Aristo Motto
'"1 ^ TE believe permanency is the
» » Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and oiu: own experience."
PRESIDENT WILLIAM H. TAFT
Copyright IMS, by Pack Bros.
ana the :?^R.lKS"rO ^^p^GY^B^
A JMagazinc of Information for the Profession
NEW SERIES
Vol. 1 Xo. 1
M A Tt r H 1909
OLD SERI ES
N <i . it s
s
ALUTATORY
With this issue the Eagle
spreads its wings to cover the
whole professional nest.
Devoted bird that it is, it still
looks Avith greatest fondness at
the largest, roundest and whitest
egg — Aristo. But it is a big
enough, strong enough and broad
enough Eagle to foster the other
eggs as well. It will do its duty
by them.
When the Aristo School, Avhich
was originally inaugurated to
help the jjrofession in the use of
Aristo and the Aristo Lamj), came
to its full groAvth, it became ap-
parent that there Avere so many
things of interest to the profession
that — for the benefit of every-
body concerned — its scope should
be broadened. And so it became
the Eastman School of Profession-
al Photography, but Aristo still
held and continues to hold the
center of the stage — Avith the cal-
cium light turned on to the full.
LikeAvise there is every reason
why the Eagle should be also
broadened in its scope. There
are a thousand and one side lights
that are of value to all of us.
Avhich can be throAvn on studio
Avork. We Avant to be helpful to
j'ou in your everyday Avork and
to tell j'ou monthly about the new
goods and the new methods that
are interesting from your stand-
point and our own. Whenever
Ave can ])ick up a good idea, an
idea that Avill be helpful to you
in broadening your business, we
Avant to be alile to give it to you.
There's a mutuality in your liusi-
ness and ours. Whatever tends
to the Avelfare of the one, tends
also to the Avelfare of the other.
And so we propose to broaden
the scope of the Eagle until it
covers the AA'hole field of profes-
sional photography.
This liy no means implies that
there Avill be less attention jiaid
to Aristo — it means simplj' that
there Avill be more said about
other matters that are of vital in-
terest to you and to us.
And so, to be consistent, there
is Avith this number a new title
— a broader title that Avill, we
hope, prove typical of the Avork
that this journal is to accomplish :
STUDIO LIGHT and
the ARISTO EAGLE.
STUDIO LIGHT and
T ET HER RUN IT
■* — * Leave the studio in charge
of the receptionist for a week?
Certainly — if she is as sharp and
business-Uke as the average, she
is certainly competent to run your
studio for a Aveek in midsummer.
No one to make sittings? No
matter, just let her tell the pro-
spective customers that you have
gone to attend the National Pho-
tographers Convention, and will
have all sorts of new ideas when
j^ou return, and the3''ll wait for
you all right and be more than
willing to.
"Haven't got time to attend
conventions" — that doesn't de-
serve a repl}'. "Can't afford it"
— yes, but j'ou can; whatever
you spend in attending the Nat-
ional this year will be returned
to you many fold, in the shape of
valuable ideas, rest, recreation,
good fellowship and change of
scene.
"Conventions don't do any
good." Of course they don't, if
j^ou stay at home, or attend
because you feel that you have to.
Conventions dodo good, and lots
of it, to the man who attends
determined to learn something,
and to have a good time.
" You can ' t teach anybody any-
thing." Yes you can, evenif j'ou
have just graduated from your
apprenticeship, jou can march up
to the biggest professional in the
hall, give him a man's grij) and a
man's look straight in the face.
and teach him a lesson of good
fellowship that will quicken the
pulse of anj^ man a hundred dol-
lars worth.
And the Nineteen-nine Con-
vention is going to be a gi-eat
one — this is not a prophecy, but
a statement fully warranted, bj^
plans already outlined, and being
carried to fulfilhnent by men who
know how.
The officers of the Association
are men of many years experi-
ence in convention affairs, and
are going to give you a conven-
tion that will be a record breaker.
Then sto]) a moment, and con-
sider in what city the convention
is to be held — in Rochester, the
photographic center of the world.
Supposing the photograj^hic
manufacturers didn't intend to do
anything special for you, and that
would be a pretty bad guess,
wouldn't it be worth any man's
while just to visit the factories,
and to leam how, and under
what conditions the products so
closely identified with yoiu' suc-
cess are made?
Every moment of the conven-
tion is going to be of surpassing
interest, fi-om both the technical,
business and social standpoint.
You are going to see more of the
profession than was ever before
gathered together at one time,
and you will be offered instruc-
tion and i)leasure worth many
times the money and time you
expend in attending.
the ARTS TO EAGLE
A PORTFOLIO OF THE
KODAK ADVERTIS-
ING COMPETITlOxN
The general average of the
pictures made by professional
photographers for our I9O8 Kodak
advertising contest was much bet-
ter than the average in the con-
test for the previous jear. This
■was not only gratifying to us, but
was a good thing for a number of
the contestants, because it gave'
us an opportunity to liuy a larger
number of pictures that did not
land m the prize list.
To help make the average still
better in the present ( 1909) com-
petition, we have i)ublished a
portfolio of the I9O8 competition,
reproducing a numljer of the pict-
ures that we consider best from
an advertising standjioint. These
portfoUos have already been sent
to the entire list of I9O8 con-
testants, and we have a limited
quantity left, which we would be
glad to send, while they last, to
such photographers as are suffici-
ently interested to send us a pos-
tal, asking for one. A copy will
prove highly valualile to anyone
intending to enter the contest, for
it will show precisely the class of
work which the judges (adver-
tising men and photogi-aphers)
consider with the most favor, and
Avill show in addition the class of
work which we ourselves pick out
for purchase fi-om among the non-
winning prints. In our 1909
competition we oifer $2000 in
prizes, of which $1400 goes to
l^rofessionals and $600 to ama-
teurs. The contest closes October
1st., and is worth while fi'om two
standpoints: In the first place,
there is the prize money and the
further possibility of the sale of
l)ictures to us. In the next place,
there are great possibilities for
advertising Avork in photography
for every photographer avIio a\ ill
combine advertising ideas Avith
good clean photography. At any
rate, send for a copy of the Port-
folio, and see Avhat is doing.
T
HE ILLUSTRATIONS
Our principal illustrations
in this issue are reproductions
from Collodio-Carl^on prints by
Kandeler Bros., of St. Louis,
Mo.
The Kandeler Studio enjoys a
A ery high-class patronage and is
recognized as one of the leading
studios of the country. The qual-
ity of the Avork speaks for
itself.
We are indebted to Messrs.
Bauer and Coffee, Kansas City,
Mo., for the chaniiing subject
upon our fi'ont co\er, and to
Pach Bros,, of NeAv York City,
for the splendid portrait of Presi-
dent William H. Taft, Avhich Ave
use as a frontispiece.
We trust in later issues to shoAv
further examples from these
studios.
STUDIO LIGHT and
A
BOUQUET AND A
GROWL
Dear Eagle : So you are going
to have a new name and a new
cover and are going to spread
yourself. Good for you.
You have done a lot toward
helping the fi'atemity to make
good. You have stood for quality,
quality, quality. And that has
helped all of us. Most of us have
adopted also as our motto, "We
believe permanency is the Key-
stone of Photograj^hic Success."
You have helped us in upholding
the courage of our convictions
when tempted to price cutting;
you have helped us to improved
quality and therefore to better
prices ; you have helped us, espe-
cially in the early days Avhen we
were not on so familiar a footing
with good old Aristo, by your
timely suggestions from the tech-
nical side. When we have fallen
doATO j'ou have helped us to our
feet.
Latterly, I am glad to note
that you have been widening the
field — have been telling us about
plates and bromide pajjers and
hoAV to Avork them, and about
plate development and the new
tank methods. You have been
getting too bi'oad gauge for j'our
old title, and I'm glad of it. We
don't need the technical helps
about Aristo so much now, and
you might better take up the
space by talking aliout other mat-
ters which, though not the back-
bone of our business, we are more
in need of because not so familiar
with. I shall miss the old green
and gold cover, l)ut I am sure
that I shall soon learn to welcome
the new one whatever it maj" be.
But, Mr. Editor. I'm sore. I
think you are suffering from a
chronic attack of blue-i)encil-itis.
The nice things I have said about
3'ou above you Mill publish of
course. But I don't like the way
you impale me on that infernal
blue pencil every time I dip mj'
pen in red ink and try to say
things. You're too calm. Why
don't you flare up at the inces-
sant stream of nast}' nothings that
are thrown at you l\v "inspired"
jealous journalists who fire at you
at so much per "inspire"? I got
a copy of the January Eagle the
other day, and sticking right out
in ]ilain sight in that preferred
position, first right hand page fol-
lowing and facing pure reading
matter, was the Conmiercial Ar-
isto Platino price list. Every pho-
tographer in the land could see
it. The same mail brought me a
copy of the Itinerant-Anti-Organ,
containing an attack on your com-
pany regarding Commercial Aristo
Platino at-Sl.()0 per gross which
Avound up Avith this statement :
"The letter in question, Avhile
sent out pretty broadly, appears
to have have been sent only to
those studios Avhich are knoAvn to
have acquired the developing
paper habit."
the ARISTO EAGLE
Same old trick — same old mis-
representation — same old hiding
behind "appeai-s to be" and "it
is alleged."
Here's some more from the
same paper, same article, same
page : 'As everybody knows, the
standard price of cabinets, for
some years past, has been ^2.00
per gross, less a small cash dis-
count. The price was originally
lower, but was boosted when the
company thought it had control
of the paper situation and when
raw stock went up in value."
THE FACT IS THAT THE
PRICE OF ARISTO PLATINO
CABINETS HAS NEVER
BEEN LESS THAN $2.00 PER
GROSS.* Somebody has, — well,
I suppose if I said what, I think
you Avould use jour old blue pen-
cil, so here goes for a milder
statement — Somebody has,
either through dense and inexcus-
able ignoi'ance or else wilfully,
that is to say, intentionallj- and
with malice aforethought, so far
deviated from the truth as to
have uttered a falsehood.
And say, pencil this or not, as
you please, did you ever notice
how the d. o. p. shouters, when
they want to tell how nice a thing
is, have to comi)are, even in print,
with your products? Going into
editorial ecstacy over prints on
somebody's D. O. paper, the Itin-
erant-Anti-Organ man says that
some of them have 'the delicate
olive tone of the collodion print"
* In tlie United States. — Editor.
and others "have all the richness
of color of that "Will-'o-the-
Wisp. Angelo. " The printer' s boy
says that they call Angelo a " Will-
'o-the-Wisp" because they "can't
touch it."
Hoping that you have left your
blue pencil in your other vest, I
am, Yours truly.
Stereoscope.
A
POST GRADUATE
COURSE
It is the ambition of every
physician or surgeon, after he
has once established a paying
practice, to take a post graduate
course and perfect himself in the
finer and higher practices of his
profession.
A post graduate course is, for
him, an expensive proposition,
arid he must leave his practice
and spend at least a year in
time, and a good deal of money,
in taking this course. Yet he
knows it will pay big returns on
his investment, and he will
make many sacrifices to do it.
The expert, the man with a
full Avorking knowledge of all
the latest improvements, all the
new methods, certainly stands a
much greater chance of success
than the man depending solely
upon the school of his own ex-
perience for his knowledge and
ideas.
The man without the post
graduate course has only himself
STUDIO LIGHT and
for a teacher. The post gradu-
ate man has not only the benefit
of his own experience, but the
benefit of the experience of all
the brightest minds in his pro-
fession as Avell.
If the ambitious physician can
afford to sacrifice a year or more
of his tmie, and the entailed
financial cost, surely you of the
photographic profession can -well
afford the shoi't time necessary
to take a post gi-aduate course
in jour profession.
The Eastman School of Pro-
fessional Fhotographj' is the col-
lege of expert post graduate
information for the professional.
Every moment of each day in
the three-daj* course is devoted
to sound, practical demonstra-
tions of the most advanced ideas,
and of all that is newest and
best in the practice of profes-
sional photography.
The Eastman School is not a
school for the novice. Its corps
of instructors fully realize that
each student has more than
mastered the rudiments of the
the profession, and that to make
the school worth Avhile, each
moment must be devoted to in-
struction along the most ad-
vanced lines and must afford
ideas that the ah'eady successful
professional can turn into good,
profitable dollars upon his return
to his own studio. Let us con-
sider for a moment the school
program, as outlined for I909:
FIRST DAY
10-12 A. M. — Lighting and Posing
with Aristo Lamp.
1-2 p. M.— Tank Development.
2-3 p. M.— Nepera Demonstration.
3-4 p. M. — Carbon Sepia Demonstra-
tion.
4--5 p. M. — Ozobrome Demonstra-
tion.
SECOND DAY
10-11 A. M. — Tank Development
Explained.
11-12 A. M. — Demonstration Poly-
chrome Plates.
1-2 p. M. — Tank and Tray Develop-
ment.
2-3 p. M. — Aristo Demonstration.
All Collodion Papers.
3-4 p. M. — Angelo Platinum Demon-
stration.
4-5 p. M. — Nepera Demonstration.
8 V. M. — Nepera and Bromide En-
larging Demonstration.
THIRD DAY
10-10::]0 A. M.— Aristo Printing Cab-
inet and proofing negatives made
at the school.
10:30-11:30 A. M.— Talk on Retouch-
ing.
11:30-12 M. — Nepera Demonstra-
tions with school negatives.
1-2 p. M. — Sepia tones on Nepera
by Re-development.
2-3 p. 31. — Ozobrome Demonstra-
tion.
3-4 p. M. — Printing Room Dodges.
Devices and Ideas. Illustrated
talks.
The first two hours of the
opening session are devoted to
Lighting and Posing with the
Aristo Lamp. There are several
thousand Aristo Lamps in use —
you maj^ be using one success-
fully, and feel that you need no
instruction on this subject. Again,
you maj' not be using one, and
the ARISTO EAGLE
feel quite certain that you never
"vvill. In either event j'ou have
here the opportunity to learn all
about it, from men Avho have not
only successfully used the lamp
according to their own ideas, but
in addition have had the advan-
tage of seeing hoAV other profes-
sionals all over the country have
used it. In other words you have
the combined experience of
every professional using the
lamp, at your service. Out of the
three-day session, three and one-
half hours are devoted to the var-
ious uses of the lamp, including
lighting and posing, with test sit-
tings, and the making of prints.
Then there is Tank Develop-
ment, a topic of absorbing inter-
est to every one of you. True
enough, the tank is simpli«-it\'
itself, but do you wish to know
just how to produce a certain
quality of negati\ e — just how to
acquire less density, greater den-
sitj^, more or less contrast — just
how to do the many little things
that only experience can teach.''
All this is at your service, and
told in such a way you just have
to remember it.
The Nepera Demonstrations
alone will be worth e\ery effort
you have made to attend the
school. Can I successfully use a
developing out paper for portrait-
ure ? is an absorbing question
with the profession. At the East-
man School you will find this
question most fully and satisfac-
torily answered — not alone by
lectures but by practical demon-
stration as well.
The quality of negatives best
suited for Nepera, and how to
produce them, all the finer stunts
m ])rinting and mounting, the
production of rich sepias by rede-
velopment, evexy possible ques-
tion answered by demonstration.
Then there are demonstrations
on Aristo Carbon Sepia, Ozo-
brome, Angelo Flatiiuun, and a
special demonstration on the new
Standard Polychrome plate — a
plate of marvelous possibilities
under the light.
Demonstrations of enlarging
with both Bromide and Nepera
papers, the proper apparatus to
use, and all about producing or-
dinary and extraordinary results.
A talk on Retouching, one on
Printing Room Dodges and De-
vices and Ideas.
The Eastman School of Pro-
fessional Photography affords the
ideal post graduate course for the
professional eager to be classed
among the leaders.
Long experience in the school
Avork has enabled the instruc-
tors to make every minute count,
so that in three one-day sessions
the course is complete.
You cannot afford to miss the
Eastman School. It takes but
three days of your time, and will
be Avorth a hundred fold the time
and money you have expended
to attend. Look over the school
datings on page 24, and plan
now to attend.
10
STUDIO LIGHT and
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
the ARISTO EAGLE
11
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
12
STUDIO LIGHT and
SINCE THE BOSS CAME
BACK
BY THE OFFICE BOY
I don' know -wht-thi-r I am
going to get a raise of pay or get
fired. Ever since the Boss got
back from that Eastman School
iy^V, gone a week) he's been
flyin' around the place from
mornin' till night stirrm' up
things. Mos'ly when he gets
hack from a trip he sits around
for a day or so talkin' with the
head prmter about the shows
he's seen .and how he aint so
young as he onct was. Nix on
the sit down this time though.
First thing when he gets back
he grabs me and says, "jimmie,
clean out that store room" —
then he has a man in to put up a
couple of new shelves, an' then
the stuff begins to come in
from the the stock house. My
back Avas mos' broke from usin'
the nail puller.— Two new five
seven plate tanks and one ole
socker, a eight by ten. Three
cases of Pollychrome plates. I
ast the Boss Avas they somethin'
for the parrot that hangs in the
reception room to eat oif (that's
when I thought I Avas goin' to
get fired). I Avent an' had an-
other look at the cases and saAv
it wa3 "Poly" stead of "Polly,"
and they AAas only dry plates
after all.
The Boss Avas aAvful interested
in them plates, though. You
knoAV that Avhen folks used to
come in to see about having some
pictures took, he used to tell 'em
Avhat to Avear, an' Avhat colors
Avouldn't shoAv up — an' he used
to groan every time he seen a red
headed Avoman come in. Secon'
day he Avas home he has his old-
est girl, Sadie (she's a peach,
too) and one of her chums come
doAvn, Avith a Avhole suit case full
of clothes — all sorts of colors,
an' he spends most all day niak-
in' negatives on them new Poly-
chromes. Gee ! he couldn't hard-
ly Avait to get 'em out of the
tank — an' maybe you think they
wasent beauts. The Boss says
the color values Avas immense, I
don' knoAv Avhat he means, but
one of Sadie's dresses Avas red
and black, and there Avas a heap
of difference betA\ een the reds
and the blacks in the "Poly nega-
ti\es. Avhen there Avouldn't have
been hardly any Avith the regular
kind.
The retoucher said hcAvas fraid
of losing his job if the Boss kept on
makin' negatives like that. The
Boss keeps on pullin' out books
full of notes he made at the
school, and keei)s changin' things
around; the printer an' the finish-
in' room men didn't like it at
first, but noAv they keep goin' to
the Boss for more neAv stunts. —
Wait till you see some of the ncAv
double printed Aristos Jimmie is
makin'.
The Boss says he never had
such a good time lookin' and
the ARISTO EAGLE
13
4 m
^^^^^^v '.^^^HL. ^
7^ ^^^^^^^^^^^^^1
^^^^^^^^^n^^^^ggHBHH|^^H|^|
tfril
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
14
STUDIO LIGHT and
listenin' before in his life, and
that he never knew before how
much he dident know — an he
says nex' year he's goin' to take
all ns fellers.
\^'hen I get through with that
an' the convention I'll be wise
all right.
AW A Y T O MAKE
SOME MONEY AT
NO INCREASE OF COST
The better grades of 4x6 paper
are not costing jou any m(jre to-
day than the regular cal^inet. Of
course, if you use regular cabinet
pictures, you can trim your 4x6
paper, but you know a 4x6 print
looks mighty nice — looks much
larger than a cabinet, and larger
than it really is.
Taprell, Loomis & Company
have placed a new line of mounts
on the market specially for 4x6
and fractions of 4x6 prints. You
would be surprised how large
they look compared with a cabi-
net, and yet they cost you no
more than your regular cabinet
print. It Aviil give a wonderful
opportunitj' to the photograj)her
to get a better price all along
the line. They are made in white
on a good grade of stock,
matched edges and with a beau-
tiful engraved shaded design
under the name of Fontenoy, and
in bro\ATi with red-brown border
under the name of Esmont.
Don't forget that this is one of
the schemes you can work, and
even if you sell it at the saine
price as you are asking to-day for
your cabinets, you will be pleasing
your customers more for the sim-
ple reason that you are giving
them a larger picture for the
same monej' ; and as a matter of
fact, you can easily put it in a
grade by itself, and it is a safe
bet to say that one-third of the
people would gladly pay an in-
crease of price when they see
the picture.
Don't fail to insist on the rep-
resentati\'e showing you samples
of the Esmont and Fontenoy in
in both colors and sizes.
D
ISAPPOINTED
The Eastman salesmen
and demonstrators have all sorts
of experiences in demonstrating
and selling ncAv products.
Sometimes they find the custo-
mer full}' informed and eager to
place an order, and again find
him highly sceptical and hard to
convince.
We api^end herewith a letter
from a highly disappointed plate
tank purchaser:
Ada, Okla., Dec. 8, 1908.
EIastmax Kodak Co.,
Dear Sirs:
Some time ago one of your tank
demonstrators called upon me and
showed me how to use the Plate
Tank, and its advantages in saving
time, etc. Well, I thought I was
the ARISTO EAGLE
15
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
16
STUDIO LIGHT a7id
getting about as good results as I
cared for, but he informed me that
all first-class photographers were us-
ing the tanks, so then I decided if I
wanted to be first class I must get
one of the tanks. But I just thought
to myself, I won't use the darn thing,
so I ordered one, and had to re-order
twice before my order was filled ( so
I knewso/He one was wanting tanks).
At last the thing came. I looked
it over and wondered if it was worth
the money.
Then I decided to use it, and as I
am no person to experiment with
little things, I just chucked it full
of plates.
But instead of sitting down and
reading the morning paper while the
tank did the work, like the tank
man told me, 1 was walking the
floor counting up how many S S
1 was losing with that blamed tank.
I finally figured out that I had
seventy-two dollars worth of work
in the tank.
Well, it just seemed like that thirty
minutes would never end ; really it
was worse than waiting for a late
train to send your mother-in-law off
on, but finally the time came for me
to see what this wonderful machine
had done.
I went in the dark room and tum-
bled the lid off, as I thought to my-
self, " I expect I had better have
thrown this thing out in the alley
before I used it, as I will have to do
it anyway."
I slipped one of the plates out and
held it up to the light, and to my
overwhelming delight; a good nega-
tive, so I just slipped the dozen into
the fixing bath, and went back in
fifteen minutes, and what do you
think I saw ? Oh, Pshaw ! You
know; twelve ideal negatives, yes,
sir, as good as I ever saw, and of all
the good things you have ever put
out, not one excels the plate tank.
I shall never be without one in my
studio. N. B. Stall.
QTUDIO ADVERTISING
*^-^ "Advertising ^^iX[ make any-
thing good a success," states the
editor of Geyer's Stationer.
"Year after year lines of goods
which it was fomierly beheved
could not be sold through adver-
tising have found their way into
advertising columns, and have
staid there, because it has paid
to advertise them."
"To-day it is not too much to
say that advertising, properlj" ad-
ministered, is by far the greatest
single factor in the promotion of
man}' of our greatest enterprises.
The principle of advertising has
been tried, and it is true beyond
all shadow of doubt. It pays."
If advertising pays the manu-
facturer of pianos, clothing or
food products, it will pay the
manufacturer of photographic
portraits. But to successfully ad-
vertise any product you must
keep everlastingly at it.
Studio advertising pays. Let
us cite an instance that came
under our personal observation
some years ago :
In a certain city, then of about
one hundred thousand inhabi-
tants, one photograi)her had had
for a number of years the repu-
tation of "the leading photog-
rapher," and everj'body who
wanted pictures that were "the
thing" went to him. He had pros-
pered accordingly and moved into
a fine new studio, with everything
new, elevator opening right into
Ike ARISTO EAGLE
17
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
18
STUDIO LIGHT and
the reception room, and all that.
On another street, a block away,
there Avas another studio, which
had been just barely running
along, doing "dollar a dozen"
work, and never for a moment
considered as a dangerous com-
petitor by anj' studio in the city.
This studio quietly changed
hands, no one knew or cared any-
thing about it, except perhaps
the stock house men. The new^
proprietor quickl}^ proceeded to
to refurnish it, in keeping with
his ideas. Next a big sign ap-
peared, " ,the Photographer. "
and a show case filled with pic-
tures that were corkers. All the
Sunday papers contained a doulile
column ad of the new studio —
" , the Photographer," being
prominentlj" displayed.
Now this man did not make
one splurge in the Sunday papers
and then quit. Day in and day
out, every paper m toAvn carried
his copy . and his show case backed
up his news})aper copj*.
"Doing things well, but doing
them differently fi-om the other
fellow, " appeared to be his motto,
and it Avas not long before he was
the leading "photographer" even
if the people had to climb up the
stairs to his studio, when they
could ride up to the studio of the
man he had deposed.
He made first-class work, and
let the people know about it^
he kept himself in their minds all
the time — and he got more
money per dozen than the other
fellow ever dreamed of.
]Making it pay is a simple
proposition.
Make good ivork — charge good
prices, and keep your Avork and
yourself constantly before the
public.
QCIENTIFIC PLUGGING
^^^ The only sure Avay to deter-
mine the ripeness of a melon is
to plug it. Of course, if the
melon is not ripe plugging doesn't
improve its chances of arriving
at a luscious maturity, but it does
save disappointment for the
guests at the feast.
The surest Avay to determine
the purity of the chemicals you
are using is to try them : if they
afford perfectly satisfactory re-
sults your plugging hasn't
hai-med anything, but if, on the
other hand, your practical test
demonstrates their unAvorthiness,
j'our plugging has been a some-
Avhat expensive operation.
If you are an expert chemist
you may plug your chemical
melon without doing any damage,
but this entails a knowledge and
apparatus usually beyond the av-
erage professional. Lp against it
then? Not a bit of it. You may
have j'our chemicals "plugged"
for you in the most scientific
manner and at a trifling cost.
Even if you possessed the re-
quisite technical knoAvledge and
the ARISTO EAGLE
19
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. ^t. Louis, Mo.
20
STUDIO LIGHT and
all the apparatus necessary, test-
ing your chemicals scientifically
would prove a very expensive
proposition owing to the compar-
atively small quantity you, indi-
vidually, use. Some philanthropic
scheme? No sir, just plain
business.
Supposing you were a lamp
manufacturer, and made corking
good lamps, and the oil to be
used in them wouldn't burn, j'ou
would get very busy trjing to
improve the grade of oil or else
go out of the lamp business.
That's the answer: The manu-
facturer of the sensitized pro-
ducts with which the chemicals
are to be used must for his own
salvation test your chemicals for
you and see that you are provided
with only those of tested and
known purity and strength.
This device on
the package is
your guarantee.
FROM A BUSINESS
STANDPOINT
When Mr. Aristo Demonstra-
tor comes into your studio, he
comes on business, and in every
instance you can well afford to
spend a little time with him ; he
won't waste your time — hasn't
got any of his own to waste, and
in many instances is in a position
to do you a real service.
You already use Aristo, are
perfectly satisfied with it, and are
busy and don't want to see him?
Now let's think a moment — you
would welcome a customer that
would bring money into your
studio; sure you would. Well,
there are other Avays of making
money besides earning it, waj's to
save money count just as well.
Now, while Mr. Demonstrator
won't order a dozen cabinets, he
may have some suggestions to
offer that will save you the price
of several dozen. Hadn't thought
of it that way before? Well,
that's just it, a busj^ man hasn't
always time to stoj) and consider
all sides of a question, hence this
httle suggestion.
Mr. Demonstrator is constantly
on the move fi'om one end of his
territoiy to the other; he sees
new faces, receives new ideas,
new problems confront him. Per-
haps in just the last town he vis-
ited, he learned a new stunt that
you could use to excellent advan-
tage; one customer was having
difficulty in producing good neg-
atives, that he, from his experi-
ence, Avas able to remove. Will
he tell you of these things, and
do all he can to solve your prob-
lems for you? Just meet him half
Avay and see if he don't. If you
are not using Aristo, will he try
and induce you to? Certainly,
that's what keeps him on the
the ARISTO EAGLE
21
FROM A COLLODIO-CARBON PRINT
By Kandeler Bros. St. Louis, Mo.
22
STUDIO LIGHT and
pay roll, you know, and he'll offer
some convincing reasons, too. No,
he wont go away mad if you turn
him dowm, but he'll be back to
see you every time he comes to
town, and sooner or later he will
land you, for he has good old
Aristo to back him.
I
T IS
I wonder that it didn't come
long ago. And yet, I think there
may be good and valid reasons
for the dela}-.
For a long time there have been
signs that Sepia was the coming
tone. To-day Sepia is neither a
"will be," nor a "has been." It's
an "izzer." And its strength
began at the right place — at the
top. For the past three or four
years, nearly every one of the
great convention successes have
been Sepia prints. A fad with
the judges? Not a bit of it. The
true reason for the Sepia succes-
ses at the conventions lies deeper.
Sepias have led, because the men
who had the art to make the liest
negatives also had the art to
select for their prints a tone that
would give the most pleasing
rendition of the values in those
negatives.
The Sepia has come into its
own. It has passed the conven-
tion stage. It is in the show
cases. It isbeingdehvered. Pho-
tographers all over the country
are taking it up and are making
with it marked success. Mind
you, I am talking about Sepias,
not near Sepias — not the lemons —
that is to say. not the lemon
colored prints that are being
handed out in some quarters. The
demand for Sepias is here. Wit-
ness not only the show cases and
the work that is being delivered,
but the attemi)ts t)f those who
started along other lines to now
make their pa])ers till the Sepia
bill by providing new Sei)ia ton-
ing methods "while you wait."
I believe in the real thing.
When I want a warm black, just
a tinge of olive in it, I want
Aristo paper to make it on. I
don't like these jn-esto change
papers: "You see me now? Most
as good as Aristo, am I not?
Plunge — here I go into one bath,
now I dip into another. I just
hop into another tray, and out
I come ; I am washed, dried, then
bleached and bathed again.
Don't j'ou think I look like Car-
bon Sepia? Most as good, anj'-
way? And so easy."
No ; you don ' t appeal to me —
no, not even with the "last for-
mula " You are most as good as
everything, which means — well,
to be polite about it, it means
that I can't use you. I don't
want any near everything paper.
1 want the paper that's IT.
I've seen, I think, everything
neAv and old in developing papers
up to date, and here's one truth
I have set down : Every develop-
the ARISTO EAGLE
23
ing paper that givex the olive bhick
(near AristoJ is a Jidt failure as a
Sepia. It' s one thino- or tht- other,
and j'ou can't get away from it.
Take Velvet Nepera — it comes
closer than the other d. o. p.'s to
Aristo, but at least the makers
don't try to hokey pokey it into
being "near Angelo."
But there are three other Nep-
eras that do give Sejjia tones that
are right — Rough. Matte and
Royal — and they gi\e them by
straight re-development. Some
of the work I've seen latelj' on
Royal Nepera will make the best
of them look to their laurels.
Near Platinum? No, sir! It's
Royal Nepera: it's its own self.
It doesn't have to be like any
other paper, and pretty soon
you'll hear some demonstrator
telling you that he has a new
paper that's "as good as Royal
Nepera."
Roj'al Nepera is at its liest
when printed from fairly snajjjiy
negatives having dark back-
grounds. 'Twill look so well un-
toned, that you will he temi)ted
to leave it so : but go ahead and
re-develop, and you will have —
well, a ROYAL Nepera. No, the
stock isn't yellow; it's mellow,
giving a soft India-tint in the
high lights, that hannonizes ab-
solutely with the rich Sepias of
the shadows.
And Royal Nepera is a comfort
to handle ; lies flat, dries between
blotters, is practically a double
weight pa])er (fine for folders),
though at a single weight price;
doesn't l)lister. and responds
beautifully in lustre, to an appli-
cation of Nejiera Waxing Solu-
tion. But there's one mistake I
must warn you against making
with Royal Nepera. It costs so
little, weight considered; works
so easily; behaves so well, that
you may be tempted to sell too
cheap. Don't do it. The Sepia is
here. It is fashionable. For the
sake of yoin* bank account, make
tile most of it.
(rRAOUATE.
Rochester
July 19-24
19 0 9
YOU
and the
CONVENTION
24 STUDIO LIGHT a nrf
B
U L L E T I N : THE EASTMAN SCHOOL OF
PROFESSIONAL PHOTOGRAPHY FOR 1909
Auspices Milwaukee Photo Materials Co., Milwaukee, Wis., March
2, 3, 4.
Auspices Zimmerman Bros., Sioux Citj-, la., March 9? 10, 11.
Auspices H. Lieber Co., Indianapolis, Ind., March l6, 17, 18.
Ohio-Michigan Convention, Toledo, O., March 23, 24, 25.
Auspices F. Hendricks Co., Syracuse, N. Y., March 30, 31,
April 1.
Auspices M. L.Jones, Ft. Wayne, Ind., April 6, 7, 8.
Auspices Walter K. Schmidt Co., Grand Rapids, Mich., April
14, 15, l6.
Auspices O. H. Peck Co., Minneapolis, Minn., April 20, 21, 22,
Auspices Illinois College of Photography, Effingham, 111., April
27, 28, 29.
Illinois Convention, Springfield, 111., May 4, 5, 6, 7.
Auspices of W. F. Uhlman, St. Joseph, Mo., May 11, 12, 13.
Auspices Charles Lawrence, Wichita, Kansas, May 18, 19, 20.
Auspices C. Weichsel Co., Dallas, Texas, May 25, 26, 27.
Auspices F. J. Feldman, El Paso, Texas, June 1, 2, 3.
Auspices Howland & Dewey, Los Angeles, Cal., June 8, 9? 10.
Auspices Hirsch & Kaiser, San Francisco, Cal., June 15, l6, 17.
the A R I S T O E A G I. E
25
Commer-
cial
Aristo
Platino
ROLLS
10 ft. Roll 241 _,
ins. wide. .-Si. 95
5 yd. Roll 241 2
ins. wide. .-^2.80
10 yd. Roll 241,
ins. wide. ..$5.15
(Furnished only
in 241, inch
widths.)
Canadian
Kodak
Co., Limited
Toronto, Can.
Per Per
Per
Per
Size ?2 Doz. Doz.
^2 Gross
Gross
2i4x2i:i
$ .15
$ .60
$1.05
21 , X 21 ,
.15
.60
1.05
2I4X3I4
.15
.60
1.05
2I4X3I7
.15
.60
1.05
214x334
.15
.60
1.05
2i,x4i4
.15
.60
1.10
3 x4
.15
.60
1.05
31, X 31 7
.15
.70
1.80
3i4x4M
.15
.70
1.30
31 9 X 4
.15
.70
1.30
21;; X 7
.18
.75
4 x4
.18
.75
1.45
4I4X414
.18
.75
1.45
3I4X6
.18
.75
1.45
3I4X514
.18
.75
1.45
4 x5
.18
.75
1.45
3'«x5i',
.25
.95
1.75
37s X 573
.30
1.10
1.95
414X51/2
.30
1.10
1.95
4 x6
.25
.95
1.75
4I4X6I',
.30
1.30
2.25
4^4 X 61 ,
.30
1.50
2.60
4 x9 '
.35
1.75
2.85
5 x7
.35
1.70
2.75
5 X 71/2
.35
1.80
3.00
5 x8
.35
1.80
3.15
51 , X 734
.40
1.95
3.45
31 , X 12
.35
1.90
6 "x8
.45
2.30
4.10
6i,x8i^
.50
2.50
4.40
7 x9
.55
2.85
5.15
7i,x9i,
.60
3.20
6.00
8 ' x 10'
.65
3.60
6.70
9 xll
8.70
10 xl2
'. .95
5.40
10.30
11 xl4 S
65 1.25
7.20
13.45
12 xl5
80 1.40
8.50
16.00
14 xl7 1
00 1.90
10.80
20.65
16 x20 1
::!0 2.50
14.80
27.90
17 x20 1
40 2.75
15.45
29.95
18 x22 1
65 3.15
18.00
35.15
20 x24 1
95 3.(;o
12.15
41.30
26
STUDIO LIGHT and
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
</«<- ARISTO EAGLE 27
A New Booklet for
the Professional
Tells how to construct your own
apparatus; how to enlarge by day-
light ; how to enlarge wdth artificial
light without condensers; correct
grades of paper to use, and how to
use them; all the new ideas — right
up to the minute.
A copy is yours for the asking,
at your dealers or by mail
Eastman Kodak Company
Rochester, N. Y.
28
STUDIO LIGHT and
Spending" is Saving,
when you spend
money for chemicals
of known quality
and strength.
To be sure look for
this label:
the ARISTO EAGLE 29
The only developing out paper for
the professional that affords uniform
sepia tones by re-developnient is
NEPERA
In
Rough,
Matte,
(Did
Royal
Grades.
Velvet Nepera not suitalile for Sepias.
CANADIAN KODAK CO.,
Limited
Toronto, Can.
ALL DEALERS
30 STUDIO LIGHT «ntf
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co.'s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey & Co., limited
Toronto, Canada
the ARISTO EAGLE
31
^■1 hb
DARK Roo
^^^K. e^-.'^^''C|
^^^^^k-« _ ^^^i^^^B^^^^^I^^^^^^H
mi^HHw" ' I
m
Let the
Tank
lielj) to
slturter
hours.
Where the tank enters, the dark room worries end. Not merely
less trouble but better negatives for those who use the
EASTMAN
PLATE TANK
Eastman Plate Tank, 5x7.
Eastman Plate Tank, 8 x 10,
I 4.50
10.00
CANADIAN KODAK CO., Limited,
.4// Di-alers. TORONTO, CAN.
32
the ARISTO EAGLE
A CHOICE STYLE
For Backed Arixto Platino and
Nepera Prints. Made in two
colors. Grey and Brown.
THE PRINCETON STi^LE -THICKNESS.
For Unmounted Batked Aristo Platino and Nejiera prints tlie Princeton,
while a flt\il)le folder, will "stand up." It fills the demand for a folio that, while
flexible, has hody enouL,ii to hold its shape after it leaves your studio. It is made
in a beautiful sliade of (Irey Silk finish and in a dark, rich Brown in the same
pattern. The Tissue is first qualitj-, finely etched in White scroll, which drives it
an entirely new look. While made priniaril\ fur unmounted prints, some very
beautiful styles can be made up with the I'rinceton if you have our Kembranta,
VanDyke, Assembly or Medalia styles. Y<m mount your print first, then place
or paste it in the folder— you have a new effect and a very charming; one, made
in two colors. Brown and Grey. Be sure to state color when ordering.
Size Size for Insert Size Outside Per Box of lOO
FM 6x9 6K X 9I4 $3.00
HM 7x10 714x10'^ 3..50
XM 7x11 7'4Xll'4 ;'-"5
JM 8x11 8U x llH 4.00
Be sure to see samples of this size.
DESIGNED AND MANLKACTCRED BY
CANADIAN CARD CO., Toronto, Can.
Aristo Motto
'''WJ^ believe permanency is the
' ' Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
<
o
p— I
s> <
:z ^ o
>i O
'' : en
on
^= X
~" <:
o
H
; j Oh
~ : w
-i X
~ i H
in
O
o
'ff
an
a the :?^R.I^"rO :^7^GL^
A Magazine of Information for the Profession.
NEW SERIES
Vol. 1 No. 2
APRIL 1909
OLD SERl ES
No. 99
rpHEY DO
■^ No business man ever made
a bigger mistake than he Avho
attempts to sell an inferior arti-
cle for a first-class price and im-
agines that "his customers don't
know the difference." Now just
size U]) this question from outside
your own business : You can pur-
chase a Avatch that "looks" gold
for five dollars; you can obtain a
derby hat for a dollar or a " Knox"
for five dollars, or the clothing
man Avill sell you a suit of clothes
for anyAvhere from ten to seventy-
five dollars. WTien they are neAv
and in the dealer's hands, they
all look pretty good, and pretty
much alike — j'et the cheaper
ones don't fool you for a minute.
The maker of the cheap ])roduct,
from the \'ery fact that it is
cheap, has not the same resi)ect
for his Avares as the maker of the
first grade ones, and either con-
sciouslj' or imconsciously shghts
them somewhere in their make-
up, and it doesn't take jou very
long to discoAcr it either. If you
go to the dealer and tell him
that you Avant an inexpensive
suit of clothes, jou Avill accept
its deficiencies, provided it is
good value for the monej', but if
he tries to sell you a ten-dollar
suit for tAventy, you forever after
regard him AAith suspicion — and
if he does succeed once in "doing"
you, it AAon't be veiy long till
jou find it out, and thenceforth
you derive good satisfaction in
turning all the trade aAvay from
him that j^ou can. The maker of
the spurious, may, first off, en-
deavor to finish his product so
Avell that he can for a time give
it a quality a])])earance, but
sooner or later his knoAvledge of
its uuAA'orthiness Avill lead him to
slight it someAvhere, and he fools
neither his customers nor himself,
and his business reputation passes
into the discard.
With a true "quality" product
to Avork Avith, the manufacturer
instinctivelj' puts forth his best
efforts, he cannot preserve his
self respect and slight good ma-
terial, and his finished Avares con-
tinue to shoAV greater and greater
improAcment and Aalue, and if
he persevere, the products AAith
his imprint or trade mark are
recognized as "best," to his ever-
lasting satisfaction.
(ly
STUDIO LIGHT and
It is just this foundation of
quaUhi that has kept Aristo in
the lead for twenty years. Per-
haps not ten per cent, of your
customers have known anything
about Aristo or Aristo quality,
but you have known it, and your
very respect for its sterling qu;d-
ities has compelled you to i)ut
forth your best efforts in every
stage of picture making to make
your finished product Avorth
while.
If j"ou do not have faith and
confidence in everything that
enters into the making of what
you have to sell, sooner or later
your standard of value is lowered
and your business is not progress-
ing, not standing still — but going
backward.
Aristo is for the man who uill
succeed.
THE JUDGES WERE
RIGHT
After the 1907 Kodak Adver-
tising Competition was over and
the judges had decided on where
the money had to go, mc had a
still hunt. We had another one
after the 1908 competition.
These Avere still hunts among the
rejected prints for other pictures
that Ave could use for ad\'ertising,
pictures that the judges had
tinned doAvn as prize possibilities.
We found them. Some of them
Ave have used and shall use very
extensively, perhaps in some
cases more than we shall use prize
Avinners. Yet the judges Avere
right. They Avere looking ^br the
best pictures as submitted. We
Avere looking for the possibilities
that might lurk in a negative.
One of the best, if not the very
best picture that we selected, Avas
given but slight consideration by
the judges. The prnit Avas bad —
flat to muddiness. They had no
alternative but to reject it. Later
on Ave purchased the negative,
coddled and jolhed the printing
along until W'e got a beautifid
result. In another case there Avas
no trimming where there should
have been a lot. The judges Avere
right in turning the Avork doAvn.
If the man Avho made the nega-
tive had used as much skill in
printing and trimming as he did
in making the negative, if he had
Avorked as hard in trying to get
something out of that negative
as Ave did, he Avould probably
have gotten several times as
much money for it — Avould have
landed a prize.
The successful competitors are
the ones Avho combine ideas
— advertising ideas — Avith good
teclniical Avork. It must be Avork
that Avill reproduce Avell, Avork
that is snappy, vigorous. We may
personally admire and delight in
a soft loAV toned print. But those
Avho have had experience knoAv
that to decently reproduce such
a print on super-calendered paper
from electrotj'pes that were made
from a half-tone cut that Avas in
V
the ARISTO EAGLE
turn made from that print, on
presses that are running over
2000 impressions to the hour, is
an impossibihty.
Remember that the judges
have this in mind Avhen at their
work, and that they will judge
your negative bj' your print. Re-
member, too, that there are five
prizes in the professional class:
$500, $400, $250, $150 and
$100.
If your haven't had a circular
giving the terms we will mail one
on request — or hkely your dealer
can supply you.
s
OFT PAPER OR SOFT
NEGATIVES .?
In taking up the use of devel-
oping papers for portraiture the
professional has been seemingly
somewhat perplexed as to just
the quality of negative to use for
best results. This state of mind
has been largely brought aliout
by some manufacturers of devel-
oping-out papers whose products
possessed but slight range in gra-
dation, necessitating a soft and
comparatively flat negative to pro-
duce anything like passable re-
sults. Make soft negatives —
make thin negatives — make flat
negatives — make this and make
that — anything to dodge the real
issue — that their product could
not satisfactorily fill the bill.
What the busy professional
wants and must have is a paper
that will print all the values of
the average negative of good,
full strength and density — ^and,
without having to experiment
with a dozen or more grades of
paper before he is sure he has
the one that will afford him the
desired result. What he wants
is a paper that -will yield a first-
class print from a negative that
will yield a good print on Aristo.
Nepera is pitched to duplicate
Aristo in gradation — therein lies
one of the secrets of its imme-
diate and great success. No ex-
perimenting under the light, no
experimenting in the dark-room —
no juggling to produce a guess-
work negative.
Make good, snappy, brilliant
negatives, Nepera has the soft-
ness, gradation and latitude to
receive and retain every value.
The paper should be too soft
rather than too hard — a paper
too hard is hopeless; with the
softer paper both color and con-
trast are easy to control. For in-
stance: Velvet Nepera devel-
oped in nonnal developer will
give warm tones, but a decided
ohve can be obtained by adding
common salt and bromide of po-
tassium in equal quantities to the
normal developer. The addition
of bromide of potassium to the
developer for Nepera not only
contrcjls the color of the print,
but also 7-educes contrast, quite
contrary to its action with other
developing papers, but the con-
trast can be preseiied or increased
6
STUDIO LIGHT and
as necessary by the addition of
salt. Make your negatives as
you would for Aristo, the lati-
tude and gradation of Nepera
will give j'ou all there is in the
negative.
TUST ABOUT NINETY
*^ You have just about ninety
days before the National Con-
vention— and you really haven't
got that many in which to make
up your mind to attend and
plan things for smooth running
while you are aAvay.
Plan now to attend, it's going
to be worth w^hile, it isn't every
j-ear that can give you a vacation,
pleasure, profit and instruction
all in one. There never was a
National Convention but Avhat
was worth every man's while to
attend, and the Convention at
Rochester is going to surpass
them all in interest and pleasure.
You must Avant to see the fac-
tories that produce the goods you
use every day, to learn how they
are made, packed and shii)ped,
and to acquire that personal
knowledge that will be sure to
make your handling of them more
pleasurable and successful. Every
facilitj' for visiting and inspecting
these factories will be afforded
you during the convention, and
everything will be done to make
this part of your visit both pleas-
ant and protitalik".
The citizens of Rochester are
interested in you, and in j'our
coming, more than in any other
class of her many other visitors,
because you are so closelj" allied
Avith her greatest industry — and
they'll let you knoAv you are
AA'elcome. The convention officials
are busy — too busy to talk much
just noAv, but they'll have things
doing in the convention.
Rochester, July 19, 20, 21,
22, 23, 24..
COMPOSITION IN POR-
TRAITURE
Sidnej' Allan (Sadakichi Hart-
mann) has Avritten a good book on
Composition in Portraiture. Sid-
ney Allan Avrites entertainingly
and to the point, and, not in com-
mon Avith most Avriters on this
subject, has soAvorded his descrip-
tions, and so full}' illustrated them
Avith pictures and diagrams, that
his meaning is made absolutely
clear.
There are chapters on The
Placing of the Head, The Man-
agement of Hands, Standing
Positions, Sitting Positions,
Backgi'ounds, The Arrangement
of Groups, Fomis and Values and
Light Eff"ects.
The book is Avritten Avith
special reference to the needs of
the photographer and should
prove a great aid in the produc-
tion of artistic portraiture .
The book is published by Ed-
Avard L. Wilson, NeAvYork, and
the price is three dollars.
^;
the ARISTO EAGLE
G
ENUINE OIL
I was -walking down Sixth
avenue a few months ago, and in
a window that was much in need
of soap and hot water, I saw this
sign, "Genuine Oil Paintings,
$1.98." Curiosity led me Avithin,
and (excuse the paraphrase), my
exclamation was, "Oh, Art, how
many crimes have been com-
mitted in thy name ! ! "
Purple cows (or perhaps they
were sheep) feeding on genuine
blue grass, pink streams of Avater
and figure studies that looked
like they had been copied from a
khidergarten slate — but all genu-
ine oils at -^l-PS.
Straightway I thought I would
go and write to the Eagle, you
were the Eagle then, and lecture
the boys about its being their
work and not their material that
counts. These pictures were pro-
bably as advertised, "genuine oil. "
So is the paint on your house.
But it isn't the paint, it's the
man who spreads it that counts.
It isn't the brush, it's the man
Avho swings it. To get down to
photograph}' — no, up to photog-
raphy — it isn't a question of
platinum or silver, it's a question
of the man who Avorks them.
Well, I Avas going to Avrite you
a nice long letter Avith the above
as an introduction, and Avas going
to tell you to l)e honest (because
it pays) and to be honest liecause
of the satisfaction to yourself. I
Avas going to tell you not to try
to fool people — not to advertise
silver prints as platinum prints,
because when you use the right
silver paper and work it right, no
fancy names are necessary. You
don't Avant the people in your
tOAvn to talk aljout silver prmts or
platinum prints. If your name
happens to be Smith, you Avant
them to talk about "Smith's"
prints. Well, to tell you the
truth, I either Avas too busy or
too lazy, I just don't remember
Avhich, so I didn't Avrite my dis-
sertation on honesty, and noAv I
have decided not to Avrite it at all.
This is Avhy. A manufacturer
has gone it stronger than any
})hotographer ever did. Listen
to this advertisement — it's in
most of the March photographic
magazines. "Real Sepia Plati-
num Prints are made only on Sil-
ver Paper." (For the Avord silver
substitute the name of a silver
developing out paper.) Noav
Avhat do you think of that.^
Next Ave Avill see: Genuine dia-
monds are noAV made only of
glass : real sealskin coats are not
sealskin unless made of cotton
plush. Here's a suggestion for a
heading for an advertisement :
BEWARE OF THE GENUINE
ALL of Our Goods Are Guaranteed
to he I MIT A TIONS
IF SOMEBODY ELSE MAKES
IT WE WILL TRY TO.
STUDIO LIGHT and
No. I'm discouraged. I can't
A\Tite that letter to the fraternity
about calhng things by their right
names, yet I do notice this. The
men in photography who have
made the big and lasting suc-
cesses are the ones who do call
things by their right names — and,
so also, with men in other lines of
business.
Genuine oil paintings have sold
for $1.98. Charcoal sketches,
lead pencil drawings, pen and ink
drawings have sold for thousands
of dollars. It's neither the oil,
nor the lead, nor the silver, nor
the platinum, it's the MAN. Let
the man do good work, and then
let it be known as his work.
There's where the honor and the
profit he.
Stereoscope.
r^ ONTRADICTORY
^"^ This magazine reserves
the right and privilege of contra-
dictmg itself. The stuft", good or
bad, is not all written by the
same man. The company that
publishes this little book has in
its employ a lot of expei'ienced
men, who don't always agree.
One, for instance, swears by D.
O. P., and another at it. If we
tried to smooth out every little
inconsistency that appears in the
manuscript submitted. Studio
Light would, indeed, prove dull
reading. Every contributor with
every pen dip would be thinking,
"Will this get by the blue pen-
cil?" instead of thinking, "Am I
making my point clear?"
In the interests of hot-stuff,
Ave propose to let the Aristo man,
the D. O. P. man and the Plati-
num man each crow his loudest.
We shall not force any one of
them to crow at a certain pitch, in
order to make a crescendo in
favor of any particular product.
As to the respective merits of
different kinds of products, we
are often out of key. As to the
quality of Eastman products,
however, Ave are in harmony. On
this point we can crow m key
and at concert pitch.
Editor.
o
UR ILLUSTRATIONS
The splendid group of the
officials of the P. A. of A. which
Ave use as a fi-ontispiece is from
the studio of J. E. Mock of
Rochester, N. Y.
The remainder of the illustra-
tions are from Aristo Platino
prints made by Bauer & Coffey
of Kansas City, Mo. The illus-
tration on our coA'er for March
Avas from the same studio and
elicited much favorable comment,
and Ave are pleased to afford our
readers further examples of their
most artistic Avork.
The Bauer & Coffey Studio
have made a specialty of Platino,
as they find it splendidly adapted
to their high-class custom.
1)
the ARISTO EAGLE
FROM AN ARISTO TLATINO PRINT
By Bauer cf- Coffey Kansas City, Mo.
(W
10
STUDIO LIGHT a ?i d
SOME THOUGHTS ON
SPRING
BY THE OFFICE BOY
Ma says it's time for me to
take a sirring tonic. I ast the
Boss Avot was a spring tonic for,
an' he says "a spring tonic is a
dope for a lazy man so he can
have an excuse for bein' lazy a
little while longer." He said if
I took mor'n one dose he'd fire
me sm-e.
The Boss saj's, "give your l)usi-
ness a spring tonic, but pass it
up yourself." He says the man
that owns a business is the heart,
hver and lungs of that busi-
ness, an' he's got to be mighty
careful how he monkeys with
himself or he'll land the business
in the hospittle.
The Boss says "keep the vital
part of your business in good
shape by workin' hard six days iii
the week and sleepin' hard seven
nights, — shut off steam one day
in the week an' give your in-
wards a chance to cool off and
rest up. He says "hard Avork
never killed anybody" (he looked
hard at me when he said that)
— but that Avorryin' killed a lot of
people (he didn't look hard at me
Avhen he said that) . The Boss
says Avorryin' is a good bit
like a httle bit of sand gittin'
into the cylinder of an engine —
don't amount to much in itself,
but it keeps grindin ' along inside
an' pretty soon the Avhole engine
is to the bad. The Boss says.
"Don't Avorry, if there's any
Avorryin' to be done let the other
felloAV do it. If you oAve the
grocer or stock dealer a little bit
— don't waste time worvyin about
it, but use that time hustlin' for
business to get the money to pay
'em AA'ith."
The Boss says "Hustle — that
Avhile Avorrying is like the sand
inside the cylinder, hustlin' is
like good slick grease to lubricate
things Avith — and if you put in all
your time hustlin' — Avhy, you
amt got no time left to Avorry.
You can afford to trust a hustler
for a month longer, but you can't
afford to trust a Avorrier for a
minute."
Gee ! aint card mounts heavy
— the Boss got in a lot of stuff
fi-om Taprell's the other day —
gettin' ready for the convention
— sure he's goin' to have an ex-
hibit— saj'S he's going to have
tAvo of 'em — one for the conven-
tion an' one for the shoAV case
here Avhile he's gone, so the
recejition room girl Avill have
somethin' to do. Says he's a
notion to put a card in his shoAv
case readin', "These are pretty
good, but Avait for the ncAV
ideas I am goin' to firing home
from the Photograijhers Conven-
tion."
The Boss says the printer won't
be the only busy one when he gets
back, an' j'ou can bet he's right
for our reception room girl is a
hustler. She'll Avork that shoAV
case idea to a finish.
JJ
the ARISTO EAGLE
11
FROM AN ARISTO PLATING PRINT
' Bauer & Coffey Kansas City, Mo.
<^
12
STUDIO LIGHT and
A STARTER
"*■ ■*■ Yes, I know there is
money in making enlargements,
and I have been going to take it
up, but somehow haven't got
around to it.
But supposing the other fellow
down the street thinks just as 5'ou
do and starts in making them,
isn't he not only going to scoop
in some nice easy money, but
also take a bit of the wind out
of your sails ?
We have published a booklet
on Enlarging, forty-eight pages
of suggestions, working plans
and formukt, just to help you
get started. This is not an ama-
teur booklet, but one written
from your view point, and up to
your knowledge of things pho-
tographic. The booklet takes up
and exi)lains the making of en-
largements by both daylight and
artificial light; Avith specially
constructed, readj^-to-use appa-
ratus, and bj" adapting some cam-
era you alread}^ possess to this
purpose. It affords full instruc-
tion for constructing apparatus
for daylight use, for use by arti-
ficial light with and without cox-
DExsERs. It tells you the most
suitable forms of artificial light
and how to employ them to the
best advantage. It explains
about condensers, the correct size
to use, how to mount them, and
just where to place them. How
large a room Avill you require ?
Consult pages seventeen and
eighteen, there you will find
tables affording the exact distance
for enlargements from one to
twenty times, with any lens from
five to twentj'-five-inch focus.
The booklet tells you the best
sort of lens to use and why ; the
proper qualities in the negative
for best results; test exposures;
development, with fonnukc ; how
to produce good prints and what
to avoid; how to produce soft
effects; vignetting, printing in
clouds ; how to mount on cards,
on cloth and on stretchers; how
to produce sepia tones; how to
produce olive tones ; what grade
or brand of paper to use, and
why ; and many other invaluable
suggestions.
The booklet is yours for the
asking from jour stock dealer or
fi'om us by mail.
Ask for a copy to-day and get
started.
M
ONEY IN LEATHER
NOVELTIES
Taprell, Loomis & Company
have lately placed on the mar-
ket a line of Leather Novelties,
which offer a Avonderful oppor-
tunity to photographers to make
extra money and to swing a
cheap grade of pictures into a
good grade.
First of all, they have a line
of Black Seal Grain Leather
Gentility Card Cases and Bill
Books, with openings for a 2 x 3
39
the ARISTO EAGLE
13
FROM AN ARISTO PLATING PRINT
By Bauer rf- Coffey Kansas City, Mo.
14
STUDIO LIGHT and
picture. If you are making a
specialty of baby pictures, you
can offer a special grade on a dif-
ferent mount and one of these
Bill Book Novelties, making the
increased cost of your stjle pay
for the Bill Book mounts, besides
netting you a handsome profit.
They are also showing some-
thing very unique in Leather
Novelties for a penny picture
photo. There is the Midget
Pocket Book to hold a Print
f X l|^, the Souvenir Match Safe
and Watch Fob. They have
been put at remarkably low
prices, and no photographer
should fail to insist on seeing
them when the traveling sales-
man calls.
w
HY GIVE IT TO
TOMPKINS.?
It's the man Avho can do un-
usual things just Avhen thej' are
needed that gets the big monej*.
The only man at hand who can
deliver what some one else wants,
and wants badly, can come pretty
near obtaining his o\n\ price for it.
Any commercial photographer
can go out and make an outside
jol), but just for this reason his
profit on the job is often small,
because the man across the street
or in the next block can do it just
as well as he can.
There are lots of jobs the man
with the ordinaiy equipment can
not do, just aching to be done, and
lots of prospective business to be
worked up from the work already
in sight. Let us take for instance
a real estate dealer Avho has a
beautiful country home or estate
placed in his hands for sale.
Now there is a good fat commis-
sion for him if he effects the sale,
and he wants that commission
badly, and is worried every
moment for fear the owner will
place it in some other agent's
hands, and that the other agent
Avill find a purchaser first. He
will rush eveiy probable custo-
mer he can get hold of out to see
it, but supposing he leanis of
some customer at a distance, or
one closer at hand, that for some
reason cannot come and \iew the
propertj , Mouldn't he be wilhng
to i)ay a big price for a picture
that would clearly and adequately
show the estate and its surround-
ings? Fifty, a hundred or even
three hundred dollars wouldn't
make much of a hole m his com-
mission on a big sale hke that,
and he Avould be a poor business
man indeed who wouldn't risk
a little to gain so much.
But where could he get a
picture or pictures hke that
made? You couldn't make 'em
right A\ith your view box, or
Smith or Jones ^\\t\v their regu-
lar outfits couldn't either, and
so Mr. Real Estate Dealer just
goes begging some one to make
this nice big bunch of easymoney.
Pretty soon he learns of a man
in a near-by city that can make
the ARISTO EAGLE
15
just -what he wants, out he goes.
"Tompkins, can you make me
some views of an estate that will
show just how it looks, some-
thing that will take in a lot, and
show not onlj' just how the coun-
try home looks, but just how it
appears when you are approach-
ing it, and the splendid pano-
ramic views from the library or
fi-ont portico?" Tompkins says,
"Surely, I can," shows him some
samples of work, ar.d names a
good fat price. "Hang the
price," says Mr. Real Estate
Dealer, "how soon can you make
'em?" and pretty soon in Avalks
Mr. Tompkins into your town
Avith his Cirkut Camera, and car-
ries off a lot of dollars that might
have gone to you.
But I can't afford to keep a
special outfit on hand just for a
job like that — of course you can't,
and neither can Tompkins, but
between ourselves, the first job
or so Tompkins made with his
Cirkut paid for his outfit, and
now all he makes with it is
largely velvet, and his Cirkut is
kept pretty busy.
When Tompkins bought his
Cirkut he didn't hide it away in
a closet and say nothing ; no, sir,
he went out and made some sam-
ples— good ones, framed them
up and placed them where people
could see them and know that
Tompkins made them. Then the
first job came along, Tompkins
named a good price — but no one
else at hand could do the job.
There are a multitude of op-
portunities to make pictures that
only the Cirkut can make, right
at hand. Real estate men, own-
ers of country estates, factory
corporations, railroads, highway
commissions, contractors, pro-
moters of athletic events, all are
not only possible but very prob-
able customers.
Don't let Tompkins come into
your territory again, but land
this extra profit for yourself.
A postal card to the Century
Camera Division at Rochester
will bring you a most interesting
booklet telling you all about the
Cirkut — there is a mail train
going that way to-night.
A
FAIR CHANCE
The busy season is nearly
at hand, and we expect our plate
tanks to save us a Avhole lot of
time and hard work, but we must
give the tanks a fair chance and
not expect them to make up for
our oAAii carelessness and inaccu-
racj".
When we are given a time or
labor saving device we are apt,
after we have become accustom-
ed to its usefulness, to become
a bit careless, and then if it fails
to perform its functions perfectly,
to declare it "no good, " when the
fault lies entirely with ourselves.
We have had the theory of
"time and temperature" develop-
ment— the foundation of the tank
16
STUDIO LIGHT and
FROM AN ARISTO PLATING PRINT
Batter rf- Coffey Kansas Ciiy, Mo.
7/
the ARISTO EAGLE
17
FROM AX ARISTO PLATINO PRINT
By Bauer <£• Coffey Kansas City, Mo.
li
STUDIO LIGHT aiid
system pounded into us until we
know it by heart, yet some of us
have been known to guess at the
temperature bj' the insertion of a
more or less calloused forefinger,
and to guess at the time by esti-
mating how long we had been
out of the dark room.
Again, some of us, thank for-
tune, not many, have been known
to make up our developer by
guess — a pinch of this, a handful
of that — the way mother makes a
cake — and then cuss the tank
because results were not perfect.
Yes, you can fix the plates in
the tank, but what's the use,
nine hundred and ninety-nine out
of every thousand of us have a
good fixing box already installed
in our dark room, with a good
fixing bath in it, and it is only a
few moments Avork to ti'ansfer the
plates from the tank to the fixing
box. Before we had the the tank,
we would have jumped on any
one good and hard who put hypo
in our pet developing trays.
Of course it is a simple matter
to cleanse the tank or tray fi'om
the hypo, but suppose some time
you are in a big hurry and forget
it — the hypo wont ruin your neg-
atives, it's true, but it will make
some difference, and it's just as
easj^ to have them exactly right
as a little off.
There isn ' t a supei-fluous word
or bit of instruction in the tank
manual — we not only wanted but
had to simplify it in every way
possible and the instructions are
few and simple, j-et what there
m-e must be followed to make the
tank the real helper and time
saver it is meant to be — and is.
Folloiv the few simple instruc-
tions and the tank will do the
rest.
rpHE SIGNAL
'*- We have had a lot to say
about tested chemicals — pure
chemicals — in these columns and
in our advertising pages. The
subject is an imjjortant one and
demands earnest consideration bj'
you and by us. Our efforts to
produce and market a line of
tested chemicals, absolutely right
for photographic use, arose not
so much from oyxr desire to in-
crease our business in chemicals
and chemical preparations, as to
further increase the surety that
our manufactured products with
which these chemicals were to be
used, would have the best possi-
ble treatment, in order to yield
the best possible results. We
could afford to spend a lot of
money in investigation and tests
— more than any manufacturer of
chemicals or chemical prepara-
tions, for our interest, unlike his,
does not cease with the sale of
the chemicals — we must see not
only that our chemicals are right,
but that they are exactly suited
to our other products. We do
want to increase the sale of our
tested chemicals — and it is obvi-
y/
the ARISTO EAGLE
19
FROM AN ARISTO PLATING PRINT
By Bauer <& Coffey
Kansas City, Mo.
20
STUDIO LIGHT and
ous that our interest is much
greater than the securing of the
profits arising from their sale
alone.
The only way we can hold your
friendship and patronage is by af-
fording you the means for produc-
ing uniformly good results the
easiest and simplest way. We
dare not leave any loo])hole for
failure. We must make every
product just the best Ave know
how and we must go further and
take more pains than anyone else
in giving you the right chemicals
to work our products Avith. You
in your turn are just as anxious
to secure good results as we are
to have you.
We have adopt-
ed this trade mark
and have afforded
it a prominent
place on the pack-
ages of our prep-
arations as a signal -
and safe to follow — a signal for
our mutual benefit.
A
HELP AT COST
CONVENTION
THE T I ^I E
July 19-24
THE PLACE
Rochester, New York
We want to make Studio
Light an all around helper for the
profession. There has been a lot
of Avork, and some of it good
Avork, done for the photogra-
phers by the photographic maga-
zines in the Avay of giving sound
advice on advertising subjects.
But the photograi)her has been
handica))i)ed in the obtaining of
good illustrations for use in his
neAvspaper advertising. Line cuts
are the only kind that Avill Avork
Avith advantage, and to have
drawings made and then have
zinc etchings made from the
draAvings is obviously too expen-
si\e for the aA^erage photogra-
pher.
Our plan is to furnish cuts at
a price you can afford to pay. We
expect to lose something on the
scheme, but if Ave can help 5"ou
increase your business Ave shall
hope to do enough more business
Avith you to come out all right in
the long run.
We can buy electrotypes
cheaply, and shall sell them at a
very slight advance, to partly
pay us for the cost of draAvings
and etchings. An aA'erage draAV-
ing for this purpose Avill cost us,
say, 815.00, and the zinc etch-
ing a dollar or so more If Ave
charge you five cents each OA'er
the actual cost of electrotypes
and postage, aac Avould have to
sell OA'er three hundred from each
draAA'ing to break CA^en — to say
the ARISTO EAGLE
21
KuA
Photographs of the chil-
dren—pictures for their
friends, — pictures for your
family and your wife's —
pictures for you and the
children both to look on in
future years and brin.o- back
the childhood days again.
We take them, and take them so
well that they catch a U the charms
and preserve them for you.
Telephone for an Appointment.
The Pyro Studio
No. 130
22
STUDIO LIGHT and
nothing of our packing and cleri-
cal work. Just Avhat we shall
charge will depend somewhat on
how nianj^ we find you ordering
per month. At any rate, the
charge to j'ou will be merely
nominal, but will \nvy somewhat
fi'om time to time with the
size of the electros and the
cost of the drawings. This
month's electro as shown on
page 21, will be furnished for 50
cents, postpaid. Please order by
number and remit in stamps.
The text matter, as shown in
our sample advertisement, is
a suggestion — the electros do not
contain any printed matter, but
are properly mortised to receive
same,
ONE CONDITION
It is obvious that two i:)hotog-
raphers in the same town would
not care to use the same cut, and
we are therefore obliged to limit
this offer to one photographer in
a town. It will be a case of first
come first served. The first order
fi-om a city Avill be promi)tly
filled. Succeeding orders (if any)
will necessarily" be turned down
and the remittance, of course,
will be returned.
We shall vary the style and
size fi'om month to month, shall
have good drawings and good
cuts, and shall endeavor to make
this service highly valuable to
the profession. We shall not make
a dollar of direct profit on it.
We hope that it will prove profit-
able to you — but you must not
expect too much in immediate
results. The advertising road is
a long one to travel on, and the
fare is high — but if it is steadily
followed and is backed up by
good goods and good service, the
Advertiser is sure to arrive on
schedule time at the teraiinal
station — Successtown,
A BAD DREAM
Br-r-r-r-r— "Hello! Is
this you, Mr. Thompson? This
is Mrs. Brown of St. Paul's
Chin-ch. We sold all those large
pictures of the church at the
Church Fair last night, and we
can sell fifty more to-night if we
can get them."
"I'm tremendously sorry, Mrs.
Brown, but I haven't any more
eight by ten paper; you see, I
buy all my paper direct from the
factory, and it will take at least
three days to get here."
"Oh Dear ! " — Gloom !
Smash! Well of all the care-
less — there goes my big toning
tray and it will take a week to
get one from the factory — more
gloom .
Why, what's the use of wor-
rymg, you can send over to the
stock house and get your eight-
ten paper and a new tray, and
have 'em here in thirty minutes.
Yes, I know I could in the
good old days, but there are no
stock houses now; you see, we
7/
the ARISTO EAGLE
23
figured out that we could save
the retailers' profit by buj'ing di-
rect fi-om the factory, and also
always have fresh goods to use —
direct from the factory — so the
stock houses Avent out of busi-
ness.
— Please, Mr. Thompson,
we're all out of Pyro — Jimmie
forgot to order any — and the
printer saj's that five-seven pa-
per is so old he can't use it. —
Well, you ought to have made
a good bit extra by saving the
dealers' profit.
Saved! Extra profit! — Say,
you come here, young man, and
have a look — see that store
room — there is more extra profit
tied up in there than I can get
out in twentj* years, and no mat-
ter how carefully I plan mj' buy-
ing — we are ahvays out of Avhat
we want in a hurry, and in spite
of everything, stock will get old
on my hands.
Well, can't you exchange with
the other photographers? Wish
I could, but they are all in the
same bad boat that I am — we
ahvays seem to be out of every-
thing that's needed.
Oh ! Wow ! My, but that was
an awful dream. Mighty glad
we didn't all take up with that
"from factory to user," extra
profit scheme — guess the stock
inan earns his profit all right.
"Jimmie, rim over to Smith's
and get three gross Aristo cabs.,
two dozen fourteen-seventeen
Royal Bromide, and a half dozen
Six-H Retouching pencils — and,
wait a minute, give him this
check for last month's account."
V^
T USTRE
■^^^ A slight lustre to the sur-
face of a sepia print imparts a
depth and delicacj' to the shad-
ows that adds greatly to its at-
tractiveness. Many photogra-
phers are producing this efiect by
applying wax to the surface of
the print and many more or less
satisfaetorj" formulas for this pur-
pose have been pulilished. Un-
fortunately the photographer is
not always able to secure just the
proper ingredients, and if the
effect is not all it should be he
gives up the idea as impractical.
Nepera Waxing Solution is
made especiallj' for the purpose
and Avill afford good results every
time. It is especially effective
on sepia toned Royal Nepera
])rints. Apply evenly Avith cotton
fiannel and rub into the surface.
The price is twenty cents per
bottle, at all dealers'.
KEEP YOUR EYE ON
THE EASTMAN
SCHOOL BULLETIN
NEW DATINGS EACH
ISSUE
24 STUDIO LIGHT «»f/
B
U L L E T I X ; THE EASTMAN SCHOOL OF
PROFESSIONAL PHOTOGRAPHY FOR 1909
Auspices M. L.Jones, Ft.Wajne, Ind., April 6, 1, 8.
Auspices Walter K. Schmidt Co., Grand Rapids, Mich., April
14, 15, 16.
Auspices O. H. Peck Co., Minneapohs, Minn., April 20, 21, 22.
Auspices Illinois College of Photography, Effingham, 111., April
27, 28, 29.
Illinois Convention, Springfield, 111., May 4, 5, 6, 7.
Auspices W. F. Uhlman, St. Joseph, Mo., May 11, 12, 13.
Auspices Charles Lawrence, Wichita, Kansas, May 18, 19, 20.
Auspices C. Weichsel Co., Dallas, Texas, May 25, 26, 27.
Auspices F. J. Feldman, El Paso, Texas, June 1, 2, 3.
Auspices Howland& Dewey Co., Los Angeles, Cal., June 8, 9, 10.
Auspices Hirsch & Kaiser, San Francisco, Cal., June 15, l6, 17.
Auspices Portland Photo Supply Co., Portland, Oregon, June
22, 23, 24.
Auspices Tacoma Dental & Photo Supply Co., Tacoma, Wash.,
June 29, 30, July 1.
Auspices Robt. Dempster Co., Omaha, Neb., July 14, 15, l6.
Auspices Memphis Photo Supply Co., Memphis, Tenn., July
20, 21, 22.
J)
the ARISTO EAGLE
25
Commer-
—
p«
T Per
Per
Per
cial
Size ? j Doz. Doz.
li Gross
Gross
214 X 214
S .15
$ .60
$1.05
Aristo
21, X 21 7
2I4X31I
2I4X31',
.15
.15
.15
.60
.60
.60
1.05
1.05
1.05
PI a tin o
214x334
21 , X 414
.15
.15
.(>0
.(iO
1.05
1.10
3 x4
.15
.(;o
1.05
31 , X 314
.15
.70
1.30
314x414
.15
.70
1.30
31, X 4
.15
.70
1.30
21.4x7
.18
.75
4 x4
.18
.75
1.45
414x414
.18
.75
1.45
3I4X6
.18
.75
1.45
3'4x5y2
4 x5
.18
.18
.75
.75
1.45
1.45
ROLLS
37 8 X 51/2
.25
.95
1.75
10 ft. Roll 241 3
S'sxSTg
.30
1.10
1.95
ins. wide. .SI. 95
4' 4x51/^
.30
1.10
1.95
5 yd. Roll 241,
4 x6
.25
.95
1.75
ins. wide. ..$2.80
414x61^7
.30
1.30
2.25
10 yd. Roll 241 ,
ins. wide. ..$5.15
43,4 X 6I/2
4 x9
.30
.35
1.50
1.75
2.60
2.85
5x7
.35
1.70
2.75
(Furnished only
5 X 7I2
.35
1.80
3.00
in 241, inch
5 x8
.35
1.80
3.15
wndths.)'
51 , X 734
.40
1.95
3.45
3i;xl2
.35
1.90
6 "x8
.45
2.30
4'. 10
61 , X 8I/2
.50
2.50
4.40
7 x9
.55
2.85
5.15
71, X 91^2
.60
3.20
6.00
8 " X 10
.65
3.60
6.70
9 xll
8.70
10 xl2
'. .95
s.'io
10.30
11 xl4 $
65 1.25
7.20
13.45
Canadian
12 xl5
14 xl7 1
80 1.40
00 1.90
8.50
10.80
16.00
20.(;5
Kodak
16 x20 1
30 2.50
14.80
27.90
17 x20 1
40 2.75
15.45
29.95
Co., Limited
18 x22 1
65 3.15
18.00
35.15
20 x24 1
95 3.60
21.15
41.30
Toronto, Can.
_J
26
STUDIO LIGHT and
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
1)
the ARISTO EAGLE
27
Spending is Saving,
when yoa spend
money for chemicals
of known quality
and strength.
To be sure look for
this label:
28 STUDIO LIGHT «72rf
Just Use Average Negatives
VELVET
NEPERA
Is Pitched
to
Duplicate
Aristo
in
Gradation
CANADIAN KODAK CO.
Limited
Toronto, Can.
the ARISTO EAGLE 29
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co.'s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey k Co., limited
Toronto, Canada
30
STUDIO LIGHT and
You can spend
more of your
time outside this
door when you
use the
EASTMAN
PLATE
TANK
Less Trouble,
iNIore Comfort,
Better llesults.
KASTMAN PLATE TAXKS.
5x7
S X 10
§ 4.50
10.00
EASTMAN KODAK CO.
ROCHESTER, N.Y.
All Dealers.
the ARISTO EAGLE
31
THE Cirkut Camera opens up
an entirely new and profitable
field of photographic work.
The user of a Cirkut is not restricted to plates of
conventional sizes; he may include in the nega-
tive as much of the view as the subject may re-
quire. With the No. 16 Cirkut, negatives of any
length up to eighteen feet may be made.
Cirkut Catalog free on request.
Century Camera Division
Eastmaji Kodak Co. Rochester, N.Y.
32
STUDIO LIGHT aiid
A POINTER
Be sure and see samples of these styles
They are the best value ever oifered
The Enqyrcss, Jf^elleslei/ and ^....^^^ Diqjoiit Styles
fiT"
"VA'^E can conscientiously say that these stjles are the best vahie ever offered.
^ ' They are made of medium heavyweiirht stock, matched cdjies, witli a
neat corded silk finish. Embellished with beautiful two lined design with orna-
mental corners, brought up in rich shades to match the border. They are very
attractive in appearance and will prove popular sellers.
Sample of one size free.
They are made in three colors, named as follows: The Empress, tnaAe in
Artist's Brown; the Dupont, in Ash Grey; and the IVelleslei/, in Cream White.
Size
CX
FX
For Photo
Cabinet Oval
Cabinet Square
Size Outside
6x9
6X9
Price per 100
$ 2.50
2.50
DESIGNED AND MANUFACTURED BV
The Canadian Card Co.
TORONTO
CANADA
Aristo Motto
"T ^ 7E believe permanency is the
» » Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
FROM AN ARISTO PLATINO PRINT
By 11. E. Gray Houston, Texas
T? "T?
L^l
ana the ^<^R.IkS^O :^9^guS^
A Magazine of I n f o r m a t i o ti for the Profession
NEW SERIFS
Vol. 1 No. 3
MAY 1 9 0 9
OLD SERIES
No. 100
THE PHOTOGRAPH-
ERS ASSOCIATION
OF AMERICA
COXVENTIOX OF 1909
It is with a sense of optimism
for the future of the P. A. of A.
that plans are contemiilated for
the Rochester convention which
are intricate, arduous and vitally
essential to the future welfare of
]>hotographers. I would shrink
before the task undertaken were
it not for the hearty support and
approval of the rank and file of
our cratt. Their loyal supjiort of
my chief aim and desire, that of
amalgamating the interests of the
state associations, has led me to
believe the tiine has come to
place this matter before our mem-
bers for discussion.
We have year after year spent
our time and money congregat-
ing together, and that we have
been benefitted, instructed and
socially entertained each year is
best proven by the continuous
interest and attendance.
This year we desire you shall
have all the good that has ma-
tured out of the past, but let us
seriously and unselfishly bend our
energies toward i)erfecting a uni-
versal brotherhood A\hich shall
in time include the majority of
the professional jjhotograjjhers of
the United States and Canada,
This is a big undertaking, but
not impossible nor improbable.
All that is needed is the earnest
and selfwilled intent of the best
minds of our profession. Canvass-
ing among our meml^ers for their
opinions has demonstrated that
action is Ijoth wise and expedient.
It has therefore been decided to
start the movement which I hope
Avill culminate in a perfect work-
ing congress of photography.
This plan will in no wise in-
terfere with the state societies,
but to the contrary it will tend
to strengthen and increase them,
as in my opinion M'ith such an
organization no one could become
an active member of the P. A.
of A. unless he hold credentials
from his state society. All others
would be associate members and
would be deprived of none of
the privileges except votmg.
The legislative work could
then be conducted by delegates
from the state associations elect-
ed or appointed by their respect-
STUDIO LIGHT and
ive societies. In order that this
plan may have a practical test I
am placing this matter before
each state society, asking for
delegates who will assemble at
Rochester for the purpose of
perfecting a future plan of ac-
tion. Their report will then be
])laced before om- members for
consideration.
The Ohio-Michigan, the first
convention of the year, has
taken favorable action and the
following delegates have been
appointed :
For Ohio — C. L. Lewis, To-
ledo; \V. L. Smith, St. Mary's;
J. A. Walker, Bowling Green.
For Michigan — E. E. Dotj",
Belding; J. E. Rentchler, Ann
Ai-bor; E. J. Traj", Jackson.
The Canadian Association have
abandoned their convention for
1909; and are to attend the
Rochester convention in body,
and Avill appoint delegates.
They are ready to support this
undertaking, which makes this
year one of opi)ortunity for in-
ternational results.
This invitation is now before
the New York and Pennsylva-
nia state associations for ap-
proval, and Avill be advanced to
all other organized bodies of
professional photographers be-
fore the meeting of our conven-
tion in Jul}'.
Arrangements have been per-
fected whereby the delegates
will meet in the Chamber of
Commerce Hall, aj^art from the
convention; this procedure vnH
demonstrate the wisdom of a
delegated body for legislative
action in the interest of pho-
tographers generally.
As soon as notification of the
election of a delegate is re-
ceived, appropriate credentials
will be assigned him, and no
person will be recognized or ad-
mitted to this congress without
them. The congress Avill act
independently of convention and
repoi-t its deliberations to the
P. A. of A. for amendments, or
adoption.
There are to be other matters
pertaining to the week's accom-
plishments, other than law and
organization, which Avill make
for the Rochester convention
the heaviest week's woi'k in the
history of its twenty-nine years'
service to photogi-aphers.
The School of Photography
will be represented by the fore-
most men of our profession, and
conducted in Convention Hall
under the leadership of Ryland
W. Phillips, of Philadelphia.
For persistence and untiring en-
ergy, this man Phillips has no
superior, and when he conducts
this school we are assured of its
success. Back of him stands
every member of our association,
ready and willing to lend assist-
ance. Details of the school will
be given out later.
The picture exhibit this year
is to be complimentary. This
one feature of convention week
the ARISTO EAGLE
is to prove the contending ojjin-
ion of prizes. I have now filed
away treasured letters of en-
dorsement for the board's atti-
tude on this question fi-om many
leading photographers, all prom-
ising their best efforts and an
exhibit for the Rochester con-
vention. Think of it, seventy
of our leading men promising
from four to six i:)ictures, and at
this early date. I pro])hesy for
the Rochester exhibition one of
the best and most attractive col-
lections m recent years. Many
others will be appealed to to
sustain the prestige of Ameri-
can professional photography.
As the pictures are to be cata-
logued this year, Ave must know
early of your intentions of be-
coming one of the exhibitors.
Therefore be loyal to your asso-
ciation and friends and write
Mr. A. T. Proctor, Huntington,
W. Va., of your intention to
send from four to six of your
best pictures, neatly framed,
that, when our i:)ictures are
hung, Ave may all point Avith
pride to our Art Gallery of I909.
Remember that all pictures are
to be hung by states, so let us
prove Avhat state organization
can do in promoting state pride
— get busy.
The women of America are to
be given a distinction this year
by exhibiting collectively.
Enough signatures have been
received to waiTant the success
of this innovation, but the avo-
men must become interested to
make the best possible shoAving,
and Avith their assured co-opera-
tion success is certain.
There is so much Avork to be
accomplished in this, our first
six-day convention, that we are
having difficulty in finding time
to Avork out the Aveek's program.
One day of the week is given
over to Rochester's manufactur-
ing interests, Avhich are many and
varied. You can choose for your-
self Avhere you can most profit-
ably spend the day. The East-
man Kodak Comi)any have asked
for one night to entertain our
members, and this has been
granted them, and they extend
the invitation to every one, man
or Avoman, photographer or
dealer, Avearing a button, to be
present. You will miss a good
tmie if you stay aAvay.
Redviced railroad rates by
the Trunk Line Association, Ncav
England Passenger Association
and the Eastern Canadian Asso-
ciation, on the certificate plan, to
one fare going, and three-fifths
fare returning, is the first reduced
rate Ave have enjoyed in three
years. I am sure Ave shall be
greatly benefitted by this conces-
sion. Added information along
this line Avill be given out as fast
as received, Avith full instructions
as to the purchasing of reduced
rate tickets.
HoAV about your dues of
$2.00? Have you paid them for
1909? If not, send to L. A.
6
STUDIO LIGHT and
Dozei', Bucyrus, Ohio, and if you
are in arrears he Avill tell you how
you stand. If you are not already
a member and desire to become
one, send $3.00 for niembershi}>
and $2.00 for annual dues, and
upon receipt of $5.00 Mr. Dozer
will order your name on our list
and send you receipt.
Remember the $100 cash
prize which will be awarded
during convention week for
the best invention or process.
Any exhibitor competing must
have article or device on exhibi-
tion throughout convention and
make public demonstration be-
fore convention members at a
time which will be announced
through i^rogram. There should
be general interest in this invi-
tation, and it sometimes happens
that the one who least expects
the awai-d is successful iii taking
home the monej'.
The headquarters for the con-
vention have been located at the
Seneca, a new and modern hotel,
first-class in its appointments and
near to Convention Hall. Write
in advance and secure accommo-
tions. There are other first-class
hotels which offer special rates,
including the Powers, Rochester,
Whitcomb and O shorn.
It is time to begin your prep-
arations for the convention. Get
your exhibit ready now. Take a
week's vacation in July and
attend the big convention in
Rochester. Yours truly,
F. R. Barrows.
A
CHANGE OF BASE
Dcm- j\Ir. Editor :
He rose to the hook, didn't
he?
The editor of the Anti-Organ
has tried to fog the question.
Unfortunately for him, however,
he lost his temper, and is now
Avandering m the fog of his own
creation.
In the article which I quoted
in my letter, published in your
March issue, he said : "The stand-
DARD price of cabinets for some
years past has been $2.00 per
gi'oss less a small cash discomit.
The price was originally lower,
but was iaoosted when the com-
pany thought it had control of
the paper situation."
In my letter I said: "The
price of Aristo Platino caliinets
has never been less than $2.00
per gross."
He 710W says, "I said nothing
about the Hst price."
Pray tell me, if the list price
isn't the standard price, what
is? Next he tries to create an
impression that in the old days
the photographers, mind you, he
says "all professional photogra-
phers," had discounts on Aristo,
and dares me to deny it. Most
emphatically I do.
The facts are that the Aristo
Company received exactly the
same price for Aristo Platino
then that its successor the East-
man Kodak Comi:)any receives
for it now. The list price was the
the ARISTO EAGLE
same, and the discount to the
dealer was the same. It is by no
means true that "all j)rofL-ssional
photographers, " nor for that mat-
ter any considei'able percentage
of them received discounts. It
was the policy of the Aristo
Company to discourage price cut-
ting between dealers, but it is
admitted that that same policy
has been more successfully car-
ried out by the Eastman Kodak
Company than by its predeces-
sors. It costs the dealer on the
average about twenty per cent,
to do business. Surely he is then
entitled to the twenty- five per
cent, discount which he receives,
leaving him five per cent. net.
The square issue was and is:
The Anti-Organ stated that your
publishers had " b o o s t e d "
prices, and inferred that it was
for the sake of fattening the
dividends. The facts are that
you did nothing of the kind, and
that you do not receive one iota
more for the product than did
your predecessors.
I suggest that before making
so many easily controvertil)le
statements that the editor of the
Anti-Organ study up the history
of the photographic business in
this, the land of his adoption.
Yours truly,
Stereoscope.
P. S.— Please, Mr. Editor, do
you know of any manufacturer
that has, within the last decade,
recommended a hot hypo alum
bath for sepia toning? My guess
is, that hot hypo went out about
ten years ago, being succeeded
by the better actor, cold alum,
which was in turn succeeded
several years ago by your re-de-
velopment process. I am
prompted to these remarks and
questions by an advertisement I
saw the other day, which had a
paragraph in it that read like
this: "No uncertain, tedious,
slow and unsafe hot hypo alum
bath need be considered."
If you can find out Avho wrote
that ad you had better invite
him to come up to Rochester
and see what's really domg in
the photographic Avorld. Only
be sure to let him know there's
a railroad — he may not have
heard of it yet, and it would be
too bad to have him waste his
valuable time coming up by
canal.
Who Avas it that said, "Every
whale has its barnacles, every
success its imitators"? Whoever
it was, I'll bet my studio against
a pound of hypo that he didn't
travel by canal ten years after
the railroad opened.
s.
National Convention — Rochester
July 19, 20, 21, 22, 23, 24
STUDIO LIGHT and
R
OYAL NEPERA
PURE WHITE
If Graduate, the man Avho
took up nearly two pages of
March Studio Light telUng about
how good Rojal Nepera (India-
tint) is, had only seen the new
Royal Nepera Pure White before
he wrote his article, he would
have filled the whole book if Ave
had let him.
Every good thing that he said
about Royal Nepera — the India-
tint kind — applies to the new
Royal Nepera Pure White. And
as an additional advantage the
new paper, as the name indi-
cates, is on a white, perfectly
white, stock.
It's a paper for either black
and white or sepias, and it
doesn't need comparing with any
other paper. You can follow the
straight formula for black and
white and the results are brilliant
l)ut full of gradation. You can
juggle it a bit if you wish, for
one man Avill like a warm black
and another a cold black. One
man will like a print a little
softer and another a little harder.
Royal Nepera Pure White is the
most tractable paper you ever
saw. It seems to want to be ac-
commodating, and Avhile sure to
come along alright by strict ad-
herence to the regular formula
will do most anything with a lit-
tle coaxing — and with the same
kind of treatment will do pre-
cisely the same thing the next
time. Perhaps the best descrip-
tion of a black and white Royal
Nejiera Pure White print that
we can give is to say that we
have seen some rarely fine plati-
nums that were most as good.
And sepia toned by re-devel-
opment it has a delicacy that you
simply don't get on other papers.
Not a whit of the original grada-
tion is lost. You simplj' change
the color. (Here's a case where
color should be spelled c-o-1-
o-u-r, just as it is in the old art
books.) There's no question
about the sepias having found
favor. They are the growing
vogue, and here's a paper that
you can furnish them on easily,
satisfactorily, profitably. Gradu-
ate's plea that the India-tint
stock harmonizes with the sejiia
tone is well founded, but the
average customer will prefer the
pure white stock because of the
added sparkle that it gives to
the high-lights. Take a very
contrasty negative, with sketchy
backgrounds and broad, deep
shadows, and it will produce a
more artistic sejjia print on the In-
dia-tint Royal than on any other
paper, but for the average nega-
tive and the average customer
the Pure White has just the
snappy touch that will please.
Royal Nepera Pure White is
an all around i)aper that enables
j'ou to furnish two very different
styles of prints (black and white
or sepia) fi'om out of the same
box. Like the other Royals it is
the ARISTO EAGLE
FROM AN ARISTO PLATING PRINT
By U. E. Gray Houston, Texas
10
STUDIO LIGHT and
really a double weight paper,
though sold at the single Aveight
price, and as it lies flat — not
stiff like a piece of roofing tin,
but flexibly flat — it is just right
for delivering in folders. Though
a new i)roduct it is by no means
an experiment, for chemically it
is simply the coating of our well
tried and thoroughly relialile
Royal Nepera emulsion on a pure
white stock which is similar in
all, save color, to the India-tint
Royal stock.
Rojal Nepera Pure White
may now be had of photograi)hic
stock dealers everywhere. In
ordering be sure, however, to
specify "Pure White," otherwise
there is a likelihood that you will
be fiu-nished the India-tint. Pro-
fessional sizes onlj', and at the
same price as Nepera single
weight papers.
Royal Nepera Pure White
marks the greatest advance that
has been made in developing
papers in a decade. It combines
in a degree not found in any
other paper the physical qualities
that make it a pleasure to handle
and the chemical qualities that
make it — for both the photogra-
phers and the customer — a pleas-
ui-e to deliver.
$1400 in cash prizes for the
professional in the 1909 Kodak
Advertising Contest.
r^OIl CONVENIENCE
Did you ever hurry into
your dark-room, or some other
l)ortion of your studio, and —
crash down goes a rack full of
negatives? Mighty cai-eless to
leave 'em there, but it is such
a hard thing to find a good place
to dry negatives. Usually the
best place to dry them is just
the place some one will run
against or fall over them. In
our own model studio we feel
that this is one of the problems
we have satisfactorily solved.
As shown in the accompanying
diagram the negative dryer is a
part of the loading bench, the
negatives being racked on a slat-
ted shelf underneath the bench,
and i^rotected bj" a slatted door,
entirely out of the way of any
one working within the room.
The hinged door inay be let
down and supported by a stop,
as shown in the drawing, foi-m-
ing a shelf when placing the
negatives in the dryer or with-
drawing them for examination.
At one end of the shelf is placed
an electric fan for creating a
current of air. The fan is wired
in connection with an incandes-
cent bulb, which may be turned
on whenever necessary to reduce
the speed of the fan. Fastened
to the wall over the loading
bench is a convenient cupboard
for the storage of plates or extra
holders . The ruby light for use in
loading plates is shielded by an
the ARISTO EAGLE
11
opaque revolving reflector, which
may be turned so as to allow the
light to shine in anj' direction.
where you want it and acting as
an insurance against the "just
borrowing it for a minute" habit.
S^e.^-,
ffuB Y L/CmT -
^SBf\S^ PIPE COUNT£.R '^E h
'-'Brush for P'lj^tcs
R£c>uc£ sp£ £ o or r^f^ —
Another simple and conven- This changing table and neg-
ient feature is the cord and ative dryer can be easily con-
brass pipe counter-weighty for structed by any carpenter with
suspending the dust bi'ush just the diagram to aid him.
12
STUDIO LIGHT and
A
N ANNOYANCE
A V O I D E R
Practically every photographer
finds more or less use for a view
camera. For the commercial and
view man this type of instrmnent
is indispensalile and the regular
studio man frequently finds use
for it. There are view cameras
and view cameras, many of them
have shortcomings that evidence
themselves just when you least
expect them or when they are
most distressingly annoying.
Working in a hurry, we all
know how cantankerous that long
threaded screw that locks the
extension lied to the camera body
can be, and how wobbly some of
the view boxes are, especially
when we are using extremely
short focus lenses. Most of us
have experienced the delightful
sensation incident upon discover-
ing that part of our negative has
been cut oif because Ave forgot to
loop up the bellows. Then again,
through some misfortune Ave hap-
pened to insert our plate holder
slide corner wise, making room
for a ray of light that squirts fog
clear across the plate.
All of us have been hoping for
a \ieAv box that Avouid avoid all
these distressing httle annoj'an-
ces, that Avould in addition be
light, strong, compact and hand-
some in appearance — and at last
we have it, a good deal nearer
the ideal view camera than we
ever expected to find.
It's called the Empire State
No. 2, has double SAA'ing, rising
and falling front actuated by rack
and ])inion, front and back focus,
reversible back, strap handle and
comes AA'ith case and plate holder.
Yes, youA'e seen cameras be-
fore Avith these features, but note
these important advantages.
Sliding tripod block — This is a
heavy block Avhich clamps rigidly
at any point of the front exten-
sion so that the box may be sup-
ported directly above the tripod
Avhen short focus lenses are used.
Automatic bellows support — You
can't forget to hook up the bel-
loAvs, for this simple device auto-
matically keeps the bellows up in
place at all times. Requires no
attention. Folds automatically
Avhen camera is closed.
Neiu light protector — This is a
supplementary hght trap made
into the camera back, so that
leakage is impossible e\' en if the
plate holder trap were defective.
No need to throAV the cloth over
the camera back Avhen Avithdraw-
ing the slide.
New extension clamp — The old
fashioned long threaded screw
has been replaced in this model
by a special clamp Avhich is
merely pushed in and given a
quarter turn to hold each exten-
sion absolutely rigid.
Ease of operation — All operat-
ing nuts are located on the right
hand side. Clamping nuts on the
left. No confusion in operating
and clamping. No chance of
the ARISTO EAGLE
13
FROM AN ARISTO PLATINO PRINT
By n. E. Gray Houston, Texas
14
STUDIO LIGHT a>id
tightening an adjustment while
trj'ing to manipulate it.
Complete descrii)tion of this
camera can be had from the
Rochester Optical Division.
These are the prices :
5 X 7, 833.00 Draw 22 inches
617X81 2, 25.00 " 2T "
8 " X 10, 28.00 " 30 "
npHE SHOW CASE
■*• The introductory chapter
in "The Art of Decorating" has
this to say:
"The show window displaj- is
an acknowledged attribute of
trade winning. It is the mer-
chant's closest connecting link
with the public. Many a retail
business stands or falls accord-
ingly as the show window at-
tracts or repels customers; for,
by the show uindotcs the public
will judge the store. The su-
preme test of merit in a show
window is that it will advertise
and sell goods. The general
public is composed entirely of
possible customers, but only the
pleased element thereof may be
considered as probable cus-
tomers."
If the public conceives a fa-
voral^le impression of youi- stu-
dio by a passing glance at your
shoAv case thej' Ijecome probable
customers because they have
been brought to a condition of
mind which must always precede
a purchase.
Granted then, that the show
case is a most important factor
in the securing of business, do
we make the most of it.'' Why,
of course, our show case is al-
ways filled ■vWth pictures from
our best negatives — but, wait a
minute, how long have those
same pictures been in that case?
Things that present the same
front to us every day soon lose
their identity and we pass them
by with no more attention than
we pay to the flagstones in the
pavement. The old town pump
might stand on the corner in its
dingy grayness for months and
you would never notice it, but
some night let some one pahit it
red, and the next morning you
and every one else would notice
it, and then if next week it
should he painted green, and a
few nights later decorated with
stripes, you would look for that
pump every time you went by,
to see what had been done to it.
This comparison with your
show case may be a bit over-
draAvn, but it apjilies neverthe-
less, because if you do not edu-
cate your public to look for new
and interesting things in your
show case, they soon pass it by
A\ithout even a glance, and it
becomes a positive detriment to
your business.
Now let us go about on the
other tack for a moment. You
are a live wire and change your
show case frequently — and so
does your competitor, so in or-
the ARISTO EAGLE
15
der to attract the attention that
will pull in the dollars we must
do a few extra stunts. Suppose
we try a few special displays.
One for instance, of the seven
ages of man, using the picture
of a baby in his nurse's arms,
then one of a child of three,
then of a school boy, another of
a young man of about twenty-
one, then one of a man about
thirty-five, and complete the
series with the portrait of some
fine looking old i)atriarch with
snowy hair and beard. A neat
httle card with an appropriate
quotation will strengthen this
display. Next week let us try
a show case full of young girls,
all as attractive as possible, with
a little card "Sweet Sixteen."
Another week, give the young
men a chance, fill your case with
the chaps just turning twenty-
one with a little card "First
Voters" or something similar.
For a June or October display,
a collection of brides. Devote a
week to prominent citizens, an-
other week to society ladies, a
week to the grandmothers, and
with each display make use of the
little card calling attention to the
particular dis])lay. All this means
work and thought, but if persist-
ently carried out each week you
will have your public looking for
and at your show case every time
they pass, and when they want
pictures, they will come to you
involuntarily. Make your show
case pay dividends.
o
UR ILLUSTRATIOxNS
We are pleased to afford
in this issue some examples of
the excellent work from the stu-
dio of Mr. H. E. Gray, of Hous-
ton, Texas.
Mr. Gray is one of the lead-
ing j)hot()graphers of the south-
west, and presides over a hand-
some and well appointed studio.
Mr. Gray attributes much of
his success to the continued use
of good old Aristo.
s
IMPLE AND CON-
VINCING
"Whj-, they are the simplest
sort of {pictures— the kind that
one could find most any place."
Such has been the thought of
every one who has examined the
pages of the Portfolio of the
I9O8 Kodak Advertising Compe-
tition and studied the prize win-
ning jiictures.
Why, there is Katherine Jones
or Marj' Kidder everj' bit as at-
tractive as the prize winner girls,
and why didn't I think of old
Doctor Thompson and his two
grand-children, and there's
Charlie Smart's wife M'ith her
pretty little three-year-old, — I
could have made a picture like
that one of Mrs. Pearce's just as
easy. And there's that little place
down by the brook — just around
the bend from the swimming
hole — about the prettiest little
16
STUDIO LIGHT and
place you ever saw ; why, I could
have taken my youngsters down
there and made something great.
There's those two girls develop-
ing film in the kitchen, and the
two standing by the dark room
door, Jennie and Ethel could
have posed fine for that. And I
wouldn't have had to do any
special fixing up either — just the
simple, natural suiToundings.
That is the whole story, just
simple, natural human beings, in
natural and logical sourround-
ings — if the}' possess more than
the average of good looks, so
much the better, but not abso-
lutely necessarj".
All you have to do to stand a
good chance of being listed Avith
the winners in the 1909 Kodak
Advertising contest is to take
your simple, natural humans, in
simple natural sourroundings, and
make your jjicture tell some sim-
ple story that will create a desire
for a Kodak or an interest in the
Kodak way of picture makmg.
As a help, study the pictures
used for advertising in the gen-
eral magazines and note how
simj^ly they tell their story.
You still have plenty of time,
but not any too much, so begin
planning and making your prize
Avinning prints now. If you
haven't seen one, a postal card
addressed to our advertising de-
partment will bring you a copy of
the portfolio of successful pictures
in our 19O8 Kodak Advertising
Contest.
rpHERMIC
-*- Most of us are not greatly
troubled by climatic conditions
during the heated tenn, and can,
without much difficult}^, dispose
of such hot weather troubles as
arise.
In some localities, however,
the heated tenn brings photo-
graphic troubles galore, particu-
larl}^ in the development part of
the work.
Trj- as Ave will, it is almost
impossible to maintain the nor-
mal degree of temperature dur-
ing development, and frilling
and similar trouV)les make life a
burden.
The neAv Standard Thermic
Plate meets perfectly any reason-
able demand of the photographer
laboring under the disadvantages
of humidity and high tempera-
ture. The Standard Thermic is
physically and chemically harder
than the other brands of Stand-
ard plates. The emulsion is
harder, perhaps tougher is a bet-
ter Avord, and Avill stand a higher
temperature without frilling.
Standard Thermic has also the
speed and latitude and, another
strong point, requires no special
manii)ulation or modification of
developer.
Standard Thermic is a good
plate anyAvhere, but its qualities
Avill be most highly appreciated
in latitudes AA-here a tough emul-
sion is required to Avithstand high
temperature.
the ARISTO EAGLE
17
FROM AN ARISTO PLATIXO PRINT
By H. E. Gray Houston, Texas
18
STUDIO LIGHT and
WITHOUT COST
About this time of the
year we commence to read arti-
cles on Development troubles' '
and Dark room difficulties,"
and are told how to maintain an
even temperature, how to avoid
frilling and fog in half a hundred
different ways; how to test our
own dark room lamps, how to
remain happy though suffocated,
and how to more or less satis-
factorily dodge the troubles and
inconveniences incident to pro-
longed incarceration in the dark
room.
It is to laugh.
The sovereign remedy is so
simple — Tank Development.
A year or so ago some ques-
tion might have been raised as
to the quality of negative pro-
duced by this method, but to-
day the thousands of tanks in
constant and successful use in
studios the world over have
demonstrated the superiority of
this method over the tentative
dark room way.
Comfort, convenience and re-
sults. These three points score
in favor of the tank. The re-
maining point is that of econ-
omj"; we have the dark room
with its necessary equipment of
trays, lamps, etc., so why should
we spend money for the tank
when w e can produce good
enough results without it?
An eight by ten Eastman
Plate Tank costs ten dollars.
Now how long have we got to
use it to get our money back,
and enjoy its admitted good
features without cost to us? We
can, if we are expert, and will-
ing to take some chances, de-
velop eight five by sevens at one
time, while the tank Mill accom-
modate twenty-four. The tank
will develop the twenty-four
plates perfectly in thirty min-
utes, and will demand our per-
sonal attention, not to exceed
ten minutes, leaving twenty min-
utes to devote to other things
outside of the dark room. To de-
velop twenty-four five by seven
plates by the regulation dark
room method will require about
four times ten minutes and de-
mand personal attention every
one of those minutes. Any way
we estimate it, the tank will save
one-half or more of the time
spent for development and at
that rate it will not require many
weeks use of the tank to pay for
it, after which all the economy,
comfort and convenience of the
tank are ours tvithout cost.
There is no argument against
the tank.
Have you the Canadian Card
Co.'s 1909 catalogue? If not,
write for it to-day, it's full of
live suggestions for making
money .
the ARISTO EAGLE
19
FROM AN ARISTO PLATING PRINT
By H. E. Gray Houston, Texas
20
STUDIO LIGHT aiid
I
NSURANCE
"It isn't what you spend,
but what you get for what you
spend." — Yes, this is another
"tested chemical" stoiy — and if
you are not interested in busi-
ness insurance skip and turn
over. We have spent thousands
of dollars in the procuring of
chemicals and in the compound-
ing of chemical preparations
that we know are right.
We ought to? — granted —
and more, we had to.
It is of the utmost importance
to us that our sensitive products
receive the best possible treat-
ment, so that they may, in your
hands, yield the best possible
results. The highest grade
cheinicals cost us more money
than the ordinary grocery store
variety and they are worth it to
us and to you. It is worth the
extra cost to us to know that we
are putting into your hands the
best possible chemicals Mith
Avhich to work our products and
it is worth the small increase in
price to you, many times over,
to know that you are backing up
the brains and skill of your-
self and your workmen with
the best the market affords, and
that when you have produced
an unusually beautiful effect in
lighting and posing, that you are
not handicapping the final result
by the use of indifferent ma-
terials anywhere in its produc-
tion.
The best is always worth its
cost.
On the package is your insur-
ance policy at a low premium
rate.
r^IXING UP
"*■ There is a certain big
railroad system that has been
made the butt of a good many
jokes. One of the stories they
tell is this: A local accommo-
dation slowed down, jerked
along a Httle ways and came to
a dead stop. The fireman
crawled over the tender, walked
through the luggage compart-
ment of the combination car into
the smoker and inquired, "Any
you fellers got a piece of string
— the engineer Avants to fix the
engine?"
We all like to hang on to the
things that have sei'ved us well,
even when they are past practi-
cal usefulness and require bol-
stering up with a piece of string
or other make-shift repair, to
l)erform their functions. In get-
ting ready for the spring busy
time we usually find something
out of kilter, and, if we are
wise, forestall any break-downs
when delays cost money.
the ARISTO EAGLE
21
FROM AN ARISTO PLATINO PRINT
By H. E. Gray Houston, Texas
22
STUDIO LIGHT a7id
That studio stand has been
acting a bit ci'anky and wobbly
of late. Supposing it should
stick just when we were posing
Mrs. Bank President or that
large group.
That neAV Semi-Centennial
Stand of the Century Division
conies as near being complete as
anj'thing we know of, and they
have a number of other styles,
some at a very low figure, and
all Century quality.
A ncAV shutter may be need-
ed. The Auto Studio Shutter
has a lot of good points to rec-
ommend it. You can use it with a
number of different lenses, and it
is really, truly, a noiseless shutter.
That old goods box, with the
bottom set in on a slant has just
about seen its best days as a re-
touching stand. The New Cen-
tury Retouching Stand is not
onlj^ mighty convenient, but
looks well and don't cost much.
And the printer says the print-
ing frames are some of ' era pret-
ty badly warped; and — well,
say, why don't you write and
ask the Century Division for a
copy of their catalogue? That
will show you just what you do
need, and your dealer can have
it for you in a jiffy.
A
H I T
In our April issue ap-
peared the first of the drawings
we have had prepared to assist
the professional in advertising
his work in an attractive and up-
to-date manner. AVe assumed the
profession would gladh" embrace
the opportunity, and thej' have.
The orders for electros are com-
ing in steadily, and we know if
they are judicioush" used that
they will bring results.
On page 23 Avill be found the
drawing and sample advertise-
ment for this month.
You will agree with us, we
feel sure, that the drawing and
copy are timely and attractive,
and we hope you will follow up
your first efforts with this copy
and reap a goodly harvest in the
month of brides. The electro
Avill be furnished for fifty cents
postpaid. Please order by num-
ber and remit in stam]is. Do not
overlook the fact that we cannot
furnish this electro to more than
one photograi)her in the same
town, and that it will be first
come, first served.
Good advertising of good
goods, and good service must
bring success.
TT'EEr POSTED on the Eastnmn School
-^^^^ of Professional Photography dates
Bulletin on page 24.
see
the ARISTO EAGLE
23
THE ONLY CON-
DITION
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photographers in the same
town would not care to use
the same cut, and we are
therefore obliged to limit
this offer to one photogra-
pher in a town. It Avill be
a case of first come first
served. The first order
from a city will be promptly
filled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, will be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order in first, as it would not
be fair to give the man Avho
happens to get in his order
early one month, a pennanent
advantage ; Ave shall book no
orders in advance. They
must always specify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand for
these advertising cuts to war-
rant our furnishing a larger
variety, we shall be glad to
do so. „ -
L. K. Co., Ltd.
Don't forget to be
photographed imme-
diately after this in-
teresting occasion.
And don't forget to
have the photographs
taken by
The
Pyro
Studio
No. ijl
24 STUDIO LIGHT r/wf/
B
U L L E T I N : THE EASTMAN SCHOOL OF
PROFESSIONAL PHOTOGRAPHY FOR 1909
Illinois Convention, Springfield, 111., May 4, 5, 6, 7.
Auspices W. F. Uhlman, St. Joseph, Mo., May 11, 12, 13.
Auspices Charles Lawrence, Wichita, Kansas, May 18, 19, 20.
Auspices C. Weichsel Co., Dallas, Texas, Maj' 25, 26, 27.
Auspices F. J. Feldman, El Paso, Texas, June 1, 2, 3.
Auspices Rowland & Dewey Co., Los Angeles, Cal.. June 8, 9, 10.
Auspices Hirsch & Kaiser, San Francisco, Cal., June 15, l6, 17.
Auspices Portland Photo Supply Co., Portland, Oregon, June
22, 23, 24.
Auspices Tacoma Dental & Photo Supplj' Co., Tacoma, Wash.,
June 29, 30, July 1.
Auspices John W. Graham & Co., Spokane, Wash., July 7, 8, 9-
Auspices Robt. Dempster Co., Omaha, Neb., July 15, l6, 17-
Auspices Memphis Photo Supply Co., Memphis, Tenn., July
20, 21, 22.
Auspices Des Moines Photo Materials Co., Des Moines, Iowa,
July 27, 28, 29.
the ARISTO EAGLE
25
Commer-
cial
Aristo
Platino
ROLLS
10 ft. Roll 241 2
ins. wide. .§1,95
5 yd. Roll 241 2
ins. wide. ..§2.80
10 yd. Roll 24^2
ins. wide. .-So. 15
(Furnished only
in 24^2 inch
widths.)
Canadian
Kodak
Co., Limited
Toronto, Can.
Per Per
Per
Per
Size !jDoz. Doz.
3 2 Gross
Gross
2I4X2I4
$ .15
$ .60
$1.05
2i,x2i,
.15
.60
1.05
2I4X3I4
.15
.60
1.05
214x31,
.15
.60
1.05
2I4X334
.15
.()0
1.05
2i,x4i4
.15
.60
1.10
3 "x4
.15
.60
1.05
31 , X 31 ',
.15
.70
1.30
3I4X4I4
.15
.70
1.30
31, X 4
.15
.70
1.30
2I4X7
.18
.75
4 x4
.18
.75
1.45
414x414
.18
.75
1.45
3I4X6
.18
.75
1.45
3' 4x5}',
.18
.75
1.45
4x5"
.18
.75
1.45
3''s X dV-?
.25
.95
1.75
8'sx57i
.30
1.10
1.95
414X51/2
.30
1.10
1.95
4 x6
.25
.95
1.75
4I4X6I',
.30
1.30
2.25
434x61 2
.30
1.50
2.60
4x9
.35
1.75
2.85
5 x7
.35
1.70
2.75
5 x 71 ',
.35
1.80
3.00
5x8
.35
1.80
3.15
51^x734
.40
1.95
3.45
3i,xl2
.35
1.90
6 x8
.45
2.30
4.10
6i,x8i2
.50
2.50
4.40
7 'x9
.55
2.85
5.15
71 2x91-2
.60
3.20
6.00
8 xlO
.65
3.60
6.70
9 xll
8.70
10 xl2
'. .95
5.40
10.30
11 xl4 $
65 1.25
7.20
13.45
12 xl5
80 1.40
8.50
16.00
14 xl7 1
00 1.90
10.80
20.65
16 x20 1
30 2.50
14.80
27.90
17 x20 1
.40 2.75
15.45
29.95
18 x22 1
65 3.15
18.00
35.15
20 x24 1
.95 3.60
21.15
41.30
26 STUDIO LIGHT «Hrf
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
the ARISTO EAGLE
27
Demand a certifi-
cate of character
from your chemical
assistants :
28
STUDIO LIGHT and
A NEW NEPERA—
Royal
Pure White
All the breadth and softness of India-tint Royal
Nepera with the added sparkle that the pure white
stock gives to the high lights.
When sepia toned by re-development it possesses
a richness of color not to be found in an}' other de-
veloping paper — and the prints lie flat.
CANADIAN KODAK CO.
Limited
Toronto, Can,
the ARISTO EAGLE 29
Nepera
Waxing Solution
Helps detail and adds lustre
to Sepia prints
Especially effective on Sepia
toned lloyal Nepera and Royal
Velox prints.
Apply evenly with Canton
Flannel, and rub into the
surface.
Price, per bottle, Tiventy Cents
All Dealers
Canadian Kodak Co,, Lttd,
Toronto, C(i)in(l(i
30
STUDIO LIGHT and
You can spend
more of your
time outside tliis
door when you
use the
EASTMAN
PLATE
TANK
Less Trouble,
]More Comfort,
Better Results.
EASTMAN PLATE TANKS.
5x7 . . . . % l.SO
Canadian Kodak Co.,
Ltd.
Toronto, Canada
All Dealers.
ihe ARISTO EAGLE 81
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co.'s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey ^ Co., limited
Toronto, Canada
32
STUDIO LIGHT and
A POINTER
Be sure and see samples of these styles
They are the best value ever offered
The Empress, Jf'^eUcslcy and ,„.,^^ Dupont Styles
W
'E can conscientiously say that these stjles are the best value ever offered.
They are made of medium heavyweitrlit stock, matched edircs, witli a
neat corded silk finish. EmljellislH-d with l)eautiful two lined design with orna-
mental corners, brought up in rich shades to matcli the border. They are very
attractive in appearance and will prove popular sellers.
Sample of one size free.
Tliey are made in three colors, named as follows: Tlie Empress, made in
Artists Brown; the Dupont, in Ash Grey; and the Wellesley, in Cream White.
Size
CX
FX
For Photo
Cabinet Oval
Cabinet Square
Size Outside
6x9
6x9
Price per 100
$ 2.50
2.50
DESIGSED AND MANUFACTURED BY
The Canadian Card Co.
TORONTO
CANADA
Aristo Motto
'T ^ fE believe permanency is the
' • Keiistone of Photographir:
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surrovmd both with every safe-
guard known to chemical science
and our own experience."
FROM AN ARISTO PLATINO PRINT
By Filson d' l^on Sleitbenville, Ohio
T7 T7
L^l
ana Me ^^R^IkS^O [^^T^GI^B^
A Magazine of Information for the Profession
NEW SERIES
Vol . 1 Nl). t
J I' N E 1909
OLD S E R I ES
No. 101
REDUCED RAILROAD
RATES TO ROCH-
ESTER CONVENTION
ROCHESTER, N. Y.
JULY 19 TO .'4, 1909
Do not fail to as It- fur certificate
when purchasijig ticket to lioch-
ester which entitles you to three-
Jiftlis fare returning.
Cei'tificates are issued at the
time the going ticket is pur-
chased and may be secured from
Julyl5th.to21st. inclusive. Make
inquiry of your local ticket agent
to ascertain if he is supplied with
certificates, if he is not, he will
advise you of the nearest point
where they can be secured.
Present yourself at the ticket
office at least one-half hour early
that you may not be detained
from procuring your certificate
before the departure of the train.
IMMEDIATELY upon your
arrival at the convention hall de-
posit your certificate with L. A.
Dozer, Treas., at the box office.
The special agent of the railroad
associations will be at the con-
vention hall to validate certifi-
cates from 9 A. M. to 6 p. M. of
July 22d., 23d. and 24th. A
charge of twenty-five cents will
be made for validating each
certificate. If you arrive at the
convention later than July 24th.
the validating agent will have left
and you will therefore be unable
to get the benefit of the reduced
fare home.
To secure your return passage
home, present your validated
certificate at the railroad office
and the agent will supply you
Avith j'our return trip ticket upon
payment of three-fiths of the
amount of the fare paid for going
ticket.
Return trip tickets may be
purchased with certificates at re-
duced rates from July 22nd. to
midnight of July 28th.
The following railroad associa-
tions have allowed the reduced
railroad rates :
The Trunk Line Association
comprises the following states,
New York, Pennsylvania, West
^'irginia, New Jersey and Dela-
ware, with the following rail-
roads offering reduced fares :
Baltimore & Ohio, Buffalo &
Susquehanna, Buffalo, Rochester &
Pittsburgh, Central of New Jersey,
Chesapeake & Ohio, Chesapeake S.
S. Co., Cumberland Valley, Delaware
STUDIO LIGHT and
& Hudson, Erie, Delaware, Lacka-
wanna & Western, Fonda, Johns-
town & Gloversville, Jamestown,
Chautauqua & Lake Erie, Lehigh
Valley, New York Central & Hud-
son River, New York, Phila. &
Norfolk, Norfolk & Washington S.
S. Co., Pennsylvania, Northern Cen-
tral, Philadelphia & Erie, Philadel-
phia, Baltimore & Washington, West
Jersey & Sea Shore, Pittsburg,
Shawmut & Northern, Western
Maryland, West Shore.
The New England Passenger
Association, comi)rising the states
of Maine, New Hampshire, \ev-
mont, Massachusetts, Connecti-
cut, and Rhode Island, with the
following railroads oifering re-
duced fares:
Boston & Albany, Boston &
Maine, Canadian Pacific ( eastern
lines). Central Vermont, Grand
Trunk, Maine Central, N. Y., N. H.
& Hartford ( including sound lines
N. E. Nav. Co.).
Eastern Canadian Passenger
Association, comprising the prov-
inces of eastern C'anada.with the
following railroads offering re-
duced fares:
Algoma Central & Hudson Bay,
Bay of Quinte, Boston & Maine,
Brockville, Westport & Northwest-
ern, Canadian Northern Ontario,
Canadian Northern Quebec, Cana-
dian Pacific (eastern lines). Central
Ontario, Central Vermont, Domin-
ion Atlantic, Grand Trunk, Inter-
colonial R. R., Irondale, Bancroft
& Ottawa, Kingston & Pembroke,
Michigan Central, N. Y. Central &
Hudson R. R., Orford Mountain,
Ottawa & N. Y., Pere Marquette,
Quebec Central, Quebec, Montreal
& Southern, Rutland R. R., Temis-
couata R. R., Temiskaming &
Northern Ontario, Toronto, Hamil-
ton, & Buffalo, Wabash R. R.
The following Navigation
Companies make special rates
which may be had upon applica-
tion :
Huntsville, Lake of Bays & Lake
Simcoe Nav. Co., Muskoka Nav.
Co., Niagara Nav. Co., Northern
Nav. Co., Ottawa River Nav. Co.,
Pembroke Nav. Co., Richelieu &
Ontario Nav. Co., Rideau Lakes
Nav. Co., Trent Valley Nav. Co.
Central Passenger Association,
com]n-ising the following states,
Ohio, Indiana, Lower Michigan,
and that part of Illinois south of
a line drawn fi-om Chicago to
Keokuk, with the following rail-
roads offering reduced fares :
Ann Arbor R. R., B. & O. South-
western R. R., B. & L. E. R. R.,
Big Four Route, B. R. & P. Ry.,
Chicago & Alton R. R., C. & E." I.
R. R., C. & E. & Erie R. R., C. I.
& L. Ry., C. L & S. Ry., C. R. &
M. Line, C. R. I. & P. Rv., C. & M.
V. R. R., C. H. & D. Ry., C. & B.
Transit Co., Cleveland & Toledo
Line, D. & B. S. Co., D. & C. N.
Co., D. & M. Rv., C. & O. Ry., D.
T. & I. Ry., D. A. V. & P. Ry.,
E. & L R. R., E. & T. H. R. R.,
Ft. W. C. & L. R. R., G. R. & I.
Ry., G. T. Rv- Svstem, Hocking
V'alley Ry., L. E. & W. R. R., L.
S. & M. S. Rv., L. & N. R. R., L.
H. & St. L. Ry., M. C. & C. R. R.,
Mich. Central R. R., Mobile & O.
R. R., N. Y. C. & St. L. R. R.,
Northern O. R. R., O. Central
Lines, Penna. Lines, Pere Marquette
Ry., P. & L. E. R. R., P. L. & W.
R. R., Southern Ry. (St. Louis
Div.), T. St. L. & W. R. R., Van-
dalia Rv., Wabash R. R., Wab.
Pitts. Ter. Ry., W. & L. E. R. R.,
Z. & W. Ry.
The JVestern Passenger Asso-
ciation, comprising the following
states, Minnesota, Wisconsin,
the ARISTO EAGLE
So. Dakota, Iowa, Nebraska,
Kansas and Missouri north from a
line drawn from St. Louis to Kan-
sas City, and No. Dakota east of
Bismarck. From a number of
points in these states tourist rates
may be secured to Chicago from
St. Louis, and Chicago certificates
may be secured for the SJ5 re-
turn trip fare. Photographers in
these states desirous of attending
the Convention shoukl make in-
quiry regarding these i-ates in
advance. Local ticket agents
will supply the information.
Southwestern Passengei- Asso-
ciation, comi)rising the states of
Texas, Arkansas, Oklahoma, and
Missouri south of a line drawn
from Kansas City to St. Louis.
This association instructs to ad-
vise photographers that a low
summer tourist rate will be in
effect to Rochester at the time
of our convention. An earlj- in-
quiry of your local ticket agent
will give you definite infomiation.
Certificates may be procured
from Cairo, Ilhnois, and St. Louis
to Rochester on the basis of one
fare going and SJb fare re-
turning.
Southeastern Passenger Asso-
ciation, comjjrising the states of
Kentucky, Mrginia. Tennessee,
North Carolina, South Carolina,
Mississippi, Alabama, Georgia,
Florida. Photographers in this
territory are promised no specific
reduced rate by this association,
but are requested to inquire as to
such tourist rates as may be in
efiect to Rochester at this time.
Parties living in this territory
may secure certificates at the re-
duced rates from border line cities
of Indiana, Illinois and Ohio, also
from Huntington, Charlottes-
ville, and Charleston, W. Va.,
and Washington, D. C.
For the information of those
living in states not mentioned in
this list would advise that no
reduced rate concessions have
been secured.
Fraternally yours,
F. R. Barrows,
Pres. P. A. of A.
NOT TO BE READ BY
PHOTOGRAPHERS'
WIVES
That the Eastman Plate Tank
is a time saver when used in the
ordinary manner has been many
times demonstrated, but it has
remained for a professional in
Texas to go a step farther. At
night, just before closing the
studio, he starts the plates de-
veloping and carries the tank
home Mith him, reaching there a
short time before the plates are
due to come out of the devel-
oper. These are fixed and washed
at home, and in the morning
carried back to the studio, all
ready for proofing.
This ought to be a fine scheme
for the wives of those who find
it difficult to be home in time
for supper.
STUDIO LIGHT and
THE CENTURY AUTO-
MATIC PRINTING
MACHINE
The Century Automatic Print-
ing Machine is not the first de-
vice offered to the i)rofession for
the printing of developing-out
fk
the foot levi'r. release and re-
move exposed sheet. With nega-
tives of average densitj^ it is
easilj' possible to make twenty ex-
posures per minute, as l)oth hands
are free to handle the pajjcr.
The l>ox is lined with sheet steel.
MAKING THE EXPOSURE
papers, but it is easily first in sim-
plicity of operation, quality of
work and econoni}'.
As shown in the accompanying
illustrations, the machine consists
of an electric light box sup{)orted
on a stand, with a simple and
positive device for bringing the
negative and paper into perfect
contact during the exposure. The
operation is very simple — place
the paper on the negative, press
RELEASING PRESSURE TO REMOVE
EXPOSED SHEET
white enameled, and provided
with sockets for six incandescent
electric lamj>s, one for a ruby
lamp Avhen adjusting the paper,
and the others to provide the
exposing light. The machine is
specially economical of current,
as all lights, except the ruby,
are automatically extinguished
at the completion of each ex-
posure, and automatically re-
lighted at the instant the paper
the ARISTO EAGLE
THE CENTLHV ALTUMATIC TKINTING MACHINE
STUDIO LIGHT and
comes ill contact with the nega-
tive. Any one of the five lights
may be turned off at will, when
exposing negatives of uneven
density. An extra switch is pro-
vided for controlling the four
corner lights for border printing.
Two grooves underneath the
REAR VIEW, SHOWIXO LIGHT I'.OX
negative supjiorting glass are pro-
vided for inserting sheets of
ground glass, or vignettes, when
printing from imperfect negatives
or in making vignetted prints.
A sliding ])anel in the fi'ont of
the machine renders the grooves
easy of access and the necessary
changes of diffusing or vignetting
screens can be made instantly.
The contact pad is fitted M'ith
felt, and the contact roller auto-
matically adjusts the pad to any
thickness of negative or paper.
Direct or alternating current of
110 or 220 volts maybe used.
but in ordering it will be neces-
ary to state voltage desired. If
you are not sure, ask your local
electrician as to voltage in use in
your building. The machine as
furnished is equipjied with two
side tables, aff"ording a top sur-
face of 1-t X ;^S inches; the red
electric bulb and 8-foot connect-
ing cable.
The Century Automatic Print-
ing Machine, in the eight by ten
size, will accommodate negatives
8x10 and under, and requires
a floor space of but fourteen
inches square. The machine is
finished in black mission style,
and is a decidedly handsome
equipment. The price is twenty-
five dollars.
The Century Automatic Print-
ing Machine is the most satisfac-
tory and economical device on
the market for the raj^id pro-
duction of first-class developing-
out i)ai)er prints, and will save
many times its cost.
The Eastman Thermometer
is designed especially for use in
Tank development. The degree
marks are easily read, and the
back is curved to fit a corner of
the tank, and has a handy little
hook to suspend it by.
Price, 50 cents, all dealers.
C
OXVENTION
July 19-24
the ARISTO EAGLE
FROM AN ARISTO PLATINO PRINT
By Filson <$: Son Steubenvillc, Ohio
10
STUDIO LIGHT aiid
I
IMPORTANT CONVEN-
TION BULLETIN
Everything ])oints to a record
breaking attendance at the Na-
tional Convention. While Roch-
ester has more than the usual
number of good hotels, their
capacity is apt to be pretty se-
verelj' taxed Convention week,
and we advise all those planning
to attend to w^rite and secure ac-
commodations nouK
We jirint herewith the list of
Rochester hotels and their official
rates for the National Convention,
July 19 to 24.
Hotel Sknfxa, European Plan.
Official Headquarters.
Per day — Room with running water,
1 person, $1.50.
2 persons, $"2.50.
Per day — Room with shower and
toilet,
1 person, .$2.00.
2 persons, $3.00.
Per day — Room with tub bath and
toilet,
1 person, $9.50 to .$3.50.
2 persons, $3.50 to $5.00.
Per day — Room with shower bath
and toilet, 2 beds, .$3.50 and$4.,J0.
Per day — Room with tub bath and
toilet, 2 beds, $5.00 and $6.00.
Powers Hotel, European Plan :
Nearly all rooms are equipped with
hot and cold rimning water, shower
and tub baths. Rooms, $1.50 per
day and upwards. For each addi-
tional person, $1.00 per day extra.
Hotel Rochester, European
Plan :
Per day — 1 person, room with show-
er bath, $1.50 and up.
Per day — Front rooms with private
bath, $2.00 per day and up.
Per day — Suite of rooms, $5.00 per
day and up.
Three hundred rooms. Every room
has private bath and telephone.
Whitcomb House, European
Plan:
Per day— 1 person, $1.00, $1.50 and
$2.00.
Per day — 1 person, room with bath,
$1.50, $2.00 and $2.50.
Per day — 2 persons, $2.00, $2.50
and $3.00.
Per day — 2 persons, with bath, $3.00
and $4.00.
Total, 170 rooms ; 60 rooms at $1.00.
All rooms have running hot and
cold water.
Eggle-ston Hotel, Stag, Euro-
pean Plan:
Per day — 1 person, $1.00, $1.25,
$1.50, $2.00.
Per day — 2 persons, $2.00, .$2.25,
$2.50, $3.00.
All $1.50 and $2.00 rooms have bath
and toilet. Total, 80 rooms.
OsBURX House, American Plan:
Per day — $2.50 to .$3.50. 100 rooms
with running water; 50 rooms with
bath. Bell phone in every room.
Jackson Temperance Hotel,
Evn-opean Plan :
Per day— 1 person, 50c., 75c., $1.00.
Per day — 2 persons, $1.00, $1.25,
$1.50'.
Total, 65 rooms.
All of the foregoing hotels are
in the heart of the business sec-
tion and within a few minutes
Avalk of the Convention Hall.
In addition there are a large
number of rooming and boarding
the ARISTO EAGLE
11
FROM AN ARISTO PLATINO PRINT
By Filson dt Soyi Steubenville, Ohio
12
STUDIO LIGHT and
houses where excellent accom-
modations may be secured. The
important thing is is to trriie di-
rect to the hotel you wish and se-
cure your accommodations- NOIV.
The Seneca, Powers, Roches-
ter, Whitcomb and Osburn hotels
have busses that meet every train.
If you have secured accommo-
dations elsewhere, or desire ac-
commodations and are not famil-
iar with the city, when you arrive
take the car marked Conven-
tion Hall," and go directly to
the Bureau of Information, which
is in charge of the Rochester Sec-
tion, where you Avill be promptly
taken care of. Everything pos-
sible is going to be done for your
comfort and convenience — but to
make doubly sure, write and
secure your accommodations now.
c
OMMODIOUS AND
CONVENIENT
In the May issue we described
the Changing Table and Negative
Drj'er, in use in our model studio.
This article elicited much favor-
alile comment and a demand for
further information along the
same lines.
On the opposite \)nge we illus-
trate the Developing Sink that
two years constant use has
demonstrated to be most prac-
tical and convenient. It will be
noticed that every bit of space
has been utilized to good advan-
tage, and that its proportions can
readily be modified to fit any
room. The hypo bin and chem-
ical cupboard do not extend to
the floor, thus protecting the con-
tents from dam))ness. The h\po
bin swings outward and down
from the top, so that its contents
may be easily transferred without
spilling and is a vast improvement
over the dangerous open keg or
barrel. The chemical cujjboard
is fitted Avith sliding doors, in-
suring against barked shins,
should a door inadvertently be
left open. The disappearing
shelves for mixing chemicals are
always ready for use when needed,
and out of the way when not in
use. Underneath the tray rack
is a removable trough for col-
lecting any drip, this not only
helps to keep the dark room floor
dry, but protects the plates from
any chemical dust arising from
solutions drying on the floor.
The Avhite incandescent lamps for
illuminating the dark room, and
the lamps in the developing lights
are connected Avith a " two Avay "
SAvitch, so that throwing the
handle over extinguishes one and
lights the other. The white
lights are placed directly over
the Avashing boxes so that the
plates ma3' be readily seen and
scratches and finger marks
avoided. These lights are also
placed sufficiently high to illumi-
nate the fixing boxes as well.
The developing lights are fitted
Avith three movable sashes, one
fitted Avith ground glass, one Avith
the ARISTO EAGLE
13
^b
14
STUDIO LIGHT and
ruby, and the outer frame Avith
orange glass. The outer frame
also carries a sheet metal hood
for throwing the light doAvn upon
the developing traj', and making
it easy to move the tray out of
the range of light. The sliding
sashes carrying the orange and
ruby glasses are raised and
lowered by means of cords
passing over small j)ulleys at the
top, and the ruby glass sash is
pro\ided with a lock, to prevent
its being accidentally raised when
exi)Osed plates are in range of
the light. The ground glass sash
may be raised by hand when
necessaiy. The shelf between
the developing lamps is the only
shelf in the room, and provides
a i)lace for bottles of stock devel-
oper solutions. Underneath the
shelf is a rack for graduates, the
rack holds the graduates firmly
and affords perfect drainage, and
is much better than the long
pegs sometimes used to slip the
graduate over, as nothing comes
in contact with the inside of the
graduate. The two end ta])S
l)rovide cold water, and the cen-
ter one hot water, and are placed
at a sufficient distance apart to
avoid accidents. The brackets
supporting the white incandes-
cent lamps could be made with
tops sufficiently large to support
electric fans for cooling and ven-
tilating in hot weather.
The diagram is largely self
explanatory, and we trust this
brief description will be of ser-
vice to anj' of the fraternity
desiring to remodel or build a
dark room.
i^~\UIl ILLUSTRATIONS
^-^ Filson & Son of Steu-
benville, Ohio, have kindly sup-
l)hed the illustrations for this
issue.
The Filson Studio is finely ap-
pointed and enjoys a steadily
increasing patronage.
Quality first, last and all the
time has made the Filson repu-
tation, and the fact that Aristo
is used almost exclusively demon-
strates that with them quality
means quality.
A
DOUBLE HEADER
Nepera Waxing Solution,
as a medium for adding lustre
and helping out detail on sepia
prints, has made a hit, and in
addition we have received several
letters from the profession rec-
ommending it as a negative var-
nish and as a retouching medium.
Our experiments demonstrate its
adaptability for these purposes
and we are very glad to ]iass the
information alono-.
Rochester
July 19-24
the ARISTO EAGLE
15
THE NEW RECEP-
TIONIST
BY THE OFFICE BOY
We got a new recejjtion room
girl. Miss Higgiiis she got mar-
ried to a man las' month an' the
Boss had to get a new one.
Nope, she aint so much on
looks, but she just sorta fits into
things — nope, she don't wear no
l)onipadour an' she dresses quiet
like, an' her clothes don't scraj)
with any of the ladies' clothes
wot comes in.
She sure knows her business
though — if anybody comes in
that looks like ready money they
don't get otF with any four dol-
lars for a dozen cabs, either. She
Avorks a little game somethin'
like this — she never lets anyone
stand up and paw over a lot of
samples, she gets 'em off in a cor-
ner in a nice comfortable chair,
an' then comes back with four
or five prints, some of the bosses
real classy stuif, about twenty-
five per, an' she says, "here' s some
nice things the Boss (only she
don't c;dl him that) made las'
week of Missus Perkins — yes,
the wife of Mr. Perkins the Pres-
ident of the Bank — yes, she's
very particular you know — has
lots of pictures made here — yes
— that's the very latest style the
Boss jus' got fi-om New York.
Um — I wish you Avould have
a sitting made full length, you
are so well proportioned — and
do have a profile made — it isn't
often we get a face like yours —
so well suited.
An' she don't handle any two
of 'em alike — sizes 'em up first,
j,ome of 'em she lets do all the
talking, an' others she jus' car-
ries along — sort of draws 'em out
till she gets a good fat order
booked.
If she finds out she's been
showing 'em something too high
priced— she don't say anythin'
aliout anythin' cheaper — nix — she
goes at it like this.
"Oh, yes, I mos' forgot to
show you this style, catchy, isn't
it — yes, the pictures are smaller,
but the effect is really the same,
an' this folder gives it such an
artistic finish — an' you are sav-
ing quite a bit — yes — ten dollars
a dozen. Will to-morrow at ten-
thirty suit you? Good morning."
Secon' day she was here she
sorts all the sample prints — and
then gets out Taprell's catalogue
— then she asks the finishing
room man to come in a minute —
an' asks him has he any more
mounts like those — he says
" Nope" — and then she says, " I see
Taprell don' make these any
more, and if Ave aint got any
more of 'em, our samples ought
to be mounted on mounts we can
supply." "Sure," he says, and he
says to me that noon, "she's an
up-to-dater, aint she?"
She sure takes an interest in
the business — she wont let me
come around 'less my shoes are
shined an' my face clean — Gee,
16
STUDIO LIGHT and
ALL ABOARD F
Write the organizer in your territory
the ARISTO EAGLE 17
Special parties to attend the
National Convention
July 19th to 24th, 1909
are being organized by the following :
Robey-French Co., Boston, Mass.
C. F. Becker, 235, West 23rd St.,
New York City
John Haworth Company, Philadelphia, Pa.
Sweet, Wallach & Co., Chicago, 111.
W. Schiller & Co., St. Louis, Mo.
St. Louis-Hyatt Photo Supply Co.,
St. Louis, Mo.
Zimmerman Bros., St. Paul, Minn.
O. H. Peck Company, Minneapolis, Minn.
)R ROCHESTER
or full information and reservations
STUDIO LIGHT arid
it's wonderful wot a influence a
woman can have m ith us men.
QCHOOL DAYS
^^ There have been a good
many sessions of the Eastman
School of Professional Photog-
raphy, and we have yet to hear
from the j^hotographer who did
not feel that his time was well
spent in attending— and we have
had a good many of the top
notchers.
No two people think exactly
alike, or do things in exactly the
same waj", and no matter how
adept we may be in one or all
branches of the profession, there
is always some one who has
worked out a short cut or dis-
covered a method of doing things
that are an improvement over
our methods.
The lessons and teachings of
the Eastman School are not the
same year in and year out. The
lecturers and demonstrators are
just as eager to learn as to teach,
and when some one shows or sug-
gests a new stunt, method or
device that looks good, it is, if
it stands a practical test, incor-
porated in the lessons and passed
along.
Our salesmen and demonstra-
tors cover the countiy thoroughly,
and they go about Avith eyes and
ears open, as for their own good
they must keep up to date ; they
hear and learn many things, and
the good ideas thej' pick up are
sent in to headquarters so that
all may benefit bj^ them.
Be thorough and keep a little
ahead of date, is the slogan of
the school. And so it will pay
you to attend every time it is
held in your territory. Keep
yourself posted up to date by
reading the School Bulletin pub-
lished in each issue of Studio
Light.
u
P TO US
If we want to keep on
selling you plates and papers, it
is up to us to see that you obtain
the best possible results Avith
these products. But if we pro-
vide you Avith plates and ])apers
that are perfect, and then fail to
provide jou with the correct for-
mulas, for working these plates
and paj^ers, and Avith first-class
chemicals Avith Avhich to com-
pound these formulas, who
loses? That is the reason for
our saying so much about tested
chemicals. By sight, taste or
smell you cannot tell pure chemi-
cals from the impm-e. Neither
can Ave, and neither can our ex-
pert chemists determine the qual-
ity by any of the means afforded
the average man. To determine
chemical quality and purity,
special means must be provided,
and at a cost only in reach of
those Avho deal in large quanti-
ties. We have expert chemists,
the ARISTO EAGLE
19
FROM AN ARISTO PLATINO PRINT
By Filson c& Son Steubenville, Ohio
20
STUDIO LIGHT and
and the most modern and up to
the minute laboratorj^ equip-
ment. Every chemical we use or
sell must pass the severest tests
for purity and quality, and this
trade mark on the
label is your and
our mutual insur-
ance. Best results
are imperative for
us and for you.
We take no chances, neither
should you.
B
Y SIMPLE MEANS
We all of us hesitate a
a little bit when it comes to in-
tensifying a particularly choice
negative by means of the ordi-
nary bi-chloride of mercury pro-
cess. There is always that chance
of iridescent stains — the kind
that "wont come off" — and like-
Avise the chance of the nega-
tive going bad at no far distant
day. There is little to be said in
favor of the bi-chloride of mer-
cury process, and the profession
are according a warm welcome
to the simjjle and sui-e process
of re-development.
This method is onlj' com])ar-
atively new, but the now com-
mon use of Royal Re-developer
for sepia tones on Nepera and
Bromide prints has made the
process well known and has
placed the necessarj^ materials in
the hands of every photog-
rapher.
SHOWING KFFF.CT OF RE-DEVELOPMENT
Royal Re-developer may be
used for the intensification of
negatives in exactly the same
manner as for producing sepia
tones on developing paper.
Negatives intensified by means
of Royal Re-developer lose ab-
solutely nothing in the way of
permanence, run no risks from
stains or granular markings, and
build up evenlj" and without un-
due contrast.
The advantage of being able to
use the chemicals for two different
purposes is oljvious, and the re-
sults in either case are all that
could be desired.
Keep a copj' of Canadian Card
Co.'s catalogue handj' — there is
a ])rofit suggestion in every
page.
the ARISTO EAGLE
21
FROM AN ARISTO PLATINO PRINT
By Filson cfc Son SteubenviUe, Ohio
22
STUDIO LIGHT and
R
EADY FOR
THING
ANY-
In comes Mrs. Jones, one of
your best and wealthiest custom-
ers. "Oh, Mr. Smith! I am go-
ing to give a garden party for my
httle daughter next week, can't
you come out or send some one
to make some pictures.^"
You smihngly give assent, and
when the day of the party arrives
you send Tom, your assistant, or
go yourself to make the pictures.
Now Mrs. Jones became your
permanent customer because you
gave her some pictures out of the
ordinary. In this mstance you
can make a number of groups
and single figure exposures, and
let it go at that — but — if you
could only show her some pict-
ures of the children dancing the
maypole dance or actively en-
gaged in some of the games de-
vised for their entertainment
instead of the usual stereotyped
pictures, your reputation for orig-
inahty wouldn't suffer any.— And
the amount of your bill might be
quite a few dollars more.
You are pretty well acquainted
with the High School and Col-
lege boys, and one day young
Thomi>son of the Track Commit-
tee calls you up: "Saj", Mr.
Smith, we're going to have some
track events next Saturday and
we want you to come out and
make some pictures — all the fel-
lows know you and don't feel so
fussed up when you make the
pictures."
Perhaps next daj' Brown over at
the First National drops in — "Say,
Smith, I've got the dandiest lit-
tle three-year-old — good for two-
ten any day, come on out to the
park with me and make me a
picture or so of her in action."
Your business is taking pict-
ures in the studio? To be sure,
yet 5'ou really don't want any of'
these good customers of jours to
feel that you cannot or do not
want to make these other pict-
ures for them, as there is always
a chance of their keeping on go-
ing to the other fellow if j ou let
them get away from you even
once.
The solution is a focal plane
shutter.
But a Graflex camera costs a
lot of nionej". Well now, who
said anything about a Graflex
camera? — that will come in time
— but until j'ou have enough of
this unusual sort of work in sight
to warrant it, take the next best
thing.
Have a Graflex Focal Plane
Shutter fitted to j^our vicAV cam-
era, and you are ready for any-
thing that comes along. Not so
handy or convenient as the Gra-
flex camera, but it will do the
work, and give you the reputa-
tion for being ready for anything
that comes along.
The Graflex Focal Plane Shut-
ter lists as follows : 5 x 7, .^24.00 ;
6^x8i, $27.00; 8 x 10, $31.00.
the ARISTO EAGLE
23
THE ONLY CON-
DITION
We make but one condi-
tion in our ofFt-r of cuts for
the use of photographers.
It is obvious that two
photographers in the same
town would not care to use
the same cut, and we are
therefore obHged to limit
this offer to one photogra-
pher in a town. It Avill be
a case of first come first
served. The first order
froin a city Avill be promptly
fUled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, will be
returned. It is also obvious
that Ave cannot, on account
of the cost of the drawings,
furnish any large variet}' of
cuts at the nominal prices
quoted, and therefore can
offer no substitute ciit. The
thing to do is to get your
order in Jirst, as it would not
be fair to give the man who
happens to get in his order
earlj' one month, a permanent
ad\'antage ; we shall book no
orders in advance. They
mustalwaj's specify the num-
ber of cut desired. If later
on it develops that there is
a gi-eat enough demand for
these advertising cuts to Avar-
rant our furnishing a larger
variety, Ave shall be glad to
do so. c. K. Co.. Ltd.
You are proud of your
wife and cliildren.
Why don't you bring
them to us to be plio-
tographed? We will
give you a picture that
will make you prouder
still.
Telephone to-day
for an Appointment.
The Pyro Studio
24
STUDIO LIGHT a 7t d
G
R O W I N G
The demand for our elec-
tros for use in studio advertising
is steadily increasing. Practically
every photographer Avho ordered
the first cut has ordered the
second one. and our list shows a
most encouraging number of new
names for the second electro.
Join the army of the pro-
gressive, let your public know
you are in business, back up
your newspaper copy with good
show case display — keep at it and
you are bound to win.
It is our intention to provide a
new cut for each issue of Studio
Light, and we shall endeavor to
make the cut and copy as season-
able as possible. On page 23 we
illustrate the cut for this month,
the number is 142 and the price
is 50 cents.
Please order by number and
remit in stamps, and do not over-
look the fact that but one pho-
tographer in a town can be sup-
plied, and that it is first come,
first served.
You will find pen, ink and
paper in your desk.
B
r L L E T I N : THE EASTMAN SCHOOL OF
Professional PHOTOGRAPHY for looo
Auspices F. J. Feldman, El Paso, Texas, June 1, 2, 3.
Auspices Howland& Dewey Co., Los Angeles, Cal., June 8, 9, 10-
Auspices Hirsch & Kaiser, San Francisco, Cal., June 15, l6, 17.
Auspices Portland Photo Supply Co., Portland, Oregon, June
22, 23, 24.
Auspices Tacoma Dental & Photo Supply Co., Tacoma, Wash.,
June 29, 30, July 1.
Auspices John W. Graham & Co., Spokane, Wash., July 7, 8, 9*
Auspices Robt. Dempster Co., Omaha, Neb., July 15, l6, 17.
Auspices Memphis Photo Supply Co., Memphis, Tenn., July
20, 21, 22.
Auspices Des Moines Photo Materials Co., Des Moines, Iowa,
July 27, 28, 29.
the A RISTO EAGLE
25
Commer-
—1
Per Per
Per
Per
cial
Size Vi Doz. Doz.
3.4 Gross
Gross
2I4X2I4
§ .15
§ .60
81.05
Aristo
2i,x2i,
2I4X3I4
21 4 X 31s
.15
.15
.15
.60
.60
.60
1.05
1.05
1.05
Platino
214x33^
2i,x4i4
.15
.15
.(;o
.60
1.05
1.10
3 x4
.15
.60
1.05
3i,x3i^
.15
.70
1.30
314x414
.15
.70
1.30
31, X 4
.15
.70
1.30
2I4X7
.18
.75
4 x4
.18
.75
1.45
414x414
.18
.75
1.45
3I4X6
.18
.75
1.45
3I4X51/2
4 x5
.18
.18
.75
.75
1.45
1.45
ROLLS
3^8 X 514
.25
.95
1.75
10 ft. Roll 241,
3"sx5"8
.30
1.10
1.95
ins. wide. ..ii;1.95
414x51/2
.80
1.10
1.95
5 yd. Roll 241 2
4 x6
.25
.95
1.75
ins. wide. ..S2.80
414x6!.^
.30
1.30
2.25
10 yd. Roll 241 2
ins. wide. .§5.15
434x61,
4x9
.30
.35
1.50
1.75
2.60
2.85
5x7
.35
1.70
2.75
(Furnished only
5 x7i,
.35
1.80
3.00
in 24I2 inch
5x8"
.35
1.80
3.15
widths.)'
51 , X 734
.40
1.95
3.45
31 , X 12
6 'xS
.35
.45
1.90
2.30
4.10
61 > x 81 ,
.50
2.50
4.40
7x9"
.55
2.85
5.15
71 , X 91 ,
.60
3.20
6.00
8 xlO
.65
3.60
6.70
9 xll
8.70
10 xl2
; .95
5.40
10.30
11 X 14 $
65 1.25
7.20
13.45
Canadian
12 X 15
14 xl7 1
80 1.40
00 1.90
8.50
10.80
16.00
20.65
Kodak
16 x20 1
30 2.50
14.80
27.90
M. ^L. V^ X^S- %^.A.^
17 x20 1
40 2.75
15.45
29.95
Co., Limited
18 x22 1
65 3.15
18.00
35.15
20 x24 1
95 3.(;o
21.15
41.30
Toronto, Can.
1
26
STUDIO LIGHT and
Nepera
Waxing Solution
Helps detail and adds lustre
to Sepia prints
Especially effective on Sepia
toned Hoyal Nci)era and lioyal
A^elox prints,
A])pl3^ evenly with Canton
Flannel, and rub into the
surface.
Price, 2^cr bottle, Txventy Cents
All Dealers
Canadian Kodak Co., Ltd.
Toronto. Ca/iada
the ARISTO EAGLE
If you don't use the
Kodak tested chemi-
cals for your work we
shall both lose money
— but you'll lose the
most.
28
STUDIO LIGHT and
THE EASTMAN
PLATE TANK
Is Constructed Right.
The simple loading device permits the loading of
the plates into the rack in a few seconds, without
scratching or marring.
The a'n-tig'hf, locking cover allows the whole tank
to be reversed — no fishings the plate raek out of the
.solution dur'ntg- development — and the hand on the
dial tells you when development will be completed.
Eastman Plate Tank, 5xT, - S 4.50
Eastman Plate Tank, 8x10, - 10.00
Canadian Kodak Co., Ltd.
Toronio. Cdiuula
//«(^ ARISTO EAGLE 29
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
30 STUDIO LIGHT r/»f/
ROYAL
NEPERA
Pure White
The developing paper
that forgets to curl.
Canadian
Kodak
Co.
Lid.
Toronto,
Canada
the ARISTO EAGLE 31
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co/s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey cV Co., limited
Toronto, Canada
32
STUDIO LIGHT and
You Can't Afford
To overlook the Kenshigton Style when placing your
order for a neat classy card for your best grade of work
The Kensington Style "i,'«t,;"a J ct'a'S wSe!
rich Water-Silk finish; matched edges, with tinted line to harmon-
ize with color of card 1 4 -inch from border all round. Embossed with
a very neat design set up from the bottom; just what you are want-
ing in a 7 X 11 mount.
Samples mailed on receipt of three two-cent stamps.
DESIGNED AND MASIFACTURF.D BY
The Canadian Card Co.
TORONTO, CANADA
Aristo Motto
'T ^ fE believe permanency is the
» ' Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on tliis principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
FROM AN ANGELO SEPIA PLATINUM PRINT
By Frank E. Dean Grand Junction, Colo.
%I
T7 T?
[=^l
ar,a the :?^R.I^"rO ]^:?^GL^]^
A M a gaziti c of I u f o r m a t i o n for the Profession
NKW SERIES
Vol. 1 No. .5
JULY 1909
OLD SERIES
No. 10^
BIGGER, BUSIER AND
BETTER: THE ROCH-
ESTER CONVENTION
July 19-24, 1909
Every jihotographer who jour-
neys to the Rochester convention
this year will return to his home
the week following, assured of
the fact, that to keep pace with
the times, one must meet his
fellow workman in time and place
where the knowledge of years
is dispensed freely and without
Oust. This is what is proposed at
the Rochester convention. The
Association takes pleasiu-e in an-
nouncing the names of the fijllow-
ing photographers Avho will take
charge of the classes of instruction
in the schools of photography ar-
ranged by the Association :
Monday, 9 a. m. — A. F. Bradley,
New York.
Tuesday, 10:30 a. m. — F. H. So.ai-
MERs, Cincinnati.
Wednesday, 8 p. m. — Lantern exiii-
bition : Ryland W. Phillips,
Philadelphia; Gertrude Kase-
BiER, New York.
Thursday, 10:30 a. m.— E. B. Core,
New York; Frank Scott Clark,
Detroit.
Friday, 11 a. m.— W. H. Towles,
Washington.
Saturday, 11 a. bi. — Showing com-
plete results of demonstrator's
work, by lantern projection.
The school program for the
week will be under the leader-
ship of Ryland W. Philhps, of
Philadelphia, Avho does things
well. He will be ably assisted
by Vice-president J. H. C. Evan-
oif in carrying out his plans, all
of which speaks for the success
of the school.
When it is possible for an
Association to assemble talent of
this calibre for mutual improve-
ment, its members should appre-
ciate the fact that they are not
secured by pecuniary consider-
ations. They give freely of their
knowledge and valuable time to
uplift and advance the move-
ment of associated interests in
photograjjhy, purely from a fra-
ternal standpoint.
An entirely new and novel
feature in convention class work
will be shown for the first time
at this convention. Through the
courtesy of the Bausch & Lomb
Optical Co. they have constructed
for our use, a new projecting
lantern which will alhnv our mem-
bers to see negatives intensified
STUDIO LIGHT and
or reduced upon the screen, and
also show the results of the vari-
ous class leaders.
As fast as the negatives are
made under the light they will
be develoj)ed and lanteni slides
made fi-oni them. The time oc-
cupied for the comj)letion of these
slides ready to show upon the
screen will be less than one-half
hour. By the time the last neg-
atives are made in the class dem-
onsti*ations the final results will
be read}' to shoAV ujion the screen.
Saturday morning the devices
or inventions Mill be shoAvn and
demonstrated for the following
prizes :
First prize, ^100 cash.
Second prize, handsome hand-
liound set of the Library of Prac-
tical Photography, valued at 875,
the courtesj' of J. B. Schriever.
These awards to be given by
po])ular vote of the convention.
After this business the closing
feature of the week will be the
showing of the complete results
and finished pictures of the vari-
ous demonstrators which in the
final results Avill embodj' their
individual ideas. A slide of the
crude negative Avill first be shown,
then followed by a slide made
from a picture ready to deliver
to a patron. Don't fail to get
this instruction.
The business sessions will
occur on the mornings of Tues-
day, Thursda}', Friday and
Saturday, at 9 a- m. sharp, in
the Assembly Hall of the Seneca
Hotel, the headquarters of the
Association. These sessions will
be called promptlj' on time.
They are to be short snappy
sessions in order to clear the way
for the school classes on the same
mornings.
Monday afternoon at 2 o'clock
the various state representatives
will assemble at the Chamber of
Commerce Hall for organization
of the first congress of photog-
raphy, its object being to dis-
cuss, and if practical, to devise
a plan of co-ojjeration of the State
and National Ar.sociations. Let
no delegate who has thus been
honored by his state be absent,
your ol^ligation is j'our duty. Let
nothing hinder your presence, as
a full representation is desired.
All dulj" accredited delegates Avill
receive their credentials at the
box office in Cf)nvention Hall.
Monday night will be a recep-
tion of members at the Seneca
Hotel.
Tuesday afternoon the Cham-
ber of Commerce Hall is reserved
for the continuance of the con-
gress of photography. Bj' so
doing it is hoped to have a report
ready preparatorj" to the dis-
cussion of the Constitution and
By-laws of the P. A. of A. on
Tuesday night.
Tuesday afternoon is Ladies
afternoon. They are to be enter-
tained by the Rochester Section
of the New York State Society.
Wednesday is given over en-
tirely to the photographic in-
%J
the ARISTO EAGLE
dustries of Rochester and manj^
of them are iirei)arin<jj to make
you welcome and entertain you.
Wednesday, 8 P. m. sharp,
presents the most instructive
night of the convention uiider the
leadership of Ryland VV. Phillips,
assisted by Mrs. Gertrude Kase-
bier. Mr. Phillips in his own
practical waj' will give illus-
trations of the work of leading
studios, showing how many of
the best photographers w'ork
their skylights in producing the
beautiful Avork so familiar to all
of us. GET THIS INFOR-
MATION.
Mrs. Kasebier will give an art
criticism of her own work and
her talk is sure to be of great
value to her fortunate hearers.
Mrs. Kasebier is one of the fore-
most women photographers, and
our Association is most fortunate
in securing her services. She
will have something to say.
Thursday and Friday after-
noons the Canadian photogra-
phers will meet in the Chamber of
Commerce Hall for the transac-
tion of business of the Photog-
raphers Association of Canada.
Thursda}', from 5 p. m. till
midnight, everybody will be en-
tertained by the Eastman Kodak
Co. atOntai'io Beach. Tickets will
be supplied for this entertain-
ment to include transportation
to and fi-om the Beach, admission
to the park and a seat at the
banquet table. In short, an old
fashioned picnic where happiness
is to reign supreme for photog-
raphers, dealers and the ladies.
Friday night is reserved as
manufacturers and dealers night
and a good night of enjoyment
is assured. Details will be an-
nounced later.
In arranging the Aveek's pro-
gram every afternoon has been
given over to the manufacturers
and dealers; there being no
business sessions or school classes
during the afternoons.
Remember that every hour of
the time during the week has
been provided for. Therefore
follow the printed program which
will be circulated at Convention
Hall.
O/" all things be on time and
there Avill be no regrets after-
wards. Everybody must keep
moving as the program will be
followed on schedule time.
There Avill be the largest at-
tendance of photographers in
Rochester ever before assembled
and for this reason you should
secure your hotel accommoda-
tions early.
In purchasing your ticket Avhen
leaving for Rochester don't fail to
ask for certificate Avhich entitles
you to the reduced railroad fare
returning.
Saturday night Ave break camp
and leave for our homes with new
inspirations, ncAV friends and new
ideas, resolute and determined
to make the 19 10 convention
eclipse that of 1909.
F. R. Barrows.
V-
6
STUDIO LIGHT and
AC H A N G E OF AIR
Dear Mr. Editor:
What is it that -will go up a
chimney down or down a chim-
ney down, but AvoTi't go up a
chimnej' up or down a chinmey
up?
Confushig — but there's an an-
swer— an umbrella. Likewise the
Itinerant Anti-Organ, it has just
moved again by the way, tries
to confuse, befog and befuddle
its readers — but there's an an-
SAver — it lost the Eastman
advertising. The itinerant editor
asks me (in his June 5th. issue)
if I read the little note in last
week's paper. Yes, I did. His
"little note" was a scurrilous and
unwarranted attack in the form of
an open letter to Mr. Conradi. of
Bethlehem, a dealer in Eastman
goods, who believes in the East-
man Avay of doing business and
has said so in print. May 29th,
fi-om the coal regions, the Anti-
Organ said : "It needed no state-
ment fi-om you (Mr. Conradi)
that you were not influenced l)y
the so-called trust to write that
letter. It is only too plain that
they did not know that you were
writing it. They are good bluff-
ers up in Rochester, but thei/ do
not usually care to go into print
unth such silly statements as you
have made in your letter."
The very next week, Jmie 5th.
having a new publication point,
a change of air and ideas, the
Itinerant Anti-Organ says that
Stereoscope (that's me) is much
the same kind of man as Con-
radi, is paid by the E. K. Co.
and that he goes into print with
"statements he cannot prove."
In short — May 29th. (influence
of Scranton air) he says: E. K.
Co. does not make silly state-
ments. June 5th. (under influ-
ence of Lake Erie breezes) he
says: E. K. Co. does make silly
statements. And there j'ou are.
Mostly he has worried because,
as he claims, you have raised
prices. Now he worries because,
as he claims, you have lowered
prices. He appoints himself as
attorney for the opjwsition, and,
putting me on an imaginaiy wit-
ness stand, wants to know
Avhether Commercial Aristo and
Aristo Platino are not the same
except in name.
Not being so close to the seat
of infomiation as he thinks I am,
I can truthfullj" answer, "I don't
know." But this I do know. In
manufacturing photographic pa-
pers, the minutest difference in
Aveight or surface in different rolls
of raw stock makes a noticeable
though slight difference in the
coated product. I do know that
where there are two grades of a
photographic product «//«oi/ alike
that it helps for the quality of
the highest grade, highest priced
product because it gives an oj)-
])ortunitj^ for selection, and I do
know that reliable as Aristo
Platino has always been that it
has been even more miiformly
%J
I he ARISTO EAGLE
FROM AX ANGELO SEPIA PLATINUM PRINT
By Frank K. Umu Grand Jniiction. Colo.
8
STUDIO LIGHT and
perfect since the advent of Com-
mercial Aristo. If the editor of
the Itinerant Anti-Organ had
ever been a professional photog-
rapher, he could see for himself
■whether or not there is a differ-
ence— he would not be obliged
to ask me.
Two years ago, in an argu-
ment with this same editor, I
quoted a vigorous Anti-Truster
who stated in print that the only
thing necessary to break up the
trust is to manufacture "even a
better grade of material than now
furnished." My comment was:
"That's the most sensible
thing that has been said on the
trust question in a long time.
There isn't anything else of im-
portance. It's the goods that
count. Patents are of no great
avail, trade restrictions count for
less. It'saquestionof the goods.
"When some other concern
makes better goods than does
the present so-called trust',
conditions will change, but there
will still be a trust. Onlj' the
other concern will be the "trust. "
"After all, there are just two
things that matter to you and to
me — Qualitj' and Price. The rest
is — talk." Stereoscope.
P. S. I recommend still an-
other change of air. S.
Be sure and have a copy of Cana-
dian Card Co.'s catalogue handy —
it will help in working out some of
your new convention ideas.
THE WORK OF FRANK
E. DEAN
At the 1909 Convention of the
Inter-Mountain Photographers'
Association, held in Salt Lake
City, L'tah, April 5 to 8, work of
an unusually high order was ex-
hibited.
The competitive exhibit was
divided into two classes — Class
I, open to all members of the
Association. The award in this
class being a handsome silver
trophy for the best collection of
photograi)hic portraits. Class II,
being open to all members from
towns of ten thousand population
or less. The ti'ophy in Class I
was awarded to Frank E. Dean
of Grand Junction, Colorado, for
his magnificent disjilay on Angelo
Sepia Platinum. Mr. Dean has
kindly furnished us with a dupli-
cate set of prints for reproduction
and we take pleasure in publish-
ing them in this issue. In send-
ing the prints Mr. Dean says, " I
could write on any subject prob-
ably better than myself or my own
work. I never made anj' progress
until I got rid of the idea that I
knew anything, and since then
I have become convinced of the
superior knowledge and ability
of so many of the craft that I
feel like making a break for the
tall timber when the subject ot
self is introduced."
Mr. Dean went to Colorado in
18S'2, when Colorado seemed
much further from the center of
\}
the ARISTO EAGLE
FROM A VELVET NEPERA PRINT
Firnik E. Dean Onind Junclion, Colo.
v:'
10
STUDIO LIGHT and
things than now, but kept right
on coming East to attend con-
ventions, even w^hen he had to
borrow the money for the triji.
He located in Grand Junction in
1900 and built a small studio,
went East to a convention, came
back and rebuilt it. Since then
he has once more remodeled it,
and now has plans for a still
better one. Mr. Dean says, " I
think it good business to keep a
little ahead of the town, even if
it takes the last dollar and then
some."
" I believe in taking care of all
classes of trade, and so make
work from three dollars a dozen
to eighteen dollars a dozen and
find the demand for the better
stuff grows.
" I think we all can take a les-
son from Studio Light. You
could print as much in a common
one, but it would not touch the
spot. Its neatness suggests sys-
tem, a thing we photographers
are short on — it makes no excuses
(don't have to), another place
where we are lame, and taken
all in all there is enough in the
get-up of Studio Light to set
any photographer thinking."
There is comfort as
well as convenience
and oood results in
the use of the
Eastman Plate Tank
A COMPREHENSIVE
ART EXHIBITION,
REPRESENTING AMER-
ICAN PROFESSIONAL
PHOTOGRAPHERS
p. A. of A. CONVENTION, ROCHESTER,
N. Y., JULY 19, 20, 21, 22, 23. 24, 1909
It is in appreciation of the pho-
togra{)hers of America, both men
and women, that I have prepared
for publication the following list
of names, representing those who
have given me their written prom-
ises to send of their work to the
Rochester convention. Not one
of these will disappoint our asso-
ciation by failing to fulfil their
pledge. This being true, can we
measure the influence and char-
acter of this exhiliition?
It is understood that the appeal
this 3'ear is for individuality. Pic-
tures that please the sense of the
makers and represent their own
characteristics and individuality.
The aim of this undertaking is
to get our memliers in line of
thinking more seriously of per-
sonal effort, and by so doing to
break away from the habit of the
copyist, which too often causes
the productions of different pho-
tographers to look alike ; in short,
let us prove our capabilities.
If added to this list I were to
subjoin the names of all those
who have given their verbal
promise, this list would be largely
increased. Either Mr. Proctor or
myself Avill be pleased to receive
a card from anj' person Avho
%J
the ARISTO EAGLE
11
desires to participate in this exhi-
bition. It is important that Avord
shall be received at an early date,
that the name of the exhil)itor
may appear in the cabilogue of
the exhibition, which is to l>e
pu])lished for the benefit of all
those attending the convention.
LIST OF EXHIRITORS.
Will Armstrong-, Boston, Mass.
H. A. Baird, Pittsburg, Pa.
Bakur Art Gallery, Columbus, O.
F. R. Barrows, Boston, Mass.
Howard D. Beach, Buffalo, N. Y.
Benjamin Studio, Cincinnati, O.
A. F. Bradlev, New York, N. Y.
W. (). Breck^n, Pittsburg, Pa.
N. Brock & Co., Asheville, N. C.
E. W. Brown, Beaver, Pa.
A. M. Camp, Jamestown, N. Y.
F. S. Clark, Detroit, Mich.
Cole-Miller Studio, Danville, Pa.
E. B. Core, New York, N. Y.
Isaak DeVos, Chicago, 111.
E. E. Doty, Belding, Mich.
J. H. C. Evanoff, Salem, Mass.
B. J. Falk, New York, N. Y.
F. J. Feldman, El Paso, Texas.
J. M. Field, Berlin, V.'is.
J. H. Garo, Boston, 3Iass.
J. E. Giffen, Wheeling, W. Va.
Elias Goldensky, Philadelphia, Pa.
Harris & Ewing, Washington, D. C.
J. W. Hawes, Flushing, L. I.
C. Pierre Havens, Jacksonville, Fla.
C. M. Hayes, Detroit, Mich.
Charles W. Hearn, lioston, Mass.
O. C. Henrv, Pittsburg, Pa.
H. Hoffman, Philadeli)hia, Pa.
Alfred Holden, Philadelphia, Pa.
Walter Holiday, Durham, N. C.
Geo. G. Holloway,
Terre Haute, Ind.
Homier & Clark, Richmond, Va.
Dudley Hoyt, New York, N. Y.
IMeridith Janvier, Baltimore, Md.
R. W. Johnson, Pittsburg, Pa.
T. Kajiwara, St. Louis, Mo.
J. WiU Kellmer, Hazelton, Pa.
J. H. Kemp, Scranton, Pa.
Joe Knaffl, Knoxville, Tenn.
W. L. Koehne, Chicago, 111.
C. E. Kough, Greensburg, Pa.
Ben. Larrimer, Marion, Ind.
S. H. Lifshev, Brooklvn, N. Y.
W. S. Lively, McMinnville, Tenn.
Milton Lorvea, Spokane, Wash.
Pirie MacIJonald, New York, N. Y.
F. W. Medlar, Sj)encer, Iowa.
J. E. Mock, Rochester, N. Y.
Carl jNIoon, Grand Canon, Mo.
John Nicholson, Indianapolis, Ind.
J. Geo. Nussbaiuner, Buffalo, N. Y.
Oscar Pach, New York, N. Y.
C. J. Parrot, Fort Wayne, Ind.
W. H. Partridge, Boston, Mass.
W. E. Perrv, Allegheny, Pa.
RylandW. "Phillips,
Philadelphia, Pa.
A. T. Proctor, Huntington, W. Va.
William H. Rau, Philadelphia, Pa.
J. F. Rentschler, Ann Arbor, Mich.
J. Ed. Roscii, St. Louis, Mo.
Charles L. Rosevear, Toronto, Can.
D. Rosser, Pittsburg, Pa.
John Sabine, Providence, R. I.
J. B. Schriever, Scranton, Pa.
William Shewell Ellis,
Philadelphia, Pa.
Smith-Curry Studio,
Rochester, N. Y.
D. D. Spellman, Detroit, Mich.
Geo. Steckel, Los Angeles, Cal.
S. L. Stien, ]\Iilwaukee, Wis.
Ben. Strauss, Kansas City, Mo.
J. C. Strauss, St. Louis, Mo.
Thuss Bros., Nashville, Tenn.
Joe Thibault, Fall River, Mass.
D. P. Thompson, Kansas City, Mo.
Geo. E. Tinglev, INIvstic, Conn.
Will H. Towles, Washington, D. C.
A. C. Townsend, Lincoln, Neb.
C. J. VanDeventer, Decatur, 111.
Geo. Van Norman,
Springfield, Mass.
W. Neal Waldon, Evansville, Ind.
Wharton & Tyree, Raleigh, N. C.
Yoimg & Carl, Cincinnati, Ohio.
WOMEN EXHIBITORS.
Ella G. Ball, Lancaster, Pa.
V?
12
STUDIO LIGHT and
Mrs. Jessie Tarbox Beals,
New York.
Jeanne Bertrand, Boston, ]\Iass.
Mary Carnell, Philadelphia, Pa.
Helen W. Clogston, ^Marietta, Ohio.
Mrs. C. A. Donaldson,
Wahpeton, N. Y.
Julia H. Elton, Pitman, N. J.
Mrs. Emma Estelle Francis,
Germantown, Philadelphia, Pa,
Mrs. Walter Griffin New York.
N. J. Hall, Brookline, Mass.
Elizabeth Holden, Philadelphia, Pa.
Katharine Jamison, Pittsburg, Pa.
IM. Estelle Jenkins, Chicago, 111.
Belle Johnson, ]\lonroe City, Mo.
Frances B. Johnston,
Washington, D. C.
Mrs. Gertrude Kasebier, New York.
Mary E. McGarvey, Bellefonte, Pa.
Bessie Meiser, Richmond. Ind.
Mrs. M. M. Morton, Lindsay, Ont.
Rita B. Morris, Jackson, Mich.
Blanche E. Reineke,
Kansas City, Mo.
Edith A. Ritenour, Uniontown, Pa.
Mrs. Ella Saunders, Cleveland, O.
Miss Small, Boston, Mass.
Mrs. E. C. Standiford,
Louisville, Ky.
Mrs. Margaret Van Fleet,
Detroit, Mich.
The following list of names
represent the Professional Photog-
raphers' Society of Ohio. This
society will exhil)it collectively,
they having agreed that each
member shall send a given num-
ber of pictures.
C. S. Bateham, Norwalk.
R. B. Bellsmith, Cincinnati.
L W. Bicken, Fostoria.
F. R. Bill, Cleveland.
W. A. Bishop, Sandusky.
A. L. Bowersox, Cleveland.
W. N. Brenner, Cincinnati.
L. A. Dozer, Bucyrus.
Geo. M. Edmondson, Cleveland.
K, G. Goddard, Lorain.
C. L. Lewis, Toledo.
G. Barr Marsh, Galica.
B. Frank Moore, Cleveland.
J. W. Porter, Youngstown.
C. W. Scheide, Elyria.
J. S. Schneider, Columbus.
F. I\I. Somers, Cincinnati.
Geo. B. Sperry, Toledo.
Fred J. Trost, Toledo.
W. K. VanDeGrift, Piqua.
W. E. VanLoo, Toledo.
J. Zweifel, Dayton.
The above movement of this
society is very gi-atifjing just at
this time, as it is in line with
neAV departures to be discussed
at Rochester. This idea demon-
strates the value of sectional
organization in assisting and pro-
moting the interests of the
national association. If in each
State we had the organized sup-
port of a like society, much of
the anxiety of the executive
boards would be eliminated, and
the results are incalculable that
would accrue to the National as
regards exhibits, attendance, and
moral support.
The Canadian Photographers'
Association is assembling a col-
lection of photographs to rep-
resent Canada. Its members have
established a new departure in
convention work which is com-
mendable, and offers an oliject-
lesson well worth considering bj^
other societies making collective
exhibits. All pictures are to be
sent to Toronto, and are there to
be passed upon ])y a competent
jury, and onlj" such pictures as
are up to a certain standard will
be forwarded to Rochester.
%J
the ARISTO EAGLE
13
FROM AN ANGELO SEPIA PLATINUM PRINT
By Frank E. Dean Grand Junction, Colo.
VT
14
STUDIO LIGHT and
If each State in the Union
were making the same effort as
cm' Cana(han friends the magni-
tude of the exhibition would lie
greater and the quality better
than can now l)e imagined by
the best of us.
THIS MKA.XS YOU.
How many photographers are
there who are willing to aid in
making this years exhibition a
representative one from the
standpoint of professional
photography?
All we ask is that you send
from four to six pictures, such as
l)lease you and please the people
you work for. While we request
that pictures be put in passe-
jiartout or frames, j^et it is not
obligatory, and this question is
left to the discretion of the
exhibitor.
If you wish to add to the pres-
tige of the Photographers' Asso-
ciation of America, and also
sustain the efforts of its officers
in gathering a fine collection of
pictui'es for the education of its
members, then send yom* appli-
cation at once to Mr. A. T.
Proctor, Huntington, W. ^"a.,
who will reser\e space for jou
and enter j'our name in the cata-
logue list.
You need the convention; we
need you. Let us all pull
together for the Rochester
convention. Fraternallj' yours,
Fraxk E. Barrows,
President P. A. of A.
A SIMPLE AND PRAC-
TICAL ENLARGING
APPARATUS
The professional is appi'eciat-
ing more and more the financial
benefits to be derived from well
made enlagements, and with the
wide range in effects afforded by
the Eastman Bromide and devel-
oping out papers he is able to
duplicate, and in many instances
improve upon, the (juality of con-
tact prints, and at a low cost.
The making of an enlargement
is a simple matter, as an impro-
vised apparatus is easily con-
structed with an ordinary view
camera, but when anj" quantity
of work has to be turned out. a
permanent and well constructed
apparatus is advisable.
We illustrate herewith one of
the enlarging outfits in use in our
studio, Avhich is simple in con-
struction, and may be used with
either dajdight or artificial illum-
ination.
The room in which this ap-
paratus is installed measures
aliout twelve by twenty feet, and
is used exclusiveh' for enlarging
purposes, and contains in addi-
tion, developing sink, paper stor-
age cabinet and work table. The
same apparatus can be operated
in a much smaller space, utilizing
the dark room sink for de\'elop-
ing and fixing.
Figure 1 shows the side ele-
vation of the complete apparatus,
including the suspended paper
%J
the ARISTO EAGLE
15
Fis. 1.
3 IDE- ErL&VATION OI=-
Enlarging apparatus
v
16
STUDIO LIGHT and
easel. As sh()^vIl in the illustra-
tion, the camera and artificial
light box are installed against a
window opening to the north, the
artificial light box as arranged
can be easily swung to one side
when daylight is employed. The
camera and light box used is
substantially the same as supplied
with the Folmer & Schwing
Printing and Enlarging Cabinet,
though an ordinary view camera,
with reversible liack, could be
sul^stituted. The light box con-
tains a single tube Cooper-Hewitt
lamp, and is so hinged as to
swing to one side out of the way
when daylight is used. See Fig-
ure 2.
r ]
Fijr. ^ E-ND Ble-vation of
Camera and .Standard for ^ame:
Immediately in li-ont of the
SAvinging light box is a square
cone to which the camera proper
is attached — this cone contains
three ground glass diffusing
screens in frames, any one of
which may be removed when
necessary. The camera and light
box are supported on a table
bi'acket, as shown in Figure 1 .
( . 1
-^
T\..,..^
unr
Etnd Etlevation of-
ErNLARClHG APPARATUS
The paper easel is suspended
from a track attached to string-
ers fastened to the ceiling. The
truck or carriage carrying the
paper easel runs on roller bear-
ings, as shown in Figure 3. The
carriage locks on the track, by
means of a simple spring, at any
point when stopped, and is re-
leased by a slight dowiiAvard
pull on a lever just back of the
\J
(he ARISTO EAGLE
17
FROM AN ANGELO SEPIA PLATINIM PRINT
By Frank E. Ihcni Gninil Ji(ucli(in, Colo.
V
1!
STUDIO LIGHT and
papt-r board, wht-n necessary to
move for focusing.
When a camera Avithout shift-
ing and tilting movements is used
it is a simple matter to adjust the
copy board for both vertical and
side adjustments as well as for-
ward and back swing.
The above apparatus has af-
forded perfect satisfaction, as it
is not liable to get out of order,
takes up but little floor si:)ace, and
is simple to construct and econ-
omical in operation.
A
RE YOU A GOOD
G U E S S E R .?
The Photographers Associa-
tion of America, in order to still
further stimulate the interest in
the coming National Convention
at Rochester, offers an award of
twenty-five dollars to the mem-
ber of the Association making the
nearest guess to the paid mem-
bership at Rochester during the
convention. All estimates to be
sent to G. W. Harris, Secy.,
1311 F Street N. W., Washing-
ton, D. C, and the contest posi-
tively closes July seventeenth.
Guesses arriving after that date
will not be considered. There
are about 1 5 ,000 professional pho-
tographers in the United States
and all indications point to a
record breaking attendance at
Rochester.
Here's luck.
THE 29TH ANNUAL
CONVENTION
P. A. OF A.
The place: Rochester, N. Y.,
the photographic manufacturing
center. The date: Jul}' 1 9th. to
S^th. inclusive, an ideal time to
leave j^our business for a few days.
Come prepared to stay all week.
Something doing every moment.
Do you know that this prom-
ises to be the most successful
convention in the history of the
P. A. of A.? Why? We meet
this year in the most interesting
city for photographers in the
world. We will have the choicest
collection of pictures, the most
artistically arranged display, the
most instructive school, the most
interesting program with more
new features added, and the best
time the photographers have
ever had the opportunity of en-
joying at a convention.
The photographic interests of
Rochester extend to you a hearty
Avelcome and promise a week of
entertainment and instructive
sight seeing that will be a revel-
ation to many. Do not miss it.
The Rochester section of the P.
P. S. of New York will conduct
a Bureau of Information in con-
vention hall, with messenger ser-
vice to look after the wants of
those attending.
Your officers would advise mak-
ing hotel reservation early, and
if any desire rooms other than
those listed in circulars sent out
\J
the ARISTO EAGLE
19
recently, a request, stating what
price room you wish, to Mr. J.
E. Mock, Rochester, N.Y.,will
secure for you just what is
wanted.
It is important dues be paid
and ncAV memi:)ersliii)s be issued
early. Attend to it NOW, TO-
DAY. Your treasurer and his as-
sistants vill be busy at the con-
vention and if you wait until you
reach the box office you may have
to stand in line sometime before
you can secure a button and your
receipt.
This delay can be avoided and
you can materially assist the
treasm'er by making remittance
now. Official receipt and mem-
bership button will be sent to
you by return mail.
If already a member with dues
paid for 1908, send 82.00 to
Treasurer L. A. Dozer, Bucyrus,
Ohio. If you have no member-
ship in the Association, send
$5.00, 83.00 membership fee and
$2 . 00 dues for 1 909 . Employees
and dealers or their representa-
tives hold associate membership.
82.00 per annum, no membership
fee. In making remittance by
check, add ten cents for collec-
tion.
Anj' other information concern-
ing the Photographers Associa-
tion of America or the coming
Rochester Convention will be
gladly furnished upon request.
L. A. Dozer,
Treasurer P. A. of A.
H
OW TO BE IN THE
MONEY
We are going to spend two
thousand dollars for phot(jgraphs
this fall, and we hope to be able to
spend quite a few dollars more
for the same purpose. The two
thousand dollars prize money for
our 1909 Kodak Advertising Con-
test will be charged against ex-
pense, and we naturally want to
oljtain the most we can for our
money. In our previous contests
we have found a number of pic-
tures outside the prize winners
that we were willing to pay a
good sum for, and we are hoping
that the I909 Contest will dis-
close double the quantity the
previous contests made a\ ailable.
Nothing Avould please us better
than to ha\ e e\ery entrj" so good
as to stand a chance as a prize
winner. In the two preceding
contests quite a number of tech-
nically excellent photographs
were received that stood no pos-
sible chance of being considered,
some because they did not come
within the limits of the competi-
tion, and others because they
lacked the power to convince or
attract.
In order to get on the right
track, and have our entries stand
at least a fair chance, let us take
up a subject and see how we
would work it out. Suppose, for
instance, we wanted to produce a
picture that would help sell
Kodak Film Tanks. First, we
V?
20
STUDIO LIGHT and
would considfr the strung selling
points of the Tank — the entire
operation in full daylight, anj"
time, any place — simplicity, no
previous experience in develop-
ment necessary to secure good
results — portability, so small and
compact as to be readily trans-
ported anywhere. Having con-
sidered these points let us attempt
a picture showing the tank in use.
In selecting the subject to operate
the tank Ave^have the choice of
men, women, young or old. and
children. The time worn phrase,
"so simple a child can use it,"
will perhaps flash into your mind.
While it is true that a child
of seven or eight could be taught
to use the tank successfully,
the percentage of children of
that age interested in photog-
raphy is very small, so a picture
with a child of that age using
the tank would lack conviction.
A boy or girl of from twelve to
fourteen would be better, but as
most of these youngsters
are using Brownie Cameras it
would be better to use them in
making a picture showing the
use of the Brownie Developing
Box.
Next in selection we have
young men and women. In turn-
ing over the advertising pages in a
magazine, a good many of us will
stop to look at a picture of a
manl}^ young man, but every one
of us will pause to insjject the
picture of a comely young woman .
It thus appearing that the comely
young Avoman would be the
strongest factor in first arresting
the eye, let us use her.
Fortunately, attractive girls
are to be found anywhere, so we
wont have much trouble there.
Now if she is a girl with sufficient
intelligence to enjoy picture mak-
ing, there are a few things she
would not do:
When she was preparing to de-
velop her film in the tank, she
Mould not don an evening gown,
with low neck and short sleeves,
but she Avould wear some of her
common every daj' clothes, and
being careful, would don a good
long apron of gingham or some
other fabric known best to
womankind, — and further, hav-
ing due respect for the household
gods, she would not select the
shining mahogany table in the
jjarlor to develoj) on — quite true,
she could develop on the mahog-
any table and not get a spot on
it — but she wouldn't use it just
the same, and if you saw an ad-
vertisement with her all "fussed
up" in an evening gown, and us-
ing the mahogany table, you
Avould mentally exclaim "fake" —
"just posing." and no matter how
strong the argument in type ac-
companying the picture, you
would not be convinced.
This one illustration will serve
as well as a dozen in demonstrat-
ing the points necessary in pic-
ture making to be used for ad-
vertising purposes.
First, the picture must possess
%J
the ARISTO EAGLE
21
FROM AN ANGELO SEPIA PLATINUM PRINT
By Frank E. Dean Gnind J\inrtion, Cnlo.
STUDIO LIGHT and
the power in lieautj' or strength
to arrest attention.
Second, it must create an in-
terest in or desire for the goods
advertised.
Third, it must be simple and
natural , — simple because its story
must be told at the first glance,
and natural in order to convince.
Just good landscapes or good
portraits are not suitable for use
in our advertising. The pictures
must tell a story and tell it sim-
ply, quickly and convincingly.
Beautj' is not absolutely essential,
but wholesome attractiveness is
— and above all naturalness.
When you are planning your
pictures, stop and consider would
this picture attract or convince
me — would it help to sell me the
goods, then l^oil it down to the
last degree of simplicity, and you
stand a good chance of being "in
the monev."
B
E COMFORTABLE
TF you have
not engaged
accommodations
for Convention
Week
Do It No
w
Phew, it's hot — thank
goodness my work imder the light
is done for this day, and if it
wasn't for all those plates to de-
velop I could take Mary and the
kiddies and get out into the
country for a breath of air. Hang
this dark room work, anyhow —
yet it's got to be done or no
plates to proof in the morning.
How many times have just
such thoughts pop])ed into your
head during the stifling midsum-
mer days? Some of you still ha^•e
to think and suffer that way —
but what is the use, when the
remedy is so easy.'' Here is how
our fi-iend Mr. L. E. Webb, of
Morgantown, N. C, works it:
" Recently I photograjjhed a
large graduating class individ-
ually, and by tanking each dozen
l)lates as exposed, when I had
completed exposing, all my plates
were developed and fixed, ex-
cept the last dozen. The convcn-
i''?ice of tlie tank in one large
bunch of work will more than pay
fur it/
Let the tank do the drudgery
— it will not only protect you
from dark room discomforts, but
dark room accidents as well, and
l^roduce uniform negatives of any
printing qualitj' you desire.
Let the tank do the work.
Keep posted on the Eastman
School of Professional Photography
— read the bulletin on page 24.
\J
the ARISTO EAGLE
23
THE ONLY CON-
DI T I O xN
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photographers in the same
toAVTi would not care to use
the same cut, and we are
therefore obHged to limit
this offer to one photogra-
pher in a town. It will be
a case of first come first
served. The first order
from a city Avill be promptly
filled. Succeeding orders (if
any) will necessarily be
turned doAvn and the re-
mittance, of course, will be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order injirst, as it would not
be fair to give the man who
happens to get in his order
earl}' one month, a permanent
advantage; Ave shall book no
orders in advance. The}'
must always specify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand for
these advertising cuts to war-
rant our furnishing a larger
variety, we shall be glad to
do so. c\ K. Co.. Ltd.
Children at the "awk-
ward age?" Still we
can make pretty good
photographs of them,
and you know you'd
like to have the pic-
tures to send away
and some to keep for
yourself too.
Bring t/ie eliildren In <iiul let
ns s/ion- i/oii n'hat ire ran do.
The Pyho Stljdio
No. \\i
24
STUDIO LIGHT and
rpo GET MORE
-*- Some man who knew what
he was talking about said:
"When business is good, adver-
tise some to get more; when
business is bad, advertise more
to get some."
That is really the secret of
successful advertising — keep at
it. A good show case display
helps a lot, but every one in your
town does not pass it, but prac-
tically every one who has money
to spend reads the local news-
papers. Even an extra good ad-
vertisement displayed but once
prodvices but a slight impression,
but repeated again and again it
begins to get a grip on its readers
and soon people are beginning to
wonder what sort of pictures you
do make, and go a little out of
their Avay to see what your show
case contains. Then j'ou com-
mence to get results — and " when
business is good, advertise some
to get more. " Keep everlastingly
at it — tell your public in the
newspapers that they want —
need — good pictures, and that
your studio is the place to olitain
them. You have a chance with
every member of the femily from
grandpa down to the baby.
Our series of cuts for studio
advertising have made a hit.
Practically every photographer
Avho ordered the first one has
ordered the later ones, and the
list grows longer each month.
Get in step with the progressive
and "get more.''
The cut on page 23 will be sent
you on recei])t of thirty cents
— and it's first come, first served.
B
U L L E T I X : THE EASTMAN SCHOOL OF
PROFESSIONAL PHOTOGRAPHY FOR 1909
Auspices John W. Graham & Co., Spokane, Wash., July 7, 8, 9-
Auspices Robt. Dempster Co., Omaha, Neb., July 15, l6, 17.
Auspices Memphis Photo Supply Co., Memphis, Tenn.. July
20, 21, 22.
Auspices Des Moines Photo Materials Co., Des Moines, Iowa,
July 27, 28, 29.
Auspices Mullett Bros. Photo Supply Co., Kansas City, Mo.,
August 3, 4, 5.
Northwestern Photog. Convention, St. Paul, Minn., September
2, 3, 4.
Auspices Durtin cS: Co., Winnipeg, Man., September 8, 9, 10.
\J
the ARISTO EAGLE 25
LAST CALL
FOR ROCHESTER
If you want to accompany one
of the special parties to the Na-
tional Convention at Rochester,
July 19 to 24, write the org-an-
izer in your territory to-day for
information and reservations.
Boston, Mass.
ROBEY-FRENCH CO.
New York C'itj'
C. F. BECKER, 2:55 W. 23d St.
Philadelphia, Pa.
JOHN HAWORTH COMPANY
Columbus. O.
EMPIRE PHOTO SUPPLY CO.
Chicago 111.
SWEET, WALLACH & CO.
St. Louis, Mo.
W. SCHH.LER & CO.
ST. LOUIS-HYATT PHOTO SUPPLY CO.
Kansas Citj', Mo.
Z. T. BRIGGS PHOTO SUPPLY CO.
KANSAS CITY PHOTO SUPPLY CO.
Omaha, Neh.
THE ROBERT DEMPSTER CO.
St. Paul, Minn.
ZIMMERMAN BROS.
Minneapolis, Minn.
O. H. PECK COMPANY
26 S T L D I O L I G H T rt « f/
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
\J
the ARISTO EAGLE
27
Commer-
cial
Arts to
Platino
ROLLS
10 ft. Roll 241,
ins. wide. .§1.95
5 yd. Roll 241 7
ins. wide.. 82.80
10 yd. Roll 241^2
ins. wide. .85.15
( Furnished only
in 241, inch
widths.)
Canadian
Kodak
Co., Limited
Toronto, Can.
Per Per
Per
Per
Size ? J Doz. Doz.
K Gross
Gross
2I4X2I4
$ .15
$ .60
$1.05
2i,x2i,
.15
.60
1.05
2I4X3I4
.15
.60
1.05
214x31,
.15
.60
1.05
2I4X334
.15
.(;o
1.05
2i,x4i4
.15
.60
1.10
3 x4
.15
.60
1.05
31 , x 31/,
.15
.70
i.;jo
314 X 414
.15
.70
1.30
31 , X 4
.15
.70
1.30
24x7
.18
.75
4 x4
.18
.75
1.45
414 X 414
.18
.75
1.45
3I4X6
.18
.75
1.45
34x51/2
.18
.75
1.45
4 x5
.18
.75
1.45
37-8 X 51/
.25
.95
1.75
3'sx5?8
.30
1.10
1.95
44x51/2
.30
1.10
1.95
4 x6
.25
.95
1.75
4I4 X 6I4
.30
1.30
2.25
434 X 61/2
.30
1.50
2.60
4 x9
.35
1.75
2.85
5x7
.35
1.70
2.75
5 X 71^,
.35
1.80
3.00
5x8"
.35
1.80
3.15
51, X 734
.40
1.95
3.45
3I2 X 12
.35
1.90
6 x8
.45
2.30
4". 10
61 ', X 8I/2
.50
2.50
4.40
7 x9
.55
2.85
5.15
71/2 X 91/2
.60
3.20
6.00
8 xlO
.65
3.60
6.70
9 xll
8.70
10 xl2
'. .95
5.40
10.30
11 xl4 $
65 1.25
7.20
13.45
12 xl5
80 1.40
8.50
16.00
14 xl7 1
00 1.90
10.80
20.65
16 x20 1
30 2.50
14.80
27.90
17 x20 1
40 2.75
15.45
29.95
18 x22 1
65 3.15
18.00
35.15
20 x24 1
95 3.60
21.15
41.30
28
STUDIO LIGHT and
If you don't use the
Kodak tested chemicals
for your work we shall
both lose money — but
you'll lose the most.
the ARISTO EAGLE 29
ROYAL
NEPERA
Pure White
The developing paper
that forgets to curl.
Canadian
Kodak
Co.
Lid.
Toronto,
Canada
30
STUDIO LIGHT a7,d
THE EASTMAN
PLATE TANK
Is Constructed Right.
The simple loading device permits the loading of
the plates into the rack in a few seconds, without
scratching or marring.
The air-tig-Jit. locking cover allows the whole tank
to be reversed — no Ji.shing the plate raeli out of the
solut'toyi during- development — and the hand on the
dial tells you when development will be completed.
Eastman Plate Tank, 5x7, - $ 4.50
Eastman Plate Tank, 8x 10, - 10.00
Canadian Kodak Co., Ltd.
Toronto, Canada
the ARISTO EAGLE 31
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co.'s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey & Co., limited
Toronto, Canada
32
STUDIO LKi HT and
It is Sure to Make a Hit
With Your Half-Cabinet Work
fl&
The Colhijkite Sti/h
You have no idea how nifty a print looks when mounted on the
Collegiate Style. It is made of medium weight stock, linen finish
with bevelled edges. The Design and Crest are brought up in colors
to harmonize with the stock, and it is bound to be a jiopular seller
among the college trade. It is a good style to work during the quiet
months and you should not fail to see samples. jNIade in two colors,
Cream White and Artist's Brown.
Sample mailed on receipt of one 2-cent stamp
Price List Size for Photos Size Outside Price per 100
H. 1^4 X :?' > Oval 3' i x 8> i Sl.^5
B. ': Cabinet Oval 3"s x 8^4 1-Sn
t;. '_> Cabinet Square 5 x QM 1.75
THE CANADIAN CARD CO.
T C) I! O X T O, C A N A DA
Aristo Motto
'"1 ^ fE believe permanency is the
^ ' Keijstone of Photographic,
Sttccess, and all brands of paper
bearing ovir Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
FROM A FIRST PRIZE PRINT ON COLLODIO-CARBON
By C. L. Venard Lincoln, Ills.
V7
L^ll
an
a the ^^RIkS^O ]^:?^GI^]^
A Magazine of Information for the Profession
N EW SERIES
Vol. 1 No. fi
AUGUST 1909
OLD SERIES
No. 103
THE BUSINESS OF
THE CONVENTION
The business meetings of the
twenty-ninth annual Convention
of the P. A. of A., were car-
ried out strictly according to pro-
gram and with a large and highly
intei-ested attendance at every
session.
The first official meeting on
the program was the assembling
of the State Representatives for
the First Congress of Photog-
raphy, and as the sessions of
this bod}' were distinct from the
regular meetings of the P. A.
of A., they will be dealt with
separately in this report.
The first regvilar session of the
P. A. of A., was called to order
promptly at 9 A- m. Tuesday
morning, July 20th, in the As-
sembly Hall of the Seneca Ho-
tel, President Frank R. Bar-
rows presiding, the order of
business being as follows :
Address of Welcome, Mayor Hiram
H. Edgerton, Rochester, N. Y.
Greeting, Edward G. Miner, Pres.
Rochester Chamber of Commerce
Response, . . Charles L. Lewis,
Toledo, Ohio
Reading of Communications,
Geo. W. Harris, Sec'y,
Washington, D. C.
President's Report, Frank R. Bar-
rows, Boston, Mass.
Appointment of Committees
Announcements
Mayor Edgerton in his most
happy manner cordially wel-
comed the members, and in
closing said, ' In behalf of all
our citizens I extend to you a
most cordial and hearty welcome,
and the freedom of our city. Go
wheie you will, I am sure you
will be welcome."
Mayor Edgerton was followed
by Mr. Edward G. Miner, the
President of the Rochester
Chamber of Commerce, who
spoke of the immense photo-
grajjhic interests of the citj',
and their close connection with
and importance to the visiting
members, and closed by \\ishing
the members the best of good
times and inviting them to come
again.
In response to the greetings
Charles L. Lewis, of Toledo,
Ohio, made a brief address in
which he said he was sorrj- for
any photographer who could not
be present at this convention . and
STUDIO LIGHT and
expressed the hope that more
members for the national body
might result from this conven-
tion.
Letters were read bj' Secre-
tary George W. Harris, from
Past Presidents George M. Ed-
mondson, Cleveland, Ohio, and
W. H. Potter of Indianapolis,
Ind.
President Frank R. Barrows,
then delivered his annual ad-
dress, saying in part:
"For so many years have you hon-
ored me with a seat on your execu-
tive bt)ard and for so many years
have I had the pleasure of greeting
you at our conventions, that I feel
as if we were now one large family.
And in truth, we are in many ways
like one large family. Growing up
year by year, we, the children often
drift apart in our ideas and beliefs,
but whatever our aim, we all still
hold to our parent, the grand old
P. A. of A.
"Like a family, as we, the chil-
dren, grow older, we think we are
even wiser than our parent, and
sometimes are apt to class her as
old-fashioned and not vip-to-date,
and we seek means whereby to
change her attitude so that we, poor
foolish children, need not feel that
shame that we falsely assume when
we parade under her wing.
"Yes, we are indeed, but brothers
and sisters after all.
"Associations, such as this, which
usually find outward expression in
annual conventions, are of two kinds
or rather are formed to serve one or
two purposes, protective and educa-
tive.
"The old N. P. A., the predeces-
sor of this association was originally
protective, formed by photogra-
phers to fight obnoxious patent laws
and rights. The P. A. of A., was
formed, after the lapse of the old
society, to carry on the work of ed-
ucation, combined with the spirit of
brotherhood. That the P. A. of A.,
has been led right, or, at least, has
not been led wrong, is shown by the
steady onward progress as recorded
by the history of the society. Twen-
ty years back the P. A. of A., was
stronger than when first started.
Ten years ago it was again stronger
in membership and financial resource
than it was in the previous decade,
and to-day, nearly thirty years after
its foundation, theP. A.of A., shows
us the largest gathering of photog-
raphers and manufacturers that has
ever assembled since the day Da-
guerre first iodized a silver plate and
made the first permanent photo-
graph.
"As old-fashioned as some of we
children imagine the P. A. of A., to
be, it still has the vitality that bids
fair to outlive us and our works as
it has already outlived many an-
other good photographer.
"But let me return to the family
simile and carrj- it a little further.
In its younger days the P. A. of A.,
stood alone. As its children grew
older and wandered afield they too
reared families of their own. Some
prospered, for they were founded on
good fellov>-ship and mutual helpful-
ness. Some were unfortunate and
while yet alive, led but a dragging
existence. The younger children,
profiting by the mistakes and fail-
ures of their elders, founded fami-
lies on new lines and their more
youthful energy and more modern
viewpoint has led them to success
where some of the older families
have reaped disappointment.
"But while there has been friend-
ship, there has been no union of
these various family groups. Each
individual family has gone its own
way. M'hat the one has found good
has been condemned by another.
the ARISTO EAGLE
There has been an interchange of
ideas and courtesy, but the mutual
helpfulness, the spirit of 'one for
all and all for one' has been lack-
ing. While each family was work-
ing for its own good, the progress
of the whole united family has Deen
unheeded. Yet, in each family there
have been members that have
thought and reasoned seriously.
They believed sincerely in their own
families but they believed too, that
the times demanded a real family re-
union, making for a stronger family,
one that would have such influence
and power that the progress and wel-
fare of each individual family mem-
ber would be enhanced to a degree
not attainable with the limited
power of the smaller isolated fam-
ily. Louder and louder became
such expressions of belief that a re-
union of the whole family seems ex-
pedient. And who has greater right
to bring about such a reunion, than
the parent of them all, the P. A.
of A."
Mr. Barrows also spoke regard-
ing the plans and aims of the
Congress of Photography, and
the advantages of forming a fed-
eration of local photographers
societies; he also stated the
necessity for a revision of the
constitution of the P. A. of A.
The report was ordered spread
on the minutes, and a vote of
thanks was tendered him as
President.
The appointment of commit-
tees followed. President Barrows
named these committees:
Improvements— W. H. Rau,
Philadelphia; W. H. Koehne,
Chicago; George J. Parrott,
Fort Wayne, Ind. ; W. F. Oliver,
Baldwinsville, Mass.
Resolutions — C. W. Hearn,
Boston; H. B. Medlar, Wood-
stock, 111. ; E. E. Seavey, New-
castle, Pa.
Academy — C. W. Hearn, Bos-
ton; Cr. W. Harris, Washington,
D. C. ; J. W. Appleton, Day-
ton, O.
After the adjournment of the
morning session the members pro-
ceeded to Convention Hall to
attend a demonstration at the
School of Photography by F.
Milton Somers of Cincinnati,
Ohio. The room set aside for the
school Mas crowded to the doors,
many of the photograi)hers stand-
ing through the entire session,
as the demonstration was of ab-
sorbing interest.
In the afternoon the visiting
ladies were tendered an outing
on Jrondequoit Bay by the Roch-
ester Section of the N. Y. State
Association. A most enjoyable
time was had, all returning in
ample time for the evening ses-
sion.
At 3 p. M. the second session
of the Congress of Photography
was held, the plans and action to
be reported to the P. A. of A.,
at the evening session.
At 8 p. M. the second session
of the Convention was held at
Assembly Hall, President Bar-
rows presiding. This session was
devoted to the report of the Con-
gress of Photography, which will
be taken up later in this article,
and to a discussion of the Con-
stitution and Bv-Laws of Associa-
I
6
STUDIO LIGHT and
tion ; the Constitution, as amend-
ed, will be found in fiill in the
report of Fridaj^'s session.
Wednesday was set apart as
"Manufacturers and Dealer's
Day, " no regular sessions of the
Convention being held. This daj^
was devoted to visiting the vari-
ous photographic factories, in-
cluding Kodak Park, as detailed
in the reprint from the Rochester
Herald in other columns.
In the evening the photog-
ra})hers were entertained bj" illus-
trated lectures by Ryland W.
Phillips of Pittsburg and Ger-
trude Kasebier of New York.
The next regular session of
the Convention was called to
order a little after 9 a. m. Thurs-
day, July 22, in Assembly Hall,
President Barrows presiding.
The order of business was as fol-
lows :
Secretary's Report.
Treasurer's Report.
Report of Committees.
Appointment of Committee on
Location.
Appointment of Committee on
Election.
Annoimcements.
The report of the Secretary,
George W. Harris, showed all affairs
in his department to be in a highly
satisfactory condition.
Treasurer Dozer was applauded
when he took the platform to give
his report. He complimented the
association and Mr. Barrows on the
neatness of the books and the busi-
ness like manner in which the office
had been conducted. i\Ir. Barrows
was formerly treasurer of the organi-
zation.
Mr. Dozer said that the funds are
now divided in two banks to prevent
severe loss in case of a bank failure.
The treasurer's report was as fol-
lows:
Cash on hand Jan. 1,
1908 . . . $4,838.19
Received from Secretary 3,647.00
Membership and dues . 2,047.00
Ladies' pins . . 31.50
Total . . . $10,610.59
Disbursements . . 5,911.95
Cash on hand . . $4,698.64
The following committee on
location for the next convention
was appointed as follows : George
B. Sperrj", Toledo; Charles
Townsend, Des Moines, Iowa;
J. H. C. Evanhoff, Boston; F.
S. Noble, Rochester; Schuyler
Colfax, Columbus.
The committee on elections
was named as follows : Ryland
W. Phillips, Philadelphia ; George
M. Edmondson, Cleveland, O. ;
Charles W. Hearn, Boston,
Mass. ; C. J. Vanderventer, Indi-
anapolis, Ind. ; Charles Smith,
Evanston, 111.
After the appointment of these
committees and the reading of
routine communications, the
meeting was adjourned until 2 p.
M . , at which time a special meet-
ing was called to further consider
the revision of the Constitution
and By-Laws.
The Friday morning session
was called to order at 9 a. m. in
Assembly Hall, President Bar-
rows presiding. This was an im-
portant session as it included the
election of officers, selection of
the next place of meeting, the
the ARISTO EAGLE
appointment of committees, and
the presentation of a Life Mem-
bership Certificate to Past Presi-
dent Frank W. Medlar. At the
opening of the session Secretary
Harris read a letter from Elias
Goldensky regretting his inability
to attend on account of a death
in his family. On a motion a let-
ter expressing the sjinpathy of
the association was ordered sent
him
William H. Rau of Philadel-
phia followed with a most inter-
esting paper on "The Progress of
Photography," which we very
much regret being unable to re-
print, owing to lack of space.
Beautifully engraved certificates
of appreciation for work done in
the instruction classes at last
year's convention were presented
to Elias Goldensky and Rjland
Phillips of Philadelphia; John
H. Garo, Boston; Dudley Hoyt,
New York; W. S. Lively, Mc-
Minnville, Tenn., and M. B.
Parkinson, of Boston.
Charles Wesley Hearn reported
for the committee on the Acad-
emy. He stated that the plans
for the development of the Acad-
emy were bemg held in abejance,
pending the outcome of the fed-
eration between the National
and State bodies.
The presentation of the Life
Membership Certificate to Frank
W. Medlar of Spencer, Iowa, was
made by Charles W. Hearn of
Boston. Mr. Medlar's appear-
ance on the platform was the
signal for enthusiastic applause.
Mr. Hearn spoke of the loyal
service given to the association
by Mr. Medlar as president in
1907 and as secretary in 1905.
Mr. Hearn said that Mr. Medlar
had never hesitated in sacrificing
personal interests for the good
of the association.
Mr. Medlar accepted the honor
in a few well chosen Avords of
appreciation.
The report of the committee
on constitution and bj-laws was
called for, but was put over until
the special meeting. The x-eport
of the committee on resolutions
was put over until the final ses-
sion .
The report of the committee
on location for the next conven-
tion was the signal for general
discussion. The report Avas read
byC. F. Townsend of DesMoines,
la., in the absence of Chairman
George Sperry of the committee.
The report recommended unani-
mously Milwaukee, Wis., for the
next gathering. This city was
recommended in competition
with Niagara Falls, Atlantic City,
N. J., and Richmond, Va.
Secretary Harris read commu-
nications fi'om other cities, ask-
ing for the convention. They
were from Mobile, Ala. , Saratoga
Springs, Cedar Point, Ohio, New
Orleans, La., Atlantic Citj-, N.
J., Milwaukee, Wis.
Mr. Parkinson of Boston advo-
cated Milwaukee. The swish of
fashionable skirts and the swash
STUDIO LIGHT and
I
of the waves at Atlantic City,
he held, would not be conducive
to close stud}' of photograph}- .
It was moved that a single
ballot be cast for Milwaukee.
This was carried without a dis-
senting vote. Cheers greeted the
selection.
The report of the committee
on nominations, of which Mr.
Phillips was chairman, was pre-
sented. It recommended the
following men for office: Presi-
dent, A. T. Proctor, Hunting-
ton, W. Va. ; first vice presi-
dent, George W. Harris,
Washington, D. C. ; second vice
president, Benj. Larrimer, Mar-
ion, Ind. ; secretary, J. H. C.
Evanoff, Salem, Mass.
This ticket met with hearty
favor, the men named being
elected by a single ballot in each
instance.
With a few changes of minor
importance the new constitution
and In-laws of the Photographers
Association of America were
adopted at the special meeting
in the afternoon at the Seneca,
at which President Barrows i)re-
sided. The new constitution is
expected to bring every state
organization into the national
body organized as the American
Congress of Photography. The
congress is really a body within
a body. It will do the work and
the P. A. of A. , will give its stamp
to what the congress does, there-
by exerting a strong influence for
the passage of laws at Washing-
ton a!id in the state legislatures,
and obtaining conditions that will
make for the betterment of the
profession.
B. Frank Puffer of New York
spoke in support of the constitu-
tion. Mr. Puffer said :
" Tfiis constitution and by-laws as
submitted in no way prevents the
P. A. of A., from having a duplicate
of this convention next year, and as
this is the greatest convention in the
history of the P. A. of A., what
more can be said? The old consti-
tution has been outgrown. It is
faulty in its construction and im-
possible to be lived up to. The one
great step in advance to be gained
under the new constitution is tliat it
authorizes the P. A. of A., to call
together the American Congress of
Photography next year as a consti-
tutional ac-t, whereas this year it
was called together with the consent
of the executive board of the P.
A. of A.
" The first step in the amalgama-
tion of the P. A. of A., and the vari-
ous state societies can now be con-
sistently made and there is no
dictation from the P. A. of A., to the
state societies in any waj-. Next
year the state societies will be in-
vited to send delegates and affiliate
with the P. A. of A., and through
the American Congress of Photog-
ra])hy, and this invitation can be de-
clined or accepted, at the discretion
of each individual state society,
which will be determined by a ma-
jority vote at their next annual
meeting."
" This association will do every-
thing for the states," said I\Ir. Ham-
mer, following Mr. Puffer. " The
states may bring subjects before the
executive board of the P. A. of A.,
for approval. New policies, ques-
tions of copyright, a new standard
of weights and measures, anything
of good, of material interest, wiii Joe
the ARISTO EAGLE
9
considered. We can make some-
thing practical out of our conven-
tions instead of using them for the
entertainment of delegates."
A motion involviiicr the disso-
lution of the couiniittee on con-
stitution and by-laws and carry-
ing a vote of thanks to the com-
mittee for its work and to Presi-
dent Barrows for the idea of a
congress was carried with loud
applause. Adjournment was
taken to allow delegates an op-
portunity to attend the roastfest
at Moerlbach Park, given by the
Defender Photo Supjily and Sen-
eca Camera Companies.
The constitution and by-laws
as amended and adopted are
given herewith in full :
ARTICLE I
The official title of this associa-
tion is : The Photographers' Associa-
tion of America, and jurisdiction
thereunto belonging.
PREAMBLE
The objects and purposes of the
Society shall be the betterment of
the profession, the creating, foster-
ing and maintaining of cordial rela-
tions between the members of the
State organizations and the Photog-
raphers Association of America, and
to oppose any injustice or infringe-
ment of the rights of photographers.
ARTICLE II
Titles of Officers
Sec. 1. The officers, the official
titles :
President.
First Vice President.
Second Vice President.
Treasurer.
Secretary.
And these shall constitute the Ex-
ecutive Board, who shall hold office
for one year from tlie first day of
January, or until their successors
be elected. The Treasurer shall be
elected to serve for three years.
ARTICLE III
CoNSTITl'ENTS OF THE ASSOCIATION
The membership of the Associa-
tion shall (1) active, (-2) associate,
(S) honorary, (4) life, and (5) a Con-
gress of Photography.
Active Members
Sec. 1. Every active member of
this association shall be either an
active member of a regular organ-
ized State Association in good stand-
ing, owner or manager of a studio,
or such photographers, owners or
part owners as may pay the initia-
tion fee and annual dues called for
under Article IV, Sec. 1.
Associate Members
Sec. 2. Associate members shall
include employees, manufacturers,
dealers and their representatives,
and shall enjoy all the privileges of
the Association, e\cepting that of
voting and speaking on the floor of
the convention during executive ses-
sions.
Honorary Members
Sec. 3. Eminent photographers
of other countries, inventors and
other scientific men, who may be
thought worthy of the distinction,
may be elected honorary members.
They shall not, however, be required
to contribute to the funds, nor shall
they be eligible to hold office or to
vote.
Life Members
Sec. 4. AH past i)residents shall
be life members and shall enjoy all
privileges of active members.
American Congress of
Photography
Sec. 5. Each State Association
10
STUDIO LIGHT atid
within the boundaries of America
shall at the time at which its officers
are chosen select one representative
for each 50 or less of its members,
who shall serve until the dissolution
of each particular Congress, and one
alternate, who shall serve in the ab-
sence of the regular delegate. The
President of the P. A. of A., shall
upon notification of the selection of
the delegates and alternates by the
President of the State Association,
forward the necessary credentials at
least six days prior to the annual
meeting.
ARTICLE IV
Dies
Sec. 1. Active members — Initia-
tion fee, 83.00; dues, 82. 00.
Sec. 2. Associate members — No
initiation fee; dues S'2.00.
Sec. 3. Honorary members — No
initiation fee ; no dues.
Sec. 4. Life members — No initia-
tion fee; no dues.
Sec. 5. A yearly per capita tax
of '25 cents from State members
shall be paid into the National
Treasury in lieu of initiation fee.
Sec. 6. The annual dues shall be
paid on January 1st of each year.
A member being in arrears for two
years' dues shall be notified by the
Treasurer and on failure to pay
such indebtedness before the next
annual meeting his name shall be
dropped.
Sec. 7. The 25 cents per capita
tax of State Associations shall be
paid into the Treasury of the Na-
tional on or before the first day of
the annual Executive Board meeting.
Sec. 8. Members of the Congress
shall pay to the Treasurer their an-
nual dues of 82.00, as an individual
member of the P. A. of A.
ARTICLE V
The American' Congress of
Photography
Sec. 1 The American Congress of
Photography shall constitute a de-
liberative body to discuss all mat-
ters suggested by the President of
the P. A. of A., and other matters
for the good of the profession.
Sec. 2. All matters passed upon
by the American Congress of Pho-
tography shall be submitted to the
Executive Board for final approval.
Such matters as are rejected by the
Executive Board may be submitted
to an open meeting of the Conven-
tion.
ARTICLE VI
Standing Committees
Sec. 1. Auditing Committee
which shall consist of members of
the Executive Board.
Nominating Committee, ap-
pointed by the President.
Committee on Resolutions, ap-
pointed by the President.
Committee f)n Progress of Photog-
raphy, appointed by the President.
ARTICLE VII
DiTiES OF Officers
Sec. 1. The President shall pre-
side at all meetings of the Executive
Board and the annual meeting of
the Association.
Sec. 2. In the absence or inability
of the President to preside the 1st
Vice President shall assum.e the
duties of the office.
Sec. 3. The 1st Vice President
shall have charge of the exhibit of
photographs at the annual conven-
tion, and such other duties as may
be required of him by the Executive
Board.
Sec. 4. The duties of the 2nd
Vice President shall be determined
by the Board.
Sec. 5. The duties of the Secre-
tary shall be to keep a fair and
correct minutes of the proceedings
of the meetings and carefully pre-
serve on file for five years essays
and pajiers received by the Associa-
tion, and he shall receive 5 per cent,
of the gross receipts during his terra
^
the ARISTO EAGLE
11
of office as full compensation for his
services. Any moneys collected by
the Secretary shall be immediately
turned over to the Treasurer, taking
his receipt for the same. He shall
make an accurate detailed re])ort of
the business of his office in time to
be audited at the regular meeting of
the Executive Committee.
Sec. 6. The Treasurer shall pay
no moneys unless by order of the
President and the Secretary. He
shall present a statement of his ac-
counts at each regular meeting of
the Executive Committee. He shall
receive 5 per cent, of the gross re-
ceipts during his term of office as
full compensation for his services.
In the absence of the Treasurer, he
shall appoint a deputy, with power
of attorney, to fulfill his duties. The
Treasurer shall be required to give
an indemnity bond, equal to the
amount of cash on hand on the 1st
day of January of each year; said
bond to be purchased by the Associa-
tion.
Sec. 7. The meetings of the Con-
gress shall be called to order by the
President of the P. A. of A., who
shall act as temporary Chairman,
until such time as this body shall
elect its own officers, which shall
constitute the first c>rder of business.
These officers shall be a Chairman,
a Vice Chairman and a Secretary.
DUTIES OF OFFICERS
American Conokkss of
Photoguaphy
Sec. 8. The Chairman of the
American Congress of Photography
shall preside at all sessions of the
Congress.
The duties of the Vice Chairman
shall be to preside in the absence of
the Chairman.
The duties of the Secretary shall
be to keep a correct record of the
meetings and report all matters to
the Executive Board of the P. A. of
A., as directed by the Congress.
BY-LAWS
ARTICLE I
Mkktixos
Sec. 1. The annual meetings shall
be held at suc-h })lac'e as may be de-
termined ujion by the Association.
Sec. 2. Special meetings of the
Association may be called by the
President with the advice and con-
sent of the Executive Committee,
whenever deemed expedient.
ARTICLE II
QlOlllIM
Twenty-five members shall consti-
tute a quorimi for the transaction of
business of the Association.
ARTICLE III
Ordeii oi' BrsiNEss
Sec. 1. Calling of the meeting to
order.
Sec. 2. Calling the roll of mem-
bers.
Sec. 3. Reading the minutes of
last meeting.
Sec. 4. Reports of Special and
Standing Committees, which shall
be read by their titles in full.
Sec. 5. Selection of location for
next Convention shall be determined
by ballot. The city or town receiv-
ing the highest mnuber of votes
shall be declared to be the choice of
the Convention.
Sec. 6. A Committee to nominate
officers for the ensuing year shall be
appc^inted to report at the next ses-
sion.
Sec. 7. The election of officers
shall be held at the morning session
on the day preceding the last day
of the regular convention.
Sec. 8. The first session shall
close with the reading of the Presi-
dent's report and referring to appro-
priate committees any portion
requiring the action of such com-
mittees.
12
STUDIO LIGHT and
Sec. 9. After the first session, the
order of business shall be determined
by the nature of the subject pre-
sented and by the will of the major-
ity.
Sec. 10. All questions, except the
election or expulsion of members,
and the election of officers, may be
determined by yeas and nays or by
a division if necessary.
Sec. 11. Any motion duly made
and seconded shall be proposed by
the President and shall then only be
debatable.
Sec. l-^. A motion made and sec-
onded shall be open to discussion
and while it is before the associa-
tion, no motion shall be received
unless to amend, divide, commit, to
lay on the table, postpone or
adjourn, and a motit^n to adjourn
shall be decided without debate.
Sec. 13. Any member who may
desire to speak, on any motion or
resolution shall, standing, address
the President, and shall confine his
remarks to the question at issue,
avoid any offensive or personal re-
marks and shall not speak more
than once and then not more than
five minutes upon the same subject,
unless by permission of the Presi-
dent.
Sec. 14. No member shall be in-
terru])ted while speaking imless by
a person rising to a point of order
decided by the President.
ARTICLE IV
Election' of Oificers
Sec. 1. The election of officers
shall be conducted by an officially
prepared ballot.
Sec. 2. All persons elected officers
shall signify their acceptance or re-
jection before adjournment.
Sec. 3. The members of the Ex-
ecutive Board shall be entitled to
their expenses for attending all an-
nual meetings of the Association
and such other meetings as may be
deemed necessary by the President.
ARTICLE V
Change of Constitition
Sec. 1. The Constitution may be
altered or amended by a three-
fourths vote of all members present
at any regular meeting, and notice
to alter or amend same shall be
given at least one session before
action thereon can be taken. In
questions as to parliamentary usages,
Cushing's Manual shall prevail.
(Signed) C. L. Lewis,
Chairman,
L. F. Haji.^ikr, Jr.,
B. Frank Piffer,
. C. M. Hayes,
J. Frank Johnson.
The Avomen of the National
Association met Friday morning
and sections formed. The officers
elected were :
Mary Carnell, Philadelphia, pres-
ident ; M. Estelle Jenkins, Chicago,
secretary.
Mrs. Gertrude Kasebier, New
York, was apj)ointed chairman of
the eastern territory; Miss Kather-
ine Jamieson, Pittsburg, of the
Middle West, and Miss Eola White,
of all territory west of the Missis-
sippi. They were empowered to
select their own committees.
The final business session of
the convention was held in the
school room at Convention Hall,
Saturday, 10 a. m.
The Committee on Resolutions
reported, and the report was
made the medium of conveying
the thanks of the association to
the citizens of Rochester, the
Hotel Seneca management, the
Chamber of Commerce, the mer-
chants of the city, the Bausch &
Lomb Optical Com pa 113', the
Eastman Kodak Comi)any, the
instructors in the school of pho-
the ARISTO EAGLE
13
tography, the pi-ess of Rochester,
the retiring president and the
board of otHcers. The report was
presented by Charles W. Hearn,
of Boston.
A special resolution thanked
President Barrows for his capa-
ble and efficient administration
and the Rochester photographers
who arranged for the conven-
tion. In moving the adoption
of the resolutions, Morris Burke
Parkinson, of Boston, paid a
tril)ute to George Eastman and
spoke especially of the cordiality
and hospitality which he had
shown to the association.
At the conclusion of the busi-
ness session the prizes for the
most practical device in photo-
graphic accessories brought out
within the last year Avere awarded.
The decision was made by popu-
lar vote, each delegate being al-
lowed to cast a ballot. PrcA ious
to the taking of the vote the con-
testants, of whom there were
twenty-seven, were given three
minutes each in which to explain
their inventions.
The first prize was $100 in
cash and was won by J. A. Meis-
ser, of Eureka, C'al., on a mirror
device which enaliles the oper-
ating jihotographer to focus the
camera, with the plate in position,
thus allowing the operator to see
the subject up to the moment
the exposure is made.
The second prize, a photo-
graphic library valued at $75,
was won by O. C. Courtright,
of Fort Madison, La. The in-
vention is a device for facilitating
printing from negatives and can
be used with ecpial facilitj^ in
artificial light and daylight.
THE FIRST CONGRESS
OF PHOTOGRAPHY
The idea of organizing a Con-
gress of Photograi)hy originated
with Frank R. Barrows, presi-
dent of the P. A. of A., its ob-
ject being to foster the organi-
zation of state and local associa-
tions of the profession, and to
have such societies affiliate with
the national association. With
such affiliation Mr. Barrows and
his supporters are confident that
the Congress will be of lasting
benefit to the profession.
We understand that the Con-
gress is to meet and consider all
problems concerning the welfare
of the profession, and to submit
the result of their deliberations
to the National organization in
convention assembled for adop-
tion or rejection.
The delegates to this first
Congress were summoned on the
personal invitation of President
Barrows, as the Congress at such
time was not actually in exist-
ence.
The names of the delegates
are as follows :
Pennsylvania— Ryland W. Phil-
lips, Philadelphia; Prank Horn-
baker, Scranton; E. E. Seavy, New
Castle.
14
STUDIO LIGHT and
Ohio— C. L. Lewis, Toledo; W.
L. Smith, St. Mary's; J. L. Walker,
Bowling Green.
New York — B. Frank Puffer,
New York; B. Boyce, Trov; Harry
A. Bliss, Buffalo.
Illinois - E. C. Pratt, Aurora; H.
B. Medlar, Woodstock; Victor
Georg, Springfield.
Michigan — E. E. Doty, Belding;
E. S. Tray, Jackson; J. F. Rent-
schler, Ann Arbor.
Iowa — H. E. Voiland, Sioux City;
H. O. Baldwin, Fort Dodge; Chas.
Townsend, Des Moines; F. A. Tree,
Davenport.
Canada — Frank Jackson, Barrie,
Ont. ; Fred L. Roy, Peterboro,
Ont. ; Charles L. Rosev^ear, Toronto,
Ont.
Nebraska — J. Leschinsky, Grand
Island; A. C. Townsend, Lincoln;
R. C. Nelson, Hastings.
Missouri — Fred Hammer, St.
Louis; L. J. Studebaker, Kansas
City; F. W. Crow, Marysville; Miss
Belle Johnson, Monroe City; Alfred
Larsen, Mexico.
New England — A. W. Webster,
Boston, Mass.; W. F. Oliver, Bald-
winsville, Mass. ; W. H. Partridge,
Boston, Mass.; J. H. Garo, Boston,
Mass.
Indiana — George J. Parrot, Fort
Wayne; Benjamin Larrimer, Clar-
ion ; Felix Schanz, Fort Wayne.
Wisconsin — Ebenezer H. Har-
wood, Appleton; W. A. Ross, J. M.
Bandtel, Milwaid^ee; W. A. Pryor,
La Crosse.
Virginia and the Carolinas —
Manly W. Tyree, Raleigh, N. C,
and associates.
Kansas — Max Wolf, ^Manhattan;
H. W. Rudolph, J. J. Peunell.
Northwestern Association — Louis
Dworshak, Duluth, Minn., and as-
sociates.
The past presidents of the Pho-
graphers' Association of America.
President Barrows as Tempo-
vary ChaiiTnan called the meet-
ing to order in Chamber of Com-
merce Hall at 3 p. M., July 19,
1909, and on motion he was
made Permanent Chainnan, and
(ieorge W. Harris Secretarj' of
the Congress. On opening the
session Mr. Barrows addressed
the delegates as follows:
In calling this meeting to order I
feel that it is one of the most impor-
tant moves in photography that has
been proposed for some years. We
are here for the purpose of seeing
if it is not possible to formulate a
plan of action wherebj' the Ameri-
can photographers can assemble and
transact business, which shall cover
the United States, and work out an
united plan that will eventually
prove of great vahie to us as mem-
bers- This plan has received con-
siderable consideration from my
hands. I have corresponded at
length with various members of the
association in all parts of the coun-
try, and to all the men, without ex-
ception, the plan seems to meet with
favor. It is understood, when we
come together to discuss ideas, you
all have ideas of your own, and pos-
sibly some hobbies to ride. It would
be my wish, as you deliberate on
the matters that may come before
you, that if possible you eliminate
all red tape, in order that we may
get accurately and positively to the
gist of the matter and formulate a
plan that shall be devoid of all tech-
nicalities. What I wish to do at this
meeting is merely to perfect an or-
ganization, and pass it up to our
parent body to see if it is accept-
able to them. I wish you to under-
stand that I have called you to-
gether for this meeting, not as one
with authority; you are invited
guests of mine, the same as though
I were inviting you into my own
home. We are here to discuss a
^
the ARISTO EAGLE
15
plan and to take action. If this
meeting had been called of the au-
thority or were considered in the
light of legislative power, it would
fall at once, but we have avoidetl all
that in calling you together in this
social manner, that whatever ac-tion
we shall take will be binding on no
one; we will just express our ideas
and carry them up to the National
Association, that our association
then as a body may act with author-
ity. It is not understood in calling
you together that we are to mar or
disturb the present relation that
now exists in any of the state socie-
ties. It is a known fact that our
national government controls our
states; all states have their own
laws but they are governed above
by the National. The states have
to respect supreme court laws. So
it is with this organization. If we
shall formulate any plans, the plan
shall be subject to the National
body, and in nowise conflict with
that of present state organizations.
If then the state organizations de-
sire to join us in the movement, then
it is for them, as a delegate body,
through the National to officially
make the laws and plans that shall
govern the association. It is with
pleasure that I note the number of
you who are already here this after-
noon out of the number that have
been called together. It is known
that two delegations are on their
way here in addition to the number
of delegates that are here now as
representatives to this body, and so
in our preliminary action to-day I
feel that we can go no further than
to simply call our meeting together,
elect a permanent chairman, call
our roll, and get our members solid-
ified; appoint a committee on con-
stitution and by-laws and report to-
morrow, and that is about as far as
we can go to-day. Then to-morrow
we shall have material to work
upon, when we shall discuss this
matter and bring it before the P. A.
of A. If any of you have remarks
to make on this subject, we will be
very glad to listen to you, then we
will immediately proceed to elec-
tion of a permanent chairman of
this organization.
I am sure that the results of this
are going to be forwarded until we
shall number three-fourths of the
photographers of the United States
under one head. It is unfortunate
that with a national body we are
obliged to go to some manufacturer
or dealer to secure a list of names
whereby we may reach the photog-
raphers of the United States. If we
have a body of this kind where the
secretaries of state associations and
secretary of the National Associa-
tion co-operate, we will in our own
manner and way be able to reach
every photograj)her in the United
States and have a perfect list. We
can ask the states to do their part in
carrying on the work that now de-
volves upon five men. If each state
would do its part, it would ease our
work in the National Association
and we can increase our member-
ship, finance and brotherhood and
the good of the cause. I do not be-
lieve there is a man here but who
realizes what may be accomplished
if we will become a united body of
photographers throughout the
United States. I do not think that
prejudice or the opinion of one set
of men, or one man should rule. I
believe we should come together
and avoid these little peculiar
notions that we may have of our
own, and come to some plan of
action, and keep it just as simple as
we possibly can until we get organ-
ized. If then we have failures,
they can be adjusted after once we
are under a working body.
With these suggestions I believe I
have made it fairly clear to you what
may be accomplished, and shall be
glad to receive now the names of
16
STUDIO LIGHT and
one whom you would like to have as
your permanent chairman.
The first business of the Con-
gress was to consider a revision
of the constitution and by-laws
of the P. A. of A.
The chair named the follow-
ing committee to act and rejjort
to the Congress and to the
National Association :
C. L. Lewis, Clarence M.
Hayes, H. A. Bliss, L. F. Ham-
mer, J. F. Jackson.
The action and proceedings of
this committee is given above in
the account of the regular meet-
ings of the association.
It is exi)ected that among the
first questions that will be taken
up by the congress at its deliber-
ations in Milwaukee, a year
hence, will be the establishment
of a uniform scale of weights and
measures as applied to photog-
raphers' chemical supjilies and
the matter of copyright and at-
tempt to limit the present prac-
tically unrestricted use of photo-
grajihic pictures by the press.
From brief speeches by seve-
ral of the officials, it was im-
pressed on the delegates, that
in view of the new federation it
was extremely desirable to
undertake the formation of asso-
ciations in all states which are as
yet unorganized.
EASTMAN SCHOOL of
Professional Photography,
Winnipeg, INIan., Sept. 8, 9, 10.
Allspices Duffin & Co.
THE PHOTOGRAPH-
ERS' ASSOCIATION
OF CANADA
The Photograjjhic Association
of Canada, at its meeting at the
Chamber of Commerce, got
through much business. The
L nion Jack and the Stars and
Strijies hung side by side over
the platform.
President J. Frank Jackson of
Barrie was in the chair. There
was an illustrated address on
"The Importance of the Back-
ground in Portrait Photography"
by G. Hanmer Croughton of this
city.
The feature of the business
session Avas the re-election of the
officers who have served for the
year past, as follows :
President, J. Frank Jackson, Bar-
rie; first vice-president, T. J.
Leatherdale, Toronto; second vice-
president, Walter Dickson, Toronto;
third vice-president, C. A. Lee,
Listowel; treasurer, A. A. Gray,
Toronto ; secretary, Fred L. Roy,
Peterborough.
A resolution thanking all who
have helped to make the Roch-
ester meeting a success was
adopted. It was mo\ ed that the
next convention lie held in Mon-
treal, which indicated a joining
of forces by the photographers
of Canada. The matter of the
time and place, hrnvever, was left
in the hands of the pi-esident.
«9
the ARISTO EAGLE
17
K
ODAK PARK INSPEC-
TION REVELATION
TO VISITORS.
SAW WONDERS OF PHOTOG-
RAPHIC MANUFACTURE ON A
SCALE THAT WAS BEYOND
PRIOR CONCEPTION
Every man — every woman — who
ever took a picture, whether a pro-
fessional or an amateur, had heard
of Kodak Park. Only a few of the
several thousand photographers who
visited the park yesterday after-
noon had any real appreciation of
the magnitude of the great industrial
enterprise that has made Rochester
famous on five continents and in all
the isles of the sea. Figures and
statistics some of them had seen, but
the actual sight of the park itself,
the personal inspection of the miles
of buildings, the gigantic scale on
which the plant is operated, were as
much a revelation to the visitors as
if they had never heard the name of
the place.
Fifty chartered cars ran at noon
from the Bausch & Lomb factory in
St. Paul Street to Kodak Park, on
the Boulevard, and before 1 o'clock
most of the photographers, their
wives and friends were on the spa-
cious grovmds of the Eastman Com-
pany. Huge tents had been pitched
on the lawn in front of the main
entrance, and these served as dining
rooms for the crowd. Another big
tent in the rear was for cooking and
serving. In another extemporized
pavilion a band of forty pieces dis-
coursed music for several hours. A
canvas wall higher than a man's
head screened the entire front of the
plant for several hundred feet, and
a single entrance into the roadway,
leading to the building, was through
a canvas tunnel, similar to that
erected in front of residences at a
wedding or other social function.
JIR. EASTMAN RECEIVED
George Eastman, president of the
company, mingled with his guests in
a most democratic fashion. There
was no semblance of a formal recep-
tion, but everbody wanted to shake
hands with Mr. Eastman, and he
was the center of animated groups
during the afternoon. Henry A.
Strong, Albert O. Fenn, Alexander
]\I. Lindsay, and other prominent
directors of the Eastman Company
were on the grounds, as were a score
of the managers of departments and
chiefs of bureaus of the Eastman
staff. Dozens of prominent business
men, more or less closely affiliated
with the Eastman enterprises, were
guests of the company, as well as
about 2()()() photographers, their
wives and families.
A WALK OF OVER TWO MILES
An elaborate luncheon was served
for an hour, until the midtitude had
been fed. The long procession then
started, marching in couples, and
the inspection of the great plant
began. Every detail had been ar-
ranged. The path led from one
buiiding to the other, upstairs and
do\\ nstairs, even through semi-dark-
ened rooms — the line of march was
said to have been two and a quarter
miles long — and thirty of the forty-
six buildings at the park were vis-
ited. At each turn, arrows pointed
the way, and at least a hundred em-
ployes of the factory stood along
the lines at intervals of a few feet to
keep watch of the crowds and see
that everything ran smoothly and to
explain tlie points of interest to each
group as it wound slowly in and out
of the buildings. It was almost like
a labyrinth ; after the journey was
started, there seemed no way to
turn back. The lines wound in and
out of the buildings, everyone eager
to see things, and soon the astonish-
ment at the magnitude of the plant
was echoed on all sides. After
walking for an hour — it seemed a
day — one enthusiastic photographer
from Iowa was heard to remark to
STUDIO LIGHT and
FROM NEGATIVE MADE AT CONVENTION SCHOOL
By F. M. Soiners
m^
the ARISTO EAGLE
19
FROM NKGATIVE MAUK AT CONVENTION SCHOOL
By A. F. Bradley
20
STUDIO LIGHT and
his wife : "Are we still in New York
State?"
A I.IliEHAL EDICATION
The inspection plans were sn care-
fully arranged that any intelligent
man — and most of them were pho-
tographers deeply interested in pho-
tographic matters — could not fail to
gain more of an idea of the process
of making photographic paper,
moving picture films and the
dozens of other products manufac-
tured at the plant than he ever be-
fore had in all his life. It was a
liberal education for the photog-
raphic fraternity. ISIany of them
said the visit to the Eastman fac-
tory was well worth c-oming to Koch-
ester to see, even if there had been
no convention here.
This extract from the souvenir
book which was distributed to all
the visitors conveys some idea of the
impression that was gained by the
visitors :
THINKING IN BIG FIGIRES
"We are accustomed in this coun-
try to stupendous figures, and when
they are applied to the output of
a steel mill or the tonnage of a rail-
road, we think not so much of it,
because the products themselves are
large. But a moving picture nega-
tive is such a tiny thing, a post card
is so small, an b x 10 plate is so in-
significant as compared with a steel
rail, and a camera is so unpreten-
tious alongside of a locomotive or an
automobile, that we do not look
for mechanically big things in a
photographic factory. In photog-
raphy we think in grains and oimces
and square inches — yet so great is
the consumption of the various pro-
ducts that to complete the Eastman
works we must think in acres and
tons. In Kodak I'ark, 23 acres
of floor space is given up to the
manufacture of sensitized photog-
raphic goods; the new plate building
now under construction will bring
the total up to more than 28 acres,
while our other Rochester factories
with combined floor space devoted
exclusively to the photographic busi-
ness, brings the total up to 37 acres
in Rochester alone— and there is
still more under construction.
SOME EASTMAN STATISTICS
"There are nearly 4, 000 Rochester
employes, and the capacity of our
boilers is 6,700 horse power. The
refrigerating machines at Kodak
Park have a cooling power ecjual to
the melting of 1,9-20 tons of ice daily.
The works there are operated by 743
motors, varying in power from y^
to 75 horse power, and these, with
7000 incandescent lights, are fur-
nished current by five engine-driven
electric generators, with a capacity
1,S()0 kilowatts or 3,000 horse
power. In the Kodak Park grounds,
consisting of 43 acres, are two and a
third miles of water mains, one and
a third miles of brick pavement and
three-quarters of a mile of railroad
trackage."
THE BIG BOILER ROOM
As the visitors walked along and
saw the marvels of mechanical gen-
ius, the magnitude of the enterjirise
appeared almost to daze them. First
was the boiler room, the seat of
energy of the Eastman plant. Here
were 16 huge boilers, with a capa-
city of 6000 horse power. Above the
boilers were the coal bunkers, hav-
ing a capacity of 3,200 tons, from
which the coal drops through chutes
to mechanical stokers. Eighty tons
of coal is burned daily, the waste
gases passing off through fuel econo-
mizers. There is no smoke nuisance
at Kodak Park ; smoke means waste,
and economy of product is too
closely watched to permit waste on
such a scale as would follow imper-
fect coal combustion.
Next came the refrigerating room,
with its ten big machines, control-
ling the temperature of every build-
mjf'
the ARISTO EAGLE
21
ing at the park, providing as stated,
the equivalent of 1,9-iO tons of
melted ice daily.
A COMPAIIISOX ly EXr.rVES
The dynamo room, which came
next, looked like the biggest ma-
chine shop any of them had ever
seen. There is practically no shaft-
ing at Kodak Park. The machinery
is driven by 743 motors, and the
power is generated by five of the
largest engine-driven dynamos that
were ever made, lighting the entire
plant and furnishing power to thou-
sands of machines. By the side of
the steam-driven electric giants
which furnish light and power at the
park, there was seen, as an inter-
esting exhibit, the little 3,5-horse
power Buckeye engine which twen-
ty years ago furnished all the power
needed for the entire Eastman plant
of that day. It is enjoying a well
earned rest after its years of service,
and is kept in the model engine
room as one of the exhibits, show-
ing the increase of the plant in the
past two decades.
BIG AXD LITTLE "doPe" BARRELS
The "dope" building was the cen-
ter of interest to the expert photog-
raphers. Beneath the floor were
the great barrels, holding 200,000
pounds of the syrup-like mixture
from which the film base is made.
Technically this is known as cellu-
lose nitrate for the ordinary film,
and cellulose acetate for the new
non-inflammable film now used for
moving pictures. In the Eastman
vernacular, the film base in this semi-
liquid state is called "dope."
There is another interesting ex-
hibit in this do])e cellar. It is a
small barrel which tells the story of
the volume of the film business in
18 9 1; it has a capacity of 500
pounds. The present barrels hold
4,000 pounds each and fifty of them
are filled and refilled night and day.
The managers seem quite proud of
these old-time exhibits, as they show
more conclusively than any figures
that could be given, the rapidgrowth
of the volume of business of the
plant.
A 20-TOX LIFTING CRAXE
One of the most impressive sights
at the park is the operation of the
overhead traveling cranes. In the
roll-coating building is one of these
cranes with a 4,5-foot span and a ca-
pacity of 20 tons, three electric mo-
tors, all under the control of one
operator, giving the different mo-
tions. In addition are two smaller
cranes, each of five tons capacity.
The cranes are used in moving the
tanks of "dope" to and from the
mixers.
The acid plant can hardly be called
one of the show places at the park,
but in its bearing on the quality of
the products, it is immensely im-
portant, and the visitors who were
professional scanned the sections of
the acid rooms with special interest.
The sulphur burning furnaces mark
the first step in the manufacture of
sensitized silver products — the mak-
ing of sulphuric acid, which in com-
bination with nitre, makes the nitric
ac-id with which the silver bullion is
nitrated for photographic purposes.
SILVER BiLLIOX IX' PILES
A couple of stalwart employes
stood guard over the piles of silver
bricks. The Eastman company is
the largest consumer of silver bul-
lion in the world, outside the United
States mint, the consumption of
pure bullion amounting to about a
ton a week. The visitors looked at
the stack of silver bricks and some
of them touched the piles as they
walked by. Each brick is worth
approximately S2o0.
As a sample of the thoroughness
of the equipment and the care that
is taken in manufacturing the film,
the company, in order to obtain per-
fect salts and perfect chemicals.
22
STUDIO LIGHT a7id
"1
m
T
t
9
f
Showing the arrangement of C. L. Venards First Prize Winning Exhibit on Collodio-Carbon
at the 1909 lUinois State Convention.
the ARISTO EAGLE
23
Sliowing the arrangement of another of C. L. Venard's First Prize Winning
Exhibits on Cullodio-Carbon at the 1909 Ilhnois State Convention.
24
STUDIO LIGHT and
makes them. Nitric acid is used in
connection with silver bullion to
make silver nitrate. The company
makes its own nitric acid. It
makes its own sulphuric acid, from
which, in combination with nitre,
the nitric acid is made. This acid
plant made necessary the enormous
stack, 3ti() feet in height, the high-
est in America, in order to carry off
the deadly poisonous gasses. Ni-
tric acid is not only used in nitrat-
ing the silver, but it is consumed in
enormous quantities for cutting the
raw cotton, which forms the base of
transparent films.
PAPKR ROLLS ACROSS CONTINENT
Paper storage is another impor-
tant item in the business. In the
immense storage room was stacked
up 11,800 huge rolls of paper — pa-
per enough, 41 inches wide, to reach
from New York to San Francisco.
In line with the manufacture of
incidental produc-ts for use in the fac-
tory is the big department for the
making of paper boxes. The box
factory has a capacity of 25,000 pa-
per boxes a day. In addition, there
are made millions of envelopes for
papers and millions of cartons for
films. The box making, which is
done mainly by girls, was one of
the most interesting features of the
inspection.
At one end of the park is a rail-
road warehouse on a spur of the
New York Central that is large
enough for a town of several thou-
sand inhabitants. This is used
mostly for incoming freight, the out-
going product being shipped from
the State street building, with the
exception of the glass plates in car-
load lots.
THE CONSTRTCTION DEPARTJIENT
There is a special construction de-
partment, with a large and fully
equipped drafting room, where
plans for special buildings and ma-
chinery are made by experts who
know the peculiar requirements of
the business. Much of the manu-
facturing is done in dark rooms,
where ventilation becomes a mat-
ter of prime importance. In the
roll-coating building, for instance,
are two ventilating fans, each 160
inches in diameter, giving a com-
plete change of air every seven min-
utes. Heating, cooling and ventila-
tion in a plant of this size and with
such special requirements become so
important a factor that the construc-
tion department experts spend much
of the time in solving the various
problems of this nature that are pre-
sented and designing the special
equi]>ment required.
Another building that attracted
general interest contained the lunch
and rest rooms for the employes.
There are two large dining rooms,
one for the men and one for the wo-
men, where meals are served at cost
and where nourishing food can be
obtained without the loss of time
that would be required to go out-
side for the noon lunch.
2,000 PAID OFF IN TEN MINUTES
The last building visited was the
department where apjilications for
work are received, where the time
clocks are located, showing the ex-
act minute when each of the 2,000
park employes comes to work and
leaves for the night. Here is the
cashier's desk where 2,000 emploj-es
are paid off in ten minutes time
each week.
At the northern end of the park
the new plate building which is in
proc-ess of construction was viewed
with much interest. This building
will be, when completed, the largest
single building in the world devoted
to the manufacture of photographic
products. It is 357 by 8IW feet and
will add 229,000 square feet or five
and a quarter acres to the present
floor space at the park. It will have
a coating capacity of nearly an acre
and a quarter of glass per day. It
the ARISTO EAGLE
25
is of reinforced concrete faced with
brick and in size so far surjiasses any
of the other park buiklings as to
make them seem small in compari-
son.
A FULL DAY OF INSTRUCTION
The inspection continued for two
or three hours and the chartered cars
began to bring the visitors back to
the city at 4 o'clock. For an hour
the cars ran on short schedule until
all had been brought back to the
center of the city. Most of the del-
egates had started out at 9 o'clock
to the Bausch & Lomb factory,
transferring to the Kodak plant at
noon by chartered cars without in-
termission and had continued at the
park all the afternoon. It is safe to
say that between the hours of 9
o'clock in the morning and 5 o'cloc-k
in the afternoon, they learned more
about the magnitude of the photo-
graphic industry of Rochester than
they had conceived could possibly
have existed in a single city in the
world. They were all willing to ad-
mit Rochester's claim to the title
of the photographic center of the
universe when they got through
with the dual inspection yesterday.
— Rochester Herald, July 2-J , 1909.
A
RESUME
S-U-C-C-E-S-S, best tells
the story of the Rochester Con-
vention. In point of members,
of practical good accom])lished,
instruction, entertainment, and
alwve all, in the spirit of har-
mony and good fellowship the
twenty-ninth annual convention
will go down to history as the
most successful convention of
them all.
From the week's program
outlined, there was every reason
to look for an unusual conven-
tion ; from the fact that the
convention was to be held in the
l)hotographic center of the world,
a large attendance was assured,
and due to the fact that every
part of the program was carried
out with enthusiasin and to the
minute, the Rochester convien-
tion will live long in the mem-
ory of those in attendance.
Thirteen hundred and sixty-
five men registered, and more
than four hundred ladies, which
made it by far the largest num-
ber ever in attendance at a P. A.
of A. convention. In Detroit
last year seven hundred and
seventj-five were in attendance,
so undoubtedly this convention
has touched high water mark for
some tiiue to come.
The School idea so success-
fully introduced at the Detroit
Convention, was splendidly car-
ried out under the able leader-
ship of Ryland W. Phillips of
Philadelphia, with the co-ojiera-
tion of such past masters as A. F.
Bradley, F. Milton Somers, Cier-
trude Kasebier, E. B. Core,
Frank Scott Clark and W. H.
Towles.
A splendid operating light
was constructed in the school
room at Convention Hall and
every session crowded the capac-
ity of the large room, in fact, at
some sessions many men were
unable to secure seats and re-
26
STUDIO LIGHT and
mained standing throughout the
demonstration, so eager av ere
the}' not to miss any part of the
instruction .
the splendidly arranged and
lighted galleries were crowded
almost every moment Conven-
tion Hall was open :
Father Rocliestcr slicked up for the occasion - From Rochester Herald
And the comjilimentary pic-
ture display — just glance over
the following list of exhibitors
and it will be easy to see why
LIST OF EXHIBITORS
1 O. C. Courtrlght. Ft. Mad., la., 4.
2 F. W. Tvler. New York, N. Y., 3.
3 Alice Boughton, New York, 4.
4 C. R. Reeves, Anderson, Ind.
mji^
the ARISTO EAGLE
28
STUDIO LIGHT and
5 G. E. Tingley, Mystic, Conn., 4.
6 H. O. Baird, Pittsburg-, Pa., 12.
6a Miss E. K. Francis, Phil., Pa., 5.
7 A. Newman. Trinidad, Col., 2.
8 Carl Frey, U.ica, N. Y., 3.
9 Park Bros., Oneida, N. Y., 6.
10 W. F. Vanloo, Toledo, O.
IIW. H. Rau, Phil., Pa., 6.
12 Miss E. S. Bourke, Chicago, 4.
1-3 Miss B. Johnson,
Monroe City, Mo., 6.
14 Izaak DeVos, Chicago, 111., 6.
15 Mrs. W. Pearse,
Waukegan, 111., 4.
16E. W.Brown, Beaver, Pa.. 6.
17 1. Biixbaum, New York. N.Y.. 5.
IS A. Li. Bowersox, Cleveland. O.. 4.
19 W. O. Breckon. AUeg., Pa., 6.
20 Baker Art Gallery, Columbus, O.
21 Baker Art Gallery, Col., O., 4.
22 Ella G. Ball, Lancaster, Pa.
23 W. Burnell, Sil. Springs, N. Y.. 4.
24 W. N. Bullington,
Greenville, Ala.. 4.
25 A. M.Camp, .lamestown, N. Y.. 6.
26 W. E. Burnell, Sil. Spgs., N. Y., 4.
27 Cole & Miller, Dansville. Va., 6.
28 F. S. Clark, Detroit. Mich., 6.
29 H. M. Clogston. Marietta. O.. 5.
30 A. W. Cooke, Auburn, N. Y.. 6.
31 B. S. Covell. Birming'm. Ala.. 6.
32 C. Lyons, Charleston, W. Va., 6.
33 E. B. Core. New York. 6.
34 P. Conklin, Troy, N. Y., 3.
35 L. A. Dozer, Bucyrus. O., 5.
36 E. E. Doty, Belding, Mich.. 5.
37 I.Donaldson, Wahpeton, N. D.. 6.
38 .1. H. C. Evanoff, Salem. Mass., 6.
39 G. Edmondson. Cleveland, O., 6.
40 ^V. Shewell Ellis, Phila., Pa.. 4.
41 F. .1. Feldman. El Paso, Tex.. 4.
42 M. VanFleet. Detroit, Mich., 4.
43 E. Goldensky, Phila.. Pa.. 6.
44 Homeier & Clark. Pach.. Va.. 4.
45 C. M. Haves & Co.. Detroit. Mich.
46 Harris &E wing, "W^ash., D.C.. 10.
47 Miss E. Holden, Phila., Pa., 6.
48 E. H. Hvatt, Cortland. N. Y., 4.
49 .1. E. Hamsley, Danville, 111., 6.
50 KnafflBros.. Knoxville. Tenn., 6.
51 W. Koehne, Chicago, 111.. 6.
52 L. Kellogg. Denver, Col.. 6.
53 .1. H. Kirk. Wheeling. W. Va.. 6.
54 M. Lorvea. Spokane, Wash.. 6.
55 S. H. Lifshev. Brooklyn. N. Y., 6.
56C. L.Lewis. Toledo. O.. 2.
57 K. Moon. Grand Cany'n. Ariz.. 6.
58 W.S. M'Caa, S. Bethleh'm. Pa.. 5.
59 W. H. Partridge. Boston. 6.
60 Rvland Phillips. Phila.. Pa., 6.
61 W. E. Perrv. Allegheny. Pa.
62 L. D. Phillips. Cincinnati. O.. 6.
63 S. Price, Mt. Airy. Phila.. Pa.. 2.
64 E. E. Seavy, New Castle. Pa., 4.
65 D. D. Spellman, Detroit. Mich.. 4.
66 .1. C. Strauss, St. Louis, Mo.. 4.
67 F. M. Somers. Cincinnati, O.. 4.
68 C. W. Schneide. Elyria. O.
69 E. B. Reineke, Kansas City, 6.
70 J.M. Reidsema,
Kalamazoo, Mich.. 6.
71 J. Thibault. Fall River, Mass.. 6.
72 Towles Studio, Wash.. D. C. 6.
73 Schedin Studio, Leadv'le. Col., 6.
74 F. H. Shopp, Wash., N. .1., 6.
75 E. M. Standif ord, Louis'le, Ky., 6.
76 E. M. Stone, Hamilton, N. J.
77 C. S. Vernard, Lincoln, Neb., 3.
78 N. Walden, Evansville, Ind., 5.
79 Wharton & Tvree, Raleigh, N. C.
80 C. W. Weber, Erie, Pa., 6.
81 J. F. Storck, Cleveland, O., 6.
82 M. Wilson & Kellv,
Palo Alto, Cal., 6.
83 J. A. Dumas, Montreal, Canada.
84 J. A. Meiser. Eureka. Cal., 5.
85 Carl Ruegge, Milwaukee. Wis.
86 Whitman Stu'o, Maiden. Mass.. 4.
87 Young: & Carl, Cincinnati, O., 5.
88 I. Benjamin, Cincinnati. O., 6.
89 .1. E. Mock. Rochester. N. Y.. 5.
90 Elwin R. Sanborn, New York.
91 Mrs. A. R.^Finzel, Flint, Mich., 6.
9la Hastings Stu'o. Hav'l, Mass., 6.
92 3. S. Fent, Albion. N. Y., 6.
93 .1. R. Mordvn, Franklin, Pa., 6.
94 B. Hopkins. Denver. Col., 6.
95 E. A. Ritenour, Uniont'n. Pa.. 6.
96 R. M. Tebbs. Brooklvn, N. Y., 2.
97 \V. M.Stevenson. Atlanta. Ga., 6.
98 B. L. Meiser, Richmond, Ind., 4.
99 C. H. Brown, Pittsburg. Pa., 2.
100 Evan D. Evans. Erie, Pa., 5.
101 Jane Reece, Dayton, O., 5.
102 A. T. Proctor, Hunt'n. T^^ Va., 3.
103 F. Johnston. Wash. D. C. 6.
104 Mrs. Hewitt. Wash.. D. C. 2.
105 A. W. Rice. Berkelev. Cal.. 6.
106 M. Jeffers. Sacketts Harbor. 4.
107 A. C. Townsend. Lincoln. Neb.
109 M. Sunderlin. Flem'ton, N. J., 6.
110 M. M'Garvey, Bellefonte, Pa.. 4.
111 L. E. Allen. Rochester, N. Y., 1.
112 G. Fisher. N. Y. C. 5.
113 J. Brubaker. Grand Rapids., 3.
114 Nat. Stu'io. Pawtucket. R. I., 6.
115 C. A. Blodgett. Hicksv'le, O.. 4.
116 S. L. Stein, Milwaukee. Wis.. 6.
117 A. M. Thompson. Jack.. Fla., 6.
118 J. M. Elliott. Germant'n. Pa.. 6.
119 C. I. Schlitzer. Roches.. N. Y.. 6.
120 W. H. Langdon. Fulton. N. Y., 6
121 M. K. Eliason. Mitchell. S. D.. 6.
122 E. Calhoun. Rochester. N. Y.. 5.
123 E. Rose, Binghamton. N. Y..
124 L. S. White, New York. N. Y.. 6.
125 S. Steinburg. S. Bethlehem. Pa.
126 F. Steadman. Sea Breeze. Fla.. 6.
127 C. W. Hearn, Boston. Mass., 4.
128 I. E. Hori. New York. N. Y.. 6.
129 M. Stewart. Canandai.. N. Y.. 6.
130 F. F. Leet, Randolph. N. Y.. 6.
131 Miss M.Morton. Linds'v, Can., 4.
132 J. N. Lapres. Montreal, Can., 6.
133 J. Smith. New York. N. Y.. 6.
134 Nicholson Bros.. Indian.. Ind.. 4.
135 W. E. Lennv. Atlanta. Ga.. 8.
136 E. H. W. McKee. Pitts.. Pa.. 4.
137 Y. J. Gold, Stella, Mo., 6.
WJ'
the ARTS TO EAGLE
29
138 C. A. Jarrett, Olean, N. Y., 4.
139 C. W. Schneide, Elyria, O., 7.
140 G. HoUoway, TerreH'te, Incl., 6.
141 Miss J. H.Elton, Pitm'n, N. Y., 2.
142 Hose. Biiig-hamton, N. Y., 6.
143 Kemp's Stu'o. Scranton, Pa., 1.
144 .1. E. Wamslev, Danv'le, Cal., 5.
145 C. Pach, Lakewood. N. J.. 6.
146 Perry Stu'io, AUeg-heny, Pa., 6.
147 L. Dworshak, Duluth, Minn.
149 Van Loo, Toledo, O., 4.
150 Zweifel, Dayton, O., 3.
151 E. H. Stone. Hamilton, N. Y., 5.
152 Taylor & Carpenter.
Ithaca, N. Y., 2.
153 J. F. Cady, Boonville, Ind., 3.
154 C. W. Gerald, Roches., N. Y., 6.
155 I. W. Dickson, Ont.
156 Bvrd Stu'o. Cambr'ge, Mass.. 5.
157 C. A. Smith. Rochester, N. Y., 3.
158 Giffln, Wheeling, W. Va.
159 D. Rosser, Pittsburg, Pa., 3.
160 J. E. liosch, St. Louis, Mo., 5.
161 .J.Brigham, Battle C'k, Mich., 2.
162 Falls, New York, N. Y., 3.
163 Jamison Stu'o, Pitts., Pa.. 6.
164 J. \V. Kellmer. Hazlet'n. Pa., 4.
165 Van Fleet. Detroit. Mich.. 4.
166 Van Deventer, Decatur, 111., 4.
167 Dudley Hovt. New York, 5.
167a Pirie M'Donald, New York. 6.
169 Wilson & Kelly, Palo Alto, Cal.
170 Aune, Portland, Oregon.
171 Miss E. Jenkins, Chicago, 6.
172 Frank Moore. Cleveland, O.. 4.
173 Kajiwara, St. Louis, 3.
174 Mrs. E. Satinders, Cleveland. 5.
175 Baker Art Gal., Colum., O., 2.
176 Chas. Lewis. Toledo, O., 2.
177 W. S. Goddard, Lorain, O.. 2.
178 C. B. March, Gallion, O., 2.
179 Bowersox, Cleveland, O., 2.
180 Van De Grift, Piqua, O., 2.
181 Edmonson, Cleveland, O., 2.
182 F. R. Bill, Cleveland, O., 2.
183 Somers, Cincinnati, O., 2.
184 Bateham. Norwalk, O., 2.
185 Schneide, Elyria, O., 2.
186 Porter, Youngstown, O., 2.
187 Brenner, Cincinnati, O., 2.
lS7a Edmonson. Cleveland. Ohio.
188 Miller Studio, Minea., Minn., 3.
1S9J. H.Kent. Rochester, N. Y., 3.
190 H. Beach, Buffalo, N. Y., 6.
191 Al. Holden. Phila., Pa.. 6.
192 R. P. Bellsmith, Cincin., O., 3.
193 M. B. Parkinson. Boston. 4.
194 H. G. Andrews, Roch., Minn.. 6.
195 Geo. Sperry, Toledo, O., 6.
196 A. J. Borst, New^ York, 4.
197 J. H. Garo, Boston Mass.
198 R. W. Johnston, Pittsburg. 4.
199 Miss Mary Carnell, Phil., I'a., G.
200 J. Rentschler,
Ann Arbor, Mich.. 6.
201 G. Kasebler, New York, 6.
202 C. C. Keough. Greensburg, Pa.
203 Bradley's Studio, New York, 6.
204 MissN. J. Hall,
Brookline Mass., 6.
205 Boyce, Washington, D. C.
206 J. R. Bishop, Wash., D. C, 3.
207 Henderson, Wash., D. C. 6.
20S l-;ilni(inston. Wash., D. C, 6.
209 Harris, Wash.. D. C, 6.
210 J. 1'. Haley, B'dgep'rl, Conn., 1.
211 F. R. Brothers, Olean, N. Y.,
212 W. A. Furlong, Roch., N. Y., 4.
213 F. Barrows, Boston, Mass., 5.
214 G. Nussbaumer, Buffalo. N. Y.
215 G. F. Crawford, Hamilton, Ont.
216 A. M. Cunningham. Ham., Ont.
217 Frank Jackson. Barrie, Ont.
218 F. L. Flov, Petertaoro, Ont.
220 J. M. Bandtel. Milwaukee. Wis.
221 .1. H. Brubaker, Grand Fiapids.
222 Thuss Bros., Nashville, Tenn.
223 Hostetler's Stu'o. Davenp't. la.
224 O. P. Havens, Jacksonv'le. Fla.
224a Charles Lewis, Bad Axe, Mich.
225 C. Rosevear, Toronto, Ont.
226 Miss J. Fleming, Joplin, Mo.
226a F. T. Leatherdale. Toronto.
227 C. Aylett, Toronto, Ont.
227a H. H. Topping, Battle Creek.
228 George Freeland, Toronto.
229 John Kennedy, Toronto, Ont.
230 Walter Dickson, Toronto.
231 T. Mendall. Peterboro, Ont.
232 W. G. Rounds. Woodst'ck, Ont.
233 F. W. Webster, Des Moines, la.
234 C. F. Townsend, Des Moines, la.
235 H. M. Anschutz, Keokuk, la.
The pictures were a feast not
only for the novice attending his
first convention, but for the hard-
ened old convention goer of
many years standing.
The various manufacturers of
photographic ])ai)ers had likewise
remarkably attractive displaj's,
the collection of exquisite prints
on Aristo, Collodio Carbon, An-
gelo, Nepera and the new Etch-
ing Black Platinum papers of the
Eastman Kodak Com])any, oc-
cupying the entire south gallery,
and extending fully half way
along the east gallery, were at
all times the center of an inter-
ested and pleased throng.
Every inch of s|)ace on the
main floor of the spacious hall
30
STUDIO LIGHT and
was taken up by the handsomely
decorated booths devoted to the
various trade exhibits.
When the announcement was
make at Detroit last j'ear of the
selection of Rochester for the
next convention, the Eastman
Kodak Company stated that they
would step back and make no
The motlel shared the honors with tlie
demonstrator— Rochester Herald
selection of space for exhibiting
at the Rochester convention until
every other intending exhibitor
had made selection and reserva-
tion.
\Mien all reservations had been
made, it was seen that the entire
space of the main floor had been
taken, making it imi)ossible for
the company to make a full dis-
play, and therefore nothing but
pictures were showai and those in
the gallery.
The various factories devoted
to the manvifacture of photo-
graphic goods, were naturally of
great mterest to the visitors, and
by means of a carefully prepared
schedule, Avhlch did not in any
way conflict with the convention
program, the Company was en-
abled to invite the visitors to in-
siK'ct them. It is needless to
state that practically every pho-
tographer in attendance took ad-
vantage of the invitation and
highly interested parties thronged
all the factories during visitors
hours.
Kodak Park, the immense
plant devoted to the manufacttn-e
of sensitized products was, of
course, the center of attraction,
and on Wednesday the jihotog-
grai)hers visited the park in a
body, on special invitation of the
Company ; details of the visit are
afforded in the reprint from the
Rochester Herald published else-
where in this issue.
On Wednesday, Manufactm-ers
Day, before visiting Kodak Park,
the visitors were given a thorough
exi)osition of high-grade lens
making bj' the Bausch & Lomb
Optical Companj% a complete
plant showing all the pi'ocesses,
being sjiecially erected in their
new building. Light refresh-
ments were served and the visit-
ors had a highly enjoyable time.
Rochester as a city was par-
ticularly cognizant of the visit of
the photograi)hers, as the pho-
tographic industry is so closely
allied with its welfare ; many of
the buildings, and all of the pho-
tographic factories being hand-
somely decorated.
WJ
the ARISTO EAGLE
31
The comfort and entertain-
ment of the visiting ladies Avere
amply provided for. On Monday
evening an informal reception
was held in Assembly Hall in
the Hotel Seneca, and on Tues-
daj' afternoon they were tendered
a special outing, a boat ride on
Irondequoit Bay, and picnic by
the Rochester Section of the P.
S. S. of N. Y. The ladies were,
of course, much in evidence at
the regular sessions of the con-
vention and at all the other en-
tertainments provided for the
members.
On Thursday evening the
members and their wives and
friends were the guests of the
Eastman Kodak Company at a
picnic dinner and entertainment
at Ontario Beach Park, Roch-
ester's favorite resort.
Through some slij) on the ]iart
of the weather man, just before
time for the visitors to start for
the lake — down came the rain,
the gf)od old fashioned kind, that
indicated a determination to keej)
it up all night, even if it took all
the water in the lake to do it.
But for once the Aveather man
was doomed to disappointment,
the more it rained the better the
photographers seemed to like it,
as with jokes, smiles and um-
brellas they dashed wildly for the
special cars that were to carry
them to the lake.
The Eastman Company had
announced the entertainment as
an informal one, and their guests
took them at their word, and
proceeded to enjoj' themselves
to the limit.
Fully two thousand members
and their friends passed through
the gates and were seated at the
tabk-s on the immense camas-
covered platform for the picnic
It (/((/ rain a little— Kuchustcr llcrald
dinner. Fortunately the rain
aliated somewhat during the
dinner hour, allowing the guests
to dine in comfort.
A happy incident of the din-
ner was a surprise on the pojiu-
lar President Frank R. Barrows.
The members of the Photog-
raphers' Association of America
presented to him as president a
beautiful gold watch and chain
and some incidentals which the
good humor of his friends sug-
gested. The value of the watch
is ^oOO. The inscription on the
inside cover of the watch is:
32
STUDIO LIGHT and
"Presented to F. R. Barrows
by the boys of the P. A. of A.,
'09." Mr. Barrows' monogram
is engraved on the back of the
tmiepiece.
The presentation of the time-
piece came near the close of the
dinner, and the donors Avere rep-
resented by H. A. Colhngs. of
the Eastman Kodak Comjiany.
Mr. Barrows and Mr. Colhngs
have been intimate friends for
many years, and the latter was
torn by conflicting emotions as
he gave his little talk, his jovial
nature struggling hard to over-
come the jiressure of sentimen-
tal considerations. President
Barrows gave eveiy evidence of
being deeply touched by the
thoughtfulness of his friends and
associates, who had taken occa-
sion to mark the completion by
their president of a decade of
faithful service.
During a lull in the music, Mr.
Collings climbed upon a talile
and after recovering his poise
was seen struggling to haul
someone up to his perch. He
soon had President Barrows be-
side him and endeavored to still
the enthusiasm Avhich the ap-
pearance of Mr. Barrows kindled
in the guests.
"Frankie," said Mr. Collings,
addressing Mr. Barrows when
there was something like silence,
" I want to remind you that this
is the tenth anniversary of your
election. If I were to recall all
the things that have hajjpened
during that time you would bawl,
I would bawl and I wouldn't be
able to perfonn the duty which
has been entrusted to me.
" I am going to take your coat
off. I see your vest is soiled.
Well, the boys have bought you
a nice new one. Here, put this
on (forcing Mr. Barrows' arms
through the armholes in the gar-
ment.) I think you will like it
better, and there is a watch in
one of the pockets that you may
find convenient at times, Frankie.
" After we got the vest we had
a little money left and we got the
Avatch. Then Ave found a little
more money left and Ave got a
chain. There Avas still some more
left over, and Ave decided to have
a drink. When Ave ordered the
drink we found that none of us
drank anything stronger than
liuttermilk, and there Avas three
cents left after each of the five
had his milk, so I Avill put the
three cents in this A'est pocket.
Again, Ave thought you might be
embarrassed after you Avere given
this little present and we bought
a box of cigars so that if you
lacked words to express your-
self you could distribute the
smokes. Noav that is all,
Frankie . "
" I Avant to assure you, ladies
and gentlemen, that I Aalue this
token very highly." said Mr.
BarroAvs when he had recovered
sufficiently fi-om the sui'prise.
" I shall take this token back
home. If you feel toAvard me
f/
the ARISTO EAGLE
S^
as I feel toward you we shall
live together in eternity."
There was a demonstration by
the guests, who drowned the
music with their cheers and
handclapping. The dark clouds,
the rain trickling through sag-
ging spots in the canvas and the
equally disagreeable weather
were forgotten.
When the dinner ended there
Avere cheers for Mr. Eastman and
those active in the arrangements
for the entertainment. The
cheers were followed by calls for
a speech from Mr. Eastman, and
the calls became so insistent that
he was helped upon the table,
where he spoke with charac-
teristic brevity.
" In behalf of my fellow di-
rectors and myself," said Mr.
Eastman, " I wish to thank you
for yom- greeting and for your
presence here. We think it is a
great compliment that so many
of you have come here for the
convention. I thank you again."
At the conclusion of the din-
ner the visitors devoted the re-
mainder of the evening to visiting
the various concessions and danc-
ing, tickets to all of Avhich had
been supplied l)y their host, the
Eastman Kodak Companj'.
On Friday afternoon the De-
fender Photo Supply Co., and
the Seneca Camera Co., joined
forces in entertaining the visitors
with a Roastfest at Moerlbach
Park where the visitors were
royally entertained.
Friday evening provided an-
other very pleasant entertainment
at Assembly Hall, the members
enjoying themselves heartih' with
dancing and renewing old friend-
ships and cementing new ones.
Saturday morning witnessed
the last regular session of the
convention, with a i-emarkably
large attendance for the last day.
The close of the Con\ention
and its long round of duties and
pleasures found the members still
interested and enthusiastic over
the most successful convention in
the historj' of the P. A. of A.
19 1 o ^^ ^--LSsQ^
How could Atlantic City win ?— Rochester Herald.
Page 42 Will Interest You
34
STUDIO LIGHT and
HARMONY
Dear Mr. Editor :
I never saw such har-
mony. Even the lobster at your
picnic dinner agreed with me.
I'm glad that I rubbed the
dust off my old traveling bag and
came to your town. The only
sore spot in me is the one I got
in the back of my neck from
standing at the foot of your 366-
foot smoke stack and looking up
at the top of it. Everyl)ody
seemed to want everybody else
to have a good time. Even the
man behind the wire wicket in
the hotel cashed my check with-
out a murmur.
The dove of peace sure hung
over Rochester and any sport-
loving indi\'idual who came to
the city photographic thinking
he was going to have the fun of
watching a scraji, must have felt
like he had stumbled in on a
peace tribunal at the Hague.
True, I caught competing man-
ufacturers showing their teeth at
each other, but in everj^ case the
teeth w^ere back of a genuine
smile and accompanied by a
hearty hand shake that spoke
for a removal of all bitterness
from future competition. You
and the other Rochester manu-
facturers made good on your
promise (made at Detroit a year
ago) to let the out-of-town peo-
ple have their pick of S])ace in
Convention Hall and then take
what was left. And what is
eciually to the point, the visiting
manufacturers made good by
showing their appreciation of the
action of the Rochester people.
It was Harmony in capital let-
ters and a harmony so much ap-
j^reciated that I hope its effect
Avill Ite lasting. Let's have more
of it all along the line. Take a
look through jour mental stereo-
scoj)e, boys, and get things in
their pro])er relation to each
other. When your competitor
(l)hotographer, dealer or manu-
facturer) seems to be unfair, just
try to take a look fi-om his point
of view. Perhaps his is better
than yours. This question of
view-point has always been a
hobliy of mine and touches so
closely on my subject, " har-
mony." that I want to ask you
to i)ulilish these verses by Will
Cundill. You see he can do
something beside making good
photographs :
DIFFERENT POINT OF VIEW
Will Cundill, Maquoketa, Iowa
This world is what you see of it, as life you
journey through.
And nothing in it happens, that looks the
same to two.
The very self-same feature, in the verj'
self-same game.
To the hest of friends and neighbors, will
never look the same.
A friendship may be broken, and lost be-
yond recall.
In a foolish controversy, about a game of
ball.
When two good-natured people, both up-
right, square and true.
Just iiappen to be looking, from a differ-
ent point of view.
Don't call your friend a " knocker," if
with him you don't agree,
His judgment is as dear to him, as ours to
you and me.
WJ
ihe ARISTO EAGLE
35
He's a risht to his opinions, .iiul to ex-
press them, too.
For it may he he was lookinjr, from a het-
ter point of view.
And if you meet some others, who think
tlic same as he.
Don't intimate they're aged, and say tliey
cannot see.
Their vision and their judgment, may seem
at fault to you.
When perliaps they all were looking from
a better point of view.
And when luck seems against you, don't
let your feet get cold.
Or be a howling quitter, and claim tlie
game was sold.
Don't call the umpire rotten, and make
the air look blue.
It may be he was looking, from a better
point of view.
And if you back your judgment with
money on the game.
Don't squeal if you're a loser, keep smil-
ing just the same.
The man who wins your money was no
more sure than you.
But lie happened to be looking, from a
better point of view.
In the long run. Truth is mighty, and tlie
right will always w'in.
So be honest and above-board, in every
deal you're in.
And when you meet a neighbor who don't
agree with you.
Just remember he is looking, from a dif-
ferent point of view.
It means a lot for future con-
ventions and for futin-e good of
the btisiness if the spirit of Har-
mony dispensed by Past Presi-
dent BarroAvs and the Rochester
bunch can be kept in circidation.
Now for Milwaukee ! Hurrah for
Harmony ! Stereoscope.
npOO BUSY
-*- Deare Edditor: I prom-
ised yoti a story about the Con-
vention but the boss has kep me
so darn liusy since we got back
that I aint had no time to write
it yet. Will wait till he goes fish-
in' nex' time. Yours respekfully.
The Office Boy.
ONE-FIFTY
PER CABINET GROSS
N E P E R A
On and after August 15th the
price of Nepera j^aper will be
one dollar and a half per gross,
cabinet size, Avith other sizes in
proportion.
The Nepera business has
grown steadilj' for two years.
Every month shows an increased
number of Nejiera c(*nsumers and
an increased constnnption of Ne-
pera paper. With the growing
volume of the business and with
our new developing-out paper
btiilding, having a coating capac-
ity of a million square feet of
paper per day, we can afford to
make this reduction. Nepera
sales have been increasing rapidly
at the two dollar price against
other papers at a similar list. At
the new price it is going to move
even more rapidly.
Remember too, that the Royal
Nepera in either pure white or
India tint is practically a double
weight paper, at the single
weight price. There has never
before been so much value offered
in a sensitized photogi'aphic i)ro-
duct.
Nepera paper is ftmiished in
professional sizes only, in matte,
velvet and rough in lioth single
and double weight. The Royal
Nepera is furnished in one weight
only, and at the single weight
36
STUDIO LIGHT and
list but is very nearly the full
doul>le Avcioht thickness and is
known as, " the paper that for-
gets to curl. ' ' The Royal is how-
ever, furnished in two colors,
India tint ' ' and pure Avhite,
and has made close friends of
many photogra])hers who are
making a specialty of sepia prints.
Redevelojied prints on Royal
Nepera delivered in folders bring
the extra })rices.
There is a surface for your
every want and you can't buy a
better development paper at any
price. The full list is published
in the advertising section.
/^UR ILLUSTRATIONS
^-^ We have an unusual va-
riety in our illustrations in this
issue.
The cover page illustration
and a numl>er of the others are
from the prize winning exhibits
on Collodio-Carbon of Mr. C. L.
Venard of Lincoln, Illinois, who
was awarded the first prize in
Classes A and B at the I909 Illi-
nois State Convention.
We also reproduce two of the
pictures made at the Convention
vSchool, one by Mr. A. F. Brad-
ley and one by F. Milton Somers.
The cartoons are reproduced
from issues of the Rochester
Herald published durmg the
Convention.
OODAS IN 25-LB. CANS
*^~^ We have always been par-
ticularly careful about the purity
of the chemicals put up by us
for photographic use. Our busi-
ness in such chemicals grew
steadily for many years not be-
cause we pushed it with any vig-
or but simply because the qual-
ity of the goods we put out
brought repeat orders. A full
realization of what we could do
directly for all users of sensitized
photographic goods, and indi-
rectly for our sale of such goods
by putting out and pushing a
a full line of tested chemicals,
induced us a few years ago to
equip a special department and
cover the entire line with pure
chemicals. The growth of this
department has been inarvelous-
ly rapid, and many large con-
sumers are finding it worth while
to specify Kodak Tested Chemi-
cals when they order.
Every package
bears this trade
mark :
Our latest additions to the line
are Carbonate of Soda and Sul-
phite of Soda in 25-lb. cans.
The Price
Kodak Carbonate of Soda per
25-lb. can $3.50
Kodak Sulphite of Soda, per
25-lb. can 5.50
Order from vour dealer.
F/
the ARISTO EAGLE
37
EASTMAN'S ETCHING
BLACK PLATLNUM
Distinctive.
Distinctive — that's the word
that best describes the new
l)latininn paper, Eastman's Etch-
ino- Black. No, it's not in imita-
tion of any other paper, it is de-
cidedly away from the ordiiKuy
cold blue-black platinum that
you are acquainted with. The
l)latinum gradation is there, the
richness of platinum blacks is
there, but there's a pleasing
warmth that you do not find in
other black and white jjlatinums.
It's a paper that the best i)hotog-
rapher in y<nir town is going to
adopt — and after him, others.
The manipulation of the East-
man E. B. Platinum is a per-
fectly simple cold development
process and it will not, therefore,
be in any way handicapped liy
complications. There are two
surfaces — "smooth and rough" —
and the weight of the paper is
practically the same as that of
Angelo Sepia Platinum.
Eastman's Etching Black was
the new good thing at the con-
vention in the paper line, and
the large display on it was given
carefid attention by the people
who were here for business and
wanted to investigate up-to-date
goods. It has the quality that
will ajipeal to the most exclusive
patronage of the best studio in
town. It's away from the com-
mon-))lace, yet leaves nothing to
ask for in photographic (juality or
simplicity of manipulation.
The price is the same as
Angelo Sepia.
Developer for Eastman's E. B.
Platinum Paper
Eastman's E. B. Developer,
per 1-lb. pkg. . . $ .60
Do., per 1 2-lb. pkg. . . .35
Do., per 14-lb. pkg. . . .20
At all stock dealers of course.
B
U L L E T I N : THE EASTMAN SCHOOL OF
PROFESSIONAL PHOTOGRAPHY FOR 11)09
Auspices Mullett Bros. Photo Supply Co., Kansas City, Mo.,
August 3, 4, 5.
Northwestern Photog. Convention, St. Paul, Minn., September
2, 3, 4.
Auspices Duffin & Co., Winnipeg, Man., September 8, 9, 10.
38
STUDIO LIGHT and
THE EASTMAN GRAV-
ITY PRINTER
There has been an insistent
demand for a simple, inexpensive
and rapid printer for developing
out papers that could be cpiickly
installed and used with any light.
The Eastman Gravity Printer
meets this demand in a most
Fig. 1
satisfactory manner, as it is ex-
ceedingly simple in construction
and operation, and can be used
with daylight or any form of
artificial illumination. Uni-
formity of exposure is one of the
strongest points, as the duration
of exposure is so regulated as to
make variation in a given speed
practically impossible.
As shown in illustrations 1 and
2, the Eastman Gravitj^ Printer
consists of a cabinet, in one side
of which is an adjustable opening
for regulating the exposure, and
a simple clock-work mechanism
for lowering and raising a carrier
containing an ordinary five by
seven printing frame past the
opening.
Fig. 2
The exposure opening is fitted
with an adjustable metal slide
with graduated stops, affording
exposure apertures fi-om 7 inches
to ^4 of an inch, and, with a
printing frame and negative of
average weight, will aiford an
approximate exposure of one
second per inch of opening. For
instance, if the aperture is 7
w
the ARISTO EAGLE
39
inches, the exposure will be
approximately 7 seconds. See
illustrations 3 and 4. Illustration
4 shows niethf)d of adjusting
exposure aperture.
FiK. 3
When the weight actuating
the clock-work mechanism swings
fi-ee, it will descend and thus
raise the printing fi-anie carrier
just past the exposure aperture.
The printer is installed with the
exposure apei'ture scjuarely facing
the exposing light, and with the
light so adjusted as to come about
the center of the aperture when
fully open, and at a distance of
about 7 inches from the opening,
to afford even illumination. Illus-
tration 5 shows the printer in use
with two incandescent gas lamps.
Fig. 4
When desired, the exposing
light may be boxed in by means
of strijis of asliestos or metal in-
serted in the grooves in the outer
casing, on each side of the ex-
posure aperture.
When ready to print, the
loaded printing frame is inserted
in the carrier, as shown in illus-
tration 2, with the negative facing
the exposure aperture : when re-
leased its own weight will carry
it down past the exposing light,
as shown in illustration No. 4,
the exposure continuing until the
carrier has reached the bottom of
the shaft.
40
STUDIO LIGHT and
Fig. 5
The carrier returns instantly
when the exposed fi-ame is re-
moved, and while one exposure
is being made, another printing
frame may be loaded ready for
insertion in the carrier.
The many advantages of the
Eastman Gravity Printer are
apparent at a glance, and its ease
of installation, and low price,
ten dollars, will particularly
commend it to the professional
using developing papers.
Order through your dealer.
Studio
Advertising'
Pays
Take advantage
of our advertising
cut service.
The cut for the
month is shown on
page 44.
The price is 50
cents.
Order hy number.
'W
the ARISTO EAGLE
41
New NEPERA List
N'KPERA is not furnislied in dozens in sizes smaller than 5 x 7, or in rolls
shorter than ten yards, unless as listed below.
SINGLE WEIGHT.
DOUBLE WEIGHT
CABINET ^
Dozen
V2 Gross
Gross
3's X5I2
Dozen
1 2 Gross
Gross
$.85
$1.50
J 4X5 V
^ 4I4 X 51 2 (
I 3">8X578
' 4X6 /
$1.00
Si .90
1.15
1.95
4I4 X6l'2
1.45
2.45
1.30
2.20
4^4 X 6I2
1.60
2.75
.25
1.45
2.40
5X7
.30
1.85
3.00
.:W
1.60
2.65
5 X 7H
.35
2.00
3.30
.30
1.60
2.70
5X8
.35
2.00
3.40
.35
1.75
S.OO
512x734
.40
2.20
3.75
.10
2.05
3.60
6X8
.45
2.55
4.50
.40
2.20
3.85
6l 2 X 8li
.50
2.75
4 80
.45
2.50
4.50
7X9
.55
3.10
5.65
.50
2.80
5.25
712x91-2
.70
3.55
6.55
.55
3.15
5.85
8 X 10
.75
3.95
7.30
.70
3.80
7 20
9X11
.90
4.75
9.00
.85
4.75
9.00
10 X 12
1.15
5.95
11.25
1.10
6.30
11.70
11 X 14
1.45
7.90
14.65
1.25
7.45
13.95
12 X 15
1.75
9.30
17.45
1.65
9.45
18.00
14 X 17
2.25
11.80
22.50
i.iO
12.00
24..30
16 X20
3.05
15.75
30.40
2.40
13.50
28.10
17 X20
3.25
16.90
32.65
2.70
15.75
30.60
18 X 22
3.85
19.70
38.25
3.15
18.45 36.00
20 X 24
4.50
23.05
45.00
Gross and half-frross paekaires of cut sheets of paper of sizes not listed vill
w ill be supplied providing; the order amounts to Si. 00 list or more, and list of
s.inie will be practicalh proportionate to that of listed sizes.
NEPERA SECONDS furnished in limited quantities in all surfaces in 3",s x
5' ; (Cabinet i and 4X6 only.
Sinirle Weight, . $1.00 per srross | Double Weight, . $1.25 per gross
ROLLS
SINGLE WEIGHT.
double weight.
10 ft. Roll, 20 inches wide.
$1.50
10 ft. Roll, 20 inches wid
e.
$1.90
10 ft.
■■ 40 "
3.00
10 ft. '
40
3.75
10 vd.
" 20 '■
4.50
10 yd. '
20 "
5.65
10 yd.
" 40 ■'
9.00
10 yd. •
40 '■
11.25
Rolls 10 yards or longer
ire supp
ied in an>
• width up to 40
inches.
For Pr
IXTS FRO
I CiRKUT
Negatives
SINGLE WEIGHT.
DOUBLE weight.
e'l in. 8 in. 10 in.
16 in.
6' 7 in. 8 in.
10 in.
16 in.
25 ft.
Si. 25 $1.50 $1.90
$3.00
25 ft.
$1.60 $1.90
$2.i?5
$3.75
50 ft.
2.50 3.00 3.75
6.00
50 ft.
3.15 3.75
4.75
7.50
loo ft.
4.95 6.00 7.50
12.00
100 ft.
6.30 7.50
9.45
15.00
CANADIAN KODAK CO., Ltd., Toronto, Can.
42 STUDIO LIGHT r/«r/
$50000
FOR ONE SIMPLE PICTURE
Total Prizes
$2000'^
IN THE
Kodak
Advertising Contest
CONTEST CLOSES OCTOBER FIRST
FULL PARTICULARS ON REQUEST
Eastman Kodak Co,
Rochester, Neic York
f/
the ARISTO EAGLE
43
Commer-
—1
Per Per
Per
Per
cial
Size I2D0Z. Doz.
} 2 Gross
Gross
2I4X2I4
§ .15
8 .60
81.05
2i,x2i,
.15
.60
1.05
Arts to
2I4X3I4
214x31,
.15
.15
.60
.60
1.05
1.05
Platino
214x33]
21 , X 4I4
.15
.15
.60
.60
1.05
1.10
3 'x4
.15
.60
1.05
31 , X 31/,
.15
.70
1.30
3I4X414
.15
.70
1.30
31, X 4
.15
.70
1.30
2i;x7
.18
.75
4 x4
.18
.75
1.45
41^x414
.18
.75
1.45
3I4X6
.18
.75
1.45
3I4X5I7
4x5"
.18
.18
.75
.75
1.45
1.45
ROLLS
3^8x51/2
.25
.95
1.75
10 ft. Roll 241 _,
0 ' g X 5 ; 3
.80
1.10
1.95
ins. wide. .81.95
4I4X5I/2
.30
1.10
1.95
5 yd. Roll 241:,
4 x6
.25
.95
1.75
ins. wide. .82.80
4I4X6I3
.30
1.30
2.25
10 yd. Roll 241 ,
ins. wide. .85.15
44x61,
4 x9
.30
.35
1.50
1.75
2.60
2.85
5x7
.35
1.70
2.75
(Furnished only
5 X 71 ,
.35
1.80
3.00
in 241, inch
5 x8
.35
1.80
3.15
widths.)
51 , X 73^
.40
1.95
3.45
31 ; X 12
6 'x8
.35
.45
1.90
2.30
4.10
61, X 81 7
.50
2.50
4.40
7x9
.55
2.85
5.15
7i,x9i^
.60
3.20
6.00
8 ' X 10
.65
3.60
6.70
9 xll
8.70
10 X 12
'. .95
5.40
10.30
11 X 14 S
65 1.25
7.20
13.45
Canadian
12 X 15
14 X 17 1
80 1.40
00 1.90
8.50
10.80
16.00
20.65
Kodak
16 x20 1
30 2.50
14.80
27.90
17 x20 1
40 2.75
15.45
29.95
Co., Limited
18 x22 1
65 3.15
18.00
35.15
20 x24 1
95 3.(;o
21.15
41. SO
Toronto, Can.
1
44-
STUDIO LIGHT and
t
THE ONLY CON-
DITION
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photographers in the same
town would not care to use
the same cut, and we are
therefore obHged to limit
this offer to one photogra-
pher in a town. It will be
a case of first come first
served. The first order
fi-om a city will be promptly
filled. Succeeding orders (if
any) will necessarily be
turned doA\'n and the re-
mittance, of course, will be
returned. It is also obvious
that Ave cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order in^rst, as it Avould not
be fair to give the man Avho
happens to get in his order
early one month, a permaiient
advantage ; we shall book no
orders in advance. They
must always specify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand fur
these advertising cuts to war-
rant our fumisliing a larger
variety, we shall be glad to
do so. c. K. Co.. Ltd.
/^UR pictures of men
^-^ /ooA- like men. They
show the force, energy,
character of the sitter.
Tliey are portraits that
really tell something of
the men portrayed.
Telephone to-day for
an appointment.
The Pyro Studio
No. 144
//ze AR 1ST O EAGLE 45
For the best Studio in town—
EASl^MAN
PLATINUM
A distinctive paper — all the richness
of Platinum blacks, with a delicate
pleasing warmth found in no other
black and white Platinum.
Two Grades : Smooth and Rough.
Eastman Kodak Company
ROCHESTER, N. Y.
46
STUDIO LIGHT and
the ARISTO EAGLE
THERE IS COMFORT
as well as CONVENIENXE and RESULTS in the
EASTMAN PLATE TANK
The simple loading device permits the loading of
the plates into the rack in a few seconds, with-
out scratching or marring.
The air-tight, locking co\er allows the whole tank
to be reversed — 710 Jishing the plate rack out of
the solution during developme7it — and the hand on
the dial tells you when development will be
completed.
Eastman Plate Tank, 5x7, - S 4.50
Eastman Plate Tank, 8x 10, - 10.00
CANADIAN KODAK CO., Limited
TORONTO, CAN.
48
STUDIO LIGHT and
WE HAVE IT
Just what you
The Newcastle
unmounted
m i n i a t u r e
prints.
arelookinu^for.
style for
Colors: Broirn for Sepias and Grey for Black and White tones.
The Newcastle is made double thickness, water silk finish,
colored deckle all around, etched tissue ; neat crest in upper left
hand corner. You just tip the edges of the print with paste and
place it in folder. They are for any style of print in backed
Aristo, Nepera or Platinum papers. A Sample Free.
PRICE LIST
Size Closed
4 x 5 '4
Size
E
AA
For Print
' J Cabinet Square
Cabinet Square
Price Per 100
Sl.50
1.80
Designed and Manufactured by
THE CANADIAN CARD CO
TORONTO, CANADA
Aristo Motto
''WJ^ believe permanency is the
' ' Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
FROM AN ARISTO TLATIXO PRINT
By C. F. Bretzmnn Indianapolis, Ind.
V7 T?
LV].
a/7^ Me :?^R.IkS^O :^2^GU^
A Magazine of I u f o r in a t i o n for the Profession,
S ¥.\V SKRIKS
Vol. 1 No. 7
S E P T E M B E R 1 9 0 9
O I n S K R 1 F.S
No. 10 +
w
HY IT PAYS
It pays to buy the ^ood.s
that are consistently and ])ersist-
ently advertised. There is no
greater fallacy than that contain-
ed in the statement that non-ad-
vertised goods can be sold cheaper
because the expense of adver-
tising is not added to their cost.
The sole reason for advertising
is to create a market and an ever
growing demand for the product
or products advertised.
It requires no lengthy expla-
nation to demonstrate that anj'
product produced in large quanti-
ties can be manufactured and
sold cheaper than those made in
small lots. The manufacturer in
large quantities can not only de-
crease the cost, but at the same
time can improve ihc quality. The
purchase of raw materials in quan-
tities can command the market ;
those that have these materials
to sell are anxious for his trade
— they quote him the lowest fig-
ures— they supi)ly him with the
choicest grades — and further,
when a shortage in supply occurs,
the large purchaser will be the
one favored invariably.
The manufacturer in small
quantities must put up with in-
ferior facilities for manufacture
— he must, in view of his small
outjiut, perform many of the oj)-
erations of manufacture by hand,
while the large producer can
stand the expense of the con-
struction of special machinery
that will perform these same op-
erations a hundred fold cheaper
and better.
The small manufacturer in
many instances is at the mercy
of the seller of raw materials as
to quality — the large producer
can and does have in his service,
experts to make accurate sci-
entific tests for quality, and by
so doing can establish a standard
of quality impossible for the
smaller concern.
The non-advertiser or semi-
occasional advertiser has a smaller
field for his wares and can, and
in fact has to take some chances
as to quality. The heavj' adver-
tiser, with his l)ig output and
growing field, docs not dare to
take any chances as to quality.
He must make his products live
up to their advertised quality —
in fact, if he is wise he will, and
STUDIO LIGHT and
usually does, make them even
better than advertised m order
to please the ultra fastidious.
It paj's to buy the well adver-
tised products because the qual-
ity has to be there, or else the ad-
vertising outlay -would become an
expense instead of an investment.
In some instances the price of
the advertised goods niaj" be
higher than that of the other
kind — but the quality is also
higher and that's what counts.
ANGELO SEPIA FROM
TORONTO
Increased sales and growing
popularity with the best photog-
raphers have brought about a
change in the Angelo Sepia busi-
ness, which will be of ben-
efit to the profession in
Canada. From September
1st this paper has been
supplied from Toronto according
to the list given on page 29, but
only in the sizes shown, the de-
mand for other sizes not being
large enough to warrant packing
them .
A SIMPLE PRINT DRY-
ING MACHINE
Practically every photographer
has some pet method for concave
print drying, but the machine
constructed by Mr. L. Frank
Griffith, of Salt Lake City, works
so well and is so easy to con-
struct that Ave afford a description
of it for the benefit of the pro-
fession in general.
As shown in the illustration
the machine consists of two slat-
THERE IS GOOD
^lOy^YX In Good
EXLARGMENTS.
READ CAREFULLY
THE ARTICLE on PAGE
TWENTY.
ted, wooden ended cylinders or
rolls, fixed in a swinging frame,
supported by uprights; the up-
rights being braced, top and bot-
tom, by cross pieces. From one
cylinder is attached the end of a
I he ARISTO EAGLE
FROM AN ARISTO PLATINO PRINT
By C. F. Bretzmaii Indianapolis, Ind.
6
STUDIO LIGHT and
roll of cheese cloth, and of blot-
ting paper, the loose ends of the
cheese cloth and blotting paper
are then brought over the axis
rod supporting the SAvinging
frame, to give a slight tension,
and then rolled upon the other
cylinder for a few tin-ns.
To use, the prints are first sur-
face dried by pressing lightly be-
tween dry blotters, then removed
and placed between the blotting
paper and the cheese cloth with
the face of the i)rint against the
cheese cloth. The cylinder is
then revolved by means of the
handle shown in the cut, until
all the prints to be dried have
been rolled in.
Under average conditions,
where a current of air can strike
the machine, the prints should
dry perfectly over night.
R
EADY WHEN THE
BELL RINGS
"Hello! is this 249 Main —
Brown's Studio? How do jou
do, Mr. Brown. This is Mrs. Got
Cash. The children's grandpa is
here for a short visit and I'd like
verj" much to ha\e you come out
to the house and make some
pictin-es of him and the children
in our living room. No, the room
is rather dark in furnishings, but
the windows are good size. To-
moiTow afternoon at 2 : 30 will
suit me very nicely. Good-bye."
Well let's see — that means a
pretty good order, and though
we don't do much in the home
portraiture line, we'll have to
tackle this job and deliver the
goods.
" Old gentleman — he'll stand
for a time exposure all right, but
the children, even in light
dresses means a mighty short ex-
posure as they simplj' can't keep
still.
Frank, bring out that eight
by ten view box, and uncouple
that portrait lens from the studio
camera. No, the lens board is
not half big enough, and if it
Avere the front was never made
to support so much weight. I'd
like mighty well to take advan-
tage of the speed of that portrait
lens, but I'll have to use the
smaller and slower lens and take
chances on the children mo\ ing. "
Just such proi)ositions as this
confront us every once in a while,
and if they find us unprepared
— well, we just have to take
chances, and at the first opportu-
nity guard against similar hap-
penings in the future.
There is a camera ideal for
just such ])urposes, though it
was designed for other work —
the Improved Sky wScraper Cam-
era manufactured by the Folmer
& Schwing Division of the East-
man Kodak Company.
The Sky Scraper Camera was
designed for use in photograph-
ing tall buildings, and other
subjects where gi-eat rise of front
and excessive swing back are
the ARISTO EAGLE
FROM AN ARISTO PLATING PRINT
Btj C. F. Bretzman Indianapolin, Ind.
STUDIO LIGHT and
\ \
necessary. Just right for such
purposes, the Sky Scraper also is
just right for home portraiture
work, with large lenses. In ad-
dition to the rising front, both
vertical and horizontal swings
are jjrovided, t)perating by wonn
screws. Focusing is done by
means of finely adjusted rack
and pinion and the back is re-
versilile, thus providing all the
convenient adjustments of the
up-to-date studio camera.
Its great features for home
portraiture work, are its strong
and extremely rigid fi-ont and
extra large lens board, the one
for the 8x10 size measuring 7 x
7 inches, the 1 1 x 1 ^j S x 8 inches,
ample in every way to accommo-
date the large, extreme speed
portrait lenses. The Sky Scraper
is exceedingly compact, as the 8
X 10 measures 16^x13x7/^
inches and weighs but 1 1 pounds.
The large fi-ont permits the fit-
ting of the noiseless Auto Studio
Shutter, so that the equii)ment
provides every studio camera con-
venience together with ordinary
view camera portability.
We know of no better invest-
ment than one of these instru-
ments, as they are fully capable
of taking care of most of the out
of the studio requirements.
The Folmer & Schwing Divis-
ion makes them and your dealer
will be verj' pleased to afford full
particulars on request, so you can
be prepared when next the bell
rings.
THREE HANDY
TABLES
In arranging and equipping
our model studio we endeavored
to install only such fixtures as
Avould prove thoroughly practical
and convenient and a help in the
economy of both time and labor.
The three tables, or work
benches, described in this article
have thoroughly demonstrated
their pi-actical efficiency in three
years' constant use, and we have
found no necessity for any modi-
fications fi-om the original plans.
It will be noticed that none of
the shelving or cupboarding ex-
tends entirely to the fioor — the
free space allowing the floor un-
derneath the benches to be easily
swept, and also acts as a i)rotec-
tion to the contents of the
benches from dampness.
The table in the printing room
— see illustration No. 1 — is placed
against the side wall of the room,
just out of range from the light
from the printing window. The
top is pi'ovided with liack and
end pieces about twelve inches
high, the back forms a handy
support for the negatives when
sorting for printing, and also pre-
vents any of the negatives from
sli])ping down behind the table
and becoming lost or damaged.
We call your attention to the
fact that all printing frames are
stored in the lower part of the
bench, either in the open shelves
at each end or in the enclosed
the ARISTO EAGLE
L
-^ y^L ic/f^tf oooy=fs
Fig. 1. Printing Room Table
^^->-"
Fig. 2. Mounting Room Table
iF^r
Fig. 3. Enlarging Room Table
\l
10
STUDIO LIGHT and
cujilioards — this method is far
better than sorting the frames on
shelves above the table, as when
stacked above the table, they
sometimes come tumbling down
with disastrous results to im-
portant negatives. The table is
provided with three snugly fit-
ting drawers, equipjied with pull
handles, for the storage of sensi-
tive paper. In the cupboards be-
neath ample space is provided
for the storage of vignettes, tis-
sues and other printing necessi-
ties.
The table in the mounting
room is of solid construction and
is provided Avith a broad, per-
fectly smooth top. which may be
covered with white rubber or oil-
cloth to insure its surface being
always clean, and mounts and
prints fi'om damage by soiling.
The long shelves for the stor-
age of thin mountboard will be
found a great convenience, as
the thin stock will remain in
perfect condition, and no time
need be lost sorting the sheets
to locate different colors or
weights. The other open shelves
may be used for storing dry
mounting tissue or paste, and
other incidentials for mounting,
while the shelving protected by
the sliding doors forms an ideal
storage i)lace for stock mounts.
The table in the enlarging
room presents some unusual fea-
tures, which, though simple,
greatly facilitate the work when
enlarging in large sizes.
By referring to illustration No.
3 it will be noticed that the top
of this table is constructed in the
same manner as the table in the
printing room, and for the same
reasons. This table is fitted
with six drawers for the storage
of paper and other incidentals,
four of the drawers are of the
ordinary type, but the two ui)per
right hand ones are designed for
the storage of bromide paper in
large sizes, and are of special
construction.
Illustration No. 4 affords a
profile view of one of these
drawers when ])ulled out. It will
be seen that the drawer is jiro-
vided Avith a heavv l^oard cover,
which slides up and down on
wooden puis, and serves as a
weight to keep the paper flat
during storage. This cover is
provided Avith a brass flush ring,
so that it may be easily lifted up
to a vertical position when it is
necessary to remove paper for
use.
The fi-ont of the drawer pulls
down, and is supported by a brass
desk slide, making the large sizes
of paper stored on the bottom of
the drawer, easy of access, and
permitting the removal of any
size sheet without disturbing
the remainder. The paj^er may
be stored in this manner in its
original enclosures, the size, sur-
face and grade may be written in
the edge extending, thus making
it easy to locate and remove any
size or grade instantly.
the ARISTO EAGLE
11
The plans reproduced here-
with are reduced from the origi-
nal scale of three inches to the
foot, but they of course can be
constructed in dimensions to ac-
commodate any space.
We will be very pleased to re-
ceive description of anj^ labor
saving devices you have discov-
ered and to rej)roduce them when
possible, for the benefit of the
profession.
Fig. i. Profile of Paper Storage Drawer
The 1909 Kodak
Advertising Contest
Closes October first
VI
12
STUDIO LIGHT cuid
c
ONVENTION RECOL-
LECTIONS
B Y T H E O F F I C E BOY
Say, that nt-w suit of clothes
I got to wt-ar to the Convention
ain't no good no more. I et so
mutch that the i)ants is too small
round an' too short up and down
— they wasn't any vest with the
suit so I ain't out so mutch as I
might be.
Me an' the Boss, an' Jimmie
the printer — an' the bosses wife,
we all gets to Rochester early
Monday moniing. Soon's we
get off the train a man with a
big button sayin' on it " Ask me
I live here" steps up an' says,
"Where do you want to go?"
"Senecky Hotel" says the Boss —
"Right this way" says the man,
an' in a few minutes we was
there .
Says, that's some hotel; the
Boss got me an' Jimmie a room
together — an' Jimmie puts up
a job on ine with that shower
bath thing. He says you want to
get all slicked up before you go
to the Convention Hall, so you
jus' step in there an' take a
shower bath — that was a new
one on me, an' I says where,
an' he shows me a funny lookin'
thing with a rubber curtain to
draw around jou, he shows me
two little wheels to turn the wa-
ter on and off, so I gets in, an'
pulls the curtain aroun' me, an'
turns one of them little wheels —
Oh! Wow! 'bout a million gal-
lons of ice water comes down on
me, so I grabs quick an' turns
the little wheel the other way,
an' then turns the other wheel
an' mos' got scalded to death — ■
nix for mine, I took the rest of
my bath in the stand up wash
stand, as I know 'bout them.
Soon as we got some break-
fast we starts for Convention
Hall, jus' a couple of blocks
away — thought we'd never get
there at that, as the Boss kep'
ineetin' fellows, an' shakin'
hands an' sayin' "Hello old
man" an' introducin' his wife,
an' bein' introduced to other fel-
lows wives, an' askin' is Tom or
Dick here — guess all of em wuz
here as he seemed to know every-
body.
An' when we gets in Conven-
tion Hall ! Oh ! Ge ! most wish
I hadn't promised to tell you
about it.
All the first floor, an' the
building is a whopper, wuz
filled with slick little booths,
with all sorts of photographic
things in 'em. They wuz a lot
of pictures downstairs, but Hul-
ly Gee, you ot to see the pic-
tures lip stairs, miles and miles
of 'em, the Boss had some up
stairs — good ones too — one
whole end an' way long one
side wuz filled with pictures on
Aristo (the Boss says that's the
stuff), an' on Angelo, an' Nepe-
ra, an' on a new one called Etch-
ing Black — they wuz alwaj^s a
crowd aroun' the pictures on
the ARISTO EAGLE
13
FROM AN ARISTO PLATING PRINT
By C. F. Bretzman Indianapolis, Ind.
VI
14
STUDIO LIGHT and
this etching lilack, say its great,
soon's "we got home the Boss
ordered two big rolls an' Jimmie
sajs it's a cinch to work it.
They had a lot of things doin'
everj" night, an' Thursday night
— but wait till I get to that.
On Wednesday, I think it wuz,
we all went to see 'em make
lenses at Bausch & Lomb's — I
tried to make a lens since we
got home out of a couple of bot-
tles— mos' cut my fingers off —
'taint so easj- as it looks. Then
we goes down to Kodak Park —
hones' to goodness, betcha we
walked a hundred miles down
there — in l)uildin's an' out of
'em, up stairs and down stairs —
an' the ehimley for the smoke
to go up — betcha it's higher
than the meetin' house steeple
— a man saj's it wuz three hun-
dred and sixty-six feet high, a
foot for each day in the year an^
a extra foot for a leap year.
They showed you how they made
plates an' paper, an' the paper
boxes to put 'em in, an' they
got a ole socker of a engine
room, makes our town 'lectric
light plant look like a watch
charm.
They had a band ])layin' out
on the laAvn, an' things to eat,
yep, chicken salad an' ice cream
and cigars — dasent smoke tho',
'cause the Boss might ketch me
— he ketched me onct up in the
printin' room an' he tole ma and
ma tole pa — an' — you know.
An' Thursday night — that's
the night / got in good — the
Eastman Company invites us all
to go down to a place called On-
tario Beach Park — jes' like
Coney Island, only the water is
fresh, an' the waiters ain't.
They give us all a book with
street car tickets in it — (sure,
both waj's), and a ticket for din-
ner an' tickets for all the doin's
in the Park — eatin' that picnic
dimier is what spoiled me for
that new suit I tole j"Ou about.
It rained good and plenty but
that didn't make no difference to
nobody, everybody avuz havin'
too much fun to notice it — the
boys give Frank Ban-ows — he's
it in the association, a new vest,
'cause he wore his ole one out
revisin' the constitution, so a
man tole me, an' they put a new
gold watch and chain in it so he
could tell when his tank-devel-
oped negatives wuz done, an'
Joxie Collings made a speech,
an' Mr. Barrows he made one,
an' Mr. Eastman he made one,
only he didn't talk half long
enough.
The Boss won a cane tossin'
rings an' give it to me only I got
so sleepy comin' home in the car
that I lost it — the cane I mean.
Nex' afternoon Sandy Wilmot
and Tot Townsend, they run the
Defender and Seneca factories,
invites us to another feed — it's
a good thing I am young and
helthy, after all them picnics
and things.
Every minute the whole week
the ARISTO EAGLE
15
they wuz somethin' doin' an'
everybody avuz sayin' they wuz
havm' the time of their lives,
an' how glad they wuz to be
alive. I guess I could write a
whole lot more, only mj' head is
kinda confused like ytt with see-
in' an' doin' so mutch.
P. S. — The Boss has gone
fishin' — to re-cooperate I think
he sed.
o
PPORTUNITIES
I am a lot more than half
tempted to open up a studio
again, remarked an old timer.
Now-a-days there are so many
more ways of attracting trade
to your studio, and annexing
extra dollars when your compet-
itor happens to be a dead one.
In my tune, all we could do in
the way of advertising was to
fill our show case full of carte-
de-visites, and perhaps run a
"card" in the weekly paper,
reading "John Smith, Photog-
rapher, Main Street." We all
used about the same thing in
mounts and sizes and all turned
out about the same style of work,
so there was mighty little chance
to display any originality or of-
fer anything in the way of nov-
elties to attract people to our
studio, outside of the stated in-
tervals and occasions that war-
rant^ d their having their i)ictures
taken.
To-day the photographer has
unlimited variety in color, style
and finish, and aside from his
regular line of work can put out
many things in the way of nov-
elties to induce people to spend
their money for pictures, that
the regular run of work would
not atti'act.
Just glance at Taprell, Loomis
& Company's new catalogue and
see the multitude of dollar pul-
lers. Take for instance those
souvenir watch fobs, made of
leather with strap and buckle,
with an opening for a small pic-
ture, they only cost twelve cents
apiece; maybe you think I
wouldn't fill my show case with
those ; a few given away to the
right young people with their
pictures in 'em would make
every school boy and girl in town
feel that they just had to have
one and my cashier would be
pretty busy handing 'em out for
about thirty-five cents each.
Right on the same page are some
midget pocket books and sou-
venir match safes that could be
sold in the same way. I tell
you the man that can get a fad
started among the young folks
in his town is in for a quick and
satisfactory harvest. Customers
at thirty-five cents each may
sound pretty small, but it not
only paj's a profit but it is good
advertising, it gets the young
people acquainted with you and
your studio. Treat the young-
sters well and they wont forget
you Avhen they become grown-
16
STUDIO LIGHT and
" I
FROM AN ARISTO PLATINO PRINT
By C. F. Bretzman Indianapolis, Ind.
the ARISTO EAGLE
17
FROM AN ARISTO PLATINO PRINT
By C. F. Bretzman Indianapolis, Ind.
VI
li
STUDIO LIGHT and
ups. No, of course. I wouldn't
start anj'thing of this sort dur-
ing my Christmas rush or any
other extra busy season — but
for an off season I'd try it sure.
The T. & L. people have a
lot of other novelties for the
grown-ups that can be made to
work in M'ith your regular orders
in great shape. When mamma
comes in to have the kiddies'
pictures taken, show her one of
the De Luxe Photo Holders and
Bill Books, with openings for
three pictures and suggest that
pajm would be mighty pleased to
have one with the kiddies' pic-
tures in — I know I would.
All through the catalogue are
extra dollar suggestions, and
their line of folders and styles of
mounts make me just itch to fix
up my show case and give my
competitor a jolt.
If a man will make good clear
work I don't see how he can help
succeeding with all these good
things to help him out.
D
UST
We are in receipt of a
communication from one of our
readers requesting that we deal
with the problem of dust elimin-
ation in the photographic work
room.
We know of no absolute pre-
ventive, but in our own work
rooms we experience no difficulty
in keeping it within bounds.
Window screens and the like
are of comparatively httle use as
the particles of dust are so ex-
ceedingly fine as to readily come
through the finest screen mesh.
The only practical solution is
to take precaution against its
accumulation and to remove all
that has settled at least once a
day or oftener. The scientifically
constructed air filters and vacuum
cleaners are out of the question
for the average studio.
The next best thing then is to
so construct the work rooms that
the dust can not find too many
hiding jjlaces in which to accu-
mulate and later spread its mil-
lions of i)articles in the various
unwelcome places. Hard wood,
closely matched flooring, with
rounded corners instead of sharp
angles, to the rooms will assist
greatly in the removal of the
dust that has settled on the
floors. Open shelves or heavy
curtains or draperies are great
dust catchers and should be done
away with in all cases, except
when al^solutely necessary.
There is also a right and a
wrong way for the removal of
dust. The common variety of
feather duster and com broom
are simply diixt disturbers, not
removers. The feather duster
stirs up the dust, without remov-
ing one particle, the com broom
allows the heavier particles only
to be collected, while the finer
ones, the real trouble makers,
are sent merrily dancing through
the ARISTO EAGLE
19
the air to pop down just where
you do not want them.
The only way to remove dust
from side walls and shelves is to
wipe it up with a slightly damp-
ened cloth. In sweejjiiig our
rioors we employ a long handled
brush broom, with long and
rather fine bristles. The top of
this broom contains a reservoir
filled with common kerosene oil,
which filters through in very
small quantities, yet ample to
prevent the dust from arising
and escaping collection. These
brushes are manufactured by the
Milwaukee Dustless Brush Co.,
and are made in various sizes
from Si inches up to 86 inches.
The 24-inch brush lists at $5.50,
and will last a long time if well
treated.
rpHE PUBLIC KNOWS
^ The photographer who
beheves that his patrons do not
know or are not interested in the
quality of paper he uses will find
food for thought in the following
extract from a letter recently
received by Sweet, Wallach &
Company, Chicago:
You will be interested to
know that we have gone back to
Aristo Platino, and we find it less
work, and can get out our work
just as fast on Platino as we
could on developing paper and
the general public know that
Aristo is better. All one needs
to do is to hunt up some old Pla-
tino prints and compare them
with developed prints, and that
will show you which is the best. "
Yours very truly,
(.Signed) C. W. Ahganbright,
What Cheer, la.
There can be no question but
what the public is familiar with
Aristo quality and tone. They
may not know the name Aristo,
but they do know the appear-
ance of an Aristo print and that
the prints look just as well after
ten years as they do the day
they are delivered.
The best paper to use is the
paper that will produce all the
quality in your negative — that
will give your customers the
quality and tone most pleasing —
that you yourself know is abso-
lutely permanent, and that the
prints will stay sold.
That paper is the paper with
a twenty years' reputation —
ARISTO.
The Fall rush will soon
begin — Let the
Eastman
Plate Tank
Save Your Time
VI
20
STUDIO LIGHT and
O
UR ILLUSTRATIONS
The illustrations in this
issue are from the studio of Mr.
C. F. Bretznian, of Indianapolis,
Indiana.
Mr. Bretzman believes in bread
and butter pictures, and those he
so kindly sent us for reproduc-
tion are from his regular run of
work and printed on Aristo Pla-
tino. The Bretzman studio is
splendidly appointed and up-to-
date in every jjarticular, and this,
coupled with the extensive use
of Aristo, has been the means of
building up a steady and profit-
able patronage.
I
NCREASING ORDERS
We plan to have every cus-
tomer that enters our studio leave
as man}' dollars as possible with
us, aTid to that end we employ
pleasant and tactful receptionists
and do everything else possible
to create a favorable impression
and a desire for our work.
There are a number of ways of
legitimately increasing the orders
even after the work of the wiz-
ard (or wizardess) in the recep-
tion room is finished. A num-
ber of successful photographers
make a j^ractice of making one or
more large negatives after the
posing for the regular order has
been completed. In some in-
stances, however, the cost of the
large plates for a purely specula-
ti\ e purpose is too great, and a
less expensive means must be
provided to promote the sale of
the speculative order. A prop-
erly made enlargement from the
best negative of the regular sit-
ting Mill, in the majority of cases,
find a ready sale with the regu-
lar order, but to sell, it must in
every instance at least equal in
quality the small pictures.
While Bromide paper will
faithfullj^ reproduce many of the
quahties of the original negative,
it will not in all instances prove
suitaljle until more or less air-
brush or hand crayon work has
been ajiplied. But there is a pa-
per splendidly adapted to the
purpose, and that Avill look and
really possess quality all through.
Royal Nepera, either India
Tint or pure white, will produce
enlargements up to even sixteen
by twenty, fiilly equalling and in
many instances surpassing con-
tact prints. Rojal Nepera is as
easy to work as the ordinary bro-
mide paper, except that it re-
quires a longer exposure, and this
added length of exj^osure is an
advantage, as it affords sufficient
time to harmonize any inequali-
ties in the negative, strengthen-
ing shadows, bringing out detail
and other things dear to the heart
of the expert printer.
When re-developed and treat-
ed with Nepera Waxing Solu-
tion, enlargements on Royal
Nepera possess a qualitj' and rich-
ness that make them more than
easy sellers. If you have never
the ARISTO EAGLE
21
taken up or considered enlarging^
as a means of easily increasing
your profits, let us send you a
copy of "Enlarging, a Booklet of
Suggestion for the Professional."
This booklet is written purely
from the j)rofessional standpoint
and takes \\y> and describes in de-
tail every jiart of the work, cov-
ering enlarging by both artificial
and daylight, and by means of
simple home-constructed appa-
ratus as well as by the more elab-
orate and specially made instru-
ments. The booklet also con-
biins a number of invaluable
suggestions for special effects in
after treatment, and, of course,
includes up-to-date formula? for
every chemical process in enlarg-
ing. If you hav¬ already se-
cured a copy of the booklet, wiite
for it to-day, and, between us,
plan to make those extra dollars.
A
N OPPORTUNITY
Eastman's Etching Black
Platinum was one of the big hits
at the Convention. As one vis-
itor expressed it, "It has just
that difference as is between a
marble Inist and the real human. "
Etching Black has just sufficient
warmth of tone to produce flesh
values that stand out, and all the
full, delicate gradation that is a
joy to the operator and printer
who delights in the correct ren-
dering of the texture values of
draperies.
And Etching Black Platinum
is so simple to handle. To secure
perfect results, print in the reg-
ular way and develop in a cold
bath — quick, easy and certain.
Etching Black is for the stu-
dio that leads,— that has and
holds a reputation for quality
work.
Leading studios all over the
country are enthusiastically re-
ordering Etching Black, and
show case disj)lays are appearing.
How about your show case? You
will never have a better ojipor-
tunitj^ to bid for and secure the
high class trade of your territory
than is afforded by an opportune
display on Etching Black.
Two grades, smooth and rough
— your dealer will be glad to sup-
ply you. Price same as Angelo.
A
LAST REMINDER
The 1909 Kodak Adver-
tising Contest closes October first.
Two thousand dollars in prize
money will be distributed amcjng
the winners in this contest. Sim-
ple and easily made pictures are
going to win this money, and
even at this late date you stand
an equal chance of participating
in the awards — but you must
"get busy" at once.
if you have entries for this con-
test under way, complete them
and forward to us as soon as pos-
sible— we will promptly acknowl-
edge their receipt upon arrival.
>*
22
STUDIO LIGHT «»rf
All entries should be ad-
dressed to
Eastman Kodak Co.,
Rochester, N. Y.
Advertising Department.
In sending j^ictures mark the
package plainly, "Kodak Ad-
vertising Contest," and in the
lower left-hand comer write your
own name and address. Then
write us a letter as follows :
I am sending you to-day by
Express , .J
Mail ^"harges prepaid
prints. Please enter in your Kodak
Advertising Competition, Class
Yours truly.
Name,
Address,
The name and address of the
sender must be legibly written
on a paper and enclosed in a
sealed envelope in the same pack-
age in which the prints are for-
warded. There is to be no writ-
ing on prints or mounts.
A
DVERTISE
Our i)lan for providing up-
to-date cuts for studio advertis-
ing at cost, has been a big suc-
cess from the start. In almost
every instance, those who pur-
chased the first cut issued have
ordered each succeeding one, and
we have received many letters
commending the plan.
Fall business is just commenc-
ing and a judicious use of news-
paper space cannot help but bring
you good returns.
Slick up the studio, re-dress
the show case, do the best work
you possibly can — and advertise
— there is the combination for
business bringing that must suc-
ceed. To make a studio suc-
ceed you have to do more than
play a waiting game. True
enough, a certain percentage of
patrons will convince themselves
that they need photographs, but
peoi)le in this frame of mind are
just as apt to stop at the studio
down the street as they are to
come to yours.
On the other hand, if the
people are convinced by your
advertising that they need
pictures, your studio is upper-
most in their mind when the
time comes, and they will pass
the displays of j^our competitors
without a thought, except per-
haps to make sure that they are
headed right to reach you.
Our series of cuts have been
planned to help you bring your
business guns to bear on every
member of the family from baby
to grandpa. We will try our
best to provide cuts particularly
pertinent to each season.
Also remember that if you have
not purchased any of the cuts,
you may obtain the full series
that has been issued, provided,
of course, that no other photog-
rapher in your citj" has already
ordered them.
Send in jour order to-day and
plan to develop your fall and
holiday business.
the ARISTO EAGLE
23
THE ONLY CON-
DITION
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photogi'aphers in the same
town would not care to use
the same cut, and we are
therefore obliged to limit
this offer to one photogra-
pher in a town. It will be
a case of first come first
served. The first order
from a city will be promptly
filled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, will be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order in^/irst, as it would not
be fair to give the man Avho
happens to get in his order
early one month, a permanent
advantage ; we shall book no
orders in advance. They
must always specify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand for
these advertising cuts to war-
rant our fiimishing a larger
variety, we shall be glad to
do so. c. K. Co., Ltd.
To You Who Are
Engaged
You want her pic-
ture to keep always
and you want to give
her yours too.
Telephone to-day for an
appointment.
The Pyro Studio
Cut No. 145. i^nce 5u cents
24
STUDIO LIGHT and
THE NEW ENGLAND
CONVENTION
Though the Convention of the
Photographers Association of
New England, held in Boston,
August 3, 4 and 5, was not a
success from point of numbers
in attendance, it was successful
in the carrying out of a highly
instructive and entertaining pro-
gram.
The following officers were
elected unanimously :
President, W. F. Oliver, Bald-
winsville, Mass.; first vice-presi-
dent, Fred E. Frizzell, Dorches-
ter, Mass. ; second vice-president,
E. L. Byrd, Cambridge, Mass.;
secretary, George H. Hastings,
Haverhill, Mass. ; treasurer, Samuel
M. Holman, Attleboro, Mass. State
vice-presidents: Maine, L.C.Gerry,
Sanford; New Hampshire, C. L.
Powers, Claremont; Vermont, A.
A. Bishop, Newport; Rhode Island,
W. B. Davidson, Narragansett Pier;
Connecticut, J. P. Haley, Bridge-
port; Maritime Provinces, J. Y.
Mersereau, Chatham, N. B.
AWARDS
GRAND PORTRAIT CLASS.
A. A. Bishop, Newport, Vt.
PORTRAIT CLASS.
1. A. A. Bishop, Newport, Vt.
9. Byrd Studios, Cambridge,
Mass.
3. Frank R. Barrows, Dorchester,
Mass.
GENRE CLASS.
1. Thibault Studio, Fall River,
Mass.
2. A. A. Bishop, Newport, Vt.
'i. Katherine B. Stanley, Spring-
field, Mass.
GROIP CLASS.
1. Frank R. Barrows, Dorchester,
Mass.
9. W. B. Davidson, Narragansett
Pier, R. I.
I^NDSCAPE CLASS.
1. George E. Tingley, Mystic,
Conn.
2. W. H. Manahan, Jr.
ANGEI.O PRIZE.
W. B. Davidson, Narragansett
Pier, R. L
ARISTO PRIZE.
Divided between J. H. C. Evan-
off, Salem, Mass., and Thibault
Studio, Fall River, Mass.
B
ulletin: the eastman school of
Professional photography for 1909
Northwestern Photog. Conv., St. Paul, Minn., Sept. 2, 3, 4.
Auspices Duffin & Co., Winnipeg, Man., September 8, 9, 10.
A number of further datings for the fall term of the school are
practically arranged, and will be announced in our October issue.
f
the ARISTO EAGLE
25
New NEPERA List
NEPERA is not furnished in dozens in sizes smaller than 5 x 7, or in rolls
shorter than ten yarils, unless as listed below.
SINGLE WEIGHT.
DOUBLE WEIGHT.
/ CABIN FJT
Dozen
Vi Gross
Gross
1 3'sX5l2
Dozen
■ 2 Gross
Gross
$.85
$1.50
J 4X5 V
4I4 X 54
3^8 X 5^8
4X6 /
$1.00
$1.90
1.15
1.95
4'i X 6'/2
1.45
2.45
1.30
2.20
4-^4 X 6'-2
1.60
2.75
.25
1.45
2.40
5X7
.30
1.85
3.00
.30
1.60
2.65
5 X 7H
.35
2.00
3.30
.30
1.60
2.70
5X8
.35
2.00
3.40
.35
1.75
3.00
5' 2 X 7^4
.40
2.20
3.75
.40
2.05
3.60
6X8
.45
2.55
4.50
.40
2.20
3.85
6' 7 X 8I2
.50
2.75
4 80
.45
2.50
4.50
7X9
.55
3.10
5.65
.50
2.80
5.25
7' ' X 9I2
.70
3.55
6. .55
.55
3.15
5.85
8X 10
.75
3.95
7.30
.70
3.80 '
7.20
9X 11
.90
4.75
9.00
.85
4.75
9.00
10 X 12
1.15
5.95
11.25
1.10
6.30
11.70
11 X 14
1.45
7.90
14.65
1.25
7.45
13.95
12 X 15
1.75
9.30
17.45
1.65
9.45
18.00
14 X 17
2.25
11.80
22.50
2.20
12.60
24.30
16 X20
3.05
15.75
30.40
2.40
13.50
26.10
17X20
3.25
16.90
32.65
2.70
15.75
30.60
18 X 22
3.85
19.70
38.25
3.15
18.45
36.00
20 X 24
4.50
23.05
4.-5.00
Gross and half-gross packages of cut sheets of paper of sizes not listed will
will be supplied providing the order amounts to $1.00 list or more, and list of
same will be practically proportionate to that of listed sizes.
NEPERA SECONDS furnished in limited quantities in all surfaces in 3^s x
5' 2 (Cabinet) and 4x6 only.
Single Weight, . $1.00 per gross | Double Weight, . $1.25 per gross
ROLLS
SINGLE WEIGHT.
DOUBLE WEIGHT.
10 ft.
Roll, 20 inches wide.
$1.50
10 ft. Roll, 20 inches wide.
$1.90
10 ft.
■' 40 "
3.00
10 ft. •
40
3.75
10 yd.
" 20 "
4.50
10 yd. '
20 "
5.65
10 yd.
" 40 "
9.00
10 yd. '
40 "
11.25
Rolls 10 yards or longer are supplied in any width up to 40 inches.
For Pri
NTS FROM CiRKUT
Negatives
SINGLE WEIGHT.
DOUBLE WEIGHT.
6I2 in. 8 in. 10 in.
16 in.
6' 2 in. 8 in. 10 in.
16 in.
25 ft.
$1.25 $1.50 $1.90
$3.00
25 ft.
$1.60 $1.90 $2.35
$3.75
50 ft
2.50 3.00 3.75
6.00
50 ft.
3.15 3.75 4.75
7.50
100 ft.
4.95 6.00 7.50
12.00
100 ft.
6.30 7.50 9.45
15.00
CANADIAN KODAK CO., Ltd. , Toronto, Can.
26 STUDIO LIGHT flnrf
For the best Studio in town—
EASTMAN
PLATINUM
A distinctive paper— all the richness
of Platinum blacks, with a delicate
pleasing warmth found in no other
black and white Platinum.
Two Grades : Smooth and Rough.
Eastman Kodak Company
ROCHESTER, N. Y.
f
the ARISTO EAGLE
27
THERE IS COMFORT
as well as CONVENIENXE and RESULTS in the
EASTMAN PLATE TANK
The simple loading device permits the loading of
the plates into the rack in a few seconds, with-
out scratching or marring.
The air-tight, locking cover allows the whole tank
to be reversed — no Ji.shing the plate rack out of
the solution during development — and the hand on
the dial tells you when development will be
completed.
Eastman Plate Tank, 5x7, - $4.50
Eastman Plate Tank, 8x 10, - 10.00
CANADIAN KODAK CO., Limited
TORONTO, CAN.
28 STUDIO LIGHT flHf/ f
$50000
FOR ONE SIMPLE PICTURE
Total Prizes
$2000'^
IN THE
Kodak
Advertising Contest
CONTEST CLOSES OCTOBER FIRST
FULL PARTICULARS ON REQUEST
Eastman Kodak Co.
Rochester, \cic York
the ARISTO EAGLE
29
Angelo Sepia Platinum
Papers
GRADES SMOOTH AND ROUGH
Cabinet
6>2
X
8
8
X
10
20
X
26
20
X
26
20
X
26
Per Dozen
1
.55
a a
1.25
a i I
1.85
Per % Dozen
2.6o
" yz "
5.00
Per Dozen
10.00
Roll, 20 inches wide by 26 feet long,
equal to one dozen 20 x 26 sheets
Roll, 20 inches wide by 13 feet long,
equal to six 20 x 26 sheets
Angelo Sepia Sol ution ( ]/?. gal . bottle)
Angelo Sepia Solution (6 oz. bottle)
Angelo Sepia Solution (s oz. bottle)
Angelo Sepia Solution (2 oz. amateur
size) .....
Angelo Sepia Solution ( 1 pint bottle)
Angelo Sepia Salts (}^ lb.)
Angelo Sepia Salts {}{. lb.)
Angelo Sepia Salts (Amateur size)
Sepia Solution is paci^ed in cases containing 8 ■/2-gal. ; 36 pint
()-oz. ; S>ti 3-()z. or 96 of tlie amateur size bottles.
Sepia Salts are packed in cases containing 7-2 >2-lb. ; 144 %
or \\\^ amateur size packages.
10.00
,00
.00
,00
,50
,.3 0
.50
.30
15
,10
; -IH
-lb.
CANADIAN KODAK CO., Limited
TORONTO, CANADA
30 STUDIO LIGHT «Mrf
ROYAL
NEPERA
Pure White
The developing paper
that forgets to curl.
Canadian
Kodak
Co.
Lid.
Toronto,
Canada
the ARISTO EAGLE
31
32
STUDIO LIGHT a7td
WE HAVE IT
Just what you
The Newcastle
unmounted
miniature
])rints.
arelookini^for.
style for
"•' -^
' \ i '
1
<
i
- ,. .A
Colors: Broicnfoi- Sepias find Grey for Black and White tones.
The Newcastle is made double thickness, water silk finish,
colored deckle all around, etched tissue; neat crest in upper left
hand corner. You just tip the edges of the print with paste and
place it in folder. They are for any style of print in backed
Aristo, Nepera or Platinum papers. A Sample Free.
PRICE LIST
Size
For Print
Size Closed
Price Per 100
E
1 > Cabinet Square
3x4
$1.50
AA
Cabinet Square
4x5^4
1.80
Designed and Manufactured by
THE CANADIAN CARD CO
TORONTO, CANADA
Aristo Motto
^Wf^ believe permanency is the
' ' Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and cur own experience."
By The Rose Studio
FROM A COLLODIO-CARBON PRINT
Providence, R. I.
L^l
and the :?^R.IkS^O :^7^GIJ^
A Magazine of Information for the Profession
S KW SK RIHS
Vol . 1 No. s
OCTOBER 1909
01 n S> RIES
No. 105
NEGATIVE QUALITY
AND RESULTS
In making arfjuments for the
jn-oduct which they sell, repre-
sentatives of certain ])hot()<jrai)hic
paper concerns fretjuently state
that results on their jiaper de-
pend ui)on a si)ecial character of
negative used to print from.
They give as their opinion that
the qualitj' of negatives should
always be varied to meet the
l)articular paper used. Followed
to its logical conclusion this
means no standard in negative
making and that negatives are to
be considered good or bad mere-
ly in their relation to this or that
l)rinting paper. A good nega-
tive for one paper must be con-
demned and discarded when
prints are wanted on some other
paper.
In landscape work this varia-
tion in printing quality of nega-
tive is difficult to avoid, as no
one paper emulsion can have the
latitude to produce best possible
results from negatives of widely
varying density and quality such
as are frequently made. But this
complication and uncertainty are
undesirable and unnecessary for
the portrait photographer.
To support their argument
these representatives mention
the Albumen paper which, when
in vogue, they state required a
negative of a particular quality,
which quality became obsolete
Avhen other papers were adojited,
and thej^ argue that the quality
of negatives would always vary
from time to time as photogra-
phers shift fi-om one paper to
another. Historically this state-
ment is incorrect. In the Albu-
men daj's there was a certain
negative quality which was ac-
cejjted as perfect and by the ma-
jority of experienced and skilled
photographers at the present day
the writer lielieves that the chem-
ical quality of negatives of the
Albumen days should still be
considered as ideal.
When prepared papers were
first introduced the emulsions
were of a quality especially
adapted to producing the best
results on negatives which were
then generally made. The first
prepared papers that came out
were for the most part coated
with gelatine emulsions. After
STUDIO LIGHT and
these came the American Aristo
Bhie Label, which was a pure
Collodion paper of such brilliant
printing quality that a particu-
larly soft negative was required.
It was at this time that a special
negative to suit the jjaper was
first advocated by the manufac-
turers. The manufacturers of this
paper were, however, quick to
perceive the disadvantages of
recommending a new sort of neg-
ative. It was largely because the
Aristo Blue Label was not adapt-
ed to the negatives generally
made that it did not take the
pkice which, on account of its
permanency and capacitj' for
beautiful tones, was expected for
it. To-day it is not known.
Following this in logical order
came the Aristo Jr. and the
Aristo Platino. These papers
proved popular because they
suited the Albumen" nega-
tives, and where you find a i)ho-
tographer who is using Aristo
Platino to-day and getting the
best results, you will also find he
is making negatives which will
produce excellent results on the
old Albumen paper. This proves
that from the inception of nega-
tive making the recognized and
accepted characteristics of a per-
fect negative have not materially
changed. Styles may change, but
real worth is the same in all
ages. Character in jiictures is
much like human character. The
gentleman of fifty years ago
would still qualify as the gentle-
man of to-day. Basic principles
cannot be changed to meet mo-
mentary conditions.
Let us go back to first princi-
ples. The writer contends that
photographic printing pajjcr
should be made for the negative
rather than the negative made
for the paper. Some manufac-
turers in the Collodion P. O. P.,
as well as in the gelatine 1). O.
P., field recognize this and
work for it, others do not. Let
any of us who have not already
done so, start in anew and build
on the foundation of technical
excellence in negative making.
Let us have that roundness, bril-
liancy and gradation in negatives
which will yield prints pleasing
to the eye and which our best
friend, the public, most admires.
Whatever supei-structure of art
and style, of ideality, romance
and poetry which we may wea\e
into and about our pictures, let
us not forget that we must lead
and educate our customers and
we must always make some con-
cession to their understanding of
"things as they are," as well as
of our conception of "things as
they ought to be." To harmon-
ize these elements is the higher
art and it is also the "bread and
butter" end of the business which
we should not forget.
Oi/r Advertising Cuts
help to more and better bus-
iness. See page '2\.
the ARISTO EAGLE
FROM A COLLODIO-CARBON PRINT
By TJie Rose Studio Providence, R. I.
STUDIO LIGHT and
Tj^IRST CLASS
■^ Wanted — a first class recep-
tionist.
Quite often we see an adver-
tisement of this nature in the
advertising sections of the pho-
tographic journals. An attractive
young lady to wait on customers
in the recejjtion room is easy
enough to find, but to secure the
services of a first class receptionist
is quite another matter. True,
the first class receptionist must
lie attractive and neat, but in
addition she must possess quali-
fications above the average. It
is imjjerative if she is to be of
full value to the studio employ-
ing her that she possess great
tact and true selling ability.
There is more than one studio
that holds many of its ])atrons
year after year almost solely on
account of the personality of the
lady in the reception room and
her ability to make and retain
friends. It is easy enough to sell
what a customer Avants, a lot of
samj)le prints with the prices on
could in most cases do that, but
it requires alnlity and dijjlomacy
of a high order to sell a customer
what he or she ought to have. A
first class receptionist must pos-
sess the ability to " size up " her
customers, and to know intui-
tively just what class or price of
work to present and just when
to force the sale of higher jiriced
pictures or recede gracefully to
something less expensive.
One thing sometimes over-
looked even by otherwise clever
receptionists is simplicity of
attire; gowns too fussy or too
elaborate create a feeling of dis-
comfort with patrons of small
means, and those with a plethora
of this world's goods likewise re-
sent it. The clever receptionist
knows and remembers names and
faces — addressing a person by
name often helps a lot in estab-
lishing pleasant relations and she
likewise knows just M'hen and
when not to make suggestions re-
garding costume, coiffure or jjose.
One of the most valuable qual-
ities of the first class recej)tionist
is loyaltj^ to the studio that em-
jiloys her: she must not only feel
that her studio turns out the best
work but she must impart this
feeling to not only her customers
but to her employer and business
associates as well.
o
UR ILLUSTRATIONS
The portrait illustrations
in this issue are from the well
known studio of Ph. Rose, Provi-
dence, Rhode Island. Mr. Rose
has been in his present location
many years and is happy in one
of the most jjerfectly appointed
studios in the country. The Rose
Studio enjoys a high class patron-
age—the kind that is quick to
appreciate the sterling quality of
Aristo the stand-by of the Rose
establishment.
the ARISTO EAGLE
N
EGATIVE AND POSI-
TIVE
Men in business achertise what
they have to sell in either a neg-
ative or positive manner. Nega-
tive advertising does not necessa-
rily mean publicity that will give
the business a bad name, but an
attempt at publicity that fails be-
cause it neither attracts nor con-
vinces. The majority of i)rofes-
sional j^hotographers have show
cases filled with examples of
their work, and the purj^ose of
these show cases is to sufficiently
attract the passers-by so they
will come in and spend money
for photographs. The average
person does not purchase photo-
graphs every day or e\ery month ,
and unless some special occasion
demands it, having his picture
taken does not enter his mind.
If your show case is like too
many of the show cases he passes
it bj^ without even a thought, or
if having a moment or so to idle,
he casually inspects it and passes
on, your name and your work
having made absolutely no im-
pression on his mind — and should
occasion arise for having his pic-
ture taken, he asks his wife or
some friend whom to patronize,
and you take the chance with
all your competitors of being the
lucky one that gets his money.
"Yes, I believe there is a pho-
tographer in this block — seems
to me I've seen his show case
somewhere along hei'e — I couldn't
say whether he does good work
or not." That is what we mean
by negative advertising. If your
efforts at publicity do not differ
from those of your competitors
you are benefiting them equally
well. Your show case can be
made to do positive advertising,
the kind that will bring people
inside your studio.
You every day pass a dead wall
with a sign on it — that sign has
been painted there a year or
more, you have seen it, read it,
know it is there, yet if anyone
should ask you off-hand whose
sign it was or just what it said,
ten to one you couldn't tell him.
Yet let someone over night re-
place that sign with a new one,
you would notice it the first thing
and if they kept changing it every
little while you would look to
see what it said every time you
passed. Your show case can do
equally well for you. Make it at-
tract, not only by the good work it
contains, but by it or its contents
being different from those of
your comi)etitors, and keep the
interest up, by giving the ])assing
jjublic something new every lit-
tle while — once a week at least
— every day if i)Ossible. Of course
this means extra work and extra
cost, but if it brings in more dol-
lars— and it surely will — it is
worth more than the labor and
money it costs.
Positive advertising is the kind
that helps i/oii, that brings the
public to your studio, instead of
STUDIO LIGHT and
letting them wander hap-hazard
into the first studio they come
to. When they do stop to ex-
amine your show case, give them
aside from your good work some
httle argument to convince them
that you are "it" in the picture
making business, and Avhenever
possible convince them of their
need for photographs made by
you.
The Canadian Card Comjjany
have i)re))ared a set of twelve at-
tractive and convincing show case
cards that will help out wonder-
fullj" in a positive advertising
camjiaign. These cards are four
by six inches in size and printed
on good heavy stock in two col-
ors. Included in the set is also
a large card eight and one-half
by fourteen inches with a most
convincing argument for you and
your products. The price of the
comjilete set is only 25 cents.
In connection with the set the
C. C. Co. have to say:
"These show cards should In-
changed at least twice or three
times a week, so as to keep the
interest of the public on phoio-
araphs; in fact, we believe it
would be policy to change your
pictures, in other words, to make
up enough sample prints to
change your show case three
times; that will enable you to
keep changing the styles around :
in other words, Avith enough sam-
ple prints to change your win-
dows comjilete three times, will
enable you to make 20 or 25
effective dressings bj' changing
the styles around, and with the
aid of these show cards, the at-
HE Kiddies
rt^ are my specialty
This is their studio
T
OUR SPECIALTIES
Correct Posing
Popular Tones
Scientific Lighting
The Latest Styles
Two of the Show Case Cards
tention of the public can be riv-
eted effectively on your photographs
in their different styles and
finishes. The large card should
be tacked up at intervals in your
show window or show case so
that the public may read it as
they pass by. You will notice
that it draws particular attention
to the desirability of photographs
as gifts, which will insure a large
jiortion of the buying public leav-
ing their money with yon instead
of with stores engaged in other
lines of business."
the ARISTO EAGLE
FROM A COLLODIO-CARBON PRINT
By The Rose Studio Providence, R. I.
10
STUDIO LIGHT and
THE WOMEN'S SEC-
TION P. A. of A.
To the li'ometi of the profession :
The movement towards uniting
the women photographers of the
eountry, whieh liegan in a modest
way at the Detroit Convention
in 190s, has resulted this year,
at the National Assemblj^ at
Rochester, in the formation of a
Section for the purpose of ad-
vancing their art. " In union
there is strength," and a good
fellowship among co-workers is
sure to prove of benefit to all.
The following officers were
elected :
President, Mary Camell, 1.314.
Chestnut St., Philadelphia; Vice-
President, Belle Johnson, Mon-
roe City, Mo. ; Secy and Treas.,
M. Estelle Jenkins, Chicago;
Chairman Eastern Section, Ger-
trude Kasebier, 315 5th Ave.,
New York; Chairman Middle
Section, Katherine Jamison,
Centre and Highland Ave., Wal-
lace Blk., Pittsburg, Pa.; Chair-
man Western Section, lola White,
Kansas City, Mo.
Those who did not participate
in the j)roceedings at the National
Convention are herewith heartily
invited to join the federation,
which has already representatives
in nearly every state in the union.
It is hoped that each woman
photograi)her in America will
promptly conununicate with the
chairman of her Section or with
the Secretary, M. Estelle Jen-
kins, 115 N. Park Ave., Austin
Station, Chicago, 111., that she
may be informed of the full pur-
pose and plans of the Association.
Cordially yours,
Mary Carnell, President.
o
NLY NINE
We once saw a well drilled
witness called in court. It was a
criminal case of some importance
and after the attorney for the
prosecution had finished with the
witness, he was, as usual, turned
over to the ojiposing attorney for
cross-examination.
After the usual questions as to
name, age, occupation, and the
like, the attorney for the defense
asked, in sarcastic tones, "Isn't
it true that you have been con-
victed ten times ? "
"No, sir," replied the witness
in a voice that fairly trembled
with indignation, "only nine
times."
The application of which story
is that somebody slipped a cog.
Pictures on our papers didn't take
quite as many prizes at the Mis-
souri Convention as were re])ort-
ed to and then advertised by us.
But the results were not so far
different from our claims as to
justify any indignant protest.
Even after making the claimed
allowance, the results were over-
whelmingly Eastman.
Once again Missouri was
shown.
the ARISTO EAGLE
11
FROM A COLLODIO-CARBON PRINT
By The Rose Studio Providence, R. I.
12
STUDIO LIGHT and
T
AKE TIME TO SAVE
TIME
Every once in a while you come
across a ])hotographer v.ho com-
plains of unsatisfactory results
with develojiing out papers, and
just so often you find that it is
the photographer and not the
paper that is at fault.
Most of the trouble arises from
the fact that as developing out
papers are so much quicker than
printing out paj)ers, the user
seems to feel that he must hurry,
keeping pace with the short du-
ration of exposure, and go slaj)
dash, any old way or else his
print will get away fi-om him. In
fact too much stress has been laid
upon the time saving qualities of
develo])ing out papers, and the
new manipulator seems to be-
grudge every moment that he
should and must devote to the
proper ]ire])aration of his devel-
oper and fixing bath.
With Nepera the producing of
first class prints is a simple matter,
only in saving time you must not
waste it. For instance; your de-
veloper must be properly ])re-
pared, from the best and purest
chemicals you can purchase, and
carefully weighed and measured
in accordance with the official
formula. True enough, most any
developer will produce some sort
of an image when applied to a
sheet of the paper exposed under
a negative, but if the developer
has been carelessly prepared, or
not in accordance with the right
formula, you cannot expect the
l)est results and have been wasting
some of the time you expected
the paper to save.
Proper temperature of the
developing solution plays an im-
portant part in the color and gra-
dation of the print, and if you
"just guess at" the temperature
instead of using the thermometer
and the very few moments of
time necessary to obtain the
jiroper degree, you are wasting
still more of the time that should
be saved.
To projierly handle developing
liaper, follow the printed in-
structions exactly and thoroughly .
Take time and pains to see that
everything is just right — the time
thus spent is not wasted, and this
is the only way you can make
develoj)ing out paper save you
the amount of time it should
save over any of the printing
out processes.
PIE AND CAKE
Dear Mr. Editor:
On behalf of the frater-
nity I want to say that we can
see through a wire fence.
We can see the point to your
"bread and butter" phrase used
in the Aristo advertising and the
attempts made to create preju-
dice against you on account of it
dont go. Of course, we also
like and deserve lobster Newburg
the ARISTO EAGLE
13
and ice cream and cake, and lots
of us are getting these minor
frills, to say nothing of automo-
biles. The man who implies, by
giving it an unfair twist, that we
can't see through a figure of
speech, insults our intelligence.
We require no diagram or kinder-
garten instruction to see that
"bread and butter" work means
business work, — work that sells,
— work that assures an income.
Personally, I don't believe
that the real people mean to put
out such puerile attempts at pre-
judice creating as have been made
in their name, but they have
some second lieutenants and cor-
porals who need discii)lining. No
early aid to the addled is neces-
sary in the case of the profes-
sional photographers. They, for-
tunately, have the mental capac-
itj' to understand an ordinary
figure of speech and are also keen
enough to see why the attempts
at perverting the same are made.
That's all.
Yours truly,
Stereoscope.
o
N GETTING WISE
The time to order
that Eastman Plate
Tank is
Now
BY THE OFFICE B O Y
I'm goiii' to the E. K. School
again this year— me. an' the Boss,
and Jimmie the printer.
Las' year was the first time I
t-ver slep in a sleepin' car, an' in
the mornin' when I woke up I
forgot where I was an' jumped up
an' whacked my dome so hard I
mos' broke my main spring.
The Boss is goin' to have a lot
of things done while we're away.
Studio all repainted and i)apered,
new curtains in the opera tin' room
— says he wont have no time to
do it when he gets back.
He was out in the operatin'
room the other daj' showin' the
paint man what he wanted done
when a chap comes in an' asts
him does he want to buy any
chemicals. Maybe, says the
Boss, an' the man says the pho-
tographers is all payin' too much
for their chemicals, an' he can
sell 'em to 'em for about half
what what they are payin' the
stock house man.
Are your chemicals strictly
high-grade? asts the Boss. Well
now, says the man, chemicals is
jus' chemicals, and all this talk
about high-grade and low grade
chemicals is mos'ly in your
eye.
Is that so? says the Boss, may-
1)e you think us photographers
aint gettin' waked up on this
chemical question, an' maylje we
aint some posted as whether the
14
STUDIO LIGHT and
low priced chemicals is the cheap-
est or not.
Sposin' I spend half a day out
here under the lio;ht niakin' some
corkin' negatives, an' vhen I am
ready to put 'em in the tank to
develop I don't know the strength
of my developer, I'm up against
it good an' hard, aint I, an'
sposin' I save half a cent or even
five cents an ounce on my sodas,
an' don't get the best results on
the four or five dollars worth of
plates, to say nothin' of my time,
I'm ahead, 7wt.
No, sir, we've been gettin'
posted, an' we know that the
common garden variety of car-
bonate mos' usuallj' has a lot of
things in it besides carlionate,
such as silicic acid, sulphiu'ic acid,
arsenic, lime, phosphoric acid,
hypo, bi-carbonate, and some
everj' day dirt thrown in for good
measure. Sulphite aint so liad,
the impurity is mos'ly sulphate,
don' do any harm, but you can't
tell how much is sulphate an'
how much is sulphite, an' when
you go to weigh out your stuff
accordin' to fornuila, you're only
guessin', says the Boss, I pay
good money for my chemicals
when they have that little C. K.
C. Tested Chemical label on 'em
— then I know where I'm at.
The Boss aint no tight wad an'
he was born near Joplin.
I
NCREASING THE
BUSINESS PROFIT
The man Avho conducts a
photographic studio and the man
engaged in running a drj' goods
store are in business for the
same reason — to make money. It
is true that the dry goods man
handles mostly what we term
necessities," that the people in
his town must purchase, while
the jihotographer deals m what
may be called luxuries. In or-
dinary good times both the nec-
essities and the luxuries find a
market with all classes of people,
and when the profit is small,
owing to the low price or grade
of the goods sold, it then be-
comes necessary, in order to in-
crease profits, to educate your
trade into a desire for something
better — that sells for a higher
price and pays a correspondingly
greater profit. When once this
desire is created the higher
priced goods are sold as easily or
easier than the cheaper ones.
The Quoin Club Key tells how
a dry goods store solved this
pro])lem for one of its depart-
ments :
There was a dry goods store
in a small Michigan town. Its
corset department did a large
business in fifty-cent goods. A
dollar and a half was the utmost
limit. When a woman in that
little town paid one-fifty for a
pair of corsets she thought she
had a costly luxury. But one
the ARISTO EAGLE
15
day a traveling salesman came
along, as the story is told, and
said there was no reason in the
world why this department
should not be systematically
brought up the line in quality
and price and annual turnover.
He began by giving a properly-
fitted two-dollar and a half cor-
set to the woman clerk at the
corset counter. She was a
stoutish woman. Her figure im-
proved greatly. Her enthusiasm
lead her to speak of that two-
fifty garaient to f-ustomers of the
better class. Even a town that
size has its social leaders. Soon
the "smart set" was wearing
two-fifty corsets. In a few
months the demand for one-fifty
and two dollar goods was so
steady that the old fifty-cent
grade was thrown out of the
store altogether. Then three-
fifty corsets were put in. In a
year, out went the dollar line.
To-day that store has a good
trade in five-dollar corsets, and is
working toward custom-made
goods and a corset expert."
The illustration may be a
homely one, but it's full of
meaning. You can educate your
trade, can 'bring your customer
up to the line," if you drill your
employees to an aj^preciation of
what it means in added profits.
Now it may seem a far cry frcjm
corsets to portraits, but the un-
derlying business principle ap-
|)lies equally well in both cases.
With a good clever reception-
ist such as most of us are fort-
unate enough to possess, and
some good hard thinking in de-
vising a style or two that are a
bit different, and backing up the
new styles with the best pos-
sible work we can turn out, we
have more than a fighting chance
in educating our trade to the
better goods and higher prices.
THE EASTMAN
STUDIO
We have had the pleasure in
previous issues of describing sev-
eral of the time and labor sav-
ing conveniences in use in our
model studio. In response to a
number of requests we publish
in this numl)er the floor i)lan of
the studio showing its general
arrangement and where the de-
vices described in our previous
issues are installed. The plan
shown on pages l6 and 17 is large-
ly self explanatory, and only in
a few histances will it be necess-
ary to ask attention to special
features.
It will be noticed that there
is a clear passageway leading
from the reception room and
office to any of the work rooms,
except to the dark room in the
rear of the operating room, and
the dark room may be reached
without disturbing the operater
or sitter by means of a door
opening behind the backgrounds.
16
STUDIO LIGHT ajid
FLOOR PLAN OF THE
the ARISTO EAGLE
17
roi/CM/M> •^INDO^
EASTMAN STUDIO
1!
STUDIO LIGHT aiid
It will be noticed that all doors
opening off the passageway be-
tween the operating and printing
rooms are sliding, instead of
opening in the usual manner,
this not only saves space, but
likewise prevents accidents in
case of the door suddenly open-
ing against an employee carry-
ing a rack of negatives.
The skylight is of the single
slant style and faces the north.
From the opposite wall is sus-
pended an Aristo Lamp for use on
all occasions when daylight is not
available. The printing room is
divided into two parts, one for
daylight printing, and one for
artificial light, either when us-
ing the Aristo Printing Cabinet
or when printing develojnng out
papers. The dividing wall be-
tween the printing and toning
rooms contains a cupl)oard with
doors opening into both rooms ;
this cupl)oard saves many a step
as the exposed sheets are placed
in this cupboard by the printers
and removed by the workmen in
the other room for toning. The
enlarging room has its own sink
for the handling of enlargements,
so that class of work may l^e kept
entirelj^ separate from the ordin-
ary printing.
In every respect this arrange-
ment of studio and work rooms
has worked perfectly in three
years of constant use and we
have not found it necessarj' to
make ajiy but the most minor al-
terations in that time.
Any futher information re-
garding this studio or its ap-
pointments will be gladly fur-
nished to the profession upon
request.
A
LITTLE BIG
FEATURE
One extremely bad feature of
the ordinary double plate holder
is the inability of the light trap
in the slide openings to prevent
the entrance of light when the
slide is inserted corner wise, and
in many instances the trap fails
to work at all, allowing a stream
of fogging white light to strike
across the plate during an ex-
posure.
The Sterling, Graphic, Gra-
flex, Century \'iew and Univer-
sal plate holders all overcome
this annoying imperfection per-
fectly by means of a spring fin-
ger cut-off. This cut-off ab-
solutely prevents the entrance of
light and the slide may be
inserted corner wise, and the
holder left unjirotected even dur-
ing a jjrolonged outdoor expos-
ure without danger.
The Sterling, Ciraphic, and
Graflex jilate holders are manu-
factured by the Folmer &
Schwing Division, the Century
by the Century Camera Division,
and the Universal by the Roch-
ester Optical Division, and may
be had from your stock-house.
the ARISTO EAGLE
19
FROM A COLLODIO-CARBON TRINT
By The Rose Studio Providence, R. I
20
STUDIO LIGHT and
^11 7HEN YOU NEED IT
* * It is human nature that
the most of us do not appreciate
the vahie of a life preserver till
we come slap bang up against the
emergency that makes us wish
we had one — then we can clear-
ly see all its advantages, and
would be willing to put up with
even an indifferent one.
It is a good deal the same way
in our every day studio work. In
slack seasons we put up with a
good many inconveniences and
make-shift devices, because we
have plenty of time anjhow, but
when rush time comes, then, oh!
how frantically we wish we had
that life preserver. With only a
sitting or two a day, the time
spent in the dark room develop-
ing doesn't really amount to
much, but when everybody
wants a sitting at once, and you
are making exposures up to the
last minute, and mother is going
to have fried chicken and hot
biscuits for supper and wants j^ou
home on time, theii the develop-
ment of all those plates means a
lot. Got to be done, too, before
you leave, or the jiroof printer
will be in trouble in the morning.
With the Eastman Plate Tank
at hand, development doesn't
worry you a bit, twenty-four cali-
inets at a time, and developed
to perfection without bother, or
damage from accident, and with-
out any loss of time to you.
One week's use in any rush sea-
son will more than pay for the
Tank — then you have all its
splendid advantages free.
Eastman Plate Tanks are in
most of the studios doing good
work to-day — if one or more is
not working in your studio have
your dealer send one up first de-
livery. You'll never be sorry.
M
ORE PROFIT
Raise the quality of jour
work and you can increase its
price. Increasing the quality
often adds but little in the cost
to you but adds a lot in profit.
Of all the printing mediums at
the command of the modern pro-
fessional, Augelo platinum leads
in the ability to show quality to
even the most superficial ob-
server. Make two prints from
the same negative, one on carbon
and the other on Angelo Sepia,
and show them to any person
without knowledge of photo-
graphic processes, and in prac-
tically every case the soft velvety
quality of the Angelo print will
M'in. Sejiia tones are the vogue
and no ])aper outside of Angelo
Se])ia can so successfully rejiro-
duce every delicate gradation of
the negative in true sepia tones.
In Angelo Sepia you have the
ideal medium for increasing both
quality and price. No profes-
sional pai)er is so easy to manip-
ulate as Angelo, quick to print,
simple in after treatment, pro-
the ARISTO EAGLE
21
FROM A COLLODIO-CARBON PRINT
By The Rose Sliirtio Providevrr, ff. I.
22
STUDIO LIGHT and
ducing jirint after print, uniform
in qualit}' and tone.
The holiday season is ap-
proaching— the harvest time.
Now is your time to commence
the education of your patrons in
the higher quahty, higher priced
work. Spend a Kttte thought in
devising some up to the minute
styles, make a show case and re-
ception room display on Angelo —
do it now before the man down
the street comes out with his —
and you will be a long way on
the road to increased profits.
rpOO GOOD TO MISS
The scope of the Eastman
School of Professional Photog-
raphy is much greater than the
photographer who has never at-
tended its sessions can imagine.
Every man on the school staff
is a picked man , chosen not alone
for his knowledge of things pho-
tographic, but for his abilitj' to
intelligently and successfully im-
part his knowledge to others.
And back of his ability as a pho-
tographer and instructor he must
have that something, magnetism,
if j'ou will, that will enable him
to make friends and to impress
everyone attending the school
that he is working for his especial
benefit.
And back of each instructor's
skill a7id ability is the combined
brain and nerve force of the en-
tire Eastman organization, and
the combined brain and nerve
force of every photographer in
America. By this we mean that
the school corps is not dependent
upon its collective skill alone, but
is ke])t constantly in touch with
the Eastman organization, and its
highlj^ skilled staff of chemists
and inventors, and in touch with
every professional in America
through the medium of the trav-
eling demonstrators and salesmen.
New and imj)roved methods
for producing better or newer re-
sults, or shorter cuts to the old
ones . are constantly 1 )eing brought
to light from these varied sources,
and everything of value to the
school instructors is taught them
thoroughly and at once.
Every minute of the three
days session of the Eastman
School is needed to cover the wide
course of iustruction, and every
minute must be and is utilized to
the best advantage.
No matter how many sessions
of the Eastman School you have
attended, it will more than re-
pay you to attend each time it is
in your territory, as the school is
up to the minute and each ses-
sion ])rovides a multitude of new
things, the knowledge of which
is indispensal)le to the man in the
business to succeed.
the ARISTO EAGLE
23
R
EAD IT
The manufacturer of sen-
sitized i)roducts must keep up to
date. No matter how excellent
his product may be he must con-
tinually strive to make it still
better or devise formulas or
methods for working that will
produce even finer results. You
who use these products are like-
wise striving to produce the best
possible results and the only way
you can keep in touch with the
improvements of the manufact-
urer is to read the printed
matter sent with the goods.
Every now and then the manu-
facturer discovers some method
for improving his product, such
improvement necessitating a
change in formula or in manipu-
lation; he changes his direction
sheets in accordance, but camiot
otherwise notify each individual
consumer, so if you want always
to secure the best results, do
not throw away the direction
sheet without comparing it with
the one you have on file.
A HANDY DARK ROOM
LAMP
We illustrate herewith an ex-
ceedingly simple and practical
dark room lamp to be used where
electric current is available.
Procure an ordinary two quart
glass fruit jar, break out the por-
celain lining in the cover and cut
a hole through the co\er just
large enough to fit over the
socket of an incandescent electric
lamp, then solder cover and sock-
et together. Line the inside of
the jar with two thicknesses of
good orange post office paper.
The best lamp for the purpose is
an eight candle power show case
lamp, the same as shown in the
illustration. Screw the lamp
into the socket and screw cover
onto jar, and you have a safe
light of excellent illuminating
power.
\Mien you desire to work by
white light, two turns will re-
move the jar. If developing
papers are being worked, obtain
a second jar and line with light
orange paper, screw into cover
fastened to lamp and you have a
safe and pleasant light for load-
ing and development. By at-
taching sufficient cord to the
lamp it can be moved to any part
of the dark room necessary and
you have three lamps at a trifling
cost.
24
STUDIO LIGHT and
TH E ONLY CON-
DITION
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photographers in the same
town would not care to use
the same cut, and we are
therefore obliged to limit
this offer to one photogra-
pher in a town. It will In-
a case of first come first
served. The first order
from a city will l)eprom])tly
filled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, will be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order in first, as it would not
be fair to give the man who
happens to get in his order
early one month, a permanent
advantage ; we shall book no
orders in advance. They
must always specify the num-
ber of cut desired. If later
on it develo]is that there is
a great enough demand for
these advertising cuts to war-
rant our furnishing a larger
variety, we shall be glad to
"A picture of father
and mother. "* —
How it would delight your
children, how it Mould
please your friends.
The Pyro Studio
do so.
C. K. Co., Ltd.
No. 146. Price, 50 cents.
the ARISTO EAGLE
25
ADVERTISE
"*■ ■*■ Now is the time to get
into the newsjjapers — don't let
a week pass without your adver-
tisement suggesting photographs
as the most suitable remem-
brances and also influencing the
l)ul>lic to think that your studio
is the best place to have them
made .
If you have not been making
use of our advertising cut service,
the whole series pulilished is at
your disposal (provided, of
course, that they have not been
previously used in your town)
and we will issue a new one each
month to help you.
Take an evening or two and
devise plans for attracting jjcople
to your studio and for getting
orders when you have them in
to see you. Keep your show
case busy working for you every
minute. Make the i)eople think
of you and photograi)hs everj"
time they glance over the news-
paper and every time they pass
your studio.
An advertisement just once in
a while Avill do some good ; ad-
vertising all the time will do a
lot of good, so keep everlast-
inglv at it.
SMOOTH ONLY
/N f/ic Scptonhcr number the ptrjfe.mon
teas advised that AngeJo Sepia, in certain
sizes, zcas siepi^Ued from Toronto, and on
piige 20 of the same issue a priee list teas
sh(ncn. This list reads "Grades Smooth and
llougli,'' hut the limited demand for the Rough
does not rear rant packing it in Canada; and
onJif the Smooth uvV/ he sup>pUed at prices re-
ferred to above.
See page 31 of this issue.
26
STUDIO LIGHT and
New NEPERA List
NKPERA is not furnished in dozens in sizes smaller than 5 x
)rter tlian ten yards, unless as listed below.
SINGLE WEIGHT.
DOUBLE WEIGHT.
Dozen
Vi Gross
Gross
/^ CABINET \
V& X5I2
Dozen
H Gross
Gross
$.85
$1.50
J 4X5 V
\ 414x54 {
\ 3'8X5'8
' 4x6 /
$1.00
$1.90
1.15
1.95
4I4 X 61^2
1.45
2.45
1.30
2.20
4-'4 X 6! 2
1.60
2.75
.25
1.45
2.40
5X7
.30
1.85
3.00
.30
1.60
2.65
5 X 7I/2
.35
2.00
3.30
.30
1.60
2.70
5X8
.35
2.00
3.40
.35
1.75
3.00
512x734
.40
2.20
3.75
.40
2.05
3.60
6X8
.45
2.55
4.50
.40
2.20
3.85
6I/2 X 8!^
.50
2.75
4 80
.45
2.50
4.50
7x9
.55
3.10
5.65
.50
2.80
5.25
71 2 X9!2
.70
3.55
6.55
.55
3.15
5.85
8 X 10
.75
3.95
7.30
.70
3.80
7.20
9 X 11
.90
4.75
9.00
.K5
4.75
9.00
10 X 12
1.15
5.95
11.25
1.10
6.30
11.70
11 X 14
1.45
7.90
14.65
1.25
7.45
13.95
12 X 15
1.75
9.30
17.45
1.65
9.45
18.00
14 X 17
2.25
11.80
22.50
2.20
12.60
24.30
16 X20
3.05
15.75
30.40
2.40
13.50
26.10
17X20
3.25
16.90
32.65
2.70
15.75
30.60
18 X 22
3.85
19.70
38.25
3.15
18.45
36.00
20X24
4.50
23.05
45.00
Gross and half-jrross packages of cut sheets of paper of sizes not listed will
will be supplied providing: the order amounts to $1.00 list or more, and list of
same will be practically proportionate to that of listed sizes.
NEPERA SECONDS furnished in limited quantities in all surfaces in 3''8 x
5' : (Cabinet^ and 4x6 only.
Single Weight, . $1 .00 per gross | Double Weight, . $1.25 per gross
ROLLS
SINGLE WEIGHT.
10 ft. Roll, 20 inches wide, . $1.50
10 ft. ■' 40 " " . 3.00
10 yd. " 20 " " . 4.50
10 yd. " 40 ■' " . 9.00
DOUBLE WEIGHT.
10 ft. Roll, 20 inches wide,
10 ft. " 40 "
10 yd. " 20 "
10 yd. " 40
Rolls 10 yards or longer are supplied in any width up to 40 inches.
For Prints from Cirkut Negatives
SINGLE weight.
DOl
6i' in. 8 in.
10 in.
16 in.
6i 2 in
25 ft.
$1.25 $1.50
$1.90
$3.00
25 ft.
$1.60
50 ft.
2.50 3.00
3.75
6.00
50 ft.
3.15
100 ft.
4.95 6.00
7.50
12.00
100 ft.
6.30
DOUBLE WEIGHT.
8 in. 10 in
$1.90
3.75
7.50
$2.35
4.75
9.45
$1.90
3.75
5.65
1 1 .25
16 in.
$3. 75
7.50
15.00
CAXADIAX KODAK CO., Ltd., Toronto, Can.
//if ARISTO EAGLE 27
For the best Studio in town—
EASTMAN
PLATINUM
A distinctive paper— all the richness
of Platinum blacks, with a delicate
pleasing warmth found in no other
black and white Platinum.
Two Grades : Sjiiooth and Roug-h.
Eastman Kodak Company
ROCHESTER, N. Y.
28
STUDIO LIGHT and
\
THERE IS COMFORT
as well as CONVENIENCE and RESULTS in the
EASTMAN PLATE TANK
The simiile loading device permits the loading of
the plates into the rack in a few seconds, with-
out scratching or marring.
The air-tight, locking cover allows the whole tank
to he reversed — no ^fisliing the plate rack out of
the solution during development — and the hand on
the dial tells you when development will be
completed.
Eastman Plate Tank, 5x7, - $4.50
Eastman Plate Tank, 8x10, - 10.00
CANADIAN KODAK CO., Limited
TORONTO, CAN.
the ARISTO EAGLE
29
30 STUDIO LIGHT on </
ROYAL
NEPERA
Pure White
The developing paper
that forgets to curl.
Canadian
Kodak
Co.
Ltd.
Toronto,
Canada
1
the ARISTO EAGLE
ANGELO
Sepia Platinum Paper
SMOOTH SURFACE
Cabinet
Per Dozen
%
.55
65^ X 8>^
i i It
1.25
8 X 10 .
a a
1.85
20 X 26 .
Per % Dozen
2.60
20 X 26 .
. . - % "
5.00
20 X 26 .
Per Dozen
10.00
Roll, 20 inches wide by 26 feet long,
equal to one dozen 20 x 26 sheets 10.00
Roll, 20 inches wide by 13 feet long,
equal to six 20 x 26 sheets
Angelo Sepia Solution (/^ gal. bottle)
Angelo Sepia Solution ( 1 pint bottle)
Angelo Sepia Solution (6 oz. bottle)
Angelo Sepia Solution (.'5 oz. bottle)
Angelo Sepia Solution (2 oz. amateur
size) .....
Angelo Sepia Salts (/2 lb.) .
Angelo Sepia Salts {}i \h.) .
Angelo Sepia Salts (Amateur size)
Sepia Solution is packed in cases contain!
6-oz. ; 96 3-oz. or 96 of the amateur size bottles
Sepia Salts are packed in cases containing 79 ^2"lh. ; 144 14-lb.
or 144 amateur size packages.
CANADIAN KODAK CO., Limited
TORONTO, CANADA
(( C(
5.00
i< ei
8.00
a a
2.50
a (I
1.00
ii ((
.50
.35
a ii
.SO
(t a
.15
ii ii
.10
ng 8 1 2-gal.
,36
pint; 48
32
STUDIO LIGHT and
DON T FORGET
That the DRUMMOND style is one of the best on the market. You
are sure to make a hit with your customers if you use this style.
^hp r^yn nunmi rl ^^ ^ very beautiful card, made of
M lit J^r UllimUliU, heavy stock, matched edges, square
corners, with the centre of the card and border in its natural color
and the surface of the card brought up in a beautiful shade to match
the regular stock. It has a beautiful water silk finish, with a very
neat design embossed above the centre. Remember it is made in
two colors. Grey and Brown.
Sample mailed on receipt of one ^-cent stamp.
Size
CX
FX
Price List
For Photos Size Outside
Cabinet Oval 6x9
Cabinet Square 6x9
DESIGNED AND MANUFACTURED BY
The Canadian Card Co.,
Price per 100
$2.85
2.85
Toronto,
Canada
Aristo Motto
'"1 1[ 7E believe permanency is the
* ' Keystone of Photoiiraphic
Success, and all brands of paper
bearing our Trcuh-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
Copyrighted 1909 by the Lumiere Studio
FROM AN ARISTO PLATING PRINT
By Hvrman Heyn
Omaha, Neb.
NEW SERIES
Vol. 1 No. 9
NOVEMBr.R 1909
OLD SERIES
No. 106
A
RTURA AN EAST-
MAN PRODUCT
The best in evei-y branch of
photograi)hy for every one of our
customers — that's the kejnote
of our business. Originate im-
provements, spare no expense in
making better goods, but when
somebody else has made a marked
advance in the production of a
certain class of goods, be big
enough and broad-gauge enough
to recognize the facts and acquire
the benefits for our customers —
that is our pohcy.
Having become convinced that
Artura is the product that best
meets the requii'ements of the
professional photographer in a de-
\ eloi)ment paper, we have pur-
chased the business of the Artu-
ra Photo Paper Co. This pur-
chase means Artura quality plus.
Under the same superintendence
in manufacture, that of Mr. M.
A. Yauck, Artura will have the
added advantage, as soon as the
necessary details can be worked
out, of our Kodak Park facilities,
and when its manufacture begins
there, the still fin-ther advantage
of distribution through the East-
man dealers everywhere, a dis-
tinct convenience to all Artura
consumers.
We have purcha.sed the Artura
Photo Paper Co., but we recog-
nize the fact that a i)hotographic
manufacturing business is some-
thing more than a few formulae
and certain buildings and ma-
chinery. The personnel of a
going concern is by no means its
least important part. We are
pleased to announce that in taking
over the Artura Company we
have not only secured the ser-
vices of Mr. Yauck, but also of
Mr. Schuyler Colfax, and, with
the exception of Dr. Early, who
retires from the photographic
business, all of the important
members of the Artura staff.
Good business for ourselves,
we believe, consists in furnishing
to the photographers the best
goods in every department. Ar-
tura rounds out our line abso-
lutely and with our facilities for
manufacturing and marketing, we
expect to make Artura more val-
uable to ourselves by making it
invaluable to the photographer.
STUDIO LIGHT and
A
BOUT NEWSPAPER
ADVERTISING
The editor has consented to let
me talk to you about advertismg.
You know an advertising man' s
job and an editor's task are a
good deal alike in one way— every
outsider thinks he could do the
job better. Writing stuff is such
easy Avork any way, that most
people take particular delight in
criticising their morning paper —
and the advertisements therein.
Between you and me I think I
could get out a better photo-
graphic magazine than — but per-
haps I'd better not touch on that
tojjic here.
In the minds of many people
there's a misconception of what
advertising really is — they look
upon it as a rather hit or miss
game and think that all public-
ity, no matter how achieved, is
good. Some even go so far as
to mistake notoriety for fame and
forget that the ultimate end of
business advertising is to sell
goods.
I take it that I can pass over
that first and last part of an ad-
vertising man's proposition — that
to advertise profitably the first
requisite is good goods. I know
that all of you must be making
and delivering good goods and
that you exi)ect to make them
still better in future. Now, what
do you want to accomplish by
your advertising ? Sell pictures.
Right. As I look at it, there
are two things that your adver-
tising must do. First, it must
make people want pictures, and,
next, the desire for pictures hav-
ing been created, it must con-
vince them that the place to go
for the lectures is your studio.
Whj^ not keep them reminded
that baby is growing up and that
mother is growing old, that Susie
will never graduate but once, and
that John and Mary hope never
to be married but once, and that
there are many ages of man and
Avoman and that in e\ ery one of
them their friends and relatives
are interested. And then tell
them that you know how to make
them feel at home, and tell them
how you have all the new, good
things in the way of up-to-date-
ness in your studio, whereby you
can furnish pictures that their
friends will really cherish.
But you've got to keep a-ding-
ing and a-dinging and a-dinging,
and, what's moi-e, you are not
going to be able to see what we
advertising men call " visible re-
turns." Aliout a year ago a cer-
tain small merchant asked me to
advise him about his local adver-
tising. I said, " By all means use
the newspapers and keep at it."
He did, and I want to say for
him that he published some verj'
clever advertisements. A few
weeks ago he complained to me
that he could see no results. I
said: "My dear fellow, do you
expect people are going to fonn
m line and come to your store
the ARISTO EAGLE
FROM AN ARISTO PLATINO PRINT
By Herman Heijn Omaha, Neb.
STUDIO LIGHT and
and hand you $20 . 00 bills ,
with the remark, I saw your ad
in the Herald ' ? " But let' s have
a look. His business in the goods
advertised had doubled in the
first six months of 1909? as com-
pared with the corresponding
period in 1908, though he had
had live competition all the time.
His advertising had paid him,
and paid him well — but he did
not know it. The truth is that
people, nine times out of ten,
don't know when they are re-
sponding to advertising. This is
fortunate, for some of 'ein are
just contrary enough so that they
wouldn't respond if they knew
that they were acting on some-
body's else suggestion. Create a
demand for pictures and then
persuade people that you are the
man to make 'em. It's in let-
ting the second condition over-
shadow the first that most of us
are prone to be weak. Who is
your competitor.'' The Smith
Studio dowTi the street? No.
Your competitor is the jeweler,
the bookseller, the music dealer,
the confectioner, the theater,
even the milliner. Your compet-
itor is anybody who sells luxuries
to the same people to whom you
sell, or would like to sell photo-
graphs. The Roliinson familj' has
a suri)lus of $3.5.00 that's going
to disappear into the channels of
trade aljout Christmas time. If
you want to get part of that
$35.00 you must convince the
Robinsons that it's a shame they
haven't any pictures to send
home to mother for Christmas;
she would appreciate them so
much more than she would a tidy
for the parlor lamp. Getting peo-
ple to wanting more pictures is
far easier and far better for you
than trjing to drag business away
fi-om the Smith Studio.
And advertise the popular
thing. I have intimate knowl-
edge of a maiuifacturing business
that, for several years, had been
running behind to the tune of
$100,000 a year. It spent a lot
of money in advertising and spent
it mostly trying to move off un-
popular stuff. There came a
change of management. The
junk went under the boilers, the
catchy, live stuff was advertised,
and the new management showed
a small profit the first six months,
and inside of two years the profits
were ruiuiing a hundred thous-
and dollars per j^ear.
But there's a heap of graft
hidden behind the name of ad-
vertising. When you buy Hypo
you expect to get l6 ounces to
the pound. When you buy ad-
vertising, you ought to know
what you are getting and Avhat
the market price is. I can give
to j'Ou an illustration of how it
goes in my line and point a finger
of warning at the fake schemes,
— though I'm going to admit
right now that the advertising
fakir often doesn't know he's a
fakir. He's absolutely ignoi-ant
of the business.
the ARISTO EAGLE
FROM AN ARISTO I'LATINO PRINT
By Herman Heyn
Omaha, Keb,
STUDIO LIGHT and
The average price paid bj- a
general advertiser for space in the
standard magazines is a little
more than one dollar per page
(5/^x8 tyi)e) per thousand cir-
culation. The very high-class
magazines like Harper ' s and Cen-
turj' get rather more than this,
but such pul)hcations as Argosy,
All-Story, etc., where the rate
is only 60e to 80c per page per
thousand, bring the avei-age down
so that we are not far wrong in
saying a dollar per page per
thousand.
Now, the Knights of Pythias
are about to hold a picnic and
they sell the advertising privi-
lege in the program to some good
fellov/ out of a job. He pays
150.00 or $100.00, or perhaps
$200.00, and starts out with a
dummy under his arm. He hits
up the banks and the local mer-
chants and perhaps the photog-
raphers, and bye and bye goes
up against a national advertiser.
The advertising manager
doesn't believe the medium is
any good anyway, because an ad
to be influential should have a
responsible publication behind it,
but he puts the question :
"What's the price?"
"120.00."
"Too much."
"Whj', you pay 8500.00 for a
page in Everjbody's Magazine."
"Will you accept an order at
the same rater "
"Why, what do you mean?
Yes."
"Verj'well. How many copies
are you gouig to print?"
"800."
"I'll take a page at the Everj'-
body's rate — that would be 80
cents."
"But it costs me more than
that to print it." replies the so-
licitor, beginning to back water.
"Certainly it does, but 80c is
what it costs me for a page in
800 copies of Everybody's Mag-
azine. You said your rates were
low. As a matter of fact, they
are 25 times as high as the rates
in the average magazine, and in
my opinion the advertising is far
less valual)le per copy."
"Ciood-day."
"Good-day."
Likewise you should make
comparisons with your newspaper
rate when the program solicitor
attacks — not a comparison of page
for page, because your newsj^aper
page is large and his page is
small, but a comparison of space
for space. It is evident that the
rates are higher in proportion to
circulation in the country news-
paper than in the big city daily
because newspaper making is sim-
ply a manufacturing projiosition
after all, and the newspaper pub-
lisher with a hundred thousand
circulation can therefore easily
undersell the one with only a
thousand, but it's the paper with
the thousand that interests i/oii
if it goes to a thousand people in
your neighborhood who might be
induced to come to i/our studio.
the ARISTO EAGLE
On the average you can buy space,
if you contract for a reasonably
large amount at one time, for
about seven cents per column
inch per insertion for each thous-
and of circulation in small papers
— much less in large ones. At
that rate a double column adver-
tisement, eight inches deep (to-
tal 16 inches), would cost you
one dollar and twelve cents for a
thousand circulation. This space
is about equal in size to that of-
fered you as " a page in the pro-
gram of the Amalgamated Avi-
ators picnic of which one thous-
and are to be printed (and 6OO
thrown away) at the very low
price often dollars."
"But sometimes," you say, "I
simply have to go into the pro-
gram of the church entertain-
ment, the firemen's convention,
etc." True. But don't charge
that up to advertising; charge it
to "good-will" account. But in-
vestigate the matter before you
go into such things and find out
whether you are really paying
your money to the church or other
commendable charitj', or whether
you are pajing it to the solicitor
who has taken over the adver-
tising as a private speculation.
On one point you may be sure —
he won't volunteer the infomia-
tion.
In my opinion the newspaper
should form the backbone of the
advertising for every photogra-
pher in cities of 25,000 or less,
and of the centrallj" located pho-
tographers in cities up to a hund-
red thousand. In the big cities
this doesn't apply. For instance,
the photogi-apher on 125th street
in New York could not afford to
advertise in the metropolitan
dailies because probalily not more
than 3 per cent, of the total cir-
culation would be in his imme-
diate neighborhood. He would
have to pay, therefore, for 97
per cent, waste circulation, waste,
that is, so far as he is concerned.
Above all, newspaper adver-
tising should not be spasmodic.
Small space every week in the
year in small towns where there
are no dailies, and say two to
three times a week where there
are dailies, is much more ef-
fective than a big splurge three
or four times a year; but best of
all, if your bank account will
stand, is the constant small ad
and the occasional big one. And
change your copy, change your
copy, change your copy. Give
'em new stuff every time if you
have to sit up nights to do it.
The best way is to write up a
lot of advertisements when you
have the time, so that you won't
have to tell the publisher to "run
the old ad" when he phones you
about it at the last minute. Make
the ads short, simple, and as con-
versational in style as you can.
When you get something new
tell folks about it in just a plain
homely way. Just talk common
sense in your ads, and use the
same sense in buying space in the
10
STUDIO LIGHT and
pai)ers. Compare rates and cir-
culation, and in comparing circu-
lation make the comparison both
as to quahty and quantity. Use
the same care in preparing your
advertisements that you do in
making your pictures, use the
same care in buying space that
j'ou do in buj'ing materials — and
keep at it.
There are other methods of
advertising that are of unques-
tionable value to every studio —
but in my opinion the newspaper
should be the backbone of all
local publicity work. Just good,
dignfied, common-sense talks
aliout pictures in general and
your pictures in particular, with-
out the expectation of inniiediate
and overwhelming results must
help in the building up of the
business of the studio, provided,
of course, that the newspaper
advertising is backed up by an
attractive show case, an inviting
studio, courteous treatment of
customers, and above all — good
goods.
The Ad Max.
B
OTH WAYS NOW
You Need That
Eastman Plate
Tank
JVow
In most instances the peo-
ple who spend money for the
higher classes of portrait work
have their picture taken fre-
quently and naturally become
more or less familiar with styles
and photogi-aphie possibihties.
They may not, probably do not,
know the various papers by name,
but they do have a preference
for this, that or the other photo-
grajihic effect. They come to you
primarily because they recognize
your ability as an artist — j'our
ability to produce portraits above
the average — but from the fact
that they have their portraits
taken frequently wish something
different, both in stjle and finish,
and w'hen you show them some-
thing new and when that some-
thing new shows qualitj^ all the
way through, a most satisfactory
order is sure to be booked.
A goodly number of this higher
class of patrons have always had
a leaning towards platinum — its
soft, velvety effects and delicate
gradations ajipealing to their
sense of the artistic.
You have been able -with An-
gelo to show them sepias that
were everything that could be
desired, but have been some-
what handica])i)ed when it came
to delicate black and white effects
in platinum because the ordinary
black and white platinum is too
cold in tone to be pleasing. Tex-
ture and gradation were there,
the ARISTO EAGLE
11
but that subtle suggestion of
warmth, the flesh value tone if
you Avill, was lacking.
Now you can show them black
and white platinums that will in-
stantly appeal, as the new East-
man Etching Black Platinum has
that slight warmth of tone. And
the new Etching Black is so flex-
ible, for dark backgrounds, for
vignettes or line effects — to all it
lends itself perfectly to your ar-
tistic inclination, and as it is sup-
plied in both smooth and rough
you can run the Avhf)le gamut of
artistic interpretation with the
assurance that Etching Black will
afford just the right effect.
Etching Black is exceedingly
simple to manijiulate, Avith great
latitude in both printing and de-
velopment, and is cold developed.
The annual harvest time is at
hand, show the extra price pat-
rons some of your best Avork on
Etching Black, and an extra crop
is j'ours.
PHOTOGRAPHERS AS-
SOCIATION OF WEST-
ERN CANADA
The Eastman School of Pro-
fessional Photography, recently
held under the auspices of Duffin
& Co., Ltd., Winnipeg, attracted
a large number of i)hotographers
from that section of the country,
and during the week of the
school a meeting of the visiting
photographers was held to form
the Photographers Association of
Western Canada.
There were present at the meet-
ing' Paul Denison, Indian Head;
Frank Gowen and S. Davidson,
Brandon; G. B. Warbiirton, Wilkie,
Sask. ; Douglas H. Gibson, Bran-
don; G. H. Llewellyn, R. F. A.
McFadden, A. A. Gentzel, W. W.
Robson, A. L. Lee, of Winnipeg;
Harold H. Tilley, Minnedosa; A.
Silver, Dryden ; Albert Smith, Shoal
Lake; N. J. Osborne, Boissevain;
J. L. Edlunds, Claresholm; C. M.
Burk, Edmonton ; P. W. Rowe,
Yorkton ; G. W. Sparling, Portage
la Prairie; James Paynter, Car-
berry; E. Smith, Glenboro; W. K.
Ranton, Treherne; C. Jessup, Glad-
stone; F. Steele, Winnipeg; Wm.
Minns, Gladstone; A. J. Lawrence,
Birtle; A. Schmidt, Winnipeg; Fred
Ransdale, Moosomin ; G. S. Jenkins,
Deloraine; H. L. Jones, Elbow; J.
W.Gibson, Winnipeg; A. J. Rawson,
Dauphin ; G. E. Durrant, Hartney ;
W. Jackson, W^innipeg; S. E. Prest;
Morden; Frank W. Weekes; Vir-
den ; H. J. Strong, Winnipeg ; J. G.
Banks, Kenora; J. L. Hamilton,
Weyburn.
The following officers were
elected: President, W. W. Robson,
Winnipeg; vice presidents, J. G.
Banks, Kenora; C. M. Burk, Ed-
monton; S. E. Prest, Morden; Fred
Ransdale, Moosomin; secretary-
treasurer, A. L. Lee, Winnipeg;
executive, A. E. Gentzel, Winni-
peg; G. W. Sparling, Portage la
Prairie; P. M. Rowe, Saskatoon;
Frank Gowen, Brandon, and R. T.
McFadden, Winnipeg; auditors, W.
K. Ranton, Treherne, and G. S.
Jenkins, Deloraine.
Advertise-
Every mer-
cha n t in
town is your competitor in the
Holiday Season.
12
STUDIO LIGHT and
TT^OR a novelty to bring the extra
^ Christmas dollars in, see page
32 — the Prince of Wales calendar
will do it.
A
NEW POST
CAMERA
CARD
In the advertisings section we
illustrate the new R. O. C. Post
Card Camera.
Aside from quality and price
there is not a great deal that can
be said about an instrument of
this tyjie as it has no comi)licated
adjustments or unusual features.
But — the appearance of the cam-
era used for post card work has
a good deal to do with the price
you can demand for your work.
There is a good profit in good
post cards, and jour patrons will
without doubt be influenced re-
garding the (]uality of your work
by the appearance of the instru-
ment you use.
The new R. O. C. Post Card
Camera sells for only twelve dol-
lars, yet it is of most substan-
tial construction and well fin-
ished, having the appearance of
an instrument selling for a good
deal more money.
rpWO TIME SAVERS
-^ We illustrate herewith two
new studio conveniences — neces-
sities is the better word, as both
articles are important enough in
the saving of time to come under
that heading.
Four-in-One Grouper, Nested
the ARISTO EAGLE
13
Four-in-One Groupers, Ready for Use
We all have experienced the
difficulties in photographing
groups, even small ones, and to
arrange them properly and ef-
fectively has been no small task.
There are a number of different
sets of grouping seats or stool
The new pjastman "Four in
One" Groupers are not only per-
fect as groupers, but when not
Eastman Trimming: Board
the market, most of them pretty
good for the purpose, but serious-
ly in the way when not in use, and
when wanted one or more is pret-
ty apt to have been misplaced.
in use nest together as shown in
the illustration, thus taking up
the minimum amount of space
and likewise insuring the com-
plete set being on hand when
14
STUDIO LIGHT and
wanted. Each one of the set is
of good sohd oak, splendidly fin-
ished in mission style. The price
of the complete set is only ten
dolbirs.
With the new Eastman Trim-
ming Board all you have to do is
to place the print in position and
l)ress down with the same hand
that holds the print— no lost time
or motion, no reachino; up and
back for the trimming blade
handle, and no danger of cut
fingers from the trimming blade
falling down through accident.
The board is provided with an
accurate rule, and is also divided
into squares and equipj)ed with a
transparent trimming gauge, so
that to trim a jn'int "oif square"
is a difficult matter. The blade
is 12^^ inches long, so the trim-
mer is ample in size for all ordi-
nary studio requirements.
The price of the Eastman
Trimming Board is four dollars.
Your dealer has both the grouj)-
ers and trimming boards in stock .
Send them up to-day } C'ei--
tainly.
M
AKE THEM
WORK
BOTH
We can have no better evi-
dence of the determination of the
profession to make everything
count between now and Christ-
mas, than the big jump in orders
for our advertising cuts. A good
many of you have ordered and
made use of every cut we have
issued — that it has paid you is
evidenced by the steady re-or-
ders. Whether you have or have
not been using these cuts, noiv is
the time to get into the news-
papers good and strong. During
the holiday season every mer-
chant in town is your competitor.
You won't have to look very hard
to see that they are letting the
public know Avhat they ha\e to
sell and that they are putting
forth every effort to attract the
people with money to spend.
Your show case is a splendid
selling asset, so are the mer-
chants' show windows, and if the
merchant cannot depend upon
his show windows alone, neither
can j'ou.
Make both your show case and
the newspapers work good and
hard for you from now till up to
Christmas.
o
UR ILLUSTRATIONS
Herman Heyn of Omaha,
Nebraska, is a maker of pictures
that sell and stay sold. Mr.
Heyn is a firm believer in quality
all the way through — he puts the
best that's in him into every
negative he makes and prints
them upon Aristo because he
knows Aristo will permanently
record all the good work he has
put in the negative. A study of
the reproductions from Mr.
Heyn's prints in this issue will
fully demonstrate this.
the ARISTO EAGLE
15
D
OUBLE DUTY
With every sitting j'ou
have got to make one or more
negatives, and after a dozen or
perhaps two dozen prints have
l>een made those negatives re-
tire to the Avaiting hst perhaps
never to be called into use again.
To find something to offset the
cost of the extra sitting nega-
tives, and to help pay the cost of
those stored a^vay is the aim of
all of us. A plan that works
well in the majority of cases
is to make a first-class enlarge-
ment from the negative that
has pleased your patron particu-
larly well, and show it at the
time you deliver the small prints
or at a later date, as circum-
stances seem to best warrant.
An eleven by fourteen enlarge-
ment can be sold anjwhere from
two to five dollars, according to
the price you are charging for
your regular prints, and at either
price Avill show a good ])r()fit.
When the enlargement fails to
sell, as sometimes happens, you
can request the privilege of hang-
ing it in your studio as a sample
—a little tact in making the re-
quest will most always secure the
l)ermission and sometimes effect
a sale.
The profession is rapidly learn-
ing that it is a simple matter to
make good enlargements, and
that the cost of installing the
necessary apparatus is very small
— in fact most all of you already
have practically all that is nec-
essary.
We have in jiress a new edi-
tion of our booklet, "Enlarging,
a booklet of suggestion for the
professional," and will be very
glad to send you a copy ujion
request and to supply any further
information that may be desired.
Put in an enlarging i)lant and
make your negatives do the
double duty that helps to double
profit.
^1
THE AIM OF THE WO-
MEN'S SECTION, P.
A. OF A.
The W. S. of the P. A. of A.
is destined, we hope, to greatly
further the interest and aims of
the A\ omen in our profession. The
benefit derived from the ex-
change of prints last year war-
rants the continuance of the
arrangement as an important part
of the season's progress — the
members pledging themselves to
send on to the next member,
after a stated interval, the print
they have themselves in turn re-
ceived. Co-operation in this "Cir-
cle" is optional, but the inter- ,
change of ideas and technic is
valuable. Our gift of observa-
tion can be cultivated, our am-
bition stimulated by being famil-
iar with the art and originality
in what is being done by our fel-
low-workers. \\'e must assist
individually to draw our federa-
16
STUDIO LIGHT and
■
|i^«&^H
■
^^IL '^
M^r
^H
E
p
r^
Hr
^
^
Q^
^H:
i^^tBf i^|K^
^^^■'
^^If^^^l
l|0H^^^^H
^■n
i^^^^^^^j^^lga^^^^^B
^^^H
FROM AN ARISTO PLATING PRINT
By Herman Heyn Omaha, Neb.
♦)
the ARISTO EAGLE
17
FROM AN AIIISTO PLATINO PRINT
By Herman Heyn Omahn, Neb.
II
STUDIO LIGHT and
tioii into an organic whole, alive
and vital in every part.
Mary Carxell,
Pres. Women's Section, P. A. of A.
The purpose of our organiza-
tion is: Bj' co-operation to
strengthen and develop the ar-
tistic, ethical and business side
of our work — to practically dem-
onstrate the value of exhibitions
thoughtfully' conducted, as a
stimulus to study and effort —
to create opportunities for mu-
tual criticisms and exchange of
thought along these lines — to
encourage the other women of
our profession.
Ctertrude Kasebier,
Chairman of Eastern Section.
315 5th Ave., New York.
While woman's place in our
profession is so thoroughlj^ estab-
lished and so universally accepted
as an accomplished fact that it
needs no separate section of the
P. A. of A. to gain recognition,
it is certain that great good can
come from this movement.
Those of us who have ex-
hil)ited prints in the past have
asked no favors because we were
women, nor hesitated to exhibit
because our work was made a
part of the general display.
There is no doubt, however, that
if at the next convention the
Woman's Section makes a sepa-
rate disjilay. it will attract much
greater attention because it is
separate, thus calling specific at-
tention to the fact that it is the
work of woman, and so offering
a comparison.
In entering into such a move-
ment it is desirable that our ex-
hibiti(jn be as complete and rep-
resentative as possible. Therefore
we are asking you to begin now
to lay aside negatives which you
consider worthy and that you
continue to do this until next
Maj^ Then comjjare and cull
these negatives till you are sure
you have selected the best of
them, and send three prints suit-
alily framed for display.
We ask you to do this for the
honor of the Women Photog-
raphers of America.
Belle Johnson,
Vice President.
INIonroe City, Mo.
To create a congenial feeling
among the Avomen of our great
organization, and to give each an
oj)portunity to advance. It will
also give us prestige among our
fellow-workmen as well as with
our customers. An incentive to
be the best.
Eola W. White.
Chairman, Western Section.
As members of the P. A. of
A. we feel an individual respon-
sibility in being co-workers and
contributors.
We do not consent to enjoy
its privileges nor accept recogni-
the ARISTO EAGLE
19
FROM AN ARISTO PLATINO PRINT
By Herman Heyn Omaha, Xeb.
20
STUDIO LIGHT and
tion as a mere courtesy. Our aim
is to be fit and capable, and we
stand on our own merits.
This should be an incentive to
every woman photographer to
keep pace with the progress of
our profession, hence we ask the
co-operation of all earnest women
workers. There is an abundance
of good material to be enlisted.
Katherixe Jamieson,
Chairman, Middle Section.
The benefit each one of us
may expect to derive in co-op-
erating with other women of our
profession is obvious, as we can
make more progress by inter-
change of work and thought.
We have made the meml)er-
shij> fee fifty cents for the year,
to cover postage, stationery,
j)rinting, or incidental expenses.
This amount can be sent to me
with your name and address.
Also kindly state whether you
wish to join the circle or simply
become a member. Shall be
most glad to gi\ e any further in-
formation. M.EsTELLE Jenkins,
Sec. and Treas. Women's Federa-
tion P. A. of A., 43-2 N. Park Ave.,
Austin Sta., Chicago, 111.
Yl^EDO
^ ' A man remarked to one
of our representatives, "Your
Company is talking a whole lot
about tested chemicals; do you
really test them or is that just a
talking point f "
This remark demonstrated that
we had at least set the man to
thinking, even if not very deeply.
We admit in all frankness that
we make every effort to produce
or procure the very best chemi-
cals to be had, primarily for our
own interests.
We do test in the most mod-
ern and scientific manner every
chemical that we use or sell —
tre have to. We test and re-test,
not simply because Ave can ob-
tain a few cents more per ounce
or per pound, but because abso-
lute purity and uniformity of the
chemicals we use are necessary if
we wish to keep you as customers.
We supply you with the best
there is in plates and papers —
how long would their quality
stand against comi)etition if we
did not provide you with the best
possible chemicals with which to
bring out results?
We not only have to test and
re-test to provide you with "right"
chemicals, but we have to make
sure that you rightly see the ne-
cessity for using them. That is
why we so often call your atten-
tion to this trade
mark and why we
display it promi-
nently on every
package of our
chemical prepar-
ations. C. K. Tested Chemicals
are for our mutual protection.
the ARISTO EAGLE
21
L
OOK OUT FOR HIM
In purchasing goods or
making any business arrange-
ments we cannot be too cautious
in assuring ourselves that the man
with whom we are deahng is "on
the square" or representing a
reliable house, and most emphat-
ically so, in cases ,where any ad-
vance payment is demanded.
We print herewith a letter from
three of the profession in New
England calling attention to the
alleged shortcomings of a man
giving the name of J. D. Watson.
October 1:2, 1909.
Editor Studio Light,
Rochester, N. Y.
Dear Sir:
We are taking the liberty to ask
you to notify the photographers
through your valuable magazine
"Studio Light," to look out for a man
giving the name of J. D. Watson.
He has been working the Folio
game on the photographers in New
Hampshire with pretty good success.
He has failed in every instance to
supply the folios as agreed, thus mak-
ing it pretty expensive.
This fellow is light complexion,
about five feet ten inches tall and
weighs about 165 pounds, and has
sandy mustache cut short.
He is a smooth talking chap —
look out for him.
We who have had the experience.
J. M. Stevexs, Rochester, N. H.
W. H. Jkxks, St. Johnsbury, Vt.
Edwa. a. Walcott, Barton, Vt.
SEND for a copy of our
booklet " Enlarging,"
a booklet of suggestion for
the professional.
73 EAD the ar-
-*- ^ tide on page
four over again,
and then take ad-
\'antafire of our
Advertising'
Cut Service
The cut for this
month is show^n on
the following page
STUDIO LIGHT and
THE ONLY CON-
DI T I O x\
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that tAvo
photofjraphers in the same
town would not care to use
the same cut, and we are
therefore obliged to limit
this offer to one photogra-
pher in a town. It will be
a case of first come first
served. The first order
from a city will be promptly
filled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, Mill be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
furnish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order in Jirxt, as it would not
be fair to give the man who
happens to get in his order
early one month, a permanetit
advantage ; we shall book no
orders in advance. They
must alwa3'S sjiecify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand for
these advertising cuts to war-
rant our furnishing a larger
variety, we shall be glad to
^««^- C. K. Co., Ltd.
Our photographs are
more than good photo-
graphs—they are true
portraits, bringing out
all that's best in charac-
ter and individuality.
^lake your appoint-
ments now and avoid
the holidav rush.
The Pyro Studio
No. U7. Price, 50 cents.
the ARISTO EAGLE
23
Everything to suit you with the
EASTMAN
PLATE TANK
No prolonged stay in a cold or damp dark
room : No fogged or scratched ])lates : No fishing
tlie plates out of the tank during develoiMiient —
the entire tank reverses: No guess Mork — no
bother — no discomfort — perfect results.
Eastman Plate Tank. 5 x 7
Eastman Plate Tank, 8 x 10
\ 4.50
10.00
CANADIAN KODAK CO., Limited,
All Dealers. TORONTO, CAN.
24.
STUDIO LIGHT and
$12.00
THE NEW R. O. C.
Post Card Camera
J5EST FOR THE rURPOSE
BEST FOR THE PRICE
The R. O. C. is supplied with Reversible Back either S^ 4
X 4I/4, 31 4 X 5 1 2' 4 X 5, or 5 X T (size optional)
and Double Plate Holder.
Extra Reversible Backs, 3I4 x 4I4, SijxSl,, or 4x5, $2.50
Extra Reversible Back, 5x7,- - - - - 3.00
Extra Double Plate Holders, 3I4 x4-i4, 3I4 x 5i_., or
4 X 5, - - - - - - - - - .50
Extra Double Plate Holders, 5x7,- - - - .70
EASTMAX KODAK CO.
All J>ealers
ROCHKSTKR, N. Y.
^/jd' ARISTO EAGLE 25
The slight tinge of warmth in
EASTMAN
PLATINUM
adds a life and charm to j^ortraits
iitterl}'^ impossible with the cold
steely blacks of the ordinary black
and white platinum.
Two Grades: Smooth and Rough
Eastman Kodak Company
Rochester, N. Y.
26
STUDIO LIGHT and
THE SWIVEL
PRINTING FRAME
for the Rapid Printing- of
Developing- Out Papers
In use, it is fastened directly in front of the printing
light and the frame may be swung up out of the light
for loading, and tilted at any angle when printing from
negatives of unequal density. Made in three sizes, 8x8,
10 X 10 and 11 x 14.
The Price
Swivel Printing Frame, 8x8
Swivel Printing Frame, 10 x 10 -
Swivel Printing Frame, 11 x 14
$3.50
4.00
6.00
CANADIAN KODAK CO., Limited
All I>ealers
TORONTO, CAN.
//if- ARISTO EAGLE 27
You can only be sure of
the strength and purity of
your chemicals when they
are tested by those whose
interest continues beyond
the sale of the chemicals
themselves.
The sign of continued
interest :
28 STUDIO LIGHT fln^f
To get the long
price, use
ANGELO
The sepia platinum that
wins wherever
shown
CANADIAN KODAK CO.
Limited
Toronto, Canada
<A<'ARISTO EAGLE 29
ROYAL
NEPERA
The paper that forgets to curl
EITHER India Tint or Pure
AMiite is the developin<jf paper
for the professional. It affords
a double weight ])aper at the single
weight price, yields excjuisite sepias
when redeveloped — and the prints
lie flat.
Canadian
Kodak Co.
Limited
Toronto, Canada
30
STUDIO LIGHT and
There is profit for you
in enlargements on
Eastman Bromide
Paper
"ENLARGING, A BOOKLET OF SUGGESTION
FOR THE PROFESSIONAL,"
sent gratis to professional photographers upon request
CANADIAN KODAK CO., Limited
TORONTO, CANADA
the ARISTO EAGLE
31
The
Sky Scraper Camera
For Home Portraits
The front is of sufficient size to accommodate large Portrait
Lenses and studio shutters, and is extremclij rigid.
The Bellows has ample capacity.
The Camera can be compactly closed and is easily portable.
For Views
Extreme rising and falling front, moving independently
of bellows.
Greatest range of movement to swing back and side swing.
s X 10 11 X U
20 inches -25 incfies
7x7 inches 8x8 inciics
Bellows Capacity
Size of Lens Board
PRICE
Including carrying case and one double plate holder.
8 X 10
$4.5.00
11x11.
$60.00
FOLMER & SCHWING DIVISION
EASTMAN KODAK CO.
ROCHESTER, N. Y.
32
STUDIO LIGHT and
A Sure Hit for Xmas Trade
THERE is money in novelties and we show you a halftone re-
production of one of our best. And at that the illustration
does not do justice to describe the real beauty of our Prince
of Wales Calendar. It is made in two colors, Graj' and Brown, for
Cabinet Square Prints only.
We have not the space to describe the Prince of Wales Calendar
thoroughly, so will ask you to be sure and have your travelling
salesman show you samples of both colors. You cannot make a mis-
take in stocking this style as it will make a sure winner with the
jmblic. Show these in your window and get some of the Xmas trade
that would go elsewhere and to other lines.
Sample of one color mailed on receipt of six 3-cent stamps.
DESIGNED AND MANCfACTlRED BY
CANADIAN CARD CO.
Toronto, Canada
Aristo Motto
'WJ^ believe permanency is the
* * Keystone of Photographic
Success, and all brands of paper
bearing our Trade-mark are manu-
factured on this principle. We hold
our consumer's reputation and suc-
cess identical with our own. We
surround both with every safe-
guard known to chemical science
and our own experience."
■llilllii
J. E. Ralston
Seattle, Wash.
T?
ana the ^^RI^STO :^7^Gi^:^
A Magazine of Information for the Profession
new serifs
Vol.1 No. 10
DECEMBER 1909
OLD SERIES
No. 107
THE AWARDS, PRO-
FESSIONAL CLASS,
1909 KODAK ADVER-
TISING CONTEST
Our contention that better pic-
tures for advertising purposes
could be prodiutd by means of
photography than by any other
artistic method has been still fur-
ther justified by the result of the
1909 Kodak Advertising Contest.
It is gratifying to note the con-
tinued interest of competitors in
former contests, and also the
highly artistic work submitted bj"
new-comers in the field.
We extend our thanks to the
profession for the keen interest
exhibited and for the highly suc-
cessful results achieved.
The jury which passed on the
work was highly competent, con-
sisting of Mr. Rudolf Eicke-
meyer, of Davis & Eickemeyer;
Mr. A. F. Bradley, ex-president
of P. A. A., of New York; Mr.
Henry D. Wilson, Advertising
Manager of "Cosmopolitan";
Mr. C. C. Vemam, General Man-
ager of the Smith & Street Pub-
lications, and Mr. Walter R . Hine,
vice-president and general man-
ager of Frank Seaman Incorpo-
rated, one of the largest, if not
the largest advertising agency in
the United Slates. Mr. Frank
R. Barrows, ex-president of the
P. A. of A., M'as announced as
one of the judges, but was una-
voidablj^ detained, Mr. Bradley
acting in his place.
Pictures which were not award-
ed prizes are to be returned to
their owners, but in this there
will he a slight delay as we wish
to go carefully through them for
the further selection of pictures
for i^urchase. During the winter
we shall publish in booklet form
a number of prints from among
the prize winners, sending a copy
to each contestant, and at that
time will announce the terms of
our 1910 competition.
The prize winners — Profes-
sional Class:
First prize, $500.00, "William She-
well Ellis, Philadelphia.
Second prize, $4-00. 00, Percy De
Gaston, Lincoln, Neb.
Third prize, $230.00, Mrs. Ger-
trude Kasebier, New York City.
Fourth prize, $150.00, Bruguiere
& Eisen, San Francisco, Cal.
Fifth prize, $100.00, S. H. Lif-
shey, Brooklyn, N. Y.
STUDIO LIGHT and
TANK POINTERS
BYOXE OKTHESTAFKOKTHE
EASTMAN SCHOOL OF PRO-
FESSIONAL PHOTOGRAPHY
Before taking u\) my a\ ork with
the Eastman School I had to
th( )roughlj' famiharize myself with
both the theory and practice of
tank dcvelojHnentand the further
I pursued my investigations the
more fully I became convinced of
the pi-acticabihty of the Eastman
Plate Tank, not only as a pro-
ducer of first class results but
from the standpoint of economy
as well — to say nothing of its con-
venience and comfort.
Not long ago I had a gentleman
tell me that he had purchased a
tank l)ut had not used it, as he
was afraid to — that he did not
have sufficient confidence in it to
entrust his regular run of work
to it. This reminds me a good
deal of the time when drj' plates
were first introduced, and how
slow the photographers were to
make use of their many advan-
tages— you don't find many of
the profession using the old wet
plate to-day — and soon tray de-
velopment, exce])t for the extra
large plates, will be equally
obsolete.
Now let us make a few prac-
tical comi)arisons between tank
and tray development.
You go into your dark room
with a dozen or so of plates to
develop. You mix up your de-
veloper and place, say a dozen
plates in a big tray and pour the
developer over them. In j-our
big shallow tray a good proportion
of your developer is exposed to
the action of the air, and in a
short time it decomposes and
oxidizes — and if during develop-
ment you remove a plate for ex-
amination, it will acquire density
in the high lights even more rap-
idly than if left in the traj', owing
to the increased action of the oxy-
gen in the air. In cases where
the negative under examination
hap]iens to be a trifle under-ex-
posed, say a girl in a white dress,
what do you do the moment that
Avhite dress begins to get strong
— j'ou say, " I dare not let that
go any further, because if I do
there Avill be no detail in the high
lights," so in it goes into the
fixing bath and when you remove
it you find you are without detail
in the shadows.
That demonstrates one great
advantage of the tank ; but a very
small portion of the developer is
exposed to the action of the air,
it has but little chance to oxidize,
and at the end of the half hour's
development the solution will be
almost as colorless as when first
made up, and further, your solu-
tion being more dilute than that
for tray development, allows the
reducing action to proceed slowly
and equally, building up the de-
tail in the shadows ecpially with
the development of the stronger
portions of your negatives.
Now here is another little point
I Avant to impress upon some of
the skeptical. You say, I live in
the ARISTO EAGLE
iliiiiiiilifilfilfS^^^
f'"ii'r''ii!"'ir'jr'iA"iir it iK"'h * l" iir '„ (. h
'iy,[,i<ir'</nri/;.
FROM A NEPERA PRINT
By J. E. Ralston
Senttle, Wash.
6
STUDIO LIGHT and
a very hot or very cold climate,
and while the people in the more
temperate parts of the country
will have no difficulty in main-
taining the proper temperature
of the developer, how can I do
it without going to more trouble
than it is worth?
We had a session of the School
in El Paso, Texas, ajid the ther-
mometer registered 110 degrees.
I made up the develojier and
placed it in the tank with the
correct temperature of ^5 de-
grees ; at the end of the half hour
the temperature had increased
hut three degrees, and this increase
had been so gradual as to produce
no noticeable difference in the den-
sitj^ of the i)lates. In a very cold
climate, it is still easier, you can
easily bring your developer uji to
the correct degree by adding
warm water, and as soon as your
plates are in the tank, you can
remove the whole business to a
room that is heated to a normal
temperature.
The best way I can explain
why the temperature of the solu-
tion varies so slightly when sealed
up in the tank during develop-
ment is this: my mother, and I
guess most everybody else's
mother, has put up fruit and pre-
serves, cooked them boilmg hot
and then placed them in Mason
fruit jars and sealed them up
tight — and I have more than once
waited all day and half the night
for them to cool off enough for
me to get a taste.
Now a word as to the economy
of tank development. I have fre-
quently been asked "how much
more develoi)er do you use? " You
do not use any more developer to
develop a dozen plates in the tank
than you do when using a tray.
You would not think of going
into jour dark room to develop
two or three plates, as you fre-
quentlj' do, Avithout using at least
one ounce of your sulphite solu-
ti<jn, one ounce of your carl)onate
solution, and one ounce of your
pyro solution, together with eight
or ten ounces of water. Now
with the tank we use exactly the
same quantity of chemicals, but
instead of using eight or ten
ounces of water we use sixtj'-four,
and we can develop twelve plates
just as well and a whole lot easier
than you can develop the two or
tln-ee.
With the tank you can develop
sixteen dozen 5x7 plates with
one ounce of pyro. That sounds
like a large statement but here
is the arithmetic: according to
the formula used with the tank,
your pyro solution is made one
to sixteen, and you use just one
ounce of this stock solution for
each dozen plates. Looking over
my note book I find this question
has been asked a good many
times : " Can the developer be
used over again for a second lot
of plates?" I will state that it
can, but in such cases you must
be sure your plates are all fully
timed for this reason : during the
-)
the ARISTO EAGLE
first development the developer
has taken up sufficient liromide
of silver from the first lot devel-
oped, to act as a restrainer, just
the same as if you had added
bromide to your develo{)er. De-
veloper is cheap enough, how-
ever, to throw it away after each
batch of plates has been
developed.
In another issue, if the Editor
permits, I Avill avail myself of the
l)rivilege and take up some other
features that have done so much
to jjopularize the Eastman Plate
Tank.
G
ETTING AT THE MEN
The majority of the fair
sex feel perfectly at home in a
studio and thoroughly enj oy hav-
ing their pictures taken, but with
the average man it is quite a dif-
ferent proposition. He views a
visit to the photographer as a
cross between a visit to the dent-
ist's and the lawyer's as a de-
fendant in a damage suit. Not
that he has no vanity in his make-
up, for he has his full share, but
because he in most cases feels
that the photograi)her will think
his having his picture tfiken is
due to vanity, and is disinclined
to reveal his supposed weakness
to a comparative stranger.
Or again, wifie has insisted on
his portrait being made and wants
to have him specially " slicked
up, " and dressed in the garments
he has reserved for state occa-
sions. Most men feel mighty
bored and uncomfortable in gar-
ments they do not feel at home
in and will put off donning them
whenever possil)le. If he is com-
pelled to have his picture taken
under these conditions, he is
rarely satisfied with himself or
the efforts of the photograjjher
and leaves the studio with that
"never again" feeling.
We used to know a photogra-
pher who thoroughly understood
this side of the average man,
yet he probably photographed
more men than any of his com-
petitors. He had good ground
to commence with, as his ac-
quaintance with the men in his
city was large. He believed that
if he could get the men into his
studio and show them how easy
it was to have their picture taken
he would sooner or later have
them for customers. Meeting an
acciuaintance on the street he
would casually invite him to drop
into the studio with him a min-
ute to inspect or discuss some-
thing he knew the man was inter-
estedin; having finished he
would innocently suggest a tour
of the studio and work rooms
just to see how the "wheels went
around." When under the light
he would explain how the new
fast plates and high grade lenses
had greatly reduced the time of
exposure, how he used no head
rests, and how much more natu-
ral the pictures were when his
subject just dropped in in his
STUDIO LIGHT and
ordinarj' clothes, oftentimes ac-
companying his remarks by a
practical demonstration. Cietting
back to his office or reception
room he would say to his recep-
tionist, "Miss B , please let
me have one or two of those pic-
tures of Mr. C," taking care to
select some one the man was ac-
quainted with. At this stage of
the game his visitor Avas inter-
ested, felt quite at home and on
the "inside" of picture taking.
Many an order was booked right
then and there, or else at home
that evening he would mention
his little visit to the studio and
his wife would comi)lete the sug-
gestion so cleverly introduced by
the man who knew his men.
THE EASTMAN
SCHOOL OF PRO-
FESSIONAL PHOTOG-
RAPHY FOR 1910
We have yet to hear an ex-
pression of dissatisfaction from
any one of the thousands of the
j)rofession who have attended any
of the sessions of the Eastman
School of Professional Photog-
raphy.
In fact so unstinted has been
the praise of the school and its
methods that Ave might rest con-
tent with the plans of the school
as heretofore carried out and be
assured of a big attendance at
every session in 1910-
But there is no standing still
with us — the good enough of yes-
terday goes into the discard of
to-day — the Eastman School of
Professional Photography was es-
tablished with definite aims and
purposes, and to live up to its
fundamental principles must pro-
gress.
That the school has been pro-
ductive of good is evident to you
and to us — but no matter how
good the school has been it must
be still better — must present the
latest and best in processes and
all that goes to make up success-
ful photography in order to insure
your attendance when the school
is again in session in your terri-
tory.
The 1910 School will be con-
ducted along Unes that will in-
sure the greatest possible interest
and enthusiasm; not only in in-
struction in new and better
methods, but in simple and more
effective methods of instruction
in the features retained from last
year s school.
The full sc()i)e and ])rogram of
the school A\ill be announced in
an early issue.
^)
PURITY
STRENGTH
U X I F O R INI I T Y
Kodak Tested Chemicals
the ARISTO EAGLE
FROM A NEPERA PRINT
By J. E. Ralston
Seattle, Wash.
10
STUDIO LIGHT and
A
N OPPORTUNITY
" Pretty snappy morning
for October, Mr. Johnson — we
got pretty well chilled driving
over, but I just had to have my
picture taken as I couldn't very
well leave again between now and
Christmas. Mrs. Thompson and
Mrs. Jackson Avere saying to me
yesterday that they ought to have
some pictures taken too, only it
was so far to come ; Avish you had
a branch studio over in our little
town, there is a lot of business
to be picked up and the rent
wouldn't amount to hardly any-
thing."
In a good many parts of this
great big country there are small
towns that would Avell support a
branch studio. A good many
studio proprietors have been
quick to see this branch studio
proposition and their one or more
branches are coining good money.
One or perhaps two days a week,
exposures only made at the branch
and work delivered on the next
trij)— just an assistant to do the
operating— mighty little expense
for a good deal of profit.
Of course it would be unhandy
for the assistant to lug a portrait
outfit back and forth with him
every time and the Centvn-y Cam-
era Di\ision has an outfit that
seems just made for the purpose—
the Century Studio Outfit No. 4.
The camera supplied with this
outfit is most compact in con-
struction, made of mahogany and
4
CENTURY STUDIO OUTFIT NO. 4
cherry, and assembled in the best
possible manner. Both wood and
metal work si)lendidly finished.
Vertical and horizontal swings are
provided, also the exclusive Cen-
tury micrometer focusing device.
The caliinet attachment is not
automatic, but is constructed to
take the regular 5x7 Century
Curtain Slide Holder, such as sup-
phed with the automatic attach-
ment. The attachment is fitted
with a ground glass screen at one
end, which, after focusing, may
be moved and the holder placed
in position for the exposure. The
plate may be placed in the holder
either vertically or horizontally,
and also peniiits of making two
exposures on a 5 x 7 plate. The
attachment is made of mahogany,
highly pohshed, and fitted with
the ARISTO EAGLE
11
the regular Century Cur-
tain Holder in ebonized
finish. The plate holder
supplied is the regular 8
X 10 Century Curtain
Holder, ebonized and fin-
ished to harmonize with
balance of outfit. This
holder is fitted for either
8x10 or 5x7 plates. The
No. 4 Century Stand forms
part of the outfit. This stand is a
most substantial piece of ajii^ara-
tus. It is raised and lowered by
means of a device entirelj^ new in
studio apparatus and lodes auto-
matically at any desired elevation.
The stand rests upon three rul)ber
tired casters, and equii)i)ed with
the Century Camera Jack, which,
by a movement of the foot, ren-
ders it impossible to move the out-
fit when the exposure is about to be
made. The topiscovered with felt,
and fitted with the Century Auto-
matic Tilting device. The stand
is made of hard wood, mahogany
stained , all metal parts enameled .
A plate holder rack is attached
to the stand in a convenient posi-
tion and does much to facilitate
quickness and ease in operating.
The camera has a focal capacity
of 22 inches and the lens board
measures 9x9 inches. The price
of the outfit complete is only forty-
five dollars. Your dealer will be
glad to show you the outfit.
A
GOOD HEAVY ONE
When it comes to mount-
ing prints in a hurry a good heavy
roller is a necessity as it saves
both time and strength — the
extra weight of the roller forcing
the print into contact with the
mount when the mountant is at
just the right consistency to ad-
here good and fast. A glance at
the illustration will show the sub-
stantial construction of the East-
man Double Print Roller.
Both of the eight inch rolls
covered with first quality heavy
white rubber and hung true so
both rollers are at all times in
perfect contact with the print,
A solid metal handle, heavily
nickeled, affords a strong firm
grip — and the weight, a full five
pounds, provides for perfect con-
tact with the smallest effort.
The price of the No. 1 East-
man Double Print Roller is three
dollars.
TAKE ADVANTAGE OF OCR ADVERTISING CUT
SERVICE— SEE PAGE 22
STUDIO LIGHT and
4
A SIMPLE NEGATIVE
DRYER
A correspondent of the British
Journal of Photography suggests
the follo-sraig method for drying
negatives over night in damp
weather :
"At this damp season a good
way to ensure your negatives be-
ing dry and ready by the first
thing in the mornmg following
development, is to hang on wall
a wire negative rack to hold 24
negatives about a foot above a
gas bracket, and between the
two suspend from the rack hori-
zontally an empty platinum can
with cover on and a hole about
the size of a penny, cut in the
middle of the under side just
over the burner. By leaving a
very small jet of gas burning all
night under the hole, it forms a
hot-air chamber, and distributes
heat equally the length of the
rack. Of course, negatives must
be wiped surface-dry with a
chamois leather, as any spots of
water left on would show.
"If center of can above the
hole heats quicker than the ends,
a small flat piece of tin slipped
in over the hole compensates and
the ARISTO EAGLE
13
im!llil!!lll!l!(I!!Ii!i|i!i!iil|||||!|||
'""liiliiliiiiiS
FROM A NEPERA PRINT
By J. E. Ralsioii
Seattle, Wash.
14
STUDIO LIGHT and
distributes it better; one can
soon regulate height of the
flame to the greatest heat
that can be safely used, and also
the time wanted to dry."
B
EING THE LEADER
BY THE OFFICE BOY
The Boss says if you don't
start j'ou don't get nowhere — an'
that gettin' away first gives you
a big chance of breakin' the tape
first if your wind holds out. Guess
he must have been thinkin' of
foot racin'. I ust to run foot
races when I was a kid. (I aint
a kid no more, commenct shavin.
las' week — wisht I'd used a safe-
ty.) The Boss says some one
has to run the leadin' studio in
his town an' that it might jus' as
well be him. He sure has got
the people comin', an' it looks
as though he was doin' it easy,
but he aint.
The Boss says you got to give
the people a dollar's worth for
their dollar, an' make 'em think
they are gettin' a dollar and a
half s worth. Every minute he's
busy — an' he covers every inch
of the place every day seein' that
things is going right. He won't
stand for me slightin' any cor-
ners when I sweep out, an' he
Avon't stand for sloppy mountin'
or uneven prints — an' every
mornin' he's shined and slicked
up an' all the rest of us got to
be too, whether we're where his
customers can see us or not. The
Boss saj-s if he keeps us slicked
up we got to keep the whole
place slicked up so we won't get
mussed by bumpin' into some
unslicked up place.
Every time any of the factory
folks says they've got somethin'
new the Boss he tries it — gee
but the demonstrators have it
soft with him — an' if he likes
the new stuff he don't saj',
"(niess I'll try that out nex'
season" — Nix, he tries it out
right away an' before any of the
rest of the bunch in the t(nvn
wakes up he has a new show
case display an' mos' always a
ad in the newspapers — aint much
dull season with us.
The Boss says bein' a leader
aint no snap, but it's more profit-
able.
L
ENS BUGS
A certain dealer in pho-
tographic materials has quite a
trade in anastigmat lenses, and
is frequently the recipient of
complaints regarding the small
air bubbles sometimes found in
such lenses. Most of us, of
course, are fully aware that these
small bubbles in no way detract
from the value or cjuality of a
lens, and are a guarantee in a
way of genuine Jena glass being
used.
The other day Mr. Dealer had
received several letters regarding
the ARISTO EAGLE
15
air bubbles and had dictated a
like niunl)er of letters explaiiiinj;
the matter. His good wife is
quite an amateur gardener and
when he arrived home he foinid
her struggling with the problem
of how to annihilate the insect
life that was attacking her rose
bushes. The t;wo problems
seemed to remain uppermost in
his mind, as after he had fallen
asleep he experienced most re-
markable dreams, and eventually
found himself awake again just
as he was exjjlaining to his wife
that the troul)le with her rose
bushes was due to lens bugs.
In order that the professional
may be fiilly informed regard-
ing these small air bubbles, we
reprint herewith a statement
from the Bausch & Lonib Opti-
cal Co. in regard to the matter,
together with some most excel-
lent advice from the same source
regarding the care of lenses :
"With all the skill and care
required in producing clear and
homogeneous optical glass it is
found impossible to avoid some
small air bubbles.
"All such glass as could in any
way prove detrimental for opti-
cal purjioses is rigidly excluded
from use, first by the maker and
likewise after careful tests by us,
and in any case where bubbles
may be found in the lenses,
either single or grouped, they
are of such a nature that the
actual loss of light is inappreciable,
and so far as the optical quality
of the image formed by the lens
is concerned, the presence of
these small bubbles has no in-
Jluence whatsoever.
"A lens should remain for an
indefinite time in as good a con-
dition as wlien it leaves the man-
ufacturer's hands, provided a few
simple rules are observed, to
which we draw attention:
"Protect the lens as much as
possible from dust and finger
marks.
"Do not subject it to sudden
and extreme temperature.
"Do not expose to the heat of
the sun or steam coils.
"Avoid damp places.
"Never use any polishing ma-
terial, alcohol, or other solvent
on the lens.
"Do not allow it to fall or get
a sudden jar,
"Occasional cleaning is not
only advisable, but also very
necessary when the lenses show
dust, finger marks or moisture
on the surfiices.
"To clean use a well washed
linen handkerchief only.
"If dusty, blow off the dust
first, then wijie.
"To remove finger marks or
moisture, breathe upon the sur-
face, and wipe; always wipe
lightly, and with a circular move-
ment; a camel's hair brush is
convenient to remove dust before
cleaning, and afterward, remove
lint.
"If the inner surfaces require
cleaning, the utmost care should
16
STUDIO LIGHT and
illlliiilli!
IHl'
I III
FROM A NEPERA PRINT
By J. E. Ralston
Seattle, Wash.
the ARISTO EAGLE
''illiijiiliilllll!!!!!''''''''''''*'
i£i:i:f,';
Bv J. E. Ralston
Seattle, Wash.
II
STUDIO LIGHT and
be observed to remove the lenses
one by one, clean, and replace
before others are taken out.
"Should the lenses or mount-
ing require more attention than
the above, do not entrust the
same to any but the maker."
H
OT SHOT
O
UR ILLUSTRATIONS
Through the courtesy of
J. E. Ralston, of Seattle, Wash-
ington, we are enabled to repro-
duce some of the latest examples
of his work on Nepera.
Aecompanj'ing the prints was
the following expression :
"If giving permission to
Studio Light to publish some
of my prints will answer as a cer-
tificate of character to my good
fi-iend, Nepera, I certainly will
grant it.
"The old world is good to us
now and Mrs. Ralston attributes
it to — as she calls it — The Happy
Trio, viz., Ralston for the oper-
ating room, Seed and the little
Tank for the dark-room, while
Nepera has full charge of the
printing department.
" In recommending Seed ' and
Nepera' I'm recognizing, I
think, two potent factors that
have contriliuted so much toward
our higher prices. One must hit
an ingrate that can only see him-
self in his photograi)hic success.
Cordially yours,
J. E. R ALSTON."
To any one accustomed
to throwing hot shot into the
comj)etitor's camj), Tai)rell,
Loomis & Co.'s new fall supple-
ment is a delight. Not only does
the catalogue clearly illustrate
and fully describe new and ahead
of the minute stuff, but, way
ahead of the stereotyped idea of
a catalogue, this one affords sell-
ing plans that are bound to suc-
ceed if thoughtfully and fully
carried out. Some of the plans
demand the outlay of quite a
little cash, others not as much
as j"ou would spend in ordinarj'
publicity, but everyone of them
a winner.
In a recent issue we described
their new show card plan, it is
new, timely and good — hundreds
of the profession have taken ad-
vantage of it — have you?
Just to demonstrate the value
of this new catalogue to you we
reprint here two of its pages,
sho^\dng two splendid ideas for
more and better business.
Sfnrlio Adverilshifi Albums oflFer
the live photographer an opportun-
ity of bringing his photographs to
the rJirecf attention of the best of
the pit-tiire-loving and picture-buy-
ing public with the almost certain
increase of business, prices and rep-
utation as a first-class maker of por-
traits. It does not make any dif-
ference how large or small a city
you are in, Studio Adverlmug Al-
bums will be your best advance
agent, your special solicitor, your
silent but tireless employe. Studio
Advertising Albums are made with
the ARISTO EAGLE
19
ten leaves 11x16 inches, cloth cov-
ered covers with tissue separators
between the leaves. You will notice
they are made with ^rey covers and
grey leaves for black and white
prints in No. 1, and brown covers
and brown leaves lor sepia prints in
reach, stating you will call for it in
a day or two. Do yoit. see the point '■
Do you see what a boom the con-
stant use of a dozen or two of these
albiiins will give your business? By
watc-hing the marriage, birth and
society notices in the local columns
STUDIO ADVERTISING ALBUM
No. 2, and black covers and grey
and brown leaves in No. 3. This
lust album for miscellaneous styles,
including heart/ or solid mounted
prints in different sizes, and prints
unmounted and on flexible cards.
THE SCHEME
You must have at least a half
dozen to a dozen of these albinns in
your studio, filled in part or entirely
with specimen prints of your skill.
In your spare moments you write a
neat business letter to prominent
people in your city, to strangers
visiting your city, and request a sit-
ting, and with it send one of these
albums by special messenger to the
lady or gentleman you want to
of your papers you can keep before
your public the fart of phofoyraphs
belter than you can, by any other
method. We just give you the out-
line, only it can be handled in a
hundred and one different ways and
don't forget it can be worked with
as proportionate telling effect in the
small town as the large city, by the
man who makes solid mounted styles
in black and white tones as by the
man who makes pictures on flexible
cards only in sepia and black and
white. Write us about them and ask
the dealer.
Remember you can loasfe ten times
the price of a dozen of these albums
in newspaper advertising and
printer's ink without one-eighth of
the good results. WHY? Because
20
STUDIO LIGHT and
they shmn what y OH. hai'e for sale &nd some leather finished portfolio that
the others do not. is in a class by itself. Each portfolio
THE STEFFENS PORTFOLIO
Sa.mpi.k Specimen Letter to Send
WITH Album
Dear Sir:
I take pleasure in sending: you here-
with, by special messenger, an album con-
taining a few specimens of my work,
which I trust will interest you as a lover of
pictures. I shall be glad of an opportun-
ity to have you sit for a portrait at my
studio, and feel positive that you will be
pleased with my etforts.
My messenger will call for the album in
a day or two, and thanking you in advance
for the care given it, I am.
Respectfully yours.
Name.
The Sleffens Portfolio can hardly
be described on paper and with
mere words — it is different, original
— a new idea; it gives yon a style
— in a dozen lot — put up in a hand-
is a flexible brown or grey leather
finish portfolio, containing one dozen
flexible deckled mounts with no im-
print or plate mark except a fine
line round the edge which is deckled
all round. A piece of fine silk tissue
is attached neatly to each card as a
protector to the print, and the whole
dozen cards are enclosed in the
leather finished cover which is a
portfolio and cover combined. You
can use the cards as they are for
regular or odd sized prints or use in-
serts to suit your taste.
Sample only on receipt of list price.
Prices include one dozen inserts in each
folio. ■
Take the most expensive grade
you're making to-day, subtract the
the ARISTO EAGLE
21
price of the dozen cards or folders
you're using from the pric-e of the
Stejf'ens Porl folio , and it costs you
no more and will bring you more
money. You can show your patrons
that ('•///( the photo they keep they have
(he best possible kind of flexible album
to keep it in. Insist on seeing this.
STUDIO ADVERTISING ALBUMS
No.
LEAVES
1
11x16
2
11x16
3
11x16
DESCRIPTION
Grey covers and leaves for sheet pictures, in black and
white or on flexible cards
Brown leaves, brown covers for sheet pictures in sepia
or on flexible cards
Black covers, grey and brown leaves, for miscellaneous
styles on heavy cards, folders and flexible styles
PRICE
EACH
$1.25
1.25
1.25
STEFFENS PORTFOLIOS
No.
COLOR
FOR PHOTOS
SIZE OUTSIDE
EACH
1-G
Grey
Cabt. and under
6x9
$ .90
1-B
Brown
Cabt. and under
6x9
.90
2-G
Grey
4x6 and under
7 X 10
1.10
2-B
Brown
4x6 and under
7 X 10
1.10
3-G
Grev
4x6 and over
8 X 1-2
1.25
3-B
Brown
4x6 and over
8x 12
1.25
4-G
Grey
5 X 7 to 8 X 10
11 x 14
1.70
4-B
Brown
5 x 7 to 8 X 10
11 x 14
1.70
Prices include the dozen cards in each folio.
rpHE EASTMAN Plate
^ Tank will Save Its Cost
twice over during the holi-
day rush :: :: :: ::
22
STUDIO LIGHT n7id
THE ONLY CON-
DITION
We make but one condi-
tion in our offer of cuts for
the use of photographers.
It is obvious that two
photograpliers in tlie same
town would not care to use
the same cut, and we are
therefore obliged to limit
this offer to one photogra-
pher in a town. It will be
a case of first come first
served. The first order
from a city will be promptly
filled. Succeeding orders (if
any) will necessarily be
turned down and the re-
mittance, of course, will be
returned. It is also obvious
that we cannot, on account
of the cost of the drawings,
funiish any large variety of
cuts at the nominal prices
quoted, and therefore can
offer no substitute cut. The
thing to do is to get your
order injirst, as it would not
be fair to give the man who
happens to get in his order
early one month, a penmnieitt
advantage; we shall book no
orders in advance. They
must always specify the num-
ber of cut desired. If later
on it develops that there is
a great enough demand for
these advertising cuts to war-
rant our furnishing a larger
variety, Ave shall be glad to
do so. r, T- ^, X ,
C. k. Co., Ltd.
PHOTOGRAPHY is an art,
— or not, according to the
aliility of the photographer.
An artist can make a beauti-
ful woman more beautiful, can
add to the portrait, lines of
graceful composition, charita-
bly concealing or prettilj- em-
phasizing lights and shadows.
Above all, he strives to show
those lines of character which
often transform the plainest
faces.
We pride ourselves
that ve are artists.
May we prove it in
our work for you?
Delivery of Christmas
Orders (xuaranteed
The Pyro Studio
No. 148. Price, 50 cents.
the ARISTO RAGLE
23
Everything to suit you with the
EASTMAN
PLATE TANK
No prolonged stay in a cold or damp dark
room : No fogged or scratched plates : No fishing
the plates out of the tank during development
the entire tank reverses: No guess work— no
bother — no discomfort — perfect results.
Eastman Plate Tank, 5 x 7
Eastman Plate Tank, 8 x 10
$ 4.50
10.00
CANADIAN KODAK CO., Limited,
All Dealers. TORONTO, CAN.
24 STUDIO LIGHT ««f/
The best of everything
for use in the Studio
A complete line of
Canadian Kodak Co. 's
Plates, Papers and
Tested Chemicals.
Canadian Card Co.'s
Mounts
Century Studio Ap-
paratus.
The D. H. Hogg Company
MONTREAL, CANADA
the ARISTO EAGLE 25
The slight tinge of warmth in
EASTMAN
PLATINUM
adds a life and charm to portraits
utterly impossible with the cold
steely blacks of the ordinary black
and white platinum.
Two Grades: Smooth and Rough
Eastman Kodak Company
Rochester, N. Y.
26 STUDIO LIGHT «nJ
Canadian Made for the
Canadian Professional
Seed, Royal and Stanley
Plates
Canadian Card Co.'s
Mounts
Canadian Kodak Co.'s
Tested Chemicals
Canadian Made Papers
J. G. Ramsey k Co., limited
Toronto, Canada
the ARISTO EAGLE
27
You can only be sure of
the strength and purity of
your chemicals when they
are tested by those whose
interest continues beyond
the sale of the chemicals
themselves.
The sig-n of continued
interest :
28 STUDIO LIGHT and
To get the long
price, use
ANGELO
The sepia platinum that
wins wherever
shown
CANADIAN KODAK CO.
Limited
Toronto, Canada
/A^-ARISTO EAGLE 29
ROYAL
NEPERA
EITHER India Tint or Pure
\Miite is ///(' developing paper
for the professional. It affords
a double weight paper at the single
weight ])rice, yields exquisite sepias
when redeveloped — and the prints
lie fiat.
Canadian
Kodak Co.
Limited
Toronto, Canada
30
STUDIO LIGHT and
There is profit for you
in enlargements on
Eastman Bromide
Paper
"ENLARGING, A BOOKLET OF SUGGESTION
FOR THE PROFESSIONAL,"
sent gratis to professional photographers upon request
CANADIAN KODAK CO., Limited
TORONTO, CANADA
the ARISTO EAGLE
31
A/rOST of the trouble you have been
having in securing good negatives
of babies can be avoided by using the
Century Baby Holder.
It is quickly jind easily adjustable, has no
frail parts to get out of order, and is the safest
and most effective baby holder on the market.
Price - - - - $5.00
Century Camera Division
East 111 an Kodak Company
Rochester, N. Y.
32
STUDIO LIGHT and
A Sure Hit for Xmas Trade
THERE is money in novelties and we show you a halftone re-
production of one of our best. And at that the illustration
does not do justice to describe the real beauty of our Prince
of Wales Calendar. It is made in two colors. Gray and Brown, for
Cabinet Square Prints only.
We have not the space to describe the Prince of Wales Calendar
thoroughly, so will ask you to be sure and have your travelling
salesman show you samples of both colors. You cannot make a mis-
take in stocking this style as it will make a sure winner with the
public. Show these in your window and get some of the Xmas trade
that would go elsewhere and to other lines.
Sample of one color mailed on receipt of six 2-cent stamps.
DESIGNED AND MANIFACTIRED BY
CANADIAN CARD CO.
Toronto. Canada