
nomn
at* T oaHc hinrnf fnr N^ivi
r RacP
\iwhall Heads
Champions of
\ Sunnyvale Site
i;.\l)l-.l) l)v AlnuT M. Ncwhall,
l.risiile'iit of the Sun Francisco
(hambcr of Commerce, San
FrancisciiN Hay District Naval
Hible Uase Conimittee will leave here
Isday iiifiht to lifihl for the selection
innyvalp hy the House Naval Affairs
ifiiitler next Wednesday for the pro-
.1 s.-i.dlKl.noll Navy Dirigible Base.
i Mr. Newhall will go Arthur M.
irn. Jr., president of the San Fran-
i Junior C.hamher of Commerce.
js E. Haas and Wendell C. Thomas,
ident of the Santa Clara County Con-
(ated Chambers of Commerce, and
'.rozier. consulting engineer,
leparture of the committee for
lington marks a new advance in the
hich the San Francisco Chamber
i>mmerce and other chambers in the
district have made for the past two
in the Navy's Pacific Coast
(ibie Base for northern California,
fsed to them, southern California is
ing an equally determined effort to
base at San I5iego with the
frful backing of all Los Angeles in-
its, business and political,
ident Newhall last November of-
lOflO acres at Sunnyvale, ideally lo-
I for a dirigible base, to the Secretary
,c Navy for ?l.nO. His offer was made
le name of the San Francisco Cham-
Ihe Down Town .\ssociation of San
Cisco, the .Junior Chamber of Com-
:e and the Chambers of Commerce of
a Clara County, San Mateo County
the Oakland Chamber of Ccmimerce.
value of the land offered for the base
itimated at nearly $500,000, most of
th cost the .San F-rancisco Chamber of
•rce underwrote.
will present a complete case in be
■ the Sunnyvale site," said I'resi
Newhall last night. "We have nuul
id exhaustive engineering survey:
1 the opinion of our engineers
fvair offers the best hieation on th^
le Pacific Coast for the dirigible base
utegie and geographical vi
lur
..n.plele
;, data gathi'red a
nd wo
is, charts an<l phot
ograph
bldvanlages of the
Suimy
lominating that wi
have
ice of winning tl
e reco
he Naval Allairs
Coniin
ie and are pre par
-.1 to li
iigh to the bitter i
nd In 1
nse of the Paeifit
Coast
of California."
•ederic Supple of
the Sa
or Chamber of C<
mmeic
MARKS RE-ELECTED
HEAD OF RETAILERS
Orneers and directors of the Retail
Merchants Association of San Fran-
cisco for 1930-1931 were elected Mon-
day as follows:
I,. H. Marks - - - - President
J. J. Eppinger - 1st Vice-President
Cachot S. Davis - 2nd Vice-President
.John I.. Clymer - Vice-President
and Managing Director
In all. thirty-three directors, repre-
senting virtually every aspect of the
San Francisco retail trade, were also
elected, with Marshal Hale, former
president, and Richard M. Ncustadt,
former managing director, as ex
officio officers.
)hs :
1 a great
e III
ieve lliat
f )f
I'ery good
onii
lendation
iiitt
■e of the
Mgh
our case
bi'l
alf of the
1 ai
d of this
San
Francisco
rce,
chairman
of the Bay District Navy Dirigible Base
F'xecutive Committee, expressed confi-
dence last night in eventual victory for
the Sunnyvale site over the San Diego
offering located at Camp Kearney and
likewise offered free to the Goverment by
southern California interests. "Four out
of five of the Naval Aeronautical experts
who inspected sites on the Pacific Coast
lor the dirigible base," said Supple, "rec-
ommended Sunnyvale to Secretary of
Navy Adams." Rear Admiral J. M.
Reeves was the only one of the five who
favored Kearney."
"Secretary .\dams in transmitting the
report at the last Congress included both
majority and minority reports, advising
that either of the locations recommended
should be satisfactory, but favored
Kearney. Last .January, however. Acting
Secretary of the Navy Jahncke modified
this somewhat by advising Chairman
Fred A. Britten of the House Naval Af-
fairs Committee that the Navy Depart-
ment recommends that either the bill in-
troduced in behalf of Sunnyvale by Con-
gressman Free of San .Jose or the bill
favoring Kearney introduced by Congress-
men Swing should be enacted. Tliis
abrogated the favoritism shown to Camp
Kearney by Secretary Adams."
The Bay District Conmiittee, which will
present the case to the House Naval Af-
fairs Committee a week from today, will
also carry with it data on a site for the
liase at Cotati which was ranked among
the lirst three most favorable locations
lor the base on the Pacific Coast. "We
have won favorable ground in this ef-
fort to have the C.overnment build the
Navy Dirigible Base in northern Cali-
fornia," said President Brown of the
.Junior Chamber of Commerce. "It has
belli a hard Mghl from cold scratch and
it has been only Ihrough the closest co-
opiiatioii and unify of all of the business
and commereial interests of the whole bay
district that we have been able to achieve
the favorable position we now hold and
(continued on page 4]
San Francisco Leaders Hosts
At Big Bakersfield Banquet
SAN FRANCISCO'S "Embassy of Trade and Aid" to the .San .loaqiiin Valle.\
a special train of 7.5 business executives of the bay city, headed by Pre-
dent Aimer M. Newhall of the San l-rancisco Chamber of Commerce, wt
hosts at Bakersfield Mimday night to the Bakersfield Civic Commercial As>
elation and more than 100 leading citizens and business men. President Newhall
spent the ilay during stops at Coalinga. Lemoore. Hanford. Tulare, Delano, and
Bakersfield, touring ranches, investigating crop conditions of the valley, a- il
learning at first band of the problems confronting the growers and business men
San Francisco's Golden Bowl of the San Joai|uin.
We are all particularly interested at the present moment," said President Ne -
hall, "in the tremendous effort the grape growers of the San Joaquin Valley are
iking to save the grape industry of the state through the financing offered ]>y
e Federal Farm Board. We of San Francisco all hope that the next few nionthi
11 see prosperity assured to the farmers of the San Joaquin through stabilizi-d
grape production and marketing, adequately financed, as provided in the plan of
'ederal F'arin Board."
1 .\id Special" were greeted liy
down, with high school ban. Is
\ll of the San
endly delegat
iriiig them ou
us at the stops
of bed in the ei
riy hour
the w
of Ih
the
, I". Leml>erger. director of
have found a splendid spirit towards San Fran
Francisco," he said, "has a vital interest,
the San Joaquin Valley. You are part of our
nd business center, are part of your prosperity
e morning.
■o Cham be
ber, told his hearers, "\ve
the length of the San Joaqu"i.
Iflsh interest, if you please, in
ic life and we, as your flnanc fll
That is why we are down hi re
to find out how you are getting along, to discover what we can do to help you.
and to tell you what you can do to help us build a bigger and better San Francisco
to serve your needs and our needs."
Herbert F:ioesser, chairman of the Domestic Trade Committee of the San Frauci .
Chamber of Commerce, spoke on San Francisco as a market city and distribut r.«
point for San Joaquin products, and Parker .Jackson of the Wells Fargo Bank and
Union Trust Company of San Francisco, talked on important merchandising trends
nd their relation to the prosperity of the San Joaquin.
Hugh Jewitt, president of the Bakersfield Civic Commereial Association, aii-
wered, welcoming the San Francisco trade ambassadors on behalf of the peoi.ie
of Bakersfield and told his hosts that the San Joaquin is still a part of San Franci;
Immediate Fire Prevention
For Ingleside Jail Urged
A Modern and Larger Budding Needec
The Fire Prevention Committee of the
iniior Chamber of Commerce yeslenlay
eeoiiimeuded an immediate increase in
he «ater supply of the Ingleside jail
ml overhauling of the electric wiring
vsteiii. the erection of two fire walls at
ill- ends of the eill blocks, addition of
Ire priMif balconies, and other meas-
ires to prevent a holocaust such as that
■isited iienitly upon the penitentiary
1, Obi" «ilh the loss of more than '.m
ivi's. Ihe committee also reeoiiiiiiended
„ Ihe Board of Directors of llie Junior
•.hainber of Commerce that steps be
akin as soon as possible to erect a new.
modern and larger jail for the city I'lil
county of San Francisco.
Yesterday's meeting was presided over
bv Hubert Levisoii, ehairmaii of the Fire
Prevention Ciimiiiittee of the Junior
Chamber of Commerce. Present at the
meeting were. Fire Chief Charles J.
Breiiiiaii and .Sheriff W. J. Fitzgcrild.
Chief Brennan presinlid his recni-
nieudalions to the sheriff's office for the
prevention of Hre hazards at the county
jails anil which are being made to the
Board of Supervisors as a pressing
iieeessit.x nquiring little expenditure of
public funds at this time.
SAN FRANCISCO BUSINESS
MAY 7, 1 9 i 0
I'ublishrd weekly by tlie San Francisco Chamber of Commerce, 205 Merchants lixchaiigc.
Telephone Davenport 50(10. Sub>criptiun, i4 a year. Rntered as seul>llll-cla^s matter July
2. 1920. at the Post Office, Siin Francisco, California, cinder the Act of Mareh .S, 187'i
Foreign 1 lvAL)E 1 IPS Domestic
Inquiries concerning these opportunities slmultl be made to the Foreign Trade Department
of the San Francisco Chamber i>r Commerce for foreign trade tips, and to the Domestic Trade
Hurcau for domestic trade tips. Call DAvcnport 5000. Please use list number.s.
Foreign Trade Tips
20096— Vanilla.
.San Franeisco. Calif. I'ir
located in tlw Netherlands E:<
Indies is intpiiring for nam
of inii)ortei-s of vanilla.
20097 — Kepresentation.
New York, N. Y. Tarty \vl
is in New Ydrk for the purpo
can companies for I" ranee is ii
tei-ested in contacting local
nianufactm-ers or exporters
foodstulfs, hardware, al
sives. inks, paper, office e([uip-
inrnt. chemicals, drugs, and all
articles selling to garages and
llie automobile indusliy.
20098— Scrap Iron and Steel.
Ilusseldorf, (iermany. Com-
pany is in the market for large
(luantitii's of iron and steel
scrap.
20099— Agent for Ceramics.
Lisbon. Portugal. fdncern
which manufactures and ex-
ports ceramics, including ordi-
nary decomtive tiles, and
panels of all dimensions made
to order, is seeking an agent
arcpiainted with the market.
20100— Dried Fruits.
Naples, Italy. Party is an.\-
ious to represent exporters or
packers of dried fruits, espe-
cially dried plums. Bank ref-
erences.
20101— Timber.
Bondiay, Inilia. Large well-
established concei-n wishes to
contact importers of timber
who WDuld be interested in
Hurmali teak, losewo.id, Mai-
Mr
ndiaj
■ood.
otlur indigenous timbers. Bank
references.
20102 — Chinese Linen and
Drawn Work.
Columbia, S. C. Paity is in
the market for Chinese liinii in
green and two or time oilier
colors. Asks for samples with
"ill 111 and prices, also 2 or :i
short samples of drawn work
1 to 2 inches wide. .Sample of
en
Ited
on file
Silks :
nd Fish
20103— Japa
Oils.
New York City. I'arly who
specializes in the iniporlation
of all .lapanese silks wants to
get ill l.aich with buyers heri'.
Is also interested in contacting
buyers of .lapanese fish oils,
rape seed, linseed, hniipseed,
and perilla oil. Hank referc-nce.
20104— Handmade Drawnwork.
Emhroderies. Etc.
Swalow, China. Mamifacliir-
eis of liaiKlmade handker-
eliiefs, dra«n work, embroiil-
eiies, etc., are anxious lo lilld a
market for these goods in this
country.
20105— Medicinal Herbs.
I'arral. Chih., .Mexico. C,,ii-
cern is interested in contacting
importers of medicinal herbs
"f various ki
20106— Garba
20107— Garbanzos and Beans.
(Iiiasave, Sinaloa, .Mexico.
Party is interesteil in contact-
ing wholesale merchants who
are importers and exporters of
garbanzos and beans.
20108— Glass Showcases.
Honolulu, T. 11. Company in
the photo supply business is in
the market for some glass
showcases about eight feet long.
Catalog and prices are to be
■lied.
20109— Guano.
Santa Ana, Calif. Parly
wishes to communicate with an
importer or shipper of guano
till
rpo
tin
H llCl
■ his
grove
-owm
r ac
iiuai
itaiice
1
largi
20110
—Rep
en Lit
on in
the
Or
ent.
Sai
I'la
K
SCO.
:alii.
Uni
versi
y gr
II
nale
with
threi
year.'.
' rece
It
expel
ielice
in till
governmen
scrvic
■ in
•lapai
and :
11 exc
11
■lit In
ckgri
uiid is
avail
ible
o
■ ma
lulac
urers
repri
sentat
1 in t
le Oi
lent.
20111
— Exh
b
lion Facilit
ies.
•Sai
Frai
ci
SCO. 1
inns
iiitcr-
ested
<|uart
r;
nging
for
for (
their
xhibi-
lion
prod-
nets
of Ci
Willi
\
of M
11 Ch
iilila
iiiibei
pleasi
COIllll
lunica
te
Willi
the !•
ireigll
Trad
. Dep
Cisco
C
nieiit
iambi
of tl
r of
e San
Com-
Transcontinental
FREIGHT BUREAU DOCKET
Till- lolloping sub.j.^cls which have been docketed have Ij
referred to the Staiuling Rale Committee and will be disposed of
not earlier than twelve days from the date of the notice. II
hearing is desired on any subject, request therefor must be made
within twelve days from date. Action on Ihe subject listed will
not be restricted to the exact scope of the docket, but may in-
clude other points of origin and destination, or other conimoili-
tics or recommendations, varying from changes proposed, if
such nuidincalions appear necessary or advisable in disposing
of the subject.
11038— Bulbs. CI. and l.CL, eastbound: llei|uest lor carload rate
of Ji^l.Ta per 1(10 lbs. or lower on bulbs from California to
eastern destinations under Item 2(iX.T of TarilT li-A (I.C.C. No.
122(i, H. C. Toll, agent), also request for reduced less carload
rates under this item to Croup "D" and west.
11039— Built-up wood or plywood, faced with unfigured ven
not wood of value, including g:um, cotlonwood. sycamore, e
plain walnut and plain mahosany. in bunilles or dales, CL,
westbound: He<iu<^st lor carload rale of 7.ji! per 10(1 lbs.
built-up wood or plywood, faced with unligUred veneer,
wood of value, including gum, cottonwoodi sycamore, oak,
plain walnut and plain mahogany, in bundles or crates, mill
mum weight 10,0(10 lbs., from Croup "D" lo California uiidi
Tariir l-(; (I.C.C. Niis. ll",, A-2(12, 221;! and 1221 of h-raiik Va
I .iiiiierseii. W. S. Curletl. B. T. .lones and It. C. Toll, agents,
respectively).
11040- Calf skins, for ixporl, CI,. ^^,■sn,oUl)d : l!e(|iiest for
amendment ol TarilV 2!)-r lI.C.C. Nos. 121. .\-2NI. 22(15 and
12:i() of I'-iaiik Van Umniersen, \V. S. Curlelt, B. T. .lones and
H. C. Toll, agents, respi^ctively ) , to provide for carload rate of
.<<1.00 per 100 lbs. on ealf skins, miniinum xieighl ilC.OOO lbs.
from Texas "Male Basis 5" points to Pacilic .Coast ports.
11041— Pancake flour, packed in inner containers in boxes, CL.
VMstbound: Bequest for carload rate of .«il.05 per 100 lbs. on
pancake Hour, packed in inner containers in boxes, miiiiimmi
weight 40,000 lbs., from Croup "C" to the Pacilic Coast iiiidii-
Tarills 1-C. (I.C.C. Nos. ll.->, A-2(12, 22i;i and 1224 of Frank Van
Lnimersen, \V. S. Curlett. B. T. .lones and II. C. Toll, ageiUs.
respectively) anil l-l) (I.C.C. Nos. 120, .\-272, 22;t2 and 12:i() of
■■■rank Van I'mmersen, \V. S. Curlett, Ii. r. .lones and 11. C
Toll, agents, respectively).
11042— Pressed steel tanks. CL, westbound: liiiinesl for aiiielld-
iniiit of Tarills 1-C, (I.C.C. N,,s. lir,, A-2(12, 221.1 and 1224 of
Frank Van Ummersin, \V. S. (iirlett, B. T. .lones and H. C.
Toll, agents, respectively) and 1-1) (I.C.C. Nos. 120, A-272,
22:i2 and 12:10 of Frank Van Ummeisen, \V. S. Curlett, B. T.
.lones and 11. C. Toll, agents, respectively), to provide for car-
load rate of *1.10 per 100 lbs. on pressed steel tanks, mini-
iiiuiii weight lid.DOO lbs. from Croup "D" to the Pacilic Coast.
1104.-!- Gasoline strainers in mixed carloads with automobile
parts, westbound: Bequest for inclusion of gasoline strainers
(composed of metal liea<l and glass bowl with a line mesh
screen in the top) in Item 5i;i7-D of Tarilf 1-C (I.C.C. Nos. 115,
•*j( S A N F R A N C I s c: O B U .S I N E ;
lierseil. W. S. Curl
A-21-.2. 221:1 and 122 1 of Flank Van rmnier
II. T. .lones and 11. (i. Toll, :igenls. lespielivily ) .
11044 — Bags or baKirine. CL. eastbound: Bequest for carli
rate of from .SS.-)c lo ifl.OI) per 100 lbs. I loin California to Te
points under Hem 112l)-.\ of Tarilf :i-A (I.C.C. No. 1220, H
Toll, agent).
1104!-i— Window shade fixtures. l.CL, easlbouiid : Bequest fori
carload rate of If.iAa per 100 lbs. from California to Croup '
under Item :i.")7.l of Tarilf :!-.\ I I.C.C. No. I22(;. H. C T
agent I.
11046— Canned Koods. CL. westbound- transit : Heipiest
amendment of Ilem 11120 of Tarills 1-C (I. C. C. Nos. 1
A-2(i2, 221.1 and 1221 of Frank Van lnimersen, \V. S. Curl.
B. r. .lones and H. C. Toll, agents, respectively) and <
(I.C.C. Nos. 120, A-272. 22:)2 and 12:i0 of Frank Van Umni
sen. W. S. Curlelt, B. T. .lones and II. C. Toll, agents, resp
lively), to iierniil stopping-in-transit to complete loading.
Central l^'reiglil Assoeialion terrihiry.
11047 — Electrical appliances, electrical locomotives, etc., 1
expoit. CL, westbound: Bequest for amendment of Item ;
of Tariir 211-T (I.C.C. Nos. 121, A-281, 2205 and 12;t(i of
Van Lnimersen, \V. S. Curlett, B. T. .lones and II. C. Te
agents, respectively), by adding thereto the following co:
modities: Fuse blocks, capacitors, convei-ters, welding equ>
iiieiit, gears, electrical insulating compounds, in bags, electr
iiil-i'lectric or steam locomotives (not moved on own wheel
litcli relays, insiilaliiig l.ipe. liaiisforiner hangt
tir III
11048— Decorative evergreens, CL, easllioimd, storage-ii
sit: Beipiest for amendment of Item I7(i7-A of Tarilf 2
(I.C.C. No. 12:1:!, H. C. Toll, agenti, to permit storagc-in-trani
privilege at a transit charge of (ic per 100 lbs
11049— Minimum charge for issuance of separate bills of ladil
lo Pacific Coast ports on carload shipments consigned to a
or more consignees at one or more destinations in Hawaiii
Islands. Orient and Australasia: Mequest for amendment
Item 1, page :W of TarilV 211-T 1 I.C.C. Nos. 121, .V-2S1, 2205 ai
12:10 of Frank V:in Linmirsen. W. S. Curlett, B.
II. C. Toll, agents, respeclively 1. by reducing the minimu
cliarge from -R.lia to .$1..")().
IlOSO-Woodcharcoal, CL.wesI hound: Iteiiiiesl lor estabi islii
of the folliiwing carload rates (ill cents per 100 lbs.) on wot
charcoal, ill cloth or paper bags, or ill bulk, miiiinumi weig!
2(1,000 lbs., subject to Bute :il of Western Classilication, fro
Crossett, Ark., to the Pacilic Coast under Tarilfs 1-C (I.C.!
No. 115, A-2(.2, 221:! and 1224 of Frank Van Ummersen, W.
Curlett, B. T. .Tones and H. C. Toll, agents, respectively) a
4-1) I I.C.C. Nos. 120, A-272, 22;i2 and 12:10 of Frank Van Uli
merseii, \V. S. Curlett, B. T. Jones and H. C. Toll, agent
respectively) :
Crouji :
Tariff 1-G
Tariir 4-D
110.^1 — Chinaware. porcelainware, earthenware or 8ton*war
l.CL. easlbouiid— San Francisco, Calif., to Fargo, N. D.
posal to amend Tariff .l-A (I.C.C. No. 1220, H. G. Toll, agent), 1
provide for less carload rate of ¥:i.21 per 100 lbs. on chim
ware, porcelainware, earthenware or stoneware as describe
in Item .-iOlO of the tarilf from San Francisco, Calif., to Fai-gi;
N. I)., via Portland, Ore
11052— Crude or ground mica. CL. westbound— C.rindiug-iri
transit: Proposal to amend Item s;n:i. Supplement 17 to Tarfc
l-C (I.C.C. Nos. 115, .\-202, 22i:i and 1224 of Frank Van UnJ
mer.sen, W. S. Curlett, B. T. .lones and H. C. Toll, agent!
respectively), to provide for grinding-iii-traiisit privileges a
published in tarilfs of individual III
Crude or ground mica, CL, westbound— Kate and grinding-in
tr:insit from La Madera, N. M., to Ogilby, Calif.: ProposalJ
: nd Tarilf 1-C. lo provide lor carload l-ate of 11(12.40 per "
..I 200(1 lbs. on crude or grounil mica from La Madera, N.
to ()Kill>.^. Calif., subject lo giiiiding-in-trausit privilege a
Blende or Tl indad. Colo., as published ill tariff of individua
line.
I105:i— Dye
M AY 7, 19 3 0 i^-
Ilt57— Edible nuU. in sllill, in Imps. CI., wretlxiuncl: Koqursl
f<ir .ini.nihniMit of Itini li:m of TaiilT l-(i (l.C.r.. Nos. Iir..
A-2I>2. 221:1 :iml 1221 i>f i'nuik Van InuniTscn. \V. S. CiirliMI,
It. r. .hnips and II. C. Toll, agents, icspictivi'ly, to piDvido foi-
carloiKl rate i>l' sl.T.'i per 100 lbs. mi iilibic nuts, in slu-ll. in
iMiiis. niininnnn w.iKlit .tO.OOO M.S.. Iiom raslcrn origin
groups I.. ( alifornia.
jlOSK — Hops, machine compressed. N.O.S.. in lialis or Ijoxis.
CI., rastbound: ltr<|ucst lor rcdiution in tlu' carload rate from
till' I'acillc Coast to thr .\tlantic seaboard under Item 2200 of
Tarilfs 2-Y (l.C.C. No. 12.i:t. H. C. r.ill. aKentl and :i-.V (I.C.C.
No. I22li. II. (;. Toll, asent), from .<2..'.0 lo .s2.00 per 100 lbs.
11059 — Hose heltinK. packinE, CI., eastbound: lleiiuest lor
anien.lnMiit of Item 2270-H of larill .i-.V (l.C.C. No. I22li, II. C.
Toll, anentl. lo provide for Ibe r,.ll,.« ii.j; carload rates from
Caliloriiia to—
(iiou|>s "D" -M"
IISCO— DifTerential lake and rail rates in connection with West-
ern Transit Co. via Creen Bay. Wis.: Proposal t nend It. in
j2or Tarilf l-l) (l.C.C. Nos. 120. .V-272. 22:!2 (Uld I2:i() of rraiik
Van Innnersen. \V. S, Cmlelt, It. T. .Imies and H. O. Toll,
agents, respectively), lo also proviile for routing tbrousb
r.reen Hay, Wis.
11051— Infusorial earth. CI., easllioiiiid. I.. .Miinleeii. So. Dak.:
H.MHiesI for carload rate ..f C.-.c |)er KMl lbs. .mi iiifus.iriai
eiirtb from Calif.irnia iWliil.' Mills an.l I..Hnp..e .listrictsl, I..
Alienleen. S.i. Dak., unil.'r laiilf :i-.V il.C.C. N... 122C.. H. C.
Toll, agenll.
11062— Metal motorcycle parts in mixed carl.iails with metal
luitiiin.ibile parts, westboun<l: Bequest f.ir indusi.iii of metal
iiiol.ircycle parts, mixed carloads, in Item .■.l.l.i of TariIVs 1-C.
(l.C.C. Nos. II.-). A-2H2. 221:; and 1221 ..f l-iaiik Van Lnimersiii,
\V. .S. Curli-tt. H. T. Jones and II. C. r..ll. aHeills. respectively 1
mill l-l) (l.C.C. Nos. 120. A-272, 22:12 and 12:io of Frank Van
Unimi'isen. W. S. Cuili It. H. T. .I.aies an. I II. C. T.ill. agents,
respectively!.
I10S3— Petroleum or petroleum products. CI., w eslboimd— from
Farmer's Valley, I'a.: I'n.uosal to amend Item 4180 of Tariffs
I-C (I.C.,C. Nos. II.-), .\-2l)2, 22i;i and 1221 of Frank Van Um-
mersiMi, \V. S. Curlett, H. T. Jones and H. C.. Toll, agents,
rcspectivelyl and 1-1) (l.C.C. Nns. 120, A-272, 22:i2 and 1230 of
Frank Van Lmmersen, \V. S. Curlett. B. T. Jones and II. C.
Toll, ag.'iits. respectively!, to provide for applicati.)ll of
(ii-.mp "li" rates from Farm.r's V:ill.>y. I'a.
11064— Drugs, medicines, chemicals. CI., w cslboimil : Ue.|uesl
for amendment of Item 2:i70-» of Tarilf 1-C. (I.C.C. Nos. US.
A-2()2. 22i:i and 1224 of Frank Van lmmersen. \V. S. Curlett.
B. T. Jones and H. G. Toll, agents, respectively), to provide for
carload rate of -SI. 12 per 100 lbs., minimum weight 10.000 lbs..
from (iroiip "K" to CaliC.rni!! ; the pi-.!piis.(l basis to alternat
with present basis.
I106.i — Refined borax, includinir horacic acid. CI.. eastb.)U!i<l :
ne<|uest for amendment of Tarilf :i-.V (I.C.C. No. 122(i, H. (
Toll, ageiiti. I.I pi.)vide for the f.)ll.>wing carload rates on rc-
lineil boiax. including boracic aciil. as described in Item
I(I12-A, minimum weight X0,000 lbs., from Trona. Calif., to
Croups: A-Ii-C.1-K-I.-M-C l)-i:-F-(i-H-J
70c (iac per 100 11:
11066— Pears. CI., .aslbomid: Pr.)p..>al 1.) amen.l Item :i810 of
TarilV 2-Y il.C.C. No. 12:i:i. H. ('.. T.)ir. agent), by extending
rxpirati.iii .late of Column .V rates under Note 2 from Oregon
points to eastern destinations unlil December :il, ISKSO
11067 — Application of rates via San Francisco, Calif.,
nection with Southern Pacific Company: Proposal to amend
TarilTs l-C (I.C.C. Nos. li.'), A-2()2, 22i;i an. I 1224 of Frank Van
Vnimersen. W. S. Curlett. B. T. Jones and H. C.. Toll, agents,
:rcspectively), .VA (f.C.C. No. 122(i, H. C. Toll, agent) and
27-M (I.C.C. No. 12:12, H. C. Toll, agent), by eliminating San
Francisco as a California junction point belweeii the Sonth-
erii l':!ci(ie C.mipany and its coimeelioils on traflic moving
Iietweeii Caliloini!! and eastern points, also to restrict the
r.)uling in Taiilf 1-li so that traflic moving via the Og.len
gateway to soiitliern C:iIilornia cannol move via San Fran-
cisco, and likew ise, traffic moving via the Kl Paso gateway fo
north. ■ni Ciiliforiiia cannot move via San Fi-ancisco.
9S39 (Reopened) — MaKnesite. Crude or calcined (eround or un-
Kround). CI., lastb.imiil— to Athinia, (la.: Hequest for aniend-
lil.'lil .)! II. in 2.-.'.).-.-s.Tiis of TariIVs 2-V (l.C.C. No. I2:i:!. 11. (1.
T..I1, agent) anil :t-A (l.C.C. No. 1221). II. C. 'I'liii. asseiill, lo
Iir.ivide for carloa.l i:ile of (;:ie p.r Kill lbs. I i.ini lb.' Parilie
Coast lo Atlanta. C.a.
10630 (Reopened)— Wine tonic, i;l.. eastbound: Hei|u.st f.ir
eslablisbiii.iit of lb., same carloa.l rates on wine tonic from
Caliloriiia to .ast.rii destinations under Tarilf :!-A (l.C.C. No.
122(1, II. (1. Toll, agent), as applicabli- .m malt tonic under
Item 12:10 of til.' tarilf.
10977 (Amended)— Electric brooders. K D., eialeil, I.CI., east-
bound: Hequest for establisbment of lli.- following less car-
loa.l rat.s (in c.-nls per too lbs.) in farilf :i-A (l.C.C. N...
12211, H. (1. Toll, agent), on .l.ctric br brs, K.U., crated.
from California lo—
Croups: ,\ B C-Cl D-F-F (1 11-J
EVERYONE CAN HELP BRING
NEW INDUSTRIES TO
SAN FRANCISCO
W. S. Curlett. B. T. Jones and H. C. T.ill, ag.'iils, respectively) ' plies lo Warehouse "B," Fort
and 4-1) (I.C.C. Nos. 120, A-272, 22:12 and 12,10 of Frank Van J Mason, before May 21, bids to
L'mniersen, W. S. Curlett, B. T. Jones and H. (i. Toll, agents, be opened May i;i
rispeclivelyl.
1102,3 (Amended) — MaKneaite, crude or calcined (irround or un-
sround). CI., .■astbound— California to Chippaw:i, Out.: Be-
quest for amendment of Tarilf .t-A (l.C.C. No. 122(1, II. (1. Toll,
agenll, to provide that Group "B" rate of Oac per 100 lbs.,
named in Item 2r><,)r> of the tarilf, minimum weight 80,000 lbs.
subject to Note 2 of the item, will also apply from Cjilifurniu
to Cbippawa, Ont.
11036 (As issued and published in liafllc nulletin of April 20) —
Iron or steel automobile wheels with wooden spokes in mixed
carloads with iliilal automobile |>arls, eastlioimil : Hequest for
ameiiilinenl of ll.iii 111.) of Tariff :i-A (I.C.C. No. 122(1, II. C.
T.ill, agent I to iiiclnde iron or steel aulomobil.' wheels wilh
w„„.len sp.,k.'S.
Industrial Development
Reported by the Industrial Department
■111.
ilur
NEW INDUSTRIES
!)f E. H. Tr
Inc.. wool dealers, l.i San Fran-
cisco was recently announced
through the purcha.se by this
company of the pr.)perty on
the n.)rtb line of Biaiman Street
between F'irst and Secoiul
streets, including the two-
stor^' :iiul basement building
at 2:10 Itiannan Street. The
building has a lloor area of
100,000 square feet.
Prior to l'.10(l. li. H. Tryon.
Inc., was locatetl in the wool
warehouse of Bluxome and
Townsend streets, between
Fifth and Sixth, but following
the fire in 190(1 moved to
Stockton. This concern has been
established in the wool busi-
ness in San Francisco since
1887 and has always main-
tained oflices here. The com-
pany now contemplates mov-
ing its entire Stockton plant
and stair of 100 employees to
the Bramiaii Street building
;iround July 1 of this year.
The building will be exten-
sively altered to meet the re-
quirements of this linn's busi-
ness; that of carbonizing and
scouring of wool. Mr. L. H.
Trj'oii is manager of the con-
cern.
California Delicacies. Ltd..
manufactur.'rs of fancy fruit
preserves, jellies, pickled fruit,
:iiid fruit in syrups, etc., have
recently established headquar-
ters ill San Francisco at 7
Fr.iiit SIr.-et. Nati.inwide .lis-
tribulion of tli.s.' pr.i.liiets is
iKin.lled from San Francisco.
J. S. Teagar is presi.leiit of
this ii.'W conc.rii which oper-
at.'s a fact.iry at Santa Clara.
The Victory Washer Com-
pany, Ltd., manufacturers of
111.' Victory washers, have lo-
cal..! head.iuarters in tliis city
:i( CM l.aikiii Street, where they
iiiaiiufacluie this washing ma-
100
:i2:)
:ioo
i.'iO
Electric brooders. K.I)., crated, I.CI,, westbound: Hequest for
l..v« ,.:...1,,.,,| .■;,!.■ .>f .«:illO p.-r Kill lbs on .'leetrir brooders, K.I).,
.•. Mr. F. J
t.lent and ge
ill manager
California Confections C.
pany. have r.c.ntly estalilis
faet.)i> and headquart.-rs
San Francisco at :i.")l Sixth
Street for the nianufacturi
\arious California fruit con-
fections. Will lei J. Berger is
owiwr and niaiiagi'r of the new
Fuelless Magnetic Motors.
Ltd., have rec.ntly .stablished
an experimi'lital laboratory for
HUM a i..il. ..;•>! I'la -
iiiveiWcdliy II. I . W".
igtoii, who is in charge of th.'
xperimental w.irk. The office
i at (IS Post Street and the
laboratory at 224 Harriet Street.
SPECIAL NOTICE
Accoriling to information re-
ceived from the Vice Consul of
Switzerland in San Francisco
by the Foreign Trade Depart-
ment, the Fourteenth .\iinual
Swiss Industries Fair, which
was belli at Basle from April
2(: to May 7, was very success-
ful. Hepresentatives of busi-
ness firms all over the world
visit the fair, and it is under-
stood that a numlier of Cali-
fornla people attended, flie
Swiss Industries Fair is of
b.-iielit not only t.i the indus-
Iri.'s of Switzerland, but in-
dir.'Ctly also t.) the California
business world.
Specifications
Available
Th.' lollowiiig spicilicaliom
covering bids requeste.l foi
various supplies are now on llli
at the Foreign Trade Depart-
ment:
Bids
to b.
bmitted to
th.' C. S. luigiiieer Oflice
Fourth and J streets. Sacra
meiito, lor supplying th.- Wai
D.partin.nt with sl.-.v.s, nip
pl.s, ells, te.-s, iiiiions, pipe,
bushings, wire lile canls, wash-
ers, valves, lie. ICarli.-sl po.s-
sil)le delivery re([uired. Bills
an- t.) be .)peiied May I.'i. For
supplying f.o.b. Hi.) Vista with-
in 24 days, ,S(l()() ft. H. M. fir
linnber.
Bids are to b.' submilled lo
lb.- Oflice of the (lineral Piii-
chasing .\geiit. The PaKJina
Canal. WashingUni. D. C., for
siiiiplyiiig bulk iiiotoi-gradi'
gas.)liii.- and k.-Lisene to b.-
.I.livered to 111.- Canal Z..ii.- by
July .-..
Hi.ls .ire lo be siibmitl.'.l to
the (,)iiarterinasl. 1 Supply Of-
llc.r, .San Francisco General
D.-li.il, Fort Ma.soii, San Fran-
cisco, for supplying light hard-
ware to F.irt Mason by May 211,
bids will be opened May 12: for
delivering subsistence supplies
to Transport Wharf, Fort Ma-
son, during the month of June,
.\ local business house execu-
i<- reci-iilly lenrned that Ibe
presenlative of a large easl-
n factory was in San Fraii-
sco looking for an industrial
e:itioii. Tile local business
an eall.<<l Ibe Chamber of
C.imineic.- Industrial Deparl-
it anil gave Iheni the east-
man's name and the hotel
al wbieli be was stopping.
Pies.rving the source of their
information as cnnlidentinl, the
Industrial Department called
upon the eastern iii.lustrial en-
i;iii..'r and as a resull was able
I.) sniiply him with iiiforma-
lioil which will probably result
in another laig.- imluslry cim-
si.li-i ing San Francisco favor-
ably as :i site lor a new jilaiit.
In all such eases both the iii-
fornianfs nam.- and the busi-
ness of the visitor is kept as
c.iilfideiitiiil by the Chamb.-r if
requested.
Do your pari lo\\;ti-ds bring-
ing new industries. If you
know .)f an eastern represciita-
tiv.- who is in town investigat-
ing industrial possibilities,
pboiii- DAv.nporl .■)flO(l and give
till- information to the Indus-
trial Department.
BOEING ANNOUNCES
NEW COAST SERVICE
Pacific .Vir 'Transport, Boeing
System, announces inaugura-
tion of a night passenger ser-
vice between Los Angeles and
Seattle.
'The Boeing mail-passenger
jilaue leaves United Airport,
liurbank, .'l.-) minutes' drive
from the City Hall of Los An-
giles, at 11:1.") p. m., arriving
at the Oakland Airport at :!::I0
a. III. 'The plane continues on
lo the Norlhwesl. arriving at
Medford at 7 ::i() a. m., Portland
at '.)::{() a. m., and Tucoma and
Se:ittle at noon.
Southbound the plane which
leaves Portland at 7:25 a. m.
arrives in San I'rancisco at
noon and Los Ang.les at ,'i:OII
l>. in. Holing officials say this
is the lirst "midnight special"
Hying between l.os Angeles and
San l-"rancisco carrying passen-
gers. 'The fare is lh<- same as
railroad fare plus Pullman.
Boeing System has jnsl eoin-
pleteil :),()(I0,0()« miles of flying
oil its Los Angiles-San Fran-
cisco-Seattb- and San Fran-
cisco-Chicago air mail, express
anil passenger routes.
REVENUE FREIGHT
LOADING
Loading of revenue fiiight
the week ended April 12 lolaled
;)ll.:ilO cars, according to the
car service division of the
American Hallway .Association.
'This was an increase of ;i,;t82
cars over the preceding week,
but a reduction of 01,842 cars
below the same week in 1!KK1
iiy i.«, I tiiiii •» i*ertiirlM»n "f I '"
e sup- 1 under the biime v
Interesting and Unusual Events
In San Francisco and
Vicinity
(("iiipilwl by the lulunnatiou aud Statistics Dipaitmcnt)
At ttie An Galleries—
Ciililciinia Palace of the Legion of Honor, Lincoln Park,
May 4 to May 31 — San lYancisco Art Association's Fifty-sec-
nnii Annual ISxliibition.
Courvoisier (iallery, 474 Post Street — Exhibit of wood
blocks bv I'n-scott Chaplin (Mexican subjects).
l-::ist-\Ve5l (iallery— Exhibit of drawings, crayons and
\\aler colors by Claire Von Falkenstein.
California Etchers' Association, 2"iO Post Street— Exhibition
of etching prints.
(Jump's Gallery, 24() Post Street — Exhibit of antique and
semi-antique Oriental rugs.
Paul Elder Gallery, 2;{!t Post Street— Paintings, lithographs
and textiles by Mr. and .Mrs. Johannot.
Oakland .\rt Gallery, 12th and Fallon Streets, Oakland-
Annual Exhibition.
Casa dc Manana, Berkeley — Exhibition of camera and
palette prints by Avery Edwin Field and Charlotte S. Field.
Beikcley .\rt Museum, 2270 Shattuck Ave. — Paintings by
.Jeannetle MaxDeld Lewis. Lithographs by Henrietta Shore.
Etchings by John Winkler.
Permanent exhibits at the M. H. de Young Memorial Mu-
seum in Golden Gate Park open to the public daily and Sun-
days from 10 a. m. to a p. m.
California Palace of the Legion of Honor in Lincoln Park,
open without admission charge every day from 10 a. m. to
o p. ni. Free pipe organ recitals every Wednesday, Saturdu>'
and Sunday from 3 to 3 :45 p. m.
May 8—
3:30 P. M. — Concert — Pacific Musical Junior .Vu.\iliary
(Music Week program). Exposition Auditorium.
7:1.") P. M. — San Francisco Public Schools Musical Festival
(Music Week program), Kxpdsition .Vuditorium.
8:00 P. M.— Lecture by Robert Frothingham, explorer, sub-
ject: "Death Valley," illustrated witli hand-colored slides.
Auditorium U. of C. Extension Bldg., 540 Powell Street.
8:00 P. M. — Lecture by Thro. V.'orc3, subject: "My Experi-
ences and Impressions in Art," Chinese Room, Women's City
Club, 465 Post Street.
8:00 P. M. — Studio program presented at Vivian Wall's
Studio, 376 Post Street.
8 :00 P. M.— Concert by Stradivarius Quartet, Mills College.
May 9—
Exhibit of Indian Handicraft, 445 Grant Avenue (after-
noon and cveningi .
8:15 P. M.— Piano recital by pupils of Malen Burnett,
Fairmont Hotel.
8:15 1*. M.— Univ(rsit.\ of (alilornia Senior IXtravaganza.
"A Good Crime Was Had Hy All." Oakland Audilorinm Thea-
tre, Oakland.
May 10—
2:.i0 P. M. — Special Music Week program by children of
Municipal Playgrounds, High School of Commerce, Van
Ness Aveime and Hayes Street.
2:15 P. M
Fairmont Hotel
Piano recital by pupils of Malen Burnett,
:30 P. M.— Two Pi
. t Plays— "The Magic Tindei
I." IMisirited by Kalph Chess
M.— Contest— Violin contest finals (Music Week
8:15 P. M.
■rsity of California Senior Extravaganza,
. Had By All," Oakland Auditorium Thea-
".V Good Crii!
tie, Oakland,
May 11—
2:00 P. M.— Open Air Hand Concert, Golden Gate Park
Hand. Halph Murray, director. Band Stand, Golden Gate Park.
. 2:(i0 P. M.— Concert by Stradivarius Quartet, Mills College.
j 3:0(1 P. M.— Biiccalaureate Sermon by Dr. Herman Swartz
I of thi- Paeilic School of Religion, Faculty Glade, University
! of California.
3:.10 P. M.— Concert— .\llied Arts Junior Auxiliary (Music
Week program). Exposition Auditorium.
1 :00 P. .M.— Lecture by Miss Helen Gordon Barker, subject:
"Till- History of Music ami I \liihits in the Gallery of Music."
j M. H. de Young Memorial Museum, Golden Gate Park.
, 8:20 P. M.— Sunday Evening Concert, Women's City Club,
I(i5 Post Street.
8:00 P. M.— Closing Music Week program in honor of
Mother's Day and American Legion, Exposition Auditorium.
May 12—
8:30 P. M.— Hryde Therese Convery. poetess and dramatic
reader in a recital of musical monologues, Santa Maria Hall,
150 (lolden Gate Avenue.
Students of 20
Nations to Be
Banquet Guests
Chamber Host to
Foreign Graduates
At Annual Dinner
TONIGHT more than
three score foreign stu-
dents from nearly twen-
ty foreign countries,
w ho are graduating this year
from universities and colleges
of northern California will say
good-bye to San Francisco at
the Ninth Annual "Banquet of
All Nations" to be held in the
Commercial Club under the
auspices of the Chamber of
Commerce. The "Banquet of
.\11 Nations" is a tender of
friendship and pledge of in-
ternational cooperation upon
the part of San Francisco busi-
ness men and the scores of
students who leave here an-
nually with their degrees from
the University of California,
Stanford University and other
institutions of learning in this
part of California.
In addition to some 60 grad-
uates this year, about 100 San
Francisco business men and
Iheir guests will attend to-
night's banquet at which Ro-
bert Newton Lynch, vice
president in charge of the De-
p a r t m e n t of International
Trade and Commercial Rela-
tions, who has just returned
from Washington, D. C, will
preside as toastmaster. Nearly
twenty countries will be repre-
sented, among them : Turkey,
South .\frica, Russia, Japan,
Iraq, Egypt, Germany, China,
England, .\rmenia, Canada,
India, Mexico, and the Philip
pine Islands.
Tonight's banquet has beconn
a traditional fete under the
sponsorship of Dr. Henry
Grady, manager of the Foreign
Trade Department of the
Chamber of Commerce,
land W. Cutler, director of the
Chamber, will talk on "Bonds
of International Understand-
ing"; Jorge Estrada will re-
spond for the student grad-
uates, and Dr. Alonzo E. Taylor
of Stanford University will of-
ncially bid farewell. Kazuo
Kawai of Stanford University
will speak on "Students and
International Relations."
"This Ninth Annual Banquet
of all Nations is part of the
wi>rld-wide work in which our
Chandler is constantly engage<l
in the building of strong inter-
national trade and social rela-
tions." said Vice President
l.yneh. "These men who have
spent four years or more
among us, have absorbed un-
derstanding and background of
our American ideals and
America]) life and they will
carry back with fbem to their
native lands a friendship and
comprehension of San Fran-
cisco, California and America
of lasting value both to their
ow (1 countries and to our own."
The musical prograu) pro-
vided for the banquet will be
international aud colorful. In
costume with Russian, Serbian,
■■,,;.,u..h and "ll'l ';.i; .,:■!
:-oiig3 Mild daiuick.
-^San Francisco BusineL
Leads for
New Busim
NEWHALL HEADS
CHAMPIONS OF
SUNNYVALE SITE
(continued from page 11
which we will try to maintain
and increase in our presenta-
tion of Sunnyvale and Cotati
to the Naval Affairs Commit-
tee of the House."
The light for Sunnyvale be-
gan January, 1929, with the in-
t)"oduetion of a resolution by
Chairman Britten of the House
Naval .VfTairs Committee au-
thorizing the establishing of
a Navy .Virship Base on the
Pacinc Coast. Congressmai
Britten's bill passed the Housi
early in March, 1929. and thi
following April the Genera
Board of the Navy recommend
ed the location of the dirigibh
Ik
-ar the w
est coast pref
in the L(
s Angeles-San
rea.
erably
Diego
Immediately the Junior
c;hamber of Commerce of San
Francisco opposed this restric-
tion of investigation and choice
to southern California and the
Special Naval Board headed by
Rear Admiral W. A. Moffatt
was ordered to inspect all west
coast sites that offered suitable
physical and other advantages
for an airship base. The other
members of this Special Board
were: Rear .Vdmiral J. M.
Reeves, who dissented from the
Sunnyvale recommendation ;
Commander Garland Fulton,
U. S. N., Lt. Com. C. E. Rosen-
dahl a))d Lt. Com. E. L. Mar-
shall.
The Special Board appointed
in May. 1929. concluded its in-
spection of the west coast sites
and recommended 1700 acres at
Sunnyvale near San Jose. On
December 6, 1929, Representa-
tives Arthur M. Free of San
Jose, and Phil D. Swing of El
Centre, introduced opposing
bills authorizing, respectively,
the acquisition of 1000 acres at
Sunnyvale and at Kearney.
Congiessman Free will be
charged with the presentation
of the case for Sunnyvale be-
fore the House Naval Affairs
flommittee next week.
Accountants — Retail
chants Audit Co., 821 Mai
Arts — L. L'Argent (appt
1281 Fulton.
Association — Monte &
Social Club, Inc., 136 Miu
to 270 5th Ave.
Attorneys — Joseph R. De
.iiiO Pine: J. Justin Kegler,
I'ine; Olive & Fall, 1.55
some; Clarence J. Stafford,!
to 1095 Market.
Auto Tops— Weber Auto
Co.. 1220 to 1230 Post.
Automotive — Prudei ||
,\(ito Sales. 1253 Bush.
Beauty Parlor — Edw> «
Beauty Shop, 150 Powell.
Books — Liberty Book SI .
87 Kth.
Broker — Ward L. Junr
(insurance), 354 Pine.
Butcher — J. Bachtold, It
O'Farrell.
Campaiirn Headquarters -
Rolph-for-Governor Headqt
ters, 1028 Market.
Candy — Morris Benson,
Jersey; Colonial Candy Sh
3()9 Turk; Qualit>- Cjindy (
15.53 Fol.som; W. S. Redmo
2997 Folsom.
Cement — Aerated
Cement Co., 1875 San Bruno
Chimney Sweopine — Chiiu)
Sweep Mfg. Co., 218 4th to J
17th.
Chiropractor — Dr. Jame;
Cook, 370 Geary to 391 Sutte>
Ciears— Setusji Ito, 1727 P(
Dancing Academy — Rio H
Dancing Studio, 163 Fell.
Decorators — United DecO'
tors, 1353 Geary ; Del Wilsoo
Son, 1941 Ocean.
Dentists— Dr. T. A. Brenni
513 Valencia to 450 Sutter; 1
D. Saul, 008 Masonic to !•
Fillmore.
Dresses — Louis E. Sfeai
Co. (n]frs.), 355 9th.
mployment Barean — Pr
cott Employment Bureau, i
Eddy.
Fruit — Pacific Fruit & Pi
duce Co., 602 Front to 85 2d.
Furnaces — Lennox Furna
Co., 782 35th Ave. to 870 40
INTERESTING EVENTS... (ci.nrinued from column l'
Ma
13-
2:30 P. M.— Reading by Ronald Telfer, "Half Gods," Paul
Elder Gallery.
8:15 P. M.— Recital by Genevieve De Vail, dancer, Com-
(nii)iily Playhouse, 009 Sutter Street.
8:00 P. M.— Art lecture by Hamilton A. Wolf, subject: "The
Graphic .Vrts," Berkeley Art Museum.
8:15 P. M,- Recital by Annette Snit, vi..linisl. Scotlisli Rite
.Vnditoriun).
Ma
14-
■ctiD-e by Miss Helen Gordon Barker, subject:
if the Museimi's Oriental Gallery," M. H. de
I Museum. Golden Gate Park.
2:00 P. M.—
"The Exhibit
Vnn))K Menmi
May 1.5—
8:15 P. M.— Recital by Kathryn Julye Myers, harpist
soprano; Dorothy Pasmore, cellist, and Kathlyn Wolf,
lliltist. Comr)i(ii]ity Playhouse, 609 Sutter Street.
PERMANENT ART GALLERIES
Riaux Arts Galerie - - - 166 Geary St.
Kast-West Gallery - - - . (;09 Sutter St.
de Young Museum - - . Golden Gate Park
Courvoisier Gallery .... 474 pojt St.
Gump Gallery ---... 246 Post St.
Palace of the Legion of Honor - Lincoln Park
Paul Elder Gallery - - . . 239 Post St.
Valdespino Gallery - - - 345 O'Farrell St.
Vickery, Atkins * Torrey - - 550 Sutter St.
Worden Art Gallery - - - 312 Stockton St.
Workshop Gglln ., - - .s., ■.„■■., ■-•
S, i
nl'..-,.U,
EENm NINETEEN.
YOUR BUSINESS
deserves this /aster
and more accurate service
RCA
RADIOGRAMS
Keep in direct touch with the com-
mercial and financial ca])ilals of the
world ... by RCA RADIOGRAMS.
Direct circuits to Europe, Asia, Africa,
Central and SonlJi America, the West
Indies and Australasia. No relays, no
delays . . . RCA RADIOGRAMS are the
(liiickost and niost accurate method of
handlino; all foreign correspondence.
Mark your messai^es
Quiikest way to all the wurld
R. C. A. COMMUNICATIONS, INC.
2 « (; i: A H Y S T K E E Y S A N I H A IS C I S C <)
r e I «■ p h (> n «■ (; A r f i <■ 1 <l 1 2 (» (»
May 14, 1 9 3 0 }■*
Money can t
buy better oil
than
ZF« OLENE
STANDARD OIL COMPANY OF CALIFORNIA
Prest'liliiij; the Standard Symphony Orcliestra, the Standard Symphony Hour offers its Prof;rams
of enjoyable miisie every Thurs<lay Eveninf; from 7:30 to 8:30 p.m. over KFI; KGO; KGVi ; KO.MO
and KHQ. Tlie Standard Sehool Broadeasl is presented Thurschiy mornings from 1 1 to 1 1 : t5 A. M.
-■-i San Francisco Business
A trip nearby or across
the continent • •
as easily arranged
as calling for
a cab
y\.LL THE DETAILS of your trip
can be arranged by telephone. The
"Service Bureau, ' ' D Avenport 4000,
will make reservations and deliver
your rail and Pullman tickets to
your home or office. There is no
extra charge for this service.
The "Service Bureau" will also
give you any travel information re-
garding fares, train schedules, routes
that offer the maximum value in
sightseeing or time saving, etc. A
staff of courteous experts is here to
serve you.
On the Pacific Coast
Southern Pacific offers fast, frequent
service to all Pacific Coast points.
Sunset Route, San Francisco to
New Orleans and New York via Los
Angeles, El Paso and San Antonio.
Overland Route, (Lake Tahoe
Line), direct to Chicago and other
mid-west points via Great Salt Lake,
Ogden and Omaha.
Golden State Route, the direa
route Los Angeles to Chicago via
Phoenix, El Paso, Kansas City and
St. Louis.
Shasta Route, California to the
Northwest and east over northern
United States or Canadian lines.
For example, to LosAiigeles, 9 trains
via Coast and San Joaquin Valley
lines ;toSaciai//eii/o, 15 trains daily;
5 to Port Ian J and Seattle; 5 to
Fresno: 32 down the San Francisco
Peninst/la.
To the East
A choice of 4 great routes for trans-
continental travel permits you to
double the enjoyment of your trip
bygoing one way, returning another.
Over these routes speed 14 fine
trains daily.
Examplei of low roiindtrips
in effect May 22 to September
30 — Return limit October il:
Chicago S 90.30
Kansas City . . . . 75.60
New York City . . 151.70
New Orleans . . . 89.-10
Via Shasta Route ili^hily more.
Through Pullman
From the Pacific Coast, Southern
Pacific offers through Pullmans to
many more destinations than any
other railroad.
Southern Pacific
Four Great Routes
M A ^■ 14. 1 9 ^ 0 f>
Giana Cai^iiliiie
SaataFe
Service
all the. zcatf'
Santa Fe is the only line under one
management between California and
Chicago, and whether you travel or
ship, the Santa Fe slogan, "all the way,"
is your guarantee of a uniform and ex-
cellent service. Luxurious daily trains
offer every refinement of modern travel,
double track main line, automatic block
signals and train control, faster sched-
ules, improved facilities and equipment,
make Santa Fe "all the way" the domi-
nant transportation system across the
United States.
Fred Harvey meals in dining cars and
station dining rooms, are another reason
for the popularity of the Santa Fe. A dis-
tinctive feature of a distinctive railway.
Santa Fe Ticket Offices and Travel Bureaiuc
60 1 Market Street Telephone SlJtter 7600 Ferry Station
SAN FRANCISCO
OAKLAND
434 13th Street
BERKELEY
98 Sbactuck Square
SACRAMENTO
1006 K Street
STOCXTON
6-7-8 Hotel Stockton Annex
SANTA ROSA
516 Fourth Street
PALO ALTO
219 UoivenltT AvcDua
SantaFe^ Cool summer way East
-filSAN Francisco Business
M A Y
4 . 1 9 3 0 }i«
'Jeather River Canyon
THEN the Royal Gorge-
WESTERN PACIFIC
SCENERY will make your eastern trip twice as enjoyable!
Take the Western Pacific to Salt Lake City — a stopover
there, if you like, for its innumerable one-day side trips.
Or, without change of cars, continue through the most
spectacular scenery of Colorado — including the Royal
Gorge. Low summer round-trip fares to all points East on
sale May 22 to September 30 — return limit, October 31-
FEATHER RIVER
T^ute
WESTERN PACIFIC-
SACRAMENTO NORTHERN-
TIDEWATER SOUTHERN
Bnoklels, information and reservations jrc
Western Pacific Tickei' Office
654 Market .Street (across from The Palace
Also Ferrv Building, Sa
Telephone SUtter.1651
■*if S A N Francisco Business
A Pobco 10-Year
Boill-Up Roof... 685
squares . . . protects
Ihe new Life Science
Building of the Uni-
versit/ of California
ot Berkeley.
libby, McNeill & libby en-
joy the protection of a Pab-
co 20-Year Built-Up Roof
on Warehouse B.Ooklond.
The 2400 squares used 12
corloads of Pobco Products
425 squares of Pobco 15-Year
Built-Up Roofing were used on
Pier 42, Son Francisco, by the
California State Board of Har-
bor Commissioners.
PABCO
MULTIPLE
PROTECTION
When X Company erects a skyscraper
or Mr. Smith plans a new home. . .
PABCO PRODUCTS pUy a leading role. Nothing too Urge, nothing too
small, anywhere, anyplace . . . wherever there is building or construction
work there is a use for Pabco Products.
A new shingle roof for Mrs. Home Owner in Sea Cliff, a Pabco Built-Up
Roof for the Life Science Building of the University of California; a fresh
coat of Multi Service Paint for the Sultan of Singapore's palace, a 100%
Pabco Paint job for San Francisco's new Wm. Taylor Hotel; pipe covering
for the P. G. & E. natural gas line to San Francisco . . . Pabco Products all
. . . part of Pabco's Multiple Protection Service.
PAB.CO PRODUCTS
THE PARAFFINE COMPANIES, INC.
lOS ANGELES • OAKLAND • SAN FRANCISCO • PORTLAND • SEATTLE • KANSAS CITY
SOMERVILLE, N. J. • NEW YORK CITY • LONDON, ENGLAND • SYDNEY, AUSTRALIA
Manufacturers of
Pabco Multi-Service Paints. Varnishes, lacquer, and Enamels, Pabco Waterproofina Paints and Compounds, Atastipave, Pabco 10, 15 and 20 Y«,r Roofs
® ''•"' Mallhoid Membrane Dampcourse, Pabcobond and Other Products
May 14. 1 9 30j*
Hcriurt IU...VCI vn hi,-,
ii.lst tlu- k.dvvoods of Humboldt Countv — // ,,/V // - r/,/ /Vio/o
Inspiration on the
REDWOOD EMPIRE TOUR
THEODORE ROOSEVELT called the Redwoods "living monuments of
beauty." Herbert Hoover loves to spend his vacations in the companionship
of these majestic Sequoias, survivors from pre-glacial ages.
You, too, will thrill with inspiration when on the REDWOOD EMPIRE TOUR, aS
the motor coach carries you for scores of miles through dense forests of these giant
trees, thousands of which are more than 350 feet high. On the way you'll view a nig-
ged coast of wild beauty, and traverse the scenic canyon of the Eel River.
The Northwestern Pacific Railroad carries you from San Francisco to Eureka, and
thence you go by luxurious motor coach to Grants Pass, where connection is made
with Southern Pacific "Shasta Route." Travelers holding tickets over this route
between San Francisco and Portland — either northbound or southbound — may make
this Redwood Empire Tour for only $10.40 additional fare.
If you make your trip Sail via ^Portland, you can include this inspiring tour
by rail and motor coach through the majeUic 'Redwoods
ASK FOR NEW ILLUSTRATED BOOKLET
'""l^dwood Smpire Tour"
NORTHWESTERN PACIFIC
REDWOOD EMPIRE ROUTE
Ticket Offices: Ferry Building and 65 Geary Street, San Francisco
10
-■4 San Francisco Business
Cargoes That
Arrive in
First- Class
Condition
MODERN loading and unloading
equipment on ships and at docks of
theMcCormick Steamship Co. in-
sures cargoes that arrive in first-class
condition. This means fewer claims
for loss and damage and less trouble-
some adjustments with the insurance
companies.This is our conception of
one of the factors that go to make
satisfactory transportation service.
Eliminate Worry . . .
Ship via McCormick
4 Fleets
80,000 Miles of Service
Pacific Coasttvise Freight
and Passenger Service
Regular Intercoastal Service
Pacific-Argentine-Brazil Line
V. S. Mail Contract Steamers
Pacific-Porto Rico Service
OAKLAND
(LAkeside 3146)
Los Angeles
San Diego
Portland
ftc^nskipCompat^ Tironl
I a Market St. ^^^=^__^ Astoria
"vl.^n'po^Uoo" ^T^ A Vancouver, B.C.
San Francisco Business
Published Weekly by San Francisco Chamber of Commerce
GEORGE L. NORTH, WiVof 451-465 California Street Tt/^fiSonf DA vcn port 5000 H. H. DEMPSEY, A/fWfwnif AL»iMi«r
Volume XX
Entered as lecond-class matter at the Post Office, San Francisco, California, under the act of March 3, IS79 .
San Francisco, Calif., May 14, 1930
Number 20
Officers of the San Francisco
Chamber of Co m m erctj
Aimer M. Newhall
Pmidtnt
L. O. Head
First Vice-President
J. W. Mailliard.Jr.
Second Vice-President
Robert Newton Lynch
Third Vice-President and Manager
Albert E. Schwabacher
Treasunr
W. F. Beneditt
Assistant Manager and Comptroller
'^oard of T>irectors
H.M.Adams A. M. Brown, Jr.
A. F. Lemherger
H. D. Collier Leiand W. Cutler
R. Stanley Dollar
L. O. Head A. F. Hockenbeamer
F. L. Lipman
Geo. P. McNear J. W. Mailliard, Jr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J. T. Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. Weidenmuller
A. Emory Wishon
Chairmen of Standing Commilttrs
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R.J. Murphy, 5cfln Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
Herbert Eloesser, Domestic Trade
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
TABLE OF CONTENTS
I'aur
12
THE PRKSIDENT'S PAGE
Ity Aimer M. .\eii'hall
COMMUNITY INDUSTRIAL DEVELOPMENT . - - 13
Hy (ieorge C. Smith
THE SAN FRANCISCO-OAKLAND METROPOLITAN AREA - H
By Harrison S. Robinson
AVI.\TION IN SAN FRANCISCO H>
By Capt. Stanford E. Moses
SAN FRANCISCO LOOKS AT ITS WORLD . ... 18
By Robert Newton Lynch
THE FINANCIAL EL DORADO OF THE WEST - - - 20
By J. K. Covins
THE PORT OF SAN FRANCISCO 22
By Capt. W alter Petersen
A WORD OR TWO ABOUT OUR CLIMATE - - - - 25
By T. R. Reed
ART IN SAN FRANCISCO 26
By ff illiam (ierstle
OUR HOSPITALS . - - 28
By ./. B. Cutter, M. D.
INDUSTRY AND LABOR IN SAN FRANCISCO ... 29
By Albert E. Boynton
THE STOCK EXCH.\NGE SO
By Bertram E. Alanson
THE CONSULAR CORPS OF SAN FRANCISCO - - - 32
By Gerald Campbell
THE RETAIL MERCHANTS ASSOCIATION - - - - 32
By John L. Clymer
S.4N FRANCISCO IN PICTURES 35 to 16
MEETING INDUSTRIAL LOC.4TION REQUIREMENTS - 49
By R. B. Koeber
INDUSTRIAL SECTION— CHARTS AND GRAPHS - - 51-77
INDUSTRIAI, (;R0WTH OF THE CENTRAL CITY - - 78
By Capen A. Fleming
A FOREIGN TRADE LETTER TO THE MEMBERSHIP - 79
By W illiani I.. Motxt gomery
forei(;n trade section 81-88
san francisco of the p.vcific ----- 89
By R. H. Ifeishrod
OUR DOMESTIC TRADE 101
By Herbert Eloesser
A NEW ERA IN GOLD MINING 116
By Harry E. Epstine
12
*•■( Sax F k a n c I s c o Business
o'^'^S-flJ
(^
ML.-Q.A,.<f0Lwt^
DEDICATION
7^
LET this Fifth Annual Edition of "San Francisco Busi-
ness" dedicate the community of San Francisco
J and our Metropolitan Area to its destiny in facts,
figures and prophecy. Our magazine is well named,
"San Francisco Business." The business of the Chamber of
Commerce is the business of San Francisco and the business
of San Francisco is the life blood of our continued growth to
that geographically predestined position as the American
Metropolis of the Pacific.
NOMINATING COMMITTEE
THE following members have been appointed on the
Nominating Committee:
Clay Miller, chairman
R. I. Bentley
A. J. Mount
Colbert Coldwell
Geo. M. Rolph
A. B. C. Dohrmann
B. F. Schlesinger
They are hard at work choosing those who, through generous
gift of time and energ>-, will carry on the work of this or-
ganization during the ensuing year. May I not express the
appreciation of the Chamber to these friends for accepting
this responsibility.
TRANSPORTATION
ONE of the most important factors in the development
of any community is transportation. Especially is this
true of a great seaport such as San Francisco. The Chamber
has long realized this and has made transportation problems
one of its major activities, because transportation is the
arterial system of industrial development. Therefore. I am
happy to advise our membership that Hal M. Remington, a
traffic expert of wide experience and prestige, well known to
shippers throughout California and the West, has been en-
gaged as head of the Transportation Department of the
Chamber, It is your department, built to serve you, to help
you definitely work out your specific problems in your in-
dividual business. It is at your command.
INDUSTRIAL DEVELOPMENT
THE Real Estate Board and the Chamber sponsored the
Western Industrial Conference held here May 2 and 5.
George C. Smith, chairman of the Industrial Division.
National .Association of Real Estate Boards, made an out-
standing address on "Community Industrial Development,"
It is printed in its entirety beginning on page 13. Let me
commend it to a careful reading and studv.
BAY UNITY
ON page 14. Harrison S. Robinson, who gives generously
in community service, draws a picture of a new leader-
ship and a new concept in bay district development. A care-
ful study of what he has to say will be worth our attention.
He trumpets a call which we must all answer and he blazes
a trail which we must follow in continuing the bay district
as the metropolis of the West and of the Pacific.
MORE ON THE BRIDGE
THE Chamber of Commerce of San Francisco through
initiative or support is in favor of everything and any-
thing that is soundly economic in the development of this
city and the bay area. It is for a Golden Gate Bridge if that
bridge is necessary to the progress of San Francisco and its
metropolitan area; if it can be built to handle adequately the
traffic demands made upon it at a cost which can be justified
on sound business principles; and if this cost can be deter-
mined accurately and finally before a shoveful of earth is
turned in the construction of that bridge. The Chamber like-
wise supports under the same conditions and safeguards a
bridge between Oakland and San Francisco.
Following out this settled policy of the Chamber a com-
petent committee, headed by Director Frederick H. Meyer,
is making a thorough study and investigation of the Golden
Gate Bridge project in cooperation with the Bridge District
Board. This committee will make a definite recommenda-
tion to the Board of Directors of the Chamber for action
when the data now being collected and collated by the Bridge
District Board are before the committee, and not until then.
The Chamber is deeply conscious of its responsibility to its
members and the people of San Francisco, particularly as
85 <^ of the cost of the projected Gate Bridge will fall up>on
the taxpayers of San Francisco. The Chamber will fulfill this
trust, no matter what criticism may be directed at it or
what pressure is brought to bear to position it — one way or
the other — as a factor in the propaganda for or against a
bridge across the Golden Gate. The bridge is a question of
community economics and business, and the people of San
Francisco should decide whether they want it or do not want
it on a sound business basis.
May 14. 1 9 3 0 )5* -
13
COMMUNITY
Industrial Uevelopment
IT is ,t«fiu'r;illy rt-fot^ni/ed thiit the oxpaiisioii
of inaiuifacturin,i; activities is llu' ([uickost
and most effective force stiniiilatiiit* perma-
nent community i»ro\vtli. The attraction of
tourists and convention delei^ates, the estabHsh-
ment of wliolesale and retail activities, the location
of transportation offices and shops and of insur-
ance and other financial headquarters, the estab-
lishment of educational and governmental insti-
tutions, the location of hospitals — in fact, the at-
traction of any economic, political or social activ-
ity to a community — tends to increase the com-
munity's size. But none of these acts so quickly
or so permanently as does the acquisition of new
manufacturint* operations.
No wonder, then, that the averai^e cliandjer of
commerce secretary finds his board of directors
and membership clamoring for more factories,
and altogetlier too often his ability as a secretary
is measured too closely by his ability to attract new
industries to his community.
Normally, an average American community en-
joys a growth in population of about one per cent
a year or from 10 to 15 per cent a decade, ])rovided,
of course, tiiat the city is able, through some activ-
ity, to offer employment to its young men and
women as they become of working age. Hut we
see a great city like Detroit actually doubling, or
more than doubling, its population every decade
since it was founded, and. Akron and Los Angeles
adding as much as 30 per cent in a single year. We
By George C.Smith
Manager Industrial Club of St. Louis
see a great state like North Carolina suddenly be-
come one of the most prosperous and progressive
in the nation. And, on the other hand — because
of the lack of a permanent population-sustaining
basis — we see Florida but a skeleton of its former
self, determined, however, to regain as much of its
hopes and values as it can, but on a foundation
more stable than winter golf and freedom from in-
heritance taxes. Occasionally, we see a city like
Tulsa built on the discovery of a new mineral sup-
|)ly. But Tulsa and its oil have prospered so long
that other forces have developed to give it assur-
ance of permanency. Or we see a city like Hart-
ford built around the insurance business, or Hot
Springs around mineral waters. Some cities are
built around recreational facilities — Atlantic City
for example — and a few, none large, are built for
the retired classes.
Whatever the principal force around which a
city is built, that force is subject to stimulation
through a sales effort. As intangible a thing as
climate has been sold to build a state and a very
great city. The home and educational facilities of
many cities have been exploited by sales methods.
And committees of leading citizens, too often per-
haps, have sold their cities to the politicians for
[ contiuued on page 47 )
14
- *■{ S A N Francisco Business
^^^^ San Francisco
Metropolitan Area
By HARRISON S. ROBINSON
T
^HE people
of Califor-
nia over
the last
ten years have with
"rowing intensity
applied themselves
to increasing, both in volume and variety, the
manufacturing which is carried on within our
state. These efforts will be continued in the future
with more and more understanding and intelli-
gence. It is characteristic of our people that no
matter what is our industrial condition we are not
satisfied with it. We want to improve it.
Soundly conceived and competently managed
industry is an indispensable element in the eco-
nomic life of any well-balanced state. The com-
bination of production from agriculture, mines,
forests and other natural resources with produc-
tion from manufacture of raw materials into
finished goods affords the nearest approach to
economic security which we know how to achieve.
Therefore, in each geographic area to which
nature has given some degree of unity the inhabi-
tants make every effort to achieve economic se-
curity by bringing into operation all of the forces
of production just mentioned.
Modern industry is complex and highly organ-
ized. The demands of any considerable industrial
plant are many and various. In consequence,
either such plants locate in or near established
cities or cities before long grow up about such
plants. The things that a manufacturer looks for
in seeking a location for his plant arc in general
the same things that a man would look for if he
were seeking a location for a commercial and in-
dustrial city. Those things are:
1. A location where trade with a great popula-
tion can be carried on, home trade, regional trade,
foreign trade.
2. Transportation, several main railr(jads, deep
water service, regularly operated truck service
over the city's regional trade area and standard
air service.
3. Labor, abundant in variety and number and
good in quality and production.
4. Land which in character and price is fit for
commerce and industry; the cheaper the better.
5. Cheap and dependable electric power.
6. Cheap and dependable natural gas.
7. Abundant fresh water, as cheap as possible.
8. A good working climate.
9. Adequate banking and financing facilities.
All cities in the United States now of consider-
able size were established when commerce and in-
dustry were conducted on a much smaller scale
than now and were simpler in every way. The
political boundaries of such cities often have his-
torical explanations rather than a present-day
justification. Industries and commercial establish-
ments locate in the same or adjoining areas in
order better to satisfy their many demands. They
are compelled to be efficient, and good location is
May 14. 1 9 3 0 }>
15
Oakland
I)art of tlu'ir success. Political hoiiiularies are .gen-
erally i,tj;nore(l. They succeed by lookint* forward
more than backward. The development of com-
merce and industry has outstripped our develop-
ment in political and social organization. And so
today we often find areas which are actually com-
mercial and industrial imits though they are still
divided politically into different cities and even
counties. Out of this state of affairs lias come the
conception and the expression "Regional Indus-
trial Development."
The area bortlering on San Francisco Hay pre-
sents a striking illustration of a region adapted to
industrial development. It also att'ords an illus-
tration of actual industrial development in a
regional way. I']} to tiie ])resenl, four counties —
San Francisco and San Mateo on the west side of
the bay and Alameda and (".onlra (^osta on the east
side of the bay- have made Die most consjjicuous
progress industrially s|)eaking. (leograpiiically
the counties of Alameda and Contra Costa are con-
tiguous and homogeneous. Only the initiated
know where the one begins and tlie other ends.
The same is true of San Francisco and San Mateo
counties on the west side of the bay.
To set forth the extent and variety of the manu-
facturing conducted in tiiese four counties would
assume liu' formidable proportions of a census
enumeration. Tliere are many hundreds of fac-
tories and of jjroducfs, ranging from iron, steel
and tin-plate to paper boxes and glass in many
forms; from high explosives, fuse, detonating caps
and gasoline to medical supplies and optical instru-
ments; from la<lies' millinery to engines and ma-
eiiinery. There are automobiles, chemicals, leather
goods, cement, brick, lumber, mill work, furni-
ture, paints and oils and rubber goods. Sugar is
refined, foodstuff's of every sort arc canned,
|)reserved or prepared. The products of mines,
([uarries, forests, oil wells, agriculture and fishing
come into the factories of this region in a raw or
semi-prepared state and there are translated into
finished products. Such a diversity of industry re-
quires a variety of location. Oil refineries locate
upon the waterfront of Contra Costa County at
the end of the great pipv lines that bring crude oil
and natural gas from the interior valleys. A cement
works locates in San Mateo County directly over a
great deposit of suitable material. A huge shipyard
is found in San Francisco, noted for its ships and
sliip])ing since pioneer days. An automobile plant
is found in Oakland whence the finished product
may be sent I)y rail or ship or travel on its own
wheels to twenty counties. A manufacturer of ex-
])Iosives wisiies isolation; a manufacturer of wear-
ing apparel ])refers to be nearer the center of busi-
ness and in the midst of a dense population. A
huge steel works demands a great area of cheap
lan<l served by the best of rail and water trans-
portation. A manufacturer of optical goods is well
located in the upi)er story of a business building.
All of these manufacturers who would be illv
located side by side, who might even be mutually
destructive in close proximity, find their natural
and ideal setting at one |)lace or another in that
marvelous industrial regi<in which the Census Bu-
reau of the United States has now officially des-
I .li"".'l '■„ p;,;,. I 111 I
16
- -^ San Francisco Business
The Army's thundering herd of the air on parade before thousands of spectators at Mills Field. San Francisco.
International Newsreel Photo.
A
viatton in
oan/^i
rancisco
By Captain Stanford E. Moses
United Slates Navy, Retired
AIR maneuvers on a grand scale were con-
ducted in the vicinity of San Francisco
in April, 1930. Mather Field, at Sacra-
L_mento, was the primary air base for
these operations and the final phase of the man-
euvers ended at Los Angeles. These maneuvers,
conducted independently by the air corps of the
Army, without collaboration with ground troops
or naval forces, wrote a new chapter in the history
of preparedness for defense. General Fechet, chief
of the air corps, has stated that these maneuvers
were the first of their kind in America.
Such operations require a vast amount of pre-
paratory work and study. They are not under-
taken without a definite plan and purpose. The
ultimate objective is security. The expense in-
volved is warranted by the results achieved. The
San Francisco Bay area has been shown to be a key
position of air defense, just as it has long been rec-
ognized as of primary importance as a naval base
and for military operations. The strength of San
Francisco's central position has been emphasized
by the air maneuvers. Whatever the character of
attack to which the west coast might be subjected
in war, whether by land or sea from the air, the
position of San Francisco Bay makes the Golden
Gate and its adjacent valleys the solar plexus of
defense.
The radius from Sacramento to Los Angeles, if
swung around to the north, would almost include
Portland, Oregon. The radius to San Diego would
reach northward to the vicinity of Tacoma and
Seattle. The Sacramento Valley is centrally sit-
uated between Canada and the Mexican border.
Natural geographical conditions give immense
strategic strength to the San Francisco Bav area
Mai
9 10 f>
17
for tlie (k'feiiso of ihv entire Pacific coastline of
the mainland of the United States.
San Diego is nearer the Panama Canal, hut
the Canal Zone lies under the protection of the
Gulf Coast, from Florida to Texas, and San Fran-
cisco is nearer to Hawaii. Hawaii depends upon,
and defends, the Pacific Coast of the I'nited States.
On the Pacific coastline San Dieijo occupies a weak,
flank position. A national houndarv line is also
a national danger line. From invisible altitudes
above Table Mountain, in Mexico, enemy planes
might swoop down across Tia .luana upon San
Diego before defending forces could be mobilized
in the air. Los Angeles would have the advantage
of one hundred intervening miles, at least half an
hour in time, but San Franci.sco is protected by the
Tehachapi and still greater distance from the Mex-
ican border. San Francisco derives even greater
advantages on the nt)rth from the natural protec-
tion afforded by geographical features; mountain
barriers, tlistance and the outpost airports on the
level valley floors; such as Mather Field in the re-
cent maneuvers.
All the airports and flying fields become avail-
able in time of war for use as bases for alert sta-
tions, air patrols and other forces. Commercial
airways, beacons, radio and the weather service
would be convertible to defensive use. The com-
mercial air net would be like a web through which
invading forces would have to break from the cir-
cumference inward toward the center.
The west coast air net, rapidly growing strong-
er, would become a hornets' nest. E^nemy forces
should never be able to reach its center or dislodge
it. Outlying airports, ringed around a central po-
sition, would not oidy ojjpose an enemy's advance
l)ut would also threaten an invader's lines of com-
munication from the rear; an untenable situation.
Aviation has added new strength to San Fran-
cisco Bay as the key to America's Pacific Coast de-
fenses in the event of enemy forces actually reach-
ing our shores. Equally evident is the strength of
San Francisco's aerial position for the ofl"ensive-
dcfensive, westward across the Pacific to Hawaii.
Siiould danger approacii from that direction,
Hawaii would be the bridge-head; a bridge of shi|)s
and aircraft.
COMMERCIAL AVIATION
There will soon be regular travel by air between
(.alifornia and Hawaii. The Colden C.ate is the
nearest harbor entrance; 2(10 miles nearer Hawaii
than any other Pacific Coast seaport. Nature made
it so. Man cannot alter that fact. Two hundred
miles means 10 per cent of the California-Hawaiian
distance. Time and distance, time and money,
monej' and distance are inseparably linked in the
economics of transportation. Ten per cent is an
important saving, in time, distance and money.
The saving may well be more important over a
shortened airway than it is to seaborne commerce.
The one seaplane attempt to reach Hawaii from
California failed by less than 200 miles. The first
transatlantic airship crossing brought the British
dirigible R-34 to Mineola with fuel left for only 40
minutes cruising.
All aviators who have attempted the flight to
(continiiefl on page 331
•s^
hEi^
%%
Army Air Corps bombarding planes roaring down the moonlit sky during a night raid over the Sacramento Valley.
Wide World Photo.
•■<«(San Francisco Business
AN Francisco
looks at its world
By Robert Newton Lynch
THE size of the world of any individual
or community, is entirely self-deter-
mined. We may live in a small world
or a large one, according to our imagi-
nation or our interests. San Francisco has always
lived in a world of considerahle extent hut her
houndaries are now not limited hy the most dis-
tant horizons.
San Francisco is now taking stock of her world
position. Located on a great world port, the
focal point of half of the continent of the United
States, her manifest destiny is concerned with re-
lationship to every country on the glohe. No city
has ever been really great except on the basis of sea
power. Athens had control of the seas of her world.
The Venetians, driven by necessity to the i)uilding
of their city in the waters of the Adriatic, domi-
nated the Mediterranean and the commerce of her
time. Likewise Rome, London, New York. And
now in the royal succession, conies San F'rancisco.
And San F^'rancisco has more upon which to base
such a hope and conviction than the matchless geo-
graphic position which she occupies on the west-
ern coast of the Americas. She has commercial
leadership in the Pacific, with a background of ex-
perience antl friendliness with Oriental peoples,
with a history of cultivation of the interests and
character of the peoples with whom she has sus-
tained solid trade relations, and a merchant citi-
zenship with an international viewpoint.
San Francisco now looks at its world and pro-
grams for the future. She has back of her, the
Pacific Coast, with its matchless resources and its
rapidly multiplying population. In front of her is
the entire Pacific area. This area compreiiends
half the population of the glol)e. This area is San
Francisco's front yard and is becoming as familiar
to the leaders of San Francisco as the immediate
surrounding territory of less favored munici])ali-
ties. Close personal contacts have been estaitlislied
with the cities of .lapan, Cliina, the Philippines,
Straits Settlements, Dutch East Indies, Australasia,
New Zealand and tiie charming islands of tlic
South Seas. This was amply demonstrated by the
recent good-will trip of the iMalolo, whereby all
these contacts were deepened and strengthened.
Latin America, especially Mexico, Central
America and the west coast of South America, are
San Francisco's field. A similar trip to that of the
Malolo is soon to be undertaken through this terri-
tory. As an earnest of the reception which is await-
ing our representatives in Latin America, a recent
trip to Mexico conducted by the Down Town Asso-
ciation, in which the writer represented the San
F"rancisco Chamber of Commerce, the enthusiasm
and cordiality with which the party was received,
was impressive.
San Francisco Tiiust now look at Europe. The
ciiange in the world's traffic lanes, due to the open-
ing of the Panama Canal, is just beginning to be
felt. Direct lines from practically every European
country are now established to Pacific Coast ports.
Magnificent steamers are also plying between New
York and eastern ports to San Francisco, and Pa-
cific Coast ports. Thus the great trade involving;
these services, reifuire attention and cultivation.
It must be ob-
vious to the most
su|)erficial o b -
server, that San
F'rancisco is thus,
in a most stra-
tegic world posi-
tion. Industrial
growtii around
San Francisco
Hay is condition-
ed on this great
w o r 1 d contact.
Development of
agriculture a n d
the marketing of
our natural re-
sources, are de-
l)endent on for-
eign m a r k e t s.
May 14, 19^0}*
19
There has been a t*real awakeniiii,' in the i*reat
valley of Ckilifornia, based on this realization.
Business in the United States at one time was lo-
eal, then it heeanie national. Xow, whenever there
internal problems of the eoimtry with whieh it deals.
For example, .lapan's problems of pojjiilation and indus-
trialization are not her own. I'ailure to solve sueh prob-
lems would involve a debaele in world eommerce. There
is a solidarity in the jjresenl world eommercial civiliza-
tion. Transportation of commodities, peo])le and ideas
has become so rapid that the element of time has been
eliminated and the huildini^ up of associations instead of
defenses, must be part of the modern w«)rld proi^ram. San
Francisco, reiiresentalive on the Pacific ('.oast of Ameri-
can trade, looks at its world with these ()blii>ations and
responsibilities in mind and having already a considerable
exjierienci' in the techni([ue essential to contacts in the
Pacific.
To emphasize the j^rowini* im|)ortance of San Francisco
as a world port, special note should be made of the new
and modern |)alatial steamers now beini* built and put in
service by the Nippon Yusen Kaisha. The £»real Dollar
Company now basing its round-the-world service from
San Franci.sco as a home port is buildini* new steamers
and e.xtendini* its i)roi>rani. Upon May Kith another new
liner tiner than the Malolo will be laid down by the Matson
(".ompany. These are the first
fruits of a myriad ships thai will
soon be plyiui,' between Pacific
Coast ports.
The San Francisco (".hamber
of Commerce, havini> looked at
San Francisco's world, antl be-
iui? the responsible organization
and representative of San Fran-
cisco business, has resolved to do
its utmost to serve in future
world relali()nshi|)s. Without
neglecting domestic trade, or
those municipal problems in-
volved in putting our own house
in order, the Chamber of Com-
merce realizes that San Fran-
cisco is an international city and
its program must be keyed ac-
cordingly. To that end every
present committee in activity in
the Chamber related to national
or international subjects, has
J)een grouped into a unified sec-
tion known under the title of In-
ternational Tra<le and Commercial Relations. A
general committee, under the chairmanship of Mr.
Wallace M. Alexander, has been set up to have
jurisdiction, under the Hoard of Directors, of this
is a surplus or a deficit, Anu'rican business becomes comprehensive movement. A list of the commit-
inlernational. tee, composed as it is, of a cross-section of the best
(ireat problems grow out of this new and dial- leadershi]) of San Francisco, is impressive and rep-
lenging situation. While we may not suddenly resents the vision an<l conviction of San Francisco,
become free traders, we must be advocates of freer that commercial leadershi]) of San Francisco in
world trade. It is essential that the United States the Pacific must be maintained and extended. The
take the keenest and most intimate interest in the following gentlemen compose this committee:
[ continued on page 24 ]
20
■•■^San Francisco Business
The Financial
ElDorado
A load of silver bullion ready for skipfnent from San Francisco
to the Orient. Photo by courtesy of Dollar S. S. Line.
WHERP: gi)ld flowed freely and
where commerce crossed its path !
Such was the destiny of San Fran-
L-isco, that wiicn its men turned from
the lode to productive lahor in field and shop, it
continued as the money center of the West.
What a magnificent destiny, and yet how few
contemplate the true picture. San Francisco, it
seems, is the Mother Lode, with invisible stream-
lets of i^old reachini* out into every direction — thin,
subtle streandets which alternate in their flow, like
the manifold strands of copper that throb witii
electric enert^y.
The financial generators which cluster in a very
small area in the heart of the city grow more mas-
sive each year, accelerating the flow of capital to
far distant points. San Francisco does not con-
tent itself to engage in banking of a purely local
character. Its financial institutions reach out into
every nook and corner of the State, even bey(jnd
the boundaries of California. There is not a bank
in San Francisco that has not been closely identi-
fied with the industrial (ievelo|)nient of the entire
West.
Not alone that San Francisco is the headquar-
ters of the Twelfth Federal Reserve District — the
gold reservoir for an emjjire stretching out more
than 700,(100 sijuare miles — but of still greater sig-
nificance is tiiat it lias held its financial leadership
OF THE
WEST
J-K
By
N o V i n s
I
from its earliest days. Many of the features of
big-scale banking of today were originated in San
Francisco when its banks were still in the pioneer-
ing stage. It is a matter of historical record that
its early banks extended their influence by estab-
lishing branches, not only in cities in (>alifornia,
but in Nevada, Utah, Oregon and Washington, so
that even before the advent of the Federal Reserve
System, San Francisco fulfilled its destiny as the
financial reservoir of the West.
We may be surjjrised to learn that branch bank-
ing was originated in the dashing days of San Fran-
cisco's early history. During the height of the gold
rush, the express companies carried on banking ac-
tivities in many of the mining camps, and for many
years the Wells P'argo and Company, later to
merge into the present Wells Fargo Hank and
Union Trust Company, maintained branches in
many of the smaller cities in California as well as
in Nevada and Utah.
Now reputed as California's greatest unit bank
— the largest bank west of Chicago operating ex-
clusively in one city — the Wells Fargo Hank and
Union Trust Comi)any has always played an im-
portant i)art in the financing of western agricul-
ture and industry. As far back as 1891, this insti-
tution carried on banking operations as far north
as Portland, Oregon, where it operated an import-
ant branch. The Nevada Hank, which it absorbed,
May 14. 19 3 0};^
21
was originated in 187;i by Messrs. Mackay, Flood,
Fair and O'Brien of Comstock T.ode fame, with a
capitalization which exceeded that of any other
bank existing; in tiie United States.
Another outstanding example of a San Fran-
cisco banking institution whicii was closely identi-
fied with tlie industrial development of the entire
Pacific Coast is the Hank of California. So inti-
mately was it associated with the development and
financing of the Comstock mines, that the Bank of
California established a branch in Nevada City.
It was destined to become one of the outstanding
financial institutions in the whole United States as
well as on the Pacific Coast, where it extends its
sphere of influence by accjuiring branch banks in
Portland, Seattle and Tacoma. It is today the only
banking institution with branches located outside
of the state boundary.
From early days, the San Francisco bankers
were imbued with the idea of tying in the economic
interests of the Sacramento and San Joatiuin Val-
leys with those of the metropolis in the central part
of the State. Bankers in San Francisco and Sacra-
mento were keenly alive to potential development
of agriculture in these fertile valleys, and to that
end localize their banking facilities where these
would do the most good. One of the first banking
institutions to reach out in this manner was the
United Bank and Trust Company of San Fran-
cisco, which established branches in Sacramento,
Oakdale, Stockton and Fresno. The city which
pioneered the state-wide systems of banks also
pioneered its agricultural and industrial develop-
ment.
"The Bank of Italy," states Ira B. Cross, profes-
sor of economics of the I'niversity of California
and authority on California banking history, "was
founded at a time when the State was starting with
rapid and sure strides, towards an agricultural and
industrial development that was to change tiic
commercial aspect of California transforming it
from a State of predominant mining activities into
a predominantly industrial and agricultural State."
From 1901, when the Bank of Italy was origi-
nated with a capital investment of .$1 ;■)(),( )()(), San
Francisco has continued as its beadtjuarters, now
that its resources exceed the billion-dollar mark,
with some three hundred branches distributed
throughout the State.
Rudolph S. Hecht, chairman of the Economic
Policy Commission of the American Bankers'
Association, reported at its convention in San Fran-
ci.sco that in point of branch i)ank resources Cali-
fornia now ranks third, being exceeded only i)y
New York and Illinois. It is jjarticularly gratify-
ing that San Francisco pioneered the branch bank
movement in the State, antl today dominates this
most interesting development.
Statistics of l)ank clearances, of capital invest-
ments and deposits, do not begin to account for
the miraculous rise of San Francisco as a banking
center, however these may impress the reader.
For the underlying factors we must look to the
develoi)ment of San Francisco as the distributing
center of the West and the need that this gave rise
to for adeciuate banking facilities. It is interesting
to observe here that the successful bankers of early
San Francisco were primarily merchants. James
Phelan made his fortune as a merchant before de-
voting his attention to banking. The Seligmans
and the hazards were dealers in foreign exchange
whose scope of operations extended in the entire
Pacific Coast as well as on the Continent. And so
with the Rothschilds of London. It was natural
for them to establish their banking facilities in San
Francisco, which was the source of wealth and
early assumed importance as a foreign trade cen-
ter. In the words of Professor Cross:
"With the great influx of gold seekers, tiiere nat-
urally arose a demantl for goods and supplies,
which were shipped in from the four corners of
the earth. Importers and commission merchants
had to pay their eastern and foreign obligations;
miners had to remit funds to their families and
relatives; and as a consequence a large number of
firms and individuals became exclusively or pri-
marily exchange dealers, while others merely
added that activity to those in which they already
engaged. It was possible to purchase exchange in
practically any financial center in the world
through dealers in San Francisco, Sacramento,
Stockton and Marysville."
"Unlike San Francisco," he continues, "it took
years for Los Angeles to develop her first banking
institution. This was to be expected, because from
the first days following the discovery of gold, San
F"rancisco was a mercantile community, providing
supplies, and also funds, for the more i)opulous
cities of the State, while Los Angeles and adjacent
territory were concerned primarily with farming
and stock raising. Banking houses of one kind
or another began in San Francisco practically with
the gold rush. The people and business of Los
Angeles did not feel the need of banking facilities
until many years later."
"Merchants in San Francisco," he continues to
observe, "made fortunes by buying their merchan-
dise in the East, paying for it in greenbacks, and
selUng it in California for gold, but the merchants
of Los Angeles and San Diego reaped no such re-
wards. Their supplies came from San F'rancisco
and had to be paid in gold. Inasmuch as they like-
wise sold in terms of gold to their customers, they
did not have the opportunity of making large
profits through the difTerence existing between
the value of greenbacks and gold, as was the
f continued on page 24 I
22
•1(San Francisco Business
Yhe /ort of oan r\
rancisco
By Captain Walter Petersen
General Manager Steamship Owners Associalion of the Pacific
MANY have taken pen in hand to write
al)()ut the t^reatest seaport on the Pa-
cific Coast, and one of the most im-
portant in the maritime world, l)ut
few, however, have the vision of its future world
importance. We can only envision this hy the
progress of the past :
At the site of the old Broadway Wharf there is
a tablet upon which is inscribed:
"AT THIS POINT OF ROCKS CALLED
CLARK'S POINT
IN THE YF:AR 1847
WILLIAM SQITRE CLARK
DROVE PILES AND BUILT THE FIRST WHARF
IN THE
RAY OF SAN FRANCISCO."
William Clark was not a seafaring man but an
ox-skimer who drove a creaking ox cart across
the plains and at Sutter Fort, (ieneral Fremont
commandeered his wagon for purposes of state,
and after selling his oxen Clark came down the
Sacramento River and at Clark's Point he pur-
chased a fifty-vara lot for -1^12.50 where he erected
the first marine structure that into its pine piling
the festive teredo began boring operations that has
not ceased to this tiay.
Clark liad an eye to the future l)usiness of the
])ort and as he looked over the 150 square miles of
hay area, learned of its great depth, its land-locked
expanse and its deej) and prt)tected entrance he
migiit have dreamed something of the future great-
ness and importance of San Francisco Ray. Some-
liow the sailor is never able to see the importance
of the future. He comes and goes, spends his
money and his time and permits the landlubber to
gather in the spoils of endeavor. So we have the
first wharf built bv an o.\-skinner and the greatest
Mai- 14. 1 9 3 0 )■♦
25
sliippini* mat<natt' on the Pacifk- Coast l)i',t*iniiinti
his tarcor pccliiiij potatot-s in a kitclu-n of a U>^-
jjiiijLi camp.
("-oniiiii{ (low II to the |)ri'soiil day we see some of
the results of the start made i)y William Clark.
Now we have 82 piers with a carijo area of 5,()()(),-
()()() s(|iiare feet, the pier area exteiuliiii^ over more
than fifteen miles and thirty-five important ware-
houses adjaeent to the piers for the stowaj<e of sur-
l)his freii^lit, and three transcontinental railroads
coinieetini^with the fifty-eight milesof belt railroad
all under the jurisdiction of a single harhor hoard
that has been in continued operation since ]H(VA.
We hear sometimes that the harbor of San Fran-
cisco is the greatest financial asset of the city. Hut
how many of us really know what that as.set really
is? We learn from the marine deiiartment of the
Chamber of Commerce that during the year 1!)29,
7X(I() ships entered the harbor with an aggregate
tonnage of H),;')72,7() 1 tons. Some long stej) since
the year 177;') when the little Spanish schooner
"San Carlos" |)oked her intjuisitive nose through
the (iolden (late and her wondering crew for the
first time viewed the peaceful and beautiful haven
that has been a place of shelter for the ships of the
world ever since.
Walking along the waterfront on a busy day we
see the flags of every nation gleaming in the sun-
light, our nostrils are assailed by a conglomeration
of difierent smells and we notice with interest
curious boxes and cases, cumbersome bales and
freight of every kind and description coming from
the ports of the work! and going to every town and
hamlet under the sun.
We notice these things, often with idle curiosity,
but when we peer into the statistics of the govern-
ment we find that during the year just i)assed, over
the busy docks of the i)ort there had been bandied
i;5,(ir)l,!>17 tons of freight valued at -1^1, 181, 111,8(11,
while for the entire bay area ll,01!»,(n!) tons of
freight valued at -$2,257, 7 17,250 had come and gone
to enricii the world with the comforts and neces-
sities of life. We learn too with much satisfaction
to our local |)ride that San I'rancisco was second in
the value and eighth in tonnage in the whole I'nited
States.
A total of 1)8 shipping lines use the i)()rl, and of
these ()() lines are on regular service schedides, l."5
of which are foreign-going lines, Ki intercoastal
lines and 7 coastwise lines.
N'ii'wing these statistics it is not diffk-ult for us to
realize that the harbor is commercially vital to
every man, %\()man and ciiild that lives in this i)ay
area.
"San Francisco is the only port in the world,"
says the V. S. Army P^ngineers and the l". S. Ship-
ping Hoard, "where the waterfront is owned and
has been developed by the state. San Francisco is
a shining e\ani|)le of efficient control of terminal
and exchange facilities. There is no friction, no
congestion, no unnecessary delays at this port and
San Francisco is an examjjle of efficiency whicli
many ports would do well to emulate."
The harbor board is efficient, its personnel has
been comjiosed for the greater part of fine, intelli-
gent and ])atriotic citizens and they have done their
work well. Statements concerning the o|)eration
of the harbor board have been presented to the
[jublic and in almost every instance it has been said
among other commendable things, that "The port
has never received a dollar from the Federal (lov-
ernment in its development; the harbor has been
developed and maintained out of the current rev-
enue and without receiving any assistance in the
way of taxes from either the state of ('alifornia or
the city of San Franci.sco, and the assets of the ])orf
are valued at .t5( ),()()( ),()(>(>."
Now noting this splendid showing one wonders
sometimes where the money comes from in order
to operate and maintain the harbor facilities and
also to have a surplus over and above the expendi-
tures of between .fl,0( )(),(»(»() and -l^l, .')()( >,()(»(» an-
nually. While we accord our full meed of praise
to the harbor boartl, yet sometimes we just wonder
if the shi|) and the shipper did not contribute more
or less share in the revenues that has made these
glowing reports possible. W^ithout a harbor San
Francisco would not Ije commercially important
and without the ships, of course, the harhor would
be al)out what it was when William Clark built his
dock at Clark's Point.
We wontler too a bit about the efficiency in load-
ing and discharging the tremendous cargo tonnage
of the harmony that exists between the emijloyer
and the (iOOO employees who are intelligently work-
ing day by day on the waterfront and of the peace
that has |)revailed now for more than ten years.
How little the citizens of San Francisco had to do
with bringing about this harmonious and efficient
order, and how little they had to do with making
it possible for some .$1(),(KI0,()(K) to be annually
])oured into the arteries of commercial life of our
community.
According to re])()rts there were 78()(> shi])s ar-
rived in the port during the year just |)assed. Kach
one of these ships had crews that drew money dur-
ing their periods in port; they had to provide jiro-
visions, make repairs, and buy stores. These ships
provided employment for dry docks, slii]) chandler
em])loyee, machine shops and hundreds of indus-
tries that live because the ships sail the seas. It is
a conservative estimate that each one of these shi|)s
will spend ^\i)() per day while in port thus a golden
stream of new money to the amount of about .1>78((,-
00(1 ])er year pours into the channels of trade and
benefits the citizens of a community, that, as our
[contimied on p:iKi- 1I.">]
24
■•••6( San Francisco Business
San Francisco Looks at Its fFoHd
Wallace M. Alexander, chairman;
Alexander Baillie, Dr. David P. Barrows,
R. I. Bentley, Robert Cabrera, Percy C.
Denroche, Paul Dietrich, A. B. C. Dohr-
mann. Capt. Robert Dollar, S. P. East-
man, A. I. Esberg, Philip J. Fay, Morti-
mer F"leishhacker, Mark L. Gerstle, R. B.
Hale, F. F. G. Harper, L. O. Head, Ken-
neth R. Kingsbury, George \V, Kleiser,
F"rederick J. Koster, Clifton H. Kroll,
Roger D. Lapham, J. B. Levison, F, L.
Lipman, Atholl McBean. Warren H. Mc-
Bryde, C. F. Michaels, Clay Miller,
Charles C. Moore, Walton \. Moore,
Aimer M. Xewhall, B. F. Schlesinger,
R S. Shainwald, Paul Shoup, George S.
Williams.
The writer of this article has been des-
ignated as vice president in charge of
international trade and commercial re-
lations. To his office and to this commit-
tee will be referred for recommendation
1 continued from pai^c 10]
and action, all national and international
matters affecting the Chamber. The
machinery is thus set up to deal more
adequately with the vast problems in-
volved. S. program is being set up in-
volving much closer personal contacts
with the entire Pacific area and South
.\mcrica. Frequent visits will be made
by large cruises and smaller represen-
tative bodies in the countries concerned.
\ conference of the business leadership
of the Pacific is being advocated. Defi-
nite relationships with such bodies as
the Institute of Pacific Relations, the
Pan .American Society, the English
Speaking Union and other useful and
helpful organizations with special objec-
tives in this international field, will be
more closely cemented. Representative
international visitors will be assured ap-
propriate attentions and hospitality, and
the opportunity of meeting the business
leadership of San Francisco.
This program is a distinct advance in
Chamber of Commerce policy. Its de-
velopment will doubtless be watched with
interest by similar organizations. One
of its main efforts will be to make the
United States Pacific minded and util-
ize such service and facility which the
Chamber of Commerce can offer with
its special Pacific knowledge.
Above all, the dominant note of this
new effort will be an insistence on good
will. Nothing is more psychological nor
timely in international affairs today than
the eager desire for friendly contacts. .-X
new and revolutionary note has thus been
introduced into the area of world trade
and to that doctrine the San Francisco
Chamber of Commerce and its new
program pledges its strongest adherence.
The Financial Eldorado
of The West
case with the merchants of San Diego."
So, after the mines ceased to produce
their wealth and California turned to
more prosaic industrial activity, gold
continued to flow into San Francisco. For
San Francisco had become established as
a primary money market, where huge
sums could be negotiated at rates not
above those prevailing in the older
markets in the East. In the field of finan-
cing, San Francisco assumed the im-
portance of a wholesale distributor. It
was natural then that money should flow
to it from all directions, in one steady
stream. As the entire West developed, so
San Francisco increased in importance
as its money center. With the speedy
development of domestic and foreign
trade, San Francisco capital followed in
the wake. It became the credit center.
The de\elopment of the fruit growing
industry, of the canning industry, of the
co-operatives, was nourished with capi-
tal supplied through the San Francisco
banks. The San Francisco Bay district
is now the fruit canning center of the
state, and the operations of these can-
neries are financed, almost entirely, by
the banks in San Francisco and in the
immediately surrounding area. The Fed-
eral Land Bank and Intermediate Credit
Bank of Berkeley finance the agricultural
interests in California, Nevada, Utah and
Arizona. The Federal Land Bank has
loaned to more than 15,000 growers in this
[ continued from page 21 ]
vast agricultural area, and has chartered
many national farm loan associations.
The Federal Intermediate Credit Bank,
on the other hand, confines its loans to
co-operative organizations, agricultural
credit corporations and to live stock com-
panies. The principal fruit grower and
ixicking co-operatives in California have
been accommodated with loans exceeding
$20,000,000.
It is not pure chance that the big can-
neries are concentrated in the bay district,
instead of being spread out to the various
fruit production centers. By locating in
the bay district, the canneries command
raw supplies from a wide radius, so that
seasonal production may continue on a
most economical basis. Here they are
ideally located to command shipping
points for domestic and foreign distri-
bution of their products. .Another ad-
vantage of this concentration of the can-
ning industry in the bay district is the
availability of seasonal labor at all times.
.And last, but not least, they are right
next door to the money market to enable
them to carry on their seasonal produc-
tions.
One who keeps in touch with financing
factors cannot escape one indication of
the tremendous influence exercised by the
San Francisco banks in the entire bay
district. The bank clearings in Oakland
and other east bay communities are neg-
ligible indeed as compared to the clear-
ings of the San Francisco financial insti-
tutions. Most of the major industries
across the bay bank direct with San Fran-
cisco houses, many of which maintain
powerful branches in these communities.
Even though loans may be negotiated
direct at the local branches established
in the various communities, inevitably
these loans are passed upon by the credit
staffs who make their headquarters in
San Francisco. At the head office of the
Bank of Italy, you will see a force of
twenty-two credit experts who, in sur-
veying the facts entering in money loans
extended through branch banks, thereby
keep in constant touch with the credit
situation throughout the state.
Even as far north as .Alaska, the fate
of industry depends on the financial
judgment of San Francisco bankers. It
is no accident that the major salmon
cannery operations have been financed
largely through bond issues floated
through San Francisco bond houses.
In the financing of industry, either
through bank loans or through bond is-
sues, San Francisco occupies a predomi-
nant position. For not only is it the
reservoir of capital, but it has the bank-
ing brains. A financing project can he
executed speedily and efficiently, for the
city's banking and bond houses reach out
into the entire western territory. To this
day it has remained the financial El Do-
rado of the West.
May 14. 1930};*
25
A word or two
about our
CLIMATE
SAN P^RANCISCO has acciiiired a reputa-
tion for fog that is not wholly justificci
hy the facts. This is illustrated hy the
following incident. Last autumn when a
delegation from Washington, D. C, was on the
west coast inspecting various proposed sites for
a Zeppelin hase, the members came to San Fran-
cisco expecting to find fog — and according to their
own testimony they found it, although there was
no fog there. \Yhat they mistook for fog was a
very pronoimced haze which overlay the Sunny-
vale district and, in fact, much of northern Cali-
fornia on tile day of their arrival. It was imper-
ceijfihle from the ground, hut viewed from above
had the appearance of fog due to the reflection of
the sun's rays from the "inversion" surface in the
late afternoon, (consequently, although the whole
district was enjoying a remarkably bright, hot
spell, with fog an utter im|)()ssibilily, it was dif-
ficult to convince the delegation in (|uestion ar-
riving by airplane in the late afternoon — that
what they had seen from above was not fog at all
nor anything ap|)roaching it, and that the whole
region was basking in sunshine of unusual warmth
and brilliance. The wish, in their case, may not
have been father to the thought, but they saw what
5j/ T. R. REED
Assistant District Forecaster United
States JVeather Bureau
they were looking for nevertheless. The reputation
of the San Francisco liay region for fog led them
to expect it and even to visualize it.
It is easier to understand how this reputation
has been ac(|uired than to dispel it. The normal
condition of littoral California in the summer is
one of fog. Promontories on the California coast
like Point Reyes and Point Conception are among
the foggiest places in the world in that season of
the year. The implication, therefore, naturally is
that situations near by though slightly further in-
land must share their characteristics in this re-
s])cct. As a matter of fact such is not at all the
case. The fre(|uency and extent of fog over the
land is dominated to such a degree by topography
that the widest variety of conditions with resi)ect
to fog may exist simultaneously in the same gen-
eral vicinity. Widely varying climates are to he
found throughout what is known as the "San Fran-
cisco Hay region," and even within the corporate
limits of San Francisco itself. The same is eipially
true of the region around Los Angeles — some sec-
tions are normally much shaded by stratus cloud
or fog in the summer while others are character-
istically clear. It is therefore im])racticablo and
misleading to describe either city as habitually fog-
I continued on page 20 ]
26
•*?{San Francisco Business
Art in San Francisco
By
William L.
Gerstle
Pre s ide nt of
San Francisco
^■irt Association
I
FOR soiiK' reason or
otlier tlie hardy pio-
neers that came to
California in tlie fa-
bled days of '19 packed a tre-
mendous aesthetic sense into
the covered wagon aloni> with
the squallini* babies and the
cooking utensils.
San Francisco, the Mecca
for the fortune hunters, was
almost from the start a center
where talent was recognized
and where everything from
classical literature to scientific
tintype taking was appreciated.
The bonanza millionaires were long on art and
each embryonic Lorenzo de Medici vied with the
other in being a patron of painters, writers, .sculp-
tors and thespians. which explains perhaps why.
for such a comparatively young city, we have sucii
a brilliant cultural past, and why even up to the
present writing. .San Francisco's weight and im-
portance in the artistic world is so enormouslv
greater than either its p()])ulalion or its age would
seem to warrant.
Being an ex-presideni of the Chamber of Com-
merce, as well as president of the Art Association.
the practical value of such i)rominence is ([uite
obvious to me as its greater but more theoretical
side. Much of civilized p:urope has for years sub--
sisted largely on tlie intellect ual treasures which
.4 daily scene in the court of the Calijom:.: .\, /;,, , oj Fine Arts. San Francisco.
Photo bv Californians Inc.
it inherited from a defunct l)ut more virile period,
and it is a remarkable fact that all which remains
of ancient civilizations is the evidence of their art
and culture. So it has lieen with Babylon, Greece,
Rome and Egnpt. The anti(}uarian digging in the
buried cities, and tombs, and monuments, finds
what remains of their artistic creations and from
them reconstructs a history of their civilization.
It is understood, of course, that the word "art" is
not neces.sarily circumscribed by the present-day
definition of "fine arts," but may include any prod-
uct on wliich a i)ainstaking craftsman expends cre-
ative efli'orfs.
Consider Florence for a moment. She toils not,
neither does she spin, but lives and breathes and
has a generally prosperous time, largely because
iier merchant princes of the renaissance had the
May 14, 1930 }■>
27
foresiijiif to rt'c-<>i,niize tliat tunni biisiiu'ss follows
culture. And the Mediti's, whose name is daily
mouthed in broken Kni>lish hy hundreds of pro-
fessional guides, are renienihered not as the s«reat-
est and richest traders of their time, hut as patrons
and ap|)reciators of art.
Consider Paris hent, broken and poverty
stricken by the terrible war — once more in tirst
place as the most prosperous of European cities,
not if you please because of commercial perspicac-
ity, not because of an industrial activity and drive,
but because since the time of the liourbons she has
been a concentration ])oint for beauty that the en-
tire civilized world pays tribute to see.
("onsider Rome — where the privilesje of seeinii
the architectural beauties which represent our only
surviving! inheritance from the most i)owerful sin-
gle community which ever existed — bring an-
nually thousands of tourists and where millions of
dollars, francs and pounds are contributed on the
altar of those great paintings, murals and sculp-
tures which arrogant medieval princes of church
and state took such pains to collect.
And so coming back to San F"rancisco — we are
not only truly aesthetic, but commercially astute
in fostering as we do, creative effort.
Do you mend)ers of the (Ihamber of (Commerce
know what an asset you possess in the ("alifornia
School of Fine Arts? Do you know that over ")(»(»
students are there every day and that 1 100 are en-
rolled during the year? The .school is rated with
the best in the United States. Many of the students
have made great reputations and have given San
Francisco the name of being a city of culture.
In a recent number of an eastern art magazine
it said that in 1!)2!) more people were visitors to
our local museums than to those of any other
American city, not excepting New York. There
were over one million at our sculpture show at
tiie Palace of Legion of Honor last year.
And even in practical things we demand that
they should be beautiful. Our stores employ trained
specialists to dre.ss their show windows. Now
where in the world will you see merchandise better
displayed? With the help and advice of artists,
San Francisco traders have created a distinctive
new standard. Ransoboffs, Magnins, Roos Brolli-
[ continued on page 100 )
Calijornia Palace oj the Legion oj Honor, one of the most beautiful buildings devoted to art in America.
Photo by Californians Inc.
28
■■^jfSAN Francisco Business
The San Francisco Hospital, one of the finest publicly owned institutions of its kind in America.
THE
Hospitals ^/San Francisco
By J. B. CUTTER, M. D.
Medical Director Children's Hospital
IT has l)cen said that the (jiiahty of tlie civihza-
tion of any country may be twanged by the care
and |)rovisions made for its aged, sick and in-
firm.
From the dawn of history the hospital or place
for the care of the sick, and later for the education
of tlie i)hysician and the nurse, has exem|)lified the
humane spirit of man toward his fellows, up to the
great altruist, Walter Moxon, wiio saitl, "We live
to a duty, it is to be to our patients, all that a man
can be to his fellowman in sickness."
From the very first record of a hospital in 3()9
A. D., the Hasilias of (-aesarea, the first hospital
founded in western Europe, in 100 by Fabiola, on
to tlie Hotel Dieux in Paris in (ill, St. Albans in
England in 791, through the period of Catholic
hospitals and fraternities, to the great mediaeval
hospital movement in 1198 on and on to the first
hospital established in this country, the Pennsyl-
vania Hosi)ital in 1751, anil the second, the New
York Hospital in 1771, we find the hospital idea
ever growing and expanding, until it has culmi-
nated in the modern hospital of tlie present era,
with its perfection of scientific, economic and so-
ciological devolopment, the hospital as at present
exemplified in America, amazing the world, and its
especially rapid growth during the past decade
from 1000 hospitals in 1900 to 8000 hospitals and
1,000,000 beds in liCiO.
The city of San F"rancisco is not behind in this
great movement and we have today in this beauti-
ful city by the (iolden date, each of the four jjrin-
cipal types of hosjjitals and their subdivisions, or
modifications, well re])resentcd.
The Public Hospital, managed by public officials
and supported by public funds; the private non-
sectarian and the sectarian hospital, under private
control, to which may be addeil the Industrial Hos-
pital of which one of the finest examples in the
I'nited States ornaments the city of San Francisco.
Seven hospitals of the following list are beneficia-
ries of the San F"rancisco ("ommunity ("best.
The San Francisco Hospital beads the list under
the first classification, and was erecteti in 1872, at
a contract price of -^Ki 1,000, additional wards and
o])erating rooms being appended in 1877, at a cost
of .^20.000, making the total outlay $1.') 1,000.
The cornerstone of the new present building, was
(continued on page 119 ]
M A V 14, 1 9 3 0 )■> -
29
INDUSTRY ^//^ LABOR
in SAN FRANCISCO
STABLE indiislrial „ a t dl^dt- u D/-k\'KTT-/-kK- ''^''^^ **"'"'''*^ '"*'^'^ "* "
conditions and a iJjALBbKl iL. bUlJNlUJN community's freedom
free an«i untram- Managing Director, Industrial Association jYom economic feiidal-
meled labor force "/ ^"^ ^'■«""-^fo ism as exemplified in the
are amontj the prerecjuisites for the successful arbitrary and autocratic acts of labor leaders is
establishment of an industry in America under
the competitive conditions which prevail today.
Manufacturers naturally look askance at com-
munities which for many years have suffered
from the ills which .qrow out of a powerful, arbi-
trary and irresponsible labor leatiership. P'or dec-
ades prior to 1921 San F"rancisco was in this un-
enviable position l)ut since that year the entire
outlook of the community toward industrial prob-
lems has enjoyed a complete reversal with the re-
sult that today any manufacturer may look to San
Francisco and in fact the whole bay area as a
favorable place for locating his plant without fear
of industrial difficulties or disturbances.
How, it may be asked, has this amazing reversal
been accomijlished? What facts can be adduced to
back up these conclusions? How can industry be
assured, even though it may be convinced that
these results have been obtained, that they will be
permanent and lasting?
to be found in a survey of industrial conditions in
the building trades. In tiiose communities where
labor agitators have become powerful in the build-
ing trades the same type of leadership is almost
invariably found in many other industrial fields.
Wherever the American Plan has successfully
taken root in the building trades there reasonable
freedom for other economic undertakings can be
assured.
From !!)()() to 1!)21 San Francisco's industrial
life was warped to the twisted economic belief of
its labor bureaucracy. Their arrogance was only
matched by their ambition and their ambition by
their comjjlete disregard of every interest save
those that furthered their own selfish and peculiar
ends. As one competent observer remarked in
11)04: "In San Francisco we have a new- kind of
industrial boss, a condition perhaps without prec-
edent, in which the ancient master, the employer,
has been hopelessly defeated."
1 continued on page 107 1
A Word or Two About the Climate
gy or habitually bright; particular local-
ities within them must be delimited be-
fore their respective summer climates
can be discussed in this regard.
For purposes of general comparison,
however, it so happens that the weather
bureau offices where climatic data have
been gathered in both cities for a num-
ber of decades are so situated as to strike
a very fair average of conditions pre-
vailing in each; neither is in the foggiest
section of its particular sphere, nor is
either by any means in the most fog-free.
Hence a comparison of cloud, fog and
sunshine data for the two weather bu-
reau stations may serve acceptably to in-
dictatc the condition of each section with
respect to these elements, and inciden-
tally to dispel the notion that San Fran-
cisco's climate is one of especial gloom.
Taking the records of these two sta-
tions, how does San Francisco compare
with Los Angeles in the amount of sun-
shine received from year to year? If the
sun were to shine uninterruptedly from
rise to set every day, San Francisco would
receive annually a total of 4451 hours and
Los Angeles 4457. As a matter of rec-
ord neither gets its full quota, San Fran-
|i-nntinu«l from piiK'- 2."i 1
Cisco receiving on the average 2007 hours
and Los Angeles 3109 — an average differ-
ence of 202 hours per year as between
the two places, or six-tenths of an hour
a day less in the northern city than in
the southern one. In the case of San
Francisco, the station at which obser-
vations are made is about five miles in-
land, while in the case of Los Angeles the
station is more than twice that far. This
is worth noting because the San Francisco
station, though less than half as far from
the source of fog supply, i.e.. the ocean,
receives very nearly as much sunshine
in the course of a year as does the Los
Angeles station. Percentages consid-
ered, San Francisco receives 65''f of the
amount possible and Los Angeles 729f.
Surprising as this information may be
to many, it will be no less so to learn
that a comparison between San Francisco
and New York City shows the percen-
tage to be actually in favor of the west-
ern city. New York received sunshine
on the average but 2650 hours each year,
or seven-tenths oj an hour a day less tlian
San Francisco.
Comparison of fog statistics for these
three cities is even more illuminating.
Dense fog. i.e., fog thick enough to ob-
scure objects at a distance of 1000 feet
horizontally, is observed at the San Fran-
cisco station on the average of twenty-one
times a year, at the Los Angeles station
twenty-eight times, and at the New York
station twenty-four times.
Since much that is commonly called
fog by residents of both San Francisco
and Los Angeles is technically speaking
not fog but low stratus cloud, and is so
recorded by the weather bureau, a com-
parison of cloud statistics is proper. The
table below gives the comparative av-
erage data on this point.
.VviMiiKe Cloudiness
San
Los
Xew
Francisco
.Vngclc
■s Voik
Number of clear days.. 168
173
107
Partly cloudy days IIS
134
137
Cloudy days 82
58
121
With practically as many clear days a
year as Los .Angeles and one-third again
as many as New York. San Francisco em-
phatically does not merit the charge of
being conspicuous for lack of blue sky
and sunshine.
30
•••^San Francisco Business]
The Stock
Exchans.
By
BERTRAM E.
Alanson
Preside Mt
SAN FRANCISCO
STOCK EXCHANGE
I
yA M()N(i the economic phenomena of recent
/ ^ years is the widespread movement of
/ % corporate securities into the hands of
■^ -^"fhe puhhc. The people of the United
States have hecome shareholders in the industrial
and other enterprises of the nation to a degree
never hefore known. Utility corpora-
tions in particular have encouraged and
promoted this tendency until now their
customer stockholders, in many cases,
are numhered in hundreds of thousands.
A hank investment corporation is not
satisfied that its issues he underwritten
in the usual manner hut is pressing a
campaign to increase its distrihution to
half a million stockholders. Wide popu-
lar distrihution of common stocks is
sought by the majority of companies.
One result of this development has been to en-
hance the importance of the regional stock ex-
changes of the country. Our nation is so vast in
extent that no single securities market adequately
can serve the needs of its geographical divisions.
Con.sequently the stock exchanges outside of the
great national market of New York have ex])anded
their facilities and perfected their methods to pro-
Tlie new home of
the Stock Exchange
opened on January
■fill of this year.
vide for their respective districts the securities
market necessary for the maintenance of progress
and prosperity.
San F"rancisco, geographically in the middle of
the far-flung territory fronting the Pacific Ocean
and hacked by the Rocky Mountains, long has
been termed the financial capital of
the western empire. The description
each year becomes more accurate
and more justly applied. The city's fi-
nancial institutions supjily a large part
of the money needs of enterprises in
every part of the Pacific Coast and west-
ward to the Hawaiian Islands. It is the
central distributing point of the ^Yest in
foreign trade and in domestic commerce
its position is outstanding. Closely linked
with all these activities are the two San Francisco
securities markets — the San Francisco Stock Ex-
change and the San F'rancisco Curb Exchange —
separate institutions but complementary to each
other in operation, to form the central securities
market of the Pacific Coast.
The San Francisco Stt)ck Exchange has a back-
ground of 47 years of experience and development
since its establishment in 1882. Its growth has
May 14. 1930^.--
been parallel to that of the industrial, public utility
an<l mercantile enterprises (if the West. Upon its
board are listed the issues of the outstanding^ and
representative corjxirations of the Pacific C.oast
numberini:! KW issues with a total of 1 !!),() I(l,!)()0.2 I
sliares and a current market value of .f(),711,3()2,-
(518. In addition to common and preferred stocks
there are listed (il issues of bonds havini* a total
par value of .$5>8!),2 12,52;').
Examination of its list of stocks reveals the
breadth of the market afforded by the San Fran-
cisco Stock Exchant>e. It shows that virtually all
classes of productive activity of tiie West draw
throuiJih the operations upon the Stock P^xchani^e
the capital funtls recpiired for their growth and
expansion. The followini>' taliulation in groups
of the stocks listed upon the San Francisco Stock
Exchange is as of A])ril 1st of this year:
Shares *Market Value
Oils 72,51)2,711 .r2,771),()()0,00()
Invest. Companies.. 31,<»;i 1,300 1. 11 1.200.000
Industrials 24,!)2il,;ir) 1 S52.500.000
Utilities 17,080,127 1,180,100,000
Stores 1,551,128 iW. 100.000
Insurance 050.000 ;{i),;500,000
Hanks ()00,(>00 115,200,000
*Round totals. 149,640,960 $6,711,300,000
31
The various groujjs include the stock issues of an
imposing list of corporations. There are large
and successful lists of manufacturing companies
whose |)roducts are nationally and even interna-
tionally known; great packing organizations which
distribute their goods throughout the world; the
leaders of the oil industry with extensive holdings
not only in ("alifornia but in other parts of the
world; sugar and pineapple producers of the Ha-
waiian Islands; the im])ortant Pacific C.oast mer-
cantile corporations; banks; investment and insur-
ance companies and utility corporations.
Evidence of the substantial character of the dtiily
market transactions is given in the statistics of the
first (juarter of the current year. In that period the
largest percentage of trading in stocks was in those
issues having a market price of from !f25 to •t^50 per
share. P'orty-two per cent of the trading for the
(juarter was in this group. Over 75 i)cr cent was in <
stocks whose value ranged from -i^lO to •i^75 and
only 6. 12 per cent was in stocks pricetl under .i^5.
\ recent compilation by Dow Jones & Company
of dividend settlements made up to May 1st by 107
corporations whose stocks are listed in Pacific
Coast I'xchanges gives an impressive index to the
(|uality of their securities. The total of the divi-
dends recorded was .1^25,700,000, all in cash and
[ continued on page 1 1 1 1
The Trading Room of the San Fra?icisco Slock Exchange is the largest and finest on the Pacific
Coast and approximately the size of the New York Curb Exchange.
32
••»5(San Francisco Business
The
/^^onsular o y
KZ) Corps ofQjan Francisco
By Gerald Campbell
British Consul General, San Francisco
THERE arc 44 nations represented in San
Francisco and it is safe to say that most
of the governments of the world consider
this post as one of sufficient importance
to warrant the appointment of officers of high
rank and wide experience. This is further em-
phasized by the fact that many of the consuls only
leave San Francisco to take over the most impor-
tant posts, consular or diplomatic, which it is in
their country's power to oflfer. In previous times
the consular and diplomatic services were sepa-
rate, and some countries still keep them so, but
many governments now have only one foreign ser-
vice, the members of which serve in either branch
abroad or in the foreign office at home, a feature
which is more and more clearly illustrated by the
appointments to and from the consular corps of
San Francisco.
The districts committed to their charge for the
performance of consular tluties vary but, in many
cases, they comprise all the Pacific Coast states
and sometimes Alaska and the Hawaiian Islands
as well. San Francisco is thus regarded as the
central, or strategical point, of all that pertains to
commerce, shipping and the like; in fact the in-
ternational prominence of this city is becoming
more and more manifest as the importance of the
Pacific Ocean in world trade increases.
The purely administrative, technical work of
many consulates in San Francisco is very great on
account of shipping, passports and the services
performed in connection with estates in which citi-
zens of this country, or of the country of origin
of the deceased, have an interest; but the collec-
tion and presentation in proper form of reciprocal
information regarding economic and industrial
conditions, trade connections, etc., demand in
many cases as much time and attention as any
other consular function, not excepting the very
important function of representation in a general
sense. As a result the staffs of the consular rep-
resentatives in San Francisco are constantly being
enlarged to meet the growing demands of the time,
and they already compare favorably in size with
the staffs of consulates in other great ports of the
world.
The Retail Merchants Association
By JOHN L. CLYMER, Managing Director
DISTRIBUTION as it affects the
retail merchant has been under-
going many changes. The mer-
chant awakens every morning
aware that the trends of distribution are
affecting his business and have a marked
influence on his profits. He has learned,
however, that his competitor is his friend
and cosufferer in all the modern mer-
chandising diseases. Consequently, he
has found that by cooperation with his
associates in the retail field there is hope
that many of his problems may be met
and partially overcome. Given the facts
and having the desire to intelligently ap-
proach his problems, he finds that there
is a solution to many of them. At least
he realizes that he has not a chance to win
hi; battles alone.
The Retail Merchants' Association of
San Francisco, composed of 750 of the
leading merchants, through their board
of directors, have undertaken with spirit
nnd energy, to face some of their urgent
problems and endeavor to find the solu-
tion. This year, we have approached the
problem of returned merchandise. The
committee has worked assiduously to find
ways and means of minimizing returns
in the hope of reducing the unusually
heavy cost involved. The committee has
recommended certain definite steps to be
taken by the merchants, which if com-
plied with, will certainly reduce the per-
centage of returns.
A health ordinance was prepared by
the committee and was passed by the
board of supervisors and signed by the
Mayor. This ordinance makes it unlaw-
ful for the merchant to accept for return
many classes of merchandise. From a
sanitary point of view, this is a protection
to the consumer. We believe this is a
step in the right direction and that it
will reduce the percentage of loss to the
merchant in having to rehandle these
classes of merchandise and in many in-
stances fumigate them, which means that
they must be marked down to be sold
again. Other definite steps have been
taken which, if carried out in spirit by
the merchants, will result in a great sav-
ing.
Another value of organized effort for
the protection of the merchant is to be
seen in the results of our legislative com-
mittee. There were some thirty-two bills
presented to the State Legislature dur-
ing the year which affected the merchant
either favorably or unfavorably. These
bills were carefully analyzed and steps
were taken to appear at all hearings at
Sacramento, where they were being con-
sidered. As a result of our association's
activity and organized efforts, we suc-
ceeded in preventing the passage of most
of the bills that were inimical to the in-
terests of the merchant, and we were able
to influence the passage of those bills
that were favorable to his interests. If
some of these had passed, it would have
added greatly to the expense of merchan-
dising. In general, our legislative efforts
have more than justified the existence of
our organization.
The problem of the itinerant vendor is
one that concerns every established retail
merchant in the state of California. Much
research work has been undertaken to
a.^certain what has been done in other
cities throughout the country and espe-
1 continued on page IIS)
May 14, 1930
35
BOWLING GREEN IN GOLDEN GATE PARK
Here is one park
where on acres of
spacious lawns
not one "Keep Of
the Grass" sign
will be seen.
If hirligigs and fly ring
youngsters limber
and grown-ups pensive
at Fleishhacker Plax-
field.
Photographs in this section by courtesy of Californians Inc.
36
-■«!(San Francisco Business
r'riihhai k,:r Fool — an annexation of the
I'dcitic Ocean — 7000 feet in length,
sieatn-heated and surrounded by sunny
':ra<s-plnts and sand roves.
May 14. 1930 }.>
37
City of Romance is this
pageant of lights in the
city and on the bay as
viezved from Nob Hill.
Market Street, a tide of
orderly swift traffic
through the heart of San
Francisco.
-■4 San Francisco Business
YACHT
HARBOR
ON THE
MARINA
San Francisco
Bay is an in-
land sea of 4jo
square miles.
(ringed with
coves and
beaches, dotted
with islands
and connected
to 1000 miles
of riverways
along the Sac-
ramento and
the San Joa-
quin.
Stow Lake
Golden Gate
Park is the
home of the
miniature
vacht club.
May 14, 1930 }|i.- ■
39
Up, up, up rises California Street to Nob Hill.
Tzvin Peaks, geo-
i^raphical center
of the city, look
down on Market
Street leading
straightway to
the Ferry Build-
ing.
40
4 San I- k a n c 1 s c u B u s i n i- s s
Sail Francisco's climate brilliantly xaniicJ h\ the sun
and seasoned by the sea is as much a part of the city
as the skyline, the ships and the ba\.
— or a cottage
splashed with sun-
shine, pathways
bordered with flowers
and a sombre red-
ivood to gii'e eternal
shade.
May 14. 1930 ^>-
41
42
-4 San Francisco Business
Skyscraper church beside
the Civic Center, dedicated
to William Taylor. He
preached a manly religion
in a gold-mad town.
City Hall at Civic Center
u'here Mayor Ralph is
completing /«rH/y years
in of,
May 14. 1 9 3 0 }s*
43
THE EMBARCADERO—
Ships coming in from the tchole round world, and going out to the whole round world
To India and China and .-iustralia and the thousand island paradises of the Pacific.
— Walt Whitman
San Francisco Business
Italian fishing
fleet at Fisher-
man s M'haif.
M AY 14, 1 9 3 0 f>
45
Portsmuulh Square
named for the occu-
pation of San Fran-
cisco by the crew of
the U.'S. S. Ports-
mouth in 1846. Cen-
tered by the vionu-
ment dedicated to
Robert Louis Steven-
son, dreaming out
here his story, "The
H'reckers."
Changing Asia lies
not below the western
horizon but right in
the heart of San
Francisco. China-
town is not a quarter
apart, nor one to be
exploitedtothetuneof
shivery tales poured
in tourists' ears. It
IS but ten minutes'
walk from the smart-
est shops around
Union Square to the
Golden Bazaars of
Grant Avenue, with
no gulf between.
— Robert Wells
Ritchie,
Ladies' Home
Journal.
46
-€i San Francisco Business
Union Square, a sunny palm court, set in the midst oj
the hotel, club and shopping district.
Market Street from the busiest
Ferry Terminal through the long-
est traction line tunnel to the shore
of the mightiest ocean for a five-
cent carfare.
San F rancisco' s
Civic Center, where
with the City Hall
and Civic Auditor-
ium, San Francisco
entertains conven-
tion delegates and
distinguished visi-
tors.
May 14, 1930 }> ■-
47
Community Industrial Development
[continued from page 13 ]
duplicated political activities. Conven-
tion and tourist bureaus are almost as
numerous as chambers of commerce, and
industrial bureaus are becoming so.
The attraction of industry to a com-
munity is not a simple matter of glib
salesmanship. It often requires a great
deal of patient and, at times, quite dif-
ficult research work — research in the op-
erations and requirements of the indus-
try and into the fitness of the commun-
ity in respect to those requirements. Not
often any more does a manufacturer lo-
cate his plant where his fancy or his fam-
ily dictate. The introduction of cost ac-
counting has taught him that some of his
costs depend upon conditions beyond his
control and may vary from one commun-
ity to another. As he is in business to
earn a profit, he is anxious to produce
his goods at the lowest possible cost con-
sistent with quality. As some costs may
vary with location, the manufacturer
wants to know where he can locate his
factory to secure the lowest net cost of
manufacturing and distribution.
The principal manufacturing costs
which may be affected by location relate
to:
Raw aitd semi-finished materials — in-
cluding freight to factory.
Labor, both skilled and common, and
including wage scales, turnover and ef-
ficiency.
Power — including electricity, gas, oil
and coal.
Water.
Cost of Marketing — including freight
to the markets.
Waste disposal.
Warehousing of both raw and finished
products.
There are certain indirect or overhead
costs which must also be considered, as
they may vary from place to place. Chief
among these are:
Cost of land and buildings.
Taxes.
Insurance.
Equipment.
Administrative expense, including sal-
aries of officers and clerks, printing, sta-
tionery, advertising, etc.
Protection against climate, including
heating, humidifiers, etc.
And besides these, there are those fac-
tors, not exactly measurable as costs,
which affect the family life of the in-
dustrialist and therefore may affect the
cost sheet. These have to do with the
quality of the municipal and civic in-
stitutions, home life; the type of hous-
ing; the e.xtent of home ownership and
the facilities offered working men for ac-
quiring their homes; the cost of living,
markets and. their operations, and the
availability of fresh supplies of food
stuffs; recreational facilities for both em-
ployer and employed; schools, churches,
clubs and theatres, for mental stimula-
tion and development; social agencies for
the care of the unfortunate; and similar
phases of community life.
Frequently the most unexpected of
these latter factors may swing the men-
tal balance for or against a community.
The Almighty Dollar isn't always the
thing uppermost in the minds of the ex-
ecutive, particularly if that executive ex-
pects to move to a new location.
FACTORS AFFECTING INDUS-
TRIAL MIGR.ATION.
Factors governing plant location have
been changing rapidly in recent years.
Some of these changes are largely re-
sponsible for major shifts in industry.
The development of chemical engineer-
ing and the improvement in mechanical
processes of production are two major
changes stimulating migration. Chemi-
cal research multiplies sources of raw
materials, provides synthetic substitutes
for natural monopolies and makes avail-
able for use lower grades of materials.
Mechanical engineering development has
substituted the machine for skilled and
even semi-skilled labor, making available
large reservoirs of lower cost common la-
bor in remote regions, heretofore con-
sidered unavailable for manufacturing
locations. Proximity to skilled labor or
to natural raw material resources no
longer dominates the selection of a plant
location to the extent it did a short while
ago.
The development of standard brands
and national advertising of those brands
have caused many industries to seek out
strategic locations for branch plants and
distribution warehouses to serve a na-
tional hand to mouth buying public. The
recent development of Dallas can be at-
tributed largely to these new factors in
distribution.
Electric power is no longer available
at only a few centers of hydro or steam
power production. Great systems of high
tension distribution make electric energy
available most everywhere and mechani-
cal improvements in steam generation
make many hydro-electric plants obso-
lete. Today, electric-chemical plants are
free to locate most anywhere, in so far
as power is concerned.
By-products are now sometimes more
important in influencing the selection of
a location than are the main products of
a plant. For example, a blast furnace
may locate a long distance from its ore
and limestone deposits or its source of
fuel. But no blast furnace can be run
at a profit unless there is a near-by market
for its by-products gas from the coke
ovens. The modern blast furnace is near-
ly in the public utility field today.
The ability to control temperatures,
humidity and the purity of the air has
contributed a great deal to the diversi-
fication of location in many industries.
Today candy can be made in Georgia
or at New Orleans as well as elsewhere.
Cotton no longer needs the natural hu-
midity of the New England atmosphere.
Air conditioning is only in its infancy,
yet great changes in industrial location
can be attributed to its development.
The mileage e(]ualization of transpor-
tation rates and the rapid elimination of
special or commodity freight rates favor-
ing the products of given communities are
also playing a large part in the scatteri-
zation of industry. To be assured of fair
treatment in the matter of freight rates
on his products, one need not locate in
an established center today.
Shifts in population centers play an
important part in industrial migration.
Many industries, particularly those sup-
plying direct consumable goods — goods
directly satisfying human wants as they
relate particularly to food, shelter and
clothing — migrate in a close relationship
to the movement of population centers.
Printing and publishing and some
branches of the furniture industry must
be placed in this same category.
A report on industrial development in
the United States and Canada, sum-
marizes as follows in the order of their
reported importance, the reasons for all
gains of plants for the United States as a
whole, including relocations, branches and
new local industries:
1. Markets.
2. Labor.
3. Transportation.
4. Materials.
5. Available factory building.
6. Personal reasons.
7. Power and fuel.
8. Cheap rent.
0. Nearness to related industries.
10. Living conditions.
11. Financial aid.
12. Taxes.
13. Mergers and consolidations.
14. Cheap land.
15. Nearness to parent company.
16. Banking facilities.
This tabulation is presented simply
because it suggests the wide variety of
factors governing the selection of a man-
ufacturing location, as reported by man-
ufacturers in several hundred cases.
The manufacturer, through his own
efforts, or by using the services of an
established engineering office, could gath-
er together all the data necessary to en-
able him to arrive at a satisfactory de-
termination of where his plant should
be located. But he can more readily
gather the data through properly consti-
tuted local agencies, where such exist.
These local agencies are, of course, the
chamber of commerce, commercial club,
or similarly designated body. Because of
the benefits accruing to a community
through the acquisition of new indus-
tries, the manufacturer should feel no
hesitancy in asking for information, how-
ever voluminous, to assist him in measur-
ing the resources of a city as they relate
to his particular enterprise.
Not all chambers of commerce are pre-
pared, however, to render assistance to
the manufacturer seeking a location, and
many manufacturers, skeptical of the
value of the service of a community
[ continued on page 96]'
48
••»g{SAN Francisco Business
1110.
ROUND
THE
WORLD
A
. PALATIAL LINER becomes your
home for 20,236 miles.
You have a large outside room
with twin beds ( real beds, not berths ) .
Delicious meals, interesting friends.
Your living room window will look
out upon the great ports of the world,
which you will visit... Yokohama...
Kobe . . . Shanghai . . . Hong Kong
. . . Manila . . . Singapore, etc.
You are free to stop over where you
like, as long as you
like. Your ticket is
good for two years.
Visit any land that in-
terests you, continue
your journey on an-
other President Liner
as you would on an-
other train. No other
plan of world travel
offers you such free-
dom, such comfort,
such consideration for
your personal wishes.
This is your world — give yourself
the experience of a lifetime and see
it! Visit lands you have read about,
heard others discuss, and longed to
see in the real. And go, not as a
scheduled tourist, but as a traveler
— with home always in the harbor
when you want it!
INFORMATION
— SAILINGS
Every week a palatial
President Liner sails
from Los Angeles and
San Francisco — via
the Sunshine Belt —
for Honolulu, Japan,
China, Manila and
thence every two
weeks to Malaya —
Java nearby — Ceylon,
(India by Pullman
overnight), Egypt, Italy, France,
New York.
Fortnightly sailings from Boston,
New York via Havana, Panama to
California and Round the World.
Fortnightly sailings from Seattle
and Victoria, B.C., for Japan, China,
Manila and Round the World.
Reduced Roundtrip Fares
to the Orient
In effect until July 31.
JAPAN $525 CHINA $606
PHILIPPINES $656
COMPLETE INFORMATION FROM ANY STEAMSHIP OR TICKET AGENT
DOLLAR
STEAMSHIP LINES
ROBERT DOLLAR BUILDING, SAN FRANCISCO • PHONE DAVENPORT 6000
406 THIRTEENTH STREET, OAKLAND ■ PHONE HOLLIDAY 8020
M A >■ 14. 1930^-
M EETI N G
49
Industrial Location
REQUIREMENTS
By R. B. KOEBER
Industrial Engineer
THE eastern industrial executive, the
banker, and the engineer, with the task
of the selection of a Pacific Coast location
before them, enter upon their undertaking
from several different angles.
Some men enter with a large degree of understanding
and knowledge, that is. determining a Pacific Coast lo-
cation is just another branch among a chain of national
branches in their corporation which has been decentral-
izing to gain the benefits of that system.
There are others with less experience who are just
beginning to grasp the meaning of the decentralization
system and the multi-unit operation method. Some in
this group are suddenly aroused after years of unques-
tioned service at long range to find that local competi-
tion has developed which forces them into a new under-
taking— an experiment, if you will, to endeavor to
retain their markets.
Then there are also those who can see in the natural
resources of the Pacific Coast and western stales, new
opportunities for development.
In another group are those men with activities which
are justified only by defmite economic minimums. As
the western markets expand and grow, many new ac-
tivities are justified. Those most alert grasp them first.
Sixty-four per cent of the increase in value of manu-
factures in the United States between 1919 and 19'27
occurred in the three Pacific Coast states.
It is not to wonder the subject of Pacific Coast de-
velopment and location requirements has become one for
profound study and consideration by many along the
Pacific Coast.
Out here in the Pacific Coast states, the United States
Census Bureau figures indicate the population is in-
creasing at a rate two times faster than the United
States as a whole. Approximately two-thirds of the
development of the eleven western states represented
by ten per cent of the population and ten per cent of the
buying power of the United States is in the three Pacific
Coast states.
Out here 3100 miles by rail from New York and 'i'iOO
miles from Chicago, fronting on the broad Pacific and
the new arena of world trade, stretches 1740 miles of
the United States coast line. It reaches from the
Canadian border to the Mexican border. But looking
westward from the eastern and middle western sec-
tions of the United States, the Pacific Coast seems to
converge at some prominent point just as the highway
'Source of data: U. S. Department oj Commerce,
becomes a tluead on the distant hill. However, an at-
tempt to narrow down the selection of a location to this
perspective might result disastrously when casting the
final balance in competitive markets.
Sections of the Pacific Coast are closest to the Orient
and Far East, others to the Hawaiian Islands and South
America by reason of the great circle trade routes. The
distribution of the population and resources in these
sections is not uniform. There are at least fom* trading
centers and three trading areas on the Coast. Some
offer greater possibilities than others. The location of any
project should be determined by the sum total of the
economic advantages amilal)le at a particular site.
The relative strength of the resources of the western
market extending over to the Bocky Mountains and
including the eleven western states, is shown by our
appraisal of them in relation to the United States:*
area 38.2%; population 9.1%; bank total resources
and liabilities 8.38%; wealth of all tangible property
11.64%; value of all crops 13.66%; lumber produc-
tion 42.9%; U. S. Forests standing lumber 98.7%;
mineral and quarry products 15.75%; railroads
16.94%; highway mileage 16.94%; water power de-
veloped 32.85%; water power potential (90% of time)
68.9%; manufacturing, primary horse power 8.35%;
manufacturing, establishments 9.95%; manufacturing,
wage earners 6.6%; manufacturing, cost of material
7.62%; manufacturing, value of product 7.17%; motor
vehicle registrations 13.49%; Pacific Coast export
10.4%; Pacific Coast import 12.2%; savings bank
deposits 9.36%; bonded indebtedness 11.81%; vo-
cational education, agriculture 11.8%; vocational
education, trade and industry 9.69%.
At first blush the selection of an economic location to
serve this western empire becomes a vast, and some-
thing of a confusing, problem. The problem is, however,
only a complex one and need not be confusing when
simply stated in terms of its several component factors.
Location to the banker mcEms convenience to the
money market and accessibility to his resources which
include the time and service factors. To the insurance
executive, proximity to the commercial trade channels,
the financial resources, and density of population.
To the industrial executive and the engineer the
selection of an industrial location is perhaps most
complex and involves a number of factors. They must
consider the markets, raw material, transportation,
labor supply, water, power, fuel, legislation, financial
aids, banking facilities, and climate.
50
•■^San Francisco Business
.4 location when scientifically determined irill represent
the algebraic sum of all the factors involved at the site
where the greatest niiml)er of advantages are available to-
gether.
The market perhaps is the single factormostfrequently
influencing the choice of an industrial location. The rise
of industries on the Pacific Coast was in response to an
increasing market. It is true that many industries ai'e
local in character. There are industries of bulky prod-
ucts of small value which are confined to the local area.
\ aluable articles of small size may be produced inde-
pendent of proximity to the immediate market. Distri-
bution more than any other one factor limits the market
area.
The market analysis should determine the extent of
the local markets and demand, also the extent of the
regional markets and the prospective future demands.
It should consider the existing and probable future
competition.
Regional production centers are tending to develop.
An organization seeking national distribution will have
a number of plants at strategic regional locations rather
than attempt to distribute from one production center.
Decentralization of production is resulting in branch
plants centrally owned and controlled, rather than a
marked increase in the number of small competitive
plants.
The market ai'eas are constantly changing. It has
been estimated that about 55% of the raw materials
used in industries come from agricultural operations.
It is very natural that these materials should be used by
industries neai- the source of their production.
Raw materials must be considered with respect to
quantity and quality available, proximity, transporta-
tion, cost, whether they are pm'chased in a competitive
or monopoly market, and possibility of future use of
substitute products.
There is a general tendency to perform the primary
operations in the vicinity of the raw materials supply;
in such industries as lumbering, petroleum production,
mining, fishing, paper mills, and raw dairy products.
The manufacturing operations which follow the pri-
mary operation and which involve the application of
more labor, special machinery, and small amounts of
power, can be more removed from the source of the
raw materials.
The labor, generally speaking, where skilled or semi-
skilled help can be used, will follow the industries. Highly
skilled and specialized branches of craftsmanship may
call for a labor supply which is located in certain locali-
ties and ofTer obstacles to transplant. Cities supply large
reservoirs of all classes of labor to draw from and therefore
attract many industries on that account.
There are a nmnber of small industrial towns about
the country in which labor population has grown with
industries located there, and in which a common bond of
loyalty and cooperaticm has developed. There are
numerous examples of this around the San Francisco
Bay area.
The transportation factor involves the number of
railroads available, the service rendered, whether con- ,
venient to transcontinental routes, water transportation
facilities, electric lines and motor transport services.
"The decisions of the Interstate Commerce Comtui-^-
sion would indicate a disposition to fix the rates at a
point where a normal and healthy struggle between com-
peting interests have tended to leave them with con-
sideration toward the cost of the service."
For example, as a general rule, freight rates from tln'
Pacific Coast, on commodities produced on the Pacific
Coast, meet Atlantic Coast westbound rates just beyond
the boundary of the eleven western states, but in cf)ni-
petition with Chicago the Rocky Mountains are tiie
common point, while on direct import movements, the
Mississippi River is the common point between the
Pacific and Atlantic coasts.
Switching charges are absorbed on competitive
traffic, while on local and non-competitive traffic they
are added to the rates. The package car service does
nmch to expedite the less-than-carload shipments and
provide customer service. All goods consigned to certain
points are loaded into special cars, thus providing car-
load shipments and direct fast service to those points.
The transportation of freight by truck is economical
for distances up to about 150 miles. The trucks are sup-
plementing railway service in both gathering and dis-
tributing shipments, also in effecting transfers at ports
and terminals. Ease of making shipments and speed of
delivery appeal to the shippers and customers alike.
Express attracts the heavier and more valuable pack-
age business. Parcel post is cheaper for short distances
and articles of light weight for any distance.
Fuel, power and water become influential factors
when lai'ge quantities are in demand.
Secondary factors include legislation, climate, adver-
tising value, financial aids and banking facilities, all
have a bearing on the selection of a location.
The concentration of industries at a strategic location
helps to stimulate the labor supply as individual plant
shutdown least afTects continuity of employment; pur-
chasing conditions are better; shipping facilities are
greater; financing is easier; public opinion more favor-
able towards industries; advertising prestige is greater;
technical advancement more rapid. The gain in external
economics accounts for the concentration of industries.
The era of ofl"ers by Chambers of Commerce for free
sites, bonuses, stock subscriptions, and exemption from
taxes, as an inducement to secure factories, has largely
passed. Temporary advantages of this character could
not compensate for uneconomic production methods
and distribution facilities resulting from faulty location.
An analysis of the Pacific Coast Economic and Indus-
trial situation has been undertaken. Some of the findings
are presented in the following pages.
The eastern or western executive seeking a Pacific
Coast location may find these general charts and data
of value and assistance in appraising the relative merits
of the central coast area in relation to the Pacific Coast
and the western states.
May 14, 1930 ^*-
51
SIXTY PER CENT OF THE RESOURCES OF CALIFORNIA TRIBUTARY TO SAN FRANCISCO
sm FRAncisco
MSOUKES
San rrancisco
3An FRAHClSCQ CHPvt^BER^ «-> COM rv\ER.CE
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64
-•^San Francisco Business
TREND OF RETAIL AND WHOLESALE TRADE — 12th FEDERAL RESERVE DISTRICT
RETAIL TRAPE
i^Pj^TWELfTH fmUL RESERVE DI3TBia-BA5EPI)nSALE5^f8PEPARTnEnT5T0RE5
T
/ V '' y
V V
Cwre 5/iommfh/\f ITdriaim hsec/ on 03/// /l/eSirk
'€5
(924. 1925 19Z6 ViZl
200
180
160
140
leo
100
60
\^Z^ 19Z9
1923-1925 PAILY AVERAGE .|00
SOURCE or PATA> FEPZML RESERVE BA«K or sam FRAMC\5C0
140
120
100
80
60
WHOLESALE TRAPE
IWELFTH FEDKAL eE5ERYF DISTRICT- 150 FIRMS IM II LIMES OF TRAPE
192.4
/\
rv
A
>k
A
A
^ k'^r/df/on
IrtPEA
140
120
100
80
60
I9^5
)926
I92T I9^8 W2.9
)%V 1925 MOttTHLY AVERAGE = 100
SOWROE Of PATA: frPERAl- RE5KRVE BAM< or5Ari FrAMCISCO
M A\ 14, 1930)^-
65
INDUSTRIAL PRODUCTION TREND— TYPE AND DISTRIBUTION OF MANUFACTURING
ESTABLISHMENTS IN THE TWELFTH FEDERAL RESERVE DISTRICT
IMPEX
130
leo
100
90
80
70
inDUSTMAL PRODucrion
TWELFTH FEDERAL RESERVf DISTRICT-BASED On?0 SERIES IM IZLlMfSOF Mf6R.
H\
Aa-v
M
A' ^
/ir\
/ \
/V V
u
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Charfsfyows /^ffni/r/^/ /dr/afm hsecfonPt^/fy/^/e-Froc/i/c^/on
m4 1925 19Z6 (9^7 19^8 1929
1923- 1925 I7AILY AVERAGE* 100
SOUIt.ce OF PATA: FEpERW- REiEKVB B^HK 'F Sl^li PR.AMC«SCO.
iriDEX
150
110
no
00
90
80
TO
Cali-
TYPE OF ESTABLISHMENT Arizona* fornia
Chemicals - ■ ■ 21 532
Food 137 2882
Forest Products 23 904
Iron and Steel * 368
Leather 4 131
Machinery 8 772
Metal and Metal Products 9 503
Musical Instruments 21
Paper and Printing 56 1769
Railroad Repair Shop 15 97
Rubber 25
Stone, Clay and Glass 17 498
Textiles 1 699
Tobacco 47
Transportation Equipment 1 185
Miscellaneous Industries 4 676
♦Five Southeast Arizona counties are not included in r2th Federal Reserve District.
222
U9
517
478
Wash-
ington
1005
780
72
66
■■•>§{ San Francisco Business
TYPES AND DISTRIBUTION OF MANUFACTURING ESTABLISHMENTS
IN THE NINE BAY COUNTIES AREA
MAflUFACTURinG
ESTABUSHMEHTS
yr5Q ^'""'"-'^ I MAPA
VALUE "JJ PRODUCT
$l.in.92fe.431
■y
SAM FRAMCISCO: cb} \^i--'''-.
y>fMt EARtlERS
TYPE OF ESTABLISHMENT Alameda
Chemicals 74
Food 269
Forest Products 114
Iron and Steel 46
Leather 11
Machinery 106
Metals and Metal Products 47
Musical Instruments 6
Paper and Printing 125
Railroad Repair Shop 5
Rubber 5
Stone, Clay and Glass 498
Textiles 35
Tobacco 2
Transportation Equipment 31
Miscellaneous Industries 78
WAGES
$ 139.532..<»99
COUNTIES
May 14, 1930};*
67
THE FEDERAL RESERVE BANK OF SAN FRANCISCO IS THE HEADQUARTERS OF THE
TWELFTH FEDERAL RESERVE DISTRICT
BRANCH BANKS ARE LOCATED IN LOS ANGELES, PORTLAND, SEATTLE, SPOKANE, AND SALT LAKE CITY
Dureicr ffomffmr.
BRMCH BMK "
£cononi( zone: •■
Q 3/tAno/ earn ■•
o ami n/r/m fco/!o/i/( /erta
/msKUl pmgmm
mfMtoKo a/imic:. '/ammf
m mm
Natural Trade Customs have defined the Branch Bank Territories and Tributaries Economic Zones
68
San Francisco Business
SAN FRANCISCO IS A RAIL AND WATER TERMINAL FOR THREE
TRANSCONTINENTAL RAIL LINES AND 149 STEAMSHIP LINES
BAILBOADS
SA/I F/^A/7C/SC0
May 14, 1930)?*-
69
THE MANUFACTURER'S DOOR IN SAN FRANCISCO OPENS TO
THE GREAT WATERWAYS OF THE WORLD
SHlPPinG
-I°I30~
jAnrRMc/xo cfiAMDC2 orco/i/ir^cf
102 Regular Steamship Lines and a number of private'y owned
bring the total to 149 lines calling at San Francisco
70
-•■^San Francisco Business
FREIGHT CONSOLIDATION POINTS
BAIL DELIVERIES
SAN FRANCISCO-OAKLAND BAY AREA _/
j,^"^^ ■ Con
T1BUR0N
Consolidation
Point for^Eureka
frei^Bt.
SAN FRANCr^J
5a"\l abater \
iA<) S-teamsKip SrrvtcesI
ROSEVILLE
Consolidation Point
I for freight for
0 Northwest o Trans -
1 continental points
" East via Omaha
TRACY
Consolidation
f point for Sen
Joaquin Valley
SAN JOSE
Consolidation point
for Coast liine freight
via New Orleans
3f)fi FR fine /SCO C/^A/'^&£^ of CO/V/^S/ZC/^
All Rail Deliveries of Freight, Mail or Express to or from San Francisco and all Other Points
in the Bay Area MOVE AS A UNIT with Same Charges and Same Delivery Time
REGULAR TRUCK TRANSPORT SERVICES OPERATING BETWEEN SAN FRANCISCO
AND NORTH BAY, TRANS-BAY, PENINSULA AND INTERIOR VALLEY POINTS
TRUCK TEAnSPOCTSLPVlCK
hOI^TH BAY
TI^A^S-BAY
PEninSULA^ SOUTH ^AfimmwcmmcmmcLc^^^ IMTER-IOR. VALLEYS
45 5E:KY1CE5
2.0 SEC:VICE5
6 SETR-VICETS
4S Regular Truck Transport Services Operating Under Jurisdiction of the California State Railroad Commi;
72
-••^ San Francisco Business
TYPES OF MANUFACTURING ENTERPRISES WITH NATIONAL DISTRIBUTION
WHICH FIND IT EXPEDIENT AND PROFITABLE TO MANUFACTURE
IN SAN FRANCISCO
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sart re/!rtc/sco c/t/me^e =/ cor^nfece
"}30
*^^5rfe^ ME^DQVJ^^^
More than 1500 National Concerns have chosen San Francisco for their Western Headquarters
THE SAN FRANCISCO PENINSULA HAS OVER 10,000 ACRES OF LAND READY FOR INDUSTRY
1^
ma
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mDUSTRIAL PEPARTMEriT
5AnfRAnCI5CO CMAt-lBEE «r COMMEE.CE
-LEGLnP-
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■^
inPUSTRIAL PBOPKTY
:x
More than 2450 Factories are established on the Peninsula contiguous to good labor supply.
Happy homes, splendid educational facilities and climatic conditions unexcelled
COST OF LIVING LOWEST IN SAN FRANCISCO
1
COST OF LIVIMG
FOE AVERAGE VYOEKMAH rAMILY
)H
l4ClTlE5'f'-YEA!2^l^l4'^^'> 19£9
CITY
SAn f RAflCISCO
P0RTLA11P
L05 millb
BALTinORt
BOSTOn
WA5Hin6T0HD.C.
m YORK
PHILAPELPfllA
CHO60
BurrALO
PfTROIT
CLEVtLAnP
JACKSOnVlILE
—X R e: n D ~
1914 base:
ArinuAL
COST
OIL m')
I MCREA5E
PERCfnfeVkUIE
60.8%|
AnnuftL
COST
■^ -^ -^ ,n^
fiOT^- T/jQf/gures used tn a6oyc chart arc t>ased on
OSLfiBo/g. P£F/iAT/*frrtTrejffor/s^£/.yAs *ve/>X/^^^y Z/,^/
May 14, 1930 ^■■-
75
MOST UNIFORM TEMPERATURE OF 11 CITIES. IN SAN FRANCISCO
C LI MATE
TEMPtRATyRE OBStRVflTIOHS - nORE THAM £0 YfARS
8t U.5. WtftTHER BUHEAO
ecF
70-
80'
6(f
I
5crp
Ad
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>-
5:
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r
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70'
lU
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r:
■HM
£;n
K^J
o
— 1
oPHYJlCftL
OPTlMUn
50^
* OTTinuM
/tiOUSTRlAL PefA JZ TM£n T
Records of the United States Weather Bureau, over a long period of years, indicate San
Francisco a city of dependably uniform temperature with an average daily range of 12°. 04 of
every 100 possible hours of sunshine has been the average in San Francisco for more than 20
years. The records reveal an average of 16S days a year when the sun shone all day. The
average r.iinfall of 22 inches occurs largely during the period extending from December to March
■■^San Francisco Business
Growth Factors in San Francisco's
COMPILED BY INDUSTRIAL DEPARTMENT
SoiRcE 1908 190S lUlO
Growth Factors Index
I, Population (A) 402.086 409,499 (1)416,912
II. Bank Clearings (B) »1,757, 141,850 11,979,872,570 $2,323,772,870 $2,
III. Assessed Valuation (2), (3) (C) 454,334,160 539,093,065 515,028,100
IV. Value of Manufactured Products (D) 134,227,860(1)133,041,069 138,892,800
V. Value of Foreign Commerce (3) (E) 76,251,545 81,667,481 80,351,403
VI. Savings Bank Deposits— S.F.Banks (4)... iF) 137.098,974 155,701,351
VII. Real Estate Sales (G) 31,083,572 33,879.073 31,291,293
VIII. Building Operations (5) (H) 31,668,341 26,184,068 20,508,556
IX. Carload Movements (6) (I) 117,961 141,736 147,390
X. Postal Receipts (J) 2,010,833 2,212,163 2.488,224
XI. Customs Receipts (K) 6,829,895 6,698,092 7,125.711
425.888
434,864
443.841
452.818
461,794
47(«
427.075.543 $2,677,561,952 $2,624,423,824 $2
.516,004,816 $2.6H,63S,92) $3,47Si.862
545,064,347
604,813,249
623.847.729
647,207,514
656,344,229
755,88! 4
144,744,600
150,596,400
156,448,200 (1)162,300,000
213,304,200
261.308 1
94,509,924
108,485,205
128,523,066
130,485,990
157,569.007
208,20- t
168,744,339
172,347,277
183,964,994
190,226.398
214.626.6S2
237,565 1
35,268,661
45.175.233
44,728,900
27.574,992
28.741,399
41,3513
20,915,474
23,338,563
21.037,264
28,177,563
13,990,704
18,83-, 3
145,119
161,182
163,169
165,967
180,054
2210
2,570,215
2,783.049
3.116,973
3,252,303
3.561.800
.1.631 9
6,778,529
6.652,146
6.399,976
3,183,226
4.647.886
4.73; 0
Sources: (A) U. S. Census. (B) S. F. Clearing House. (C) S. F. Assessor's Office.
(D) U. S. Census of Manufactures.
(E) U. S. Department of Commerce.
(F) State Banking Department, Controller of Currency.
(G) Thomas Magee & .Sons.
(H) S. F. Department of Public Works (through Building and Engineering News).
(I) Pacific Car Demurrage Bureau. (J) U. S. Post Office. (K) U. S. Collector of Customs.
inPEX
nUMBER.
r
600
2t YEARS OF PROGRESS IH SAN FRAMCISCO
BASE TEAR 1908 = 100 IMDEX nUMNLR
-KEY-
1 - POPULMIOM
2 - BAnK citARin&$
3 - A^StSStD VALUMlon — .
4- vwuf .1 ntnufACiuiiit puwn — • —
5- VALUi- nu\m annivLi—" —
6- 5»vm6 6AnK [itPosns — —
>* j\ /nflfffioao/rekMjOi'nnj fttr/ined
/i -L
r.
T-
^1
t
600
May 14, 1930 ^■■
77
Progress-21-Year Period-1908 to 1929 Incl.
SJN FRANCISCO CHAMBER OF COMMERCE
479,746
488,723
497,700
(1)506.676
(8)518,.i07
(8)530,340
(8)542,172
(8)554,005
(8)565,837
(8)577,670
(8)589,.i02
(8)601, .3.35
(8)613,168
g37,854,596 1.5.629.321,142$;
,286,339,237 {8,122,064,916 «6,629,501,357 $7,274,069,242 $8,049,583,490 $8,366,230,636 $9,479,464,468 $9,799,768,677 $10,117,987,269 $11,491,219,374 $10,938,052,000
791,786,293
780.450,765
793,707,190
817,691,922
867,133,227
855,662,874
916,079,189
988,668,165
1,049,862.516
982,560,022
1,025,317,945
1.055,867,698
1,585.101.1)20
315,312.600
366,316,800 (1)417,321.000
372,410,208 (1)327,499,417
371,808,471 (1)416,317,5,35
421,613,225
1)426,809,926
428,269,060
(1)429.728,194
431.187.328
429,728.194
286,917,617
480,778,266
455,863,420
486,083,695
,■503,715,513
258,168,630
343,325,940
308,562,301
336,439,190
397,068,152
374.560,010
399,741,728
423,175.828
266.607,748
293,997,177
.307,292,438
358,867,992
390,136,816
418,375,902
499,,504,013
575,180,901
678,759,170
831,793,238
785.722,340
987,861,401
1,002,166,635
35.453,511
30,517,075
61,681,593
82,641,161
80,863,796
132,227,478
156,188,438
141,355.269
182,907,216
163,445,035
144,793,397
124,276,027
96,794,815
15.635,319
7,924,319
15,163,242
26,729,992
22,244,672
45,327,206
46,676,079
57,852,973
50,392,793
57,953,948
47,032,848
37,766,731
33,682,025
221.099
208,539
195,758
182,317
143,604
183,479
212,548
207,648
230,880
236,699
234,053
251,723
250,7,37
3.964.045
4,582,503
4.825,547
5,452.681
5,928,350
6,485,405
7,704,036
7,455,948
8,132,899
8,643,375
8,813,807
9,014,938
9,287,704
5,311,651
3.246,199
4,548.798
8,187,425
7,431,825
8,514,379
11,815,498
11,514,760
12,073,552
13,097,670
12,416,986
12,820,345
13.037,940
llftANAIlON : (1) U. , Census, other >ear3 estimated.
(2) Basis of Assessment fift.v per cent of true value.
(3) Figures for Fiscal years 1908 to 1918. Calendar year 1919 to 1929
(4) 1908 to 1914 inclusive. State Banks only; 1915 to 1929 inclusive. State and National Banks, figures taken as near .lanu
branch bank deposits included.
(5) Previous to the year 1914 Expenditures made by City, County and State were not recorded by Department of Public
(6) Carloads of freight reported by all Rail Lines at San Francisco held for Loading, Rficonsignment and Unloading.
(8) San Francisco Chamber of Commerce Population estimate — 1930 Preliminary U. S. Census figures — 625,000.
RETAIL mOE
,~„.. SAM FRAMCISCO - BA5ED on 5ALE5 «f 5 DEPABTMCnT 5T0RE.,„„„
too I 1 1 1 ] a h zoo
180
160
140
120
100
80
60
Chari fhov\i's /^onfh/y yar/af/ort iftsed on Pj//y /)/s.S^/es
\9ZA-
1^25
1^)16
mi
I^IIZ
192-9
160
160
140
120
100
ao
60
1923- I*?i5 OAli-Y AyER.A6£:-10o
300R.CE <»P D'^TA ' FEPEBAu B.E51RVE ft^HK. oi SAM FCJ\HOSC<^ ■
— ^San Francisco Business
Industrial Growth
of the CENTRAL CITY
)A GOOD way to judge
/ ^ the advantages
r — ^ of industrial San
Ji^ _^_Francisco is to
see what experienced industrialists think of them.
Many eastern corporations have already backed up
their opinions with the large investments in San
Francisco, and 1929 was, in some respects, an exceptional
year in this direction.
The new $500,000 plant of the Link Belt Company of
Chicago has been completed and will be occupied very
shortly. On the seven-acre site there will eventually rise
an addition that will bring the investment up to
$1,000,000.
This plant has important neighbors, also branches of
plants in the East. To the west is the handsome new
building that houses the western activities of D. M.
Ferry & Company of Detroit. To the east is another
example of beauty in industrial plant cu-chitecture, the
plant of the Electric Storage Battery Company of
Philadelphia. Next to this is the site of the new plant of
the Vermont Marble Company of Proctor, Vermont,
adjoining which stands a large daylight building, which
houses the western manufacturing operations of Borne
Company of Bome, New York, and completing the
circle of the neighborhood we find the most modern of
furniture plants, the 150,000-square-foot plant of the
Kroehler Manufactming Company of Chicago.
Besides the branch plants in this district, known as
the Paul Tract, there aie laige, modern plants of local
concerns, the newest of which was completed in 1929 by
the Simon Mattress Manufacturing Company at a cost
of $300,000.
During \^^^, ninety new industries located in San
Fiancisco, and one hundred eighteen on the east side of
the bay from Riclimond to San Leandro. Forty of San
Francisco's ninety are stock-carrying branches or branch
factories of eastern industries, and the most of these
serve the entire West from San Francisco. They find it
cheaper to ship to the western market from San Fran-
cisco because of our central location.
Among the new branches we have such names as
Elizabeth Arden Company of New York, the Ohio Var-
nish Company of Cleveland, Ohio, with a payroll of
$l'-2,000; the Godman Shoe Company of Columbus,
Ohio, with 25,000 square feet of floor space and a
$20,000 payroll ; Craddock Terry Company of Lynch-
By CAPEN A. FLEMING
Ma?2ager Industrial Department
San Francisco Chamber oj Commerce
burg, Mrginia, in a six-story
building of 40,000 square
feet with an annual payroll
of $72,000; and stock cai--
ried here valued at $600,000; Yardley and Company of
London, England; the General Hosiery Company of
Fort Wayne, Indiana; Weil Kalter Manufacturing Com-
pany of St. Louis, busily manufacturing rayon lingerie
with the help of forty employees: the Rome Company,
Incorporated, in its large three-story plant, increased
by one-third over what it was when occupied by the
Premier Bed and Spring Company; Cudahy Brothers
Company of Cudahy, Wisconsin, boiling, smoking and
packing hams in their two-story plant of 18,000 square
feet which employs twenty-five people; the Wall Street
Journal of New York, printed in San Francisco for the
West in a model publishing plant with a payroll of
$100,000 a year; the Continental Baking Company of
New York, with its two new plants, the one housing the
Hostess Cake operations, and the other for making
Wonder Bread. The investment is almost $1,000,000 and
three hundred people are gainfully employed.
The total value of products of the ninety new indus-
tries located in San Francisco in 1929, estimated from
payroll figures, is $13,000,000.
Fully as interesting a story is found in the case of
plant additions. The American Can Company, with
Pacific Coast headquarters in San Francisco and with
three large plants in this city, has just completed in con-
nection with the Third Street can-making plant a ware-
house addition of 160,000 square feet at a cost of
$400,000.
Heintz & Kaufman, manufacturers of radio equip-
ment made famous by its use on the Byrd and Wilkiiis
expeditions, is now located in a fine new plant, consist-
ing of four buildings in South San Francisco, which is
within the switching limits of San Francisco. Wesix,
Incorporated, in 1929 moved into a new plant building
of 75,000 square feet where Wesix electric heaters are
made for national distribution.
William Volker & Company, manufacturers of win-
dow shades, and distributors of floor coverings and
furniture, is now housed in a fine new plant at the foot
of New Montgomery Street containing 60,000 square
feet of floor space.
Graybar Electric Company has completed its new
headquarters building which contedns 45,000 square
fcontinued on page 105]
M A ^•
I <^ 3 0 |i* -
79
A /foreign Trade Letter
r^///^ MEMBERSHIP
As
IT was ('has. L.
Wheeler, vice ijresi-
(leiil and g e n e r a 1
inaiias^er of the Me-
(-onnick Steanislii|) ('ompany. who stated (hiriiii^
a Foreign Trade \Veel< address, "Without the
(iolden (rate, San Francisco woukl l)e a Bohnas or
a Half Moon Bav !" Words of wisdom, these, for
By William L. Montgomery
slant Manager Foreign Trade Department
San Francisco Chaviber of Commerce
in.i< at a faster pace than
trade elsewhere in the
world. Balanced two-
way carj^o in diversified
solid fonndation for San
Francisco's ti'ade development. Balanced cargo
in and out (»f the hay means that no siiip enters or
leaves our harhor in ballast. Diversified cargo
commodities make
San F"rancisco"s jjasl development has been, and means the maintenance of good business regardless
San Francisco's destiny is, inextricably welded to
the commerce moving through the (Iolden date.
Were it not for San Francisco's waterborne com-
merce, grass would be growing on Market Street.
(Irowing at the rate of two million tons and
about >p7."),(l()(),(l(l(l annually, total waterborne com-
merce of San Francisco Bay has for years been
second in the I'nited States only to New York's.
One hundred and sixty-five .shipping services are
now available at San Francisco. These services
carry (California's products to the world, and stamp
San Francisco as the chief port on the west coast
of the Americas.
Since their establishment on the Pacific Coast,
consulates general and commercial attaches of for-
eign countries have made their headtjuarters in
our city. This is tangible evidence that San Fran-
cisco is appreciated tiie world over as the capital
city of the Pacific (loast. Emphasis to this truth
is given by the recent establishment here of the
Pacific Coast headquarters for commercial agents
of the governments of Mexico, China and Canada.
of temporary fluctuations in commodities or in
foreign markets. Supporting statistical data are
presented elsewhere in this publication.
Riding on the Presidio clifls skirting the (Iolden
(iate, San Franci.scans stop to admire the seascape.
At any hour may be seen cargo carriers entering
and departing. Admiration, untinctured with eco-
nomics, is the common reaction of observers on
the cliff's, charmed by the view and shipping below
them. Dependent as they are on this How of com-
merce, many San Franciscans have not discovered
the Pacific Ocean. By that we mean the full sig-
nificance of Pacific Ocean actualities and poten-
tialities, trade problems and trade opportunities.
World conditions and trends must be considered
in an evaluation of San Francisco's role in the
drama of commerce. The drama is being played
in the theatre of the Pacific, but its stage has a
world setting. The prominence of San Francisco's
part in the jjlay deiiends upon many things.
On all fronts industrial countries are making a
drive for markets. Hampered by artificial trade
The Panama Railroad lately has opened here its barriers, inadequate purchasing jjower and credit.
headcjuarters for its Pacific Coast purchases. Asso-
ciated with tiiese indicators of dominance, we have
in San Francisco the iiome offices and Pacific Coast
headcjuarters of leading steamship companies, cus-
toms brokers and freiglit forwarders, financial in-
stitutions and insurance companies. These con-
cerns are here because the metropolitan area of
San Francisco is the i)opulation, industrial, distri-
bution and financial center of the Pacific Coast.
And these prominent companies build San Fran-
cisco ever greater.
World cities have ever been located on good har-
bors, close to principal trade channels, ("apital
cities like Constantinople, London, New York,
Shanghai, Hong Kong, Rio dc Janeiro, Sydney,
illustrate this ])oint. It is good to know that San
Francisco is less than 100 miles removed from the
and over-i)opulation in some (juarters, the pressure
of this drive is becoming terrific. If |)opulations
striving for a living by producing foodstuffs and
textile materials, could transfer their energies to
other activities, jjerhaps tin's pressure would be re-
lieved. Existing surpluses of wheat, wool, coffee
and other agricultural commodities, can only be
dissipated when tiiere is a general rise in purchas-
ing power. Employment of man power in other
industries could bring this about. Wheels must
turn, converting raw resources into buildings,
iiighways, and transportation e(|ui|)mcnt. But cap-
ital to lubricate the cogs, and management to direct
and coordinate the machinery are in most places
lacking. Investment of American funds and ex-
tension of credit would help efi'ecl an adjustment.
Besides lack of capital and skilled direction. Pa-
great circle trade route from the Panama Canal cific Basin countries are today hampered in their
to Japan. World commerce is gravitating to the march of |)rogress by a world-wide trend for eco-
Pacific. Trade between Asia and America is grow- nomic armaments. Even in this enlightened year
[ continued on pa^^e SI ]
80
4 San Francisco Business
T h r P h e Ian B u i I d i n g
Gore of Market and 0' F a r r e 1 1 Streets
May 14, 1 9 3 0 }i*
A Foreign Trade
Letter to the
Membership
[ continued from page 7!) ]
of 1030, mechanisms are being fostered
for uneconomic industrial activity. This
is true for the United States; this is true
for the world as a whole. Trade barriers
are rising higher everywhere. These bar-
riers are armaments dedicated to protect-
ing uneconomic production. By setting up
conditions favoring uneconomic develop-
ment, channels of international commerce
are dammed. Progress thus is stifled, and
San Francisco, along with the rest of the
world, is hampered in her development.
Until economic adjustments are made
world peace is in jeopardy. Struggles for
trade control have ever lead to interne-
cine strife.
When all of us come to realize that
development must be mutual, that our
customers can buy from us in proportion
as they are able to sell, then will follow
a scrapping of economic armaments, a
clearance of trade channels.
There are indications that we are on
the threshhold of a new and more en-
lightened era of progress. All the world
yearns for better things. Education and
sanitation are indices of a raised stand-
ard of living, which in turn denotes prog-
ress. So, San Francisco with her advan-
tages of location, an early start, and
reputation for good will, cannot help but
prosper in the general advance, and para-
doxically, from the daughter of the Pa-
[ continued on page 88 1
COMMERCE OF SAN FRANCISCO WITH FOREIGN COUNTRIES
Ve.\r Exports Import.s
1928 $201,268,000 .S198,290,0(M)
1929 206,208,000 212,662,000
Increase or decrease. . 4,940,000 Inc. 14,372,000 Inf.
Percentage change 2. .5 Inc. 7.2 Inc.
TOT.M, Tl'.ADK
.?399,.-).')8,000
418,870,fX)0
19,312,000 Inc,
4.8 Inc.
COMMERCE OF SAN FRANCISCO WITH HAWAII
1928 $48,909,000
1929 51,98.5,000
Increase or decrease . 3,076,000 Inc.
Percentage change . . 6.3 Inc.
$112,000,0()()((.,st.) .$!lil,(MK),()()Oi(.st.)
96,000,l)()(l(<.st.) 14S.(l(l(l,(Kl(|(,.st.)
16,00(),()00(cst.)D<T. 13,()()(),()lKlicst.)Dec.
14.3 (cst.jDec. 8.1 fest.)Dcc.
JOINT FOREIGN AND HAWAIIAN COMMERCE OF SAN FRANCISCO
1928 $2.50,177,000 .$310,290,000(cst.) .$,5f50,467,(KI0(est. )
1929 258,193,000 308,662,000(est.) 566,8.55,()0()(est.;
Increase or decrease. 8,016,000 Inc. l,62S,000(est.)Dec. 6,3.88, 000(est.) Inc.
Percentage change . 3.2 Inc. .5 Dec. 1.1 (est.) Inc!
FOREIGN TRADE OF PRINCIPAL CUSTOMS DISTRICTS, 1928-1929
CIn thousands of dollars)
Exports Imports Total FoREKi.N- Trade
1928 1929 Rank® 1828 1929 Rank® 1928 1929 Rank
New York $1,769,904 $1,902,9.53 1 $1,950,0.58 $2,1.53,481 1 $3,719,668 .$4 0.56 4.34 1
Galveston 682,.346 573,567 2 30,801 30,635 10 713,140 6tJ4 202 2
New Orleans .375,8.37 .384,.597 3 211,783 208,431 6 .587,414 .593028 3
San Francisco 201,265 206,208 4 198,275 212,662 5 .399,.558 418870 4
Seattle 1.50,817 1.53,873 7 229,024 216,774 4 379,913 .370647 5
Philadelphia 88,424 123,932 8 215,692 243,.S47 3 304,062 367 479 6
Poston 45,451 40,762 10 276,512 290,394 2 .322,097 331 1.56 7
Los Angeles 141,899 166,329 6 54,.351 63,685 8 196,300 230 014 8
Norfolk 182,595 172,000 5 .32,818 30,867 9 215,413 202 867 9
Baltimore 98,974 84,231 9 110,026 116,569 7 208,999 20oi,SOO 10
®Tlie ten leading customs districts in total foreien trade were chosen for comparison. They are not necessarily the first ten in both imports or exports
and therefore the ranks shown under the headings "Exports" and "Imports" indicate the order in which they place among themselves and not the rank which
they hold when all of the customs districts of the United States are taken into consideration.
VALUES OF CERTAIN LEADING COMMODITIES OF EXPORT FROM SAN FRANCISCO DURING
THE YEARS 1913, 1921 AND 1929
1913 1921
Mineral Oils and Petroleum Products $7,105,000 •$22,()96,000
Dried Fruits 4,.59(),000 .SJOoioOO
Fruits, canned, etc 4,.5,S4,000 11,101,000
Cigarettes and Tobacco ,S31 ,000 4,4.51), 000
Raw Cotton 18,225,000 OJluioOO
Barley Gram 3,756,000 14,1 13,000
Salmon and Sardines, canned 3,294,000 4,388,000
Milk, canned, etc 144,000 2,337 iooo
Leather, upper and sole 785,000 1 ,9.55,000
Kice 3,303,000
Redwood 386,000 933,000
Refined Lead 425,000
Motor Vehicles 6.50,000 1 ,243^000
1929
$41,2.S3.000
20,210,000
21,813,000
4,.S(i8,000
().45t>,000
9,621,000
7,()5S,000
4,235,000
1,934,000
3,S59,000
3,21ti,0(X)
1,761,000
4,765,0('.0
PROPORTION OF THE FOREIGN COMMERCE OF SAN FRANCISCO TO THAT OF THE UNITED
STATES DURING THE YEARS 1920 TO 1929
U. S. S. F. S. F. U. S. S. F. S. F. U. S. S. F.
Exports Exports Per Cent Imports Imports Per Cent Total Tot\l
$1,0(M $1,000 OF U.S. $1,000 $1,000 ok U. S. Trade Trade
1920 $8,228,016 «225,.s28 2,8 $5,278,481 $211 ,928 4 .0 $13,.506,497 $437,7.56
1921 4,4S.-,,I)31 129.111 2 9 2,.509,148 97,129 3 9 6,994,179 266,240
1922 3,N31,777 1 !.-,,( 199 3.8 3,112,747 170,815 5 5 6,944,.524 315,914
1923 4,167, 193 Kill, ;:i2 3 .8 3,792,066 166,685 4 .4 7,9.59,.5.59 327,117
1924 4,,59ll,9,sl 173,141 3 8 3,(509,962 146,335 4.1 8,200,946 319,776
1925 4,91)9,sls 1S3,(I13 3.7 4,226,.589 197,.375 4.7 9,136,4.37 377,778
1926 4,711,.52s 1S6,S73 40 4,430,890 210,185 4.7 9,142,418 .397,0.58
1927 4,.865.375 174,.555 3 6 4,184,742 199.999 4 7 9,0.50,117 374 554
1928 5,128,809 201 ,268 3 .9 4,091 ,120 198,290 4 8 9,219,929 399,558
1929 5,241,262 206,208 3.9 4,400,126 212,662 4.8 9,641,388 418 870
S. F.
Per Cent
OP U. S.
3.2
3.2
4.5
4.1
3 9
4.1
4.3
4.1
4.3
4.3
82
- *?( San Francisco Busines
PRINCIPAL
Exported through the Port of San
1924, 1925, 1926,
1924 . _ 1926 .
Commodities Quantity Vaue Quantity Value QcANirn
Dried Fruits
1^-iisins 40,360,078 Ihs. «3, 17.5, 113 79,570,664 lbs. $5,869,800
Apples 8,805,194 lbs. 1 ,004,699 5,426,993 lbs. 684,794
Apricots 17,045,945 lbs. 2,188,538 14,799,119 lbs. 2,633,303
Peaches 4,084,932 lbs. 363,425 2,672,940 lbs. 328,365
Prmes 123,179,445 lbs. 7,.573,793 100,310,276 lbs. 7,644,895
Others 7,965,428 lbs. 916,604 7,904,468 lbs. 1,046^29
Canned and Preserved Fruits 160,427,892 lbs. 17,074,315 182,682,608 lbs. 20,518,424
Mineral Oils, Refined:
Gasoline 77,705,199 gals. 15,366,289 82,222,641 gals. 17,796,758 126,714,.-m'i h
Illuminating 86,061 ,664 gals. 1 1 ,465,636 77,229,597 gals. 9,942,3,59 93 034 50'» g
Gas and Fuel 290,279,802 gals. 9,5.58,090 146,413,753 gals. 4,'5.32,'986 183 464 014 g
Lubricating 21,004,315 gals. 3,870,866 19,526,792 gals. 3,4.52,178 2l'62o'340 g '
Petroleum Asphalt 3,462 tons 94,022 .50,604 tons 1,087,866 ' .58!7.->t t.
Barley, grain 9,488,408 Im. 1(1.S29,360 11,831,836 bu. 11.4.52,109 9,532 6(1(1 li
®Rice, grain 20,587,195 lbs. 929,216 1,218,0.57 ll)s. tj3|947 6i682 Mi:. 11
Rice, broken or brewers' 20,085,949 lbs. 729,249 21,406,.394 lbs. 820,2.53 27,568 Kir, U
Wheat, flour .360,686 bbls. 2,003,4,83 2.57 ,.518 bbls. 1,926,6.38 " 321 Ol'i I.
Redwood Lumber 32,846 M ft. B.M. 2,333,478 64,.326 M ft.B.M. 3,1.58,1.59 45,383 M ft H
Pine, White, Western and Sugar. .. 7,434 M ft. B.M. .508,093 9,742 M ft. B.M. 611,686 14^653 M fi H
Railroad Ties, soft wood 308,893 Xo. 320,398 470,.506 No. 370^265 1,460,905 N
Milk, evaporated and condensed ... 25,.597 ,766 lbs. 3,534,790 30,611,965 lbs. 4,260^458 29^621 629 lb
Butter 1,032,867 lbs. .583,4.56 840,197 lbs. '474,480 'l.030sl7 1b
Salmon, canned 19,402,016 lbs. 3,433,008 13,473,036 lbs. 2,884790 15^093 2(i7 II.
Sardines, canned 17,474,2.50 lbs. 1,.523,445 23,479,916 lbs. 2,091,232 42^644 71 1 II.
Refined Lead, in pigs 20,627,809 lbs. 1,.305,2.35 40,947,779 lbs. 3,002,163 36,634 77'i |1,
Sole Leather 5,724,211 lbs. 1,676,065 5,841,576 lbs. 1,787'493 6 713 31'i II,
Upper Leather 3,908,910 sq. ft. 1,191 ,,S27 3,147,473 sq. ft. 1,025,408 3,330,.Wis,|
Automobiles and Chiissis, pas-
senger and commercial 2,7.55 No. 2,078,981 1,. 324 No. 1355 885
Cotton, raw 52,235,270 lbs. 14,944,969 45,.599,863 11)S. 11, .593 895
®Leaf Tobacco 6,929,142 lbs. 1,.594,067 21,6.53,422 lbs. 5,976,403
Cigarettes 2,642,467 M. 4,792,829 2,805,914 M. 4!26oi246
Asparagus, canned 7,929,095 lbs. 1,463,927 8,285,748 lbs. l!.336io49
Oranges, Lemons and Grapefruit . . 166,8.53 b.\s. 691,679 138,794 bxs. 778.8.54
Apples, fresh 229,5.58 bxs. 313,111 145,957 b.\s. 266^086
Dynamite 4,195,719 lbs. 541,269 4,176,274 lbs. .538,914
Motion Picture Fihns 21,437,406 ft. 742,457 23,199,840 ft. 663354
All Other Articles 41,503,074 45,247,587
Total $173,441,076 $1.83.013,778
sOTt; The hgures m the above tables do not uiclutle sbip,„eiits to Hawaii or otlier non-contiguous temtorie,s. (Oversea shipments to non-contiguou.. territories
from .San Francisco m 1929 aggregated S.i7 ,01.5.881, or more than 27 per cent of the value of the overseas shipments to foreign countries. Of the shipments
goods valued at $51,984,969 were shipped to Hawaii, goods valued at $2.li34.(i93 were shipped to .\laska. goods valued at S2,080.B84 to Porto Rico goods
valued at $255,353 were shipped to Guam, and the balance of $90,182 went to Samoa.
The exports to Hawaii included more than $4,500,000 worth of gasoline, kerosene, and other mineral oils; more than $4,000,000 worth of automobiles
about $3,000,000 worth of rice, and over $2,500,000 worth of cigars, cigarettes, and tobacco. Provisions, textiles, metals, machinery, paper, chemicals and ^o
forth, practically all prepared foodstuffs and manufactured goods required for the use of or consumption hj- the Hawaiians, were sent there from San F '
Our shipments thither for the past six years were valued as follows:
May 14. 1 9 3 0 }(^
COMMODITIES
Francisco during the Calendar Years
1927, 1928 and 1929
1927-
QlIANTITY
ll:i,41<),()(ll) ll)S.
.s,:«s,<i(io ll).s.
ir)„si)<),oo() Ills.
4,10().()(I0 Ills.
139,0(li),0(IO His.
13,2:-iS,0()() Ills.
16(i,421,0(l() Ills.
lt).5,222,000 gals.
41,260,000 gal.s.
127,(30.5,000 gals.
10,407,000 gals.
SO,(i:52 tons
12, LSI, 000 bu.
tiS,l,5.'),000 lbs.
36,30.5,000 lbs.
311,352 bb Is.
62,.5.54 M ft.B.M.
19,043 M ft. B.M.
1,089,000 No.
26,3.50,000 lbs.
820.000 lbs.
9,031,000 lbs.
38,229,000 lbs.
51 ,743.000 lbs.
5,1.54,000 lbs.
3,40.5,000 sq. ft.
2,7.S7 No.
14,164,000 lbs.
7,103,000 lbs.
733,000 M.
10,784,000 lbs.
212,372 b.xs.
34(i,0()0 bxs.
4,.524,000 lbs,
19,881.000 ft.
Wm.uk
$8,039,000
919,000
2,683,000
426,000
7,426,000
1,145,000
17,096,000
21,163,000
4,682,000
2,963,000
3,656,000
1,786,000
12,.331,000
2,910,000
1,333,000
1,974,000
3,507,000
1,204,000
939,000
3,448,000
494,000
1,653,000
3,331,000
2,742,000
1,691,000
975,000
2,391,000
2,184,000
1,513,000
1,670,000
1,. 5.54, 000
1,121,000
(i30,000
6.59,000
490,000
50,413,000
$174,.5.5(),l)00
Qll.WTlTV
l<i5,.562,S23 His.
17,826,069 lbs.
17, 332 ,.523 lbs.
7,220,781 Ills.
199,104,193 lbs.
18,431,4.36 llis.
205,873,872 lbs.
-1928-
266, .546, .592
108,609,336
120,381,114
27,238,842
129,297
8, 768, .534
20,040,935
.50,862,107
• 485,532
58,132
17,206
5.57,167
31,700,596
1,0.36,492
13,287,061
44,-508,935
51,861,109
3,638,406
4,204,278
gals,
gals,
gals,
gals,
tons
bu.
lbs.
lbs.
bbls.
M ft.B.M.
M ft.B.M.
No.
lbs.
lbs.
lbs.
lbs.
lbs.
lbs.
.sq.ft.
5,876 No.
9,935,469 lbs.
13,958,844 lbs.
3,449,397 M.
12,600,248 lbs.
183,837 bxs.
.583,-524 bxs.
6,184,075 lbs.
25,631,619 ft.
\ w.vv.
.1i9,.344.4tv;
2,013,512
2,666,231
723,979
12,017,.575
1,671,306
20,885,180
21,904,666
8,315,472
2,802,041
4,396,077
2,638,287
8,728,382
690,024
1,568,087
2,914,021
3,050,638
1,134,318
490,940
4,080,042
608,711
2,637,041
3,605,279
2,360,365
1,487,020
1,387 ,.836
4,987,879
2.140,904
2.809,744
6,447,207
1,926,995
1,079,515
923,605
845,147
-539,364
53,516,237
.r201 .440.4(12
(JU.VNTITY
109,1.89,175 lbs.
ll,7()6,8301bs.
15,UX),211 lbs.
5..597,290 lbs.
104,720, 1S3 lbs.
12,936 ()70 Ib.s.
195,649,1.59 lbs.
-1929-
295,285,
89,801;
.58,851
25,810
177
10,634
72,786
44,090
430
.56
19
898
34,714
1,180
13,672
62,080
36,033
2,292
3,-366
,220 gals-
.llOgals-
,996 gals.
,028 gals.
,449 tons
,347 bu.
,129 lbs.
,284 11 )s.
,9.54 bbls.
,511 M ft. B.M
306 M ft.B.M.
,258 No.
,464 lbs.
,733 lbs.
,314 lbs.
,101 lbs.
,7-56 lbs.
,115 lbs.
,.301 sq.ft.
31,753
12,485
1,600
16,649
204
445
6,935
26,082
.347 No.
261 lbs.
,.525 lbs.
316 M.
,480 lbs.
224 bxs.
,299 bxs.
,2.50 lbs.
,221ft.
S6, 27 1,372
1,480,905
2, .597 ,-368
621,132
7,732,655
1,-506,093
21,813,190
26,782,8.57
7,975,330
1,605,117
4,920,498
3,258,014
9,620,989
2,-500,016
1,3.59,472
2,496,919
3,216,461
l,3(i9,249
(5.84 ,42()
4,2-35,-508
689,-531
2,378,-532
4,680,106
1,761,291
857,990
1,076,513
4,765,0(!6
6,436,232
1,662,418
3,205,251
2,-594,693
1,007,472
871,786
913,218
569,243
60,689,987
.«206,20(i.840
1!I24— .M.").S94.0U(); 1
©Shipinints of falifciri.i.4 ri<T f
,12.5— *48,.-)4.S,(JI)0; 13211— S.)2, 11117,000: 1(127— ?..o3,:S:Ji;,00U; 192S— S4.S,()0,S
■o Huwiiii in HI2.T aggri'Katcil $:i,.5l«.000, or iiiDn' than dmiljlc tl
l!J2i.l — lt.')l,ftSl,'.lli!
1 .'^an Francis
countrif.^.
®The heavy lifeline in the experts of tobacco antl ciearettea in 1927 as eornparoil with the precediiiB yea
which rerlneetl the- consunipti.in there of imported tohaeeo leaf and cigarettes.
of our rice exports to foreign
linost exelu.sively to the troubles in China
84
^g( San Francisco Business
PRINCIPAL
Imported into San Francisco from
Years 1924, 1925, 1926,
-1924-
-1925-
CoMMODiTiES Quantity
Raw Silk 6,242,174 lbs.
Coffee 152,729,000 lbs.
Copra 176,389,000 lbs,
©Sugar 152,200,000 lbs.
Burlaps and Bags 42, .Ms ,000 ll)s.
Wood Oil i;;.:;s(i.ir)S ii,.s.
News Print .S7,'.i.;s. .">'.)'.( lbs.
Coconut Oil 58,839,625 lbs.
Tea 11,238,311 lbs.
Tin 3,495,773 lbs.
Crab Meat 2,732,545 lbs.
Fibres, Vegetable 9,346 tons
Rubber , 6,200,449 lbs.
Cocoa Beans .. . 9,404,221 lbs.
Cattle Hides 5,374,000 lbs.
( )live Oil 5,990,002 lbs.
Nitrates 31,029 tons
Rice, cleaned 14,967,388 lbs.
Cigars and Cheroots 521,681 lljs.
Diamonds 6,656 carats
©Copper, Refined
©Iron and Steel, tubular 4,485,000 lbs.
Peanuts 25,730,135 lbs.
Silk Fabrics 163,213 lbs.
Cheese 2,014,898 lbs.
Cotton, raw 2,700,802 lbs.
Sausage Casings 222,000 lbs.
Glass, window 5,256,238 lbs. 1
Glass, plate 1,221,194 sq.ft. |
©Iron and Steel structural shapes. . . 13,749,000 lbs.
Lead Ores 15,109,411 lbs.
Wahiuts 4,273,911 lbs.
©Beans 23,441,252 lbs.
©Preserved Eggs 2,970,926 lbs.
All Others
Total
Value
$.39,159,254
26,481,000
7,9&4,000
9,847,000
3,967,000
1,819,934
3,290,361
4,015,962
3,080,317
1,639,086
910,469
2,144,111
1,472,867
849,903
742,000
985,269
1,407,745
634,197
1,120,817
775,485
101,000
1,137,718
811,315
603,381
568,769
260,000
705,276
265,000
711,229
384,074
735,669
.544,207
39,412,000
$173,441,000
Quantity
12,467,6.55 lbs.
113,187,000 lbs.
266,940,884 lbs.
190,673,000 lbs.
62,165,000 lbs.
24,933,206 lbs.
81 ,632,205 lbs.
64,947,760 lbs.
10,631,328 lbs.
3,969,490 lbs.
4,520,214 lbs.
7,021 tons
1,567,296 lbs.
9,592,385 lbs.
4,587,000 lbs.
6,411,531 lbs.
31,281 tons
17,965,991 lbs.
519,978 lbs.
7,496 carats
2,230,000 lbs.
. 5,634,000 lbs.
30,167,2.32 lbs.
216,078 lbs.
2,270,655 lbs.
3,181,493 lbs.
423,000 lbs.
9,741,469 lbs. \
1,227,623 sq.ft. J
20,118,000 lbs.
14,591,786 lbs.
4,475,765 lbs.
20,735,430 lbs.
4,143,026 lbs.
Value
$77,400,612
25,845,000
11,231,6.36
8,752,000
7,062,000
2,749,871
2,812,678
5,427,186
3,071,165
2,099,367
1,626,019
2,207,1.57
716,973
1,290,466
806,000
1,111,703
1,413,043
787, .843
1,060,845
862,496
309,400
105,000
1,546,478
871,882
642,776
714,696
607,000
821,649
339,000
881,7.54
216,410
946,742
755,351
41,167,000
©These figures do not include tlie imports of sugar from Hawaii, which for the years given were as foUow.s :
1924—1,363,771,000 lbs., S78,375,000; 1925—1,510,317,000 lbs., $63,301,000; 1920—1,494,261,000 lbs., $59,043,000; 1927—1,553,071,000 lbs.,
$69,828,000; 1928—1,757,366,000 lbs., $72,036,000; 1929—1,064,856,029 lbs., $61,914,703.
The transoceanic trade of San Francisco with Hawaii is officially regarded as United States Coastal trade and is so recorded in the Government Statistics.
San Francisco imports from Hawaii in 1929 aggregated approximately $95,000,000, or more than 46 per cent of the value of all imports from foreign countries,
($212,662,000), The imports of canned pineapples from Hawaii were valued at $38,430,805, which is more than the value of any foreign commodity imported
during the same period except Raw Silk ($92,193,2.58).
May
4 . 19 3 0)?^-
85
J . —
1
COMMODI'llKS
Foreign Countries during
the Calendar
1927
, 1928
and 1929
ALUE
1927
(.JU.VNTITY
V.M.rK
192S-
(,>t;.\NTITY
Vai-ue
1929-
QUANTITY
Value
t2,53fi,S.5()
15,(i54,00O Ihs,
SS? ,.573 ,0110
17,487 ,.328 lbs.
.176,1,52,073
19,141,232 lbs.
.192,193,258
51,572,000
122.514.000 lli.-i.
26,116,000
130,4<'7,.537 lbs.
29,349,987
1.36,336,462 lbs.
30,3.53,274
4,373,27:5
267,612,00(1 llis.
12,303,000
2r4,6Sl,9.58 lbs.
13,,541 ,301
.307.027,805 lbs.
12,8.54,256
5,311,000
151.2,^'3.000 lli,s.
7,240,000
238 ,.522, ISO lbs.
8,953,461
1.57,070,881 lbs.
4,646,968
S,302,()ll()
53,:!.S7. 011(1 Ills.
5, f 48, 000
.59,2(i7,(i68 11)S.
7,282,8.52
.52,869,463 lbs.
6,206,142
:i,0i!4,;<:i2
,S1 ,4.50,000 Ills.
4,161,000
40,399 ,.506 lbs.
4,903,589
31,519,224 lbs.
3,865,317
3,277,246
115,175.000 llis.
3,761,000
108,075,360 lbs.
3,397,939
83,002,8.57 lbs.
2,412,877
5,702,443
42,.3,57.000 lbs.
3, .342 ,000
30,767,349 lbs.
2,345,530
40,645,.577 lbs.
2,704,380
2.950,682
10,069.000 lbs.
2,875,000
10,149,972 lbs.
2,778,663
9,153,323 lbs.
2,467,217
2,075,953
3,2.50.000 lbs.
2,015,000
4,205,793 lbs.
2,042,734
5,0.50,872 lbs.
2,2(i5,137
1,693,6(15
3,883,000 lbs.
1,651,000
3,810,460 lbs.
1,628,014
3,192,817 lbs.
1,. 501 ,080
1,874,413
5,356 tons
1,493,000
5,217 tons
1,165,549
6,827 tons
1,442,017
1,962,767
3,829,000 lbs.
1,448,000
1,397,329 lbs.
366,809
1,704,000 lbs.
343,101
1,136,329
10.(i()0.00() lbs.
1,443,000
12,231,435 lbs.
1,463,767
13,328,155 lbs.
1,283,448
' 499,000
6.193.000 lbs.
1,169,000
2,767,520 lbs.
704,222
563 ,.3.56 lbs.
72 ,.345
' 947,081
5.000.000 lbs.
1,138,000
6,251,421 lbs.
1,088,798
7,593,424 lbs.
1,297 ,.343
1,566,()73
2(i.594 tons
1,125,000
24,595 tons
803,105
21,230 tons
8.55,083
765,896
16,8,52,000 lbs.
733,000
14,671,577 lbs.
607,137
12,694,689 lbs.
499,757
!l,319,211
.533.000 lbs.
972,000
504,516 lbs.
866,648
355,006 lbs.
633,411
714,137
7,119 carats
813,000
6,010 carats
638,(567
5,396 carats
546,289
4,074,000
6,139,000 lbs.
774,000
7,312,012 lbs.
1,117,833
6,280,144 lbs.
1,152,146
360,000
11,286.000 lbs.
761 ,000
4,676,254 lbs.
142,281
10,1.52,429 lbs.
165,481
.558,021
16,223,000 lbs.
701 ,000
31,221,699 lbs.
1,583,092
11,300,220 lbs.
524,309
1. .■•102,2 15
ISO.OOO lbs.
685,000
189,104 lbs.
629,164
144,268 lbs.
463,031
62!), 107
1,S96,000 lbs.
661,000
2,208,109 lbs.
695,3.34
2,219,918 lbs.
683,296
l!«,7(in
429.0110
2,411,217 lbs.
2.53,292 lbs.
412,658
257,839
3,851,266 lbs.
567,920 lbs.
.592,016
608,002
627,000 lbs.
630,000
664.4iiO
10,881 ,000 lbs.
.535,000
5,3.30,261 lbs. !
1.33,180
9,228,172 lbs.
1,444,002
! 1.54. 000 sq. ft.
838,.511 sq. ft. 1
1.58,198
(iN5,839 sci- ft.
156,558
2:-;( 1.000
40,247,000 lbs.
,503,000
32,(i78,636 lbs.
373,720
22,.S(i6,32() lbs.
300,627
i,iir,:;,:-;78
11,207,000 lbs.
463,000
4,125,800 lbs.
160,970
13,184,647 lbs.
.575,385
17.1.! '47
1,706,000 lbs.
363,000
1,(590,094 lbs.
1.52,141
1,294 ,.390 lbs.
196,792
n:;.!)!is
12,0()5,000 lbs.
358,000
10,2.53,713 lbs.
403,008
8,293 ,.5.58 lbs.
367,381
l.()ii;.(iiN
l,.5OS.00O U.S.
332.000
491,678 lbs.
197,801
1,670,948 lbs.
4.59,586
5.0N4.0I)0
31 ,019,000
31,803,2(52
36,540,903
$212,672,215
O.lSo.DDO
$200,004,000
.S198,.301.326
®The imports of refined copper from Chile
were practically nil
prior to 1925.
®Very little foreign tubing or piping of iro
1 and steel, or foreign
structural iron and steel was i
-nported from Europe prior to 1924. Manufactures
of iron and
steel now enter San Francisco not only from Europe but also from British India.
®San Francisco ir
iports dried beans from Japan and China, and exports this commodity principally to Cuba.
OTroublcs in China suspended egg exports at various periods i
11 1927, hence the decline in the imports.
86
San Francisco B u s i n i- s
^* plain facts
^-^ that explain w/iv
FIBREBOARD
SUPERTEST SHIPPING CASES
deliver your i^oods better
...HORIZONTAL GRAIN
The grain of the Fibreboard
Case is horizontal — not ver-
tical. The box thus keeps its
shape and does not bulge ; and
the contents are kept snug.
All shifting — which causes
chime dents and damage to
labels — is eliminated, resulting
in less damage to contents.
Fibreboard PHoDicis INC.
RUSS BUILDING, SAN FRANCISCO
MILL AND FACTORIES:
San Francisco Stockton .\ntioch
Southgate Los Angeles Port Angeles
Port Townsend Philadelphia Honolulu
SALES OFFICES:
Chicago Los Angeles
San Francisco
Oakland
Salt Lake Citv
\'ernon
Si
Kahului
Portland
Philadelphia
M A ^• 14, 1 0 -i n }■>
Ct— IIEIF FORETIGN
EXPORTS
FROM S. F IN 1929
CaOIOUXT
TiLDE
FEB GCST
UUilQHS OK I»LI.aH3
_20
ss.
jTBRRtT. 0IL3,BJ5PIHKD (
PRDITS, CAHIED i PBS3
ffiUITS, lEIED
SAHLEY, GBAIB
MTTON, tua
6 kDTQUOBILES-
UEDISES, GfJffiKD^
DLK, CAJUIZD
•ETEOLEUU ASPHALT,
JEOTOOD LDUBEB
HQAEETTBS
13
14
15
16
17
16
19
20
21
22
23
24
lSPABAGUS. CAIIII£D_
ilCE, CLEiKED
7HKAI FLODB
SALMOD, CAHUED
lEAD, HEFDIKD
£ir TOMCCO.
PIES TITtfUCT?
3CE, BBOKEX_
M>EB LEATH^-
!iiEus Hturrs—
DIBAMITE
APPLES, FHS3H.
SOLS LEATHEB —
BDTTKB
41,283,802
21,813,190
20,209,525
9,620,989
6,435,232
4,765,006
4,680,106
4,235,508
3,258,014
3,216,461
3,205,251
2,594,693
2,500,016
2,496,919
2,378,532
1,761,291
1,662,418
1,359,249
1,359,472
1,076,513
1,007,472
913,218
871,786
857,990
689,531
20.0
10.5
9.7
4.6
3.1
2.3
2.2
2.0
1.5
1.5
1.5
1.3
1.2
1.2
1.2
.9
KROEHUH
--TiJ-Sl!!
''^WM^
NEW $1,000,000 PLANT OF THE
Kroehler Manufacturing Company
in San Francisco's latcsl industrial section, on the new Baysiiorc Higli\\a\.
San Francisco is fortunate in having a plant of this nationally known
manufacturer, the larfjest in the world inakino- Uvinji Room Furniture.
Also plants in Vi of the largest cities in the United Stales and (Canada.
88
-■^San Francisco Business
A Foreign Trade Letter to the Membership
cific become the mother of thu Pacific.
That is San Francisco's role.
The board of directors of the San Fran-
cisco Chamber of Commerce has recog-
nized San Francisco's responsibility —
San Francisco's opportunity. Headed by
an international mind in the person of
Robert Newton Lynch, there recently has
been created a department of interna-
tional trade and commercial relations.
The department is functioning with a
committee, Wallace Alexander, chairman,
and Dr. Henry F. Grady, adviser. To the
eradication of unsound conditions and to
the advancement of mutual understand-
ing among nations is the new department
dedicated. Its potentialities for the con-
structive good of San Francisco are un-
limited.
While new stress is being placed on in-
ternational commercial relations, the
San Francisco Chamber of Commerce has
not in the past neglected the foreign
trade field. The foreign trade depart-
ment has for years concerned itself with
the advancement of San Francisco as a
sea power. Working closely with the
staff are a number of committees
drawn from the membership and
composed of many of the best minds of
San Francisco — experts in their fields of
commerce, finance, transportation and
communications. The value of their
services in the solution of foreign trade
problems — many of them highly techni-
cal— can scarcely be estimated. Here-
with is presented an outline of the de-
partment's activities:
/. GENERAL ACTIVITIES:
A. Compiles statistical material on
foreign trade and shipping of the Port
of San Francisco and other Pacific Coast
cities. These data are used for:
1. Pubhcity purposes.
2. The use of members desiring infor-
mation in regard to imports and exports
of particular commodities.
B. Offers assistance to members in im-
migration matters, such as securing per-
mits for re-entry.
C. Offers assistance to members in
matters concerning entry of goods and
customs service.
D. Initiates and gives support to Fed-
eral legislation in connection with ship-
ping and immigration.
E. Offers a foreign trade tip service,
which effects contacts between local firms
and foreign firms who wish to buy or
sell in this market.
Since January 1. 102Q, more than loOO
foreign firms have been aided in making
sales and purchases in San Francisco.
Through the medium of this service, sin-
gle purchases in San Francisco by a for-
eign firm have been ktiown to exceed
$100,000 in value.
F. Supplies lists of:
1. Foreign firms to local houses inter-
ested in extending their foreign markets.
2. Local firms to prospective purchas-
ers abroad.
G. Signs certificates of origin for ex-
porting houses.
Over 7000 sets have been signed since
January 1, 1929.
H. Supplies letters of introduction for
the use of members traveling abroad or
locally.
I. Handles publicity on, and organizes
delegations to conventions such as the
annual meetings of the National Foreign
Trade Council and the Pacific Foreign
Trade Council.
J. Arranges for the entertainment of
foreign visitors to San Francisco, and as-
sists them in making business contacts.
A recent contact has resulted in a deal,
still pending, for 9500 tons of material,
the freight on which from San Francisco
to Shanghai should exceed $50,000.
K. Maintains a library of foreign trade
information, including trade directories,
information on shipping regulations, sta-
tistical publications, commercial atlases,
books on commercially used commodi-
ties, books on general foreign trade in-
formation, etc. Also maintains card cat-
alogs of foreign trade houses importing
and exporting various commodities.
L. Foreign students' banquet. For nine
years now the foreign trade department
has arranged an annual banquet for for-
eign students graduating from universi-
ties in the bay area. San Francisco firms,
without e.\pense to the Chamber, act as
hosts to one or more graduate students
returning to a country where the firm is
particularly interested in developing cor-
dial commercial and social contacts.
Many members of the Chamber of Com-
merce say that this activity is one of the
finest things the Chamber does.
//. ACTIVITIES OF GROUPS WITH-
IN JURISDICTION OF FOR-
EIGN TRADE DEPARTMENT.
((7) .Arbitration Committee and Com-
mittee on Appeals.
COMMITTEE ON APPEALS
1929-1930
Frederick Baruch. chairman. W. Leslie
Comyn, E. R. Dimond, Edward L. Eyre, Harry
L. Evans, Henry F. Grady, R. D. Joyce. Miles
Slandish.
ARBITRATION COMMITTEE
1929-19.30
Henry Rosenfeld. chairman. J. B. Bair.
Frank E. Booth, Edward Bransten. Henry F.
Grady. S. M. Hauptman, Clifton H. Kroll.
Robert C. Keid.
Disputes between two San Francisco
firms, or between a San Francisco firm
and a concern elsewhere, are adjusted by
this committee.
One hundred and five trade disputes
in'-olving claims totaling at least $250.-
000 in value have been settled bv this
committee since 1920. Decisions ren-
dered by it are recognized by the courts.
(I'm Maritime and Harbor Committee.
MARITIME AND HARBOR COMMITTEE
1929-1930
Capt. C. W. Saunders, chairman. J. R. Fitz-
gerald, vice-chairman. Wm. L. Montgomery,
secretary. Capt. A. E. Anderson. Capt. Ed-
ward P. Bartlett. C. W. Cook. Jr., R. Stanley
Dollar, Kirkwood Donavin, Henry F. Grady.
Walter E. Hettman. Eugene C. Lloyd. C. C.
Mallory. Ernest L. McCormick. Wilson Meyer.
F. J. O'Connor. Charles R. Page, J. S. Rider.
J. C. Rohlfs. L. C. Stewart. Chas. L. Wheeler.
This committee considers all matters
affecting the maintenance and develop-
ment of the port of San Francisco, and
the commerce of the port, including the
sponsoring of legislation for the improve-
ment of rivers and harbors.
(c) Foreign Trade Comviittee.
FOREIGN TRADE COMMITTEE
1929-1930
Ian Armstrong, chairman. Percy C. Den-
roche. vice-chairman, Wm. L. Montgomery,
secretary. S. L. Abbot. Philip F. Brown. Paul
Dietrich, Edward E. Eyre. J. C. H. Ferguson.
Henry F. Grady. F. F. G. Harper. Carl W.
Kley, Frank Kugelberg. Frank L. Lawrence.
J. A. Lawson. H. M. Lorber, D. B. Berelson,
Rene A. May. C. J. McKeever. Percy R. Mott,
George A. Newhall. Jr., T. Noel, E. A. Parker.
Stanley Powell, F. M. Prince. R. D. Quinlan.
Jr.. Guy T. Slaughter. Wm. H. Taylor, G. C.
Thompson. Wm. E. Waste, G. S. Williams.
Wesley O. Ash. ex officio. D. G. Volkmann.
The foreign trade committee consid-
ers general and specific questions of con-
cern to San Francisco. Accomplishments
of this important committee of the San
Francisco Chamber of Commerce have
been many and significant. Highlights
of recent achievements:
1. Secured removal of technical dis-
crimination against United States ship-
ments moving overland to Pacific Coast
ports and thence to Australia.
2. Studied flexible tariff provisions of
the Tariff Act of 1022. The committee
recommended that the Chamber reaf-
firm its favorable position on this fea-
ture and record its desire that the presi-
dent rather than Congress have the power
to manipulate the tariff as is provided bv
the fle.xible tariff clause. The board
adopted the recommendation.
3. Worked to secure resumption of Cu-
ban parcel post convention, abandoned
when the United States Government de-
layed promised removal of section of
Tariff .\ct prohibiting entry of Cuban
cigars in packages of less than 3000
cigars. .Abandonment of the parcel post
convention has drastically hurt the trade
of United States industries.
4. Investigated trade barriers in Amer-
ican Samoa. San Francisco firms have
reported that duties lexned according to
treaty in both .American and British
Samoa are discriminatory against San
May 14. 1 9 "i 0 f>
89
^an Y ran CISCO of th
e
By R. H. WEISBROD
Piiblicily Director, Californians Inc.
PACIFIC
EXCEPT for one Ihing — the San Fran-
cisco of today projecting herself into
the future as the leading financial, in-
dustrial and shipping center of the Pa-
cific occupies a position that checks uncannily
with New York as the keeper of vast trading terri-
tories and undeniable possessor of a key location
to the commerce of a mighty ocean. That one
thing which New York possesses and which San
Francisco does not is the self-assurance of New
Yorkers that theirs is the greatest city on earth.
New York knows while San Francisco is just he-
ginning to imagine.
When Sir Henri Deterding was here for the
opening of the first building erected by his com-
pany in this country he expressed his belief in San
Francisco in a manner to ciiallenge thought. He
said, "I believe in San Francisco because it is a
city of tradition. There is a future before your
city as great as one dares to imagine."
There is much for the imagination to work
with if we will. What may appear to he problems
of the day here are but the problem that faced
New York not manv vears ago. Too often the verv
distance that se|)arates us across the continent and
the picture we build of that great metropolis makes
us forgetful that New York too is confronted with
problems not unlike our seeming difficulties here.
First of all both New York and San Francisco
are perhaps the smallest cities in area in the I'liitcd
States. San Francisco is built upon a peninsida of
but 12 scjuare miles in area. New York is con-
centrated in her growth upon the island of Man-
hattan but 2 1 square miles. It is this very intensity
of crowded city living in New York thai makes that
city spill over into her environs. The rate of
growth for New York proper from 1910 to
1!)2() was roughly 1.5 per cent \)qv annum. This
is against the 2.'$.() per cent po])ulation increase in
Westchester County and (ll.d |)er cent in Nassau
County.
F^rom reports at the close of census taking here
in San Francisco comes a warning that the census
might be <lisapj)oiiiting. And yet there arc indica-
tions of astonishing increases for sister communi-
ties about the bay region in Redwood ("Jty, San
Mateo, Berkeley and Palo Alto. No doubt a study
of these trends in jjopulation growth may reveal
[continued on page 118)
90
■»5{Sax Francisco Business
A Foreign Trade
Letter
Franciscan exporters to that country.
Furlhcrmore. reports are that the govern-
ment commissary there sells to others
than just the government personnel. Be-
cause of no duty paid by the government
and other advantages enjoyed by the gov-
ernment, private business in American
Samoa is suffering. To adjust these prob-
lems a United States commission will go
in August. 1030. to Samoa.
5. Secured Congressional compromise
of Tariff Act amendment which would
have e.xcluded imports into United States
of products grown or manufactured by in-
dentured labor under penal sanction.
United States rubber and spice manufac-
turers would have been seriously handi-
capped had the original proposition pre-
vailed, and American labor and capital
would not have been benefited.
0. Succeeded in endeavor to prevent
passage of Tariff Act amendment which
would have prevented entry into United
States of goods of foreign manufacture
bearing American trade mark. The han-
dicap to trade far overweighed theoreti-
cal advantage which might have accrued
to American labor, in case of the amend-
ment's passage.
7. Sponsored the establishment of
"Foundation for California College in
China." Strengthened by California sup-
port, the value of the Chinese Language
School in Peiping (Peking) will be en-
hanced. This institution has made im-
portant contributions to American in-
fluence in the Orient.
S, Initiated legislation in Washington
looking to the withdrawal of require-
ments for both collectors of customs and
carriers to hold original bill of lading. To
guarantee delivery of bill of lading held
by carrier (responsible for proper deliv-
ery of goods to consignee) to the collec-
tor, bonds have been required. Money
saved to foreign traders by passage of
this legislation will annually total hun-
dreds of thousands of dollars. Commit-
tee work on this problem, headed by Mr.
F. F. G. Harper, included the publishing
of a thorough-going brief, and Mr. Har-
pers personal appearance on two occa-
sions in Washington. D. C, over periods
of several weeks. Mr. Harper's trips were
at his own expense.
> d) Latin- American Committee.
LATIN-AMERICAN COMMITTEE
1929-1930
J. H. Polhemus, chairman. Elizabeth Mc-
Grory. secretary, Robert Cabrera, Emit
Leuenbereer, Wm. Fisher, Henry F. Grady.
Wm. L. Guthrie, J. B. Havre, George 1.
Kinney, C. B. Lastreto, H. S. Margetts, Victor
Patron, J. F. Ryerson. K. E. Whitby, Wesley
O. Ash, ex officio.
This committee is composed of a group
of men whose business is primarily with
Latin America, and who are, therefore,
equipped to cope with the problems aris-
ing therefrom.
It functions as an advisorv bodv for
the board of directors of the Chamber on
problems concerning our neighbors and
friends of Central and South .\merica.
For example, the committee recommend-
ed the endorsement by the board of the
Pan -American Highway .Appropriation
bill, which was given. .As a result of pres-
sure brought to bear by this committee,
and other groups throughout the coun-
try, the bill was subsequently passed by
Congress.
The committee is now assisting with
the preparation of an agenda for the
Fourth Pan .American Commercial Con-
ference which will be held soon under the
auspices of the Pan American Union.
The group works closely with the Bu-
reau of Foreign and Domestic Commerce
for the w'elfare of .American business in
Latin .America, and was instrumental re-
cently in securing the return of several
hundred dollars paid for unjust fines
against a shipment made by a member
firm.
The project occupying the committee
at present is the preparation of arbitra-
tion rules which, it is hoped, will be even-
tually adopted by chambers of commerce
throughout Central and South .America.
The committee is encouraged in this un-
dertaking by the fact that foreign trade
definitions which were prepared by it sev-
eral years ago. translated into Spanish
and circularized in the republics to the
south of us. were officially adopted by at
least 21 chambers of commerce there,
and approved by many others. The great-
er ease of trading with these countries
Plant of California
and ilatraiian Sugar
Refining Corpora-
tion {largest in the
worlfl ) protected for
compensation and
tniscellaneous cas-
ualty covers by
AN!«o«'iatOfl
ln«l«>niiiity
(orporiilion
Big Business...
Built to serve "big business" this Company has shown a consistent high "re-
newal" record with large insurers.
Employers requiriiif; service "above the ordi-
nary" v»ill find active co-operation as an un-
written part of the insurance contract. They
may aI.so enjoy .savings through a Participat-
ing Plan for (Compensation insurance vihich
reduces cost to the mininiiiin.
Associated Indemnity Corporation
<:. W . FELLOWS. President
HEAH OFFICE
ASSOCLATEO INSURANCE BUILDING, SAN FRANCISCO
{ thh ll.l ATKIt WITH ASSOCIATED I-IRE& MARI\K I\Sl RA.\CE COA/PIAly
May 14, 1 9 3 0 H*
91
through the smaller chance of misunder-
standing, which was brought about by the
standardized definitions, is apparent.
Equal success is expected from the stand-
ardized arbitration rules.
(e) Fresh Fniil Export Commiltec.
FRESH FRUIT EXPORT COMMITTEE
1929-19.-)0
C. J. Kelly, chairman. R. V. Dewe.v. vice-
chairman. Wm. L. Montgomery, secretary,
A. H. Anderson, Wesley O. Ash, ex officio,
T. A. Burns. T. L. Brazell. L. R. tamp, Waldo
Chamberlain, D. B. Crane, M. W. Creagh,
Wm, Fisher. Henry F. Grady. Frank G. Ham-
mer, W. A. Hind, H. A. Magnuson. G. W.
McNear, Henry B. Mills. Victor Patron. M. W.
Rhea, J. F. Ryerson, F. V. Santa Cruz. N.
Sondag, M. A. Watson, Chas. Wilkin.
This committee considers problems
pertinent to the fresh fruit e.xport trade,
such as refrigeration, grades and stand-
ards for perishables, and inspection ser-
vice.
The fresh fruit export committee can
be credited with many tangible accom-
plishments, not only for Chamber mem-
bers, but for all California.
In September, 1Q29, on the Kerr Line's
M. S. "Silverhazel" (General Steamship
Corporation, agents), Professor E. L.
Overholser, University of California, de-
parted for the Orient to engage in a fresh
fruit and vegetable refrigeration study at
sea. Exactly 100 packages of California
perishables were secured by the commit-
tee from producers all over the state.
Much of this quantity was donated by the
members themselves. These 100 pack-
ages were marked by the committee. Full
details as to origin, type of package and
packing, maturity, and history of the
fruit and vegetables were given to Pro-
fessor Overholser. Letters of introduc-
tion to members' far eastern agents were
given to him.
In co-operating with Professor Over-
holser the committee was encouraged by
the hope that the project would result
in suggestions for improving ship refrig-
eration. Perhaps departures in improved
types of chill rooms, installation of in-
struments for automatic temperature
control, aeration, and humidity control
would be found desirable. The commit-
tee felt that future shipments might re-
sult in more successful outturns as a re-
sult of the Overholser study. Unfor-
tunately for this story, the Overholser
report is not yet available.
This committee, as a committee, has
not concerned itself with dried and
canned fruit ex-ports. It did, however,
co-operate on the Crocheron study. Coun-
sel was given by the committee to Pro-
fessor Crocheron, director of agricultu-
ral extension. University of California.
prior to his departure in 1929 for a sur-
vey of fruit markets in Eastern Asia.
The Crocheron-Norton report on this
survey was released on April 28, 1930.
Frankly, this report quashed the ballyhoo
over Oriental markets for California's
surplus of deciduous fruits.
Export grades and standards for Cali-
fornia's fresh fruits have been developed
and established largely by the efforts of
the fresh fruit export committee. Wat-
son ville apples can now compete favor-
ably with the famed Pacific Northwest
apples. The standard "Northwest " box
is now used. Apples, formerly wax-
encrusted, smeared with dust made mud
by ocean fog blowing over the coast or-
chards, are now washed prior to ship-
ment. Foreign buyers now know how
many apples they are buying when they
order a box of California apples. .Apples
are now sold by "count" instead of by
"tier" as formerly. Tolerances for rust,
scald, bitterpit, internal browning, and
decay have been established for export
shipment of California apples. Increased
foreign demand for the fresh Watsonville
apple is now manifest.
.State-Federal inspection at shipside for
fresh fruits and vegetables will be avail-
able to shippers during the 1930 season.
This, too. is the result of the committee's
activity. Some countries require im[x)rt-
eil fruit to be accompanied by the Fed-
eral inspection certificate. The inspec-
tion in California is done by state aides.
Heretofore the minimum charges for the
service have been such that only carload
lots could bear the costs. Because in
export trade with many parts of the
world, especially in the Far East, a ship-
per must break up a carload into orders
dispatched to a dozen ports and to as
many as seventy-five consignees, the min-
imum cost per certificate for each con-
signee was prohibitive. In the Far East,
except in Java, it is true that inspection
certificates are not required for fresh
A Frodudl of Sunny California
BUT
It Travels Far!
The staunch Californian pictured above, a Fageol
Model 365 with trailer, built under the sunny skies
of (Jalifornia, is hauling admirable pay-loads of
yellow pine from the Oregon forests — BUT sonic
of its sturdy brothers are mushing through the
endless snows of the northland. and some are truck-
ing over scorching desert sands. It little matters,
however, under what conditions its calibre is tested
— any Fageol model will stand the fire.
Fageol operators are glad to testify
f AGEOL' Motors iompanV
107th Avenue and Ilollyivood Boulevard
Oakland. California
92
■•••§{ San Francisco Business
fruit shipments. But it is desirable that
such certificates go with the perishables,
for they are helpful in creating and main-
taining the buyer's confidence in the ship-
per. The certificates can build still high-
er California's sterling reputation for
quality fruits. They guarantee that the
quality and grade of fruit shipped is as
ordered by the buyer. In case of unsat-
isfactory outturn at destination, respon-
sibility can be placed on the carrier and
claims made against the steamship com-
pany. The buyer's confidence in the Cal-
ifornia supplier will not, therefore, be
jeopardized.
This service, a result of the fresh fruit
committee's labors over two years' time,
is now in effect. President Aimer M.
Newhall, and the board of directors of
the San Francisco Chamber of Com-
merce, share largely in the credit for this
good work. When the deal for the in-
spection service, at shipside at a cost
bearable by the small shipment, seemed
likely to end in a deadlock at Sacramen-
to, Mr. Newhall committed the Cham-
ber's board, to underwrite during 1Q30
one-half of any loss to the state ( for the
service must be self-supporting) up to
one-half of $1500, the state to stand the
balance. President Newhall's offer won
the day. All California will profit by the
arrangement.
These are some of the accomplishments
of one committee of the Chamber of
Commerce during 1929 and 1930 to date.
SanFrancisco Bay Counties
ZyA^ the center
of an empire
V- • • ^
TELEPHONE
North, East and Southi the Dusiness of San
Francisco Bay counties is carried on, speeded
up, and built up by Telephone.
A round-trip conversation can be under
way between cities hundreds of miles apart in
less than 2 minutts.
A San Francisco Bay business man can now
talk to Seattle, Spokane, Portland, Salt Lake,
Los Angeles, Chicago, New York, Atlanta,
London, Buenos Aires — to name but a few
cities — exchange thoughts by voice, and get
an answer, all in the time it usually takes to
dictate a letter.
Modern inter-city telephone service is high-
speed service. It is clear. It is economical. It
is reliable. It is nearly universal, reaching 85
per cent of all the telephones in the world.
In the steady[march of San Francisco Bay
cities toward world greatness, Telephone prog-
ress will continue.
There is no standing still in the Bell System.
THE PACIFIC TELEPHONE AND TELEGRAPH COMPANY
If) China Commerce Committee.
CHINA COMMERCE COMMITTEE
1929-1930
Capt. Robert Dollar, chairman, Wm. L.
Monteoinery, secretary. Ian Armstrong, W.
O. Ash, E. A. Bernhard, Arthur M. Brown,
Andrew Carrigran, Charles C. Cole, J. S. Cur-
ran. Marshall Dill, W. H. French, Henry F.
Grady, C. C. Hayden, Frank E. Hinckley,
Garnett King, Frederick J. Koster, Colonel
Edwin Landon, J. B. Levison, A. C. McLaugh-
lin. M. C. Nathan.
The China commerce committee func-
tions primarily in entertaining prominent
visitors to San Francisco from the Orient.
One achievement within the past year
of the China commerce committee must
not be allowed to go unheralded. Here
is the story. Happy Chinese-American
trade relations were for a time embar-
rassed. Chinese merchants resident in
the United States prior to 1Q24 had been
granted the privilege of having their mer-
chant status investigated and re-entry
permit given them prior to their depar-
ture on a business trip or visit to China.
Without pre-investigation and re-entry
permit before departure, Chinese mer-
chants re-entering at San Francisco,
would have to suffer painful delay at
Angel Island. But the pre-investigation
privilege had not been accorded to Chi-
nese merchants who had entered the
United States since 1924. This was a
palpable injustice. The China commerce
committee set about to correct the situ-
ation.
Acting on the committee's findings, the
Chamber's board of directors brought
pressure to bear. The influence of the
Chamber of Commerce of the United
States of America was enlisted. Personal
calls on Washington officials were made
by Past President Philip J. Fay and Cap-
tain Robert Dollar.
So today, thanks to the committee, all
Chinese merchants, regardless of date of
original entry may have their merchant
status investigated and re-entry permit
granted before leaving the United States.
(g) Trans-Pacific Communications Com-
mittee.
COMMITTEE ON TRANS-PACIFIC
COMMUNICATIONS
1929-1930
V. S. McCIatchy. chairman, Wm. L. Mont-
gomery, secretary, Wesley O. Ash. ex officio.
Allen H. Babcock. Commander Ross S. Culp.
Percy C. Denroche. Henry F. Grady, H. J.
Steele.
Consideration of questions of trans-
Pacific radio communication, with spe-
cial attention to legislation affecting the
adequacy of radio service in this area,
is given by the trans-Pacific communica-
tions committee.
Chief among the recent achievements
of this committee have been reduced
rates of transmission of news items. A
greater volume of news from and to the
Orient is now being disseminated, due, in
no small part, to the committee's activi-
ties. .\ccurate, prompt news is a prin-
cipal medium for cultivating and main-
taining well informed opinion necessary
to mutual understanding and interna-
tional good will.
May 14. 1 9 3 0 f>-
(h) PhiUppinc Situatioii Committee.
COMMITTEE TO CONSIDER PHILIPPINE
SITUATION
1929-1930
Montgomery, secretary. Dr. David P. Bar-
rows. Henry F. Grady. Harold M. Pitt. Judge
D. R. Williams. E. W. Wilson. W. B. Reis.
Philippine Island problems, both eco-
nomic and political, are the particular
field for the Philippine situation com-
mittee.
"Comments on the Political and Eco-
nomic Status of the Philippines," includ-
ing "Congress and Philippine Independ-
ence," a brief by Judge Daniel R. Wil-
liams, and ".American Rights and Inter-
ests in the Philippines," a brief by Dr.
David Prescott Barrows. University of
California, with a "Foreword," by Presi-
dent Aimer M, Newhall, San Francisco
Chamber of Commerce, is a recent con-
tribution of the committee.
(il Special Customs Committee.
SPECIAL CUSTOMS COMMITTEE
1929-1930
R. C. Robinson, chairman. Wm. L. Mont-
gomery, secretary. F. C. Aldrich. W. C. Auger.
P. J. Brown. George P. Colbert, E. V. Davi-
son. C. Duffy, W. C. Gash. Henry F. Grady.
E. L. Kickhofel. Wm. Leyva. E. Mulcahy.
George H. Pitt. E. M. Phillips. E. D. Rapp. P.
Riley. J. C. Rohlfs, S. Schlueter, George G.
Shepston. T. H. Holberton. C. B. Suddarth.
Customs facilities and procedure in the
San Francisco district have been given
serious attention by the special customs
committee.
Congestion and delay in delivery of
packages have been remedied by commit-
tee action. Shortages in contents of
packages have been reduced, .Alteration
of the appraiser's store has been the prin-
cipal endeavor of the committee. With
the appropriation measure now passed
by Congress, providing for a new Fed-
eral Building at San Francisco, it is like-
ly that the aspirations of the committee
will be realized for adequate space for
examination and appraisal of imported
merchandise. \n appropriation of $75,-
000 by Congress for appraiser's store al-
terations was secured by the committee.
The committee works in friendly co-
operation with the San Francisco customs
officials.
///. .ICTIVITIES OF BODIES AFFIL-
IATED WITH THE CHAMBER
AND OPERATING WITHIN
FIELD OF FOREIGN TRADE
DEPARTMENT.
fa) Foreign Trade Club of the San
Franc'sco Clnmber nl Comm^'ree.
FOREIGN TRADE CLUB OF THE SAN
FRANCISCO CHAMBER OF COMMERCE
93
We
sley 0. Ai
!h. Marshi
all F. Cr
opiey, H.
H.
Ebey.
H. K. F
'aye.
Hen
ry F. G
rady. H.
M.
Huff.
G. I. Kin
ncy.
C. J.
McKeev
er. Percy
R.
Mott.
E. A. Pai
■ker.
Stan
Icy Pow
ell. Harry
S.
Scott,
Guy T.
Slau
Ighter
. Chas.
L. Wheel
er.
Geo. S. Williar
OS.
Offi
icers-
-1930
Pre
sident. G
eo.
S. W
illiams;
vice-pre
^si-
dents,
. Chas. L.
Whi
eeler.
Wesley 0. Ash. C.
J.
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refinery, Associated Automatic
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Though competitive in price, it is
not a by-pro(duct. That's why it is
of light gravity, and flows readily
to your burners even at lowest
Pacific Coast temperatures. That's
why its ignition point and its burn-
ing point assure satisfactory per-
formance.
Associated Automatic Burner Oil
possesses these 4 essential quali-
ties: I. Atomizes easily; 2. Mixes
readily with air; 3. Burns complete-
ly— no soot or carbon; 4. Leaves
no sediment or moisture.
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ASSOCIATED OIL COMPANY
Refiner and Marketer of Associated Ethyl Gas-
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94
■^ S A N Francisco B u s i n h s s i
McKeever: Btcretary and trtasurer, Wm. L.
MontKOmery.
Ably guided by George S. Williams,
department manager, Dollar Steamship
Company, the Foreign Trade Club has
just completed eighteen months" suc-
cessful activity in affiliation with the
San Francisco Chamber of Commerce.
F'ounded in 1917, the club has since been
an important force in the life of San
P'rancisco. Today its membership num-
bers over five hundred, and embraces
executives and staff members of import-
ing and exporting houses, steamship
companies, agricultural co-operatives en-
gaged in extending the distribution of
California's products, banks, foreign con-
sulates, commercial attaches, represen-
tatives of the United States Bureau of
Foreign and Domestic Commerce, and
faculty members of California univer-
sities.
The club serves as a forum for the
presentation and discussion of ideas re-
lated to foreign trade. Discussion of the
practicability of a state bureau of com-
merce for organizing trade information
and disseminating it to producers and
distributors, in the interest of widening
world outlets for California products, is
a case in point. It is interesting to note
that this idea, voiced (perhaps for the
first time in a pubhc gathering) at a
regular luncheon meeting of the Foreign
Buy an the
World is Buying • •
BUICK
is the Two-to-Oiie Choice
The combined judgment of the
motor car buyers of the world
is a might y fine index to vahie;
and the fact that buyers every-
where give Buiek such over-
whehiiing preference over all
cars in its price class holds an
important meaning for every
motorist.
Buick asks only that you know
— and consider — these facts
before buying any car —
— know why Buick consist-
ently wins from two to five
times as many buyers as any
other ear priced above SI 200.
— know why Buick totlay is
awarded from 35 to 50 per
cent of the combined sales of
the fifteen makes of cars in
its price class.
— know why more than eight
out of ten Buick owners choose
Biiicks again and again — year
in and year out.
Determine in your own mind
just what are the reasons for
this overwhelming preference.
Put any one of these fifteen
models to any test ypu wish —
of performance, of beauty, of
doUar-for-dollar value. Then —
to know the full measure of
Buick value — buy as the world
is buying — buy a Buick.
Series 40, 118-inch uheelbase. Six body types, $1260 to $1330
f. o. b. factory, special equipment extra
Series 50, 124-inch wheelbase. Two Itody types, $1510 and $1540
f. o. b. factory, special equipment extra
Series 60, 132-inch ivheelbase. Seven botly types, $1585 to $2070
f. o. b. factory, special equipment extra
Select y4»iii* \vli<M'lbase
Select yinir body style
Select your price
H O \^ A R D AUTO .\I O BILE COMPANY
SAN FKAiNCISCO ^ » OAKI.AM) ' ' LOS AN(;iCI,KS ^ ^ PORTLAND
?11EN BETTER AUTOMOBILES A I. K III I LT . . . BUICK Xl ILL KlILD THEM
Trade Club, early in 1020. became ef-
fective a few months later when the Cal-
ifornia State Legislature passed legisla-
tion for the establishment of that bureau
of commerce.
Economic conditions in foreign lands
and trade opportunities there are made
known at first hand to Foreign Trade
Club members at weekly luncheon meet-
ings. San Francisco business men re-
turning from foreign countries, foreign
business men visiting San Francisco, and
representatives of the United States Bu-
reau of Foreign and Domestic Commerce,
passing through, are invited as guest-
speakers at the club meetings. With an
alert program committee, headed by Wes-
ley O. Ash, district manager of the San
Francisco office of the United States
Bureau of Foreign and Domestic Com-
merce, it is not difficult to capitalize on
these distinguished men identified with
world commerce, to the advantage of
the club members.
An outstanding contribution of the
Foreign Trade Club to the state of Cali-
fornia, and probably to the entire Pacific
Coast, has been the initiation during re-
cent months of a movement in the direc-
tion of coordinating work done by the
dozen or more agencies, supported by
public subscription in California, engag-
ing in foreign trade work. Dovetailing.
and non-overlapping of activities is the
goal. Charles L. Wheeler, vice president
and general manager of the McCormick
Steamship Company, and first vice presi-
dent of the Foreign Trade Club, is the
creator of this project.
I b I Foreign Commerce Association of
the San Francisco Chamber of
Commerce.
Affiliation of the Foreign Commerce
Association of the Pacific Coast with the
San Francisco Chamber of Commerce
was confirmed in January. 1930. The
association is now known as the Foreign
Commerce Association of the San Fran-
cisco Chamber of Commerce. Member-
ship in the association is open, upon ap-
plication, to all Class A members of the
Chamber engaged in foreign commerce.
There are no dues. Dr. Henry F. Grady
is chairman.
The association acts in the adjustment
and arbitration of trade disputes result-
ing from rejection of goods by members
or their customers. "Uniform Contract
and Rules," governing sales made ex-
dock, ex-warehouse. F. O. B. carrier, port
of entry, is the work of the Foreign Com-
merce Association. These rules are rec-
ognized throughout the United States.
They are subscribed to by the New York
Produce Exchange and by the National
Cottonseed Products Association. Trade
rules involving vegetable oils and tallows,
for e.xample, cannot be changed by either
of the three named organizations with-
out conference with and agreement by
the other two.
Uniformity of trade procedure, through
uniform sales contracts, establishmeni
of standards, grades and tolerances, and
arbitration of trade disputes, are the
[ continued on page 104 )
M A Y 1 4 , 1 9 3 0 ^v- 95
FIREMAN'S FUND
INSURANCE COMPANY
Head Office : San Francisco
J. B. LEVISON, 'President
Paid Up Capital $7,500,000
Policy Holders Surplus $20,000,000
Unearned Premium Reserve ----- $15,000,000
Total Assets $40,000,000
"Directors
Frank B. Anderson, Chairman, Board of Directors, Bank of California
Edward T. Cairns, Vice-President, Fireman's Fund Insurance Company
Wm. J. DuTTON, Retired
Edward L. Eyre, President, Edu'ard L. Eyre & Company
Mortimer Fleishhacker, President, Anglo-California Trust Company
A. P. GiANNiNi, Chairman, Advisory Board, Transamerica Corporation
J. B. Leviscn, President, Fireman s Fund Insurance Company
Charles R. Page, Vice-President, Fireman's Fund Insurance Company
Henry Rosenfeld, President, John Rosenfeld's Sons
F. W. Van Sicklen, President, Dodge, Sweeney & Company
Franklin A. Zane, Vice-President, North Amer/can Investment Compan
FIRE, AUTOMOBILE and
MARINE INSURANCE
96
- -4 San Francisco Busines
Community
Industrial
Development
e(l from psim- +7 ]
agency, do not make use of il, even when
available.
Communities, however, appear to have
a duty to perform in this particular.
Manufacturers, for the most part, have
an opportunity to choose only one or two
locations for an industry during their
business lifetime. They cannot, there-
fore, be considered entirely qualified to
lay aside all prejudices for specific lo-
calities and outline and conduct compre-
hensive locational surveys for their spe-
cific enterprises. Industry should be
assisted in finding the most economical
point of manufacture and distribution
in order to assure industrial stability and
avoid the disadvantage incident to illogi-
cal location. Industries unsuccessful be-
cause of illogical location retard rather
than stimulate community growth.
PURPOSES OF THE
INDUSTRIAL SURVEY
Cities desiring to grow and to aid man-
ufacturers in their search for preferred
locations, must take inventory of what
they have to offer industry. Such in-
ventory is commonly called an "Indus-
JoHNSON & HiGGiNS 67 Wall Street
(Established 1845)
International Service
New York
Johnson & Higgins
OF CALIFORNIA
311 CALIFORNIA STREET
SAN FRANCISCO
Average Adjusters
and
Insurance Brokers
Offices in all the Principal Ports and
Insurance Centers of North America
MARINE ♦ FIRE
LIABILITY ♦ SURETY ♦ AUTOMOBILE ♦ AVIATION
LIFE
trial Survey." Surveys may be specific,
made to reflect conditions of interest to
a specific industry, or they may be gen-
eral and include data indicative of the
type of industry that might be developed
or attracted to the locality surveyed.
1. To ascertain the natural resources,
including mineral, agricultural, timber
and non-metallic products.
2. To ascertain the industrial re-
sources, including available labor sup-
ply, both skilled and common; fuel, elec-
tric power: water; transportation facili-
ties, both rail and water.
3. To ascertain the condition of in-
dustrial operations, including the cost of
labor, fuel, water, power, materials and
transportation; ta.xes, labor unions, labor
turnovers; seasonal demand for labor;
fire protection; restrictive state and lo-
cal legislation.
4. To ascertain the conditions of trade,
including wholesale and retail establish-
ments, their markets and sources of sup-
plies; public markets; commission mer-
chants, etc.
5. To ascertain the social conditions,
including the cost of living as to foods,
rents, clothing, fuel, etc.; housing con-
ditions; racial characteristics of the labor
supply; schools and colleges; parks, play-
grounds and other recreation facilities;
theatres; churches; hospitals; hotels;
outdoors sports; sidewalks and streets
and their condition ; street cleaning meth-
ods; sewers; city water; general and local
factors affecting the health of the com-
munity; and general and local factors,
such as elevation, humidity, barometric
pressure, etc., affecting the individual
efficiency of the workmen.
0. To ascertain the financial con-
ditions, including banks, and trust com-
panies; building and loan associations;
investors, depositors, etc.
7. To locate definitely suitable tracts
of land for factory sites; for trade cen-
ters; for housing developments; for com-
munity centers.
8. To facilitate the preparation of
briefs setting forth these conditions and
submitting arguments and plans for the
future development of the community,
both socially and industrially; to show
what industries are needed and can be
properly fostered to round out the com-
munity's economic development and re-
move the industrial slack existing.
Such a survey can be of great value to
a community desiring to grow industrial-
ly, either by pointing out opportunities
for growth or by indicating hindrances
to growth. Also it will be of value to
the manufacturer in helping him to de-
termine his operating and distributing
costs and possible profits.
DISCOVERING PROSPECTS
After a survey has revealed data indi-
cating the fitness of a community, be-
cause of power, labor, accessible raw ma-
terials, or what not, for a particular in-
dustry, it is a relatively simple matter,
through the use of trade directories and
financial manuals, to determine what
companies in a specific field are in best
financial condition, are committed to a
MAY 14. 1 9 3 0 K*
97
branch plant policy of operating, and are
so located in their various units as to be
best served by the the establishment of a
plant in the area surveyed. Industrial
surveys, however, will not often reveal
exactly this specific type of industry, hut
mav suggest only a general class from
which one could be selected to fit into
the environment of the community. For
example, there may be a surplus of elec-
tric power available at attractive rates.
A study of industries by classes will re-
veal those more largely dependent upon
electricity and for which the power fac-
tor produces a relatively large proportion
of the total cost of operation. Among
such industries — keeping in mind their
other requirements and the facilities of-
fered by the community — selections can
readily be made of those to be ap-
proached.
After having enumerated the various
classes of industry established in the sur-
veyed area, a mere subtraction of those
established from a total classification of
industries, of course, reveal the classes of
industries not local, and would facilitate
a study for types of industries desirable
to round out the economic development
of the community. An analysis of raw
materials consumed by e.xisting indus-
tries will reveal those produced as finished
products by other industries for which
an ample local market is reasonably as-
sured. In similar manner, a study of
the products of local industries may sug-
gest other industries which could use
these products as their raw material, car-
rying them on through further processes
of manufacture and refinements.
If a detailed study of wholesale and
retail outlets in the trade area served by
the surveyed community has been made
and the aggregate distribution of prod-
ucts calculated, there may be revealed
a number of items marketed in sufficient
quantities to justify the establishment of
a plant for their production, provided,
of course, the environmental influences
are favorable to that production locally.
The mere existence of a surplus distrib-
uted locally in excess of that produced
locally does not. of itself, assure the wis-
dom of establishing a plant to care for
that excess distribution, but does suggest
considering the possibility.
The newspaper accounts of strikes,
fires and other industrial disturbances, se-
cured directly or through the service of
clipping agencies, might be found useful
in suggesting the names of specific com-
panies requiring new plant facilities.
Trade papers devoted to industries spe-
cifically adaptable to the conditions with-
in the community should of course be read
exhaustively, in order that the industrial
committee or staff may be kept informed
of development within those industries.
Reports of companies expanding their
production facilities, and all trends with-
in those industries, will be fruitful of
prospect suggestions. Many trade papers
report also the formation of new com-
panies in their respective fields, and all
new processes, practices and conditions
out of which industrial prospects may
come.
Of course, no effort should be made
to expand an operation where the exist-
ing markets, supply of raw materials, or
other limiting factors are absorbed by
the established plant. In such instances,
added enterprises only further divide the
total volume of business and contribute
no net gain to the community of its fac-
tories.
The difficulty of securing prospects is
responsible primarily for the earlier sug-
gestion that industrial surveys should not
be made in a community not prepared to
follow through the results of the survey.
Committees, no matter how enthusias-
tic, cannot be expected to devote a large
amount of time to the search for pros-
pects, although they may. and sometimes
do. render extremely valuable assistance
in the actiuisition of an industry after a
prospect has been located. The analysis
of the survey and determination of pos-
sible prospects require an immense
amount of detail work, constant reading,
and close attention to business matters
from the particular viewpoint of getting
prospects, and is the work of a special
staff. Such a staff, having the detailed
information revealed by the survey, will
perhaps have much less difficulty in dis-
covering prospects than might ordinarily
be imagined. This conclusion rests upon
the assumption, however, that the sur-
vey had as one of its primary objects
the further development of the commun-
itv industriallv, and to that extent it be-
Tliru the
Silently in a shimmering bay your liner glides to a stop . . .
Early morning . . . The sun, a golden disk seems poised on
distant hills . . . The window of your cabin frames vistas of
purple mountains, creamy surfs, fairy cities of white nestled
in banks of dazzling green ... It may be Mexico ... or Gua-
temala ... or Salvador ... or Nicaragua . . . No matter . . •
it's part of the Wonderland traversed by the Panama Mail en
route to New York ... the Wonderland of Long Ago which
begins at Mazatlan and includes even Colombia in South
America, and Havana.
Gorgeous nights at sea dre followed by rapturous days ashore
... in the quiet dimness of ancient Cathedrals ... in riotous
tropic gardens where as of old Caballeros strut before flash-
ing eyes masked by lace mantillas ... At dusk there is the
cool comfort of your room . . . the gentle tremor of your ship
moving out to sea to forge still another link in the Cruise-
Tour chain of fascination ... In all, ten cities rich in Old World
charm pass before you . . . touch you with their memories of
gallant galleons and swaggering buccaneers.
The Cruise-Tour costs no more, yet it provides the maximum
of travel comfort. Sailings from San Francisco every other
Saturday invite you to make your next business trip a rare
vacation, too. Write for folder.
PANAMA MAIL
Steamship Company
2 PINE STREET, SAN FRANCISCO
98
-i5{SAN Francisco Business
comes a community sales manual re-
quiring for its execution a staff personnel
with sales as well as research ability.
The eleven mountain and Pacific
states contained only eight-tenths of one
per cent of the national population in
1850. In 1Q2S, this proportion had in-
creased to 9 per cent and the 1930 census
now being taken will probably show that
10 per cent of the people of the United
States live in these western states. These
eleven states increased their population
07 per cent from 1900 to 1910, 30 per
cent from 1910 to 1920. and 21 per cent
from 1920 to 1928. Such increases in
population force industrial development
of the character needed to satisfy the
basic needs of its people. To this pop-
ulation factor may be added also the de-
velopment of natural resources made pos-
sible only when sufficient population is
concentrated to intensify that develop-
ment. I may mention particularly the
development of the food industry in this
group of states, where 13 per cent of the
national industry is now centralized; or
lumber and allied products, with 16 per
cent.
But the total industrial importance of
these eleven states is not to be judged
by these two groups. Gauged from the
standpoint of employees, with 10 per cent
of the population in these states, we find
only 6 per cent of the total industry of
the country. Subdivided by industrial
groups, we find the mountain and Pacific
W WES
'ESTERN industry focuses upon the Port of San Francisco
as the long-established center of consumption and distribution.
At this regional metropolis, the CROCKER FIRST institutions
have served the growing financial needs of western business from
the earliest days of its sound development.
CROCKER FIRST NATIONAL BANK
CROCKER FIRST FEDERAL TRUST CO.
CROCKER FIRST COMPANY
Coast states employing the following pro-
portions of the national labor totals:
Textile and Clothing 1.1 percent
Iron and Steel 2.0 " ''
Leather 1.0 " "
Rubber O.S " "
Paper and Printing 6.0 " "
Chemicals 5.3 '" "
Stone. Clay and Glass 5.5 " "
Metal Products 4.1 " "
Tobacco 0.3 " "
Machinery 3,2 " "
Transportation Equipment.. 1.9 " "
Railroad Repair Shops 10.0 " "
Keeping in mind that the eleven west-
ern states possess 10 per cent of the pop-
ulation of the country, are rich in nat-
ural resources, including mineral, tim-
ber, fish and agricultural, and offer cer-
tain definite advantages of production,
there would seem to be a wide field of
endeavor for industrial development over
the entire region.
Industry follows papulation. This is
strikingly illustrated by studying the
maps of the U. S. Census Bureau showing
the centers of population and of manu-
facturing by decennial census years. In
general, industry has lagged in its west-
ward movement 20 to 30 years behind
population. This is so because migrating
people are usually not industrialists. Also,
capital resources are not at once available
for financing industry. At first the fodi!
and clothing industry is largely confineil
to the household and the demand for fat-
tory-made products is low. But as capi-
tal resources are accumulated, there de-
velops a demand for more goods and
means with which to finance their manu-
facture. With such a rapid expansion in
population during the past generation, it
is certain that the future will see a rapid
increase in manufacturing in this area.
In fact, the movement is already under
way. Census figures reveal a rate of in-
crease for the western states about three
times that of the nation as a whole, meas-
ured by number of wage earners, and SO
per cent faster if measured by value of
products.
That you are continuing your rapid
rate of growth, both in population and
industrially, is borne out by recent build-
ing permit statistics. Six west coast
cities, for example, ranked among the
first thirty in the United States in March
this year. It was an off month national-
ly, but off less here than in the East,
apparently. The six cities are as fol-
lows : Value of
Building
Permits
aty National Bank March 1930
Los Angeles 2 $7,045,931
San Francisco 8 3,502,312
Seattle 12 2.615,810
Portland 25 1.321,070
Long Beach 28 1,178,840
Oakland 30 1,132,083
In the matter of providing shelter, the
western states have clearly outstripped
the east or cenrtal states in recent years
Building permit figures uniformly show
a higher proportion of construction to
population here than for the rest of the
country.
May 14. 1930 }•>
99
AVIATION in SAN FRANCISCO
times the Zeppelin fleets numbered more
than a dozen ships. The valleys north
and south of San Francisco offer un-
matched areas for wartime expansion
from conditions developed in peace. In
time of war a sea-level approach to re-
serve air bases might be of great im-
portance.
.V£ir NEIGHBORS
Thoughtful observers of the recent air
maneuvers realize that aviation has ex-
tended the old boundaries which for-
merly seemed to define the San Francisco
Bay area. The territory flown over ex-
tended, on the south, from Monterey
Bay to Modesto, then northward to em-
brace Stockton, Sacramento, Santa Rosa
and Marin County. This area is equiv-
alent to a rectangle 200 miles long and
100 miles wide; or twenty thousand
square miles. Nevertheless, from a cen-
tral point in this great area one of the
fast army pursuit planes could reach the
most distant of its frontiers in about
half an hour. Aviation is rapidly bring-
ing communities within one hundred
miles north and south of the bay into
more frequent, friendly and intimate
association with the metropolitan dis-
tricts.
The air ferry service started between
San Francisco and Oakland has already
been extended to V'allejo. It plans to
reach Stockton. Sacramento and other
outlying cities.
Older and larger established air trans-
port companies and local air taxi serv-
ices continue to radiate from San Fran-
cisco Bay airports, north, east and south,
with steadily improved service and in-
creasing patronage.
Westward, to Hawaii, regular dirigi-
ble airship service now seems to be just
over the horizon of the immediate fu-
ture.
FLYING BOATS
The time required for the construction
of giant dirigibles is so great that large
seaplanes may be flying to and from
Hawaii before airships are available.
1930 bids fair to greatly extend the pop-
ularity and usefulness of flying boats.
Inauguration of Pan-American flying on
regular schedule includes the operation
of flying boats. Germany's thorough
years of experimental work with giant
seaplanes of the Dornier and Rohrbach
types may lead to regular, commercial
transatlantic flying this year.
WTiether developed on the South
American or on the transatlantic route,
seaplane flying will probably soon be in-
augurated between California and Ha-
waii. As a flying boat terminals, San
Francisco Bay and Hampton Roads, Vir-
ginia, are among the finest in the world.
San Francisco Bay excels in the proxim-
ity of its flying boat anchorages to deep
water channels and to airports already
[ ciiitiiuii-.l from p;iEf U |
developed near the heart of thickly pop-
ulated communities.
SAN FRANCISCO BAY AIRPORTS
Where air travel is available, the hun-
dred-mile radius, an hour of easy flying,
may today be regarded as the metropol-
itan district. Later on, with faster
planes and better airport and airway fa-
cilities this radius may be increased to
200 miles.
Within San Frnacisco's hundred-mile
radius there are more than a thousand
miles of inland waterways. The bay is
bordered by level land, backed at sufli-
cient distance by protecting hills. The
plain and the level valley floors surround-
ing the bay provide excellent locations
for all the airports that are needed now
or will be needed in the future.
Some of the principal San Francisco
Bay airports can be used by seaplanes
n
'LANT of the PIONEER
RUBBER MILLS located at Pittsburg, California. It
covers 1 2 acres. Employs over 400 skilled workers oper-
ating machinery valued at over $2,000,000 — producing
a complete line of mechanical rubber goods.
GARDEN HOSE
that makes California gardens the admiration of the world.
FIRE HOSE
that protects your municipalities.
AIR BRAKE HOSE
that renders safe your railroad operations.
SPRAY HOSE
that makes California fruit industry profitable.
TRANSMISSION BELTING
that turns the wheels of your industries.
CONVEYOR BELTS
that speed the production of almost every industry.
Pioneer Rubber Mills
EXECUTIVE OFFICES
345-353 SACRAMENTO STREET SAN FRANCISCO, CALIFORNIA
Sales offices in all principal cities
Sambo says
* taint gwine rain no mo'
Time to buy a few lengths of
Pioneer Crackproof garden hose
— they'll last a long time.
lUU
♦4 S A N Francisco B u s i n t
and dirigibles as well as by land planes
and amphibians. Many other airports
adapted to the service of all types of
aircraft can be developed in this region.
From the earliest days of aviation San
Francisco Bay has been the home of
leaders and pioneers in flying. Time and
thought have been given to aviation de-
velopment and present conditions make
the future assured. From Crissy Field,
at the Presidio, airport extensions are
circling the bay. The Oakland municipal
airport on Bay Farm Island is justly
considered to be one of the finest in the
world. Close by, in Alameda, three
great airport projects are in various
stages of development: the Curtiss-
Wright airport and yacht harbor, the
Western Air Express terminal, within a
stones throw of the center of Oakland.
.■Mameda and San Francisco: and the
proposed army air base on the .-Mameda
mole. Mills Field, the San Francisco
municipal airport, seems fairly pointed
for a leading position among the great air-
ports of .America.
In the vicinity of San Mateo. Palo
.\lto. and San Jose, and around the east
and north of the bay, there are numerous
smaller airports to serve as feeders or
au.xiliaries.
THE DIRIGIBLE BASE
On the plain between Palo .\lto and
San Jose, near the southern end of San
Francisco Bay. lies Sunnyvale. Seven-
Tlie new steam plant at Hunters Point,
with its reserve power ready to meet any
demand instantly, is an evidenee of the
preparedness of the Great Western sys-
tem in its service to industrial
San Francisco
teen hundred acre? of level land in the
vicinity of Sunnyvale have been offered
to the government free of cost for use
as a base for dirigible airships. The es-
tablishment of mooring and docking fa-
cilities for lighter-than-air craft in the
San Francisco Bay area is of immediate
and far-reaching importance. There is
a mooring mast at Camp Lewis near Ta-
coma: and one in the Los .\ngeles-San
Diego area. There is one at Honolulu.
For commercial and military reasons
there should be one centrally located,
near San Francisco.
Five years ago the "Shenandoah'' could
not moor at San Francisco, when she
would have been glad to slop. Last year
the "Graf Zeppelin" could not moor here,
but was obliged to go on to Los .\ngeles.
The new British airships are nearly ready
for world service. They could not stop
here. Other great airships are now ac-
tually under construction in the United
States. Shall it be said that San Fran-
cisco cannot receive them? Energetic
and determined action is necessary now
in order that terminal facilities for air-
ships here may be ready when next they
are required.
REGIONAL AIRPORT PLAN
.\viation moves rapidly. Time files
and opportunities fly with it. California's
centennial should find the San Francisco
Bay area world-famous as an aviation
center, encircled by a chain of airports
with unexcelled equipment and facilities.
There is no time to lose.
Regional planning, which has been suc-
cessfully applied to many problems of
urban and suburban development, is now
being directed to the needs of aviation.
In the East, where Philadelphia lies near
the boundaries of three states, a tri-state
Regional Planning Federation has rec-
ommended a terminal plan which includes
thirty airports for diversified uses, with
air. rail and water connections and feeder
airways.
The San Francisco Bay area needs such
a regional airport and airway develop-
ment plan. Coordinated effort will add
to the strength and usefulness of inde-
pendent aviation activities. Individual
organizations and communities may profit
by cooperation in the development of
air travel and transportation, in bridging
the bay with aircraft and in building up
the aircraft industry locally. The foun-
dations of a\'iation rest on the ground
on airports and airways. The time i.-
ripe for action. Leaders should point
the way to such a development of rail,
water and aviation terminals as will en-
title the San Francisco Bay area to be
called the Crossroads of the World.
In the state of California in 1Q27 the
value added by numujacture amounted
to $710,270,710 or 76 per cent of the en-
tire amount of the coast.
San Francisco has the lowest infant
mortality rate of all cities over 50i).OHO
in this country.
M A V
I y ^ 0 }:.
101
Our Domestic
Trade
By Herbert Eloesscr
Chairman Domrstic 'I'radc
C.ommillfc-
SAN FRANCISCO, blessed with
one of the finest harbors in the
world, has for years been com-
munity-conscious of the impor-
tance which water-borne commerce oc-
cupies in its commercial structure. For-
eign and intercoastal trade has flourished
and contributes tremendously to the pros-
perity and happiness of the entire San
Francisco Bay region. This city rates
second only to New York in this type of
business activity. The available natural
resources, the strategic location, the pow-
erful shipping interests, the maritime-
mindedness of our people, and the splen-
did organizations of facilities and man
power have all contributed materially to
San Francisco's preeminence in foreign
trade.
We of San Francisco are proud of
our city and its position in the maritime
world. Our blood tingles when, looking
through the Golden Gate, we glimpse
those giant freighters bearing products
of the soil and the factory to the seven
seas, or returning from a foreign strand
loaded down with luxuries from all over
the globe.
Perhaps we have in the past thought
too well of our position as a foreign trade
center and have showered too great at-
tention upon it at the expense, mayhap.
of business closer to home. If there has
been a neglect on the part of organized
business actively and aggressively to pro-
mote domestic trade in this city and
throughout the country, it has been be-
cause of a strong divergence of opinion
among business leaders as to whether the
promotion of domestic trade were a com-
munity, a trade association or an indi-
vidual problem. The United States De-
partment of Commerce, through its Bu-
reau of Foreign and Domestic Commerce.
has for years been of tremendous service
to our foreign traders, but they have, un-
til the last two or three years, carefully
avoided the domestic trade angle. In do-
ing so, they felt they were effectively
avoiding the charge of government inter-
ference in business. But today we are
facing a changing attitude on the part of
our business leaders. There is no ques-
tion now that the Government can assist
business without interference, and that
the community as a whole, as represented
by the Chamber of Commerce, can ma-
terially assist the individual and the trade
association in the development of domes-
tic markets.
The strength of this changing attitude
became sufficiently felt in San Francisco
more than a year and a half ago, result-
ing at that lime in the setting up within
the local commerce bodv of the Domestic
Trade Bureau. A representative com-
mittee, the personnel of which speaks
for practically every major type of com-
modity manufactured or distributed in
this city, was appointed and has served
continuously, with a few minor changes,
ever since. Additional staff was appoint-
ed by the Chamber and assigned specifi-
cally to the bureau. With those formal-
ities taken care of, we were ready to go
to work.
Our first job. selected after a careful
analysis of the problems confronting the
wholesale distribution elements of San
Francisco, was the conducting of an edu-
cational program among retail store ex-
ecutives and their buyers, emphasizing
the need and importance of their co-
operation, to themselves rather than to
local manufacturers of commodities for
which they have constant demand. In
winning their interest, the economic fac-
tors involved have been emphasized.
Turnover, style in merchandise, imme-
diate delivery, reduction of capital in-
vestments, development of payrolls and
buying power, those are some of the fac-
tcrs to which attention has been drawn.
The old type "home industry" appeal,
with its cry for civic pride, loyalty and
patriotism, has been conspicuous by its
absence. The pocket book appeal is the
cne which pays dividends.
To be really effective and of lasting
value continuing activity of this type is
J. R. Miller and T. L. Pflueser, Architects LincJsren & Swinerton, Inc., Builders
-\HERE is an interesting history to the new San Francisco Stock
Exchange Building. ..An architectural competition had resulted in
plans for an unusual building of modern type, when it was decided to
buy the old United States Sub -Treasury, a massive one-story granite
structure, remodel it, and add an office wing. ..The architects, J. R.Miller
and T. L. Pflueger, have succeeded in producing a coherent and imposing
design, well suited to its semi-public function. ..Construction
and finish are of the highest character throughout.
A. QUANDT & SONS
Painters and Decorators
.SINCE 18S5>
374 GUERRERO STREET, SAN FRANCISCO, CALIFORNIA
«/orld Pioneers in Application of Lacquer in Architectural Field
102
-»j{San Francisco Business
planned. New presentations and new
facts are being dexeloped by the staff
to keep our efforts constantly before the
buyers of our larger stores, practically all
of which have been reached in this work.
Shortly after the local store work was
started, a second link in the domestic
trade chain was forged by sending the
domestic trade commissioner of the
Chamber into the San Joaquin Valley to
make as complete a study as possible of
the tnide conditions and trade relation-
ships existing between retail merchants
throughout that territory and their San
Francisco sources of supply. A wide range
of reactions was accumulated over a pe-
riod of several months, principal among
which were that business could be greatly
stimulated through the development of
more intimate and friendly personal re-
lationships between executives of San
Francisco business and the merchants
throughout that territory, and a better
personal understanding, by our execu-
tives, of the community and business
problems confronting those merchants.
Of tremendous importance in further
developing San Francisco as a market
center, is the development of concentrat-
ed marketing facilities in various mer-
chandising lines. Buyers coming to San
Francisco must have their time conserved
as far as possible. In certain lines, no-
tably furniture and women's wearing ap-
parel, splendid market buildings already
exist and house a large number of firms
THE
MILLS BUILDING
The Heart of San Francisco's Industrial and Financiil District
Conveniently situated, scrupuloti.sly uKxiern in
appointment, the Mills Huilding is situated in
the exact center of the Industrial and Financial
District surrounding "The Wall Street of the
West."
The Mills Building, owned hy the Mills Estate. In-
corporated, has heen associated with the marvel-
ous and romantic development of San Francisco
during the past (fuartcr century. Here every ele-
ment of the city's husiness life centers. The offices
of leading shipping firms, import and export husi-
nesses, western manufacturers, agents of eastern
manufacturers, railroads, finance in all its varied
forms, insurance, wholesale and retail distrihution
— all find their most convenient and centrally lo-
cated home in the Mills Building.
The Mills Building has always heen a nerve-center
in the great industrial development of San Fran-
cisco. Plans are heing made, looking forward to
the even greater industrial development that is
coming, and which must find for itself a home
close to the meeting point of the rivers of industry,
and the fountain-head of capital.
Mills Estate Incorporated
MILLS BUILDING
MONTGOMERY STREET
SAN FRANCISCO, CALIF.
selling to the trade. These buildings are
\eritable magnets of trade because they |
offer under a single roof the selection of
a complete line of merchandise originat-
ing from a wide variety of sources. There
is now in contemplation the erection of
another such facility to house a wide
range of firms of the textile group. If
and when it materializes, San Francisco
as a market center will be tremendously
strenghtened. The conservation of a
buyer's time is of inestimable value, and
o;her than the variety of merchandise
offered by competing market centers, is
the determining factor in dictating to
what city the buyer will go.
The business of developing a market
is not a one-sided activity. In addition
to selling merchandise and developing
a seller's market, we are confronted
equally with the responsibility of devel-
oping a buyer's market. In other words,
if we are to continue to sell our mer-
chandise in the San Joaquin Valley, for
instance, we must continue to buy their
products of the soil and other of our re-
quirements which they produce from
them. And as we seek to increase our
sales to th?m, so must we seek to increase
our purchases from them. So, it is an-
oth:r job of the Domestic Trade Com-
mittee to study and develop our resources •
for the handling of such products as may ;
come to us from various parts of our
trade territory.
In looking ahead to the future activities
of the committee we can see room for a
tremendous amount of activity before
us. The surface has hardly been scratched
as yet. We have not much more than
touched upon our purely local problems
of market development. We have made
some advances into our immediate trade
territory. We have both to concentrate
upon further. Then we still have the
marketing and distribution to the eleven
western states, our natural trade terri-
tory, and to the country as a whole.
Rather than tackle all of these prob-
lems simultaneously and thus scatter our
effort and our energy over such a wide
field, it has seemed to be the better part
of wisdom, especially in the early days of
our existence as a Chamber activity, to
concentrate on some of the activities
close at hand, getting them to properly
function before widening our scope and
vision over too wide a territory. We be-
lieve a good start has been made in ad-
vancing our domestic trade. There is
much yet to be done and as progress is
made, new problems will constantly arise.
The men now serving on the Domestic
Trade Committee are intensely inter-
ested in their job and are bending their
best energy to the solution of the prob-
lems confronting them. And in perform-
ing their assignment they are doing so in
the knowledge that their service is a
necessary one to themselves, their com-
petitors and to San Francisco.
San Francisco's imports for 1928 were
$1Q8,301,326; Iter exports were $201,-
•140,402 making a total foreign trade of
$300,741,728,
M A \
9 3 0 {:<
103
LAKE NORCONIAN CLUB
NORCO...RIVERSIDE COUNTY...CALIFORNIA
OHE Country's most delightful, restful and complete resort. A truly
marvelous private country estate of 668 acres, away from the noise
and the hubbub of the city. . . . ((18-hole all-grass Golf Course.
World's finest and most complete Natural Hot Mineral Baths.
Swimming and Diving Pools, Boating, Horseback Riding. Beau-
tiful country, climate ideal, cuisine unexcelled, elegant rooms.
((Operated on the American Plan as a Club to give us the right of discrimina-
tion in our patronage... privilege cards may be issued upon application or on
arrival at the Club. . .stock or memberships are not for sale.
^Reached over paved highways. Attractive sumiuer rates.
104
^i{ San Francisco Business
D. Qbirardelli Co.
900 North Point Street
San Francisco
Chocolate
and Cocoa
S^ablished i8p
J. R. F. Servaes, President
H. W. Hauser, Secretary-Treasurer
Pacific
Marine Insurance Agency, Inc.
general oAgent
1 14 Sansome Street San Francisco, California
Represent nig /or the Pacific Coast territory the
Marine Department oj the fcU:,ii'mg comf^anies :
United States Merchants and
Shippers Insurance Company
Fire Association of Philadelphia
Milwaukee Mechanics Insurance
Company
The North River Insurance Com-
pany
Westchester Fire Insurance Com-
pany
Seaboard Fire &' Marine Ins. Co.
Los Angeles Office :
Bernal W. Hilbert Manager
Garfield Building
Royal Exchange Assurance
Tokio Marine and Fire Insurance
Company, Ltd.
United States Fire Insurance
Company
Ajjricultural Insurance Company
yor Oregon and Washington
Indemnity Mutual Marine Assur-
ance Co., Ltd.
Oregon Agents :
Durham fe? Bates
Board of Trade Bldg., Portland
y4 Foreign Trade
Letter to the
Membership
[ continued from page 94 ]
principal accomplishments of the associa-
tion. It also provides for its members,
prompt and competent representation on
subjects under consideration in Congress,
departments of the Federal Government,
state or Federal commissions, transcon-
tinental and ocean carriers. On tariffs.
freight rates, embargoes, import or e.\-
port regulations, and other subjects re-
lating to commerce, where the interests
of the members are in accord, action is
taken.
( c I Green Coffee Association oj the Sun
Francisco Chamber of Commerce.
GREEN COFFEE ASSOCIATION OF THE
SAN FRANCISCO CHAMBER OF
COMMERCE
Officers
Benjamin J. Older, president. Richard J.
Quinlan. Jr., vice-president, H, Arthur Dunn,
Benjamin J. Older. Richard J. Quinlan. Jr..
Harr.v Maxwell. E. N. Bee. Henry P. Opfer-
man, E. A. Johnson. W. D. Granicher.
The objects of this association are to
promote a medium through which the
members of the green coffee trade may
meet and express their views, to consider
and formulate their recommendations on
matters directly affecting the coffee in-
terests and take any steps that shall be
deemed necessary or e.xpedient to solve
the problems and protect the interests
of the green coffee trade of the United
States in general and San Francisco in
particular; to promote the interests of
the port of San Francisco as a receiving
and distributing center for green coffee.
Id ) Latin-American Exporters' Club.
LATIN-AMERICAN EXPORTERS' CLUB
Victor Patron, president. R. Jamieson. vice-
president. Elizabeth McGrory, secretary.
The Latin-American Exporters' Club
was organized in April, 1026. as an affil-
iated organization of the Chamber. Its
purpose is fourfold. It brings together
San Francisco exporters to Latin .Amer-
ica to
1. Study their common trade prob-
lems.
2. Endeavor to improve conditions in
the trade.
3. Protect the interests of Latin-.\mer-
ican merchants and those of San Fran-
cisco e-xporters.
4. Provide for the exchange of exper-
ience and information on foreign buyers.
Smith: " I see by the paper that a icid-
ower with twelve children has just married
a widoiv with nine children."
Jones: "That was no marriage
was a merger.
that
May 14, 1930 >>
105
Industrial Growth
|coi.tii..ie.lfr«mp:igc78 1
t't'tt. three floors and is modern in every
detail.
Deiray Corporation is turning out its
several food products in its model new
plant of 30,000 square feet in which one
hundred people are employed.
Printing has long been a leading indus-
try in San Francisco, and the new plant
of Phillips, Van Orden Company typi-
fies this leadership. It is located at First
and Tehama Streets.
The two power companies, the Pacific
Gas and Electric Company and the Great
Western Power Company, began a pro-
gram of development in San Francisco
in 1Q20 which means the outlay of mil-
lions of dollars in new construction. The
new steam stand-by station of the Great
Western Power Company of Evans Ave-
nue, is located on a thirty-six acre site and
the first unit, now completed, has a ca-
pacity of 35,000 kilowatts. Final plans
call for a plant to produce 170.000 kilo-
watts and an investment of $4,000,000.
The Pacific Gas and Electric Company
began a San Francisco development pro-
gram during 192Q which calls for the ex-
penditure of $11,000,000, and much of
this is well under way. The steam stand-
by plant of this company will have a ca-
pacity nearly three times that of Pitt
River Power House Number Three. .\n
entire block of ground, bounded by Eigh-
teenth and Shotwell, Nineteenth and Fol-
som Streets, is occupied by this com-
pany's new $1,000,000 garage, warehouse
and service station now under construc-
tion.
E.xpansion of the power companies al-
ways reflects industrial growth of the
community being served, and hence no
better index of the industrial growth and
prosperity of San Francisco can be found
than these major expansion programs of
the power companies. And all of this is
coupled with a reduction in industrial
power rates recently made effective, so
that now San Francisco enjoys even
cheaper power than previously.
Natural gas has been brought to San
Francisco and the bay area by the Pa-
cific Gas and Electric Company, and to
a portion of the bay district by the Pacific
Public Service Company. This is one
of the most important steps that has ever
been taken in the advancement of San
Francisco Bay as the leading industrial
center of the Pacific Coast. It insures
abundance of fuel at fifteen cents per
one thousand cubic feet for larger users.
.■\nother decision which made 1920 an
f continued on page 106]
Lincoln
EDWARD LOWE MOTORS CO.
SAN FRANCISCO
2001 Van Ness Ave.
Phone ORdway 6211
OAKLAND
,*737 Broadway
Phone HUmboldt i588
Hu\ing eiiiliroidtTfd silks in China
I Hhnln t.ikvn on Jir,l Malolo cri(t»,.|
Around
Paeifie
Cruise
Your most unusual tour
. . .to Orient and Indies
on the great MALOLO
Always tliey eall insistently to you
who love romance, beauty, adventure
— these .strange lands on the second
Around Pacific Cruise of the luxurious
Malolo.
How dill'erent this trip from travel
along the beaten path of tourists! Think
of .shopping for >;ilks ami jade and beaten
gold in the aiK icnl < iii.s i)f Japan and
China and tin- l'l]ilip|iiiics. .Siani and
Malaya!
Think of meeting Spring in the "Isles
of Spice" — the orchid lands of Java and
Cricliis! Then on to sunny Australia
and New Zealand. exotic Fijiand Samoa,
and Hawaii, always glorious!
There's no other trip like this! The
23.000-ton Malolo, speed queen of the
Pacific, sails September 20 from San
I'raiieiscdti) 10 ports in 12 countries bor-
dering I he Pacilie. ^ou return December
1!» — and what Christmas surprises you
bring back!
Membership is limited. Fares $1,500
to $6, .500 cover everything — including
shore trips! Ask today for information
at Matson Line or American Express
Company, joint managers of this excep-
tional cruise, or your travel agency.
MATSOX LIXE
A .>■ E R I C A IV EX P^R ESS
lOMPAIVY
in cooperation
M,\TsoN Line Offices:
NEW \OnK .5.'{5 Fifth Avenue
CHICAtiO 140 S. Dearborn St.
SAN FiUNCISCO 215 Market St.
LOS ANCELES 72.'? W. Seventh St.
POHTLWD -ni Pine St.
SE\TTM-: l.illl {'(mrlti Ave.
106
f;{SAN Francisco Business
Cable Address: PARROTT
All Standard Coies
Parrott & Co.
{ FSTABLISHKD 1855 }
Maniifactii re rs^ Agents
IMPORTERS
EXPORTERS
BRANCH OFFICES:
Portland, Oregon Los Angeles, California
Seattle, Tacoma, Spokane, Washington
INVESTMENT PROPERTIES
WALTER H. SULLIVAN
Presttlcn t
ALEXANDER BUILDINC;
SAN FRANCISCO, CALIF.
^^r
(hfiiers and derelopers nf
INDUSTRIAL, COMMERCIAL & BUSINESS PROPERTIES
Industrial Growth
[ continued from page 105 ]
outstanding year of industrial growth and
development was that of the United
States Steel Corporation and the Beth-
lehem Steel Company wherein San Fran-
cisco was chosen as the western head-
quarters of both companies. Along with
this came the purchase by the Bethlehem
of the Pacific Coast Steel Mills at South
San Francisco, and by the corporation
of the Columbia Steel Mills at Pittsburg,
California. These two decisions, togeth-
er with the advent of natural gas make
San Francisco the great steel center of
the West.
Two important expansions, involving
the expenditure of millions, had already
been made just prior to the mergers. .-Xl
South San Francisco there was opened
last year a new bolt and nut mill unit of
the Pacific Coast Steel Mills costing, with
equipment, nearly $1,000,000, while the
Columbia Steel Mills at Pittsburg opened
a tin plate mill costing $4,500,000.
San Francisco grows industrially be-
cause conditions are right. Not only do
we have cheap power and fuel, as already
referred to, but low priced land is avail-
able in quantities within the switching
limits of San Francisco. This land,
which has all the advantages afforded by
a terminal area, is priced as low as six
cents a square foot. Down the penin-
sula at Redwood City the Belle Haven
Corporation is developing 3000 acres of
waterfront industrial sites with deep
water facilities.
During 1929 the new Bayshore High-
way was opened. The opening of a high-
way would, as a rule, go without mention
in an article of this sort, but the Bay-
shore Highway is different. It is a truck-
ing artery one hundred feet wide between
curbs. It replaces a narrow, circuitous
road which formerly attempted to serve
the industrial areas of the peninsula.
The barrier to the south is broken, and
industrial development in that direction
is destined to be more rapid in the future
than it has been in the past.
The easterner must be told about all
this, and we have been supplementing the
industrial advertising of Californians In-
corporated by sending out monthly fact-
leafiets to 2500 prospects. These have
been reproduced on the back page of San
Francisco Business in an issue current to
the mailing of the leaflet.
A reprint of 5000 copies of "Why
Manufacturers Choose San Francisco"
has been made necessary due to the de-
mand from those wanting to know about
industrial San Francisco.
For serious prospects the department
prepares exhaustive engineering studies
specfiic to the needs of the particular
prospect. During 1929, fifty-five of these
were prepared and forwarded, each in a
leather binding bearing in gold imprint
the name of the industry for which it was
[ continued on page 112 1
May 14. 1 9 3 0 f>
107
Industry and Labor
[ continued from page 20 )
In 1921 the San Francisco building
trades went through a five-months' strike
and lockout growing out of the repudia-
tion of an arbitration contract by the then
leaders of the building trades unions.
Repudiation of this contract under cir-
cumstances which threw into the sharp-
est relief the complete irresponsibihty of
the local labor leaders, served to arouse
the entire community. It afforded a
medium for the complete organization of
all of its business interests determined to
prevent for all time any recurrence of
the prejudicial control labor had exer-
cised for so many years prior to that
time. It was at this time that the Indus-
trial Association was organized to carry
out the community's decision to achieve
industrial freedom.
And since 1021 San Francisco and the
building trades have presented a picture
which has amazed students of industrial
problems and which has completely con-
founded the efforts of these same leaders
again to seat themselves firmly in the
saddle.
Because this record stands unique in
the history of great American cities and
because the program which the Industrial
Association has pursued in order to guar-
antee the continuance of industrial free-
dom is likewise so exceptional, brief
mention of some of the principles which
have been adopted may be in order here.
In the first place it was insisted that the
establishment of the American Plan in
the building trades meant the actual em-
ployment of union and non-union men
in the same craft and on the same job.
With minor exceptions this policy has
been steadily pursued since that time so
that today it can be stated without fear
of contradiction that so far as most of
the basic building trades crafts are con-
cerned actual American Plan conditions
prevail on construction jobs of all sizes.
This program has been continued and
fostered by the rigid adherence on the
part of those charged with the respon-
sibility of maintaining the American Plan
to a single fundamental principle. This
principle is in effect as follows: Wages
and working conditions of all men em-
ployed in building construction shall be
identical irrespective of their affiliation.
Backed with this basic theory of indus-
trial relations and supported by many
collateral devices which cannot be dis-
cussed here the American Plan has, if
.anything, grown stronger in San Fran-
cisco with the passage of the nine years
which have intervened since the com-
munity first embarked on this program.
In the building trades some extraordi-
nary by-products have developed. For
example, during this entire period juris-
dictional disputes in San Francisco have
been absolutely unknown. While other
communities operating under closed shop
conditions have been racked again and
again with inter-craft disputes as to which
r.iechanics should have jurisdiction for
The Streng^ of
Long Experience
From the mills of the Forty-Niners have grown the indus-
tries of the state. From pioneer banks of the sixties has
grown the Bank of America.
With a wealth of experience — gained
through these seventy years of sound
banking practice — this institution to-
day, through 163 branches, serves the
banking needs of more than one hun-
dred (California communities.
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. Donohoe-Kelly OfBce, 68 Sutter St.
I-rineh-American Office, 108 Sutter St. Hayes Valley Office, 498 Hayes SI.
Fugazi Oflice, 2 Columbus Ave. Bayview Office, 3r(i and Palou.
Busli-iMoutgomorv Office, Mills Bldg. Oriental Office, 939 Grant Ave.
Nortli Beach Office, 1500 Stockton St.
Head Office : Los Angeles
BRANCHES THROUGHOUT CAUFORNIA
Dean Witter 8cCo.
MUNICIPAL AND CORPORATION
BONDS
MEMBERS
New York Stock Exchange
Sen Francisco Stock Exchange Los Angeles Stock Exchange
San Francisco Curb Exchange Los Angeles Curb Exchange
Seattle Stock Exchange Portland Stock and Bond Exchange
Honolulu Stock Exchange Manila Stock Exchange
New York Curb Exchange (Associate)
Telephone "DAvenport 5600
KOHL BUILDING, SAN FRANCISCO
LOS ANGELES PORTLAND SEATTLE OAKLAND
SACRAMENTO PASADENA TACOMA
RIVERSIDE LONG BEACH
HONOLULU
108
-■»!{Sa\ Francisco Business
If^^pS''
i^*e
A
'49
ER
The Springfield Fire and
Marine Insurance
Company
■>, Incorporated April 24, 1849 Y
From the days of the cov-
ered wagon to the present
time, the Springfield's rec-
ord has been one of con-
tinuous development and
progress. The Springfield
has never failed to meet the
full letter of its oijligations.
The S])ringfield was among
the first to insist on prompt
adjustment and prompt
|)ayment of losses incurred
in the San Francisco con-
flagration. April 18, 19 and
20, liXKi.
It pays to insure in the
S|)ringfield Fire and Marine
Insurance Company.
IT PAYS!
The Springfield Fire and
Marine Insurance
Company
Pacific Department
114 Sansome Street
SAX FRANCISCO
George W. Dornin, Manager
John C. Dornin, Asst. Manager
performing certain types of work. San
Francisco contractors have been free to
elect employment of that craft which
they believe would be most advantageous.
All that mass of restrictive and uneco-
nomic rules and regulations designed to
limit output or to make work have like-
wise gone by the board.
.\pprenlice training in San Francisco,
which under union control was neither
more nor less than a device for the main-
tenance of a labor monopoly, has. under
the schools operated by the Industrial
.Association, become a means for meeting
the practical demand for trade training.
This community has decreed that its
youth may. subject to minor beneficial
restrictions, be permitted to enter and
learn the craft of its choice.
Collusive agreements between con-
tractors and unions designed only to guar-
antee monopoly and price control to both
parties, and which were a regular feature
of building trades activity during union
control, are also a thing of the past.
In spite of every effort on the part of
labor politicians to re-establish their
power and control in the building trades:
in the face of attacks upon this com-
munity program in the state and Federal
courts. San Francisco has steadfastly
carried out its determination never again
to permit the building trades to fall under
the irresponsible tyranny of so-called
labor leaders.
But the work of the Industrial Asso-
ciation has not been confined to the build-
ing trades. During this .same period in-
dustry after industry and individual
businesses without number which in the
past have suffered under the ruthless
despotism of labor officials have cast off
these restraining shackles and have
adopted the .American Plan.
With but one negligible e.xception all of
these efforts have been permanently suc-
cessful. In every instance the American
Plan once adopted has been retained
and strengthened, .\mong important in-
dustrial groups outside of the building
trades which are now completely or prac-
tically free from arbitrary control may be
mentioned pattern shops, foundries, ma-
chine shops, furniture-manufacturing
companies, tool manufacturers, lithog-
raphers, photo-engravers, service enter-
prises such as hotels and restaurants,
garment -manufacturing establishments,
cigar manufacturers and a host of others
too numerous to mention.
Recent entrance of the United States
Steel Corporation and the Bethlehem
Steel Company into the industrial life of
San Francisco through the purchase of
local steel mills adjacent to the city is
clearest indication of the economic free-
dom of these establishments and of other
industrial enterprises. The Ford Motor
Car Company's decision to establish its
largest western plant on San Francisco
Bay is also clear evidence, if such were
needed, that manufacturers desiring to lo-
[ COUti]
L page.113)
i
Tin; \1. V. CHICHIBU M.\RU, THE N. Y. K. LINE S P.\LATI.\L NEW TR.\NS-PAC1FIC LINER
On Orient Trade Lanes
Completion of the $60,000,000 ship build-
ing program of the N. \ . K. Line will add
nine new motor vessels to the company's
world - wide services before the end of
1930.
The California-Orient scrx ice of the N. Y.
K. Line lias been aiitinu-ntcd by a trio of
$7,000,000 motor liners, tlif \suma Maru.
Chichibu Maru and Taisiiiu Maru — largest,
swifte-st, and most luxurious of ships in
this trade.
On the Seattle-Orient route, the new
Hikawa Maru. Iliye Maru and Heian
Maru offer ra[>id, comfortable, overseas
tra\el. The new $4,000,000 M. V. Heiyo
Maru will enter the South American (West
Ojast) service from the Far East to Val-
paraiso, Chile.
The new sislerships Terukuni Maru and
ya.vu ton ('. I /aru of the Japan-Europe service
round out l.iO.OOO additional tonnage in
faster, liner, new ships for the N.^ .K. Line.
Mf. ir. IC. Line
55 1 MARKET ST1\EET
Tk l e p h (> n e .S r t t e n 3 9 0 0
May 14, 1 9 3 0 }i*
109
STREET
CARS
take you there
Quickly
Safely and at
Little Cost
SAMUEL KAHN
Preiident
ART///
San Francisco
crs, Sommer & Kaufnianiis and the new
Stock ExchanRe were all conceived and
carried out by the best artists in the
community. If you have not seen these
places do so and remember that they are
the product of home talent. In this
city we have the finest type of workers
in stone, glass, wrought iron, copper,
bronze, wood carving and all the deco-
rative arts.
The Decorative Art Exhibition just
closed at the Women's City Club included
ceramics, frescoes, furniture, wall deco-
ration, screens, leather, metal work, tex-
tiles, sculpture, and wood carving by Cal-
ifornia artists. In the quality of the
work shown it compared favorably with
the best displayed in the East or abroad.
The Galerie Beaux Arts has frequently
changing e.xhibits of sculpture and paint-
ings by San Francisco artists. Here they
have an opportunity to show and sell
their works. These exhibitions are well
attended and the venture has been both
an artistic and commercial success.
The 52nd Annual Exhibition of the
San Francisco Art Association is now be-
ing held at the California Palace of the
Legion of Honor. It is national in char-
acter. Artists from all sections of the
United States have contributed. The
high quality of the exhibition gives it
great importance in the world and will
draw many visitors to our city.
Almost every human being has an in-
stinctive hunger for the beautiful, and
everybody is a consumer of art in some
form although very often they are not
aware of it. Daily they use their artis-
tic sensibility in the selection of their
clothes, their house furnishings, their
automobiles, their business advertising,
and in deciding the shape, color and size
of such things as they manufacture and
have for sale. Because they are shrewd
merchants, they realize that the public
will not accept ugly things and have
recognized that it is money in their
pockets to employ the best designers so
as to produce articles that will not alone
be useful, but will be pleasing to the eye.
By having beauty about us in our daily
life, we unconsciously become discrim-
inating and particular in selecting the
most commonplace things, and very ex-
pert in choosing between the good and
the bad.
Many object to the so-called modern
school. They are very apt to believe
that it is something which has been in-
vented in our own generation and is pe-
culiar to the twentieth century. As a
matter of fact it is as old as civilization.
Looking back through the ages every
classical and academic movement was in
its own time considered modern and was
frowned upon, and so it will be with the
best of the art of today. The good will
be retained and the unworthy will be
abandoned.
The San Francisco Art Association or-
ganized in 1874 is one of the oldest in-
[ continued on page 117 1
HAWAII
'balanced Service
of
LASSC'O'S Ouisers d«» Lux«*
"CITY OF llO.^'OI.IXir-
••t'lTY OF Lo.s aiv«f:lf:x-
. . . assures you maximum conven-
ience and enjoyment over the de-
lightful southern route to Hawaii
Balanced as to sailing dates . . . giving you
a convenient choice both going and com-
ing . . . LASSCO'S Companion Luxury
Liners are likewise splendidly balanced
in the range of their accommodations.
They provide the widest possible choice
of spacious staterooms, directly ventilated
by outside ports, and the highest stand-
ards of sumptuous comfort and skilled
personal service.
All-Inclusive-Cost-Tours . . . from ^285
and ^330, Los Angeles back to Los An-
geles, according to liner and accommoda-
tions selected, includes Hawaii's chief
points of interest, with a memorable inter-
island trip to Hilo and a thrilling tour
through Volcano-land. Secure details and
book passage at your nearest travel bureau.
DINE and DANCE
as you Sail
alongCalifornia's ever-changing shore-
line on LASSCO'S super-
express liners
"HARVARD" and "YALE"
A fascinating change in travel environ-
ment. Broad airy decks . . . delightful
dance music . . . marvelous food
Four sailings weekly between
SAN FRANCISCO : LOS ANGELES
SAN DIEGO
Low one way and round trip fares
TASSCO
LOS ANGELES STEAMSHIP Ca
R. V. CROWDER, Traffic Pussengcr Mgr.
683 Market St., Tel. DAvenport 4210
OAKLAND: 412 13th St., Tel. OAkUnd 1436
H. C. Capwcll Co. . . . Tel. LA kMlde . 1 1 1
BERKELEY: J148 Center St.,Tel.TH ornwall 0060
1 10
*i(SAN Francisco Business
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
Members;
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., Phofie SUtter 7676
Branch: Financial Center Bldg.
OAKLAND
436 17th St., Plwtie GLencort 8161
New York Office: 120 Broadway
T//e Metropolitan
Area
[ continued from page 1.5 )
ignated "The San Francisco-Oakland
Metropolitan Area."
Characteristic of any regional indus-
trial development is a centering of ex-
ecutive headciuarters of manufacturing
corporations, banks and financial houses,
transportation companies and privately
operated public utilities in one city in the
region. From that city — in our case San
Francisco — radiate the wires of central
executive management and direction and
of financial supply that greatly help to
bind the whole area together.
In terms of industry, commerce and
finance, the region conceived and used as
a unit is capable of great success, where
any part of the region functioning sepa-
rately and alone would have compara-
tively small success. Directing atten-
tion again to the San Francisco-Oakland
Metropolitan Area and measuring each
of the bay cities by the test of the speci-
fications for a commercial and industrial
metropolis already stated, it appears that
within our bay area exist every one (ex-
cept perhaps cheap water) of the require-
ments for such a metropolis. But all of
them are not found within the limits of
any one of our political subdivisions,
whether city or county. The region as a
whole is greater than any of its parts.
Where the people are regional minded
and industry is encouraged to locate at
the point which best suits that industry,
when so located, the industry has its best
chance to flourish. And because of the
region is an economic unit all communi-
ties within the region benefit indirectly if
not directly. Within each region, which
is a business whole though it include sev-
eral cities and towns, rises and falls an
economic tide which in its major move-
ments elevates or depresses the business
life of each community very nearly the
same as every other. The best progress
is achieved by giving first place to the
industrial advancement of the region.
In this bay area a powerful movement
is well underway which purposes to fos-
ter the industrial development of the
whole area as a recognized industrial and
commercial unity. The Chambers of
Commerce of San Francisco and Oakland,
assisted by the Chambers of Commerce
of the other cities around the bay, have
taken the leadership in inaugurating and
encouraging this movement and marking
for it a definite goal. The movement has
taken form in what is called "The Com-
mittee of 49." This committee, repre-
sentative of the industrial and commer-
cial activities of the counties bordering
on San Francisco Bay, exists for the pur-
pose of uniting the bay area for business
progress. Its work bids fair to produce
an outstanding example of "Regional In-
dustrial Development."
In ivet weather always drive in trolley
tracks. It' s smoother going.
All the HOT Water You Want — no waiting, no bother
All the hot water you want —
simply by turning the faucet!
Plenty of hot water, instantly,
helps you finish the house work
more quickly. It gives you 4 to 6
hours each week to spend
with the children, to go mo'
toring, or to go shopping.
And when you come
home dusty and tired, what
could be more refreshing
than plenty of instant hot
water?
To give you this fine hot
water service, we simply in-
stall the Automatic Gas
Water Heater in your base-
ment, on your back porch.
All Ai/toniiilici
U'ljter lleate
or in your kitchen. Once it is in-
stalled, there's never any delay or
bother about an abundant supply
of hot water — day and night.
This instant hot water service
costs less per gallon than
any other method of heat'
ing water in the home.
For full details about in'
stalling an Automatic Gas
Water Heater, come into
our office — or a dealer's
store. Or if you like, just
telephone and we'll have
one of our representatives
call and explain the many
advantages of an Automatic
Gas Water Heater.
Owned ■ Operated ■ Managed
by Calif omians-
OFFICES OF THE UNITED STATES BUILDING AND LOAN ASSOCIATION
SAN FRANCISCO ■ LOS ANGELES
refle
true character
of leadership...
Here at Crocker s you
have dt your commdnd
d staff skilled in design
and planning, men qualified to discuss every detail
of arrangement and equipment. An interview im-
plies no obligation on your part. Plans and estimates
will be submitted under the same agreement.
H.S.CROCKER CO., Inc.
OFFICE PLANNING DIVISION DOUGLAS 5800
565 Market Street
242 Montgomery Street
SAN FRANCISCO
Furniture by
Crocker
SACRAMENTO
FRESNO
LOS ANGELES
LONG BEACH
Business has made
its bow to good
taste and comfort.
GUARDING i
minor
WITH THE GLOBE. WERNICKE
Safeguard Filing Plan
— a plan that brings to modern busi-
ness a means of filing that not only
safeguards and speeds up business,
but also anticipates the needs often
years from now as well as those of to-
day. A method that can be expand-
ed economically as business grows.
Lessens chance of misfiling — makes
finding quick, easy and accurate. Its
key note is simplicity!
Let us show you the many sizes,
for every recording need. A helpful
booklet for the asking. Telephone
DOuglas 5800.
H • S • CROCKER CO • Inc.
565-571 Market Street cr»o 242 Montgomery Street
SAN FRANCISCO
M A V
9 3 0 }i* -
111
The Stock
Exchange
[ continued from page 31 )
exclusive of stock distributions. This
total does not include all the first quar-
ter payments nor the monthly and semi-
annual payments made by several of the
largest companies but even though in-
complete it accurately reflects the ex-
tent and sound prosperity of West Coast
enterprises.
The San Francisco Stock and Curb Ex-
changes gave splendid evidence of the
strength of their organization during the
severe market reactions of last year in
the fact that every member brokerage
house was able to maintain its credit
and financial rating at the level required
by exchange regulations and that there
were no suspensions during that period,
a record made by few stock exchanges
of the country.
The San Francisco Stock Exchange
is composed of 49 brokerage firms, many
of them having been in business contin-
uously for 30, 40 and SO years. The Ex-
change has a total of 75 members, in-
cluding six associate and seven bank
members. Its organization has been
built upon high ethical and business
standards and its code of regulations em-
bodies the best and latest developments
in stock exchange practice.
In physical equipment the Stock Ex-
change is in fortunate position. It is
now housed in a new building designed
to meet the requirements of the market
for many years to come. This structure,
located at Pine and Sansome streets in
the heart of the financial district, was
formally opened January 4 of this year
and trading inaugurated on January 6.
It is a monumental building of California
granite, steel and concrete and represents
an investment by the Stock Exchange
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lowest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
of $2,750,000. The structure is composed
of two wings, a lofty single story trading
floor section fronting Pine Street and
distinguished by its noble colonnade of
granite pillars, and a backset twelve-story
W'ing in which are located the operating
departments and executive oflices of the
Exchange.
The trading room is equipped with
every available device to expedite trad-
ing and to make possible the transaction
of a large volume of business. It covers
a floor space of 8296 square feet and
has present accommodations for sixteen
trading posts with ample room for ex-
pansion. The room is fitted with pneu-
matic tube service, synchronized elec-
trical time stamp system, electric call
board system and an installation of di-
rect line telephones to the brokers"
booths that makes possible the recep-
tion of 1800 calls simultaneously.
The building is notable for the atten-
tion paid to its artistic decoration on the
exterior. There are a number of sculp-
tures in relief executed in the white Cali-
fornia granite of the building itself. In
the interior there are other sculptures, a
carved walnut door in the governing
board room that has attracted widespread
notice, and lavish use of marbles in the
lobbies and corridors.
The Stock Exchange is a modern
securities market in all respects. It pro-
vides for the investing pubhc of San
Francisco and the Pacific Coast all the
required facilities for dealing in stocks
and bonds under strict regulation for the
public interest. Its constant effort is to
be an effective and constructive force in
the upbuilding of the West.
»FINK
J A', ■>
ESCHIMXER Q
228 I3«i Stri-«-
Phone .N\;Vr1^<»t,CV17^1
CABINET WORK
COMPl-rrE INSTALLATIONS
STORE BANK & OFFICE ^
HARDWOOD tNTB^ORS^^
THE SAN FRANCISCO BANK
INCORPORATED FEBRUARY IOTH, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased by mergers or consolidations with other banks.
Assets over $125,000,000.00 Deposits over $120,000,000.00
Capital, Reserve and Contingent Funds, $5,450,000.00
The following accounts stand c
liank liuildings and Lots -
Other Real Estate - - -
Pension Fund - - - -
ithfBooksat $1.00 each, viz.:
(Value over $1,925,000.00)
(Value over $308,000.00)
(Value over $670,000.00)
Interest paid on Deposits at 4^ per cent per annun
Computed Monthly and Compounded Quarterly
112
■^ San Francisco Business
Industrial Growth
( ctintiiuicil from puec lIKi 1
prepared. For one hundred sixty-nine
prospects, preliminary reports were pre-
pared, and twenty-three of those to whom
materi.il had been sent requisitioned ad-
ditional information, which was prepared
and forwarded.
The San Francisco Bay area leads all
other Pacific Coast centers in the value
of industrial production. The area pro-
duction figure is $1,125,278,070. The
population area is 1,600,000. Recogniz-
ing ihj area to be one economic unit, es-
pecially from the standpoint of general
sales presentation, a movement has been
started by the Committee of 40, the
membership of which comes from every
county around the bay, to formulate the
sales facts for the entire district in one
document. Appointed to the work, the
Industrial Department staff of the San
Francisco and the Oakland Chambers of
Commerce, together with the secretary
of the San Mateo County Chamber of
Commerce, have as a committee pre-
pared an amplified master outline which
has been adopted, and work is now being
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
Members NewKork Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
ff
BOOTH'S
Crescent
yy
Brand
ASPARAGUS
TOMATOES
SPINACH
Superior Quality j FRUITS
SARDINES
California
Look for the- CraccM"
F. E. Booth Company, Inc.
General Offices: 110 Market Street, San Francisco, Calif .
Cable Address: "BOOTH" San Francisco
leries at Monterey, Pittsburg. Centerville, Calif.
done to bring it to completion. When
this is done, every Chamber of Commerce
in the area and every other sales agency
will give out the same fundamental story
about the bay area and its advantages.
Industrial sales trips have been made to
the eastern states by the Industrial De-
partment managers of both the Oakland
and San Francisco Chambers of Com-
merce. These trips afford an effective
means of follow-up of the work which is
constantly being done from San Francis-
co and Oakland.
But it is just as essential to serve and
foster the industries we have as to get
new ones, and for this reason a new ac-
tivity was added during the year, a do-
mestic trade bureau with a domestic trade
commissioner in charge. Some very ef-
fective work has been initiated by the
bureau, and leading San Francisco houses
are coming to see that it is economically
sound to support the local market.
Xo matter how many advantages for
industry a city may have, there are al-
ways betterment projects which should
be undertaken. The industrial commit-
tee has been giving attention to the im-
portant ones of these. There is the Third
Street Bridge. A new one is needed
which will be adequate for traffic and
which will carry the belt line tracks, and
thus make possible the development of
the harbor on the south side of Channel
Street as intensively as on the north. Con-
nected with this is the widening of Illi-
nois Street to one hundred and fifty feet
throughout its length from the Channel
tc Islais Creek, which will become an
effective extension of the Embarcadero,
and together with Third Street, which
it parallels, will carry a similar amount
of traffic. The industrial committee was
the first to recommend this and it has
now been accepted by the railroads, the
city and the harbor board.
The industrial committee has led in the
movement to secure recognition on the
part of the Bureau of Census of a great-
ly enlarged metropolitan area for census
tablulation purposes. While the Bureau
of Census is withholding final decision
until the 1Q30 enumeration is completed
and the figures are ready for tabulation,
ii is certain that a larger area will be tak-
en as the official metropolitan area than
heretofore. It is important that this
should be done and that all the intensive-
ly developed area possible be included
for purposes of comparison with other
metropolitan areas.
In this connection, we secured favor-
able decision on the part of the Interna-
tional Magazine Company to accord this
area designation as a multiple trading
center market by our marshalling the
facts and figures about the area as a
whole, San Francisco is now one of ten
cities in the United States to be classed
as a multiple trading center market. Since
the decision, the L'nited States Depart-
ment of Commerce has adopted the fig-
ures and maps of the International Maga-
zine Company in compiling the Depart-
ment's Market Data Book, which indi-
cates the importance of this Chamber of
Commerce activitv for San Francisco.
May 14. 1 9 3 0 }>
in
Industry and
Labor ///
San Francisco
[continued from page 108]
cate new industries or branches here, are
guaranteed a freedom second to none.
Should an impartial survey be made of
those industries now operating in San
Francisco or the bay area whose product
is sold over a large geographical field and
whose names are a byword in the in-
dustrial life of the West it would be found
that, without exception, they are op-
erating under American Plan conditions.
While in some important lines of enter-
prise complete freedom has not yet been
established, invariably in such cases a
sufficient number of firms are operating
under American Plan conditions so that
those which still employ union men only
are in a position to demand from the
union the complete abandonment of all
unreasonable and arbitrary rules and
regulations which tend to interfere with
legitimate and proper management.
While these real and very tangible
results of the Industrial Association's
work and San Francisco's determination
to become and remain a free city are of
vital importance they are. if anything, of
less significance than the complete change
in the attitude of the community itself
towards problems of industrial relations.
Prior to 1021. there was a feeling of
apathy, depression and even resignation
as to the city's ability to free itself from
the grip of that selfish labor leadership
it had known so long. During that period
local politics was almost completely
dominated by this identical group to the
continued detriment and disadvantage of
industry. Prior to that time almost no
industry could feel itself permanently
safe. In contrast to this there is now
manifest a complete and unshaken con-
fidence that the city can maintain the
The Reason Why
W.ARwicK S. Carpenter, Pacific
Coast manager of jour of Ameri-
ca's outstanding magazines —
Forum, Golden Book, Review of
Reviews, World's Work — who is a
resident of Santa Barbara, recently
sent in an application for member-
ship in the Chamber, hi a letter en-
folding his check, he said:
"The real purpose of my appli-
cation is to keep closer in touch
with what is going on. I need it in
my business and in a hundred ways
just as every other live business or-
ganization interested in San Fran-
cisco development needs what he
gets out of the Chamber of Com-
merce, and needs also to help along
the kind of work that the Chamber
oj Commerce does."
forward steps which it has taken, that it
can keep itself permanently free both in-
dustrially and politically and that it will
never again be placed in the unenviable
position of being considered as a city that
has surrendered its economic indepen-
dence and which should be feared and
shunned by business.
On the contrary it can present testi-
mony of the most unimpeachable and
representative character that, together
with the natural advantages with which
it is favored both geographically and
climatically, it can also point with cer-
tainty and confidence to a labor market
equal in skill, independence, and effec-
tiveness to that enjoyed by any other
community.
7//e Retail
Merchants
Association
r continued from page .'12 ]
cially in California. A study of ordi-
nances from many cities bearing on this
problem has been made, the ablest legal
talent has been secured, and from the evi-
dence gathered it is obvious that more
work will have to be done before a sat-
isfactory solution can be reached. How-
ever, it is not unreasonable to e.xpect that
in the near future we shall find ways and
means of protecting the established, le-
This Fascinating Game
Called Business!
If there is one inspiring element, more notice-
able than another in present-day Business,
which lifts it to a more human plane, it is the
element of Sport! Not sport as a recreation,
diversion or pastime, but sport as a Game. The
human game of building men and things to
the service of man.
Ask any successful business man the game he
likes best. Invariably the answer is, "My Busi-
ness. "He is p/ay/n^ the Game. No little white
ball holds his eye so intently ; no gun or rod, blue
water or trackless sky, call to him so deeply,
mentally or physically. The records he breaks
are those set by his Budget:— Costs, Sales, In-
ventory, Turnover. His medals— profits, and
the knowledge he has played the game well.
It's a Great Game — Business! Some weaken,
but The Game goes on. Modern Accountancy
equips this Business Game, holds the stop-watch
of accomplishment and sets the goal ever higher.
ERNST & ERNST
CERTIFIED PUBLIC ACCOUNTANTS
914-925 RUSS BUILDING, SAN FRANCISCO
li
S==3B
1 14
- -4 San Francisco Business
T/?e Retail
Merchants
Association
[fontinucl from page ll.i)
gitimate merchants against the inroads
made upon his business by the itinerant
vendor, who rents a vacant store for a
month or two, and then leaves the city
without having paid any taxes.
The discount question is perennial. It
crops up here and there from time to
time, but we have succeeded this year in
reducing it to a harmless state. Practi-
cally all of the merchants have discon-
tinued the granting of discounts to var-
ious exchanges and clubs. The merchants
have found that the granting of discounts
to groups or clubs gets them nothing, and
has not materially increased their vol-
ume. Any distinct advantages, as out-
lined by a high pressure salesman, have
turned out to be illusions. The merchants
in San Francisco have adopted the one-
price policy and they have earned the re-
spect of the consumer by so doing. The
one-price policy means that every article
is to be sold at a definitely fixed, publicly
announced price, to every customer alike.
Education persistently applied and faith
in each other, built up by co-operative
effort has succeeded in establishing and
maintaining this policy. Thus, the in-
dividual merchant benefits by teamwork.
The board of directors this year, again
assigned their managing director to or-
ganize a division of downtown merchants
to help in the raising of a Community
Chest fund, thus indicating the interests
and desire on the part of the merchants
to give 100<^f support to the worthy civic
enterprises. The retail merchant is a
generous subscriber not only to the Com-
munity Chest, but to all worthy appeals.
This year, our association in conjunc-
tion with the Associated Retail Credit
Men of San Francisco, conducted a course
in retail credit. The course was outlined
by the National Credit Men's Associa-
tion and consisted of fifteen lectures fol-
Inwed by examinations which were pro-
ductive of splendid results. Diplomas
were issued to those who successfully
passed the course. Members of the credit
departments of the smaller stores, as well
as those of the larger stores, w-ere able
to take advantage of this course at an ex-
ceedingly low cost. Each year our asso-
ciation undertakes to conduct an edu-
cational course in some phase of mer-
chandising.
Our association also cooperates with
the Graduate School of Business at Stan-
ford University and with the School of
Economics at the University of Califor-
nia by bringing to them lecturers who
are specialists in their particular field of
merchandising. Some of the larger stores
have made arrangements to place many
of the graduates of these two schools.
More and more the merchant is begin-
ning to realize the advantages of being
able to secure employees who have had
>()me business training in our schools.
Recently the board of directors ap-
pointed a committee to study the corpo-
late franchise tax situation. During the
next few years many groups will be study-
ing this subject seeking to prevent, if
possible, further tax burdens being im-
posed upon their particular group. Mer-
chants will organize and take the neces-
sary steps to see that they are not sad-
dled with a sales tax or a luxury tax or
any increased form of taxation which
would exceed their fair share of the state
tax burden. In fact, the directors have
proposed the organization of the Cali-
fornia Retail Council. It is proposed that
this organization will mobilize all the re-
tail interests of the state in order that
they may have a voice in the decisions
preliminary to the final adoption of any
i!ew tax law.
These are some of the major activities
of our association, which have been pro-
ductive of reasonably satisfactory results.
The success in the work of our associa-
tion is due largely to the continuation of
active, intelligent interests by a board
of directors truly representative of their
respective trade groups.
In 1S43 the public debt of the United
States was $32,700,000.
Some
things
to think of
IN PLANNING
YOUR WILL
How TO bequeath wisely even
a modest amount of prop-
erty is often a puzzling matter.
What is the surest way to pro-
vide lasting protection for de-
pendents? How should bequests
to relatives, friends, or charities
be handled? What must be done
to keep heirlooms in the family?
In our recently published book-
let, "Interesting Ways to Leave
Money," you will find many sug-
gestions which may clarify your
wishes and thus make the task
of drawing your will an easier
one both for you and your at-
torney.
This booklet in vour hands mav
mean much to the future safety
and happiness of your wife and
children. It may mean much to
your own peace of mind as well.
Call or urite for a copy today, at
either office.
TRUST DEPARTMENT
WELLS FARGO BANK & UNION TRUST CO.
Market at Montgomery Market at Grant Ave.
SAN FRANCISCO
May 14, 1 9 3 0 }•«■
113
The Port of
San Francisco
[continued from page 2.'J ]
harbor board states, "Does not pay one
cent in taxes for the support of these port
facilities." Every passenger ship that
arrives in this port provides patrons for
our hotels, theatres, transportation com-
panies and our facilities for amusement,
trade and recreation. Vet practically
the entire burden of maintaining our
port facilities must be borne by the ship
owner and operator, and our American
operator must stand the tremendous
competition of foreign flag vessels and
bear the larger part of the burden.
Our harbor board employs about 500
employees, many of whom are under civil
service, and has an annual payroll of
about $1,120,000, and this also adds to
the volume of money that is steadily
rolling into the pockets of business men
and in the channel of trade because of
the harbor and its facilities. Who can
measure the amount of money that is
realized in the thousands of industries
that needs the ship in its business and are
alive because of the men who go down
to sea in ships.
For many years this nation of ours
was engaged in developing the vast re-
sources of the interior and during that
period merchant marine affairs suffered
a decided slump and the nation in a
great measure lost its sea-minded fac-
ulty. The great war brought this con-
dition to the attention of the nation at
large and to the need also of the nation
for a merchant marine to carry the ma-
jor portion of its commerce, and to act
as a naval auxiliary in times of national
emergency. During the period mentioned
Congress had passed laws that made
the operation of ships difficult and costlv
and the ship owner found himself like
another Prometheus bound by a mass of
immigration, navigation and custom laws,
and he saw his condition becoming more
desperate and the American flag ship in
the foreign trade being swept from the
seas. The sailor, used to freedom and
poorly trained in the science of political
humbuggery, was lost in the morass of
selfish diplomacy and sectional jealousy
and was not prepared to cope with the
uniformed minds of those who made our
laws. The tendency of the day was to
add to the burdens of ship operation, in-
crease the cost and tie the hands of the
operators by an unjust system of opera-
tion interference. By the aid of the re-
cently passed Jones- White bill this con-
dition of affairs was in a large measure
remedied, but there is still much to be
done to awaken the minds of the nation
and of Congress to the fact that if our
.Vmerican Merchant Marine is to endure,
the nation must provide those needed
government aids that will enable it to
successfully engage in competition with
other nations and to enable the nation
to construct in its own yards and by the
hands of American labor new ships for
this most important service.
Not alone did the national government
add to the cost of operations by its laws
but it is noticed at the present time that
local port authorities are trying to bal-
ance harbor budgets by increasing reve-
nues with which to maintain harbor fa-
cilities and to do this there appears to be
a determination to assess these increas-
ing costs to the ship and the shipi>er.
There is an old saying, that in this en-
deavor, port authorities "are only killing
the goose that lays the golden eggs."
American ports that are alive to the
competition of other ports are seeing the
light and are reducing the harbor costs,
adding to the efficiency of port facilities,
are making their harbors attractive to the
ship and the shipper and are endeavoring
to place the burden where it belongs, upon
those who derive the greatest benefit.
While it may be politically wise for
parties in power to decrease the burden
of the taxpayer and to use this as a slo-
gan in times of political controversy it is
certainly not financially wise to so in-
crease the burdens of the ship and the
shipper and to drive the business to ports
who have the wisdom to understand eco-
nomic law.
The shipper looks with a wry face
when he reads that his port authorities
state: "This port has never received a
dollar from the Federal Government in
its development and that the harbor has
been maintained and developed out of the
current revenues and without receiving
any assistance in the way of taxes from
either the state of California or the city
of San Francisco."
The shipowner and operator is willing
to pay his just share in maintaining har-
bor facilities but he is becoming more
and more unwilling to shoulder practical-
ly the whole burden and permit those who
receive greater benefits than he receives
being entirely relieved from paying a por-
tion of the costs in maintaining the har-
bor that is producing a vast revenue they
are enjoying in every avenue of trade
and recreation.
Nature has been kind to us. We have
a harbor open the year round and neither
severe cold nor intense heat interferes
with marine operations. Our soft breezes
and cool fogs make possible an average
temperature of 56 degrees and this has
been the unbroken record for fifty-two
years. Men may work here without dis-
comfort every day of the year and this
greatly adds to the successful operation
of the port. While nature has been kind
to us it is hoped that some time in the
future we may have a po])uIation around
this bay that will not alone appreciate
its commercial \alue liut its beauty.
iPACiFic CoTT(»N Goods Company
152 Fremont .Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
W. a. HALSTED, President
WM. C. HAMMERSMITH, Vlce-Pres.
The Old Firm
HALSTED & CO,
1123 SUTTER STREET
Telephone OR dway 3000
SiiuiTai&Co
General Importers and Exporters
WHOLESALE DEALERS IN
ORIENTAL PRODUCTS
852 Grant Ave.. San Francisco. Calif.
Cable Add. "Shuilai." All codes used.
Phone CHina 1963
P. O. Box 2156
IMPORT
Rice, Tea. Oil, Tin, Preserved Gin-
ger, Tapioca Klnur, Straw Mat
and MattinR, Rattan Reeds, Fire-
crackers, Genera! Merchandise.
EXPORT
Canned Goods, Wheat Flour,
Pearl Barley, Old Newspapers,
Hardware, Dried Shrimps and
Abalones, Groceries in General.
Hong: Kon^r Office:
.111 Des Voeux Road Central
Agencies ;
Mexico, Central America, Cuba,
Shanghai, Japan and Java
THE
JAS.
W. EDWARDS COMPANY,
Dental Supplies
450
SUTTER STREET
Pioneer Dental Supply House of the Pacific Coast SAN FRANCISCO 1
BRANCHF.S AT OAKLAND, SACRAMENTO, SAN JOSE,
FRESNO
116
■»j(San Francisco Business
C^alifornia races
New rLra in
Crold Mining
% HARRY E. EPSTINE
President San Francisco
Alining Exchange
CALIFORNIA'S yield of all
metals, except copper, decreased
during the past year but gold
mining, upon which much of the
romantic history of the state was found-
ed, continued to hold in a measure the
same thrill that was experienced by the
Forty-Niners in their stampede to the
fabulously rich gold tield.
The decline in gold production is no
indication that interest has slackened in
this major basic industry. On the other
hand, Californians who are directly asso-
ciated with mining, whose opinions are
regarded as authoritative, express opti-
mism over prospects of a general revival
of activity along the mother lode — that
immense mineralized quartz formation
that stretches almost from one extremity
of California to the other.
Since the brilliant mining history of
Cahfornia had its inception more than
four score years ago. this state has pro-
duced more than two billion dollars in
gold, silver, copper, lead and zinc.
Although strictly accurate records of
the early days are somewhat obscure, ac-
cepted statistics show that California has
contributed to the world $2,001,782,602
in these five metals, from the time when
John Marshall discovered the first gold
nuggets that launched the greatest gold
rush in history in 1S4S.
California's fame as a gold producer
has blazed forth for more than eighty-
one years. As time went on, however,
the task of wresting the precious metal
from quartz lodes and gravel channels
became more arduous, necessitating dras-
tic changes in mining and recovery
methods.
The all-time record of gold production
in California for a single vcar was made
in 1852 when $81,000,000 was mined
fiom lodes and placers. The output now
is little more than one-tenth of this
amount, the preliminary estimate of the
United States Bureau of Mines, Depart-
ment of Commerce, revealing that the
value of gold mined in the state in 1Q29
was $8,3Q2,800 as compared with $10-
785,315 in 1Q28.
In spite of this decrease, however, there
was more actual interest manifested in
the search for prospective producing
properties than at any other time in re-
cent years.
Production figures hardly paint the real
picture. Responsibility for the decline
is laid to the cessation of dredging opera-
tions in auriferous territories that have
been worked out and to the fact that
some of the deep lode mines, usually con-
sidered in the class of the ten largest
producers in the state, have been forced
to curtail their output on account of the
excessive costs entailed in mining ore of
average grade at a depth of a mile or
more.
Encouragement for another lively era
in the gold mining industry is seen in the
increase in the number of new projects
undertaken in the last year or two.
Many of these enterprises have shown
results in the production line but their
aggregate contributions to the total out-
put record failed to make up for the
deficit brought about by the poorer re-
turns from gold dredging and deep min-
ing and the smaller output of hydraulic
and drift properties on account of un-
favorable water conditions during the
greater part of the season.
California still leads the states in gold
production and it is generally conceded
that its foremost position is secure. Sil-
ver and the baser metals are suffering
from oversupply and low prices, but
there e.xists an urgent need for greater
gold stocks.
The new era of gold mining in this
state will be characterized by economy
of operation, something that was nut
known in the early days when miners
were interested in high grade and ore that
was easily extracted. Gold mining now^
has come into the category of big busi-
ness. With new and modern methods
devised, there is need for the capital and
sound business judgment that are es-
sentials in manufacturing lines.
The copper division of the mining in-
dustry flourished in California last year
when advantage was taken of high metal
prices, the market going to its highest
level since the war. Production moved
up from 25.150,743 pounds in 1Q28 to
33,255,500 pounds in 1Q2Q and the value
from $3,621,707 to $5,052,700.
The value of silver produced in the
state last year was $569,300, a decrease
from the preceding year, while the out-
put of lead amounted to $80,900 and pro-
duction of zinc was negligible. Since the
decline of the Randsburg district in San
Bernardino County, the value of silver
mined in California has fallen off sharp-
ly. In less then ten years production has
tumbled to the present low level fron.
the all-time record of $3,620,223 that
was established in 1921.
Mining of quicksilver, an important
industry to California at one time, grad-
ually has been regaining its lost prestige.
For many years the value of production
ranged from $1,000,000 to more than
$4,000,000 annually. In 102) the out-
put fell to $140,066 when the average
price was approximately $44.50 a flask.
Current production now is at the rate of
more than $1,000,000 annually and, with
the market for the product established
well above $100 a flask, many mines that
once produced on a large scale have re-
sumed operations. The present high price
has received additional support by the
temporary shut-down of the famous Al-
maden mine in Spain, formerly one of the
biggest factors in the world supply of
mercurv.
It Always Pays to Advertise! \
United States
Laundiy
The Careful Laundry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
fjgt
1148 Harrison Street
Telephone
MArket 6000
NIPPON
DRY GOODS
COMPANY
f Manufacturers, Importers
and Distributors of
Oriental Dry Goods
Export Department
AUTOS AND AUTO PARTS
CHEMICALS, MACHINERY
ETC.
Mam Office
400 MISSION STREET
San Francisco, Cal.
NEW YORK OFFICE
1 50 Madison Avenue
Japan Office and Factories
YOKOHAMA
Cable Address: "nipondryco"
\l A 1 14
9 3 0 )i* -
17
ART/>/
San Francisco
slitutions in San Francisco and has al-
ways had the support of the public.
Through lectures, exhibitions, publicity
and the encouragement it gives to all
good movements in art. it aims to lead
the public in a proper understanding,
to make art universal, and to bring a
sense of its value into every home, un-
til today there are probably more people
in San Francisco art minded than ever
before. It is generally realized that there
must be good design in our manufacturing
and merchandise, and the "Association
aims to develop, through its activities, a
finer taste and a better choice in home
and business surroundings.
To again refer to the school which
is conducted by the "Association," I
wish to call attention to the fact that
we are training children and young men
and women, in both fine and applied arts.
To be any sort of artist it is primarily
necessary to have a thorough foundation
in drawing and first principals and theo-
ries of art, after which the student can de-
velop along his own fines. However, this
first apprenticeship is essential.
Among the many students only a few
will become really great, and the vast
majority will use their training in earn-
ing a living as expert craftsmen of one
kind or another. On the other hand
a great many without any intention of
making art their profession, have the
benefit of a general art education, which
will continue throughout their lives to
be a source of the greatest enjoyment
to themselves.
A love and appreciation of art is a
great asset to anyone and will give a
pleasure which those less favored will
be denied. The great reputation which
this school has acquired has given a
stamp of culture to our city, and it is
this atmosphere which endears it to us
all, and gives San Francisco its individ-
uality. Purely material things do not by
themselves make a city great. It must
lead as well in the drama, music, litera-
ture and all cultural things, and the pos-
session of leadership along these lines
constitutes the reason why San Fran-
cisco is recognized the world over as a
city of primary importance.
The message which I wish to convey
to the members of the Chamber of Com-
merce is that proper development and
encouragement of art is a duty of citi-
zenship. In practically every industry
they can employ our local talent. Every-
thing has to be first designed and drawn
before it can he made, i.e.: machinery,
buildings, furniture, clothes, carpet tex-
tiles, tools, plumbing, jewelry, shoes and
innumerable other articles, and there is
no need to send abroad for either design-
ers or craftsmen. The California School
of Fine Arts is turning out students com-
petent to do this work in first-class shape.
The artist must have encouragement
as an outlet for his work, otherwise to
make a living he must move to some
more appreciative and profitable environ-
ment. He is a useful citizen and mem-
ber of the community, and instead of
discouragement every inducement should
he given to draw even more artists here
and give them an opportunity for suc-
cess through recognition and employ-
ment.
The opportunities of the Art Associa-
tion are limited only by the amount of
money they can obtain, and with greater
funds at its disposal there are many ac-
tivities in which it could engage and
which would be of benefit to the city.
F^very member of the Chamber of Com-
merce should also invest in a membership
in the San Francisco Art Association.
The dividends will be a better, more beau-
tiful city, a plea.santcr and more attrac-
tive place in which to live, and a ma.gnet
for people of brains and accomplish-
ment.
And even now in spite of our political
ins and outs, our financial ups and downs,
and our prohibition ebbs and tides, San
Francisco actually is an art center of im-
portance. t)ur printing and bookbinding
is causing comment all over the world;
the California Society of Etchers is prob-
ably the finest thing of its kind to be
found anywhere; Oriental art is concen-
trated here, both in quantity and quality
as it is in no other place, and many of
the most famous living painters and
sculptors are members of this com-
munity.
FINANCING WESTERN INDUSTRY
COASTWIDE
Financial Service
Combining the organiza-
tions and resources of two
of the West's leading in-
vestment firms, TUCKER
HUNTER DULIN & CO.
now offers facilities for
underwriting and distrib-
uting securities in keeping
with the growing import-
ance of Pacific Coast
finance and industry.
TUCKER HUNTER DULIN & CO.
San Francisco Los Angeles Seattle Portland
Oakland
Hollywood
Eugene
San Diego
Pasadena
Sacramento
Spokane
Santa Monica
Stockton
Tacoma
Long Beach
Fresno
Riverside
DISTRIBUTING SOUND SECURITIES
■>i S A N Francisco B u s i n f. s s
J
C
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
^
C
oAd'vertise oAnything!
Houses, I.ota, Apartments, Furniture, Farnie,
Farm Tools, Implements, Meclianic's Tools
and Machinery, Building Materials, Auto-
mobilea. Tires. Accessories, Stocks b"^ Bonds,
Insurance, Accountancy, Investment Securi-
ties. Hotels, Situations Wanted. Help Wanted,
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, Typewriters
For anything at all you
lifill find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughtered on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Phone MI ssion oBOO San Francisco
8— CHOCOLATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9_C0NTRACT0RS
California Construction Co.
GENERAL CONTRACTORS
715 Standard Oil Building
San Francisco
10— CRACKPROOF GARDEN HOSE
CRACKPROOF
parden hose
Crackproof
GARDEN HOSE
Pioneer Rubber Mills
S.n Fr>nci>co
Sold all oort Ih, world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN CO
965-967 FOLSOM ST.. S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Employers
KE amy 2800
14— FLOWERS
©arbee Jflorigt
GEN. A. J. GOOCH, Prop.
1036 Hyde St. San Fancispo, Calif.
Phone FRanklin 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19 — HOTELS
HOTEL ROOSEVELT
Jones St Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Gsrsse next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glasswsre • Silverware
M ANGRUM - HOLBROOK
1235 Mission Street. San Francisco
20— IMPORTERS
Edward L. Eyre & Co.
Exporters and Importers
Gram, Grain Bags. Copra Cake. Linsctd Meal,
Cottonseed Cake, Mill Feeds. Steel, Oils, Beans.
Peanuts, Meiican and Oriental Producti
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage.
Union Merchants Ice Delivery Co.
San Francisco
of the Pacific
that San Francisco's growth is greatcsi
from the outside toward the city than
within the strict political confines, .^s
more rapid transportation facilities are | \
provided w'e can expect that within the '
commuting or automobile radius of San | .
Francisco, this growth will continue as it
has in New York.
The development of urban population
such as is taking place about San Fran-
cisco is of people seeking roomier and ,
cheaper living conditions, outdoor recrea- \ I
tion and are in the main people of char-
acter and quality. To New York the ur-
ban development is one that is viewed
as relieving congestion that would prove
costly to the city in providing traffic ' I
arteries and necessary improvements for
sanitation. Besides saving a city from
the evils of mere size the character and
quality of these urban residents build
markets that call for e.xtensions of the
industrial influence of the metropolis. In
this growth San Francisco is in close par-
allel with New York. .
In 1925, the last year for which figures
are available, the total value of products :
manufactured in Manhattan was $3,592.- ;
098.351 with 17,138 manufacturing es- ,
tablishments employing 325,443 wage
earners with an aggregate payroll of
$531,253,632.
In the same year San Francisco had
2122 establishments which employed 41.-
720 with an aggregate payroll of $ol.-
040,014 and a production in finished
products of $426,809,920.
New York and San Francisco are each
a central metropolis to a wide sphere
01 influence. And in the demands of the
people within these spheres upon the re-
spective cities has grown a group of in-
dustries similar both in their nature and
in order of relative importance. The
leading industries on Manhattan Island
rank as follows. They are grouped in the
order of value of products produced.
Men's and women's clothing, printing and
publishing, millinery and lace goods,
slaughtering and meat packing, bread and
bakery products, shirts, jewelry, men's
furnishing goods, silk manufactures, per-
fumery, cosmetics and toilet prepara-
tions, electrical machinery, apparatus and
supplies, knit goods, furniture, pocket-
books and purses, confectionery, foundry
and machine shop products, patent med-
icines and compounds, fancy and mis-
cellaneous articles, bookbinding and
blank-book making.
.\lready in San Francisco there is a
close similarity in the types of products
that constitute the leading industries of
San Francisco. We find here printing
and publishing in first place with coffee
roasting and spice grinding in second
place. Then follow in order: slaughtering
and meat packing, motor vehicles, bread
and bakery products, men's and women <
clothing, foundry and machine shop proil-
ucts, canning and preserving, furniture,
food preparations, confectionery, electri- I
[ continued on page I2-3 i 1
May 14. 19^0 }■*
119
San Francisco's
Hospitals
laid on November 20, 1909, and the build-
ing was ready for occupancy after its
masterly planning and erection under the
immediate guidance of the great genius
of hospital construction, Dr. R. G. Brod-
rick. May 1, 1915. The cost was about
three millions and a half. The hospital is
owned and operated by the city of San
Francisco, financed from the proceeds of
taxation. The total bed capacity is 1163,
and a clinic is conducted which in 1929,
cared for 573 pre-natal patients. 225 post-
natal, and had 3157 visits to the Chest
clinic.
The San Francisco Hospital is admin-
istered under the supervision of the Board
of Public Health, and is ably conducted
by the superintendent. Dr. L. M. Wilbor,
who reports to the city health officer, Dr.
Wm. C. Hassler. The members of the
Board of Health, are; Frank J. Klimm,
president; Dr. James W. Ward, Law-
rence Arnstein, Dr. Arthur H. Barendt,
Arthur M. Sharp, and Edward M. Cof-
fey, secretary.
The Lettermaii General Hospital,
United States Army, is one of the live
general hospitals maintained by the
United States Army, within the conti-
nental limits of the United States. It
serves troops on the Pacific Coast, and
receives military patients from the Ha-
waiian Islands, the Philippines and the
American forces in China. Alaska and
the Canal Zone. In addition 400 beds
are set aside for the beneficiaries of the
U. S. \"eterans' Bureau.
The hospital was organized during the
Spanish-American War, and was known
as the U. S. Army General Hospital. In-
deed, I was present at the selection of its
site by Surgeon General Sternberg, Colo-
nel Girard and Col. W. H. Forwood, medi-
cal director of the department of Cali-
fornia, later surgeon general United
States Army.
The hospital as at present organized,
consists of 59 permanent and 26 tem-
porary buildings, and has a capacity of
1016 beds. During the past war 6805
patients were admitted, in addition to
9495 patients in the out-patient service,
with 1278 home visits and iiA2,i office
calls. The commanding officer is Col.
Wallace DeWitt, U. S. Army M. C.
The U. S. Marine Hospital (or Public
Health Hospital as at present known),
erected in 1898 at the gate of the Pre-
sidio, is about to be replaced by a thor-
oughly modern hospital plant. The in-
stitution is under the command of Dr.
Creel and Dr. J. C. Perry is medical di-
rector of the area.
The University of California Hospital
was organized in 1007 and occupied its
present building in 1017. It was organized
and is financed and managed by the
Regents of the University of California,
through earnings, endowments and Uni-
versity funds. The hospital has 287 beds
and the annual visits to the out-patient
department in 1029 were 130,000. The
president of the university is the pre-
23— INVESTMENTS
29A— PHOTOSTAT SERVICE
"OVER-THE-COUNTER"
Market Specialists
Unlisted Slocks and Hoiids
MARTIN JUDGE JR. & CO.
1 iMONTGOMKRY STREET
DOuKlas 87G0 San Francisco
Wm. H. Noble
& Co.
Investment Securities
24— LANDS
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND and
IMPROVEMENT CO.
25A— HJMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill:
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
26— METALS
Sheet Metal Manufacturing
Press Work - Forming - Welding - Irrigation
Pipe - Building Products - Orchard Heaters - Oil
Buckets - "De Laitte" Automatic Gas Machine
"Vent-O-Scrccn Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelting
and Rcflning Branch
METALS
75-99 FOLSOM STREET
DA venport 2540 San Francisco
28A— OIL BURNERS
-RAY-
FUEL OIL BURNERS
Automatic, Industrial, Marine Types
29— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruits. Hawaiian Pineapple
California Asparagus, California
Sardines. Salmon — All Grades
PHOTOSTAT COPIES
Standard Photoprint Compcnv
142 San>.m*ttr..t SuK.r U7S
30— SAFES AND VAULTS
Telephones : GA rneld 3041 and .3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burelar Proof Safes and
Vaults Safe Deposit Boxes. Etc.
Howard and Main Sts. San Francisco
.15— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUROPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisco
Montague Pipe&SteelCo.
Riveted Sleel Pipe, High Pressure Pipe Lines, Oil
and Water Tanks, Syplions, Steel Flumes, Stacks.
Montague Well Casing. Water Tube Safety Boilers
Works: 17th and Kentucky Streets
fhone MA rket 6909, San Francisco
Office: Bobart Buildine Thone KEarny 0(98
PATENTS
TRADE MARKS. FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg., San Francisco
WESTERN PIPE
AND STEEL CO.
OF California
LARGEST FABRICATORS OF
GENERAL STEEL PRODUCTS
IN THE WEST
Five Factories Dedicated to Service —
South San Francisco, Los Angeles,
Fresno, Taft, and Phoenix, Arizona
San Francisco Office:
44 4 MARKET STREET
ty/ world of wisdom ! ...
FOR SUCCESS IN BUSINESS YOU MUST
ADVERTISE! ADVERTISE! ADVERTISE!
Call DAvenport ^ooo
for that advertisement of yours
120
*4 San P k a n c 1 s c ci B u s i n t s .s
siding officer and the hospital is ably ad-
ministered by Dr. L. S. Schmitt. who
served with distinction during the great
war with the Army in France.
Stanford University Hospital was or-
ganized as Lane Hospital in 1893, as a
teaching hospital in connection with
Cooper Medical College, and in July,
1912, was conveyed with the medical
school properties to Stanford Univer-
sity.
Stanford Hospital, properly so called,
was built and opened in December, 1917,
for the care of private patients under the
leadership of Dr. Levi Cooper Lane. The
hospitals are under the control of the
clinical committee, members of his med-
ical school faculty, appointed by the
president and approved by the board of
trustees. The beds number 310; 143,-
000 visits were recorded by the out-pa-
tient department in 1929. and the value
of the property is Well up toward the
two-million mark, and very e.xtensive im-
provements and enlargements are under
way from plans painstakingly prepared
by Dr. R. G. Brodrick before his death,
a priceless legacy to the alma mater of
which he was so proud.
Dr. Ray Lyman Wilbur is president
of both the university and the hospitals
and the hospitals are administered by
Dr. R. B. See.
Saint Mary's Hospital, by far the
largest of the sectarian hospitals, recent-
ly enlarged by the addition of a new
wing and other improvement, was or-
ganized in 1853 by the Sisters of Mercy,
and is financed and managed by this
famous order of Sisters as a corporation,
numbering i25 beds and had in the out-
patient department in 1929, 14.281 vis-
its. The sum of two million dollars is
invested in the property and the hospital
is under the expert administration of
Sister M. Thoniasine. R. X.
Saint Joseph's Hospital recently
moved into a thoroughly modern and
beautiful hospital building on Buena
\'ista Heights. The institution is of course
a non-profitable charitable corporation,
organized under the laws of the State
of California, July 2o. 1906. and is owned
and operated by a community of the
Franciscan Sisters of the Sacred Heart,
and is noted for the moderate charges
to patients for the highest type of serv-
ice. The hospital is of 200 bed ca-
pacity, but operates no out-patient de-
partment. The directors are Mother
Aloysias, president: Sister M. Petronel-
la, vice president; Sister M. Silesia, sec-
retary; Sister M. Flornia, treasurer, and
Mr. C. C. Sullivan, assistant secretary.
Mary's Help Hospital was organized
on June 12. 1912. The hospital was built
in 1906. but it was destroyed by fire be-
fore it was opened for patients. The or-
ganization was initiated by the Arch-
diocese of San Francisco and is managed
and financed by Daughters of Charity
of St. Vincent de Paul. The hospital
contains 160 beds; the property is val-
ued at $160,000 and averages 25',000 vis-
its yearly.
Most Rev. E. J. Hanna. D.D.. is pres-
ident of the hospital and Sister Regina,
R. N., is the efficient superintendent.
5(1/;;/ Luke's Hospital, one of the older
hospitals of the city, conducted under
the auspices of the Episcopal Church, is
administered by a retired officer of the
Medical Corps of the U. S. .\rmy. as it
was thirty years ago by my friend. Colo-
nel Middleton. also of that organization,
which has supplied so many hospital ad-
ministrators of the first rank to civilian
hospitals throughout the United States.
Dr. Howard Johnson is the director at
the present time who, during his term of
service, has made several additions and
improvements to the hospital plant. St.
Luke's holds a strategic position in the
Mission district of San Francisco; con-
ducts an active out-patient clinic, re-
cording some 18,000 visits in 1929. The
hospital has also an active surgical
service.
Mount Zion Hospital, organized No-
vember 5, 1887, by prominent men of
the Jewish Community, is managed and
financed by a board of directors, re-
ceiving aid from the Community Chest
and from the Jewish Board of Chari-
ties. The hospital has 177 beds and av-
erages 33,000 visits yearly. Its property
is valued at 850,000. Mr. Berthold
Guggenhime is president of the board
and Mr. A. G. Sa.xe. superintendent.
Franklin Hospital, a private bene\o-
lent institution, organized in 1854 by the
German General Benevolent Society, is
managed and financed by dues from
members, benevolences and bequests. Dr.
Field-Ernst Envelope Co.
Envelope Manufacturers
45 FREMONT ST.
Telephone
DAvenport 1720
SAN FRANCISCO
California Barrell Company, Ltd.
Established 1883
433 CALIFORNIA STREET, SAN FRANCISCO, CALIF.
Quality Cooperage
BARRELS, BARREL SHOOKS, KEGS, PAILS, KITS
Oak, Spruce, California Hard Douglas Fir
Cable Address: "KOSTER"
Codes: ACME — BENTLEYS — WESTERN UNION
May 14
9 3 0 }•> -
121
W. Loewy is president, and Dr. Adolph
Rosenthal, director.
The French Hospital, organized in
1851 by a group of French gentlemen,
who felt the necessity of an institution to
minister to the unfortunates who were
in need of medical and surgical atten-
tion, and who were unable to meet its
cost financially, pioneers and miners of
the early days being its first beneficiaries.
The organization was instituted by the
French Mutual Benevolent Society and
the first hospital was a modest apart-
ment on Jackson Street in the vicinity of
Mason. In 1839, land was purchased
at Bryant and Fifth streets, where a
two-story brick building was erected. In
1887, the present site on Geary Street
was procured and the nucleus of the
present buildings started. The hospital
is operated through a board of directors
of the French Benevolent Society and
has accommodations for 220 patients.
The number of visits to the out-patient
department in 1929 was 15,000. The
investment is estimated to be worth
$797,826, Paul Manciet is president
and v. W. Olney is superintendent.
The Children's Hospital or Hospital
For Children and Training School For
Nurses is one of the oldest and now also
one of the largest hospitals of the city.
It has an interesting history. Its
inception dates back to the year 187S,
when, to be accurate, on March 23 the
first step was taken toward its present
accomplishment. At 509 Taylor Street
the Pacific Dispensary was opened; then
to 201 H> Stockton Street and later to
22& Post Street. The growth and ex-
pansion of the hospital as it had now
grown to be, causeci its migration. The
names of Dr. Charlotte Brown and
Martha Bucknall are closely associated
with this early movement, when a little
later the names of Dr, Chas. \'on Hoff-
man and Dr. Harry Sherman became
intimately identified with the hospital
and its work. The memory of these illus-
trious names will never fade in the his-
toric annals of the Children's Hospital
nor of those of the city of San Francisco.
In 1885 the present site of the hospital
was secured and in 1889 the "Alexander
Maternity," as it was known, was built
and furnished by Mrs. C. B. Alexander.
Later addition to the building was iden-
tified with the name of Mrs. John Mer-
rill and a host of others of the most
prominent ladies of San Francisco, many
YOr ARP TVVTTm TO VTITT
of whom were banded under the name
of the Auxiliary of the Children's Hos-
pital and in 1022 Mrs. Henry S. Kiersted
became its president and Dr. James Bird
Cutter the medical director, and dur-
ing the following seven years its present
administration was established. Three
years ago, stimulated by the great per-
sonal interest of Mrs. John Merrill and
led by Mrs. Walter Martin as chairman
of the building committee, celebrating
the fiftieth anniversary of the founding
of the hospital, the addition of a west
wing to supply modern facilities for the
maternity department was undertaken
and one year later was thrown open to
the public at a cost of a half million dol-
lars, and under the leader.ship of Dr.
Elizabeth Keyes as chief of maternity
the department is fast gaining the leading
position in San Francisco as a strictly
modern obstetrical service.
During the year 1929 the record of
patients' days reached the considerable
figure of 08,915 and the out-patient serv-
ice the number of 24,329. The cost of
operation amounts to the sum of $500-
000 and the free work done to the sum
of $114,000. The president is now Miss
Emily Carolan.
The Shriners' Hospital of San Fran-
cisco was organized in 1923 by the An-
cient Arabic Order, Nobles of the Mystic
Shrine, who manage and finance it. It
numbers oO beds and totaled 2314 visits
last year. John D. Gilvray is chairman
and Gertrude R. Folendorf is superin-
tendent.
Tlie Chinese Hospital of San Francisco
SACRA M E NTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU net 3880
549 MARKET STREET, SAN FRANCISCO
EXHIBITS OF COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
U. e. A. AND JAPAN
(Maintained by Japanese Government)
MITSUI &
COMPANY
LIMITED
(Mitsui Bussan Kaisha, Ltd.)
Cal)lc Address : "MITSUI"
GENERAL IMPORTERS
EXPORTERS
COAL SUPPLIERS SHIP OPERATORS
SHIP OWNERS SHIP BUILDERS
ETC.
Head Office: TOKIO. JAPAN
was organized in November, 1923, and
occupies a new and thoroughly modern
hospital building at 835 Jackson Street,
It was started by the fifteen organiza-
tions of San Francisco Chinatown, which
represents the entire Chinese commun-
ity of the city. It was financed by do-
nations and subscriptions and an en-
dowment fund of $200,000 is now being
raised. It numbers 54 beds. President
of the board is Hom Chang and Mr.
Perry Yewton Ho is superintendent.
Saiiit Francis Hospital, as at present
administered, is the outgrowth of the
old St. r>ancis Hospital Company, or-
Fast Passenger
and Refrigerator
Freight Service
North Pacific Ports to Europe
NEW MOTORSHIPS
"San Francisco" "Los Angeles"
"Oakland" "Seattle" "Portland"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage— 574 Mariiet Street
or local agents
For Freight— Sudden & Christenson
310 Sansocne Street, San Francisco
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair Ijasis witli your
competitor in tlie matter of freight
rates? A solution of your traffic
problems will douI)tloss increase your
business. Write or phone us and our
representative will call, OUR AIM:
"Transportation Economy"
P.O.Box 22o6 Phone CHina 0046
Ti Hang
Lung & Co.
IMPORTERS AND
EXPORTERS
Wlwlesale and Retail Dealers in
Rice, Nut Oil, Starch, Sugar,
Teas, Groceries, Etc.
846 GRANT AVENUE
San Francisco, Calif.
122
•»!{San Francisco Business
ganized in June. 1004. by W. C. Webb,
Edwin Schwab, \V. S. Downing, S. C.
Rilea, S. Moulton and the original stock-
holders with the above organizers, were
F. K. Ainsworth, W. B. Coffey, John
Gallwey. Henry Ohlandt, Wallace I.
Terry, J, H. O'Connor, S. J. Gardner.
Redmond Payne, M. O. Austin, James D.
Murphy and John J. O'Connor. A cor-
poration capitalized at $1,125,000. stock
being held by practicing physicians and
dentists, and had a board of nine direc-
tors and a managing director. It is a self-
supporting institution, paying quarterly
dividends to the stockholders. It num-
' bers 300 beds, averages lo,746 visits and
the present investment and endowments
are valued at $1,847,412.84. John H.
Graves, M. D.. is president, and L. B.
Rogers, M. D., managing director.
Dante Saiuit oriitin is the outgrowth of
the old Adler Sanatorium, so successfully
conducted for so many years by Mrs. A.
A. Adler. The hospital recently greatly
augmented by new and pretentious ad-
ditional wings, is situated at the corner of
\'an Ness Avenue and Broadway. It was
organized as at present in Octoljer, 1021,
by the Italian Hospital and Benevolent
Association. Has 135 beds, no out-patient
department nor endowments. Its prop-
erty is valued at $1,125,000. The presi-
dent and directors change each year.
Edward A. Trenkle is superintendent.
Green's Eye Hospital is an institution
filling a peculiar need in the family of
hospitals in San Francisco. A beautiful
and suitable building was erected and
opened in June. 1028, by the Doctors
Green. Since then they have averaged
15 patients a day and the total visits for
the year aggregate 4287.
The Morton Hospital, owned and man-
aged by Dr. A. W. Morton, occupies a
beautiful hospital building, admirably
suited to the purpose on Pine Street. The
property is valued in the neighborhood of
$400,000 and numbers 100 beds.
Slitter Hospital was started in Novem-
ber 14. 1027. by the Doctors Jacobs, and
is conveniently located on Sutter Street
near Polk. It has been thoroughly ar-
ranged and equipped in the most modern
manner, and is admirably conducted as
an institution especially providing for
that special service now so largely de-
veloped, industrial surgery. It has 60
beds and averages 15.000 visits a year.
The Southern Pacific Hospital, as a
great industrial institution, stands in a
class by itself. It is the central hospital
situated in San Francisco, for the medi-
cal service of the Southern Pacific Rail-
way, the Pacific System, numbering up-
ward of 100.000 employees, all of whom
are eligible to enter the hospital for medi-
cal or surgical care. The medical depart-
ment includes in its personnel some 700
local physicians, division and general sur-
geons, of whom Dr. W. B. Coffey, of the
Coffey-Humber cancer extract fame, is
chief surgeon, and Mr. Logan. Eib, man-
ager of the hospital department. The
present beautiful and convenient plant is
the direct outcome of the genius and de-
votion of the late Dr. Frank K. Ains-
worth, who unstintingly devoted his ener-
gies and his life to the upbuilding of the
noble institution which stands as a monu-
ment to his illustrious name. Dr. Frank
K. Ainsworth was a hospital organizer
and executive of unique qualifications,
and shared with his brother. General
Ainsworth, of the adjutant general's de-
partment of the United States Army, the
virtue of these talents in a very marked
degree. My personal relations with Dr.
Ainsworth for a period of some three
years as executive surgeon of the South-
ern Pacific General Hospital, was a
marked epoch in thirty years of hospital
administration.
The hospital is admirably located at
the entrance of Golden Gate Park and
was erected some tw'enty years ago un-
der the personal supervision of Dr. Ains-
worth himself. I have frequently heard
him say that he practically inspected
every brick that entered into its con-
struction. No detail was too small to
engage Dr. Ainsworth's most meticulous
attention, with the result that both the
institution over which he so long presided
as well as the hospital plant and its per-
sonnel, reached a degree of perfection
before unequalled in the history of hos-
pitals in this country at the period of Dr.
.Ainsworth's activity. The present build-
ing numbers some 200 beds, and is at the
present time undergoing extensive en-
largement and improvement, adding
about one-third to its capacity.
Such is an outline of the hospitals of
San Francisco, all too sketchily pre-
sented, yet covering the most important
community institutional entity of which a
city may boast, for as one has said. "The
hospital dignifies human life."
II 4» T E L
Sir Francis
Drake
San Franeist'o
#
Entortaining Kusiness
Friends Effeetively
Aeeomplished
Main Dining Salon:
Luncheon
Dinner
$1.00
2.00
Cofifee Shop:
Luncheon - 50c & 65c
Dinner - $1.00
also a la carte
Superb Banquet Ser-
vice for All Business
Occasions
$»pai*iou!« C'onferenee
and ('ommittee
Rooms
OOO Luxurious
Cu est -Rooms
From: $3.50
Garage in Hotol Building
^vitii Elevator Service
to ail Floors
L. W. H U C K I X S
.>lanas£in^ Director
<^r,^
COLDWELli!CORNWALL& BANKER
SAN FRANCISCO Oakland LOS ANGELES
May 14. 1930 }?* -
123
San Francisco
of the Pacific
[ continued from page 118]
cal machinery, apparatus and supplies,
paper bo.xes, planing mill supplies, struc-
tural and ornamental iron work, steel and
wooden ship and boat building, millinery
and lace goods, butter and cheese, con-
densed milk and evaporated milk, paints
and varnishes, and rice cleaning and pol-
ishing.
There is every reason to believe that
the printing and publishing business in
San Francisco will e.xpand to a great de-
gree. The time will come when many of
our great national publications will be
printed here principally because there is
a great printing industry already built
here and because San Francisco's central
location serves more population centers
than any other point on the Pacific Coast.
We may e.xpect here, too, manufacturing
with silk. We may expect wool and cot-
ton clothing and sportswear here. Each
year sees vacation seasons of summer and
winter bring nearly one million out-of-
state visitors creating surplus purchasing
power beyond local consumer demand.
Rivalry for industries and the growth
ot ports on San Francisco Bay should give
way to friendly co-operation as has tak-
en place in New York. We have here
problems that still confront New York in
the water barriers to growth that in
themselves choke off needed radial sys-
tems for highways and rail lines. This we
are meeting with bridges with private
enterprise leading the way.
In New York harbor development was
met with a more difficult problem of
state lines. There is some 483 miles of
waterfront that in the main is loosely
termed New York harbor. There is,
however, only 277 miles of this in New
York proper and 206 miles in New Jer-
sey. Today the New York and New Jer-
sey port authority controls all of this
waterfront. There is in San Francisco
Bay some 232 miles of waterfront. In
San Francisco proper on the peninsula
shoreline some 62 miles of waterfront.
On the east side of the bay there is 84
miles. In addition we have the unde-
veloped northern shoreline of the bay
with 86 miles of potential waterfront.
There will need to be some broad-
gauged thinking in the matter of future
harbor development along these shores
of the bay. New York found herself con-
fronted with cities along the New Jer-
sey waterfront erecting municipal docks
to compete with the present harbor in-
stead of towards promoting a well-bal-
anced region about the central commun-
ity and in combination with existing port
facilities.
Private enterprise sees ahead with San
Francisco, and their programs sharply in-
dicate the future development that is
to take place on the shores of the bay.
If we take a map of the bay region and
lay thereon the new high tension power
lines, dot in the steam power plants, lay
in the natural gas lines and then sketch
m the projected rail facilities that seek
entrance here we would see a heavy con-
vergence up the peninsula ending in a
ganglion-snarl of concentrated power and
transportation systems for the future m-
dustnal development that is San Fran-
cisco's destiny. We should see other lines
equally heavy converging in Oakland and
leading on to a terminus at Richmond.
The fact finders of the committee of
Forty-Nine of the San Francisco Bay
Metropolitan Area will soon show these
things as facts in convincing chart form.
Ot all the factors, however, growing in
present-day realism that will maintain
our position dominately above in lead-
ership is the rapidly developing Pacific
era. Back of this is tradition or history,
whichever way you wish to term it.
Again we seem to follow in the steps of
development that New York has taken.
Most significant, however, in the light of
the present trend is that here on the
Pacific foreign trade is rapidly gaining
in volume of trade and ship tonnage
while since 1890 the percentage of the
nation's foreign trade passing through the
port of New York has steadily declined.
In early days both New York and San
Francisco were foreign possessions. New
York, a Dutch trading post, and San
Francisco, a Spanish military post. In
1760 New York was surpassed in popula-
tion by Boston and Philadelphia as San
Francisco in the pre-gold days was sur-
passed by Monterey and San Diego. Both
cities became world ports almost over-
night v/ithin less than ten years of each
other. New York became crowded with
shipping between the years of 1840 and
lS60, a period that has been termed the
Golden Age of American shipping while
we all know when San Francisco's Golden
Age occurred. Railroad development fol-
lowed New York's golden age as railroad
development likewise followed Califor-
nia's golden age. And both golden ages
and both railroad eras left in the re-
spective cities a dominant leadership in
We
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed Yen 100,000,000
Capital Paid Up Yen 100,000,000
Reserve Fund
(Surplus) Yen 105,500,000
EXPORTERS and IMPORTERS are
invited to avail themselves of ©ur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOGUCHI, Manager
trade and finance and industry and
courageous men.
Today we find New York engaged in
placing in operation the findings of a
regional survey that projects a plan for
the growth of that city and its environs
into 1965. At this point it is difficult to
find a companion effort being carried on
in the bay region. The Pacific era with
all its complexities is with us. We shall
have to stand and work without the guid-
ance of our companion metropolis San
Francisco today is definitely a leader on
the Pacific by reason of her harbor, by
reason of the 7800 ships that make this
a home port, by reason of the 61,000,000
long tons of ocean-borne commerce, by
reason of the S3OQ,0Q0,00O in foreign
trade and the highest per tonnage value
of all cargoes among Pacific Coast ports.
RUSSELL,
MILLER
&CO.
Members
New York Stock Exchange
New York Curb Exchange
MEMBERS
1800 RUSS BUILDING
San Francisco
Telephone
DOuslas 7270
Main Office
50 BROADWAY
New York
PHI V A r E ir I R E s
124
•saf S A N Francisco Business
OTIS ELEVATOR COMPANY
An Industry cloiely allied with the development of the Pacific Coast, owning the property and buildings which it
occupies in the principal Coast Cities and maintaining permanent oganizations and service establishments therein.
Main Exciulive Othce and Plant lor the Pacilic Coast
OTIS ELEVATOR BUILDING SAN FRANCISCO, CALIFORNIA
ROPE AND TWINES
SAN FRANCISCO MILL at 22nd and IOWA STREETS, SINCE 1856
TUBBS CORDAGE COMPANY
SAN FRANCISCO, CALIFORNIA
200 BUSH STREET — GArfield 0927
May 14, 1 9 3 0 i^* ^
25
9 ROUTES FROM SAN FRANCISCO
Fast Boats . . . Frequent Service
1. HYDE STREET
TO SAUSALITO
2. NORTH END
FERRY BUILD-
ING TO
SAUSALITO
3. NORTH END
FERRY BUILD-
ING TO
TIBURON
4. HYDE STREET
TO BERKELEY
5. NORTH END
FERRY BUILD-
ING TO
VALLEJO
6. NORTH END
FERRY BUILD-
ING TO
RICHMOND
7. SOUTH END
FERRY BUILD-
ING TO
OAKLAND PIER
H. SOUTH END
FERRY BUILD-
ING TO
OAKLAND
BROADWAY
9. SOUTH END
FERRY BUILD-
ING TO
ALAMEDA
SOUTHERN PACIFIC GOLDEN GATE FERRIES, Ltd.
NEW 100 ACRE INDUSTRIAL TRACT IN SAN FRANCISCO SWITCHING LIMITS
Map shows newly developed 100 Acre Tract in black and planned expansion of adjoining tract marked "A." Districts "B" and "C"
contain 500 Acres susceptible of economic development for industries requiring acreage and deep water to accommodate shippinK.
SOUTH SAN FRANCISCO LAND AND IMPROVEMENT COMPANY
Merchants Exchange Building - San Francisco, California
126
^i^San Francisco Business
I
Wholesale "Since 1858"
IMPORTERS cr^ EXPORTERS
Floor Coverings — Bedding Supplies — Draperies — Window Shades
ORIENTAL RUGS
SAN FRANCISCO: 562-72 Mission Street
LOS ANGELES PORTLAND SEATTLE SPOKANE
508 E. Eighth St. 42 Fifth St. 808-12 Howell St. S. 7 Washington St.
JII
^n fTT]
o.
IROAI ^VORKS
u
LJ
k.
ESTABLISHED IS73
Manufacturers of: Automatic Controls for Refrigerating Machinery,
Refrigerating and Ice- Making Machinery, Cranes — all types and capacities
Refrigeration Division
CYCLOPS Self Contained Units — •[ to 2 tons capacity.
CYCLOPS Enclosed Type (Compressors' .> to 20 tons capacity.
CYCLOPS Moderate Speed Horizontal Double Acting Com-
pressors— ^20 to 100 tons capacity.
CYCLOPS Slow Speed Heavy Duty Horizontal Oouble Acme
Compressors — 20 to 300 tons capacity.
Consulting Engineers or Estimates supplied on request.
Bulletins furnished on request covering details of all types
of equipment.
Crane Division
Automatic Controls
For CYCLOPS Refriftcrating Machinery that is designed and
built for the required purpose.
lintained in Sacramento, Oak-
Qeneral Offices and Factory: 837-847 Folsom Street, San Francisco
t;YCLOPS - San Fr
Codes Used : A B C — Bentlc
May
19 3 0 fe^ ■
127
demand for Gold
again turns
the attention
of the
financial world
to California's
auriferous hills
and ancient
river channels
Mining Center of the WesL
The famous San Franciico Mining Exchange, which
ha» recorded the changing values of Western mining
stocks since pony express days, has moved across the
street to its new home.
For 67 years this pioneer exchange has reflected the
first news of every boom jind rich strike for the benefit
of investors. It has grown in importance as the mining
West has developed, until yearly transactions run into
the millions. And today it is the focal point of mining
west of the Rockies.
Increased facilities in the new quarters will prove of
comfort and advantage to customers.
THE mining industry is onfronled with the task of supplying a world-
wide need for increased stocks of new gold. The precious yellow
metal adnnttedly is scarce and nations are yiewing with concern the
failure of production to keep pace with demand. Stimulation of the mining
industry is the solution of the prohlem and the West is depended upon in
large measure to lead in the search for the buried treasure. Progress of
the reyiyal of mining enterprise in California may he watched in tlaily
actmt.es on the San Francisco Mining Exchange, the headquarters of
niinmg in the West.
San Francisco Mining Exchange
327 BUSH STREET
128
■^■{San Francisco Business
The Symbol of Crdftsmanship in
Fabricated Steel Products
Western Pipe & Steel Co.
of Cdlifornid
San Francisco, Los Angeles
fresno « taft . phoenix
Quality
May 14, 1930 )»■- 1 29
Eo MOFFAT C9
and Affiliated Companies
HENRY LEVY COMPANY
UNION SHEEP COMPANY
Wholesale Butchers
Raisers of and Dealers in Cattle,
Calves, Sheep and Lambs
Wool Pullers
EXECUTIVE OFFICES:
Crocker First National Bank Building
Telephone GArfleld 4633
T
ABATTOIRS AND GENERAL PLANT:
Arthur Avenue and Third Street
Telephone ATwater 0700
T
^ San Francisco, Calif.
130
->•{ San Francisco Business
LEAD PRODUCTS /
Sheet Lead
Lead Pipe
Pig Lead
Calking Lead
Lead Burning Contractors
Builders of
"Steelead" Skylights
BUNKER HILL SMELTER
NORTHWEST LEAD COMPANY
Crocker Building, San Francisco
Seattle Oakland
Spokane Los Angeles
Salt Lake City Sacramento
San Diego
[San Francisco Junior Chamber of Commerce Issue J
Number 21
j;;eXX f^l^.2!;..1930
H.Threikeidl Elected J.C. President
lership Selects
Iventy-one Directors
At Annual Election
IIIIIllil.KEl.T), knciwii among the
niibcrs lis "Tlink," was ricctod
)(,i(loiit of tlic San Francisco
lijior Chanibci- of Commcico in a
ii-ting of the old and now boards
,. ,rs held May 11.
rid >vi
first
duri]
cr-pn
the
idriit
1st y<
,r ni/atiim
I, playc<l an important role i
rlhanihir achicviincnts since i1
til. Hp is iiianaBcr <il' the Tlirc
(Inmissary Omipany.
riponsc to his election Thrilkel
iriart:
r Junior Chamber of Commerce.
il-h we are all so vitally intercst-
iiiow neariiig the completion of
tVd year and is one of the rec-
iJl factors in the affairs of San
iisco. This has been made possi-
1 the untiring work and efforts
)i past presidents, our Boards of
eiirs, our committee members
I [so by th( loyal support of our
t[i membership.
Al right here I cannot help but
lin the loyal support of the San
iisco press in giving the neces-
V ubiicity to our projects. Tliis
it only enlisted public interest,
as stimulated all of us to
»(■ elTorts even sometimes, I
II at the sacrifice of our own
irss interests. My sincere hope is
t , e will all be able to team-
rltogether and do our best for
^id interests of San Francisco."
A Folger was elected first vice-
dit and chairman of the Executive
n ee. succeeding Threlkeld. Wilson
r as chosen second vice-president
Ihrmaii of the Finance Committee,
jiiel W. Evans, third vice-presi-
l^ank .\. King was reappointed
manager, and Walter Reimcrs
liied again as his assistant.
!>ARD ELECTED
ll nnolar annual general election
' I lie following members were
• \r on the Board of Directors
■ ii iuing year:
V II Hercndspii, Hinz & Eandt,
II liiawner, W. P. Fuller & Co.;
1 M lirown, Jr., Edw. Brown &
u III H. Clark, Jr., Bancamcrica
I I' ; Hoberl B. Coons, Newell,
" , K alley & Co.; Eloyd W. Dinkel-
llniiicy, Chalmers G. Graham,
k iImimi & Graham, John J. Heffcr-
I III & Hilp; Robert M. Levison,
III IS.; Emile I). Maloney, Pa-
> pli ue and Telegraph Company;
\lil:iu, Schwabacher-Frey Sta-
I , , Herbert H. Mitchell, Ken-
I l.iscli Company; Britton Hey,
^AM^;ht Flying Service; Frederic
III. I "oley, Crowley & Gallagher;
1 iiii, .Ir., Air Ferries, Ltd.; Archi-
I X .11 .Vdclung, Blake, MofOtt &
n Miliiiy (;. Walton, Mat.son Navi-
n .iiiipaiiy.
-I has been directed to the wide
business and professional
presented on the new board.
luiiiiting Committee made its
liis «itli the intent to bring to the
1 huiilier the ideas and coopera-
I iiiaiiy Melds of endeavor thai
I i'rancisco's progress.
Members of the incoming and outgoing boards of directors of the San Francisco Junior Chamber of Commerce. New members
are indicated by two stars after their names, and retiring members by one star. Standing left to right, F. A. King, secretary-
manager; Chalmers Graham**, A. von Adelung**, Porter Sesiion*. r.niilr Maloney**, J. A. Folger, J. H. Threlkeld, H. H.
Mitchell**, Thomas Larke, Jr.*, D. W. Evans, Ferd Marwedel*, William .lasoii, Jr.*, Alex Young, Jr.*, Sydney Walton**; seated,
H R Given, Jr.*, Frederic Supple, Britton Rcy**, Martin Mitau, Fred Main*. J. J. Heffernan. Gano Baker*, Robert Coons. Lloyd
Berendsen. Milton H. Esberg, Jr.*, J. J. Tynan, Jr.; absent, Lloyd Dinkelspiel, Wilson Meyer, Arthur M. Brown, Jr., Edward
Clark, Jr.**, A. H. Brawner**, Robert M. Levison**.
President Broiivn Issues Impressi've Report on Year's Accomplishments
M5 ■ ■
EMBliRS of the Junior Chamber
merce :
riic past year of the life of
our organization lias been a
reasonable success. Such recognition as
the organization has attained has been due
primarily to the .splendid spirit shown
by the chairmen and members of com-
mittees, in whose hands have rested proj-
ects which the Junior Chamber has un-
dertaken. That due credit may be given
where it is in such full measure due,
your presiilent will report on the year's
program using as subdivisions the func-
tions of the various committees which
have been established during the fiscal
period.
STANDING COMMITTEES
ON ORGANIZATION
Everything must have a skeleton to
support its component parts. The skele-
ton upon which the Junior Chamber is
hung, is composed of six committees on
organization, being membership, finance
committees, program, publicity and ex-
cutive. Most important to the life of our
body is the membership committee. Dur-
ing the past year this all important
fmietion has been entrusted, lirst to
Ralph Grady, whose activities as the
chairman wi're t<-rminated with his un-
dertaking a mission to South America
for the linn with which he was connected.
His place was tilled most acceptably by
Ferd Marwedel, who, for the latter half
of our year carrieil on the duties of the
committee in splendid fashion. That this
little group dill its job well is attested
to by the membership figures. The be-
ginning of our liscal year, we had (i62
members, on May 1, 19.10, 800 members.
There were 222 new memberships secured,
84 unavoidable resignations, a net gain
of 1.i8.
A hard working committee and one
whose efforts are perhaps least appre-
ciated of all is that group in charge o
finance. .Vt the beginning of the year
under Chairman .lames A. FolgiM-, tli
committee laid out a budget to be th
guide for expenditures for our organi7,a-
tion during the twelve-month period.
That this was well done is attested to by
the fact that on May 1st, comparison of
actual with projected expenditures show-
ed a small surplus in the treasury which
will be passed on to the incoming of-
ficers and directors. Much forethought
and study was needed to attain this emi-
nently satisfactory result, and those in
charge of our funds are to be congratu-
lated.
The committee on committees charged
as it was with the selection of the person-
Congratulattonsi!
The San I'rancisco Junior Chamber
wishes to congratulate its Oakland
friends on the founding of the Oak-
land Junior Chamber of Commerce
Outlook, the initial issue of which ap-
peared April .10, 1930, under the
editorship of Alfred E. Hopkins.
net to whom we entrusted all of the varied
activities of our body function ably un-
der Milton Esberg, Jr., as chairman. Tlie
original committee structure and the sub-
sequent changes were most difficult to put
together and maintain properly. Com-
mittee chairmen generally were well
pleased with the men assigned to their
particular groups. The successful com-
pletion of many important jobs is a silent
tribute to the efficiency of the work
this committee.
PROGRAM COMMITTEE PRAISED
In order to retain to the fullest extent
the interest of our varied and wiilespread
membership, the social and formal sides
of our year's program were entrusted to
the capable hands of D. W. Evans, Jr. His-
acceptance of the chairmanship of the
program committee assured a full and
assorted schedule of meetings. Among the
high lights of our year's calendar were
the following:
On January 8, 1910, the annual Junior
Chamber of Commerce dinner was held
at the Press Club. On February 11, 19.10,-
the Junior Chamber was signally honored
by being asked to sponsor the opening
luncheon of the San Francisco Communi-
ty Chest. This formal dedication, and the
pledging of many civic groups was a con-
spicuous success, and the speakers ar-
ranged for by the program committee
were many and eloquent. Community
Chest officers assured us subsequently
that the dedicating function did all and
more than was expected by them. On
March 18th, V. R. Jacobs of the Goodyear
Zeppelin Corporation was entertained by
our body in cooperation with the senior
Chamber of Commerce and .San Francisco
Commercial Club.
Perhaps, how ever, the most successful
of all of our formal events was the enter-
tainment accorded to the provisional wing
of the United States Army Air Corps on
April 19, 1910— at the banquet tendered
to these distinguished guests at the Fair-
mont Hotel. On that evening the Junior
Chamber in cooperation with officers of
the city of San Francisco welcomed the
llyers and in some small way tendered
the hospitality of our city in an all too
meagre return for the splendid perform-
ance they had afforded us during the day.
PUBLICITY WORK OUTSTANDING
Another important group which |ier-
formed its duties well during the year was
I continued on page 2 J
OOSIOU'BJJ U'SS
SAN FRANCISCO BUSINESS
f San yrancisco Junior Chamber of Commerce Issue ])
MAY 21. 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, |4 a year. Entered as second-
class matter July 2, 1920, at the Post OfQce, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California. Kditoi- - ROBERT COONS
Associate Editors
Theodore Brow IT T. E. Cminolly John Gomperiz Lewis Reynolds
Chairniaii. Publicity Ciunniittec - H. R. Given. Jr.
Officers of the San Francisco Junior Chamber of Commerce
President - .\. M. BROWN, JR.
I'irst Vice-President - J. H. ThrelkeUI Second Vice-President - J. A. Folger
Frank A. King, Secretary-Manager Walter Reimers, Ass't Secretary-Manager
Directors
Gano R. Baker, Uoyd H. Berendseii, A. M. Brown, Jr., R. B. Coons, Lloyd W. Dinkel-
spiel, Milton H. Esherg, Jr., Daniel W. Evans, J. A. Folger, H. R. Given, Jr., John J.
Hefferiian, W. E. Jiison, Ji-., Thoma.s Larke, Jr., Fred Mahr, Ferd Marwcdel, Wilson
Meyer, Martin S. Mitau, Porter -Sesnon, Frederic E. Supple, J. H. Threlkeld, J. J.
Tynan, Jr., Alex J. Young, Jr.
-^San Francisco BusiI
OBSERVATIONS
••noubtine Thomases" cannot conceivably absorb the final report of President
A. M. Brown. Jr.. without beinc deeply impressed with the imposing record of
achievement it contains. The most laudatory roneratulations are due Merrill, his
board, and his committeemen, for presenting the Junior Chamber with its banner
year. Only a man of the qualifications and abilities of President-elect J. H. Threl-
keld, could hope to carry on at the same terrific pace. The entire membership of
the Junior Chamber pledges him full support and wishes him the success his past
accomplishments prophecy.
nation.
.r Char
After
June th
r of Con
of the
A year ago this week we were re<
Junior Chamber of Commerce publi
miniature paper known as The Juni
solicited criticism and suggestions.
received both in generous measure. Heads
means of the generous and interested coope
mented by issuing one number of San Fr:
of the Junior Chamber. The new publicatior
and shortly established itself as the regula
lU evolution is typical of the growth and development of
organization making itself vitally felt for the good of San
opportunity of expressing appreciation to the many cont
Committee, and to the Senior Chamber sponsors for their
indispensable assistance through the past year. To the sue
only the same measure of pleasure that has been ours, bu
ted by the Board of Directors to issue
me
ip rece
ved
nmerce Bulletin. It boldly
of fear and trembling it
er in consultation and, by
r Chamber, experi-
D Business as the Official Organ
befriended by both organizations
■8 outlet of the Junior Chamber.
vhat
Francisco. W
ibutors, to tht
' take
Publi
President Brown Issues
Impressive Report on
Year's Accomplishments
the committee on publicity under Chair-
man H. R. Given, Jr. The publicity for the
previous liscal year totalled 5395 column
inches as compared to 13,575 during 1929-
.'!0. Our committee really achieved the
astounding total of 84 pages of space in
the metropolitan newspapers or nearly a
tiuartcr of a page per day during the
year. In the report of the publicity com-
mittee, they suggest that the Junior
Chamber of Connnerce give serious con-
sideration to the empliiyment of a paid
publicity man on our staff during the
next year. Your president passes on this
recommendation to the incoming Board
of Directors without comment. Under
the heading of the Publicity Committee
year, this report would not be complete
unless we nu-ntioncd the fact that the
Senior Chamber is now giving the Junior
(.hamher one issue each month "SAN
FRANCISCO BUSINESS," the offlcial
liuhlieation of the San Francisco Cham-
ber of Ccimmirce under the editorial di-
rection of Koberl Coons. The editorial
stall' is fully entitled to the tributes that
have been paid to them and their work
well nierits continuation.
Mention of the continuing committees
of organization should also include the
hard working executive committee which
under the able direction of J. H. Threl-
keld has held weekly meetings during the
entire year. All projects undertaken by
the Jimior Chamber have passed through
the executive connnittee's hands and un-
thi
areful
Th.
which our organization has experienced
lias been in considerable measure due to
their careful guidance.
STANDING COMMITTEES OF
JUNIOR CHAMMER OF COMMERCE
EXCLUSIVE FIELDS
At the first of this liscal year after a
conference with the Senior body it was
decided to release to the Junior Cham-
ber four major fields of activities. Tlicse
were .\viation. Fire Prevention, Sports
and Radio. With this in mind, the Board
of Directors concurrently established
conunittees to control and direct activi-
ties in these divisions. Each of these
connuittces did its job well. Perhaps the
outstandijig performance of the year was
that of the Aviation Conuuittee under
Chairman Fred Supple and priorily un-
der Chairman V. M. Moir. The flrst
achievement of this committee was bring-
ing to the San Francisco Bay Region the
.\rmy Air Bases; the base proper to be
located at Alameda, ajid the bombing
school base in Marin County. While full
credit lor this splendid result lies else-
where and must be rightfully attributed
to the San Francisco Bay Region Army
.Vir Base Conunittee, yet the original proj-
ect was the Junior Chamber's. In recogni-
tion of this fact, the chairman of oin-
Aeronautics Conunittee was also made
chairman of the last mentioned organiza-
tion. With the Junior Chamber's success-
ful efforts to coordinate the entire bay
region a.s a unit in the securing of this
extensive developnunt by the Army for
our area, victory was eventually achieved.
The second major function of llie Jun-
ior Chamber's .\viation Conunittee is the
struggle to bring to the bay territory the
Navy Dirigible Air Base. Very much the I
same tactics have been utilized in this
work that proved so successful in the
case of the Army Air Base. With the co-
ordination and collaboration of a great
many of the Chambers of Commerce and
other civic bodies in the region around
.San Francisco, the site of Sunnyvale has
been favorably considered by the Naval
authorities. At the tinu- of writing this
leport a delegation has been sent to
Washington to discuss with members of
the House of Bepresentatives, Naval Af-
fairs Committee, and officers of the Navy
itself the advisability of the San Fran-
cisco Bay location for the base. Choice
is now narrowed down to our site and one
competing possibility. Members of the
delegation are most sanguine of the r
suit. The .\eronautics Committee is e
titled to full credit for the results which
have been achieved thus far.
FIRE PREVENTION ACHIEVEMENTS
Another standing committee of the Jun-
ior Chamber is that on Fire Prevention
.\mong the principal activities of thi
committee during the year have been th
increasing of the personnel of the Fir
Prevention Bureau of the city from II t
18 members, this following an increas
lasl year from three to eleven nu'mbers.
makes a really worthwhile achievem
Many improvements have been encour-
aged in the San Francisco Fire Depart-
ment through the activities of this com-
mittee, and its chairmen, first Thomas
Larke, after whose resignation due to
pressure of business affairs, the work has
been ably continued by Robert Levison.
.\mong the changes elfected are full ap-
paratus response to telephone alarms;
inspection of buildings in their territory
by Fire Company Commanders; a start
towards a fire college: including in the
new budget now before the Board of
Supervisors provisions for additional men
at alarm system headquarters; two ad-
ditional trucks carrying quick rising
aerial ladders, and further extensions of
the high-pressure system. In addition the
Fire Prevention Committee has been in-
strumental in the observance of Fire Pre-
vention Week, a nationwide celebration,
locally. The most recent activity of the
committee has been submission of a fire
prevention ordinance properly approved
by all the leading authorities on the sub
ject. The committee chairman is most
optimistic concerning the chances of the
adopting of this important piece of legis
lature by the city.
The Sports Committee under the chair
nianship of Lloyd Dinkelspiel has a real
achievement to its credit in conjunction
with cooperating members of the Jlunici-
pal Affairs Committee, of which commit-
tee more later. The project was the
financing of the proposed Sharp Park
Municipal Golf Course. Twenty-live thou-
sand dollars has been secured from the
supervisors, and a definite promise of
sufficient fimds for an early completion
of this new municipal enterprise. The
Sports Committee also is working hard on
the projected San Francisco Open Golf
Tonrnament for which the definite dates
of December t to 7, 19.!0, have been ap-
proved by the Professional Golfers .\sso-
ciation. Much also has been done r)n
bringiTig to San Francisco in 19.'C the
Olympic Games Crew races, with Lake
Merced as the proposed site. In addition
the coinmitti-e has during the year started
a survey of sports facilities in our city
and has already called attention to the
inade((naey of provisions for basketball,
baseball and tennis, and thi' advisability
of the construction at an early dale of a
large stadium with a seating capacity of
at least 125,000.
While this was the first year which the
Junior Chamber of Commerce had a
Railio Committee, yet this committee did
well. Its chairman. Jack Helfernan <li-
vided much tinu' to the functioning of
his group, and has been able to report
a successful sponsoring and execution of
the San Francisco .\twater-Kent Audition.
Other jobs undertaken by the Radio Coni-
itte
thi
broadcasting ,
fires in the hope of reaching me
the Fire Department temporarily
and the putting on the air of uTf
sag<>s from the Police Depart
cases of emergency. The conunii
also sponsors of a luncheon ten
Radio Commissioner Harold Lal-,
ing the year.
COMMITTEES CONTROLLING P .j
ECTS UNDER SUPERVISION I ■
SENIOR CHAMBER OF COMME E
Iji a<ldition to these fields cxc ,i
released to the contr.il of thru
Chamber are activities over wl ,
Siiiior Chamber of Commerce i
First on this list is the Industn
mitlee under the chairmanship
Baker. While the memhirship
committee concerned itself to a c i
able extent with the study of ,j
entertained by the .Senior body » ,
■oope
ith our
elde
sible
displa
iacture
t they had under thei t,
n ".San Francisco Products
rpose of this event was t. i
ntion of every .San Franci' i
• ami diversity of the | ii
ctnred in our city. To II
s appropriate to the
rranged in the princip;(
uid much interest was ex
I in which San Francises
IS were thus called to lli
tion of the public. The putting
"Products Week" was an arduon
lather unappreciated job, and tl
hers of the committee should i
mended most heartily for the
which the work was done.
.\iiollier group working in coiij I
with the Senior Chamber is the >
pal Affairs Committee. The cliairi
this <livision is W. E. Jason, Jr. HU
has on its record for the year the
nation of the so-called "Toor.
Trolley," the name by which lh<l
car on Pacific .\venue was alfcctic
known; the playing of a real parli
bringing of the Curtiss Airport
Francisco; the restoring of the SI
Street Tunnel; in cooperation wi
Sports Committee, the Sharp Golf ti
which we have already spoken of;
operation with the Marine Conu
which will he next mentioned, the
nation of the "Bottle Neck" at II
of Clay Street on the Embarcadcr
the maintenance of a full fiedged
ers" bureau for the promotion of
Chamber of Commerce projects.
MARINE GROUP STARS
The Marine Committee mentioned '
has done as much as any other gnr
our organization to bring the .'
Chamber to the forefront araon
shipping interests in San Francisco,
stains is due entirely to the effo'
Chairman Wilson Meyer and his
working crew. The putting over of ■
bor Day" on .\ugust 22nd was a luait
job. but a job well done. This tasl
undertaken to attract the attention i
city to its waterfront, and was art
in full measure. Strangeli
I'ranciscans generally were
with the problems concernin;; cnir M
ilevilopnient; Harbor Day has doue
in edneation along this line. The M
('ninmittee has also been active in
ways in the reception of n. w fli
palaces to San I'rancisco H;i>, sui
iiiaigl
'.t lai
of Australia."
cases. The conunittee is also %
orkii
many oth.'r projects including
thcf
lishment of a traflic maiu.^
r fo
Harbor Commissions, and lli.
cons
tion of a terminal for perisl
Mhle
modifies f>n the harbor. Spin-
doe
permit a full record of this c
Miinii
ramified program.
SPECIAL COMMITTEES
Last but not least in the Jiii
i„r C
prograi
the
'es which have been appi'inted 1
to time to handle speeiltc Jot
[ continued on page 'J ]
I*- 2 1 , 19 3 0 }•> -
ACTS and
-RACKS
'tiller (iircctor 'I'nin Baiman \\;is in
()>■ ri'Ci'iitly iiiid atloiiclpd the iiicctiiin
ll boiird. Tom is now iDCatiil in
til but ki'rps his San Fianciseo .luniiir
liier mcmlxTsliip very mucli alive.
hv of tlu- most intci-csling tilings
iiilhr rcii-nt clnction of directors was
tct tliat tlicrc was an increase of
rjiii tlie numl)er of voles cast this
rjs against last year.
I'fon Meyer is home aRain. this lime
nj'jM Angeles.
I , « f »
n^ Bissinger of the Jnnior Chamiier
<|ecting the presentation of "Hi-
fiff now playing at the C.olmnhia
4c. It is. incidentally, a production
Ijorth taking in.
istal card was received last wi'ck
iiitalph (irady who was hi Costa Rica
p»'t of an extensive tour of Central
I iiuth .\nierica. He sent his best re-
dito all his friends.
; f f Y
l^annual dinner for both the old and
i^ards of directors was recently held
^Bohemian Ctuh.
r'l 111! looks of the picture we saw
.ii: ilors, we are glad that some
uc deceitful. But then per-
I -^ the morning after the ban-
e has known of the ability of
\ciiners as a membership booster
V have realized his real talent as a
lid story teller.
iHcnshaw of the Aiwonautics Corn-
has changed his affiliation in the
acnt banking business tti become a
ill the new firm of Brush, SIo-
PK Co.
yone present at the directors liaii-
•egretti-d sincerely that our (list
lit. Porter .Sesiion, had to miss the
IS he was called out of town at the
timent by important business.
stork has been rather busy of late
I Artie Dunn and John Brooke, .Jr.,
jud fathers again.
iased Safety Aim of
^e Prevention Committee
■<■ Prevention Coinniitlee has
cl a year of achievements of
they may well be proud. Headed
Prevention Week last fall, the list
mplishments includes thi'ir work
[easing the Fire I'revention Bureau
■even to eighteen members: secur-
:reased response to phone alarms
ng that given bo.v alarms by the
L'partinent and assuring continuous
lion of each district by its captain,
committee is now wtu'king on the
ards at the county jail. These
investigated immediately follow-
( holocaust at the Ohio Penitentiary
fact is a splendid example of the
ss uf the cuinmittee.
Welcome to New Members
The Junior Chamber welcomes the fol-
lowing new members who Joined between
April 12 and May 10:
Stanley H. Allen, Standard Oil Co.;
i:dwin It. Blum, Tummy Yum; Leniert
V. Brnnson, TJ.l Bryant St. (manufac-
turer); Hugh J. Byrne, 233 Saiisomc St.
(construction engineer); Richard H.
Clark, Western Pipe & Steel Co.; Paul S.
Colin. G65 Powell St. (tobaccoist) ; Douglas
M. Dunn, Bank of Italy; C. W. F.ddy, TIk'
Knvelope Corporation: F.dward H. Hariiis,
McCormick Steamship Co.; Sherman
Kellogg, Rule & Sons: Clifton Mayne.
Miles & Scott; Joseph C. Selz, Jr., Home
Insurance Oimpany; Maurice M. Smith,
171" Hunter-Dulin BIdg. (insnraiicel ; C.
B. Tumsoii, Western Pipe & Steel Co.
Expression of Sympathy
II is Willi gri'at i-egret that the Junior
Chambi-l- of Connnerce learns of passing
of l.loyd DinkelspiePs father. The entire
membership expresses deep sympathy to
its director at this time of sorrow.
President Brown Issues
Imprcs.sive Report on
Year's Accomplishments
I continued from page 2 1
Ihev arise. Tlield has been a committee
on Daylight Saving under the direction
of .\lex Young, Jr., which is WDiking
long and hard to bring this desirable
change to .San Francisco. .\s yet all that
can be reported is progress, but we are
hopeful that the next session of the Stale
Legislature will produce a more concrete
result. There is also a conimitt<-e under
the same chairman on the establishment
of a Junior College in San Francisco. This
comniittie has made an exhaustive study
of the pro's and con's on this question but
no delinite result has yet been reported.
.V third committee was that which under
the chairmanship of William Cathcart
undertook the sponsoring of Light's
Colden Jubilee, a celebration in recogni-
tion of the splendid work done by Tliomas
Alva Edison in the development of the
use of electricity. This celebration took
place on October 14 to 21, 1!)29, ending
with F.dison Day (his birthday), the last
mentioned date commemorating the
fiftieth anniversary of the discovery of
the incandescent light. The celebration
received widespread observance in San
Francisco <lue to the efforts of our com-
mittee and aroused much favorable press
comment.
APPRECIATION EXPRESSED
TO SENIOR CHAMBER
In this reiiort your president would like
to give recognition 1o many others, who,
during the year have undertaken and
completed variid tasks for the Junior
Chamber, hut this is not permissible
within the limits of this document. My
report would, however, not be complete
without an expression of our sincere
thanks to those members of the Senior
Chamber who, by their word, example
and spirit have given us on many occa-
sions encouragement when it was most
needed. Among th<'se are President
.\Iinei- Newball and Vice-President Ward
Mailliard of our Senim- organization.
,\lso our appreciation should be expressed
to Col. Allen Wright, and W. I'. Benedict
for their practical and unfailingly accu-
rate advice. We should also not forget
the splendid work doni> by our Secre-
taries I). II. Hughes, wh.i left us during
the year lo go with the Senior Chandier
as assistant to the president of that body,
and his successor and our present oflieer.
I'rank King. The tasks of your president
and your committee chairmen were made
immeasurably lighter by the splendid
work of these two men.
In closing this report of the president
lierinit me to say that such success as we
havi' achieved during the past year arises
primarily from the fact that we have
yoreign andT>omeilic
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
FOREIGN TRADE TIPS
20112— Sports Shoes.
Preston. England. Manufacturer of
sports footwear is anxious to Unit a mar-
ket locally.
20113— Furniture. Chinaware. Pottery.
Couda. Holland. Party wishes to com-
municate with importers of furniture,
pottery, and China, also department
stores and gift shops.
20114 — Fruit Juice Agency.
New York, N. Y. Firm desires to ob-
tain the export agency of a canner of
orange, lemon, grapefruil. anil pineapple
juices for Europe.
20115— Birds.
Hot Springs, New Mexico. Party is in
tlie market for imported song birds.
20116 — Fruit Agency.
San l-'ranciseo, Calif. A large Holland
importer is seeking the agency for a
packer of California fruits.
20117— Pickles.
San iM-anciseo, Calif. A manufacturer
in Holland of pickled onions and cauli-
llower, and dill pickles wants to coni-
nniriicate with local pickle concerns.
20118 — Iron and Steel.
San Francisco, Calif. A Holland ex-
porter of iron and steel products wi.shes
to communicate with shipbuilders and
steel concerns.
20119— Bice.
Amsterdam, Holland. Company desires
to make a connection with a rice broker
to buy lots of rice for them.
20120 — Tanning Extracts.
San Francisco, Calif. Bank is seeking
an agent for a large German exporter of
tanning extracts.
DOMESTIC TRADE TIPS
D-3468— ProjectinK Machine.
Racine. Wis. Concern niauufaeturing
projecting machine wi.shes to contact re-
liable artist's supply concerns to handle
their commodity.
D-3469— Agents.
Cos .Vngeles. Calif. Firm anxious to
establish agency here for tlie distribution
of rotary engines and pumps. .Jobbers of
pumping machinery preferred.
D-3470 — Manufacturer.
St. Paul, Minn. Party anxious to con-
tact well established concern for the
manufacture and s;Ue of a new patented
device.
D-3471 — Representative.
San Francisco. Calif. Party would like
to represent any concern who wishes to
develop sales on the coast, and to whom a
thorough knowledge of busines.s and
physical conditions would be of value
along the line of merchandise and prod-
uct.
D-3472 — Sales Representation.
New York City. Well established manu-
facturers' agent is desirous of making
corniections with concerns interested in
niiresintation both in this country and
South America.
D-3473 — Irrigation Device.
Sacramento. Calif. Party anxious to se-
cure a manufacturer to jnirchase the ex-
clusive sail's anil manufacturing rights
on a new surface irrigation device. Full
iletaiN on nil'.
D-. 1174— Lumber Tract.
Indianapolis, Indiana. Party in the mar-
,orkeil together as an organization. It is
ly feeling that the results attained by
s are a recommendation for the Junior
:hamber. and the principles which it
as and I feel will continue to upllolil.
(Signed) A. M. BROWN, Jr.
3
ket for timber tract. Shipping facilities
must be llrst class and timber on land
must be of high quality. Strictly cash
Iraiisaction.
Specifications Available
The following specifications covering
bids requested for various supplies are
now on llle at the Foreign Trade Depart-
I'or Ihe construction of three barracks
buildings, one administration building,
and all roadways and utilities for same,
eomplete, or as niodlded by the elimina-
tion of any items of this bid, at SchodeUl
Barracks, T. H. Bids will be opened June
I, I'.l.'iO, and are to be submitted to the
War Department-Construction Division,
office of the Departnient Quartermaster,
Fort Shafter, T. H. All specifications,
blueprints, etc., on file at the Foreign
Trade Department for a limited time.
Bids are lo be submitted to the Quarter-
master Supply Officer, San Francisco
Ceneial Depot, l-ort .Mason, San Fran-
cisco, for furnishing subsistence supplies
(onions and potatoes) to the Transport
Wharf, Fort Mason, May 23, for delivery
lo Nicaragua, bids to be opened May 19;
for furnishing labor and materials for the
i-i'iiairing and relinisliing of furniture
stored at I'ort Mason, bids to be opened
May HI; for supplying bran, strap and
biiille leather to Dock Fort Ma.son, May 2(i,
bills to be opened May 20; for furnishing
burlap, packing boxes, and lumber to
I'ort Mason by June 5, bids to lie opened
May 22.
Transcontinental Freight
Bureau Docket
'fITe following subjects which have
lieen docketed have been referred to the
Standing Rate Committee and will b
disposed of not earlier than twelve daj
from the date of the notice. If hearirj;
is desired on any subject, request then -
for must be made within twelve day-
from date. Action on the subject listci
will not be restricted to the exact scoj ■
of the docket, but may include othi i
points of origin and destination, or othi r
commodities or recommendations, var; •
ing from changes proposed, if such modi-
liealions appear necessary or advisable
in disposing of the subject.
11102 — Cottonseed hulls, ground and un-
ground, CL, westbound: Request for
amendment of Tariff 35-D (I.C.C. No.
ltd.'), H. G. Toll, agent), to provide for
the following carload rates (in cents per
100 lbs.), on cottonseed hulls (ground
or unground), minimum weight 40,000
lbs.:
For Distance Rates
1250 miles and over 1200 39c
1.(00 " " " 1250 40c
l.'liiO " " " 1300 41c
1400 '• " •' 1.350 42c
1450 " " " 1400 43c
1500 " " " 1450 44c
1550 " " " 1500 45c
IGOO " " " 1550 46c
1(',50 " " " moo 47c
1700 " " '■ 1650 48c
17.50 " " " 1700 49c
1800 " " " 1750 50e
1850 " " " 1800 51c
lilOO " " " 1850 52c
1950 " " " 1900 53c
2000 ' 1950 54c
2050 " " " 2000 55c
2100 •' " " 2050 56c
21.-,0 ' 2100 57c
2200 " " '■ 2150 58c
2250 " " " 2200 59c
2:i00 '• " " 2250 60c
2:!;"i(l " " " 2300 61c
2100 2,350 62c
2450 " " " 2400 6.3c
2500 " " " 2450 64c
v.-,50 " " " 2500 65c
■.>(iOO " " " 2.550 66c
11103 — steel nuts and clevises in mixed
carloads with pole line construction
m:iterial, westbound: Request for
[continued on page 41
— ^San Francisco Busi
Transcontinental Freight
Bureau Docket
[ continued from page 3 J
amendment of Item a470 of Tariff 1-H
(I.C.C. Nos. 120, A-283, 2273 and 1237 of
Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to include steel nuts and
clevises, subject to Item 858 of tarilf.
11104 — Application of rates from Califor-
nia to Houston & Brazos Valley Ry. sta-
tions, eastbound: Proposal to amend
Tariff .-i-A (I.C.C. No. 1226, H. G. Toll,
agent), to provide for application of
Group "F" rates to Houston & Brazos
Valley Hy. stations listed on Page 715
(if .\gent !••. A. Lcland's Offlcial List of
Open and Prepay Stations No. 43, Items
2454 to 2494, inclusive.
11105 — Handles, wire (wire bails), with
or without wooden grips or handholds
and with or without metal fixtures
tached, LCL, westbound: Request
amendment of Item .1075 of Tariff 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett
B. T. Jones and H. G. Toll, agents, re-
spectively), to provide that less carload
rates named therein will apply on han-
dles, wire (wire bails), with or with-
out wooden grips or handholds and
with or without metal fixtures at-
tached.
11106— Enameled steel bathroom fixtures
in mixed carloads with tile, westbound:
Request for inclusion of enameled steel
bathroom fixtures, such as soap dishes,
tooth brush backs or trays, towel bars,
etc., mixed carloads, in Item 5198 of
Tariff 1-H (I.C.C. Nos. 126, A-283, 2276
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11107 — Iron or steel studding, furring,
cross clips and pins (No. 10 gauge wire,
straight or bent, used for binding
plasterboard to studding), LCL, west-
bound: Request for inclusion of these
iron or steel articles in Item 3395 of
Tariffs 1-H (I.C.C. Nos. 126, A-283, 2276
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-D (I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively).
11108 — Amyl alcohol, in tank cars, west-
bound : Request for amendment of Item
1496 of Tariff 1-H (I.C.C. Nos. 126
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. .S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to
provide that Group "B" rate of $1.20 per
100 lbs. on amyl alcohol, in tank cars,
will also apply from Belle, \V. Va. (a
(Jroup "A" point).
11109 — Carpets or carpeting, viz: cork,
linoleum, felt base. etc.. also oil cloth
(other than floor oil cloth), felt or paper
carpet lining, etc., CL, westbound: Pro-
posal to amend Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. 0. Toll, agents, respectively), to
provide for proportional rate of $1.26
per 100 lbs., min. weight 50,000 lbs.,
on linoleum and other articles as de-
scribed in Item 1945 of the Tariff, from
New York Piers of the Southern Pacific
Atlantic Steamship Lines (Morgan
Line) to New Orleans, La., or Galves-
ton. Tex., T. & N. O. R. R. to El Paso,
Tex., Southern Pacific Company to
Phoenix, Ariz., rate to apply on traffic
originating at Marcus Hook, Pa.
11110 — Animal or poultry feed, including
oat groats. CL, westbound: Request for
amendment of Item 2610 of Tariff 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to include animal or poul-
try feed as described in Item 2015 of
the tariff
OR
that oat groats be included in Item
2015.
mil — Fruits, melons and vegetables, CL,
eastbound — Diversion or reconsign-
nient: Proposal to amend Tariff 2-Y
(I.C.C. No. 1233, H. G. Toll, agent) and
Territorial Directory 40-A (I.C.C. Nos.
118, A-271, 2233 and 1229 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively) as
follows:
TARIFF 2-Y
Add to Ride 1, Page 293, the follow-
ing:
Canadian Pacific Railway Company
(Lines Port Arthur, Ont., and west
thereof) — Winnipeg, Man. (See note).
NOTE — Application only on ship-
ments originating at and diverted to
points in the United States via Noyes,
Mijin.
TERRITORIAL DIRECTORY NO. 40-A
Amend Routes 6B, 6F, 6K, 8T, 8TT,
25T. 25GG, 37T, 37SS, 38KK, 40U,
53GG, 60GG, 62GG, 97T, 107GG, 113T
by adding —
"or 'Noyes, Minn."
after the words—
.Minneapolis, St. Paul & Sault Ste.
Marie Ry. via Portal, N. D."
* — Rates applicable via Noyes, Minn.,
apply eastbound only and only on
commodities named in Items 3795,
:)810, 3820, 3821, 3825, 3835, 3840,
3845, 3850, 3855, 3856 and 3857 of
Tariff 2-Y.
11112 — Two-for-one rule in connection
with shipments of furniture originating
at Group "A" points on Boston & Maine
R- R. destined Pacific Coast points,
westbound: Proposal to amend Tariffs
1-H (I. C. C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-D (I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), to provide that paragraph (d)
of Section 1, Item 792, Tariff 1-H, and
paragraph (e) of Section 1, Item 792-C
of Tariff 4-D (two-for-one rule) will
also apply in cormection with furniture
moving from Boston & Maine R. R.
Group "A" points to the Pacific Coast
under Item 2835-series.
11113— Alfalfa meal. CL, eastbound: Pro-
posal to amend Tariffs 2-Y (I. C. C.
No. 1233, H. G. Toll, agent) and 3-A
(I.C.C. No. 1226, H. G. Toll, agent), to
provide for carload rate of 67c per 100
lbs. on alfalfa meal, minimum weight
50,000 lbs., from the Pacific Coast to
Group "M" Mississippi point.
11114— Almond hull pulp, CL, eastbound
Request for inclusion of almond hull
pulp in Item 3020 of Tariff 3-A (I.C.C.
No. 1226, H. G. Toll, agent).
11115— Wrought iron or steel pipe, CL,
eastbound: Request for amendment of
Item 1257-B of Tariff 3-A (I.C.C. No.
1226, H. G. Toll, agent), to provide for
the same carload rates and minimum
weights from California to eastern
destinations as applicable westbound
in Item 3450 of Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Unmiersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively) (in-
cluding min. wt. provision per Ex-
ception 1).
11116— Petroleum crude or fuel oil, in
barrels. CL. eastbound: Request for
amendment of Item 2720-B of Tariff
;i-A (I.C.C. No. 122C, H. G. Toll, agent),
to apply on straight carloads of petro-
leum crude or fuel oil, in barrels; this
basis to alternate with Item 2725-C.
11117 — Second-hand wrought iron or steel
pipe, wrought iron or steel oil well
casing and boiler flues. CL, westbound:
Request for rate of about 50c per 100
lbs. on second-hand wrought iron or
steel pipe, wrought iron or steel oil well
casing and boiler flues, straight or
mixed carloads, minimum weight 50,000
lbs., from Group "J" to California un-
der Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jone.s and H
Toll, agents, respectively).
11118— Bottles, old. CL. eastbound:
quest for carload rate of 72c per 100
lbs. from (California to Group "D" un
der Item 1296 of Tariff 3-A (I.C.C. No.
1220, H. G. Toll, agent).
11119 — Water coolers, storage, with in-
terior water coolers (other than elec-
tric), automatic, and water heaters,
other than automatic, (]L, eastbound:
Request for amendment of Item 1260
of Tariff .I-A (I.C.C. No. 1226, H. G.
Toll, agent), to include water coolers,
storage, with interior water coolers
(other than electric), automatic, also
that the words "or other than auto-
matic" be added to the water heater en-
try of the item.
11120— Wet storage batteries. CL. west-
bound—Transit: Request for amend-
ments of Item 2425-B of Tariff 4-D
(I.C.C. Nos. 120, A-272, 22.32 and 12.30 of
Frank Van Ummersen, W. S. Curlett.
B. T. Jones and H. G. Toll, agents, re-
spectively), to provide for privilege of
stopping-in-transit to partly unload
carload shipments of west storage bat-
teries.
11121— Yeast food. CL, westbound: Re
quest for carload rate of ?1.00 per 100
lbs., minimum weight 40,000 lbs., from
Group "H" Texas point to Calif., Item
5683 of Tariff 1-H (I.C.C. Nos. 126. A-283
2273 and 1237 of Frank Van Ummersen.
\V. S. Curlett, B. T. Jones and H. G. Toll
agents, respectively).
11122— Orange juice (sweetened). CL
eastbound: Request for carload rate of
•$1.00 per 100 lbs. on orange juice
(sweetened), minimum weight 70,000
lbs., from California to Group "D" un-
der Tariff 3-A (I.C.C. No. 1226, H. G.
Toll, agent).
11123 — Copper ingots, CL, westbound: Re-
quest for amendment of Tariffs 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen. W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively) and 4-D (I.C.C. Nos. 120,
A-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to pro-
vide for the following carload rates on
copper ingots, minimum weight 60,000
lbs., from Group "E" to the Pacific
Coast :
Tariff 1-H— 95c per 100 lbs.
Tariff 4-D— $1.00 per 100 lbs.
11124 — Wooden garment hangers, with-
out metal hooks, unfinished, in the
white. CL. eastbound: Request foi- in-
clusion of wooden garment hangers,
without metal hooks, unfinished, in the
white, in Item 525 of Tariff 27-M (I.C.C
No. 1232, H. G. Toll, agent) (Group
"D" lumber description).
11125 — Christmas trees, CL, easthouud:
Request for amendment of Item 1585
of Tariff 2-Y (I.C.C. No. 1233, H. G
Toll, agent), to provide for through car
load rate of $1.45 per 100 lbs. on Christ-
mas trees from the north coast to thi
southeast (including points on the pe-
ninsula of Florida).
11126 — Enameled iron plumbers* goods,
including bathtubs, mixed carloads,
westbound: Request for amendment of
Tariff 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen. W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to provide for
mixture of plumbers' goods as describ-
ed in Items 4515 and 4520, at carload
rate of $1.61 per 100 lbs. from Group
"D" to Phoenix, Ariz. (Group 2).
11127— Iron or steel lockers N. O. S. and
iron or steel shelving, K.D. flat, CL, east-
bound: Request for amendment of Item
2510 of Tariff 3-A (I.C.C. No. 1226, H.
(i. Toll, agent), to provide for the same
carload rates from California to eastern
destinations as applicable westbomid in
Item 3465 of Tariff 1-H (I.C.C. Nos. 12(i,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
11128 — Rubber composition mats, matting
and carpet lining or carpet cushions, I
LCL and CL, westbound: Ret,,
amendment of Item 3323-s i.
Tariffs 1-H (I.C.C. Nos. 126, A-« •»
and 1237 of Frank Van UmmeU"
S, Curlett, B. T. Jones and H. I 'i
agents, respectively) and 4-1 | ,
Nos. 120, A-272, 2232 and 1230 ( ■>
Van Ummersen, W. S. Curlel n
•Tones and H. G. Toll, agents, -s,;
lively), to include a specific enl n-
M
"Rubber composition mats,
rpi-t lining or carpet cui^.i
1129— Evergreen.^. CL. eastbounoii,i
mum weight : Request for redu
minimum weight on evergreer fn,>^
Ifi.OOO lbs. subject lo Rule 34 ' ,|, .,
Classification to 14,000 lbs. und li, ,
17(i7-A, Tariff 2-Y (I.C.C. No. 1 1
<;. Toll, agenll. This to appl
during the winter months whr 1,
ments are handled in refrigerat can
under Carriers' Protective .Serv
1130— Grading or road making p|».
ments, CL, westbound: Rcqui (or
amendment of Item 3015-serics ol iriir
4-D (I.C.C. Nos. 120, A-272, 2232 ai I2>
of Frank Van Ummersen, W. ; Cur-
lett, B. T. Jones and H. G. Toll, nb.
respectively), to permit privil rH
stopping-in-transit to partly unlo
11131 — Stone, rough, sawed, hand •ni-
chine dressed and ready for bl int
purposes but not polished, lette or
figured. CL, westbound: Requefor
carload rate of .lOc per 100 lbs. < liii
stone, minimum weight 60,000 Im,
from Cedar Park and ^\^litestone n.,
to California under Tariff 1-H IX
Nos. 126, A-283, 2273 and 1237 of nk
Van Ummersen, W. S. Curlett, T.
Jones and H. <;. Toll, agents, r.n>-
lively).
10246— (Reopened)— Kaolin (Chin* 7I,
CL, westbound : Request for ai id-
ment of Tariff 1-H (I.C.C. Nos M,
A-283, 2273 and 1237 of Frank Vaoii-
mcrsen, W. S. Curlett, B. T. Jone; id
H. G. Toll, agents, respectively), t< «•
vide for proportional rate of 70c a
100 lbs. on Kaolin (China clay), r-
loads, from Jacksonville, Fla., t( v
Pacific Coast to apply only on )■
ments originating at points on th e-
ninsula of Florida.
10918— (Reopened)— MeUI gaitsn, 4
eastbound: Request for amendmei<
Tariff 3-A (I.C.C. No. 1226, H. G. 1.
agent), to provide for reduced rati n
metal guitars, less carloads, from ■"•■
fornia to eastern destinations.
10946 — (Amended) — Green fresh oil
with tops in mixed carloads withe*
fresh or green vegetables, eastbou;
minium weight: Request for am
ment of Note 1 of Items 3820 and X^^
Tariir 2-Y (I.C.C. No. 1233, H. G.
agent) and Note 6 of Item 3510-C, T:
3-A (I.C.C. No. 1226, H. G. Toll, ag>
by changing "Onions" to read "Oni
except green fresh onions with to
11038— (2nd Amended) —Bulbs. CL
LCL, eastbound : Request for carl
rate of i!;1.75 per 100 lbs. or lower
bulbs from the Pacific Coast to east
<lestinations under Item 2685 of Tar
2-Y (I.C.C. No. 1233, H. G. Toll, age
and 3-A (I.C.C. No. 1226, H. G. T
asent). also request for reduced 1
carload rates under this item to Gn
,.|,.,
and west.
10843— Supplement 1— Edible nuU. 1
eastbound — transit : Request for amc
nu-nt of Tariff 2-Y (I.C.C. Xo. 123:i
('.. Toll, agent), to permit blending. >
solidating, shelling and storing
transit of edible nuts (Items 2690 a
2695-A).
t
Salesman-Contact Ma
acquaintance with W
cutives and purchasing agents, 8tl^
counties and cities in California, il
ge corporations and utilities, is OP
lor engagement. Finest reference »'
lecurity furnished on request. Phoi
Fillmore 3067 or write Joe LongfcattK,
S.JO Hayes Street, San Francisco. fl
^aniTmntfj
usimss
[industries
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
kdustrlal Census Under Way
. A. Newhall
naugurates
I Radio Series
\i SERIES of radio programs de-
Vl sigiird to give "listeners in" a
T more detailed knowledge of San
. Francisco's many industries
iiugurated over Radio KFWI by
Ulit Aimer M. Newhall on Wednes-
o^ting. May 21. These radio talks,
;li»-e to be given on Monday, Wed-
laj'and Friday evenings from 8:30
:.■!) are made possible through the
riily of the radio station.
ir(«h the Chamber of Commerce,
is<f of the industrial programs, San
ic|o industrial leaders are invited
•llf their plants. Those desiring to
^Jvantage of this opportunity are
if^d to prepare a paper, not cx-
lutwo pages of double spaced type-
te' matter, and submit it to the
Tik-'s Public Relations Department,
leiiaterial meets with the approval
licadio station, a date will be set
e nr the presentation. There is no
g(to Chamber members for these
T^is.
le'pening radio talk given by Presi-
'whall follows:
Flight for Ave minutes through
e mrtesy of KFWI, as President
ic San Francisco Chamber of
niercc, I have been given the op-
rliity to introduce and inaugurate
xcs of radio talks over this sta-
iivn San Francisco's industries by
ci?ads of some of the leading in-
S'ial establishments of this city.
Phaps, before we talk about in-
sies we should first discover
itwc are talking about — what in-
l;try is. There are many deflni-
eot it but let us say for our pur-
l(i here, that industry is any or-
ijed effort directed to the develop-
i. happines and benefit of man-
l Any industry that does not have
t^ goal — happiness, is doomed to
fe and eventual death.
Ilustry isn't just smokestacks and
(work. It is both, of course, but
'bject is development, growth,
(iness. Sometimes, we forget that
fam restating it as the basis of
If the future talks which KFWI
appropriately Inaugurating to-
1. This series of talks is appro-
e and timely because the welfare
happiness of all of us in San
Cisco and the bay section is
Id up in an understanding of our
strial life, its present and its
re. Through industry and its
d handmaiden business, and all
Je activities radiating from or-
Bed productive effort, we all
ition in life; build our niches and
to set the stage for our families,
children, our beloved,
hercver man goes, there is indus-
Hcre in the basin of San Fran-
} Bay there are many of us, 1,500,-
men, women and children in the
bay counties, that slope down
Deputy Regi§lrar of Voters
Available at S. F. Chamber
j\ S part of the campaign to bring out a heavy vote in the local and state
r\ primary and fall elections, the Chamber of Commerce will provide
/— ^ quarters on the main floor for a deputy registrar of voters where
-A. Ja. business men of the vicinity can register conveniently. The Chamber
will also arrange to have deputy registrars visit individual plants and business
houses to register groups of employees of 25 or more upon request. Those who
desire this service should telephone Miss Hogan at DAvenport 5000.
170 San Franciscans at Trade Convention
FARLY one hundred and seventy
delegates were registered from
San Francisco and twenty-two
more from the bay region at the
Seventeenth National Foreign Trade Con-
vention in Los Angeles, May 21-23. The
San Francisco delegation along with the
delegates from Honolulu, including Gov-
ernor Lawrence M. Judd, ex-Governors
Wallace R. Farrington, George R. Carter,
and others, left San Francisco on a special
train on the evening of May 20, arriving
as a unit in Los Angeles on the morning
of May 21.
Among the San Francisco representa-
tives was Captain Robert Dollar, Wallace
M. Alexander, A. T. DeForest, A. Pedrini
of the Bank of Italy, J. C. H. Ferguson of
the Holland-America Chamber of Com-
merce, Robert Newton Lynch, vice presi-
dent of the San Francisco Chamber of
Commerce in charge of International
Trade and Connnercial Relations and Dr.
Henry F. Grady, dean of the College of
Commerce of the University of California
and Foreign Trade Adviser to the San
Francisco Chamber. President Newhall
of the Chamber attended the last day of
the convention session, having been de-
layed here until then on Chamber busi-
ness.
Representing San Francisco on the con-
vention program were Captain Dollar,
Mr. Alexander, Mr. Pedrini, Mr. I'ergu-
son, Mr. DeForest and Dr. Grady. The
West was recognized on the Subcommit-
tee of Ten of the Convention Committee,
made up of the leading men of the coun-
try, by the appointment of Mr. Alexander
and Dr. Grady on it.
Mr. Lynch characterized the conven-
tion as one of the most successful in the
history of the National Foreign Trade
Council. "An excellent meeting for Cali-
fornia, Los Angeles, and San Francisco,"
said Mr. Lynch. "It brought hundreds of
important men from all sections of the
world to see with their own eyes and hear
with their own ears the progress and
developnuiit of California in world trade
and importance."
to our harbor. The present census
returns will show about that num-
ber. So here, there is industry.
In the mass, we are engaged in a
great industrial cooperative ell'orl of
which each of us is a part. If you
could take a compass, stab its
pointed leg at Third and Market
streets in San Francisco and draw a
circle with a radius of thirty miles,
the line would describe San Francisco
Bay and its arms. If you extended
the radius to forty-eight miles you
would describe an arc embracing
Marin, Sonoma, Napa, Solano, Contra
Costa, Alameda, Santa Clara, San Ma-
teo and San Francisco counties. Into
all of these penetrate the arms or the
tributaries of San Francisco Bay and
here within this circle nature has
built a natural geographical and
economic area from an industrial
viewpoint. W'ithin it today, we have
3758 industrial establishments with
an annual output valued at $1,127,-
926,431. Here, in these industries, en-
gaged in the Job of working out their
happiness, are 98,038 wage earners.
We call them wage earners for the
sake of brevity. They are men and
women engaged in the job of finding
happiness through organized effort.
In dollars and cents, they earn $139,-
532,999 annually, token of their ef-
fort and harbinger of their happi-
ness collectively. Their activities run
from the making of dolls to the build-
ing of giant machinery. These fig-
ures, of course, that I am giving you,
do not include any except actual
manufacturing and fabrication.
That, in a word, is a picture of
industry today in the .San Francisco-
Oakland Metropolitan Area, an area
comprehending all of the nine bay
counties. It is well that we assess it
and talk about it because we are now
on the eve of a great industrial de-
velopment in this section, and, there-
fore, of a great social growth which
ought to make us all happier and
more prosperous.
Our industrial eftort, one might
say, to use an anachronism is "bol^
tied in bond" by the forces of naturs,
of topography, of location, as tlie
center of industry and trade on the
Pacific Coast and a focal point of
world trade on the Pacific. It is up
to us to take stock now of what we
have, to determine what we should
have and to guide, as far as it is
within us to do so, the application of
Enumerators
At Work in
S.EDi§lria
SAN I'RANCISCO'S censuses are hut
one-third taken. There still re-
mains the completion of the Cen-
sus of Manufactures and the Cen-
sus of Distribution on which a number
of enumerators are actively working.
When compiled, the figures will be use-
t'ld in determining what can be done in
attracting more payrolls, industry and
business to this city.
"From pres-ent indications we expect
to finish the distribution and manufac-
tures census early in July," stated John
Curry, census supervisor sent from
Washington, I). ('.., in charge of the
northern California district. "It is oui-
desire to give San Francisco as full ami
somplete information as possible through
these two censuses, but we find that in
certain quarters a greater knowledge of
the census is necessary.
"Answers to the questions in the vari-
ous census forms are required by law
but the Bureau of Census is compelled I',
hold all information in strict confidence,
even from other departments of the Gov-
ernment. The information cannot b'
used in the assessing of any kind of
taxes."
Tlic Census of Manufactures is taken
to give a complete picture of this city'N
industries. Tabulated and cross indexed
by types of factories, the census repor'
when complete will not only show Sal
Francisco's total output, but also produc-
tion by industries. In addition, informa-
tion is included showing the number of
people employed by manufacturers, the
amount and value of raw materials used
here.
The Industrial Census gave detailed in-
formation on manufacturing production,
but no complete information regarding
markets for those products had been
available until in response to the requests
of business men, the Cen.sus of Distribu-
tion was adopted.
In 1927 this type of census was tried
successfully in San Francisco through the
cooperation of the Chamber of Com-
merce. The information obtained has
been most useful to local business.
[ continued on page 4 ]
the forces which are tending to our
development and place among the
world centers of industry and trade.
This is the job of every man and
woman among us to try to under-
stand the forces that work hi shaping
our future and the future of our chil-
dren, our prosperity and happiness,
our toil and our play, our amusement
and our education, our lives and our
homes.
SAN FRANCISCO BUSINESS!
-<<San Francisco Bus.
MAY 2 H, 11 .5 II
81.011 per 1(111 II
(111(1 Ihs., ml ei
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Ofncc, San Francisco, CalifomJa, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
■ .c>,,-
lnll,i
subjects which luivi* lioi'ii
cl.icUilid liavc been referred to the
Slaiidiiig Rate C.onnnittee and will be
disposed of not (arlier than twelve days
liom the date of the notice. If hearing
is desired on any subject, request there-
for must be made within twelve days
frcmi dale. Action on the subject listed
will not be restricted to the exact scope
iif the docket, but may include other
points of origin and destination, or other
commodities or recommendations, vary-
ing from changes proposed, if such modi-
lications appear necessary or advisable in
disposing of the subject.
•il the
paper or paper
rloads
the I':
and
CL,
• carload rate
11131 — Rousrh-quarried
sawed not more thai
westbound: Request f
.■)(lc per 100 lbs. on this stone, minimum
weight (iO,000 lbs. from Cedar Park
anil Whilestone, Tex., to California un-
der TarilT 1-H (I.C.C. Nos. 12C, A-283,
227.! and 1237 of Frank Van Unnnersen,
\V. S. Curlett, B. T. .Tones and H. G.
Toll, agents, respectively).
(Cancels notice shown in this issue of
May 17, 1930.)
ni.'iZ— Iron or steel plumbers' goods and
china or earthenware plumbers* goods,
jiiixcd carloads, eastbound; Request
lor amendment of TarilV 3-.\ (I.C.C. No.
1220, H. G. Toll,.agent), to provide that
plumbers' goods as described in Items
21105 and 2975 may be shipped in mixed
carloads subject to minimum weight of
1(1,000 lbs. at current rates to Group
"D" and west.
1113.3— Stainless welded steel tubing. LCL,
also in mixed carloads with brass,
l)ir)nze or copper goods, westbound:
Request for inclusion of stainless weld-
ed steel tubing in Item 1825 of TarilT
1-H (I.C.C. Nos. 121!, A-283. 2273 and
1237 of Frank Van Umniersen. \V. S.
Curlett, B. T. .lones and H. G. Toll,
agents, respectively).
11134— Zinc ore and concentrates. CL,
eastbound: Request for amendment of
TarilT .i-A (I.C.C. No. 1226, H. G. Toll,
agent), to provide for the following
carload rates on zinc ore and concen-
trates from Tonopah, Nev. (T. &. G.
R. R.) to Amarillo, Tex.:
Value not over ¥25.00
Value not over .¥,30.00
Value not over .540.00
Value not over ?50.00
Value not over .580.00
Value over .580.00
11135— Hand chemical fire extinguishers,
other than wheeled, and two-wheeled
chemical engines (non-self-propelled),
CI., weslboun<l: Request for carload
late of .52.00 per 100 lbs. on hand chemi-
cal fire extinguishers, other than
wlieeled, and two-wheeled chemical
!■ n g i n e s (non-self-propelled) from
(Jroup "C" to the Pacific Coast under
Tarilfs 1-H (I.C.C. Nos. 120, A-283, 2273
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. .lones and H. (i. Toll,
agents, respectively) and 4-D (I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank
V:mi Lnunersen, \V. S. Curlett, B. T.
•lories and H. G. Toll, agents, respec-
tively).
11136— Paper or paper articles, CL, east-
iMuniil, transit: Request for amendment
of Tarins 2-Y (I.C.C. No. 12.33, H. G.
loll, agent) aiul 3-A (I.C.C. No. 1220,
II. G. Toll, agent), to provide that rates
..$ 8.'>0
.. 9.00
. 9.50
.. 10.00
. 12.50
. 15.00
cilic Coast be subject to privilege of
stopping-in-transit to partly unload at
points in territory between Groups "D"
and "J," inclusive, as published in
tarilTs of individual lines, similar to
rules and conditions for stopping-in-
traiisit to partly unload as apply on
Iraflic originating in Minnesota, Michi-
gan and Wisconsin per Item 330 of
Western Trunk Line TarilT I(i9-F (I.C.C.
No. A-2026, E. B. Boyd, agent) and Item
70 of Southwestern Lines' Tariff 1-Q
(I.C.C. Nos. 2007 and 1994 of J. E. Johan-
sen and B. T. Jones, agents, respec-
tively).
11137— Lumber from the North Coast to
Hannibal. Mo.. CL, eastbound: Request
for carload rale of OSc per 100 lbs. on
lumber from North Coast to Hannibal,
Mo., under Tariff 28-J (I.C.C. No. 1235,
H. G. Toll, agent).
11138— Fresh or frozen shrimp, for ex-
port, CL, westbound, storage-in-transit:
Request for amendment of Item 1055,
TarilT 29-T (I.C.C. Nos. 124, A-281, 22G5
and 1230 of Frank Van Ummersen, W.
S. Curlett, B. T. .lones and H. G. Toll,
agents, respectively), by publishing
therein a note that shipments may be
placed in cold storage at Pacilic Coast
ports and that the export rate will be
applied on delivery to the storage house,
provided shipper files bond guarantee-
ing payment of rates in Item 8690 of
TarilT 1-H (I.C.C. Nos, 126, A-283, 2273
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively) or Item 1428 of
TarilT 4-1) (I.C.C. Nos. 120, A-272, 2232
and 1230 of Frank Van Ummersen, W.
S. Curlett, B. T. .Jones and H. G. Toll,
agents, respectively), on any portion
not actually exported at expiration of
the time limit.
11139— Soda ash. CL, eastbound: Request
for carload rate of 75c per 100 lbs.,
minimum weight 80,000 lbs., on soda
ash from Cartago, Calif., to points in
Texas and Oklahoma under Tariff .S-A
(I.C.C. No. 1220, H. G. Toll, agent)
11140— Wall board, CL, eastbound, tran-
sit: Request for amendment of Iten
3I25-B of TarilT 3-A (I.C.C. No. 1220,
H. G. Toll, agent), to provide that ship
ments of wall board destined Groups
"G" and "J" may be stopped in transit
to partly unload.
11141— Framed pictures (value not ex-
ceeding nOc per lb. I, LCL, eastbound:
Request for amendment of Tariff 2-Y
(I.C.C. No. 123.3, H. G. Toll, agent), to
provide for the .same less carload rates
on framed pictures (value not exceed-
ing 50c per lb.) from the North Coast to
Group "D" and west as applicable
westbound under Item 4287 of Tariff
4-n (I.C.C. Nos. 120, A-272, 2232 and
1230 of Frank Van Ummersen, W. S.
Curlett, B. T. Jmies and H. G. Toll,
agents, respectively).
11142— Glass lamp lenses, lettered or not
lettered, LCL, westbound: Request for
inclusion of glass lamp lenses, lettereil
or not lettered, in Item 2980-A of TarifT
1-H (I.C.C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respeclivelyl .
1143— Cold rolled iron or steel bars and
iron or steel bars and angles, CL, east-
liiiium weight 80,-
led iron or steel
bars and iron or steel bars and angles
from California to Group "U" under
Tariff 3-A (I.C.C. No. 1226, H. G. Toll,
agent).
11144 — Fresh deciduous fruits, including
fresh berries, frozen solid, not in water
or in own juice or sugared; fresh vege-
tables, frozen solid; also mixture of the
above articles with berries or fruit, in
water or in their own juice or sugared
wlien chilled or frozen for preserva-
tion or fruit juices (unfermented),
frozen or unfrozen, CL, eastbound:
Pi-oposal lo amend Item Ifl46-A, Sup-
plement I. Tariff 2-Y (I.C.C. No.
1233, H. G. Toll, agent) and Item
1975-A Supplement 10, Tariff ;i-A (I.C.C.
No. 1226, H. G. Toll, agent) as follows:
1 ) Increase Groups "A" "B" and "C"
blanket rate of 51.40 per 100 lbs.,
niin. wt. 40,000 lbs. to read .51.50
per 100 lbs.
2) Eliminate in minimum weight
column words "subject to Note
3) Eliminate explanation of Note 2.
4) Cancel all of second section elimi-
nating min. wt. 60,000 lbs. and
all rates aiul references.
11145— Berries or fruit, in water or in
tlieir own juice or sugared when chilled
or frozen for preservation; fruit juices
(unfermented), frozen; also mixture of
the above articles with fruit juices (un-
fermented) N.O.S., CL, eastbound: Pro-
posal to amend Item 1970-B, Supple-
ment 8, Tariff 2-Y (I.C.C. No. 1233, H. G.
Toll, agent) and Item 1970-A, Supple-
ment 14, Tariff 3-A (I.C.C. No. 1226, H.
G. Toll, agent) as follows:
1) Establish rate of 51.5(1 per 100 lbs.,
min. wt. 40,000 lbs. to Group
"A."
2) Increase Groups "B" and "C" rate
of 51.40 per 100 lbs., min. wt.
40.000 lbs. to read 51.50 per 100
lbs.
3) Eliminate rates on basis of 60,000
lbs., min. wt. or either increase
Groups "A," "B" and "C" rate
to 51.15 per 100 lbs., min. wt.
60,000 lbs.
11146 — Iron or steel brackets, in bundles
or crates, LCL and CL, westbound:
Request for amendment of Section 1,
Item 3fl77-A of Tariff 1-H (I.C.C. Nos.
12(1, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively)
and Item 3077-C of Tariff 4-0 (I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), to apply on iron or steel
brackets, in bundles or crates.
11147— insecticide adhesive and spreader
lime, casein and clay compound). IX.
westbound: Request for carload rates
of 51.15 per 100 lbs. on insecticide ad-
hesive and spreader (lime, casein and
clay compound), miiiimum weight 40,-
000 lbs., from Group "B" to the North
Coast under Tariff 4-1) (I.C.C. Nos. 120,
A-272, 22.32 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
11148— Cold-pack berries or fruits. CL,
castljound, transit: Request for amend-
ment of Item 1070-B of Tariff 2-Y
(I.C.C. No. 12.33, H. G. Toll, agent), to
permit stopping-in-traiisit of cohi-pack
berries or fruits to partly unload or
complete loading.
11149— Carbon black, returned for rccon-
diti.iniiig, CL. eastbound: Request for
amendment of Tariff .3-A (I.C.C. No.
1226, H. G. Toll, agent), to provide for
carloati rate of 51.50 per 100 lbs., mini-
mum weight 40,000 lbs., on carbon
black, returned from California to
bound: H,.,|uesl for carload rat ' bo.lies, set-up. loo.se, in Ite,
Tarilfs 1-H (I.C.C. Nos. 126, ,
and 1237 of Frank Van Unin .
S. Curlett, B. T. Jones and I
agents, respectively) and 4
Nos. 120, A-272, 2232 and 123(1
Van Ummersen, W. S. Curl |,
Jones and H. (i. Toll, agent f»
lively). '^
1151 — Cottonseed oil. in tank c „
bound : Request for carload ra if i
per 100 lbs., on cottonseed oil , j
ears, from Group "A" to tt; Pa,
Coast under Tarilfs 1-H (I.C.C ,s
A-283, 2273 and 1237 of Frank „ |
mcrsen, W. S. Curlett, B. T.J, si
II. G. Toll, agents, respectiv ) |
4-1) (I.C.C. Nos. 120, A-272, -.i]
1230 of Frank Van Umnierse w
Curlett, B. T. Jones and H. I
agents, respectively).
11152— Wall board (combinalk „
and libre board), CL, eastbou :
quest for amendment of Item r,
Tariff 3-A (I.C.C. No. 122(;, H
agent), to apply on wall boar
bination wood and fibre board
11153— Addressing machine or : „
ograph plates (composition ,tr
fibre), LCL, westbound: Reqi
less carload rate of 53.75 per IW
addressing machine or addiesf
plates (composition paper flbrd
Group "A" to California undeK
1-H (I.C.C. Nos. 126, A-283, 2JI
1237 of Frank Van UmmersenJ
Curlett, B. T. Jones and H. ii
agents, respectively).
11154 — Shoe bags or shoe hosiery;!
and rayon. LCL and CL, west<^
Request for inclusion of shoe be
shoe hosiery, cotton and rayon, i
2139 of Tariff 1-H (I.C.C. Nos. 126:
2273 and 1237 of Frank Van Umn*
W. S. Curlett, B. T. Jones and!
Toll, agents, respectively).
11155 — Coal vases. LCL, westboDIK
quest for inclusion of coal to
Item 5255-A of Tariff 1-H (I.CCi
126, A-283, 2273, and 1237 of Frair
Ummersen, W. S. Curlett, B. T.
and H. G, Toll, agents, respective
11156— Plastering fibre. CL. eastb^
Request for carload rate of «.( i
100 lbs., minimum weight 36,00(1
on plastering fibre from Califon'
eastern destinations under Tarili
I.C.C. Nos. 1226, H. G. Toll, agent).
Old rope fibre, CL, eastbound: R<
for carload rate of 75c per 100 Ui
old rope libre from California tod
"E" and west under TarilT 3-A (^
No. 1226, H. G. Toll, agent).
11157 — Ammonium alginate and BO
alginate. CL, eastbound : Recjues
carload rate of 65c per 100 lbs. i
mum weight 36,000 lbs., from Califr
to Group "D" (with rates on i
grade to groups cast and west the.
under Item 37.35, Supplement 3 to I
3-A (I.C.C. No. 1226, H. G. Toll, ag
Supplement 1 to 10981— Battery sepsi
material, rough or finished, in ni
earlorols with wo.rilen battery ill.s
ing partitions, eastbound— North (
to eastern Canada: Request that th
elusion of battery separator mate
rough or finished, in mixeil caiToac
Item 3220-B of Tariff 2-Y (I.C.C.
12.33, H. G. Toll, agent), be also n
applicabli' to points in Eastern Can
Supplement I to 11028 (Amended)— B
sters and turned squares, in the »l
further advanced in manufacture I
by sawing, resawing ami pas;
lengthwise through a standrrrd plai
machine, cross-cut to length and <
matched, CL, eastbound: Request
amendment of Item .525 of Tariff 2
(I.C.C. No. 1232, H. G. Toll, agent)
also include balusters and lur
Ti'j
points fo
11150— Steel opei
pick-up bodies
bound: Reque
open lop frei
r recomlitioning.
I top freight automobile
set-up. loose. CL, west-
.t for inclusion of steel
5ht automobile pick-up
luares, in the white, further
ill manufacture than by s;
sawing and passing lengthwi
a standard planing machine
to length and ind-inatched.
11045 (Amended)— Curtain pol
and or fixtures. CL and
advali
wing,
e thro
crosS'
or r
XL. Oi
,\{ 28. 19 3 0^-
! Leads for
[^W BUSINESS
Ji'd below are the names of new
n and changes of addresses of old
n snraffed in the business nnder
icthey are classified. Domestic Trade
r<l of the Industrial Department.
i(:;rtising — Lewis AilviTlisiiis Co.,
1 arkcl to 507 Miiiiti^mni'iy.
ipraiser — Roscoc M. DdwiiIii},', 22» in
Vitgonicry.
ritects — .liuncs H. Milehcll, 277 to
Ue; .Joseph I,. Stewnrt, 7li:i M:irket
l|[iSuiisonie.
,r:y Goods — N. .\l)l;ili;uil Co.. Inc.,
littery to 81!" Mission.
rla— Kate Dl-oz, W Kearny; .luilsoii
il,r, 22a Keaniy to CoB I'ol.soni ; Traiik
I j)un, 1(pt7 California.
tjneys — .Vrtluir \. Hynian, 1(1.'') to
mtgomery; .lames 1). Veatch, 220
itimery.
Uf Repairing — George A. Cassiily,
rli: William Mayo, l.'i/S Busli to
iikli
umobiles — Herbert H. Shapiro (used
1)1(16 Valencia.
tify— Original Kriecl I'ie .Shop, ;ii);W
[^ty Parlor — I'ark Beauty Shop,
i jigc to 722 Cole.
rcjers — Robin J. P. I"lynn (insur-
j^aSS to .'ilS Montgomery; Harry H.
nj Co. (insurance), 105 to 315 Mont-
iiij Tilton & Co., 235 Montgomery;
ni Wehn, 112 Market.
Kiers — Post Office Market, lOill
k. to isn Bryant.
iiiras — 'Hie Cine Shop, 1 l.-| Ki'arny.
iiijn Papers & Ribbons — H iiJ: M Co.,
, I Amiie to (illO Mission.
i^rs — Service Caster & Truck Co.,
Mfki't to 61 Bluxome.
li praetor — Dr. E. F. Stevens, 2623
i. to ll.tS.V Valencia.
SB— C.eorge Crcnos, 3520 20th; John
bk. 2.l'.l!l San Bruno; T. F. Rush, 22
li-ailero to 1799 Mission.
»ine — .Toseph's (ladies rcady-to-
mOH (.eary.
f^iressors — (ieo. \. Hunter Co. laiil,
Hiwar.l.
Ractors — Clinton Construction Co.,
r 12:1 I'olsom to U. S. Marine Hos-
:;:toch & Tiscornia, 599 Chenery.
^ins — Luxor Manufacturing Co.,
lo 5.S5 Mission; Peerless Curtain
i 2d to 585 Mission.
Products — Co-Operative Cream-
arketing Co., 250 Sacramento to
'; Witzel & Baker, 250 .Sacramento
lavis.
ators — United Decorators, 1261
ita— Dr. Roland .M. Grapenfin, 291
to X70 Market; Dr. .\lan McD.
n, 25 Taylor to 150 Sutter.
ins Service — H. Stewart Duey,
my.
Ties — L. L. De Costa, ."1X5 Mission.
« — Anne M. Mertens, 1(16 Geary;
d Frock Co. (mfrs. children's).
Elevators Conilis i;liva!or Co., 50.1
llh to 1072 Bryant.
Ensincer - l.ochiel .\I. King. Ii20 to 111)
Market.
ExporU— H. A. Irving Co.. 100 Sansomc.
FruiU and Veeetables— Frank's Fruit
& Vegetable Market, 1303 Ellis.
Garages — Avenue Garage, l.'i77 Golden
(iate .\ve,; Clay-Jones Garage, 1275 Clay;
Whiteonib Hotel Garage. 715 Stevenson.
Golf Courses — Palace Golf Courses,
55 New M<intgomery.
Grocer — J. J. Linehan, 2800 Bryant.
Hotel Supplies — .\rthnr Leigh, 510
maker — Mrs. .Mi
C.ayl.)
1501
|: Bequest (or amendment of
3- A (I.C.C. No. 1226, H. G. Toll,
>, to provide for the following
(in cents per 100 lbs.) on cui'tain
or rods and/or fixtures from Call-
,to-
ups:
I.
L 31
nent
I)
vt. III.IIOII ll>^
1081— Fu
:. CL,
lund : Recjuest for ameiulment of
!005 of Tariff 2-Y (I.C.C. No. 1233,
Toll, agent), by establishing
n the following carload rates,
•t. 11,000 lbs. subject lo Rule 31
n ClassilicatiiMi, linni tlie North
to—
House Cleaning — Acme House Clean-
ning Co., 30 l-'air to 190 Precila.
Imports-Exports— James G. Blake & Co.,
112 Market; .\nierican Trading Co., 60 to
1 19 California.
Infants' Wear — Vanta Baby Garments,
19 Ith to ,883 Mission.
Insurance — \Vm. i;. lionlon, 56 San-
soine to 310 Kearny; Paildock. Mackin &
Co. igenerall, 105 Montgonu'ry; Geo. O.
Smith. :!15 Monlgonu'ry.
Investments — Brush Slocund) cS: Co.,
Ill Sutter; Taylor Nelson George & Co.,
Ltd., 2.35 Montgomery.
Jewelry — Hunziker Bailey, St. Francis
Hotel; Seulnick's Jewelry Store, 1457 Fill-
more; United Jewelry & Optical Co., 711
to 715 Market.
Knit Goods — Earnshaw Sales Co., 49
Ith to 883 Mission.
Library — Monadnock Circulating Li-
brary, 17 Maiden Lane.
Loans — Empire Building & Loan Assn.,
56 San.some to 340 Kearny; Fidelity Build-
ing & Loan Assn., 56 Sansome to 340
Kearny; Mechanics Building & Loan
Assn., 56 Sansome to 310 Kearny; Stand
ard Building A Loan .Vssn., 56 Sansome
to 310 Kearny.
Mfrs.' Agents — Rhodes & White, 461
Market to 61 Bluxome; Fred C. Young, 164
Townsend.
Markets — Cliarter Oak Market, 3171
16th tfi 3177 16th; La Rosa Quality Mar-
ket, 915 to 1933 Irving; Paramount Fruit
Market, 698 Monterey Blvd.
Meats — Post Office Market, meat dept.,
1091 Market.
Millinery — Syr-ene Chapcaux Shop, 474
C.eai-y to 160 Sutter.
Mining— Industrial Mines, 86fi Howard.
Mosaic — Art Mosaic Co., 203 Valencia.
Movers — J. Clausen & Co., 948 Laguna
to .ill Lexington; Esperanto Transfer Co..
228 Tingley.
Oculist and Aurlst — Dr. E. C. Fabrc
Rajotte, 510 to 1.50 Sutter.
Oil — Shell Oil Co., exec, ofc, 200 Bush
to Shell Bldg.
Paints— West Coast Paint Co., 259 Clara
to 160S Market.
Perfumes — Joe Maloney, Howard Bldg.
Photographers — Ernest .Schoenfeld Co.
(commercial), 765 Market to 2.32 Powell;
Florence Schoenfeld, 765 Market to 232
uiio; Fountain Lunch, H5 Broadway; \ C^ * J {"T^ ri '
ary St. Cafe, l(,5 Geary; Italian French \ fOreWTl atlCt ^DOmeSltC
^-(<.i.c..ii( •itii I /• I V 1,. M 1..IV I *___
TRADE TIPS
Bru
V,
Restaurant, 2011 Grunt .Vve.; Jo M
Cafe at the Beach. 1.531 (Meal Highway:
Moraga Tavern, 1204 Market; Tivoli Sand-
wich Shop, 152 Taylor.
Safety Service — Davis Emergency
Equipment Co., Ltd., 1268 Mission.
Service Station— Mission Supe^' Service
Station, Colnia.
Shades — Smiley Roliinelle (lamp), 711
Gough.
Sheet Metal -- Pacillc Healing Co., .305
Valencia to 1151 Stevenson; Pacillc Sheet
Metal .t- Inirnace Co., 305 Valencia to 1 151
Slevenson.
ill. .58.1
I., 19 Ith to
Shop, 121
ell.
Phy
Id S. Cluiiniov,
(:.>., 919 to 1180
Polisli Co., 376
190 Post to 150 Sutter.
Pianos — Heine Piai
Market.
Polish — Patrick (il
Sutter.
Printers— ICdward Barry Co., 131 Spring
lo :i2 Clay.
Publishers - Newspaper Publishing
Co., Pickwick Hotel.
Radios— Caladyne Radio Co., Inc., 2181
to 2806 Mission; Granlield's, Inc., 7th .\ve.
anil Irving; Radio Announcement Service,
760 Market; Win. A. Underwood, .30 Fair
to 190 I'recita.
Radio Publicity — 1 he Date Book. 760
Market.
Real Estate — Wni. G. Clinch Co., Inc.,
.110 .Sansome to 235 Montgomery; National
Associated Real Estate Exchange, 1095
Market; Rocca Bros., 310 Sansome to 2.35
Montgomery; I'l-ank B. Solid, 2.358 Mar-
ket to 535 Valencia.
Renovating — Milan Hal Co., 372 Bush.
A-K B-L C-M Restaurants — Bella Roma Cafe, 4.505
■?2.88 .'ii2.(>4 «2.52 per 100 ll)s,|Bay Shore Blvd.; Espec Diner, 1690 San
Shoe Shining Parlor -.1
I'acilic.
Shoes — Ideal li.iby Sh
8S3 Mission; Dr. Kahler
Post.
Steel — Repulilic Steel Corp., 116 New
Montgomery; Walker Bros., 235 Mont-
gomery to .55 New Montgomery.
Studios — Juan B. Maitinez Studio, 210
Stockton to 209 Post; Art E. Mohr, 517
Post to 361 Sutter.
Sulphur — Western Sulphur Industrii's,
Inc., 1 Drunim to .561 Market.
Tailors — Four-Fifty Sutter Tailoring
& Cleaning Shop, 450 Sutter; Geo. Fried-
lander, 2651 Clement; N. P. Kleer, .349
Taylor to 281 Eddy; Peterson Tailoring
Co., 2074 to 2112 Mission; Joseph Posner
(ladies'), 498A Geary; J. Rosen (ladies'),
2016 Fillmore.
Theatres — (iolden Slate Theatre &
Realty Corp., 988 Market to 25 Taylor;
T & D Jr. Enterprises. Inc., 988 Markel
to 25 Taylor.
Trunks — Quality Trunk Co., 1111 to
1071 Market.
Typewriter Supplies — J. F. Glendon.
310 Sansome to 7 Front.
Underwear — Joseph Malouf, Inc.
(mfrs.), 130 Kearny to 973 Market.
Uniforms — Joe Harris, 16 Sacramento.
Water — California Water Service Co.,
Ill Sutter to Federal Reserve Bank Bldg.;
Oregon-Washington Water Service Co.,
Ill Sutter to Federal Reserve Bank Bldg.
Miscellaneous — Angle Steel Stool Co.,
61 Bluxome; Dr. Coniah Bigelow, 2444 San
Bruno; E. Bloch Mercantile Co., 70 to 246
Market; British Benevolent Society, 2.30
California; Albert E. & Arthur H. Castle
206 to 114 Sansomc; Dreswell Co., 510
Mission; Eastman Little Folk Shop, 454
Sutter; El Dorado Lime & Minerals Co.,
16 California to .544 Market; Hawkins
Improvement Co., Laguna Honda ; John
Hill, 11.53 O'Farrell; Leopold Krumel, .320
Market; La Mercey Co., Ltd., 995 Market;
Mexican Ores Co., Ltd., KiOO Armstrong;
Robt. Murray Photographic Laboratories,
767 Market; Neighborhood Cash Store, 298
Ocean; Ncu'th Beach Co-Operative Store,
1 102 Grant; Pacific Coast .Joint Stock Land
Bank of S. F., 461 California to 100 San-
some; Dr. Stephen C. Petrusich, office,
513 Valencia; Public Works Engineering
Corp., Ill Sutter to Federal Reserve Bank
Bldg.; B C A Badiotron Co., Inc., .325 9tll :
Dr. Gertrude M. Rines, 1109 Market to 391
Sutler; Salt Water Barrier Assn., ofc, 55
New Montgomery; Schou-Gallis Co., Lt<l.,
29 Spear; George Stribling. l(i California;
Super Products Co., 133 I'dl ; Topping Co.,
2211 laraval; Ward-Stilson Co., ,S2I to
760 Market; West Portal Photo Studio,
290 Claremont Blvd.
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA vcnport 5000, list
numbers being given.
FOREIGN TRADE TIPS
20121— Testing Apparatus.
.Mannhc-im. Gi'rmany. Mamilaetlirer 1
testing apparatus for iron ami metal, nil
her and paper, wants a conn.
lo-
ilb
my. .Mannlactnre
eontidl systems
ctioll with local 11
kind of
0122— Clocks.
Frankfurt. Ger
leclric-automati
clocks wishes con
2flI2.t— Representation.
i;il)erfeld, Germany,
of represinting exporte
Wiods. References available.
20124 — Safety Apparatus.
Berlin, Germany. Concern manufactur-
ing patent safety apparatus I'm- cutting,
welding, brazing, etc., using oxygen and
oil fuels, wants connections.
20125— Glue.
Schiirbauerdamni. Geiniany. An ex-
porter of skin and hone glue wishes to
conimuiiicale with local importers of
these products.
20126— Jewelry.
Oherstein, (iirniany. An exporter of
semi-precious stones and cheap jewelry
is seeking a local representative.
20127 — Representative.
San I'rancisco, Calif. Party who is re-
turning to Switzerland wishes to repri'-
sent local houses in ICurope, especially
Switzerland, France, and Germany, either
in .-I liuying or a selling capacity. Is not
interested in any particular line and
would be willing to spend a training,
perioil here. Local references available.
20128— Fruit Agency.
1 w York, N. Y. Firm in Prague,
:hoslovakia, is anxious to obtain
icy for a California fruit packinc.
SI'ECI.\L NOTICE
"Inilia in 192,S-29" by J. Coatn di-
rector of Public Information, Govern-
ment of India, may be secured at tlie
office of the Foreign Trade Department
of the Chamher of Commerce. The re-
port is accompanied by photographs,
maps, and diagrams, as well as by ap-
pendices and a useful index. It begins
with a general chapter, and the ten suh-
se<iueiit chapters convey exhaustive iii-
forniation ill regard to politics, the con-
dition of the people, trade and commerce,
linance. external relations, definse, self-
government, education, etc.
COM
20129 — Oriental Goods.
Grand Rapids, Midi. Party is desirous
of communicating with dealers in Orien-
tal goods, such as jasmine and orchid,
blossom teas and tapestries.
20130— Showroom Facilities.
Shanghai, China. Opportunity is of-
fered to manufacturers to donate sam-
ples of products for display in commer-
cial showroom of a public school.
201.31 — Representation.
Harbin, Jlanehuria. Party desires to
represent .\mericaii firms in Mancluiria,
especially those handling steel, hardware,
cooking utensils, canned goods, and food
products, Local reference.
20132— Representation.
San Francisco, Calif. A l.)eal eompauy
having a repieseiitative in Manchuria is
seeking new connections for this agenl
whom they recimimenil very highly.
Party also has banking references.
20i:).1— Agent.
San .lose, Costa Rica. Party w.iiils to
obtain ag.'ucy for exporter of jnte hags.
201.14— Garbanzos.
Me
dling Mexican chick peas (gai hanztisi
wants lo (ind a local market for them.
Samph' on (ile.
20135— Green Houses.
Honolulu, T. H. Party is in the mar-
ket for green houses for his home, and
wishes to have manufacturers send him
catalogues.
20136— Color-board.
Honolulu, T. H. Party wants to pur-
chase 25 or 30 sheets of color-hoard about
20"x25", in bulT, Ijrown, or any shade of
gray.
20137 — General Agency.
.\iivers, Belgium. Company wants to
ohtain the general ICnropean agency for
a local lirm. liepoil on llle.
FOREIGN TRADE TIPS
[ continued from page 3)
20138 — Lumber Agency.
Ponce, P. U. Party wishes to secure the
representation of Uoughis flr exporters.
Report on flle.
20139— Preserved Fruits.
neykjavik, Ici-Iand. (Company is in the
market for preserved fruits especially
mixed fruits, bananas, apricots, pears,
and apples. Desire to buy direct from
canners who can quote f.a.s. New York
City. References.
20140— Agent.
London, England. Party wislies to ap-
point an agent to handle his "Eldentog"
Cast Porcelain for the use of dentists.
Literature on tile.
20141 — Dried and Canned FruiU.
Liverpool, England. Firm is desirous
of representing packers or exporters of
dried and canned fruits and also pro-
duce. Bank reference.
20142 — General Agency.
London, England. Company established
as an agency handling all types of hard-
ware wishes to add new lines.
20143— Rice and Dried Fruits.
London, England. Firm is interested in
obtaining the sole agencies for exporters
of rice, dried peaches, pears, apples, and
phmis.
20144 — Representation.
San Francisco, Calif. Party who has
had four years' experience as a represen-
tative in Holland is returning there in the
early fall, and wishes to secure the
agencies for local houses. Is particularly
interested in radios, machinery, food-
stulfs, specialties.
20145— Dried FruiU.
Amsterdam, Holland. Party wants to
represent packers and exporters of dried
fruits in Holland. Bank reference.
20146 — Fruits.
San Francisco, Calif. Firm in Norway
wishes to represent California exporters
of fresh, dried, and preserved fruits.
I'urthcr particulars available locally.
20147— Glue Products.
Hamburg, Germany. Party wishes to
find a market for dry bone glue cake in
slabs, and pure skin glue free from
grease acid. Prices available.
20148— Labels and Ribbons.
San Francisco, Calif. Italian manufac-
turer of woven name labels, and ribbons
made up in cotton and silk wishes a
local agent or representative. Further
particulars available locally.
20149— Oils and Soaps.
Port Said, Egypt. Party wishes to com-
municate with importers of "cotton oils
and soaps, green and white flr."
20150 — Agency Open.
New York, N. Y. Firms wishing to
secure the Pacific Coast agency for Dutch
East Indies commodities may contact a
New Y'ork company. Name and address
nn file.
20151 — Chinese Merchandise.
Hongkong, China. Manufacturer of
oiled paper parasols, Foochow lacquered
ware, brassware, etc., wishes to make
connections locally.
20152— Silk Goods.
Kobe, Japan. Manufacturer and ex-
porter of all kinds of silk goods, shirt-
ings, shawls, kimonos, handkerchiefs,
etc., desires to communicate with im-
porters of Japanese merchandise.
20153— Canned Fish.
Tokyo, Japan. Company exporting
canned fish (salmon and crab, particu-
larly) wishes to contact importers of their
products.
20154— Vegetable Oils.
Kobe, Japan. Exporter of Japanese
vegetable oils especially rape seed, soya
bean, etc., wants to make connections
locally.
20155 — Representation.
Havana, Cuba. Party wishes to make
connections with manufacturers for the
purpose of representing them.
20156— Ikletals.
Mazatlan, Mexico. Party wishes to find
a market for the following metals: silver, I
goUI, copper, and lead. Price list on file.
20157— Cajeta de Celaya (Jelly).
(Belaya, Mex. Organization desires to
communicate with dealers in groceries,
etc., who would be interested in handling
a famous jelly known as Cajeta de
Celaya.
20158— Sponges, dorks. Car and Window
Leathers.
Salzburg, Austria. Party is inquiring
for names nad addresses of importers
and exporters of the above commodities.
20159 — Souvenirs and Novelties.
Colorado Springs, Colo. Party is anxi-
ous to communicate with dealers in sou-
venirs and novelties, particularly Japa-
nese novelties.
20160 — Copra.
San Francisco, Calif. A large Holland
copra exporting concern with offices in
Cesbes and other places in the Nether-
lands East Indies wishes connections on
the Pacific Coast.
20161 — Bricanion Lathing.
San Francisco, Calif. A well estab-
lished Holland factory manufacturing
steel lathing for "stucco" purposes
wishes to export this article to the Pa-
cific Coast.
20162 — Canned and Dried Fruito.
Nantes, France. Company wants to ob-
tain the agency for local packers of
canned and dried fruits.
20163— Shark Meat.
San Francisco, Calif. Fishery owner
in French Guiana wants to get in touch
\\ith an importer of shark meat.
20164— Dried Fruits and Canned Goods.
Genoa, Italy. Firm is inquiring through
a local bank for parties interested in ob-
taining representation for dried fruits
and canned foods in Italy. Bank will
furnish credit information.
20165 — Soya Bean Salad Oil and
Oriental Representation.
San Francisco, Calif. Representative
of firm with offices in Shanghai, Peking,
and Tientsin wants to contact a San
Francisco packer and dealer in salad oils
to handle soya bean salad oil. Samples
are here.
He also wishes to secure sales represen-
tation in the Orient for San Francisco
products on a letter of credit basis.
Hongkong, Shanghai, and San Francisco
bank references,
20166 — Oriental Silks.
Charleston, S. C. Parly wants to com-
municate with local firms dealing in
"Oriental silks made up."
20167 — Old Newspapers.
Shanghai, China. Sugar company is
inquiring tlirough a local bank for the
names of parties interested in exporting
old newspapers to China. References.
20168 — Egg Products and Casings.
Tientsin, China. Import-export con-
cern is desirous of making connections
with local importers of egg products and
cas
igs.
20169 — Representation.
Guayaquil, Ecuador. Party wishes to
secure the agency for a local firm, and
offers references.
20170 — Dried and Canned Fruits.
Canned Fish.
Paris. France. Party is interested in
obtaining agencies for the above com-
modities. Reference.
20171 — Paprika and Drugs.
Szeged, Hungary. Party wishes to
make a connection in this city for the
handling of real Hungarian paprika. Is
also interested in communicating with
importers of drugs. Bank reference.
DOMESTIC TRADE TIPS
D-3481 — Agency.
San Francisco. Party wishes to secure
agency in San Francisco for concern
manufacturing women's hosiery.
D-3482— Rental Space.
Porthind, Ore. Warehouse or manu-
facturing space to rent, by responsible
company with excellent facilities. Pres-
ent company, organized to act as factory
representative, custodian, or the like, if
occasion requires.
Industrial Development
Reported by the Industrial Department
NEW INDUSTRIES
Stormpruf Ventilator Company, manu-
facturers of steel and glass exterior win-
dow ventilators, have recently established
headquarters in San Francisco at 224
Natoma Street. Gilbert Gordon is in
charge of the new concern.
W. R. Sibbett Company, Inc.. have re-
cently established a branch office in San
Francisco at 95.'! Harrison Street. This
concern carries a stock of sterilized and
washed wiping rags, journal waste and
wool waste for distribution in this sec-
tion.
The Harper Manufacturing Company
have recently begun the manufacturing
of sheet metal products under this name
at 631 Sixth Street. This new firm,
which was formerly the sheet metal shop
connected with Holbrook, Merrill and
Stetson, occupies approximately 11,000
square feet of floor space and employs
fifteen people at the present time.
Municipal Publishing Company, Ltd.,
have recently located in this city at 1095
Market Street, where they publish the
"San Francisco Municipal Record" and
"Pacific Municipalities." At the present
time this new concern employs sixteen
people. George H. Allen is general man-
ager.
Piatt Music Company and Subsidiaries.
radio dealers, have recently established
a branch office with stock in this city at
1040 Bryant Street, where they hav
leased two floors. At present this firm
employs over sixty people.
Arora Products, Inc., dealers in N
electrical signs, have recently established
a branch office with stock in San Fran
Cisco at .311 Calfiornia Street. This firm
plans in the near future to establish a
manufacturing plant in this vicinity. E.
F. Prescott is manager.
— €(San Francisco Busn
CALIFORNIA DA
PATENTS IN RUSSIA
Supplementing a report on the pro-
cedure necessary in connection with the
registration of patents in Soviet Russia
which appeared in "San Francisco Busi-
ness" for April 9, the Foreign Trade De-
partment has received the following note:
"Documents which American citizens
may find it necessary to send to the Peo-
ple's Commissariat for Foreign Affairs
for purposes of legalization, should be
certified by a notary public whose signa-
ture should in turn he certified by the
county clerk.*'
D-3483— Cheese.
New York City. Concern anxious to
make connections with responsible cheese
manufacturing firm. Account to be han-
dled on commission basis.
D-3484— Executive.
Long Island. Party, with full creden-
tials to act as transportation firm's exe-
cutive, anxious to secure connections with
New York steamship concern. I'ull de-
tails on file.
D-3485— Manufacturer.
Wichita, Kansas. Manufacturer wanted
to commercialize a developed combina-
tion of placer gold mining machinery.
D-3486— Clothing Designer.
Baltimore, Md. Party wishes to connect
with established men's clothing firm.
Full credentials as designer. Willing to
invest money, if required.
D-3487— Grapes.
New York. Party desires to secure sole
agency in New York for well established
grape concern on Pacific Coast.
D-3488— Luncheonette.
Hammond, Ind. Party wishes to pur-
chase or make connections with concern
engaged in the luncheonette or soda foun-
tain business.
D-3489 — Commission Merchants.
New Orleans. Firm anxious to secure
connection for sale of any product. Will
operate on a strict commission basis.
Jun
ha
been designated Ca
Day at the Lincoln Highway Ceh
at Ely, Nevada, according to an
tion to participate in the fete recf i ,
the Chamber from Secretary T. S. J \\\
worth of the Ely Chamber. Uti ar
Nevada are the other two states t
will participate in the four-day pi
Oakland, Sacramento and othc
in central and northern Caltforni:
been aske<I to cooperate in niakiti
foruia Day the big day of the t
tion and merchants and buslm-^
have been invited to make the trip
ENUMERATORS AT WORK
IN S. F. DIST
I continued from page 1]
Following a similar plan this cei 5
again being taken in greater detail, bi
complete, the Census of Distribuli* ■'
indicate the number and kinds of
ers, wholesalers, and distributors ■
ing businesses in San Francisco. {\.
figures will indicate the actual con
tion of various products in San Fru
costs of doing business, whether .i,
pendent or chain stores and other fi
information.
\Mien complete a progressive bu
man can compare his business cost:
the average costs of similar buk
in the community and thereby A
plans for lowering business costs \
may be passed on reduced prices <
consumer.
CHAMBER ENDORSES
HIGHWAY PROJ'1
Urging the incorporation of a new if
fie artery into the state highway s^ ■
the Chamber of Commerce has end Bj
the "San Joaquin to the Sea" Higll
The proposed new route would CODSS'
at Stockton and then through fli'
building, widening and straighteol)^
existing highways would pass till'
Hayward to the San Mateo-Hajl
Bridge. From San Mateo the road I'
include the present Halfmoon Bo^ i
also to be improved.
Peninsula chambers of commerce
other civic bodies constituting the '
Joaquin to the Sea" Highway A>
tion are also actively backing tbf
project.
REVENUE FREIGHT L0AD\3
Loading of revenue freight the li
ended April 26 totaled 907,174 cars'
cording to the car service division o a
American Railway .\ssociation. This '
an increase of 14,293 cars above th'
ceding week, but a reduction of 1
cars below the same week in 1929. 1
was a reduction of 55,83.1 cars iinil'
same week in 1928.
Loading of revenue freight the
ended May 3 totaled 942,899 cars, ai
ing to the car service division "
American Railway Association. Thi:
an increase of 35,725 cars above thi
ceding week, but a reduction of H
cars below the same week in 1929. I
was a reduction of 35,154 cars und'
same week in 1928.
PERMANENT AKT GALLEEIB8
Beau.\ Arts Galerie - 166 Geary S
East-West Gallery - 609 Sutler Si
de Young Museum - Golden Gale 1
Courvoisier Gallery - 474 Post SI
Gump Galleries - - 246 Post SI
Legion of Honor Palace - Lincoln 1
Paul Elder Gallery - 239 Post SI
Valdespino Gallery - 345 O'Farrell SI
Vickery, .\tkins & Torrey - ^M Suttei
Worden Art Gallery - 312 Stockton SI ^
Schwabacher-Frey Gallery, 735 Mark' ^
Workshop Gallery - 536 WashiiUdtt!
^anlranrfe
U5im55
INDUSTRIES
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
JUN"V:"4,"i93()
[JME XX
Number 23
W opportunities for Trade Expansion
ietween S. F. and Hawaiian Islands Told
^\w Building
[ensus to Aid
[Jnemployment
-i! E S I G N E D to aid President
(Hoover's campaign to relieve
unemployment throughout the
- United States and gather data
)tT problems of the building indus-
I, Census of the Construction Indus-
i being started by John W. Curry,
"l.pecial Supervisor in charge of the
ttn and central California district.
1^ information on the new census
kivas supplied to Curry by Chief
dSupervisor E. K. Ellsworth, who
Hfuesday in the local office in the
dkuditorium.
Iinew building census, the first of
cil ever taken by the Census Bureau,
elude information from all con-
itis doing a gross amount of business
j:,000 and over during 1929. The
11 'contractors," Census Bureau di-
i<^ point out, includes general Gon-
itis, sub-contractors, jobbing con-
ils, and all other persons or firms
IfConstruction work, excepting rail-
i?uid public utility companies.
D only will building construction
kby contract be included, but in
iln those building to sell must re-
l,s well as highway, bridge, harbor
tier builders,
rs canvass was recommended by
.^'visory Committee on Distribution,
biis composed of nationally known
i[»s men appointed by the Secretary
merce," states Curry, "as a result
urgent request of national con-
lib associations and other promi-
the construction industry,
information when analysed and
(available should prove of much
<in promoting the interests of the
iiry, resulting in a decrease of un-
mienf. Like the other forms of
i all information supplied will be
i in strict confidence. All reports
|will be grouped in such a manner
(p information on any single firm
ascertained," Curry continued.
I'mation to be secured in the Census
(Construction Industry includes the
fng: Description of establishment
lership; if concern is a member of
Jlractors association; number of
Id employees, skilled and unskilled
lien; total wages paid out during
Itmount expended for purchase or
[of equipment during past year;
f contract work performed ; type
alue of sub-contract work per-
1; number of structures erected,
nd value; if work was performed
Jlic work, private construction or
public organizations; total value
struction work done by the report-
in during 1929; and the classes and
of materials used by the firm.
IMPORTANT CHANGES IN
TRANSPORTATION DEPT.
Allan P. Matthew, member of the. law firm of Mc-
/—\ Cutchen. Olney. Mannon 8" Greene, has been named
■^ ^special legal adviser to the San Francisco Chamber of
Commerce in transportatton matters. Seth Mann, who will
retire as Manager of the Chamber's Transportation Depart-
ment on July I . will retain his connection with the Chamber
in a consultative capacity.
Hal M. Remington. Assistant Manager of the Trans-
portation Department of the Chamber, will assume the title
of Manager upon the retirement of Mr. Mann from active
duty. H. W. Hendrick, who is now of the Transportation
Department, will be promoted to Assistant Manager.
Hotel Business Included in
1929 Census of Distribution
THAT the hotel business will also
be included in the census, as a
part of the Census of Distribution
for 1929 which is now in progress,
is the information just received at local
census headquarters by Chief Census
Supervisor John W. Curry, in charge of
the northern and central California dis-
trict.
The hotel census will be taken in all
hotels and rooming houses having a
capacity of 25 rooms or over. Apartment
houses, Y. M. C. A.'s, Y. W. C. A.'s Turkish
baths, clubs, auto camps, etc., are not to
be included.
Census enmnerators will report the
name and character of the hotel's owner-
ship, i.e., if owned by an individual or
corporation. Information as to whether
the hotel is operated on the American or
European plan and if its guests are per-
manent or transient is also to be obtained.
To determine the available work for
labor in hotels, each organization will
report the number of male and female
employees and wages paid them, segre-
gating those employed in dining room
and kitchen operations.
Other information to be secured in-
cludes gross receipts from the various
sources of income in the hotel business,
number of guest rooms, and the number
of months per year that the hotel is open.
"When we consider that there are
20,000 hotels in the United States employ-
ing over 600,000 workers it is readily
apparent how important it is that definite
information about this industry be se-
cured," commented President Aimer M.
Newhall of the Chamber of Commerce
yesterday. "We in San Francisco are
particularly interested in the hotel busi-
ness both from a tourist viewpoint and
as an outlet for San Francisco industry.
This is particularly evident in our mod-
ern hotels which are almost self-contained
cities requiring supplies of foods, various
maintenance supplies, furniture and in-
numerable other products."
Although the personal canvass in the
construction census is just being started,
questionnaires were mailed from the Bu-
reau of Census at Washington, D. C, some
time ago. A record of all those who have
returned their reports has been supplied
to the local census office and those firms
and persons will not be called upon. In
some instances firms which have already
made other reports will be asked to also
supply reports segregating their construc-
tion work from other types of business.
Field enumerators will take the census
in the bay region cities and the larger
cities of central and northern California
where mail replies have not yet been re-
ceived.
Vacation ti??u is here . . .
Put out that camp fire
and SAVE our forests.
Please do not forget!
Big Building
Program Under
Way in Hawaii
A.?2,500,000 factory for the manu-
facture of bagasse — the celotex
material made from sugar cane
— and another plant for the
manufacture of rayon from pineapple
tops are some of the important projected
developments in the Hawaiian Islands,
reports Harry Burhans, recently returned
Special Representative of the San Fran-
cisco Chamber of Commerce at Honolulu.
"Business is good in the islands and
San Francisco firms have a decided op-
portunity to increase their business with
Hawaii," states Burhans. "The twentj
three million dollar building prograr'
now under way reflects both busines-
conditions and the opportunity for th'
sale of more San Francisco goods. Thi
contemplated construction work include-,
projects of the federal government, th
City of Honolulu, and private interests.
"San Francisco and the Hawaiian Is
lands have much in common, starting
with the early days when the only edu-
cational institutions west of the Missis-
sippi were in the Islands, to which were
sent the children of many San Francis-
cans. A large portion of the wealth of
[ continued on page 4 ]
CHAMBER JOINS IN
NEVADA CELEBRATION
A special party of Californians headed
by William F. Benedict, Assistant Man-
ager and Comptroller of the San Fran-
cisco Chamber of Commerce, left via
special Pullman car Tuesday for Ely,
Nevada, to participate in the celebration
of the completion of the Lincoln Highway.
"Tlie completion of this portion of the
Lincoln Highway from Ely, Ne^ ,ida, to
Wendover, Utah, and there connecting
with the Wendover Cut-Ofi" provides an-
other important transcontinental high-
way for the influx of tourists to northern
and central California," stated Benedict
before leaving.
Tlie celebration will open today, con-
tinuing through Sunday. Thursday has
been designated as California Day, Fri-
day as Utah Day, and Saturday as Nevada
Day at the celebration.
Included in the party are William
Tudor of the California State Automobile
Aiisociation, and representatives of the
Oakland and Sacramento Valley cham-
bers of commerce.
SAN FRANCISCO BUSINESS
JUNE 4. I9i0
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, t4 a year. Entered as second-
class matter July 2, 1920, at the Post OfQce, San Francisco. California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
The following subjects wiiich have been
docketed have been i-eferred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from tlie date of the notice. If hearing
is desired on any subject, request there-
for must be made within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope
of the docket, but may include other
points of origin and destination, or other
commodities or recommendations, vary-
ing from changes proposed, if such modi-
fications appear necessary or advisable in
disposing of the subject.
11158 — Glazed picture frames. LCL and
CL, westbomid : Proposal to amend
Item 2635, Tariffs 1-H (I.C.C. Nos. 126,
A-2S3, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlctt, B. T. Jones
and H. G. Toll, agents, respectively)
and 4-D (I.C.C. Nos. 120, A-272, 2232
and 1230 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively), to include
glazed picture frames.
11159 — Water clarifying or purifyine
compounds. CL, eastbound, from Ari-
zona to groups east of "D": Request
for amendment of Item 5250 of Tariff
3-A (I.C.C. No. 1226, H. G. Toll, agent),
to provide for carload rates to groups
east of "D" on usual grade over rate
of 75c per 100 lbs. to Group "D".
11160 — Wooden ladder rungs, in the rough,
CL, westbound: Request for inclusion of
wooden ladder rungs, in the rough, in
Item 3885-series of Tariffs 1-H (I.C.C.
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively) and 4-D (I.C.C. Nos. 120, A-272,
2232 and 1230 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11161 — Reels or spools (cable or wire),
empty, returned, LCL, eastbound: Re-
quest for less carload rate of $1,971/^
per 100 lbs. on reels or spools (cable or
wire), empty, returned from the Pacific
Coast to Groups "B" and "C" under
Tariffs 2-Y (I.C.C. No. 1233, H. G. Toll,
agent) and 3-A (I.C.C. No. 1226, H. G.
Toll, agent).
11162 — Glucose (unmixed corn syrup),
in barrels, CL, eastbound: Request for
carload rate of 86c per 100 lbs. on glu-
cose (unmixed corn syrup) from Cali-
fornia to Group "E" under Tariff 3-A
(I.C.C. No. 1226, H. G. Toll, agent).
11163— Coke, coke dust or breeze (coke
oven refuse), (^L. westbound, south-
eastern points to California: Proposal
to amend explanation of Circle 44 refer-
ence mark. Item 2200 of Tariff 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents,
respectively), by eliminating therefrom
stations Chickamauga, Durliam and
Vulcan, Ga.
11164 — Cabbage in bulk and potatoes in
sacks, mixed carloads, westbound: Pro-
posal to amend Tariff 4-D (I.C.C. Nos.
120, A-272, 2232 and 1230 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), to
provide for mixed carload rate of $1.65
per 100 lbs. minimum weight 30,000 lbs.,
on cabbage in bulk and potatoes in
sacks from Group "H" (Texas) to the
North Coast.
11165 (Amended)— Kitchen or breakfast
room furniture, straight carloads, also
in mixed carloads with dining room
furniture, westbound: Request for
amendment of Tariffs 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlctt, B. T. Jones
and H. G. Toll, agents, respectively)
and 4-D (I.C.C. Nos. 120, A-272, 22.32 and
1230 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) as follows:
1. Include articles as described in
Item 2800-series in Section 5 of
Item 2875-A, Tariff 1-H and sec-
tion 4, Item 2875-C of Tariff 4-D.
2. Add another section to Item 2875
(as amended) showing the same
description and rates, minimum
weight 16,000 lbs., as now pro-
vided for in Item 2800-scries.
3. Cancel Item 2800.
11166 — Glass arbitraries oyer Mojave,
Calif, to Trona. Calif. (Trona Ry.) and
intermediate points, westbound: Pro-
posal to establish the following class
arbitraries (in cents per 100 lbs.) over
Mojave, Calif., to be used in making
through westbound class rates to Trona,
Calif., and intermediate points :
Class: 12 3 45ABCDE
25 21 171/2 15 11 121/2 9 7y2 eVa 5
11167 — Cotton piece goods, CL, westbound
— minimum carload weight via "Sun-
set" Route : Request for amendment of
Item 2375 of Tariff 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, \V. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), by re-
ducing the minimum carload weight
on cotton piece goods from Group "A"
— 2 points to Rate Basis 3 destinations
from 30,000 to 24,000 lbs. ; no change in
present rate.
11168 — Washington and Old Dominion
Railway; Request for representation
of the Washington and Old Dominion
Railway as a participating carrier in
Tariffs 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), 2-Y (I.C.C. No.
1233, H. G. Tol', agent), .3-A (I.C.C. No.
1226, H. G. Toll, agent), 4-D (I.C.C.
Nos. 120, A-272, 2232 and 1230 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), 29-T (I.C.C. Nos. 124, A-281,
2265 and 1236 of Frank Van Ummersen,
W. S. Curlett. B. T. Jones and H. G.
Toll, agents, respectively), 30-S (I.C.C.
No. 1234, H. G. Toll, agent), ,3.3-C (I.C.C.
No. 1196. H. G. Toll, agent) and 38-A
I.C.C. Nos. 117, A-270, 2231 and 1228 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively). Territorial Directory 40-A
(I.C.C. Nos. 118, A-271, 2233 and 1229 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively). Arbitrary Circulars 59-1
(I.C.C. Nos. 129, A-280, 2284 and 1241 of
Frank Van Ummersen, W. S. Curlctt,
B. T. Jones and H. G. Toll, agents, re-
spectively) and 61-F (I.C.C. Nos. 31,
A-122. 1521 and 11.33 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
The participation of tills carrier to be I
restricted to traffic moving from or to
the following stations:
Alexandria Junction, Va., Lacej', Va.,
Barcroft, Va., Douglas, Va., Glen-
carlyn, Va., Thrifton, Va., Bon Air,
Va., Rosslyn, Va.
11169 — Hay, machine compressed, in
bales. CL, eastbound: Request for
amendment of Tariff 3-A (I.C.C. No.
1226, H. G. Toll, agent), to provide for
the same carload rates on hay, machine
compressed, in bales (Item 2195-A)
from California (Imperial Valley) to
eastern destinations as applicable from
Yuma, Ariz., under Item 4295 of the
tariff.
11170 — Iron or steel articles, for export,
CL, westbound: Proposal to establish
carload rate of $6.50 per gross ton on
iron or steel articles as described in
Item 625 of Tariff 29-T (I.C.C. Nos. 124,
A-281, 2265 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) from
Rate Basis 4 and west to Pacific C^oast
ports.
11171 — Electric sad irons and household
electric appliances. CL, eastbound: Re-
quest for carload rate of approximately
$1.38 per 100 lbs. on electric sad irons,
minimum weight .30.000 lbs., from Cali-
fornia to Group "D" under Tariff 3-A
(I.C.C. No. 1226, H. G. Toll, agent), or
that Item 2280 of Tariff 3-A be amended
to provide for rate of about $1.38, with
increased minimum weight, to Group
"D".
11172 — Sewer pipe, CL, westbound: Re-
quest for amendment of Tariff 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to provide for reduced car-
load rate on sewer pipe from Group
"J*' to Phoenix, Ariz., which will com-
pare favorably with rates applicable
from California to Phoenix.
11173 — Animal or poultry feed, CL east-
bound — California to Stations in North
and South Dakota : Request for amend-
ment of Tariff 3-A (I.C.C. No. 1226,
H. G. Toll, agent), to provide for car-
load rate from California to stations in
North and South Dakota on animal or
poultry feed as described in Item
1805-C of the Tariff, which rate will
compare more favorably with rate of
85i,ic per 100 lbs., minimum weight
40,000 lbs., named in the item to Groups
"D" and "E".
11174 — Cotton Bias Tape. LCL, west-
hound ; Request for inclusion of cotton
bias tape, cut from original piece and
placed in roll bolts, less carloads, in
Item 2375 of Tariff l-II (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H-. G. Toll, agents, respectively).
11175 — Rope and cordage, CL, eastbound,
minimum weight: Request for reduc-
tion in minimum carload weight from
40,000 to 30,000 lbs. under Item 1070 of
Tariff 3-A (I.C.C. No. 1226, H. G. Toll,
agent).
11176 — Paper winding cores (compressed
paper pulp with metal ends), empty,
returned, LCL, eastbound: Request for
establishment of tlie following less car-
load rates in Tariff .3-A (I.C.C. No. 1226,
H. G. Toll, agent) on these paper wind-
ing cores, empty, returned from Ari-
zona to:
Groups: C-Cl D E
$1.40 $1..35 $1.30 per 100 lbs.
11177 — Differential lake and rail rates on
cold-pack berries or fruit, CL, east-
bound: Request for amendment of
Tariffs 2-Y (I.C.C. No. 1233, H. G. Toll,
agent) and 3-A (I.C.C. No. 1226, H. G.
Toll, agent), to provide for differential
rates from the Pacific Coast via lake
and rail movement to Buffalo, N. \. on
cold-pack berries or fruit as described
in Items 1916-A and 1970-B of Tariff
2-Y and Items 1975-A and 1970-A of
Tariff 3-A.
11178 — Graphite crucibles in mixed car-
loads with machinery, etc, westbound:
Request for inclusion of graphite cruci- I
»j{San Francisco Busiv
bles, mixed carloads, in Item
Tariff 1-H (I.C.C. Nos. 126, A-i
and 1237 of Frank Van Uni
W. S. Curlctt, B. T. Jones an<
Toll, agents, respectively).
1U79— Platform or warehouse tr .
tractors, or trucks and tractoi -(
bined. LCL and CL, westboun
quest for amendment of Tar
(I.C.C. Nos. 126, A-283, 2273 and K
Frank Van Ummersen, \V. S. -1
B. T. Jones and H. G. Toll,
age ,
spectively), to provide for less I,
and carload commodity rates 0 il
form or warehouse trucks or tifc
or trucks and tractors combine^ r
Group "C* to California accouii a
available via Atlantic ports and n
ma Canal.
11180— Tile (facing or flooring), c ,
or earthen (encaustic or plain), t
or unglazed. CL, westbound: In
for amendment of Tariffs 1-H (
Nos. 126, A-283, 2273 and 1237 of
Van Ummersen, \V. S. Curlett,
Jones and H. G. Toll, agents, l'
lively) and 4-D (I.C.C. Nos. UO,:
2232 and 1230 of Frank Van Umrt
W. S. Curlett, B. T. Jones andf
Toll, agents, respectively), to p»
for the following carload rates c
tile to the Pacific Coast from
Groups B C
95c 88c per 1
11181— Alfalfa meal mannfaeiitt
transit from alfalfa hay. CL,
bound: Request for amendmc
Tariff .3-A (I.C.C. No. 1226, H. G
agent), to provide that shipme'
alfalfa meal (Item 1045-Bi ma 1
tured-in-transit from alfalfa 1
(Items 2195-A and 2200) w ill be cl 1
for on basis of the alfalfa meni
traffic originating in California.
11182 — Bar lead, pig lead and lead
CL, eastbound: Request for int
of bar lead, pig lead and lead p
item 2130 of Tariff 2-Y (I.C.C. No ,
H. G. Toll, agent). '
11183 — Garment hangers, wood or ^
and wire combined. LCL, eastbo
Request for amendment of Taril'
(I.C.C. No. 1226, H. G. Toll, agen'
provide for the same less carload
on garment hangers, wood or woO'
wire combined, from California to
ern destinations as applicable
bound in Item 5640 of Tariff 1-H (f
Nos. 126, A-283, 2273 and 12.37 of V
Van Ummersen, W. S. Curlett,
Jones and H. G. Toll, agents, r(
lively).
11184 — Casein. CL, eastbound: Re
for amendment of Tariff 3-B (I.C.(
1238, H. G. Toll, agent), to provid
reduced carload rates, minimum w
50,000 lbs., on casein (Item 1475)
California to eastern territory, '
rates will compare more favorably
rates on dried buttermilk (Item 1*
11185 — Iron or steel wire nails. iinp<
from Europe. CL, eastbound: Hcc
for carload rate of 77c per 100 II)
iron or steel wire nails, minii
weight 80,000 lbs., imported
Europe, from California ports to C
"J" under Tariff 3-A (I.C.C. No.
H. G. Toll, agent).
11186 — Wool, imported. CL. eastbou
to eastern Canada: Proposal loan
the following items of Tariff
I.C.C. No. 1234. H. G. Toll, agent)
reducing the less carload rates I
California ports to Rate linsrs 13
14 to the basis shown:
Item 1090—91.25 per 10(1 lbs.
Item 1005— $1.75 per 100 lbs.
11187 — Clothing and cotton warp shin
mixed carloads, westbound: KM
for amendment of Tariff 1-Tl ('
Nos. 126, A-283, 2273 and VJ:.: "f F'
Van Ummersen, W. S. ('inl'tt. B
Jones and H. G. Toll. aK'"!-. res
lively), to provide for nu\r,\ carl
rate of $2.45 per 100 lbs. on cloll
(Item 21.39) and cotton K:iri> shir
(Item 2418). minimum \vrit;ht 2(1
lbs., from Group "C" to Cnlilornia
[ continued on pagi' 3 1
I ;j E 4, 19 3 0 f>-
\^y Lateii Leads for
W BUSINESS
lid below are the names of new
isind ehanree of addreanei of old
laenffaged in the business under
c<:hey are classiSed. Domestic Trade
si of tha Indostrial Department.
dster — R. Gallegos (fire insurance),
I ifornia to 210 Pine,
p tments — Chateau Apartments, 2701
ess Ave. ; One-Forty-Five Gougli
ricnts, 115 fiough.
niteet — E. A. Neumarkel, 544 Market
I Kearny.
llneys — Harold E. Haven, 235 Mont-
III ; Jacob S. Meyer, 760 Market.
il'ry—Napoli Bakery, 3138 Fillmore.
Mty Parlor — Natural Permanent
vi Shop (Hetty McLaughlin), 644
1^
li^la
-Bean Son Co., 758 to 981 Mi;
ilirds— J. S. Greggains, 1801 Haight.
•u— E. Hirsch Book Store, 52 Turk,
riers— C. C. Greonman Co., 681 Mar-
(4032 Polk.
1 era — .Veroil Burner Co., Inc., 469
itiicals — Noxon Chemical Co. (T. A.
hiien), 2255 North Point.
[«;■— B & J Cigar Store, 682 Post;
3 moke Shop, 501 Eddy to 585 Post;
R'at, 4629 San Bruno; Joe Mirandi,
libarcadero.
fiers — Romea Planiondon, Colma;
lug Dry Cleaners, 1318 Hayes,
oing— J. M. Bcrniker, 154 Sutter;
liin Wald (second hand), 169 6th.
tractors — Hogg & Trump, 1951 Oak
:t;;arl; Regan & Co. (John C. Regan),
nigomcry to 58 Sutter,
iretoloeist — Gwcnloyd, 150 Powell,
nn— Stover Co. (Edw. W. Ludolph)
JI948 Market.
elatessen — Adam B. Blascynski, 2031
bi.
e»l Laboratory — O. Anderson, 1026
e Market.
(lists — Dr. J. Laurence Branick,
Wo 3320 Mission; Dr. C. H. Pearce,
Sjckton to 450 Sutter; Dr. E. R.
*.;1695 Haight to 450 Sutter; Dr. F. A.
Wer, 135 Stockton,
licas— Bay City Transfer Co., 1018
Uo 1287 Pacidc; California Motor
pB Ltd., 434 Ellis ; Furniture Trans-
^i, 671 Howard; San Jose & S. F.
re Express, 953 Harrison to 237
rge G. Shimamoto, 1530 Geary;
Furniture Movers (John C. Clay),
•ison to 237 6th.
ontinental Diamond Fibre Co.,
innan to 376 5th.
Repairing — Lemasney Bros.,
Mencia.
Bients — Louis Handelsman & Co.
..'.\2 Sutter to 767 Market; Maxie
n It Co., 130 Sutter.
. l( ifcction Gear Co., 550 to 1066
Hillcrest Grocery, 1667 Lcav-
0 —\n\ Hotel, 245 Powell,
n.rtors— Casa Del Valle, 153 Kearny,
nance— Paul A. Bender, 255 Cali-
: I'i -Mfi Pine.
innnts — Brush Slocuml) & Co., Ill
A <i. Samuclson, 235 Montgomery,
a.dry — Henry Lee, 1040 Hyde.
• smith— C. L. Dall, 99 6th.
aifiicturers' Agents — Rogers & Page,
liaiMli:
-Reinhart's Inc. (general),
i — 1, ,i(lin Sales Co. Inc., 503 Market
; r,;ii iiornia.
i r> Public— Mabel C. Spence, 1.30
III I > to 369 Bush.
i.le Oil Co., 525 Market.
1,1 ind Decorator — Tlios. H. Rich-
Mh Ave. to 1551 Funslon.
,1. rs-Seipp * Hodes, 942 to 948
u— I, cine Pulp Sales Co., 313 San-
1 .1 ..'.I Battery.
Radio— Cassidy & Dito, 2115 Polk;
(luirlcs Radio Shop, 15;t0 Geary.
Radio Advertising — F. Cans, 948 Mar-
ket.
Real Estate— C. M. Woostcr, ,572 Market
to 41 Sutter.
Restaurants— Dan's Coffee Shop, 1784
II;iinht; Financial Buffet, .524 Sacra-
mirito; Royal Cafe, 1100 Polk.
Rug Cleaning — J. P. Mortensen Bug
Cleaning Co., 2425 San Bruno Ave. to
4697 Mission.
Service Stations— W. J. Barnet, 19th
.\ve. and Santiago; Hanrahan's Drive In
Service Station, Geary and Steiner
Stenographer — Frances A. Speekman
(pnlilie), 2.55 California to 216 Pine.
Stoves— Royal Stove Works, 800 Indi-
Tca Room — Montmarte, 5546 Geary.
Time Recorders — Insto Time Recording
Co. (R. \V. Ebeling), 7 Front.
Watchmaker— Fred Lighter, 49 Post.
Women's Apparel — Dolly I-e\vis, 154
Sutter; Etta Mason, 160 Geary.
Miscellaneous — American Bitumuls Co.,
503 Market to 200 Hush; Frank Cator, 24
Turk; Jumbo Lemon Co. (Harry B. Nel-
son), 320 Drumm; Kills & Hutchinson,
4519 Irving; W. L. Mackey & Co., 1026
I'olsom to 777 Mission; Mills Indicator
Co. Ltd., 140 2d; Mil-Mop Mfg. Co., 2707
Folsom; J. H. Neblett Pressroom Ltd.,
500 Sansome; Pacific Leasehold Corp. (J.
\V. Donnelly, Frederick Thompson, \V. H.
Shervey), 156 to 155 Montgomery; Patent
6 Licensing Corp., Shell BIdg.; Rosenthal-
Friedc Co., 49 Geary; \Vm. Rosenthal, 77
O'Farrell to 49 Geary; Western Press
Service, 256 Sutter; Winkle Shop, 1007
Larkin; Wm. I). Young, 516 Ellis.
CORRECTION
Pumps — Deming Co., previously report-
ed as having moved from 854 Folsom to
7 Front, in error. Present address, 8.54
Folsom.
Transcontinental Freight
Bureau Docket
[ continued from page 2 ]
11188 — Vegetables. CL, eastbound — pack-
age description : Proposal to amend
Sec. 1, Item 3500 of Tariff 3-B (I.C.C.
No. 12.38, H. G. Toll, agent), by chang-
ing the package description to read:
"in packages."
11189 — Tooth brushes, in individual card-
board paper cartons, packed in straw-
board boxes, LCL, westbound: Request
for inclusion of tooth brushes, in in-
dividual paper cartons, packed in
double-faced corrugated strawboard
boxes fully complying with Rule 41,
Western Class'n, in Item 1870-series of
Tariffs 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively) and 4-D
(I.C.C. Nos. 120, A-272, 2232 and 12,30 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively).
11190 — Pineapples. CL, westbound: Pro-
posal to cancel Section 1 entirely from
Item 2690 of Tariff 1-H (I.C.C. Nos. 120,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
11191— Plywood (softwood) with fir cores,
faced with hardwood veneers, in mixed
carloads with plywood (softwood) with
fir cores and fir veneer, etc., eastbound:
Request for amendment of Item 180 of
Tarin- 17-K (I.C.C. No. 1240, H. G. Toll,
agent). Hem 40-E of Tariff 18-K (I.C.C.
No. 1222, H. G. Toll, agent) and Item
40-B of Tariff 28-J (I. C. C. No. 1235,
II. G. Toll, agent), (list of softwood
lumber and articles manufactured
thereform including plywood and ve-
neer, subject to commodity Group "D"
rates) to include plywood (softwood)
with fir cores, faced with hardwood
veneers, mixed carloads.
11192 — Bees' Wax. LCL, eastbound: Re-
quest for amendment of Tariff 2-Y
(I.C.C. No. 1233, H. G. Toll, agent), to
provide for the following less than car-
load rates on bees' wax from the North
Coast to Groups:
D-E-F-G-H-N J
?3.00 $2.81 i-i per 100 lbs.
11193 — Application of rates on livestock
between California and stations on the
Chicago, Springfield & St. Louis Ry..
westboimd and eastbound: Proposal to
amend Tariff 36-B (I.C.C. No. 1223, H. G.
Toll, agent) as follows:
1. Include C. S. & St. L. Ry. Stations
Medora to Lock Haven, III., inclu-
sive, in list of stations under Illi-
nois Stale Application, which are
subject to Group "E" rates.
2. .\mend the index of points from
and to which rates named in Sec.
2 apply, also the geographical list
of points taking Peoria and St.
Louis rates under Sec. 2 as fol-
lows:
(A) Show C. S. & St. L. Ry. stations
Springfield to Challacombe, III.,
inelusive, on the Peoria l)asis,
routing eastbound via A. T. & S. F.
Ry., Pekin, HI., C. & I. M. Ry.,
Springfield, III., C. S. & St. L. Ry.,
also via A. T. & S. F. Ry., Hen-
rietta, Mo., Wabash Ry., E. St.
Louis, III., A. &. E. R. R., Lock
Haven, HI., C. S. & St. L. Ry.; vice
versa westbound.
(B) Show C. S. & St. L. Ry. stations
Medora to Lock Haven, III., in-
clusive, on the St. Louis basis,
routing eastbound via A. T. & S. F.
Ry., Henrietta, Mo., Wabash Ry.,
F.ast St. Louis, III., A. & E. R. R.,
Lock Haven, III., C. S. & St. L. Ry.;
vice versa westbound.
11109 (amended) — Carpets or carpeting,
viz.: cork, linoleum, felt base, etc., also
oil cloth (other than floor oil cloth),
felt or paper carpet lining, etc., CL,
westboimd: Proposal to amend Tariff
1-H (I.C.C. Nos. 126. A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to provide for
porportional rate of $1.26 per 100 lbs.,
minimum weight 50,000 lbs., on lino-
leum and other articles as described
in Item 1945 of the tariff, from New
York Piers of "Morgan Line" to New
Orleans, La., Galveston, Tex., or Hous-
Tex. (Clinton Docks), T. &. N. O. R. R.
to El Paso, Tex., Southern Pacific Com-
pany to Phoenix, Ariz.; rate to apply
on traffic originating at Marcus Hook,
Pa.
11068 — Minimum carload weight for ship-
ments in cars of less capacity than the
required minimum — non-application of
2-for-l rule in connection with items
showing alternative bases of rates:
Propo.sal to amend all items of Tariffs
1-G and 4-D by incorporating therein
a provision to the effect that rates are
not subject to Sec. 1 of Item 792-series
of the tariffs.
11069 — Minimum carload weight for ship-
ments in cars of less capacity than the
required minimum — non-application of
2-for-t rule in connection with items
showing alternative bases of rates:
Proposal to amend all items of Tariffs
2-Y and 3-A by incorporating therein a
provision to the effect that rates are
not subject lo Sec. 1 of Item 402-series
of the Tariffs.
yidvertise :: :: ::
your products in
"San Francisco
Business' :: :: ::
For ^ic\Service, Call
DAavenport ^000
Joreign andT>omeilic
TRADE TIPS
In(|uiries concr ruing these upport unities
'Should he niadp to the Foreign Trade
Deparlinetit of the San Francisco Cham-
ber of Commerce, DA vonport 5000, list
numbers being given.
FOREIGN TRADE TIPS
20172— Export Department Service.
New York, N. Y. An old established
.New York firm is prepared to act as the
export department for San Francisco
manufacturers who may not be equipped
for export trade. The New York house
will assume credit risk responsibility.
Local references.
20173 — Canned goods and dried fruits.
London, England. Firm wishes to secure
the representation for local exporters of
eainied goods and dried fruits. Refer-
20174 — Commission Agent.
Kobenhavn, Denmark. Party wants to
obtain the agency for an exporter of
canned goods, dried fruits, and other
articles in the Colonial produce line.
References.
20175 — Copper Scraps.
Los .\ngeles, Calif. Party wishes lo es-
lalilisli connections with an exporter of
old copper who exports to Germany.
20176— Ice Boxes.
San Francisco, Calif. French manu-
facturer of very cheap ice boxes seeks an
:igent in San Francisco.
20177— Powder Puffs.
San Francisco, Calif. French manufac-
turer of powder puffs made of swans-
down is seeking an agent for his product
in San Francisco.
20178— Tools.
Wuerttemberg, Germany. Manufac
turer of tools for metal industry wisliej
i-epresentative.
20179 — Cooking Utensils.
Mettmann, Germany. Manufacturer of
Aluminum cooking utensils desires an
agent.
20180— Bone and Skin Glue.
Berlin, Germany. Exporter of Russian
bone and skin glue desires connection
with imi>orter.
20181 — Novelties.
Leipzig, Germany. Manufacturer of
view cards, souvenir albums, reproduc-
tions, etc. wants connections.
20182— Tannin Extract.
Wiesbaden, Germany. Manufacturer of
tannin extract is desirous of securing
connections with importers.
20183 — Wire and Manila Ropes.
Landsbcrg, Germany. Wire and manila
rope manufacturer is seeking connections
with local importers.
201S4 — Olive Oils.
Ilari, Italy. Party is inquiring for
names of importers of Italian olive oil
and Italian olivo oil foots for soap
making.
20185 — Fish, Rice and Prunes.
Piree, Greece. Parly wishes to make
connections with exporters of Santa Clara
prunes, canned fish, and rices. Terms,
shipping directions, etc., on file.
20186 — General Trade.
Tsinglao, China. General export-import
firm wants to make local connections.
List of articles imported and exported is
(111 file, also bank references.
20187 — Food Products.
Harbin, Manchuria. Party is interested
in making connections with exporters of
sardines, fruits, cocoa, coffee, molasses,
iiiid coconut oil.
20188— Straw HaU.
Shanghai, China. Firm is seeking a
market for its hand woven sisal and
manila hemp hats.
20189 — Old Newspapers.
Cliefoo, China. Company is able to take
up to 500 tons of overissued newspapers
[ continued on page 4 ]
Rails that explore
the whole Pacific Coast...
and fast trains that serve your
chosen playground
at low summer fares
J-NoRTH and South, East and West, this railroad's
gleaming rails explore the whole Pacific Coast. And
famous trains with every travel comfort relieve you
of the strain of "getting there. "
Overnight Pullmans to many |ioints invite you to
ride as you sleep, saving the daylight hours for play.
Southern Pacific offers you choice of five trains daily
to the Pacific Northwest; nine trains daily between
San Francisco and Los Angeles. Through Pullmans
from San Francisco without change of cars to Tahoe,
Yosemite, Portland, Tacoma, Seattle, Spokane, and
many other vacation centers.
Low summer roundtrip fares are now in effect
throughout the Pacific Coast. "The Evergreen
Playground of the Pacific Northwest" is reached
by Shasta Route. You can vary your trip by a
motor coach tour through the Redwood Empire
en route.
Two routes between San Francesco and Los An-
geles— Coast Line and San Joaquin Valley Line —
each with its treasure of vacation regions.
Low Fares to the East
Low summer roundtrip fares to the East are on sale
daily until September 30, return limit October 31.
These fares are the same on all railroads, but only
Southern Pacific offers choice of Four Great Routes
to the East — go one ivay, reliirn another . . . and
Southern Pacific offers through Pullmans from the
Pacific Coast to many more Eastern destinations than
any other railroad. Liberal stopover privileges. A
few examples of the low summer roundtrips:
NEW YORK CITY '151.70
BOSTON, MASS 157.76
CHICAGO, ILL 90.30
CLEVELAND, OHIO 112.86
KANSAS CITY, MO 75.60
NEW ORLEANS, LA 89.to
WASHINGTON, D.C 115.86
Southern Pacific agents will gladly fur-
nish information on resorts, fares, special
tours, etc. They will help you plan your
trip. Or write to E. W. Clapp, 6S Market
Street, San Francisco, for travel informa-
tion and free, illustrated booklets.
Southerti
Pacific
FOUR GREAT ROUTES FOR TRANSCONTINENTAL TRAVEL
JUNE 11, 1 9 3 0 }>-
Just to remind you
that //, OOO
STANDARD OIL
'^'Products'
Red
WHITE
&BLUE
Siandard Oil Dealers
will supply you with
unsurpassed Motoring Products
^and an improved Motoring
Service that you should know ahout \
The improved standard of motoring service that 11,000 Red,
White and Blue Standard Oil Dealers are asking you to test is
built, first of all, upon the quality of the products they sell.
It's a fine family.
STANDARD ETHYL GASOLINE— The premium motor fueL
RED CROWN— The gasoline of quality — everywhere.
THE NEW ZEROLENE MOTOR OILS — Money can't buy
better oil.
GARGOYLE MOBILOIL — The best eastern oil.
Equipped with these, the Red. White and Blue Dealer will fur-
nish to you exactly the products that have been approved for use
in your own car by the manufacturer himself.
Unsurpassed motoring products, and. among 11.000 dealers, a
single Standard of Service— the best possible— make an unbeatable
combination in motoring value and enjoyment wherever you go.
STANDARD OIL COMPANY OF CALIFORNIA
^
LISTEN IN — Presenting the Standard Symphony Orchestra, The
Standard Symphony Hour offers its programs of enjoyable music
every Thursday evening from 7:45 to 8:45 P.M. over KFI; KGO;
KGW: KOMO and KIIQ.
LOOK FOR THESE
4VITAL QUALITIES
WHEN YOU BUY
aufomafic burner oil
THOUGH competitive in
price, Associated Auto-
matic Burner Oil is not a by-
product. It is specially re-
fined to burn best in your
plant. You'll get maximum
fuel value with this new-day
burner oil.
For Associated Automatic
Burner Oil is of light gravity,
and flows readily to your
burners even at lowest Pa-
cific Coast temperatures.
And its ignition point and
burning point assure satis-
factory performance.
Associated Automatic Bur-
ner Oil possesses these four
essential qualities: I. Atom-
izes easily; 2. Mixes readily
with air; 3. Burns completely
—no soot or carbon; 4. Leaves
no sediment or moisture.
ASSOC ATED
a u t o m a t i c
BURNER OIL
ASSOCIATED OIL COMPANY
Refiner and Marketer of Associated
Ethyl Gasoline, Associated Gasoline,
Cycol Motor Oils £f Greases <&- Burn-
brite Kerosene for summer cooking.
********
"Let's Get Associated" with Jack and
Ethyl, Wednesdays, 8 P.M., K. P. O.
Tune in on the baseball broadcasts
over K. P.O., and "Play Ball
with Associated."
i8( San Francisco Businhss
Census Will Qive
Real Pidlure
of Our Manufadures
\
r
THE corps of industrial and dis-
tribution census enumerators
are rapidly completing their
compaign to ascertain as ac-
curately as possible what San Fran-
cisco and northern California manufac-
turers and distributors are doing, and to
gather in all facts relative to manufactur-
ing plants of all descriptions and just how
the products of the plants are disposed of,
according to John \V. Curry. Chief
Census Supervisor for northern Califor-
nia.
"Our enumerators have been making
as rapid progress as is possible in record-
ing all essential information pertaining to
products made and distributed in north-
ern California. Once recorded, this in-
formation will be of value both to manu-
facturers and distributors and we there-
fore appeal for every possible assistance
with those to be enumerated can give.
"Schedules to be filled in by manu-
facturers, distributors, contractors, and
hotels were mailed direct from the Census
Bureau in Washington several months
ago. Recipients of these schedules who
have not yet mailed their schedules or
who have not been called upon by enu-
merators are urged to send them as soon
as possible to our San Francisco office,
Fourth Floor, Civic Auditorium building,
to be checked.
"Those firms who have so far failed to
mail in their returns will be called upon
in the next few days by enumerators. The
enumerator will ask questions direct and
under the law must have a direct answer.
In some cases, firms have refused to make
reports. There is no need for any firm
to refuse to answer the questions.
Answers are held confidential by the
census officials. There is no possibility
for the income tax collector, the munic-
ipal or state tax collector, friends or
competitors ever seeing any of this in-
formation. Census employees are sworn
under penalty of severe punishment not
to disclose information.
"When complete, the data accumulated
by the various forms of distribution and
manufacturers census will be arranged in
group totals in such a manner that no
one may ascertain any definite informa-
tion about any particular firm.
"I believe that when manufacturers,
distributors, including retailers, whole-
salers, contractors and others realize that
the entire census is confidential, they will
give us their hearty cooperation without
withholding this information so essential
to your business and industrial welfare,"
concluded Curry.
officers of the San Francisco
Chamber of Commerctj
Aimer M. Newhall
PrtihUiit
L. O. Head
Fint Vice-Prtiident
J. W. Mailliardjr.
Second Vice- President
Robert Newton Lynch
Third Vice-President and Manager
Albert E. Schwabacher
Treas/irtr
W. F. Benedict
Assistant Manager and Comptroller
'Hoard of "D irectors
H. M. Adams A. M. Brown, Jr.
A. F. Li.-niborj;er
H.D.Collier Leland W. Cutler
R.Stanley Dollar
L. O. Head A. F. Hockenbeame:
F. L. Lipman
Geo. P. McNear J. W. Mailliardjr.
L. H. Marks
Frederick H. Meyer Aimer M. Newhall
N. R. Powley
J.T.Saunders Albert E. Schwabacher
Donzel Stoney
D. G. Volkman Louis A. Weidenmuller
. A. Emory Wishon
Chairmen of Standing Committees
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R. J. Murphy, Bean Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Lin .Armstrong, Foreign Trade
Herbert Elocsser, Domestic Trade
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C, Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. I'owley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building' Phone DAvcnport 5000
Entered as second-class mail matter at the Post OHice, San
Francisco, California, under the Act of March }, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor H. H. Dempsey, Advertising Manager
Vol. XX
SAN FRANCISCO. CALIFORNIA, JUNK II. I'M(I
No. 24
TABLE o/ CONTENTS
COVKK ILLUSTRATION
.1 Painting of Ftslterniaii's 11 harf hy Iriiiig Sinrliiir
'IHL PKKSIDKNT'S PAGE
I!y AInu-r M. !\euhall
TIIK WOHLI) TRADE OUTLOOK
liy Jnntes .4. I'\irrell
"ELECTRICALLY SPEAKING"
By .4. F. llorkenbeanier
PACIEIC C:OAST AERONAUTICAL EXPO.SITION -
I)AYLK;IIT SAVING VS. PLAYLIGHT SLAVING
By IhuUey Burrous
SAN FRANCISCO'S PUBLIC CATTLE MARKET -
THE PAN-AMERICAN CONFERENCE - - - -
By C. C. Young
OUR MODERN FLEET - - - - -
By Robert L. Smith
TAKING THE RISK OUT OF BUSINESS
By Lnrrezia Kemper
THE LIFE INSURANCE CENTER OF THE WEST
By Charles M. Goodman
foreh;n trade tips
leads for new business
transcontinental freight bureau docket-
Shu^
rvJl--«„0<fUL<.^/§
lo^a^
'"p'HIS is the last time I sign The President's Page. In
A another week the Chamber will have a new Board of
Directors and a new President. In the past year much has
been attempted, some ground gained. One thing seems ap-
parent: San Francisco has waked up to the importance of a
Chamber of Commerce and is asking, demanding the Cham-
ber's leadership in economic and civic affairs in the city and
the Bay District. Every newspaper in San Francisco, and
some outside, has been discussing the Chamber and its affairs
now for many months. The attention of the city has been
focused on us. Some of the published attention has been
critical. That is healthful, especially criticism that is true:
the false and loose will not endure because San Francisco is
a "thinking city." San Francisco is emerging, evolving. The
Chamber must grow with it, lead, guide the economic and
social forces at work in the march forward to greater com-
munity prosperity and happiness. The effectiveness of a
chamber of commerce is measured by the support its mem-
bership gives it and the degree of consent and approval of
the community as a whole.
i -f 1 i
San Francisco-Oakland Metropolitan Area
THE 1930 Federal decennial census of population found
625,974 inhabitants in the city and county of San Fran-
cisco, 14,897 residents to each of the city's 42 square miles.
In Oakland 284,213 inhabitants were counted, a total for the
two cities of 910,000 in round numbers. Final returns of
the Federal enumeration in all of the cities and towns of the
peninsula, east and north shore counties added to the Oak-
land-San Francisco figures will give our natural geographical
— economic city a total population of close to 1,500,000
residents. This "city," representatives of the nine bay coun-
ties have agreed to call the San Francisco-Oakland Metro-
politan Area. The United States Government through the
Census Bureau of the Department of Commerce will so
recognize it although some portions of the nine counties may
not be included in this designation by the Government.
That is progress, mental as well as economic. It means we
have escaped from our arbitrary, confining political boun-
daries and have become "regionally minded." We recognize
that we of the Bay Area are one, cast by nature into a natural
economic environment common to all of us with common
problems and a common goal. Through the Committee of
"49" we are now examining that environment, taking in-
ventory of our problems, our assets and our liabilities,
fixing the goals, preparing to etch ourselves into the national
consciousness for what we are and what we may be.
i i i i
Sunnyvale
OUR case for the $5,000,000 Navy Dirigible Base at
Sunnyvale has been presented in its entirety to the
Naval Affairs Committee of the House of Representatives.
We had the best case because Sunnyvale, by virtue of the
sworn testimony of the Navy air experts, is the best location
for the base. The case is in but not closed. The hardest part of
the fight is ahead when the case goes before Congress. It has
been a costly fight but the results even to date have been
worth it. We have found out that the communities of the Bay
District can pull and will pull together. We can thank the
Junior Chamber of Commerce for this demonstration. For
eighteen months the Junior Chamber battled through indif-
ference and opposition, against the "can't-be-dones" and the
"it-won't-be-dones" until today the attention of the Nation is
focused on Sunnyvale with more than an even chance that
Congress will select it as the base for lighter-than-air defense
of the Pacific Coast. A Navy salute to the Junior Chamber;
"Well done."
The Malolo Cruise
ONE of the outstanding events of the Chamber year was
the cruise of the Malolo last fall to other nations bor-
dering the Pacific. It was an argosy of friendship and
goodwill that will long be remembered by the business men
and citizens of our neighboring countries of the Orient,
Australasia, and the South Pacific and will reflect itself in
mutual understanding between San Francisco and the capi-
tals of the lands that were visited.
More Progress
THE War Department has recommended the construc-
tion of an Army Air Bombing Base in Marin and an-
other heavier-than-air depot base in Alameda. Bills to carry
out the recommendations are now before Congress. The
Chamber has been working alertly on these projects for
many months. Both bases, if approved by Congress, mean
millions of dollars in construction work and further develop-
ment of San Francisco and the Bay Area as Army and Navy
headquarters on the Pacific.
And Now, Goodbye
IN bidding goodbye to the Presidency, personally, I be-
speak the support of the membership and the community
for the new Board of Directors and officers who take office
ne.xt week. They will inherit heavy burdens, grave problems.
I thank the press of San Francisco for its kindly attitude ; the
men who have served these trying months with me on the
present Board: those who have carried the burdens of the
committee work at great e.xpense of time and energy: the
membership for its patience, and finally, those loyal mem-
bers of the Chamber's staff who have helped me through the
school of the Presidency.
JUNE II, 1 9 3 OH*-
The
WORLD TRADE
"By James A. Farrell
President Un Ited States Steel Corporation
Chairman National Foreign
Trade Council
Outlook
THE international commerce of the world
is passing through a period which finds
no close parallel in recent years. Mea-
sured by the usual standard of the dollar
values of exports and imports, its present
rate of activity is shown to be considerably slower
than that of only a few months ago. The custo-
mary examination of totals for the calendar year
does not correctly reveal the present situation. The
trade of the first eight or nine months of 1929 pro-
ceeded at an unusual pace, so that despite the
slackening that occurred toward the close of the
year the aggregate for the full twelve months con-
stituted a new record, both for the United States
and for the world. Our exports for 1929 approxi-
mated five and a quarter billions. They were the
greatest in value since 1920, which was a year
marked by special conditions that unfitted it for
use as a standard of comparison. In volume, our
exports for last year were the greatest ever
recorded, a fact which is emphasized by consider-
ation of the lower commodity |)rices which oh-
tained generally throughout the year.
There was a gain in imports during 1929 of seven
and one-half per cent in value and probably of a
higher percentage in volume due to the fact that
prices were lower on several of the raw materials
and crude food stuffs, which constitute a large
part of the volume of our imports. Nine of the
twelve leading imports were obtained at lower
prices last year than in the year before. An out-
standing case was that of rubber, the importation
of which for 1929 was almost thirty per cent
greater than in the preceding year, although the
total value was about two per cent less.
Under normal conditions or with a world situ-
ation approximating that which obtained in the
first half of 1929 these heavy imports of raw ma-
terials would have indicated at least a continuance
of the rate of industrial i)roduction in the United
States, if not an actual increase of our activities.
These figures for the first nine or ten months of
last year present a picture that would be more
pleasant to contemplate if we did not realize that
several of its prominent features have undergone
marked changes since last fall.
There are certain factors of last year's situation,
however, which even under present conditions are
worthy of consideration and which oflfer consider-
able stimulation to continued effort on our part.
^-^^San Francisco Business
Pr()l)al)ly tlic outstaiulint* fealiirc of iVnierican
f()reii*n trade diiriiii^ Ihe last score of years has
been the marked eliaiii<e tliat has occurred in its
character, the steady decrease in the i)roportion
I)oriu' by raw materials and foodstufl's in the total
of oiu' exports and the corresponchni^ increase in
tile proportion won by the jirodiicts of manufac-
ture, inchiding the tiiree great .groups of finished
manufactures, semi-finished manufactures and
manufactured foodstuffs.
Our export trade for tlie calen<lar year 1929
showed tiiat raw materials and crude foodstutTs
combined were slightly more than one ([uarter of
the whole, whereas, products of manufacture con-
stituted nearly three-quarters of our total exports,
and fhiished manufactures alone were approxi-
mately one-half of the total. That is what we have
been striving for during the past fifteen jears.
There is genuine encouragement to be found in
consideration of this fact for it is notable that the
gain was achieved in precisely that element of our
export trade that is directly responsive to mer-
chandising enterprise and skill.
It is well known that in the case of raw materials
and crude foodstuffs the initiative lies with the
buyer rather than with the seller. Those who need
raw materials for their industries search the mar-
kets of the world to secure them. Demand for .sell-
ing effort is minimized by the activity of the buyer.
Hut in the case of the products of manufacture,
the initiative is on the part of the seller. This
calls for enterprise and skill in merchandising, and
it is particularly in tluit factor of our foreign trade
that the United
States has made the
most important ad-
vance in recent
years. The ingenuity
of American pro-
ducers in turning
out a great variety
of articles of con-
venience, service
and amusement has
contributed substan-
tially to this devel-
opment. The enter-
prise of the produc-
ers of processed or
packaged foods has
also had its share.
California now
ranks fourth among
the states as a source
of American ex-
ports. In 1926 her
exports, exclusive of
re-exports of foreign
merchandise, were valued at .?287,808,0()(); in 1929
til is figure had amounted to it!.'i72,5:}fi,;588. In the
same period, imports solely for American use rose
from .$2r)9,710,()(IO to $27fi,.3 17,512 and gross busi-
ness from $5 17,5 18,000 to .f(i48,88;?,900. Los
Angeles has shown the most startling increase in
foreign tratie, exports having multiplied in value
200 times in 11 years.
The vigorous efforts made in foreign markets,
demonstrating to other peoples possibilities of in-
creasing their range of food supplies, have aided
materially in the growth of our export trade.
F^ncouragement for the future lies in the fact
that our merchandising organization has not been
affected adversely by the conditions which have
brought about tlic general slowing up f)f inter-
national commerce all around the world. Our pro-
ducers and traders have not lost skill because the
volume of their trade has decreased, and it is cer-
tainly a fact that they have not lost enterprise and
courage. On the contrary, it would be in accord-
ance with what we believe to be genuinely char-
acteristic of them to see them put forth even
greater effort and show increased determination
rather than yield to discouragement due to tempo-
rary factors.
We have been receiving during the -last few
months a new demonstration of the important
proposition that if we are to maintain the rate of
progress in international commerce to which we
have attained, and especially if we are to add to it
as we should, we must be alert and active. We must
study conditions and situations as well as produc-
tion. The business
of trading with the
other 122 markets
of the world will not
permit relaxation if
success is to be
achieved.
If we will make a
candid and open-
minded examination
of the present situ-
ation of world trade,
with the purpose of
disclosing its causes,
so that we may
guard against their
repetition, we will
come, as always in
such cases, to cer-
tain economic facts
that are of control-
ling importance.
The position of the
United States as a
factor in interna-
( continued on page 24 ]
1
'By A. F. Hockenbeamer
Chairman Executive Committee Fifty-Third Annual Convention
National Electric Li"ht Association
THERE are a number of pioneer achieve-
ments in electrical development v^iiich
have taken place either in San Francisco
or in the adjacent northern C.alifornia
areas. These accomplishments
form important chapters in the
history of the electric industry not
only of the Pacific Coast but of the
entire nation. They provide San
Francisco with a background of
more than ortlinary interest and
significance in its role as hostess
city to the National Electric Light
Association for the fifty-third an-
nual convention of that organiza-
tion, to be held here June l(i to 20.
This great gathering of thou-
sands of commercial and techni-
cal executives, representing prac
tically every electric utility com-
pany in the United States, provides
a proper occasion for a review of some of the
things which have contributed toward giving this
part of the West a prominent place in the story of
electricity.
The first central station for the
generation and distribution of
electric light and power through-
out a city was established in San
Francisco. It was only last Sep-
tember that we observed the
fiftieth anniversary of that event.
Among other pioneering efforts in
northern California were the first
experiment in rural electrifica-
tion; the first long distance trans-
mission line contruction at (i(),()00
volts; and the first complete cen-
Iral load-dispatching system.
In September, 1879, the newly
incorporated California Electric
Ligiit Company began operation
I OC: K KN H K A M K R
10
»:{San Francisco Business
of a f>enerating station near the corner of Fourth
and Market streets, in the rear of the site now oc-
cupied by the Pacific Building.
Permits to install the generatini* niachiner>- and
place poles and wires for deliverin,t< the current to
customers had been obtained from the Board of
Supervisors and when the enterprise bct<an oper-
a major obstacle, but Stevens ultimately succeeded
in havini< the (General Electric Co. send an enf»i-
neer from Schenectady to study the question.
Three fjO-kilowatt air-cooled transformers finally
were installed at the farm to step the voltaj^e down
from 11,00(1 to 2200. Some idea of the primitive
character of the equipment is given by the fact
that tile 100-liorsepower motor was (i feet high
and weighed 0000 pounds.
Tlie exi)erinu'iit proved a complete success
and was operated without tr()ul)le for two years,
when overheating of the transformers caused
a fire that consumed the entire plant. It was re-
built at once with oil-cooled transformers and
witii twice the capacity of the original installa-
tion, housed in a brick structure which is still
standing todav.
ation it was acclaimed as the first plant of the kinc
in the world. Prior to that time electric lights had
been used to some extent in factories and mills, but
this was conceded to be the first station distriliut-
ing electric light current throughout a city.
The station had a short life, however, being de-
stroyed by fire the following April. A new station
was built in O'Farrell Street between Stockton and
Powell streets and service was resumed in the same
year.
In rural electrification the first practical effort
was made in northern California in 1898 near the
station of Mayhews, on Uie railroad between Sac-
ramento and Placerville. R. D. Stevens, a fruit
farmer, was inspired by the presence of the trans-
mission line which ran through his property from
the hydro-electric plant at Folsom to Sacramento.
He was struck by the possibility of using electricity
for power to run irrigation pumps instead of steam
or gas engines.
The problem of how to control current taken
from the high tension transmission line presented
Chinatown in San Francisco also goes in for modern lighting.
Photo by Calif ornians Inc.
Although the use of electricity in agriculture in
California spread slowly at first, the past two
decades have seen a rapidly increasing trend to-
ward the electrification of the farms in this state.
It is now asserted that California farmers are
heavier users of electricity than their rural breth-
ren of any other state.
California made another momentous contribu-
tion to electrical progress in 1899, when power
from the Colgate plant on the middle fork of the
Yuba River was transmitted to Sacramento. 01
miles away, at a pressure of 30,000 volts. Within
[ continued on page 28 1
1
jJUNE 11, 1 9 3 0 }[^
11
Pacific Coast
Aeronautical
Exposition
WHAT gives everj' promise of being
one of the most successful events the
western aviation industry has ever
known, will begin on June 28 at the
Oakland Municipal Airport, Oakland, when the
Pacific Coast Aeronautical Exposition opens a
nine-day showing at that great flying field.
With huge air transports seating 32 passengers,
smaller commercial ships, light sport planes,
amphibians and flying boats and a galaxy of aero-
nautical efjuipment lined up for displays, and with
a full program of air events covering the entire
period of the show, including special 4th of July
features, it is anticipated that fully l()(),()(l() persons
will pass through the gates of the exposition.
The Pacific Coast Aeronautical Exposition will
give an opportunity to hundreds of thousands to
view all of the latest developments in air transpor-
tation at close range.
The safety of modern flying will be the keynote
of the exposition. Officials have been busy for
months in planning a comprehensive program
which will bear the message of aviation's efficiency
in every possible manner. One of the most unique
features of the show will be a course of more than
30 lectures devoted to every conceivable phase of
aviation. These lectures will be presented through
the co-operation of leading manufacturers and air
schools and such additional authoritative centers
as the Oakland Port Commission, the University of
California and Stanford University, and will be
accompanied by actual demonstrations of work-
ing models where planes, engines and safety equip-
ment are topics.
Sponsoring the exposition are the American
Legion and the National Aeronautic Association,
with the sanction and co-operation of the Aero-
nautical Chamber of Commerce of America.
[ continued on page 32 ]
12
-^]{San Francisco Busines;
P.
VS.
/Slaving/
"By Dudley Burrows
MAKE it humorous," sug-
i>csted the pulse-fingered
editor — he got that way
from years of testing the
heart-beats of the American maga-
zine buyer — "and they'll read the darn
thing! Fill it full of statistics, ballis-
tics, 'deadly parallels' and propa-
ganda, anil you haven't a C.hinaman's
chance !"
Alas, I am descended from a Scotch-
Dutch line of ancestors, one set of
whom classed laughter (especially on
Sundays) with burglarly and high
treason; while the other wouldn't
have I'ecognized a wise-crack
three weeks from the foil
Thursdav. The second grav
Director jor Northern California
Daylight Saving League
If
f#
\ Vou so ~~
WEVt FOLUlvvl^vQ
m.^ S?b
in "Hamlet" has it all over me as a comedian.
There are undoubtetlly a dozen side-splitting
angles from which to apjiroach the subject of day-
light saving. Will Rogers coidd almost surely send
us into hysterics with his comments on "keepin' up
with or Man Sunshine," or something of that sort.
Corey F"ord would have a lot of fun balancing the
theme on the ])oint of bis satiric i)en; liob Hencbley
could fashion an extremely risible epic out of the
material at hand. And what a Hollywood "gag
man" could do to it! Mister, save our child!
To me, however, the issue of daylight saving for
California looms too importantly for badinage.
Instead of the comedy picture of a sleepy clerk or
farmer-boy catapulting himself (con maledicto)
out of bed an hoiu* earlier than usual, I visualize
hundreds of thousands of workers comi)leting
their daily tasks while the siui is still high in the
heavens, hap])y in the thought that they have a
good three hours of broad daylight in which to in-
dulge the ]5riceless boon of iniiependent leisure.
Whether or not California is to enjoy day-
light saving, in common with most of the com-
munities east of the Mississippi River, and all of
IjUNE 11. 19 3 OK-
13
Europe, will be decided by initiative
vote of the citizenry next November.
It needs every vote it can possibly
secure.
After all just what is l)aylit<ht Sav-
ing? Simply a sliglil rcadjiislnuMil of
a i)ii'ce of nian-niadt' nicclianism — the
clock — hy im-aiis of wiiicli wc syn-
cliroiii/.e our normal waking, working
and whilom hours with the earlier
sunrises and sunsets of llu- sununer
season.
Let us suppose, hy way of illustra-
tion, that daylight saving has heen
adopted in California, commencing
next year. Let us presume thai you
are in the hahit of rising at seven
o'clock, in order to he at your work
hy eight. You arc contemplating the
situation from a disinleresled angle.
Very well :
On the last Sunday in April you will
have moved your clocks and watches
ahead one hour; on the last Sunday in
Seplemher you will move them hack
again. Suppose (still for the purpose
of illustration) you have altered your
time-piece in accordance with the new
law:
You will still arise at seven o'clock,
according to your watch! The sun is
well up in the sky, on its daily climh
to Zenith and suhse(iuent descent to
Nadir. You are wide awake and ready
for the activities of the day. As Mr.
Ted Evans, chief editorial writer for
the San Francisco News, so succinctly
exi)lained it in a recent treatise, "if this
could he accomplished without our
knowledge we would never know the
difference."
During this period you are, of
[cuiitiiiu...! on imij.' -'1)
14
- -^ San Francisco Business
San Francisco 's Public
Cattle
Market
Five-car string of Humboldt County
Dorset lambs raised and shipped by
the Riiss hivestment Co. of Eureka.
LONG before the days of
gold, when San Fran-
cisco was known as
-^ Yerba Buena, cattle
and sheep raising claimed the
interest of Spanish Califor-
nians. This interest grew with
the years from one of cattle
raising to sheep, cattle and hog
marketing. Then sprang up
"Butchertown," later to be
officially recognized by the
state as the "Butchers Reser-
vation," while near Baden Sta-
tion, just over the line in San
Mateo County, the Swifts, Armours, Cudahys and
other national packers planned a packing-iiouse
city like that of South Chicago, to be known as
South San Francisco.
A small packing plant was erected and added to
year by year, until this and the others at "Butcher-
town," had grown to be important packing cstal)-
lishments from which thousands of spring lamljs
were shipped to the East each year in addition to
the huge supply necessary for consumption in the
San Francisco market area.
With all this market for meat products there had
Hereford steers ready for market.
not yet developed any central market place for the
sale of cattle, hogs and sheep. Realizing the possi-
l)ility of serving the growers tiiroughout the West
tiirough sucii an organization througli whicii their
animals might be sold, at public auction, leaders
in the meat industry organized the South San
Francisco Union Stock Yards Company.
The new concern opened as a public livestock
market on March 2, 1927, and from its inception
has taken its place as one of the leading ()7 public
markets in the United States.
This new South San Francisco enterprise has
JUNE 11, 1930 ^-
sliowM a steady increase in receipts of all classes of
livestock and in 1929 more than one million dollars
worth of livestock changed hands every month
with sixty active buyers purchasing:
.$6,525,000 worth of Cattle
$5,180,000 worth of Hogs
$2,000,000 worth of Sheep
$133,540 worth of Calves
The San Francisco Bay district consumes 200
carloads of livestock every week, and the South
15
Huilding, unloading chutes, drainage system,
watering facilities, etc. It furnishes the handling
service in the yards, but has nothing to do with the
buying and selling of livestock on the market. The
stockyards property is the market place wiiere all
purchases and sales of stock are made. This com-
pany also furnishes all feeti, water and bedding
Feed yard, South San Francisco Union Stock
Yards, where cattle are fattened for market.
San Francisco market furnishes a medium through
which the livestock producer may secm-e a ready
outlet for his cattle, lambs or hogs and the packer
obtain his killing requirements of the various
grades of livestock which his trade demands.
Exactly 8588 carloads of livestock, consisting of
72,580 cattle, 6070 calves, 259,029 hogs and 237,212
lambs were shipped to this market in 1929 from
sixteen different states.
The property of the South San Francisco Union
Stock Yards Company consists of eighty acres of
land equipped with every modern facility for the
expeditious handling of livestock. The sheep and
hog pens, with a capacity of 12 carloads of lambs
and 40 carloads of hogs, are all under cover with
concrete floors, fresh running water and sanitary
feed racks.
The cattle pen with a capacity of 40 carloads are
also concrete with fresh running water in each pen
and sanitary feed racks.
The Stock Yards Company owns all physical
equipment which makes up the stockyards. It owns
the land upon which the stockyards is located,
pavement, pens, alleys, concrete houses, Exchange
used in the yards and keeps the premises clean.
The stock yards company also furnishes the ser-
vices of un-loading, yarding and loading all live-
stock and weighs all livestock immediately after
each sale.
Five livestock commission firms operate on the
South San Francisco livestock market. The com-
mission man in a central market is not a middle-
man, but acts in the capacity of an agent for the
producer or shipper in the sale of his stock to the
highest possible advantage and at no time buys
stock from him for his own account. He provides
professional sales services for the producer or
shipper, an expert selling service, solely in the in-
terests of the producer or shipper w ith fees for the
service established by the I'nited States Depart-
ment of Agriculture.
This South San Francisco Union Stock Yards
Company is open to receive livestock every day and
night, so that no matter when the western stock-
man loaded his animals into car or truck, and re-
gardless of the time of day or night the shipment
reached the yards, there is always a crew on duly
to receive and care for it.
[ continued on page 32 ]
The
Pan-American
Conference
T\W. increasing value of exchanges of
ideas l)etween California and Latin
America cannot be emphasized too
highly. All over the world, countries and
nationalities are rapidly learning that modern civi-
lization is depending more and more upon the ex-
changes of ideas between the various peoples.
Where formerly such exchanges of ideas were con-
fined largely to diplomatic channels and between
official representatives of governments, today we
find a much larger temlency to promulage such
exchange of ideas, not exclusively tiirough diplo-
-•»1{San Francisco Business ^
"By
C.C. YOUNG ^
Governor of California
I
matic or government representatives but through
the medium of those who make up the leadership
of business, commercial, industrial and other fab-
rics of world-wide economic life.
The Pan-American Conference, to convene in
Sacramento during August, seems to have met
with much enthusiasm in virtually all of the coun-
tries. Replies to those invitations indicate that
there is to be an excellent attendance of delegates
and visitors from practically all of the South
American and Central American countries. This
attendance, of course, will be augmented by repre-
sentatives from our own state, the United States
and Canada.
As the Executive of the State of California, at
whose capital city the conference is to be held, I
take this occasion to say to the people of our own
state that, in my opinion, the coming conference is
an important one and its value both to California
and to our neighbors in Latin America cannot be
emphasized too highly.
One of the motives for the calling of such an
imofficial congress of agricultural, business, in-
dustrial and civic leaders, representing the coun-
tries of the western hemisphere, was to stimulate
those natural mutualities of interest that should
prevail between the various countries and nation-
alities to be represented in this conference. Ob-
viously, it would be most natural for California,
as the most western state of the Union, to suggest
the calling of such a conference and to bring plans
into fruition which would schedule the conference
at its own cajjital city, Sacramento.
^Yhile the actual program of the conference has
not as yet been announced, it is assumed that it
will take on the nature of round-table discussions,
in a large general sense, where discussions can be
carried on absolutely without any official restric-
tions or recourse to diplomatic standards, and out
of which an interchange and exchange of ideas can
come, of great value not only to California and to
the United States, but equally valuable to all of the
countries and nationalities represented. This is the
first time in the history of American business, it is
believeil. that a meeting and conference of this
kind has been scheduled.
[ continued on page 30 ]
IjUNt: il. 1930 f>-
17
Our Modern Fleet
'By Robert L. Smith
MANY an active slcamshii) company
executive of today renienil)ers tlie San
Francisco waterfront of tlie nineties.
Waters and barrels of sperm oil at the
foot of Folsom Street. Coal bunkers on the site of
the present Army and Navy Y. M. C. A. The Bow-
head and White Cruiser saloons across from the
Ferry Huildini^, wiiere crews from all ports of tiie
world mingled. Ojjen docks wiiere San Francisco,
on a Simday, spent tiie day inspecting white-ludlcd
windjammers with their tall royal and sky s'ls.
Comparatively speaking, that was only a short
time ago, less than three decades.
The turn of the century marked the end of a
picturcscjue era on the San Francisco waterfront.
The sailing ship was disappearing, despite the in-
dignation of the (k-ep-sea sailors. The reign of
steam was detinilely established, and one by one
(he familiar ligureheads on clipper bows dis-
appeared from the port. Some of tiie sailing
ves.sels became coal i)arges, otiiers went into the
fishing trade, i)ecame training ships, or were lied
up in forgotten coves to let llieir king posts rot
away.
Just as steam vessel scompletely displaced the
sailing shi|)s, another revolutionary ciiange is tak-
ing ])lace along the same waterfront today.
It lias been going on in the last ten years — since
l!)2(l. It is tiie deiinite and rapid replacement of
steam vessels with motor and electric driven craft
to meet tiie stern competition for passenger and
cargo traffic to and from Pacific Coast ports.
l.o„ti„uc.l nn,)ag<--2:i)
Two oj Sail Fraticisco's modern fleet leaving the Ciolden Gate. This unusual photograph, taken from the Marin Clitls by
Californians Ine., sliows San Traneisco in the distance.
<-(San Francisco Businkss
Taking the Risk
Out of business
,^Mi*.iiiiiiii;
The first home of the Fireman's Fund. San Francisco, built in 1867, on the site of the present structure. This building
was later enlarged and finally destroyed in 1906.
"By Lucrezia Kemper
SINdP" man first ventured out of the dim
caverns of the past, his life and all his
endeavors have been fraught with risk.
That these risks might be lessened, he
learned to herd with his fellow creatures for mu-
tual protection, and thus in time provided himself
with the first forms of life insurance.
With his progression upward in the scale of liv-
ing, the risks attending his various occujjations
changed with the changes in the method of their
accomplishment. There came a time when he
ceased protecting his goods and serfs with ball and
powder, and began protecting goods and workmen
with insurance in various forms.
Casualty Insurance, including its varied ramifi-
cations of liability, workmen's compensation,
burglary, automobile, accident and health, and
fidelity and surety, arose to assume their just por-
tion of the hazards of life and risks of business.
That these types of insm-ance were a necessity is
shown by the fact that, while it is the newest of all
forms of protection — being less than a century old
and practically all of its growth taking place in less
than a generation — it is now second in size only to
Life, and is the fastest growing of all the various
branches of the insurance business.
Casualty Insurance is a development of the in-
dustrialization of human endeavor and the result
of mass production. In the days when practically
all manufacturing was done in the home, there was
no thought given either to employer's liability or
to workmen's compensation. But with the removal'
of the laborer from the hojne to the shops and
factories and the invention of modern machinerv.
June 11, 1930}.:*--
19
with all the attendant risks of production, men
soon learned that the workman was the most vital
part of industry, and should aceident hefall him,
while in liie ])ursuit of his duties, he should he pro-
tected. That he mi,i<ht have this protection, a type
of insurance known as workmen's compensation
was founded.
To the impetus that mass production has given
Casualty Insurance must he added that supplies hy
the automohile. In fact, the growth of ("asualty
Insurance may he traced directly to the desire of
the world for motorized transportation. Out of
this desire has arisen the congestions and snarls of
traffic that make for accidents. It is against the
risks of these accidents that automohile insurance
indemnifies the policy holder.
The first casualty insurance ever written had to
do with transportation. In 1849, when the risk of
traveling hy steam trains was not an inconsider-
able one, and one which tended to reduce the
amount of passenger traffic, the Railway Passen-
ger Assm-ance Company of London hegan to issue,
for a stated sum, insurance tickets to train passen-
gers. These tickets provided indemnity in case of
death or specific injuries which resulted from rail-
road accidents while the passenger was on a desig-
nated trip. One year later the legislative body of
Massachusetts granted the Franklin Health Assur-
ance Company and the Haverhill Health Insurance
Company, both of that state, the right to insure
travelers against accident and death as specified in
their jjolicies.
In 187") there were only three stock companies
writing casualty insurance, but at that time there
were far fewer industries in the world demanding
this type of protection. Until about 18')() the prog-
ress of casualty insurance was slow, and, at times,
most discom-aging. Many companies came and
went, few of the early ones being able to weather
the storms incident to the begiiniing of a voyage
through unchartered waters. In \H\)^^ the three
companies had grown to nine, and hy 1900 had in-
creased to II.
The advent of the twentieth century marks the
beginning of the automobile era which revolution-
ized the entire world's manner of living, and the
mode of travel. The effect of this age upon the
growth of Casualty Insurance may be judged by
the fact that from lilOO to 19,'}0 the world's fourteen
companies grew in proportion to the use of the
automobile, and at this time the United States
alone has \~^^) companies engaged in the business
of writing casualty insurance.
The speeding up of production, the growth of
jjopulation, and the ease with which man is able to
transport himself from community to community,
have been the cause of the development of another
branch of the ever-widening field of casualty in-
surance.
This line is that of the fidelity business, which in
1 coutinued on page 22 ]
Tli:?'
^
'/U-fy?^
'c/^-^-i-i^^
/J.:^/' ^Hi^ x;^ y^^«^«^ -<^'^>^«i- -f^-^r-c.^ ^i>«^<^ y/^-^^ yJ-^ n-z^yC^^- a^^^/U^^^^ ^S-i^^^^^,^
,3,*.^ J^^^ ^'A^^-,^. /^yC:^<. ^^ ^^i ^^'"^ ^^^^.^-^^^^^^ -^ .^^.^^ ^2s^
Above is Jacsimile of a fire insurance policy issued to Abra/iam Lincoln on tlic Hth of February, 1S61. TItis document,
issued by the Hartjord Fire Insurance Company, protected Mr. Lincoln against the loss of his home in Spri^igfield, III.,
and even included otic or two incidental structures on his property, as may be seen in the second and third paragraphs.
2U
S A N I- R A N C I S C O B U S I N F. S S
T/je Life Insurance
Center o/^he West
ONE of the fin-
■ est evidences
of San Fran-
cisco's claim
as the financial center of the West is tlic remark-
able increase in new written and paid for life in-
surance for the first four montlis of liK50. The
three states in the Pacific Coast section have shown
a quarterly gain of 14'/{ , leading all other parts of
the country for new paid ordinary business in the
first three months of 19.'?(> according to figures
compiled from reports of 78 companies having in
force 88% of the total outstanding i)usiness of the
country. San Franciscans have purchased ap-
proximately 29'/; more life insurance during the
first quarter of 1930 as compared to the record of
the parallel period last year. The month of March,
1930, witnessed a new record in the amount of life
insurance production in the United States, the
amount written being over !p884,000,000, more
than has been produced in any previous month in
life insurance history.
lifp: insurance underwrites
san francisco's growth
\Yhy are the larger commercial and financial
interests of San Francisco becoming life insurance
minded? There has come a realization that life
insurance can do certain things financially that no
other fiduciary organization can accomplish. The
power of your money with an insm-ance company
is mutiplicd many fold. A business man knows
that his money has an ordinary earning power of
6% per annum. But brains applied to the use of
this money give an earning power to this money
of 25%. This 19%c' increase over the ordinary earn-
ings of money is called management brains and is
one of the most tangible assets of a business insti-
tution. A small interest deposit with a life insur-
ance company, about 3% per annum, immediately
insures these management brains, and under-
writes the potential profits of a business enterprise
for many years to come. San Francisco l)usiness
men carry business insurance uj) to ■1>2,00(),000 in
a single institution. The greatest experience I have
^j' CHARLES M. GOODMAN
Equitable Life Assurance Society of Nezv York
(100
ever liad is the service
renderetl to them in the
writing of over thirty-
nine policies from $100,-
o >t^l,2r)0.000 covering management l)rains.
LIFE INSURANCE CONSERVES
SAN FRANCISCO'S WEALTH
A !t;9,000,000 l)()n(i issue was recently floated in
California to raise funds to pay the Federal, State
and non-resident iniieritance taxes due on the
estate of the late Hein-y E. Huntington. No pro-
vision to meet tliis large debt that would be due
on his estate was made during the lifetime of Mr.
lluntingtcju. Tlie average cost in finally adminis-
tering the estates of men worth -1^750,000 to !flO,-
000,000 has, after a careful national survey, been
found to be slightly more than 20' < . The profes-
sional life underwriter makes up an inheritance
tax schedule of the assets of an estate, and shows
his clients how to conserve to his beneficiaries the
entire estate witiiout a sacrifice or sale of the heart
of the estate to meet the confiscatory taxes.
Inheritance tax insurance amortizes this heavy
burden, and is jjaid into and not from the estate.
It usually approximates an annual deposit with the
insm-ance ct)mpany of 1/5 of \''-7, of the estate
annually. Two ])romincnt California business men
died a few years ago. One left .f!450,00O of life in-
surance. All his taxes and delfts were immediately
paid witli due allowances for discounts for prompt
payments. Tiie other left no insurance. Heavy
sacrifices of valuable portions of his estate were
made and but a shell of liis life's work remained
for his beneficiaries.
SAN FRANCISCO ENDORSES
TRUSTS AND INVESTMENTS
Every bank and trust company in San Francisco
has wholeheartedly endorsed life insurance as the
surest and best means of creating a par value
estate through the small interest payment method.
A business man wishes to create an ailditional
estate of .f^lOO.OOO. .$200,000 or if500,000, and he
wishes to create it instantly, surely and simply.
[ continued on page 36 ]
June
1 , 1 9 3 0 }■ *
21
Daylight Saving vs. Playiight'^hy'mg^
course, arising at six o'clock, present-day
time. On the other hand, when the five
o'clock quitting hour arrives, you arc
really knocking off work at jour o'clock,
present-dav lime; and you have Nature s
guarantee of some three hours and twenty
minutes of broad dayliglit (not twilight)
to e.xpend as vou please.
Consider what may be accomplished in
this grand total of 154 hours of extra day-
light which will accrue each year to the
citizenry of California through the enact-
ment of the proposed initiative measure.
The Golden State is justly proud of its
world-wide reputation as "the cradle of
the modern Viking and Valkyrie !" Youth
develops, in this favored of favored com-
monwealths, a strength of brain and body
unequalled, per capita, in any similar area
in the world. The ability of our young-
lings to exercise and otherwise disport
themselves in almost perpetual sunshine,
has resulted in the production of a young
manhood and womanhood which puts the
sculptured athletes and Amazons of
ancient Hellas and Etruria to the blush.
What will this 154 hours of extra
'•playtime" daylight mean to California's
"citizens of tomorrow"? What will they
mean in the way of added health — the
lessening of the possibilities of illness and
accident (twilight is the peak hour for
industrial and traffic casualities) — and
I continued from paRi- 13]
the peace of mind which follows the in-
dulgence of a statewide host in the inno-
cent pleasures of our time?
Daylight saving is an economic meas-
ure of no mean importance. Under its
benign operation factories, office build-
ings and home reduce the cost of arti-
ficial lighting by appreciable percentages.
Statisticians in the employ of the city of
Cleveland, Ohio, for example, estimate
that dwellers in that municipality, under
davlight saving, cut approximately $200,-
000 a year from their total expenditure
budget. CaKfornia, on that showing,
would save a matter of a million dollars
annually.
Failure to have adopted daylight sav-
ing simultaneously with New York and
other great centers of population on the
Atlantic seaboard has already worked a
great hardship on the Golden State, and
would continue to do so in ever-increasing
ratio were this condition permitted to
exist indefinitely.
California, by reason of her west-of-
Greenwich mileage, already "spots" the
east shore cities of the nation three hours
every business day. When they operate
under the daylight saving plan and we do
not— as is now the case— that handicap
is increased to four hours.
The New York Stock Exchange, today,
opens at six o'clock in the morning. Stan-
dard Pacific Time. It closes at eleven
o'clock (S. P. T.). when California's
business day is only a trifle more than
two hours old.
Inability of California's financial kings
to "get action" on queries from eastern
money marts, between the hours of six
and nine o'clock in the mornings, our
time, costs the state millions of dollars a
vear in frustrated sales of municipal and
public-service bonds — to say nothing of
the prestige which would accrue by reason
of the placement of our securities in the
"big league" markets east of the Missis-
sippi.
You wonder, perhaps, why you are not
receiving the same splendid radio pro-
grams from New York studios which you
have been wont to hear at other seasons
of the year?
Do you realize that, under the present-
time schedules, a tremendous confusion
in broadcasts must necessarily exist?
Artists employed for the favored hours
in the East— from seven to ten o'clock in
the evenings, let us say— are not heard on
the Pacific Coast in the summer season,
for two reasons; (a) Their programs are
not sent to the Far West at the time of
the New York presentation because the
percentage of coast listeners-in, between
the hours of three and six o'clock, is too
small to justify the expense, and (b) be-
1 contiimod on page 27 ]
X? OR over half a cen-
tury a substantial influence in
the sound and conservative de-
velopment of western business.
TheBznk of California
NATIONAL ASSOCIATION
Founded i86^
SAN FRANCISCO
PORTLAND • TACOMA • SEATTLE
'?7't
22
-*i{SAN Francisco Businhss
Taking the Risk out (9/Business
-.1 fn.„, ,mg,. 1(1 1
itself is the guarantee of a man's honesty:
and it may well be noted here that the
growth of the fidelity insurance business
is not due to increased dishonesty, for
such is not the case. Today there is a
greater amount of tangible wealth ex-
posed than ever before in the world's
history. This wealth is constantly in-
creasing and a large part of it must of
necessity pass through the hands of em-
ployees as yet inexperienced in the han-
dlinc of valuables.
With the demand for more and larger
buildings, bridges, ships, mills and fac-
tories came the need for surety insurance
or suretyship, as it is technically known.
Suretyship in itself is the guarantee of
the completion of a contract. Its need is
apparent when it is taken into consider-
ation that, for the completion of a single
building, from one to fifteen million dol-
lars are required. Common sense de-
mands that the firm undertaking a con-
tract wherein such sums are involved be
SIX
GREAT RECORDS
OF MOTORDOM..
ALL HELD BY
BUICK
WO PEOPLE HAVE PURCHASED BUICKS, YEAR
AFTER YEAR, FOR EVERY ONE BUYER OF ANY
OTHER AUTOMOBILE PRICED ABOVE M200.
HERE ARE 700,000 MORE PEOPLE DRIVING
BUICKS THAN ANY OTHER OF THE FIFTEEN MAKES
OF AUTOMOBILES IN BUICK'S PRICE CLASS.
OMEN, IN EVERY SECTION OF AMERICA, PURCHASE
MORE THAN TWICE AS MANY BUICKS AS ANY
OTHER AUTOMOBILE PRICED ABOVE ^1200.
ORE THAN FOUR OUT OF EVERY FIVE -88 PER
CENT OF THE GREAT ARMY OF 1,500,000 BUICK
OWNERS — BUY BUICKS AGAIN AND AGAIN.
ONTH AFTER MONTH, TODAY'S BUICK HAS WON
30 TO 50 PER CENT OF THE COMBINED SALES
OF THE FIFTEEN MAKES IN ITS PRICE CLASS.
lUICK OWNERS ALONE PURCHASE MORE BUICKS
111^ THAN THE TOTAL ANNUAL PRODUCTION OF
i"J ANY OTHER AUTOMOBILE PRICED ABOVE ^1200.
HOWARD AUTOMOBILE COMPANY
San Francisco . Oakland . Portland . Los Angeles
WHEN BETTER AUTOMOBILES ARE BUILT
BUICK WILL BUILD THEM
sound, and that it has suflicient funds to
meet exigencies that may arise. Surety-
ship guarantees that the contract will he
fulfilled: that the contractor is capable
of meeting all emergencies, and that he
is undertaking the work in good faith.
These last two classes, fidelity and
surety, are transacted as one, under the
name of suretyship.
In the early days, when man's world
was small and his word was good because
he was known in the circles wherein he
transacted business, fidelity and surety
insurance was not needed. Each man
was aware of his neighbor's capacity for
performance. But with the present com-
plex social system, where neighbors may
be strangers and where very large trans-
actions are every-day happenings, it is
necessary, for the satisfactory trans-
action of business, to have some means
of guaranteeing the honesty of an em-
ployee and, should the employee break
faith with his trust, of protecting the
employer. It is also necessary to have
some means of assuring completion of
contract and undertakings, and in general
guaranteeing the faithful performance of
duties and obligations. For these pur-
poses fidelity and surety insurance, an-
other product of a prolific age, arose.
From time immemorial it has been
necessary for man to protect himself and
his belongings from brigands, highway-
men and robbers. Early he learned to do
this by associating with other groups of
honest men. by hiring protectors, and by
hiding his goods. Today he insures him-
self, in one of the great casualty com-
panies, against burglary with all its mod-
ern methods, and then leaves it to his
insurance company to see that there is
no laxity in the methods used for his
protection.
Burglary insurance is one of the most
important phases of the casualty busi-
ness. It is estimated that burglaries now
e,xceed fires in number, and while the
actual loss per robbery is likely to be not
so great as a single fire, yet in the aggre-
gate they are very large. To most of the
companies WTiting casualty insurance,
burglary furnishes not only a very lucra-
tive field, but a particularly interesting
one as well, as it is the only one in which
there is always a mystery to be solved
with all its interesting and, at times,
romantic undercurrents.
There are many different angles in
casualty insurance. Among the most re-
cent is the golfer's policy — unthought of
yesterday, but now a necessity, owing
to the real hazards of congested courses.
There is insurance for speedways and
rodeos, both of which expose their pro-
moters to claims on account of accidental
injury to the public. The dog lover in-
sures his prize animal against its biting
strangers and the consequent claims for
damages. Safe deposit bo.xes are insured
against the legal liability of a bank in the
event of their being burglarized. Physi-
\ continued on page 25 ]
JUNE 11. 1930 }■> -
Our Modern Fleet
Icontimioil from paRi- 17 1
The California clipper ships once were
the fastest, finest ships in the trade, de-
signed to serve the California trade and
to carry Cahfornia produce to all parts
of the world. Comparable today are the
scores of modern diescl and still newer
electrically driven ships, built particu-
larly in the last live years, and designed
mainly to transport passengers and cargo
from Pacific Coast ports direct to
Europe, to the Orient. Australia, South
America and around the world.
A census of our shipping development
of the last ten years is every bit as in-
teresting and significant as the federal
enumeration of our population just com-
pleted.
Most remarkable, our marine census
shows, has been the increase in the num-
ber of ships calling San Francisco their
home port or loading a substantial part
of their cargo here. The 48 lo ships call-
ing in San Francisco in 1020 have grown
to 7806 in 1Q30, while the tonnage of
these same ships has increased from seven
million tons in 1920 to nineteen and one-
half million tons in 1030, a gain of 178
per cent.
Port facilities to handle this volume of
traffic also have been extended, the cargo
space increasing from 150 acres in 1020
to ISO acres in 1030. Berthing space for
ships of average length, 400 feet, has
increased from 207 in 1020 to 24o in
1030.
Completion of the Panama Canal in
1015 opened the way for this develop-
ment of Pacific Commerce. The war. and
then the post-war adjustment interfered,
however, and it was not until almost ten
years later, in 1024, that the develop-
ment of this commerce, as visioned by
such men as Robert Dollar, Stanley Dol-
lar, Roger Lapham, W. P. Roth and
Harry Scott began to be realized.
After the war, in 1020, the Pacific
Coast had a fair amount of tonnage, but
ii was not quality tonnage. San Fran-
cisco and other Pacific ports were served
mainly by war hulls, freighters pensioned
from the Atlantic, and our own older
vessels.
But once the building of new ships de-
signed solely for the Pacific trade began,
there was no hesitation. Less than thirty
months ago the Matson Line's flagship
Malolo received a boisterous welcome as
she steamed past the Ferry Building on
her maiden voyage. Following the
Malolo by less than three months came
the Panama Pacific's electrically driven
California, and then followed her sister
ships, the Pennsylvania and Virginia. The
N. N. K. Line, no less enterprising, has
sent two trans-Pacific liners into San
Francisco, the Asama Maru and the
Chichibu Maru, in recent months. San
Francisco thus is linked with Hawaii, the
Orient, and with New York with ships as
fine as any afloat.
23
These ships already are here, but more
are coming. The Dollar and Matson
companies have a tremendous shipbuild-
ing program drawn up, waiting only for
the award of mail contracts to lay down
the new hulls. Joining in this luxurious
passenger transportation building pro-
gram also are the Panama Mail, United
Fruit, and other companies.
Accommodations of these ships are
equal to any on the Atlantic, except for
size of the vessels. Most of them are of
l5-knot speed, motor driven, and carry
from 12 to 50 passengers each.
The first major passenger ship trans-
portation venture in the Pacific Coast-
Europe direct service will follow this
summer. The Libera Line, already oper-
ating five ships in this service will place
two 200 passenger vessels in the trade,
bringing Genoa within 25 days of San
Francisco by direct water route. The
General Steamship Corporation, oper-
ating agents, announce that these ships
will reach San Francisco in August.
South America also has participated in
this growth, with the Westfal Larsen
Company placing five new ships in the
service, and the McCormick Company
now preparing a $10,000,000 shipbuilding
program.
Dollar Line vessels made their first
around the world venture in 1024. Last
week the 150th globe girdling tour trip
started on the route that Captain Dollar
pioneered six years ago.
Rediform
CARBON COPY/RECORDS
For Key Operations./ of Business
^>ACIFIC jVlANl FOLDING RoOK Co.
FACTORIES:
LOS ANGELES, CALIFORNIA ■ E M E R YV I L LE , C A L I FO R N I A
SEATTLE, WASHINGTON
Son Froncisco Office: Los Angeles, Office:
7th Floor Poclfic Building f-^" E-' Slouson
Phone GArfield 0435 Pt-""" AXndge 019I
Rediform Continuous
Stationery makes form
typing 68% more effi-
cient... by actual test.
It eliminates time wasted in
gathering and separating the
forms, inserting and aligning
carbons, and placing in ma-
chine and adjusting... 18 sec-
onds to the average job in-
stead of 50!
MAY WE DEMONSTRATE?
%i
=»"
24
The
World Trade
Outlook
tional commerce, and our relation to the
enterprise of all the world is revealed in
a light that seems not to have been
thoroughly considered bv a large part of
our people.
About two years ago, there began to be
observed, in various parts of the world
a tendency toward lessening prices es-
■4 San Francisco Business
pecially of raw materials. The fact was
noted and commented upon somewhat
by observers in this and other countries
it may be that sufficient thought was
not giv-en to the matter, or to an examina-
tion of the causes of the movement A
owermg of prices which springs from
lessened costs of production is not likely
to have disturbing effect upon general
trade. It is more probable that it will
be localized in result, and ultimately
beneficial rather than otherwise But a
decrease in prices that indicates an in-
tensive effort to dispose of products in
a saturated market; or that is an attempt
ot the producer to carry on at full speed
m spite of diminished purchasing power
in his field of distribution: or that points
to a development of competition beyond
FIRST CLASS
ROUND THE WORLD
AS LOW AS ^1110
HOME TOWN
TO HOME TOWN
\Jn the famous President
Liners you enjoy all the free-
dom, all the luxury of a cruise
on a private yacht.
Stop over where you please
within the two-year limit of
your ticket . . . visit Japan,
China, the East Indies at your
leisure, glimpse the fascinat-
ing, far-off corners of the
world, and then — continue
your travels on another Presi-
dent Liner as you would on
another train.
And this acme of travel ex-
perience — with comfort, ac-
commodations, service second
to none — is yours for as little
as $1110 ! Spacious cabins
with real beds, delicious
meals, and an unforgettable
trip Round the World in 85
days, or two years, as you like.
INFO R MA T I O N
SAILINGS
"i'ou may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt— for Honolulu, Japan,
China, Manila and thence fort-
nightly toMalaya— Java nearby-
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
"iork.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
fornia, thence Round the World.
AH staterooms are amidships,
outside, with real beds. De luxe'
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class
only. Round the World, as low as
$1110, Home Town to Home
Town: with private bath $1370.
Complete information from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 6000
406 Thirteenth Street, Oakland. Phone HOlliday 8020
the stage of due regard for production
costs, IS practically ceriain to lead to
disadvantageous results.
At the present time we have met it
seems to me, another imporiant situa-
tion that may have been a strongly in-
liuent.al factor in bringing about the
reduction of prices that has continued
for the last two years. That is the con-
dition that has obtained during the same
period in the American money market
1 know It IS not unusual to refer to the
dramatic collapse in the security markets
last fall as a prime cause of present con-
ditions m foreign trade. But it occurs to
me that the conditions in the monev mar-
ket which preceded, for neariy two'years
the spectacular events of October and
iNovember are much more likely to have
exerted extensive influence on interna-
tional commerce than did the abrupt re-
turn to a more nearly normal situation.
A circumstance that bears directly on
international trade is the ease, or lack
of It, with which exchange may be ob-
tained in any market to meet obligations
due m other countries. Sufficient ex-
change available at reasonable cost and
without trouble facilitates trading con-
ditions. On the other hand scarcity of
e-xchange, so that it is obtainable only
with difficulty, sometimes amounting to
hardship, and at premiums that may run
to almost prohibitive rates, is bound to
produce a distinctly adverse effect.
At the present time Australia, because
of the lack of sufficient supply of ex-
change, has erected trade barriers. Simi-
lar conditions recently existed in Brazil.
There can be no doubt that conditions
in the American money markets for the
last two years adversely affected the sup-
ply of foreign exchange, particulariy of
dollar exchange, available in many of the
markets which are usually good custom-
ers for American products in great variety
and volume. Rates for the use of money
here rose to a point which made it dif- j
ficult, if not impossible, for many of
tho.se in other countries who had need of
capital, and could offer sound security
and usually advantageous terms to Ameri'- |
can lenders, to obtain here the funds they j
required. In many cases this resulted in \
postponement or abandonment of enter-
prise that might have given emplovment
to workmen, developed local production,
and in other ways maintained or stimu-
lated the purchasing power of the bor-
rowing market.
Free capital in this countrv turned
from foreign investment to the more
highly remunerative speculative markets
at home. The result was a sharp decrease
in foreign investments, and correspond-
ingly, in the supply of dollar exchange
otherwise available for the purchase of
American merchandise exports. In con-
sequence partly if not wholly, of this
situation, the foreign securities publicly
offered in the United States in 1020 had
the lowest aggregate value such offerings
had had since 1023. The decrease in
Latin-American issues was 60 per cent as
compared with 1928. The total of foreign
securities offered in the United States
I continued on page 26 )
June 11. 1 9 3 0 }i^ -
Fire Insurance
[ continuccl from piiRf 22 ]
cians, dentists, hospitals and druggists all
carry policies against claims for alleged
malpractice or inattention.
There is no end to the possibilities of
insurance. Looking at it today, it might
be asked "What else can be insured?" and
yet, in some laboratory or workshop, a
man or woman is now perfecting some
article of common use which, in its
turn, may prove even a greater hekl for
the insurance companies than has the
automobile.
The growth of the casualty insurance
business closely appro.ximates the growth
of .America. Each increase in population,
in industry, in building, demands more
insurance. Each increase makes greater
earnings and greater profits for the com-
panies, and a sound working organization
for the safeguarding of policy holders.
In periods of business depression, as well
as prosperity, premiums continue to flow
to the great insurance companies. Even
during the major business depression of
1021, dividends, assets, surplus and capi-
tal continued upward, uninterrupted. .\p-
pro.ximately every seven years since 1015
the total market value, dividends, assets,
capital and surplus of casualty companies
have doubled.
Insurance in all its forms is an indis-
pensable factor in the operation of busi-
ness, as it is a foundation for credit.
While it cannot be classed in the same
realm with manufacturing, shipping, agri-
culture, or banking, yet it has a direct
relationship to them all. in that it is the
shock absorber standing between them
and disaster when emergency places her
sudden strains.
Not only has casualty insurance proven
itself a most complete and satisfactory
shock absorber against the hazards of
business, but its securities have proved to
be among the soundest held by investors.
Federal and state regulation of their af-
fairs afford rigid protection to both in-
vestor and policy holder and it is a recog-
nized fact that few securities of such
soundness can boast of a record of appre-
ciation and income similar to insurance
stocks. Appro.\imately SS per cent of the
invested assets of soundly managed cas-
ualty insurance companies are in govern-
ment, state and municipal bonds and cor-
poration stocks of the highest grade, on
which a definite valuation can always
be obtained and all of which are readily
marketable.
The growth of the casualty insurance
business, as in all infant endeavors, pro-
gressed slowly at first, with many mis-
takes of judgment and many errors on
the part of both insurer and insured. But
from these early and varied e.xperiences
has been built a business that, for sound-
ness, ranks with banking: for progres-
siveness, with transportation; and for
adaptability, with agriculture. And yet
it cannot be classed in any of these fields
of activity. It has no merchandise of its
own, no ships to sail nor fields to plow,
for Casualty Insurance, carrying the risk
of them all, is a "business for businesses."
25
'leather River Canyon
THEN the Royal Gorge
SCENERY will make your eastern trip twice as en-
I joy able! Take the Western Pacific to Salt Lake
City— a stopover there, if you like, for its innumer-
able one-day side trips. Or, without change of cars,
continue through the most spectacular scenery of
Colorado— including the Royal Gorge. Low sum-
mer round-trip fares to all points East are on sale
daily until September 30, with a return limit of
October 31.
^h
w
FEATHER RIVER
T^ute
Cjet booklets, itiformalifin and resenatiom at:
WESTERN PACIFIC TICKET OFFICE
654 Nlarkct Street (across from The Palace)
Also Ferry Building-San Franc
Telephone SUtter 1651
WESTERN PACIFIC-SACRAMENTO N O RTH E RN -TI DE WATE R SOUTHERN
26
••(■{San Francisco Business
The World Trade
Outlook
\ continued from page 24 ]
last year was slightly above $700,000,000
as against over a billion for each of the
several preceding years. In view of these
facts it is not difficult to understand the
situation in several of our important
foreign markets where payment for im-
ports from the United States is readily
offered in local currency, but remittance
in dollar or sterling exchange is well nigh
impossible.
Another circumstance that has borne
heavily upon the general trade situation
of the world, is the sharp drop in the
price of coffee in Brazil. The same con-
dition existed in West Africa in cocoa,
in the Straits Settlement in rubber, in
the rice markets of Indo-China, and in
the sugar markets of Cuba, all of which
were primarily due to the break in the
long-continued, but economically un-
sound, effort to maintain an artificial
price through governmental action. The
accumulation through this process of sup-
plies that would last the world for two
years, coupled with the fact that each
year's production furnishes some addi-
tion to the surplus, created a situation
that has worked serious harm. And yet,
in the face of this devastating and ruin-
ous demonstration of the fallacy of that
method of interfering with the law of
supply and demand, there are those in
our countrv who insist that our Govern-
ment shall embark upon a similar experi-
ment in behalf of some of their products.
I shall not endeavor to carry further
this analysis of the cause of the present
situation. No doubt other factors than
those mentioned have had their influence,
but those discussed seem to me to have
been important. One other circumstance
may be mentioned as of possible influ-
ence. We are all familiar with the neces-
sity and value of thorough correlation of
all functions in our own enterprises, and
of the bad effects of failure to secure
such co-ordination. It is the importance
of what is popularly known as "team-
work." It seems clear that the situation
in our money market, to which I have
referred, disturbed the financial machin-
ery of the various world markets, which
under the developments of modern com-
munication and transportation, has been
knit so closely together as to be quickly
susceptible to the influence of such a
disturbing factor.
I have been discussing the situation
that has marked various world markets
for the last six or seven months, with
special reference to circumstances that
originated in the United States. Now a
new factor has appeared, also here, which
gives promise of a certain amount of
relief. If it is true that the slackening
of world trade was influenced to some
extent by money market conditions in
the United States preceding the break in
the security markets, it seems also prob-
able that the break itself may ultimately
cause some measure of remedv. For it
has been followed by an easing of money
rates which is already turning the atten-
tion of American investors again toward
sound foreign securities.
In fact some flotations have been af-
fected, and there are reports of nego-
tiations under way for loans and invest-
ments in foreign markets running to an
aggregate equal to, if not in excess of,
those that were made prior to the
changed condition in our money market.
One authority on foreign investments has
published an estimate of $667,000,000
for Latin America alone.
It seems likely that we may soon re-
sume a rate of foreign investment ap-
proaching that of several years ago, with
corresponding ease of the market for
dollar exchange. If, therefore, it is true
that the restriction of dollar exchange
contributed forcibly to the slackening
of trade, the corollary must be true that
ease of exchange may aid in restoring
trade conditions.
As a creditor nation we should bear
our fair share of the burden of rehabilita-
tion. If this year, as in former years, our
travellers expend six or seven hundred
million dollars for food, service and
travel, in other lands, and our investors
invest a like amount in sound foreign
enterprises, we shall have furnished a
substantial contribution toward reestab-
lishing the world trade equilibrium.
It is, however, comforting to reflect
that the world trade outlook is improving
and that we may look forward to an in-
creasing volume as the year progresses.
6
plain facts
that explain wliy
FIBREBOARD
SUPERTEST SHIPPING CASES
deliver your goods better
e
ELIMINATES RIM CUTS
An examination of shipments
leaving Pacific Coast terminals
shows Fibreboard Cases suffer
less rim cutting than any other
shipping containers.
Fibreboard Products INC
RUSS BUILDING. SAN FRANCISCO
MILL AND FACTORIES:
San Francisco Stockton Antioch Vernon Southgate Los Angeles
Port Angeles Sumner Port 'I'ownsend Philadelphia Honolulu Kahultii
SALE,S OFFICES:
S.\N Francisco Chicago Los .ANnEi.ES
Seviti.e Philadelphia
Portland Oakland
Salt Lake Citv
June 11, 1930};*
27
DAYLIGHT
SAVING/
( continued horn page 21 )
cause the sponsors cannot afford to hold
them (the arists) until niidnipht or later
in order to give California an after-
dinner radio entertainment.
This works a great hardship on west
coast radio devotees and the big adver-
tisers who bring the stars of the vocal,
instrumental and oratorical world to the
microphone. Under daylight saving sixty
minutes will be lopped from that four-
hour differential; and many fine radio
programs, not now obtainable, will be re-
leased to Pacific Coast radio audiences.
Practically every important industrial,
financial, merchandising and public wel-
fare organization in California is an en-
thusiastic proponent of daylight saving.
Guardians of the peace and the safety of
lives and property — such as the police
and fire department — acclaim it a poten-
tial godsend, as a deterrent of crime, on
the one hand, and a minimizer of the
dread hazard of holocaust, on the other.
The intelligent majority throughout
the state, informed of the complete suc-
cess of daylight saving in the eastern part
of the nation, and throughout every im-
portant country in Europe, has wisely
decided that "twenty million Americans
and two hundred million Europeans can't
be wrong," and is loaning the movement
a magnificient brand of wholehearted co-
operation and support.
The San Francisco Chamber of Com-
merce, the Junior Chamber and the Los
Angeles Chamber of Commerce are on
record as actively supporting the cause
of daylight saving. Straw vote canvasses
— as well as the petitions circulated for
names requesting the initiative ballot —
show majorities of eight and ten-to-one
favoring the proposed statute. Pastors,
doctors, lawyers, dentists, optometrists
and other professional ministers to the
health and well-being of the body politic,
have given the movement the stamp of
their warm approval.
Bankers, brokers, oil and gasoline re-
finers and distributors, realtors, transpor-
tation companies, city and county health
officers, radio directors. Boy Scout execu-
tives, golfers, tennis clubs, yachtsmen,
produce dealers, poultry and egg purvey-
ors— these are only a few of the varied
groups on record in favor of the proposed
innovation.
Possibly, by now the reader who has
indulged us to this point can realize how
difficult — nay, impossible — it would be
for the writer, with his aforementioned
Scotch-Dutch blood-line as an initial
handicap, to "make it humorous" when
discussing daylight saving for California?
It is too big a thing — too necessary a
thing — too beneficial a thing — to be "hu-
mored." California's glorious destiny is
assured; the adoption of daylight saving
will hasten it.
To the writer's mind the measure
should be endorsed by the citizenry of the
state, at the November polls, without a
single dissenting vote!
Let's go!
Chamber Sponsors IndiistrialTrip
A five-weekn- induslrinl trip extrndins: into II ntntt-s nnd 1« cities, witli direct con-
tacts made with 121 industrial prospects, besides .il telephone contacln— this, in brief,
is the stor.v of a recent industrial trip sponsored b.v the Chamber of Commerce.
On April 10. Capen A. Fleminir. manacer of the Industrial Department, left San
Francisco for Washington to attend the conference of the Industrial Bureau Managers
of the United States, held under the auspices of the United States Chamber of Com-
merce. While at this conference. Mr. Flemins; was elected a director and vice presi-
dent for the ensuing year of the newly named American Industrial Development
Council.
At Washington, visits were made to the Federal Trade Commission with reference
to the California Sports Hats case, favorable decision on that case having been ren-
dered within the past few days.
As a direct result of this industrial trip, which was completed on May 15, two small
business units have already located in San Francisco— The Maxie Carment Company.
130 Sutter Street, and Davis Emergency Equipment Company. I26H Mission Street, and
at least one other will open in the late summer.
FIREMAN'S FUND
INSURANCE COMPANY
Head OflSce : San Francisco
J. B. LEVISON, President
Paid up Capital $ 7,500,000
Policy Holders Surplus - - - - $20,000,000
Unearned Premium Reserve - - - $15,000,000
Total Assets $40,000,000
"Directors
Frank B. Anderson, Chairman, Board of Directors, Bank of California
Edward T. Cairns, Vice-President, Fireman's Fund Insurance
Company
Wm. J. Dutton, Rttired
Edward L. Eyre, "President, Edward L. Eyre & Co.
Mortimer Fleishhacker, President, Anglo-California Trust Combany
A. P. Gianinni, Chairman Advisory Board Tramamerica Corporation
J. B. Levison, President, Fireman's Fund Insurance Company
Charles R. Page, Vice-President, Fireman's Fund Insurance Company
Henry Rosenfeld, President, John Rosenfeld's Sons
F. W. \aaS'\ckV\n,Piesident, Dodge, Sweeney &- Company
Franklin A. Zane, Vice-President, North American Investment
Company
FIRE, AUTOMOBILE and
MARINE INSURANCE
28
■^ San Francisco Business
Electrically
Speaking"
[c-onti,
■d fruMi p:isi- 10]
two years the line had been extended to
Oakland, a distance of 142 miles from
the plant, and reconstructed for a pres-
sure of OO.OOO volts. This was the high-
est voltage up to that time of any com-
mercial transmission line in America.
The San Francisco bay region was
again the scene of an important depar-
ture in the commercial handling of elec-
tric power when the Pacific Gas & Elec-
tric Co., in October, 1906, established at
Oakland a central load-dispatching sta-
tion. This provided an effective solution
of the problems involved in quickly and
adequately meeting the sudden fluctu-
ations and emergencies caused by abnor-
mal demands on the system or damage by
storm and other agencies to generating
stations and transmission lines.
These few instances are cited because
of their historical interest. The complete
story of the development of the electric
light and power industry in this region
and the part played in the growth of in-
dustry and agriculture as well as the com-
fort and convenience of every day life is
an epic far too vast even to be attempted
in a brief article.
The electrical industry of the West wel-
comes the opportunity to greet the many
distinguished leaders from other parts of
the United Slates who are coming to San
Instant Hot Water
does save 4 to 6 hours
each week
If you would exchange 4 to 6 hours each week
for sunlit hours of freedom —
If you would have plenty of hot water at the
turn of a faucet —
Then accept this automatic hot water service.
It is the same instant hot water service that
men like in fine hotels— for bathing and shav-
ing. It is brought to you by the Automatic
Gas Water Heater. Because of its insulated
tank and efficiency, the cost is less per gallon
to heat water with an Automatic Gas Water
Heater than with the old fashioned methods
of waiting for water to heat.
And once you install the excellent service,
there's never any delay or bother about hav
ing an abundant supply of hot water — day
and night.
Plenty of hot water, at the turn of a faucet,
does save time by quickly dissolving dirt and
grease.
For full details about having an
Automatic Gas Water Heater,
telephone or call at our ojfice —
or a dealer's store.
Pacific Gas and Electric Company
Owned - Operated- Managed
by Califomians-
Francisco for the convention of the Na-
tional Electric Light Association.
The sessions promise to be productive
of discussions and ideas of wide impor-
tance and value to the electric utilities of
the nation and the public they serve.
Every indication has pointed to an atten-
dance which will e.xceed that of any other
convention held by the Association on
the Pacific Coast. James Rolph, Jr.,
Mayor of San Francisco, will give the ad-
dress of welcome and among those par-
ticipating in the programs are the fol-
lowing:
Edward N. Hurley, war-time chairman
of the United States Shipping Board,
former chairman of the Federal Trade
Commission and member of other gov-
ernmental bodies.
Owen D. Young, chairman of the
Board, General Electric Co.
Fred W. Sargent, president. Chicago
and Northwestern Railway Co.
Merle Thrope, editor, "Nation's Busi-
ness."
A. W. Robertson, chairman of the
[ (■')ntinued on page 37 ]
Dine«,k/ Dance
As You Sail
...on LASSCO's super-express liners
' HAByARD"/7»rf"YALE"
4 Sailings Weekly between
SAN FRANCISCO, LOS ANGELES
and SAN DIEGO
Low one-way and round trip
fares include meals and berth
LOS ANGELES-HAWAII
Giant liners over the delightful southern route
LASSCO
LOS ANGELES STEAMSHIP CO
685 Market Street
Tel. DAvenport 4210
pacific
department
IHSansomeSt.
San Francisco
California
i
June 11. 1930}:^-
Chamber's BRIEF
Given I. C. C. /;/
Rail Hearing
THE San Francisco Chamber of
Commerce has forwarded to
the Interstate Commerce Com-
mission its plea in brief to per-
mit the Western Pacific Railroad to lav-
its rails into San Francisco in order to
stimulate the industrial development of
the city and contiguous peninsular terri-
tory which would be served by the new
line.
The Chamber's brief, prepared and
forwarded by Seth Mann, carries the
testimony given before an Examiner of
the Interstate Commerce Commission
some time ago by City Engineer M, M.
O'Shaughnessy and Hal M. Remington,
assistant manager of the Transportation
Department of the Chamber. Mr. Rem-
ington states in the brief just filed:
"The sentiment of the San Francisco
Chamber of Commerce, which represents
the business interests of the city, is in
favor of the granting of this application.
It is a benefit to shippers and receivers of
freight to have their businesses located on
more than one line of railroad. Competi-
tion among railroads is of great advan-
tage to shippers in maintaining the high
character of the service.
"The application of the Western Pa-
cific, if allowed by the Commission, will
permit the Western Pacific Railroad
Company to enter San Francisco by an
all-rail connection between its main line
and terminals in San Francisco. It is
dependent entirely on car floats in han-
dling traffic to and from San Francisco.
"Large potential industrial areas along
the west shore of San Francisco Bay, now
without rail service, will be open to de-
velopment if the application is granted
and the city of San Francisco will gain
the advantage of competitive all-rail
routes. In fact, the entire metropolitan
area surrounding San Francisco will gain
from an existing competitive rail route
into this city.
"San Francisco can extend industrially
only south. It cannot extend east, west or
north. It is especially important to San
Francisco that the neighboring un-
occupied territory in San Mateo County
including South San Francisco, shall be
BUSINESS PRINTING SERVICE
580 MARKET STREET GA rfield 7700
1000 Hum
1000 Regular Busineen Knvel
1000 Printed Business Cards
1000 Process Engraved Clardi
II Bond Letlerheads.«4..;0
siness Envelopes ,ii4.00
$2.00
.f4.50
SpecLilizaf ion on tluse regular'y used busi-
ness forms enab'es us to g-ve you advantage
of qunlity pr'nting at unusually low rates . . .
An estimate on 'arge or small orders will show
all our work to be reasonable.
developed industrially and it is axiomatic
that an industry contemplating location
anywhere will not be satisfied with the
services of only one railroad."
The Interstate Commerce Commission
has previously held that the communities
surrounding San Francisco Bay consti-
tute a single metropolitan area. The
Chamber's brief of intervention points
out that San Mateo County is an integral
part of this metropolitan district.
"The development of the territory in-
volved," the brief concludes, "is depen-
dent upon competitive rail service and
this cannot be offered in any other way
than that proposed by the Western
Pacific.''
29
The statement by Engineer O'Shaugh-
nessy which the Chamber uses in its brief
to point out the advantage of a new rail
line into San Francisco and through the
peninsula area by way of the Western
Pacific's system, states that the region
south from Channel Street to the county
line has indifferent freight service and
industries are being repressed in this
region for want of adequate service. Mr.
O'Shaughnessy testified at the hearing
here last April before the Interstate
Commerce Commission Examiner that
extension of the W'estern Pacific lines
would develop the southeastern portion
of the city which "has been standing still
for thirty years."
Resourcef u I ness
and the World of Undeveloped Resources
In the business world of undeveloped resources,
man's own Resourcefulness is the most allur-
ing and the most desirable of development.
Resourcefulness is that mental capacity v/hich
sees clearly how to do the seemingly impos-
sible— and does it.
Modern Business demands it. Progress requires
it. Notable success is pure luck without it. It
discards old standards of accomplishment;
exacts a double yield from the soil ; opens the
skies to traffic, and turns manual labor over to
machines. It urges men to use their brains. Its
presence commands the highest premium.
Modern Accountancy inspires and develops
Resourcefulness in men. With its enlightened
application of facts and figures, its Budget, its
System, Method and Order, it makes men
see the possibilities which lie in their world
of undeveloped resources.
ERNST & ERNST
CERTIFIED PUBLIC ACCOUNTANTS
914-925 RUSS BUILDING, SAN FRANCISCO
30
■■<f{ San Francisco Business
Pan-American
Conference . . .
[continued from page 16]
History proves that the closest rela-
tionships, the finest ties, and the most
lasting friendships between different
countries always have been established
IBCHlNDLER Ql
|S, Phone A\Arket <V)7'i il
!=■ CABINET WORK Ji
p. COMPLETE INSTALLATfONS^^l
11 erORE BANK &OFFIce^^i
||- DXTURES 11
|MAe,P„WQiQDlNT^afORS|^
«*icl 12
through conferences attended, not by
official diplomats handicapped, possibly,
by limitations of governmental barriers,
but by representatives of those phases
of life which constitute every day prob-
lems and which reflect upon the welfare
and well-being of people as a whole.
We have much in common with the
life of other countries. Our experiences
can contribute to their welfare just as
theirs can contribute to our well-being.
There should be a greater and more
far-reaching social and cultural tie be-
tween them and us. They are interested
ill our problems as those problems affect
them. We are interested in their prob-
lems as those problems affect us. There
is no doubt in my mind that a closer
relationship can be effected and devel-
oped between them and us, through the
Sacramento conference and be produc-
tive of many mutual benefits.
The origin of this unique conference
is worthy of a brief review. It grew out
of a suggestion offered by Mario Estrada,
an Argentine agricultural engineer. It
was upon his suggestion that the Sacra-
mento Region Citizens Council agreed to
serve as official sponsors for the August
lllllllllllllliiillllllllllllllll
yr4^.
THE SAN FRANCISCO BANK
INCORPORATED FEBRU.\RY lOxH, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased by mergers or consolidations with other banks.
Assets over $125,000,000.00 Deposits over $120,000,000.00
Capital, Reserve and Contingent Funds, $5,450,000.00
The foltcwing accounts stand on the Books at $1.00 each, viz.:
Bank Buildings and Lots - (Value over $1,925,000.00)
Other Real Estate - - - (Value over $308,000.00)
Pension Fund ... - (Value over $670,000.00)
Interest paid on Deposits at 4/-^ per cent per annum
Computed Monthly and Compounded Quarterly
conference. Realizing the importance of
a meeting of this type in California, the
state administration gave it all of ihe
cooperation it could and is an.\ious to
see to it that its deliberations are a suc-
cess.
The Sacramento Region Citizens
Council had sent two trade agents into
South America for the purpose of in-
vestigating and reporting upon the possi-
bilities of increasing foreign markets for
California's products. These trade com-
missioners were instructed to call upon
the business, commercial, industrial and
agricultural leaders of the various South
American republics, and to suggest to
them that it would be an excellent idea
for those countries to send their repre-
sentatives from time to time, to Cali-
fornia.
Gradually Estrada's idea began to bear
fruit. It shaped itself more concretely
when Estrada suggested that a meeting
of unofficial delegates from each of the
twenty-two Pan-American nations, con-
ferring at one time and in the same place,
could probably save a great deal of time
and accomplish better results than could
be evolved out of visits independently
and individually by various representa-
tives from the other nations. This amend-
ment to the original suggestion, unani-
mously endorsed by the organization in
Argentina, was cabled to the Sacramento
Region Citizens Council and invitations
thereupon were immediately sent to all
the Pan-American countries.
Gathering momentum daily, the Pan-
American Sacramento Conference seems
to have attracted the attention of virtu-
ally all of the business, industrial and
agricultural organizations on the Ameri-
can continent. The offices of the Sacra-
mento Region Citizens Council have been
flooded with letters of inquiry, suggested
programs and topics for discussion, and
general messages of endorsements for
this unofficial meeting of good will and
mutuality of interest.
Coming on the heels, as it were, of
the good-will tour participated in by
President Hoover, shortly after his elec-
tion, in which he visited many of the
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lo^vest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
' PRorpect 1000
June 11, 1930 );> ■
31
South American and Pan-American na-
tions, and closely following the footsteps
of Colonel Charles A. Lindbergh, who
has shortened the distances of communi-
cation between ourselves and our neigh-
bors to the south of us, the Sacramento
conference should go down in history as
an epoch-making event.
It is particularly fortunate, too, that
the conference is to be held approxi-
mately during the session of the Cali-
fornia State Fair, the first day of which
has been set aside by the State Fair
Board as "Pan-America Day." Those in
charge of the conference have also
mapped out the details for a two weeks'
tour of the State of California, for the
delegates and visitors. This tour will
begin, it is believed, in Los Angeles, and
will cover many of the most worthwhile
things of interest to see, observe and
study in California.
The sessions of the conference will be
held in the State Capitol, Sacramento,
August 25. The sessions will last from
August 25 to August 30, inclusive. As
Governor of California I urge all who
can, to attend this conference, participate
in its deliberations and discussions, assist
in the entertainment of our guests and
visitors and to help make this meeting
one of great value, not only to California,
but to all of the nations and governments
participating.
Quiet tforkers
This was recorded of Solomon's Tem-
ple ; "And the house, when it was in build-
ing, was built of stone made ready at the
quarry; and there was neither hammer
nor axe nor any tool of iron heard in the
house, while it was building."
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
J^C£}ONNELL
Mevibers:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., P)ione SUtter 7676
Branch: Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New York Office: 120 Broadway
Chamber Opposes
Harrison Bill. . .
Continued free entry to the United
States of the nationals of all Western
Hemisphere countries was advocated last
week by the Chamber of Commerce in
recording its opposition to a bill now be-
fore Congress providing quota regula-
tions against other countries of this
hemisphere. The Chamber also voiced a
plea against the Harris Bill now before
the Senate which seeks to apply a quota
to Mexico.
Resolutions passed by the Board of
Directors of the Chamber and forwarded
to Washington and the business organi-
zations of other American countries,
stated that the proposals contained in the
Johnson and Harris bills would reflect
unfavorably on American trade relations
with the countries affected and that in the
opinion of the Chamber there is no neces-
sity to put the immigration into the
United States from neighboring nations
in the North, South and Central Americas
on a quota basis. The Johnson Bill would
apply the quota regulations now enforced
against European immigration to all
countries in the Western Hemisphere
while the Harris Bill would single out
Mexico as the one country in the
Americas whose immigration should be
restricted.
Gift and Art Show
Brings Buyers to
San Francisco
Not only are the buyers from the far
western states eagerly looking forward
to the opening of the Sixth Annual Pacific
Coast Gift and Art Show, which will
again be held this year at the Palace
Hotel in San Francisco, July 7 to 12, in-
clusive, but inquiries are being received
from as far east as Chicago. Western
merchandise and western importations
from the Orient have fast gained the at-
tention of alert buyers all over the United
States.
Each year this show has gained an
increased attendance averaging better
than 40 per cent. Last year over 200
nationally known lines were on display.
This year two entire floors have been
reserved, and up until May 20, fully
seven weeks in advance of the show, over
150 lines had already definitely arranged
for exhibit with over 100 rooms reserved.
Reservation cards are being mailed to all
the important buyers in twelve western
states as well as the department store
buyers in seventeen states. Through the
official publication. Pacific Coast Gift &
Art, a special show number will be
mailed to the complete list of buyers in
the western territory. This special maga-
zine is being established through the co-
operation of the members and their
manufacturing connections and repre-
sents a medium of real value and service
to the trade.
Voice^to-
Voice is
almost Face'
tO'Face
WHILE you
are entrust-
ing an important
business proposi-
tion to slower
methods of com-
munication, your
competitor may be
using the tele-
phone.
His voice will be
there in a few min-
utes, though the
jump is hundreds
of miles.
Inter-city tele-
phone service is
very fast, clear, eco-
nomical.
The Pacific Telephone
And Telegraph Company
\ ^^
32
»;{San Francisco Business
Our Public
Cattle Market
[continued from paEo 15]
There is a market for livestock at the
South San Francisco Union Stock Yards
every business day with numerous buyers
competing with one another for their re-
quirements, commission firms represent-
ing the shipper securing the highest pos-
sible price for stock offered for sale and
the stockyards company rendering every
possible service for the expeditious han-
dling of all classes of livestock.
The South San Francisco Union Stock
Yards Company also operates a public
feed yards with a capacity of SOO cattle
and 10,000 lambs where the producer
YOU APP IVVTTPn TO VTIIT
may place feeder steers, cows or lambs to
be fattened for the market at a nominal
cost.
The South San Francisco Union Stock
Yards is also the show place of the Junior
Livestock and Baby Beef Show which is
one of the educational features of the
livestock industry in the western states.
This new enterprise, doing a volume
of business of one million dollars per
month, is an asset to San Francisco and
a necessary adjunct to the business of the
livestock producers of sixteen states.
For the year 1930 to date, cattle
receipts have gained 47 per cent, calf
receipts 77 per cent and sheep receipts
o7 per cent, which is concrete evidence
of the appreciated value of this enterprise
to San Francisco and the livestock in-
dustry.
SCENIC BAYTfiip
'M 60 MILES OF *
SAN FRANCISCO BAV
VALLEdO-SAN FRANCISCO FAST BOATS
MOTORISTS
MILES OF DRIVING
549 MARKET STREET, SAN FRANCISCO
EXHIBITS OP COMMERCIAL ARTICLES
MADE IN JAPAN
PREE COMMERCIAL SERVICES BETWEEN
U. 6. A. AND JAPAN
(Maintained by Japanese Government)
DINING R-OOM BARBEFl SHOP
BOOTBLACK NEWS SERVICE
CLAY STREET PIER
NORTH END OF FERRY BUILDING
PHONE DAVENPORT AOOO LDCAL892I
Southern Pacific Golden Gate Ferries Ltd
The Bank of America serves —
through 160 branches — the
banking requirements of more
than half a miUion depositors
throughout the State.
The prestige of an account with
an institution of this magnitude
is an important business asset.
BANK o/ AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. Donohoe-Kelly Office, 68 Sutter St.
French-American Office, 108 Sutter St. Hayes Valley Office, 498 Hayes St.
Fugazi Office, 2 Columbus Ave. Bayview Office, 3rd and Palou.
Bush-Montgomery Office, Mills Bldg. Oriental Office, 939 Grant Ave.
North Bcacli Office, 1500 Stocltton St.
BRANCHES THROUGHOUT CALIFORNIA
Aeronautical Exposition
I continued from paRo 1 1 ]
E.xposition officials, among them mem-
bers of the San Francisco chapter of the
National Aeronautic Association, point
out that the forthcoming show is an all-
northern California event, sanctioned as
such by the Aeronautical Chamber of
Commerce. Its chief purpose, in addition
to furthering public interest in aviation,
is, according to Glen Chamberlain, Earle
C. Anthony executive and president of
the e.xposition corporation, to center the
attention of the aviation industry on
northern California as a whole.
"Heretofore." Chamberlain said last
week, "no one determined effort has ever
been made in northern California to sell
the aviation industry as a whole on the
advantages which the entire bay area
has to offer the manufacturer. Conse-
quently, we find the aviation industry's
operations concentrated in the northwest
and the south. While we do not begrudge
these territories their full share of such
industral development, we do feel that
both San Francisco and the East Bay are
rightfully entitled to greater investments
in aviation industry than have, as yet,
been made."
Chamberlain asked the full co-oper-
ation of San Francisco interests in mak-
ing the show fully representative of
northern California's receptive attitude
toward aviation, as a demonstration of its
buying potentialities.
The Pacific Coast Aeronautical Ex-
position, \V. P. Butler, its managing di-
rector, points out, has e.xpressed itself as
anxious to do everything possible toward
encouraging the choice of the Sunnyvale
site by the House Naval Aft'airs Commit-
tee for the future Pacific Coast dirigible
base. To that end. the exposition has
forwarded personal invitations to mem-
bers of the committee to attend the show
as honored guests, in the belief that such
attendance on the committee's part would
effectively demonstrate the tremendous
interest in aviation which exists in north-
ern California. Congressman .Mbert E.
Carter of Oakland has been requested to
do all in his power to further the interests
of the Sunnwale site by urging his col-
leagues, headed by Congressman Fred A.
Britton. to attend the exposition.
MITSUI &
COMPANY
LIMITED
(Mitsui liu.ssaii Kaislia, Ltd.)
Cable Address: "MITSII"
GENERAL IMPORTERS
EXPORTERS
COAL SUPPLIERS SHIP OPERATORS
SHIP OWNERS SHIP BUILDERS
ETC.
Head Office: TOKIO. JAPAN
San Francisco
ilCHANTS EX
-New York. Seal
June 11. 1930)&-
33
FOREIGN
TRADE TIPS
20196 — Novelty Representation.
Ciiu-imiati, Ohin. Manulactiircis' iiat
di.sti-ibutiw wants to secure impoitiil ii
ivel-
tics and specialties of all descripti.>iis to
oller
to Ills eustojiiei's in Uhio, Indiana and Ka
isas
20197— Textile Agency.
Manchestei-, ICnjilanil. Manilfactuiei- o
cot-
ton piece Koods, Yorkshiee w .iis. 1
enls,
and cleal-inj! lines is seekinK a local OK'
it.
20198— Straw Brooms.
San iM-ancisco, Calif. A French man
llac-
luier of .\riican straw I)r ns wants a
dis-
trihutor in San Francisco.
RUSSELL,
MILLER
&CO.
t
Members
New York Stock Exchange
New ) ork Curb Exchange
H; K^EMseres
1800 RUSS BUILDING
San Francisco
Telephone
DOuglas 7270
Main Office
50 BRO A DWAY
New York
P R I V A r E WIRES
20199 — Olive Oil.
San I'lancisco, Calif. A Krencll manufac-
turer and exporter of olive oil is seeking an
at^ent on a commission basis.
20200 — AKency.
San I'ranciscii. Calif. A llrni iji l.oilelinsail.
lielKiuni, e.xportint? window and plate Klass.
Ilasks, iron and steel bai-s, sections, eenienl,
etc., desires to appoint a local agent.
20201 — Agency.
I'aris, l''rance. I'arty wants to secure tlu>
agency I'ol' an exporter of prunes and other
drii'il fruits, also canned fruits and canne.l
lish. Iteferelu-e.
20202— Canned Fruit.
I'aris, Fi-ance. Company wishes t.i obtain
the representation of a packer ol eamiid
fruits. Conunercial and banking ic Icrenees
and terms on lile.
20203 — Gunpowder and Sulphur.
San l-iancisco, Calif. I'arty in I'ortugal is
desirous of learnicig the names of manufac-
turers anil eNp,.rteis of guiuiowder and sul-
phur.
20204— Representation.
San Francisco, (^alif. Business nuni I'l-oni
Czechoslovakia is interested in obtaining the
agencies for local products, and is particu-
larly interested in all kinds of machine oils.
lie is at present in San Francisco foi- several
months.
20205— Redwood.
liondiay, India. Company is anxious to
connuunicate with exporters of ledwooil
timber. References.
20206 — Japanese Novelties.
Houston, Texas. Shop wants to contact im-
porters of Japanese novelties suitable for
"grab bags," carnivals, etc.
20207— Chinese Matting Baskets.
Stougbton, Mass. I'arty is very anxious to
connuunicate with dealers in Chinese mat-
ting baskets.
20208— Chinese Merchandise.
Tientsin, China. Firm dealing in all kiiuls
of brass and cloisonne novelties, and em-
broidered goods, such as silk Mandarin coats,
pajanuis, etc., <iesires a connection locally.
20209— Silk Fishing Line Leaders.
San Francisco, California. Steamship com-
pany is inciuiring, on behalf of a Hongkong
Co., for nanu's of parties interested in im-
porting silk fishing line leaders, finished and
unnnished, direct from Hongkong. Sample
on lile for a short time.
20210— Skins. Furs, Walnuts and Peanuts.
San Francisco, California. Exporters of the
above nanu'd commodities located in Tient-
sin, China, would like to get in touch with
established importers. Local reference.
20211 — Raw Products.
Hatavia, 1). F. I. Agent anil commission
man handling various lines of native prod-
ucts from Java, Sumatra and Horn such
as colfee, pepper, pandan splits, and bamboo
hats, are desirous of comnuniicating with
importers of these commodities.
20212— Paper and Lumber.
It.
epr
exporters of lumber and paper. References.
20213— Wood Dry Dock.
Vera Cruz, Mexico. Party who is planning
the construction of a floating wooden dry
rlock wants to communicate with local con-
struction companies.
20214 — Graphite.
Hermosillo, Mexico. Firm wishes to finil a
market for graphite which assays 81 to S.'i
pel
ent.
20215 — Castor Beans.
Coyuca de Bcnitez, Mexico. Party is anxious
to llnd a market for castor beans which he
can supply in great quantities.
20216 — Oregon Pine. Chum Salman, Cali-
fornia Sardines and Rice.
Valparaiso, Chile. Company desires to ob-
tain the representation of the above com-
modities. References, terms, etc., on lile.
;Vi,.«(.< l,e):>rv Ihe l.aiifilnnfi llu,l,lh„. I'riiiin/!
Circle the
Paeifie on
the lovely
MALOLO
...a luxurious cruise
to 19 strange ports
•liiST t" int-nlion these plaii-s liriiit;>. a
Ihrill uf adventure! Nikkii and Kvcti,
in lieiiiitiful Japan. Peipiii;;, Sliiinf^liai.
Ilonf^kiinf; in the f'elestial Kinfidoiii.
Biin>;knk in quaint Siani. The wicked
city of Singapore in Malaya.
You've longed to see them. Then, go
this year on the Malolo's .second Around
Pacific Cruise! You'll see all these- and
many more. Batavia in the Kusl Indies.
Macassar in Celebes. The line cilics of
Australia and New Zealand. Honianlic
Fiji, Samoa, Hawaii.
Nineteen ports in I'-2 countries will he
visited by the 23,0()(l-ton Malolo. speed
(pieen of the Pacillc. faiiicd for spacioiis
luxury. You sail Sepleniber '20 from
San Francisco to reach the orchid lands
"down under" the equator just when
exquisite Spring touches them with
glory. You return December 19, bring-
ing home rare Christmas gifts.
Only this one cruise offers so much
that is new and fascinating! Fares .$!,. 500
to .'ii(i..500, shore excursions included.
Membershi|) is liiniled. Ask the Matson
Line or American Hxpress Co., jointly
conducting this uiuisual tour, or your
travel agency, iieautifid folders on re-
(luest.
MATSOX LINE
A]»IERICAIV EXPRESS
«■ <H»I P A IV Y
in cooperation
Matson Offices (.Address Depi. F-H-ii)
NKW YORK 535 Fifth Avenue
CHICAGO 140 S. Dearborn St.
SAN FRANCISCO 215 Market St.
LOS ANGELES 72:} W. Seventh St.
PORTLAND 271 Pine St.
SEATTLE i;U9 Fourth Ave.
34
-^"(San Francisco Business
LEADS /or NEW
BUSINESS
LISTED BELOn' are the names of new
firms and changes of addresses of old
firms engaged in ihe business under
trhich they are classified.
DOMESTIC TRADE BUREAU of the
INDUSTRIAL DEPARTMENT
Accountant— T. A. MilliT, 1 ti) lOr. Mont-
gomery.
Advertising — De Nova System, ()9."i Mission
to 52 2d.
Apartments — Anglo Hotel Apartments, 1550
Killmore; I.angham .\partmcnts, 555 Taylor;
Seven Ninety Seven Bush Apartments, 797
liush.
Attorneys— Huot & O'Farrell, li,S Post: John
O'Donnell, 785 Market.
Auto Body Works— Atkin & Co. (J. S.
Biagiol, 1711 Sacramento to 1522 Bush.
Auto Equipment — Automotive Equipment
Co., 147 Turk.
Auto Repairing — Cochran A Tuohey, 1212
Webster; New Aetna Auto Repair Shop, 529
Jones; Peerless Auto Repair Shop, 1755 Clay
to 1,524 Bush; Reid & Kruse, 545 Eddy.
Automobiles — Atwood Co. (used cars), 1175
Mission; Phil's Used Cars, 455 Golden Gate
Ave.; Harry Taggart (used cars), 42 9th to
50 10th.
Bakeries— Leo's Donut Shop, 4117 ISth:
Glen Winward, 2103 Taraval.
Barber Shops — Abe Barber Shop, 1805 post;
J. Lefton, 814 Eddy.
Bathrobes— Van Baalen-Heilbrun & Co., 130
Bush to 341 Market.
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1S80
Capital Subscribed Ten 100,000,00«
Capital Paid Up _...Yen 100.000.000
Reserve Fond
(Surplus) Yen 105.600.000
EXPORTERS and IMPORTERS are
invited to avail themselves of eur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOGUCHI, Manager
Beauty Parlor Equipment— Charles Arnao
Co., .Ill .Minna.
Beauty Parlors — Castro Beauty Shop, 587
Castro; Modcart Permanent Wave Studio,
1007 Market.
Beverages— Isidore Comez, 4511 to 4:tr) Pa-
■illc.
Broke
ket; Willi:
-A. M
Beebc Co. I food i, 112 Mar-
Cllrich (insurancil. 111 Cali-
Builder— (iporge W. Simpson, 1818 15th.
Candies— The Dawn, (ilOO Geary.
Catering— Moore-Brown Catering Co., 211(13
to 2003 Pine.
Chimneys — Ace Chimney Service (Duncan
MacDonald), 889 to 681 Ellis.
Cleaners — Acme Cleaning & Dyeing Works,
3205 22d to 3,-!28 22d ; Bright Cleaning & Dye-
ing Co., 1971 Sutter; Bush Street Cleaners,
1008 Bush; F. E. Lawton, 1287 46th Ave:
Milano Cleaning & Dyeing Works, 431 Colum-
bus; Florence Monin, 3497 Mission: Ritz
Cleaners, 1077 Washington: Snow White
Cleaner, 1781 Fulton to 1220 Polk; Stitch In
Time Cleaners & Dyers, 30 Hillcrest Drive.
Clocks— Standard Electric Time Co. ( elec-
tric i, 1 Drumm to 10 1st.
Clothing— Wright Shop, 3420 25th.
Coal— Dawley-Bcban Coal Co., 1723 Church.
Contractors — .\lfred F. Feasey (general),
210 Clara: W. W. Hayes, 74 New Mont-
gomery; Harry J. Oser, 582 Market.
Cordage — Cupples Cordage Co., 115 Town-
send to 24 California; I. Jurian Co., 115
Townscnd to 24 California.
Cotton Goods— Bear Mills Mfg. Co., 13(1
Bush to 341 Market.
Dairy Produce— P. Lerncr Co., ,328 Clay to
529 Front.
Dentists— Dr. Earl T. Maey, 1296A 9th Ave.
to 635 Irving; Dr. A. C. Wallace, 133 to .12:1
Geary.
Diamond Setter— Michael Sabatino, 76(1
Market.
Die Cutting— Star Die Cutting Service Co.
(Jay Piatt Hamerslag), 1 Perry to 248 1st.
Displays — Deane-Hollnagel, 667 Stevenson.
Dress Patterns— Fashionable Dress Pattern
Co., 143 to 149 New Montgomery; Simplicity
Pattern Co., 143 to 149 New Montgomery.
Dresses— Gross Style Shoppe, 1603 Haight.
Dressmaking— A. C. Motter, 1,370 9th Ave.
to 430 Judah.
Druggists— Dessel's Pharmacy, 129S 9th
Ave. to 730 Irving; Hyde-Pacific Pharmacy.
1600 Hyde.
Eggs— Wm. N. Patterson (certified!. 106
Clay to 310 Davis.
Electrical- Bay View Electric Co., 1619
Oakdale to 4940 3d; Home Electrical Co.
(Noble A. Wright, M. L. Scobey), 389 4th to
292 Tehama; S. Jenkins Electric Co., .3854
24th.
Engraving— Han
y Cook Engraving Co..
.398 5th.
Fruits and Produ
ce— .\. Longo & Co., 529 to
Furniture — Crow
1 Furniture Co., 5340
(Jeary.
Furs— Gale Felder Co. (raw). 38 Sansome
to 405 Montgomery
Goldfish— Abe Goldfish Co., 1805 Post.
Grocers— Tarantino Bros., 27.39A Taylor;
Mike Travaglio, 97
Cortland.
Hardware— Gcer
Hardware Store, 2101
Hotel— Hotel Troy, 20 6tli.
Importers-Exporters — L. IJ. Abraham & Co.
Ltd., 149 California; Casa Del Valle (J. I. Del
Vallel, 153 Kearny to 531 Sutter; Naftaly Im-
porting Co., 268 Market.
Insurance — Brodie-Norton-Heebncr Inc.,
114 Sansome; California National Insurance
.Vgency, 111 Sutter; Consolidated Insurance
.\gencies, 465 California; Maurice A. Gale, 38
Sansome to 405 Montgomery.
Investment Securities — Beason, Ross & Co.,
2.35 Montgomery; McCahill & Co., 235 Mont- I
gomery.
EUROPE
via PANAMA
FAST NEW SHIPS
"San Francisco" "Portland"
"Oakland" "Seattle" "Tacoma"
"Los Angeles" "Vancouver"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage- 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street, San Francisco
United States
Laundiy
The Careful Laundry
*^
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
Kroehler Manufacturing Company
885 Charter Oak Ave.
San Francisco, Cal.
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT: Chicag(
JUNE 11. 1930^-
InvMtmenU— (.. B. >S: J. <:. W.il, 417 Market
to 75 Frt'iiiont.
J,welers^M. W. Cnlui (mfg.), 210 Post;
(ilinilcnwmn & Son, 71S to 760 Market.
Loans— Ahe Cohii, 1122 rillniore.
Machinery— Kasser KHH Process Co. (eSK
sleriliziiiK), 127 Mission to 1(27 4tli.
Manufacturers' AgenU — Herbert Blum, i:)0
liusii to .yi Market; J. H. Borrmann Co., 21
Calil'ornia to 531 Bush; Frederick W. Jobson,
x:i:i Market.
Massage— Dr. E. Colefax .Vlexa.ider, 8!ir,
Kilily to 1550 Killniore.
Millinery— Abel Hat Co. (l.ouis J. l.ielll-
manl, 10 Itli.
Movers- Theatre Transler Co., 2X3 (iokiiM.
dale Ave.
Multigraphing- Harris Letter Press Sys-
tem, 210 Pine to 505 Market.
Music— San Francisco Musical Club, 2(1
O'l-arrell.
Neckwear— H. M. Heineman Sons, 130 Bush
to 311 Market.
Notions— Mrs. F. M. Sparks, 1101 Divis-
atlero.
Novelties- Rose Marie Novelty & Gift Shop
(Terese Melbourne), 91fi Sutter to 736 Leaven-
worth; R. A. Tuttle, 22 Battery to 1452 8th
Ave.
Office Specialties- P. G. Havers, 130 Bush
to 341 Market.
Organs— Estey Organ Co. (J. B. Jamison),
1405 .Monterey to 947 Green.
Painter— H. G. Andrescn, 1325 Willard to
1545 10th Ave.
Paints— Martin-Senour Co., 714 Sansomc to
454 2(1.
Paper— Pioneer Paper Co., 200 Bush to
Shell lildg.
Physicians— Dr. H. B. Carey, 1294 9th Ave.
to 5.35 Irving; Dr. Charles J. Simon, 209 Post
to 323 Geary.
Plumbing & Heating — Hayes & Carrick,
.505 to 441 Divisadero.
Printing— Chancellor Printing Co., 1509A to
1210 Divisadero; Rigshee Printing Co., 347
Clay.
Public Weighers- Harris Ji Bissell, 48 Clay
to 137 Drumm.
Radio— Marin Radio Store, 3337 23d.
Real Estate — Davis & Dunn, branches, 850
Vlloa, 948 Taraval and 24,50 Judah; W. K.
Dunne, 26 Montgomery; Hidden Valley Land
35
Co., 220 Montgomery; C. K. .lohnson, 101 Post;
S. J. Longo Co., 344 Bush to 340 3d; Victor
liosenbaum, 690 Market.
Restaurants — Juan Buitago, 1350 Powell;
Dragon Coffee Shop, 557 Pine; Grant Avenue
Static
School— Walton School of C
105 Montgomery.
Service Stations— P. W.
Howard; Granlield's Inc., Serv
4. 7th Ave. and Irving.
Sheet Metal Work— Nieder-Reiss Shee
Metal Works, 2048 to 2272 Market.
Shoe Repairing — Glen Park Shoe Repairing
59S liosworth.
Show Cards — Gray & Matoza, 935 Market.
Signs- E. B. Bidden, .585 Potrero to 1831
1800
llo
;il Sales C(
>1 Call
Soap— Insto & Soap Me
lornia to 534 Bush.
Stoves— American Stove Co., 274 Brannan.
Studio— Wilbur Talma-Zetta, 150 Powell I..
450 Geary.
Tanning— Ansley K. Sal/., 85 2d to 625 Mar-
ket.
utiles— Cohn-Hall-Marx Co., 19 Itli
-New Potrero Theatre, 312 ('.
E. Erickson Cc
595 Missit
Theatre
necticut.
Traffic Equipment-
Inc., 220 Montgomery to 274 Spear.
Transportation — Fay Transportation Co.,
19.
Trucking— Jack Silva Truck Line, 266 Dore.
Trucks — Lewis-Shepard Co. (lift), 1061
Howard to 383 Brannan.
Upholstering— Elite Upholstery Co., 490
6th; Royal Upholstering Co., 348 Ellis.
Wearing Apparel — I". Bush, 110 Sutter.
Weather Strips — Chamberlain Metal
Weather Strip Co., Inc., 247 Minna to 895 Post.
Miscellaneous— The Bystander, 235 Mont-
gomery; California Vineyards Co., 681 Mar-
ket; Dr. Roy W. Casey, 4625 to 4583A Mission;
Colombia California Corp. (Victor DuGand),
461 Market to Kohl Bldg.; H. Diamond Bag
Co.
BUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
SMembers Newlfork Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
Hestauran
711 Ellis;
t, 11.55
Van's
Grant Ave.; Quality Grill,
Grill, .567 California to 417
«i^?
f
Ribbons
Front.
Roofing
-W.'ste
rd L. Kahn & Co., ,525 to 507
■n Boodng Co., 1048 Divis-
See the Living Wonders of the
World on the
REDWOOD
EMPIRE
TOUR
On the way to the Pacific
Northwest and the East, you
can now enjoy a new and
thrilHng travel experience, the
REDWOOD EMPIRE TOUR.
You go by Northwestern
Pacific train to Eureka, and
thence by comfortable de luxe
motor coach to Grants Pass,
where connection is made
with the Southern Pacific
"Shasta Route" to Portland.
The motor coach (glass-
topped) passes for scores of
miles through dense forests of
giant Redwoods, greatest of
all living things. Thousands
of these trees tower more than
350 feet high !
Holders of tickets over
Southern Pacific "Shasta
Route" between San Francisco
and Portland — either north-
bound or southbound — may
make this Redwood Empire
Tour for only $10.40 addition-
al fare.
Ask for new illustrated booklet,
"REDWOOD EMPIRE TOUR"
NORTHWESTERN
PACIFIC
REDWOOD EMPIRE ROUTE
Ticket Offices:
Ferry Building and 65 Geary Street
■>i{SAN Francisco Business
C
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
oAd'vertise oAnythingl
Houses. Lots. Apartments, Furniture. Farms.
Farm Tools, Implements, Mechanics Tools
and Machinery, Building Materials, Auto-
mobiles, Tires, Accessories, Stocks y Bonds,
Insurance, Accountancy, Investment .Securi-
ties, Hotels, Sit nations Wanted, Help Wanted,
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, TjiJewTiters
For anything at all you
will find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughtered oil Coniniissiiin
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Of lice and Abattoir:
THIRD ST. and EVANS AVE,
Phone MI ssion 5600 San Francisco
8— CHOCOLATE M«ANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
9— CONTRACTORS
California Construction Co.
GENERAL CONTRACTORS
715 Standard Oil Building
San Francisco
iO— CRACKPROOF GARDEN HOSE
CRACKFROOF
parden hose
Crackproof
1 GARDEN HOSE
'T.^ ft SiCcnu/aaartd bu
Pioneer Rubber Mills
S.n Francisco
Sold all oner lU world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
PATENTS APPLIED FOR
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
liniployers
KEarny 2800
14— FLOWERS
Bartiee Jflorigt
GEN. A. J. GOOCH, Prop,
1036 Hyde St. San Fanci.sco, Calif.
Phone FRanklin 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jon
8 at Eddy
SAN FRANCISCO'S NEW FINE HOTEL ||
Every room \
vith bath or shower
$2.00 to $3.50
Garage next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glassware - Silverware
MANGRUM-HOLBROOK
1235 Mission Street. San Francisco
20— IMPORTERS
Edward L. Eyre & Co.
Exporters and Importers
Grain. Grain Bags. Copra Cake. Lins«d Meal.
Cottonseed Cake, Mill Feeds, Steel, Oils, Beans,
Peanuts, Mexican and Oriental Products
518 MERCHANTS EXCHANGE
Phone KEarny 0289 San Francisco
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co,
77ie
Life Insurance
Center of the
West
[eontinucd from page 20]
In order to do this, he deposits with an
insurance company for, say 20 years, a
small interest charge of approximately
i'', net. and. at the end of this period,
or through prior death, this estate is
owned by his beneficiaries. In the han-
dling of this money he may use life in-
come service of an insurance company,
and decree that a definite amount of in-
come shall be paid to his wife or children
monthly as long as they live. Or he may
desire a trust company, under a life in-
surance trust, to handle and invest this
money, holding the principal intact for
the fullest use and benefit of the family.
These funds have more flexible advan-
tages under a life insurance trust, and the
trust companies are coming into an in-
creasingly large share of this fine service
which they are prepared to render.
SAN FRANCISCANS PURCHASE
ANNUITIES
Thousands of San Franciscans are
studying life insurance investments. One
large .American life insurance company is
offering to the people of the United States
practically the entire list of annuities as
written by the "Gld Equitable" of Lon-
don. England. This European idea of
purchasing a definite cash and in-
come estate through annual deposits on
assured annuities is luring the inves-
tor into safer and more conservative
channels. The investor can, through an
annuity, assure himself a fair rate of in-
terest with absolute safety and guaran-
teed par value of the principal. Xo
market worries confront him; no com-
mutation, dissipation, or supervision is
necessary. The United States Govern-
ment has made an exhaustive analysis
of the "Annuity Smiles" on the face of
purchaser^ of annuities. This analysis
showed that those who displayed fore-
sight in harmonizing financially the lat-
ter years of their lives, lived on an av-
erage from three to eight years longer
than those who had the haunting fears
of want, cares and troubles of supervision
during their declining years.
\ billion dollar month in the life in-
surance business in .America means that
but 2'^r of the human economic values
in the United States are being annually
underwritten. It took seventy-five years
to write the first hundred billion of life
insurance. At the present rate of in-
crease, the second hundred billion will
be written in less than seven and one-half
years. Is it any wonder than San Fran-
cisco, the financial center of the West,
leads all sections of the country in the
rate of increase for the first four months
of 1030?
June 11. 1 9 3 0 f> -
"Electrically Speakinij"
[pftntinuc'd fr<un paKo 2S]
board, VVestinghouse Electric & Maiiu-
facturins Co.
VVm. A. Prendergast, former chairman
of the New York Public Service Com-
mission.
H. S. Winder, executive secretary of
the American Farm Bureau Federation.
M. H. Aylesworth. president. National
Broadcasting Company.
Ira B. Cross, professor of economics
at the University of California.
A. H. Griswold. executive vice-presi-
dent. Postal Telegraph-Cable Company.
Clinton B. AUsopp, vice-president of
the Postal Telegraph-Cable Company.
Robert G. Sproul, president, Univer-
sity of California.
Matthew S. Sloan, chairman; \V. A.
Jones, J. F. Owens. Marshall E. Samp-
sell, Edwin Gruhl, vice-chairmen; and
P. S. Young, treasurer, of the National
Electric Light Association.
Harry Reid, president, National Elec-
tric Power Company.
R. F. Pack, vice-president and general
manager. Northern States Power Com-
pany.
W. H. Onken, Jr., formerly editor of
the "Electrical World."
Alex D. Bailey, Commonwealth Edison
Company.
Martin J. InsuU, president. Middle
West Utilities Company.
W. R. Emerson, treasurer and secre-
tary, Oaklahoma Gas and Electric Com-
pany.
W. J. Hagenah, vice-president, Byl-
lesby Engineering and Management Cor-
poration.
Paul M. Downing, vice-president and
general manager, Pacific Gas & Electric
Co.
H. A. Morrison, vice-president, H. M.
Byllesby & Company. Inc.
Franklin T. Griffith, president. Pa-
cific Northwest Public Service Company.
M. E. Skinner, vice-president. New
York Power and Light Corp.
V. M. F. Tallman, Chas. H. Tennev &
Co.
Frank D. Pembleton, Public Service
Electric and Gas Company.
V. H. Moon, Pacific Power & Light
Company.
37
Pacific Cotton Goods Company
1 52 Fremont S tree t
San Francisco
Craig Carrier Company
Merchants Eschange Building
San Francisco
23— INVESTMENTS
"OVER-THE-COUNTER"
IMiirkrt Specialists
Uiilistcii Stciclis !UUl li.JlKls
MARTIN JUDGE JR.&CO.
1 MONTdOMKRY STUEET
DOiigliis STCiO San Francisco
Win. H. Noble
& Co.
Investment Securities
24— lands
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 merchants exchange bldg.
Industrial Opportunities
in Industrial Lands in South San
Francisco — Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND AND
IMPROVEMENT CO.
25A— LUMBER
Christenson Lumber Company
Lumber - Millwork
Yards and Mill:
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
26— METALS
Sheet Metal Manufacturing
Press Woik - Forming - Welding - Irrigation
Pipe - Building Products - Orchard Heaters - Oil
Buckets - "De Laitte" Automatic Gas Machine
"Vent-O-Screcn Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelting
and Refining Branch
M E T A
L S
75-99 FOLSOM
DA venport 2540
STREET
San Francisco
29— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
(^alifiirnia Fruits, Hawaiian Pineapple
Ciiliriirnia .Xsjiaragus, California
SiirdiMfs, Siilnion— All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
Hill
Standard Photoprint Camp«nv
1*2 Sanr -*- —
30— SAFES AND VAULTS
Telephones: GA rfleld :tn41 and .1042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burglar Proof Safes and
Vaults Safe Deposit Boxes, Etc.
Howard and Main Sts. San Francisco
35— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
TEE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUROPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisco
Montague Pipe & Steel Co.
Riveted Steel Pipe, High Pressure Pipe Lines, Oil
and Water Tanks. Syphons, Steel Flumes, Stacks,
Montague Well Casing, Water Tube Safety Boilers
Works: 17th and Kentucky Streets
fhone MA rket 6909, San Francisco
Office: Hobart Building fhone KEarny 0(98
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bide.. San Francisco
KEEP A FILE of
SAN FRANCISCO BUSINESS
Sach issue has valuable trade information
Our Advertisers are San Francisco's Business Leaders
38
•»i{SAN Francisc(.:i Business
Transcontinental Freight
Bureau Docket
The followinc subjects which have been
docketed have been preferred to the Stand-
ing Rate Committee and will be disposed of
not earlier than twelve days from the date
of the notice. If hearing is desired on any
subject, request therefor must be made with-
in twelve days from date. Action on the
subject listed will not be restricted to the
exact scope of the docket, but may include
other points of origin and destination, or
other commodities or recommendations,
varying from changes proposed, if such
modifications appear necessary or advis-
able in disposing of the subject:
11194 — High explosives and black powder,
C.l.., wcsthmiml and rastbound : Request
liii- aincmlnuiit uf Item (i, Tariff 1-H (I.C.C.
Nos. V26, A-28:i, 227.t and 1237 of Frank Van
Ummersen, W. S. Curlctt, B. T. Jones and
H. G. Toll, agents, respectively). Item 5,
TaiilT 3-B (I.C.C. No. 1238, H. G. Toll,
agent) and Items 16 and 17, Tariff 38-A
(I.C.C. Nos. 117, A-270, 2231 and 1228 of
Frank Van Ummcrsen, W, S, Curlett, B. T.
Jones and H. G. Toll, agents, respectively),
to provide for application of Second Class
rates in lieu of First Class rates on high
explosives and black powder, carloads,
minimum weight of 28,000 lbs.
11195 — Canned lima beans in mixed carloads
with dried beans, in bags, eastbound : Re-
(liiest for inclusion of carmt'd lima beans,
mixed carloaiis, in Item .3512 of Tariff 3-B
(I.C.C. No. 1238, H. G. Toll, agent).
11196 — Wrought iron or steel pipe, seamless
or welded. C.L. westbound — to lone and
Martell. Calif.: Request for amendment of
W. A. HALSTED. President
WM. C. HAMMERSMITH, Vice-Pre».
HALSTED «& CO,
1123 SUTTER STREET
Telephone OR dway 3000
SACRAM ENTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
''^^.
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORJMIA TRANSPORTATION
COMPANY
No. 3 — Pho
SU tter 3880
Ilim .ll.'.O of lalilV 1-11 (I.e. Nos. 12(1, A-283,
227.1 and 1237 of Frank Van Ummcrsen,
\V. S. Curlett, B. T. Jones, H. G. Toll, agents,
i-cspcclivcly), to provide that rates on
\\ fought iron or steel pipe, seamless or
\v(lcle<l, from Group "A" to Rate Basis 3
will also apply to lone and Martell, Calif.;
Amador Central R. R. to be shown as par-
ticipating carrier in the tariff in connec-
tion with rales to Martell, Calif.
11197— New burlap bags, C.L., westbound:
Request for carload rate of .$1.00 per 100
lbs., minimum weight 40,000 lbs., on new
burlap bags from Group "F,** Texas point
to (ialif. also Phoenix, Ariz., under Tariir
1-H (I.C.C. Nos. 126, A-283, 2273 and 1237
of I'rank Van Ummcrsen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, respec-
tively).
11198 — Asbestos yarn, wire reinforced. C.L.,
westbound : Request for amendment of
Hem 1820 of Tariff' 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mcrsen, W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively), io include an
entry reading: "Asbestos yarn, wire re-
inforced."
11199— Green corn in husk. C.L., westbound:
Request for carload rate of $1.7,") per 100
lbs. on green corn in husk from Group "H"
to California under Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, \V. S. Curlett, B. T. Jones and
H. (i. Toll, agents, respectively).
11200— Gliders and parts thereof. C.I.., east-
bound: Request for inclusion of gliders
and parts thereof in Item 10.30 of Tariff
:i-B (I.C.C. No. 1238, H. G. Toll, agent).
11201 — Show case cement, L.C.L., eastbound:
Request for inclusion of show case cement,
less carloads, in Item 2826 of Tariff 3-B
(I.C.C. No. 1238, H. G. Toll, agent).
11202 — Onions. -C.L., eastbound: Proposal to
amend Item 3.500 of Tariff 3-B (I.C.C. No.
1238, H. G. Toll, agent), by reducing mini-
mum weight on onions in first section of
Item from 30,000 lbs., to 24,000 lbs.
11203 — Floor screens, folding or panel, iron
or steel. C.l... westbound: Request for
amendnient of Item 2770 of Tarills I-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respectively)
and 4-D (I.C.C. Nos. 120, A-272, 2232 and
12.i0 of Frank Van Ummersen, W. S. Cur-
lett, B. T. Jones and H. G. Toll, agents,
respectively), to include floor screens, fold-
ing or panel, iron or steel.
11204 — Rags, imported, C.L., eastbound: Re-
quest for rate of 60c per 100 lbs., minimum
weight 60,000 lbs. from Pacific Coast ports
of import on shipments originating in the
Hawaiian Islands to Franklin, Warren
County, Ohio (Rate Basis 3), under Tariff
30-S (I.C.C. No. 1234, H. G. Toll, agent).
11205 — Pipe bands, pipe band shoes and butt
joints, C.I,., westbound; Request that Item
■.m-> of Tariff 4-D (I.C.C. Nos. 120, A-272.
2232 and 1230 of Frank Van Unnncrsen,
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), be amended by re-
ducing the rates to the level of the rates on
pipe fittings, valves, etc., as shown in Item
3(i60 with no change in minimum, also that
butt joints be included in Item 340.j in
straight or mixed carloads.
Field-Ernst Envelope Co.
34anufadurers of 'Printed 'Business Envelopes
45 Fremont Street
SAN FRANaSCO Phone DA venport 1720
10147— (Reopened)— Linseed cake and meal,
C.L., eastbound: Request for carload rate
of 60c per 100 lbs., mininnnn weight
60,000 lbs., on linseeil cake and meal from
the North Coast to Group "J" under Tariff
2-Y (I.C.C. No. 1233, II. G. Toll, agent).
10357 — (Reopened) — Cotton bale covering
(new), C.L., westbouml: He<iuest lor estab-
lishment of rate of Ifl.OO per 100 lbs., mini-
mum weight 40,000 lbs. on new cotton bale
covering from Gulf ports to .\ri/ona and
California under Tariff 1-H (I.C.C. .Nos.
126, A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively), which is same
rate as named in Item 1613 on used cotton
hale covering.
10979— (Reopened)— Plate iron gas compres-
sion tanks, C.L., westbound: Bequest for
amendment of Item l.i4-series of Tariff
4-D (I.C.C. Nos. 120, A-272, 22.32 and 1230 of
Frank Van Ummersen, W. S. Curlett, B. T.
.Tones and H. G. Toll, agents, respectively),
by eliminating the Circle 42 reference mark
from the entry covering tanks (iron, steel
or wood, N. O. I. B. N., or that Item 3960-
series of Tariff 4-1) be amended by includ-
ing therein plate iron gas compression
tanks, U. S. standard gauge No. 2 or thicker
(sizes of tanks are from 8 to 11 ft. in dia-
meter and from 30 to 40 ft. in length).
Pacific Meter Works
of
AmericaD Meter Company, loc.
Specializing in the
Manufacture of Cas Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
BISHOP&BAfiLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
F. E. BOOTH
COMPANY,/nc.
Pacf^ers and Canners
Fish, Fruit, Vegetables
Executive Office! :
110 Market St. San Francisco
San Francisco Junior Chamber of Commerce Issue J
wlvmtim
BAn
usmcss
lMeXX
JUNE 18, 1930 l^.y.'^l?. 1^.^.25.
./nnounce 1930-31 Committee G/lppointments
line Committee
tnpletes Firil Step
li Harbor Program
NN Muy 28th, foUowiiiB a sciies
; I of coiifeiciiccs between the Har-
:' b(ir Board and the Marine Com-
h^ niittce of the Junior Cliamber
Iriicrce, Major C. L. Tilden, cliair-
blhc State Board of Harbor Com-
ers, announced the appointment
[rifllc Manafier for the port of San
fllo. At the same time Major Tilden
Idd the appointment of a publicity
f tlu- port. These two announce-
jiiarlied the completion of one of
lit worthwhile and forward look-
is of worii yet undertaken by the
ijhamber Marine Connnittee.
*( time of announcing these ap-
Jnts, Major Tilden stated that the
ijad been created upon the advice
^following a lenghy consultation
ij Marine Committee of the Junior
jr of Commerce. The project of
j the post of Traffic Manager was
Lltd by the Marine Committee
r under the chairmanship of Wil-
Jcr. There were tremendous ob-
jboth real and imaginary to be
;e in obtaining these two key men
)rogram of San Francisco's water-
jpansion.
\X credit is due Wilson Meyer and
jlbers of his committee for the ag-
yet patient and thorough man-
I which they followed through and
every obstacle in the way of this
_jg. More than once the success
reject appeared dubious but each
!t and patience, and the pleasant
[ion of the State Board of Harbor
lioners, under Major Tilden
;ed the difficulty. Finally the
Uanager problem was reduced to
icrete form that it could be pre-
;o the Governor. It received his
ite approval. The Marine Com-
nay well point with pride to the
this great step in the reawaken-
an Francisco's Harbor conscious-
lopcd that the expansion step will
the development of a considerable
of new tonnage and the return to
ncisco of some of the tonnage that
has been going elsewhere. The
II faced by the committee was a,
requiring prompt, vigorous
ve action. The way is now
for this committee to be of even
isefnlness in once more making
the unchallenged port of
jllc Coast.
of the new Traffic Manager
broad scope. Upon him de-
he duty of once more reaching and
ig to San Francisco water cargo
Ing at interior points throughout
it. To him also will fall the task
lating and increasing the use of
bor facilities of the port of San
CO. In addition to these major
?s he will perform such duties as
igned to him by the president of
rd of Harbor Commissioners.
I continued on inside pages ]
HERE ARE NEW COMMITTEES
Aeronautics Committee: Frederic E. Supple, chairman, Henry FiekliolV, Jr.,
vice chairman, Victor T. Comer, Bruce Dohrmann, F. H. Dutton, F. M. Knglish,
\V. Blair Foster, Frank A. Flynn, Edw. C. Henshaw, A. S. Hubbard, I). H.
Hughes, Thomas M. Jennings, Sidney Kahn, Abbott S. Knowles, Norman
Larson, H. U. Linkins, E. F. Marbourg, Decker McAllister, Merrill C. Morshead,
M. L. Moses, B. L. Moulthrop, Joseph C. Musto, Webster K. Nolan, Britton Rey,
Porter Sesnon, Edw. 1'. Spalding, S. A. Stimpson, Bartlett Stephens, W. fi.
Swanson, Oliver G. Swenson, Frank S. Timberlake, Edwin H. Walter, Russell
Wilson, Earlc Wright.
Fire Prevention: Robert M. Levison, chairman, P. F. Gardiner, vice chair-
man, Geo. 1). Clark, Jr., Chester H. F. Cramer, James G. Flaherty, J. S. Garnett,
C. I. Haley, Thomas Larke, Jr., Robert St. John Orr, Robert Lee St. Clair,
Leonard M. White.
Highway Co
ittee: Charles L. Bowman, chairman.
>od.
■ice chairman,
t, Herbert H.
Industrial Committee: A. H. Brawner, chairman, Paul Wi
John Duniway, John Inglis, J. J. Heffernan, Richard O.
Mitchell, J. R. Shuman, Evert Young.
Marine Committee: Gerald J. O'Gara, chairman, A. W. Young, vice chair-
man, Wheaton H. Brewer, Emmet J. Cashin, Will Crocket, Edw. P. Crossau,
Walter L. Dawes, C. G. Eckart, H. P. Faye, Chalmers Graham, D. A. Hughes,
1). L. Kieffer, Eugene Lloyd, Geo. C. Martin, Wilson Meyer, J. J. Tynan, Jr.,
A. von Adelung, S. G. Walton.
Membership Committee: Emile D. Maloney, chairman, A. B. von Adelung,
vice chairman, F. E. Bradbury, R. J. Gilmore, Edmond L. Kelly, C. F. Parker,
M. C. Threlkeld, Jr., Paul W. Wood. [ continued on inside pages ]
National Botiy Issues Statement
on Junior C. C. Policies
Members of the San Francisco Junior
Chamber of Commerce, which is affiliated
with the United States Junior Chamber
of Commerce, will be interested in the
statement of policy recently made by the
United States Chamber of Commerce in
regard to its relations with the junior
national body. At the same time, the
senior board of directors authorized
President Buttcrworth of the U. S. Cham-
ber to appoint a committee including
representatives from both groups to assist
in the development of the chamber of
commerce movement among younger
men.
Following is the statement of policy:
1. Tlie United States Junior Chamber
will not accept or retain in its member-
ship any local Junior Chamber of Com-
merce or Junior Division which is not in
harmonious relationship with the local
Senior Chamber of Commerce, the local
Senior Chamber to be the judge as to
whether or not such harmonious relation-
ship does in fact exist.
2. The United States Junior Chamber
of Commerce will continue to be entirely
responsible for financing its own activi-
ties and that there will be no financial
assistance incumbent in that connection
upon the Chamber of Commerce of the
United States.
.S. The United States Junior Chamber
of Commerce give assurance that its
policies and projects will not be incon-
sistent with those of the Chamber of
Commerce of the United States, the Board
of Directors of the National Chamber to
be the judge as to whether or not such
inconsistency exists or is likely to result
from any given or proposed course of
action.
$7500 Open Golf Tournament
Is Set for December 4 to 7
Througli the energy and foresight of
the Sports Committee of the Junior Cham-
ber of Commerce, San Francisco has
been definitely assured a 17500 open golf
tournament this coming winter. With all
preliminary arrangements completed, the
Lakeside course of the Olympic Club will
be the scene of play for the country's
leading golfers for the four days, Decem-
ber 4 to 7, inclusive.
The Winter Open sponsored by the San
Francisco Junior Chamber of Commerce
will be the greatest money event ever held
in this city, and is expected to draw a
large gallery for the actual play as well
as much news mentiimed throughout the
papers of the United States.
Management of this event as well as
other sports affairs during the coming
year will be under the direction of the
new Sports Committee headed by Gordon
McDonald as chairman. In addition to
W. W. Monahan and Alfred R. Masters,
graduate managers at California and
Stanford, respectively, the committee will
include— Clyde King, member of the Navy
crew that won the Olympic regatta several
years ago ; Percy Locey, football coach of
the Olympic Club and Phil Necr, former
ranking tennis player.
The complete committee is published in
this issue with other appointments.
4. The United States Junior Chamber of
Commerce will submit at least semi-
annually reports of its programs of work
and of its activities to tlie special coni-
Nerv Fire Statute
Initiated Through
Jr. C. C. Committee
itte
T under
man, .
i.m'II, i<
/^ 11 ^HE Fire Prevention Committee,
Robert M. Levison, chair-
enters the new fiscal year
with its major project of the past
year and a half approaching its final
stage. This project is the proposed new
fire ordinance for the city and county of
San Francisco, and when finally com-
pleted will represent consistant hard
work by one of the most active commit-
tee divisions of the Junior Chamber of
Commerce.
Initiated by the Fire Prevention Com-
mittee, with the counsel of its advisory
board of underwriters and fire depart-
ment officials, this ordinance, when
passed by the Board of Supervisors, will
give San Fi-ancisco one of the most up-to-
date fire laws in America.
For several weeks past it has l)een in
the hands of the Fire Committee of the
Board of Supervisors, and it is under-
stood that the committee will present it
to the supervisors for favorable action in
the very near future. Tlie Pacific League
of Improvement Clubs has recently joined
with the Junior Chamber in favoring the
modernizing of San Francisco fire laws,
and has offered them wholehearted sup-
port toward the passing of the proposed
new ordinance.
An interesting by-product of the work
of the Fire Prevention Committee on the
new ordinance is the development of an-
other proposed ordinance governing the
use of X-ray film in the hospitals of San
Francisco. All of the hospitals do not yet
use the so-called "safety-film" and the
new ordinance will force the proper
guarding of life where the old type of
film is still used. Credit for the proposal
of this special ordinance belongs with
Fire Marshal Frank Kelly of the city fire
department, who is a member of the
advisory board of the Fire Prevention
Committee.
Roy M. Coon, a member of the advisory
board of the Fire Prevention Committee,
at the June 3rd meeting described to the
committee his recent trip to Washington,
I continued on inside pages 1
A Service for Manufacturers
TlHough the courtesy of Radio KFWI,
San Francisco Manufacturers have an
opportunity to give five-niinnte talks on
Momiay, Wednesday and Friday evenings
from 8::i0 to 8:.'i5.
Firms may, on these programs, with-
out cost, tell of their firm, the making of
their products, and where they are dis-
tributed. For further information com-
municate with the Chamber of Commerce
Publicity Department, DAvcnport 5000. .
oosiouTSj;^ u^S
SAN FRANCISCO BUSINESS
f San Jrancisco Junior Chamber of Commerce Issue ']
JUNE 18. 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone D.\ venporf 5000. Subscription, J4 a year. Entered as second-
class matter July 2, 1920, at the Post Offlcc, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants E.xchange Building, San Fran-
cisco, California.
Mitor - JOHN L. GOMPERTZ
Morton Bcebe
Associate Editors
Bartloy Cruni Lewis B. Reynolds
Chairman, Publicity Committee - Robert B. Coons
Ciiii Wakefield
Offic
I of the Sa
1 Francis
ident -
Wilson Meyer
Frank A. King
Junior Chamber of Comm
. H. THRELKELD
First Vice-President - J. .\. Folger Second Vice-President
Third Vice-President - Daniel \V. Evans Secretary-Manager
Assistant Secretary-Manager - Walter Reiniers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr..
Robert B. Coons, Lloyd W. Uinkclspiel, Daniel W. Evans, J. A. Folger, Chalmers G.
Graham, John J. Heffernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer,
Martin S. Mitau, Herbert H. Mitolull, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J. Tynan. Jr., S. G. Walton, Archibald B. von Adelung.
-■ ^San Francisco Busi
Seattle Chain & Mfg. Co.,
Sn Appreciation!
The Junior Chamber of Commerce
acknowledges with sincere apprecia-
tion the tribute paid its efforts on the
Sunnyvale project by the Senior
Chamber in an editorial which ap-
piJired in the June issue of San Fran-
cisco Business.
BOEING SYSTEM'S TEN
MILLIONTH MILE
Boeing System representatives arc re-
ceiving congratulations upon the com-
pletion of 10,000,000 miles of night, said to
be the first time any American company
reached that figure.
For three years Boeing System has been
aerial mail, express and passenger carrier
for San Francisco and in that time their
planes carried 176 million letters, 13,800
passengers and many tons of express.
Tlie ten millionth mile was flown June
8 during the daily flights on the Seattle-
San Francisco-Los Angeles and .San Fran-
cisco-Chicago mail-passenger routes.
JR. CHAMBER ADVOCATES
NEW HIGH SCHOOLS
The San Francisco Junior Chamber of
Commerce was on record today for the
establishment of two new Junior High
Schools in .San Francisco — one for boys,
one for girls — advocated by the Children's
Committee of the Associated Charities.
According to the Children's Committee,
the plan is "to meet the needs of children
who are perfectly normal in every way
but who are not at the present stage of
their development academically minded
but are interested in learning through the
project method of doing things."
"If the school system can meet in this
way, the needs of the different child,"
said J. H. Threlkeld, president of the
Junior Chamber, "it will do much for
children who are entirely normal but not
academically minded in San Francisco.
It will have a tendency to decrease delin-
quency in minors and will undoubtedly
keep young children at adolescence ages
out of the Juvenile Courts."
The plan of the .\ssociated Charities
has been placed before the Board of Edu-
cation for consideration and it is believed
that if the Board of Education feels that
it is sufficiently backed and supported by
the leading organizations of the city, it
will be willing to establish the schools in
.\ugust of this year.
The Very Latest
LEADS for NEW BUSINESS
Listed bslow are the names of new
firms and chanrcs of addrosses of old
firms onraced in tho business under
which they arc classified. Domestic Trade
Bnreao of the Industrial Department.
=*^
Apartments — Chesterfield .\partments,
500 Powell.
Artists — Munger Bros. A Kratz (com-
mercial), 425 Kearny.
Association — Socialist Party, 1095 to
861 Market.
Attorneys — John D. Gallaher, 111 Sut-
ter to Federal Reserve Bank BIdg.; M. Jas.
McGranaghan, 995 Market to 235 Mont-
gomery; F. M. Parcells, 220 Montgomery;
Edward M. Walsh, 315 to 235 Montgom-
ery.
Auto Repairine — J. G. Barsotti & Co.,
770 North Point; Ray & Ryan Automo-
tive Service Co., 670 Turk.
Automobiles — Mustar & Wait, 270 7th.
Beauty Parlors— Colli Salon l)e Beauty,
177 Post; Nelly Gray Permanent Wave
Co., 106 Geary to 177 Post; Betty Ward's
Beauty Shoppe, 5.36 Geary.
Billiards — North Pool Parlors, 1869
Powell.
Boiler Equipment — E. A. Key Co., Inc.,
231 Clay to 163 2d.
Books — Evening Book Shop, 210 Post;
French Book Store, 1111 Polk to 324 Stock-
ton.
Battlers' Supplies — F & G Bottlers
Supply Co., 509 Ellis to 1069 Folsom.
Brokers — Kaufman Cohn, 2.35 Mont-
gomery; Louis W. Dessauer, 519 Califor-
nia to 341 Montgomery; Nathan L. Fair-
bairn (general insurance), 114 Sansomc
to 220 Montgomery.
Builder — F. W. Smithson, 703 Market.
Candy — Prosperity Sales Corp., Ltd.,
37 Woodward; Sutter Candy Store, 175
Sutter to 241 Kearny.
Chai
l-riint.
Cisars — Jones Smoke Shop, 159 Sutter ;
.Vlhert Naoli, 708 Ellis.
Cleaners — Bank Cleaners &. Hatters,
19 Ivddy; Blue & Gold Cleaners, 910 Lar-
kin; Club Cleaners & Dyers, 2121 Polk to
1516 Broadway; Community Cleaners, 810
IloIIoway; London Cleaners, 3380 19th;
Milano Cleaning & Dyeing Works, 421
(Columbus; Odorless Dry Cleaning Co., 555
Alabama to 868 Post.
Clothing— Stuart-Hall Clothes, 772 Mar-
ket.
Club — Morris Henry Club, Chronicle
Bldg.
Codfish — Alaska Codfish Co., 142
Drumm to 141 Clay.
Consultine Logger — ('.. 1.. Mullen, 23."i
Montgomery.
Contractor — J. M. Piconi (plasteiing),
Hearst Bldg. to 63 Gilbert.
Delicatessen — Embassy Delicatessen,
.582 Turk.
Draperies — Ronald Grose, Inc., 251
Post.
Dresses — Gershon's Dress Shop, 1003
Market.
Dressmaking — Rose Marie Dressmak-
ing Shoppe, 302 6th Ave.
Drugs — Brundage, 2 Sacramento to 151
Market.
Electrical — Dodge's Electric Sales Co.,
1672 Haight.
Employment Agency — Women's Free
Employment & Relief Society of Cal., Inc.,
507 Mission to 1159 Market.
Engineers — F. W. Kellberg (civil), 544
Market; George Rucker (electrical), 74
New Montgomery to 235 Montgomery.
Fruit — California Fruit Farms Corp.
(Wm. M. Klink), 85 2d.
Fur Goods— A. Hersh & Son, 821 Market.
Furniture — Glickman's Furniture Ex-
change, 18.55 Fillmore.
Glass — Holophane Glass Co., 74 New-
Montgomery to 235 Montgomery.
Golf Courses — Capuchino Golf & Coun-
try Club, 176 Sutter; Palace Golf Course,
615 Geary.
Grocers — E. A. Bottcher, 1031 Post;
Louis Del Carlo, 2951 23d; Joe Wah Mee,
1695 Geary; Marina Fine Arts Food Shop,
2598 Lombard; Purity Groceteria, 2625
Mission; .Solon Market, 1501 20th.
Hardware — Strome Hardware Co., 1924
to 1916 Irving.
Hoists — D. Round & Son (chain), 7
Front.
Ice Cream — Royal Velvet Ice Cream
Store, 4258 18th.
Insurance — California Union Insurance
Co., 114 Sansome; East & West Insurance
Co., 114 Sansome; Rudolph Herold, Jr.,
Co. (R. H. Westphal), 114 Sansomc to 31
Montgomery; Earle E. Whitney, 158 May
Shoes — Keller's Shoes, 809 M;
Signs — Lister Sign Co. (B. A. 'I
721 Market to 281 Naloma.
Surveyors' Equipment — EugnC
gen Co., 533 to .523 Market.
Tailors— T. Dc Rosa, 701 Vallejo;
berg & Gahert (Joe H. Rosenber
Gaberl), 81 Market.
Taxi Service — White & Blue (
105 to 161 IMdy.
Tools — Miller Tool & .Mfg. r
Capp; F. O. Stnllman (machine)
2180 Folsom.
Upholsterer — Albert E. Boweoe
to 2163 Polk.
Welding Equipment — Paclflo Vl
Supply Co.. 998 Divisadero.
Miscellaneous — O. D. Baker, de
HIdg., Bell Institute of Exercise Bes
210 Post to 363 Sutter: Dr. James (
son, 516 Sutter; Castagnola Bros.
erman's Wliarf; Chauffeurs Clu
Powell to 21 Columbus; Paul
Headquarters, 10 Embarcadero; (
Sokol Gymnasium Assn., 86 Golii
.Vve. ; Czechoslovak Consulate, di
Bldg.; F. C. Dougherty, 1 Montgonn
C. Duncan, 220 .Montgomery; Easl
zens Committee, St. Francis Hotel;
ion Shop, 355 Sutter; Fellowship F(
tion, 1212 Market; W. D. Gann Sci
Service, Inc., 465 California; H<
Motors Corp., 35 Van Ness Ave. >
Montgomery; Dr. Sophie B. Hewi-I
Stockton; Kardo Game Service, V
Bldg.; McLellan .Sales Co., 11th am
sion; National Service Bureau, Inc.
135 Stockton; New Californiii DisI
ing Co., 253 Leavenworth to 2188 3r
vinka News & Co., 2092 Sutter; I:
Sales Co., 1095 Market; Patrick <l
S65 Mission ; Printers Research Bi '
465 California; Republic Flfetrlc '
Co. (J. A. Ward), 220 Moi .i.- v
pezone Co. of Calif., 1101
ers Theatre & Studio, F:
Treat Ave. Repair Shop, 7
Trinity Center, 3261 23d
United States Refining
Franklin), 2001 .3d; Veget
Co., 620 O'Farrell.
Business Condition
vele
M. W. Cohen (mfg.), 150 to
210 Post.
Ladies' We
ar — Mark Samuels, 833
Market.
Laundry —
Jackson St. Laundry, 823
Jackson.
Machinery
— J. Epstein, 739 Folsom.
Manufactur
frs' Agent — C. C. Skov, 49
III 150 :
Multigraphing — Blue Arrow Multi-
graph Shop, 274 Brannan.
Physicians — Dr. Leo L. Meininger, 516
Sutter; Dr. Chas. J. Simon, 209 Post to
323 Geary.
Plumbing — John H. Carberry, 112
Gough.
Radio — Radio .Sales Co., 209 Taylor.
Real Estate — G. H. Palmgren, 224
Church; .Vlvin Schmulowitz, 321 Kearny
to 625 Market; R. E. Ward, 995 Market.
Restaurants— H. W. Bergquist, 1999 San
Bruno; Dino Donati, 1407 Powell; Em-
bassy Hotel Coffee Shop, Polk and Turk;
H & B Lunch, 1805 Haight; Jack Kramer's
Sandwich Shop, 321 Mason; Specialty Cof-
fee Shop, 566 California; Unique Restau-
rant, 506 Battery.
Service Station — Sartor's Service Sta-
tion, Post and Franklin.
Shoe Repairing — Roosevelt Shoe Re-
newing Co., 2761 24th.
Business for the week ended June
measured hy the volume of checks
sented for payment, was lower tha
the preceding week and below the
of the week ended June 8. 11129. Con
awarded for new building for the I
reported week were more than the!
c;ding period but fewer than fo
corresponding period in 1929.
Wholesale prices, remaining unchu
from the preceding week, were 8 pei
lower than the first week of June,
The composite iron and steel price
vanccd slightly over the last week in-
and was 9 per cent low er than tbe i
ended June 8, 1929.
Bank loans and discounts for the 1
ended June 7 were 1 per cent greater
the preceding week and 4 per cent gr
than the corresponding period last
Prices for stocks registered declines
both comparative periods. Bond p
on the other hand, while showin
change from the preceding week, w
per cent higher than a year ago.
Interest rates for call money showi
change from a week ago but were I
than the same period of last year,
money rates were lower than botl
preceding week and a year ago.
REVENUE FREIGHT LOAD
Loading of revenue freight the
ended May 24 totaled 931,472 cars, ac
ing to the car service division o!
American Railway Association. This
an increase of 1468 cars above the
ceding week, hut a reduction of 13
cars below the same week in 1929. II
was a reduction of 89,931 cars undc
same week in 1928. jm\
\\ 18, 1 9 30J>-
\CTS and
KACKS
jis a tough job. Charles Kiiy. Ji., is
i work ncquiriiig a summer tan at
riLevit and his wife are due bacli
ijek after six months in the Orient,
^[•e bringing back a new male mem-
oljie family, born during the trip.
I f f f
rntiilations are in order. It is now
, I Mrs. Cage Hurmister.
nJack HelTernan up the Russian
•r.the other Sunday buying lime
fiand ice. Yep, it was too hot to
Pill Ilrown just drove a new Pierce
f jn the factory. We hear it is well
;i in after a record trip home. Per-
s o ^\ell broken.
lun Nichols just left lor Los
t|j, claiming business there. Maybe,
ll trip saved him from writing this
, .\rizona, last month sponsored
Marion, Indiana, made the townspeople
take Clean-l'p Week seriously. More than
l.-)0 truck loads of trash were removed
from nu- streets alone.
Los .\ngeles held its annual $100 per
plate sportsman's bancinet. They re-
ported no vacant seats.
The United States Junior Chamber of
Commerce now reports more than 90
local bodies aftlliated with it. The state
of Oaklahoma leads with !) bodies repre-
sented, Georgia and Texas are tied for
second place with seven each, and Cali-
fornia and Nebraska are tied for next
honors with six each.
Marine Committee Completes
First Step in Harbor Program
[ continued from page 1 ]
With the creation of this ofdce San
Francisco has now taken her place among
other leading American ports where such
an office has become an established and
integral part of the cargo stimulating or-
ganization made necessary by competi-
tive conditions.
t*y,
dig.
Kelly, .Ir., is off to Ha
to be best man at
risburg,
family
tUrd M. White, of the Publicity and
lirevention Committees, recently re-
from a visit on a real Arizona cow
White says he can now bust
s — from the ground.
/ / <
Gardiner was unanimously
ice-Chairman of the Fire Pre-
iimittce at a luncheon meeting
;iy, June 3.
TH OTHER CHAMBERS
SET JUNE 20 FOR INDUSTRIAL
COMMITTEE LUNCH
Friday, June 20, is the date scheduled
for the first meeting of the Industrial
Committee.
Under the able leadership of "AI"
Brawner, Chairman, bigger and better
things (industrially speaking) for San
Francisco are assured.
Paul Wood will serve on the committee
as Vice-Chairman.
JR. C. C. STARTS "COOS BAY"
REMOVAL
Corpus Christi, Texas, Junior
ler has grown so rapidly that it
cided to employ a full-time sec-
manager.
^e Jaw, Saskatchewan, has entered
lign to have the Elbow Forest Rc-
jnverted into a Canadian National
if Kitchener of Oakland has been
U president of the California State
I' Chamber.
las, Texas, has a good-sized feminine
Bership, if the members of the
(' Club are asked about it.
< r r
nt;i. home of Bobby Jones, con-
i ils "wn golf tournament while the
hiK. was winning the British play
has joined the United Slates
II has also set up a budget of
I member per year for public-
Al Young, oratorical diplomat and
member of the Marine Committee, saw
his efforts finally rewarded with success
last month when work was begun on the
removal of the wreck of the Coos Bay,
long an eyesore on the rocks near Bakers
Beach. A sub-committee of the Marine
Committee of the Junior Chamber of
Commerce headed by Al Young, after a
long survey of the situation succeeded in
completing arrangements to have this
shattered hulk torn down. Almost every
visitor to the port in the past two years
has commented upon the unsightly ap-
pearance of the rusting hull among the
breakers at the very portal of the Golden
Gate. Committeeman Young and his as-
sistants took an active part in the in-
auguration of the salvation activities and
the favorable comment of the entire
waterfront fraternity was one more
feather in the cap of the Marine Com-
mittee.
MUNICIPAL AFFAIRS
PROBLEMS TACKLED
HERE ARE NEW COMMITTEES
(continued from page 1]
Municipal Affairs Committee: Lloyd Berendsen, chairman, Carl Feierbach,
vice chairman, Ray llcirlini, C. I. Haley, Win. K. Jason. Jr., Willard Johnson,
Sidney Kahii, lierl l.evit. J. C. McClaran, Ramsay Moran, F. W. Teiiney,
Reginald Vaughn, Frederick WolfT.
Proeram Committee: John J. Heffernan, chairman, K. S. Ciprico, Jr., Russell
M. Dickson. W. A. Hargear, A. S. Hubhard, Seymour Turner, Waller C.
Swansou.
Publicity Committee: Robert B. Coons, chairman, Wheaton Rrewer, vice
chairman, T. K. Connolly, Jr., vice chairman, ,Iohn L. Gompcrtz, vice chair-
man. Theodore Brower. R. G. Congdon, Morton Beebe, Hartley C. Crum, F. M.
Knglish, H. R. Given, Jr., Gene Hoffman, Willard Johnson, Herman Nichols,
Lewis B. Reynolds, Carl C. Wakefield, Leonard M. White, W. G. Swanson.
Radio Co
ittce: Martin S. Mitau, chain
Heber V. Tilden.
Sports Committee: Gordon McDonald, chairman, R. G. Congdon, Lloyd
Dinkelspiel, Milton II. ICsberg, Jr., Charles Fay, Jr., B. J. Frankenheimer,
Harold Havre, lulw. C. Henshaw. Clyde W. King, Percy Locey, A. W. Masters,
W. W. Monahan. Phil Patterson, Phil Neer, Clinton F. Parker, A. D. Powers,
Jr., Lewis B. Reynolds, Don Thompson, H. J. Toso, B. K. Vaughan, Mechial
Voyne, Fdwin H. Walter.
Speakers Bureau: John Duniway, chairman, C. I. Haley, Bert W. Levit,
Robert Littler, Walter Rountree, M. O. Tobriner.
NOTE: All committee appointments had not been approved by the Board
of Directors at time of going to press. Additional appointments will be an-
nounced in the next issue of the Bulletin.
Joreign and^omeSlic
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
WELCOME TO NEW MEMBERS
The Junior Chamber of Commerce wel-
comes to membership the following, who
joined during the period of May 10 to
June 11 :
James L. Craig, Southern Surety Com-
pany of N. Y.; O. J. Dartsup, Pacific Coast
Steel Corporation; Gene Hoffman, Matson
Navigation Company; Percy P. Locey,
The Olympic Club; Jack W. Thompson.
Jr., Niderost & Taber, Inc.
The Municipal Affairs Committee has
gotten off to a flying start which presages
a very active and successful year under
the leadership of Lloyd Berendsen. This
committee is composed mainly of chair-
men of sub-committees who in their re-
spective committees are handling very
definite problems.
Important problems upon which work
has already commenced are: (Charter
Revision, which has to do with the formu-
lating of a new charter for the City and
County of San Francisco; consolidation of
the counties of San Mateo and San Fran-
cisco on a satisfactory basis to all con-
cerned; and Salary Standardization for
municipal employees.
FOREIGN TRADE TIPS
20217 — Dried Fruits and Sardines.
New York, N. Y. Firm is inquirijig on
behalf of a South American customer of
theirs for the names of exporters of evap-
orated fruits, dried apples, pears, plums,
etc., and sardines packed in tomato sauce
in oval tins.
20218— Piffeon Feeds.
Victoria, B. C., Canada. Owner of i
pigeon farm desires quotations on kal'lir
corn and other pigeon feeds.
20219— Oakum.
San Francisco, California. Swedish
manufacturer of plumbers' oakum w ishes
connections.
20220 — Representation.
San Francisco, California. Consulting
engineer is leaving for a stay of at least
three months in London, in July. Has
been a resident of San Francisco for ten
years and is also well-acquainted in Eng-
land. Wishes to act for local firms de-
siring to make trade connections in Eng-
land. Open for appointment. References.
20221 — Dried Fruits.
Kobenhaven, Denmark. Firm is desir-
ous of representing a packer of prunes,
apricots, raisins, peaches and apples.
Bank references and trade report on file.
20222 — Spices.
Amsterdam, HoRand. A Dutch shipper
of spices is seeking an agent.
20223 — Representation.
Carmel-by the-Sea, California. Party
who has just returned from a world trip
wants to obtain the representation of
packers and exporters of dried and
canned fruits. Has connections in Amster-
dam, Paris, and Batavia, where he has
experienced salesmen available. Has
traveled abroad for years and speaks
several languages. References.
20224 — Rpresentation.
Paris, France. Party wishes to obtain
the representation of packers and ex-
porters of dried fruits.
New Fire Statute Initiated
Tlirougli Jr. C. C. Committee
r continued from page 1 ]
D. C, where sprinkler systems for air-
plane hangars were tried out under actual
fire conditions.
Four airplanes and a full-sized hangar
were used in the experiment and various
types of fires were started inside the
building. The overhead sprinklers and
"deluge" equipment installed in the floor
of the hangar were able, in all instances,
to put out the fires before serious damage
was done. Mr. Coon is chief engineer for
the sprinkler risk department of the
Board of Fire Underwriters of the Pacific.
20225 — Enameled Jewelry.
San Francisco, California. French
manufacturer of enameled jewelry is
seeking agent.
20226 — Spangles.
San Francisco, California. French
manufacturer of spangles for theatrical
costumes, etc., desires a. local connection.
20227 — Cassocks.
San Francisco, California. Manufac-
turer of cassocks locateil in Fiance desires
an agent.
20228 — Brass Products.
Los Angeles, California. German metal
factory manager is anxious to get in touch
with exporters of raw copper, copper
bars, electrolyt copper in wire bars, and
scrap copper wire.
20229— Cheese.
San Francisco, California. Shipping
company is seeking local connections for
Swiss and French exporters of cheese
who desire distribution of their products
on the Pacific Coast.
20230 — Sour Cherries.
San Francisco, California. Exporters
in Italy are desirous of communicating
I continued on page 4 1
— ^San Francisco Busin
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date.
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of
the subject :
11206 — Wire clothes lines, LCL, west-
bound : Request for less carload rate of
?2.47 per 100 lbs. on wire clothes lines |
from Group "J" to Pacific Coast points 1
under Item 5605 of Tariff 1-H (I.C.C. '
Nos. 126, .\-283, 2273 and 1237 of Frank I
Van Ummerseu, W. S. Curlett, B. T. !
Jones and H. G. Toll, agents, respec- 1
tively). I
11207 — Synthetic gum compound. LCL, I
westbound : Request that Item 4262 of |
Taritr 1-H (I.C.C. Nos. 126, .\-283. 2273 :
and 1237 of Frank Van Umniersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively), be amended to
include synthetic gum compound.
11208 — Boards (wooden), bread, lap. meat,
pastry, skirt or ironin?, LCL, east-
bound: Request that TaritT 2-Y (I.C.C.
No. 1233, H. G. Toll, agent), be amended
to provide for less carload commodity
rate of .?2JJ5 per 100 lbs. to Group "D"
on boards (wooden), bread, lap, meat,
pastry, skirt or ironing, as described in
Section 1 of Item 2008.
11209 — Fresh vegeubles. CL. eastbound—
transit : Request for amendment of
Note 2, Items 3820 and 3821 also Rule 2,
page 295 of Tariff 2-Y (I.C.C. No. 1233,
H. G. Toll, agent), to permit storage-in-
transit of fresh vegetables.
11210 — Dumping bodies, iron or steel. CL,
westbound — transit : Request that Item
5515 of Tariff 4-D UCC. Nos. 120,
.\-277, 2232 and 1230 of Frank Van
Vmmersen, \V. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), be
amended to provide for stopping-in-
transit of iron or steel dumping bodies
to partly unload subject to the provi-
sions of individual lines' tariifs law-
fully on file with the Interstate Com-
merce Commission.
11211 — Doors and set-up sash. CL. east-
bound : Request for amendment of
Tariffs 17-K (I.C.C. No. 1240, H. G. Toll,
agent) and 27-.M (I.C.C. No. 1232, H. G.
Toll, agent), to provide for joint through
rates on doors and set-up sash, car-
loads, from North Pacific Coast and
California Territories to Southeastern
destinations on basis 3t... cents per 100
pounds higher than the current lumber
rates.
II212 — Lumber and articles manufac-
tured therefrom. CL, eastbound: Re-
quest for amendment of Tariff 27-M
(I.C.C. No. 1232, H. G. Toll, agent), to
provide for trans-shipment rates on
lumber to Colorado, New Mexico, Texas
and Wyoming and points east thereof
intermediate to the Missouri River, ll^-j
cents per 100 lbs. less than the Coast
rate on lumber as described in Item
525 as taking Group "D" rates and ap-
propriate rates on other lumber prod- j
nets.
11213— Halted milk, CL, eastbound: Re-
quest for amendment of Item 2656 of
Tariff 2-Y (I.C.C. No. 1233, H. G. Toll,
agent), to provide for carload rates on
malted milk from North Pacific Coast
points to Groups .\, B and C.
11214 — Fireplace wood carrier or holder
and fireplace coal hods. CL, westbound:
Request for amendment of Item 5260 of
Tariffs 1-H (I. C. C. Nos. 126. .\-283, 2273
and 1237 of Frank Van Umraersen,
W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively) and 4-D
(I.C.C. Nos. 120, .\-272, 2232 and 1230 of
Frank Van Vmmersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to include fireplace wood
carriers or holders and fireplace coal
hods.
11215 — Walnuts and filberts. CL, east-
bound — transit : Request for amend- '
ment of Item 2690 of Tariff 2-Y (I.C.C.
No. 1233, H. G. Toll, agent), to permit
stopping-in-transit of walnuts and fil-
berts to partly unload.
11216 — Aluminum bronie powder. CL,
westbound: Request for rate of ?1.50
per 100 lbs., minimum weight 40,000 lbs.
on aluminum bronze powder from '
Group "B" to Pacific Coast points un-
der Tariff 1-H (I.C.C. Nos. 126, .\-283,
2273 and 1237 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively).
11217 — Zinc battery shells and zinc cups,
CL, westbound — export : Request that
Item 94 of Tariff 29-T (I.C.C. Nos. 124,
.\-2Sl, 2265 and 1236 of Frank Van Um-
mersen, \V. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), be
amended to include zinc battery shells
and zinc cups.
11079 — (Amended) — Semi-solid butUr-
milk, CL, westbomid: Request for car-
load rate of 50 cents per 100 lbs. on
semi-solid buttermilk, minimum weight
50,000 lbs., to the Pacific Coast under
Tariffs 1-H (I.C.C. Nos. 126, .\-283, 2273
and 1237 of Frank Van L'nmiersen,
I \V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively) and 4-D
(I.C.C. Nos. 120, A-272, 2232 and 1230 of
Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), from origin points in the
following groups: Tariff 1-H— F, G. H;
Tariff 4-D— F G.
11112— (Amended)— Two-for-one rule in
connection with shipments of furniture
originating at Group "A" points on
Boston & Maine R. R.. Central Vermont
Ry.. Grand Trunk Ry. and Rutland R.R.
destined Pacific Coast points, west-
bound : Proposal to amend Tariffs 1-H
(I.C.C. Nos. 126, .\-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones, and H. G. Toll, agents, re-
spectively) and 4-D (I.C.C. Nos. 120,
A-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to pro-
vide that paragraph (dl of Section 1,
Item 792, Tariff 1-H, and para'graph (e)
of Section 1, Item 792-C of Tariff 4-D
(two-for-one rule) will also apply in
connection with furniture moving
from Boston & Maine R. R., Central
Vermont Ry., Grand Trunk Ry. and
Rutland R. R. Group "A" points to the
Pacific Coast under Item 2835-series. i
FOREIGN TRADE TIPS
[ continued from page 3 ]
with firms in San Francisco interested in
the importation of sour cherries.
20231 — Dried Froits and PreserTed
Goods.
Bremen, Germany. Party wants to
represent local houses handling dried
fruits.
20232 — NoTeltJefl.
Denver. Colo. Partj' desires to com-
municate with importers of Oriental
novelties.
20233 — Foodstuffs.
Shanghai, China. Company is inquir-
ing for the names of exporters of
herrings, puculs, cabbages, and other
vegetables, all kinds of cheese, dried
fruits and sardines in oval tins. Trade
report on file.
20234— Japanese Prints.
Columbus. Ohio. Collector of inexpen-
sive modern Japanese prints wants to
communicate with dealers in this com-
modity.
20235— Fell.
Osaka, Japan. Company is inquiring
for the names of exporters or ni.
turers of felts.
20236— Gold Fish.
Osaka, Japan. Exporter of ";
fish wishes a local connection.
20237— Rice Pith.
Minneapolis, Minn. laboratories^
the market for Japanese rice pith. 1
2023S— Furs, Hides. Skins. Meat |
By-Prodncts. ^
Tokio, Japan. Importer of abov I
raoditics wishes to communicatil
local exporters. "
20239 — Arency.
San Juan, P. R. Firm wants to |
the agency for rice and A^eans it «
dried fruits, canned fruit ;, canne |
wrapping paper, and laundry soap
20240— Balsa Wood.
San Francisco, Calif. Central Ai
firm wants to find a market f(
wood, which they can ship In
sawn to specifications. Loca' reft
20241 — Coffee. Cacao. Socar. C«c«a:
and Cocoanat Oil. f
Granada, Nicaragua. Part> is see |
market for the above comm diti*^
20242— Dry Goods, Hardwar Drt
I Monterrey, Mexico. Comp- ly i
ested in learning the names cf im;,
of the above articles from Japan. '
20243— China Wood Oil.
Monterrey, N. L., Mexico. Port
company is inquiring for the nan'
concerns who are able to furnhb A
wood oil in large quantities.
20244— Canned Fish and Canned F
Caracas, Venezuela. House eng
foreign trade wishes to obtain tht .
sentation of a packer of pink sa
chum salmon, sardines, shell flsh,o)
and fruits canned in their own j
References.
20245 — Representation.
Oakland, California. Party witl k
years experience in South Ame
countries and who speaks several
guages is seeking the reprontitt o«i
local firm for South .-Vmeric.t, esp«
.\rgentina and Chile. Lociil refer*
Open for appointment.
2024&— Dried Frnits.
Buenos Aires, Argentina. Party ▼
to buy California dried frults-
against documents or letter of ci
Prices and offers should be sent b:
mail and samples (very small I shod
sent by direct first-class mail, as the
ing season has almost commenced. R
ences.
20247 — Fancy Tiles.
San Francisco, California. Bank f
quiring for the names of local Anns
would be interested in representii
manufacturer of small fancy tiles, bN
in Spain.
20248 — Japanese Merchandise.
Yokohama, Japan. Exporters of
mony ware, toys, electric bulbs, o
goods, lacquerware, etc.. are seekii
local market for their goods.
DOMESTIC TRADE TIPS
D-3490 — Representation.
New York City. Party anxious to secure
agency in New York of San Francisco con-
cern.
D-3491— Machii
• Shop.
Chicago, Illinois. Eastern concern manu-
facturing speed reducers (installetl between
motors and power-driven machines) desires
to make contact with local machine shop so
that product can be assembled, stocked.
shipped and serviced. \Vill consider pur-
chase of machine shop if terms can be satis-
factorily arranged to handle product.
D-3492 — Salesman.
New York City. Well established concern
anxious to contact salesman on Pacific Coast
for the sale of cotton, rayon and cotton-rayon
mixture piece goods on cominission basis.
D-3493— Agency.
Boston, Mass. Manufacturers* agents de-
sirous of making connections with concerns
interested in representation in New England.
D-3494 — Representative.
Los .\ngeles, Calif. Party is desirous of
securing agency of any staple line. Prefer
territory of Salt Lake City and surrounding
communities.
D-3495 — Distribator.
New York City. Party anxious in securing
agency or distribution quarters for the sale
of any product. Qualifications as to integrity
and character on file.
D-3496— Woven Felt.
Vnionville, Conn. Manufacturers of woven
felt arc desirous of contacting western con-
cern interested in handling their commodity.
D-3497 — Airplanes.
Octroi t. Michigan. Well established air-
plane maimfacturers are anxious to secure
>«
=\
File your copy!
Each Issue of
S. F. BUSINESS
I contains valuable
Trade Information
Keep a Record on File
DA venport
5000
sales office or agency in this territor>
details on file.
D-349S — Water Boilers.
Watertown, Wisconsin. Executive "
concern that specializes in the conditic
of water is anxious to make connections
San Francisco firm. .\lso wants a rel
firm who would be interested in the m
facture and sales of a newly-devised bol
D-3499— Novelties.
San Francisco, Calif. Manufacturer
original and exclusive line of Easter,
lowe'en and Thanksgiving novelties w*
secure a market in middlewestem. f*
and southern states.
D.3500 — Resident Buyers.
Jackson, Mississippi. Well-established
linery wholesalers are desirous of conlai
party or concern who will purchase nuMl
from San Franciscan manufacturers am
as their resident buyers.
NIV leads]
^mlvmm
U5im55
Published Weekly by San Francisco Chamber of Commerce
jiJNE"2Srr930
LllE XX
Number 26
ting New Industries to S. F. and Proted;
Those Already Here, Urges Pres. Cutler
hperation
fids Work of
Census Crews
'I Nliin cooperation is being given
• trnsus enumerators taking the
nsuscs of Distribution and
inufacturcs, Chief Census Super-
J n \V. Curry informed the special
F iiciseo Chamber of Commerce
li ■(■ assisting him in this work.
iriKli llic cooperation of 50 business
I I lulls we liave been offered ex-
ists of wliolesalers, manufactur-
1 irlailers for checking the ac-
1 I iiur census reports," Curry
M 1st of the census districts in
I uisco, with the exception of the
ti n liiisiness and wholesale dis-
\\r luen completed. Our district
■VIMS arc now carefully re-canvass-
listricts to be sure that no busi-
been overlooked. Following this
fe shall use the lists, supplied by
irganizations, as a further means
lining the accuracy of our work,
igh the cooperation of the San
o daily and weekly newspapers,
le magazines we have been able
in Ihe purpose of these business
to local business men with satis-
•esults in most cases," Curry con-
gh the two forms of census and
compilation of the total indus-
put of San Francisco, aggregate
both in manufacturing and dis-
establishments, and total mer-
; sales will be made possible,
enting on the importance of the
iformation to San Francisco, Vice
and Industrial Committee
'^. O. Head of the San Fran-
hamber of Commerce, stated:
nts and business men throughout
ncisco are urging furtlier indus-
pelopment of our city. From our
ce we know that potential mar-
thc motivating influence affecting
blislimcnt of new industries. In
■k we need sucli information to
city to industry. Relatively few
men can ordinarily help in
g new industries, but here is their
inity to be of great help in de-
g San Francisco industrially,
merchant, excepting those in the
leted downtown business districts,
make sure that his report has been
d the census bureau. If he has
verlooked he should phone the
Bureau, MArket 4674, and ask an
ator to call and obtain his report,
lensus information is required by
be kept confidential. Therefore,
: fear of the tax collectors secur-
Tormation about their business,
may help build San Francisco
ially by supplying their part of
ormation necessary to bring new
ies here," Head urged.
NEW BOARD
OF DIRECTORS
The following new Board of Direc-
tors for the Chamber was elected at
the annual election held Tuesday,
June 17:
A. M. BROWN, JR.
Edward Brown & Sons, 200 Bush St.
JOHN R. CAHILL
Cahill Bros., 206 Sansome St.
JAMES A. CRANSTON
General Electric Co.,
Russ BIdg., 235 Montgomery St.
LELAND W. CUTLER
Fidelity & Deposit Co. of Maryland,
405 Montgomery St.
ARTHUR R. FENNIMORE
California Optical Co., 181 Post St.
B. R. FUNSTEN
Walton N. Moore Dry Goods Co.,
Mission at Fremont.
WM. H. HARRELSON
Bank of Italy, 1 Powell St.
L. O. HEAD
Railway Express Agency, Inc.,
Second and Mission Sts.
J. W. MAILLIARD, JR.
Mailliard & Schmieden,
203 California St.
L. H. MARKS
Chas. Brown & Sons, 871 Market St.
FREDERICK H. MEYER
525 Market St.
JOHN W. PROCTER
Chamberlain & Procter, Mills Bldg.
ROBERT C. REID
Balfour Guthrie & Co., Balfour Bldg.
ALBERT E. SCHWABAGHER
Schwabacher & Co., 665 Market St.
FRANK A. SOMERS
Somers & Co., 465 California St.
LOUIS C. STEWART
Sudden & Chrisfenson,
310 Sansome St.
JOSEPH S. THOMPSON
Pacific Electric Mfg. Corp.,
5815 Third St.
J. H. THRELKELD
Tlirclkeld Commissaries,
215 Market St.
A. EMORY WISHON
Great Western Power Co.,
225 Bush St.
HERMAN WOBBER
Paramount Publix Corp.,
1066 Market St.
LEONARD E. WOOD
California Packing Corp.,
101 California St.
Chamber^s New Officers Tackle Job
Of Community Development
THE following officers were unanimously elected to lead the San Francisco
Chamber of Commerce for the ensuing year by the new Board of Directors
at their first meeting Thursday, June 19:
President -.. Leland W. Cutler
First Vice President ------- L. O. Head
Second Vice President - - - J. W. Mailliard, Jr.
Third Vice President ----- B. R. Funsten
Treasurer ------ Albert E. Schwabacher
Secretary ------- Miss Marie A. Hogan
Frederick H. Meyer nominated Mr. Cutler for president. J. W. Mailliard, Jr.,
nominated Mr. Head for first vice president; Director Joseph S. Tliompson nominated
Mr. Mailliard for the second vice presidency; L. H. Marks nominated B. R. Funsten
as third vice president; Arthur M. Brown, Jr., nominated Albert E. Schwabacher to
succeed himself as treasurer, and Director Frank A. Somers renominated Miss Marie
A. Hogan as secretary.
"Waiter, follow me with my ice cream," said the new president as he moved to the
chair of his office at the head of the table. In a brief speecli of acceptance he said :
"We are all taking jobs as well as of-
fices. Our first concern is to find out what
San Francisco vants. Whst San Fran-
cisco wants, the Chamber of Commerce
should want. We twenty-one should be
able to find out what San Francisco
wants and to do the job. Our biggest
job is to bring new, important industries
here and to protect those that are already
here. If we can't, we ought to turn the
job over to someone else who can."
Clay Miller, past president of the Cham-
ber \n1io was cliairnian of tiie Nominating
Committee that named the new Board of
Directors in addressing the Board after it
had elected its officers said:
"You have selected a leader who will
command a loyalty and a cohesion which
will reflect itself back into the business
of San Francisco. There is much work
for tlie Chamber to do — much criticism
to withstand and overcome.
"The Nominating Committee did not
choose lightly when it ofTered the names
of this Board to the membership.
"We held at least seven meetings and
we feci that the Chamber has as a result
a truly representative group of San Fran-
cisco business men to make its policies
and direct its affairs for the coming
year."
Philip J, Fay, former Chamber presi-
dent and member of the Senior Council,
offered the congratulations of the Senior
Council to the Nominating Committee on
the results of its work. He tendered to
the president and to the Board of Direc-
tors the support of the Senior Council in
the many vexing questions which will
comfort them. Tlie presidency of the
Chamber of Commerce of San Francisco
is a position of serious responsibility in
[ continued on page 2 )
A SERVICE FOR
MANUFACTURERS
Through the courtesy of Radio
KFWL San Francisco Manufacturers
have an opportunity to give five-
minute talks on Monday, Wednesday
and Friday evenings from 8:30 to
8:35 o'clock.
Firms may, on these programs,
without cost, tell of their firm, the
making of their products, and where
they are distributed. For farther in-
formation communicate with the
Chamber of Commerce Publicity De-
partment, DAvenport 5000.
San Francisco Shown
As Freight Center
EMPHASIZING the superior advan-
tages of "San Francisco the Cen-
ter of the Western States for
Transportation Headquarters," a
direct mail advertisement has just been
mailed to over 2500 industrial concerns
throughout the East by the San Francisco
Chamber of Commerce.
The mailing piece which is a part of
the commerce body's industrial sales
campaign states:
"Manufacturers distributing either to
the western states or trans-Pacific mar-
kets find it a distinct advantage to be
located in San Francisco — western head-
quarters for transportation companies.
Without the necessity of protracted cor-
[ continued on page 2 1
'JTI'BO 'oosTouej^ UBS
SAN FRANCISCO BUSINESS
JUNE 25, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, f4 a year. Ebitered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Industrial "Development
Reported by the Industrial Department
NEW INDUSTRIES
Davis Emergency Equipment Company.
Ltd., with headquarters at New York
City, manufacturer of emergency equip-
ment, has established western headquar-
ters in San Francisco at 1268 Mission
Street, where one floor is occupied. A
complete stock of safety equipment is car-
ried here, and the eleven western states
will be served from this new branch. The
concern was formerly represented here by
the Bullard-Davis Company of Califor-
nia, and products of the company have a
nation-wide distribution. Herbert Brend-
len, vice president, will be in charge of
the western headquarters.
When on a recent industrial trip in the
East, the manager of the Chamber's In-
dustrial Department, visited President
Davis with reference to locating this
branch in San Francisco, as the company
had not decided at that time where the
branch would be located.
I. N. S. Products, Ltd., has been organ-
ized to manufacture a cleanser for wood
surfaces and fabrics, and "Perfectshine"
metal and glass polish. The concern is
located at 435 Bryant Street, where one
floor is occupied.
Western headquarters has been estab-
lished in San Francisco at 469 Bryant
Street, by Aeroil Burner Company, Inc.,
with head office and factory in West New
York, New Jersey. A complete stock of
products iif the company, which Includes
asphalt and lead melting kettles, tool
heaters, asphalt surface heaters, heat-
ing torches, oil buruers, spray machines
for curing concrete, hand spraying at-
tachings, etc., will be carried at the
above mentioned San Francisco head-
quarters. R. M. Starner, formerly repre-
senting the company here, is Pacific Coast
manager.
The Fresco Products Company has re-
cently been organized, and is manufac-
turing syrups and cordials. Factory and
office is located at 3128 Fillmore Street,
where one floor is occupied.
A new company, R. L. Roberts, Ltd., has
been organized for the purpose of manu-
facturing "Ra-Lumin-Ex," an alloy com-
posed principally of aluminum. The fac-
tory is located at 360 Bryant Street and
offices at 965 Russ Building. An invest-
ment of approximately 136,000 has been
made, which includes cost of building,
land, and machinery. According to R. L.
Roberts, the product has great tensile
strength and will be used to a large ex-
tent in replacing brass, copper, and
aluminum, by the automotive trade, etc.
Stein & Solaz. 4150 Eighteenth Street,
has been organized and is in the business
of making furniture sets to order, lamp
shades, etc., and upholstering, repairing
mattresses and renovating gift furniture.
Cilmore Oil Company, with headquar-
ters in Los Angeles, established its San
Francisco branch some months ago at
Third and 18th streets. Property and
building at this address, which were pur-
chased by the company, represent quite
a large investment. A complete stock of
products is carried.
EXPANSIONS
Pacific Box Corporation, Ltd., manu-
facturer of all kinds of wooden boxes and
shook, is constructing a one-story addi-
tion to its factory at 2600 Taylor Street,
which will be completed and occupied
by about August 15. New machinery will
i)c installed, and it is anticipated pro-
duction will be increased 25% when this
addition is in operation. Some months
ago, by purchase and merger. The Pacific
Box Factory acquired the Superior Box
Company of Alameda, and the Mercantile
Box Company and Oakland Box Factory,
both of Oakland. Announcement was
made that the plants of the various
merged concerns would continue to
operate, and that the corporation would
be operated under the name of Pacific
Box Corporation, Ltd., with headquarters
in San Francisco at 2600 Taylor Street.
Singer Sewing Machine Company, with
headquarters offices in New York City,
and four factories in the United States,
one in Canada and 3 in Europe, moved
its Pacific Coast branch at San Francisco,
some months ago, to the new building at
59 Grant Avenue, This four-story build-
ing, entirely occupied by the company
and known as the Singer Building, was
purchased by the concern and represents
an investment of between $400,000 and
.$500,000.
NEWS NOTE
Ainiouncement was made some weeks
ago of the formation of the Ferry-Morse
Seed Company, a merger of the firms of
C. C. Morse, operator of large seed ranches
al various locations in California, and
D. M. Ferry with seed breeding station
and trial grounds near Detroit and seed
ranches throughout the Middle West and
Pacific Northwest. These two concerns
are large well-known distributors of vege-
table and flower seeds. Offices, ware-
house and retail store of the Ferry-Morse
Seed Company are located at 500 Paul
Avenue, where package seeds are sold.
[ continued on page 3 ]
San Francisco Shown
As Freight Center
[ continued from page 1 ]
respondence, freight matters may be ad-
justed by personal contact with transpor-
tation officials.
"Railroad and steamship companies,
like 1500 other national concerns, rec-
ognize San Francisco's superior geo-
graphical position as the West's business
center.
"Here are located the headquarters of
the Southern Pacific Company and the
Western Pacific Railroad, Pacific Grey-
hound Lines, Inc. — western motor stage
service; several intrastate railroads; the
principal traffic official of the Santa Fe
Railway; and the Railway Express
Agency Western Headquarters. Also 75
other railroads have San Francisco of-
fices, several of which have no other coast
offices.
"Outstanding round-the-world, trans-
Pacific and intercoastal steamship com-
panies such as Dollar, Matson, Panama
Mail, Balfour-Guthrie, Nelson, and Mc-
Cormick have their home offices in this
-"^San Francisco Busuj
The Very Latest
LEADS for NEW BUSINESS
Listed balew ar« th« names ftf new
flrras and chanr** of addraasas of old
firma onrarod In tho boaincos andar
which thay ara claaalflad. Domeatic Trada
Baraan of tho Indaatrral Dapartment.
Advertising — Clair E, Morrison (radio),
1180 Market.
Artist — J. Morgan Sims (commercial),
510 Battery.
Attorneys— C. H. Fish, 995 to 1065 Mar-
ket; Harold F. Hennessy, 628 Montgomery
to 830 Market; Wm. F. Herron, 995 to 1005
Market; Aaron Vinkler, C28 Montgom-
ery to 830 Market.
Automobiles— Fred J. Lautze, 313 San
Bruno Road; George Mingers (used cars),
1691 to 1681 Market.
Bakery— J. Migiictto, 2113 Chestnut.
Barber— J. Ruiz, 133 Geary.
Batteries — Battery Depot, Ltd., 670
Turk; Holmes Bros. Battery & Electric
Service, 5 So. Van Ness Ave.
Beauty Parlor — International Beauty
Shops, 270 Sutter.
Bonds — Pearcy & Co. (foreign), 430
California.
Books— Church Book Shop, 1051 to 1045
Taylor.
Brakes— El Patio Brake & Wheel Align-
ing Service, 1577 Market to 5 So. Van Ness
Ave.
Brokers — Pillsbury & Co. (investment),
111 Sutter.
Building Maintenance — L. C. Fagan
Maintenance Co., 899 Capp to 1595 Noe.
Candy — Delicious Candy Factory, 418
Valencia; J. A. Solimine, 904 Cortland.
Chimney Expert- William Davis, 176
Peahody.
Chiropodist — Dr. Delia MacMunson, 291
Geary.
Cigarette Lighters — Douglass Co., 278
Post to 111 Sutter.
Cleaners — Alta Cleaning Shop, 430
Judah ; Camel Cleaners, 1.333 Polk ; Galileo
Clean & Dye, 234S Polk; New Cut Rate
city. Most of the otlier prominent ser-
vices operating to or from Pacific Coast
ports Lave their western headquarters in
San Francisco. In addition, many trans-
Atlantic companies also have direct Pa-
cific Coast representation here."
The ads which invite inquiries for spe-
cial industrial engineering reports, are
illustrated with pictures of the office
buildings of leading transportation com-
panies.
Chamber's New Officers
[ continued from page 1 ]
our city," said Fay. "You have chosen a
man quite able to assume the burdens
and problems of the office."
A. Emory Wlshon in a brief talk to the
Board said:
"We should be able to sense from this
wide spread group of directors, what San
Francisco wants and to bring it In here
each week for discussion and decisions in
line with the best interests of San Fran-
cisco, the bay area and California."
President Cutler announced that com-
mittee appointments would be made at a
later date.
Following the nominations and election
of officers, the Board immediately went
into a discussion of a number of problems
before it. As a result President Cutler ap-
pointed Arthur M. Brown, Jr., and Joseph
S. Thompson as members of the Citizen's
Charter Revision Committee. A commit-
tee for Cliamber cooperation in the State-
wide Grape Control Sign-Up Campaign
to organize the marketing of California
grapes under the aegis of the Federal
Farm Board was appointed with L. H.
Marks, A. Emory Wishon and J. H.
Threlkeld as the personnel.
Cleaner Co., 324 Clement.
Clocks — By Clock Service, li
Kearny.
Contractor — Ernest H. Hogan 0
ing), 1281 Mission to 3855 17th.
Cosmetologist — Moristo, 133 Geaii
Creamery— H. Altschuler, 2193 |l
Distributors — Roberts & Mart
Minna.
Drayage — Powers Draying Co, i
sion.
Dresses — Lillian's Dress Shopp
Geary.
Express — James Corcoran, 521 Vft
Greyhound Transfer & Stora^ 0
Hyde.
Flooring— A B C Floor Co., 86 M '
18th Ave.; Andrew Reflnishing Co.
to 1230 18th Ave.
Florists — Roseland Flower Shof
Fillmore to 651A Monterey.
Food Products — Coast Food Dii
tors, 2253 Bryant.
Fruit — Home Market (Eugeg
Massa), 1031 Post to 1179 Sutter.
Fur Goods— L. L. McAtee, 406 I
Sutter.
Garages— Geo. Bepler, 1239 17th t"
17th; Chutes Garage, 740 La Playa.
Garments — Parisian Smart Shop)
Mission. i
Glass — Southern Glass Co., 453
445 2d; Triplex Safety Glass Co. of
1466 Pine to 921 Polk.
Gowns — Celeste Gowns *i
D'Amato), 133 to 166 Geary.
Groceries — T. Cappajohn, 885
Frank McGovern, 99 Webster; Sha
Grocery Store, 911 Kearny.
Health Foods — Sun Food Su]
Health Products, 680 Stevenson.
Hotels— Hotel Keys (Clara B. Keysi
Taylor; Redwing Hotel, 2180 Union
Importer — Louis R. Fornir (silk
Market.
Insurance — Mercantile Insuraiic
of America, 315 Montgomery; Prud'
Insurance Co. of America, Group 1
111 Sutter.
Investments — Corporate Securitii
(A. O. Sanmclsou), 235 Moutgoo
Frank W. Sanford & Co., 453 2d t
Market.
Jeweler — G. C. Wulbern (mfg.), ;
704 Market.
Loans — Franklin Mutual Bldg. 4
Assn., 995 Market.
Market— Coutier Market, 1303 Ell
Men's Furnishings— Paul & Carl, ]
Shop, 197 Eddy.
Movers — Searles Van & Storage C
29th.
Optometrist — Dr. A. John Brum
523 Post.
Paper — L. L. Brown Paper Co
Howard.
Physicians — Dr. Thomas F. MuUei
Post to 450 Sutter; Dr. J. V. Sim
(drugless), 2623 Mission to 948 Marli
Plumber— Geo. A. Wara, 6427 to
Geary.
Real Estate — Alberton Realty Co,
Ave. bet. Fulton and Cabrillo; Da
Dunn, branches, 2450 Judah and 948
val ; Mervyn J. Goodman, 321 Kear
53 Post; Higgins & Sons, Inc., 321 K
to 86 McAllister; Daniel J. Wliitc
Kearny.
Restaurants — John J. Coughlin, 13
Financial Buffet, 524 Sacramento; C
Grotto, 2900 24th to 2871 24th.
Roofing — Western Roofing Co.,
Turk.
Rubber Goods— I. A. Cole, 317 Ml
Salt— Diamond Crvstal Salt Co.,
de YoiHTt; Ulil,". • Montgomery.
Scavenc-;.- ~ I'lt al Garbage C<
Hampshire.
Stationery — Murgaret A. Nichol
Cole.
KJ 25, 19 30^-
Transcontinental
night Bureau Docket
(i( f cowing subjects which have been
^ele have been referred to the
idin Rate Committee and will be
iose)of not earlier than twelve days
II tli date of the notice. If hearing
ejlrl on any subject, request there-
nm be made within twelve days
n die. Action on the subject listed
nobe restricted to the exact scope
tlie ocket, but may include other
its I origin and destination, or other
mo'ties or recommendations, vary-
froichanges proposed, if such modi-
tir.iuppear necessary or advisable in
nf the subject.
-lion and rayon bath mats, CL
I 1 1., westbound : Request that Item
, ■ Tariffs 1-H (I.C.C. Nos. 120,
: Ij::i and 1237 of Frank Van Ura-
, W . S. Curlett, B. T. Jones and
, Inll, agents, respectively) and
( ( . Nos. 120, A-272, 2232 and
I rank Van Ummersen, W. S.
, I!. T. Jones and H. G. Toll,
rrspcctively), be amended to
I'lllon and rayon bath mats.
inis pectin, LCL, eastbound: Re-
Lil iaritr 3-B (I.C.C. No. 1238, H.
. i^rnt), be amended to provide
^ carload commodity rates on
in till from California points to
lirstinations.
\ posulphite of sodium and sul-
I if sodium, CL, westbound: Pro-
. cancel Item 5020 of TarilT 1-H
N ■-. 126, A-283, 2273 and 1237 of
\ari Ummersen, W. S. Curlett,
IMS and H. G. Toll, agents, re-
I \ 1 , on hyposulphite of sodium
I I hate of sodium account no
- oodpulp, CL, eastbound: Re-
-I.H reduction of 5 cents per 100
1 wiiodpulp from Pacilic Coast
n t" Croups C, C-1, D, E, F, G, H,
i iirulcr Item 3625 of Tariff 2-y
N.I. 1233, H. G. Toll, agent).
-iquid meters in mixed carloads
lm;i(hines and machinery, west-
: i;i quest for amendment of Item
I lariffs 1-H (I.C.C. Nos. 126,
-^ ; and 1237 of Fi-ank Van Um-
I, \V. S. Curlett, B. T. Jones and
I TmII, agents, respectively) and
r ( . Nos. 120, A-272, 2232 and
' r Irank Van Ummersen, W. S.
I i; T. Jones and H. G. Toll,
. I . spectively), to include liquid
-ill mixed carloads with machines
ry.
spar, CL, eastbound: Request
lion in the rates on feldspar
iipc), Calif., to Groups "C" and
nhr Item 4150 of Tariff 3-B
12.38. H. G. Toll, agent), from
r net ton to $10.00 per net ton
lal grade under that rate to
and west and increase in the
I weight to 100,000 lbs.
malade, LCL, eastbound: Re-
less carload rate of $2.00 per
'\\ marmalade from California
> eastern destinations under
\ 3-B (I.C.C. No. 1238, H. G. Toll,
».
J'udare candy, LCL, eastbound : Re-
fer less carload rate of $2.25 per
s. on fudge candy from San Fran-
Cal., to points in Colorado and
under Tariff 3-B (I.C.C. No. 12,38,
Toll, agent).
rubs, wooden. CL, eastbound : Re-
fer rate of 87 cents per 100 lbs.,
ooden tubs, carloads, from North
Ic Coast points to Houston, Texas,
ill points in the Southwest under
3610 of Tariff 2-Y (I.C.C. No. 1233,
Toll, agent).
11227 — Lentils in mixed carloads with
peas, eastbound: Request that Item
3513 of Tariff 2-Y (I.C.C. No. 1233, H. G.
Toll, agent), be amended to include
lentils.
11228 — Wire rop«. CL, eastbound: Re-
quest for carload rate of 90 cents per
leo lbs., minimum weight 60,000 lbs., on
wire rope from San Francisco, Calif.,
to points in Oklahoma (Groups F and
H) under Tariff 3-B (I.C.C. No. 1238,
H. G. Toll, agent).
11229 — Dry Koods, CL and LCL, west-
[ continued on page 4 ]
Revenue Freight Loading
Loading of revenue freight the week
ended May 31 totaled 860,249 oars, accord-
ing to the car service division of the
American Railway Association. Due to
the observance of Memorial Day, Friday,
May .30, with the following day in many
instances also being observed as a holi-
day, this was a decrease of 71,223 cars
below the preceding week and a reduc-
tion of 112,576 cars below the same week
in 1929. Compared with the same week
in 1928, it was a reduction of 74,424 cars.
Miscellaneous freight loading for the
week of May 31 totaled 341,462 cars, 42,691
cars under the same week in 1929 and
29,449 cars under the corresponding week
in 1928.
Specifications Available
The following specifications covering
bids requested are now on flic at the
Foreign Trade Department:
Bids are to be submitted to the Quar-
termaster Supply Officer, San Francisco
General Depot, Fort Mason, San Fran-
cisco: for supplying subsistence goods to
various posts in California from July 15
to 25, bids to be opened July 2; for sup-
plying meats, butter, cheese, lards, etc., to
various points in California from July 15
to 25, bids to be opened July 7 ; for sup-
plying flour, green coffee, and evaporated
milk to Fort Mason by August 25, bids
to be opened July 9; for supplying sub-
sistence goods to be delivered at Fort
Mason by August 29 for shipment to
Honolulu, bids will be opened July 10;
for supplying food products to be deliver-
ed by August 22 to Fort Mason for ship-
ment to the Canal Zone, bids to be opened
July 14.
Bids arc to be submitted to the Materiel
Officer, U. S. Marine Hospital, 14th Ave.
and Lake Street, San Francisco, drills.
Bids will be opened July 3.
Bids are to be submitted to the Panama
Canal, Office of the General Purchasing
Officer for supplying motor trucks,
motors, heavy and light hardware, etc.,
to the Canal Zone, bids to be opened July
8; for supplying Diesel engines to Cristo-
bal or Balboa, bids will be opened July 7.
Bids are to be submitted to the Bureau
of Supplies and Accounts, Navy Depart-
ment, Washington, D. C. : for supplying
canned pineapple, bids to be opened July
22; for supplying assorted jams, bids to
be opened July 29; for supplying canned
pears, bids will be opened July 22; for
supplying canned peaches, bids to be
opened July 22; for supplying canned
peas, bids to be opened July 29; for sup-
plying canned apricots, bids will be
opened July 8.
Bids are to be sumitted to the Pur-
chasing Agent, State Capitol, Sacramento:
for supplying leather products to Cali-
fornia State institutions from July 1 to
September 30, bids will be opened July
20; for supplying clothing and dry goods
during the same period, bids to be opened
July 23.
Joreign andT^omeilic
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA venport 5006, list
numbers being given.
FOREIGN TRADE TIPS
20249— Old CIsthine.
Los Angeles, Calif. Party wishes to con-
tact exporters of old clothing.
20250 — Tent Pegs.
San Francisco, Calif. Party is inquiring
for the names of importers of tent pegs.
20251— Precious Stones.
San Francisco, Calif. Party is inquir-
ing for the names of importers of rough
(unpolished) precious stones such as beryl
and garnet.
20252 — Agency.
San Francisco, Calif. Norwegian firm
is seeking a local agent to handle its
Kraft paper and other paper products.
20253— Representative.
Bressoux lez Liege, Belgium. Manu-
facturers of mining equipment desire an
agent in San Francisco.
20254— Cheese.
New York, N. Y. Firm is looking for a
connection on the Pacific Coast to handle
Holland cheese on a commission basis.
20255— Old Newspapers. Asphalt, Soda
Ash, California Sardines.
San Francisco, Calif. A local firm of
commission merchants wishes to export
the above products to the Netherlands
East Indies.
20256 — Canned and Dried Frnits.
San Francisco, Calif. Firm in Gothen-
burg, Sweden, desires connection with an
exporter of canned and dried fruits, with
a view to representing the exporter in all
Sweden or the district of Gothenburg and
west coast.
20257 — Agency.
San Francisco, Calif. Company in
Gravenhage, Holland, wants to obtain the
agency for California dried and canned
fruits, and also pineapples from Hono-
lulu.
20258 — Newsprint and Sulphite Bonds.
Rcedsport, Oregon. Newspaper pub-
lisher is interested in communicating
with an importer or broker who handles
Swedish or Belgian newsprint and sul-
phite bonds.
20259 — Fishing Equipment.
San Francisco, Calif. French manufac-
turer of fishing accessories seeks an agent
in San Francisco.
20260 — Earthenware Products.
Rotterdam, Holland. Manufacturer of
hammered earthware goods such as vases,
jugs, inkstands, ash trays, dishes, lamp-
stands, etc., wishes to make a local con-
nection.
20261— Dried Frnits.
New York, N. Y. New York organiza-
tion has inquiry from German firm who
wish to import California dried fruit.
20262— Tile.
Valencia, Spain. Manufacturer of
Manises tiles wishes a local agent.
20263 — Potatoes and Onions.
Vienna, Austria. Exporter of potatoes
and onions is seeking a connection.
20264 — Colonial Products and Agency.
.Shanghai, China. Import-export com-
pany wants to act as agent for any com-
modity. Also wishes to find a market for
colonial products such as tea and bristles.
20265 — Brushes.
Osaka, .Japan. Manufacturers of tooth
brushes, and coat and clothes brushes
wishes to communicate with importers
of brushes.
20266 — Filter Products.
Osaka, Japan. Manufacturer of filter
papers and filter cottons wishes a connec-
tion with an import-export concern.
20267— Chip Wallhangers.
Kobe, Japan. Exporters of chip wall
hangers are seeking a connection locally.
20268 — Ivory Art Carvings.
Kyoto, Japan. Manufacturer of repro-
ductions of antique Chinese and Japanese
fine art ivory works wishes a local con-
nection. Heferenoes.
20269 — Imitation Pearls.
Osaka, Japan. Large concern manu-
facturing pearls is anxious to make a
local comiection. Local bank reference.
20270— Guano.
Ciudad Juarez, Chih., Mexico. Party
wants to contact importers of guano In
carload lots.
20271 — Representation.
Cali, Colombia. Company desires to
obtain the representation of an exporter
of general merchandise, especially tallow,
paraffine, canned fish and other canned
goods. Local commercial reference.
20272— Linseed. Red Corn, Canary Seed,
Pollard and Cheese.
Buenos Aires, Argentina. Firm is in-
quiring for the names of local buyers of
the above products which they are an-
gaged in exporting. Bank references.
20273— Fuller's Earth.
Whangarei, N. Z. Party is offering
fuller's earth at $20 per ton f.o.b. Aucki
land. Analysis of the earth on file.
20274— Ginger Root.
Hilo, T. H. Party that grows commer-
cial ginger root is seeking a market for
it on the Pacific Coast.
DOMESTIC TRADE TIPS
D-3503 — Representation.
San Francisco. Party wishes to repre-
sent a San Francisco firm preferably in
wholesale paper or cosmetics, line, In
Nevada, Arizona or Texas.
D-3504 — Agent.
New York City. Concern anxious to se-
cure capable agent to handle a line of
silks. Party who is well acquainted with
dress manufacturers and retailers in Cali-
fornia preferred.
D-3505 — Metal Stampings.
Detroit, Michigan. Manufacturers of
metal stampings wish to make connec-
tions with an experienced stampings
salesman in San Francisco.
D-3506 — Sales and Installation Agency.
Detroit, Michigan. Overhead door manu-
facturers wish to establish sales and in-
stallation agency in San Francisco. Full
details on file.
Industrial Development
NEWS NOTE [ continued from page 2 ]
Seeds in bulk for the wholesale trade are
distributed from 749 Front Street. The
fine four-story building of the Ferry
Company on Paul Avenue was erected
about two years ago at an investment of
about $200,000.
DISTRIBUTORS
The Oakland Division of Blake, Moffitt
& Towne with headquarters in San Fran-
cisco at 41 First Street, has just announced
the occupancy of the new building at
Sixth and Webster streets. The new
building has been equipped with modern
facilities for handling large stocks of
paper, paper proddfcts and twines, and
floor space has been increased 35%. Prop-
erty at this Oakland location is said to
have cost in the neighborhood of $75,000.
In addition to the San Francisco head-
quarters and the branch at Oakland, divi-
sions are maintained at Los Angeles, Seat-
tle, Portland, Sacramento, Tacoma, San
Jose, Fresno, San Diego, Long Beach,
Boise, Salem, Medford, Tucson, and
Phoenix.
G. D. Megel Company, 383 Brannan
Street, has been appointed exclusive
northern California distributor for Mag-
giora Chemical Company of Los Angeles,
manufacturer of "Magico," "Cacto," and
"Marbolife" brands of industrial mixed
chemicals. Products are used extensively
in the canning, oil refining, dairy, laun-
dry, bakery, and general building main-
tenance fields.
— ««(San Francisco Busif.
Transcontinental Freight
Bureau Docket
[ continued from page 3 ]
bound: Proposal fo amend Note 1 of
Item 2375, Tariffs 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Franlt Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and
4-D (I.C.C. Nos. 120, A-272, 2232 and 1230
of Frank Van Ummcrsen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to read:
Note 1 — Rates on articles made subject
to this note apply only on woven or
knit or woven and knit cloth, made
wholly of cotton or rayon or cotton
and rayon, except as otherwise pro-
vided, in the original piece or in rem-
nants, and do not apply on partially
or wholly manufactured articles.
11230 — Galvanized wire strand, CL, east-
bound: Request for amendment of
Tariff 3-B (I.C.C. No. 1238, H. G. Toll,
agent), to provide for carload commod-
ity rates on galvanized wire strand from
Los Angeles, Calif., to New Orleans, La.
11231— Calf meal, CL, eastbound: Request
for rate of not to exceed $10.00 per
ton on calf meal from Oakland, Cali-
fornia, to eastern destinations under
Tariff 3-B (I.C.C. No. 1238, H. G. Toll,
agent).
11232 — Aericultural implements, west-
bound— transit: Request for amend-
ment of Note 3, Item 1520, Tariffs 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively) and 4-D (I.C.C. Nos. 120,
A-272, 2232 and 1230 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to per-
mit stopping-in-transit of agricultural
implements to complete loading at
points west of Group "F."
U233 — Application of rates from Duluth,
Missabe & Northern Railway SUtions,
westbound: Proposal to amend Tariff
4-E (I.C.C. Nos. 128, A-287, 2286 and 1239
of Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), by eliminating therefrom
Item 360, which covers application of
rates from D. M. & N. Ry. stations.
(This proposal, if approved, will pro-
vide for application of Group "F" basis
of rates from all stations on the D. M.
& N. Ry. and on all commodities.)
1 1234 — Bushinss. CL, westbound: Request
for inclusion of bushings in Item 3415
of Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively).
11235— Sabine & Neches Valley Railway:
Request for representation of the Sa-
bine & Neches Valley Ry. as a partic-
ipating carrier in Westbound Tariffs
1-H (I.C.C. Nos. 126, A-283, 2273 and 1237
of Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively) and 4-E (I.C.C. Nos. 128,
A-287, 2286 and 1239 of Frank Van Um-
mersen, \V. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively).
1236 — Carriers or conveyors (overhead
runways), door hangrers and hanger
parts, hay loft equipment, stable fit-
tings in mixed carloads with machin-
ery, etc., LCL, westbound: Request for
inclusion of articles as described in
Item 3715 of Tariffs 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and
l-E (I.C.C. Nos. 128, A-287, 2286 and 1239
i.f Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), mixed carloads, in Item
:!!'60 of the Tariffs,
OR
lliat Tariffs 1-H and 4-E be amended to
l)i-()vide for LCL rates on articles as de-
scribed in Item 3715 (except door han-
gers and hanger parts) comparable to
LCI. rates on door hangers and hanger
parts, etc., in Item 3077 of the Tariffs.
11237— Steel cylinders, LCL, westbound:
Request for restoration of less carload
rate of $2.85 per 100 lbs. on steel cylin-
ders from Group "C" to California un-
der Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummcrsen,
\V'. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), which was for-
merly in effect under Item 3545 of Tariff
l-E (I.C.C. Nos. 128, A-287, 2286 and
1239 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively), (Canceled effec-
tive March 17, 1929, in Item 3545-A, Sup-
plement 16 to Tariff l-E).
11238 — Fruits and vegetables, CL, east-
bound :— North Coast to stations in
Nebraska and South Dakota: Proposal
to amend Tariff 2-Y (I.C.C. No. 1233, H.
G. Toll, agent), as follows:
1. Cancel rates to first block of stations,
Ainsworth to Wood Lake, Neb., in
Item 3805-B account lower rates in
Item 3795 authorized by explanation
of circle 47 reference mark in Ne-
braska Slate Application shown on
page 9 of Supplement 14 to Terri-
torial Directory No. 40-A (or as
amended).
2. Transfer rates and routings (Notes
1 and 2) to stations Niobrara, Neb.,
to Winner, S. D., in the last block of
Item 3805-B to Item 3795. (This will
provide for Bates to those stations in
the same manner as rates to the same
stations are provided in Item 3810-B;
this for clarification and simplifica-
tion of Tariff).
3. Cancel rates to Hrst block of sta-
tions, Ainsworth to Wood Lake, Neb.,
in Item 3815-B account lower rates
in Item 3795 authorized by explana-
tion of circle 47 reference mark in
Nebraska State Application shown
on page 9, Supplement 14 to Terri-
torial Directory No. 40-A.
4. Eliminate the following which cover
application of Group "G" rates to
points on the C. &. N. W. Ry. in
Nebraska, account being duplication
of matter contained in explanation
of circle 47 reference mark shown in
the Nebraska State Application on
page 9, Supplement 14 to Territorial
Directory No. 40-A:
Item 3795 — Circle 54 reference
mark in connection with Group
"G" rates and explanation thereof.
Item 3810-B — Paragraph (a) in ex-
planation of circle 54 reference
mark.
Item 3825 and 3840-B— Paragraph
(a) in explanation of circle 46 ref-
erence mark.
Item 3845-A— Circle 45 reference
mark in connection with Group
"G" rates and explanation thereof.
Item 3850-B— Paragraph (a) in ex-
planation of circle 49 reference
mark.
Item 3855 — Circle 13 reference
mark in connection with Group
"G" rates and explanation thereof.
11239— Artificial leather dry goods such
as scrafs, table cloths, bridge covers
and luncheon sets. LCL, westbound to
Phoenix, Ariz.: Request for less carload
rate of $3.40Vn per 100 lbs. on artiflcial
leather dry goods such as scarfs, table
cloths, bridge covers and luncheon sets
from Group "A" to Phoenix, Ariz. (Rate
Basis 2) under Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
(Proposed rate is same as applicable on
dry goods under Item 2375 of the Tariff.)
11240 — Eggs, CL, eastbound — California to
Southeast: Request for amendment
of Item 1705 of Tariff 3-B (I.C.C. No.
12.38, H. G. Toll, agent), to provide for
carload rate of $2.25 per 100 lbs., mini-
mum weight 30,000 lbs., from California
to Groups K, L and M.
11241 — Sheet iron or sheet steel ware. LCL,
westbound — Group "J" to North Coast:
Proposal to amend Item 5265 of Tariff
4-E (I.C.C. Nos. 128, A-287, 2286 and
1239 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively), by reducing the
Group "J" rate to Rate Basis 3 from
$2.74M: to $2,531,4 per 100 lbs.
11242— Canned goods from California in
connection with the California Trans-
portation Company. CL, eastbound:
Proposal to show the California Trans-
portation Company as a participating
carrier in Tariff 3-B (I.C.C. No. 1238,
H. G. Toll, agent), limited to rates on
canned goods in Item 1390 of the tariff.
Item 1390 to be amended by addition
of a note reading:
Rates will also apply from Locke,
Ryde, Isleton and Rio Vista, Calif.,
and points between, in connection
with the California Transportation
Company via Sacramento, Calif.,
thence Southern Pacific Company.
11243— Groceries, provisions or supplies
(Chinese or Japanese), imported. CL,
eastbound : Proposal to amend Item
745-A of Tariff 30-S (I.C.C. No. 1234, H.
G. Toll, agent), to provide for carload
rate of $1.25 per 100 lbs., minimum
weight 40,000 lbs., from Pacific Coast
ports to Rate Bases 3-A, 4, 5 and 6 — no
change to be made in present less than
carload rate.
11244 — Eggs, desiccated (shelled eggs, egg
albumen, whites or yokes, dry) ; eggs.
shelled (egg albumen, whites or yokes
or whites and yokes together), frozen.
imported. CL, eastbound: Proposal to
amend Item 670 of Tariff 30-S (I.C.C.
No. 1234, H. G. Toll, agent), as follows:
(1) Reduce the rate to Rate Bases 3-A,
4, 5 and 6 from $1.50 to $1.25 per
100 lbs.
(2) Increase the minimum carload
weight to Rate Bases 3-A, 4, 5 and
6 from 36,000 to 40,000 lbs.
11245 — Gelatine, imported, CL, east-
bound : Proposal to cancel Item 730 of
Tariff 30-S (I.C.C. No. 1234, H. G. Toll,
agent), account no movement.
11246 — Canned crab, imparted. CL, east-
bound : Proposal to modify Item 570 of
Tariff 30-S (I.C.C. No. 1234, H. G. Toll,
agent), to provide for rate of 70 cents
per 100 lbs., minimum weight 50,000 lbs.,
to Rate Bases 3-A, 4, 5 and 6, canceling
rates now carried in this item to Rate
Bases 3-A, 4, 5 and 6, which would con-
flict with the proposed 70-cent rate.
11247 — Zinc ore or zinc concentrates, im-
ported. CL, eastbound : Proposal to can-
cel Item 1105 of Tariff 30-S (I.C.C. No.
1234, H. G. Toll, agent), account no
movement.
11248 — Sago, sago flour, tapioca, cassava
flour, potato flour, potato starch, tapioca
flour, imported, CL, eastbound: Pro-
posal to amend Item 930 of Tariff 30-S
(I.C.C. No. 1234, H. G. Toll, agent), to
provide for carload rate of 75 cents per
100 lbs., minimum weight 40,000 lbs.,
from Pacific Coast ports to Rate Bases
3-A, 4, 5 and 6.
11249 — Rape seed, imported. CL, east-
bound : Proposal to amend Item 945 of
Tariff 30-S (I.C.C. No. 1234, H. G. Toll,
agent), to provide for rate of 75 cents
per 100 lbs. on rape seed, straight car-
loads, minimum weight 60,000 lbs., to
Rate Bases 3-A, 4, 5 and 6 — no change to
be made in the rates on other kinds of
seeds enumerated in the item.
11250— Iron or steel Christmas tree hold-
ers (other than electric). K.D.. CL, east-
bound : Request for amendment of
Tariff .3-B (I.C.C. No. 12,38, H. G. Toll,
agent), to provide for the following
carload rates, minimum weight 30,000
lbs., on iron or steel Christmas tree
holders (other than electric), K.D., from
California to —
Groups: D E F-G-H-J
$1.71 $1.63 $150 per 100 lbs.
11251 — Canned goods, CL, westbound —
minimum weight : Request for reduc-
tion in minimum carload weight in
connection with rate of 95c per 100 lbs.
from Group "J" to Phoenix, Ariz., Item
1920 of Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jonts ai ..
Toll, agents, respectively 1, fn
to 40,000 lbs.
11252— Vegetable oils, imported,
bound — to Winnipeg, Man.: Re '.
amendment of Item 860-E of T
(I.C.C. No. 1234, H. G. Toll, a
provide for carload rate of 75 t
100 lbs. from California ports t
peg, Manitoba.
11253 — Pistons and universal r.
for oil well pumps, LCL, ea
Request for amendment of T
(I.C.C. No. 1238, H. G. Toll, a
provide for the following lesv
rates on pistons and universal r
for oil well pumps from Califo , 1
Groups: D E-F-G-H J
$2.83 $2.69 $2,671/2 pp: ■
11254 — Antimony metal, import
Mexico, CL, westbound : Re(i
amendment of Tariff 1-H (I.t
126, A-283, 2273 and 1237 of Frt
Ummersen, W. S. Curlett, B. i
and H. G. Toll, agents, respectli
provide for carload rate of 65 c
100 lbs. on antimony metal, m
weight 60,000 lbs., from Eagle »
Laredo, Texas, to Califomia;^
apply on shipments originating
of San Luis Potosi, Mexico.
11255— Lumber from California to
Range R.R. and Mineral Range )•
tions, CL, eastbound : Proposal to
Tariff 27-M (I.C.C. No. 1232, H.4
agent), to provide for applicsi
rate Basis 7201 rates from Callfl
Dollar Bay, Ripley and Senter
also to provide for rate of 73%
lbs. from "Coast" group and ij
100 lbs. from "Truckee-Hawley*
on lumber or articles manuli
therefrom subject to Group "V
from California to Atlas, Micbi
ing to be restricted via McKeeveJi
10850 — (Reopened) — Asphalt comll
facing or flooring tile, LCL, wes'i^
Request for establishment of li
load rate of $2.50 to $2.75 per 100
facing or flooring tile (asphalt ci
tion), in crates or in bundled
Group "D" to Pacific Coast, Tan
(I.C.C. Nos. 126, A-283, 2273 andn
Frank Van Ummersen, W. S. t,
B. T. Jones and H. G. Toll, agei^
spectively) and 4-E (I.C.C. N(
A-287, 2286 and 1239 of Frank Vl'
mersen, W. S. Curlett, B. T. Joe
H. G. Toll, agents, respectively).
11190— (Amended)— Pineapples, CI
bound : Proposal to cancel Set
entirely from Item 2690 of Tari
(I.C.C. Nos. 126, A-283, 2273 and
Frank Van Ummersen, W. S. (
B. T. Jones and H. G. Toll, agei
spectively) and 4-E (I.C.C. No
A-287, 2286 and 1239 of Frank Va
mersen, W. S. Curlett, B. T. Jon
H. G. Toll, agents, respectively)
11206 — (Amended) — Wire clothi
LCL, westbound : Request for le:
load rate of .$2.47 per 100 lbs. 01
clothes lines from Group "J" to '.
Coast points under Item 5605 of '
1-H (I.C.C. Nos. 126, A-283, 2273 an
of Frank Van Ummersen, W. S. C
B. T. Jones and H. G. Toll, agen
spectively) and 4-E (I.C.C. No:
A-287, 2286 and 1239 of Frank Va
mersen, W. S. Curlett, B. T. Joni
H. G. Toll, agents, respectively).
10566 — (Reopened) — Water cooling
material of wood in K.D. or cut
form, including fixtures, CL,
bountl : Request for amendment 0
3455 of Tariff 3-B (I.C.C. No. 1238,
Toll, agent), to provide for the f
ing carload rates (in cents per IOC
minimum weight 30,000 lbs., on
cooling tower material of wo
knockcd-down or cut stock fori
eluding fixtures not to exceed V
the total weight of the shipment,
California to —
Groups. A B r CI D-E F-G-
.90 .881.4 .85 .75 .621,1
(This publicalion cancels notice i
in 'J'rnfflc Bulletin of April 12, IS
\H\N LEADS
§m%mi^
ustmss
Published Weekly by San Francisco Chamber of Commerce
INDUSTRIES
EXPANSIONS
g
eXX
JULY 2, 1930
Number 27
i.F. Chamber Wins Credit for Saving
Big Shell Oil Co. Plant for S. F. Bay Area
€V Legislation
Ull Save Vail
.turn to Shippers
llaboralion with the Collector of
toms "Wiinam B. Hamilton and
ijluty Collector Thomas J. Barry,
[I Francisco, the Foreign Trade
(tee of the San Francisco Cham-
itommerce initiated Congressional
pn which will effect annual sav-
nundreds of thousands of dollars
liters in this country, and afford
i) steamship companies and the
' service. This legislation was in-
led In the new tariff act as an
t to Section 484 of the ad-
e provisions. The committee's
lis project, headed by Mr. F. F.
ler of F. F. G. Harper Co., em-
breparation and distribution of a
the amendment. In addition,
ler made two trips at his own
to Washington, D. C, where he
iiated in hearings on the amend-
ed before the tariff committees
'ess.
I the passage of this amendment,
required that the original bill
be presented to the Collector
l^oms at time when goods were
through customs. Steamship
;les responsible for proper de-
»f goods also required the presen-
if the original bill of lading. The
lid not be in two places at the
me» that is, in the hands of both
unship company and the CoUec-
[^ustoms. So importers were fre-
obliged to take out bonds guaran-
delivery of the bill of lading to
ector. Not infrequently documents
rive with the merchandise, in
cases importers have had to take
ids guaranteeing delivery of the
lading to the steamship company
as to the Collector. On shipments
at .?100,000, bonds of $150,000 (one
e-half times the value) were re-
by the Collector and in case of
rival of documents were required
»r tlic carrier. A bond for this
sts $.^00. Taking the country
hole, these costs ran up to tremcn-
ums annually.
hundred years or more ago the re-
piit that the Collector of Customs
hold the bill of lading perhaps
a useful purpose. But today the
nicnt is useless. By freeing the
or from this requirement, the im-
ed from taking out bonds,
to protect the steamship company
locuments have been delayed in
Responsibility for proper de-
merchandise now rests definitely
carrier. Removal of this burden
lerce has been achieved by the
ment to -Section 4K4, now efl'eetive.
FREIGHT
TARIFF
INFORMATION
The Transportation Department has
just received from the Pacific Freiglit
Tariff Bureau a few copies of tlie
Proposed Circular 10-V — Rules and
Charges for weighing and reweighing
carload shipments.
The proposed charges, in the inter-
est of clarification, result in many
increases as well as decreases,
\\Tiile they last, these copies are
available to our members and full
particulars may be had by getting in
touch with the Transportation De-
partment.
Besides Mr. Harper, other Foreign
Trade Committee members contributing
to this signal achievement were:
Mr. R. S. Shainwald, president, The
Parafllne Companies, Inc.
Mr. Ian Armstrong, of Balfour Guthrie
& Co., importers and exporters.
Mr. Wm. Fisher, of Wm. Fisher & Co.,
importers and exporters.
Mr. Frank Lawrence, attorney at law.
Mr. A. H. Lustig, of Pacific Orient Co.,
importers and exporters.
Mr. M. F. Roesti, of the Bank of Italy,
later succeeded by
Mr. Paul Dietrich, of the Bank of Italy.
S. p. OFFERS NEW
FREIGHT SERVICE
Effective today, the Southern Pacific
Company will place in effect at their
San Francisco freight-receiving station,
corner of Fourth and King streets, the
so-called "Onc-Door-Dump" Plan for re-
ceiving freight.
This plan is inaugurated at the in-
stance of the Transportation Department,
which has been working with the Soutli-
erii Pacific Company with this end in
view since early this year.
Prior to the inauguration of this plan,
a sliippcr's truck having several pack-
ages for vai'ious destinations, was re-
The Plan to Locate New
$5,000,000 Eilablishment
In the South Is Changed
ANOTHER victory for the Cluiniber in its program for tin- industrial di'velop-
nient of the .San Francisco Hay Area was scored recently with the release
of news by the Shell Oil Company of the purchase of more than six
^ hundred acres in Contra Costa County as a site for a $5,000,000 nitrogen
fixation plant.
In public announcement of the purchase of the land ami construction plans,
Sidney F. Lawrence of the Shell Company and member of the Chamber's Indus-
trial Committee, gave the Chamber credit for the part it played in influencing the
Shell Company to locate on the bay shore. The San Francisco Examiner quoted
him as follows:
"It was originally planned to locate the plant near Los Angeles. It is largely to
the credit of the San Francisco Chamber of Commerce that it was brought here."
The history of the successful effort of the Chamber in landing this new $5,000,000
plant with all it means in the way of construction development at this time
through the employment of 1500 men, and the subsequent payroll of .300 men when
the plant is completed, goes back to March, 1929, when the Industrial Department
of the Chamber was informed that the Shell Company had purchased a site In
southern California for the plant. Through its Industrial Department the Cham-
ber approached the .Shell Company and after months of conferences and volumin-
ous and exhaustive reports on the advantages of the bay district as compared
with the southern California location, the Shell Company finally made its decision
to locate in Contra Costa County. The fact that the company had already purchased
the land in southern California and still owns it, is indicative of the force of the
successful effort made by the Chamber in presenting the bay district as the logical
point for the construction of the plant.
In a congratulatory letter to Mr. G. Legh-Jones, president of the Shell Oil Com-
pany, President Cutler of the Chamber said:
"As my first official act in my new job as president of the San Francisco Cham-
ber of Commerce, I congratulate you and the Shell Oil Company on its purchase
of six hundred acres of land in Contra Costa County for the immediate construction
of a .$5,000,000 nitrogen fixation plant. This is a great and distinct contribution
of the Shell Oil Company to the industrial development of San Francisco and the
bay area.
"One particularly happy incident in the announcement of the plans of the Shell
Oil Company was the recognition given in today's newspapers to the efforts of the
Chamber to induce you to build a plant here. I think that you will find that this
will meet a favorable response from our seven thousand members who arc support-
ing the Chamber.
"In making investigations and presenting you with the reports which the
Chamber did in its effort to bring the Shell plant to the bay shores, the Chamber
felt that it was serving you as well as San Francisco and the bay area. We are
sure that time will prove this to your complete satisfaction.
"We wish you continued success and prosperity and want you to feel that the
Chamber of Commerce of San Francisco is at your command at any time to aid
you in any way it can in the development of favorable conditions for the success
of your new plant."
quired to drive from door to door of the
freight station unloading each package at
the appropriate place.
Under the new plan, all the packages
on any one truck will be delivered at
one door and the Southern Pacific Com-
pany will make the necessary distribution
from point of unloading. Oiiviously, this
will result in a great saving of time to
the trucks and a consequent reduction
in expense.
The plan is only made possible through
the splendid cooperation of the Southern
Pacific Company.
vN FRANCISCO BUSINESS
— ^San Francisco Busij
J U L V
9i0
lished weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
ge. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
:i ..s matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
The following subjects which have been
locketed have been referred to the
Standing Hnlo Committee and will
iisposed nf not earlier than twelve days
roni ttie tlate of the notice. If hearing
s desired on any subject, request there-
for must be made within twelve days
rom date. Action on the subject listed
vill not be restricted to the exact scope
f the doekel, but may include other
.loints of origin and destination, or other
'Ommodities or reeomraendations, vary-
ng from changes proposed, if such modi-
'Ications appear necessary or advisable in
lisposing of the subject.
1256— (Amended)— Feldspar, CL, west-
bound: Request for rate of ?10.00 per
net ton (50c per 100 lbs.) on feldspar,
carloads, minimum weight 80,000 lbs.,
from Keystone, S. D., to California.
;1257 — Lead bullion, CL, eastbound: Pro-
posal to cancel Item 5155 of Tariff 3-B
(LC.C. No. 1238, H. G. Toll, agent), nam-
ing rates on lead bullion from Tonopah,
Nev., to specific eastern destinations.
1258 — Electric wire poles (fluted sheet
iron), CL, westbound: Request for
amendment of Tariff 1-H (l.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), to
provide for minimum carload weiglit of
40,000 lbs. on electric wire poles (fluted
sheet iron) subject to slightly higher
rate from Group "B" than the $1.15 rate
now shown for 60,000 lbs. minimum
weight in Item 2470 of the Tariff.
11259 — Cheese factory, creamery or dairy
machinery or machines, CL, west-
bound: Request for inclusion in Item
3960-A, Tariffs 1-H (LC.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and
4-E (LC.C. Nos. 128, A-287, 2286 and
1239 of Frank Van Ummersen, W. S
Curlett, B. T. Jones and H. G. Toll
agents, respectively), of cheese factory,
creamery or dairy machinery or ma
chines as described in Item 3975 of the
tariffs.
11260— Wooden patterns, in crates, LCL,
eastbound: Request for amendment of
Tariff 3-B (LC.C. No. 1238, H. G. Toll
agent), to provide for the same less car-
load rates on wooden patterns, in crates,
from California to Group "D" and west
as applicable westbound in Item 4473 of
Tariff 1-H (LC.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11261 — Canned soods, CL, eastbound —
California to Eastern Canada: Request
for amendment of Item 89 of Tariff 3-B
(LC.C. No. 1238, H. G. Toll, agent), to
also include reference to Item 1390.
.1262 — Automobile hardware, LCL, west-
bound: Request for inclusion of auto-
mobile hardware N.O.S., in boxes, in
Item 3085 of Tariffs 1-H (LC.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and 4-E
(LC.C. Nos. 128, A-287, 2286 and 1239 of
Frank Van Ummersen, \V. S. Curlett, B.
T. Jones and H. G. Toll, agents, respec-
tively).
11263 — Sulphate of ammonia, CL, west
bound: Request for carload rate of 54c
per 100 lbs. from Group "F" to the
North Coast under Item 1595 of Tariff
4-E (LC.C. Nos. 128, A-287, 2286 and
1239 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) (as amended per
Rate Advice 7639-Dkt. 10673) .
11264 — Canned eoods, CL, westbound: Re-
quest for reduction in the rates from
points in the Mississippi Valley to the
Pacific Coast under Item 1920 of Tariffs
1-H (LC.C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (LC.C.
Nos. 128, A-287, 2286 and 1239 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), account rates available via New
Orleans, La., and Panama Canal.
11265 — Matches, CL, westbound: Proposal
to reduce the carload rates on matches
from points east of Group "D" to Cali-
fornia in Item 4015 of Tariff 1-H (LC.C.
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), to such level as will meet com-
petition via Atlantic ports and Panama
Canal.
11266 — Freight automobile body parts in
mixed carloads with freight automobile
bodies, westbound : Request for amend-
ment of Item 5485 of Tariffs 1-H (LC.C.
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively) and 4-E (LC.C. Nos. 128, A-287,
2286 and 1239 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to include freight
automobile body parts, finished or un-
finished, such as stake sections, stock
rack sides, grain panel sides, express
panel sides.
11267— Rags, N.O.S., in machine pressed
bales, imported, CL, eastbound: Pro-
posal to amend Item 900-A of Tariff 30-S
(LC.C. No. 1234, H. G. Toll, agent), as
follows :
(1) Establish carload rate of 60c per
100 lbs., minimum weight 60,000
lbs. to Cincinnati, Ohio, and points
in the Cincinnati Switching Dis-
trict via all available routes which
do not operate through "Rate Basis
2" territory.
(2) Modify the commodity description
to the extent required, in order to
confine the rate in question to rags
entering into the manufacture of
composition roofing or paper as
paper stock.
11268— Fresh apples. CL, eastbound— to
C. & N. W. Ry. stations in South Dakota :
Request for amendment of the last
block in Item 3805-C, Tariff 2-Y (LC.C.
No. 1233, H. G. Toll, agent), by includ-
ing Witten, Mosher and Wood, S. D., at
the same rates as currently applicable
to other South Dakota points shown
therein, also request for amendment of
explanation of Circle 47 reference mark
in connection with Group "G" rate in
Item 1940 of Tariff 3-B (LC.C. No. 1238,
H. G. Toll, agent), by including therein
Witten, Mosher and Wood, S. D.
respec-
11269 — Bedroom and dining room furni-
ture, mixed carloads, westbound — to
Phoenix, Ariz., Winnemucca, Nev., etc.:
Request for amendment of Tariff 1-H
(LC.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to provide for the same
rates on mixed carloads of bedroom
furniture (Items 6105, 6120 and 6125)
and dining room furniture (Items 6160,
6170 and 6175), minimimi weight 20,000
lbs. from Group "K" to Phoenix, Mesa
and Tempe, Ariz., and Winnemucca,
Nov., as named on bedroom furniture
in Items 6105, 6120 and 6125 from Group
"K" to these destinations.
11270 — Cotton waste, compressed, in bales,
imported. CL, eastbound: Proposal to
amend Item 1065 of Tariff 30-S (LC.C.
No. 1234, H. G. Toll, agent), to provide
for carload rate of 75c per 100 lbs.,
minimum weight 50,000 lbs., from Pa-
cific Coast ports to Rate Bases 3-A, 4,
5 and 6, contingent upon the steamer
lines to Pacific Coast ports accepting
their local rate of $3.00 per ton for
overland movement.
11271— Paper bags. CL, eastbound— Cali-
fornia to Osage, Wyo. : Request for car-
load rate of 94Uc per 100 lbs. on paper
bags from California to Osage, Wyo.,
under Tariff 3-B (LC.C. No. 1238, H. G.
Toll, agent).
11272— Brass ingots, CL, westbound: Re-
quest for carload rate of 60c to 70c per
100 lbs. on brass ingots from Group "F"
to California under Tariff 1-H (l.C.C.
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents
lively).
11273— Rubber tires. CL, westbound-
transit: Request for amendment of
Items 5275 and 5280 of Tariffs 1-H
(LC.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively) and 4-E (LC.C. Nos. 128,
A-287, 2286 and 1239 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to pro-
vide that carload shipments of rubber
tires may be stopped in transit to partly
unload.
11274— Folding chairs and bicycle wheel '
rims, mixed carloads, westbound: Re-
quest for establishment of mixed car-
load rate on folding chairs and bicycle
wheel rims from Group "C" to the Pa-
cific Coast under Tariffs 1-H (LC.C Nos
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively)
and 4-E (LC.C. Nos. 128, A-287, 2286 an,!
1239 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11275 — Infusorial earth. CL, eastbound:
Request for carload rate of 65c per 100
lbs. on infusorial earth from Califor-
nia to all points in North and South
Dakota and Minnesota, particularly
Belle Fourche, South Dakota.
11276 — Asphalt flooring compound, solid
(mastic blocks), CL, westbound: Re-
quest for inclusion of asphalt flooring
compound, solid (mastic blocks) in
Item 4474 of Tariffs 1-H (LC.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and
4-E (l.C.C. Nos. 128, A-287, 2286 and 1239
of Frank Van Ummersen, W. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively).
11277— Edible nuts, in shell. N.O.S., in-
cluding peanuts, shelled or not shelled,
CL, eastbound — California to stations in
North Dakota on Northern Pacific Ry.
via Butte or Silver Bow, Mont.: Pro-
posal to cancel rate of $1.50 per 100 lbs.,
minimum weight 40,000 lbs. and rate of
■$1.75 per 100 lbs., minimum weight 30,-
000 lbs. shown in the first block of Item
5655 of Tariff 3-B (LC.C. No. 1238, H. G.
Toll, agent).
11278— Alfalfa meal manufactt
transit from alfalfa hay origin
Arizona. CL, eastbound: Prot
cancel the "Exception" in Hen
Tariff 3-B (LC.C. No. 1238, H.
agent), providing for the appllc
the alfalfa meal rates on jh.
from designated points in Arln
11279 — Condensed or evaporatci'
containing vegetable fats, LCL I
eastbound : Proposal to cancel
lowing notes covering appllca
rates on condensed or evaporati
containing vegetable fats in th
of Tariffs 2-Y (LC.C. No. 1233, a
agent) and 3-B (LC.C. No. 1238
Toll, agent), as shown:
Item 1390-C, Tariff 2-Y— Note
Item 1390, Tariff 3-B— Note 2
Item 1420, Tariff 3-B— Note 1
Item 3820, Tariff 3-B— Note 2
Item 3825, Tariff 3-B— Note 2
Item 3835, Tariff 3-B— Note 2
11280— Clay, earth, talc. CL, eastb
from Harbor City, California (
Electric Ry.) : Request for amec
of Items 3990 and 4125 of Tar
(LC.C. No. 1238, H. G. Toll, ago
including therein Harbor City,
(on Pacific Electric Ry.), as a pi
origin.
11281 — Agricultural implements,
than hand, viz.: harvesters and t>
ers combined, second-hand and
have been used, and are broken,
or damaged. CL, eastbound— Pii.
Wash., to East Moline, 111.: Propc
amend Tariff 2-Y (LC.C. No. 1233,
Toll, agent), to provide for th
carload rate of $2.26V4 per 100 1
this commodity from Pullman, V
to East Moline, III., via Routi) i
minimum weight as follows:
68c per 100 lbs. of the through ll
be subject to minimum weig
20,000 lbs. subject to Rule 34 oi
rent Western Classification. Bj
of the through rate ($1.58^ pi
lbs.) to be subject to mini,
weight of 20,000 lbs.
Industrial Developm
Reported by the Industrial Depart
New Industries
Miller Tool & Manufacturing Comi
with head office and factory at De
Michigan, has recently established '
ern headquarters in San Francist
1000 Capp Street, corner of 25th Si
This company manufactures special
vice tools for several makes of aut
biles, and a complete stock of pro<
is carried here. All the territory wf
Salt Lake City and from Canad:
Mexico will be served from this h
quarters. W. W. Leathers, Pacific (
manager, states that when makit
study of the markets in the United S
with a view to opening a branch eithf
the Atlantic Coast or Pacific Coast, he
so impressed with San Francisco tha
was able to convince executives at h
quarters that San Francisco was
logical location for a brancli.
Charles Arnao Company, manufact
of electrical beauty shop equipment,!
as hair drying machines, and beauty !
products, such as medicated oils, '
headquarters offices and factory
Minneapolis, has just established v
ern headquarters offices in San Franc
at 311 Minna Street, under the man
ment of W. Edwards. All territory '
of Denver is served from the San F
Cisco branch, where a stock of prod
is carried.
Expansions
Toledo Scale Company, manufacli
of all types of automatic dial scales, i
head office and factory at Toledo, 0
will move about August 25 to the bo
ing on Mission Street, between Fifth
[ continued on page 3 ]
2 , 1 9 3 0 )3»-
foeigw and HomeSite
riADE TIPS
qu'PS concerning these opportunities
lOul be made to tlie Foreign Trade
.r.irnent of the San Francisco Cham-
( immerce, I)A venport 5000, list
IV lii'iiig given.
oreign Trade Tips
■;, Surplus Army Uniforms.
V'l k, N. Y. Exporters of wool and
II niy surplus khaki uniforms wish
iiiicate with local wholesalers
innodily.
llians. Peas, Seeds.
lit rdam, Holland. Exporters of
■n peas, and seeds desires to contact
Iters of these items.
BDotch Preduee.
erdam, Holland. Firm exporting
t/ produce like poppyseed, caraway
[ibuiary seed, mustard seed, potato
t split peas, and pearl barley needs
l^er to represent it on the PaciQc
if
l-Chalk.
yibarg, Germany. Exporter of chalk
tl a local connection.
fAKcnt.
rffeld, Germany. Manufacturer of
liii goods is seeking an agent.
l|l<;hemicaU.
■rburg, Germany, Exporter of in-
bil chemicals desires connections
importers.
II.CanTas.
Blinger, Wuerttbg., Germany. Manu-
ler of canvas for shoes wishes to
L'local connections.
Il-Earthenware and Gift Ware.
^ York, N. Y. New York office of
lit manufacturer of earthenware and
l/are is seeking a market in San
Asco.
i-Blankets.
■■n, Italy. Silk and cotton blanket
lecturer wants to appoint a local
I
-Dalmatian Soar Cherries.
I Francisco, Calif. Organization
s to learn the names of importers
isted in importing the above com-
klapanese Gift Goods.
jlne, Texas. Party desires to have
ters of Japanese gift goods send
Ijtalogucs.
^Lacquered Ware.
ka, Japan. Firm is desirous of
Isg names of importers of lacquered
1;
-Hardware.
k)ya, .Japan. Company wants cata-
and price lists of locks, levers,
Ither hardware.
Dried Moss,
lia, Japan. Firm Is offering dried
for packing green vegetables at 65c
I lbs. C.I.F. San Francisco. Samples
—Representation.
Jco, D. F. Party who was a gov-
ent bank examiner for a number
rs and a graduate of an American
trsity wishes to represent local firms
xico. References.
—Representation.
Francisco, Calif. Party who is a
sentative of a Hamburg import firm
3e in San Francisco from July 11 to
id is desirous of contacting anyone
tsted in having a representative in
burg.
Hawaii Trade Tips
Domestic Trade Tips
D-3501 — Agency.
l',armeI-by-the-Sea, Calif. Party wishes
to secure agency, direct from manufac-
turer, of modern household articles,
kitchen utensils, specialties, etc. Bank
refei-enees.
D-.3502— Distributor.
Chicago, Illinois. Well-established con-
cern ready to handle the marketing of
any product for companies wishing to
secure distribution in the above territory.
Specifications Available
The following specifications covering
bids requested arc now on file at the
Foreign Trade Department:
Bids are to be submitted to the Quar-
termaster Supply Officer, San Francisco
General Depot, Fort Mason, San Fran-
cisco: for supplying fresh vegetables and
fruits, to be delivered July 23 at Pier No.
44 for shipment to the P. I., bids will be
opened July 11; for supplying hay, al-
falfa, bran, oats, and hay without al-
falfa during August and September to
Fort Mason, bids will be opened July 14;
for subsistence goods to be delivered at
Transport Wharf during August, bids to
be opened July 15; for delivering sub-
sistence supplies to Fort Mason from
August 11 to 25 for shipment to Manila,
Ijids will be opened July 17.
Bids are to be submitted to the U. S.
Engineer's Office, Fourth and J streets,
Sacramento, California: for the use of
one sternwheel towboat and barge for 60
days, delivery to be made to U. S. Engi-
neers, Sacramento, bids to be opened
July 7; for supplying one steel sheet
piling cut to 10-ft. lengths, approximately
137 tons, to be delivered to Fremont
Weir, California, bids will be opened
July 8; for supplying 16,000 lbs. of 60%
powder, 4000 lbs. of 40% powder, 10,000
ft. triple tape blasting fuse, electric ex-
ploders, and blasting caps, bids to be
opened July 9.
Industrial Development
Expansions
[ continued from page 2 ]
Sixth streets, now being constructed. Two
and one-half floors will be occupied, and
installation of special new machinery,
tools, etc., for assemblying and reflnish-
ing products, representing quite an in-
vestment, will be made. Western head-
quarters have been maintained in San
Francisco for twenty-flve years, and it
was decided to include the assemblying
facilities in the expansion in order to give
better service to the trade in the western
territory. A larger stock of products will
also be carried, and it is anticipated the
payroll will be increased. R. A. Marsky
is branch manager and the eleven western
states are served from the San Francisco
branch.
California Ink Company, Inc., with fac-
tory at Berkeley, and head offices at 426
Battery Street, San Francisco, will move
al)out September 1 to the building now
being constructed at 545 Sansome Street.
This company will occupy three floors —
a 30% increase in floor space over present
location. New location will give added
space for office and storage facilities.
Products of the concern are printing and
lithograpliic inks, dry colors, compounds,
printers' rollers, etc.
Triplex Safety Glass Company, manu-
facturer of unshatterable glass, with fac-
tory and head offices at Clifton, New
Jersey, has recently moved to 921 Polk
Street. Twice as much floor space is
occupied in new quarters, and a larger
stock of mirrors, glass, etc., will be car-
ried. Northern California and Nevada are
served from the San Francisco branch.
Studio UpholstertnE Company has re-
cently expanded, having moved to 14
Clement Street from 3338 Sacramento
Street. Concern now lias double the
amount of floor space occupied in the old
location.
DeVilbiss Company of California,
manufacturer of perfume and medicinal
atomizers, paint spraying equipment,
etc., with head offlce and factory at
Toledo, Ohio, has moved to 831 Howard
Street, where one floor and basement is
occupied. According to A. O. Narveson,
Pacific Coast manager, the company out-
grew its former location at 512 Mission
Street, and floor space has been increased
100% by this removal. The concern is
carrying a much larger stock, and all the
Pacific Coast states are served from this
western branch.
Consolidation of all operations into one
liuilding is being effected by Walton N.
Moore Dry Goods Company, manufac-
turer of dresses, aprons, shirts, overalls,
etc. A warehouse building whicli will
contain six stories and basement, ap-
proximately 43,323 square feet, is now
being constructed at Beale and Mission
streets. The new building will be com-
pleted in about ninety days and will give
twice as much warehouse space as now
occupied. The factory is now located in
tlie same block on Mission and Fremont
streets.
A. Leschen Rope Company, manufac-
turer of wire rope and wire rope tram-
ways, with head office and factory at St.
Louis, Missouri, and Pacific Coast of-
fices formerly located in the Monadnock
Building, has just taken larger quarters
in the new building at 520 Fourth Street,
where one floor and mezzanine is occu-
pied. It is anticipated facilities will be
increased 75% to 100% in the new loca-
tion. Tlie San Francisco offlce is head-
quarters for Pacific Coast states, and
branch stock is maintained in Portland,
Seattle, and Los Angeles.
S. J. White Dental Manufacturing Com-
pany, with factory and head offices at
Philadelphia, Pa., manufacturer of dental
supplies, moved some months ago to
larger quarters at 450 Sutter Street, where
about 6000 square feet is occupied. Com-
pany was formerly located at 212 Stock-
ton Street. New furnishings and equip-
ment, representing quite an investment,
have been installed, and twice as much
floor space as in former location is occu-
pied. According to H. K. Strickler, San
Francisco manager, the concern main-
tains here one of the finest dental supply
houses in the United States.
News Note
p. Grass! & Co., manufacturer of
"Travertite," stone building materials,
mosaic and terrazzo work, with plant at
1945 San Bruno Avenue, has recently
commenced the manufacture of a new
product, centrifugally spun reinforced
concrete street lighting standards. Ac-
cording to P. Grassi, president, this new
product is the only street lighting stan-
dard available that is entirely San Fran-
cisco-made, and while centrifugally spun
reinforced concrete lighting standards
have been in use for a number of years
in various municipalities, tlieir use in
and around the bay cities has been some-
what limited owing to the fact that no
local plant has been equipped to produce
them.
The Next Issue of
San Francisco
Business
4 Magazine Edition }-
Will Be Off the Press
July 9, 1930
Will You Please Send Us Your Ad Copy
Today?
'^ery Latent Leads for
NEW BUSINESS
Listed below are tho nameo of new
Arms and cbanrea of addraases of old
firms engaged in the business under
which they are classlflad. Domeetie Trade
Bureau of the Industrial Department.
Steamship Agent — James C. Moore, 465
California.
Steel — Consolidated Steel Corp., Ltd.,
273 7th.
Stocks and Bonds— De Wolfe Chapman
& Co., 351 to .341 Montgomery.
Tailors — Bralnerd & Ericsson (B. H.
Brainerd, Jr., E. Birgc Ericsson), 126
Post to 310 Montgomery; Madam E. Fuller
(ladies'), 908 Market.
Taxicab Service — Cadillac Limousine
Service, Inc., 515 Powell ; Lincoln Limou-
sine Service Co., 457 to 515 Powell ; Lin-
coln Taxicab Co., 457 to 515 Powell;
I'alace Limousine Service Co., 457 to 515
Powell; St. Francis Limousine Service
Co., 457 to 515 Powell.
Tires — Howard F. Smith & Co. (dis-
tributors), 1547 Mission to 145 10th.
Toilet Preparations — Peroxide Mfg. &
Specialty Co., Ltd., 1409 3d to 1515 3d.
Typewriters — ■ Crown Typewriter Co.
(L. GeofTrion, A. L. Merideth), 16 Cali-
fornia.
Upholstering — Studio Upholstering Co.,
14 Clement.
Weather Strips — Fred Fournier, 2711
Pine to 1230 Oak.
Miscellaneous — Bankers' Bureau of
Motor Finance, Ltd., 405 Montgomery;
Dr. Katherine H. Barbick, 209 Post; Dr.
Sophie B. Bewitt, 135 Stockton; De Vilbiss
Co. of Calif., 512 Mission to 831 Howard;
Dr. M. P. Donnelley, 870 Market; Eaton
& Smith, 165 Sagamore; Federated
Health & Hospital Assn., Inc., 1095 to 821
Market; Joseph H. Gray, 215 to 785 Mar-
ket ; Kaufmann Medical Service, 760 Mar-
ket; Marina Apartment Rental Bureau,
2015 Chestnut; H. C. Merritt, Jr., 200
Bush; Dr. Frederick J. Moran, 450 Sutter;
Mutual Protective Assn., 291 Geary;
National Clearance Bureau, Inc., Ltd.,
Butler Bldg.; Peruvian Consulate, 58 Sut-
ter; Rejuvene Co., 821 Market; San Fran-
cisco Drop Cloth Co., 1334 23d Ave. to 476
28th Ave.; Shepard Niles Crane &. Hoist
Corp., 273 7th; Shoko Co., 1351 Webster
to 1142 Turk; So China Trading, 846
Kearny; Sunland Orange Products Co.
(Louis Favrat), 3135 Pierce; United Foun-
ders Corp., Ill Sutter; Visual Education
Service, Inc., 443 Sutter; Dr. Raymond W.
Vizzard, 870 Market; Wild Goose Inn,
305 Grant Ave.
Vacation time is here . . .
Put out that camp fire
and SAVE our forests.
Revenue Freight Loading
Loading of revenue freight the week
ended June 7 totaled 935,647 cars, ac-
cording to the car service division of the
American Railway Association. This was
an increase of 75,398 cars above the pre-
ceding week, when loadings were reduced
somewhat owing to the observance of
Decoration Day, but a reduction of 120|l21
c^rs below the same week in 1929. Com-
pared with the same week in 1928, it also
was a reduction of 59,923 cars.
Miscellaneous freight loading for the
week of June 7 totaled 309,442 cars, 50,840
cars under the same week in 1929 and
16,412 cars under the corresponding week
in 1928.
Loading of merchandise less-than-car-
load-lot freight amounted to 243,753 cars,
a decrease of 16,607 cars below the co.--
responding week last year and 12, ilS
cars below the same week two years ago.
-^San Francisco Busin:
I The following is a reprint of an advertisement mailed by the Industrial Department of the Chamber of
Commerce to 2500 Eastern industrial prospects. )
SanF
fcisco
•lip
the
of the We
for
Transportation Headquarters
Manufacturers distributing either to the Western States or
trans-Pacific markets find it a distinct advantage to be located
in San Francisco — Western headquarters for transportation
companies. Without the necessity of protracted correspond-
ence, freight matters may be adjusted by personal contact with
transportation officials.
Railroads and steamship companies, like 1,500 other
national concerns, recognize San Francisco's superior geo-
raphic position as the West's business center.
Here are located the headquarters of the Southern Pacific
. Dmpany and the Western Pacific Railroad, Pacific Greyhound
' nes, Inc.-Western motor stage service, several intra-state
v.'ilroads; the principal Pacific Coast traffic official of the Santa Fe Railway; and the Railway Express
Agency Western headquarters. Also 75 other railroads have San Francisco offices, several of which have
) other Coast offices.
Outstanding round-the-world, trans-Pacific and intercoastal steamship companies such as Dollar,
Matson, Panama Mail, Balfour-Guthrie, Nelson, and McCormick have their home offices in this city.
Most of the other prominent steamship services operating to or from Pacific Coast ports have their
estern headquarters in San Francisco. In addition, many trans-Atlantic companies also have direct
acific Coast representation here.
For further detailed information, special engineering reports, and market studies
on any phase of industry, address:
INDUSTRIAL DEPARTMENT
San Francisco Chamber of Commerce
Matson Building— Headquarters Matson Navigation Co.
Serving Hawaii, Australia, New Zealand
Robert Dollar Building— Home Office
Dollar Steamship Lines — Trans-Pacific and
Round-the-World
Southern Pacific Building
Headquarters Southern Pacific Railroad System
Welts Fargo Building
Western Headquarters Railway Expres
Agency
FACT-LEAFLET NO. M — INDUSTRIAL SAN FRANCISCO
An FKAnCISCO
u s in E s s
Iveep in direct contact
with your
foreign representatives
by RCA
RADIOGRAMS
M
ANY American corporations have learned of
the superior service provided by RCA
RADIOGRAMS. They are using this fast, accurate,
dependable service daily to direct their overseas
business. It's the modern means of direct inter-
national communication for modern business.
Direct RCA circuits to Europe, Asia, Africa, Cen-
tral and South America, West Indies and Australasia.
Mark your messages *^^ . ^
Via
Quickest way to all the world and to ships at sea
R.C.A. COMMUNICATIONS, INC.
28 Geary Street San Francisco
Telephone GArfield t20<»
July 9 , 1930 }i^
11,000 of US —
Standard Oil Dealers
all
RE D ^^
WHITE f>"
ft*BLUE ^"^
ecause
— Because 11,000 dealers can serve you better
than one!
—Because 11,000-all Red, White and Blue-
are easier to find!
— Because the Standard Oil Company is co-
operating with these 11,000 dealers to give you
the best possible service!
— Because Standard Oil Products are unsur-
passed!
Because of all these reasons and more — be-
cause of the convenience and new pleasure it
will add to your motoring — 11,000 Red, White
and Blue Dealers are now joined together to
supply to motorists the world-famous Standard
Oil Products, together with an unexcelled mo-
toring service.
For this service in your own neighborhood
and everywhere you go — look for Red, White
and Blue! It is the identification made famous
by America's ^rs( chain of highway stations —
pioneered and operated by Standard Oil Com-
pany of California. Today you find it every-
where— a great advantage — and everywhere
you can be sure of getting exactly the motor-
ing products the manufacturer of your car has
approved for your use.
Watch for the Red, White and Blue Dealer.
^
STANDARD OIL
^
LISTEN IN — Presenting the Standard Symphony Orchestra, The
Standard Symphony Hour offers its programs of enjoyable music
every Thursday evening from 7:45 to 8:45 P.M. over KFI; KGO;
KGW; KOMO and KIIQ.
STANDARD OIL COMPANY OF CALIFORNIA
-■»3{San Francisco Business
From Hillhouse Ranch, at Cazadero, to Salinas, is
quite a jump, but once a year we make it to say
hello and mix with the folks who are keeping the
spirit of the West alive . . . Your Rodeo is more
than a gathering of fine horses and hard riders. It
is a round-up of all the old traditions that are wo-
ven into the name of California. Let 'er buck!
'^Biir Metcalf of
METCALF-LITTLE, Inc.
ll/uitrators. Designers and Typographers
321 Bush Street, San Francisco
CALIFORNIA
Jresh FRUIT
ABROAD
By WILLIAM L. MONTGOMERY
Assistant Maiiav,cr, Foreign Trade
Department. San Francisco
Chamber of Commerce
EXPORTING is selling; and sell-
ing is not just taking orders. An
exporter cannot sell much with
his feet on his desk waiting for
orders to drop in his lap. He has to reach
his market by ship, rail, and sometimes
by bullock cart. He has to supply his
market, sometimes under adverse condi-
tions, as in war time when space is at a
premium, cramming his product into
nooks and crannies of crew's quarters on
oil tankers. Holding the market once it
has been reached and supplied also is a
problem. Meeting new competition from
lower labor-cost countries challenges the
exporter, and his parry is mass produc-
tion and efficient packaging. Intensive
selling may be the answer to costly dis-
tribution. Diversification of markets will
help when business conditions become un-
satisfactory where one's market has been
localized. The Gillette Safety Razor Co.,
whose product is in every city and village
of the world, has met all these problems.
It is unnecessary to say that this company
is a success.
What Gillette has had to do. so have
California exporters. Take Castle Bros.,
later Castle Bros., Wolf & Sons, now the
Pacific Commercial Co., as an e.xample.
Mr. Merrick W. Creagh, "last of the
Mohicans" of the old firm of Castle
Bros., tells an interesting story. He is
now with Garcia & Maggini. an import-
ant California firm located in San Fran-
cisco. (Garcia & Maggini took over the
dried fruit business of Castle Bros.)
Creagh arrived in Manila in 1808. aboard
the U. S. S. Olympia and at the conclu-
sion of the Philippine excitement joined
Castle Bros. This firm, founded in San
Francisco in IS50. originally was a whole-
sale grocery concern. Later it specialized
in coffee and dried fruit. The firm had
always done a good business with the
Army and Navy, and with the outbreak
of the Spanish-American War. Castle
Bros.' operations assumed large propor-
tions.
One day the senior partner was re-
quested by the government commissary
to submit a price on potatoes and onions
to be delivered in Manila. (There was
no through steamship service to Manila
in those days.) Instead of throwing up
his hands as about QQ out of 100 would
have done, he got in touch with Wolf
and Sons, produce merchants. William
and George Wolf, the active members of
the firm, after giving the matter some
thought decided that the business could
be done. .\n offer was submitted to the
I continued on page 3S ]
officers of the Stt/i Francisco
, Chamber of Coiii/in'rce
LB:LANDW. CUTLER
President
L. O. HEAD
Firsl Fice-President
J. W. MAILLIARD, JR.
Second I'icc-President
B. R. EUNSTEN
Third I'ice-Presidcnl
ALBERT E. SCHWABACHER
Treasurer
Board of Directors
\. M. Brown, Jr. John R. Cahill
James A. Cranston
I.eland W. Cutler Arthur R. Fennimore
15. R. Fiinsten
Wm. H. Harrelson I.. O. Head
J. W. Mailliard, Jr.
L. H. Marks Frederick H. Meyer
John W. Procter
Robert C. Reid Albert E. Schwabacher
Frank A. Somers
Louis C. Stewart Joseph S. Thompson
J. H. Threlkeld
A. Emory Wishon Herman Wobber
Leonard E. Wood
Cliairmen of Standing Committees
A. F!mory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
R. J. Murphy, Bean Trade
Frederick H. Meyer, Bridge and Highway
Robert Dollar, China Commerce
J. W. Mailliard, Jr., Finance
Ian Armstrong, Foreign Trade
Herbert F^loesser, Domestic Trade
C. J. Kelly, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Wallace M. Alexander, Japanese Relations
J. H. Polhemus, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J, W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DAvenport 5000
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor H. H. Dempsey, Advertising Manager
Vol. XX SAN FRANCl.SCO. CALIFORNIA. Jl'LV 9, l^.^fl No. 28
TABLE of CONTENTS
Page
CALIFORNIA FRESH FRUIT ABROAD 4
By If illiani L. Montgomery
THE PRESIDENT'S PAGE - - -- 6
Ity Lelantl If. Culler
A TRAIL BLAZER FOR SAN FRANCISCO BUSINESS . - - 7
By J. K. Noiins
SUNNYVALE— A CASE FOR STATE UNITY 10
By C. B. nod (Is
OLD D.\YS IN THE NEW WEST 12
CHARTER REVISION - l.S
By }f illiani Nanry
TWO ARMY AIR BASES 16
By tfilliani F. Benedict
WHAT OF AUSTRALIA? - 18
By Col. Edward P. Bailey
WHY THE BOARD OF TRADE IS EFFICIENT 20
By Al S. Peterson
INDUSTRIAL DEVELOPMENT -----... 31
LEADS FOR NEW BUSINESS . 41
»}(San Francisco Business.
■I
L/je Lresidenfs r ,
age
When Kingsfonl-Sniith and three c()in})ani()n,s flew the Southern
Cross from San Franciseo Harhor to Suva, and then on to AustraHa
two years ago, they startled the world by their spectaeular daring.
But few knew, or even heard, of the man ^^•ho ])lotted the course weeks
in advance. His job was done before the big ship took off*. The fact
that jNIr. Smith was with us in good health a couple of days ago is proof
that it was done right.
1 AKiNG over this job of president last month, it was with a full real-
ization that the success of the venture does not depend entirely upon
the captain or the pilot. In this case I would like it expressly under-
stood that if we "arrive" a cheer or two won't hurt the skipper; but if
we get off the course a bit it will be because someone made a mistake
in plotting it. So far as I am concerned, the people of San Francisco
should accept their share of that responsibility. This is their Chamber
of Commerce. They know what they want it to accomplish, and how.
^AN Fraxc'Isco does not need a Moses to lead it out of the wilderness.
I believe it can light its own way if it sets its mind to it and uses the
facilities that it has at hand. Logically, the Chamber of Commerce
should be the light, but the strength of its rays will depend entirely
upon the energy that is put into it.
J^URiXG the last week we have seen two (Government air bases aggre-
gating a cost of more than $8, 000, ()()() awarded to this district. This
Chamber of Conunerce took the initiative and led the campaign during
sixteen months, but it never could have won the flght without the active
support of our neighboring communities.
1 wo weeks ago this Chamber of Commerce saved the bay area a
$5,000,000 industry that would, in all ])robability, have located else-
where. I mention these in passing, although our concern now is more
with the future than with the past. ^Vhat we do with it is in the hands
of all of us — your directors, your membershij) and your community.
And the more of us who lend a hand the fai'ther we'll go.
U L Y 9 , 1 9 3 0 ji*
A Trail Blazer for
San Jrancisco
business ^
my J. K. NOVINS
SAN FRANCISCO'S least
known and least appre-
ciated industry accounts
for an annual payroll of
four million dollars.
Yet it produces nothing more
tangible than service, the cheapest
kind of service imaginable. For
every ounce of service, requiring a
personnel of 2000 men and physical
e([uipment running into the mil-
lions of dollars, it receives less than
two cents.
A fighting, aggressive sort of ser-
vice, its work really begins when
the city sleeps, and buzzes with
feverish activity when the day's
work is done in office or factory.
No greater calamity could befall
the city than even a temporary
cessation of its activity, so vital is
it to the routine performance of
our every-day industrial tasks.
Visualize in your mind the gigantic 1
anti string of steel cars racing across the continent
at a speed of sixty miles an hour — the famous
Overland mail express. Probably no transcon-
tinental is awaited with sucli breatliless expec-
tancy, for in its cargo of bulging mail jjouchcs is
the raw material to be fed into liie rapacious maw
of the city's skyline.
Hank checks for siuns totalling millions of dol-
lars, merchandise orders and contracts, important
documents, tlie tiiousand and one insli-uments of
commerce wiiicli link the West with tlie Fast, pour
into the city in one grand, but silent procession, for
distribution to thousands of offices and mercantile
establishments.
Although tiiis full trainload of mail matter ar-
rives in the city at 8:;{0 in tlie morning, yet in less
than one hour tiie mountain has been reduced to
an orderly segregation of tens of tiiousands of
business letter-s, and an army of uniformed men
completes its distribution to every business estai)-
lishment shorllv after liie generals of finance and
••^■(San Francisco Business
Above, Cancelling mail at the Ferry Post Offset
Right, Sorting mail jar immediate distribution
industry and their vast army of clerical assistants
have reached their desks.
San Francisco husiness men accustomed to re-
ceiving their morning mail early should be thank-
ful that they are served by an enterprising and
efficient post office. If only they could gaze behind
the scenes in the big, grey building facing the Em-
barcadero, where the mail pouches are transferred
from fleets of trucks to escalators moving along
with clock-like precision. By some makeshift of
efficiency, tens of thousands of bits of paper flut-
ter into pigeon holes with lense-like speed. Here
some 250 tons of mail matter are handled daily
and an average of a million pieces of mail are dis-
patched to all parts of the world.
Our post office should be the pride of every busi-
nessman but the full details of its efficient opera-
tion have not been fully presented or ap|)reciatcd.
Do you know, for instance, that by instituting cer-
tain efficiency measures the San Francisco post
office has saved a full day for San F"rancisco busi-
ness? Do you know that this saving has added mil-
lions of dollars in the vaults and safes of San F'ran-
cisco banks and commercial houses? Do you know
that the San Francisco post office is regarded as
one of the most efficient in the United States and
that many of its methods have been adopted by
post offices elsewhere?
Do you know, for instance, that the San Fran-
cisco post office is second only to New York in the
dispatch of foreign mail? That it was the first post
office in the United States to institute the parcel
post pickup service and that it has maintained this
service for more than a quarter of a century?
And here is a fact worthy of note, which should
stimulate our pride in San Francisco's finest ser-
vice organization. Our post office is the account-
ing and supplies headquarters for the entire Pacifid
Coast. Very few of us know that its payroll alone
is four million dollars annually, paying the salaries!
of all postal inspectors on the coast and all railway
mail clerks operating from Salt Lake City west, in
addition to the regular force employed in the locat
offices. It is the supply headquarters for seven
western states and also for the Hawaiian Islands'
and Samoa. It handles the largest volume of mait
on the Pacific Coast and spends locally huge sumsi
for e(juii)ment. Shortly after this article is pub-,
lished the San F"rancisco post office will have com-
pleted its large garage and maintenance building
in the financial district at a cost of .^100,000—
naturally enough San F'rancisco industries will
benefit from this improvement.
Letters mailed in San Francisco at the close-
of the business day are delivered in Los Angeles -
the following morning where they are distributed-
to offices that have just opened for business. The>
thousantls of letters are handed to an army of let-
ter carriers within a few minutes after the arrival
of the mail train. No sorting of letters by carrier
districts. All of that has been attended to in the
San Francisco post office, where a battery of skilled
clerks who know every street and alley in Los An-
geles and the street location of every principal busi-
ness establishment, (piickly classify the mail and
make it ready for the Los Angeles letter carriers
to distribute on their routes without any clerical
detail whatsoever.
Antl so with San Francisco mail destined for
Honolulu. The scheduled arrival of a steamer
laden with mail pouches is an event, and a ver>'
happy one, particularly as there is not a minute's
delay in the final distribution by carriers to resi-
dences and business houses. Clerks in the San
U L Y 9 . 19 3 0 ^■■
."raiK'isco |)ust office have seen to that. Tens of
housands of individual pieces of niail have been
arefully classified just as they would he by clerks
mployed in the Honolulu post oflice itself. Neat
ittle jjackages of letters are put up, each hearini*
he nuniher of a Honolulu letter carrier. To these
pecialists the streets of Honolulu are as familiar
s the streets of San Francisco. And, for the pur-
)ose of expeditinj* mail delivery, as im|)ortant.
It is estimated that two or three hours are saved
n delivering San Francisco mail in the Hawaiian
nctropolis, which is quite an item considering the
»reat amount of business transacted between these
'acific cities. Mail steamers call at the Honolulu
larbor on the average of two and a half times a
kveek, so you can imagine how the folks there aj)-
)reciate the extra ounce of service made possible
5y an efficient and foresighted post office admin-
istration some three thousand miles away. And it
is productive of much good will on the part of
'Honolulu businessmen.
j Early mail delivery, whether it be three thou-
Ssand miles away or in the heart of San Francisco's
'financial and industrial district, is the rule rather
ithan the exception. Businessmen who have be-
come accustomed to such excellent service as part
of the daily routine seldom iiKjuire how and why it
was made possible, at what cost in human energy
This mail is de-
livered two hours
after arrival.
and resourcefulness this service is jjerformed.
Machine and organization efficiency, for which
the post office is noted, only partly accounts for
the type of servic rendered San Francisco's busi-
ness. There is another composite of the local post
office organization that very few of us have
visioned — a trail blazer for Smti Francisco busi-
ness !
One single improvement in postal service which
has netted our business houses millions of dollars
was the result of a superhuman eHorl — beating
the scheduled run of a fast transcontinental mail
train. The man who accomplished the apparently
impossible is none other than Postmaster Harry
L. Todd.
"We did it," he declares, "by changing the time
schedule of a transcontinental train. Nobody be-
lieved it could be done. Nevertheless we tried, for
what is good for the welfare of San Francisco is
worthy of the effort. I consider it a great victory
for San Francisco business.
"Our main concern was that the Overland, the
most important all-mail train bringing mail from
the East, got here at 10:;?() in the morning which,
of course, made it impossii)le to effect early morn-
ing distribution in the business districts.
"We figured out that if the train schedule could
be set back an hour and a half, arriving here at
about 8:30 in the morn-
ing, the mail could be
handled with a saving of
one whole day for the
financial and other mer-
cantile establishments.
That may sound odd, but
is nevertheless true.
"Letters containing
bank checks and mer-
chandise orders usually
reached the business
I continued on page 28 ]
10
-*ifSAN Francisco Business
Sunnyvale...
A Case for State Unity
■By C. B. DODDS
JJ'ashington Representative San Francisco Chamber of Commerce
WHILE the House Naval Affairs Com-
mittee favors the Sunnyvale hase
over the Camp Kearney hase hy a
large majority, the fight to hring the
west coast dirigihle base to the San Francisco Bay
region is not yet over. Out of the twenty-one mem-
bers of the committee, all ijut seven have definitely
announced themselves in favor of Sunnyvale.
Three of these. Representatives Evans, of Glendale,
Drane, of Florida, and McCormick, of Illinois, are
believed to favor the southern base. Three others,
Representatives Coyle, of Pennsylvania, Hale, of
New Hampshire, and Woodruff, of Michigan, are
considered doubtful and may yet support the
Sunnyvale site. One lone member of tiie commit-
tee. Representative Vinson, of (leorgia, is against
both sites and favors a second base on the east
coast of the United States or else the further de-
velopment of the Lakehurst, N. J., base.
Fortunately the House Naval Affairs Commit-
tee has a policy of reporting out important bills
unanimously, irrespective of whether there was
opposition in the committee or not, so that the
unit rule might be invoked in the Sunnyvale case,
unless determined opposition exists and a minority
report is filed.
The latter possibility made the decision of the
committee to postpone action until the December
session of Congress, seem a fortunate one from
the Sunnyvale standpoint. It is believed that had
the committee agreed to make an immediate de-
cision, there winild have been a minority report
which would have delayed final action on the bill
to no inconsiderable extent. As it is, there is a
strong possibility that when the bill is again given
consideration next December and the heat of bat-
tle has worn away, the committee may determine
to endorse Sunnvvale unanimouslv. This will be
a tremendous ad-
vantage in passing
the bill through both
the House and the
Senate. In any
event, there would
have been no chance
of passing the bill
at the present ses-
sion, with the mi-
nority report at-
tached to the com-
mittee's endorse-
ment, so that no
;.UEV 9 . 193 Oliv-
ine has bi'fu lost, and possibly tinu- has been
lined.
The two elements of danger faeini< Representa-
ve Arthur M. Free, of San Jose, who has charge
' the Sunnyvale fight, are these:
i 1. The Secretary of the Navy has authority to
jincel the contract for the second ship being built
br the Navy at Akron, in which event no second
|ase will be required as
lie first ship could be
ared for at Lakehurst.
! 2. Representative Vin-
ion, of (ieorgia, is lead-
ig a determined effort
I establish the second
ase on the southeastern
oast of the United States
Ir else to still further de-
elop the Lakehurst base.
The first contingency is
ossible because of the
act that dirigibles are
itill considered to be in the experimental stage,
nd the committee may determine to continue
jxperimentation with the first ship at the Lake-
urst base before proceeding with the construc-
ion of the second ship. The Hureau of Aeronau-
:ics of the Navy Department is very much op-
josed to this change in plans and as the decision
s up to the Secretary of the Navy and not up to
he House Committee on Naval Affairs, there is
'eally believed to be no serious danger on this
icore. Furthermore, the second ship will cost very
much less than the first and has been called by
Rear Admiral William A. Moffett, Chief of the
Bureau of Aeronautics, a "bargain," which should
not be overlooked.
The Navy Department also opposes the second
contingency mentioned in the foregoing, for the
reason that it wants its next base established on
the west coast where the dirigible or dirigibles can
train with the fleet, most of the fleet being in the
Pacific. Mr. Vinson is no mean antagonist. He is
the ranking Democrat on the committee and has
the respect of his fellow Democrats, both in the
committee and on the floor of the House. Just
how far he will go with his projjosal is not known.
The Georgian made known his position in a
statement given to the Associated Press a few days
after the conclusion of the hearings. In this state-
ment he said, in part:
"Postponement of action on selection of a west
coast dirigible base site killed all possibility of
putting the base in that section of the country.
"Postponement, in my opinion, is tantamount
to killing all possibility of establishing the base on
the west coast. The people of California have
shown so much selfishness in the fight over this
l)ase that I feel they have lost it."
With this attitude to face on the part of the
leading Democrat of the committee, the northern
California contingent back of the Sunnyvale base,
is seriously considering making overtures to their
southern colleagues to get behind Sunnyvale and
present a united front for the state of California.
It is pointed out that the Camp Kearney cam-
paign has failed definitely, in view of the proven
superiority of Sunnyvale. In other words, Camp
Kearney cannot possibly win, while Sunnyvale
can quite possibly emerge the victor, unless the
continual disagreement between the northern and
southern sections of the state prevents it.
The northern California delegation stood solid-
ly by southern California during all of the long
fight for the Boulder Canyon Dam legislation so
vitally needed by Los Angeles and other southern
cities. They also stood loyally by the southern bat-
tles for tariff protection. The northerners can very
will point to these services and invite their south-
ern colleagues to now join with them for the
dirigible base.
Sunnyvale's superb position, as compared with
Camp Kearney, was definitely established during
the hearings by the Navy's own witnesses. The
testimony of Rear Admiral Moffett and of Lt.
Comdr. C. E. Rosendahl, the Navy's foremost
lighter-than-air authority, was most impressive.
[continiipil on page 21 I
12
^■fSAN Francisco Business
0/^/DayS in the
New West
c
ALIFORNIA RODEOS
Revive the State's Colorful Past
/
THE days of
old, the days
of gold ..."
How many
times liave you read this
in stories and articles of
pioneer times in Califor-
nia ?
It's a favorite begin-
ning for modern writers
on the subject of the old
West, for it conjures
scenes of wild excitement
which followed the cry
of "On to California" —
to the mines — Gold!
Cold! Gold!
But what of the days
of old BEFORE the days
of gold?
There was an era of
real splendor, of Spanish
opulence and ease; of
Mexican languor and
lavishness! Golden were
the dawns and the sun-
sets, golden were the
hours spent in living an
Ed en -like existence!
Golden was time itself!
Wealth, if the thought
came to mind in those
days, was cattle. The state
was one great range for the feeding lierds. Land-
owners counted their holdings in square miles and
not in acres. As broad as the horizon were some of
the land grants to the first settlers.
But if the native Californians did not worship
wealth and strive to increase their goods and
chattels, others did. From the
New England ports, on perilous
voyages around the Horn, came
the white-winged clipper ships.
They brought assorted merchan-
dise to exchange for cargoes of
hides and tallow — and Yankee
skippers saw to it that their
shipowners did not suffer in the
business deals.
Then came the discovery of
those shining bits of metal in the
tailrace of Sutter's sawmill at
Coloma. It was January 24,
1848. What began in 1849 with
the world-wide rush to the
"diggin's" in California is a story
often repeated. Suffice to say,
it ended the era of "splendid
idleness" and ushered in a period
as hectic as history records.
The ranch owners of the gold-
mad j'ears — including Captain
Sutter himself — saw their lands
and herds go untended for want
of plowmen and herders. Every-
one was off to the mines to make
his fortune. And agriculture
languished. Herds died. Ranch-
men were ruined. Years passed
. . . and after the tide of gold-seek-
ers receded there came the pio-
neers of the soil, many of whom
were recruited from the ranks of disillusioned for-
tune hunters. Crops were planted again on the
broad valley plains and cattle were raised on the
ranges. But the immense land holdings had been
broken up and the vast stretches over which the
herds once roamed were now planted to grains.
July 9 , 1930 ){* -
jor a short ride at Salinas. Some-
thing tells us it won't be long now.
13
.4 tot of folks throw it. but few
ride it. This time the bull won.
ttBiy^
Cattle raising continued to be — and is today —
one of California's important pursuits. There came
a new race of "cattle barons" destined to pile up
great fortunes. But whereas cattle had been the
principal, if not the only, business of note before
the days of gold, it became one of many major
industries in the state.
And still there is in the life of California of our
time a goodly strain of pioneer blood, easily sent
coursing through the veins at the mere mention
of the Wild West. Cowboys may not be so numer-
ous now, but they are no less picturesque in the
minds of the populace. Just so the cattle kings
are still remembered, and their descendants yet
rule over extensive range lands in the state.
All this is what makes the modern rodeo — the
round-up — an occasion for unusually colorful fes-
tivities. It is a turning back of pages to the days
when cowboys brouglit in the herds for the annual
inventory and profit-taking. Those activities were
14
♦■{San Francisco Busines
I
attended by much impromptu play, by shows of
horsemanship and daring. In this respect the
present round-up runs true to form.
Several cities and localities in the state make
much of their rodeo programs — notably Salinas,
Livermore, Ukiah, Willits and Alturas, to name a
few. Ukiah's round-up was staged last month;
Livermore celebrated its rodecj on July 4, 5 and 6;
and now there remains the California Rodeo, to be
held at Salinas, July 16 to 20, inclusive.
It is tradition in Salinas — the annual "big week"
celebration and the city makes the most of it. No-
where is there to be found a greater show of west-
ern hospitality, provided in the truest sense of the
word. With this goes the wearing of boots and
spurs, and ten-gallon hats, and gaudy neckerchiefs
and "chaps" of the cowboys, while others prefer
the garb of the Spanish regime. However, it mat-
ters not what you choose for your outing costume.
The idea is to have a good time.
For days before the big celebration sons and
daughters of the range start their pilgrimage to
Salinas. Every buckaroo and peeler in the cattle
country follows the same trail. Everybody is eager
to get a front seat. These boys and girls of the hills
and plains are attracted not so much by the prize
money offered in the long list of events, but by the
love and excitement of the game.
Wild bulls are being driven through the streets
daily to the Rodeo Park. Carloads of bucking
The excitement
means as much as
the prize money
to this bird.
He got both.
horses have arrived from Oregon, Utah, Montana
and Nevada. A herd of Mexican steers, most dan-
gerous of the long horns, are bellowing in their
corrals.
All is in readiness for the sports of the range —
roping, riding, bronco-busting, wild steer riding,
bulldogging. And events of this kind will occupy
the center of the ring for the five days, July 16 to
20, inclusive.
The program for this year's rodeo will be the
largest and most varied in the history of Salinas.
Each day's performance will end with a wild hor.se
race, replete with thrills. Approximately $40,000
in purses and an array of valuable prizes will be
awarded to the winners of the various contests.
And speaking of the contestants —
Sammy Garrett, six times winner of the world's
championship in trick and fancy roping, will be
on hand to exhibit his dexterity as a rope handler.
"Tin Horn" Hank Keenan, internationally
known cowboy clown, who has made millions
laugh with his antics, will furnish comedy dur-
ing the daily show.
Norman Cowan of Ukiah, the only California
cowboy to win the championships at Pendleton
and Cheyenne, will head the delegation of riders
in the bucking horse and bull riding events. Cowan
is the holder of the Roosevelt Trophy and will
be seen in action every day during the round-up.
Earl Thode, world's champion all-around cow-
boy, is coming to Salinas to risk his
title. But he intends to keep his
iionors until he meets a better man.
Johnny Schneider
Livermore, who
I Roman
July 9 , 1930 )* -
15
(Charter Revision for Sa/i Francisco
By William H. Nanry
Director San Francisco Bureau of Governmental Research
TIIK need of revising San Francisco's
tliirty-year-old charier for the purpose
of improving our governmental proc-
esses has attracted much puhlic notice
during recent weeks. Consideration and discus-
sion of this subject by individual civic organiza-
tions has extended over a period of years.
During May, the Bureau of (lovernmental Re-
search invited a number of representative citizens
to meet and to discuss the matter. The practical
unanimity of opinion expressed at this meeting
resulted in the formation of the San P'rancisco
Committee on Charter Revision. Randolph V.
Whiting was selected as chairman, Miss Ruth
Turner and Jesse H. Steinhart as vice chairmen,
and the writer as secretary. The press was unani-
mous in emphasizing the city's need of charter
revision. Subsequently, the Board of Supervisors
voted to call a special election for August 26, the
date of the primary election, for the election by the
people of fifteen freeholders to prepare a new
charter.
The Citizens Committee has proceeded on the
principles (1) that the charter should be consid-
ered as a fundamental law and that "ordinance"
matters should not be included therein; (2) that
legislative and administrative functions .should be
separated; (.'5) that the powers of the Board of
Supervisors should be restricted to legislation and
the determination of |)olicies; (1) that responsi-
bility for the coordinatit)n and direction of ad-
ministrative affairs should be centralized along
the lines of the city-manager form of government;
(5) that improved budget and fiscal procedure
should be worked out, based on the aforemen-
tioned organization changes; and (6) that the of-
fice of mayor should be given more importance
than is usually the case in city-manager charters
(Cleveland, Kansas City, Cincinnati, Indianapolis,
Rochester, etc.).
[ continued on page 2H ]
I REGISTERED VOTERS"
TENTATIVE CHART
AS BASIS FOR DISCUSSION
SAN FRANCISCO
^ 7^^.^ y'.^iiCvg. tf^
16
ti| S A N Francisco B u s i n e s :
Two Kxvci^ Air Bases\
The Fruits 0/ BAY HARMONY
By WILLIAM F. BENEDICT
Assxstant Manager and Comptroller, San Francisco Chamber of Co^nmerce
WHEN, on Tues-
day, July 1, the
United States
Senate passed
the Kahn Bill providing for
the establishment on San
Francisco Bay of the Army
Air Base and the Bombing
Squadron Base, there was
brought to a successful con-
clusion one of the most out-
standing efforts of bay
harmony and unity that California has ever
witnessed.
For sixteen months, ever since February, 1929,
an earnest group of workers, calling themselves
the Bay District Executive Committee on Army
Air Bases, had been working quietly but effec-
tively in carrying forward the maze of details in-
cident to the establishment of these major army
air activities in the San Francisco Bay region.
It all started, as has been stated, in February,
1929, when word filtered through from the Na-
tion's Capitol that the army authorities were
planning the extension of air activities on the Pa-
cific Coast. Whether these were to be based at
some point in southern California, in the vicinity
of San Francisco, on the Columbia River near Port-
land, or on Puget Sound near Seattle, had not then
been determined even by the War Department
itself.
To coordinate efforts to land for this section the
proposed Army Air Base (for only one had been
mentioned up to that time) Major James Rolph,
Jr., of San Francisco called a meeting of all mayors
and members of Ijoards of supervisors, and of all
presidents and secretaries of chambers of com-
merce, besides a chosen list of business and civic
leaders, from the Tehacliapi to Oregon. This meet-
ing was held in the chambers of the San Francisco
Board of Supervisors and was attended by some
two hundred persons who had responded to Mayor
Rolph's call.
Following a discussion of the matter and a plea
from Mayor Rolph for unity and harmonv in the
Representing the San Francisco Chamber of Com-
merce as chairmati of the Executive Committee on
Army Air Bases, the writer oj the accompanying
article headed a campaign which has just won for
the Sail Francisco-Oakland Bay Area two Govern-
ment projects which will exceed an aggregate ex-
pefidittire of eight million dollars. This campaign
was carried on in the face of vigorous competition
from other sections of the Pacific Coast, and dem-
onstrated more forcibly thati ever before the
necessity of Bay Utiity in the development oj the
greatest metropolitan area in the West. No one is
better qualified than Mr. Benedict to review the
fight which has just been so successfully concluded.
effort to land the aviation
"plum" for this section, it
was decided that the cam-
paign could best be handled
by a comparatively small
committee which should
liavc full authority to make
its own plans and, having
made them, to carry them
out.
The writer hereof, doubt-
less by reason of some
eleven years' association with Mayor Rolph in a
secretarial capacity before coming to the San
Francisco Chamber, was named by the mayor as
chairman of this executive committee, the other
members of which were:
Joseph M. Parker, vice chairman, general man-
ager of the Oakland Chamber of Commerce.
V. M. Moir, secretary, representing the San Fran-
cisco Junior Chamber of Commerce.
Robert N. Carson, Jr., chairman Aviation Sec-
tion of Marvelous Marin, San Rafael.
Fred H. Drake, president of San Mateo County
Chamber of Commerce, San Carlos.
John N. F^dy, city manager of Berkeley.
Philip M. Fisher, Jr., executive secretary to
Mayor John L. Davie of Oakland.
Ralph T. Fisher, vice president American Trust
(k). of Oakland.
T. A. Goodrick, representing Richmond Cham-
ber of Commerce.
Maj. Clifton E. Hickok, city manager, Alameda.
A. R. Linn, manager of the Alameda Chamber
of Commerce.
Captain Burdette A. Palmer, representing San
Francisco Chapter, American Aeronautical Assn.
Harry G. Ridgway, president Marvelous Marin,
San Rafael.
HoUis R. Thompson, managing director of the
Berkeley Chamber of Commerce.
William A. Smitli, assistant secretary to Mayor
James Rolph, Jr., of San Francisco.
Realizing the importance of both quick and har-
monious action, the members of tliis committee
[ continued on page 37 ]
u L Y 9 . 1 9 3 0 }.>
17
leNAC
""""V
ARMY BOMBING
SQUADRON BASE
SAN RAFAEL
SAN PABLO BAY
,!.«, ^fc
RICHMOND
CORTE MADERA
--r.
■j^*'!^
ANGEL L
\
SAUSALIT
°1^
\
GOAT I.
\
'^.
^^
\
O
RODEO
.rf/^^^"'''^''''^
,/<^'»:'>*^
BERKELEY
^
, OAKLAND
ARMY AIR BASE
•«§{San Francisco Businhss
WHAT OF
The JVhy of the Tariff Barrier
Col. Edward P. Bailey
I
^i*^" '"'"■»*»!"
OUR Foreii«n Traders are keenly con-
cerned because of the increase of
tariff, and the restriction and prohi-
bition of importation of certain arti-
cles into Austraha. That they sliould be concerned
is quite natural, Australia has been a very valuable
customer to the United States; far more, I think,
than has been appreciated by writers of certain
articles of criticism of that country, in some of
our daily newspapers; who have overlooked the
golden fact that commerce is extended largely by
the good will and mental rece|)tiveness of a nation.
This matter of comment, as well as the question
of tariff is important to all our great export organ-
izations. I am, however, in a position to say that
there are good economic reasons for the apparent
drastic action by the Commonwealth Government,
and the tariff changes are not directed at any par-
ticular country; any more than are the proposed
American tariff laws now being considered by the
two houses of United States Congress, the funda-
mental principle of which is Protection.
Self-preservation is the first law of nature.
Every country has variation in its prosperity, and
meets difficulties in adjusting itself to changes in
the quantity and values of commodities that are a
factor in their economic welfare. Many forces are
at work and call for such adjustment in Australia,
and call for definite action as now taken by the
Commonwealth authorities, and are not unlike
things that have happened, and been done in the
past by the United States of America, (lood times
and bad times come in cycles, but the life of the
country goes on. It is a fact that for many years
Australia has been spending vast sums of money,
more doubtless than was earned from the pur-
poses of expenditure, of wiiich 1 will speak later.
The author oj the accompaiiyitig article was a recent
guest of the Foreigfi Trade Club oj the Chamber oj
Commerce, and an outstanding authority on i7iternatio}ial
affairs. Col. Bailey is a member oj Adventurers oj the
World. Legion oj Frontiersmen, Explorers' Club of New
York and F. R. G. S., Australia.
Australia is a country of wonderful resources, and
an accumulation of wealth because of good times,
this led to a program of development, and natu-
rally, to provide the necessary funds bonds were
soltl. These borrowings were attractive to those
who wished to earn good interest on surplus
money; and because her credit was good the lend-
ers were always too ready to convert old debts into
new. On account of the same good times the habit
of spending too nnich pocket money became gen-
eral, as a ci)nsequcnce business was gootl; life was
easy, everybody was happy, luxuries became ne-
cessities, so the candle was burning at both ends.
Australia being a young country with its pri-
mary productions of an estimated yearly value of
about !fl,17;5,71;'i,()(l(), and secondary industries
(manufacturing) valued at .t5792,81 (),()()( I bought
much merciiandise in foreign countries. Speak-
ing generally, it may be said that it is the spending
power of the people engaged in growing wool and
wheat that has been the chief factor in maintain-
ing the high standard of living in Australia. We
need not discuss the situation today in regard to
either line, it is too well known, and tlie Common-
wealth has been no exception to the prevailing
conditions. It also must be remembered that a
fall in production or prices decreases the spending
power of the jiroducer to a very decidedly greater
July 9 . 1 9 3 0 };<• -
19
AUSTRALIA?
I extent lliaii is represented hy the percenlas^e of
! the fall. There are, of eourse, other faetors that
! have added to the crisis. The world markets,
where the finances are sought, refused to take any
more honds. The mercantile community rightly
anticipating the possibility of increased tariff, and
proverbially optimistic laid in stocks of merchan-
dise, in some instances large enough for several
years' operations under normal conditions. The
f7:-A
Australian governmeni found itself overdrawn
with the London money market. The depression
in trade and industry. Die inflated imports, book
debts being difficult to collect, particularly in
country districts, where lower prices for wool,
wheat and butter, in conjunction with the rela-
tively slow sale of these commodities, have se-
verely limited farmers' and graziers' purchasing
power; and reflected its result throughout the
whole community.
1 liave iiad many incpiiries
from ])e()ple on this side as to
(lie situation in Australia, the
safety of tiieir investment in her
bonds, tile political situation, etc.
The determination of the Com-
monwealth of Australia to meet
her obligations is not dependent
upon such things as the name of
the political party in power, but
u|)()n her remarkable assets, her
vast wealth of raw materials, the
capacity and inherent honesty
of her people — 98 per cent of
wiiom are of British extraction.
They have yet great accimiulated
wealth, they have little more
than commenced the exploita-
tion of their vast natural
resoinces; the ultimate
soundness of Australia's
l)osition is undoubted,
her credit is good. But
they have realized that
tiiey must stop spending
more than they earn, and
it is the real test of the
spirit, the real enterpris-
ing and dependable na-
tm-e of the young Aus-
tralia that they have de-
termined to spend less on
luxuries and to work
harder. It is to the credit
of the present govern-
ment that they passed the
emergency tariff, which
it i.s, to encourage home
|.c,rilinii«l on pagu 24 )
•zO
^;{San Francisco Business
SAMUEL W. B U.R T C H A E L L
Late President of the Board of Trade of San Francisco
who passed away last week
IVhy the
Board <9/
Trade
Is Efficient t
AL S. PETERSON
The business community of San Francisco was shocked last
week by the untimely death of Mr. Samuel 11'. Burtcliaell,
president of the Board of Trade, and an active worker in the
Chamber of Commerce. For many years Mr. Burtchaell had
been a leader in the civic and business life of the city, and his
passing is mourned by a host of friends.
A MERCHANT in the country who had
been in Inisincss for at least two decades
and had built up a prosperous and
honored establishment realized several
months ago that he was in a most embarassing
situation.
He was still doing a fairly satisfactory volume
of business, but his accounts were by no means
in a healthy condition. The wholesalers and sup-
ply houses to whom he owed very considerable
sums were pressing for payment of overdue ac-
counts. He had borrowed about all that was possi-
ble from his bank. He did his best to collect
accounts receivable, but as pi-actically all his cus-
tomers were farmers who themselves were in
a distressing financial condition, the situation
seemed hopeless. According to his books he was
100 per cent solvent, but this fact could not ap-
parently be transpo.sed into ready funils with
which to pay his creditors.
Nearly all of this merchant's creditors consisted
of San Francisco firms. If a single one of these had
taken individual action and pressed his claims
through individual legal procedure, the result
would have been a court receivership and certain
bankruptcy.
What happened?
The San Francisco creditors, all members of the
Board of Trade of San Francisco, called a meet-
ing at the headfiuarters of the organization. The
merchant's ca.se was carefully considered by all
these creditors and thereafter a committee con-
sisting of three creditors having the greatest
financial interest at stake, was named to handle
the case for adjustment.
An efficient adjuster, one of the experienced
experts employed by the Board of Trade, pro-
ceeded to the town where the merchant was lo-
cated and made a complete survey and analysis.
He discovered that the merchant's assets far ex-
ceeded the liabilities, that given time, he could pay
the creditors. But it would not be possible to make
these collections immediately. If the merchant's
debtors were pressed and forced to liquidate their
accounts, they in turn, might be forced into
bankruptcy.
In a short time the special creditors' committee
evolved a method that made it possible for the
[ coutiuutd on page 22 ]
9 , 19 3 0 Y*-
UUL Y
Sunnyvale ...^ Case for State Unity
\ It was shown that on meteorological
jconditions. both sites virtually were equal
but that Sunnyvale's superiority lay in
the constancy of its winds. Thus it
will be possible to erect a hangar in the
'direction of the prevailing winds, which
will facilitate the docking and undocking
of the ship. Its low level, making an
additional payload of 6000 pounds possi-
ble, thus increasing enormously its cruis-
ing radius, was another important factor.
Still another was the protecting fringe of
low mountains surrounding the Sunny-
(vale site, warding off gusty winds, fogs
!and storms. Another important point of
■.superiority for Sunnyvale was its poten-
tial expansibility. Seventeen hundred
'acres is the limit of the expansibility of
the Camp Kearney site, while at Sunny-
I vale thousands of additional acres could
t be acquired in time of war. And in war
I time, Commander Rosendahl testified,
there will not be one of two dirigibles at
the main base, but probably a dozen.
Their operation requires several hundred
acres for each ship.
Irrespective of the outcome of the
present fight, the chances are that both
Sunnyvale and Camp Kearney will be
used largely for dirigible operation with-
in the next few years. A five-thousand
acre site at Fort Lewis, near Tacoma,
Washington, will also be developed as a
large auxiliary base.
Aeronautical officers predict that with-
in ten years we will have a fleet of dirigi-
bles, just as we have a tieet of surface
vessels, so that all three of these west
coast bases will be used.
The dirigible has a definite place in
naval plans for war. according to the
testimony of all the experts. Its duty
will be to scout over long distances. The
cruising radius of the two ships being
built is 10,000 miles or more, without
refueling. In war time the dirigible
would be miles ahead of the fleet, watch-
ing for the approaching enemy and keep-
ing in contact with the fleet by wireless.
Further useful parts in a war game are
expected to be developed as the dirigibles
train with the fleet and learn to co-
operate with each other, just as the vari-
ous surface units cooperate. Thus after
many years of doubtful experimentation,
lighter-than-air officers of the Navy are
convinced that the dawn of the dirigible
has come in the United States and that
before long we will be one of the principal
builders and operators of huge lighter-
than-air ships.
All during the twelve-month fight for
the dirigible base the northern California
delegation stood loyally behind Sunny-
vale. They were not only in constant
attendance at the committee hearings
but they interviewed many members of
the House. For months southern pro-
tagonists spread the report that Sunny-
vale was so foggy that it could not possi-
bly be used and this idea permeated
throughout the House membership until
dispelled by the repeated assertions of
the northern members, followea by the
testimony of the Navy's own witnesses.
Those who aided Representative Free,
who conducted the campaign, were Rep-
resentatives Florence P. Kahn, and Rich-
ard J. Welch, of San Francisco. Albert
E. Carter, of Oakland, Clarence F. Lea,
of Santa Rosa, and Harry L. Engle-
bright, of Nevada City.
Representives Henry F. Barbour, of
Fresno, and C. F. Curry, of Sacramento,
have taken no part in the campaign.
SPECIAL NOTICE
The Prague International Sample Fair
will be held from September 7 to 14,
1930. Manufacturers all over the world
are invited to exhibit. Applications for
exhibition space may be secured from
the Foreign Trade Department.
A ORover half a cen-
tury a substantial influence in
the sound and conservative de-
velopment of western business.
T/j^Bank of California
NATIONAL ASSOCIATION
Founded i86/f
SAN FRANCISCO
PORTLAND TACOMA ■ SEATTLE
22
1 continued from page JO]
merchant to carry on. His inventory was
reduced where possil)lc. Tiie expert rep-
resentin{> the Hoard of Trade aide<l in
advising to the end that the merchant
managed to collect a greater percentage
of cash in ratio to sales. He was per-
mitted to pay for his purchases from the
wholesalers in ahout the same propor-
tion as he received gooiis, and slowly hut
certainly, he gradually hegan to pay oH'
the overdue accounts prorating his pay-
ments througli the Hoard of Trade.
All of the overdue accounts to credi-
tors have not yet heen paid, hut the mer-
chant is on his way back to a condition
of normalcy. His business has been
saved and instead of being a bankrupt,
he is destined to carry on as a fully sol-
vent merchant, respectetl and honored
in his community, and still distributing
merchandise for the wholesalers, who
realize that it is better to aid a merchant
to remain in business than to have him
go broke.
The Board of Trade of San Francisco is not now
and never was officially a philanthropic organiza-
tion, but in the conduct of its business — that of
protecting the members comprising the local
wholesalers from loss through financial illness
of retailers by taking collective action rather than
individual — the Board frequently becomes a good
Samaritan. In order to protect themselves, the
creditors have long since learned through experi-
*i{SAN Francisco Busini-. ss
ence, that it is far better to heal a case of financial
illness than kill the patient — in many instances.
Ever since the Board was established — and that
was fifty-three years ago — the adjustments of all
debtors' cases have been handled by the creditors
themselves. It is true that the means used to nego-
tiate these matters has consisted and does consist
of the splendid and experienced corps of experts
comprising the management, adjusters, attorneys
and clerks, but in the last analysis, the
actual directing and initiative was and
is in the hands of the creditors or mem-
bers of the organization.
This is as it should be, because, cer-
tainly the heads of business establish-
ments seeking to collect moneys due
from retail customers, have the most
at stake. In many instances the retailer
threatened with complete loss of his
business, has been "nursed" along and
his account is an asset to the wholesaler
provided the bills are paid. The whole-
saler is ever anxious that the retail cus-
tomer shall prosper. That thought is a
mutual one shared by both wholesaler
and retailer. So when the members of
the Board — the wholesale creditors get
together to consider the case of an un-
fortunate retailer in financial distress,
the unanimous opinion of all is that if
possible, and tiie case warrants it, every
effort be made to save the debtor cus-
tomer.
Xatinallv, if the case at issue is im-
July 9 , 1 9 3 0 )•«■ -
possible financially, and there is not pre-
sented any reasonable belief that the
debtor can be made solvent, there is
only one thing to do. The most favorable
adjustment possible must be made and
the business of such retailer ceases.
And that means that all of the credi-
tors will stand on an equal footing. None
can lake any advantage and secure a
settlement more favorable than the other
creditor. That is the right and fair thing
for all concerned.
Persons not thoroughly familiar with
the methods and practices of the Board
of Trade, do not, perhaps, understand
that the adjustment of any debtor's case
is fully and completely in the hands of
the creditors themselves.
Obviously then, if a case coming up
for adjustment is not efficiently and ade-
quately handled, the blame attaches only
to the committee and in turn to the credi-
tors to whom the retailer owes overdue
accounts. At these committee meetings
every creditor has the privilege of
"speaking his mind." Important and non-
important details are brought to light.
Every effort is made to secure all in-
formation possible. The opinion of each
creditor is sought, and when the complete
picture has been developed, action is
taken.
As this is all well understood by the
wholesale firms comprising the member-
ship of the Board of Trade, it is generally
the practice of the member-firms when
sending a representative to attend a credi-
tors' meeting, to choose the most efficient
man possible.
As soon as a creditors' meeting comes
to a decision and places authority in the
hands of a special committee compris-
ing but a few, the carrying out of the plan
of adjustment lays largely in the hands
of the paid personnel of the organization.
But from time to time the special com-
mittee meets and checks upon progress.
If necessary the creditors' committee
may meet many times, and after receiv-
ing further information, has the duty
of again instructing what it desires done.
This arrangement has worked out to
such advantage that during the fifty-
three years of its existence the Board of
Trade has not only proved a tremendous
aid to the wholesalers of San Francisco
in recovering from debtors a greater per-
centage of overdue accounts than could
have resulted if there had been no such
organization and individual action had
been taken by creditors, but moreover,
many retailers are now in business and
prospering, who would otherwise have
been forced out of business.
However, it has been proved conclu-
sively, that effective, efficient and satis-
factory administration of the affairs of
the Board of Trade and the adjusting of
the numerous cases handled, is exactly
as efficient, effective and satisfactory as
are the adjusting committees.
And that means that any and all of the
success attained by the organization for
more than a half century is due to the
high type of San Francisco business and
[ continued on page Ih ]
23
Feather River
Canyon
(Stopovers at The
Feather River Inn)
Salt Lake City
The Royal Gorge
MOUNTAIN
SCENERY
on your way
EAST
WESTERN PACIFIC
N
[E'W SCENES all the way! "Western Pacific is
the direct route to Salt Lake City with the
famous Feather River Canyon on your way and the
most renowned scenic spots of Colorado on beyond.
Direct service without change of cars to Chicago,
Kansas City and St. Louis. Scenic Limited leaves
San Francisco (Ferry Building) at 10:00 a.m.; Pacific
Express at 8:00 p.m.
FEATHER RIVER
Qet booklets, informalion and reservations at:
WESTERN PACIFIC TICKET OFFICE
654 Market Street (across from the Palace)
Also Ferry Building— San Francisco.
Phone SUtter 1651
WESTERN PACIFIC - SACRAMENTO NORTHERN - TIDEWATER SOUTHERN
24
-<■{ San Francisco Business
IVhat of
Australia?
[continued frtun ijiige lit]
industry and keep the money at home,
and at the same time encourage the
utilization of many of its vast possibili-
ties that are yet untouched, and are so
patent to any discerning American visitor.
When nature favors with a good season
or two, as surely will occur as in the
past, these times of scarce money will be
regarded as merely another of those
cycles, succeeded by a cycle of prosperity,
which merely goes ot make up life and
experience of a young nation. Meantime
to rectify the situation the government
has also taken three other economically
wise, necessary and sound measures in
accord with the best business practice —
shipped gold to meet part of its obliga-
tions, raised the income ta.x, and sold
internal bonds. We have it further on
the assurance of a well-known Los An-
geles banker, that without a doubt, Aus-
tralia is sound and could more than
meet all its obligations were it to ship
all the gold in its banks to London, but
to do this would tend to destroy the
stability of its banks, which is not de-
sirable inasmuch as a readjustment can
be made within a reasonable time with-
out resource to such measures. I per-
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your ticket . . . visit Japan,
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leisure, glimpse the fascinat-
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world, and then — continue
your travels on another Presi-
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And this acme of travel ex-
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I N F O R MA T I O N
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You may start from New York,
Boston, Los Angeles or San Fran-
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dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightlytoMalaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
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AH staterooms are amidships,
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world-famed cuisine. First Class
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Complete injormatioti from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 6000.
406 Thirteenth Street, Oakland. Phone HOUiday 8020
sonally believe that it is much nearer
than is at present indicated.
It is readily understood that concern
is felt by the Foreign Traders at the
curtailment of a growing market for
United States products when we realize
that exports from here to Australia, have
amounted to as high as 205,000,000
worth in dollars in one year. In the
financial year ended June last, the value
of exports to that Commonwealth, from
United States was $176,550,900; while
in the same period the imports into the
United Stales from Australia were valued
at $20,158,070. As I told the Foreign
Trade Club in August last, that it was
hardly a fair sporting balance, and one
that it would be wise to give considera-
tion in view of the future, when there
would be no need for an emergency tariff
on that end. In the same financial year
the total value of imports into Australia
from overseas was $718,140,165, and the
total value of exports from Australia
overseas was $725,900,875. We might
well get wise to the possibilities of a
better understanding and a closer co-
operation with Australia.
Just a word as to discussions I have
recently heard as to the business situa-
tion here. It is true, the late World War
speeded up production in all the essen-
tials of life, as was needed at that time,
methods were improved for vast output
of supplies, the keenest minds of the
nation were engaged in this matter, ma-
chines took the place of man power,
many of whom were otherwise engaged
at the front. The end of the war found
production at its greatest ma.ximum of
efficiency, stocks increased beyond all
comparison previously. This was the
situation generally in most countries and
decidedly so in the United States of
America. While some of the authorities
claim the trouble is under-consumption,
rather than over-production, neverthe-
less the fact remains that production is
greater than the consumption. Naturally
the situation in Australia will make this
fact the more pronounced, as many of
our products- are affected by the restric-
tion and prohibition clauses.
That those concerned may know, and
realize a few of the facts that compelled
the need of the apparent drastic economic
action of the Commonwealth Govern-
ment, and to show that my diagnosis of
the situation is sound, and the prognosis
is based on reasonable conclusions, let us
glance over some of the expenditures of
vast amounts of money on works (by
State or Commonwealth) which at pres-
ent are practically non-productive, or so
to a tithe of their extent, but which
nevertheless constitute a valuable asset
to Australia as a whole, bearing in mind
that the national income depends upon
the efficiency with which the natural
resources are developed. Let us first
visualize the fact that Australia has an
area of 2,974,581 square miles, and hav-
ing a population of just 6.500.000 peo-
ple. That a ''White Australia" is a vital
policy in Australian life, and based upon
practical experience. It is the settled
[ continued on page 29 ]
July 9 . 1 9 3 0 }■* -
The Board
(9/Trade
25
|>-onli;
I v:m'- -'•■! 1
credit executives who represent the mem-
bership. If at any time or in any instance
the thought may have been expressed
that a case was not adequately and
efficiently handled, the fault or blame
would have rested on the members com-
prising the committee.
Practically every member of the or-
ganization realizes this fact, and this is
one of the first things learned by the
executives of any wholesale firm joining.
No member who finds himself placed on
an adjusting committee can ever excuse
himself if a case should not be handled
to the best possible advantage with the
alibi that any person outside of the
committee was responsible. Each and all
are responsible, and with this completely
understood, all that is required is com-
plete cooperation and co-ordination.
The enviable reputation achieved by
the Board of Trade is directly due to the
high type of business and financial execu-
tives comprising the boards of directors
since its inception. Each of the past and
present directors were and are experts in
handling and directing creditors' affairs
because of their long and extensive ex-
perience in handling all financial matters
having to do with the customers of their
respective firms.
But, it has not been sufficient that they
possessed the necessary expert knowl-
edge. It has been and is essential that
these experts of financial administration
give freely of their time and e.xperience.
This they have done and are doing with-
out stint, to the end that this great organ-
ization of cooperation has increased its
usefulness to the community by leaps and
bounds, until today its success has been
so clearly proven throughout the nation,
that every central distributing district
possesses an organization with manage-
ment seeking to emulate the example of
the Board of Trade of San F'rancisco.
That the success achieved in the past
will continue in the future seemed as-
sured when one surveys the personnel of
the officers and directors. The president
is never elected from inexperienced mem-
bership. Always at the annual meeting
the election results in the naming of a
president who has had years of experi-
ence as an active worker, and always as
a director.
Samuel W. Burtchaell, president of the
Board, one of its most active members
and associated with the directorate for
many years, passed away suddenly on
July first, as a result of a heart attack.
The death of the organization's president
was a severe blow to the directors, of-
ficers and members, who through long
association, had learned to highly appre-
ciate their friend and co-worker. The
vacancy resulting from the passing of
Mr. Burtchaell will he filled by the Board
of Directors shortly.
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26
♦}(San Francisco Business
Charter
Revision
[ continued from page 15 ]
Under the policies established by the
committee, a charter amendment or
amendments to be drafted on the basis
of its studies would be restricted to im-
provements in our governmental organ-
ization and procedure.
The "tentative chart" accompanying
this article indicates the lines along which
the study of the Citizens Committee is
proceeding. This was proposed by the
Research Committee, of which Robert
M. Searls is chairman, and coupled with
a lengthy report which accompanied the
chart, is furnishing the basis for dis-
cussion and decisions by the whole com-
mittee.
Conclusions of the Citizens Commit-
tee to date would restrict elective of-
ficers to those of mayor, assessor, district
attorney and board of supervisors.
Superior and municipal court judges also
would continue as elective and the present
method of selecting the school board —
appointment by the mayor and ratifica-
tion by the voters — is left unchanged.
The committee's proposal that many
of the administrative offices, now elec-
tive, be made appointive, will materially
shorten the ballot. Coupled with such
All for One-
One for All
San FranctSCO is the second largest in-
surance center in the United States. Standard
stock fire insurance companies, members of
the Board of FireUnderwriters of the Pacific,
realize that theirinterestsareespecially bound
up with those of San Francisco, since they
have an immense stake here, in their property
holdings, their investments, their bank de-
posits, the size of their payrolls, and the risks
they have undertaken.
To the incoming officers and directors of
the Chamber of Commerce, these Board fire
insurance companies renew their pledges of
co-operation. Whatever will help this com-
munity, its people, its commerce, its civic
administration, will have the active support
of this Board and its membership.
Board of
Fire Undemvriters
of the Pacific
MERCHANTS EXCHANGE BUILDING
SAN FRANCISCO
proposal is the intention to "blanket in"
as appointees the incumbents in these
offices.
The committee has reached no con-
clusion as yet as to the number of super-
visors to be proposed, although a smaller
number than the present eighteen has
been recommended.
Under the committee's conclusions, the
mayor would be the presiding officer of
the Board of Supervisors, would appoint
members of the Civil Service and City
Planning Commissions and part of the
membership of the Pension Commission,
would nominate the city manager and
members of the War Memorial Board
subject to confirmation by the super-
visors, would have the veto power, would
serve also as the ceremonial head of the
city and would be paid a salary of $10,000
per year. Decisions have not been reached
relative to other boards and commissions,
which, if organized as shown by the
chart, would increase the mayor's ap-
pointive powers.
Under tentative proposals not as yet
decided upon, the City Planning Com-
mission would take over quasi-judicial
functions relative to public improve-
ments, special assessments, etc., or a
separate board would be established for
this purpose; also administration of the
city's three pension funds, now separate,
would be vested in one pension com-
mission.
The city manager would be the ad-
ministrative head, appointive by the
Board of Supervisors and holding office
at the pleasure of the board. His powers
and duties would be restricted to those
of an administrator and adviser, and to
carrying out programs and policies for-
mally adopted by the supervisors. He
would have the power of appointment
and removal of his department heads;
below those, the personnel would be sub-
ject to Civil Serxice procedure. He would
be responsible for coordinating and
formulating an annual budget of all
proposed expenditures by the depart-
ments under his control. After approval
of the budget by the Board of Super-
visors, he would have the responsibility
of carrying out the detailed program
established by such budget.
The Citizens Committee has not as
yet completed its studies and reached its
conclusions as to what administrative
functions should be placed under the
manager and how these should be or-
ganized into departments. As tentatively
proposed these are as follows;
.\n assistant city manager who
would also function as "budget co-
ordinator."
The office of city attorney would
be established as a department of
law. and the functions of public
administrator would be added to the
department.
The several financial offices, to-
gether with other offices where the
character of the work is primarily
clerical or record keeping, would be
I page ih ]
July 9, 1930 ^.-
n
The SAN MATEO-HAYWARD
BRIDGE
SAFE-EASY-NO CONGESTION
=<^TAe Fastest Route to the San Joaquiny
VISIT THE YOSEMITE, GEN-
ERAL GRANT AND SEQUOIA
NATIONAL PARKS, MARIPOSA
BIG TREES, KINGS CANYON,
MT. WHITNEY, HUNTINGTON
LAKE AND OTHER SIERRA
RESORTS.
Special Reduced Round Trip Rates
S. F. BAY TOLL BRIDGE CO.
SAN MATEO
28
A TRAIL BLAZER >
SAN FRANCISCO
BUSINESS
[ continued from page 9 ]
firms too late in the day to do them any
good. Take bank checks, for instance.
Late delivery, due to an iron-bound train
schedule, compelled them to hold checks
until the fallowing day, because the
Clearing House closes at 11:45 in the
morning. Now, with hundreds of thou-
-•5'^f San Francisco Business
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lowest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
sands of eastern checks reaching our lo-
cal business concerns, you can guess
what enormous sums of money were
sacrificed due to the loss of a single day's
interest on bank collections.
"And very often merchandise ship-
ments to eastern centers had to be held
up at least one day, not merely because
of the delay in receiving the orders, but
because of the delays in clearing checks
received in payment for such merchan-
dise.
"To effect the change in train sched-
ule it was necessary to pursue a sys-
tematic campaign of propaganda. We
solicited and secured the cooperation of
the business interests as well as of the
postal authorities in Oakland and Berke-
ley, who naturally would be similarly
affected by a change in the scheduled
run of the famous Overland mail train.
"But when we finally approached the
railroad officials we met our greatest dif-
ficulty. Train schedules are not changed
overnight, just because a certain com-
munity desired the change. Further-
more, the change would affect many
communities in the east and in the middle
west, and would play havoc with train
connections.
"We conceived an idea. If the change
in schedule would assure early mail de-
livery in San Francisco, then surely the
eastern cities and the communities in the
middle west ought to benefit likewise.
There was no doubt that we could get the
active support of these eastern cities if
we thought fit to solicit it. The railroad
officials conceded the point, and it is
significant to note that an idea conceived
to benefit San Francisco and its business
interests has also favorably affected com-
munities separated from it by thousands
of miles.
"To assure San Francisco of early
morning mail delivery we have had to
introduce various other efficiency meas-
ures, of which the handling of the Over-
land mail is only one outstanding exam-
ple. I wish particularly to call attention
to our practice of case-sorting incoming
mail by names of firms instead of, as is
generally done, by carrier districts. This
idea, developed at the suggestion of one
of our men, has saved us at least one hour
in the handling of incoming mail.
"We first e.\perimented with a list of
ISO local firms who usually receive a
great deal of mail matter. We found that
by placing their mail in these bo.xes, each
of which was designated with the name of
the firm, we could reduce the clerical
routine of the mail carriers, enabling
them to go out on their routes earlier
than usual. A number of men do nothing
else but classify and prepare this mail
for the letter carriers. Within a month
we had 1300 firm bo.xes, and the number
will be increased as soon as practicable.
"All of the mail received on night and
early morning trains is distributed by
carriers throughout the business district
before nine o'clock in the morning, so as
to receive the attention of business execu-
tives without any delay whatsoever.
[ continued on page 32 1
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I
July 9 , 1930 ^-
2*
IVAat of
Australia?
purpose of the Commonwealth Govern-
ment to preserve that continent for the
white man. We then can get a better ap-
preciation of what Austraha is doing, and
accomplished with a great virgin terri-
tory, and a small population.
The total expenditure of the Common-
wealth from loans and revenue for the
last financial year was no less than $580,-
056,815. It had been felt by political and
financial authorities for some time that
the economic policy then e.xisting should
be investigated and readjusted. The ap-
pointment of a British Economic Mis-
sion in 1928 was the result, nominated
by His Majesty's Government in Great
Britain at the request of His Majesty's
Government in the Commonwealth of
Australia. Its purpose was "To confer
with the Commonwealth and State Gov-
ernments, with the Development and
Migration Commission and the leaders
of industry and commerce in Australia on
the development of Australian resources
and on any other matters of mutual
economic interest to Great Britain and
the Commonwealth, which may tend to
the promotion of trade between the two
countries, and the increase of settlement
in Australia." The Development and
Migration Commission had been in opera-
tion for some years. An informal Tariff
Committee had also been appointed. But
none of the three investigating bodies,
as above mentioned, took the view that
the Australian economic policy was
fundamentally unsound. On the contrary,
they found it to be based upon a proper
desire to promote economic development,
and to accommodate as large a popula-
tion as the resources would permit. There
was a general agreement, however, among
the experts that greater caution should
be observed in future in applying stimu-
lants to development.
This was the situation the new govern-
ment under Prime Minister Scullin had
to face, and the trend of circumstances
that has led to the Emergency Tax, 50
per cent supertax on luxury imports, and
the imports of some luxuries are ab-
solutely forbidden under the new restric-
tion.
At the time of this writing, the Aus-
tralian Federal Treasurer is reported to
have stated in a recent speech that the
country's annual buying power has been
reduced $250,000,000 and that loans in
the near future will be restricted to the
financing of current overseas obligations.
It will be of interest to relate some of
the developments that Australia has un-
dertaken and which calls for an increase,
as well as a greater efficiency of indus-
try both primary and secondary so that
the present national income may be in-
creased.
As an example of heavy loan expendi-
ture, we may cite the Murrumbidgee
irrigation Scheme in Xcv; South Wales,
the Burrinjuck Dam, 247 feet high. 765
feet length on crest, with a capacity of
771,641 acre-feet, or 33.612.671.000
cubic feet, which provides irrigation in a
section where rainfall is inadequate, had
a capital expenditure of over $40,000,000
incurred to .>0th of June, 1027. The total
production of the area under cultivation
for the year ending same date was valued
at $4,420,000, it is expected that ulti-
mately it will be $15,000,000 annually.
The Murray River Scheme which will
enable settlement of a vast area, which
has hitherto been subject to floods, and
is an immense undertaking, and with the
Hume Reservoir when completed will
have a capacity of 2,000,000 acre-feet,
has already to 30th of June, 1928, had an
expenditure of over $30,000,000. and it
is estimated that a further amount of
$20,000,000 will be required to complete
the Hume Reservoir.
The Economic Commission further
cites that expenditures from the loan
funds up to 30th of June, 1928, on group:
settlement in Western Australia amount-
ed to $28,000,000. These figures of capi-
tal expenditure are exclusive in all cases-
of the amounts advanced to persons
served by the schemes referred to.
On Closer Settlement in all States over
$01,000,000 had been advanced as at the-
30th of June. 1927, of which nearly $43,-
000,000 was then outstanding. On Soldier
Settlement, of which, however, it is fair
(contiiiucHl oil pjiKc :J4 1
FIREMAN'S FUND
INSURANCE COMPANY
Head OflSce
San Francisco
J. B. LEVISON, TrestUent
Paid up Capital . . -
Policy Holders Surplus
Unearned Premium Reserve
Total Assets - . . .
$ 7,500,000
$20,000,000
$15,000,000
$40,000,000
"Directors
Frank B. Anderson, Chairman, Board of Directors, Bank of California
Edward T. Cairns, Vice-President, Fireman's Fund Insurance
Company
Wm. J. Button, Retired
Edward L. Eyre, Tresident, Edward L. Eyre & Co.
Mortimer Fleishhacker, President, Anglo-California Trust Company
A. P. Gianinni, Chairman, Advisory Board Transamerica Corporation
J. B. Levison, President, Fireman's Fund Insurance Company
Charles R. Page, Vice-President, Fireman's Fund Insurance Company
Henry Rosenfeld, President, John Rosenfeld's Sons
F. W. Van Sicklen, President, Dodge, Stveeney &■ Company
Franklin A. Zane, Vice-President, North American Investment
Company
FIRE, AUTOMOBILE and
MARINE INSURANCE
30
*^San Francisco Business
CALIFORNIA
RODEOS
[continued from page 14 ]
team over an automobile at Salinas one
year, is also scheduled to appear, and
among the other headliners will be
Perry Ivory of Alturas, California, and
■'Smoky" Snyder of Canada.
The cowboys have nothing on the
girls, for Donna Cowan, sister of the
famous Norman, has entered her name
on the roster and can be seen daily ex-
ercising her snappy little Palomino on the
streets of Salinas. Her horse has a cream-
colored mane and tail and prances around
like Pavlowa. Last year she was the
trick riding winner at the Cheyenne and
Pendleton celebrations and was relay
champion as well.
Kathleen Silacci, born to the saddle,
and a member of one of Monterey's
pioneer families, will also be seen in ac-
tion. Vera McGinnis, Rose Smith and a
score of other flowers of the plains, have
moved in on Salinas with their favorite
horses, ready for the opening of the
rodeo.
Some of the most famous horses in the
world, many of them from the Dwight
Murphy Rancho of Santa Barbara, have
been shipped from southern California
and are in their corrals at Salinas. Of
Palomino breed, they include "El Capi-
When young people play hard...
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Happy days for the young people mean
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But plenty of hot water at the turn of the
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dissolving dirt and grease, by making it
easy to keep things sweet and fragrant.
When men stop at fine hotels they like
the hot water at a turn of the faucet — for
bathing and shaving. It's this same service
that is brought to your home by Automatic
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And once you install the excellent ser-
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Come into our office or a dealer's
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Or just telephone and our repre-
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An added feature of this year's pro-
gram will be the California Stock Show,
to be held in conjunction with the rodeo.
Some of the best beef and dairy cattle in
the state will be on exhibition.
Keen competition is being developed
between California communities in the
"Sweetheart of the Rodeo" contest, to be
decided the opening day. More than 25
cities and counties have entered candi-
dates. The "Sweetheart" will be chosen
for her personality, accomplishments,
popularity in her community, and fine
outdoor healthful appearance and ability
as a horsewoman. The winner will reign
over the rodeo during the Big Week
celebration and will present trophies to
winners of events on the last day of the
festivities. Besides being given a horse
to ride during the days of the rodeo, she
will be presented with numerous gifts and
a check for $100.
There will be ten races every day. with
a special race on Thursday, July 17.
Abe Lefton. former movie cowboy of
Hollywood, will be the announcer and
there will also be radio stars from many
California broadcasting stations in at-
tendance.
The first day of the round-up will be
dedicated to Monterey County. Santa
Cruz. Santa Clara. Santa Barbara and
San Luis Obispo will share honors on
July 17 and Los Angeles and southern
California will be honored July IS. San
Francisco County and the bay district
will have their day on Saturday. July 10,
with Sunday, July 20, open to all.
The "Colmado del Rodeo," which
takes place on the night of Saturday,
July 10. is the most novel event on the
schedule of merry-making. A mammoth
street parade, participated in by approxi-
mately 1000 cowboys and cowgirls
dressed in their gayest colors, opens the
event. Brass bands from all parts of the
state will furnish music. Then follows
street dancing, serpentine battles and a
program of entertainment tvpical of the
romantic days of early California. The
festivities keep up until the break of day
for "no one sleeps in Monterey County
on Colmado night." It is a gala 24 hours.
The annual Big Week celebration is
held under the auspices of the Rodeo
Association of America, of which Max-
well McNutt of San Francisco is presi-
dent, and Fred McCargar of Salinas, is
secretarv.
PROPOSED CLASS RATE
ADJUSTMENT
Carriers application for readjustment
of class rates between points on S. P. Co.
Coast Division ( Gomph's App. Xo. lo637
and reopened San Pedro C. of C. Case
No. 2602). which will result in numer-
ous increases as well as decreases, has
been set for hearing at Los Angeles.
E.xaminer Geary. September 16. 1030. .\
later hearing will be held at San Fran-
cisco.
Copy of application is on file in Trans-
portation Department, where full par-
ticulars mav be obtained.
July 9, 1930^
31
INDUSTRIAL
De\?elopment
Reported by the Industrial Department
San Francisco Chamber of Commerce
NEW INDUSTRIES
MacGREGOR & INGRAM, INC.,
LTD., was organized some months ago,
and has estabHshed recording labora-
tories at 865 Mission Street, where two
floors are occupied. Concern manufac-
tures phonograph records for distribu-
tion to radio broadcasting firms. An in-
vestment of approximately $40,000 was
ni.ide in equipment for cutting wax, etc.,
fur the records, and company has eleven
employees. These records are widely dis-
tributed to radio stations throughout the
United States, Canada and Australia.
EXPANSIONS
CALIFORNIA SUPPLY COMPANY,
manufacturer of catsup, mincemeat,
pickles, etc., with factory at Mountain
View, California, and headquarters and
main distributing headquarters in San
Francisco at 738 Folsom Street, is con-
structing a three-story brick building on
the northwest corner of Seventh and
Brannan streets. Structure will contain
approximately 52,800 square feet and
represents a large investment. Floor
space will be doubled by removal to the
new building. Products of this concern
are widely distributed over the United
States and to foreign countries.
A two-story concrete factory and of-
fice building is being erected at Harrison
and First streets for DALMO MANU-
FACTURING COMPANY, now lo-
cated at 449 Bryant Street, manufacturer
of electric fixtures and appliances, dies
and tools, mechanical beauty parlor
equipment, metal stamping, etc.. which
will be completed and occupied by
September 15. Quite an investment is
represented in new equipment to be in-
stalled. Manufacturing facilities will be
increased 100 per cent, and the new
building will contain three times the floor
space now occupied.
SCHINDLER Q
228 I3«i Strt tft-
Phone \\Ai k<»t <X7^J
CABINET WOf^K
COMPLETE INSTALLATIONS
STORE BANK & OP*FlGE^
FIXTURES ^
^ HARDWOOD INTERIORS
^„-^«
swcf
^;
^ ~^
M
PACIFIC BONE COAL & FERTIL-
IZER COMPANY, manufacturer of fer-
tilizers, bone meal, glue, poultry feed,
etc., has commenced the construction of
a six-story glue plant at San Bruno and
Bay Shore avenues. Building will be com-
pleted about September 1, and will rep-
resent an investment, in building and
equipment, of a quarter of a million dol-
lars. The capacity for production of glue
in the new building will be four times the
present output.
A one-storv and mezzanine addition has
been made bv the FOLSOM STREET
IRON WORKS to its building at Seven-
teenth and Missouri streets, in order to
give more warehouse and garage space.
This company manufactures ornamental
iron products, elevator enclosures, fences
and gates, fire escapes, etc.
NEWS NOTE
Five hundred steel car underframes
with accessories are being made by the
WESTERN PIPE AND STEEL COM-
PANY with ofiices at 444 Market Street,
and plant at South San Francisco, for the
Pacific Fruit Express Company. This is
a new field for this manufacturer, and
it has been stated that this is the first
time the product has been made in Cali-
fornia.
THE
REWARD OF GREAT MERIT
The motorists of America, now driving 700,000 more Buicks than
any other of the fifteen makes of cars in its field, have bestowed
upon Buick rewards of confidence and preference not accorded
any other fine automobile in the world.
More than twice as many people have purchased Buicks as any
other automobile priced above $1200. In'fact, during the recent
twelve months, America has so increased this favor that Buick has
won from 30 to 50 per cent of the combined sales of the fifteen
makes of cars in its price class. And, what to Buick is the most
pleasing and prideful fact of all, more than four out of every five —
eighty-eight per cent of all Buick owners — return to buy Buicks
again and again.
With Buick standards of quality and with public preference for
Buick at the highest point in all Buick history, the builders of this
car look confidently forward to manufacturing achievements and,
we believe, to country-wide favor far surpassing even the fine
leadership that belongs to Buick today.
The rewards of merit so abundantly bestowed upon Buick shall
ever serve as an inspiration to its builders to merit even greater
rewards in the years ahead.
Two people have pur-
chased Buicks, year after
year, for every one buyer of
atiy other automobile
priced above $1200.
There are 700,000 more
people driving Buicks than
any other of the fifteen
makes of automobiles in
Buick's price class.
Women, in every section of
America, purchase
more than twice as
many Buicks as
any other car
priced above^l200
More than four out of every
five — 88 per cent of the
great army of 1,500,000
Buick owners — buy Buicks
again and again.
Month after month, today's
Buick has won from iO to
50 per cent of the combined
sales of the fifteen makes in
its price class.
Buick owners alone pur-
chase more Buicks
than the total an-
nual production of
any other car
priced aboveSl200
HOWARD AUTOMOBILE COMPANY
San Francisco, Los Angeles, Oakland, Seattle
WHEN BETTER AUTOMOBILES ARE BUILT . . . BUICK WILL BUILD THEM
32
•tsfSAN Francisco Business
A TRAIL BLAZER >r
SAN FRANCISCO
BUSINESS
[ continued from page 28 ]
"Many of us do not know that the
parcel post pick-up service originated in
San Francisco shortly after the fire. We
have gradually extended this service be-
cause it benefits the businessmen and has
■proven a real economy to post-office
operation.
"Several years ago the local post of-
ficials received so many demands for the
■extension of the pick-up service that they
communicated the matter to the higher
officials in Washington. Much to their
surprise, a summary order came back
from Washington to discontinue this ser-
vice, as it was not provided in the regula-
tions and was unheard of elsewhere. It
was feared that the continuance of the
service would establish a precedence for
other communities, who would therefore
request it. The surprising part of it was
that although the pick-up service had
been in operation in San Francisco for
many years, this was the first time that
Washington was aware of its existence.
"No sooner was the service discon-
tinued, out of respect to the order from
headquarters, when scores of telegrams
reached Washington clamoring for its re-
establishment. These had been sent by
Certified Public Accountants
Section 3 of the Act of March 23, 1901, Statutes of California, creating the
State Board of Accountancy, provides:
"Any citizen • • • may apply for examination • • • and upon issuance and
receipt of such certificate, and during the period of its existence, or any renewal
thereof, he shall be styled and known as a Certified Public Accountant or Expert
of Accounts, and no other person shaU be permitted to assume and use such title or
to use any words, letters or figures to indicate that the person using the same is a
Certified Public Accountant."
The following firms merit your patronage:
BAILEY AND MACKENZIE
255 California Street
DAvenport 7539
BROTHERTON, THOMAS & CO.
155 Sansome Street
DAvenport 3939
BULLOCK, KELLOGG & MITCHELL
1018 Ru33 Building
KEarny 0465
CERF & COOPER
519 California Street
DAvenport 1131
WALTER H. CRAMER
268 Market Street
SUtter 2588
DAWSON & RILEY
Hearst Building
SUtter 5175
HASKINS & SELLS
Crocker Building
DOuglas 3480
HICKLIN AND REDMOND
941 Russ Building
SUtter 2085
LESTER HERRICK & HERRICK
Merchants Exchange Building
KE amy 0844
HOOD & STRONG
425 Standard Oil Building
SUtter 0793
HOWARD KROEHL & CO.
1010 Balboa Building
SUtter 3296
H. S. PATTERSON
Mills Building
KEarny 2395
CHAS. H. PETERSEN & CO.
Claus Spreckels Building
703 Market Street
SUtter 3848
SAMUEL F. RACINE & CO.
H. F. Baker, C, P. A.. Mgr.
525 Market Street
GArfield 5 228
ROBINSON, NOWELL & CO.
Crocker Building
DOuglas 1868
RUCKSTELL & LAND
703 Market Street
Claus Spreckels Building
KEarny 6010
SKINNER & HAMMOND
Hunter-Dulin Building
DO uglas 6897
local business establishments who had
experienced its benefits. So strong was
their insistence that the pick-up service
was reestablished, and to this day the
business houses of San Francisco are re-
ceiving its benefits.
"When I was invited to make a talk on
this subject before the association of
postmasters I prepared myself by gather-
ing the facts of the situation. During one
month, the investigation revealed, our
pick-up service handled some 360,000
parcels, which was 20 p^r C"r.- '^f the
total. The actual cost to us was little less
than a cent per package. At that the ser-
vice proved a real economy to the post
office administration.
"First of all. the service was being ren-
dered by the regular trucks engaged in
parcel delivery and was performed by
them on the return trips to the depot.
As the pick-up schedule closed at 4:30
in the afternoon, business houses were
compelled to mail early, which was of
considerable advantage, as it was possible
to handle the bulk with the regular cleri-
cal force, whereas belated mailing of
£^r^tsSfS6Sn\<i ' on the
^^^ppe7?bnality of his en-
tertainers to attract
listeners to his pro-
grams . . . and so to
Ills product.
In the visual adver-
tising Field it is the per-
sonality of the display
piece that focuses at-
tention and interest on
the merchandise.
'Such personality ac-
counts for the success
thousand and one
Schmidt-Lithographed
messages I »»»»»»
ISCHMIDI
UTHOdiRAPH Ca
SAN iriANCiiseo
July 9 . 1 9 3 0 }««■•
^y
Do you know
about the
Telephone
Typewriter?
An interesting new
mechanism has come
to the aid of modern
business.
A typist at one point
writes letters, orders^
reports or other busi-
ness information.
Simultaneously, in
many distant places,
similar typewriters
record exactly what
she writes.
Faster than any other
form of transmission of
business information,
this may mean a great
deal to your business.
We shall be pleased
to tell you more about
it.
The Pacific Telephone
And Telegraph Company
parcels often necessitates the employ-
ment of extra nights clerks at a wage
differential of 10 per cent. The biggest
advantage, however, is to the business-
men themselves, for the early mailing
of parcels assured prompt dispatch the
very .same day. The worst evil we have
had to contend is the general tendency
to mail matter at the close of the work-
ing day, which imposes a heavy strain on
the postal forces and causes unnecessary
delays. Under the circumstances it is
often necessary to hold parcels at least
one day before they can be dispatched,
thus imposing a burden on all concerned,
and actually resulting in money losses.
"The evil of last-minute mailing was
vividly impressed on us when we made a
survey of the situation. We found that
75 per cent of the letters and other pieces
of mail were deposited in bo.xcs between
4:30 and 6 o'clock in the afternoon, while
only 15 per cent were deposited before
that time. I called attention to these
figures in an address to members of the
Chamber of Commerce, and many of
those who attended the luncheon were
amazed that such a condition should pre-
vail. The following day I received word
from the official of a. railroad that he had
issued orders to his executives requesting
more frequent mailings. It occurred to
me that if other executives would pursue
the same policy the dispatch and delivery
of mail would be greatly improved.
"To that end we started a systematic
campaign of propaganda, and I am glad
to say that it was fruitful. A number of
station examiners were organized into a
force of missionaries to carry the message
to the principal mailers of San Francisco.
As a direct result about 35 per cent of
the outgoing mail is now being handled
before 4:30 in the afternoon, and this
will be improved just as soon as the
business men of San Francisco will back
us up with unanimous support.
"We have made every improvement to
assure early delivery of mail, but there
are certain factors beyond our control
which prevents us from rendering a ser-
vice that is 100 per cent perfect. These
factors are in control of the public. San
Francisco business should look upon the
post office as part of itself rather than
as an outside organization. If it will
cultivate that attitude and agree to stand
behind us with every possible coopera-
tion which it would ordinarily render
its own organization we will have a con-
dition that is most ideal and most con-
ducive to the welfare and growth of
San Francisco."
SPECIAL NOTICE
Through the courtesy of the Canadian
Government Trade Commissioner, Mr.
H. R. Poussette, the Foreign Trade De-
partment has received the following ref-
erence books:
Heaton's Handbook of Canada, 1930.
Canada, 1Q30, A Handbook of Present
Conditions and Recent Progress in the
Dominion.
Members of the Chamber are cordially
invited to make use of these publications
as well as others in the Department's
library.
ONLY
O^K €111 I^K
to
l*U4*it'i4* l^anilM!
ImKT^
W nldinf. Pr„ri-ssi„n illnli)
The GREAT
MALOLO
noses into 19 ports
in 12 far countries
All around the Pa-
cific — in one luxu-
riou,s cruise! The
23,000-ton Malolo
now ofTers you this
rare trip to nineteen
.strange ports where
breath-taking sights
and adventures
await you.
You'll reach Ma-
cassar in Celebes
when orchids are blooming and
the -soft tropical springtime fills,
the .streets with mystic pagan fes-
tivals.
You'll stop in fantastic Bangkok
to see Siani's famed Temple of the
Emerald Buddha. In Singapore,
the Sultan of Johore will open his
Ijalace to you.
You'll visit 12 countries and
make shore excursions by ricksha,
sedan chair and automobile.
You'll return home understanding
world events in the Pacific far bet-
ter than friends who have never
traveled off the beaten path of
tourists.
Get the complete itinerary
Your cruisp sliip, fastest and finest liner
on tlie Pacific, sails from San Francisco.
Septcnil)cr 20 to reach Japan in clirys-
aTillicTnuni time. You return liome by
.Vuslialia and Samoa, landing in San.
ri;iMcisco December 13. Inclusive fares
.$1.')00 to .$6500. As membership is limited,
ask today for folders at Matson Line,
American Express Co. or your travel
agency. Address Depl. F-b-7.
MATSON LINE
AMERICAN express CO.
in cooperation
MATSON LINE
215 Market St. DAvenport 2300
34
•>5fSAN Francisco Business
IVhat of
Australia?
[ continued from page 29 ]
to remember that a main motive was the
discharge of a debt of honor to the re-
turned soldiers, over $227,500,000 had
been advanced, of which just over $1S0.-
000.000 was then outstanding.
The history of the pioneering e.\peri-
ences of this ambitious young country,
would fill many volumes. Her patriotism
will be realized when I state that in 1014
Australia tiung the full cream of her
manhood into the war. to defend such
ideals of freedom as she was building
RUSSELL,
MILLER
&CO.
Members
New York Stock Exchange
New York Curb Exchange
I 111! I
[^E|MBgr€B~^^
1800 RUSS BUILDING
San Francisco
Telephone
DOuslas 7270
Main Office
50 BROADWAY
New York
PRIVATE JV I R E S
into her own life. She fully equipped,
and maintained and sent 350.000 men to
the battlefields of Egypt. Gallipoli.
Palestine, and France. She convoyed her
own troopships across the Pacific Zone.
One out of six of those men never re-
turned.
The amount of the Commonwealth
war debt, including interest, pensions,
repatriation, and certain soldier settle-
ment expenditure, stands at $1,430,088,-
725. The total e.xpenditure for war pur-
poses was $158,701,150. .\ustralia is
building a Federal Capital City on a
choice site in the bush in New South
Wales. 204 miles from Sydney. It has
already cost over $o0.006.000. Sydney
has just about completed building a city
underground railway costing about $50.-
000.000. The largest arch bridge in the
world is approaching completion in
Sydney, across a portion of the harbor.
loOO feet span, and 170 feet head room
at high tide, costing about $25,000,000.
It will carry rail, vehicle, and i>edestrian
traffic, four lines of electric railway, six
lines of vehicular traffic and two foot-
ways. It will be 3770 feet long, and
weigh 50,200 tons.
" Australia has 27.000 miles of railway,
government owned and operated. The
car lines, as well as the telegraph system
are also operated by the government.
Australia began to pay old-age pensions
on July 1, 1000, and invalid pensions on
December 15, 1910. The total amounts
paid to date on these accounts are — old
age and invalid pensions $402,429,180.
The Maternity Allowance .Act came into
force on October 10. 1010. and has paid
allowances, of $25 each. $55,518,100. Up
to date the total war pensions paid have
been $404,518,760.
These are but a few of the worthwhile
things that wonderful country across the
Pacific is doing in building a great nation
on the one continent of the earth free
from any race problem for the unfettered
growth to maturity of a new .\nglo-Saxon
race. We of the West Coast, particularly
of California, should be quick to recog-
nize the tremendous opportunities that
will inure to both countries by a better
understanding and appreciation of their
problems, and a practical demonstration
of "Hands across the sea." I take off
my hat to Australia with the greatest
respect.
/.C^x..
I THE SAN FRANCISCO BANK
SAVINGS COMMERCIAL
INCORPORATED FEIIRUARV lOXH, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased by mergers or consolidations with other banks.
Assets over $131,000,000.00 Deposits over $125,000,000.00
Capital, Reserve and Contingent Funds, $5,600,000.00
The follou'ins acount^ s/.jnJ c
„ the Book
a;$l.nO fu./i, viz
Bank Buildings and Lots -
(\-alue ov
cr $1,025,000.00)
Other Real Estate - . -
(\-alue c
verSJ 10.000.00)
Pension Fund . - - -
f\-a!ue c
ver $690,000.00)
Interest paid on Deposits at 4J^ P^r cent per annum
Computed Monthly and Compounded Quarterly
July 9 , 1930 }•*
35
Charter
Revision
1 [ coatinued from page 2t» ]
grouped in a department of finance
( and records. This would include the
offices of auditor, treasurer, tax col-
: lector, county clerk, recorder and
; registrar of voters. The auditor
, would have the additional function
of auditing accounts of all other city
departments, and the Board of
Supervisors would contract annually
for an outside audit of the auditor's
accounts.
The function of purchasing mate-
rials, supplies and equipment for all
departments of the city would he
handled by a department of sup-
plies.
A department would be estab-
lished under the manager for the
purchase and leasing of land for all
departments, subject to specific
powers relative to such transactions
to be vested in the supervisors. This
department would also be charged
with the keeping of all necessary
records of the city's realty holdings
and transactions.
The city's field, medical and nurs-
ing activities, including clinics and
laboratories, and including also all
sanitary, health and food inspection
[ continued on page M) ]
Buy a
SUNDAY
PASS
and Ride All Day for
Just ask. the Conductor
SAMUEL KAHN
President
Ai CO.
SPECIALISTS IN
BANK SECURITIES
CITY NATIONAL BANK BUILDING
26 O'FARRELL STREET, SAN FRANCISCO
I Offices in Principal Cities on the Pacific Coast J
South San Francisco
Union Stock
Yards Co.
t
Markets every business day. Livestock
valued at approximately ^14,000,000
was handled during the
year 1929
36
*!{San Francisco Business
work, and vital statistics and other
required record-keeping would be
established in a Department of
Health.
Management of the city's institu-
tions would be centered in a depart-
ment of welfare, as tentatively pro-
posed. These would include the San
Francisco Hospital, Laguna Honda
Home, Health Farm (in San Mateo
County) and Emergency Hospitals.
It is also tentatively proposed that
this department include the Public
Defender's office, the County Wel-
HUTTON BUILDING, SAN FRANCISCO
E. F. HUTTON & CO.
Members NewlCork Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomery and Bush Sts. 643 So. Spring St. and
545 So. Olive St.
Other Offices at
Oakland San Jose Del Monte Hollywood Pasadena San Diego Santa Barbara
OLD TRAILS...
Characteristic of California's progress is the oxcart
of pioneer days compared to the motor car of 1930.
Ninety years ago slow moving oxen hauled the over-
land commerce of California to
the nearest port. Today, by high-
way, by rail, and by water and
air, California's products circle
the globe.
And as in 1860, the paths of
California business are old trails
to the Bank of America.
BANK o/ AMERICA
OF CALIFORNIA
IN SAM FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS, 631 MARKET ST.
Humboldt Office, 783 Market St. Donohoe-Kelly Office, 68 Sutler St.
French-American Office, 108 Sutter St. Hayes Valley Office, 498 Hayes St.
Fugazi Office, 2 Columbus Ave. Bayview Office, 3rd and Palou.
Bush-Montgomery Office, Mills BIdg. Oriental Office, 939 Grant Ave.
North Beach Office, 1500 Stockton St.
BRANCHES THROUGHOUT CAUFORNIA
fare Bureau and perhaps the Ju-
venile Detention Home.
Although not shown on the accom-
panying chart, provision will no doubt
be made for the appointment of citizen
advisory boards to consult with and assist
department heads in charge of functions,
such as health, welfare and others, where
such cooperation is deemed necessary or
desirable.
A department of public works, as pro-
posed, would include present public
works' activities, except utility operation,
and in addition, centralized garage and
shops and electrical inspection, operation
and construction.
Police and fire department organiza-
tion, under their respective chiefs, would
be unchanged, except for adding the
sheriff's office and the administration of
the county jails to the police depart-
ment.
Three personnel boards are proposed
— one for fire, one for police and one for
the remaining administrative depart-
ments— for the purpose of investigating
and holding required hearings on com-
plaints, charges and disciplinary actions
involving the administrative personnel.
Inasmuch as the committee's proposals
contemplate the handling of all police,
fire, health, street and other regulatory
permits by and through the appropriate
administrative departments, a board of
permit appeals is proposed for hearing
and acting on all protests growing out
of the denial of permit applications or
the revocation of permits.
These reorganization proposals con-
template that elected or appointed of-
ficials, holding office when the charter
amendment becomes effective, shall be
"blanketed in" to their identical or cor-
responding positions under the new ar-
rangement.
Coupled with the proposed reorganiza-
tion are specific proposals for extending
and perhaps improving the merit sys-
tem, or "Civil Service" as it is common-
ly called, and for establishing improved
budget, accounting and fiscal procedures.
The Citizens Committee on Charter
Revision is hopeful that the amendment
or amendments that will be drafted on
the basis of its studies may be submitted
to vote of the people at the November
election. The general plan has been
agreed upon, many of the details have
been studied, discussed and decided upon,
and the first main section of the pro-
posed amendment has been drafted and
submitted to a legal advisory committee
of which Lewis F. Byington is chairman,
and Col. Allen G. Wright, vice chairman.
If the amendment is submitted to and
approved by the voters at the coming
November election. San Francisco's gov-
ernmental affairs can be reorganized and
a modern and effective basis of of>eration
installed in January, 1932. The proposals
involve a change in method rather than
men, under which our city officials and
employees and their successors can con-
duct their several governmental func-
tions more effectively and expeditously,
and to the greater benefit of the citizens
served.
July 9. 1930 ^■
37
Air Bases
[ continued from page 1(5 )
began a scries of meetings which were to
result in an example for this section of
[the state, or for any other section in the
icountry, to follow for all time.
I At the very first meeting this principle
(was enunciated and adopted without a
j'dissenting vote:
' Any community having an air base
isite to offer free to the United States
Government, may make that offer in
due and proper form, with the full
I assistance of the E.xecutive Commit-
{ tee, and may strive in every legiti-
mate way to have that offer accepted.
When the Government shall have in-
dicated, however, which of all these
offers is the most acceptable, the re-
maining communities should drop
their own respective campaigns and
join, with a united front, in securing
Government acceptance of the fav-
ored site.
Considered casually, this agreement
may not seem to be of particular im-
portance. But considered in light of past
history it is almost epochal. For per-
haps the first time, at least for the first
time in many years, the San Francisco
Bay communities were united for one
common purpose, and pledged them-
selves in advance that they would not
break the faith.
This accomplishment was really the
forerunner of other major accomplish-
ments along the same line, notably the
formation of the Committee of Forty-
Nine to carry on any and all projects of
common interest to the bay cities, and
the similar campaign, which likewise bids
fair to be successful, for the acceptance
of the site at Sunnyvale for the Navy's
contemplated $5,000,000 Dirigible Base.
Once the San Francisco Bay Executive
Committee on Army Air Base was headed
away on the right track, the various com-
munities began perfecting their plans to
offer sites free to the Federal Govern-
ment. San Francisco and Oakland had
nothing to offer so that their attitude to-
ward the project was paternalistic
throughout.
Dine, Dance and Enjoy
Every Hour
— of your trip to Los Angeles or San
Diego — on tlie super-express liners
"YALE" and "HARVARD"
FOUR SAILINGS WEEKLY — Low
one-way and round-trip fares include
meals and berth
LASSCO luxury line
to bewitching
HAWAII
For all information, apply —
LASSCO
LOS ANGELES STEAMSHIP CO
685 Market St. Tel. DAvenport 4210
Oakland: 412 l.lth St., HIgligate 14:!.5
H. (;. Capwell Co., l>Akeside 1111
Berkeley: 2148 ("enter, THornwall OOfiO
Alameda offered a fine site at the
southern tip of the Estuary. Berkeley
offered a large track of submerged land
oft the Berkeley shores of the hay. Marin
County offered the beautiful trad known
as Marin Meadows, through negotiations
with the California Packing Corporation,
owners thereof. San Mateo prepared to
give a site on Brewer's Island. Santa
Rosa proffered a tract of land. Richmond
offered a very fine piece of land adjoining
Richmond Harbor, and other communi-
ties, including San Leandro, likewise got
into line.
Maps were prepared of each site, in
many cases aerial photographs were tak-
en, and climatological, meteorological and
other data pertinent to aviation were pro-
vided. In this work invaluable assistance
was given the Executive Committee as
well as the various communities con-
cerned by Lieutenant Colonel Gerald C.
Brandt, at that time commandant at
Crissy Field, Presidio of San Francisco,
and now in command at Mitchell Field,
New York. To Colonel Brandt the San
Francisco Bay communities owe a debt
ot everlasting gratitude.
Following the receipt by the War De-
partment of all these maps, with sup-
porting data, a visit to each of the sites,
as well as to sites that had been offered
by the other Pacific Coast communities,
was made by the Honorable F. Trubee
Davison, Assistant Secretary of War in
I conlinued on page 41/ I
Courage in Business
All modern industrial and mercantile expansion
depends upon Courage. It explains progress. It
determines the limits of individual success. It is
the physical expression of confidence and belief.
Business moves forward only so far as it is led
by men with the vision of new conditions, new
ideas, new forces, new methods — and the
courage to put them through.
Companies lacking this leadership are left be-
hind after every period of inflation. Courage
is not governed by conditions; it controls con-
ditions. It not only recognizes, but corrects,
weak organization, backwardness, inefficiency.
Courage is inspired by knowledge. Knowledge
dispels fear. Exact knowledge of one's business
comes from the analysis of facts incident to
sound planning, and from the frequent com-
parison of operating results with a well-made
Budget. Weaknesses and wastes are made ap-
parent, and knowledge of better ways, with
courage, eliminates them.
ERNST & ERNST
CERTIFIED PUBLIC ACCOUNTANTS
914-925 RUSS BUILDING, SAN FRANCISCO
~M
••efSAN Francisco Business
California Fruit .
Abroad
\ continued from page 4 ]
^-.
Army and was accepted. Thereupon,
George Wolf left for Hong Kong to ar-
range for transshipment of the mer-
chandise to Manila. In this way. the
Army of the United States and Dewey's
fleet at Manila were supplied not only
i
^iOlf^sM
^1
^
7//#-?P^
r
^
PACIFIC
DEPARTMENT
114 Sansome St.
San Francisco
California
United States
Laundry
The Careful Laundry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
with groceries and dried fruit, but also
with fresh \'egetables. It was a herculean
task in those days of difficult transporta-
tion, but California products reached
their market. With the new business.
Castle Bros, and Wolf & Sons merged.
The Pacific Commercial Company, suc-
cessor, is now the largest American busi-
ness firm in the Philippine archipelago.
Incidentally, it was Creagh who han-
dled the first Philippine imports from
the United States of grapes and apples.
The fruit was of the 18Q8 harvest, the
apples being the famous Watsonville
Newtown Pippins. There were no cold
storage accommodations aboard the ships
of those days. The fruit was stowed in
the square of the hatch in No. 1 and
No. 2 holds, with 2"x4" dunnage between
the tiers to allow for circulation of air.
Creagh says the fruit arrived in prime
condition because it w-as good fruit when
loaded aboard ship and well packed. The
Pacific Northwest apple was not known in
Manila in the early years, but even after
the Northwest apple entered into Manila
competition, the Watsonville fruit held
the market because of its flavor and
keepability. In recent years carelessness
on the part of Watsonville packers lost
much of the Manila apple trade to the
Northwest where attention was given to
details. Sponsored by the Fresh Fruit
Export Committee of the San Francisco
Chamber of Commerce, steps were taken
a year or so ago to improve the Watson-
ville export pack. Following the com-
mittee's suggestions, apples are now
washed, packed in the standard "North-
west" box, and inspected at shipside.*
Thus the Watsonville apple is now pre-
pared to recover much of the ground lost
abroad to the Northwest.
Hammer & Co. is another oldtime
San Francisco export house. The boys,
Frank and "Bill," are running the busi-
ness down on Clay Street, started by
their father in Sacramento back in I80O.
In the early days, before modern re-
frigeration equipment, in shipping fresh
fruit to Australia and New Zealand.
Hammer & Co. stowed the boxes into
spaces between piles of lumber carried
on deck. Booms would be let down and
over them a tarpaulin would be thrown,
tent-shape, protecting the fruit from the
sun on its 30-day ride down below the
Equator. Fruit generally arrived intact
and in good condition. Frank Hammer
recalls only one complaint : a shortage of
ten boxes of apples, eaten en route by the
crew. The steamship company, of course,
made good this loss. Shipments of fruit
to the United Kingdom were stowed
'tween decks. Frank says it was good
business in those days, but a fellow does
well to make a nickel a box now when
keen competition forces an exporter to
sharpen his pencil.
Development of business under ad-
verse conditions is illustrated bv an ex-
•Details of shipside
ables, fostered by 1
Fruit Export CommitI
in this article.
spection of perish
Chamber's Fres
are presented late
perience of Getz Bros. Founded 52 years
ago. this firm has long served world
markets with many commodities, includ-
ing fresh fruit. Mr. C. J. Kelly, vice
president of that concern, and chairman
of the Chamber's Fresh Fruit Export
Committee, related the incident the other
day. Getz Bros, made a shipment of 500
boxes of Vakima, Washington, apples two
years ago to the Orient. From '^'akima
the apples went by rail to Seattle thence
by coastwise vessel to San Francisco.
Across town they were trucked to the
trans-Pacific vessel where they were car-
ried in the chill room to Singapore. There
they were taken by bullock cart to cold
storage. After a week there it was found
that the market could not absorb all
the 500 packages, so the surplus was
loaded back onto the bullock carts to a
ship bound for Rangoon, Stowed on top
of the deck. Hindu coolies fanned the
fruit as the ship steamed along the equa-
tor. It took four days to reach that port,
where the fruit was held in cold storage
five days. Again there was more fruit
than could be sold at a satisfactory price,
so a portion was taken back to another
Industrial
Opportunities
in Industrial Lands in
South San Francisco
Low Land Cost
San Francisco Freight Hates
San Francisco Switching Area
SOUTH S. F. LAND AND
IMPROVEMENT CO.
We
YOKOHAMA
SPECIE BANK
Ltd.
"Commerciar*
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1S80
Capital Sabscribed Ten lOO.OOO.OO*
Capital Paid Up Yen lOO.OOS.OOO
(SurplDS)..
I 105.500,000
EXPORTERS and IMPORTERS are
Invited to avail themselves of «ur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y, NOGUCHI, Manager
July 9
3 0}i«-
ship, again carried on decli. where it was
fanned for three days by Tamil coolies
until arrival at Calcutta. There it was
carried to the bazaar where the last of it
was disposed of. Curiously, a woman in
Calcutta purchased some of these apples
which had been grown by her brother in
^■akima. The result of this small-lot
business was an order secured by Kelly
ihc other day for o7S0 bo.xes of the 10,50
cni|i. Direct, refrigerated ship service.
niiiilly established, to Calcutta by the
Kerr Line (General Steamship Corpora-
tion, agents) will facilitate the move-
ment of this order.
This experience teaches us that only
large organizations, handling a variety
of products in diversified markets, can
afford to undertake the missionary work
of developing fresh fruit markets abroad.
At first, only small-lot shipments can be
introduced into a new market; and the
expense of a small shipment would be
prohibitive unless it was combined with
established products able to share the
overhead. The expense of introducing a
new commodity in a new market is a
barrier to direct-selling by the producer.
Market penetration is not the whole
story of foreign trade, but. as we stated
before, holding an already-developed
market is a problem becoming more and
more pressing. California is an agricul-
tural state whose prosperity depends
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
JVjcJ^ONNELL
Members:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
o33 Market St., Phone SUtter 7676
Branch : Financial Center Bldg.
OAKLAND
436 I7th St., Phone GLencort 8161
New York Office: 120 Broadway
upon outside markets. These foreign
markets are served by native production,
in the case of fruits, usually of a quality
inferior to California's. The principal
world markets are supplied also by grow-
ers in other parts of the world. The
United Kingdom. Canada. Germany.
Scandinavia, and France are the principal
takers of what California has to offer in
abundance — fresh fruits. Changing diet-
ary habits, stimulated by publicity on the
importance to health ot vitamines. is
making these countries, of higher-than-
world-average purchasing power, even
greater consumers of fresh fruit. Ad-
vertising in those markets by Canada,
.•\ustralia and New Zealand, Palestine,
South Africa and other countries engag-
ing ever more extensively in fruit culture
is helping to build up consumer pref-
erence for the apples, oranges, peaches
and pears grown by those countries. Imi-
tation by them of California methods of
preparing ( grading and packing) fruit for
long-distance shipping is a challenge to
California's position in world markets,
gained by her reputation for high-quality
fruits. With California fruit grown on
land costing more than land opened up
during recent years in other parts of the
world, the California fruit starts its trek
to world markets with a high-price handi-
cap. Higher labor costs here and foreign
tariffs add to the burden. Heavy sales
of American agricultural machinery to
the world during recent years reduce the
possible "preferential" favorable to Cali-
fornia producers using most modern la-
bor-saving equipment.
California cannot, therefore, hold or
expand foreign markets on a price basis.
This can be done only by building still
higher California's reputation for excel-
lence of fruit quality. In recognition of
this fact, the San Francisco Chamber of
Commerce just this year induced the
State and Federal governments, through
the departments of agriculture, to estab-
lish at shipside in San Francisco and
Los Angeles a low-cost export inspection
service. To secure this service, the
Chamber has agreed to stand one-half
of a possible loss to the State Depart-
ment of Agriculture, resulting from the
service, up to $1500. The maximum
Chamber of Commerce liability is $750
and is for the 1Q30 season. After then
it is believed that the e.xport inspection
service on the low-fee schedule will be
self-supporting.
FEES FOR STATE-FEDERAL IN-
SPECTION AT SHIPSIDE OF FRESH
FRUITS AND VEGETABLES.
Minimum charge per certificate. .$0.50
Charge for first 500 packages on
one certificate, per package 015
39
Charge for second 500 packages
on one certificate, per package .005
Charge for third and succeeding
500 packages on one certificate,
per package 0025
Maximum charge for 500 pack-
ages or for one standard car-
load 4.00
Copies of certificates are free.
Fees are payable at time inspection is
made, but by taking out a bond guaran-
teeing payment to State of California,
payment may be made on a monthly
basis. The Fresh Fruit E.xport Commit-
tee of the San Francisco Chamber of
Commerce has taken out such a bond for
all its members. Members of the Cham-
ber of Commerce, who may not be mem-
bers of the Fresh Fruit Export Com-
mittee, may enjoy the convenience of the
committee's bond by making application
to the secretary of the Fresh Fruit Ex-
|5ort Committee to be included on the
bond.
Shipments made from Los Angeles to
be consolidated with shipments made
from San Francisco, all being forwarded
to the same consignee, may be lumped
together, for purposes of payment of in-
spection fees, on the basis of a single
shipment. A separate certificate is re-
quired for each port of destination, but
more than one commodity and more than
one mark may be indicated on one cer-
tificate. Special forms of export certifi-
cates have been made up by the State
and are now available. These forms
have been printed so that it will be possi-
ble to list complete specifications of sev-
eral varieties of fruits and vegetables on
the form without reference to the gen-
eral headings that apply on domestic cer-
tificates.
Advertise! Advertise! Advertise!
MITSUI &
COMPANY
LIMITED
(Mitsui Biissan Kaislia, Ltd.)
Cable A.lilrtss: "MITSUI"
GENERAL IMPORTERS
EXPORTERS
COM. SUPPLIERS SHIP OPERATORS
SHIP OWNERS SHIP BUILDERS
ETC.
Head Office: TOKIO, JAPAN
San EranCiSCO Office:
301 IMERCHANTS EXCHANGE BLDG.
Kroehler Manufacturing Company r,=„'^?r\r°c°o':cI!
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT:
nkakee. III.: Bradley, III.
40
— €•{ San Francisco Busini-ss
J
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
C
^
C
oAd'vertise oAnythingl
Houses, T.ots, Apartments, Furniture, Farms,
I-'ariii Tools, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires, Accessories. Stocks ^ Bonds,
Insurance, Accountancy, Investment Securi-
ties. Hotels, Situations Wanted. Help Wanted,
Stoves, Phonographs. Radios, Books, Music.
Clothing, Hats, Shoes. Markets, Candies,
Ice Cream, Flowers, Chickens, TjiJewTitera
For anything at all you
will find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Hccf. Calves. Sheep and Hogs Bought
or Shiughtereci on Conimission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Plume MI ssion oUdO San Francisco
8— CHOCOLATE M-ANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
to— CRACKPROOF GARDEN HOSE
CRACKPROOf
parden hose
L^ Crackproof
GARDEN HOSE
Pioneer Rubber Mills
San Franciaco
Sold all oM the worlJ
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
in— EMPLOYMENT BUREAU
CUMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Employers
KEarny 2800
14— FLOWERS
Barbee Jflori^t
GEN. A. J. GOOCH, Prop.
1036 Hyde St. San Fancisco. Calif.
Phone FRankUn 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co
Manufacturers of
BOTTLES and JARS
SEVENTH and IR\\aN STIIEF.TS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE IIOTEI.
Every room with bath or shower
$2.00 to $3.50 Garage next door
I9A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - GI
MANGRUM-HOLBROOK
1235 Mission Street. San Francisco
20— IMPORTERS
Edward L. Eyre & Co.
Exporters and Importers
Grain, Grain Bags. Copra Cakt. Linseed Meal.
Cottonseed Cake, Mill Feeds, Steel, Oils, Beans,
Peanuts. Meiican and Oriental Products
518 MERCHANTS EXCHANGE
Phone KE arny 0289 San Franeisc.
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
l.lo KANSAS STREET
MA rket 6400
Dislribntors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
Tah Advantacre \
o/S. F. BUSINESS ';
A dvertisijig Columns
Air Bases
(c,..,tiniie.l froMi piiBP :i7 1
charge of aviation, with a group of .staff
ofificers.
.\nd then, but not until then, did the
E.xecutive Committee learn that there
were two prizes to win, not only the
Army .Air Base, which was to be in the
nature of repair headquarters, but also
an .Army Bombing Squadron Base, the
latter even more important than the first.
To give in any detail the story of the
committee's work that followed would be
to expend many pages in what, after all,
is needless narration.
Let it simply be said that efforts were
redoubled, with the hope of capturing
both bases.
The Marin County Board of Super-
visors, to whom great credit should be
given for their courageous and far-sighted
policy, placed the sum of $140,000 in the
tax rate to purchase the Marin Meadows
site.
When it was discovered that additional
land there would be required, condemna-
tion proceedings were instituted and, to
complete this further purchase, a fund
of $25,000 was pledged, underwritten half
by the San Francisco Chamber of Com-
merce and half by the other Chambers
of Commerce about the bay.
C. B. Dodds, Washington representa-
tive of the San Francisco Chamber, en-
tered the fray and worked with the War
Department, the Military .Affairs Com-
mittee of the House of Representatives,
the central and northern California rep-
resentatives in Congress, the Bureau of
the Budget, the White House and a num-
ber of other Federal officials and depart-
ments which it was necessary to contact
to insure success of the campaign.
The War Department selected Ala-
meda for the .Army .Air Base and Marin
for the Bombing Squadron Base, and the
campaign was on in earnest, with other
sections of the Pacific Coast battling to
defeat the War Department recommen-
dation and land the bases for themselves.
But all to no avail.
Congresswoman Florence P. Kahn of
San Francisco, at the request of the Exe-
cutive Committee, introduced a bill pro-
viding for the establishment of the two
bases and transferring the sum of $1,-
090,000, heretofore appropriated to
Rockwell Field, San Diego, for the initia-
tion of development work here. After
hearings the bill was recommended by the
House Military .Affairs Committee. On
May 30th it was passed by the House. On
July 1st it passed the Senate and was sent
to the President for his signature.
And thus has San Francisco Bay,
through sincerity and honesty of purpose,
through cooperation and mutual trust-
fulness, through a unity of effort that
should be emblazoned on the tablets of
history, won two projects whose cost will
exceed $8,000,000 and which will bring
to this section not only protection against
attack by a foreign foe but also, to think
of them more materially, a payroll and
supplies fund which will reflect itself in
everv line of business endeavor.
July 9 , 1930
41
LEADS /or NEW
BUSINESS
LISTED BELOW are the names of neir
firms and changes of addresses of old
firms eniiaged in the business under
uhicii they are classified.
^DOMESTIC TRADE BVREAV of the
; INDUSTRIAL DEPARTMEIST
22— IMPORTERS
29— PACKERS
t Accountants — Thomas I)i-(illu'i-U)ii & Co,
,(C. P.>. 4«5 California to 155 Sansome.
/ Advertising — Allied Advertiser's Agency.
1507 MonlRomery; Syndicated Service Co..
465 California.
i Analysts and Auditors — Mund & Co.
'(insurance). 485 California to 155 Sansome.
. Army Goods — J. Pollack. 91 3d.
i Artists — John S. Cook (commercial). 510
Battery; Gerald D. Wright (commercial). (117
Monigomcry.
Attorneys — La Shelle & Rankin. 150 San-
some: .lulian Pardini. 21 Columbus to 5.50
MoniKomery; Franklin T. Poore. Ill Sutter
In 7ii:t Market; A. .J. Scampini. 21 Columbus
l(. .->.-.() Montgomery; .John J. Taheny. 332
I'inc: Alfonso Zirpoli. 21 Columbus to 550
Mi)iilK"mery.
Auto Service — General Auto Reconstruc-
ii,,ii Ci) . 710 Golden Gate Ave. to 760 Gough.
Automobiles — Central Auto Sales Co..
II, Ml Market.
Biikeries — Alco Bakery. 12 Chester;
ii iv|,i I'ie Co.. 508 Fulton.
Bananas — Central Banana Co.. 447 Front
Barber Shop — H. Becker. 24 Embarca-
-Earl Holden. lid A\
Battery Agency-
1,1 c.difornia.
Beauty Parlors — Pearl A. Howland. 251
Post; Mai's Beauty Shoppe. 1038 McAllister;
Marie's Beauty Shop. 1938 McAllister to 177
Post; Rose Marie Murray. 177 to 77 Post;
Selix Inc.. 360 Geary.
Broker — Abe Kalisch. 235 Montgomery.
Building Materials — W. E. Bear Co.. 740
Bryant to 15th and Utah.
Cabinet Maker — F. H. Mortensen. .3048
Fillmore.
Campaign Headquarters — L. W. Hos-
ford Campaign Headquarters. 714 Market.
Candy — P. G. Kraeft. 607 Balboa; Mar-
tha Washington Candies, branch store, 5630
Geary; Rhine-Hess Candy Co., 351 6th to
170 Otis.
Cigars — Jose R. Romero. 108 Langton lo
799 Naples.
Cleaners — Bank Cleaners & Hatters. 10
Eddy; Frank Burke. 204 Eddy; Jeanne Di
Pietro. 2786 California; Du Rite Cleaning &
Dyeing. 646 Gough: Elite Cleaners & Hatters
Shop, 316 Eddy; Embassy Cleaners. 586
Turk; Franklin Cleaning & Dyeing Works.
2982 Mission; Hy-Class Cleaners. 3380 19th;
Marvel Cleaners. 1849 Union; Morning Sun
Cleaners, 1846 Clement; Peacock Cleaners &
Dyers, 2017 Chestnut; Square Deal Cleaning
& Dyeing Co., 1723 Polk; Yama's Cleaning &
Pressing Parlor, 1804 Irving.
Clothing — Amos Franzen. 20 Embarca-
dero.
Club — Harvard Club of San Francisco.
503 Market.
Coal and Wood — Hayes 'Valley Coal &
Wood Co.. 636 Laguna to 1076 Oak.
Coflee— Edwards Dwight Co., 255 12th.
Confectionery — California Confections
Co., 351 6th to 170 Otis; Gerhard Chocolate
Co., 351 6th to 170 Otis.
Contractors — Mechanical Contracting
Co.. 14th Ave. and Lake; ThoUander Con-
struction Co.. 749 Bryant to 15th and Utah.
Delicatessen — Homsky Delicatessen .
213S Mission.
Engineers — Harlan Honn (research). 620
Edward L. Eyre & Co.
Rxportera and Importers
Crain, Dried Fruits, Copra Cake,
Cottonseed Cake, Mill Feeds, l.in-
seid .Meal. I'eainits, Grain Bags
51» MERCHANTS EXCHANGE
Tel. C..\ilielil r)28il San Francisco
23— INVESTMENTS
Wm. H. Noble
& Co.
Investment Securities
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
Z.IA- LUMBER
26— METALS
"OVER-THE-COUNTER"
Market Specialists
Unlisted Stocks and Bonds
MARTIN JUDGE JR. &C0.
1 MONTGOMKBY STREET
DOuglas 8760 San Francisco
Christenson Lumber Company
Lumber - Millwork
Yards and Mill:
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
Sheet Metal Manufacturing
Press Woik - Forming - Welding - Irrigation
Pipe - Building Product, - Orchird Heaters - O.I
Buckets - "De Laitte" Automatic Gas Machine
"Vent-O-Screen Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelting
and Refining Branch
METALS
75-39 FOLSOM STREET
DA venport 2540 San Francisco
Pacific Meter Works
of
American Meter Company, Inc.
Specializing in the
Manufacture of Cas Meters and
Allied Apparatus
495 ELEVENTH STREET
San Francisco, Calif.
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruit-s, Hawaiian Pineapple
California Asparagus, California
Sardines, Salmon — All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
standard Photoprint ComiMnv
..» — . «uH«r 1«7J
30— SAFES AND VAULTS
35— STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUBOPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisd
Montague Pipe&SteelCo.
Riveted Steel Pipe. High Pressure Pipe Lines, Oil
and •Water Tanks, Syphons, Steel Flumes, Stacks,
Montague Well Casing, Water Tube Safety Boilers
Works: 17th and Kentucky Streets
Phone MA rket 6909, San Francisco
Office: Hobart Buildine P*o/ie KEarny 0698
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg., San Francisco
F. E. BOOTH
COMPANY,/nc.
Packers and Canners
Fish, Fruit, Vegetables
Executive OflFiceat
110 Market St. San Francisco
Telephones: C.A rfleld
.■1041
and 30(2
The Hermann SaSe Co. {|
Maiuilaelurcrs an
d ne
tiers
Fire and Burglar Pr«
of S
fea and
Vaults Safe Deposit
Box
es. Etc.
Howard and Main Sis.
San
Francisco
42
>;{ S A N Francisco Business
Market to 202 Green: Alhert B. Mann (eiin-
sulting). fi20 Market to 202 Oreen.
Finance — Portola Kinance Co. (ReRinald
S. Martini. 7(50 Marki'l.
Floors — H. harsi'H (liarthvood), Itil.sA
Tlowani to Uil I'aKe.
Florists — Sa
Shop,
ICCENIC BAY TRIP
M 60 MILES OF *
SAN FRANCIS^CO BAY
VALL£dO-SAN FRANCISCO FAST BOATS
Motorists
SAVE OO
MILES OF DRIVING
DINING ROOM BARBER, SHOP
BOOTBLACK NEWS SERVICE
CLAY STREET PIER
NORTH END OF FERRY BUILDING
PHONE DAVENPOR,T dOOO LOCAL 8921
Southern Pacific Golden Gate Ferries Ltd.
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
EUROPE
via PANAMA
FAST NEW SHIPS
■•San Francisco" •Portland"
"Oatiland" "Seattle" "Tacoma"
"Los Angeles" ** Vancouver"
CAHIN and Tlllltl) CLASS
HAMBURG-AMERICAN LINE
For Passage — 574 Market Street
For Freight — Sudden & Christenson
310 Sansome Street. San Francisco
'a<:ific Cotton Goous Comcanv
152 Fremont .Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
Keill.\
Market, 4(i30
Food Products — (■
California.
Fruits — County Lin
S^in Bruno: Cirand Central Fruit Co.. IW.i
.Market: I'omon & Callas. 1454 Fillmore.
Fur Goods — Wittnor & Fink, 406 Geary.
Garage — Eiglith Street Garage. 38 Sth.
Hotel— Vaniasjuohiya Hotel, 2018 Bush.
Household Utensils — Heyman Co., Inc..
7;i4 to 720 Mi.s.sion.
Importers — I. Delboguro. 2.S."> Mont-
gomery: P. .J. Frawley. 1.5.3 Kearny to 112
Market: Int(;rnational Import .& Export Co.,
ll.'i.5 Mission: Samu?l S. Perry. 7.34 Mi.«ion.
Insurance — Arns & Arns. 485 California
to l.i.-) Sansnme: H. Fishel. 2.508 to 2001
Sacramento.
Investment Securities — Beason. Ross &
Co . 23.5 Montgomery.
Jewelry — M. Emanuel. 96 3d to 54 3d.
Loans — Franklin Mutual Bldg. & Loan
Assn. (B. Fedde), 995 Market: Calvin Philips
(real estate). 235 Montgomery.
Locksmiths — Joseph Bartz. 2065 Mission:
Bi'n Van Deventer. 636 Cough.
Machinery — Doughnut Machine Sales
Co. lOol Howard to 1112 Mis.sion.
Manufacturer's Agents — Coast Distri-
buting Co.. 24 California: C. E. Cumberson
Co . 25 Spear to 142 Drum: Geo. W. Wise,
154 to 130 Sutter.
Markets — Farmers Produce Cash Market.
74 8th to 78 8th: Ansano Lenci (meat). 1711
Greenwich: Live Oak Meat Market. 4820 3(1
to 4910 3d; Pine River Market. 1044 Grant:
Quirks Market : 4820 3d.
Novelties — Charm Sweet Shop. 6233
Mi.s.sion.
Paint — Central Paint & Glass Co.. 63s
4tli.
Painters — D. E. Burgess. Ferry Dock:
Krank J. Guddee. 378 24th Ave. to 4324
Cicary: Martin Gustafik. 1912 Divisadero to
1118 Rivera; Textile Painting Co.. 942 Mar-
ket.
Photographers' Supplies — .\gfa .Anseo
Corp.
Mii
■d .1. Buckley. 1103
Physician — Dr.
\'alencia.
Plaster — Nephi Plaster & Mfg. Co. i mfrs i
749 Bryant to 15th and L'tah.
Printing — Cervantes Printing Co.. 1448B
Mason.
Publicity — Fred Allen. 093 Mission.
Publishers — Mannies Sporting Times.
(;3.5 Stevenson to 50 Shipley,
Radio — United States Radio & Television
Co. (.1 S. Payne). 149 New Montgonery.
Real Estate — .-Mberton Realty Co., 25th
Ave, and Fulton: Bay View Realty Co.. 4922
3(1; T. Epperson. .564 Market; Furey &
Pliillips. 2035 Irving to 2389 20th Ave; E. .J.
Rettherg. 2389 20th Ave.
Restaurants — College Grill. 326 14tli;
Forty Eight Market. 48 Market: Robert .1.
Gotelli, 300 Davis: Olilendorft's Sandwich
shop. 500 Kearny: Warficld Grill. 972 Mar-
ket.
Service Station Equipment — Comwel
Efiuipment Co.. 227 7tli.
Service Station — R, A Hollis. Fulton and
Central.
Signs — Local Sign Co.. 115 Turk.
Sportwear — Brooklyn Knit Sport Wear
Co, (Howard H. Hurwitz). 49 4th.
Stationers, Printers, Etc. — O'Connell &
Davis. 237 to 221 California.
Steamship Operators — Little River
Steamship Co.. 405 Montgomery.
Stocks and Bonds — Revel Miller & Co .
235 Mongtomery.
Stove Repairing — E. L. Jorgensen. 2735
Mission.
Stoves — Wilson Stove & Mfg. Co..
New Montgomery.
Stucco — .-Xcme Stucco Co. (Wtn.
Bowie), 1566 Howard to 201 I'tah.
149
Revenue Freight Loading
Loading of revenut- freight the week
L-nded June 14 tolaleiJ 927.754 cars, ac-
cording to the car service division of the
American Railway Association. This U
was a decrease of 7803 cars below the
preceding week and a reduction of 143,.
401 cars below the same week in 1929.
Compared with the same week in 1928, it
also was a reduction of 75,059 cars.
Miscellaneous freight loading for the |
week of June 14 totaled 366.454 cars,
63.562 cars under the same week in
1020 and 31,738 cars under the corres-
]3onding week in 1028.
PACIFIC ELECTRIC
MFG. CORP.
High Voltage Switches
5815 3rd Street
VOII ARE INVITED TO VISIT
Japanese ConnERCiALNuSEun
549 MARKET STREET, SAN FRANCISCO
EXHIBITS OP COMMERCIAL ARTICLES
MADE IN JAPAN
FREE COMMERCIAL SERVICES BETWEEN
U. fi. A. AND JAPAN
(Maintained by Japanese Government)
HALSTED. Preside!
C. HAMMERSMITH.
H AUSTED «St CO,
1123 SUTTER STREET
Telephone OR dway 3000
SACRA M E N TO
Leave 6:30 p.m.. Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU t
[San Francisco Junior Chamber of Commerce Issue J
^anirranffeif3@%3Bu5me55
XX
"JULY"167T9 3*0 .^.V.'^?.?.^.2?,.
1/itations Dispatched for Open Golf Tourney
5(9 Open Golf
Burney Initiated
5 Through Jr. C. C.
^•'FICIALLY getting the Junior
(iVCIiamber's .fToOO San Francisco
if lopcn Golf Championship under
jr way, Chas. W. Fay, Jr., chair-
ijthc Golf Committee, last week
fd invitations to the qualifiers in
lipal open at Minneapolis to com-
me local tournament December
Itation was contained in a night
H. H. Ramsay, vice-president of
lied Slates Golf Association at
_j, where Bobby Jones, Walter
llortoii Smith and the rest of the
Pleading golfers were gathered
nnual national open,
im Francisco-Pacific Coast affair
{the lirsl and only match play
(Dship held in America and will
Id on the Lakeside course of the
RCluh. There will be a thirty-six
lifying round with 32 to qualify,
—'hole match play, and a thirty-six-
il. Prize money of $7500 will go
nuiug professional and thcr* v;ill
Isomc trophies for the leading
nnned to make the San Francisco
Annual event hereafter, sponsored
fan Francisco Junior Chamber of
ce.
iiauguratlon of the mid-winter
is in line with the attitude
by the Junior Chamber in favor
ional golf facilities for San Fran-
id is expected to be an additional
the Sharpe Park project,
Iso has the backing of this body,
conmienting on the tournament,
hope to bring the majority of
s in the national open tournament
'rancisco in December as conten-
the first and only match play
mship held in America and which
ior Chamber of Commerce has
ed and will sponsor as a San Fran-
t to focus the attention of every
lyer and enthusiast in the world
_j.ity as year around golf center.
i our belief that the success of this
:mpionship tournament will make
annual winter event in San Fran-
riie first tournament will be held
(eceniber 4 to 7, inclusive, and Is
J invited professionals and ama-
f the world."
Is as to the tournament entries
purse will be set forth in letters
qualifiers in the national open
ionship and other invited contest-
a later date.
[CE COMMITTEE
HEAD APPOINTED
GOO D LU C K !
THK San Francisco Junior Chamber of Commerce takes this opportunity
of extending greetings to President Leland W. Cutler and the new officers
and directors of the San Francisco Chamber of Commerce.
Economic conditions the world over have made the coming year one of
great responsibility for the new group in command, and they face difficulties
perhaps a great deal more numerous than the average president and board are
called upon to meet. The Junior Chamber pledges to the new administration its
complete cooperation and support, confident that at the end of the year, the roll
of acliievements will be a worthwhile and impressive one.
To I.eland W. Cutler, president; L. O. Head, first vice-president; J. \V.
Mailliard, Jr., Second vice-president; B. R. Funsten, third vice-president; Albert
E. Schwabacher, treasurer; and A. M. Brown, Jr., John U. Cahill, James A.
Cranston, Arthur R. Fcnnimore, Wni. H. Harrelson, L. H. Marks, Frederick H.
Meyer, John W. Procter, Robert C. Reid, Frank A. Soniers, Louis C. Stewart,
Joseph S. Thompson, J. H. Thrclkeld, A. Emory Wishon, Herman Webber and
Leonard E. Wood, directors, the Junior Chamber wishes all success for 1930-31.
!s S. Garnctt has been appointed
lan of the Junior Chamber's new
Committee. Functions of the new
ttee will be to cooperate with the
Department. Membership of this
is announced on another page.
Supervisors Will Consider
Jr. C. C. New Fire Statute
At a meeting held July 9 by the Fire
Committee of the Board of Supervisors,
most of the sections of the new fire ordi-
nance, wliich is being proposed for San
Francisco by the Junior Chamber of Com-
merce, were approved.
The ordinance now goes before the en-
tire Board of Supervisors for legislation,
and at the regvilar meeting to be held
July 21 it is expected that the measure
will be made law.
Work on this ordinance represents
months of quiet, though arduous, effort
by the Fire Prevention Committee of the
Junior Chamber of Commerce, and the
committee is asking that a large delega-
tion from the general membership attend
the meeting of the supervisors on the
night of July 28. Such attendance will
not only show complete endorsement by
the Junior Chamber of Commerce, but
will carry weight, both with the city
legislators, and with any opposition which
might develop from individuals who
may not be in sympathy witli modern-
izing San Francisco's fire laws.
Robert Levison, chairman of the Fire
Prevention Committee, appeared before
the Fire Committee of the Board of Super-
visors at its meeting last week. The fire
department was represented by Chief
Charles F. Brennan, and several members
of the Civic League of Improvement
Clubs were present to give their endorse-
ment of the measure.
y y f y
Preliminary steps toward the organ-
ization of Fire Prevention Week, which is
one of the major activities of the Junior
Chamber of Commerce, and which is held
in October of each year, have been taken,
and detailed announcements may be ex-
pected In next month's Bulletin. Chairmen
for the various committees necessary to
the proper observance of this national
safety week arc now being chosen, and a
general call will soon be sent for volun-
teers to join these committees. Any mem-
ber who is interested in this work should
at once communicate with the secretary's
office.
Vacation tivie is here . . .
Put out that camp fire
and SAVE our forests.
Goodyear Official Aids
Fight for Sunnyvale Base
Additional professional support for the
San Francisco Junior Chamber of Com-
merce contention that Sunnyvale is the
ideal site for the Naval Dirigible Base on
the Pacific Coast has just been given by
the Goodyear-Zeppclin Company, whose
airship "Volmitecr" spent several days
visiting the bay region.
P. D. Collins, manager of the Goodyear
Company here, has this to say in a report
to the Junior Chamber regarding the
excellent conditions here for operation of
lighter-than-air craft :
"From a standpoint of facility of
operation in this climate, its advantages
were demonstrated when so small a ship
as the 'Volunteer' was able to make the
long trip here from Los Angeles, and
operate for a week completely away from
the base of supplies, without repairs be-
ing made, and without adequate hangar or
other facilities for overnight storage.
"I am definitely convinced that with
adequate mooring facilities we could
operate even small ships like this very
practically in this neighborhood."
Collins pointed out that the "Volunteer,"
being a non-rigid ship, is much more
susceptible to disadvantageous meteoro-
logical and climatic conditions than will
be the huge rigid dirigibles the Navy is
now building.
Lieutenant Commander Burr L. Moul-
throp, ranking lighter-than-air officer in
the Naval Reserve, also hailed the tour of
the "Volunteer" as "prima facie evi-
dence" of the advantages of San Fran-
cisco's climate.
Frederic Supple, chairman of the Junior
Chamber's Aeronautic Committee, secured
the report from Collins to be used as ad-
ditional ammunition in the flght to bring
the dirigible base to Simnyvale.
Plans Forecast
Harbor Day as
Banner Event
ANNOUNCE ADDITIONAL
COMMITTEE APPOINTMENTS
Since June 10, thirty-three new commit-
tee appointments have been ratified by the
Board of Directors. For the complete list
see another page of this issue.
1AST year's Harbor Day, the first
celebration since 1915 in connec-
J tion with San Francisco's mag-
nificent port, was sponsored,
planned and put across by the Marine
Committee under Wilson Meyer. The
goal was a re-awakening of San Fran-
cisco's harbor consciousness and the
means used to this end were many and
various. The program of the day in-
cluded special events of all sorts. A com-
mittee of representative citizens was
named under wliose auspices the parades
by sea and air and laud were held. Ships
in the harbor maintained open house.
The fleet of the United States Navy con-
tributed largely of its personnel for the
parade. Boat races between crews from
naval vessels in the harbor for a trophy
were vigorously contested. In a smash-
ing, spray drcnclied battle the Olympic
Cup Race was rowed by the crack cutter
crew of the visiting battlers. Japanese
war vessels and the Chilean naval train-
ing ship added their bits of color to the
day and in the afternoon exhibits of
marine products were displayed on the
Embarcadcro, while the graceful white
wings of yachts dipped and careened in
special races for the edification of huge
throngs that blackened the Marina and
lined the hills.
Building on tliis splendid foundation
this year's Harbor Day has assumed defi-
nite form. It is being held as an annual
event because public interest and demand
requires it. The City Fathers, the ship-
ping interests, the State Harbor Board are
unanimous in the belief that Harbor Day
is a valuable event in San Francisco's
colorful calendar.
Gerald J. O'Gara, chairman of the Ma-
rine Committee this year, and his en-
thusiastic lieutenants are completing de-
tails of a gigantic program that will, it is
hoped, accomplish certain definite aims.
First, it is hoped to assist materially in
the passage of the harbor bond proposi-
tion which comes before the voters of San
Francisco this fall. Tliis money is needed
vitally in order to permit San Francisco to
maintain her position, now seriously
threatened, as the leading point on the
coast. Second, it is hoped to assist mate-
rially in the development of more and
badly needed facilities on the Marina for
the increasing number of yachts and
motor boats that are rapidly making San
Francisco the country's aquatic paradise.
Tlie activities of the day will Include
the Pacific Coast yacht regatta spon-
sored by the Sports Committee In con-
junction with the Marine Committee.
There will be a colorful parade down
Market Street. Over the radio, the world
[ continued on page 2 ]
OOSTOU'EJj U1SS
~€{San Francisco Busi
SAN FRANCISCO BUSINESS
{ San yrancisco Junior Chamber of Commerce Issue \
JULY 16, 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post OfQce, Saa Francisco, California, under the Act
of March 3, 1879.
Municipal Affairs Group
Active in Charter Revision
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California.
Editor - JOHN L. GOMPERTZ
Aasociate Editora
Morton Bccbc NVm. Cathcart Lewis B. Reynolds Carl Wakefield
Chairman, Publicity Committee - Robert B. Coons
Officers of the San Francisco Janior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. A. Folger 2nd Vicc-Pres. & Treas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Bcrendsen, A. H. Brawncr, Arthur M. Brown, Jr., Edward H. Clark, Jr.,
Robert B. Coons, Lloyd W. Dinkelspiel, Daniel W. Evans, J. A. Folger, Chalmers G.
Graham, John J. Heifeman, Robert M. Levison, Emile D. Maloncy, Wilson Meyer,
Martin S. Mitau, Herbert H. Mitchell, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J. Tynan, Jr., S. G. Walton, Archibald B. von Adelung.
COMMITTEE MEETINGS
Vacation is cither here or on its way
for many of the members sitting on active
committees. Don't let the two weeks off
cause you to lose touch with your special
groups.
Below arc listed coming meetings as
planned at present. Plan now to attend.
Note that Sports and Publicity commit-
trr5 are subject to call of respective chair-
men ■)r vice-chairmen.
July 16 — Board of Directors.
Jalj 17 — Marine, Aeronautics.
Joly 18 — Fire Prevention, Industrial,
Miiii ill ship.
Jul :\ — Executive.
July 23— Board of Directors.
July a — Marine, Municipal Affairs.
July 25 — Fire Prevention, Industrial
Membership.
July 28— Executive.
July 30— Board of Directors.
July 31 — Marine, Aeronautics.
Aueust 1 — Fire Prevention, Industrial,
Membership.
Aaeust 4 — Executive.
August 6 — Board of Directors.
August 7 — Marine, Municipal Affairs.
August 8 — Industrial Membership Fire
Prevc:ilion.
August 11 — Executive.
August 13 — Board of Directors.
August 14 — Marine, Aeronautics.
August 15 — Fire Prevention, Industrial,
Membership.
Meetings of Sports and Publicity com-
mittees will be held on call of chairmen.
VOLUNTEERS NEEDED
FOR TWO COMMITTEES
Committee Appointments
Made Since June 16
Finance Committee — Edw. H. Clark, Jr.
Industrial — Thco. Brower, Jr., J. C.
Gerringer.
Golf — John Levison, Gordon JIcDonald,
Walter Gerould, Lloyd W. Dinkelspiel,
Don Thompson.
Marine — Stanley E. Allen, D. N. Doepfner.
M«mbership — Morton Beebe, Ole Berg,
Jr., James Callan, Wm. A. Fauntleroy, M.
M. Smith.
Police Committee — J. S. Gamett, chair-
man, Charles Hughes, Arthur Mejia, Sey-
mour Turner, Howard Brown.
Publicity— James K. Carr, Wm. Cath-
cart, Fairfax Cone.
Program— Fairfax Cone.
Speakers' Bureau — Arnold Grunigcn,
Jr., Howell Lovell, J. J. Pape.
Sports — Charles Fox, John Levison, L.
T. Shaw, Jack Tliompson, Jr., Miles 'York.
Do you want to meet some good fellows?
Do you want to work on projects that
are worthwhile in themselves and in-
cidentally will prove worthwhile to you?
You do?
Good! Get in touch with' the office of
the Junior Chamber and ask to be as-
signed to work on either the Harbor Day
or Fire Prevention Week campaigns.
These are two of the biggest things under-
taken by the Junior Chamber and volun-
teers will be assigned to committee work
immediately. Men already assigned to
these projects are expected to attend all
meetings or report to their chairman.
Personally, while we can't speak from
experience of the attractions of the Fire
Prevention group, we will say this — the
old hands on the marine Committee all
seem to find something very agreeable in
calling on these steamers direct from
Europe.
Do it now — the phone number is DAven-
port 5000.
Plans Forecast Harbor
Day As Banner Event
[continued from page 1]
will lie told about San Francisco's Harbor,
its facilities and possibilities. Tlirougli
the air millions of aeroplanes will swoop
in triumphant acknowledgment of San
Francisco's aerial primacy. Tlie small
craft of the bay will all be out in honor
of the occasion. The fleet will contribut
the usual naval gaiety and the cutter races
and boat races will make the day truly the
Poughkcepsie of the West. A committee
of prominent citizens will guide the
destinies of the day and from the review-
ing stand will acknowledge their interest
in this vital part of our city's life.
.\ far-reaching program of publicity
based on the features of the day will carry
the story home to the sister communities
of the West and should do much to stimu-
late business through the port of San
Francisco. Every member of the Junior
Chamber of Commerce has been drafted
hy the Marine Committee to assist in
talking up and putting over the day.
From the splendid cooperation so far the
day promises to continue the glorious
tradition that was founded last year. The
success of this day is a matter of concern
for every member of the Junior Cham-
ber— it is your party.
The Municipal Affairs Committee is now
ctively engaged in constructive work on
iiany civic problems and the Junior
Chamber of Commerce is well represented
in many projects in which San Fran-
cisco's business leaders are actively en-
gaged.
Ramsay Moran and WTiitney F. Tenny
have been appointed as our representa-
tives on the citizens committee for Charter
Revision. This problem is a major one
and the interest of San Francisco is now
centered on the establishment of a mod-
ern and businesslike government for our
city.
The San Mateo and San Francisco con-
solidation movement is another important
problem which means a great deal to the
future progress and development of San
Francisco. Lloyd Berendsen is repre-
senting the Junior Chamber in this work
and has already established this organ-
ization's backing in making this move-
ment a success.
The Citizen's Salary Standardization
Committee has C. I. Haley as our repre-
sentative. This committee is trying to
standardize and equalize the present sys-
tem of irregular and unequal payment
of salaries.
Willard L. Johnson is representing the
Junior Chamber in the establishment of a
Junior High School where the Project
Method course of study will be offered to
those pupils who are normal mentally,
but who do not understand or who can-
not be interested in the academic method
of our present form of education. This
method is advocated by Miss Felton of the
.\ssocialed Charities and is backed by
leading educational organizations. The
San Francisco Board of Education has
agreed to appoint a committee to give this
plan careful study and if found desirable,
will put it into effect.
Welcome To New Mei
«ri
The Junior Chamber of Comni
comes to membership the follo\>
joined during the period of .In
July 10, 1930:
Ole Berg, Jr., Union Oil Comi
Thorvald Ellingsen, Bank of It:
Arthur L. Ervin, Air ReducticSg]
Company.
Neil H. Peterson, 1129 Folsom tre<
L. T. Shaw, Bancamerica-Blalr rp.
Paul C. Smith, Anglo-Califonr -
Company.
Guy E. M. Steacy, Fumess Lii
Miles F. Y'ork, Fireman's Fum
Transcontinental Freii 1
Bureau Docket
Membership Committee
Opens New Campaign
Contacting leading local concerns not
represented in the Junior Chamber of
Commerce is the basis of a drive for new
members of the Membership Committee
A large list of such firms has been
compiled and the committee under the
chairmanship of Emile Maloney is ener
getically interviewing the executives of
the companies.
.Vnolher phase of the Membership Com-
mittee's program for this year Is the
forming of a subcommittee on personnel.
Tlieir efforts will be devoted to keeping
present members of the Junior Chamber
actively interested and participating In
the organization's affairs. This subcom-
mittee is headed by J. F. Gilmore.
The following subjects which ha» ru
docketed have been referred to the uii
ing Rate Committee and will be dl m
of not earlier than twelve days tr, U
date of the notice. If hearing is <. n
on any subject, request therefor ni : I
made within twelve days from at
Action on the subject listed will 1
restricted to the exact scope of the c 111
but may include other points of gl
and destination, or other cummodi' <
recommendations, varying from cl 0
proposed, if such modifications » n
necessary or advisable in disposi I
the subject:
Angeleno Selected As New
U. S. Jr. C. C. President
Sixty-seven American, one Canadian
and one English city were represented at
the national convention of junior cham-
bers, recently held in Brooklyn, accord-
ing to reports received here. A total
registration of 422 delegates made the
gathering the largest on record.
Two concentration parties, one gather-
ing at Chicago and the other at Washing-
ton, D. C, were very successful, number
ing 200 from the first named city. The
Washington group were received at the
NMiite House by President Hoover.
Durward Howes, of our neighbor cham-
ber to the south, Los Angeles, was elevated
to the presidency, and witli him for the
ensuing year goes the national head-
quarters.
Des Moines, Iowa, was selected to be the
next convention city.
11305 — Seat cabs (motor truck), w.n
final coat of lacquer, paint or ts i|
set-up, loose or in packaees, in l '<
carloads with set-up automobile b t
westbound: Request for incln
this entry in Item 5147 of T.
(I.C.C. Nos. 12G, A-283, 2273 ami
Frank Van Ummersen, W. S. Curie I
T. Jones and H. G. Toll, agents, re !)
lively).
11175 (Amended) — Rope and cordsge I
easthound — minimum weight and r s
Request for reduction in the minii t
carload weight under Item 167i 0
Tariffs 2-Y' (I.C.C. No. 12.11, H. G. t
agent) and 3-B (I.C.C. No. 1238, 1 ;
Toll, agent), from 40,000 to 30,000 i
also request that the same carload i i
be established in these eastbound i I
as shown westbound in Item 539 1
Tariffs 4-E (I.C.C. Nos. 128, A-287, I
and 1239 of Frank Van L'mmersen, \ :
Curlett, B. T. Jones and H. G. ' '
agents, respectively) and 1-H (l!
Nos. 12G, A-283, 2273 and 1237 of Ft!
Van Ummersen, W. S. Curlett, b!
Jones and H. G. Toll, agents, res |
lively). '
11070 (Amended) — Hardwood lumber, '
westbound. — eastern Canada to (Vili
nia: Proposal to amend Tariff
(I.C.C. Nos. 126, A-283, 2273 and 123
Frank Van Ummersen, W. S. Curl
B. T. Jones and H. G. Toll, age
respectively), to provide for the foil
ing carload rates on hardwood lum
(as described in Item 3885), minim
weight 60,000 lbs. to California—
FROM
Brent, Burks Falls, Canoe Ijike, N
ford. Midland, Ont., Montreal, Qi
Ottawa, Owen Sound, North B
Pakesley, Pembroke, Penetang, '.
wassan. South River, Sundrldge, 0)
Tluirso, Que., Toronto, Trout Cre
Wiarton, Ont., Prefontaine, i
,\gathe, Que., 92 cents per 100 lbs.
Bromptonville, Que., 90 cents per :
lbs.
Mont Laurlcr, Malvlna, Meganl
Que., 98 cents per 100 lbs.
11306 — Sorghum seed, Sudan grass se
split peas, cow peas, millett. beans a
other forage grains and seed in mis
carloads with whole grains, w<
— Group "J" to Phoenix, Ariz. :
for amendment of Tariff 1-H i '
[ continued on page 3 ] ^
ILY16, 1 9 30)3—
■ACTS and
: HACKS
jjofe surprised to see Jack Gompertz
Minchaps on California Street next
ey. 'e's been on a dude ranch in tlie
eliie^'or tlic past three weeks.
i i ■(
We t use to pull the old gag that Jack
PI ....nblv return a little hoarse and
I ike our Panamas off to Jack
iiid his committee for the
I Marquard's July 2nd. And
rood, I never drank better.
f Y -f
M- for "Believe It or Not."
ut of about fifteen members
iKiutical Committee have ever
liiplane.
f f f
1 I. O'Gara of the Marine Com-
ns his group have all voyaged
lis, anyway.
Y -f -f
hills has the kind of a job you
liut never hold yourself. Busi-
ill him to Waikiki for a month
anil Ihcn while the fishing season
Sdi'il he will be forced to take an
il liip through the Northwest.
/ / y
1 has apparently made a great
his work on the Fire Preven-
illee. His secretary reports
vices are now in great demand
iimImt before conventions of fire
MY CITY
"My city is where my home Is founded,
where my business is situated,
where my vote is cast, where my
neighbors dwell and where my life Is
chiefly lived. It has a right to my civic
loyalty. It supports me and I must
support it. My city wants my friend-
ship—not partisanship; my co-opera-
tion—not dissension; sympathy— not
criticism; Intelligent support -not in-
difference. My city supplies me with
law and order, trade, friends, educa-
tion, recreation and the rights of a free-
born American. I should believe in my
city and work for It."
questionnaire, answered by 307 members,
revealed that the average age of the body
was 27.41 years. Politically, the member-
ship is Democratic 8 to 1, according to
those who revealed their affiliations.
This chamber has solved the hot
weather problem by holding dinner meet-
ings at night, followed by entertainment.
Two professional wrestling bouts were on
a recent program.
ht Other Junior
Chambers Are Doing
I i SCO's Junior Cliamber is not
y I 111 that is planning to inaugurate
•n ;iiiir tournament this year. Salt
i:il\ has plans under way for a
I; Date, course and prizes are
need later.
Y -f -f
nt Gfi delegates to the national
1 1 Brooklyn this summer nad
n.. >»ilh a heavy load of swag — a
lor on the national board and three
tf the five cups annually awarded,
beorgias from the home of Bobby
Bi and the Golden Tornado have the
tttion of being one of the livest
•8 in the country.
*■ y r
Milwaukee Junior Association of
ercc recently sponsored an aviation
Ifetition for high school students that
^ great deal of interest, both among
istants and the public,
f / /
Louis combined business and pleas-
Vheii tliey installed new officers and
!tors at a dinner dance.
■f -f -f
iscott, Arizona, assisted In putting
the IMO edition of the annual Fron
Days celebration, July 2 to 5.
Y Y f
illas, Texas, has now passed the 500
its membership drive. A recent
Transcontinental Freight
Bureau Docket
[ continued from page 2 ]
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, re-spec-
tively), to provide for rate same as
present grain rate or a new rate not to
exceed 60c or 70c per 100 lbs. on sorghum
seed, Sudan grass seed, split peas, cow
peas, millett, beans and other forage
grains and seeds in mixed carloads with
whole grain from Group "J" to Phoe-
nix, Ariz. (Rate Basis 2).
11307 — Automobile wind shield, door or
window glass in mixed carloads with
automobile body or top material, west-
bound: Request for inclusion of auto-
mobile wind shield, door or window
glass in mixed carloads in Item 5429 of
Tariffs 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (I.C.C. Nos.
128, A-287, 228G and 1230 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
11308— Pencil, slats. CL, westbound: Pro-
posal to amend Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively), to
provide for carload rates of $1.20 per
100 lbs. to Rates Bases 1 and 3 and 11.14
per 100 lbs. to Rate Basis 2 on pencil
slats, in bags, minimum weight 40,000
lbs. from Murfreesboro, Tenn. (Group
"M").
11309 — Fabric, hose or belt, cord or wov-
en; fabric (tire or hose), cotton cord;
twine or cordage, mixed carloads, west-
bound: Request for Inclusion of fabric,
hose or belt, cord or woven, in Item
2543 of Tariff 1-H (I.C.C. Nos, 126, A-283,
2273 and 1237 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H
Toll, agents, rcspcclively), also that
following CL rates be established from
Groups : L M
$1.50 $1.42% per 100 lbs.,
min. wt. 40,000 lbs.
11310 — Ladder parts, not further manu-
factured than cut, dressed slotted and
bored, CL, eastbound : Request for in-
clusion of ladder parts, not further
manufactured than cut, dressed, slotted
and bored, in Items 40-C and 160-C,
Supplement 12 to Tariff 28-J (I.C.C. No.
1235, H. G. Toll, agent) (covering Group
"D" list of lumber and articles manu-
factured therefrom, including ladder
material).
11311 — Hog bristles, in hand-tied bundles,
boxed, LCL, wislbound: Request for in-
clusiiin of hog bristles, in hand-tied
bundles, boxed, in Item 3060 of Tariffs
1-H (I.C.C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (I.C.C.
Nos. 128, A-287, 2286 and 1239 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively).
11312— Baking, dripping or frying pans;
coal hods (coal scuttles), meat roasters,
fireplace or stove fenders or fire guards ;
fireplace seta (shovels and tongs), with
or without hearth brushes, holders or
pokers; andirons (fire dogs) and stove-
boards in mixed carloads with heating
or cooking apparatus, westbound: Re-
quest for amendment of Item .3225-
series. Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively), as amended
by Rale Advice 7686 (which authorizes
inclusion of the articles listed above in
the item to apply only on shipments
destined Rate Basis 2 points in Arizona
or New Mexico), to provide that these
changes will also apply to California.
Also request that the entry covering
meat roasters, plain or enameled, top
and bottom pans fitted together and en-
closing meat rack, be changed to also
cover meat roasters without racks.
Similar changes to be made in Hem
3225-series of Tariff 4-E (I.C.C. Nos.
128, A-287, 2286 and 1239 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
11313 — Paint, lacQoer or varnish reducing.
ng or
thii
nish
N.O.S.. or paint, lacquer <
solvents. N.O.S., in tank cars, west-
bound : Request for amendment of Item
2225 of Tariffs 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. .Tones and
H. G. Toll, agents, respectively) and
4-E (I.C.C. Nos. 128, A-287, 2286 and
1239 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to provide for
rate of $1.15 per 100 lbs. from Group
"B"; the description to be changed to
read: "Paint, lacquer or varnish re
ducing, removing or thinning com
pounds, N.O.S., or lacquer, paint or
varnish solvents, N.O.S."
11314 — Soap and compounds, CL, cast-
bound : Request for amendment of Item
3260 of Tariff 3-B (I.C.C. No. 1238, H. G.
Toll, agent), to provide for carload rate
of $1.05 per 100 lbs., minimum weight
40,000 lbs. from California to Groups
F, G, H and J.
11315 — "Manamar" (animal or poultry
food), CL. eastbound: Request for car-
load rate of 7.5c per 100 lbs., minimum
weight 60,000 lbs., on "Manamar"
(animal or poultry food) from Califor-
nia to Groups "B" to "J," inclusive, un-
der Tariff 3-B (I.C.C. No. 1238, H. G.
Toll, agent) ; this basis to alternate with
the present.
11316— Rough rolled glass. CL, west-
bound: Request for carload rate of 65e
per 100 lbs., minimum weight 80,000
lbs., on rough rolled glass from Group
"E" to the Pacific Coast under Tariffs
1-H (I.C.C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (I.C.C.
Nos. 128, A-287, 2286 and 1239 of Frank
Van Ummcr.sen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively).
11317 — Metal bird cages, nested or not
nested. LCL, westbound: Request for
less carload rate of not to exceed $7.50
per 100 lbs. on metal bird cages, nested
or not nested, from Group "C" to the
Pacific Coast under Tariffs 1-H (I. C. C.
Nos. 126, A-283, 2273 and 1237 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively) and 4-E (I.C.C. Nos. 128, A-287.
2280 and 1239 of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively).
11318— Electric cable reels, CL, eastbound:
Request for inclusion of electric cable
reels in Item .3615 of Tariff 2-Y (I. C. C.
No. 1233, H. G. Toll, agent).
11319 — Electric egg or food beaters or
mixers in mixed carloads with electric
appliances, machinery, etc., westl)ound :
Request for inclusion of electric egg
or food beaters or mixers in mixed
carloads in Item 3960-series of Tariff
l^H (I.C.C. Nos. 126, A-283, 2273 and
1237 of Frank Van Ummersen, W. S.
Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11320 — Woodpulp, for export to Mexico,
CL, eastbound: Request for amendment
of Tariff 2-Y (I.C.C. No. 12.33, H. G. Toll,
agent), to provide for carload rate of
65c per 100 lbs. on woodpulp from
North Coast shipping points to El Paso,
Texas, to apply on traffic destined Mex-
ico City.
11321— Hogs, in double-deck cars, west-
bound—to San Diego, Calif.: Request
for amendment of Item 2045-B, Tariff
30-B (I.C.C. No. 1223, H. G. Toll, agent),
to provide that rates named therein on
hogs, in double-deck cars, will also ap-
ply to San Diego; in other words, elimi-
nate the Circle 42 reference mark in
connection with San Diego, Calif., also
explanation thereof.
11322— Alcohol (other than denatured or
wood) in bond, in metal cans in boxes,
or in bulk in barrels or drums, CL,
westbound: Request for amendment of
Item L-ieS of Tariff 1-H (I.C.C. Nos. 126.
A-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to also
include alcohol (other than denatured
or wood) in bond, in metal cans in
boxes, or in bulk in barrels or drums,
minimum weight 40,000 lbs., at the same
rates as applicable on shipments in lank
cars.
11323 — Second-hand machinery, CL and
LCL, westbound : Request for establish-
ment of one-half of tariff carload and
less carload rates on second-hand ma-
chinery from Group "F" Texas point to
California under Tariff 1-H (I.C.C. Nos.
126, A-283, 2273 and 1237 of Frank Van
Ummersen, W. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
11324 — Paper or paper articles, viz:
printed advertising matter, books
N.O.S.. printed matter N.O.S., etc., CL,
westbound — from Groups "L" and "M":
Request for amendment of Items 4290 and
4295 of Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 12.37 of Frank Van Ummersen,
W. S. Curlett, B. T. .Tones and H. G. Toll,
agents, respectively), to provide for the
following carload rales (in cents per 100
lbs.) from—
Groups: L M Min. Wt.
214 207 .30,000
165 165 50,000
11325 — Dried or ground kelp, CL, east-
hound: Request for amendment of
Tariff 3-B (I.C.C. No. 12.38, H. G. Toll,
agent), to provide for the following
carload rates (in cents per 100 lbs.) on
dried or ground kelp, in heavy burlap
bags, from California to — Groups:
B C-Cl D-E F-G-H J Min. Wt.
90 80 72 65 65 50,000
80 70 62 55 52 60,000
11326 — Grain and grain products, CL,
westbound— from C. B. & 0. It- R- sta-
tions in Nebraska to California: Re-
quest for amendment of Tariff 1-H
(I.C.C. Nos. 126, A-283, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett, B.
T. Jones and H. G. Toll, agents, respec-
tively), to provide that Group "G" rates
will apply on grain and grain products
as described in Items 2000, 2005, 2010,
2015 and 2020, from following C. B. &
Q. R. R. stations in Nebraska:
Sweetwater, Hazard, Litchfield, Ma-
son, Ansley, Berwyn, Broken Bow.
[ continued on page 4]
— ^ S A N Francisco Busi
Transcontinental Freight
Bureau Docket
[ continued from page 3 ]
11327 — Boilders' hardware, CL, west-
bound: Request for amendment of
Item 3077-A, Tariff 1-H (I.C.C. Nos. 126,
A-283, 2273 and 1237 of Franli Van L"m-
merscn, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively), to pro-
vide that rates in connection witli minl-
nmm weiglit of 60,000 lbs. carried in
Section 2 will also apply on articles
described in Section 1.
11328 — Butter. CL, westbound: Request
for carload rale of $1.97 per 100 lbs.,
minimum weiglit 30,000 lbs. on butter
from Group "J" to California under
Tariff 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively).
11329 — Insulating material, LCL, west-
bound : Request for amendment of
Tariffs 1-H (I.C.C. Nos. 126, A-283, 2273
and 1237 of Frank Van Ummersen, W.
S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (I.C.C.
Nos. 128, A-287, 2286 and 1239 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively), to provide for the same less
carload rates on insulating material
(Item 1620) as applicable under Item
3.!72 of the tariffs.
11330 — Scrap copper, CL, westbound: Re-
quest for amendment of Tariff 1-H
(I.C.C. Nos. 126, ,V-2S3, 2273 and 1237 of
Frank Van Ummersen, W. S. Curlett,
1). T. Jones and H. G. Toll, agents, re-
spectively), to provide for carload rate
of 60c per 100 lbs. on scrap copper,
minimum weight 36,000 lbs. from Vic-
ti,i . Colo. (Midland Terminal Ry.) to
California. i
11331 — Clay or pitch targets in mixed
carloads with small arms ammunition,
westbound: Request for amendment of
Item 1607 of Tariffs 1-H (I.C.C. Nos.
126, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively) and
l-E (I.C.C. Nos. 128, A-287, 2286 and 1239
of Frank Van Ummersen, \V. S. Curlett,
B. T. Jones and H. G. Toll, agents, re-
spectively), to include clay or pitch
targets in mixed carloads.
11332 — Hay, CL, eastbound — Marshall,
Utah, to Group "B": Request for car-
load rate of 75c per 100 lbs. on hay,
minimum weight 50,000 lbs., from Mar-
shall, Utah, to Group "B" under Tariff
3-B (I.C.C. No. 1238, H. G. Toll, agent).
11333— Feldspar, CL, westbound— Grind-
ing-in-transit : Proposal to amend Item
2553 of Tariff 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively), to permit privi-
lege of grinding-in-transit as published
in tariffs of individual lines.
11334 — Hops, machine-compressed, N.O.S..
in bales or boxes. LCL and CL, east-
bound : Request for amendment of Item
2260 of Tariffs 2-Y (I.C.C. No. 1233, H.
G. Toll, agent) and 3-B (I.C.C. No. 1238,
H. G. Toll, agent), to provide for the
following rates from the Paciflc Coast to
eastern destinations:
LCL....?2.50 per 100 lbs.
CL ...$1.75 per 100 lbs., min. wt.
20,000 lbs.
1133S — Wool and mohair to stations on
Louisiana. Arkansas & Texas Ry. : Re-
quest for representation of the La., Ark.
& Tex. Ry. as a participating carrier
in wool and mohair Tariff 33-C (I.C.C.
No. 1196, H. G. Toll, agent).
11336 — Brass scuttle tanks (used in con-
nection with furnace humidiBer pans).
LCL and CL, westboimd: Request for
inclusion of these brass scuttle tanks in
Item 1830-A of Tariff 1-H (I.C.C. Nos.
120, A-283, 2273 and 1237 of Frank Van
Ummersen, \V. S. Curlett, B. T. Jones
and H. G. Toll, agents, respectively).
11337 — Onions, for export to Cuba. CL,
eastbound: Proposal to reduce the car-
load rate on onions from California to
Gulf ports when for export to Cuba un-
der Item 5320 of Tariff 3-B (I.C.C. No.
1238, H. G. Toll, agent), account rates
available via California ports and
Panama Canal; minimum weight to be
30,000 lbs. or 35,000 lbs.
11338 — Insulating material (bauxite ore
concentrates and asbestos combined),
CL, westbound: Request for inclusion
of insulating material (bauxite ore con-
centrates and asbestos combined), in
solid flat blocks or solid flat sheets, or
in forms or sliapes other than solid flat
blocks or solid flat sheets, in Item 1620
of Tariffs 1-H (I.C.C. Nos. 126, A-283,
2273 and 1237 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones and H. G. Toll,
agents, respectively) and 4-E (I.C.C.
Nos. 128, A-287, 2286 and 1239 of Frank
Van Ummersen, W. S. Curlett, B. T.
Jones and H. G. Toll, agents, respec-
tively).
Bauxite ore concentrates in powdered
form in mixed carloads with insulating:
material, westbound: Request for in-
clusion of bauxite ore concentrates in
powdered form, mixed carloads, in
Item 1620 of Tariffs 1-H and l-E.
11339 — Wooden automobile seat frames,
flat, in the white. CL, eastbound, also
in mixed carloads with other wooden
automobile body parts, eastbound : Re-
quest for inclusion of wooden automo-
bile seat frames, flat, in the white, in
following items of lumber Tariffs 17-K
(I.C.C. No. 1240, H. G. Toll, agent), 18-K
(I.C.C. No. 1222, H. G. Toll, n^
28-J (I.C.C. No. 1235, H. G. Toll
Items
Tariffs
17-K
18-K
28-J
wooden :)>
mobile pa 1 1
rates bas(
110% of ( g
"D" rates
216
46-A
46
Items covering
Group "D" lum-
ber list
180, 365
40-F, 160-E
40-C, 160-C
10943 (Reopened) — Spark plar li
brackets, made of iron or steel or m
bined with fibre, in mixed ctiD
with metal automobile parts, i
bound: Request for inclusion of t|
plug wire brackets, made of inE
steel or combined with flbre, r|
carloads, in Item 5435 of Tariff; .
(I.C.C. Nos. 126, A-283, 2273 and 1S,(
Frank Van Ummersen, W. S. Ci I
B. T. Jones and H. G. Toll, agent i
speclively) and 4-E (I.C.C. Nos.i
A-287, 2286 and 12.'!9 of Frank Van i
mcrsen, NV. S. Curlett, B. T. Jonp]
H. G. Toll, agents, respectively).
11191 (Amended) — Plywood (softn i
with fir cores, faced with hard i
veneers. CL, eastbound: Requesn
amendment of Item 180 of Tariff j
(I.C.C. No. 1240, H. G. Toll, agent),
40-F of Tariff 18-K (I.C.C. No. 122
G. Toll, agent) and Item 40-C of 1 1
28-J (I.C.C. No. 1235, H. G. Toll, ait
(list of softwood lumber and ar i
manufactured therefrom, incliil
plywood and veneer, subject to i
modify Group "D" rates) to in. I
plywood (softwood) with flr cores, ^
witli hardwood veneers. i
11296 (Amended) — Ground petrol
coke (carbon flour), CL, eastbound
quest for inclusion of ground petroi
coke (carbon flour) in Item 174
Tariff 2-Y (I.C.C. No. 1233, H. G.
agent).
FOREIGN
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA venport 5000, list
numbers being given.
20292 — Sail and Motor Boats.
San Francisco. California. A Holland
manufacturer of sail boats, motor yachts,
etc.. wishes a Paciflc Coast representative.
20293 — Coffee.
San Francisco, California. A Arm in Hol-
land wishes to purchase "all kinds of coffee"
from a San Fr;incisco importer.
20294 — Chinchilla Rats.
San Francisco. California. A Norwegian
firm is interested in the importation of chin-
chilla rats (chinchilla lanigera).
20295 — Canned and Dried Fruits.
Paris. Fi-ance. Company engaged in im-
porting wishes to contact exporters of canned
and dried fruits.
20296 — Canned Goods, Tanned Leathers,
Etc.
i'aris. France. Party desires to obtain the
representation of exporters of canned goods,
proWsions. tanned leathers, and other "good-
selling lines."
20297 — German Feat.
StncUlon, California. Party in the seed and
fertilizer Ijusiness is inquiring for names of
local importers of German peat.
20298 — Representation.
San Franci.fco. California. Party located in
Poland is desirous of representing local Arms
there.
20299 — Sardines.
Budapest. Hungary. Party wants to obtain
the agency for a packer of California sardines
packed in natural or cottonseed oil in 15 oz.
oval cans. References.
20300 — Springs, Chains, Wires.
San Francisco. California. Czechoslovakian
manufactiu'er of wires, springs, bed-springs
furniture springs, and chains desires a local
representative.
20301 — Dried Fruits.
Casablanca. Morocco. Manufacturer's
agent wishes to secure the agency of a local
exporter or packer of dried plums, apples,
aprirols. etc. Refirences.
20302 — Senna Leaves and Pods, and
Cashewnut Kernels.
Madras. India. Esporter of above commo-
dities is anxious to form connections locally.
Senna loaves and pods (samples) on file.
20303 — Buyer.
Peking. China. Experienced American
buyer wishes connections witli firms desiring
silk embroideries, objects of art. jewelry, and
furs. References.
20304 — Silk.
Canton. China. Manufacturers of Chinese
silk are seeking a local market.
20306 — Lithographic Transfer Sheets.
Nagoya. Japan. Manufacturers of above
for use in decorating china, glass, etc., desire
local connections.
20306 — Bamboo Fountain Pens.
Tok.vo. Japan. Company exporting bamboo
fountain pens is seeking a local market.
Reference.
20307 — Condurango Bark.
Tokyo. Japan. Company wishes to contact
importers of condurango bark, which they
are interested in buying.
20308 — Agency.
Cartago. Costa Rica. Party who is expe-
rienced in agency work desires to secure lines.
Reference.
20309 — Panama Hats.
Ancon. C. Z. Party wants to communicate
with importers of genuine Panama hats.
20310 — Advertising Novelties.
Puerto Plata. Dom. Rep. Party is desirous
of representing various advertising materials,
and calendars. Asks that samples, price lists,
and terms be sent him
20311 — Traveling Agent.
El Paso. Texas. Mexican businessman
traveling regularly through the states of
Northern Mexico, including Lower Cali-
fornia, wisiics to add rugs, groceries, and
canned and dried fruit lines. Satisfactory
local references.
20312 — Silks, Canned Goods, Dairy Pro-
ducts.
Bogota. Colombia. Manufacturers' agent
wishes to add the above lines. References.
20313 — Colombian Produce.
• Tumaco. Colombia. Party is seeking a mar-
ket for the following commodities: fish
fertilizer, unslioiied coffee, cattle horns, vege-
table ivory, alligator, tiger, and deer skins,
resinous woods of all kinds, heron feathers,
seasoning (achiote). etc.
20314 — Machinery, Bread Making and
Bottling.
Papeete. Tahiti. Partners who are planning
to establish a bakery are desirous of com-
municating with manufacturers or exporters
of bread making machinery, also bottling
raacliinery (for soda pop).
20315 — Slate.
Genoa. Italy. Manufacturers of slato for
roofing, billiard tables, blackboards, etc., are
desirous of forming connections with im-
porters of these commodities in San Fran-
cisco. Furtlier information available locaUy.
20316— Marble.
San Franci.seo. California. Shippers of
white and colored granulated mari>le pro-
duced in nortliern Italy, desire to communi-
cate with interested firms in San Francisco.
Price list and samples are available.
20S17 — Woolen Rugs.
San Francisco. C^alifornia. Shipper, located
in Bordeaux. Franco, is interested in com-
municating with San Francisco buyers of
woolen rugs and materials.
20318 — Statues.
San Francisco. California. French manu-
facturers of statues desire to enter into rel.T-
tions with firms in San Francisco interested in
the importation of these articles.
20319 — Representation.
San Francisco. California. Party with
several years' experience in Soutli .American
countries, who speaks several languages, is
seeking the representation of a local firm for
South America, especially interested in
Argentina and Chile. His specialty is agri-
cultural machinery, also automobiles. Local
references.
SPECIFICATIOK
The following specifica
covering bids requested
now on file at the Foi
Trade Department:
For supplying the War
parlment with subsist
goods to be delivered at
Mason by September 8,
for shipment to the Dcparti
Quartermaster, Philippine
partment, Manila, P. I. Bid
to be submitted to the Qua
master Supply Officer,
Francisco General Depot,
Masun, San Francisco, and
be opened July 31, 19:J0.
For supplying the War
partment with subsist
goods to be delivered at
Mason by September 8,
shipment to the Quartcrma
U. S. Army Troops in Q
Tientsin, China. Bids are 1
submitted to the Quartcrmi
Supply Officer, San FraD'
General Depot, Fort Mason,
Francisco, and will be op
July 31.
Bids are to be submittc
the U. S. Engineer Ofluc.
fornia Fruit BIdg., Sin
for supplying mist
castings, etc., and
opened July 22, 1930.
For supplying the PaB
Canal with corrugated cull
drill casing, bolts, was
welding rods, pipe hangers
straps, cocks, valves, un
cleanouts, water closet cl
and seats, electric lixt
rosettes, reflectors, outlet
covers, resistance units,
blueprint frame. Bids ai
be submitted to the Offl<
the General Purchasing Ofl
Washington, D. C, and wl
opened July 23.
II
NW LEADS
TADETIP5
^anfranm^
usimss
Published Weekly by San Franctsco Chamber of Commerce
JULY 2 3, I'gTo
[industries
EXPANSIONS
XX
Number 30
ionnase li
£)avV><
nnage JLncrease in i-Fay v>ommerce tjnown.'
5h.
f
Mfiture Men
\From 11 States
Coming to S. F.
TAIL furniture dealers from all
parts of the eleven western
states will be in San Francisco
next week from July 28 to August
lend the Pacific Coast Furniture
Week in the San Francisco Furni-
Change.
d in this nine-floor murket place
Pacific Coast and eastern mak-
ouse furnishings will be displayed
ds of new designs of furniture,
ises, lamps and accessories.
educational luncheons in the
t)Om at the Palace Hotel will be a
of the furniture market week
jn, which is as follows :
onday, July 28, Frank K. Runyan,
ng director of the Retail Furniture
tion of California will speak on
ig Events" in which he will out-
ns for western dealers to cooperate
tionwide furniture merchandising
or which manufacturers have ap-
ited a million-dollar advertising
dent Leiand W. Cutler of the San
ICO Chamber of Conmierce will
I "Teamwork" at the TOesday,
session. In his talk, which will
dcast over Radio KPO, Mr. Cutler
I the dealers of the community of
they hold with San Francisco.
the Upgrade at Last," will be the
of Merchandising Director Ber-
. Jakway of the National Home
hings Program of Chicago, 111., on
, July 30. Mr. Jakway is a
1 authority on interior decoration
as most helpful to dealers in his
iscmble Selling," last year.
;an P. Connally, vice president and
manager of the Emporium, will
dealers how they may sell more
0 in his talk on "Your Silent
tall," on Thursday, July 31.
luncheon programs will close with
t hour of music under direction of
Spal Organist Uda Waldrop on Fri-
LUgUSt 1.
ibcrs of the Retail Furniture As-
lon of California will hold their
1 dinner meeting on the evening of
30, at which session they will dis-
funiilure trade practices in Call-
I-
the T-esult of the splendid coopera-
;iven the furniture factories by the
raticisco (Chamber of Commerce, we
t a large and representative attend-
of furniture buyers," states Presi-
iHarry J. Moore of the Furniture
Inge. "Through the Chamber's work
ling San Francisco as the 'Furniture
Style Center of the West' through
mail advertising and publicity, we
t a healthy increase in the sales at
iniiitg furniture market week."
Notice of Action Taken
By Endorsement Council
1. CALIFORNIANS INC Endorsed
(Campaign to raise .1400,000 from October C to December 13,
19.30, for National advertising and publicity for San Francisco
and Central and Northern California)
2. JEWISH NATIONAL WELFARE FUND OF SAN FRANCISCO. Inc. Endorsed
(Campaign to raise $265,000 from September 29 to October 10,
1930, to assist Jewish Charitable and Cultural Agencies in the
United States and abroad)
3. INTERNATIONAL BROTHERHOOD WELFARE ASSOCIATION Not Endorsed
(Campaign to raise an unlimited amount of money to take
care of the overflow of unemployed existing at present)
4. PAN-AMERICAN RECIPROCAL TRADE CONFERENCE Not Endorsed
(Campaign to raise .1!100,n00, of which $40,000 is allocated to
San Francisco for promotion of Trade Conference to be held in
Sacramento, August 25 to 30, 1930)
5. FRATERNAL ORDER OF EAGLES , Not Subject to Endorsement
(Campaign to raise .$00,000, one-half to be contributed by tlx'ir
own organization, to defray expenses for convention to lie held
in San Francisco, August 11 to 16, 1930. This is a legitimate
project and is being conducted by a responsible group)
6. RESERVE OFFICERS' ASSN. OF THE UNITED STATES Not Subject to
((Campaign to raise approximately $4000 by sale of tickets or Endorsement
contributions to meet expenses for Tliird Annual Military Ball
to be held in San Francisco. This is a worthy project and is
being conducted by a responsible group)
7. S. F. CENTER OF CALIF. LEAGUE OF WOMEN VOTERS Not Subject to
(Campaign to raise .$5000 through a membership drive confined Endorsement
to a selected club list. This is a worthy cause and is sponsored
by responsible citizens)
JOHN L. CLYMER, Secretary.
Manufacturing and Jobbing Survey
To Help Stimulate Business Growth
THE San Fnincisco Chamber of Commerce is interested in making a survey
of manufacturing and jobbing in San Francisco, Such a survey will pro-
vide data which, when classified and studied, will constitute a fact founda-
tion upon which the Chamber can intelligently build in its elforts to stimulate
business growth for San Francisco. Within the limits of the available funds of
the Chamber, it has not been practicable in the past to make a satisfaetnry survey
of the character necessary for the ChaniJ)er's purposes.
The Curtis Publishing Company, through its Research Division, in cooperation
with the Chamber of Commerce of Philadelphia, has recently completed such a
survey in Philadelphia. This company proposes with the cooperation of our (Cham-
ber, to make such a survey here without cost to the Chamber. AH information
secured by the company will be turned over to the Chamber for such use as it
may desire to make of it. None of it will be published by the Curtis Publishing
Company. [ continued on page .'J ]
47 Million Tons
Handled in 1929;
Values Also Grow
TTi N increase of 10.2 per cent in value
/'X and a 14.7 per cent increase in
r — ^ tonnage during 1929 are shown
-^ -^ in San F^'rancisco bay commerce
figures, analyzed by the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce. According to data
compiled recently by the Chief of Engi-
neers, U. S. Army, 1929 dollar value
amounted to the stupendous sum of $2,-
488,748,010 as against $2,257,747,250 for
1928. Tonnage figures of San Francisco
Bay commerce totaled 47,076,540, com-
pared with 41,019,019 tons in 1928.
"The greater increase in tonnage than in
dollar value is largely attributable to the
lower level of commodity prices prevail-
ing during 1929," states \Vm. L. Montgom-
ery, head of the Foreign Trade Depart-
ment.
When the 47,076,540 tons are analyzed,
they show the following divisions: for-
eign, 5,442,596 tons; intercoastal and coast-
wise, 25,948,8(>2 tons; internal waterway
receipts and shipments, 15,685,000 tons.
There was a noticeable increase in all
divisions over 1928 commerce.
San Francisco city docks show a 1929
increase in tonnage handled of 14,419,156
tons (5.6 per cent). The value was $1,613,-
104,860, an increase over 1928 figures of
$131,6()3,059 or 8.8 per cent. The items
which make up San Francisco's com-
merce are: imports, 1,157,480 tons, valued
at $.338,34,3,517; exports, 2,118,615 tons,
with a value of $197,268,113, making a
total foreign trade of 3,276,095 tons,
valued at .$655,717,102. This trade was a
substantial increase over that of 1928.
San Francisco's 1929 coastwise and inter-
coastal business amounted to .$822,543,137
or 7,162,061 tons. The internal traffic wa.s
$254,950,093, which value was made Ijy
3,981,000 tons of traffic.
Oakland's commerce increased from
4,334,515 tons to 5,798,889 tons, and from
$262,582,072 to $326,660,306. In fact, all bay
shipping points show a gratifying in-
crease in the amount of commerce han-
dled for the year 1929.
For
Mantifa&iireis ' Service
See page 3
WHEN SHOULD A GOOD
PRODUCT BE ADVERTISED 1
Every day ... all day . . . week after
week . . . month after month . . . year after
year ... so long as sales are sought !
—BARRON COLLIER.
'OJS^OUta^ UfeS
'tjou-eJg ojino
yoreign and^omeilic
TRADE TIPS
Inquiries concerning these opportunities
should be made to the Foreign Trade
Department of the San Francisco Cham-
ber of Commerce, DA vcnport 5000, list
numbers being given.
Foreign Trade Tips
20320— Canned Tuna, Mackerel, Sprat
and Herrinjr.
San Francisco, Calif. A Danish com-
pany, exporter of above commodities, is
anxious to form connections locally.
20321— Dried Fruits.
Rotterdam, Holland. Party desires to
act as agent for San Francisco exporters
of dried fruit and allied lines.
20322— Canned Goods and Dried Fruit.
San Francisco, Calif. Buyer in San
Francisco for canned goods and dried
fruit to be sold in Germany wants to
make new connections. Operates two fac-
tories in Germany for repacking.
20323— Dried Fruits. Etc.
San Francisco, Calif. Party returning
to Germany within few weeks seeks
agency for California products, such as
dried fruits, etc.
20324— Olive Oil.
Reus, Spain. Exporter of pure oil is
seeking a local market.
20325— Mineral Waters.
San Francisco, Calif. Italian concern
seeks a local representative for their
mineral waters.
20326— Blankets.
New York, N. Y. Italian exporter of
silk and cotton blankets wishes to appoint
a local agent.
20327— Representation.
Prague, Czechoslovakia. Firm desires
to obtain representation of local fruit
packers.
20328— Spices.
Alleppey, South India. Firm wants to
communicate with importers of pepper,
ginger, turmeric and other spices.
20329 — Chinese Embroidery, Cloisonne,
Rugs and Brassware.
San Francisco, Calif. Exporter of above
commodities, resident in Peking, wants
connection familiar with business to han-
dle shipments and develop business in
California.
20330— Scrap Materials.
Osaka, Japan. Firm wishes to purchase
scraps of woolen cloth.
20331— Shark Fins.
Cayenne, French Guiana. Party wishes
to contact importers of shark fins.
20332— Canned Pineapple, Guava Juice
and Guava Pulp.
Havana, Cuba. Party is anxious to es-
tablish connections along Pacific Coast,
to whom he could ship above commodi-
ties, packed in five-gallon tins.
20333 — Representation.
Manila, P. I. Manufacturers' agent
wishes to secure the agency of a local
exporter or packer of fresh fruits and
various kinds of fish, on a D/P basis.
20334— Slate.
Genoa, Italy. Manufacturers of slate
for roofing, billiard tables, blackboards,
etc., are desirous of forming connections
with importers of these commodities in
San Francisco. Price list and samples
are available.
20335— Marble.
San Francisco, Calif. Shippers of white
and colored granulated marble produced
in northern Italy, desire to communicate
with interested firms in San Francisco.
Price list and samples are available.
20336 — Interweaving: Machinery.
San Francisco, Calif. Italian manufac-
turer of new type of machine for inter-
weaving desires to communicate with
firms interested in its importation. Cata-
logue
file.
20337— Canned Sardines. Canned Fruits.
Los Angeles, Calif. Commission mer-
cliant at Budapest, Hungary, desires to
represent in Hungary a California ex-
porter of canned sardines, and also an
exporter of canned fruits.
20338— Dried Fruits.
Hamburg, Germany. Commission brok-
er witli thirty years' experience seeks
representation in Hamburg of local ex-
porter of dried fruits.
20339— Japanese Goldfish.
Osaka, Japan. Company exporting gold-
fisli is seeking a local market.
20340— Machinery for Refining Soya
Bean Oil.
Tokyo, Japan. Company desires to get
in touch with manufacturers of machin-
ery for refining vegetable oils, parldc-
ularly soya bean oil. Catalogs, price lists
requested.
20341— Lumber.
Washington, D. C. Party representing
a Manila lumber firm is interested in
finding local market among large whole-
sale dealers.
20342 — Representation.
Montevideo, Uruguay. Party located in
Uruguay is desirous of representing local
firms there.
20343— Dried Fruits.
Sonora, Mexico. Company interested in
purchase of all kinds of dried fruits for
exportation to South America.
20344 — Yarn and Thread Machinery.
Sinaloa, Mexico. Party desires to ob-
tain modern machinery for manufacture
of yarn and thread.
Domestic Trade Tips
D-35I2 — Representation.
Houston, Texas. Party wishes to rep-
resent any San Francisco firm desiring
to establish an agency in Houston.
D-3513— Exclusive Agent for City and
County of San Francisco.
San Francisco. Simple bookkeeping and
income tax systems for small merchants
and professional men. Knowledge of
salesmanship, bookkeeping and organ-
izing ability necessary.
D-3514— Electric Water Heater.
San Francisco. Concern anxious to se-
cure salesman to distribute their com-
modity which is to be sold on a commis-
sion basis. Full details on file.
D-3515— Sales Connection.
Pittsburgh, Penn. Merchandise brokers
are desirous of making connections with
packers in San Francisco, of peaches,
pineapple or grapefruit.
D-3516— Distributor.
Memphis, Tenn. Manufacturers of a
patented ice cream product are anxious
to secure a capable distributor of their
commodity. Full details on file.
D-3517 — Agency.
Buffalo, New York. Well established
concern interested in securing agency for
firm wishing to establish an outlet for
their product in this territory.
D-3 5 18— Representative.
San Francisco, Calif. Party interested
in acting as exclusive sales representative
in the Pacific Coast territory for manu-
facturers located in the East, selling to
the wholesale trade only.
D-3519— Dried Beans.
New Orleans, La. Commission mer-
chants anxious to make connections with
concern in this city who is interested in
selling dried beans on a commission basis.
D-3520— Sea Food.
New Orleans, La. Well established con-
cern interested in securing agency in San
Francisco for the distribution of crab
meat, oysters and frogs. Party with ex-
perience in sea food preferred.
D-3521— Sales Agency.
Muskegon, Mich. Manufactu
ton rings anxious to secure an
this city. Full details on file.
-•^ San Francisco
INDUSTRIAL
'Development...
Reported by the Industrial Department
New Industries
G. H. Mansfield & Co., manufacturer
fishing tackle of all varieties, with head
offices and factory at Canton, Mass., has
recently established western branch head-
quarters at 583 Market Street. According
to R. B. Rankin, Pacific Coast Manager,
this concern is one of the oldest fishing
tackle manufacturers in America, having
been established in 1821, and it was de-
cided to open this direct factory branch
in San Francisco in order to give better
service to trade in this western territory.
A large slock of products of the company
is carried, and all the area from Denver
west, and from British Columbia to
Mexico is served. Products are also being
exported from this branch. Prior to the
establishment of a direct factory branch
here, Mr. Rankin represented the concern
as manufacturer's agent.
Bell Perco Cereal Company, manufac-
turer of the coffee substitute known as
"Perco," with headquarters and factory
in Los Angeles, has just established a
branch office in San Francisco, at 268
Market Street, to sei-vice this city and
bay counties. The new branch here is
under the management of A. Cerwin, and
has eight employees at present.
U SIN
proximately S50,000. Products of II ,
paiiy, which include canned nieaJi
nion, milk, fruits and vegetables, J
and condiments, have a nationwl]
tribution. I
In order to provide additional |
space. The Pacific Heating Coj i
niaiiul'acturer of gas furnaces, has i
oflices from 305 Valencia Strocli i
Stevenson Street, where the fad '•
the company is located.
News Notes
Expansions
he Bell Exercising Machine Coi
a subsidiary of the Bell Cheslerllc
Company of San P'rancisco, has tt,
been organized for the purpose of '
facturing an exercising machine,
tory is located at 3177 17lh Strct-
demonstration rooms under the n;
Bell Institute which are located
Sutter Street. This new San Fn
product is designed to give wcll-ri
exercise to the individual whose o;
tion does not provide it. Plans (
company call for nationwide distri
with the establishment of Bell ui
other cities. Joseph D. Bell is pre;
Bollack Kaestner Co., Ltd., org.
several months ago, has purchase
Coast Leather Goods Co., 70 Otis i
established in San Francisco in 1921'
eern will continue the nianufacti
ladies' leather and fabric handbaf
novelties at the above address. At p
the company employs 15 people and
pies one floor. Products are distr
widely throughout the western slat.
Distributors
•rs of pi:
agency i
Vacati07i time is here . . .
Put out that camp fire
and SAVE our forests.
An extensive expansion program i;
being carried out by W. P. Fuller Com-
pany, pioneer manufacturers of paints
lacquers nad varnishes, with factory at
South San Francisco, and offices at 301
Mission .Street. A two-story warehouse
containing 16,000 square feet, has just
been completed at South San Francisco,
representing an investment of about ^20,-
000. It w'as found necessary to construct
this building due to lack of facilities for
storage of cans to take care of increased
output of paints. In addition, a four-
story addition has been constructed to
the varnish factory which will be used
for the warehousing of varnish products.
This addition, which cost in the neigh-
borhood of $7000, contains 7C00 square
feet. The Fuller Company has also com-
menced construction in Sacramento of a
two-story and basement concrete paint
warehouse which will contain 12,000
square feet. This structure will be com-
pleted in from 60 to 90 days, and will rep-
resent an investBJpnt of .?24,000.
A three-story addition is being con-
structed for the Sanborn Map Company,
with head offices in New York City, and
western headquarters and brancli factory
at 640 California Street. Addition will
be used for production purposes, will con-
tain approximately 2500 square feet, and
will be completed in the early part of next
year. This concern employs at present
about 70 people, and when the new addi-
tion is completed, production will be in-
creased about 20%. Company makes maps
showing construction and location of
buildings, and these maps are distributed
principally to fire insurance concerns,
public utility companies, and municipali-
ties throughout the western states.
Libby, McNeill & Libby, with head of-
flces in Chicago and Pacific Coast head-
quarters in the Merchants Exchange
Building and operating several large
canning plants throughout the state, i;
remodeling, reconstructing and makiiif
improvements in the fruit and vegetabh
canning plant at Sunnyvale. New nia
chinery is being installed, and these im
Growing from a small office in 19i
C. L. Duncan Company has increas
business to cover the entire Pacific •
and has recently constructed a large
house for Ihe storing of linseed
product of Spencer Kellogg & Sons
other raw paint materials at 1001 S
teenth Street. Land and the 14,000 S'
foot building represent an investmt
approximately $35,000. Materials
than linseed oil handled by the
Duncan Company, with stock carri
the above address, are: China woo
soya bean oil, creosote, chemical c
dry earth colors, lithophone, casto
lamp black, barytes, and raw paint i
rials, and territory covered from
Francisco headquarters is northern
fornia, Nevada and Hawaii. Branc
fices are located elsewhere on the co
Special Notice
The Consul General of Honduras
J. .\. Membreno, has informed the
eign Trade Department that by deer
the Government of Honduras, dated
28th, shipments to that country nee
longer be accompanied by manufacti
invoices. The commercial invoice i
however, be written in Spanish and i
exactly with the consular invoice.
It ai
lit off
Revenue Freight Load
Loading of revenue freight the
ended June 28 totaled 936,848 cars
cording to the car service division o
American Railway Associaldon. This
an increase of 15,989 cars above the
ceding week but a reduction of 15
cars under the same week in 192it anc
851 cars below the same week in 192
Miscellaneous freight loading for
week of June 28 totaled 371,999 cars, 6
cars under the same week in 1929
20,653 cars under the correspoiuliiig i
n 1928.
Loading of merchandise less than
load lot freight amounted to 239,.')44 i
a decrease of 21,161 cars below the
responding week last year and 19.355
below the same week two vears :ii;".
iv LEADS I
^anlratiffe
usmess
f INDUSTRIES
EXPANSIONS
Published Weekly by San Franctsco Chamber of Commerce
JULY 30, 1930
eXX
Number 31
, ojC. Plans Industrial Artery
lis Street
I Widening To
Aid Industry
LNS for a 150-foot induslrial
lUlevarJ ovei- Illinois Street to
tend along tlie Embarcadero
uth over tlie new Tliird Street
> Islais Creeli were launclied last
a joint meeting of the San Fran-
'amber of Commerce Industrial
ee and members of the Streets
ee of the Board of Supervisors.
ave long fell the need of a great
rtery to serve the future iiidus-
1 waterfront development south
lannel," stated C. E. Baen, chair-
Ihe Chamber of Commerce Com-
p charge of the activity, "and
iie next step in our program fol-
Ihe successful completion of the
r's campaign to secure the build-
^ new Third Street Bridge."
the present widening plan, a
|lgle curve would carry traffic
he Third Street Bridge into
Street at Fourth Street. From
(nt the entire street would be
l to 150 feet to a point south of
ftreet, from where another
irve would carry trafOc back onto
jtreet at tlic Islais Creek Bridg
ivision for railroad tracks would
le in the new street and it is ex
jlhal the State Belt Railway and
'^ilroads serving the area will be
\ to provide better facilities for
ion with present and future wharf
ment.
quest has already gone forward
Chairman James E. Power and
fs of the Supervisors' Streets Com-
lo the city engineer for plans and
es of the proposed project which
Is expected to be completed within
s. Following the submission of
ta, conferences will be held with
nlatives of the State Harbor Board,
lers interested in the project,
ibers of the Chamber of Commerce
•ial Committee have long realized
is absolutely neces.sary that we
the San Francisco industrial dis-
hysically attractive to major in-
s, if we arc to secure them," Mr.
tat^s, "and we have therefore suc-
ly advanced projects for the de-
lent of the Islais Creek industrial
he building of a new Third Street
, and now the Illinois Street widen
coordinated parts of a major in-
il development plan. When this
plan is completed, San Francisco
len be in a position to take best
e advantage of the industrial dis-
mth of the channel, and in the not
itant future, we conBdently expect
our system of wharves extended
;ard to Islais Creek."
e present at the meeting inclu<led
'isors James E. Power, Andrew J.
her, and Victor J. Canepa; .\ssist-
igineer W. H. Ohmen representing
Transportation Department
Announces New Service
Commencing with this issue, in an attempt to improve its service to the mem-
bership, the Transportation Department will hereafter publish in each issue of
San Francisco Business such proposals as come to the department's attention
concerning transportation matters of importance to shippers and receivers of
freight.
This will supplement the department's efforts to notify interested members
concerning proposed changes in rates, etc., but as this method will furnish our
principal and only positive medium for presenting such information, it be-
hooves all members and their employees interested in transportation matters
to watch these columns.
President Cutler Talks on Teamwork
and Its Relationship to Industry
"The Importance of Teamivork and Its Relationship to Industry" was
the subject of an address by President Leland W. Cutler of the Chamber of
Commerce before several hundred leaders of the furniture industry, at the
Palace Hotel on Tuesday. The occasion was the thirtieth semiannual lunch-
eon of Furniture Market Week and was attended by representatives of the
furttiture industry from eleven western states. Mr. Cutler's address follows:
MR. CHAIRMAN and gi
honored in being asl
ble time for me to
try"; to tell you wl
S. F. Will Now
"Cash In "On
Great Asset
IN an effort to casl
Gate as one of the
of a trip to San
Francisco Chaml
R. CHAIRMAN and gentlemen of the furniture industry of the West, I am
sked to speak to you today and this is the best possi-
speak about "Teamwork; Its Relationship to Indus-
hat the San Francisco Chamber of Commerce means
and what it stands for, and what it hopes to do, because I have been president of the
Chamber of Commerce only a very few days.
My grandfather who was a minister of the gospel, used to say, that next to a boy
with a loaded shotgun, the most dangerous thing in the world was a preacher with a
scant knowledge of the Bible. I know just enough about Chamber of Commerce
work to be dangerous. But, I know this about any Chamber of Commerce, it must
take the leadership in getting men to work together for the business and industry
in which they are engaged. Any Chamber of Commerce ought to point a path
where men can walk together for the good of all, and where men will have in mind,
above all else, not themselves, but the business to which they have dedicated their
energies, their brains, their lives; upon the success or failure of which business
must depend, their peace of mind, their comfort, and their home.
You know I think any Chamber of Commerce has a lot to do with the home. Homes
can be happy, even if business isn't good, if you so conduct your business that at
night time you will have the consciousness of a work well done, of having kept in
step with those who walk the road we walk, of having played the game. You know,
when the day is done, you and I can't fool anybody at home. We can't fool our-
selves, whether we have done a man's work with other men, or just lagged behind
and played a selfish game. Of course, a Chamber of Commerce has to do with
business, but what is business after all, except the thing by which men live, and
how can men live in honor and pride unless they lit their conduct to the needs of the
other man? A city must have its industry, its business, and its wealth, but a city
must also have its home, its playtime, its understanding of those things that in a
crowded day stir the hearts of men to touch their neighbor's hand in faith. The
San Francisco Chamber of Commerce dedicates itself to all of these.
effort to cash in on the Golden
the great scenic assets
Francisco, the San
hamber of Commerce
through its International Trade and Com-
mercial Relations Department has peti-
tioned thirty-two passenger lines to sched-
ule entry through the Gate during day-
light hours. In a letter to the shipping
companies, W. L. Montgomery, assistant
manager of the department, wrote:
"The scenic beauty of the Golden Gate
with San Francisco thrusting itself out
of the sea on one side and with Mt. Tamal-
pais and the Marin hills jutting skyward,
is perhaps unrivaled by any other world
port of call and is an unforgettable, _
thrilling delight to all visitors entering
San F^rancisco by water. We believe that
travel to the city could be nniterially in-
creased if all passenger carrying ships
would advertise throughout the world
that they enter the Gate by daylight
rather than pushing through before dawn
to temporary anchorage.
"San Francisco leads all Pacific Coast
ports in the number of off-shore passen-
gers arriving and departing. There is no
doubt in our mind that many more
tourists would be encouraged to enjoy
water travel to San Francisco if they were
assured of coming through the Gate by
daylight. This would provide increased
revenues which ought to more than offset
any expenses which might be incurred
in change of schedules necessary to bring
ships in and out of the Golden Gate dur-
ing hours when the scenic wonders of the
Gate are favorable to passengers."
More than a score of the companies ad-
dressed replied that they were either
operating under such a rule at the pres-
ent time or would change their sched-
ules in consonance with the request of the
Chamber.
Now, I don't know anything about the
furniture business, but I know that I have
a lot of furniture in my house, on the
lawn, on the roof, and in the basement,
that maybe I don't need. But I wanted it,
and I bought it because I had heard
about it, or seen it displayed, or else read
about it. Maybe I have forgotten the
name of the firm who displayed it, but
I bought the furniture. On the Pacific
Coast there are thousands of people who
[ continued on page 4 1
Assistant City F:ngineer Clyde E. Healy,
who has been active in forwarding the
development of the project; C. E. Baen,
chairman of the Chamber's Third Street
Bridge and Illinois Street Widening Com-
mittee, Harry J. Moore, and Manager C.
A. Fleming of the Chamber of Commerce
Industrial Department.
-■■4 San Francisco Busu
SAN FRANCISCO BUSINESS
JULY .? 0 . 1930
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, 14 a year. Entered as second-
class m.iller July 2. 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 18T9.
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the Staud-
ini? Rate Committee and will be disposed
ijf not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date. Ac-
tion on the subject listed will not be
restricteil to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
11357 — Furniture springs and automobile
cushion springs, CL, westbound: Re-
quest for carload rate of »1.00 per 100
lbs. on furniture springs and automo-
bile cushion springs, minimum weight
36,000 lbs., from Group "D" to Calif.,
under Tariff 1-H, I.C.C. No. 1237, H. G.
Toll, agent.
11358 — Plaster boards (fibreboard. pulp-
board, felt or fibre and plaster com-
bined), straight carloads, also in mixed
carloads with plaster, westbound: Re-
quest for amendment of Item 4491, Sup-
plement 2 to Tariff 1-H, I.C.C. No. 1237,
H. G. Toll, agent, to provide following
carload rates, minimum weight 60,000
lbs., to California from —
Fort Dodge, Iowa 59Vic
Southard, Okla 51c
Sweetwater, Texas 51c
11359 — Dried beans, CL, eastbound: Re-
quest for carload rate of 75c per 100
lbs., niininmm weight 100,000 lbs., on
dried beans from the North Coast to
Group "C," Taritr 2-Y, I.C.C. No. 1233,
H. G. Toll, agent, this basis to alternate
with present bases in Item 3512-D.
10803 (Reopened) — Safety razors, gold or
silver plated, with or without blades,
in boxes, any quantity, westbound: Pro-
p.).sal to amend TarilTs 1-H, I.C.C. No
1237, H. (i. Toll, agent, and 4-E, I.C.C
No. 1239, H. G. Toll, agent, to provide for
any quantity rate of .$5.55 per 100 lbs. on
safety razors, gold or silver plated, with
or without blades, in boxes, from Group
".\" to the Pacific Coast.
10857 (Reopened) — Chocolate, chocolate
coating and cocoa, C.U, eastbound: Re-
quest for carload rates to Groups "H"
and "C" under Item 1583 of Tariff 3-R,
I.C.C. No. 1238, H. G. Toll, agent, based
usual grade over Group "D" rate of
S1.25 per 100 lbs.
11141 (Amended) — Framed pictures
(value not exceeding 50c per lb.), LCL,
eastboimd : Request for amendment of
Tariff 2-Y, I.C.C. No. 12.33, H. G. Toll,
agent, to provide for the same less car-
load rates on framed pictures (value
not exceeding 50c per lb.) from the
North Coast to Group "D" and west as
applicable westbound under Item 4287
of Tariff 4-E, I.C.C. No. 1239, H. G. Toll,
agent.
Framed pictures (value not exceeding
50c per lb.). CL, eastbound: Request for
amendment of Tariff 2-Y, I.C.C. No. 1233,
H. G. Toll, agent, to provide for carload
rate of $2.75 per 100 lbs., minimum
weight 24,000 lbs., on framed pictures
(value not exceeding 50c per lb.) from
the North Coast to Group "D," with
rates to groups west thereof on usual
grade.
11360 — Animal or poultry feed. CL, east-
bound — from Arizona to Texas and
Louisiana : Request for establishment of
the following carload rates in Tariff
3-B, I.C.C. No. 1238, H. G. Toll, agent,
on animal or poultry feed, minimum
weight 40,000 lbs., from Phoenix and
other Arizona points:
To Texas Group "F" and "H" points,
65c per 100 lbs.
To Louisiana (iioup "E" points, 70c
per 100 lbs.
11361 — Swedish health bread, in cases.
LCL, westbound: Request for the fol-
lowing less than carload rates (in cents
per 100 lbs.) on Swedish health bread,
in cases, under Tariffs 1-H, I.C.C. No.
1237, H. G. Toll, agent, and 4-E, I.C.C.
No. 1239, H. G. Toll, agent, from Min-
neapolis, Minn.:
To California Rate Basis 3 points,
2821;..
To North Coast Rate Basis 1 point.
11362— Automobile lamps, including bulbs
for same, in mixed carloads with metal
automobile parts, machinery, etc., east-
bound: Request of one shipper for in-
clusion of automobile lamps, including
bulbs for same, mixed carloads, in
Item 1115 of Tariff 3-B, I.C.C. No. 1238,
H. G. Toll, agent.
Also request of another shipper for
amendment of Tariff 3-B, I.C.C. No.
1238, H. G. Toll, agent, to provide for
mixed carload shipments of machinery,
machines, etc., as described in Item
2560 of the tariff and automobile lamps,
including bulbs for same, from Calif,
to eastern points on somewhat the same
basis as provided for westbound per
Items 3960-A, 5426-B and 5437-A, Tariff
1-H, I.C.C. No. 1237, H. G. Toll, agent, at
slightly higher rates than applicable on
melal auto parts.
11363 — Raisins cooked in own juice
crushed, colored and artificially flav-
ored), and put up in crates or barrels,
LCL, eastbound : Request for less car-
load rate of .?2.75 per 100 lbs. on raisins
cooked in own juice (crushed, colored
and artificially flavored), and put up
in crates or barrels, from California to
Group "D" and west under Tariff 3-B
I.C.C. No. 12.38, H. G. Toll, agent.
11364 — Zinc dross or line skimmings, CL
eastbound: Request for carload rate of
.$9.40 per net ton on zinc ilross or zinc
skimmings from Silver King, Idaho
(Group 2) to Quinton and Kusa, Okla.,
under Un. Pac. Tariff 0001-H. I.C.C.
3959.
11365 — Paper drinking cups and paper
bottle caps in mixed carloads with other
paper articles, westbound: Request for
incUision of paper drinking cups and
paper bottle caps, mixed carload, in
Item 4290, Tariffs 1-H, I.C.C. No. 1237,
H. G. Toll, agent, and 4-E, I.C.C. No.
1239. 11. G. Toll, agent.
11366 — Refrigerators and cooling ma-
chines combined in mixed carloads with
machinery, machines, etc., westbound:
Request for inclusion of refrigerators
and cooling machines combined In Item
.3960-serics, Tariffs 1-H, I.C.C. No. 1237,
H. G. Toll, agent, and 4-E, I.C.C. No.
1239, H. G. Toll, agent.
11367 — Children's knit suits, also woolen
suits. LCL and CL, westbound: Request
for amendment of the entry in Item
21.39-A of Tariff 1-H, I.C.C. Nos. 126,
.\-283, 2273 and 1237 of Frank Van Um-
mersen, W. S. Curlett, B. T. Jones and
H. G. Toll, agents, respectively, now-
reading: "Suits (children's knit cap,
coat and leggings or bootees), including
woolen suits (children's knit cap, coat
and leggings or bootees)" so as lo read :
Children's knit suits (including knit
cap, coat and leggings, or bootees)
and woolen suits (including chil-
dren's knit cap, coat and leggings, or
bootees).
11368 — Clay conduit, CL, westbound: Re-
quest for amendment of Tariffs 1-H,
I.C.C. No. 1237, H. G. Toll, agent, and
4-E, I.C.C. No. 1239, H. G. Toll, agent, to
provide for carload rate of 68l/^c per
100 lbs. on clay conduit, minimum
weight 50,000 lbs., from Brazil, Ind.,
((jroup "C") to the Pacific Coast.
11369 — Art objects of wood, stone, glass
or ivory, either carved or painted, lac-
quered ware N.O.S.. cinnabarware.
Cloisonneware or enameled ware, wood-
en vase bases and figures, imported,
LCL, eastbound: Request for amend-
ment of Item 790 of Tariff 30-S, I.C.C.
No. 1234, H. G. Toll, agent, to include
art objects of wood, stone, glass or
ivory, either carved or painted (or such
other description as will cover a com-
plete line of these articles), al,so by re-
ducing the present rate to Rate Rasis 4
from $5.00 to $3.00 per 100 lbs.
11370 — Cast iron or steel water column
bodies, without gauge or fittings. LCL
and CL, westbound: Request for inclu-
sion of cast iron or steel water column
bodies, without gauge or fittings, in
Item 3660-B of Tariff 1-H, I.C.C. No.
1237, H. G. Toll, agent.
11371 — Iron or steel hose reels, knocked-
down, LCL, westbound: Request for in-
clusion of iron or steel hose reels,
knocked-down, in Item 5255-series,
Tariffs 1-H, I.C.C. No. 1237, H. G. Toll,
agent, and 4-E, I.C.C. No. 1239, H. G.
Toll, agent.
11372— Ground bones or bone meal. CL,
eastbound: Request that carload rale of
68c per 100 lbs., minimum weight 60,000
lbs. on ground bones or bone meal,
authorized for publication to Group
"D" in Tariffs 2-Y, I.C.C. No. 1233, H.
G. Toll, agent, and .3-B, I.C.C. No. 1238,
H. G. Toll, agent, by Rate ,\dvice 7075
(Docket 9775), be extended to also apply
to Groups "B" and "C."
11373 — Wall board (other than plaster-
board). CL, westbound: Request for
amendment of Item 1743 of Tariffs 1-H,
I.C.C. No. 1237, H. (;. Toll, agent, and
4-E, I.C.C. No. 1239, H. G. Toll, agent, to
provide for the following carload rates
from Pensacola, Fla.. to the Pacific
Coast:
Tariff Min. \Vt. Rate
1-H 40,000 lbs. $1.13 per 100 lbs.
1-H .50,000 lbs. 94c per 100 lbs.
I-E 40.000 lbs. 1.18 per 100 lbs.
4-E .50,000 lbs. 98c per 100 lbs.
11374 — Dry tankage N.O.S., CL, east-
bound: Request for amendment of
Tariff 2-Y, I.C.C. No. 1233, H. G. Toll,
agent, to provide for carload rate of 68c
per 100 lbs. on dry tankage N.O.S.,
minimum weight 60,000 lbs., from
Spokane. Wash., to Group "D" and w est.
11375 — Fir doors veneered wl|^ . _
mixed carloads with fir |^||l
bound : Request for umendinep!
lO-F, Tariff 18-K, I.C.C. No. t|a
Toll, agent, and Item 40-C, T^r:
I.C.C. No. 1235, H. G. Toll, agci
of softwood lumber and articles
factured therefrom, including do
veneer or veneering, subject t
inodity Group "D" rates), to f
elude fir doors veneered with gu
11376 — Cocoa, in bags, LCL and C
bound: Request that Item 1583 o
3-B, I.C.C. No. 12.38, H. 0. Toll,
be amended to also apply on C(
bags.
11377— Heat indicators in mixed c>
with automobile parts, westboui
quest for inclusion of beat indlcf
Item 5437-series of Tariffs l-H'
No. 1237, H. G. Toll, agent, ai
I.C.C. No. 1239, H. G. Toll, agent.
11378 — Metallic cadmium. IXL'
bound — from Silver King, Idah
quest for establishment of till
less carload rates on metallic cai
from Silver King, Idaho,
destinations under either T. C.
Tariff 2-Y, I.C.C. No. 1233, H. (
agent, or Uu. Pac. Tariff 0001-H
3959 as applicable westbound
plate. Item .5220 of Tariff 4-E, I.C
1239, H. G. Toll, agent.
11379— Fresh or frozen shrimp, CLi
bound: Request for rate of $1.
100 lbs. on fresh or frozen shr
loads, minimum weight 24,000 lbs
Texas points to California unde
8690, Tariff 1-H. I.C.C. No. 1237,
Toll, agent.
11380— Union Freight Railroad: fli
for representation of the Union 1^
R. R. as an intermediate partici.
carrier in Tariffs 1-H, I.C.C. No
H. G. Toll, agent, 4-E, I.C.C. No
H. G. Toll, agent, 29-T, I.C.C. Nc|
H. G. Toll, agent, 38-A, I.C.C. Nc
H. G. Toll, agent. Directory lO-A,
No. 1229, H. G. Toll, agent, Arl
Circulars 59-1, I.C.C. No. 1241, II. (
agent, and 61-F, I.C.C. No. 11.33,
Toll, agent.
11381 — Cotton handkerchiefs, in gis
play cabinets packed in Obrr
boxes. LCL westbound: Request f
carload rates of $4.00 per KM) I
cotton handkerchiefs, in glass d
cabinets packed in fibreboard
from Group "D" to Pacific Coast
nals and intermediate points
Tariffs 1-H, I.C.C. No. 12.37, H. G
agent, and 4-E, I.C.C. No. 1239,
Toll, agent.
11382 — Scrap metals (for remeltini
poses) consisting of scrap brast
per. lead, iron, steel and zinc, lei
babbitt dross, also second-ham
chinery, CL, westbound : Rique
amendment of Tariffs 1-H, I.C.
1237, H. G. Toll, agent, and 4-E,
No. 1239, H. G. Toll, agent, to p
for reduced carload rate on
metals (for remelting purposes
sisting of scrap brass, copper,
iron, steel and zinc, lead and t
dross, also second-hand machiner;
Group "J" to the Pacific Coast.
It is suggested by carrier that
lead, iron, steel and zinc be giv
same rate as on brass and coppei
3753. min. 60,000 lbs.
11383 — Candelabra and votive candi
any quantity, westbound: Requ
establishment of any quantity
modity rate on candelabra and
candelabra from Group "C" to C
Ilia under Tariff 1-H, I.C.C. No
H. G. Toll, agent, account rates
able via Atlantic ports and P
Canal.
11384 — Piano benches in mixed cl
with bedroom and dining room
ture. westbound: Request for ini
[ continued on page 3 ]
Ilj^ 30. 19 3 0 ^-
jiHgn and^omeilic
lADE TIPS
l|iis coiicciiiing Foreign Trade Tips
llciie nindc to the Iiiteniatioual Trade
Ciimcrcial Relations Department of
Si« Francisco Cliamber of Commerce,
iiort 5000, list numbers bcins! given.
joreign Trade Tips
bhick Peas.
rancisco, Calil'. Local bank is in-
on behalf of a foreign buyer, for
lues and addresses of dealers in
jkorters of chick peas.
'resh Fruits.
jta, England. Foreign trade house
Connections with exporters of Cali-
jfresh fruits.
jCattle Feed.
rf-rancisco, Calif. A large Holland
lir of cattle feed (oats and barley
lition) would like to correspond
tcinc Coast dealers in these prod-
20359 — Representation.
San Francisco, Calif. South American
wlio has had 15 years' experience as a
traveling salesman in South America and
who is returning to South America on
.Vugust 2 wishes to represent a local lirm
in any or all of the Central and South
American countries.
NATIONAL EXPOSITION
AT MEXICO CITY
EAneora Wool.
Francisco, Calif. Organization is
ng for the names of importers of
I wool.
[.Puukko Knives.
tf^raiicisco, Calif. A Arm in Finland,
liizins in hand made knives of a
, ly liTuiish design suitable for
• mil lie, is anxious to And a mar-
[ai..;.
tCranes.
Francisco, Calif. A French manu-
fer of cranes suitable for loading
bloading trucks seeks an agent in
[■ancisco.
Lskins, Hair. Etc.
btta, India. Trading company
I to contact importers of reptile
[cowtail hair, goat skins, etc.
nd-Hand Clothes,
sa, Japan. General import-export
■n wants to establish connections
;xporters of second-hand clothes.
-Copra.
il, Java. Exporter of "fair mer-
ible sundried" copra desires local
ctions.
-Spices.
Angeles, Calif. Company engaged
jkcrage of spices, teas, etc., wishes
Inmunicate with grinders of spices
her nrms interested in importing
k from the D. I.
—Asphalt.
?ana, Cuba. Company is offering
dt, both brilliant and dark, at 821
:on double sacked in sugar sacks,
iide, Havana. Samples and ter
—Dried Shrimp.
dad Obregon, Son., Mexico. Firm
•ting dried shrimp with and without
wants to communicate with buyers
rimp.
—Printing Presses.
jyaquil, Ecuador. Party desires to
(lunicate with manufacturers of
1 hand presses for stamping enve-
, letters, maps, cards, loose leaves,
dicals, etc., with all the necessary
sories.
— Representation.
K York, N. Y. Corporation with
'organizations in England, Union of
ti Africa, and India, is desirous of
?senting local houses in tliese coun-
, American references.
A National Exposition will be held in
Mexico City during the month of Novem-
ber, 1930. President Ortiz Rubio, the
Federal Government, and governors of
tlie Mexican states have approved the
plan and are giving it their enthusiastic
support. Many business men, merchants,
and industrialists are expected to visit
tlie exposition during the month it is in
progress.
The exposition will be divided into the
following sections : Industry, agriculture,
mining, communicaitons and popular
arts. There will be foreign as well as
Mexican exhibits. Four days will be
particularly set aside for foreign exhibits
and special festivities will be organized
for the occasion.
Arrangements have been made where-
by foreign exhibits will enter Mexico
"in bond," and duties will have to be
paid only in case the merchandise or
machinery is sold there.
Additional information regarding the
exposition may be secured from the De-
partment of International Trade and Com-
mercial Relations.
Transcontinental Freight
Bureau Docket
[ continued from page 2 ]
of piano benches in Section 5, Item
2875-B of Tariff 1-H, I.C.C. No. 1237, H.
G. Toll, agent.
11385 — Cereal food preparations, for ex-
port, CL, westbound: Request for
amendment of Tariff 29-T, I.C.C. No.
1236, H. G. Toll, agent, to provide for
carload rate of 85c per 100 lbs. on cereal
food preparations as described in Item
2035 of Tariffs 1-H, I.C.C. No. 1237, H.
G. Toll, agent, and 4-E, I.C.C. No. 1239,
H. G. Toll, agent, from Rate Basis 4 to
Pacific Coast ports.
11386 — Lumber and other forest products
from the North Coast to stations on
Kansas & Sidell R. R.. Westfield R. R.
and Yale Short Line. CL, eastbound :
Request for representation of the Kan-
sas & Sidell R. R., Westfield R. R. and
Yale Short Line as participating car-
riers in Tariffs 28-J, I.C.C. No. 12.35, H.
C. Toll, agent, and establishment of the
following carload rates to stations
thereon
From Rate Commodity Groups
Bases A
1 84c
2-3-4-5 80M.C
D
!c 79c per 100 lbs.
\ViC 751/L'C per 100 lbs.
11387 — Plumbers' goods. Including bath-
tubs. CL. westbound: Request for the
following rate and minimum carload
weights from Group "D" to California
under items in Tariff 1-H, I.C.C. No.
1237, H. G. Toll, agent, as shown:
Item
4510
4515
4520
Min. \Vt.
40,000 lbs.
40,000 lbs.
33,000 lbs.
Rate
1.25
^ery Lateit Leads for
NEW BUSINESS
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classilled. Domestic Trade Depart-
10866 (Reopened) — Metallic smoking
stands, CL, eastbound: Request for
amendment of Tariff 3-B, I.C.C. No. 1238,
H. G. Toll, agent, to provide for carload
rate of •»2.03 per 100 lbs., min. wt. 20,-
000 lbs., on smoking stands, metallic,
K.D. or S.U., and carload rate of ?1.71
per 100 lbs., mill. wt. 30.000 lbs., on
Antiqu
A. Ra'
itos, 1055 O'Farrell
even-Fifty Union
to 1371 Sutler.
Apartments —
Apts., 1150 Union.
Attorneys — Charles R. Boden, ,333
Kearny to 220 Montgomery; Albert H.
Elliot, 544 Market; O. H. McConoughey,
1005 to 918 Market.
Auto Repairs — Phoenix Super Service
Station, 9th and Folsom.
Beauty Parlors — Andie's Beauty Shop,
3ie Fillmore.
Builder — T. J. Sullivan, 1967 Ocean.
Carpenter — Jacob Nyman, 2301 Sutter.
Cleaners and Dyers — Safe Way Clean-
ers & Dyers, 1007 Larkin.
Cloaks and Suits — Cohen Cloak & Suit
Mfg. Co., 305 Grant Ave.
Contractor — MacDonald & Kalm, Aptos
and Upland Drive.
Dancing Shoes — Gamba Dancing Shoe
Co. (Dance Art Shoe Co.), 150 Powell to
988 Market.
Decorator — Florence Harlcy Deming,
542 Mason.
Delivery Service — Alert Delivery Ser-
vice, 253 Eddy to 550 Powell.
Dental Laboratory — Anderson Dental
Laboratory, 995 Market.
Department Store — Mensor's Depart-
ment Store, 503 to 519 Broadway.
Drug Store — Bay Pharmacy, 6295 3rd.
Exporting — Tyndale-Lea, 16 California.
Florist— Dunn Florist Shop, 4437 Geary.
Golf Courses — Midget Country Club,
4040 Geary ; Seyanore's Indoor Golf, 22
Van Ness Ave.
Grocers — M. Chiodo, 2200 23rd; W.
Meyer, 302 Virginia; Geo. B. Pope, 498
Guerrero.
Gymnasium — Natenson's Physical Cul-
ture Studio, 1231 Market.
A SERVICE FOR
MANUFACTURERS
Through the courtesy of Radio
KFWI, San Francisco Manufacturers
have an opportunity to give flve-
minute talks on Monday, Wednesday
and Friday evenings from 8:30 to
8:35 o'clock.
Firms may, on these programs,
without cost, tell of their firm, the
making of their products, and where
they are distributed. For further in-
formation communicate with the
Chamber of Commerce Publicity De-
partment, DAvcnport 5000.
smoking stands, K.D. or folded flat,
from California to Group "D," same as
shown in Sections 4 and 6, Item 2875-A,
TarilT 1-H, I.C.C. No. 12.37, H. G. Toll,
agent.
11147 (Amended) — Insecticide adhesive
and spreader (lime, casein and clay
compound). CL, westbound: Request
for carload rate of .$1.15 per 100 lbs. on
insecticide adhesive and spreader (lime,
casein and clay compound), minimum
weight 40,000 lbs., from Group "B" to
the Pacific Coast under Tariffs 1-H,
I.C.C. No. 1237, H. G. Toll, agent, and
4-E, I.C.C. No. 12.39, H. G. Toll, agent.
Headquarters — J. J.. Crowley, 692%
Valencia.
Hosiery — Onyx Hosiery, Inc., of Cali-
fornia, 77 O'Farrell.
Hospital Supplies— Reid Bros., 1 Drumm
t.) 129 Slitter.
Importer — Standard Importing Co.,
1022 Mission.
Insurance — lidward W. Wuon, 621
Kearny.
Investmenta — Van Dyun Dodge, 111
Sutter to 220 Montgomery; John T.
Stephenson, 111 Sutter to 220 Montgom-
ery.
Investment Brokers — L. L. Davis &
Co., 485 California.
Investment Securities — Chas. Cournale
Co. (Rene Nevo), 105 Montgomery.
Manufacturers — International Trad-
ing Co., 703 Market.
Markets — Larkin-Ellis Market, 705
Larkin; Paramount Fruit Mkt., 698 Mon-
terey.
Merchandise Broker — R. E. Burns,
821 Market.
Mortgages — MiKire & Co., Ill Sutter to
Kohl Bldg.
Music Store — Frank Barnett's Music
Studio, 2517 Mission to .5.33 Valencia.
Painter — Frank J. Guddee, 378 24th
Ave. to 4326 Geary.
Parfumerie — Mme. Vivienne, 2104 to
2012 Fillmore.
Plasterer — F. J. Sullivan, 2160 Fell to
1120 Oak.
Real Estate — Alberton Realty Co., 25th
Ave. and Fulton ; Owen Jones, 220 Mont-
gomery.
Restaurant — Yip Bros., 192 3rd.
Rugs — Abba Co., 1845 Market to 20
Elgin Park.
Scavengers — Central Garbage Co., 547
Fulton.
Tires — Lee Tire & Rubber Co., 1350
Van Ness to 12th and Howard.
Vending Machines — J. J. Lcventhal,
1114 Buchanan.
Visible Records — Brooks Co., 525 to
461 Market; International Visible Sys-
tems Corp. (W. F. Block), 525 to 461
Market.
Watchmaker — Hugo Staudinger, 262
Divisadero.
Miscellaneous — Albcrtson McCormick
Sprinkler Co., 865 Mission; Audit Co., 821
Market; W. R. Bassick, 681 Market; C.
Bigongiari, 2080 Filbert; Hari-y Bogart,
609 to 2040 Sutter; California Auto Bed
& Trimming Shop, 1150 Geary; Cleveland
Tramrail S. F. Co., IB California to 593
Market; Max Fenster, 2955 to 3032 Cle-
ment; M. Fluegelman & Co., Inc., 49 4th;
The Fujiyama, 940 Market; Insurance
Foundation, Ltd. (A. Silvers and Wm.
Bruce), 220 Montgomery; Tom Ishida, 841
Columbus: The Lauder Institute, 9.35 Mar-
ket ; Laughlin Construction Co., 220 Mont-
gomery ; Minerals Increment Co., 1 Mont-
gomery; Nelson-Roney Co., Ltd., 678 How-
ard; Thos. D. Noble Co., 765 Minna; John
Pierce, 340 Eddy; Rainbow Electric Co.,
704 Larkin; Ritzy-Rag Sales Co., 13.50 Van
Ness Ave. to 12th & Howard; Patricia
Roantree, 210 Post; Frank Springer, 1401
Lyon; T. J. Williams, de Young Bldg. to
2li23 Mission.
Our 'Permanent
zArt galleries
Beaux Arts Galerie - 166 Geary Street
East-West Gallery - G09 Sutter .Street
de Young Museum - Golden Gate Park
Courvoisier Gallery - 474 Post Streei
Gump Galleries - - 246 Post Street
Legion of Honor Palace - Lincoln Park
Paul Elder Gallery - 239 Post Streei
Valdespino Gallery - 345 O'Farrell Street
Vickery, Atkins & Torrey - 550 Sutter St.
Wordcn Art Gallery - 312 Stockton Street
Schwabacher-Frcy Gallery, 735 Market St.
Workshop Gallery - 5.36 Washington SI
■■4 San Francisco Busini
DownTowners'
List Grows for
Hawaii Cruise
EARLY booking of accommodations
aboard the Malolo for the Down
Town Association's trip to Ha-
waii, starting at noon of Satur-
day, August 30, indicates that the big
liner will have a full passenger list. The
party will be gone flfteen days, eight of
them in the Islands, and arrive home
Tuesday morning, September 16.
This tour will be made in response to
invitation by Governor L. M. Judd, of
Hawaii, when he was a luncheon guest of
the Down Town Association directorate
several months ago. He promised that
those accepting it will be cordially wel-
comed to the Islands and entertained by
himself and his official family, in addi-
tion to the courteous attention which the
Hawaiian people give to all visitors from
the mainland.
On arrival at Honolulu the tourists will
be given a rousing greeting, and the
itinerary arranged for their stay in the
Islands is as follows :
September 4 — Sail on the Matsonia to
Hilo.
September 5 — Motor to Kilauea Volcano
and Tree Fern Forest.
September 6 — Stay at Volcano House,
overlooking crater.
September 7 — Arrive at Honolulu at
7 a. m., motor through residential sec-
tion and to top of Mount Tantalus.
September 8 — Motor tour of Oahu, in-
cluding ascent of Nuuanu Pali.
September 9 — Free day in Honolulu.
September 10 — Start homeward aboard
Matsonia.
September 16 — Arrive at San Francisco
at 8 a. m.
That everybody in Hawaii is enthused
over this tour is stated in a letter re-
ceived from Harry N. Burhans, Honolulu
agent for the San Francisco Chamber of
Commerce. His communication enclosed
clippings from both of the Honolulu daily
newspapers extolling the excursion and
promising its participants a profitable
time aside from the official welcome and
other functions pledged by Governor
Judd. He further stated that Hawaii as a
field for business has never been suf-
ficiently brought home to San Francisco's
manufacturers and merchants and that
the visiting Down Towners will be enabled
to make advantageous social and trade
contacts.
All desired information concerning Uie
excursion can be obtained and accom-
modations secured at Down Town Asso-
ciation headquarters, 85 Post Street, or
at the offices of the Matson Line, 215
Market Street.
TEAMWORK; ITS RELA-
TIONSHIP TO INDUSTRY
[ continued from page 1 ]
have done the same, even though they
didn't need it.
There is a lot of furniture that we don't
need but that we buy. There is a lot of
furniture that we don't want, but we buy
it. The humblest home today has rugs
and chairs and overstuffed whatnots that
kings and queens a hundred years ago
would have put in a throne room. Have
we all this furniture because somebody
sells furniture somewhere, or because
just around the corner there is a thirty-
story building where furniture is dis
played? Of course not.
The American home is the best furnish
ed in the world, and the American office
is the best in the world because th
furniture men of America have decided
that the furniture business was the great-
est business in the world. That is why
the American home is so well furnished.
You men have made even the luxuries
of furniture a necessity for every Ameri-
can home and every American' office.
Now, no single individual having in mind
his own sales could bring this about, but
rather, individual merchants sitting
around the council table considering the
industry as a whole, have accomplished it.
Compared with what you can accomplish,
if you agree among yourselves, and keep
in agreement, in the words of Al Jolson,
"you just ain't seen nothing yet."
Now, you cannot succeed if you think
only of your own particular business.
You succeed only as your industry suc-
ceeds. To the extent that you devote a
goodly part of your time to the industry
as a whole, and only to that extent, will
your industry succeed. Y'ou must not
leave it to the other fellow for the ad-
vancement of the furniture industry. It
isn't any more the job of the president or
the secretary, than it is your job for the
advancement of the furniture business.
I am honored in being the president of
the Chamber of Commerce, but I can't
succeed unless the members do their part,
and unless the business interests of San
Francisco do their part. It is just as much
their job as mine.
When I was a kid I remember a sermon
which my grandfather preached, "Faith
without work is dead." As an illustra-
tion he told of a man rowing a boat, one
oar was Faith and the other Work. First
he used the oar called Faith, and the
boat circled 'round and 'round, then he
used the oar called Work, and the boat
still circled, but when he used both oars
the boat went steadily up tlie stream.
You must have faith in other men even
though they are your competitors. Dis-
agree with them, but believe in the men
with whom you work, just as you want
those men to believe in you. And general-
ly it follows, that if you conduct your
business as you agree with them to do.
they will conduct theirs as they have
agreed with you.
Homer Davenport, the cartoonist, a
number of years ago, told me the story of
his father who was an Indian agent. One
day there came a great big-chested,
strong-handed Indian, and asked permis-
sion to marry a little Indian maiden.
Davenport said, "Will you tell me why
God gave you those big hands and that
mighty chest and that fine large head?"
The Indian said, "I don't know." Mr.
Davenport replied, "Y'ou go away and
don't come back until you can tell me
why." In a few days, the Indian came
back, all dressed up in store clothes.
"God gave me big hands so I can work;
head so I can think; big chest because
of my big heart." Now, gentlemen, God
gave you hands to work with, heads to
think with, but deep within, a heart to
have faith, not only in business, and in
your fellow men, but in your country.
Never has this country needed the faith
of men more than today. Nothing will
drive the bugahee of hard times like the
faith you can summon if you will look
at facts. Half of this year is gone. We
still shake our heads and talk about the
fall and next year. But compare this
year with the depression of ten years ago.
At that time, a great motor corporation,
owing to a deficit, had to pass a dividend.
One of the greatest steel corporations
couldn't earn its dividend. The govern-
ment of the United States had to pay six
per cent for money. Tliere was greater
unemployment then, than now. Half of
the yearly earnings are already in, or
known, and what do they show? That
same motor corporation has safely earned
a dividend. The steel corporation which
ten years ago had to resort to financing
at a heavy cost, is safely financed today.
The depression ten years ago lasted less
than a year. Where is your faith for to-
day? Men who have faith in other men,
and who believe in other men, play the
game, and after all, playing the game is
abiding by the wishes of the majority.
.\nything else is anarchy. A single indi-
vidual, with the most outstanding abil-
ities, can be mistaken in judgments, but
the combined jutlgments are bound to be
right.
What would happen to a football team,
if after going into a huddle, and decid-
ing on some action, say, an end run, then
as the play started, one or two players
suddenly decided that a forward pass
would gain more ground? Tlie liuddle
is the place to speak, but once out of the
huddle, play the game as you agreed with
your team. If you don't, you will find
yourself alone.
If you are riding in an automobile, and
there is a blow-out, don't wait for the
other fellow to fix the puncture. If you
run out of gasoline, and you don't want
to go to the next filling station, at least
match for heads or tails. If you lose,
wait until you get around the corner if
you want to swear, but bring back the
gasoline. Tlien, if the other fellow is do-
ing the driving, don't drive from the
back seat.
The San Francisco Chamber of Com-
merce is going to plead for the young
men in industry, and in every walk of
life. Supposing that you do believe in
your business, you believe in your in-
dustry, you believe in your fellow men
and you work with the other men, what
is going to happen, not only to your
individual business, but to your industry
when you have stepped aside? I can tell
what can happen. You can train clear-
eyed respectable youngsters to the man-
hood that all business and all civilization
demands. You can bring the youth of
the world to the business of the world
and you can't wait until you know they
are men because you and I can't see the
equator line that separates the boy of to-
day from the man of tomorrow. You can
if you will take the time and match your
step with younger steps, because some
day they will have to walk ahead.
Now, age talks about the folly of youth.
And youth talks about the crabbiness of
age. Business needs both. But the re-
sponsibility of business and life must rest
with age.
Your kid wants to run away and he
thinks his dad is an old fossil, but you
don't let your kid run away. You lie
awake nights thinking how you can keep
him home and how he can take your
place.
Why doesn't business lie awake nights
thinking of the millions of young men
who some day must determine the future
or the end of your business and mine?
There was an ancient French philosopher
who said, "lay up a store of excess enthu-
siasm in your youth, or else you will lose
some by the way." Business needs this
excess enthusiasm of youth.
Teams win upon the field of sport be-
cause the members of the team play to-
gether, but If it comes as all men know it
must, that you are tired and cannot carry
on, and when the greatest Coach of all
beckons you to the side lines, your team
still will win if you have given heed to
youth and trained a substitute to take
your place. That is my idea of "Team-
work."
Industrial Development
Reported by the Industrial Department
NEW INDUSTRIES
Atlas Smeltinc. Miningr & Refiningr Cor-
poration. Ltd., with head offices at New-
York City, and smelters and refiners in
New Jersey, has established western head-
quarters at 85 Second Street in the Wells
Fargo Building, the new San Francisco
headquarters to serve as offices for the
coal mining operations recently startled
in Monterey County. 100 are employed
in the mine, and product, "Sunburn" coal,
will be shipped to all points in Califor-
nia. According to J. M. HofT, western
manager, the new branch has already
established 81 agencies in northern |
fornia, and has received orders for2C^
tons of coal for 1930-31 delivery. f
Lucca Sausaee Factory has just \
established and is located at 1909 ,
sion Street. The company is mau>|
turing sausage of all varieties foi|
wholesale and retail trade. '
Cowell Equipment Company, mam i
turer of automobile hoists, auto gi
units, gasoline pumps, gasoline stti
tanks, pressure tanks, with head ofll
Los Angeles, and factory at Lyim
Calif., has recently established nort
California headquarters in San Fran
at 227 Seventh Street. A. W. Cour
is manager, and a complete stocl
products is carried.
Natural Hygiene Products Com)
has just been organized. Offices
located at 525 Market Street, and lat'
lories at Menlo Park. Company mam
tures a disinfectant known as *'P
Gene."
Acme Casing Company, 1290 Davli
Street, has recently been established
is in the business of manufacturing
sage casings. Concern is building i
trade in this state, and contemplates
panding into Washington and On
territory soon.
EXPANSIONS
Milo Coffee Compay, with plant aut
flees at 759 Harrison Street, is constr
ing a two-story addition to its plant. '
concern in addition to cofifee roasting
distribution, wholesale spices, extn
etc. It was found necessary to const
this addition to take care of anticip.
increase in coffee roasting and to cj
a larger stock of spices, etc. Coni
owns the property, and an investr
of §15,000 is represented in tlic addi
which will be completed by August 1
A one-story brick addition is b'
constructed by The Old Homestead I
ery, large manufacturers of bakery p
ucts, at 18th and Shotwell streets, wl
will be completed about August 1. '
addition, which will be used as a ga
and paint shop, will contain about H
square feet and represents an invest!
of $40,000. Land on which buildin
situated was purchased by this comi
several years ago at an investment tA
proximately $25,000.
R. N. Nason & Co., manufacture
paints and varnish with offlces at
Potrero Avenue, has constructed a
story concrete factory at Utah Street,
loth, containing 40,500 square fee
take the place of the old plant of
concern at this city. Modern addltl
equipment has been installed rcprej
ing a large investment, and structui
being used for lacquer manufacture
storage of products. The new huil
contains 50 per cent more floor space
that in the former plant.
Pacific Foundry Company has acqi
the plant of Link-Belt Company W
was vacated when that company movi
its new million-dollar plant on Paul
nue, and is occupying the entire buiU
7000 square feet will be used for c
space, and 55,000 square feet for s
tional warehouse space. The office a
now used will be moved from the pD
building which adjoins the newly
quired building in tlie same block.
Pacific Foundry Company, as a resu
this expansion now occupies the CI
block and in addition, has its pa1
shop, machine shop, and other wareh
space across the street. Products of
company made in San Francisco arc
in everj' state in the Union. Tlie com]
specializes in metallurgy, making sp<
products for customers througliout
country to meet their particular rcqi
ments from the standpoint of use to mi
the metal is put. In one case, it ma
acid-resisting metal that is requires
another case heat-resisting metal, el
^mirmi^i
S) ^^^IkiiBusmcss
INDUSTRIES
EXPANSIONS
Published Weekly, by San Francisco Chamber of Commerce
^E XX ^..V..9..y.?J...^.',. 1^19. .\iHl^.'^?.!^..H.
^w Air Mail Schedule for S. F.
It Flying
mi Speed Up
L. A. Delivery
iTMASTER HARRY L. TODD has
Iviscd the Chamber of Conimeiec
at air mail delivery on the coast
■twecii San Francisco, Los An-
m Diego, Portland and Seattle
ipceded up beginning August 13
Ight schedules which will become
t on that date. "I am sure that
iness men of San Francisco will
tppreciate this improved service
as been obtained after many
lof agitation," Mr. Todd said in a
lication to the Chamber marking
lax of a long correspondence on
|cct and the Chamber's effort to
he arrangements finally approved
hington.
j the old schedules by which the
ane left San Francisco for the
t 1 ::!0 p.m., this city's business
jched Los Angeles too late in the
in lor delivery there with little
,ge over the mail dispatched by
■ain. The reason for Uiis was the
it the air way over the Siskiyou
ins was not lighted to permit night
• the new schedules, the mail plane
ve Seattle at 7 :00 p.m., Tacoma at
n., Portland at 8:45 p.m., arriving
an Francisco airport at 2:40 in the
g. It will leave at 3:30 a.m., arriv-
Los .\ngeles at 6:35 a.m. and San
jt 8:10 a.m., which will permit
f of San Francisco's late mail
II the morning in both southern
lorthbound mail plane will leave
jeles at 11:45 p.m., arriving at the
incisco airport at 3:45 a.m.. Port-
9:20 a.m. and Seattle at 11 :00 a.m
schedule is of untold advantage
Francisco business for both th
ind south bound air mail will be
Dd at the San Francisco office at
m. making it available for the
irning delivery," Todd pointed out.
IMPORTANT CONFERENCE TUESDAY
OF ALL SHIPBUILDING INTERESTS
.\ meeting of vital importance to all local shipbuilding and kindred interests
has been called by the (Chamber of Commerce for three o'clock, Tuestlay after-
noon, August 12th, in Room '237, Merchants Exchange Building.
To this conference the Chamber has invited Senators Shortridge and Johnson,
and northern California Representatives in Congress, including Arthur M. Free of
San Jose. Richard J. Welch and Mrs. Florence P. Kahn of San Francisco, A. E.
Carter of Oakland, Clarence F. Lea, Santa Rosa, and Harry L. Englebright of
Nevada City. Others who will attend the conference are representatives of the
four local shipbuilding yards; Bethlehem, Moore Shipbuilding Co., Pacific Coast
Drydock Company and General Engineering and Drydock Co., and a group of
leading ship operators. Supervisor .\ndrew J. Gallagher and the Industrial
Development Committee of the Board of Supervisors, the Industrial E.xeeutive
Committee of the San Francisco Chamber and representatives of the Oakland and
.\lanieda chambers nf coinmerce will also attend.
FURNITURE MARKET WEEK PROVES
VALUE OF CHAMBER COOPERATION
iber Industrial
Broadcasts Describe
Products of S. F. Firms
RECOGNIZING the trend of modern
industries to locate their new
branch plants closer to their
• market outlets, the Chamber of
Conmierce has been active in assisting
the furniture industry through cooperat-
ing in the Pacific Coast Furniture Mar-
ket Week, This semiannual furniture
style event, which hundreds of retail
dealers from the western states and Ha-
waii attend each season, is held each
January and July in tlie Sau Francisco
Furniture Exchange.
Established fifteen years ago in the
loft of a Market Street building, the ex-
change has gradually grown in import-
ance. Today it is the "Furniture Style
and Market Center of the West." During
the market week just completed, over
350 lines of home furnishings were dis-
played by the hundred exhibitors in the
nine-floor Furniture Exchange Building
at 180 New Montgomery Street. It is in-
teresting to note that 29 of the displays
were maintained by local factories, sev-
eral of which are branch factories of
nationally known manufacturers. Many
other displays were exhibited by national
concerns maintaining warehouse branches
here in San Francisco.
To assist these local and branch fac-
tories, and factory branch warehouses,
the Chamber has carried on an extensive
direct mail and advertising program dur-
ing the past three semiannual market
weeks. The following brief summary of
the plan of cooperation is typical of the
i to local industrial plants and
alks over station KFWI are being
y the Chamber of Commerce to
greater knowledge and interest in
idustries.
hers of the Industrial Committee
what is to be a regular series of
■ial trips by visiting the factory of
ly Manufacturing Company last
sday. Commenting upon the pur-
Iheir visits. Chairman L. O. Head
"To properly build for San Fran-
industrial future, our committee
le belief that we nmst know more
he character and type of industries
Through acquiring this informa-
; then expect to be in a better posi-
1 balance our industrial develop-
service rendered the furniture industry
at each market event.
An attractive invitation printed in
colors was mailed by the Chamber of
Commerce to the 3500 retail furniture
dealers doing business in the western
states and Hawaii. In addition to asking
the dealers to partake of this city's hos-
pitality, each invitation carried a strong
sales message for San Francisco's furni-
ture industry. Following the mailing of
the invitation, western newspapers were
supplied news information on the event.
Every effort was made to make San
Francisco attractive to the visiting buyers
while here. Through the cooperation of
the Retail Merchants Association, San
Francisco stores joined to extend every
possible courtesy to the dealers. To
further develop this spirit of friendship
towards San Francisco, President Leiand
W. Cutler was the principal speaker at
one of the sessions, addressing the deal-
ers on "Teamwork."
The effectiveness of this work in de-
veloping the local furniture industry is
voiced by President Harry J. Moore of the
San Francisco Furniture Exchange, who
states: "We believe that the invitation
extended by the Chamber of Commerce
to the dealers of the West to visit San
Francisco was a very strong appeal and
we feel that this kind of work strengthens
the position of the industries that arc
operating here. If other industries would
cooperate in similar ways with the Cham-
ber of Commerce, great benefit would
accrue to our city."
raent by working for those industries
suitable for this community but which
we do not now have."
Although the industrial trips are limited
to Industrial Committee members, the
radio talks are being given to inform all
those who listen in on KFWI of what in-
dustrial products this city has to offer.
Each Monday, Wednesday and Friday
evening at 8:30 o'clock local manufac-
turers tell their radio audience something
of interest regarding their factories, the
manner in which their products are made,
the benefit of their industry to San Fran-
cisco and how and where their goods are
distributed.
Under the conditions by which the radio
station has donated its time for the indus-
trial progress of San Francisco, local
manufacturers may secure dates for the
presentation of their talks through the
Publicity Department of the Chamber of
Commerce, by telephoning D.Vvenport
5000.
The following firms have already taken
advantage of the opportunity to make a
[ continued on page 4 ]
Chambers Wire
Navy Protest
On Dirigible
THE Senior and Junii
Commerce, through their
dents, wired Secretary of th
.\dams Tuesday night pro
hers of
presi-
the Navy
otesting
the reported decision of the Navy De-
partment to abandon construction of the
second super-dirigible ZRS-5.
Word of the impending action in
Washington was received in news dis-
patches Monday and stirred sponsors of
the proposed Sunnyvale site into im-
mediate opposition to it. Congressman
.\rthur M. Free, author of the bill before
Congress naming Sunnyvale as the site
for the Si3,000,000 base, will also forward
a protest to the President. He said that it
was understood in Washington that both
dirigibles were to be brought to the Pa-
cific Coast.
Leaders in the fight for Sunnyvale de-
clare that even an adverse decision by
the Navy Department concerning the sec-
ond dirigible will not in any way affect
the status of the local site.
Following is the wire sent Secretary
.Vdams by the Senior and Junior Cham-
bers :
Hon. Charles F. .\dams.
Secretary of the Navy,
Washington, D. C.
Morning press dispatches state that the
Navy Department is considering can-
cellation of its contract for second dirigi-
ble. .\11 organizations in northern and
central California cooperating with the mi-
dersigned in sponsoring a dirigible operat-
ing base on the Pacific Coast would vigor-
ously protest such a cancellation. They
are earnest in emphasizing Uie import-
ance of establishing a navy dirigible
operating base on this coast and the as-
signment of a dirigible thereto as an
element of necessary national defense.
The people of this air minded state would
be deeply disappointed if the Navy De-
partment were to take any action now
that might delay the establishment of a
dirigible base on this coast. Should the
department be considering the cancella-
tion as reported may we have an oppor-
tunity of formally presenting our views
on the subject before any decision is
made.
San Francisco Chamber of Commerce,
Leiand \V. Cutler, President;
San Francisco Junior Chamber of
Commerce,
J. H. Threlkeld, President.
ijrsjaTl ^-^XQrxi 9 Bid
••»j| San Francisco Busin
SAN FRANCISCO BUSINESS
A I' C; II S T 6 . 19 3 0
Published weekly by Uie San Francisco Chaniber of Commerce, 205 Merchants Ex-
ehangr. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
cInsM matter July 2, 1920, at the Post Office, San Francisco, California, under the Art
of March 3, 1879
Transcontinental
Freight Bureau Docket
The following subjects which have
been docketed have been referred to the
Standmg Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing is
desired on any subject, request therefor
must be made within t^velve days from
date. Action on the subject listed will not
be restricted to the exact scope of the
docket, but may include otlier points of
origin and destination, or otlier commodi-
ties or recommendations, varying from
changes propo.scd, if such modifications
appear necessary or advisable in dispos-
ing of the subject:
11387 (as issued) — Plumbers' goods, in-
cludine bathtubs. CL, westbound: Re-
quest for the following rate and mini-
mum carload weights from Group "D"
to California under items in Tariffs 1-H,
I.C.C. No. 1237, H. G. Toll, agent, and
4-E, I.C.C. No. 1239, H. G. Toll, agent,
as shown :
Item Min. Wt. Rate
4510 40,000 lbs. $1.25 per 100 lbs.
4515 40,000 lbs. 1.25 per 100 lbs.
4520 33,000 lbs. 1.25 per 100 lbs.
11388 — Rags, machinery wiping, im-
ported, cleaned at Pacific Coast ports,
CL, eastbound : Request for amend-
ment of Tariff 3-B, I.C.C. No. 1238, H. G.
Toll, agent, by establishing therein re-
duced rate at minimum weight of 40,-
000 lbs. from California to Group "D"
on machinery wiping rags, imported,
cleaned at Pacific Coast ports, which
will compare favorably with rate of 60c
per 100 lbs., minimimi weight 40,000
lbs., on rags N.O.S. in Item 900-A of
Tariff 30-S, I.C.C. No. 1234, H. G. Toll,
agent, to Rate Basis 4, or that the Rate
Basis 4 rates in Item 900-A of Tariff 30-S
be made subject to privilege of clean-
ing imported rags at Pacific Coast ports.
11389 — Excelsior bottle wrappers and ex-
celsior packing cUBhions or pads,
straight carloads, or in mixed carloads
with wood excelsior, westbound: Re-
quest for inclusion of excelsior bottle
wrappers and excelsior packing cush-
ions or pads, straight or mixed carloads,
in Item 2480-A of Tariffs 1-H, I.C.C. No.
1237, H. G. Toll, agent, and 4-E, I.C.C.
No. 1239, H. G. Toll, agent.
11390 — Fire extinguisher charges, LCL
and CL, westbound: Request for inclu-
sion of fire extinguisher charges in Item
2370-A of Tariffs 1-H, I.C.C. No. 1237, H.
G. Toll, agent, and 4-E, I.C.C. No. 1239,
H. G. Toll, agent.
11391 — Portable electric lamp standards,
without shades, in mixed carloads w4th
furniture, westbound: Request for in-
clusion of portable electric lamp stand-
ards, without shades, in Item 2875-B
(Section 5), Tariff 1-H, I.C.C. No. 1237,
H. G. Toll, agent.
]i:!92 — All commodities for export to Ha-
waiian Islands and West Coast of
Mexico, Central and South America,
CL, westbound : Request for amendment
of Item 1070-A of Tariff 29-T, I.C.C. No.
123G, H. G. Toll, agent, to provide that
Rate Basis 2 rate of $2.00 per 100 lbs.
will also apply on shipments destined to
the Hawaiian Islands and the West
Coast of Mexico, Central or South
U393— Tennis rackeU, imported, LCL or
any quantity, eastbound: Request for
less carload or any quantity rate of not
to exceed .$3.00 per 100 lbs. on tennis
rackets, imported, from Pacific Coast
ports to all eastern destinations under
Tariff 30-S, I.C.C. No. 1234, H. G. Toll,
agent.
11394— Rubberized fabric, LCL and CL,
westbound: Request for inclusion of
rubberized fabric in Item 2375-A of
Tariff 1-H, I.C.C. No. 1237, H. G. Toll,
agent.
11395 — Oleo Stearine, for export to Mexico,
CL, eastbound : Request for amendment
of Tariff 3-B, I.C.C. No. 1238, H. G. Toll,
agent, to provide for carload rate of 75c
per 100 lbs. on Oleo Stearine, minimum
weight 60,000 lbs., from California to
Laredo, Tex. (Group "H"), when for
export to Mexico.
11396 — Shoe dressing, CL, westbound-
minimum weight : Request for reduc-
tion in the minimum cai'load weight
on shoe dressing under Item 2365 of
Tariff 1-H, I.C.C. No. 1237, H. G. Toll,
agent, from 40,000 to 30,000 lbs.
11397— Asphalt, in tank cars, eastbound:
Request for amendment of Tariff 3-B,
I.C.C. No. 1238, H. G. Toll, agent, to
provide for the same carload rates on
asphalt, in tank cars (Item 2730), from
California to eastern destinations as
applicable on shipments in barrels
(Item 2725).
11398— Strained honey, CL, westbound:
Request for carload rate of $1.35 per
100 lbs. on strained honey, minimum
weight 36,000 lbs., from Riverton and
Lander, Wyo., to San Francisco, Calif.,
under Tariff 1-H, I.C.C. No. 1237, H. G.
Toll, agent.
11399 — Chlorate of sodium, CL, westbound :
from Houston, Tex.: Request for car-
load rate of $1.25 per 100 lbs. on chlorate
of sodium, minimum weight 36,000 lbs.
from Houston, Tex., to the Pacific Coast
under Tariffs 1-H, I.C.C. No. 1237, H. G.
Toll, agent, and 4-E, I.C.C. No. 1239, H.
G. Toll, agent.
11400 — Newsprint paper, CL, eastbound —
from Millwood, Wash., to Texas, Ar-
kansas, Louisiana points; Request for
carload rate of 64c per 100 lbs. on news-
print paper, minimum weight 40,000
lbs., from Millwood, Wash., to Dallas
and Ft. Worth, Texas, Shreveport, La.,
and directly intermediate points under
Tariff 2-Y, I.C.C. No. 1233, H. G. Toll,
agent.
11401 — Lumber and other forest products
(subject to commodity Group '*D"
rates) from stations in Southern Oregon
and Northern California to New York
piers and points in Texas (T. &. N. O.
R. R.), CL, eastbound: Proposal to es-
tablish carload rate of 75c per 100 lbs.
on lumber and articles taking same
rates from Glendale, Ore., and points
south thereof to but not including
Grants Pass, Ore., to New York piers of
the Southern Pacific Co. (Southern Pa-
cific Steamship Lines — "Morgan I..ine")
via Southern Pacific to EI Paso, Tex.,
T. & N. O. R. R. to Gulf ports, thence
Morgan Line to destination.
Also proposal to cancel Item 645, Sup-
plement 13 to Tariff 27-M, I.C.C. No.
1232, H. G. Toll, agent), naming carload
rate of 77%c per 100 lbs. on lumber and
articles manufactured therefrom, from
Lakeview, Ore., and intermediate points
south thereof to but not including Hot
Springs, Calif. (1 mile north of Wendel,
Calif.), to New York piers and points in
Texas via Roscville and El Paso, and
show these .specific stations as taking
"Coast" group rates via Western Gate-
way 7.
11402— Infusorial earth (fossil flour, fossil
meal or Kiesel-Guhr, pure or silicious),
crude or ground, CL, eastbound — from
McCloud River U. R. points: Proposal to
amend Item 3788 of Tariff 2-Y, I. C. C.
No. 12.33, H. G. Toll, agent, to provide
for anollier section covering the same
description, rates and minimum weight
from Bartle, MeCloud and Pondosa,
Calif., to eastern destinations as appli-
cable from Central and Southern Cali-
fornia stations under Section 2, Item
1597 of Tariff 3-B, I.C.C. No. 1238, H. G.
Toll, agent.
11403 — Potatoes (not including sweet pota-
toes), CL, eastbound — from Lund and
Cedar City, Utah: Proposal to establish
the same carload rates and minimum
weights in Tariff 3-B, I.C.C. No. 1238,
H. G. Toll, agent, on potatoes (not in-
cluding sweet potatoes) from Lund.
Utah, to midwestern territory as shown
from Elko, Nev., in Item 5228 of the
tariff; rates from Cedar City, Utah, to
be 2c per 100 lbs. higher than from
Lund.
11404 — Children's bicycles, LCL, west-
bound : Request for inclusion of chil-
dren's bicycles in Item 5340 of Tariff
1-H, I.C.C. No. 12.37, H. G. Toll, agent.
11405 — Cut decorative evergreens and
fresh fern leaves, LCL and CL, cast-
bound : Request for amendment of Item
1767-A of Tariff 2-Y, I.C.C. No. 12.33, H.
G. Toll, agent, to provide for the fol-
lowing rates from the North Coast to —
Groups D F
LCL $4.00 $3.50 per 100 lbs.
CL $2.00 .$2.00 per 100 lbs.
11406 — Carbon electrodes, CL, westbound:
Request for carload rate of .$1.15 per
100 lbs. on carbon electrodes, minimum
weight 40,000 lbs., from Group "B" point
to California under Tariff 1-H, I.C.C. No.
1237, H. G. Toll, agent,
12407 — Combination packages of electric
vaporizers and "Turbo," LCL and CL,
westbound: Request that Item 2370-A of
Tariffs 1-H, I.C.C. No. 1237, H. G. Toll,
agent, and 4-E, I.C.C. No. 1239, H. G.
Toll, agent, be made to apply on com-
bination packages of electric vaporizers
and "Turpo."
10699 (Reopened) — Post office lock box
fronts, LCL, westbound: Request for
amendment of Item 3085-series, Tariffs
1-H, I.C.C. No. 1237, H. G. Toll, agent,
and 4-E, I.C.C. No. 1239, H. G. Toll,
agent, to include Post Office lock box
fronts.
SPECIAL NOTICE
The Bureau of Foreign Commerce, De-
partment of Foreign Relations of the
Uruguayan Government has recently is-
sued a pamphlet printed in Spanish, en-
titled "El Uruguay." It contains an up-
to-date historical, geographical, political
and business outline of the Republic of
Uruguay. Copies are available at the De-
partment of International Trade and Com-
mercial Relations, or at the Consulate of
Uruguay, 510 Battery Street.
Are You Availing Your.^elf
Of New Information?
The Foreign Trade Department now has
in its library a booklet compiled by the
United States Tariff Commission entitled
"Comparison of Rates of Duty in the Tariff
Act of 1930 and in the Tariff Act of
1022," also a copy of the Rivers and Har-
bors Bill, as passed on July 3, 1930. Mem-
bers of the Chamber are welcome to con-
sult these publications at any time.
Joreign and T)omi\
TRADE TI
Foreign Trade Tip
Inquiries concerning Foreign Trac, '
sliould be made to the Internationa) f.
and Commercial Relations Departn |
the San Francisco Chamber of Com t.
DA venport 5000, list numbers being n
20360 — Representation. '
London, England. Old establisheS
with offices in all parts of the '
wishes to obtain the sales ageinv
ditional lines. Literature on lii
20361 — Foodstuffs.
Salon-de-Provence, France. Firu ,
ing in foodstuffs, especially olivet
olive products, is seeking an agent ^
20362— Chamois skins. *
San Francisco, Calif. Purchasingt
for chamois skins, in Paris, wnnt« '
in touch with importers in CalM
20363— Pilchards.
Hamburg, Germany. Firm desi .
obtain the agency for local dealt I
pilchards. ;
20364— Raw Materials.
Hamburg, Germany. Export'
raffia, graphite, hemp, and fibi i
sirous of contacting importers of ,
commodities.
20365 — Canned Fruits and Prunes. '
Trieste, Italy. Party wishes to
municate with exporters of canned
and Santa Clara prunes who are inte
in having an agent in Italy. Rcfen
packing and shipping instructionti'
on file.
20366— Fish.
Budapest, Hungary. Party is anxk
secure the representation of local pa
of fish. Banking reference.
20367— Oil of Roses.
Bourgas, Bulgaria. Agrlculttiriil o
ization is seeking a market for nA
Bulgarian oil of roses, used for mi
perfumery.
20368 — Coir Products,
Alleppey, India. Company matt
turing coir mats, coir matting and I
coir goods is seeking a responsible
nection in this city.
20369 — Agency.
Colombo, Ceylon. Party wants t(
tain the agency for exporters of th<
lowing products : cotton, art, woolen
pure silk piece goods, hosiery, under
caps, canned fish, canned meats, ca
fruits, fresh fruits, leather bags and
cases, lubricating oil and grease. T<
references, etc., on file.
20370 — Agency.
Mexico City. Party desires to foi
connection with an exporter of cinna
cocoa, and coconut-oil. References 01
20371— Kaoline.
Empalme, Sonora, Mexico. Party,
owns a large deposit of kaoline is set
a market for it.
20372 — Sardines, Rice, and Dried Pi
Buenos Aires, Argentina. Party is I
ested in becoming the agent f-T
exporters of any commodity, hut
eially those mentioned above.
20373 — Representation.
Buga, Colombia. Company is inter
in making connections with .\nie
manufacturers and exporters as ;i^en
a commission basis. Banking refere
Domestic Trade Tipi
Inquiries concerning Domestic Tnuifl
should be made to the Domestic 1
Department. i
D-3525 — Eastern Representation. |
ew York City. Concern desirof
securing representation of a manq
luring concern tliat needs a New
ofJlce with a skilled selling for€
scientific men. ■
ST 6, 1 9 3 0)3—
Agency.
^. Brokers in cannod and
is interested in taking over
I y for a packer of Alaskan
tation.
Firm desires to secure
nan familiar with heat-
ng work.
Jl)ntractii
ness Connection.
Is, Mo. Party desirous of mak-
biness connection. This gentle-
graduate in mechanical engi-
nd has had nine years of prac-
>erience covering purchasing,
a and service department man-
oast Manufacturer.
Ohio. Washer company desir-
gotiating with someone with a
jtheir manufacturing a washer
e for reselling in the Pacific
jCepresentative.
prk City. Representative desired
millinery merchandise on
ommission basis.
u facta rer's Representative.
rgh, Pa. Firm wishes to secure
in San Francisco to act as manu-
s representative to sell a new
ccessory on which they con-
aatents.
Suilding: Material
tation.
se, Calif. Party wishes to secure
Iding material firm in San Fran-
shes to expand their business
e peninsula.
[Distributors.
ood, Calif. Concern desires to
with reliable individual or firm
Ibutc their airplane.
Eastern Representation.
uis. Mo. Concern has small, com-
lization which can meet the
s of parties interested in repre
ti in St. Louis.
keting*.
apolis, Minn. Tire pump manu-
ishes to contact manufacturer
purpose of marketing and manu-
|ig his product. Will be in San
|co within a few weeks.
^ery Lateil Leads for
NEW BUSINESS
enue Freight Loading
ng of revenue freight the week
uly 5 totaled 792,141 cars, accord-
the ear service division of the
Ian Railway Association. Due to the
Ince of Fourth of July and the fact
e day following was also observed
oliday, the total for the week of
vas a decrease of 144,707 cars below
eceding week and a reduction of
cars under the same week in 1929.
was 58,806 cars below the same
n 1928.
ing of revenue freight the week
July 12 totaled 915,985 cars, accord-
the car service division of the
:an Railway Association. This was
;rease of 123,844 cars above the
ing week, when the movement of
; declined owing to the observance
irth of July and the fact that the
llowing was also observed as a holi-
rhe total for the week of July 12
decrease, however, of 150,429 cars
the same week in 1929 and 108,940
?low the same week in 1928.
ellaneous freight loading for the
>f July 12 totaled 355,6.13 cars, 66,-
's under the same week in 1929 and
cars under the corresponding week
!.
ling of merchandise less-than-car-
)t freight amounted to 230,299 cars,
■ease of 25,507 cars below the cor-
iding week last year and 23,477 cars
the same week two years ago.
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Accountant — Thomas Herbert Meek
(public), 703 Market to 26 O'Farrell.
Advertising — King-Westbrook Co. (out-
door), 235 Montgomery; Lewis Mail Ad-
vertising Co., 507 Montgomery.
Apartments — Arline Apartments, 715
McAllister; Farnham Apartments, 886
Sutter; Woodson Apartments, 725 Ellis.
Architects — John H. Ahnden, 605 Mar-
led to 26 O'Farrell; J. H. Powers, 605
Market to 26 O'Farrell.
Astrologer — Alice A. Ayres, 177 Post to
1400 Filbert.
Attorneys — Durward Herndon, 485 Cali-
fornia; O. H. McConoughey, 1005 to 973
Market; Geo. R. Tuttle, 220 Montgomery;
Robert K. White, 111 Sutter to 582 Market.
Auctioneers — Eastern Auction House
(Herman Cohn), 601 McAllister to 1727
O'Farrell.
Auto Duco Shop — H. Moos, 324 Fell.
Auto Painting — Lone Owl Auto Paint-
ing & Repairing, 3348 San Jose.
Auto Repairing — Condrott & Engblom,
1670 Pine; Hansbury & Wright, 4907 Mis-
sion: Phoenix Super Service Station, 9th
and Folsom; Peter J. Tuohey, 1212 Web-
ster; Auto Body Building & Painting Co.,
475 Grove.
Automobiles — C. McGranahan (used
cars), 1117 Van Ness.
Banners and Emblems — Fisch & Co.,
Inc., 171 2d.
Barber Shops — Monsieur J. Ruiz, 133
Geary; Willard Barber Shop, 814 Eddy.
Beauty Parlors — Rosette Beauty Shop
1302 18th to 1212 18th; Sheridan Arms
Beauty Salon, 608 Bush.
Beverages — Play Ground Candy Store,
1470 Broadway.
Boats— Red Stack Tow Boat Co., Pier 25.
Boxes — Roy Box Co., 120 Kissling.
Brokers — Earl S. Douglass & Co. (J. J.
Quinn) (stock), 315 Montgomery; Jordan
Knight Starr (insurance), 206 Sansome.
Builders' Specialties — D. A. Pancoast
Co., 605 Market to 26 O'Farrell.
Builders — Oswald & Rucker, Inc. (H.
Bliss Rucker), 220 to 105 Montgomery.
Business Counselors — Snook & Co., 58
Sutter.
Campaign Headquarters — Dawson Cam-
paign Headquarters, 1563 Polk; Chas. A.
Son Campaign Headquarters, 989 Market;
Tallant Tubbs Campaign Headquarters,
721 Market; Young Men's Rolph-for-Gov-
ernor Headquarters, 3111 16th.
Candy — Martha Washington Candies
Co., branch, 5630 Geary.
Cigarette Lighters — Douglass Co., 278
Post to 315 Montgomery.
Cigars— S. E. Holmes, 239 to 245 Powell;
Jack Pinsler, 1698 Market to 17 Taylor.
Cleaners — Coliseum Cleaning & Dyeing
Works, 346 Clement; Fox Cleaners &
Dyers. 112 Mason; French Unique Clean-
ers, 2153 to 2144 Clement; La France
Cleaners, 1503 Mason to 1333 Polk; Won-
der Cleaners, 2406 Polk to 6123 Mission.
Cloaks and Suits — Alexander's, 2400
Mission.
Clothing — Rose's Smart Shop, 795 Mar-
ket; Superior Clothing Co. (L. Koolpe),
82 3d.
Club — Sunshine Club, 1299 Geary.
Commission — J. J. Pera & Co., 425 Davis.
Confectionery — Howard Blandford,
1.398 Hayes; Di Carlos Sweet Shop, 5141
Mission; Poppy Sweet Shoppe, 24 West
Portal.
Contractors — Barrett & Hilp, Job of-
fice, .3212 Jackson ; .Tames Kerns (jobbing),
1287 20th Ave. to 1629 Moraga.
Delicatessens — Dutch Twins Delica-
tessen, Haight and Fillmore; B. Rifkin,
1116 Fillmore; .Toe Vigllani, 2087 Market.
DentisU — Dr. Wni. R. Berke, 2588 Mis-
sion; Dr. Alf. I. Marsten, 1005 to 870
Market.
Diagrams — Gordan & Klein (legal),
235 to 156 Montgomery.
Drayage — Zanetta Drayage, 497 5th to
672 Bryant.
Drugs — Abrams Drug Co., 459 Castro.
Electrical — National Electric Co., 1289
to 1080 Howard.
Elevators — National Elevator Co., 1289
to 1080 Howard.
Employment Agency — Butler Bureau
(Arthur N. White, F. A. Scofleld, C. J.
Voris), 40 Sansome to 544 Market.
Express — Villa Transfer Co., 557 Ama-
zon.
Finance — Empire Finance Co., 988
Market; Home Finance Co., 1439 Van Ness
Ave. to 1305 Sutter.
Florists — Chestnut Street Florist, 2233
Chestnut; Copclands, 440 Sutter; Dunne's
Florist Shop, 4437 Geary ; Orchid Shoppe,
254 Fillmore; Sam's Florist Shop, .327%
Crescent; Wong & Sons, 118 W'averly
Place.
Foundry — Central Foundry Co. (E. A.
Keithley), 116 New Montgomery to 100
Potrero.
Fruits — Harvey Distributing Co. (James
A. Andrews), 85 2d; C. Pasquale, 1944 to
1924 Irving.
Golf Courses — City Gardens, 500 Turk ;
Garrett Golf Course No. 5, 22d and Va-
lencia; Mi<lway Miniature Golf Course,
4828 Balboa: Pine St. Golf Studio (Harry
Pratt), 4.51 Pine.
Grain & Beans — H. E. Woolner & Co.,
149 to 110 California.
Grape Juice— Raucci Co., 24 California.
Grocers — Corner Economy Cash Gro-
ery, 1990 Golden Gate Ave.; \. McManus,
3033 24th to 1651 Church ; Pifferi & Frac-
chia, 701 San Jose: S. Redsun, 5059 Geary;
Wonder Grocery, 95 9th.
Hardware — Crown's Hardware & Elec-
tric Shop, 1607 to 1623 Ocean.
Hats — S. Richman, 1730 to 1108 Polk.
Heating Appliances — Skinner Bros.
Mfg. Co., Inc., 580 Market.
Herbalist — B. Gatchell, 3263 Mission.
Hotels — Pine Hotel, 1291 Pine; Tele-
graph Hill Hotel, 485 Greenwich.
House Cleaning — Lion House Cleaning
Co. (J. H. Mills), 443 Kearny.
Insurance — Hamilton National Life In-
surance Co., 220 to 235 Montgomery ; Ser-
vice Life Insurance Co., 235 Montgomery;
Jno. Scott Wilson Co., 235 Montgomery to
973 Market.
Investments — Realty Investment Co.,
1109 to 112 Market; Mark A. Strang In-
vestment Service, 111 Sutter ; Third Street
Investment Co., 77 3d to 83 3d.
Iron — Braun Steeple Co. (ornamental),
1088 Howard to 636 Potrero.
Laundry — Mme. M. Bellet Hand Laun-
dry, 2405 Ocean.
Linotyping — Luster & Blue, 355 Clay.
Lumber — Clover Valley Lumber Co.
(H. B. Hewes), 1 Montgomery to 260
California.
Machine Shop — Liberty Machine Co.,
2857 26th to 2801 26th.
Manufacturers' Agents — Barrett & Wal-
ter Co., .325 5th; Colson & Rogers, 112
Gough; Edward L. Culin, 525 Market to
7 Front; C. N. Hildebrandt, 235 Mont-
gomery to 973 Market; J. L. Pritchard,
1028 Geary.
Markets — Daly City Cut Rate Fruit
Market, 6307 Mission; A. Lo Schiavo &
Co., 1515 Polk; Paramount Fruit Mar-
ket, 698 Monterey Blvd. ; Sunnyside Meat
Market, 601 Monterey Blvd.
Massage — Arvid Johnson, 150 Powell
to 693 Sutter.
Mill Work — C. E. Reinhart & Co., 917
Bryant to 535 10th.
Millinery — Clare Bennett, 209 Post;
La Rpine Hat Co., 49 4th.
Notary Publics — Amy B. Townsend,
321 Kearny to 366 Bush; Daisy Crothers
Wilson, 600 to 576 Market.
Oil — Theta Oil & Land Co., Ill Sutter
to .582 Market.
Painters — Jas. P. Hunter, 2521 Octavla
to 3001 California; J. H. Maxwell, 2512
Clement to 6508 California; Roche Bros.,
895 46th Ave. to 459 Fell.
Paper — Standard Paper Co. (David
Morris), 83 Natoma to 160 2d.
Physician — Dr. John .M. Graves, 977
Valencia to 909 Hyde.
Piston Rings — vVmerican Hammered
Piston Ring Co., 077 Folsom to 215 Market.
Poultry — .\mcrican Poultry Co., 340
Davis.
Printing — E. Erwin Crane, 340 San-
some ; Farallon Press, 58 Sutter.
Produce — Anchoe Produce Co., 215
Washington.
Publicity — Louise M. O'Hara, 830
Market.
Radio — Presidio Radio Shoppe, McCul-
loch Radio Shop, 21st and Valencia;
Irving Radio Co., 1801 Irving; M. Belli
& Co., Colma; Cassidy & Dito, 2115 Polk;
Dunbar's Radio Shop, 3639 Balboa to 58
West Portal; Humphreville Radio Shop,
1646 Baker; R. C. A. Victor Co., Inc.,
radiola division, 235 Montgomery.
Real Estate — Alberton Realty Co.,
branch, 25th Ave. and Fulton; Brugviere
Co., 220 Montgomery to 57 Post; Haynes
Real Estate, 340 3d; E. J. Rattigan, 220
Montgomery to 57 Post; Safeway Realty
Co., 51C0 Mission; Wilson Estate Co., 235
Montgomery to 973 Market.
Refrigerators — McCray Refrigerator
Sales Corp., 765 to 933 Mission.
Restaurants — College Grill, 326 14th;
Crest Lunch, 115 4th; Cuauhtemoc Res-
taurant, 375 3d ; Ellison's Lunch, 199 Mis-
sion; Las Flipinas Restaurant, 623 Pa-
cific; La Tapatia Restaurant, 1.567 Ellis;
Meads Co., Inc., 517 Stevenson to 995
Market; Merchants' Tea Room, 5108 Ellis;
Pioneer Tamale & Enchilada Cafe, 1204
Market.
Sash — Haring Sash & Door Co., 725 2d.
Saws — .\cnie Saw Works, 415 10th.
Schools — Kelly Schools of Modern
Music, 3490 20th; Piano-.\rte Schoole
(modern piano playing), 11 Mason; Thai's.
Saxophone Studio, 2517 Mission to 533
Valencia ; Jean Verna Kindergarten, 2357
Chestnut.
Securities — Bldg. Securities Corp., 220
to 235 Montgomery.
Service Stations — John H. Clatanoff,
Drumm and Sacramento; Ferguson's Ser-
vice Station, Portola Drive and Teresita;
O'Neill's Service Station No. 1, Lombard
and Lyon, No. 2, 6098 Mission ; Paramount
Super Service Station, 3d and Oakdale;
M. Toich & Son Service Station, 1100
Potrero.
Sewing Machines — C. E. McKinley,
2409 Mission.
Sign Supplies — California Flashers,
Ltd., 219 7th.
Signs — Tellite Pacific Co. (W. R. Bas-
sick) (electric), 681 Market.
Sporting Goods — Hal's Sporting Goods
Co., 2087 Lombard.
Stone — Berwick & Co. (art), 1419 Eg-
bert.
Stoves — Detroit Jewel Garland Stove
Co., 718 Mission.
Tailors — E. Breglia, 1211 Church ; Sas-
treria Castellana, 493 3d; Sam Leonetti,
942 Market; P. F. Pimiella (merchant),
521 California to 405 Montgomery; Rex
Tailoring Co., 206 Stevenson.
Taxi Service — Red Top Cab Co., 1645
Pacific Ave. to 245 Turk.
Tile— Pacific Art Tile Co., 1176 Valencia.
Trunks — Harband Trunk Co., 1163
Market.
Watchmaker — Maurice Zuckcr, 210
Post.
Water — La Vida Mineral Water Co.,
564 Bryant.
Wheels — Claude H. Shayer (auto), 1690
Pine.
Window Cleaning — Able Window
Cleaning Co., .32.32 Buchanan to 1885 Lom-
bard.
Wire — Coast Wire Co. (Ernest Roe),
260 Spear; Wm. H. Hopkins Wire Works,
860 Howard to 169 Russ.
Miscellaneous — Aer-Rotor Sanitation
System Co., 821 Market; Alloil Lube Corp.,
.50 Hawthorne to 60 Brady; Apartment
[ continued on page 4 ]
Industrial development
REPORTED BV IHE
Industrial Dcpartnwnt of S. F. Chajnbcr of Commerce
NEW INDUSTRIES
ifor
ia Sanda
lany has recent-
ly been organized, and is in the business
of manufacturing beach sandals of all
kinds for men, women, and children.
The company occupies one floor at 527
Howard Street, and the present produc-
tion, according to J. Cox, manager, is 250
pairs a day. Distribution of the product
of this new concern is being rapidly
built up with tlie wholesale trade. Mr.
(^ox also slates that he was formerly con-
nected with the Shoe Divisions of the
Hood Rubber Company and Sieberling
Rubber Company.
Cohen Cloak & Suit Mfg. Co. has just
been established and is manufacturing
ladies' coats and suits. This new company
is located at 305 Grant .\venue and at
present has six employees.
The Marne Hat Company. 695 Sutter,
has commenced the manufacture of
ladies' hats. The company is anticipat-
ing manufacturing on a large scale soon
for the wholesale trade.
Cambra Food Products Company was
organized some months ago, and is in
the business of making the following
brands of preserves, jellies and mince-
meat: "Kellers," "Imperial," "Santa
Clara," and "Three Diamond." Factory
and offices are located at 2190 Folsom
Street. \ nationwide distribution of prod-
ucts is being built up. Considerable in-
vestment was made in machinery and
equipment, and the company has eight
employees at present.
Delicious Candy Factory, with offices
and factory at 418 Valencia Street, has
just commenced the manufacture of can
dies of all kinds, specializing in choco
lates. Products are being made for both
the wholesale and retail trade. One floor
of approximately 3750 square feet is
occupied.
Inertol Company. Inc., manufacturer of
waterproofing compounds and paints,
with headquarters offices in New York
City, and factory in Newark, New Jersey,
has established western headquarters at
447 Sutter Street, San Francisco. A com-
plete stock of products is carried here in
several warehouses, and distribution will
be made to all the western territory from
this branch. B. W. Mueller is Pacific
Coast manager.
™^San Francisco Busin
Freight Overcharges;
Statute of Limitations
EXPANSIONS
mnplete line of fur
nanufacturers of a
goods in San Fran-
a creamery department which bottles
milk and cream, and cuts and packs
Cisco for the past eighteen years, and butter for the San Francisco Division,
operating sales branches in New York ! and also houses the plant of the Dwight
and Los .\ngeles, have just doubled floor
space in their factory at 239 Geary Street,
recently
vhich blends and distribute
organized
green cof-
and have commenced the manufacture fee to all the MacMarr stores and roasts
of a high grade line of women's dresses | coffee in the San Francisco Division for
and sports coats. Ira Fortlouis, with 23 | these and other stores in Califor
years' experience in tlie New York coat! Arizona. This company occupies
and
market, is in charge of the new San Fran
Cisco factory which started business on
Monday, July 21, and which at first will
employ 25 additional workmen.
.■\ccording to Phil Damner, executive in
charge of Damner Brothers, the original
factory serves the entire eleven western
states, and the new ladies' coat factory
will eventually distribute to this same
market. Fur trimmed coats will whole-
sale at from $29.50 to $159.50, and plain
coats from $16.50 and up.
Plant equipment in present quarters
can be expanded to turn out 500 coats a
week as business demands warrant.
The show room of the factory which
overlooks Union Square is one of the fin-
est in San Francisco, and is equal to the
best in New York City. This new factory j j*
started as a part of San Francisco's mar-
ket building program launched by the ]
Chamber of Commerce and the Retail Dry
Goods .\ssocialion, Damner Brothers
carrying in the July 21 issue of Women's
Wear, New York, a half page advertise-
ment announcing the opening and fea-
turing San Francisco.
MacMarr Stores, Ltd., operating 1500
stores, with headquarters in Portland,
and with San Francisco Division offices
arge
space in the TwelfUi Street building.
According to H. E. Moore, manager, San
Francisco Division, this division extends
from Eureka on the north, to Santa Maria
on the south.
Lee Tire & Rubber Company, with head-
quarters offices at Conshohocken, Pa., and
factories in Conshohocken, Pa., and
Youngstown, Ohio, has recently moved
western headquarters in San Francisco
from 1350 Van Ness Avenue, to 12th and
Howard streets, where three floors, a total
of 11,500 square feet are occupied. The
products of the company include pneu-
matic tires and tubes, solid tires, and
sundry rubber goods. J. J. Pie is Pacific
Coast district manager, and all of the
western states are served from this head-
quarters. The new location gives three
as much floor space over former
location, and it is anticipated that a much
rger stock will be carried.
J. M. Cohen & Co., manufacturers of
men's and boys' neckwear, have recently
moved from 15 Battery Street to 51 First
Street. Floor space has been increased
50 per cent by this removal, and the con-
cern anticipates an increase in produc-
tion. This company was established in
San Francisco in 1907, and the new loca-
tion, being in the center of the whole-
at 255 Twelfth Street, is a San Francisco j sale district, afl'ords a better opportunity
industry as well as distribution unit. The to serve the wholesale trade. 6000 square
large plant at 255 Twelfth Street houses feet is occupied.
DISTRIBUTORS
\ new division of Blake. Moffitt &
Towne, wholesalers of paper, twines, etc., ]
and manufacturer of certain paper prod-
ucts, with headquarters at 41 First Street,
San Francisco, has just been opened at I Yak
itock of paper, paper products and twines
The Transportation Department is
vised that on July 27, 1930, the appellate
division of the Superior Court of Los An-
geles County rendered its findings in
Cases Numbers C. A. 137 and 138 (Sunset
Pacific Oil Co. vs. L. A. & S. L. R. R,).
In Case 137 the court held that the
four-year limitation upon any contract,
obligation or liability founded on an in-
strument in writing was not applicable to
freight overcharges under Section 337,
California Code of Civil Procedure despite
the fact that shipments covered by the
appeal had moved within four years from
date of cominencement of suit.
In Case 138 the court held that Section
338 of the Code providing a three-year
limitation upon a liability created by
statute was applicable. Under this de-
cision suits for the recovery of straight
freight overcharges may and should be
filed in the civil courts within three years
from payment of freight charges.
The above referred to suits were filed
against the proposals contained in Agent
Gomph's Circular No. 311-4 of December
27, 1929, which probably will be amended
in conformity with the findings of the
CHAMBER'S TARIFF
FILES AUGMENTED
The Tarifl' File of the Transportation
Department now consists of over 2500
volumes containing freight rates, rules,
regulations, etc., applying quite generally
throughout the United States. Quotations
from and advice concerning these issues
are available to members through the
service of a competent tariff expert whose
constant aim is to furnish to members a
complete and courteous rate quotation
Commenting upon the need of thi
L. O. Head, vice president of the
ber and chairman of its Industrla
mittee said: "Upon investigation •
that no chartings of the southern
of San Francisco Bay have been
since 1897 and there have never be
chartings made of our two imj
navigable rivers.
"Because such information has m
available, we are of the opinion II
fullest possible advantage has no
taken of the navigable parts of the
bay adjacent to the ten thousand ».
potential industrial properly on th
insula. As the result of this s
definite information and soundinf
be available particularly over San
Shoals, a portion of the bay which
have erroneously believed an impcc
to the free use of the bay by water
industrial traffic."
Referring to the development o
two rivers, he said, ".Although
rivers are now extensively used by
mercial traffic, no one but expert
pilots know the channels. With
available, new men may be able I
the
In addition to the commercial
Mr. Head points out that local pit
craft and yacht building factories «
benefited since the amateur boatiD
thusiast will soon have charts ava
for their use in cruising up the J
mento and San Joaquin rivers.
COMPLETE LIBRARY
ON TRANSPORTATi
invited to make use of
hich are rendered with-
Mcnibers ai
these services,
out charge.
The quality of service rendered by this
department is largely dependent upon re-
quests presented by members and we will
be able to properly augment our tariff
files with a consequent improvement in
our quotation services if members will
acquaint us with the commodities in
which they are interested, together with
the origin and destination territories in-
volved. We will thus be able to obtain
those additional freight tariffs necessary
to fulfill the specific requirements of our
members with a consequent increase in
the efficiency of our service.
NEW CHARTINGS OF BAY
WILL AID SHIPPING
Thomas J. Maher, chief of the San
Francisco Division of the United States
Coast and Geodetic Survey Service, at a
meeting last week with the members of
the San Francisco Chamber of Commerce
Industrial Committee, presented plans for
the charting of the southern portion of
San Francisco Bay and the delta portions
of the San Joaquin and Sacramento
rivers. Under the plans of the project,
which has the committee's approval, and
will be recommended by Mr. Maher to the
Washington, D. C, headquarters of the
Survey Service, soundings and chartings
will be made of the southern arm of San
Francisco Bay to its extremity, and up the
two rivers to Stockton and Sacramento,
respectively.
Mr. Maher's recommendation is the out-
growth of a meeting between industrial
committee members and the various gov-
ment officials in charge of charting
The Transportation Departments
the use of members an excellent HI
of text and reference books that
oughly cover the transportatfon llel!
includes a complete file of decisioi
the Interstate Commerce CommissiM
Railroad Commission of State of Gal
nia and the United States Supreme 0
the Traffic World; Lust's Digests,
tors, et cetera.
Members are invited to avail t
selves of these facilities and inqt
made in person, by telephone or 1
concerning decisions of regulatory h
or courts will be promptly handled.
Chamber Industrial
Broadcasts Describe
Products of S. F. Fii
[ continued from page 1 ]
progress talk during the Chamber of I
mercc programs: W. P. Fuller A
United Fruit Co., Pacific Electric
Co., Fontana Food Products Co., D. (
ardelli Co., Simon Mattress Co., Bear
Co., Eloesser Heynemann Co., Simi
Co., Xeustadter Bros., Sidley Co., Sp<
Elevator Co., John Lincoln Co., (
Northern Chemical Co., Ferry-Morse
Co., Paraffine Cos., S. S. F. Union SI
yards, Schlage Lock Co., .\ssociated
Industries. Kleiber Motor Co.. M
Fleishmann & Co., Illinois Pacific <
Co., and Western Pipe and Steel Co.
Every local factory desiring to
ticipate during the period that these
grams are to be given is urged to i
municate with the Publicity Departn
Yakima, Washington. As in the case of the state of Washington, Seattle a nd
other divisions of the company, a general Tacoma being the other two locations.
will be carried on hand at the new branch [ and marking local waters, which was
in order to give paper buyers in that I held last January. At that time the com-
region the best possible service. With mittee urged that the work be done and
, there are now three divisions in | as the result, Mr. Maher met with and
secured the committee's approval of his
report.
Leads for New Businei
[ continued from page 3 ]
Rental Bureau, 2015 Chestnut; Berr;
Drive, Ltd., 655 Geary; Dr. Cheste
Cooley, 490 Post; Electric Service
plies Co., 681 Market; Evergreen R«
Shop, 6212 Geary; Dr. F. Graham E
Fitzhugh Bldg. : Executives Pcrso
Bureau, .582 to 544 Market; Federal-M
Corp., 706 Ellis to 1710 Howard; Go
Gate Laboratory, 325 Chenery; Hopp<
flee Service, 1109 to 112 Market; Ideal
ment Mfg. Co., 165 Post ; Insurance F
dation, Ltd. (A. Silvers, Wm. Brmc)
.Montgomery; Jack's Bargain Store,
Haighl.
I THIS ISSUE
An FKAnCISCO
i u s I n E s s
AUGUST 13
1930
lii-ij.-
You Are Judge
Office
A.
S the door of your office
swings open - - what is tfie First impression created? Good - •
bad - - indifferent?
Beauty is more than skin deep in office equipment!
Back in the early «Eighties», Globe-Wernicke began putting offices
in order. Today Globe-Wernicke has the advantage of almost 50
years experience in solving business problems. This experience
made possible the outstanding Globe-Wernicke filing develop-
ments - - Tri-Guard File, Angular Tab Guides, Safeguard Filing
Plan.
Equipment of this type, planned into your office by factory trained
Globe-Wernicke Authorized Dealers, brings savings that will
surprise you.
To survey your old office - - or plan your new one, see your
Globe-Wernicke Authorized Dealer
H. S. CROCKER CO., INC.
565 MARKET STREET
The "V» shaped filing pocket - - medns faster filing and
finding. An exclusive Globe-Wernicke Tn-Guard File fea-
ture. Write lor booklet .Outstanding Filing Developments..
242 MONTGOMERY STREET
SAN FRANCISCO
FRESNO SACRA/vlENTO
4 "San Francisco Bus inesa" is a product of IheCrncker-Union Plant, where Fine Printing and Lithography are executed f-
August 13, 1930 f>
At Red, White & Blue Dealers — Everywhere!
Standard
/Xci i W
IMFORMATION
M
LISTEN IN — Presenting the Standard Symphony Orchestra, The
Standard Symphony Hour offers its programs of enjoyable music
every Thursday evening from 7:45 to 8:45 P.M. over KFI; KGO;
KGW; KOMO and KHQ.
ts^SAN Francisco Business
INFORMATION ABOUT FREIGHT RATES
from any place to any place— on seaboard or inland—
by water or rail and water, is instantly available to shippers.
Just call your nearest McCormick representative. He has
access to a complete, up-to-the-minute file of freight tariflfs
and will give you accurate information about rates, classi-
fications, packing requirements, bill-of-lading regulations
and other factors that govern shipments. This is just one
instance of what we mean when we say
"Eliminate Worry . . . Ship via McCormick"
FOUR FLEETS . . .
Pacific Coastwise Freight
and Passenger Service
Pacific-Argentine-Brazil Line
(U. S. Mail Steamers)
80,000 Miles of Service
U. S. Intercoastal Service
(Munson-McCormick)
Pacific-ff est Indies Service
OAKLAND
(LAkeside 314«)
Ix>s Angeles
San Dieco
Me CormiclitvjStcantship Coxnpan^r
Portland
Seattle
Tacoma
Astoria
Vancouver, B. c.
Officers of the San Francisco
Chamber of Commerce
L ELAND W. CUTLER
President
L. O. HEAD
First I' ice-President
J. W. MAILLIARD, JR.
Second rice- President
B. R. FUNSTEN
Third J'ice-President
ALBERT E. SCHWABACHER
Board of Directors
A. M. Brown, Jr. John R. Cahill
James A. Cranston
Leland W. Cutler Arthur R. Fennimore
B. R. Funsten
\Vm. H. Harrelson L. O. Head
J. W. Mailliard, Jr.
L. H. Marks Frederick H. Meyer
John W. Procter
Robert C. Reid Albert E. Schwabacher
Frank A. Somers
Louis C. Stewart Joseph S. Thompson
J. H. Threikeld
A. Emory Wishon Herman Wobber
Leonard E. Wood
Chairmen of Standing Committees
A. Emory Wishon, Agricultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
Bliss Herrmann, Bean Trade
Wallace M. .Alexander, International Trade
Robert Dollar, China Commerce
Albert E. Schwabacher, Finance
Paul Dietrich, Foreign Trade
Frederick J. Koster, European
Herbert Eloesser, Domestic Trade
R. V. Dewey, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Frederick H. Meyer, Bridge and Highway
Wallace M. Alexander, Japanese Relations
Robert Cabrera, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harhor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailhard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DA venport 5000
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS A YEAR
George L. North, Editor H. H. Dempsey, Advertising Manager
Vol. XX SAN FRANCISCO. CALIFORNIA. ALICU-ST !.<■ 11M\ No. jT
TABLE of CONTENTS
THE SIDE LINES— OUR PROBLEM 6
By Leland W. Cutler
THE PRESIDENTS' P.\GE 7
FIRST IN C.\RGO HANDLING 8
By J. K. !\ovins
THE THIRD STREET BRIDGE, A CHAMBER OF COMMERCE
ACCOMPLISHMENT 10
By Capen A. Fleming
THE SAN FRANCISCO RESTAURANT SURVEY 12
By J. J. Eppinger
VOTE NO ON ALL POWER BOND PROPOSALS 14
THE VISITING NURSE 15
By Naomi Deutsch
RETAIL COOPERATION 16
By Herbert Eloesser
FOREIGN AND DOMESTIC TRADE TIPS 28
LEADS FOR NEW BUSINESS ........ 29
TRANSCONTINENTAL FREIGHT BUREAU DOflKET .... 32
\
4SAN Francisco Business
T be Side Lines...
Our Problem
By LELAND W. CUTLER
President S. F . Chamber of Commerce
A MAN resigned from tlio Chanil)cr of Commerce last
/ ^ montli. He gave as his reason that l)iisiness was
.A^ _Jk- (.haniljers of commerce througliout the coun-
try are working now as thev seldom have been called uijon
to work, to make business good. That is their job and their ^^
responsibility. ^
The urgency of improving business is never as great as
when it is bad, and if it were always good there would be
less need for chambers of commerce.
In every community can be found every type of citizen —
good, bad and indifferent. The last is the most difficult to
handle, and I think he's even more of a community problem
than the bad. It's easier to make a good citizen of a bad one
than it is to make a bad one of a good. But it is almost
impossible to change an indifferent citizen into anything
else than what he is, because he's satisfied with himself and
his surroundings and so why all the excitement?
San Francisco has fewer bad citizens than any seaport
city of its size in the world. It has more outstanding leaders
than any city that I know of, but it has an army of indifferent,
satisfied critics that are one hundred per cent responsible for
what they themselves like to refer to as our lack of progress.
They are our real problem.
We, as a community, know whether our business and our
progress are satisfactory, and whether or not there is work
for a chamber of commerce to do. If there is not, then seven
thousand or more business men who are supporting it are
wrong and the gentleman who resigned is right. If, on the
other hand, our general progress could stand a little speed-
ing up, there are entirely too inany citizens in our community
who are standing on the sidelines yelling for action and doing
nothing to get it.
Nearly all of the criticism of any chamber of commerce
is inspired by people who refuse to join it, which is as unfair
and unjust as the man who denounces his government and
refuses to vote. I don't think that criticism of a chamber of
commerce or of any other public organization is as important
or as damaging as some of us believe, for the reason that the
men who are actually doing the constructive things for their
community are too busy to hear it, or, if they do hear it,
they're too big to be discouraged by it. The great pity is that
so much potential energy should be so needlessly wasted.
No chamber of commerce is given credit for all of the
things it does. You may have read during the week that
shipbuilding fh-ms of the San Francisco Bay area are to be
permitted to bid for the construction of several vessels to be
financed by the Government after Washington had decreed
August 13. 1930}?^
. . . . page
I believe that a man should be proud of the city in which he lives, and that
he should so live that his city will be proud that he lives in it.
— Abraham Lincoln.
The test of a man's worth to his community is the service he renders to it.
— Theodore Roosevelt.
It has been my observation that without exception the city which vigorously
and enthusiastically supports a chamber of commerce is likely to be classed among
progressive and illuminated communities, and that the city which fails in such
efforts is pretty sure to be excluded from that classification.
— Warren G. Harding.
There is today a greater need than ever for a spirit of cooperation, not only
between capital and labor, but between business and government and between
different sections of the country, and it is through organization that this can best
be brought about.
— Calvin Coolidge.
Anyone who has watched the development of our cities during recent years
must be impressed by the effective and constructive service rendered by their
chambers of commerce. The work of a chamber of commerce opens paths of
usefulness limited only by the degree of active interest which is shown in its
activities by the community which it serves.
— Herbert Hoover.
• • •
• • •
• • •
• * •
• • •
-■>?( San Francisco Business
Unloading batmnas at China Basin. Note the mechanical gear
employed to replace man power. The stevedores shown in the
foreground are the highest paid in the world.
FIRST in
GjRGO Handling
IN the parlance of the
seafariiii^ man "the
liook never hangs."
One who " 1 a z i e s "
through an afternoon down at the docks along the
Embarcadero soon begins to understand what a
world of meaning is condensed in these four
words. Uttered by the sun-tanned mariner in his
matter-of-fact way, and echoed by the swarms of
stevedore gangs working with rhythmic precision,
the phrase brings to light one of the most interest-
ing facts about San Francisco's famous waterfront.
It reveals, for instance, that freight loaded on
steamers calling at the port of San Francisco, re-
ceives the most efficient and most economical han-
dling of any port in the world! As with cargo, so
with men who attend to the loading and unloading
operations, who fire the
By J . K . N O V I N S bollers and set the sails, for
at our waterfront the sys-
tem of handling the per-
sonnel for the merchant marine is regarded as the
most uni(fue of any port in the world.
One astounding fact stands out. It should be
known to every man and woman who points with
pride to our harbor and to our excellent shipping
facilities. The army of men handling the fourteen
million tons of freight which pass through our
docks every year is the highest paid in the world
for this class of labor, and yet the cost, in dollars
and cents, is the lowest of any port.
For a gang of sixteen longshoremen loading a
vessel with valuable cargo at the rate of 20 tons
to the hour — some have been known to handle as
August 13, 1930 ^-
Inside of
(I floating
warehouse,
showing
how cargo
is stacked in
ship's hold.
Photo by
courtesy of
American-
IJawaiian
Steamship
Company.
high as 27 tons — "the hook never hangs." The
swinging hook which delivers the load into the
gaping hold of the ocean liner never swings idle
•for one minute. It is as regular in its productivity
as the measured stroke of
the piston rod of an engine,
and as efficient.
Behind this swinging
hook is an organized army
of three thousand long-
shoremen who, contrary to
general impression, are
definitely to he classed as
skilled workers, whose pay
is ninety cents per hour —
the highest wage rate paid
to stevedores in any port
the world over.
That they are also the
most efficient is borne out,
not by hastily gathered statistics or half-baked
opinion, but by the judgment of seasoned shipping
men and traffic experts. It is known, for instance,
that at the Boston port the average loading effi-
ciency is only 15 tons to the hour. Sjx^ed alone,
however, is not the sole criterion, for it is doubtful
that ship cargo receives as careful and systematized
handling as at the San Francisco port.
"The other day," said one shipping man, "1 made
a count of the different kinds of gear used for load-
ing cargo into ships. I was surprised to learn that
at least 12n different kinds of gear are being used
at our waterfront. Such is the enterprise of the
ship owners that it is not unusual for them to de-
vise a specialized gear for each product bandied
for loading."
Most of us are not aware of the fact that officials
of the United Slates Shipping Hoard have made
extended studies of the methods and economies
of handling cargoes at the Hmbarcadero and, while
their statistical reports are not yet available, it is
known they were unanimously of the opinion that
nowhere is the loading and unloading of ship car-
goes effected at such low cost as in the San Fran-
cisco port.
"It was a surprise to the Shipping Board of-
ficials, but the ship owners have known that right
along," Captain Walter Petersen, general manager
of the Steamship Owners Association of the Pa-
cific, recently informed the writer. "This condi-
tion is not difficult to com|)rehend. First of all,
by paying the highest rate for such labor we can
command the service of the most skilled men. The
rate now paid to longshoremen was fixed by mutual
agreement of the ship owners and the longshore-
men, and cannot be changed for five years. This,
we have found, is a most satisfactory arrangement,
as it insures the maximum of peace and harmony
and eliminates any possibility of interrupting the
flow of cargo to ships loading at the San Francisco
docks.
"We have not had any labor troubles along the
waterfront since 1923, as a result of the spirit in
r r..,nt,nup,l T
L un page 17 J
Above, "Less than
carload lots" sheds
constructed at
American-Hawaiian
Steamship Company
pier to avoid con-
gestion of freight
and to speed up
loading.
At right. How boxes
of canned milk are
loaded on steamer.
The platform used
was especially de-
vised to handle this
covimodity.
10
•»:'|San Francisco Business
Th
e
Third Street Bridge
A Chamber of Commerce Accomplishment
By CAPEN A. FLEMING
Manager Indiistnal Department
San Francisco Chamber of Commerce
IT'S assured — after more than two years'
work — and construction will start about the
first of the year.
During negotiations in the latter part of
1927 for the location in San Francisco of the United
Fruit Company's Pacific Coast terminal, the In-
dustrial Committee of the San Francisco Chamber
of Commerce and the city engineer gave their
word that were this company to locate on the
channel, a new bridge would be built at Third
Street.
The constructive step taken by the Board of
Supervisors on Monday, July 21, is the final one
as far as authority goes, but it has taken coopera-
tion on the part of all concerned to bring the proj-
ect to the point where it is today.
Beginning with March H), 1928, when a report
was received from its Transportation Section, the
Industrial Committee has held 103 regular meet-
ings, and on tiie agenda of 29 of these, the Third
Street Bridge appeared for consideration. This
does not include the several conferences which
have been held with different groups at the city
engineer's office, with the Streets Committee of
the Board of Supervisors, and with the Board of
State Harbor Commissioners. (Personnel com-
posing the committees and boards referred to will
be found at the conclusion of this article.)
In consideration of the commitment of the
Chamber of Commerce and the city engineer to
secure appropriation for a new bridge, the United
Fruit Company selected San Francisco and de-
cided to use a smaller type of ship on the Pacific
Coast run until the new bridge should be con-
structed.
Such decision was made necessary owing to the
fact that the present Third Street Bridge is fairly
propped up and tied together, its foundations being
August 13, 1 9 3 0 K*
11
prevented from caviui* in by two struts across the
bottom of the channel which abut the bridge foun-
dations at eitlier end. These struts, together with
the narrow span of the old bridge, presented the
problem.
One day, an incoming United Fruit freight mis-
calculated slightly on the tide, scraped the struts
and severed the cable which controlled the i)ridge
motors. While the vessel went through with no
damage to herself, the bridge could not be lowered
and traffic was delayed for several hours. J. Scott
Rider, local manager, wrote to the Chamber of
Commerce, in part as follows:
"The Ignited Fruit Company was assiu'cd at that
time (when the company selected San Francisco)
by the Chamber of Commerce and by the city engi-
neer that immediate steps would be taken to re-
move the struts. . . .
"Our business in San Francisco has been satis-
factory— in fact it has exceeded our expectations —
and we have every reason to believe that the vol-
ume of business which can be done both inward
and outward from this city will shortly justify
the placing of larger and better ships in our West
(".oast service. Larger ships can not be operated
through the present bridge.
"I am sincerely hopeful that the efi'orts now be-
ing made by your Industrial Committee will be
successful and that within a very short time I will
be able to notify our eastern offices that San Fran-
cisco is cooperating in the matter of the bridge,
and that we can go ahead with plans for expanding
our service."
The incitlciil gave added im|)etus to the com-
mittee's work. Hefore this time, however, the
Hoard of Directors of the Clunnber of Commerce
had accepted the report of the Industrial Commit-
tee and had gone on record unanimously for a new
bridge. A letter had been sent to the city engineer,
and to the chief engineer of the Harbor lioard, on
March 2:5, 1928, which recjuested the city and Har-
bor Board to get together on the project. The sug-
gested conference was held, but as in all such mat-
ters, action seemed very slow.
Nevertheless, definite steps were being taken.
In 1929, the Hoard of State Harbor Commissioners
had set aside !pl ;")(),()()() as the share of that board
in the cost of construction based on the fact that
the state-owned belt line would have trackage over
the new bridge. Also early in 192i), the city engi-
neer had prepared his budget including an item
of .$550,000 for the Third Street Hridge. All of
this was previous to the above incident, and it
was only an incident. It, however, proved to the
authorities that delay might be serious.
On October 9, 1928, the city engineer requested
assistance of the Chamber of Commerce in secur-
ing an appropriation of !f?4500 to be expended on
foundation boring.s, it being necessary to take
these before a bridge structure could be designed.
The Supervisors' Streets Committee cooperatetl
with the Chamber of Commerce so satisfactorily
that this appropriation was recommended and
made by the Hoard of Supervisors in December,
1928.
Chamber of Commerce representatives ap-
[ continued on page 19 ]
The above map illustrates the relationship of the three projects in the Industrial Committee's program of development of t/ie
industrial section South of the Channel. They are — cottstrtiction of a new Third Street Bridge, the widening of Illinois Street
and the dredging of Islais Creek Channel, coincident with the reclamation of more than two hundred acres of industrial land in
the Islais Creek District.
12
•••f^ San Francisco Business
Ihe e)i
an ranasco
Restaurant Survey
By J. J. EPPINGER
Presidcfil San Francisco Restaurant Association
THERE has been completed recently by
the United States Department of Com-
merce, a survey of the restaurant facili-
ties of San Francisco, and a prelimi-
nary report covering certain features of the sur-
vey has just been issued under the authorship of
Edwin Bates of the Domestic Commerce Division.
Several other reports covering other phases of the
survey will be issued shortly and the entire report
will be printed and will be available to all who
are interested.
The San Francisco Restaurant Survey is one of
the most comprehensive studies of a particular
line of business as conducted in a particular city,
ever undertaken by the Department of Commerce.
The detail of the questionnaire, the classification
of various types of restaurants and the further
classification of these types according to invest-
ment, is exceedingly comprehensive and furnishes
a degree of information to
those engaged in the busi-
ness, and to those contem-
plating entering into the
business, available in few,
if any, other trades.
Early last year the San
Francisco Restaurant Asso-
ciation, which is one of the
oldest trade organizations
in the city, decided to spon-
sor and enlist support for a
Bureau of Research to study
conditions prevailing in the
restaurant trade and in
those trades allied to it.
Accordingly the bureau was
organized under the direc-
torship of J. J. Schlaepfer
and the finances found
among restaurants, hotels
and purveyors to them. This
bureau, along with its other activities, made a
study of eleven somewhat incomplete Censuses
of Distribution made by the Department of Com-
merce in 1927 and 1928 in eleven selected cities.
In all eleven cities the restaurant trade was found
to be so important in volume in comparison with
other retail trades that it appeared that a com-
plete and more detailed study might well be un-
August 13. 1 0 3 0 ^>
13
dertakcn in San Francisco. Ac-
cordingly the matter was pre-
sented to Mr. Wesley O. Ash,
manager of the San Francisco of-
fice of the Department of Com-
merce, and through him Dr.
Frank Surface, assistant direc-
tor of the Bureau of Foreign and
Domestic Commerce, was inter-
ested. Inasmuch as funds for an investigation of
this kind were not at hand by the Department of
Commerce, a way was found to finance this sur-
vey by contribution of services to the Department
of Commerce for this special work. In order that
the survey might be officially sanctioned, and that
the information requested of various restaurants
might be more easily obtained, the auspices of the
Department of Commerce were necessary. In order
that the department might undertake this work
for the benefit of the entire commercial interests
of the city, the San Francisco Chamber of Com-
merce was re(}uested to join with the San Fran-
cisco Restaurant Association in making a request
for the survey and in financing it. It is a matter of
great satisfaction that the Chamber of Commerce
saw the value of the contemplated survey and
joined in the request and in the financing.
Few surveys have been started with so much of
the ground work done in advance. This prelimi-
nary work has made it possible for the department
to check and recheck the returns and the results
of the questionnaires. Many questionnaires were
sent back a number of times with a field enumera-
tor for revision. All questionnaires were checked
against the records cf the tax collector to whom
licenses for the operation of restaurants are paid.
The results obtained bv the survev accord so closely
in certain respects with the facts indicated by the
previous Censuses of Distribution, that it is safe to
say that this survey is one of the most accurate
pieces of work ever done by the Department of
Commerce.
\Yhile the preliminary report as issued by Mr.
Bates is exceedingly readable, it is, of course, ques-
tionable whether it will be read by any except those
directly interested in the restaurant trade or in
purveying thereto. Somehow or other, people are
loath to read reports in which appear a mass of
figures and tables. It will, therefore, be my part
to attempt to condense some of the information
in this preliminary report into a few comments
on the restaurant trade in San Francisco.
The survey indicates that in San Francisco, and
by inference in other large cities, restaurant keep-
ing is no longer a trade — it is a malady and one of
epidemic proportions. Being a malady there have
been mortalities. The survey took approximately
six months and during that period of time 12 per
cent of the restaurants in existence at the start of
the survey closed up. Some 6 per cent either re-
fused to give any information or were too new to
be considered. Accordingly this survey covers
1181 places in San Francisco where food is sold
to be consumed on the premises. That is, there is
one restaurant for every 530 people in San Fran-
[ continued on page 2'i ]
14
-■»){San Francisco Business
P'ofe "NO" On All Four
Power Bond Proposals/
The following statement of the Chamber of Commerce position in respect of the proposed
power bonds is the result of an exhaustive study of the propositions by a special committee of
the Chamber. Representatives of other organizations attended by invitation the conferences of
this committee, as did City Engineer O'Shaughnessy, Paid Oest, his assistant, Supervisor
Havenner, City Attorney O'Toole, Randall Ellis, the city's public utilities expert, aiul others.
As the result of this investigation the following recommendation was adopted by the organiza-
tio7is whose signatures appear below:
YOU are asked to vote on four proposed
bond issues totaling .1^68,1 ir),()(»(l. If car-
ried, they will put San Francisco into the
hydro-electric business. These four bond
issues are separately presented, but you should
vote against all of them. Taken as a whole, they
mean the purchase of the local electrical systems
of Pacific (las & E'ectric and Great Western Power,
connecting them with Hetch Hetchy, and the build-
ing of another Hetch Hetchy generating plant.
1. The Hoard of Supervisors decided that -$68,-
1 In, 0(10 woidd be enough money to start the city
on this project. The city engineer has contended
all along that a minimum of $85,015,000 is neces-
sary if the city is to continue giving the electric ser-
vice that consumers are receiving at present. He
has insisted that if the $68,115,000 bond issues
carry now, it will be necessary immediately after-
wards to ask the citizens to vote for -fl(),!)30,000
more. In other words, it has been claimed that the
city cannot go into the power business and take
care of ])rescnt needs unless a second bond election
immediately follows the present one.
2. Our present bonded debt outstaniling and
authorized is $162,560,400, a burden of approxi-
mately $1300 per family of five. Our bonded debt
since 1!)20 has increased from $81,715,000 to the
present siun of $162,560,400, practically doubling
the bonded debt in ten years. It will cost $85,045,-
000 more to go into the power business. Thereafter
at least $4,000,000 must be added each year to
capital investment.
3. Our present bonding leeway, meaning the
amount of bonds which under the charter we may
legally vote for everything, except water, is $90,-
555,798. If we vote $68,115,000, the leeway will be
$22,410,798. But the city engineer says we shall
need immediately $16,930,000 more. There won't
be much bonding leeway left after that. Where will
we get the money for other necessary projects?
4. There are other pressing civic projects, which
have bi'en urged, and which tlie cilv alone can
finance. These concern such items as safety de-
vices on Hetch Hetchy Tunnel Construction, a new
county jail, municipal street railway extension,
Broadway Tunnel, airport, parks, including aqua-
tic parks, playgrounds, sewers, health departments
needs and other improvements, totaling in excess
of $20,000,000. We need a bonding leeway for such
projects as these and for such unforeseen emer-
gencies as may arise. ^^Tly finance the unnecessary
purchase of a business enterprise at the expense of
civic progress which only the city can finance?
5. The only change will be from business to
political management. Electric rates are now regu-
lated by the Bailroad Commission and have been
reduced steadily under such regulation. If we go
into the power business as a city that regulation
will cease. Beduction in rates will be much more
difficult under city management. Political man-
agement will not only cost more than business
management, but the opportunities for economies
and consecjuent rate reductions which the private
companies can have when serving a wider and
more diversified field, like all of northern Califor-
nia, will be denied the city with its limited and less
diversified city market for distribution. And dis-
satisfied rate payers who can now appeal from the
company to the impartial and judicial Bailroad
Commission in all matters of rates or service, can
have no such right of appeal in the case of polit-
ical management.
6. The city ever since 1925 has been and is now
disposing of Hetch Hetchy power, for use in San
Francisco, through an agency contract with a pri-
vate company, and has in those five years derived
as gross revenue therefrom the sum of $10,640,-
000 of which about $9,000,000 is net to the city.
We are told, however, that under the Baker Act
we shall lose our rights to Hetch Hetchy water if
we do not go into the municipal power business.
Can you imagine the National Government can-
celling our rights in Hetch Hetchy and cutting oil"
our water supply, just because we refuse to go into
f continued on page 22 ]
August 13. I o 3 0 j> -
He Visiting Nurse
Guardian o/a Jf/tL City's Wealth/
GUARDIAN of
a city's wealth
— not in the
ordinary sense
of that phrase; for this
isn't going to he an arti-
cle ahout San Francisco's
great banks and splendid financial institutions.
But there is another kind of wealth just as vital
By
Naomi Deutsch,B.S.,R.N.
Director of the Visiting Nurse Association
of San Francisco
policyholders and em-
ployes? Over 35,(H)() visits
— an average of almost
.'{(too per month — to the
homes of peoj)le of every
class and creed was the
record established by this
service during the j'ear 1929. Among the cases
covered bv the association's industrial contracts,
to a community, and even more fundamental, for it has been repeatedly demonstrated by actual ex-
it is that upon which the whole superstructure of
financial supremacy, commercial greatness, indus-
trial expansion and every other sort of economic
development rests, namely, the people's health.
"Health is wealth," runs the old saying and this
is true for the city no less than for the individual.
Sickness is a big factor in economic loss, not only
to the worker, but to business and industrial lead-
ers as well. And anylliing which reduces the mor-
bidity rate conserves and increases the commu-
nity's wealth.
Of course everyone is familiar with the s))!en-
did work that our hospitals are constantly doing
along such lines, but how many know that there
is a i)ublic healtli organization, the Visiting Nurse
Association of San Francisco, whose money-sav-
ing value to industry, as well as to the community
at large, is attested by the fact that two of tiie larg-
est insurance companies and several big industrial
concerns have contracts wilii it to care for their
perience that the length of absence due to illness
on the part of an employe is appreciably lessened
in cases where the absentee has been visited in the
home by a member of the \'isiting Nurse Associa-
tion's staff and given nursing care and advice in
accordance with the attending physician's direc-
tions. Moreover, if the instructions given in diet
and hygiene during any specific attack of illness
are conscientiously continued and followed by the
employe, his or her absences over the entire yearly
period may also he consideral)ly reduced.
.lust what is the Visiting Nurse Association, and
iiow and wliy does it function? It was established
five years ago upon the recommendation of a
nationally known health ex|)erl. Dr. Haven Knier-
son. of (-ohunbia University, who, at the invitation
of a grou]) of ])uhlic-spirited men and women, at
that time made an exhaustive health survey of San
Francisco and declared that the lack of such a ser-
vice was a most serious omission in an adeipiale
[ coutiuued on page 24 1
-■4 San Francisco Business
Retail Cooperation
A New Market for
San Jrancisco Products
PLEDGES made
recently by lo-
cal department
stores that they
will purchase millions of dollars' worth of mer-
chandise, demonsti-ate the concrete value of the
trade-l)uilding activities carried on by the Domes-
tic Trade and Industrial Committees of the Cham-
ber of Commerce. Such results are not the accom-
plishments of a few days sporadic efforts, but on
the contrary, were made possible only through
consistent efforts along the lines of a carefully
prepared market building program.
The work had its inception in the latter part of
1928 when the Industrial Committee determined
that if San Francisco was to successfully bid for
industries, it must provide both new and estab-
lished plants with the type of market outlets that
would increase year by year. Accordingly that
committee recommended the formation of a Do-
mestic Trade Committee and the employment of
an additional man on the Industrial Department
staff' to handle trade promotional work, on a
broader scope than it was then being handled by
the department.
This expansion, together with an addition of a
publicity man for industrial and domestic trade
work, then provided for sufficient staff employees
through which volunteer committeemen might
function. A Domestic Trade Committee was then
appointed as a subcommittee of the Industrial
Committee, the new committee being made up of
leaders from various trade groups engaged in
manufacturing and wholesaling business.
After conferring with others in their respective
lines of commerce, the Domestic Trade Commit-
tee decided that its primary purpose should be to
increase the wholesale sale of goods in San Fran-
cisco, thus building up the city's importance as a
market place for industry. This was to be accom-
plished by increasing the acceptance on the part of
local retailers of products handled in the local mar-
ket; by studying the products of local factories to
ascertain means of enlarging the field of manufac-
tures and output; and by expanding wholesale busi-
ness in our logical trade area outside of the city.
"By HERBERT ELOESSER
Chairman Domestic Trade Committee
San Francisco Chamber of Commerce
Since the first and most
essential feature of the
program was the securing
of local acceptance for
products, the committee decided to contact local
retailers to ascertain why more local goods were
not being purchased, and to call to their attention
the financial benefit to them by patronizing the
local market. To give the retail store owners and
managers this information, a meeting was called
on April 17, 1929, to which the principals of most
of the larger store owners were invited.
At that meeting, over which Vice President L.
O. Head presided, Philip .1. Fay, then Chamber of
Commerce president, explained tlie purpose of
enlarging the scope of the organization's activities
for the building of the local market and asked their
assistance in developing a constructive program
for increasing local buying.
A frank presentation of local industrial condi-
tions, illustrated with graphs and charts was made
by Industrial Department Manager C. A. Fleming
emphasizing the necessity of developing local pay-
roll industries which would increase the city's re-
tail buying power.
The writer told those present that it was neces-
sary for local purchasers to support the local mar-
ket both for reasons of community pride as well as
for their own business welfare. He stressed the
fact that through patronage of local factories, they
in turn could offer better styles and better prices as
the result of volume purchasing; that the retailer
might reduce stocks and turnover through tlie
building up of local merchandise supply bases; and
finally pointed out that a definite percentage must
be added to the resale price of goods bought else-
where which involved the expense of buyer trips,
freight and other service, which items should be
considered when comparing local prices with those
elsewhere.
The retailers present then agreed, following a
general discussion of the subject, to permit Messrs.
C. A. Fleming and Theodore Grady, Jr., Domestic
Trade Commissioner, to present a program, similar
to that of the meeting, before their buyers at their
regular meetings in their stores.
[ continued on page 25 ]
August 13, 1930 )§►•
17
First in CARGO Handling
which the men and the ship owners have
got together for the well-being of the ship-
ping industry. The ship owners have come
to the conclusion that low paid labor is
not always the most efficient. This is
especially true of the men who load and
unload the cargoes. In recent years their
work has assumed the characteristics of a
skilled occupation, requiring intelligence
and teamwork instead of only physical
strength. The stevedores are also of a
better type of men, many of them owning
their homes and all contributing to the
welfare of the community in which they
dwell.
"Man-power alone is not responsible
for this condition of efficiency. We have
been particularly enterprising in this im-
provement and adoption of mechanical
handling devices, which lightens the task
and speeds up operations to an unusual
degree. The result is that the loading
seldom or never interferes with departure
schedules of our ocean-going or coastwise
vessels and the public receives more de-
pendable service."
The average man does not realize the
immensity of the loading and unloading
operations conducted daily at the Em-
barcadero. Virtually a floating warehouse
is an ocean liner, millions of dollars worth
[ contiDued from page 9 ]
of merchandise being stowed away in
every nook and cranny of the cavernous
hold. A three-thousand tonner, or more,
will require an army of a hundred steve-
dores, segregated in gangs of sixteen
men each, to complete the task of load-
ing the cargo. And it is a well organized,
disciplined army, driven by one impulse
— "the hook must never hang."
In a matter of two days and a night the
hatch is sealed, and the steamer ready to
take off on schedule. What an immense
job the loading is can only be imagined,
for a good sized deep sea liner will hold
enough freight to fill up a string of freight
cars five miles long.
The stevedore gang works with clock-
like efficiency. Of the sixteen men, eight
are busily engaged loading in the hold.
Four men load the merchandise from the
dock to the trailers, which are then at-
tached to a power-driven jitney. A winch
driver, hatch tender and gang foreman
complete the crew.
Organized man-power plus the appli-
cation of most modern loading equip-
ment consisting of gear adapted for han-
dling various products, these have helped
to make the San Francisco port what it
is today. One who saunters down to the
waterfront will notice, for instance, that
there is never any semblance of conges-
tion, no matter how close the sailing date.
This is due principally, if not entirely, to
the skilled handling by the trained steve-
dores. Despite the fact frail containers
are often used — it is interesting to ob-
serve that engines are shipped uncased —
the records of one leading steamship com-
pany operating from San Francisco indi-
cate that the damage done to merchandise
in the course of handling and shipping
amounts to only 88/100 of 1 per cent of
the company's total revenue from freight.
With the vogue for frail containers, the
rope sling, once used universally for all
types of merchandise, was discarded, and
in its place some 125 different kinds of
gear are to be seen along the waterfront
On this point it is interesting to quote
from a report by Thomas G. Plant, oper-
ating manager of the American-Hawaiian
Steamship Company. Realizing the in-
creasing interest in the problems of ocean
shipping, this company took the initiative
recently to popularize the whole subject
through the medium of motion picture
films, showing every phase of the han-
dling of ship cargo.
"In the early days of water transporta-
tion," Mr. Plant observes, "the favorite
and virtually only known piece of load-
JL OR over half a cen-
tury a substantial influence in
the sound and conservative de-
velopment of western business.
T^^Bank of California
NATIONAL ASSOCIATION
Founded i86^
SAN FRANCISCO
PORTLAND ■ TACOMA • SEATTLE
■•^jISan Francisco Business
ing and unloading gear was the rope sling.
For the time it was wholly adequate, since
goods were packed always in stout boxes
or equally strong barrels, casks, and other
heavy containers. But, as increasing com-
petition between manufacturers dictated
economies in packing materials, frailer
containers came into use. This competi-
tion, further increasing, demanded still
greater economies in packing material,
and the problem of the ocean carrier in
effecting duty to cargo increased a hun-
dred-fold. The rope sling was absolutely
debarred — the frail containers would
collapse under the pressure it exerted,
with greater or less damage to contents,
depending on its character.
"Facing this condition, it was necessary
to discover and adopt other contrivances
— not one or two. but many — until today
the modern ocean carrier uses innumer-
able pieces of loading and unloading gear
-almost as many as the number of dif-
ferent commodities carried. Canned goods
platforms that tilt in to prevent packages
slipping off; canvas belts to prevent
buckling and chafing; safety clamps that
will avoid slipping; net slings; and a
dozen and one other appliances of like
nature are necessary to safeguard the
handling of the variety of goods with
whose transport the modern ocean carrier
is entrusted.
"As a matter of fact." he continues to
say, "those carriers that advertise and
render superior service even go as far as
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The new creations embody many vitally important advancements includ-
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to design specific g;ar for specific com-
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platforms for wire netting; special dual
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special long-armed hooks with plugged
ends for diameter pipe to prevent spoil-
ing threads; special wide canvas belts for
linoleum — to mention only a few of the
many special typss constantly employed
today whose uselessness for any other
purpose than to handle the one specific
commodity in question reflects the lengths
to which the modern dependable carrier
goes to give special treatment to special
commodities."
Tractors play an important part in the
handling of cargo and in relieving un-
necessary congestion. They have relieved
the hardy stevedores of a great deal of
physical labor and thus tend to speed
up operations to the present degree of
efficiency. A good illustration of the use
of tractors to eliminating congestion is
to be found at the American-Hawaiian
Steamship Company dock, where sheds
have been especially constructed to take
care of less-than-carload shipments of
merchandise. Truck loads are deposited
at these sheds, which are arranged nine
in a row. .4t the regular pier, alongside
the sheds, space is utilized for carload
shipments without overcrowding. When
loading time arrives tractors move mer-
chandise from the sheds to the pier. This
is an innovation which characterizes the
manner of handling cargo at the principal
piers along the Embarcadero.
.•\vailable statistics show that our mer-
chant marine employs a personnel pf
150,000 men. Of this number at least
10.000 men are employed in San Fran-
cisco on each day of the year to engage
in the coastwide trade alone. This does
not include the men engaged exclusively
in intercoastal operations. Few of us
who have a direct interest in shipping
realize that the San Francisco plan for
recruiting labor to man the ships which
carry our cargoes is the most unique that
has ever been attempted.
To insure the employment of none but
the best trained and the finest type of men
obtainable, the ship owners now operate
a central employment office in San Fran-
cisco, where properly qualified seamen are
registered and placed on vessels operating
from the San Francisco port. According
to ship owners, this is the first attempt to
create a clearing house for this type of
labor, and has proven most successful.
The Marine Service Bureau, owned
and supported by the organized ship
owners, came into being in 1Q21, as a
fitting solution to chaotic employment
conditions along the waterfront. Strikes
and other labor difficulties caused delays
in the handling of cargoes. Sailing sched-
ules were delayed. Very often unneces-
sary damage was done to cargo. Worst
of all, a considerable proportion of the
seamen employed under the old condi-
tions were not of American birth, nor
were they naturalized citizens.
At the present time, it is estimated, 75
pL-r cent of the men employed on vessels
operating from our port are either native
1 page 22 )
August 13. 1930 f>
19
^he Third Street
Bridge
( continued from page 1 1 1
peared before the Finance Committee of
the Board of Supervisors at the time of
the preparation of the 102Q-30 and
1930-31 budgets, urgently requesting pro-
vision, if only partial, to start the bridge
work, but money was not available in
either budget.
During negotiations, the question was
raised as to what interests should assist
in financing the bridge other than the city
and the Harbor Board, At a conference
of those interested and affected held in
the city engineer's office on the subject
of participation in financing the structure.
M. M. O'Shaughnessy. city engineer,
stated, as will be found on page S of the
minutes of June II, 102Q:
"We did not initiate this problem. It is
shoved on us by the commercial organ-
izations, the Chamber of Commerce, and
we have two or three representatives here
of the Chamber of Commerce, Mr. Baen,
Mr. Raas, and Mr, Moore, and they have
shoved this thing on us and say 'we de-
mand that you build this bridge,' We
have tackled this problem and Mr,
Ohmen and Mr, Healy have been mak-
ing studies for about a year and trying to
do the best we can to get the best kind of
a bridge for the city."
It was finally decided, however, that
the city of San Francisco and the Harbor
Board should together provide the con-
struction money and thus expedite the
completion of the project. It was this
decision that was made effective on July
21. as stated, when the Board of Super-
visors made a commitment on the Good
Roads Fund to provide for the city's
share.
When the Transportation Section of
the Industrial Committee submitted its
report in March of 1P2S. there was in-
cluded, in addition to the Third Street
Bridge, a plan calling for the widening
of Illinois Street which parallels Third
Street on the east. The State Belt Line
tracks have never crossed the channel,
and since the new bridge will make pro-
vision for such crossing, intensive devel-
opment of the waterfront south of the
channel will naturally follow. The ques-
tion was whether the Embarcadero should
be extended south along the bulkhead
line, or a set-back waterfront street
should be recommended. The latter was
decided upon, and after being accepted
by the Industrial Committee and the
Board of Directors, was settled upon by
the city and the Harbor Board as the ac-
ceptable plan.
The Chamber of Commerce is now
engaged in the preliminaries of this proj-
ect, and it is hoped that it may be well
under way by the time the bridge is
completed.
Another activity of the San Francisco
Chamber of Commerce, started with the
passage of the reclamation bill on August
24, 1925, is the Islais Creek Reclamation
project. When completed in the latter
part of 1931, the project will have cost
Jj)iv Slimmer Fares
Stopovers at Feather River Inn
for golf, fishing, swimming.
EAST
way
for Acenery
WESTERN PACIFIC
Plan your trip East to include the utmost in
mountain scenery enroute. The Scenic Limited
carries you along the beautiful Feather River
and directly into Salt Lake City— then, without
change of cars, you continue through the massive
Colorado Rockies, the Canyon of the Colorado,
Eagle River Canyon, the Royal Gorge. Stopovers
at all points enroute. Ask for illustrated folders.
nlie
FEATHER RIVER
Houte
Get booklets, information and reservations at:
WESTERN PACIFIC TICKET OFFICE
654 Market Street (across from The Palace) Also
Ferry Bldg, — San Francisco, Phone SUtter 1651
WESTERN PACIFIC-SACRAMENTO NORTHE R N- T I D EWATE R SOUTHERN
20
-■^San Francisco Business
$1,620,000, with a net gain of 200 acres,
exclusive of streets, reclaimed from
marsh land for new industries. This im-
provement will provide another ship
channel similar to, but larger than, the
one which the new Third Street Bridge
will cross. It will be dredged to a depth
of 30 feet below mean low water.
All three of the above projects tie in
to one major related program of indus-
trial development. The new bridge on
the north makes possible greater devel-
opment of the channel and provides facili-
ties for connecting up the Belt Line as
well as speeding up vehicular traffic. On
the south is the Islais Creek project. Con-
necting the two will be Illinois Street,
widened.
The products of the future industries
to be located in the Islais Creek district
may be shipped up Illinois Street, across
the new Third Street Bridge, and landed
at some one of San Francisco's many piers
for export trade. Or they may be routed
over one of the piers to be built on the
the southern waterfront as a result of
these new projects.
The new Third Street Bridge structure,
a single-leaf, bascule type, should be com-
pleted by about April, 1932, at an esti-
mated cost of $550,000. It is designed
with a span of 140 feet and a clearance
between fenders of 103 feet. The bridge
will carry two sidewalks, six feet wide,
six lanes of vehicular traffic, two street
car lines and one Belt Line track. This
IC a meal...
to cook with electricity
And the electric range
costs no more than
any good range
E
LECTRIC cooking has an aristocratic "atmosphere."
However, fine "atmosphere" should not mislead any
one from true dollar-and-cents facts. Here they are:
You can cook a complete meal for four people with 4c
worth of electricity. In addition, the price of an electric
range itself is no more than any good range.
.\nd how the electric range improves cooking! — and gives
you more time for out-of-the-kitchen activities. For elec-
tric cooking can be entirely automatic. After a meal is
placed in the oven, you never have to watch it — or baste
the meat. Moreover, the electric range is the "keynote"
for a beautiful, clean kitchen.
Today's electric range has Improved Cooking Elements. 29
to 50% speedier. Fully enameled Rust-Proof Oven. Smoke-
less Broiler Pan. Smooth Porcelain Enamel which wipes
clean easily. Cooker Pot. .\utomatic Oven Temperature
Control, and a Special Time Clock for automatically turn-
ing the oven current on and off while you're away.
Come into our office or a dealer^ s store and
see the fine neir electric ranges. And remem-
ber, modern electric cooking IS economical.
Pacific Gas and Electric Company
Owned - Operated - Managed
by Calijomians-
calls for a width of about 80 feet. Bids
should be opened in October, and con-
struction should start in January, 1931.
Traffic will be routed over the Fourth
Street Bridge during construction.
The following committees and boards
have carried on the work of securing the
new Third Street Bridge:
INDUSTRIAL COMMITTEE,
SAN FRANCISCO CHAMBER
OF COMMERCE
L. O. Head, chairman, L. A. Weiden
muller, vice-chairman, C. E. Baen, W. J
Bevan. Henry Bostwick, L. M. Brown,
H. N. Carroll. Miner Chipman, C. C.
Cole, John Cuddy, Merritt A. Cutten,
Herbert Eloesser. Chas. Elsey, Arnold E.
Foster, Andrew J. Gallagher, B. A. Gay-
man, Horace Guittard, Chas. M. Gunn,
Lewis E. Haas, J. Emmet Hayden. C. E.
Healy, H. A. Hinshaw. E. S. Houdlette,
Sidney Lawrence. John G. Levison, Clar-
ence Lindner, Warren H. McBryde, Mil-
ton Marks, W. B. Maxwell. Harry J.
Moore, W. L. Pattiani, A. E. Raas, J,
Scott Rider, E. G. Ryder, P. J. Shaw,
Chas. S. Young, A. J. Watson.
TRANSPORTATION SECTION OF
THE INDUSTRIAL COMMITTEE
P. J. Shaw, chairman. E. J. Crofton,
Charles Elsey, H. A. Hinshaw, E. J.
Ryder, R. J. Ringwood, Frank G. White.
THIRD STREET BRIDGE COMMIT-
TEE OF INDUSTRIAL COMMITTEE
Horace Guittard, chairman; C. E.
Baen. Harry J. Moore.
BOARD OF SUPERVISORS. CITY
AND COUNTY OF SAN FRANCISCO
Sylvester Andriano. Victor J. Canepa,
Jesse C. Colman, Andrew J. Gallagher,
Franck R. Havenner, J. Emmet Hayden,
Frank J. McGoVern, James B. Mc-
Sheehy, Carl W. Miles, Jefferson E.
Peyser, James E. Power, Alfred Ron-
covieri, Angelo J. Rossi. Warren Shan-
non, W. J. Spaulding. William P. Stanton,
Fred Suhr. Dr. J. M. Toner.
CITY ENGINEERS OFFICE
M. M. O'Shaughnessy, chief engineer,
Clyde Healy, assistant city engineer.
BOARD OF STATE HARBOR
COMMISSIONERS
C. L. Tilden, president, Frank C.
Sykes, Paul Scharrenberg. Frank G.
1
White, chief engineer,
secretary.
Mark H. Gates,
Revenue Freight Loading
Loading of revenue freight for the
week ended July 19 totaled 928,256 cars,
according to the car service division of
the American Railway Association. This
was an increase of 12,271 cars above the
preceding week, but a reduction of 151.-
712 cars below the same week in 1929.
It also was a decrease of 105,587 cars
below the same week in 1Q2S.
Miscellaneous freight loading for the
week of July 19 totaled 359,168 cars,
66,443 cars under the same week in 1929
and 51,092 cars under the corresponding
week in 1928.
Loading of merchandise less-than-car-
load-lot freight amounted to 233.131 cars,
a decrease of 24,439 cars below the cor-
responding week last year and 22,571
cars below the same week two years ago.
August 13, 1930 }■>
I
NDUSTRIAL
Deloelopment
Reported by the Industrial Department
San Francisco Chamber of Commerce
NEW INDUSTRIES
Another national concern, THE
MARTHA WASHINGTON CANDIES
COMPANY, has chosen San Francisco
for its Pacific Coast manufacturing and
distribution headquarters.
After a thorough study of western
markets and distribution points, San
Francisco was found to be the most de-
sirable point for the division headquar-
ters from every viewpoint, geographi-
cally, economically, strategically and
climatically. The factory at 5630 Geary
Street serves the entire California di-
vision territory. The plant, occupying a
floor space of 7500 square feet, now
employs between 100 and ISO people. It
is so arranged as to permit expansion as
the occasion demands.
J. Lester Cowans, formerly sales man-
ager of the national chain with head-
quarters in Chicago, is manager of the
western headquarters, and under his
direction are fifteen retail stores and the
San Francisco factory as well as numer-
ous agencies that serve as retail outlets
where there is no direct factory store.
Four of these stores are in San Fran-
cisco, one in Oakland, eight in Los An-
geles, one in Hollywood and one in Long
Beach.
According to Mr. Cowans, the Martha
Washington Candies Company operates
throughout the United States 250 retail
stores and 11 factories, and has more
than 7000 agencies — the California Di-
vision being the newest division in the
chain.
The Martha Washington Candies Com-
pany was founded about thirty years ago
by Elie Sheetz. Cowans already has am-
bitious plans for expansion, and believes
that San Francisco provides the ideal
spot for his operations.
San Francisco is the candy manufac-
turing center of the West, since raw
materials, sugar and chocolate, are pro-
duced here and our climate makes it
possible to warehouse confections here
without refrigeration and to manufac-
ture all the year round.
T/ii
SIDE LINES
Our Problem
[ continued from page 6 1
that contracts were to be limited to
eastern yards. That decision, carrying
with it the possibility of work for thou-
sands of men and the expenditure of
millions of dollars in and around San
Francisco, is the result of the efforts of
the San Francisco Chamber of Com-
merce. The decision was of vast news
importance to the entire Pacific Coast;
the steps by which it was reached — the
months of correspondence between the
San Francisco Chamber of Commerce
and Washington — was apparently of no
news importance, and so the public took
it for granted that a bit of good fortune
had come our way — and that was that.
For more than two years the Cham-
ber of Commerce has led a campaign for
the construction of a new bridge at
Third Street across Channel Street. This
improvement will mean a tremendous
impetus to shipping and will open the
Potrero and Visitacion Valley regions to
enormous industrial development. Its
construction was assured last month by a
city appropriation of $400,000 which will
21
be added to the $150,000 previously ap-
propriated by the State Board of Harbor
Commissioners. Few knew when they
read of it that the Chamber of Com-
merce had sponsored the project and seen
it through to the finish.
There are other projects, some of
major importance, that will continue to
keep us busy, and as they are finished
and new ones come along to take their
place, we will grow and possibly speed
up a little, and times will be better and
the gentleman who resigned because busi-
ness is bad may find it good and join
again.
But we'll always have the side lines.
They watch the wheels go round. They
are our problem.
FIRST CLASS
ROUND THE WORLD
AS LOW AS ^1110
HOME TOWN
TO HOME TOWN
\Jn the famous President
Liners you enjoy all the free-
dom, all the luxury of a cruise
on a private yacht.
Stop over where you please
within the two-year limit of
your ticket . . . visit Japan,
China, the East Indies at your
leisure, glimpse the fascinat-
ing, far-off corners of the
world, and then — continue
your travels on another Presi-
dent Liner as you would on
another train.
And this acme of travel ex-
perience — with comfort, ac-
commodations, service second
to none — is yours for as little
as $1110 ! Spacious cabins
with real beds, delicious
meals, and an unforgettable
trip Round the World in 85
days, or two years, as you like.
I N F O R MA T I O N
SAILINGS
You may start from New York,
Boston, Los Angeles or San Fran-
cisco. Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightly to Malaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
fornia, thence Round the World.
All staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class
only. Round the World, as low as
Si 110, Home Town to Home
Town; with private bath $1370.
Complete information from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 6000.
406 Thirteenth Street, Oakland. Phone HOlliday 8020
22
^I'ISan Francisco Business
Vote "NO" on
all Four Power
Bond Proposals
[ contiDued from page 14 ]
the retail hydro-electric business, or
because, instead of allowing the power
to go to waste, we make a beneficial use
of it and, incidentally, derive a gross
revenue from it. amounting to approxi-
mately $2,200,000 per year? Even if the
lawyers should conclude that an amend-
ment of the Raker .Act should be neces-
sary, we cannot conceive that the Con-
gress of the United States would refuse
to amend the act. in a matter that does
not concern the Federal Government,
when requested by the city of San Fran-
cisco.
Vote "NO" on all four power bond
proposals.
S,\N FRANCISCO CHAMBER OF
COMMERCE
By Leland W. Cutler, President.
SAN FRANCISCO JUNIOR CHAM-
BER OF COMMERCE
By J. H. Threlkeld. President.
Johnson & Higgins 67 Wall Street
(Established 1845)
International Service
New York
Johnson & Higgins
of CALIFORNIA
311 CALIFORNIA STREET
SAN FRANCISCO
Average Adjusters
and
Insurance Brokers
Offices in all the Principal Ports and
Insurance Centers of North America
MARINE ♦ FIRE
LIABILITY ♦ SURETY ♦ AUTOMOBILE ♦ AVIATION
LIFE
SAN FRANCISCO REAL ESTATE
BOARD
By L. A. WeidenmuUer. President.
DOWN TOWN ASSOCIATION
By Marshal Hale, President.
BUILDING OWNERS & MANAGERS
ASSOCIATION
By C. D. O'Sullivan. President.
First/// CARGO
Handling
[ continued from page l.S ]
or naturalized citizens. This is due wholly
to the operation of the Marine Service
Bureau. Furthermore, there is every as-
surance that the men hired for active
sea duty have received the necessary
training and can present the necessary
credentials. This is a far cry from con-
ditions as these existed prior to 1921,
when men in search of employment along
the waterfront paid a heavy toll to graft-
ing ship officers, and when ship crews
were hastily rounded up in barrooms and
whatnot.
At the present time the Marine Service
Bureau has in its file an active list of
80,000 qualified seamen available for
duty on our merchant ships. Its records
show that in a little over eight years
175,222 men have been placed, out of a
total of 264,294 registered. The number
of men shipped through the Marine Ser-
vice Bureau during the past nine years
is as follows:
Year No. Shipped
1021 (only portion of year) 4,640
1022 ' . 16,860
1023 20,736
1024 18,617
102s 23,240
1026 27,049
1027 22,232
1028 19.332
1020 22,510
The operation of this bureau is bene-
ficial to the ship owners as well as to the
men. For one thing it helps to maintain
a high standard of employment by elimi-
nating the riffraff. Men of good charac-
ter and required experience find it easier
to secure employment. They do not have
to roam the waterfront from dock to
dock in the hope of securing employment.
Aside from the actual employment of
men for the merchant marine, the ship
owners have instituted the necessary ma-
chinery to settle disputes that may come
up between ship officers and their men. In
several instances, this authority extends
to the actual fixing of wages, such as in
the case of stevedores, whose hourly wage
rate is fi.\ed every five years through an
agreement of the ship owners and the
longshoremen's association.
Finally, the shippers are vitally af-
fected, because the spirit of harmony
which prevails along the waterfront is
conducive to the best and most efficient
handling of cargoes.
August 13, 1930 ^■■
23
Sa// Francisco s Restaurant Survey
Cisco, but these restaurants have approxi-
mately 00.000 seats or one seat for every
seven inhabitants. One of almost any-
thing to every seven people is a very con-
siderable number. It is probably exceeded
only by automobiles and perhaps by bath-
tub's.
The annual sales of the restaurants of
San Francisco total approximately $47,-
000,000 or an average of $30,000 per
establishment. Hotel dining rooms show,
of course, the largest sales per establish-
ment, with sandwich shops, as to be ex-
pected, showing the lowest sales per
establishment.
There are 12,236 employees of San
Francisco restaurants with an annual pay
roll of $13,401,000. These figures show
that the startling number of approxi-
mately 2 per cent of our population is
employed in the restaurants of the city.
The payroll is 2S.S per cent of the dollar
of sales, and by comparison this shows
that the restaurant industry disburses to
its employees, not including meals or
gratuities, the largest per cent of the sale
dollar of any retail industry. Figuring
the entire manufacturing payroll of the
city at $01,000,000, the restaurant indus-
try payroll is 22 per cent of this figure.
In spite of the apparently large number
of women employed in restaurants, it is
found that of the total number of restau-
rant employees, 71.S per cent are men and
28.2 per cent are women. In the number
of employees per establishment, there is,
of course, a large variation; hotels hav-
ing an average of 7o.3 restaurant em-
ployees per establishment and drug stores
serving luncheon having an average of
3.4 employees per establishment. The
tendency of large restaurants to pass out
of the picture and of their place being
supplied by a large number of small
restaurants is indicated by the fact that
in the so-called restaurant classification
there are 631 of this class with an average
of 7.8 employees per establishment. The
average customer's check varies greatly.
The average check at the low end of the
scale is at drug store lunch counters at the
figure of 18 cents. In hotel dining rooms
the average check is $1.16 while the
average for all classes of eating establish-
ments is 38.4 cents.
San Francisco restaurants serve 122,-
205,016 customers annually. This is ap-
proximately 200 meals per annum per in-
habitant. Of course, every San Fran-
ciscan does not eat 200 meals per annum
in restaurants, so it is ajjparent that the
contribution of the tourist and commuter
trade to San Francisco restaurants is of
exceeding importance. While the number
of customers served annually is impres-
sive, when one considers the number of
restaurant chairs waiting for customers,
the figure ceases to be respectable. Each
restaurant chair is used, therefore, only
1358 times a year, or 3.7 times per day.
At the average intake per customer of
[continued from page \'6\
38.4 cents, this means that the average
restaurant chair takes in daily $1.42.
San Francisco has always been noted
as a generous city. Every restaurant cus-
tomer can feel gratified at these figures
of the restaurant industry because when-
ever he goes into a restaurant and spends
an amount equal to the average check of
38.4 cents he can do so in the knowledge
that something over 11 cents is going to
the employees.
We who have been in the restaurant
business for many years have always sus-
pected these things. We knew that a
large number of people who had been dis-
placed in other industries by almost
superhuman labor-saving machinery and
production processes, or displaced for
other reasons, had gone into the service
industries. We suspected that the restau-
rant industry was getting a larger share
of these than it could support. When we
advised people against going into the
restaurant business, they thought that
we wanted it all to ourselves. The facts
are eloquent of the situation. They
[continued on page 2t'i ]
FIREMAN'S FUND
INSURANCE COMPANY
Head OflSce : San Francisco
J. B. LEVISON, Trestdent
Paid up Capital $ 7,500,000
Policy Holders Surplus ... - $20,000,000
Unearned Premium Reserve - - - $15,000,000
Total Assets $40,000,000
^Directors
Frank B. Anderson, Chairman, Board of Directors, Bank of California
Edward T. Cairns, Vice-President, Fireman's Fund Insurance
C ompany
Wm. J. Dutton, Retired
Edward L. Eyre, Tresid'^nt, Edxuard L. Eyre & Co.
Mort mer Fleishhacker, President, Anglo-California Trust Company
A. P. Gianinni, Chairman. Advisory Board Transamerica Corporation
J. B. Leviscjn, President, Fireman's Fund Insurance Company
Charles R. Page, Vice-President, Fireman's Fund Insurance Company
Henry Rosenfeld, Prtsident, John Rosenfeld's Sons
F. W. Van Sicklen, President, Dodge, Sweeney &■ Company
Franklin A. Zane, Vict-Presidnt, North American Investment
Company
FIRE, AUTOMOBILE and
MARINE INSURANCE
24
- -^ San Francisco Business
The
Visiting Nurse
ed from page 15 ]
city health service. Guided by the wise
counsel and with the enthusiastic support
of a local committee which included
among its members Dr. Harold K. Faber,
professor of pediatrics at Stanford Medi-
cal School; Eleanor Stockton, chief nurse
of the Bureau of Field Xursing of the
San Francisco Department of Health:
Alice Bagley, assistant superintendent of
nursing for the Metropolitan Life In-
surance Co.; Florence Cummings, direc-
tor of the Social Service Department at
the Lane-Stanford Clinic; Dr. Rene
Bine, a representative of the County
Medical Association, and x\lice Griffith,
pioneer leader in social service work in
this city, the new service was inaugurated.
Its staff was recruited from a highly
trained group of registered graduate
nurses under the supervision of the
writer.
The purpose of the organization is to
give a skilled nursing service by graduate
registered nurses, in the homes, on an
hourly basis, in all types of illness, to all
age groups, with the dual objective of
providing bedside nursing of the highest
standard and also teaching prevention of
illness. In this way, the visiting nurse
is the ideal agent to carry the findings of
the laboratory into the homes of the peo-
ple and make the practical application of
these findings.
The scope of the service is city-wide
and it is designed to meet the needs of
everv- economic group. In order to give
the highest quality of nursing care at the
lowest possible cost, the service is so ad-
ministered that the minimum amount of
time is spent in transportation and the
ma.ximum in service.
The \'isiting Nurse Association is a
non-profit organization, affiliated with the
Community Chest, but this does not mean
that it is in any sense a charity intended
only for the very poor. On the contrary,
its purpose, as stated above, is to serve
every class in the community wherever
the services of a full-time graduate nurse
are not needed. .\ nominal charge is
made of $1.50 per hour for the nurses'
professional services and the patient pays
this fee in full or in part, or is given free
service if financially unable to meet even
this moderate cost.
How does the service function? Calls
may be sent to its headquarters or
branch office at any time during the day
from 8 :30 a. m. to 5 :30 p. m. and a nurse
will be sent in response to the call. Nat-
urally the most serious and urgent cases
receive the earliest attention, but all are
answered as speedily as the nurse's daily
schedule of 8 to 10 visits will permit.
Whenever absolutely necessary, appoint-
ments to have the nurse call at a definite
time may be arranged, but in such cases
the charge is slightly higher — $2.00 an
hour. The technique of the visiting nurse
J. R. F. Servaes, President
H. W. Hauser, Secretary-Treasurer
Pacific
Marine Insurance Agency, Inc.
General Agent
114 Sansome Street San Francisco, California
Representing for the Pacific Coast territory the
Marine Department of the following companies:
United States Merchants and
Shippers Insurance Company
Fire Association of Philadelphia
Milwaukee Mechanics Insurance
Company
The North River Insurance Com-
pany
Westchester Fire Insurance Com-
pany
Seaboard Fire & Marine Ins. Co.
Royal E.xchange Assurance
Tokio Marine and Fire Insurance
Company, Ltd.
United States Fire Insurance
Company
.Agricultural Insurance Company
For Oregon and Washington
Indemnity Mutual Marine Assur-
ance Co., Ltd.
<->=,_,
Los Angeles Office:
Ber.nal W. Hilbert, Manager
Garfield Building
Oregon Agents:
Durham & Bates
Board of Trade Bldg., Portland
is to remain with the sick person only
long enough to give bedside care, to carry
out the treatment ordered by the attend-
ing physician and to teach a responsible
member of the household to care for the
patient until the return visit of the nurse.
In the case of communicable disease,
the nurse not only gives professional care
but by instruction to other members of
the family helps to ward off the spread of
the disease to them and to the com-
munity.
That the existence of the Visiting
Nurse Association has come to be widely
appreciated is witnessed by the steady
growth of the organization, the increase
in the number of nursing visits made, and
the greater number of calls from physi-
cians. This is gratifying evidence that
this service solves, in the most economical
and satisfactory manner, the home nurs-
ing problem, which, for many people
today, has become an acute and critical
one. In 1927 a branch office was opened
in the Mission District and now about
half of the total number of visits are
made in that territory. The number of
staff nurses has been increased to meet
the new demands on the service, an aver-
age of 20 being now on duty throughout
the year. Staff conferences are held week-
ly to appraise the work and discuss the
extension and improvement of the service
with a view to giving the best nursing care
and sound health instruction to all the
people at a cost that can be reasonably
met by them in their respective stations
in life.
Inquiries about this service are always
welcomed either at the association's head-
quarters, 1636 Bush Street, or at the
Mission District branch, 3398 Howard
Street.
Secure your
OPERA TICKET
Today I
Dine, Dance and Enjoy
Every Hour
— of your trip to Los .\ngL-Ic>s or San
Diego — on tlie super-cxiirt^^- liiurs
"YALE" and "HARVARD"
FOUR SAILINGS WEEKLY — Low
one-way and round-trip fares include
meals and berth
LASSCO luxury liners to bewitching
HAWAII
LASSCO
LOS ANGELES STEAMSHIP CO
685 Market St. Tel. DAvenport 4210
Oakland: 412 ISth St., Hlgliijate 1435
H. C. Capwell Co., LAkeside 1111
Berkeley: 2148 Center, THornwall 0060
August 13, 1930 }§► -
25
RETAIL Cooperation
(continued from page 161
With the cooperation of the retail
executives assured, the two staff men
then started a series of educational pro-
grams designed to sell the buyers on the
advantage of purchasing locally. Paren-
thetically, the writer might state that
each buyer is responsible for the success
or failure of his particular department
and the campaign therefore became a
strictly business selling one rather than a
program designed to appeal primarily to
community pride and sentiment.
In addition to selling the local market
to the assembled buyers, the two staff
men paved the way for what was later to
become the buying pledge recently an-
nounced. As an opening wedge in this
program specimen copies of cards carry-
ing the following message were presented ;
The Chamber of Commerce and this store
are working together to promote San
Francisco's industries.
They have agreed on the policy that . . .
Quality, service and price being equal, it
is good business to buy as close to
home as possible.
Have you investigated whether you can
place your order at home?
After several months' effort, and fol-
lowing the return of buyers from various
eastern trips, these cards bearing the
Chamber of Commerce seal and signed
by the chief executive of each store, were
framed and placed prominently in the
office of each buyer.
■WORKING WITH THE
MANUFACTURER.
Coincident with the work of popular-
izing local purchasing, another phase of
the work was being carried on to study
the manufacturing situation and to de-
velop ways and means of meeting buyer
requirements. After a first meeting with
manufacturers, at their request, a textile
engineering specialist, who had been
added to the Chamber staff in the ex-
pansion program, was delegated to study
the local needle trade industry, the larg-
est single group supplying the larger
local stores.
After an engineering study of the in-
dustry he determined that the problem
was one of organization and trade pro-
motion rather than engineering. With the
situation narrowed down to these ele-
ments our Industrial Committee was then
in a position to intelligently contact the
manufacturers.
Then followed a series of meetings of
various groups of manufacturers, and
manufacturer-buyer meeting. Decision
was made in May of last year to discuss
the need of organization with various
women's wear makers, which was the
first step in the long process of develop-
ing a promotional organization for this
type of industry.
' Other meetings were held with manu-
facturers making different kinds of
women's apparel, with the result that buy-
ers frankly stated their objections to cer-
tain merchandise in an endeavor to assist
the factories in improving their lines.
In September of last year, to further
sell the program of the Domestic Trade
Committee to all manufacturers, a meet-
ing was held with manufacturers of all
types of merchandise. Much of the same
material that was presented to the re-
tailers was shown the manufacturers, but
from their point of view. Then followed
various talks by Messrs. Fleming, Grady,
[ continued on puge 27 1
HUTTON BUILDING, SAN FRANCISCC
E. F. HUTTON & CO.
Members Newltork Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
SAN FRANCISCO LOS ANGELES
Montgomery and Bush Sts. 643 So^ Spring St. and
NEW YORK
61 Broadway and Plaza Hotel
Oakland, San Jose, Del Mont
426 Powell St.
OTHER OFFICES AT
HollyvvooJ, ISi-verly H.lls, Pai
545 So. Olive St.
Dit-Ko, Sa
A great travel
adventure
• ••eireling
the Pacific!
OVER in Sinffapore, the palace
of the Sultan of Johore is
closed to ordinary visitors — but
it will be opened especially for
you and other guests on the Ma-
lolo's Around Pacific Cruise.
In dreamy Celebes grows a rare
orchid. When the Malolo lands
you at Macassar, it will just be
bursting into bloom on the edge
of the jungle.
In Tokyo and Peiping, Bang-
kok and Batavia, patient artists
are working miracles in silk and
jade and batik for you to see and
buy at bargain prices.
Here's a cruise to new adven-
tures in 19 strange ports of 12
Pacific lands! Sailing September
20 from San Francisco, you reach
Japan at chrysanthemum time
and the South Seas for their
spring. You return December 19,
home for Christmas.
Illustrated folders for you!
In k<-<
jine with the
uxury
of the 1
23.000
embership in |
the Ar
und Pacific Cm
iseisl
mi ted.
Faren $1,500 to S6.S0C
shore
excur-
eioDB t
icluded. Aek for illu
strated
fotderH
at Matson Li
ic. An
erican
Expre
eCo., or your
ravel a
gency.
Address Dept.
F.B-8
^Matson Line
25 steamers .. .fastest service
HAWAII • SOUTH SEAS • AUSTRALIA
DAvenport 2,300
21.5 MARKET ST.. SAN FRANCISCO
26
•>2{San Francisco Business
Restaurant Survey
[ continued from page 2.'i ]
demonstrate how difficult it is for the
average man or the average business in-
stitution to succeed. It is an increasing
tendency of American business, at least,
that as labor-saving devices are multi-
plied and as great aggregations of capital
are invested in the highly efficient proc-
esses of production that the increasing
demand of these processes for business
to sustain them, makes the business life
of the average institution precarious and
in the end threatens the success of the
highly productive enterprises themselves.
Under conditions like these, it is natural
that a great many people should have
turned to restaurant keeping because it
seems to require little experience beyond
that of the average individual. Having
had an average amount of experience with
food in his life time, the average individ-
ual feels competent to deal with it as a
business. Credit to enter the business
has not been lacking and the necessity of
manufacturers of equipment and wares
for sales has evolved the lease contract
system which has made it possible for in-
dividuals to enter the restaurant business
lacking both capital and experience.
Opportunity and credit should be avail-
able to all persons of character, but it is
both the part of charity and good sense
to deny them when the the granting will
do the individual little good, and will be
Certified Public Accountants
Section 3 of the Act of March 23, 1901, Statutes of Califor
State Board of Accountancy, provides:
creating the
"Any citizen • • • may apply for examination • • • and upon issuance and
receipt of such certificate, and during the period of its existence, or any renewal
thereof, he shall be styled and known as a Certified Public Accountant or Expert
of Accounts, and no other person shall be permitted to assume and use such title or
to use any words, letters or figures to indicate that the person using the same is a
Certified Public Accountant."
The following firms merit your patronage:
BAILEY AND MACKENZIE
255 California Street
DAvenport 7539
BROTHERTON, THOMAS & CO.
155 Sansome Street
DA venport 3939
BULLOCK, KELLOGG & MITCHELL
1018 Russ Building
KEarny 0465
CERF & COOPER
519 California Street
DAvenport 1131
WALTER H. CRAMER
268 Market Street
SUtter 2588
DAWSON & RILEY
Hearst Building
SUtter 5175
HASKINS & SELLS
Crocker Building
HICKLIN AND REDMOND
941 Russ Building
S titter 2085
LESTER HERRICK & HERRICK
Merchants Exchange Building
HOOD & STRONG
425 Standard Oil Bu
SUtter 0793
HOWARD KROEHL & CO.
1010 Balboa Building
SUtter 3296
H. S. PATTERSON
Mills Building
KEamy 2395
CHAS. H. PETERSEN & CO.
Claus Spreckels Building
703 Market Street
SUtter 3848
SAMUEL F. RACINE & CO.
H. F. Baker. C. P. A., Mgr.
525 Market Street
GArfield 5228
ROBINSON, NOWELL & CO.
Crocker Building
DOuglas 1868
RUCKSTELL & LAND
703 Market Street
Claus Spreckels Building
KEamy 6010
SKINNER & HAMMOND
Hunter-Dulin Building
DOuglas 689 7
harmful to the industry in which he en-
gages. .\s the amount of capital increases
it becomes more and more difficult for
capital to earn a return and hence more
and more difficult to supply the lack of
initial capital out of profits.
We are inclined to consider the aver-
age as made up of an equal number above
the average line and an equal number
below the average line. .\s a matter of
fact the average is seldom arrived at in
this way. It is usually the resultant of an
exceptional few far above the average and
a very great many below the average.
Subsequent phases of this survey
which will deal with investments in
restaurants, turnover of ownership and
other vital statistics, will bring out this
picture in more vivid colors. There is.
however, this satisfaction; that we now
have the facts to substantiate what we
have always suspected was true in our
industry. Perhaps if other industries
made a like study they would find facts
not greatly at variance with these.
To most people the San Francisco
Restaurant Survey will be "just another
government report." To many men and
women active in restaurant association
work all over the United States this
survey will furnish the facts and figures
to demonstrate how vital is the American
restaurant in the life of the American
people. The American restaurant is, to-
day, practically divorced from its many
alliances of the past, liquor, entertain-
ment, and some other less respectable en-
tanglements. It has become a business
in which are engaged men and women of
character and education far transcending
the average of twenty-five years ago.
Stock ownership in restaurant enterprises
is widely distributed among investors and
speculators, and restaurant securities are
by no means the least respectable which
are dealt in.
The restaurant patron can only e,x-
ercise selection of the place in which he
eats and the items which he orders. He
must depend upon the responsibility of
the management to serve him properly
selected food, prepared decently in sani-
tary surroundings. Such a relationship be-
tween management and patron establishes
a basis for the consideration of the Ameri-
can restaurant as a public service. Hav-
ing due regard for poor Richard's adage,
"It is hard for an empty sack to stand
upright," it will be seen how difficult it
is for the average American restaurant,
operating under conditions portrayed by
the San Francisco Restaurant Sur\-ey, to
fulfill its obligations as a public service.
The survey will demonstrate to the
various legislative bodies of our country
the extent of this public service and the
necessity of its strict sanitary regulation
in the interest of the public. Those
restaurantcurs who can qualify as fitted
by character, experience, equipment, and
managerial ability to fulfill their obliga-
tions to the public, will survive and profit;
and the public interest will, thereby, be
served. The public, legislative bodies,
and far-seeing restaurant operators must
be made to see, through these figures,
that the public interest and the interests
of the restaurant industrv are identical.
August 13, 1930 )§►
27
Retail Cooperation
[ continued from page 2.5 ]
Head, and the writer on the purposes of
the Chamber's trade promotional work.
RETAILER ASSISTANCE
Early in the work it was evident that
some means must be developed to pro-
vide a common meeting ground upon
which both retail store representatives
and manufacturers could come together
and discuss their trade relations. To make
this possible, the following committee,
representing both groups as well as im-
partial bodies, was appointed ;
Herbert Eloesser, chairman, Herman
L. Snyder of the Snyder Knitting Mills.
M. A. Grenadier of Grenadier & Mc-
Cowsky, P. T. Burtis of Hale Bros., R. P.
Connally of the Emporium and Mrs. E.
Dexter Knight of the Bank of Italy.
This group, with Manager Capen A.
Fleming of the Chamber's Industrial De-
partment and Domestic Trade Commis-
sioner Theodore Grady, Jr., held their
first meeting in January of this year.
.\t that first meeting the committee dis-
cussed plans for the development of a
sentiment among local store owners
favoring local manufacturers; develop-
ing means of securing new trade outlets
for local merchandise; ways of securing
constructive criticism of local buyers and
suggestions for improving merchandise
to meet their requirements; and a pro-
gram for supplying buyers with informa-
tion regarding San Francisco-made goods.
The committee also discussed the estab-
United States
Laundry
The Careful Laundry
'Ss
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
lishment of budgets for local buying and
the giving of authority to assistant buy-
ers to purchase fill-in items in the ab-
sence of buyers, while out of the city on
business trips.
No definite conclusion was reached at
either that or the subsequent meeting on
February 14 but after considerable dis-
cussion of local buying habits, as well as
methods of securing support for local in-
dustry elsewhere, the entire matter was
referred to the Retail Dry Goods Asso-
ciation. This group, consisting of the six-
teen principal downtown stores, was to
consider the various suggestions, and then
to develop a general buying program
jointly with the Chamber of Commerce.
RELATED TRADE
PROMOTIONAL WORK
Lest the reader conclude that no prog-
ress was being made during the two-year
period that the program, to be outlined
later, was in formation, let us consider
briefly some of the related trade pro-
motional work which was carried on con-
currently with the development of store
buying plan.
Through the series of meetings with
the buying groups in the various large
stores an increasingly friendly attitude
was developing towards locally made and
marketed merchandise. This work par-
ticularly was evident during a number of
wholesale market events which took place
during the progress of the work re-
ferred to.
The Chamber of Commerce had
pledged assistance to such events as the
semiannual Furniture Market Week,
Manufacturers' and Wholesalers' Asso-
ciation semiannual Market Week, the
Greeting Card Show, the Toy Show, the
Pacific Coast Gift and Art Show, and
the Junior Chamber's Products Week.
In each of these events certain definite
assistance was rendered to further the
local attitude towards this market.
First and foremost, as the result of the
friendly cooperation between the Cham-
ber and the store buyers, the latter were
persuaded to attend all of these whole-
sale sales' events in order that by attend-
ance they might assist in establishing this
city as a market place for our trade area
and the entire West. To further this
work, store executives directed their buy-
ers to make all possible purchases during
( continued on page 31 1
i THE SAN FRANCISCO BANK
SAVINGS COMMERCIAL
INCORPORATED FEHRUARY IOth, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased by mergers or consolidations with other banks.
Assets over $131,000,000.00 Deposits over $125,000,000.00
Capital, Reserve and Contingent Funds, $5,600,000.00
Till- follmnng arcounl^ ■•land on IheBooks al $1.0(1 e,ul!, viz.:
Bank Building.s and Lots - (Value over $1,925,000.00)
Other Real Estate - - - (Value over $.M0,000.OO)
Pension Fund . - - - (Value over $690,000.00)
Interest paid on Deposits at Ayx P^^ cent per annum
Computed Monthly and Compounded Quarterly
28
- •€( San Francisco Business
TRADE TIPS ^ Foreign and Domestic
FOREIGN TRADE TIPS
Inquiries coiu-criiing Foreign Trade Tips
should be made to the International Trade
and Coni^iercial Relations Department of
the San Francisco Chamber of Commerce,
DAvenport SOOO. list numbers being given.
20374— Dried and Canned Fruit.
Liverpool, England. Firm is anxious to
obtain the representation of packers of dried
and canned fruits.
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Lowest Rates
Stations: San Diego to Seattle
HERTZ
STATIONS
The World's Largest
Automobile Rental Company
" PRorpect 1000
hO
20375— Brazing Saw Apparatus.
.San Francisco, Calif. French manufac-
turer of new electric apparatus suitable for
brazing saws seeks an agent in San Francisco.
20376 — Embroideries.
New York, N. Y. Trade organization is
inquiring for the names of importers of
German embroideries.
20377— Hawaiian Coffee Beans.
San Francisco, Calif. Direct importer in
Czechoslovakia desires to import the above
commodity. Bunk references.
20378 — Olive Oil.
Tunis, Tunis. Direct exporter of olive oil
produced in Tunis is anxious to make local
connections.
20379— Snails.
Sousse, Tunis. Import-export concern is
seeking a market for great reddish snails
and white and striped snails. Bank refer-
ences.
20380 — Old Newspapers.
Belgaum, India. Party wishes to com-
municate with exporters of old newspapers.
20381— Copra.
Bangkok, Siam. Exporter of copra is de-
sirous of making connections here. Can otfer
about 40-50 tons a month.
20382— Wheat.
San Francisco, Calif. Firm in Osaka,
.Japan, desires to import large quantities of
wlieat from the U. S.
20383 — Representation.
San Francisco, Calif. University graduate
having acquired a thorough speaking knowl-
edge of the Japanese language wishes to
make a connection in the Orient represent-
ing local business house. He has been en-
gaged in the electrical and oil industries.
Mf/otoriiU/
' lowFaies
Save you money
Direct Ferry
SanFrandsco-Vallejo
Enjoy SOmiles of scenic San Francisco
Bay • • • Save Driving • • • AvoidlrafBc
Efftctin June! to Septic 19iO
Auto and Driver ^ 1.50
Auto and 2 passengers . . L65
Auto and 3 passengers . . 1.80
Auto and 4passengeis. . 1.95
Auto and 5 passengers . . 2.10
Southern Feuific Golden
Gate Ferries, Ltd.
I
i
I
20384— Sea Shells.
Lowell, Mass. Party wishes to get in touch
with importers of sea shells.
20385— Druggists' Supplies.
San Juan, P. R. Manufacturer's repre-
sentative wants to add lines of chemical
products, fluid extracts and tinctures, rubber
goods for pharmaceutical purposes, and
aseptic products in general. Reference.
DOMESTIC TRADE TIPS
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3536 — Representation.
San Francisco. Party interested in repre-
senting firm in building material supply line
or building specialties and office equipment.
D-3537— Los Angeles Agency.
Los .Vngeles, Calif. Firm in South de-
sires of contacting San Francisco firm inter-
ested in establishing agency there.
D-3538 — Representation.
St. Louis, Mo. Concern wishes to secure
representation of manufacturer located in the
bay district for St. Louis territory.
D-3539— Manufacturer's Agent.
San Antonio, Texas. Gentleman wishes to
secure San Francisco concern to represent
as manufacturer's agent in the building
material and specialties line. Full details
on file.
D-3540 — Distributorship.
Honolulu, T. H. Merchandise manager of
concern established in Hawaii is desirous
of securing the distributorship of high
grade paint and varnish brushes for auto-
mobiles, also cheaper grade paint and var-
nish brushes, sand and emory paper and
small paint sprays, in that territory.
D-3541 — State Representative.
Detroit, Michigan. Firm interested in lo-
cating man of good character in San Fran-
cisco to act as state representative in the
merchandising of a modern method of dis-
playing fruits and vegetables which keep
them crisp, fresh and inviting.
D-3542 — Northwestern Agency.
Tacoma, Wash. Party endeavoring to lo-
cate goods of national reputation to be sold
in the Northwest direct from the manufac-
turer to the retailer.
We
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1S80
Capital Subscribed Ten lOO.OOt.OO*
Capital Paid Up Ten 100,00*,0«*
E.XPORTERS and IMPORTERS are
invited to avail themselves of wur
services, especially with the Orient
San Francisco Branch
415-429 sansome street
Y. NOGUCHI, Manager
August 13, 1930 ^> -
lLEADS>rNEW
i BUSINESS
LISTED BELOW are the names of new
firms and changes of addresses of old
firms engaged in the business under
which they are classified.
DOMESTIC. TRADE BUREAU of the
mOUSTRIAL DEPARTMENT
Adjusters — M.
11 1 S;iMsomc.
Apple Service
H. Ncidig Co. (insurance),
-Pad's (peeled), 730 Clemen-
Associations — ("alifornia Fish Canners
Assn.. 149 California; Order of R. R. Telcg-
rwpliers, 525 to 821 Market.
Astrologer— Inez K. St. Claire, 138 Cliurcli
to HG5 Jackson.
Attorneys — Donohue & Sumner (Robt. B.
Donohue, Maurice H. Sunmerl, 554 to 711
Market; M. Jas. McGranaghan, 995 Market
to 220 Montgomery ; Langton A. Madden, 220
Montgomery to 369 Pine; Abraham Setzcr,
220 Montgomery.
Auto Equipment— Lacy L. Redd & Co., Ltd.,
901 O'Farrell to 975 Geary.
Auto Repairing — .loe Estrade, 440 to 351
Valencia; United Auto Service, office, 466
Eddy.
Automobiles — Auburn Automobile Co.,
agency, 1946 to 11.55 Van Ness; Duesenberg
Automobile Co., agency, 1946 to 1155 Van
Ness; Johnson-Blalack, Inc. (Lloyd S. John-
son, Chas. E. Blalack), 1946 to 1155 Van Ness;
Clyde A. Walton, 880 Post; Willys-Overland
Pacific Co., 1507 Sutter; Geo. A. Wolfe, 3160
Mission.
Bags — Spiegelman Bag Co., 1707 Howard.
Bakery— Ida's Bakery, 3008 Clement.
Barber Shop — Willard Barber Shop, 814
Eddy.
Batteries — Lemoine & Berry, 1185 Church
to 3865 24th.
Bazaar— Haskel's Bazaar, 2225 Market.
Beauty Parlors— Tess Byrne, 283 Ellis to
537 Geary; La France Beauty Salon, 283 Ellis
to 537 Geary; La Manon, 942 Market; Menk's
Beauty Salon, 815 Geary; Popular Price
Beauty Shoppe, 2314 Mission; Powell's Per-
manent Wave Shop, 2584 Mission.
Bonds — Colpc, Murray & Connelly, Ltd.,
235 Montgomery; National Bond & Loan Co.,
California Branch, 988 Market.
Boxes— Lewis Bean Co. (Paul M. Wine-
man i, 1 Drumm to Pier 25.
Brokers— J. M. Brady & Co. (bean), 214
Front to 149 California.
Building Products — Arthur J. Swanson,
116 New Montgomery.
Burners— S. T. Johnson Co. (oil I, 1.137 Mis-
sion to 585 Potrero.
MITSUI &
COMPANY
LIMITED
(Mitsui Bussan Kaisha, Ltd.)
Cable Address : "MITSUI"
GENERAL IMPORTERS
EXPORTERS
COAL SUPPLIERS SHIP OPERATORS
SHIP OWNERS SHIP BUILDERS
ETC.
Head Office: TOKIO, JAPAN
San Francisco 085c«:
301 MERCHANTS EXCHANGE BLDG.
Branches— New York, Seattle, Portland and all
Campaign Headquarters — Young's lleail-
(luartcrs, 1392 9th Ave.
Candy— Brooks Cookie & Candy Co., 615
l.aguna; Mission Candy Co., 3130 24th to 2140
Mission.
Cans— Giles Can Co., 316 Clay to 200 Davis.
Carpenter— L. Salomon, 1714 to 1734 Brod-
erick.
Cigars— Hamilton Cigar Store, 988 Market.
Cleaners — Ammon's Cleaners Dyers & Hat-
ters, 1941 Polk to 1017 Golden Gate Ave.;
Happyland Cleaners, 3137 Laguna to 1657
Lombard; Pantorium Cleaners & Hatters,
1724 Divisadcro; Vallejo Cleaning IJyeing &
Pressing Works, 1488 Vallejo.
Commission— C. Raffanti & Co., 152 Wash-
ington to 602 Front.
Confectionery— May Helliing. 1655 to 1627
Divisadcro.
Contractors— W. A. Bechtel Co. IS. D.
Betchel, W. A. Bechtel, Jr., K. K. Bechtel,
A. V. Bechtel), 206 to 155 Sansome.
Counselor — Chalmers S. Baird (credit), de
Young Bldg.
Delicatessen — Charles Frcis, 1415 to 1435
Fillmore.
Dentists — Dr. Wm. R. Berke, 2588 Mission;
Dr. Charlotte S. Greenhood, 490 Post to 450
Sutter; Dr. James N. Rae, 1.307 20th Ave. to
1828 Irving.
Drugs — Crescent Pharmacy, 1101 Powell;
Sea Cliff Drug Store, California and 28th
.\venue.
Electrical — Glos Electric Co., 1411 Larkin.
Express — Arthur E. Mizen, 5541 to 5527
Geary.
Fish— Northern California Crab Co., 3132
Laguna to 2738 Taylor.
Fixtures— Luminator, Inc. (light), .391 Sut-
ter to 995 Market.
Furniture & Draperies — L. Kreiss & Sons,
Stockton and Sutler to 1314 Post.
29
Garages— .Mways Open Garage, 4520 San
Itrnno; Taraval Service Garage, 780 to 740
Taraval.
Golf Courses — Allskil Miniature Golf
Course, 7th Ave. and Geary; Bench Golf
Cour.se, 49th Ave. and Cabrillo; Golf Palace,
,57.32 Geary; J. A. Green, Jr., 6032 Geary;
Powell St. Indoor Golf, 133 Powell.
Gowns— 11a Young Gown Shop, 251 Post.
Grocers— A. N. Madsen, 3001 Market to
2706 Diamond; Matteucei Bros. & Bianchini
(wholesale), 242 Jackson to 119 Broadway;
Rosie Posie Grocery Store, 2798 San Bruno.
Hosiery— M. J. Kaufman (wholesale), 198
4th.
Illustrating— Atlas Art & Engraving Co.,
.320 Market.
Importers — .\mcrican Finance & Com-
merce Co., 175 Fremont to 4th and Berry;
Hirseh Importing Co., 1022 Mission.
qfe FINK j
IDLER (dj
228 I3ih Strt.-et- 1
Phoiic ^\ Vrk«?tX>47'4 ^^
CABINET WORK |
COMPLETE INSTALLATIONS |
STORE BANK & Of^BCE J
HARDWOOD INT^ORS^l
THRIFT. . .
We are very proud that on the book
Bank of America are the names of
pioneer men and women who, with
their own hands, cleared their lands
and built their homes. On the staunch
thrift and sterling
character of these
men and women, the
prosperity of Cali-
fornia is founded.
BANK of AMERICA
OF CALIFORNIA
IN SAN FRANCISCO
NORTHERN CALIFORNIA HEADQUARTERS. 6S1 MARKET ST.
Humboldt Oflice, 783 Market St. Donohoc-Kelly OfFice. 68 Sutter St.
French-American Oflice 108 Sutler St. Hayes Valley Oflice, 498 Hayes St.
Fugazi Oflice, 2 Columbus Ave. Bayview Omcc. .3ra and Palou.
Bush-Montgomery Oflice. Mills Bldg. Oriental Oflice. 939 Grant Ave.
North Beach Oflice, 1.500 Stockton St.
BRANCHES THROUGHOUT CALIFORNIA
30
^■|San Francisco Business
Instruments— Geo. Watson (art). Wo Giaiy.
Insurance — George Irwin, 241,5 Van Ness.
Jeweler— A. Ocoulatt', 1611 O'Farrell.
Library — Circulating Library, 111 Sutter.
Loans — Guaranty Loan Office, 81 3d to 77
3d; Morris Plan Co. of San Francisco (F. A.
Collman), 554 to 711 Market; Uptown Brancli,
811 5tli to 711 Market.
Manufacturer's Agent — Roy J. DuBay, 24
California.
Markets — Hoover Meat Market, 1971 Fill-
more; Western Market, 1237 Polk to 2191
Union.
Mattresses — Bensen Upholster Mattress
Co., 2415 to 2121 Clement.
Men's Furnishings — WHieelers Toggery, 2108
Mission to 3141 16th.
Multigraphing — Letter Shop, 111 Sutter to
777 .Mission.
Ophtlialmologist— Sydney Talbot, 870 Mar-
ket to 693 Sutter.
Pape
-Ha
imerniill Paper Co., 311 Cali-
Petroleum Products — Sinclair Refining Co.
of California, 625 3d to 373 Brannan.
Physicians— Dr. E. J. Masters, 2452 San
Bruno to 870 Market; Dr. Elwood R. Olsen,
870 Market to 4.50 Sutter; Dr. A. A. Shaglioian,
49(1 I'ost to 450 Sutter.
Pumps — Connersville Blower & Vacuum
Pump .\gency, 1337 Mission to 585 Potrero.
Radio — Brunswick Radio Corp., 85 2d;
Golden Gate Radio & Electric Co., 1356 to
1230 Polk; Mission Radio Exchange, 4685
Mission to 1687 Haight.
Real Estate— Joseph Cardella, 622 Mont-
gomery to 227 Columbus; J. T. Casey & Son,
Colma.
Registers — Autographic Register Co. of
S. F., 760 to 525 Market; Globe Register Co.
of Calif., 760 to 525 Market; Mani-Fold Co.
(Otis Harper), 760 to 525 Market; Uarco
Business Systems, 760 to 525 Market; United
Pacific Meter Works
of
AMERICAN METER CO., INC.
Qas Meters
and
Testing Apparatus
495 Eleventh Street San Francisco, Calif.
.Vutographic-Register Co., 760 to 525 Market.
Restaurants — .\rgo Cafe, 4200 San Bruno;
Balboa Cafe, 3163 to 3199 Fillmore; S. Heller,
171 Sutter; Tei Hisago, 1708 Buchanan; Holly,
wood Restaurant, 8 6th ; Modern Coffee Shop,
1386 Sutter; Preeita Clam Shop, 3158 Mission;
Swallow Cafe, 1350 Mason; Tia Juana Cafe,
1235 Union; Tientsin Cafe, 1.36 Mason; Viking
Lunch, 191 4th.
Ship Supplies — Golden Gate Ship Supply
Co., 137 Sacramento.
Stationery — Leo Kotzbeck, 2009 to 2019
Fillmore.
Stovers Products— United American Dis-
tributors, 582 Market.
Studios — Frank Barnett's Music Studio,
2517 Mission to 533 Valencia; Thai's Saxo-
phone Studio, 2517 Mission to 5.33 Valencia.
Surveyors — Le Roy Building Service (<nuin-
lity ), 165 Jessie.
Tailors— Bay View Tailor Shop, 4816 3d;
Governor Tailoring Co., 190 to 109 Turk;
Hyde Street Tailors, 417 Hyde; Kaufnuin &
Goodman, 714 Market; R. Ponta, 760 Market.
Theatre-Lux Theatre, 28th and Church.
Therapeutics— Frances Randall, 68 Post to
515 Sutter.
Tires — Harry Brill (auto), '288 to 562
Golden Gate Ave.
Trunks— Wardrobe Trunk Co., 718 Market,
ter Supplies — Buckeye Ribbon &
., 110 Market.
-California Steel Wheel Corp., 1375
Typew
Carbon C
Wheels
Potrero.
Women's Wear— J. Jawitz, 5542 Geary.
Woolen Goods— Folwell Bros., 833 Market.
Miscellaneous— Fred G. .\inslie, 1536 to 1405
Hush; J. L. Ash, 1010 Howard; Dr. G. E.
liraunan, 966 Market ; Dr. J. L. E. Brindamour,
1195 Bush; California Teachers .\ssn. (Roy
W. Cloud), 461 Market to 155 Sansome;
Cecile's, 77 O'Farrell; Charter Revision 0>m-
mittee of S. F. Center, 65 Sutter; Chic Variety
Shoppe, 2297 Mission; Coe, Howard & Di
Vecchio, 1120 Mission; Dr. Neil P. Donnelley,
870 Market ; General Contract Purchase Corp.
(T. F. DeBruler), 1 Montgomery to 711
Market; General Specialties Co., Ltd., 149
New Montgomery; Sidney D. Gray, 111 Sut-
ter; Grays Harbor Corp. (B. P. Jaggard), 311
California ; Leon Greenebaum, Hearst Bldg.,
Hooper Chevrolet Co., South San Francisco;
Houde Engineering Corp., agency, 901 O'Far-
rell to 975 Geary; Industrial Acceptance
Corp., 1 Montgomery to 711 Market; Jewish
National Welfare Fund, 220 Montgomery to
500 Post; H. R. Lee, 564 Market; Lorraine
Corp., agency, 901 O'Farrell to 975 Geary;
Medical Foundation of .\merica, Ltd., 235
Montgomery; Dr. J. Minton Meherin, 870
Market to 350 Post; Moorehead & Day, 433
California; Selby C. Oppenheimer, oflice,
08 Post to 165 Kearny; Pacific Gillespie
System, Inc., 852 Howard to 79 New .Mont-
gomery; Petri Supply Co., 1706 Stockton to
478 Union; Phoenix Hermetic Co., 310 Clay
to 200 Davis; Phonelock Co., 08 Post; Progress
Charter Revision Comm., 05 Sutler; Sierra
ICducational News (Vaughn MacCaughey), 401
Market to 155 Sansome; Skamaki Nonoguchi
Co.. 1541 Laguna; Dr. C. G. Springer, 870
Market; United States Automobile Club, 220
Montgomery ; Western College of Commerce,
1311 Sutter; Pearl H. ^^^litcomb, 20 O'Farrell
to 545 Sutter.
Kroehler Manufacturing Company
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
885 Charter Oak Ave.
San Francisco, Cal.
OTHER FACTORIES AT:
Chicago, HI.; Naperville. III.: Kankakee. III.: Bradley. III.: Dallas, Texas;
Binghamton, N. Y.: Los Angeles, Cal.: Cleveland, Ohio: Stratford. Ontario
August 13, 1930);*
31
Retail Coope ratio?/
[ continued from paKC 27 ]
the events, rather than following them.
This resulted in further selling San Fran-
cisco as a market and a possible future
headquarters for those firms using the
local market but not yet doing business
here — particularly in the case of the Gift
and .\rt Show and other events not purely
local in character or exhibitors.
Publicity service to sell this city as a
market both locally and in the trade area
was supplied for several of these sales
displays with the result that the city was
sold both to the trade and the public as a
market and style center.
In the case of the Junior Chamber
Products Week, the Chamber made its
only approach towards the ultimate con-
sumer, for in all other activities the com-
mittee had operated on the theory that
the consumer could not purchase unless
the dealer stocked local merchandise and
that the dealer must first be sold. Dur-
ing this week, planned and excellently
managed by these young business men,
the Chamber supplied necessary funds
and publicity assistance to the junior
organization's committee in charge of the
work. As the result of the two success-
ful Products Weeks held by the younger
organization, local people have been given
a greater insight into the vast variety and
fine quality of the products for various
factories.
THE TRADE PROMOTION PLAN
Following several months' study, the
Retail Dry Goods Association-Chamber
of Commerce Committee reported their
findings to the Retail Store-Manufacturer
Liaison Committee which now consists
of the following members : Herbert
Eloesser, chairman, R. P. Connally,
PACIFIC
DEPARTMENT
114SansonieSt.
San Francisco
California
Cachot Davis, M. A, Grenadier, Herman
Snyder and Mrs. E. Dexter Knight.
The program recommended and ap-
proved by the Retail Dry Goods Asso-
ciation consisted of the following four-
teen points subscribed to through their
association by the city's sixteen largest
stores.
1. Th;it till' San I-iaiieisoo Chamber of
Coiumi-icc in i-oiijiinclioM willi tl.c Mamifac-
tiircrs an<l Wholi-sal.rs .\ss<.cialioii furnish
till' Hctail Diy (....Mis Ass.><iali..n and all
stores cunipiisini; its nuMiilji'iship a coniplcte
list of local ii'sourcis manufacturing depart-
ment store merchandise.
2. That the management of each store,
after receiving the list mentioned in 1, sys-
tematically check to know how many of tliese
resources are visited by his buyers.
.■i. That the word "local" throughout his
outline shall mean San Francisco and the
bay region.
4. That all buyers and merchandise man-
agers shall be given a clearer understanding
of the factors entering into the cost and
value of local products versus foreign made
merchandise — all buyers and merchandise
heads to be sent letters over the signature
of the San Francisco Chamber of Commerce
outlining the above.
5. That the San Francisco Chamber of
Commerce or the Manufacturers and Whole-
salers Association produce a series of slides
that will be of interest to San Francisco dis-
trict buyers, and show them throughout the
district.
6. That a defmite percentage of retail buy-
ing budgets for local purchases shall be
established, which it shall be the spirit and
aim of the retail stores to attain.
7. That locally made merchandise shall
have at least equal display privileges in the
stores, in proportion to volume, with foreign
made products. Tliat whenever practicable
stress shall be laid on the fact that mer-
chandise is locally made. All buyers and
merchandise heads shall be listed and sent
tactful letters to the effect over the signature
of the Retail Dry Goods Association.
S. That the retail stores give appropriate
authority to their assistant buyers to make
local purchases dui-ing the absence of their
superiors when necessary.
(1. That it is recommended to all member
stores that a separate local order fde be kept.
10. That the San Francisco Chamber of
Commerce or the Manufacturers and Whole-
.salers Association organize a committee sys-
tem that will wait on local resources periodi-
cally and discuss with them the problems of
the particular type manufacturers — both
personally and through questionnaires.
11. That at specified intervals each year,
the local garment manufacturers will stage
joint or individual exhibitions where their
samples will be on display for the inspection
and criticism of the retail buyers. The retail
stores pledge their aid to the local manufac-
turers by adopting a sympathetic attitude
towards them, resulting in helpful criticism
and constructive suggestions as to styling and
merchandise.
12. That a central office be set up by the
manufacturers, where every manufacturer
in the bay district will list his sales to all
stores in San Francisco Bay district.
1.1. That stores be furnished a monthly
recapitulation by type of merchandise, show-
ing purchases made by their store in per
cent to total of bay district.
M. That the Retail Dry Goods Association
stores be furnished in addition a monthly re-
capitulation as above, but showing per cent
t.i total Retail Dry Goods Association stores.
[ continued on page 34 ]
oO°tilo-
Field-Ernst Envelope Co.
iManufadurers ofJ^rinted 'Business Envelopes
45 Fremont Street SAN FRANCISCO Phone DAvenport 1720
Other cities
are distant
only by
minutes
T'ELEPHONE
service is con-
stantly improving.
The goal is perfec-
tion. Advances in
clearness and speed
of inter-city service
have been particu-
larly dramatic and of
particular signifi-
cance to business.
Systematic use
of inter-city tele-
phone service puts
the modern busi-
ness man before
his clients and cus-
tomers within a few
minutes.
The Pacific Telephone
And Telegraph Company
34
*3{San Francisco Business
Retail Cooperation
1 continued from page .'U ]
With a definite plan of cooperation
agreed to by the larger stores the commit-
tee was then in a position to develop de-
tailed facts and figures regarding local
buying habits and possibilities by which
they could carry forward their work. To
secure this information a "Buyers' Ballot"
or survey form was developed by Man-
ager Fleming with the assistance of a
special committee of buyers appointed
from member stores of the Dry Goods
Association.
Following the development of the form
and its subsequent approval by the asso-
ciation, the survey work, now being car-
ried on, was commenced. Another series
of meetings with store buyers was ar-
ranged through the cooperation of the
retail store managers. At each of these
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
Pacific Cotton Goods Company
152 Fremont Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
SACR AM E NTO
Leave 6:30 p.m.. Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way $1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU ner 3RK0
meetings the purpose of the survey,
namely to stimulate local production and
payrolls through the greater purchasing
by store of local goods, was explained.
Then at each meeting the survey blanks
are supplied to the buyers with the in-
structions from their store managers that
they be filled in and returned for com-
pilation and digestion by the Chamber
staff.
The following information is being
developed in the survey. Type of mer-
chandise purchased by the store: total
amount of all purchases: total amount of
local purchases: amount of possible local
purchases if merchandise was acceptable;
means whereby manufacturers might im-
prove their merchandise and service: and
the possibilities for necessary new indus-
tries.
Already as the result of these surveys,
two stores have announced that during
the coming year they will purchase a total
of nine million dollars' worth of local
merchandise and indications from the
other stores are that at least twenty-
five million dollars' worth of local mer-
chandise will be purchased by the larger
stores during the coming year.
ORGANIZING THE
MANUFACTURER
Still another Chamber Committee, the
General and Miscellaneous Industries
Committee of which .-V. J. Watson is
chairman, were making a study of the
ways and means of organizing industry
to promote its business. This committee
after more than a year's study has de-
veloped a program which met with the
approval of the retailers as expressed in
the following letter from President R. P.
Connally of the Retail Dry Goods Asso-
ciation to Industrial Manager C. A.
Fleming ;
"I read your Market Building Program
for San Francisco last night, and think
it is one of the most excellent pieces of
work that I have seen done.
"May I offer my heartiest congratula-
tions on the program outlined. Our one
problem now is carrying it out. I hope
that the Dry Goods .Association will be
able to help out in a big way."
This program includes the fourteen
points and the "Buyers' Ballot" in addi-
tion to a plan for the organization of the
industries selling and making department
store merchandise.
The organization plan contemplates the
formation of a super trade organization
served by a paid staff of employees. The
proposed organization will consist of
separate divisions, functioning as a unit,
yet so organized as to handle the problems
of such groups as the fur group, the dress
group, men's wear group and the numer-
ous other component parts — each of
which have their group problems to solve.
The general organization and its divi-
sions will serve the factories through
considering various technical business
problems of accounting, price cutting and
other trade practices: will correlate and
protect members" styles developments:
will carry on trade promotional work
both locally through market events and
style shows, and through the market area
by contact work: and will carry out in
cooperation with the Chamber, the agree-
ment with the Retail Dry Goods Asso-
ciation including the maintenance of a
check of local purchases by local stores.
This plan was presented to representa-
tives from the directorate of the Manu-
facturers and Wholesalers .Association at
a luncheon last Monday to ascertain if
their organization would consider ex-
panding their market week and other
activities to the suggested year around
program advanced by the Chamber of
Commerce.
Expressing the gratitude of the local
manufacturers and wholesalers of the
city for the work of the Chamber in
pointing out the advantages of increasing
local prosperity through building payrolls,
President W. W. Stettheimer of the
Manufacturers and Wholesalers .Asso-
ciation stated, "The plan is a fine piece of
work. .After careful consideration by our
directors, our association will attempt to
develop, with the Chamber of Commerce,
this means of increasing the buying of
local merchandise by local stores."
The next step, as Director B. R. Fun-
sten of the Chamber, who is a prominent
local manufacturer and wholesaler, puts
it. is to organize all industry in one
super trade group for the promotion of
our industrial products. Upon the suc-
cessful completion of the work in this
first group, it is our desire to carry on
this work until all San Francisco is on its
toes in the race for building markets — for
we must recognize that present-day in-
dustries have a definite tendency to lo-
cate where the markets are.
The Time to Advertise
Is All the Time
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
&P'OMPANY
Members:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., Phone SUtter 7676
Branch : Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New A'ork Office: 120 Broadway
liti Francisco Junior Chamber of Commerce Issue J
^aniranrid
U5im55
f
ne XX
AUGUST 20, 1930
Number 34 AUG
21
MNUAL HARBOR DAY
SHOWS PORT GROWTH
SPEND
HARBOR DAT
BESIDE THE BAY
rade and ^oat ^aces
Will Jeature Qelebration!
^n S. S. Sandberg of the United States Shipping Board
to be Guest of Honor
»; Tliursdiiy, August 21, all San Francisco will celebrate Hiirbor Day.
spoiiMiretl by the Junior Chamber of Commerce in recognition of the
greatness and importance of the harbor to the well-being and pros-
perity ol the city.
instituted last year in the nature of an exptriment, so successful has the
d as a means of forwarding the growth and betterment of San Francisco
iremicr port of the Pacific that it will be made an annual feature.
c chairmanship of Gerald J.
of the Marine Committee, and
e active assistance of nearly the
ibership of the Junior Cham-
lomplete program for Harbor Day
n drawn up which will begin with
parade in the morning, with
Robert Dollar, dean of American
[ n^cn, as gr<ind marshal, and will
' throughout the afternoon and
with yacht, navy cutter and mcr-
.Y DAY HISTORY
F S. F. BAY OUTLINED
r ARBOH DAY commemorates the
I efforts of tliose liardy pioneers
I wlio liad vision to flrst see the
glories of San Francisco Bay. It
IS what we now have and what we
id shouUi strive for.
one hundred and flfty-six years
alu in the "San Carlos" was the
pass through the portals of our
Gate. Many sailing vessels entered
n then and November 15, 1847,
"The Steamboat," owned by Wm.
iesdorff, was flrst to operate on the
ider her own power. A little over
Ir later the first "Paeiflc Mail"
|r from New York, the "California"
reeled by the gold-mad throng as
p. Steamships were now established
fe far-famed clipper ships were just
tag their prime. The first clipper
It San Francisco, "Colonel Fremont"
jllowed by those whose names are
'emembered by veteran San Fran-
ks.
i development since then has been
\ the harbor grew, docks were built,
lames, now familiar to all of us,
\ their brilliant pathway through
laters of the bay. Captain Matson,
It Dollar and many others whose
t were bent upon making our harbor
were, are, and will be names to be
nbered.
bnr Day commemorates and honors
vents and men who put their
lers to the wheel to make our port
It is today. Harbor Day is the bugle
3 action for our young men to take
e work and continue on. Tlie task
, unending, we need bay bridges,
port facilities and yet faster trans-
tiou. .
chant marine lifeboat races on the bay
and a variety of exhibitions, inspections
and other activities scheduled. The com-
plete day's program which every member
of the .Junior Chamber should keep in his
pocket for reference, will be found in this
issue of -San Francisco Business.
.\i a great all-chamber luncheon, on
Wednesday, August 20, which will be
attended by leaders of the San Francisco
Chamber of Commerce and the San Fran-
cisco Commercial Club and notables in the
business and civic life of the city. Captain
S. S. Sandberg, commissioner of the
U. S. Shipping Board, will be the honored
speaker. "-\ Decade of Progress for the
American Merchant Marine," will be the
topic of Commissioner Sandberg's ad-
dress, in which he will discuss the part
the Pacific Coast and San Francisco have
played in the development of American
shipping. Captain Sandberg, who is a
former San Franciscan, is a representa-
tive of the Pacific Coast on the Shipping
Board.
Back of the Harbor Day ceremonies lies
a very serious purpose. San Francisco
Harbor, made famous by tlie stories of
Peter B. Kyne; renowned for her ship-
yards, which built the famous old battle-
ship "Oregon" of the Spanish-American
[ continued on page 2 1
Home Industries Week
Boosts Local Markets
RECOGNIZING that the Home In-
dustries Week, which began
.\ugust II, was congruent with
" the Annual Junior Chamber of
Commerce Products Week, the Industrial
Committee of which H. H. Brawner is
chairman, endorsed this movement. Tlie
Home Industries Week is part of the cam-
paign in which 1(i department stores of
the Hetail Dry Goods Association have
united to promote the purchase of locally
manufactured merchandise.
Various stores throughout the city dis-
played home manufactured products in
their windows supplemented by full page
educational advertisements in the daily
newspapers listing products manufac-
tured by local establishments. Some of
the stores leading this campaign include
Hale Bros., O'Connor, Moffatt & Co.. City
pf.Paris,Emporiunri and The White House
fPlans Complete
Jor the Winter
Sports Week!
National Open Match Play
Championship Will Be
Closing Event
GERALD J. O'GARA, .
Committee in charge of Ha
HARBOR DAY PROGRAM
The following is the program for Har-
bor Day, Thursday, August 21, 1930.
Grand Marshal of Parade, Captain Robert
Dollar, adjutant; Commander John
McGee, U. S. N. R. F.:
11:30 A. M. to 1:00 P. M.— Parade forms
Civic Center. Line of march — Market
Street to Enibarcadero via Montgomery,
California, Drumm and Pacific streets,
swinging south on Embarcadero; dis-
banding south Howard Street.
Reviewing Stand — Ferry Building.
11 :,"10 A. M. to 1 :30 P. M.— Aerial festivities
over city.
9:45 A. M. to 2:05 P. M.— Vacht races, off
Marina:
9:45 A. M.— Star Class.
9:50 A. M.— Under 25 feet, handicap
class.
10:00 A. M. — Six meter race.
1:00 P. M. — Sloops and Yawls. Class N.
1 :10 P. M. — Schooners and Ketches,
Class F.
1 :20 P. M.— Sloops and Yawls) Class P.
1 :30 P. M. — Schooners and Ketches,
Cla.ss G.
1 :40 P. M. —Sloops over 25 f<ielV - • -
1 :50 P. M. — Eight meter race.
1 :55 P. M.— Q Class.
2:00 P. M.— R Class.
2:05 P. M.— Bird Class.
[ continued on page 3 I
A Mid-Winter Sports Week, lo be
held in San Francisco, Novem-
ber 29 to December 7, has been
^ planned and sponsored by the
Sports Committee of the Junior Chamber
of Commerce. Leading off with the Stan-
ford-Dartmouth football game, on Satur-
day, November 29, and finishing with the
National Open Match Play Golf Cham-
pionship, December 4 to 7, this week
promises to make San Francisco, during
that time, a mecca for sportsmen from
all over the country.
( continued on page 2 I
Tonnage Figures Show
Growth of Commerce
OMMERCE is an index of growth
and economic importance. The
magnitude of the great commerce
of this area is best visualized by
considering that an average of between
six and seven million dollars' worth of
commodities moves over the wharves of
San Francisco Bay every day of the year.
Final tonnage figures for 1928 showed
that 41,019,019 tons of cargo were han-
dled, valued at two and a quarter billion
dollars. Tliis tonnage is almost as great
as the combined tonnage of the three next
largest Pacific Coast ports, which totaled
43,769,373, while the value is greater than
the $2,073,670,213 combined value of the
Los Angeles, Seattle and Portland ports.
Development of San Francisco Bay's
foreign trade during the past twenty
years is indicated by the following fig-
ures:
Total Imports and Exports
age) J 98,743,415
226,239,914
3i:>.913,312
.327.209,118
.11 9.776,328
3.S0.;i89.)88
:!97.213,:i09
1909-13
1921
1922
1923
1924
1925
1926
1927.
1928
1929
.371.560,010
399.741,728
118.879,055
[ continued on page
ooB-jou-ejij ires
32
%
^
■"4 San Francisco Business
c
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They oflfer a personal, individual service; complete,
intelligent and helpful.
c
oAd'vertise oAnything!
Housea, Lots, Apartments, Furniture, Farms,
Farm Tools, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires, Accessories, Stocks ^ Bonds,
Insurance, Accountancy, Investment Securi-
ties, Hotels, Situations Wanted. Help Wanted,
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, Typewriters
For anything at all you
vnll find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughtered on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Phone MI ssion 5600 San Francisco
8— CHOCOLATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
10— CRACKPROOF GARDEN HOSE
CRACKPROOF
parden hose
Crackproof
GARDEN HOSE
fe i SKanufaaured tu
Pioneer Rubber Mills
San Francisco
Sold all octrr the world
11— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN CO
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
Employers
GArfleld 4004
14— FLOWERS
©arbee jTlorisit
GEN. A. J. GOOCH, Prop.
1036 Hyde St. San Fancisco, Calif.
Phone FRanklin 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19 — HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garase next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
- Silverware
MANGRUM-HOLBROOK
1235 Mission Street. San Francisco
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
23— INVESTMENTS
"OVER-THE-COUNTER"
Market Specialists
Unlisted Stocks and Bonds
MARTIN JUDGE JR. &C0.
1 MONTGOMERY STREET
DOuglas 8760 San Francisco
Take Advantage
ofS. F. BUSINESS
Advertising Columns
Transcontinental Freight
Bureau Docket
The following subjects which have hicii
docketed have been referred to the Standing
Rate Committee and will be disposed of not
earlier than twelve days from the date of the
notice. If hearing is desired on any subject,
Tequest therefor must be made within twelve
days from date. Action on the subject listed
will not be restricted to the exact scope of the
(locket, but may include other points of
origin and destination, or other commodities
or recommendations, varying from changes
proposed, if such modifications appear neces-
sary or advisable in disposing of the subject.
11408— Tile (facing or flooring), encaustic or
plain, glazed or unglazed. N.O.S., LCL,
eastbound; Proposal to advance the Group
"F" rate in Item 3410 of Tariff 3-B, I.C.C.
No. 1238, H. G. Toll, agent, from .$2.00 to
.^2.1.') per 100 lbs.
11409 — Iron or steel figures, in crates. LCL,
westbound : Request for amendment of the
entry in Item 30!).5-series, Tarilfs 1-H, I.C.C.
No. 1237, H. G. Toll, agent, and 4-E, I.C.C.
No. 1239, H. G. Toll, agent, covering steel
figures, in boxes, to read: Figures, iron or
steel, in boxes or crates.
11410 — Clays, crude, cleaned or calcined,
ground or unground. CL, eastbound: Re-
quest for carload rate of .50c per 100 lbs.,
minimum weight 80,000 lbs., from Califor-
nia to Group "D" and west. Item 1595 of
Tariff ,3-B, I.C.C. No. 12.38, H. G. Toll, agent.
11411— Holiday cards. CL, westbound: Re-
(juest that Item 4290 of Tariffs 1-H, I.C.C.
No. 12.37, H. G. Toll, agent, and 4-E, I.C.C.
No. 1239, H. G. Toll, agent, be amended to
also apply on holiday cards.
11412— Maps, in cases. LCL, westbound: Re-
quest for less carload rate of .$3.75 per 100
lbs. on maps, in cases, from Group "D" to
the Pacific Coast under Tariffs 1-H, I.C.C.
No. 1237, H. G. Toll, agent, and 4-E, I. C. C.
No. 1239, H. G. Toll, agent.
11413— Iron or steel wall ties (wall bonds),
LCL or in mixed carloads with machinery,
etc., eastbound; Request for less carload
rate of .$2.40 per 100 lbs. on iron or steel
wall ties (wall bonds) from California to
Group "D" under Tariff 3-B, I.C.C. No. 1238,
H. G. Toll, agent, or that this commodity
be included in mixed carloads in Item
2560-.\ of the tariff.
11414 — Bentonite Clay CL, eastbound: Re-
quest for carload rate of 55c per 100 lbs.
on Bentonite clay, minimum weight 80,000
lbs., from California to Group "E" and west
under Tariff 3-B, I.C.C. No. 1238, H. G. Toll,
agent.
11415 — Pumice, crushed, ground or unground.
in bags, CL, eastbound: Request that the
tiescription reading "pumice, crushed,
ground or unground, in bags" in Item 3040
of Tarifi' 3-B, I.C.C. No. 1238, H. G. Toll,
agent, be made to also apply to Groups
".V," "B" and "C" by eliminating circle 41
reference mark in connection with rates to
(iroups "A", "B" and "C."
11416 — Fruit juice in mixed carloads with
beverages, eastbound: Request for inclu-
sion of fruit juice in Item 12.30 of Tariff
.i-H. I.C.C. No. 1238, H. G. Toll, agent.
11417— Book matches included as premiums
with less carload shipments of chewing
gum. westbound: Request that Item S43 of
Tariffs 1-H, I.C.C. No. 1237, H. G. Toll, agent,
and 4-E, I. C. C. No. 1239, H. G. Toll, agent,
be amended to provide for an "Exception"
to the effect that book matches included as
premiums with less carload shipments of
chewing gum will be accepted when packed
in separate containers. It is suggested by
shipper that this be accomplished by
making the "Exception" read:
"If the premiums consist of articles
which the regulations of the Bureau of
August 13, 1930 )e*-
«4— LANDS
33
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
25A— LUMBER
Qiristenson Lumber Company
Lumber - Millwork
Yards and Mill :
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
ii^METALS
Sheet Metal Manufacturing
Press Woik - Forming - Welding - Irrigation
I'lpe - Building Products - Orchard Heaters - Oil
Buckets - "De Laitte" Automatic Gas Machine
••Vent-O-Screen Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelting
and RefinJng Branch
METALS
75-99 FOLSOM STREET
DA yenport 2540 San Francisco
29— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruits, Hawaiian Pineapple
California Asparagus, California
Sardines, Salmon — All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
Made from Letters. Legal Docu-
ments. Maps, Blueprints, etc.
I Personal confidential sertrice
Standard Photoprint ComDvnv
142 San>»mrStr«et Sutter 1S7S
30— SAFES AND VAULTS
Telephones: GA rfleld 3041 and 3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burflar Proof Safes and
VaulU Safe Deposit Boxes, Etc.
Howard and Main Sts. San Francisco
3S — STEAMSHIP COMPANIES
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA vcnport 2900 215 Market Street
Joint Service of Phone DO uglai 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUROPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisco
EUROPE
via PANAMA
FAST NEW SHIPS
"San Francisco" "Portland"
"Oakland" "Seattle" "Tacoma"
"Los Angeles" "Vancouver"
CABIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For Passage — 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street, San Francisco
Montague Pipe&SteelCo.
Riveted Steel Pipe. High Pressure Pipe Lines. Oil
and Water Tanks, Syphons. Steel Flumes. Stacks.
Montague Well Casing, Water Tube Safety Boilers
Office and Wi
rks: 1999 THIRD ST.
MArket 2016
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bide., San Francisco
F. E. BOOTH
COMPANY,/nc.
Pacl^ers and Canners
Fish, Fruit, Vegetables
Executive OAiceai
110 Market St. San Francisco
PACIFIC ELECTRIC
MFG. CORP.
High Voltage Switches
5815 3rd Street
W. A. HALSTED, President
WM. C. HAMMERSMITH, Vice-Pres.
The Old Firm
H AUSTED Sc CO,
1123 SUTTER STREET
Telephone OR dway 3000
Hxpldsivcs prohibit in packages with other
articles, they will be accepted when packed
in scpiiriitc containers."
IMIA — Croquet sets, in boxes, LCL, west-
biiund: llequest for less carload rate of
s:).l,"i per Hill lbs. on croquet sets, in boxes,
from Group "C" to California under Tariff
1-H, l.C.C. No. 1237, H. (1. Toll, agent.
11419 — Potassium xanthate and sodium
xanthate, CI,, westbound: Request for in-
clusion of potassium xanthate and sodium
xanthate in Item 5025 of Tariff 1-H, l.C.C.
No. 1237, H. G. Toll, agent.
11420 — Grape juice. CI., eastbound: Request
for anu'iidment of Item 25(10 of Tariff 2-Y,
l.C.C. No. 1233, H. G. Toll, agent, to provide
for the following alternative rates on grape
juice, minimum weight 60,000 lbs., from the
North Coast to — Groups :
A-K-B-L-C-CI-M-D-E-F-G-H-N J
$1.05 98cperl001bs.
11421— Scale boards (veneer disks). CL, west-
bound: Proposal to establish carload rate
of 92c per 100 lbs. on scale boards (veneer
disks), minimum weight 60,000 lbs., from
eastern origin points to the Pacific Coast
under Tariffs 1-H, l.C.C. No. 12.37, H. G.
Toll, agent, and 4-E, l.C.C. No. 1239, H. G.
Toll, agent.
11422— Lumber and other forest products
from North Coast to Perryville. Mo. (Cape
Girardeau Northern Ry.). CL, oastljoinul:
Request lor representation of the Cape
Girardeau Northern Ry. as a participating
carrier in Tariff 28-J, l.C.C. No. 1235, H. G.
Toll, agent, and establishment of carload
rate of 80e on commodity Group "D" arti-
cles from the North Coast to Perryville,
Mo. (proposed rate represents an arbitrary
of 21/aC per 100 lbs. over ""Vic rate applying
to Perryville Junction, Mo. (St. L.-S. F.
Ry.), Index 1208B, Tariff 28-J.
11109 (Amended) — Carpets or carpeting,
viz.: cork, linoleum, felt base. etc.. also
oil cloth (other than floor oil cloth), felt or
paper carpet lining, etc.. CL, westbound:
Proposal to amend Tariff 1-H, l.C.C. No.
1237, H. G. Toll, agent, to provide for pro-
portional rate of «1 .241/2 Per 100 lbs., mini-
mum weight 50,000 lbs., on linoleum and
other articles are described in Item 1945
of the tariff, from New York Piers of
"Morgan Line" to New Orleans, La., Gal-
veston, Tex., or Houston, Tex. (Clinton
Docks), T. & N. O. R. R. to EI Paso, Tex.,
Southern Pacific Company to Phoenix,
Ariz.; rate to apply on traffic originating
at Lancaster, Pa.
11403 (Amended) — Potatoes (not including
sweet potatoes), CL, eastbound — from
Lund, Cedar City and Fillmore, Utah: Pro-
posal to establish the same carload rates
and minimum weights in Tariff 3-B, l.C.C.
No. 1238, H. G. Toll, agent, on potatoes
(not including sweet potatoes) from Lund,
Utah, to midwestern territory as shown
from Elko, Nev., in Item 5228 of the tariff;
rates from Cedar City and Fillmore, Utah,
to be 2c per 100 lbs. higher than from
Lund.
Industrial
Opportunities
in Industrial Lands in
South San Frarcisco
Low Land Cost
San Francisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND AND
IMPROVEMENT CO.
34
•■{San Francisco Business
Retail Cooperation
( continue*! from page ;il ]
With a definite plan of cooperation
agreed to by the larger stores the commit-
tee was then in a position to develop de-
tailed facts and figures regarding local
buying habits and possibilities by which
they could carry forward their work. To
secure this information a "Buyers' Ballot"
or survey form was developed by Man-
ager Fleming with the assistance of a
special committee of buyers appointed
from member stores of the Dry Goods
Association.
Following the development of the form
and its subsequent approval by the asso-
ciation, the survey work, now being car-
ried on, was commenced. Another series
of meetings with store buyers was ar-
ranged through the cooperation of the
retail store managers. k\ each of these
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SU tter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A .solution of your traffic
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
Pacific Cotton Goons Company
1 52 Fremont Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
SAC R A M E NTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. } — Phone SU Iter }8K0
meetings the purpose of the survey,
namely to stimulate local production and
payrolls through the greater purchasing
by store of local goods, was explained.
Then at each meeting the survey blanks
are supplied to the buyers with the in-
structions from their store managers that
they be filled in and returned for com-
pilation and digestion by the Chamber
staff.
The following information is being
developed in the survey. Type of mer-
chandise purchased by the store; total
amount of all purchases; total amount of
local purchases; amount of possible local
purchases if merchandise was acceptable;
means whereby manufacturers might im-
prove their merchandise and service; and
the possibilities for necessary new indus-
tries.
Already as the result of these surveys,
two stores have announced that during
the coming year they will purchase a total
of nine million dollars' worth of local
merchandise and indications from the
other stores are that at least twenty-
five million dollars' worth of local mer-
chandise will be purchased by the larger
stores during the coming year.
ORGANIZING THE
MANUFACTURER
Still another Chamber Committee, the
General and Miscellaneous Industries
Committee of which A. J. Watson is
chairman, were making a study of the
ways and means of organizing industry
to promote its business. This committee
after more than a year's study has de-
veloped a program which met with the
approval of the retailers as expressed in
the following letter from President R. P.
Connally of the Retail Dry Goods Asso-
ciation to Industrial Manager C. A.
Fleming:
"I read your Market Building Program
for San Francisco last night, and think
it is one of the most excellent pieces of
work that I have seen done.
"May I offer my heartiest congratula-
tions on the program outlined. Our one
problem now is carrying it out. I hope
that the Dry Goods Association will be
able to help out in a big way."
This program includes the fourteen
points and the "Buyers' Ballot" in addi-
tion to a plan for the organization of the
industries selling and making department
store merchandise.
The organization plan contemplates the
formation of a super trade organization
served by a paid staff of employees. The
proposed organization will consist of
separate divisions, functioning as a unit,
yet so organized as to handle the problems
of such groups as the fur group, the dress
group, men's wear group and the numer-
ous other component parts — each of
which have their group problems to solve.
The general organization and its divi-
sions will serve the factories through
considering various technical business
problems of accounting, price cutting and
other trade practices: will correlate and
protect members' styles developments;
will carry on trade promotional work
both locally through market events and
style shows, and through the market area
by contact work; and will carry out in
cooperation with the Chamber, the agree-
ment with the Retail Dry Goods Asso-
ciation including the maintenance of a
check of local purchases by local stores.
This plan was presented to representa-
tives from the directorate of the Manu-
facturers and Wholesalers Association at
a luncheon last Monday to ascertain if
their organization would consider ex-
panding their market week and other
activities to the suggested year around
program advanced by the Chamber of
Commerce.
Expressing the gratitude of the local
manufacturers and wholesalers of the
city for the work of the Chamber in
pointing out the advantages of increasing
local prosperity through building payrolls,
President W. W. Stettheimer of the
Manufacturers and Wholesalers Asso-
ciation stated, "The plan is a fine piece of
work. After careful consideration by our
directors, our association will attempt to
develop, with the Chamber of Commerce,
this means of increasing the buying of
local merchandise by local stores."
The next step, as Director B. R. Fun-
sten of the Chamber, who is a prominent
local manufacturer and wholesaler, puts
it. is to organize all industry in one
super trade group for the promotion of
our industrial products. Upon the suc-
cessful completion of the work in this
first group, it is our desire to carry on
this work until all San Francisco is on its
toes in the race for building markets — for
we must recognize that present-day in-
dustries have a definite tendency to lo-
cate where the markets are.
The Time to Advertise
Is All the Time
COMPLETE
BROKERAGE
SERVICE
DIRECT PRIVATE WIRES
]V[C]^0NMELL
Members:
San Francisco Stock Exchange
New York Stock Exchange
SAN FRANCISCO
633 Market St., Phone SUtter 7676
Branch : Financial Center Bldg.
OAKLAND
436 17th St., Phone GLencort 8161
New York Office: 120 Broadway
Im Francisco Junior Chamber of Commerce Issue J
Sanlranffe
U5xm55 p
<ne XX AUGUST 20, 1930
NNUAL HARBOR DAY
SHOWS PORT GROWTH
Number 34 AUG*
21
SPEND
HARBOR D/Or
BESIDE THE BAY
rade and ^oat ^aces
Will Jeature Qelebration!
in S. S. Sandberg of the United States Shipping Board
to be Guest of Honor
Tluir
Icbrate Hwrbor I)ay.
n recognition of the
«ell-being and pros-
. . August 21, all San Francisco will
(sponsored by the Junior Chamber of Commerce
greatness and importance of the harbor to the
perity of the city,
instituted last year in the nature of an experiment
•oved as a means of forwarding the growth and betterment of San l-'rancisco
premier port of the Pacific that it will be made an annual feature.
successful has the
r the chairmanship of Gerald J.
of the Marine Committee, and
le active assistance of nearly the
membership of the Junior Cham-
poniplete program for Harbor Day
In drawn up which will begin with
iirade in the morning, with
ibert Dollar, dean of American
ig Ti'f'n. as gr;"ind marshal, and will
le tliroughout the afternoon and
I with yacht, navy cutter and mer-
LY DAY HISTORY
F S. F. BAY OUTLINED
r .\nBOR D.W commemorates the
I efforts of those hardy pioneers
I who had vision to first see the
glories of San Francisco Bay. It
what we now have and what we
nd should strive for.
one hundred and flfty-six years
ala in the "San Carlos" was the
ss through the portals of our
Gate. Many sailing vessels entered
n then and November 15, 1847,
The Steamboat," owned by Wm.
jdcsdorff, was first to operate on the
ider her own power. A little over
later the first "Pacific Mail"
ir from New York, the "California"
[reefed by the gold-mad throng as
c. Steamships were now established
le far-famed clipper ships were just
ing their prime. The first clipper
It San Francisco, "Colonel Fremont"
ollowed by those whose names are
remembered by veteran San Fran-
is.
development since then has been
, the harbor grew, docks were built,
names, now familiar to all of us,
a their brilliant pathway through
raters of the bay. Captain Matson,
•I Dollar and many others wliosc
s were bent upon making our harbor
, were, are, and will be names to be
nbered.
■bor Day conmiemorates and honors
ivents and men who put their
dirs to the wheel to make our port
it is today. Harlror Day is the bugle
o action for our young men to take
le work and continue on. Tlie task
i unending, we need bay bridges,
port facilities and yet faster trans-
tiop. • ',.
/•) . ■ ■
chant marine lifeboat races on the bay
and a variety of exhibitions, inspections
and other activities scheduled. The com-
plete day's program which every member
of the Junior Chamber should keep in his
pocket for reference, will be found in this
issue of San Francisco Business.
.\t a great all-chamber luncheon, on
Wednesday, August 20, which will be
attended by leaders of the San Francisco
Chamber of Commerce and the San Fran-
cisco Commercial Club and notables in the
business and civic life of the city. Captain
S. S. Sandberg, commissioner of the
L". S. Shipping Board, will be the honored
speaker. "A Decade of Progress for the
American Merchant Marine," will be the
topic of Commissioner Sandberg's ad-
dress, in which he will discuss the part
the Pacific Coast and San Francisco have
played in the development of American
shipping. Captain Sandberg, who is a
former San Franciscan, is a representa-
tive of the Pacific Coast on the Shipping
Board.
Back of the Harbor Day ceremonies lies
a very serious purpose. San Francisco
Harbor, made famous by the stories of
Peter B. Kyne; renowned for her ship
yards, which built the famous old battle
ship "Oregon" of the Spanish-American
[ continued on page 2 ]
Home Industries Week
Boosts Local Markets
ECOGNIZING that the Home In-
dustries Week, which began
.\ugust 11, was congruent with
the .\nnual Jvmior Chamber of
Commerce Products Week, the Industrial
Committee of which H. H. Brawner is
chairman, endorsee! this movi'ment. Tlie
Home Industries Week is part of the cam
paign in which 16 department stores o
the Retail Dry Goods Association have
united to promote the purchase of locally
manufactured merchandise.
Various stores throughout the city dis-
played home manufactured products in
their windows supplemented by full page
educational advertisements in the daily
newspapers listing products mainifac-
tured by local establishments. Some of
the stores leading this campaign includi
Hale Bros., O'Connor, Moffatt & Co., Cit>
pf Paris, Emporium and The Wliite House
^Vlans (Complete
Jor the Winter
Sports Week!
National Open Match Play
Championship Will Be
Closing Event
GERALD J. O'GARA, cl
Committee in charge of Ha
HARBOR DAY PROGRAM
The following is the program for Har-
bor Day, Thursday, August 2], 1930.
Grand Marshal of Parade, Captain Robert
Dollar, adjutant; Commander John
McGee, U. S. N. R. F.:
11:30 A. M. to 1:00 P. M.— Parade forms
Civic Center. Line of march — Market
Street to Embarcadero via Montgomery,
California, Drumm and Pacific streets,
swinging south on Embarcadero; dis-
banding south Howard Street.
Reviewing Stand — Ferry Building.
11 :30 A. M. to 1 :30 P. M.— Aerial festivities
over city.
9:45 A. M. to 2:05 P. M.— Vacht races, off
Marina :
9:45 A.M.— Star Class.
9:50 A. M. — Under 25 feet, handicap
class.
10:00 A. M.— Six meter .race.
1 :00 P. M. — Sloops and Yawls, Class N.
1 :10 P. M. — Schooners and Ketches,
Class F.
1 :20 P. M.— Sloops and Yawlsj Class P.
1 :;(0 P. M. — Schooners and Ketches,
Class G.
1:40 P.M.— Sloops over 25 feiT."
1 :.50 P. M.— Eight meter race.
1 :55 P. M.— Q Class.
2:00 P. M.— R Class.
2:05 P. M.— Bird Class.
[ continued on page 3 ]
A Mid-Winter Sports Week, to be
held in San Francisco, Novem-
ber 29 to December 7, has been
^ planned and sponsored by the
Sports Committee of the Junior Chamber
of Commerce. Leading off with tlie Stan-
ford-Dartmouth football game, on Satur-
day, November 29, and finishing with the
National Open Match Play Golf Cham-
pionship, December 4 to 7, this week
promises to make San Francisco, during
that time, a mecca for sportsmen from
all over the country.
[ continued on page 2 1
Tonnage Figures Show
Growth of Commerce
COMMERCE is an index of growth
and economic importance. The
, magnitude of the great commerce
of this area is best visualized by
considering that an average of between
six and seven million dollars' worth of
commodities moves over the wharves of
San Francisco Bay every day of the year.
Final tonnage figures for 1928 showed
that 41,019,019 tons of cargo were han-
dled, valued at two and a quarter billion
dollars. Tliis tonnage is almost as great
as the combined tonnage of the three next
largest Pacific Coast ports, which totaled
43,769,373, while the value is greater than
the $2,073,670,213 combined value of the
Los Angeles, Seattle and Portland ports.
Development of San Francisco Bay's
foreign trade during the past twenty
years is indicated by the following fig-
ures:
Total Imports and Exports
1909-13 (average) » 98,743,415
1!)21 226,239,914
1922 315,913,342
1<I23 327 ."209,1 18
net 319.770.328
1(,25 3X0.389.188
]!);)(■, 397,213.309
J927 37I..Sfi0,010
1928 399,741,728
1929 418,879,055
[ continued on page 2 1
— <g(SAN Francisco Busini
SAN FRANCISCO BUSINESS
f San yrancisco Junior Chamber of Commerce Issue ]
AUGUST20.I9 3 0
Published weekly by the San Francisco Chamber of Commerce, 205 Merchasta Ex-
change. Telephone DA venport 5000. Subscription, 14 a year. Entered as second-
class matter July 2, 1920, at the Post OfUce, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California.
Editor - JOHN L. GOMPERTZ
Morton Beebo
Associate Editors
Wni. Cathcnit Lewis B. Reynolds
Chairman, Publicity Committee - Robert B. Coons
Carl Wakefield
Officers of the San Francisco Junior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. A. Folgcr 2nd Vice-Pres. & Treas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr.,
Robert B. Coons, Lloyd W. Dinkelspiel, Daniel W. Evans, J. A. Folger, Chalmers G.
Graham, John J. Heffernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer,
Martin S. Mitau, Herbert H. Mitchell, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J- Tynan, Jr., S. G. Walton, Archibald B. von Adelung.
OBSERVATIONS
The new fire ordinance was approved
by the fire committee of the Board of
Supervisors. The board agreed to make
it a special order of business at their last
meeting. The board did not even consider
it at their last meeting* and it has been pat
over for another three weeks. Will this
poatponement continue Indefinitely?
It is pleasing to note that one of the
leading radio stations in San Francisco is
closing its program every night by read-
ing the little essay which appeared in the
last Junior Chamber issue of San Fran-
cisco Business, entitled "My City."
Suggestions and constructive criticisms
are always welcomed and when possible
will always be published. We believe that
healthy discussion promotes growth. How-
ever, annonymous communications will
be disregarded.
R. R. Commission
Announces Hearing;
The California Railroad Commission
has announced a hearing on Agent
Ciomph*s Application No. 16637 for Sep-
tember 16, 1930, in Los Angeles. This ap-
plication, which purports to be for the
purpose of removing the discrimination
found by the Commission (in its decison
in Case 2602), to exist in the class rates
applicable on the Coast Division of the
Southern Pacific Co., I-.OS Angeles ports to
San Francisco is, as previously announced
in these columns, on file with the Trans-
portation Department, which is author-
ized to appear at the hearing.
The department has also available to
interested members an analysis of the
rates proposed in the application, current
rates, etc., and members who ship and
receive freight to and from points in the
affected territory are urged to present
their views on the matter. The staff of
the department will be glad to discuss the
situation with any one who may call or
telephone.
NEW TRADE BOOKLET
Tlie Pan-American Union at Washing-
ton, D. C, has recently issued Finance
Series, No. One, entitled, "Revenues, Ex-
penditures, and Public Debts of the Latin
.American Republics."
Members are welcome to consult copy
of this booklet in the Department of In-
ternational Trade and Commercial Rela
lions.
Radio Audition Trials
Are Well Attended
Over 80 entries in the Bay District have
tried out the past week in the San Fran-
cisco Atwater Kent Radio Audition. These
local trials have been sponsored by the
Junior Chamber of Commerce with the
Radio Committee under Martin Mitau ac-
tively handling all details.
Each year the Atwater Kent Foundation
arranges a national contest over the radio
for the best amateur voices. Ten prizes
are given, with first prize for both the
winning boy and girl of .$5000 and two
years' free tuition at any school of music.
The winning boy and girl of San Fran-
cisco will compete with other entries from
every city in California, in the state trials
over KPO, October 20. Then on Novem-
ber 17, the state winners will enter the
western states* contest over KPO.
Finally the two section winners will
compete in the llnals in New York on
December 15. This last audition will be
broadcast nation-wide by the NBC.
Assisting Martin Mitau on the Radio
Committee are Heber Tilden and James
K. Carr.
S. F. Designated Entry Port
for Antique Furniture
San Francisco has been designated a
port of entry for antique furniture, in
the tentative draft of regulations pre-
pared by the Treasury Department in
accordance with Section 489 of the 1930
Tariff Act, according to advance informa-
tion received today by the Department
of International Trade and Commercial
Relations of the San Francisco Chamber
of Commerce. "Thus is complimentary
recognition by the Treasury Department
given San Francisco as a capital port, and
as a city renowned for her appreciation
of all that is worthy of treasuring, and
for her high plane of culture," com-
mented Wm. L. Montgomery, assistant
department manager. "To be classed as
antique," continued Montgomery, "and
therefore, to be allowed free entry, furni-
ture must have been produced prior to
the year 1830.
"Just as all that glitters is not gold, so
is not antique all that is old-looking and
full of worm holes. Despite a customs
penalty of 25 per cent ad valorem, for
falsely claiming antiquity, much furni-
ture is offered for entry as antique in
order to be exempt from duty payment,
when it is not antique in the eyes of the
customs law.
PRE-HARBOR DAY
PROGRAM ON AIR
The program r)f the Pre-Harbor Day
Luncheon to be held Wednesday, Aug-
ust 20, at the San Francisco Commer-
cial Club, will be broadcast over the
entire Pacific Slope from Spokane to
Phoenix.
Rebroadcasting stations located in
the following cities will participate in
the hookup: Spokane, Seattle, Port-
land, San Francisco, Oakland, San
Diego, San Jose, Los Angeles and
Phoenix.
I New .Junior Chamber
Formed In Honojj
I Tlie city of Honolulu now has ild
j fledged Junior Chamber of Coiuii§
I This is the culmination of over a ' ■\
work and cooperation between the 1 „
lulu Chamber of Commerce and th. m
Francisco Junior Chamber.
Already the new Chamber Is sh< u
its genuine interest in Island aflaii •
planning to participate in Civic We g
Honolulu to be held from .\ugust IT ^
H. Denman Schutt was elected prcs ,(
of the organization for the comin
"In order to protect the Government,
and domestic manufacturers of furniture,
it is necessary that all furniture claiming
antiquity, be entered at certain ports
where export examination of it may be
made. Only a few ports are being des-
ignated for entry of antiques," Montgom-
ery concluded, "because not all ports are
staffed with customs inspectors qualified
by training and experience to pass judg-
ment as to authenticity of claims of
antiquity in works of art, including old
pieces of furniture."
Action by the Treasury Department, in
naming San Francisco port of entry for
antique furniture is in consonance with
the San Francisco Chamber's plea which
went forward when new requirements be-
came law with passage of the 1930 Tariff
Act. Credit for alertness to San Fran-
cisco's opportunity to be designated as
port of entry for antique furniture, is
due to Mr. R. C. Robinson, former chair-
man of the Chamber's Customs Com-
mittee.
Guidance for Users
of Bills of Lading
The \. T. & S. F. Ry., Southern Pacific
Lines and the Western Pacific Railroad
have advised the Transportation Depart-
ment that "the straight and order bills of
fading, published in Consolidated Freight
Classification No. 6, in use prior to the
revision of the forms effective August 1,
1930, may be used during the period,
August 1, 1930, to January 1, 1931, pro-
vided that all copies used are stamped in
legible type with the following notation:
'The shipment is tendered and received
subject to the terms and conditions of the
company's uniform bill of lading effec-
tive .August 1, 1930.
Shipper's signature Agent's signature.'
The notation may be placed on either the
face or back of the bills of lading, but
preferably on face.
"The use of these over-stamped forms is
authorized only to avoid an economic
waste, and should be discouraged and the
new forms used whenever possible."
Members may be governed accordingly.
Tonnage Figures Show
Growth of Commerce
[ confirmed from page 1 1
During 1929 more than 15,700 ships
passed in and out of the Golden Gate.
They had a net registered tonnage of
39,000,000 tons. These figures include only
commercial ships and exclude all naval
ships of the United States.
The average size of the ships was 2500
net registered tons. Ten years ago 9313
ships passed through the Gate having a
net registered tonnage of 12,261,669 tons,
or an average per ship of 1320 tons.
Thus in shipping as in many other lines
of modern day business the call is for
"bigger and better" things. With the rise
of the present-day giant, fast-moving,
motor-driven steamer the sailing ship has
gradually passed out of the picture.
Annual Harbor Day
Shows Port Gro'i
I continued from page 1|
War and innumerable craft that pai |.
paled in the Great War; haven of)
Spanish, .Mexican, Russian and Br)
explorers of bygone days, is not to (
her fame on past glories if the San F .
Cisco Junii>r Chamber of Commerce i
help it. 1
"Develop the port of .San Francisoi>i|
the bay to the limit!" Tliat is the sk|
of the Junior Chamber, and in accord)
with that aim a definite program oil
pansion has been drawn up. Some oft
points, such as the appointment of a .]
traffic manager to stimulate biuii
have already been achieved. Others, f^
as the lengthening of inspection houi
remove San Francisco from the "
o'clock town" class and place tier (
par with other great seaports for
facilitation of movement of incou
vessels, are in a fair way to be put
practice.
The Junior Chamber of Coiiunt
through its sponsorship of Ha: i
serves notice that it will fight ii
for the development of this i" i
greatest on the Pacific, and in particu
that its ten-point program of immed
improvements must be carried thro
and put into execution without delay.
Plans Complete for the
Winter Sports W(
t continued from page 1 1
The football game, which is to be 1
at the Stanford Stadium, will undoubt
draw many grid followers and cod
from other parts. The tournament, 1
its field of internationally projnll
golfers, will be the crowning featuT
the week and is certain to focus
nation's eyes on San Francisco. The
lowing events have tentatively b^ ^^
ulcd to fill in the week:
1. Far Western Amateur Bom
pionship.
2. Yacht races off the Marin
3. Exhibition tennis matches
4. Sportsmen's dinner.
Special emphasis is to be placrj i>n
last of these, the Sportsmen's Um
All of the competing golfers arc r\pe
to be there. The committee hopis to 1
the Stanford and Dartmouth Inol
teams present, along with visitinj; co
es, and, national and local sp'i'^ ^
ers. The dinner will be open !■
at a price to be announced lai
Detail plans for the Nati' '
Match Play Championship are pro(
ing very satisfactorily, accordifl
Charles W. Fay, Jr., chairman of th«
Committee. TTie formal announcen
with all tournament information,
been mailed to all clubs, by the Jl
Chamber, sponsors of the event.
At a meeting last week of the S|
Committee, Gordon McDonald, chain
named the following members to ai
the Program Committee for Sports \\
Clyde King, chairman, Dick Eiser
Masters, Bill Monahan, Percy Locey,
Cummings, Charles W. Fay, Jr., ex of
and Gordon McDonald, ex officio.
GST 20. 1930 )3^ -
ACTS and
»ACKS
in Brewer, prominent nieniher
tfarine Committee has turned
Piter." Watch for, and listen to,
lOr Day Song and let us know
1 think of "Skin's*' version of
Away."
ith pleasure that we announce
of our former directors, Harri-
win. lias returned to the fold,
i spent most of the last year
(a and wc welcome him back to
icisco.
member appears on the list,
O'Gara ; brother of the famous
iara, who is doing such splendid
chairman of the Marine Corn-
Here is hoping that Jimmy is
Jerry when it comes to Junior
of Commerce work.
ly Charlie Fay is parking at the
Chamber office, dictating letters,
>ok.s as if there is some real work
ine to put over the Open Match
If Tournament, to be held this
s time it is in order to report a
spect for membership in the San
(o Junior Chamber of Commerce
ding he can fulfill all require-
Lloyd Dinkelspiel is the father of
boy, born July 21, 1930.
with the above, we will have to
a Ladles' Auxiliary as Martin
vas presented with a bouncing
I on July 29th.
Nichols has just returned from a
usiness?) to Honolulu, and re-
le swimming and night amuse-
he best ever.
eported that since Port Sesnon and
berg have relinquished their seats
Board of Directors, they have a
terest and are seen wearing the
tf the Crusaders.
JRAM OF EVENTS
FOR HARBOR DAY
[ continued from page 1 ]
S'oon — Merchant Marine Lifeboat
(auspices of Propeller Club).
i from Anita Rock, passing along
la to off Transport Dock. Boats to
eighed in on the Haviside Barge
00 a. m. which will be anchored off
sport Dock.
M. — Marine Parade on bay, pass
rom Pier 48 to St. Francis Yacht
k 5:00 P. M. — Inspection of naval
»Is.
I 3:00 P. M.— Life-Saving Demon-
[lon by U. S. Coast Guard off
iia.
>. M. — Navy Cutter Race, Man-of-
Row, for Olympic Club cup. Three
s finishing between Piers 5 and 9
-Aeronautics Committee
Really Does Fly
To the IC<litor:
riiis is in reply to your '"crack"
aliiiul the .\eronautics Committee in
the July issue of "San Francisco Busi-
ness," The humor is well intended,
l)ul your facts are "lousy." On the
.Vcronautics Conmiittee are nine
pilots; twenty-two men who fly regu-
larly and eight men whose livelihood
is earned in the business of aeronau-
tics.
Very truly yours,
HKNRY EICKHOFF, JR.,
Vice-Chairman,
Aeronautics Committee.
:00 to 9:15 P. M. — Public Inspection Navi-
gation School — East Wing Ferry Build-
ing.
8:00 P. M. — Moving Picture Display-
Travel and industrial, at Auditorium,
Pacific Gas and Electric Company, Mar-
ket Street. (Free to public.)
8:30 to 10:00 P. M.— Electric display by
fleet; fireworks off Telegraph Hill; com-
mercial bulkhead display and motor-
boat display. Pier 5; display of model
ships. Ferry Building (auspices of San
Francisco Playground Commission).
Open house on passenger vessels.
Committee Appointments
Golf — Lloyd Dinkelspiel, <]k>rdon Mc-
Donald, Gerald Nauman, John Levison,
Don Thompson, Sidney P. Kahn.
Industrial — Theo. Brower, J. C. Ger-
ringer.
Sports — Charles Fox, John Levison, L.
T. Shaw, Hartley C. Crum, Miles York,
Jack Thompson, Jr., R. H. Eisert, Sidney
Kahn, Gerald Nauman.
Membership — W. A. Fauntleroy, Die
Berg, Jr., M. M. Smith.
Police — J. S. Garnett, chairman, Charles
Hughes, Arthur Mejia, Seymour Turner,
Howard Brown, Ferard Leicester and
Philip Wyche.
Publicity and Program — Fairfax Cone.
Speakers' Bareao — Arnold Grunigen,
Jr., Howell Lovell, J. J. Pape.
Publicity — James K. Carr, Wm. &>th-
carl.
Marine— Stanley E. Allen, D. W. Doepf-
ner, Raymond V. Winquist.
Finance— J. H. Threlkeld.
Municipal Affairs — Edgar Cerf.
Aeronautics — James Rolph, III.
COMMITTEE MEETINGS
August 18 — Executive, Publicity for
Harbor Day.
AuKust 19— Golf, Industrial.
August 20 — Board of Directors.
August 21- HARBOR DAY.
August 22 — Fire Prevention, Police.
August 25 — Executive, Publicity.
August 26 — Sports.
August 27 — Board of Directors.
August 28 — Marine, Industrial, Aero-
nautics.
August 29 — Membership, Fire Preven-
tion, Police.
September I— Holiday.
September 2— Golf.
September 3 — Board of Directors.
September 4 — Marine, Industrial, Mu-
nicipal .\frairs.
September 5 — Fire Prevention, Police.
September 8— Executive, Publicity.
September 9— Holiday.
September 10 — Board of Directors.
September 11 — Marine, Aeronautics, In-
dustrial.
September 12 — Police, Fire Prevention,
Membership.
Welcome to New Members
The Jiuiior Chamber welcomes the fol-
lowing new members who Joined between
July 10 and August 13, 1930:
William H. Brown, Heller, Bruce St
Company.
I'airfnx M. Cone, I^rd & Thomas and
Logan.
N. O. Doepfner, Enterprise Foundry Co.
Harri.son Godwin, investment banker.
Russell A. Mackcy, attorney.
James H. Miller, insurance broker.
James A. O'Gara, attorney.
Selhert L. Sefton, 640 State Building.
Webster F. Street, attorney.
Richard S. Wright, Remington Rand
Company.
Charles P. Wakefleld, Wakefield's Ser-
vice Stations.
^ery Lateii Leads for
NEW BUSINESS
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
CORRECTION:
Piston Rings — American Hammered
Piston Ring Co., previously reported as
having moved from 677 Folsom to 215
Market, in error. Present address, 077
Folsom, with marine and industrial de-
partments, at 215 Market.
Apartments — McHenry & Mounstephen,
1745 Bush.
Arts— Lewis Largent (applied), 1281
Fulton.
Association — Italian Legion, 511 Colum-
bus to 1317 Stockton.
Attorneys — Adolphus E. Graupner, 235
Montgomery to 351 California ; B. D. Marx
Greene, Alexander Bldg. to 400 Sansome;
Harding J. McGuire, Hearst Bldg.; E. M.
Moor, 220 Montgomery; Arthur W. Peary,
20 O'Farrell : John Elmo Perry, 681 Mar-
ket.
Automobiles — Phil Davis, 1540 Market;
T. H. Gudgel, 1940 Van Ness Ave.; Clyde
A. Walton, 880 Post.
Bank— Chase National Bank of the City
of New York, 405 Montgomery.
Beauty Parlor — Dolores Beauty Slioppe,
821 Market.
Beds — E. Decker (auto), 4820 Geary.
Billiards — Fillmore Dome Bowling
Alley, 1509 Eddy.
Birds — Eustace .\viary, 6642 to 2621
Mission.
Brass — Republic Brass Co., 145 Bluxome.
Brokers— Edwin H. Blum, 830 Market;
L. L. Davis Co. (Pyni E. Jones, Stephen
L. Perkins), 485 California; Bernard H.
Lowy, 235 Montgomery; H. E. Springer,
593 Market.
Candy — Cinderella Candy Shop, 441
Balboa.
Carpet Cleaning — Bear Carpet Process
Co.. 3701 to 3621 Geary.
Cigars — Vincent J. O'Brien, 204 Eddy.
Clothing— M. Rosenfeld, 135 5th to 4 6th.
Coal— Noe Valley Coal Co., 1185 Church;
Sunburn Coal Agency, Ltd., 235 Montgom-
ery.
ColTee— Golden Eagle Coffee Co., 718 to
770 Harrison.
Contractors — Dclucchi & Son (build-
ing), 3007 San Bruno.
Delicatessen — McCracken Delicatessen,
883 Suiter.
Dentist — Dr. Alfred Doane, 5718 Geary
to .392 22nd Ave.
Dresses — Marie's Dress Shop, 9955 Mar-
ket.
Engineers — Webster Engineering Co.,
447 Sutter to 1123 Harrison.
Fixture* — Luminator, Inc. (light), 391
Sutter to 935 Market.
Food Products— Colonial Food (>)., 436
Bryant.
Fur Goods— Ted Berman & Co., 1164
Battery to 58 2d; Coliseum Fur Co., 713
til 717 Clement; Paris Fur Co., 1814 to
1321 Fillmore.
Garage — Noe Valley Garage (John
McCarthy I, 3948 24th to 3865 24lh.
Glove Repairing — Central Glove Hos-
pital, 71)0 Market to 12 Valencia.
Golf Course— Beach Golf Course, La
Playa and Cabrlllo.
Gowns — Marie Soeurs, 1706 Broadway.
Grocers — Fifteenth Ave. Groceteria,
50.59 Geary; John Goldassio, 108 Russia;
Tip-Top (Jrocery, 443 Sanchez.
Hosiery — Arrowhead Hosiery Mills, 51
Isf; Elmer R. Cowlcs Co., Inc., .51 1st to
77 O'Farrell.
Hotel— Elcvcn-Twenty-Eight McAllister
Hotel, 11'28 McAllister.
Insurance — J. F. Magee, 155 Montgom-
ery.
Investment Managers — Dodge & Steph-
enson (Jolin T. Stephenson, Van Duyn A.
Dodge), 220 Montgomery.
Investments — Ray & Co., 235 Montgom-
ery; Frank P. Tommasini & Co., 235 Mont-
gomery.
Iron— Braun Steeple Co. (R. C. Steeple,
J. G. Braun), 1088 Howard to 036 Potrero.
Jewelry — Hamilton Jewelry Co., 759 to
976 .Market.
Kindergarten — Aunt Dolly's Kindergar-
ten, Market and Romain.
Laces and Linens — Sahatis, 337 Geary.
Lamp Shades— C. D. Lobell, 420 Sutter
to 443 Stockton.
Laundry — t^uong Sing Lcc, 491 Natoma.
Magazine — Western Gas, 447 Sutter.
Market— Daly City Cut Rate Fruit Mar-
ket, 6307 Mission; Rio Grande Market,
1740 Fillmore.
Millinery— Lady Gay Hat Co., 49 4th;
Madame Louise. 233 Post.
Music — Daniel Miller Music Co., 1514
Polk.
Painting— A B C Painting & Spray Co.
(L. C. Richards), 212 Tara to 2.56 Broad;
Bost Bros., 1447 Funston; John Celso,
3007 San Bruno.
Petroleum Products — Todd L. Franklin,
2001 .3d.
Physicians— Dr. Robert T. Boyd, 870
Market to 450 Sutter; Dr. W. H. Young,
10 29th.
Radio— Radio West Coast Co., Ltd., 160
10th.
Real Estate— C-Me-Realty Co., 1414 Sut-
ter.
Restaurants — Fruit Dealer Restaurant,
311 Washington; M. C. Lekas, 62 Taylor;
Noones Coffee & Lunch Place, 42 7th; A.
Papathakis, 105 .3d; Poulsen's Lunch
Room, Pier 40; The Ticker, 250 Mont-
gomery.
Rubber Products — Hood Rubber Prod-
ucts Co., Inc., 4.50 9th to 564 6th.
Saws— Skilsaw Portable Electric Hand-
saw Co., Agency, 1222 to 1248 Mission.
School— California Nautical School, 215
Market.
Service Station — Lincon's Auto Laundry
& Service Station, 129 Grove.
Show Cards — Lee Simpson, 1516 Larkin.
Signs— Despain, 736 Harrison to 1026
Folsom.
Silks— Moore & Kane, 49 4th.
Plan Submitted to Solve
City's Railway Muddle
An initiative petition directed to the
Board of Supervisors to amend the char-
ter of the city and county of San Fran-
cisco by popular vote in the November
election, to solve San Francisco's street
car muddle, went into circulation last
Saturday. The campaign for the amend-
ment will be under the aegis of a city-
wide Citizens' Committee under the chair-
manship of Marshal Hale, president of the
Down Town Association, and has been
given the endorsement of the Chamber of
Commerce and the San Francisco Real
[ continued on page 4 )
TRADE TIPS
Domestic Trade Tips
Inquiries concerning Domestic Trade Tips
sliould be made to the Domestic Trade
Department.
D-3543 — Exclusive Agency.
San Francisco, Calif. Party interested
in securing exclusive agency for eastern
trade for Snn Francisco and northern
California.
l).3544— Representation.
Kong Island, New York. Gentleman in-
terested in securing San Francisco firm
in building material or specialty line to
represent in East.
D-354S^Repreaentation.
Philadelphia, Pa. Party interested in
securing manufacturers in San Francisco
to represent in Philadelphia and vicinity.
D-3546 — Representation.
Detroit. Mich. Firm interested in secur-
ing two or three high-class representa-
tives in San Francisco to represent them.
D-3547 — Representation in Oregon.
Portland, Oregon. Gentleman wishes to
contact manufacturer or jobber who
wishes to be represented in the state of
Oregon. Preferably in toys, gift and
novelty line.
San Francisco Businj
Plan Submitted to Solve
City's Railway Muddle
[ continued from page 3 ]
Estate Board with other organizations
preparing to give it their support.
The amendment provides for the sur-
render of existing franchises in return
for which the private companies would
be given operating privileges for twenty-
five years and the city would be accorded
the right to purchase the lines at any time
upon three months' notice within that
period. Should the city decide to purchase
the properties of the companies involved,
the amendment provides that there shall
be no allowance in the purchase price for
"going concern" or other intangible
values and that the price shall be fixed
by negotiations between the city and the
companies, by an impartial commission
nr by condemnation proceedings, the
price to be a fair value of the physical
properties. In the event of extensions, the
right to operate such extensions would
also be limited to the tweny-flve-year
period applicable to the main lines.
In effect, the purpose of the amend-
ment is the same as was that of .\mend-
ment 24, submitted to the voters two
years ago, but with the objections elimi-
nated. Under Amendment 24, no lime
limit was set and no prohibition was laid
upon the inclusion of intangible values in
the purchase price should the city decide
to buy. In addition to meeting these ob-
jections, the new amendment also elimi-
nates by specific provision the Powell
and Post street lines of the Market Street
Railways which the city might not want
should they decide to purchase the operat-
ing properties of the companies con-
cerned. Nor would the amendment in-
clude other lines in which the franchises
provide that the trackage would revert
to the city upon their expiration.
The new amendment proposes that the
street car companies shall have the right
to surrender their franchises as they
existed on February l.'i, 1029, but in the
operation of the roads the companies
would remain under the same obligations
and conditions of operation to the city
imposed by the surrendered franchises.
With such an operative permit in effect,
il was stated, opportunity would be af-
forded to the private companies to make
capital expenditures for necessary im-
provements and extensions without im-
pairing the right of the city to buy the
roads at any time. As it is now with no
guarantees whatsoever as to continuity
of operation, the operating companies are
unable to obtain the necessary new capital
for necessary maintenance and improve-
ment.
■'The purpose of this amendment," said
President Hale of the Down Town Asso-
ciation, who will head the Citizens' Com-
mittee which will be in charge of the cam-
paign for its adoption, "is to straighten
out the involved situation in San Fran-
cisco's street railway problem. At the
present time it is chaotic and can only
result adversely to the progress and de-
velopment of our city if it is permitted
to continue. We believe we have met the
only valid objections to Amendment 24
in this proposal and feel that it is en-
titled to the support in petition and on
the ballot of everyone interested in the
development and prosperity of San Fran-
cisco."
The Down Town Association which
fathered Amendment 24 two years ago
will probably announce its support of the
new measure this week as its representa-
tives participated w ith the delegates from
the Chamber and the Real Estate Board
in drawing up the petition and amend-
ment. The petition which is in circula-
tion will require the signature of 30,000
registered voters to put it on the Novem-
ber ballot.
Transcontinental Freight
Bureau Docket
The following subjects which have been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from tlie date of the notice. If hearing
is desired on any subject, request there-
for must be made within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope
of the docket, but may include other
points of origin and destination, or other
commodities or recommendations, vary-
ing from changes proposed, if such modi-
fications appear necessary or advisable in
disposing of the subject.
11423— Iron or steel wire and wire strand
in mixed carloads with pole line con-
struction material, copper cable and
copper wire, westbound : Request that
Item 5426-series, Tariffs 1-H, I.C.C. No.
1237, H. G. Toll, agent, and 4-E, I.C.C.
No. 1239, H. G. Toll, agent, be amended
to also give reference to Item 5G25-series.
This for purpose of providing for mixed
carload shipments of iron or steel wire
and wire strand. Item 562.5, pole line
construction material. Item 2470, and
copper cable and wire. Item .5.590.
11424 — Wooden journal box dust guards
(for railway cars), CL, eastbound: Re-
quest for carload rate of $1.10 per 100
lbs. on wooden journal box dust guards
(for railway cars), min. wt. 30,000 lbs.,
from California to Group "D," Tariff
3-B, I.C.C. No. 1238. H. G. Toll, agent.
Supplement 1 to 11424— Wooden journal
box dust guards, CI„ eastbound: Re-
quest for amendment of Items 4(I-F and
lOO-E, Tariff 18-K, I.C.C. No. 1222, H, G.
Toll, agent, and Items 40-C and 160-C,
Tariff 28-J, I.C.C. No. 12.35, H. G. Toll,
agent (covering description of lumber
and other forest products subject to
commodity Group "D" ratesi, to also
include journal box dust guards.
11425 — Forms, clothing display or dress
fitting, consisting of busts or arms,
without standards, or with standards
attached, not telescoped, and with or
without skirt forms, I.CI,, westbound:
Request for less than carload rate of
»5.55 per 100 lbs. (1st class) on these
forms from Group "A" to the North Pa-
cific Coast, Tariff 4-E, I.C.C. No. 1239,
H. G, Toll, agent.
11426 — Crushed oyster shells. CL, east-
bound ; Request for carload rate of 49c
per 100 lbs. on crushed oyster shells,
min. wt. ,50,000 lbs., from California to
Group ".I" under Tariff 3-B, I.C.C. No.
1238, H. G. Toll, agent; rates to be also
established to groups east of "J" on a
basis comparable with those in effect
from southern producing points.
11427— Boring bars, in crates. LCL, east-
bound : Request for elimination of
"K.D." from description in Item 1187 of
Supplement 19 to Tariff 2-Y, I.C.C. No.
12.33, H. G. Toll, agent.
11428 — Brake lining fabric, with or with-
out rivets for attaching same, LCL and
CL, eastbound, also mixed carloads
with machinery : Request for amend-
ment of the entry in Item 2270-B of
Tariff 3-B, I.C.C. No. 1238, H. G. Toll,
agent, covering brake lining fabric to
read: "Brake lining fabric, with or
without rivets for attaching same," also
that Item 2560-A of the tariff be amend-
ed to include brake lining fabric, with
or without rivets for attaching same,
mixed carloads.
11429— Peanuts. CL, westbound: Request
for carload rale of $1.00 per 100 lbs. on
peanuts, min. wt. 50,000 lbs., from At-
lantic (^oast producing points, including
Virginia points to the Pacific Coast,
Item 4135. Tariffs 1-H, I.C.C. No. 1237, H.
G. Toll, agent, and 4-E, I.C.C. No. r239,
H. G. Toll, agent.
11430— Balls, bars or shapes, crushing or
grinding, ball or bar mill, loose or in
packages. CL, westbound : Request for
carload rate of 63i/.;;c per 100 lbs. on
balls, bars, or shapes, crushing or
grinding, ball or bar mill, min. wt. 80,-
000 lbs., from Group "J" to California
under Item .3390 of Tariff 1-H, I.C.C. No.
1237, H. G. Toll, agent.
11431 — Knit goods, in fibreboard contain-
ers, LCL and CL, westbound : Request
for amendment of Items 2139 and 2145-
series (clothing). Tariffs 1-H, I.C.C. No.
126, .\-2S3, 2273 and 1237 of Frank Van
Ummersen, \V. S. Curlett. B. T. Jones
and H. G. Toll, agents, respectively, and
4-E, I.C.C. No. 12,39, H. G. Toll, agent, to
provide that rates will apply on knit
goods shipped in fibreboard contain-
ers, securely bound with metal straps,
maximum outside dimensions 90 inches,
maximum weight 110 lbs. (These di-
mensions exceed specifications as pro-
vided for in Rule 41, \Ycst'n Class'n.)
11432 — Hand bottle cappers. CL, west-
bound: Request for through carload
rate on hand bottle cappers from Group
"C" to the Pacific Coast under Item
1778, Supplement 9 to Tariff 1-H, I.C.C.
No. 1237, H. G. Toll, agent. Supplement
4 to Tariff 4-E, I.C.C. No. 1239, H. G.
Toll, agent, which will compare favor-
ably with rates applicable via Balti-
more, Md.. and Panama Canal.
11433 — Dextri maltose. CL, westbound:
Proposal to increase the rales in Item
4002, Tariffs 1-H, I.C.C. No. 1237, H. G.
Toll, agent, and 4-E, I.C.C. No. 1239, H.
G. Toll, agent, on dextri maltose (classi-
fied by the Classification Committees as
"Prepared Food, N.O.I. B.N. "), based on
3rd class rate of OOVjc per 100 lbs. from
Evansville, Ind., to New Orleans. La.,
and intercoastal contract rate of 75c per
100 lbs. The proposed rate from Group
"C" to be .$1.50 per 100 lbs.
11434 — Cotton waste, in compressed bales,
in mixed carloads with dry goods, west-
bound: Request that Item 237.5-B of
Tariffs 1-H, I.C.C. No. 1237, H. G. Toll,
agent, and 4-E, I.C.C. No. 12.19, H. G.
Toll, agent, be amended to apply on cot-
ton waste, in compressed bales, in mix-
ed carloads with articles described
therein.
11435 — Redwood bark fibre, machine-com-
pressed, in bales. CL. eastbound: Re-
(luest for amendment of Item 1857-.\ of
Tariff 3-B. I.C.C. No. 12.38, H. G. Toll,
agent, to provide for carload rate of 57c
per 100 lbs., min. wt. 60,000 lbs., from
California to Group "C."
11436 — Soya bean rake and soya bean
meal, imported, CL, eastbound to Nash-
ville, Tenn.: Proposal to amend Tariff
.30-S, I.C.C. No. 12.34, H. G. Toll, agent,
to provide for carUiad rate of 63Vic per
100 lbs. on soya bean cake or soya bean
meal from Pacific Coast ports to Nash-
ville, Tenn., via u.sual available routes
through East St. Louis, Cairo, Mounds
and Metropolis, III., Evansville, Ind., or
Louisville, Ky.
Minimum weights in connection |
this proposed rate to be as follow |
E. St. Louis, Cairo, Mounds and Mel
olis. III., Evansville, Ind., or Loulj ,
Ky., 80,000 lbs.— beyond 40,000 lb ,
shipments loose or in bags.
Fourth Section shall be cared f( ,
the use of Rule 77, except for ao ,
of the Tenn. Cent. RR by the U'
F.S.O. 8680. I
11437— Woodpulp, CL, eastbound-!
Everett, Wash.: Proposal to estal
carload rate of 58VjC per 100 lb: |
woodpulp, min. wt. 70,000 lbs., i
Everett, Wash., to points in Minnt i
North and South Dakota, Tariff
I.C.C. No. 1233, H. G. Toll, agent.
11438 — Paint and machinery, mixed
loads, eastbound : Request for am
ment of Tariff 3-B, I.C.C. No. 1238, 1
Toll, agent, to provide for mixed
loads of paint. Item 2820-A, and nia(
ery. Item 2560-.\, on same basis as
plicable westbound in Item 51;
Tariff 1-H, I.C.C. No. 1237, H. G.
agent. (This item permits mixed
loads of paint. Item 4262-A, and
chinery. Item 3960-B, at the higlie
highest carload charge found aftei
ccrtaining the lower or lowest ch;
per car at the aggregate weight of
mixed carload which would apply
der each of the tariff items namt-
which any article in the mixed car
is shown.)
11439 — Petroleum lubricating oili
greases. CL, westbound : Request
carload rate of not to exceed 85c pel
lbs. on petroleum lubricating oils
greases from Group "D" to the Pa
Coast, Tariffs 1-H, I.C.C. No. 1237, 1-
Toll, agent, and 4-E, I.C.C. No, 12S
G. Toll, agent.
Supplement 1 to 11164 — Vegelsbia,
eluding cabbage and potatoes, CL, n
bound ; Proposal to extend the I
rate, authorized for publication f
Group "E" in Item 27.30 (Section
Tariff 1-H, I.C.C. No. 1237, H. G. '
agent, and Item 2700 of Tariff 4-E, 1,
No. 1239. H. G. Toll, agent, by Hate
vice 7778 (Docket 11164), to also a|
from Group "D": the provision in
rate advice that cabbage, in bulk,
be shipped in mixed carloads '
potatoes, in sacks, to be also extend*
apply from Group "D."
Supplement 1 to 11331 — Clay or pitch
gets and target traps in mixed carl
with small arms ammunition, l
bound; Request of shipper, other
applicant in original docket, for ii
sion of clay or pitch targets and l«
traps, in mixed carloads, in Item
of Tariffs 1-H. I.C.C. No. 1237, H.G.'
agent, and 4-E, I.C.C. No. 1239, B
Toll, agent.
Supplement 1 to 11334 — Hops, maci
compressed. N.O.S.. in bales or kl
CL. eastbound ; Proposal to an
Item 2260 of Tariffs 2-Y. I.C.C. No.
H. G. Toll, agent, and .3-B. I.C.C.
1238. H. G. Toll, agent, to provide
carload rate of ■«2.00 per 100 lbs,
wt. 25,000 lbs., from the Pacific Coa
eastern destinations.
11339 (Amended) — Wooden autoni(
seat frames, flat, in the white, or
servatively treated, CL. eastbound,
in mixed carloads with other wo
automobile body parts: Request fo
elusion of wooden automobile
frames, fiat, in the white, or r""''"
lively treated, in followint;
Lumber Tariffs 17-K, I.C.C. ^
G. Toll, agent, 18-K, I.C.C. N
G. Toll, agent, and 28-J, I.C ■
H. G. Toll, agent:
nv'i
Pa I <
Items covering bnv-
Group"!)" Gr.
TarilT Lumber List nil
17-K 180, 365
18-K 40-F. 160-E
28-J 40-C, 160-C
:V LEADSj
551
^mJl\
rrniffefCS
^ M3U5ine55
Published Weekly by San Francisco Chamber of Commerce
Number 35
Ij'xx .AM.^i.y.? J.. -^' ^?19..
iy Cities Committee Formed to
Stimulate S. F. Bay Shipbuilding
Hearings
Hll Analyze
China Trade
illic of the llnited Stales
;ite, under the chairmanship
Senator Key Pittman of Ne-
vada, will open a series of public
San Francisco today in co-
with the San Francisco Cham-
nierce in an investigation of-
liinese trade and trade rela-
ij! as members of the Senate
will be Senators Hiram W.
Claude A. Swanson of Virginia,
Vandcrberg of Michigan, and
Shipstead of Minnesota.
L. Montgomery, assistant man-
Chamber's Department of in-
Trade and Commercial Rela-
formcrly research economist
Federal Reserve Bank of San
o has been in correspon-
ith Senator Pittman, announced
following San Francisco business
^Id be heard, among others, by
te Committee:
tmstrong, Balfour Guthrie & Co.
Coe, vice president, Anglo & bon-
is National Bank.
C. Denroche, president, S. L.
Co.
Dietrich, vice president. Bank of
old Dollar, vice president, Robert
:o.
Kinnock, vice president, American
D.
May, president, Getz Bros.
■ M. Newhall, H. M. Newhall & Co.
, Wilson, president, E. W. Wil-
Robert Dollar, Robert Dollar Co.
learings will be held in the assem-
m of the Chamber of Commerce.
Pittman stated in a telegram to
mery; "The purpose of the hear-
to determine causes for the alarm-
jreases in our expert trade with
to examine carefully the factors
nter into the depression and to
ine, if possible, some remedial
We Intend to get at the facts, to
le exporters themselves and to get
hem their views as to the causes of
pression and possible solutions of
Jblem. The committee will also ex-
ts inquiry into the theories and
of economists and bankers on cur-
and exchange and will gather the
ces available from Government ex-
>nd employees in foreign trade."
Igomery will submit to the com-
at its hearings studies he has made
e silver question and on Chinese
icy and currency reform. "The
f silver which has fallen to unheard
J levels, is an important factor in
hinese trade recessions," he said.
Dcial chaos in China is the result
1 continued on page 4 ]
FAREWELL BANQUET
TO GENERAL HINES
TV TTENTION of all
A:
the Cha
of Co
erce
jplembe
railed to a dinner to be
ven on Thursday evening.
4. to Major General John
ommanding: General of the
Ninth Corps Area. As this event will
be in the form of a testimonial to Gen-
eral Hines, in appreciation of his dis-
tinguished service to the business and
commercial life of San Francisco dur-
ing the last four years, it is appro-
priate that it be as representative of
San Francisco's leadership as possi-
ble. General Hines leaves San Fran-
cisco on September 10 to assume
greater responsibilities in command
of the Department of the Philippines.
As his guest at the dinner will be his
successor to the Ninth Corps Area.
Major General Malin Craig, ivho ar-
rived last Sunday from Panama.
The dinner, which will be under the
auspices of San Francisco Chapter,
' Association of the
II be held in the ban-
luet rooms of the Elks Club. Cards
nay be purchased through Major W.
V. Breit. 601 Clunie Building. The
harge is two dollars. Formal dress or
iniforms will be in order.
Reserve Offic
United States.
San Francisco C ofC, President
Appoints Special Group to
Bring Work to Local Yards
DAHLIA SHOW WILL
ATTRACT VISITORS
By C. L. LOGAN
Many flowers come and go during the
season, especially in San Francisco, but it
was the DAHLIA which is grown to per-
fection in the sandy soil and cooling sea
breezes that was chosen as San Francisco's
official flower a few years ago.
This versatile flower is grown in al-
most every conceivable shade and shape,
except blue and black. For the conven-
tion or church, the large or decorative
type adds a wealth of color and charm
to the event; while the miniature dec-
orative, the button or pompom type and
the cosmos or single type are ideal for
house decoration or for the dinner party.
This wonderful flower can now be
found in almost every up-to-the-minute
garden of the San Francisco Metropoli-
tan Area. It is like a child in its craving
for attention and will respond abundantly
to the efforts of the flower lover.
In dahlias there are many pedigreed
strains, tubers of which are naturally
priced a little higher, but the results more
than compensate for the extra cost.
Among these fine varieties may be men-
tioned :
F. W. Butler, Mrs. Alfred B. Seal, Santa
Barbara, Lady Frances, Mrs. H. T. Hen-
AiDINti luw impetus to the Chamber of Conmierce campaign, recently in-
iiugiirated to stinmhite ship construction in the San Francisco Bay Area,
President Leland W. Cutler announced yesterday the appointment oF a
"- special committee representing various bay communities to direct future
activities. Warren McBryde, representing the San Francisco Chamber, is chair-
man of the new committee. Other members and their affiliations are T. P. An-
drews, Down Town Association; Joseph E. Caine, Oakland Chamber of Commerce;
H. J. Beidleman, Alameda Chamber of Conmierce; Andrew J. Gallagher, Board of
Supervisors, .San Francisco. L. O. Head, chairman of the Industrial Committee of
the San Francisco Chamber, is an ex officio member.
Mr. Cutler's appointment of the new committee was in response to a resolution
adopted at a meeting held in the Chamber a week ago. At that time emphasis was
laid upon the importance of cooperating with the Panama Mail Steamship Co. and
the shipbuilding companies of the bay district to obtain award of the construction
of four liners to be built under Government loan for W. R. Grace & Co. by San
Francisco and eastbay yards.
Captain F. H. Ainsworth and T- P. Andrews reported that Vice President E. T.
Ford of W. R. Grace & Company had promised his support to obtain construction
of the four ships in San Francisco yards, provided the bids of bay district ship
builders were as low or lower than eastern firms. "Construction of these ships
here in their home port," said Captain Ainsworth, "would mean $10,000 a day in
additional payrolls for two years."
It was reported that Los Angeles is asking the Shipping Board for several hun-
dred thousand dollars to equip Southern California shipyards with facilities to
construct the boats and that the Los Angeles Chamber of Commerce is putting on
a drive to obtain some of the construction. A. S. Gunn, general manager of the
Bethlehem Shipbuilding Corporation, stated that the Bethlehem eastern office had
given assurances that the money for equipment of their bay yards to construct the
Grace boats would be forthcoming without cost to the Government or to W. R.
Grace & Company if the local Bethlehem yards are successful in the bidding, and
that no effort would be made to hold the jobs for their eastern yards.
"The time has come for all of us to get together regardless of where the construc-
tion yard is located in the bay district or what company is the lowest bidder,"
said Mr. Head.
"In the event that the Bethlehem Shipbuilding Corporation obtains the con-
tracts,'.' Gunn said in behalf of Joseph J. Tynan, vice president of the corporation,
"two of the ships will be built in the Alameda yards in order to meet delivery
demands. We must solidify public opinion to get the worth here," he stated.
nig. F. J. March, Dorothy Stone, Regal
and Santuzza.
These and a great many other dahlias
of fine formation and color will be ex-
hibited at the Palace Hotel Dahlia Show
on the 28th, 29th and 30th of August, and
every flower lover is urged to attend this
wonderful exhibition of blooms, which
will be staged by the foremost growers
of the bay counties, among whom are
F. D. Pelicano & Sons, Jessie L. Seal, J.
W. Davies, Logan Dahlia Garden, Bessie
Boston Dahlia Farm, Star Dahlia Garden,
Carl Salbach and many other well-known
growers.
Although primarily a dahlia show.
there will also be fine exhibitions of
gladioli, delphiniums, cacti and succu-
lents. .\ large section has been reserved
for home gardeners, who will be given
every assistance in arranging their dis-
plays of dahlias, and whose blooms are
awarded the flnest prizes offered in the
show.
This show is a regular yearly event at
the Palace Hotel, and has grown increas-
ingly bigger and better, so that it be-
hooves everyone interested in flower
growing to attend this event to become
acquainted with the many new varieties
grown and shown in competition for the
first time at this year's show.
— ^San Francisco Busi
iAN FRANCISCO BUSINESS
AUGUST 27,
Published weekly by the San Francisco Chamber of CoDimerce, 205 Merchants Ex-
change. Telephone DA venport 3000. Subscription, $4 a year. Entered as second-
class matter July 2, t920, at the Post OfQce, Son Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing
is desired on any subject, request there-
for must be made within twelve days
from date, .\ction on the subject listed
will not be restricted to the exact scope
of the docket, but may include other
points of origin and destination, or other
commodities or recommendations, vary-
ing from changes proposed, if such modi-
fications appear necessary or advisable in
disposing of the subject.
11440— Vegetables. CL, eastbound— from
Sacramento Northern Ry. stations in
connection with the Key System Tran-
sit Company via Oakland, Calif. : Re-
quest for representation of the Key
System Transit Company as a partici-
pating carrier in Tariff 3-B, I.C.C. No.
1238, H. G. Toll, agent, participation of
this line to be limited to rates on vege-
tables. Items 3500-A and 3510-.\, from
points on the Sacramento Northern Ry.
stations Westdeld and Rockridge,
Calif., and points between, when routed
via Sacramento Northern Ry., Oak-
land, Calif., Key System Transit Co.,
Oakland, Calif., Southern Pacific Co.,
Oakland, Calif., thence Western Pacific
R. R. via Salt Lake City, Utah.
11441 — Ground wood (cedar), not further
processed than mechanically ground
and dried, in machine pressed bales,
CL, eastbound: Request for amendment
of Item 180, Tariff IT-K, I.C.C. No. 1240,
H. G. Toll, agent. Items 40-F and 160-E
of Tariff 18-K, I.C.C. No. 1222, H. G.
Toll, agent, and Items 40-C and 160-C of
Tariff 28-J, I.C.C. No. 1235, H. G. Toll,
agent (covering description of lumber
and other forest products subject to
commodity Group "D" rates) to also
Include ground wood (cedar), not fur-
ther processed than mechanically
ground and dried, in machine pressed
bales.
11442— Muriatic and sulphuric acid. CL,
westbound: Proposal to establish car-
load rate of ?1.96 per 100 lbs., min. wt.
36,000 lbs., in Tariff 4-E, I.C.C. No. 1239,
H. G. Toll, agent, from East Chicago,
Ind., Group "D" to new Westminster,
Vancouver and Victoria, B. C, on —
Acid, muriatic (hydrochloric) and
acid, sulphuric, or oil of vitriol in
carboys.
11443 — FlaKsring stone, CL, westliound—
Crab Orchard, Tenn., to California via
Memphis, Tenn.: Proposal to establish
through carload rate of TT'g cents per
too lbs. on flagging stone from Crab
Orchard, Tenn., Group "M," to Califor-
nia via routes through Memphis, Tenn.,
Tariff 1-H, I.C.C. No. 1237, H. G. Toll,
agent.
11444 — Zinc. CL, eastbound— from Idaho
points to eastern destinations via rail-
lake-rail: Request for the following dif-
ferential carload rates (in dollars and
cents per 2000 lbs.), min. wt. 40,000 lbs.
on zinc from Runn, Burke, Gem, l^r-
son, Morning, Mullark, Sunset and Wal-
lace, Idaho, to apply via rail-lake-rail
routes —
To
fAlbany, N ^
t.\lleghen> Pa
§.AIlentown Pa
•.\nsonia. Conn
§.\quashicoli Pa
"Baltimore Md
(i)Bath, Me
'Bay
vay, \ J
JBessemer, Pa
tBIack Rock, N Y
•Boston, Mass
•Bridgeport Conn
tBuffalo (Dock) N Y
^Buffalo (Rdd) N Y
JButler, Pa
tC^rnegie, Pa
•Carteret, N J
§(^hester. Pa
'Chrome, N \
"Detroit, .Mich
^Dunkirk, .N Y
tEast Pittsburgh Pa
"Elizabeth, \ J
tErie, Pa.
•Everett, Mass
:HutT, Pa.
'Jersey City \ J
§Kunkeltown Pa
'Laurel Hill \ \
§Little Gap Pa
•Lynn, Mass
tMcKeesport Pa
(hiMontreal Que
tMunhall, Pa
•Newark, N J
•New Bedford Mass
•New Britam Conn
•New Hav< n Conn
'New York \ 'V
^Niagara Fills, N Y
§Paimerton Pa
§Palmerton Pa Delaware Ave
§Palnierton (F-ist) Pa
'Perth .\mbo^ \ J
§Philadelphn Pa
•Philipsdalc R I
tPittsburgh Pa
•Portland, Me
•Providence R I
(j)Qucbec, Que
IRankin, Pa
§Reading, Pa
xRochestcr \ Y
(i I Rockland Me
(m)Rome, N Y
•St. .Iohnshur\, Vt
'Schenectad\ NY
•Seymour. ( onn
§Shackamo\on, Pa
'Soho, N. J
♦So. Duquesne, Pa
(n) Syracuse N Y
•Torrington, Conn
'Trenton, N J
'Troy, N. V
(mlUtica, N Y
tVerona, Pa
SWalkton, Pi
"Washington D C
•Waterburj Conn
•Waterbur; Conn , Dublm St
•Watertown \ \
•Watervillc Conn
:Wihnerding Pa
$12.50
10.90
12.10
li.20
12.10
11.90
13.20
12.50
10.90
10.90
liJJO
11.20
10.90
10.90
10.90
10.90
12.50
12.10
12.50
10.90
10.90
10.90
12.50
10.90
13.20
11.30
12.50
12.10
12 50
12.10
13.20
10,90
15 90
10.90
1250
13 20
1320
13 20
12 50
10 90
1210
1210
12 10
12 50
12 10
13 20
10 90
13 20
I 120
1-40
10 90
12 10
II 90
13 20
12 10
H20
12 50
13 20
12 10
12 50
10 90
11 90
13.20
12 50
12 30
12 10
10 JO
12 10
11 )0
13 >0
n >0
12 >0
II !0
11 iO
These rates are 11.00 per ton of 2000
lbs. lower than apply via all-rail lines
from the Wallace, Idaho, Group to same
destinations in Northern Pacific Tariff
29-AH, I.C.C, 8546.
The following explanation of charac-
ter marks show in which group in
Northern Pacific tariff the respective
points involved are located:
t Albany, N. Y.; "Baltimore, Md.;
•Boston, Mass.; tBuffalo-Pittsburgh;
:CoMnellsville, Pa.; "Detroit, Mich.;
(hiKingston, N. Y.; 'New York, N. Y.;
^Philadelphia, Pa.; (j)Quebec, Que.;
xRochester, N. Y.; (iiBath, Me.; {n)Sy-
racuse, N. Y.; (miUtica. N. Y.
11445 — Set-up paper boxes, LCL, west-
bound: Proposal to cancel Item 4367 of
Tariffs 1-H, I.C.C. No. 1237, H. G. Toll,
agent, and l-E, I.C.C. No. 1239, H. 0.
Toll, agent.
11446 — Boilers, heating or power, wrought
iron, or wrought iron and cast iron
combined: boiler parts. CL, eastbound:
Request for carload rate of «1.13 per
100 lbs., min. wt. 40,000 lbs., from Cali-
fornia to Group "F" and west on boil-
ers, heating or power, wrought iron, or
wrought iron and cast iron combined,
and boiler parts under Tariff 3-B, I.C.C.
No. 1238, H. G. Toll, agent.
11447— Foil, aluminum, lead or tin. or lead
and tin combined, with or without
pape
ck.
rder
mixed carloads, westbound: Request for
carload rate of $1.00 per 100 lbs., min.
wt. 70,000 lbs., on foil, aluminum, lead
or tin, or lead and tin combined, with
or without paper back, and aluminum
powder, mixed carloads, from Louis-
ville, Ky., Group "M," to the Pacific
Coast under Tariffs 1-H, I.C.C. No. 1237,
H. G. Toll, agent, and 4-E, I.C.C. No.
1239, H. G. Toll, agent.
11448 — Cotton workmen's gloves. CL, west-
bound— transit: Request for amend-
ment of Item 2139-series of Tariffs 1-H,
I.C.C. No. 1237, H. G. Toll, agent, and
4-E, I.C.C. No. 1239, H. G. Toll, agent, to
provide for privilege of stopping-in-
transit to complete loading of CL ship-
ments of cotton workmen's gloves.
11449 — Sugar, CL, eastbound — California
to Texas-New Mexico Ry. stations: Re-
quest for amendment of the Texas State
Application on page 576, Tariff 3-B,
I.C.C. No. 1238, H. G. Toll, agent, in con-
nection with rates on sugar. Item 5200
to provide for Group 7 rates to stations
on the Texas-New Mexico Ry.
11450— Crude talc, in bulk. CL, eastbound:
Request for carload rate of 50c per 100
lbs. on crude talc, in bulk, min
80,000 lbs., from .\eme, Calif., to Group
"D" under Tariff 3-B, I.C.C. No. 1238,
H. G. Toll, agent.
Ground crude talc, in bags, CL, east-
bound: Request for proportional rate of
50c per 100 lbs. on ground crude talc,
in bags, carloads, min. wt. 80,000 lbs.,
from Los .\ngeles, Calif., to Group "D,"
Tariff .3-B, LC.C. No. 1238, H. G. Toll,
agent; rate to apply on shipments of
crude talc originating at .Acme, Calif.,
and ground at Los .Vngeles.
11451— Dried milk products (animal or
poultry feed), viz.: dried buttermilk,
dried skim milk, milk albumen and
milk sugar feed (the latter sometimes
termed dried whey). CL, eastbound:
Request for amendment of Tariff 3-B,
LC.C. No. 1238, H. G. Toll, agent, to pro-
vide for the following carload rates (in
cents per 100 lbs.) on these dried milk
products (animal or poultry feed)
from California to —
B C C-1
Groups : .\ D E F G H J
SO
11452 — Petroleun
80
' Min. Wt.
60.000 lbs.
50,000 lbs.
ibricant, in
ipound I
tins, boxed, or bulk in steel drums. CL,
eastbound : Request for reduced rate on
petroleum compound lubricant, in tins,
boxed, or in bulk in steel drums, min.
wt. 80,000 lbs. from California to Group
"C," Tariff 3-B. I.C.C. No. 123 j
Toll, agent, account rates via
Canal and Atlantic ports.
11453 — Vegetables, viz.: green |
potatoes and fresh tomatoes, t^l
bound— from Gulf, Mobile 4 K
R.R. and New Orleans Great \
R.R. points: Proposal to amend e
lion of circle 41 reference mark
nection with Groups "C" and "II
2720 of Tariffs 1-H, I.C.C. No. 1
G. Toll, agent, and l-E. I.C.C. N
H. G. Toll, agent, to include par
(c) reading as follows: -
Rate of 187'.i cents per 100 1
plies from points on G. M. A ".
and N. O. G. N. R.R. as followj:
Gulf. Mobile & Northern R.R.:
Piiducah. K\ .
Points Dyersburg, Tenn.. to
.Via., inck'sive. Items 5 to 61
elusive, and Items 900 to 975,
sive (see note).
Points Meridian, Miss., to Ji
Miss., inclusive. Items 800 tol
elusive, and Items 1000 to Id
elusive (see note), oti shii
handled via :
Paducah, Ky.
Jackson, Miss., in coniii-ctioo
New Orleans Great Norther
via New Orleans, La.
Newton. Miss., in connectloa
Yazot) Si Mississippi Valley R
Vicksburg, Miss.
Beaumont, Miss., Bonhomie A0
burg Southern R.R., in com
with Mississippi Central tC
Natchez, Miss.
New Albany, Miss., in connectlo
St. Louis-San Francisco R;
Memphis, Tenn.
Jackson, Tenn., in connection
Mobile and Ohio R.R. via E
Louis, 111.
Jackson, Miss., New Orleans
Northern R.R. in connectioi
Mississippi Central R.R. v!i
chez. Miss.
New Orleans Great Northern R.B.
Points Columbia, Miss., Ja
Miss., and points. Items 5 (
incl., 280 to 325. incl., and 4(
note) intermediate thereto, or
ments handled via.:
New Orleans, La.,
Wanilla, Miss., and Mississipj
tral R.R., via Natchez, Miss.
NOTE — Item numbers referred
as shown in Official List of Opt
Prepay Stations No. 44, I.C.C. N
F. A. Leland, agent, SuppU
thereto or successive issues thei
11454 — Double lock oil well casing,
iron or steel, 8- and lO-gauge, CI<
bound: Request for inclusion oft
lock oil well easing, sheet iron 01
8- and 10-gauge, in Item 1257 of
3-B, I.C.C. No. 1238, H. G. Toll. ag(
11455 — Iron or steel benches in mix«
loads with other furniture, west!
Request for inclusion of iron Ot
benches in Section 5, Item 287!
Tariff 1-H, I.C.C. No. 1237, H. G
agent.
11456 — Metal roller window screen*
eastbound: Request for the foil
less carload rates (in cents per lOl
on metal' roller window screens
Tariff 3-B, LC.C. No. 1238, H. G,
agent, from California to Groups
.\ B-C-Cl D-E F-G-H J K.
375 345 321 300 2811-. 37l
11457 — Coin operated weighing I
LCL and CL, eastbound: Requ«
less carload rate of .?3.20 per 100 lb
carload rate of S2.25 per 100 lbs,
wt. 30,000 lbs., on coin operated 1
ing scales from California to i
"D" under Tariff 3-B, I.C.C. No^
H. G. Toll, agent. I
11458 — Automobile frames, CL, j
bound: Proposal to establish c^
rate of $1.29 per 100 lbs, on autoil
frames from Group "B" to the F
Coast, Tariffs 1-H, I.C.C. No. 1237,
Toll, agent, and 4-E, I.C.C. No. 12!
« II.
1^.
VST 27. 1930 )a—
rut. (Minimum weight to be
.1 after investigation to aseer-
i-c weight which can be load-
iiiard equipment.)
. Ml iir steel wire rods and iron or
^ I r r. mixed carloads, westbound:
J lui amendment of TarifTs 1-H,
\ 12:i7. 11. C. Toll, agent, and
No. 1239, H. (1. Toll, agent.
lor the same rates on mixed
M lii|)ments of iron or steel wire
,)(')20, and iron or steel wire,
n ;Vi2.-), min. wt. 80,(100 lbs.,
^easleni origin groups to the Pacidc
i as apply on straight carloads of
f commodities, min. wt. 80,000.
[printers' furniture. IXl^ and CL,
lound : Request for establishment
Iriff .1-B, l.C.C. No. 1238, H. G. Toll,
, of the following rates (in cents
10 lbs.) on printers' furniture from
irnia to Groups:
A n c-r.i 1) K v-r.-H J
|32fi ;i00 287 273 2.56 248 240
218 200 191 182 173 164 164
wt. 2t,fl00 lbs., subject to Rule 34,
Icrn Classification.
ICooline boxes or refrigerators and
\lg or freezing machines combined
txed carloads with furniture, west-
i: Request for inclusion of cooling
( or refrigerators and cooling or
8ng machines combined in Item
bf Tariff 1-H, l.C.C. No. 1237, H. G.
agent.
Lithographer's or printer's ink in
d carloads with paint, westbound:
osal to include lithographer's or
ink, mixed carloads, in Item
A of Tariff 1-H. l.C.C. No. 1237, H.
dII, agent.
— Agricultural implements and
other than hand. CL and LCL,
bound — from Independence, Mo.:
(Osal to amend Tariffs 4-E, l.C.C.
12.19, H. G, Toll, agent, and 38-A,
. No. 1228, H. G. Toll, agent, and
Itorial Directory No. 40-A, l.C.C.
1229, H. G. Toll, agent, to provide
Group "F" carload rates in Item
A, Section 1, Tariff 4-E, and Group
less carload class rates in Tariff'
on agricultural implements or
!, other than hand, as described in
tern Classification, will also apply
|i Independence, Mo.
hPortable electric lamp standards
tery). without shades. LCL, west-
id: Request for inclusion of port-
electric lamp standards (pottery),
out shades, less carloads, in Item
, Tariff 4-E, l.C.C. No. 1239, H. G.
agent.
Iron or steel corridor or floor grat-
LCL, westbound: Request for in-
ion of corridor or floor gratings
S. in Item .3395 of Tariffs 1-H, l.C.C.
1237, H. G. Toll, agent, and 4-E,
. No. 1239, H. G. Toll, agent.
— Animal or poultry feed (alfalfa
I to be mixed in transit at Texas
M with other ingredients), CL, from
da points to destination groups in
southwest: Request for amendment
i-ariff 3-B. l.C.C. No. 12.38, H. G. Toll,
ht, to provide through rate of 00
ts per 100 lbs., min. wt. 50,000 lbs.
(Amended) — Fresh or frozen
Imp. CL, westbound: Request for
5 of .?1.90 per 100 lbs. from Texas
tits (from one shipper) and rate of
jo per 100 lbs. from Jacksonville,
I (from another shipper), to Califor-
011 fresh or frozen shrimp, carloads,
(. wt. 24,000 lbs. under Item 8690 of
iff l-Il, l.C.C. No. 1237, H. G. Toll,
nt.
lement 1 to Docket 11,386 — Lumber
I other forest products from Cali-
nia to stations on Kansas & Sidell
;.. Westfield R.R. and Yale Short
e, CL, eastbound : Request for repre-
tation of the Kansas & Sidell R.R.,
stfield R.R. and Yale Short Line as
ticipating carriers in Tariff 27-M,
C. No. 1232, H. G. Toll, agent.
yoreign and T>ome§lic
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade Tips
should be made to the International Trade
and Commercial Relations Department of
the San Francisco Chamber of Commerce,
D.\venport 5000, list numbers being given.
20386 — Vegetable Oils.
Havana, Cuba. Party is anxious to con-
tact firms interested in exporting coconut
oil and other vegetable oils to Cuba to be
Id on commission basis.
20387— Sponges.
Nassau, iiahanuis. Exporter of sponges
islus to form local connections.
20388 — Representation.
arcilona, Spain. Party is desirous of
resenting local firms in Barcelona.
20389 — French Purchasing Agency.
aris. France. Long established French
purchasing agent, now representing sev-
■ral American firms in that capacity, is
n a position to accept additional agencies
of importers of French lines. He is par-
ticularly familiar with chamois-skins,
neckwear, pajamas, handkerchiefs, hos-
ry, chemicals, etc.
20390 — Cheese.
San Francisco, Calif. Rotterdam, Hol-
land, Arm, exporters of Holland cheese,
wish local importers to communicate
with them.
20391 — Bedspreads.
Milan. Italy. Manufacturer of bed-
spreads wishes to appoint a local agent.
Samples on file.
20392— Raw Wool, Bricks.
San Francisco, Calif. Party wishes to
communicate with firms interested in
importing raw wool and bricks from
Italy.
20393 — Italian Wool Fabrics.
San Francisco, Calif. Party is inquir-
ing for the names of importers and whole-
salers of Italian wool fabrics.
20394— Dried Fruita.
Frankfurt, Germany. Agents for eat-
ables is anxious to obtain the representa-
tion of packers of dried fruits.
20395 — Representation.
Vienna. Austria. Import and export
agent seeks representation of local firm
for .\ustria.
20396 — Dried and Canned Fruit.
Port-Said, Egypt. Commission agent
wishes to secure the agency of a local
exporter of dried and canned fruits.
References.
20397— Cashew Nuts.
Madras, India. Exporter of cashew nuts
is desirous of making connections here.
20398 — Hair Nets. Laces. Handkerchiefs
and Embroideries.
Chefoo, N. China. Manufacturer of
above commodities is seeking a local mar-
ket.
20399 — Yolk. Albumen, Human Hair and
Apricot Kernels.
Tientsin, (liina. Import-export concern
is anxious to form connections in San
Francisco for above commodities.
20400 — Pyrcthrum. Sulphur. Camphor.
Menthol. Soap Compounds.
San Francisco. Calif. Japanese manu-
facturer's agent desires to contact local
firms using pyrcthrum. sulphur, cam-
phor and menthol to develop local outlets
for these products. Also wishes to con-
tact manufacturers of soap compounds
to arrange for importation to .lapan.
20401— Raw Sheep Skin with Wool.
Pickled Sheep Skin. Pickled
Grain Skiver.
San Francisco. Calif. I'irm iii Japan
wishes to import above items.
20402 — Japanese Novelties.
Cheyenne, Wyoming. Firm wishes to
communicate with importers of Japanese
novelties.
20403— Sheep and Beef Gut.
Nagoya, Japan. Manufacturers of sheep
and beef gut are seeking a local market.
20404— Toys.
Tokyo. Japan. Publishers of three
juvenile magazines desire to cimtact mer-
chants or manufactui'crs of toys.
2040.')- Japanese Wood Fiber.
C.laiiinore, OUIa. Party op.'iiing new
business riMiuiri-s Japanese wood fiber In
large iiu:uititii's. Sample on file.
204U6— Wholesale Gift Shops.
Kiiio, Nevada. Parly wishes to com-
inunieale witli wholcsali- gift shops.
2U407— Used Automobiles and Match Wax.
Kobe, Japan. Import-export concern
desires to import used cars— preferably
liuicks and (^lievrolets, in sedans and
open cars — also match wax of 105 degrees.
20408— Brazil Wood.
San Francisco, Calif. Parly wishes to
contact importers of Brazil wood.
20409 — Brazilian Products.
San Francisco, Calif. A Brazilian firm
intends to export hides, carnauba wax and
oil seeds to the I'acific Coast and seeks
local agent.
20410— Bananas.
San Francisco, Calif. An Italian flrni
in Central America, exporters of bananas,
seek Pacific Coast connections.
20411 — Representation.
Medellin, Colombia. Party wishes to
represent wliolesale grocery firms in
Medellin.
20412 — Representation.
Medellin, Colombia. Party is desirous
of contacting anyone interested in having
a representative in Medellin.
20413 — Flour, Wheat.
Cajabamba, Ecuador. Firm interested
in importing wheat and flour. Quote
prices.
20414 — Agency.
Guayaquil, Ecuador. Party with 21
years' experience is interested in obtain-
ing the agency, on a commission basis, of
exporters of salmon and sardines. Ref-
erences.
20415 — Copra and Coconuts.
Saugerties-on-Hudson, N. Y. Inventor
of a coconut tree rat trap that will kill
the copra rat is inquiring for the names
of buyers of copra and coconuts.
20416 — Asbestos.
Manila. P. I. Manufacturers of cooking
ranges desire to get in touch with firms
handling asbestos board in sheets with
thickness of Vs", 3/16", H", 5/16", %".
20417 — Mexican Hardwood Lump
Charcoal.
San Francisco, C^alif. Large quantities
of above commodity available for im-
mediate or future shipments, packed in
bags of even or uneven weights, or in
bulk.
20418 — Storage Batteries.
San Luis Potosi, Mexico. Party desires
to communicate with manufacturers of
storage batteries.
20419 — Wholesale Vegetable and Fruit
Dealers.
Hilo, Hawaii. Wholesale produce firm
opening their business in Hilo in near
future desire to make contacts with
wholesale vegetable and fruit dealers in
this city.
20420 — Representation.
Honolulu. T. H. A cold storage com-
pany desires to represent a well-estab-
lished meat packing concern.
20421 — Barley.
Vancouver. B. C. Import and export
agent inti'rested in the purchase of feed
barley for shipment to New Zealand.
20422 — Sultanas.
Vancouver, B. C. Party wishes to com-
municate with manufacturers of machin-
ery for washing and drying sultanas.
20423— Radio Sets, Etc.
San Francisco. Calif. Manufacturers
merchandisers offer for export radio sets,
radio tubes, electro dynamic speakers,
radio-phonograph pickup, aerial wires in
rolls of 22.000 feet.
20424— Birds.
Ocala, Florida. Party wishes to place
order for imported birds.
20425— Dates.
Santa Rosalia, Baja-Calif. Party is in-
terested in communicating with importers
of dates in large or small quantities.
20426 — Coffee.
London. England. Firm desires to ap-
point a I'epresenlative in this city for the
.ale
i>ffe
Domestic Trade Tips
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3.i48 — Manufacturer's Agent.
Long Island City, N. Y. Eastern factory
manufacturing patented ventilators for
theatres, auditoriums, high schools, de-
sires reputable local representative for
northern California territory.
D-3549 — Distributors.
San Froncisco, Cal. Party desirous of
securing distributors for a waterproof
anil preservative compound for shoes.
D-3550 — Manufacturer's Representative.
New York City. Firm in East is willing
to act as broker for inanufaeturcr de-
sirous of distributing their products in
East.
D-3551 — Distributor.
Medford, Ore. Party is anxious to rep-
resent local manufacturer. He operates a
truck service through Grants Pass, Ash-
land, Medford and Klamath Falls.
D-3552 — Manufacturer's Agent.
Chicago, 111. Two firms desire men to
act as manufacturer's agent for them.
They must be qualified to handle all kinds
of electrical appliances.
D-3553 — Rep resentation.
New York. Party wishes to represent
San Francisco firm in New York.
ARMY AND NAVY
PAY RAISES URGED
Resolutions by the Board of Directors of
the Chamber of Commerce recommending
increases in pay for the personnel of the
Army and Navy, went forward last week
to President Hoover, War and Navy de-
partments and the Military and Naval
Affairs Committees of Congress. The di-
rectors pointed out in their resolutions
that .\rmy and Navy pay has remained
fixed since 1908 while wages in private in-
dustry and business and some of the
civil services have been advanced to meet
increased living costs.
"Adequate compensation," the Board
pointed out, "is essential to attracting
and retaining permanently in the .\rmy
and Navy the personnel capable of the
highest type of leadership." A copy of
the resolution was also sent by President
Leland W. Cutler of the Chamber to
Colonel Fred R. Brown at the Presidio.
NEW PLANS FOR
S. F. TRADE WEEK
San Francisco Trade Week, to have
been held under the auspices of the San
Francisco Chamber of Commerce from
August 25 to 30, has been postponed until
the week of September 15 to 20.
"Our committee, after carefully con-
sidering the possible effect of election
week, the fact that numbers of retailers,
wholesalers and manufacturers are out
of the city on vacations, and because of
conflicting commercial events, has de-
cided to postpone the holding of this event
until after the two September holidays,"
Chairman Herbert Eloesser of the Cham-
ber's Domestic Trade Committee an-
nounced.
"It is now our plan to materially in-
crease the scope of Trade Week," Mr.
Eloesser continued. "Originally we had
planned calling upon individual mer-
chants to present the need of supporting
San Francisco as a market and manu-
facturing center. With more time avail-
able, we propose to expand our plan in
order to secure additional data and co-
operation which should result in greater
community benefits from this event."
San Francisco Busin
Vjery Lateil Leads for
NEW BUSINESS
Listed below are the names of new firms
.-md clianges of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Architects — Crim, Resing & McGin
luss, 488 Pine.
Art Goods— China Art Co., 850 Mont
^oHKTy to 566 Merchant.
Asphalts — Bitutect, Inc., 7 Front.
Association — Pacific Coast Football As-
sociation, 1231 Market.
Attorneys— W. L. A. Calder, 220 Mont-
gomery ; Norman S. Menifee, 564 Market.
Auditor — Benning Wentworth (city),
City Hall.
Auto Repairing — Bay City Auto Repair
('x>., 220 Sacramento ; Snyder's Auto Metal
Works, 155 Fell to 363 Valencia; Stutz
Repair Shop (Morrison & Surdez), 550
Turk to 1393 Post.
Auto Work— Federal .\ulo Body Works,
.3ti3 Valencia.
Automobiles — L. R. Baker (used cars),
761 to 161 Valencia; Chrysler Motors Na-
tional Business Sales Division (Geo. Alt-
hoen, Jr.), Ill Sutter to 870 Market;
Dodge Bros. Corp. (F. J. Timmens), dis-
trict office, 111 Sutter to 870 Market;
George .V. Wolfe, 2920 Mission.
Automotive Specialties — T. S. Esrey,
1514 to 1475 Pine.
Bakeries — Italian French Baking Co.,
l.»3 Grant .\ve.; Car] Wood, SOS Geary.
Banks— National Pacific Co., 301 Cali-
fornia to 333 Montgomery; Pacific Nation-
' Bank, 301 California to 333 Montgomery.
tanners & Emblems — Felt Specialty
'71 2d to 1225 Bay ; Fisch & Co., Inc.
. rice PersteinK 1225 Bay.
. ber Shop— Rex Shaving Parlor, 127
Powell.
"••luty Parlors — Monadnock Beauty
r, 6S1 Market; Ringlette Beauty
, 1808 Balboa ; Rossette Beauty Shop,
2 18tli; Martha Sears Beauty Shop,
_«n6 Irving.
Bedding: — Dreamland Bedding Co., 3175
.Mission.
Blacksmith— C. H. Wiesner, 625 Frank-
lin.
Brokers— Edwin H. Blum. 830 Market;
Keller & Graf (apartment house), 235
Montgomery to 821 Market; Frederic H.
Mead (insurance), 405 to 333 Montgomery;
Nilon & Myers (insurance), 348 Pine;
Pillsbury & Co. (investment). 111 Sutter.
Buildine Supplies — Ghiotto Building
Supply Co.. 231 Delano.
Cabinet Maker— F. H. Mortenson, 3048
Fillmore to 2604 Gough.
Candy— .•Vlbert E. Schalk, 1207 FUlmore.
Canned Goods — Frank M. Wilson Co.,
112 Market; Sam Martin Canning Co., Inc.,
605 Sansome.
Clears — J. E. Miller. 427 Eddy; New-
Marina Cigar Store, 3200 Buchanan.
Cleaners — Coast Cleaners & Dyers, 131
W. Portal to 66 Vicente; Radio Suits
Cleaner, 377 Ellis; Square Deal Cleaning
& Dyeing Co., 1723 Polk.
Clothine— E. Singer, 37 4th.
Coal — Dawley-Beban Coal Co., 1721
Church.
Contractors— G. W. Williams Co., Ltd.
(general), 8th and Market.
Crackers — National Biscuit Co., gen.
office. 235 Montgomery; Pacific Coast Bis-
cuit Co., gen. office, 235 Montgomery.
Decorators — .\rvan Decorators, 2016
Pine to 907 Post.
Delicatessen — Goldenrath's Delicatessen
17.58 Fillmore to 5423 Geary.
Dentist- Dr. Frank T. Park, 25 Taylor.
Dressmaking— Adele Leonie, 2418 Fill-
Ekks — Petaluma Egg Distributor, 1005
to 1125 McAllister; Western Provision Co.,
249 Clay.
Electrical — Hedbcrg Electrical Works,
417 Fulton.
Evaporators — Zaremba Co., 681 Market.
Express— Ball Transfer Co., 849 Leaven-
worth.
Finance — Western Sales & Finance Co.,
088 .Market.
Fixtures- Store & Office Fixture Co
827 to 707 Mission.
Florists— Fillmore Flower Market, 2060
Fillmore; Walters Flower Shop (Waller
Beckett I, 3315 Sacramento.
Food Products — Kenyon Food Products
Co. (F. T. Kenyon), 917 Bryant.
Fur Goods— Reliable Fur & Mfg. Co.,
259 Geary.
Furniture — Associated Furniture Co.,
2169 Mission; Harry's Furniture Ex-
change, 1727 O'Farrell to 1535 Steiner;
E. R. Mannette & Co. (importer), 907 Post
to 1235 Sutter ; Marina Furniture Display
3250 Fillmore.
Gauges — Cole Visible Dash Gaugt
Agency, 1544 to 1475 Pine.
Gent's Furnishings — Wheeler's Toggery
2108 Mission to 3141 16th.
Golf Courses — Little Richmond Golf
Course, 1301 Clement; Portola Golf Cours
2480 San Bruno; Seymour's Indoor Golf,
2246 Lombard; Terrace Golf Gardens, 500
Turk.
Graphite— Detroit Graphite Co. of Cali-
fornia, 235 Montgomery to 1559 Howard.
Grocers — Balanesi & Balanesi, 1500 Pa-
cific .\ve.; Casella & Richetti, 1201 Turk;
William S. Lazootin, 774 Bryant to 904
Rhode Island ; Plaza Grocery, 730 Bush ;
Abe Polsky, 750 HoUoway; Serot's Groc-
ery, 500 Guerrero ; G. Soberanis Co.,
450 3d.
Hat Renovating- Clement Halter, 143
Clement.
Insurance— E. A. Calegaris, 405 to 333
Montgomery; Shepard Eells (general
agent), 114 Sansome; Farmers & Mechan-
ics Underwriters, 114 Sansome; Paddock,
Mackln & Co. (general), 405 to 333 Mont-
gomery; Southern Fire Insurance Co. of
New York, 405 to 333 Montgomery; South-
ern Surety Co. of New York, 405 to 333
Montgomery; Washington Fire & .Marine
Insurance Co., 114 Sansome.
Investment Counselor — Loomis, Sayles
& Co. (Floyd L. McElroy), 235 Montgom-
ery.
Leadies' Wear — Shanghai Shoppe, 215
Taylor.
Livery Stable— Goldman & Son, 120 14th.
Loans — Walter W. Akers (mortgage),
220 Montgomery to 26 O'Farrell; Com-
(lunity Mortgage Loan & Tlirift Assn., 915
lission to 572 Market; Metropolitan Guar-
ntee Building Loan .\ssn. (Harvey M.
Toyt, 915 Mission to 572 Market.
Machines — San Francisco Sales Co.
(vending), 1073 Mission; Val-A-Vac, Ltd.
(Theron C. Curliss) (vacuum apparel),
265.\ Minna.
Milk— Marin Dairy Men's Milk Co., Ltd.,
1685 Howard.
Millinery— Marien Hats, 356 Sutter.
Music — Conn Music Shoppe, 2432 Mis-
sion.
Opticians — Jones, Pinther & Lindsay,
Inc., 349 to 166 Geary; Standard Optical
Co.. 43 Geary to 760 Market.
Painters — A. & A. McMurray Co., 4485
to 4489 Mission ; Roche Bros., 895 46th Ave.
to 459 Fell ; J. H. WMeser, 4726 Mission to
745 Lincoln Way.
PainU — Richmond Paint Store, 832
Clement.
Parking SUtion — Edellis Auto Park,
333 Ellis.
Pattern Maker — Frank Haase, 774 Bry-
ant to 1375 Potrero.
Physicians— Dr. J. Cameron Pickett, 909
Hyde to 450 Sutter; Dr. W. P. WMllard,
450 Sutter.
lumbing— Fix-It Shop (E. C, Hornick),
2419 17th Ave. to 709 Taraval ; Sunset
Plumbers, 1152 Irving to 1480 Fulton.
rinting— .\zad Printing Co., 210 Fill-
more; Rotagravure, Inc., 450 4th to 741
•risen; Schwartz & Gardner, 583 Mar-
ket.
Provisions — .\rthur F. Winter, 4747 Mis-
sion to 518 Persia.
Publishers — John Hughson, 785 Market;
peler's Pacific Coast Hotel Weekly
rvin Kceler), 235 Montgomery to 821
Industrial ^evelopmei
REPORTED BY THE
Industrial Department of S. F. Chamber of Co^nnien
NEW INDUSTRIES
Cohen Manufacturing Company, 305
Grant Avenue, has recently commenced
the manufacture of coats and suits for
the wholesale trade. One floor at the
above address is occupied, and the com-
pany at present employs six pople.
A. M, Byera Co., manufacturer of
wrought iron pipe, with headquarters
office and factory at Pittsburgh, Pa.,
established a branch offlce in San Fran-
cisco several months ago to serve the Pa-
cific Coast states. Offices are located at
1004 Crocker First National Bank Build-
ing, and H. K. Browning is division man-
wi;
Manufacturing: Company has
organized, and is manufactur-
eping compound, a cleanser for
tile and linoleum, and a solvent for
ing up pipes, etc. Concern has ]
one floor at 1168 Bryant Street.
Pacific Art Tile Company re
moved to San Francisco from Emer;
and is located at 1176 Valencia !
Company manufactures art tile U
terior building purposes, and ooi
one floor at the above address. I'rr
are widely distributed over '!
states.
Ideal Garment Manufacturing
pany, 165 Post Street, has just been i
lished, Tlie company is making; ooal
dresses for the retail trade at j- i
expects to expand soon to n
for wholesale trade.
EXPANSIONS
The Viavi Company, manufacturer of
pharmaceutical preparations, now lo-
cated at the corner of Van Ness Avenue
and Market Street, is constructing a re-
inforced concrete and brick building at
Fell Street, between Van Ness Avenue and
Market Street. The structure will be in
the shape of an L — plant containing four
floors, and the offices two floors. Build-
ing, land and equipment represents an
investment of $150,000. It is anticipated
the concern will be in operation in the
new location by December 1. San Fran-
cisco is headquarters of the company, and
a branch factory is operated in V^'indsor,
Canada.
C. E. Reinhart Company, specializing in
mill and cabinet work, has moved from
917 Byrant Street to larger quarters at
535 Tenth Street. The move was necessi-
tated due to increased demand for the
company's products.
E. D. Bullard Company, manufacturer
of the hard-boiled hat (safety equipment)
and distributors of other safety appli-
ances, announces the establishment of a
Chicago office at 224-230 W. Huron Street,
Chicago, Illinois. - The offlce will be in
charge of G. N. Glidden, who ha
many years been identified wifl
safety movement in the east ainj n
west. This is the sixth branch nff
E. D. Bullard Company, and lli s
to be opened in the past year.
The Consolidated Paper Box Coa
is disposing of old machinery in i1
plants in San Francisco and its pll
Oakland, and is installing cunipleti
equipment. 15,000 square ftt t (jf
space was added to the building' i
Brannan Street about a year nj^i. ai
cently the main office has been n\o\
this building, where three flocns, "r
square feet are occupied. Comp;iijy n
factures candy boxes, as well ;is a
eral line of set-up paper boxes and a
folding, box division making fc
candy boxes, as well as a coni]ileti
of cai^tons. .
Acme Stucco Company announce
removal from 1556 Howard Street t(
and Utah streets, Vhere two lloor
occupied, an increase of 150'. in
space area over forijier location. Co
manufactures stucco products, sp
izing in waterproof exterior stucco.
Market; Pacific Coast Hotel Weekly, 235
Montgomery to 821 Market; Trade Pub-
lishing Co., 619 California to 419 Kearny.
Radios— Home Entertainment Co., 386
Post; KGGC Broadcasting Studio, 2482
Mission; Thompson & Holmes, Ltd. (Caleb
Sharrahi (wholesale), 954 Mission to 171
Bluxome; West Coast Radio & Electric
Co., 1979 to 1908 Mission.
S, F. Hearings Will
Analyze China Trade
[ continued from page 1 ]
of an unfortunate borrowing policy to
meet the administrative expenses of the
Chinese Government; of money borrowed
for unproductive use. Lack of tax col-
lecting authority in the central Govern-
ment and domination of the Government
by military factions also have contributed
to the existing unhappy conditions in
China trade," Montgomery declared. "Im-
provement in exchange," he added,
would lead to recovery in commercial
activity."
Senator Pittman is chairman of the
United States Senate Subcommittee on
the Committee of Foreign Relations and
Commercial Treaties with China. Pros-
perity of Nevada's mines is involved in
the China trade and its relation to the
price of silver. "No other port in America
s as vitally concerned from both the
viewpoint of foreign trade and the pros-
perity of California and our contiguous!
mining states, as San Francisc ."
gomery said. "Therefore, it is \n:i
that San Francisco has been stlrc
the seat of activity of the Senate
mittee in its investigations."
I. C. C. HEARING SET
FOR SEPTEMBEI
The Interstate Commerce Comml
has just advised the Transportatioi
partment that Agent Gomph's Appli*
No. 152, Interstate Commerce Commi
Fourth Section Application No, 1414(
be heard in Room 237, MerchantI
change Building, San Francisco,
mencing at 9:00 o'clock a. m., Sta«
Time, September 26, 1930.
This refers to Agent Gomph's oi"
application Xo. 150 I. C. C. No.
which was canceled by the Inle
Commerce Commission.
The application requests that thej
mission authorize departure fron
long-and-short-haul provision of
fourth section of the Interstate Com:
Act by establishing a rule in all
line tariffs providing that the
through rates published in said 1
and as amended, to or from any
beyond the switching limits of any ;
change point speciOcd in the routii
such rates, shall not apply from
points within the switching limits 0
such interchange point.
*^aniranrfe
usmcss
Published Weekly by San Francisco Chamber of Commerce
s'EPTEMBER'X''i930
Ue XX
Number 36
hamber Celebrates Actual Start
of Islais Creek Reclamation Work
\,000,000
able Links
S.F.withL.A,
ELEPHONE traffic between San
Francisco and Los Angeles began
fnoving yesterday througli the
West's longest and finest telephone
years' work and $10,000,000 in
went into the cable's 415 miles of
:athed wires and equipment.
its rare features is an "echo sup-
" and a 43-mile section containing
1 gas for the "soap-bubble test" to
njuries before they result in ser-
?akdowns.
ark this advanced step in Pacific
ommunication, the new line was
by The Pacific Telephone and
ph Co. with a ceremony in which
t calls were made between Leland
ler, president of the San Francisco
Br of Commerce and J. A. H. Kerr,
esident of the Los .\ngeles Cham-
Commerce.
"echo suppressor" is the first on
ist. The voice in the cable travels
miles, or 25 round trips each
between terminals, or 3.600,000
in a three-minute conversation,
it the suppressor, at Fresno, calls
resemble shouts down a rain-
i cable will help to build even
the Pacific Coast's remarkable
in growth of population and bus!
declares President H. D. Pillsbury
telephone company.
I as 54 years ago, we out here,
from national life, had one of the
i first telephone lines, and later the
telephone exchange. We now have
the finest cables to be found any
ly 270 miles of the cable is under-
I, enclosed in duct. The lead sheath
le underground features provide
eather-proof communication, esti-
to be five times freer from troubles
lie open wire replaced by the new
■he cable is the second largest of its
md contains .500 wires. Its total
is 18,000,000 pounds, of which
)0 are In copper wire.
Dss section of Pacific Coast life will
hrough the new line and through
vith the northwest, east and south,
^entually west by radio telephone
vaii and the Orient. The nev/ line
of the most important sections In
mpany's proposed $30,000,000 Can-
Mexico cable.
cable will carry a peak load of
B,000 words of telephone conversa-
ich minute, together with private
iph messages, programs for radio
ast hook-ups, and thousands of
cal impulses operating telephone
riters for hundreds of stock and
( continued on page 4 ]
CANADA TO MEXICO
OVERNIGHT RIDE
Dinner in Seattle, a middle of
the night lunch at San Fran-
cisco Bay, and breakfast in San
Diego.
This interstate meal schedule
is the rule for passengers on the
new overnight "Border to Bor-
der" air mail, express and pas-
senger service flown by Pacific
Air Transport between Seattle
and San Diego. This Boeing
System route i.s the longest
lighted airway in the United
States.
The planes make a round trip
between San Diego and Seattle,
2,400 miles, in thirty-four hours,
including an eight-hour day-
light layover in Seattle.
METROPOLITAN AREA
SHOWS BIG INCREASE
The population increase during the ten-
year period, 1920 to 1930, for the San
Francisco metropolitan area amounted to
397,789, according to the preliminary
totals just received by the San Francisco
Chamber of Commerce direct from the
Census Supervisors. This increase was at
the rate of 3.3 per cent per annum, or 33
per cent during the ten-year period. In
1920 the population amounted to 1,182,911,
and in 1930 to 1,580,700. Projecting this
rate of increase to 1940 the population of
the San Francisco metropolitan area
would amount to 2,000,000 people.
In the eleven western states in 1920
there were 8,902,972 people. In 1930 there
were 11,885,088, or an increase of 33 per
cent amounting to 2,982,116. Assuming
that the population increase of the eleven
western states continues at the same rate
of trend during the next ten years, there
will be a total of 14,900,000 people in 1940
In both the San Francisco metropolitan
area and the eleven western states tlie
rate of increase amounted to 33 per cent
during the ten years, or 3.3 per cent per
annum. The similarity in the trend of
development of these two areas is al:
indicated by the reports issued currently
by the Federal Reserve Bank of San Fran-
cisco, showing the trend of retail trade
in San Francisco and in the Twelfth
Federal Reserve District, based on the
sales of a number of department stores.
These reports include the monthly vari-
ation of trade at retail. The index num-
bers for both of these areas during the
past six years are very similar. The peaks
and valleys of the .sales occur at the same
time and in the same proportions, thus
indicating that San Francisco and the
bay area trend of commercial activity
and growth is closely woven into the
fabric of the entire western market.
[ continued on page 4 )
Big Industrial Development Marks
Conclusion of Sixteen Tears' Effort
CHAMBER OF COMMERCE, City, State and National officials
united today in a ceremony at which the reclamation of Lslais
Creek is formerly begun. The ceremony is under the auspices
of a Citizen's Committee of which President Cutler of the
Chamber of Commerce is chairman.
Speakers on today's program include: Mr. Cutler, Col. Allen, G.
Wright, Counsel for "islais Creek Reclamation District; City Engineer
M. M. O'Shaughnessy; Major Charles L. Tilden, Board of State Harbor
Commissioners; Supervisor Andrew J. Gallagher, and State and Na-
tional legislators.
Today's celebration brings to fruition more than sixteen years of
effort on the part of the San Francisco Chamber of Commerce to sur-
mont difficulties of cooperative development, legislation and litigation.
The development of this industrial area was commenced during 1914
and 1915 with the paving and improving of Third Street by the city at
a cost of $300,000 and the building of the .street and railway bridge
over Islais Creek Channel by the Southern Pacific and Santa Fe Rail-
roads. Other important arteries paved and developed at that time in-
clude Quint Street, Evans Avenue, Napoleon Street and San Bruno
Avenue.
The first effort to assist the property owners of the district in re-
claiming their lands for industrial purposes was launched in August
of 1916, at a ma.ss meeting called by the Chamber of Commerce. Under
the plan, then proposed, the property owners would have banded to-
gether and through private agreement would have dredged the channel
and filled their lands.
Due to the objections of certain owners and with the declaration of
war in the next few months the plan was never perfected.
A new plan was initiated during 1921 when, under the auspices of
the Chamber of Commerce, the "San Francisco Plan" was developed.
Out of this city-wide development proposal, approved by the entire
press of the city as well as by many civic organizations, grew the pres-
ent Islais Creek Reclamation plan.
At that time an exhaustive engineering study for the development of
Islais Creek and the India Basin area was made by an Engineering
Sub-Committee of the Chamber of Commerce Industrial Coinmittee
in conjunction with the property owners of the district. City and
Harbor Commission officials and the United States River and Harbor
Engineers.
After securing pledges of cooperation on the part of the State Har-
bor Commission and the United States government the first Islais
Creek Reclamation District act was submitted to the State Legislature
and subsequently pocket vetoed by Governor Richardson.
The present bill is a revision of the former act introduced in the
State Legislature on January 20, 1925; amended March 9, 1925; and ap-
proved by the governor on April 6, 1925.
The immediate cost of the work is to be met by a bond issue to be
retired over a ten-year period by assessment on the property owners,
this plan giving the owners an opportunity to sell or put their property
to use before meeting the entire reclamation cost.
Following a decesion of the Supreme Court confirming the legality
of the reclamation act on January 21, 1927. a board of appraisers was
appointed consisting of Louis A. Weidcnmuller, Walter J. Sullivan and
H. W. Crozier to determine the value of the lands in the district.
In June of 1928 the assessment roll for the district was approved and
on June 29 of this year the $1,020,152 bond is.sue was sold to the syndi-
[ continued on page 4 ]
*JTI^O 'oosTOirBjj tnsg
SAN FRANCISCO BUSINESS
S E P T K M B R R .? , 19 3 1)
Pubiishfd weekjy by thr San Francisco Chambrr of Commerce, 205 Merchants Bx-
change. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
cla.ss matter July 2. 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier tlian twelve days from the
date of the notice. If hearing is desired on
any subject, request therefor must be
made within twelve days from date.
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of
the subject :
11467 — Canned crab, imported, CL, east-
bound — to Rate Bases 1 and 2: Request
for rate of 70c per 100 lbs., minimum
weight 50,000 lbs., from Pacific Coast
ports to Rate Bases 1 and 2, Item 570-A
of Tariff 30-S (I. C. C. No. 1234, H. G.
Toll, agent) .
11468 — Lumber and other forest products
from California and intermediate points
to Janscn and Sopris, Colo. (Colorado &
Wyoming Ry.), CL, eastbound: Pro-
posal to amend the Colorado state appli-
cation on pages 56 and 57 of Tariff 27-M
(I. C. C. No. 1232, H. G. Toll, agent), by
including therein Jansen and Sopris,
Colo., on the same basis as to Trinidad,
viz.: Rate Bases 5100, 6203.
U469 — Carpetfl. carpeting:, mats, rugs and
carpet lining, as described in Item 1440,
Tariff 3-B (I. C. C. No. 1238, H. G. ToU,
agent), CL, eastbound — California to
Winnipeg, Man.: Request for amend-
ment of Tariff 3-B to provide for car-
load rate of .$1.15 per 100 lbs., minimum
weight 40,000 pounds on articles as de-
scribed in Item 1440 from California to
Winnipeg, Man.
11470 — Potatoes, CL, westboimd — Greeley,
Colo., to Phoenix, Ariz.: Request for
reduced carload rate on potatoes from
Greeley, Colo. (Group "J") to Phoenix,
Ariz. (Rate Bases 2), Tariff 1-H (I. C. C.
No. 1237, H. G. Toll, agent), account
rate of 97c per 100 lbs. in effect from
Idaho Falls, Idaho (P. F. T. B. Tariff
130-M, I. C. C. No. 979 of F. W. Gomph,
agent).
11471 — Cocoanut oil, domestic and import,
CL, eastbound: Proposal to publish
carload rates of 65c per 100 lbs. to
Group "E" and 70c per 100 lbs. to Group
*'Ji" territories from the Pacific Coast
on cocoanut oil, both domestic and im-
port, without transit. Tariffs 2-Y (I. C. C.
No. 1233, H. G. Toll, agent), 3-B (I. C. C.
No. 1238, H. G Toll, agent), 30-S (I. C. C.
No. 1234, H. G. Toll, agent).
11472 — Cast iron pipe, CL, westbound:
Request for rate of .$15.50 per net ton
on cast iron pipe, carloads, from Group
"M" point to Phoenix, Ariz. (Rate Basis
2), under Tariff 1-H (I. C. C. No. 1237
of H. G. Toll, agent).
11473 — Cut decorative evergreens, fresh
fern leaves. CL, eastbound — from Port
Angeles, Wash.: Proposal to amend
Note 3 of Item 1767-A, Tariff 2-Y (I. C. C.
No. 1233, H, G. Toll, agent), by adding
thereto Port Angeles, Wash.
11474 — Clothing and dry goods, mixed car-
loads, westbound ; Proposal to amend
Tariff 1-H (I. C. C. Nos. 126, A-283. 2273
and 1237 of Frank Van Ummersen, W. S.
(urklt, H. T. Jones and H. G. Toll,
agents respectively), to provide that
clothing (Item 2139-A) and dry goods
(Item 2375-B) may be shipped in mixed
carloads at actual weiglit subject to the
highest carload rate and minimum
weight on any article in the car.
11475 — Extra glass feeders (glass bottlei
or jars with covers) in mixed carloadi
with insecticides, eastbound : Request
that Item 2320 of Tariff 3-B (I. C. C. No.
1238, H. G. Toll, agent), be amended to
include extra glass feeders (glass bottles
or jars with covers, weight not to ex-
ceed 50% of the entire shipment. These
extra glass feeders to be packed in
same cartons with insecticides.
11476 — Import class rates from Pacific
Coast ports to Group "J" on shipments
originating in Europe, eastbound: Pro-
posal to amend Tariffs 3-B (I. C. C. No.
1238. H. G. Toll, agent) and 38-A (I. C. C.
No. 1228, H. G. Toll, agent), to provide
for the following import class rates (in
cents per 100 lbs.) from Pacific Coast
ports to Group "J" on shipments origi-
nating in Europe:
Class :
12 3 4 5
2731,2 232 191V'> 164 13H4
Class :
A B C D E
99
142
118%
88 dSVi
11477 — Wooden anchor planks (creosoted
lumber) in mixed carloads with pole
line construction material, westbound:
Request for inclusion of lumber, sub-
ject to Item 858, in Item 2470 of Tariff
1-H (I. C. C. No. 1237 of H. G. Toll,
agent).
11478 — Carpets, mats, rugs. CL, west-
bound— minimum weight Group A-2:
Proposal to reduce the current mini-
mum weight in cormection with rate
of $1.75 per 100 lbs. from Group "A-2",
Item 1940, Tariff 1-H (I. C. C. No. 1237
of H. G. Toll, agent), from 30,000 to
20,000 lbs.
11479 — Refrigerators, electric, CL, east-
bound: Request for amendment of
Tariff 2-Y (I. C. C. No. 1233, H. G. Toll,
agent), to provide for the same carload
rates on refrigerators, electric, from the
North Coast to eastern destination
groups as are applicable westbound in
Item 2252 of Tariff 4-E (I. C. C. No. 1239
of H. G. Toll, agent).
11480 — Washing machines, laundry (other
than steam laimdry), other than hand,
in mixed carloads with machinery,
machines, etc., for export to the
Hawaiian Islands, westbound : Request
for inclusion of washing machines,
laundry (other than steam laundry),
other than hand, mixed carloads in
Item 708 of Tariff 29-T (I. C. C. No. 1236
of H. G. Toll, agent).
11481 — Rolled oats, corn meal and pearled
barley, for export. CL, westbound: Re-
quest for carload rate of 60c per 100
lbs. on rolled oats, corn meal and
pearled barley, minimum weight 60,000
lbs., from Rate Bases 4 and 5 to Pacific
Coast ports for export to Hawaiian
Islands and the Far East, Tariff 29-T
(I. C. C. No. 12.36 of H. G. Toll, agent).
11482 — Tubular fence post drivers, iron
or steel, in mixed carloads with iron or
steel friice posts, with equipment of
fittings, etc., westbound: Request for
inclusion of tubular fence post drivers,
iron or steel, mixed carloads, in Item
.3645-A of Tariffs 1-H (I. C. C. 1237 of
H. G. Toll, agent) and 4-E (I. C. C. No.
12.39 of H. G. Toll, agent).
11483 — Furniture. CL, eastbound: Request
for carload rate of $2.16 per 100 lbs.,
minimum weight 14,000 lbs. subject to
Rule .34, W. C, from the North Coast to
Group "H" in Item 2005-B, Tariff 2-Y
(I. C. C. No. 1233, H. G. Toll, agent).
11484 — Lumber and other forest products
from the North Coast to Dickerson's.
Palmetto. Rogersville and Mathal. Mo.
(St. L.-S. F. Ry.), CL, eastbound: Pro-
posal to publish the following carload
rates to St. L.-S. F. Ry. stations. Dicker-
son's Palmetto, Rogersville and Mathal,
Mo., Indices 11762 to 11765, inclusive,
page 620, Tariff 28-J (I. C. C. No. 1235,
H. G. Toll, agent) :
From
Rate Basis
Commodity Groups
ABE
1 85% 73% 81c per 100 lbs.
11485 — Medicines, for export to Hawaiin
Islands. CL, westbound: Request for
carload rate of 11.59 per 100 lbs. on
medicines from Rate Basis 3 to Pacific
Coast ports when for export to Hawai-
ian Islands, Item 550 of Tariff 29-T
(I. C. C. No. 1236 of H. G. Toll, agent).
11486 — Boilers and boiler parts, including
drums and tubes, CL, westbound: Re-
quest for amendment of Item 3253 of
Tariff 4-E (I. C. C. No. 1239 of H. G.
Toll, agent), to provide for reduced
rates on boilers and boiler parts, in-
cluding drums and tubes, minimum
weight 60,000 to 80,000 lbs., from eastern
origin groups to the North Coast; the
proposed basis to alternate with present
rates, minimum weights 40,000 lbs., in
Section 2 of the item.
11487— Cedar lumber. CL, eastbound— to
Shelbyville, Tenn.: Request for carload
rate of 50c to 60c per 100 lbs. on cedar
lumber from California to Shelbyville
Tenn., Tariff 27-M (I. C. C. No. 1232,
H. G. Toll, agent).
11488 — Pole line construction material,
CL, westbound — redescription : Request
for amendment of the following entries
of Item 2470 of Tariffs 1-H (I. C. C. No.
1237 of H. G. Toll, agent) and 4-E
(I. C. C. No. 1239 of H. G. Toll, agent)
reading:
(1) Guy hooks, hub plates, pole gains,
pole shims, pole protection strips,
pot head brackets or strain plates.
Pole protectors, galvanized iron.
(2) Rope or guy wire fittings, viz:
Clamps, clips, sockets or thimbles,
to read:
(1) •Pole protectors, bar, plate or sheet,
+Pole gains or pothead brackets.
(2) §Rope or guy wire fittings, viz.:
Clamps, clips, guy hooks, sockets
or thimbles.
Also include an entry reading:
"["Insulator pin brackets" in this
item.
•Western Class'n, page 412, Items 21-22.
tWestern Class'n, page 412, Item 20.
§Western Class'n, page 291, Items 19-20.
liWestern Class'n, page 412, Item 18.
11489 — Mineral water, fortified or not
fortified, CL, westbound — transit: Re-
quest for amendment of Item 1715 of
Tariff 4-E (I. C. C. No. 1239 of H. G.
Toll, agent), to provide that carload
shipments of mineral water, fortified or
not fortified, may be stopped in transit
to partly unload at charge of $6.30 per
car per stop.
10648 (Reopened) — Vision tone machines
(combination radio, phonograph, mov-
ving picture device containing a vita-
plione, movie-tone or talkie device, all
contained in one cabinet and inter-
related one to the other), LCL and CL,
westbound : Request for inclusion of
these vision tone machines in Item
4070, Tariff 1-H (I. C. C. No. 1237 of
H. G. Toll, agent).
-->g( San Francisco Busin
Joreign andT>om\
TRADE TI !'
Foreign Trade Tip
Inquiries concerning Foreign Trad .
should be made to the International ,
and Commercial Relations Departn i
the San Francisco Chamber of Com •
DAvenport 5000, list numbers bein( [
20427 — Agent.
.Uicrdeen, U. K. Party is <1. i
obtaining an agent in this '{
handle a remedy for tlie exti
of rats.
20428 — Antiques, Novelties. '
Kaslimir, India. State jewel, i^
carvers, etc., seek contact with p.
interested in importing Indian flnil
and crafts, antiques and novelties.
20429— Cedar. ]
Hamburg, Germany. Import am]
port firm is anxious to secure ct-dar ,
ijer and slats for pencil purpo^-
20430 — Sporting Goods.
San Francisco, Calif. A Czeclv -I ■,
firm dealing in sporting goods, espft,
balls, seeks local representation.
20431 — Representation.
San Francisco, Calif. A firm in Ci
Slovakia, manufacturers of cliioa
glass articles, enamel dishes, etc., wl
appoint a representative in this cltyij
20432— Cut Glass Articles. '
San Francisco, Calif. A Czechoa
kian firm dealing in cut glass artid'
all kinds, including cut glass Jew
seeks a local market.
20433 — Art Goods.
Billings, Mont. Party opening a
sliop desires to communicate with'
porters of art goods.
20434— Copra. Fish Oil.
Laredo, Texas. A cotton oil mill wl
to be put in touch with importers of p:
sweet copra suitable for crushing iai
oil mill; also interested in protu
clioice deodorized and hydrogenated
anese fish oil.
20435— Orchids.
Manila, P. I. .\ trading company da
to contact local buyers of orchids. T
to make weekly shipments on fnst t
to the Pacific Coast.
20436— Philippine Handmade
Embroidered Goods.
Manila, P. I. Manufacturers and
porters of Philippine embroidered go
including smocked dresses, gowns, I
dresses, net dresses, etc., are interesle
communicating with importers of t
articles.
20437 — Exclusive Agency.
San Francisco, Calif. Party lea
shortly for Bogota, Colombia, seekj
elusive agency of American mami
turers of any line interested in tr*
there.
20438 — Representation.
San Francisco, Calif. A firm in Te(
galpa, Honduras, wishes to npresa
local exporter of flour.
Supplement 1 to Docket 11254 carri
Antimony metal. CL, westbound :
posal to establish domestic carload
of 65c per 100 lbs. on antimony in
in cakes or slabs, loose or in paclfl
from Laredo, Tex. (Group "H"l toi
fornia. Tariff 1-H (I. C. C. N' , 123
H. G. Toll, agent).
11404 (amended) — Children's hicjr
LCL, westbound: Request for
of children's bicycles in Item ."i^lO
of Tariffs 1-H (I. C. C. No. 1237 ^f
Toll, agent) and 4-E (I. C. C No.
of H. G. Toll, agent).
11418 (amended) — Croquet sets, ir b«
LCL, westbound: Request 1 r
carload rale of S3.45 per lf"i llis
croquet sets, in boxes, from Group
to the Pacific Coast under Tarifl
(I. C. C. No. 1237 of H. G. Toll, a(
and 4-E (I. C. C. No. 1239 of H G.
agent).
.EMBER 3, 1 9 30)S-
uuilrial development
REPORTED BY THE
■idustrial Department of S. F. Chamber of Commerce
NEW INDUSTRIES
'alve Bag Corporation, with head-
In New Yorl; City, has recently
ed branch sah's offices in San
b at 1014 Phelan Building. The
' manufactures "Bj^tes" niulti-
er bags for plaster and cement.
?any has just completed the con-
of a branch factory in Seattle.
Horn is manager of tlie San Fran-
ces.
ee Automatic Sale Company, 1114
n Street, has recently been organ-
is manufacturing a super vend-
ine. According to Louis Wolclier,
, at present these machines are
in .10 San Francisco theatres. It
interesting to note that the 8
of candy used in these machines,
IS tlie boxes and containers, are
cts of plants in the San Francisco
J. These macliines, which are
e size of an upright piano, are
rly suitable for hotel, office
and theatre use.
er to give the trade in this terri-
er service, the San Martin Can-
., with factory at San Martin,
ntly established a distributing
n San Francisco, at 605 Sansome
here 2 floors are occupied. Com-
ns tomato paste, vegetables and
Mexican garbanzos (dried peas).
V complete stociv of products is carried
in tliis distributing branch.
Arrowhead Hosiery Mills, manufacturer
of hosiery for men, women and children,
with headquarters in Tennessee, has es-
tablished a direct factory branch at 51
First Street. A complete line of the con-
cern's products is carried here. F. B,
Stambaugh is manager, and the entire
state is served from the new branch. This
concern was formerly represented here by
an agency.
Globe Typesetting Company was recent-
ly organized, and is engaged in linotype
work, i. e., machine composition for print-
ing trade. One floor at 23 Rosemont Place
is occupied, and at present the company
employs 4 people.
Brooks Cookie & Candy Company has
just commenced the manufacture of
cookie and candy bars at filo Laguna
Street. The concern has 7 on the payroll,
and is building up distribution of its
product in the bay area.
Lady Gay Hat Company, newly organ-
ized, is manufacturing all varieties of
millinery. Company is located in the
Apparel Center Building, 49 Fourth Street,
and is building up a business with the
retail and wholesale trade. S. Rabinowitch
is manager of the company.
EXPANSIONS
neman Sons, manufacturers of
and nmfflers, liave recently
lo the fifth floor of 341 Market
I'here the entire floor is occupied,
able investment has been made
equipment, remodeling, painting,
a modern daylight factory is
I in the new quarters. According
ileineman, this is oldest firm of its
the Pacific Coast having been
led in San Francisco in 1866 at
tion now occupied by the Stock
;e on Pine and Sansome Streets,
ipnient in the new daylight fac-
1 enable the concern to double the
ndled at the former location at
1 Street.
)perations of the San Francisco
Df S. T. Johnson Co., manufacturer
■rs and fuel oil, with head-
s office and factory in Oakland
cently been expanded to include
ribution of fuel oil. Heretofore oil
only were handled from here. The
has been increased, and four oil
trucks are now operated from the San
Francisco branch which has recently been
moved from 1337 Mission Street to 585
Potrero Avenue.
OsthofF & Company, with headquarters
in San Francisco, has recently established
a branch factory in Oakland. The com-
pany manufactures flasher signs for
advertising purposes. This old established
manufacturer has 30 on its payroll in
San Francisco, and has opened the Oak-
land branch factory with 5 on its payroll.
C. F. Goss is Oakland manager.
W. P. Fuller Company, large manufac-
turer of paint and varnish, with head-
quarters offices in San Francisco and
plant at Soutli San Francisco, has com-
menced the construction of a 1-story and
basement building in Eureka, which will
serve as a retail and wholesale branch.
The corporation purchased the land some
months ago at an investment of approxi-
mately $15,000. The building will cost
about $30,000 and it is expected it will be
completed by the 1st of November.
WAIIAN TRADE TIPS
Fresh Fruit and VeEetables.
lulu, T. H. A Chinese in the com-
] business is desirous of securing a
fuit and vegetable account.
omestic Trade Tips
ts concerning Domestic Trade Tips
I be made to the Domestic Trade
tnent.
kAsent.
f'rancisco. Manufacturer of prepa-
Ifor relief of poison oak desires
' or agent to handle business W'hile
town.
—Representative.
)kc, Mass. Concern manufacturing
itationery, cut cards, etc., is look-
a direct factory representative to
■ them on a strictly commission
-Distributor.
nnati, Ohio. Concern desirous of
g specially distributors in this city
ket an electric inner-illuminated
sing clock.
NOTICE TO EXPORTERS
The attention of San Francisco ex-
porters is directed to the following:
On and after September 1st, certificates
of origin which are brought to the Cham-
Ijer of Commerce for certification should
have the following signature space pro-
vided:
S. F. CHAMBER OF COMMERCE
RAILWAY STATISTICS
READY FOR MEMBERS
The Trailsportatiiin Department has
just received a copy of the "Forty-Second
Annual Report of Statistics of Railways
in United Slates for the year 1928."
This report includes statistics on:
revenues and exi>enses (including oper-
ation), traffic and operating averages,
traffic statistics, mileage operated, equip-
ment, capitalization, etc.
Members are invited to use the library
at any time. Telephone calls are given
prompt and courteous attention.
Manager
International Trade Department.
Certificates arc being signed for the
present in Room 202, Merchants Exchange
Building.
Advertise in
The Magazine Edition of.
"San Francisco Business"
'^ery Lateil Leads for
NEW BUSINESS
Listed below are the names of new Anns
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Accountant — H. A. Morin (public), 149
California to G81 Market.
Advertising — Ralph W. Brill, Hearst
BIdg. to 564 Market; Western Advertising
& Western Business, 564 Market; Neill C.
Wilson, 536 Mission.
Apartments — Leavenworth Ajjartments,
1520 Leavenworth.
Artists — Vance Blackman, 220 Slont-
gomery; Kearny Studio (R. Curtis Dean
.Tames Hasse), 333 Kearny.
Associations — Fifty Vara Improvement
Assn., 509 Eddy to 510 Larkin ; Tlieosophi
cal Society Pacific Lodge, 533 Sutter to
1212 Market.
Attorneys — Bramy &. Stern, 220 Mont
gomcry; Richard Coblentz, 1 to 405 Mont
gomery.
Auto Bodies— Geo. Reilly, 532 Gough.
Auto Repairing — Tom Slusser, 1102
Geary.
Automobiles — La Belle & McDonald
(used cars), 1521 Pine; McGinnis & Stans-
field (used cars), 1436 Van Ness; M. J
Main, 810 Van Ness Ave.
Batteries — Battery & Electric Depot
Ltd., 19th Ave. and Irving.
Beauty Parlor — Grace's Beauty Shoppe,
2781 24th.
Billiards— North Pool Parlor, 1869
Powell.
Battlers' Supplies— F ,& G Bottlers Sup
ply Co., 509 Ellis to 42 Isis.
Bottles — Anchor Commercial Co., 1669
Folsom to 42 Isis.
Brass Works — Pioneer Brass Works, 159
14th.
Brokers— Frank P. Dugan, 2728 24th;
Glendora A. Marchant (insurance), 235
Montgomery to 251 Kearny.
Buildingr Maintenance — Acme Building
Maintenance Co., 1757 Chestnut.
Cleaners— Hill Cleaners & Pressers, 3009
24th; Mrs. E. E. Lawrence, 2315 Green-
wich; Unceda Cleaners & Dyers, 2315
Greenwich,
Decorator — Kathcrine Stern (interior),
1414 Sutter to 1411 Franklin.
Draperies — Bell Scribner, 2214 Lombard
to lOOS Sutter.
Drayage— H. Luba Drayage, 170 13th;
E. F. Raymond, 1505 Market.
Dressmakers- Emma W. Dunlap, 339
23d; Mrs. Katherine Young, 830 Hyde to
106 Sutter.
Drugs— Richard's Drug Store, 1901 to
1900 Ocean.
Electrical— Superior Electric Mfg. Co.,
Ltd., 070 Turk.
Express— Pctalunia Express Co., Ferry
Bldg. to Pier 5; Sonoma Express Co.,
Ferry BIdg. to Pier 5; Vallejo Express Co.,
Ferry Bldg. to North End Pier 5; Vallejo-
S. F. Express Co., Ferry Bldg. to North
End Pier 5.
Fixtures— Reliable Store & Office Fix-
ture Co. (store), 3048 Fillmore; W'illette
Corp. (bathroom), 5M 6th.
Florists— Hill & Co., 410 Castro.
Food Producli— Natural Health Food
Shoppes (health), 1109 Market.
Fruit— Cash & Carry Fruit Store, 1427
Fillmore and 2627 Mission; General Fruit
Distributors, 85 2d.
Fur Goods— Petersen & Bailey, 166
Geary.
GauKes — Edgar S. Ayres, 140 Howard
to 217 Spear; Cole Visible Gas Dash Gauge
Agency, 1544 to 1475 Pine.
Glass— Menle Studio (G. D. Merrill)
(stained). 3727 Geary.
Golf Courses — Junior Golf Paradise^
.■>.i20 Geary; The Meadows (indoor), 1052
Geary; Perdue & Stewart (miniature),
1001 Market; Portola Golf Course, 779
Market; Rialto Vista Miniature Golf Club,
2539 Mission.
Grocers— F. N. Coxe, 98 Fillmore: Mrs.
R. Kofahl, 498 Sanchez; Alfonzo Lucia,
3001 Market; G. H. Marten, 1644 Gough;
A. Schenkberg, 2.501 to 2511 Sutter.
Hats— Perfection Hat Works, 871 O'Far-
rell.
Insurance — Pacific States Life Insur-
ance Co., life dept., 582 Market.
InvestmenU— R. W. Besley Co., 433 Cali-
fornia; Wm. F. Kenney, 235 Montgomery.
Jeweler- R. C. Wilchar, 1.33 Geary.
Junk — Square Deal Junk Co., 1260 to
788 Mc.\llister.
Knitting Mills— Howard Knitting Mills,
114 Burrows.
Laundry — Cabrillo French Laundry,
4429 Cabrillo.
Loans — M. S. Rose (mortgage), 525 Mar-
ket to 1275 Golden Gate Ave.
Lumber — Douglas Fir Exploitation &
Export Co. (G. C. Thompson), 244 to 311
California.
Machiner.v — Pacific Coast Machinery
Co., 140 Howard to 217 Spear.
Manufacturers' Agent — A. W. Gunn,
742 Market.
Markets— Capitol Food Market & Deli-
catessen, 1425 Ocean ; New Washington
Market, 1762 Polk; Siberian Market, 1605
O'Farrell.
Men's Furnishings — Loe Liberman, 11
Market.
Mining— Butte Mining Co., 381 Bush;
Cory Mine Co., Ltd., 220 Montgomery to
381 Bush.
Motors— Berry Motors Ltd., 1400 9lh
Ave.
Moving— Arrow Transfer Co., 193 2d to
40 Stillman ; Busk Transfer & Storage Co.,
1619.\ Divisadero; Olson Bros, (piano),
G28 Ellis to 3639 17th.
Music — Valencia Music Studios, 533
Valencia.
Oil Lands— M. J. Hanrahan, 101 Post.
Petroleum — Erie Petroleum Co., 381
Bush.
Photographer — Fred Mae, 112 Kearny
lo Hearst Bldg.
Physician— Dr. Fred D. Heegler, 384 to
490 Post.
Piano Playing — Piano-.\rte School
(modern), 111 O'Farrell.
Pressing Shop — Frank Baker (coat),
nOlA Market.
Printing— Edwhi J. Gabriel, 1042 to 815
Clement.
Real Estate— Ford Realty Co., 235 Mont-
gomery to 251 Kearny; Murphy & Bagll-
etto, 1553 Hyde.
Repairing — Alpha Shoppe (electric ap-
pliances), 966 Market.
Representatives — McElhiney & Associ-
ates (radio advertising), 564 Market.
Restaurants — Pierre Canjuzan, 47 Cor-
delia; Favorite Restaurant, 397'^ 8th;
Governor Cofl'ee Shop, 423 to 401 Washing-
ton; Heidelberg Restaurant, 33 4th; Mar-
garet J. McCracken, 3667 Geary; Miramar
Fish Grotto, 27.39 Taylor; Zimmer's Hun-
garian Restaurant, 177 Eddy.
Roofing — Richardson Roofing Co., 7
Front to Sliell Bldg.
Scavengers — Sunset Scavengers Co., 2501
Mariposa lo .520 Hampshire.
[ continued on page 4 1
••^San Francisco Businj
Leads for New Business
t continued from page 3 ]
Service Stations — Superior Super Ser-
V lie Station, 3d and Oakdalc; Wakefield's
sirvice Station No. 1, IGtli and Howard to
ITtli and Folsom.
Signs— Wm. E. Eilken Co., 655 to 115
lurk ; General Signs & Advertising Co.,
(i55 to 115 Turk; Local Sign Co., 1037
r.olden Gate Ave.; Oak Sign Works, 443
Kearny to 103" Golden Gate Ave.
Spray Equipment — William Moon Co.,
1 18r» Mission.
Tailors— J. B. Cuyoube, 861 to 310
Kearny; M. Wihtahand (ladies), 560 to
630 Divisadero.
Uniforms — A. Dubois Son, Inc., 1161
Market to 149 New Montgomery.
Watchmakers — Vasil Alexander, 210
Post ; A. Carlson, 210 Post.
Weldine Equipment — Fusion Welding
Corp.. 550 to 555 Howard.
Miscellaneous — Dr. Harrison J. Asher,
291 Geary; Associated Turf Advisers, 22
Battery; Dr. Geo. D. Brison, 25 Taylor;
Business Promotion Assn., 467 O'Farrell;
nie Bystander, 821 Market; Coast Engi-
neering Laboratories, 778 Golden Gate
.\ve. to 54 Washburn; Creaney Optical
Dispensary, 7C0 Market; Employment Ser
vice Corp. (H. A. Morin, Thos. A. Mona-
hanl, 681 Market; T. Gamett Ferguson,
333 Montgomery; E. L. Geno, 101 Post;
Globe Sales Board Mfg. Co., 441 3d; Golden
Gate Bridge & Highway Dist., 690A Mar-
ket; Hamilton-Swanson Co., 24 California;
Howard Home Service Co., 1509 Divisa-
dero; La Beau Shoppe, 643 Post; Patent
Sirviee Bureau, 830 Market; Radco Cor
pi)ration, 703 Market; Radioak Labora-
t.iries, 703 Market; Reginald Trabers
Itcpcrtory Players, Fairmont Hotel
Security Dealers Credit Bureau, Kohl
Uldg. ; Sideman Mercantile Co., 101 Front
Steve Traversaro, 518 Front; Wachter <!
Co.. 525 to 576 Eddy.
Speedy repair is vital. The leak must
be found and closed before moisture
nters the lead sheath and short circuits
lialf a thousand wires disrupting the tele-
phone service of millions of people. In
this way, the company hopes to block
breakdowns before they develop.
Bank loans and discounts and stock
and bond prices for the past week showed
increases when compared with the period
ended August 25, 1928, two years ago.
METROPOLITAN AREA
SHOWS BIG INCREASE
[ continued from page 1 ]
Looking ahead to the next ten years on
the basis of the experience of the past
decade, the conditions benefiting tlje en-
tire western market should be shared in
the same ratio by San Francisco and the
metropolitan area.
It is therefore apropos thait our trade
relations be extended tx> the entire west-
ern market and that there be cultivated
a helpful hand of leadership to inspire
the development of the whole market.
CHAMBER CELEBRATES
RECLAMATION WORK
[ continued from page 1 ]
eate consisting of the American Securities
Co., Wm. Cavalier &. Co., and Weeden &
Co.
With the sale of the bonds all obstacles
were removed, bids for the dredging
work were received and the contracts
awarded to the American Dredging Com-
pany.
Officials of the district include the fol
low ing trustees : Colbert Coldwell, presi
dent of the Chamber of Commerce when
the work was proposed ; M. M. O'Shaugh
nessy. City Engineer; Stuart F. Smith,
representative of the large property-
owners of the district. Other officials are:
F. T. Letchfleld, who was Chamber Indus-
trial Department Manager when the work
was proposed, secretary; Allen G. Wright,
framer of the reclamation act, attorney;
and M. H. Levy, engineer.
U 0,000,000 CABLE
LINKS S. F. WITH L. A
[ continued from page 1 ]
bond brokers, government offices, and
newspapers.
To keep telephone conversation through
the cable at full volume of sound and as
clear as a local call, over 6000 vacuum
tubes, similar to those used in radio sets,
are in service in 11 repeater stations
along the 415-mile route.
Running south from Bakersfleld 43
miles is the section of the cable filled
with nitrogen gas. Here the telephone
company is trying out a new method for
delecting cable injuries before they grow
into service breakdowns. If successful
here, the whole line may be so guarded.
.-^long the 43-mile stretch, at intervals of
about 10 miles, the cable has been plugged
with gas-proof dams and filled with
nitrogen gas at 15 pounds pressure. Every
mile or so above ground is a concrete post
like a fence post, to which is attached a
valve connecting with the gas-filled cable.
Every three miles is a control box, at-
tached to a post with telephone wires to
a testing office at Bakersfield. Should the
cable's lead sheath be pierced by excava-
tors, by electrolysis, or by boring insects,
or in any other way, the gas pressure is
lowered. Immediately the control box
nearest the leak short circuits the wires
and an alarm is sounded in the office.
Trouble shooters hurry to the control
box nearest the leak, and by various tests
locate it to within 750 feet. If an excava-
tor's pick has caused the trouble, as more
iiftcn happens, the leak is easily found.
But if boring insects have made a minute
puncture, the cable is "painted" with
soapsuds until the escaping gas makes a
soap-bubble and betrays the leak. The
hissing of escaping gas may reveal the
leak, but more often it is necessary to use
the "soapsud test."
Domestic Business
Conditions
Summarized by
DEPARTMENT OF COMMERCE
Business activity during the w eek ended
August 23, as seen from bank debits out-
side New York City, registered an increase
of 7 per cent over the preceding week, but
was considerably lower than the cor-
responding period in 1929.
\Vholesale prices, as measured by
Fishers' index receded slightly from a
week ago and were considerably lower
than the same period, a year ago. The
composite iron and steel index, an indi-
cator of iron and steel prices, remained
at the same level of last week but were
considerably lower when compared with
the week ended August 24, 1929.
Bank loans and discounts of Federal
Reserve member banks were slightly
smaller than the preceding week and the
same period in 1929. The prices for stocks
and bonds, recorded advances over the
preceding period. As compared with a
year ago, bond prices were higher and
stock prices lower. Interest rates for call
and time money showed declines from
both the preceding period and the cor-
responding week, a year ago. Business
failures were fewer during the past week
than during the preceding period.
For the period ended August 16, 1930,
declines occurred from the previous week
in steel mill activity, petroleum produc-
tion, lumber output and the value of
building contracts awarded. Bituminous
coal production, cattle receipts and the
price of wheat at Kansas City, however,
registered increases when compared with
the same period.
World Market Conditions Summarized
From Cables and Radio Reports Received
In the Department of Commerce.
ARGENTINA
The economic outlook of Argentina is
brighter, owing partly to the favorable
weather and partly to the damage caused
to the crops in the northern hemisphere
and particularly in the United States, as
a result of which cereal prices have
risen somewhat. However, the import
trade is still dull; collections slow, es-
pecially in the country districts; banking
credit is restricted; and railway earnings
have declined considerably.
AUSTRALIA
Business conditions in Australia con-
tinue abnormally depressed with no in-
dication of improvement in the near
future. The investment market has been
weakened by the financial situation and
several prominent stocks have reached
the lowest levels in recent years. Reduced
wages together with unemployment
throughout the country are causini
creased spending power. Construction
activities are very slow and real estate is
stagnajit. The outlook, however, has
brightened somewhat due to prospects of
a large wheat yield and wool clip, and
the cost of living continues to declir
AUSTRIA
The first definite effects of the recent
.\ustrian International Loan are shown in
the repayment of short term borrowing
by the government to local banks, and in
prospective orders by the state railway
especially for bridge building material
rolling stock, and equipment. Disap
pointment is expressed, however, that the
loan has not brought improvement on the
Vienna stock exchange, quotations being
either the same or lower since the conclu-
sion of the loan.
BOLIVIA
The general business situation in Boli-
via continues depressed although some
slight improvement over June and July
was reported by importers of foodstuffs,
automobiles and specialties, such as office
equipment. Betail sales, however, remain
subnormal and purchases by mining com-
panies continue curtailed.
BRAZIL
The precipitous decline of milreis ex-
change has seriously affected the already
depressed economic and business condi-
tions. The coff'ee situation continues un-
improved with limited demand from
abroad. Manufacturing industries are
further restricting their operations, par-
ticularly the textile and shoe industries.
A rising price level for imported mer-
chandise is accentuating the already slow
movement.
CANADA
Some slight improvement has appeared
in the business situation over the week
but activity is still considerably below
last year's levels. Better Prairie Province
demand, traceable to harvesting, is the
principal change in the regional position
Retail trade in Quebec also notes some
improvement but the wholesale branch
there continues dull, and this situation
extends to both retail and wholesale es-
tablishments in Ontario. Manufacturing
continues practically unchanged, many
industries working on reduced schedules
Two hundred thousand are unemployed
in the Dominion, according to a survey
recently conducted under the auspices of
the Federal government.
CHILE
Reports of unfavorable crop conditions
in the United States and Europe have
slightly bolstered prices for Chilean farm
products. However, general business con-
ditions are dull with sales in som»
slightly off from those of last mo
CHINA
The general trade situation in"
continues depressed because of low i
exchange and disordered internal en
tions, but the outlook is somewhat!
proved by favorable crop conditioni
ticularly in the Yangtze Valley,
tions in Shanghai are slightly imp
Importers report receiving inquirli
are placing small orders, but deala
not commit themselves except fo
mediate requirements. Prices are
ually being adjusted to the new exc
levels and fiuctuations during th
month were fairly steady.
HAWAII
Business in Hawaii during Au
improved somewhat and retal
necessity lines report that the
almost equals that of August 1
The sale of non-essential lines,
if off from 7 to 15 per cent. Tim
sales are increasing, and collectio
improved. While sugar, the baron
Haw-aiian business, has reached
low levels, inducing caution and ec
a general spirit of confidence
adjustments prevails througho
Island.
INDIA
The general economic situation i
has not improved during the past
but from outward appearances ti
cott movement is losing force exo
sibly in Bombay. Some difficult
being experienced on the frontier,
ularly in the Peshawar district
martial law has been establishe
current business situation remai]
unsatisfactory. At Bombay, sixte
are closed and thousands of mill-'
are unemployed. Many of the
operating at 50 per cent capaci
stocks of piece-goods continue to a<
late.
JAMAICA
During August no change of imj
took place to alleviate the depress
has characterized economic condi
Jamaica during the past months.
quarters, however, hope w —
that the turning point had been real
and there are evidences that the he
fore rather pronounced stringenc]
financial matters is easing back to
mal. Building activity increased dl
August, but collections in general
main slow.
MEXICO
Business continues dull in Mexico ■
feeling the effect of the world wid
cline of commodity prices, particu
for silver and other metals. How
Mexico has an advantage in that '
has been no inflation locally, heni
serious failures are expected even til
the depression continues indeflfl
Recovery depends on the betterma
commodity prices and on general
provement in the United Statrs. 1
merchants are extending credits on
the best firms, and are avoiiiing
inventories.
PHILIPPINES
Heavy rains in July interfered
retail trade, further aggravating the
erally unfavorable conditions which
tinned as a result of constantly t>
prices and weak demand for Phili]
products. The rains also disrupted ^
ing in rice districts, causing the
drawal of savings and further diffll
in financing labor payments involve
improvement in rice areas is exj
before late September.
SWEDEN
While business and industrial act
generally record further decreas
Swedish economic situation is stil
lively favorable. The production i
phate woodpulp is being drasUca
duced and many mills have closed
THIS ISSUE,
'resident's Page
LELAND W. CUTLER ;!??
Hundred
lillion Audience
By ) K. NOVINS
On The Ship
■ ROBERT L. SMITH
I
e Land
For Industry
By D, R PHELPS ■
fhite House Day
By C. B DODDS
>und Table
On Tourisr
4AM L MONTGOMFRi
An FKAnCI$CO
I
u s I n E s s
SEPTEMBER 10
19 3 0
Speed and
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R. C. A. COMMLMCATIONS, INC.
28 GEARY STRKKT. SAN FRANCISCO
Te'eplone GArfield 1200
Quickest way to all the tcorld
and to ships at sea
—Presenting the Standard Symphony Orchestra, The Standard Symphony Hour
ograms of enjoyable music every Thursday evening from 7:45 to 8:45 p. m.
LISTEN IN-
oflers its prog —ij -j ^ ^
over KFI; KGO; KGW; KOMO and KHQ. Continuing from September 11th., The Stand-
ard School Broadcast is to be presented Thursday mornings from 11 to 11:45 a. m.
•fgfSAN Francisco Business
^ We Hold a ^
Mather River Cani/on
THEN the Royal Gorge -
WESTERN PACIFIC
SCENERY will make your eastern trip twice as en-
I joyable! Take the Western Pacific to Salt Lake
City— a stopover there, if you like, for its innumer-
able one-day side trips. Or, without change of cars,
continue through the most spectacular scenery of
Colorado— including the Royal Gorge. Low^ sum-
mer round-trip fares to all points East are on sale
daily until September 30, with a return limit of
October 31.
FEATHER RIVER
Cj£t hiifikkti, information and nsertationsat:
WESTERN PACIFIC TICKET OFFICE
651 Market Street (across from The Palace)
Also Ferry Building— San Francisco.
Telephone SUtter 1651
WESTERN PACIFIC-SACRAMENTO N O RTy E RN -TIDEWATE R SOUTHERN
A
RoundTable
On Tourism
r
By WILLIAM L. MONTGOMERY
Assistant Manager, International Trade
Department, San Francisco Chamber
of Commerce
Mexico City, "City of Palaces," and
San Francisco the "City by the Golden
Gate," have for years paid neighborly
calls on each other. These friendly con-
tacts on occasion have been made through
high officials. Take as an example the
visits of the late General Obregon, one-
time President of Mexico. Sometimes the
medium for the call has been by organ-
ized good will groups. The 1924 trip to
Mexico City by the San Francisco Cham-
ber of Commerce, and the trip last spring
sponsored by the Down Town .\ssoci-
ation are illustrative. But perhaps hap-
piest of all approaches by San Franciscans
to the people of Me.xico City, and vice
versa, because of longer time available
for developing intimate acquaintance-
ship, have been by young folks going away
to school in each other's home city. For
decades now boys and girls have come to
San Francisco, been placed with families
of prominent foreign traders, and edu-
cated in our schools. Our students and
teachers, in turn, have gone to Mexico
City to attend a summer session or a
semester or two at the oldest university
on the North American continent — the
University of Mexico. The library of
that renowned university has been the
source of much that we now know of the
conquest and settlement of the Spanish
Americas.
A welcome visitor from Mexico City
last week was Senor Don Jose J. Razo.
vice president of the Confederation of
Chambers of Commerce of the United
States of Mexico. This gentleman is dis-
tinguished also for his labors on the
Mexican National Tourism Commission.
He was a special delegate to the Pan-
.American Reciprocal Trade Conference
held a fortnight ago at Sacramento. His
selection seemed a most happy one, fur
he has long known us well. Nineteen years
ago, he spent his honeymoon at the
Palace Hotel. At Stockton, he studied
potato culture, and from there to Mexico
he took seed potatoes and established
what is today the principal potato pro-
ducing region in that country.
From his people in Mexico City, Jose
J. Razo brought to the San Francisco
Chamber of Commerce an expression of
good will, a wish that Senor Razo might
strengthen even further the bonds of
amity which already unite us, and that he
might be successful in encouraging com-
mercial enterprise through cooperation
of his people with San Franciscans.
(continued on page IH 1
Officers of the San Francisco
Chamber of Coninierce
LELAND W. CUTLER
President
L. O. HEAD
First Vice-President
J. W. MAILLIARD, JR.
Second I'ice-President
B. R. FUNSTEN
Third rice-President
ALBERT E. SCHWABACHER
Treasurer
Board of Directors
A. M. Brown, Jr. John R. Cahill
James A. Cranston
Leland W. Cutler Arthur R. Fennimore
B. R. Funsten
Wm. H. Harrelson L. O. Head
J. W. MalUiard, Jr.
L. H. Marks Frederick H. Meyer
John W. Procter
Robert C. Reid Albert E. Schwabacher
Frank A. Somers
Louis C. Stewart Joseph S. Thompson
J H.Threlkeld
A. Emory Wishon Herman Wobbcr
Leonard E. Wood
Chairmen of Standing Committees
A. Emory Wishon, Agiicultural
Frederick Baruch, Appeals
Henry Rosenfield, Arbitration
Bliss Herrmann, Bean Trade
Wallace M. Alexander, International Trade
Robert Dollar, China Commerce
Albert E. Schwabacher, Finance
Paul Dietrich, Foreign Trade
Frederick J. Koster, European
Herbert Eloesscr, Domestic Trade
R. V. Dewey, Fresh Fruit Export
George P. McNear, Grain
L. O. Head, Industrial
Frederick H. Meyer, Bridge and Highway
Wallace M. Alexander, Japanese Relations
Robert Cabrera, Latin American
Robert B. Henderson, Legislative
J. C. Rohlfs, Marine
Capt. C. W. Saunders, Maritime and Harbor
N. R. Powley, Membership
Donzel Stoney, Municipal Affairs
L. H. Marks, Publicity
J. W. Mailliard, Jr., Transportation
Published weekly by the San Francisco Chamber of Commerce
205 Merchants Exchange Building ' Phone DAvenport 5000
Entered as second-class mail matter at the Post Office, San
Francisco, California, under the Act of March 3, 1879
SUBSCRIPTION FOUR DOLLARS
George L. North, Editor
H. H. Dempsey, Advertising Manager
.SAN FRANCI.S<:0, CALIFORNIA. SEPTEMBER 10, WM)
TABLE o/ CONTENTS
Page
WE HOLD A ROUND TABLE ON TOURISM 4
By tTilliani L. Montgomery
THE PRESIDENT'S PAGE --- 6
By Leland B . Culler
SAN FRANCISCO'S HUNDRED MILLION AUDIENCE ... 7
By J. K. Covins
BRING ON THE SHIPS ---------- 10
By Robert L. Smith
HEADQUARTERS FOR ELECTRIC HEAT - 12
By Paul I). ISations
MORE LAND FOR INDUSTRY --- li
By D. R. Phelps
CLAIM THE HERITAGE AND TELL THE WORLD - - - - 16
By R. B. Koeber
CURRENT EVENTS IN WASHINGTON - 18
By C. B. Dodds
INDUSTRIAL DEVELOPMENT 28
TRANSCONTINENTAL FREIGHT BUREAU DOCKET- - - - :u
FOREIGN AND DOMESTIC TRADE TIPS - 32
•••SfSAN Francisco Business
resident's Page
By LELAND W. CUTLER
A
PEW months at»o, when I assumed the presi-
dency of the San Fi'ancisco Chamher of
(-omnierce, I confessed that I knew just
enough aliout chamher of commerce
work to he dangerous. I douht if any man, in so
short a period as one year, can learn enough ahout
it to hecome entirely safe, and I think that until I
turn the joi) over to whomever will have the good
or had fortune to succeed me I will continue to he
more or less a hazard. I would raliier l)e that than
too safe.
San Francisco, like every other population cen-
ter in the coiuitry, has experienced during the last
ten montlis a period of husiness depression, from
which, I helieve, it is now emerging. It is a paradox
that our national disturhance should have come
simultaneously with our greatest wealth, for the
nation has never in its history heen as rich as dur-
ing the last year. If this has demonstrated one fact
more clearly than any other, it is that our welfare
and our prosperity are not dependent entirely upon
our wealtii, as we figure it in dollars. They are de-
[ continued on page 21 ]
September 10, 19^0}:*
Sa?i Francisco Easter Sunrise Service on
Mount Davidson was heard around the
United States, and even on foreign shores,
through the medium of a national broad-
casting hook-up.
San Jrancisco's
Hundred Million
By J. K. NOVINS
An "air census," were one to l)e taken on a
/^^ grand scale, would no doui)t estaliiish
/ ^k one real, oiitstandini* fact.
•^ -^^ The world over, San Francisco takes
rank as a city which prefers the hest in radio hroad-
casts, more inijjortant still, a center which contrib-
utes more than a full share to the entertainment
and edification of millions. In the far-otf vistas, in
the eternally frozen north and in the dreadful lone-
liness of the tlesert, the Voice of the City hy the
Golden (late is heard. Powerful transmi.ssion
towers, nationwide, even international ho()k-ui)s,
speed the voice and the messai^e of our city to vir-
tually every country on the cjlohe.
Audience
A hundred million listeners! What a record for
a city situated more than a thousand miles from the
center of our population. And here is a fact that is
not .generally known. As the Pacific Coast terminus
of two all-powerful national broadcasting organi-
zations, San Francisco furnishes the greater por-
tion of chain radio programs for the Pacific Coast.
Those programs that are not received from the
eastern studios for distril)ution over the Pacific
Coast network, the San Francisco broadcasting
stations originate with their own talent and flash
over the air channels and direct wire to Los Angeles
and San Diego in the south; to Portland, Seattle
and S|)okane in the north; to Phoenix, to Salt
8
•igfSAN Francisco Business
Lake City, Denver — reachini^ vir-
tually the entire West.
How many chronic dialers
know it for a fact that KFRC,
San Francisco owned and oper-
ated powerful broadcasting sta-
tion, daily originates eight hours
of musical and other feature pro-
grams intended solely for distri-
bution to all of the principal cities
on the Pacific Coast as part of
the nation-wide network of the
Columbia Broadcasting Com-
pany? All of these programs are
planned and directed by San
Francisco men; musicians, vocal
artists and histrionic talent are
San Francisco's own — many of
them known nationally.
San Francisco's place in the
field of chain broadi^asting is
definite, a source of pride to many of us who
have watched the kaleidoscopic rise in popu-
larity of national and sectional hook-ups. A sur-
vey conducted by oiu' Commonwealth Club not
long ago indicated a decided preference for this
type of well organized entertainment, more than
70'; of radio fans apjiroached on the subject ex-
pressing that attitude. It is all the more interesting
to observe that the National Broadcasting Com-
pany, a recognized leader in chain broadcasting.
Do.N GiLMAN, Vice President
National Broadcasting Company
maintains its Pacific Coast divi-
sion offices in San Francisco. This
division operates as an indepen-
dent unit in the national chain,
so much that if it were suddenly
cut off from the East, through
any one or more causes, pro-
grams would still continue to be
broadcasted from San Francisco
to the stations up and down the
Pacific Coast and in the Rocky
Mountain states.
Of the 237 programs released
weekly through the western net-
work of the National Broadcast-
ing Company, at least 157 origi-
nate in the San Francisco studio
for distribution to the entire
Pacific Coast. That is, almost
seventy per cent of the musical
programs, radio playlets and
timely news features reaching the chain broad-
casting company's vast audience in the West, even
in Alaska and beyond the Pacific, were enacted
with San Francisco talent on top of the Hunter
Dulin Building, one of the largest radio broad-
casting studios in the world, where some three
hundred men and women are regularly employed
at an annual payroll of ■'fl,. 5(1(1, 0(10.
Quality of programs broadcasted from San
Francisco cannot be taken as a criterion. Epochal
The Voice of San Francisco reaches into the schools of the state. A pioneer venture in innsic education is the Standard
School Broadcast.
September 10. 1930 }•* -
programs known the world over have originated
here, notably the international radio conversation
featured during the recent National Klectric I.ight
Association ("convention at the Civic Auditorium.
No sooner were the wor<Is "The City by the Golden
Gate" pronounced into a microphone but they were
shot through tlie air lanes and tiu'ough twenty
thousanti miles of fine copper wire, to be heard very
plaiidy in Berlin, in London, in thousands of
American, European and Asiatic cities and towns
— a world-wide radio broadcast.
To the thousands of men and women galheretl
at tile Civic Auditorium in San Francisco, and at
the World Power Conference in Berlin, the event
was an eighth wonder. Clearly were heard the
voices of the German engineers
as they addressed their words to
fellow engineers some six thou-
sand miles away. Then came the
voice of Senatore Marconi and
Lord Derby from London, and
from the comfortable library of
his home at West Orange, New
Jersey, the halting but clearly
spoken words from the mouth of
the venerable Thomas Alva
Edison. Owen D. Young, chair-
man of the Board of the General
Electric Company, and Mathew
Sloan, president of the National
Electric Light Association, speak-
ing into the microphone, experienced the exliilarat-
ing sensation of addressing an audience a thousand
times larger than the one that faced them in the
big hall.
San Francisco's Easter Sunrise Service on top of
Mt. Davidson,
augmented by
appropriate
musical selec-
tions rendered
a 1 o c a 1
Control Booth of
KPO showing Con-
trol Desk and sec-
tion of Speech
Input Panel.
Lar^ studio seen
through window.
One of the daily
2 to 3 P.M.Happy-
Go-Lucky crowds
in the KFRC
Studios.
Behind the scenes in a Sou Francisco broadcastini^ studio.
$100,000 Music Library catalogues the tastes of
Sa7i Francisco audiences.
studio, was heard simultaneously on the shores of
the Atlantic and beyond the Pacific through the
medium of a national hook-up. It was noteworthy
that the local artists who contributed to the im-
pressive rendition of this famed event were already
well-known to millions of radio listeners — Jen-
nings Pierce who directed the i)rogram and offered
a word-picture of the impressive scene as sunrise
warmed the wooded hillside; Max Dolin, formerly
musical director of the National Broadcasting
Company; and Eva Gruninger Atkinson, contralto,
noted California church and concert singer, vet-
eran of a number of outstanding national radio
broadcasts originating from San Francisco studios.
These are only few of the local talent that have
become well-known to eastern listeners through
programs sent from this city, to mention such as
Emil Polak, orchestra conductor and teacher of
Madame Jeritza, Matzenauer and Marian Talley;
Mahlon Merrick, director of the Vagabond Hour,
one of the first San Francisco musical programs
to have been put on the national network to reach
eastern listeners. The list is by no means ex-
hausted. There is Waller Beban, saxophone player
and comedian, who is heard Iranscontinenlally
from the San Francisco studio of the National
Broadcasting Company. Little Billy Page, boy star
[contioued on page 22 ]
10
-4\{ San Francisco Business
Bring w/ de SHIPS/
TH E deterniincci
l)idding of San
F r a n c i s c o Bay
shipyards f i) r
sonic of the major shipl)uildini> contracts ahout to
be awarded in connection with the Shipping Hoard
loans has ([uickened the inherent interest that every
San Franciscan has in the activities of the city's
harbor.
The San Franciscan has learned that more than
a score of ship construction contracts are under
consideration in Washington. He knows that al-
ready one San Francisco Bay shipyard has sub-
mitted the low bid on a .$1.(195.(10(1 Hner for the Red
D Line's New York-(Laribbean trade. He knows
that at the present time San Francisco Bay ship-
yard officials are anxiously awaitini* the opening
of bids for the construction of four -1^ l.dOO.dOO
liners for the Panama Mail ('company's C.alifornia-
New York runs.
He also is aware of the fact that San F'rancisco
Chamber of Commerce committees and other bay
civic leaders are united in insisting that San Fran-
cisco gets its share of shipl)uilding contracts.
By
ROBERT L. SMITH
This aggressive bid for
shipi)uil(iing contracts is
l)ased, however, upon much
more than civic pride. San
Francisco Bay shipyards can and are building ships
as fine as those built at any other shipyard in the
nation. San Francisco Bay. with five out of the six
active shipyards on the Pacific Coast, today boasts
of shipljuilding as one of its major incUistries.
These five plants are now building ships that are
winning praise alike of government officials and
hard-boiled steamship operators. They are employ-
ing nearly 1000 skilled workmen, and paying them
approximately half a million dollars a month in
wages.
In tiie last two years, starting with the Waialeale,
a f 1,500.000 passenger liner for the Hawaiian inter-
island trade, the San Francisco Bay shipyards have
comjik'ted or are finisliing seven major siiipl)uild-
ing jol)s.
The Waialeale, a sister ship the HuaUalai, and a
•f 1,000,000 freighter were built at the Potrero plant
of tlie Bethlehem Shipi)uiiding Corporation for the
Inter-lsland Steamsliip Company of Honolulu.
Four large ships under construction in a San Francisco Bay plant. In the foreground, two nearing completion. The two
in the center are in the early stages of construction.
September 10, 1 9 3 0 f>
11
Coast Guard Cutter Itasca,
one of the finest vessels of
its type ever built. A prod-
uct of San Francisco Bay.
The Hualialai, built on San
Francisco Bay at a cost of
$1 .500,000 for Hawaiian
inter-island trade.
A busy day on the waterfront . The Bethlehem plant,
San Francisco.
Two Coast Guard cutters, the Itasca and the
Sebago, the finest types ever built by the Coast
Guard, have been launched from the General Eni^i-
neering and Drydock yards at Oakland, and ac-
cepted by the Government. Two more sister ships,
the Shoshone and the Saranac, are ready for their
trial runs. The General Elngineering and Drydock
has its main offices in San Francisco.
These seven vessels represent an expenditure of
more than .$8,()()(),()(K), with the largest portion of
this sum paid in wages to San Francisco Bay work-
men and to San Francisco jol)bers and manufac-
turers. This .$8,0()(),0()0 is in addition to the sizable
yearly budget required to keep operating crews at
all five plants.
San F"rancisco then is ready to build more ships,
and is mobilizing its civic forces through the San
Francisco Chamber of Commerce committee
headed l)y Warren McBryde, to cooperate witii
George Arnies, president of the General Engineer-
ing and Drydock Company, ami A. S. Gunn, gen-
eral manager of the Betlilehem Shipbuilding Cor-
poration, who have been in Washington seeking
new contracts.
The buihling of the Panama Mail boats in San
Francisco yards, for example, would mean
.'plO,{)()(la tiay in additional payrolls over a period of
two years, they point out.
The importance of labor in a shipbuilding job is
emphasized by a recent re|)()rt of the National
Council of American Shipbuilders, which shows
how the shipbuilding dollar is expended:
STEAM VESSEL
Material 50.2%
Labor 39.94%
Insurance fees, taxes and depreciation 5.36%
Freight 4.5%
In a motor vessel the division is about 60%; for
material and 31.2' i for labor, due to the assump-
tion that while the engine for the steam vessel is
built in the shipyards, the Diesel engine for the
motor vessel is built by some company other than
the shipyards.
The labor in the shipyard itself is not all, how,-
ever, for the major sum spent for materials eventu-
ally finds its way to the workmen's pay check. For
example, the steelmaker pays about TS'/i of the
total cost of steel for labor, the railroads expend
about 41'/; of freight costs for labor, and every
other item of material involves the payment of a
corresponding large percentage of its cost for
labor. The net result is that of a total cost, of say
•f l,()()0,()()() for a vessel, about 7H';/i, goes to Ameri-
can labor, compo.sed of almost every known craft.
Into the building of a modern ship go the prod-
ucts of nearly every industry: iron and steel and
products, textiles and jjroducls from awnings to
linoleum, lumber and allied products, leather, rub-
ber, paper and printing, chemical su|)i)lies, stone,
clay and glass products, metals, electrical machin-
ery, railroad, marine and automobile Iransjjorla-
lion, and food and kindred products. Even bank,
insurance, building and loan, real estate, hotel,
merchandising, bonding and advertising busi-
nesses are affected.
12
-■^ San Francisco Business
Manufacturing portable beaters in the
new San Francisco factory of the Wesix '
Company.
Headquarters for
Electric
HEAT...
By PAUL D. NATIONS
CREATIXCi natural temperature for trop-
ical fish . . . maintaining correct tone
for pipe organs . . . hatching and brood-
ing baby chicks . . . dehydrating fruits
and vegetables . . . supplying sanitary conveniences
to government workers in the canal zone.
These are some of the usual and unusual every-
day jobs performed by the products of one of San
Francisco's most raijidly growing industries — the
manufacture of electric heating equipment.
In the last 10 years California has risen to second
place in both the production and consumption of
electric power with a gain of 137 per cent and with
a yearly output of nearly nine liillion kilowatt
hours, which equals 9 per cent of the total output
of the United States.
Contributing to this unprecedented growth in
power production and consumption has been the
production of electrical machinery apparatus and
supplies. More than 115 establishments in Cali-
fornia employ 3500 men, pay them four and a
(juarter million dollars a year, and turn out prod-
ucts valued at more than 30 million dollars.
Of these 115 establishments, San Francisco
l)()asts the biggest plant in tiie world devoted ex-
clusively to making electric heating equipment —
the new factory of Wesix, Inc., at First and Harri-
son Streets.
Wesix, and the Majestic Electric Appliance Com-
pany at 590 P'olsom Street, produce over a million
and a (|uarter dollars' worth of major electric heat-
ing e([uipment. This constitutes almost the entire
production of major electric heating equipment in
San Francisco.
The story of Wesix is indicative of the growth of
electric heating equipment manufacturing in San
Francisco. It covers a period of a little over ten
years from the time a few experimental heaters
were installed in San Francisco homes until today,
wlien the company has four major distributing and
manufacturing plants in San Francisco, Los
Angeles, Seattle and Birmingham, and is finding a
September
0
9 3 C }L> -
13
ready market for its products overseas, particu-
larly in Latin America.
Wesley Hicks started makini> electric healers in
a small way in l!)li>. Today liis company employs
75 men at its San Francisco plant, pays them !f 175.-
000 a year, and i)ro(luces a million dollars" worth
of major electrical heating equipment. Most of the
supplies are i)urchased in San Francisco.
The ohstacles overcome by Mr. Hicks, inventor
of the electrical ])roducts that hear his name, and
now president of the company, constitute an inter-
esting industrial story. A few years ago, leaders in
the electrical utilities frowned upon electric heat-
ing because of their theory that electric heating
would never be practicable at any rate.
Today these same utilities companies handle a
large part of the distribution of electric heating
equipment, and the manufacturing directorates
contain a liberal representation of the outstanding
figures of the power industry.
"Years of utility experience in the commercial
department, contacting the consumer, showed that
people were interested in the heating of comfort
problem as well as in cooking convenience," Mr.
Hicks said. "The public even then was thinking
years ahead in simplified heating methods.
"At first we liad to face high rates and the oppo-
sition of the largest electric and gas utilities, but
the consumer acceptance and enthusiasm for elec-
tric healers brouglit about recognition from the
utilities and a gradual reduction of rates."
Foreign markets for electric beating ecjuipmenl
iiave been limited by the c()m|)arative shortage of
power facilities in other parts of tiie world, and the
(ieveloi)ment abroad has been largely pioneered by
men from the I'nited States. Hut in recent months,
water heaters from San Francisco factories have
been sliipi)ed to many foreign countries, |)articu-
larly to Central and South America.
Paralleling the Pacific trade is the market of the
southern states, which have a climate similar in
character to tiie Pacific Coast. This mild climate
is well ada|)ted to the use of electric air lieaters.
Florida, particularly, has long provided an active
market, according to C A. Russell, general sales
manager of Wesix, Inc.
Originally designed for, and still mainly used
for homes, the products of the Wesix have been
called upon for many unusual services. The Matson
Navigation Company at San Francisco keeps the
waters of its aquarium of multi-colored tropical
fish heated with Wesix e(juipment; the pitch of the
organ pipes at the world famous Fox Theatre in
San Francisco is kept uniform day and night with
Wesix e(iuipment; while in tbe Canal Zone, hun-
dreds of Wesix heaters are used in hospitals,
schools, and homes.
Next to homes, the most ready market for the
[ cnntinued on pace 21 ]
Factory of the Majestic
Electric Appliance
Company.
Another view of tlic Ma-
jestic Electric Appliance
Co. factory.
An iiitrrior of the ]]'esi.x factory.
14
-^ San Francisco Business
More Land fo' Industry
MARKIXdanew
era in San Fran-
cisco's indus-
trial (k'volop-
nicnt. work on the Islais Creek Reclamation proj-
ect is the first step in the creation of a heavy indus-
trial district whicii within a few years will he alive
with industries, workers, and water and rail com-
merce.
Surrounding this 28()-acre area will be similar
industrial projects serveil by deep water channels;
the Santa Fc, Southern Pacific, State Belt, and
Western Pacific railroads; and broad industrial
boulevards. In addition to the Western Pacific ser-
vice, the district will have available the service of
the (Ireat Northern Railway following the comple-
tion of the Western Pacific line up the San Fran-
cisco Peninsula.
Beginning at the proposed new Third Street
Bridge over (Channel Street and continuing to
Hunters Point the entire southern portion of the
industrial district is eventually to Ije rehai)ilitated.
The new .tri50,()()() bridge will permit the extension
of the State Belt Railway to Illinois Street. Illinois
Street will be widened to 100 feet from Fourth
Street to a point just north of Islais Creek and will
provide not only an industrial boulevard but, also,
a rigid of way for a connection between the present
Belt Railway and Islais Creek.
A hnnber terminal is to be built on either si(k' of
Islais Creek capai)le of handling ten million feet
of hind)er monthly, which will solve the serious
traffic problem for many years to come, since
under the proposed plan the docks on Islais Creek
will be served by tiie State Belt Railway and will
be accessible to all rail lines. Tliis terminal will
relieve tiie congestion whicii now hampers hnnber
handling over other docks controlled i)y tlie State
Harbor Commission.
A fifteen-acre site is l)eing developed on tlic nortli
side of and to the west of Islais Creek as a central
lumber handling point for the McCormick Lumber
Terminal. The company, which recently moved to
its new site, is now using a lOOO-foot dock on the
south side of the channel. Upon the completion of
the new seawall and docks, the terminal jjroject
will have 1700 adchtional feet of docking s])ace, as
well as a .'}2r)-f()ot bulkiiead wiiich can l)e used for
the same purjjose. Wlien fully operating, tiir ter-
minal will have 1000 feet of docking space.
Construction of an additional -'f200,000 extension
to the Islais Creek grain terminal was autliorizcd
By Davenport R. Phelps
Assi. Manager Industrial Department
San Francisco Chamber of Commerce
last .lune by Die State Har-
bor Commission to provide
facilities for another imj)or-
tant commodity handled
over the Islais Creek wharves.
I'sing tiie grain terminal as a base, grain dealers
have concentrated tiieir Pacific Coast trade in this
port for many years. Despite tiie fact that less
wheat is now grown in the \N'est, the traffic has
steadily increased, due particularly to foreign siiip-
nients of barley.
The barley is a very special type, grown only in
California, and is highly prized by English and
Crerman brewers, to whom most of tiie siiipments
are consigned.
In the Islais Creek industrial district large areas
are now available for industrial development and
should all be in readiness for industry within the
next two years. At the northern and easterly bound-
aries of the district, 23 acres are to be developed
for the Western Pacific Railway for industrial ter-
minal properties, while a similar area will be im-
proved by the railroad company on the west side of
the 2li-acre plot tlirough the removal of one and
one-iialf million yards of rock and earth frcmi the
hillside for the Islais and another Western Pacific
project. The latter project jjrovides for tlie recla-
mation of lands east of Third Street and out to pier
head line. Along this line the State Board of Har-
bor Commissioners proposes to develop new docks
and wharves on either side of the Islais Ciiannel
from the proceeds of the .$10,000,000 i)ond issue if
carried in the November election.
Islais Creek Reclamation Project.
The Islais Creek Reclamation District involves
tiie reclamation of 280 acres of tide land iiounded
approximately by Third Street, 2r)tii Street, Iowa
Street, Army Street, San Bruno Avenue, Oakdale
Avenue, Quint Street, Southern Pacific Railroad
Com])any"s trestle and the southerly line of Islais
(h-eek Ciiannel to Tiiird Street.
Althougii a great many of tiie properly owners
have filled parts of tlie area of tiie district at their
own expense, an arrangement being provided
whereby the district credits tlie value of tlie fill on
their assessments, no work until recently lias i)een
done under contract by the district. Tiiis was
officially commenced Septeml)er 3 when tiredging
was started on the Islais Creek Channel.
I'lider the plans of tlie district a rock seawall will
be built 40 feet deep at mean lower low water,
which will allow 30 feet of water below mean
1 continued on page 2.5 ]
September 10, 1930 };<
15
16
-•^ San Francisco Business
C/aim t/ie HERITAGE
and Te//t^e WORLD/
By R. B. KOEBER
Manager Research Department, San Francisco Chamber of Commerce
THE 1930 Preliminary Population Cen-
sus has established a population of
11,885,008 in the eleven western states.
This is a 33.5 per cent increase since
1920. This rate is more than double that for the
United States, which was 16.1 per cent durinj^ the
same period.
California is now reported with 5,672,009 people,
an increase of 65.5 per cent. This rate of growth is
practically four times that of the United States and
twice that of the western market.
The Pacific Coast is reported with a population
of 8,886,667 or an increase of 47 per cent. Prac-
tically three times tliat of the United States. The
Pacific Coast contains two-thirds of the western
population.
Within a 75-mile radius of the four leading trad-
ing centers of the Pacific Coast there is 74 per cent
of tlie population of the three Pacific Coast states,
and 51 per cent of the entire population of the West.
Outside the 75-mile radius of these four cities in
the marginal trade territory of their district, there
is nearly one-half million people in each of the
three areas, Seattle, Portland and Los Angeles. But
there is three-quarters of a million in the San Fran-
cisco marginal area, or 750,000 people.
The Washington-Oregon area now has a popu-
lation of 2,514,658 people, or 30.7 per cent of the
Pacific Coast population; the Central Coast area
2,656,762 or 32.5 per cent; and the Southwest area
3,015,247 or 36.8 per cent.
The position of the San Francisco metropolitan
area is unequaled, located as it is in the heart of the
Central Coast area, which as this term implies, is
in the central trading area of the Pacific Coast.
Industry, trade and commerce are recognizing
this incomparalde strategic position of the San
Francisco metropolitan area where the Pacific
Coast median lines of population, agriculture, in-
dustry and finance join hands.
These factors augmented by the important trans-
portation developments now underway, a new fuel
in the form of natural gas, and other contributing
factors of great importance, bid fair during the
next decade to bring to the 1,580,700 citizens of the
San Francisco metropolitan area an opportunity to
"Claim the Heritage and Tell the World."
JFe Hold a ROUND TABLE on TOURISM
[ continued
Grouped around Senor Razo at the Chamber of
Commerce last week was a round table on tourisin.
To many readers, tourism is a new word. The dic-
tionary recognizes it, but indicates it is rare, and
defines it as "traveling for recreation." In recent
years, the word has conic more commonly into use,
and is now understood to mean the industry of
organized hospitality.
The reader's attention is invited to some inter-
esting and pertinent facts relating to tourism made
available recently by the United States Biu'cau of
Foreign and Domestic Commerce.
In Cuba the toiu'ist trade is on a par with the
tobacco industry, being exceeded in value only by
the sugar crop.
In Europe toiu'lng is no less important an indus-
try; professional hospitality is yielding large sums
to Cicrmany, France, Italy, Switzerland, antl other
countries. Tourism is the main industry of Switzer-
land and the prime source of income. There, the
from page 4 ]
sale of "travel" is a well understood and efficiently
executed occupation. So important do the French
consider this traffic that they arc reported to have
appropriated over -$1,200,000 for advertising
abroad the beauties and attractions of "la belle
France," while Germany, it is said, spends even
more for tourist publicity.
No doubt Americans are today the greatest
travelers in the world. The great war proved a
tremendous stimulus to travel, partly because of
prosperity, partly because depreciated European
currencies made travel especially attractive to the
holder of dollars, and partly, also, because the war
further directed American attention to the attrac-
tions of Europe. I'nitcd States trade, furthermore,
expanded, and concomitantly the growth of com-
mercial traveling. The manufacturer in the interior
of America began to realize that the names he had
learned in his school geography were those of real,
live places. Orders from Java for typewriters or
( continued on page 19 ]
September 10, 1930 )■>
17
The population for the San Francisco Metropolitan Area is 1,580,700. A little more than one-half or S-f per cent is in the San Fran-
cisco Periinsiila Section; 35 per cent in the East Bay Section; and 11 per cent in the North Bay Section. Eighty-six per cent of the
total population is in the 66 incorpo'ated cities of the Metropolitan Area.
13
^iZ^'i''
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^t. - ^^ .^t^- aJ^B
§f .. '- ' •' \
IL — .* «• \1^*»
- •»^ San Francisco Businfss
urrent
Events
in Washington
By C B. DODDS
Wash ington Represe7itative
San Francisco Chamber of Commerce
WHAT sort of a man is the present oc-
cupant of the White House and how
(Iocs he spend his day?
This is a question that comes un-
consciously to the average American, as he reads
in the daily newspapers of the many prohlems fac-
ing Herbert Hoover. He may wonder, too, how one
pair of shoulders could bear the strain, with one
problem solved only to have a dozen others spring
to the fore to demand attention.
It should be borne in mind, however, that while
the final decisions are made by the President, he
has nevertheless a corps of specialists, atlvisers, and
researchers who collect all the facts, laying every-
thing before the Chief for the decision. Still the
President's day is a very busy one, with all of this
expert help that is his to command. Some leading
eastern executives, who are more or less intimately
acquainted with the busy hours which President
Hoover has to spend at his desk, have been heard
to say that probablj' few American business or pro-
fessional men spend the time that the President
does in handling their jobs. Certain it is that the
President works harder than the average man, and
not only harder, but faster and under the strain of
more responsibility.
How does he work and bow does he allocate the
hours of the day?
First, he is up and about long before the average
Washingtonian. This is generally around day-
light, except in the long days of the summer when
6 A. M. usually will suffice. He strolls out to the
White House lawn in an athletic suit, and
there greets a group of friends. In this group are
his intimate friend and secretary, Lawrence
Richey; his friend and adviser. Associate Justice
Stone of the Supreme Court; and specially invited
guests, such as Mark Sullivan and William Hart,
newspaper feature writers. There on the lawn, be-
hind a protecting hedge and shrubs, the President
of the United States picks up a medicine ball and
tosses it briskly to a fellow player. Once the ball is
in motion, the game is a speedy one. It is no "old
fat man's game" by a long shot. In fact, once a
Washington correspondent reported that Justice
Stone was to be eliminated from the game because
he was too fast for the others. Stone, as the story
ran, being an old footballer and vigorous in athlet-
ics, although plump, put too much pep into the
play. This brought vigorous denials as no one
cared to be "shown up" as soft and weak by even an
Associate Justice of the United States Supreme
Court. The report was never confirmed, and Stone
continues his morning exercise on the White House
lawn.
After a hearty work-out from twenty minutes to
a half hour, the players repair to White House
shower baths. After a vigorous rub-down and
some horseplay they sit down to a White House
breakfast. This is usually a hearty meal, as may
well be imagined after the exercise of the morning.
Not infreciuently, the President has additional
friends, not addicted to medicine ball, put their
knees under the breakfast table. Many im|)()rtant
decisions are made at these breakfasts with Cabinet
members. Senators and high governmental offi-
cials sitting in.
After breakfast, the first cigar of the day, which
will be followed by many others before the last one,
is taken from a fancy box. Some guests have been
known to ask for a chew of tobacco and have been
accommodated. Tlie President, it is said, has even
been known to walk over ant! to i)ick up a cuspidor
and set it beside an acquaintance who could make
good use of it.
I continued on page 26 ]
September 10, 1 9 ^ C }■> •
19
A group of Mexican delegates to the recent Pan American Reciprocal Trade Conference in Sacramento. Senor Razo is the
central figure in the frcmt row.
fVe Hold a Round Table on Tourism
from South Africa for shaving cream
have done their part in awakening a de-
sire to visit those lands.
In 1927, according to the Balance of
International Payments of the United
States, American tourists expended no
less than $720,000,000 in foreign travel-
ing. This expenditure — in the Balance of
Payments called "invisible imports" —
was greater than United States imports
of merchandise from any single country.
It was much greater than our $358,000,-
000 of imports from Canada, where alone
our tourists spent over $107,000,000, or
our $108,000,000 merchandise imports
from France, where our tourists left
$100,000,000. Compare this latter figure
with $142,000,000, representing total
United States merchandise imports from
France, or with $277,000,000. the amount
of total visible American exports to that
country.
All phases of this important industry
— tourism — were well represented at our
round table. There were present respon-
sible officers of the railroads, steamship
companies, foreign trade houses, hotels
and banks. Californians, Inc.. and the
California State Automobile Association
also were identitied in the group. The
Mexican Government was represented by
its San Francisco consul. Representatives
of the Chamber's Department of Inter-
national Trade and newsgatherers com-
pleted the circle.
f continued from page 16 1
Following his introduction by Mr.
Robert Newton Lynch, the round table
chairman, our friend, Senor Razo, pref-
aced his statement by inviting the
group's attention to the fact that the
Mexican Confederation of Chambers of
Commerce had placed itself at the side of
the Government, ably presided over by
Engineer Pascual Ortiz Rubio. "Now as
seldom before," stated Razo. "the Mexi-
can Government depends upon the moral
and material help of the elements contrib-
uting in a large way to the development
of the economic life of the country."
Moving rapidly into his subject, Razo
continued: "All over Mexico, generally
speaking, a current of enthusiasm over
tourism has begun to flow. I am con-
vinced that the easiest way of cultivating
those necessary mutual acquaintanceships
and that happy understanding among
nations is the development of inter-
national currents of tourism.
"It is my great desire — and the desire
of the institutions I have the honor to
represent, and generally speaking, of
every good Mexican — that all Cali-
fornians, for whom we feel the closest
attachment, should visit and know us
well. Thus will Californians succeed in
appreciating us in the same way that we
become aware of your virtues when we
visit with you. Our prejudices, whether
real or imaginary, will then be erased, or
at least diminished. Then there will be
fostered a growing sincerity of esteem
and mutual loyalty that should prevail
between two countries placed by the
Almighty side by side."
Having thus evaluated tourism, the
round table's attention was focused on
handicaps to its development. Many
San Franciscans may be agreeably sur-
prised to learn that obstacles to the
development of tourism in Mexico are be-
ing rapidly overcome. Mr. C. C. Cottrell,
engineer with the California State Auto-
mobile Association, told what his and its
sister organization, the Automobile Club
of Southern California, have done to en-
courage construction of highways down
the West Coast of Mexico. Five cars of
the Southern Club just last year made the
first through run from the border south
down the West Coast to Mexico City.
.Aided by a United States Government
appropriation of $50,000, a highway sur-
vey from the Guatemala-Mexico border,
through Central America is now in prog-
ress. The time is not now far off when a
highway of connected links will run from
the Arctic Circle to Cape Horn, the
southernmost tip of South .America.
A five-year road construction program
calling for an outlay of eighty million
pesos has now been progressing for some
time in Mexico, according to Mr. Eduardo
D. Peralta, popular former Mexican
Commercial Attache for the Pacific Coast
of the United States. Already the road
1 continued on page 20 1
20
4 San Francisco Business
Round Table
[coiitiruied from page 19]
is passable from Laredo, Texas, to Mexico
City. An East-West highway across
Mexico from the gulf to the Pacific Ocean
is open for traffic. Much of this appro-
priation is being spent on a net work of
good roads radiating in all directions from
Mexico City. These roads are helpful to
a fostering of tourism throughout the
several Mexican states, because the cur-
rent, important archeological finds rang-
ing from the city limits of Mexico City
to Chichen Itza and to other areas offer
a treasure trove of interest to all delvers
into past civilizations. Through Church-
ward's "The Lost Continent of Mu," in
the Pacific, the civilization of the Mayas
is linked up with the civilization flourish-
ing thousands of years ago in Angkor,
Cambodia, in that area now situate be-
tween Bangkok. Siam. and Saigon, French
Indo-China. Even the pyramids of Egypt
and the civilizations once located at the
several cataracts of the Nile have much in
common with what lies buried in the mists
of antiquity in Old Me.xico. Can it be only
a coincidence that a word for sandal is
pronounced by the aborigines of Me.xico
the same as by the Japanese of today, who
also use the same word for the same
article? The Spanish spelling is jaurache,
the Japanese-English is warache ; both are
pronounced similarly.
The ivorld's lowest priced
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THE NEWS that one of Buicks
four series of Valve-in-Head
Straight Eights lists as low as $ 1 02 5
to $1095, has inspired instant de-
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motorists who have long aspired
to Buick ownership.
Here is a big, roomy Straight Eight
providing performance, appear-
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even its great predecessors . . . and
bearing the lowest price at which
any Valve-in-Head Straight Eight
motor car has ever been offered!
This extra-value Eight — priced
fully $200 lower than last year's
Buick Six — has all of the extra
power, swiftness, smoothness and
flexibility of the new Buick Valve-
in-Head Straight Eight Engine,
shared by Buick's three other series.
It presents new Insulated Bodies
by Fisher, skillfully insulated, like
a fine home, against heat, cold and
noise . . . new Engine-Oil Temper-
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oil even at 7 5 miles plus . . . new
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You have long wanted the extra
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It is Mr. Lynch's view that whatever
is done in the Middle West and East to
encourage travel to Mexico will also be
good for California, for it will be the
natural thing for tourists to make a circle
tour and take in California during the
same trip.
Mr. F. N. Puente, San Francisco repre-
sentative of the National Railways of
Me.xico. told of w'hat his road and the
Missouri Pacific and Ward Line, the
latter a steamship line operating from
New York to New Orleans, thence to
Vera Cruz, are doing to aid the com-
munity building force of tourism between
our country and Mexico.
"Through Pullman service between
California points and Me.xico City is now
supplied by the Southern Pacific in
Mexico." according to Mr. N. Kinnell,
Assistant General Passenger .Agent of the
Southern Pacific. As funds permit, his
railroad is exploiting, by advertising, the
values available for tourists in visits to
Old Mexico, values in history, culture,
and in natural wonders. "One rich field
for tourist prospects, not yet thoroughly
tilled, is the school teacher class. For
nine or ten months of the year, teachers
work and save for the self-improvement
and pleasure afforded by travel during
their free weeks of the year. Mexico is
attracting more and more of this class of
traveler each year," concluded Kinnell,
"We are witnessing in this country a
growing interest in things Mexican — in
things Spanish. This is evident in the
urge to know about early California life
and living. It is evident in the hunger to
trace early California back to its source,
back to Old Mexico," was the statement
voiced by Mr, John Cuddy, Manager of
Californians Inc, "With the renaissance
in Mexican literature, painting and others
of the arts, which we are now experienc-
ing, there is a splendid opportunity to
capitalize on this awakening. Tourism
will be fostered by adequate propaganda
embracing information on the historical
background. What to see, where and how
to see it, is the message needed to lure the
prospective tourist. Complete informa-
tion on hotel accommodations, golf and
other sport facilities, is required," con-
cluded Cuddy in response to Razo's re-
quest for suggestions to develop tourist
travel to and from Mexico.
Mr. J. H. Polhemus, member of the
long-established San Francisco foreign
trade firm of Hamberger-Polhemus Co.
added his suggestions to Cuddy's, "Com-
bination of plane and rail will make it
easier to see Me.xico. The handicap of
a day's dusty travel by rail south from
El Paso is discouraging. Trains both
from New Orleans and San Francisco ar-
rive at El Paso in the morning. A plane
ride during the afternoon would avoid
the usual unattractive first day's ride out
of El Paso. Beyond that hurdle of barren
lands one enters a region of remarkable
beauty. Close by the car window, grass
appears a yellowish green. .At a middle
distance it appears more lush, and
towards th; horizon it melts into the
purple of the hills. The panorama is un-
broken by fences. Here and there one
[continued on page 24 ]
September 10. 1 9 3 0 f>
H ead q ua rte rs for
Electric HEAT
I coutinuoii from page l:i ]
electric heating equipment has been found
in schools and on farms. California leads
every other state in the nation in the
number of farms served by electric light
and power companies. Every other Cali-
fornia farm is electrified, while for the
nation, only one out of twelve farms is
electrified.
These San Francisco heaters are find-
ing an increasing use on the farms for
brooding and hatching chicks, particularly
in the egg-basket district north of San
Francisco, and for dehydrating fruits and
vegetables in the orchard sections of the
state. It is interesting to note that these
electrically dried fruits will find their
way to San Francisco warehouses within
a few weeks to be loaded aboard electri-
cally driven ships and sent out to world
markets.
The successor to the little red school-
house is rapidly adopting electric heating
equipment. Watsonville's schools are
among the largest users of the San Fran-
cisco electrical equipment. The total of
grade and high schools and junior colleges
in California using San Francisco-made
heating equipment now numbers many
hundreds.
One of the recent and most unusual
problems overcome by Wesix has been
the development of an automatic tem-
perature control that would not inter-
fere with radio reception. Another major
development has been a new baseboard
heater which supplants the baseboard of
a room and may be installed for any de-
sired capacity.
It Always Pays to Advertise!
21
The President's Message
'We
YOKOHAMA
SPECIE BANK
Ltd.
HEAD OFFICE: YOKOHAMA, JAPAN
Established 1880
Capital Subscribed Yen 100.000,000.—
Capital Paid Up Yen 100.000,000.—
Reserve Fund
(Surplus) Yen 111,500,000.—
EXPORTERS and IMPORTERS are
invited to avail themselves of our
services, especially with the Orient
San Francisco Branch
415-429 SANSOME STREET
T. SAKURAUCHI
[ continued from page (i 1
pendent upon organized effort, organized
energy and, above all organized coufi-
dciicc. Our destiny as a community must
be determined by our community attitude
toward our problems and our readiness to
meet them with organized intelligence,
enthusiasm and unselfishness.
Now, with the passing of the clouds,
the time has arrived when the people of
San Francisco must decide whether their
city is to keep pace with the progress of
its neighbors and whether they are to
assume their share of the responsibility
for its future. San Francisco will hit its
stride when more of its people realize
what its chamber of commerce is striving
to accomplish for them, and give it more
support and more confidence than they
have given it in the past. There is no
doubt that the progress of San Francisco
is dependent largely upon the work of its
chamber of commerce, and that the ef-
fectiveness of its work is in exact ratio to
the number who contribute to it . If all of
those who have sought to weaken the
chamber of commerce by their criticism
had strengthened it by their support,
financially and morally, we would have
gone farther and accomplished more. We
cannot change the past, but we can deter-
mine the future, and there is no better
time than the present to throw away our
hammers and tongs and get new horns.
The San Francisco Chamber of Com-
merce has but one fundamental reason
for its existence, and that is the promo-
tion and the stimulation of those factors
which are vital to our community welfare.
That is of direct and personal importance
to every individual in the community and
demands his encouragement and his co-
operation.
In the course of an address in Manila
recently, a distinguished San Franciscan
observed that the places doing the most
tourist business are the places having the
most loyal citizens. That does not apply
only to tourist business; it applies to
every type of business. The place having
the most constructive chamber of com-
merce has the most loyal citizens. A
chamber of commerce after all is merely
the instrument set up by a community
through which it strives to elevate its
standards.
On all sides are evidences of commun-
ity development ; great government works
representing millions of dollars; reclama-
tion projects; bridges; highways, all
started during a period that we call a de-
pression. They are only a beginning. The
"return to normalcy" is already develop-
ing a new area of community competition ;
a new opportunity for community loyalty.
We must adjust our viewpoint to new and
widening horizons. We must throw away
our hammers and tongs.
San Francisco
OPERA COMPANY
'•[Eighth Annual Season'^-'
CIVIC AUDITORIUM
Gaetano Merola, Gt-iu-ral Dirc-ctor — Wilfrid L. Davis, Business Manager
T
Sept. II MANON (French) — Mario, Gigli, Picco, D'Angelo, Sandrini, Oliviero
Sept. 12 SALOME (German) — Jeritza, Manski, Atkinson, Rayner, Thomas.
Sept. 13 LA TRAVIATA (Italian)— Clalrbert, Gigli, Viviani. Ballet arranged
bv Oukrainsky.
Sept. 15 GIRL OF THE GOLDEN WEST (Italian)— Jeritza, Mario, Jagel,
Viviani, Oliviero, Picco.
Sept. 17 LA BOHEME (Italian)— Mario, Farncroft, Gigli, Viviani, Pinza, Picco.
Sept. 19 HAENSEL AND GRETEL (German)— Mario, Manski, Atkinson,
Sandrini.
A NAUGHTY BOY'S DREAM (French). (American Premiere.)-
Mario, Farncroft, Atkinson, and others.
Sept. 20 CAVALLERIA RUSTICANA (Italian)— Jeritza, Atkinson, Jagel,
Viviani.
I PAGLLilCCI (Italian) — Jeritza, Rayner, Thomas, Picco, Paltrineri.
Sept. 22 MIGNON (French)— Mario, Gigli, Claribert, Mario, Pinza, Paltrineri,
Sandrini. Ballet arranged by Oukrainsky.
Sept. 23 TANNHAUSER ((Jerman) — Jeritza, Manski, Rayner, Thomas, Pinza.
Ballet arranged by Oukrainsky.
Sept. 25 FAUST (French) — Hampton, Jagel, Pinza, Thomas. Ballet arranged
by Oukrainsky.
Sept. 27 SALOME (German) — Jeritza, Manski, Atkinson, Rayner, Thomas.
Oliviero. MATINEE.
Sept. 27 LUCIA DI LAMMERMOOR (Italian)— Clairbert, Gigli, Viviani,
D'Angelo, Oliviero. Ballet arranged by Oukrainsky. EVENING.
Seats Now Selling
SHERMAN, CLAY & COMPANY
22
Our H und red
Million . -1 lid ten ce
[ continued fn,mp:me '.I)
of the National Players, has been on
numerous coast-to-coast programs origi-
nating here, and regularly receives fan-
mail from the far-scattered parts of the
United States. Other local names well
known on the airway across the continent
are: Irving Kennedy, lyric tenor: Clar-
ence Hayes, wizard of the banjo: and
Peggy Chapman, the inimitable crooner,
not to forget mention of the now nation-
ally known Coquettes, who delight
vast radio audiences — Imelda Montagne,
Marjorie Primley and Annette Hastings.
»ifSAN Francisco Business
Meredith VVillson. internationally
famed flutist and musical director of our
KKRC, has "appeared" before every im-
portant radio audience in the United
States. .Another San Francisco's own is
Robert Olson, former grocery salesman,
now Majestic Radio star, and our "Mac"
—Harry McClintock also of the KFRC
network staff, whose ballads have
been immortalized on scores of radio and
phonographic renditions. "Mac" was dis-
covered by a San Francisco department
store magnate along the Embarcadero,
where the now noted balladist then per-
formed the humble duties of a Belt Line
tender. And, lest we forget, we have in
our midst the world's highest paid master
of ceremonies of radio land, none other
FIRST CLASS
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Stop over where you please
within the two-year limit of
your ticket . . . visit Japan,
China, the East Indies at your
leisure, glimpse the fascinat-
ing, far-off corners of the
world, and then — continue
your travels on another Presi-
dent Liner as you would on
another train.
And this acme of travel ex-
perience — with comfort, ac-
commodations, service second
to none — is yours for as little
as $1110 ! Spacious cabins
with real beds, delicious
meals, and an unforgettable
trip Round the World in 85
days, or two years, as you like.
I N F O R MA T I O N
SAILINGS
You may start from New York,
Boston, Los Angeles or San Fran-
cisco, Every week a palatial Presi-
dent Liner sails from Los Angeles
and San Francisco — via the Sun-
shine Belt — for Honolulu, Japan,
China, Manila and thence fort-
nightly toMalaya — Java nearby —
Ceylon, (India overnight by Pull-
man), Egypt, Italy, France, New
York.
Every two weeks a President
Liner sails from Boston and New
York for Havana, Panama, Cali-
fornia, thence Round the World.
AH staterooms are amidships,
outside, with real beds. De luxe
Liners, luxurious public apart-
ments, outdoor swimming pool,
world-famed cuisine. First Class
only. Round the World, as low as
Si 1 10, Home Town to Home
Town; with private bath S1370.
Complete iufonnation from any steamship or tourist agent.
DOLLAR STEAMSHIP LINES
Robert Dollar Building, San Francisco. Phone DAvenport 6000.
406 Thirteenth Street, Oakland. Phone HOUiday 8020
than Hugh Barrett Uobbs, intimately
known to millions the country over as
"Dobbsie," who broadcasts daily over
KPO. .Adx'enturer, picturescjue gold-
rusher of the Yukon, "Dobbsie" dis-
covered his million-dollar talent less than
five years ago — in a radio broadcasting
studio at Fifth and Market, Today his
salary e.xceeds that of the President of
the LJnited States. His personal files bulge
with a million fan letters. For he broad-
casts daily to the entire Pacific Coast, a
nationally known program sponsored by
the Shell Oil Company, whose head-
c|uarters are in San Francisco. And it is
taken for granted that in time to come
the "Shell Happy Time Hour," now a
fi.xed institution in the West, will be
nationalized on the network, thereby
achieving another crowning glory for San
Francisco, the radio center of the West.
A community with a proud record of
culture, in music, art and literature,
which gave to the world its David
Belasco. its David Warfield and Maude
Adams, does not bear lightly the respon-
sibility of fostering only the best, be the
medium the stage, concert hall or short
wave. It is no wonder, then, that the type
of radio broadcasts originating here has
been recognized everywhere as exempli-
fying the good taste of San Franciscans
and their eagerness to share the world's
spiritual goods With their fellowmen.
That we "know how " when it comes to
keen appreciation of classical renditions
is emphasized in a survey recently con-
ducted by the sponsors of a weekly
symphony concert transmitted from San
Francisco. A corps of investigators tele-
phoned to two thousand homes in the
bay district with the query, " If you are
listening on the radio at this moment, will
you please state the particular program
that you have tuned in?" Final check of
the questionnaire showed that o2''<- of
those queried had been interrupted in the
act of listening to a symphony program of
distinctive classical value. Part of the
equipment of a radio broadcasting studio
in this city is a music library which repre-
sents an investment of a hundred thou-
sand dollars, exceeding by far the cost of
I
Rent a Car
Drive it
yourself
1930 BUICK, PONTIAC
CHEVROLET
The Low^est Rates
Stations: San Diego to Seattle
HERTZ
STATIOHS
The World's Largest
Automobile Rental Company
^^'pfcp'ectlOOO
September 10. 19^0 )§►■
2^
physical equipment for the mechanical
transmission of the thousands of musical
selections.
Here, in this famed musical center, has
been evolved one of the most remarkable
programs in radio— the Standard School
Broadcast, which reaches out in practi-
cally every school in the stale of Califor-
nia and elsewhere on the Pacific Coast
Financed by the Standard Oil Company
of California and. except for its name.
free from any advertising influence, the
Standard School Broadcast has brought
music appreciation to countless school
children of California, and pioneered a
new form of popular education.
Under direct supervision of Arthur S.
Garbett, educational director attached
to the San Francisco studio of the Na-
tional Broadcasting Company, the school
broadcast has become a most welcome
Thursday morning feature. It is divided
into an elementary lesson on music and
the instruments which produce it. for the
vounger children, and an advanced one
which discusses the music scheduled for
the Standard Symphony Hour scheduled
for the evening hour. The lesson is avail-
able to at least oOO schools, in cities and
in cross-road villages which, through the
cooperation of the state educational au-
thorities, are now equipped with radio
sets.
The program itself is a beautiful
example of coordinated effort on the part
of several groups of persons who are in-
tensely interested in its success. An ad-
visory board of music supervisors from
the California schools helps to choose the
music to be offered in the Standard
Symphony Hour, in which the Los
Angeles Philharmonic Orchestra and the
San Francisco Symphony Orchestra play
on alternate weeks.
Other educators on the radio commit-
tee, which Willard Givens. superintendent
of the Oakland Schools, heads, take a
personal interest in this form of musical
education. Radio education has brought
its own problems, and not the least of
these is that of teaching how to instruct
with a loud speaker as a supplementary.
The State Teachers College of San Fran-
cisco already has recognized the need for
this form of coordination and has issued
manuals to assist California school
teachers in the effective use of the broad-
casts.
Aside from the cultural value of San
Francisco radio broadcasts, we must
recognize still another manifestation of
the good in selling our city, in fad the
entire Pacific Coast, to a nation of enthu-
siastic, radio-minded audiences. 'Cali-
fornia Melodies" echoed on the sidewalks
of \ew York, this having been a regular
feature broadcasted from KFRC over the
national network of the Columbia Broad-
casting Company. The first commercial
program assembled on the Pacific Coast
Dine, Dance and Enjoy
Every Hour
— of your trip to Los Angeles or San
Diego — on the super-express liners
"YALE" and "HARVARD"
FOUR SAILINGS WEEKLY — Low
ont'-way and round-trip fares include
meals and berth
LASSCO luxury liners to bewitching^
HAWAII
For all information, apply —
LASSCO
LOS ANGELES STEAMSHIP CO
685 Market St. Tel. DAvenport 4210
Oakland: 412 13tli St., HIgligate 1435
H. C. Capwcll Co., LAkeside 1111
Berkeley: 2148 Center, THornwall 0060
for broadcast to New York, originating
ill a San [•"rancisco studio, was the Del
Monte Hour, sponsored by the California
Tacking Corporation. It was a typical
western program — a galaxy of nationally
famed movie stars and musical celebrities,
and went a long way to sell the East on the
peaches and the climate of the charmed
hills and valleys in California. The
pioneers of the West and the newcomers
to this interesting land heard once more
the tales of the old days, dramatized in
the "Romantic Forty-Niners," broad-
casted for twenty-six weeks from the
studio of KFRC. The episodes were as
authentic as they were interesting — the
archives of the state library at Sacra-
1 continued on page 29 1
FIREMAN'S FUND
INSURANCE COMPANY
Head Office
San Francisco
J. B. LEVISON, Tresidetit
Paid up Capital
Policy Holders Surplus
Unearned Premium Reserve
Total Assets - - - -
$ 7,500,000
$20,000,000
$15,000,000
$40,000,000
T)irectors
Frank B. Anderson, Chairman, Board of Directors, Bank of California
Edward T. Cairns, Vice-PreudenI, Fireman's Fund Insurance
Company
Wm. J. Dutton, Retired
Edward L. Eyre, president, Edinard L. Eyre & Co.
Mort mer Fleishhacker, President, Anglo-California Trust Company
A. P. Gianinni, Chairman, Advisory Board Transamerica Corporation
]. B. Levison, President, Fireman's Fund Insurance Company
Charles R. Page, Vice-President, Fireman's Fund Insurance Company
Henry Rosenfeld, Prtsident, John Rosen feld's Sons
F. W. Van Sicklen, President, Dodge, Sweeney O C-,mpa>iy
Franklin A, Zane, Vice-Presid'nt, North American Investment
Company
FIRE, AUTOMOBILE and
MARINE INSURANCE
24
Round Table
(continued from [nigc 2(1 ]
may see an old stone house which has
stood perhaps for centuries, its walls tak-
ing on the mellowing touch of age, much
like the gradual coloring of the bowl of a
meerschaum pipe. . . .
"What Mexico City needs is more hotel
facilities. The three or four hotels there
which would compare favorably with
ours are filled to capacity most of the
year." Illustrating his point with a recent
personal experience, he confirmed Razo's
assertion of scanty hotel accommodations
in Mexico City. "Were it not for long
standing acquaintance at the hotel where
I stay when in Mexico City, I would not
have had a room the day I arrived there
•^ S A N Francisco Business
two or three weeks ago. As it was, I had
to wait for a room till the outbound night
train relieved the space shortage. Vet a
clerk at the desk spoke with concern over
a report that a new hotel was shortly to
be erected. I hastened to assure him that
all hostelries in Mexico City would protit
by increased facilities. Plentiful and at-
tractive accommodations would invite
still more tourist travel.
"As to highway development, inaugu-
ration of gasoline taxes would care for the
demand in improvements. In fact, all
conditions in Me.xico are similar to those
we have had to face in the United States,
Mexico would do well to follow our ex-
perience in overcoming unfavorable con-
ditions, and in capitalizing on the favor-
able ones," concluded Polhemus,
Colder
days are coining
Gas'fired heating is clean
and care'free
Colder days are coming. So plan now to have
convenient v^'armth and comfort.
With modern gas-fired heating equipment, your
finger's touch controls the heat. You make no trips
to the hasement on cold mornings. You build no
fires. Mother does not tend the furnace when father
is away.
And gas is a clean fuel. All burnt gases go out-
doors through the chimney without mingling with
the pure, warm air in your home.
As a result, your furniture, upholstery, and cur-
tains stay clean. The exterior of your home does
not need re-painting so often.
C(jme into our office or a dealer's store and see
the Furnaces and Boilers for heating the entire
home. There are also Floor Furnaces and Circu-
lating Room Heaters for homes having no base-
ment and Rathantfircs for the fireplace. Just tele-
phone and a competent heating specialist will call
and gladly discuss the heating of vour particular
home.
Pacific Gas and Electric Company
Owned - Operated - Managed
by Calif omians-
Fast
an(
Certain..
The Trains of the
SANTA FE
have No Rivals
Efficiency and Safety are
in control . . .
The Highest Levels of
Railway Achievement...
Shippers and Passengers
share all of the advan-
tages that come from
fine operation . . .
Automatic Signals and
Train Control Guide the
Trainmen to Certainty.
J, R. HAYDEN
Asst. Traffic Mgr.
SAN FRANCISCO
JAS, B, DUFFY
Asst. Pass. Traffic Mgr.
LOS ANGELES
Mr
SCHINDLER (91
228 13th Stn.ft'
Phone .\\Arkt?t 0Mm
CABINET WORK
COMPt-ETE INSTALLATfONS;
STORE BANK & Of='F10Ei
f^fXTURES V " 4l
HARDWOOD^lNTERtoRSjl
^^yikii M..:^
SEPTEMBER 10
9 3 0 J^ ■
25
Land/(9r Industry
[contiiiutHl fruiii page 14 J
lower low water along the northerly line
of Islais Creek Channel from the westerly
line of Third Street to the Southern Pa-
cific right of way.
The seawall which is to be built in a
manner similar to the one constructed on
the south side of the channel by the
Board of State Harbor Commissioners,
will be 2000 feet long, require the dredg-
ing of 378,000 cubic yards of fill and the
furnishing and placing of almost a half-
million tons of rock. This rock is to be
trucked from the hill on the north side of
Army Street adjoining Missouri Street.
Through the use of this near-by natural
soft rock instead of the hard rock form-
erly used on similar local harbor projects,
two-thirds of the cost will be saved in
addition to leveling off lands which will
be available for the proposed Western
Pacific — Great Northern terminal and
industrial area.
A turning basin will be provided at the
end of the channel adjoining the Southern
Pacific trestle and the material to be
dredged out to a 30-foot depth will be
used to fill additional Western Pacific
industrial lands and the McCormick
Lumber Terminal, .'Additional dredging
of the channel has been done by the Fed-
eral Government which removed the
shoals at the entrance to the channel,
while the State Harbor Commission has
buried the discarded submarines, sunk in
the channel, in a oO-foot hole and brought
the south side of the channel down to 34
feet mean lower low water.
To replace the present open ditch sewer
across the former tide lands a trunk line
bo.x sewer 14 by 8 feet is to be con-
structed three-fourths of a mile long.
The total estimated cost of the recla-
mation work, including the seawall,
sewer, dredging, etc, will exceed one and
one-half million dollars being made up of
the following items: dredged fill $866,-
285: rock bulkhead wall $493,867; drain
$160,000: engineering, inspection, collec-
tion of assessments and incidentals
$100,000.
Chamber Sponsored Project.
Actual work on the Islais Creek proj-
ect brings to a close sixteen years of
effort on the part of the Chamber of Com-
merce to develop the lands in the area for
industrial purposes. Through one Cham-
ber administration after another the cam-
paign was continued until the present
officers were finally able to celebrate the
arrival of the dredge.
The first effort to assist the property
owners of the district in reclaiming their
lands for industrial purposes was launched
in August of I'Uo. at a mass meeting
called by the Chamber of Commerce.
Under the plan, then proposed, the prop-
erty owners would have banded together
and through private agreement would
have dredged the channel and filled their
lands.
Due to the objections of certain owners
and with the declaration of war in the
next few months the plan was never per-
fected. However, the Chamber continued
SACR AM E NTO
Leave 6:30 p.m., Daily Except Sunday
"DeltaKing" "DeltaQueen"
One Way ^1.80. Round Trip ^3.00
De Luxe Hotel Service
THE
CALIFORNIA TRANSPORTATION
COMPANY
Pier No. 3 — Phone SU ner 3880
its plans for the perfection of the project
at a later date.
A new plan was initiated during 1921,
under the auspices of the Chamber of
Commerce. It was the "San Francisco
Plan." Out of this city-wide develop-
ment proposal, approved by the entire
press of the city as well as by many civic
organizations, came the present Islais
Creek reclamation plan.
Secure your
OPERA TICKET
Today/
JL OR over half a cen-
tury a substantial influence in
the sound and conservative de-
velopment of western business.
TheB2,nk of California
NATIONAL ASSOCIATION
Founded i86if
SAN FRANCISCO
PORTLAND • TACOMA • SEATTLE
26
A White House /)^j/
[cimtiilued from page IS]
A Presidential day is now just begun
in earnest, for his formal appointments
are about due. These are the most im-
portant of the day. and are generally
made in advance, although not invariably
a Cabinet member, a ranking Senator or
Representative, or a high mogul of the
Army and \a\-y can walk right in ahead
of scheduled appointments, if their busi-
ness is of sufficient importance. But
usually these greater problems are known
in advance and are scheduled the day be-
fore. The President knows what each
visitor will talk about, and has his staff of
secretaries go through the tiles in advance
of the calls so that he will be informed of
•^San Franclsco Business
the latest developments in these particu-
lar problems. Here, the President's w^on-
derful memory and his alert mentality
serve him in good stead. Many a caller,
who thought he was loaded down with
facts, has found the President a better
informed man than himself, and has left
the White House amazed, and either
chagrined or elated, according to whether
the trend of the Presidential thought fol-
lowed that of his visitor, or not.
The President's governmental callers
are those who want to get the Chief's
slant on a matter pending before them, or
perhaps to "pass the buck." The latter is
a w-ell-known Washington institution.
Herbert Hoover is no "buck passer" and
has no desire to deal with them. His hand
falls heavily on these gentry.
Certified Public Accountants
Section 3 of the Art of March 23, 1901, Statutes of California, creating the
State Board of Accountancy, provides:
"Any citlien • • • may apply for examination • • • and upon issuance and
receipt of such certificate, and during the period of its existence, or any renewal
thereof, he shall be styled and known as a Certified Public Accountant or Expert
of Accounts, and no other person shaU be permitted to assume and use such tiUe or
to use any words, letters or figures to indicate that the person using the same is a
Certified Public Accountant."
The following firms merit your patronage:
BAILEY AND MACKENZIE
2SS California Street
DATenDOrt 7539
BROTHERTON, THOMAS & CO.
155 Sansome Street
DA Tenport 3939
BULLOCK, KELLOGG 4 MITCHELL
1018 Russ Building
KEarny 0465
CERF & COOPER
519 California Street
DA Tenport 1131
WALTER H. CRAMER
268 Market Street
SUtter 2588
DAWSON & RILEY
Hearst Building
SUtter 5175
HASKINS & SELLS
Crocker Building
DOuglas 3480
HICKLIN AND REDMOND
941 Ruas Building
SUtter 2085
LESTER HERRICK & HERRICK
Merchants Exchange Building
KE amy 0844
HOOD & STRONG
425 Standard Oil BuUding
SUtter 0793
HOWARD KROEHL & CO.
1010 Balboa Building
SUtter 3296
H. S. PATTERSON
Mills Building
KEamy 2395
CHAS. H. PETERSEN & CO.
Claus Spreckels Building
703 Market Street
SUtter 3848
SAMUEL F. RACINE & CO.
H. F. Baker. C. P. A., Mgr.
525 Market Street
GArfield 5228
ROBINSON, NOWELL & CO.
Crocker Building
DOuglas 1868
RUCKSTELL & LAND
703 Market Street
Claus Spreckels Building
KEamy 6010
SKINNER & HAMMOND
Hunter-Dulin Building
DOuglas 689 7
The last of the important apix)intments
is over by 12 :30. as a rule, and then flock
in those of lesser importance, usually a
prominent banker from Timbuktu with
nothing on his mind except the desire to
shake the President's hand, and then to
go home and talk about it. He will bear
a letter from Senator Blah or Congress-
man Blab. Under unwritten rules of the
White House of many years standing,
these visitors are permitted to enter brief-
ly and then to pass out. basking in their
new found glory. The 12:30 run of the
(continued on page .iO j
Two Woods-Drury
Is
IN SAN FRANCISCO
"looo Room! at the Civic Center"
The William Taylor
San Francisco 's Most Distinctive New Hotel
Hotel Whitcomb
500 Rooms of Solid Comfort
Woods-Drury Co., Operators
Jamti IVoods, PreiidenI ■ Emcsl Dniry. Manjgrr
September 10. IQIO}?*
27
a
X^
H
IROAI ^^ORKS
TJ
ESTABLISHED 1873
Manufacturers of: Automatic Controls for Refrigerating Machinery,
Refrigerating and Ice-Making Machinery, Cranes all types and capacities
Refrigeration Division
CYCLOPS Self Contained Units — % to 2 tons capacity.
CYCLOPS Enclosed Type Compressor — Vi to 20 tons capacity.
CYCLOPS Slow Speed Heavy Duty Horizontal Double Ac
Compressors — 20 to 300 tons capacity.
Consulting Engineers or Estimates supplied on request.
Crane Divisi
wision
All Types of Cranes for any required capacity.
Clearance Diagrams. Consultation, Specifications or Esti-
mates on request.
Automatic Controls
For CYCLOPS Ref rigeratinff Machinery that is designed and
built for the required purpose.
Sales Agencies in Los Angeles. Cal. : Portland. Ore.: Seattle.
Wash.; Vancouver. B. C. ; and New Zealand.
Qeneral Offices and Factory: 837-847 Folsom Street, San Francisco
CYCLOPS - San Fr
Codes Used : ABC — Bentley's — Western Union
A Mark of
POINT
SUPERIORITY
The Fibreboard trade mark on a Super-Test shipping
case broadcasts to the entire mercantile world that
the shipper buys the best. The 6 points oF Fibreboard
superiority assure complete protection en route . . .
riBREBOAKDtoUCrSiNC
Russ Building, San Francisco
Mill and Factorlei :
San Franclfco Stockton Antioch Vernon Southgate Lof Angclei
PortAnncIci Sumner Portlownicnd Philadelphia Honolulu Kahului
Salei Oniecf:
San Francisco Oakland Los Angeles Portland Seattle
Salt Lake City Chicago Philadelphia
28
■^•{San Francisco Business
INDUSTRIAL DEVELOPMENT
NEW INDUSTRIES
SCHWARTZ & GARDNER, 583 Mar-
ket Street, opened a new printing estab-
lishment on August 15. 1930. where a
general line of printing will be done. High
speed presses have been installed and
special fonts with modern type faces are
included in the new plant equipment.
N BUILDING, S.^N FRANCISCO
E. F. HUTTON & CO.
•Members NewKork Stock Exchange and other principal exchanges
PRIVATE WIRES COAST TO COAST
NEW YORK SAN FRANCISCO LOS ANGELES
61 Broadway and Plaza Hotel Montgomcrv and Bush Sts. 643 So. Spring St. and
426 Powell St. 545 So. Olive St.
OTHER OFFICES AT
Oakland, San Jose. Del Monte. Hollywood, Beverly Hills, Pasadena, San Diego, Santa Barbara
Protection . . .
In the early daj's, the pioneers of the West found protection
only in their own resources.
Today, protection is a spe-
cialized function of modern
hankinj^ — a finiction devel-
ojjcd to the iiiojiest dei<ree
by the Bank of America. —
The protection tliis hank
renders its customers is
based on the sound banking
laws of California — on un-
usually rii^id self-imposed
restrictions — on resources
of more than 100 millions.
BANK of AMERICA
OF CALIFORNIA
IIN SAN FRANCISCO
NORTHERN C.\LIFORNI.4 HEAD0U.4RTERS. 631 MARKET ST.
lIuniboMt Offire, 783 Market St. Donolior-Kelly OITioe. 68 Sutter St.
French-American Ofllce 108 Sutler St. HaycB Valley Office. 498 Hayes St.
Fueazi Office. 2 Columbus Ave. Bayvlew Office. 3rd and I'alou.
Bush-Monlgomery Office. Mills lildK- Oriental Office. 939 Grant Ave.
North Beach Office. I50U Stockton St.
BRANCHES THROUGHOUT CALIFORNIA
This new plant adds one more to San
Francisco's 248 printing establishments,
which according to the 1027 Census of
the United States Department of Com-
merce, turn out a product valued at
$16,768,964. These plants employ 2.296
wage earners who receive wages amount-
ing to $4,415,008. The above figures do
not include those of newspapers and
periodicals. The combined value of the
annual output of the two lines amounts
to $39,157,504.
McCORMICK & COMPANY. 674 3rd
Street, established western headquarters
in San Francisco early this year and twice
have removed to larger quarters.
Beginning in February at 112 Market
Street as a small sales office, the new
branch moved to 699 2nd Street and is
now located at 674 3rd Street. The space
at the latter address is five times greater
than that used when business was started
here, and at the same time the character
of the branch has been changed so that
now a complete line of all products made
by McCormick & Company at Baltimore
are carried for distribution to the western
market, the other Coast branches of
McCormick & Company being served
from San Francisco stock.
.According to John Sparkman. Pacific
Coast manager, the new expansion means
a 40 per cent increase in employees, there
being now 16 on the selling force. The
western company is being incorporated
under the laws of California.
Products in stock are Banquet teas,
Bee Brand spices, extracts and prepared
mustard.
EXPANSIONS
CEREAL PRODUCTS REFINING
COMPANY. Fulton and Webster Streets,
has under construction a new concrete
building. 75 feet by 165 feet, which takes
the place of a frame garage and yard.
According to S. A. Clarke, president,
this new space will mean approximately a
25 per cent expansion of facilities to take
care of the growing business of this com-
pany. The products are yeast and malt
syrup, and the territory served from San
Francisco comprises all the western states
and export to all ports served by boats
equipped with refrigeration space.
ENG-SKELL COMPANY with head-
quarters at 208 Mission Street and plant
on Davis and Fremont Streets, San Fran-
cisco, is constructing a new three-story
reinforced concrete building containing
06.000 square feet of floor space at the
south east corner of Howard and Russ
streets, where the three present San
I'rancisco plants will be consolidated in
one building. The expansion will mean
an increase of approximately lo.OOO
square feet of floor space, and in the near
future new lines will be added.
The company manufactures products
and equipment used by confectioners,
bottlers, bakers, and soda fountains. A
complete branch is maintained in Los
Angeles.
According to W. A. England, president,
the new plant will be ready lor occu-
pancy about February of 193L
EPTEMBER 10, 1930 ^ -
29
'I closed one of the largest
sales I have ever made."
He Set the Date
by Intercity
Telephoning
A building and loan asso-
ciation had an important
deal i)ending with an out-of-
town client. The ileal threat-
ened to drag. The alert
building and loan manager
turned to intercity tele-
phoning.
"The result was most
gratifying. I closed one of
the largest sales I have ever
made and with an ease that
was surprising. It required,
as the final step, the fixing of
a date for me to call. That
date was then and there set
[by telephone]. I went, I
saw and sealed the deal."
This case is typical of
thousands. It pays to tele-
phone.
The Pacific Telephone
And Telegraph Company
0//r Hundred
Million Audience
U'onti;
;:il
mento being ransacked for authentic ma-
terial, which were assembled by a staff of
experienced radio dramatists.
The Empire Builders, carried (hrough
the trans-continental network of the Na-
tional Broadcasting Company a series of
glimpses into the colorful past of the
Northwest. Such characters as George
Vancouver and Chief Joseph of the Nez
Perces, were duly dramatized. A living
voice from the past was brought to the
microphone when General Hugh Scott,
former chief of staff of the United States
Army, grizzled Indian fighter of old, gave
his reminiscences. The "Let's Get Asso-
ciated" program, sponsored by the Asso-
ciated Oil Company, has the entire Pacific
Coast for its backdrop — it has been fol-
lowed regularly by radio audiences from
coast to coast.
Radio is San Francisco's opportunity
for self-expression on a canvas of na-
tional dimensions, and it is using this op-
portunity. Wither it will lead us is a
matter of speculation, in the words of
Don E. Gilman, vice-president of the
National Broadcasting Company, in
charge of its Pacific Division in San Fran-
cisco: "chain broadcasting on the Pacific
Coast has developed so amazingly in the
last three and one-half years that it would
take a brave man to attempt to bound its
future possibilities." And he adds:
"Everything about radio, from techni-
cal details to entertainment undoubtedly
is going to show improvement in the next
few years. Better transmission of pro-
grams, for instance, will be brought about
by rapid improvement of transmitting
equipment.
"The trend of audience is in the direc-
tion of better music, larger orchestras
and well-directed dramatic and dialogue
productions.
"Realizing this, radio is rapidly devel-
oping its own technique of acting, direct-
ing and play-presenting which, however
allied to the art of the theatre, must not
imitate the stage. Increased staffs of
trained workers, producers and continuity
writers in the National Broadcasting
Company are perfecting the manner in
which an audience, by sound alone, may
create an entire scene and find refreshing
stimulation to its imagination.
"We do not anticipate any increased
interest in mechanical reproduction. The
larger percentage of audiences is inter-
ested in original productions by real art-
ists and real musicians.
"Another barometer by which forecasts
for radio's future growth on the Pacific
Coast might be made is the manner in
which the Pacific Coast Division of the
National Broadcasting Company has
grown, in the last three years, from a two-
room suite in a hotel to its present
quarters of almost two entire floors of
the Hunter Dulin Building. From a busi-
ness which spent a third of a million dol-
lars a year, it has grown to one which
spends annually more than $2,000,000."
from
7
You'll like the Matsoit
ships on the Hawaii run
THI':HI':'S a whole fleet of Mat-
son ships in service between
San Francisco and Honolulu. Book
passage on any one of tlieni and
you'll lind broad decks for loung-
ing and sports, staterooms of rest-
ful comfort, and the Matson stand-
ard of service throughout.
Why not run over soon.^ At least
one Matson ship sails every week —
often the fast Matson schedule
gives you additional sailings, too.
Summer "belou) the line"
Down in th(> South Seas, below
the ('(piator. summer is dressing
Samoa, Fiji and Australia in spark-
ling sunshine and gorgeous flow-
ers. Matson ships go then — from
Honolulu.
Let us setid >ou folders n( iiuiu-
sive loiu's.
2a sleanters. . .faalesi service
nVWAU • SOI'IHSKAS ■ AUSrRALIA
215 MAKKKI ST.. SAN FRANCISCO
l>Av<np<irl 2.m)
30
»;{San Francisco Business
A White House /)^j/
I rontinuoil from page 2r, |
"small fry" has been cut down to a frac-
tion of what it was during the Harding
and Coolidge administrations. The Presi-
dent has let it be known to Senators and
Congressmen generally that he is no hand-
shaking machine designed to increase the
prestige of Senators and Congressmen
back home by giving up his time to this
futile exhibition. Some of this has to be
done, however, and the President has
agreed to do whatever is necessary.
With the morning's ordeal back of him,
the President goes to luncheon and there
again one will find invariably a few guests.
Herbert Hoover has always been an in-
veterate luncheon and dinner host. That
may be one reason why his head is so
crammed with facts, for he is continually
drawing out what the best minds of the
nation known about current problems.
The afternoons are given over to taking
care of voluminous White House mail,
in writing speeches, messages to Congress,
and in dealing with propositions im-
mediately before him. The President can
keep a big staff of secretaries busier than
could be thought possible. They come
and go in quick succession, taking down
words that mean nothing to them, but
which may mean the well-being of the
Nation, the freedom of a prisoner, vital
words on legislation that will make a
Senator happy, or a blast that will sizzle
some impertinent importuner.
The President must be kept informed
A Business
Advantage. ••
In the cetnter of San Francisco's financial
and business district are located the home
offices of Associated Insurance Com-
panies where executive counsel, opinion
and decisions are readily available on your
insurance problems —
Well and substantially capitalized home companies
— under competent management — are a distinct
advantage to S.^n Francisco Business —
Writing all forms of Insurance, with Special Service
available — including the Associated Indemnity's
participating (non-assessable) Workmen's Com-
pensation Insurance.
Your Broker serves you well when he hands you an
ASSOCIATED INSURANCE POLICY
Associated
Indemnity
Corporation
C. W. FELLOWS.
President
Associated Insuranci
BuildiiiK, 3.32 Pine St
SAN FRANCISCO
GArfield 6565
Associated
Fire & Marine
Insurance
Company
as to what the press is saying, so he is
given well selected clippings from news-
papers and magazines, reflecting Ameri-
can public opinion of all shades. While
Herbert Hoover is probably more sensi-
tive to criticism than the average occu-
pant of the White House has been, he
nevertheless wants to read critical com-
ment just as much as he does the favor-
able, and his secretaries have definite in-
struction to not edit the clipping service
just to save the feelings of "H. H,"
Calvin Coolidge usually took a nap
each day after luncheon, generally for
about two hours, but President Hoover
has not given the time to this relaxation.
He is a dynamo of activity from the
morning's medicine ball game until the
last good-by is said to dinner guests, for
there are usually dinner guests each eve-
ning as well as luncheon guests each noon.
Walks about the City of Washington
are not infrequently taken, and he is
accompanied by three secret service men,
one walking beside him and the other two
behind. They do not attract attention,
unduly, as your Washingtonian has be-
come immune to the dazzle of the White
House or the Capitol.
Altogether, the President spends a busy
sixteen or eighteen hours a day — enough
to tire any man without super-human
strength. Occasionally the President ap-
pears to be worn from a strain, but at
other times, he is as fresh and vigorous
as any man in his middle fifties should be.
Whatever one thinks of the present ad-
ministration, there is no doubt in anyone's
mind that the President is trying to do
his best and is giving his best in the effort.
United States
LaundiY
The Careful Laundry
FINISH WORK
DRY WASH
ROUGH DRY
DAMP WASH
We use Ivory Soap
exclusively
1148 Harrison Street
Telephone
MArket 6000
September 10. 1 9 3 0 f>
31
Transcontinental Freight
Bureau Docket
The foIlowinK subjects which have been
docketed have been referred to the Standing
Kate Committee and will be disposed of not
earlier than twelve days from the date of the
notice. If hearine is desired on any subject,
request therefor must be made within twelve
days from date. Action on the subject listed
will not be restricted to the exact scope of
the docket, but may include other poinU of
origin and destination, or other commodities
or recommendations, varying from changes
BISHOP&BAHLER
(Incorporated September 16, 1914)
369 PINE STREET
SUtter 1040
Traffic Managers
E. W. HOLLINGSWORTH
Commerce Counsel
Are you on a fair basis with your
competitor in the matter of freight
rates? A solution of your trafflc
problems will doubtless increase your
business. Write or phone us and our
representative will call. OUR AIM:
"Transportation Economy"
MITSUI &
COMPANY
LIMITED
(Mitsui Bussan Kaisha, Ltd.)
Cable Address: "MITSUI"
GENERAL IMPORTERS
EXPORTERS
COAL SUPPLIERS SHIP OPERATORS
SHIP OWNERS SHIP BUILDERS
Head Offic
ETC.
i: TOKIO. JAPAN
San Francisco Office:
301 MERCHANTS EXCHANGE BLDG.
Pacific Cotton Gooi>s Companv
I 52 Fremont Street
San Francisco
Craig Carrier Company
Merchants Exchange Building
San Francisco
proposed, if such moditications appear neces-
sary or advisable in disposing of the subject
11490— Automobile wheels, i:i., wcstbonild :
Pi'.ilxisal tu establish carhiMil ratr <il' SI.IKI
ll>^
iliilc
vhicK,
mum weiKhl :!(l,(lllll lbs., from (iroup "IC"
anil west to the I'acillc Coast, Tarills 1-H
(I, C. C. No. r_':t7 of II. (.. Toll, agent) aixl
I-I-: ll. C. C. No. I2;i'.) of II. C. Toll, agent).
[ continued on page ;i4 )
SCENIC BAY TRIP
V 60 MILES OF ■*
SAN FRANC IS^CO BAY
VALLEcJO-SAN FRANCISCO FAST BOATS
Motorists
MILES OF DRIVING
DINING ROOM BARBERSHOP
BOOTBLACK NEWS SERVICE
CLAY STREET PIER
NOR.TM END OF FERFLY BUILDING
PHONE DAVENPORT /lOOO LOCAL 8921
Southern Pacific Golden Gate Ferries Ltd.
Industrial
Opportunities
III Indnsl ri;il I,;ii.d.s in
South San Francisco
Low Land Cost
San Trancisco Freight Rates
San Francisco Switching Area
SOUTH S. F. LAND AND
IMPROVEMENT CO.
^TTte.
THE SAN FRANCISCO BANK
SAVINGS COMMERCIAL
INCORPORATED FEBRUARY IOTH, 1868
One of the Oldest Banks in California, the Assets of which have
never been increased by mergers or consolidations with other banks.
Assets over $131,000,000.00 Deposits over $125,000,000.00
Capital, Reserve and Contingent Funds, $5,600,000.00
The (ollmving accounls slatid on IheBook'^ a! Sl.no each, viz.:
Bank Buildings and Lots - (Value over $1,925,000.00)
Other Real Estate - - - (Value over $310,000.00)
Pension Fund .... (Value over $690,000.00)
Interest paid on Deposits at 4^^ per cent per annum
Computed Monthly and Compounded Quarterly
885 Charter Oak Ave.
San Francisco, Cal.
Kroehler Manufacturing Company
Manufacturers of OVERSTUFFED LIVING ROOM FURNITURE and DAVENPORT BEDS
OTHER FACTORIES AT: Chiearo, III.; NaperTille. III.: Kankakee. III.: Bradley, III.: Dallas. Texas:
Bindiamton, N. Y.: Lu Ancelee. Cal.: CIcTeland. Ohio: Stratford. Ontario
San Francisco
u s I N E s s
iL
Know these Firms -^
They represent the backbone ot San Francisco and
deserve your co-operation in their respective lines.
They offer a personal, individual service; complete,
intelligent and helpful.
1)
c
oAd'vertise oAnythingl
Houses, Lots, Apartments, Furniture, Farnifl,
Farm Toole, Implements, Mechanic's Tools
and Machinery, Building Materials, Auto-
mobiles. Tires. Accessories, Stocks W Bonds,
Insurance, Accountancy, Investment Securi-
ties, Hotels, Situations Wan ted. Help Wanted,
Stoves, Phonographs, Radios, Books, Music,
Clothing, Hats, Shoes, Markets, Candies,
Ice Cream, Flowers, Chickens, TypewTiters
For anything at all you
unll find a buyer or seller
through the columns of
"San Francisco Business"
7A— BUTCHERS
Beef, Calves, Sheep and Hogs Bought
or Slaughtered on Commission
JAMES ALLAN & SONS
WHOLESALE BUTCHERS
Office and Abattoir:
THIRD ST. and EVANS AVE.
Phone Ml ssion 5600 San Francisco
8— CHOCOLATE MANUFACTURES
D. GHIRARDELLI CO.
SAN FRANCISCO
CHOCOLATE and COCOA
Since 1852
10 — CRACKPROOF GARDEN HOSE
1Ubit£«te»
CRACKPROOF
parden hose
Crackproof
GARDEN HOSE
fee i ^Kanufaaured bu
Pioneer Rubber Mills
Sold all oocr the world
II— ELECTRIC SIGNS
BRUMFIELD ELECTRIC SIGN C9
965-967 FOLSOM ST., S. F.
WE MANUFACTURE
OUR OWN NEON SIGNS
13— EMPLOYMENT BUREAU
COMMUNITY PLACEMENT BUREAU, INC.
Operated by
San Francisco
1-lmpIoyers
GArfleld 4004
14— FLOWERS
2Barbee jTlorigt
GEN. A. J. GOOCH, Prop.
1036 Hyde St. San Fancisco. Calif.
Phone FKanklin 0208
Open Evenings and Sundays. We de-
liver and telegraph flowers anywhere.
Pacific Coast Glass Co.
Manufacturers of
BOTTLES and JARS
SEVENTH and IRWIN STREETS
Phone MA rket 0327 San Francisco
19— HOTELS
HOTEL ROOSEVELT
Jones at Eddy
SAN FRANCISCO'S NEW FINE HOTEL
Every room with bath or shower
$2.00 to $3.50 Garace next door
19A— HOTEL EQUIPMENT
Telephone MA rket 2400
China - Glassware - Silverware
MANGRUM-HOLBROOK
1235 Mission Street, San Francisco
21— ICE MANUFACTURERS
CITY ICE DELIVERY CO.
135 KANSAS STREET
MA rket 6400
Distributors for Consumers Ice,
National Ice & Cold Storage,
Union Merchants Ice Delivery Co.
23— INVESTMENTS
"OVER-THE-COUNTER"
Market Specialists
Unlisted Stocks and ISonds
MARTIN JUDGE JR. & CO.
1 MONTfiOMERY STREET
DOuRlas Srr.O San Francisco
Take Advantage
ofS.Y. BUSINESS
Advertising Columns
Foreign and Domestic
TRADE TIPS
FOREIGN TRADE TIPS
In. HI
Hlld bi
■Minn l-urciKll 'irailc Tips
tci the Internatiimal Trade
iinii Commercial Relations Department of the
San Francisco Chamber of Conmierce, D.Vven-
port .5000, list numbers being given.
20440— Figs.
Valencia, .Spain. Buyer for large SpaJiish
firm desires to contact exporters of figs.
20441— Combs.
San Francisco. French manufacturer of
combs made of horn, seeks an agent in San
Francisci).
20442 — Agent.
San Francisco. French manufacturer of
"pates de foies gras" seeks local agent.
20443— Cheese.
San Francisco. Firm in Paris desires to act
as buying and shipping agent of French
cheese on behalf of San Francisco importers,
for shipment by new refrigerator service.
References available.
20444 — Advertising Novelties.
Brussels, Belgium. .\ sculptor, specializ-
ing in the production of statuettes, ash trays,
and similar articles to he used for advertising
purposes, desires to get in touch with inter-
ested parties direct, or would be willing to
enter into agency arrangements.
20445 — Canned Meats.
San p^rancisco. Firm in Denmark \\ishes to
contact importers of canned foods such as
hams, lunch tongues, pate de fois, etc.
20446 — Chewing Gum.
San I'rancisco. Danish firm seeks comiec-
tion with local firm interested in importing
clie\\ing gum not containing gum.
20447— Wreaths.
San Francisco. Danish manufacturer of
articles for florists desires to get in touch
with importers of palm leaves, maiden hair
fern, sword leaves and asparagus fern in
colors, and preserved condition, to be used
in making wreaths and bouquets for funerals.
20448 — Phonograph Records.
Hamburg, Cermany. Party wishes to con-
tact persons or firms interested in obtaining
the right to manufacture a patented phono-
graph record which is said to be liglit weight
and unbreakable.
20449 — Rosin. Valonca.
Patras, (ircece. Fir'tn inquires for addresses
of local importers of rosin, also importers of
valonea which is used for tanning purposes.
20450— Athletic Goods.
Sialkot City, India. Manufacturers of
tennis rackets, footballs, hocky sticks, etc.,
wish to establish a local agency for the sale
of their goods.
20451— Representative.
San Francisco. Young man willing to
represent an American firm in the Orient.
Experience in organization and distribution
Can speak the Chinese Mandarin language.
20452— Gut.
Osaka. .lapan. Mamifacturers of artificial
fishing gut seek local niarkel.
20453— Japanese Electric Light Bulbs.
T.ikyo, .lapan. Kxp.ul agents for newly
patented froslcil I'leeleie bulbs (interior
frosted! are desirous of forming connections
with local importers or distril)Utors of this
commodity.
20454— Japanese MerchandiEe.
Kobe, Japan. Manufaeturirs representa-
tives for Japaiiesi' niciehaiulise including
brushes, baskets, porcrlaiiiware. lacquered
ware, celluloid ware, antimony ware, bam-
September 10. 1 9 3 0 }■>
33
35— STEAMSHIP COMPANIES
MILLER & LUX
Incorporated
Farming and Livestock
Properties
1114 MERCHANTS EXCHANGE BLDG.
25A— LUMBER
Christenson Lumber Company
Lumber - Mill work
Yards and Mill :
FIFTH and HOOPER STREETS
MA rket 0580 San Francisco
26— METALS
Sheet Metal Manufacturing
Press Work - Forming - Welding - Irrigation
Pipe - Building Product! - Orchard Heaters - Oil
Bucket! - "De Laitte" Automatic Gas Machine
•■Vent-O-Screen Ventilating Screen
W. R. Ames Co.
150 Hooper Street MA rket 3815
Federated Metals Corporation
Great Western Smelting
and Refining Branch
METALS
75-99 FOLSOM STREET
DA venport 2540 San Francisco
29— PACKERS
GRIFFITH-DURNEY CO.
San Francisco
CANNED FOODS
California Fruits, Hawaiian Pineapple
California Asparagus, California
Sardines, Salmon — All Grades
29A— PHOTOSTAT SERVICE
PHOTOSTAT COPIES
de from Letters, Legal Docu-
lenls. Maps, Blueprints, etc.
Personal confidential ;
standard Photoprint Comoanv
30— SAFES AND VAULTS
Telephones: GA rHeld .3041 and 3042
The Hermann Safe Co.
Manufacturers and Dealers
Fire and Burelar Proof Safes and
Vaults Safe Deposit Boxes. Etc.
Howard and Main Sts. San Francisco
EUROPE
via PANAMA
FAST NEW SHIPS
"San Francisco" "Portland"
"Oakland" "Seattle" "Tacoma"
"Los Angeles" "Vancouver"
C.MIIN and THIRD CLASS
HAMBURG-AMERICAN LINE
For PaesBKe — 574 Market Street
or local agents
For Freight — Sudden & Christenson
310 Sansome Street, Sbi
American-Hawaiian S.S.Co.
Frequent and Dependable
Coast to Coast Service
DA venport 2900 215 Market Street
Joint Service of Phone DO uglas 7510
HOLLAND-AMERICA LINE
AND
THE ROYAL MAIL STEAM
PACKET CO.
PACIFIC COAST— EUROPE
"The Pioneer Refrigerator Service"
120 Market Street San Francisco
Montague Pipe& SteelCo.
Riveted Steel Pipe, High Pressure Pipe Lines, Oil
and Water Tanks, Syphons, Steel Flumes, Stacks.
Montague Well Casing, Water Tube Safety Boilers
Office and Works: 1999 THIRD ST.
Phone MArket 2016
PATENTS
TRADE MARKS, FOREIGN PATENTS
MUNN & CO.
Suite 601 Hobart Bldg., San Francisco
F. E. BOOTH
COMPANY,/nc.
Packers and Canners
Fish, Fruit, Vegetables
Executive! Offices:
110 Market St. San Francisco
PACIFIC ELECTRIC
MFG. CORP.
High Voltage Switches
5815 3rd Street
W. A. HALSTED, President
WM. C. HAMMERSMITH, Vice-Pres.
Tlie Old Firm
H AL^STED dt CO.
Undertakers and Embalmers
No Branches
1123 SUTTER STREET
Teleplione OR dway .SOOO
l>i>oware, toys, general curios, iniiliation
pearl beads, electric light bulbs, llsliing lines,
gut-leaders, etc., desires In ciinlacl local
buyers of .Japanese articles.
20455 — Lubricating Oils.
Sydney, Austr;ilia. l':irty is anxious In 1)0
put
ith I
i>f ki-
hei
riuc ami lubrica
ling nils.
20456 — Copra.
Sydney, Aust
-alia. Fi
rm
is ilesinius ol
onntacting local
agents, \
veil
cnnueeletl willl
the cnpra crushi
,g mills.
will
wnuld be will-
iug In undertakt
their- ic-
!les
nl:ilinn as scll-
ing agents for
sun ili'icM
1 :n
d sni.>ke dried
cnpra.
20457 — Radios. Advertising Signs. Fire
EztinKuishers.
Nelsnn, New Zealand. Parly interested in
Mcciving quotations on radios (battery sets),
:i(lvertising signs and novelties and portable
fire extinguishers.
20458 — Representative.
Cleveland, Ohio. Parly whn vvill so.m re-
turn from Colombia, while he repieseiited
American houses of automotive parts for
nearly four years, is desirous of representing
local firms on commission basis.
20459— Agent.
San Francisco. Parly leaving slinitly to
establish himself in Mexico City solicits
Mgeneies for that market. Wide export ex-
perience.
20460— Hardwood Charcoal.
Culiacan, Mexico. Exporter of charcoal
Tiiade nf hard woods desires to communicate
with brokers and consumers of this cflm-
Miodity.
20461— Prunes.
New York. Party is anxious to form con-
nections xvith exporters nf prunes.
DOMESTIC TRADE TIPS
should be made to the I
ade Tips
rade De-
D-3557 — California Canned Goods.
New York. New York firm wishes to act as
representative to Pacific Coast manufac-
turer of canned tomatoes, green olives and
canned vegetables.
D-3558 — Domestic Essential Oil.
New Y'ork. New York firm wishes to act sa
selling agent for a Pacific Coast manufac-
turer of orange and lemon essential oils.
D-3559 — Manufacturers' Agent.
Long Beach, Calif. Party would like to get
in touch with some manufaeturers' agent for
a popular priced line of dress shirts to
haiulle in Southern California.
D-3560 — Manufacturers' Agent.
Chicago, 111. Party desires manufacturers'
agent to represent his line of notions in this
city and surrounding territory.
D-3S61 — Toy Manufacturer.
Los Angeles, Calif. Party inlerested in se-
curing a reliable toy manufacturer in this
city to make a new patented toy. Would
prefer to arrange, if possible, on royalty
basis with manufacturers, but will of course
consider other arrangements if offered.
D-3562 — Chemical Lime.
Reno, Nevada. Concern desires information
with reference to the selling price of a high
grade chemical lime, running from 96% to
!)!)'/, pure, and the names nf firms in this city
that Wdidd be interested in purchasing this
eheniieal lime.
D-3563 — Representation.
South Lyon, Mich. Company manufactur-
ing cold drawn seamless steel tubing, would
like to secure reliable, well esl:iblished sales
representation in this city and surrounding
territory.
D-3564 — Representation.
Hrnnklyn, N. Y. F.astern concern desires to
enntact w ith firm or individual in this city to
liarulle an insecticide.
34
-*i{SAN Francisco Business
The Springfield Fire and
Marine Insurance
Company
-i Iticorporated April 24, 1849 V
From the days of the cov-
ered wagon to the present
time, the Springfield's rec-
ord lias heen one of con-
tinuous development and
progress. The Springfield
has never failed to meet the
full letter of its ohiigations.
The Springfield was among
the first to insist on prompt
adjustment and prompt
payment of losses incurred
in the San F'rancisco con-
flagration, April 18, 19 and
20, 1906.
It jjays to insure in the
Springfield Fire and Marine
Insurance Company.
IT PAYS!
The Springfield Fire and
Marine Insurance
Company
Pacific Department
114 Sansome Street
SAN FRANCISCO
John C. Dornin, Manager
Nelcv Home of S. F. Ne^vs
One of Best Plants
on the Coast
COMPLETION of The News
Building; in the heart of San
Francisco's downtown shopping
district gives The San Francisco
News, a Scripps-Howard Newspaper, one
of the finest pubHshing plants in the
United States. Purchase of the building
was necessary to provide much needed
floor space for the rapidly growing News.
The steel frame and concrete structure
is six stories high. It has a 75-foot front-
age at 812 Mission Street, near Fourth
Street, and 175-foot depth to Jessie
Street.
During the last quarter of a century.
The News has been housed in a plant in
San Francisco's light industrial district.
As additional space was needed, annexes
were constructed. Last fall, the last avail-
able space was built upon. The space
gained was not sufficient for the needed
expansion, so plans for a new building
were ordered.
After plans had been drawn and work
was about to start, W. N. Burkhardt,
editor, and J. L. Cauthorn. business man-
ager, purchased the modern building that
had been occupied for about four years
by The Bulletin. That paper ceased publi-
cation August 2S, 1029.
The building was entirely remodeled
and refinished to suit The News' plan of
publication. The move from the old struc-
ture to the new was made without missing
or even delaying a single edition.
In addition to housing all departments
of The News, the new building also has
the Pacific Coast offices of Scripps-
Howard Newspapers; the western division
headquarters of L'nited Press; the west-
ern offices of NEA Service, Inc., and the
Coast headquarters of Pacific and Atlan-
tic Photos.
The basement of the new building is
used for storing paper, for heating equip-
ment and for two huge electric control
panel rooms.
On the main floor is the business office
The display advertising department is on
a mezzanine floor above the business
office. The mail rooms and the press
rooms are on the main floor in the rear of
the business office.
The editor's office, editorial rooms,
library, art, photo and engraving rooms
adjoin on the second floor. The News'
national advertising department, the com-
posing room and the stereotyping depart-
ment are on the third floor. "The business
manager's offices, the classified advertis-
ing and the circulation departments are on
the fourth floor. The two top floors are
being held for future expansion.
The News has had a rapid growth dur-
ing the past eight years since Burkhardt
became editor. In that time, the paper's
circulation has been doubled. The paper
has more than doubled in size. The staff.
which included about 250 persons in 1Q22,
has grown to 500.
SPECIAL NOTICE
A copy of "American Foreign Trade in
1030," the official proceedings of the Na-
tional Foreign Trade Convention held in
Los .Angeles during May, 1030, is now
in the library of the International Trade
Department. Members of the Chamber
are welcome to consult this valuable
volume.
Transcontinental Freight
[ continued from page .'il )
11491— Furniture. CL, w.stlwuiid, niiiiinium
wiiKlit: Hctiucst for aiiiPiulniciit dI' Si-clions
:i, 1 ami .->, Ucni 287,'>-<; of Tarill 1-H (I. C. C.
.Nil. V>M of H. G. Toll, agent I and Sections
:i and 4, Item 2875-A of Taiilf 4-E (I, C, C
No. 12,1!) of H. G. Toll, agenti, by reducing
Ihc minimum carload weight to 17,000 U.S.;
Jlo cluiji
11492— Br
rate
steel
utlo
lleque
notor bear-
washers. \XA„ eastljound:
stablishnient in Tariff :l-B
II. C. (;. No. 1238, H. G, Toll, agent) of the
following less carload rates on brass or
steel nutlocks, motor bearing shims and
waslu'rs from California to:
Groups: .\-Ii-C-Cl I)-i:-|--G-H ,1
.•«2.(i:i .'?2.10 .'il.yi per
100 lbs.
11493 — Advertising window displays, printed,
made of librcboard on to which are pasted
wooden blocks advertising the natural
l)aint color on wood, I.C.L, eastbound: Re-
(|uest for addition of these advertising
window displays in Section 1, Item 2841 of
Tariff ;i-li (I. C. C. No. I2:1.S, H. G. Toll,
agenti.
11494— Cocoanut meal and sesame seed meal,
CI., eastbound: Hequest for carload rale of
,")0c per 1011 lbs., minimum weight ,'>0,000
lbs., on cocoanut meal and sesame .seed
meal from the Pacific Coast to Group "D,"
Tariffs 2-Y (I. C. C. No. 12,i:t, H. G. Toll
agenti and ;!-B (I. V.. C. N.i. 12;«. H. G.
Toll, agenti.
11495— Steel sign bases with stands attached.
CL, westbound: Request for inclusion of
steel sign bases with stands attached in
Item WV.W-X. Tarill's 1-H (I. C. C. No. 1237
of H. G. Toll, agent) and 4-E (I. C. C. No.
12:ill of H. G. Toll, agenti,
11496 — Atmospheric water cooling towers,
wooden, K. D. flat, including fixtures. Ch,
eastbound. Request lor inclusion in Item
.'.2."., Tariir 27--M 1 1. G. G. No. 12:i2, H. G.
Toll, agent) (covering lumber and other
foi'esl products subject to commodity
Group "D" rates) of atmospheric water
cooling towers, wooden, K. D, flat, including
ii-on or steel and brass fixtures consisting
of castings, tie rods (not to exceed ,'!U feet
in length I, turn buckles, nuts and bolts.
The weight of such lixtures not to exceed
10 per cent of the total weight of shipment.
11497— Steel bars and billets, mixed carloads,
westb.mnd: Reciuest for mixed carioail
rate of .$1,411 per 100 lbs. on steel bars and
billets, minimum weight 80,0110 ll)s., from
Group "R" to California under Tarilf 1-H
II. C. C. No. 12,17 of H. G. Toll, agent).
11498 — Concrete reinforcement bar supports.
I.Cl,, w<stboun<l: Retpiest inclusion ot con-
crete reinlorcemeni bar supports in Itinl
:H75 of Tarilfs 1-H (1. C. C. No. 12:i7, H. G.
Toll, agenti and 4-E II. C. C. No. 12,3!) of
H. G. Toll, agenti.
11499— Hand wax presses. I.CL, westbound:
Ketiuest for inclusion of hand wax presses
in Item 3IIX.-> of Tarilf 1-H (I. C. C. No. 12,37
of H. G. Toll, agent).
11500— Skids in mixed carloads with machin-
ery, westbound: Request for inclusion of
skids in Item 39(i()-B of Tariff 1-H ll. C. C.
No. 12.37 of H. G. Toll, agent).
^San Francisco Junior Chamber of Commerce Issue |
\"
IE XX SEPTEMBER 17, 1930 Number 38
hns Completed for Fire Prevention Week
pervisors Pass Ordinance Golfers Sign /or Tournament
Modernization of Equipment and Fire
College Are Latest Projects
E fnmiius O'l.i'aiy cow little realized wlieii she kicked the lantern into the
ay on the ninht of October 9, 1871, that she was startinK Fire Prevention
Ifeek as well as the Great Chicago Fire. The fact remains, however, that our
inal Fire Prevention Week is observed each October in memory of that
tiflagration, and Mrs. O'Leary's cow thus earned a place among "the great
of history as the symbol of Preventable Fire Waste,
eek of October 5th to 11th, will be Fire Prevention Week in 1930. As in the
activities in this city relating to its observance will be in the hands of the
;hamber of Commerce. .\ broad
of public education has been
by the Fire Prevention Commit-
le Junior Chamber, and when the
ids it is certain that San Fran-
II know more about reducing its
loss ratio.
education through press articles,
is, theatrical slides, posters and
displays will play a prominent
•ing the week. In addition, a large
r speakers, under the direction of
iniltee, will bring the message of
^ble lire wa.ste to all of the public
to the churches, and to various
it clubs, luncheon clubs, and
zations. A complete program
talks has also been arranged.
! the entire week the speeaflc
of the Junior Chamber of Com-
I'M be given to the people time
ne, in a frank appeal to public
Leading Professional and Amateur
Champions Will Visit S. F.
Willi scores of the nation's leai
ciiUred ill the first National
lit Lakeside, December i to 7
Junior Chamber of Commerc
ity
lion's leading professional and amateur golfers already
Open Match Play Championship to be held
under the sponsorship of the San Francisco
rce. Indications arc not lacking that favorable
ill accrue to this city and the bay region as a result of the
FIRE ORDINANCE IS PASSED
the most important achieve-
the Junior Chamber of Commerce
Ire prevention work, has just
plished upon the eve of Fire
Week in tlie adoption of the
|e ordinance. Started a year and
ago, the final success of the com-
peaks eloquently for organized
Uward civic improvement.
[ continued on page 2 ]
Police Committee
Assisted by Chief Quinn
that
Police Uepaitnieiit Coiiiiiiitt
not actually engaged as yet,
lice of any of the project
been brought before them, are
icless, very busy acquiring an
ion. I'ortunately, this committee
hearty approval of Chief of Police,
I. Quinn, and he has done evcry-
possible to help their program,
veek, he has sent them the head of
Jctail or department to speak on a
subject. These talks, informally
have not only served to acquaint
■mliers with the work and problems
department, but have been invari-
itensely interesting. They have even
ed exciting descriptions of various
in police annals by the officers
dually participated in them.
j. Garnett, chairman of this com-
I, states that it is interesting to note
he further the committee investi-
[ continued on page 3 ]
FIRE PREVENTION COMMITTEE, S.
Left to right — top row: C. I. Haley,
'. JUNIOR CHAMBER OF COMMERCE
M. White, James G. Flaherty, Geo. D.
Clark, Jr., P. F. Gardiner.
Left to right— lower row: Robert Lee St. Clair, Chester R. F. Cramer, Tom
Larke, Jr., Robert M. Levison, chairman, and James S. Garnett, chairman of Fire
Prevention Week. Member absent — Robert Orr.
VENTURA HEROES
WELCOMED BY CITY
THAT KNOWS HOW
nation-wide public
tournament.
Among the better known players entered are Leo Diegel, Hortiin Smith, Jolinny
Farrell, Al Espinosa, Denny Shute, Bill Mehlhorn, Harry Cooper, Charles Guest, Al
Watrous, Gene Sarazen, Tommy Armour,
and Charles Lacey.
\ number of the entries were secured
by Harold Sampson, young Hurlingame
professional who created such a sensa-
tion at the National Professional Cham-
pionship Matches recently, by defeating
Leo Diegel, defending champion, in 38
holes. Joe Kirkwood, famous trick shot
artist, is another entry and will demon-
strate some of his famous exhibition shots
while here.
There will also be a goodly amateur
contingent represented in the Open Match
Play. Francis Brown, Hawaiian star, who
recently captured the California state
championship is entered, as are Fay Cole-
man, runner-up for the same event, Harry
Eichelberger, Johnnie McHugh, Lawson
Little and Hon Stein, former western
amateur.
Charles Fay, Jr., chairman of the Golf
Committee, has announced that season
tickets for the entire four days' play will
be sold at .$5.00 each. Only a limited num-
ber will be issued in order to secure a
gallery that will not be too large for the
enjoyment of spectators. Application
should be addressed to Fay, or to the
office of the Junior Chamber of Com-
HARBOR DAY RESULTS "Hrc,-, Merchants Exchange Buildi,
GRATIFYING TO C. C. ' '^""''""^"^ °" •""'' ' '
Tluit Sa
I klK
to Ik
its citizens who have performed an out-
stniuliiig service to humanity was demon-
straled recently in the reception accorded
Captain William R. Meyer and the mem-
bers of his crew when their ship, the
S. S. Ventura, arrived in port bearing the
survivors of the ill-fated steamer Tahiti.
Ill undertaking the responsible task of
arranging a fitting welcome for the
Ventura, the San Francisco Junior Cham-
ber of Commerce had certain delinitc
goals to achieve: to pay just homage to a
eiew of gallant mariners I who refu.sed
lo be heroesi; to make the survivors feel
this city shared their joy in deliverance
and was happy to receive them, and
finally, to let the world know that San
Francisco was the home port of Ihe rescue
ship and the home city of the self-elfacing
rescuers.
Kadh member of the Junior Chamber
of Commerce, especially those of the
Marine Committee and others who were
actively engaged in assuring the success
of the gigantic civic welcomi-, can take
honest pride in the fact that their organi-
[ continued on page 3 1
Tile sccoiul annual celebration of Har-
bor Day ill conjunction with the Pacific
Yacht Regatta sponsored jointly by the
Corinthian Yacht Club and the Sports and
Marine Committees of the Junior Cham-
ber of Commerce, was a spectacular and
slartling success. Tlic crowd that lined
the streets to see the mammoth parade
were more than double the size of the
number ttf people who viewed Harbor
Day in 1929. The ambitious program^ of
events kept the Marina, Telegraph Hill
and Embarcadero black with interested
throngs all day long. Literally, tens of
thousands of telephone calls and inquiries
were made at the information booth estab-
lished in front of the Ferry Building.
These inquiries ranged from requests for
Ihe location of particular ships to intelli-
[ continued on page 3 ]
Committee Formed to
Relieve Unemployment
The "Citizen's Committee to Stimulate
Employment for San Franciscans," is but
a few days passed the formative stage
and under the leadership of Mr. Selah
Chamberlain the results so far accom-
plished are gratifying. The Junior Cham-
ber of Commerce is directly represented
on Mr. Chamberlain's committee by Paul
Wooil, vice-chairman of the Junior Cham-
ber Industrial Committee, assisted by
John Duniway of the Speakers' Bureau.
The Industrial Committee is busy solicit-
ing from clubs and various organizations,
the privilege of speaking liefore them.
There are and will be three si)eakers al-
r continued on page 3 ]
r^^O
SAN FRANCISCO BUSINESS
f San yrancisco Junior Chamber of Commerce Issue |
SEPTEMBER 17, I 9 M)
Published weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Telephone DA venport 5000. Subscription, 54 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3. 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Fran-
cisco, California.
Editor - JOHN L. GOMPERTZ
Morton liicli.
Cba
Associate Editors
C.athcort Hprman Nichols Le
rman, Publicity Committee -
wis B. Reynolds Carl Wakefield
Robert B. Coons
Officers of the San Francisco Junior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. A. Folger 2nd Vicc-Prcs. & Treas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr.,
Robert B. Coons, Lloyd W. Dinkelspiel, Daniel W. Evans, J. A. Folger, Chalmers G.
Graham, John J. HelTernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer,
Martin S. Milan, Herbert H. Mitchell, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J. Ts-nan, Jr., S. G. Walton, Archibald B. von Adelung.
OBSERVATIONS
It was with a feeling of humility and deep appreciatio
that
^ read the editorial
in a recent edition of the Call-Bulletin about the San Francisco Junior Chamber of
Commerce. However, the thousands who read the "free advertisement" as it was
called, could not help but realize how futile the efforts of the Junior Chamber of
Commerce would be without the help and friendly cooperation of our local news-
papers which has surely been ours.
The Pacific Telepho
and Telegraph Co
ch splendid poste
rs for Harb
d fortunate
ch a real friend
ce
again
prov
ed th<
t
ty
. by th
e CO
ntribu
ti
d
the Ju
nior
Cham
b
i I
ight ir
the
heart
0
GOLFERS SIGN
FOR TOURNAMENT
[ continued from page 1 ]
Below are the conditions, program and
list of prizes for the tournament:
The competition for the Open Match
I'lay Championship of the United Slates
will be held at the Olympic Club at Lake-
side, San Francisco, California, begin-
ning Thursday, December 4. when the
?7500 purse and trophies will be com-
peted for under the rules of the United
States Golf Association.
The winner of the competition will be
the champion open match play golfer for
the year, and tlie prizes will be awarded
in the manner shown below.
In the event of a tie or ties for the 32nd
place on Thursday, the contestants so lied
shall continue to play until a lead by
strokes at any hole has been gained.
In drawings for match play rounds, the
draw will be seeded from a ranking list
to be prepared by the committee rank-
ing the leading 20 players. The first eight
names on such ranking list will be seeded
in the draw.
In the event of halved matches the
players shall continue to play until one
of them shall have won a hole, which shall
determine the winner of the match.
All entries are subject to the approval
of the Tournament Committee.
Entries limited to the following: Pro-
fessionals who arc members in good
standing of the P. G. A.; amateurs who
have association handicaps of 5 or less
(limited to 30 players).
PROGRAM
THUliSnAY, DECEMBER 4th
Qualifying Rounds
.ipwcst 32 aggregate scores to qualify for
maich play. Diaw to be seeded.
FRIDAY, DECEMBER 5th
!) A. M. Match Play Round (18 holes)
2 P. M. Match Play Round (18 holes)
SATURDAY, DECEMBER Cth
ft A. SI. Match Play Hound (18 holes)
2 P. M. Match Play Round
(Semi-Finals) (18 holes)
SUNDAY, DECEMBER "th
9 A. M.-l :30 P. M. Match Play Round
(Finals) (36 holes)
PRIZES
To Amateurs: Trophies.
To Professionals; ?7,500.00.
Distributed as follows:
The winner shall receive $1500
The runner up shall receive 1000
The two losing semi-finalists
shall each receive 500
The four losing mid-flnalists
shall each receive 300
Tlie eight players losing in the
second round shall each
receive - 150
The sixteen players losing in tlie
llrst round shall each receive.. 100
The player making the lowest score in
the 36 hole qualillcation round will re-
ceive a special prize.
c.oi.r coMMiriKi:,
JUNIOR CHA.MBKR OF (;f)MMERC.E,
451 California Street,
San Francisco, California.
Gentlemen:
Realizing Ihat only a limited num-
bci- of season tickets for the first
:innual National Open Match Play Golf
('hanipionship December 4-7 in San
I'rancisco will be issued, and that ap-
plications will be filed in the order
received until the quota of season
tickets is exhausted, I hereby make
application for
season tickets at S5.00 each.
N'ame
Bus. Address
Tel. No
-•iSfSAN Francisco Busin!
TAX LECTURES HELD B ,
MERCHANTS' AS '
SUPERVISORS PASS
FIRE ORDINANCE
[ continued from page 1 ]
0;her projects completed by the Fire
Prevention Committee during the past
year were the adoption of a new X-ray
film ordinance, the addition of several
aerial ladders to the fire department, in-
spcclions by company officers, greater
response to telephone alarms, and an in-
crease in the personnel of the fire preven-
:ion bureau.
Projects still in process by the Fire
Prevention Committee include better fire
protection for the waterfront, centrali-
zation of fire prevention activities among
the city departments, and adoption of the
assignment system and the establishment
of a fire college.
.\ movement is also being started to both
enlarge and modernize the fire fighting
facilities of the city by the replacement
of some 35 engine companies with new
equipment (some of the present engines
are 17 years old), the rebuilding of a
number of fire houses, the building of
repair shops for the exclusive use of the
lire department, and the extension of the
high pressure system in certain thickly
built portions of the city which now are
served only by small mains under low-
pressure.
FIRE COUNCIL PROPOSED
.\ further movement will shortly be
initiated which will lead to the forma-
tion of a fire council for San Francisco,
to which will be invited representatives
rif all the civic organizations of the city.
This fire council will act as a super com-
mittee on fire prevention activities, and
will be able to give great power to the
elTorts of the Junior Chamber of Com-
merce when called upon for help in any
difficult problem.
Fire Prevention Week this year will be
under the direction of Robert M. Levison,
chairman of the Fire Prevention Com-
mittee; J. S. Garnett, chairman of Fire
Prevention Week ; and the following sub-
chairmen: B. F. Gardiner, Geo. D.
Clark, Jr., Chester R. F. Cramer, James
G. Flaherty, C. I. Haley, Thomas Larkc, Jr..
Robert St. John Orr, Robert Lee St. Clair,
and Leonard M. White.
Trophy Presented to Navy
Due to the elTorts of Gordon .McDonald,
chairman of the Sports Committee of the
.Inniiir Chamber of Commerce, Mr. Peter
H, Kyne, eminent San Francisco author,
donated an elaborate trophy for the win-
ner of the Navy N. R. A. Shoot held
August 17, 19.30.
This trophy was presented to Admiral
Scliofield, commander of the battle fleet
on Harbor Day.
Mr. Kyne further presented a richly
hound set of his works to the flagship of
the Pacific Fleet.
Under the auspices- of the Retail |
chants' Association, three Taxation ■
tures are being held at the San Fran i
(Commercial Club.
The cost will be ?10.00 per pe i
which includes three (3) dinners, pr |
tioiial expenses, stenographic repo )
anil a copy of the proceedings of the I
lectures. Each person attending w||
ceive a copy of the proceedings.
Monday evening, September 15,
o'clock, Dixwell L. Pierce, Secretsr
the State Board of Equalization.
Wednesday evening, September 1 j
G o'clock, Reynold E. Blight, Franij
Tax Commission of California.
Tuesday evening, September 30, j
o'clock. Senator H. C. Nelson, Chair i
of the Senate Committee on Revenue
Taxation, and a member of tin- .
Legislative Committee on Taxatiim
Welcome to New Membei
The Junior Chamber of Commerce
comes to membership the following, ;
joined during the period from Aui
13 to September 12, 1930: .
W. Lindley .\bbott, Attorney, 43 ii,
goniery Street; Walter A. Andeii
-Vnderson & Cristofani; J. O. Baumi
ncr, Hotel Mark Hopkins; Gerald J. Bi
Marsh & McLennan & J. B. F. Dav ,
Son; Edward S. Clark, General Sti
ship Corp.; A. B. Crystal, Southern Pai
Co.; B. M. Doolin, Standard Oil Co.; .
A. Douglas, Union Oil Company ; Kinii
Dyer, Attorney, 1214 Financial Cet
Bldg.; Robert Holliday, Call-Bull(
Charles H. Kispert, General Insuri
Broker, 310 Pine St.; J. M. Lalor. Ma
Elec. Eng., 224 Spear St.; Charles
Lindgrcn, Forderer Cornice Wo
Howard Martin, The Crusaders, I
Capt. Evan K. Meredith, .\thletic Off
9th Corps Area, Presidio; W. PI
Morrissey, Postal Tel.-Cable Co.; Edga
Newton, Printing, 500 Howard St.; San
S. Perry, Calif. School of Fine Arts; W
llyberg, Standard Oil Company; and Ji
A. Sutro, .\ttorney, Standard Oil BIdp
Membership Committee
Turning to Literati
".Vhead of the Times" is the title i
booklet being prepared descriptive of
formation, growth and activities of
Junior Chamber of Commerce. With
completion of both the copy and
work this week, the pamphlet will
sent to the Executive Committee for
proval.
The title, "Ahead of the Times,"
been selected as being in keeping with
aims and ambitions of the Junior Ch;
her, and the cover w-ill be of futuri
design showing San Francisco from
waterfront. Tlie booklet will contain f
pages of reading matter, cleverly il
ti-aled in the modern manner.
M the present time the Junior Chi
her has no informative literature of
kind. Through the efforts of the Meml
ihip and Publicity Commitlees, the hi
let is being drawn up to take care of
many requests for inftirmation rega
ing the organization and its activities
is also intended to use the pamphlel
interesting prospective members.
President Threlkeld Speah
On the evening of September 4. Pr
dent J. H. Threlkeld of the Jmiior Chi
ber spoke at the farewell dinner tende
.Major General John L. Hines by the I
Francisco Branch of the Reserve OfllO
.\ssociation. 1
S I^IHMBER 17, 19 3 0)s«—
lACTS and
CRACKS
m have all lu'aid i)l spaghetti fating
, wIlL-lc miles and miles ol' this
le all" consumed. Well, liere is a new
Captain Stanley Allen of the Marine
rtnient of the Standard Oil Co., at
Haihoi' Day dinner aboard the Dollar
resident Talt, won the "frog leg
ng contest." This alVair was more or
impromptu, for Captain AUijn was
aware that he was eating frog legs
1 he had consumed several dishes.
;n he found out that he was eating
I'rench delicacy, the contest was
cd.
les Cantelow, who was a member of
llrst Board of Directors, is again
iteil in San Francisco as manager of
liiilwijod Line. Here is a good man
the Marine Committee, for he has been
ted at l.os Angeles for the past year,
should know about harl)or proble
1.. Stephenson, Jr., a member of the
bor Day Committee was given the
of securing all the girls for pictures in
nection with publicity. The effect of
pleasant task prompted Mr. Stephen
to immediately pay one year's dues
<lvance to make sure that he will be
iline to carry on llie same task next
lob l.evison is becoming a spell-binding
tor. lie has faced the Board of Supcr-
recently on several occasions and
ike in l)ehalf of the lire ordinance. This
nance has been passed by the supcr-
ors, and will become a law within two
This is another splendid job
le, and praise is surely due to Bob and
energetic committee.
;hief Brennan, who so ably and will-
ly has always assisted our I'ire Pr
n Committee, is out of town taking
tie rest from his lirey dut
Police Affairs Committee chairman,
S. Oarnetl, was officially conducted
U)Ugh Chinatown, the Hall of Justice
d the morgue, Wednesday evening,
ptember 10, lfl3n. This connection
ould place Mr. (larnelt in a position to
least get exemption from duty on the
kroner's jury.
The Membership Conunittcc has put in
new file headed "Prospects for Future
embers." and it is pleasing to note that
iO names were added recently, as Fred
dir became the father of a baby boy on
ligust 28. and M. M. Smith announces
le arrival of a son on .Vugust 29.
< f <
Martin Mltau is spen<ling his vacation
1 a very useful manner, acting as nurse
aid for the recent arrival in his family.
Harry Browner, chairman of the Indus-
■ial Committee, is vacationing at Del
tonte, looking over the golf industry.
New Police Committee
Assisted by Chief Quinn
I continued from page 1 ]
iiation goes, the more convinced arc they
that San Francisco has, on Ihc whole, the
lliiest Police Deiiartment in the world;
llie Automobile Buieau recovers more
than <J9 per cent of all cars stolen. They
have eliminaled pickpockets (who can
ii.it work without protection), practically
all the evils of Chinatown, and are ap-
parently very modern and up to date
( veil to the point of surpassing other
Police Departments in new methods and
equipment. San Francisco has on the
whole, less crimes than any other sizable
city in tlie lulled States, in spite of con-
centrated foreign districts.
All of this is being done with an under-
manned force. Whatever they lack in
numbers, is to a great extent, made up
in superior training. The younger men
coming into the department (many of
whom are high school and college gradu-
ates) are so handled that in the course of
a year and half, they are what well may
be called super-policemen. In days gone
liy, it took an oflicer twenty years to
reach this stage of perfection. These
young men make up the motorcycle side-
car detail that has drawn so much ad-
miration from the public, not only for
their daring courage but for their
thoroughness, efficiency and courtesy.
The Police Department, however, is
hindered from outside sources, such as
llie apathy on the part of the public in
giving them the whole-hearted support
which they deserve, and apparently, the
work of this committee will be directed
loward eliminating these stumbling
blocks.
Various members of the committee
have taken considerable time visiting the
Police Commissioners' sessions, the Ideii-
lillcation Bureau, the Photographic De-
partment, and the school, which all
officers must attend in their turn. Inci-
<lentally, this school, a new feature of the
department, has yielded immediate bene-
ficial results, without one single com-
plaint from any member of the depart-
ment.
Recently, the committee. Vice Presi-
dent Folger and guests, were royally
entertained by Chief of Police William J.
(Juinn, anil had the pleasure of listening
to two lectures. That grand old man of
the department, Sergt. Patrick McGee,
pictured Chinalown of thirty-five years
ago when the sergeant was a patrolman
ill that district. Sergeant John Manion in
charge of the Chinatown detail for the
last ten years, delivered a very interesting
talk on narcotics, which was replete with
photographs, evidence in the form of
confiscated property and weapons, and
even samples, very carefully sealed in
glass tubes). The entire party was then
given a "Cook's Tour" through the city
jails, the Coroner's office and Chinatown,
under the guidance of Officer Thos.
Cronin, ending in a prolonged visit to one
of the Chinese theatres.
The most remarkable feature of the
evening was the fact that the Coroner's
office was so spotless, modern and well-
apiMinted, that fourteen young men and
women could go into San Francisco's
"ice plant" and dispassionately review
several unidentified "non-voters" with-
out a single member of the party ex-
periencing any gruesome feelings.
Friday, Sei>lember I'J— Fire Prevention,
and Membership.
Monday, September '22 — Kxccutive, and
Publicity.
Wednesday, September 2i — Board of
Directors, dolf Finance, Police Affairs,
and Window Display for Fire Prevention
Week.
Thurstlay, September 25 — Marine, Golf,
and Municipal Afl'airs.
Friday, September 2C— Fire Prevention,
and Membership.
Monday, September 29 — Fxecutive, and
Publicity.
Wednesday, October 1— Board of Direc-
tors, Window Display for Fire Preven-
tion Week, Police Affairs, and Golf Fi-
nance.
Thursday, October 2 — Industrial, Aero-
nautics, Marine, and Sports.
Friday, October 3— Fire Prevention, and
Membershii).
Monday, October C— Fxecutivc, and
Publicity.
Wednesday, October 8— Board of Direc-
tors, Golf Finance, and Police Affairs.
Thursday, Octolier 9— Marine, Golf, and
Municipal Alfairs.
Friday, October 10— Fire Prevention,
and Membership.
in Nev
vill
COMMITTEE MEETINGS
Monday, September 15 -Publicity, and
iCxecutive.
Wednesday, September 17— Board of
Directors, Golf Finance, Window Display
for Fire Prevention Week, and Police
Allairs.
Thursday, September 18— Industrial,
.\eronautics. Marine, and Sports.
Harbor Day Results
Gratifying to Chamber
I continued from page 1 ]
gent and searching questions regarding
the system of operating San Francisco's
docks and waterfront activities.
The sports program broke into the
national sports page headlines when the
winning crew from the Standard Oil
tanker Reed drove their life boat over
the measured mile course in nine minutes
and twenty-three seconds, lowering a
world's record set in New York Harbor
several years ago by no less than twenty-
five seconds.
On Battleship Row, the navy cutter race
lor the Olympic cup was won by the
U. S. S. Idaho in a hair raising finish by
inches, from two eager oared competitors.
The sixty war vessels anchored in the
bay and tied up at every available wharf
on the waterfront were hosts to a tlirong
estimated at 22,000 people during the
afternoon and early evening. More than
a quarter of a million of people either
saw the parade or heard the broadcast of
the day's events that went out over the
air. At night the skies scintillated under
the glare of the entire searchlight equip
meat of the battle fleet while corruscating
fireworks fizzed and darled in spectacul
fashion off the Marina.
It was a day of days for the Marine
Committee entrusted with the charge of
this event. Each man did his duty and
tlie program went off without a hitch or
hindrance. The enthusiastic support of
the San Francisco press and the keen in-
terest manifested by the state-wide papers
bounded home in a manner not to be
forgotten.
Chairman O'Gara of the Marine Com-
mittee received literally scores of letters
from interested citizens discussing from
every angle the len points in the Harbor
Day program. The best of these sugges-
titms were incorporated in the program
in its final form.
Not content to rest on their oars, plans
are now being laid down by the Marine
Committee for making Harbor Day a
permanent institution in the life of the
city. The scope of the day is to he en-
larged and every organization honestly
interested in the advancement and wel-
fare of our Harbor Day is to be invited
to share in the proceedings. This year's
program received invaluable assistance
from the Propeller Group. It would be
impossible to list in the space available
the large number of San Francisco busi-
ness firms and organizations who gave
their help to the day seriously and un-
restrainedly. Kvery committee of the
Junior ''.hamber of Commerce contributed
its full share to the success of the day.
VENTURA HEROES
( continued from page 1 )
zation was featured prominently in news
stories printed throughout the nation.
Press Association dispatches credited the
Junior Chamber with sponsoring the re-
ception and several of the illustrated
news syndicates relayed pictures show-
ing Wilson Meyer presenting the Cham-
ber's scroll to Captain Meyer aboard the
Ventura. This scene was also taken by
movietone cameramen and undoubtedly
will be shown in nuition picture theaters
throughout the land.
The Ventura arrived in San Francisco
on September 1, Labor Day, and was met
at quarantine by a launch bearing mem-
bers of the Junior Chamber's Marine
Committee. Other craft of all description
met the rescue ship anil circled her in
salute while airplanes droning overhead
dropped (lowers on her decks. Whistles
and sirens on both sides of the bay sent
up a mighty blast as the Ventura steamed
toward her ber|h at the Matson doclis.
At 10::ill o'clock the following morning
the Ventura officers and crew formed the
nucleus of a parade at the Matson Build-
ing and were escorted up Market Street in
a fieet of automobiles to the City Hall
where they received the plaudits of the
Mayor and a distinguished coterie of
naval, military and civil officials. Presi-
dent J. H. Thrclkeld represented the
Junior Chamber of Commerce.
From the City Hall, the "heroes" were
whisked in motorcycle-escorted automo-
biles to the Merchants Kxchange Building
wliere they and a small number of
Tahiti survivors were joint guests at a
luncheon tendered by the Commercial
Club and the Junior Chamber of Com-
merce. It was one of the largest and most
enthusiastic gatherings ever assembled
in the historic club dining room. Mr.
Clay Miller, president of the Commercial
Club, presided.
The entire proceedings, including music
by the Ventura orchestra and the speeches
of Captain Meyer, three Tahiti survivors
and President 'nuelkeld, were broadcast
through the courtesy of the National
Broadcasting Company over the entire
chain covering the United Stales from
coast to coast, so that the whole country
might know of what stuff San Fran
seafaring men are made.
Committee Formed
[ continued from page 1 1
tending these meetings, representatives
from religious organizations, labor organi-
zations, and from the business world (a
member of the junior Chamber of Com-
merce), each talking for five minutes on
behalf of this excellent cause.
Circulars are being distributed request-
ing the recipients to mail the return card
listing thereon any type of work, which
they are able to offer and which would
give employment, even for a few hours,
to some needy and worthy San I'ranciscan.
Some of the organizations already ad-
dressed include: The Men's Club, Howard
Presbyterian Church; Sunday Morning
Service, Grace Trinity Church; San
Francisco Lodge, B'liai B'rith; and a radio
broadcast.
Members of both the San Francisco
Chamber of Conunerce and .lunior C.liam-
ber of Commerce are urged to give this
canii>aign serious thought. If you have at
your home or place of business, work of
;iny kind, which will give temi)orary em-
ployment to worthy individuals, fill out
and mail the card which you will shortly
receive.
If you can give immediate employment
call at room 850 Mills Blilg. or phone
GRaystonc 730;| and card will be quickly
sent to you.
As this publication goes to press we
are informed by the Building Trades
Labor Council that due largely to the
efforts of this committee, work valued
in excess of ?."iOn.nOO has either been com-
pleted or is under construction in San
I"rancisco.
-■<{ San Francisco Busine
Transcontinental Freight
Bureau Docket
The following subjects wliicli have been
<lin-k(t<(i have been referred to the Sland-
ii\tt Itute r.onimittee and will be disposed of
not earlier than twelve days from the date
of the notice. If hearing is desired on any
snbject, request therefor must be made
within twelve days from date. Action on the
subject listed will not be restricted to the
exact scope of the docket, but may include
other points of origin and destination, or
other commodities or recommendations,
varying from changes proposed, if such
modifications appear necessary or advisable
in disposing of the subject.
11501 — AbEOrption of loading, wharfage and
other charges on import shipments of
almon. red lauan, tanguile and white lauan.
CL, easlbound: Proposal to amend Section
2, page 14y of Tariff 30-S (I. C. C. No. 1234,
H. G. Toll, agent), to also give reference to
Tariff 27-M (I. C. C. No. 1232, H. G. Toll,
agent) ; Tariff 27-M to carry an item similar
to Item 32 of Tariff 3-B (I. C. C. No. 1238,
H. G. Toll, agent), to the effect that Appli-
cation of Rates, Rules and Regulations as
published in Import Tariff 30-S (or as
amended! will apply in connecliou with
rates on imported almon, red lauan, tan-
guile and white lauan.
11502 — Wire fence post fittings or fixtures anc
iron or steel tubular fence post drivers il
mixed carloads with fence or fence mate
rial and wire or wire goods, westbound : Re-
quest for inclusion of wire fence post fit-
tings or fixtures and iron or steel tubular
fence post drivers, mixed carloads, in
Item 3585 and 5580 of Tariffs 1-H (I. C. C.
No. 1237 of H. G. Toll, agent) and 4-E
(I. C. C. No. 1239 flf H. G. Toll, agent).
11503 — Pineapples, imported from Cuba, CL,
westbound: Request for carload rate of
.$1,871/! per 100 lbs., minimum weight 20,000
or 24,000 lbs., on pineapples, imported from
Cuba, from New Orleans, La. (Group "E"),
to California, Tariff 1-H (I. C. C. No. 1237
of H. G. Toll, agent).
11504 — Animal manure, including sheep
manure, CL, castbound : Request for car-
load rate of 85c per 100 lbs. from Lovelock
Nev., to Montreal, Quebec, Toronto and
Winnipeg, Canada, Tariff 3-B (I. C. C. No.
1238, H. G. Toll, agent).
11505— Alfalfa hay and chapped alfalfa. CL,
eastbound : Request for establishment in
Tariff 2-Y (I. C. C. No. 1233, H. G. Toll,
agent), of the following carload rates on
alfalfa hay and chopped alfalfa, triple
compressed in bales, minimimi weight
50,000 lbs., from Yakima and Kittilas Val-
leys to:
Groups: D-E F-G H J
G7c 60c 67c 60c per 100 lbs.
11506 — Wrought iron or steel pipe and
wrought iron or steel conduit pipe. LCL,
westbound: Request for less carload rate
of $2.89 per 100 lbs. on wrought iron or
steel pipe and wrought iron or steel conduit
pipe from Groups A, B, C, CI and D to the
Pacific Coast Tariffs 1-H (I. C. C. No. 1237
of H. G. Toll, agent) and 4-E (I. C. C. No.
1239 of H. G. Toll, agent).
11507 — Pipe fittings or connections, also
valves, hydrants or fire plugs, etc., CL,
westbound: Request for carload rate of
»1.!)5 per 100 lbs., minimum weight 40,000
lbs., from Group "A" to the North Coast,
Item 3660, Tariff 4-E (I. C. C. No. 1239 of
H. G. Toll, agent).
11508 — Plywood automobile body panels, re-
inforced with metal. CL, westbound: Re-
quest for inclusion of plywood automobile
body panels, reinforced with metal, in
either Item 54.35 or Item 5437 of Tariff 1-H
(I. C. C. No. 1237 of H. G. Toll, agent).
10191 — (Reopened) — Potatoes. CL, eastbound:
Request for carload rate of 9.5c per 100 lbs.
on potatoes from the North Coast to Fort
Smith, Ark. (St. L.-S. F. Ry.) and inter-
mediate points. Item 3855-serics of Tariff
2-Y (I. C. C. No. 123,3, H. G. Toll, agent).
11095 — (Reopened) — Fabric asbestos clutch
facing. LCL. and CL, eastbound: Request
for amendment of Item 2270, Tariff 3-B
11. C. C. No. 1238, H. G. Toll, agent), to in-
clude an entry reading. "Fabric Asbestos
Clutch Facing."
11430 — (Amended) — Balls, bars or shapes,
crushing or grinding, ball or bar mill, loose
or in packages. CL, westbound : Request
for carload rate of 63Vi.c per 100 lbs. on
balls, bars or shapes, crushing or grinding,
ball or bar mill, minimum weight 80,000
lbs., from Group "J" to Spring Garden,
Calif., under Tariff 1-H (I. C. C. No. 1237
of H. G. Toll, agent).
Supplement 1 to Docket 11456— Metal roller
window screens and parts thereof, LCL
and CL, eastbound : Request of shipper
(other than applicant in original docket)
for inclusion of metal roller window
screens and parts thereof in Item 1348 of
Tariff 3-B (I. C. C. No. 1238, H. G. Toll,
agent).
11461— (Amended)— Cooling boxes or refrig-
erators and cooling or freezing machines
combined in mixed carloads with furniture,
westbound : Request for inclusion of cool-
ing boxes or refrigerators and cooling or
freezing machines combined in Item 2835
of Tariff 1-H (I. C. C. No. 1237 of H. G. Toll,
agent).
Refrigerators in mixed carloads with furni-
ture, westbound: Request for amendment of
Section 5, Item 2875-C of Tariff 1-H (I. C. C.
No. 1237 of H. G. Toll, agent), to include
refrigerators as described in Item 2252 of
tariff, in mixed carloads.
11471— (Amended)— Vegetable, fish and ani-
mal oils, domestic and import. CL, east-
bound: Proposal to publish carload rates
of 65c per 100 lbs. to Group "E" and 70c
per 100 lbs. to Group "D" territories from
the Pacific Coast on vegetable, fish and
animal oils, both domestic and import,
without transit. Tariffs 2-Y (I. C. C. No.
1233, H. G. Toll, agent), 3-B (I. C. C. No.
1238, H. G. Toll, agent), 30-S (I. C. C. No.
1234, H. G. Toll, agent).
•11487— (As issued)— Incense cedar for mak-
ing pencils, CL, eastbound, to Shelbyville,
Tenn.: Request for carload rate of 50c to
60c per 100 lbs. on incense cedar for making
pencils, from California to Shelbyville,
Tenn., Tariff 27-M (I. C. C. No. 1232, H. G.
Toll, agent).
•11489 — (As issued) — Mineral water, fortified
or not fortified, CL, westbound, transit:
Request for amendment of Item 1715 of
Tariff 4-E (I. C. C. No. 1239 of H. G. Toll,
agent), to provide that carload shipments
of mineral water, fortified or not fortified,
may be stopped in transit to partly unload
at a reasonable charge,
•Cancels notice under date of August 30, 1930.
LEADS >r NEW
BUSINESS
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Addressing — Rodgers Addressing Bureau
(B. F. Woerner), 365 Market to 809 Mission.
Adjusters — Creditors Adjustment Co., de
Young Bldg. to 333 Montgomery.
Advertising— R. W. Hankins, 1286 Folsom
to 279 9th ; Leon Livingston, Inc., 55 Sutter to
220 Montgomery; Charles T. Nounnan, 55
Sutter to 220 Montgomery.
Apartments — Luxor Apartments, 720 Jones.
Architects and Engineers — O'Brien Bros.,
W. D. Peugh, 315 to 3.33 Montgomery.
Association — Associated Filipino Associa-
tion, 1421 Sutter.
Attorneys — Frederic C. Benner, 703 Market
to 220 Montgomery: Hiram E. Casey, de
Young Bldg. to 3.33 Montgomery ; Dinkelspiel
& Dinkelspiel, de Young Bldg. to 333 Mont-
gomery ; Edward Scliary, 315 to 235 Mont-
gomery.
Auto Repairing — Handy Auto Repair Shop,
1286 Folsom to 279 9lh; International Auto
Repairing Co., 744 Pacific; Recreation Auto
Repair .Shop, 1729 15th to 1731 15th.
Auto Tops — Howard Standlsh, Jr., 438
Valencia.
Automobiles — Bell & Boyd, 1414 Van Ness
Ave.; (.. G. Hagstroni (used cars), 12.36 to
102(1 Valencia; Lannings Used Car Exchange,
3111!) .Mission.
Bank— Chase National Bank of the City of
Niw York, 111 Sutler.
Beauty Parlors— Mrs. Alfa Anderson, 1302
IXtli; Powell's Permanent Wave Shop, 1175
Market.
Beverages— A. I. Duffy, 2401 to 1401 Bryant;
G. W. Lewis, 2401 Bryant.
Billiards— A. Volontc Pool Parlor, 1968
Lombard.
Bonds — First Mortgage Bond Co., 350 to 485
California.
Bookbinding and Printing — Wm. S. Millc-
rick Co., 442 to 545 Sansome.
Brokers— Erlanger & Reed (insurance), 417
to 333 Montgomery.
Cam paign Headquarters — Rolph-f or-Gover-
iior Headquarters, 1067 Market.
Candy— Milton R. Senk (wholesale), 3370
19th to 3848 Geary.
Carpenters — Norman & Johnson, 287 Fell
Chemicals — General Chemical Co., 201 to
343 Sansome.
Cigars— Kelly's Smoke Shop, 701 to 692 Vo
lencia; Eddie Miller & Morey Levy, 55 Elli;
Cleaners — A. Brown, 2178 Bush; Milano
Cleaning & Dyeing Works, 554 Columbus;
New Process Cleaning & Dyeing Co., 784
O'Farrell; Park View Cleaners & Dye
2d Ave ; Harry Steinberg, 2829 24th.
Cleaning Compounds — Shinc-AU Floor
Cleaning Co., 393 Leavenworth to 471 Ellis;
Shine-All Sales Co., 393 Leavenworth to 471
Ellis.
Cleaning Supplies — Hillyard Chemical Co.,
393 Leavenworth to 471 Ellis.
Coat Hangers— City Coat Hanger Co., 1667
Folsom.
Contractors — Abbey Construction Co., 369
Arguello to 3897 Sacramento; Ira W. Coburn,
2048 Market.
Credit Bureau — Imperial Credit Co., 821
Market.
Delicatesten- Held's Delicatessen, 750 Cle-
ment.
Dentist— Dr. John J. Bray, 430 Castro to 870
Market.
Desks— West Made Desk Co., 33 Stevenson
to 60 Federal.
Draperies — Coast Drapery Mfg. Co., 585
Mission.
Drugs— Lengfeld's Pharmacy, 216 Stockton
to Powell and Sutter; Rex Drug Co., 4799
Mission.
Dry Goods— Winne & Sutch Co., 674 3d to
660 3d.
Embroidery — San Francisco Embroidery
Works, 277 Eddy to 135 Mason.
Engineers— O'Brien & Garin (industrial),
315 to .333 Montgomery; John E. Steele Co.
(equipment), 114 Sansome to 29 Moss.
Engines— Hall Scott Motor Car Co., 620 Mar-
ket to 116 New Montgomery.
Express- Vallejo Express Co., Ferry Bldg.
to Pier 5; Vallejo— S. F. Express Co., Ferry
Bldg. to Pier 5.
Finance — Empire Finance Corp., 350 to 485
California.
Florists — New.som Co.. 160 5th.
Food Products— Health Food Store, 1126
Market.
Forest Products — J. H. Baxter & Co., 485
California to 333 Montgomery.
Fruits — Palmer Distribution Inc., Ill
Washington.
Fur Goods— Moore's Fur Shop (David
Moore), 147 Mason to 512 Geary.
Furniture — Ferguson Mfg. Co., 74 to 149
New Montgomery.
Garage— New Mission Garage, .3330 20th.
Golf— Allskil Miniature Golf Course, 350
7th Ave.; Daly City Golf Course, 6219 Mission;
The Lighthouse (indoor), 1244 Sutter; Vic- ,.,
toria Craig Golf Course, Bush and Stockton.
Grocers— G. H. Marten, 1644 Gough.
Insurance— Harry S. Dowe, Jr. (life), 235
to 3.33 Montgomery; Paul K. Judson (life),
235 to 333 Montgomery ; Pcnn Mutual Life In-
surance Co. of Philadelphia General Agent,
235 to 333 Montgomery.
InvestmenU — Alameda Investment Co.,
S. F. Branch, 111 Sutter; California Securi-
ties Co., 350 to 485 California; R. L. Dunn, Jr.
& Co. (Raymond .\shlon), 235 to 333 Mont-
gomery; Monroe, Harper & Burch, 315 to 333
Montgomery; West .Vmerican Finance Co.,
.3.50 to 485 California. I to
A CALL TO ARMe
chairmen of the Rad{
littee and the Speaker
u arc looking fi
good men. Both i
committees are ei
in active, interestir
rk. Due to (he
growth «
nore goo
needed,
ellent o|
Notice of Action Tak
You are hereby advised of
action taken by the San Fri
Cisco Endorsement Council
its meeting held September
on the following campaigns:'
1. Industrial Association
Snn Francisco, endorsed. (Ca
liaign to raise $1,000,000 to ca)
on the work of the Associat
will commence September
and to be carried through
promptly as possible.)
2. Chinese "Hospital Assoc
tion, endorsed. (Campaign fr
October 4 to 11, 1930, to raise
Endowment Fund of $200,000
which, $100,000 is allocated
San Francisco.)
3. Joint S. F. Parlors Hod
less Children Committee N.
G. W. and N. D. G. W., i
dorsed. (Campaign to ra
$5000 in November, 1930, for 1
care of homeless children
California awaiting adoption
JOHN L. CLYMEat,
Secretary
Linotyping — Henry & \V
chon, 340 to 545 Sansome.
Loans — Community Mortga
Loan & Thrift Co., 915 Missi
to 572 Market; T. W. McCler
han. 580 to 681 Market.
Lumber — Murphy - Rusi
Lumber Co.. 681 Market
de Young Bldg.
Manufacturers' Agents — W;
C. Druehl & Son, 111 New Moi
gomery.
Market— S. Alioto (fish). 27
Taylor.
Men's Furnishings — Abe Hs
ris. 11 Market.
Millinery — Florence Comptc
425 Stockton; Wm. B. Regi
(Wholesale), 49 4th to 731 .Ma
ket.
Moving-
f(EW LEADS I
Published Weekly by San Francisco Chamber of Commerce
INDUSTRIES
EXPANSIONS
XX SEPTEMBER 24, 1930
NUMBKR 39
:in Francisco Leads in LOW LIVING COST
******************
IS4,000,000 Developm't Program
•
lying Power
JfS,F. Dollar
Still Growing
I RKT'ORT compiled by the Research
\ Departoient of the Chamber on
^ "Cost of living as of June 1930
-ij- in San Francisco and 13 other
the United States," shows San
o lowest of the 14 cities, with
land, Seattle, and Los Angeles rank-
econd, third and fourth, respectively,
e annual cost of living for the aver-
white wage earner and moderate
■led families at the end of June 1930,
imted to $1128 in San Francisco, based
(nited States Labor Bureau Reports.
other cities in the order of their
were as follows:
Portland
>eattle
.Vngelcs
Baltimore
Boston ....
York
hington, 1
Philadelphia
Chicago ..
Buffalo ..
Detniit ....
..$115S
.. 1305
1318
139G
1444
1470
1470
1510
1540
1505
. 1690
1768
.. 1779
Jacksonville, Fla
le average annual income of the wage
n San Francisco Bay amounts to
D based upon 1929 reports received
1 26 typical manufacturers in this
MALOLO'S SKIPPER
PAID HIGH TRIBUTE
On the eve of his departure on a
similar voyage of good will to coun-
tries bordering the PaciBc. Captain
Charles Arthur Berndsten, master of
the Matson Liner Malolo. was pre-
sented last Friday -w
n engrossed
and esteem
of the 1929
which was
Cisco Cham-
signed by all the m
Around Pacific C
sponsored by the Sa
ber of Commerce.
Wallace M. Alexander and Robert
Newton Lynch, chairman and man-
ager, respectively, of the International
Relations Committee of the Chamber.
addresFed a group of friends and fel-
low officers of Captain Berndsten in
the social hall of the ship. The
speakers described the significance of
the voyage as an historic event which
will have a lasting influence in the
establishment of a closer relationship
between San Francisco and the coun-
tries visited: an event that stimulated
the realization that San Francisco is an
international city, and that was
largely responsible for the creation of
the Department of International Trade
and Commercial Relations of the
Chamber of Commerce, which has
of its majo
ction
Resolutions similar to those pre-
sented to Captain Berndsten were pre-
sented to Mr. C. C. Moore, organizer of
last year's cruise at his Santa Cruz
home by Mr. Lynch.
FIRST TRADE WEEK
IS BIG SUCCESS
San Francisco's first Trade Week of-
ficially ended last Friday, so far as
luncheon meetings arc concerned, but the
actual work of encouraging San Fran-
cisco's consumption of San Franciscx)
products and the building of its payrolls
has only begun.
This was the tenor of all the speakers
at the closing luncheon at the Clift Hotel.
Daniel Evans, a director of the Junior
Chamber of Commerce and author of this
year's low jinks of the Bohemian Club,
represented the Chamber of Commerce
as the principal speaker of the day. "The
Chamber has brought wholesaler and
retailer together during these daily meet-
ings," he said. "It conceived the idea of
Trade Week and prepared its program.
Now it steps out of the picture and it is
for the buyers and sellers to carry on."
He stressed the point that Trade Week
was not in any sense a "Buy at Home"
campaign, inspired by civic pride, but a
common sense husiness proposition to
stimulate the growth of San Francisco
payrolls where the quality and price of
merchandise make it possible. "Buying
[ continued on page 3 1
Business Outlook Is Better Than
Year Ago, Says President Cutler
NE HUNDRED AND FIFTY-FOUR million dollars in government and pri-
vate construction, actually under way or under contract and to be immedi-
ately started within the San Francisco Bay area. That is the answer of the
San Francisco Chamber of Commerce to the question: "What's the outlook?"
"The outlook is good. It is better than many believe it to be and it is very much
better than normally." The foregoing is a statement by President Leland W. Cutler
on the eve of his departure for the East last week.
Figures just compiled by Capen A. Fleming, manager of the Industrial Department
of the Chamber, develop the surprising fact that building activities at the present
time— a period generally accepted as a depression— are greater, rather than less, than
they were a year or two years ago.
Exclusive of many major projects whose final details are yet to be worked out,
such as the Salt Water Barrier, Suimyvale Dirigible Base, Bay Bridges and the like,
it is found that private capital is pledged to more than .$87,000,000 in improvements,
and Federal, State and Municipal governments to approximately $67,807,000.
These figures are impressive in that they represent employment of thousands of
workers, which is our major problem. They justify our confidence in our community
and they emphasize the stability of our position. It is traditional of San Francisco
that her posiiion is sound. More than any other city, San Francisco has been immune
from the inlluences of booms and depressions, and if our progress at times has
seemed less spectacular than many of us would have liked, it has been steady. The
figures representing the bay district's construction program follow :
Projects of the United States Government in the San Francisco Bay District.
Federal Building, Civic Center, San Francisco .?3,000,000
Army air base, Marin County 5,000,000
Army air base, Alameda County 3,000,000
Stockton deep water channel (see state items) 2,400,000
Hospitals and housing, Presidio, San Francisco . 365,000
Levy construction and flood control, Sacramento River 1,000,000
Post Office, Oakland 1,500,000
Addition to Berkeley Post Office 200,000
Richmond Harbor .350,000
Oakland Harbor 650,000
San Francisco Harbor 350,000
Mare Island Navy Yard 13,527,000
Total U. S. Government expenditures in this area $31,342,000
Projects of the State of California in the San Francisco Bay District.
New piers, San Francisco Harbor $2,000,000
Addition to Slate Building. San Francisco 425,000
Stockton deep water channel (See U. S. Government items) 1,300,000
San Quenlin Prison a<ldition, Marin County'. 350,000
Memorial Building, University of California .. 2,10,000
Engineering Building, Universty of California 085,000
Highways in the area (SeptemI.er 19.30-July 1931) 3,500,000
Total Stale of Califor
expenditur
the ar
..$8,510,000
Major Projects of the municipalities of the San Francisco Bay District.
Opera House and Veterans' Building, San Francisco $4,000,000
Tliird Street Bridge, San Francisco , 500,000
Lslais Creek Reclamation; industrial lands, San Francisco 1,600,000
Board of Health buildings, San Francisco (additional bonds voted
but not sold, .$2,500,000) 1,000,000
Water Department, San Francisch"." !: 400,000
Sewers, San Francisco 1.000,000
New Public Schools, San Francisco, 1930-1931 . 1,000,000
Widening Illinois Street, San Francisco 1,.'.0«,000
[ continued on page 4 ]
OOS tOU-BIj UTSg
••«6( San Francisco Busine
SAN FRANCISCO BUSINESS'
SEPTEMBER 24, 1 9 .? 0
Put>ll!>hi-<l wrfkly by the San Francisco Chamber of Commerce, 205 Merchants Bx-
ehaiifCf. Tcli-phonf DA venport 5000. Subscription, ti a year. Entered as second-
class iii.iii.T July 2. 1920. at the Post Offlce. San Francisco, California, under the Act
of Miui-ii 3. I,S79
Transcontinental
Freight Bureau Docket
The fcillowiiig subjects which have been
docketed liave been referred to the Stand-
ing l\;ite Committee and will be disposed
of not (nrlier tlian twelve days from the
date of (he notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date.
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
reconmiendations, varying from changes
proposed, if such modifications appear
necesiary or advisable in disposing of the
subject.
Additional docket published September
13, 19.10 :
11325 (Amended) — Dried or ground kelp,
CL, eastbound: Request for amend-
ment of Tariff 3-B (I. C. C. No. 1238,
H. O. Toll, agent), to provide for the
following carload rates (in cents per
100 lbs.) on dried or ground kelp in
heavy burlap bags from California to:
Groups: D-E F-G-H J Min. Wt.
78 71% 6Si,i 50,000 lbs.
70M. 64 61 60,000 lbs.
September 20, 1930:
11533 — Ground dry asphalt, in bags, CL,
westbouiul: Request for amendment of
Item I(i3.'i-A, Tarift's 1-H (I. C. C. No.
Ij:i7 of H. G. Toll, agent) and 4-E
(1. C. C. No. 1239 of H. G. Toll, agent),
1(1 also apply on ground dry asphalt, in
hugs.
lli>34 — Dry dessert preparations, LCL,
eastbiiund: Request for less carload
rale of ?2..')fl per 100 lbs. on dry dessert
preparations from California to Group
"D" and west under Tariff 3-B (I. C. C.
No. 1238, H. G. Toll, agent).
11535 — Cranberries, CL, eastbound — from
llw;ifso and Megler, Wash., in connec-
tion Willi the Harkins Transportation
Company; Propos:al to amend Section
2 of Tariff 2-Y (I. C. C. No. 1233, H. G.
Toll, agent), to provide for the follow-
ing carload rates on cranberries, in
barrels, boxes or crates, minimum
weight 20,000 lbs. from Ilwaco and
Megler, Wash.:
A-B-C-C1-I)-E-F-G-H-K-L-M J N
187'/ii 176 176 (in
cents per 100 lbs.).
These rates to apply in connection with
tlu Harkins Transportation Company.
11536 — Store and office fixtures, soda
fountain outfits, store display refrigera-
tors and other articles in connection
therewith. CL and LCL, eastbound: Re-
quest for Ihe following carload rates
und-r Tarifl 3-B (I. C. C. No. 1238, H. G.
Toll, agent) on:
Stole or office fixtures, soda fountain
ontllts, as described in current Western
Classilication under that heading, in
pkgs. as prescribed (or loose, if so pro-
vided* in and subject to packing re-
quirements of current Western Classi-
llcatioii. .Mso store display refrigera-
tors, wooden tables, steam tables and
carbonating machines, minimum weight
12,000 lbs., subject to Rule 34 of current
Western ('lassidcation, from California
to:
H .1
Groups : E F
:?2.1I 2.06 1.97 1.85 l.CiO per 100
lbs.
Also request for establishment In
lariir 3-H of the following less than
carload rates from California on articles
as shown:
Furniture, viz. :
Showcases, display, S. U., boxed; wall
cases, S. U., boxed or crated; counters,
wooden, S. U., boxed or crated ; cabinets,
wooden (without glass), S. U., boxed or
crated; .soda fountains, S. U., boxed or
crated; store display refrigei'ators,
S. U., boxed; tables, wooden, S. U.,
boxed or crated ; steam tables, S. U.,
boxed or crated; plate glass, boxed;
mirrors, boxed; chairs, wooden, S. U.,
boxed or crated ; carbonating machines,
S. U., boxed or crated, to:
Groups: E F G H J
?3.57 3.44 3.28 3.08 2.66 per 100
lbs.
Furniture, viz.:
Wall cases, K. D., boxed; counters,
wooden, K. D., boxed or crated; shelv-
ing, wooden, K. D. flat, boxed or crated;
partitions, wooden, K. D. flat, boxed or
crated ; tables, wooden, K. D. flat, boxed
or crated, to:
Groups: E F G H J
$3.03 2.92 2.79 2.62 2.26 per 100
lbs.
11537— Airplanes. CL, westbound: Request
for establishment of the same carload
rates on airplanes, minimmn weight
10,000 lbs. flat, from eastern origin
groups to the Pacific Coast, Item 1517
of Tariffs 1-H (I. C. C. No. 1237 of H. G.
Toll, agent) and 4-E (I. C. C. No. 1239
of H. G. Toll, agent), as applicable on
passenger automobiles. Item 5505 of the
tariffs.
11538 — Iron or steel compressed gas cabi-
nets, CL, westbound : Request for in-
clusion of compressed gas cabinets in
Sections 2 and 3, Item 3465-D of Tariff
1-H (I. C. C. No. 12.17 of H. G. Toll,
agent I and Item 34l)5-C of Tariff 4-E
(I. C. C. No, 12.19 of H. G. Toll, agent).
11539 — Fresh or frozen shrimp for export,
CL, westbound — from Brunswick, Ga. :
Request for amendment of Item 1055-B,
Tariff 29-T (I. C. C. No. 1236 of H. G.
Toll, agent), by including Brunswick,
Ga., in the same block with Jacksonville,
Fla., at carload rate of $2.00 per 100
lbs., minimum weight 30,000 lbs.
11540 — Coke, CL, westbound: Request for
carload rate of $9.00 per ton on coke
from Group "M" Alabama point to
California, Tariff 1-H (I. C. C. No. 1237
of H. G. Toll, agent),
11541 — Silicon carbide; cloth, cloth and
paper combined, and paper, coated with
silicon carbide: silicon carbide stones
(rubbing, scythe or whetstones) ; silicon
carbide grinding wheels, LCL and CL,
westbound : Request for amendment of
Tariffs 1-H (I. C. C. No. 1237 of H. G.
Toll, agent) and 4-E (I. C. C. No. 1239
of H. G. Toll, agent) as follows :
Item 3090 — Change entry reading:
"Carborundum, in boxes,'* to read
"Silicon carbide, in barrels, boxes or
kegs."
Item 3115 — Substitute "silicon carbide"
for "carborundum'* in connection with
entries on cloth, cloth and paper com-
bined, and paper, coated with carbor-
undum; stones (rubbing, scythe or
whetstimes), natural stone or carbor-
undum, etc.: grinding wheels, carbor-
undum, etc.
1542 — Pine oil. in tank cars, westbound:
Proposal to establish carload rate of
$1.50 per 100 lbs. on pine oil, in tank
cars, subject to Rule 35 of current
Western Classification, from Group "M**
to Pacific Coast points under Tariffs
1-H II. C. C. No. 1237 of H. G. Toll,
agent) and 4-E (I. C. C. No. 1239 of
H.G. Toll, agent).
11543— Dry rabbit skins, LCL and CL,
eastbound: Request for less carload
rate of $3..50 per 100 lbs. and carload
rate of .$2.00 per 100 lbs., on rabbit skins,
dry raw, not dressed nor tanned, with
hair on, machine compressed in bales,
from the North Coast to eastern destina-
tions, Tariff 2-Y (I. C. C. No.' 1233, H. G.
Toll, agent).
ulic lift scrapers in mixed
■ith machinery, machines.
Request for inclusion
crapers in Item 25G0-A
of Tariff 2-Y (I. C. C. No. 1233, H. G.
Toll, agent).
11545 — Boxboard. chipboard, strawboard
and woodpulp board. CL, westbound—
from Terre Haute, Ind., to the North
Coast: Proposal to amend Tariff 4-E
(L C. C. No. 12.19 of H. G. Toll, agent), to
provide for through carload rate of
$l,07ii; per 100 lbs., minimum weight
40,000 lbs. on boxboard, chipboard,
strawboard and woodpulp board from
Terre Haute. Ind., to the North Coast.
11544— Hydr
etc., eastbound:
of hydraulic lift s
11546— Crude infusorial earth. CI
bound: Reciu.st for carload rat
,S1II,0II per ton on crude infusorial t
from California to Groups "A** and
under Tariff 3-B (I. C. C. No. 1238, 1
Toll, agent).
11547- Non-application of class rate
import traffic from or via Pacific C
ports to Florida points in Group •■
Territory: Proposal to amend To
.i-B (I. C. C. No. 1238, H. G. Toll, ag
and .18-A (I. C. C. No. 1228 of H
Toll, agent), to provide for an itei
the effect that except as indicated
low the class rates published in
tariffs will not apply from point
California, Oregon, Washington
Briti.sh Columbia to points in Flo
taking Group "K-1** rates therein on
port traffic originating in Asia, Ph
pine Islands, Australia, New Zeal;
Oceania, Fiji Islands, Hawaiian Isla
west coasts of Central America, ,Si
.\merica and Mexico, or beyond; coi
nation rales to apply. The excel
commodities on which class rates j
lished in the tariffs will apply on
port traffic originating in Asia, Ph;
pine Islands, Australia, New Zeali
Oceania, Fiji Islands, Hawaiian Isla
west coasts of Central America, S(
America and Mexico, or beyond,
Florida points in Group "K-1" terri
are as follows:
When destine*
points shown
low as taking *
Commodity.
Boxes, paper, not nested, in packages, LCL ,. See Note ■
Buttons, agate or porcelain, in packages, LCL 4, 3, 0, 7
Clothing, including knit clothing, cotton or woolen, in bales
or boxes, LCL 7
Dry goods, LCL, N. O. S., in Tariff 30-S (I. C. C. No. 1234, H. G. Toll,
agent) 7
Flags, in packages, LCL 4, 5, 0, 7
Handles (wooden), lacquered, in packages, LCL See Note
Hats (unfinished), bamboo, grass, hemp, palm leaf, reed or straw,
nested or folded flat, in boxes, LCL 4, 5, li, 7
Hats (unfinished), palm leaf or straw. In bundles or fibre-covered
bales, LCL See Not .
Hemp, braid, viz.: Braid, hemp; braid, hemp and wool; braid,
paper; hemp, knotted; in packages, LCL 4, 5, 0. 7
Nut galls, in bags, barrels or boxes, CL See Note
Thermos bottles or vacuum flasks for thermos bottles, packed in
individual cartons, boxed, LCL 1, 2, 3, 4, 5,
Woodcnware, viz.: Bowls, boxes, pails, trays, tubs, tea caddies
(nested), toothpicks and kitchen utensils, CL See Note
Explanation of Rate Bases.
Rate Basis 1 — Miami, Fla., and points grouped therew'ith in Southern
Agent J. H. Glenn's I. C. C. No. A-725.
Hate Basis 2 — Goulds, Fla., and points grouped therewith in Southern
Agent J. H. Glenn*s I. C. C. No. A-725.
Rate Basis 3 — Homestead, Fla., and points grouped therewith in Southern
Agent J. H. Glenn's I. C. C. No. A-725.
Rate Basis 4 — Key Largo, Fla., and points grouped therewith in Southern
Agent J. H. Glenn's I. C. C. No. A-725.
Rate Basis 5 — Islaraorada, Fla., and points grouped therewith in Southern
Agent J. H. Glenn's I. C. C. No. A-725.
Rate Basis 6 — Marathon, Fla., and points grouped therewith in Southern
Agent .1. H. Glenn's I. C. C. No. A-725.
Rate Basis 7 — Key West, Fla., and points grouped therewith in Southern
Agent J. H. Glenn's I. C. C. No. A-725.
Note.l. All points in Florida taking Group K-1 herein.
Rate Bi
Rate Bi
Rate Bi
Rate Bi
Rate Bi
Rate Bi
Rate Hi
11548 — Tomatoes, CL, eastbound — cross-
wise loading method and limitation of
bulge pack: Proposal to amend Note 1
of Items 3510-B and 5705 of Tariff 3-B
(I. C. C. No. 1238, H. G. Toll, agent) and
Note 1 of Item 620-B of Tariff 37-B
(I. C. C. No. 1227, H. G. Toll, agent), to
read as follows; similar note to be
added to Items 5241 and .5710 of Tariff
3-B:
Tomatoes are not to be accepted in lug
boxes without fixed or slatted tops, and
must be loaded with tops up and ends
of boxes toward sides of car. If loaded
otherwise rate shall be increased ten
per cent.
Bulge pack will be permitted only to
height of cleats on top of cover.
11549 — Sound deadening joist chairs, iron
or steel and felt combined. CL, west-
bound: Request for inclusiim of sound
deadening joist chairs, iron or steel and '
felt combined, in barrels or boxes
Item 1620 of Tariffs 1-H (I. C. C.
1237 of H. G. Toll, agent) and
II. C. C. No. 1239 of H. G. Toll, agent
11550— Hair drying machines, elect
LCL, westbound: Request for less i
load rale of $3.25 or $3.50 per 100 lbs
hair drying machines, electric, fi
Group "B" to California under Ta
1-H (I. C. C. No. 1237 of H. G. 1
agent).
11334 and Supplement I thereto
opened) — Hops, machine-compres
N. O. S.. in bales or boxes. LCL and
eastbound: Request for reduction
less carload rates on hops from the
cillc Coast to eastern destinations, I
2200, Tariffs 2-Y (I. C. C. No. 1233, II
Toll, agent), and 3-B (I. C. C. No. 1
H. G. Toll, agent), also that the $
rate, mininium weight 25,000 1
authorized for publicjition to (^roup '
[ continued on page 3 ]
PTEMBER 2-4, 1 9 3 0 }ii*-
neign and'Domeilic
RADE TIPS
FOREIGN TRADE TIPS
lilies cuiiccrniiiS l-'meiBn Tiadc Tips
lid l)c made to the liitcMiiatioiial Trade
irtnicnt of the San Francisco Chamber
loniiiuMco, DAvcnport 5000, list num-
hriiiK nivcii.
ij Itepresentation in Frnncc.
iris, I'rancc. Firm desires to form
ieetinns with manufacturers who
ij to liave an office in Paris and to be
resented in France.
Is — GreetinB Cards.
in Francisei), Calif. French nianufac-
Jr of Kreetins and fancy post cards
is an aKiut in San Francisco.
[4— Gum Arabic.
jiris, France. Firm importing gum
bic ior past ten years seelis market in
trica for this commodity.
rata. Minerals, Raw
Willi afSinl to sell space on a
sion
20IS0 — Timber.
Ill .\iilonio, Texas. I'arly in position to
r limber in Mexico for sale on stump-
awe basis; easily accessible to railways
• navigation, either river or ocean. Hold-
gs aggregate millions of acres, in vari-
5— Che
aterial
Uv Yor
l-r
N. Y. Commission merchants
•ily engaged in the chemical, min-
id raw material lines, are prepared
sider the introduction and sale of
merilorions American products in
iital
ope.
Sg — Copper Sulphate.
urg, Germany. Firm desires ad-
(il local dealers, and consumers,
:oi)per sulphate.
67— Machinery for Cleaning and
ng Oranges.
udap.st, Hungary. Firm inquires for
i-s of manufacturers of machinery
•leaning and grading oranges.
58 Dry Mushrooms, Potatoes.
„,...ig. Party wishes to communicate
:h tlrnis trading in dry mushrooms and
ate
-Bau]
Bauxite Ce
ent.
ite O
iseo, Calif. Firm in Italy de
ts to communicate with manufacturers
importers interested in bauxite ore,
•d for aluminum, firebrick, abrasives,
inielware: also artificial bauxite
neiit, called cement fondu and clinkers.
170— Shoes.
6aii Francisco, Calif. Czcchoslovakian
mufacturer of shoes and sandals seeks
al market for these commodities.
171 — Dried Prunes.
<an Francisco, Calif. Party inquires
; the addresses of exporters of Califor-
■d prunes.
172— Fresh Fruit.
India. Fruit merchant is in-
■ested in exporting fresh fruit to
nerica.
173— Matting.
:alcutta, India. Manufacturers of coir
ats, mattings and fancy carpets are de-
•ous of establishing trade relations with
■al importers of these commodities.
473 — Cocoa Matting.
I, Francisco, Calif. Party interested
■lliiig from stock, about 500 sq. yds.
[1 fancy cocoa matting and 4M sq.
brown fancy cocoa matting. Rolls of
4 ami I't width; .M yds. long
47.';- Agricultural Implements
•el-Avin, Palestine. Parly interested
importing into Palestine of agricul-
•al implements, including pruning
■ars, grafting knives, etc.
f476 — Satin Hearts.
lOak Park, Illinois. Party seeks con-
pctions with importers of one, two and
lunce satin hearts from Japan.
)477— Reed.
Salem, Oregon. Party interested in se-
iring addresses of firms importing
iisUet reed from the Orient
M7K— Toys.
Seto. Owari, Japan. Trading company
ilesirous of contacting importers of
lys from the Orient.
|!|l)479 — Exhibition Space Salesmen.
11 Francisco, Calif. The representa-
in the United States of an exposition
...A\ will be held in Mexico City In
lovember, 1030, wishes to make contact
20481 — Berets Basques.
San Francisco, Calif. French manufac
turer of "berets basques" wishes to ap-
point a representative in San Francisco.
20182 — Various French Products.
I.e Havre, France. Kxporters of colTee,
tea, cocoa, rice, vanilla, pepper and spices,
dried lentils, beans and peas, dried fruits,
canned fish, fruits, beans, condensed
milk, honey, cereals, sandal wood, oil
mustard seeds, hops, lieeswax, es-
1 oils, etc., seek a local rcpreseuta-
Also desire to contact producers and
facturers of American products,
particularly cereals and canned foods.
20483 — Belgian Products.
Sew York, N. Y. Belgian concern
xious to get in touch with firms in San
ancisco who would be interested in act-
g as their selling agents for the follow-
ing commodities: slate powder, slate
chips, flint and quartz, ochre, special
earth and clay.
20484 — Dried Prunes and Raisins.
San I'raiicisco, Calif. Czechoslovakian
lirni seeks representation of California
prunes and raisins for Poland,
Roumania, Yugoslovia, Hungary, Austria
and Czechoslovakia.
20485— Musical Instruments, Tuning
Forks, Enameled Ware. Fire Proof
Dishes, Etc.
San Francisco, Calif. Czechoslovakian
firm is interested in appointing a local
representative for their products, men
tinned above.
20486 — Chemical Fertilizers.
Hamburg, Germany. Firm desires to
get in touch with importers of chemical
fertilizers: Nitrate of potash and nitrate
iionia.
20487 — Fresh Apples.
San Francisco, Calif. A llrm in Piraeus,
recce, inquires for the names of local
exporters of fresh apples to Greece.
20488 — Dried Fruits.
Piraeus, Greece. An import-export
agent is anxious to contact exporters of
California dried fruits.
20489 — Chocolate. Bonbons, Etc.
Riga, Latvia. Manufacturers of choco-
late, bonbons, etc., desire to appoint suit
able agents in the United States to handle
their line.
20490 — Groceries.
Pondicherry, French India. Party is
ixious to have firm in export grocery
isiness send him their catalog and price
list, wholesale and retail, of such com-
modities as they handle.
20491 — Rice Paper.
Shinchiku, .lapan. A local market is
sought for .Tapancse rice paper. Samples
are available.
20492— Mining Machinery.
F.die Creek, Territory of New Guinea.
Party is in need of "Redan Pan," and
other mining machinery.
20493 — Representation.
Rarranquilla, Colombia. Party is anx-
o represent in Colombia producers,
manufacturers and exporters of rice,
flour, meat products, produce and raw
D-3566 — Representative.
Piltsliiwgli, Pa. Concern desires to get
ill touch with companies or individuals
calling on builders, contractors and
mantel and tile companies, to handle an
electric wall heater.
D-3367 — Representation or District
Manager.
Syracuse, .N. Y. Concern wishes to com-
municate with some engineering or mer-
cantile firm of merit desirous of making
connections in Central New York or who
now has such connections and requires
the services of a llrm to act as district
managei*.
D-3.'i68 — Manufacturers.
Chicago, 111. Concern manufacturing
mining machinery and electric locomo-
livis seeking a connection with business
and manufacturing llrms in this city to
liaiiille their manufacturing in the East.
They are in a position to offer excellent
manufacturing facilities for complete
machinery weighing from .WO pounds to
50 tons, and could also produce heavy
parts for manufacturers who might wish
lo ship the lighter operating parts and
have the entire equipment assembled
there.
D-3569 — Distribution or Representation
Seattle, Wash. Concern desires to get
... touch with manufacturers of high
quality food products, especially of Cali-
fornia, who seeks distribution or repre-
sentation in Seattle.
D-3570 — Manufacturer's Agent.
Canton, Ohio. Concern looking for a
reliable manufacturer's agent or jobber in
this city, to handle the .sale of a new
patented indoor table golf game.
D-3571— Representation.
Kansas City, Mo. Party interested in
representing San Francisco manufac-
turers of sportswear in ladies' garments,
knitted suits, etc., in Middle Far West
D-3572 — Representation.
Portland, Ore. Party anxious to get in
touch with concerns manufacturing either
.. jpecialty or staple line of merchandise
having merit and sales possibilities that
are not represented in Oregon or the Pa-
cific Northwest.
D-3573 — Representation.
New Orleans, La. Concern desirous of
securing the services of one or more re-
liable brokers, or agencies in this city, to
handle the sale of paralTine waxes in the
domestic market as well as for export
D-3574 — Representation.
Rrooklyn, N. Y'. Concern desires to get
in touch with manufacturers of merchan-
dise varying in type from mechanical
contrivances to textiles, to represent in
East. Representative will be in San Fran-
cisco within two or three weeks and con-
ference may be arranged by any one in-
decorating of various art novelties are be-
ing done. Kiiidel and Graham also occupy
Ihe 4-story building at 782 Mission Street,
where are located ofllces and salesrooms
for the large stock carried by the com-
pany, which, according to C. C Graham,
embraces over 16,000 items of merchan-
dise. This rapidly growing San Francisco
concern now occupies a total of over 100,-
000 square feet of floor space.
teres ted.
. th
20494— Sardines in Tomato Sauce.
Rueiios Aires, Argentina. Firm seek:
Ihe agency in Argentina of local exporter:
of sardines in tomato sauce.
DOMESTIC TRADE TIPS
Inquiries eonceniing Donieslic Trade Tip
slinulii lie made to the Domestic Trad
Department.
D-3565 — Representative.
Tulsa. Oklahoma. Party desires to get
in touch with a high class specialty sales-
man to handle the general agency and
carry stock of the Non-Glare Automobile
Headlight.
Industrial Development
Reported by the
Industrial Department of S. F. Chamber
of Commerce
NEW INDUSTRIES
Pioneer Brass Works has just been
organized and is occupying two floors at
1,')9 14th Street, where the concern is in
the business of ornamental bronze, brass
and aluminum casting. A business is be-
ing built up with the builder's hardware
concerns in this area.
Dreamland Bedding Company, 3175
Mission Street, has just commenced the
iiiaiuit'acture of mattresses. Tliis new
company is rapidly building up a business
with the trade in the bay district.
EXPANSIONS
Due to a large increase in the sales of
novelties manufactured by Kindel and
Graham, the company, .some months ago,
took 30,000 square feet additional floor
space, having leased the 3-story building
at 751 Florida Street, where lamps are be-
ing manufactured and a new casting de-
partment established. This company will
continue the art studio and factory at 803
Mission Street, where the finishing and
Transcontinental Freight
[ continued from page 2 ]
and west by Rale Advice 7890 be ex-
tendeil lo apply to Group "C".
11379 (2nd Amended)— Fresh or frozen
Shrimp, CL, westlKuind : Request for
rate of ?l.90 per 100 lbs. from Texas
points (from one shipper) and rate of
.112.00 per 100 lbs. from Jacksonville, Fla.,
and Brunswick, Ga. (from two other
shippers), to California on fresh or
frozen shrimp, carloads, niinimum
weight 24,(100 lbs. under Item 8690 of
Tariff 1-H (I. C. C. No. 1237 of H. G.
Toll, agent).
FIRST TRADE WEEK
[continued from page 1]
\ home has the advantage of quick de-
livery and personal contact between the
man who buys and the man who sells,"
he said, "and it has the added advantage
of keeping the dollar here at home."
Mr. Evans paid tribute to the local
Chamber for its energy in carrying out
the Trade Week program, and urged all
of the business interests represented to
give it their heartiest support.
L. H. Marks, director of the Chamber
of Commerce, chairman, pointed out the
marked progress since the first day's
luncheon. On that day there were some
sixty wholesalers and manufacturers
present and about ten retailers. Friday's
luncheon was attended by the executives
of practically every large downtown store.
Other speakers were Herbert Eloesser,
chairman of the Domestic Trade Commit-
lee of the Chamber; Hen Brown, repre-
resenting the Down Town Association, and
Nate Bergold, president of the Retail Dry
Goods' Association.
Special Notice to Industrialists
San Francisco industrialists operating
under patents and formulae and inter-
ested in .\ustralian business, but who now
are excluded from that country because
of prevailing tariff and other barriers,
are invited to attend a special meeting
in the Conference Room of the San Fran-
cisco Chamber of Commerce, at 3 p. m.,
Tuesday, September 30. At this meeting
Australian engineers will outline a propo-
sition for engaging in the mamifaeturc in
Australia of products, protected by pat-
ents and formulae, whose import into
Australia is now prohibited or made dif-
ficult by the Australian Government's
present fiscal policy. Please telephone
DAvenport 5000, Local 143 (International
Trade Department) if you are interested
in this meeting.
Mexico City Exposition
Additional information has been re-
ceived regarding the National Exposition
which will be held in Mexico City during
November, 1930. The exposition will be
divided into the following sections: In-
dustry, agriculture, mining, communica-
tions and popular arts. Tliere will be
foreign, as well as Mexican exhibits, and
four days will be especially set aside for
festivities surrounding exhibits from out
of the country.
Arrangements have been made whereby
foreign exhibits will enter Mexico "in
bond," and duties will have to be paid
only in case the merchandise is sold there.
Prospective exhibitors may secure fur-
ther information from the International
Trade Department.
4
Business Outlook Is Better Than Year Ago
[ continued from page 1 )
Hetcli Hetchy Project, Snn Francisco, 1930-1931 $12,000,000
Uoulevards, Sun Francisco 3,000,000
HIncon Hill regradc, San Francisco 125,000
Vatclil Harbor addition, San Francisco 125,000
Fxposition Building, Oakland 500,000
(irade separation. West 7tli Street, Oakland 205,000
New dock, Oakland Harbor 1,000,000
— •6{San Francisco Busines
Total municipal expenditures for the area $27,955,000
Major Projects of private business inte
Mills liuilding addition. San Francsco
Plant of Shell Chemical Co. near Pittsbui g
Plant of Ford Motor Company, Richmond
Plant of Ciencral Petroleum Co., San Francisco
Warner Bros., theatre, Oakland
Southern Pacific Railroad Bridge near Martmez
Oliver Filters, Inc., Oakland
Western Pacific-Great Northern connection
Pacinc Gas & Electric Co., next 12 months
Santa Fe Terminal project, Richmond
Pacific Tel. & Tel. Co., next 12 months
Berkeley Waterfront Co., development east shore of bay
Paramount Tlieatre, Inc., theatre, Oakland
Olympic Club, San Francisco
Salvation Army Hotel, Oakland
New buildings known to Building Inspector of San Francisco, but
not announced
Grace Cathedral, San Francisco ($4,000,000)
Shrine Temple, Oakland
Mills College, Oakland
University Christian Church, Bcrkelej
Hill-Castle Apartments, Oakland
Total expenditures of private capital for the area
is in the San Francisco Bay District.
$1,000,000
5,000,000
3,500,000
1,000,000
1,500,000
12,000,000
300,000
10,000,000
22,000,000
2,000,000
9,700,000
200,000
1,500,000
5,000,000
600,000
5,000,000
500,000
2,500,000
2,000,000
.. 200,000
.. 1,000,000
..$86,700,000
Total amount of construction and developmental work under
way or authorized for the immediate future in the San Fran-
cisco Bay District $154,507,000
Major Projects proposed, but subject to bond issue.
Golden Gate Bridge (November election) $35,000,000
Mills Field, San Francisco airport (November election) 4,000,000
Garbage incinerator, San Francisco (November election) 1,200,000
San Francisco Harbor development (November election) 10,000,000
Total major projects proposed $50,200,000
Grand Total all San Francisco Bay District Projects .$204,707,000
^ery Lateil Leads for
NEW BUSINESS
Listed below are the names of new
firms and changes of addresses of old
firms engaged in the business under
which they are classified. Domestic Trade
Department.
Artist — Robert B. Shelton (advertising),
544 Market.
Attorney — Archie M. Stevenson, Kohl
Bldg.
Automobiles — Herzog & Caplan, 1101
Van Ness Ave.
Baking— Cortland Pastry Shop, 629
Cortland, Crispi Pastry Co., 508 Fulton.
Basket Works — Ferinando Zunino, 1424
Grant.
Batteries — Sunnyside Battery Shop, 4
Jiiiist to 44 Monterey Blvd.
Beauty Parlor — Vivian's Beauty Shoppe,
442 Hyde.
Boltline Works— Geo. Braun Bottling
Works, 2219 to 2249 Pine.
Brokers— Kaufman Cohn, 233 Mont-
gomery; Frederic H. Mead (insurance),
405 to .333 Montgomery.
Building Materials — Condor Co., sales
dept., 116 New Montgomery.
Chemicals — La France Chemical Co., 995
Market.
Chimney Expert — William Davis, 129
Rcy.
Cigars— Club Smoke Shop, 501 Eddy to
233 Hyde; Virgcl Giovannoni, 7.30 Front.
Cleaners— Cappelletti & Co., 421 Colum-
bus; Judah Cleaning & Dyeing Co., 430
Judah; Milano Cleaning & Dyeing Works,
121 Columbus; O'Farrell Cleaners, 509
O'Farrell; Webb Select Cleaners, 687
Ilaight.
Coat» — Mines & Plaster (Gene Wishan),
fhidies), 130 Sutter.
Confectionery — May Helbing, 1655 to
1 027 Divisadero.
Construction Material — Walker Bros.
(c-Icctric), 50 Hawthorne.
Dancing Academy — O'Neill Sister's
Stage Dancing Studio, 396 Broderick to
1319 Market.
Delicatessens — Fish's Delicatessen, 1077
Pine; Charles Freis, 1415 to 1435 Fillmore;
C. Wigger, 2222 Mission.
Dentist — Dr. P. H. Hanschen, de Young
Bldg. to 702 Market.
Diamond Setter— A. Muth, 133 Geary.
Dolls — San Francisco Doll Hospital
(Mme. Anastasia Hoag), 435 Powell to 39
Grant Ave.
Dredging — Bulolo Gold Dredging Ltd.,
58 Sutter.
Drugs — Hugo Pharmacy, 211 Hugo.
Dry Goods-J. Fleishman, 1223 Fill
more.
Electrical — Rutenber Electric Co., 5;
New Montgomery to 717 Market.
Engraving — Cook, CuUen & Mahoney
398 5th; Walter J. Mann Co., 563 Clay to
515 Sansome; Paramount Printing Plates
Co., 398 5th.
Express — Reliable Transfer Co., 3040
24th.
Finance — Empire Finance Corp., 350 to
485 California.
Food Products— Modern Foods Co., 635
Stevenson; Page Food Products Co., 129
Tehama; Pure Food Store, 1126 Market;
Natural Health Food Store, 1126 Market;
Sanitarium Health Food Store, 1126 Mar-
ket.
Footwear — Goodrich Footwear Corp.,
.560 0th.
Furniture Repairing — John W. Dole,
1101 Lyon to 2600 Post.
Furniture — Chesterfield Furniture Co.,
1143 to 1147 Market; Jensen's Furniture
Slore, 1754 Geary; Stone Furniture Co.,
902 McAllister.
Garage — Motor Service Garage, 940
Hush.
Gloves— Perrin Glove Co., Inc., 005
Market.
Ltd., 325
Golf Courses- Allskil Civic Center
Course, 190 McAllister; Mission Golf
Gardens, .3310 24th; Pine-Lark Golf
Links, Pine and Larkin; Tunnel (iolf
Course, 14th Ave. and W. Portal; Twin
Falls Golf Link.s, 1185 Market; Union-Van
Ness Golf Course, 1551 Union; West Por-
tal Formal Golf Gardens, West Portal
Ave. and 14th Ave.
Gowns — d'Estrei Gown Shop, 498A
Geary; Dc Voir, 424 Geary; Vernon Shop,
133 Geary.
Grocer— Fred Goeben, 99 Webster to 479
Chencry.
Hardwarc^Bay Cities Hardware Co.,
5031 Geary.
Hats— Quality Hat Works, 61 4th.
Health Foods — E. J. Leydecker, 245
Mason.
Ice — Dry-Ice Corp. of America (dry),
warehouse, 310 Brannan.
Ice Cream — Victor Ice Cream Co. (R. C.
Johnston), 460 8th to 448 8th.
Importers — Y. Sumi Co., 2221 to 2225
Pine.
Ink — Rotogravure Ink
Minna.
Insurance — Lincoln National Life In-
surance Co., 315 to 333 Montgomery;
Lumbermen's Fire Insurance Co., 201 San-'
some to 348 Pine ; Samish Newsom Settle
Co., 405 Montgomery.
Lamp Shades — Jennie Wood Walton, 400
Sutter,
Laundry Supplies & Chemicals— Patek
& Co. (A. Jacobi, Marcel L. Hirsch), 513-
515 6th to 1900 16th.
Laundries — Associated Steam Laundry
Co., 491 Natoma; Hing Lee, 2211 to 2225
Pine.
Leather— West Coast Leather Co., 535
Clay.
Linotyping — J. P. Brown, 442 to 545
Sansome.
Loans — Morris Blumenthal, 52 Embar-
cadero; Community Mortgage Loan &
Thrift Co., 915 Mission to 572 Market;
First Mortgage Bond Co., 350 to 485 Cali-
fornia; Metropolitan Guarantee Building
Loan Assn., 915 Mission to 572 Market;
Realty Mortgage Insurance Corp., 26
O'Farrell.
Locksmith — J. P. McCracken, 1471
O'Farrell to 370 Hayes.
Manufacturers' Agents— Elliot Cole, 005
Market; Continental Distributing Co., 1095
Market; Fred P. Winchester, 55 New
Montgomery to 717 Market.
Markets — Dixie Market, 727 Geary;
Veteran Meat Market (E. Sanchez), 399
Naples.
Men's Furnishings — Knothe Bros. Co.,
Inc., 605 Market.
Merchandise — Pellegrini Bros. (general),
855 Front.
Millwork — Plywood Products Co., 123
Sliipley to 9.35 Howard.
Oil— Seaside Oil Co., 2121 3d
Physician— Dr. Howard Dignan, 350
Post to 2000 Van Ness Ave.
Plumber— H. E. Wyatt, 2053 Fillmore to
2410 California.
Printing— Program Shop, 929 Irving to
.32 Mason; Western News Press (R. J.
Hooper), 523 Clay to 545 Sansome.
Publicity — Walter Barusch, 700 Market
to 25 Taylor.
Publishers— Mission Press, 442 to 545
Sansome; N E .V Service Inc., 340 9th to
814 Mission; Newspaper Enterprise Assn.,
.340 9th to 814 Mission; Standard Educa-
tion Society, 593 to 1182 Market.
Radio— Cottage Radio Service, 1712
Taraval; Jack's Radio Store, 2127 Union;
Schirmer & Murray, Chronicle Bldg.;
Wright's Radio Shoppe, 2063 Union.
Real Estate — L. L. Solache & Associates,
703 Market.
Refrigerators — Arctic Refrigerator Co.,
14 Mary to 718 Natoma.
Restaurants — -Vristo's Sandwich Shop,
517 Eddy to 484 Turk; Brite Spot Cafe,
1301 48th Ave.; Niles Lunch. Pier 40 to
30; Richmond Restaurant, 1059
Clement.
Rubber— Davol Rubber Co. (W. .1.
Cralt),. 3345 Scott. I
Rubber Goods— Miller Rubber Produ
Co., footwear division, .564 6tb.
School— .Vchille School of Languaa
76(1 Market,
Securities — California Securities
.350 to 185 California; Consolidated 1
tional Securities Co., 483 Califom
l'nile<l States Investment Securities
(G. Andrieinii, 550 Montgomery.
Service Station — Richmond Super S
vice Station, 4228 to 4220 Geary.
Sheet Metal— Tlieodore Phillips, 281 4
Shoe Shining— Baby Jazz Shine Pari
IS II Polk.
Shoes — Londo
ary.
Shoe Shoppe,
Soft Drink Parlor— Blossom Mall
Milk Shop, 908A Market.
Sporting Goods— Basket Ball Sales C
1095 Market; California Sport Shoppe I
Eddy.
Studio— Juanita La Bard, 533 Post
1212 Market.
Tailors— R. C. Dickerson, 742 Marki
G & L Tailor Shop, 540 Geary; Gs
Tailoring Co., 25 Taylor; J. Greenbe:
4027 24th to 4026 24th; S. Kurihara. 181.
Post; A. Steinberg, 693 Mission.
Taxi Service — Central Cab Co.,
Columbus.
Upholstering — Horblit Furniture Ci
1143 to 1147 Market; W. P. Mull, 1401 Ly
to 2600 Post.
Watch Supplies — Otto Frei, 717 Mark,
Wire— Coast Wire Co., (Ernest Ro.
260 Spear.
Wood— J. R. Parke, 102 Bradford.
Miscellaneous — Automatic Mfg. Co..
Folsom; California Fine Arts Associatic
2615 California; California Grape Cm
Board Ltd., 85 2d; Coast Natural Gas
225 Bush; Day & Night Janitorial Co'
tracting Co., 725 Geary; De Vilbiss
512 Mission to 831 Howard; Emsco Di;
buting Co., 1028 Geary; Fabric Shop Ltr
1941 Leavenworth; Dr. Bcrtrand S. Fro,
man, 516 Sutter; Girl Scouts' Region i
Office, 465 Post; Ignition Supply & E
change Co., 512 Golden Gate Ave.; Lo
tion Bureau, 1095 Market; Natural (
Corp. of Calif. (R. E. Aitcheson), 225 Biisl
Natural Gas Properties Inc., 225 P,i
Phillips Products Co., 1200 Sans.;
Placer Development Ltd., 58 Sutter; Pu
Distributing Co., 268 Market; E
Solsbcrg, 838 Grant Ave.; Sontag Cha
Stores Ltd., Store No. 101, 1023 Ma
Standard Encyclopedia Corp., 593 to 11:
Market; Standard Management & Ope
ating Corp., 225 Bush; Standard Pa(
Gas Line Inc.. 225 Bush; Standard Ro;
ties Corp. Ltd., 235 Montgomery; Wisler
Shoppe, 254 Fillmore.
BUYING POWER OF S. F.
DOLLAR STILL GROWIN(
[ continued from page 1 ]
The purchasing power of the wholesa
dollar in the United States in June IS
has been computed by the Bureau
Labor Statistics of the United States,
relation to the 1926 dollar, for a nunil
of commodities. The farm product dollo
purchasing power in June 1930 amounte
to $1,125. Other groups were as follow
Food $1,105
Hides and leather products.. .977
Textile products 1.217
Fuel and light 1.309
Metals and metal products... 1.408
Building materials 1.111
Chemicals 1.125
House furnishing goods 1.040
Miscellaneous 1.342
All commodities 1.152
[new leads I
TRADE TIPS
bnfmnffe
usimaa
Published Weekly by San Francisco Chamber of Commerce
INDUSTRIES
EXPANSIONS
/OLUME XX
OCTOBER 1. 1930
Number 40
5. F. Chamber to Visit Ea§l Bay Industries
1931 Promises Big Pay Rolls
'3,000 Workers
To Be Employed
In New Projeds
NINETY-F
salaries
nieiit fu
Bay wor!
INETY-FIVE million dollars for
and labor, and employ-
for 43,000 San Francisco
rkers for one year, are on
1," with an additional thirty-one
iollars, and employment for
1,000 for one year, in the "offing" as the
esiilt (if the construction in the San
SCO Bay area as announced recently
y the Clianibcr, amounting to ?151,000,000
ow imder way or to be in the immediate
Uture, and additional projects amounting
$50,000,000 subject to bond issue to be
ermined in November.
V report prepared by the Research De-
inrtnient of the Chamber shows the
raftsman in the San Francisco Bay area
ngaged in the building trades, receives
ght dollars per day ac-
prding to the 19.30-31 Building Trades
Vane Scale, or about $2300 per year upon
isis of a five and half day week.
ximately $77,253,000 will be paid to
hose employed in this group, thus creat-
fl.fi56,625 man-days-activity or the
valent of work for 3C,600 men for one
tear.
An additional $2,760,000 will be cx-
ndid for salaries and wages for those
till' wholesale building material trade
lelil. providing an average income, of
85(10 for one year for 1100 people.
ng that !I0 per cent of the ma-
prials entering into these construction
projects are fabricated in the San Fran-
isco Bay area there will be $15,120,000
Ixpended in the production and manu-
acturing industries for labor and salaries
—approximately nine and one-half mil-
lion dollars for factory workers or activ-
ly for 7000 people and five and one-half
liillion dollars for salaries, or activity for
foOO people.
Fifty-six per cent of the construction
innounced originates with private busi-
0 per cent for the United States
government, 18 per cent for municipal!
nd 5 per cent by the state.
Chamber of Commerce Dues
Exempt from Taxation
ibutions m
of multiple
argre part of which are
Df advertisine: the
ctible I:
X Appe
id increased its
itted only $720 to
as precluded bee
t Commissioner of Internal Reve
?rce of the United States.
8 in the case of a Kansas City De
ship dues from $720 to $4300. 1
ucted as dues to the Chamber and held that the balanc
vas intended as a contribution to a propaganda fund.
ommerce
in the
ntended
for the
ocation.
are de-
of the B
oard of
just anr
ounced
ent Store
which
mmission
er per-
ursine the Commissioner, the Board of Tax Appeals found that the amount
ed was not a contribution, but a payment to the Chamber in the nature
rriptions for memberships and annual dues. "The evidence." it said,
native and convincing that such memberships and the subscriptions and
d on account thereof were intended to. and did, materially increase the
of the petitioner's business."
Importance of San Francisco
As a Military and Naval Base
U. S. MAIL ABROAD
.\ trial period of four months, which
Kill end in October will test a special fast
mail service between Switzerland and
French ports for the purpose of expedit-
ng United States mail by 24 to 48 hours.
If the results of the trial period prove
^factory, the service will be reopened
|n March, 1931, and definitely continued.
Che service connects Basle with most of
[he fast boats in Le Havre or Cherbourg.
Ko additional postage or special indica-
|| (ion on the pieces of mail are required in
j) prder to secure this service, which applies
J fo all letters, post cards, commercial
papers, samples and urgent printed
hialtir.
S\N FRANCISCO enjoys the distinc-
tion of being one of three cities in
the United States to boast a high
commanding officer of every branch
of the armed service, each embracing an
auxiliary group. Millions of dollars are
spent here annually through military,
naval and marine headquarters.
To San Francisco is also assigned the
ihird largest Consular Corps, represent-
ing every government in the world, ex-
cepting Austria and Russia. The person-
nel includes 22 Consul Generals, 11 Con-
suls, Ifi Vice Consuls and 1 Pro Consul,
permitting intimate communication with
30 different countries.
The Presidio wrapped in an illustrious
background has ever been intimately
identified with the historic life of San
Francisco. It is the oldest and one of the
largest posts in the country.
WHiere is now located Fort Winfleld
Scott, Colonel De Anza, commander of a
Spanish expedition, on March 28, 177C,
raised a cross that marked the spot where
was erected the first fort, a wooden square
275 feet on each side, with walls of red-
wood palisades. Under Spanish rule it
passed through various phases of re-
building, until 1822, when it passed from
Spanish control to Mexico. No improve-
ments were made during the years of
Mexican occupation, 1822-1840; it was per-
mitted to crumble into ruins.
July 9, 1846, Conmiander John B. Mont
gomery took conmiand of the old Castillo
de San Joaquin and hoisted the first
American Hag. In 1853 under General
Hitchcock, plans for a new fort was ap-
proved, and in 1801 I-ort Point was com-
pleted, the name being changed in 1882 to
Fort Winfield Scott, in honor of the then
late General Winfield Scott, Major General
of the U. S. Army.
Thus came into existence the now far-
famed Presidio of San Francisco, head-
quarters of the Ninth Corps Area, com-
prising the states of California, Oregon,
Washington, Montana, Idaho, Nevada,
Utah, Wyoming and Alaska; more than
any other corps area in the country, the
next being the second and fourth, each
embracing eight states.
There is spent annually i" San Fran-
cisco by the U. S. Army the sum of
$11,622,213.53 in the normal purchase of
supplies and subsistence for the various
branches of the services located. Specified
supplies and eciuipment for all branches
of the Army at overseas posts are also
purchased here.
Of outstanding interest is the Item of
wages paid to several hundred civilian
employees on the army payrolls in the
bay region.
It will thus be readily seen that the
money appropriated by Congress for the
maintenance, supplies and pay of the
Army in San Francisco and environments
is returned directly to circulation, and is a
w ell-recognized slablizer of economic con-
5. F. Committee
To See Plants
In Contra Coiia
TO be more familiar with the in-
dustrial development projects of
(Contra Costa (bounty, as well as
those of San Francisco and the
Peninsula, members of the Industrial
Committee of the (Chamber, plan an all-
day inspection trip next Wednesday,
October 8.
Leaving San Francisco via special motor
siage the party will travel to Pittsburg,
where various industrial properties and
developments will be visited before lunch.
.\fter meeting leading Pittsburg and
Contra County officials at luncheon, the
party will visit Baypoint, the site of the
new $5,000,000 Shell chemical plant, the
.New Southern Pacific bridge, and Avon.
From that point developments at Mar-
tinez, Crocket, San Pablo and Richmond
will be viewed. At Richmond the Indus-
trial Committee will give particular at-
tention to the new F'ord plant, the Santa
Fe Railway's industrial tract, the Parr
Terminal, Richmond port developments
and similar large projects.
Detailed information regarding the
various points to be visited will be sup-
plied en route by representatives of the
comnmnities visited and by members of
the Industrial Department staff.
ditions in the area in which branches of
the service are located. It undoubtedly is
responsible in no small measure for the
betterment of conditions in this section of
the country where army installations
are on a scale more extensive than else-
where.
Leaving army activities at the Presidio
headquarters, attention is directed to the
Twelfth Naval District, which includes all
of Northern California, Colorado, Utah
and Nevada. Rear Admiral William C.
Cole is the commandant.
The principal activities include the
Naval District headquarters: Navy Yard,
Mare Island, where is located the hospi-
tal, naval ammunition depot and Marine
barracks. While in the bay region proper
is found the bydrographic office; receiv-
ing ship, commanded by Captain L. B.
Porterfield; navy purchasing office; navy
radio stations; recruiting station; naval
reserve aviation base and naval R.O.T.C.,
University of California.
In this district alone the Navy employs
[ continued on page 4 )
OOSTOUiBJi U-5S
SAN FRANCISCO BUSINESS
O I r O B E R 1 ,
Published weekly by the San Franci.ico Chamber of Commerce, 205 Merchant* Ex-
ehange. Telephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Offlce, San Francisco, California, under the Act
of March 3. 1879.
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date.
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
11551 — Iron or steel articles, viz.: Dowel
pins, fence or wire stretchers, wire
fencing, fence urates, hoop fasteners,
nails or spikes, wire fence post fixtures,
fence posts, roofins fasteners, staples,
wire, fence clamps, tubular fence post
drivers, stay guards, wire hoops, etc..
mixed carloads, westbound: Request
for establishment of tlie same carload
rates, minimum weight 80,000 lbs., on
mixed carloads of articles as described
in Items ,%45-A and 3650-B of Tariff 1-H
(I. C. C. No. 1237 of H. G. Toll, agent),
and Items 3645-B and 3650-B of Tariff
4-E (I. C. C. No. 1239 of H. G. Toll,
agent), from eastern origin points to the
Pacific Coast as apply in connection
with minimum weight of 80,000 lbs.
under Item .3650-B of the tariffs.
11552 — Canned dog: food (containing 60%
meat), CL, eastbound: Request for
amendment of Tariff 3-B (I. C. C. No.
1238 of H. G. Toll, agent), to provide
for the following carload rates (in cents
per 100 lbs.) on canned dog food (con-
taining 60% meat) from Phoenix, Ariz.,
to:
Groups C-1 D E F-G-H-J Min. Wt.
94 851/, 851.; C8 40,000 lbs.
84 76 69 58 60,000 lbs.
1IS33 — Chemical Glass Funnels, LCL,
westbound: Request for inclusion of
chemical glass funnels in Item 126-series
of Tariff 1-H (I. C. C. No. 1237 of H. G.
Toll, agent), and 4-E (I. C. C. No. 1239
"f H. G. Toll, agent) (LCL rates pro-
vided in Item 2980-series on glassware
as described in Item 126).
11554 — Fresh fruit, melons and vegetables,
CL, eastbound — stopping-in-transit to
partly unload. Proposal to cancel Rules
10 and 100, shown on pages 296 and 388,
respectively, of Tariff 2-Y (I. C. C. No.
1233, H. G. Toll, agent), or as amended.
11555 — Dressed poultry. CL, westbound:
Request for carload rate of $2.70 per 100
pounds on dressed poultry from Groups
"F," "G" and "H" to California under
Tariff l-II (I. C. C. No. 1237 of H. G.
Toll, agent).
11556 — Common lime in mixed carloads
with plaster, westbound: Request for
inclusion of common lime, mixed car-
loads, in Item 4490 of TarifiT 1-H (I. C. C.
No. 12.37 of H. G. Toll, agent).
11557 — Lumber and other forest products
from the North Coast to stations on the
Greenwich & Johnsonville Ry., CL, east-
bound: Reciuest for representation of
the Greenwich & Johnsonville Ry. as a
participating carrier in North Coast
Lumber Tariff 17-K (I. C. C. No. 1240,
n. G. Toll, agent).
11558— Wooden automobile body parts.
viz.: Body bars, boards, sills i>nd slats,
CL, eastbound: Request for amendment
of Item 180 of Tariff 17-K (I. C. C. No.
1240, H. G. Toll, agent). Item 40-F of
Tariff 18-K (I. C. C. No. 1222, H. G. Toll,
agent), and Item 40-C of Tariff 28-J
(I. C. C. No. 1235, H. G. Toll, agent), to
include:
Automobile body parts, wooden, viz.:
Body bars, boards, sills, and slats, un-
assembled, flat, cut to shape or not cut
to shape, in the white or preservatively
treated.
11559— Hay. machine compressed, in bales,
CL, eastbound — from Lancaster, Calif.
Rate Basis 1) : Request for amendment
of Tariff 3-B (I. C. C. No. 1238, H. G.
Toll, agent), to provide for reduced
carload rates on hay, machine com-
pressed, in bales, from Lancaster, Calif.,
to Middle West territory which will
compare favorably with rates from Im-
perial Valley established under Item
4.302, Supplement 14 to the tariff.
U560 — Methanor (anti-freezing com-
pound), CL, westbound: Request for in-
clusion of menthanol in Item 1498 (Sec-
tions 1 and 2) of Tariffs 1-H (I. C. C. No.
1237 of H. G. Toll, agent), and 4-E
(I. C. C. No. 1239 of H. G. Toll, agent),
storage-in-transit subject to tariffs of
individual lines to be permitted at
Kansas City, Mo., on methanol originat-
ing at Group "B" West Virginia point
and destined to the Pacific Coast.
11561— Linoleum cement and paste, also
linoleum rollers, in mixed carloads with
linoleum, etc., w-estbound : Request for
amendment of Provisions 1 and 2 of
"Note" in Item 1945 of Tariffs 1-H
(I. C. C. No. 12.37 of H. G. Toll, agent),
and 4-E (I. C. C. No. 12.39 of H. G. Toll,
agent), to read as follows:
1. Linoleum cement and paste may be
included with the linoleum or felt
base floor covering, but the w'eight of
the linoleum cement or paste is not
to be included in arriving at the mini-
mum carload weight of the linoleum
with the other articles.
2. Steel linoleum rollers must not ex-
ceed twenty per cent of the minimum
weight or actual weight, whichever
is greater, of the linoleum or other
articles shipped, except oilclotli, otlier
than floor covering.
11562- Seats (bleacher, circus, grand-
stand or stadium), portable, with or
without equipment of railings, stringers
or supports, or K. D.. component parts
in boxes, bundles or crates. CL, west-
bound : Request for amendment of Item
4909 of Tariff 1-H (I. C. C. No. 1237 of
H. G. Toll, agent), to provide for car-
load rate of .$1.42ii per 100 lbs., mini-
mum weight 30,000 lbs., from Group "C"
to California on:
Seats (bleacher, circus, grandstand or
stadium), portable, with or without
equipment of railings, stringers or sup-
ports, or K. 1)., component parts in
boxes, bundles or crates.
11563— Amylene dichloride. CL, west-
bound: Request for inclusion of amy-
lene dichloride in Items 1195 and 1490 of
Tariff 1-H (I. C. C. No. 1237 of H. G.
Toll, agent).
8. for
aughter. CL.
b.)und : Request for rate of .?215.00 per
50 ft. car on horses, for slaughter, from
Alpine, Tex., to S;mi Jose and Maybury,
Calif., under Tariff 36-B (I. C. C. No.
1223. H. G. Toll, agent).
1156.5 — Talking machine record compound,
in hag.s. CL, westbound: Request that
Item 51.-12-A of Tariff 1-H (I. C. C. No.
1237 of H. G. Toll, agent) be amended
to also apply on shipments in bags.
11.566— Canned goods, CL, westbound—
from Big Stone City, S. D., Montevideo,
Olivio and Ortonville, Minn., to Cali-
fornia: Request for inclusion of Big
Stone City, S. D., Montevideo, Olivio and
Ortonville, Minn., in explanation of
circle 43 reference mark in connection
with Group "E" rate of .?1.24 per 100
lbs., minimum weight 40,000 lbs., Item
1920-C. Tariff 1-H (I. C. C. No. 1237 of
H. G. Toll, agent).
11567— Amyl acetate in mixed carloads
with paint, varnish, etc.. westbound:
Request for inclusion of amyl acetate,
mixed carloads, in Item 4262-B of Tariff
4-E (I. C. C. No. 1239 of H. G. Toll,
agent).
11568— Grapes. CL., Eastbound, California
to South Dakota and Wyoming points-
minimum weight: Request for reduc
tion in minimum carload weight on
grapes in Item 440-B of Tariff 37-B
(I. C. C. No. 1227, H. G. Toll, ageni) from
.30.000 to 26,000 lbs.
U569 — Canned goods, for export to Cub
or Porto Rico. CL, Eastbound— Califor-
nia to Gulfport, Miss., and Mobile, Ala
Proposal to include Gulfport, Miss., and
Mobile, Ala., as ports of export in Item
5355 of Tariff 3-B (I. C. C. No. 1238,
H. G. Toll, agent).
11570— Cordage, including rope, twine,
also cotton yarn. etc.. CL, wcslbound:
Request for amendment of Item 5395-A
of Tariff 1-H (I. C. C. No. 1237 of H. G.
Toll, agent), to provide for the follow-
ing carload rates (in cents per 100 lbs.)
to California from:
Groups: A-K B-L C-M C-1 D-E F-G-H J
Min. wt.
24,000 lbs 165 158 150 141
30,000 lbs. 187Vj 173 165
(Tliese are same rates as named on dry
goods in Item 2375-C).
11571 — Overhead garage doors with fl
tares or runways attached. CL, eas
bound: Request for amendment of the
following "door" items of Tariff 16-H
(I. C. C. No. 1243, H. G. Toll, agent), 17-K
(I. C. C. No. 1240, H. G. Toll, agent), 18-K
(I. C. C. No. 1222, H. G. Toll, agent), and
28-J (I. C. C. No. 1235, H. G. Toll, agent) :
Item 00, Tariff 16-H; Items 195, 282-A
and 288, Tariff 17-K; Items 48-B, 180 and
*195, Tariff 18-K; Items 48 and 180,
Tariff 28-J, to include:
Overhead garage doors with fixtures or
runways attached — the fixtures con-
sisting of two pieces of steel with chain,
spring and two rods (not including
hinges, screws, locks and similar
articles).
The weight of the fixtures or runways
not to exceed 5% of the entire weight.
*In Supplement 22.
11572— Guayulc rubber. CL, eastbound:
Request for carload rate of 75c per 100
lbs., or possibly a slightly higher rate,
minimum weight 60,000 lbs., on guayule
rubber from California to eastern
destination groups. Tariff 3-B (I. C. C.
No. 12.38, H. G. Toll, agent).
11573— Cull beans, CL, eastbound— for ex-
port to Europe: Request for establish-
ment of the following carload rales in
Tariffs 2-Y (I. C. C. No. 12.33, H. G. Toll,
agent), and 3-B (I. C. C. No. 12.38, H. G.
Toll, agent), on cull beans, minimum
weight 60,000 lbs., f nmi the Pacific Coast
to New Orleans. La., when for export to
Europe, viz.:
Tariff 2-Y fiOe per 100 lbs.
Tariff .1-B 50c per 100 lbs.
•^San Francisco Busings
1-110.19— (Reopencd)—Hose. belting, pu l|
ing, CL. eastbound: Request for amen
ment of Hem 2270, Tariff 3-B (I. C.
No. 1238, H. G. Toll, agent), to provl
for the following carload rates fri:
California to: j
Groups: I) J ,
$1.59 .?1. 37 per 100 lbs
11425 — Forms or form parts, clothing di
play or dress fitting consisting of heat
hands, feet or limbs (other than wax),
boxes or crates, LCL, westbound: Pi
posol to establish first class rale
than carload commodity rates on the
foinis or form parts from eastern orig
groups to the Pacific Coast und
Tariffs 1-H (I. C. C. No. 1237 of H.
Toll, agent), and J-E (I. C. C. No. tS
of H. G. Toll, agent).
garili
gatl
11515— (Amended)— Onions
straight carloads, also onions,
and potatoes, mixed carloads
bound: Request for carload rate ofj^'
per 100 lbs. on onions and gaifli
straight carloads, or onions, garlic (
potatoes, mixed carloads, from Cali^
nia to Groups F. G, H and J,
3500-A of Tariff 3-B (I. C. C. No.
H. G. Toll, agent).
Industrial Developmen
Reported by the
Industrial Department of S. F. Chambj
of Commerce
oi
NEW INDUSTRIES
L. Handelsman Co.. Ltd., 7G7 Mark.
Street, began manufacturing optintioi.
several monllis ago, moving to Sail Frai
CISCO from Los Angeles.
Handelsman and Manasse was ai
San Francisco dress manufacturing
which moved to Los Angeles, and
ated there for eight months, after v
this concern closed its Los Angel< s
tory and moved back to San Fr;in.
It has been rc-incorporated undei
name of L. Handelsman Co., Ltd.,
occupies 4500 sq. ft. at the present
The old factory occupied but 2000 sq.
ft.
L. Handelsman is happy to be li:nk
San Francisco, again manufacturing stn
and afternoon dresses at popular pricft
The entire coast is served from
Francisco.
EXPANSIONS
The recent expansion of the San Frai
CISCO News by removal from their fnrni<
quarters on Ninth Street to the old Bull
tin Building provides additional flooj
space to accommodate their publish:
activities, the staff for which has
creased over a two-year period fron\ 20
to 500 employees. The publication's annur
payroll approximates .?1,092,000 at th
present time. Although the new quarter
provide 61,500 square feet of floor spac(
according to Managing Editor \V. ^
Burkhardt, it is expected that furtlvftl
expansions will necessitate the occupaim
of the balance of the six-story buildijq||
now occupied by organizations other tha;
those of news gathering and dissemina
li(m.
W. & J. Sloane. national wholesalers
distributors, retailers and n>anufacturer
have recently leased the former Westcn
Flectric Company Building. fiSfl Folson
Street, where their manufacturing sho)
and workroom activities will be consoli
dated. The new building provides 115,00
additional square feet of floor space fo
the company's operations. The coneen
will continue wareliousing stock in thei
fnur-story building at 310 Towns
Street and will use the space vacated
their manufacturing departments for >
pansions in their retailing departments^
[continued on page 3]
0:i OBER 1, 1 930)3—
preign and^ome§lic
TRADE TIPS
lOREIGN TRADE TIPS
i.ii,i. . iMm-crniiin l'i>i-cigii Tradf Tips
jbilil hr m:\dv to tin- liilernutioiial Trade
arlTiiiMit of the San Francisco Cliani-
nl i:ommcrco, DAvenport 5000, list
ibi IS being given.
6— Railroad Tiea.
■Niiii, I). F. Party in position to fur-
railniad lies liy contract, in large and
odieal amounts, seeks n local market.
6 — Kepresentation.
inouver, B. c'. Well-estal.lislied sales
nidation in Vancouver. B. C, is dc-
us nT obtaining additional agencies for
burning equipment and general en-
eriiig supplies.
7— Gold Fish.
attle, Wasbington. Party inquires for
pames of local importers of gold flsb
a Japan.
8 — Menthol Crystals.
Snneapolis, .Minn. Firm wisbes to ob-
iKinies of San Francisco importers
lenthol crystals from Japan.
9 — Onions, Potatoes.
5be. Japan. Japanese exporters of
an<l potatoes seek a local market
ir products.
0— Used Automobiles.
in Francisco, Calif. Party is desirous
ocating someone interested in pur-
sing used automobiles for export to
la, Japan or India.
1 — Ladies' Evening Dresses.
ruba. West Indies. Party interested in
ring trial order of ladies* evening
ses, sizes 37 to 40, $4.00-$5.00 apiece.
2— Cochineal.
fasliington, I). C. Party desires to con-
porters of cocbineal from Spain.
\Z — Representation.
kris, I'ranee. .\gent for food products
•aris wisbes to represent a reliable
of ('alifornia canned and dried fruits.
4— Banana Dehydrators.
ew York. N. Y. Party inquires for
l-aliire from inaiiufacturrrs of banana
ydralors.
fVsphaltum.
ennluirg. tiermany. Firm desires sup-
of crude aspbaltuni.
»6 — Stearine Pitch.
pniljurg. Germany. I'ii-ni wisbes to
numicate with local importers of
rine pitch.
17— Advertising Novelties.
rlin, Germany. Maker of advertising
Ities is anxious to get in touch with
! importers.
18— Hosiery.
lockenstiiisse. Oerniany. Manufacturer
al and artificial silk hosiery and
wishes to appoint a local repre-
lative.
)9 — Li(;h(ine Fixtures.
tniotd, (lermany. Manufacturer of
tie lighting fixtures seeks a local
rket.
10 — Representation.
oe. Sweden. Party desires to rcpre-
■liable exp<»rters of dried and
ned fruits in Sweden.
II— Prunes. Raisins.
inzig. Party wishes to get in touch
exporters of di'ied prunes and
12 — X-Ray. Diathermal Apparatus.
!rlin. ("■ermany. Manufacturer of spe-
dental X-ray and diathermal appara-
seeks contact with California im-
ters.
13— Wooden Merchandise.
ermany. Manufacturer of wooden
rchnndisc (furniture, fixtures, etc.), is
|iiiig for a local market.
,11— Art Needle Work.
11, Ciermaiiy. Firm is desirous of
till!:; ill touch with importers of art
die work.
;>05I5— Glue.
Ilaiiiliurg, (u-rnmny. Party inquires for
llie names of San Francisco importers of
K'Ine.
20.''il6 — Nicotine.
Ilermannstrasse, Germany. Manufac-
turer of nicotine and nicotine sulphate
wishes to appoint a local representative.
20517 — Tracine Paper.
Freiburg, Germany. Manufacturer of
tracing paper desires to communicate
with importers of this commodity.
20.5 IS— Paint.
Hamburg. C.erniaiiy. Manufacturer of a
new hygenic paint seeks local connec-
tions.
20519— Milling Machines.
Chemnitz, (icrmany. Manufacturer of
milling machines for metal industries de-
sires to appoint a representative in this
territ.iry.
20520— Papier-mache.
1-jtsheini Saar, tiermany. Manufacturer
of papirr-iiiache is anxious to get in
touch with importers of this commodity.
20521 — Representation.
Germany. Manufacturer of belting (of
cotton, camel hair, balata, etc.), pressing
cloth of camel hair or wool, and asbestos
automobile brake lining, seeks a local
representative.
20522— Scales, Cranes.
Hannover, Gerniany. Manufacturer of
scales and cranes desires to communicate
with California importers.
20523 — Toys. Advertising Novelties.
Braunschweig, Germany. .\ local mar-
ket is sought for German toys and ad-
vertising novelties.
20524 — Chickpeas.
San Francisco, Calif. Party inquires for
names of exporters of ctiickpeas to Italy.
20525— Enameled Kitchenware.
San Francisco, Calif. \n Italian firm
engaged in the manufacturer of enameled
kitchenware, on the special process of
which manufacture they have a registered
patent, wish to introduce their product
on the Pacific (Uiast.
20526 — Representation.
Oslo, Norway. Firm desires to represent
exporters of fresh, dried and canned
fruits in Norway.
20527— Furniture.
San Francisco, Calif. Czechoslovakian
manufacturer of bentwood furniture
seeks a local market.
20528 — Mining Machinery.
Sofia, Bulgaria. Firm is anxious to se-
cure a small machine for extracting gold
from sand.
20529 — Representation.
Los Angeles, Calif. Responsible young
Chinese with excellent connections, re-
turning to Shanghai, wishes to secure
representation on commission basis of
manufactures of low price range (up to
.lOc) merchandise: soap, for example.
20530 — Catalogues.
Daireii, Manchuria. Party desires latest
catalogues of main department stores in
this city.
20531 — Chinese Merchandise.
Chefoo, North China. Manufacturer of
Shantung pongee silks, Chefoo hand-made
laces, hand embroideries, human hair-
nets, China brasswares, etc., desires to
contact local importers. Are also inter-
ested in contacting exporters of food prod-
ucts, canned goods, metal articles, sew-
ing needles, Irish linen, old newspapers.
Hour, etc.
20532— Raw Fur.
Seattle, Washington. Importers of raw
furs from Japan and China are anxious
to get in touch with raw fur buyers in
this district.
2053.1 — FcedstufTa.
New York, N. V. A produce exchange
wishes III ciinimuiiicate with large im-
porters of steamed bone meal, soya bean
meal, coconut oil meal, copra meal, etc.
20534— Lumber.
San Francisco, Calif. Parly now han-
dling Philippine lumber in Japan is desir-
ous of extending market to the United
States.
20535— Agency.
Managua, Nicaragua. Well-established
agents for several large llrnis now desire
to represent local exporters of the follow-
ing articles: materials for soap-making
lashes, coconut oil, caustic soda, tallow,
soda ash, rosin l, drugs, sardines in tomato
sauce, chum and red salmon, Chinese
rice, wheat, canned fruits, onions, pota-
toes, apples, grapes, cereals, cinnamon,
etc. References available.
20536 — Agency.
Guayaquil, Ecuador. I'irm seeks sole
agency on a commission basis for the
Republic of Ecuador of manufacturers
and exporters of the following commodi-
ties: canned sardines, codfish, rolled oats,
dried fruits, spices. Hour, etc.
20537— Mining Machinery.
Ti'pic, Mexico. Firm wishes to enter into
commercial relations with manufacturers
of mining machinery.
DOMESTIC TRADE TIPS
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3575 — Distribution.
Philadelphia, Pa. Concern looking for
a satisfactory agency among the auto
glass replacement shops of this city, who
might be interested in the distribution of
Safetee Glass.
D-3576 — Representation.
New Y'ork City. Party looking for good
reliable firms to handle German bitters
and tonics and German non-alcoholic ex-
tracts on the Pacific Coast.
D-3577 — Representation.
Peoria, Illinois. Concern desirous of
obtaining sales representation in San
Francisco for a proven aulomobile acces-
.sory.
D-3578— Repret entation.
Boston, Mass. (Concern looking for good
articles of merit of which they can control
the selling right in the New England
States, .\lready have good connections
with the automobile and radio music
trade.
D-3579 — Representation.
.New York. Manufacturers of corselets,
girdles, garter belts, bandcaus and bras-
sieres are looking for an energetic, live
representation on the coast. Would pre-
fer to make arrangements with one of the
better known sales agencies who have
their men travel regularly throughout
that territory calling on department
stores, specialty stores and the better
class general dry goods stores.
D-3580 — Representation.
New York City. Party interested in com-
municating with manufacturers of mer-
e''andise to be sold to the farmer and
householder, each article selling up to
five dollars each at retail. Desires ex-
clusive sale of article.
Indu§lrial Development
[ continued from pnge 2 ]
NEWS NOTE
American Rubber Producers, Inc., of
Salinas, California, after several years of
experimentation, has now under construc-
tion a plant near Salinas, which will cost
about SI.50,fl00, according to J. M. Wil-
liams, Manager.
This new plant will produce rubber
from a Mexican shrub known as guayule,
which after years of experimentation has
been made adaptable to cultivation in
ralifornia, especially in the Salinas
Valley.
This is an entirely new industry for
California, and for this reason is of more
than ordinary interest. There are now
.'jfiOO acres in the Salinas Valley devoted
to the growing of guayule.
The new plant will have a capacity of
12,000 pounds of crude rubber daily.
^ery Lateil Leads for
NEW BUSINESS
I.iste<I below are the names of new
firms and changes of addresses of old
firms engaged in the business under
which they arc classldcd. Domestic Trade
Department.
Advertising — Allied .Advertiser's
Agency, 70:! Market.
Apartments — Bellaire Apartments,
Leavenworth and Green; Brooking .\parl-
inents, .'tlo .'ith ; Poulsen .\partments, 1320
O'I'arrell; Sea View .Ypartmciits, 555
liueiia Vista Ave.
Apparel- Harry and Walter Maas
Miiiteri, i:i0 .Sutter.
Architects — John H. Powers, 20 O'Far-
rell; Mrs. Helen Van Pelt (landscape),
28:!;i Broderick to 57 Post.
Artists — Henri Poriet (commercial), 25
Taylor; Zacharie & Hale (commercial),
.*)7(i Sacramento.
.Associations — Companions of the F'orest
.\ O F, de Young Bldg. to 459 Guerrero;
International Ladies' Garment Workers*
Union, Local .No. 8, 830 Market; State
.Association of California .Vrchilects, 557
Market.
Attorneys — Frederic C. Benncr, 703 Mar-
ket to 220 Montgomery ; Donohue & Sum-
ner, 554 to 703 Market; William H. Kiler,
.564 to 582 Market; W. F. Stafi'ord, 870
Market to 163 Sutter; James D. Veatch,
1095 Market.
Auto Repairing — Auto-Rite Repair Shop,
.").'i9 Gough; Capital Auto Repair Shop,
Colma, Calif.; Fender & Body Shop, 155
Fell; Jones St. Auto Repair Shop, 529
Jones.
Aut o Trunks — American Auto Trunk
Co., lliia Pine.
Automobiles — Ontral Auto Sales Co.,
850 to 857 Valencia; Roy Hasselback, Ltd.,
2310 Lombard; Lanning's Used Car Ex-
change, 3019 Mission.
Bakery — Donald G. Ross, 952 Fillmore.
Barber— V. S. Stewart, 1441 Fillmore to
2021 Polk.
Batteries — Victor Battery Corp. Ltd.,
821 Market.
Beauty Parlors — Betty Stewart's Beauty
Shoppe, 1441 Fillmore to 2021 Polk;
i;niily's Beauty Salon, 133 Geary.
Beverages — F. Rossi, 601 Union.
Battling Works— Geo. Braun, 2219 to
2240 Pine.
Box Lunches— Dandy Box Lunch, 399
9th.
Boxes — Stephen .\. Austin (cigar), fac-
tory, 41 Plum.
Brokers— Earl S. Douglass & Co. (J. J.
Quinni, (stock), 315 Montgomery; Ben
l.aveiiioth (insurance), 700 Market to 114
Sansome; Ed Luster, 1182 Market: H. T.
Underwood (insurance), Hearst Bldg. to
114 Sansome; J. L. Wilson (real estate),
1179 Market.
Cabinet Maker— Geo. Cona, 745 Laguna
to 10.55 O'Farrell.
Candy— Meakin & Fisher, 3786i.i Mis-
sion; Helen .V. Watt, 586 Guerrero.
Chiropractor— Dr. S. R. Dosher, 2195
Mission to .522 Valencia.
Cigarette Lighters— Douglass Co., 278
Post to 315 Montgomery.
Cigars— Antonio Castillo, 628 Mont-
gomery; Signey Coghlin, 600 6fh; S. E.
Holmes, 2,39 to 245 Powell; Horan &
Walsh, 72 0th to 46 6th; P. O. O'Donnell,
3719 Mission; Louis Sassclli, 210 Colum-
bus.
Cleaners— Alex Cleaners & Tailors, 443
Kearny; Star Cleaning Co., 2405 to 2417
California; Suititorium Dry Cleaners (T.
J. Carothers), 2144 to 2121 Clement;
Webb's Select Cleaners, 087 Haiglit.
Club — Cornwall Bridge Club, Francesca
.\partnients.
Coal— Bayview Coal Co., 2927 to 3903
Geary; General Coal Co., 608 Cortland;
Webster St. Coal Yard, 1246 Webster to
1772 Ellis.
[ continued on page 4 ]
— ^San Francisco Busines,
Leads for New Business
[ continued from page 3 ]
Confectionery — Buttercup Sweet Shop,
ll'.iO McAllister.
Dancing — Jolin S. McCown, 577 Geary.
Decorators — Philip A. Ramus, 647
Geary; Smith-Robins (interior), 693
Sutter.
Dentista — Dr. James N. Brown, 450 Sut-
ter; Dr. U. J. Potter, 450 Sutter; Dr. Ed-
win G. Schubert, 513 Valencia.
Dolls — San Francisco DoU Hospital
(Mme. Anastasia Hoag>, 39 Grant Ave. to
541 Grant .\ve.
Draperies— Scribner-Bell, 2214 Lombard
to 1008 Sutter.
Drayage— California Drayage Co. (C. A.
WeskeK 5 Freelon.
Drugs— Dessefs Pharmacy, 1298 9th
Ave. to 756 Irving; Family Pharmacy,
5851 Geary; Naborhood Pharmacy, 3300
Balboa ; San Francisco Von Co., 821 Mar-
ket; Sunset Pharmacy, 5th Ave. and
Irving.
Dry Goods— Aaron Goldstine, 1400 Tara-
val to 3214 Folsom.
Electrical— Bay View Electric Co., 1619
Oakdalc to 4942 3d.
Employment Agency— Golden Gate Em-
pUiymint Agency, 1203i„ Golden Gate Ave.
Engineers— Zucco, Pierre & Co. (Con-
sulting!, 160 Geary to 756 Sacramento.
Felts— Fetters Co., Inc., 7 Front to Pa-
cific National Bank Bldg.
Finance— Western Sales & Finance Co.,
988 Market.
Florists— Belcher Floral Shoppe, -60
Market; Boodell & Co., 187 5th.
Fruit— Galli Fruit Co., 540 to 507 Front.
Furnaces— Electric Furnace Co., 74 New
Montgomery.
Furniture Geary Furniture Shoppe,
5340 Geary.
Garages— Morgan & Stone's Garage,
White's Garage, 1125
2120 Taraval
Steiner.
Garments— Novelty Garment Co., 49 4th.
Golf — Crocker-.\mazon Golf Course,
Mission and Rolph; El Patio Golf Course,
1555 Market; Fillmore Indoor Golf Course,
1223 Fillmore; Mar-Ket Golf Course, 2165
Market ; Meadowbrook Indoor Golf Course,
989 Market; Michael Natov, 1223 Fillmore
Walter Young, 297 Masonic.
grocers— Carl C. Holzcamp, 2750 Bal
boa; J. Lambros, 1552 Howard; L. C.
Worthington, 1192 Guerrero.
Hardware — Balboa Hardware Store,
4043 Balboa.
Hospital— Public Surgery Corp., 450
Sutter.
IjQtels Italian-American Hotel, 838
Sansome; Rose Hotel, 6.35 Montgomery.
Ice Cream — Premier Ice Cream Co., 1
Converse to 448 8Ih.
Importers W. T. McDonald Importing
Co., Inc., 24 California; Y. Sumi Co., 2221
to 2255 Pine.
Insurance — Lincoln National Life In-
surance Co., loan dept., 333 Montgomery ;
Lloyd's Casualty Co. of New York (T. E.
Atchison), 114 Sansome; Massachusetts
Bonding & Insurance Co., accident and
health dept., 114 Sansome.
InvestmenU — Anderson & Co., lit Sut-
ter; Lewis Miller Co., 235 Montgomery.
Laundry— Gough SI. French Laundrj-,
100 Gough.
Libraries- Maiden Lane Circulating
Library, 47 Maiden Lane; Rosemary Cir-
culating Library, 878 Bush.
Machinery— General Laundry Machin-
ery Corp. of Calif., 1128 Mission to 921
Howard.
Mantels— Guaranteed One Piece Mantel
Co., 6041 to 6139 Mission.
Markets— George's Fruit Market, 930 to
1050 Taraval ; Ingleside Fruit Market, 1320
Ocean.
Millinery — Richmond Millinery Shop,
2048 Mission.
Mining— National Mining & Exploration
Society Ltd., 625 Market.
Motor— Muslnr-Wait Motors, 270 7th.
Moulds— J. H. Macartney (hat), 283
Clenienlina.
Moving— Bell Transfer Co., 814 Post.
Notions— R. A. Tuttle, 22 Battery to 210
California.
Nursery — Colma Nursery, Colma, Cal.
Physicians— Dr. Chelsea Eaton, 5347
Geary to 909 Hyde; Dr. Alfred C. Reed,
384 to 350 Post ; Dr. Beverly Simpson, 384
to 350 Post.
Printing— Jas. H. Beardsley, 1820 Cle-
ent to 6124 Geary; Ted Lynn, 442 to 545
Sansome.
Produce — Ophir Produce Co., Inc., ship
stores, 236 Drumm.
Publishers— Pacific Flyer, 558 Sacra-
mento to 547 Mission; Penton Publishing
Co., Western Building Forum, 703 Market
to 381 Bush; Western Building Forum
{Don Partridge, Roy M; McDonald), 703
Market to 371 Bush; Western Homes &
Gardens, 703 Market to 381 Bush.
Radio — Cottage Radio Service, 171:
Taraval ; Supreme Radio Service Co.
2885 Bush ; Tropical Radio Telegraph Co
1001 4th.
Real Estate— Bay View Realty Co., 4922
3d; Business Security Co., 123 Eddy;
Cohen & Cheilck, 1816 Irving; J. J. Dede-
rich, 1386 9th Ave.; G. H. McCarthy, 1901
to 2049 Irving; O'Connor & Sullivan, 4560
Mission; Sullivan Realty Co., 809 to 820
Taraval; E. B. Ward, 1031 to 1331 Irving;
Whitehorn Limited, 235 Montgomery.
Restaurants — Char Hong, 732 Jackson;
Chriss Sandwich Shop, 488 Sutter; Jack
De Maria, 540 Broadway ; Fountain Lunch,
85 Broadway; Guerrero Restaurant, 483
Guerrero; Wm. T. Holtfreter, 1103 Golden
Gate Ave; Arthur Josue, 9 Market; Lom-
bard Restaurant, 2125 Lombard ; Henry J.
Marie, 5 Keys Alley; R. 0. Patterson, 764
Howard ; Unique Restaurant, 506 Battery.
Saw Sharpening Shop — Hart Mower &
Saw Sharpening Shop, 709 Taraval.
Scavengers — Sunset Scavenger Corp.,
2501 Mariposa to 520 Hampshire.
School— Post Secretarial School, 465
Post.
Scientific Apparatus — Hoskin Mfg. Co.,
1151 Market to 273 7th.
Service Stations— Decker & Black Mfg
Co., 130 8th; Van Doren Electric Tool Co.,
130 8th.
Sporting Goods — Bremer, Johnson Co..
1287 to 1257 Market.
is and Bonds— Dunn-Mills & Co.,
Pacific National Bank Bldg.
Syrups — Pete Hansen (malt), 2804 24th.
Tailors— A. H. Behm, 3030 24th to 1617
Taraval; London Tailors, 66 to 6 Vicente.
Tires — Van Ness Tire Exchange, 627 Van
Ness .\ve.
Upholstering — Herring & Sandmark,
1386 Sutter to 1416 Franklin.
Warehouse — F. Ingwersen, 385 1st.
Wearing Apparel — Baronette Shoppe,
800 Sutter.
Wool— E. H. Tryon, de Yc
230 Brannan.
Miscellaneous — .\merican
Trading Co., 821 Market
Filipino Organizations, 1421 Sutter; Dr.
Mary Bond, 210 Post to 1119 Market ; O. W.
Britt & Son, 9th and Clementina; Calavo
Growers of California, Branch of, 540
Front; Blanche Cervelli, 111 Sutter to 163
2d; Shelton G. Cooper, 620 Market; Ed-
ward Engelhardt, 55 New Montgomery;
Engineering Sales Distributors Ltd. (C. A.
Watts). 7 Front to Pacific National Bank
Bldg; G. H. Gillineau Co., 879 O'Farrell ;
Guaranty Products Co., 364 Bush; Herb's
Repair Shop, 550 Turk; Iron Age Editorial
Office, Western Building Forum, 703 Mar-
ket to .381 Bush ; Iron Trade Review, West-
ern Building Forum, 703 Market to 381
Bush; Wm. L. Kaestner, 760 Market;
Mar.sh-Stewarl Laboratory, 58 Sutter; .\1-
fred E. Meyers, 244 Kearny to 450 Sutter;
Nashua Package Sealing Co., 525 Market;
National Newspaper Enterprises Inc., 681
Market; Perfex Corp., 7 Front to Pacific
National Bank Bldg.; Purexo Products
Co., 915 Bryant; Scott & Lossius Repair
Shop, 419 Larkin; Screen Mirror, S. F.
Division, 1095 Market; Silk & Linen Shop,
316 Post; Dr. Eftle Sutherland, 450 Ellis
to 245 Leavenworth; Tung Jan Co., 6,52
Washington; Two Hundred Fiftieth Coast
\rtillery Instructors, 1800 Mission; Uni-
versal Fruit Products, 745 Bryant; Valve
Cylinder Oiler Co., 879 O'Farrell; A. Willit
.\ssociales, Hearst Bldg. to 485 California.
WARREN McBRYDE
REPRESENTS US ON
TOUR OF THE WORLD
Warren H. McBryde, consulting engi-
neer of San Francisco, accompanied by
Mrs. McBryde and their daughters,
Misses Lucile and Janet, left San Fran-
cisco on Wednesday, October 1, on the
S. S. Makura.
They will visit Tahiti, New Zealand,
Australia, the Dutch East Indies, French
Indio China. Siain and Singapore. Their
itinerary from Singapore has not yet
been determined, and they may go
through the Suez Canal to Europe, or to
South Africa and thence to Europe. They
expect to be gone between four and six
months.
T. McBryde will devote the trip, as he
did his previous world tour, to a study
■ngineering progress, industrial devel-
opment, harbor improvements, port fa-
cilities and foreign trade.
Mr. McBryde carries credentials from
the San Francisco Chamber, and will call
upon many of tlie business leaders in
countries bordering the Pacific who were
visited by the 1929 .\round Pacific Cruise.
ling Bldg. to
Hindustani
Associated
Importance of San Francisco
As a Military and Naval Base
t continued from page 1 ]
3600 civilians with an annual payroll of
over 88,600,000.
The average annual expenditure in the
district, chiefly in San Francisco, is more
than $21,100,000.
Here permanently are stationed ap-
proximately 500 enlisted men and 250
officers. In addition about 10,000 men
pass through Y'erba Buena Island
nually.
The Navy Purchasing Department, lo-
cated at district headquarters, contract
and purchase supplies for local activities
and the Fleet and, as well, for all outlying
Pacific possessions and the Asiatic station.
The annual expenditure for this purpose
is over .?8,000,000.
Outstanding in distinction is the head-
quarters of the United States Marine
Corps — Department of the Pacific — under
command of Major General Logan Feland.
Marine headquarters in San Francisco
were first established in 1920, with Brig.
General George Barnett in command.
The Department of the Pacific inspects
and furnishes personnel and supplies to
stations on this coast, Nicaragua, Hawai-
ian Islands, Philippine Islands, Guam,
Pieping and Shanghai. It also furnishes
the personnel and equipment for the ships
of the United Slates fleet while in the
Pacific Coast, as well, as to the .\siatic
fleet.
Marines under the Department of the
Pacific are stationed at Puget Sound,
Mare Island Navy Yard and Marine
Corps Base, and maintain at all times an
expeditionary force, including infantry,
artillery, engineers, signal corps and
aviation. This force is kept in constant
readiness as an advanced base force for
overseas expeditionary service.
.\t the Custom House is found the head-
quarters of the U. S. Coast Guard, and
there is no more important in the service.
Here we have the California Division,
with Blanco, Oregon, on the north and the
Mexican border on the south, as its bound-
ary lines. Captain Eugene Blake, Jr., is in
command.
ADDITIONAL LEADS FOR NEW
BUSINESS
Advertising — .McCann-Erickson I
(H. Q. Hawesl, 114 Sansome.
Apartments — Morningside Apartmet
2J5 Leavenworth ; Seven Hundred T«jr
Apartments, 700 Taylor. .
Art Goods — Yamaso & Co. (Orientji
506 Grant Ave.
Associations — California Legal Jut
111 Sutter; Jap Labor .Association of fi
Francisco, 2150 Bush.
Astrologer — .\lice A. Ayres, 177 Post
1400 Filbert.
Attorneys — Jesse W. Carter, 465 Ci
fornia; H. Albert George, 605 Washing
to 220 Montgomery; Marino GianninI,
to 505 Montgomery; Elda Granelli,
Washington to 220 Montgomery; Nat;
J. Holly. 582 Market to 465 Californ
Roland J. White, 235 Montgomery to
Pine.
Auctioneer — Mark J. Levy, 1085 to 1 ;
Sutter.
Auto Equipment— Motor Rim & Wh
irvice of Calif., 540 McAllister to Frai
I in and Post.
Lito Repairing — Paul & Neil, Inc.,
i; Reliable Auto Repair Co., 62 Dub'
ato Service — United Auto Service <|
4733 Geary.
Automobiles — Roy Hasselback, !■'
1565 Bush; Willys-Overland Paciflft)
1414 Van Ness Ave.
Bags — Suzanne Bags Agency, 609 to
Sutter. '
Bakery — Sunset Bakery, 742 Irvingr*,
Batteries — Ervin &. Hider Battel^
Electrical Co., 19th .\ve. and Lincoln W
Beans— Darwin's Beans, 3005 Sleinci
Beauty Parlors — .\urelia Beauty Par
1601 O'Farrell to 1596 Eddy; Fancl
Beauty Shop, 218 O'Farrell; Hair
Barber & Beauty Shop, 2970 16lh; Jai
Marie Beauty Shoppe, 4605 Geary; A
Zdasiuk Beauty Shop, 444 Balboa.
Bedding — Ace Bedding Co., 104 Gilbl
Boston Bedding & Upholstering Co., 1
to 2001 Polk.
Beverages — Joe Virone, 1028 Kearny.
Billiards— Paul's Pool Parlor, 2453 :
Bruno.
Brake Lining — Gordon-Mitchell '
Ltd., 542 Van Ness Ave.
Ghimney Sweeper — John Ruano, 1
Leavenworth.
Cigars — SljTan Jacobson, 514 Howa
J. Scanlon, 26 9th.
Club — Jessie Club, 310 Jessie.
Collection Agency — Results Colled
Agency. 277 to 369 Pine.
Contract Carriers — Meyer Line, 944 1
Peters (electric
som.
Contractor— Gu
7 Front.
Dancing— Ernesto Aguero, 1806 Pa<
.\ve. to 2221 Larkin : Helen Pachaud Ds
ing Studio, .305 Grant .\ve.
Dentist— Dr. Gerald D. Byrne. 889 Ge
to 1516 Union.
Dresses— National Dress Co.. 2825 C
fornia.
Dry Goods — Goldman Dry Goods St
1209 to 1405 Fillmore.
Electrical — Enterprise Electric Wo
654 to 1164 Mission; Ferryman Elec
Co., 895 O'Farrell.
Engineers— Roy H. Elliott (mining).
Market; Fred Kahn & Son lautomotl'
1560 to 1.536 Pacific .\ve.
Finance — Independent Finance Co.,
California.
Flooring — I.ayrite Floors Corp.. 4th ;
Channel.
Florists— Bohemian Floral Co . ■.:'.' P'
Geo. C. Matraia (wholesale). V.W I
Marigold Shop. 878 Geary.
Flour— F. W. Guerin, 465 Californ]
Food Products — Lewis Food Pro*
Co., 5246 Mission; Mason Malt & If
Food Co., 245 Mason.
Fruits and Groceries — Robert
200 Chenery; Geo. Pavlovsky, 2584 j
sion; Nick Spanos. .527.\ Vallejo.
Fur Goods— Carl W. Rebmann, 209
to 133 Geary.
Furniture — .\rt Furniture StudiOi
NEW LEADS
TRADE TIPS
INDUSTRIES
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
Volume XX ' OCf6BER''8ri930 Number 4]"'
Competition by
Convict Labor
Is Protested
VICOROUSI.Y protesting the pi-.i-
posctl t'licroachnient by prison
labor upon private industry, tlie
San I'rancisco Chamber of Com-
niirce has written the State Board of Pri-
son Directors objecting to the manufac-
ture of bean bags by convicts in San
yuenlin.
I'ciinting luit tliat tlie bag industry is
an important one in San Francisco, and
that its invasion l)y convict labor would
be a severe blow both to capital and
labor, the Chamber's communication
reads: "It is manifestly impossible for
a private concern which is taxed to main-
tain the state government and slate
institutions to compete in any line in
wliich the prison is a competitor."
The letter, signed by acting President
J. W. Mailliard, Jr., follows:
"Slate Board of Prison Directors,
San Quentin, Marin County,
California.
Subject: Contemplated Manufacture of
Bean Bags by Prison Labor
"<ientiemen:
"It li:is just been bi'ought to the atten-
tion of the Chamlier of Commerce that
the State Board of Prison Directors is
contemplating tlie manufacture in San
Quentin by prison labor of bean bags.
This, as we understand it, is in addition
to the line of grain bags which the prison
has beeti manufacturing over a period of
years.
".\s representatives of the tax-paying
community and a.s employers of free labor
\\lio must be paid a wage commensurale
with .Vmerican standards of living, we
strongly protest the plans for increasing
the line of manufacture in San Quentin
by prison labor.
"It is manifestly impossible for a pri-
vate concei'n which is taxed to maintain
the state government and state institu-
tions to compete in any line in which the
prison is a competitor.
".\t a recent meeting of our Industrial
(Committee, where this matter was given
full consideration, instances were given
by committee members of lines of prod-
ucts formerly matlc in San Francisco
which had to be abandoned because of
prison competition.
"The bag industry is an important one
in San Francisco, and owing to the fact
that the prison is now making grain bags,
this industry does not formally prntesi
this line of product, but representatives of
that industry and the Chamber of Com-
merce as a whr)le do emphatically pro-
test against tlie further encroachment of
Hie prison upon private indusiry, which,
we again rei)eat, is called upon to bear
the burdens of the social structure.
"We trust that your honorable board
will give careful consideration to what
we feel are legitimate objections to in-
creasing manufacturing operations in tlie
prison, as stated above, and lli:il lliey
be abi
Very truly yours,
J. \V. MAIl.LIABD, .
Acting Pres
The Golden Gate
Bridge
Tlic San Francisco Chamber of Commei
of Directors last week as favorin^r the
Golden Gale Bridge. In acceptine the i
was appointed many months ago for the specifie purpoce of studyine
phase of the problem, the Board went further than a tacit
pledged its viKorous and enthusiastic coo|
declared will inevitably be of srreat develo
o. but to the entire State.
The d
:e was placed on record by itjj Board
artiest possible construction of the
port of a special committee which
val: It
peration to a project which it
not only to San
The decision of the Bridge Committee, and subsequently of the Directors,
was based largely upon the pledge of the board of directors of the bridge dis-
trict that the structure would not exceed in cost the S.i.-i.OOO.OOO for which
bonds are to be voted by the people next month, and upon the substantiating
estimates of reliable experts that the bridge would be practically self-
supporting financially from the day of its completion. In other words, that
the retirement of the bonds, including interest, would be accomplished through
The report of the Bridge Committee, which reviewed at length the many
ramifications of its investigation, was published in full during the week by
Industrial development
REPORTED BY THE
Indust.rtal Department cf S. F. Chamber of Commerce
NEW INDUSTRIES
Kenyon Food Products Company has re-
cently been organizeii and is occupying
two floors at 917 Bryant Street. This con-
cern's new modern plant is manufactur-
ing table syrups known as Kenyon's
Kanip pure cane and Canadian maple
syrups. At present the company has five
on its payroll and is building up a busi-
ness with the trade in the Westers states.
Colonial Food Company has just been
organized and is occupying three floors or
a total of 70(10 square feet at lllli Bryant
Street. This new concern conks and bakes
hams shipped here from Virginia. The
concern also packs a prepared sauce for
ham. The products are shipped by com-
pany-owned trucks to the stores and deli-
catessens throughout San Francisco and
the State of California. The manufacture
of Colonial Food Products was commenced
with a payroll of 10 employees and ex-
pects to expanil rapidly and enlarge pay-
roll.
EXPANSIONS
That:
it of opii
spr
ing among Hie business men of San Fran-
cisco is evidenced by the expansion an-
nounced by the Samarkand Ice Cream
Company, whc) hjive recently leased from
Louis R. Lurie for a period of twenty
years a c)ne-story and lue/.zanine con-
crete building now being erected on the
south line of Folsom Street.
lie
iif tli(
the products of Hie Samarka
it was necessary for them
building to their present
89:i Folsom Street. With tli
ing, space for operations wil
With increased business tlii>
added to its force and p;iyriil
advertising, and hopes to dn
ness in the near future.
Hands In
Company
add thi;
w build-
doubled.
ibled it-
ils bnsi-
NEWS NOTE
Duiing Hi.' past week tile largest single
shipment yet made by the Pacific Electric
Manufacturing Company, consisting of
six carloads of oil circuit breakers manu-
factm-ed in San Francisco, was shipped
to Trinidad, Texas. Larger orders than
this have been received by this fast-grow-
ing Sail Fnincisco concern, but this six-
carload shipment is the largest made
under any one order, according to .Joseph
Thompson, president. The Trinidad
power house, which serves such cities as
Dallas and Forth Worth, already had in
use some of the San Francisco-made oil
circuit breakers, and this large order
eonllrms the satisfaction already given liy
this product.
The Stockton Fire Brick Compan
started work on :inother plant at
burg, California, where they will i
lacture lire brick and other refr:
products. Clay for the new plant. ■
will employ from 100 h) l.'iO people, v
brought by rail from the concern
posits at Lincoln, California, wher
other similar plant is operated. A
brick factory is opei:iled at Slockto
ill be
s <le-
L' an-
Our Committee
Visits Plants
of Bay Cities
T
iitimate k<i
Costa County's
oble
['standing of Contra
industrial products
members of the
are visiting the
stricts of the East
lndustri:il Comniiltee
various industri:il dis
Hay county today.
"We b»licvc that San Francisco and
Contra Costa County can be mutually
helpful industrially," says L. A. Weiden-
muller, vice chairman of the Chamber's
Industrial Committee, in charge of the
inspection trip. "That county produces
many products which can be used as raw
material for potential San Francisco in-
dustries. In addition to knowing about
them, as the result of this excursion we
expect to cooperate more fully in Contra
Costa County's industrial development, as
lehited to bay area progress. Sucli
knowledge will permit us to continue '■•
assist in retaining for this region pi
similar to the Shell Chemical (
near Pittsburg, which was coi
locating in the southern part of tl >•."
The excursion will be made fi't San
I-'rancisco in a special Pacific Grej.^ ■unr?
bus through Franklin Canyon to Ma '•
:ind Pittsburg. At Pittsburg the i
will inspect the industrial district a
then travel to Antioch. From Antioca
they will return to Martinez, viewing de-
velopments at the Shell (Chemical plant.
Bay Point, Avon, proposed bay barrier
sites, and around the Shell refiiieiy into
Martinez.
From Martinez the party will inspect
the new Southern Pacific bridge, Port
Costa, Crockett, and industrial districts
en route to Richmond. At Richmond the
party will, after visiting other industrial
plants, give particular attention to the
new Ford plant, the Parr-Richmonrl Ter-
minal, Santa Fe industri:il developments
and the Felice & Perrelli cannery.
JUNIORS SPONSOR
BABY BEEF SHOV/
To develop San l-'rancisco as a livestock
market and packing house center, the
.Junior Chamber of Commerce is spon-
soring the .Junior Livestock and Baby Beef
Show to be held :it South San Francisco
from October 27 to 30.
More than liiO boy and girl members
from fifty Future Farmers of Amer.ca
and l-H Club orB:mizatioiis of California,
Nevada and Utah will participate in the
disiilay, it was revealed in a preliminary
check of entries. Entries for the show,
which are limited to members of the two
organizations, closed October 4.
r continued on page 4 1
SAN FRANCISCO BUSINESS
^■{San Francisco Business
(> C T () B i; R 8 , 1 9 ,? n
P-oblished weekly by the San Francisco Chamber of Commerce, 205 Merchants Ei-
ehangp. Telephone DA yenport 5000. Subscription, |4 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
n/ Xii.T'fyt 9 10T0
of Miirch 3. 1879.
Transcontinental
Freight Bureau Docket
..€>,-- .
The l,)IKiwiiig sul)jcct.s which havcljeen
docki^lcd hiivo been rd'crrod to the
Staniliiii' Hate Committee and will be
disposed of not earlier than twelve days
from the dale of the iioliee. If hearing
is desired on any suhjecl, lequest there-
fur I'uist be made within twelve days
frcini date. Action on the subject listed
will T.nt he restricted to the exact scope of
the .1 leket, but may include other points
of orifjin and destination, or other coni-
modiiies or recumniendations, varyinf!
from changes proposeil, if such niodili-
cations appear necessary or advisable in
disposing of the subject.
11574— -Cotton baling ties, CI,, westbound
— niininiuni weight: ltei(uest for reduc-
tion in miriinunn carload weight on
cult in haling ties in connection with
rati of Sl.on per 100 lbs., applying from
Alabama Croup "M" points to the Pa-
cific Coast and intermediate territory
under Item .'MIO-A of T.iriir 1-H il. C. C.
No. 12.17, H. a. Toll, agent I, from ,S0,000
to :ifi,ooo ii)s.
11575— Oil well float collars and shoes
(cement), LCL, eastbound: Request for
inclusion of oil well lloat collars and
shoes (cement) in Item 2M7 of Tariff
3-B (I. C. C. No. IL'.'i.S. H. C. Toll, agent I.
11576— Oil cloth (other than floor oil cloth)
In mixed carloads with dry goods, west-
bound : Request for amendment of Item
2.375-C of Tariff 1-H (I. C. C. No. 1237,
H. G. Toll, agent), to apply on oil cloth
(other than floor oil cloth) in nii.xed car-
loads with other articles described
therein.
11577— Tin plate used for making pack-
ages (or containers) for goods for
export trade, Cl„ westbound — time
linii' for exportatiim and filing of
claims: Proposal to modify Item .")220
of Tarifi-s 1-H (I. C. C. No. 12:!7, H. C.
Toll, agent), and l-E (t. C. C. Nos. 12.S,
A-287, 228fi and 12.19 of Frank Van Um-
mersen, W. S. Curletl, li. T. Jones an<l
H. G. Toll, agents, respectively), by in-
corporating therein a provision in con-
nection with Note 1 (goverjling the re-
fund on tin plate forwarded undei- the
item which is use<I for making pack-
ages (or containers for goods for ex-
port trade), to the iffect that shipments
must be exported within twelve months
from dale of receipt, :.nd claims nnist
l)e filed within six months after the
date of re-exportation.
lli;78— Rosin and turpentine in mixed
carloads with paint, eastlionnd: l!e(|uest
for inclusion of rosin and turpentine.
mixed carloads, in Item 282fi-.\ of Tarilf
.l-B ((. C. C. No. 12.-i8, H. G. Toll, agenti ;
the weight of the rosin and or turpen-
tine not to exceed 20';; of the weight of
the entire carload.
11579- Koa logs, imported from Hawaiian
Islands. CL, eastbound: Request for
amendment of Item 810 of Tariff :!0-S
ir. C. C. No. 1231, II. G Toll, agent), t„
also apply on koa logs originating in
tlie Hawaiian Islands.
11580— Infusorial earth, for export to
Cuba, CI,, eastbound: Request for car-
load ratoof (iOc per 100 Ihs. on infusoiial
earth from I.ompoc, Calif., to New
a., when for export to Cuba
n-,3-B (I. C. C. No. 12:!8, II. C.
Orlea:.
under
Toll, a
•nt).
11581— Borax and boric acid, Cl„ east-
bound— transit : Request for amend-
ment of Item 1012 of Tariff 3-B (I. C. C.
No. 1238, H. G. Toll, agent), to permit
stopping-in-transit to complete loading
of carload shipments of borax and boric
aciil.
11582— Frozen citrus fruit juice, CI,, east-
hoinid : Proposal to increase the rates
on fiozen citrus juice from California
to eastern destinations under Item 1970
of Tariff .i-B (I. C. C. No. 1238, H. G.
Toll, agenti, to be not lower than rate
on c:ti'us fruits, Item 1918 of tl-e tarilf,
11583— Ridge rolls, iron or steel. aEbes-tos
or asphalt coated, CI,, weslbound: Re-
quest for inclusion of ridge rolls, iron
or steel, asbestos or asphalt coated,
loose or in packages, in Items 1020 and
478.-) of Tariffs 1-H (I. C. C. No. 1237
H. G. Toll, agent), and IF, II. C. C. No"
12.39, H. G. Toll, agent).
11584— Doors and other millwork. Item
195 of Tariff 17-K II. C. C. No. 1211),
H. G. Toll, agent), CL, eastbound— North
Coast to Rnllalo, N. Y., Pittsburgh, Pa.
and Wheeling, W. Va., via C. S. Lines:
Request for amendment of explanation
of Circle 13 reference mai-k in connec-
tion with rates applicable to Buffalo,
N. Y., page 177 of Tariff 17-K, to incor-
porate the following:
"Group 'G- rate to Buffalo, N. Y., will
be .«11.()2 per 100 lbs. from shipping
points designated on pages 1 to 19, inclu-
sive of tariff, or as amended, as taking
'Coast' rates, and gsVic per 100 lbs.,
fi-om shipping points designated on
pages 1 to 49, inclusive, of tariff, or as
ameiKled, as taking 'Spokane' rates."
Also that explanation of Cii-cle 43
reference mark in connection with rates
applicable to Pittsburgh, Pa., on page
ISO, and Wheeling, w. Va., „n page
191, of Tariff 17-K, be amended to read
as follows:
"Group 'G' rates to points prefixed
with this character do not apply on
straight carloads of articles manufac-
tured wholly of alder, cedar, cotton-
wood, cypress, fir, hemlock, juniper,
larch, pine, redwood or spruce, when
i-outed via I'nion Pacific System to
Council Bluffs, Iowa, thence Chicago
and Northwestei-n Ry., nor when routed
in comu'ction with the Chicago, Mil-
waukee, SI. Paul & Pacific Railroad,
Great Noithern Ry., Northern Pacilie
Ry. or Minneapolis, St. Paul .<: Sanll
Ste. Marie Ry. or Canadian Pacific Rv.
Combination rates apply."
11585— Tables. K. D., in the White, CL.
eastbound: Request for amendnuMit of
Tarilf 2-Y ll. C. C. No. 12.33, H. G. Toll,
agent) as follows:
Item 2012— (a) Reduce miniinuni
weight from 40,000 to .30,000 lbs.
(h) Provide for an altei'native i-ale of
!f\JM per 100 lbs., minimum weight
1.->,000 lbs., from North Coast to eastern
desti
Item 2II08-A iSeetioii 2l Cane
ception" in coniu'ctinn with ■
entry reading:
"NN'hen mixed cai-load shipniei
tain tables, minimum carload
is 40,000 lbs."
1586 — Cheese factory, creamery oi
•I -v.
sion in
Item .197.-), Tariffs 1-H (I. C. C.
No. 12
17, II. G. Toll, agent), and l-K
(I. C. (
. No. 1239, H. G. Toll, agent), of
niaehii
eiy or machines, etc., as de-
scribei
in Item 39ril)-C. of tile tariffs.
11587— O
anges in bulk, under refrigera-
tion, C
1„ eastbound: Request for car-
load 1-1
te of not to exceeil .$1.13 per 100
lbs., n
inimum weight from 28,000 to
,30,000 lbs., on oranges in bulk, under
full i-efrigeration (bulkheads to be put
in the doorway of the cars) from Cali-
fornia to eastern destination groups
under Tariff 3-B (I. C. C. No. 1238, H. G.
Toll, agent).
11588— Pressure fuel tanks with pumps
and gauges included with carload ship-
ments of house-heating furnace castings
and hot air house-heating furnaces.
westbouiul: Request for amendment of
the entries covering house-heating fur-
nace castings and hot air house-heating
furnaces, in Item :i22.-)-series of Tariffs
1-H II. C. C. No. 1237, H. G. Toll, agent),
and l-E (I. C. C. Nos. 128, A-287, 22,S0
and 1239, of Frank Van Ummersen,
\V. S. Curlett, B. T. Jones and H. G.
Toll, agents, respectively), to be also
subject to Note 10 ; Note 10 to be changed
laling
1(1:
'■With shipments of oil-burning
stoves, house-heating furnace castings
and hot air house-heating furnaces,
there may be included pressuie fuel
tanks with pumps and gauges, subject
to Item 8-)9 of tarilf."
11589 — Lumber and other forest products
to stations on the Chesapeake Beach Ry.
CL, eastbound: Request for representa-
tion of the Chesapeake Reach Ry. as a
participating carrier in Tariffs 17-K
II. C. C. No. 1240, H. G. Toll, agent), and
27-M (I. C. C. No. 1232, H. G. Toll,
agent), and establishment of the fol-
lowing rates to stations thereon as
sliown :
Rate 90c per 100 lbs. to:
District Line, Rrnoks, Relnend, Ri'iry,
Ritchie, Marr, lirown. C.lagell, Maillion..
Maryland.
Rate 3.8c higher than Mailboro, Md..
to:
Pennsylvania Jel.. Ml. Calvert, Pin-
dell, Fischer, Marylanil.
Rate 5c pel- 101) llis, higher than Marl-
boro, Md., to:
Chancy, Mil., and Owings Md.
Rate 6c per 11)0 Ihs. hlghn- than Marl-
boro, Md., to:
Mt. Harmony, Md., and Ches.ipi ake
Beach, Md.
Routing east of Chicago, HI., ami St.
Louis, Mo., to be restricted via li. & 1).
R. R., direct to Cliesapeaki' .hnuiinn,
D. C.
1590— Painters' smalts, LCI, and
westboimd: Recjuesl for inclusion
painters' smalts in Item 1262-serics of
Tariffs I-H (I. C. C. No. 12.37, H. G. Toll,
agent), and l-E (I. C. C. No. 12.!9, 11. (;.
Toll, agent).
1591— Barium sulphate (tiff), CL, west-
lionnd: Request lor carload rate of .->l)c
per 11)0 lbs. or lower on barium sulphati'
Itiff) from Group "E" Missouri points
to California under Tariff 1-H (I. C. C.
No. 12.17, H. G. Toll, agent).
1592— Rough rolled glass. CL, westbound:
Request for carload rate of 90c per 100
lbs., minimum weight 30,000 lbs., on
rough rolled glass from Group "1,"
Tennessee jioint to California, under
Tariff 1-H ll. C. C. No. 1237, II. C. 'foil.
11594- Cork board and cork
shapes, CL, westbouild : Request for car-
load rate of .«ll.20 per 100 lbs., minimum
weight 24,000 lbs., on cork boaril and
cork insulating shapes, in librebnard
cartons, from Gidn|) "A" In California
under Tariff 1-11 il. c. c. No. 1237, 11 G
Toll, agent).
11595— Asphaltum paint and ball or roller
bearings in mixed carloads with pipe
coverings, w cstbounil : Request for in-
clusion of asphaltum paint and ball or
roller, bearings in Note 1 of Item 1020,
Tariffs 1-H 1 1. C. C. No. 1237, H. G. Toll,
agent), and l-E ll. C. C. No. 1239, 11. G.
Toll, agent).
11596 — Lacquer, paint or varnish reduc-
ing, removing or thinning compounds.
N. O. S..
solvents, N. O. S., in tank cars, east-
bound: Request for establishment in
Tariff .3-H (I. C. C. No. 1238, H. G. Toll,
agent), of the following carload rates
(in cents per 100 lbs.) on these com-
pounds or solvents, in tank cars from
California to:
I) E F-G-H-J
Groups: .\ R C-C1
135 120 113 10.-) 100 95
1597— Hand chemical fire extinguishers,
other than wheeled and two-wheeled
chemical engines (non-self-propelled),
LCL, westbound : Request for less than
carload rate of .$2..50 per 100 lbs. on
hand chemical fire extinguishers, other
than wheeled, and two-wheeled chemi-
cal engines (non-self-propelled), from
Group "C" lo the Pacific Coast under
Tariffs 1-H (I. C. C. No. 1237, H. G. Toll,
agent), and l-E (I. C. C. No. 1239, 11. (,.
Toll, agent).
1598— Tobacco dust, for export to the
Hawaiian Islands. I L. westbound: Re-
quest for carload rate of about .?1.00
per 100 lbs. on tobacco dust, minimum
weight 50,000 lbs., from Rate Basis 2
point to Pacific Coast ports when for
export to Hawaiian Islands under Tarifl'
29-T (I. C. C. No. 12.30, H. G. Toll, agenl).
!599— Wooden barrels, kits, pails and
tub? (including butter or lard tubs).
cludi
for
CL,
cst-
:igenll.
-Apple
and pea
eastbound: Request
in Tariff 2-Y (I. C.
Toll, agent), of the
rates from Oregon ::
.\tlaiilic anil Gnlf fi
port:
On apples. .SI. 00 pe
*1.20 per 100 lbs.
The pro|)osed rate
July I. 19:il.
■s. for export, (1
for establishmen
::. No. 1233, H. G
following carloai
111 Washington t,
bound: Request for amendment of
TarilTs 1-H (I. C. C. No. 12.37, H. G. Toll,
agent), an<l 4-E (I. C. C. No. 12.39, H. G.
Toll, agent), to provide for the same
carload rale (?1.35 per 100 lbs.) and
minimum carload weights on wooden
barrels, kits, pails and tubs (including
butter or lard tubs), including covers
for same, from Group ",\" to the Pa-
cific Coast as applicable eastbound in
Section 2 of Item 3010 of Tariff 3-R
(I. C. C. No. 1238, H. G. Toll, agent), and
Item .3010 Tariff 2-Y (I. C. C. No. 1233,
H. G. Toll, agent).
11600— Fruit or vegetable packages, made
from scarfed or unscarfcd box material,
with or without covers or handles,
bodies nested, covers and handles in
bundles, CL, westbound: Request for
carload rate of .$1.50 per 101) lbs., mini-
mum weight 20,00 lbs., on these fruit or
vegetable packages from Group "E" to
California, Tariff 1-H (I. C. C. No. 1237,
H. G. Toll, agent).
11601— Broken talking machine records,
in wheeled steel containers, CL, east-
bound: Request for amenilment of Item
,3,385 of Tariff ,3-B (I. C. C. No. 12.38, H. G.
Toll, agent), to also apply on broken
talking machine records, in wlicled
steel containers.
11602— Condiments N. O. S. for animal
feeds, tonics or regulators: animal or
poultry feed, mineral mixtures for ani-
mal or poultry feeding, CL, wcsthounil:
Request for amendment of Note 5 of
Item 2010, Tariff 1-H (I. C. C. No, 1237,
H. G. Toll, agent), to provide that rates
will apply also on mineral mixtures
with not in excess of 10',; by weight of
unnamed non-medicinal ingredients
other than those siieeilled in the nole.
Als
•ecpi
rioad
St fi;
ght
■ducli
1 201
iif till
10,000 to .30.000 lb:
D C T O B E R 8, 19 3 0 ^-
lieo.i— Crude borax. CI., easlljiiuiul : Hc-
qurst for aincmlinent of the inliv
"lionix (.sodiiini honitcM, icliiud" in Sec-
tions 1 and 2 of the new item piDpuseil
loi- puhlicalion in TarilT 3-14 (I. C. C.
No. li.i.S. H. <;. Till:, aKent), by Supple-
ments 1 anil :i 1.) Hal.' .\ilviee 7."..! I
(l)oeUel 107112) to read:
.dimn hoiati'
"Huia
lined."
The rates lin eenls per |{l(l llis.i pro-
posed by Supplements 1 and .! to lialc-
•Vdvice 7r);)l. are as lollnus illeni 1(112
to he canceled):
Mi)i. To Groups:
w t. .\-n-(;-c.i-K-i.-.M i)-i:-i'-(;-n .i
*ll().l)l)() Ihs 117 1 J '.I7I:; 112
tSd.ODIl Ihs .Sll 7."> 7.')
•Section I.
■fSectio)! 2.
11604 — Application of ratca on import
traffic via Atlantic Ports: Proposal to
anuMid Item 28, page 2211 of TarilT 1-U
(I. C. C. .No. I2:!7, H. (;. Toll, asellt), and
Item 2S, pajie 2:i of TarilV l-K 1 1. C. C.
No. 12:111, II. (;. Toll, afiejd). to read as
loltows:
Al'I'I.ICATION Ol' HATHS ON IMI'OUT
TIWFVW..
Hates on import tiariic oliKiilati)lfi in
ICurope lor heyond). (Suh.jecl to Items
XKiand ,S17.)
The rates named in this tarilV from
points taking Group ".\" also apply
from the follo\ving .Vtlantic ports of
entry on shipments originating in
F.urope (or beyond), destined to points
tiiiiing Rate Basis 1, Rate Basis 2 or Hate
Hasis li ra'es (or beyond), viz.:
-Montleal, (Jiie.; Ouehec. Que.; St.
.lolm, N. H.; West St. .lolni, N. 1!.; Hali-
f.i.\, N. S.
Similar I liange to be made in Item lili,
pase 111 of North Coast Class Tarill' :iX-A
(I. C. C. No. 1228, H. G. Toll, agent).
11451 (Amended) — Dried milk products
mimal or poultry feed), viz.: Dried
ullcrmilk. dried skim milk, milk al-
umen and milk ausar feed (the latter
• mctimes termed dried whey), CI.,
istbound: Request for anu'udment of
ariir :!-B (I. C. C. No. 12:tX, II. G. Toll,
.,'ent), to provide for the following
iiload rates (in cents per 100 lbs.) on
lese dried milk products (animal or
DUltry feed) from California to:
roups:
-C-Cl-U
Mill. \Vt.
OII.OOO lb
.so
.")ll,l)OI) 11
11564— (Amended) — Horses, for slaughter.
CI., westbound: Request for rale of
.S21.').riO per :«1 ft. car on horses, for
slaughter, from Alpine, Tex., to San
.lose and Maybury, Calif., under TarilV
:!n-R il. C. C. No. 1223, H. G. Toll, agent).
11570 — (As issued) — Cotton yarn. CI.,
westbound: Request for ameiulment of
Item .-i:il)r>-A of Tariff l-II II. C. C. No.
12:i7, H. G. Toll, agent), to provide for
the following carload rates (in cents pe:-
100 lbs.) on cotton yarn, sliaight ear-
loads, to California from:
Mill. wt. Gidii|)s:
libs.) A-K li-l. C-M C-1 U-i; K-G-ll .1
21000 10.5 ir.S l.'lO 111
:si).oi)o 1H7I:; 17:! Hi5
tese are same rates as named on dr
ds, including cotlon yarn in mixc
loads. Item 2;!7,-)-C.)
11605— Green prunes, CI., e:istb..liiid
Mrdford and Hosi-bnrg, Oregon, to Mis-
souri River: Request for carload rate
of .'S1.7:i per 100 lbs., minimum weight
2(1,000 lbs., on green prunes from Med-
ford and Roscburg, Ore., to the Missouri
River (Group "F") under TarilT 2-Y
II. C. C. No. 1233, H. (;. Toll, agent) ; the
proposed rate to apply via California
gateways.
Joreign andT)ome^ic
TRADE TIPS
FOREIGN TRADE TIPS
Inquiries concerning Foreign Trade Tips
should be made to the Intcniatiunnl Trade
Deparlment of the San Francisco (;ham-
bi-r of Commerce, n,\veiiport .'iOOO, list
luimbers being given.
205.iK — Colored Slate.
S:in I'rancisco, Calif. Firm in Paris,
reported to be experienced in American
Iradi', desires to form comiections with
Pacilic Coast importers of colored stale.
205:19— Colored Slate.
San |-raiieisco, Calif. Important French
expcMter is desirous of hearing from
liiii:s ill San I'rancisco who might be in-
leli'sted in the importation of colored
slate of French manufacture; reported to
be especially equippped to furnish mer-
chandise conforming with American re-
lui
20540— Pates De Foie Gras.
San Francisco, Calif. French lirni
manufacturing pates do foie gras is in-
terested in establishing connections with
linns in San Francisco that would care to
lepresent them in this territory.
20541 — Springs.
San Francisco, Calif. French manufac-
luier desires to offer all kinds of springs
used in the manufacture of furniture.
20542— Almonds.
New York, N. Y. Czeehoslovakiaii liini
iiKinires for list of exporters of California
almonds.
2054:! — Representation.
Cairo, Egypt. Party wishes catalogues
of manufacturers of men's and women's
stockings and manufacturers of neck-
wear desiring representation in Egypt.
.'0E44— Silks.
Slranghai, China. Mainifaetnrers of silk
Iiieee goods seeks contact with local iili-
porlers of this commodity.
20545- Canned and Frozen Fish.
Yokohama, .lapan. I-:xi)or;ers of canned
crabmeat, canned salmon and frozen lish
are interested in establisliiiig a local
market.
20546— Seeds.
Burlington, N. C. Paily iiuiuires for
names of merchants and importers of
seeds from .lapan.
20547— Perfumes, Cosmetics.
Tokio, ,Iapan. Exporters of linalool,
linalyl-acetati' and borneol wish to eon-
tact mannfacturers of perfumes and cos-
metics.
20548 — Fibres.
Sunnyvale, California. I'ai-ly is anxious
t(. secnri- .lapanese libres foi- making arti-
ficial Mowers.
20549 — Fibres.
Oklahoma City, Oklahoma. Party de-
sires to contact impoiieis of .lapanese
wood libres.
20550— Cohure Nuts.
Calveston, Texas. Pai-ly is anxious to
gel in touch with importers <ir Coliniie
mits from Honduras.
:>0551— Manufacturer's Agent.
New York City. Party with intention of
establishing an oflice at Sanliag.i. Cliile,
as manufacturer's agent wishes to con-
tact inlerested parties.
20552 — Representation.
Panama. R. P. Party is desirous of se-
bavis of local linn, in Panama.
2055.1 — Lumber.
Covington, Kv. Firm iiuiuires for
names of importers of lumber from C.eii-
■lal and Sonlh .\meriea.
20554 — Kapok.
.San Francisco, Calif. .Manila exporters
of noss, seeded or with seeds, in cpiantities
from 25 to 250 tons seek local market.
C. I. F. prices on request.
2055.5— Essence.
San Francisco, Calif. Exporlers of
Ylailg Ylang essence in cases of 2I/lli oz.
bottles from the Philippine Islands are
DOMESTIC TRADE TIPS
interested in forming com
s'mples'on request Inquiries concerning Domestic Trade Tips
•)0r,56_!.s|j|ns, I should be made to the Domestic Trade
" San Fraiieiseo. Calif, i:\porleis r,-,,ni j I>epartmcnt.
the Philippine Islands of reptile
,ide
Is 8 to 18 inches
or alum tan :i to
t. salted
alum tanned lizard
chrome or gambler 11:
wide, ermine skins, pearl or a
5':; inches wide; also salted
dried in the shade. ,lri,<l in lli.' sun or
pickled, are anxious to enntael Paeillc
Coast imiiorters.
20557— Nuts.
San Francisco, Calif. Pili. lliiri and
l.umbang nuts are available in (luaiitities
in the Philippine Islands. I'liees And
samples on recpiest.
20558— Cocoanut Oil.
Tampico, Mexico. Associa 1 is de-
sirous of contacting exporlers of eocoa-
iiul oil.
20559— Shells.
Victm-ia, B. C. Firm wishes to procnri-
a shipment of oyster or elam shells in
crude unground slate.
HAWAIIAN TRADE TIPS
20560— Pineapples.
Honolulu, T. H. Parly wishes to get in
touch with a broker in San Francisco and
other Pacilic Coast cities who will handle
liis products of glazed anil eaiidi.d pine-
apple, in bulk or package.
U-3581— Representation.
Columbus, Ohio. Concern interested in
securing salesn in this city to sell ,u\
Automatic Intermillent Vegetable Sprayer
and Display Stand which prevents vege-
tables from willing and shrinking.
D-3582 — Representation.
Tucson, Arizona. Brokerage coMceni
wishes to represent local packers of all
kinds of nuts anil evajiorated fruit.
l)-.158:t— Distributor.
Portland. Ore. Manufacturers of a new
type golf lee are anxious to get in loucll
with a good dislributor in Ibis city.
D-.1584 — Representation.
San Francisco. Former sales manager
with wide acquaintance in Arizona and
Old Mexico is available for representing
exclusively on commission basis manu-
faclurers, engineering fn-ms, or .jobbeis m
that territory.
D-3585— Distributor.
Detroit, Mich. Manufacturers of play-
ing golf games are interested in securing
a distributor f.n- the State of Calilornia.
D-3586— Agent.
Brooklyn, N. Y. Concern lo.iking for .in
agent to handle lilaek marble chilis, snil-
! abb' for terra/zo Moor work.
The Very Latest
LEADS for NEW BUSINESS
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
:!!.■>
Apartmenls- B:-ooUing Aparti
.-,lh.
Architects — William I. Carreii. de
Young Rids- 1" 2:!:! Post; Fn'fl.rick II.
Heimers, 2;i3 Post.
Artists — Munger Bros. & Kiaiz 1 com-
mercial), -25.55 Mission; Paul Hoekwood
(commercial), 703 Market.
Afsociations- Associated Western Mo-
torists Inc., '2:15 Montgomery to II Van
Ness Ave; Merchant Tailors' Association,
703 Markel; Union National Automobile
Assn., 2:15 Montgomery lo M Van Ness.
Atlorneys — Aekerman, Wayland &
Mathews, 111 Sutler; .lotin V. Barnett, 2:55
to 127 Montgomery ; Charles E. Gould, de
Young Bldg. to 155 Sansomc; Harold F.
Hennessy, (iiS Montgomery to .309 Pine;
.1. G. Moser, 235 Montgomery to 155 San-
siime; Frank I). Parker, :i:!2 Pine; Carle-
ton Hank, 220 Montgomery; Samuels,
.lacoli ,.«: Oscar .Samuels, 315 to :B3 Mont-
gomery ; Sloss & Turner, 111 Sutter, Aaron
Vinkler, 028 Montgomery to .309 Pine.
Auctioneers- H. Roth .S: Sons. WM .Mis-
sion lo 15 1 7tli.
Auto Painting— II. A. K:ini;.f. :I5I
Valencia.
Auto Kep.nirin;;— Carl's .Ullo Repair
Slioji, :lii:i5 2 lib ; .lolni ICngelson, 1755 Clay ;
Malher Bros., (1057 to (1041 Mission.
Auto Supplies- Rryce Howatson, 717
Isllis lo 5 Columbus.
Automobiles— Eighth SI. .\uto Sales Co.,
112 .Sth.
Bakery— SI. Paul Bakery, 1550 Church.
Beauty Shopt- Blanche l)u Bois Mari-
liello Shop, Kid Geary lo 210 Stockton;
Fiaicheur Laboratories (M. A. Kraft), 240
Stockton to 209 Post; Mary .1. McKay, 240
Stockton; Primrose Reauty Salon, 2:i;i5
Brokers- Men-iek W. Ci-eagli inii'r-
ehandise), 214 Fronl; F'rederic II. Mead
(insurance.), 405 to 2;i5 Montgomery; Nilon
& Myers (insurance), ;!:i2 Pine.
Broom! — Washington Broom Co., .527
Sansome to 7:i2 Montgomery.
■*~»
Campaign Headquarters— San Francisco
Airport Bond Campaign Headquarters.
75:1 Market.
Candy— Holl.\ wood Fruit Candy Co.,
1.520 Divisadero.
CardE— Fiflli St. Card Shop, 9 51h;
Samuel I.. C. Lee (Xmas), 9(13 Market.
Ciears- Millard F. Smith, 090 Mission.
Cleaners- Bergman Cleaning & Dyeing,
2244 to 2211 Taraval; Golden Rule Clean-
ing & Dyeing Works, :ifil5 Sacramento;
Rainbow Cleaning & Dyeing Works, :5:t:!5
■'M ; Safewav Cleaners & Dyers, 028 Jones;
Specialty Cleaners (Rert Penn), 2'i29 Cle-
""c'lothing-Belniont Clothing C"., 11:^9
.Market.
Coal— Rayview Coal Co.. 21)27 to :!907
"coats - Progressive Coat Shop (A.
I.lberti), 200 Steven.son to 731 Market.
Collection Agency— Colonial Law & Ad-
justment Co., Hearst Bldg. to 821 Market.
Contractor- M. G. Strohmeier, 401 Mar-
ket.
Creamery-Marron's Creamery, 20'20 to
2042 Fillmore.
Dentisls-I)r. i;arl T. Maey, 121111A !)th
\ve. to 1294 9th Ave.; Dr. N. W. Mellars,
150 to 391 Sutter; Dr. .1. I'. StelVan, 291
Geary lo i:t5 Stockton.
Dishwashers— Walker Dishwasher Co.,
708 to 718 Mission.
Dresses- Ruby Currier, 2107 Lnimi.
Electrical ApplianceE— I., i:. Kincaid,
7I1S to 718 Mission.
Electrolysis-Hlanche Du Bois, 210
Stockton.
Florists-lnoue Florist. 510 lo 131 Blish ;
Polk Flower Market, 1412 to 1108 Polk:
The Misses Scott, :t72 Suiter.
Fruits— A. Bianchini, 1317 Grant Ave.;
Mrs, Zlata Grossman, 904 Mc.Mlister.
Glass- Daly City Gla.ss & Glazing Co.,
00115 Mission; Smith Glass Co., 179 Bryant.
Hairdressing- A. Marcel, 240 Stockton
lo 209 Post: Thera StolTers, 240 Stockton
to 209 Post.
Hat Renovating— Pantorium Cleaners &
Hatters, 211 ■23d Ave.
Hotel— March Hotel, 7.30 22d.
Importers- G. Granucci A Sons, 112
Fmnt to 310 Davis.
Infant Diet Materials— Meail .lolmson &
Co., (170 3d.
[ continued on page 4 ]
-^6{San Francisco Busines ■
''Oery Lateil Leads for
NEW BUSINESS
[ coiitinuod from page 3 ]
NcwarK, XVl I'ino to 220 MontBoiiier.v ;
BaiiUrrs Iiulemnity Insurance Co. (L. ("..
I'lni). H:i2 I'inc to 220 Montgomery; Cam-
den l-iie Insurance Assn., 332 Pine to 220
MontHoniery; Dixie Fire Insurance Co.,
332 Pine to 220 Montgomery; Geo. O.
Hoadley, 3:!2 Pine to 220 Montgomery;
Pacific Stales Life Insurance Co., 681 Mar-
ket; Rochester American Insurance Co.,
332 Pine to 220 Montgomery.
Laundry — Alliambra French Laundry
(Pierre Houzout), 1229 to 1207 Union.
Leather Goods— AIco Mfg. Co., Inc., 583
Market.
Loans — San Francisco Mortgage Corp
(C. F-. Herrick), 3fi9 Bush to 170 Sutter;
Western Housing Corp., 703 Market.
Machinery — Champion Dish Washing
Machine Co., service station, 860 Folsom
Manufacturers' Agent — Wm. Gordoi
Davis, 821 Market.
Mining — Boston Molielumne Mining Co
fix Post.
Motion Picture Equipment — Holme
Moving Picture Projector Co., 309 to 290
Turk ; Edward H. Kemp, 309 to 290 Turk.
Optician— S. Zwerling, 1681 to 1500
Haight.
Painters— VV. F. Lenzen & Co., 1809 to
1959 Union ; Ferdinand Terheyden & Bros..
2050 Market to 940 Divisadero.
Paper — Crown Paper Products, 1 li)2 San
Bruno.
Pet Stock— Link's Bird Store, 6611 Mis-
Petroleum — Quality 1
ucts. 5.37 (ith.
Phonographs — .-Vckern
Ellis to 601 Mission.
Physician— Dr. Charle
Market to .333 Montgome
etrolii
Pill
-J. A. Deiners, 3279 to
•od-
32fi.-
Mission.
Printing — Guaranty Printing & Litho-
graph Co., 963 Harrison to 809 Mission.
Produce — Empire Produce Co., 57 Wash-
ington.
Radiators — Thomas Radiator Mfg. Co.,
6.35 Golden Gate Ave.
Radio — Fillmore Radio Sales & Service
Co., 2216 Fillmore to 2258 Pine ; Pine Radio
Service Co., 2216 Fillmore to 22.58 Pine;
Skyline Electric & Radio Shop, 1112 Cle-
ment.
Ravioli— Torino Ravioli Factory, 48,36 .3d.
Real Estate — J. J. Dederich, 1380 9th
Ave.; De Wolf Realty Co., 4048 Geary to
4.3.56 California; Fresno Homes Inc., 220
Montgomery to 1171 Market; S. E. Man-
ning Co., Ltd., 1171 Market.
Restaurants — .\rgonaut Grill, 44 4th;
Tony Bruno, 616 20th ; Gusto Buen Restau-
rant, 884 Broadway; Robert .T. Gotelli, 300
Davis; The Polly, 584 Frederick; Rain-
bow Grill, 2773 24th; Reception Inn, 2650
Stoat Blvd.; Silver Grill, .500 Kearny.
Rock — Santa Lucia Quarries Ltd., 58
Sutter.
Rus Cleaning — Haas Rug Cleaning Co.,
116 Church.
School— Hendrix Vocational & P R X
School, 830 Market.
Service Stations — Eraser Service Sta-
tion, Steiner and Lombard; Patane Bros.,
1015 Columbus.
She.a Metal Works— Acme Sheet Metal
Works. 57 f'.le
Shirt Maker— Fred .1. Schneider, 47
Ke
< 165
Signs — Foster's Sign Co., 1802 Geary.
Silversmiths — Wm. Rogers & Son, 150
Post; Holmes & Edwards Silver Co., 150
Post.
Soap— C & S Soap Co. (,T. Trcager). 14.30
Bush to 1159 Howard.
Trunks— Victor Trunk Factory, 9 I'larl.
Tubing— Tube Turns Inc., .525 Market.
Upholstering — Plaza Studio (Israel
Greenst.in), 2741 Clay to 2101 Scott; San
FranciMo Upholstering Co., 1133 Polk.
Wall Paper— Kunst Bros., 993 to 987 Mis-
sion.
Wire— Pacific Wire Products Co., 383
liraiinaii.
Wood— Brekle Woo.l Co., 783 Biaeli.
Wool— E. H. Tryon, Inc., ile Young
lililg. to 230 Brannan.
Miscellaneous— B-K-V Battery Separa-
tor Co.. 277 Pine; James Blake Co., 112
Market; Chapman's Repair Shop (F. W.
Chapman), 1250 Post to 225 Turk; Charvel
& Fils Inc., Fairmont Hotel; Cily Service
Employees Assn., 1179 Market; Dr. Jessie
Preble Delprat, 490 Post; Dictating Ma-
chine Co., 235 Ellis to 004 Mission ; Electro-
Molive Co., 116 New Montgomery; Execu-
tive's Personnel Bureau, 582 to 544 Mar-
ket; Garage Sales & Supply Co., 16.35 Cali-
fornia; Gardner-Denver Co., 163 1st to
250 7th; General Distributing Co., Ltd., 114
Sansome; Golden Gate Laboratory, 325
Chenery to 75 Whitney; Clinton J.
Hutchins, 235 Montgomery to ,544 Market;
Dr. D. N. Kimball, 636 Waller; Latcll's
Antiquarium Shoppe, 1450 Sutter; R. C.
Mahon Co., 525 Market; Market Delivery
Co., 430 Davis to 498 Pacific; Miniature
Golf Corp., Ltd., 681 Market; Dr. Dorothy
L. Morse, 450 Sutter; New Mission Beauty
Nook, 2,584 Mission; F. de Ojeda, 605 Mar-
ket ; Pacific Wood Products Co., 277 Pine ;
Tod Powell, 703 Market; Sang Kee Co., 835
Washington; Specialty Products Corp.,
235 Montgomery ; Super-Power Electric
Manufacturing Co., Ltd., 670 Turk; R. E.
Toomey, 333 Montgomery ; United Patents
Ltd., 1,30 Bush; Alfred G. Wilkes, 405 to
333 Montgomery; Dr. Clinton A. Wilson,
490 Post; Frederick G. Zelinsky & So
Inc., 2502 Jackson.
ADDITIONAL LEADS TO NEW
BUSINESS
Fuses— Bussmanii Mfg. Co., 339 Lar:
to 1149 Howard.
Garage — Treat Av
Letter Shop — Simpson Lettering & Il-
lustrating Service, 1516A Larkin.
Marketn— Joe's Fruit Market, 5112 Mis-
sion; La Hose Quality Market, 1933 Irv-
ing: O K Market, 203 Guerrero; H. Pon-
ziaiii (fruit), ,329 Balboa; Sonoma Fruit
Market, 18.30 Irving.
Millinery — M. J. Berkson (mfrs.), IIGI
Market ; Sam Dobrin, 2372 to '2486 Mission ;
Nu-Art Hat Co., 731 Market; White Hal
Shop, 707 Ellis.
Motors— Roth Bros. & Co., 116 New
Montgomery.
Moving — Burke's Van & Storage Co
2580 Bush.
Notions— Fred's Place, 3646 Geary.
Novelties— Scott & Green Novelty Co
,S29 Geary.
Office Equipment— P. G. Havers & Co
130 Bush to 7 Front.
Oil— Miblh
ling.
Packers — General Fruit F
tributors, 2269 Mission.
Painting — Carl Anderson, 1
D. E. Burgess, 283 Fremont.
Physician— Dr. Paul C. O
350 Post.
Planing Mill— Bayview Plai
Oil Co. of Calif., .30 Ste
; Mill Co
rfax
Garage, 70:
Gas— Naiural Gas Corp. of Calif., 20C
Bush ; Natural Gas Corp. of Oregon, 200
Bush ; Natural Gas Corp. of Washington,
200 Bush; Natural Gas Properties Inc., 200
Bush.
Gift Shop— Sahati's Gift Shop, 1174
Market.
Glass— Crystal Glass Co., 1181 Howard.
Golf — Coliseum Indoor Golf Course, 820
Clement; Crystal Golf Gardens, 1145 Mar-
ket ; Excelsior Country Club, 4775 Mission ;
Fillmore-Haight Golf Course, 3.35 Fillmore ;
Geneva-Paris Golf Course, Geneva and
Paris; Hollywood Greens, Eddy and Polk;
Lowell Golf Terrace, 1940 Hayes; Sleepy
Hollow Golf Course, 1080 Sutter; West
Portal Golf Course, West Portal and 14th
Ave.
Grocers — Charles J. Bielke, 1226 Laguna
to 501 2d Ave.; Boulevard Grocery, 709
Monterey Blvd. to 1751 Lake; Bill Checkas,
647 McAllister; Clay Street Grocery, 1820
Clay; Klein's Cut Price Groceteria, 1643
Market; A. McManus, 3033 24th to 3030
24th; Quong Fat Co., 1009 Grant Ave.;
S. Rosen, 1700 Eddy.
Hairdressing— Lois Wells Cuenin, 166
Geary.
Hat Renovating — State Hat Cleaners,
1925 Fillmore.
Hotel- Hotel Flower, 429 Bush.
House Cleaning — Jap House Cleaning
Co., 1779 Haight.
Importers — Asano Bussan Co., 549 Mar-
ket to 315 Montgomery; S. Jacob, 821
Market.
isurance — Albany Insurance Co., 132
to 114 Sansome; American Foreign Realty
& Insurance Co. (J. C. Klunis), 105 Mont-
lery; Phoenix Indemnity Co. (H. H.
Beggs, Edgar U. Meyer, Wm. H. Greene),
3.56 to .360 Pine; Realty Insurance Co. of
America, 593 Market to 1 Montgomery;
Speiigler Kennedy Co., Ltd. (land value),
1 Montgomery.
Jewelry — Leo Dasteel, 7.59 Market;
liny Stiavelli, 49 to 210 Post.
Ladies' Wear- C. Bcrnheiin, 154 Sutter.
Laundries— Key Yee E, 1162 Folsom;
V M Laundry, 1511 Geary.
Printer— S. B. Firestone, 1,325 Octavia.
Publishers— Pacific Trade Publications
Ltd., 2004 Van Ness Ave.
Radio— Foss & Holden, 1288 19th Ave.
Real Estate — Jesse Kutz, 366 to 381
Bush; R. X. Ryan, 176 Sutter.
Restaurants — Bluebird Restaurant, 2871
24th; Coney Island Sandwich Shop, Sloat
Blvd. and 47th Ave.; El Capitan Grill.
2367 Mission; Gene's Italian Restaurant.
.3121 Laguna.
Rugs — .\merican Rug & Chesterfield
Co., 989 Market.
School — Knox way Modern Piano School.
1041 Valencia.
Securities — Guartlian Securities Ciu'p.,
Ltd., 582 Market.
Service Stations— R. J. Heflin, 8th and
Markei; Marina Service Station, Gough
and Lombard ; Neil's Service Station, 1299
Columbus; CNeill's Service Station No. 1,
Lombard and Lyon.
Shoe Shining— O K Shine Parlor, 2 6th.
Sportswear — Phillips Sport Shop, 164R
l<et.
Stamp Collections— United States Stamp
Co. (W. E. Stamp), 395 to 391 Bush.
Stationers — Dunn & Harris (mfg.), 4."
Ecker.
Steel— John Bedford & Sons Ltd. (Shef-
field), 582 Market.
Stocks — Richey, Manter & Simms, 23.^
Montgomery.
Stone— United States Artificial Stniir
Co., 33 Shotwell.
A SERVICE FOR
MANUFACTURERS
Through the courtesy of Radio
KFWI, San Francisco Manufacturer!
have an opportunity to give five-
minute talks on Monday, Wednesday
and Friday evenings from 8:30 to
8:35 o'clock.
Firms may, on these programs,
without cost, tell of their firm, the
making of their products, and where
they are distributed. For further in-
formation communicate with the
Chamber of Commerce Publicity De-
partment, DAvenport 5000.
Permanent Art Galleries,
Beaux Arts Galerie
East-West Gallery
de Young Museum
Courvoisier Gallery
Gump Galleries
166 Geary Street
609 Sutter Street
Golden Gate Park
- 474 Post Street
- 246 Post Street
Legion of Honor Palace - Lincoln Park I
Paul Elder Gallery - 2.39 Post Street
Valdcspino Gallery - 345 O'Farrell Street
Vickery, Atkins & Torrey - 550 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabacher-Frey Gallery, 735 Market St.
Workshop Gallery - 5.36 Washington St.
STATEMENT
of the
OWNERSHIP, MANAGEMENT,
CIRCULATION, ETC.
Required by the Act of Congress
of August 24, 1912
Of San Francisco Business, published weekly at Si
Francisco, Californii, for October i, 1930.
CITY AND COUNTY OF SAN FRANCISCO /
STATE OF CALIFORNIA \ "■
Before me, a notary public in and for the State an
L. North, who, having been duly sworn'^according '
law, deposes and says that he Is the editor of th.
San Francisco Business, and that the following
the best of his knowledge and belief, a true stateme
the ownership, management (and if a daily paper, thi
circulation), etc., of the aforesaid publication fo
date shown in the above caption, required by the A
August 24, 1912, embodied in section 411, Postal Law:
and Regulations, printed on the reverse of this i
That the
addr.
of the publisher
JUNIORS SPONSOR
BABY BEEF SHOW
[continued from page 1]
The youthful exhibitors will compele
for hundreds of dollars' worth of prizes,
totaling 480 in 122 different classes. In
addition to the regular prizes for the {lif-
fcrent varieties of cattle, sheep and hogs,
special prizes are offered by the Ameri-
can Shorthorn Breeders Association,
American Hereford Breeders Association.
H. O. Harrison and J. A. Elmhirst Special
for showmanship.
An auction sale of entries will he held
under the hammer of Auctioneer A. \V.
Thompson of Lincoln, Nebraska, who has
in the past obtained unusually high prices
for the entries of the 4-H Club and Future
rner exhibitors.
Rate Restriction Asked
Carriers have asked the Railroad Com-
ission of the State of California for
authority to restrict proportional per car
applying between Los Angeles and
sul)urban points, so that they will apply
V in cond>ination with local or joint
-haul rates, but not in combination
li other proportional rates. This is a
I joint application.
Publ
sher
San
Fr
ancisco Cha
mber
of Commer
ce
Calif
Stre
et,
an Francisc
0, Ca
. Editor, George L
Nort
1. 45
1 Ca
.tor
nia Street,
an F
ancisco, Cal
a.
Th
t the
ow
eris: (Ifo
wned
ion, it
name
anc
add
ess
must be sta
ted a
nd also imm
ediatel
there
ode
the
nan-
cs and addr
esses
Df stockholde
ing o
r ho
ding
one
mor
of total am
ount 0
stock
If
not
owr
ed by a Co
ion, the nar
ncs an
addre
sses
of t
e I
^dividual o
en. I
owne
i by
a hr
Tl, C
ompany or
d address.
other
unincorporat
11 as those
ed con
of eac
ind.v
dua
me
mbe
, must be
n.) San F
ancisc
Cham
ber
)f c;o
mm
rce. 4u Ca
itorn
.a Street; Le
and \r
Cotle
r. pr
es.de
t, 4
(I Californ
a Str
et; L. O. He
ad, vie
prcsu
ent.
California Stre
t; I
W. Maill.a
rd, |r
and vice
presi
ent
; B. R. Fu
sident
Alber
t E.
Schw
aba
-her, treasu
er. 4
I California
Street
holdei
4! I California Street,
bondholders, mortgagees a
'ning or holding i per cent
amount of bonds, mortgages, or oth
(If there are none, so state.) None.
: two paragraphs next above, giving t
wners, stockholders, and security holdei
n not only the list of stockholders ai
■s as they appear upon the books of t
also, in cases where the stockholder
appears upon the books of the compai
any other fiduciary relation, the name
;orporation for whom such trustee is a,
ilso that the said two paragraphs cont.n
racing aSiant's full knowledge and belief
inces and conditions under which st
urity holders who do not appear upon
mpany as trustees, hold stock and sei
ty other than that of a bona fide ow
belii
■ rpor:
securities
than as
so stated by him
,. Th
t the a
erage number of
opies of each issue
ol
this publ
cation s
old or distributed
through the mail
otherwise
to pa
d subscribers du
th<
preceding
the da
e shown above is
(This informat
on
IS require
i from
ally publications
GEORGE L
only.)
NORTH, Editor
Sworn
o and
ubscribed before
me this 30th day
of
September
1930.
[Seai
1
M. V. COLLINS
Notary
Public
in and for the
3ity and County
oi
San Franc
isco. St
ate of California.
(My CO
mmissio
n expires April 14
. I?)!-)
J San Francisco Junior Chamber of Commerce Issue 1
LUME XX ?.?I9.?.!:-/5 1^' 1930 Number 42
Jid -Winter Sport Activities for S. F.
ourney
■Courtesy The Olympian.
a AN FRANCISCO and its golf facili-"
ties, as well as the fact that this 1
^city is the logical center for mid-
^winter sport activities, will receive
■sands of inches of publicity in the
est newspapers of the entire country
reason of the San Francisco Junior
mher of Commerce sponsoring the
rts Week program of events, Novem-
29 to December 7, inclusive, which
ures the Mrst annual National Match
Open Championship Golf Tourna-
]t at the Olympic Club, at Lakeside,
ember 4-7.
pen golf tournaments for large purses
their origin in San Antonio, Texas,
It years ago and since then the idea
taken root in many cities with the
jlt that this year open medal events
I be staged in St. Louis, St. Paul, Salt
;e City, Portland, Atlanta, Hot Springs,
la Caliente, Los Angeles, Catalina,
ndale, Pasadena, Long Beach and
ens of other cities.
an Francisco's ttmrhament, however,
ead of being merely another open
ial event is an innovation, since it is
latch Play Open, which for the first
e in golf history brings together ama-
is and professionals in a tournament
natch play instead of medal golf. The
ner will be known as the champion
tch play golfer of the United Slates for
year IMO, and this is one reason why
; tournament has attracted all of the
iing professional players of the nation,
*ell as many star amateurs; also why
IS of it is being printed on the sport
:es of all the big dailies of the country,
well as in several hundred weekly
1 monthly magazines,
he whole idea back of this tournament,
ich carries trophies for amateurs in
lition to $7,500 in prize money for the
fessionals numl>ere<I among the 32
[liners for match play, is to advertise
t this section is the nation's mid-
iter playground, and also to call at-
lion to the excellent municipal and
vatp club golf facilities which arc
[ continued on page 2 ]
Fire Prevention Interest
Stimulated bv Luncheon
When Fire Prevention Week ended
October 11, another of the Junior Cham-
ber's major activities for 1930 passed
successfully into history.
Lead by Robert M. Levison, the Are
prevention committee, which was aug-
mented for the occasion by additions from
the genera! membership, put on a pj'o-
grani of public education which un-
doubtedly reached the entire population
of the city in one manner or another.
Over 100,000 home inspection blanks
were ilistributed throughout the public
schools, to awaken interest in fire pre-
vention at home. Five thousand special
blanks were mailed to San Francisco in-
dustries tt) put business men on the alert
to potential fire hazards at their places of
business. More than 100 talks on fire pre-
vention were delivered during the week
to schools and clubs by members of the
connnittee, and by men and officers from
the fire department.
Wide, general publicity on fire preven-
tion was given through thousands of
posters, street car cards, film "trailers,"
and special fire hydrant posters. Over
.SO window displays were arranged by the
connnittee, as well as displays given in-
dependently by a number of business
concerns. The hearty cooperation of the
newspapers and a number of trade maga-
zines in giving news and picture space
added tremendously to the value of the
committee's work.
Perhaps the outstanding event of the
week was the "Third Alarm" luncheon
given on Wednesday for the general
membership and guests. State Fire Mar-
shal Jay Stevens was the guest of honor
and his impressive speech was foIlowe<l
by brief talks from Fire Chief Hrennan
and Chief of Police Quinn. All of the
speakers paid tribute to the fire preven-
[ continued on page 2 ]
Landlocked Executives
Can Now Spread Wings
Have you ever been up in a plane?
You haven't?
Well, get together eight of your friends
ho have yet to experience their first
night, and Frank King will see to it that
your party gels its first ride in the giant
Ford tri-motor "Standard No. 1."
Through the courlesy of the Standard
Oil Company of California, which is co-
operating with the San Francisco Junioi-
Chamber of Commerce in popularizing
aviation, this plane has been placed at the
disposal of members who have never be-
fore fiown. Flights will be made daily
from Mills Field from 10 to V2 a. m., and
from 2 to 4 p. m.
As an example of what can be accom-
plished by a group interested in provid-
ing safe air transportation, the record of
the "Standard No. 1" is illuminating. In
operation for two and half years, the
plane has travelled over 200,000 miles and
carried 2.'),000 passengers without an
accident.
If representative men, who are heads of
organizations and who have not flown,
can be induced to make this fiiglit, it will
have a far reaching effect, not only be-
cause they may become sold on aviation,
but because they may be influenced thus
to approve the idea of air transportation
for the members of their organization.
So, if ><>u have never been off mother
earth before, here's your chance.
SEASON TICKETS TO
AFFORD SPECTATORS
CONSIDERABLE SAVING
HEIN one considers that other
cities have spent better than
?17,000 some years, in addition
to the purse of $10,000 to stage
open golf tournaments in the winter
months It will be seen that the San Fran-
cisco Junior Chamber of Commerce
officials faced a big task in raising not
only the $7500 purse but the other neces-
sary expenses, including the main item
of national publicity.
Tlie financing plan includes the sale of
books of 20 season tickets at $5 each to
sponsors who put up $100 and get this
back by re-distributing these 20 sesison
tickets to their friends. This plan was
used successfully the past two years to
raise the $15,0Q0 purse (twice the size of
ours) for fhe National P. G. A. event.
In addition to the Finance Committee
nu'mbers selected by Chairnnin B. J.
Frankenheimer, the ex-directors of the
Junior Chamber have organized into a
connnittee under Jim Folgcr and are
busy placing books of season tickets
among business men who realize the
eiiormons publicity value to San Fran-
cisco which will result from staging this
tournament.
The star salesmen to date follow: S. C.
Walton S>6flO, B. J. lYankenheimer $600,
[ continued on page 3 1
-■4 San Francisco Busin
SAN FRANCISCO BUSINESS ^^'^'^^^»^^^^'^^^^« l committees For Goir
I ^"^ yrancisco Junior Chamber of Commerce Issue \
<) c r () H i; R 15, I <» .» n
I'lililishcd weekly l)y the Sun I-i;uifi.sc<) Chamh.r .if Commeice, 2K, Merchants Kx-
oluuiBr. Telephone DA venport Mm. Subsciiptioii, .fil a year. Kntered as second-
class mailer .luly 2, 1920, at the Post Office, San Francisco, Calffornia, under the Act
of March :!, 18711.
Published once each month as the San I-iancisco .lunior Chamhej- of Comnierce
Issue of San Francisco Hnsincss at 211 Merchants ICxchanKc HnihlinK San Francisco
California.
Editor - JOHN L. COMPERTZ
Associate Editors
Morton Beehr Wni. Cathead Herman Nichols Lewis li. Reynolds Carl Wakefield
Chairman, Publicity Committee - Robert B. Coons
Officers of the San Francisco Junior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. A. Folger 2nd Vice-Pres. & Treas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr.
Robert B. Coons, Lloyd W. Dinkelspiel, Daniel W. Evans, J. A. Folger, Chalmers G
Graham, John J. HelTernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer
Martin S. Milan, Herbert H. Mitchell, Britlon Rey, Frederic E. Supple, J. H. Tlirelkeld.
J. J. Tynan, Jr., S. G. Walton, Archibald B. von Adelung.
PLAYGROUND SHOWN
BY GOLF TOURNEY
OBSERVATIONS
Fire Preventi.in Week has just passed. Yet while walking down M.iiitKonKry
Street recently we saw a lighted cigarette butt descend from an upper window of
an office building coming to rest on the neck of a young lady. Such thoughtless-
ness seems inexcusable.
Tho.se who assist in making possible for San Francisco the Nati.mal Match Play
Open Championship are forward looking citizens upholding the best traditions of
the pioneers. Those men who gave their best in thought and action and support
that San Francisco might be assured ,>r the doniinant position she now occupies
on the Pacific Coast.
.San I-rancisco lias lost a friend and a future leader in the passing of .lohn
Duniway, chairman of the Speakers' Bureau. The entire Junior Chamber mourns
his passing and is grateful for the recognitinn accorded his work -md niemorv
in the recent editorial bv Tin- News.
( continued from page 1 ]
available here to visitors :»;:> .lays of I'very
Dispile the fact that Agua Calienti'
gives .•ii2.'),n(Ml in purse money, Atlanta
•Ola.OfM), and Los Angeles, St. Louis and
St. Paul .*I(I,(H1I) each, San Francisco, by
virtue <.f having a louriianieiit for a
national championship and also an event
which is entirely distinctive in type, will
unquestionably receive far more publicity
than any of these other cities.
Not alone this but the Sports Week
liidgrani, starting with the Dartmouth-
Stanford game at Palo Alto on Saturday,
November 2il, and including the Far
Western .\mateur Boxing Clianipionships
in all weight divisions, rowing, yachting
and motor boat races olf the Marina; a
tiniiis exhibition, basketball, baseball,
soccer, polo, ice hockey, outdoor swini-
iiiing meet at a lime when the F.ast is
buried under a blanket of snow, and
every form of sport known will lend addi-
tiiMlal lustre to the publicity since this is
the first Sports Week of its kinil ever
attempted anywhere.
This feature is biing haiullcd 1
(iordon McDonald and Clyde- King, wl
Tournament Annouti (
A complete setup of cominiltee
hers is being rapidly completed I,
chairmen in charge of the various .!
connected with staging the N:,
Match Play Open Championship al
side December 1-7, according to i i
W. l'"ay, Jr., chairman, and Lloyd 1.
spiel, vice-chairman, of the Coif (;,,
lee of the San Francisco Junior CI::.
of Commerce.
President J. H. Threlkcld ,,l the Ju
Cl-amber has assured llie Spoils C
initee, headed liy Conloii McDonald
'he co-operation of every J. C. mi'mbi'
making the golf tournameiit a great
cess. Daniel W. ICvaiis. .'id vice presid
has jurisdiction over the Sports Conn
tee, of which lh<' Coif Committee i
br;
ha'
ill.
a I
rk
pleting the filial details of a full progr
.if athletic events.
Radio Stations Progress
lilluLirs.'
three loca
lent ..r Ih.' api
radi.} stati.ms fi
Committee Meetings For
The Next Four Weeks
l?l M.ans unable 1.) ase.rtain whether
w not meeting will be hel.l, an. I on «lial
day.
Tuesday, October IJ— (lolf i:xiculiv.'.
Wednesday, October 1.")— Hoar.l .if Di-
ri-ctor.s. Golf Finance. Police .VJfairs. and
Window Display for Fire Preventi.in
Week.
Thursday, October Hi— Marin.-, Sp.irts
Week (7), and Industrial.
Friday, Oct.iber 17— .Membership, Fire
Prevention, and Aeronautics (V).
Monday, October 20— Executive and
Publicity (7).
Tuesday, October 21— Golf Executive.
Wednesday, October 22— B.inr<l of Di-
rectors, G.ilf Finance, and Police Affairs.
Thursday, Oct.iber 21!— .Marin.-, an.l
Municipal Affairs.
Friday, October 21 -Fire Pr.-veiilion
Monday, October 27 -Fxeculiv.-. and
Publicity (•>).
Tuesday, Oct.iber 2»— (uilf l-:x.-cutive.
Wednesday, October 2!l -H.iar.l of Di-
rectors, Golf Finance, and Police Affairs.
Thursday, October .•iO— Marine, Sp.irts
Week(?), Industrial, and .\er.imiuties(7).
Friday, October .il-Fire Prev.-ntion,
and Membership.
Monday, N.ivi-iiib.-r .1— lA.-enliv.- ind
Publicity.
Tuesilay. \..v.-iiiber f— Golf l-;M-culive.
Wednes.lay, N.iv.-inliei- .->— Hoar.l .if Di-
rectors, Golf Finance, an.l Polici- Affairs.
Thursday, November « -Marin.-, and
Municipal Allairs.
Friday, N.iv.-mb.-r 7 1-ir.- Pr.v.-nti.in
an.l Aemnanti,-s ,•.'(.
Baby Beef Show Will
Train Future Farmers
of th
Interesting its.-lf in the w
boys an.l girls of the liv.-sl.ick raising
communities of Calif.irnia, N.-vaila an.l
Utah, the Junior Chamber of C.imnu-rce is
this year sp.msoring the Junior l.iv.-st.iek
and Baby Heef Show t.i be hi-ld at South
San FraiK-isc.i fr.im Oct.iber 27 t.i 2!l in-
clusive.
"The purp.is.- of 111.- show." acc.ir.liii;;
to Porier Sesn.ai of the Advisory Commit-
tee .if the livestock show, "is to stinuilal.-
an interest ani.ing the m.-inbers .if the 4-H
boys and girls and the Fulure Farmers of
America in the western states in the
feeding and production of heller livestock
of all cla.sses."
"The .ibji-ct of till- show is i,, Ininisl,
the farm boys an.l girls a iiii-.liuni
through which they may display their
best animals in competitive exhibits.
Thus in a practical way they will learn
.some of the lessons .if competition, of
cooperation, of sportsmanslii|), an.l .if the
markel demands of all class.-s .if live-
stock. Such knowli-dge should culminate
in a better appreciation of tin- value of
livestock |ii-„.luction and agiicilluie I.,
th.' stall- an.l nation."
Sai
Sesn.in conlinu.-.l, "we of the Junior
Chamber have an opporlunity lo cem.-nl
firm ties of friendship between these cull-
ing st.ickmen and .San Francisco, I! eir
mark.-t center for the sale .if sl.ick, as
well as th.- purchase of mat.-rials. liici-
ilint.ill.v this has an in ate ,-Mi-et
'ailio
The
nber of Commerce. The three bay
1 stations are KGO, KPO and KFRC.
stations are endeavoring to in-
crease their efliciency of performance by
obtaining a license for the use of greater
fj.iwer, according to Martin Milan, chair-
man of the Radi.i Committee.
Such an increase w.iuld exten.l their
blanket c.iverage, or area of service, from
only Nortli.-rn California to all of Cali-
f.irnia in the day lini,- an.l to tin- i-nlin-
Pacilic Coast at night.
Fay has liii.-.l up tin- following conn
tee chairnii-n in cliargi- ol golf l.iui
meiit delails:
l-"iiialice. B. J. l-'i-anUi-iili.-iiiu-i- ; Hi
John G. Levisou: Publicity, Lewis I
nolds, chairman, U. G. Congdon and li-
li. Co.iiis, vice-c!-airmen; Scoreboar.l :
Prizes, Walter Gerould; Course, Gei
Nauman; Gallery, Harrison God«
Transportation, E. P. Crossan, J. S. (
neit, vice-chairman policing: RecrpI
id Information, I). K. Vaughn; C.iiil
ants, Hanild Havre; Radges, Sidney Ka
Roger 1). I.apham, for years an orii
of the United States Golf Ass.iciai
Brace Carter, president of the N.irlli
California Golf .Association: and Loui-
Sli-wart, one of the starters of g.ilf al
Olympic Club, comprise the .\.lvis
C.imniitlee which thr.iugh the y.-ars
ixperience its members have had in li
.lliilg g.ilf aflairs is proving invalualili
Fay's body.
gli till- iiillii.-nci- of IlK
n lliful participants."
parents of
will have
i-nt.-ri-.l l,-,ll li,-ad .if livi-slock when th.-
sh.iw .ipens at 1(1 o'clock on the morning
of Oct.iber 27. Ju.lging will be ban.ll.-d
bv animal husbandry pr.ifess.irs .if Ihe
Calil'ornia Agricultural College at Davis
who are called to all parts of tin- eountiy
as i-xperl Judges.
On the closing day of the display, all
livestock will be aucNoned to the bigbi-sl
bi.lder, being usually bought by out-
standing iudiviiiuals, hotels, packing
h.iuse concerns and others who pay
piemiuni pric.-s, ali.iv.- th.- market, to
eneoniaKi- the hoys aii.l girls in their
work.
On 11-.- evening .if Oct.iber '.Jil, 111.- f-H
Club boys and girls and the l-uturi-
Farni.-rs .if .Vmerica will be eiilertaiiied in
the Commercial Club at a dinner giv.-ii
jointly by the management of the live-
stock show and the Junior Chamber.
Arrangements for Ihe.anair, al which
San Francisco's a.ivantages will be .int-
line.l by Junior Chamber speakers, are
li.-ing ilia.le by J. A. Folger, chairman .if
John C. Duniway Passes
Following a brief illness, J.ihn C. l)u
ivay passed on last week. Duniwa>
n.-niber of the Juni.ir Chamber, was h
it and graduated from Stanford Uni\
^ity. He was associated in the praelin
he law with his uncles O. K. and Chai
S. Cushing.
Fire Prevention Interest
Stimulated by Lunche(
t continued from page 1 J
Ml «ork of the Junior Chanibi-r of C
i-rc.-. To close the luncheon, a eoin|i
mil the lire department gave a v
nionstralion of how a fire alarm e i
a station, the .piickness of the resp..
d the speed with which the lire is
linguished. As a crowning touch a lli
ing "ri-scue" was accomplished from
"burning" siruclure by the Rescue S.|
with ils gas masks and life nets.
Throughout the wi-ek the projects of
Junior Chamber of C.immerce \\
stri-.-sed and public support soliei
Their projects include the replac. ii
if old equipment with new machin.-r-
Ihi- fire departm.-nl. belter pr.il.-cti.ui
the water front, extensions to th.- li
isure system, f.irmalion of a fir.
within the lire department, ami 1
lion of a Fin- C.iuncil for
C.r.-.lit fill
•in- Prevei
(fually lietv
W.
of 111
111 b.
litte
Ihe
Chi
mber's partici|iation in the
a.ick an.l liaby He.-f Sh.iw.
the lire prevention coi
:.-e and the San Francisco Fire Di-pai
It. Chief Charli-s J. Rrennaii an.l Ca
Theodore rrivetl, of the fire pr.-ve
buri-au, gave invaluable assistance
the c.immiltee. Sub-chairmen in char
of special activities for the week w.-l
C. 1. Haley, speakers; Robert Orr, wind,
displays: and R.ibert L. SI. Claii
Che
(-) "1 OBER L5, 1 9 30)5—
I'ACTS and
CRACKS
J. (\ Marine Committee
Supports Harbor Bonds
f.h:
if C.
!■<■ .if till- .llMli
liM>k the illiti:itl
iltly
!Uil Wood is not a stooklioUici' in ii
1 or- iiicUlir nianufHcluiiiiK cslablish-
it iinil In- julvocatfs the slricl abolish-
it III' lliesr two gannrnts. I'liul is Ims.v
■iliiiif! till' aid of some fllty odd
nim <:iiainl)ciV) men who will agrip
vvcir spoils clothi's duriiij? business
IS. Mr niainlains that the vest and
kill- ii-lai-d the soi-hition ability of the
iiMM spi'L-ics, and incidi'iitally. arc
gh nil the RiiiKiM-ali' trade. .More power
HI. I'aul. We hope ymi pot it over.
iiolhiiiK has been said rejiarding
n ameiiiliiieiil lo llie H,\ Laws of thi-
lioi- Cliainber ol' Conmieree was re-
tly passed by the Board ol' Directors.
■., ■It is thereby resolved that the
ri-lary-Manager shall furnish an alarm
;ck at each meeting of the Hoard of
irs." By way of explanation, il
ghl be said that on one of the warm
iisdays recently •!»• chairman of the
I was not able lo rouse the ass( ni-
■ lor ad.ionrnnient until :i:l.') p. ni. In
till' alarm clock does not appear, the
II) o'clock siren will most likely wake
is sonielhing dilVeieiil an
isement). Odd jobs, or what man
II ,1.1 lo overcome tiK' present economic
■.ore. Irving Both of the Both Coii-
■ ion Co. liuilds and repairs light-
is. .\ny of the boys wanting a nice
house built can arrange with Both
,r Ihe details, even to the painting.
ith has formed an alliance «ilh llie sea-
11s for all painting jobs.
I.iyd O'Brien, a former iliii'clor of the
klaiid .lunior Chamber of Commerce,
transferred his business associations
his siile of the bay, and has joined our
g. He most likely will laiiil on Ihe
laiiils Aciiiss Ihe Bay Committee."
Britlan Bey, member of Ihe .\cionanlics
inimillee, recently left for Dallas, Texas.
King" is going into the radio business as
islriit manager for one of the leading
idiii manufacturers, (iood luck old boy.
pi don't forget dear old San |-raiieisco.
Wilson Meyer, our proniiiu'iit "Nexxs
eel Speaker," and inci.lenlally vice-
lesident of our organizalion is on an-
her trip l<i I.os Angeles. What is thai
Itlraetion anyway'.'
s time it sorely is a liol pids|>ect for
ini-mber, l-mile Moloney, chairman
f Ihe Membership Cominillee, is a proud
thcT. Maybe this addition will also be
inember of the board of direelnis
li.inl Ihe year l!!.-).')).
SPECIAL NOTICE
ingurating a campaign for
passing till' .SIII.IIIIIMIIHI Harbor Bond Issue
at the November election. .\ meeling of
all iiersons and organi/alions interesled
in the progress of Ihe port yvas called to
Older by C.erald .1. O'Cara, chairman of
Ihe Marine Committee. Thursday, Octo-
ber, !l, liWII, at Boom 2:17, Merchants ICx-
chaiige Building. More than lllll attended.
I.ouis C. Stewart, chairman of the
Marine Committee of Ihe Senior Cham-
ber of Commerce, consented to acl as
chairman of a stale-wide campaign coni-
iniltee. .\nnouiiceinent that Stewart will
head Ihe drive brought glial applause, as
he is one of the most energetic and popu-
lar steamship men on the Pncinc Coast.
Major Charles I.ee Tilden, president of
the State Board of Harlior Commis-
sioners; l-'raiUi (.. White, Chief Harbor
Ijigineer, representatives of the Down
Town .\ssociation. Motor Car Dealers
.Association and many civic organi/ations
pledged cooperation.
Junior Chamber of Cominerce leaders
are prominent upon the executive coni-
niillee named by Chainnan Stewart. A. M.
Brown, .Ir., formerly president of the
.lunior Chamber of Commerce, Wilson
Meyer, vice president, and Cerald J.
O'Gara, have been given places on the
executive committee of thirteen, which
includes also: .lohn C. Hohlfs, chairman,
Chas. 1.. Wheeler, I'rank .1. O'Connor,
M. .1. Buckley, B. W. Meyer, Hugh
Callagher, .lohn A. O'Connell, Harry
Scott and T. I'. Andrews.
The .lunior Chamber Marine Commit-
tee was strongly represented at the meel-
ing. October il. II will take an active pari
ill the campaign sending speakers lo Ihe
San Krancisco meetings and local radio
stations. Kach of Ihe state-wide commit-
tees number at least Iwo members of tin-
Marine Committee.
Wilson Meyer made a campaign trip to
I.os Angeles. Oclober III. in the interest of
the Harbor Board issue. Donald I..
Kieller is assisting Charles I,. Wheeler,
chairman of the Finance Committee in
budgeting the state-wide campaign fund.
Ihe Harbor Bond Issue is number nine oil
Ihe November ballot. It provides for the
issuance of bonds ill Ihe amount of slll,-
IHIII.Illlll. for the improvements of the state-
owned harbor at San I'rancisco, Ihe in-
terest and redemption fund lo be paid
from the earnings of the harbor. The
measure is uniline in that it can never
cost one cent of taxes.
ICmploynient. building activity and
general prosperity can be increased with
these funds without expense to the state.
This slate-owned harbor is. and always
has been, self-supporting.
The improvements on Ihe waterfront
lave a value of over .ST.'i.dlHI.IIIKI built up
by its own revenues from an area of mud
Hats to one of the leading gateways of
commerce in the world in a period of
alinosl seventy years.
Mori- than half of Ihe cargo passing
Ihrough it is composed of agricultural
and other products drawn from an area
comprising more than seventy per cent of
California. Its development is vital lo the
rest of the state because everything thai
attracts increased commerce to California
benellts all of California. Kvery new ship
which docks on San I'rancisco Bay als
docks in I.os Angeles Harbor, or possibi
San Diego, l-lureka, or other Californi
ports lo buy fuel, supplies, liiail or di:
elarge merchandise.
Southern California, in paitieiilar, «i
support Number Nine for Ihe welfare 1
all of California, just as all of Californi
supported the bond issue for the Olymp
id the secondary highways fi
California.
Welcome to New Members
Ihe .hmioi Chamber of Connnerce welcomes the following new niembiis wli.,
joined during Ihe period from Seplend)er 12, lO.'tO, In October tU, liCill.
.lohn I.. Brooke, .Ir.. I'acillc Klec. .Mfg. Co.. .-iSl.i :td St.; I-'rank A. Bunnels. I'ac.
Tel. & Tel., 11(1 New Montgomery; Balph F. Yambert, Kniil Brisiicher & SialV, :il»
Crocker Bldg. ; Burnell W. Wilson, American ICngraving Co., :t:t:i l-'reinonl St.;
Kenuelh K. Young. I.. I.. Davis Co.. IX.I California; W. I). Cannon, Coiiliiiental
Illinois Co., l.'Mil Buss Bldg.; Bichard I.. Sherwood. I'hoenix Mutual Life Ins. Co.,
1.").". Sansome St.; Waller l>. Walsh, Bernau-Walsh J'rinting Co., T.'.:! Market SI.;
F. C. Hnlchens, Attmney, lllll Crocker Bldg.; Kdward .1. Shacklelon, Furrier, 2(l!l
Post St.; Henj. C. Mickle, Attorney. HI Sutler St.; Boberl I,. Smith. Advertising.
Ill Sutter St.; (leorge H. Hauerken, Attorney, CX Post SI.; I.loyd O'Brien, De
Velbiss & Co.. :ifiil Pine St.; Fred Teague, Knight-Counihan Co., aUO Sunsome St.;
Walter F. Kaplan, Controller, The Kmporiuni, 8r>:t Market St.; F. H. DeWitt, In-
surance, :i:!2 Pine St.; I.t. Harry 1). Power. Aide lor morale. 12th Naval District.
1(10 Harrison St.
Season Tickets to Afford Spectators
Considerable Saving
I continued from page 1 1 [Soliciting friends and inelnding their
Harry Brauner ^.■)m), Charles W. Fay. Jr., 1 re(|uirenienls with this application.
lf:rai, J. 11. Threlkeld SiMW, Carl Wakerield 1 Only a limited number of daily as well
.f2IKI, I.loyd Dinkelspiel ■*2(in, C.eorge as season tickets will be issued to the
npelil
Fortune .ii|.-.0.
In aildition many golf enthusiasts have
sent orders for tickets directly to Ihe
Junior Chamber of Commerce, and mem-
bers of this organization and the Chamber
of Commerce who have not done so are
reiiuested to 1111 out the enclosed blank.
Checks may accompany applications or
may be paid later when season tickets are
delivered.
Kvery member who has not signed for
a ticket is urged to do so at once and
thev can also lend valuable assistance by
I Lakeside. Daily tickels
will be »2 for each day except :he linal
on Sunday, when tickets will be .«i:i each.
Season tickets also include the privilege
of watching the practice rounds, and al.'o
the l-;ast-West team match, pro sweep-
stakes anil other competition siageil at
Lakeside prior to the big tourney i;self.
A charge of s] per day will be made for
watching all practice rounds. Thus those
who plan to view more than day of
play will elfect a considerable saving by
huving a season ticket.
(iOI.F COMMIirij:.
JLNIOB CHAMBI'ZB OF C<)MM1-;KCK,
l.-.l California Street.
San Francisco, (California.
I hereby apply for season tickets a I .■?.VIII) each for the Na-
tional Match Play Open Championship golf tournament at Lakeside. Dieembei
I to 7. Check accompanies order.
Check will lie mailed upon receipt of tickets.
Membership Booklet Soon
Final api
prepared de
and activitii
il by Ihe Board of Diree-
veii on tile Booklet being
plive of the organization
f llie Junior Chamber of
The pamphlet entilled, "Ahead of the
Times," goes to the printer this week and
will be ready for distribution about
Oe ober 22. The booklet is very modern
in design, having a futuristic piclure on
Ihe covei of San I-rancisco from the
waier front. There are seven pagi s of
reading matter and each page is cleverly
illustraled with Miiall sketches in keeping
with Ihe obji-et of the booklet.
Landmarks of Past Are
Inspiration For Future
I. till
Walking 01. Sael-alii.nt.. Slieet II
day a litlle br.inze tahlil on a building
on the south side belween Davis and
Front caught my eye. Boll back O Time!
-18')(i— almost three i|uartei-s of a century
ago Fort (Innnybags— Vigilance Commit-
tee two llgnres. Casey and Cora, enemies
of law and order hanging dead from the
second-story windows.
Further uptown is anolher tablet, at ] 1 IG06— Malt .sy
Clay and Montgomery street, Ihe Native canneJ eoiid
Sons of Ihe Cotileo \V,sl eommeliiorate the entry in
Coinniodnie John Mmilgomery 's landing
from the "I'orlsnioulh" lo lirsl raise llie
Stars and Stripes, July I, IXKi.
Here and there are other inonnmenls.
The Portals of the Past, but San Fran-
cisco, rich in romance and tradition needs
more of these monuments as examples to
future generations of the stamina and
character of the past, that they may oc-
casionally look backward to gel inspira-
tion lo reach Ihe goal of success in thai
forward eliliih of cities.
Transcontinental Freight
Bureau Docket
The following subjects which have been
docketed have been referred to the
Standing Bate Committee and will be
disposed of not earlier than twelve days
from the dale of the notice. If hearing
is desireil on any subject, reipiesl there-
for must be made within twelve days
from date, .\ctioii on the subject listed
will not be restricted to the exact scope of
the docket, but may include other points
of origin and destination, or other com-
modities or recommendalions, varying
from changes proposed, if such modin-
cations appear necessary or advisable in
disposing of the subject.
I mixed carloads with
tbounil: Beiinest that
Iirjil-C of TaritV t-H
■•■^San Francisco Busines;
(I. C. C. No. 1237, H. G. Toll, aKent),
cov«'i-iiig "syrup (except coloring, fla-
voring, fruit, mail or medicated), t . . .
(Sii- Item 5130)" be amended by elimin-
ating therefrom the word "malt."
The word "mall" to be also eliminated
from similar description authorized for
publication in Item 1920-series of Tariff
4-E (I. C. C. No. 1239, 11. G. Toll, agent),
by Rate Advice 7902 (Docket 10962).
t"Subject to Note 9" eliminated by Rate
Advice 7902.
11607 — Tile, facing or flooring, encaustic or
plain, glazed or not glazed, LCL, west-
bountl : Uetfuest for establishment in
Tariffs 1-H (1. C. C. No. 1237, H. G. Toll,
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent), of the following less car-
load rates on tile, facing or flooring,
encaustic or plain, glazed or not glazed,
to Pacific Coast points from:
Groups: .\ B C
.»3.04 •1i2.97 S2.58 per 100 Jbs.
11608 — Fruit wrapping paper, CI., east-
bound — North Coast to Sanford, Fla.:
Request for carload rale of not to exceed
»1.00 per 100 lbs. on fruit wrapping
paper from the North Coast to Sanford,
Fla., under Tariff 2-Y (I. C. C. No. 123.3,
H. G. Toll, agent).
11609 — Grapes. CL. eastbound — crosswise
loatling method: Proposal to amend
Items 1915-C, 1955-A, 4210-A, 4220-A,
4222, 4227, 55S5-D and 5597 of Tariff 3-B
(I. C. C. No. 1238, H. G. Toll, agent), also
Item 410-B, Tariff 37-B (I. C. C. No. 1227.
H. G. Toll, agent), by adding thereto a
note reading:
*'Grapes in lug boxes must be loaded
with tops up and with ends of boxes
towards sides of car. If loaded other-
wise rates shall be increased ten per-
cent."
11610 — Automobile heaters, in crates. CL,
westbound: Request for elimination of
the entry: "Heaters, automobile, in
crates" from Item 5437-B of Tariff 1-H
(I. C. C. No. 1237, H. G. Toll, agent), and
inclusion of this commodity in Item
5435 of the tariff.
11611 — Muriatic acid, salphnric acid, ni-
tric acid and aqua ammonia, mixed car-
loads, westbound : Request for amend-
ment of Item 948, Supplement 11 to
Tariff 4-E (I. C. C. No. 1239, H. G. Toll,
agent), to apply on the following:
Muriatic (hydrochloric », nitric, or sul-
phuric acid, or oil of vitriol, aqua
ammonia, in carboys or in glass packed
in barrels, aqua ammonia in iron drums
(see Item 1590).
11612— Synthetic fibre and yarns. LCL and
CL, westbound: Request for inclusion
of an entry reading: "Synthetic fibre or
yarns" in Item 2.375-D of Tariffs 1-H
(I. C. C. No. 1237, H. G. Toll, agent I, and
4-E (!. C. C. No. 1239, H. G. Toll, agent).
11613— Phosphoric acid, in lank cars,
westliound : Proposal to establish
through carload rate of S1.87 per 100 lbs.
on phosphoric acid, in tank cars, from
Pembroke, Fla. (Group "K-1"), to Cali-
fornia via New Orleans, La., Tariff 1-H
(1. C. C. No. 1237, H. G. Toll, agent).
11614 — Beef cattle and hogs. CL, west-
bound—from Panhandle & Santa Fe
Railway points in Texas to Phoenix,
Ariz. : Proposal to amend Tariff 3(i-B
(I. C. C. No. 1223, H. G. Toll, agent), by
publishing therein on beef cattle and
hogs, carloads, to Phoenix, Ariz., from
points on the Panhandle & Santa Fe
Railway opposite which Route D (pages
193, 194 and 195) is shown in connection
with Item 2115-B of the tariff, also from
Denver, Colo., with routing via Santa
Fe Railway direct, the same rates as
published from these points in Item
2115-B to Cactus, Ariz., except that such
rates are not to be subject to the pro-
visions of Item 490.
otives and tenders, standard
their own wheels but not
• own power, westbound —
;ins to Seneca, Ore. (Oregon
stern R. B.) : Proposal to
establish the following rates on loco-
motives and tenders, standard gauge, on
1615 — Locon
gauge, on
eastern oi
& Northv
their own wheels but not under their
own power (owner of equipment to
assume the cost of running repairs
necessary to the safe movement of the
equipment), minimum weight 72,000
lbs. to Seneca, Ore. (Oregon A- North-
western R. R.) :
From Eddystone, Pa., $1.28 Mj per 100 lbs
From Lima, Ohio, $1.12Mi per 100 lbs.
From Schenectady, N. Y., I1.23V2 per 100
lbs.
11616 — Manufactured fertilizer, so
phosphate, muriate of potash and
phatc of potash, CL, eastbound: Re-
quest for carload rate of 65c per 100 lbs.
minimum weight 40,000 lbs., on manu
factured fertilizer, superphosphate, mu
riate of potash and sulphate of potash
from the North Coast to Group "J",
Tariff 2-Y (I. C. C. No. 1233, H.' G. Toll^
agent).
11617— Automobile doors (metal and wood
combined), unfinished, CL, westbound:
Request for inclusion of automobile
doors (metal and wood combined
linished, in Item 5435 of Tarilf 1-H
(I. C. C. No. 1237, H. G. Toll, agent).
11618 — Plain tin plate, for direct export,
CL, westbound: Request for carload
rate of 55 cents per 100 lbs. on plain
tin plate, minimum weight 80,000 lbs.,
from Rate Basis 2 to Pacific Coast ports.
Tariff 29-T (I. C. C. No. 1236, H. G. Toll,
agent I.
11619— Mechanical felt in mixed carloads
with machinery, machines, etc., west-
bound: Request that Item 39B0-D of
Tariff 1-H (I. C. C. No. 1237, H. G. Toll,
agent), be amended to speciflcally in-
clude mechanical felt, mixed carloads.
11620— Plywood, consisting of pine and
native hardwood, (ZL, eastbound: Re-
quest for establishment in Tariff 3-B
(1. C. C. No. 1238, H. G. Toll, agent), of
the following carload rates (in cents
per 100 lbs.) on plj-Avood, consisting of
pine and native hardwood, minimum
weight 40,000 lbs., from California 1o:
Groups: A B-C-Gl DE FGK J
95 85 75 65
11621 — Hogs, CL, westbound — from
Beaver, Okla., to Los Angeles, Calif.:
Proposal to amend Tariff 36-B (I. C. C.
No. 1223, H. G. Toll, agent), to provide
for rate of $1.12Vi per 100 lbs. on hogs,
in single-deck cars, and rate of 99c per
100 lbs. on hogs, in double-deck cars,
minimum weight as shown in Item 405
of the tariff, from Beaver, Okla., to
Los Angeles, Calif., via B. M. & E. B. R.
—Hooker, Okla.— C. R. I. & P.— C. B. I.
& G.— C. R. I. & P.— Santa Bosa, N. M.—
Southern PaclOc Co.
The Beaver, Meade & Englew
to be shown as a participatii
in Tariff 30-B.
11622— Rubber tires. CL, we
transit: Request for amen
Items .i275-C and .i2S0-R of '
(I. C. C. No. 1237, H. G. Toll,
permit carloads of rubber tir
at San Bernardino, Calif., to partly un-
load on shipments destined Los Angeles,
or to stop at Los Angeles to partly un-
load on shipments destined San Diego,
at through rate from origin to final
destination plus $6.50 per car for the
privilege of stopping-in-transit.
11623— Nitrate of sodium (soda). CL, west-
bound: Bequest for carload rate of
.1il.20 per 100 lbs. on nitrate of sodium
(soda), in bags or in bulk, from (iroup
"A" to California under Tarilf 1-H
(1. C. C. Nn. 1237. H. G. Toll, agent).
11624 — Steel medicine cabinets equipped
with movable electric light fixtures.
LCL. westbound : Request for amend-
ment of Tariffs 1-H (I. C. C. No. 1237,
H. G. Toll, agent), and l-E (I. C. C. No.
1239, H. G. Toll, agent), to provide for
less than carload rate of $2.73 or not
more than .$3.53 per 100 lbs. on steel
medicine cabinets equipped with mov-
able electric light fixtures, from Group
"D" to the Pacific Coast.
11625 — Hydrocarbon gas (cooking or heat-
ing), in tank cars, westbound: Request
for amendment of Item 2900 of Tariffs
vood R
R.
ng car
■ler
'Stboui
d—
dment
of
Tariff
1-H
agent)
, to
•es to >
top
1-H (I. C. C. No. 1237, H. (;. Toll, agent),
and 4-E (I. C. C. No. 1239, H. G. Toll,
agent), to also apply on hydrocarbon
gas (cooking or heating I. in tank cars.
Supplement 1 to Docket 1IS22 — Bus bodies,
with or without final coat of lacquer,
paint or varnish, set-up, loose or in
packages. CL. westbound: Request for
inclusion of bus bodies, with or with-
out final coat of lacquer, paint or var-
nish, set-up, loose or in packages, in
Item 5447 of Tariffs 1-H (I. C. C. No.
1237, H. G. Toll, agent), and 4-E (1. C. C.
No. 12.39, H. G. Toll, agent).
Supplement 1 to Docket 11559 — Alfalfa
hay, CL, eastbound — from Central Cali-
fornia (Rate Basis 1): Request for
amendment of Tariff 3-B (I. C. C. No.
1238, H. G. Toll, agent), to provide for
carload rate of 78c per 100 lbs. on
alfalfa hay from Central California to
Group "E" points in Missouri; rates to
other destination territories to com-
pare favorably with rates from Im-
perial Valley established under Hem
4302, Supplement 14 to the tariff.
Supplement 2 to Docket 11559— Hay. CL,
eastbound — from California : Request
for amendment of Tariff 3-Ii (I. C. C.
No. 1238, H. G. Toll, agent), to provide
for carload rate of 78c per 100 lbs. on
hay from California Rate Basis 1 points
to the Mississippi River (Group "E' )
with Uie usual grade east and west
thereof; minimimi weights to be same
as shown in Item 4302, Supplement 14
to the tariff, and addition of minimun
weight 42,000 lbs. for 50-ft. car.
Supplement 1 to Docket 11561 — Carpet lin
ing. felt or paper, plain or indented, ii
bundles, in mixed carloads with carpets,
rugs, etc., westbound: Request for
amendment of Item 1945 of Tariffs 1-H
(I. C. C. No. 1237, H. G. Toll, agent), and
4-E (I. C. C. No. 1239, H. G. Toll, agent),
to apply on carpet lining, felt or paper,
plain or indented, in bundles; the
weight of the carpet lining is not to De
included in arriving at the minimum
carload weight of the carpets and other
articles.
Joreign and 'Domestic
TRADE TIPS
FOREIGN TRADE TIPS
Inquiries concerning Foreign Trade Tips
should be made to the International Trade
Department of the San Francisco Cham-
ber of Commerce, DAveuport 5000, list
numbers being given.
20561 — Fruit Trees.
Barcelona, Spain.
securing fruit tre
novelties desires de
irty interested in
and floriculture
ptive catalogues.
20562 — Cocoanut Oil. Canned FruiU.
Guatemala City, (iuatemala. Party is
desirous of contacting exporters of cocoa-
nut oil and canned fruits.
20563 — Electrical Vulcanizers.
Liverpool, U. K. Members of a Liver-
pool organization wish to be placed in
communication with lociil importers of
electrical vulcanizers.
20564— Nuts.
Reus, Spain. Party inquires for names
of brokers in this city dealing in the sale
of all kinds of nuts, such as almonds,
filberts, walnuts, pignolias, etc., on a
commission basis.
20565— Metallic Beads.
San Francisco, ('alif. French manu-
facturer of metallic beads seeks an agent
in San Francisco.
20566 — Burlap.
Calcutta. India. Exporters of burlap
are anxious to appoint an agent to repre-
sent them in the sale of burlap on the
Pacific Coast. New Y'ork references avail-
able.
20567— Toys.
.San Franci.sco, Calif. Manufacturers o
toys in Czechoslovakia are seeking a locaj
representative on a conunission basi;
20568 — OrienUI Art Goods.
.Milaca, Minn. Party with gift shop i
St. Cloud, Mijm., is desirous of contactin
San Francisco importers of Orieiita
goods.
20569- Bulletins on Agriculture.
San Francisco, Calif. Party in Venezuel
requests catalogues and other publicajl
tions referring to agriculture, breeding o
cattle, agricultural implements and mod
ern machinery pertaining thereto.
20570— Blackeye Peas.
Ciudad Obregon, Mexico. Exporters o
blackeye peas seek a local market fo
their conunodity.
20571— Vegetable Charcoal.
Hermosillo, Mexico. Party in positioi
to ship vegetable charcoal in large quan
titles is desirous of contacting local im
porters, also local exporters of vegetabN
charcoal to Canada.
20572 — Automobile ParU.
Bedford, Ohio. Manufactures of a
worms, gears and brake drums, inquin
for list of exporters who may be inter
ested in handling their line.
20573 — Manufacturer's Agent.
San Francisco, Calif. Manufacturer':
agent to represent any line in foreigi
parts, on commission basis.
20574— Raffia Grass.
Vancouver, B. C. Manufacturers' repre-
sentative of raffla grass inquires for I
of local importers of this commodity.
20575 — Agency.
Colon City, Panama. Firm is interestec
in securing the agency on a commissiori
basis for the territory of the Panama
Republic and Canal Zone of some manu
facturers in this city in the followinf
lines: patent and proprietary medicines
drugs and allied lines, sanitary articles,
toilet and beauty preparations, confec-
tionery, candy and canned goods
general,
20576 — Chinese Hog Bristles.
Tampico, Mexico. Organization wishes
to contact wholesalers of Chinese hog
bristles for making brushes.
20577— Plantains.
Mexico, D. F. Exporter of fresh pla
lains. dried plantains, plantain flour and
other products of plantains, seeks a local
market for these commodities.
20578 — Sardines.
Tunis, Tiniis. Party wishes to be put
in communication with exporters of pil-
chard sardines.
DOMESTIC TRADE TIPS
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3581 — Distribution.
Springfield. Ohio. Firm interested in
contacting with individual or firm
pared to take up the sale and distribution
of a new t>-pe of commercial illuminated
display. Arrangements can be made to
manufacture the signs here or at Spr
field, Ohio, purchasing the lens from the
home company.
D-3582— Manufacturer's AgenU
Los Angeles, Calif. Company wishes to
secure agency or distributorship for one
or more lines of merchandise on the Pa-
cific Coast.
D-3583 — Manufacturer's Aeent.
New York City. Firm desires to secure
ni;uiufacturer*s agent in San Francisco
for a line of precision and machii
files. Do not wish to deal with hardware
stores and mill supply houses, only ^
manufacturer's agent.
D-3584— Sales Connection.
New York City. Firn
tacting with concern ii
of food stuffs, canned
interested in con-
d otherwise, not
only with packers of food commoditi
but also with mercantile brokers wil
whom they may make connections for
mutual business.
W LEADS I
^mWvsintim
usimaH
INDUSTRIES
Published Weekly by San Franctsco Chamber of Commerce
EXPANSIONS
LUME XX
OCTOBF.R 22, 1930
NuNfBER 43
ilameda Citizens: Vote YES on Army Air Base
:hamber recommendations
ilameda Air Base
Means PAY ROLLS
Attention of the members of the Cluinil)er of Commerce
called to PROPOSITION No. 11 ON THE CITY OF ALA-
MEDA BALLOT wiiich. if apijroved by the voters, will ni-
ire the construction of the ALAMEDA ARMY AIR BASE.
his project, which will mean the expenditure of millions
F dollars by the (iovcrnnient and a permanent civilian pay-
ill of hundreds of thousands of dollars annually, has repre-
Mited, for nearlv two years, one of the major activities of
le San Francisco Chamber of Commerce in cooperation
'ith the Oakland Chamber of Commerce and the chambers
f all other important cities in the bay section.
The (iovernment has done its part in appropriating the
inds for the construction and maintenance of the project,
substantial portion of which was diverted from other
iiterprises originally allocated to Southern California. It
bmains now for the voters to ratify the recent action of the
.lameda City Council in presenting the necessary land
I'hich will be reclaimed at government expense.
The San Francisco Ciiaml)er of Commerce believes it to
e the dutv of every one of its members residing in the city
f Alameda to give this measure his active sup|)ort, and to
inpress upon all employees residing in Alameda the neces-
Sty of voting in its favor.
jnerica's Greatest Airport, . .
A Possibility for 5. F, Bay
N the cily of .Vlameila, strelchiiis floll) Webster Street utmost t(i the tip ol' the
.\laniedii mole, is an expanse of land almost four miles lung, with the San
Francisco Hay Airdrome at the eastern end and the Alameda Airport at the
■ western en<l— both higlil.v developed flying fields. Lying in between is an area
ipparcnt hummocks, with sloughs winding in and out.
hat is the 110;i acres which Alameda stands ready to give to the United States
verimient lor an army base. Now picture this four-mile stretch of airports — the
1 Francisco Hay Airdrome on one side, the Alameda Airport on the other and the
iiy base in the middle— and undoubtedly you will agree with Lieutenant Colonel
tald C. Brant, former connnander of CrLssy Field, that here is the "greatest air-
-t in America, probably the greatest in the world."
ition experts say it will outrival tlie famous Templehof Airdrome of lierlin—
d that is the last word today in aviation centers.
from Alameda across the bay to Marin County and look down <in Marin
ladows, two miles from Ignacio. Here you will see 2500 acres which the experts
as specially made for aviation purposes. Of the most desirable of this tract,
■ Marin County supervisors have bought 700 acres for a bombing base and have
Th(
ha'
egregate
kIoiiMimIIn
the best portii
gc'l the risl :
of the
will.
ml dug into them, a
■iation standpoint
Arguments on All Amendments
To Appear in Next Week's Issue
FOLLOWING are the recommendations of the San Francisco Chamber of Com-
merce on the forty propositions to l)e submitted to the voters on November 4.
Next week's issue of San I'ranciseo Husiness will b<- chvoted largely to a
review of these propositions and will contain arguments for or against each
of the measures.
1 Veteran's Wellare Bond Act of 1929 - VES
2 Apportioning State Taxes to Firemen's Funds _ NO
3 Compensation of State Executive Oflicers VES
4 Taxation on Street Railways VES
3 State Employees Retirement Salaries YES
I) Taxation of Toll Bridges Acquired by State NO
7 Daylight Saving Act. Initiative No Recommendation
8 Exempting Hospitals and Sanitariums from Taxation NO
9 Legalizing San Francisco Harbor Improvement Act YES
10 Usury Law. Initiative HO
11 Fish and Game. Initiative HO
12 Legislative Help, Limitation Upon Expense Therefor J>10
13 Authorizing Indemnity to Owners for Live Stock Destroyed to Prevent
Spread of Disease YES
14 Registration of Voters. Initiative NO
15 Huntington Library and Art (jallery YES
Ifi Corporations YES
17 Taxation, Ocean Marine Insurers YES
18 Changing Motor Vehicle Taxation YES
19 Judiciary Disqualilications NO
20 Governor's Council YES
21 Reimbursing Counties for Losses from State Taxation NO
22 Mnriici|):il (hailer Anirndments - „....YES
23 Constilnlional Conviiition - NO
24 Absence of Judicial Officers fr(mi State ™.YES
25 SLlIrage NO
2(i Sunil:i\ C.losiiig Law. Initiative J<0
27 Flection of School Hoard NO
2S Civil Service (Blankets in Park ami I'layground Employees) YES
29 Civil Service (HIankcts in Spring Valley ICmployees) YES
30 I'ulilie Administrator and Attorney on .Salaries NO
31 Api)ointnienl ol Detective Sergeants YES
33 Elective Public Utilities Connnission _..J<JO
34 Leasing Snh-Snrl'ace Public Parks ■ YES
35 Railway Franchises -..YES
:!(; I-ivc lint I'are Ordinance NO
:i7 (;.,l(lcn Gate Rridge Bonds, $35,000,000 YES
3.S Hnnds, (oMslrnetion New County Jail (.$850,000) YES
39 Incineral.ir H.mkIs, .«I ,25(1 IIIMI YES
1,(1(1(1.0(10 YES
rpoil It,.
Kl sllalegieallv
joined b;
Fl-chel, ellier
OOSIOUBJ:,^ Ting
SAN FRANCISCO BUSINESS
OCTOBER 22.
PabUshed weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
cbaoye. Talephone DA venport 5000. Subscription, $4 a year. Entered as second
class matter July 2. 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
Tlie follnwinff subjects which have been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing
is desired on any subject, request there-
for must be made within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope of
the docket, but may include otlier points
of origin and destination, or other com-
modities or recommendations, varying
from changes proposed, if such modifi-
cations appear necessary or advisable in
disposing of the subject.
:U dockets published, Octobe
Additi.
11, 1930:
Supplement 1 to Docket 11073 — Sugar, CL,
eastbound — California to Wisconsin
points: Proposal to amend Item 5200
of Tariff 3-B (I. C. C. No. 12.38, H. G.
Toll, agent), to provide for the follow-
ing carload rates on sugar from Cali-
fornia to: Menomonee Falls, Wis., 85i/ic
per 100 lbs.; Dodgeville, Mt. Horeb,
Sun Prairie, Waterloo, Watertown,
Monticello, Wis., 86M>c per 100 lbs.
11626— Fresh Oysters, in cans, CL, west-
bound: nei(uest for reduction in mini-
mum carload weight on fresh oysters,
in cans, under Item 2573-B, Tariff 1-H
(I. C. C. No. 1237, II. G. Toll, ageiii), and
Item 2576-B, Tariff 4-E (I. C. C. No.
12.39, H. G. Toll, agent), from 30,000 to
24,000 lbs.
October 18, 1930.
11627— Flower holders, lead and wire
combined, in boxes, LCL, eastbound:
Request for establishment of less car-
load rates to Groups A, B, C, C-1, K, L
and M in Item 1916 of Tariff 3-B (I. C. C.
No. 1238, H. G. Toll, agent), on usual
grade over Group "D" rate of ?3.50 per
100 lbs.
11628— Twine or cordage. CL, westbound
— minimum weight: Request for
amendment of Item 5395-B of Tariff
4-E (I. C. C. No. 1239, H. G. Toll, agent),
by reducing the minimum carload
weight from 40,000 to 30,000 lbs.
11629— Coke, CL, westbound— Alabama
points to Phoenix, Ariz. : Proposal to
establish carload rate of .$12.30 per ton
of 2000 lbs., from Birmingham, East
Thomas, Ensley, Holt, North Birming-
ham and Tarrant, Ala., to Phoenix,
Ariz., Tariff 1-H (I. C. C. No. 1237, H. G.
Toll, agent).
11630 — Imparted soya bean meal used in
the manufacture of prepared animal or
poultry feed. CL, eastbound: Request
that the "Transit .Note" in Item 557.
Tariff 30-T (I. C. C. No. 1245, H. G. Toll,
agent), be amended so it will not be
subject to Item 415 when soya bean
meal is used in the manufacture of
prepared animal or poultry feed. (This
proposition involves only paragraph
(b) of Item 415.)
11631 — Refuse tobacco. CL. weslbr)und:
Request for carload rate of COc per 100
lbs., miiiinmm weight 40,000 lbs., on
refuse tobacco (consisting of stems,
scraps, etc.) from Yorklyn, Del., Hel-
metta, N. J., York, Pa., Richmond, Va.,
and New York, N. Y., to San Francisco,
Calif., Tariff 1-H (I. C. C. No. 1237,
11. G. Toll, agent); rate to apply via
New Y'ork, Baltimore or Philadelphia
thence .Southern Pacific Steamship
Lines I Morgan Line I to Cull' Ports,
thence rail to Sail Francisco.
11G32— Hoop steel and acid-coppered steel
wire, mixed carloads, wcsUiound: Re-
quest for rate of $1.00 per 100 lbs. on
hoop steel and acid-coppered steel wire,
mixed carloads, minimum weight 80,000
lbs., from Group "D" to the Norlh
Coast, Tariff 4-E (I. C. C. No. 1239, H. G.
Toll, agent).
11633 — Application of export rates in con-
nection with Prince Line: Proposal to
include the Prince Line in list of ocean
carriers under Items 10-C and 70-B, Ex-
port Tariff 29-T (I. C. C. No. 1236, H. G.
Toll, agent).
11634 — Soda ash and crude bicarbonate of
soda, for export to Mexico. CL, east-
bound : Retiuest for rc<luction in rate
on soda ash and crude bicarbonate of
soda from California producing points
to Laredo and Eagle Pass, Tex., when
for export to Monterey and Saltillo,
Mexico, sufficient to meet the rate in
effect from Saltville, Va., to Laredo and
Eagle Pass, Tex., viz.: 53VjC per 100
lbs.. Tariff .3-B (I. C. C. No. 1238, H. G.
Toll, agent).
11G35 — .\ir and oil separating tanks, pipe
line, iron or steel. LCL, eastbound: Re-
quest for amendment of Tariff 3-B
(I. C. C. No. 12.38, H. G. Toll, agent), to
provide for the following less than car-
load rates on air and oil separating
tanks, pipe line, iron or steel (tanks
loose or on skids, fittings in barrels or
boxes) from California to:
Groups: A, -113.40; B, $3.11; C-Cl, $2.97;
D, $2.83; E, $2.69; F-G, $2.69; H, -$2.69;
J, 52.67^0 ; K, $3.40; L, $3.11, M, $2.97
pcr 100 lbs.
11636 — Cast iron cemetery vaEcs. LCL,
westbound ; Request for inclusion of
cast iron cemetery vases in Item 3375
of Tariff 1-H (I. C. C. No. 1237, H. G.
Toll, agent).
11637— Solid iron curtain rods, without
fixtures, twisted or straight, not less
than 12 feet in length, with brackets or
fixtures packed separate. LCL, east-
bound: Request for LCL rate of $2.09
per 100 lbs. on solid iron curtain rods,
without fixtures, twisted or straight, not
less than 12 feet in length, with brack-
ets or fixtures packed separate, from
California to Group "F" under Tariff
.3-B (I. C. C. No. 1238, H. G. Toll, agent).
11638— Floor and wall safes, LCL and CL,
eastbound: Request for establishment
in Tariff 3-R 1 1. C. C. No. 12.38, H. G.
Toll, agent), of the following rates (in
cents per 100 lbs.) on floor or wall safes
from California to:
Groups: D-E-F-G-H J Min. wt.
LCL 300 275
CL 200 170 30,000 lbs.
11639— Crude graphite (Plumbago), CL,
eastbound. Request for reduced car-
load rates on crude graphite (Plum-
bago), in bags or barrels (air light),
from California to eastern destinations
under Tariff 3-B (I. C. C. No. 12.38, H. G.
Toll, agent) ; proposed rates to be on
same basis as applicable from Alabama
producing points to destination terri-
tories.
11640— Soy (table sauce), in casks, im-
ported, CL, eastbound : Request for
carload rate of 80c per 100 lbs. on soy,
minimum weight 77,000 lbs., from Pa-
cific Coast ports to Rale Bases 3, 3-.\, 4,
5 and 6, Tariff 30-T (1. C. C. No. 1245,
H. G. Toll, agent).
11641 — Automobile body panels (metal
and wood combined), unfinished, CL,
westbound: Request for inclusion of
automobile body panels (metal and
wood combined), imlinished, in Item
54.33 of Tariffs 1-H (I. C. C. No. 1237,
H. G. Toll, agent), and 4-E (I. C. C. No.
123!), H. G. Toll, agent).
11642— Clothing and dry goods, mixed
carloads, westbound : Request for
amendment of Tariff 1-H (I. C. C. No.
12.37, H, G. Toll, agent), to provide that
clothing (Item 21.39-.\) and dry goods
litem 2375-D) may be shipped in mixed
carloads at the carload rate applicable
on eacli, subject to the higher mini-
mum carload weight applicable on
either commodity with the proviso that
when weight of such mixed carload
aggregates less than the required mini-
mum weight, add lo the minimum
weight of the lower rated commodity
sufficient weight to make up the deficit.
11G43— Metal tubular furniture, set-up,
LCL, eastbound : Request for less car-
load rates on metal tubular furniture,
set-up, from California to eastern
destinations under Tariff 3-B (I. C. C.
No. 12.38, H. G. Toll, agent); proposed
rates not to exceed present 1st class
rates to various eastern groups, viz. :
A-K, -55.55; B-L, $5.40; C-Cl-M, -$5.25;
D, .55.10; E, $4.95; F, $4.50; G, -54.20;
H, .$4.20; J, $3.66 per 100 lbs.
11644— Dried, salted or smoked fish, CL,
westbound — Eastern Canada to Cali-
fornia points : Proposal to reduce the
carload rates on dried, salted or smoked
fish from Eastern Canada to California
under Item 8020, Tariff 1-H (I. C. C
No. 1237, H. G. Toll, agent), account
rates available via Panama Canal.
11645 — Post office distributing, routing or
stamping tables, CL, westbound: Re-
quest for inclusion of post office distrib-
uting, routing or stamping tables, iron,
steel or wooden, in following items of
Tariffs 1-H (I. C. C. No. 1237, H. G. Toll,
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent) :
28.35, Tariffs 1-H and 4-E; 2875-C (Sec-
tions 2, 3, 4, 5 and 6), Tariff 1-H; 2875-A
(Sections 2, 3, 4 and 5), Tariff 4-E.
11646— Chip goods, chip wreaths, hinoki
wood frieze roping, imported, CL, east-
bound : Proposal to include "chip
goods and chip wreaths" in Item 915 of
Tariff .30-T (I. C. C. No. 1245, H. G. Toll,
agent) ; also that the words "not ex-
ceeding 32x42x45 inches, in carload lots
not exceeding 75 bales each" be elimi-
nated from the item.
11647— Linoleum cement, felt or paper
carpet lining and iron or steel rollers in
mixed carloads with rubber composi-
tion tile, westbounti : Request for in-
clusion of linoleum cement, felt or paper
carpet lining and iron or steel rollers,
mixed carloads, in Item 3323-series,
Tariffs 1-H (I. C. C. No. 1237, H. G. Toll,
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent).
11648— Onions, tomatoes and melons, also
cauliflower. CL. eastbound— to Evans-
villo: Proposal to establish through
carload rate of $1.56 per 100 lbs., mini-
mum weight 20,000 lbs., on onions, to-
matoes and melons from the Norlh Pa-
cific Coast to Evan.sville, Ind., Tariff
2-Y (I. C. C. No. 1233, H. G. Toll, agent),
and on cauliflower, onions, tomatoes
and melons from California to Evans-
ville, Ind., Tariff 3-B (I. C. C. No. 1238,
H. G. Toll, agent).
11649— Clothing. CL, westbound— mini-
mum weight : Request for reduction
in minimum weight under Item 2139-A
of Tariff 1-H (I. C. C. No. 1237, H. G.
Toll, agent), from 20,000 to 16,000 lbs.
11650 — Apples, pears and grapes, CL, east-
bound — transit: Retjuest for amend-
ment of the following items to permit
privilege of stopping-in-transit to partly
unload carload shipments of the com-
modities as shown:
Tariff 2-Y (I. C. C. No. 1233, H. G. Toll,
POLISH HEROINE TO
TELL WAR THRILl
Lieutenant Zofja Nowosielska, Polai
Joan of Arc, will be presented in
Francisco, at a meeting to be held at
Hotel St. Francis under the auspices
the American Legion .Vuxiliary, Thursr
afternoon, November 6th, at 2 :.30.
This distinguished woman who wc
many decorations awarded t<i her by
government as a reward for heroic ac!
on the battlefield and for the valor »
which she led her men, will relate sc
of her thrilling war experiences,
served with the artillery, infantry i
was in charge of a machine gun plati
in the war with Soviet Russia.
\ distinguished and representat
committee of San Francisco citizens,
\\''ich Mayor Rolph is honorary chj
man, will assist the American Leg
.Auxiliary in the arrangement of the p
gram. The tickets for the affair i
one dollar which includes refreshmei
The p;-oceeds of the afternoon will
devoted to the child welfare work of
.Auxiliary.
EXHIBITION AT CAIRO^
The Royal .Agricultural Society of F^;
is to hold its XIV Exhibition in Ca
beginning the 15th of February, 1931, a
continuing for one month. The exhibit i
enjoys the high patronage of His Maje
King Fouad 1, and will be held in the
cellently planned and conveniently s
ated grounds of the Society at Ghezi)
Cairo. The principal object of the exhi
tion is an endeavor to advance and i
prove agriculture in Egypt, to popular
he use of agricultural machinery and
introduce such machines, appliances ;
materials as will assist in the devek
ment of Egyptian industries gene
Full details regarding the exhibition a
the special racilfj-i^ granfealo Fx"lTtl)I1(
can be obtained from The Director, Roj
.Agricultural Society of Egypt, P. O. B
63, Cairo, Egypt.
NEW BOOKLET
A very interesting booklet. "Fac
and Power Plants— Some of Our Wo
Illustrated," has been received by
International Trade Department from H
Williams and Company of London. Tl
is one of the outstanding contracting coi
panics of Great Britain, and builds
of the largest buildings there. .\nyo
interested is welcome to look it over
the library of the International Tra.
Department.
3795
FOREIGN TRADE TIPS
(uiries concerning Foreign Trade Tips
luld be made to the International Trade
partment of the San Francisco C.ham-
• of Commerce, DAvenport 5000, list
!nbers being given.
79— Tiles— Ceramic Ware.
V:l^llinKton, D. C. I'art.v in<iuin's for
IKil importers of Kla/ed a.ul fancy
,lsM Spanish ceramic ware.
80 — Agency.
Francisco, Calif. Salesman am-
t;tin(! large business in tractors and
machinery in South Africa is anx-
1 secure agencies in such lines as
I boilers, forges, stone crushers, picks
fl shovels.
iSl— Chinese Art Goods.
Shanghai, China. Organization desires
1 of importers of Chinese art goods,
•h as brassware, carved woodenware,
querware, porcelainware, etc.
82 — Kapoc and Fibres,
ava, D. E. I. Importers of automotive
ilacement parls, accessories and equip-
n ish to extend their export depart-
^nt, especially in tropical produce such
kapoc, rd>res, etc.
»83 — Japanese Articles.
Tokyo, .lapan. Exporters of celluloid
's, antimony wares, glass wares and
miinum wares seek a local market for
'Se commodities.
i84— Leather Hand Bags.
|Manila, P. 1. Firm requests catalogs
il price lists from manufacturers, or ex-
i-ters of low-priced fancy leather hand
gs of modernistic and up-to-date styles
■ ladies.
ISS—Comnvission. Salesman.
iancti Spiritus, Cuba. A native of Cuba,
ucaled in the United States, is inter-
ed in acting as commission salesman
■ exporters of sardines and canned
iiits. Will pay own traveling expenses.
ferences available.
86 — Representation.
;artagena, Colombia. Party is desirous
representing California canners of
•dines, salmon and fruits at Colombia.
i87— Coffee.
Iklahoma City, Okla. Party inquires
list of cofl'ee importers, preferably
ir importing directly from Brazil or
(lombia.
B88— Lumber.
liuenos .\ires, .Vrgentina. Firm wishes
contact exporters of pine, plywood,
dwood. mahogany, oak, etc., to Argcn-
^a.
589 — Sponges.
Los .Vngeles, Calif. Party is interested
exporting "loohfah," vegetable sponge,
bm Mexico to the United States.
590— Trees and Plants.
Ali'xieo, 1). !■■. Party inquires Icir prices
frnit ti-ees and flower jilants by the
uulred and by the thousand.
591— Shark Fins.
I'l-ogreso, .Mexico. Exporters of shark
IS an- anxious to contact impnrti-rs of
is commodity.
592 — Bar Candies.
Honolulu, T. H. Party is desirous of se-
iring an account of bar candies, retail-
g at .-) and 10 cents.
59.1 — Agencies.
Oakland, Calif. English broker with
timale connections with all United
ingdom dealers and chain store mer-
larits <lesires canned an<l dried fruit
Sencies. Hankers references available.
1594 — Representation.
Oakland, Calif. Sales manager with
)Iendi(l business coimection all over
real liritain, Canada, Australia, New
;aland, .South Africa, Egypt and India,
ilicils sales connection.
NAVY DAY
MONDAY. OCTOBER 27
12:15 to 1 :15 P. M.
Rear Admiral
W. C. COLE
Lt. Commander
HOWARD M. McKINLEY
Speakers
ISLAM TEMPLE SHRINE
BAND ENTERTAINMENT
Program broadcast by Pacific Coast
Network
National Broadcasting Company
Under auspices of the Navy League of
the United States.
Assisted by San Francisco Chamber of
Commerce. San Francisco Junior
Chamber of Commerce, Down Town
As.sociation. Propeller Club. C. C.
Thomas Post American Legion.
Banquet Room Commercial Club
Pie
ie make reservations at c
Telephone KEarny 5336
DOMESTIC TRADE TIPS
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3585— Distributor.
Emeryville, Calif. .Manufacturer of trac-
tors, induslrial and agricultural equip-
ment having national distribution desires
to contact with parties or firms familiar
with machinery equipment and capable
of rendering aggressive representation
in San Francisco. Literature on file.
D-3586 — Specialty Selling.
Hlackwell, Oklahoma. Party wishes a
specially selling proposition on commis-
sion basis. References, bond and financial
statement will be furnished on request.
D-3E87 — Manufacturer's Agent.
Newark, New Jersey. Firm desires man
to handle their line in San Francisco ter-
ritory, of high-grade advertising special-
ties. Full information on file.
D-3588 — Distributor.
Kansas (;ity, Mo. Responsible distribu-
tor with Kansas City office oilers full or
part tinu' sales representation of your
line in local .)r southwest territory.
D-3589 — Representation.
Toledo, Ohio. Manufacturers of noor
sanding and floor maintenance machines
are looking for a good salesman in this
city.
D-3590 — Representation.
Los Angeles, Calif. Distributors of an
eastern-made line of rustic wooden fenc-
ing materials are anxious to get in touch
with some reliable San Francisco con-
cern with the idea of making them their
dealer. Also interested in securing
agencies for all types of public utility
construction materials and will be glad
lo hear from any San Francisco manu-
facturers who desire representation in
Los .\ngeles.
D-3591 — Representative.
Chicago, 111. Concern looking lor an
active representative to sell novelty rugs
to the large depaiiment stores and furni-
:ure trade in California.
D-3592 — Clay Brick OutleU.
San Francisco. Wanted by eastern indi-
vidual op|)ortunily to develof) new out-
lets for clay bricks.
D-359.1 — Western Representative.
Chicago, 111. Manufacturers of rotating
seal, wiping rings, automobile packing,
individual set packing for any condition,
floating gland packing for vibrating rods
such as steam hammer, desire a high type
caliber representative who has had mer-
chandising experience and with capital to
handle the complete west coast.
Industrial 'Development
REPORTED BY THE
Industrial Department of S. F. Chamber of Commerce
NEW INDUSTRIES
to thi'
The Whillock Metered Mail Co.. Ltd.,
has locate<l northern CaliforEiia distrib-
uting head<|uarters in Hooni 111), Sharon
Ruilding. Metered mailing e(iuipment
which this concern manufactures in their
IS Angeles factory will be ilistributed
omers north of I'resno to the
Oregon line. Manager E. (i. Wilson states.
Pacific Wire Products Company has re-
cently established a branch tiffice and
warehouse at iiS.i HrannaTi Street to serve
Shis territory. The concern, with head-
<|uarters and factory at Los Angeles,
manufactures Inonze, dull and bright gal-
vanized, and painted screen cloth.
The Seaside Oil Company is operating
a i)lant and office at 2121 Third Street for
the distribution of their gasoline, lubri-
cating oils and greases. The new oil con-
cern whose headquarters are at Summer-
land, Santa Barbara County, secures crude
oil from their Summerland and Ventura
lisbed. Distribution throughout the San
Francisco metro|)olitan district will be
bandied through indepeinlent <lealers.
Dry Ice Corporation of America is now-
distributing solidified carbon diozide,
"dry ice" from their newly established
warehouse and office at :!10 Hrannan
Street. Their product is l>eing used ex-
tensively for keeping ice cream and simi-
lar products cold while in transit or in
retail containers. Local Mamiger C. V.
King, Jr., of the concern, whose home
offlce is New York City, states that this
branch will serve northern California.
The Tru-Color Company has established
headquarters at 7.M Harrison Street lor
the distribution of their hair color re-
storer for restoring the original color for
gray hair. Their product is nuumlac-
tured at 900 McAllister Street.
EXPANSIONS
Patek & Company, laundry and dry
cleaners supply house established in 187.i,
have recently established headquarters
in more commodious quarters at 1900
Sixteenth Street. The two-story build-
ing now occupied contains 18,000 square
feet of floor space, where I.IOO items ar.-
carried on stock. Adjoining the main
structure is a manufacturing building
containing 6000 square feet in which many
of the firm's cleaning and laumlry prod-
ucts will be processed. Holli buildings
are served by spur track.
NEW DISTRIBUTOR
ith
Conrad Hosiery Compi
and headciuarters in Clifton, New Jersey,
and Pacific Coast offices, at 8;i3 Market
Street, now carries a complete stock of
Conrad hosiery in San Francisco from
which to serve the western market. The
recent decision to make San Francisco
the western distribution center was made
ing
plant I in response to the gro
Conrad hosiery in tiie West and
better service for Conrad customer;
tofore an office only has been maint
in charge of E. T. Rodgers, local r
sentative. From now on Mr. Rodger
serve his growing *estcrn business
effectively direct from the San Frai
warehouse.
Here-
ained
America's Greatest Airport
I continued from page 1 ]
Pacific Coast should be concentrated on
San I'rancisco Bay, where they will be
close to the coast line and yet protected by
tile mountain range."
They told the congressman their expert
opinions on June 10, last; on July 1 the
bill passed and on July 3 President
Hoover made San Francisco Ray have a
glorious Fourth by signing the measure.
Now let's come down to earth and find
out just what these air bases mean in a
selfish, monetary way— at the same time
having an eye on the patriotic duty of
protecting our country.
In the first place. Congress set aside
.•il,990,000 out of various army funds im-
mediately available to begin work at
once. At least .?f)00,000 of that will be
spent on the Marin Meadows liase. Event-
ually, it is estimated that *10,000,000 will
be expended there, for, besides the equip-
ment for aircraft, provision must be
made for at least 110 officers and about
'•J.-iD enlisted men.
till
Alal
'<la ba-
;it le
than
•S'). 01)11.0011 will be spent— and that figure
is on the authority of Congressman Al-
liert E. Carter of Oakland. It iirobably
will be more, because the Army has
ambitious plans to dredge a large area
in the bay for aircraft carriers to moor
alongside the base.
In Washington they .said that the win-
ning of the two air l)ases was a "wonder-
ful demonstration of what can be ac-
complished by unified action on the part
of the San Francisco Hay region." Now,
this "unified action" is confronted with
an election, the purpose of which is to
let Uncle Sam have what he wants. Isn't
it worth whih — particularly as a year
and a half ago the San Franci.sco Cham-
ber of Commerce put its shoulder to the
wheel to win those two air lia.ses for San
Francisco Bay— isn't it worth while to say
to your friends and acquaintances:
"Vote for the air bases as a favor to
me."
Particularly if they live in Alameda.
Permanent Art Galleries
Beaux Arts Galerie - 166 Geary Street
East-West Gallery - 609 Sutter Street
de Young Museum - Golden Gate Park
Courvoisier Gallery - i71 Post Streei
Gump Galleries - - •2-16 Post Streei
Legion of Honor Palace - Lincoln Park
Paul Elder Gallery - 239 Post Street
Valdespino Gallery - .345 O'Farrell Street
Vickery, Atkins & Torrey - 550 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabaclier-Frey Gallery, 7.35 Market SI.
Workshop Gallery - 5.36 Washington St.
— -elSAN Francisco Busines'
The Very Latest
LEADS for NEW BUSINESS
LockBmithB— The I.ockcry, 2117 to 2004
Fillmore.
Machine!— (laicii
ufactu
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Advertisinc Specialties— .l"liri V. Mues,
8.-. 2(i to .-.ii:i Market.
Advertising- Harry Bercovich .Xilvcr-
tisiiig .VKeiicy, ~":i Market; .\. .\. Sheuer-
man. 71.0 Market to 10(10 Tolsom.
Apartments — Harcelona Apartments.
701 Taylor; C.rossway Apartments, IStl
Frederick.
Artists— .lolui Diiltv. (;17 Montgomery;
Fdvvard Fisher (commercial), 028 Mont-
gomery; Marshall Hibbard (commercial),
(il7 M.mtgomery ; Florence A. Kroger, 544
Market; Mungcr Bros, (commercial), 2555
.Mission; Al Owles, Hearst Bldg.; Nell
Spotts, 40(i Sutter to 617 Montgomery;
Betty Trotter (commercial), 760 Market.
Arts— A. Abeles (Oriental), 205 Powell.
AssociationE— Wholesale Florists Assn.
of Northern Calif., 883 Market; Women's
Benefit .\ssn., 760 to 1095 Market.
Attorneys— Jerome Duffy, 225 Bush to
2;i5 Montgomery; Howard C. Ellis, 111
Sutter; Jos. fi. Gallagher, 760 Market;
J. F.dward Johnson, 400 Sansome; Samuel
J. Jones, 235 to 220 Montgomery; Howard
Magee, S.T! Market; Aaron Vinkler, 628
Montgomery to 830 Market.
Auto Equipment— Acme Radiator &
Fender Works, 348 Golden Gale Ave.
Auto Parking— Central Parking Station,
Polk and Hayes; Edellis Auto Park, 1573
Vallejo.
Auto Repairing- Auto Service, 42 9th;
Oerlach's Auto Maintenance Co., 3355
Geary; J. M." Goins, 170 Main to 223
Drumm; Archie A. Proben, 719 Golden
Gate Ave. ; Chas. S. Richman, 3700 to 3928
Geary; Everett E. Tooker, 330 Fell.
Automobiles — Thon'pson's Auto Sal-
vage, 20 Dubocc.
Bakeries— Butter Krust Bakery, 1295
Fillmore; Torino Paslry Co., 1317 Grant
Walili.if
aval.
Monte
•y Club, .533 Post;
CUil). Grant and
Haggn.i
1216
Av<
(electric cabi-
Battery Co., 333
Baths— Rose F<
netl, 210 Stockton
Batteries — Auto
Taylor.
Beauty Shops— Del Rosa Beauty Shoppc,
218 Fillmore; Fanchon Beauty Shop, 216
O'Farrell; New York Beauty Salon, 208
Clement to 2035 Clement; Nuart Perma-
nent Wave Co., 2517 Mission; Powell's
Permanent Wave Shop, 41 81h; Rose's
Beanlv Parlor. 218 Fillmore.
Bentonites and Clays— Calilornia Desert
Products Co., 58 Sutter.
Beverages — I.uigi Bini, 02:«) 3d
Billiards— Daly City Billiard
628S to 6378 Mission.
Brokers— Elliott Killer & Miller (insur-
ance!, 1 Montgomery; Frederic H. Mead
(insurance), 405 to 333 Montgomery.
Brushes— Rubberset Co., 88 1st to .58
Federal.
Candy— Chan & Lai (mfrs.), 616 Wash-
ington; Walter Petri, 3786',A Mission.
Cards— Ruzza Co. (greeting), 717 Mar-
rlor.
Club— Cll
Hegrapli Hill (
l-ilbert.
Contractors — .Sorensen
(eneral), 2652 Harrison.
Decorators — Taylor Decorating (
ough to 1206 Laguna.
Delicatessen — Lyons' Delicatesse
iMllinorc-.
Diagrams— G..rdnn Diagram Co. (legal),
1,56 Montgomery.
■s- Economy Wash Frock Co.,
1131 Stockton.
Drugs-Valencia I'l.arn.acy, 1298 Va-
lencia.
Dry Goods— James H. Dunham & Co.
(Paul .\. Lozzero), 552 Mission.
Eggs— .\merican Dehydrated Egg Co.,
Ltd., 1095 Market.
Electrical— Rainbow Electric Co., 700
Larkin.
Employment Agencies— Butler Bureau,
40 San.some to 544 Market; Golden Gate
Holels Employment Agency. 1203% Golden
Gate Ave.
Engineers— McLaren & Co. (industrial),
405 Montgomery; John A. Wright (struc-
tural), .381 Bush.
Fabrics— Celancse Corp. of America
(B. F. Jackson), 821 Market.
Fixtures— Ben Guglielmo (lighting),
456 Minna.
Flooring-Regal Floor Co., Ltd.. 620 4th.
Florists- Lee Bros, (wholesale), 878
Howard ; Schic Floral Co., 2671 Mission to
l(i81 Haight.
Fruit and Produce— California Gardens,
Inc., 421 Davis; Nicolo Gandolfo, 314 4th;
.Modern Fruit Store, 814 Clement.
Goods— Frank S. Panel la, 375 Sut-
19 Geary; E. A. Roberts & Co., 376
Sutter to 49 Geary.
Golf Courses— Allskil Pergola Golf Gar-
Mis, 2526 Great Highway; Bon Omi Golf
Course, 16th and Howard; El Camino Golf
& Country Club, 176 Sutter; Ellis Golf
Gardens, 550 Ellis; Granada Golf Greens,
1028 Market; Market Street Golf Gardens,
1061 Market; Seymour's Indoor Goll
Courses, 883 Market.
Grocers— Boldt's Grocery, 4454 Califor-
nia; M. Di Tore, 4701 Geary; F. M. Labesa,
1231 Powell to 701 Columbus ; H. C. Ploeg,
4518 Mission; D. Toschi, '2301 Bryant to
2949 Folsoni ; Williams & Crowley, 266 4th.
Haberdasher— B. De Benedetti, 11(>9
Market.
nsieur J. Ruiz, KiO
ler Co. (Edward Engel-
!), 55 New Montgomery.
AgenU — Cordes Bros.,
1 Drunini to 200 Davis; Robert F. Far-
bach. 821 Market; Paul T. Kennedy Sales
Co., 768 Mission to 180 New Montgomery.
Markets — Egan's Meat Market, 400 Per-
cita; La Sinrival Market, 433 3d; Lyceum
Fruit Market, 3358 Mission.
Mattresses — Royal Mattress Co., 24 to IS
C.Ui
837 Powell ; Pale
aphers— Artcraft Photo
'ortraits, 5(i0 to 406 Sutli
Studio
Hai
utti
Millinery — Jeanne,
Sport Hat Co., .532 Geary.
Motion Picture Film Exchange — Uni-
versal Film Exchanges Inc., 221 Golden
Gate Ave. to 129 Hyde.
Movers— Alpine Express Co., 447 to 622
Haight; Art Express Co., 1740 Larkin to
1273 Pacific; Express Moving Co., 447 to
(i22 Haight; Pearson Bros, (furniture),
401 Clement to 571 Arguello.
Nets— John Heathcoat & Co., Inc., 700
Market.
Optometrist — Frederick H. Wood, 133
Geary.
Painte— Wright Paint & Art Shop, 315
Mason.
Photog
& Home
Physicians — Dr. Chas. N. Mooney, 1095
to 821 Market; Dr. Melvin R. Somers, 909
Hyde; Dr. James M. Sullivan, .3116 16th
to 135 Stockton.
Plumbers' Supplies — Standard Sanitary
Mfg. Co., 501 6th to 4th and Townsend.
Plumbing — Higgins & Kraus, 730 to 741
Tehama; A. Shahan, 471 6th Ave. to 521
7th Ave.
Printing — -Vsia Printing Co., 751 Clay;
E. Erwin Crane, 545 Sansome; Paramount
Press, 451 Washington.
Produce — G. J. Ferrari (wholesale), 614
Front; Joseph Produce Co., 75 Jackson.
Publicity — Tamblyn & Brown (John
Dicrdorff), 235 Montgomery.
Pumps — Kimball-Krogh Pump Co., 147
Beale to 515 Harrison.
Real Estate— C-Me Realty Co., 1111 Sut-
ter; Cowen & Biggam, 1123 Taraval ;
Joseph B. Hammill, 18 Ocean; Lurie Co.,
315 to 3.33 Montgomery; Yates Gatis & Co..
41 Sutter.
Restaurants— Bob's Chili Inn, 1.53 Mason
to 230 Gough; Eagle Restaurant, 1025 Fill-
more to 2148 .3d; Fritz & Fred, Pier 40;
Hughes Lunch, 529 Howard; Iceland Cafe,
Sutter and Pierce; Irving Tavern, (i'27
Irving; Vital Mariaux, 781 Howard, Mont-
marte, 5546 Geary; Sun Grill, 3.30 O'Far-
rell; Two Cooks' Kitchen (Nancy Bray,
Florence Quasi), 2246 Polk.
Roofing— Reliable Roofing Co., .3379 26th.
Service Station — Sweetmon & Taber
Service Station, Pacific and Taylor.
Shoe Repairing— Parkside Shoe Shop.
!)30 Taraval.
Signals— Presto Signal Co., Inc., 1229
Hairdressing- Elsie Smith, 166 Geary.
Hats— City Hat Works, 6046 Geary.
Hosiery— Conrad Hosiery Co., 833 Mar
Hotels— Hotel
lans(jme to 401
Cold
lial
F.spanol,
Hotel Vel
801
-Solvit ('.111
eal Ci
(J.
nthall, 7 F
Cigars— Daly City Cigar Store, 6288 Mis-
sion; Fox Smoke Shop, 1298 Market;
Fred's Smoke .Shop, 3202 Mission; Virgil
Giovannoni, 730 Front; Tom O'Donnell,
160 Mason.
Cleaners — Bergman Cleaning & Dyeing
Works, 2244 to 2241 Taraval; China Clean-
ing & Dyeing Works, 130 Waverly Place;
Horn's 236 Jersey; Mission Cleaning &
Dyeing, not Guerrero; Napoleon Clean-
ing & Dyeing Works, 2829 24th; O'Brien's
(Lena Muenzl, 236 Jersey; Rainbow
(leaning & Dyeing Works, 3333 23d:
Importer— Hugo A. King, 742 Maiket.
Insurance W. B. Gafi'ney, Jr., 315
Montgomery; Italian Insurance Agency
Inc., 524 to 3,33 Montgomery; Italian In-
vestment Corp., .524 to 333 Montgomery.
Investi
ent Counsel— l.elanil S. Ross.
Trunks— (.1
Market.
Upholsteri
3115 22(1.
ik Co., 1111 to 10
2810 Dial
;ing— Ray's Vulcai
ond to 4 Joost.
iig She
Window Cleaning— Atlas Win(l..\v Se
vice. 2236 Market to 2125 Mission.
Woodworking — Woodworking Silo
2126 Folsoni.
Mil
ella
Ale
Co., 3.50 Post; E. Bernstein, Hearst Bldgl
Best Co., 593 Market; Blanchfield's Chiclf
en Rolls, .3321 Geary; California .Mel''
& Salvage Co., 375 11th; Dr. Frank CI'
fee, 1547 Jackson to 291 Geary; Chin
Siberian Trading Co., 451 Washingti,:
Clean-Sweep Co., 1168 Bryant; Confuciaf
Society, 820 Washington; Continenli '
Credit Co., Ill Sutter to .333 Montgomerj "
Ernie's Repair Shop, 240 LeavenwortI'"
Gray Co., Inc., 625 3d; Leonard G. Helle '
214 Front; Italian Bond & Share Corp
524 to 333 Montgomery; Italian Nation,*'
Building & Loan Assn., 524 to 333 Moliii
goniery; Dr. R. Jadarola, 909 Hyde; U
J. M. Herbert Jones, 406 to 391 Suttet ,
Klein's Legal Service, .369 Pine; H. 1^
Lyin .\rt Repair .Studio, 760 Markei j
Marine News, 16 California; Dr. Carlos .'
Martin, 406 to 391 Sutter; Marvel Mfg. Cfi[|
1345 Buchanan ; Merchandise t^.le:
House, 815 Mission ; Meyenberg Laborr
tories Inc., 625 .3d ; Moo-Vee Star Servii
Co., 935 Market; National Exploitatio
Co., 703 Market; New York Sun, 1 Mon-
gomery; Novelwax Co., 1.385 Pacific; San
Kee Co., 839 Washington; Clarence Sauii'
ders Northern California Stores,
Montgomery; Simpson Art Co., 442 Sai;
some to 65 Commercial; Sterling Penny,
A-Day Policy (Henry D. Levitt),
Young Bldg. ; Superior Porcelain Crow
& Bridge Studios, 209 Post; Union Mci|,
caiilile Co., 2721 Mission; Dr. A. A.
Druten, 350 Post; Western Pectin Piiii i
ucts Co., Ltd. (James H. Gillini. 105 Mon
gomery lo 513 Valencia.
Florida.
Signs — Arrow Sign Co., 441 Golden Gate
Ave.; .McAuliffe Sign Co., 132 Turk; Neon
Sign Service Co., 290 7th to 306 7th.
Steamship Operators — Klaveness Line.
310 Sansome.
Steel— Granite City Steel (>>., 414 Mar-
ket.
Stenographers — Halloran & Gittings
(public), 660 Market; E. M. Kenyon (pub-
lic), 68 Post.
Stocks— St. Goar ct Co., 235 Montgomery.
Stoves— Mission Stove Shop, 2177 Mi.s-
ADDITIONAL LEADS FOR NEW
BUSINESS
Stoves— Clark-Jewell Gas Stove Co., T,
Brannan; Dangler Stove Co., 274 llcaniiar
Direct Action Stove Co., '274 RraniKU
Magic Chef Gas Stove Co., 274 Brannai
New Process Stove Co., 274 Branna(
Occidental Stove & Range Co., 2201 Fo
som; Quick Meal Stove ("o., 715 Indian;!
274 Brannan; Reliable Stove Co., 718 .Mi
sion to 274 Brannan.
Syrup— Bear State Syrup Co., 889 P:
cific to 471 Green.
Tailor— Dick Cullen, '2653 Mission.
Therapy — R. Holfman, 391 Sutlei
isto
iif C.
Studios— E.
•ost; Mabel Ji
rold Dana (vocal), 1398
s, 376 Sutter.
Kindergarten — lean Verna Kindergar-i
ten, 2357 Chestnut.
Ladies' Wear— Hersh's Inc., 975 Market;
Kay's, 400 Geary; Marie Co., 349 Geary.
Laundries— Cadillac French Laundry,
3'.)() i;<l(ly; Mnie. J. Marestin French Laun-
dcv. 1 II 27tli to ISO 5lh Ave.
-Liipiid Sugar Corp., 405 Mont-
■s— Foxhall Ta
(I. Bonn:
189 3d.
el Bureau— 1
Timber — California-Washingl.m li
her Co. (C. W. Kirby), 214 Front.
Trucks — Brockway Pacific Co. (Max
Rosenfeld), (molor), 1690 Mission.
Valves— Iowa Valve Co., 501 Howard.
Watchmaker— Earl D. Garber, 210 Pi
Miscellaneous — Actionizer Industr
Ltd.. 1309 Howard; Dr. K. H. Barbick. 2(
Post; S. V. Baumsteiger, 540 Front; N. 1
Borch & Co., .391 to 395 Bush; Citizen
Committee for Employment, 1010 Gougl
Eleanor Beard Inc., 609 to 553 Sutteii
Gibson Art Co., 717 Market; Jessie SIreij
Repair Shop, ,531 Jessie; Joe Lowe Corp
625 3d; Mission Appliance Co., "2815 Mill
sion; New Mission Nook, 2584 MissionI
Repair Service Finance Co., Lid., 2O0
Van Ness Ave.; Dr. Effie Simes, 24'
Leavenworth; Springer & Shuman Ltd
Hearst Bldg.; Dr. Henry L. Suacci. 2S
Geary; Tricosal Co. of Calif. Ltd.. ::i3
20th; Whitlock Metered Mail Co., I.I.I
New Montgomery; W. R. Voorhies 1
.1385 Jackson to Pacific
id BaK
ALAMEDA VOTERS!
Municipal proposi
ions No8. 10 and 11 will bring millions of dol-
rs of government
money to Alameda. They mean permanent
y rolU.
Vote for the Cover
nment Island project and the Alameda Army
r Base!
^aniranrfe
U6mcsa
Published Weekly by San Francisco Chamber of Commerce
OI.UME XX
OCTOBER 29, 1930
Number 44
lALLOT RECOMMENDATIONS
1. VETERANS' WELFARE BONO ACT OF 1929.
'niposps a stall' bond issui- of twenty niilliim d.ilhiis to be used by tin- Vctrrans"
Ifair liciaid in assisting Caliloinia war vctfrans to acquire farms, not to exceed
)0. oi- lionies, not to exceed .^5(10(1 in value.
-eady about thirty million dollars has been used by the state for similar pur-
es. Homes or farms are purchased by the state and sold to the veterans on easy
(ns at 5 per cent interest rale plus a small administrative charge. The past bonds
een very economically handled and the measure is necessary to take care of
pplications now on file for farms and homes running over ten thousand in
Recommendation: Vote "YES."
2. APPORTIONING STATE TAXES TO FIREMEN'S FUNDS.
Dvides for the distribution among counties, municipalities, etc., of half of the
axes derived from (ire insurance companies. Such moneys will be given to
remen's pension and insurance funds maintained by such counties or munic-
ly use of state revenue for this purpose means that the state revenues must be
ied from some other source by the loss entailed. Why should the state provide
n funds for firemen and not for policemen? These matters are better handled
localities immediately concerned, and in the last analysis are a matter of
ather than state concern.
Recommendation: Vote "NO."
3. COMPENSATION OF STATE EXECUTIVE OFFICERS.
'rovides that the salaries of the Secretary of State, Comptroller, Treasurer,
iiey General and Surveyor General
11 hereafter be fixed by the Legisla-
No. 6. TAXATION OF TOLL BRIDGES ACQUIRED BY STATE.
Declares toll bridge property if aciiuired by the stale or any Kovernmenlal
agency thereof will continue subject to taxation by county, municipality or political
subdivision wherein same is located during life of original franchise, and thai stale
shall continue to pay amounts due under franchise to county or city and county
granting the same, but that when slate ceases to collect tolls upon the property it
shall be exempt from taxation and franchise payments.
This amendment would only materially affect two counties in the staU at the
present time. The only practical effect of the amendment is to postpone the interests
of the people of the entire state in having free bridges so that for a limiled period
at best two counties in the state might continue to derive some tax revenue from
toll bridges.
Recommendation: Vote "NO."
No. 7. DAYLIGHT SAVING ACT. INITIATIVE.
Provides for statewide daylight saving between last Sunday in .\i)iil anil last
Sunday in September of each year hereafter, commencing with 111.11.
No Recommendation.
No. 8. EXEMPTING HOSPITALS AND SANITARIUMS
FROM TAXATION.
Exempts from taxation the property and income of any charitable or- otln
hospital or sanitarium not organized or conducted foi- private pi-olit, when sue
properly and income are used exclusively for hospital or sanitai-iunt purposes.
As a matter of principle, with ever mounting taxes the extension of propert
to the class exempt from taxation should not be encouraged.
Recommendation: Vote "NO.
present constitutional provision
t the salary of the Attorney General
Uld be $6000 a year and of the other
icers $5000 a year would be eliminated.
L salaries of these officers probably
kuld be increased. It is better that the
Sislature should have authority to
se them than that they should be fixed
at present by the Constitution. These
aries were fixed in 1908 and have not
ad Li.
ed. The sa
utenant Go
Con
of the
r will
stitution as at
sent at $10,000 and $4000 per annum
jectively.
Recommendation: Vote "YES."
, 4. TAXATION ON STREET
RAILWAYS.
The Constitution authorizes the taxa-
in of railroads, including street rail-
iids, at 4 per cent upon their gross re-
ipts. These rates were to remain in
rce until changed by the legislature by
two-third vote. By the terms of the
ng Tax Bill of 1921, recently sustained
the Supreme Court, June 30, 1930, in
»ple v. Southern Pacific Company, the rate on railroads was fixed at 7 per cent,
id on street railroads, including interurban electric railways and gasoline pro-
lied railways, at 5V4 per cent. The amendment proposes a rate of 4V4 Pei' f^*""!
ibject to increase by the l,i-gislalure, later, if found necessary.
The rate proposed by the amendment is the same as now provided by the
>nstitution for motor transport companies with which street railroads and inter-
ban electric railroads are in competition. Furthermore the final report of the Cali-
rnia Tax Commission of March 5. 1929. suggested that the proper rate on street
lilroads and electric railroads was not the 5'/, per cent fixed by the King Tax Bill,
It the 41/4 per cent suggested by this amendment.
Recommendation: Vote "YES."
Break the Breadlines!
Build the Bridge!
Construction of the Golden Gate Bridge will
give employment to more than four thousand
men for the next five years. It is the most con-
structive, progressive project before San Fran-
cisco today. It is the biggest step toward the
solution of our unemployment problem. Vote
for it!
No. 9. LEGALIZING SAN FRAN-
CISCO HARBOR IMPROVE-
MENT ACT.
Provides for ten million dollars of
state bonds for construction work and
improvements in San Francisco Harbor,
to be redeemed out of principal and inter-
est of Harbor revenues.
These bonds will not be a burden on
the state and they will provide necessary
improvements to the Harbor of San Fran-
cisco, which is the greatest single asset
that the city of San Francisco possesses.
Recommendation: Vote "YES."
No. 10. USURY LAW.
INITIATIVE.
o. 5. STATE EMPLOYEES' RETIREMENT SALARIES.
Empowers the Legislature to provide for pension or relirement salaries to state
nplo>ees and prescribe requirements and conditions of retirement to include
illinium period of services, minimum attained age and minimum contribution of
iiids by employees, to be motlined only in case of disability, such conditions once
itulilished t<i be thereafter cluinged only hy two-thiril vote of the Legislature.
This amendment will not itself provide for a retirement or pension system. It
erely enables the Legislature to do so in following certain outlines suggested in the
mendment. Such pension systems as this amendment would authorize for state
mployees are now enforced in the larger cities like San Francisco, for example.
fhat is good for the city will probably prove equally good for the state.
Recommendation: Vote "YES."
justify. It would have
than for a mere tinker
better to ha
The changes p
ropo
sed do
not appear
to have been caref
ully
framed and there
appears no pract
cal
reason
to justify
their approval. Th
e ust
ry lai
which was
adopted on popula
r ini
iative
ought to be
repealed by an init
iativ
e meas
ure and the
whole question of u
sury
left to
be handled
by the Legislatur
e an
d mo
dified from
time to time as eco
lomi
ccond
tions might
provided for a rep
eal
)f this
unwise law
Recommendation: Vote "NO."
No. 11. FISH AND GAME. INITIATIVE.
Creates flsh and game commission of live members to be appointed by (iovernor.
Empowers commission, instead of Legislature, to establish fish and game
districts, to determine what animals, birds and flsh are within lis jurisdiction,
to regulate by ordinance, approve<i by the Governor, but unhampered by any pro-
vision of tile Constitution, the taking, sale, possession of fish or game, to issue licenses
therefor and fix the conditions thereof, to i\\ seasons and limits within the maximum
prescribed by Legislature, to establish refuges, to conduct investigations of persons
and corporations within its jurisdiction, to have the same power as courts to punish
for contempt and to have such other powers as the Legislature may hereafter vest
in them, and in investing them with further powers the Legislature is to lie free to
do so unlimited by any provision of the State Constilutifin.
This is a sweeping grant of power to the Fish and Game Commission unprec-
OOS'tOU'Eli ^1^'S
SAN FRANCISCO BUSINESS
OCTOBER 29, 1930
Piil)li9hed weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
chmigc. Teiophoiie DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Offlce, San Francisco, California, under tlie Act
of March 3, 1879.
Amer
ncl ba
constituti
ck and not interfere with ar
(iamc Commission. Such an amcndmei
itals of constitutional Bovernment and
lan Iibert,v and private property.
I history. Every safeKua
with any of these propos
rd of the Constitution
•d powers for the Fish
ith the essential funda-
pondinB safesuards ol
modern corporate methods, rather than handica
lone outgrown the economic fallacies of fifty ye
in the past. We hai
Recommendation: Vote "YES
Recommendation: Vote "NO."
LIMITATION UPON EXPENSE
expend for (jflicers and
No. 12. LEGISLATIVE HELP
THEREFOR.
liicre:\sis the amount which the Legislature
tallies from .$300 for each house to .?400 for one house and .^l.ifl for the other house,
Muikin;; an increase of •f250 a day for both. Also provides that in addition the pay
of the Secretary of the Senate and the Chief (^.Icrk of the Assemlily may he deter-
mined by resolution of the Senate and .\ssenibly respectively. The officers and
attaches of each hou.se would be fixed by resolution of the house concerned. The
salarie.s of these officers and attaches could be increased by the Legislature during
the term for which tlu'y were appointed.
We cannot look with sympathy on these proposed increases in state expenses.
w
No. 17. TAXATION OF OCEAN MARINE INSURANCE.
Provides that ocean marine insurers shall pay annual state tax in that propo
tion of its underwriting profit from business in the United States which its itro
premiums from its business in California bear to its Kross premiums of business ji'
the ITnited States, this tax to be in lieu of other taxes and the rate of tax is to I
fixed by a two-third vote of the Leirislature. The lax in other words will be on t P'
net profits rather than as at present on the gross premiums. This represents part j"
a national movement supported by the United States Department of Commerce '
reduce taxes on domestic ocean marine insurance companies to enable them succct
fully to compete with foreign companies. New York, Pennsylvania, New Jer»«
Rhode Island. Oregon and Washington now have laws such as will be authorized 1 .
this amendment. Marine insurance companies of California transacting busine
in such states cannot secure the benefit of their laws until California passes simili.
Recommendation: Vote "YESf
At leal
The
th
ith
? total state e
all. but the
elati
ncreased taxes.
Recommendation: Vote "NO."
No. 1.3. AUTHORIZING INDEM-
NITY TO OWNERS FOR LIVE
STOCK DESTROYED TO PRE-
VENT SPREAD OF DISEASE.
Authorizes the Legislature to provide
by general law for the indemnification
from public funds of owners of live stock
taken, slaughtered or otherwise disposed
of to prevent the spread of contagious or
infectious disease, provided the amount
paid in any case for each animal shall not
cxceeil tlie aiiiouilt of value thereof.
Such a use of public funds is not per-
mitted under the present provisions of the
state Constitution. The Federal Govern-
ment has a fund out of which it can pay
half the cost of animals so slaughtered
for the purpose of stopping the spread
of disease provided the state will match
the Federal contribution. This amend-
ment will permit the state to meet any
future conditions which may arise such
as confronted the state a few years ago
with the threatened spread of the hoof
and mouth disease.
Recommendation: Vote "YES."
35
Is a Vote for Pay Rolls!
qA Vote for
Number
No. 18. CHANGING MOTOR VEHICLE TAXATION.
Reiiuircs the Legislature to provide for tax on motor vehicles in lieu of personi
property taxes thereon and to prescribe basis and method of fixing amount there
and a collection thereof by the state department registering such vehicle
95 per cent of the funds so derived is to be paid each year to the respei
ties from which such vehicles were registered, each county share to be distributi
between the county and the political subdivisions thereof as may be prescribed 1(
law. This tax shall not alfect the motor vehicle registration fees. In short it
stitutes a scheme of state instead of loC'^,
taxes of motor vehicles with 95 pe
the fund returned to the locality co^
cerned.
The system of local taxatioi
suited in something over 30 per cent -ij
taxable motor vehicles escaping taxatio
Unification of San Francisco's municipal
and privately owned railways cannot be accom-
plished at this time. Immediate improvement
of present service can and will be accomplished
by the success of this measure. It insures jobs
for many workers NOW.
Vote "YES" on Number 35.
ent
ill make it
ehicle to escai
share of taxes. One year's tax loss 1
San Francisco alone on motor cars esca I
ing taxation was over $460,000. 1
Recommendation: Vote "Y'ES.!
No. 19. JUDICIARY
QUALIFICATIONS.
No. 14. REGISTRATION OF VOTERS. INITIATIVE.
Provides that commencing with registration on January 1, 19.i2. the same shall
be permanent except that registration shall be cancelled in case of removals, death,
insanity, conviction of felony or .judgment of cancellation.
At the commencement of each subsequent odd numbered year the registration
of any person not voting at last August primary or November general election will
be cancelled and notice thereof mailed to the person whose registration has been so
cancelled, and such person must then register again before voting. Anyone moving
upon giving proper notice may have his registration transferred from one precinct
to another. It is feared that such a permanent register would open the door to
voting frauds.
Recommendation: Vote "NO."
No. 15. HUNTINGTON LIBRARY AND ART GALLERY.
Confirms trusts and estates created for Huntington Library and Art flallery.
Authorizes this institution or its trustees to receive for its benefit any real or
personal property upon same trusts. Provides that all property as of July 1, 1929,
held in trust for the.se purposes and the increment thereof and all personal property
received in exchange therefor shall be exempt from taxation, except that the
Legislature, however, may modify, suspend and revive at will the exemption from
taxation herein given.
The property of this institution is quasi public in character and is of great
benefit to the people of the state.
Recommendation: Vote "YES."
No. 16. CORPORATIONS.
Empowers Legislature by general laws to provide for formation, organization
and regulation of corporations prescribed their powers, rights and liabilities and
those of their officers, stockholders and members. Eliminates those provisions of
Hie Constitution providing for stockholders liability, those standing in the way of
llie use of par and no par value stock and those which now otherwise prevent the
Legislature from revising the state corporation laws to keep pace with modern
economic conditions.
The amendment was drafted by the State Bar of California and unanimously
passed by both houses of the Legislature. It is to the interest of the stole to assist
It i
9 not belie
become
active cai
judicial
capacity.
Prohibits the justices or judges of at
court of record from the practice of la
in or out of court. This is probably rigl
in principle. At present they are
denied the right to practice law in cour
.Vt the present time, however, justices an
judges of courts of record are ineli
to any other office or public employ
than a judiciary office or employniei
during the term for which they have
elected or appointed. The amendniei
would make a change in this present
by permitting judges of the superioi
municipal courts to be eligible for e
tion or appointment to any other publ
office provided that the acceptanc
such other office should constitute a r
nation from the judicial office,
e to encourage judges of superior or municipal cour
for political offices other than judicial while serving ini
Recommendation: Vote "NO,
No. 20. GOVERNOR'S COUNSEL.
Empowers the Legislature to include
state government any office, board or co
established by Con
nted by the Cov
ititutio
1 Gove
Counsel thr
of the department.
Recommendation: Vote "Y'ES.
No. 21. REIMBURSING COUNTIES FOR LOSS FROM STATE
TAXATION.
Authorizes the Legislature to provide reimbursement to any county or citj
county for losses sustained by withdrawal from local taxation of property taxed f(
state purposes, provided the total amount in any biennial reimbursement shall
result in reducing the state surplus funds below ten million dollars.
If the state is collecting more taxes than it needs for state purposes the rale
tax should be reduced. If it is not collecting more than it needs no portion of mon
collected for state purposes should be allocated for local purposes. If the pres
separation of the sources of stale and local taxation has proved w rong in princi
it should be abolished entirely. If it is nol wrong in principle its integrity shoul
be maintained. The amendment proposed would open the door to log rolling i
Legislature and the counties which would profit would be those having the gr<
amount of political influence. Recommendation : Vote "NO.
constitution
: T O B E R 2^), 1 9 3 0 }3^-
;il I'h'i-ti
of 19.11
ilnlc nxed by
]ii<Iiiiros the
Micii- election
23. CONSTITUTIONAL CONVENTION.
•i-oviiles for a e.iiistitiitional coiiveiitioEi elcclioii to l)(
^iovei-nor within ten months from the eominil i4<'oe]
f?ates so selected at that election to meet within three-
lie a new state Constitution.
[The question presented by this proposition is whethei
or not. A commission is to report to the LeK'slatu
t It would seem wiser to wait the report of that commission hefore commit-
urselves definitely to the necessity for a new Constitution. If any new Con-
Ition proposed were, eyery two years, to be subjected to the same long string of
lents that we are now haying eyery two years to our present Constitution it
Id not appear as though the new Constitution would last yery long.
Recommendation: Vote "NO."
24. ABSENCE OF JUDICIAL OFFICERS FROM STATE.
judicial officer who absents himself from the state for more than 60 consecu-
B is deemed to haye forfeited his office under the terms of the Constitution,
endment proyides without changing this rule that the (;overnor may in his
[retion and on such terms as he may fix extend .said period of lawful absence.
Recommendation: Vote "YES."
2.'). SUFFRAGE.
'rovides for W days' residence in the precinct instead of .'iO days as a (lualillca-
to vote. Person removing from one precinot within this period shall for the
[lose of the election be deemed an elector of the former precinct and may vote
ein Authorizes Legislature to provide by general law for casting of votes by
f registered voters who expect to be absent from their respective precincts or
ble to vote therein by reason of physical disability on election day. The Consti-
m at present authorizes certain ali-
voters to cast their ballots by mail.
class selected for this privilege by the
stitution is not very intelligently se-
M and the amendment would put the
)le matter in the hands of the Legisla-
regulate by general law.
■ casting of votes by mail or in ad-
ce of the election or otherwise other
on the day of election at a polling
1 is not to be encouraged. It opens the
to fraudulent voting. For that reason
extension of the class of absentee
i is not approved.
Recommendation: Vote "NO."
No. 28. CIVIL SERVICE.
This amendment blankets into civil sirvice without a civil service examination
many deputies now exempt from the civil service provisions of the charter, pro-
vided they have had one year of service to their credit. It prohlblls future emer-
gency appointment of those not on civil service list for more than four months with
appropriate restrictions against the evasion of this prohibition, [t prohibits elective
and appointive officers and all civil service employees from levying, collecting, re-
ceiving or paying any money or lis equivalent or attempting to control or influence
the action of any fellow employee or subordinate for the purpose of favoring or
hindering the candidacy of any person for an elective or appointive public ofHce. It
blankets into civil service all employees of public utilities heretofore or hereafter ac-
quired by the city who held positions in its operating service for not less than one
year pri.ir to such acquisitions provided such positions are not exempt from the
civil service provisions of the «harler.
Recommendation: Vote "YES."
No. 29. CIVIL SERVICE.
Accomplishes only what is described in the last sentence of the foregoing analynu
of No. 28. Recommendation: Vote "YES."
No. 30. PUBLIC ADMINISTRATOR AND ATTORNEY ON SALARIES.
Under the slate law the fees of public administrators and their attorneys are
flxed in proportion to the value of the estate probated. 'Hie amendment requires the
public administrator and his attorney to collect such fees from estates anil to pay
over all such fees into the city treasury. In lieu of those fees the city would pay
them each a salary of .$8000 per year.
This amendment would not relieve the estates administered by the public ad-
ministrator from any fees or the adminis-
Vote
NO
On
Number
27
. 26. SUNDAY CLOSING LAW.
Piohibits keeping open for business
store, barber shop, work shop, fac-
, or any other place of business or the
forming of any labor on Sunday, with
[ain exceptions.
The measure has been proposed in
interest of the barbers who are at-
ipting to secure for themselves a Sun-
ilosing law. The measure, however,
■y far reaching in its effect and em-
8 so many classes of work and labor,
if adopted, it will prove a serious
icap to legitimate industry, and may
some industries from the state.
ilation of the act is a misdemeanor.
lishable by fine of not less than $25
not more than $250 or by imprison-
nt of not exceeding 180 days or both such fine and ir
tiative measure, is loosely drawn, will lead to a groc
:e this penal statute, with many questions as to the
to be determined by our courts. This is an act that
rislature. but can be amended only by vote of the people oi
■posing its amendment. California needs no such law as th
Under the present system of selecting our
School Board the schools of San Francisco have
shown such marked improvement that there is
no reason for returning to a system that the
people of San Francisco discarded ten years
ago. Keep the school directors appointive.
trator or h
s attorr
ey as no
V fi
led by
law.
It will not.
and as
a charter
am
endm
nt it
could not.
accomp
ish such
a re
suit. While
the public
admin
islrator
s n
omina
ly a
county offi
cer and
as such i
i elc
cted b
vthe
people. h€
rende
rs no 8
ces to
the
county, bu
t the se
ryices which
he re
iders
to estates
are in
every \
ay
similar to
those rend
ered b>
private
adr
ninistr
ators
and execu
ors. H
e is paid
by
the en
tates
which he
admini
sters in
the
same
way
and at the
same m
te that p
rivateadiT
inis-
trators an
d exec
utors ar
■ P
aid b>
the
estates wh
ich the>
adminis
ter
San Fran-
Cisco pa>
s its
public
ad
minist
rator
nothing, n
or does
it pay hi
s attorney
any-
thing. If
the pu
hlic adn
ini
,trator
and
his attorn
ey are
to give
to
the es
tates
which the
V ad ml
ni?ter th
e so
me ca
reful
and efficic
nt atte
ntion wh
ch
privat
ministrato
rs and
executor
B al
id the
r al-
torneys g
ye to
the estates
which
they
the
> the
atte
. The
rel>
nt. The
not be
d efforts to en-
itruction of the
.mended by the
tiative measure
will be crippled
Recommendation: Vote "NO."
27. ELECTION OF SCHOOL BOARD.
School ilirectors are now appointed by Mayor subject to the veto of the people at
nunicipal election. The amendment provides for the election of school directors
19.31 and thereafter. Directors now get .$1.5.00 per meeting and .$10.00 per com-
ttee meeting, the total in any year for the whole board not to exceed .$.5000. 1 he
lendment provides for a board of seven members at a salary of .$100 per month or
otal yearly expense for the whole board of $8,100 per year.
1 elected school board such as is proposed by this amendment means the selec-
n at the polls of school directors from among a group of self-nominated, self-
king candidates who may or may not have any qualifications for the office which
■y seek. The people in electing school directors, self-nominated in this wa.v as
rtof a long ballot have few opportunities of passing intelligently on the qual.fica-
ns of the candidate. The present method of selecting school directors, who are
It appointed by the Major and mus. then be approved by the people at an election,
es some assurance that the men nominated will have proper qualifications for
. office to which they aspire, and if for any re.i»on such a nomination is dis-
proved by the people of San Francisco they have the right to reject it at the polls
der the present system of selecting school directors. The managemen of a school
partment calls for business judgment, a knowledge of educational methods, and a
iarity with the progress of education seldom possessed by those whose only
ication for the office they seek is their own political ambition. Under the
nl system of selecting the school board the schools of San Francisco have shown
marked improvement that there seems to be no good reason for returning to a
n of selecting school directors that the people of San Francisco discarded ten
Recommendation: Vote "NO."
■ing
vhich it had not
no justification for thi
should not be penalii
the public administrator happens to be
an elected officer. To the extent that the
city of San Francisco might profit out of
estates administered by public adminis-
trators as a result of this proposed amend-
ment, the city of San Francisco would be
ed for any service rendered. There seems
Recommendation: Vote "NO."
No. 31. APPOINTMENT OF DETECTIVE SERGEANTS.
The Chief of Police may now detail men in the Police Department as detective
sergeants and relieve them from such detail at his pleasure. The annual .salary of a
detective sergeant is $2700, that of a police sergeant .$2610. Tlie amendment proposes
to create the detective sergeants into an inspection bureau, blanket in all existnig
sergeants in that bureau permanently, subject to removal therefrom only after
charges filed and tried before the Police Commissioners.
The purpose of the amendment is to prevent any wholesale change in the
Detective Bureau on the turn of the political wheel, which it is feared would prove
disruptive to the Police Department. The amendment has the approval of the Police
Commissioners, the Chief of Police, and the Captain of Detectives.
Recommendation: Vote "YES."
lilar to
Iiointed
No. 32. NO PROPOSITION BEARING THIS NUMBER.
No. 33. ELECTIVE PUBLIC UTILITIES COMMISSION.
This amendment provides for a commission to have jnriMliclion ov.
agement of public utilities owned and operated by the city somewhat
that proposed two years ago. 'llie first commission h) be selected is to In
by the Mayor, thereafter the commissioners are to be elected.
The amendment two years ago provided for an appointed public utilities com-
mission. This amendment provides for an elected public utilities commission. The
real value of a public utilities commission is that such a commission, properly con-
stituted, would remove the operation and management of the city owned public
utilities from politics. If the public utilities commission as proposed by this amend-
ment is to be an elected commission it will be a political commission. If the fate of
the city owned public utilities is to be determined by elected officials it may as well
be left in the hands of the elected Board of Supervisors as placed in the handa of
another elected group.
Recommendation: Vote ' NO.
■•^San Francisco Busine!
TO THE MEMBERSHIP OF THE SAN FRANCISCO CHAMBER OF COMMERCE
WE URGE YOU TO
Vote "YES^^ on Proposition Number 9
SAN FRANCISCO HARBOR IMPROVEMENT ACT
San Francisco Harbor consists of $75,000,000 worth of docks owned by the people of the State
of California. These docks are self-supporting; they have never cost the citizens of California a
penny. During the past fifteen years, vessel loadings and cargo tonnage handled over these
docks have doubled, making present equipment inadequate. San Francisco Harbor Improve-
ment Act, Proposition No. 9 on the November 4 ballot, is designed to provide $10,000,000 for
building modern docking facilities.
The proposed Harbor Bonds are unique. They will cost the people of the state nothing. In-
terest and redemption for the bonds must be paid from the earnings of the docks which thev will
build.
There is no opposition to Proposition No. 9. The State Legislature passed it unanimously, and
it now remains for the voters of the State of California to approve on November 4. The people
of Southern California are working as earnestly for the bonds as we are. Indifference alone can
cause the failure of the proposition. We respectfully urge each and every member to do his part.
This measure, vital to the prosperity of the entire state, must not be left to chance. Vote "Yes"
on Proposition No. 9. Very tnjly yours,
SAN FRANCISCO CHAMBER OF COMMERCE
LELAND W. CUTLER, President.
lEV
No. 34. LEASING SUB-SURFACE OF PUBLIC PARKS.
Allows the leasing of sub-surface of public parks by the Park Commissioners
for a term not to exceed 50 years for public automobile parking stations, any con-
struction and operation so authorized not to be detrimental in any material degree
to the original park purpose.
Recommendation: Vote "YES."
No. .35. STREET RAILWAY FRANCHISES.
Authorizes 25 years operating permits to existing street car lines, subject tu
right of city to buy them at any time for a fair value which is not to include any
going concern value or other intangible element of value. The roads would be ob-
ligated in operating under these permits to respect all franchise obligations now or
heretofore applicable to such lines.
This amendment will not prohibit the city from acquiring the privately owned
street car lines of San Francisco whenever they desire to do so. Until such time as
the city elects to take over the privately owned roads it will permit those roads to
operate, but in no event for more than 25 years, but upon such terms of security as
will enable them to finance necessary improvements, betterments and extensions.
The matter of street railway transportation is a matter of concern to the entire city
of San Francisco and adequate street railway transportation is essential to the city's
growth and development. It is very doubtful if the people of San Francisco will
care to bond themselves for the purchase of these lines in the immediate future. In
the meantime unless the private lines are put in a position where they can maintain
transportation facilities to suit the needs of the traveling public the whole street
car transportation facilities of San Francisco will suffer, not only to the detriment
of the traveling public but to the detriment of the growth and development of the
city.
Recommendation: Vote "YES."
all muii
'ipal street rail-
No. 36. FIVE-CENT FARE ORDINANCE.
Fixes 5 cents as the permanent fare to be charged
roads.
There is no necessity for this ordinance. The Board of Supervisors can main-
tain the 5-cent fare on the municipal lines as long as they wish. While the Super-
visors have that responsibility they will exercise some care about operating the
municipal lines economically and efficiently. This ordinance is a mere effort to
pass to the people of San Francisco the responsibility for maintaining the 5-cent
fare on the municipal lines. If this ordinance is adopted the maintenance of the
5-cent fare on the municipal lines will no longer be the responsibility of the, Board
of Supervisors and they will no longer have an incentive to insist on efficient and
economical operation of those municipal lines. The responsibility for maintaining
a five-cent fare should rest on the Supervisors where the charter placed it. We
should like to see the 5-cent fare maintained on the municipal lines as long as may be
possible, even to the extent of subsidizing those lines to a reasonable extent out of
taxes. Such a subsidy out of taxes, however, should not be carried to an unreason-
able extent, and to insure against this possibility the responsibility for maintaining
the 5-cent fare on the municipal lines should be retained squarely on the shoulders
<>f the Board of Supervisors.
Recommendation: Vote "NO."
No. 37. GOLDEN GATE BRIDGE BONDS.
Submits for approval the proposed bond issue of the C.olden Gate Bridge at
Highway District of .$:!."),nO(l,(ll)(l to construct a bridge across llie Colden Gate.
The reasons for supporting this bond issue have been elaborately given in tlf
report of the Bridge and Highway Committee of the San Francisco Chamber i
Commerce. It is believed that the proposed bridge can be built within the amouil'
of the bond issue proposed. It is believed that (he bridge, when constructed, wit
be self-supporting. It is believed that the bridge will provide a necessar.v artei!
connecting the peninsula of San Francisco with the Marin County shore and wil
have the effect of adding to the wealth of both counties so connected. This bridl '
is necessary to provide for vehicular traffic that without such a bridge would shortb '
go to the east bay counties to the detriment of San Francisco.
Recommendation: Vote "YES.
No. 38. BONDS, CONSTRUCTION NEW COUNTY JAIL.
Submits for approval the proposed bond issue of the citj- of .'?850,000 to coi ,
struct a new county jail.
Such a new county jail is an absolute necessity. The amount proposed to t
spent for that purpose is reasonable and is a very proper municipal expenditur
Recommendation: Vote "YES.
No. 39. INCINERATOR BONDS.
Submits for approval the proposed bond issue of the city of $1,200,000 to constnii
an incinerator to burn garbage.
The city needs an incinerator to burn garbage, it does not seem probable that sue
an incinerator, under prevailing circumstances, could be provided by private cap:
tal. The ultimate disposition of garbage, because of its direct relation to the healt
of the community, is a matter in which the municipality may properly concern itsel:
The amount proposed for the purpose seems reasonable. Before actually buildil
such an incinerator the city authorities should assure themselves that the incinerat
constructed would not prove to be such a failure as those now in existence. We fei
confident, however, that the city authorities charged with responsibility in the
ter will so assure themselves before commencing actual construction.
Recommendation: Vote "YES.
No. 40. MILLS FIELD AIRPORT BONDS.
Submits for approval the proposed bond issue of the city of .?4,000,000 to be use.
in connection with tlie development of Mills Field Airport.
San Francisco must have a municipal airport. Mills Field appears to be th
most suitable site for the development of such an airport for San Franc
bond moneys will be used to acquire the necessary lands and make the
improvements to provide an adequate landing field for the use of San Francisco. Th
present field is neither owned by the city nor adequately developed.
California is the most air-minded state in the Union. San Francisco, in pursuin
its manifest destiny, cannot afford to fail to provide itself with an adequate landini
field for the use of aircraft and she must not be outstripped in such facilities b:
competitive communities.
Recommendation: Vote "YES^,
J
lEW LEADS
RADET1P5
knfvmm
usmcBB
Publis/ied Weekly by San Francis co Chamber of Commerce
NOVKMBER'rm)
INDUSTRIES
EXPANSIONS
PLUME XX
Number 45
NEW PAY ROLL ERA HERE
turrey Shows
Improvement in
Business Trend
\TA assembled :is the resiill of
;i Chamber of Conimeree survey
i)f September business eoudi-
tions in San Francisco indicates
t the value of construction measured
building permits increased 78 per
t liver August. Commercial construc-
1 increased 550 per cent, and miscel-
leous construction 1550 per cent.
;arload movements during September
vanced (i per cent. Shipping as meas-
fcd b.v registered tonnage increased one
r cent. Bank clearings were up -i per
L'r August. General power sales
(i one per cent.
rletail trade advanced 10 per cent meas-
ed by reports from live department
In the wholesale field, September
y goods sales were 1.4 per cent higher
\ugust. Sales of electrical goods
sed 6.1 per cent, groceries 8.2 per
nt and hardware 6.5 per cent.
Industry and employment in San Fran-
ico showed improvement for September.
the textile group there was an advance
8.4 per cent. The foo<l, beverage and
bacco group showed an advance of 0.6
r cent. The clothing, millinery and
undering increase was 3.5 per cent. The
inting and paper goods group showed
1 improvement of 0.4 per cent. The
one, clay and glass products increased
5 per cent and the wood manufacturers
G per cent.
The survey of the business conditions
iiring the first nine months of 1930 com-
jred to the first nine months of 1929
^vealed an increase of 21 per cent in the
umber of new businesses established in
an I'rancisco. There were also 57 more
ew industries established, an increase of
>0 iier cent. The general power con-
inied was 3 per cent greater and the
idustrial gas 39.5 per cent greater. Real
state sales showed an increase of 15.5
er cent.
The factors mentioned above were the
nore favorable imes of the 58 surveyed,
lowever. they also represent the back-
(one of the business structure.
There is available in the Research I)e-
tartment a full account of September
msiness conditions in San Francisco
;ompared to August, also to September,
929, together with an account of the
justness conditions during the first nine
nonlhs of 19.30 compared to the first nine
nonths of 1929. The survey further shows
he relation of wholesale trade in San
'rancisco to the Twelfth Federal Reserve
Jistrict and the relation of industry and
■mployment conditions in San Francisco
o the state of California.
Postmaster
Sees a Big
Christmas
This is goine to be a big Christ-
mas. Harry L. Todd says so. Al-
ready he see the signs. As post-
master he speaks with more or less
authority.
"Last year," he says. "the
Chamber of Commerce helped us
by urging its members to do their
mailing early. It certainly was a
relief, and we want the same co-
operation this year. In fact we're
going to need it, for this is going
to be a bigger Christmas than last
year. Maybe ifs a little early to
be mailing now, but it isn't any
too early to begin thinking about
it. For ii sure is going to be u bis
Christmas." Mr. Todd's message
of
ill be r
s from ti
•ated
to til
the
Great Construction Projects
Forecast Bay Area Prosperity
Hy lp:lani) w. cutler
President, San Francisco CJianii)er of C.omnierce
Industrial
T>evelopm^t
Reported by the Industrial Department
EXPANSIONS
Poultry Producers of Central California.
now located at 7(10 l-rrinl Street have
started work on the foundation lor a
new ii!I.'iO,0()0 warehouse and oflice build-
ing designed to house their headquarters
activity here. The new thi-ee-story rein-
forced concrete structure being erected
near Broadway and Battery streets will
contain 60,000 square feet of floor space in
which will be stored i)ouitry and eggs
from northern and central California
ranches. A 15 per cent increase in num-
ber of employees totaling 125 people has
been necessary because of increasing de-
mands for the concern's poidtry pr(ittucts.
Royal Show Case Company. 7.59 McAUi.s-
ter street, are completing a two-story and
basenu'iit Class C concrete building to
]>rovide display, sales space and addi-
tional office space for their inci'easing
business. The new striu-ture, which is
directly opposite their mill .-unl raclor>
building, will contain 20,(111) sipiare feel
of door space and is valued at approxi-
mately lf.50,000. Accoriling to Manager
I„ Ilofi'nnin. the firm soon expects to
double the number of their employees
engaged in making show cases, bnililing
store fronts and fixtures, as well as con-
tracting work to 100 peopli'.
(^^ AN FRANCISCO faces a new period of achievement. We
^^ are confronted today with greater possibilities of indus-
trial and commercial development than ever before, and
our duty now lies in the immediate construction of all of the
great projects that were authorized by the voters last Tuesday.
The Golden Gate Bridge is now a certainty. The last doubt
has been swept aside, and it is in line with the spirit of real
San Franciscans that even those who have been doubtful of its
merits will join the ranks of the greater number who have de-
cided it shall be built.
Ten million dollars' worth of improvements for our harbor,
and the employment of hundreds of workers. For this we can
thank our friends in the south who came so loyally to our
assistance.
Twelve million dollars in government expenditures on the
Marin Bombing Base, the Alameda Army Air Base and the
Government Island Repair Base. Civilian pay rolls aggregat-
ing a million dollars a year. These are the fruits of transbay
unity that was inspired and fostered by our own committee
during nearly two years of tireless work.
Immediate improvement of our street railway system,
through the success of No. 35, and the coincident employment
of many men.
A new Ingieside jail that will remove at once a fire menace
that has concerned us for many years.
These, and many others, are the projects for which the
Chamber of Commerce asked its members to cast their votes,
and for whose success we can now admit a pardonable pride.
San Francisco faces the greatest era of construction in the
last twenty years. It will be an era of pay rolls and, we hope,
of prosperity.
ArsiATI
-or.;? i^-".
SAN FRANCISCO BUSINESS
NOVEMBER 5. 1930
I'lililislied we«kly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
clmnge. Telephone DA venport 5000. Subscription, ?4 a year. Entered as second-
cJass matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
The following subjects whicli have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
(lair of the notice. If hearing is desired
nil any subject, request therefor must be
made within twelve days from date. Ac-
lion on the subject listed will not be re-
stricted to the exact scope of tlie docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
11651 — Dried Fruit, LCL, eastbound: Re-
quest lor less carload rate of $2.00 per
too lbs. on dried fruit from California
to eastern destinations under TarilT 3-B
(I. C. C. No. 1238, H. G. Toll, agent).
11660 — Stove trays, steel enameled, in
mixed carloads with heating or cook-
ing: apparatus, westbound: Request for
inclusion in Item 3225-series, Tariffs 1-H
(I. C. C. No. 1237, H. G. Toll, agent), and
4-E (I. C. C. No. 1239, H. G. Toll, agent)
of stove trays, steel enameled (Subject
to llein 859).
11671 — Sugar. CL, eastbound — California
to Ivanhoe, Minn., and other points on
the same branch of the C. & N. W. Ry.:
Request for carload rate of 96c per 100
lbs., minimum weight 60,000 lbs. on
sugar from California to Ivanhoe, Minn.,
and points on the same branch of the
C. &. N. W. Ry. under Item 5200 of
Tariff 3-R (I. C. C. No. 1238, H. G. Toll,
agent).
11672 — Sugar. CI., eastbound— to South
Hibbing. nibbing and Virginia, Minn.:
Request for carload rate of OO'-c per
100 lbs., min. wt. 60,000 lbs. on Sugar
from California to South Hibbing, Hib-
bing and Virginia, Minn., under Item
5200 of Tariff 3-B (I. C. C. No. 1238,
H. G. Toll, agent).
11673 — Sugar. CI„ eastbound — California
to Ortonville and Montevideo, Minn.:
Request for amendment of Item 5200,
Tariff 3-B (I. C. C. No. 12.38, H. G. Toll,
agent), by reducing the rates to Orton-
ville, Minn. (Group 77) and Montevideo,
Min. (Group 5), to the following basis:
Ortonville, 91c per 100 lbs.
Montevideo, 92c per 100 lbs.
11674 — Malted milk, in glass packed in
barrels or boxes. LCL, westbound : Re-
quest for amendment of Item 2.i70-C of
Tariffs 1-H (I. C. C. No. 1237, H. G. Toll,
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent), to also apply on malted
milk, in glass packed in barrels or
boxes, less carloads.
11677 — Academy board and artists' can-
vas board. L(;L, westbound: Request
for establishment in Tariffs 1-H (I. C. C.
No. 1237. H. G. Toll, agent), and 4-E
<I. C. C. No. 1239, H. G. Toll, agent), of
third or second class rates as less than
carload commodity rates on academy
board and artists* canvas board from
eastern origin points to the Pacific
Coast.
11681— Fresh prunes, in baskets. CL, cast-
bound: Proposal to amend Tariff 2-Z
(I. C. C. No. 1247, H. G. Toll, agent), to
provide for the following carload rates
(in cents per 100 lbs.) on fresh prunes,
in baskets, mininnim weight 20.000 lbs.,
from stations on Southern Pacific in
Oregon to:
Groups: A-B-C-Cl-D-E-F-G-H-N J
1871/2 176
These rates to apply via either Portland,
Ore., or Klamath Falls, Ore., and Al-
turas, Calif.
steel fencing. ■
ed ; poultry netting; f<
1 or steel and wire combir
re fencing;
steel com-
nce gates,
ed; iroi
'. and sheet iron or steel, r
westl>ound : Request
rload rate of 95 cents per 100
imum weight 60,000 lbs., from
5" to Rate Basis 2 and
articles as described in Items 3587 and
3665 of Tariff 1-H (I. C. C. No. 1237,
H. G. Toll, agent).
683 — Sheet roofing fastenen
mixed
lbs., mi
Group
ixed
ith
stee
ing. cabinets, lockers, etc.. w(^tbound:
Request for inclusion of sheet roofing
fasteners in Sections 2 and 3 of Item
3465-D, Tariff 1-H (I. C. C. No. 1237,
H. G. Toll, agent).
11684— Tale. CL, eastbound: Proposal to
amend Tariff 3-B (I. C. C. No. 1238,
H. G. Toll, agent) as follows:
(a) Publish rate 65c per 100 lbs. to
Group "D" and west and 75c per 100
lbs. to east of Group "D" on talc as now
described in Item 1599.
(b) Cancel proportional rates on talc
from Los Angeles, Item 5210.
(c) Transit privileges to be permitted
under proposed rates. Item 1599, as may
be published by individual carriers.
11685 — Hay, CL, eastbound— from North
Coast to the Atlantic Seaboard : Re-
quest for carload rate of .$1.00 per 100
lbs. on hay, compressed, in bales, nrini-
mum weight 50,0000 lbs., from the
North Coast to the Atlantic Seaboard
under new item proposed for publica-
tion in Tariff 2-Z (I. C. C. No. 1247,
H. G. Toll, agent), by Rate Advice 7977
Dkt. 11505). Rates to other eastern
groups graded.
11686 — Bicycles. CL, westbound: Proposal
to amend Item 4060, Tariffs l-I (I. C. C.
No. 1246, H. G. Toll, agent), and 4-E
(I. C. C. No. 1239, H. G. Toll, agent), as
follows :
(a) Cancel entry reading:
"Bicycles (complete or stripped, with
or without stripped parts), in crates
(See Item 1720)."
(b) Amend the above entry by making
it subject to fltem 85S.
t 33-1/3 per cent mixture limitation.
11687 — Burlap bags, second-hand (used).
CL. eastbound: Request for establish-
ment of carload rate of 65c per 100 lbs.
in lieu of 85c rate in Item 1441 of Tariff
2-Z (I. C. C. No. 1247, H. G. Toll, agent).
11688 — Fur
rattan, i
Bambo
fibr
not
nested, set-up. in boxes or crates, im-
ported. LCL, eastbound — to Miami, Fla.:
Proposal to establish less carload rate
of $8.52 per 100 lbs. on furniture, viz.:
Bamboo, fibre, rattan, reed, seagrass or
wooden, not nested, set-up, in boxes or
crates, from Pacific ports to Miami,
Fla., under Tariff .30-T (I. C. C. No. 1245,
H. G. Toll, agent).
11689 — Closets or toilets, sanitary (chemi-
cal). LCL, weslbonnd: Request for les.s
carload r;ilc of not to exceed .1i4.00 per
100 Ills, (in closets or toilets, sanitary
(chemical) from Group "M" to the
Pacific Coast under Item 2137 (naming
carload rates) of Tariffs l-I (1. C. C.
No. 1246, H. G. Toll, agent), and 4-E
(I. C. C. No. 1239, H. G. Toll, agent).
11690— Roofing material, CL, westbound:
Proposal to amend Tariff l-I (I. C. C. .No.
1216, H. G. Toll, agent), by establish-
ing therein carload rate of $1.05 per
100 lbs. on roofing material (as de-
scribed in Item 4775 (.Sec. 2) of the
tariff) from Group *'M" to Arizona
Rate Basis 2 points.
11691— Lumber and other forest products
from Chutes. Ore., to New Mexico sta-
tions on A. T. & S. F. Ry.. CL, east-
bound: Proposal to establish carload
rate of 67^i;C per 100 lbs. on lumber and
articles taking the same rates from
Chutes, Ore., a Rate Basis 1 point lo-
cated on Portland Electric Power Com-
pany (Pacific Northwest Public Ser-
vice Co.), and intermediate points on
the Oregon-Washington Railroad &
Navigation Co. via Denver, Colo., to
Fierro, Santa Rita and Silver City,
N. M., and intermediate points on the
A. T. & S. F. Ry. under Tariff 18-K
(I. C. C. No. 1222, H. G. Toll, agent I.
11692 — Soapstone blocks, rough quarried,
sawed on four sides or less. CL, west
bound: Proposal to establish carload
rate of S4c per 100 lbs., minim
weight 60,000 lbs., on soapstone blocks,
rough quarried, sawed on four sides or
less, from Lynchburg and Rockfish. Va.
(Group "A") to the Pacific Coast under
Tariffs l-I (I. C. C. No. 1246, H. G. Toll,
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent).
11693 — Sulphur, CL, westbound — restric-
tion in routing from Freeport, Bryan
Mound, Sulphur Docks and Hoskins,
Texas, to the North Coast: Proposal
amend Item 1265 of Tariff 4-E (I. C. C.
No. 1239, H. G. Toll, agent), by adding
thereto an "Exception" reading as fol-
lows :
"Rates from Freeport, Bryan Mound,
Sulphur Docks and Hoskins, Tex., will
apply only as follows:
"Via H. & B. V. R'y.. Anchor, Tex.,
I.-G. N. R. R., Houston, Tex., B. S. L.
& W. R'y., N. O. T. & M. R'y. and
Kinder, La., Mo. Pac. R. R. or H. &
B. V. R'y., Angleton, Tex., St. L.
B. & M. R'y, Houston, Tex., H. S. L.
& W. R'y., N. O. T. & M. R'y. and
Kinder, La., Mo. Pac. R. R. and con-
nections.
"Via H. & B. V. Ry.. Anchor, Tex.,
I-G. N. R. R., Longview Junction, Tex.,
T. & P. R'y. and Texarkana, .\rk.-
Tex., Mo. Pac. R. R. or H. & B. V. R'y.,
Angleton, Tex., St. L. B. & M. R'y.,
Houston, Tex., I-G. N. R. R., Long-
view Junction, Tex., T. & P. R'y. and
Texarkana, .\rk.-Tex., Mo. Pac. R. R.
and connections."
11694— Wrought iron pipe fittings, straight
--€(San Francisco Busines)^
"Very Lateil Leads /ot»
NEW BUSINESJ
Listed below are the names of new flrrj'l
and changes of address of old firms e
gaged in the business under which the
are classified. Domestic Trade Depar
ment.
jntant — Norman MacEache
California.
Adjusters — C. R. Collupy (appraiser
fire I, .')8 Sutter to 995 Monterey; Salvaf
.\djuslment Corp., 201 Sansome to 4;
California.
Cities Advertisin
ill (commeiF
ith, Daniels )''«
rioads. and
rioads
rith
wrought iron or steel pipe, westbound:
Request for carload rate of .$1.00 per
100 lbs., minimum weight 40,000 lbs.
on wrought iron pipe fittings (Item
3660-series) in straight carloads or in
mixed carloads with wrought iron or
steel pipe (12 inches or over inside
diameter) (Item 3450-series) from
Group "D" to the Pacific Coast under
Tariffs l-I (I. C. C. No. 1246, H. G. Toll,
agent), and 4-E (I. C. C. No. 12.39, H. G.
Toll, agent).
11695 — Rubber goods, including pneumat-
ic rubber tires, tubes, solid rubber
tires, belting and hose, also battery
boxes. CL, westbound: Request for
amendment of Items 1800, :!323, 4810,
,5275 and 5280 of Tariff 1-1 (I. C. C. No.
1246, H. G. Toll, agent), to provide for
reduced carload rates from Group "J"
to California on basis of 77% of the
rates at present applicable from
Group "D".
[ continued on page 3 ]
Advertising — Bay Citi
System, Hearst Bldg.
Artists — Vance Blackr
cial), 220 Montgomery; S
Thian (commercial), 55 New Montgomer;
Attorneys— Hadsell, Sweet & Ingalls, df
California to 405 Montgomery; Lewis > '
Mitchell, 433 California to 405 Monti"
gomcry; Nelson & Nelson, 433 Californif
to 405 Montgomery; Cleveland R. Weigh'
433 California to 405 Montgomery.
Auctioneers — Garnie Auction Co. (Frei
H. Garnie), 738 Larkin.
Geo. R. Keith, 66
Auto Accessor
Turk to 509 Polk.
Auto Repairing — Seventli \\ .\uto Refi
pair, 1311 7th Ave.; Dutrak Brake I
Wheel .Vligning Service, 5 Van Ness So. '■
Automobiles— Kelley Kar Co., 1595 to 92
.Vve
Van Ne;
Barber Shops— Mac's Barber Shop. 144
Fillmore; Martin & Green, 3314 17th;
Otawa, 1608 Geary.
Beauty Shops — Hammer's Beauty Par
lor, 1211 Taraval; Louise La Verne Beauty
Shop, 1985 Mission; Odette Beauty Par,
lors, 2124 Fillmore to 240 Stockton.
Bottlers' Supplies -^ W^estern Bottlerc
Supply Co. (Frances Schaefer), 1859 t(
1868 Larkin.
Br
& Tr
ing— A. B. Fiedle
Sons Inc., 833 Market.
Broker— M. M. Vidic (i
444
Hayes.
Builders — Lindgren Swinerton
Mills Tower, job. Bush nr. Montgomery. ■
Butchers — C. Swanston & Son (wl
sale), Rhode Island and Division to Ber-
nice and 12th.
Candy— P. J. McNamara, 2857 24th to
3021 24th; Henry W. Wilkins, .3786%
Mission.
[ continued on page 4 ]
WOOL DISPLAY TO
EDUCATE PUBLIC
A refrigerator display depicting thci
wholesale cuts of choice grade lamb and'
a display of the utilization of wool Tor |
clothing will be featured at the annual,
convention of the California Wool
Growers Assn., at the Palace Hutel oni
November 12 and 13.
The wool utilization display has been |
arranged by the Wool Standardization j
section of the U. S. Department of Agri- j
culture at a cost of §10,000 and depicts
the various processes of manufacture ,
from ileece to fmished product.
The manufacturing processes as well as
the advantages of wool for sports wear
and other garments will be explained hv
two government representatives in at-
tendance.
W. E. Schn(,-ider, U. S. MarUethig >
cialist, urges that' wool dealers, ilep;
ment and retail store buyers mid <'\<
tives visit th<- disulay, wliich i.s ..ik-i
the public.
Problems pertinent to the productioi
belter sheep for meat and wool purp*
will be discussed by the sheepmen
their twtvday session.
|)C-
;i'\HMBER 5, 1930)3-
f reign and 'Domeitic
URADE TIPS
OREIGN TRADE TIPS
^ concerning Foreign Trade Tips
d be made to the International Trade
rtment of the San Francisco Cham-
if Commerce, DAvenport 5000, list
)ers being given.
Squid.
;er's Cove, New I'oundliuul. l';ickers
I are interested in exporting their
uet to San Francisco.
— Furniture, Glassware.
Juan, P. R. Party inquires for
s of local manufacturers of medium-
d and cheap furniture, also inex-
ive table glassware for hotels.
-Canned Fish.
Francisco. French canneries are
ted in offering mackerel and other
ed fish for export to San Francisco.
I— Colored Tiles and Pottery.
1 Francisco. Party desires list of
importers of colored tiles and pot-
frcim Spain.
—Chocolate, Confectionery.
I Francisco. Party is desirous of ob-
|ng the names of flrms or individuals
■ested in importng chocolate, confec-
or biscuits from Brussels, Bcl-
— Fresh, Dried and Caned Fruits.
1, Switzerland. Party desires to
ict exporters of fresh apples, also
i and canned fruits.
! — Chemical and Pharmaceutic
oducts.
Francisco. Milan, Italy, manufac-
r desires to get in touch with reliable
orters interested in chemical and
[^eutic products.
'3 — Agency.
tponhagen, Denmark. Party is dcsir-
of securing agency of San Francisco
>rters of dried fruits.
4— Reptile Skins and Kapok.
m Francisco. -V firm in the Nether-
Is East Indies wishes to get iu touch
!i reliable American importers of these
lucts. especially in San Francisco and
Angeles.
5 — Cocoa Powder. Unsweetened Block
hocolate or Cocoa Paste and
veetened Chocolate,
en Haag, Holland. Dutch manufac-
r, specializing in making the above
itioned products is interested in get-
touch with local importers.
16 — Seeds.
esterreich, Austria. Exporters of for-
trce seeds, fruit seeds, etc., seek a
il market.
!7— Dried and Canned Fruits,
ienna, .\ustria. Firm inquires for list
packers and exporters of dried and
ned fruits.
:8 — Peat Moss.
eipzig, Germany. Firm is desirous of
king trade connections with view to-
^d exporting peat moss from Germany
>his country.
29 — Japanese Pottery.
"okiii, .Japan. Exporters of Japanese
tery are desirous of contacting local
porters,
.lO— Chinese ProducU.
;hanKhai, China. Exporters of Chinese
bducls wish to get in touch with flrms
Crested in importing from China.
l31_Flour and Wheat.
Shanghai, China. Wholesale and retail
irchants are in position to import flour
d wheat from the United States and re-
est a complete range of samples of
'se commodities together with market
>32 — Dresses and Embroidered Linge
Shanghai, China. Firm is anxious
ler our market for the sale of their
esses and embroidered lingerie.
!33 — Chinese Novelties.
[ndianapolis, Ind. Firm is interested in
Iting in touch w ith importers of Chinese
Transcontinental Freight Bureau Docket
[ continued from page 2 ]
11696— Lumber and other forest products
from the North Coast to stations on the
Chicaeo. Rock Island and PaciHc Rail-
way in Eastern Colorado and Western
Kansas. CI,, eastbonnd: Proposal to
amend TarilV IS-K (I. C. C. No. 1222,
H. (i. Toll, agent), to provide for the
following carload rates (in cents per
100 lbs.) from the North Const to Chi-
cago, Hock Island & Pacific Railway
stations as shown:
1 74y.
621/6 67
52 59
56
3^02 Matheson, Colo
2-3-4-5 68V4
48
1 74V4
62^2 67
52 59
56
2-3^-5 68
48
3309
Elsmere, Colo
2-3-4-5
63%
52
59
48
3311
Genoa, Colo
1
2-3-4-5
71
63
60
52
67
59
56
48
3312
Bovina, Colo
1
2-3-4-5
74
66
62%
55
67%
59%
56%
48%
Present Proposed
Conunodity Commodity
F'rom Groups Groups
Index To Stations Rate Basis A D A D
1
o 2-3-4-5
1
2-3-4-5
3304 Ramah, Colo 1 74% 62% 67 56
2-3-4-5 67 52 59 48
3305 Calhan, Colo 1 74% 62% 67 56
2-3-4-5 66 52 59 48
3306 Tip Top, Colo 1 73 61 67 56
2-3-4-5 65 52 59 48
3307 Peyton, Colo.
3308 Falcon, Colo 1 72 60 67 56
Elsmere, Colo 2-3-4-5
Genoa, Colo 1
2-3-4-5
Bovina, Colo 1
2-3-4-5
3313 Arriba, Colo 1 74% 62% 68 57
2-3 68 57 60 49
4 68 56 60 49
5 68 57 60 49
3314 Flagler, Colo 1 74% 62% 69 58
2-3 71 59 61 50
4 68 56 61 50
5 69 57 61 50
3315 Seibert, Colo 1 74% 62% 70 59"
2-3 71 59 62 51
4 68 56 62 51
5 69 57 62 51
3316 Vona, Colo 1 74% 62% 71 60
2-3 71 59 63 52
4 68 56 63 52
5 69 57 63 52
3317 Stratton, Colo 1 74% 62% 72 eT
2-3 71 59 64 53
4 68 56 64 53
5 69 57 64 53
3318 Bethune, Colo 1 74% 62% 73 62"
2-3 71 59 65 54
4 68 56 65 54
5 69 57 65 54
3319 Burlington, Colo 1 74% 62% 74
2-3 71 59 66 55
4 68 56 66 55
5 69 57 66 55
3320 Kanorado, Kan 1 74% 62%
2-3 71 59 67 56
4 68 56 67 56
5 69 57 67 56
3321 Ruleton, Kan 1 74% 62%
2-3 71 59 68 57
4 68 56 68
5 69 57 68
3322 Goodland, Kan 1 74% 62%
2-3 71 59 69 58
69
1697— Wooden breakfast room tables and
buffets. CI,, westbound : Request for
aniiiidment of Item 2800 of Tarilfs 1-1
(I. C. C. No. 1240, H. G. Toll, agent), and
4-E (I. C. C. No. 1239, H. G. Toll, agent),
as follows :
(a) Eliminate the words "actual value
not exceeding $10.00 each" from entry
covering wooden breakfast room tables,
actual value not exceeding ?t0.IKI each.
(b) Include bullets, K. D. or set up.
1698— Transit practices of rail lines in
ctio
ith
oditi.
movinK
stigation
under T. C. F. B. Tariffs
of transit practices of lines in New-
England Freight Association, Trunk
Line Association, Southern Freight
Association, Central Freight Associa-
tion and Western Trunk Line terri-
tories, and what influence same way
have on traffic of the Transcontinental
Freight Bureau.
11699— Commercial grape brandy. CL,
eastbound: Request for carload rate of
?2.00 per 100 lbs., mininmm weight
.32,000 lbs. from California to Group
"A," Tariff 3-B (I. C. C. No. 1238, H. G.
Toll, agent), on brandy, grape, com-
mercial (not white brandy), certified
for manufacturing and industrial pur-
poses, not for medicinal or drug pur-
poses, in barrels.
11700— Bentonite clay, CL, westbound—
Cheyemie, Wyo., to El Portal, Calif.
(Y. V. R. R.) : Request for representa-
tion of Yosemite Valley R. R. as a par-
ticipating carrier in Tariff l-I (I. C. C.
No. 1246, H. G. Toll, agent), limited to
application of rate of 48c per 100 lbs, on
bentonite clay, minimum weight 80,000
lbs., from Cheyenne, Wyo., to El Portal,
Calif, (see Item 7907, which applies to
Rate Bases 2 and 3).
11701 — Battery boxes, covers or vents and
battery plugs, CL, eastbound: Request
for inclusion in Item 1200-A, Tariff .3-H
(I. C. C. No. 1238, H. G. Toll, agent), of
battery boxes, covers or vents, asphalt
composition, impregnated fibre or rub-
ber, or wooden ; battery plugs.
11702 — Cut decorative evergreens, N. O. S..
CL, eastbound — storage-in-transit at
stations in Oregon: Request for amend-
ment of Note 4, Item 1767 of Tariff 2-7,
(I. C. C. No. 1247, H. G. Toll, agent), to
permit storage at stations in Oregon.
11703— Celluloid combs, imported. l,C.l..
eastbound— to l':;istern Cjinada : Pro
posal to amend Item 530 of TariiT 30-1
(I. C. C. No. 1245, H. G. Toll, agent), to
provide for less than carload rate of
$3,00 per 100 lbs, on celluloid combs, in
packages, from Pacific Coast ports to
Rate Bases 11 and 12.
11704 — Grading or road making imple-
ments and agricultural implements,
mixed carloads, eastbound: Request
for amendment of Tariff 3-B (I. C, C,
No. 12,38, H. G. Toll, agent), to provide
for mixed carload shipments of grading
or road making implements (Item
2118-B) and agricultural implements
(Item 1035) at rates shown in these
items subject to minimum weight of
40.000 lbs.
11705 — Ground garnet rock, in sacks. CL,
eastbound: Request for ciirload rate of
$1.00 per 100 lbs. on ground garnet rock,
in sacks, minimum weight 80,000 lbs.,
from California to Group "D" and west
[ continued on page 4 ]
brass novelties, candlesticks, ash trays,
soapstone bookends, antique Chinese em-
broidered mats, etc.
20634 — Horse Hides. ^
O.saka, Japan. General importers and
exporters are desirous of contacting San
Francisco firms in the horse hide business.
20635 — Peppermint Oil and Pyrcnthrem
Flowers.
Hakodate, Japan. Party inquires for
list of importers of .lapanese pepper-
mint oil and pyrcnthrem flowers used
for manufacturing insect powder.
20636 — Tapioca.
San Francisco, .\ firm in the Dutch East
Indies are desirous of establishing trade
connections in San Francisco with view
toward exporting tapioca products to
this country.
20637— Advertising.
San Francisco, Representative of Sal-
vador newspapers, wishes to make con-
nections with San Francisco flrms desir-
ing to enlarge their markets or create
new ones there Ihrongli ndvertising.
20638— Coffee.
San Salvador. Party, having estab-
lished an office for commissions and
brokerage, would like to get in touch with
firms interesti'd in tin' coffee trade.
20639 — Sales Connection.
San Francisco. Sales manager with
personal experience in all Pacific Coast
states of the United States and Australia,
as well as New Zealand and Hawaiian
Islands, solicits sales connection.
20640 — Clothing.
New Y'ork, iCxporters of army surplus
clothing wcnild like to get in touch with
jobbers anti wholesalers of same in this
city; are also exporters of job lots cloth-
ing, and would like to contact manufac-
turers of same in this eitj-,
20641— Old Rubber Tires.
(Linton, India, Firm requests list of ex-
porb'rs r,r old rul>l)cr tires to China.
The Very Latest
LEADS for NEW BUSINESS
[ continued from page 2 ]
ChemicalB— A. I". Aiuircws, 211) Hialc,
Church Goods— A. N. Zncliariali, 27(1.-
Mission.
Cigars— C. Maiiiur/, llll:i I'ncilic; H. IC.
Sawyer, 751 Dianimul.
Cleaners— C A I) Cleaners & Dyers, 1 IIIC
California to 1 l.'ll Clement; Indo Persian
Cleaners, 22.S(i Lombard.
Cloaks and Suits — I. Bernstein, 1.-)2.i
Fillmore.
Corsets— Kashionette
Health C.
el Ci
Hi).") Marltel.
Delivery — Motoi'ey
•le Deliv
i-y Co
SI
9tli
.^)(l !■(
Dentist— Dr. C. E. i'ost, 210 to :
Dresses— Glory Dre.ss Co., 130 Sutter.
Dry Goods— I'air Dry Goods Store, 2078
Iniiin; C. Gordon, 4527 Mission.
Engineers — Madden & Keller Radio Ser-
vice, 12;) 2(1 to f.:i1 I.arltin.
Express— .Vuto Express Co., S."!! to 1)0(1
Bush.
Florists— Santa Crn/ Florist, 1573 Val-
lejo.
Fur Goods— Norlhern Siberian Fur Co..
875 Geary.
-Ethyl Gasoline Corp. (H.
55 New Montgomery to
Gasoline
Heinhart),
Bush.
Golf Courses— Caliente Golf Course, i)th
and Market.
Grocers — Bromberg's Sanitary Grocery
& Delicatessen, 1101 McAllister; P.
Gianakopulos, 4200 17th; Frank Marchuk,
.529 Buchanan; Mrs. J. Murray, 1493 Va-
lencia.
Haberdashe
-Harry C. Cohen, 61 Tay-
lor.
Hat Renovating: — Oxford Tailors,
Cleaners & Halters, 3204 Scott.
Heaters — Watrola Corp., I.tfl. (gas
water), 557 Market.
Hosiery— Merrill Hosiery Co. (G. .1.
Chatterton), 49 4th to 833 Market.
Hotels — Madrone Hotel, 977 Pine;
Nagoya Hotel, 1739 Post.
Importers— Novik Bros., 268 Market.
Ink & Rollers— California Ink Co., Inc.,
426 Battery to 545 Sansome.
Insurance— E. J. Carroll Co. (general),
433 California; Hcebner Norton Co., Ltd.,
114 Sansome; Guido Lenci, 315 Columbus
to 1106 Montgomery; Lloyds Casualty Co.
of New York, claims dept., 114 Sansome;
W. S. Mays & Co., Ltd. (A. T. Conlin), 369
Pine ; Les Russell, 2.35 to 315 Montgomery.
Investments — Protected Investment Co.,
405 Montgomery to 485 California ; War-
ranty Investment Co., 433 California to
405 Montgomery.
Iron — Braun Steeple Co., Ltd. (orna-
mental), 1088 Howard to (i.'W Potrero.
Jewelry — A. Brodsky, 54 Taylor; E.
Ravani, 760 Market.
Lamps— Sato Lamp & Shade Co., 1843
Fillmore.
Letter Shop— Culver Letter Service, 821
Market.
Library — Iris Black Shop (circulating),
1377 i)tll Ave.
Linotyping— Harold K. Blue, 355 Clay.
Lithographing — Union Lithograph Co.,
Inc., 741 to 7.35 Harrison.
Loans — San Francisco Building & Loan
Assn. (Harold H. Post), main office, 55
Montgomery.
Loose Leaf Equipment — Hehni Co.. 700
Market to 7 Front.
Lumber — Clark (bounty Lumber Co.
(G. B. Bleeeker), 24 California; I.. I).
MacDonald, 465 California to 19.30 Van
Ness Ave.
Machinery — G. F. Williamson (mining),
465 California to 19.30 Van Ness Ave.
Marble-^lohn M. Fabbris, 55 New Mont-
gomery to 275 Bush.
Markets — Lenci Ansano Meat Market,
1711 Greenwich; Cohn's Poultry Market,
1101 McAllister; B. .lermann's Sons, 1598
Bush.
Millinery— Ley Millinery, 1350 Polk.
Oculist— Henry M. Thompson, 45(1 Sut-
ler.
Opticians— Accurate Optical Co., Lid.,
3.-1(1 Post.
Painter— Henry A. Fricke, 664 Fulliin.
Pants. Overalls, Shirts— Peter Cow
(rntrs.), 3182 Mission.
Pet Shop — Braun's Pet Shop, 5126 to
.")837 Geary.
Photographer — Seely Studio, 466 Geary.
Physio Therapists- Buss Bldg. Physio-
Therapy Service, 235 Montgomery.
Portraitists— Lewis & Carroll, 210 Post.
Portraits — II. Lancaster (pictorial),
111)'.) Market.
Printing— Gordon Press, 561 Clay;
Miller Typographic Service Inc., 16 Beale
to 500 Sansome; Rotagravure Inc., 450 4th
to 735 Harrison.
Publicity— Hotel St. Francis Publicity
Dept., Powell ajul Geary.
Publishers Representative— W. W. Hea-
cock, 681 Market.
Publishers— Parent Teacher Bulletin,
760 Market to 419 Kearny.
Radio— Hansen Radio .Sales, 865 Post.
Real Estate — A. W. Scott, de Young
lildg.
Restaurants — (Caliente Tavern, 9lh and
Market; Fung Loy Gog, 848 Washington;
Lafayette Sandwich Shop, 15 5th; Lido
Restaurant, 3253 Mission; Paul J. Mar-
tina, 553 Clay; Post St. Coffee Tavern, 619
Post.
Roofing— Knight Roofing Co., 4740 Mis-
Rubber Goods— Clinuix Rubber Co., 833
Market; Davol Rubber Co. (W. J. Craft),
116 New Montgomery to 2460 Francisco.
Rug Cleaning— G & G Carpet & Rug
Cleaning Co.. 10 13th.
Sand— Olympia Sand Co., 235 Mont-
gomery to .525 Market.
Securities— C. W\ Ellsworth, .576 Sacra-
mento to 485 California.
Service Station— P. M. Ford, Monterey
and Genessee.
Sheet Metal— Peter L. Perini, 2555 .San
Bruno to 500 Brussels.
Shoe Shining— New Life Shoe Shining
Parlor, 205 Taylor.
Shoes— B & B Shoe Co. (infants), 833
Market; Enna .lettick Shoe Store, 961
Market.
Specialty Sales— .lack Glidewell, 2280
Howard.
Steel— Worth Steel Co. (W. S. Hanford),
417 Market.
Stenographer— Adele C. Richardson, 26
O'Farrell.
Store Fronts— Cliai les T. Williams Co.,
520 Jessie.
Surgical Supplies — .American Surgical
Sales Co., Ltd., 429 Sutter.
Surveyor- Capt. A. C. Wilvers (ma-
rine), 244 to 4.30 (jdifornia.
Tailors— C. Fazio, .3826 Balboa : S. Gcm-
don, 1207 .Sutter; Y. Urabe, 1731 Ocean.
Taxi Service— Star Cab Co., 299 O'Far-
rell.
Typewriters — Paeillc Typewriters Sir-
vice Co., 7 Front.
Underwear— Cooper's Ltd., 518 to ,526
Mission.
Watchmaker— Holaild A. Clark, 133
C.i-ary.
Window Cleaning— .\dvance Window
Cleaning Co., 534 to 900 Bush.
Woodcarving— Sam Berger, 3366 .Sacra-
nn^nto to :i!)l) »th.
Miscellaneous— Art Center, 730 Mont-
gomery; J. ICdnmnd Davies & Co., 6;{9 to
1814 Howard; Fir.st National Old Colony
Corp. of Boston, 235 Montgomery; Medi-
cal .Supply Co., 235 Montgomery; Constant
Meese, 240 Stockton to 57 Post; Mga Anak
Ng Bukid Inc.. 268 Market; Mooney's De-
partment Store, 1310 9th Ave.; OKA In-
ternational f:o., 1155 Mission; S. I). Pine,
433 California to 405 Montgomery; Pro-
credit Co., 26 O'Farrell; Security Money
Bag Co., 1 Montgomery; Warlord Pacilic
Co., 900 O'Farrell; Westinghouse X-Ray
Co., Inc., 679 Suiter.
Transcontinental Freight
Bureau Docket
[ continued from page 3 ]
under Tarilf 3-B (I. C. C. No. 1238, H. G.
Toll, agent).
11706— Insulating felt. CL, westbound,
from New York piers: Request for car-
load rate of .$1.25 per 100 lbs. on insu-
lating felt, minimum weight 20,000 lbs.
from New York Piers (Group A-2) via
steamer lines to Gulf ports, thence rail
to California under Tariff 1-1 (I. C. C
No. 1246, H. G. Toll, agent).
11707 — Canned goods, pickles, preserves
CL, eastbound — from Santa Maria
Calif. (Pac Coast Ry.) : Request for
amendment of Tariff 3-B (I. C. C. No.
1238, H. G. Toll, agent), to provide that
rates in Item 1390-A will also apply
from Santa Maria, Calif. (Pacilic Coast
Ry.— Gauge 3 ft.).
11708 — Hogs, CL, westbound— to National
City, Calif.: Request for inclusion of
National City, Calif., as a point of
destination in Item 2045-C of Tariff
36-B (I. C. C. No. 1223, H. G. Toll, agent),
at same rates and routes as shown to
San Diego, Calif.
11709 — Application of rates from and to
Josephtown. Pa., located on new "Ohio
River Branch" of Pittsburgh & Lake
Erie R. R.: Proposal to amend Tariffs
l-I (I. C. C. No. 1246, H. G. Toll, agent),
2-Z (I. C. C. No. 1247, H. G. Toll, agent),
3-B (I. C. C. No. 1238, H. G. Toll, agent),
4-E (I. C. C. No. 1239, H. G. Toll, agent),
17-K (I. C. C. No. 1240, H. G. Toll, agent),
27-M (I. C. C. No. 1232, H. G. Toll,
agent), 29-T (I. C. C. No. 1236, H. G.
Toll, agent), and 30-T (I. C. C. No. 1245,
H. G. Toll, agent), and North Coast
Directory 40-A (I. C. C. No. 1229, H. G.
Toll, agent), to provide for application
of the same rates from or to Joseph-
tow-n. Pa., as applicable from or to
Monaca, Pa., viz.:
Tariff 1-1— Group "B" (p. 371.
Tariff 2-Z— Group "B" (p. 21).
Tariff 3-B— Group "B" (p. 117).
Tariff 4-E— Group "B" (p. 20).
Tariff 17-K— Rate Basis 12 (p. l->3).
Tariff 27-M— Rate Basis 8850 (p. 108).
Tariff 29-T— Rate Basis 2 (p. 281 .
Tariff .30-T— Rate Basis 2 (p. 40).
No. Coast Directory 40-A — Group "B"
(p. 145).
11710— Broom corn brooms. CL, west-
bound : Proposal to increase the car-
load rate from Groups F, G and H in
Item 1875 of Tariff l-I (I. C. C. No. 1246,
H. G. Toll, agent), from .$2.20 to $2.50
per 100 lbs.
11711— Box shooks and egg crates. K. D.,
CL, eastbound— minimum weight: Re-
quest for amendment of Item 55 of
Tariffs 18-K (I. C. C. No. 1222, H. G.
Toll, agent), and 28-J (I. C. C. No. 1235,
H. G. Toll, agent), to provide for mini-
mum carload weight of 30,000 lbs. per
36-foot car on box shooks and egg
crates, K. D. (Commodity Group "D"
articles).
I17I2— Rubber and steel ships' fenders,
LCL, eastbound; Request for less car-
load rate of not to exceed $1..50 per 100
lbs. on rubber and steel ships' fenders
from the North Coast to Group "A"
under Tariff 2-Z (I. C. C. No. 1247, H. G.
Toll, agent) ; rates to groups west there-
of to be graded.
11713 — Rough-quarried stone and stone
sawed not more than four sides, CL,
westbound : Request for carload rate of
50c per 100 lbs. on this stone, minimum
weight 80,000 lbs., from Lueders and
Whilestone, Tex. (Group "H") to the
•••<6|San Francisco BusineI
Pacific Coast under Tariffs l-I (I. ( |(
No. 1246, H. G. Toll, agent), and U
I. C. C. No. 12.39, H. G. Toll, agent). |
11714— Animal or poultry feed. CL, wP
bound — Group "H" Stations in J
Mexico on At. & S. F. Ry. to the Ni
Coast: Request for amendnu'nl of I
.30-B, North Coast Territorial Direct
40-A (I. C. C. No. 1229, H. G. Toll, age
to also include reference to It
Ta
to akso include reference to Item 261i I
Tariff 4-E (I. C. C. No. 1239, H. G. 'ifl
agent). '
11715— Railway track rails in mixed »
loads with structural iron or steel. w<
liound: Request for inclusion of ra
way track rails, mixed carloads, J
Item 37.30 of Tariff l-l (I. C. C. No. vT
H. fi. Toll, agent I.
11716— Apples, prunes and other fr
fruits. CL, eastbound— to .Iiiplin <
Carthage, Mo.: Request for amendm
of Items .3795 and 3810, Tarilf
(I. C. C. No. 1247, H. G. Toll, agent).
provide for the same carload rales
Joplin and Carthage, Mo. (Group "I
as now published in these items i|l
Groups "F" and "G".
10929 (Reopened) — Fibre baskets
hampers, nested, packed in corrugat
paper cartons, lA'.l^ anil CL. westboun
, Request for amendnn-nt of Item
series of Tariffs 1-H (I. C. C. No. 12
H. G. Toll, agent), and 4-E (I. C. C. 1
1239, H. G. Toll, agent), to include 111
baskets or hampers, nested, packed
corrugated paper cartons. These fll4i
baskets or hampers are made
twisted paper fibre sometimes
flat, which is treated with a glue s
and then painted. The frame and stal
ard portions are made of wood.
11206 — Amended (Reopened) —
clothes lines, LCL, westbound: Requi '
for less carload rate of .$2.34 per 100 1)
on wire clothes lines from Group "J"l
Pacific Coast points under Item 5605
Tariffs l-I (I. C. C. No. 1246, H. G. T<
agent), and 4-E (I. C. C. No. 1239. H.
Toll, agent).
11273 (Reopened)— Rubber tires, (
westbound — transit : Request 1
amendment of Items 5275 and 5280
Tariffs l-I (I. C. C. No. 1246, H. G. Tc
agent), and 4-E (1. C. C. No. 1239, H
Toll, agent), to provide that carlo,
shipments of rubber tires may
slopped in transit to partly unload
11546 (Amended)— Crude infusorial eaM
CL, eastboinul: Request for c:n'l&
rate of :?10.00 per ton on crude infusor)
earth from California and Oreg
points to Groups "A" and "B" mid
Tarifls 3-B (I. C. C. No. 12,38, H. G. To
agent), and 2-Z (I. C. C. No. 1217, H.
Toll, agent), respectively.
11655 (Amended)— Second-hand wood
tanks. K. D., and fixtures. CL, i-a
bound: Request for carload rate of 4
per 10(1 lbs., minimum weight 10,0
lbs., on second-hand wooden taiiV
K. D., and fixtures, including gaiif
iron or steel bands or hoops and lu(
from gold hill, Nev. (Virginia & Truck
Ry.) to Denver, Colo., under Tarilf 3
(I. C. C. No. 1238, H. G. Toll, agent). Tl
weight of the fixtures, gauge, iron
steel bands or hoops and lugs not
exceed 20'7, of the weight of the eiil
carload.
NEWS NOTE
Through the establishment of liraili
offices of their San Francisco faitoi
branch office, the Reading Chain & Bloi
Corporation of Reading, Peniisylvaili
are now represented in Los .\ngelc
H. H. Knowles, who established the Pari!
office here, which is headquarter
the western states, will supervise II
new office and warehouse located at 21
East 7lh Street, l-os Angeli>s, for whil
.\. A. Grant has been appointed his assis
ant. The San Francisco headquarters at
warehouse is located at (i25 Third Slrerl
AEW LEADS
RADETIPS
*^aniranrfe
U5im00
Published Weekly by San Franctsco Chamber of Commerce
I
Vashxngton Will SPEED WORK on Alameda Air Base
UME XX
NOVEMBER 12, 1930
Number 46
-^
»ORT DISTRICT PLAN OUTLINED
uick Anion
^n $12,000,000
Projed Foreseen
p^HAT tlU' \V;u- Ui'paitmcnt will ii.it
I ilclay immcdiati' cmistiuction of
I marly twelve million dollars
'- worth of (ioveriiiiient projects
iited by the Marin Meadows Bonib-
,e. Ahinieda Army Air Base and
lunt Island Repair Base and a
lent civilian payroll of almost a
ilolhirs a year, was assured in a
11 addressed to William F. Bene-
tlie San Francisco Chamber of
rce by F. Trubee Davison, assist-
etai
.if '
chal
iif a'
nil. I
irhe War Departn
lote that the dona
thanks for the
ling this apprc
elle
efforts
al. The Wa
;ment Hill take every action possible
xpedite construction end."
issaK.' of th.' Alameda Air Base and
(l.iveriimeiit Island Repair Base prop-
ions, which appeared on the Ala-
la city ballot last week, brought to
iceessfnl close one of the most im-
!aiit and viR.ir.ius campaigns ever
lucted in behalf of the various com-
lities bordering the Bay. This cam-
;ii had its incepli.in more than a year
in the appointment of a special Army
Base ('.(inimittee by May.ir James
pli, .Ir., of San Francisco with William
iiedicl, assistant manager and comp-
r .if tlu- San l'"rancisco Chamber of
iierce, as chnirnian. Other mem-
of the c. inimittee wei-e representa-
f the >-ariiins c. immunities bordering
lay. and established a precedent in
nilicntion .if transbay interest that
veiitnally to a greater achievement
11 had been .iriginally hoped for.
Vt thi' initial meeting of the c.immiltee.
agr.M'd that each community repre-
was at liberty to submit to the
imi-iit in Washingt.in its own side
!■ proposed air base, but that once
ivernmenl had expressed a prefer-
ce for one over thi' others, all of the
unities would immeiliately forget
individual interests and pull to-
for the success of the one chosen.
s stage of the proceedings the only
Dject involved was the air base, which
uld have represented in the neighbor-
ed of two million dollars. Later, how-
it developed that the one project
luld carry with it other necessary ad-
icts, which included the repair base and
bombing base. These, if secured for
San Francisco Bay .Area would auto-
itieally divert from distant communities
illions of dollars previ.iiisly allocated to
em.
I continued on page 4 ]
Another Word from
Postmaster Todd
Only forty-two days until
Christmas, and some of those
packages that go places on sea
things should be gettingstarted.
Unless you want your Christ-
mas gifts to turn into New
Year greetings mail 'em early!
That's the word of Post-
master Todd. He started
preaching "mail early" ser-
mons a month in advance last
year and they worked. Now he's
at it again.
The Chamber of Commerce
has promised to pass the idea
along. Here it is.
Do your Christmas mailing
early !
TWO NEW COMMITTEES
NAMED BY PRESIDENT
A PPOINTMENT of the Industrial
/\\ and Domestic Trade Committees,
/ i\ which will consider important
^- -^^ functions of the San Francisco
Chamber of Commerce dm-ing the com-
ing year, have been announced i:)y Presi-
dent Cutler,
John R. Cahill is named chairman of
the Industrial Committee and L. O. Head,
vice-chairman. Members of the com-
mittee arc:
George Elliott, William Ross, T. P.
Andrews, Carl G. Brown, Andrew J.
Gallagher, Charles Elsey, Sherman Burke.
E. O. Ryder. J. Scott Kider and Frank A,
Somers.
The Advisory Committee of the In-
dustrial Committee follows:
L. A. WcidenmiUler, Warren H.
McBryde, Harry J. Moore, John (» Levi-
son, Alfred E. Raas, F. F. Elliott, C. E.
Baen, Sidney Lawrence, Morgan Walsh.
J. L. Snyder. Henry T. Bostwick, W. J.
Bevan, Clarence R. Lindner, Lewis E.
Haas, Robert P. Holliday, E. A. Evans.
L. M. Brown, Herbert Eloes.ser. E. S.
Houdlette, Arnold E. Foster, Frank G.
White, W. L. I'attiani, W. B. Maxwell,
Raymond W. Cortelyou, Daniel Murphy,
W. H. George, R. E. Fisher, S. F. Nor-
wood, P. J. Shaw. H. A. Hinshaw. John
Cuddy, (niarles S. Young. W. N. Burk-
hardt, J. Emmet Hayden, P. L. Lotz, H.
N. Carroll. Charles M. Gunn, C. E. Healy,
Horace Guittard, Merritt A. Cutten, A. J.
Watson, B. A. Gayman. C. C. Cole, R. J.
Gruenberg, Joseph S. Thompson, William
H. Ilarrelson. M. ('. (iil)son. James E.
Power, Louis L. Lurie, F. T. Letchfleld.
[ continued on page 4 ]
Chamber Committee
Presents New Method
Of Harbor Control
A NEW system of harbor control which will entail the foiTning
/-\ of a port district that will have the power of voting its own
bonds for improvements, and place San Francisco's water-
front upon a parity with other parts of the Pacific Coast, is
advocated by the San Francisco Chamber of Commerce in an
announcement by its Maritime and Harbor Committee, after
months of investigation.
In a statement by Louis C. Stewart, Chairman of the Cham-
ber's Committee, the plan is set forth as the most practical method
of co-ordinating the management, control and operation of the
waterfront of San Francisco, and is endorsed by such organiza-
tions as the Pacific American Steamship Association and the
Ship Owners' Association of the Pacific Coast.
The Chamber's plan suggests that the proposed port district
shall be organized as coincident with the City and County of
San Francisco. The management of the affairs of the district
would be vested in a board of trustees to be appointed by the
Governor, to function like a board of directors in a private cor-
poration with the actual executive administration of the affairs
of the port district to be vested in a harbor master appointed by
that board. The board of trustees would hold title to all property
of the district as trustees for the district.
All future bonds issued for the improvement of the i)oi-t district
would be payable out of harbor revenues .just as the State bonds
are at present, but behind those bonds would be the credit of the
district and before such bonds could be issued they would have to
be approved by the voters in the district.
The Chamber is preparing the draft of an act to provide for
such a district to be submitted for the consideration of the legis-
lature convening next January. The act of cour.se will contain
adequate provision safe-guarding all outstanding or authorized
bond issues.
The bill as prepared will provide for representation on the
board of such statewide interests as agriculture interested in
port development, but will provide for majority reijresentation
thereon from the residents in the port district.
•••SfSAN Francisco Busines
SAN FRANCISCO BUSINESS
NOVEMBER 12. 1 9 .? 0
Pul>lished weekly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Teiephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
of March 3, 1879.
Transcontinental
Freight Bureau Docket
..*h —
The following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date. Ac-
tion on the subject listed will not be re-
stricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
11717— Bicarbonate of soda in mixed car-
loads with phosphate of lime and
sodium alum, westbound: Request for
amendment of Item 3825 of Tariffs l-I
(I. C. C. No. 136 and 1246, H. G. Toll,
agent), and 4-E tl. C. C. No. 1239, H. G.
Toll, agent), by eliminating the words
"subject to Item 858" from the entry
covering "sodium (soda), bicarbonate
of (saleratus), in bags, subject to Item
t858 (see Item 5025).
t33i^% mixture limitation.
11718 — Contractors' rigs, CL, westbound:
Request for inclusion in Item 3960-
serics of Tariffs l-I (I. C. C. No. 1246,
H. G. Toll, agent), and 4-E (I. C. C. No.
1239, H. G. Toll, agent), of contractors'
figs, each rig consisting mainly of:
1 steel mandrel, 1 steam boiler and en-
gine, 1 turntable, 1 bedsill, 1 set of
structural steel leaders, 1 steam ham-
mer, 1 swing engine, 1 gas engine, 1
concrete mixer, 1 steam pump, 1 steam
syphon, a few run timbers which are
used to block the machinery on the cars
and also used on the job to skid the
heavy machines into various positions.
11719 — Coin operated weighing scales.
LCL, westbound: Request for inclu-
sion of coin operated weighing scales
in Item 4900 of Tariffs l-I (I. C. C. No.
1246, H. G. Toll, agent), and 4-E (I. C. C.
No. 1239, H. G. Toll, agentl.
11720— Cereals or cereal products, viz.:
wheat, bran, flour (grain), alfalfa mo-
lasses meal, mill feed. CL, eastbouild—
from Pilot Rock, Ore.: Request for
addition of Pilot Rock, Ore., as an
origin point in Item .3735 of Tariff 2-Z
(I. C. C. No. 1247, H. G. Toll, agent).
11721— Bottles and jars. CL, westbound—
f)om Sapulpa, Okla.: Request for 25'/,
reduction in the rates on bottles and
jars, carloads, from Sapulpa, Okla., to
the Pacific Coast, Item 2930 (Section 2)
of Tariff l-I (I. C. C. No. 1246, H. G.
Toll, agent), and Item 2930-B of Tariff
4-E (I. C. C. No. 12.39, H. G. Toll, agent).
11722— Slabs (reinforced concrete), build-
ing or roofing, without glass insertions.
CL, westbound: Proposal to establish
through carload rate from Group "C,"
Item 4990 of Tariff 4-E (I. C C. No. 1239,
H. G. Toll, agent).
11723— Sectional flooring, iron bolts, lag
screws, CL. eastbound. Request for in-
clusion of sectional flooring, iron bolts
or lag screws in Hem 2295 of Tariff 2-Z
(I. C. C. No. 1247, H. G. Toll, agent).
Tile weight of the iron bolts or lag
screws loaded in car not to exceed 200
lbs. at same rates.
11724 — Dairy products, including eggs,
Cl>, westbound and eastbound — mini-
mum charge for storage-in-transit:
Proposal to amend Tariffs l-I (I. C. C.
No. 1246, H. G. Toll, agent), 2-Z (I. C. C.
No. 1247, H. G. Toll, agent), 3-P (I. C. C.
No. 1238, H. G. Toll, agent, and 4-E
(I. C. C. No. 1239, H. G. Toll, agent), to
provide for minimum charge of 6c per
100 lbs. for storage-in-transit of dairy
products, including eggs.
11725 — Lumber and other forest products
from Spokane. Wash., to stations on the
Long Island Railroad, CL, eastbound:
Request for amendment of Tariff 17-K
(I. C. C. No. 1210, H. G. Toll, agent), to
provide for application of Rate Basis 1
rates to stations on the Long Island
Railroad on traffic from Spokane Dis-
trict.
11726 — Fresh or frozen fish, CL, west-
bound— storage-ill-transit : Request for
amendment of Item 2573, Tariff 1-1
(I. C. C. No. 1246, H. G. Toll, agent), and
Item 2576-B, Tariff 4-E (I. C. C. No.
1239, H. G. Toll, agent), to permit
storage-ill-transit privileges as pub-
lished in tariffs of individual lines.
11727 — Denatured alcohol, CL, eastbound
— California to stations in Minnesota,
North and South Dakota:
(a) Request of shipper for publication
of eastbound rates on alcohol as per
Item 5508 of Tariff 3-B (I. C. C. No.
12.38, H. G. Toll, agent), via Missouri
River gateways to all destinations
covered by Groups 1 to 11, inclusive.
(b) Carrier's proposal to amend Item
5508 of Tai-iir 3-Ii to provide for the
following carload !-ates (in cents per
100 lbs.) :
To (see p. 630)
Group Rate Rte.
First block. 8 105 A
Min. wt. 40,000 lbs 9-10 105 A-E
Second block, 8 85 A
Min. wt. 70,000 lbs 9-10 85 A-E
Third block, 8 85 A
in tank cars 9-10 85 A-E
Application of rates in Proposal (b) to
be restricted to points of origin (Cen-
tral California and north) from which
rates apply to other groups via North
Coast gateways.
11728 — Lumber and other forest products,
including doors, set-up sash, and shin-
gles, CL, eastbound — California to
Rapid City, South Dakota: Request for
amendment of page 27, Supplement 18
to Tariff 27-M (I. C. C. No. 1232, H. G.
Toll, agent), to provide for rates on
doors and set-up sash (commodity
Group "F") based 1 cent per 100 pounds
higher lliaii commodity Group "D"
rates from (^alifm-iiia to Rate Basis 7004
(Rapid City, South Dakota).
This page to be further amended by
establishing through carload rates on
shingles (commodity Group "A"), also
"Trans-Shipment" rates on commodity
Groups "A," "D" and "F" articles to
Rate Basis 7001.
11729 — Compound petroleum lubricating
oil. CL, eastbouild: Request for car-
load rate of about 95c per 100 lbs., mini-
mum weight 40,000 lbs., on compound
petroleum lubricating oil, in metal cans,
boxed, or in drums, from California to
eastern destinations under Tariff 3-B
(I. C. C. No. 1238, II. G. Toll, agent).
11730 — Sweet anise (finocchio), CT., east-
bound : Request for inclusion of sweet
anise (liiiocchioj in Item 3500 (Section
1) of Tariff 3-B (I. C. C. No. 1238, H. G.
Toll, agent).
11731 — Clothing cabinet hardware, wall
case hardware, show case hardware and
shelving hardware, LCL. anil CL, west-
bound: Request for ainendnient of
Tariff 4-E (I. C. C. No. 1239, H. G. Toll,
agent), to provide for less carload rate
of $3.18 per 100 lbs. and carload rates
of .?2.13 per 100 lbs., minimum weight
20,000 lbs., and .$1.78 per 100 lbs., mini-
mum weight 30,000 lbs., from Group
"C" to the North Pacific Coast on :
Clothing cabinet hardware, i. e. Car-
riage, uprights, spiders, wings, frames,
track, garment bars, caster rollers,
shields, door stops, angle irons, door
guides and hat rods, iron or steel,
bronzed or nickeled, in boxes or crates.
Wall case hardware, i. e. Back posts,
shelf supports, hang rods, pullout rods,
guards, carriages, iron or steel, bronzed
or nickeled, in boxes or crates.
Show case hardware, i. e. Back posts,
shelf supports, legs, iron or steel,
bronzed or nickeled, in boxes or crates.
Shelving hardware, i. e. Shelf supports,
iron, in boxes or crates.
11732— Oil burning cooking stoves. LCL,
eastbound: Request for establishment
in Tariff 3-B (I. C. C. No. 1238, H. G.
Toll, agent), of the following less than
carload rates on oil burning cooking
stoves from California to Groups : ,\-B.
.?3.00 per 100 lbs.; C-Cl-D-E, .*2.50 pir
100 lbs.
11733— Cotton and cotton linters. for ex-
port, CL, westbound : Proposal to amend
Tariff 29-T (I. C. C. No. 1236, H. G. Toll,
agent), to provide for rate of 83c per
100 lbs. on cotton and cotton linters, as
described in Item 540-A of the tariff,
and rate of ,?1.01 per 100 lbs. on cotton
and cotton linters, as described in Item
545-.\ of the tariff, from Dallas, Tex.,
and other Rate Basis 5 points to Pacific
Coast ports.
11734— Crude lump pumice. CL, east-
bound— from Hanibonc and Bartle,
Calif. (McCloud River R. R.) : Request
for amendment of Tariff 2-Z (I. C. C.
No. 1247, H. G. Toll, agent), to provide
that Item 3040 will also apply from
Hambone and Bartle. Calif.
11735 — Macaroni or spaghetti, cheese and
sauce, in combined packages, CL, west-
bound: Request for establishment of
the same carload rates on macaroni or
spaghetti, cheese and sauce, in com-
bined packages, in boxes, from eastern
points to California under Tariff 1-1
(I. C. C. No. 1246, H. G. Toll, agent), as
in effect on canned goods Item 1920 of
the tariff.
11736— Fish meal and fish scraps, im-
ported. (.^.L, eastbound: Request for car-
load rate of 50c per 100 lbs. on fish
meal and fish scraps, imported, from
Pacific Coast ports to Rate Bases .3-A,
4, 5 and 6, Tariff 30-T (1. C. C. No. 1245,
H. G. Toll, agent).
11737— Ground peat (moss). CL, west-
bound: Request for carload rale of 75c
per 100 lbs. on ground peat (moss), in
bulk or in bags, from Group "F" Min-
nesota point to the North Coast, Tariff
4-E (I. C. C. No. 1239, H. G. Toll, agent).
11738 — Canned crab, imported, CL, east-
bound — to Eastern Canada: Proposal
to establish carload rate of .$1.15 per
100 lbs. on canned crab, mininiuni
weight 40,000 lbs., from Pacific Coast
ports to Rate Basis 11, Item 570 of
Tariff 30-T (I. C. C. No. 1215, H. G. Toll,
agent).
11739 — Asbestos cement and asbestos com-
position heating furnace pipe or elbows
in mixed carloads with heating fur-
naces, etc.. eastbound: Request for
amendment of Item 2206 of Tariff 3-B
(I. C. C. No. 1238, H. G. Toll, agent), as
follows:
(a) Include asbestos cement (not to ex-
ceed 3 per cent of the total weight of
furnaces in the car).
(b) Include asbestos composition hef*
ing pipe or elbows (air or sinol
flues), subject to Item 478 (33% •
mixture limitation). I
11740— Ammonium alginate and sodinl
alginate. LCL, eastbound: Request f I
less than carload rate of $2.50 per 1 1
lbs. on ammonium alginate and sodiii I'
alginate, in bags, barrels or boxes, frof
San Diego, Calif., to Group "D"
west. Item .3735 of Tariff 3-B (I.
No. 1238, H. <;. Toll, agent) (namii '
carload rates).
11741— Aroostook Valley R. R. : Reque
for representation of the .Vroostw
Valley R. R. as a participating carri
in Tariffs 2-Z (I. C. C. No. 1247, H.
Toll, agent), 3-B (I. C. C. No. 1238, H.
Toll, agent), 17-K (I. C. C. No. 124
H. G. Toll, agent) (North Coast Lumbe
and 27-M (I. C. C. No. 1232, H. G. Toi
agent (California Lumber), also Nor
Coast Territorial Directory 40-A (I. C.
No. 1229, H. G. Toll, agent) ; rates
stations tlierenn to be on same basis i^
apply to that territory.
11742— Alarm clocks (having cases mai
of bakelite or similar composition) LC.
westbound: Request for inclusion .
alarm clocks (having cases made ■
bakelite or similar composition), boxC'
in Item 21.35 of Tariffs l-I (I. C. C. N
1246, H. G. Toll, agent), and 4-E (I. C.
No. 1239, H. G. Toll, agent).
10961 (Reopened) — Electrical device
viz.: Corn poppers, curling irons, grr
stoves, heaters, heating pads, hot plat<
and
a trie
, ak
sulated
secur
cketed jugs, insulatli
boxes, and reserve tanks
ne. water or oil (nested and lock!
ly in metal frame), mixed
loads, westbound: Request for m
carload rate of .$1.60 per 100 lbs
these articles from Group "E" to Cal
foriiia under Tariff l-I (I. C. C
1246, H. G. Toll, agent).
11203 (Reopened) — Floor screens, foldit
or panel, iron or steel, CL, westbound
Re(|uest for inclusion of floor screen
folding or panel, iron or steel, in Itei
2770 of Tariffs l-I (I. C. C. No. 124
H. G. Toll, agent), and 4-E (I. C. C. N
1239, H. G. Toll, agent).
11530 (Amended)— Furniture, includir
desks and tables, CL, westbound:
quest for amendment of Item 2786
Tariffs l-I (I. C. C. No. 1246, H.
Toll, agent), and 4-E (I. C. C. No. l;
H. G. Toll, agent), to provide for tl
same basis of carload rates as in fo
on furniture under Section 5 of ltd
2875 of Tariff l-I and Section 4 of Itei
2875-A, Tariff 4-E.
11650 (Amended)— Apples, CL, eastboun
— transit : Request for amendme
Paragraph If I, Rule 16 on page 3
Tariff 2-Z (I. C. C. No. 1247, H. G. Tol
agent), to provide for privileg
stopping-in-transit carload shipmeu'
of apples to partly unload ; in
words, eliminate "nor apples in straiglj
carloads" from Note 1.
Item 1940-A of Tariff 3-B (I. C. C. N.
12.38, H. G. Toll, agent), naming rati
on apples, also to provide for privileg
of stopping-in-transit to partly unln;iil
Permanent Art Gallerie-
Beaux Arts Galerie
East-West Gallery
de Young Museum
Courvoisier Gallery
Gump Galleries
166 Geary Strci
609 Sutter Streii
Golden Gate Par
- 474 Post Strei
- 246 Post Strei
Legion of Honor Palace - Lincoln Par
Paul Elder Gallery - 239 Post Strct
Valdespino Gallery - 345 O'Farrell Stre
Vickery, Atkins & Torrey - 550 Sutter !
Wordcn Art Gallery - 312 Stockton Stre
Schwabacher-Frey Gallery, 735 Market !
Workshop Gallery - 536 Washington !
FOREIGN TRADE TIPS
uiries concerning Foreign Trade Tips
luld be made to the International Trade
partment of the San Francisco Cham-
of Commerce, DAvenport 5000, list
mbers being given.
1 — Oriental Kugs and Carpets.
)Iirzapur, I'. 1'. India. Mamifacturers
Oriental ruKs and carpets, made of
ic line wciiil, desire to extend their
rket to the Lnited .States.
96 — Wrought Steel T and Strap Hinges.
ranibes-Nanien, BelBium. Kxporters of
eavy T and strap hinges to the
States are desirous of contacting
iporters of these commodities.
197— Ultramarine Blue.
lochester, N. Y. Belgium manufacturers
ultramarine blue wish to establish
Ibncies in a few cities, including San
ncisco.
198— Pilchards.
lordeau, France. French linn is in-
ested in the importation of California
chards, not only as brokers and sell-
! agents, but also as buyers for their
count. They are equipped to handle
proximately 6000 to 7000 cases of pil-
ards a year.
i99_Veneered Wood.
San Francisco, Calif. French firm seeks
:ent interested in imported veneered
)od.
BOO — Agency.
Los .Vngeles, Calif. Party is seeking the
ency of California exporters of petro-
im products, fruits and lish products.
ence available.
BOl — Church Goods.
k, N. Y. Representative of his
iher's firm in Oermany is desirous of
utacting local importers and jobbers
specialize in church goods, such as
iiastical ware, religious articles, re-
is calendars, altar laces, rosaries, etc
S02 — Peat Moss and Dried Beet Pulp.
Hamberg, Cermany. A broker and
presentative for European factories
aling in peat moss and dried beet pulp
anxious to be put in touch with local
porters of these commodities.
603 — Egg Grading Machine.
Duesseldorf, Germany. Manufacturers
g grading machine which automa-
y handles the eggs, grades them by
[■ight and brands them with a rubber
mp wish to communicate with inter-
ted parties.
604 — Mineral Paints.
Lohwald, Germany. Manufacturers of
mineral paints desire to contact
ia importers of this commotlity.
ovelties.
with long selling experience is desirous
of having direct representation or to es-
lahlish sole agency in the territories of
Mexico or China in machinery, electrical
appliances, telephone equipment, struc-
tural materials of any description, radio
id parts.
StC'.l
ob-
605
Batavia, Ja
isincss in ;i
be put in
ted in imp
606 — Reprei
Passaic, N.
■der
kinds of novelties wislies
iich with local firms inter-
ting novelties from Java,
ntation.
[. Party, 52 years of age,
iianufacturers
1. .\ manufac-
M-pets wishes to
I'rancisco.
anxious to represent
• exporters abroad.
607— Carpets.
Prague, Czechoshivaki:
rer of jute and wool c;
)p,Hrit an agent in San
»608 — Popsicle Machine.
I Francisco. Party wishes to pur-
' a popsicle machine, used in making
apsides about -10 to 50 pieces at a time.
1609 — Broom Straw.
Quezaltenango, (iuatemala. Manufac-
irer and exporter of broom stra
fine quality is desirous of contacting
ifacturers of brushes interested in
rting several bales of straw,
nolo— Seeds.
Christchnrch, N. Z. A seed merchant
Hshes to (ditain vegetables and flowe
eeds in large quantities, and inquires for
Qtalogues disclosing wholesale prices.
P611 — Representation.
San Francisco. An electrical engineer
20612— Marble Chips.
New York. Firm is
taining a list of importers or dealers in
this city, handing marble chips, such as
used by tile setters, tlooring concerns, etc.
200613— Marbles.
Osaka, .lapan. Manufacturers of toy
glass marbles are looking for a local mar-
ket for this commodity.
20614— Black Micanite Tapes.
Tokio, Japan. Japanese exporters wish
to contact electric goods merchants in
this city interested in importing black
micanite tapes.
20615 — Representation.
Cali, Colombia. Party is interested in
acting as representative for houses on the
west coast of the United States, who do
business exclusively in lard, wheat Ilour,
wheat. References available.
20642 — Lingerie. Handkerchiefs.
Caguas, Porto Rico. Manufacturers of
lingerie and baniikerchiefs will submit
samples to parties interested in importing
same from Porto Rico.
20643— Apples.
San I'rancisco. Firm interested in the
exportation of fresh California apples to
F.urope desires to contact reliable packers.
20644— Dried Prunes.
New Y'ork City. Party inquires for list
of exporters of dried prunes to Northern
Furope.
20645 — Representation.
New Y'oi-k City. I-^xport and import
shipping agent with 18 years' experience
is desirous of contacting large exporting
or importing houses in California in need
of representation in the East to look after
all details, as to shipping, handling, etc.
20646— Glass.
Charleroy, Belgium. Suppliers of Bel
gium Hat <lrawn windtjw glass seek i
local market.
20647— Electric Drills.
San Francisco. French manufacture
electric drills seeks an agent in San
Francisco.
20648 — Chinaware.
Saxony, Germany. Manufacturer of
Chinaware wishes representation in this
nity.
20649— Chemical and Pharmaceutical
Products.
Athens, (ireece. Commission agents are
interested in getting in touch with manu-
facturers or exporters of chemical and
pharmaceutical products.
20650 — Charcoal.
New Y'ork. Party in Mexico wishes to
expoit charcoal made of hardwood to the
I'llited States.
DOMESTIC TRADE TIPS
Inquiries concerning Domestic Trade Tips
should be made to the Domestic Trade
Department.
D-3594 — Representative.
Philadelphia, Pa. Kaslein concern seek-
ing a representative in this city to dis-
tribute their line of cotton batts and felt.
D-3595 — Representation.
I.os Angeles, Calif. Firm anxious to
secure the representation of novelties,
toys and notions, office supplies, whole-
sale paper line, and advertising novelties,
in Los Angeles. Would be glad to receive
wholesale prices on these lines, if con-
cerns would not care to have direel repre-
sentation.
D-3596 — Sales Agents.
Santa Cruz, Calif. Concern desires to
get in touch with reliable firms or indivi-
duals to act as sales agents for a new
game.
D-3597 — Representation.
Brooklyn, N. Y. Manufacturers of sani-
tary wiping cloths for polishing and
manufacturing purposes, are looking for
a good live wire salesinaTi to sell their
products in San I'rancisco and vicinit.\,
on a connnission basis.
D-3S98— Salesmen.
Los Angeles, Calif. Firm looking for
reliable salesmen in this city to sell a
novel ami very meritorious Christmas
gift on a connnission basis.
D-3599— California Product.
Charhstown, Mass. Party would like
to get in touch with a firm or an indivi-
dual having a California prmlucl that
they would like to market in Boston and
vicinity.
D-3600— Representation.
Milwaukee, Wis. Company desires to
represent San I'rancisco manufacturers
of items of merit, preferably specialty
items. Will also consider articles which
are sold to the building construction
trade.
D-3601 — Representation.
Chicago, III. Concern seeking an agent
to represent their line of incinerators in
this city and vicinity. Prefer someone who
is familiar with the building specialty
lines, or one who has a wide acquaintance
among architects and builders.
D-3602 — Northern California Representa-
tive.
Sacramento, Calif. Firm desires to con-
nect with local firm who wishes to be
represented in Northern California terri-
tory.
D-3603 — Sales and Manufacturing
Connection.
British Columbia, Canada. Firm de-
sirous of contacting with some firm inter-
ested in manufacturing and selling an
indoor golf game, the patents for which
have been applied for both in Canada
and the United States.
D-3604 — Sales Representative.
Indianapolis, Ind. Firm wishes to se-
cure sales representative in this territory
for new <lishwasher.
D-3605 — Domestic Accounts.
New York City. Gentleman has facili-
ties for handling sale in Greater New
York and contiguous territory a limited
number of domestic alccounls having
meritorious articles. Accounts will be
handled on a commission basis.
D-3606— Salesmen.
Brooklyn, N. Y. Well-known firm in
East has position open for salesman with
good qualifications.
D-3607— Agent.
Toledo, Ohio. Firm interested in se-
curing concern or individual to handle
their line of golf clubs for the state of
California on a connnission basis.
D-3608 — Manufacturer's Agent.
San Francisco, Calif. Party interest
in securing line of notions and novelties
to handle in this territory, to be sold di
rcct to the consumer.
D-3609— Salesmen on Commission.
New York City. Manufacturers of fine
grade of millinery and neckware novel-
ties interested in securing salesmen will-
ing to work on commission basis in this
territory.
D-3610 — Sales Representation.
Denver, Colo. Party wishes to represent
San Francisco firm to introduce new and
introduced articles and securities, in mid-
dle west territory. Full details on file.
'Very Lateil Leads for
NEW BUSINESS
and changes
gaged in the
nient.
unes of new firms
I of old llrms en-
nider which they
ic Trade Deparl-
Accountant— Charles 1. Sturrock, 43:)
California lo lo.-i .Montgomery.
Adjusters — .\ction Adjustment Bureau
(C. St. Irwin), :m9 Pine.
Advertising — F. N. Almstead & Co., dc
Ycmng lildg.; Walker Advertising .Vgcncy,
■r.a Montgomery; Western Advertising &
Display Service, 2.a to lllii. Gough.
Apartments — Jellerson Hotel Apart-
ments, 848 Grove.
Artists — Richard Stephens, :t(i9 Pine to
57l'> Sacramento; Gerald 1). Wright (com-
mercial!, fil7 Mr)ntgomery.
Asphalts— lleadley Enmlsified Products
Co. (cnmlsiliedi, 557 Market.
Associations — .\cacia Mutual Life .\ssn.,
'JK8 Market to 1>5 Taylor; Association of
Cerlilied Welders, :ill8 Kith; San Fran-
cisco Architectural Club, iia.i Pine to 130
Kearny; San Francisco Visiting Nurse
Assn., l()3fi Bush.
Astrologer — .Mice .\. Ayres, 177 Post to
7(i0 Dubocc.
Attorneys — Niles C. Cunningham, 3(i9
Pine; Naomi Hanwnond, (Wl Market; D.
Herndon, 5I!4 Market ; W. .Melville Holden,
133 California to 1145 Polk; John G. Jury,
.582 Market; Kegler-Meany & Joseph R.
Dcasy, 369 Pine; Wm. L. McGinness, Jr.,
,582 Market; W. N. Mullen, 225 Bush to 155
Sansome; Milton II. Silverberg, 235 Mont-
gomery; Vincent Surr, 369 Pine to 235
Montgomery; Milton T. U'Ren, 225 Bush
to 115 Sansome.
Auto Equipment — Standard Safety
Corp., 1544 to 1611 Pine.
Auto Service — Golden Gate Radiator
Body & Fender Works, 460 to 440 Golden
A SERVICE FOR
MANUFACTURERS
Through the
courtesy of Radio
KFWI, San Fra
ncisco Manufacturers
have an oppor
lunity to give five-
minute talks on
Monday, Wednesday
and Friday ev
Enings from 8:30 to
8:35 o'clock.
Firms may, on these programs,
without cost, tell of their firm, the
making of their products, and where
they are distributed. For further in-
formation communicate with the
Chamber of Commerce Publicity De-
partment, DAvenport 6000.
Gate Ave.;
Louie & Cozzi, 2515
Jones to
553 Bay.
Auto Tr
inks- K. H. Roberts
on Auto
Trunk Co.,
16.56 Pine.
Auto Wre
eking — Mission Ecom
my Auto
Wrecking Co., 31.39 Mission.
Bakery— Muller's Quality Bakery, 5217
Geary.
Barber Shop— Haight Family Barber
Shop, 1508 Haight.
Beauty Shops— Hart's Beauty Salon, 687
O'Farrell ; Ilelene & Louise Beauty Salon,
177 Post; Judith's Beauty Shop, 2163
Union to 240 Stockton; Pinto's Beauty
Salon, 422 Castro; Travcrs' Beauty Studio,
177 Post.
irds and Animals— Anzcl W. R<d)ison,
> Market to 40 O'Farrell.
Bookbinde
C:.rdo
4.55
to 515 Ho
■d.
Hook Exchange
Books — Lawy
(Anthony Vilardil, HI Mc.Mlister.
Brass- Republic Brass Co., 100 Potrero.
Broker — lanus Monroe, Hutton Bldg.
Builder— Henry Dodger, 300 Judah.
Builders' Materials— Genllre Steel Co.,
161 Market to 71 New Montgomery.
Burglar Alarms — American Burglar
Alarm Co., 11 Sutter to 229 Oak.
Cameras— Bell & Howell Co. Agency
(motion picture), 735 Market to 735 Grant.
Candy— Doicich & Frenna, Jr., 1316
Castro; Joe's Candy Store, 904 Cortland.
Cash Registers — National Cash Register
Co.. Pacilic Divisi(m Office, Shell Bldg.
Chemicals — .Vvesan Chemical Co., 660
Sacramento to 235 Montgomery; Dear-
horn Chemical Co., warehouse, 252 Spear
to 121 Bryant.
Chimneys — .\ce Chimney Service (Dun-
can MacDonald), 689 ICllis to 83 Turk.
Church Good.s — Mis. Magdalena Sacre,
10 M Guerrero.
Cigars- Cortland Smokery, 425 Corl-
hiiul; Daly City Cigar Store, 6290 Mission;
MacDonahl & Folia, 1.553 Mission; Wight's
Smoke Shop, 383 Bush.
[ continued on page 4 ]
— s8{San Francisco Busine:
The Very Latest
LEADS for NEW BUSINESS
Removal of Wharfage Costs
Will Bring Cargoes to S. F.
[ continued from page 3 ]
Cleaners— I.ou Aiken, 1:!11 Niiiiei;;i:
Anieiiciui Dye Woi-ks, 152 liall)oa to 1X1
Harvard; Coast C.leaEiers & Tailors, 131
\V. Portal to G(> Vicente; InRleside Clean-
ing i& Tailoring Shop, 2377 Ocean; Presi-
ilent Cleaners & Dyers, 34U 22d; Success
Cleaners & Dyers, 2239 to 2117 Fillmore.
Coal— Hi-Heat Coal C.o. (.1. Carl Brown-
ins I, (!81 to 112 Market; King Coal Agency.
13:") Vermont.
Collection Agencies — Original Claims
Kurean, llW.'i Market; Peerless Collection
Agency. U)'.K> Market.
Confectionery — The Marionette. 301
West Portal.
Contractor— Wm. .1. C.rhell. I2,S Congo.
Cotton Goods— Wni. 1.. liarrell Co. (An-
gus! Fritzel, 22") linsll to 2.3.J Montgomery.
Decorators— l.argent & Frey (interiori.
12S1 Fulton.
Delicatessens— C.ehrke i»c Tliom. 311.")
Haigllt; Scliwarz Delicatessen I.V. .\rni-
brusterl, 1(121 Polk; Vail. jo Delicatessen.
fiSO Vallejo.
Delivery Business— I, iKlUning Parcel
Delivery Co., 2(19 Spear to 270 Fremont.
Dentists— Dr. Maurice Hrody, 29.") Mira-
mar to 1250 Capitol; Dr. Clark I.. Keniis,
2(19 Post; Dr. Bernard N. Rosemont, 135
Stockton to 370 Geary; Dr. Gerald X.
Sullivan, 1250 Capitol Ave. to 1902 Ocean.
Dog Food — San Francisco Dog Food Co.,
201 Tlieresa.
Dolls — San Francisco Doll Hospital
(Mme. Anastasia Hoag), 135 Powell to 41
Grant Ave.
Draymen— S. Morris & Co., 95 1st to 75
Fremont; H. B. Wilkinson, 154 to 171
Steuart.
Dresses — Cooper's Dress Shop, 2456 Mis-
Dumb Waiters — Sedgwick Dumli
Waiter C..., 557 Market.
Eggs— The- Fgg Basket, 27113 Mission.
Electric Maintenance— Martin.lale Elec-
tric Co.. 7 I'ront to 307 »lh.
Electrical — Fmerson i;iectric Motor Co.,
376 5th to 367 9th; Kindile Electric Co.,
Agency, 3(17 9th; Marwood Corp. of Dela-
ware, The Marwood Co. of S. F., 367 9lh ;
Rainbow Electric Co., 022 l.arkin; Ruten-
ber Electric Co., 55 New Montgomery to
717 Market.
Electrologist— Gertrude Allender, 938
Geary to (150 Post.
Elevators— Charest Elevator Co., 116
Shannon to 908 O'Farrell.
Engraver— Max Hoefncr, ,58 2nd.
Express— .V .\ Arrow F.xpress Co., il78
Bush; Arrow & Ball Transfer Co., 978
Bush ; Arthur E. Mi/en, 55 II to 481 1 Geary.
Express Forwarding — Consolidated
Package Service, 269 Spear to 279 Fre-
mont.
Fibre— Continental Diamon.l Fibie. 271
Brannan to .367 9th.
Finance— West National iMnance Co..
405 California to 1930 Van Ness.
Fire Extinguishers— .\nto Fyrstop Co..
.557 Market.
Florists— Alhanibra Floral Shop, 1205
Union.
Forwarding Business — (Freight) — Pack-
age Service Bureau, 209 Spear to 279 Fre-
mont.
Fruit!— John Ojakiau, 2029 Fillmore.
Fur Goods — S. Horovit/, 12 Geary to 147
Mason.
Furniture Repairing — Presidio F'urni-
ture Uepair Shop, 283S California.
Furnture— Bernard Furniture Co., 693
Sutter to 993 Mission; Fred Piatt, 111
Mason.
Games— Table Golf Co., 1731 15th.
Garage— Eighth Street Garage, 38 8th.
Golf Courses — Brite Spot Golf Course,
2246 Lombard; Mission Bell Golf Garden,
Ocean nr. Mission; Pine-Lark Golf Course,
Pine and Larkin; Van Ness Golf Course,
943 Van Ness.
^9~^
Grocers — lames Nicolas. 815 llolloway;
(,luilici cV: C.I., HOI P.iwell; C. W. Wright,
loot 19th.
Hardware— Lusher Hardware Co., 5221
Geary.
Hat Renovating— Oxford Hatters &
Cleaners, 3201 Sott.
Hemstitching- Alta L. King, 315 Balboa
Cli'
Hotel— .Vlfreil Il.>tel, 2389 Folsom.
Insurance — Occhleiital Life Insurance
(.11., I'i.ineer l)ivisi.)n, 503 Market.
Investment— Blanchard Co., Ill Sutter;
1). C. Fessenden, K.ihn Blilg. to 620 Mar-
k.t: Sti'lling & Gould Ltd. (real estate),
155 Montgomery.
Jewelers— A. Gold, 935 Market; Kincaid
& B.)hrer, 127 Grant Ave.
Ladders— Patterson Ladder Co., 200
Davis t.) D.ire and Folsom.
Ladies' Wear— The Globe, 2540 Mission.
Laundr.v — Yee Sing Chong Laundry, 99
Turk.
Library— Record Shop, 1052 Market.
Live Stock— Cleary Live Stock Co., 500
Hyde.
Loans — Bay Counties Building .& Loan
.\ssn., 444 California to 170 Sutter; Na-
tional Mortgage Co., 444 California to 170
Sutter; Pacific Mortgage Loan Co., 235
Montg.)niery; Sierra Financial Corp., 444
California to 170 Sutter.
Loose Leaf Equipment — Heinn Co., 760
Mark.'t t.i 7 Fr.)nt.
Luggage — Paramount Luggage Co., 1072
Mark.-t.
Machine Works — Ge.irge Hinz, 30
l.askie.
Magazines — .American Pharmacist's
Journal (trade), 988 to .S21 Market; Ameri-
can Register Pharmacists (trade), 988 to
821 Market.
Manufacturers' Agents — Gates-Tatter-
s.)n (.1., Inc., 557 Market; George & Sher-
rard Paper Co., 7 Front; Patterson-Gates
C.I., Inc.. 557 Market; Signal Engineering
& Mfg. Co., 376 5th to .307 9th.
Markets— Cable Market, 1450 Polk; Del
Monte Market, 1600 Guerrero; Guerrero
Meat -Market, 678 Guerrero; Phelan's Meat
Market No. 2, 4289 Mission; Russian Mar-
ket, 2081 Sutter.
Meats— .V. Gutnian, 2601 Lake.
Messenger Service — Commercial Mes-
siMiger Service, (181 Market to 245 Cali-
fornia.
Millinery— Dobrin's Millinery, 2372 to
2 ISO Mission.
Monuments — E. Daneluz & Son, Colma.
Moving— Harm & Frasher Valley Motor
Lines, l.iO Townsend to 941 16th; Valley
Motor Lines, 1.30 Townsend to 941 lOlh.
Notary Public— Virginia A. Beede, 870
Market; -Vniy B. Townsend, 321 Kearny
to 333 Montgomery.
Novelties — Snibley Novelty Co., 8.33
Market; Viking Specialty Co., 632 Polk.
Painters — Brown A Brown, 1500
Church; Jas. P. Hunter, 2.521 Octavia to
311 Walnut.
Paints— West Coast Paint Co. (E. J.
Be.-dlei, 259 Clara to 4,31 5th.
Paper— S. D. Houghtelin Paper Co., 175
Fremont t.) 311 H.)ward.
Physician— Dr. M. Kunstler, 1391 Va-
Plaste
ell.
-Willi,
.\nglim, 1755 O'Fal
Printing — Garrett Press. 50 Shipley; K.
Matsuda, 206 Market.
Process Server — Treve W. Berlin, 225
Rush.
Publishers— .Vrgonaut Publishing Co.,
3(19 Pine t.) 333 M.)ntgomery.
Pumps — Joseph Lawrence Co., 144 2nd
t.) 81 Natoma.
Radio— Hansen Radio Sales, 808 Post;
Parain.innt Radio Co., 12,30 Capitol; Sun-
I set Radio & ICIectric Service, 3818 Irving.
MILLIONS of dollars w.irth of
foreign cargoes that arc now
being entered through other
Pacitic Coa.st ports to the e.x-
clusion of San Francisco, will bo routed
here in the future as the result of a suc-
cessful campaign which has been carried
on b.v the San Francisco Chamber of
Commerce during the last three years.
This assurance was given this week with
the announcement by the Chamber of an
agreement signed by all of the leading
transpacific steamship lines and railroad
companies to aljsorb wharfage charges
levied by the State Harbor Commission
upon cargoes held here in transhipment
for a period exceeding ten days.
By sharing this burden, which hereto-
fore has been borne by the shippers, the
carriers have not only placed San Fran-
cisco on a parity witli Seattle, which lias
received tiiousands of tons of cargoes an-
nually that might logically have entered
this port, but have reduced the handling
and storage charges to very much less
than those of the northern port. This new-
inducement will benefit not only the
shipper of merchandise from Oriental
countries to interior points in the L'nited
States. l)ut will attract a vast amount of
new business to steamsliip and rail car-
riers.
Coincident with the agreement of the
carriers to absorb wharfage charges, which
amoimt is fifteen cents a ton for tliirty
days, the Chamber was successful in per-
suading the Harbor Board to discontinue
limiting tlie storage period on incoming
cargoes to ten days, thereby giving the
shipper the same advantages in San Fran-
cisco that he has previously enjoyed in
Seattle. The ten-day storage limit was
originally imposed here to discotirage the
use of wharves for wareliouse purposes.
The successful conclusion of this long
campaign marks anotlier acconii)lisliment
of the Cliamber's International Trade
Committee and involved more tlian three
years of correspondence and meetings.
Signatories to the agreement are:
Southern Pacific Company. Atchison.
Topeka & Santa Fe Railway. Western
Pacific Railway. N. Y. K. Line. Kerr
Steamship Company. Dollar Steamship
Line. Java Pacific Line. Yamashita Ship-
ping Company. Klaveness Line. Mitsui &
Company. Ltd., Oceanic & Oriental Navi-
gation Company. Union Steamship Com-
pany of New Zealand. Matson Naviga-
tion Company.
Committee to Aid
Railway Improvements
Appointment of a permanent
/ V^ Street Railway Transportation
/ ^ Committee to cooperate with
-^ -^^ executives of the Market Street
Railway Company in expediting the de-
velopment program which was approved
by the voters last Tuesday, was annotmced
b.v President Cutler last week. The per-
sonnel of the Cliamber's committee, imder
the chairmanship of Albert E. Schwa-
bacher, will be the same as that which
represented the Chamber in its pre-
election campaign for the pa.ssage of
.\mendment 3.5.
President Culler also comnuniicated
with Samuel Kahn. president of the
Market Street Railway Company, ex-
pressing the Chamber's confidence in the
company's desire to fidfiU its promises,
and offering all possible assistance in the
development of its 'program. The letter
follows:
"Dear Mr. Kahn:
"The Chamber of Commerce .'ongralu-
lates the city, your company, and oiu'-
sclves upon the passage of .-Xmendment
No. 35. We feel that at last the way has
been opened for a logical devejojiinent ^
our city railway transportation pioble £
Wc have admired the straighi-forwa §
and frank statements which you ha g
made upon the subject and the announi g
ment of your intentions. We ha\-e eve ^
faith in your desire to go forward alo^ ■
constructive lines, and in order that yB
may have every cooperation from us^
have asked our committee, of which iE
Albert E. Schwabacher is chairman. ]
continue as a permanent Street Railw
Transportation Committee anil to keep
touch with you in all matters that may
essential to the development of the pi
gram. Sincerely yours.
"Leland W. Cutler. President
Note to Shippers
Albers Bros. Milling Co. lr:,> lil.d I
complaint before the Kailr.ja.l Coi
mission of the State of California again
.Southern Pacific Company alleging vi
lation of tariff and violation of Sectio
13 and 19 of the Public Utility .\ct a
coimt unjust and tmreasonable charge
assessing SI. 00 per car in adtlition to lin
haul rates to cover cost of switching ca.
load shipments to and from their indust.
on the State Belt Railroad.
Particidars may be obtained by co
tacting with the Transportation Depar
ment.
QUICK ACTION ON
$12,000,000 PROJECT
[ continued from page 1 ]
With the objective of the eommini
thus magnified, it began its work, an
many sites bordering the bay were ininn
diately submitted to Washington. Al;
meda was chosen as the most practic
location for the air base. Governmt i
Island for the repair base, and Mai
Meadows for the bombing base. AVii
these selections definitely made by Wasi
ington. the other communities immc<i
ately gave them their united support, an
the Alameda City Council voted to gi\
the Government the necessary land, ii
volving about eleven hundred acres, o
which to place the base. Ratification bl
the voters of Alameda was necessar;
however, before this donation could t
made legal, and as the fate of all thre
projects depended entirely upon the fat
of one. the real w*ork of the committee wa
still ahead of it during the remaining tw
weeks preceding the election.
Opposition developed among unit
formed persons who were imder the in:
pression that the air base in Alamed
would involve an army cantonment, bai
racks, and promiscuous flying of airplane
over the congested districts of the eitj
This misunderstanding involved a lasl
minute educational campaign among tli
voters of Alameda, and this was pros(
cuted by the members of the comn
with the active support of the Chumher
of Commerce in the other communitie
bordering the Bay.
The effectiveness of the campaign wa
emphatically shown in the Alameda vot<
It was six to one in favor of the air baa
and three to one in favor of the Govern
ment Island Repair Base.
TWO NEW COMMITTEES
[ continued from page 1 ]
The Domestic Trade Commit tet
serve under the chairmansliip of A. ^l
Brown. Jr.. and John R. Caliill.
chairman. Other members are:
D. H. Hughes. Bert S. Hubbard. Horac
(iuittard. R. M. Alvord. B. F. Hollida;
John S. Pinney. Parker L. Jackson. M. J
Grenadier. R. P. (^onnally. H. A. Sax
(^hachot Davis and W. B. Maxwell
|San Francisco Junior Chamber of Commerce Issue J
knivmm
U5im00
Volume XX
NOVEMBER 19, 1930
Number 47
Nation's Best Golfers to Compete in S. F.
GOLF TOURNAMENT EXECUTIVE COMMITTEE
['RE-QUALIFYING ROUND
HELD TO LIMIT LARGE
FIELD OF AMATEURS
Hteur
vhich
■»*,V «^-.JJllBW
If,' from left to right the above are: Robert Coons, GeraUi Nauiiiaii, H. G. Congdoii, Sidney P. Kahii, Charles Fay, .Jr.,
iian of the (iolf Committee, and Jess i*iiryear. The following are menibei-s of the committee who were not able to be
il: Edward P. Crossan, Lloyd Dinkelspiel, Dan Evans, B. J. Frankenheimer, Walter Gerould, Harrison Godwin, Harold
Havre, John Levison, Gordon MacOonald. L. B. Reynolds, B. K. Vaughan, S. G. Walton.
Willi 14;t entries definitely assured, the
San Francisco Jnnior Chamber of Com-
merce National Open Match Play Golf
Championship on l)ecend)er -1-7 over the
Lakeside Course of the Olympic Club will
have a field composed of many of the
nation^s best known professional and
amateur golfers.
So heavy have been the I<>
entries that it has been found ne
lo hold a pre-qualifying round,
has been set for Monday, December I, at
tlic Lake Merced Golf and ('ountry Club.
llie amateur field will be thus cut down
Id a limit of HO. Automatic qualiflcatiun
lias been accorded some eight or ten
:inialein's who have won top rankings in
national and Hi-itish tom'naments, but all
others will have to go through the quali-
!> ing mill.
Not oidy will the San Francisco ^7500
match play tournament be the first major
. veiil held on the Pacific (.oast this win-
ler, but it will al.so be the first in whicli
llie new size l)aU WJH be used. Heret^^fore, ,
llie new balls have not been officially re-
<liiired, although occasional use has been
made of them unofficially.
Fifth Major Event of the Nation.
Institntioji of the tournament has
drawn a great deal of comment all over
[continued on page .'il
[RST FLIGHT DAY
HAILED AS SUCCESS
iVillii
Waste, California's genial
Justice, will experience the thrills
lit for the first time on Tuesday,
iber 2."j, when the Junior Chamber
I hold its second "First Flight Day."
with 70 other representative busi-
len, he will go aloft in the tri-
d airplane, "Standard of Cali-
No. 1," as the guest of the Junior
ir's Aeronautics Committee. Wal-
Uyberg, chairman of the Aviation
lion Section, is directing details.
The October 23 Flight Day, the first
if its kind, has Ijeen characterized
of the most successful projects
lich the Aeronautics Committee has
insored. As Henry EickhofT, Jr., vice-
iiirman, put it, "Nine trembling custo-
■rs would approach and enter the plane
king about their insurance. Tliirty
nutes latei-, nine entliusiastic air-
niled people would alight, vowing
:'ir next trip to Los Angeles would i)(^
ide in the air." Eight half-hour flights
■re made during the day. The passeii-
rs were flown <iver the business section
San I'raneisco. thence back to Mills
i-l<l.
Shirley Brush, regular Standard Oil
pilot, flew the plane which was
iialcd liy his company. At the com-
letioii of each flight, passengers were
nideil a "Fleiigling Certificate," signed
the pilot.
he purpose of the "First Flight Days"
(1 stimulate air-niindedness by getting
pli' off the ground who for some ren-
Jr. Chamber Harbor Plan
Receives Endorsement
The San Francisco Junior Chamber
of Commerce is highly eratified that
the plan originated by the Marine
Committee under the Kuidance of
Chalmers Graham for the creation of
a "port district" system of harbor
control has been adapted by the San
Francisco Chamber of Commerce. It
is expected that the Junior Chamber
of Commerce, now that this impor-
tant forward step in development of
the harbor has been approved, will
bend every effort to carry out the
project which will maintain San
Francisco's maenificcnt harbor at the
forefront of world ports.
son have never liefore done .so. Among
the participants in the initial event were
such nu'ii as .Vrlhur and J. W. Towne of
Blaki-, Moflilt and Towne, paper house;
Thomas Mailliard of Mailliaril and
Schniieilell; Stetson G. llindes, president
of the San Francisco Bridge Company;
Fred Knight of Knight-Couniban Co.,
printers; Andrew Y. Wood, newspaper
publisher; and others of piomiiience.
Several of the men inunedialely wrote
letters to the Junior Chamber expressing
their thanks for the scenic lii|> and their
decision to now become regular users of
air transiMirtation.
Practically Ibe same |)lans will char-
acterize the second "First Flight Day."
[continued on page ."il
Sports Week Program | Western Players Want
Announced by Chairman ? Title For California
sports W.-ek, sponsored by the San
I'rancisco Junior Chamber of Commerce,
liidinises to prove to all followers of
athletic end<'avor, that winter in this
region is no bar to the holding of a great
variety of sporting competitions. Starting
with till' Stanford-Dartmouth game on
November •2». and ending with the feature
eviMit of the week. The National Match
Play Open Golf Championship, Decem-
ber ( to 7, San Franciscans will have the
opportunity during this time of witness-
ing football, golf, various yacht races,
crew races, a p<ilo nuitch, baseball, hainl-
liall. tennis. basket])all and swimming.
The following is an outline of the events
as announced by Gordon MacDoiiald,
eliairmaii of the Sports Connuittee:
.Saturday. Novend)er 2!l— StanfoTil vs.
Dartnniuth. football game.
Sunday, November .■fO, 10 a. m. Y;icht
races oir the Marina. (This will include
one race with six meter boats, and one
with "B" boats. Mr. Cyril Tobin has
entered his new yacht in the former
race.) Single, double, four, and eight
oared shell races ofT the Marina. Whale
[continued on page [i]
For the llrsl time in its history San
l-^rancisco will stage a national cham-
pionship golf tournament when tile Na-
tional Match Play Open is played over
the Olympic Club courses at Lakeside on
December 4-7. This event was made
possible for San Francisco by the Junior
('haniber of Commerce.
With practically every professional
golf star of national rating and many of
the leading amateurs entered, including
our strong contingent of Pacific Coast
players who scintillated .so brightly at
Merion in the National Aiiinteur title
quest, the eyes of the entire golf world
will be centered on San Francisco during
this championship lonriiainent.
The purse of $7.''>0e and the other
expenses of conducting the tourna-
ment, as well as publicizing: the event
IhrouKhout the entire country, have
been raised by the Junior Chamber
of Commerce throuKh the sale of sea-
son tickets at five dollars each. In
addition to these season tickets, daily
admission tickets will be sold at
Lakeside with $2 charged for each of
[contin I on page :([
008 T flu's Ji u"es
:x'&i.-\x'i
's-r-rrt'^
I'V
3 9 J.^
•hS^San Francisco Business^
SAN FRANCISCO BUSINESS
[ San Jrancisco Junior Chamber of Commerce Issue |
NOVEMBER1<>.I9,?0
Pul>lishe<l weakly by the San Francisco Chamber of Commerce, 205 Merchants Ex-
change. Tciephone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Offlce, San Francisco, California, under the Act
of March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Exchange Building, San Francisco,
California.
Editor - JOHN L. GOMPERTZ
Associate Editors
Morton Becbc Wm. Cathcnrt Herman Nichols Lewis B. Reynolds Carl Wakefield
Chairman, Publicity Committee - Robert B. Coons
Officers of the San Francisco Junior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. \. Folser 2nd Vicc-Pres. & Treas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr.,
Robert B. Coons, Lloyd W. Dinkelspiel, Daniel W. Evans, J. A. Folger, Chalmers G.
Graham, John J. Heffernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer,
Martin S. Mitau, Herbert H. Mitchell, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J. Tynan, Jr., S. G. Walton, Archibald B. von Adelung.
OBSERVATIONS
The "First Flight Days" plamu-d and being cairitni out by the Aen)iiautics Com-
mittee of the Junior Chamber of Commerce through the courleous assistance of the
Standard Oil Company of California is without doubt one of the most practical and
constructive projects sponsored in some time. The beneficial eiTecl of this campaign
of education, while not immediately noticeable, will be far reaching and cumulative.
Recently the Junior Chamber had its third birthday. There was a party — ice
cream and speeches. The presents received were tlie acknowledgments and reviews
of its past achievements and future plans by its friends. But those friends it was
who gave it its name, its being, its education and its success.
"Will to Achieve" Wins
Harbor Bond Campaign
A cross-section of San Francisco's "will
to achieve" was revealed recently in tlie
<lrive which brought success at the polls
for the $10,000,000 bond issue for harbor
improvements. A triumph of three votes
to one is not, and never has been, an
"accident."
Months before the election the proposi-
tion looked dubious, to say the least. At
first blush. Proposition No. 9 was merely
a hay region plum that meant nothing
to the citizens of Redding, Fresno or
San Diego. It had to be "sold" to all the
people of California.
There was work in them binterland
hills, convincing V4»ters that their eco-
nomic destiny was linked with the devel-
opment of commerce through the Golden
(;ate.
The Marine Committee of the Junior
Chamber of Commerce sensed the danger
of letting nature take its course on Propo-
sition 0 and resolved to get behind it. A
sub-committee, composed of (ierald
O'Gara, Chalmers Graham, Wilson Meyer.
Sidney Walton and Don Kiefer. called on
Major v.. J. Tilden, chairman of the board
of Harbor Commissioners, and found
tliat he shared their enthusiasm for the
measure.
Then the Marine Committee of the
Senior Chamber joined forces with the
Junior Chamber and Major Tilden's
board, and the three factions organized
u Citizens' Committee to push a state-
wide campaign for the bonds. The dy-
namic Louis Stewart became its execu-
tive chairman, with Mr. Charles Wheeler
functioning as chairman of the finance
committee.
Bay region residents owe a rising vote
of thanks to these men. Wheeler pro
himself a modern "miracle man"
getting together 915,000 which was used
in a well-directed advertising and pub-
licity campaign through which Proposi-
tion No. 0 was sold to the voters of the
state.
Importance of New Charter
Stressed
Mr. R. M. Searlcs, who is a member of
the Citizens' Committee on Charter Re-
vision addressed the Municipal AlTairs
Committee at their last meeting. He gave
the rommillee a very clear Idea of the
importance to have the new city charter
drafted properly as well as the necessity
of the Junior Chamber of Commerce
taking an active interest. The Junior
Chamber now has two members, Bert
Levit and E. M. Cerf, who are members
of the Municipal Affairs Committee and
are representing it on the Charter Revi-
far reaching and cumulative.
Membership Committee
Holds Celebration
Celebrating publication of tlie Junior
Chamber's booklet "Ahead of the Times,"
the Membership Committee had luncheon
aboard Paul Woods' yacht last week
The day proved too glorious to go back
to work so they delegated themselve
committee for inspection of San Fran-
cisco's Harbor facilities. After cruisii
the l)ay and visiting the Ford plant und
construction at Richmond, they returned
greatly enthused at the possiijility of
forming an official yachting committee
with themselves as members.
No, the :i-to-l V()te for Proposition No. 9
was not an accident. It was the result
of hard work on the part of public
spirited San Francisco citizens and an
example of what teamwork fn>m the
constructive forces of the city can ac-
complish. All who served on the Citizens*
Committee and thousands of others who
supported the measure at the polls are
also to be congratulated. The measure
passed in San Francisco by 9 votes to 1.
The long-needed modernizati<m and ex-
pansion of San Francisco's birthright —
her deep sea harbor — is about to be real-
ized, thanks to the wisdom of California's
voters — and the energy of San Fra
citizens.
FOR UNEMPLOYMENT
RELIEF
SA.VT.V C.I.AUS will <lnn plus
lours .nnd carry u golf ban this
year in San Francisco if plans
i)f thi- .lunior C.lianilicr of (.oni-
nurci- are fullilli'd. It is pniposiil In
turn over the entire profits of their
National Matcli I'lay Clianipionship
tournament, scheduled for Dec. 1-7
at the Olympic Club, to a fund for the
relief of the unemployed.
On the basis of advance ticket .sales,
it is predicted that a tiily sum will be
available for this purpose. Leading
professionals from all <iver the coun-
try will compete in tin- touin.-y.
Police Committee Studies
Tourney Traffic Problem.s
The Police .XITairs Committee is carry-
ing on its plan of self-education with
line results to date. Not only are they
fortunate in bavins interesting talks by
members of the Police Department, but
very instl'uctive ones as well. The com-
mittee realizes that before they can hope
;o be of any material assistance it is
vital that they have a thorough knowi-
rdSe of the foundation work and every
ilay routine which a police nflicer goes
through.
Needless to say, the Police Department
is cooperating to the fullest extent and
each week Chief Quinn details an oflicer
to speak before the connnittee on some
phase of police work. Up to date the
following talks or lectures have been
given :
Chief Quinn ami Scrgiaiil MeCi-e on
the department in genei-al; Sergeant
McMahon on the robbery detail; Captain
McDonald on the recovery of stolen auto-
mobiles; P. .1. Murray on the accounting,
filing and correspondence of the depart-
ment; Captain Murray of the Fire De-
partment on the fme cooperation between
the fire and police departments. Sergeant
Bennett on the use and value of the railio
in police work; Sergeant Mclnery of the
headquarters detail on the morale squad;
Sheriff Fitzgerald on the need of a new
jail and the cooperation between the
Sheriff's office and Police Department;
Captain Hoertkorn on bunko men and
pickpockets; Sergeant O'Neill on finger
prints and criminal psychology and Ser-
geant Marrs on bad checks and foffiery.
Tlie main project before the committee
at the present time is in regard to police
and traffic matters at Lakeside during
the golf tournament in December. It is
planned that during that time there will
always be someone in charge from the
committee to act as an intermediary be-
tween the .lunior Chamber and the Police
Department. The entire committee has
been out to Lakeside to study the situ-
ation close at hand and it is their first
chance to work out the problems sur-
rounding a situation of congested traffic,
Having backed SherilT Fitzgerald in his
successful efTorls to have the jail bonds
passed at the last election the commitlef
took pride in that their lirst resolution
turned out so well.
Because of the nature of the work the
committee has been kept small and to
date its nienibers are: .1. S. Oarnett, chair-
man, Howard Brown, Thomas Larke, .1
Ferard Leicester. F. S. Spink, Philip
Wyche and H. R. Given, Jr.. representing
the Publicity Committee.
Recently an article appeared in Police
and Peace Officers .lournal dealing will
the Police .VITairs Committee of lb
.lunior Chamber of Commerce, which
article we take the liberty of quoting:
"Tlie young business men who form the
Police Affairs Committee of the San
Francisco Junior Chamber of Commerce
feel that as the San Francisco Police De-
partment belongs to the citizens of Ihi^
city and county of San Francisco, it lit
their tluty, as citizens, to become inti.
niately acquainted with the workings olf
this very important city department.
"This committee is composed of youn|f
men who take pride in San Francisco and
who feel justly proud of the excellent
record of the San Francisco Police De*
partment. They take a keen interest in'
furtherance of everything pertaining tc
increasing the efficiency of the depart*
"Some of these men, in addition 14
spending time studying the operatini)
of the various bureaus at headquarters;
have actually attended lectures in the
Police Department School of Instruction.
"When we consider that the young
business man of today is the "city father"
of tomorrow, it augurs well for the future
of our department to see the men who
conijiose the San Francisco Junior Cham-
ber of Commerce so sincerely interested
in tile welfare of our department. . . ."
Jr.
Chamber Makes Drive
For Cruiser Christening
Following a number of suggestions
from various sources the Marine Com-
mittee endorsed the campaign to christen
the Cruiser No. 38 about to be laid down,
at .Mare Island, the "San Francisco.",
L'nder the leadership of Gerald J. O'Gara
and Chalmers Graham every important
civic organization in the bay region and
up and down the coast from Santa
Barbara to Eureka joined in urging the
Secretary of the Navy to restore the
famous name of the west coast home ofr
the Navy to the seas once more. .\t firs
it appeared that a campaign to christei
the cruiser the "Palo Alto" was going ti
develop from the peninsula but with j
most gracious gesture the city of Palo .Mt
joined in the general approbation of tin
plan to christen the cruiser the "Sal
I'rancisco." \
The officials of the Navy Deparlmeiit,
the representatives of the bay region, in
Congress, and the .Senate report that
satisfactory progress is being made and
it is hoped by the next issue of the bulle-
tin lo have final approval from Washing-
Ion and to have plans for the grealr-,t
christening ceremony ever held in
.\meriea well underway.
Essay Contest Sponsored
Bv Industrial Committee^
"Why Everyone Should Buy Home In-
dustry Products" is the subject of the
essay contest recently conducted by "Hig
Brother" (Paul M. Pitman) over KPO.
The more important purposes of this
contest were: To obtain from the essays
as many good slogans as possible together
with sound reasons for buying home
manufactured goods; and by urging the
contestants to incorporate in their essays
convincing arguments why people should
spenil their money at home, hoping there-
by to strongly infiuence people into Ih-
cnming "home industrially minded."
The contest closed on November l.i, :iih1
lilting prizes in the form of radio sits
will be awarded the winners. The judg-
ing will be conducted in the immediate
future by a special committee from the
Junior Chamber— sponsors of the Patron-
ize Home Industries Movement.
This campaign is but one phase of llie
work being accomplishetl by the Indus-
trial Committee toward the relief of the
unemployment situation.
This committee, through the coopera-
tion of the press, is securing a larjxe
amount of space fostering this cause.
File your copy
1
t V E M B E R 19, 1 9 3 0 )3—
ACTS and
RACKS
iilx
s iiic wflcoiniiig Rulpli Grady
[im ;in cxleiided tour of South
C.nuly will l)i' rcmi'inbcrcd ;is
diriitor. chairniau of the Arro-
[liMiMiiittcc and iiuMiibor of the
hip (j)ininitto('.
MCI- wr an' al)li' to nniil our usual
mill of vilal statistics and annouiicf-
its of III, IV's, etc., in the way of new
rs. As far as we know there were
vals 1(1 speak of in the past month.
eceiitly tlie Membership Committee
again the Kuests of Paul Wood
rd his yacht, the Wailele. Box
:heon was serve<l followed by ah-er
e. The photographs taken on this
are bit disillusioning.
dd re(iiiests; Some mug would lilte
a statue of liberty erected on
: Island. So would the occupants
he island.
bbott Knowles, former meniher of the
oiiaulics Committee, passed through
l'"raiicisco on his way to Boston re-
y. l''roni the expression on his face
rieiids believe that perhaps his time
haclleloi- is just about up.
liri'tliren and sistren," liegan the
clier. "I will preach to you dis morn-
11 the present style of women's wear-
pparel. take my text from de Bools
•velntions."
■man .1. I'\ Garnet of the Polici
imitU'e now has something coiicreti
■k upon. Recently his car was
ked across from the police station
as broken into — one radio and a
r of pants being stolen.
I'illard Johnson our dashing member
he .Municipal Affairs Committee while
king one evening was accosted and
in being asked to raise his hands, did
But alas, to the thug, one of said
ds held a cane and said cane crashed
thug's head. Once more Willard pur-
d his walk — alone?
nior Chamber Honors
Naval Secretary
y of Ihe Navy I). S. Ingalls' Hying visit
the bay district, the .luiiior Chamber
nigh its Aeronautical Committee gave
informal luncheon in his honor last
■k.
red Siippli' presided and President
H. Threlkehl introduced Secretary
alls. Admiral Cole and ofllcers of the
clflh Naval District were invited
■sts.
ecretary Ingalls is making a llyiiig
r of inspection of the Navy's Pacilic
1st aeronautical facilities. While in
1 Francisco, he tested the landing Held
Sunnyvale and declared the site en-
ly suitable for the Navy's needs,
lo further government action will be
en ein the dirigible base until Con-
convenes in December. At that time
xpecled that the House Naval Affairs
nmittee will report out the Free Bill
the Sunnyvale site.
ARGENTINA WILL
ENFORCE CUSTOM ACT
The liileriialioiial Tradi' Department
has recently reciivcd the following infor-
mation from thi' Consul General of Argen-
tina in San Francisco, the llonoruble
Juan Carlos Godoy :
"Please be advised that, according to
cable iiistruclioiis received at this office
on Saturday, the Sth iiisl., from the Pro-
visional (ioveriimelit of the Argentine
Bepublic, Article lil'i of Ihe Cusloiu Act
No. II'JSI will be, in the future, strictly
enforced by our Custom and Consular
authorities.
"Above referred .Vrticic :i(> provides as
follows:
"(.\) Declarations regarding either vo-
lume or weight must be stated in the Bill
of Lading of goods shipped to Argentina,
in cojiformily with the freight bases
charged by the steamship companies, in
all shipiiienls of general merchandise in
closed parcels; that is to say, boxed.
(Note: In no case should both volume and
weight declarations appear.)
"(It) Declarations regarding bolh
weight and volume must be stated in Ihe
Bills of Lading when merchandisi — ex-
cepting boxed beverages — are unboxed,
such as iron, rails, lumber, bundles,
sacks, drums, kegs, etc.
"F'or your guidance in this matter, it is
pertinent to state that, in the case of (A).
the crate or boxes shouhl be stamped on
ihe sides with the customary marks,
numbers and the name of the steamer.
"The declarations in (A) and (B) must
be made only on the negotiable copies
of the Bills of Lading. The Consulates of
Argentina under my jurisdiction will not
demand the inclusion of these declara-
tions in the manifests or non-negotiable
copies of the Bills of Lading.
"I am further advised that our Custom
authorities will not clear any merchan-
dise when accompanying documents, that
is to say, hills of lading, do not comply
with the above regulations.
"These regulations become enforced on
receipt of this communication."
PRE-QUALIFYING ROUND
HELD TO LIMIT LARGE
FIELD OF AMATEURS
I continued from page 1]
Ihe nation, from the West Coast lo the
Atlantic seaboard. One leading golf
writer, whose articles are syndicated
throughout the country, characterized
the San Francisco tournmcnt as the "com-
ing fifth major event of the nation," and
predicted that it will gain in popularity
rapidly, due to the fact that the com-
pelitive element introduced by straight
match play makes it more interesting
than the medal system.
Another New York writer coniment-
iiig on the match play feature and the
high caliber of the entries, said that it
was probable that Bobby Jones himself
would find the San Francisco tournament
harder to win than any of the four he
has annexed this year.
Members of the Junior Chamber and
their friends who wish to attend the
touriiainent may secure season tickets,
admitting them lo all play for the full
nve days, at .?'> per ticket. IlKiuires should
be made at the ofllce of the Chamber in
the Merchants Fxchange Building.
FIRST FLIGHT DAY
HAILED AS SUCCESS
Icoiiliiiued from page 1 1
Associated with Byberg in its promotion
are Tom Jennings, 1). II. Hughes, Sidney
Kahn, K. I". Maibourg, J. C. Musto, F.dwin
H. Waller, James Bolpli III, Julius Kahn,
Merrill Morshead, Henry Kickhoff, Jr.,
Wall.-r Swaiison and llalpli Yambert.
Welcome to New Members
Till' following iK'w members joiiie.l the Junior Chamber during tlie period.
October II, X'X.W. to November II, I'J.tO:
Harohl L. Zellerbach, Zellerbach Paper Co., 542 Battery St.; Balph D. Lose,
Iransporlatioii, Whiteomb Hotel; I-;. L. Tarkington, Grain Broker, Hi:. Cali-
fornia St.; John K. Livingston, Livingston Bros., Geary and Grant Ave.;
11. A. Plattuer, .Market St. B. B.. .'iX Sutter St.; Chas. H. Baldwin. Hobart Fstnte
Co., Balfour Bldg.; S. Woolstencroft, Amer. Disl. Tel. Co.. I.'.d Post St.;
F,. Morris Cox, Jr., S. L. Ohrstrom & Co., Buss Bldg.; N. S. Wolff, Attorney
at law. 111! Balfour Bldg.; M. C. Gale, Pacific Finance Corp., Ill Sutter St.;
Frank P. Spinks, Import-l';xport, i;2 Townsend St.; W. F. Beatty. Beatty
Prinling Co., 417 Sansome St.; Kenneth Elder, Walter S. Mann Co., .'H.") San-
some St.; Bobt. I). Scholes, Attorney at Law, 718 Foxcroft Bhig.; M. A. Cremer,
Will. Taylor Hotel; F. Ducato, Chas Nelson S. S. Co., 2.10 California St.;
V. E. Noshkin, Plating Business, 910 G'Farrell.
Western Players Want
Title For California
Icoiitinued from page 11
the first three days and $.1 for the
final :!6-hole match on Sunday. De-
cember 7. A $1 per day charite will
be made to witness practice rounds.
Thus those purchasine season tickeU
elTect a saving of $4 or more.
When Bobby Jones and Dr. O. F. Will-
ing, runner-up lo Harrison Jolmstoii at
Pebble Beach, played an exhibition match
here just after the lil2i( National Ama-
teur championship, a tremendous gal-
lery turned out. With practically every
other star golfer of the nation aside from
Jones, who will not play in competitive
events until next summer, entered in the
event at Lakeside, the Junior Chamber of
Commerce gallery committee, headed by
Harrison Godwin and Sidney Kahn, ex-
pects to have its hands full December 4,
."), (i and 7, handling the gallerites.
The tournament here brings together
for the (Irst time in golf history both
amateurs and professionals in a match
play national championship. The only
previous time Simon Pures and pros met
at this style of competition was some
■ears back in the Western Open, and it
was an amateur— Chick Evans of Chicago
—who annexed that title.
The :!fi-hole qualifying round at medal
play, Thursday. December I. will be
played on both Olympic Club courses.
Match rounds will all be played over the
lake course, scheduled as follows:
Friday, December .5— First and second
round IS-hole matches.
Saturday, December fl — Quarter and
semi-llnal round IS-hole matches.
Sunday. December 7— Final match, :!(>
holes.
The $7.')00 purse will li.' divided as fol-
lows: Winner .fl.^iOO, runnir-up $1000, two
losing semi-finalists ?i.500 each, four losing
quarter-finalists •$.'!00 each, eight losing
second round players .^I.IO each, sixteen
losing first round players .$100 each.
Trophies will go to the amateurs and
there will be a prize for the winner of
Ihe qualifying round.
With over 1000 stories going out twice
a week to the largest newspapers in the
country from the Junior Chamber of
Commerce publicity bureau, Ihousands
of inches of space on sport pages have
been devoted lo the San l'"l'ancisco tourn-
meiit. advertising the golf facilities of
this city and advertising the fact that
this the ctipital of niid-winler sport
activity.
Daniel W. F.vans, .'trd vice-president;
Gordon McDonald, chairman of sports
commiltee, and Charles W. Fay, Jr.,
chairman of the golf executive commit-
tee, and the following members of this
last named body have all worked hard
to make Ihe golf event a big success and
deserve much credit for their efforts:
Lloyd Dinkelspiel, vice-chairman; B. J.
Frankenlieimer, Ihialice; Walter Gerould,
scoreboar<I and prizes: Harold Havre,
Sports Week Program
Announced bv Chairman
Icoiitinued from page 1|
boat race by U. S. Navy off 'the Marina.
1 :.10 p. m.— Polo at Presidio Held between
S. F. and Monterey Presidios. 8:1.") p. ni.
— P. ,\. A. swimming meet at the Olympic
Club. (Everyone welcome.)
Monday. December 1 — Industrial Lea-
gue baseball champioiiship game. 7 p. m.
—Sportsmen dinner at tlie Olympic Club
at Lakeside.
Tuesday, December 2, 7;.')0 p. iii. Far
Western Amateur Boxing Cliampionships
at Dreamland Auditorium.
Wednesday, December .'!, afternoon —
Exhibition tennis match. Mrs. Helen
Wills Moody versus picked member of
Davis Cup team. .VIso other exhibition
matches. 7 ::iO p. m.— Finals of Far
Western Amateur Boxing Championships
at Dreamland ,\uditoriuin.
Tliursday. December I. 8 a. m.— Quali-
fying round National Match Play Open
Golf Championship. CMS holes.) 7 :.!0 p. m.
—Basketball game for City Industrial
Championship at Kezar Stadium.
Friday, December :'>, a. m. and p. m. —
First and second rounds of match play
for National Match Play Open Golf
Championship. 7::iO p. m.— Exhibition
handball at Elks Club. (Messrs. Baiuiet
and Paynter, national doubles champs,
participating.)
Saturday. December fi. a. m. and p. m.
— Quarter and semi-finals of National
Match Play Open Golf Tournament.
Sunday, December 7. a. m. and p. m.--
Final round Ctfi holes) NatioiKil Match
Play Open Golf Championship.
Percy Locey. director of atliletics at
the Olympic Club, is in charge of the
swimming, boxing, ice hockey, handball
and soccer events. Phil Neer is handling
tennis, with Phil Morrissey at the hearl
of the basketball and baseball. Clyde
King is at the helm as regards rowing,
while Charles W. Fay, Jr., is chairman of
Ihe golf committee, and Al Young is ar-
ranging for Ihe yachting and motor boat
races. Capt. Meredith, athletic officer of
the 9th Army Corps Area, is head of the
polo activity.
Harohl Hughes is in charge of arrange-
ments for the Sportsmen's Dinner on
December 1. when visiting newspaper
men, Dartmouth and Slanford coaches
and players, visiting coaches here for the
big game and other celel.riti
guests fo honor.
ill Ik
Look out for ch ildren and
please drive carefully!...
conteslants; Harrison Godwin and Sid-
ney Kahn, gallery: Gerald Nauman,
course; .hihn G. I.evison. rules; Lewis B.
Reynolds, Ben Congdon, Robert B. Coons,
publicity; E. P. Crossan. transportation;
Seymour Turner and B. K. Vaughan,
reception.
The Very Latest
LEADS for NEW BUSINESS
r>
Keal Estate— Marshall Black, 2888 Mis
sic.ii; Clias. A. Byrne, 2888 Mission; lidw
A. liaydcn, .121 to 312 Kearny; (iabriel I.
Mi-AulilTe, 41 Sutter to 100 Montgomery;
I'aeilie Ports Realty Co., Ltd., de Young
Bld«.; Fred IC. Palmer, ,'•18 Sutter to 1
MoMtKonury; Kobinson Healty Co., IBoS
Cliestruit to :!2:i0 Fillmore.
Restaurants— Apex Cafe, 400 (irant
Ave.; .\pe.\ Hestaurant, (>29() Mission;
Cieni Sandwich Shop, 21,') Market; (irant
Avenue Restaurant, 17 Adicr; Market
Coiree Shop, 4;il Front ; New Lido Restau-
rant. 541,T C.cary; Floyd B. ShalTer, ISSVo
St4'VeMSon.
Roofine— American Rooling Co., H8 Bel-
clier to 081 Market.
Rust proofing — Rustoy-AIluininoy Sales
Co., :>-,■; Market.
School— Kiddie Kastle, 35G9 Washington.
Securities — George A. Flint (invest-
nienl), 315 Montgomery to 412 Kearny
Oliva Securities Co., 235 Montgomery.
Service Stations — Boland's Service Sta
tioM, nth .\ve. and Irving; W. E. Bowser
Service Station, 15th and Howard;
McMurray's Service Station, 4199 24th.
Shampoo — Schwartz's Medicated Sham-
poo Co.. 1130 to 1067 Mission.
Sheet Metal Work— Aetna Sheet Metal
\Vorks, 57 Clementina.
Shoes— Will H. Murphy, 5845 to 5824
Geary; Williams-Marvin Co., 35 1st to 25
1st.
973
Show Cards — Harris-Kerrison (
Market to 90 Golden Gate Ave.
Steamship Operators — Redwood Line
Inc., 1 Drunim to 240 Front, Dock Office,
Pier 21.
Stenosraphers — Pearl H. Condon (pub-
lic), 948 to 870 Market; E. M. Kenyon
(public), fiS Post; Stenographic Bureau,
333 Montgomery; Rae V. Warde (public),
Hearst BIdg.
Storage — .\rgonne Fireproof Storage
Co., 3107 Mission to 988 Folsom.
Tailors — Ambassador Tailoring &
Cl.aning Co., 127 Eddy; Grant & Co., 702
Market; Kaufman & Goodman, 702 Mar-
ket.
Teacher— Louis Allara (ace), 535 to 511
Columbus.
Toiletries — Esprit d'Amour, 240 Stock-
ton.
Transfer— Market Transfer Co., 1013
Balti-ry.
Upholstering- Barrett Upholstering Co.,
1720 Haight; Bernsdorf & Mitchell Up-
holstery & Drapery Shop, 376 .Sutter.
Vacuum Cleaners^oseph Bartz, 510
E<ldy.
Valves— Washerless Valve O)., Ltd.,
,351 5tli.
Weather Strip— Athcy Co., 55" Market.
Welding- Thomson-Gibb Electric Weld-
ing Co., .320 Market.
Window Shade Refinishing— Save-A-
Shade Co., 2947 Mission.
Wood and Coal— C. Cronin, 291 Day.
Woolen Goods— Folwell Bros, (mfrs.),
8.33 Market lo 49 4th.
Wrecking — E. L. Breault Wrecking Co.,
73 (iermania.
Miscellaneous— A A A A A Building &
Industrial Products O., .5.57 Market; Ad-
vertising .\rtist Assn., 628 Montgomery;
Burns' Freight Assn., 59 Main; California
Natural Gas & Development Co., 4,33 Cali-
fornia to 405 Montgomery; California
Sewage Disposal Co., 525 Market; City
Club, 407 O'Farrell; Coastal Trading Co.,
Inc., .593 Market; Community Welfare
Leagues Service Bureau (A. C. Ochs), 235
Montgomery; L. C. Fagan Maintenance
C<i., 899 Capp to 1595 Noe; Fletcher-Weil
f;o., 100 Potrero; Globe Wireless Ltd., 311
California; Greyhound Lines Travel Bu-
reau, .53 5th; Hawaiian Cane Products
Ltd., 215 Market; Jack's ,Iobbing .Shop,
1439 12th Ave.; Dr. F. F. Johnson, 2225
Howard; C. T. Leonard, 1171 Market;
lofelt Sound Control Co., 557 Market;
llory Ignition Sales, 1619 Pine; MIs-
nary Education Movement, 760 Mar-
; McDonald & Collett, 2146 Mission;
National Dollar Stores Ltd., 2512 Mission;
National Mineral Products Co., Ltd., 500
Berry to 465 California; Nortli Eleclric
Mfg. Co.. 376 5th to .i(i7 9th; Norlhwestern
Institute, 74 New Montgomery; Old Mis-
sion Greens, 25th and Mission; Onyx Man-
ufacturing Co., 857 Alabama; Pacific
Coaching Bureau, 112 Market; Pacific
Freight Lines Co., 187 Sleuart; Peninsula
Tree Surgery & Spraying Co., 369 Pine;
Salinas Valley Freight Line Co., 430 Davis
to 498 Pacific; Dr. Robt. A. Scarborough,
Clay and Wei)ster; Sierra Silver Fir Tree
Co., Rhode Islanil and Division; Stajidard
Taidt & Seat Co., 100 Potrero; Superior
Alignment Machine Co., 1645 California;
Dr. Sutton's Products Ltd., 149 F'ell;
Truth Studenis Assn., Ill O'Farrell;
Tullle & Bailey Mfg. Co., 693 Mission;
United Slates Graphite Carbon Co., .376
5th to 367 9th; Unity Club, Anglo BIdg.;
Vino .Sano Co. (Karl Offer), 235 9th to
.395 9lli; J. A. Wallackcr, 775 Market;
Western Service Co., 154 to 174 Steuart.
Transcontinental Freight
Bureau Docket
The following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
im any subject, request therefor must be
made within twelve days from date
Action on the subject listed will not be
restricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
commendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
bject.
11743- Gypsur
agricultural
wall plaster
building blocks and tile
gypsum (land plaster),
plaster of Paris, plaster-
stuc
Isla
J. for
CL,
rt to the Hawai-
tbound: Request
tliat Item 970 of Tariff 29-T (I. C. C.
No. 1230, H. G. Toll, agent), be made to
also apply on shipments destined
Hawaiian Islands.
11744— Poker Chips, LCL, westbound:
Proposal to include poker chips in
Hem 5345 of Tariff l-I (I. C. C. No. 1246,
H. G. Toll, agent).
11745— Panel frames used as backing for
piano keyboards in mixed carloads with
lumber and other articles manufac-
tured therefrom, eastbound : Request
thai Item 185 of Tariff 17-K (I. C. C. No.
1240, H. G. Toll, agent) be amended to
include panel frames used as backing
for piano keyboards.
11746 — Wooden cloth winding cores or
rollers, second-hand, LCL, eastbound:
Reiiuest for less carload rate of .fl.OO
pi'r 100 lbs, from California to Group
"L," Item 1673 of Tariff 3-B (I. C. C.
No. 1238, H. G. Toll, agent).
11747 — Beehives, K. D.; beehive lumber,
in pieces cut to shape, CL, westbound
and eastboun<l: Proposal to amend
Item 1700 of Tariffs l-I (I. C. C. No.
1246, H. G. Toll, gaent), and 4-E (I. C. C.
No. 1239, H. G. Toll, agent). Item 25,
Tariir 18-K (I. C. C. No. 1222, H. G.
Toll, agent), and Item ,5.35, Tariff 27-M
(I. C. C. No. 12.32, H. G. Toll, ageul), to
provide for non-application of com-
modity rates from or to southwestern
territory; through class rates to apply.
11748— Biotite. CL, westbound: Request
for carload rate of ,$6.00 to .?7.50 per ton
on biotite (according to value) from
Wheatland, Wyo., lo the Pacific Coast
under Tariffs 1-1 (I. C. C. No. 1240, H. G.
Toll, agent), and 4-E (I. C. C. No. 1239,
H. (;. Toll, agent).
11749— Hay. CL, eastbound— minimum
weiglits. Proposal to amend Items
2195-A, 4285-B, 4290, 4295, 4300, 4302
(Supplement 14), 4305 and 4310 of TarifiT
.3-B (I. C. C. No. 12.38. H. <;. Toll, agenl),
lo provide that the minimum carload
weiglits shown therein are exceptions to
Hem t402 of the tariff and to Rules ^24
and t34 of current Western Classillca
tion.
JPart-lot or two-for-one rules.
tGraded minimum weights.
11750 — Paper bags, other than oiled 01
waxed, printed. I.CL. eastbound: Be-
<iuesl tlial the enlry covering papei
bags, N. O. I. B. N., other than oiled 01
waxed, not printed, in Section 3, Item
6.i-B of Tariff 3-B (I. C. C. No. 1238,
II. G. Toll, agenl) (rates in Section .3,
Hem 2,841) be changed to read:
Paper bags, N. O. I. B. N., other Ihan
oiled or waxed, printed or nol
printed, in bundles, bales, crales 01
boxes.
11751— Glace fruit and almond paste, CL
eastbound : Re(iuesl for inclusion ol
glace fruit and almond paste in Hems
1231-C and 1390-A of Tarifi- 3-B (I. C. C
No. 1238. H. G. Toll, agent).
11752 — Boxes, sheet iron or sheet steel,
LCL, westbound: Request of inclusion
of boxes, sheet iron or sheet steel, in
Hem 52,55 of Tariffs l-I (I. C. C. No.
1246, H. G. Toll, agent), and 4-E (I, C. C.
No. 1239. H. G. Toll, agenl).
11753— Hogs, in double-deck cars, west-
bound: Request for establishment of
ilouble-deck rates on hogs from the
Middle West (particularly Minnesota)
to California, Tariff .36-B (I. C. C. No.
1223, H. G. Toll, agenl).
11754— Fire brick and fire clay. CL, wcst-
boUTKl: Request for carload rate of 60c
per 100 lbs. on fire brick and fire clay,
minimum weight 50,00 lbs., from Group
"A" to California, Tarifi' l-I ri. C I'.. No.
1246, H. G. Toll, agent).
1175.5— Wooden garment hangers, im-
ported, LCL and in mixed carloads with
other woodenware, eastbound: Re-
quest for inclusion of wooden garment
hangers in Item 1075 of Tariff .30-T
(1. C. C. No. 1245, H. G. Toll, agent).
11756— Wire cloth in mixed carloads
with machinery, etc.. westbound: Re-
quest for amendment of Item .3960-
series of Tarifi-s l-I (I. C. C. No. 1246.
H. G. Toll, agent), and 4-E (I. C. C. No.
12.39, H. G. Toll, agent), to include:
Wire cloth, iron or steel, in rolls or flat
pieces; wire cloth, galvanized, in rolls
or Hat pieces.
11757 — Bed davenports, bed lounges and
day beds, CL, westbound : Request for
inclusion of bed davenports, bed
lounges and day beds (Item 2755, Tariff
1-1— I. C. C. No. 1246, H. G. Toll, agenl),
in Section 5 of Item -2.875, T:irin' 1-1.
11758 — Ventilating fans and casings. I.CL,
eastbound: Request for reduced less
than carload rates from the North
Coast to eastern destinations. Tariff 2-Z
(I. C. C. No. 1247, H. G. Toll, agent)
account rates available via Panama
~«t(SAN Francisco Busine
Achievements Reviewed
At Birthday Lunchei
The San Francisco Junior Chamber
Commerce celebrated its third anniv
sary with a birthday luncheon on M,
day, October 20, 1930, at the Palace Ho:
The luncheon was sponsored b> 1
-Municipal Affairs Committee of whi
Lloyd Ilerendsen is the chairman.
J. H. Threlkeld the fourth and presi
president presided. He introduced I',
ter Sesnon the first president, .Milt
Esberg, Jr., second president, and A.
Brown the third president.
Jas. A. Folger, executive vice-presidi
reviewed the achievements of the Juni
Chamber from the lime that the orgai
zation was first projected in 1927 to t
present time which included many <i
complishmeuts of which any orgaiiiz
tion might be justly proud. He furth
pointed out some of the major projec
now facing the Junior Chamber ; 11
wliicli the following are oulstaiulini
bringing the naval dirigible base
Sunnyvale, development of Ilarboi- l)i
into a civic celebration, contiimed woi
of fire prevention in the eliminaticm (
fire hazards and the efforts of the Imlu
trial Committee to encourage i]iduslri(
lo locale in San Francisco, to allevial
unemployment and the building of H
bay bridges.
Lloyd Berendsen introduced .May<
James Rolph, Jr., the honor guest «li
urged the Junior Chamber to encoinag
any work that would bring prospirit
and fame to San Francisco.
The luncheon was altogether one ol th
best in spirit and in attendance thai Hi
Junior Chamber has had for some tiini
The committee on arrangements, :l^i(l
from the chairman, included Carl I i ii r
bach, E. M. Cerf, C. I. Haley, Ai 1
Harzfeld, L. W. Abbott, Willard L. ,1
son. F. C. Hutchens and F. J. Woin
steel, except
rithi'
(See lien
Canal.
11759— Liquefied chlorine gas. CL. west-
bound— to Port Angeles. Wash.: Re-
quest for amendment of Item 2898 of
Tarifi- 4-E (I. C. C. No. 12:!9. H. G. Toll,
agenl), to provide that rates named
therein will also apply to Port .\ngeles.
Wash.
11760 — Battery sealing compound in
mixed carloads with batteries, west-
bound: Request for inclusion of bat-
tery sealing compound in Item 2425 of
Tariff l-I (1. C. C. No. l->46. H. G. Toll,
agent).
Supplement 1 to docket 11488— Pole line
construction material. CL. westboimd —
redescriptinn ; Request for amend-
ment of the description of Item 2470
of Tariffs l-I (I. C. C. No. 1240, H. G.
Toll, agent), and 4-E (I. C. C. No. 12.39,
H. G. Toll, agent), to read as follows:
Pole line construction material, iron
Anchors, mast pole or s
(guy anchors) ; jangles
3730); tbolts (See Item 3727); bi .11,
rings or cable or wire hanger
rings; televises (See Item :i4IO) ; .
arms; cross arm braces (See n
37.'i0) ; cross arms, wooden (See Ilea
3865); ground rod clamps, galvan-
ized or "copper coated; ground rods
galvanized or 'copper coated, will
or without copper wire attaclu-d
pole gains, pot head brackets; kuj
wire protectors; insulator brackils
break arms or pins (Subject to noiei
tinsulator brackets, pins or poll
sleps, wooden (See Itef 24.35) ; insu
lator pin brackets; insulator |iii
thimbles; flag screws (See Itm
3727) ; mast arms or brackets, i'
or wall, nails, tgalvanized or •cni
coated; tnuts (See Item 3727); i>
electric wire; poles, electric
wooden (See Item 3895) ; pole I
clamps or straps; pole protecI<»i-s
bar, plate or sheet; pole steps; r:tcks
pole, wire distributing; rods, gu;
anchor; cable, rope or guy wire III
tings, viz: clamps, clips, guy boolis
sockets or thimbles; staples, tf!al
vanized or 'copper coated; fhu'ii
buckles (See Item ,37,30) ; tWash.T:
(See Item 37'27).
Note — Insulator brackets, break -Avnv
or pins nuiy have wooden heads
thimbles or tops attached.
fSubject to Item 8.58 (.33i<,'/r mixliiri
limitation).
•Not to exceed 5% of the total weigh
of the entire shipment.
11608 (Amended) — Fruit wrapping pai'<
CL, eastbound— Pacific Coast lo P. 1
sula of Florida points: Request 1
carload rate of .?1.00 per 100 lbs. m
fruit wrappiTig paper from the Pacifli
Coast to Group "K-1" under Tariffs 2-1
(I. C. C. No. 1247, H. G. Toll, agenli
and 3-B (I. C. C. No. 1238, H. G. Toll
agent).
NEW LEADS
TRADE TIPS
s^anlranrfe
U5in^00
INDUSTRIES
EXPANSIONS
Published Weekly by San Franctsco Chamber of Commerce
N6vEMBER"27ri936
OLUME XX
Number 48
UKER Sii NECESSARY
"^idory Near
In Nine-Year
Tax Campaign
-S>l('.(.i;SSFlI. ciinclusiuEi lit a cam-
^paiKii waK.d lor nine yiais l..\ the
^\(.lianil)( T of ComnuTce to place ( ali-
-J'riirnia on a parity with otlioi stales
the matter of coiiiniuiiity la\(s, ami
consequent saving of hundiuis i:l
ousanils of dollars annually to < ali-
rniuns whose incomes arc in the sui-
K class, loomed hright this week witii
p announcement from Washington thai
e Vniteil States Supreme C.oul I had
cided favorahly in a similal casi ol
ur i>ther states.
Under the direction of Colonel Allin (.
right, general counsel for the ( hanUx'i ,
e case has been successfully 1 ought
rougli the United States District Coui t,
d is now set lor hearing in the highest
urt on .lanuary 12 of next year That
? Supreme Court will decide m faxoi
California's taxpayers is practically
sured in the opinion of legal authoritiis
lo point out that our case is almosi
I'litieal with the ones just decided lln
lies alVected by the Supreme Com I s
cision are Arizima, Louisiana, 'li\i-.
d Washington. The four states w lies'
ses are yet to he heard are Calilo
ilho, Nevada and New Mexico.
\ favorable decision by the Siipi. n,
urt will mean that income riom ,,,ni
jnity property may be ripoitid loi
deral taxation by the husband and
fe separately. Heretofore, the Govi'ni-
Mit has conti^nded sncli income must
rep.irled in a single relnni by llie Inis-
nd alone.
rhe Washington decision represents a
viiig to taxpayers of more than i?l(HI,-
),IHII1 ill back taxes, which, being cumu-
:ivc since 1927, would otherwise have
en payable.
OREIGN TRADE CLUB
TO HOLD ELECTION
r«eiily nanus, from which nfteen will
eleeteil to the exicutive committee of
c- Foreign Trade Club of the Chamber
Commerce, are being mailed to the
ib's membership today following the
tion of the nominating committee, com-
sed of thrie former presidents. The
■ction will be held in December.
Following are the nominees:
Wesley O. .\sh, Robert Cabrera, Mar-
all F. Cropley, 11. H. i;bey, H. K. Faye,
inry F. Crady, H. M. Hull', C. I. Kinney,
J. McKeever, I'ercy U. Mott, K. .\.
rker, R. Stanley Powell, Harry S. Scott,
ly T. Slaughter, Charles L. Wlleelcr,
orge S. Williams, Paul Dietrich, R. V.
wey, Richard 1). Uninlan, .Ir., and .1. F.
•ersoii.
Members of the n<iminating committee
•re: F.. W. Wilson, .lames Decatur, and
illiam Hammer.
George J, Presley
Chosen by Board
for High Office
Executive V. -President
Will Assume Duties
After Next Year
TlIF .San Francisco Chamber of
Commeice conducted a nation-
wide manhunt for nearly a year—
and found a San 1-raiiciscan.
Cieorge .J. Presley, lawyer, clubman and
business executive, was appointed Kxe-
cutive Vice-President of the Chamber of
Commerce by its Hoard of Directors
last Thursilay. The title carries with it
all of the duties and anihority of C.eneral
Manager.
Horn less than lifly yeais ago in liig
Rend, a crossroads town in Untie Comily
which no longer exists, Mr. Presley lias
lived in or near San F'ranci.sco all but
nine years of his life. He is in every
sense of the word a San Franciscan.
Commenting on the Roard's action,
President l.eland W. Culler revealed that
its members had considered men of
national repulation in many sections of
the Hast, determined thai the one llnally
selected should be best <|nalilled to oc-
cupy a position that re<|iiires initiative,
courage and leadership. Presley was the
[ continued on page .1 ]
Two Other Alternatives
Mean Loss to Taxpayers
THI Sin I laniisco Chamber of Commerce, the Junior Chamber of Commerce,
th( iti il Istiti Roard aii<l the Down Town Association, addressed a frunk
1(11(1 lo lh( Roaid of Supervisors last Saturday urging that their committee
isk SiCKlaM ol the Intericn- Wilbur fen- an amendment of the Raker Act as
till b(st solution of th( problem involving the dislribution of Hetcli llelchy power.
llus( loui oigani/itions had in mind a letter received from Mr. Wilbur last
month in which hi pointed out that the city was confronted with a problem that
could b( solMd in oik of three ways. He itemized them as follows:
1. lo tancd th( (Xistmg contract with the Pacific Gas cS: Electric Company.
2. To submit to the voters another bond issue for the purchase of the power
companies.
.■i. To reiinest the amendment of the Raker Act.
In view of the fact that the last alternative involves in no way the (lueslion of fu-
ture public ownership of the city's power distrihuling system, and that it does
definitely oM'er a simple and direct solution of an involveil situation, the four civic
organizations aliovc referred lo enilorsed il and suggested that the Board of Super-
visors do likewise in their impeniling conference with .Mr. Wilbur in Wash-
ington.
F'rom press reports it is apparent that
the Roard of Supervisors object lo this
plan, which obviously leaves them with
the two remaining alternatives, from
which, unless they reconsider their ac-
tion, they must now choose.
The first calls for the cancellation of
existing contracts with the power com-
pany. This will mean a loss of .112,00(1,(10(1
a year to our taxpayers, or an increase of
20 cents in our tax rate. It is inconceiv-
able that they will approve this.
The other involves a bond issue which
was defeated 2'i, to 1 the last time il was
submitted to the voters. It is hardly
likely, therefore, that the Supervisors
w ill approve this either. .\nd they have
already opposed the third proposition.
I'ollowing is the comniunicalion whicli
was addressed to the supervis(ws by the
Chamber of Commerce, the .hmior Cham-
lier of Commerce, the Real Fstate Roard
and the Down Town Association:
"We nnderstand that you have before
yon for eoiisidcralion, a determinatiiai
of the position which the city sliould take
in its cniiferelice with Mr. Seen-lary
Wilbl'r of Ihe Deiiartnient of the Interior,
concerning the road and trail building
obligations of the eily uiulcr the Raker
Act and llii- p..\\.r (lislribiilioM ])iovisions
of Ihal act.
"With regard lo those two mailers,
which appear (|uite deliiiitely to demand
some action upon your part, we res|)ecl-
Inlly re.iuesi:
IThal Ihe eily adn.inislial ion cleter-
• mine wlial roads and trails it is
prepared to build, establish their loca-
tion, indicate a time for their construc-
tion and make such appropriation for the
current liseal year's road and trail builil-
iim piogram as mav be necessary.
2 That the city admiiiislralion re-
• (juest Congress to amend the power
distribution provisions of s(*clioii ii of
the Raker Act so that any doubt will be
deliiiitely removed with respect to the
right of the city to dispose of the electric
power generated by the Helch Metchy
project, as it may elect and fnid to its
own interest.
3 In requesting that llie trail and
• road building program be imme-
diately undertaken and that the Raker
Act be amended at this time, we are
prompted by what we believe to be Ihe
present best interests of the city and
county of San Francisco in connection
with the Hetch Hetchy project. We be-
lieve that the agency contract, providing
as it does for an annual income lo the
city in excess of -y^,!)!!!),!!!)!!, should be
continued for Ihe present and thai any
ilouhl with regard to the validity of such
a sale and distribution of power should
be removed. An ameiidiiienl to the Raker
Act, such as we suggest, would place no
obstacle in Ihe way of future municipal
ownership, nor would il commit the city
or the people of San Francisco, either one
way or the other, to any policy in the
matter which they might at some l:iter
lime wish to change.
4 There is in our opinion problem
• <if greater moment before you thait
the delerminalion of a frank policy on
both issues raised by Ihe Raker Act be-
fore the conference with Mr. Secretary
Wilbur. We urge tlierefore that your
action in this matter be both prompt and
dellnile and that il be shaped to accord
with the expression of public opinion as
recorded in Ihe power bond election of
last Angnsl.
SAN FRANCISCO BUSINESS
NOVEMBER 26, 19i0
Pui>U9hed weekly by the San Francisco Chamber of Commerce, 20i Merchants Ex-
change. Teiepbone DA venport 5000. Subscription, $4 a year. Entered as second-
class matter July 2, 1920, at the Post Offlce, .San Francisco, California, under the Act
of Marcli 3, 1879.
' Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing
is desired on any subject, request there-
for must be m;ide within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope of
the docket, but may include other points
of origin and destination, or other com-
modities or recommendations, varying
from changes proposed, if such niodifl-
cations appear necessary or advisable in
disposing of the subject.
11761— Cotton cloth, fireproofed, oiled or
waterproofed, not coated, N. O. S.. l.CL.
and CI., eastbound: Request for in-
clusion of cotton cloth, lireproofed,
oiled or waterproofed, not coated,
N. O. S., in Item Ui08, Tariff S-H (I. C. C.
No. 12:«, H. C. Toll, agent I.
11762— Benzol (benzene), industrial alco-
hol, nitric acid and anhydrous am-
monia, CL, eastbound— Shell Point,
Car:f. (Sacramento Northein Ry.), to
Casper, Wyo., and Denver, Colo. : Re-
quest for the following carload rates on
benzol (benzene), industrial alcohol,
nitric acid and anhydrous ammonia
from Shell Point, Calif, (a station lo-
cated l-l/IO miles east of McAvoy.
Calif., on the way to Sacramento), to:
Casper, Wyo. (Croup G), $1.25 per 1110
lbs.; Denver, Colo. (Group J), «1.0(l per
100 lbs.. Tariff .l-B (I. C. C. No. 12:)8,
H. C. Toll, agent).
\\m — Foundry facings, core compounds,
in lined bags, CL, westbound: Request
that the heading of Item 2C30, Tariff
l-I (I. C. C. No. 1240, H. G. Toll, agent),
be changed to read :
Foundry Facings, Core Compounds,
in barrels or in lined bags, viz.: »*»•»
11764 — Fish, in brine, CL, castbound : Re-
quest for establishment in Tariff li-li
(I. C. C. No. 12:i8, H. G. Toll, agent) of
the sann' carload rates, minimum
weight and package requirements on
lish, in brine, from California to east-
ern destinations as now carried on her-
ring from the North Coast, Item 187fi,
Tariff 2-Z (I. C. C. No. 1247, H. G. Toll,
agent).
11765 — Scrap wire rope. CL, castbound:
Request for carload rate of .^S.OO per
ton, minimum weight 80,000 lbs., on
scrap wire rope from California to
Group "F." Tariff :iB (I. C. C. No. 12:tS.
H. G. Toll, agent).
11766 — Electric signs. LCI, aTid (.1., west-
bound: Proposal to clarify the de-
scription of Item 4970, Tariffs 1-1
(I. C. C. No. 124C, H. G. Toll, agent), and
4-E (I. C. C. No. 1239, H. G, Toll, agent),
by specifically providing for non-
application of rates of electric signs.
11767 — Boxes (flbrcboard, pulpboard or
strawboard), corrugated or other than
corrugated. plain or waterproofed,
printed or not printed, K. D., flat or
folded flat, in crates or bundles. CI.
westbound — from F.vansville, Ind.
(Groups C-C1), and Louisville, Ky.
(Group "M") ; Proposal to amend
Tariffs l-I (I. C. C. No. 1240, H, G. Toll,
agent), and 4-E (I. C. C. No. 12.19, H. G.
Toll, agent), to provide for carload rate
of Jl.OO per 100 lbs. on these boxes,
minimum weight lO.nno lbs., from
Kvansvilie. Iiiil.. and I.ouisvilh-. Ky.. to
the Pacific Coast via the following
routes, subject In Hiile 27 of Tarilf
Circular No. 20:
From Evansville, L. & N. H. 11. to Fast
St. Louis, 111., or Memphis. Tcnn., ami
coimections.
From Louisville: L. & N. R. R.,
through West Point, (Joverport and
Spoltsville, Ky., to East St. Louis, 111.,
or L. & N. R. R. through Shepherds-
ville, .Auburn and .\llensville, Ky., to
Memphis, Tenn., and connections.
From Evansville and Louisville:
Southern Ry. to East St. Louis, III.,
and connections.
Illinois Central R. R. to East Si. Louis,
111,, or Memphis, Tenn., and connec-
tions.
Illinois Central— Vazoo & Mississippi
Valley Railroad to Shreveport, La.,
via Vicksburg, Miss., and connections.
Illinois Central R. R. to New Orleans,
La., and coniu'ctions.
11768— Sheet rubber in mixed carloads
with rubber tires, westbound: Request
for inclusion of sheet rubber in Item
r>27.i of Tariffs l-I (I. C. C. No. 1246,
H. G. Toll, agent), and 4-E (I. C. C.
No. 12,19, H. G. Toll, agent),
11769 — Coops or crates, animal or poultry
(other than shipping). K. D. or folded
flat, CL. westbound: Request for es-
lablishment in Tariff 1-1 (I. C. C. No.
12111, H. G. Toll, agent), of the same
carload rates, minimum weight .10,000
lbs. on coops or crates, animal or poul-
try (other than shipping), K. D. or
folded flat (Item 2270) as applicable on
coops or crates, animal or poultry
shipping (Item 2275).
11770 — Asphaltic paving or flooring
planks or boards, CL, westbound: Re-
quest for inclusion of an entry reading
"asiihaltic paving or flooring planks or
boards" in Section 2 of Item 1775,
Tarifls l-I (I. C, C. No. 1210, H. G, Toll,
agent), and 4-E (I. C. C. No. 12,19, 11. G,
Toll, agent).
11771 — Electric dry cell batteries, CL,
westbound— minimum weight: Request
for mininuim carload weight of 30,00!)
lbs. on electric dry cell batteries, Item
2125, Tariff l-I (I. C. C. No. 1240, H. G,
Toll, agent); no change in rates.
11772 — Poultry brooders and sheet iron
or steel poultry feeders, hens* nests and
poultry waterers. mixed carloads, west-
bound : Request lor inclusii>n of poul-
try brooders in Item .-)2(;i)-series of
Tariffs l-I (I. C. C. No. 1240, H. G. Toll
agent), and 4-E (I. C. C. No. 1239, H. G.
Toll, agent), or that sheet iron or steel
poultry feeders, hens' nests, K. D., and
sheet iron or steel poultry waterers be
included in Item 2270 (Section 2) of the
tariffs,
1177.1 — Magazines and periodicals, l.CL
westbound: Me(iuest thai magazines
and periodicals be transferred from
Section 1 b) Section 2, Item 1.18, Tariffs
l-I (I. C. C. No. 12411, H, G. Toll, agent),
and 4-E (I. C. C, No. 1239, H. G. Toll,
agent). (Rates in Item 1 110-serles.)
11774 — Fresh or frozen shrimp for ex-
port to Hawaiian Islands, westbound —
from Texas Gulf ports: Request that
i-\port rate of ,';l,5(l per 11)0 lbs., Tuini-
nnim weight 30,000 lbs. from Texas
Gulf ports in Item 10,55-11, Tariff 29-T
(I. C. C. No. 1230, H. G. Toll, agent), be
made to also a|iply on Hawaiian Islarnl
traflic,
1177.'; — Cereal food preparations and maca-
roni, noodles, spaghetti. Italian paste,
vermicelli, mixed carloads, wi'stbomid :
Reiiuest thai Item 2030 of Tarills l-I
(I. C. C. No. 1240, H. G. Toll, agent), and
l-E (I. C. C. No. 12.19, H. G. Toll, agent),
bi' anu-ndeil to include articles as ile-
scribcd in Item 3930 .if the tariffs in
mixed carloads.
11776 — Automobile lamp lenses, LCL,
westbouiul: Proposal to add automo-
bile lamp lenses in Item 2980 of Tariff
l-I (I. C. C. No. 1240, H. G. Toll, agent).
11777 — Ventilators (chimney or roof) in
mixed carloads with barn equipment.
westbound: Request for inclusion of
ventilators (chimney or roof) in Item
3715 of Tariffs l-I (I. C. C. No. 1246,
H. G. Toll, agent), and 4-E (I. C. C. No.
12,19, H, G. Toll, agent) ; the weight of
the ventilators not to exceed 10 per cent
of the entire carload.
11778 — Pipe coating and pipe wrapping
felt in mixed carloads with pipe, west-
bound: Request for inclusion of pipe
coating and pipe wrapping felt (not to
exceed 5 per cent by weight) in Item
3450 of Tariffs l-I (I. C. C. No. 1240,
H. G. Toll, agent), and \-V. 11. C. C. No.
1239, H. G, Toll, agent),
11779 — Methanol (wood alcohol), CL, east-
bound : Request for inclusion of
methanol (wood alcohol) in Items 2480
and 2485 of Tariff 3-B (1. C. C. No. 1238,
H. G, Toll agent).
11780 — Brass pipe or tubing. LCL, east-
bound: Request for inclusion of brass
pipe or tubing (nickel-plated or not
nickel-plated), in bundles, in Item 1881
of Tariff l-R (I. C. C, No. 1238, H. G.
Toll, agent).
11579 (Amended) — Koa. laurel, maple and
Oriental logs, flitches, stumps and
burls, imported, CL, castbound: Pi-o-
posal to amend Item 810 of Tariff 30-T
(I. C. C. No. 1245, H. G. Toll, agent), to
apply on tkoa, laurel, maple and
Oriental logs, flitches, stumps and
burls.
tOriginatiiig Hawaiian Islands.
Supplement 1 to Docket 11683 — Sheet
roofing fasteners in mixed carloads
with iron or steel building corners or
corner shields, ceiling or siding, flash-
ings, roofing, shingles, etc., westbound:
Request for inclusion of sheet rooting
fasteners in Item .IfiOO-A, Tariff 1-1
(1. C, C, No. 1240, H. G. Toll, agent).
11721 (Amended)— Glass bottles, carboys,
demijohns, jars, tumblers and other
articles as described in Item 29.10-
series. Tariffs 1-1 (I. C. C. No. 1246.
H. G. Toll, agent), and 4-E (I. C. C. No.
1239, H. G. Toll, agent), CL, westbound:
Request for 25 per cent reduction in
the rates on these articles from points
in Oklahoma taking Group "H" rates in
Tariff l-I and Groups "E" and "H"
rates in Tariff 4-E,
■•■ig^SAN Francisco Business
yoreign and HomeSite
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade Tip!
should be made to the International Tradi
Department of the San Francisco Cham
ber of Commerce, DAvenport 5000, lis'
numbers being given,
20651— Representation. j;
Nuevitas, Cuba. Party is interested il
obtaining the represi'ntation of a In mi
exporter to Cuba,
20652 — Seeds, etc.
San Francisco. French exporters of
Marjoran and thyme leaves, celery seedsf
psyllium seeds, fennel seeds and genlimi
roots seek an agent in San Francisco,
20653— Drugs and Chemicals.
Hamburg, (iermany. Parly is intu
ested in working as selling and buyin|4
Permanent Art Galleries
Beaux Arts Galcrie - 166 Geary Street
East-West Gallery - 609 Sutter Street
dc Young Museum - Golden Gate Park
Courvoisier Gallery - 474 Post Streer
Gump Galleries - - 246 Post Street
Legion of Honor Palace - Lincoln Park
Paul Elder Gallery - 239 Post Street
Valdespino Gallery - 345 O'Farrell Street
Vickery, Atkins & Torrey - 550 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabachcr-Frey Gallery, 735 Market St.
Workshop Gallery - 5.16 Washington SI.
Ham.|
dec
■e dl
loci '
peac
am
pie
agent for drugs and chemicals
burg.
20654 — Representation.
Hamburg, Germany. Fii-in is desii-out
of representing in Hamburg, or en,
tire Germany, local exporters of Inill.i
and similar products,
20655 — Lamps.
Tokio, Japan. Exporters of rlectiic
decoration, and fancy colored hnnpi
desire to contact local importers.
20656— Dry Salted Calf Hides.
Tokio, .lapail. Firm desires to imiim
about 3000 dry salted calf hides evirj
two months for the manufacture ol
portefeuilles. Also interested in bides oj
tamed alligators. Packing instruction:
etc., available.
20657— Electric Light Bulbs.
Yokohama, Japan. Flxportei-s
trie light bulbs made in Japan
sirous of getting in touch wit
importers.
20658 — Retail Grocers.
Monterrey, Mexico. Packers o
presei'ves, piquant sauces, etc.,
contact local retail gi-ocers.
20659— Mohair.
San Francisco. A large com
and exporting firm in the 11
Islands wishes to correspond will
facturers of mohair, to receive ^
prices and size.
Domestic Trade Tips
Inquiries concerning Domestic Trade Tip*
should be made to the Domestic Trad<
Department.
D-3611 — State Representation.
San Francisco, Local brass mamil
turer desires to contact with part>
firm to act as sales representative
California on new brass broom rack, pi
erably one in position to sell direct
D-3612— Representation.
Clevehunl, Ohio. Firm desires to c
tact dealer or organization in a 1.
tion fi-equented by tourists, for distri
lion and sale of road nnips. Details
file.
D-361.1— Sales Agency.
Richmond, Virginia. Firm desires to
appoint a sales agency in San Fn
tor the sale of flavoring extracts to
inamifacturers of candy, pastry, ice
cream, etc,
D-3614— Manufactory and Sales Distribu-
tion in S. F.
Los Angeles, Calif. Manufacturers n(
rust proof liquid desires to contact liin)
who could be interested in manutarlur-
ing and sales distribution of same. De-
tails on file.
D-3615 — Sales Connection. j
New Y.irk City, Firm interested i|
contacting with manufacturers in Sal
Francisco for the sale in New York ti'rri
tory of their food stuff, etc.
D-3616— Representation. 1
San Diego, Calif. Party familiar wilt
eastern ami middle west trade is inter-
ested in contacting local manufacturer!
N J V E M B E R 2 6, 1 9 3 0 )3-
industrial development
REPORTED BY THE
Industrial Department of S. F. Chamber of Commerce
NEW INDUSTRIES
ncral Talking Picture Corporation of
York City liave estal)lislied a fac-
liraiu-li at 291 Colilcii (late Avfiiuc
lie (listriliulioll of their producis in
San I'raneisTO Market Area. Jack
p is nin-tliiTn Calilnrnia nianaHer.
Williams EnBraving Company lias es-
tablished a factory at 515 Sansonie Street
where they will engrave wooden print-
ing plates for publishers and advertising
EXPANSIONS
uscon Steel Company with Northern
iiirnia headqnarters in tlie f.all liuild-
iire rapidly completing a fifty thous-
ilollar one-story steel frame and
rele warehouse building at Carroll
I Newluill streets according to Super-
•ndent \V. H. I'reeman. The new
ictnre will be GO by Hid feet and will
i>qnipp<'d with a crane and runway on
south side of the building. The
iscoii concern manufactures steel
idows, etc.
he California Stale Harbor Commis-
1 is soon to replace I'ier i,! xv ith a
inoilern .$750,(1(111 coiu-iele pile strnclure.
The new dock will he l.'.ll by Slid feel,
equipped with modern laeilities for serv-
ing ships, and will iiielvuh- a steel and
concrete shed.
Langendorf-United Bakers are erecting
a $5000 addition to their factory building
at 1160 McAllister .Str-eet. The new struc-
ture will provide loading facilities for the
distribution of their bakery products in
the San Krancisco area. In addition to
the local plant, the concern operates other
bakeries in the principal Pacific Coast
cities. [ continued on page 4]
king toward acting as n-in iseiilative
tlial territory.
617 — Manufacturer with Capital.
folUuid, Michigan. Party with pai-
ns, dies, jigs and fixtures interested
locating firm in San Francisco bay
trict who will take over the manu-
618 — Sales Representative,
lilwaukee. Wis, Manufacturers ol
n's, women's and children's raincoat:
rested in securing sales representa
this te
!6I9— Manufacturer or Importer,
ilackwell, Oklahoma. Party desires to
line of goods to handle in Oklahoma.
1 with references and financial state-
nt will be furnished.
S620 — Local Representation.
Jakland, Calif. Party i
fleetr
•ing representati,.n lor
•iailies to market in the eleven west-
states.
3621 — Distribution.
■ian I'rancisco, Calif. Local importer
hes to distribute imported talcum
\der to user of large quantity.
3622 — Commission Selling Agents.
klvn, N. Y. I-"irm nuiTUifacturing
1 "sportswear wishes t.i e.amect
■epntable firm in this t.^ritory to
rot them.
3623 — Representatives.
Fort Wayne, Ind. Manufacturers of
ctric refrigerators and oil burners are
)king for aggressive young men with
lie sales experience to act as selling
ents for them in this territory. Full
tails on file.
3624 — Sales Representative.
York City. Firm interested in
tablishing in San Francisco a repre-
atative for the sale and servicing of
■ctro ehlorinator for swimming pool
lization.
3625 — Building Specialty Representa-
George J. Presley Appointed
Executive Vice-President
[continued from page 1]
final choice and was given the unaiiimons
vote of the Board.
Since his graduation from Stanford
University in 1907, -Mr. Presley has been
closely identified with San Francisco's
business and club life. He is now serving
a second term as president of the Uni-
versity Club and is a niend)er of the
Bohemian, Olympic, and Hurlingamc
Country Clubs. At Stanford he was cap-
tain for four years of the university's
baseball team, and after graduating suc-
ceeded the famous Jimmy Lanagan as
football coach. He served an interim
term as a member of the Board of Trus-
tees of Stanford, and is now its attorney
and past president of the Alumni Asso-
ciation.
Mr. Presley is a graduate of the Long-
fellow Primary School, the Lincoln
Grammar School, and Humboldt Eve-
ning High School in San Francisco.
Before taking up the practice of law,
in which he is now engaged as a pai'tner
in the firm of Thomas, Beedy, Presley
and Paramore, he was associated with
liaker & Hamilton, pioneer hardware
firm in San Francisco.
Mr. Presley will assume his duties with
the Chamber of Commerce around the
first of the year.
"Snow Ferry" Service
Established by S. P.
The Soulhern Pacific Company have
established for the winter season the so-
called "snow ferry" service between San
Francisco and Reno due to the fact that
Ihe highways are now blocked by snow.
Especially equipped baggage cars with
end doors are provided so that automo-
biles may be run into the car either at
Reno or Sacramento for transportation
over the high Sierras.
NOTICE TO SHIPPERS
Advice has been issued by Mr. H. C
Fyfe, chairman. Western Classification
Committee, that eastern and western
carriers have now agreed to extend hi
June :iO, 19.11, the time for the use of the
old forms of domestic bills of lading —
both "straight" and "order notify," when
properly overstamped with a rubber
stamp.
'NATIONALIST CHINA"
ON FILE IN LIBRARY
Dr. Henry K. Chang, the Chinese Con-
sul General in San l'"rancisco, has pre-
sented the Chamber of Commerce with
a copy of "Two Years of Nationalist
China," edited by M. T. Z. Tyau, LI. 1).
Dr. Tyau is the premier Chinese pub-
licist; is Director of the Intelligence and
Publicity Department, .Ministry of
1-oreigu Affairs.
This volume imdertakes to explain
Nationalist China, to discuss the organi-
zation of the government, its success or
f;iilure, and its accomplishments, and to
tell its nn-ssage to the world.
"Two Years of Nationalist China" is
available to members in the Interiiatioiuil
Trade Departnn-nt's library.
Chamber of Commerce to
Honor Rolph at Dinner
Governor-elect James Rolph, Jr., ac-
cepted yesterday an invitation to dinner
at the Palace Hotel, on Tuesday evening,
December 1(i, at which he will be the
guest of honor of the entire menUiersliip
of the San Francisco Cliamlxi- of Com-
merce.
The banquet, which will be held in Ihe
Palm Court, will attract the largest turn-
out of business and industrial leaders in
recent years, and will be a fitting tribute
to the man who, many years ago, was
president of the old Merchants Exchange.
Incidentally, it is pointed out that Jim
Rolph held this position for three con-
secutive terms, establi.shing, even then,
a leeord that has never been tied. Presi-
dent Leiand W. Cutler will preside, and
other speakers will include many of the
city's business leaders.
Invitations to the baminel will be
nuiiled to all members of the Chamber
of Commerce and the Junior Chamber
during the week, and it is anticipated
that the capacity of the Palm Court will
be taxed to accommodate the acceptances.
In accepting the invitation, which was
sent by President Culler, Mayor Rolph
wrote: "It is very rarely that a man re-
ceives such an invitation, and I am very
proud to be so highly honored. I accept
with the deepest feeling of appreciation
of the great honor you propose to do me."
Japan Society to Honor
Prince Tokugawa at Dinner
More than a thousand invitations have
been issued by the Japan Society of
America, assisted by the Japanese Rela-
tions Committee of the Chamber of Com-
merce, to a dinner in honor of Prince
lyesato Tokugawa, President of the House
of Peers of Japan. The dinner will he
held at the Fairmont Hotel oti Friday.
November 28.
Prince Tokugawa, who is the leading
citizen of Japan, and head of the family
which formerly ruled the Empire, will
arrive in San Francisco Thanksgiving
Day after a visit to England and Canada,
in the latter country visiting a son who
is in the diplomatic service. He will sail
for Japan on Saturday, the 29th.
Wallace Alexander will preside at the
dinner and Leiand W. Cutler, president
of the Chamber of Commerce, will be
the principal speaker. Details of the
reception and dinner are in the hands
of Robert Newton Lynch, head of the
ClKindier's International Relations De-
Iiarhnent, and K. Wakasugi, Japanese
cnnsnl here.
File your copy!
It Contains
Valuable Trade Information
IJery Lateit Leads for
NEW BUSINESS
Listed below are the names of new firms
and changes of address of old firms en-
gaged in the business under which they
are classified. Domestic Traile Depart-
ment.
CORRECTION: Lumber— L. 1). Mac-
Donald previously reported as having
moved from 405 Ciilifornia to P.l.tO Van
Ness Avenue, in error. Present address.
Room :ii;!, J(i5 California.
Advertising — Pacific Advertising Staff,
111 Sutter; Whittelsey & Gassaway, 222
riy.
i:t7(l
5i:!
Apartments Solano Apartnuill
Califoi-nia.
Art Goods— Wing Fat Co., Ir
Gnnit Ave. to 814 Stockton.
Artist — W. A. Sperry, Jr. (connnercial),
7():i .M:irket to 507 Montgomery.
Associations — Chinese Native Sons, 1044
Stockton; Stale .\ssociation of California
Architects, .■)57 Market.
Attorneys — lohn T. Rudden, Ji., Hearst
lildg.; A. K. Whitton, 2liS Market.
Auto Painters— i;. F, Hall, liOO Eddy.
Auto Rental— Uni led Auto Rental Ser-
vice. KiC, Eddy.
Auto Service — Brink .Vuto Repair Shop,
405 Duboce; I'orbes Auto Repair Shop,
1570 Waller; Hudson-Essex Authorized
Repair Shop, IfiOO Buchanan; Rite-Way
Auto Repair, ^'^^^ Geary; Standard Top
& Body Works (H. T. Bielawski), 1159
Post to 1725 Sacramento.
Baking— Fan Day Fruit C;ike, 3232
Sacramento; Paramount Bakery, 2990
Mission.
Beauty Shop— De Lanlheaume Beauty
Salon, 9 Hillcrest Drive.
Beverages — Golden Glow Beverages
(Fred Meyer), .30 Elgin Park.
Brakes— Ohlsen Brake Service, 719
Turk.
Brokers- Kaufman Colm, 2.35 M.jnt-
gomery; Federal Bonding Co., 71f.
Kearny; Smith Wylic & Co., Ltd., 564
Market; W. M. Thompson & Co., 830
Market; Albert A. Vannucci, 604 Mont-
gomery.
Cabinets— Kelvinator Sales Corp. (ice
cream), .330 Bryant to 417 Sutter; Nizer
Division Kelvinator Sales Corp. (ice
eream), .3.39 Bryant to 417 Sutter.
Candy— Wilford Products Co. (Sanford
& Williams), 84 2d.
Cards— El Capitan Card Shop, 2369
Mission.
Casing and Wafer — G. Wi-issbaum &
Co., 1.37 11th to 127 11th.
Casters and Gliders— F. E. Chapin, 681
Market.
Chiropractors — Dr. .\dela Bios Keller,
093 Sutter; Dr. Eric Prendergast, 693
Sutter.
Cigars — .VrmstroLig's Smoke Shop, 415
Gough.
Cleaners— American Cleaning & Dye-
ing Works, 4.52 Balboa to 184 Harvard;
Ocean Ave. Tailors & Cleaners, 2.377
Ocean: Parrot Cleaners, 1330 to 1941
Ocean; Rite-Way Cleaners, 1931 Balboa;
Twenty-F'irst St. Cleaning Shop, 969 Va-
lencia; United Home Service, 1.56 Pre-
sidio Ave.
Clocks — Chicago Watchman's Clock
Co., 048 Howard.
Clubs — San I'rancisco Bridge Club,
Leavenworth and Mc.\llister; Tennis
Club of S. F., 519 California.
Contractor — .lesse D. Hannah (build-
ing), 825 Sansome to "251 Kearny.
Cotton Goods — .loshua L. Baily & Co.
(Chas. i;. Dupoe), 22 Battery to 552 Mis-
Decorator— Keimedy Owen. 565 Sutter
lo 210 Post.
[continued on page 4)
— "ffSAN Francisco Busines;
5. F, Metropolitan
Area Embodies
Fire Counties
SVX FRANCISCO h:is :i lunv iiulus-
tihil status amoiiK the "l)ig cities.'
mis is tlic wor.l llaslu'd to tlu
Industrial Dcpaltmcnt cif tlic Cliaiii-
l)ir 111" Cummcicf tiiday (I'lidayl 1)\
VV. M. Steuart, director ol' tlic liureau ot
the Census in Wasliington.
In response to repeated protests from
the Chamber during the last year.
Census Department has decided that San
Francisco is entitled to a metropolitan
area embodying Ave complete counties
They are: San Francisco, San Mateo, Ala-
meda, Contra Costa and Marin.
Heretofore only adjoining portions of
the adjacent counties were included
wliich, according to the Chamber, pre-
sented an unfavorable and incomplete
picture of San F'rancisco's potentialities
(o eastern industrialists.
The Washington ruling is a compro-
mise of the Chamber's contention that
nine Held counties should embrace the
rightful industrial area of San Francisco,
but it \\as pointed out that in California
there are only t"o industrial areas,
namely, "San Francisco-Oakland and
I.os .\ngeles."
Mr. Steuart explains that:
"In the 'San Francisco-Oakland' area
the Bureau has included five counties,
viz.: San Francisco, Alameda, Contra
Costa, San Mateo and Marin. The first
three are included because of their in-
dustrial importance, each reporting in
excess of 10,000 wage earners; San Mateo
because it is contiguous to San Francisco,
and Marin because it is separated from
San Francisco by only a narrow channel
which may be bridged in the near future.
"The other three counties on the north
side of the bay," says Steuart, "Sonoma,
Napa and Solano, were not included be-
cause of the small amount of manufac-
turing carried on in each of them (fewer
tluin 1000 wage earners each in two of
them and fewer than 1500 in the third)
and because of the distance from either
San Francisco or Oakland to the nearest
corners of tliem.
"Santa Clara County on the south," he
says, "although representing an appreci-
able quantity of manufacturing, is too far
distant to be considered a portion of San
Fi-ancisco's industrial area."
Ill closing, Mr. Steuart says: "The num-
ber of individual areas and the portion
of the United States covered by such
areas for which statistics will be .shown
in this census by individual industries
will be very much larger than has been
the case at former censuses; and the
amount of information which will be sup-
plied relative to manufactures will be
ni;iny limes larger than heretofore. Tak-
ing this into account, and also remem-
bering that it is necessary for all areas
in the county to be treated on a compar-
able basis, and that San Francisco and
0:ikland will receive much more recogni-
tion than they have in the past, I hope
that you will agree with me that these
cities liave been given as much considera-
tion as it is practicable under existing
conditions."
Confirming Steuart's communication is
a wire from C. B. Dodds, Washington
representative of the Chamber of Com-
merce, to the effect the Census Bureau
will publish multi-county figures of in-
dustrial production, which will be .segre-
gated by industries without reference to
individual llrms. These will represent
eight or ten counties, and will place San
Francisco in a more favorable positiim
with other industrial communities than
it has occupie<i in the past.
The Very Latest
LEADS for NEW BUSINESS
Mf
:'.o.. Kill Ceary to
rocks Inc., lO.tC
f^ =
(continued from page 3]
Delicatessens — Gilniore's Delicatessen,
12:w Geneva; F. Luchi, 1758 Divisadero;
Mrs. Newman Delicatessen Shop, 571
Hayes.
Delivery Business — Commercial Parcel
Delivery, lisi Market to 245 California.
Dentists— Dr. ,1. F. Briggs, "tiO Market
to i:i5 Stockton; Dr. Charles M. I.egg, 870
Market to LX") Stockton; Dr. Wilbur W.
Willis, 1101 Irving to 4.50 Sutter.
Designer— C. M. Owiii, 210 Tost.
Doors— Hol-Top Doors Kinnear Mfg.
Co., 144 Market.
Dresses — Sachs
942 Market; Su
Market.
Druss — Anchor
Columbus.
Electrical— Detroit Electrical Specialty
Co. (C. W. RatlilT), 1095 Market; Drew
Electric Co., 311 Eddy; Golden Gate Elec-
tric Co., l.'iSG to 12,30 Polk; Herzog Elec-
tric & Engineering Co., 172 Steuart to 950
Bay.
Express — Economy Fast Freight Ser-
vice, 247 Fremont; Intercity Fast Freight,
279 Fremont; Truck Transportation Co.,
8th and Brannan.
Exterminating — California Insect Ex
terminating Co., 945 Golden Gate Ave.
Fig Malt— Figmalt Co., 367 3d.
Floor Finishing- Reliable Floor Finish-
ing Co., 1111 Sutler.
=*^
Drug Co., 509 to 513
iiit-
it Gr
Inc.
of California
Furniture —
904 McAllister; Harry's Furniture Ex-
change, 1727 O'Farrell to 1535 Steiner.
Golf Courses — My Favorite Golf Greens
315 W. Portal.
Golf Sets— Wm. A. Tregay, .•)7(i 5th.
Grain — Renovada Mill & Grain Co., Inc.
I Montgomery.
Grocers — Kennedy Bros., 10 Cliesley:
A. R. Kirichenko, 1601 O'Farrell; Denis
McHenry, 1162 Ellis; Moss Food Shop,
1466 Haight; Sill's Economic Groceteria,
580 Frederick.
Hardware — Western Hardware Corp.
(W. P. Collins), 217 to 209 Tehanui.
Heaters— Sanil's Water Hi-atci- Co., 557
Market.
Hosiery— Chas. F. Shedd, 22 Battery to
5.52 Mission.
Hotels- Hotel Flower, 429 Bush; Hotel
I.eland, 1315 Polk.
Ink — Internatio
Ltd., 237 1st.
Insurance— Am
& Insurance Co. (
Belt Casualty Co.,
Insurance C
il Pi
iting Ink C.
Foreign Really
. (J. C. Klunis), .321 Bush;
(1., 114 Sansome; Belt Fire
114 Sansome; Belt Under-
iters Inc. (Geo. O'Hara), 114 Sansome;
Caro, 220 Post; Cravens Dargan & Co.
■neral), 114 Sansome; .lay Allen Fiske,
225 Bush to 235 Montgomery; Home Acci-
•nt Insurance Co., 310 Sansome to 235
ontgomery; Home Fire Insurance Co..
15 Montgomery; San Francisco Life In-
irance Co., 235 Montgomery.
Jewelry— A. H. Davis Co. (novelty), 15:i
Kearr
G. E. Grr
Ocoulafr. 2016 Sutter:
Fillm.ire.
Kimonos— Cherry Ki
Bush to 156 Grant .\vi'
Ladies- Wear— SIcpll
O'Farrell to 38li Gi-ary,
an, 210 Post; A.
.foe Weiner, 1351
Lumbe
-South.
240 Fl
Manufacturer's Agent — Hai
25 Market.
Stone
Market; — ('.
Fruit Market, 2029
llmore; Harlior View Meat Market, 1SS6
iiion; Oldrich .lancarik, 1301 Ellis;
ilace Market, 1437 Haight.
Mica— C. R. Haley Co., 133 California.
Millinery- .Josetle Millinery, 800 Sutter.
Mops— Ostdiek Co.. 1003 Market.
Notary Public— Florence Mullany, Kohl
Bldg.
Notions— Fred's Place, 3646 Geary.
Novelties— Uptown Novelty & Manu-
facturing Co., 2109 Geary; Shalom Yahia
(wholesale), 821 Market.
Oil— California Potential Oilfields Ltd.,
de Young Bldg.
Paints— Arco Co. of California Ltd.
(E. B. Hagar), 116 New Montgomery to
280 Battery.
Paper — Carter Rice & Co., 175 Fremont
to 210 Howard; Hawley Pulp & Paper Co.,
311 California.
Photogr
ipher— C. B. Argall, 1617 (all
Radio— National Ra<lio Service Co.,
2234 Market to 1230 Polk.
Radio Service Laboratory — Schirmer &
Murray, (Chronicle Bldg.
Real Estate — Colquhoun & Steele, 5100
to .3845 Mission; Loma-Mar Co., 582
Market.
Restaurants— F & T Coffee Shop, 1501
Folsom; Far East Cafe, 631 Grant Ave.;
Little Dipper Sandwich Shop, ,321 Mason ;
Rizal Cafe, 860 Kearny; Williams Cafe-
teria & Coffee Shop, 344 Sutter; Yick Fong
Low, 16.58 O'Farrell.
Saws— P & C Saw Works, 323 10th.
Scavengers — Serv-U-Garbage Co., 580
Market to 365 Vermont.
School— Bob Allen School of Music, 935
Market.
Service Stations— Golden Gate Service
Station, N. Point and Larkin; Wakefield's
Service Station No. 2, 601 Potrero.
Sheet Metal — Frank Caldeidni Sheet
Metal Works, 1808 to 1241 Powell.
Show Cards— J. M. McCarthy, 1922 Mis-
sion.
Signs — Lewis F. .lenni
Stati.
Ste
y — Sather Gate Enp
, 760 Market.
ils— Un
ity Ste
iird), 1038
■aving Co.
il Co., 1043
>. Perlite, 4.30
Stocks and Bonds— .lulius
California.
Surveyors & Appraisers — 'fomlinson S
Co., 114 Sansome.
Tailors — Frank Cardinale, 554 Coluni
bi's; Nash The Nations Tailors, 821 Mar-
ket ; Rosenberg & Gabert Co., 81 Market.
Travel Bureau— Bristed-Manning Tra
vel Service Inc. (Alice W. Carr), 210 Post
Valve Specialties — Neilan Co., Ltd
(Wm. S. Waldrip), 16 Avila to 2.333 Bay.
all types of valves, llushomcters.
etc., i*
b.'ing made to all parts of the
Unite.)
States from the local concern ol
whicg
Chailes Camp is geni-ial manage
r.
McAuliffe Sign Company has
eceiilll
eslMlilished a plajil at 1.(2 Turk
Stre<
where they will manufacture
procej
signs. W. .1. CriUhley will man
ige Ih
concern.
Solvit Chemical Company has i
"cenll, j
eslablished headquarters at 7
Froi)
Street for the distribution of the
r "Sol
vit" liquiil boiler compound. Th
• prod
uct is now being made at their
actory
654 Bryant Street, General Man
iger li
Lowenthal reports, and will be pi
oduceil
in greater volume during the ni
M fe,
months.
EXPANSIONS
Associated Oil Company, w
quarters in San Francisco, have start,
work on a new two million doll
tion to their relinery at Avon, Com
Costa County. The plant will be a com
ery unit of the tube and haul.
:l
nid to be the world's largest^
1.1
Valv
Valves— Wash
.351 5th to 1.36 Freelon.
Watchmaker and Jeweler— M(
Ian, 1.351 Fillmore to 760 Market
Wheel Aligning — .Tones Wliei
nient Co., 9th and Folsom.
Co., Ltd.
Industrial Development
Reported by the Industrial Departme
[ continued from page 3 ]
NEW INDUSTRIES
il Body Divis
Chevrolet Comm
of Chevrolet Motor
lished a branch as:
Harrison Street
copies 6,500 feet
Irack facilities and wil
house, and assemble bod
of trucks and comm
fflces of the new
ny ha:
stab
issembli
The ni
of floor !
plant at 2600
1 vehicle
IIo
for
owi
Corporation, ar
diana. Chart,
linted hical plan
Washerless Valv
reel, has receiltl;
w concern, which wii
by the Martin-Parr
located at Indianapolii
D. Sheldon has been ai
plete refii
type and
It will include cracking furnaces, bubbf
towers, re-run stills, etc., capable of con
verting 10,000 barrels of crude oil inti
gasoline and other products each day.
Challenge Creamery & Butter AssocUi
tion, now located at 807 Moiitgomeri
Street, has just let a .5115,860 contract foi
the erection of a new factory buildini
at 18th and York Streets. The new struc
ture will be two stories and basenieiitf
class "B" construction containing 82,201
square feet of Ooor space. According ti.
Manager O. J. Kennedy of the local plant^l
the concern contemplates expandini
their business in the handling of dairij
products, in addition to butter which wil:
be packed in the new plant. Plans of th(
building provide for a foundation heav>
enough to carry two additional stories
vhen needed. The Challenge C.mipany
s a cooperative association of twent.v
reameries, owned by dairymen ..r Cali-
fornia and Idaho.
ind Electric J
rated at 1264
being
erected for them by L. Johnson on Potren
Avenue near lath Street. The new class
"C" office, factory and warehouse build-
ing containing 1.30,000 square feet
floor space enlarged facilities for tht
concern's rapidly growing electric prod-
ucts business, employing about 40 people
Diamond switches are also mad
.\ngeles and Houston, Texas, the thret
plants being subsidiaries of the Squar
and Industrial Controller Companies
eated in Detroit and Milwaukee.
NEWS NOTES
[■s. Ac-
who is
Indus-
a I con-
lit and I
1. Fol-
lowing the completion of the deal, Illinois
iners
nufacturing Co
nisom street «
,■ buildi
iiager.
npany, 136 Fr
ried the man
.vhich r
of the
■quires no wash,
product, which
lEW LEADS
PRADETIPS
Published Weekly by San Francisco Chamber of Commerce
INDUSTRIES
EXPANSIONS
DLUME XX
DECEMBER 3, 1930
Number 49
SURVEY PROVES
BUSINESS BETTER
'/r Base Fund
Sow Assured by
WarDepartm^t
rHK War Department has budgelcil
the money necessary for imme-
diate development of the Alameda
Army Air Base and the Marin
ig Base, and work will begin as
deeds to the property are received
1 till' appropriation approved by Con-
was the word received by the
xr (if Commerce, Tuesday, in a
I'oUowins a conference between
Uiseritative Carter, Assistant Secretary
u- Trubee Davison, and Major
1 Craig, commaniling the Ninth
ps Area.
t'hile the actual amount appropriated
1 not be announced until the bill is
orted out by the House Committee, it is
mated that it will be approximately
nil.nim. Final action in Congress is
(1 ill July of the coming year.
ndustrial
Development
sported by the Industr
NEW INDUSTRIES
BRITISH INDISTRIES F.\IR
February lfi(h-27th.
COTTON TEXTILE
EXHIBITION
February 16th-28th.
ARTIFICIAL SILK GOODS
EXHIBITION
February 16th-21st,
1931.
This annual trade fair at which all
the principal British manufacturers
exhibit, consists of two sections, one
at London and the other at Birming-
ham. Both open concurrently.
This .year two other Fairs are to run
in roniunction with that of British
Industries, namely, the Cotton Textile
and Artificial Silk Goods Fairs. Thus
the combined Fair will comprise one
of the most complete and vast exhibi-
tions of its kind ever conceived in the
United Kint-dom.
The London Section of the B. L F. in
which over fifty trades and some
twelve hundred individual firms ex-
hibit, consists of what may be termed
the light industries such as cutlery,
toys, perfumery, textiles, etc. It is
now held at Olympia, where a large
new four story addition has been
recently completed specially to house
fairs of this kind.
The Birmingham section consists of
about ten groups of trades, such as
engineering, electricity, transport, etc.
The roofed-in space covers about
eleven acres and contains the stands
of about nine hundred firms.
Commercial visitors from overseas
are welcome and an invitation and a
free passport visa will be furnished
upon application to the British Con-
sulate-General. 310 Sansome Street.
Pamphlets descriptive of these Fairs
can be had on application to the
British Consulate-tJeneral or to the
International Trade Department of the
Chamber of Commerce.
Oregon-Washington Plywood Company,
with head(iuarlers at Portland, Oregon,
has established a San Francisco branch
with offices at 24 California Street. Stock
of their "I'lywood" fir and spruce panels
will be warehoused locally.
California Desert Products Company
has established their headquarters at 58
Sutter Street. Sale of clays and clay
products for reservoir sealing, which are
obtained from their Death Valley mine,
will be handled from tin- local head-
quarters.
Construction Permits and
New Industries Show Gain
r.SINESS conditions in San Francisco are on tlic upf<r:i(k'.
A survey just completed by ttie Hesearcii Deiiartment of tlie
(Ihaniber shows a marked improvement for October over Sej)-
tenibtf with every indication of still greater gains in the im-
mediate future.
.\mon,g the signs of inii)rovement are some which are inlluenced by
seasonal trend, but there are also others which may be taken as impor-
tant landmarks of new conditions.
San Francisco's economic iiosition in rchition to the whole country
at this time is encouraging.
The value of October construction permits in San l-"i aiuisco for all
tyix's, increased 17 per cent over September. The increase in non-
residential types amounted to 37.5 per cent over September and ex-
ceeded October a yem- ago. The value of permits for additions, alter-
ations and repairs for October exceeded September hy h.l per cent.
Installation increased 46 jjcr cent over the preceding month.
Carloadings for October increased 1,5.5 per cent over September and
reached the highest peak of this year. Arrivals and (lepartiiies dropped
slightly during October, as measured by net registered tonnage.
The number of new businesses established during October showed
an increase of 285 over September, a gain of 60 i)er cent.
In the utilities field, general power sales reported for October
amounted to :i gain of 2((.7 per cent. Telephone connections show a net
gain of 46.6 i)er cent during October and were higher tlian any previous
month this year.
October real estate sales, both in number and vaUie, exceeded Sep-
tember. The number of sales was U|) 14 per cent, and the value U]) 28
per cent.
Conditions in the financial field, including bank debits, bank clear-
ings, and jjostal receipts, ;dl showed improvements during October,
rellecting the general business conditions in San Francisco. October
bank debits were up S.5 per cent, hank clearings 2 per cent, and postal
receii)ts 12.4 per cent above September.
Interest rates on commercial loans turned up during October. De-
mand and security loans, and discount rates remained steady at the
previous levels. The number of commercial failures was lower during
October, but the liabilities reported an increase resulting chielly
from two large concerns, one with headtpiarters in San l-"rancisco and
holdings scattered tliroughoiit the state.
The industry and employment lield showed improvement (luring
October in several industrial groui)s including stone, clay and glass;
textiles; wood manufactures; leather and rubber goods; and iniscel-
laneous manufactures. The total number of employees in the reporting
industries in San Francisco was 7.2 per cent lower than in September,
compared to a drop of U.4 per cent reported throughout the state. The
average of the weekly earnings was higher in October in eight of ten
groups compared to September. The weekly payroll showed a gain in
seven out of ten groups. [continued on page 3]
— ^San Francisco Busines:
SAN FRANCISCO BUSINESS
DECEMBER 3 , 1930
Pul>llshed weakly by the San Francisco Chamber of Comnici-cc, 20S Merchants Ex-
chuiiRe. Telephone DA vcnport 5000. Subscription, J4 a year. Entered as sccand-
elass matter July 2, 1920, at the Post Office, San Francisco, California, under the Act
ef Mnreh 3, 1879.
Transcontinental
Freight Bureau Docket
Tlie following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date.
Action on the subject listed will not be
restricted to tlie exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
, CI,.
vest'
11781— Galvanized iron o
bound— mininuim weight: Hequest for
reduction in minimum carload weight
on galvanized iron oil cans from 21,000
to 14,000 lbs. subject to lUile HI of West-
ern Classification. Item ."i2tiO-A, Tariff
l-I (I. C. C. No. 1240, H. C. Toll, agent).
11782— Crude alkali salts (trona), CL,
eastbound— from Keeler, Calif.: Request
for carload rate of 74c per 100 lbs. on
crude alkali salts (trona) from Keeler,
Calif., to Group "F," Tariff :!-B (I. C. C.
No. 12.38, H. «. Toll, agent).
11783 — Sash, set-up, elazed or unglazed.
straieht carloads, eastbound: Request
iliat Item 200 ,.f T.irifr 17-K (I. C. C.
No. 1240, H. G. Toll, agent) (providing
for application of commodity Group
"H" rates on sash, S. U. and K. D.,
mixed C. L.) be amended to also apply
on straight carloads of sash, set-up.
glazed or unghized.
11784— Edible tallow, CI., eastbound: R
quest for carlotid rate of 85c per 100
lbs. on edible tallow from Calif
Group "D," Tariir ;i-B ll. C. C. No. 1238.
H. G. Toll, agent).
11785 — Nitrous oxide gas. in steel cyl
ders. CL, westbound : Request for e
load rate of approximately ?1.50 per 100
lbs. on nitrous oxide gas, in steel cylin-
ders, from Group "C" to tin- Pacific
Coast, Tarifi's l-I (1. C. C. No. 12111, H. C.
Toll, agent), and 4-E (I. C. C. No. 123!)
II. G. Toll, agent).
Steel cylinders, empty, returned. CI.,
eastbound: Request for eai-load i-ate of
approximately .?1.00 per 100 lbs. mi steel
cylinders, empty, returned from the
Pacific Coast to Group "C," Tarifi's 2-Z
(I. C. C. No. 1247, H. G. Toll, agent).
and 3-B (1. C. C. No. 1238. II. C. Toll.
agent).
11786 — CoolinK or freezinc apparatus or
machines in mixed carloads with cool-
ing boxes or refrigerators and cooling
or freezing apparatus combined, refrig-
erators N. O. S.. westbound: Request
for anundnient of Item 22,",2 of Tariffs
1-1 (I. C. C. No. 130, A-296, 2332 and
124fi of I'rank Van Ummersen, W. S.
Curlett, B. T. .lones and H. G. Toll,
agents, respectively), and 4-1" (I. C. C.
No. 1239, H. G. Toll, agent), to include
ail entry reading:
Cooling or freezing apparatus or ma-
chines (Subject to Note 1).
Change Note 1 to read:
Combined weight of articles describeil
in entry making reference to this note
sliall not exceed 25 per cent of the total
weight of shipment.
11787 — Carpenters' moulding and
knnckcd-down sash, mixed carloads,
eiislliouiul: ReiiuesI that Tarifi' 27-M
(1. C. C. No. 1232, 11. G. Toll, agent),
be amended to provide for application
of knocked-dowii sash rates' (Com-
modity Group S-Item 585) on mixed car-
loads of carpenters' moulding (further
advanced in manufacture than by saw-
ing, resawing and passing lengthwise
through a standard planing machine,
cross-cut to length and end-matched),
and sash, K. D., from California to
points in the United States taking Rate
Bases 9000, 9001, 9250, 9300, 9350, 9600,
9001 or 9C50 rates, also to poinis in Can-
ada on traffic moving via U. S. points
taking Rale Bases 8700, 8850, 9000, 9001,
flBOO or 9(i01 rates.
11788 — Aloes fibre hats, imported. LCL,
eastbound: Request for inclusion of
aloes fibre hats in Item 701) of TarilT 30-T
(I. C. C. No. 1245, H. G. Toll, agent).
11789 — Adding or computing machine
parts, LCI., westbound: Request that
the description of Item 3990 of Tariffs
l-I II. C. C. No. 1210, H. G. Toll, agent),
and 4-E (I. C. C. No. 1239, H. G. Toll,
agent), be changed to read:
Machines, adding or computing, or
parts thereof, boxed.
11790 — Fresh fern leaves, CL, eastbound —
storage-ill-transit: Request for amend-
ment of Item 17G7-A of Tariff 2-Z
(1. C. C. No. 1247, H. G. loll, agent), to
permit privilege of storage-in-transit of
fresh fern leaves at Group "F" point
for a period of from fiO to 90 days.
11791 — Dimension stock (glued edges or
ends only, not veneered), made from
butternut, cherry, mahogany or walnut
lumber. CL, westbounii : Request that
rates in Item .3890 of Tarilfs 1-1 (I. C. C.
No. 1246, H. G. Toll, agent), and 4-E
(I. C. C. No. 12.39, H. G. Toll, agent), be
made to also apply on dimension stock
(glued edges or ends only, not veneered)
when made from lumber as described
therein.
11792— Gullet (broken glass), CL, west-
bound: Request for carload rate of 60c
per 100 lbs. on cullet (broken glass),
minimum weight 80,000 lbs., from
Group "D" to the Pacific Coast, Item
29.55 of TarifTs 1-1 (I. C. C. No. 1246,
H. G. Toll, agent), and 4-E (I. C. C. No.
12,39, H. G. Toll, agent).
11793 — Paper winding cores, returned,
CL, westbound: Request that the Group
".I" rate in explanation of Circle 45
reference mark. Item 2293 of TarilT 4-E
(I. C. C. No. 1239, H. G. Toll, agent), be
reduced from fiSlic to 03' jc per 100 lbs.
11794— Petroleum coke briquettes, CL,
westbound— Texas points to Phoenix,
Ariz.: Request that Item 7950 of Tarifi'
1-1 (I. C. C. No. 1216, H. G. Toll agent),
be amended to include petroleum coke
briquettes.
11795— Whole peas, CL, westbound -from
Chicago, III., to California: Request
for inclusion of whole peas in Item
8080 of Tarifi' 1-1 (I. C. C. No. 1240, H. G.
Toll, agent).
11796— Box carts (hand carts) in mixed
carloads with agricultural implements,
westbound : Request for inclusion of
box carts (hand carts) in Section I of
Item 1.520, Tarifi's 1-1 (I. C. C. No. 1246,
II. G. Toll, agent), and 4-E (I. C. C. No.
1239, H. G. Toll, agent).
11797 — Venetian blinds, CL. eastbouiiil :
Request for ameiulinenl of Tarilf 27-M
(I. C. C. No. 1232, H. G. Toll, agent), to
provide for the same caiioail rates on
Venetian blinds from California to
eastern destinations as in force on
blinds (shutter), slatted or solid, under
Items 540 and i>60-A of the tarilf; or
that the description of llenis 511) and
.56()-A be changed to reiid : "Blinds,
slatted or solid."
Venetian blinds, LCL, eastbound: Re-
quest for less carload rate of •?2.50 per
100 lbs. on Venetian blinds from Cali-
fornia to eastern destinations under
Tarifi' 3-B (I. C. C. No. 1238, H. G. Toll,
agent).
11798 — Buckwheat originating at stations
in Minnesota, North and South Dakota,
milled-in-transit into flour destined
California, including Los Angeles, via
North Coast gateways, CL, weslbound:
Request that the Group "E" rate in
Item 2010 of Tariff l-I (I. C. C. No. 1240,
H. G. Toll, agent), be made to apply
also from points in Groups 2 or 8,
pages 52, 53, 55, 50 or ;57, to points
shown on pages 88 to 105, inclusive,
opposite which reference to Gateways
10 or 10-A is shown, also to Los Angeles,
Cal., and intermediate points via Gate-
ways 10 or 10-A.
.\lso request that Items 2010 and 2020
of Tarifi' l-I be made to apply from
Minneapolis, Minn., to Los .\ngcles via
Gateways 10 or 10-A.
11704 (Amended)— Grading or road mak-
ing implements and agricultural im-
plements, also parts thereof, CL, east-
bound: Request for establishment in
TarilT 3-B (I. C. C. No. 12.38, H. G. Toll,
agent), of the same carload rates, mini-
mum weight 40,000 lbs., on:
Agricultural implements and parts
thereof, straight or mixed carloads, or
in mixed carloads with grading or road
making implements or parts thereof, as
shown in Item 1035 (Section 2) and
Item 2118-B of the tariff, viz.:
To Group D. 81.02 per 100 lbs.; to Group
E, .?1.54 per 100 lbs.; and to Groups
F-G-H-J, '51.46 per 100 lbs.
yoreign and^omeSlic
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade Tips
should be made to the International Trade
Department of the San Francisco Cham-
ber of Commerce, DAvenport 5000, list
numbers being given.
20660— Grains. Seeds. Etc.
Havana, Cuba. Firm is inliiestiil in
contacting exporters of grains and seeds
of all kinds, also resin, greases and fats
for soap, silk and cotton cloth.
20661— Guano.
Baracoa. Ote., Cuba. P:irly iiuiuires
for names of importers of gu:ino.
20662 — General Commission Merchants.
Ponce, P. R. Firm wishes to act as com-
mission merchants for exporters of rice,
salmon, sardines, biaiis, pajier, soap, lard,
tomato paste and all oilier l.iod product;
to Porto Rico.
20663— Representation.
New York City. Parly returning to
France within a few weeks is anxious t
contact some growel- or iirodiicer intei
ested in exporting Ills eon.moililies t
France.
20664 — Dried Fruits.
Hollywood. Calif. Party is desirous of
getting in touch with exporters of drieil
fruits to the Scandinavian countries.
20665 — Rough Stones.
Oberstein, Germany. Parly requiring
large quantities of rough stones, such as,
rough California turquoise, amazonite,
California kunzite, red and green turma-
line, Mexican opals, Arizona garnets and
Montana sapphires, inquires for the
names of proprietors of mines and whole-
sale dealers.
il
20666— Hardware and Tools.
Hamburg, fiei-many. .\ manufacturiji
exportei- of hardware and tools is anxiuu
to extend operations to the United State|<
20667— Slate. [
San I''rancisco. Firm is desirous of ob
taining list of principal firms in thjl
locality interested in the importation g
slate from Italy. ]i
20668— Bauxite Ore. .1
S;in I'rancisco. Italian niannfacture^l
of bauxite ore and products thereof aii
interested in offering product known a,
bauxitemastic used in paving roads ||i
order to prevent skidding of automobiti
in wet weather.
20669 — Agency.
New York City. .\ well-known Germa
manufacturer of polished zinc, steel, tl
and brass sheets and steel strips desiri
to have a reliable agency for his jiroduc
on the Pacific Coast.
20670 — Representation.
San Francisco. A German manufactun
of China wishes local representation.
20671 — Roasted Pumpkin Seeds.
Budapest, Hungary. Exporters i
roasted pumpkin seeds, to be used in the
natural, sugared or salted condition, set
a local market.
20672 — Imitation Jewelry.
Gablonz, Czechoslovakia. Exporters
imitation jewelry, such as bracelets, ea
rings, rings, brooches, hat ornament
shoe buckles, etc., desire to contact ii
terestcd importers.
20673 — Advertising Light Apparatus.
San Francisco. .\ Czechoslovakian
vcntor of an advertising light apparatu
with changeable pictures and niovab
inscriptions, intends selling his palei
rights, and wishes to get in touch
interested parties.
20674 — Embroidery.
San Francisco. A Czecboslovakii
manufacturer of embroidered tab!
clothes, napkins and ladies* under
is looking for commercial connect ioi
with local firms.
20675 — Soya Beans — Flaxseed Demonstr
tion.
Fredonia, Kansas. Firm cooperatii
with a railroad company in the operatit
of a soya bean-flaxseed demonstratii
train in the middle west, starting ear
in January, wishes to get in touc
local importers who could furnish the
with soya bean products.
20675— Nutmeats.
Omaha, Nebraska. Firm desires to cc
tact Chinese importers of nutmeats, pri
cipally bchee nuts.
20677- Tulip Bulbs.
San Francisco. Responsible expo:
house located in Japan is in a positit
ship large quantities of tulip bulbs,
ditional details in San Francisco.
20678 — Canned Vegetables.
Yokohama. Japan. Trading c.inip:i
interested in purchasing canned bi
corn, cabbage, tomatoes, spinacli, on
potatoes, etc.
20679— Japanese Merchandise.
■Pokyo, Japan. Exporters of celluloi
to,NS, antimony wares, glass \
aluminum wares wish to be i
to local importers.
20680 — Fertilizer.
Kobe, Japan. Exporters of ".'
meal seek a local market for
tilizer.
20681 — Copra.
San Francisco. ICxporters of c
Gorontalo, Dutch Fjist Indies,
ous of establishing trade ennnec
local importers.
20682— Fresh Fruit.
Ruenaventura, Colo
iibi
1. Party i
for names of firms
vho
might b
E C E M B E R 3 , 19 3 0^-
B84— Chinese Woolen Cnrpets.
liucniis Airrs, AlK.-iilin:i. I'-iiiu is iii-
■fstcd ill Cdlltiictiii)! cxpcirtcis dI Clii-
sc WDulcii ciiriH'ls hrouKliI in Inm
inn iiiul flicmicnlly cU'iincil in tin
liti'il Slates.
(85 — Representation.
I.JMia. I'lTU. I'art.v is .Irsiioiis i.r ol)
[niiiK till- r.-|)lTM'iitati.iii ,ir cxpiiiti-l-s of
ur I'or Peru.
>86 — Representation.
['unania, U. P. Meinlii'is nl the Panama
sociation of t^niiiimTct' seek tin* rcprc-
italiiin of local exporters of egKs,
ions, potatoes, garlic, heans, peas,
d canned goiuls, for Panama.
i87— Mexican Arts.
<e\v York City. Association is desir-
s of contacting iniportirs, jobbers and
nis dealing in Mexican porcelain, tile,
ithcr goods, carved wood, wrought iron,
skclwr.rks and curios in general.
►88 — Representation.
Atlanta, (ia. Parly contemplating trip
nd the world wishes to lie put in
ich with (inns iilanning an exijansion
ni c)r international scope, or any
esire specilic information regard-
localitii
i89— Ginseng Root.
lig Harbor, Wash. Party inquires for
Iresses of exporters of ginseng root to
I Domestic Trade Tips
iquiries concerning Domestic Trade Tips
,ould be made to the Domestic Trade
ppartment.
3628 — Representation.
Sewark, N. J. Manufacturers of chemi-
[ to be used with paint desires to secure
>reseutation in this vicinity. Full de-
ls on lile.
362»— Local Representation.
.OS Angeles, Calif. l"irni niaiuifiieluring
w combination seeder, feililizer and
) dressing machine, in two models, one
' 'f5olf coursps. schools, etc., and the
ler for gardeners, and also a chalking
ichine for use in marking tennis courts,
)tball fields, etc.. wishes representation.
.3630— Middle West Distribution.
r.edar Rapids, Iowa. Manufacturer in
ddle West has facilities tor manufac-
•er or distributor who wishes to estab-
h a distributing point in Hint locality.
tails on file.
3631 — Distribution.
Cincinnati. Ohio. iMrni in f)llio, with
elusive manufacturing, distributing
d sales rights to automatic water power
ih washer for the United States and
'eign countries, wishes to contact with
iccrn in this vicinity, looking for new
nduct to add to their line.
HANGE IN COST OF
CERTIFICATION FEES
A change In the cost of certification fees
certificates of origin, on export certifl-
tes (on goods shipped from .Japan to
iier countries) and for official signa-
res has been announced by the Japa-
sc riovernment, through the Consulate
iiieral here. The changes take effect on
•ceniber 1, IlLIO. The new rates are
cil according to the value of conimo-
lies and range as follows:
Export Certificate
(al llion yen or less. HIM.
(b) lOnn yen or more and less than lidllO
n, .$3.00.
(c) For each additional loi.o yin. .Idc
to be added to the aroreinenlioMnl rate
?3.nn up to $ft..")n.
Declaration of Oriuin
(a» ?innn or less, sfxni).
(b) .$1000 or nion- and less than iStiOno,
00.
For each additional value of .$1000, ?1.nn
to be added to the aforementioned rate
?5.0fl up to SIl.OO.
rhe certification fees for official signa-
res will be Sfi.Ofl.
NATIONAL BROADCAST
WILL ADVERTISE S. F.
San Francisco, one of America's great-
est cities, will be eulogized in a radio
program to be broadcast Tuesday evening,
December 23, over a nation-wide hookup,
sponsored by the Weslinghouse IClectric
and Mamifacturiiig Company. This pi-o-
gj-ain, which will be heard over KCO at
7 o'clock in the evening, is one of a scries
which present modern tonal impressions
of the important metropolitan cities and
portray to listeners the industrial suprem-
acy of the nation.
The intention <if the series of Westing-
house Salutes to Cities is to make listeners
more conscious of the vital part large
centers have played in developing and
concentrating the resources and wealth of
a vast country into an unsurpassed indus-
trial empire.
SPECIAL NOTICE
Two wcll-kiiowM factors in the stone,
slate and marble business of California
have merged their interests. John M.
Fabbris, a whttlesale dealer in stone ajul
inarl)Ie, and the A. Carpentier & Empire
Trading ('onipany, importers of sUite.
stone and marble, have organized a cor-
poi-atinn under the name of Fabbrls-
Cnrpentier Co.. Ltd., with Mr. Fabbris as
the president. They have branches in
l.tis Angeles and in Seattle. They will
represent several eastern producers of
marble, as well as foreign quarries. Many
prominent buildings, such as the Shell
Building, have used marbles supplied
by them. They have also supplied many
public schools with slate blackboard.
Through the courtesy of the Honorabk-
Florence P. Kahn, Congresswoman from
the Fourth District, California, the Cham-
ber of Commerce has available for distri-
bution a number of copies of the "Tariff
.Vet of 1930," with index. Anyone desiring
a copy may obtain one by inquiring at the
International Trade Department.
METAL CONGRESS WILL
BRING NOTED SPEAKERS
Thirteen national technical engineering
societies will have representatives here
February IG to 20, for the Western Metal
Congress and National Western Metal and
Machinery Exposition to be held in the
Civic Auditorium.
The purpose of the meeting and display
is to bring to western industrial plant
operators the latest developments in the
metal and machinery worlds, according
to W. H. Kisenman of Cleveland, secretary
of the American Society for Steel Treat-
ing, who has opened headquarters in the
.\uditorium Building.
Speakers of world-wide fame as metal
experts are on the congress programs.
Ivan L. Johnson, of Best Steel Casting
Company, Oakland, is general chairman
of the local committee, with Frank B.
Drake, of .Tohnson Clear Company, Berke-
ley; Myron Bird, California Saw Works,
Francisco; and R. S. Hirst, Hall Scott
Motor Car Company, Berkeley, also on the
mmittee.
Permanent Art Galleries
Beaux Arts Galerie - 166 Geary Street
East-West Gallery - 609 Sutter Street
de Young Museum - Golden Gate Park
Courvoisier Gallery - 474 Post Streei
Gump Galleries - - 246 Post Street
Legion of Honor Palace - Lincoln Park
Paul Elder Gallery - 239 Post Street
Valdespino Gallery - 345 O'Farrell Street
Vickery, Atkins & Torrey - 5.50 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabacher-Frey Gallery, 735 Market St.
Workshop Gallery - 536 Washington St
CONSTRUCTION PERMITS AND NEW INDUSTRIES
SHOW GAIN
[continued from page IJ
October whok'Siile triidi' in S:in Francisco showcil a {iiun of 10.2 per
cent in the electrical .supplies line; 14.G |)er cent in the grocery line;
and 1.0 |)er cent in the paper and stationery line, over September, lead-
ing other sections of the stale in the liisl two lines and the Federal
Heserve District in all three lines.
The survey of business conditions in San Francisco for the first ten
months of 1930, compared to the same jieriod of 1929, shows a gain of
23.7 per cent in the Vidue of installalions in the construction field; 31.4
per cent in the nuniher of new business establishments; 11,') per cent in
the number of new industries; ■!.,') per cent in the general jjower sales;
and 4 per cent in the industrijil gas sales.
The general improvement of the business conditions in San Fran-
cisco might be interpreted by the more conservative opinion as
seasonal, but nevertheless since August there has been a steady
stren.gtheiiiiig in most of the fields, which is ;i healthy indication of
fuiidaiiientally improved conditions.
'Very Lateil Leads for
NEW BUSINESS
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Accountants— Earl F. Betllards & StalT
(public), 235 Montgomery to llw Califor-
nia; Hill & Hill (hotel I, Hearst BUlg. to
I12II Market.
Adjusters— Truitt & Henderson, 31)9
fine.
Advertising— G. W. Fischer, 7S5 to S21
Market; U. L. Mackin (radio), 912 Mar-
ket; Harvey A. Miles, 1114 Mission.
Architects — Gardner A. Dailey, 425
Mason; Helen Van Pelt (landscape), '2833
Broderick to 408 Stockton.
Art Goods — N. Nakamura (wholesale),
2()S Market; The Pagoda (oriental), 512
Grant Ave.
Artists — Associated .\rtisls, 55 New
Montgomery; Edw. C. Kreiss (com-
mercial), 017 Montgomery; W. .\. Medina
(commercial), 617 Montgomery to 576
Sacramento; Mildred Lewis Wilson
(Mildred Porter), 454 Montgomery.
Associations — Liberty Marriage En-
dowment Association, 25 Taylor; Na-
tional Automobile Underwriters Asso-
ciation, 228 Pine; National Retail Credit
Assn., 15 Stockton.
Attorneys — Victor H. Harvey, 525 Mar-
ket; Long & Levit, 465 California; Francis
.L Perry, 220 Montgomery ; John ,T. Shan-
non, (ill Post; Hazel M. Utz, 1095 Market.
Auto Service — Bay View Auto Hepair
Shop, (;2(l(i ;id; Crews & MacBae Auto-
THE NEW
COVERED WAGON
Inauguration December 1 ol a 12-hour
all-plane schedule from San I'rancisco
Bay to New York, incllwling a 16-hour
overnight stop al Chicago, comes as a
climax to exactly 11)0 years of ti'aiisporta-
lion history on this historic route of the
Covered Wagon, Pony F:xpress and the
first transcontinental telegraph system,
railway, antomobile highway and air
mail line.
The "ali-plai
1 ne ail-piaiie passenger >er\ ice.
operated by two companies of I'nited
Aircraft & Transport Corporation (Boe-
ing Air Transport, San I'rancisco-
Oakland to Chicago, and National Air
Transport, Chicago to New York) s'arts
just 100 years after the first covered
wagon left St. Louis for thi' West.
motive Service, l.-,24 Bush; Harbor Auto
Bepair Shoj), 83 Broadway; Kiss Top &
Body Works, 1159 Post; S. Lcdda, 2288
3d: Lloyd Auto Repairing Shop, 3040
21th; National Auto Maintenance Co., Inc.
I Milton .M. Berne), 1444 Pine to 1286 Fol-
soni; I'nion ,\uto Reconstruction Works,
110 Golden Gale Ave.
Automobiles — Boy J. Beck (used cars),
bSll Market; Day-.Morrill Co., 1301 Van
Ness Ave. to 955 Post; Inverness Auto
Sales (used cars), 1565 Bush; Mission
(.hrysler Distributors, 2925 Mission;
Sperry Motor Co., 299 Cluremont Blvd.
Barber Shops— Letter A Barber Shop,
137 Sansome; V. S. Stewart, 1441 Fill-
more to 2021 Polk.
Beauty Shops— Betty Stewart's Beauty
Shoppe, Mil Fillmore to 2021 Polk;
Coin's Salon Dc Beautc, 177 Post; Don
Lux Himself, 387 Geary; Dorothea Beauty
Salon, 223 Jones; Ora Lee Beauty Shoppe,
2300 Geary; Stanley's Beauty Studio, 2300
Polk; Well of Youth Beauty Salon, 318
Turk.
Bonds— A. E. Lewis & Co., 485 Califor-
nia to 405 Montgomery.
Boxes — National Box Co., 24 California.
Brokers— De Carlo & Shean (insur-
ance), 235 -Montgomery to 324 Sansome;
Reynolds Sc Betts (general insurance),
5751 Geary; Max Schwalb. 331 Front.
Brushes — Bicbaril Brush Co., 1559
Howard.
Builder— Gilbert L. Plove. -2220 Mission.
Building Specialties — .Vrtllur H. .Meyn
Co., 11)3 2d.
Agency (gas).
30SX
Burners— Leahy Mfg. C.
1152 Bush.
Butchers— H. J, Driwi
24lh; Fotinos Bros.. I.S!) Bryant; N.
Mandoli, 801 Greenwich.
Cabinets— Larch St. Cabinet A .lobbing
Shop, 7.V! Larch.
Carburetors— Winlleld Carburetor Co.
Agency, 751 Ellis.
Carpet Cleaninc — Panhandle Carpel
Cleaning Works, 298 to 111) Divisadel'o.
Check Hrotcctor.H— Frit/ F.hrenleldt. .57
Post.
Chemicals— Pacific Cluinieal Co.. 217
Clears- W. Nicholas, Fei ry Itlilg.
Cleaners- Classy Cleaners & Tailors,
127 ICIlis; J. Cook, 1298 California; .1 & O
Cleaners & Tailors, 481 O'Farrell; Vicinte
Cleaners, 1247 Vicente.
Clothing— Bichard Melnlosb. 251) Powell.
Club— Shasta Club. 39 Otli.
Confectioner— L. M. Milmrord, 801 Va-
lencia.
Contractors — .Samnel (iolil
tracting Co., 2431 I'illmore.
Cosmetics — l.ouise Marie Dis
593 Market.
[ continued on page 4 ]
V-1
Con-
— "CISan Francisco Business
The Very Latest
LEADS for NEW BUSINESS
<"*=
:!]
r^io
I continued fr
Decorators — IiKllistriiil All I
Co., .117 Hayes; Hamus of I,c
Geary; Skiilmoie & Black, 12:!
Delicatessen — Mrs. ('.. K. Kii
Iniim to .'lOU Baker.
Dentists— Dr. Klliert W. Bell, 323 Oeary ;
Dr. I). ICarl Fisher, .•|l(i Sutter; Dr. Waino
.\. l,aitiiuMi, 133 Stockton to 4!jU Slitter;
Dr. H. F. Baynauil, 5(l."> to 511 IJolunibus;
l)r' .Mbert F.J. Hies. 2'.ll Geary; Dr. C. M.
l.ee, CiUl Broadway.
Desks— Sol Dorniail, 033 to 758 Mission.
Dredging- .\rizona Dredging & Power
Corp., 620 Market.
Dresses— Cooper's Dress Shop, 2456 Mis-
sion ; Dixon Dress Shop, 210 Stockton;
1 ouise R Young Shop, 5336 Geary.
' Drugs— B.ni<l Drug Co., 151 Market;
I,>r(l'm Phannacv, 3ri.32 Geary; Sontag
Chain Stores Co., Ltd., 1023 Market;
Standard Drug Store, 1151 Divisadero;
WaUelee's Wholesale Drugs
Eggs- Wni. N. I'attersoi
Clay.
101 Turk.
IOC to 316
Electrical Supplies— Specialty Products
Corp., Ltd., 313 Sansome.
Electrical— Flectric Specially Co., 36,
0th; Mallory Flectric Corp., 1480 Howard;
Mes'ser Electrical Equipment Co., 449
Eddy.
Employment Agency — Chinese
nuinity Employment Service, 731
niercial to 8.3S Grant .\ve.
Engineers— Frank P. Lawlcr (mechani
cal I 231 Kearny ; George Rucker (electri
calK^l N«" Montgomery to 235 Mont
Express— On Time Express Co., I-ISS-
California.
Finance— Western States Finance Co.
Com-
Com-
Cal
States Fii
vorks
Mfg.
244
2786
Fireworks — Pacifi
Factory, 293 Surrey.
Fixtures— Standard Lighting Fixtur
Products, 122 10th.
Flags— Active Decorating & Fl
Co., 225 .Tones.
Food Products— Wesco Foods
California.
Fruit — Tango Fruit Distributing Co.,
580 Market.
Fuel— Standard Fuel Co.,
fornia.
Fur Finisher — J. Balhi
Geary.
Furniture Repairing— T.emasney Bros.,
573 Valencia.
Furniture West Coast Furniture Ex-
change, 920 Clement.
Gowns Hortencia Vlolantc, 545 Sutter.
Grocers- Dal Poggetto & Bro., 747
Union; Del Monte Grocery, 1600 Guerrero
to 2210 17lh; Guerrero Groceteria, 500
Guerrero; Stelling's Economy Store, 3000
21th to .3231 Eaguna; Sutter St. Grocery,
1900 Sutter; Telephone Groc
406
Investigations — St;niley .lolllls
Montgomery.
Investments— Pacillc Associate
de Young HUlg. to «liO Market; Ra
Ltd., 233 Montgomery.
Iron— Capitol lion & Metal Co.,
Jewelry— (iardner (.ravelle (
Howard.
Knitted Wear- Leop.)ld .Var.
.Mission.
Laboratories — W. .V. Burrows I
066 Market; Fa-Vei-lt l.ahoratoi
Turk.
M.>nt-
Lettering- I-Uwle P. Bro«
gomery to 576 Sacramento.
Linens — J. Cattan Co., 821 Market.
Loans — General Loan Co., 220 Mont-
gomery; San Francisco Mortgage Corp.
(C. E. Herrick), 360 Bush to 170 Sutter.
Lumber — Klamath Pine Distributors
(Joseph S. Kent), 2.35 Montgomery; Ore-
gon Washington Plywood Co., 24 Cali-
fornia; White Lumber Co., 1,500 Noriega.
Machinery — G. V. Williamson (min-
ing). 41m California to 1030 Van Ness .\ve.
Machinist— Sam Monzani, 3242 Scott.
Magazines — Wm. E. Souza & Sons, 100
Tehama.
Malt Products — Clement Supply Co.,
Cle
Bush; Thomas De
9th Ave.
504
Food Shop, 1.308
Haberdashers— Colli
& .To
Mi:
Ha
Hard-
Patter
er & Simon,
, 315 Balboa
Physic
Sutter I
Hardware — Fillmore &
ware Store, 650 Fillmore.
Heating Appliances — Fie!
.503 G.iugh to 673 Folsoin.
Hemstitching — Alia L. K
lo 720 Clement.
Hotels— Elinor Hotel, 31 Roniolo; Erhart
Hotel. 227 4th: Nob Hill Hotel. 1005
Powell; Palo Alio Hotel, 1330 Polk to
1685 Sacrament".
Importers and EiporterF— U. K. Da
son, 3S0 Market; Der Ling Imporling
.3.33 Sutter to 77 O'Farrell.
Insurance — Consolidated Iiisun
Agencies, .333 Kearny; Federal l.if
Casually Co., 325 Market; .Tohn Grome
Hearst BIdg. to 20.39 Sutter; Home
demnity Co. New York, .3.33 Montgom
Italian Insurance Agency Inc., .521 to 3.33 I W''!?-
Montgomery: H. P. Noland, 1182 to 760 Publ
Market, I Guide,
Manufacturers' Agent Distributor —
Maurice Blumenthal, 461 Market.
Marble — .Tohn M. Fabbris and A. Car-
pentier & Empire Trading Co. have or-
ganized a corporation under the name
of Fabbris-Carpentler Co., Ltd., 275
Bush.
Markets — Ashton Market, 845 Holloway ;
Broad St. Market, 103 Broad; Castle
Manor Market, 4276 Mission; Haberly
Meat Market, 1817 Balboa; Pasquale
Fruit Market, 1944 to 1924 Irving.
Massage — Mrs. E. Nelson, 1055 Washing-
ton.
Medicines— Frezo Co., 1400 Market to
30 Fell; Viavi Co., Van Ness and Market
to .30 Fell.
Merchandiser — Nat Feldstern, 1
Market.
Millinery— Charlotte Shoppe, St. Fran-
cis Hotel; Edward Marcus, 603 Mission
Mimeographing — .Vce Mimeographing
Co.. 251 Kearny.
Mining — Kelsey Mining Co., 525 Market
to 116 New Montgomery.
Moving- California Transfer Co., 1018
Hyde; Lynch Bros. Moving Co., 2164 Mar-
ket; Lynch Van & Storage Co., 2164
Market.
Musical Instruments — Hanks Music
House, 1003 Market to 225 Taylor.
Newspaper — Divisadero Express (dis-
trict), 533 Haight.
Notaries Public— Minnie F. Dobbin, 37
Post; Charles S. Kaufman, 225 Bush.
Notions— Frank Contini, 2671 Mission.
Nursery — Balboa Nursery, Colma.
Oils and Greases — Cazal Petroleum Co.,
206 Drunim; Tiger Oil Co., 770 Bryant.
Opticians — Progressive Optical System,
721 Market.
crs— A. W. Wilson, 311
A LETTER FROM POST-
MASTER TODD
Room 205.
Merchants Exchange,
San Francisco, California.
Gentlemen:
I am in receipt of your issues of
"San Francisco Business" of November
5th and 12th. which contain promi-
nent statements regarding Christmas
mailings in the post office.
Let me express to you my profound
appreciation for the splendid coopera-
tion we are receiving at your hands.
It was due almost entirely to the
generous efforts of the Chamber of
Commerce that we were enabled to
advance our cancellations by more
than thirty-five per cent last year,
with the result that we were in a
position to make a complete cleanup
of mail every night without exception.
This of course is to the interests of
the business man in that his mail is
dispatched on first outgoing train
and that there is no delay encountered
by reason of congestion.
I might say that the results last year
were so satisfactory that it prompted
the Department to ask "how did you
do it?"
points to a I
n ever befor
ier
It i
mailing season th
just such cooperation as you are ren-
dering that will enable us to put over
our largest volume with complete
I am taking the liberty of for-
warding copies of your issues to
Washington, calling their attention to
the splendid articles contained in your
jou
al.
Thanking you £
ire to cooperate
ith
Sincerely yours,
HARRY L. TODD,
Postmaster
* Ui'
■il Securi-
itgoii
1— Dr. W. R. P. Clark, 516
70 Bush; Dr. E. .1. Masters,
2452 San Bruno to .33 Leiand; Dr. Geo. L.
Wolf, 4111 18th to 450 Sutter.
Piano Tuner— Emerson M. Peck, 832
Eddy.
Plumber — William Mc
Bush.
Polishes— I.ustro Mfg. Co
J. Cabin (legal), 1545
Quinn, 853 Howard to
Schwartz Printing Co.,
1642
Hayes.
Printing— Will
Mission; .Tohn F.
403 Montgomery;
383 Market.
Publicity— David H.
Glickman, Hearst
jhers — Commonwealth Shoppers
>10 Post; Conde Nasi Publications
.Mi
NWste
Spo
(C.
Pub-
, 620
Inc., 32
lishing
Market.
Radio — Hearn's, 1160 Howard; Marina
Radio & Electrical Co., 2241 Chestnut to
3242 Scott; West Coast Radio Co., 1070 to
1908 Mission.
Real Estate — Ed Cox, 1950 Irving;
Derham Realty Co., 4577 Mission; Greater
San Francisco Realty Co., 1095 Market;
Herbert L. Hatch, 1528 48th Ave.; Elmer
li. Stone, 582 Market to Kohl Bldg.
Refrigerators — Frigidaire Sales Corp.
Pacific Coast Regional Office, .55 New
Montgomery ; Scott-Buttner Refrigera-
tion Co., Ltd., 1432 Bush.
Restaurants — .Armstrong's Coffee Shop
700 Post; Balboa Lunch, 3644 Balboa:
Chevrolet Coffee Shop, 290 Golden Gali
Ave.; Chriss Sandwich Shop, 488 Sutter:
Delft Lunch, 683 Folsom ; Downyflakt
Doughnut & Sandwich Shop, 078 Mar-
ket: Harbor Fish Grotto, 2737 Taylor
Isaac E. Haun, ,529 Post; Heidelberg
Restaurant, 33 4th; .Tack's Palace Diner,
57 Jessie: Mother's Lunch Room, .5863
Mission; Pressman's Sandwich Shop, 530
Market; Sterling Lunch, 702 Polk; Tom's
Bestaurant, 820 llloa.
Rock and Sand— Atlas Olympia Co.,
Ltd., 323 Market.
Rubber Goods — Coiiliiuiilal Rubber
Works, 675 2d to 609 2d.
Scales— Detect-0-Gram Scale Agency,
648 Howard.
Schools— Piano Arte School of Modern
Piano Playing, 111 O'Farrell ; Schlndeler
French School, 713 Sutter,
Sea Food— Golden Gate Sea Food Co.,
2738 Taylor.
Service
ell ft
Securities — 1);
lies Co., 333 Moi
Service Stations— (ieorge S. Carpenter,
3(1 and Evans: Le Ballister's Service Sta- '
lion, 15tli Ave. and Taraval; Monarch
Service Station, 3050 Ge
Sewing Machines — Singer Sewing Ma-'
ehini- Cily Repair & Keiiliiig Shop (Wm.
Neece), 1449 Polk.
Sheet Metal Work— Washinghjii Square
Sheet Metal Works, 684 Filbert to 705
Greenwich.
Shipbuilding— Western Ship
Co., Mil.. 131 to 174 Steuart.
Shipping and Commission— Dodv
Co., Ltd., 2 Pine to 465 California.
Shoes — Coliseum Shoe Store, 738 Cle-
ment.
Show Cases — Perfect Show Case & Re-
frigerating Co. (M. .Sankeyl, 580 Fi
Signs— Neon Unit Sign Co., Ltd., 403
Montgomery; Viking Products Corp.
(elect rid, 7 Front.
Soda Fountains— Barthold Soda l-iiun-
tain Co., 420 Potrero to 1131 Mission.
Sprinkler Systems— Viking .Vuhiniatlc '
Sprinkler Co., Inc., 114 Sansome. '
Steamship Operators— Barber S S Lilies, i
Inc., 2 Pine to 165 California; Blue Fun- 1
nel Line, 2 Pine to 465 California: Inter-
ocean Line, 311 California: Pacific- 1
Atlantic Line, 311 California; Struthers
& Barry, 112 Market to 315 Montgomery. (
Steel— John Bedford & Sons, Ltd. (Shef-
field), 582 Market to 537 6th; A. J. lioyce,
2 Pine to 463 California; A. E. Rundseii
Co., .382 Market to 337 0th.
Stocks and Bonds — .\lvin H. Frank Co.,
4,85 California; A. Sugimoto, 1808 Sutter.
Storage — .\rgonne Fireproof Storagr
Co., 3107 Mission to 088 Folsom.
Studio- Lily Barron Studio, 920 Sutter.
Surveying and Drawing Materials —
Eugene Dietzgen Co., 533 to 523 Market.
Tailors— J. Asian, 23 Taylor; C. Fepper-
man, 130 Clement; Mme. M. S. E. Uf.
2780 California to 2482 Post; J. Nurok
Tailoring Co., 163 Sutter to 364 Bush;
Solomon & Levy, 25 Taylor.
Teacher — Edna Stratton Nies (music),
3 City Hall Ave.
Theatrical Agent— Lou Emmel Enter-
tainment Service, 935 Market.
Tile — David E. Kennedy Co. (rubber),
605 Market to 7 Front.
Tires— Behrmann Tire & Battery Co.,
312 Golden Gate Ave.; Granfield Tire *
Supply Co., 12th and Howard to 12th and
Mission: Mohawk Tire & Rubber Co.
Agency. 98 8th; Richmond Tire Service,
4249 to 42.39 Geary.
Toys— Ida Zimet, 1404 to 1641 Fillmore.
Travel Bureau — Allen Dean Cruisers
Ltd.. 216 Pine.
Upholsterer— Harry R. McKee, 1120
Cle
Var
shes— Fulghum A Co., 1073 Mis-
Window Shades — Renuco
Shade Co., 1067 O'Farrell.
Wood — San Francisco W
Harrison.
id Co
1059
build-
Auto
.\rvoiien.
Wreckers- E. L. Breault A- (
ing), 73 Germania; San Br
Wrecking Co., 1616 San Bruno.
Miscellaneous— Dr. George F,
3468 Mission; .\utomotive Engineering
Co., 1414 15th; Dr. Katherine Barhicli,
5126 to 200 Post; Dr. Konstantine Beiej-
koff, 1202 Page; C. K. Distributing Co..
468 lo 506 Golden Gate Ave.; Citizens'
Employment (^".ommittee, Civic Audi-
torium; Coastwise Consolidators, 430
California; Commercial Di.spateh Lines
Ltd., 3d and Berry; Crown Spray Gun
Mfg. Co. Agcy., 448 Larkin; Cuesta U
Honda Guild, 905 Market; C. D. Cunning-
ham, 411 California to 170 Sutter; i;co-
iiomic Conservation Committee of .\meii-
ca, 713 Bryant; Feed Manufacturer A
Dealer, 500 Berry to 465 California: E-
Leslie Fish & Co., 150 Franklin: B. L.
Goldberg, de Y'oung BIdg.: Hot-N-Kold
Corp., 3.30 Bryant to 417 Sutter; House of
Italian Art, 1378 Sutter to 408 Stockton,
NEW LEADS
TRADE TIPS
fanfm
nmw
usmesa
Published Weekly by San Francisco Chamber of Commerce
DECEMBER"'l67i9^^^
/OLUME XX
Number 50
''GETTING SET FOR
TREMENDOUS PROGRESS!'*
/'N THE CURRENT ISSUE of its weekly
publication, the Los Angeles Chamber of Com-
merce compares the apathy of the people of
Southern California with the aggressiveness of
the people of Northern California in the matter
of aviation. The writer refers specifically to the
success of the bay counties in securing at the last elec-
tion, after a vigorous campaign. Government appro-
priations aggregating eight million cfollars and an
annual civilian pay roll of more than a million dollars.
Reference also is made to the vigorous campaign now
being waged by the San Francisco bay district for the
establishment of the Navy's Dirigible Base at Sunny-
vale and the apparent failure of the South to secure this
great development for Camp Kearny.
The closing paragraph of the Los Angeles editorial
says:
"We are still bickering and while a'e are bick-
ering our Northern neighbors are getting set for
some tremendous progress in aviation and have
already secured an additional pay roll of over one
million dollars through the passage of these bond
issues."
The article is peculiarly significant, coming from
Los Angeles. It is of unusual interest because it echoes
the cry that we of the North have uttered so often and
for so many years against our own apathy and the
aggressiveness of the South.
It is heartening to find that our own estimate of our
energy and our strength has been in error, and that we
are at last beginning to record accomplishments that
are recognized and respected by our neighbors.
The fact that we did. in competition with Los
Angeles, secure eight million dollars' worth of Army
air bases, and that we will in all probability be awarded
the Sunnyvale Base, is just cause for rejoicing, but
our sense of victory is in no degree heightened by the
fact that much of the money to be spent in these de-
velopments must be diverted from Southern Califor-
nia, to which it originally was allocated,
Los Angeles and San Francisco have been, and
always must be, friendly rivals, and as such will con-
tinue to compete for those things which arc necessary
to their development. Each, naturally, will consider
its own interests first but they will work together as
they have always, for those things which, to their
mutual advantage, will benefit the State and the
Nation.
Following is the Los Angeles editorial;
"READ IT AND WEEP!"
While the results of the November elections were of
no little importance to citizens of Los Angeles, no issue
decided by the ballot in this city was of such vital con-
cern to the future life and development of our section
as one confronting the voters in the San Francisco bay
district. We refer to the two bond issues providing for
the expenditure of $8,000,000 that will give the bay
district two important bases for aircraft.
From the strong endorsement given these two north-
ern issues, it becomes apparent that our neighbors of
the bay area are fully awake to the vital need of pro-
viding every facility to encourage aviation if that sec-
tion is to be prominently identified with the develop-
ment of the industry. The failure of Los Angeles to
recognize this, is recalled by recollection of the defeat
of our own bond issue for the purchase of a municipal
airport, and is further shown at present by the in-
activity of the city in acquiring a publicly owned field
as well as a large area contiguous, that will put us in a
position to bid for big development identified with air
transport.
As a result of the approval of the northern bond
issues. $6,000,000 will be spent for.the establishment
of an Army air base at Alameda and $2,000,000 will
be spent to provide an A^rmy borribing base in Marin
County: Both branches of the Army air service to be
established at these bases have been removed from
Southern California under the provisions of the re-
cently passed Kahn Bill. Under this bill San Diego's
Rockwell Field is virtually stripped to supply an
equipment for the Alameda base, while the bombing
base will be transferred from March Field, at Riverside,
But the San Francisco bay district is not stopping
after having achieved the transfer of these two im-
portant units. Attention is now being focussed in the
north on the establishment of like or even greater facili-
ties that it is hoped will eventually center the Navy's
air activities on the coast in the bay district.
The 71st Congress having convened, our northern
neighbors are immediately marshalling their forces to
renew their fight to secure the Navy's coast lighter-
than-air base for Sunnyvale. It appears that only faint
hope exists for a decision in favor of the site first
recommended by the Navy investigating board at
Camp Kearny, near San Diego.
The bay district of San Francisco was willing to
give to the Government eight million dollars' worth
of airports to get this development.
In Los Angeles County we have not had the gump-
tion for years to even purchase an airport of our own
so that we might at least bid for some of the commer-
cial development that is possible in the future.
We are still bickering and while we are bickering
our Northern neighbors are getting set for some tre-
mendous progress in aviation and have already secured
an additional annual pay roll of over one million dol-
lars through the passage of these bond issues.
-•■€{ San Francisco Business
SAN FRANCISCO BUSINESS
O K C E M B E R 10, 1 <) .! 0
Pijiltshed weakly by the San Francisco Chamber of Commerce, 20i Merchants Bi-
chnnge. Telephone DA venport 5000. Subscription, fi a year. Entered as seeond-
elass matUr July *, IMO, at the Post Offlcf, San Francisco, California, under the Act
•f March 3, 1S7B.
Transcontinental
Freight Bureau Docket
The following subjects which have been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing
Is desired on any subject, request there-
for must be made within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope of
the docket, but may include other points
of origin and destination, or other com-
modities or recommendations, varying
from changes proposed, if such modifi-
cations appear necessary or advisable in
disposing of the subject.
11799— Application of rates to and from
Petaluma. Calif., in connection with
Bayway Navigation Company: I'rciposal
to amend Tariffs l-I II. C. C. No. 1246,
H. r,. Toll, agent), and 3-C (I. C. C.
No. 1248, H. G. Toll, agent), as follows:
lit Add the Bayway Navigation Com-
pany as a participating carrier.
12) Add Petalunia, Calif., on Bayway
Navigation Co. as a point of destination
or origin subject to class Items 918 and
1364 and commodity Rate Basis 3 via
Route 32 in Tariff l-I; class Item 560
and commodity Rate Basis 1 via Route
33 in Tariff 3-C.
(3) Amend Item 210 on page 24S nf
Tariff l-I to provide for non-application
of the note covering grain in bulk in
connection with "freight in bulk" via
Bayway Navigation Co., and provide
for a note to apply only in connection
with Bayway Navigation Co. reading
as follows;
.\t option of shipper or consignee, grain
in bulk may be sacked at points of
transfer from rail to steamer and no
charge will be made therefor when
sacks are furnished by shipper or con-
signee. When sacks are furnished by
carrier the actual cost of same will be
applied in addition to transportation
charges.
11800— Brooders, set-up. CL, westbound:
Proposal to amend Item 2270 of Tariffs
l-I (I. C. C. No. 1246, H. G. ToU, agent),
and 4-F (I. C. C. No. 1249, H. G. Toll,
agent), to provide for the .same alter-
native carload i-ates on set-up brooders,
minimum weight 40,000 lbs., as appli-
cable on knocked-down brooders in
Section 2 of the item.
11801— Walnuts and filberts, CI., east-
Imund— transit: Request that Item
2690 of Tariff 2-Z (I. C. C. No. 1247, H. G.
Toll, agent), be amended to permit
privilege of stopping carload shipments
of walnuts and filberts in transit to
partly unload.
11302— Lumber articles from California,
CL, eastbound : Request for amendment
of Tariff 27-M (I. C. C. No. 12.32, H. G.
Toll, agent), to provide for through
rates on eonnnoditics other than lum-
ber. Groups "A" to *'N," inclusive,
where not now provided for.
Lumber and other forest products from
Truckee-Hawley Group. aUo trans-
-shipment rates. ('L, eastbound: Re-
luest that Tariff 27-M (I. C. C. No.
: J.^2, H. G. Toll, agent), be amended by
bidding Ti'uckee-Hawley group rates,
also trans-shipment rales, after the rate
bases on pages 174 to 19.3, inclusive,
where Coast group rate basis only is
MS..-
now sliiiwn, especially to Rate Bases
112113. 11201, laiVi, n2ll6, 11207, 6208, 6250-A,
li2.'ill-li. (12.-)0-r.. l-)2."ill-I) to 6250-Y, inclu-
sive. 112.->»-l>l', 112.-,0-no, 6652, 6754, 7004
and 7I.V2.
11803— Junk rasrs. CL, eastbound: Re-
quest for carload rate of 75c per 100
lbs., minimum weight 40,000 lbs. on
junk rags from California to Group
"A," Tariff 3-C (I. C. C. No. 1248, H. G.
Toll, agent I.
11804— Cut decorative evergreens. CL,
eastbound: Request for amendment of
Item 1767-A. Tariff 2-Z (I. C. C. No.
1247, H. G. Toll, agent), to provide for
the following rates (in cents per 100
lbs.) on cut decorative evergreens, car-
loads, minimum weight 16,000 lbs. sub-
ject to Rule 34, Western Classification,
from North Pacific Coast points to:
Groups: A, .$2.50; B, -112.25; C-CI, $2.13;
D-E-F-fi-H-J-N, $2.00.
11805 — Wheelbarrows, warehouse trucks
and other hand vehicles. CL, west-
hound: Request for carload rate of
.$1.25 per 100 lbs. from Group "C" to the
Pacific Coast, Item 5.")60 (Section 1),
Tariff l-I (I. C. C. Nos. 136, A-296, 2.332
and 1246 of Frank Van Ummersen,
W. S. Curlett, B. T. Jones, agents, re-
spectively), and Item 5.')25 (Section 1),
Tariff 4-F (I. C. C. No. 1219, H. G. Toll,
agent).
11806— Vegetable oils, fish oil. whale oil,
CL, eastbound: Request for carload
rate of 75c per 100 lbs., from California
to Group "A," Item 27.35, Tariff .3-C
(I. C. C. No. 1248, H. G. Toll, agent).
11807 — Seata (bleacher, circus or grand-
stand), portable, CL, eastbound: Re-
quest for establishment of carload
commodity rates on seats (bleacher,
circus or grandstand), portable, with
or without equipment of railings, K. D.,
or component parts in boxes, bundles
or crates, from the North Coast to
eastern destinations. Tariff 2-Z (I. C. C.
No. 1247, H. G. Toll, agent) ; the pro-
posed rates to he on same basis as on
portable houses. Item 2295 of the
tariff, viz.:
To Groups: A, $1.25; R. $1.15; C-CI,
$1.10; D-E, $1.00; F-G, 90c; H, $1.00;
.1, 80c: N, 981,4c, per 100 lbs.
Minimum weight 36,000 lbs.
11808— Iron or steel shelving, N. O. S..
set-up. LCL. westbound: Request that
Item 3460 of Tariff 1-1 (I. C. C. No. 1246,
H. G. Toll, agent), be amended to apply
also on shelving, N. O. S., set-up.
11809 — Furniture, CL, westbound and
eastbound — minimum weights: Pro-
posal to readjust the minimum carload
weights on furniture under Tariffs l-I
(I. C. C. No. 1246, H. G. Toll, agent), 2-Z
(I. C. C, No. 1247, H. G. Toll, agent), 3-C
(I. C, C. No. 1248, H. G. Toll, agent), and
4-F (I. C. C. No. 1249, H. G. Toll, agent),
by making them subject to Rule 34 of
current Western Classification.
11810— Crude or refined arsenic, in sacks,
CL, easlboimd: Request for cancella-
tion of Item 1090 of Tariff 3-C (I. C. C.
No. 1248, II. G. Toll, agent), account
no movement.
11811 — Paper mill rolls returned to fac-
tory for repairs and reshipped to mill.
LCL, eastbound and westbound; Re-
quest that the LCL rates on paper mill
rolls in Item 3115 of Tariff 2-Z 11. C. C.
No. 1247, H. G. Toll, agent), ami Item
3935 of Tarifl- 4-F (I. C. C. No. 1249.
H. G. Toll, agent), be made to apply
also frcnn or to Port Townsend, Wash.;
that brass paper mill rolls be included
in Item 3115 of Tariff 2-Z, and that
these items be further amended so they
will not be subject to paragraph (a).
Section 3 of Hule 29 of current Western
Classification.
11812— Electric motor boats. CL, east-
bound: Request for establishnn-iit of
the following carload rates in Tariff 3-C
(I. C. C. No, 1248. H. G. Toll, agent), on
electric motor boats from California to:
Groups: A-K, $3.80; B-L, .$.3.65; C-Cl-M,
.$3..55; D, .$3.43; E, .$3.28; F, .$2.90; G-H,
.$2.63; J, .$2.17, per 100 lbs.
1181.1 — Battery stands or racks, wooden
or iron or steel, completely K. D.. in
mixed carloads with electric storage
batteries, westbound: Request lor in-
clusion of battery stands or racks,
wooden or iron or steel, completely
K. D., in Item 2425 of Tariffs l-I (I. C. C.
N.i. 1246, H. G. Toll, agent), and 4-F
II. C. C. No. 1249, H. G. Toll, agent).
11814— Plaster boards, straight carloads,
also in mixed carloads with plaster,
eastbound: Proposal to eliminate the
entry covering plaster boards from
Item 1245 of Tariff .3-C (I. C. C. No.
1248, H. G. Toll, agent), and establish
a new item in Tariff 3-C on :
Plaster boards (fibreboard, pulphoard,
strawboard, felt or fibre and plaster
combined), loose or in packages,
,\rtieles as described in Item 1245 (See
Item 1245),
Minimum weight 60,000 lbs., at follow-
ing rates from Rate Basis 1, also points
taking Note 39 basis for rates, to:
Groups: D-R-F-G-H, SOLjc; J, 54>ic,
per 100 lbs.
11815— Borax, CL, eastbound— to Winni-
peg, Man.; Request for amc!ulmcnt of
Tariff 3-C (I. C. C. No. 1248, H. G. Toll,
agent), to provide for the following
carload rates on borax from California
to Winnipeg, Man.:
97V. cents per 100 lbs., minimum weight
60,000 lbs.
75 cents per 100 lbs., minimum weight
80,000 lbs.
11816— Plasterboard, CL, eastbound —
transit: Request for removal of the
alleged discrimination as between the
privilege of stopping-in-transit to
partly unload carload shipments of
plasterboard originating at eastern and
southern producting points destined
Western Trunk Line and southwestern
territories, and no such privilege being
permitted on plasterboard from the
Pacific Coast to Groups G, H and J,
Tariffs 2-Z (I. C. C. No. 1247, H. G. Toll,
agent), and 3-C (I. C. C. No. 1248, H. G.
Toll, agent), either by seeking cancel-
lation of the present arrangement in
Western Trunk Line and southwestern
territories or making similar provision
in trans-continental territory.
11817— Sheep manure. CL, eastbound:
Request for carload rate of 75c per 100
lbs. on sheep manure, minimum weight
60,000 lbs. from the North Coast to
Group "A," Tariff 2-Z (I. C. C. No. 1217,
H. G. Toll, agent).
11818 — Manila cigars, imported. CL. east
bound: Retiuest for carload rate of
$1..35 per 100 lbs., minimum weight
30,000 lbs., on maiiila cigars, imported,
from Pacific Coast ports to Rate Basis
4. Item .595, Tariff 30-T (I. C. C. No.
1245, H. G. Toll, agent).
11740 (Amended)- Ammonium alginate
and sodium alginate, LCL. laslbnlmd :
Request for less than carload rate of
.$2.50 per 100 lbs. on ammonium algin-
ate and sodium alginate in bags,
barrels nv boxes, from San Piego and
National City, Calif., to Group "D" and
west. Item .37,35 of Tariff .3-C (I. C. C.
No. 1248, H. O. Toll, ageiil) (naming
CMrload rates).
Joreign andT)ome§lic
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade Tips
should be made to the International Trade
Department of the San Francisco Cham-
ber of Commerce, DAvenport 5000, list
numbers being given,
20690 — Representation.
Santiago, Cuba. Party is desirous of
representing local exporters of flour,
chickpeas, and preserved fruits of all
kinds, ill Cuba. References on file.
20691— Leather Gloves.
London, England. Glove manufac-
turers wish to get in touch with firms
interested in importing ttieir leather
gloves.
20692— Seeds.
Kashimir, India. Party would like to
receive price lists from dealers of Ilower
and vegetable seeds.
2069.? — Representation.
Rockport, Mass. A Parisian lady is
anxious to represent some business firm
in Paris during the French International
Exposition in 1931.
20694— Electric Drilling Machines.
Paris, France. Manufacturers of elec-
tric drills and stands desire to contact in-
terested parties.
20695 — Ceramic Works.
San Francisco. Party inquires for list
of local firms who might be interested in
the sale of Norwegian Ceramic works.
20696— Slaughter-house Products.
San Francisco. Party in Aarhus, Den-
mark, is anxious to contact local im-
porters of guts, hams in tins, conserves,
lard, pigs* heads, pigs' feet, butter in tins,
condensed milk in tins, etc.
20697 — Sequoia Bark.
San Francisco. Firm in Czechoslovakia
would like to secure about three pounds
of sequoia bark for experimental pur-
poses.
20698 — Steel Rakes and Forks.
San Francisco. A Czechoslovakian
manufacturer of steel rakes and forks
wishes to get in touch with interested
importers.
20699— Animal Raw Products.
Sialkot City, India. Exporters of fur.s,
lambs and kid skins, sporting goods,
horns of all kind and other animal raw
products are desirous of contacting in-
terested importers.
20700— Sardines.
Salonique, Greece. Party is anxious to
get in touch with exporters of California
sardines in tomato sauce not yet repre-
sented in Greece.
20701— Shark Fins.
San Pedro, Calif. Party inquires for
list of San Francisco importers of shark
fins.
20702— Manufacturers' Representation.
Stuttgart, Germany. Party would like
to act as manufacturers' representative
for local manufacturers in Shanghai,
China. 17 years experience.
20703— Semi-Precious Stones.
Brooklyn, N. Y. Party iiuinires Idr list
of importers of Chinese and Japanese
semi-precious stones.
20704 — Representation.
San Salvador, El Salvador. Party is
anxious to represent local exporters in
i:i Salvador.
20705— Railway Ties. Hardwoods.
San Salvador, El Salvad..r. Parly
inciuires for names of lumber firms
handling railway ties-iu large quantities,
:ilso firms which buy hardwoods.
EMBER 10, 1 9 30)9.-
CUTLER HEADS GROUP
TO AID UNEMPLOYMENT
)omestic Trade Tips
ries concerning DomesHc Trade Tipt
d be made to the Domeatic Trade
•tment.
i— Selling Acenls for Calirornia.
1 I'laiRiscn. Calif, rirm il.-siri-s to
' lespmisililf selling agi'iils or
tentalives for California and VVasli-
p for newly patrntcd hou.si'liold
I — Eastern Representation.
I Francisco, Calif. Parly now in city
s to represent local manufacturers
iportcrs of honsehold products in
'iork trading area, to he sold to
rs and large retailers, .\rrange-
on commission basis looking to-
exclusive territorial rights.
I— Department Store Lines.
rranciseo, Calif. I.ady traveling
d down coast selling to ileparlnieni
would like to secure additional
s to handle.
OTICE TO SHIPPERS
Consul General for Venezuela in
francisco has informed the Intcr-
al Trade Department that accord-
offu-ial circular No. 1208 of Novem-
1930, no fruits, seeds, plants, or any
ble matter will be admitted into
•conipanied by sani-
ting forth that the
ce it comes is free
is diseases, plagues,
dangerous and prej-
1 to agriculture, the consumption
ich might endanger the health of
Misumer. Furthermore, the above
tions equally apply to all lish and
products in containers. The regu-
i became elTective on December 5,
Blanks to prepare the certificates of
can be obtained at the oflice of the
I General, 510 Battery Street.
uela unless ;
certificate, si
y from wht
any contagii
hat might bt
Salt Rate Investigation
Interstate t^ommerce Commission
signed Docket 17000, Part 13, Rate
ure Investigation, Salt and Related
for hearing at San I'rancisco,
ry 12, 1931, before Commissioner
and Examiner Hoy.
lates Effective April 1
Interstate Commerce Commission
s that carriers will be unable to
effective before April 1, 1931, rates
ibed in Western Trunk-Line Class
164 I. C. C. 1 and Eastern Class Rate
igation 164 I. C. C. 314.
or Truck Transportation
Interstate Commerce Commission,
er to become fully informed as to
tent of motor vehicle operations in
ate commerce and their relations to
nd water transportation, and to
line the best means of coordinating
erations of the various transporta-
!encics, has instituted a general in-
ition under Docket 2.3400.
lerous hearing throughout United
have already been had by Com-
ner Brainard and Examiner Flynn
:aring at San Francisco will be held
Fairmont Hotel, .January 27 to 30,
:ve.
iwing extended hearings in 192(1
• Bus and Motor Truck Operation
C. C. 68.5), the Commission recom-
d to Congress the regulation of
ger (but not of freight) traffic and
H. R. 10288, was introduced in 71st
'ss and is now pending as nn-
d business, and proposes certain
tion embodying most of the Com-
S. Waldo Colcnia
executive committee
Chest, announces th
joint committee to a
appointeil by .\ndri
man of the Citizens'
ning for relief and
1, cliairniaii of the
of the Coinnmnity
' appointment of a
:t with a committee
K Gallagher, elialr-
Committee, in plan-
employment during
the wii
I.elai
Chest
nonth:
I W.
nd pr
itle
of th.
it of the Chai
of
Commerce, is chuiriiian of the ("best
group which includes the following mem-
bers;
Herbert IC. Clayburgli, chairman of the
budget committee of the Community
Chest; W. P. Fuller, Jr., chairman of the
Chest campaign committee; Frank M.
Harris, chairman of the Chest directing
committee; G. B. Peterson, chairman of
the Chest relief council: James B. Smith,
member of the executive committee and
chairman of the central committee of the
iinnumity Chest.
This group will fo
ith the following ;i
Lillagher, chairma
inimittee:
joint committee
ited by Andrew
the Citizens'
C. M. Wollenbcrg, chairman; Miss
Katharine C. Felton, Rev. Patrick G.
Moriarty, John O'Connell, Frank Mac-
donald. Dr. Homer K. Pitman.
RED CROSS MEETING
The San Francisco chapter of
American Red Cross will hold its twenty-
fourth annual meeting in the Colonial
Room of the St. Francis Hotel, Friday,
December 12, at 12:15 p. m.
Robert Newton Lynch, of the Chamber
of Commerce will be the speaker of the
occasion and will discuss "The Red Cross
and International Goodwill."
.\s a member agency of the Community
Chest, the San Francisco chapter did not
formerly observe the fourteenth annual
Red Cross Roll Call, recently comijleted
throughout the country. ,\II donors to the
Community Cliest are members of the
local Red Cross Chapter and are invited
to attend this luncheon meeting at which
Red Cross achievements of the past year
ved.
FRUIT GROWERS' AND
FARMERS' CONVENTION
The O.ird Convention of California
Fruit Growers and Farmers will be held
in Los Angeles, December 17, 18 and 19.
The keynote features of the convention
this year deal with the State's biggest
agricultural problems and refer to mar-
keting, standardization, quarantine and
trade practices. A letter from G. H.
Hecke, director of the Department of
Agi-iculture in Sacramento, is to the effect
that this year's convention will attract
the most representative attendance of
the series.
Permanent Art Galleries
Beaux Arts Galerie -
East-West Gallery
de Young Museum
Courvoisier Gallery
Gump Galleries
Legion of Honor PalaC'
Paul Elder Gallery
Valdespino Gallery
166 Geary Street
609 Sutter Street
Golden Gate Park
474 Post Strcei
246 Post Street
- Lincoln Park
- 239 Post Street
345 O'Farrell Street
Vickery, Atkins & Torrey - .550 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabacher-Frey Gallery, 735 Market St.
Workshop Gallery - 536 Washington St.
The Very Latest
LEADS for NEW BUSINESS
;i. .-,35 .Sacranientc
Listed below are the names of new firms
and changes of addresses of old firms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
ment.
Adjusters — Eureka .\djustment Organi-
zation, 68 Post; General .\<ljustiiient Ser-
vice, 25 Taylor: National Board of Credit
vVdjusters. 2.35 Montgiimery.
Apartments — Mary Giuiveia .\part-
ments, IHO.i McAllister.
Architects— Resing A Me(
Pine.
Artist— W. R. Can
til 576 Sacramento.
Attorneys— A. B. lialm, .582 Market to
127 Montgomery; Arthur W. Perry, '26
O'Farrell: Jacob Schlussel, 485 California.
Auto Painting— Boris Day, 51 Sholwell
to 177A 14th: General Auto Painting &
Fender Works, 418 Golden Gate Ave.
Auto Service- Bay City Auto Repair
Service, 220 .Sacramento; Beranek &
Alonzo, 468 Turk to 880 Post; Dodge
Brothers Service & Garage, 6.55 Ellis;
Valencia .Vuto Repair Shop, 440 Valencia.
Automobiles — McMahon & Brumley
(used carsl. 692 to 667 Valencia.
Baths and Massage — Fiances Dee Adell,
693 Sutter.
Beauty Shop— I.. Biilini (marcelling).
ell.
Beverages— Juhilei- Soft llrillk Parlor,
6202 .3d.
Boiler Equipment — Key Boiler Equip-
ment Co., 2.31 Clay to 17th and Connecti-
cut: K. A. Key Co., Inc., 231 Clay to 17th
and Connecticut.
Books — Yda, 44 Campton Place.
Brokers — \. H. Beckman (grocery), 112
Market; De Carlo & Shaen (insurance),
235 Montgomery to .324 Sansome.
Builder— R. Glaze, Hearst Bldg. to 666
Mission.
Building Maintenance — San Francisco
Building Maintenance Co., 244 4th.
Cards- Riley's Card Shop, 1.358 Fill-
more; Willy's Card Shop, 1358 Fillmore.
Cleaners- A-1 Cleaners, 1.589 Waller.
Clothes— Samuel Goldstein, 1607 Ellis
to 702 Mission.
Coal— Hardy Coal Yard, 636 Laguna.
Concrete — Paramount Concrete Co
(Antonio Girolami), .375 Wlieeler.
Confectioner— G. Nasi, 1603 Vallejo.
Costumes — San Francisco Costume Co.,
1124 Market.
Decorator— E. F. Peterson (interior),
314 Sutter.
Drayage— Gaffney Drayage .^ Delivery
Co.. 90 1st.
Dresses— Davis Dress * Coat Shop, 912
Market.
Eggs— Harvey Braren I'.gg Co., 2669
Mission.
Electrolysis— Blanche l)u Rois, 166
Geary to 240 Stockton.
Engineers— Phillips & Cooiier (consult-
ing), 550 Montgomery.
Express- Morton Express. 160 Tehama
to 193 .3d.
Filters- Alaska Water Filler Co., Ill
Morris.
Florists- Decia Evergreen Co., 182 5th:
Kalnian's Flower Shop, 749 Market;
Manx Flower Shop, Powell and O'l'arrell ;
Santa Cruz Florist, 1.571 Valle.jo.
Food Products— Skinner Mfg. Co. (Al-
fred H. Beckmann). 112 Market.
Freight Forwarding- Yelloway Freight
Forwarding * Shipping Co., Ltd., 471
F.llis.
Fuel— B. .\. I'alnes. 112 Paris.
Furnaces— .Tames H. Knapp Co. (indus-
trial I, 1125 Harrison to 15 Spear.
Furniture — Boone's Furniture Kx-
eli.inge tH- Express Co., '2201 Bryant.
Gowns— Mary Kenner. I'airmont Hotel.
Greases— Master Lubricants Co., 1866
Fi.lsoni lo 22nd and Indiana.
Grocer- I-abrizio IMetla. 3177 Mission.
Hotel— Corona Hotel, 673 Broadway.
Ice Cream and Candies — Virginia
Harrison, 3108 22d.
Insurance— Carolina Insurance Co., Ill
Sansome; Carroll-Moring Co., Ltd., Ill
Sutti-r; Andrew G. Crow & (ji., '235 Mcmt-
giuiiery; Cumming & BushHeld, 600 Mar-
ket; ICureka Mutual Life & Benefit Assn.,
760 Market; Richard H. Klepper, 315
Montgomery; Allan .Morton Co., 333
.Montgomery.
Investments— B. L. Hays & Co., 465
California; Metals Investment Corp., Ltd.,
465 California.
Jewelry— L. W. Cheney Wholesale
Jewi-lry Co., 19 Powell.
Ladies' Wear— Jenaud Lt<L, 131 Post.
Laundry— Sam Gee, 718 Larch.
Leather— Santa Cruz Art Leather Co.,
.320 .Market.
Machines— San |-ianeisco Sales Co.
(Jack C. l-'ugilti (vendingi, 1(173 .Mission
to 100 Potrero.
Malt Products— Westwiiod .M:ilt Prod-
ucts Co., 1.5.33 Ocean.
Manufacturers' Agents — De Camp Co.,
311 California.
Market— Sanitary Fish Market, 1132
McAllister.
Masseuse — Eva La Lone, .5.33 to 358
Sutter.
Millinery — Celia's lixclusive .Millinery
Shop, 209 Post.
Motion Picture Film Exchange —
Metro-Goldwyn-Mayer Dist. Corp., 215
Golden Gale Ave to Hyde and Eddy.
Oriental Goods— The Binten, .527 Grant
Ave.
Paints— Bay's Paint Shop. Ill 15 21th
Ave.
Picture Frames — Picture I'ranie Nov-
elty Co., 2.35 Gough.
Plaster — National .\coustic Plaster Co.,
Ltd., ()66 Mission.
Plasterer- A. W. Cxirdes, 666 Mission.
Plumbing — Richmond Plumbing &
Heating Service, .5742 Geary; George A.
Wara, 6127 to 5342 Geary.
Printing — ■\dvertisers Typographic
Service. 500 Sansome.
Publishing — Globe Democrat Publish-
ing Co.. 742 Market; West Publishing Co.,
220 Montgomery to 200 Bush.
Pumps— Dayton Dowd Co., 7 Front to
501 Howard; .lames Gallagher (oil), 149
California to 114 Sansome; M. C. Mason,
149 California to 114 Sansome.
Radio— Supreme Radio Service, 430
Judah; Viking Radio Mfg. Co., 7.39
Gongh.
Radio Tubes— Perrynian Electric Co.,
5th.
Railroads — Canadian National Rail-
ways, Freight and Passenger Depts., 689
to 648 Market: Grand Trunk By. System,
Passenger and Freight Depts., 689 to 648
Market.
Real Estate — Ewers & Gorham, branch
office, 6099 Mission: J. V. Fitzgerald, .364
Bush: H. Harris & Co.. f>(l to 348 Kearny.
Refrigerators- Albert A. Thiessell, 1.361
Bush.
Reporters — .Vnieriean Reporting
Agency. Hearst Blilg.
Restaurants — Harnett's Cofiee Shop,
17SI Haight: Bright Spot ColTee Shop, 251
Ellis; Brown's CofTee Shop, 915 Hyde;
Century Sandwich Shop, .301 Eddy: Fern
Cofiee Shoppe, 115 Golden Gate Ave.;
Florist Bestaurant. 200 5tli ; George's
Hamburger Inn, 2241 Chestnut: Holly-
wood Restaurant, 629 Green: New Colum-
bus Restaurant, 641 Vallejo; Sonoma
Restaurant. "257 Enibaicadero.
Service Station — .lacob Service Station,
17tll Ave. anil Irving.
Shoe Shining Parlor— .Tames Small, .585
Pacific.
Smocks— Khaki Smock Co., 220 18th
Ave.
Icontinned on page 4]
SAN FRANCISCO BUSINESS
[ San yrancisco Junior Chamber of Commerce Issue |
DECEMBER 17, I <) .1 0
I^lhlis1l«l weakly by the Snn Francisco Chnniber of Commerce, 20* Merchants Ex-
change. Trie|)hon« DA venport 5090. Subscription, *4 a year. Entered as second-
class matter July *. 1920. at the Post Office, San Francisco, California, under th« Act
•r March 3, 1879.
Published once each month as the San Francisco Junior Chamber of Commerce
Issue of San Francisco Business at 211 Merchants Kxchange Building, San Francisco,
California.
Editor - JOHN L. GOMPERTZ
AflBociate Editora
Morton Beelie \Vm. Cnlhcart Ilcrnian Nichols Lewis B. Reynolds Carl WakeHeld
Chairman, Publicity Committee - Robert B. Coons
Officera of the San Francisco Junior Chamber of Commerce
President - J. H. THRELKELD
Executive Vice-President - J. A. Folger 2nd Vici'-Pres. & Trcas. - Wilson Meyer
Third Vice-President - Daniel W. Evans Secretary-Manager - Frank A. King
Assistant Secretary-Manager - Walter Reimers
Directors
Lloyd H. Berendsen, A. H. Brawner, Arthur M. Brown, Jr., Edward H. Clark, Jr.,
Robert B. Coons, Uoyd W. DinkelspicI, Daniel \V. Evans, J. A. Folger, Chalmers G.
Graham, John J. HelTernan, Robert M. Levison, Emile D. Maloney, Wilson Meyer,
Martin S. Mitau, Herbert H. Mitchell, Britton Rey, Frederic E. Supple, J. H. Threlkeld,
J. J. Tynan, Jr., S. G. Walton, Archibald B. von Adelung.
Golf tournaments are not easy thines to stage successfully. To do this there must
be able direction and capable financial management. San Francisco was indeed
fortunate in havine l.vo men such as Charles Kay. Jr.. who so ably directed all
arrangemenU. and B. J. Frankenheimer who accomplished the Herculean task of
raising the necessary funds. The city, both Chambers and their friends owe these
two men a vote of thanks for their untiring efforts and success.
How many of you who leave your offices with the sun have come to see downtown
San Francisco recently at night? It will be well worth your while. Whoever had
charge of the decorations should receive much praise. It is beautifully done and
very timely.
Now above all other times should be spread a gospel of confidence in San Francisco
and the country. Faith, confidence and optimism will make this and succeeding
Christmases happier for everyone.
We take tbii
opportunity to
1 Happy and Pr
isb all of
ad friends a Very Merry
House Naval Affairs Committee
Reports Farorably on Bay Base
[cnntinued from page 1]
inspect and consider possible location In
this area.
"'We stnuigly urge that you commuui-
cate with the Northern and Central Cali-
fornia Congressional delegation request-
ing that they insist that the Board inspect
possihie Io04itions in this section of tlie
State.' "
Thus began the united movement which
resulted in ninety-seven sites on the Pa-
cific Coast being inspected. In the bay
area the Junior Clunnber of Commerce
acted as the clearing house for the Naval
Committee and gathered the necessary
data and statistics of twenty-three avail-
able sites for the investigating committee.
With this aid. the Navy Board was able
to complete Its investigation in this sec-
tion in two days and was loud in its
praise of the Junior (!haml)er and the
excellent and complete manner in which
the data was assembled.
As a result of the Navy Airship Base
Committee investigations, (!amp Kearny
at San Diego and Sunnyvale were selected
us tlie two best possible locations on the
Pacific Coast, four members of the Bojird
voting in favor of Sunnyvale and one in
favor of Camp Kearny.
At the last sessi<m of Congress, the
members of the special board presented
iirguments pro and con. Tlie San Fran-
risco Chamber of Commerce at a great
expense obtained the services of a com-
petent engineer who made a most exten-
sive study of Sumiyvale and presented a
rninpletc repiirt i>r his Hndings at the
hearings before the House Naval Afi"airs
('ommittee. Tlie hearings were concluded
at about the same time the last session of
Congress a<ljourned so the committee's
vote was held over until the session just
opened. Much credit must be given to
the San Francisco Chamber of Commerce
for lending its hand at the proper time to
enable this project to be carried through
to a successful culmination. The Junior
(Chamber has maintained its reputation
as a thoroughly persistent and active
organization by seeing this project,
started with only a remote liope, pushed
to a seeming reality. Who knows the
Junior (Chamber may yet justify the
statement heard on more than one occa-
sion. "If it can*l be done let the Junior
Chamber do it."
Swiss Trade and Industry
The Swiss Federation of Commerce and
Iiulustry has just published its ammal
report on "Swiss Trade and Industry"
for !!):»!►. The volume contains statistical
data on the difTerent Helds of Swiss in-
dustry, inclu<ling population, agriculture,
waterpower, factories, labor, cost of liv-
ing, banking, foreign trade, etc. .\n im-
portant part of the volume Is devoted to
special reports on individual branches of
trade and industry. The report contains
about 2K0 pages, in a French or (ierman
edition, and can be obtained through
the Swiss Consulate, 185 California Street.
San Francisco.
TRIED FRIENDS AND
TRUE
The Publicity Committee of the
Junior Chamber of Commerce takes
(his opportunity to thank four friends
who were one hundred per cent be-
hind the National Match Play Open
Golf Championship and who were of
outstanding importance in the success
of the project:
H.irry M. Hayward. golf editor, the
Examiner.
Gerald J. O'Gara. golf editor, the
Chronicle.
Owen Merrick, golf editor, the S. F.
News.
Frank P. Noon, golf editor, the Call-
Bulletin.
Those close to the progress and de-
velopment of the tournament from the
publicity standpoint know there four
men as sincere Junior Chamber
boosters and the most regular sort of
fellows personally.
"■•efSAN Francisco Busines
Fire Prevention Committee
Works with Freeholdei
( continued from page 1 )
panii-s through their Board of Fire Clide
writers, the Board of Hire Commissiniiii
Ihc I'irc Department, the Fire Preve
tiori Bureau, the Fire Marshal's oflli
:ind various organizations of proper
owners.
Thoinas Ijirke, Jr., vice-chairman ■
the Fire Prevention Commiltee, is dine
iiiK this phase of the comniiltee's w.n
and it is expected that a modern cenira
i/ed plan of Are prevention for San l*"i
Cisco will result from its efforts, a
the Hoard of Freeholders has consi<b
the reconunendations made.
CIVIC LEADERS SUPPORT
TOURNAMENT FINANCES
F.xactly forty-two individuals and or-
ganizations bought season tickets in the
amount of SSO.OO or over for the recent
Open Golf Tournament, accordin;! to B. J.
Frankenheimer, chairman of the Tourna-
ment Finance Conmiittee.
Those who gave such generous financial
support are the following:
T. C. Tilden. J. 1,. Osborne. Herbert
Fleishhacker, J. H. Threlkeld, V. J. Hell-
man, M. Bissinger, Roger Bentley, Harry
Hilp, Sam Kahn, F.. Brown & .Sons, 1..
Ackerman. .\. J. Mount, J. .\. Bacigalupe.
Morgan Gunst, Harry Brawner, Fred
Myer, .lohn Ingles. National Lead Com-
pany, A. P. Welch, W. P. Roth, C. D.
Tenney, A. C. Diericx. I.ouis SIoss. Jr..
Wallace Alexander. A. S. Gunn, General
Paint Corp., Marshall Dill. John Cahill.
1!. B. Funston. Moyd Ham, Stewart Hil.I-
ron. C.lilT Weatherwax, Edward Hills.
Robert Reid. Mortimer Fleishhacker,
Martin Mitau. I,. O. Head. I.lovd Dinkel-
spiel, Ralph Thornton, J. D. Zellerbach.
W. W. Crocker, Retail Ory Goods .\ssn.
A.ssisting B. J. Frankenheimer on the
Finance Commiltee were Paul Bissinger.
George Fortune. Val Molkenbar. .\rtie
Miejia, Carl Wakefield and Miles York.
INDUSTRIAL COMMITTEE
SPONSORS AIR CONTEST
[continued from page 1]
of tl»e movement toward the relief of the
nnemplovcd being vigorously pushed by
the Industrial Committee.
Harry Brawner concluded bis talk by
formerly presenting the prizes to the
winners of the essay contest.
Miss Barbara McOuown of San Fran-
cisco was the winner of the first prize, a
beautiful Remler combination phono-
graph and radio receiving set. the first
set of its kind manufactured in San
Francisco. The second prize was won by
Miss Elizabeth McLean of Sacramento
and consisted of n splendid Hemler Cameo
rec'iving set.
The following received b.
tion:
iibte men-
Robert Kossow. C.ridley, Calif.; Charles
Heppert. San Francisco; Phyllis Fore-
man, San Francisco, and Florence Thomp-
son. AVardner, b! C.
\ special committee composed of .\. H.
Brawner, chairman of the Industrial
Committee; R. B. Coons, chairman of the
Publicity Committee. and Tlieodorc
Brower. Publicity Committee, judged the
contest.
Supervisors Delay Action!
No action, as yet, has been take
the Board of Supervisors in appropr
ating the $100 which was spent for piil
lioity purposes by the Junior Chambi
of Commerce during Fire Prevent in
Week last October.
Funds for this purpose have been giv(
l)y the city in the past, and the Fire I'r
ventlon <>>mniittee assumed that Hi
same amount would be granted this ye;
when it planned its budget, and carrii
out its program during Fire Prevent]"
Week.
It appears that some hittierto unknow
technicality has been discovered, wliic
now prevents the Treasurer's office fn»i
reimbursing the Junior Chamber *
('ommerce for the money spent, :in
special action must be taken by tl
Board of Supervisors. 'Ilie Fire Previ-i
tion Committee is very anxious that 11)
matter be adjusted, so that its books
he closed on Fire Prevention Week brl'or
the end of the year.
Golf Executive Committee
Commended bv Chairmai
Much of the success for the recent gol
tournament has been due to the efforts
members of the Coif Executive Conuii
tee, according to Charles W. Fay, Jr.. %\
had charge of this great sport event.
Members of this committer whn i
voted a great deal of time to putting ihi
tournament over were: I.loyd Oil
spiel, vice-chairman; B. J. Frankcn
heimer. finance; Walter Cerould, sc«ii
board and prizes; Harold Havre, co
testants; Harrison Codwin and Sidn
Kahn, gallery; Gerald Nauman. cours
John Ci. Levison, rules; Lewis B. Rr
Molds. Hen Congdon, Robert B. Ci>«h
publicity; F. P. Crossan, transportatio
Seymour Turner and B. K. Vaughan. i
ceplion.
Air Committee Wins Praise
For First Flight Daj
{continued from page 1|
Thomas M. ,Iennings, proprietor. Over
land Airways.
v.. I-*. Marboiirg. aviation insurant
Merril ('.. Morsehea<l, aviation and ten
eral finance.
Ralph Yanibert. advertising.
Burnell W. Wilson, advertising.
Henry l-jckholT, attorney-at-law.
Joseph C. Musto. private pilot.
W. G. Ryberg, assistant nninager, avia
tion department Standard Oil (^o.
K. P. Spaulding, air transport.
Steve Slimpson, traffic manager, Boe
ing.
Walter G. Swanson. public relation
counsel.
Frank S. Timberlake. U. S. N. H., pri
vale pilot.
Fdwin H. Walter, broker, V. S. N". U
pilot.
C EMBER 17. 1930)J.~
FACTS and
CRACKS
K(l Kelly of tlie Mcnibeiship (■..miiiiit-
c j^iiiiu-d II lilx'i'iil educutinn while nt-
•iidiiiK the Open Match I'hiy <"ioir Tour-
limeiil. Previous to this event lie had
Iways thought that stymie was a hair
nie.
While we arc still thiiiluiis of the
'onderful success of the golf tournament
•edit should be given where due. One
erald Naumaii had and did a splendid
)b as "specialist." (.\piilogies to Chick
nlc.)
IteceuHy Chalmers Graham. Hob Coons
nd llaidin Thelkheld actually took their
■ives on a vacation trip, toui-ing the
Reilwood Highway and on up to the
cmnitry where there is no 18th amend-
ment. It is lucky that the weather was
not so colli that their arms were fvmi-u
In that bent position.
otiier bachelor fallen by the way-
Kt II Vaughaii celebrated the
Thardisgiving holidays by taking unto
himself a Inide. Congratulations, Ken.
nia.\ ail your troubles, etc.
The last eighteen holes were well
played by the final contestants but you
sluiidd have been there when the co'ni-
niiltee played the lllth.
otiier man gone wrong, .lulius Kalni.
son of Congresswoman Klorence Kahn,
recenlly married. It is rumored that
will be forced to resign as a meni-
lier of the .Veroiiautics Committee as the
Mrs. Kahn says no more Iiigli (lying
lulius.
re is .1 good one. .\ ni^w emnniittee
lieen formeil namely the ".Xrt Com-
niitlce." Hill Vaughan has accepted his
apiioinlment and has in view as the first
project th<' thorough examination of the
famed portrait, "Stella."
* f /
l)nr former president, Merrill Brown,
is traveling again. This time he is laking
In llie northern country aiul is at i)resent
iln Seattle.
Urilton Hey has left Texas and says, on
his lelnrn. that Texas is so dry tliat the
li/:ii-(Is have to spit on their hands (?)
In c>r<ler (o jump from fence lo fence.
I'^videntlx it was no place for him.
W c- are tohl that Harry Hrawner is to
make a (Ive months' tour of Kurope and
way jxiints. Our recommendation (after
his successful evening at l.akesida) is not
to force his luck for Monte Carlo may
jiol treat him as well as Calcutta.
I , , ,
Onr promini-nt golfer and former di-
ft.ir .lohn l.evison was heard lo remark
Ihal Ceo Diegal's form was unorthodox,
should take Leo under his win
one .if tile two would nnd.inbtedl
Transcontinental
Freight Bureau Docket
Tlie following subjects which linve been
docketed have been referred to the
Standing Rate Committee and will be
disposed of not earlier than twelve days
from the date of the notice. If hearing
Is desired on any subject, request there-
for must be made within twelve days
from date. Action on the subject listed
will not be restricted to the exact scope of
the docket, but may Include other points
of origin and destination, or other com-
modities or recommendations, varying
from changes proposed, if luch modifl-
catioiis appear necessary or advisable in
disposing of the subject.
11)119— Juice Grapes. CL, eastbound: Rc-
<|uest for establishment in TarilT .•!-€
(I. C. C. No. 12 IS. H. G. Toll, agent), of
reduced carload rates on juice grapes
from California lo eastern destinations;
the pniposed rates to compare favor-
ably with rates named in Item 2500
(wine, grape juice) of the tarilT.
11820 — Paper bags and wrapping paper,
CI., westbound — from Alabama points:
He<iuest for carload rate of .$1.(10 per
100 lbs., minimum weight 10,0011 lbs.
on paper bags, plain or printed, and/or
wrapping paper from Holt and Tusca-
loosa, Ala., (Group "M") to Rate Bases
2 and ,3, TariH' l-I (I. C. C. No. 124(j,
H. G. Toll, agent).
11821— Metal lockine bars, in bundles,
l.Cl, and CL. westbound: Request that
Hem .SOTT-A (Section 1). Tariff l-I
(I. C. C. No. 1216. H. G. Toll, agent), be
amended to permit shipments of metal
locking bars, in bundles.
11822— Dried beans. CL, eastbound: Re-
<iuesl for carload rate of 90c per 100 lbs.
on dried beans, minimum weiglit
f.0,000 lbs., from California to all deslin-
;ition groups, with transit at San i'ran-
eisco. Sacramento and Stockton, .in
Northern California, and at Oxnard,
Los .\ngeles and Wilmington. in
CHAMBER MAY HOLD
ANNUAL PARTY
It is reported that the Executive Com-
mittee has approved another New Year's
party for the members of the Junior
Chamber. Those who were present on the
occasion of the last dinner, held at the
Press Club, have pleasant memories of
an evening enjo.ved by everyone.
While definite plans have not been
made, it is said that an evening early in
January is being considered.
the job that when the next event on this
nature conies up on the calendar be is
aliia.ly chosen as Chief Ticket Salesman.
.\rnitlier of San Francisco's prominent
families is now represented on the Junior
Chamber of Commerce lists. Hjii'old
Zellerbach has become a full-nedged
nwnilier with all privileges.
H. .1. l-iankenheimer did a splendid J.ili
as chairman of the Finance Committee
of the Open Match Play event. Those
trying to get money out of him say he was
nleiity tough, but when all is saiil and
done more power to hlin.
Look out f<n" Wilson Meyer, for he is
cliainiian of the General Finance Com-
mittee, and dues are not coming in to
suit him. If you have not paid up, keep
awav from Wil.s. for he is liable to colhir
Mob St. Claire, of the Fire Prevention
'.ommillee, who is convalescing from a
serious illness, is expected to be active
ig;iin with the committee after the Ilrst
>f the year.
N(.utliein California. Tarilf .i-C (I. C. C.
No. 12 IK. H. G. Toll, agent I.
11823— Caps and hats. LCL, eastbound:
Hecpiest for inclusion of caps and lials
in Item 1(112 of Tariffs 2-Z (I. C. C. No.
1217. II. G. Toll, agent), and :i-C (I. C. C.
No. 12 IS, H. G. Toll, agent).
11824 — Paper or paper articles, includ-
ing boxes, dishes, pails, boxboard.
chipboard, etc., (J^, eastbound: Re(|uest
for carload rate of *l.ir> per 100 lbs.
from California t<i Group "L," Items
28(50 and 2000 of TarilT .I-C (I. C. C.
No. 12 IX, H. G. Toll, agent I.
11825 — Tile or shapes (facing or flooring),
wood composition, hydraulically com-
pressed, dried, not baked or otherwise
heat treated, alfo necessary nails, bed-
ding compound and liquid magnesium
chloride binder. CL and LCL. west-
bound: Hequest for establishment iii
Tarifts 1-1 (I. C. C. No. 121(i, H. G. Toll,
agent), and 4-F (I. C. C. No. 124!), H. G.
Toll, agent), of the following rates on
tile or shapes (facing or flooring), wood
composition, hydraulically compressed,
dried, not baked or otherwise heal
treated, to the Pacific Coast from
Groups A n
C. I SLCi Sil.:t.i per 100 lbs., mlii.
wt. to.noo lbs.
L. C. L $.3.7.5 *.'J.21 per 100 lbs.
Subject to note reading:
"Shipments may include not more
than W/r of weight of nails, bedding
compound In bags or sacks, and
liquid luagnesimn chloride binder in
metal containers."
11826 — Pine or tubing, plate or sheet iron
or steel. N. O. I. B. N.. CL, w .■stbouiid ;
Recinests for anicndmenl of the entry
in Item .H.'.O of Tariffs 1-1 (I. C. C. No.
124fi. H. G. Toll, agent), and 4-F (I. C. C.
No. 1210. H. G. Toll, agent) reading:
Pipe, plate steel, riveted, to re:i(I :
Pipe <ir tubing, plate or shei-l. N. ().
I. n. N.
11827— Sesame seed oil. CL, eastbound:
Request for carload rate of fi2>{,c per
100 lbs. on sesame seed oil from Cali-
fornia to New Orleans. La., when for
export lo Cuba; corresponding reduced
carload rates to be also established on
sesame seed oil from California to
Memphis. Tenn. (Grouti "E"). Ivoi-y-
dale. O. (Group "C") and Chattanooga.
Tenn. (Group "M"), Tariff 3-C (I. C. C.
No. 12IS. H. G. Toll, agent).
11828 — Cold-pack rhubarb. CL, east-
boniid: Request that Item 197fl-A
Tariff 2-Z (I. C. C. No. 1247. H. G. Toll
agent), be amended to include rhu-
barb, in water or in its own juice fir
sugared when chilled or frozen for
preserv;ition while in transit, in cans
crated, or in bulk In barrels.
11SS9 — Heating or power bailers, wrought
iron or wrought iron and cast iron com-
bined. CL, westbound: Request th:il
the words "or power" be added iifter
"boilers, heating" in Section 1 of Hem
KOO. Tariff l-I (I. C. C. No. 124fi H. G.
Toll, agent), also that lale of ?1.S7 per
100 lbs. be established from Groups
"C" and "M" in this section.
I18:t0 — Cereal food preparations, CL.
westbound— to South Vallejo. Calif.
(Hate Rasls 1): Request for amend-
ment <if Items 20.10 and 20.3.'5, Tariff 1-1
(I. C. C. Xo. 124f.. H. G. Toll, agent). t<i
nnply also to South Vallejo. Calif.
(Rate Basis 1).
118:11— Snark plugs. CL. eastbound: Re-
nuest for incli'sion of spark plugs ii
Item lll.i TarifTs 2-Z (T. C. C. No. 124;
H G. T.ill. ncent). and .3-C (I. C. C. N.
124S. H. G. Toll, agent).
118.12— Tin plate (for reconditioning o
retinning purposes). CL. eastbound
Request for carload rate of .?1.7() pe
100 lbs. on tin plate (for reconditloniiii
or retinning purposes) from Cjilifornl;
to (iroup "It." TarilT :t-C (I. C. C. No.
12 IS, H. G. Toll, agent).
11833 — Wooden wardrobes. CL, wrsl-
bouiid: Hec|uest for Inclusion of
wooden wardrobes in Section .">, Item
287:VB of Tariff l-I (I. C. C. No. 1210.
H. G. Toll, agent), and Section 4, Item
2875-A, TarilT 4-F (I. C. C. No. 1249,
H. (;. Toll, agent).
1 1834— Rubber heels and soles, straight
carloads, aba in mixed carloads with
hose, belting, packing, rubber tires, etc..
westbound : Bequest for carload »'ate
of ?1.75 per 100 lbs. on rubber heels and
.soles, minimum weight .'10.000 lbs., from
Group "B" lo California under Tariff
l-I (I. C. C. No. 124(1, H. G. loll, agent).
The proposed rate l<i ap|)ly also on
mixed carloads of rubber heels or soles
and hose, belting, |>ncking (Item 33'2,')).
Further, mixture privilege to be pro-
vided on rubber heels and soles with
rubber tries and other articles des-
cribed in Items .i27."> and 5280 of the
tariff.
11835 — Blind slats. CL, eastbound — Cali-
fornia to Rate Basis !M)01 : Bequest that
TarilT 27-M (I. C. C. No. 12:i2, H. G.
Toll, agent), be amendeil to provide
that commodity Group "D" rate of 90c
per 100 lbs. from California to Rate
Basis 9001 will apply also on blind
slats.
11836— Jelly elue. in cakes or slabs, in
mixed carloads with other glue. CL,
westbound: Request for Inclushm of
jelly glue, in cakes or slabs, in Item
•100,5 of Tariffs l-I (I. C. C. No. 124fi,
H. G. Toll, agent), and 4-F (I. C. C. No.
1240, H. G. Toll, agent).
11837 — Coke or coke breeze (coke oven
refuse). CL, westbound— fi^om Colorado
to Nevada points: Proposal to cancel
rate of 4nc per 100 lbs. named in Item
B025 of Tariff 1-1 (I. C. C. No. r24fi,
n. G. Toll, agent), from certain Colo-
rado Group "J" points to Hazen and
Wabuska, Nev.
11838— Wooden trellises, flower boxes,
urns, garden seats and arbors. CL. east-
bound : Request for carload rale of
$1.i50 per 100 lbs., minimum weight
.'ifi.OOfl lbs. for 40 ft. car, on wooden
trellises, llower boxes, urns, garden
seats and arbors, K. H., or when as-
sembled folded flat and nested, from
the North Coast to Atlantic Coast
points. Tariff 2-Z (I. C C. No. 1247.
H. G. Toll, agent).
11839— Lamps and lanterns, gas gener-
ating, with or without globes or shades.
LCL. also in mixe.l carloa.ls with
stoves. Westbound: Request for less
carload rate of not to exceed SS.21 per
100 lbs. on lamps or lanterns, gas gener-
ating, with or without globes or
shades, from Group "E" to the Pacidc
Coast. Tariffs 1-1 (I. G. C. No. 12ir.,
H. G. Toll, agent), and 4-F (I. C. C. No.
1249, H. G. Toll, agent); also that these
lamps and/or lanterns be included in
Item .T225 of Tariff 1-1 at rates subject
to niininium weight 21,000 lbs.— the
weight of the lamps and .ir lanterns
not to exceed 15'/, of the total weight
of the cai^Ioad.
11721 (Amended)— Glass bottles, carboys,
demijohns, jars, tumblers and other
articles as described in Item 2930-8erie8.
Tariff l-I. CL. westbound: Request for
amendment of Section 2. Item 20:m,
Tariff 1-1 (I. C. C. No. 124fi, 11. G. Toll,
agent), by reducing the rates to the
following basis (rates in cents per 100
lbs.), minimum weight .10,000 lbs.:
Groups: A. OH'ty. B, 94c: C-Cl. 90c; H.
«fic: E. 8fic; F-G-H-J. 78c; K-I.-M,
.$1,121/..
11814 (Amended) — Plaster boards,
straight carloads, also in mixed car-
loads with piaster. iasll)onn<l : Pro-
posal to eliminate the entry covering
plaster boards from Item 1245 of
Tariffs 2-Z (I. C. C. No. 1247. H. G. Toll,
agent), and 1-C (I. C. C. No. 1218. H. G.
Toll, agent) and establish a new Hem
in the tariffs on:
Plaster boards (fibreboard. pnlpl)oa)d.
The Very Latest
LEADS for NEW BUSINESS
Listed below are the names of new firms
and cliangcs of addresses of old Arms en-
gaged in the business under which they
are classified. Domestic Trade Depart-
Advertiaing — Motor Coach Advertising
Co. (J. C. Houck), Chronicle Bldg. to 75
5lh.
Art Goods— Walter C. Wing (whole-
sale). Hooni ;tl5, 718 Mission.
Artist — Robert C. Rose (commercial),
f.8f Mission.
Attorneys — Everts Ewing Wild &
Everts, 111 Sutter; George H. Haucrken,
6S I'ost to 235 Montgomery.
Auto Laundry — Lincoln's .\uto Laun-
dry. 129 Grove.
Auto Parts— Harry's .\uto Parts, 760
l.oUKh to 1729 lath.
Automotive Supplies — .Mian Automo-
tive Export Co., 260-(i6 Spear.
Automobiles — Dodge Bros. Motor Car
Agi-iicy, O'Farrell and I'olk to G55 Ellis;
Slutz (if Northern California, 1900 Van
Niss to 1661 Pacific Ave.
Bank— Bank of America N. T. & S. A.
China Dcpt., 552 Montgomery.
Barber— Louis Polacci, 292 9th Ave.
Beauty Shops — .Vlice's Beauty Shoppe
4111 18th; Elva-Wesiern Womens Club
Beauty Salon, 609 Sutter to Ml Powell;
Western Womens Club Beauty Salon, 609
Sutter to :«11 Powell.
Box Lunches— Red Seal Box Lunch Co.
2491 I-nlsom to 381 6th.
Broker — Irving Gollober (merchan
disel, Ifil Market to 111 Sutter.
Butter and Eggs- N. V. Toft, 821 Harri
son.
Cards- Ferry Kard Shop Studio No. 3,
212 Powell.
Cleaners— Yania's Cleaner, 180! Irving
Club— Robert Larson Club, 802 Kearny
Confectionery— Mrs. A. Payden. 49 Mar-
ket.
Cotton Goods- Wanisutta Mills, 22 Bat-
tery.
Creamery — Sonoma Market Creamery,
1.524 Polk.
Dentists— Dr. C. M, Alexander, .323
Geary to 135 Stockton; Dr. I". I. Mather,
947 Market.
Draftsmen— Brandt & Simmons, 485
California to 381 Bush.
Dresses— Marie's Dress Shop, 1067A to
943 Market.
Electrical Equipment — ('.has. Cory
Corp.. (marine), 224 Spear to 115 Steuart.
Enirineer- H. M. Engle (structural),
fin Sutter.
Express- William Kennedy, 52 2d.
Feed — San Bruno Av. Feed & Fuel Co.,
2585 to 2561 San Bruno Ave.
Florists — Astor Flower Shop (Wm. A.
Gibbons). .5.378 Mission; Wong & Sons,
49 Brenham Place.
Furnaces— Holly Heating Co., 3111
Geary to 141 Steiller.
Furniture Repairing— Presidio Furni-
ture Repai
California.
Furnitur
Mission.
and ReOnishing Shop, 2838
— R. E. Fletcher, 2057 to 2275
strawboard, felt or fibre and plaster
combined), loose or In packages.
Articles as described in Item 1245 (Sec
Item 1245),
Minimum weight 60,000 lbs., at follow-
ing rates in Tariff 3-C from Rate Basis
1, also points taking Note 39 basis for
rates, to Groups: D-E-F-G-H, SOMrC per
100 lbs.: J, 54M!C per 100 lbs.; and at
same basis of rates in Tariff 2-Z from
Rate Basis 1 to Group "D" and west as
shown westbound In Item 1210, Tariff
4-F (I. C. C. No. 1249, H. G. Toll, agent),
from certain Group "E," "G" and "H"
points to the North Coast, viz.:
Group "E" or "G" points In Iowa, Min-
nesota and Kansas fi.3c per 100 lbs.
Group "E" points In Oklahoma '6ViC
per 100 lbs.
Group "H" points in Texas and Okla-
homa 90c per 100 lbs.
Glass — J. P. Hayes Glass & Glazing Co
1980 to 1945 Sutter; Owens-Illinois Glass
Co., 133 Kearny.
Gowns— Cecile & Belle, 210 Post.
Grocers — Best Foods Grocery, 430
Oclavia.
Ice Cream and Candies —Balboa Sweet
Shop, 1630 Ocean.
Insurance — Fred S. James & Co., Inc.,
108 to 114 Sansome; Pacific Equitable In-
surance Agency, 114 Sansome; Talbot,
Bird & Co., Inc. (Walter L. Dawes), 108
to 114 Sansome; United Insurance
Agencies, Ltd., 333 Montgomery; West
.\merican Commercial Insurance Co.
(Frank Hood), 309 to 340 Pine.
Investigations — Equitable Service Co.,
Ltd., (Carlos S. Greeley) (personal acci-
dent), 351 California.
Investments— Chester B. Ellis & Co., Ill
Sutter to 127 Montgomery; Webster S.
Rutledge & Co., Ltd., Ill Sutter.
Jewelry — James Cini & Co. (Italian).
276 Post.
Linotyping — Walter N. Andersen, 346
Clay to 500 Sansome.
Machine Work— Nelson Machine Work
505 dough.
Manufacturer's Agent — Wesley Heidt,
168 Steuart.
Markets— Geary's Cash Market, 1928
Irving; Polk-Van Ness Green Market, 1429
Polk.
Metal Spinning — Atlas Metal Spinning
& Sheet Metal Works, 21 Adele Court to
889 Pacific.
Mimeograph Letter Service — Foley
Letter Service, 222 Kearny to 220 Mont-
gomery.
Notions— Stacy Maede, 6335 Mission; R.
A. TutUe, 22 Battery to 908 Market.
Oil— West Central Oil Co., Ltd.. Whit-
comb Hotel.
Paper — Strathmore Paper Co.. .593 Mar-
ket.
Physician — Dr. M. Kunstler, 5.58Vj
Kearny.
Plumbers— J. L. Costa, 694 Filbert to
1801 Mason; Reardon & Co., 941 Bryant;
Julius B. Scbultz, 1980 to 194S Sutter.
Printing — Ben Franklin Press-Daly
Seeger Co., Ltd.. 140 2d to .500 Sansome;
C. Carolli, 549 Castro; Daly Seeger Co..
.533 Mission to 500 Sansome.
Publishers— This Week Publishing Co.,
951 Howard to 315 Hayes.
Radio— Henry W. Brockman, 2954 16th;
Gilflllan Bros. Inc., 921 Mission to 1315
Howard; H. W. Metz, 325 5th; Williams
Radio & Electric Co., 1308 Divisadero to
1708 Octavia.
Real Estate— Wm. E. Stone, 110 Sutler.
Restaurants— Chefs Coffee Shop, 1386
Sutter: Steve Flaccco, !J62 Green; l.undy
& Ostroff, Pier 46.
Securities — Fay Securities Co.. 114 San-
some to .340 Pine.
Service Stations — Barella's Super Ser
vice Station, Bay Shore and Woolsey;
Blaylock's Service Station, 12th anil
Howard; C. Frei. .3d and Evans.
Shipping and Commission— Oska Sho-
sen Kaisha, 310 Sansome to 262 Califor-
nia; Williams Dimond & Co., 310 Sansome
■>62 California.
iigns— Coast Sign Co., 839 Polk; Eagle
Sign .Service, 380 Bush; Neon Sign Ser-
ice Co., 290 7th to 2272 Market.
Steamship Operators — Quaker Line, 310
iansonie to 262 California; States Stcam-
hlp Co., 310 Sansome to "262 California;
Tacoma Oriental Steamship Co.. 310 San-
me to 262 California.
Stocks- Alvin H. Frank A Co., '2.35
Montgomery.
Studios— Lang Studio. 544 to .564 Mar-
ket; Charlotte Theobald (piano), 26
, O'Farrell; Warrin
Sacramento.
. Tailors— H. Niesing, 994 Guerrero to
4003 24th; Perfection Tailor, 2512 Cle-
ment.
Tobacco — Brown & Williamson Tobacco
Sales Corp., 60 Federal to 383 Brannan.
Travel Bureau — Greyhound Systems
Travel Bureau, 53 5th.
Wreckers — .\rniy Auto Wreckers, 3302
Army.
Miscellaneous — Acme Auto Metal Works,
745 dough; .\partment Rental Bureau,
2007 Chestnut; Atlas Supply Co., Inc.,
200 Bush; California Studios, Hearst
Bldg.; Commercial Discount Co., 340
Pine; Detroit Trust Co., 235 Montgomery;
Faber Petroleum Inspection Service, 1181
Turk; Fisher Truck Line, 40 Shipley;
H & S Commercial Co., 2127 Union;
Howard Home Service Co., 1619.\ Divisa-
dero; Kjiauer & Lindner, Scott and
Waller; Louie's Place, 1459 Powell;
Oriental Shop, 543 Grant Ave. ; Refrigera-
tion Maintenance Corp., Ltd., 104 Olive;
Mrs. Wallace Robinson, 26 Front; Schou-
Gallis Co., Ltd. (Gronner Gallis), 29 Spear
to 34 Davis; Telephone Business Service
Co., Butler Bldg.; S. Teranishi & Co., 461
to 456 Grant Ave.; United Pacific Devel-
opment Co., 369 Pine; Olive Wilcox, 55
New Montgomery.
— ^San Francisco Busines
Vocal Studios
Industrial
Derelopmen
Reported by the Industrial Departn
Joreign and 'Domestic
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade Tips
should be made to the International Trade
Department of the San Francisco Cham-
ber of Commerce, DAvenport 5000, list
numbers being given.
20706— Sardines.
Havana, Cuba. Party with agents at
main cities and ports of (^uba desires to
represent on a commission basis local
exporters of sardines, to Cuba.
20707 — Onions.
Havana, Cuba. Firm iminires for list
of exporters of onions.
20708— Dishwashing Machines.
San Francisco. French manufacturer
of dishwashing machines would like to
make connections with San Francisco im-
porter.
20709 — Soap Leaves.
Hamburg, Germany. Manufacturer of
soap leaves in various odors, convenient
to carry in a purse, seeks a local ninrket
for this commodity.
20710— Raisins.
Augsburg, Germany. Party is inter-
ested in contacting exporters of Califor-
nia raisins and currants.
20711 — Metal Sheets.
Duesscldorf, Germany. Manufacturer
of refined metal sheets wishes local repre-
sentation.
20712— Tools.
Esslingen, Germany,
high-grade tools desire;
porters in this vicinity.
20713— Tiles.
Dresden, Germany,
tiles wishes representat
20714 — Transparent Paper.
Esslingen, Germany. Manufacturer of
transparent paper (cellophane) which
can be supplied in colors suitable for
lamp shades and other art work; also
flat and folded transparent bags, seeks
connections with San Francisco importers
or users of these products.
20715 — Shoe Lasts.
San Francisco. .\ Czechoslovakiun
nanufacturer of shoe lasts is looking for
ocal representation.
0716— Raisins.
Trieste, Italy, Parly wishes to be put
in touch with exporters of raisins.
20717 — Food Preserves.
.VIexandria, Egypt. Party Is interested
hi the importation of food preserves from
California.
NEW INDUSTRIES
National Cash Register Company h
established its Pacific Division office
the Shell Building, from which the coi
pany's business in the eleven Weste
States is directed. Alex Thompson, tl
Division Manager, formerly had tl
Western offices in Oakland.
Gardner-Gravelle Company have reeir
ly leased 5000 square feet of floor spa
at 500 Howard Street, where they w
manufacture a line of cards, program
high school and fraternity jewelry tr
phies and emblems. R. C. Gardner
manager of the new firm.
California Insect Exterminating Cor
pany, manufacturers of insect extermi
ators, has established a manufaclurii
laboratory at 945 Golden Gale .\veiiu
J. E. Raymond is president of the nv
company.
Moltigraph Composition Service In
been established by L. G. Jones at 31
Sansome Street to serve the trade wit
mulligraph set-ups and type.
Stromberg Electric Company has estal
lished a district office and display sloe
at 7 Front Street to serve Northern an
Central California. The concern, whos
headquarters and factory is locate<l i
Chicago, manufacturers a line of eleclr
cally operated time equipment. R. I
Peters is manager of the division nffu-e.
News Note
Faciliti
of the
Wareb..
Jiacturcr of
contact ini-
lufactur
here.
Company's Gibson Terminal in Oaklaj
will be available to shippei's followii
the completion of the new Webster Strt
pier. President A. T. Gibson of the war
house concern and the Bay Cities Trail
portation Company announces. The ni
warehouse service was made possibl
through a recent agreement between till
Oakland Port Commission and the
20718 — Indian Produce.
SiUkia, India. Exporters of sheila*
jute, hemp, coir yarns, kapoc, silk yarn;
skins of water lizar<ls, pythons, tiger
and crocodiles, minerals, vegetable oib
brassware, oilseed cakes and other India
produce in general is desirous of obtain
ing an agent here.
20719— Salmon.
Nicosia, Cyprus, General commissioi
agent and merchant inquires for list o
packers and exporters of salmon.
20720— Nuts.
Chefoo. China. Exporters of walnut
and gruunanuts seek a local market.
20721 — Representative.
Los .\ngeles, Calif. Parly would lik
to act as manufacturers' rcpresentativi
for local manufacturers in .Shanghai
China.
20722— South China Products.
Hong Kong. Firm Is desirous of ex
tending their export business, particu
larly In the exportation of wood-oil, duel
feathers, rattan and sea-grass furniti
and all other South China products.
20723— Japanese Products.
Yokohama. Japan. Exporters of sill
goods, toys, shell buttons, tooth brusln
peanuts, bambooware. matting, slippei
dried mushrooms, etc., wish to enter in
business relations with intereste<l ii
porters.
20724 — Toys.
Kobe, Japan. Manufactiu'ers and e
porters of toys seek a local market,
20725 — Cotton Gloves.
Kobe, Japan. Firm wishes to conta
Importers of cotton gloves for factoi
use.
NEW LEADS
TRADE TIPS
bnFranrfs
U5me0a
Published Weekly by San Francisco Chamber of Commerce
DECEM BE 1^24,' 1930
INDUSTRIES
EXPANSIONS
Volume XX
Number 52
Belgenland
Will Buy All
Supplies Here
siag
Word
;\tional
nli/'
H !■: N the \v,iiUl-i
sUanuT Ik-l«cnlaiul an
San Francisco, January
cral butter and egg ni
that there IS a Santa Claus
the local offices of the Interi
iiiitile Company, operators of the
I, is to the effect that all of her Pa-
Coast purchases of supplies, with
■xception of fuel oil, will he made
.lust a few of the items are: 700
lis of milk and cream, 100 cases of
iino pounds of fish, 21,000 pounds
■esh vegetables, exclusive of 7000
< of celery and 8000 pound
In addition to the foregoing the big
iir will take on about (iOO boxes of
)rnia fruits.
The lielgenland left New York Decem-
)er 15 with a party of world travelers,
iig them I'rofessor Albert Einstein,
will leave the vessel in Los Angeles,
will remain two days in San Fran-
I. .\ numljer of desiral>le reserva-
i ar*e still availal)Ie for the remainder
u- voyage, and these may be made
r through the local offices of the
•national Mercantile Marine, the Rail-
ICxpress C.oni[>aiiy or other travel
forthcomiug visit of the Belgcu-
kill be the seventh in seven years.
>000 COMING TO S. F.
FOR METAL CONGRESS
Mo
tha
000 industrial plant opcra-
xpected at the Western Metal
and Western Metal and Ma-
<position, to be held February
6 to 2(1, in the Civic Auditorium, accord-
iig lo estimates of S. Craig Alexander, of
ilolbrook. Inc., attendance chairman.
Iier special committeemen .just ap-
Icd are: Ilaiolil F,. Cray, of Pacitic
t Sleel Corporation, entertainment;
ge v.. Katten, of Ludlum Steel Com-
>nny. registration; .lames V. Coulter, of
!arl M, .lorgensen Steel Company, Oak-
Rlid. exhibits; .lolin It. (iearhart of Oak-
Blid, plant inspection, and Howard S.
Taylor, of mechanical engineering depart-
lent, Stanford L'lliversity, program.
Ill
addi
ion t.
the 5000 at the conveii-
Mr. (
•.oulte
estiiuated an attendance
0(10
lee il
viled guests at the expo-
, wl
ich.
le said, now is rapidly
akiiig shape.
More than 50 speakers of world proiiii-
eiiee in the metal industry, according to
Ir. Taylor, are being lined up for the
rograms with a view to putting indus-
rial plant operators in touch with the
leading inelalliirgisls of the day.
l^eturning Higfjl
$
jgATURE WISELY EQUIPPED MEN
with the ability to forget unpleasant things
and to remember moments of happiness.
H SAILOR, drifting for days and nights,
clutching a bit of wreckage, is rescued,
revived, and counts the days until he can
return to the sea he loves.
JHeN, worn by worry of depressing
times, forget the darkness with the first rays
of returning light.
^S TIME HEALS SORROWS and dissi-
pates hatreds and prejudices, so does it
beautify with warmth and color our hopes
and our friendships.
3n THE WORK which we are all trying to
do together we have passed through a period
which we shall soon forget. Already the
light of a brighter morning breaks, and we
will find happiness and satisfaction in
greater and finer accomplishments.
^E ARE AT WORK!
LELAND W. CUTLER.
Surrey Shows
Big Industrial
Outlook in 31
CITINC an itemized list of »1.^1,-
S.S.1,0()0 of new construction as
"Fvidence of Increasing Prosper-
ity ill the San Francisco Bay Re-
gion during ]<):)I," the Industrial Depart-
ment of the Chamber has written 2000
eastern industrialists urging them to es-
tablish new Inaiich plants now during
current low prices.
"A marked improvement in business
conditions in the area with every indica-
tion of greater gains for the immediate
future, is shown through a recent survey
Ijy our Research Department," the letter
states.
"The great gains in western population
indicate a rapidly growing market, a
greater percentage of which may be
served from the San Francisco region
than elsewhere."
Urging manufacturers to build their
new plants here now, the letter continues,
"the new low level of building costs is
such that because of the smaller unit in-
vestment, a new factory can be operated
at less cost than plants built during
higher price levels. I-^xperience of na-
tional concerns operating branch fac-
tories here demonstrates the fact that
local plants arc equal to, if not more
eflicient than, other plants operated by
the same firm."
"Such national concerns as tlie Ford
Motor Company, Shell Chemical Com-
pany, Associated Oil (^.ompany, and the
(ieneral Petroleum ('ompany (Standard
Oil ('ompany of New York sulisidiary) are
profiting by building during llie present
low price level."
An itemized list of projects under con-
struction or whicli will be built during
liKil indicates that the United States will
spend ¥28,0.(4,000; the Slate, .$10,039,000;
bay region municipalities, $3:1,056,000;
and private business, $80,350,000.
Commenting on the construclion proj-
ect survey, John R. Cahill, chairman of
the Induslrial Committee states, "We
have been most conservative in prepar-
ing this list since It is our desire to
avoid any appearance of niisreprcscnla-
thiough over estimation. On public
Iiroji'cts, unless funds have been actually
ppropriated, they were not listed. In
dilitlon we have not included any part
of thi' funds for the Cohleii Cate Bridge
since information regarding the exact
portion of the $35,000,000 bond issue to
be spent in 1931 is not available. Wc have,
however, in all cases, indicateil iiiforma-
tioii regarding such projects."
ties
?^NJ^MNCISCO BUSINESS
'A.':.'"..';.!^ B E R 24. I VVn
Published w«kly by the San Francisco Tjiamber' oVcommli-cV/m MerliianU &-
^ Ll^^r; fo^/'^T' """■ ^"^-"P"-. '^ « year. 'Entered as sl^-
-•■•gf San Francisco Businhs
Transcontinental
Freight Bureau Docket
Tlu- following subjects which have been
docketed have been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date. Ac-
tion on the subject listed will not be re-
stricted to the exact scope of the docket,
but may include other points of origin
and destination, or other conniiodilies or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of the
subject.
11840— Citraa fruits, deciduous fruits.
Melons, cantaloupes and Teeretables. CL,
eastbound — package specifications:
Proposal to amend TarilTs 3-C (I. C. C.
No. 1248, H. G. ToU, agent), and 37-B
(I. C. C. No. 1227, H. G. Toll, agent) as
follows:
Item 500, Tariff .t-C—Itein 120, Tariff
37-B:
Add heading reading :
(1) Rates on citrus fruits published in
items of tarilT making specific refer-
ence hereto apply only as follows:
(a) (Subject to estimated weights
shown below.)
On shipments in wooden packages of
the dimensions shown below and con-
structed of sound shook of the speci-
fications and nailed, cleated and/or
strapped as shown below.
(b) (Subject to estimated weights
shown below.)
On shipments in wooden packages
and of the same dimensions shown
below but constructed of sound shook
of greater thickness and with the
cleats
actual
■ight
next
same or additional
straps.
(c) (Subj
weight.)
On shipments in wooden packages
but of different dimensions and of
griater capacity than as shown be-
low but constructed of sound shook
of the .same or greater thickness and
with the same or additional nails,
cleats or straps.
(d) (Subject to Initial Line's '
or to estimated weight show
low for the package of the
greatei- capacity for which an esti-
mated weight is provided, whichever
is less.)
On shipments in wooden packages but
of different dimensions and of lesser
capacity than as shown below but
C(mstructed of .sound shook of the
same or greater thickness and with
the same or additional nails, cleats
or straps.
(2) Rates on citrus fruits in wooden
packages which DO NOT conform as
to .soundness and thickness of shook
and/or nailing, dealing or strapping
requirements will be increased 10';',
above the rales on packages which
DO conform to such provisions of
paragraph 1.
Cancel the following:
"(Applies only in connection with
individual rate items making specific
reference hereto.) Kstiniated weights
and rules and regulations applying
in connection with rates on citrus
fruits, published in items of tariff,
making specitlc reference hereto."
"C.ilrus fruits v
wooden packages
sions named belo
estimated weights
.11 sliipped in
f inside dimen-
arc subject to
pecified." t"(See
Note 6 on page 230)." l:"(See Note
on page 2())."
"The following provisions for ma-
terials, nailing or otherwise securing
are the minima for such containers
but containers, constructed on the
same plan and dimensions, but of
thicker material or with additional
nailing, cleats or straps, are also ac
epte<l
'Standard Railroad Con-
tainers.' "
"NO TK (i"
"Nothing herein provided will pro-
hibit the use of containers not con-
forming to the requirements of Notes
1 to 5, inclusive."
Except for proposed changes and
cancellations shown above, the pro-
visions of Items 500 and 120 arc to be
continued as at present published.
Item •502, Tariff 3-C— Item 100, Tariff
37-B:
Add heading for deciduous fruits
reading similar to that proposed under
(1) and (2) Item 500, Tariff :)-C and Item
120, Tariff .37-B, except sub.stitute "de-
ciduous fresh fruits" for "citrus fruits."
Cancel the following:
"(Applies only in connection with
individual rate items making specific
reference hereto.) Deciduous fresh
fruits when packed as provided be-
low and shipped in wooden packages
of dimensions named below are sub-
ject to estimated weights specified."
"Charges on shipments of deciduous
fresh fruits when not packed as pro-
vided above or when shipped in
packages of irregular size in excess
of dimensions prescribed herein,
eluding lug boxes with fixed
slatted tops are computed on basis of
initial line's weight, subject to mini
mum carload weights as herein pro-
vided. Shipments of deciduous fresh
fruits are not accepted in packages
without tops."
(tTariff 3-C— tTariff 37-R.)
"(Subject to Note 2 on following
page.)"
NOTE 1. "• • • Containers constructed
on the same plan and dimensions of
thicker material, or with additional
nailing, or with additional cleats or
straps on outside of container, are
also accepted as 'Standard Railroad
Containers.' All shooks use<l. to be
NOTE 2. "Nothing herein ]>i
ivi<
h'd will
prohibit the use of eon
a in
ers not
conforming to the reqiii
•em
i-nts of
Note 1."
Add under heading of;
Kinds of fruits In inches
Es
timated
depth, width, length
wt
in lbs.
Deciduous fresh fruits
Actual
in lug boxes
weight
Add under heading of:
Minimum thickness
Kind of fruit of shook
Side
Top
Bottom
,11/lGi
slats V, i
Except fo
cellations
% in.
■/. in.
hanges and can-
■going, the pro-
visions of Items .M2 and 100 are to be
continuid as at present published.
Item -illO, Tariff 3-(: Ili'in W, Tniir
37-B:
Add li.adiiig for i„„^ „,„| canla-
loupes r.ading siniilar to tliat proposed
under (l| and (2), Item 500, Tariff :i-C
and Item 120, Tariff .37-1!, except sub-
stitute "melons and cantaloupes" for
"citrus fruits."
Cancel the following:
"Shipnienls of melons and eanla-
loujies are taken on the following
estimated weights:"
f'tSubject to Note 10, page '2.35)."
J'MSubject to Note 10, page 24)."
"The following provisions for ma-
terial, nailing or otherwise securing,
are the minima for such containers,
but containers constructed on the
same plan and dimensions, but of
thicker material or with additional
nailing, cleats or straps, arc also ac-
cepted as 'Standard Railroad Con-
tainers.' "
(tTariff 3-C— JTariff 37-R.i
"NOTE 10."
"Nothing herein provided will pro-
hibit the use of containers not con-
forming to the requiic-nieiits of Notes
1 to 9, inclusive."
Except for proposed changes and can-
cellations shown above, the provisions
of Items son and 115 are to be con-
tinued as at present published.
Item 512, Tariff 3-C— Item 1-22. Taiiff
37-B:
Add heading reading as follows:
(1) Rates on vegetables published in
items of tariff making specific refer-
ence hereto apply only as follows:
(a) On shipments in wooden pack-
ages of the dimensions shown below
and constructed of sound shook of
the specifications and nailed, cleated
and/or strapped as shown below,
(bl On shipments in wooden pack-
ages and of the same dimensions
shown below but constructed
sound shook of greater thickness and
with the same or additional nails,
cleats or straps,
(c) (Subject to Initial Line's actual
weight.)
On shipments in wooden packages
but of different dimensions and of
greater capacity than as shown be-
low but constructed of sound shook
of the .--ame or greater thickness and
wilh the .same or ad<Iitional nails,
cleats or straps.
(d) (Subject to Initial Line's weight,
or to estimated weight provided for
in rate iten) making specific refer-
ence hereto for the package of the
next greater capacity for which an
estimated weight is provided, which-
tainers constructed im the same |.
and dimensions of thicker mali-i
or with additional nailing, cleats
straps, will also be accepted as Sta
dard Railroad Containers."
"NOT!-; 2. Nothing herein contain
will prohibit the use of containt
coiiforniing to requirements of tl
rule."
IvxeepI f(
ed. ha
On shipments in w<iodeo
but of different dimensior
lesser capacity than as sho
but constructed of sound
the same or greater thieli
with the same or addilioi
cleats or straps.
(2) Rates on vegelables in
packages which DO NOT ec
to soundness and thickness
and/or nailing, dealing or
p:ieka
in belo
diook (
posed clia
eell;itions shown above,
of Items 512 and 122 are I
as at present published.
11841— Tile (facing or floo
and Portland cement ci
ing glazed or polished surface,
weslbo.ind: Bequest for inelnsion of
entry in Item 5195, Tariffs l-I (I. C
No. 1240, H. G. Toll, agent) and 4
(I. C. C. No. 1249, H. G. Toll, ag.n
reading:
Tile (facing or fiooring), asbestos a
Portland cement combined, hav:
ghized or polished surlace.
11842— Water heaters in mixed carlo!
with machinery, etc.. westbound
quest for inclusion of the following
Item 39fi0, Tariffs l-I (I. C. C. No. 12
H. G. Toll, agent), and 4-F (I. C.
No. 1249, H. G. Toll, agent) :
Water heaters (devices simihir to wal
backs and which go inside a Ileal
against fire pot walli.
Waler heaters (range boiler wat
heaters consisting of a casting i
side of which there is a copper wmI
coil, the device being attached iH
side the outer wall of a heating fu
nace and the water heated by I
circulation of Ihe boiling water fro
the heating furnace in the enelos
space around the copper water eoi
11843— Fi'h (corned, dried, dry salK
pickled or smoked), CL. westbound
from (.tuebec points: Proposal
aineml Item 81120 of Tariff l-I (I. C.
No. 1240, H. G. Toll, agent), ami Ite
1140 of Tariff 4-F (I. C. C. No. 12;
H. G. Toll, agent), by adding Paspebia
Que., on the same basis as Saint .loh
N. B., and Barachois, Que., Cape Cov
Que., Gascons, Que., Grand River, (,)u
Newport, Que., and Porl Daniel. On.
on the Mulgrave basis.
11844 — Cotton table cloths (pyroxl
coated), LCL and CL, westbound: R
quest for inclusion of cotton tab
cloths (pyroxlin coated) in Item 23
of Tariffs 1-1 II. C. C. No. 1210. II. i
Toll, agent), and 1-F il. C. C. No. 121
H. G. Toll, agent I.
11845 — Highway maps (advertising
paper, L("!L. westbound: Request fi
inclusion of tl'ese highway maps
Section 2, Item Mill of Tariffs
(I. C. C. No. 124G, H. G. Toll, agent), m
4-F (I. C. C. No. 1249, H. G. Toll, agint
11846— Pyrites, CL, eastbound: Reqin
for carload rate of 55e per 100 lbs. .
pyrites, minimum weight 80,000 II
from Martell. Calif. (Amador Ceiitr
R. n.) to Ihibbs, N. M. (Group "11
R
ml oth.
poi
id-continent
recpMre
aho
Its V
the rate
1 be increased lOf^f
on packages which
DO conform to such provisions i;
paragraph 1.
Cancel the following:
S"(Applies only in coiiiieetiim wil
indiviudal rate items making spreili
reference hereto)."
(STariff .3-C; see also similar iirovisio
in .37-B.)
References to Notes 1 and 2.
"NOTE 1. Coiilaiiiers eonstrueteil :iiii
fastened as shown herein are :iii
proved as 'Standard Railroa.l Con
tainers' for vegetables, as indicated
but the details .shown for materials
nailing or otherwise securing, are th
. C. C.
"J" to Pho
[DECEMBER 2 4. 1 9 3 0 |9—
sicil Imiks riiiiii (ii-mip "M" Id tin-
l^icillc Coast, Tarills l-I (I. C. C. No.
I2ir.. H. r,. Toll, iiKiiill, ami l-I- (1. C. (..
No. 12l!l. II. (i. Toll, aKcrill (Ilrm :i!l(ill|.
IlS.'iO— Mississippi Export R. R.: Hcnicsl
lor rcincsciitatioii of tllr Mississippi
lAport H. H. as a pat'ticipatin^ cai-ricr
HI TaiilT l-K (I. C. C. No. 12111, II, (1.
r.ill, «(,'i'iill, ami North CoasI Dircclory
•l(l-.\: Croup "M" rales t.) apply from
slalions thiM-i'on.
•ll. C. C. No. 122H, II. C. Toll, aKiiill.
11S51 — Lumber and other forest products
from Incline. Calif. (Yosemite Valley
U. R.) : lU-qilcsl for cxlcnsioii of
■I ciasl" rates in (ailiforiiia Lumber
liiriir 27-M (I. C. C. No. 12:!L>, H. C.
lull, aKenI), to apply alsi> from Ijicliiie,
Ciilir. {Vr)semite Valley li. H.).
I1.S.S2 — Rubber eoods, for export, CL,
uislhouiid : Heiiuest for carload rate
ol s|..-,ii per ion Ib.s., minimum weight
-'1,11(111 ll>s., from eastern points to Pa-
ri lie Coast under Tariff 29-U (I. C. C.
No. IL'.'ill, II. (1. Toll, agent) on:
UVUHICH COODS, viz,:
Hans, air, rubber; balls, golf; belt-
ing; boots and shoes (including ten-
uis shoes with canvas tops) ; boxes,
battery, hard rubber or asphalt, and
parts; cement, rubber; chains, rub-
ber tire; cloth, rubber face; com-
pounds, rubber ; fabric, friction, rub-
ber; Haps or relincrs, auto tire; gum
and fabrics, rubber repaii-; heel:
and soles, also iron heel nails; hose
kits, pneumatic tire repair; liners
tire inner; mats or matting; pack
ing; pads, rubber horse shoe; paint,
lubber tire; patches, blowout; patch
iiig material, rubber tire; rollers an<
lilankets (printers'), rubber covered
"ling, composition; tape, rubbe:
hietion; tile (facing or flooring),
tuhlier comijosition; tii'es, pneunia-
I ic or solid i-idiber; tires, solid rub-
ber, mounted on iron or steel base;
liring, solid rubber; tubes, inner;
valves and caps, rubber tire; wheels,
auto, with rubber tires attached.
118.;.'!— Melilotus indica seed (sour clo-
ver). CI„ eastbound: Request for car-
load rate of 95c per 100 lbs. on melilo-
tus indica .seed (sour clover) from Cali-
fornia to points in Louisiana, Tariff .t-C
ll. C. C. No. 124,S, H. r,. Toll, agent),
llRri4— Meat (trinder blades or cutters, re-
turned for sharpening. LCL, east-
bound: Hei|uest for inclusion of meat
grinder blades or cutters, returned for
sharpening, in Item iilfiO of Tariffs 2-7.
(I. C. C. No. 1217, H. ('..Toll, agent), and
:i-C. (I. C. C. No. 121X, H. C. Toll, agent).
llH.iS— Wood tar. in tank cars, easlbonnd :
Uetiuest for rate of T.lc or H'lc per 100
lbs. on wood tar, in tank cars, from
California to eastern destinatir>ns,
ariir ,'i-C (I. C. C. No. 121S, H. G. Toll.
l-I ll. C. C. No. 1210, M. <;. Toll,
and 1-I-- (I. C. C. No. 121'.), II
agenll.
It).
11X60— Petroleum or petroleum products.
CI., westbouiul: Iteciuest for amend-
nnni of Item ll'J.''), TarilT l-F (I. C. V.
No. 121!), II. <;. Toll, agent), to provide
for carload rate of n'2i>',\! per 100 lbs,
from Texas points to the North Coast.
11861— Coal. CL. westbound- to lonopali
& C.oldlield n. R. stations in Nevada:
Proposal to cancel rates in Item 0010 of
TarilT l-I (I. C. C. No. 1240, H. G. Toll,
:igent). on coal from eastern points to
Tonopah, Goldfleld, Hlair .let., Coal
dale and Millers, Nev., account no
movement; combination on Hazen to
apply.
11862— Asphalt composition tile. LCI. and
CL, westbound: Request for estab-
lishment of the following less carload
arul carload rates in Item .'")in2-series of
TarilT l-I (L C. C. No. 1240, H. G, Toll,
agent), and l-F (I. C. C. No. 1240. M. G.
Toll, agent) from Group "D" to the
Pacific Coast:
LCL, $1,891^ per 100 lbs.
CL .$1.0fi"/4 per ino lbs. -minimum
weight 40.000 lbs.
11092 (Reopened)- Power water pumps.
LCL, eastbound: Request for amend-
ment of TarilT .l-C (L C. C. No. 1248,
H. G. Toll, agent), to provide for the
following less carload rates on power
water pum|)s from California to
Groups:
A. ■S.'i.T.'i; li-C-Cl, .S:!.l.-i; l)-K. $:i.21 ;
F-G-H, s:)l)0: .1, .n2.81io per 100 lbs.
11130 (Reopened)— Gradini! or road mak-
inK implements, CL, westbound — tran-
sit: Request for amendment of Item
.lOl.'-, of TarilT 4-F (L C. C. No. 1249,
H. G. Toll, agent), to permit privilege
of sto|ipinK-in-lr;uisit to partly unload.
ini6 (Reonened)— Roueh rolled glass,
CL, westbound: Request for carload
rate of C.-ie |>er 100 lbs., minimum
weight 80.000 lbs., on rough rolled gl
from Group "F" to the Pacific Coast
under TarifTs l-I (I. C. C, No. 1246, H
G. Toll, agent), and 4-F (I. C. C. No
1249. H. G. Toll, agent). '
<T-l^,u:\yoreign and HomeSite
TRADE TIPS
Foreign Trade Tips
Inquiries concerning Foreign Trade
shouhl be made to the International Trade i 20740— General M
Department of the .San Francisco Cham-
ber of Commerce. l).\ven|>ort ."lOOO. list
numbers being given.
207.'1« — Copra.
Gli:id:il:ij:ira. Mexico. Party Inquires
lor list of housi's which sell copra, also
which .sell all kiiKls of greases for com-
inerchil and industrial uses.
20739 — Stationery.
San l-rancisco. Party asks for list of
wholsealers of school stationery In San
l'"rancisco.
NEWSREEL FILM TO
SHOW SAN FRANCISCO
,\ striking uewsreel of San Francisco
and its <levelopment will be incorporated
in a eoniplele pictorial motion picture
story, arranged for by the Golden State
Theaters Circuit and the San Francisco
Clniniber of ('ommerce, being made by
Ihe eanii'r:iman of the Scenic r';dllcatioiial
I'ilm Productions of Hollywood.
The San Francisco Chamber of Com-
iiierei' will be the custodians of the pic-
ture at the eonelusion of its showing over
Ihe (iolden Slate Theater Circuit, and are
eoopei-ating in the work. The picture
will aid in slimulating convention and
tourist travel and may be used by jill
civic organizations.
Scenes already suggested by the Public-
ity Department of the Chamber are:
Golden Gate and the shipping activities
from the air, parks, including golf fa-
cilities, lighting system of the business
district. Mills Field, Civic Center, air
ferries, scenes in Chinatown and the basic
industrial situalical.
The i>icture will be ready for exhibition
in F'ebruary and should prove to be a
most interesting attraction.
EMERGENCY RELIEF
PLANNED BY CHEST
the ((iiot;! of .$2,440,000 is announced by
the board of directors as the goal of the
19.11 Community Chest campaign from
I'ebruary 2.'i to March 10. This represents
the minimum needs of the 107 social and
are agencies dependent on the Chest
maintenance, according to \V. P.
20726— Apples.
.\ntwerp, lielgium. Parly is desirous
of conlaeling ex|>orters nf les.
20727— Woven Chestnut Wood Fences.
Garden City, L. 1. Fonign trade coun-
selor is inquiring Ihe possibilities of
I'slablishiug a br:incli on the Pacilic C<iasl
for the purpose of distributing woven
chestnut wood fences made by hand in
France.
20728— Lumber.
San Francisco. Parly in liasle, Switzer-
land, is interested in importing Oregon
pine and California redwoods in lots of
100 tims direct from San Francisco.
20729— Carpet and Tapestry.
San Francisco. Firm in Czechoslovakia
which manufactures car|)i-ls and lapeslry
is desirous of securing local representa-
tion.
20730— Dried Mushrooms.
San I'rancisco. A Czechoslovakian firm
is interested in exporting dried mush-
rooms at wholesale to San Francisco.
20731— Braided Shoes.
San Francisco. It is advis:ible for im-
porters of br;iided shoes froiii Czecho-
slovakia lo place their orders at the pres-
ent time.
20732— Preserved Ginger.
San Francisco. A manufaelurer of pre-
served ginger in the Orient is seeking a
local market.
20733— Shrimp Meal.
San Francisco. Firm wishes to be put
in touch with local packers of shrimp
meal.
20734— Snake Skins. ,
Pnom-Pcnh. French Imlo-China. Fx-
norters of snake skins are seeking a local
market.
20735— Old Automobile Tires. Etc.
Tsingtao, North China. Trading com-
pany is desirous of importing old auto-
mobile tires, club siniight Hour anil gal-
vanized iron sheets.
50736- Squid.
San Francisco. Party would aiipreciate
receiving the names of firms interested
in the shipment of squitl to South
,\meriea.
20737— Fruit Trees.
San Francisco. Party would liki' to be
put in touch with nurseries in this State
able to supply large quantities of the best
finality of fruit trees to be shipped to
Mexic.).
Rerrien Springs. Michigan. Firm wishes
to be put in touch with concerns which
job and exp.irt generid merchandise.
20741— Rcprerentation.
Honolulu, T. H. Firm desires lo be
iutroduceil to wholesalers and manu-
facturers who would like Iheir goods
represenlc-d or sold on a .■ominission
basis.
Domestic Trade Tips
llH
lliries eol
ivriiiiig DoMiesli
■ Tra.le Tips
sh.
uM be 11
aib' lo the Dm
iistie Trade
1),'|
artnieill.
D-3635— Food Stuffs.
Los Angeles. Ilalif. l';irly desires ex-
clusive line of food slulTs to sell to
grocers.
D-3636— Sales Representative.
HulTalo, N. V. Firm desires resident
representative in San F'rancisco to handle
the sale of an electric floor machine used
for scrubbing, waxing, polishing, siniding
and grinding of floors and for the fioating
of cement floors, on commission basis.
D-3637— Representation.
Dayton, Ohio. Firm m:iiiiifaeluring
chewing gum wishi's to secure ii|)resen-
tati.
Sai
chairman nl llie
pays tribnle to 11
iil>aigi
Fuller. .7r
committee.
■age-
olis and successful way in which the
Chest agencies have met the steadily in-
creasing demands on their resources dur-
ing the economic depression. Some
agencies, he explains, are carrying more
than double their usual case load with
orospects of even heavier obligations diir-
iig tf
iths
In order that the needs of the poor may
be met as adeqiuilely as p<issible, the
increase of ■Isl.'ifl.OnO over last year's Com-
niunily Chesl quota will not hi' budgeleil
for year 'round maintenance of Ihe
;igencies but will be used as a fund lor
emergency relief.
"This year, as never before." says Mr.
Fuller, "it will be necessary to re-enforce
family relief funds and funds allocated
for the care of homeless, hungry men.
To meet this situation, an emergency re-
lief fund from which relief agencies can
assisted is vitally necessary."
position lo sell lo the .iobbiiig trade.
D-3638 — Repre'^entation.
Rrooklyn. N. Y. Manufacturers of
elev;itors and dunibwaitirs desires to se-
cure represenlation in San I-'rancisco for
Ihe sal.' of his gooils. lo arelliticts and
contractors.
D-36.19— Sales Outlet.
0:Llilaiid, Calif. Manufacturers of gas
heating appliances, maintaining ^a^cs
forces and agencies, wish to secure addi-
tional lines to sell along with their own
product. They have trained sales force
as well as trained mechanics.
D-3640— Birds for Stocking Purposes.
Riehmoiul. California, (o-ntlennin has
number of i|uail. Chinise pheas:iiits. and
bob while quail lo sell. Full details on
file.
I)-3641 — Leather Goods.
Greeiilield. Mass. M:\nnl aeliircrs of
high gra.le leather gocals wish to eonlact
large buyer or a<lvertiser using Ibis tvpe
of merchandise as gift merchandise
either for conventions, anniversaries or
Christmas gifts.
D-3642— New England Distribution.
Manchester, Conn. Firm in l-jist has
large warehouses connected by spur track,
and would like t<) represent San Fran-
cisco firm in that territory in order lo
use these faciliti.'S.
D-3643— Eastern Representation.
New York City. Firm in F:;isI who will
stock merchandise in New York, carry
:ill accounts anil discount bills, wishes to
secure representation of San F'rancisco
ririns, desiring this type of servici-.
Permanent Art Galleries
Reaux Arts Galerie - 166 Geary Street
Fast-West Gallery - 609 Sutter Street
de Young Museum - Golden Gate Park
Courvoisier Gallery - 474 Post Street
Gump Galleries - - 246 Post Street
Legion of Honor Palace - Lincoln Park
Paul Elder Gallery - 239 Post Street
Valdespino Gallery - ,'545 O'Farrell Street
Vickery, Atkins & Torrey - 550 Sutter St.
Worden Art Gallery - 312 Stockton Street
Schwabacher-Frey Gallery, 735 Market St.
Workshop GalleiTr - 536 Washington St
The Very Latest
LEADS for NEW BUSINESS
— ^IfSAN Francisco Busines;
^« =
Listed below are the names of new (Irms
and changes of addresses of old Arms en-
gaged in the business under which they
are classilled. Domestic Trade Depart-
ment.
Advertising— N.E.SIrayer, 1095 Market.
Attorneys— C. H. Gauthier (patent), 625
Market: I'lank Hamburger, 111 Sutter.
Auto Service — FIcisclier*s Auto Repair
Shop. II Ocean; Stutz Repair Co., 530
Turk to I()()I Pacific Ave.
Automobiles — Acme Auto Soles Co., 584
to r,M Valencia: George A. Wolfe, 330
GohliMi (iaie Ave.
Beauty Shops — EIva-Hotel St. Francis
Beauty Salon, St. Francis Hotel; Model
Beauty Shoppe (Mabel Piatt), 1298 12th
Ave.; Nuart Permanent Wave Shop, 2517
Mission.
(Batata),
Belt— R. & J. Dick Co
58 Minna to 881 Harrison.
Builders— Reavey & Spivock Ltd., Shell
BuildinK.
Campaign Headquarters — Community
Ctiest of San Francisco, campaign head-
quarters, 225 Post.
Candy — Martha Washington Candies
Co., branch store, 149 Montgomery.
Chemicals — Y-Co Chemical Products
Co., TjIO Battery to 619 Sansome.
Cigars — M. M. Loewenthal, 7 Front; J.
Red Smoke Shop, 1002 Valencia.
Cleaners— Hotel Edward Cleaners, 3151
Scolt.
Club— Guardian Club, 54 Ellis.
Decorator — Emma E. Booth (interior),
1295 39lh Ave.
Delicatessen — Forest Hill Delicatessen,
408 Dewey Blvd.
Dental Laboratory— E. L. Sparks, 2595
Mission to 10 29th.
Dresses— Russ Bldg. Dress Shop, 235
-Montgomery.
Drugs — Sutter-Jones Pharmacy, 798
Sutter.
Engineers — Strauss Engineering Corp.,
405 Montgomery.
Florists — Home Flower Shop, 2051
Union.
Fruit — Fruit and Vegetaljle Exhange,
302 Hyde to 3314 Mission.
Garages — Bricker's Garage, 3135 24th;
Valencia Garage, 923 Valencia.
Hats— Smith Hal Works, 1071 Valencia.
Heating and Ventilating — I'. W. Wood,
Inc., 1281 Mission to 385 1st.
Importers and Exporters — Yamate Bros.
510 Battery to 619 Sansome.
Insurance — Sunset Mutual Life & ,\cci-
dent Co., 20011 Van Ness Ave.; Sunset
Mutual Life Insurance Co., 948 Market;
Weslern Insurance Agency. 545 Grant
Ave.
Jewelry- Boy .1. Dable ( wllolesalr), 704
Market; I'olanco Jewelry Co., 609 Vallejo;
Shilling & Fogg, 830 Market.
Ladies' Wear — El Cortez Ladies' Shop,
552 Geary.
M-y's Lingerie Shop, 540
nger
Malt— Waller Barnett, 5
Manufacturers' Agents-
back, 704 Market; T. W. '
Kearny.
Painters— A B C I'ainting & Spray Co.
(L. C. Richards), 212 Tara to 340 Guttcn-
l)crg; Geo. Packer, 301 Broderick.
Plumbing— Fix-It Shop (E. C. Hornick),
119 17th Ave. to 2226 Taraval; II. Hof-
i.in, 'iO Chester.
I'rinting- Artcraft Printing iS Engrav-
ing Co., 84 Turk to 093 Market; C. A.
C.arelli, 542 to 549 Castro; Milton Kcrt
Press, 531 Howard.
Haight.
. H. Rails-
ompson, 251
Restaurants— M N D Lunch, 380 Guor
rero; Manhattan Sandwich Shop, 191
Eildy; Onondaga Lunch, 4819 Mission.
School— Paeinc Heights Outdoor School
(Bertha M. Earll), 1900 Jackson.
Service Station — Colma-Super-Scrvict
Station, Colma.
Show Cases— Royal Show Case Co., 7.")!
to 770 McAllister.
Stationery — Pacific Stationery & Spe-
cialty Co., 2d and Mission to 968 Market
Sweeping Compounds — Crescent Chemi-
cal Compound Co., 2722 17th to 630 Waller
Tailor — M. Johnsrude, de Young Bldg.
Theatre — Parkview Theatre, 4510 Irv-
ing.
Tires- Easton & Lee Tire Service, 137£
Mission to 1434 Howard.
Tools— Miller Tool & Mfg. Co., 1000
Capp to 690 Turk.
Transportation — Fay Transportatioi
Co., Pier 21.
Miscellaneous — Allied Trade Co., Ltd
821 Market; Dr. Geo. D. Brison, 988 Mar-
ket; Diamond Appliance Co. of Norther
California, 988 Market; Golden Gate
Kennel Club, 760 Market; Merchandise
Clearing House, 815 Mission to 380 Mar-
ket: Opportunity Shop, 1209 Sutter;
Pagoda Festival, 33 Pagoda; Dr. Alex
Raymond, 870 Market; Traders' Clearing
House, 1095 Market; Ward-Wyman Lab
oratories, 12.39 9th Ave.
ADDITIONAL LEADS TO NEW
BUSINESS
Advertising— Motor Coach .\dvertisiiig
Co. (J. C. Houck, Chronicle Bldg. to 75
5th.
Apartments — Whiteside Apartments,
isO Franklin.
Architects— Alfred Kuhn, 593 to 2048
Market; William Henry Bowe, .351 Cali-
fornia.
Attorney— Otto C. Stelling, 235 Mont-
gomery to 870 Marl^et.
Auto Devices— Devil-Dog Distribuliiig
Co., Ltd., 130 Waverly Place.
Auto Machinists — I. Mitchell Co., Inc.,
700 Sansome to 440 Battery.
Automobiles — Inverness Auto Sales
(used cars), 1535 Van Ness Ave; Little
Auto Sales Co., 1735 Jackson; C. McGrana-
haii (used cars), 1117 Van Ness Ave.
Bakery— Viking Bakery, 773 Haight.
Beauty Shop — Vcra's Beauty Studio
(Vera Krievsky), 150 Powell.
Billiards— Peninsula Pool Room, Colma.
Brokers — Johnston & Dempsey (insur-
ance), 660 Market; I. 1). Orfanello (stockl,
105 Montgomery.
Chiropractors— Dr. T. J. Bemielt, 1122
to 515 Sutter: Dr. 1). Berger, 995 to 11119
Market.
Cleaners— Circle Cleaners, 1879 Geary;
City Dye House, 4549 Irving to 2.5i>0 Sac-
ramento; Rainbow Cleaning & Dyeing
Works, 1444 Church: Ant. in Veil. 1731
Taraval.
Coal— Portola Coal Co., 20(1 Sweeney.
Cooperage — Berman Cooperage Co., 20
South Park to 831 Florida.
Cotton— California Collon Mills Co.
(Alfred Auxe). 310 Coliroriliii l.i 313 Saii-
Creams— Monaieh Cream Dislribiilor
(face I, 1409 3d to 70 Rickard.
Delicatessen- Kate's Delicatessen, 2103
Eggs— Lloyd N. Warn, 7(11 Valencia.
Employment Agency — Bookkeepers &
SteiDgraphers Exchange, 582 to 580 .Mar-
ket.
Florists — Tocpke Floral Co., 716 to 730
Irving; Tsuehi Florists, 1601 Geary.
Fruit — Universal I'ruit Products, 715
Bryant.
Garments— West Coast Garment Co., 49
4th to 783 Mission.
Grocers — P M Grocery Co., 4401 3d.
House Cleaning — Japanese House Clean-
ing Co., 1617 Oak.
Insurance — Allied Underwriters of the
Union Insurance Society, 114 Sansome to
200 Bush ; British America Assurance Co.,
200 Bush: Citizens Insurance Co. of New-
Jersey, 114 Sansome to 200 Bush; Cravens
Dargan & Co. (general agents), 200 Bush;
Safeguard Insurance Co. of N. Y., 114
Sansome to 200 Bush; Slandard Insur-
ance Co. of Hartford, 114 Sansome to 200
Bush; Standard Marine Insurance Co.,
Ltd., 114 Sansome to 200 Bush; Victory
Insurance Co., 114 Sansome to 200 Bush
Manufacturers' Agents — Newman-Ful-
ton Co., 57 Post: S. Saunders, 111 New
Montgomery; Frank Selby, 116 New Mont-
gomery.
Markets- Old Solari Market, 918 New-
hall; Over the Top Market, 1204 Fillnn
Millinery— Lucille & Blanche E. Cooke,
1.33 Geary.
Music— S. L. Cross .Music Corp.. 935
Market.
Oil— Rancho Oil Corp., Ltd., Ill Sutter.
Painters — Eagle Painting & Decorating
Co., 1234 Stciner to 629 Fulton.
Railroad Companies — Canadian Na-
tional Railways, Passenger Department,
(189 to 648 Market; Grand Trunk Ry.
System, Passenger Department, 689 to
648 Market.
Kcfrigeration— Shirar Young Co., !5!5
Market.
Restaurants — Lucca Restaurant, 405
Francisco; Olilendorff's Sandwich Shop,
1.39 8lh.
;-Service Station— Legeas & McGratb,
(')cean and Harold.
Signs- General Signs & Advertising,
115 Turk; S. J. Miller, 1234 Stciner to
629 Fulton.
Stationers' Supplies— Stationery Supply
C.I., 143 2d.
Steamship Operators — Canadian Na-
tional Steamships, Passenger Department,
689 to 018 Market.
Tanners— Legallet A O'Neill, 1445 San
Bruno to Quesada and Griffith.
Toilet Preparations — Peroxide Mfg. &
Specialty Co., Ltd., 1409 3(1 to 70 Rickard.
Typewriters — Crown T.\pewriter Co.,
52 California.
Underwear— M. B. Fleiscliman A; Co.
iinfrs.), 1(1 to 22 Fremont.
Miscellaneous— Adcraft Leather Press,
361 Bush; Boeder .\damson Co., 340 Har-
riet to 274 Braiiiuin; Bay Shore Freight
Lines, Pier 23 to Pier 21; Chicago Civic
Opera Co., 153 Kearny; Citizen's Com-
mittee to Stimulate Employment, Wo-
men's Division, Page and Gough; Eco-
nomic Conservation Conunittee of .\meri-
ca, 745 Bryant; .^. Harry I'ield & Co., 660
Markel to 2.35 Montgomery; Dr. Harry
Snider, 966 Market; State Credit & Ser-
vice Bureau, 935 Market: Wing-Heyman
Co., 718 Mission; Wood Struthers & Co.
(Russell Macdonald). 2:i5 Monlgomiry.
AUTO TRUCK SERVICE
GIVEN CERTIFICATE
INDUSTRIAL
'Development...
Reported by the
Industrial Department of S. F. Chambe
of Commerce
NEW INDUSTRIES
Hollywood Fruit Candy Company liu
established a factory at 1520 Divisa
Street for the manufacture of a chocolati
dipped processed dried fruit candy,
the present time the company is distrib
uting the bay area but contemplated na
lional distribution of their new product
S. \V. Stearn is manager of the company
Radioak Laboratories has establistiei
sales headquarters at lO'.i Market Stree
for the distribution of their radium
cliarged mineral water now being bottlec
at their Oakland laboratory. During thi
coming year they contemplate the re
moval of their plant to San Francisc
where Ihey will produce tlieir prnduc
on a larger scale.
Super-Power Manufacturing: Company
Ltd.. 1-as established an assembly phm
and sales headquarters at (170 Turk Stree
for their all new California made ""Super
Power" spark plugs. According to Man
ager F. M. Anthony, the new conceri
plans building up distribution for tliei
product in California, and then graduallv
expand to western states and natit
sales. At the present time parts for thti
plug are being made in Oaklan<l.
EXPANSIONS
Legallet & O'Neill, tanru-rs of glo'
leather, have recently moved in!o a ne
three-story plant at Quesada and Gritfitl
^\venues froni their former location a"
1445 San Bruno Avenue^ Addflional fn-i
cilities in their new location will enabl(j
the concern lo double their present num-
ber of employees and production to thirt>
people as soon as market demands re-
quire. The new structure contains 22,50(
square feet of floor space.
Peroxide Manufacturing & Specialty
Company has recently moved to 70 Rick-
ard Streel from 1409 Third Street. Th<
new location, containing 10,000 squart
feet of floor space, provides adequatt
space for the installation of a new .«16(I0(
bottling plant and increased production
of the various types of toilet product>
made by the company, according to Man-
ager Hugh H. Bannister.
en San Francisco and Oakland, on 111
hand, and Delano, Bakersfleld, Map
unden, Weedpatch and Arvin District;
on the other hand, with pickup and d(
■ry service, excepting in Delano an
Bakerslield, covering the transpmtatio
of fre.sh fruits, vegetables, melons, an
irm and orchard products to San Fran
isco as well as a return haul of empi
[irriers, farm or orchard supplies, o
iiTcliamlise.
Grain Rate Postponement
1 forth.
rtiflcate of pnbli
cessily to P. 1).
.lohnson authorizing
to truck service be-
erstate Commerce Commission
■r extended the cfTective date of
iter in Docket 17000— Rate Structure
ligation on Grain and Grain Prod-
within the Western District and for
Export- to April 1, 1931, instead of .Jan-
uary 1, 1931, for the reason that carriers
were physically unable to publish the
revised rates by January 1, 1931.
NEW LEADS
TRADE TIPS
§anlranffe©3@i^
usmeas
INDUSTRIES
EXPANSIONS
Published Weekly by San Francisco Chamber of Commerce
Volume XXI
DECEMBER 31, 1930
Number 1
National Survey Places S. F.
Fourth in Public Improvements
^tore Buyers
Urged to See
S. F, Produds
rrp-lHK DoiiH'slic Trnde Com-
il mitti'u of till' (^liambcr of
il (^oiniiu'ri'c nuiikd letters last
week to the owners and
managers of all large San Fran-
cisco stores urging that buyers
give consideration to locally manu-
factured merchandise in making
(their iiurchases of 1931 stocks.
Epecial stress is laid upon the pres-
fent uneniijloyment situation here
and the importance of stimulating,
wherever possible, tlie purchas-
ing volume necessary to maintain
San Francisco's position as a
buyers' center.
The letter signed by A.M.Brown,
Jr., cliairman of the c(5mmittee,
follows:
We Buy in
San Francisco
Tlie following letter from A. J.
Shragge, president of the Federal
Outfitting Compa?iy, was received
by the Domestic Trade Committee
of the Chamber in response to the
communication which is printed in
the adjoining column on the left.
It is cooperation such as this that
will safeguard San Francisco's
position as a buyers' center.
"Mr. A. M. Brown, Jr., Domestic
Trade Committee, San Fran-
cisco Chamber of Commerce,
451 California Street, San Fran-
cisco, Calif.
"Dear Mr. Brown:
"Please be advised that for
sometwenty-onestores we oper-
ate here in the state practically
90''f of the ladies' merchandise
is purchased here in the San
Francisco or the Los Angeles
market. We maintain a buying
office here for the north and
maintain another one in the
south. All merchandise for (he
northern stores from Bakers-
field north is bought in the San
Francisco market.
"Please also be advised, we
have always been an advocate
of purchasing merchandise here
in the local market and can
truthfully state that we are per-
haps one of the first concerns
that stopped buying east, as we
stopped buying east almost ten
years ago and buy everything
locally.
"We are certainly glad to see
the Chamber of Commerce take
such a stand in behalf of the
local market.
"Always ready to cooperate,
we are
"Yours truly,
"FEDERAL OUTFITTING
COMPANY
"By A. J. Shragge, President."
$187,650,000 Will Be Spent
Here in Immediate Development
THE asloiiisliiiij^ fad that San Francisco is lom-tli among
171 of America's lars<cst cities in llie value of ])iil)lic im-
provements now under construction or immediately
pcndini), is annoiniced this week by the (>hami)er following
receipt of a nation-wide survey just completed by S. W. Slraiis
& Ge. of 3«>w S'orJ-c.
San Francisco is led oidy hy New York, C-hicai^o and Phila-
delphia and shows a total of !fil 87,6,50,000 in public improve-
ments, of which i?(),:}r)0,()00 are aclually under way and .$181,-
.■')00,000 pending-. Los Angeles is eighlii wilii a total of
.f81,08;},010.
These figures, which corroborate recent forecasts by the
Chamljcr tiiat the coming year will be one of the greatest in
the city's history in the matter of construction and develop-
ment were compiled during an impartial investigation by the
eastern firm which re(|iiired six months of intensive research.
In a letter accompanying the final report of the survey,
Straus & ("o. give credit to the research department of the
Chamber for valuable assistance in the undertaking. The fig-
ures of tile ten leading cities follow:
Total Imp'v'ts Under Way Pending
New York .'Pl,;58(),<);{0,000 .'ffifiO, 16.5,000 .i^72(),6()r),0()0
Chicago .')01,80r),0(IO .3(i.000,000 16 l,!)Or),000
Philadelphia.. ;5;50,'ir)0,()00 1 l,r>0( 1,000 ;{l.").7r)0,000
San Francisco 187,();")(),000 6,.V)0,000 1S1.;500,000
St. Louis 122.000,000 72,000,000 .")0,000,000
Buffalo 120,000,t)00 23,000,()00 !)7,000,000
Columbia, S. C. 8(i,201,l():5 20.86L1();{ 6:"),;5 10,000
Los Angeles .... 8I,08;},010 I6,08;{,010 :58,OO0,000
Newark, \. . I... 7r),8 10,000 2,210,000 7;{,600,000
Kansas City, Mo. 57,000,000 57,000,000
The survey was ])repare(i for the purpose of laying before
the general public Ihe tremendous amount of pul)lic construc-
tion now pending in all parts of the United Slates and to ac-
celerate fiu'ther dcvelopmenl for the relief of unemployment
and the restoration of i)usiness stabilitv.
s < 'rn.rnxn OXTQ^A
-•■4 San Francisco Busines
SAN FRANCISCO BUSINESS
DECEMBER
9 3 0
PuUUhed weakly by the San Francisco Chamber of Commerce, 20t Merchants Ex-
change. Telephon* DA venport 5900. Subscription, |4 a year. Entered as second-
elass matter July 2, 1920, at the Post OfQce, Sau Francisco, California, under the Act
•f March 3, 1S79.
Transcontinental
Freight Bureau Docket
The f.illiiwiiig subjects wiiicli luive been
doclxeted liave been referred to the Stand-
ing Rate Committee and will be disposed
of not earlier than twelve days from the
date of the notice. If hearing is desired
on any subject, request therefor must be
made within twelve days from date. Ac-
tion on the subject listed will not be re-
stricted to the exact scope of the docket,
but may include other points of origin
and destination, or other commodities or
recommendations, varying from changes
proposed, if such modifications appear
necessary or advisable in disposing of
the subject.
11863— Paper box. suit case or trunk cover
or lining, or envelope lining, printed or
imprinted. LCI., westbound: Itequest
for inclusion of paper box, suit case or
trunk cover or lining, or envelope lin-
ing, printed or imprinted, in Section 2
of Item 4110-A, TarilTs l-I (I. C. C. No.
1240, H. G. Toll, agent), and 4-F (1. C. C.
No. 1249, H. G. Toll, agent).
11864— Wooden veneer boxes, K. D. flat.
CL, westbound: Proposal to include
wooden veneer boxes, K. D. flat, in Item
388.^) of Tariff 1-1 (I. C. C. No. 1240, H. G.
Toll, agent).
11865 — Grain and grain products, CL,
westbound from Colorado & Soutlieri;
Ry. Wyoming points : Proposal to
amend the last paragraph of Item 250,
Tariff l-I (I. C. C. No. 1246, H. G. Toll,
agent), to read as follows:
The rates from points in Colorado,
Nebraska and Wyoming, which are
lower than from Group G, on com-
modities described in Items 2000, 200."j,
2010, 2015, 2020, 2030, 2035, 2040, 2045,
5920, 5925, 5930, 5935, 5940, 5945, 5950,
5955, 59G0 or 5905, do not apply from
points on or via the Atchison, Topeka
& Santa Fe Ry. when routed via points
in Group G (except points in Colorado),
or Group H, either when .shipped direct
to final destination or when diverted cn-
route, or when given transit privileges,
except that on commodities covered by
the items referred to, originating at
points in Colorado on the Chicago,
Burlington & Quincy R. R. or Great
Western Ry., points in Colorado, New-
Mexico or Wyoming on the Colorado &
Southein Ry., or Texas points on the
Fort Worth & Denver City Ry. north
of Dalhart, Texas, to Texline, Texas,
inclusive, accorded transit at points on
the Fort Worth & Denver City Ry.,
Vernon, Texas, and north, to but not
including Dalhart, Texas, the highest
rate in the movement that is, origin to
transit point, or origin to destination,
or transit point to destination, will ap-
ply when shipments are routed via
Colorado & Southern Ry., Sixela, N. M.,
Fort Worth & Denver City Ry., Ama-
rillo, Texas, Panhandle & Santa Fe
Ry., Texico, N. M., Atchison, Topeka
& Santa Fe Ry. to destination. (Ex-
ception to Item 160.)
The items referred to in the above
paragraph to be amended by including
"Wyoming points on Colorado & South-
ern Railway" in explanation of refer-
ence mark in connection with Group G
rates which gives reference to Item 250.
11866 — Tin or terne plate in mixed car-
loads witli iron or steel roofing, ceiling
or siding, flashings, plate or sheet iron
or steel, etc., westbound: Request for
inclusion of tin or terne plate (mixed
carloads) in Item 3600-series, Tarills l-I
(I. C. C. No. 1246, H. G. Toll, agent), and
4-F (1. C. C. No. 1249, H. G. Toll, agent),
subject to the same "exception" in con-
nection with minimum weight of 60,000
lbs. as now shown for plate or sheet
iron or steel.
11867 — Envelope moisteners, earthenware
or porcelain. LCL, westbound: Request
for inclusion of earthenware or por-
celain envelope moisteners in Items 4565
and 4575, Tariffs l-I (I. C. C. No. 1246,
H. G. Toll, agent), and 4-F (I. C. C. No.
1249, H. G. Toll, agent), subject to .same
released valuations as shown in the
items foi- earthenware, etc., N. O. I.
B. N.
11868 — Pine oil. in tank cars, westbound:
Request for Qarloiid ra1(/ ofi $li.25) per |100
lbs. on pine oil, in tank cars, from Gulf
ports to Vancouver, B. C, Tariff 4-F
(I. C. C. No. 1249, H. G. Toll, agent).
11869 — Canned goods, CL, westbound:
^ Projposarto redu*e 'the rt\tes. on canned
goods. Item 1920-series, Tariffs l-I
(I. C. C. No. 1246, H. G. Toll, agent),
and 4-F (I. C. C. No. 1249, H. G. Toll,
agent), from all origin territory to the
Pacific Coast account rates available
via Atlantic or Gulf ports and Panama
Canal.
11870— Canned goods. CL, eastbound :
Proposal to reduce the rates on canned
goods. Item 1390-series, Tariffs 2-Z
(I. C. C. No. 1247, H. G. Toll, agent),
and 3-C (I. C. C. No. 1248, H. G. Toll,
agent), from the Pacific Coast to all
transcontinental destinations account
rates available via Panama Canal and
AtlanJie or Gulf ports.
11871 — Carded cotton. CL, westbound:
Proposal to eliminate "carded cotton"
from Item 5545 of Tariffs l-I (I. C. C.
No. 1246, H. G. Toll, agent), and 4-F
(I. C. C. No. 1249, H. G. Toll, agent).
11872— Gums, imported. LCL and CL,
eastbound : Proposal to amend Item
750, Import Tariff 30-T (I. C. C. No.
1245, H. G. Toll, agent), by publi.sbing
therein the following rates to Rate
Bases 3-A, 4, 5 and 6:
LCL, .?1.50 per 100 lbs.; CL. 85c per 100
lbs., minimum weight, 31), 000 lbs.
11873— Dried beans, imported, CL, east-
bound — for export to Mexico: Request
for carload rate of 80c per 100 lbs.,
minimum weight 60,000 lbs. on dried
beans, imported from Japan, from Cali-
fornia ports to Laredo, Texas, when for
export to Monterrey, Mexico.
11874— Woodpulp cellulose products. LCL
and CL, westbound: Request for in-
clusion of an entry in Item 2370-series
of Tariffs 1-1 (I. C. C. No. 1246, H. G.
Toll, agent), and 4-F (1. C. C. No. 1249
H. G. Toll, agent), reading as follows:
Woodpulp cellulose products, viz.:
Napkins, neck strips, towels or wad-
ding, in boxes; pads, sanitary, in boxes.
11875 — Lathing (wood shavings com-
pressed with binder), CL, ea.stbound :
Request for establislmient of the fol-
lowing carload rates in Item 3791,
Tariff 2-Z (I. C. C. No. 1247, H. G. Toll,
agent), from Chewelah, Wash., to:
Groups: A, ?1.00; B, 85c; C-Cl, 78c per
100 lbs.
11876 — Brass, bronze or copper sheets, not
perforated. CL, westboun<l: Rec|uest
lliat Item 18 10 of Tariff l-I (I. C. C. No.
1246, H. G. Toll, agent), be amended to
include the following carload rates,
minimum weight 40,000 lbs., to Cali-
fornia from :
(iroups: B, $1..55; C, .?1.48 per 100 lbs.
11877 — Lubricating oils, in tank cars,
westbound: Request for rate of 93c per
100 lbs. on lubricating oils, in tank
cars of shell capacity 6,000 gallons or
over, from El Dorado, Ark. (Group
"E"), to California under Tariff l-I
(I. C. C. No. 1246. H. G. Toll, agent).
11878— Candles and liquid agricultural
insecticides, mixed carloads, west-
bound: Request for mixed carload rate
of $1.65 or .$1.66 per 100 lbs. on candles
and agricultural insecticides, liquid,
minimum weight 30,000 lbs., from
Group "E" to Rate Bases 2 and 3,
Tariff l-I (I. C. C. No. 1246, H. G. Toll,
agent).
11879— Wall board (other than plaster
board), CL, westbound: Proposal to
reduce the carload rates on wall board
(other than plaster board), minimum
weight 40,000 lbs.. Item 1743 of Tariffs
l-I (I. C. C. No. 1246, H. G. Toll, agent),
4-F (I. C. C. No. 1249, H. G. Toll, agent),
to the same basis as applicable on
paperboard, etc.. Item IJ1S-.\ (Section
1) of the tariffs, viz.:
From Groups (Trf. l-I): A, $1.30; B,
•$1.15; C-C-1, .$1.08; D-E, $1.00; F-G,
99c; H, 99c; J, 85c; K, ...; L, .$1.15; M,
•$1.08; X
From Groups (Trf. 4-F): A, $1.30; B,
$1.15; C-C-1, $1.08; D-E, $1.00; F-G, 99c;
H, $1.00; J, .85c; K ; L, ,$1.15; M,
11.08; N, $1.00.
11880— Gullet (broken glass), CL, cast-
bound : Request for carload rate of 60c
per 100 lbs. on cullet (broken glass),
minimum weight 60,000 lbs. from Cali-
fornia to Shreveport, La. (Groups "E"
and "F"), Tariff ,3-C (I. C. C. No. 1248
H. G. Toll, agent).
11881 — Melal porch swings. K. D. or
folded flat, CL. westbound: Request
for inclusion of metal porch swings,
K. D. or folded flat, in Sections 2 and 5
of Tariff l-I (I. C. C. No. 1246, H. G.
Toll, agent).
11882 — Paper bags, plain or printed, and
wrapping paper, westbound — from
Bogalusa, La., Kreole, Pascagoula, East
Moss Point, Miss.: Proposal to cancel
explanation of circle 44 reference mark
in connection with Group "C" and
Group "M" rates in Item 4416 of Tariff
1-1 (I. C. C. No. 1246, H. G. Toll, agent),
which now provides for carload rate of
$1.00 per 100 lbs. on paper bags, plain
or printed, or wrapping paper from
Bogalusa, La., Kreole, Pascagoula and
East Moss Point, Miss.
11883— Canned goods, CL, eastbound—
from Salem, Ore., in connection with
The Salem Navigation Company: Re-
quest for representation of the Salem
Navigation Company as a participating
carrier in Tariff 2-Z (I. C. C. No. 1247,
H. G. Toll, agent), and North Coast
Territorial Directory 40-A (I. C. C. No.
1229, II. G. Toll, agent) ; application of
rates to be limited to canned goods.
Items 1.385, 1.390 and 1395 of Tariff 2-Z,
from Salem, Ore., via Salem Naviga-
tion Company and Union Pacific System.
11884- Soya bean cake and meal, im-
ported. (X, eastboimd : Proposal to
either increase or cancel the 50c rate to
Hate Basis 4 and west. Item 557 of
Tariff 30-T (I. C. C. No. 1245, H. G. Toll,
agent).
11885 — Phosphoric acid. In tank cars.
westbound: Proposal to establish the
following rates in Item 1511, Tariff l-I
(I. C. C. No. 1246, H. G. Toll, agent), to
Rate Bases 1, 2 and 3, from:
Groups: K, .$1.65: L, .$1.50; M, $1.I2U
per 100 lbs.
11008- Amended (Reopened) — Window
glass. CL, westbound: Request for car-
load rate of 75c per 100 lbs., mininmm
weight 80,000 lbs. on window glass from
Groups "B" and "C" to the Pacific
Joreign andT>omeifi
TRADE TIP!
Foreign Trade Tips
Inquiries concerning Foreign Trade Ti
should be made to the International Tra.
Department of the San Francisco Char
ber of Commerce, DAvenport 5000, li
numbers being given.
20742— Onyx.
Paris, Frai
tact firms qi
2074.3— Cryst
Melnik, Czechoslovakia. Exporter
glass products inquire for names of me
chants interested in importing high-cla;
Bohemian crystal glass.
20744— Chinaware.
Party is anxious to co:
ying and exporting ony
Party
with lo
Party
:al importei*
to coi
Danzig-Langfuhi
being put in toucl
of chinaware.
20745— Goldfish.
Cincinnati, Ohio
tact importers of genuine Japane
lish.
20746— Oriental Crystals.
New York City. Importers of costun
jewelry inquires for best source of suppl
for Oriental crystals, made in Japan
20747— Indestructible Pearl Beads.
Kobe, Japan. Manufacturers of iii
ecklaces, brace
al market.
s of Toyo do
used for ladi<
th,
destructible pearl beac
lets, etc., are seeking a
20748 — Paper Tissue.
Kobe, Japan. Suppl
(paper tissue) which :
hats and shoes, are looking for
tions with importers and dealer
city.
20749— Codfish.
Osaka, Japan. Exporters of tinned
dried codfish are seeking local con
tions. Samples on file.
20750— Sewing Machine Parts.
Osaka, Japan. Manufacturers and
porters of various sewing machine part
and accessories are <iesirous of opcnin
business relations with dealers of thi
line.
20751 — Representation.
Guayaquil, Ecuador. Party representi
ing several local exporters in Ecuado
wishes to take on additional lines, pre!
erably wholesale groceries. First-clas
references available.
20752 — Information Re Argentine.
Buenos Aires, .\rg. Trade lists, statis
tical data, customs rulings, duties or an
information on Argentine will be sen
to interested parties.
20753 — Representation.
Buenos Aires, Arg. Party would like t
I'cpresent local exporters of edible oi]
canned fish, fresh and dried fruits in th
Argentine Republic. Beferences avail
able.
20754— Reptile Skins.
Mexico, D. F. Party inquires for name
of dealers in reptile skins.
20755 — Foreign Investigation.
San Francisco. Party is desirous of con
tacting firms interested in industrial an.
trade investigation in Spanish .Vineriea
on food, lumber or niachiner-y.
Coast, Item 2970 (.Section 2), Tariffs 1
(I. C. C. No. 1216, H. G. Toll, agen
and 4-F (I. C. C. No. 1219, II. G. To
agent).
11616 (Amended) — Manufactured fert
izer (containing superphosphate, mui
ate of potash and sulphate of potasi
CL, eastbound: Request for carlo;
rate of 65c per 100 lbs., minimu
weight 40.000 lbs., on manufaclur.
fertilizer (containing superphospha
muriate of potash and sulphate
potash) from the North Coast to Groi
"J," Tariff 2-Z (I. C. C. No. 1247, H.
Toll, agent).
DECEMBER 3 1, 1 930)9.-
COMMUNITY CHEST
QUARTERS OPENED
HcadeiuartiTs foi- the Comimin-
itv dust lO.'U appi'!"' were opciu'd
last week at 22;') I'ost Street by Mrs.
Leo .1. (;ia,\ Iniiiih. eliainiian of
Hea(l(iiiarler's Coiiiniittee. when
6(1110 volunteir workers took pos-
session of tlu' buildinii loaned to
the (!oiiiiiiuiiit\ (lliest l)V Hanso-
hi^ll's.
\\ , I'. I'"uller. ,Ir.. eliairman of the
(iiiiipaijiii (loininittee. is hiisy or-
,L;;iniziii.H his aides into divisions
prrparatory to the (h'ive for funds
whieh will he held fioni Fehruarv
2;') to Mareh 1(1.
"This >'ear more than ever," is
the sloiian used by h'uller in iir.yint,'
team workers to sii^n U]). The
Campaign eliairman points out
that the sum of .i;2.44(l,(l(l() whieh
inehides an enu'ruenev fund for
relief of «l,')(l,(l(l(l. will he asked.
STITDY PREVENTION
OF HEART DISEASE
I "Heart disease is often prevent-
able," says Dr. \\'illiani J. Kerr,
eliairman of the Heart Conniiittee.
s] iinsoi'i'd In the (Community
i(!lusl, the San Franeiseo (^ount.v
Medieal Soeietx and the San I'ran-
ciseo Tubereulosis Assoeiation.
l-'or sevei'al xears, aeeordini; to
Dr. Kerr, San I'raneiseo has been
i^niii^ forward with a program for
(III sludy of heart eonditions and
llii ir relief and prevention. We
111 \ e tried to avoid statisties whieh
Would tend to alarm jieople about
iiir il;nii;ei's of heart disease wliere
Miilliiii.4 ean be oll'ered in treat-
ni( 111. It behooves ever\- one to
know bow to iJi'event the serious
eonsecpienees attending eertain in-
fiiiions, sueh as Hheumatie Fever
and other diseases in ehildhood
and eaily adult life.
Pi-obably in no eity in the United
States is there sueh a eomplete
representation of all a.geneies in-
tei-ested in the subjeet of heart
disease and its jjrevention as in
San h'raneiseo.
i Domestic Trade Tips
Inquiries fdiiciTniiiK Doliicstic Trade Tips
slioulil he niiuie to tlic Dcmiestic Trade
Depai-tniejit.
D-.'i644— RejidenI Salesman.
I'hiladelphiit. I'li. l-'iriii desires to ap-
point a i-csident salesman for line of fine
fancy men's wear, wt>rsted suitings and
uniform fabrics for San Francisco.
D-3645 — North Western Representation.
Spokane. VVasliinnton. I'art.v interested
in adding ni'W li ' men's neckli.-s or
w.inien's wear t.i one aln^ad.v carried.
Details on llle.
D-.IBtB— Salesman.
New York City. I'irm manufacturing
knitted giKids wishes to secure salesman
to repieMiit them in San I'ranciseo.
D-.'i647— Representation.
Miami, I-lorida. Manufacturers of new
golf game desire to estahlisli agency in
San Francisco either with established
llirn or individual.
D-:ifi4S— Manufacturer and Distributor.
Muskegon. Mich. Firm desires to c<in-
tacl some marudactnrer wlir) wiiuld take
over the niamdactnring anil distributing
of sprinkling stand. Details on lib'.
D-3649— Representation.
Santa Monica, Calif. Southern Cali-
fornia representative wishes to contact
bay district manufacturers looking to-
,ard representing Iheni in that territory.
THANKS TO BURHANS
The foIlowinK article is reprinted from the December issue of the
Bulletin published by the Honolulu Chamber of Commerce.
The Chamber of Commerce of Honolulu takes this opportunity
to express appreciation of the work done by one man, who, in the
comparatively short time he has been a member, has proved him-
self one of the most useful — Harry N. Burhans, special representa-
tive of the San Francisco Chamber of Commerce.
DuriuK the last three months Mr. Burhans has directed two civic
activities undertaken here for the first time — National Home Fur-
nishings Style Show, and Buy Early — .Mail Early campaign.
Through his experience in handling such activities, his enthu-
siasm and ability to inspire others, both of these undertakings were
carried out effectively. Mr. Burhans originated and worked out all
the details — in the first case as chairman, in the second case as com-
mittee member responsible for the work. Without his services,
neither effort could have been the success that it was.
METAL EXPERTS OF
NATION COMING HERE
Induilrial 'Development
REPORTED BY THE
Industrial Department of S. F. Chamber of Commerce
NEW INDUSTRIES
The Rath Sales Company is one
of the factory branch plants lo-
cated in San F'rancisco during the
past six months. The new con-
cern, located at 37 Pacific Street,
distributes smoked and canned
meat products of the Rath I'acking
("ompany whose headquarters are
located at Waterloo, Iowa, and
local lard and cheese. Housed in
a two-story structure containing
22,0(10 stpiare feet of floor space,
the Hath Sales (Company employs
20 peojile on an annual pay roll
estimated at $50,000. .lames F. Kerr
is the local manager.
S. L. Cross Music Corporation
has recently moved to San F'ran-
cisco and established headquarters
at 508 Kress Building. The firm's
line of popular sheet music will be
produced by local printers and
distributed by their concern. Presi-
dent S. L. Cross states.
Minneapolis-Honeywell Regula-
tor Distributors have established a
direct factory branch, during the
past year, at 557 Market Street
where they carry a warehou
stock of their heat control ajjjjara-
tus, for distribution throughout
California. Headquarters and the
main factory is located at Minne-
ajjolis, with a branch factory at
Wabash, Indiana. A. F'. Erickson
is the local manager of the com-
pany.
Virtually every important in-
dustrial |)lant within a radius of
.")() miles of San l-'raneisco will be
visited by delegates lo the Western
.National .Metal Congress, accord-
ing to statements of .lolin It. dear-
hart, of Oakland, chairman of the
plant inspection eommitlee.
The congress, and its aecoin-
panying Western .National .Metal
and Machinery h^xposition, will be
held February l(i lo 20, in the
Civic ,\iiditoriiim, with industrial
ixperls. melalliirgisis and techni-
cal engineers from all parts of this
country in attendance. It is held
aniuiall.v in some key city of this
(•ounlr.\ through arrangements of
the American Societv for Steel
Treating.
W'. H. l->iscnman, of Cleveland,
secretary of the society, said all
delegates and visitors will have
pointed out lo them the manu-
facturing opportunities of San
l'"rancisco and vicinitv. b^xpecta-
tions are that the convention will
serve to spread the latest dis-
coveries pertaining to metals and
industrial machinerx lo an inter-
ested audience. The last meet of
the kind was held in Chicago.
NEWS NOTE
The Collins-Hencke Candy Com-
pany, Ltd., has been formed and
will start business immediately
through the merger of the tw'o
former concerns known as the Col-
lins-Ilencke ("andy Comjiany and
the Cicneral (^andy Company. The
consolidated firms will continue
the manufacture and distribution
of all brands and lines of both
former firms in the (^ollins-llencUe
plant at 020 Folsoin .Street. Neces-
sary additional machinery wdll be
moved from the former (ieneral
factory at 505 Third Street, and
Herbert Brown and Fred M. Ciani:
of that concern will he affiliated
with the new concern.
Keep a File of ''San Francisco Business"
EACH ISSUE CONTAINS MOST VALUABLE
TRADE INFORMATION
STORE BUYERS URGED
TO SEE S. F. PRODUCTS
[ continued from page 1 ]
a complete index of all locally
manufactured and distribuled
commodities. Any time you desire
access to this information it will
be most cheerfully given.
"Bespcakin.g vour consideration
of San Francisco manufactured
and distributed products, and with
best wishes for your conlinued
prosperity throughout the vear
I'J.'il, we are
"Yours very truly,
"SAX FRANCISCO CHAMBER
OF COMMERCE,
"A. M. Rrown, .Ir., (Chairman,
"Domestic Trade Committee."
IJery Lateil Leads for
NEW BUSINESS
Listed below are the names of new 'firms
and changes of addresses of old Arms en-
gaged in the business luider which they
are classified. Domestic Trade Depart-
ment.
Apartments — Niruteen Fifty Clay
.\partn}enls iCienevii'Vi- W.irl, lllaO Clay.
Armatures — l're<lericks Armature
Corp., 7.tO Clementina: United States
.\rmaturi' Corp., 7:!0 Ch-mentina.
Artist— .\ddisoii lli-lnis ( emonuicial 1,
:17C. Sutler.
Associations— Carpet Layers Lnion No.
I. 120S to 1171 .Market; Upholsterers Bay
District Council of, r, City Hall Ave. lo
1171 Market.
Auto Service— H. liaragia, 2J(I1I Lom-
bard.
Batteries— Pioneer Ilattery & Electric
Co., 77:; to !t27 i'ost.
Beauty Shops — I.egeas Margaret Beauty
Shoppe, 2'.).") Mirnmar; Marie's Beauty
Shoppe, 13!)7 ftth Ave.
LEADS/orNEW
BUSINESS
(continued from page :t|
Bonds— HatfieUi & Co., 235 Montgomery.
Books— iMxd T. Uaivill (law), 54 Mc-
Allister,
Broker— C. E. liarnllait, 1182 Market.
Builders' Material— West liuiklers Sup-
ply Co.. :>S0 Market.
Butcher- H. Kipen, 2(Hi I'lyniouth.
CaskeU— Boyeiiown liurial Casket Co.,
1375 Mission.
Chemicals— Pacific Chemical Co., 247
Fremont to 74 Tehama.
Chiropractors— P. N. Cerpa, 1214 Polk;
Guy T. Po\vell, iMi:) Cole lo '.Mill Taylor.
Chocolate— Chocolate Sales Corp. IJ. \V.
Withers), 160 Beale.
Cigars- B & H Cigar Store, 352 Grant
Ave.; 1,. Cereghino, 4291 to 4279 Mission;
Sylvan Jacobson, 514 Howard; Les"
Smoke Shop, 4747 Mission; Tut's Smoke
Shop, 1301 Mason.
Cleaners — Economy Cleaners, 509 Cort-
land; Lewis French Dry Cleaners &
Tailors, 706 Geary; Nuway Cleaners &
Dyers, 2312 Irving.
Creamery — Sun Down Creamery, 3111
16th.
Dental Laboratory — T. A. Fisher, 2118
Fillmore to 135 Stockton.
Dentists— Dr. R. G. Hobson, C95 Chcn-
ery; Dr. Hubert L. Redemcyer, 490 Post
to 13^ Slnekton.
Displays — Featurecralt Studios, 6117
Stevenson.
Dry Goods— Fred liutterlield & Co.
(Fred H. Hacke. Jr.), 526 Mission to 88
1st; New York Merchandise Co. (whole-
sale), 5.52 Mission to 88 Cumberland.
Electrical Service— R. H. Hibbs, 973
Market.
Ersineers— Stacey Engineering Co., 235
Montgomery.
Exporters— Anderson & Miskiil Ltd., 10
California.
Florist — John Tayian, 5 Kearny.
Flowers— Artificial Flower Shop, 316
Geary.
Food Product* — Paramount Distrib-
uting Co., 70 Harriet to 22.53 Bryant;
Plumb & Co. (mfg.), 310 Sacramento.
Fruits and Vegetables — James Produce
Co., 4150 18th.
Furniture — Silas Hagopian (specialty I,
2106 Polk to 1452 Broadway.
Furrier— F. W. Quade (mfg.), 209 Post.
Gasoline Servcie Stations— Bay Coun-
ties Gasoline Stations, 220 Montgomery to
200 Bush; San Francisco Gasoline Sta-
tions, Inc., 220 Montgomery lo 2110 Bush.
Ginger Ale— Belfast Ginger Ale Co., 820
Pacific.
Golf— L. A. Young Golf Co., 1.53 Kearny.
Groceries— H. Marcus, 699 Webster;
Service Grocery, 901 Sutter to 427 Eddy.
Hats— Bock's Exclusive Hatters, .3'25
Hospital Supplies— Heid Bros. Inc., 91
Driiinm to ,525 Market.
Importers— Wilson Import Co., 140
l-'ront.
Ink— Associaled Ink Co., Ltd., .523 Fol-
once— Georgi' Irwin, 2415 Van Ness
Avi
Investments— Goodwin Investment Co.,
995 Market; J. C. Kalin, '220 Montgomery;
M. Ochs, 760 Market; John Livingston
Thomas, 235 Montgomery.
Library— lialuii Library, 2126 Cali-
lornia.
Malt— Haight Malt Co., 557 Haight.
Markets— Greg's Fruit Markpt, 2031
Fillmore; Old Solari Market, 4422 3d.
Meat — Palace Wholesale Meat Market,
749 Market.
Merchandise— California Co. (electric),
515 Market.
Moving— Searle
1316 Mission.
Ji: Storage Co.,
Hotel— Carnot Hotel, 504 4lh.
Painters — K. .\iulersun, 762 Clementina
to 542 Natonia; McGrath Co. (sign), 108
Olive.
Paper — .\cme Paper Co., 436 Hayes to
49 Duboce.
Printers— Atlas Press lA. A. Stranton).
132 Hyde to 119 Sacramento.
Radio — County Line Radio Laboratory,
5995 Mission; Frank Siken, 2385 20th Ave.
Railroad Companies — Canadian Na-
tional Railways, Freight Department,
{>S9 to 648 Market; Grand Central Rail-
way System, Freight Department, 689 to
048 Market.
Real Estate — Del Monte Realty Co. of
San Francisco, 2.35 Montgomery; William
Rock Ltd., 235 Montgomery.
Restaurants — Fairmont ColTee Shop,
lOUO Bush; Goose Lunch, 110 4tb; Henry's
Dairy Lunch, .3036 16th; New Manila
Restaurant, 1931 Sutter; R K O Grill, 35
Taylor; Cans Toscano, 50 Anna Lane.
Stations — California Battery
Service Station, Van Ness and Jackson;
Coutts Service Station, 19th Ave. and Irv-
Signs — .\rrow Sign Co., 324 Jessie; San
Francisco Sign System, 300 4th; Viking
Sign Co., 300 4th.
Stamping — San Francisco Metal Stamp-
ing Works, 2269 Folsom to 327 Langton.
Steamers— A. Pahulini Inc., Pier 23 to
Pier 19.
Tea House — Green & Gross (merchants),
1508 Ellis.
Tires— Ingleside Tire Shop, 1119 to 1115
Ocean; Peter Lutzi Tire & Vulcanizing
Shop, 530 Montgomery to 440 Battery.
Transportation— l.arkin Transportation
Co., Pier 23 to Pier 21.
Typewriter Supplies — Shallcross Co.,
Inc., 112 Market to 7 Front.
Miscellaneous — .\irship McComb Co.,
2910 Sloat Blvd.; Art Display Co., 1043
Mission; Blue Line Trucking Co., 377
Minna; Columbia Coaching Bureau, 681
Market; Consolidate<l Sales Co., 1031 Polk
to 628 Ellis; Ellis-Fillmore Amusement
Co., Ltd., 1641 Ellis; Handy & Allsebrook,
366 9th: Jack's Fix-It Shop, 4036 Balboa;
Richard .\. Joy Corp. & Copartnership
Trust Service, .582 Market; H. F. Lewis,
1.500 Sutter; Mab Products Co., Inc., 247
Fremont to 74 Tehama; Mechanafe Cor-
poration of California, Ltd., 55 New Mont-
gomery; Mt. Zion Hospital Endowment
Campaign, 220 Montgomery; Pass & Sey-
mour, Inc., 2.52 5th to 355 9th; Pioneer
Line. Pier "23 to Pier 21 ; San Francisco
Retail Board of Trade, 988 Market.
— *}( San Francisco Busines
SUPERINTENDENT GWINN TELLS NEED
OF SERVICE FOR SCHOOL CHILDREN
Tlie following comminiicatioti was addressed to the Chamber of Commert
by Joseph Marr Gwinn, Superintendent of Schools in San Francisco, with tl,
request that the subject he discusses be brought to the attention of our men
bers. It is therefore published herewith in full.
"From time to time the need
arises for service to tite cliiUiren
in the public schools or to the
teachers, which service cannot
well be provided by the Board of
Education or out of jjublic funds.
There are doubtless citizens of
wealth who might be interested
to provide the necessary funds if
these citizens knew of the need. I
do not know whether or not the
Chamber of Coiiinierce through its
publications would be in position
to call attention to oijportunities
for service. I am appealing to you
for information and su.ngestions.
"More recently the .Museum of
Anthropology of the University of
California, located on Parnassus
and Second Avenues, has advised
me that in order for the Museum to
continue the lectures to public
school children, grades five to
eight, inclusive, it v^ould be neces-
sary to have additional help to
compensate for the time given by
those regularly cmjjloyed by the
University in bringing these lec-
tures to the public school children.
The Director estimated that an
annual expenditure of $1000 would
provide the required assistance,
"For a number of years classes
from the public schools have been
taken to the Museum and given an
explanatory lecture followed by
an inspection of that section of the
Museum related to the lecture.
These lectures have been very
worthwhile. Some 15,000 chil-
dren attended the lectures last
year.
"There is also the need of a new
building for the education of
crijjpled children. While an e>
Ijenditure of public funds for sue
a building would be entirely legit
imate it would also be proper fo
the Board of Education to accei
the gift of such a building froi
someone who would want to d
something especially for cripple
children.
"In Pittsburgh, Pennsylvanii
there is a Foundation known as th;
F'rick Foundation the income fror
which is devoted to scholarship
to teachers who take leaves of ab:
sence for the ])urpose of attendin
university in order better t
qualify themselves for the servio
of teaching.
"I would like very much fo
some of our men and women to be
gin to think of the public school'
in connection with bequests am
gifts.
"Very truly yours,
"J. M. GWIXN,
"Superintendent of Schools."
Permanent Art Galleries
Beaux Arts Galerie - 166 Geary Stree
East-West Gallery - 609 Sutter Stree
de Young Museum - Golden Gate Pari:
Courvoisier Gallery - 474 Post Stre
Gump Galleries - - 246 Post Stree
Legion of Honor Palace - Lincoln Pari
Paul Elder Gallery - 239 Post Stree
Valdespino Gallery - 345 O'Farrell Stree
Vickery, Atkins & Torrey - 550 Sutter St
Worden Art Gallery - 312 Stockton Stree
Schwabacher-Frcy Gallery, 735 Market St
Workshop Gallery - 536 Washington St
San Francisco . . .
"Important as Trade and Commerce
are, and impressive as are production and
financial statistics, a city is loved for her
people, for the pleasant living and good
times one has there. San Francisco is
very proud of her spirit of hospitality, her
friendliness, and her own metropolitan at-
mosphere. She invites the world to come
and enjoy itself, knowing that once they
are aware of how pleasant it is to live
here, they will wish to work here a
well."
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