ENDOWMENT FOR THE ARTS
AN INVESTMENT IN AMERICA'S
LIVING CULTURAL HERITAGE
NATIONAL ENDOWMENT FOR THE ARTS
Every year the lives of millions of people throughout
our land are touched by performances, exhibitions,
and educational and community activities that are
funded by the National Endowment for the Arts.
The Arts Endowment belongs to the American people,
and it's a pleasure to present this summary of the
agency's strategic plan for fiscal years 1999-2004.
The plan reflects the Endowment's commitment to
fostering America's creativity and investing in our
living cultural heritage.
Consistent with our founding legislation, for more
than three decades the Endowment has helped to
foster the wisdom and vision that democracy
demands of its citizens. The development of creative
expression and the public appreciation of our cultural
achievements are essential to our nation's well-being,
and federal support for these activities is an act of
As we approach the new millennium, this is the time
to honor and celebrate the values that sustain our
civilization. Our arts reflect the cultural diversity of
the American people, and express the rich complexity
of our democracy. The Arts Endowment stands ready
to keep the arts a vibrant, central part of the nation's
life, for our citizens, families,
and communities today and for
the generations to come.
•ill Ivey f/
N A I ENDOWMENT FOR THE ARTS
A nation in which the arts play a central role
in the lives of all Americans.
The National Endowment for the Arts,
an investment in America's living cultural
heritage, serves the public good by nurturing
human creativity, supporting community
spirit, and fostering appreciation of the
excellence and diversity of our nation's artistic
■ Access to the arts for all Americans.
■ Creation and presentation of artistically
■ Lifelong education in the arts for all.
■ Preservation of our cultural heritage.
■ Strong and stable arts organizations.
■ Community building through the arts.
■ Enhanced partnerships with the public
and private sectors.
THE NATIONAL ENDOWMENT FOR THE ARTS:
Belongs to the American people. TheNEA:
■ costs less than one-hundredth of 1% of the
■ supports music, theater and film festivals;
dance, orchestra, and opera performances;
poetry readings and workshops; national radio
and television arts broadcasts; artist residencies
in schools; city design and downtown renewal;
folk arts and historic preservation; contempo-
rary and historical museum exhibitions.
Makes the arts accessible to more Americans.
The NEA :
■ brings touring performances to small towns
and rural areas in all 50 states.
■ sponsors large and small museum exhibitions
that travel throughout the country.
■ reaches millions of Americans through free
public broadcasts, the Internet, and festivals
visited by tourists.
Promotes arts education. The NEA:
■ invests millions of dollars in K-12 arts
■ funds arts training for American teachers,
special performances in the nation's schools,
and after-school arts programs that improve
children's life skills.
■ has helped develop arts education standards
for all students.
■ supports lifelong learning in the arts.
Provides a stamp of excellence that leverages
private support. NEA grants:
■ are selected by national panels of private
citizens in a rigorous review process.
■ confer national prestige.
■ are matched at least 1 : 1 by local and state
agencies, corporations, foundations, and
Supports cultural activities that strengthen
our economy. The NEA is the largest single hinder
of the nonprofit arts industry in America, which every
■ pumps nearly $37 billion into the economy
through annual expenditures.
■ generates over $5 billion in revenue for
federal, state, and local governments.
■ provides more than 1.3 million full time jobs.
Preserves American's living cultural heritage
for the 2 1 st century. NEA grants:
■ conserve historic paintings.
■ restore public monuments.
■ preserve historic sound recordings and films.
■ showcase Native American art.
■ fund literary anthologies.
■ enable artistic masters to pass on their skills.
Provides national leadership. The NEA:
■ sponsors national forums on the arts and
■ conducts industry-wide research.
■ supports international cultural exchanges.
■ encourages community cultural
■ carries out initiatives to celebrate the new
Partners with local, state, regional,
and federal organizations. The NEA:
■ devotes 40% of its budget to partnerships
with state arts agencies.
■ links state and local organizations in a
cooperative system of arts support.
■ works with other federal agencies to include
the arts in their programs.
J^ NATIONAL ENDOWMENT FOR THE ARTS
ACCESS TO THE ARTS
FOR ALL AMERICANS
■ sponsor projects that widely tour, broadcast,
exhibit, present, and publish artistic work.
■ support more arts activities for persons in
rural, inner-city, poor, and elderly
■ provide insurance for exhibitions to present
cultural treasures from abroad.
■ fund research on public participation in arts
■ invest in new technologies that bring the arts
to the public.
Everyone deserves opportunities to
experience the richness and diversity of
our nation's artistic accomplishments.
The Arts Endowment works to make
the best of the arts available to
^0 N A
TIOHAL ENDOWMENT FOR THE ARTS
CREATION AND PRESENTATION OF
ARTISTICALLY EXCELLENT WORK
■ invest in projects that commission, develop,
present, or re-interpret works of art.
■ promote the creation and presentation of
new works of art.
■ provide resources, time, and space for artists
to create their work.
■ expand work opportunities for artists.
■ foster collaboration between artists and
communities and across artistic disciplines.
Millions of Americans enjoy thousands
of performances, readings, exhibitions,
and other presentations each year.
Endowment funds foster the creation
and public presentation of the paintings,
^t0 NATIONAL ENDOWMENT FOR THE ARTS
LIFELONG EDUCATION IN THE ARTS
■ help make the arts a part of basic K-12
education in American schools.
■ expand community-based arts education
programs for children and adults.
■ support after-school programs in the arts
for young people.
■ increase public understanding of the arts.
■ encourage professional development
activities for artists, arts professionals,
Education in the arts has intrinsic
value and also exerts a positive effect
on children's overall academic
achievement. It enriches adults by
deepening their self-understanding
and ties to the community. The Arts
Endowment encourages lifelong
learning in the arts to benefit everyone.
'national endowment for the ar-ts
PRESERVATION OF OUR
■ preserve the art works, artifacts, and artistic
practices of our nation's many cultural
■ fund apprenticeships that teach young
people to carry on traditional art forms.
■ increase public awareness of our cultural
■ honor exceptional artists for their
contributions to the nation.
us as Americans.
art forms such as
film and modern
dance, and the rich
cultural traditions brought here by
immigrants are all components of
our national identity. The Endowment
works to preserve our nation's cultural
heritage and ensure its transmission
to future generations.
^NATIONAL ENDOWMENT FOR THE ARTS
STRONG AND STABLE
■ improve the organizational and financial
capability of arts organizations.
■ disseminate results of model projects.
■ invest in a national data system to measure
the size and financial condition of arts
■ help develop the next generation of
■ link arts organizations with other sectors
of the economy.
New market forces, information
technology, and financing structures
require museums, theaters, orchestras,
and dance companies to find new
management techniques. The
Endowment helps arts organizations
W0 NATIONAL ENDOWMENT fOR THE
THROUGH THE ARTS
■ promote and use the arts to make
communities more livable.
■ support community-impact research on the
■ improve the lives of children and youth
through the arts.
■ help community-based coalitions apply arts-
related solutions to economic development
and social issues.
■ enhance public awareness of the importance
of the arts to communities.
The arts contribute to quality urban
design, economic development, and help
for at-risk youth. Endowment programs
can be a
NATIONAL ENDOWMENT FOR THE ARTS
ENHANCED PARTNERSHIPS WITH
THE PUBLIC AND PRIVATE SECTORS
■ strengthen partnerships with state and
local arts agencies, regional and national arts
service organizations, universities, foundations,
and other federal agencies.
■ convene representatives of the nonprofit
and commercial sectors to discuss support
for the arts.
■ conduct seminars for hinders concerning
the importance of the arts.
■ develop new partnerships with the
The Endowment works closely with
state and local arts agencies, as well
as with other federal agencies. It is
developing additional partnerships
with the private sector, especially the
its role as
^^ NATIONAL ENDOWMENT FOR THE ARTS
THE ARTS ENDOWMENT:
AN EFFECTIVE AGENCY
Our strategic plan will be implemented
by an innovative and productive agency.
The Endowment recently reorganized itself
as a leaner, more streamlined institution.
We are constantly improving our effectiveness,
efficiency, and service to the American people.
The Arts Endowment collaborates with many
different organizations to carry out its mission.
Often they contribute additional funds to arts
programs, multiplying the value of federal
dollars. Our partners include arts and
community organizations, businesses,
foundations, the U.S. Conference of Mayors,
state and local arts agencies, regional arts
organizations, and other federal agencies.
We will continue to make information about
the arts and the NEA available to the public,
expand our use of technology, conduct
customer service surveys, and maximize the use
of staff skills. As part of our national leadership
role, we constantly seek ways to improve the
delivery of our services and our interaction
with the public.
The Endowment's complete strategic plan
is available online at http://arts.endow.gov,
the Web site of the National Endowment for
NATIONAL ENDOWMENT FOR THE A
Liz Lerman Dance workshop,
by Margaret Lawrence
ss School artists,
oo Symphony instrument
by John A. Lacko
rnia Indian basketweaving,
ts in class, courtesy of
iinneapolis Institute of Arts
rving the Santa Cruz Church,
esy of Cornerstones Community
blic-private Internet arts project,
loto © by the Birmingham News,
1 999. All rights reserved. Reprinted
National Endowment for the Arts
1 100 Pennsylvania Avenue, NW
Washington, DC 20506