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RAD 10^ 



SCREEN 



STAGE 




Published "Weekly at 164 Went 46th St.. New York. N. *., by Variety. Inc. Annual subscrlptloh,"»6. Single copies, IB cento, 
Entered at oecond-claoa matter December 22, 1906. at the Post Office at New Torky N. under the act of March 3, 187». 



COPYRIGHT, 1936, TO VARIETY, INC. AX.1, BIGHTS BESEBVED. 



tfol. 122 No. 3 



new York, Wednesday; april 1, 1936 



64 PAGES 






fp,000 Exhibition Palace in R. C. 
Would Buck Mad. Sq. 




"'"Next addition to thjb group of 
. buildings constituting. Radio City 
' ..will be an up-tordatei*. exhibition 
building, probably designated as the 
Radio City Show Palace; Plans are 
now- being discussed, and only 
minor details remain in way of ac- 
tual start of construction.. Struc- 
ture is to be located between Fifth 
and Sixth avenues, 48th to 49th 
streets.- 

Tentative outline for exposition 
-building calls, for a modern steel- 
arch type, of construction which 
.%quld' 'eliminate' 'obstructing posts, 
supports' and other appurtenances. 
This will provide an unobstructed 
view 0f exhibits and displays for 
automobile, radio and similar type 
df sh6ws. 

Modernistic lighting, latest air- 
conditioning system and every 
j' known* modern convenience will be 
; " incorporated in the Rockefeller ex- 
' hibitio'n hall, Bulk, of floor space 
'.will be bn the street level, with 
'.newjest type of giant lifts/theatrical 
.. effects and equipment,- designed 
to -surpass ariy thing used by any 
Nj'T,. theatre. ' This will .make pos- 
sible the speedy handling of Cars, 
elaborate exhibits and equipment 
for industrial shows. Adequate 
Storage space will be available in 
an unusually deep basement. 
■rM set out at present, <the ultra- 
(Continued on page 19) 

JOE KENNEDY AS U.S. 
^ OF THE TREASURY? 

vlf President Roosevelt Is re- 
elected,- Joseph P. Kennedy is 
spoken of. as possibly becoming the 
jWjt -.Secretary 'of the Treasury. He 
. r 1 }} *?cept ho official position in or 
of Pictures until the election 
"lis- fall is over/ although reported 
.various approaches have been made. 
^Kennedy" was chairman of the Se- 
ttles and Exchange Commission 
Washington, an appointment by 
»M President. • He recently resigned 
this. post. . 

His only official connection with 
Pictures at present is in directing 
recapitalization plans for RCA. 



Reverse English 



Friend of Anne Nichols Is 
jubilant. Got a wire from the 
authoress;- producer of 'Abie's 
Irish Rose' about her new play, 
•Her Week End,' breaking in 
prior .to'New York. 

'Show got a 100% roasting 
from all the critics in Balti- 
more,' he says,. . 'and business 
for the week was under $2,000. 
GueBS Anne's got another 
smash all -right.' 



Fleeting Fame 

Detroit, March 31. 
, Manager Dave Idzal changed title 
orinf U ?? Goefi Arou nd' (Col) to its 

S w ? 1 *u Rol,Inar -' A,on ff'* for current 
r un at the Fox here. 

itv C ?lT bia oka y ed it and probabil- 
%S. i ™, ay be follow ed elsewhere, 
entirn, , G ° es Al *und' was omitted 
PubS r ° m a11 press and marquee 
ri^^also Farley and Riley/ 



EX-CONS NIXED 
AS NBC AIR 




N. W. Ayer agency's idea of put- 
ting ex-convicts as* 'guesters' on the 
'Eho Crime Clued' stanza has been 
blue-pencilled by NBC. First, grad- 
uate from the big house was sup- 
posed to spiel on the program of 
March 24, but on that afternoon NBC 
sent through a nix. Said the enTect 
of this kind of thing would be det- 
rimental to listeners. 

Subsequently the agency has paid 
off its proposed performers and 
dropped the idea. Will, however, 
present victims of crimes for spiels 
from time to time. First of those' 
signed is Mary McElroy, daughter 
of the city manager of Kansas City, 
who was kidnapped some time ago 
and held for a big chunk of coin. 



~ 1st Opera in 30 Years 

Tacoma, March 31. 

Tacoma turned out en masse with 
tux and evening duds to its first 
grand opera here in 30 years. 

Ned Edrls and Bill Connor of the 
Hamrick houses booked San Carlo 
warblers into their Temple here for 
mat and night and drew two of the 
largest hoity-toity audiences In the 
history of the city. 



SAWDUST AMS 

A Bowes amateur unit will go 
with the Cole Bros.-Clyde Beatty 
circus this summer. It will be fea- 
tured by the tent outfit as the con- 
cert portion of the show, 

Bowes" is booking units also with 
carnivals, fairs, parks and other 
summer dates. I 




Dramatists, Scenarists, Au- 
thors, Mag Writers, Radio 
JScripters, Newspapermen 
to Organize—Seek 100% 
Membership of Entire U.S. 
Writing Profession 



NOT A UNION 



All writers in the , United States 
will be bound up into one organiza- 
tion under a 'united front' program 
adapted by the Authors' League, 
Authors' Guild, Dramatists' Guild 
and Screen Writers' Guild In- a Joint 
meeting held In New York Monday 
(30) afternoon. Work will also be 
started immediately to organize the 
radio scribblers into a Radio Writ- 
ers* Guild, and a. further consid- 
eration is the. taking i.i of the 
Newspaper Guild, already organ- 
ized, but separate. 

The purpose is to organize all 
who make their living with the pen. 

Meeting was presided over by 
Marc Connolly and voted over- 
whelmingly for the adoption of a 
new constitution which .will make 
the central organization autonomous 
rather than the separate entities, 
as has been the custom. Will mean 
that the Council of the Authors* 
League, would -be in 'control of the 
actions of all the Guilds and action 
centralized in that body. 

One reason for the new move Is 
understood to be the current battle 
of the Dramatists* Guild with! the 
theatrical producers over a new 
contract form- Felt that should 
any other such battles develop in 
the future, organization will be 
larger and stronger and more ca- 
pable of putting up a fight. 

As explained by the Authors' 
League Council, which prepared the 
new set-up, a large and increasing 
number of members of one writing 
guild frequently work in the field of 
another because of the present in- 
ter-relation of fiction writing, 
screen writing and dramatic "writ- 
ing. 'Council strongly believe that 
the interests of all writers, whether 
they work for magazines, book pub- 
lishers, theatre or the screen, are 
identical, and that a setback to any 
one of the Guilds in a controversy 
with those who control its market 

(Continued on page 63) 



Cleric's Advocacy of Shorter Lenten 
Period Interests All Show Business 



In 1936 



Knoxville, March 31. 

Knox county grand jury, with ^ 
indictments, and the Attorney 
General with raids, are clamp- 
ing down on wet nlteries and 
clubs that have junked the 
state's liquor laws. 
. Midway Inn, Green Pig . and 
the Turnvereln club have been 
indicted for selling. Raids have 
filled the storage room at the 
county bastile to capacity. 

Knoxville, however, is still 
far from being bone dry. 




LONDON SHOW 




London, March 31.. 

Legit business in the West End 
has hit into a terrific slump despite 
money being plentiful here. En- 
tirely due to the disturbing influ- 
ence of European war scares. 

A fortnight ago it looked like a 
peaceful arrangement with Germany 
would be made and business jumped 
but since then the theatre situation 
has become serious. 

Only show approaching capacity 
here is 'Three Men on a Horse' at 
the Wyndham's. Others doing well 
(Continued oh page 19) 



VAN GOGH PAINTINGS' B.0. 



$25,000 i Quarters in N. Y— Has 
Circuit of Dates 



Museum of Modern Art on West 
53rd street is routing the Vincent 
Van Gogh collection of paintings 
throughout the country for the rest 
of the year. It. was first planned to 
send exhibition back to European 
owners this June, but five more 
towns bid for the show, which 
shifted original plans. 

When displayed in -N. Y. over 
100,000 attended, paying a 25c ad- 
mission toll. It's about the only art 
exhibited which ever paid its. way. 
Cities added Include: Kansas City, 
June 12 -July 10; Minneapolis, July 
20-Aug, 17; Chicago, Aug. 26-Sept. 
23; Detroit, Oct. 3-Oct. 31; and To- 
ronto, Nov. 11-Dec. 9. Cleveland has 
it now. 



Statement of the Rev. David M. 
Steele, of the Protestant Episcopal 
Church of St. Luke in Philadelphia, 
that Lent is too long .under pres* 
eht-day conditions, aroused consid- 
erable interest in. the industry and 
recalled that prie picture company 
not long ago surveyed the situation. 
Understood that the company had 
the' o.a'ing made with the idea* of 
ascertaining whether or not digni- 
fied steps could be taken to combat 
the customary decline in business 
during the Lenten period in some 
localities. — .— r _- 

The Rev. Steele suggested that 
observance of Lent be. confined to a 
period of one week, possibly Holy; 
Week. He predicted that under such 
. an arrangement 'there would be less 
profitless labor, imposed upon the 
clergy and infinitely, more benefit to . 
the people/ 

After extensive, research, picture 
officials learned that there was 
probably only one possible slant 
that might be approached. Report ,. 
showed that the general public looks ' 
on motion pictures as a luxury and 
as such something to be forfeited 
during Lent. Researchers held up 
the idea that the new attitude of 
industry leaders was that picture 
shows were not a luxury, but a pub* 
11c necessity. 

Figures obtained survey 
showed that, with the exception of 
the clothing business, there is a 
rather definite business decline 
starting the first of Lent and-carry- 
ing through until the middle of Au- 
gust, with the picture industry con- 
forming to this general trend. 

Report revealed that the notion 

of. penance ha s perme ated t o a 

great exten t to air society, and even 
to non-Christian if for- no other rea- 
son that it is the custom to abstain 
from certain social activities and 
functions, Including theatre attend- 
ance. 



NEW 100% AUTOMATIC 
FILM PROJECTION IDEA 



The Hague, March 31. 

A Dutchman, H. van der Schalje, 
has invented a film projection sys- 
tem which Is entirely automatic", 
therefore needs no operator. He 
calls it Contlmovle. 

One of new system's features Is 
that it can be used for different 
widths of films and can hold short 
as well as long reels. Also it is 
not necessary to wind the film back, 
which is one of the main causes , of 
deterioration. Claimed to be spe- 
cially adaptable for grind perform- 
ances.. 



ADVERTISEMENT 



ADVERTISEMENT 



A I> VERTIHEM EN'T 



Himber Leading Ork 



CONTINUED ON PAGE it 



VARIETY 



PIC 1 II If s 



Wednesday, April I, 1935 




John Howard Lawson Blames Hollywood Execs for 
Screen 'Dirt'— Says Writers Prbfer to Write 
Cleans— Asks 'Protection and Dignity' 



Washington, March 31. 
Dramatists, standard and popular 
music publishers, joined hands with 
Tin Pan Alley last week in opposing 
enactment of copyright law re- 
vision measures which would put 
the United ^States into the Berne 
convention, abolish the minimum in- 
fringement penalties, and make 
numerous other changes in existing 
statutes. 

Bitter blasts at Hollywood -were 
fired by writers who appeared before 
the House Patents Committee to reg- 
ister strenuous objections tp.the.Duf- 
f y copyright hill and to beg for enact- 
ment of legislation giYing writers 
more protection against users. Film 
producers, were battered, around, as 
spokesmen for Dramatists' and, 
Screen. Writers' guilds voiced .com- 
plaints about . treatment , on Holly- 
wood lots. 

Only support for pending legisla- 
tion came from hbtelmeh, who back- 
stopped radio broadcasters' .with 
squawks about unfair licensing ;fees 
charged by ASCAP aivd demanding 
abolition of '$260 basic infringement 
penalty.- 'Innkeepers* mouthpiece de- 
nounced the 'selfish, greedy' methods 
of Aseap. ' 

A sharp assault on film producers 
was made by J ohn Howard Lawson, 
ex-president of the Screen Writers' 
Guild, who. declared' the reason for 
smutty motion pictures lies in snub- 
■bing' of" qualified dramatists by 
studio executives. Lawson pleaded 
for legislation strengthening authors' 
rights to 'dictate how their writings 
shall be handled in Hollywood. 

Asserting that 'interest of creators 
should he more protected than the 
interest of men who exploit,' Law- 
son said that 'relations between 
writers and film producers Is 'very 
unsatisfactory 1 because of mutila- 
tion of scenarios and Insistence on 
mass-production techhfc. 

No Protection 
'We have in the motion Industry 
a situation where we find that the 
, writer has npiie of the 'protection, 
none of the dignity he has attained 
in other fields. One finds cases in. 
Holly ood of very' well-known 
writers, writers 'of standing, who are 
treated . practically l- office boys in 
the Hollywood studios, whose crea 
tive energy Is not allowed free play, 
whosd .technical abilities; which . have 
been tremendously demonstrated in 
the- field: of *h£itheatre and" wh6>ivere 
brought there Ho give cer tain definite 
creative valued are deprived of the 
right to glve ; those values. 

'I know of two men whose names 
are widely -known to air of iis, who 
wrote competitively the same story 
for a well-known company, and the 
executive in charge of that produc 
tion never' read either of the 
scenarios. The decision was left en- 
tirely in the hands of a reader' who 
was getting $25 a - \veek; That is an 
absurd condition.!: 

Tracing— Hie— development -of the 

film industry, Lawson said that 
talking pictures .placjeU moro im 
portance on authors but' writers did 
not benefit. Commensurate with their 
value. He said that because of need 
for numerous fll executive 'Ig 
norant of 'creative values' have as 
sumed responsibility for stories, 
snubbing writers 'who .know how to 
create material and produce enter 
tainment for millions of people.' 

Smut, sophistication, arid'sugges- 
tiveness are inserted in film stories 
by execs because of box office re- 
quirements, Lawson 'so id. saying 'the 
reason why the moral standard of 
pictures is so low is due to ignbr 
ance' of the fact that dramatists are 
the only individuals who can judge 
what should be presented on the 
screen. 

Do you suppose writers want to 
put the absurdities, the repetitious 
paragraphs, the indecent allusions 
which one finds in motion pic 
lures?', Lawson asked the law 
makers. T- Is the executive who 
wants to get some sort of enter 
tainment value which he has failed 
to get because he has failed to rec- 
ognize the importance and the value 
of the creative worker-.' 

These remarks were directed at 
sections of the Duffy bill which 
permit editorial revision, while Law - 
son also slammed provisions of the 
measure which lift Infringement 
(Continued on page 63) 



LOMBARD, M'MURRAY 
TEAM IN PAR'S 'SWING' 



Hollywood, March 31. 

Carole Lombard an<i Fred Mac- 
Murray will be co-starred by Para- 
mount in 'Swing Tour Lady,' filmu?- 
sical comedy fry Oscar Hammersteln 
it Arthur Homblow, Jr., will pro- 
duce. Ralph Rainger is writing the 
tunes. 

Pic will be second; LombardrMac- 
MUrray at Par, pair presently mak- 
ing 'Princess Copies Across' under 
direction of WilUam-K. Howard.. 



, QIaudette; . Cplber^,' m.us,fc supply 
Columbia Pictures w.ith . a • partial 
bill of particulars - in connection 
with the $^6,9<)0 ^am'afee suit she 
has brought? against ^Columbia for 
the ^unauthorized -use of her photo 
and indorsement in a whisky ad. 
Judge Murray Huibert in N. Y, fed- 
eral court has granted a motion on 
behalf of Columbia for details of 
certain allegations made by Miss 
Colbert in her complaint. 

The. actress filed the suit in April, 
1934, following the publication' of 
the whiskey ad in the Deroit Free 
Press. At .the time she protested to 
its use and the -paper quoted her as 
saying that "white she did not ob- 
ject to people drinking- liquor she 
did not wish to have^ her name 
jroadcast as endorsee" of that cer-. 
tain ■ brand particularly when ' she 
had never given such authority to 
either the liquor company or -to Co- 
lumbia." 



Cot Wants PartiailarsV 
H Colbert's 200€ Suit 




KICKING COIN AROUND 



FouriWay Scrafr for Wihninger's 
$4,718, 'Shpv* Boat' Salary 



Los Angeles; March 31. 

Seeking to, be freed from further 
responsibility for ?4,718,2fl it is 
holding on salary earned by Charles 
Winhlhger, Universal Pictures has. 
filed complaint in Superior court 
asking tribunal to ' coin 
until decision is Reached as to who 
is • rightful owner. / - 

Conflicting claimants are Leo 
Fitzgerald, alleging money is his 
under assignment; Winninger, who 
earned coin by his work in 'Show 
Boat'; Nat C..Goldstone, who Is suing 
actor for . commission allegedly 
due, and Sheriff Eugene Blscailuz 
of L. A. county, whq seeks the con- 
troversial coin under attachment 
writs. Universal .asks, -that all 
claimants be enjoined from further 
action against it. 




WILL MAHONEY 

The Yorkshire Evening Post said: 
'•Will Mahbney probably Is the fun- 
niest man in vaudeville today. Once 
more he Is Excruciatingly in love 
with his Lily, and tells us so vo- 
cally and facially. IJis Voice is good 
and his enthusiasm- and his pathos 
are $0 Tealistlc .Jthat there is always 
a ring of the genuine in his ballad. 
Mahoney also expresses , something 
at the heart of real comedy." ZF.P.D. 

Direction 
WM. MORRIS AGENCY 

MayfairTheiatre Building 
. New York City 



ASTA1RE-RADI0 
CALL OFF 



Rogers Estate Sued 



, ...«•!- •Hollywood', March 
Mrs. Betty Rogers, executrix, 
'and three executors of estate of 
iWill Rogers, are named in Superior 
court complaint, alleging $6,090 
claim against estate was rejected,- 
jSult brought by California Rl'vier , 
through its trustees, charging that 
Rogers purchased lots in develop- 
ment for $75,Q00, with deal including 
agreement for actor to pay half cost 
of improvements. 

' Complaint asserted improvements 
totalled $12,180, but claim against 
pstate for half that amount was re.7- 
jected> 



Ralph Murphy to U When 
Par Ticket Expires 

j Hollywood, March 31. 

.; Ralph Murphy has been given 
directorial contract by Charles' R. 
Rogers at Universal. He'll double 
on writing assignments. 
: Murphy's contract is second di- 
rectorial ticket handed out by new 
Universal regime. He moves in at 
f. xpiratibn of his. present Paramount 
^eal. 

Muse in Tune Dramas 

Hollywood, March. 3i, 
Clarence Muse, is starred in 
'Broken Farth,* first of series of 
one-reel dramas with music back- 
ground independently produced for 
national release. 

Norman Freulich wrote and di- 
rected. In addition to solos by 
Muse, Shaw Ethiopian chorus of 45 
voices provides background music. 



Hollywood, March 31. 

Fred Astaire and Radio have 
patched up their contract differ- 
ences' and . dancer is back on lot 
after a. three weeks absence. 

Studio reported to have, made cer- 
tain concessions agreeable to As- 
taire. Next picture will be 'Never 
Gonna Diance/ with' Ginger Rogers 
co-featured. 



Sybil's First Starrer 



Hollywood. March 31. 

First starrer for- Sybil Jason at 
Warners will be story based on 
.'Everybody's Sweetheart,' by Gerald 
Beaumont. 

Moppet recently finished 'Changing 
of the Guard," Technicolor short; at 
WB studio. 



PAR 100% FINANCING 
H-MacA's PICTURES 



Paramount, which has a. releasing 
deal wjtth Ben Hecht. and Charlie 
MacArthur, is rtow' -financing, the 
pictures this combination makes. 
Putting up the money for their last, 
Soak the'RichV which cost Under 
$300,000,' Bar is also angeling; the 
next ; this team' win make; 'The 
Monster.'. \ 

Electrical Research Products, Inc. 
financed , the" Avpt. three." pictures 
H, ' & Mac A. made f or Par \rel6ase. 




Tombes Asks $23,500 
For Work He Didn't Get 



Los Angeles, March 31, . 
Max Hart, Inc., has been made 
cross -defendant in a cross-corn 

...... . Mf^^U£l^ eency by 

Andrew T6mbes:::itt:.iiUE!|I_ 

here, asking damages Of $23,500. 

Complaint, asserted, actor was 
guaranteed at least 25 weeks' work 
within any year of five-year deal at 
$500 .weekly salary, under arrange 
men t made in New- York. Actor as 
serts that over four-year period he 
was employed only. .53 .weeks, i 
stead of the 100 guaranteed. " 



Swarthout's 3d at Par 

Gbntinulng with-exjncert engage 
ments for another two weeks, Gladys 
Swarthbut will depart for the Coast 
and her third picture with Para 
mounfr' about April 15. . She will 
make ho appearances - with the 
Metropolitan Opera, as originally 
intended. Singer feels she can 
make more by playing concert dates, 

Miss Swarthout's third will be 
based on 'The New Divorce,* Sai'dou 
play, Herbert Marshall and Cary 
Grant in s.upport. 



Bains as 'Nap' 

Hollywood, March 31. 

After seeing Claude Rains' por- 
trayal of Napoleon in 'Hearts Di- 
vided,' Warner execs are consider- 
ing the actor for the lead in a plc r 
ture based on the life of the Little 
Corporal. 

Original choice for the part was 
■fild ward G. Robinson, who termi- 
nates his Warner contract on com- 
pletion of his current picture, 'Bul- 
lets and Ballots.' 



Clean Sweep for Dionnes 

Pa, Ma and Quints' Sisters and Bros, in 
U Pix-^-Dionne Denies 



Hollywood, March 31, 
Breach in the ranks -of the. Screen 
Writers; Guild was widened over the 
week-end following statements at- 
tributed to John' Howard Lawson at 
the Congressional Committee hear- 
ihgs qn the proposed Duffy Copy, 
right bill. Split is seen as hamper- 
ing the-bfflcers and board in putting 
Into effect the program outlined for 
the annual, election May 2. 

Guild president, Ernest Pascal, 
"wired signatories : to' a; joint tele! 
gram to Washington,' repudiating 
Lawson's remarks, asking dispatch 
of individual wires to the Capital to 
oppose with 'vigor the Duffy bjll. 

Flare-lip; 'burst, anew ..'Saturday- 
(28) whert a letter signed by Hor- 
ace Jackson, John Lee Mahtri, How- 
ard Emmett 'Rogers and James Mci 
Guinness,, four sponsors of the 
Washington^ protest wire, was sent 
to Pascal taking Tiim to task for 
rushing into print to protect Law- 
son 'after ' telling .the quartet that 
Lawson's remarks regarding Holly, 
wood were out of line. Letter fol«. 
lows In parti 

Vott informed' one" of us that 
James McQuinness, the' Authors 
League secretary," had read you a 
transcript' of Lawson's testimony. 
McGuinness asked, 'How was it 1 ?' 
and you replied, 'Pretty bad, and l 
feel as ' strongly resentful of It is 
you do;' ' 

•In. your statement to press 
there is a weasling. effort to elabo- 
rate' an office-boy quotation, which 
does not succeed in altering the- 
meaning of the sentence one bit 
Whether Lawson asserted we were 
forced'to write smut, or of our p^fl 
vplltion; the effect is exactly flitf 



Our telegrahi' was not intended- 
to take sides about the Duffy BM 
and carried, ho such impUcati<»h1 
You told McGuinness oyer tlwt 
phone that efforts Syere being madft : 
in N* Y. to get Lawson" to retract 
his statements. If Ills statements 
were not damaging, why would 
League agencies make that effort? 

'In our minds it is more impor- 
tant to show loyalty to the indus- 
try, to adjust our own grievances, 
and to protect ourselves against ac-. 
cusatiOns of being dirty little boys 
writing dtrty words to' order.' 

Signatories to tlie first ' \Vire dis- 
patched a second jpohirtiunique to 
the' commitW March -30: 'Nothing 
in the- previous telegram, repudiat- 
ing Lawson's remarks about Holly- 
wood conditions is to be ^onsti'iied 
as bur support, of the Dujfy copy- 
right bill to which we are unalterr 
ably opposed.' 



Kenyon Shifts to 20t\i 

Hollywoqd. Mai:ch 31. 
" Charles Kenyoh is winding «D 
eight years at Warners as a writer; 

Goes to 20th-Fox on a long-, 
termer. 



Hollywood, March 31. 

Deal has been made by Charles 
R; Rogers with Mr. and Mrs. liva 
Dionne, parents of the qiiintuplets > 
whereby parents, with five other of 
their children (not the quints) will 
co-operate with Rogers in filming of 
Universal's 'Where Are My Chil- 
dren?' Picture will present Dionne 
side of controversy which has per- 
sisted between parents and Cana- 
dian government, legal guardians of 
quints since their birth. 

Lillian - Barker, confidante of the 
family, and who with Arthur Craw r 
ford engineered the Universal deal, 
will write script for yarn from her 
intimate knowledge of family. She 
Is due to reach studio first of this 
week, having just returned with 
Dionne' family to Callander, Ont., 
after escorting them on first trip to 
New York. 

Youngsters' to. be used in Rogers 
film are Ernest, Rose, Therese, Dan- 
iel and Pauline, who come to Coast 
at later date. 



Tprohtb, March 31. 
Arriving here' 'from their recdht 
New York visit, Oliva and. Elzire 
Dionne, en route' to their home in 
Callander, Ontario, deny they and 
their five elder children had been 
signed by Universal to star in 



'Where' Are My. Children?" No con- 
tract or agreement has been signed 
by either parent for a film appear- 
ance ribr by any manager or agent 
on their behalf, stated Dionne pere. 
. Film negotiations were deadlocked 
as result of the refusal of Hon. 
David Cr.611, minister of welfare, to 
give the cabinet Q.K; This followed 
a conference at the Parliament 
Buildings here between Croll and 
Lillian Barker, feature writer for 
the N. Y. Daily News, representing 
the Dionne parents. Miss Barker 
also denied that any deal' had been 
closed with Universal and pointed 
out that the . film . heads of that 
company have expressed "the wtsh 
that they .do not i-un the risk of of- 
fending the government here. 

Leo Kerwin, who promoted the 
vaudeville appearances of t h e ; 
Dionne parents, is definitely out of 
the managerial picture, it is under- 
stood, and was paid off with a 
check for $2,400 to relinquish his 
claim. At the present time, Miss 
Barker, has the Dionne parents and 
their five elder children under a 
picture contract.. Details of this are 
not known but, prior to the Barker 
deal, -Dionne, Sr., was offered $14,000 
for the same rights by a Toronto 
syndicate. This was refused, as 
was a subsequent titled offer. 



loan Grant, for 'Suzy' 

Hollywood, 2>!ai;rh 31. * 
Cary Grant has been loaned by- 
Paramount to Metro for featur 
spot in 'Suzy.! 

Player due back oh home lot May 
11. for lead In 'Murder With Pic- 
tures.' 



SAILINGS 

April 29 (London to New Yorli) 
Gertrude Gitana, Don Ross (Beren- 
garia). 

April 25 (Lbs Angeles to Hc-no' 
luiu) Mike Rosenberg (Lurline). 

• April 8 (London to New YorW 
Sam Goldwyn (Aqultania). 

April 1 (London to New 
Clifford Whitley, Robert K 
(Paris). 

March 28 (Los Angeles to Hono- 
lulu), Mr. and Mrs. William. "HeU* 
man, Mr. and. Mrs. Frank Etorzage 
(Lurline). > 
■' March 27 (New York to London; 
Arthur Fear, W. A. Bach (AqW 
tanla). _ .,;>. 

I March 27 (New York to"F'" 1 ^ 
Molly Picon, Jacob Kalisch, Ceo.= 
Macy, Pils and Tabet, Tom Bam, 
(ChampliiinJ. 



ARRIVALS 



Ed m u n d ' Lowe, A i i " r ' ( " 
Bronislava Nijinska, Lily 



Wednesday, April 1, 1936 



■» I C T 



E S 



VARIETY 



TRIX OF THE PIX TRADE 



Academy Adjusted 550 Contracts 
Of 4,000 Free-Lancers During Year 



Hollywood, March 31. 
From total of 4,000 free-lance 
Slayer contracts issued during year 
Lfllng March 1 last, under revised 
Academy standard, actors' adjust- 
inent committee of Acad was called 
yptm to handle 650 adjustments and 
interpretations. 

." Settlement was reached informal- 
ly without a,ppeal to Academy cbm- 
jttee, In .all but 6ix Instances. Of 
1 it»ese. ' three were decided for the 
actojv one for producer and two 
tifere settled before formal deci- 
irion was made.- 

' Adjustment committee, entirely of 
actora comprises DeWltt C. Jen- 
nings, .chairman; Raymond Hattoh, 
George Jrvlhg, Lucien Littiefleld and 
:j. Farrell MacDbnald. Jacques 
Pierre, is committee rep who han- 
dles complaints before they assume 
serious enough proportions to war- 
rant their being submitted to ad- 
justment '.committee. 

Major studios signatory to Acad- 
emy codes to free-lance players is- 
sued 2,600 contracts during year, 
•guaranteeing players from one to 10 
weeks' work at $90 or more per 
week. Salaries paid reached as high 
fas $40,000 for one picture. In ad- 
dition, 1,600 contracts were issued to 
dancers, singers and : : it players at 
weekly stipends of from $66 to $90. 
^.Signatory- studios made in excess 
P.f, 13,000 day player engagements, 
§o.mplying : yrith Academy rules for 
day player working conditions. 

engagements . on weekly guarantee 
contracts of $90 or over wage, were 
.secured by players without aid of 
, agent. Total of 93 agencies figured 
■ in balance of deals* With .12 of these 
firms' (about 13%) being credited 
with handling 61% of weekly con- 
tracts. 

Fewer-, than one-third of ..total 
number, of agents are. credited with 
Ihandlirig 75% of .the weekly tickets. 

BURLINGTON ROAD'S 
PICTURES ON TRAINS 

Lincoln, March 31. 
. Films on trains are being tried in 
this sectlBh by the Burlington rail- 
road, the first experiment being car- 
ried on Tuesday (24) on the AkTSar- 
Ben out of Chi. Films are shown in 
the diners whloh are completely 
rigged; with sound equipment and 
for; which a nominal charge is 
ma.de. Pop features are to- be pro- 
grammed and will be furnished by 
a ! Chi outfit called Films, Inc. 
'Additional trains will be equipped 
<saon and the stunt given a 2-months 
trial, according to Passenger Traf^ 
Ac Manager Albert Cotesworth, Jr. 

Chas. Boyer Meets Girl 
(Dietrich) in 'Garden' 

Hollywood, March 31. 
Marlene Dietrich and Charles 
Boyer get top spots in 'Garden of 
Allah,' David, O; Selznlck's Techni- 
color production. 

Merle Oberori, originally brought 
over from England by Selznick for 
"ark Victory/ goes back to that 
Production at her own request, feei- 
ng 'Allah' not to her liking. Inabil- 
ity of Selznick to hold Miss Oberon 
ror two pictures has him rushing 
roduction plans on 'Dark Victory.' 

Cagney's Play Yen 

Hollywood, March 

James Cagney has offered to play 

*IL « ln the contemporary the- 

and rt , Bury tne Dead -' At wading 
and discussion of the play March 

EoU ! S1 ^ Up mossed $1,200, half 
otht £ ,? ew Theat **e magazine, 
Play. aU f ° r Paction of the 

the x? 1 ' produ ced its last play at 
the Mus! »'t theatre downtown. - 



Par's New Trio 



Hollywood, March 31. 

Paramount is toying with the 
idea of ; a' three-way starring combo, 
Lynrte Overman, Roscoe Karns and 
William Frawley; 

They go into 'Three Married- Men' 
with yarn being developed by Owen 
Davis. 

.-, If picture clicks, trio will be used 
in serie-s. 



Joe E. Brown in 
Dave Loew Fold, 
Signs for 6 Pix 



Hollywood, March 31. 

Joe E. Brown-has been ticketed by 
David Loew to a two-year starring 
contract, pact calling for six fea- 
tures during that period. 

Brown is first star signed by Loew 
for his new producing organization 
which will operate on unit system 
with distribution through major 
channels. 

Broiai. . exp ects .4 0. -wind up his 



Warner contract' Dy 1 ^/uly*f. Coew 
headed for New York last week to 
negotiate outlet for the Brown pic- 
tures. 




CATER TO FILMS 



F l o c k of Odd Businesses 
Contribute to Picture Pro- 
duction—Menageries, Old 
Motors, Odd Props, Gam- 
bling; Sharks, Taxider- 
mists, Flora and Fauna 
Experts 



ALL SPECIALISTS 



Mannix Charges He 
Paid $3,000 To Settle 
Mary Nolan's Claims 



Whether Mary Nolan, nee Imogene 
Wilson; film actress, has sufficient 
grounds to continue her $500,000 suit 
against Edward Mannix, producer 
and general manager of Metro's 
Coast studios., for alleged beatings 
he administered to her two years 
ago, is expected to be decided in the 
N. Y. Supreme Court this week. 

On Monday (30) Mannix, through 
his counsel, James A. Murray, filed 
an application for an order to force 
Miss Nolan to reply to his defense 
that she had released, him 'from all 
claims of every nature' on payment 
of $3,000 to her. Counsel for Mannix 
said his client would produce at the 
proper time a photostat check for 
$3,000 to support his claim, and that 
this completely destroys cause of 
action in the present suit; 

Miss Nolan alleges that the pro- 
ducer beat her so badly on occasions, 
she was finally removed to a hos- 
pital and had to undergo operations. 
She further alleges ho used his in- 
fluence in preventing her from ob- 
taining employment both in pictures 
and on the stage. 



Jolson P. A/ing East 



Hollywood, March 3.1. 

Al Jolson set to open three weeks 
of personals for Warners, at the 
Strand. New York, April 4. 

Mammy singer also set for Phil- 
adelphia and Washington, with 
Cleveland, Pittsburgh and Boston 
also in view. Ruby Keeler accom- 
panying Jolson east .this week. 



Bette's 'Billy Yarn 

Hollywood, March 31. 

'Mountain Justice' is the next 
starrer for Bette Davis at Warners. 

Yarn is similar to the Maxwell 
case in the hillbilly country, where 
a school teacher killed her father 
who abused her for stepping out. 
Norman Reiliy Raine, Satevepost 
writer, has been assigned to the 
screenplay as a starter on his con- 
tract. 



By GEORGE McCALL 

Hollywood, March 31. 

Many community enthuses 
about the diversification of indus- 
tries within, its confines. A hat 
Company for Instance will tell you 
proudly that it takes a dozen dif- 
ferent tradesmen to make a hat. In 
Hollywood no one can tell you how 
many tradesmen go into making of 
motion pictures, and the Chamber 
of Commerce has never wised itself 
to the fact that there's more diver- 
sified industry here, all catering to 
pictures, than probably elsewhere 
in the world. 

No ordinary butcher, baker and 
candlestick maker are these special- 
ists who work outside the studios. 
Some do but little during the year, 
but that -little is all important. For 
instance, there are four concerns in 
Hollywood that^d© nothing but sup- 
4>lx.in^citaJtft^totjua^JE: 
thing from a dragon fly .to a gnat. 
They keep . a stock on hand to sup- 
ply all calls. Some -eight houses 
handle wild animals, elephants, 
Hons, tigers and other denizens of 
the wild. Besides, these people are 
the. experts who say how and when 
the animals can be used. Metro 
once ran into a headache with the 
elephants in 'Tarzan.' Locale of the 
picture was Africa and all elephants 
in this country are the Indian breed 
with small ears. Studio squared it- 
self by building prop ears to hang 
onto the naturally small lugs of the 
Indian bull. 

Then there are garage men who 
specialize in foreign . cars for ren- 
tal to pictures; also there's one 
garage man who collects cars of 
past years. He has everything from 
1900 to the present day. Others col- 
lect birds, and when they're needed 
they are needed bad. 

Hearts and Flowers 

No sucker is the man who spe- 
cializes in floral decorations. He's 
linportant when special work is 
necessary and he also means some- 
thing when the question of when 
and where certain species are in 
bloom. 

Circus and carnival equipment 
are supplied by two concerns who 
keep on hand every type of amuse- 
ment device, show property, wag- 
ons and tents. The gambling spe- 
cialist hovers over the studio with 
bis valuable and costly advice and 
equipment to dress gambling 
scenes. Then there's orte wise lad 
who knows everything about every 
holiday in all countries. He collects 
nicely for it. too — good work if you 
can get enough of it. A dozen li- 
braries cater to the needs of pic- 
tures on special data. 

No small business is that of orna- 
mental staffs and breakaways. They 
are the people who build all sorts 
of props necessary to pictures, 
gags that break apart such as 
chairs, tables, bottles and other 
handy things with which actors are 
conked. Half a dozen sharpshooters 
and knife throwers are in demand 
to handle guns and knives but of 
the camera range when something 
has to be shot at or a knife or axe 
thrown. A dozen plane pilots do 
nothing but picture work, not alone 
crashing planes. The lads who 
know how to handle a ship so that 
cameramen photographing from the 
plane can work to the best advan- 
tage are even more valuable. 
Know Ev/ery Rail Break 

There's a gent Who has traveler) 
over miles of the railroads entering 
TiOS Angeles, knows where every- 
thing is. lie is consulted when a 
special rail side scene is necessary. 
(Continued on page G3) 



New Retroactive Deal to Shirley 
Temple by 20th-Fox; $64,000 Per Pic 



Bob Burns for Pix 



Hollywood, March 31. 
Paramount is contract 
with Bob Burns, radio comic, with 
latter holding off to see how his 
part in ing Crosby's ioture, 
'Rhythm on the Range,' pans out. 

Burns, who also supports Crosby on 
ether, made several trys for pic-, 
tures before going east couple of 
years ago, but couldn't connect. 



HOWARD GIVEN 




PAR PIC 



Hollywood, March .31. 
A new seven-year contract for. 
Shirley 'Temple, x'etrpactive as 6l 
September 9, 1935, has been given 
the moppet by 20th-F6x. to replace 
the covenant in force for three 
years prior to 'Littlest Rebel,' for 
which she was paid f 20,000 for first 
and third pictures, and $15,000 for 
second. 

On the new deal, it is reported 
she draws $C4,O0O for each of four 
pictures in first year, plus a sepa- 
rate increase for her. mother, who is 
reported tp have drawn $5,000 every 
other picture under the old pact for 
watching over Shirley. Agreement 
was readied on the new contract 
two months ago by Lloyd Wright,, 
acting: for the youngster, and Wil- 
liam Gbetz, company : v.p. Con- 
tracts were signed Friday (27). 

Tejms of 4eal give tot a retro- 
active increase for work, done in 
'Littlest Rebel' and 'Captain Janu- 
ary,'' which were completed since 
last Sept. 9: Contract has six and 
a half years to run from current 
date. 



Hollywood, March 31. 
Differences between William K. 
Howard, directing 'Princess Comes 
Across' at. Paramount, and Arthur 
Hornblow, Jr., the producer, with 
his assistant; Dick Biumenthal, have 
been amicably adjusted. Disagree- 
ment arose over what Howard 
claimed, was unnecessary interfer- 
ence from Hornblo w, and partlcu- 

Howard walked but returned after 
it was agreed he would have free 
hand, with Biumenthal remaining 
off set for remainder of production. 



Bartholomew's Parents 
Want to Participate in 
His Picture Earnings 



London, March 31. 

Cecil Llewelyn Bartholomew and 
Lillian May Bartholomew, parents 
of Freddie Bartholomew, are plan- 
ning to Institute habeas corpus pro- 
ceedings in America to set aside a 
contract with Mllllcent Mary Bar- 
tholomew,, the 14-year old screen 
player's aunt and- guardian, who Is 
with him in Hollywood. The father, 
a shell-shocked war'veterar, minus 
one leg,, will probably not make the 
trip, but the mother has communi- 
cated 'with American legal counsel 
to represent her and intends sailing 
for the U. S. 

Young Frederic Cecil Bartholo- 
mew (his full legal name) was 
taken 'to /.merica In 1934. Under tr 
contract of 1929, his earnings are 
divided one-third to his grand- 
parents residing in England, one- 
third to the aunt (business mentor 
and g.-ardian) and one-third for 
himself in trust for tho future. In 
the event of dectli, a younger 
brother inherits his share. 

The Bartholomews aver that his 
present five-year contract with 
Metro-Gold wyn- Mayer guaranteed 
him $40,000 per annum and that his 
^annual interne from other sources 
(testimonials, endorsements, toys, 
etc.) brings It up to $75,000 a year. 
The parents aver not having re- 
ceived any lncomo frcm their son's 
earnings. 



Fred Stone's RK0 Termer 



Hollywood, March 31. 

Fred Stone has been given long- 
term contract by Radio. 

Came to studio on a two-picture 
deal. 



U's Musical 'Insurance* 

Hollywood, March. SI. 

Next big musical at 1'nlversal 
will be 'Love Insurance,' to be pro- 
duced by Kdmund Grainger, 

Lynn Jr-tarljng hin !>r'<n rsrsg^d 
to adapt and script, from Karl Deri 
loggers' story. 



Barrymore Stays on 
Coast, P. A. Tour Off, 
Elaine Barrie East 



Proposed personal appearance 

protege, Elaine Barrle> has been 
called off. Barrymore is sticking on 
the Cqast. while Miss Barrie arrived 
in N. r . yesterday (Monday), but 
with no definite stage plans. 

Deals had been made by the Wil- 
liam Morris office for the Barry- 
moi-e-Barrle team to open April 17 
at the Chicago, Chicago, with the 
Michigan, Detroit, and Hipp, Bal- 
timore, to follow;. Salary for the 
sketch-act was to have been $7,500 
net, though the original asking 
price for the BarrymbrevBarrie 
p.a.'s was $10,000 weekly. 




Trade Marlt Registered 
FOUNDED BT SI MIS SILVERMAN 
I'liltllHheil Weekly Ity VAHIRTV, I or 

Sl'd Silverman., resident 
154 West 46th Street. New York it> 

SUBSCRIPTION 

Annua) SC Foreign J 

•(Ingle Copies ; .....15 Ceniu 



Vol. 122 



NO. 



INDEX 

Ad vance Production Chart 27 

Bills 51 

Chattel- 61 

Concert 50 

Exploitation 23 

15 and 50 Years Ago'. . . , . -60 ' 

Film Reviews .10-1.7 

House Reviews. , .. . . , ; 20 

Inside— Legit 52 

Inside- -Pictures 6 

Inside— Vail e SO 

International Film News. Vt 

International Show News. 57 

Legitimate 52-36 

Literati 68 

Music 40-48 

New Act*. 50 

News from the Dailies GO 

Nile Clubs........ 4S 

Obituary 6'-' 
Outdoor/ Q'.i 
Pictures- 2-1)4 

Radio, v5-4,"» 

Radio— New Business. . . . 41 

Kadio-'-Repurts , . . ; . 40 

Radio — Showmanship .... 44 

Times Square c> 

Short Subjects 17 

I'nftH 50 

VaUdevlUe ...4.9-50 

AYomen 31 



VARIETY 



P IX ¥ IRES 



Wednesday, April 1, 1935 




WB's Horror Yen 



Phone Co. Paid Back All But $800,000 at 12% 
Interest — -Loans Via Erpi and Subsids— -Indie 
Producers and Quigley Publishing Co. Listed 



Washington, March 31. 
Activities of the American Tele- 
phone & Telegraph Co. in financing 
production of independent motion 
picture-s, as well as in ousting Wil- 
liam Fox from h|s important in- 
dustry position, were laid bare last 
week as the Federal Communica- 
tions Commission continued its in- 
vestigation into accounting and 
operating methods of the telephone 
trust. 

Millions were invested in the film 
Industry to further the use of 
sound equipment, the commish 
learned from accountants who have 
been wading through telephone 
company files for more than a year. 
In its capacity as anigel for indies, 
A.T.&T. loaned $3,413,400 during a 
three-year period, and has still to 
get back $800,000 of its Investment. 

The commish dipped into the con- 
nection between the telephone sys- 
tem and the complicated financial 
operations related to Fox. Films in 
1929, while William Fox, ducking a 
warrant issued by Federal Judge 
Bondy in New York, sat in an ante- 
room avidly reading, the transcript. 
Little , more light was shed on this 
subject, however. The commish in- 
quiry on. the whole merely substan- 
tiated Fox's story of dealings with 
Electrical Research Products, Inc. 

The Fox loans of $16,000,000 were 
made ostensibly to further the use 
of sound picture, equipment and 
promote development of audible pic- 
tures, according to evidence dug up 
by Samuel_MeIsells t F. C>..C.*, sleuth.' 

furnished cash with which Fox re- 
paid' telephone company loans, sub- 
stituting" two new debtors (Halsey, 
jStjuart Co. and Harley"L; Clarke) for 
the original borrower.. 

Jhe commish discovered "that; the 
$15,000,000 which Fox borrowed. front 
ERPI in 1929 wlien his companies 
were, in financial distress, was passed 
along the line by various telephone 
system corporations and did not 
come out of ERPI funds. On the 
day that -the loan was made, Feb, 
26, 1929, A.T.&T. advanced $i2,000,r 
000 to Western Eectrlc; Western 
Electric loaned $15,000,000 to ERPI; 
and ERPI played Santa Claus for 
Fox. 

Roundabout Setup 

The reasons for this roundabout 
proceeding were not brought out, 
but the commish did discover that 
the money was later repaid in full 
when .Qtjier loans. were made vto the 
Wall street flrni -and 'Clarke. 0 " 

The inquiry disclosed ERPI as big 
banker* for. the- telephone ' company 
and angel for .numerous units of 
the film industry, as well as pal of 
the Quigley Publications, which 
borrowed $50,000 for Motion Picture 
Dally and Exhibitors' Herald. The. 
bulk of the production loans were 
made to small companies, many 
relatively unknown. The list fol- 
lows: 

Ben Hecht and Charles McArthUr, 
for 'Crime Without Pasion,' $183,- 
'971; for 'Once- In a Blue Moon.' 
$307,000; for 'The Scoundrel,' 
$187,000. 

John Krlmsky and Gifford Coch- 
ran, for. Emperor Jones,' $168,020. 

Exito Productions, for 'Downhill' 
(also titled 'The Downfall'), $71,000; 
'His Unofficial Fiancee' (also titled 
'Love Among the Skyscrapers'), 
$81,000. 

Arnold Corp., for 'The Great Ad^- 
venture' (also titled 'His Double 
Life'), $70,000. 

Acord Theatrical Productions, for 
•A Plain Man and His Wife/ $7,000. 

Educational Productions,, for va- 
rious shorts, $180,000 in 1933-34 and 
$279,000 in 1934-35. 

The loans were made to com- 
panies- using the A.T.&T. New York 
studio, with interest at 12%; the 
commish learned. The money was 
handed out . through Exhibitors Re- 
liance Corp., subsid of Erpi, in co- 
operation with the Chase National 
Bank, which played a prominent 
part in the Fox financial gyrations. 

Erpi-Quigley 

Martin Quigley, of Quigley Publi : 
cations, picture trade paper publish- 
er, figured twice in 2 days last week 
at two different hearings. A $50,000 



loan by lectrical Research Prod- 
ucts, Inc., through its subsid; Ex- 
hibitors' Reliance Corp., on June .30, 
1932, came up in the A. T. & T. hear-; 
ings. Federal Communications 
Commission's probe of American 
Telephone & Telegraph Co., activi- 
ties disclosed that the phone com- 
pany subsid had advanced a total of 
3,413,400. for film production. Among 
this was the $50,000 to Quigley 
Publishing Co. Latter company 
then issued the following statement: 
: 'On June 30, 1932, at which time, 
on account bt the depression, the 
normal sources of credit to. legiti- 
mate business were, closed, Quigley 
Publishing Co. negotiated a credit, 
in amount of $50,000, with the Ex- 
hibitors' Reliance Corp., .a sub- 
sidiary of Erpi: 

'The credit above referred to was 
negotiated in full and mutual re- 
alization of thd fact that it in- ' 
volved ho implications or commit- 
meixts beyond, or in addition to, 
repayment' with -interest at the 
normal rate. 

Repayment in full, together with 
interest, was completed on April 
18, 1935/ " 

Qulgley's name- also came up : 
during the Pettehglll blockbook-; 
ing hearings when H. M. Richey, 1 
of Detroit, assailed the film 
distributors.' Rlchey's attack was 
directed against Dr. Daly, who ap- 
peared as representative of the 
Catholic Bishops' Motion Picture 
Committee, and Quigley, whom he 
called Dr. .Daly's 'Man Friday* and 
the 'producers' Catholic contact 



Reissuing Rogers 

Hollywood, March 31. 

Twentieth Century-Fox reissuing 
'Connecticut Yankee' for a test run 
in Indianapolis opening April 3. to 
get public reaction to old. Wijl 
Rogers releases. 

It was the most lavish production 
given Rogers. Picture had Myrna 
Loy in the femme lead. 



Hollywood, March 31. 
Boris Karloff, presently in Eng- 
land, is. being; angled by Warners for 
series of horror" features, patterned 
after 'The Walking Dead,' which be, 
recently made for that studio, 

Pictures would be sandwiched in 
between films he is committed to 
make for Universal. 



U. to Educate 
Cutters in What 




masters.' Charles C. Pettijohh, gen 
eral counsel for the Hays organiza* 
tion, then talked in defense of 
Quigley and asked the committee's 
permission to file a detailed answer 
to the charges. 



TOBY WING TO ROACH 
ON A TERM CONTRACT 



Hollywood, March 31. 

Toby Wing, currently in. the- east, 
Is to report to Hal Roach on a 
termer. 

First assignment will be opposite 
Jack Haley in 'Mr. Cinderella. 
Studio figures to give the actress a 
buildup. 



Hollywood, March 31. 
So that cutters will' be more fa 
miliar with what directors want In 
pictures, and as an economy meaS 
ure, Charles R. Rogers, Universal 
production head, Is stationing a head 
cutter on set through entire shoot 
ing of film: Plan is in effect for 
the first time on 'What Price Pa- 
role. 4 ' 

If successful It will "be Invoked on 
all pictures at plant. 



HAYS RE-ELECTED FOR 
15TH CONSECUTIVE YEAR 



Will H. Hays was reelected pres 
ident of ' the Motion Picture Produ 



for" the i5fh~c6nlecutrve' : year at "the 
annual meeting of the association 
held Monday (30).' F. L. Herron re 
elected treasurer; George Borth- 
wick, assistant treasurer, Carl E 
Milliken, secretary.. Entire directo- 
rate retained. 

Hays in his annual report read at 
the yearly meeting touched -on de- 
velopment of color, the Production 
Code Administration, high standards 
of artistry attained by the screen in 
past year, etc. 



AMERICAN BALLET'S 
FILM, WHEN AND IF 



Lincoln K/irsteih, director of 
American Ballet, returned from the 
Coast .last week, where he negoti- 
ated for the dancers, now appear- 
ing at the Metropolitan Opera, N. 
Y., to do a film. Story, trouble has 
held a definite deal up for some 
time, it's understood, though studios 
are now watching 'On Your Toes,' 
musical coming info Broadway, as a 
picture possibility. If pacted, George 
Balanchiiie, ballet director, who 
staged 'Toes* numbers, would prob- 
ably repeat his chores in Hollywood. 

Kirsteln also dickered for a Holly 
wood Bowl date this summer for the 
group. Appearance, however, would 
be set when a corresponding film 
assignment ■Would . assure' the danc 
ers of studio work. 



Once a Ky. Cot, Always a 
CoL> Says Ex-Gor. Laffoon 



' Louisville, March 31. 
Kentucky Colonels, to the. number 
of some 17,000 were in a quandary as 
to their exact status, upon learning 
of the recent ruling of Attorney 
General Beverly M. Vincent, voiding 
the honorary titles in. Kentucky and 
elsewhere. Vincent laid down the 
opinion that since Gov. A. B. Chand 
ler took office last December, 
and since that time has appointed 
no honorary aides, th ose appointed 



Coast P. A/s on the Move 



Hollywood, March 31. . 

GeneCohn, former columnist for 
Newspaper Enterprise Association 
in New York, joins Paul SneJl as 
assistant in Pioneer's publicity de- 
partment. Was set by Steve Han- 
agan, public relations rep for Jock. 
Whitney in New York. 

Ed Ellis joined Paramount pub- 
licity staff last week as unit man. 
Bob Hussey, formerly with Para- 
mount and Warners, moved into Co- 
lumbia publicity during week. 

Bruce Gallup has joined Univer- 
sal's publicity staff. 

Other additions are expected as 
the department's budget is upped 
under the new regime. 



McCoy Troupe East 

For Garden Opening 

Hollywood, March 31. 

Col. Tim McCoy opens Apiil 8 as 
feature- attraction with the Ring- 
ling Bros.-Barnum & Bailey circus 
In Madison Square Garden. 

McCoy, with troupe of 40 cowboy 
actors, pulled out for New York last 
weekend, to remain with circus 
until November. 



Flock of Sunset Strip 
Niteries Folding Fast 



Hollywood, March 31. 

Group of night clubs spotted on 
the Sunset Strip, Hollywood's live 
mile between this town and Beverly 
Halls, are folding fast. When re- 
peal became real, boys who saw a 
soft meg or two in view all hustled 
to the strip and opened two-by-four 
spots -with intimate entertainment. 
There's a dozen to the mile. 

During the past few weeks half of 
them have folded, with' the sheriff 
now in the night club business. 
Those that closed are the Envoy. 
Jubilee, Sav'ille, Russian Eagle, El 
Ray and Kings. To make it positive, 
latter closed twice. 



matically lost their 
upon retirement of Governor Ruby 
Laffoon who issued them, 

Former Gov. Laffoon, whose ap- 
pointment of. Colonels, Admirals 
Majors and Captains numbered' sev- 
eral thousand, has issued a state 
ment from his home in Madisonyille, 
Ky„ declaring that ,'onc© a Colonel 
always a Colonel.' Marty personali 
ties in the amusement world have 
been the recipients of the honorary 
title, and according to the former 
Governor the practice has brought 
much favorable publicity.' arid ;gopd 
will to the. Commonwealth. No 
political significance is seen in the 
move to demote .the honorary of 
fleers in Kentucky's mythical army 
and navy, and Gov. A. B. Chandler 
has indicated that he doesn't expect 
to appoint any Colonels du.'ing his 
administration. 



Stone's 20-Fox Quintet 



Hollywood, March 31. 

John Stone has been aslgned pro- 
duction of five pictures at 20'th-Fo^ 
by Sol Wurtzel; executive producer. 
First to get under way will be Jane 
Withers starrer,, 'Public Nuisance 
No. 1,' commencing middle of April. 

Next on Stone list'will be Techni- 
color production of 'Ramona,' slated 
for May 1 start. Other three will 
be in the Charlie Chan series. 



Hold McGuire at Metro 

Hollywood, March 31. 

Although he had deal pending 
with Samuel Goldwyn to write, 
screen play for first 'Goldwyn Fol- 
lies,' William Anthony McGuire has 
signed a two-year straight writing 
contract at Metro. 

Goldwyn also reported negotiat- 
ing with Seymour Felix to stage 
numbers in his 'Follies.' 



Just Practicing 

Warner Bros, music publishing 
contactees on the professional staffs, 
principally executives who have 
been retained because of contracts 
and other reasons, are now more or 
less in training when making tht> 
rounds. 

They see the plugs in almost the 
usual routine, but it's of little prac- 
tical avail because of. restrictions 
against WB tunes. 

It's getting to be quite irksome to 
the songplUggers who land mythical 
coast-to-coast plugs and still salve 
the. band boys, ct al., but with no 
real evidence of their efforts. 




is, March 31, 
After prolonged hearing j n 
chambers Friday (27) U. S. Judge 
Charles B. Davis allowed an. appeal 
to WB . Pictures, .Inc., Paramount 
and RKO interests from decree of 
Federal Judge Joseph W. \loly- 
neaux, of Minneapolis, last Jan. 29 
which permitted the government to 
dismiss the -antittrust. suit against 
the film interests without prejudice 
to filing suit again. A new suit was 
then filed In New York charging 
the film groups 1 and 30 execs with 
conspiring to violate Sherman anti- 
trust act by withholding film prod- 
uct from Ambassador, Missouri, and 
New Grand Central theatres here. 

It . is believed the appeal, which is 
direct to the U. Supreme Court 
in the anti-trust cases, will prevent 
prosecution of New. York litigation 
until the highest legal tribunal de- 
termines points raised oh dismissal 
of local case. 

Assignment charged Judge Moly- 
neaux. erred when he failed to deny 
government's motion to -dismiss and 
when he failed to hold that issue 
in the equity proceedings had be- 
come res adjudicata (already ad. 
judicated) by virtue of verdict of 
a jury last Nov. 11, which acquitted 
a number of corporations' execs of. 
anti-trust misdeameanor charges. 

United States District Attorney 
Blanton opposed granting of appeal 
on the ground that since suit had 
not been tried on its merits Judge 
Molyneaux' decision was not ap* 
pealable. 



LEW GENSLER'S 5-YR. 



Hollywood, March il.. 

Paramount has ' * tabbed 
Gensler .to a new five-year 
ing contract. 

Gensler, who joined Par prpduc« 
tion staff year ago, will make 'The 
Duchess,' starring. George Raft, as 
his. first under new ticket. 



UA's Washington Debut 
Of Wells' 'Things to Come' 

Washington, March 3i. 
First U. S. showing of Alexander 
Korda's 'Things to Conje'* (UA) will 
be at swank preview April 7 at 
Wardman Park hotel, arranged by 
United Artists and local Loew's 
office. 

Sir Ronald Lindsay, British am- 
bassador, has agreed to head '.list 
of 450 guests which will include 
Cabinet members, Congressional 
leaders, educators and representa- 
tives of nearly every embassy ..end 
legation in Capital. 

Author H. G. Wells is scheduled 
to do radio talk from London, which 
will be piped into hotel preceding 
showing of film. Preview will also 

. „ . - j . tu^t,. be preceded by dinner for local 

niETY's staff have reappeared in theh criUcs - and . dranm edltors from Bal- 
timore, Richmond, Norfolk and 
Wilmington, to • be brought to city 
by U.A. 



Among the 17,000 colonels made 
by Governor Laffoon, of Kentucky, 
and now declared to be mere guests 
at a masquerade party that's .over 
are many in radio. L. B. Wilson, 
of WCKY, Covington, has plenty of 
them on his conscience. 

Jay Flippen, of WHN, New York, 
who has been calling himself Col. 
over the air this week. . drops the 
title, Kentucky in vintage, and be- 
comes a private once more. 
Five Kentucky colonels on Va- 



original all-mugg condition. 



Newcomer Op Crosby 

Hollywood, March 31. 
Frances Farmer, tabbed to stock 
contract by Paramount last Sep- 
tember, steps into femme lead oppo- 
site Bing Crosby in 'Rhythm on the 
Range.' 

Production under way with Nor- 
man Taurog directing. 



Friede Into Pix 

Hollywood, March 31. 

Ddnald Friede has resigned from 
the Covici-Friede publishing com- 
pany to make his home here. 

Understood that he negotiated a 
story exec spot with a major studio 
during his last three-month stay 
here. 



Cooley Wants His 10% Cut 

Lbs Angeles, March 31. 

Ralph Forbes sued in municipal 
court by Hallain Cooley agency, 
charged with failure to pay com- 
missions due. 

Complaint alleges actor neglected 
to pay 10% on $10,:100 asserledly 
earned by his work in Metro's 
'Romeo and Juliet.' 



Crosby, Oakie to Team 
For Indo-China Yarn 

Hollywood, March 
reach of Dreams' will serve, as 
co-starrer for Bing Crosby and Jack 
Oakie at Paramount. Story is laid 
in Indo-China. 
Norman Taurog directs. 



Sheehan Back on Coast 

Hollywood, March 31... <. 

Winfleld Sheehan trained ihj 1 ^. 
yesterday (Monday) from -N- 
after being held up a day by flood** 
and missing train connection''-. ( 

Contracted a cold en route and - 
not discussing his future plans . M»' 
til recuperated. 



Walsh's 'Spendthrift' 

Hollywood, March. 

Walter Wan go- has signed Hao- 
Walsh to direct 'Spendthrift.- 

Henry Fonda and Madeleln* 
Carroll are in the leads. 



1 



Wednesday, April 1, 1936 



Pier 



E S 



VARIETY 



READYING SALES 





Laemmle Collects $4 W 
And Looks Forward to Takm It Easy 



• At 69, rl Laemmle looks ahead. 
Tomorrow (Thurs,) he. will receive 
Approximately $4,000,000, cash, in 
full aggregate payment of hia per- 
sonal controlling interest In Uni- 

. versal Pictures Corp. The company 
which he founded will pass into 

' control of a new firm, the/Universal 
Corp., of which B. H. Cochrane is 
the new president and" J. Cheever 
Cowdin of Standard Capital Corp. 
chairman. 

' taemmle will leave Universal, 
^hiqh he founded and developed, 
and. walk out of the- film business, 
in . which, he has pioneered and has 
been a leader continuously for 30 
years, without regrets, although, he 
says, he will miss the contacts ofr 
His longrtime associates arid friends 
who have worked with him. 

He proved that at 39 it wasn't 
top. late to carve out an interna- 
tional career in industry and. at 69 
he is still ldoking ahead to new 
living and new interests. 

• It was .only yesterday (Tues.) 
that Cowdin asked Laemmle to stay 
on i'th Universal, but he again de- 
clined. He wants to .devote himself 
to his new career and begin on that 
immediately. He must reinvest , the 
money which he receives from sell- 
ing his 72% interest in Universal. 
This will tax much of his efforts 
and time. 

* Plans, Hobbies, Etc. 

" ffrf- wilt trh ye] ' fipd •ng fl tn fr fi 

home town, Oshkosh, Wisconsin, 
where townsfolk are waiting to 
honor him. He hasn't seen the town 
for live years . and expects to re- 
sume his. old custom of making an 
annual visit to the spot. 

He loves horse racing and now 
' he will again visit Churchill Downs 
and see the Derby. This is another 
treat which he has missed for the 
past five years. 

Laemmle will return to the Coast 
after,' his present visit. He has 
property on the Coast to' wnich he 
teels he can . devote mm-* time. 
After three decades of continuous 
fll interests he feels he can now 
give more time to his own health 
and other personal affairs. Two or 
three hours of work daily he feels 
will keep" him in trim' and he can 
devote the remainder to his 
hobbies. 

,In June he expects to sail for 
Eprope on the 'Queen Mary,' but he 
i3 sorry to think that the new Brit- 
ish liner on her scheduled second 
journey from the U.S. wlfl arrive 

over there too late for him to see 
the Grand Prix run at Paris. 

. B ut if Laemmle sheds old film 
habits and old trade walks that is 
all he is giving up. He leaves the 
fllm biz but departs still holding 
the unofficial title as the 'unluckiest 
poker player in the United States.' 
He says so himself. 



, M. H. HOFFMAN, JR.'S 20 
PIX PROD. SKED IN FLA. 



. Hollywood, March 31. 

M. H. Hoffman, Jr., left here 
Thursday (26). for Brandon Park, 
Jjiorth Miami, to take over presi- 
dency of Pan American Pictures 
^°rp organized by him with 
'■londa capital. Among sponsors 
named are Gov. David Scholtz of 
that state. Hoffman will organize 
setup and personnel of producing 
company, with technical staff, going 

mL? 0 ," 1 here later - Paction 
'&i JlPl « Iated to start in June. 
<jalls ror 20 features for coming sea- 

J[" T *: M 9ffman, Sr., not associated. 

tui««J" S . S6n ' s F J°«?Wa venture, re- 
turned here from New york last 

reor^ s * art T Production of newly 

SpIii* Libe " y ' Pictures at 
-rathe studios here. 



Laemmle's Farewell 



Hollywood, March 31. 

Farewell message of. Carl 
Laemmle to Universal studio 
employees was posted on bul- 
letin .-boards oh eye of his de- 
parture from' studio. It read:. 

'This is my goodbye message 
to. you, our loyal Universal 
employ e e s. My. heartfelt 
thanks to you. Continue to 
give the company ail that is in 
you — as. you have always, done. 
With your united help, Univer- 
sal will always be a leader.' 



TALK NEW DEAL 




N. L. Nathanson stands to get a 
block of stock in Par's Canadian 
circuit under the new deal off ered 
him by Par. This is in addition to 
a percentage arrangement; after an 
annual salary of around $25,000. 
Nathanson has been operating the 
Canadian chain for Par_and, under 

■cussed, -would"Tron^nxre"1n^oireTatIn"g 
contrbl of that circuit for Par for 

a number of years. The Par direc- 
tors eventually will pass- on the 
matter when the negotiations are 
reduced to a definitive stage. 

Y. Frank Freeman, who handles 
Par's relations- with the theatre 
partners in the field, discussed such 
a deal with Nathanson in Florida 
recently. 



'SHOW BOAT' AND THE 
ZIEGFELD BILLING 



Universal is mulling the idea of 
roadshowing 'Show Boat' on limited 
scale. Company plans to wait and 
observe what is accomplished with 
'The Great Ziegfeld,' however, be- 
fore being definitely set. 

Universal's present Intentions are 
to avoid any mention of the Ziegfeld 
name in exploiting 'Show Boat.' 
This is said to be in accord with 
agreement with Metro to whom 
'Ziegfeld' was sold by U. 



PAT CASEY TO N. Y. 

Pnt ^ Hollywood, March 31. 
Iny" 1 (Monday) for 1;ibor meet . 
11 unis -to the Coast May 1. 



Spitz East for a Spell 

With the Coast picture and stu- 
dio situation straightened out, PJvO 
presi Leo Spitz, will spend at 
least two months in the east before 
heading back to the sunshine slope. 

Sk.ouras brothe-rs have sent out 
specific orders that their circuits are 
.to pick up RKO pictures for all 
houses on the new releases. 




Anticipate Improvement in 
B.O.'s Will Be Reflected 
in Upped Production Bud- 
gets - — : Sales Conventions 
May Be Earlier 



FEWER SHORTS? 



With the first of the major com- 
pany ..sales conventions to be an- 
nounced are 
wonderi if the recent 20%: tilt in 
box ce grosses will be reflected 
in. upped production budgets when 
outlined at the forthcoming annual 
confabs. Announcement of product 
from all companies is also expected 
to reflect an increased line-up of 
features and a subsequent, trimming 
of short feature alignment.. 

Buik ! of the larger film companies 
probably will set their sales con- 
fabs for May though one or two 
now are favoring last, of April for 
the annual get-together of sales 
representaives. 

More advance selling than usual 
has been noted by industry ob- 
servers, with several of the big 
sales organizations admitting to 
-have numerous _deals— already - set- 



'.practice '."has"' ^&S~gfbwing. wan 
increased scale in recent years; So 
much so that salesmen from repre- 
sentative sections of trie U. S. have 
gone to these large pe-p-gatherlngs 
knowing that their company is 
definitely set with major theatre 
chains in nearly all key spots. 

One definite trend of which vari- 
ous company representatives al- 
ready are aware is the attitude of 
major leaders in more definitely set- 
ting stories, pictures arid number of 
releases even as to likely release- 
dates. 

Conventions in next few weeks 
are expected to reveal nearly every 
major company definitely set on the 
number of features as well as the 
stories and stars who will appear 
in the designated total. 



SCHAEFER'S TESTIMONIAL 



Over 900 Attend — Net Split Between 
Two Theatrical Funds 



Wanger's UA Details 

Hollywood, March' 31. 
Lloyd Wright, attorney for Wal- 
ler Wanger, trained for Y. yes- 
terday (Monday) on his client's 
United Artists contract, an is to 
confer with Nathan Burkah, Wan- 
ger's X. Y. attorney, and UA ex- 
ecutives preparatory to Wanger 
heading east shortly to sign tlie 
deal. 



Sid Kent Abroad 

►.id Kent, president of 20t.h-Fox, 
sails for Europe around April 22. 

He will hold annual sales con- 
vention of European exchanges of- 
20th-Fox in Paris, anil then to Lon- 
don t< preside at .similar meeting 
for the English branches. 



Over 900 people, all friends of 
George J. Schaefer, the lad who 
went places in Paramount and re- 
cently joined the United Artists 
forces as v.p. in charge of distribu- 
tion, turned out Monday night at 
the Hotel Astor, X. Y. to pay. him 
tribute with a testimonial dinner. 

Tickets at $7.50 each brought a 
total of somewhere near $7,000 it 
was reported, the net going 50-50 
to the Film Daily Relief Fund and 
.the Actors' Fund o£ America. Prob- 
ably close to 53.006 : -w:.l be thus di- 
vided. 

The committee, presented Schae- 
fer with four sets of cuf: links as 
modest tokens of esteem. 

It was one of the most repre-eno- 
tlve gatherings ever brought to- 
gether in the industry. A targe del- 
egation came from New England, 
where Schaefer started as a district 
manager for Par. 

Much of the success of the Schae- 
fer parry was due to the efforts of 
Austin Keough. George Sko'ura.s and 
Ed Raftery and others who directed 
arrangements arid sold tickets. In 
addition to these two theatrical at- 
torneys, the dais included S. It. 
Kent Leo Spitz. Will Hays, Joe 
Bernhard, Nick Schenck, Frank C. 
Walker, Spyros Skouras, M. H. 
Aylesworth and others. 

Except for Hays and Schaef'.-r, 
there were no speeches. A show 
followed the dinner, talent, includ- 
ing Milton Berle. .llmmy Savn. TiV-n- 
ny Rubin, Roger Pryor, Music Hall 
Mah 1 Ensemble, Betty Jane Cooper, 
J. C. Flippen. Ken Murray, K al. 
Monroe Creanthal wu.s in chu*e. p£ 
tli'j entortainmeht- 



0. S. Dabbling Into the Picture 
on Ice as Pettingil 
Measures Are Shelved Indef 





Col.'s 1st $1,000,000 Film 



Hollywood, March 3i.. 

Columbia's first, $1,000,000 picture, 
'The Lost Horizon/ went into pro- 
duction last week, following many 
delays due to casting problems. 

Ronald Colman heads cast, sup- 
porting players, including Jane 
Wyatt, Isabel! Jewell, E. E. Horton 
and John Howard. Frank Capra di- 
recting as well as producing -froth, 
screen, play Dy Robert Riskln. 



PAR EXECS IN 
PROD. P0W0W 



Hollywood, March 31. 
roduction conferences get under 
way today (Tuesday) at Paramount, 
attended by John E. Otterson, 
Adolph Zukor and studio heads, in- 
cluding William LeBaron, Watter- 
son Rothacker, George Bagnall and 
Hejory^gejgbjjin., ~';;Q^ej3^>a^1jaflU — 
here -y^ftd^T^nteyrWom 'N'. 
Y», while Zukor stopped off in Phoe- 
nix to visit a relative before com- 
ing here.. 

It's understood that Otterson and 
Zukor will go to La Qulnta in the 
desert later in the week to dis- 
cuss company problems with Floyd 
Odium,, of Atlas Investment Trust. 

Otterson shunned the press, say- 
ing his visit here was a. private one. 



PAR'S GIGGLE GETTERS 
IN HENIGSON'S DEBUTER 



Hollywood, March 31. 

Burns and Allen, Mary. Bolapd 
and Charles Ruggles have beten as- 
signed top spots in 'Hotel- Hay- 
wire," initial production for Henry 
Henigs.on as Paramount producer. 

Preston Sturges doing the origi- 
nal screen play. 



Bernerd Sailing Back 



Hollywood, .March 31. 

After conferring for three weeks 
on production deals and otner film 
matters, Jeffrey Bernerd. Gaumont- 
Brltisli general manager, hauled ease 
Saturday (2S). He is due to sail 
from N. Y. the end of this week for 
London. Deals in negotiation ore 
expected to be closed on his return 
to the Coast May 1G. 

Bernerd announced S. 
premi-vres will be. held here of 
'Special Agent' and the next Jessie 
Matthews musical. 



Goldwyn Due Home 

.'a Goldwyn, .ailing from, 
i F'hS'rnp*. next WediK-f day (.S). is due 
! i New York April 14. 
| Will stay a lVw days Enst before 
] returning to \.U< Coast to prr-pare 
j for production at sam.»; tinn< of 
j three n»*w pictures; 'Come and Get 
It,' odsworth' and 'Iturri'-anV'.' 



Washington, March 31. 
Question, of Federal dabbling in 
the motion picture business 
shelved Wednesday (25), 
hearings on block 'booking practices 
folded in the House, and the Petten- 
gill ill. banning group selling of 
films, joined its companion measure 
in limbo of haif-finished legislation. 

Scheduled meeting, of the Neely 
committee, Senate group which 
wound up investigations on 
same subject last month, flopped 
completely, with no indication that 
further action will be taken. 

General prediction* Is anti-block 
booking legislation will remain on 
ice until' deadline for enactment is 
passed. Some indication that the 
House committee will call an execurr 
tive. session within the week - has 
been given, but lack of enthusiasm 
registered by. the majority, of . the 
Ptsttengill committee makes ' a re- 
newed ' campaign look doubtful: 
Failure to keep up committee Inter- 
est in the subject will spell finis for 
bill, which wili become outlawed by 
adjournment of this session of Con- 
gress. 

Wedneaday's -wlTidup "Was 1- high- - 
lighted by .verbal pun cli- swapping 
between opponents and proponents 
of the bill, renewed screams that 
block booking is a menace to public 
morals, threats by the Hays organ- 
ization to have the Department of 
Justice examine portions ot exhib- 
itor evidence, and long discussion 
on manners, morals and mechanics 
of the film, industry; | 

Committee interest dwindled, to 
point where two members, one of 
them Chairman Pettengill,.. showed 
up for the finals. Only a" handful of 
spectators and half a dozen wit- 
nesses continued their chair.- warm- 
ing activities. 

Spanking was administered by 
Chairman Pettengill, who told wit- 

(Continued on page 10) 



Par's Four Pastels 

Hollywood; March 31. 
j J>> ul for four tinu-rs to !'<■• mu'le 
J during forthcoming s> nson h:\* bi'Cii 
1 ch'Sf-d by \unount. uilh T'-ehni- 
| color. 

j Though no 
ipectf'.d to hi- 
' Lloyd at Ix.'lm. 



Next Par Board Meet 
Will Be Sans Zukor, 
Otterson; On Coasf 



Paramount board will meet some 
time within the next week or 10 
days, date unset, without cither 
Adolph Zukor, chair an, or John 

K. Otterson, president, In attend- 
ance. It may be a routine meeting. 
Zukor and Otterson did not want to 
postpone their scheduled trip to the 
Coast after inability to raise a 
quorum for the board me-eting 
Thursday C!G). 

It's the first visit to the studios 
by Zukor since he became chairman 
last June. Otterson has made wev- 
cral trips. The two top men in 
Par will huddle with William Le- 
J liaron, new head of production, and 
! two home office exM'UtiveH, Russel 
Holman mid Herbert M. Wilcox, 
who have been on the Coast about 
l wo weeks. Future production plans 
and polky will be discussed in de- 
tail, together with any changes In 
setu or plans that may be deemed 
ad visa hie. 



LOEfa EXECS BACK 



finv,; KkM'nvM'hi. T,ni 
retu'rnc 1 lo Xew Vm-! 
on Mmidoy ("iij. 

P hi- 
ir.iM.'oVt/d, \\iil i" 
1 l.i...,ji-r. 



; fl"»"l 

a !.l, 



Balakn Back; Active? 



Chicago. March 31. 

J. Bala ban got back In this 
country on Saturday C1B) and again 
his return to Chicago has started 
■;i*> a flock of rumors and reports. 

Ilalabf. n and his family Will re- 
iinn to this country .permanently. 
I t>-i!aban is here for visit, then goon 
b.'U''; to Switzerland to dispose of 
I aM his pi'oi eriics and will take up 
I ivf ale ii' c in tin; '. again some 
tii.ie ibis fall. 



VARIETY 



PI C TUBES 



Wednesday , April 1, 1936 



Slight Case of Otters Hits Marked 




By fKE WEAR 

fentlre ' . list' recovered uart of re* 
cent losses in yesterday's (Tues.) 
market as trading activity picked up 
slightly. Industrials were in van of 
recovery. Eastman Kodak common 
lead the amusements with a gain of 
5 points for the 'day, making a new 
high at 168%. Universal common 
(on curb) advanced 2% points 
Tuesday to register new. top at 12%. 
Paramount 1st pfd. recovered nearly, 
a point, while other good actors 
were Columbia Pictures ctfs., Pathe, 
General Electric and American 
Seating. Loew's common again 
dipped; slipping to a new low at 
46%. Twentieth Century-Fox pfd. 
also retreated, with no. transactions 
reported in the common. 

Nearly all amusement Hens were 
lower, sole exception being Warner 
Bros, bonds. 

Stock market .last week was 
highly Irregular and to a great ex- 
tent unsatisfactory to those who 
expected to see . the advance re- 
sumed at once. Uncertainty sur- 
rounding the money' situation in 
France and' the deflationary, threat 
to the U. S. dollar made for extreme 
(Continued on page 31) 



UA Producers' Pub 
And Ad Unit Reps 
Int the Home Office 



. A unit publicity man for each of 
the producers making up the en- 
larged United Artists company may 
be installed at the home office. 

Frank Bruner has been appointed 
eastern publicity representative for 
Pickford-Lasky unit. Sam Gold- 
wyn formerly had Lynn Farnol at 
the h.o, to represent him on both 
^mi^y^^mmmsssm- but dur-" 
ing the past, year all his. advertising 
has gone through regular UA chan- 
nels while Lola Woursell has been 
specializing on Goldwyn publicity^ 
She was formerly with Parnol. 
David Selznick is also reported urg- 
ing the idea of a unit reperesenta- 
tlve for himself at New York, pro r 
ducers figuring that with their own 
man in the east they will get more 
individual attention. 

The regular UA publicity-adver- 
tising' department would co-ordinate 
the efforts of all the men, as it was 
a. few years back in UA. Appoint- 
ment of unit men at the home office 
Would not mean control ol advertis- 
ing, by these rhen^ but would be un- 
der Monroe Greenthal's general su- 
pervision. 



Ye;steirday*sV Prices 



Sales. 
300 
200 
1,300 
5,000 
2,000 
2,000 
1,300 
S.OOO 
11,600 
1,000 
1,400 
. 300 
3,200 

100 
000 

flO.OOO 
.85.000 
1,000 
25,000 
. 1,00<* 
.15,000 



High, 
,Co1. Plct.. 80 
Con. Film. 8 
Eest. K..»108tt 
Gen. BI... 38% 
Loew .... 47% 

Paramount 0% 

Do 2d pt 10 
Pathe .... 11%: 

RCA 13 
Radio B.... 08% 

RKQ ..... 7% 

20th-Foxpf 35% 
WV ....... 12 

CURB 
Tech. .■».," 20% 
Tpans-I. . . A- 

BONDS 
Gen. Th.. 2T% 
Keith ..., 05 
Par-B'way JH)>4 
Paramount 00% 
RKO ..... 71% 

W. B;.... 05% 



Net 

Low.La8t.chge. 

35% 30 + % 
« 0 
104 108)4 +5 
8814 08% + % 
""' 47%- % 

OH + % 

10 + %. 

11 +% 
12% + % 
08% + % 

7%+ % 
30%.- 
1194'+:% 



t«% 
0% 
0% 
10% 
12% 
08 
7% 
35% 
11% 



20% 20%+ % 

3% 4 • 

27 27% - % 

04% 04% - % 

60% .56%'- % 

80% 80 — % 

71% 71%- % 

85 03% + % 



♦New 1030 low. 
* New 1830 high. 



COLUMBIA'S 48 PK 
FOR 1936-7; 16 OATIES 



Arthur Lubin to 0 



Hollywood, March 31. "' 
Securing release from his com- 
mitment: with Republic which 
called for him to make one more 
feature for that company, Arthur 
Lubln has 'signed seven-year, op- 
tional contract with Universal as 
director and producer. 

Lubln, who during past 18 months 
directed six plcts for Monogram 
and Republic, starts with Universal 
April 15. 



BADMINTON NO 
B.O. IN BTCLYN, 
OK IN LA. 





Hollywood,.. March 31. 

Columbia productions for 1936- 
1937, which has. been lined up hero 
during meetings between studio and 
home-office execs, including Harry 
and Jack Conn, will be 48 features, 
16 westerns, 24 / two-reel subjects 
and 100 single-reel subjects: 

Joe Seidelman; foreign, sales head ; 
Joe Freedman, English sales head; 
and Henri Pincue,- French sales 
chief, left hei-e. Sunday (2?) for the 
east,, with Jack Conn departing 
Friday (3). , 



Sparks Radio's Story Ed; 
Lengle Gets Col. Spot 



If response to the game of bad- 
minton is the criterion then Brook- 
lyn is. far below the cultural status 
of the West Coast. Out where the 
Gowanus canal begins, badminton 
holds as much lure, if not less, than 
croquet, ,'it got pne try at. the 
Brooklyn . Paramount last. Tuesday 
; night (24), and hardly drew three 
cheers. ' 

- In Los Angeles, however, bad- 
minton is going into its third -week 
at the Paramount with Jess WU- 
lard, champ of America, and Bill 
Hurley,. Coast titleholder, mixing it 
four times daily with femmes as 
partners. But, as Joe Lee,, of the 
Brooklyn Paramount explains, it, 
the game appeal's strictly to a limit- 
ed class and the prospects of Vin- 
cent Richards, former tennis 
champ, and Arthur Ellis, swapping 
services on a stage in the borough 
of churches hasn't excited them 
much. 

Badminton got its first and last 
try on a stage in Brooklyn, as far 
as the Paramount is concerned, 



Develops- npy that Tjnlversair had; $he Inside *t#a^ on -orjigfeut ^ , 
use'Uipnne quintuplets In a 'feature, but that the studio front offl 
frowned on project. This followed turning of idea, over to, two studi* 
execs by Carl Laemmie^with^re^prt cbming^ bacfc^that any, nicture ac 
tivities pf <juints'belQng£d in jiewsreel .depaij'tm.eAt^ Su^estpt was told 
to forget about his' plan. Original Idea Included engaging Charles Blake 
Hearst reporter in Chicago, who was to prepare original yarn as he had 
covered. story of quints from birth for hie paper. Later Blake is said to 
have outlined idea to a Coast newspaper exec who brought matter to 
attention of Darryl Zanuck. U is now planning a pic with Pa and ji* 
DIonne.. Latter, however, deny any negotiations. 

In the census of business, now. being taken, the importance of picture 
theatres in the amusement field and in American business will be im. 
partially established. Profiting by experience gained in the census for 
1933, the bureau has made improvements in its methods of handling the 
motion picture data. .More information wili be, made, available as to type- 
of ownership and the number of picture houses owned and controlled 
together with their locations. 

The Census Bureau, 2401 Chestnut street, Philadelphia, is anxious to 
finish the field canvass at an early- date, and solicits the cooperation of 
theatre managements, in this effort, 



PAR MAY DISTRIB NEXT 
FRANK BUCK PICTURE 



Hollywood, March 31. 

Paramount may . distribute Frank 
Buck's next film, which will be con- 
cerned with the wild life of the 
Everglades, in Florida. Jock Whitney 
coin is reported in Buck's venture. 

A. H. Van Beuren, former Buck 
pic producer, is understood to have 
sounded Paramount oh the pos- 
sibility of making color pix based 
on the work on the Canadian Royal 
Northwest Mounted Police. Van 
Beuren . and RKO have had their 
problems but this is the first definite 
instance of any probability that Van 
Beuren and RKO may take di- 
vergent paths. With RKO's acquisi- 
tion of the Disney shorts next year, 
several by Van Beuren are also not 
going through RKO. 



Sues Hicks for Cornish 

Los . Angeles, March 31. 

Municipal court, action to collect 
$2,000 allegedly due on commissions 
filed here against Russel Hicks by 
assignee for Frances Robinson, New 
York agent. 

Suit alleges actor has earned $20,- 
000 since Dec. 31, 1934. 



Freeman's TJ Break-In 

Hollywood, March 31. 

First assignment under new Uni- 
versal contract for Charles K. Free- 
man will be dialog director on 
•What Price Parole,* now in produc- 
tion. Ann Preston and Henry Hun- 
ter in top spots with Louis Fried - 
lander directing. 

Freeman is former Chicago stage 
producer and 1 director. 



Hollywood, March 31. 

Robert Sparks, former Paramount, 
assistant producer, has. been ..named 
story editor at Radio. Albert Per- 
soff is retained to assist Sparks. 

Change In Columbia story depart- 
ment has Bill Lengle. in top spot. 
Jack Aldrlch, N, Y,, stage, pro- 
ducer, arrived from the East with 
Lengle for conference with Harry 
Cohn, . who wants to produce four 
legits next season. 



'THANKS MILLION' SUIT 



Lawrence Shubert Lawrence 
organ Wallace's Claim 



and 



Alleging that the film, 'Thanks a 
Million,' Infringes on a play writ- 
ten by Morgan Wallace, playwright 
of Hollywood, Lawrence Shubert 
Lawrence. Philly producer, together 
with Wallace', filed suit in- U. S. 
District Court, N. Y., yesterday 
(Tuesday) against 20th Century-' 
Fox. The suit is for an accounting 
Of the profits of 'Thanks a Million' 
and the surrender of the film. No 
specific amount of damages Is men- 
tioned! 

According to the complaint, Wal- 
lace claims to have written a play 
titled 'On Missouri's Shores and 
How,' the title of which was later 
changed to. 'Congratulations.' He 
had it copyrighted in August, 1927, 
The author then sold the rights to 
Lawrence. How 20th Gentury-FOx 
came into possession of the script 
and used the plot .in 'Thanks ' a 
Million,' as claimed, is not divul- 
ged in the complaint. 



his Friday night basket ball games. 
Latter will continue till real warni 
weather sets in, then maybe there'll 
be dancing in the. lobby. 



Los Angeles', March 31. 

After three days as -.commentator 
in badminton stage act of Jess Wll- 
lard and Frank Curley, at the L. A. 
Paramount, Braven Dyer, L. A. 
Times sports writer, was dropped 
by Fanchon & Marco, who figured 
audience was sufficiently familiar 
with intricacies of- game to sit 
through matches without the Dyer 
comment. 

Dyer was originally set for one 
week. 



Trio of U, S. Army officers sent to Hollywood during past four years 
to train for film production work now hold down Important jobs In 
Uncle Sam's army. Capt.' Fred W. Home, here in 1931-32, is presently 
attending army staff In 'General' school at Fort Leavenworth, Kan. Capt. 
M.' E. Gillette, here in 1933-34, is how major in command of pictorial 
service of the war department in Washington. Lieut. Charles Stodter, 
last to be sent "here from Washington, is now a captain, In command of 
army photographic laboratory and_ studio, in the nation's capital. 

After' wprklng three : weeks In - a picture, former operatic star,, through 
her manager, requested, studio furnish copy of her part to be used on 
a broadcast. Night of preview, vocalizing star showed up in style, was 
freely photographed and generally made to feel like, an established 
cinema name. *As preview unfolded, star began to realize her part had. 
been cut to onie scene of 'around 100 feet. Before' screening was over, 
she left theatre in high dudgeon and will make no comment on flicker 
on forthcoming broadcast. 



Reception 'Of 'The Great Ziegfeld' as $1:60 road- show picture at the 
Carthay Circle in Los Angeles will be watched closely by 20th-Fox. 
Hope, is that Metro pic, debuttlng April 11, will arouse sufficient Interest 
In the long darkened Circle to warrant similar booking there of 20th- 
Fox's 'Under Two. Flags.' Reopening of Carthay for two-a-day showing 
of 'Ziegfeld' is an experiment that has Coast exhibs, distributors and 
producers all interested. 



Headache in translating American films Into Italian via dubbing route 
Is the finding of Italian players with voice quality comparable to calibre 
of players in original version, according to Mario Luperini, United Art- 
ists distributor in, Rome. According to .Lup erlnjL . Avho is en route J^onifr 
"affer^ month on the Coast on >! n1fginess, all alien pic^ur^niust be 'duoq|r 
In native tongue to get release in Italy. No foreign language films are 
now permitted. 



Warnerites Fly West 

Grad Sears, Andy Smith and 
Charlie Einfeld leave New York to- 
morrow (Thursday) by plane for 
Burbank. 

Trip goes out for brief visit to 
survey spring, product and discuss 
sales plans on forthcoming pictures, 
including 'Anthony Adverse' and 
'Green Pastm-es,' both of which will 
be road - shown. 



San Anton's Indie Prod. 

Sari Antonio, March 31. 

Deal has been set between Stuart 
Paton. director and writer, to direct 
for National Pictures, local indie 
producers, 'Wings Over San An- 
tonio,' a feature length pic long 
under discussion by indie outfit. 

Paton leaves for the Coast' to dig 
up talent shortly. 



SULLIVAN EAST ON 
FOX-WC FILM BUYS 



Los Angeles, March 31. 

J. J. Sullivan, chief film buyer for 
Fox West Coast, with- his assistant, 
Ed Zabel, planed out Monday (30) 
for New York on film buys for next 
season- 
Circuit has already closed for 
20th-Fox product, only major deal 
so far set. 



L. A. TO N. Y. 

Nat Levlne. 
Moe Siegel. 
Al Jolso.n. 
Ruby Keeler. 
Steve Newman. 
Pat Casey. 
Al Barras. 
Victor Clarke. 
J. J. Sullivan. 
Ed Zabel. 
Dick Arlen. 
Jeffrey Bernerd. 
Arthur Schwartz. 
Lynn Farnol. 
Joan Marsh. 
I. E. Chad wick. 
Joe Seidelman. 
Joe Freedman. 
Henri Plncus. 
Jack Cohn. 
Jeffrey Bernerd. 
Fanchon Royer. 
Nate Saland. 
Lloyd Wright. 



N. Y. TO L. A. 

John E. Otterson. 
Adolph Zukor. 
Marian Spitzer. 
S. Chas. Einfeld. 
Andy Smith. 
Grad Sears. 



All regularly employed workers at 20th -Fox studio on Coast will draw 
•vacations during two-month summer production lull. This procedure 
Will eliminate necessity of wholesale, layoff of help, during the noh- 
production period, and will take care of all vacations within two months 
instead of having them extend from March 15 to Oct. 16, as has been 
customary. 



In addition to cutting running time of The Chief to 50 hours, starting 
May 10, Santa Fe will inaugurate a super-Chief in June that will make 
the run from L. A. to Chicago in 40 hours. New train, to compete with 
plane travel, is particularly aimed at the picture mob. It will carry 
a luxury premium of $25 -over regular fare. Regular Chief will continue 
overcharge of $10 each way. 



Despite fact that Metro had corraled most of Chinese extra players in 
Hollywood area, Columbia scouts " managed to line up 500 Orientals for 
all night shooting of 'Lost Horizon' air field sequences. Frank Capra 
had more than 800 people working one night on picture from dusk to 
dawn. 



Warners' Coast exchanges are unable to take care of heavy . demands 
for repeat dates on 'Dangerous,' film that won for Be-tte Davis Academy 
award for best performance in 1935. Picture in Los Angeles and other 
Coast exchange spots had already neared end' of its run in subsequents, 
but accolade has revived much interest. 



In order to secure- services of Tom Keene for series of six westerns, 
Republic signed E. B. Derr to a year's contract as producer on learning 
that Derr had nabbed option on Keene's services few days before Republic 
opened negotiations. In return for producer contract, Derr turned Keerie 
over to Republic. 



Crew of 1,500 workmen in six-hour shifts was used to build fortifica- 
tions to represent Balaclava for Warners 'Charge of the Light Brigade.' 
Director Michael Curtlz, with Errpl Flynn, star, and other members of 
Cast, are at Big Pine to work with 600 horsemen in barracks and maneu- 
ver scenes. 



Rev. Edward Roberts Moore, director of social activities for ureau of 
the Catholic church in New York, and representative of Legion of 
Decency, is in Hollywood to get. slant on future film . production. He'll 
also confer with Joe Breen in cooperation with the Hays office. 



Harry Cohn of Columbia has asked all employes to submit ideas for a 
new px'oduct trademarks to replace Miss Liberty and her flaming torch*. 
Cohn wants a new emblem that will not lean on sex, and must be dig- 
nified. It must be. linked with Columbia, such as the Stars and Stripes, 



'Ramona,' long on shelf at 20th-Fox, is being brought out and made 
ready for eai-ly May production start. Picture will be made in Techni** 
color, with musical background. Uncertain weather and casting prob- 
lems held up production last fall. 



Comic making pictures in Hollywood wants public to know he's driv- 
ing an imported car, so he has a sign on the rear as large as the license 
plates, carrying name of bus in letters three Inches high. 



Radio, after trying several treatments on story,, has shelved ^ ils ^° 
Collison's 'Save a Lady,' which Zion Myers was to have produced. N° 
cast had been set. 



Speaking roles in Warners' 'Angel of Mercy/ saga of Florence Night- 
ingale, will excee-d the 9& parts in 'Anthony Adverse.' 



First use by 20th -Fox of its 8^-meter shortwave broadcast ch&n ^l 
was at 'Under Two. Flags' location near* Yuma, Ariz., when allottea 

(Continued on page 33) 



A 



Wednesday, April 1, 1936 



PICT 



E € 



1 SES 



VARIETY 



leakers Doing the Biz in Loop; 
Jessel-'Human' Big $14,000, 'Colleen 
With Olsen S28 000. Fleet' 4th. 10G 



Chicago, March 31.; 
(Best Exploitati Roosevelt) 

predicted busts turn out to be 
whirlwind grpssers, While pictures 
which come in highly touted have 
been nosediving of late. This goes 
for such pictures as 'Pasteur,' 'These 
..Three' and 'Petrified Forest/ All 
•Tvere considered just fair, with 'Pas- 
teur* even being glutted off into the 
Apollo. But the Muni flicker started 
"from the bell and/built to a smash r 
Ing first week, held to- an amazing 
second, and will' beat its ,way 
through- a. big third. Now, every- 
body agrees. It should have gone 
into the Chicago- in the first place. 

On the other side of the book are 
'Modern Times,* "which finished a 
loser for Balabari '& Katz, though a 
big winner for Chaplin, and 'Klon- 
dike Annie,' which -was spotted, for 
two weeks at the Chicago but was 
pulled after a single Session; 

Word -of -mouth isn't doing any 
■good for 'Colleen' at the. key Chi- 
cago currently and B. &'K. is bank- 
ing Jon its names to keep on the 
right side." Gross is considerably 
.. below- recerit : average, 

Both the State-Lake and the Ori^- 
ental are making stage show hay 
this week while the: rival Chicago, 
depends primarily on its picture and 
the Palace Completely on . its screen. 
State-Lake with George Jessel head- 
"Jining is zooming into a take which 
.it hasn't seen in months. Business 
started on wow scale at the opening 
find ig - building steadily on com- 
ment. While it's the nth Major 
Bowes unit in the house, the Ori- 
ental is again getting a heavy play. 

Palace will stick to. straight pic- 
tures for at least two more, 'Love 
^Before Breakfast* and 'Sutter's 
?)Ctold,' but will likely return to vaud- 
„ films after those two. 'Fleet' man- 
aged four skimpy weeks in the 

- )! Exploitation not only for the 
'Rose-Marie'. feature but also for the 
'Audioscopics* short made the 
Roosevelt the outstanding house for 
news and .publicity this week. 
Estimates for This Week 
Apollo (B&K) (1,200; 35-55-75)— 
•'Pasteur' (WB) (3d and. final week). 
Talk of trie burg. Three big weeks. 
Will hit above 56,000 for final ses- 
sion after great $7,800 last week. 
•Shark Island' (20th) next. 

Chicago (B&K) (4,000; 35-55-75) 
—'Colleen' (WB) and George Olsen 
band and Ethel. Shutta on stage. 
Slow ?2S,000 In sight. Last 'week 
'Annie' (Par) struggled through to 
$28,800, fair. 

Garrick (B&K) (900; 25-35-55)— 
•Forest' (WB) (2d run). Hereafter 
previous stay at the Chicago. Around 
?5,000 injnthe offing, oke. Last week 
'Times' (UA) finished fifth loop gal- 
lop to ?4,400. sad. Had been sched- 
uled for at least two weeks at the 
Garrick to make up B. & K. six- 
week guarantee in Loop for flicker. 

Oriental (B&K) (3,200; 25-35-40) 
—■Riff-Raff (MG) and Bowes unit 
on stage. In big take again, around 
$19,000, which is best money in 
many weeks here. Pretty strong 
Picture for this house with its Jean 
Harlow and Spencer Tracy names. 
Last week 'Woman Trap' (Par) 
down under at $14,500. 

Palace (RKO) (2,500; 35-55-65)— 
r Fleef (RKO) (4th and final week), 
rough grind to get four weeks. Will 
mt $10,000 for final session, so-so. 
Last week $14,200. 

Roosevelt (B&K) (1,500? 35-55- 
65)— 'Marie' (MG). Looks like a 
winner from every -point. Hitting it 
up to $17,000, excellent for initial 
gallop. Last week 'Pine* (Par) fin- 
ished three great weeks to $7,800. 

tate-Lake (Jones) (2,700; 20-35- 
40)-^ Only Human* (RKO) and 
George Jessel on stage. Jessel the 
real attraction currently. Hiking 



local sport clubs arid stores, as well 
as special stories in sport columns. 
Estimates for This Week 

Blue Mouse (Hamrlck) (750; 16- 
27)— 'Waters' (U). Jack Holt back- : 
ing up a he-man show, real magnet 
being. 10-round Steele, vs. Risko 
fight. Marvelous $3,000 for this, 
house. Last week, -Billies' : (RKO) 
and 'Punishment' (Col), dual, big 
$1,350; six days. 

Music Box (Hamrlck) )1,400; 16- 
27-37)— 'Pasteur' (FN) and ' 'Chat- 
terbox' (RKO). dual. Good $3,500 
Last, week, 'Fleet' (RKO),. $5,500, 
great. 

Roxy (Hamrick) (1,300; 16-27-37) 
—'Wife vs. Sec' (MGM). Solo film 
paced for big §4,500; Last week* 
'Doctor' (20th). four' days, $2,000, 
big- after §5,200. first week.' 



a house record of nearly $11*000 past 
week/ 'Saturday Night' (20th) as 
dual partner does its bit. nicely and 
likewise stays on; $5,000 expected. 

Orpheum (Blanlc-Trl-States) (2,- 
97«; 25-40.)^'Colleen' (WB) and 
4 My Marriage* (20th). Gets most of 
attention turned toward new bills of 
the week. Star names are the fao' 
tor In the trend here,, with favorable 
SSjSO.O.' about, its. cla'ss. Last week 
'Strike Me Pink' (UA) and 'Tim- 
othy's Quest* (Par), $7,200, little 
more than average money. 

Brandeis (Singer-RKO) (1,250; 
25^35-40)— 'Love on Bet' (RKO) 
and 'Muss 'Em Up* (RKO). Light 
come' 1 'followers and the whodunnit 
patrons for normal week at $4,000; 
an ■ ifpproverhent. Last week 'Silly 
Billies' (RKO) and 'Road Gang' 
(FN) out after six days, only $3,600.. 




iii 




NICER WEATHER 




DESIRE'llG 



. Buffalo, March 31. 
(Best Exploitation: Buffalo) 

The town is slowly recovering 
from the effects of the storms and 
improved weather is helping grosses 
all around. - 'Desire' at the Buffalo 
opened good and is doing okay. 
'Follow the Fleet' at the Lakes is 
being held over for a second stanza 
and still going - strong. 

Exploitation for 'Desire* at the 
Buffalo was tied in with the Gen- 
eral Motors spring show here, prill 

Buffalo usher at the- Pontiac booth 
at. the show passed out thousards 
of heralds on the picture. 'Desire' 
was also good for plenty attentions! 
newspaper space. Department 
stores, specialty shops and music 
stores, also pavticipa led. 

Estimates for This Week 

Buffalo (Shea) (3,600; 30-40-50)— 
'Desire' (Par). Looks like about 
$11,000, okay. Last week 'Pine' 
(20th)' down to $10,000. 

Hipp (Shea) (2,400; 25-40)— 'Bo- 
hemian' (MG) and 'Bugle Ann' 
(MG). Well advertised and looks 
to get around §8,500. Last week' 
'Shark Island' (2Cth) and 'Satur- 
day Night' (20th), Failed'. to hold 
up to expectations at $7,S00. 

Great Lakes (Shea) (3,400; 25-40) 
— 'Fleet 1 . (RKO) week). Still 

strong and headed for around $9,- 
000. Last week betu-red anticipa- 
tions with fine $14,800. 

Century (Shea) (3,400; 25)— 'Gar- 
den Case' (U.) and 'Bar 20' (Par); 
Double will probably get $5,500.' 
Last week -'Face' (RKO) and 
'Whispering' Smith' (20th) not so 
hot at $4,800. 

Lafayette (Ind.) (3,400; 25)— 
•King of Damned' (GB) and 'Cam r 
ble' (Col). Going along nicelv here 
to about $7,000. Last week 'Waters' 
(U) and 'Breakfast* (U) climbed to 
good $8,000. 



Tolleen'-'My Marriage' 
Duo in Omaha, $8,300 



house into splendid $14,000, Last. 
Aveek 'Cook' (Col) okay, $12,100. 

« d x Art > sts (B&K-UA) (1,700; 
35-05-65)— -'Three' (UA) (2d week). 
Uirrent session will make it a 
?i°o tC o™ * 13 ' 000 - Last week big at 



Local Fight Film Grabs 
$3,000 for Blue Mouse 

Tacoma, March 31. 
(Best Exploitation: Blue Mouse) 

dlSf- \ 6Xvn \! s ffa_ga over its mid- 
Shn SU ? hani P. Freddie Steele. 
Bah„ pf? ed a lP-rQunder against 
t nL at Soattle last week, in 

wi ° n - tiu V nlx - WBht was filmed 
locallv T ld .u and is the Jwadliner 

, Wifp a !. t ill L? re " t overshadows even 
tea" n \\^ e f at Iloxv and 'Pas- 

Rest I ^ tinp thfe fem ™e trade. 
at Blue Mouse, with ticups with 



Omaha, March 31. 
(Best Exploitation: Orpheum) 

Omaha theatre, .gleefully using up 
black ink on the past week's per- 
formance of 'Trail of Lonesome 
Pine,' and so holding it over for an 
added spell of at least five days. 
First seven days of this one wind 
up just under $11,000 which makes 
it a record week with a bit of a 
margin over some of the magnetic 
films to stop at this house past few 
months. Effective campaign plus 
value of Fonda, name as a home 
town boy, plus color angle, account- 
ing factors. 

New attractions, bring 'Colleen' to 
the Orpheum as the main feature 
with. 'My Marriage' as the dual sup- 
porter; Brandeis has 'Love on Bet' 
with 'Muss 'Em Up' in support. 
Orpheum will get most of the bene- 
fit of the new trade and will sail 
to some satisfactory money.. 
Brandeis is in for an average week, 
and improvement over last week. 

Exploitation mostly left to the 
Orph what with Omaha on a holcl- s 
over and Brandeis with a medium 
class bill. 'Colleen' backed by a 
rounded campaign playing on the 
Irish monicker and the cast. 

Estimates for This Week 

Omaha (Blank-Tri-States) (2.100; 
25-40)— 'L o n o s 6 m e Pine' (Par). 
Stays over to stretch its run at 
least another live days after setting 



Changes Hound' 
To M; 18G 



Detroit, March 31. 
(Best. Exploitation? Fox) 

Presence of spring and just aver- 
age pi x, coupled with fact Easter is 
drawing near, Isn't reacting very 
favorably at the wickets. Managers 
aren't crying, though, for grosses 
have been lower. 

Scramble for coin developed ^be- 
tween the Michigan and Fox. For- 
mer has 'Colleen,' while Fox has the 
Stage' attraction, Jan Garber orches- 
ra. Take at Mich should hit $20,000, 
oke, considering everything, while 
Fox. gross figures for an oke $18,000, 
' Fox changed the name of .'Music 
Gees Round,' to 'Rolling Along,' its. 
original title on the. theory that the 
•former monicker wouldn't have 
drawn anything here with the song 
now dead, and new title makes pic 
more presentable. House skipped 
all mention of the song arid also of 
Farley and Riley. Xavier Cugat 
band on Mich stage is proving a 
good combination with 'Colleen.' 
In the single and dual first-run 

ine- a.t :tm :KfniW^mm^^S ! 
below expectations but probably 
sticking another week on $9>000. RKO 
Downtown with !Love on a Bet* and 
'F-Man' on dual, js out of the swim 
and will be lucky to hit $6,000, n.s.gr; 
House's salvation, stage shows, are 
due next week so things should start 
to look up. 

Managers apparently have, the 
spring fever, too, for. little effort was 
directed toward exploitation current 
stanza. Of the meagre stuff, the Fox 
gathered most of it, all on. Jan Gar- 
ber. Included ad tieups with down- 
town stores, music store displays: on 
Garber recordings, air plugs and the 
usual didoes. UA got a little oh 
'Pine,' but could have stood more. 

Estimates for This Week 

Michigan (United Detroit) (4,000; 
30-40-G5) — 'Colleen' (WB) and 
Xavier Cugat band on the stage. 
With biz dull everywhere, house 
.won't get over $20,000, good con- 
sidering everything. 'Petticoat' 
(Metro) plus George Givot drew an 
oke $19,500 last stanza- 
Fox (Indie) (5,000; 30-40-65)— 
'Rolling Along' ('Music Goes Round') 
(Col); with Jan Garber on stage. 
Latter doing the pulling, although 
change of pic's name may have 
helped. About $18,000, oke. 'Pasteur' 
(WB), plus Ben Bernie, led the town 
last week for $32,000, bang-up with 
nights exceeding matinees for first 
time at this house in two. years.. 

United Artists (United Detroit) 
(2,000; 25-40-55)— 'Pine' (Par). Not 
up to expectations at around $9,000. 
May hold. 'Marie' (MG) good for 
$8,000, pke, last week in its second 
session. 

Downtown (RKO) (2,500; 25-40- 
55)— 'Bet' (RKO) and 'F-Man' (Par), 
dual. House down and take will be: 
under $6;000. n.s.g. Better times 
ahead with vaude starting April 10. 
Second week of 'Annie' (Par) gath- 
ered, only $6,000, mild. Last week 
after .getting off to a big start first 
session, chiefly on panning of Hearst. 

State (United Detroit) (3,000; 25- 
40)— 'Walking Dead' (WB) and 
'Godfathers' (MO), dual. Biz nearly 
normal here,- with town going for 
Karloff, whose pic drew well at an- 
other house two weeks ago: 54.500 on 
the way. Last week good $4,300 on 
'Tough Guy' (MG) and 'Bohemian' 
(MG). 

Adams (Balaban) (1.700; 25-40)-- 
'Leathernecks' (Rep) and 'Fc?t* 
(Hep), dual. Below steady pace this 
week at $3,500, mild. Good $4,000 lust 
week on third session of 'Doctor' 
(20th) (six days). 



6 way Vampin 'Til Easter, Pix 
Weak; 'Milky Way -Himher 
10 Days, Grable-Coogan 28G, Roxy 




Kennedy's Comedy Series 

Hollywood, March 31. 

Radio has ticketed Edgar Ken- 
nedy to star in four 'Average Man' 
two-reel comedies during next 12 
months. Comedian made series of 
six for current season. 

New deal allows actor to work In 
outside features when not required 
for shorts. 



The 1 managers have that far- 
away look in their orhs as they scan 
the horizon for signs of Easter, and 
meantime the distributors aren't 
going to the trouble of writing their 
salesmen anything about what's 
happening on .Bi'oadway. There 
isn't much to tell this weekl 
' 'Milky Way, :; which was held back 
until it got a playdate during Lent, 
is th best' that the street offers, 
but it's no two-week picture, as 
hoped f-jr. Lloyd comedy goes 10 
days at the Paramount for a total 
take on that run of about $40,000. 
Richard Himber's band is in with it. 
Par on Friday, night (3) brings in 
-Give Us This Night' oh a preview, 
Avhich together with the Johnny 
Green orchestra, is penciled for 
Holy Week. Then the following 
Friday night (10) for Easter house 
brings in 'Desire,' which it lias been 
saving up for weeks waiting for the 
right spot. 

• -'Dancing Feet* at the. Roxy luck- 
ily has Jackie Coogan and Bettjr 
Grable on the stage with it, who", 
will account for most of the $26,000 
the" house will get. . The Roxy, plus 
a ' . fair second; week for 'These 
Three' at "the Rivoli and moderate 
results from 'Moonlight Murder* at 
the Rialto 'are' better 'than the rest 
of the . first runs. 'Murder' looks 
about $7:5.00 for Arthur- Mayer's 
small-seater Rialto, .which: is less 
affected by Lent than others.- Sec-- 
ond week of 'Three' will . be about 
$25,000. . , , 

The Radio City theatres are. tak- 
ing it on the : chin: 'Sutter's Gold' 
will he lucky to force its way to 
S55.000i very disappointing, while, at 
the Center, 'Everybody's Old Man' 
is another unlucky Lent attraction. 
'Old" Man' may riot even strike a 
sour $7,000. 

The Strand might as well not 
have been on Broadway this week. 
•Snowed Under' doesn't look a cent 
^raa : , r tban $6,000; ..brut aL . This 
^'tosKes 'two weekMij- a/. now xcv. me; 
Warner standard-bearer on the av- 
enue that; no one talks about, 
'Brides Are Like That' having 
failed to hit. $5,000. 'Boulder Dam' 
at the Astor will get by. at indicat- 
ed $6,000 for/nine days, so-so. House 
opens 'Great Zlegfeld' on a ?2 two- 
a-day run next Wednesday (8). 

That old reliable State-, second- 
run with 'Wife Versus' Secretary' 
and Roger Pryor pn a personal, at 
$28,000 or so will he much better 
than the Cap on second week of 
'Petticoat Fever.' held over for lack 
of product. 'Fever' will be only 
about $13.0.00 on its second week. 
House may reinaugurate stage 
shows with the weaker pictures; 
straight sound with the bigger en- 
tries.. 

Nothing but routine advertising 
and exploitation this week, no one 
Lgoing to much trouble to sell shows. 

Estimates for This Week 
Astor (1.012; 25-35-55)— 'Boulder 
Dam' (WB). Opposition and Lent 
too tough but geta by at $6,000 on 
nine days. House closes down Sun- 
day night (5) to prenare for open- 
ing of 'Great Ziegfeld' (MO) on two- 
a-day run at $2 top Wednesday (8). 
Last week, second for 'Rhodes' 
(GB). $5,000. 

Capitol (4.620; 25-35-55-85-$1.25) 
—'Petticoat P'ever* (MG) (2d week)' 
Short of $30,000 first week, not jus- 
tifying holdover, y.nd on second 
(current) won't be over $18,000. a 
disappolnter on the 14 days. 'Un- 
guarded Hour' (MC!)o opens Friday 
(3>. 

Center (3.525: 25-35-55-85-S1.10) 
— 'Everybody's Old Man* (20th). Up 
against a mean struggle since this 
kind of picture, first starrer . for Ir- 
vin S. Cobb, is of family type and 
naturally hurt more by Lent, than 
others; $7,000 tops. Previous book- 
ing. 'Chan at Circus' (20th). under 
59.000. 'House of Thousand Candles' 
(Rep) hew attraction today (Wed.). 

Palace (1,700; 25-35-05)— 'Road 
Gang' (WB) and 'Love on a Bet' 
(RKO), dual. Doing fair. $9,500 or 
over. ' Last week 'Follow Fleet' 
(RKO). single bill. $10,000. 

Paramdunt (3. 064; 25-3f.-fi5)— 
'Milky Way' (Par) and Richard 
I-Iimbor orchestra in pit. Will be 
pretty good at $40,000 on 10 days' 
run through to Frldav night. (?>) 
when house brings In 'Give Us This 
Night' (Par) for a week with 
Johnny Green band In trough. Last 
week, second for 'Klondike' (Par) 
and Fred Waring orchestra, $30,000. 
ok.' '. 

Radio City Music Hall (5.989: 40- 
G0.-85-99-$1.10-$1.65)— 'Sutter's Gold' 
(U) and stage show. One of the 
poorest to land here in a long time 
and faces struggle; to get up to 



House brings . in 'Silly 
(RKO) on Friday night (3). 

Rivoli (2,092; 40-75-99)— 'These 
Three' (UA) (2d week). Had a 
rather good weekend for total on 
seven days that will be around $25,r 
000, not juicy but okay. s Flrst week 
under $35,000. 

Roxy (6,836; 26r35-55)-^- 'Dancing 
Feet' (Rep) and stage show headed 
by Jackie; Coogan and Betty Grable. 
Personals of Coogan - Grable helping 
a lot here this week, $28,000 pr more. 
Last week the turnstiles checked 
$27,800 on 'Love, Before Breakfast' 
(U) in its second week, good. 

Strand (2,767: 35-65-65^85)— 
'Snowed Under' (WB). Ge.tting. no 
play at all. $C,000 appearing tops.. 
Last week 'Brides Are Like That' 
(WB) dipped under $5,000, brutal. 
House, closes for an hour, or two 
Friday night (3) before opening- 
'Singing Kid* ; (Wbj, Al Joison 
starrer. 

State (3,450; 35-65-75)— ^Wife vs. 
Secretary* (MG) .and vaude.. Roger 
Pryor on stage' bill possibly aiding 
for take of $28,000 or better, good. 
Last week 'Lonesome . Pine' (Par) 
hurdled the $26,000 mark. 



'i 

.1 
■ .) 

, ; ; 





-SO. DESIRE' 
STRONG 12G 



■a 



$55,000. 



Last wofk, sorond for 



'Country Doctor' (20th), with moth- 
ers and children kept away by Lent, 
finished at S53.000. 

Rialto (750: 25-40-65)— 'Moon- 
light Murder" (MO). In neighbor- 
hood of $7,500 the outlook. • -fairly 
good hero. Last week 'Preview 
Murder Mystery' (Par), $0,500. 



Cincinnati, March 31. 
(Best Exploitation; Albee) 

So-so b. o. response along clnem 

:rajre''i&T&h^ 

waters • hanging on f pr 10 days and 
balmy weather over the week-end.. 
n. s. ' g. for Amusements. 

'Desire' is the week's best film 
trade bringer at $12,000 for the Al- 
bee. Same figure for the combo 
Shubert, which has 'Every Saturday- 
Night' and Major Bowes No'. 3 unit 
of simon-pure grads. 

'13 Hours by Ail" is $8,500 for the 
Palace and Lyi'ic is getting $3,500 on 
'Bohemian Girl.' 'Colleen*. Is holding 
over at Keith's for $3,200. 'Petticoat' 
is a second-week ' moveover to the 
Capitol for $3,800 and 'Times' in 
fetching $2,800 in transfer week at 
the Grand. 

Sweet advance campaign on 'De- 
sire.' Jri addition to extra ads, a 
tie-up with Times-Star called for 
three large art-sock office display 1 
notices on the pic. Paper conducted 
a 'What fs Beauty?' contest, with 
the theatre giving $75 for. prizes.' The 
two Other sheets went to town on 
'Desire' art and cricks chimed in 
with swell reviews. 

Estimates for This Week 

Albee (RKO) (3,300; 33-42)— -'De- 
sire* (Par). Cooper and Dietrich the ' 
bally feature'. Rewarding with a nlco 
$12,000. Last week 'Petticoat' (MG), 
$13,000. 

Shubert (RKO) (2,150; 35-55)-^ 
'Every Saturday Night' (."Oth) and 
Bowes No. 3 troupe of amateuis. 
Looks like. $12,000, fair and under 
other two Bowes units here. La^t 
week 'Gamble' (Col) and 'Redheads 
vs. londes' ail -gal revue, $8,500, 
poor. 

Palace (RKO) (2.600; 36-42)— '13 
Hours by Air' (Par), Pointed for 
$8,500, okay in vJew of sky angk* 
and name scarcity. Last week 'Times' 
(UA), $11,500, Chaplin below expect 
tatlons. 

Capitol (RKO) (2.030; 85-42W 
'Petticoat' (MG). Switched from 
Albee for second week, $3,800, not 
bad. Last wet'c 'Annie' (Par), sec- 
ond week transfer from Albee, 
$3,000, following, $12,000 in tirtrt 
seven days. 

Lyric (RKO) (1,400; 35-42)— 'Bo- 
hemian GJrl*' (MG). Laurel - and 
Hardy fun fans in line for $3,!>0<f, 
mild. Last week 'Woman Trap' 
(Par). $1,800, dungeon. 

Keith's (Libeon) (1,500; 30-40)-— 
'Colleen' (WB) (2d wk.). An fli 
right $3,200. Got $7,500 last week, 
heavy. 

Grand (RKO) (1.200; 25-40)— 
'Times' (UA). Moved over from Pal- 
ace for ; second week. $2.fc00, toler- 
able. Last week 'Fauntleroy' (UA) 
(2d wk.). $4,000. big. Pic drew $11- 
500 in first week at Palace. 

Family (RK ) ( 1.000: 15-25)— 
'Sunset of Ppwer' (U) and 'Millions 
in the Air' (Tar);' divided at $2,000, 
average. Ditto last week on 'Muss 
'Em' (RKO) and 'Great Life" (Par). 
Hepavftte. 

Sfrarid (Ind) (1,300: 15-25'>-^ 
'Leathernecks' (Rep). A hefty $1,900, 
best in wffks. Last i. week 'Tango' 
(FD i and 'Daik Hour' (FD), combo, 
$1,100. 



VARIETY 



PICT 



E CROSSES 



Wednesday, April I, J.936 



Pittsburgh on Half-Time Basis with 3 
Downtowners Open; 'Colleen/ 




Buddy Rogers Bolsters i J f| ol fgfc m PUly; T MjUl' 

'Bohemian m Balto, 12|G | \ rt r _ 

And Bowes Unit Best at 



- Pittsburgh, March 31. 

"With reopening of Warner and 
Casino yesterday (30), added to 
Davis (27), town is. approaching 
normal again, although still half 
time downtown. Despite fact that 
there hasn't been any screen fare 
for a fortnight, grosses won't be ex- 
ceptional. 

In first place things are still 
pretty unsteady downtown, with re-- 
suit that most of the business is 
going to the thriving nabe districts. 
For Another thing, it's Lent and 
.that's- making considerable differ-, 
once, too. And add to all this fact 
that whatever surplus dough there 
is' around is £olng for relief of flood 
distressed and the inevitable Easter, 
bonnet. 

At Davis, 'Colleen,' originally in- 
tended for Penh, got off. to oi'dinary 
start since it opened while down- 
town gas scare was still at ■...'•its 
height. Furthermore, had to close 
Sunday while Golden . Triangle was 
being . cleaned, and in. six days will, 
be lucky to . come out with $5,000. 
.Warner has* '13 Hours of Air.' 
House managed to. get open tor 
couple, of hours "Saturday -night, 
■then; resumed again Monday, and 
in abbreviated session prospects are 
for- around $3,200. :■ 

Flood apparently .washed away 
Casino's taste for stage shows and 
house has .abandoned, them, tempo- 
rarily at any fate, for double fea- 
tures. Wisdom of move seriously 
doubted lit many, quarters- since it's ' 
figured that with' de luxe StanUy 
and Alvlh. down, . CaBino ;■ would 
stand swell chance of cashing in 
plenty. Currently site has 'Water- 
front- lady' and 'Too Tough to Kill' 
and will hardly do $2,200 in four 
days. ' • " 

Estimates for This Week 

Davrs (WB) . (1,800; 26-35-40)— 
?qolleen' (WB). Only house in. 
downtown area, unaffected by flpod 
and first to get . under way. Had 
• been- closed for last - three months 
' ;,and for., time being will .g0t A prod- 

■"; stilt. in; pretty hectic state, but 'Col- 
' ;leon' .'should ' do fair enough $5,000 
'in six days. 

Casino (Jaffee) "(1,800 ; 25<.35-40)— 
•Waterfront' : (indie) and 'Too 
i. i. JTough'- (iridte) , House letting stage 
: «hows fall by' wayside in .favor' of 
'double features • on heels of~ two- 
.. weeks' shutdown in flood. Current 
; i take, around $2,000 in .four days, 
proves nothing either way. 

Warner (WB) (2.O00; 25-40)— >'13 
Hours' (Par). Thla one, which ordi- 
, narily would have played on double 
feature, bill; brought in here' for 
four- day filler, with 'Fauntleroy' 
scheduled for Friday (3). In four 
days. -'Air' should hit around $3,000. 



1st Runs on Broadway 



'PETTICOAT' UP IN N. H. 



Dualled With 'Dell' for $6,200— 
'Round'-'Oark^ $3,600 



(Subject to Change) 
Week of April 3 
Astor— 'Boulder Dam' (WB) 
(2d wk). 

Capitol — 'Unguarded Hour' 
(MG). 

Center — 'House of Thousand 
Candles' (Rep) (1). 

Music Hall — 'Little Lord 
Fauntleroy' (UA) (2). 

Paramount — 'Give TJs This 
; Night' (Par) (4). 

Rialto— 'Silly Billies' (RKO). 

Rivoli-r-'These Three' (UA) 
(2d wk); 

Roxy — 'Laughing Irish Eyes' 
(Rep). 

Strand— 'Singing Kid* (WB), 

Week of April 10 
Astor— 'Great Ziegfeld* (MG) 
(8). 

Capitol— 'Small Town Girl' 
(MG). 

Center — 'Message 
(20th-Fox) (8). 

Music Hall — 'Little Lord 
Fauntleroy' (UA) (2d wk). 

Paramount— 'Desire' (Par), 

Rialto — . 'Murder on Bridle 
Path* (RKO). 

ivoli— 'These (UA) 
(3d wk). ~- 

Roxy— 'Gentle (20th- 
Fox). 

Str»nd—<Singing Kid* (WB) 
(2d wk). 



TINE' WELL SOLD, GETS 
BIG $12,500 IN SEATTLE 



I- 



New Haven, March 31. 
(Best Exploitation: College) 

Business in general Is off this 
week.' 'Petticoat Ffcver' at Poll geN 
ting town's only, real trade. Bijou 
brought, in 'Naughty Marietta' for 
a revival to fair biz. 

College put Over a punchy cam 
paign for 'Music Goes Hound.' using 
everything from air bally to a street 
parade. Went heavy on Richmah 
transcriptions over local stations, 
also, ran an air period parody coiv 
test, with , prizes for lyrics on 
'Music' song. Opened and closed 
house two weeks ahead with 'Music* 
records. Tied in with, dry cleaner 
on Farley -Riley lucky loop give: 
away's. Landed window display in 
musical instrument . store. Chain 
store tiein used .sh»<et music count 
er, disc department and a. 'Round 
and Round' sundae. Plugged the 
W\ U. blownup telegrams from 
Rlchman to Ror.helle Hudson. Usual 
midget cards, news space, 300 one- 
sheets, etc. 

Estimates for This Week 

Paramount (M&P) (2,348; 35-50) 
— 'Breakfast' (U) and "Preview" 
(Par). Taking a licking at $4,500, 
Last week 'Desire' (Par) and 
'Ragle's Brood (Par). Not too good 
at $7,800 on nine days. 

Poli (Locw) (3.040; 35-50)— 'Pet- 
ticoat (MG) and 'Dell' (Radio). 
Good money in sight at $8,200. Last, 
week 'Fauntle' (UA) and 'Bugle 
Ann" (MG) couldn't hold starting 
pace, and fell off to $8,000, but okay. 

Roger Sherman (WB) ^.200; 35- 
SO)— 'Rhodes" (GB) and 'Snowed 
Under' (WB). Not even excellent 
word-of- mouth rescuing this one. 
'Poppling to poor $4,000. Last wocV. 
•Colleen' (WB) and 'Boulder* (WB) 
filled coffers to tune of nice SS.000. 

College <Loew) (1.563; 25-35)— 
'Round' (Col) and 'Two in Dark' 
(Radio). Outlook for oke $3,500. 
Last week 'Wife-Se-;' (MG). ho'.rt- 
over, touched bottom with $3,100 at 
35- 50c. scale. 



Seattle, March 31. 
(Best Exploitation; Fifth Ave.) 

Town had. been hitting spring 

an unexpected snowstorm over the 
week end didn't help. • 'Pasteur' 
moves to M; B., into second week, 
with 'Wife . vs. Sec' holding third 
week at B. M. 'Lonesome Pine' 
going tops- at Fifth Ave,, and duals 
elsewhere; 

Winter Garden <" Sterling) is 
showing the Steele-Risko 10-rbund 
fight pix, getting lines. Over 9.000 
saw the flght, . which grossed ,$22,000. 

Showing effect of Acad award, 
Bette Davis, in 'Dangerous' ( WB) ; 
Is going big: on second run at the 
Roosevelt after n.s.h. when first run 
here. 

. Best exploitation for 'Pine* at 
Fifths including 1 24*sheets advance 
and current. .13,000 heralds inclosed 
with. Liberty bags and special lobby 
of pine trees. 

Estimates for This Week 
Blue Mouse (Hamrick) (900; 27- 
37-42)— 'Wife vs. Sec' (Metro) (3d 
week). Falling off to fair $3,300. 
Last week $4,100, big. 

Coliseum (Evergreen) (1,800; 21-. 
32)— 'Two Cities' (MGM) and 'First 
a Girl' (GB), duali Pulled after 
four days with $1,800. 'Wilderness' 
(Metro) and 'Navy Wife' (20th) 
opened Sunday (29), indicating $3.- 
500 on week. Last week 'Riff Raff' 
(MGM) and 'Burlesque' (20th), dual, 
$3,800, big. 

Fifth Ave. ( vergreen) (2,400; 27- 
37-42)— 'Pine' (Par). Nice cam- 
paign getting this one big $12,500. 
Last week Tasteur' (FN), $7,400, 
fair. 

Liberty (J-vH) (1,900: 11-16-27) 
—'Secrets' (Col) and 'Ghost Walks' 
(Inv.), dual. Okay $4,500. Last 
weejc; 'Gamble' (Coi.) and 'Sunset* 
(U) dual; $3,100, slow. 

Music Box (Hamrick) (900; 27- 
37-42)— 'Pasteur' . (FN) (2d run). 
Still good for $4,000. Last .week 
'Doctor' (20th) (2d run), $3,300, 
good. 

-Orpheum (Hamrick) (2,700; 27- 
37-42)— 'Desire' (Par) and 'Song 
Dance' (20th), dual. Fair $7,000. 
Last week, 'Next Time' (U) and 
'Ghost' (UA), dual, $C,1C0, fair. 

Paramount (Evergreen) '3,106: 
21-27-32)— 'Garden Case' (MG) and 
'Bel' (RKO). dual. Nice $4.S00. 
Last week 'Billies' (RKO) and 'Face' 
(RKO), dual, $4,100, fair. 

Rex Sterling) (1.400: 16-21-32)— 
'King of Damned' (GB) and 'Caval- 
cade of Laughs' unit. Takinsr good 
53.700. Last, week 'Valentine' (Rep) 
and vande,- $3,600, good. 



Baltimore, March 31. 
(Best Exploitation; Hipp) 

Sole, standout sparkling" in town 
this, week is 'Lonesome Pine,' in sec- 
ond week. Topped the burg last 
session and continues despite 
fresh forces on the bulwarks at all 
the rival houses. 'Pine* is holding 
so stoutly at Keith's, Larry Schan- 
berger today (Tuesday) was con- 
sidering a third stanza for flick; 
when it opened he had no such .de-> 
sighs for it. This week will wan- 
gle a sock $6,500 atop the mash. 
$10,000 snagged oh initial lap. 

Rest of burg mopping brows pver. 
biz. Warm' weather indubitably 
detrime.ntal to b.o. .interests, but not 
the sole cause. Flicks are rather 
weak, to boot. . 

Century, with 'Bohemian' seem- 
ingly no stronger than any Laurel 
and Hardy 2-reeler, dependent on 
Buddy 1 Rogers' revue at the wicket 
and the erstwhile screen star isn't 
pulling 'em in necessary numbers to 
get house with its heavy nut'out into 
the clover. .Stage-show is . getting 
$6,000, . which ups house's budget 
several notches, and the. $12,500 in 
View means deep -dyed crimson. 
Weekend shaky and closing days not 
likely to bring out hordes. 

The Hipp hippity on ballyhoo this 
week. Passed up pcreen and stage 
features to intensify exploitation on 
; 8-year young mentalist Jackie 
Merkle., House p a., H. Ted Routson> 
aligned with Dick Sherman and Hal 
Rose, who handle the .boy, and 
tricked out campaign on the psychic; 
Tieup ads, store ballyhoorays and 
newspaper nips gave wide scape -to 
the campaign. 

Estimates for This Week 
Century (Loew-UA) (3,000; iS-25- 
35-40-55-66)— 'Boheinian Girl* (MG) 
and Buddy Rogers. No^pull, in pic,, 
and with. the turnstile tugging Up to 
stage-show , biz far from forte, 
$12,500, poor. . Last week 'Bugle Ann' 
(MG) and Jack Benny unit on stage, 
$17,500. 

Hippodrome (Rappaport) - (2,500; 
15-25-35-40-55-66)— 'Snowed Under' 
(WB) With 'Radio City Follies' unit 
on stage, plus Jackie Merkle r men- 
'MJ,' «>$ll T 500T^l^fe^teBfilfc. 
et* (RKO) and N.T.G. revue on 
stage, excellent $16,500, stage-show 
the draw.: 

Keith's (Schanberger) "(2,500; 15- 
25-S0r35-4O)— 'Pine' (Par) (2d week) 
—Sock $6,600 makes it only biz 
puller In town. First . session a 
smash $10,000. 

New (Mechanic) (1,800; 15-25-36- 
40-55)— 'Gentle Julia' (20 th)— Off 
$1,600, with only kids and mamas 
giving it a look-in. Last week, 
very bad $900 for 'Old Man' (Fox). 

Stanley (WB) (3,200; .15-25-35-40- 
55)— 'Brides Like That* (WB). Re- 
gardless, how good a show, is, this 
oft-the-beat swanker needs names to 
lure 'em, $4,000. Last week 'Colleen* 
(WB), oke $8,000. 




National First Runs 

COLUMBIA 

'Pride of the Marines/ Grand, 
Albany, Apr. 3; Fox, St. l>., 
May 15. . 
, 'You May Be Next/ Family, 
Cincy., Api<. 6. 

'Lady of Secrets/ 

, Apr. 27. 

'Hell Ship 
Troy, Apr. 1. 

WARNER BROS, 
inging Kid/ Strand, N, T„ 
Apr. 4; Hollywood-Downtown, 
L. A., 8;. 5th Ave., Seattle, 9; 

rph„ Oniaha, 9; Orph, New 
Oris,, 9; 3\taj, Prov., 9; Pal, 
Roch,' Warner,, yngstown, 
O., ; Mich, Det., 9; Met, 
Houston, 9; Warfleld, S. F., ; 
Keith's, Gincy, 9; Warner, 
Mliw., 9; Orph, Mpls., War- 
ner, Memp, 9. 

UNITED ARTISTS 

'These Three/ i,Apollo, Atl 
City, April 10; ; Aldlne, Phila,. 
10.; Princess, Monti, 16; 

'Things Come/ Sjtate, 

Mianii, Apr. 3. 

'Little Lord Fauntleroy,' 
Music Hall, N. T., Apr. 2; Ca- 
sino, Miami Beach; 2) Minne- 
sota, Mpls., 3; Roosevtl, Pes 
M„ ; Granada, So. Bend, Ind., 

n; • • 

' odern times,' Pal.- Youngs- 
town, Apr. .3; Cap,. Wilkes- 
Barre, 10; Strand,. Scran ton; 10. 
■ PARAMOUNT 
•13 Hours by Air/ Mich., 
Det., Apr. 3; Newman,. K.C:, 
3; Orph, St. L,, 3; Denham, 
Denv., 11; Orph, Seattle, 24. 

'F Man/ Oriental, Chi., Apr. 
17; Orph. St. L., 24, 
•' 'Big. Brown Eyes/ Rialto, 
St. L., May 1. 
'Too .Many / 



Exploitation Gets |5,000 
For < Breakfast'- < Garden, , 
Portland; Times' $4,700 



ELLIOTT'S FAB EASTER 

Hollywood, March 31. 

Securing official okay of the Chi 
nese government-to produce: 'China 
Roars" in the Orient, Clyde Elliott' Is 
mailing April 27 to complete details. 

P.io. will be the 'first American pvor 
duction "filmed entirely ip the Far 
ftast. Prodiictlcn start is set for 
early s.nmmer. 



Portland, Ore., March 31. 
(Best Exploitation: Broadway) 

' Exploitation is a biz getter once 

again. Broadway turned on the heat m ^ , r, 

for 'Love Before Breakfast, and i Mosque again Wednesday. So far 
Garden Mnvrt*,. p aM . tt^^»„ ~* they haye a ; ways beGn successful 



-MODERN TIMES' LEADS 
NEWARK WITH $18,000 

Newark. March 31 . 
(Best Exploitation: .Paramount) 

Looks as' though a silent picture, 
will lure the most, being, of course. 
'Modern Times,' at Loew's State, 
With $18,000. The Branford will take 
more on nine days wtth $19,000 for 
'Colleen' and 'Garden Murder Case.,' 
while Proctor's will do well with 
■Love on a Bet* and 'It Had to Hap- 
pen' at $15,000. 

There may be excitement around 
the Shubert which has announced 
'Tobacco Road' for Easter week, and 
Director Duffy says it can't play. 
Duffy has the legal power to stop 
any performance in Newark without 
even giving a reason. However, 
this power has never been tested in 
court and it will be interesting if 
the Shubert does. 
Metropolitan Opera trying the 



Garden Murder Case.? Under strong- 
selling pressure these two registered 
nicely. 

Two big time holdovers in the 
burg this week, 'Modern Times' 
clicking off the second week at the 
UA, and 'Country Doctor' strong in 
the follow up at the Orpheum. Doc- 
tor' hit the burg's high gross in its 
first week. 

Estimates for This Week 
Broadway (Parker) (2,000; 25-40) 
—'Breakfast' (U) and 'Garden Case' 
(MG). Better than average biz due 
to turning on the . exploitatioix heat, 
and- nice at $5,000. Last week 'Next 
Time' (U) and 'Invisible Ray' (U), 
fair, $3,300. 

United Artists (Parker) (1,000; 
25.40)— 'Times' (UA) (2d week).: 
Still getting biz for good $4,700 and 
may hold longer. First week boosted 
house to big $7,300. 

Paramount (Evergreen) (3,000; 
25-40)— 'Colleen' (WB) and 'Tim- 
othy' (Par). Okay $5,C0Q. Last week 
: Shark Island' (Fox) and 'Bet' 
(RKO) well exploited on the 'Pris- 
oner* angle and in eight days ran up 
a nice $7,200. 

Orpheum (Hamrick-Evergreen) 
(2,000; liu-40)— 'Doctor* (20th) and 
'Woman Trap' (Par) (2d week). 
Still running up biz on Q. A. 
(quints' appeal), $4,800. First week 
big $5,900. 

Mayfair (Parker-Evergreen) (1,- 
400; 25-40)— 'Drift Fence' (Par) and 
Tagans' (MG). Duo hitting a good 
average for this quiet spot with 
akay $2,500. Last week 'Fleet' 
fRKO) (2d run), third week and 
two extra days, ran up okay $3,400. 



here but never in Lent. 

For the 'Milky Way* the Para- 
mount- Newa'rk had an artificial cow 
from which fresh milk w^as given 
(in residential districts), a tie-up 
with Borden's, which put 'Milky 
Way' on all bottles, a Lloyd contest 
in the Ledger, and the big float was 
sent around. 

Estimates for This Week 
Branford (WB) (2,966; 25-75)— 
'Colleen' (WB). and 'Garden Murder 
Case' (MG). Stays nine days and 
should take about $19,000. Good 
weather Sunday took, from mat 
grosses here as elsewhere./ Last 
week on five days of holdover 'Petri- 
fied Forest' (WB) and 'Breakfast' 
(U) took $8,000, and could have 
easily stayed a full second, week. 

Capitol (WB) (1,200; 15-30-40)— 
'Rose Marie' (MG) and 'Dr. Harri- 
gan* (FN). Should get"$3,5O0. Last 
week 'Pine' (Par) and 'Bohemian' 
(MG) oke at $4,000. 

Loew's State (2,780;' 26-30-55-65- 
75)— 'Modern Times' (UA) and 'God- 
fathers' (MG) getting plenty, may- 
be $18,000. Last week 'Wife vs. 
Sec.' (MG) nearly $19,000 on eight 
days. 

Proctor's (RKO) (2,300; 20-65) 
and Lyceum (Roof) (770; same 
scale)— 'Love on a Bet' (RKO) and 
'Had to Happen' (20th). Will bring 
iri about $15,000. Amateur night 
here Monday and Tuesday proving 
a big draw with Tuesday filling up 
here and the Lyceum until half past 
seven when tickets have to stop 
selling. Last week 'Fleet' (RKO) 
took a full seven days and drew 



Philadelphia, March 31. 
(Best Exploitation: Earle) 

Current group of downtown pix 
doesn't appear to pack much of a 
wallop, with some of the holdovers 
looking brighter than the ; new- 
comers- 

As good as anything among the. 
houses which changed at the end 
of last week is the Earle with No. 2 
Major Bowes unit on the stage. The 
pic, .'F Man," doesn't mean so much, 
but. combo ought to shoot a sturdy 
$18*000 arid may go above that. 

Fox has a nice combination of en- 
tertainment <but..it doesn't appear 
to be- heading ' for anything tre- 
mendous by way of trade. : Ed Lo wry, 
who m-e'd here at the Mastbaum' 
for a long time and also at the Earle, 
heads the above-average stage show 
with 'Charlie Chan at the Circus' on 
the screen. Not much above an 
average $14,500 indicated, however, 

'Thirteen Hours by Air' at the 
Stanley got great notices and 'ought 
to build but starting pace nothing to 
get excited about, with a scant 
$13,000 seen, 

'The Amateur Gentleman' at the 
Aldine got either bad pr kidding,, 
notices. It etarted weakly and will' 
probably end- that way. One week 
will do and that won't produce over 
$8,000, if that. 

Karlton also has a-weakie in 'Give 
Us This. Nieht/ a first-runner for a 
change, and it won't be better than 
$2,400. '•- . 

Of the .hold-overs and. second 
runs, 'Klondike Annie' is getting the 
most attention. Terrifically panned, 
this Mae West film clicked at the 
Stanton to the tune of- $11,500 last 
week and ought to get close to $7,000 
this week. House is ideal for it, 
whereas at the Stanley, where first 
advertised, it might have fceen a 
wash-but. 

. 'Country Doctor;/ getting its sec- 
ond downtown run at Keith's, still 
isn't doing what was first expected, 
but ought to hit nice $4,000. Town's 
other h.o. is 'Petticoat Fever' which 
won't, however, get a full second 

in Wednesday. 'Fever' is doing, 
nicely. 

Stanley-Warner people concen- 
trated on Bowes amateurs for their 
exploitation this Week, getting tie- 
ups with .merchants all over the. city 
and putting a lot of heralds in food 
baskets. 

estimates for This Week 

Aldine (1»200; 40-55-65)-^-«Amateur 
Gentleman' (UA). Looks decidedly 
weak and lucky to get $8,000. Last 
week 'Fauntleroy' (UA) nine-day 
third week to the tune of $7,500, fine. 

Arcadia (600; 25-40-60)— 'Sylvia 
Scarlett.' (RKO). Second run and 
n.s.g. $2,300. Last week 'Big House* 
(MG). Revival an awful floj); $900 
in four days and scrammed. 

Boyd . (2,400;' 40-55)— 'Petticoat 
Fever* (MG). Getting a four-day 
second week on top of first week's 
nice $14,000. 'Rhodes' (G-B) in, to- 
morrow. ^ 

Earle (2,000; 25-40-50)— 'F Man' 
(Par) and vaude. Major. Bowes No. 
2 unit and fine biz; $18,000, maybe 
a little more. Last week 'Silly Bil- 
lies' (RKO) and vaude, about av- 
erage $14,000. 

Fox (3,000; 40-55-65)-r-'Chan at 
Circus' (20th) and stage show. Ed 
Lowry, local favorite, heading bill; 
$14,500, trifle over average. Last 
week, 'Everybody'-s Old Man* (20th) 
and stage show, Joe Cook heading; 
$15,000, disappointing. 

Karlton (1,000; 25-35-40)— 'Give 
Us This Night' (Par). First run 
and n. g.; $2,400 at best. Last week 
'Only Human' (RKO)> also llrst run, 
also off ; $2;10p. 

Keith's (2,000; 30-40-50)— 'Coun- 
try Doctor' (20th). Second run and 
hopes for' a neat $4,000. Last week 
'Desire' (Par), second run, $2,800, 
so-so. 

Stanley (3,700; 40-55)— '13 Hours' 
(Par). Crix raved, may build on 
that and word-of-iributh. However, 
only scant $13,000 Indicated. Last 
week 'Colleen' (WE)., very much on. 
the weak side, $12,000. 

Stanton (1,700; 30-40-50)— 'Klon- 
dike Annie' (Par). 1 Surprise of 
town after ro-st notices. Figures 
for "nearly $7,000 on second week 
after fine $11,500 getaway. 



$12,000. This would make money 
for a first weelt. 

Paramount- Newark (Adams-Par) 
(2,248; 25-75)— 'Milky Way' (Par)- 
and 'Woman Trap' (Par). Not able 
to make headway against Chaplin. 
Probably $10,000. Last week live 
days for Annie' (Par) took in $8,100. 

Terminal (Skouras) (1,600; 13-20- 
25-35^40)— 'Black Gang' (20tli) and 
'Cr'ime Patrol' (Empire). Doing a 
stunt seldom attempted in Newark, 
changing titles of film. 'Black Gnns 
is 'Here Comes Trouble.' Shoiil 
take $6,000. Last week with 'Tai'; 
zan' (Burroughs) and 'Walei'tro- 11 
(Rep) brought in $6,100. 



f 



Wednesday, April 1, 1936 



■» I C ¥ 



E G 



SSES 



VARIETY 




'Pasteur 

'Shark Island' $8,000, OK in Mpk. 



Minneapolis,: March 31. 
(Best Exploitation: Orpheum) 

Trio' t>f heavyweight films Is. 
bringing: first-rate box office re- 
turns in the loop and the complete 
absence of -stage shows probably 
won't be felt too riiuch. 'Pasteur' 
has the edge over the opposition, 
but 'Klondike Annie* and 'Shark Is- 
land* are presslng.it closely for first 
honors. 'Pasteur' and 'Shark .Is-. 
Iand,' in fact, are exhibiting sur- 
prising strength, the latter hitting 
far above par. 

Changeable, unpleasant weather, 
has been hampering box. office ac- 
tivity. Following on the heels of 
several thunderstorms another bliz- 
zard raged late . last week and the 
heavy snowfall made the streets 
almost Impassable for several days; 
Week's biggest laugh was a Minne- 
apolis. Star local newsreel clip at 
the Minnesota captioned 'Spring Is 
Here,' shot before the thunder- 
storm and showing kiddies playing 
marbles. ; However,, there are no 
floods here and probably 
shouldn't squawk. 

Without any Hearst newspaper 
to call attention to its. alleged spice 
by refusing its . ads, 'Klondike 
Annie' at the Minnesota is at somer 
what of a disadvantage. That 55c 
night scale also is an adverse in- 
fluence. . However, Mae West name 
stlU holds a measure of magic and 
the big Publix house isn't being 
neglected. 

Critics and customers' raves 
have helped both 'Pasteur* : arid 
'Shark Island.' The former is prov- 
ing the best Muni box office bet 
here since 'Scarf ace.' 

The Orpheum turned In a ' neat 
exploitation job for ♦Pasteur,' mail - 
ing letters to college professors, 
school teachers, doctors and .chem- 
ists and tying, up "with schools, 
book stores and libraries. 

Estimates for This Week 
Minnesota (Publix) (4,200: 25-35- 
55)— 'Annie' (Par). Mae West still 
has considerable of a following here 
'and picture, while exciting no raves, 
seems to please; moderate $9,000 in 

'anffTJorRce' Tffeidt ban 
.stage, $16,000, pretty good; 

Orpheum (Singer) (2,890; 25-35- 
40)— 'Pasteur* (WB). Enthusiastic 
reception for this one. For first 
time since he became ihariager here, 
Manager Bill . Sears .'personally in- 
dorsed' his picture attraction 
Critics and public; singing its 
praiges, too. All helping, and looks 
like .fine $10,000. Last week, 'Music 
. Goes- 'Round' (Col) out after six 
days, $5,000. 

State (Publix) (2.300; 25-35.40)— 
'Shark Island*. (20th). Opened 
splendidly when not much was ex- 
pected. Word -of -mouth should help 
to very good $8,000. Last week, sec- 
ond of 'Pine' (Par)^. $7,000, good. 

World (Steffes) (350; 25-35-40- 
55)— 'Passing of Third Floor' (GB) 
No cast names that mean much 
here, but picture well liked.. May 
re&fch pretty good $2,000. Last 
week 'First a Girl* (GB), $1,200, 
light. 

Time (Berger) (290; 15.25)— 'Hu 
man Bondage' (FN). 'Revival' of 
fine picture, Bette Davis" Academy 
award making the return timely, 
pretty good $900 in prospect. Last 
week, 'Dan Matthews' (Col) first 
-tun, $1,000, okeh. 

Lyrics (Publix). (1,300; 20-26) 
'Saturday Night' (20th). No cast 
names and lukewarm reviews mak- 
ing this a difficult one to put ov«,>r, 
a mild $1,500 indicated. Last week 
'Preview Murder' (Par),' $2,200, 
good. 

Uptown (Publix) (1,200; 25-35)— 
'Pink' (UA) and 'Milky Way' (Par), 
split. Looks like good $2,800. Last 
week 'Marie' (MG) and 'Pink' (UA), 
split, $3,000, good. 

. Century (Publix) (1,600; 15-25)— 
Anything Goes' (Par) and 'Pro 
Soldier' (20th), second loop runs, 
split. Pretty good $2,400 in pros- 
pect. Last week, 'Collegiate' (Par) 
and 'Zero' (FN), second loop runs, 
split. $2*800, good. 

Aster (Publix) (900; 15-25)— 
Rose of Rancho* (Par) and 'Fresh- 
man Love" (WB), second loop runs, 
and 'Uncle Dudley' (20th). first run, 
split. Pretty good $900 indicated. 
Last week 'Timothy' (Par) and 

•™ nd Lady ' < MG >' fi^t runs, spilt, 
5G00, poor. 




SCHOOL MA' MS HELP TINE' 

B'ham Convention Gives Color ic 
Strong $7,700 

t?i . », Bir mingham, March 31. 
»m„ thous and school teachers in 
■ ,n - °^ er the week €nd een t grosses 

oSitfl J vIU hel P tne week 's take 
quite a 

scl^ni leS0me Plne ' G ot most of the 
from ♦i, ma ! n f, s wh ° were in the clt y 
tS ol e ta . U pInes of Alabama for 
ioin* h"?? 1 conv «ntion. Picture is 
aolng right well, otherwise, too. 

a, f 6 ^ mat «8 for This Week 

30-35. 4 a o? a , < Wi . lb y-Kincey) (2,800 ; 
40)-<i» ine . (Pa^. Btrong $ 7( . 



700, Last -week 'Desire' (Par), $6,-' 
500, moderately good. 
. Ritz (Wilby-Kincey) (1,600; 25- 
30— 'Consents' (RKO). Plenty of 
favorable talk for this one, but $2,- 
800. is light. Last "week 'Whipsaw* 
(MG) $3,200, moderate. 

Strand (Wilby-Kincey) (800; 25) 
-r'Waters* (U) and 'Ghosts' (MG), 
split. Fair $1,700. Last week 
'Prairie* (Par), $1,500. 

Empire (Acme) (1,100; 25)—' 
'Happen* (20th). Set for- $2,2.00. 
Last week 'Prof Soldier' (20th), $2,- 
700, nine days. 

'Snowed Under 
With Vanities' 

Qeve. 



Cleveland, March 31, 
(Best Exploitation: State) 
Spring is spurting all the grosses, 
taking Lent in stride without, no- 
ticeable, effects. Leaders are 'Snowed 
Under' with the 'Vanities' unit, 
which is running up a hot $21,000 
for Palace; 'Fauntleroy' going to 
$18,500 for State and getting the 
cream of juve business, and 'Ghost 
Goes West,' giv6h a sweet break by 
Hipp, which will garner $15,000. 

While Palace's Al Gregg pulled 
off some flashy ballyhoo for the Earl 
Carroll show, State's Milt Harris 
and Maury Foladare copped top ex- 
ploitation again for 'Fauntleroy.' 
They ran a 14-day serialization of 
story in a daily sheet, shoved 16 
stills into rOto section, covered 26 
branch libraries and schools with 
lectures, bookmarks and giveaways. 
Estimates for This Week 
Palace (RKO) (3,200; 30-40-60)— 

P^ft3^nSa{fi a p7omiUn|" 
above average $21,000. Last week 
'Happen' (Par) and Bebe Daniels- 
Ben Lyon unit. $18,300, good. 
. Hipp (WB) (3,000; 25-40)— 'Ghost' 
(UA). Nothing 5 to complain at $15,- 
000. Last Week 'Colleen' (WB). 
$16,500. 

State (Loew's) (3,750; 30-35-40)— 
'Fauntleroy* (Selznick). House took 
it out of class of merely a kid's plx 
by selling it shrewdly to adults. Re- 
sult is a very satisfactory $18,500. 
Last week 'Desire' (Par) fell a trifle 
below expectations at $15,100. 

Allen (RKO) (3,000; 25-40)— 'Col- 
leen' (WB) (2d run). Transferred 
from Hipp and holding up nicely 
for $5,500. Three days of 'Round' 
took around $1,500. 'Another Face' 
(Radio) for rest of split week failed 
to make $2,000. 

Stillman (Loew's) (1,872; 25-35). 
— 'Desire*' (Par) (2d run). Excellent 
$6,000; double the usual. Last week 
'Timothy* (Par) only $2,500. 



Louisville on the Dual 
Again; Tever'-'Next' 5G 



Louisville, March 31. 
(Best Exploitation: Strand) 

Duals are back in four of the first 
runs, Loew's State getting a slight 
jump on the others with a fine Fri- 
day opening and some nice notices 
from the critics. 'Petticoat Fever' 
and 'You May Be Next' are coupled, 
and while biz will not be up to 
standard with Lenten opposisb, tak- 
ings are about as good as can be 
expected. Looks like $5,000. 

Brown got off to a good start with 
preview showing of 'Love On' a Bet' 
and should coast in with a fairly 
good £3.400. Local Interest in 'Ev- 
erybody's Old Man* was given added 
impetus by an offer of the manage- 
ment to give fi'ee ticket to every 
bona fide Kentucky Colonel who 
presented his ticket at the doOr; 
This .was a complimentary gesture 
by Irwin Cobb, who telephoned from 
Hollywood extending his greetings 
to all his co-Colonels in the vast 
army of Governor-manufactured 
officers in Kentucky's mythical 
army. Kentuckians don't take the 
honor very seriously, and there is 
no rush of Colonels at the Strand 
b. o. 

National will take some nice biz 
with a well-rounded vaude bill for 
four days, headed by the O'Connor 
Family. Some opposlsh has devel- 
oped at the nearby Drury Lane, 
which in addition to a Saturday 
night free broadcast for a beer 
sponsor, has scheduled a late barn 
dance broadcast, put on by the lo- 
cal CBS station. Admission is 35c. 
and the two-hour frolic will enlist 
the talents of some 30 performers. 

'Colleen' is going it alone for a 
second week at the Mary Anderson, 
and holding up well at $3,200. 

Strand tried to pep things up for 
'Old Man' with the telephoning gag 



from Hollywood, as well as invites 
for all Colonels. Not what could be 
called an exceptional campaign, but 
rating just an edge on the other 
houses. 

Estimates for This Week 
. Loew's State (3,000; 16-25-40)— 
'Petticoat' ; (MG) and 'Next'' (Col), 
dual. Normal activity , for around 
$5,000. Last week 'Three' (UA) took 
okay $.6,400. Opening good, but 
sagged on last three days. 

Rialto (Fourth Ave.) (3,000; 15- 
25-40)— 'Woman Trap* (Par) and 
'Preview' (Par) dual. Nice start 
but slipping as week progresses. No 
names to. pull them in this week, 
and will be satisfied with $4,600. 
Last week 'Pine' (Par) (2d week) 
took $3,800. 

Brown (Ind) (1,500; 15-25-40)— 
•Bet' (RKO) and 'Godfathers' (MG), 
dual. Preview showing Of 'Love* 
helped, and week-end biz counted 
on tO bring in revenue enough to 
carry over balance of week. Look? 
headed for pretty good $3,400. Last 
week 'Obsession* (U) didn't pull so 
well on return visit, and take was 
disappointing $2,500. 

Strand (Fourth Ave.) (1,500; 15- 
25-40)— 'Old Man' (20th) and 'Trou- 
ble* (20th), dual. Apparent effort to 
build Irwin S. Cobb into a succes- 
sor of the late Will. Roge-« seems 
to be going flat. Cobb never was a 
great favbrlte here due to his long 
absence ■ from these parts. 'Old 
Man* doesn't look to arouse the na- 
tives into a rush to see the Padiicah 
humorist, and take Will do gOod to 
reach $3,800. Last week 'Breakfast;' 
(U) and 'Personal' (U), dual, took 
fair $3,500. , ' ' 

Mary Anderson (Libs'on) (1,000; 
15-26-40)— 'Colleen* (WB) (2d week). 
HOlding. Up and aiming for $3,200, 
fair. Last week same film did fine 
$3,800. 

National (Ind) '(2,350; 15-25-40)— 
'Man Hunt' (WB) and five acts of 
vaude headed by O'Connor Family, 
presage some nice biz for a four- day 
stanza. 'St* Louis Kid' (WB) arid 
'Transatlantic' (UA), dual, look 
light for final three days. Gross for 
the seven days probablv. around $3,- 
500. Last week 'Man of Iron' (FN) 
and Blackstone's magic show did 
near-capacity- biz on four-day show- 
ing, but 'Monte Crlsto' and 'Bike 
Rider' (WB)* dual, let it down. 
Good $5,600 on the stanza. 

Alamo (Ind) (900; 16-25)— 'Invis- 
ible Ray' (U) and 'Melody Lingers' 
(UA), dual. Figured for fair $1,300. 
Last week 'Waters' (U) and 'Con 



sents' 1 .MBJ£Ojj^■d^aIv^r4 .t>M^.aK^ , ^ 
'G Man's Revenge' (state rights) 
and 'Dream* (RKO), dual, garnered 
good $1,700. 



'Petticoat' $14,500, 
'Colleen' at $11,500 
But K.C. in Doldrums 



Kansas City, 'March 31. 
(Best Exploitation: Midland) 

'Petticoat Fever" Is setting the 
pace here currently at the Midland. 
'Colleen,' at the Newman, also strong 
at estimated $11,500, but the rest 
of the town is in the doldrums. 

Midland is giving 'PetticoaV wide 
plugging in store windows, on radio 
and in newspapers.. 

Estimates for This Week 

Mainstreet (RKO) (3,200; 25-40)— 
'Road Gang* (WB). Poor $6,000 
loOks tops. Last week 'Pasteur' 
(WB) too classy for this town, 
wound up with fair $7,000. 

Midland (Loew) (4,000; 25-40)— 
'Petticoat Fever' (MG). Film well 
exploited and Loy- Montgomery pull- 
ing big $14^500. Last week 'Faunt- 
leroy' (UA) slipped after good open- 
ing totaling poor $7,500. 

Newman (Par) (1,900; 25-40) — 
'Colleen' (WB). Musical drawing 
big $11,500. Last week 'Lonesome 
Pine' (Par) got $10,200 in nine days, 
good. 

Tower (Rewot) (2,200; 25-35)—. 
'Hell Ship Morgan' (Col) and vaude. 
Combo not doing so forte, fair $G,000 
at best; ," Last week 'Bugle Ann' 
(MG) got excellent $8,500. 

Uptown (Fox) (2,040; 25-40)— 
'Country Doctor' (20tli) (2d week). 
Still okay at probably $5,000. Last 
week, first for 'Doctor,' good $8,400. 



'SUTTER'S $10,000 LEADS 
DENVER; 'DESIRE' $7,000 



Denver, . March 31. 

(Best Exploitation: Orpheum). 

'Sutter's Gold' is copping top 
coin, $10,000, at the Denver and will 
move to the Broadway for second 
run. 'Desire' is strong and nearly 
doubling Denham's average at 
$7,000. 

Shrine Circus grossed $10,000 in 
eight performances and hurt pic- 
ture grosses some, 

Orpheum's exploitation, which led 
the town, included an. early morn- 
ing showing of 'Wife vs. Sec,' with 
1,100 working girls attending and 
served with breakfast furnished by 
a restaurant. 

Estimates for This Week 

Aladdin (Huffman) (1,500; 2-5-40- 
50)— 'Little Lord Fauntleroy' (JJA) 



Everything in LA. s Favor 'Cept 
Biz; Tine H.O., Leader, $16,000, 
'Prisoner $25,080, 'Snowed' 9G 



(2d week). Fair $3,000 for hold- 
over. Last week $5,000, steady 
business, 

Broadway (Huffman) (1,500; 25- 
40)— 'Colleen' (WB) (2d run). Fol- 
lowing week at the Denver, $2,000 
here. Last week 'Doctor' (20th) 
(3rd run) turned in $2,500, neat. 

Center (Allan) (1,500; 20-25-35)— 
'Leathernecks' (Rep) and stage 
show. Combo getting $2,500. Last 
week 'Hitch Hike* (Rep) arid stage 
show turned in nice $3,000. 

Den ham (Cooper) (1,500; 25-35r 
40c)— 'Desire' (Par)i Well over 
average at $7,000. Last week 'Pre- 
view' (Par) and Bowes amateurs 
copped $8,000. 

Denver (Huffman) (2,500; 25-35- 
50) — 'Sutter* (U) and stage, band. 
Leads town with $10,000. Last 
week 'Colleen* (WB), $9,500. 

Orpheum (RKO) (2,600; 25-35- 
40)— 'Wife vs. Secretary' (MG) (2d 
week). Holding up on exploitation 
to $5,300. Last week $9,000 earned 
its right to stay secOnd Week, 

Paramount (Huffman) (2,000; 25- 
40)— 'Walking Dead* (WB), and 
•Boulder Dam' (WB). Dual attract- 
ing $3,000. Last week 'Next Time' 
(U), and 'Waters' (U), $3,500, 
above, average; 



'Colleen' With 




Washington, March 31. 
(Best Exploitation: Fox). 



right fiow out With, outdoor spots 
yet to open, evenings are keeping 
the b. o. "boVe board. Fact that 
only two new pics opened this. week 
is keeping total gross below' aver- ■ 
age, although resulting spreading 
out of customers is giving every- 
body satisfactory take. 

Fox is on top with 'Petticoat 
Fever,' and its vaudeyillel 'Colleen,' 
at Earle, can thank Paul Lukas' 
personal appearance for above aver- 
age figure. 

Two holdovers offer interesting 
angles. First is 'PasteUr,' which 
local WB office feared because of 
strictly class angle,' but- which is 
being pushed by critics and bally 
into third downtown week. Other 
is revival Of 'Henry 8tb' which en- 
ters second week On mnlnstem and 
is topping man> fiist-ru' s in local 
foreign flicker house. 

Best exploitation honors go to 
Fox for 'Petticoat Fever.' Pic is 
natural for tie-rlns and house went 
to town with stores and fashion 
pages. 

Estimates for This Week 
Earle (WB) (2,424; 25-35-40-60- 
70)— 'Colleen' (WB) and vaude. 
Pic's names and Paul Lukas on 
stage offsetting reviews. Shooting 
at good $19,000. Last week 'Brides' 
(FN) and Bowes' amateurs, good 
$18,000. 

FoX (Loew) (3,424; 25-35-60) — 
'Petticoat' (MG) arid vaude. Lav- 
ish bally pulling nice $23,000. Last 
week 'Old Man' (Fox) and Buddy 
Rogers on stage took fair $19,000. 

Palace (Loew) (2.363; 25-35-60)— 
'Times' (UA.) (2d week). Slipping 
to fair $9,000. Last week big but 
no sock at $22,000. 

Keith's (RKO) (1,830; 25-35-60)— 
•Fleet' (RKO) (4th week). Slipped 
over weekend and will come out 
tonight (31) with oke $7,000 if or five 
days. Last week big $10,000. 

Met (WB) (25-40) — 'Pasteur* 
(WB) (3d week). Looking at nice 
$4,500. Last week surprisingly nice 
$8,000. 

Columbia (Loew) (1,853; 25-40)— 
'Wife Vs. Sec' '(MO) (2d run). Re- 
peat after two big weeks at Pal- 
ace getting good $5,000. Last week 
'Goes' (Par) after nice week at Fox 
took good $5,000. 

Belasoo (Radln) (1,100; 25-35-50- 
60)— 'Henry' (UA). Winds up first 
week of revival today (31) with nice 
$4,500 and will stick. 



Los, Angeles, March 31. 
(Best Exploitation: Chinese, State) 

Weather current stanza is. plenty 
peppy and just type that should 
mean business. But trade is jus; 
so-so and bit shy of the. lethargic 
state, 

Paramount playing 'Lonesome 
Pine' In second week Is out in front 
oh individual grossing with around 
$16,000 in sight. 'Shark Island' a 
Chinese and State heavily exploited 
but not so forte with the. femmes. 
Heavy 'trade is at nights with the 
male trade being in predominance. 
Week will bring around $26,000 ti- 
the two houses which is pretty good. 

Hollywood and Downtown have 
'Snowed Under' which. is a just so- 
so money magnet, not meaning any- 
thing at either hbuse.- 'These Three' 
held over for second week at Pan- 
tages and RKO off around 40 c ,i> 
from initial week but take is satis- 
factory for the extended time. 

'Rhodes,' a British Gaumont iriir 
portatlon, off with fanfare of trum- 
pets at Four Star: 

'Shark Island' at Chinese an 
State way out in van op' exploita- 
tion. Had full .serialization in 
Evening News, five page special 
section in News, both morning am! 
evening on opening day, including 
co-Op ads, editorial matter and pic- 
tures. Street car . company was 
promoted- for full showing, in 1.040 
cars of twb color art, with printihp 
being only expense. On outside cars 
had three color cards. Also went 
strong on window tieUps in down- 
town area on replicas of Dr. Mudd 
and had spot announcements over 
eight radio stations in advance. 

Estimates for This Week 
Chinese (Grauman) (2,028; 30- 
40-55)— 'Shark Island' (20th). Get- 
ting heavy night trade which should 
bring take on eight days to around 
fair $10,000. Last week 'Wife vs. 

111 ^^^^^W{^>% € 



Sarecky Goes U 

Hollywood, March 31. 
After four years as a serial pro- 
ducer at Republic, Barney Sarecky 
swings over to Universal as a su- 
pervisor. 

J. Lawrence Wiokland takes over 
the next cliff-hanger, 'Vigilantes 
Are Coming,' at Republic. 



m^r'^mttsmrtg' - ' x ew" ' ?cen • 
turles behind calculations with an 
oke $10,200. 

Downtown (WB) (1,800; 30-35- 
40)— 'Snowed Under'; (FN). No 
whizbarig" by any means. Won't do 
over weak $4,000. Last week 'Road 
Gang' (WB). Just bit above what 
-was figured, hitting over $5,600, 
which, however, nothing brag about, 

Filmarte (FOx), (900; 40-55)— 
'Fang* (RKO) (2d week). House 
canvass by phone and literature 
helping lots'. Will do around $1,800. 
Last week, first, was just what they 
wanted, $2,200. 

Fou.- Star (Fox) (900; 30-35)— 
'Rhodes' (G-B). Campaigned 
heavily in advance and with $1 top 
premiere as starter this, one .gar- 
nered nice opening notices and 
should for first week hit close to 
$5,700. Last week. 'Bugle Aim' 
(M-G) third and final week, for flvo 
day windup came home with little 
short, of $1,100, which is tough for 
house. 

Hollywood (WB) (2,756; 30-35- 
40-65)— 'Sn.o wed Under' . (FN). 
Doing everything to make this one 
grab odd ends of coin and with two 
previews to help be plency lucky to 
hit the $4,700 mark. Last week 
'Road Gang* (WB). Not what they 
care for here so had hard plodding 
to windup with little short of $4,700. 

Pantages (Pan) (2.700; f5-.' , 5-40- 
55)— These Three' (UA) (2d week). 
House still out in front over RKO 
with same attraction and for hold- 
over stanza has $C,500 in sight. Las. 
week, first, came through in good 
style to an $11,000 windup. Plent.v 
profit. 

Paramount (Partmar) (3,595; 30- 
40-55)— 'Pine' (Par) (2d week) and 
stage show. Pic fs'clrawlng quite a 
bit repeat trade and will come 
through with a good $1G,000 fo:« Vm- 
final week which is boastful busi- 
ness. Last Aveek went above opti- 
mistic expectations and wound up 
with a very, very big $22,000. 

RKO (2,950; 25-35-40'-ou)— 'Thew- 
Three' (UA) (2d week). Trade it- 
substantial though shy on tho mal<" 
end for the holdover week which 
Will breeze out after a 55.500 take. 
Last week, first, was & half a gravid 
behind predictions but had plenty 
profit at the $8,000 flgu'-o. 

State (Loev/-Fox) (2,0:'4; 30-40- 
55)— 'Shark Island' (?0th). Trade 
here is mostly men and the growing 
up lads: Will run to around 8 1.5,00'- 
on eight dayn. which Is ;?ood to 
this house: Last week 'Wife vs 
Sec' (MG). Went a little abovr 
what was expec od to bow out with 
bit short of $14,300. 

United Artists (Fox-UA) (2.100; 
30-40-55)— 'Wife vs. Sec' (M(J>. 
Move over from Siiite will give 
house winning .stansra of eight day.-- 
with the Income hUtliuc arounrf 
$5,500. Last week 'Doctor' (20th) 
Milked the downtown area afte' 
moveover from State and cnrralec". 
around $4,200 which is almost smart 
money for house. 



1 



10 



VARIETY 



PICT MB E CROSSES 



Vednesda y, April 1, 1935 



Lent Don't Mean a Thing in Boston; 
'Golan Good $25,000, Tnese 3' 29G 



Boston, March 31. 
(Best Exploitation: Loew's) 

Film trade here shows little effect 
from Lent, even with Holy Week 
just around the corner. Out-of- 
town customers have reduced in 
numbers as result of the flood; but 
otherwise biz is. satisfactory along 
the flicker stem. 

•Colleen,' at the Met, with a Stage 
show led by Eddie Garr, looks o.k. 
at $25,000 gait; 'These Three' day 
and date at the Orph and State will 
induce a total of about $29,000 
through the gates. Tolles CO- 
miuues/ Frenchy stage show at the 
Keith -Boston, holds over after 
smash opening week, and looks like 
$22,500 for second frame, with 'Don't 
Get Personal' on the screen.. 

-'Sutter's Gold/ .at the ' Memorial, 
Is no bonanza, and $9,000 -will- be 
about the limit. Par and Fenway 
okay with 'Country Doctor' and 
'Widow from Monte Carlo,' dualled. 

. Joe DiPesa and. his Loew's ex- 
plolteers uncorked an ambitious, 
campaign on 'These Three/, which- 
included a good newspaper contest, 
radio contest, clothing tieups in 
three department stores, a flock' of 
window tie-ups, some nice . advance 
roto breaks,- and a boom newspaper 
campaign . bolstered by national 
splash, 

Estimates for This Week 
et ,<M&P) (4,200; 35-50-65)-^ 
•Colleen' *(WB) and stage show. 
GettIng.!'okay b, o. reaction! ; attd 
aiming at $26,000. 'Lonesome Plrie' 
(Par>>n<nd Paul Lukas on Stage had 
plerityi' <at company last Week, easing 
in around $29,000 throifgh -the 

Keith-Boston (RKO) (-3,1)00; 35- 
60-65)^Dbh't Get .Personal' - <U) 
•Folle^bmiques,' 4h;:RKO-prodjieed 
stage 'SnOw;: Hi,tting % jwt gajt at 
$22,500; . . Pie is) new-, although; the 
stage show Is h,. . Last week j'Co- 
miquesVand 'Loye on a Bet' (RKOJi 
broke house records for, vail "weeks 
6ans holidays, at $3t;80p. . < 

Orpheum 1 (Ldew) XfcOOO ; 25.-35-40- 
50)r^Tfte>se T'hcjefe' (UA) single.' 
Good ~ in'd points to. good' 

$15,000;\ H;- ; ' 'Wife vsi jSec'' 

(MG).tei&,weektfzzled to less, than' 

— *The«e. T>u%e' (UA). Great. .breaks.': 
from Jh^ crljc" and screen .edition of! 
banned; legit 'Children's Hbur':%ill. 
add jti#.^ab6ut $14,000 hesre-.v "ystyi 
good. ''Wife Vs. Sec' (MG)\ Vety. 
lame In 2d Week, around 19^000, 

Keith Memorial (RK€>). -X2;90O; ■ 
,25-36-50)— 'Sutter's Gold' Stu.t~ 
terlng at, $9,000. 'EOve -Before 
Breakfast' (U) not so hot last - w eek 
at $10,000. • ■ »' i-' - ;.--' 

Paramount (M&P) ' (-1,800; .,'25-. 
50)— 'Country Doctor'; . (20th) aria 
•Widow from Morite.Carlo' ,(WB\>. 
dual, 2d and 1st run. ..Satisfactory; 
•combo, at $7,500. Last week '.Mod- 
ern Times' (UA) and- ?GiVe;Us This 
Night' (Par),, dual. Very good. $9;000. 

Fenway (M&P) (1,600 1: 25-30-40-. 
50)— 'Country Dr v ' . : (?0th) and 
•Monte Carlo' (WB); .dual. Excel' 
lent duo for this stand;- promising' 
$5,000 Or better. Last 'Wfiek $6,000 
on 'Times' (UA) and .'This; Night'; 
(Par)'i double. ' . 

Seollay (M&P) (2,700; 25-.36-40- 
60)— 'Times' CUA) and .'Shark Is« 
land' (20th), dual, Excellent $7,000 
indicated. Last week $5,500 for 
•Klondike' (Par) and 'Had to Hap- 
pen' (20th), dual. 

'FLEET STANDS OUT IN 
MONTREAL WITH 14G 



(FN) and 'Saturday Night* (FN). 
Liable to build on word-of -mouth 
to $8,000. Last week> house did 
nicely on good exploitation with 
'O'Shaughnessy' (M.Q) and 'In the 
Air' (MG) at $6,500. 

Loew's (M.T.Co.) (3,200; 50)— 
•Happen' (20th) and 'Song and 
Dance" (20th), with six acts of 
va.ude. May get $9,000. Last week, 
'Next Time' - (U) and 'Dancing 
Feet' (Emp) with stage show, $8,000. 

Princess (CT)- (2,800 ; 50)— 'Gen- 
tleman' (UA). British go well , at 
this house; probabjy . $7;000; Last 
week, 'Round' (Col) and 'Wolf 
(Col), $5,000. 

Cinema de Pari* (France-Film) 
(600; 50) j rr'Sous ; La< Terreur' and 
•Votr6 SOrrire'- at. $800 about the 
same as .last 1 week for JAmants et 
Voleurs' and. .'Le. Chert de sa Con- 
cierge.' 

St. Deni (France-Film) (2,300; 
34)— 'Le "Vertlge*. and. 'Haut comme 
trois Pommes.' Should, see $4,000. 
Last , week', >Le Bebe de: l'Escadron' 
and 'Tou'che a ,Toyt, r $3*500. 



10NES0ME PINE' $3,900, 
NICE MONEY IN LINCOLN 



. Montreal, March 31; 
(Best ; Exploitation: Palace) 

Last week dented' grosses all ' over ■ 
and the next two will be the diffi- 
cult time, so all first-runs are out 
with good- bills currently' :ih effort 
to stem the ebbing tide. '. 

Palace has the standout with 
•Follow , the Fleet/- which is -being 
exploited more heavily than 'any- 
thing for weeks past; ..George Rot- 
sky expects $14;0,00; the Astaire- 
Rogers combo rating high here. 
Capitol has attractive bill in 'Potrir 
fled Forest' and 'Every Saturday 
Night/ Bishop looking for $8,000! 
Loew's goes into regular vaude, six 
acts, and 'It Had to Happen'- and 
'Song and Dance Man' for maybe 
$9,000. 

With every soft drink counter iiv 
town streamered with 'Fleet' post- 
ers: 150' cars in a police-accom- 
panied parade down the main 
streets Saturday afternoon: 1.500. 
double streamers feauring the seven 
Irving Berlin songs which are also 
plugged with the Palace show on 
radio and all cabarets, nite clubs 
and hotels orcbs playing them and 
giving credit to pic arid Palace, 
Rotsky has the town in a riot oX ex- 
ploiting activities this wce!<. ■ ' 
Estimates for This Week 

Palace (FP) (2,700; 50)— 'Fleet' 
(RKO). Thin would wow tin" town 
ahy other week and should get 514.- 
000. Last week, 'Annie' (Par), light 
at £6,500. 

Capitol (FP) (2,700; 50)— 'Forest' 



Lincoln, March 31. 
-(-Best itatipir.; Stuart), 

. Plugging , wfth' national ' ads' \yh Ich! 
crowded the daily papers, 'Lonesome. 
Pine'; is -on the ftrail of gome- "pretty/ 
decent, "money at. the "Stuart; - will- 
come ., near $3,300 . : i.n : -"Vj*Jl-T.-^rbi6»" 
ability: This makes' the. House Strang 
'■Jtor .a^^olid month and the.;flrst al^ 
; pro'flt inontl) /lt'-lia^' see^VIn' a -long 
time.; itent Haisii't ;seemed ; able to 1 
.dent.it -iieVcetitibly^ either. * 

Dropping 1 the Colonial this week; 
the Vte.H,' Cooper, string is entering,- 
the battle strongly; by , faking, the 
^aetio ji . policy q£: the. , house almost., in.& 
•tact ovej? to -."the ; LibeV^y at 'a rediicf> 
tipri in price... .Where single feafiures 
were y ef£ered ■second run 'On a -split 
week -basis- at the Liberty . ior lCi-lS-* 

c.tn'.eg,: Upli&\ the. week;; and* "-run fOr 
jft!dune.Va,ny:tiinei rrhis %'Ui glace 1 it 
ih-'dlreci; 'opposition "to\. the Kiva. 
WesUah^.opposish' House.;; ., 
, Plain', tft'jmove'.the' gr^.d^--A sec- 
bnds.ov'er. tQ'the'Orph.e^voiil Ja dual 
basis" us soon as* y^ud^itns:.o T vt; Mi"' 
lo6k3 Aike .thev^ 

be:-' ''^Vegtte v .'|Lli; thr'6\igK the-sumi 
;nie'r. . • •","■> ' ' -< \ ■ A ; ; ; • 

, : EsfinS^tey for. "ttti? .Weeic ; 
'." C<j(ohfar.f (LTC;) ^SSOiMo^)^ 
'Man Hunt' (WB) f op; 4.: days, until 
'tfie •-house.' closed (29)..' .- Took $500, 
~t&7\ifai;we<ik ! . •NeVaaa' . (Par) iand- 
'Red Wagon' .'(Fi)), split- $9p0» -oke. 
Ji H. Cooper, dropped this house and, 
it -goes dark/ ' 

Lincbrri <LTC) (1,600; it>-20T25)— 
7pplleeh v (WB) f : No whiz and. will 
be; -glad to. get away! with $2,500, a 
littlje over /average*. Last, 'week 
'Petrified . Fdfest* (WB) got along 
■tvell by word of mouth ahd ; pleased 
tl}ose who : saw it . around ^2>300, 
fairly' good. " 

• Orpheum (LTC) (1,350; 10-15-20- 
25-55- > 40)^Saturday Night' (20th) 
and r stage show, Harry ,. Clark's 
'March Of R.hythm' unit for three 
days, then fourldays of . the dual .'In- 
visible Ray'- (U) and 'Big Broadcast' 
(Par). HTaude end of the week nOt 
as strong as usual and the lulL hurt, 
hear $2,000, not so forte. Last week 
, 'Monte Carlo' (WB) with 'Rainbow 
Revue' three, days; 'Provue Murder 
Mystery 4 (Par) with. Benny Meroff 
On stage two days; thon 'So Red the 
Rose: (Par) three days,, stretch of- 
fciglit days took top. coin,for^.the spot' 
In Some time," $4,400, Very " nioe. 
-Stuart. (Li.CV (1.90.0: ,10^25-40)^ 
!Pine;-'(Pfti').. - Bolstered; by a: tlifee- 
«|ua;rter, page' . national " id ih both 
dailies. -aThd various- .llftle gags, 
shwld. ge't'^away wlih : $3,900 pn the 
week, fancy money,. Newspapers 
gave nice help, to! the/flb^V tOo, Last 
week:. 'Rose.. Marie'- /(MG) pitching 
right-to the last da/ got $4 ; 100. ' 
. Varsity IWestland) (1.100: 10-20- 
26)>r-<Third Floor' Back'. (GB) and 
'Don't .Gamble' (Col.), - dual. \Vith 
.$900. possibilities, not so hot. Last 
week 'Soctetv FeVav' (Inv.) and 
'Song fdr'Tou' .(Col) good old br'odie 
at $750. • • • 



der* and Harry Howard's 'Going 
Hollywood' stage unit. 'Love Before 
Breakfast/ dualled with 'First a 
Girl/ is faring mildly at the Indiana 
with a probable take of $6,800 in 
sight. Nothing else has its head 
above water. 

Exploiters quiet this week as a 
whole. The Indiana's campaign on 
•Love Before' Breakfast/ particular- 
ly its teaser display ads, the only 
v one of any importance. 

, Estimate* for this Week . . 

Apollo (Fourth Ave.) (1,100; 25- 
40)— 'Colleen' (WB) (2d week). All 
right at $2,600. Last -week an okay 
$5,000 in its initial stanza. 

Circle (Monarch) (2,600; 25-40)-r- 
'Give Us This Night' (Par) and 
'Preview Murder*. (Par), dual. 
Opened, day early when previous 
program flopped, but hot doing any- 
thing at $2,800, weak. Last week 
'Klondike Annie' (Par) repeated on 
dual with 'Woman Trap* (Par), 
yanked' after, six days to bad $2,000 
take. 

Indiana (Monarch) (3,100; 25-40) 
— 'Love Before Breakfast' ! (U) 
dualled with •First, a. Girl' (;GB). 
Former pic.' plugged the . more; and 
responsible for fairish $5,800. Last 
week 'Lonesome Pine* (Par) on .dual 
with *F Man' (Par) finished okay 
at $6,500. 

Loew's (2,800; 25-40)— 'Robin 
Hood' (MG)- and 'you May Be Next' 
(Col), dual. Warner Baxter played 
up big because he usually means 
something locally, but not much at 
$4,150. Last week 'These Three' 
(UA) better ait $4,900. 

Lyria (Olson) (2,000; 25-30-40).-^ 
'Snowed Under' (WB) and 'Going 
Hollywood* stage unit. Both at- 
tractions shared equal space in ad- 
vertising, all right at $7,500; Last 
week 'Leathernecks* (Rep.) and 
Bowes' ams did a record-breaking 
$13,200 to establish an all-time at- 
tendance, record for the house. 
Grosses have been bigger when 
higher price scales were in effect, 
however. 



Coney Litres B'klyn 
Bat Biz 0K 9 Klondike' 



INDPLS. LANGUID 



Influx 



Means. Little — 'Breakfast' 
Dual Fair $5^800 ' 



Indianapolis, .Ma rch $1, 
State high school basketball finals 
and the accompanying radio broad- 
fasts- throughout the day and eve- 
ning as well as the lure of the 
American "bowling congress oham- 
oionships being held locally are !not 
helping the do\Vnto\y.h theatres ifle- 
spite the fact that! "an" estima'tpd 
25,000 extra visitoi'.i%-ete in ;tdwft 
over the weekend! 'B^^bflWeS.'ggily 
i erally languished a&A-;^w.g[SfiS'-^re 
' ordinary .' The usualw- c'ojp'ijstent 
Lyric leads with ah litVerage^^T.noo 
on its vaudnim bill of 'Snowed Un- 



Influx of splendid spring weather 
with multitudes getting into • their 
petrel Wagons and moving to Coney 
Island. boardwalk, parks 'and 
menageries;; 'Zoo reports thriving 
biz at free gate turnstiles while pix 
!byer weekend received temporary 
setback due to blue skies. 
• 'Flickers this week in ace division 
with [Fox and Met topping all other 
downtpwn deluxers. MLet with 
Chaplin flicker, 'Modern. Times' 
pjus Garple. Lombard in 'Love Be- 
f ore.Brealtfast' getting great notices 
rand steady patronage with plenty 
of . attention froth school kids and 
mothers. Met will receive fine $20,- 
000 for week. At the Paramount. 
'Klondike Artnie* looks $13,000, okay. 

Though Met and Fox are leading 
town, Albee- with 'Love on si.. Bet*, 
arid ^Every Saturday Night' will 
manage to survive with satisfactory 
grosses. Strand and Fulton Play- 
house also in the bucks with good 
fare on screen. 

Met and Par's display copy in lo- 
cal gazettes on this week's show- 
ings are provocative. Par stressing 
'come early and save 60% angle 
while. Met concentrating on 'Loew 
Spring Festival' gag. with -bird bor^ 
dei-s decorating display copy. 

Estimates for This Week 
Paramount (4,000; 25-35-50) — 
'Klondike Annie' (Par). West looks 
like- okay" $13,000. Last week 'Col- 
leen* (WB) grabbed off $14;000. Vin- 
cent Richards appearance on stage 
in badminton no . dice. Gag, . al- 
though hovel and productive' of 
iple'nty free space in dailies received 
scant .approval from: patrons. Stunt 
appealing evidently only to carriage 
trade. Harold Lloyd next week. 

Fox (4,000; 25-35-50)— 'Hell Ship 
Morgan' (Col) and 'Spy ,77' (FD), 
Drawing healthy $15,000.. The Mon- 
day night amateur hour's attend- 
ance strong as ever. Last week 
•Rhodes' (GB) and "Don't Gamble 
on Love* (Col), $14,000; fine. 

Loew*s Met (3,400; 25-35-50)— 
'Modern' Times' (UA) and 'Love Be- 
fore Breakfast' -(U). House could 
•have done well enough with Chap- 
lin picture alOne; but- figured an- 
other on screen Wouldn't hurt. 
Drawing swell crowds, good notices 
ahd. looks to get peachy $20,000. 
Last week 'Robin Hood' (MG) and 
'TOugh Guy* (MG) good $16,000. 
•" Albee (3,400; 25-35-40)— 'Love on 
a Bet' (RKO) and 'Every Saturday 
Night' (RKO). Okay $13,000 antici- 
pated. House offering Amateur 
show Wednesday nights to good re- 
sults. Last week 'Follow Fleet' 
(RKO) (2nd week), $16,000, good. 
., Strand (2,000; 25-35-50)— 'Brides 
^re Like That' (WB) and 'Lady 
"Secrets' (WB). Expects to bring in 
$5,500, good; Last week 'Walking 
Dead* (WB) and 'Song of Saddle' 
(Rop), $5,000, okay. 



PR0V. 1ST RUNS GO 100% 
DUAL; 'y-mV $13,500 



Providence, March 31. 
(Best Exploitation i. Loew's) 

Every picture Btand downtown is 
sporting duals, with opposish plenty 
tough. Long shows cutting down 
the chances for a real killing, but 
the going ig okay at several spots, 
especially Loew's with 'These Three* 
and Tou May Be Next/ 

Next best bet is Fay's where 
Count Berni Vici's stage show is 
largely responsible for the business. 
Other three spots, Albee, Majestic 
and Strand, are standing up okay, 
but latter- two are expected to out- 
distance . Albee's twin bill, 'Thou- 
sand Candles' and 'Silly Billies/ . 

•Old Man' and 'Gentle Julie/ Ma- 
jestic program, surprising many 
with neat going; While '13 Hours' 
and 'Dancing Feet' at Strand keep- 
ing close on the heels of Opposish 
house. A v. • 

Loew's! sure of hitting $13,500 with 
the help- of a nifty .campaign for this 
time of the year. Howard Burk- 
hardt was successful . in selling 
Providence merchants much space, 
for co-op advertising which' did 
much to work up interest in 'Three.* 
Two department stores and. Hood's 
Milk bought 7 space in the town's 
leading rag plugging the picture, 
Town was flooded with routine stuff, 
and in addition there were 2.50 
choice spots noted with window dis- 
plays. 

Estimates for Thie Week 
Loew's State (3,200; .15-25-40)-* 
'Three' (UA) and 'Next* (Col). Crit- 
ics attracted attention by shaking 
the skeleton and telling, the public 
that picture is .based on the 'Chil- 
dren's Houi 1 / Capacity biz over the 
week-end.- Four shows a day Cut- 
ting down the' chances! for a better 
Break* but house will be plenty sat- 
isfied with $*3,6Q0:. Last Week 'Shark 
Island' (20th) "and 'Bugle Ann' 
(MG) stepped along to lead the 
town with- $11,200 gross; oke. 
. Fay's! (2,000; 15-25-40)— 'Bridge of 
Sighs" (Chest) and 'Spices of 1936' 
unit. Te'ry , little play for screen 
far* and stage show is drawing the 
natives;. $7,500, biggest . house has 
had in months; ' Last week 'Man 
Hunt' (WB) a so-so, $6,000. 
. Strand (Indie) (2,200; 15-25-40)— 
'13 Hours' (Par) and 'Dancing Feet' 
(Rep). Swell opening day put it 

Week 'Woman Trap' (Par) and 'Bar 
20' (Par), dual, slow on four-day 
i'Un at $8,800. 

Majestic (Fay) (2,200; 15-25-40)-^ 
'Old Man' (20th) and 'Julie* (20th). 
Raves for Cobb a help, but Lent atnd 
opposish not likely " to give house 
chance to crack more than $6,500, 
just okay. Last - week 'Colleen' 
(WB) got off to a great start, and 
even with slide later In the week 
got $8,400. .. 

RKO Albee (2,500; 15-25-40)— 
'Billies' (RKO) and 'Thousand Can- 
dles' (Rep). Circumstances are> 
against it for real, good 'showing, 
but $5,500 gives house a dip into 
the black. Last, week 'Breakfast! 
(U) and 'Leathernecks' (Rep) okay 
at $5,850. 



Gov't 




taunty; as 

DESRE/ 13G, 
s Lt 




- . s . t> Lou ! s . March 31. 
(Best Exploitation: Orpheum) 

The two remaining downtown de- 
luxers, Loew's and Orpheum, are 
fighting it out this week for town's 
best business, each- house having a 
single screen feature and crowding 
In as many shows a day as possible 
Loew's with 'Lord Fauntleroy' ^ 
expected to cop ( the most gravy 
With, a take close to $15,000, while 
Orpheum, with: Dietrich -Cooper's 
'Desire/ will be close runher-up 
with a b.b. count of $13,000. Small 
seating, capacity of. Orpheum is be- 
ing offset » this week by manage- 
ment jamming in six. shows daily. 
" Closing'' of Ambassador, F&M's 
downtown ' deluxer, was confus- 
ing. With all of newspaper, pub- 
licity announcing closing and rea- 
sons for it, natives apparently 
thought house was closed before it 
finally shuttered and biz for final 
week was worst In history of house. 
. Fox in midtown appears to have 
fle-ld to itself; so far as b.o. collec- 
tions are Concerned as 'Sutter's 
Gold* and .'House of a Thousand 
Candles' should double biz done at 
Shubert-Rialto where the dualer is. 
•Walking Dead' and 'Silly Bijiies;' 
Missouri is struggling along with 
second run . features . and is doing 
that kind of business, Grand Opera 
House, still sticking to combo policy, 
is finding going «efitiag tougher each 
week. . \3Hj&rte'-'--:> ! ' 
• 'Dinty* M0fi9»>; and Homer Har- 
mon, guiding lights for WB's chain 
here, put -over a thorough exploita- 
tion -campaign for 'Desire/ 
* Estimates for This Week 
Fox (F&M) (6,038; 26-35-55)— 
•Sutter's Gold' (U) and 'Thousand 
Candles' (Rep); Geared for an $11,-" 
200 week, good. Last Week 'Rhodes' 
(GB) and 'Don't Gamble With Love' 
(Col). Finished with $10,300, fair. 

Ambassador (F&M) (3,018; 25-35- 
40)— Shuttered. Last week 'Chan at 
Circus' <20th) and 'Jimmy Valen- 
tine' (Rep) i worst week in history of 



(Continued from page 5) 

nesses for both sides that he 're- 
gretted' very much continued at- 
tacks oh personalities which char- 
acterized the long battle. Petten- 
gilPs rebuke, followed bombshell 
.dropped by Allied States counsel* 
attacking integrity of Rev. Dr; 'jo 
sCph Daly, representative of the 
Bishops' Committee of the Catholic 
Church. 

Legion of Decency spokesman was 
scored in a long telegram from Ar- 
thur D: Maguire, presideiit ' of the 
Detroit- Council of Catholic Organi- 
zations,, who charged. that. -the priest- 
had; been 'coached* for 'his : tal^ 'he-'- 
fore the' committee by Martin Qui - 
ley, publisher of Motion Picture 
Herald. Qulgley, lay member of the 
Legion committee on films, was de- 
scribed by Maguire as 'the prod- 
ucers' Catholic contact man.' Father 
Daly exceeded his authority in 
claiming" to represent the CathOlic 
population, Maguire charged, and 
his statement opposing the. Pettenr 
gill bill was a 'canned' statement 
inspired by Qulgley! 

Pettijohn's Bri 

Indignant objection to the tele- 
gram was raised by Charles C. Pet- 
ti john; ' Hays • attorney, who bounced- 
from his 'chair" to defend QuigJey. 
Pettijohn sought- permission to an-, 
swer, 'after due deliberation/ the- 
Maguire telegram. Qu.igle-y is 'a 
man whose character and integrity 
cannot be questioned/ 'Hays' law- 
yer insisted. 

'Shirley Temple has done more to 
put Fox on its feet than Mr. Kent 
and all the rest' of the company put 
together/ was claim of Abram F. 
Myers, general counsel for Allied 
States, who launched a bitter aN 
tack on testimony given the com- 
mittee by Sidney R. Kent and 
George J. Schaefcr. Evidence sub- 



neying - house-. wasHsTdsedv' :;: 
Shubert-Rialto (Wfc) (1,725; 25> 
35-55)— 'Walking . Dead' (WB) and 
•Silly Biflfesr(RKO). ;Not much, ap- 
pear in this dualer, .$5,200 all in 
sight. Last week 'Plrie' (Par) and 
shorts collected $7,100 for nice sec- 
ond week. 

Orpheum (WB) (1,950; 25-35-55) 
— 'Desire' (Par), Six shows a day 
will enable this small house to gar- 
ner around $12,800. Last week 'Col- 
leen' (WB) and shorts, satisfactory 
week with $11,300 in strong box at 
end of run. 

Loew's (3,162; 25-35-55)— 'Little 
Lord Fauntleroy' (UA). Should be 
tops of the town in . b.o. take with 
$14;«00. "Last week 'Shark Island' 
(20th) and 'BUgle Ann'. (MG), Mis- 
souri angle oh 'Ann' enabled house 
to do $11,900, only fair for this de- 

Missouri (F&M) .(3.514; 25-40)— 
'Don't Get Personal (U) and 'Here 
Comes Trouble' (U), Won't do 
much better than $4,300, poor. Last 
week 'Ghost Goes West' (UA) and 
'Every Saturday Night* (20th)' col- 
lected $4,700, below average. 

Grand Opera House (Ind) (2.200; 
15725-35)— 'Morals of Marcus' (GB}. 
$3,200 is all in sight for this house 
this week, fair. Last week 'Conil- 
dentiaV (Mas) and vaudeville, 
dropped , to $2,800 for less, than me- 
diocre play.. 



mitted by Myers, to show that, pro- 
ducers were exercising death . grip 
on Nathan Yamins,- Fall River Indie, 
was openly questioned by Pettijohn, 
who requested. its, submission to the 
D.- J. f or;.a -checkup.- - . ' . 

The 'Tiffany Franchise? contr 
sponsored by a group' bf ' exhibitors, 
including Myers, was dragged.' into 
the limelight fey Pettijohn in his 42- 
page brief. .'Describing it as. the 
'block booklngest, blind- buyingest' 
contract ever Written, Pettijohn said 
that the sponsors of the contr 
'traveled, luxuriously over the coun- 
try, stopping at the finest hotels in 
the land, trying to unload tliat kind 
of contract, on the. Independent ex- 
hibitors of America/ The five-year 
contract was defended 'by Myers, 
who said it 'accomplished more than 
anything to bring down picture 
prices and give" the exhibitors a 
^realc/ " : 

Pettijohn also introduced a legal 
brief,' "challenging constitutionality 
of all pending legislation seeking 
Federal control of motion pictures. 
Citing the Paramount case and 
other findings by the Federal Trade 
Cqmrnission, Pettijohn concluded 
that 'under the rights' guaranteed 
By the Fifth Amendment the Con- 
gress has no power to subject tne 
motion picture industry to 
regulation, control and price n'x.m^ 
<lnd should this legislation lie en- 
acted it will not be uphold by tn 
courts/ 



VJ^* , " .'* » 

atifonesday, April;!, 1936 VARIETY i£ 




12 



VARIETY 



..When You Step Out With 11 1* 
of Entertainment In The Big 





BROADWAY, HOLLYWOOD, 
AND HARLEM MERGED 
AL'S GREATEST SHOW 
SINCE JAZZ SINGER'"!* 




AND HI 
BAN! 



^ Bill Ullmtin, Fawcett Pub.; Harry 
~ Neimeyer, St. Louis Post-Dispatch; 
Jimmy Fidler, radio-reviewer. 



WM. 



ing-a , 'You're the Cure 



ORPHfeUM . . 

MICHIGAN . . 
INDIANA . , 

MAIN ST. . . . 
DOWNTOWN 

WARNER . . . 
MARY ANDERSON 

WARNER . . . 



INDIA 
KAN- 
LOS / 
LQ5 / 



EAST AND WEST. 

i 

BOOKED BY THE BEST 
FOR EASTER! 



STANLEY . . 
METROPOLITAN 
GREAT LAKES 
KEITH'S . . 
HIPPODROME 
PALACE 
MAJESTIC 
VICTORY . . 



BALTIMORE 
. BOSTON 
. BUFFALO 
CINCINNATI 
CLEVELAND 
COLUMBUS 
DALLAS 
. DAYTON 



Wednesday, April 1, 1936 



VARIETY 



Be sure they hear-a 'bout 1 Love to Sing-cT; 
the most novel and elaborate produc- 
tion ever given a single song number. 




YACHT CLUB BOYS 
EVERETT HORTON 

TALBOT • CLAIRE D ODD 





A Fiwti National Picture 



■What Ails Me', 'Save Me Sister', by E. Y. Harburg & Harold Arlen 



'ORPHEUM . /;' MINNEAPOLIS' 
ROGER SHERMAN NEW HAVEN 



ORPHEUM 
CRITERION 
BRANDEIS 
STANLEY . 

F£NN ." 

majestic" 



NEW ORLEANS: 
OKLAHOMA CITY 
. : .OMAHA 
. PHILADELPHIA^ 
PITTSBURGH 
PROVIDENCE 



PALACE . 

AZTEC >. ;; 

WARFftLtf : i 

^fift^ ave 

OflPHEUM - • 
' sMuiiERf RIALJO 

ORPHEUM 

EARLE 



A- ROCHESTER 
SAN ANTONIO 
, SAN FRANCISCO 
...^SEATTLE 
SIOUX CITY 

o . . st: louis 

ST. PAUL 
WASHINGTON 




16 



VARIETY 



FILM BE VIEWS 



Wednesday, April 1, 1935 



SUTTER'S GOLD 

Universal release of Edmund Grainger 
production. Stars Edjvard Arnold. Features 
Lee Tracy, Blnnle. Barnes, Katherlne Alex- 
ander. Directed by James Cruz*. Based 
on a, .novel by. Blaise Cendras and a story 
by Bruno Prank; screen play, Jock Klrk- 
land, Walter Woods, Geo. O'Nell; camera, 
Geo. Robinson, John P. Fulton. At Radio 
City Music Hall. N. Y„ March 20, *30. 
Running time. CO Dilns. 

John Sutter .. Edward Arnold 

•Peto Perkln Lee Tracy 

Countess Elizabeth Bartofrskl. Blnnle Barnes 

Anna Sutter ...Katharine Alexander 

Marsall • .Addison Richards 

General Alvarado. .-. .-' John Mlljan 

'.Captain Kettleson....,,...,, Montagu Love 

Kit Carson . i . . . , ,. ...... Harry Corey 

Better's Son. ... . ..'.;.....; .William Janney 

Sutter's Daughter.; Nan Gray 

General Rotscheff.. ....... Robert Warwick 

Captain JPetrd/f.... Bryant Washburn 

Craaed Sailor .Russell Hripton 

Smythe ......Sidney Bracy 



One of the outstanding tales of 
the early west, often rising to epic 
quality, is the story of John F. 
Sutter, owner and head of the 
prosperous colony where the dis- 
covery of gold spelled prosperity .to 
the state of 'California but misery 
and impoverishment to the man 
who was unable, to stem the' tide of 
gold-crazed' prospectors. The man, 
ahd his times,, were, broad' gauge, 
history making, but a. poor scenario 
work an unhappy choice of a. 
lead have resulted, in a massiv.e pro- 
duction- revolving around an ami- 
able but unimportant sort of person 
who neither wins the regard nor- the 
respect of the auditor. The result 
is a splendid spectacle which can be 
sold froth this and the historical 
angle, though, the film foreword 
distinctly disclaims historical ac- 
curacy and - proves it by having 
characters wear pyjamas in New 
York in the early '40s. The picture 
probably will be able to give good 
account of itself through the subject 
and the names, but It will hot win 
. great honor for Itself. 

. Perhaps there is some excuse for 
the; scenarists in that they were re- 
quired .to coyer far too much ground. 
They start too far back and end 
beyond 'the climax, jsuch as it is. 
Footage is wasted telling of Sutter's 
flight from a murder charge in 
Switzerland and his excursion to 
the Hawaiian Islands. The result Is 
that there is scant opportunity to 
put over a cohesive and' well* 
concelved plot This means that only 
^jthe highlight scen es can be re 



THE MILKY WAY 

Paramount release, of E. Lloyd Sheldon 
production. Stars Harold Lloyd.' Features. 
-Adolphe Menjou, Verree Teasdale, Helen 
Mack; Directed by Leo McCarey. From 
ploy by Lynn Root. Harry Clork; screen 
play, G rover Jones, Frank Butler. Richard 
Conuell; editor, LeRoy Stone; photos, Al 
Gilks. At Paramount, N. Y., commencing 
March 25, '30. Running time, 80 mlns. 
Burleigh Sullivan... .......... Harold Lloyd 

Gabby Sloan ...Adolphe Menjou 

Ann. Westley. ....Verree Teasdale 

Mae- Sullivan Helen Mack 

Speed MacFarland. ....... .William Gargan. 

Wilbur Austin. .George Barbier 

Polly Pringle ............... Dorothy Wilson 

Spider Sobultz. . ............. Lionel Stonder 



Willard. 
Mrs. Wintbrb'p Le 
OblitBky. , 
O'Rourke..,. 
Referee. t .-. , 



.Charles Lane 
.Marjdrie Gateson 
...Bull Anderson 
...... Jim Marplea 

...Larry McGrath 



•The Milky Way' with Harold 
Lloyd Is a good laff picture. It'll 
please generally and in aggregate 
should do better than average 
business. 

The role of the timid milk wagon 
route-man who is catapulted into 
pugilistic fame and fortune Is al- 
most made to order for Lloyd and 
he plays it to the hilt. Given the 
support of a sturdy stage Original, 
the- cinematic treatment .is bol- 
stered with some highly effective 
business of its own. 

The ducking -knee action Is car- 
ried through the entire footage for 
strong comedy by- play, , including 
the conversion of the mllk-fuhd 
dowager (Marjorie Gatesdn) into a 
dlp-the-knee and duck-the-contact 
disciple. This ability to duck Is 
What first propelled Lloyd into 
pugilistic prowess when Lionel 
Stahder unwittingly kayoed the 
middleweight champ, William Gar- 
gan— only Lloyd got the newspaper 
credit. ' 

Menjou Is his usual capital self as, 
the harrassed fight manager who 
finds himself- with a dead herring on 
his hands when: Gargan gets the 
headline razzi This., results in 
Lloyd's buildup as The Killer. Ver- 
ree. Teasdale is sophisticated vis-a- 
vis for Menjou, serving as good 
cbunterbalance to the almost psy- 
chopathic mentor of, the maulers, 
Because of Menjou's insomnia, a 
sleep.-inducer becomes . plausible 
business for some more highly ef- 
fective comedy, including the, Mor- 
pheus, act that puts -Gargan to sleep 
again, and permits Lloyd to win on 
a technical k.b. 

Back of the screen, 'The Milky. 
Way' merits the final good results, 
for this, production was plenty har- 
ried by the Illnesses of Menjou. Mc- 



l ahtcf '. yivfes ■*Ve"ry**liTEle VJ ■' 
<jhahce for development of intimacy- 
creating dialog. .Most of it' is too 
hurried and abrupt and even in the 
Influx of the gold hunters and the 
practical razing of the estate it is 
not. given a chance to win the 
spectator's Interest. 

Now- and then an epic comes to 
the screen with the main story so 
simple and condensed that it wins 
regard. Here there is too much to 
be told and too little time in which 
tg tell -'It, Sequences which call for 
a definite development through a 
number of scenes are disposed of in 
one or two briefly ■ dtaloged bits 
without being driven home, with the 
result that by the time the close, of 
the picture has- been . reached there 
is some irritation of the action 
through Sutter's vain attacks on the 
President and Congress. The entire 
finale suggests one of those old 
BOldier skits -Chic Sale does so well, 
and/that's not a smash finish to any 
big story. 

Productionally the story has been 
Well done'. James Cruze adroitly 
handles the big scenes bh the -ranch. 
He makes colorful . happenings of 
the moments', of major action and 
places nicely the more generously 
populated sets, but he is helpless 
to. .bring life, warmth and suspense 
to the more personal events. 

The photography is often above 
average, though- frequently too dull, 
and in many of tho smaller scenes 
the composition is excellent. How- 
ever, Blnnie Barnes suffers sadly in 
most of her closeups. 

At no time is Edward Arnold the 
rugged pioneer. The earlier scenes, 
which snould establish him, are too 
fatuously played to create the sug- 
gestion of a really big man, and tne 
only character In his face is those 
lines drawn in by the makeup man: 
Even in the big moment when 
Sutter sees his liie work go over- 
board he is no more than a weak 
personality unable to face odds. His 
best work is done as he kneels be- 
side his dead son. In the altermath 
he is merely a timid old man asking 
restitution in the hope that someone 
will say "yea.' 

Lee Tracy is handicapped by the 
necessity l'pr carrying the comedy 
at the commencement of the story, 
but he has little or nothing to work 
with. What impression he makes in 
the middle action he hacks out for, 
himself through sheer strength of 
personality and determination. Miss 
Barnes is handicapped both by the 
role and the camera. Others, many 
of them highly competent veterans, 
turn in good acting without scoring 
personal hits because of the brevity 
of their assignments.. In the sup- 
plied cast there >. are 39 players 
named,, the majority appearing In 
only one or two scenes. Their names 
may be useful in the marquee and 
press work, but they cannot help a 
story which apparently was trusted 
t© .get itself over. Chic. 



- . . ... .. . , lines that are cute even. If n bt rea- 

■-eaiw^jsa" Miss 7?&8£ffl&*n^im~ =ttRa£t ^'^ M An^ is^fS^ ^iy ^ eas& 



tatlng considerable delay. But the 
Ingredients were patently there, 
and Lloyd, through not dominating 
the action top much, and his pro- 
ducer - writers - director fortifying 
him with sturdy production ma- 
terial, emerges again in his prime. 

In a measure, 'Milky Way* is a 
milestone flicker for the former 
silent screen f ave. With the advent 
of sound Lloyd, unlike the Chaplin 
genesis,, but making pictures almost, 
as leisurely, didn't fare, any too well 
In switching over to ; dialog. This 
leaves little doubt. . . 

E, Lloyd Sheldon's production has 
endowed him with everything, Leo 
McCarey'a direction is fast and 
compact. The screen scriveners, 
Grover Jones, Frank Butler and 
Richard Cbhnell. have paced him 
with many a dialogic nifty and 
some naturals for situations; In 
these Lloyd milks the lafrs to the 
fullest. 

Helen Mack and Dorothy Wilson 
as the two principal ingenues do 
plenty to carry the rpmanee inter- 
est, the former as Lloyd's sister 
and opposite Gargan. Lionel Standee 
as the dumb-cluck, pug is in his 
element With that basso-prof undo 
speech and the wild attack of a role 
that's suited for' his. peculiar back- 
grounding. Gargan as the. champ 
and George Barbier as the dairy 
company press are oh a par with 
Menjou and Miss Teasdale in the 
major support. 

Al Gilks' camera work also .at.es. 

Abel. 



Everybody '8 Old Man 

20th Century-Fox release of flogart Rogers 
production. Stars Irvln ,S. Cobb. Features 
Rochelle Hudson, Jphhny Downs, Norinnn 
Foster,. Alan Dlnehart. Directed by . Jame.s. 
Flood. Story, Edgar Franklin: adaptation, 
Patterson McNutt. A. E. Thomas; Him edi- 
tor, Lloyd Nosier; camera, Harney McG|ll. 
At Center. N. Y., week M'aroh 25, ':{fl. Run- 
ning time,' 82 inln.s. 

William Franklin.. Irvln S. Cobb 

Cynthia Sampson .Rochelle Hudson 

Tommy Sampson Johnny Downs 

Ronflla Franklin. Norman Foster 

Frederick Gillespie. ......... .Alan Dlnehart 

Susan Franklin Sara Hnrten 

Finney Donald Meek 

Mike Murphy Wnrrea _ ymer 



An unpretentious but amusing 
Httle story, cut to his measure, 
serves equipment for Irvln S. Cobb 
in his first, starrer for 20th-Fox. 
The heavy jbwled author and his 
omnipresent cigar makes his bow 
entirely on his own rather propi- 
tiously. There's a place in films for 
a "character like Cobb and if the 
studio provides him with the right 
materia], which is of great impor- 
tance, the name will soon begin to 
pull 'em in. There is no' reason why 
it shouldn't build rapidly with pic- 
ture fans since Cobb Is sci well 
known to magazine readers al- 
ready. Humorist's first starrer will 
help. It deserves to do fair busi- 
ness. 

Cobb's first effort was m support 
of the late Will Rogers In "Steam- 



Miniature Reviews 



'Sutter's Gold'. (U). Lavish 
production and enormous cast 
still leaves something to be 
desired, but probably a grosser. 
Edward Arnold tops cast. 

'The Milky Way' (Par). 
Harold Lloyd starrer, a cinch 
laff, picture for better than 
-average grosses. 

'Everybody's Old Man' (20th- 
Fox). Irviri S. Cobb starrer, 
fair entertainment. 

'8nowed Under' (WB). Fair 
comedy, with Genevieve Tobln 
and Glenda Farrell. . 

'Dancing Feet' (Rep), Ordi- 
nary semi-musical with unim- 
portant box office potentialities. 

'Silver Spurs' (U). Shade 
over par for westerns \vith 
. good name value, but shy on 
roughhouse. 

'Moonlight Murder* (M-G). 
Lukewarm whoduhlt - against 
background Hollywood . 

Bowl during grand opera. 

'Boulder Dam' (WB). Pro- 
grammer that will get by . on 
dual bills, its logical perform- 
ing grounds. No names' in 
cast for the ' mazdas. •' 



boat Round the Bend*. He isn't 
another Rogers, ahd there is no 
known Intention on the part of the 
20th to expect him to be, but he's 
a quaint and interesting character, 
like Rogers, who easily ingratiates 
himself. Favor for Cobb . will not 
be specialized nor sectional. From 
the country family trade- to, city 
sophisticates and - from, kid patron- 
age to the elder grandpas, he 
should prove a welcome screen 
character. Cobb may. be regarded 
as a trifle stiff -before cameras Just 
yet but with more Work he will 
smooth out a -bit. In any 1 - event 
•Everybody's Old Man' doesn't find 
him Self-conscious enough to make 
it matter much. 

Story fashioned for Cobb Is" no 
Pulitzer prize. <No belly laugh from 
start to finish, neither is it of strong 
dramatic pull. The best impression 
gained from it is that it fit's require- 
ments for Cobb very nicely and has 
a way of beirig rather good enter- 
tainment. Most of the plot follows 



that the star is having fun play 
ing the old canning-factory, mogul 
who prefers old-fashioned but prac- 
tical methods in business. Cobb is 
developed rather intently as a tough 
industry leader who's fighting a 
rival canner with more than the 
usual, competitive fever. . As he's 
about to drive home' the- sword, his 
competitor — a former partner with 
whom . he ' couldii't- agree — turns Up 
the toes. The plot Immediately has 
Cobb in tears and rings in the info 
that the partner had also been his 
rival for the only girl he ; ever 
loved. 

The love interest Is; a bit late in 
developing and it, too,' is a bit sud- 
den but it lends appeal to the . pro- 
ceedings, at the same time provid- 
ing for a good ending. Rochelle 
Hudson is the girl, sweet at aU 
times. The boy (her brother) is 
Johnny Downs. He does rather 
swell and Norman Foster, as Cobb's 
nephew, proves a good modern 
business, type who falls for Miss 
Hudson/ Alan Dineliart Is again a 
thoroughly acce-ptable heayy, 

Film has not been edited down 
as far as it might have .been; 82 
minutes is rather long. Sets and 
photography up to standard. Char. 



SNOWED UNDER 

Warner Eros, release oE First National 
production. Features Geor?o Brertt, Gene-' 
vleve Tobln." Glenda Farrell. Directed by 
Raymond Enrli?ht. Screen play,. F. Hugh 
Herbert and Brown Holmes; story. Law- 
rence Saunders; .dialog director. Hugh Cum- 
mlngs ; 'film editor, Harold McLernon ; cam- 
era, Arthur Todd, At Strand, N. Y.. week 
March 28, '30. Running time. 68 mine. 
Alan Tanner .George Brpnt 



Alice Merrltt, 



. .-.Genevieve Tobln 



treatment for screen by F. Hugh 
Herbert and Brown HPlmes; Direc- 
tor Ray Enrlght milks every .situa- 
tion for laugh returns without devi- 
ating from farce' implications of 
plot. 

Genevieve Tobln, as the author's 
first wife, and Glenda Farrell, as 
the ex-actress and spouse No. 2, 
click solidly. While the former 
easily dominates most , scenes, Miss 
Farrell Is equally effectual as the 
apple-jack loving, wife, out to grab 
her alimony. Work of this pair rates 
principal laurels. 

George Brent Is well spotted as 
the playwright. Patricia Ellis, as 
the new blonde sweetheart of the 
author, does one of her best- all- 
round performances. In the char- 
acter of the ex -milkman turned dep- 
uty, Frank McHugh sustains the 
comedy. Topnotch throughout .in 
this role. John Eldredge, as the 
lawyer; Porter Hall, the producer, 
and Helen Lowell do okay In lesser 
roles. 

, 'Snowed Under' is a nice comedy 
entry for the spring. Wear. 

WOLFS CLOTHING 

(BRITISH MADE) 

. London, March 18. 

Universal release of Walnwrlgbt produc- 
tion. Stars Claude Hulbert, Gordon Barker, 
George Graves. L1M Palmer. Directed by 
Andrew Morton. Screen play adapted from 
novel,, with author not named. At Cam- 
bridge theatre,- -London, March ■ 17, '80. 
Running -time, 7$. mlns* 

Ambrose Girling. ....... ... .Claude Hulbert 

Prosser .....Gordon Harker 

Lydia . L1H1 Palmer 

Sir Roger .......... George Graves 

Sir Hector. ; . , . . . . . .Peter * Gnwthorne 

Mildred Girling 1 . Helen Haye,- 

Mildred Laming. Jonri Swinsteud - 
Rev. John Laming. ........ . :Frank Birch 

Flnden Char vet., ......... ....Ernest Sefton 

Tafflov ..George Hayes 

Babo ..... ....... .yhayle'.^Gardiner 

Babo's Mother. Mme. Von Major 

Kiosk Proprietress .Violet Gould 



A highly colorful ahd thrllllhg 
International spy story unfolded via 
the medium of comedy -— often 

farcical. Claude. Hulbert plays his 
usual, sappy . Englishman, Gordon 
Harker his shrewd cockney char- 
acterization, and. George Graves a 
classy British Statesman. All of 
them work seriously for the per- 
petration of farce. 
. Hill Palmer, obviously from the, 
Continent, is attractive and dainty. 
Whole thing, has been seriously 
produced with a cast of players o£ 
pro ved, .a bility, and _dlrgctlo n ha s 
uwn/Uile ' niawFa i ^ ^^ 

In this "'country, where the . three 
male stars are known, they should: 
have some drawing power, and in 
America picture would provide suit- 
able material for a second feature: if . 
10 minutes or so is cut. Jo?o. 



DUBROVSKY 

Lenfllm production and Am kino release. 
From novel by Alexander Pushkin. Direct- 
ed by Ivanovsky. At Cameo, N. T„ week 
March. 28, *30. Running time, ?5 ins. 

Vladimir. Dubrovsky. Boris Llvanov 

Alexei Dubrovsky.. E. Sam'arin-ELikV 

Klrlla Trpyekurov. '.',N.- Monakhov 

Coimt Vereysky.,.:.; v. Gardln 

Arkhip .. ; R. Volkov 

Masha Troyekurova Grigorleva 



Daisy Lowell. t '.'... . . ;Glenda FpttpII 



Pat Oulnii. . 
Orlnndo Rnwe ;'..., 
Rbhert M^prlde... 
Arthur Lnyton.... 
Mrs, Canterbury... 



, . .Patricia Rll's- 
. .Fn»nk ^frHixrh 
, . .John ■Rldrert'"! 
.....Porte"- Hall 
. . . .Helen Lowell 



Popular type of farce comedy that 
should grab a fair , share of busi- 
ness. Brings together Geneyieve 
Tobin and "Glenda Farrell ajraih in 
happy combination, and is further 
strengthened by the presence of Pa- 
tricia Ellis, George Brent and Frank 
McHuSh. Title 'Showed Under* gives 
little Inkling as to story content or 
type. 

Old theme of author who is, har- 
assed by his wife is augmented by 
having two spouses (the divorcee 
and current one) and his latest 
flame picking on him singly and in 
chorus.. Story opens with producer 
tearing his hair because his favorite 
playwright has not completed third 
act of forthcoming production. 
Desperate, he enlists Wife No. 1 to 
go to his Isolated country home and 
rush the play to completion. 

Arrival of the. divorced wife at 
Author Brent's rustic cabin suggests 
that this final act of script will be 
rushed through. However, plot 
swerves abruptly Into farcical slant. 
. Original story by Lawrehce Saun- 
ders has been accorded intelligent < 



(In Russian) 

This film'ization of the Pushkin 
classic is somewhat of departure 
from general Russian cinematic fare 
in that It hasn't the usual Revolu- 
tionary analogy, although it does. 
• leave some distinct road markers. 
That is now what counts, however, 
because in the- final analysis the 
only importance to picture house 
customers is whether or not It's 
good entertainment. It isn't. 

'Dubrovsky' is. a sort of vodka 
version of the Rpbin Hood legend. 
It was a long novel and is none too 
.etfpertly transferred to the screen. 
Snatches are given, with captions 
to denote passage of time and 
change of conditions. Also a good 
deal of the dialog , Is in French, so 
the superimposed titles switch from 
English, to Russian and sometimes 
double up, making for added con- 
fusion. 

Dubrovsky was. story goes, a 
young nobleman whose father had 
been robbed of all land and rights 
by a greedy and powerful neighbor. 
So he gathered together his serfs 
into an army of robbers who lived 
in the woods and swept down on the 
landed gentry. He falls In love with 
the daughter of the richest and most 
powerful of his enemies and thereby 
gets himself killed. 

The acting is better than usual In 
Russian films, which is sayirig a 
good deal, Boris Llvanov as the 
elder Dubrovsky and E. Samarbi- 
Elsky as the young rebel leader are 
excellent. N. MonakhoV Is suffi- 
ciently villainous as the rich Troye- 
kurov. V. Gardln handles the Count 
Vereysky role with his usual suav- 
ity. G.. Grigorleva as the girl Masha 
la the only disappointment, doing 
entirely too much posing and blink- 
ing at the camera. Director quite 
obviously tried , to make her behave 
as sonic of the Hollywood long- 
lashed beauties so that she never 
for a minute comes to life. 

There is some excellent photog- 
raphy; sound is above t»ar for Rus- 
sian pictures, which, stttl means a 1 
Wt below, average. Physical, pro-r 
auction above average. Kauf. i 



Judy., 
Jimmy. 
Mabel.. 
Phil.... 
Sfllan... 
Wlllouchby; 
Specialty Dancer 



•'• »«> •'*••• • • « • ■ 



DANCING FEET 

(WITH SONGS) 

Republic release of Colbert Clark produc 
lion. Features Ben Lyon* Jonn Marsh F,i 
die Nugent, Isabel Jewell. Directed by Jo 
seph Santley. SlOry by Dnvld Sllverstoin 
based on novel by Rob Eden; adaptation 
Jerry Chodorov, Olive Cooper, Wellyn Tot* 
man; songs, Sammy Stept, Sidney MitcheliT 
fllm editor, Ralph Dixon; camera," Erne,f 
Miller, Jack Mart*. At Roxy. N. T., weelr 
March 27, '80., Running time, (ft) mlns 

Peyton ...»;.,. — Ben Lyon 

...Join Marsh 

..Isabel Jewell 
..James Burke 
. . Purnell Pratt 
.yince Bnrneit 

_- — ..Nick Condos 

Groves Herbert Rawllhuon 

A SgIe.. .Lillian Manner 

Jenkins Herbert CorthVll 
Stupe. Jimmy Burtls 

'Dancing Feet' Is a semi -musical 
racing no better than medium . in any 
department. It won't draw them in 
but it won't drive them outi either 
so It's suitable to- fill up a 70-mln^ 
Ute spot on' a program. 

Cast is not only lacking in pull 
with the possible exception of Beir 
Lyon, but the nature of the story 
has the two romantic leads in situ- 
ations that don't fit them at all. 
Eddie Nugent and Joan Marsh, ordi- 
narily straight workers, were re- 
made into a song and dance pair 
and they haverft the wherewithal to 
do their assignments justice.. 

Based on somebody's novel, the 
story was Written by somebody else 
for. screeh purposes, and then 
adapted as a scenario by three othefr>--' ; '' 
people. Either if got lost in .th^ti* 
treatment shuffle or had nothing in ^ 
the first . place. Miss jiarsh, as a : ; 
Society girl who turns taxi dancer 
to show her nasty grandpa she can 
support herself, and Nugent, as a 
bellhop who wants tp. .be a hoofer, 
fail to stir up much sympathy , for 
themselves or each ojfhel% so it's 
Lyon and Isabel- Jewell who make 
the . best impression, Lyon Is the 
happy-go-lucky rejected suitor, and 
practically wasted in the part, al-. 
though things would be pretty sad 
without hint around. Nugent aspires 
to go into .vaudeville, which sets 
him up as a psychopathic case at 
the outset 

There are some, mqh scenes in the 
creep parlor", but no heavy produc- 
tion, and practically no flash at all. 
With everybody on the hoof in the 
finale, picture winds up like a W28 
Fanchon & Marco unit. Nugent and 
Miss Marsh, as a dance team in the 
latter part of the fpotage, do a time 
S^tSS&JBL .bj^aJ5 jw orL^bj^l^fojn*^^, 

them as the dancers the story 
cracks them up to be, Nick Coil- 
dps accentuates their weakness in 
his. own specialty in the finale. 

'Dancing Feet', and 'Every Time I 
Look at Tou,' by Sammy Stept and 
Sidney Mitchell, may be nice tunes, 
particularly the latter, but they'll 
need better presentation and sing-? 
Ing than they receive herein in or-, 
der to 'prove it. 1 Bige.' 



Madonna, Wo Bist Du? 

('Madonna, Where Are You?') 
(GERMAN MADE) 

(WITH SONGS) 

Hlsa-PIlm G.MVB.H. production. Fea- 
tures Llane Haid, Viktor Ue Ko\Va ; Dl- 
lected by GeorJ Jacoby. Music by FranZ 
Grothe. At the Casino, N. Y., week ' of 
March 20, '30. Running tlmo 81 mlns. 

Gllda. Garden Liarte Huld 

Lllo Lunncr... ,....011y Gfebaue'r 

Dr. Claudius Eeiger.... KrltzfSohulz 

Harry ReimerH. .Otto Wa'llburg 

Frank Hesse. Viktor De Kawa, 

niroktor Peter SchroeJer: wPaul Olio 

Theatreportler. . ; Haul Bensfe:d 

Frau Sctiloclei-er ..Gertrude AVol.e 

Die Wirtin ..Senta Soeneland. 

Harry Relmeru Tante Kmllie KuiZ 

Theaterdiener Gerhard Damann 

(In German) 

This adaptation . from the stage 
play of the same name contains 
some good light entertainment 
values. It's as fluffy as a cream 
puff, with about equal attention to 
comedy, songs and romantic dialog. 
Director Jacoby has woven these 
threads into a synthetic little pack- 
age that should be satisfying in the 
Teutonic spots. It's: further abetted 
by a steady gait and adequate 
mounting. 

For Liane Haid the role is cut to 
order. Some years back she was 
rigged with a well-nigh identical 
yarn, cpriiihg through In sparkly 
fashion. On this occasion she again 
sells in her singing asighnjents, and 
delivers the airy touches with 
adeptness. Viktor de Kowa sizes 
up as an able teammate. Sometimes 
his voice rings a - little too fine, 
which may have been accentuated 
by the recording' job,, but in looks, 
as well as in maneuvering the bub- 
bly dialog, he upholds his end of a 
combo that gives a nice account of 
itself. 

Story concerns a young operatic 
star engaged to the elderly director 
of her theatre. On the eve of a 
masquerade ball the director is sud- 
denly called away, and asks his 
fiancee not to go to the ball alone 
in order to avoid creating gossip. 
Eventually, however, she's fasci- 
nated by the festivities to the point 
that she goes anyhow, meets a 
young stranger; it's love on both 
sides, but she gets a qualm of con- 
science, and leaves before revealing 
her identity. Persistent in finding 
her, he broadcasts 'Madonna, Whef • 
Are You?' over the radio until the 
phrase becomes 4 by-word and even 
Inspires a song. Meantime the di- 
rector returns from his trip and" »• 



Wednesday, April 1, 1936 



F I L \4 



EVIEWS 



VARIETY 



17 



vltes a friend to dinner with him- 
self and Wfl fiancee, Friend, of 
course, turns out to be, the stranger, 
Elderly director, after a few minor 
involutions oi the situation, learns 
of the love between the youngsters 
and gracefully backs/out. Paul Otto 
does the existing with finesse. 

Throughout there's a steady sub- 
plot of comedy claiming plenty of 
footage. Oily Gebauer and Qtto 
Wallburg, as actors, and Fritz 
Sehulz, as a songwriter, make the 
most of the situations and the dia- 
log. Latter is strongly constructed, 
with tvallburg drawing the lion's 
share of it. Shultz and Oily .Ge- 
baur, for their: part, also get some 
singing to -do, and come through 
okay.. - . ' . 

Fotir or five musical numbers by 
Grothe, but only 'Madonna, Wo Blst 
Du?' is repeated often enough to 
leave an impression. Additionally j 
there are two flijtsh sequences with 
choruses, revolving stage, etc.* 
which would have panned out better 
-with more, careful phptography. 

No English titles at this house. 

•Edga. 

SILVERSPURS 

Universal production and release. StaTa 
Bifclr Jones; Directed by Bay Taylor. Story, 
Charles Aldeft Seltzer; screenplay, Joseph 
FranKUn .Polttna; camera, Allan Thomp- 
son and H. Klrkp^trlcH. At Arena, N. T., 
March 29-81. '80, half of double bill. Run- 
ning -time, JJ* mlns. - • 
Jlra Fentrlss ........Charles (Buck) Jones 

Janet Allison. Muriel Evans 

Webb? Allison . P. McGowan 

Art Bolden .................Robert Fraaer 

Snell ,...><,-M.,Mti.>>WiUlain Lawrence 
Drag Harlan ......... .......George Hayes 

Durarigo . ;.. ... . . . .Sari Askam 

'Yuma Kid .............. ...;..Bruce. Lane 

Rude. •, .v .. ...Denny Meadows 

Station Agent ............. .George French 

Peggy Wyrhan ................ Beth Marlon 

Sheriff - ; . . .. . . .. . ............ .Kerman Crlpps 

Above, average western. Dyed-ih- 
the^-wool oats opera viewers, and 
especially the youngsters, may find 
this "catering to suavity as minus 
the required amount of roughhouse. 
"In ..the Whole film there is only" one 
sequence devoted to fisticuffs, and 
but one pistol' affair. Buck Jones, 
however, should make up for that. 

Director Taylor's motions away 
from .strictly formal lines has re- 
sulted in the supporting cast get- 
ting better than a halfway chance, 
and the photography of Thompson 
arid. Kirkpatrick is notably lacking' 
In silhouette and. sunset scenes. 



many. sxffiBS* '^goetf^thronfh 'his 
chores at ah easy gait, with Muriel 
EVarts gobbling footage all along, 
it's a passable combo. Robert 
Fraser Js the stereotyped bad man, 
and' .George Hayes, as a state 
trobper in . disguise, work In the 
comedy angles, 

Story itself is a type affair, the 
familiar" rustlers and the rich, 
honest rancher. Only the opening 
and : closing reels, however, carry 
this yarn. The middle portion is 
largely devoted to romance between 
Jones and Miss Evans. Edga. 



Living Dangerously 

(BRITISH MADE) 

London, March 10. 
_WardQUr release of Associated British 
Floture production. Features Otto Kruger, 
Leonora,, Corbett. Directed by HerDert 
Brenonei Adapted from play by Reginald 
Simpson, and Frank Gregory; scenario, 
Dudley Leslie, Marjorle Jeans;, additional 
dialog, > Geoffrey Kerr; camera, Bryun 
Langley. At Piccadilly theatre, March 0, 
J88. Running time, 71 mlns. 

Dr. ( Norton .;; otto Kruger 

J? ele n- ; Lebnora Corbett 

Dr. Pryor, .Francis Lister 

. J • • Alleen Marson 

oifSi Lawrence Anderson 

Blf George Parker Erlo Stanley 

Injector Webster* Charles Mortimer 

f'W'aent of Council Hubert Harben 

Wdy Annesley ..i r i a Hoey 

• ' v 'i, James Carew 

ni.? be f ? f Co «ncn Jimmy Godden 

Wstrlct Attorney Hartley Power 

.tactically a transference of the 
the play as produced at the Strand 
theatre, , London, in 1934, and in 
New York list year. There are, 
necessarily, a few minor scenes to 
vary location and Inject one or two 
pita of comedy, but in essence It Is 
the same story— that of a normal,, 
intelligent man of good principles 
wnp finds it necessary to deliber- 
ately murder another man. 

Story follows Its purpose ana 
provides entertainment from start 
to finish. It is not merely a vehicle 

IZI £ he e ^ ploitatIon of a star, and 
trie director has not made the mis- 
take of concentrating on the fea- 
S Pjayers to the exclusion of the 
remainder of the cast. - 
o£l° ay i ce £l sele <*ed a complete 
d^L ? f ^ est End Players, evert 
a^J^ 11 ^ most triflln ff blts - An 
o»f q rt i te \ < l! assy Production, with- 

tacular effects, hut n»tncfnbi n « a„ 



DIE EWIGE MASKE 

(The Eternal Mask') 
(GERMAN MADE) 

{In German) 

m ,, Berlin, March 20. 

, rJ^\ B somewhat experimental film 
(Tobls-Europa), leaning on pay 
choanalysls, created quite a stir 
among scientists and medical peo- 
ple; having been written by a doc- 
^ rt Gau ger, What happens 
When the mask of the every- day is 
torn aside and the subconscious 
takes the upper hand in the theme. 

A gifted young Swiss doctor has 
found a serum against meningitis, 
but is forbidden by the head of the 
clinic from trying it out on a pa- 
tient, a wealthy factory owner, who 
is certain, to die in a few hours. He 
tries it, against orders^ is given rea- 
son to think , that his serum is a 
failure^ and that he has committed a 
fatal blunder and, under stress of 
mental torture, his personality be- 
comes split.. Film then pictures the 
experiences of his personality in its 
wanderings, where it continually 
encounters the sinister accusing 
figure of the. patient's wife. Finally* 
thp young doctor's colleagues en- 
list the aid of the woman to bring 
him back to normal. 
. A glaring fault of this film is the 
exceedingly noisy music accom- 
panying the picturissed psychoanal- 
ysis, - Then the wanderings of the 
tortured; self are shown too objec- 
tively , and the subjective horror is 
lost. 

„ Acting of the cast, headed by 
Mathias Wieman as . the young doc- 
tor, is uniformly excellent, but a 
great deal of footage' is wasted 
showing how the hospital is cleaned 
and how the -nurses move the 
various instruments. 

MOONLIGHT MURDER 

lietro release of Luclen Hubbard and Ned 
M i?J ln Production. Features Madge Evans, : 
Chester Morris, Directed by Edwin L 
Marin. Story, Albert J. . Cohen. Robert T. 
Shannon; adapted by Florence Ryersbn, 
hJ?S ?vi A ' 11 i e i'?i W ? 0 l f; opera- sequences. Wll- 
*» 1 »i V S n yg™? 1 * 1 '' camera, Charles Clarke. 
At Rlalto, Y„ week March 27, *30. Run- 
ning time, 05 mlns. 

S't v . e ^a«oU. . . .Chester Morris 

J 0 " 1 Ada ms . . , . , Madge Adams 

SmL™ Acosta " •••••• • • -Leo Carrlllo 

W Ulla-m .Frank McHugh 

{*» an ^'V ....Benlta Hume 

Pf; Il ^» mB ' • • •. ;•. • • .Grant Mitchell 

k°Vil a ' • • ■ Katharine Alexander 

li.v.r • - • ... • .J. Carrol Nalsh 



^^^^^m^^U- M JlMM, urn 

n,f^f Q '' • ' ....Leonard Ceeley" 

§ ^JlLi Robert McWade 

ii'*-' •.•••♦.....-Pedro de Cordoba 

Stage Manager,... .Charles Trowbridge 



t|"1J" settings and photography. 

K^ t + u B, : enon ha3 turned o«t a 
Sr»» e that wU1 entertain wherever 



lantTc ° n Cither sIde of the At 
Among those to whom prai 



se- 



S^iT 611 " 0 ? should go are the 

Krnoil ,n 5 roles ' enacted bv Otto 
«.iuger and Franoio t i 0 f/.» 



Former 



DlavQ^ and Prancl s Lister. 

■ha«w\ri a ? f J n< " n * no otngr alter- 
! ? V 2 ut . t( > km off a former part- 
S Mm' 3 favoring to black- 
ffiiirhtn»« Thfs 13 a relatively 

in whfpV* a11 the svmpathy, and 
^pld score any e °° d kadin ff man 

*" ^e of characterization, Jo/o. , 



Whodunit of indifferent quality 
does not exceed 'B' grade dual cate- 
gory. "While possessing some of the 
•production and casting advantages 
of . the M-G-M organization, the pic- 
ture does not pack the tension 
requisite in a mystery melodrama 
and the comedy relief is generally 
feeble and occasionally silly. 

Pei'haps the best part of the film 
is the .setting. Most of the action is 
represented as transpiring in the 
Hollywood Bowl" during the re- 
hearsals aiid performance or grand 
opera.. H. B. Warner conducts the 
opera and Leo Gai-rilld gets killed 
while singing in it. Chester Morris 
is a college-type detective, Madge 
Evans a young lady chemist, Frank 
McHugh the mitsy - valet ' of the 
tenor. Added to these elements the 
authors have pitched in jealous 
tenors, voluptuous ballerinas, in 
discreet divas, a turbaned swaml 
and an escaped lunatic who fancies 
himself a composer. 

Opera sequences are lengthy. So 
much so that the ston- is interfered 
with. However, that's all on the 
asset side. Wilhelm Von Wymetal 
who arranged and. presumably di 
i*ected the opera stuil (mostly 'II 
Trovatore') rates a noa aoove the 
rest of the direction which is rou- 
tine and unimaginative. 

Continuity is jumpy and Inexpert, 
not making out a . convincing case 
for the ultimate solution. Story 
probably read better on paper than 
it unreels on the screen. Failure to 
develop strong characterizations 
and the multiplicity Of the roles, 
often a mite confusing, spell audi- 
ence lassitude. 'Mercy killing' angle 
is more of a. 'novelty' than an asset 
to the story's denouement. 

Nobody especially deserves com- 
mendation. Acting like the direc- 
tion is passable at best and mo- 
notonous In tempo. Might have had 
a better picture if forgetting the 
murder and shootint; ''II Trovatore' 
straight. Land. 

La Signora Di Tutti 

(^Everybody's Woman') 
(ITALIAN MADE) 

Novella Film production and . Metropolis 
release. Features Isa Miranda, Memo Ben- 
assl, Tallana Pavlova. Directed by Max 
Ophul.i. From novel by Salvator Gotta;/ 
camera, Ubaltlo Arata: score Danlele Am- 
fltheatrof. Cn.st Includes Federlco Benfcr, 
Franco Coop, Mario Ferrari, Nelly Corracll. 
At "World, £J. Y., commencing March 2j; 
30. Running time? tlO niins. 



'It' and the tragedy that the 'It 
leaves in its wake. 

Having used up all his deftness 
and sprlghtliness in the opening 
reel, the director proceeds on the 
theory that if it's sad it must be 
treated with the slowest of pace and 
over-emphasis of every bit of emo- 
tion. If the directorial pace of the 
opening reel were maintained ' this 
might have been a clicker. As^ it 
is ( Max Ophuls, the director, sug- 
gests Hollywood potentialities. 

Despite this maladroit cueing, the 
players frequently show up effec- 
tively. As the unintentional 
wrecker of careers and homes, Isa 
Miranda suggests more s.a. than is 
evident to the spectator. Memo 
Benassi makes starkly believable 
the role of the elderly banker who 
succumbs to the spell and risks for- 
tune and the life of his invalid wife, 
while the latter part gets a keenly 
limned interpretation from TatU 
ana Pavlova. As the star's agent, 
Franco Coop contributes a perform- 
ance that is as closely packed with 
toothsome acting as it is brief. 

■La Signora di Tutti' ('Every 
body's Woman') is served up as a 
play within a play. There is a 
frantic search . for the star when a 
scene on the studio set 13 ready to 
go into rehearsal. Her agent ex- 
tends the. look-around to her home 
He finds her a would-be suicide on 
the bathroom floon It 13 while she 
is. on the operating table and under 
the . influence of ether that she re 
lives her life.. 

This flashback . encompasses the 
havoc she caused when first, as a 
schoolgirl, Bhe got entangled with 
her male teacher, married and a 
father, with the result that„ she 
was expelled. Her big affair and 
the most devastating one was with 
the middle-aged banker whose wife 
she served as a companion. After 
the wife's violent death she marries 
him but a haunted conscience forces 
her to flee from him. - The. banker 
in the meantime gets, jugged for 
embezzlement On his release he 
finds that the bride has become <a 
picture star. Before there cart be 
a reconciliation he is killed by an 
auto, and it . is then that the girl 
realizes that hers has been a miss- 
spent life and decides on death as 
the way out. 

The fadebut scene shows the 
anaesthetic iriask being lifted to dls 
close a corpse. Odec. 



Warner Bros, production- and release, 
Features Rbss Alexander. Patricia EIHh, 
Lyle Talbot. Directed by Frank McDonald. 
Story. Dan M. Templln; adaptation, Sy 
Bartlett, Ralph Block; film editor, Tommy 
Richards; camera, Arthur Todd. At Astor, 
X. T>. week March 28, '86. Running time, 
70 mlns.: , 

Rusty Noonan'. Ross Alexander 



Ann vangarlck 
Lacy: ..-'.j.'-. 
Ed Harper. 

Agnew:..., 

Pa Vangarlck... 
Ma- Vangarlck. . : 

Boss. . ; 

Kherlff 

Wilson.....; 

Peter Vangarlck 



Patricia Ellis 
..:.'. ..Lyle Talbot 
...... .Eddie Acuff 

Henry O'Neill 
.... . Ejron Brecher 

leaner Wesselboeft 
....Joseph Crehan 

. .. ..Olln Howland 

..■William Pswley 
Ronnie Cosby 



(In Italian) 
About the only snap and punch 
that this import offers are the se- 
quences In the first reel which take 
the camera crane on a kaleidoscopic 
tour. of a film studio and the miss- 
ng star's apartment. The search 
episode is staged with all the finesse 
of a master technician, but once 
this, colorful arnalgam . of -fleeting 
scenes and voices is out of the way 
the production lapses into a draggy, 
heavy-handed recital of a girl with 



Stan Vangarlck George Breakstpn 

A fairly exciting, programmer 
which spots Ross Alexander as a 
worker and hero in the construction 
of the Boulder Dam. The back- 
ground is novel' and the story has 
enough to get by but lack of names 
and .general box office strength will 
keep its takings down. Type of pic- 
ture-that sells for dual bills. More 
for the neighborhood than down- 
town* trade. 

Ross Alexander is far more likable 
in thin one than in 'Brides Are Like 
That' (WB), which has just pre- 
ceded, it on release. : Running away 
from Detroit and an unfortunate 
killing which resulted from a fight 
with his - boss, he lands in worker's 
togs at the Boulder Dam and 
through good work, plus heroism, 
becomes a construction boss. , Many 
of the shots of the dam project are 
interesting, some of them thrilling, 
notably the rescue work in which 
Alexander figures. 

On one occasion he hops aboard 
a dynamite truck that is running 
wild and unloads the danger sticks; 
on another he rescues the: man who 
knew of his Detroit background and 
threatened to turn him over to the 
sheriff because of rivalry over the 
girl. Lyle Talbot is the heavy, also 
a worker at the dam. He plays It 
for moderate -menace, placing Alex- 
ander in a tough spot when learning 
the girl is going to marry the lad. 

When Talbot is hanging in mid- 
air as result of a breaking cable 
and Alexander goes out, against 
great odds, to rescue, him, the story 
takes an unexpected turn. Alex- 
ander insists. Talbot squeal on him 
to the construction chief,: Finally 
laying 'the cards on the table. him- 
self as to his past, the picture 
reaches a quick ending on the 
promise that Alexander goes back 
to Detroit to clear himself, with the 
construction company backing him 
in his defense. Audience is left to 
assume that he will beat the man- 
slaughter charge standing between 
him and the girl as well as further 
promotions. 

The story is never potent, but 
manages to hold the attention. Its 
dialog is fair. Parts for Alexander 
and the girl (Patricia Ellis) as well 
as some others is written in the 
laborer's tongue, with plenty of 
slang and 'aints' but not very color- 
ful. The dialect work of Egbn 
Brecher and Wesselhoeft is a bit 
strained. Miss Ellis just fait-. 
- — . ffhar t 



RUBBER 

(DUTCH MADE) 

The Hague, March 20. 

Dutch Associated Film production and 
Tobls release. Features Jules Verstraete, 
Enny Meunler, Dolly Molllnger and Frits 
van Dongen. Directed by Gerard Rutten 
and Jonah Messter, Jr.. Based - on 
'Rubber, novel by Mrs. Madelon Szekely- 
Lulofs; scenario, Gerard Rutten.;.- music, 
Walter Gronostay; camera, . Laszlo Schaef- 
fer. At Clnetone Studio, Amsterdam. Run- 
ning .time, 00 mlns. 

Meeaterg .......Jules Verstraete 

John van Laer. . ........ Frltis Van Dongen 

Renee . . , .Enny Meunler 

Klku San Amsy Molna 

Popple ............... i. ....... A. Wllmlnk 

Ravlnsky ...............Georges Spahelly 

J oop ...i.,.............Tony Van Otterloo 

Anette ....................Dolly Molllnger 

Mr. Stoops. . ; ; .Constant Kerckhoven 

Mrs. Stoops Duymaer van Twist 



(Jri Dutch) 
Another tale of the tropics, this 
time with the locale on a -rubber 
plantation. Has not enough . new an- 
gles to make a bid for American 
showing. Probably will do well In 
Holland, South Africa, India and 
some other foreign lands. In addi- 
tion to familiar drama of. oppres- 
sive heat-stricken regions, with the. 
wife falling for. worthless chap 
whose companionship she seeks, 
there is too much introduction of 
mistresses to make it savory fare 
In the. U. S. Picture would not re- 
quire many English titles because, 
as it stands,, there is a minimum of 
dialog. 

After intrdducirtg.the principal plot 
Ingredients,- director early spots the 
danger ' surrounding the necessary 
felling of trees in rubber, growing. 
Manager is depicted. as .co-operating 
with his assistant In making rubber 
estate profitable. Both have native 
mistresses who look after their 
housekeeping. Tlme-.wom expedient 
of dragging- in- John's, fiancee with 
subsequent dismissal of his mis- 
tress is used. ^Married his fiancee, 
Renee, who has come to him in the 
tropics. But "she finds the solitude 
unbearable, 

With work on the plantation 
boosted because of a boom in rub- 
ber prices, a shiftless worker makes 
love to Renee and seduces her: An- 
other employe is killed by a falling 
tree. Seems that the man's wife 
was a dear friend of Renee's, and so 



Short Subjects 



'BLACK NETWORK' 
With Nina Mae McKi 

Nicholas Bros.. 
20 Mins. 
Strand, N. Y. 

Vitaphone No. 102? 

Strong on singing and musical 
novelties, but drags when it tries to 
go funny. Script job nothing to rave- 
over, and feeble casting smothers 
what chance the lines had of get- 
ting across,' ..Ballading of Nina Mae 
MCKirtney, in two tunes, is a high- 
light. Her rival in this screen short, 
unbilled, does equally neat .warbling' 
though story fails to place her in a 
favorable light: . 

Framed about the activities of a 
Negro radio station, it rings in 
usual sponsor ' juggling, talent 
rivalry, art amateur broadcast arid 
other familiar matter. Washboard 
Serenaders do topnotch work '. al- 
though given subordinate con- 
sideration. Nicholas ' Bros. Spot- 
lighted but their routine, is too 
familiar . to prove the novelty It's 
supposed to be in this short. These 
two Colored lads are obviously too 
talented to overlook a' crying de? 
mand for fresh material. Wear. 



ture^^aifteirrrptarVo ^^'~depicV^6w-- , Tff5 I =5v 



boom in rubber brings luxury to 
people on the. plantation. Then, 
Black Friday in Wall Street — which 
offers the director an opportunity 
to contrast how their Jives are al 
tered. 

• Camera .work is good, especially 
that In the -jungle and hljls,. Dlrec 
tor ..Gerard Rutten directed, and Pro 
duced 'Dead Water,' which copped 
first .prize at the Biennale contest 
at Venice two iyears .ago; Prof. Her- 
man Rosse, who was responsible for 
the settings, did the stage settings 
for 'King ,of Jazz' for Universal 
some years back. 

Jules ' Verstraete, who is easily 
the best in the cast, dominates 
every scene. Second honors go to 
Fritz van Dongen. Other acting is 
good in spots. Dolly Molllnger, who 
is a novice, has nothing to learn 
from Enny Meunler. Amsy Moina, 
In a short part as John's mistress r 
does . splendidly. Leal, 



ONGE IN A MILLION 

(BRITISH MADE) 

London, March 14. 

Wardour release of Associated. British 
Picture production. Stars Mary Brian. 
Buddy Rogers. Directed by Arthur Woods. 
Scenario and dialog, Jack Davlcs, Jr., 
Geoffrey Kerr, Max Kester; camera, 
Ronald Neame. At Piccadilly theptre, 
London, March 13, '30. Running time, 
77 mlns. 

Pierre , 1 . .Buddy Rogers 

Suzanne .Mary Brian 

Galllvcrt { W. H. Berry 

Dupont , .• John Harwood 

Prince ..Koran Gale 

Prince , Billy Milton 

President Charles Oii?on 

Hotel Manager. Aubrey Mallnlleu 

Maler ,...R<»irlnnId Smith 

Josctte , .. . .Vadlne Mm-h 

Caroline Veronica nose 

Mrs, Fenwlck Trlx Hney 

Plume Jlmmv GorMen 

Joe '„ Haver f>wl 

Chief Lee 



'SLIDE, NELLIE, SLIDE!' 
Comedy 
20 Mine. 
Strand, N. V. 

Vitaphone No. 1109 
New. comedy wrinkle introduced 
In this short through pitting two 
soft-ball femme baseball teams 
against each other. It makes pos- 
sible numerous novel close-ups 'bf 
pretty ball players garbed in trim' 
shorts, Most humorous momenta 
result from bang-up. work of 
Herman Bing, as hot dog manu- 
facturer who hits on idea of a gal'a. 
diamond team, for advertising bally.* 
Some snappy dialog also is injected 
by Joe Cunningham as the radio 
announcer. 

California girl's soft-ball champs 
figure in most of. baseball contest 
sequences. They are nearly all look- 
ers, and are flattered by trick 
camera angles. There is the usual 
crucial game between the frank* 



g.Vj-fllvjnu3.taEd ,- plantr 
■*«apperis to have'S*- 



snappy team. Al Shean and Marie; 
Wilson share honors in support. 

'Slidei Nellie^ Slide' Is a timely,-., 
invigorating laugh vehicle especially 
suited for spring and summer billp. 

"Wear, ' 



Pleasing, If Improbable, story of a 
Parisian clerk suddenly confronted 
with the responsibility of safeguard- 
ing 5,000,000 francs. He has been 
entrusted with a grip containing 
this sum in notes, to deposit In a 
bank, but is involved in a taxi 
smash, arrives too late, and is stuck 
with the money over the weekend. 

Mary Brian, In the role bf a 
dressmaker's assistant (exploited as 
countess to advertise her firm'o 
gowns) meets the clerk (Buddy 
Rogers), who is mistaken y .a 
millionaire when he registers 
classy hotel and deposits his bag »«. 
the strong room. An awliward 
romance develops between the 
couple duo to their false positions 
and, although disaster threatens, 
with the apparent theft of his 
wealth, all ends well and with * a 
sock surprise finish. 

Mary Brian seems Imbued with 
more charm than in other recent 
performances. Billy Milton slides 
gracefully through a brief appear- 
ance as an impecunious- foreign 
prince. 

Light, entertainment which should 
please any audience. 



JOE PALOOKA 
'For the Love of Pete* 
Comedy 
16 Mins. 
Strand, N. Y. 

Yita. Noe. 1930-1" 

Suggested by Ham Fisher's car* 
toon strip, this short has Palooka 
up against the . fight champion and 
wins by a fluke. Not more than 
mildly amusing. 

Robert Norton plays Palooka et* 
fectlvely. He's a baggage roonv 
worker «ai first, then a handy man; 
in a local clothing store run by a. 
former fight fan. When a local bout 
is about to go up in smoke, with the 
town's hope, suddenly; out of com- 
mission, the promoters pick Palooka. 
to fight the champ in a setup. He 
turns the tables instead. 

Shemp Howard in the cast also 
tends to make the short palatable. 

Chat. 



Az Okos Mama 

('Wiee Mamma') 
(HUNGARIAN MADE) 

Budapest, March 12, 
Stylus production and relcaHO.. Directed 

by JSmll Martonffy. Adapted from Bela 

bzenes' play; plio.ography, K Cerjfellts; 

ecore Vh-any and P. Horvuth; at Atrium, 

Radius and Iforum theatres. 
Cast: Jimmy Koznvy, Julia Komar, Itzl- 

Tirdclj I, Krarl Tolnay, Antal Pager, Jror» : 

Haday, George Venen, Eugene Torz*, Julius 

KafjOH. 



{In Hungarian) , 
Bright and amusing play, in which. 
Sari Fedak scored a stage success/; 
some years ago,: makes a good screen 
subject, but has lost much of its 
tempo and humor in .transit. Pro- 
duction is honest, good work, in the 
best of taste and with plenty of 
pleasant ideas to make up for econ- 
omy in production— but the result, 
although pleasing, lack zest. 

"Wise Mamma' is Emmy Kosary 
as. an ex-stage star, who has ; retired 
but plays her last role in order to 
patch up the matrimonial conflicts 
of her two married daughters. In- ' 
cidentally, she finds a husband for, 
the daughter of the man she loves 
and whom she marries, after having 
accomplished all these tasks. 

Mms, Kosary is charming and dis- 
tinguished. She sings well. But 
her mannerisms pall after a time, 
and she lacks Miss Fedak's pep and ' 
contact With the public, Julia JKo- 
mar is an attractive addition to the ' 
small number df constantly recur-, 
rlng' ; HuhgJirliin picture names.'; 
Pager and Kabos are as good as ; 
• usual, . ' ' 

Thore Is little one can object to 
In 'Wise Mamma/' but it holds no 
J thrills. JacolL 



16 



VARIETY 



FILM BE VII WS 



Wednesday, April 1, 1935 



SUTTER'S GOLD 

Universal release of Edmund Grainger 
production. Stare Edward Arnold. Features 
Lee Tracy, BInnle Barnes, Katherlne Alex- 
ander. Directed by James Cruze, Baaed 
on a novel by. Blaise Cendras and a story 
by Bruno Frank; screen piny; Jack Kirk- 
land, Walter Woods, Geo; O'Nell; camera, 
Geo. Robinson, John P. Fulton. At/Radio 
City Music Hall, N. Y„ March 20, '30. 
Running time, 00. mlns. 

John Sutter , Edward Arnold 

Pete Perk In , Lee Tracy 

Counters Elizabeth Bartoffskl. BInnle Barnes 

Anna Sutter . .Katharlno Alexander 

Marsall Addison Richards 

General Alvarado John MllJan 

Captain Kettleson Montagu Love 

Kit Carson , Harry Carey 

Sutter's Son.. .....William Janney 

Sutter's Daughter ...;Nnn Gray 

General Rotscheff ....Robert Warwick 

Captain Petrofl Bryant Washburn 

Crazed Sailor........ Russell Hopton 

Bmythe i, Sidney Bracy 



One of the outstanding tales of 
the early •west, often rising to epic 
quality, is the story of John F. 
Sutter, owner and head of the 
prosperous colony where the dis- 
covery of gold spelled prosperity, to. 
the state, of 'California but misery 
and < impoverishment to the man 
who was unable to stem the tide of 
gold-crazed- prospectors. The man, 
and his times, were broad gauge, 
history -making, but a poor scenario 
work and an unhappy choice of a 
lead have resulted in a massive pro- 
duction revolving around an aml^ 

able but unimportant Sort of person 
who neither Wins the regard nor th© 
respect of the- auditor. The result 
Is a splendid spectacle which can be 
sold from this and the historical 
angle, though, the film foreword 
distinctly disclaims historical ac- 
curacy and proves it by having 
characters wear pyjamas In- New 
York > in the early '40s. The picture 
probably will be able to give good 
account of itself through the subject 
and the names; but it will not win 
great honor for itself. 

Perhaps there is, some excuse for 
the scenarists in that they were re- 
quired to coyer far too much ground. 
They .start , too far back and end 
beyond the climax,, such as it is. 
Footage is wasted telling of Sutter's, 
flight, from a murder charge in 
Switzerland, and:" his . excursion to 
the Hawaiian Islands. The result is 
that there is scant opportunity to 
put over a .cohesive and well- 
conceived plot This means that only 
the highlight, scenes can be re- 



THE MILKY WAY 

Paramount release of B. Lloyd Sheldon 
production. Stars Harold Lloyd. Features 
Adolphe .Menjou, Verree TeaedAle, "Helen 
Mack. Directed by Leo McCarey. From 
play by Lynn Root, Harry .Clork; screen 
play, Grover Jones, Frank Butler. Richard 
ConueJl; editor, LeRoy Stone; photog, Al 
Gllks. At Paramount, N. Y., commencing 
March 25, 'UC. Running time, 80 mine. 

Burleigh Sullivan ....Harold Lloyd 

Gabby Sloan.....' .'....Adolphe Menjou 

Ann Westley *«»'... Verree Teasdale 

Mae Sullivan...... .......Helen Mack 

Speed MacFarlahd. ....... .William. Gargan 

Wilbur Austin;,.. .......... George Bnrbler 

Polly Prlngle. ,..-,> ......... .Dorothy Wllaqo 

Spider Sobulta.... . .....Lionel Stander 

Wlllard. ..,.....«, .Charles Lane 

Mrs. Wlnthrop Le . . Marjorle Gateson 

OblltBky.. ; Bull Anderson 

O'Rourke. . , Jim Marples 

Referee. .Larry McGratb 



rled by the Illnes ses of Men jou, Mc 

3alne^^g«d«o , ' jW m ^ T tivy ^^^^X^^m ^^iW^B f^^^: •%bm&^~"1Ch audience may 'sense 

chance' for development of intimacy- tating considerable delay. But the | that the star is. having fun play- 
creating dialog. .Most of It is too 



hurried and abrupt and even in the 
influx of the gold hunters and the 
practical razing of the estate it is 
not. given a chance to win the 
.spectator's interest. 

Now- and then, an epic comes to 
the. screen with the. main story so 
simple and condensed that it wins, 
regar . Here there is tod much to 
be told and too little time in which 
to tell it. Sequences which call' for. 
a definite development' through a 
number of scenes are disposed of in 
one or two -briefly * dlaloged - bits 
without being driven home, with the 
result "that by the time the close, of. 
.the picture has- been, reached there 
is some- irritation v of the action 
through. Sutter's vain attacks on the 
President and Congress. The entire 
finale suggests one of those old 
soldier skits -Chic -Sale does so well, 
and that's not a smash finish to any 
big story. 

Productionally the story has been 
'Well done'. James Cruze adroitly 
handles- the big scenes on the ranch. 
He makes. coldrful . happenings of 
the moments of major action and 
places . nicely the more generously 
populated sets, but he is helpless 
to.. bring life, warmth- and suspense 
to the' more personal events. 

The photography is often above 
average, though, frequently too dull, 
and in many of trio smaller scenes 
the composition is excellent. How- 
ever, Binnte- Barnes. suffers sadly in 
most of her closeups. 

At no time is Edward Arnold the 
rugged pioneer. The earlier scenes, 
which snould establish him, are too 
fatuously played to create the sug- 
gestion of a really big man, and tne 
only character in his face is those 
lines drawn in by the makeup man. 
Even in the big moment when 
Sutter sees his lite work go over- 
board he is no more than a weak 
personality unable to face odds. His 
best work is done as he kneels be- 
side his dead son. In the aftermath 
he is merely a timid old man asking 
restitution in the hope that someone 
Will say 'yes.' 

Lee Tracy is handicapped by the 
necessity for carrying the comedy 
at the commencement of the story, 
but he has little or nothing to work 
with. What Impression he makes in 
the middle action he hacks out for 
himself through sheer strength of 
personality and determination. Miss 
Barnes is handicapped both by the 
role and the camera. Others, many 
of them highly competent veterans, 
turn in gOod acting without scoring 
personal hits because of the brevity 
of their assignments. In the sup- 
plied cast there are 39 players 
named, the majority appearing in 
only one or two scenes; Their names 
may be useful in the- marquee and 
press work, .but they cannot help a 
•Btory which apparently was trusted 
to ««t 'itself over. Chic 



•The Milky Way' with Harold 
Lloyd is a good laff picture. It'll 
please generally and in aggregate 
should do better . than average 
business. 

The role of the timid milk wagon 
route-man who is catapulted into 
pugilistic fame and fortune is al- 
most made to order for Lloyd and 
he plays it to the hilt. Given the 
support of a sturdy stage original, 
the- cinematic treatment .is bol- 
stered •with Borne highly effective 
business of its own. 

The. ducking-knee action is car- 
ried -through, the entire footage for 
strong comedy, by-play^. Including 
the conversion of the milk-fund 
dowager (Marjorle Gateson) into ft 
dlp-the-knee and duck-the-contact 
disciple. This ability to duck is 
what first propelled Lloyd into 
pugilistic prowess- when Lionel 
Stander unwittingly kayoed the 
middleweight champ, William Gar- 
gan— only Lloyd got the' newspaper 
credit* . 

Menjou is his usual capital self as 
the harrassed fight manager, who 
finds himself- with a dead herring on 
his - hands when Gargan gets the 
headline razz. This results in 
Lloyd's buildup as The Killer. Ver- 
ree 'Teasdale is sophisticated vis-a- 
vis for. Menjou, serving as good 
counterbalance to this almost psy- 
chopathic mentor of the maulers.. 
Because of Menjou's insomnia, a 
sleep.-inducer becomes plausible 
business for some more highly . ef* 
fective comedy, including the. Mor- 
pheus act that puts -Gargan to sleep 
again and permits Lloyd to win on 
a technical k,d; .' ■■ 

Back of the screen, 'The Milky- 
Way' merits the final .good results; 
for. this production was plenty har- 



ingredients were patently there, 
and Lloyd,- through hot dominating 
the action top . much, and his pro- 
ducer - writers - director . fortifying 
him with sturdy production ma- 
teria), emerges again in his prime. 

In a measure, 'Milky Way' is ,a 
milestone flicker for the former 
silent screen fave. . With the advent 
of sound Lloyd, unlike the Chaplin 
genesis, but making pictures almost 
as leisurely* didn't fare any too well 
in switching ' over to dialog; This 
leaves little doubt. 
: E. Lloyd Sheldon's production has 
endowed him with everything. Leo 
McCarey's" direction is fast and 
compact. .-The"' screen scriveners, 
Grover Jones, Frank Butler and 
Richard Connell. have paced him 
with many a dialogic nifty and 
some naturals for situations. In 
these Lloyd milks the laffis to' the 
fullest. 

Helen Mack and , Dorothy Wilson 
as the two principal ingenues do 
plenty to carry the romance inter- 
est, the former, as Lloyd's sister 
and opposite. Gargan. Lionel Stander 
as the dumb-cluck, pug is in- his 
element with that basso-prof undo 
speech arid .the wild attack of a role 
that's suited for' hip peculiar back- 
grounding. Gargan. as the. champ 
and George Barbier as the dairy 
company prez are on a par with 
Menjou and Miss Teasdale in the 
major support. 

Al Gilks' camera work also .at.es. 

Abel 



Miniature Reviews 



'Sutter's Gold' (U>. Lavish 
production and enormous cast, 
still leaves something to be 
desired, but probably a grosser, 
Edward Arnold tops cast. 

The Milky Way' (Par). 
Harold Lloyd starrer, a cinch 
laff. picture for better than 
average grosses. 

'Everybody's Old Man' (20th- 
Fbx). Irvln S. Cobb starrer, 
fair entertainment. 

'Snowod Under' (WB). Fair 
comedy, with Genevieve Tobln 
and Glenda Farrell. 

'Dancing Feet' (Rep). Ordi- 
nary semi-musical, with unim* 
portarit box office potentialities. 

'Silver . Spurs' (U). Shade, 
over par for- westerns with 
good name value, but ehy- on 
roughhouse. 

'Moonlight Murder* (M-G). 
Lukewarm whodunit - against 
background Of Hollywood 
Bowl during grand opera. 

'Boulder Dam' (WB); Pro- 
grammer . that will get by on 
dual bills, its logical perform- 
ing . grounds. No names in 
cast for the mazdas.~ 



boat Round the Bend'. He isn't 
another Rogers and there is no 
known Intention on the part -of the 
20th to expect hlni to be, but he's 
a quaint and interesting character, 
like Rogers, who easily, ingratiates 
himself. Favor for Cobb will not 
be specialized nor sectional. From 
the country family, trade-; to city 
sophisticates and from, kid patron? 
age to the elder grandpas, he 
should prove a welcome screen 
character. Cobb may. be regarded 
as a trifle stiff before cameras just 
yet but with 'more work he will 
smooth out a - bit. In . any event 
•Everybody's Old Man' . doesn't find 
him self-conscious enough to make 
It .matter much. 

Story fashioned for Cobb is no 
Pulitzer prize. pSo belly; laugh from 
start to finish, neither is it Of strong 
dramatic pull. The best .impression 
gained from it is that it fits require- 
ments for Cobb very nicely ahd has 
a way- of being rather good enter? 
talnment. Most of the plot follows 
lines that are cute even If hot rea- 



treatment for screen by F. Hugh. 
Herbert and Brown Holmes. Direc- 
tor Ray Enright milks, every .situa- 
tion for laugh returns without devi- 
ating from farce* implications of 
plot, 

Genevieve Tobln, as the author's 
first wife, and Glenda Farrell, as 
the ex-actress and spouse No, 2, 
click solidly. While the former 
easily dominates most scenes,. Miss 
Farrell Is equally effectual as the 
apple-jack loving wife out to grab 
her alimony. Work of this pair rates 
principal laurels. 

George Brent is well spotted as 
the playwright. Patricia Ellis, as 
the new blonde sweetheart of the 
author, does one of her best all- 
round performances. In the char- 
acter, of the ex-milkman turned dep- 
uty, Frank McHugh sustains the 
comedy. Topnotch throughout in 
this role. John Eldredge, as the 
lawyer; Porter Hall, the producer, 
and Helen Lowell do okay in lesser 
roles: 

J 'Snowed "Under' is a nice comedy 
entry for the spring. Wear. 



WOLF'S CLOTHING 

(BRITISH MADE) 

London,. March 18. 
Universal release of Walnwrlght produc- 
tion.. Stars Claude Hulbert, Gordon- Harker, 
George Graves, Lllll- Palmer. Directed by 
Andrew Marton. Screen play adapted from 
novel,, with author not named. .At Cam- 
bridge theatre,- London, March -17,' '36. 
Running time, 7ft rains. 

...... Claude. Hulbert 

Gordon Harker 
. .Lllll Palmer 
..... , , . George Graves 

_ „ Peter '.Ga wthorne 

Mildred Girling ...Helen Haye 

Mildred Laming. .......... .Joan Swlnsteud 

Rev. John Laming........... Frank Birch 

Flnden Charvet.... ....Enrrest Serton 

Yafflbv .......,<..........,. .George Hayes 

Babo .'.i. ......... bliayle Gardiner 

Babo's Mother. .;....,;.. .Mme. Von Major 
Kiosk Proprietress .Violet Gould 



Ambrose Girling 

Prosier 

Lydla 

Sir Roger Bal 
Sir Hector 



Everybody's Old Man 

20th Century-Fox release of Bogart Rogers 
production.. Stars Irvlri S. Cobb. Features 
Roohelle Hudson, Johnny Downs, Norman 
Foster, Alan- Dlnehart. Directed by James 
Flood, Story, Edgar Frankllh; adaptation, 
Patterson McNutt, A. E. Thomas', film, edi- 
tor, Lloyd Nosier; camera, 'Barney McGlll. 
At Center, N. Y., week March 27%, '3*1. Run- 
ning ! time', 82 mlns. 

William Franklin Irvln S. Cobb 

Cynthia Sampson... Hochelle Hudson 

Tommy Sampson. > Johnny Downs 

Ronald Franklin ....Norman Foster 

Frederick Glllesiiio Alan. Dlnehart 

Susan Franklin Kara Harten 

Finney Donald Meek 

Mike Murphy Warren Hymer 



An unpretentious .but amusing 
little story, cut to his measure, 
serves equipment for Irvln S. Cobb 
in his first starrer for 20th -Fox. 
The heavy jowied author and his 
omnipresent .cigar makes his bow 
entirely on his own rather propi- 
tiously. There's a place in. films for 
a 'character like Cobb and if the 
Studio provides him with the right 
materia), which is of great impor- 
tance, the name will soon begin to 
pull 'em in. There is no reason why 
it shouldn't build rapidly with pic- 
ture fans since Cobb la so well 
known to magazine ' readers al- 
ready. Humorist's first starrer will 
help. It deserves to do fair busi- 
ness. 

Cobb's first effort was In support 
of the late Will Rogers In ■Steam- 



ing the Old canningrfactory- mogul 
who prefers old-fashioned but prac- 
tical methods , in business. Cobb is 
developed rather- intently as a tough 
Industry leader who's fighting a 
rival oanner with more than, the 
usual- competitive fever. As he's 
about to drive home the sword, his 
competitor—a former partner with 
.Whom he ' couldn't- agree-^-turns up 
the toes. The plot immediately has 
Cobb in tears and rings in the info, 
that the partner had also been his 
rival for the Only girl he ever 
loved. 

The love interest Is. a bit late in 
developing .and It, too, is a .bit sud- 
den but it lends appeal to the pro- 
ceedings, at the same time provid- 
ing for a good ending, ' .Rochelle 
Hudson is the girl, sweet at all 
times. The boy (her brother) is 
Johnny Downs. He does rather 
swell and Norman Foster, as Cobb's 
nephew, proves- a good modern 
business type who falls for Miss 
Hudson; Alan Dinehart is again a 
thoroughly acceptable heavy. 

Film has not been edited down 
as far as it might have been; 82 
minutes Is rather long. Sets and 
photography up, to standard. Char, 



SNOWED UNDER 

Warner Bros, release of First National 
production. Features Geor?e Brent* Gene- 
vieve Tobln. Glenda Farrell. Directed bv 
Raymond Enrltjht; Screen play. ^ F. ^ Hugh 
Herbert and Brown Holmes; story.'' La\v» : 
rence Saunders;. dialog director. Hugh Cum- 
mings; fllni editor, Harold McLernrtn; cam-, 
era, Arthur Todd. At Strand, N; T.. week 
March 28, '30. Running time. (13 mlns. 

Alan ' Tanner, . . . , George^ .Brent 

Alice- Merrltt x . . .-. .Genevieve .Tobln 

Daisy Lowell. ; .Glend* .F>rr<>U 

Pat Oulnn Patricia Ell's- 

Orlnndo Rowe., FriMik ^TcHiiTh 

Robert Mf Bride John Kldrfd"" 

Arthur Layton.. '. ; Porter T-Tall 

Mrs. Canterbury ...Helen Lowell 



A highly colorful and thrilling 
International, spy story unfolded via 
the medium. Cf comedy — often 
farcical. Claude Hulbert plays his 
usual sappy Englishman, Gordon 
Harker his shrewd cockney char- 
acterization, and George Graves a 
classy British statesman. All of 
them work seriously" for the per- 
petration of farce. 

Lllll Palmer, obviously from the 
Continent, is attractive and dainty. 
Whole thing ;hos been seriously 
produced with a cast 5 of players of 
proved ability, and direction rhas 
been intelligently, applied. 

In this country, where the three 
male, stars are known, they should 
have some drawing power, and In 
America picture would, provide suit- 
able material for a second feature if 
10 minutes or so is cut. Jolo. 



DUBROVSKY 

Lenfltm production and Amtcino release. 
From hovel by Alexander Pushkin. Direct- 
ed by Ivanovsky. At Camno, JJ. Y., week 
March 28, '30. Running, time.- 75 mlns. 

Vladimir Dubrovsky. . . . .Boris LIvanov 

Alexel .Dubrova'ty; Samarln-Elsky 

Klrlla Troyekurov..-: . ..^ N.> Monnkhbv 

Cpunt Vereyal:y. ....V. Gardln 

Arkhlp .R. Volltov 

Masha Troyekuro va Grlgorlevn 



Popular type of farce comedy that 
.should grab a fair share of busi- 
ness. Brinps together Genevieve 
Tobin and Glenda Farrell ajraih in 
happy combination, and is further 
strengthened by the presence of Pa- 
tricia Ellis. George' Brent and Frank 
McHugh. Title 'Snowed Under' gives 
little inkling as to story content or 
type. 

Old theme of author who Is har- 
assed by his wife is augmented by 
having two spouses (the'! divorcee 
arid, current one) and his .latest 
flame picking on him. singly and in 
chorus. Story opens With producer 
tearing his hair because his favorite 
playwright has not completed third 
act of forthcoming production. 
Desperate, he enlists Wife No. i to 
go to hia Isolated country home and 
rush the play to completion. 

Arrival' of the. divorced, wife at 
Author Brent's rustic cabin suggests 
that this fliM act of script will be 
rushed through. However, plot 
swerves abruptly Into farcical slant. 

Original story by Lawrence Saun- 
ders has been accorded intelligent 



(Tn Russian) 

This film'izatlon of the Pushkin 
classic is somewhat of departure 
from general Russian cinematic fare 
in that it hasn't' the usual Revolu- 
tionary analogy, although it does 
leave some distinct road markers. 
;That is now what counts, however, 
because in the final analysis the 
only importance to picture house 
customers "is whether or not it's 
good entertainment. It Isn't. 

'Dubrovsky' is a sort of vodka 
version of the Robin Hood legend. 
It was a long novel and Is none too 
;etfpertly transferred to the screen. 
Snatches are given, with captions 
to denote passage' of time and 
change of conditions. Also a good 
deal of the. - dialog is In French, so 
the superimposed titles switch from 
English to Russian ttnd sometimes 
double up, making for added con- 
fusion. 

Dubrovsky was. story goes, a 
young nobleman whose father had 
been robbed of all land and rights 
by a greedy and powerful neighbor. 
So he gathered together his serfs 
Into an army of robbers who lived 
In the woods arid swept down on the. 
landed gentry. He. falls in love with 
the daughter of the richest and most 
powerful of his enemies and thereby 
gets himself killed. 

The acting is better than usual in 
Russian Alms, which is saying a 
good deal. Boris Livanov as the 
elder Dubrovsky and E. Samariji- 
Elsky as the young rebel leader are 
excellent. N. Monakhov is suffi- 
ciently villainous as the rich Troye- 
kurov. V; Gardln handles the Count 
Vereysky role with his usual suav- 
ity; G., Grlgorleva as the girl Masha 
is the only disappointment, doing 
entirely too much posing, and blink- 
ing at' the camera, Director quite 
obviously tried to make her behave 
as .some of the Hollywood long- 
lashed beauties so that * she never 
for a minute comes to life. 

There , is some -excellent photog- 
raphy; sound is above par for Rus- 
sian pictures, which: still means a- 
Wt below. . average. . Physical . pror 
auction above average* Kauf. i 



DANCING FEET 

(WITH SONGS) 

Republic release of Colbert Clark produc 
tlon. Features Ben. Lyon. John Mursh pm 
die Nugent, Isabel Jewell. Directed bv in 
seph Santley. • Story by David Sllverstein" 
based on novel "by Rob Eden; adantatinn 
Jerry Chodorov, Olive Cooper. Wellyn To?' 
man: songs, Sammy Stept, Sidney MiteheiiT 
film editor. Ralph Dixon; camera. ^Ernest 
Miller, Jack Mart«. At Roxy. N. T »«S 
March 27,. '80.- Running time, 7ft mlns 
Peyton - 
Judy. , 
Jimmy 
Mabel. 



*«••••• 



Phil. 

f>Has..,v..;.., 
Wllloughby...... 

Specialty Dancer 
Groves..... 

Aggie;...,.,;.,.. 

Jenkins........... 

Stupe 



♦.*•.• • • • * • • * 



Ben Lyon 

* t L . N , u ««nt 
..rsabel Jewell 
..JameB Burke 
..Purnell Pratt 

• v i n c«Barnett 
\V":-.-.NIck- Condos 
Herbert Rawllnnon 
♦ • • T r ; n >'nn Harmer 
...Herbert Corthell 
......Jimmy Bqrtls 



'Dancing Feet* is a semi-hiuslcal 
racing no better than medium in any 
department. It won't draw them in 
but it won't drive them out, either 
so it's suitable to fill up a 7drmin- 
ute spot on ; a program; 

Cast is not only lacking in pujj 
with the possible exception of Ben 
Lyon, but the nature of . the story 
has the two romantic leads' In situ- 
ations that don't fit them at all 
Eddie Nugent and Joan Marsh, brdi-, 
narily straight workers, were re- 
made into a sonig and dance pair' 
and they haven't the wherewithal to 
do their assignments "justice; 

Based on somebody's novel, the 
story was written by somebody else 
for screen purposes, and then 
adapted as a scenario by three otheir^ 
people. . Either ,ir? got lost in the* 
treatment shuffle or had nothing in^ 
the first place. Miss Marsh, as 
society girl who turns taxi dancer'-' 
to show her nasty grandpa she can 
support herself, and Nugent, as a 
bellhop who wants to Jbe a hoofer, 
fall to stir up much sympathy for 
themselves or each oiher, so it's 
Lyon and Isabel Jewell who make 
the - best impression. Lyon is the 
happy-go-lucky rejected Suitor, and 
practically wasted in the part, al* 
though things would be pretty sad 
without him around. Nugent aspires 
to go Into vaudeville, which sets 
him up as a psychopathic oase at 
the outset 

There are some mob scenes in the 
creep parlor, but ho heavy produc- 
tion, and practically no flash at all. 
With everybody .on the. hoof in the 
finale, picture winds Up like a 1928 
Fanchon & Marco unit. Nugent and 
Miss Marsh, as a dance team in the 
latter part of the footage, do a time 
step and a break on three or four 
occasions, but that falls to qualify 
them ■ as the dancers the story 
cracks them up to be. Nick Con* 
dos accentuates their weakness hi 
Ills, own specialty in the finale, 

'Dancing' Feet' and 'Every Time I 
Look at You,* by Sammy Stept and 
Sidney Mitchell, may be nice tunes, 
particularly the. latter, but they'll 
need oetter presentation and sing- 
ing than they receive herein in or* 
dor to'prOve it. Bige.' 

Madonna, Wo Bist Du? 

('Madonna, Where Are You?') 
(GERMAN MADE) 

(WITH SONGS) 

Hlsa-Fllm G.M.B.H. production. Fea- 
tures Liane Hald, Viktor L»e Kowa. Di- 
rected by GebrJ Jacoby. Music by Franz 
Grothe. At the Casino, N. Y.. week of 
March 20. '3(t. Running time 81 mlns. 

Gllda Garden Llarte Huld 

Lllo Lanner. oily Oebaue'r 

Dr. Claudius Ber • Frllzi'Sehulz 

Harry Roimers Otto Wallbuig 

Frank Hesso.. Viktor De Kowa, 

Diroktor Peter SchroeJerl Paul Olio 

Theatteportier Paul BensteM 

Fraix Sctiloderei- Gertrude Wol.e 

Die WJrtin ...Senta Soenelana 

Harfy Relmeis Tante....; Emllle Kuri 

Theaterdlcner G erhard Damann 



(In German) 

This adaptation . from the stage 
play of the same name contains 
some good light entertainment 
values. It's as fluffy as a cream 
puff, with about equal attention to 
comedy; songs and romantic dialog. 
Director Jacoby has woven these 
threads into a synthetic little pack- 
age that should be satisfying in the 
Teutonic spots. It's further abetted 
by a Bteady gait and adequate 
mounting. 

For Liane Haid the role is cut to 
order. Some years back , she was 
rigged with- a well-nigh identical 
yarn, coming through in sparkly 
fashion.' On this occasion she again 
sells in her singing alignments, and 
delivers the airy touches with 
adeptness. Viktor de Kowa sizes 
up as an. able teammate.' Sometimes 
his voice rings a little too fine, 
which may have been accentuated 
by the recording job, but in looks, 
as well as in maneuvering the bub- 
bly dialog, he upholds his end of a 
combo that gives a nice account of 
itself. 

Story concerns a young operatic 
star engaged to the elderly director 
of her theatre. On the eve of a 
masquerade ball the director is sud- 
denly called ' away, and asks his 
fiancee not to go to the ball alone 
In order to avoid creating gossip. 
Eventually, however, she's fasci- 
nated by the festivities to the point 
that. She goes anyhow, meets a 
young stranger; It's love on both 
Bides, but she gets a qualm of con- 
science and leaves before revealing 
her identity. Persistent in finding 
her, he broadcasts 'Madonna, Where 
Are You?' over the radio until the 
phrase becomes a by -word and even 
inspires a «ong. Meantime the 
rector returns from his trip and W 



Wednesday, April 1, 1936 



FILM 



E VIE WS 



VARIETY 



17 



vltes * friend to dinner with hlm- 
flrft and hla fiancee. Friend, of 
course, turns out to be the stranger. 
Elderly director, after a few minor 
Involutions ot the situation, learns 
of the love between the youngsters 
and gracefully backs but. Faul Otto 
does the existing with finesse. 

.Throughout there's a steady sub- 
plot of comedy claiming plenty of 
footage. Oliy Gebauer . and' Otto 
Wallbur'gV as actors, and Fritz 
Schulz, as a songwriter, make the 
most of the situations and the dia- 
log Latter is strongly constructed, 
with Wallburg drawing the lion's 
share of It. Shultz and Oily .Ge- 
baur, for their part, also get some 
singing to -do, arid come through 

0l Four"or five musical numbers by 
Grothe. l>ut only 'Madonna, Wo Blst 
Du?' is repeated often enough to 
leave ah impression. Additionally, 
there are two flash sequences with 
choruses, revolving ..stage, etc., 
which would have panned out better 
with more careful photography. 
No English titles at this house. 

Edga. 

SILVERSPURS 

Universal production and release. Stars 
Buck Jones. Directed by Ray Taylor. Story, 
Charles Aldeti Seltzer; screenplay, Joseph 
Franklin Poland; camera, Allan Thomp- 
son and H. Klrkpatrlck. At Arena, N. K., 
Starch 48-81. '80, half ot double bill. Run- 
ning -time, 64 Mlns. 

Jim gentries .... . .Charles (Buck) . Jones 

Janet Allison ........ • . Muriel IS van b 

v Webb Allison, ...■•••J. P. cQowan 

Art -floldeh ...Bobcrt Fraser 

•Snell •• ...William X,awrence 

Drag Harlan ...... . . . ....... George Hayes 

Durango .......... .~. . .Earl Askam 

Yuma Kid ....................Bruce Lane 

Dude • • •'• . •■• • ... ...Denny Meadows 

Station Agent .............. George French 

Peggy 1 Wyman ................Beth Marlon 

Sheriff ................... • .Herman Crlpps 

Above average western. Dyed-in- 
the-wool oats opera viewers;, and 
especially the youngsters, may find 
this 'catering to suavity as minus 
the required amount of roughhouse. 
In the whole film there is only one 
sequence devoted to fisticuffs, and 
but one pistol' affair. Buck Jones, 
however, should make up for that. 

Director Taylor's, motions away 
from, strictly formal lines has re- 
sulted in the supporting cast get- 
ting better than a halfway chance, 
and the photography of Thompson 
and Kirkpatrick is notably lacking" 
in silhouette and sunset scenes. 
There are. a few, of course, .but not 
many. Jones goes through his 
chores at an easy gait, with Muriel 
Evans gobbling footage all along. 
It's passable combo. Robert 
Fraser is the stereotyped bad man, 
and . George Hayes, as a state 
trobper in disguise, work In the 
. cpniedy angles. 

Story itself 'is a type affair, the 
familiar rustlers and the rich, 
honest rancher. Only the opening 
arid closing reels, however, carry 
this yarn. The middle- portion is 
largely devoted to romance between 
Jones and Miss Evans. Edga, 



Living Dangerously 

(BRITISH MADE) 

London, March 10. 
• WaroQUr release , of Associated British 
Picture production. Features Otto Kruger, 
Leonora,, Corbett. Directed by HerDert 
Brenono Adapted from play by Reginald 
Simpson and Frank Gregory; scenario, 
Dudley liesilp, Marjorle Jeans; additional 
dialog, . Geoffrey Kerr; camera, Bryun 
Langley. At Piccadilly theatre, March 0, 
"86. Running time, 71 mlns. 

Dr. Norton otto Kruger 

Helen . . . . Leonora Corbott 

Dr. Pryor Francis . Lister 

y er ?; • t • •' Aileen . Marson 

S 1 . *5i v Lawrence Anderson 

Bir George Parker Erlo Stanley 

Sector Webster Charles Mortimer 

mildent of Council .Hubert Harben 

Wdy Annesley. ...Iris Hoey 

ijingtird . . . . James Care w 

J?, 8 ??" of Council .Jimmy Godden 

district Attorney ....Hartley Power 

tactically 3, transference of the 
the play as produced at the Strand 
theatre, London, in 1934, and in 
New . York hfst year. There are, 
necessarily, a few minor scenes to 
vary location and inject one or two 
Dits of comedy, but in essence It is 
the same story— that of a normal, 
intelligent man Of good principles 
who finds it necessary to dellber 
ately murder another man. 

Story follows its purpose ana 
provides entertainment from start 
xo finish.. It is not merely a vehicle 
ior the exploitation of a star, and 
tne director has hot made the mis 
Take of concentrating on. the fea- 
. p ] a y ers to the exclusion of the 
remainder of the cast. 

n6oT pdl i c< ^ selected a complete 
X ? £ ^ est End Players, even 
down to the most trifling bits. An 
adequate, classy production, wlth- 
tnn„? Sten l atIon or any bid for spec- 
£h- i- efEecta ' but Painstaking de- 
wi..v. "i settings and photography. 

5r&^W n ha$ turned out a 
that w,n ent ertaln wherever 

lantTc ' ° n 6ither sIde of the At " 
those to whom praise- 
t5S ii. iT entIon should so are the 
KrLL, a<31n f J ole3< enacted by Otto 
Savf I and Fran cis Lister. Former 
SaMvo X m ?? flnrtln * no ot ner alter- 
SSr L£ Ut . to kU1 off a f ° r ™*r part- 
mail $L 13 endeavoring to black. 
stSLJlL 1 ?- This Is a relatively 

Site? pa r t : ,n whIch Ita ,n - 

1" Shfch e «« „*" th % apathy, and 
^"VM score nV e °° d le * dine man 

PteSe nf 2 ) 1 laoltma Jler is a snlondid 
pie <* of characterization, Jtito. i 



DIE EWIGE MASKE 

(The, Eternal Mask') 
(GERMAN MADE) 

(In German) 

Berlin, March 20. 
/m T K s sp me what experimental film 
(Tobis-Europa), leaning on psy- 
choanalysis, created quite a stir 
among scientists and medical peo- 
ple, having been written by a doc- 
tor, Kurt Gauger. What happens 
when the mask of the every-day is 
torn aside and the subconscious 
takes the upper hand in the theme. 

A gifted young Swiss doctor has 
found a serum against meningitis, 
b , ut is forbidden b y the head of the 
clinic from trying it out on a pa- 
tient, a wealthy factory owner, who 
Is certain to die in a few hours. He 
tries it, against orders, is given rea 
son to think that his perum is a 
failure^ and that he has committed a 
fatal blunder and, under stress of 
mental torture, . his personality be- 
comes split,. Film then pictures the 
experiences of his personality in its 
wanderings, where it continually 
encounters the sinister accusing 
figure of the patient's wife. Finally, 
thp young doctor's colleagues en- 
I s 1 ald of the woman to. bring 
him back to normal. 

A glaring fault of this film Is the 
exceedingly noisy music accom- 
panying the picturized psychoanal- 
ysis. ' Then the wanderings of the 
tortured self are shown too objec- 
tively and the subjective horror is 
lost. 

™ A £V ne °, f the cas *» beaded by 
Mathias Wiemari as the young doc- 
tor, ia uniformly excellent, but a 
great deal of footage is wasted 
showing how the hospital is cleaned 
and how the -nurses move the 
various instruments. 

MOONLIGHT MURDER 

Metro release of'Lucien Hubbard and Ned 
Marin production. Features Madge Evans. 
Chester -Morris. Directed by Edwin L. 
Marin. Story, Albert J. Cohen, Robert T. 

I^t^ 0 1 ; „ ad8 ;Pr* c< L b y Florence Ryerson, 
Bdear -Allen- Woolf ; opera- sequences, Wil- 
1*™.. t n w y m etal; camera. Charles Clarke. 
At Hlalto, N. Y., week March 27, *36. Run- 
ning time, 65 mlns. ' 

r^ V i e A ^ arroU - •••«•••« Chester Morris 

A?^ 1 ^ d ? m3 'l Madge Adams, 

u n,uP Ac03ta -Leo Carrlllo 

S l Illu ' m .Frank McHugh 

°i. an 5v Benlta Hume 

r^,\i£ ms * Qrant Mitchell 

k°J& s * Katharine Alexander 

r& - ^n; J - Cam>1 Na 'sh 

Godfred Chlltern ;.-..H. B. Warner 

r.^-i" ' ; 'i" ' • -Duncan Renaldo 

fy?." . f osloff Leonard Ceeley 

yuinian. . * , .Robert MeVVade 

S^l" Pedro de- Cordoba 

sta se .; .Charles Trowbridge 

•Whodunit of indifferent quality 
does not exceed 'B' grade dual cate- 
gory. While possessing some of the 
■production and cashing advantages 
of the M-G-M organization, the pic- 
ture does hot pack the tension 
requisite in a mystery melodrama 
and the comedy- relief is generally 
feeble and occasionally silly. 

Perhaps the best part of the film 
is the setting. Most of the action is 
represented as transpiring in the 
Hollywood Bowl during the re- 
hearsals ajid performance or grand 
opera. H. B. Warner conducts the 
opera and Leo Carrlllo gets killed 
while singing in it. Chester Morris 
is a college-type detective, Madge 
Evans a young lady chemist, Frank 
McHugh the nutsy valet of the 
tenor. Added to these elements the 
authors have pitched in jealous 
tenors, voluptuous: ballerinas, in- 
discreet divas, a turbaned swami 
and an escaped lunatic who fancies 
himself a composer. 

Opera sequences are lengthy. So 
much so that - the stor'* is Interfered 
with. However, that's all on the 
asset side. Wilhelm Von Wymetal 
who arranged and, presumably di- 
rected the opera stui»! (mostly 'II 
Trovatore') rates a noa aoove the 
rest of the direction which is rou- 
tine and unimaginative. 

Continuity is jumpy and inexpert, 
hot making out .a convincing case 
for the ultimate solution. Story 
prohably read better on paper than 
it unreels on the screen. Failure to 
develop strong characterizations 
and the multiplicity of the .roles, 
often a mite confusing, spell audi- 
ence lassitude. 'Mercy killing' angle 
Is more of a 'novelty' than an asset 
to the story's denouement. 

Nobody especially deserves com- 
mendation. Acting like the direc- 
tion Is passable at best and mo- 
notonous in tempo, Might have had 
a better picture If forgetting the 
murder and shooting -'II Trovatore' 
straight. Land. 



'it' and the tragedy that Hhe 'if 
leaves in its wake. 

Having used up all his deftness 
and sprlghtliness in the opening 
reel, the director proceeds dn the 
theory that if it's sad it must be 
treated with the slowest of pace and 
over-emphasis of every bit of emo- 
tion. If the . directorial pace of the 
opening • reel were maintained this 
might have been, a clicker. As it 
is, Max Ophuls, the director, sug- 
gests Hollywood potentialities. 

Despite this maladroit cueing, the 
players, frequently show up effec- 
tively. As the unintentional 
wrecker of careers and homes, Isa 
Miranda suggests more s:a. than Is 
evident to the: spectator. Memo 
Benassl makes starkly believable 
the role; of the elderly banker who 
succumbs to the spell and risks for- 
tune and the life of his invalid wife, 
while the latter part, gets a keenly 
limned interpretation from Tatl- 
ana Pavlova. As the star's agent, 
Franco Coop contributes a perform- 
ance that is as closely packed with 
toothsome acting as it is brief. 

'La Slgnora di Tuttr ('Every- 
body's Woman') Is served up as a 
play within a play. There Is a 
frantic B6arch for the star when a 
'scene On the studio set is ready to 
go into rehearsal, Her agent ex- 
tends, the look-around to her home. 
He finds her a would-be suicide on 
the bathroom floor. It is while she 
Is on the operating table and under 
the influence of ether that she re- 
lives her life.. 

This flashback . encompasses, the 
havoc she caused when first, as ■ & 
schoolgirl, she got entangled with 
her male teacher, married and. a 
father, with the result that she 
was expelled. Her big affair and 
the most , devastating, one was with 
the middle-aged banker whose wife 
she served as a. companion, After 
the wife's violent death she marries 
him; but a haunted conscience forces' 
her to flee from him. The banker 
in the meantime geta jugged for 
embezzlement On his release he 
finds that the bride has become a 
picture star. Before there can be 
a reconciliation he is killed by an 
auto, and it is then that the girl 
realizes that hers has been, a miss- 
spent life and decides oh . death as 
the way out. 

The fadeout scene shows the' 
anaesthetic mask being lifted to dls-- 
close a corpse. Odec. 



BOULDER DAM 

"Warner Bros. . production- and release. 
Features Ross: Alexander, Patricia Ellis. 
Lyle Talbot. Directed, by Frank McDonald. 
Story, Dan M. Templln:. adaptation, Sy 
Bartlett, Ralph Block; film editor, Tommy 
Richards; camera, Arthur Todd. At Astor, 
N. Tv, week March 26, '86. Running time, 
70 mlnfl, , . 

Rusty Noon an ^ Ross ' Alexander 

Ann Vangarlclc. Patricia Ellis 

Lacy.. .1.-., k..... .Lyle Talbot 

Ed. Harper Eddie Acuft 

Agnew..; ; ..Henry O'Neill 

Pa Vangarlck - .E/ron Brecher 

Ma Vangarlck..; leanor Wesselhoeft 

Boss. ...Joseph Crehan 

Sheriff ;OHn Howland 

w " s o"---- , William Pawley 

Peter Vangarlck Ronnie Cosby 

Stan Vangarlck : George Breakston 



La Signora Di Tutti 

('Everybody's Woman') 
(ITALIAN MADE) 

Novella Film production and Metropolis 
release. Features Isa Miranda, Memo Ben- 
assl, 'Tatlana Pavlova. Directed by Max 
Ophuls. From novel by Salvatbr Gotta; 
camera, Ubaldo Arata: score Danlcle Am- 
fltheatrof. Cast Includes Feilerlco Center. 
Franco Coop, Mnrlo Ferrari, Nelly Con-adl. 
At World, • Y., commencing March 2o, 
30. Running time, 00 mlns. 



(In Italian) 
About the only snap and punch 
that this import offers are the se- 
quence? in the. first reel which take 
the camera crane on a kaleidoscopic 
tour of a film studio and the mlss.- 
lng star's apartment.' The search 
episode is staged with all the finesse 
of a master technician, but once 
this colorful amalgam of -fleeting 
scenes and voices is out of the way 
the production lapses', into a draggy, 
heavy-handed recital of a girl with 



A fairly exciting programmer 
which spots Boss Alexander as a 
worker and hero in the construction 
of the Boulder Dam. The back- 
ground Is novel' and the story has 
enough to get by but lack of names 
and general box office strength will 
keep Its takings down. Type of pic- 
ture that sells for dual bills. More 
for the neighborhood than down- 
town trade. 

Ross Alexander Is far more likable 
In this one than in 'Brides Are Like 
That' (WB), which has Just pre- 
ceded it. on release. Running away 
from Detroft and an unfortunate 
killing which resulted from a fight 
with his boss, he lands in worker's 
togs at the Boulder Dam and 
through good work, plus heroism, 
becomes a construction boss.. Many 
of the shots of the dam project are 
interesting, some of them thrilling, 
notably, the rescue work in which 
Alexander figures. 

On one occasion he hops aboard 
a dynamite truck that is running 
wild and unloads the danger sticks; - 
on another he rescues the man who 
knew of his Detroit background and 
threatened to. turn him over to the 
sheriff because of rivalry over the 
girl. Lyle Talbot Is the heavy, also 
a worker at the dam. He plays It 
for moderate menace, placing. Alex- 
ander In a tough spot when learning 
the girl Is going to. marry the lad. 

When. Talbot Is hanging in mid- 
air as result of a breaking cable 
and Alexander goes out, against 
great odds, to rescue him, the s.tory 
takes an unexpected turn. Alex- 
ander insists Talbot squeal on' him 
to the construction chief. Finally 
laying the cardB on the table him- 
self, as to his past, the picture 
reaches a quick ending on the 
promise that Alexander goet» back 
to Detroit to clear himself, with the 
construction company backing him 
in his defense. Audience is left to 
assume that he will beat the man- 
slaughter charge standing between 
him and the girl as well as further 
promotions. ' 

The story Is never potent, but 
manages to hold the attention. Its 
dialog is fair. Parts for Alexander 
and the girl (Patricia Ellis) as well 
as some others Is written In the 
laborer's tongue, with plenty of 
slang and 'aims' but not very color- 
ful. The dialect work of Egon 
Brecher and Wesselhoeft is a bit 
strained. Mies Ellis just fair. 
... Chaf< 



RUBBER 



(DUTCH MADE) 

The Hague, March. 2Q. 

Dutch Associated' Film production and 
Tobls release. Features Jules Verstraete, 
Enny Mcunler, Dolly Molllhger and Frits 
van Dongen. Directed by Gerard Rutten 
and . .Tohah de Messter, Jr. Based - on 
'Rubber, novel by Mrs. Madelon Szekely- 
Lulpfs; ' scenario, Gerard Rutten; music, 
Walter Gronostay; camera, Laselo Schaef- 
fer. At Cinetone Studio,. Amsterdam, Run- 
ning time, 90 mlns. 

Meestorf < Jules Verstraete 

John van Laer , . . . Fritz van Dongen 



Renee 
Klku San.. 
Popple .... 

Ravlnsky 
Joop ....... 

Anette 

Mr. Stoops 

Mrs. Stoops..... 



• • • • • • * a ■ 



Enny Meunler 
...... Arasy Molna 

,A, wilmlnk 

.Georges Spanelly 
. . Tony van Otterlob 

Dolly Molllnger 

.Constant Kerckhoven 
. .Duymaer van T\ylst 



(Jn Dutch) 
Another tale of the tropics, this 
time with the locale on a, - rubber 
plantation. Has not. enough new an- 
gles to make a bid for American 
showing. Probably will do well in 
Holland, South Africa, India and 
some other foreign lands, In addi- 
tion to familiar drama of oppres- 
sive heat-stricken regions, with the 
wife falling for . worthless chap 
whose ' .companionship she seeks, 
there Is. too .much introduction of 
mistresses to make fare 
In the U. . Picture would not re- 
quire many English titles because, 
as it stands, there is a minimum of 
dialog. 

: After introducing the principal plot 
Ingredients, /director: early spots the 
danger • surrounding the necessary 
felling : Of trees, in rubber growing. 
Manager' is depicted as co-operating 
with his assistant in making rubber 
estate profitable. . Both have native 
mistresses who .look after their 
housekeeping. Time-worn expedient 
of dragging, in John's fiancee with 
.subsequent- dismissal of his mis- 
tress is used. .Marries his fiancee, 
Renee, who has come to him In the 
tropics. But she finds the solitude 
unbearable. 

With work on the plantation 
boosted because of a boom in rub- 
ber prices, a shiftless worker makes 
love to Renee and seduces her; An- 
other employe is . killed by a falling 
tree. Seems that the. man's wife 
was a dear friend of Renee's, and so 
John and his wife are reunited. Pic- 
ture attempts to depict how the 
boom in rubber brings luxury to 
people on the . plantation. Then, 
Black Friday in Wall Street— which 
offers the director an opportunity 
to contrast how their Jives are air 
tered. . 

■ Camera Jwork is good, especially 
that In the -jungle and hills, Dlrec-. 
tor Gerard Rutten directed and pro 
duced 'Dead Water,' which copped' 
first prize at the Blennale contest 
at Venice two years ago. Prof. Her- 
man Roase," who was responsible for 
the settings, did the stage settings 
for 'King ,of Jazz' for Universal 
Some years back. 

Jules Verstraete, who is easily; 
the best In the . cast, dominates' 
every scene., Second honors go to 
Fritz van Dongen. Other acting is 
good in spots. Dolly MolIlnger, ; who 
is a novice, has nothing to learn 
from Enny Meunler. Amsy Molna, 
in a short part As John's mistress, 
does splendidly. Leal. 



ONCE IN A MILLION 

(BRITISH MADE) 

London, March .14. 

Wardour release of Associated British 
Picture production. Stars Mnry . Brian, 
Buddy Rogers. Directed by Arthur Woods, 
Scenario and dialog, Jack Davlcs, Jr., 
Geoffrey Kerr, Max Kester; ' camera, 
Ronnld Neame. At Piccadilly thentre, 
London, March 13, '30. Running time, 
77 mlns, 

Pierre ', Buddy Ropers 

Suzanne ; ...Mary Brian 

Galll vert { W. H. Berry 

Dupont ■. ..John Hnrwood 

Prince Nornh Gale 

Prince Billy Milton 

President Charles Cii?oti 

Hot»l Manager... Aubrey Mallnlleu 

Maler .....Reginald Snilth 

Josette ..Nftdlnc Mnrch 

Caroline Veronica Pnsc 

Mrs. Fenwlck , ...Trls Hoey 

Plume , Jlmmv Godden 

Joe '. i Ha ver ft nd 

Chief ;.. Lee 



Short Subjects 



'BLACK NETWORK' 

With Nina Mae McKinney and 

•Nicholas Bros, 
20 Mins. 
Strand, N. Y. 

Vitaphono No. 

Strong on singing and. musical 
novelties but drag's when it tries to 
go funny; Script job nothing to rave 
over, and feeble, casting smothers 
what chance the lines had of get- 
ting across, Ballading of Nina Mae' 
McKinney, in two tunes, is a high* 
light. Her rival in this screen, short, 
unbilled, does equally neat warbling 
though story fails to place her in a 
favorable light 

Framed about the activities of a, 
Negro radio station, it rings in 
usual sponsor juggling, talent 
rivalry, an amateur broadcast arid 
other familiar matter, Washboard 
Serenaders do topnotoh work al- 
though given subordinate con- 
sideration. Nicholas Bros., spot- 
lighted but their routine Is too' 
familiar to proye the: novelty it's 
supposed to be in this short. These- 
two colored lads are obviously . too 
talented to overlook a" crying de- 
mand for fresh material. Wear. 



'SLIDE, NELLIE, SLI 
Comedy 
20 Mina. 
Strand, N. Y. 

itaphone No. 1109 

New . comedy . wrinkle introduced 
In this short through pitting two* 
soft-ball femme baseball teams 
against each other. It makes pos- 
sible numerous novel close-ups 'ot 
pretty l>all players garbed in trim 
shorts. Most humorous • moments 
result from bang-up work of 
Herman Bing, as hot dog manu- 
facturer who hits on idea of a galV 
diamond team for advertising bally.* 
Some Snappy dialog also is injected 
by Joe Cunningham as the radio 
announcer. 

California girl's sOft- ball champs- 
figure in most of baseball contest 
sequences. They are nearly, all look- 
ers, and are flattered by trick 
camera angles. There is . the usual, 
crucial game between the frank* 
furter firm and rival mustard plant 
owner, who also happens to have -a, 
snappy team. Al Sheaii and Marie: 
Wilson share honors in support. 

'Slide,. Nellie, Slide' is a timely,- 
invlgoratlng laugh vehicle especially' 
suited for spring and summer bills. 

Wear. -. 



JOE PALOOKA 
'For the Love of Pete* 
Comedy 
16. Mini. 
Strand, N. 

Vita. No*. 1930*1 

Suggested by Ham Fisher's cap-, 
toon strip, this short has Palooka 
up against the. fight champion and 
wins by a fluke. Not- more than 
mildly amuBlng. 

Robert Norton plays Palooka ef- 
fectively. - He's . a baggage room 
worker -at first, then a handy man 
in a local clothing, store fun by a 
former fight fan. When a local bout 
is about to go up in smoke with the 
town's hope suddenly , out of com- 
mission, the promoters pick Palooka 
to fight the champ in a setup. He 
turns the tables Instead. 

Shemp Howard in the cast also 
tends to make the short palatable. 

Char. 



Az Okos Mama 

('Wiee Mamma') 
(HUNGARIAN MADE) 

Budapest, MarcJi 12, 

Stylus production and release. Directed 
by Umll MartonlYy. Adapted from Bela 
.Scenes' play; pho.ography. J 1 '. <;c-rgellt«; 
score VIrany and P. Horvath; at Atrium, 
Radius and Foriiin theatres. t -. ■• 

Cast; Emmy ICoeui-y, Julia Xomar, Mitzl. 
Krdeljl, XCIarl Toma)-, Antai Pager, Jmre: 
Uaduy,. George Denes, Eugene Torzs, JullUs 
ICatioB.' 



Pleasing, If improbable, stoi-y of a 
Parisian, clerk suddenly confronted 
with the responsibility of safeguard- 
ing 5,000,000 francs; He has been 
entrusted with a grip containing 
this sum in notes, to deposit in a 
bank, but is involved In a taxi 
smash, arrlves'-too late, and is stuck 
with the money over the weekend. 

Mary Brian, In the role of a 
dressmaker's assistant (exploited as 
a countess to advertise her firm's 
gowns) nieets the clerk. (Buddy 
Rogers), who Is mistaken for a 
millionaire when he registers at a 
classy hotel and deposits his bag in 
the strong room. An awkward 
romance develops between the 
couple due to their false positions 
and, although disaster threatens, 
with the apparent theft of his 
wealth, all ends well and with • a 
nock surprise finish. 

Mary Brian seems Imbued with 
more charm than In other recent 
performances. Billy Milton slides 
gracefully through a brief appear- 
ance as an impecunious' foreign 
prince. 

Jjight, entertainment which should 
please any audience. 



(Jn Jlungarian) 

Bright and amusing play, In which- 
Sari, Fcdak scored a state success 
some years ago, makes a good screen 
subject, but has lost much of Hs : 
tempo and humor In transit. Pro- 
duction is honest, good work, in the 
best of taste and with plenty of 
pleasant Ideas to make up for econ- 
omy In production — but the result, 
although pleasing, lack sjest, 

•Wise Mamma' is Emmy Kosary 
as an ex -stage star who has retired 
but plays her last role In order to 
patch up the matrimonial conflicts 
of her two married daughters. In-. ' 
cldentally, she finds a husband for , 
the daughter of the man she loves 
and whom she marries, after having 
accomplished all these tasks^ 

Mine. Kosary is charming and dis- 
tinguished. She sings well. Bdt 
her mannerisms pall after a time, 
and she lacks Miss Fedak's pep and 
contact With the- public. Julia Ko- 
rnar is an attractive addition to the 
small number of constantly recur- 
ring' Hungarian picture names.' 
Pager and- Kabos are as good as 
usual. 

Thfi-e is little one can object to 
in 'Wise Mamma; ,but it holds no 
thrills. JacobL 



Here's one for the book . . . 

HOME OFFICE ASKS FIELD FOR ADVICE! 



Yes, Gentlemen, We're asking you! 

Because "Under Two Flags" is so rich in advertising angles, it has us 
dizzy! 

For instance, how would you bill its four great stars ? . . . Ronald Colman 
("Beau Geste"), Claudette Colbert ("It Happened One Night' 1 ), Victor 
Mela glen ("The Informer 1 ), Rosalind Russell ("Rendezvous")? We want 
to shout about each one, but type isn't made of rubber. 

Would you place them over or under the title, "Under Two Flags"?. . . a 
title made famous by Ouida's novel and play. 

; Houfi abouttbe burning love story? 

How about the spectacle? . . • the cast of 10,000 • • . the limitless sweep 
of the Sahara • • • the hordes of blood-mad Arabs and heat-crazed 
Legionnaires? 

And the men whose showmanship sense has come to guarantee enter- 
tainment?. . . Darryl F. Zanuck • • • Director Frank Lloyd? 

Any one of the above is a great sales slant. But you tell us how to do 
them all justice in one ad! 




THE KEYSTONE OF YOUR FUTURE 



19 



. M. WOOLF'S BUY-IN ON G-B? 



Americans In London 



London, March 22. 

GJna Malo off to America on be-' 
lattfd holiday. Will be back in two 
months. Meanwhile Harry ' Foster, 
her agent, is conferring with Gau- 
mont- rltish on new contracts. 

Jack Tracy (Tracy and 'Vlnette) 
has a hew partner. A local girl 
named Eda Peel. 

Sally Metcalf (De Wolfe, Metcalf 
and Ford) considering an. offer to 
quit the act and join a Boston dan- 
cing academy as, instructress. 

Phil Reis.man becoming a cham- 
pion ping-pong player. Has a table 
in his room at the Savoy. O.oly one 
who can beat him 1 here is Cliff 
Whitley. 

Nick Long, iscarded his 

mustache. 

Eddy Klein back from a four 
weeks' visit to Paris, where he 
bought the English, A merican and 
C.olpnial rights to 'La Femme en 
FleinV by Denis Amiel, now play- 
ing at the St. Georges theatre there. 

Jack Mersereau now a Gaumont- 
Brltish unit producer. Has charge 
of the new George Arlias picture. 

Nil's Asther .off to Morocco to rest 
while: his hair grows back. Had to 
shave his 'head .loir" recent picture 
work. 

Ijteil. Hamilton, having finished 
'You Must Get Married' for City 
Films, flirting with two new offers. 

G/eorge F. Rubens claims to have 
written 12 songs in the last month, 
which he. figures is a record. 

V^alier Dare Wahl having another 
op|jo)i picked up by. Clifford Whit- 
leyiffpr. the Dorchester h6tel caba- 
ret,- .* 

Fred - Kohlmar, Sam Goldwyn's 
talent scout,, seeing every show in 
towni 

HaVry Ham intends t6 take a va- 
cation in Hollywood soon. Last 
theVe two years ago.. 

liep Britt joining the Dave Bader 
office here.-. 

Florine McKinney, currently in 
the Dorchester hotel cabaret, get- 
ting several film offers. 

Paramount making quickie rt 
the' Joe Rock film studios. 

Hugh - Diamond's wife due here. 
Boys booked passage for home, to 
open in a Will Osborn unit, but are 
now staying over to do a film for 
Peart Films, a local indie. 

Larry Adler has invented a mouth 
organ with silent slide and new 
method of sound distribution which 
Hohner's is putting on the mar- 
ket: i Will be known as the Larry 
Adier Harmonica. 

Ifox has put Ivon McLaren under 
contract to direct three films in its 
London studios. 

frying Ceasar on the way over 
■sodn, : with brother Arthur preparing 
a surprise welcome. 

Monty Banks had his auto stolen 
whjle visiting friends: it turned up 
later- near Marble Arch. 

Jftichard Arlen due here early In 
Apfil to make interior sequences of 
"''He Great Divide' 'a I. Shepherds 
Bush. 

Herbert Brenon sailing for a six 
weeks' holiday in the U. S. 

fowler and Tamara off to Paris 
on|;a' concert tour. 

'We Three' (UA), trade-showing 
postponed suddenly due to censor 
difficulties. 

Hassard Short in town and stay- 
ing, a while. May do a show here. 

The Cecil Holmes off t > Paris. 

Harry Stetnbuig ;in hospital. 

Neil - Hamilton* playing the lead 
in British International's latest. 
Star Falls From Heaven.' Joseph 
Schmidt will star. 

Borrah Minevltch suing Marti- 
nus Poulsen for six days' pav. 
winch was ducked week v of late 
ivings death while harmonica maes- 
tro was fulfilling a month at the 
t-fue de Paris. 

Twelve Aristocrats . due in Eu- 
rope, open at Wintergarten, Ber- 
lin^ month of August. 

Teddy Boyoe. 'formerly of Falls, 
•fading and Eoyce wilh nvf> new 

partners at Savoy hotel, and Eric 

for the offering. 

arry Ham bi from Pai-is and 
ne "" deals. 

^Ann JKudijig'a got ll01 . enlry pel ._ 



London 



(Continued from page 1) 

but not capacity are Cochran's revue 
at the ; -Adelphi, 'Promise' at. the 
Shaftesbury, the Chariot revue at 
the Vaudeville, 'Pride and Prejudice' 
at St. James. 

Others doing fair business are 
'Please Teacher,' musical, at the 
Hippodrome, 'Seeing Stars? at the 
Gaiety, and 'Call It a Day' at the 
Globe. 

Persistent rumor here the 
Cochran revue will go twice nightly. 
Understood the show will close for 
four days during Holy Week, i-e- 
opening April 11 with its policy not 
yet set but depending on this week's 
trade. Whatever the decision, un- 
derstood a twice nightly policy will 
go in early in May when 10 weeks 
contract expires with a number of 
imported acts. 



GB TAKES WB PRODUCT, 
REPLACING PAR'S 50% 

London, March 31. 

Deal Thas been concluded be- 
tween Warners and Arthur Jarratt, 
head booker for Gaumont-British, 
which takes the Warner product 
away from the John Maxwell (BTP) 
circuit, including the Regal, West 
End pre-release house, after four 
and a half years v 

Entire Warner output now goes 
solidly over to G-B's theatre, chain. 

Gaumorit's anxiety to tie up the 
Warner pix was brought about, by 
G-B dropping '60% of. the Para- 
mount films on this side. G-B is 
Inu-ned at Par because the American 
company built its new Paramount 
theatre here in direct opposition to 
the G-B Dominion, one of the most 
profitable houses in the chain. « 

Paramount is giving the Maxwell 
chain second West End pre-release 
for the Rialto, concurrently utfth 
the new Paramount. 




'S DICKER 




20th Century-Fox Willing to 
Sell Out in Gaumont- 
British — Would Re-Map 
Anglo-American Setup for 
Woolf, GB, 20th and Uni- 
versal 



AUSTRALIA ALSO 



Metro Production in England All 
Set to Go; Goetz, FitzPatrick Arrive 



Is It a Fact? 



London, March 24. 

During a discussion ". in the 
the House of Commons on the 
use of talking pictures in 
schools, the President of the 
Board of Education was asked 
if it was a fact that some of 
the> American expressions in 
pictures could not be found in 
an English dictionary. 

No reply; 



Exhibitions 



(Continued from page 1) 

modern exhibition show place would 
ostensibly be in direct competition 
for business with Madison Square 
Garden and Grand Central Palace. 

No effort will be made to obtain 
footage on Fifth avenue, now well 
occupied by modern skyscrapers 
between 48th and 49th streets. 
Building would be spotted immedi- 
ately behind church on 48th street, 
and take in space now occupied by 
vacant old -type hrownstbnes on 
49th street. It would extend over a 
portion of the present space devoted 
to car parking in this area between 
Fifth and Sixth, with likelihood that 
the western side of the building 
would be located against a drive 
that would connect with the present 
one between 49th and 50th streets, 
behind the main RCA building. If 
found feasible to erect a larger 
structure, a tunnel might extend 
through a part of the building, con- 
necting 48th and 49th streets, with 
entrances to the Expositi 'how 
Place from this. 

Actual cost of exposition building 
would be around 52.000.0C0. 'Unlike 
the Center theatre building in same 
block and part of Radio City group, 
the current blueprints call for a ro- 
tunda-shaped roof. In this would 
be incorporated the mqst modern- 
istic out-of-door lightings effects. 



London, March 31. 
A; C. Blumenthal ia here endeav 
prirtg to consummate a deal for cer- 
tain- local holdings in Gaumont- 
British and is understood te be talk- 
ing with C. M. Woolf and his asso- 
ciates.. 20th-Fox has been ready to 
sell, for a long time. Blumey is not 
representing 20th-Fox in these ne- 
gotiations. 

If the deal goes through, it would 
undoubtedly result in a general 
amalgamation of the Gaumont and 
Woolf interests. Two have, been 
friendly, although Woolf quit an im- 
portant G-B executive post to form 
his own film production and distri- 
bution corporation, General Film 
Distributers. 

Another important angle in the 
deal at present is the Universal 
angle. Woolf recently completed a 
deal with U which gives him the U 
product for distribution over here 
and which calls for U to handle a 
few of Woolf s pictures for distribu- 
tion in the United States. G-B also 
gets a few Woolf produced pix for 
U. S- distribution. 

Should Woolf and G-B get to- 
gether again, then, as has been 
hinted previously, plus picking up 
the Fox share of G-B, and addin 
the (7 tieup. it will mean a new 
international producing and dis 
tributing group which will be one 
of the biggest and most powerful in 
the world. It will also 'probably 
mean a complete split away from 
Fox. 

G-B and Universal 

20th Century-Fox handles physi- 
cal distribution for G-B in the U. S. 
and the two concerns group their 
product for distribution in Australia. 
Should Woolf pick Up the Fox end 
of G-B and join with G-B. likelihood 
is he would swing away from 20th 
Fox everywhere and G-B would 
either switch physical distribution 
in the U. S. to Universal or open 
exchanges of its own. 

In Australia a switch is already 
started. Fox owns a considerable 
share of Hoyt's. Hoyt's is partnered 
with Greater Union in General 
Theatres. Stuart Doyle, head- of 
Greater Union, is, however, part- 
nered with Woolf of London on the 
side in distribution and is currently 
en route to London to strengthen 
this tie and facilitate a complete 
split away from tine Ho'yt-Fox 
group. That, too, would seem to 
indicate a pulling of strings for 
international cooperation between 
Woolf and Gaumont-British, and 
away from Fox. 



FOUR NEW PARIS PIC 
HOUSES DUE; 2 FOLD 



Paris, March 22. 
.Plans to open four new houses 
on the Champs Elysees are under- 
way, while two others have iust 
been closed because of bad busi- 
ness. 

Work has be*gun oh one. and it is 
expected • to . be ready in October. 
Second is the. old Normandy, on 
which the greater part of the work 
has been finished for nearly two 
years. .The Petit parisieh; news- 
paper, was talking of opening this 
2,000-seater for a time, but noth- 
ing happened. 

Third will be called the George 
V and be directed by the same man- 
agement as the APPljo, showing 
English speaking films. Also there 
is now talk of opening another 
under a large restaurant with an 
entrance on the famous avenue. / 
, On the other band, the Ermitage. 
later called .Ginema-Muslf' -Hall and 
lastly Cinema d'Actualities. had to 
close down and the Elysee Gaumont 
followed suit. 



Erpi's Latin Am. Shifts 
B. Coster, former- manager of 
Western Electric in. Argentina, has 
arrived in X. Y. to take up a super- 
visory position in Erpi's .atin 
American department. 

W. S. Tower, Jr.. sailed for Mexico 
last Friday replacing Wlliam De 
Mello as manager of Western EJec- 
tric there. DeMello goes to Brazil 
shortly for a new post, replacing 
I'. t\ i'oung who returns to the U. S 



London, 
Metro Is finally, 
started on production , with 
Ben Goet2 arriving from New York 
and James A. FitzPatrick froi 
Singapore to get things going. In- 
tention is to set a 12 feature pro- 
gram. Negotiations are. now on for 
a studio to be rented for a year. 

Studio site is imchoscn as yet but 
will probably be either Associated 
Talking Pictures studios at Ealing 
or Sound City.. Teddlngton. 

First picture' will be 'Remember 
When,' dealing with the English 
countryside. Immediately after 
Metro will get started on. the two 
pictures FitzPatrlqlc has been 
shooting around: the world and 
Which had originally been intended 
for completion in Hollywood. These 
pix are 'Gangway,' a sea yarn with 
most of the scenes set on a rbund. 
the world liner, and 'Life of David 
Livingstone,' exteriors of> which 
FitzPatrick shot In South Africa. 
Percy Marmont was with Fitz- 
Patrick on his junket and acted in 
part, of the films. Negotiations; are. 
on here, with Clive Brook to step. in... 
on this end. 

Paul Robllard, American RCA 
sound expert, is being brought over 
to handle the noise department. 

Shooting is scheduled to start 
June 15, with English talent to be 
used wherever possible. 

Goetz has four. plctm*es set. First 
will be 'Silas Marher',' starring 
Lionel Barrymore. Second will be 
'A Yank at Oxford,' and third 'Wind 
and the Rain' from the stage play. 
Fourth will be titled 'Rage at 
Heaven.'^ 



BRITISH FILM QUOTA 
INTO G0V1TTAL HANDS 



London, March 22. 

Board of Trade, Government de 
partment, has officially stated that it 
intends to establish a departmental 
committee to sit and brood over the 
Quota act, due to enter into its final 
year in 1937. 

So, with the Government state 
ment lifting the quota into the 
realms of higher politics, the Films 
Group of the Federation of British 
Industries has laid off its delibera 
tions for amendments, revisions, and 
standardization of the quota per 
centage. 



GOV'T ENTRY IN FILM 
BIZ DECRIED IN HUNG. 



Kane's 1st Tinter 



London. March 22. 

First English film to be produced 
by Robert T. Kane for his recently 
formed New- World Plcts, will be In 
Technicolor. John Median is here 
adapting the story. 

Twentieth Century -Fox will dis- 
tribute the Kane product. Film 1." 
scheduled for the first production at 
the new Technicolor studios at Uen> 
ham (Korda). 



Britons in Hollywood 



Budapest, March 20. 

Great hue and cry in the film 
world here because Hangya, gov- 
ernment - subsidized co - operative 
which practically monopolizes com- 
merce in .the villages and makes 
inroads upon many branches of 
business, seems out to grab what it 
can. get of picture biz. 

Occasion is the deplorable con- 
dition of some 200 small-town the- 
aters vhich have gone dark or are 
struggling along for lack of funds. 
Hangya proposes to take over the 
licenses of these, houses and operate 
them as a chain. 

Rumored that in connection with 
this plan film imports should be 
centralized and Hangya be put in 
charge of handling the Whole busi- 
ness of distribution of foreign im- 
ports as a sort of monopoly. 

Such an outcry against It that the 
project avIII likely not go through, 
at least not In this fGrm. 



Cinecolor in India 

Hollywood. March. 3,1. 

Imperial Film* Co. of Bombay lias 
bought Cinecolor rights for India 
and adjacent territory. Laboratory 
rt-ilt be erected in Bombay on. raturn 
of Wolfe Henius. 

Latter now here studying tinting 
process and lining up equipment. 



Hollywood. March Si. 

Ronald Colman, having finished 
work in 'Road to Glory,' has started 
'Lost Horizon' for Columbl Law- 
rence Grant also is in this pic 

Basil Rathbone completed his part 
in 'Romeo^ and Juliet' and is- now 
working in 'Private. Number' with 
Lorctta Young at Fox-COth. 

Madeleine Carroll skedded to g'> i 
into 'General Dies at Dawn* on com- ! 
plelion of her prese.it pic, 'Case j 



and is now nursing a had case of 
sunburn. 

Herbert Marshall vacationing, 
having fii ished his part In "Forgot- 
ten va 

Errol I'Tynn wearing an emerald 
sign.'t ring sent from Ireland by 
relatives. Bears a coat of arms used 
as a s^ai for 800 years. 

Alan Mowbray completed vork on 
'Case Aga'nst Mrs. Ames' and -now 
In 'Mary of Scut land,' 
Margot Orahame <\\ a in last wee k 



66 Mex Cines 

Mexico City, March 3.1. 

Number of. cinemas open here lias 
been, brought to 60 with the in- 
auguration of the Cine Roxy, 
swank nabe seating 2,350. 

Three more nabes are to open 
here this spring. 



Against Mrs. Ames/ After that she I on Queer Money" at Columbia 
. . . . . i..^ r in..,iu l ; <i n;i n/m it- 



plays the lead in a color film. 

Gary Grant Is nursing an infected 
paw, an aftermath of horseback 
riding and holding the reins too 
tightly. 

Ida Luplno took the sun too much 
at Palm Springs over Mie. week-end 



The Frank Lloyds vacalionlhg in 
Sonora, Mexico, on winding up cif 
his las!, pic, 'Under Two Flags.' 

.Brian Donlevy, workin opposite 
Frances Doe. who is a bit above 
average in height, wf i:vs shoes w.tlh 
slightly buil't-up heels. 



MAGYAR RAW FILM 

Budapest. Ma'ch i!0. 

First Hungarian Raw Film Co., 
iust founded, will start manufacture 
of celluloid and raw film in July. 
Market for products of this industry 
is assured by increasing demand of 
the local picture production. 

Italian firm of Tensi and . Co.. 
also nbout to establish raw film fa 
lory In Hungary. 



20 



VARIETY 



VARIETY HOUSE REVIEWS 



Wednesday, April 1, 1935 



MUSIC HALL, N. Y. 

As usual, just before a holiday 
season, the Hall Is going light on 
production to permit the building 
of Easter settings and also to give 
more time for the rehearsal of the 
big show. The result is a small 
but not unpleasant production 
which runs only 26 minutes exclu- 
sive of the overture. This is 
'Spotlight* which title, covers the 
'Meditation' from 'Thais,' as a vio- 
lin solo, a duet for' piccolos and 
Dick Liebert playing along in a 
happy combination of organ and 
orchestra. 

Follows 'Ladies Day' in three sec- 
tions, the first 'Godey's Lady's 
Book* with Edwina .Eustis and 
Rhoda Arnold as dressmaker and 
customer singing about the once- 
famous fashion magazine. Viola 
Philo is visioned in, with the hook- 
skirts of the period ail working be- 
fore the black drop, with a white 
mirror and supporters. The second 
part of this has the ballet In short 
skirts and long pantalettes in. a. 
hop-skip, number with! hoops. Just 
about long enough, to prove they 
can dance without falling over the 
hoops. 

Then, comes 'The Gibson Girl', 
with the. women's chorus as the 
graduating class of a ladies semi- 
nary, working before art effective 
but simple drop. Mis$ Eustis warb- 
les again and the Nightingale Trio 
contributes an effective bif, with 
Leona Smith closing in with, a 
cornet solo. The finish . is the 
Rockettes against a black drape 
with zig?ags of burnished metal 
for a background. Selma Marlowe 
does a Spanish stomp taps and the 
line with one leg, bare and the other 
In red satin long trouser legs do a: 
familiar looking precision number 
that just about saves the show. 

Feature is .^Sutter's Gold' (U), 
with the newsreel, a ; Columbia 
spprts. short and a 'Stranger* than 
Fiction' (U), both scrap book stuff. 
Entire bill takes 19 minutes short 
of three hours. - Chici, 

PARAMOUNT, N. Y. 

Strong, stage and screen combo at 
the Par currently with Harold 
Lloyd's 'The Milky Way' (Par) and 
Richard Himber^s band oh the 
rostrum. Added feature Is Lois 
Ravel, also from the airwaves, plus 
Stuart Allen, tenor soloist with 
Himber's Studebaker Champions, 
Victor records, etc., Wladmir Selin-v 
sky, violin virtuoso; and- Louis; 
Garcia, crack trumpet - specialist 
who swings It pretty. . Unbilled • is ■ 
Ralph. Dumke (East and Dumke) . 
who is an affiliate of the same 
agency sponsoring Himber's/ Stride* 
baker show arid ..who foils'.'' for" the;" 
bandman. ro.c. ta r 'tfc> card tricks 
which Hinibejr. does so .well.avoca-, 
tlonally, that "he's- 'decided to -cap!-: 
tali^'ori "the. legerdermain profess- 
sionaliy;.' All in vajt ■ It's- a highly 
satisf yJngf -and .Versatile little, trouper 
that Himber has brought into thb 
Paramount .theatre. : . 

Flanked by airi" orchestra of 17- r 
with the exception . of the femme' 
harpist, all in white ties, and /tails, 
Himber is conversely in - dinner 
jacket and wields a nimble baton 
besides doing some energetic: lithe- 
«teps and a couple of acrobatic 
leaps in selling his numbers. 1 The 
knack of maestroing Is cutely 
gotten over In Allen's number, 'I'd 
Rather lead a Band' (from 'Follow 
the Fleet') whereupon- Himber sur- 
renders his baton and the band goes 
haywire. Previously Allen did an- 
other 'Fleet' excerpt, 'Let's Face the 
Music and Dance.' 

The characteristic Himber medley 
and the harp interludes, to break it 
up are effectively gotten across. 
Then the soloists' ■ opportunities, 
Garcia with his high trumpeting, 
Selinsky's violin solo, and Dumke's 
stooging for Himber from the audi- 
ence. On the night caught, (last 
show Thursday) another unsus- 
pected stooge from the audience: 
almost gummed things #up and it 
was laughed off so well it might, 
well be incorporated into, the book. 
The finale number arierit how a* 
band would tune up in .swing tempo 
effectively takes care of that de- 
partment. 

Miss Ravel, a personality looker, 
sings two numbers, *Shooting, High' 
and 'Night and Day' to. strong re-; 
turns. She has an unusual front for 
a. mike songstress and suggests 
. screen potentialities. 'Besides which 
she sells well. 

'Popeye,' 'Popular Science maga- 
zine reel, news and Don Baker's 
organlog (Easter song revue) round 
out the show. Baker had 'erh gang- 
singing with him. Biz okay. Abel. 



remaining in the public eyo-is sec- 
ond only to that of the Countess dl 
Frasso. 

On the vaudeville stage, where his 
late father was brought up, Coogah 
should feel at home, for that reason 
,alone, and at the Roxy he looks. like 
he does, He hasn't much talent in 
the song and dance line, but he has 
a pleasant manner for hv c.purV 
poses, and be can hoof himself from 
one proscenium arch to the other 
without twining but of steps or 
having to be carried across. For his 
dancing he's teamed wlth : Miss. 
Grable, a plat blond doll baby who 
turns out to be a competent sbubret 
arid indicates having an eye on the 
musicals, judging by her efforts at 
all around work in this unit. 

Unit, produced by Fanchoh & 
Marco; plays by itself here except 
for some enhancement by the Roxy's 
Gae Foster, line and forte finishes 
from the pit. orchestra. In produc- 
tion it probably appealed chiefly 
from a novelty arigle, with much 
supposedly inside studio stuff rer 
vealed, but for- actual entertainment 
it depends largely on its. own band 
act, the California Collegians. 

Playbacks and other recording 
tricks are . briefly illustrated in 
comedy fashion by the Collegians 
and Coogan, while the straight pic> 
ture making, which closes the show*, 
is revealed in a comic studio Inci- 
dent in which, most of the. cast par* 
ticipates. This includes Warren 
Wilson as the director, Josephine 
Dix, Walter M?Grail, Coogah, and 
Miss Grable. McGrail may surprise 
a lot of people who know him as a 
villain by the way he handles a low 
comedy part 

Of the two studio 'inside stuff 
numbers, the musical expose involv- 
ing the Collegians '.is by far the best. 
The Collegians themselves, none -the 
worse oft for havinglost -pred Mac^ 
Murray, follow this" With their own 
novelty band . turn, which lands 
heavily, arid from then on the -unit, 
slows up' to a crawl. , 

In addition to numbers by Coogan, 
MIss;Grable and the ' band, there's a 
song . by a girl announced as 
Chlquita, "whose last name was lost. 
She sings Spanish, and fair, with a 
spot found here, for a beautifully 
costumed native nuriiber by the 
Foster girls. Fosters also have a 
nifty opening bit in' which", they, 
emulate a train, old but well done. 
This leads to the introduction, and 
the girls lyrically describe Coogan 
as being 'sweet as apple pie.' That's 
something , he has 'to live down all 
through, the show. 
. Baggage . includes a lot of studio 
gadgets, from lights to cameras; and 
.most of it looks authentic. At any 
rate the folks back east will have to 
take F&M's: word for Xt. 

An appeal by Freddie Mack t house 
m; c„ is. strategically placed immed- 
iately following th© newsreel flood 
scenes', arid the collection . for the ' 
Red Cross -seetned to dp all right 
Friday night. •-. Bige. 



ROXY, N. Y. 



'Hollywood Secrets' unit topped by 
by Jackie Coogan and Betty Grable 
is depended on to attract the peas- 
ants to the Roxy this week. 'Dancing 
Feet' (Rep) is the picture and house 
doesn't count on it for much. 
Answer was fair business Friday 
night. 

It's a long time since 'The Kid,' 
but the status of Jackie Coogan as 
a picture name has been sustained 
in remarkable fashion. Stars who 
followed him on the screen years 
later are already forgotten, yet the 
Coogan boy, who has done little of 
importance in a picture way in the 
last 10 years, is still a Well known 
llollywoodlte. In fact, his feat of 



National, Louisville 

Louisville, March 27. 

Back .to a -standard bill of five 
acts, with, house band dressing the 
stage, the National is again making 
a bid for weekend biz here in face 
of light Opposition. 

Opener is Jordan and Grace, nice 
looking couple, Who make their first 
appearance with man juggling 
sticks, while his femme partner 
squeezes out a tune on the ' ac- 
cordion. Jordan then Into his chores,, 
juggling various articles in speedy 
tempo. He has a colorful bit which 
is enhanced by lighting effects as he. 
twirls a long ribbon. His closing 
stunt is the twirling of . an 85-pound 
wagon wheel atop his head. 

In the deuce is Johnny Special, , 
Who does" things with a 50c har- 
monica.' Imitations are his forte, 
ranging from a locomotive to an im- 
pression of an orchestral' playing-, 
classical and swing music. Returns- 
light, this type of thing being a drug 
on the present day entertainment 
market, "unless talent is outstanding. 

Abbott;..- Robey arid Belli dish out 
the hoke and garner plerity of laughs 
With - their antics. On and off for 
bits if a stunning redheaded femme, 
while two men snag .good returns 
with their foolery and vocalizing. 
Diminutive stature of .. one of the 
boys is used for some good business, 
and they bow off to nice applause 
after a bit of. duetting, with the 
smaller of the two using the fiddle 
to "'odd advantage. 

Flash act is Johnnie Rexoja and 
Co., three girls and two men. The 
femmes deliver acro-dancing which 
clicks. Then there Is a roller skat- 
ing specialty, soihe nifty tap work 
by Rexola, and to wind up, Some 
nice pyramid building (a la bound- 
ing bedouins), which. sends them off 
to a nice hand, 

But it remains for the O'Connor 
Family to tie things up, leading off 
with two boys, who do a nice routine* 
of tapping. They also deliver in the' 
laugh line, and interest accelerates 
when they bring on a younger 
brother, Don, about seven years old, 
who receives rough treatment for 
sorne good laugh socks, Boy can de- 
liver on his own when it comes his 
turn to step. Older lad then brings 
on his mother, for some fast hoofing, 
after which he gives her all the 
credit for teaching the family the 
routines. Hit of the act, however, 
is little Patsy O'Connor. 

'Bike Rider*. (WB) on screen. 

Hold. 



MEDRANO, PARIS 

Paris, March 23. 
Medrano steps back into its old 
stride of furnishing the best amuse- 
ment of its kind in Paris, with three 
headllners rijaking their first ap- 
pearance here. ." 

. Miss Diana, young Swedish tra- 
pezist, Bhares the, top with .King 
Repp, a clever English juggler, arid 
13 youthful Gypsy violin players 
pushing them both. 

Young blonde puts plenty of 
elegance arid grace into her mid- 
air acrobatics and is so sure Of her- 
self she uses ho net. For its type, 
it is a daring act and one of the 
best seen here in some time. 

King Repp pulls plenty of original 
tricks out of his pockets in fast 
order. He knows his biz and works 
in a fast and convincing manner.' 

Youthfulness of the GypBies does 
much to carry them over, but they' 
play excellently as well. -A little 
player who does' acrobatics" with his 
fiddle Is especially good and the 17- 
year-old conductor misses no tricks. 

■ Wily-Jo, two • bicyclists, do some 
good acrobatic- riding /while Diane 
Loyal has ah unusual pigeon act; 
There is a good dog. act, with the 
usual tricks and 'the Four -Rastellis 
hold up their end of the BhOw -with- 
some amusing acrobatics, 

.A well balanced show. 

loeW's state:, n. Y*; 

-. Aside frohi .the ( personal ; of Roger 
Pryor, this Is. the' second successive 
routine vaude. show here because of 
strong, screen fare* 'Wife vs. Sec- 
retary' (MG) (Gable-HarlOw-Loy) ; 
had enough, b.6. draught Friday 
night for a: near -capacity, house,, v 

Pfyor's stint is an." exemplary one' 
for a picture- player, -in fact, he is 
something- - of a. legitimate dock, 
with his film rep putting the audi- 
ence in. ,:the proper - and receptive 
fr^m.e of mind. , Pryor, starts right 
off kidding hiiriself, tells a, couple of 
gags well, but ? Sings three songs 
best. Good- enough vocally to have 
to beg off, though' he could do, more 
than, the nine .minutes alloted his 
session. 

Lime Trio, which last Week was 
faced with the predicament of re- 
placing all their props washed out 
in the Pittsburgh flood, copped sec- 
ond applause honors opening night. 
This is a distinct novelty, without 
a recognizable -duplicate .in ajl of 
show biz, arid the contortionistic 
work of the blackface 'doll' Is sold 
100%. ,: On second here, arid, though 
following a fast hoofing turn, 
breezed' through:,' . 

Lew Parker' arid. Co, iS); presented 
by Bob Hope (meaning that Parker 
'"Is dolrig ;H6pe's OlcL- .vaude act) are 
rather slow iftrne^t^ta-closlng until 
Parker'g bit with . the two audience 
stooges;-, arid . thb .misfit . crooner "on 
the stage. A lot of laughs In this. 

■Another: slow... turn -follows, Helen 
Con>pton and - Bryri: Mawr- orchestra,' 
12 girl niustclans. Band has . a weak 
selection.-' of. " ihusicai numbers, 
though " , strength - ;in the ; blonde 
tbrcher. ...She's/ mi for'- twb.-riumbers, 
but the band, holds Utjtle more than 
Miss Comptoh's nice personality 
and!" vol'ce. ' A male in tails, con- 
tributes '•. a one-inan trftck': meet 
across 'the stage;/ Graceful, but not 
dancing. ' ' ," : * '"■•': '■'■-•'■ 

Hoofing end, however, is held up 
well by Harry King and the Sin- 
clair Twins. They're a-, pretty ex- 
pert trio, good-locking," well' cos- 
tumed and routined. It's: n;ot their 
fault that the 60-minute show'lags 
In some spots. ' ' Seho, 



EMBASSY 

(NEWSREELS) 

Flood pictures continue to domi- 
nate new "newsreel layout here this 
week, with Universal copping lau- 
rels because of length and full cover- 
age given .throughout stricken . New 
.England area by plane. Only other 
reel to. get into competish is Pathe 
bri a *heroes of the flood' angle,- and 
in another clip .from, 'dust-snow- 
and-water* slant. Patrons eat up 
this stuff, with management intelli 
gently- still stressing it on prograrn. 
This hoUse finds only complaints 
when out-of-towners from spots in 
New • England and Pennsylvania 
kick if their home town is not in- 
cluded In reel views. 
, , -Both Patlie and U play up the 
clean-up and danger .of ^pestilence 
in the word descriptions. Universal's 
sky tour included graphic views of 
Hartford,. Middletown, series of 
strategic dams ih Mass., and views 
over Inundated New Hampshire 
cities. Damage wrought by high 
waters as revealed after rivers re 
gained their .banks touched On. in 
Johnstown scenes from same com 
pany. same is true of U coverage 
about Harrisburg. 

Pathe's heroes include the Red 
.Cross, phone and radio operators, 
airplane .. pilots and Coast guard's 
men. Same reel compares nature 
On rampage With dust storms 
shrouding Texas Panhandle, snow 
slowing transportation in Buffalo 
and floods engulfing towns in Ohio 
and Maine. Paramount handles dust 
situation by showing Government's 
planting program. 

Some realistic and obviously first- 
hand battle scenes from Italo- 
Ethiop front contributed by Pathe 
also draws' attention. Irl same reel 
Roosevelt pleads for world peace in 
Florida before ' leaving on fishing 
junta. Fox Movietone with, only 
other warlike material. League of 



Nations meeting and French troops 
moving up. Universal shows Pre- 
mier Hirota forming new Jap cabi- 
net. Army maneuvers in Philippines, 
new British triystery bomber and 
shipping, ot French..'40 & 8*. boxcar 
to Attxericah Legion, all Fox, might 
be rated as contributions to Mars by 
a few. None highly exciting. - 

Heartiest laughter -on bill is Im- 
promptu wit injected by Al -Smith.; 
in: scene with Dallas looker atop 
Empire State* in which 10-gailon 
hat Is swapped for his brown derby, 
Lew Lehr, usually good for com- 
edy, is on twice but far below par. 
His witticisms accompanying an 
axe and knife tossing Mex-beauty 
stunt fell flat because patrons were 
held by trick stuff and undraping 
flash. 

Pox again holds the sports arena, 
with table tennis riiatch abroad, a 
Kentucky derby fave, a Ft. Worth 
rodeo and the Golden Gloves fights 
in the Garden between Chi arid 
N. Y. Hearst . Metrotone, however, 
has soihe outstanding action stuff 
in hockey riiatqh between Americks 
and Chicago hockey teams. Univer- 
sal's only sport item is boxing bout 
between youngsters at Palm Beach. 

Paramount gives a brief resume 
of . impending Republican national 
convention, candidates arid selection 
Of delegates that : make big get-to- 
gether- possible, Same company has 
dignified coverage., .of Admiral 
Beatty funeral. Par'alsb boasts top 
freak Iterii— a ; device, that permits 
clgaret and cigar" smoking without 
fire. 

Women's shoe styles and fashions 
for men .from Fojt, hoth. trim. Mis- 
cellany; from Metrotone' included 
shots of giant Sari Francisco bridge, 
young deer captured in Jersey town 
and . Biltmore (hotel) Gardens 
showing freak -bathing costumes. 
Anything .to' drag in. the femmes. 
Fannie Brice comedy interlude from 
same -hewareel coimpany. garners a 
few laughs though not especially 
flattering to her. - 'March' of .Time' 
rounds out program; Wear. 



FOX,PHILLY 

Philadelphia, March 27. 
There'll ...b.e . no -. complaints from 
Fox patroris this week. Flash of 
lineup is a colored > spotted at the 
end : and copping honors from the 
headliners." ' : 

Novelty is a 'T.ruckih• . contest by 
flye, couples. Stag^'has seldom taken 
such a cuffing. . E^ch duo hotfoots 
it from wing^ and Ji*om beginning :>to 
erid' the atidlerice ^ihows "every sign 
of itching to getr'tip .and join the 
uproar.. , Negroes^ ..who . "played the 
Roxy the previous - Week/ keep ; things 
at. fever heat • wltli'.- ;'c;bmplieated 
prancing, whiph may/owmay^hbt .be 
'Trvickin':' -. ' ■'"■' ' 

For the rest, .'"ted Lbwry 'is", the 
usual pleasing iij.. c.', . tho.ugh- much 
of his material is becoming; oyerly 
f amijiar through * repeated ; ^bcal 
showings. His talent fbr...^rit'tlrig 
over a song and. his enormously in 
gratiatlrig stage manner are enough 
to put him oyer. 

Also growing familiar is the dia- 
lect stuff by Elaine Arden, female 
'Greek Ambassador.' Fact that 
George Givot only recently played 
the /same house doesn't help. 
■ Balance of show is. announced to 
include '16 Dancing Beauties.' May- 
be it was a disappearing ballet 
They never come into view. Rest 
of bill brings Lillian Dawson, good 
looking singer, with plenty of voice 
and all sorts of ease on platform 
.'But she never really sings anything 
ort her own, putting over the tunes 
with comic interludes with Lowry, 
Rita Roy and the . Reese Brother^ 
concluding the lineup, offer' fair tap 
routines with comedy. 

Film, 'Charlie Chan at the Circus 
(20th). Hobe. 



LOEW'S, MONTREAL 

Montreal. March 28. 

Gene Curtis tries out ■• his new 
plan currently of regular ya.ude .at 
this house, which was three-qUar- 
ters full Friday (27) and had 
standees Saturday. 

Opens with band on stage for 
Tommy Trent's 'Punch arid Judy 
show which, starting rather slowly 
gradually works up to good audi 
ertce receptiori arid ends with black- 
out on stage arid Trent working a 
maribnet dance which earns him a 
call. 

Meta Carlyle, holding over as 
mistress of ceremonies, again gets 
the fans with her bilingual an 
hoiiricing and brings in Three 
Chapelles. for. the deuce. Team is 
singer with girl and man tap 
dancers. Good baritone who also 
taps, while teammates do fast and 
clever steps to a call finish. 

Clifford and Marion in the trey 
have clowning and patter act with 
girl most of the turn. She ig a 
natural and the act wowed. Meta 
comes on for a French song In mike 
and a little tap dancing. Girl has 
personality arid the two languages, 
which puts her over big in this 
town. 

Headllners, Pops and Louie, croon 
into mike and then put on their 
fast, tricky tap dancing and a 
bunch of stuff new to Montreal. 
They had. a hard job begging off. 
Finish is a trained dog act — Carlton 
Emmy— which scores as usual. 

'It Had to Happen' (20th) and 
'Song and Dance Man* (20th) on 
Screen*. Lane, 



A. B, C, PARIS 

Paris, March 26 
Three French topliners (two hold 
overs) furnish the drawing card for 
this bill, with two good Ameelcan 
acts added, . Tina Rossi is head 
liner, with; a. couple of new aone* 
from his film 'Marinella/ which has - 
just been released here. 

Show, opens with six ballet girls 
doing a few steps, followed by 
Morelly and Pellot, French singers 
and gaggers who go well with the 
locals, but are less than medium 
quality, actually; m 

Martonn, quick-change artist who 
can neither sing nor dance, although 
he tries , both, comes next with a 
one-man act that is hone too good. 

Reriee LaMar.'s "Three American 
Babies' are relished by the audience 
with their "hit and miss' eccentric 
dancing. LaMar shoWs^ a good 
sense, of comedy values and draws 
most of the laughs; Incidentally, he 
does most of the work.. 

Pierre. Dac, old favorite at thig. 
theatre, .ne^t does .a single, singing 
his own.wi&e-cracking tunes oh cur- 
rent political situations. 

Damia, another' local, favorite, 
sings - melancholy songs about the 
girls in' the streets. French love it 
Features 'Sad Sunday/ song that 
was prohibited in Budapest because 
It caused too many suicides. 

Second- bracket- opens with dance 
team, Mary, Raye. and Naldi, which 
does some commendable waltzing. 

Harriet Hutchins, in France for. 
the . first , time, runs Into the same 
difficulty a lot of American, acts do 
— language.. She. was' only given 
two days to merribrize her French 
gags, which go well, but a couple of 
well -rendered, songs in English are . 
unappreciated by the audience^ A 
little more time, however, to get ac- 
climated and she should be in the 
upper/brackets. 

Marlon and Irma, a blond couple, 
cull some good returns with diffi- 
cult contortions. 

Rossi nearly, stops the show, for 
the audience won't let him go. This 
is the second time he's been held 
over here. 

. .The.Jovers, three clowns, 
the show With" some good 
and tumbles. 



GRAND O. H , fi Y. 

House- is down to- three acts, thlsf 
week, but th'ey. run over the regula- 
tion 46 mintite schedule, generally 
the allotriieht Vfbr stage farej'Vlth 
dancing arid' singing foremost in 
both the opening and closing 
stanzas. Shows have been looking 
up- of late at this nabe theatre, last 
week's : program being, above par oh 
scoring average, and the current 
outlay up to the same mark. Arthur 
Boran, radio mimic,; between two. 
New Acts, stops proceedings. 

First of the stepping fare is Cot- 
ton Club Five, and the name alone 
spells Harlemania; this time a 
sulti*y assortment of swirig rhythms. 
Personnel comprises three fellows 
and two- girls, the first threesome 
stepping and singing, with the girls 
handling chanting chores altogether, 
New Acts. 

Boran next presents a fast de- 
livery of take-offs, most of them 
standard air portraits, excepting 
Lionel Barrymore, . which seems 
most difficult "of all to handle. Film 
actor has been . chosen before for 
similar mimicy, but Boran' f s efforts 
registered solidly, making it the 
high spot of his repertoire. He has 
a strong voice and with other per? 
sonable accomplishments, rises 
above the average ..mimic artist. 

Gold Revue (7) last," also New 
Acts, consisting of six feminine 
saxophonists, and a dancer. Not as 
lively as the opening act, but 
carrying a fair measure of enter- 
tainment value. 

'Rose-Marie' (Metro) on screen. 
Biz good. Brul. 

SHEA'S, TORONTO 

Toronto, March 25. 
> With act sliprups, last minute 
bookings and a p.a. system that 
Went .dead periodically, opening day 
here was grief day for Dave Apol- 
lon and his troupe. Started with 
Signor • Wincess, ventriloquist, con- 
tracting a sore throat and forced to 
drop out. Keats Clarke; magician, 
and his wife booked in at the last 
minute but missed the first show., 
this calling for re-arrangements p£ 
routine before and' after-" their ar- 
rival. F.a. system was erratlo 
throughout, dying ih the middle or 
several acts and then emitting sud- 
den and .discordant bio sis after 
audiences had become attuned to 
the human voice without the 
mechanical amplification. Opening 
shows saw the customers not only 
annoyed but an undercurrent oi 
nervousness among the troupers. 
Only act really needing the miKe, 
however, was Johnny Woo(ls +h r 
i*adio impersonations where tno 
mike intonation, is requisite for sue? 
cess, but contention of Apoll.on w 
that present-day audiences a» e 
mike-conscious and want the amp» 
flcation throughout the bill. (t 
Johnny Barnes, added to the "'"J 
here this week, is new. Lad m» 
from Washington, was 1C P U ""^ 
never on the stage before, and io° 
like a comer. Docs tup m 11 
(Continued on page 33) 



VARIETY 



21 




,22 VARIETY Wednesda y, April 1, i 936 




i<;< 

\ 

V - 



-.J 



20TH-FOX 'MESSAGE TO GARCIA 9 
GRAND THRILLER, B. a. WOW 

Notable Portrayal 



By Wallace Beery 

"A MESSAGE TO GARCIA" 
<20lfc Cenftiry-Fex) 

Producer. _ *.Darryl F. Zanuek 

Associate Producer....Raymond Griffith 

Direction....:....„„.......George Marshall 

Story: Lieut. Andrew S. Rowan and 

Elbert Hubbard. 
Screen Play: W t P. .Lipscomb and 

Gene Fowler. 
Photography..................Rudolph Mate 

Assistant Director... .Booth McCracken 

Cast: Wallace Beery, Barbara Stan- 
' wyck, John Boles, Alan Hale, Her- 
bert Mundin, Mona Barrle, Enrique 
Acosta, Juan Torena, Martin Gar* 
ralaga, Blanca Vischer, Jose Luis 
Tortosa, Lucio Villegas, - Frederick 
Vogedlng, Pat Morlarity, Octavio 
Clraud. 

The message of this robustious ad- 
venture picture, with its story straight 
out of revered American history, its 
triple stellar draw and its consum- 
mate production values, is one of 
profits and more profits at the little 
glass cage. Darryl Zanuck has struck 
12 for exhibitors again. 

For this is as high-tension a dis- 
charge of entertainment voltage as 
anyone could desire. It brings vividly 
to life the heroic Spanish-American, 
war story immortalized by Elbert Hub- 
bard and known to almost every 
American. It packs a swift succession 
of hairbreadth escapes that makes the 
Perils of Pauline' and all her succes- 
sors seem child's play on the front 
lawn. And it brings to the screen a 
serio-comic character portrayal des- 
tined for the cinema hall of fame. 

Sergeant Dory, the renegade ex- 
marine who helped Lieutenant Rowan 
get through the Spanish lines and into 
the interior of Cuba, as played by 
Wallace Beery, emerges as engaging 
and heroic a scalawag as any modern 
Falstaff. Not since Beery's Villa has 
he had such a chance or enacted so 
superbly well-rounded and engaging 
a portrait. 

John Boles plays the undaunted 
Lieutant Rowan, bearer of the mes- 
sage to Garcia, , and his, too, is an 
impeccable portrayal, vigorous and 
dynamic. Barbara Stanwyck is the 
high-bred and courageous Cuban girl 
of history who, in the screen version, 
not only aids the lieutenant but ac- 
companies him on most of the peril- 
ous trip. Miss Stanwyck is not an 
exotic Latin but she gives a forthright 
and unaffected performance that com- 
bines appealing beauty and cpnvi ing 
heroism. 1 

Events move rapidly from the very 
beginning and the pace never slack- 
ens. Following a brief prologue in 
which President McKinley gives 
Rowan the message, the lieutenant is 
found as a Canadian stoker on a Brit- 
ish tug off the Cuban coast. But Span- 
ish spies have wind of him and the 
villainous Captain Krug has been 
hired to capture him at all Costs. 
Krug intercepts the boat and in the 
first of many chases Rowan swims 
ashorq under a blanket of bullets. 

In a low Cuban bodega he is pick-) 
up by the disreputable but resource- 



ful Dory. For a price the mercenary 
ex-sergeant offers to get him through 
the lines to the ranch of the Cuban 
Maderos and he Is forced to accept 
the doubtful aid. From this point on-, 
ward the comical rogue dominates the 
story, pitting his wits against the 
relentless Krug. 

They see Maderos ' shot down by 
Krug's men Just before his lovely 
. daughter (Barbara Stanwyck) ar- 
rives. In those circumstances they 
meet and the girl resolves to help the 
Cuban cause by seeing Rowan 
| through. Soon the three alone are 
working their way through the path- 
less and miasmic tropical swamps, 
constantly harassed by the ever-fol- 
i lowing Krug. 

Beery unwittingly leads Boles to: 
the stronghold of Krug. He himself is 
captured by the Cubans and per- 
suades General Garcia into a ride to. 
the rescue of the tortured Boles and, 
as it happens, of the wounded girl. It 
is a gory and spectacular finish. 

This is a grand Job of picture-mak- 
ing throughout and there are a host 
of credits earned. The skillfully de- 
vised script by W. P. Lipscomb and 
Gene Fowler is carefully built on 
Lieutenant Rowan's own published 
account and a' vast amount of re-, 
search for picture purposes is evi- 
denced. Tact has been used to avoid 
wounding Spanish sensibilities, <4s 
witness the employment of the for- 
eigner Krug for everything beyond 
the Spanish code of honor in war. 



The direction of George Marshall 
is unsparingly vigorous in its de- 
velopment of never-slackening pace 
and menace and of pungent and tell- 
ing detail, at every .turn, however 
.swiftly taken. The photography of 
Rudolph Matev with Its multitudinous 
problems of night lightings- In un- 
canny places, is Impressively atmos- 
pheric and he is splendidly aided by 
the art contributions of William 
Darling, Rudolph Stemad and Thomas 
Little. 

Of the extensive and admirable 
support Alan Hale stands out as the> 
merciless Krug. Herbert Mundin sup-l 
plies a touch of comedy as a cockney, 
tinware peddler lost, with his stock-f 
In-trade, for- weeks In the Jungle,, 
This is a bit hard to take, but Is dra~, 
matically justified at the end. The 
numerous Spanish parts are taken by* 
.members of the studio's gifted Span- 
jish stock company, with handsome, 
, young Juan Torena notable as the* 
girl's soldier brother and Enrique 
Acosta as General Garcia. There, are. 
'also meritorious bits by Mona Barrle, 
Blanca Vischer, Martin Garralaga and 
Jose Luis Tortosa. 



;\-V>->'-' *>\ 





2QHi Century-Fox 
mokes life sweet for exhibitors! 





* 



* 



* 



By Epes W. Sargent 



Stage Stunts 

ll Way be a straw pointing, the 
wa y tfc&t 8- chain with one theatre 
with five cash giveaways a week Is 
asking for contest stunts for ama- 
teur nigh 1 & t another spot, It has 
use-d pie eating, egg eating, money 
in the' flour barrel, • apple ducking 
and banana eating; but wants more. 

Possibly Others will be interested 
in similar gags. Some suggestions 
are: Money in soup dish filled . with 
molasses, first kid getting a coin 
permitted to keep it; apples hung 
by cords from a batten; which is 
towered, approximately to the level 
Of tire contestants' faces. Apple 
must be taten to get the prize; ice 
cream with plenty:. of chocolate can 
be substituted for pie; kids are lined 
tip with the audience permitted to 
matte funny craqks. Last kid to 
smile gets thejprlze; eat three soda 
crackers and whistle;. ; .klds. . hold 
qj^vip''1>etto&n>%lii9ltiH&ih with a 
raw egg; required to take off shoes 
on- onel'-^lSf-^rltbe^isititg'fr,' cross, to 
other vVside : und' ^replace without 
drDPHi^-'effiri.'^^ :fpke their'heads 
th^oeg^' a^ iovat xutv in. the screen. 
Wff nl^kfn^v.'the , best grimmace' 
• as^^d^>>iifke^ pici^f-'" .-Rick-- up coins, 
between'-'thelt fe&t without bendfhg 
krieesj'.iliias placed a^ahist ;; a drop 
and atij?: youngster bulging, the <irop 
tVfce^th© slapstick from, back-jof 

'; ga^vtag. ' the- sluUAy bit-... non- 
splfa? a^songvis 1 $>ng .'b^;,thq - sound 
equipment kids supplying; appropri- 
ate gestures. ;wjfch; an unfamiliar 
sOn'g -?t"hi« ; .- can. pe ;;ftiade' a honey. 
KidsiB&^a well known sbng.in-.'uni- 
sofl. 3*Scs.t kid to' get through wins. 
Judge ."d^affualiflesi;: incorrect rendi- 
tionsi,;. lEapli-lcid to auction off two 
seats. for<a subsequent performance. 
One getting - .best: advance over 
pi|TOe&'.pXic& thie winner. 

V-B^ys .are : supplied with trimming 
mfttbrlat and a bat frame. Make up 
a -ha*Jaccocd|ng. to their own ideas. 
Boy#are .gathered. in a circle and 
avJba&.bf ma'ttblea.- is dropped in the 
C%ter. bf the ring*. Boy picking up. 
most 'marbles sets the prize. About 

. .^e. pld- battle royal, is always' a- 
wlfifierV Four or more boys are pro-; 
wfisa. with' very soft . boxing, gloves, 
blindfolded and turned loose, Last 
boy^upv wins. Rope ring should be 
form^-to prevent kids falling oft 
stflg* "Or into the wings. •' With a 
hunch; of • lively kids this -can be 
worked into a knockout stunt". In a 
Variant '^of this two bllndfoldc-d boys 
are put into the ring with a referee.- 
The 'latter also wear's a glove and 
taps-' the kids to mislead them as to 
the location of '.the opponent. 

Freak stuff like .drinking . -, glass 
of water- white hangihg hy- the kne-es 
from- a k trapeze . bar is good for 
laughs. -It »can .'be done if the bov 
does not try to hurry,.- Another gag 
is a ojieMegged race, each boy hold- 
ing one,foot ln his hand hopping on 
the Other, with : or without: a low 
hurdle, wheelbarrow races, with one 
ppy^ his hands acting the bar- 

lw W a!1 rl£rht lf the sta K e ^ 
^OwPPhdltion, but. beware splinters 
This^equires a fairly • larg'e stage. 
Eyea -iSo. . slight' a thing' as reciting 
the - alphabet • backward can. - be 
$Ji .ihto ah amusing period. 
paiMchlaHy if a couple of kids are 
Panted -in. the aiidienCe to helpful] v 
' ftt^s.t;.th'e wrong: next letter. Biit 
stunt a ; 'ffboa m'.c. is half the 
JWttltf, . which is something to be 
wnjentbered: 



Plenty on 'Desire' 

T . St. Louis. 

Luring 1,200 beauticians away 
from a planned dance for a preview 
or'Desire; at Warner Bros. Orpheum 

£ he f l \ Saturda y (21) a "d then ob- 
taining 100 per cent co-op from 1,054 
beauty shops in town was the piece 

n a V«L S !i tance i of a k.o. exploitation 
campaign engineered by B. F. 'fcinty' 
S 0 ^^ Homer H. Harman, p.a. 

ffL W n, he . r V ln , behalf of the Mar- 
lene Dietrich-Gary Cooper screen 
opus. 

The beauty gals had a swell dance 
planned at a downtown hotel, but 
when they received invites to the 
preview they cancelled dance and 
thronged WB's downtown deluxer. 
?£ nce =S!£ 8 moVe d back a fortnight 
after, ^differences with musicians' 
union for two bands that had been 
hired were settled. 

Exploiters assigned good-looking 
gals, displaying, lots of gam, in 
town offices distributing carnation's 
and roses,, with, small, calling cards, 
bearing theatre copy, attached. 'The 
roses were gifts to Women froth 
Cooper and carnations toi mcn : fronV 
Dietr eh. Theatre had no trouble 
distributing .2,000 flowers on two 
days before feature opened. 

Downtown retail women's apparel 
shops, jewelry stores co-oped in dis- 
playing Dietrich hats,: furs and jew- 
airy and men's department of Fam- 
0.us-Barr, huge downtown depart- 
ment store, featured Cooper styles. 

A. blowup' of Cooperahd his'favOrite 
pipe was featured by'a tobacco com- 
pany that has. five stores in down- 
town sector. All window cards/ etc.,' 
carried theatre copy. 

Moore and. -Harmon sponsored 
radio contest over WlL wtth idea for 
dialers to. write a letter concerning 
a true romance. These letters were 
read, via the ether, without divulg- 
ing name of authors, and cash prizes 
and guest tickets were awarded for 
the best. 

5,000 candy kisses mounted oh a 
heart cutout with 'A Kiss For You 
From the Stars' and- cards carrying 
theatre copv. were, distributed all 
over town. Exploiteersalso-had'tie- 
ms with 27- .-Walgreen, drug stor<b; 
retail merchants and a whopper with 
Pontiac automobile dealers in town.' 
Automobile company paid for $500 
worth,.-, of newspaper •advertising" 
distributed .lO.OOQ -Dietrich photos 
and staged » 20rcar parade on morn- 
ing pic opened. 



Am Advertisers 

Probably it will not cany along 
more than a couple of months, but 
a mid- westerner is cashing in on 
the amateur idea with amateur 
plugs for his shows. His advertis- 
ing space carries room for 25-35 
words of sales talk and he pays 
two tickets to anyone whose copy 
he uses. Stipulates that ducats will 
be awarded only where servicable 
copy is .turned in, but , so far, he 
has "been able to keep up a pretty 
fair average. 

Bach space is prefaced with the 
name and address of the winner as 
evidence of good faith and a 'no 
winner today' when the copy is not 
up to standard. Press ^material on 
all coming plays is available for 
study in the lobby two or three 
weeks in advance. Working so well 
he is - considering an offer- of five 
Oakleys for copy for the Sunday 
paper covering three changes of 
bill. ' , 

Probably not goOd for! the larger 
spots but in a town of 10,000 or un* 
der it carries .a pull and has a lot 
of people working hard. Gets the 
stuff, read for everyone wants to 
know who the winner is, and , many, 
study; the spaces in ' an effort tO 
get; the Idea so. they can grind bet- 
ter copy. 

Prizes to members of journalism 
and English classes have . been of- 
fered in the past, but this, takes in 
the entire town oh the same gag, 
and so far the interest is hot. r 

Pulling so strong that he is figur- 
ing on using five Window, cards with 
each paying two tickets, and two 
extra to the card * getting the most 
votes,. Probably the. vote will, not 
be on. the level, but they'll all buy 
tickets in order 'to. cast a vote, 
which is plenty good enough. 



Ticket Drives 

Lately a manager noticed a pitch- 
man down in the business section 
selling 'spud scalpers,' a potato, par- 
ing device. He was a . glib talker and 
the manager asked him to drop 
around to the theatre. He made a 
deal with the man to sell tickets for 
a picture, that was coming the fol- 
lowing week,, offering him a 25 %, 
commission on all sales. :He gave 
the barker a press book and a roll 
of tickets and the following day the 
man made a pitch and. sold $60 
worth of tickets. But the. take for 
that show was better than $100 over 
the average. Ticket holders sold 
others, It would not pay to, repeat 
the sale, but for just ortce the no - 
elty of buying tickets from a pitch- 
man sold the citizenry. 

In another town a deal was made 
with the Junior League and scores 
of. the league's prettiest members, 
invaded , the office buildings and 
stores and oversold the house. 
Probably a. lot of those wljo bought 
tickets would have come s anyhow, 
but there was still a margin of 
profit for the house in the number of ' 
persons . who had .. dropped away 
from . pictures but who bought from 
the league. 

A theatre ordinarll/ doing two 
changes, a week wanted to keep 
what promised to be a big picture 
for a Week. There were about £ 
dozen • . large • manufacturing , con- 
cerns. .located In the town.' These 
were canvassed for special nights. 
Slips giving a 10% discount if pre- 
sented before .7 ; 30 were- distributed 
tp. the" factories in such prbiSortlon 
that an approximately same num- 
ber of slips were 0"ut. Monday' to 
Friday. The picture held up for the 
full week." Now Billy Rose is using 
two for ones distributed. ;on the 
same idea '-for 'Jumbo.' It's still 
gOod. 



Graduation Stunts 

It is not so far to June and gradu- 
ation, and time to dust off the bl 
istandbys or create new ones. Prob- 
ably the best gag is the congratu- 
latory letter to each pupil,, with or 
without a pass for an early show. 
This has been standard for yearsj 
and in many towns has become ah 
Institution.: The names and possibly 
the hOme addresses, can probably 
be secured from the principal or his 
clerk. In Some Instances where the 
addresses- are' .riot given the letters 
can, by arrangement, : be. sent to the 
school In bulk. The letters should 
congratulate the recipient, express 
good wishes for the future' and 
mention, the ticket, if one is sent. 

Another good idea is to sell the 
graduates the idea of a party fol- 
lowing the night performance, either 
the week before commencement or a 
day or two after graduation. If the 
class is. not. too large, refreshments 
can be promoted. After the night 
performance the. regular audience is 
played out and the stage, turned 
over to the students Who can stage 
their own performance, which has 
been put Oh. by a committee se- 
lected by .themselves. The theatre 
provides .only the stage, the lights 
and perhaps a pianist. The young- 
sters put oh their own show. 1 

If a. news "camera is available, ,fi 
motion picture - of the -class should 
pay for itself jit it can be shown 
before Interest dies down. It should 
be sealed tct be. run again in 1941. 
If a motion camera is not available a 
still plcturev should be made and a 
slide provided, which can ^ also go 
into the file. 

It all works out to the angle that 
to ' make a definite Impression * at ah 
important point In the adolescent's 
career ig) .to ^make a permanent 
patron, Start early; work up 'a good' 
idea and play It to the lirtlit; ' 



BEHIND ^ KEYS 



Good Radio Tie 



Big Store 

•Manager of a theatre With four 
stores on the : street end seldom 
HH hior& than two of the quartet 
^l? f ^ ents were not lai-ge, but 
established stores were already set- 
tled .ana. did , not want to change 
locations, so he had to take in the 
gambling Ventures of small mer- 
chants; He decldod he would keep 
one stOro permanently rented by 
turning it into , a bus stop. But 
tne bus people would not pay, as 

1 ew> so he m *te Jt o- sort of 
department stora . 

ti,J lle i' e was a refreshment stand at 
Ml L end - 'dispensing coXCee, 
tea. -soft drinks and light foods. 
fi^Vu a : s a candv Stand and along:- 
s « that a newspapers and niaga- 
fn L, C ? unter - the J atter specializing 
m taking subscriptions., Beside the 
<£vL Was a parcel checking stand. 
Several settees, were provided for 
Waiting patrons, and a radio gen - 

a i ly i , waa tuned in. Tdea got off 
!tli a ,. a 0W start ' but - the bus people 
moSiv ^" ere .. thl ' ee llne3 > s ^ nt 
trt\ ?n a ^ V f, rtisin - the spot, town- 
f£ «■ J ed , t,le idea ° r dropping in 
fvl L, Snack ' and flle other stands 
"s thini"" ' S0 V' e11 t,1at the manager 

\Vhn of raIsin « ventP. 
drl Vo „ a bl « P^ture is coming a 
ah f M^-W 3 t0 hand out lieralds 
Siti 11 2 iat about the piclure tn 
at tS? , 1)a ' SE & n eers, ana 'mer-t mo 

most n b " s 1 st ,° n ' has become al- 
, a iocal slogan. 

the sSf'f to It. that all o£ 
a »e stands are kept up to the mark 

i>fonoinr.» c lh : {, ° ,1 «idpring- the 
IS ° C throwing two stores 
(V->r , s . ,'? ' * ot more room. It all 
Place 1im« !) "'P.^nv it's dune. The 
6 to be kept invitln 



, ,Mart u Goldenberg,. Keith's, 
of Philadelphia; a Warner house, 
plays moveovers from the Warner 
hrst runs and' has to Scratch to get 
a ne%v exploitation slants Recentlv 
he hit .upon an idea to 'make his 
best radio, contact a permariencv 
and at -the sanie time give it char- 
acter. Should be useful In a town 
of any sizs&boasti broadcasting 
station. ? ■ 

instead .; of merely .going on the 
air, he lia'a made it a definite pro- 
duction- period through a tie-in to 
a well known , group of local 
'amateurs, the -Walleii Players. 
They work from a radio ' script, 
take tlie text off a disc or in a pinch 
use the censor dialog sheet, but 
they are On the air every week over 
WDAS, advertised as 'Keith The-a- 
tre.on the Air. presenting the Wal-, 
len playei\s through the courtesy 
of WDAS every Sunday at 6. Holly- 
wood comes to Philadelphia.' It has 
been clicking nicely in spite of the 
fact the shows are all second run. 
Will probably be ev§n better where 
it's a first time showing. 

ie there's no local dramatic club 
it is generally pretty easy to form 
one. 



Canton, O. 

Charles Schweitzer, manager of 
•the •Paramount, Akron, recently ac- 
duir.£d by B. Rose of. Cleveland. 

Cleaning equipment Valued at ap- 
proximately $150 was stolen recently 
from' the Strand theater Alliance 
by- thieves who gained entrance to 
the ' .building through a rear door. 



, Pes Moines, 

With' the closing of the Grand, 
Ottumw.a, Eddie Dunn was trans- 
ferred", by. Trl-States to- manager of 
the Strand, Waterloo, replacing 
Joe. Stewart 



, , Jackson, Miss. , 
Capitol is to - reopen within the 
next' few weeks and will be op; 
erated' by an independent Co; . 

• . > "•" 

Birmingham; 
D. .Cowarti'-. of Donaldsonville, 
Ga.~, has purchased the Tavern at 
Georgiana from Mrs. A. B. Mc 
Gowin. 



tres now being reported cold oh. It; 
It's a 550-seat action and western 
house.. V 



Hollywood. 

Lloyd.Perth. for years with- Alex- 
ander Pantages in Memphis and Se- 
attle, and more recently operating 
number of houses for Famous Play- 
ers of Canada out of. "Vancouver, 
comes .here to manage ' Hollywood 
Pantages. 

Principal Theatres will, erect new 
500-seat grind house on main, stem 
Brawley, Calif. Will continue to op- 
erate its Brawley as first . run out* 
let. 



Costume Party 



Fort Wayne. 
Ralph Fisher of the Maumee,. has 
taken over management of Strand. 
Filtti : policy /in effect, with occasional 
stage shows. 



RemnisCent Ballyhoo 

New York City. 
Advance ballyhoo on 'The Great 
Ziegfeld' (MGM) included a radio 
series over WHN with Bernard 
Sobel, former Ziegfeld press agent. 
Instead Of the usual glorification 
chatter,. Sobel delved into intimate' 
slants on the late director, biuhgirtg 
out as much fresh material as pos- 
sible. Lost Sunday (22) he;, had 
Evelyn Laye as a guest, using her 
appearance af? a highlight to accent 
Ziegf eld's flair for importing new 
stars. 

It was carefully concocted, start- 
ing off first with Anna Held's debut, 
and continuing through Chevalier's 
introduction at the Ziegfeld Mid- 
night Frolic; and closing with Miss 
Lay e's debut in 'Bitter Sweet.' The 
actress herself aired a few minutes', 
-telling of her. first meeting with 
Ziegfeld. and other casual squibs on 
their association. Program was 
clipped in the middle of Sobel's 
closing remarks, so as to carry over 
for some special news at next 
broadcast. 



For Honeymooners 

Warner's Strand. X. Y., plugged 
'Brides are Like That' by inviting 
all leap year brides to be guests of 
the management. Only requirement 
was the production of some 
evidence that the applicant had 
made the hitch not laler than Jan. 1, 



Houston, 

. Interstate Amus. Co. has closed 
with I. B. Adelman of Fort Worth 
owner of " the Delman theatre here 
and the Tivoll, Fort Worth, hoth 
suburban houses, whereby Inter- 
state takes Over and operates both 
as part of the circuit effective April 
1. This brings, the Interstate string 
here to four suburban houses and 
three downtown, houses. Property 
adjoining the Deiman owned by In- 
terstate will be operated as a the- 
atre parking lot. 



Lincoln. 

Western Theatre Enterprises, the 
new name for Bill Youngclaus' oper- 
ations out of- its hOme office in 
Grand Island, Neb,, will be incor- 
porated soon for $199,999 and his 
partner in the business will be Lloydl 
Thompson, son of Senator and Mrs.' 
W. H. Thompson. Present holdings 
are three - houses, the Empress, 
Grand Island: the State, Central 
City; and the Shelton, Sheltqn; 
Youngclaus, a fighting indie exhib 
who got the protection suit across to 
a $25,000 settlement about three 
years ago,, has long wanted to build 
an independent chain. 

Pawnee, Aurora, Neb., is being re- 
opened .soon to take care of .the extra 
business expected in the area by the 
Start of spring highway work in the 
territory;' Operated by Harold 
Schoonovcr. 

The first Sunday show vote ever 
taken in Edgar, Neb., is cording up 
soon and Bruce Merrill, manager of 
the Lyric and in the film game 27 
years, Is looking forward to the first 
Sunday shows in his town. 

Petitions are being circulated in 
North Platte. Neb., for the ihentrn* 
to stop dual featui'es. 

Jerry Zigmond, city manager of 
the Lincoln theatres Corp., aCtor 
conference with the head of the or- 
ganization, J. H. Cooper, who \\as in 
over the weekend from N. Y., so id 
the Colonial will be dropped after 
clof-'e of business C29>. Tt'« then 
open to anybody* We.xtland Thea- 



Charlotte, N.. C. 

The New Imperial at GreensbOro 
has opened. 

Warren Irvin, manager of the 
Palmetto .theatres, Columbia, S. 'C, 
for a number of years, has been' 
promoted to the post of supervisor 
of Palmetto theatres in several 
South' v Carolina cities. Francis S. 
Falkenburg, late of Hickory, is the 
new manager of the Carolina at 
Columbia. 



Dick Wright, W-B 2onovmanag 
in Cleveland, sent this 'to- his man- 
agers for the Easter vacation! when 
schools are closed, but it's good any 
time and plenty colorful. Ht< wcrked 
it; himself when 'ie was 'al Akron/ 
so he knows, it's good. 

Just 'a kid impersonation contest 
With children to impersonate any 
cartoon character from the local 
sheets or cartoon series regularly 
used by the theatre. Newspapers 
running the comic strips will co- 
operate with mention and possibly 
contribute a prize for the best im- 
personation of one of' their cartoon 
characters, with a general prize for 
the- over all best. 

Can, be whooped upr into some- , 
thing; really .big, v wlth the! children 
in costume acting as advertisements 
all the way from the home to the 
theatre; Give It the works for two 
or three weeks in advance to give 
the parents a chance to prepare cosr 
fumes,, and be sure the news pho- 
togs come. 

And there's food for thought in 
another, of Wright's bulletins 
wherein he asks: 'Does your spring 
selling activity include tie-ups of 
genuine merit or are they ju<st no 
much eye-wash for the boss?' 

Deep stuff, that. 



Miniature Fleet 



Bucyrus. O. 
Bucyrus Opera House, swept by 
fire two months ago was sold this 
week -at public auction to the 
Standard Oil Company of Ohio for 
$16,200. The building had been ap- 
praised at $21,000. 



Yuma, Ariz, 
rlncipal Theatres' Yuma, theatre, 
destroyed by fire in January, will be 
reopened Aprjl 11 at cost of around 

$5o;oqx 

Louis Long, who operated pic 
house in Stafford, Ariz., for a num- 
ber, of year.-, bought George Maulk 
circuit, embracing houses in May- 
den, Florence, Shepard and Ojal, 
Ariz. 



Charlotte, N. C. 
Carolina Theatres, Inc., of Char- 
lotte, announce alterations at the 
Carolina, in Lexington, to cost $30.- 
000. The same company has altera - 
tions underway at the Granada, 
also at Lexington, costing $3,500. 

The Pharr building in the. Biddle- 
Ville negro residential section of 
Charlotte, has been leased by Sam 
E, lievlns. of AshevilJe, for the 
opening there of a negro theatre. 
Kevins operates a chain of negro 
houses in North Carolina. 



Luzerne. N. Y. 
Will of Myron Bert Riddcll. local 
theatre operator, killed with three 
companions In an automobile crash 
at East GrerMibush. March Hi, as 
filed in Warren. County Surrogate's 
office, showed that ho left an estate 
valued at nicltre than $10,000. The 
theatre, and business ]i\\\UT-n< £ hold- 
(Continucd on page 33) 



Montreal 
The largest privately operated 
concern in Canada, the Canadian 
Pacific Railway, was an important 
factor in the exploitation of 'Follow 
the Fleet' by George Rotsky, mana- 
ger of the Palace, currently when 
six models of the c.mpany's Em- 
press fleet, electrically illuminated, 
were exhibited in the lobby of the 
theatre with v the legend in huge 
.streamers 'Follow the Fleet' poi. t- 
lng to the lined- up models. 

The exhibit was so attractive that 
fans crowded the lobbies to look and 
had to be politely moved on by 
ushers, Mlnjaturos of officers and 
men of the ships operating the 
models added to the ..attraction. 
With the ocean-travel season coming 
on. stun i gave useful publicity to the 
company and around town talk did 
plenty to help theatre to top main 
stem grosses fbr the week. 

$25 Per Baby 

Jay Golden., new manager of RKQ 
Schine Keith's, exploiting 'Th© 
Country Doctor.' conceived a stunt 
that induced the Herald, closc-d to 
theatrical . promotion tteups for sev- 
eral years, to open its columns for 
news and pictures. 

Keith's tying up with John Wil- 
son, Syracuse jeweler, offered a $25 
bank account in the Lincoln Na- 
tional Bank and Trust company to 
the first baby born in Syracuse dur- 
ing the engagement of the picture 
who was named after one of the 
Dionne qulnfl. Provision was made 
to increase this at the rate Of $S5 
per baby to cover twins, triplets, 
quadruplets and quintuplets.' 
. 'First baby under the wire to 
fuallfy was Mari*- Dionne Annette 
Pllgor born just four hours and 50 
minutes after' the midnight opening 
of the picture* 



IN 

RESPONSE TO 



YOUR REQUEST 
AND THE 



PUBLIC'S 



DEMAND! 



VARIETY Wednesday , April 1, 193$ 




Wednesday, April 1, 1936 



p i c i 



€ S 



VARIETY 



25 




WRINGING OUT 




IHG REPAIRED 



Damage Not So Great but 
Delays in Reopening? 
Denting B, O. — Realign- 
ment of First Run Situa- 
tions to Partially Cope 
with the Losses . and Keep 
Product Moving 



BIZ STRONG 



Uts>urgh, March 31. 

A\s Pittsburgh began for dig Itself 
O^^it.ihe flood wreckage; It was 
b$lle>«a' that losses to the de luxe 
ho^s Within; the afflicted Golden 
Triangle 'area would not be as great, 
as originally estimated. 

:Tjh$ Penn remains the hardest hit 
ot alt and -Xioew' officials .figure it 
wUl take pr&ttjr cfofle to $800,000 to 
•.put this house in shape again while 
the Stanley damage hais been, con- 
servatively placed *t $150,000. The 
Alvln outlay for repairs will be in 
the. neighborhood; ot $lf>0,000 while 
the Fulton,. Barry* Varlety.^Art Cin- 
ema arid .Blti,,. subsequent-run 
si& o» 5t}t ayenue, Jwlll share about 
|2O^4)00 l6ks among t^em, 
S^Otiih cleaning and reconstruc- 
^^;«j»^:^j»fiig- r>shed< it's doubtful 
if yenn; 'Alvln, Stanley or Fulton 
will be ready to open until the last 
of April at the earliest. Houses' 
aren't drying as rapidly as man- 
agements hoped, and seats, drapejry 
and. earpet replacement will take 
longer, to flU than houses figured. 

In meantime* -to relieve booking 
jams,^ WB has opened Davis,. 
Which - has been . shuttered for seiv- 
eral months. House, outside flood 
district, was first downtown theatre 
to get started again, opening Friday 
(27), exactly nine days after flood 
first hit. Over the Week-end, both 
Warner (WB) and ' Casino (Jaffe) 
were ready to go, put city authori- 
ties delayed them, . fearing that gas 
leakages may have .developed with- 
in six blocks surrounding these two 
houses. . Officials believed, however, 
that these two theatres could swing 
into., action by yesterday (30) at 
latest. 

WB Product Jam 

Opening of Davis takes care of 
Stanley product temporarily, but 
leaves Warners without an outlet 
for the pictures tied up in the WB- 
Loew pool. An East .Liberty house. 
' possibly the Enriglit, may be turned 
.into a first-run site for the time be- 
ing, although nothing definite on 
this yet. 

Nabe houses all over the terri- 
tory operating again after power 
restoration assured them enough 
light to continue. Subsequent runs 
all opened a week ago Sunday (22), 
but the following day Were, request- 
ed to shut down by Diiquesn'e Light 
Co. in the' interests of power con- 
servation. It wasn't Until late 
Thursday afternoon '(26). that they 
got the word again to go. 

Business immediately was sensa- 
tional. Throngs jammed nabe 
houses all day and night and gen- 
eral upswing in trade is looked for 
downtown as well as soon as that 
section is reopened. It's still pretty 
tough to get into Golden Triangle 
for pleasure purposes, with police 
guards and troopers stationed all 
along boulevards, asking for thor- 
ough identifications before they'll let 
automobiles through. 

*>ayis opened with 'Colleen,' 
originally penciled into Penn, and 
startej off raii:y well. Not. entire- 
ty UP t0 ex P ectati °ns, however, but 
that was to be expected in view of 
newspaper scare headlines explain- 
ing possibility of gas explosions in 
uowntown section. Warner was set 
Bo with either 'Little Lord 
*auntleroy' or '13 Hours by Air.' 
rouble- feature house returning for 
iv^\™ lne to sin eles, while Casino 
naa Waterfront Lady' and a hast- 
ily -assembled unit in readiness. 

wrecking crews were at work' on 



Variety, burlesque site, and man- 
agement announced it would be 
ready to relight Easter Sunday (12) 
witlr return engagement of Ann 
Corio. Fulton obviously doesn't 
Intend to remain closed until fall, 
for Shea-Hyde interests, directed 
immediate repairs, with house ap- 
parently determined to go Well into 
Warm weather, possibly because of 
flock of. strong bookings already 
lined up. In past, Fulton has usu- 
ally called it a season around first 
of June. 

Barry, formerly the Pitt, where 
Cleveland interests; headed by Will- 
iam Sklrbolh recently spent around 
$25,000 on repairs, hasn't yet made 
any move to clean' up, and indica- 
tions were that house 'would once 
more go on the boards. It's owned 
by an insurance company, which 
shared expense rent with Skirboll, 
and—whether": firm's- ^willing to go 
further in.the.,,red or not couldn't 
be learned.' Art Cinema, . although 
operated by Mannie Greenwald, is 
Owned by private interests, which 
have so far delayed repairs* to small 
seater ajid presents another down- 
town question mark. 

itz's- Havoc 

Only other site to. encounter seri- 
ous damage was Rltz,' operated by 
WB, where it will be necessary to 
replace all chairs and furnishings. 
For the time being Ed (Hip) Segal, 
manager of the. Rltz, has been 
shifted tor. the Davis. 

Optimism of downtown first-run 
managements, who at first felt cer- 
tain they'd be back in action again- 
by Easter Week, was entirely - un- 
founded, it seems. Flooded base- 
ments then precluded a full esti- 
mate of damages, and it's been since 
found that wiring systems and cool- 
ing plants have been seriously af- 
fected, too, which will require addi- 
tional time for repairs. Present In- 
dications are that the Alvln and 
Stanley will be lucky to get open 
again by. April 24,i while it looks like 
a week or bo longer than that for 
the Penn. » .. 

Power, hasn't yet /been fully re- 
stored to the downtown area; and' 
absence of light and heat is adding 
plenty to difficulty of reconstruc- 
tion work. Rise of rivers again last 
Wednesday (25) returned several 
feet, of water to basements of a 
couple of theatres, and that didn't 
help any, either. They've since re- 
ceded, but not before adding con- 
siderable to the general woe. 

While water reached only the 
lobby of>closed Aldine, Loew offi- 
cials stated house would .not be 
opened t& take care of Penn prod 
uct. . House has been closed for 
couple of years, and would be too 
expensive to relight again for only 
short time. 

In Johnstown, Pa., Warners were 
convinced they would be lucky to get 
started again by midsummer. Both 
their houses there were under 20 
feet of water and will have to be 
completely rehabilitated. Elsewhere 
in the tri -state area damage was 
chiefly from flooded basements, in 
only one or two .other cases the 
water reaching the main auditori- 
ums. 



three days, lifting at noon Satur- 
day (28). 



Hartford Recovering 

Hartford, Conn., March -31. 
The. overflowing of the Connecti- 
cut River caused theatres in this 
city to close for four to seven days, 
and some are still closed because of 
lack of current, to pjayhouses on the 
outskirts of the city. All Warner 
Bros/ houses in Hartford, with the 
exception tf the State, were the 
first to open, four days after the 
crest of the flood. Loew's house 
opened on Thursday, while the Al- 
lyn theatre did not open until 10 
days after they had closed the 
doors wh6n waters, reached near 
the theatre and power was shut Off. 

The Capitol basement was flooded, 
while the State (WB), used recent- 
ly by the PWA, will, have to. have 
all its seats removed or replaced 
and the walls painted.. 

Henry Needles, district manager 
of the Warner houses, was the first 
to volunteer a charity show in be- 
half of the flood victims and he was 
followed by every other theatre in 
Hartford with benefit "perform- 
ances last Sunday; Only house 
holding its. benefit next Sunday will 
be the Capitol with a WDRC show. 

.Night clubs practically .went out 
of. business in Hartford, .National 
Guardsmen in- the city on duty 
against looters ring curfew at 9 
o'clock, but it is believed that the 
major portion of the ban against 
pedestrians will be lifted within the 
veek. 



Orleans, March 31. 
Local men launching a 

midnight benefit at' the' Orpheum 
April 4, all net proceeds to the Red 
Cross to assist the city In raising 
its $30,OQO flood relief quota. Vic 
Meyer, manager of the Orpheum ;• 
Rodney D. Toups, ' manager of 
Loew's ' State; Bob Blair, manager 
of i. the feaenger; Harry •McLeolJ, 
manager "of , the St, Charles, and 
Maurlcev-i&rrr- -executive ,of the 
■Saenger Theatres,: • Inc.,. are the 
prime iriovers in the plans to stage 
a vaudeville show of 15-20 acts. 



In Upper Ohio 

Canton, March. 31. 
George A. Delis, district manager 
of Interstate ; Theatrep. headed by 
A. G. Constant of Steubenvllle, 
stated that theatres of the company 
in the upper Ohio valley flood area 
dark for more than a week, -would 
be reopened shortly. The Temple, 
Bellaire, .where water filled the 
basement damaging the heating 
plant and stockrooms, and the 
Family, Bridgeport, which was un 
der several feet, of water on the 
main auditorium, are the hardest 
hit along the valley. Seats and 
other equipment of the Family re- 
moved to Safety before the water 
entered the theatre. Theatres in the 
East Liverpool district not camaged 
by the flood waters out inconveni- 
enced ; by delay in receiving films 
from distributors. 



In Cincy Territory 

Cincinnati. March 31. 
Theatres served by film exchanges 
here that were closed on account of 
the Ohio river flood are: Park, 
Huntington, W. Va.; Alpine, Pt. 
Pleasant, W. Va.; Park, Huntington. 
W. Va.; Odeon. Augusta, Ky., and in 
Ohio the Electric, Pomeroy; Grand. 
Ironton; Liberty, Middleporf, and 
the Strand and Hipp in Marietta. 
Some of the houses have reopened 
and the others will be operating by 
the end of this week, when the 
stream is predicted tojbe back in its 
banks. 

Only cinema in Clncy area idled 
by high water is the Riverside, west 
end nabe, which will probably re- 
light next week. 

An epidemic of meningitis in Ken- 
tucky caused the shutting of thea- 
tres, schools, churches, dance halls 
and other public places in various 
towns last week. Theatres so af- 
fected are: Palace, Evarts; Wallins 
Creek; Akers, Three Point: Margie 
Grand and New Harlan in Harlan; 
Black Mountain, Kenvir; Wedding- 
ton and Liberty, Pikeville, and the 
Benham in Benham. 

l An order by city authorities of 
Covington, Ky.., opposite Cincinnati, 
darkened theatres and shut schools, 
churches and amusement spots for 



PAR BACK TO FRIDAY 
OPENINGS WITH 'LOVE' 



Pix Expects B.O. Boom From Flood 
Sectors' Amusement-Hungry Public 



Detroit's Flood Shows 



Detroit, March 31. 
Flood relief benefits, running wild 
here past 10 days. .Range from 
radio jamborees to collection of old 
shoes and clothes by theatres and 
nite spots. All these, plus - street 
donations and private cqntrlbs, are 
enabling Red Cross to come pretty 
Close to its Detroit goal of $109,000, 
How? much the chislers are getting 
and the extent of the .crimp in the- 
atre b. o. are estimated at a good 
third Of that sum. 

Several of the 'benefits' were 
flops, both from standpoint of enter- 
tainment and collections, Most of 
em got up in a jiffy, with little 
thought to anything than the 'great 
cause.' .. Hearst's Detroit Times 
ballyhooed its big music fete at 
Orchestra Hall; had the attrac- 
tions— Detroit Symph, Jose M*an- 
zanares ore arid several auto plant 
choruses— but gathered in," only a 
paltry $3,000. Half of that was con^ 
trlbuted by bigwlggies, who paid 
$100 a box but didn't attend.. 

Beating others WWJ's big 3-hour 
benefit show grossed nearly $10,000. 
Featured Ben Bernie, flood dramati- 
zations and short wave hookups 
from afflicted areas. WXYZ and 
WJR also staged drives a few nights 
later, and collected $4,000 and $2,- 
600, respectively. Theatre collec- 
tions ranged all the way to $500 
each. 



Holding |Milky Way' for 10 days 
to Friday (3), Paramount, N. Y. ; 
returns to Friday openings with 
'One Night of Love' and the fol- 
lowing Friday night (10) brings in 
'Desire.' Ethel Merman and Little 
Jack Little's orchestra are- set for 
the pit with 'Desire' as Easter week 
attractions. 

The Johnny Green_(Jellp) ..orches- 
tra "is 'in 'with "''Night of Love' this 
Friday (3). 

Guy Lombardo and Phil Sl>italhy 
orchestras have been signed for 
later and negotiations are on to 
close with Vincent Lope'/ and John 
Fogarty for some future date. Nego- 
tiations with Louis Armstrong were 
dropped due to price. 



F&M Keeps St L Amb 
Operating 2d Run to 
A^md Forfeiting trio 

St. Louis, Marcf 31. 

Ambassador, Fanphpn & Marco's 
downtown deluxer, ' shuttered 
"Thursday (26), was reopened un- 
expectedly Saturday (28) as sqc- 
ond-run house to r,how pix which 
have been run at Fox under same 
management. Harry C. Arthur, v.p. 
of F&M interests here, said reopen- 
ing was decided on to avoid for- 
feiture of Ambassador and Missouri 
theatre leases. Arthur said he pro- 
posed to directors of landlord com- 
panies of Ambassador and Missouri 
that he continue to pay full weekly 
rent, $2,350, and keep Ambassador 
closed until pending suit of Fed- 
eral govt, against WB, Par and 
RKO should be settled. 

Late Friday (27) Arthur was no- 
tified directors had refused propo- 
sition and that a default would be 
declared, not only on Ambassador, 
but on Missoufj, unless Ambassa- 
dor was kept open. Default on the 
two leases, would have enabled 
owners to collect $105,000 deposited 
as a forfeit for failure to keep 
downtown, house open. Arthur said 
that in interest of 6,000 or more 
holders of bonds in the theatres, the 
management would endeavoi- 
keep possession of the houses 
til decision in case pendin 
Y/ork. 



With available product piling up 
as result of eastern .floods, theatre 
operators are planning to reopen. 
With the strongest picture's in mak- 
ing a play for the maximum amount ' 
of business to be had. Some pic- 
tures may be shifted around on 
dates and between various houses, 
but expected that there will be no 
necessity for adjustments with dis^ 
tributors nor cancellations. 

While many spots, such as Pitts- 
burghj Johnstown and. Hartford 
were hard hit and many regular, 
patrons maybe lost for a time, the 
operators' attitude is' the masses 
will want amusement badly after 
what they've been through, and that 
for every man before who had a job, 
a. half dozen may now be put. -to 
work on reconstruction. .Millions 
will be spent in rehabilitation and 
theatres are looking/ td benefit from 
this. 

While suspension of operation, 
created substantial losses for the- 
atres, distributors" at the : 6ame time 
being injured, after a survey. $f the 
entire situation and estimates on 
work- required before operation .tJan 
resume, it is claimed the losses will 
be minor compared, to the fears at 
first felt. -M'-<H 

Greater New York has. been-, or- 
ganized for raising of funds. for the 
flood- sufferers, Major Edward Bowes 
as chairman and Mayor La Guardla 
honorary chairman. Elaborate' plans 
are v under way to gather into one 
fund, by a one-week ' roundup of 
varied entertainment, a substantial 
amount of money to be turned ov6r 
to the Red Cross.. \ . .'>'■' '%. 

Vice -Chairman Wajjrie . Plerspn Is 
recruiting the entertainnriortt for'the 
week of April 27. •- ' i 

The New. York Musicians' Union, 
Local 802,. has donated : H\ty<t . for 
relief of its members in the';st^<jiien 
flood zones and is grahtmgvp^mls- 
sion to all musicians to piay.;bene- 
flts free- for flood sufferers wherever 
held, It la very rare that n^uslcians 
are allowed to perform gratis. 

First benefit scheduled will be 
held Thursday (2) at the Jamaica, 
Jamaica, L. I., sponsored by the 
Jamaica. Chapter of the Red Cross. 
George Handson and his orchestra 
will play this show. 

The $1,000 contributed by 802 will 
be turned over to the American 
Federation of 'Musicians which fs 
trying to raise a total of $30,000 in 
behalf of musician flood sufferers. 



in 



to 
un- 
New 



Brandt Chooses Not 
To Run Again for Prez 



MILWAUKEE UPPIKG 
WEEKEND SCALES 5-1CC 



Exhib Loses $S,000 Yacht 

New Britain, March 31. 
Among th? casualties of the Con- 
necticut river flood was Peter Pera- ' 
kos. owner of Palace here. Perakos 
had a 56.000 yacht tied, up at Mid- 
dletown. Came tht flood, went the 
yacht 



Citing the work that has been 
done in behalf of the Greater New 
York exhibitors by the Independent 
Theatre Owners Assn., and promis- 
ing his cooperation in the future. 
Harry Brandt has notified the board 
of governors of the' organization 
that he cannot reconsider, his de- 
cision to retire as president. He 
definitely will not be a candidate 
for reelection. 

Brandt, now operating a repre- 
sentative string of indie theatres 
in Greater New York, is bowing out 
largely because he cannot devote 
the time and energy he 
the I TO A up to now. 



Milwaukee, March 31. 
Because, this town has been 
changing into a "Sunday show 
city," admlsnlon prlccw will be 
tilted beginning April 10, both 
downtown and in outlying hou.Mcrj, 
which will increaHe their tops 5-10e 
on the week-ends only. The rest 
of the week will remain at present 
Hcalo.«. 

The change, theatre men say, Is 
to spread a bit of the business ovcX' 
the week-days. 'Present ■ Sunday 
business is so heavy that the the- 
atres can't hold the patrons and 
since the day of thes standee is past, 
the houses feel they are losing too 
many shekels. Hoped that by 
boosting the Sunday pricetv.Bomc of 
the "nickel "nursers - will come; on- 
week-days and leave the seats open 
on week-ends for those willing to 
pay the extra tariff. 



State-Lake's U Serial 



Chicago, March 31. 
For the first time, serial, 'Flash 
Gordon' (U), goes into the down- 
town State-Lake April 11 for a. 
rc'K.ular week -stand t;l'ind. House 
has arranged tie-up with the HeavHt 
morning Herald -Examiner which 
runs the Flash Gordon cartoon. 

State-Lake will run serial during 
the matinee only, though if demand 
has given I Ik sufficient will grind it at all per- 
\ formunccs. 



26 



VARIETY 



Wednesday,. April 1, 1935 




. . . prize baby of the industry ! 



^dnesdaiy, April 1, 1936 



PICT 



ES 



VARIETY 



27 



Studio Placemcipts 

; . ^V||ril^oofl; Mar.cb 31. 

jack : : ^R^^M^^ 1111 ^' 
t tovd Hqsli.es, Belfe-^urgess; Clif- 
ford SanteK dlrkjtlng/ 'Second 
Choice/- .'eariieo. 

Daltop Ti^thbo, adapting 'Once a 
FrinceBs/ WB. ' ^ 

Lumsderi Hare, 'Charge of Light. 
Brigade/. WB, . 

Henry. O'Neill, 'Angel ' of Mercy/ 
WB. 

James Burton, John TV Murray, 
Hugh Buckler, David Clyde, 
Laurence Grant, John Mlltern, 'Lost 
Horizon/ Col. 

Claude Glllingwater, 'Queer 
Money/ Col. 

Robert Warwick, Mary Gordon, 
'Jfory of Scotland/ RKO. 

Fritz Leiber, 'Glory Parade/ Rep. 

Arthur Sheekman, Nat Perrin, 
screen play, 'Pigskin Parade/ 
20th-F. : .. .. 

Harry Harvey/ Si ; Jenks,. 'Mob 
Rule/- 2Q-fV- •' • 

pat W/e>t, 'Turmoil/ 20th-F. 

Shella^TerWfv &* : t&y.» Kemp/ 

Herbe^2WN^i^tS''V^^e. Shirley, 
•Daddy f^i/^fo.y', ^ 



McHugh^JLee * PheiPS^ 'Raymond 

Harfo^>1^6^i6;tt^^l^<^^^.^ ^ a4:- • 







/•' Mary, ."With 



John'-IWH^/:^^ >' Kams, 
•Three Qfeerf f dX^y^Par, 

Margat*$ Kar.aui8^; H Bbb , teele, 
•Last of,^|hfe;^ar^8>y -Supreme. 

Louis 
Price 

Allah/ $L^,j ; v, v 
Jean 5 jUixbp, : 
Love/ 20th*iV^*'.*- . -U," '■ " 

De WM i Jennings,. /Turmoil/ 
20th-F.'^'*'"'-i',: " •• 

J. CaMt<: ; Valsh; .Spring .Bying- 
ton, G, ^ 'Wantley/ Jr.; 1 'Charge • of 
the Light! Brigade/ WB, y 

Pauline; Garbn, 'Bullets and Bal- 
lots/ WBA ; 4'- - „.„.'". ,„„ 
Marisfca-AWricp, 'Mob Rule/ MG. 
Housley ; vStevenson; 'Angel • of 

Mercy/'WBi- '■-«■■"' "1, ..;\ 

Dick .. i^bran, Enemy's 
Wife VWB. 

Goraoti;. liiilot, John ilson, Sel- 
riiar Jackson, 'Case of the Velvet 

Claws/' WB. . . . 

Robert Lee Johnson, -Welly n Tot- 
man/ scripting 'Twenty-- Fathoms 
Below/. RepV ' -v'^vTv .- • 
Jean Rtfuverol, . 'Rop'&a, End,* -MG. 
Jerry GhordQroy^ ^ap ^Sit- 
ting onv]Ae"Mopi6Vit«6^r^ti^.: " 
Lulu IfrcConft'ell,.. <S%ge struck/ 

WB. ' <:'. , '■•{•ys \\ 'V"-. 

Hal. ba\vson, ••PtibW '•'^e^ijr's.'. 

wife/ wb„. ' . :>s,. .;•':.-■ 

Stuarts Holmes,/ Shirty: . Lloyd, 
'Case of' the Velvet Clianvs/ WB; < 
Russell . HicH$r Jv >K]brrigAri,. 
John Hyamsl' - MavM|i& ;-'.Brlerre, 
Lloyd Ingraham, HeArylRioqueitiove, 
Ed Gargah, Helen, Seanian. . 'Glory 
Parade>" Rep. 

Raymond. Hat ton,' 'Undersea 
Kingdom,.' Rep. 

Sam/ Flint. 'Earthworm Tractor/ 
'Public Enemy's Wife/ WBi 

George Kirby, 'Angel of Mercy/ 
WB. # . 

Tyleijprooke, Billy Gilbert, 'White 
Fang/ f O^F/; • - V vi-- > 

FraitfijiesP Farmer, Samuel- Hinds, 
'Rhytjuifc. Onv the Range/,. Par. 

Robert -eulihihirigs.', '.Grace' -.Bradley; 
Bill Frawleyr . Ray. McGai 4 ey > r direct- 
ing 'Three Cheers, for Love/ -Par. 

Rafael Ottiahb,; "Witch of Tlm- 
buctop/.JVMG. 

Willard Robertson, 'Geoi'geoiis 
Hussey/. MG. 

Lllyan.. Irene. Hale Hamilton. Jo- 
seph Tozer. 'Private Nuitfber/ 20-F. 

Ralph Remly,' 'Bullets and Bal- 
lots.' WB. 

George Chandler, "Princess Comes 
Across/ Par. 
Selrae.r Jackson, .'Publio Enemy's 

Wife.; '^ne. 

Beimadine Hayes, Berton Church - 
ill, Wallls Clarke. Alan Dlnehart, 
'what 'Price Parole,' U. 

Irving. Pichel, 'The Glory Parade/ 
Rep. . . 

Waifogr Miller, 'What Price Parole/ 

John Howard, 'Lost Horizon/ 
Col; /TJie Duster/ .Par. 

Oscar Rudolph, *Rhythm on the 
Ranged Par. 

Henry Bi Walthall, 'Witch of 
Tlmbuctoo,' MG. 

George Ernest, Jones Family 
series, 20th-F. 

Lloyd Hughes, 'Second Choice, 
Camep,, 

, T ^ ei V J i th . Harlan, 'Case of the 

v elvet Claws,' WB. 
Clarence Wilson, 'Love Begins at 

vi /*?£f 8s Eaigum, Chief .Thun'der- 
bjg. ^Charge of the Light Brigade, 

of°w t: H ?' t J^ n ' C1 y de ^ook. 'Angel 
of Mercy/ WB. 

It,' WB e ' nfia11 ' ' hereS M " lions - In 

«TJe ri SSS r / T p1{? e '' ?Creen Play ' 
Lovf ? £ 01i /tney, 'Three Cheers, for. 

^ p ^ r - 5 . ,fiuz y* MG. 

to^L5f rr ^ fi<!reen P lft y. 'Ticket 
«*rg Laurence, Harold Goodwin, 



. _ „ ■ Hollywood, March 31. 

Steady decline in production during past month finds Hollywood at low 
.ew for the past nfeek' with but 32 -features before the cameras and 48 in 
the editing stages. This low. level; from present indications, will continue 
for, several weeks as; there ate very few pictures in the group of 70 in the 
preparation stages iit such shape as to go into immediate production. 
The past week, found only five new features placed before the cameras 



while an equal number was completed and previewed. New pictures start* 
ing included 'Lost Horizon' at polumbia, private Number' at 20th-Fox t 
"What Price parole' at Universal 'Public Enemy's. Wife' and 'There's Mil- 
lions In It' at Warners. 

Very few new story purchases made during the week, indicating that the 
producers are not in a hurry to grab up net) material for the new sea- 
son program. 



Colombia 



Two in work,. six editing; four preparing. In work: 
'QUEER MONEY/ reported VAniErr, issue March 26, and 'LOST HORI- 
ZON/ which started last week. 

'L08T HORIZON/ Produced and directed by Frank Capra from James 
Hilton novel of same name; Robert Rlskln adapting. Cast: Ronald Col- 
man, Jane Wyatt, Isabel! Jewell, E. E. Horton, John Howard; 

Story concerns group of five Americans uftd Englishmen doing busi- 
ness in China and kidnaped by band of- Tibetan bandits. A white girl 
also being held captive for whom .Ronald Colman falls. He alone plans 
a. way of escape .from the impenetrable mountainous country. He finds 
his way back to. China and on to England, to attend to some unfinished 
business, following which he returns to the Tibetan country And frees the 
girl and others. .Production is the biggest yet attempted by Columbia 
tyith a. budget around $1,000,000 and a 66rday working schedule. Story 
had been xeady ;ft>r. over a yeas awaiting the availability of Colman who 
prevailed upon. Sam ■G61d\j l yn J td let Mm star in it. 
• Belhg>.readled for. early production: 'FER-DE LANCE/ 'SKY WRITER' 
&nd 'THE MAN- WHO LIVED TWICE.' 



In work:'! 
15; 'ROMEO AND 



Seven in work,. five editing flind eight preparing. 
■ i'SW ALL TOWN GIRL/ reported- in.: Vabibtt Jan 
JULIET/ reported Jan. 22; 'MOB RULE' and 'GOOD EARTH/ reported 
March 4; 'SPEED/ /WITCH OF TIMBUCTOO' and 'SUICIDE CLUB/ 

reported March .2P. »]^o-iiie:wl.j^(^iir08'^taf^d.la8t. toek. ' 
'N«w .stories^ being>lined up for earlv; production include 'GORGEOUS 
HUSSY' (Joan CraW;ford, Robert Taylors -Melyyn Douglas, dairies Stew- 
art) , Clarence Brown directing; 'CAPTAIN CO U RAGEOUS/ : with Freddie 
Battholoniew arid Spencer Tracy; 'GRAM? with Mnie. Schu>xiahn-Helnk r 
May Robsqn, Jfarry.^StocJtwell; vFrances vLangford; 'OLD -HOTCH/ with 
Wallace Beery; 'SUZY/ fbr Jean Hatlow and Franchot, £onfc; *THREE 
WISE GUYS/ w|th 'Robert Joung, Betty i'urness and Stoiie. . - 

: Harry Ruby-anji Bert JCalnaat ar« atiwbrk writing music for the next 
Marx , Bros, picture, 'STEP THIS WAY/. Company purchased screen 
rights to 'NIGHT OPERATOR/ orlglhal by Lucille S. Edgfrton.: Garbo 
has been asked to stay her departure another month until company' can 
ready her two forthcoming stories, 'CAMILLE' and 'yVAUEWSKI.' 



Paramount 



Five in work, eight editing, 10 preparing. 
'PRINCESS CQMES ; ACROSS/ reported 



In work: 

VAHrarrr Feb. 



2tf; f POPPY/. 
'FORGOTTEN 
FOR/ 



reported March 4; 'CASE AGAINST MRS. AMES/ 
FACES', reported, March 11 under title -'SOMETHING TO LIVE 
and 'EARLY TO BED/ reported March, 18. 
'. No 'Wew pictures) started last week, ... » 
.Pictures being readied for early. prqduotion are: 'RHYTHM OF THE 
RANGE' (Sing Crosby. Frances Farther; Martha Raye and Bob Burns); 
•THREE CHEERS, FOR LOVfi/ for fetearibr Whitney/' Ldtlis dePrbm, 
Robert '"Cummlngs, Grace; Bradley,. B^scoeVKarns and William Pra.wley{ 
fANP SUDDEN DEATI4/ with Randolph Scott ahd Prances t>rajtef «T+»e 
DUCHESS' (George, Raft) t atift'. 'GOOD FOR NOTHING/^eMuririg 
. gintax Weidler arid HenViettk . Ctoshiah with • cast : of child 7 players.' ^ V 
♦HOTEL IMPERIAL/ formerly «l LOVED .'■&>. SOLP1ER/ had become 
the ch'amplbri. on and off picture in 'Kolly wood,; ' It was first' halted after, 
s'ei'^al weeks' production, diie'. 'to di§agrcen^ent'; , !^Ith' Dietrich, who walked 
;otit-':©i? : itW'#a^k Margaret .'.Siillavan ' substituted. A weeK's- work Was 
ground out when Miss iSullavan met with an accident breaking her arm.' 
Picture ,i& now being- shelved- until - her; recovery.. 

••New .stories; purelmsed- and set; for production include 'GOLD/ novel by 
Clarence Bu&ngtoh Keljan^;, 'NEED OF. CHANGE/ by .Julian Street,, 
W. C Fleld'^ next stari-lhg .picture; "% JAMES, LEWIS/ by 
Gabriel, beihg. readied for Claudette Colbert. 



Gilbert 



RKO-Radio 



On6 in work, six editing. 13 ; preparing;;^ lp;^ork 
.'MARY ' 

started. last 

- Being^reai . „ 

VNEYER GQWMA DANCE' '^Pi-etf 'AstaTr^WnjgerrSo^^K^ST OF 
THE BAD.' M.E'N/ .ah .all-st&l* western .to, fe'ftt.ure. -Tesfe^Beteen-'ataTs; 
'GRAND JUrtY/ "DADDY 'AND 1/ for Herbert" Marsh'a^and ? Ann. SWr- 
^. ,_. DANGLING. PEARL/ .for ^^^l^soft: An^ 



I worn, six c« i win y, jia pr.e|Ja^l^gl,>■■. j\p \yyyvr,-.. • 

( OF SCOTl^ND,v reported ViiticcT March *^.J?o:;new plcturjes 
ast week , ' * '• 'v : ' *>?*'•'? "s ' " 1 '■ 

readied; for early pf6diictioni;'.,fH1S M^JEST Y- ^uWm -BEAN/ 
(BONN A OAlsfCE' ?Fred" AstaTre^Glncer ■•RoiteixV;: : >.^l-AST OF- 




March 18; 'WHITE FANG/ reported March 25, arid ' IVATE NUM- 
BER ' " started l&st w*6g1c« 

'PRIVATE NUMBER/ Produced by Raymond Griffith/Roy Del Ruth 
directing, William Conselman adaptation from play by Cleeves Kincaid; 
screenplay, Gene Markey. Cast: Loretta Young, Robert Taylor, Basil 
Rathbone, Patsy Kelly, Joseph Tozer, Lillian Irene. 

Story concerns young girl who finds employment as servant on Long 
Island estate. Son of the owner falls in love with her, culminating In 
marriage. Parents rebel, cause annulfnent, girl disappears, baby is , born. 
Son is frantically searching for his wife, learns of suit when trial comes 
up in court. Court awards large damages and reconciliation eventuates.. 

Readied for early production are: 'TO. MARY, WITH t-OVE' and 'RA- 
MON A/ latter to be made tn Technicolor with musical background. Pic- 
ture was started last fall but called off until more favorable weather, as 
most of action takes place outdoors. 



United Artists 



None workihg. one: editing, seven preparing. 

/This lot is void of actual shooting, but working to capacity on prep- 
aration. Selznick-Internatibnal making tests for 'GARDEN OF ALLAH/ 
Which will ije produced oh a lavish scale; Dietrich and Boyer top cast. 
Previously planned for Merle Oberon, instead will be starred in 'DARK 
VICTORY/ alsd'-beinTff rushed to start early. • 
. Pickford-Laaley. unit fcusy cutting 'ONE RAINY AFTERNOON' 
: preparing- two,. stdiies; for Ityrto Martini. 

' "Samuel XSoldwyri has- writing, staff busy on treatments of various, 
stories. Reliance is busy woyking' bn-final treatments for 'LAST OF TH E 
MOHICANS/ its last contribution to U. A. 



One in work, seven editingt flve' preparing. In work: 

'WHAT PRICE PAROLE/ Robert Presnell, producer; Louis Fried* 
lander directing. C. K, Freeman ^directing dialog, original by Kubec Glad* 
irion arid Joel Sayre, . adapted .by Glaamon and Horace McCoy. Casts 
Ann Prestdh, Heriiy Hunter, Grant Mitchell, Allen Baxter, Alan Hale, 
Alan Dlriehart, -Bernard "'Dean Hayeti, W^allia Clark, IJbah Beery, Jr. . 

Story is expose on present parole system flhowlng 'how organized crime 
can spring the criminals they choose. ' ^Narrative depicts how they are 
employed to repay for. their freedom but are aoon returned to prison. 

Readied for early production; 'CRASHING THROUGH' (Jack Holt). 
'JT'S A SMALL WORLD' (Joan Bennett, Joel McCrea), and 'MY MAN 
GODFREY/ William Powell arid Carole Lombard co-starred. This will 
be Carl Laemmle, Jr.'s last picture for Universal under his present agree- 
ment, ' . 

New stories selected by company show a deal made with parents of the 
Dlonrie ctKints who will appear with their five older children in a con- 
trovefsial feature, 'WHERE ARE MY CHILDREN?' 



Warners 



Seven in vvork, eight editing* 14 preparing. In work: 
v 'ANGEL JDF MERCY/ reported Variety March 11; 'EARTHWORM 
TRACTORS/ reported March 18; 'CASE OF VELVfT CLAWS/ 'BUL- 
LETS AND BALLOTS/ and 'LOVE BEGINS AT 20/ reported March 25; 
'PUBLIC ENEMY'S WIFE' and 'THERE'S MILLIONS IN IT/ which 
s£&rt6cl this "WB©k. 

'PUBLIC ENEMY'S WIFE/ Produced by Sam Blschoff, Nick Grinde 
directing frprit Stor^ by P. J. Wolf son, screenplay by Abem Flnkel and 
Harold Bucldey. Cast:. Pat O'Brien, Margaret Lindsay, Humphrey Bo- 
sart, Robert Armstrong, Dick Foran, Joseph King, Richard Purcell. 

. 8tory concerns-, society girl who' marries high-powered crook without 
fltriowlh'g it. His escapades involve her and both are sent to Jail. Girl 
~1bT released to be used by two G-men to convict husband fpr murder. 
Divox'ced from croolc-husband she finds new romance- in Florida. '-Huj- 
barid breaks jail, determined that the marriage shall 'never go' through. 
Pair are" threatened with kidnaping by the husband when wife calls upon 
the; G-men to help her out Trap-is set, but in m'eantirrie the millionaire 
weakens and runs away. Husband falls into the trap, is jailed, and pic- 
ture ends ; with, girl marrying Pat O'Brien, G-man. 

!. : 'THERE'SMi.ttLIONS.IN IT/ being Supervised by Bryan Foy. William 
: Mc.Gaiiii direfetiher- f rom Mary Roberts Rinehavt. novel, adapted by Wil- 
piam 'Jk$,obis> -Gast:' .'Ross Alexander, Beverly Roberts, Paul Graetz,.An« 

drew Toriibe'Sf^jtfevC^wtliorn, Mury Treen, Eddie Conrad, Addison Rich* 
'.ards.'/' j',-'...-.- .,'.••; 

..Story . in'trbduces JPaul >GT^etz, German actor,- In rolo of an eccentric 
; jo%m£p' ;tKnff vlx^4ri'&i',.'a •hteh.-.jposwred gasoline. Ross Alexander exploits 

$&4t&gij$W big: The erratic Inventor, leaved the coun- 

m^^^ipus^a^d; with: liim .the formula. 'Promoter finds himself in 
p^41c^W^t and^e law- 1^ about to Close in when the inventor shows up. 
*&U[w»v^'2m*i&k MtsmiiteMxigiiii-:..: ' '. . 

^ Bein^g*^ THE LIGHT BRI- 

.'0»JDE/;:«C[^i^*WI»^RV-'*^^/:1^fiVWftt-U 'STAGE STRUCK/ 
arid 'SO . YOU" WONT" TA:li#/'< '. J r. " ' '" ■ ' ; v - : - ' 



Two in work, three editing, six- preparing. Jn Works ... t 
. 'THE HARVESTER/ reported ". VabiiSTy- Mar-cli' 'i'8;-' GOLDEN; 
PARADE/ reported March 25. Nrf riew pictures stftrtedyUt^l^eelc '-V ■•■ 

Readied for early production" are 'THE. SINGING COMi?#O.Y/ to star 
Gene Autrv; 'MY KENTUCKY HOME/ to star Marlon /F^jley ; 'TICK ET 
TO PARADISE/ musical, and two westerns, last of the series to be made 
with John Wayne; Titles are 'LONELY TRAIL' and 'WINDS OF THE 
WASTELAND/ 



20th-Fox 



Seven in work, thr.ee. edit ing r fpu.r preparing. In. work:.. 

'THE ROAD TO GLORY/ reported Tabiett issue Feb; 5-, 'POOR" LIT- 
TLE- RICH GIRL/ reported Feb. 26; 'THE FIRST BABY/ reported 
March 4;- 'TURMOIL/ reported March 11; 'HALF ANGEL/ reported 



Marcus Goodrich, scripting 'Navy 
Born/ Rep.-- 

. Florence Lake, Dot Farley. Jack 
Rice, Snub. Pollard, 'Average Man/ 
RKO short.' 

Jules Furthman. screen play; 
Howard Hawks directing, 'Hurri- 
cane * TJA 

Ke'rmit 'Maynard, 'G.-Men of the 
North/ Conn. 

Joe O'Donnell* screen play, "Wild- 
cat Trooper/ Conn. 
. Florence Eldrldge. 'Mary of Scot- 
land/ RKO.. . .... 

' -Sidney <Blackmer, Jan Bucklhg- 
hamj"- , jerariyj:to Be'4/vi»Aivr;,^'.;. y ■ ? ^ 

Buster Crabbe,' John Kraft, screen 



play, 'Raider of the Spanish Peaks,' 
•Par. 

Eric Wilton, Pat Flaherty, Paul 
Porcasi, 'Suicide Club." MG. 

Tom Dugan, 'Bank Night,' Roach. 

Jack Dailey, Pat Flaherty, 'Glory 
Parade/ Rep. 

Euzzy'.v Knight, 'Palm Springs/ 
Par, ' 

Mel Baker, screen play, 'Men are 
Such Fools/ WB. 

Earl Baldwin, screen play, 'Cain 
and -Mabel/ WB, - 

Anne. Nagel, '.There's Millfons In 
It/ 'iJlWo Gun Buckaroo/ WB. " 
\ .SoJln. 'The Case 4>f the Velvet 
Claws/ WB. 




Shows current etanding of the vari 
duction schedules for the 1935-36 season. 



Quota 
of Pix 
for 

Studio Season 

COLUMBIA • 40 

GAU MONT- BRITISH 16 
METRO ............. 50 

PARAMOUNT ' 65 

Westerns . ... 6 

RKO-RADIO 48 
REPUBLIC .......... 32 

Westerns 21 

20TH-FOX .; 53 

. Westerns . '. ........ 4 

UNITED ARTISTS 
'Sam GoldWyn. ; . . .. 7 

Selzntck- Inter'! 5 
Pickford- Lasky ... 4 
Reliance ........ ^ . . 1 

Korda- London. 5 

UNIVERSAL 39 

Westerns ..«..»•..«• 9, 
WARNERS rv ....... 60 

Totals .,........».»/ 4^2' 



Number Number 
Comp'eted Now i 
or 6hipped. Work 

Release Editing 
27 8 
Made in London 



Balance; 

to Be 
Made on 

'39- f 36 
Program 
S 



Number 

New 
Stories . 
in Final 
Prepa- 
ration 
4 



24 
42 

4 
26 
14 

7 
45 

3 



Made 
20 
« 
51 



12 
13 



in 



277 



London 
8 
1 

16 
80 



14 
10 

2 
15 
14 
13 

2 over 

1 



4 
3 
t 

8 

2 

6 over 
92 

• over - 



8 
9 

1 

n 

5 
1 
4 
1 



73 



VARIETY Wednesday, April l, 19 36 




Never in the history of Metro-Goldwyn-Mayer Pictures has 
there been so much interest by press, public and exhibitors dur- 
ing the course of production as is happening with "ROMEO 
AND JULIET" To the famed producer Irving Thalberg 
go the honors for bringing to the screen with tenderness 
and reverence William Shakespeare's imperishable love story. 

{Watch the national magazines for a glorious M-Q-M-campaign!) 

THE CAST: NORMA SHEARER, LESLIE HOWARD, JOHN BARRYMORE, 
Edna May Oliver, C. Aubrey Smith, Basil Rathbone, Andy Devine,, Ralph Forbes, 
Reginald Denny and many other great players. OEORGE CUKOR Director, 




I: — 



Wednesday^ April 1» 1936 



PICT 



ES 



VARIETY 



i 



CHI REALLY FED 
UP ON RACKETS 



Chicago, March 31, 

Campaign is readying locally to 
clean up the entire territory and do 
away wltlv the sames of chance 
which have been swirling around 
the theatres under various names* 
•such as screeno, bank night, sweep- 
stakes, bonus, Broadway handicap, 
HQHyw°°a\ pay night, etc. Novelty 
has completely vrom oft for all 
house?, and the exhibs have proven 
to lull satisfaction that the only 
time they do any business is when 
the prize is up in the $1,000 class. 
The little houses, therefore, haven't 
a chance for coin and the blg-seater' 
is the money potential grab because 
of the larger giveaways. 

The chance, racket received its 
biggest nose sock last week when 
police disclosed that, a gang of 
swindlers was operating in town, 
fleecing the/public and theatres via 
forged tickets. Police estimates 
reach $15,000 as the amount of the 
fraud in recent weeks by this gang. 

Public reaction against the games 
on this revelation was so noticeable 
that even the circuits and major 
chouses got into a huddle last week 
arid are now discussing seriously 
the possibility of killing off all the 
games and . giveaways. 

It appears that the clean-up will 
go through now because the- great 
majority of the small, independent 
houses are in favor of it, and are 
using all means to get the big thea- 
tres to clean their skirts; 



Bateman Heads Rep. 

Exchange on Coast 

Los Angeles/ March. 31. 
Francis A. Bateman, for many 
years salesman with Metro, moves 
over to Republic exchange as branch 
manager, replacing Howard Stub- 
bins, resigned, Latter, who owns 
25% interest with Floyd St. John 
in Republic of California, was In 
charge of L. A. distribution for 
number of years. 

v . Republic' offices. will move shortly 
to quarters presently occupied by" 
Radio, which in turn ' moves into, 
space oh Film Row vacated by 
Paramount, going into new struc- 
ture, 



HAY'S HANDS-0FF ON 
DAYLIGHT SAVINGS 



Hays < office is maintaining a 
hands-off policy on Daylight Sav- 
ings again this year. Such an attl- 
tuda is similar to the one held by 
the Motion Picture Producers & 
Distributors Association on Sunday 
shows, 

In both respects, it' is that the 
subjects are for local communities 
to decide. 



$28^000 Damage Suits 
Vs. F&M's Amb, St. L. 

St. Louis, March 31. 

Suits totaling $28,000 for personal 
injuries were filed in Circuit Court 
last" week by two women against 
Fanchon . & Marco, operators of 
several houses here. Mrs. Eunice 
Barnes asks for $25,000 damages, 
alleging she was permanently In- 
jured in' a fall at Ambassador the- 
atre on Jan. 11. Mrs; Blanche 
Grlmes.'jasks for. $.3,000 damages for 
injuries suffered when she tripped 
oyer rug in same house on Feb. 22. 

Ambassador shuttered Thurs- 
day (26). 



CONTRACTS 

Hollywood, March 31. 
Allen Scott and Irwin Shaw, east- 
ern writers, ticketed at RKO. 
' Warners jumped gun in picking up 
Anita Louise's option, with current 
term unexpired. 

Kay Griffith, vocalist with Griff 
William's orch., handed termer at 
Paramount. 

^amount optioned Eleanore 
Whitney for another six months; 

pick Purccll's option hauled at 
Warners. 

J°. an Davis handed termer at 
•KKO, Cutting short, vaiide tour. 

Paramount tabbed Louise Ben- 
nett from radio with stock pact. 
«t> , r , ter competing; screen plav of 
-gullets and Ballots,' Seton I. "Mil- 
ler set for long termer at WB. 

Columbia tabbed Caroline House- 
man to stock pact. 
^Lucille Ball's option lifted at 

After year on dances for 'Great 
fiogfeld,' Seymour Felix tabbed to 
termor at Metro. 



STORY BUYS 

t „ •„ Hollywood. March 21. 

oi- ■?» e . i Wl Kdswton'H 'Night 
OneiatoV bought by Metro. 

Rurii« am - oun , t . Purchased Clarence 
^"<vml's 'Gold/ Julian 

V inmJJV X . 0P(1 (,f Change." ami 
brloV Lewis, • J, y Giiberc Ga- 



•Julian 
, per; 
vt'Mililic, 



Book yarn, 
' taken by 




EMPIRE LAB R'CTSHIP, 
LOOKING FOR FIEDLER 



. A petition has been filed in Chan- 
cery Court of New Jersey by the 
Second National Bank of Ho.bok.en, 
N. J., as receivers of the Empire 
Laboratories, Inc.,,. of West New 
York, N. J., demanding the return 
of all assets, stocks, records and 
flies of the company which disap- 
peared when Joel Gross, appointed 
receiver, appeared to take charge 
and found missing. Empire went 
into receivership .on March 23 when' 
forded by the ban ,- which sought 
payment of ah $80,00.0 loan extended 
some time before. Albert Fiedler, 
owner, named defendant in paper 
filed March 26. Attempt to sub- 
poena Fiedler have been futiie, pe- 
tition claims, since he cannot be 
located at his home, his office in 
West New York, or at. the sales 
offices, 723 Seventh avenue, New 
York. 

Fadeout of the records and file's 
of the corporation has created a 
muddled situation in the •;' storage 
vaults. Although records of owners 
and producers' finished and negative 
product are now virtually, without; 
owners, the receiver has' appointed 
Louis P; Randell to handle any 
claims on the celluloid. Randell has 
at his disposal, a. list of the contents 
of the yarious vaults, but no record 
of the rightful owners. 

Application' has already, been 
made by a producer for films of the 
'Passion Play,' allegedly in . storage 
at the plant. Decision has been 
reserved. There is also another ap- 
plication before the court to merge 
ajl the subsidiary companies of the 
corporation into one to simplify the 
receivership. 

Affiliates are the Empire Safety 
Film Corp., Empire Film Industry 
Vaults, Empire. Lab, Inc., and the 
Empire Engineering Laboratories. 

'Bean' Tops Set 

Hollywood, March 31. 

Owen Davis, Jr. and Louise 
Latimer -draw top spots in Radio's 
'His Majesty Bunker Bean.' 

Goes . into production this week 
with Edward Killy and William 
Hamilton co-directing. 



Yates Trying to Land 
British Film Printing 
Biz; Levine's Confabs 



Herbert Yates is in London dis- 
cussing the building there of a lab- 
oratory for the printing of. Ameri- 
can-made pictures going into that 
territory, as well as for the print- 
ing of product of local (English) 
distributors, Decision' to go ahead 
on the lab will depend on whether 
Yates can close contracts with two 
or three leading British producers 
as a starter. He is virtually certain 
of getting the printing of the Amer-. 
icah distribs. 

That a releasing problem exists 
between British Lion in England 
and Republic -on product of latter, 
an<: that Yates will attempt to 
straighten this out; is denied on this 
side by W. Ray Johnston. Lion , is 
picking up Republic pictures, as 
they are available for British re- 
lease. Company is in good shape 
and with N. L. Nathanson backing, 
ha3- no financial difficulties to. sug- 
gest possibilities of failure to meet 
cash commitments to Republic. 
When B-L got its franchise on Re- 
public pictures' last summer, com- 
pany put tip $250,000 and Is to make 
advance of similar amount to Repub 
by May 15. There is' no doubt but 
that this commitment will be met. 

During the past week • Republic" 
set' a program of 26, major features 
for the 1936-37 season,, with Nat 
Levine flying ; in from the Coast 
Friday (27) to line up the program. 
Conferences were held Friday and 
part of Saturday (28), Levine re- 
turning late that afternoon ,to the 
Coast. He will take a two ■peeks' 
vacation in Honolulu before, start- 
ing on the new product. W. Ray 
Johnston presided at- the confer- 
ence,- with: other' executives and 
sales managers attending. 



FEE Union-Republic Settle 

See General Unionization — Threat to Picket 
Roxy, N. Y., Hastened It 



Chadwick Signs Keaton 
For 2 Feature Comedies 



'Hollywood, March 31. 

Buster Keaton has been ticketed 
by I. E. Chadwick to appear in two 
feature comedies yearly under rop. 
ducer's banner. 

After sighing comedian, Chad- 
wick pulled put for New York to 
close for a release through major 
channels. 



F-W.C RESTORES WAGE 
CUTS TO B00THMEN 



Hollywood, March 31. 

Nat Levine; Republic production 
chief, and Moe Seigel of Consoli- 
dated Leboratories, planed east on a 
quick .business trip. 

Pair due back first of this wefik. 



'Our Gang' in 1 Reel Only 

Hollywood, March 3.1. 

Hal Roach will produce his Our 
Gang pictures next season as one 
reelers, dropping a policy of 1C 
years of two^rec'.ers for the young- 
ster.-. Program calls for 12 sub- 
jects, to be .release J through Metro, 

Gang picts will be only shorts 
made by Roach next season. 



Legislation 

. I. and Labor 

Providence, March 31. 

Theatre employes affiliated with, 
various trades organizations are 
taking a deep interest in the - ac- 
tivities of the Rhode Island legisla- 
ture which is close to adjournment 
for this year. Among a flood of 
measures affecting organized labor, 
there are two bills causing union 
men much concern. 

Of prime importance is the .anti- 
injunction bill which will.give unions 
the right to peaceful picketing. 
While the measure is a broad one, 
and is for no specific industry, the- 
atre employes are leading the fight 
for passage becavse the move is be- 
ing pressed at a time when labor is 
at loggerheads with the newly 
; opened- picture house, the Modern. 
The Modern has been picketed by 
labor for over two months, and some 
sort of a break is expected soon. To 
forestall any attempt at court ac- 
tion, an assembly, known to be 
friendly to labor demands, is being 
asked to eliminate injunction suits. 



Wayne's Two to Go 

Hollywood, March 31. 
. John Wayne starts production of 
seventh on his eight picture deal at 
Republic April 9. Meanwhile, 
Wayne, with Paul Malvern are lin- 
ing up material for series of six 
westerners to be made at Universal.'. 

Latter group scheduled to start- 
around June .1. 



WB-RKO Colored House Pool 

Chicago, March 31. 

FoSsibl- pooling, of two southsidc' 
colored houses, the Regal- and Met- 
ropolitan, owned respectively hy. 
•Balaban & KaU and Warner JW. 
is under discussion. If pooling 
agreement Is reached likely that 
B. & K. will operate. 

Warners now operates ..a two the- 
atre B. &. K.-WB. pool in Ham- 
mond, Ind. 



Nuisance Bills Mixed 

Albany, March 31. 
.Film interests have killed three 
bills in the New York legislature, 
one of which would impose a state 
tax of 1 mill a foot on all film nega- 
tive, The other two bills, of a 
minor nature, were also considered 
to be of a nuisance character, One 
would have, forced all theatres to 
flash diagrams of exits on screens; 
the other provided for one day of 
rest for all employees. Only musi- 
cians are now deprived of a day of 
rest. 



$500 Giveaway Tax 

New -Orleans, March 31. 
Opponents of giveaways here arc 
planning to ask the Legislature to 
set a license, tax of $ii00 on each 
theatre for e .oh night a am* is 
used when the state body goes into 
.■ es-sion in May. A special tax will 
be asked on the companies, handling 
ihe games as well as on local sales- 
men. 



Comm'l Pix Prod. In Chi 

Chicago. .March 31. 

/nrmaii Wilding has taken over 
die old Kssnnay studios hero on 
lea .«"■•. and will ir:-e the plant for In- 
dustrial picture production. 

Stu io will he braivh of Wilding's 
plant in Delroit. First picture to 
be mail'.' lij-'re will be 1'of Firestone-. 



Chicago, MaW-h 31. 
Balaban & Katz has renewed Us 
lease on the United Arll.-t.-i. I h'-utre. 

Lease has been drawn up on a 
year-to-year basis with a J«0-rt«-y 
cancellnti'in )i'>Hc» on both si'l<v. 
Auro]iiati'.u.lly i ! e'new.> if no no;ii.«' 
i-n. 



Los Angeles, March 31, 
Wage cuts in effect since Pox 
West Coast, went into bankruptcy 
two' years ago were restored to pro- 
jectionists, uhder a new operating 
contract ready to be signatured with 
Projectionists' Local 150 of IATSE. 
Union boothmen have been working 
without contract, with wage reduc- 
tions amounting up to 70c. per day. 

In Frisco similar negotiations 
with boothmen are being ironed out 
by Arch Bowles, division chief. 
Charles Skouras and F-WC aides 
mulling demand of Stagehands' Lo- 
cal 33, also forking without con- 
tract since bankruptcy, that one 
stagehand be. employed bv the cir- 
cuit in all houses' using bank night. 



St. L. Referee 
$3,387,092 Skouras Claim 



In reaching a settlement with Re- 
public, against which the Film Ex- 
change Employees Union has been 

waging a strong, battle for recognr* 
tion, the way is believed open for 
negotiation of contracts with all 
other major and independent ex- 
changes in New York. The union 
-is preparing to concentrate on other 
exchanges following the victory 
Over Republic, with leaders, express- 
ing belief ; that there will be much 
less resistance now. 

The settlement with 'Republic 
calls for a minimum wage scale, of 
$19 a week, with all but two of the 
men who walked out On Repub to 
be reinstated in their jobs,. The ex- 
change had objections against two* 
mien. One of these has been placed 
in another job, while the question 
of the other will be offered' -for 
arbitration. Instead of working 48 1 
liours and! more a week, the maxi- 
mum under the agreement will bo 
40. . The shop foreman, it is agreed 
by both, sides, will handle any com- 
plaints in the. future. 

With the FEE preparing to picket 
the Roxy, N. T., which currently is 
playing a Repub picture, Dancing 
Feet,' and . has another from this 
distributor booked for Friday' (3), : 
Howard S. Cullman, receiver for the 
house, Used his offices to get Repub 
and FEE together. For several 
weeks FEE has been picketing all. 
theatres which exhibit Repub .pic- 
tures, taking pickets off when prod-; 
not ', of other, companies came in. 
Union's first downtown Broadway: 
"picketing was the Globe bh opening 
th^re .of 'Leathernecks Hava 
Landed' a week ago. . Some can< 
cellatlons and shifts in bookings 
has- resulted from the picketing 
menace. 



St. Louis, March 31. 

Allowance of $3,387,092 claim of 
the Central Properties Corp's bond- 
holders' committee against the 
bankrupt Skouras Bros. Enter- 
prises, Inc., . former operator of 
first-run and nabe theatres here, 
was taken under adylsemefit Thurs- 
day (26) by Referee John A. Hope 
following hearing in bankruptcy 
court. . The bonds involved, werfe 
first mortgage fee and leasehold 
bonds issued in 1925 , by central 
Properties Corp. an affiliate of 
Skouras co. and -guaranteed • by 
parent firm. Objections to allow- 
ance of bondholders' committee 
claim were filed by Nelson Cunliff, 
trustee of bankrupt theatre com- 
jpany, who cited two grounds for 
disapproval of claim. 

Cunliff contended bonds had been 
fully satisfied and discharged 
through reorganization proceedings 
of Central Properties firm, and that 
bondholders had received new bonds 
in successor . company, Ambassador 
Building Corp., in addition to voting 
trust certificates/ representing the' 
capital stock in .the new concern. 
He also contended that bondholders.' 
committee had no authority to 
prosecute claims arising from bonds 
under provisions of issue which 
vested right in trustee of bonds un- 
less 25% of bondholders made a 
written request to trustee to prose- 
cute the claims and he had refused. 

Joseph H. Grand, attorney for 
committee, argued there was noth- 
ing in reorganization agreement 
which cancelled the Skouras firm's 
liability as guarantor of Issue. He. 
also cited cases in which courts 
held that Individual bondholders as 
well as trustees could prosecute the 
claims,- providing the total did not 
exceed amount of outstanding 
bonds.. 

Attorneys were instructed to file 
briefs by April 11 and it. is expected 
that Referee Hope, will rule, on al- 
lowance of claim soon after. 
Skouras' firm filed a voluntary peti- 
tion in bankruptcy in federal court 
here in November, FJ33. 



Kids' Tabu Dents B. O. 

New Britain. March 31. 
Closing of schools her.e for two 
weeks because of a sc: rlet fever 
epidemic and the barring' of chil- 
dren under 18 from lh<-ali<-.s has. set 
the box offices Ivw-k % 1,0'i'j, accord- 
ing lO iT/Crll TiIm u.'i £T»'T*!-. 

In'.-oi e was orf first week, 

th'-y say, I'l-x-k of customers from 
i Hartford uhu-e tli'^'re.-,- v.ero elo .td 
I by the flooding of the ('ohneeti'-ut 
I river partly oii'si.-t tin: loss .-fecoiid 
! vver-k. 

! Children al-o 
go to I'lai:: - . i:i<;, 



LABOR MEET DRAWS 
COAST REPS TO N; Y. 



Hollywood,. March 31. 
teve Newman, studio rep for In* 
ternational Alliance of Theatrical 
Stage Employes, pulled out Wed- 
nesday (25) for Washington foe 
confabs with IATSE president, 
George Browne, prior to going on 
to New York for annual meeting of 
signatories to basic studio agree- 
ment. 

Pat Casey, Al Berres and Victor 
Clarke, producer-labor contacts, 
trained out for New York last Stin*. 
day (29) to sit in on meetings. 



Researchers' Powwow 

Hollywood, March 31, 

After month of committee meet- 
ings, Academy Research council 
meets tomorrow Wednesday night 
for the first time this year. Under 
chairmanship of William Koentg, 
council will consider reports sub- 
mitted by chairmen of the silent 
camera, scientific, strtndard-releasc- 
prlnt, and sound co mlttees. 

Major Nathan Levlnson, just re- 
turned from New York, will repor 
develop icnt in the ast in cc.n- 
nect'on wit:> cooperative studio 
(-c-chni.al d"i;.-a. tirient pn./ram. 



Too Literal Realism 

TToliywoo March 31. 

After training for a week to r'de 
a motorcycle for his role in Uni- 
versal". s 'Crashing Through' and 
priding himself on becoming an. ex- 
pert, .John King lived up to title o 
film and tore through the transpor-. 
tation building ..wall at studio when 
he forgot how to stop the con- 
traption. » 



Bard's Entrance Suit 

Los Angeles, March 31, 
Lou Bard, indie theatre operato 
hc-re, target In a $'LT»,000 damuga 
r action filed in- superior court ly 
i 1'aciflc .Slates *Corp. Action is nt- 
j t<-ri)pt U) vrcovr on agreement 
[wherein Hard allegedly guaranteed 
j ?3,iKw monthly rental on. a long- 
| i-ince abandoned 1 5 road way 'Tiirarirt; 
: lo Hani's Mh .St. the;jtri', presently 
i 1 1 if? (Jiympic, operat"d by Cohen 
i Uros. 

] T>.ivr> on entr.a nee -exit, taken In. 
"ovenil er, Ir-'in, has until 11)47 to 
with landlord e:(---t':ng to sub* 
f":- I'-inl, in lieu of contrau 



VARIETY Wednesday, April ia 93< 

i """" 



ens tomorrow — RADIO CITY MUSIC HALL! 




SELZNICK INTER H ATIONJIL present 




BARTHOLOMEW - COSTELLO BARRYMORE 

with 

C. AUBREY SMITH GUY KIBBEE MICKEY ROONEY HENRY STEPHENSON 

tf^J l, DAVID O. SEIZNICK • Gx,«\,l k JOHN CROMWELL 



many* critics "as greater 
tkan kis 'David Cqpperfield," David O. Selznicks finesf 
ackievement wins coveted Easter Week playing time at tke worlds 
largest tkeatre, and.kas already estaklisked its^kox-ofEce import 
tance after .4 smask weeks at, tke Aldine Tkeatre, Pkiladelpkia. 



h vu 



(Released (L 

UNIT E D A R T ISTS 



. f frt' Wednesday, Agril 1, 1936 



SfocAr Market 




VARIETY 



(Continued from page 6) 
£ aut!on on *he part of professional 

*^musements tared comparatively 
well compared to many Industrials. 
Amusement Group showed a loss pf 
ii TaJy 0.302 of a point as measiv 3d by 
■ the averages for 12 stocks at the 
closing level of slightly less than 
43% High mark was fractionally 
above 44 and the low at 42%. 
Volume for the 12 issues was about 
$0,000 shares less than the preced- 
ing week. 

Aimisemeht list showed Ave lows 
and one high at the finish, sole new 
1536 peak being hung up by Pathe 
Films at 11%. Even this Issue 
dipped at Monday's, close to cancel 
all but 75c. of total gained on the 
week. It pushed forward on reports 
that company soon would announce 
additional distributing outlets for 
First Division films; 

•Paramount stocks continued to be 
under pressure, with the first pre- 
ferred slumping to 71 at the blow- 
off. Here it showed a loss of 4% 
points for the week. The second 
preferred declined to a new low at 
9% in- Monday's, activity but was 
down only fractionally at . close, 
Paramount common, was hovering 
neai ; its old low at the bell, the 
issue being! down half a. point at the 
closing quote of 9%. 

Col, WB, U Decline 

Other lows were Columbia Pic- 
tures ctfs. at 35. and preferred of 
the same company, at 44%. Colum- 
bia pfd. was Off 1% even at the 
finishing price, the highest made, in 
the week. Loew common registered 
a hew 1936 low at 46% but was up 
fractionally on the week. Consoli- 
dated Films preferred slipping to 
>new : low of 17%. 

Warner Bros, common was among 
■the larger losers, suffering a, full 
point's decline to 11%. Radio com- 
mon was off nearly as much at 
12%. American Seating was down 
nearly the same figure at 23%. 

Universal common on the curb 
fell back much of the week but 
rallied smartly Monday (30) from 
8% to 10. At this price it was down 
only half a point from previous 
week. The preferred was unchanged 
at 89. In earlier trading It had 
dropped to 87.. 

Of . the representative groups on 
the blg.poaroVthe industrials felt the 
reactionary, trend heaviest. As a; 
consequence, the. Dow-Jones Indus?- 
trlal averages showed a. loss of/ 2.25 
points at the finish which was at 
155.37. • • " 

The decline in averages last, weak 
for the Amusement Group marked 
the third successive week In 'Vrftljah 
~ reactionary tendencies^ have uibjmv- 
nated.. • Averages showed a small 
gain in the preceding week at 'the 
finish - though the general trend re- 
mained downward. With theatres 
inclined to hold back their best pic- 
tures until Lent is over, traders also 
•have refrained from purchasing outr 
standing picture issues until the 
box office reverses its trend. 
. Chartwise, however, 20th Century - 
Fpx . stocks appear to .be rounding 
out. a technical position that might 
indicate a sharp come-back from 
recent lows. Volume also seems to 
8UstaU)\jthis- theory. "There was some 
.evideme' of such reversal . of trend 
or at least a technical . rally in the 
common as the week ended. 

After staging a neat rally in the 



preceding week, Warner Bros, com- 
mon again slid back last week. To 
chart observers, an irregular trend 
seems in the offing, although, ac- 
cumulation of stock around these 
levels might well furnish the back- 
ground for another sustained drive 
similar to. the one which carried the 
stock to, a new peak above 14 late 
in February; 

Loew Dilemma 

Loew common continues to bear 
evidence that a thorough testing of 
the 47-47% area Is being made, ac- 
cording to chart readers. In the 
week ending Match 23 this stock 
managed to stay above 47% after 
sliding, back to a new 1936 low at 

47 during the preceding week. But 
again last week the 47 level was 
given a thorough sifting, with Loew 
common dipping to 46% .before. ob- 
taining much support. Several weeks 
ago a similar test was made of the 

48 mark. 

Since Loew went above 53 early 
in February the stock has gradually 
but definitely retreated,, aside, from 
a. nice technical rally the. middle of 
March which pushed it up to 51%, 
Its continued Weakness during a 
period when other industrials and 
many amusements have pushed 
ahead is causing comment among 
traders who always have rated it 
the leader of the amusement group. 

Radio B, though it has hit 100 
already this month, may come in 
for some extensive bulling this week 
in advance of the actual vote on the 
company's recapitalization plan. Be- 
cause -with, approval of this recap 
set-up, the Radio B stock will be 
supplanted, by a new preferred while 
Radio preferred A will disappear 
from the big board. The plan calls 
for redeeming this senior preference 
issue. 

Columbia Broadcasting stocks 
continued weak much of last week. 
The bid price for Class \ A stock 
slumped to. 50% while that for Class 
B issue slipped to 60%. 

Re: WB Debentures 

Although the Street hears that 
Warner Bros, has been talking plans 
for refunding some $31,900,000 of.6% 
debentures due in 1939, Understand- 
ing is that such a move would not 
be carried out .at once since it was 
reported that there is no plan call- 
ing for registering the new issue in 
the immediate future. As contem- 
plated, the present bonds drawing 
6% interest would be replaced by 
4%s convertible -into stock; . 

Move by< Warners is in line with 
Other picture and radio companies 
as well as numerous leading indus- 
trial finhs " who hay.e, found a re- 
funding, operation with bondB bear- 
ing' a lower interest rate supplant- 
ing old issue entirely feasible under 
present money conditions. Means a 
big annual saving in f nterest outlay. 
Radio Corporation, Loew, 20th-Fox 
and others either have inaugurated 
such steps or are planning, to do so. 

Amusement bonds were soft for 
the most part, With RKO liens suf- 
fering heaviest loss. These: deben- 
tures lost 3% points to 72, a new 
193C low. General Theatre Equip- 
ment obligations also declined near 
finish. ' They were down 1% points 
at 27%. 

Paramount Pictures 6s fell to 89% 
before finding, support. They were 
off 1% at closing quotation of :90%. 
Warner Bros. 6s lost a point to 95. 



Summaries for week ending Monday, March 30: 



isjf 

-\"45!4 
CIV* 

m 

41% 
W-4 
108'i 
12<4 
12 
8'7 

1154 
14>i 

istr 

10(1 
08'4 
,!>'.i 
32--i 

-,':> 41 >. 
■'.iTQ l 
14--* 
• <1" 



loac- 



Low. .Sales, 

• 20%. 3,100 

35 • 2,400 

44 Vi 00O 

5 'A 2,000 

. 17% 1,200 

•.10iO'/s' -0,100 

loS • 'I'd 

au% 4n,80O 

40% 10,300 

aor.y* coo 

8% 000 

OH 17,700 

70H .8,300 

0% 14.400 

7% 87,700 

11% 148, G00 

64>,i 2,000 

82' 22,400 

1)7' aoo 

5 10,500 

22% 3.200 

31V 2,000 

.50. 140 

. !.►%• 40,300 

50 200 
12,000 

iso 

• New lo:;c hlffli. 

t Plus stock dlvldende. 

7 I'nld this) year. 

8 Plus rnsh cstrns, 
VN\'\v.-103O low. ■ 



STOCK EXCHANGE 



* Issue and rate. High. 

American Seat.i 23 ti 

Col. P. vtcV (l)t ao 

Col. Plcts. pfd. (2%). 4U',4 

Conaol. Film . .'. 6% 

Coimol. Film pfd. (%)t 

Eastman Kodak (0)§.- NiC',4 

: Do. ptd. i(0) ' 105 

Gen. Elec. (1) 30% 

Loew (2)jj..» 4S>,i 

X)o. tffd. (0V6) ■. ......107% 

Madison' gq. Gai' 1 12 

Paramount 0% 

Do, 1st ptd 74 

Do. 24 pfdl 10% 

Pathc < *H% 

Radio Corp..." 

Radio pfd. A (If 1 ,*) . 55% 

Radio pfd. B. 

Radio pfd. B. ctfs •OS 1 /* 

RKO ........... 8 

20th Cent. -Fox ..; 29 

Do. pfd. (VA) 30% 

.Universal pfd 1 . . . . .' HO 

"Warner Bros .: ...... 12% 

Do. pfO, .' 54 '-4 

Westlhghouse (3):'. MC>%. 

Do. pfd. (It'.j) 137 



Net 
eng. 
■- % 

- % 
-1% 

- Vi 

- % 
+114 



—1 

tit 
+ % 
- '/is 
-4% 



+ -h 

— % 

+ « 

— i/, 

- % 

- % 

-1- 
+ ■''.* 



CURB 

(Dt... 



$CO.000 
7,000 
3.000 
17.001) 
112.000. 

13.000 
141,000 



Orn. Thoa. Kq. 

Keith '(is, '.Hi.. 

Loew (is, '41 

Pnr-Pro». f '*VMy' 3s. 'C'~>. 
Paramount Oh, Wi.... 

RKO debs (is 

Warner Bios. * "30. 



SiA 
2li--i 
4.'i 
10 



2fiir, 

. r )7'.. 
Ol'.j 
72% 
07 



+ 'i 



-r. 



-1' 4 



DRAGNET' STARTS 1ST 
IN BURROUGHS' SEXTET 



Hollywood, March 3lJ 
Burroughs-Tarzan has completed 
•The Dragnet,' first of six feature 
releases scheduled for this season. 
Next will be 'Three Wise Monks,' 
with three weeks' shooting schedule. 

•The White Glove* goes into pro- 
duction within a week. Three other 
features announced to franchise af- 
filiates are 'Murder at the Carnival,' 
by Edgar Rice Burroughs; 'S. O. S. 
Coast Guard,' and 'Girl With the 
Red Feather,' by Meredith Nichol- 
son; 

Company also has appropriated 
$176,000 for 15 episode serial, 'Sky 
Riders.' 



Re-fight 20-Fox Western 
Are. Studio With lOller' 



Hollywood, March 31. 

Park all last week) for first time 
in months> SOtl^^ox Western ave- 
nue studio: has .resumed activity 
with production ' 'Mercy Killer,' 
George Marshall directing; Also gov 
Ing in production this week --Is a 
'Jones Family' series, James Tin 
ling directing. 

Cast of 'Mercy Killer^ includes 
Gloria Stuart, J. Edward Bromberg 
and Sarah Haden. 



Burroughs Wants No 
Part of lion' Serial 



Hollywood, March 31. 
Protesting that a film produced by. 
Normandie Pictures, reputedly 
based on his serial, 'The Lad and 
the Hon,' bears no resemblance to 
his original magazine material, 
Edgar Rice Burroughs filed action In 
Superior court toTrestEaintMax. and 
Arthur Alexander and others from 
selling, exploiting or distributing 
picture as being based on any story 
he had written. ^~ 

Plc. produced by, the Alexander 
Bros, under Normandie -trade mark, 
Wa*> titled 'The Hon Man/ Rights 
to Burroughs story," written- ? ltt 1917, 
were bought 1 by jAlexainder Bros, 
f ror.i Sellg Polyscope,. wi?lch orlg- 
i nail j- owned themi 



SCRIPTING 'WHITE HEAT' 

Hollywood, March 31. 
Tom Lennon is preparing screen 
play for 'White Heat,' forthcoming 
Radio feature, based on original by. 
Stuart: Edward McGowan and Tor- 
rell McGowan, Jr. 

John Burch and Ernest Pagano 
will function as co-producers. 




OVER THE COUNTER. NEW YORK 



i -New iyy C low. 



Co\. Broaden Ft. ..\ 
I'athe ptd. (Vj. 



(2).. 



Incorporations 



NEW YORK 

" Albany. 
*;i.m ccord.ng Corp., New York: mo- 
tion picture films, etc.; capital stock, 200 
shares, no par value. Incorporators: 
John W. Wolf, lOi West 81st street, 
New York City: William C. Plunkett, 
Adams, Mass.: Ferdinand von Madaler, 
19 Fali'lawn avenue. West Hempstead, 

Phillips H. !Lord, Inc., New York; 
'general amusement business; capital 
stock, 1,000 shares, no par value. In- 
corporators.' Harold J. Jones, LIbvd G. 
Wilson, Sue Mead, all of 90 Broad 
street, New York. , 
Piny- I'rortt Sharing Co., Incorporated, 
Manhattan; operate theatres. etc ;• 
capital stock. 100 shares, no par valve. 
Incorporators: Robert Sterling. 132 XV. 
54th street: Henry E. Alexander, and 
Julia Weisberj?, 3-11 Madison avenue. 
New York City. 

Ilronx Mo:itrc Theatro Corp., Bronx; 
theatrical business, realty; capital stock. 
10 shares, no par value. Incorporators; 
David J. XVolper. J. Richard Chernok. 
Marie Koubek, .350 Madison avenue. New 
York City. 

Television and Projector Corp., Man- 
hattan: radios, projectors, etc.; capital 
stock. 200,000 shares, par value $1. In- 
corporators: Joseph. LaVIn, 1408 23th 
avenrp. Astoria, N. Y.; Ellas T. Stone. 
•100 West End avenue, New York City: 
fcril J: " Welnsteln, 2 Broadway, New 
York City.. 

Comet Theatres, Inc., Manhattan: the- 
atrical business; capital stock. 5.0 sharpy, 
po par vali'e. Incorporators; Kva M. 
Chadnow, OSa Parkslde avenue. Brook- 
lyn: Sylvia Whitman. 1717 Cfith Htre»t. 
Brooklvn; Anne Rosenfeld, 2023 Mahs- 
Jield plaiv, Brooklvn. 

Kay .H««z Co.. Inc.. Mt, Vernon, 
N". Y. ; to conduct, manage and op^rnte 
fair*, carnivals, exposit ions, entertaln- 
mi'ntfi; capital stork. 100 shares, no p.ir 
valijp-. Incorporators: Gladys Plotkln. 
10 -Mid wood str'pet. Brooklvn: Abraham 
fctPlnbr-rg. 1241 jSasfern parkway, Brook- 
lvn: Sarah Kazanoff, '2015 Grand avenue, 
Bronx. 

Jack Knapp. Inc.. Manhattan: Rpnpral 
tnu>lc l-usiness; capital stork, 100 sirup", 
■no par value. Incorporators: Ja'k 
Knapp. 700 Seventh avenue: Rudolph IV 
lyO'lncr nnd Arnold T>resden, 5C5. 'Fifth 
sivpim "mv Yn>-k Cltv. 

erger 

- Hearst Radio, Inc., to mertte Pacific 
BroadraHtinR Corp., T^td. ' Filsd by' Man - 
h<-ini Ro«enwrlff, 2 Columbus Circle, 
New York City. 



Going Places 

By Cecelia Ager 



All Sorts of Ladi 

Since It's gotten to be pretty widely accepted that prizefight pro- 
moters' molls do not take on airs about it» Verree Teasdale, Who plays 
one in 'The Milky Way,* permits herself to relax, Spared , the neceslty 
of carrying on hoity-toity and deyastatlngly classy, Miss" Teasdale turns 
out to be quite a likeable femme; natural and modest, and really no 
trouble at all. In 'The Milky Way' only Miss Teasdale's wardrobe sends 
up skyrockets— beads and feathers sllnlclly contrived for comedy and 
succeeding admirably. Herself, Miss Teasdale's as soothing and incon- 
spicuous as a blonde with a good crop of shiny ringlets can be. 

More soothing, indeed, than brunet little Helen Mack, who Is deter- 
mined to show great surges of spirit arid attacks the task ferociously. 
Not as Boothing, however, as Dorothy Wilson, a gentle, trusting soul 
bewitched by Harold Lloyd, who compensates with loyalty and heartfelt 
devotion for her lack of zing. Marjorle Gateson, a 'society' lady who's 
learned to duck, manages it With no sacrifice of poise. : 



Nifty Pass-out 

In the beginning of ISriowed Under' It looks like those in the audience 
game to stick it out are going to watch three not too assorted blondes, 
Glenda Farrell, Patricia Ellis and Genevieve Tobln, throb prettily com- 
petitive for the attentions of Mr. George Brent. But right soon it turns 
out happily that Miss Farrell loves only his alimony, and Miss. Ellis can 
be distracted by Miss Farrell's lawyer. Thus . the only one left pulsating 
; for Mr. Brent la Miss Tobin. Fair exchange.. 

Miss Tobin says what Mr, Brent needs is 'mothering, and a good firm 
hand,' Giving it to him, Miss Tobln curbs her own exuberance and 
wrinkles her nose only rarely-.. She may; be seen doing It In a black two- 
piece dress trimmed with white ric-rati/ braid round the narrow high 
collar and down the front of the jacket^ ; 

v Miss Ellis, who is evidently very flighty 4 ,', sinca they say she Is a college 
girl, bursts upon the picture wearing a. ski suit Miss Ellis' hipllne and 
long legs are suited to the achievement^ and furthermore* she carries 
■the accompanying '.knitted' ^ skull cap at- a 'dashing angle. 

Miss Farrell presents a convincing interpretation of an applejack jag, 
pass! but gracefully and quietly, ■.winning- everybody's admiration. 



Tough One Fpr Bi 

When a young lady's name is Blnnle Barnes and she ; looks It, and she's 
tossed. tri 'Sutter's Gold' to play, a dame- all mystery and puzzling allure, 
all enigmatic looks and. unfathomable: motives — well, it's just no cihcli. 
Most young ladles would be utterly stui They wouldn't know how 

to begin. • Miss -Barnes, however/, .is made of more valiant stuff. She just 
ups and begins. 

A last, thorough tweeze to her eyebrows; a fine, full: flourish of her lip 
pencilj and she's off. Though,' as a result now of the: thin, precise line 
of her brows coupled With the. lush sweep of her mouth, , her make-up's 
completely off balance* her voice at least shall not. fail her. Low and 
itl^Lodious, its_ persuasive resonance maybe will distract attention from 
the fact that .her new, generously curved Hps are rather ''hard to control. 
Sometimes, they seem to be smiling, provocatively, all over her face, while 
her eyes, because of the restraint of their half of the makeup, are me-rely 
acting quizzical. The effect is quite disturbing, even if not in the way 
that --the rest '.of ^ the cast of 'Sutter's Gold' appears to find .the* Countess 
Bartoff ski .disturbing. 

Nevertheless the countess ride side saddle gracefully, reveals stream 
lines' in. a period when other la<Jfes hadn't the same foresight, and wears 
a fitted black suit with puffed steeves, a.full r .frilly white jabot and Shal- 
low-crowned bowler hat. It needs' only its; skirt shorter to be acceptable 
in next Easter's parade. 



iris' Revenge 

Sick and tired, no doubt, of always jplay ing the old-fashioned girl while 
the Rockettes get to be 'The Modern Girl,' the Music Hall ballet corps this 
week march right into the enemy's territory with some very fine pre- 
cision stuff of their own, thank you. Dressed a? simple-hearted maidens 
out of 'Godey's Lady Book,' in decent pantalettes, pale blue hoopsklrts, 
red slippers, yellow hats to match the yellow panels down the front of 
their charming frocks, the girls of the ballet corps have seized innocent 
.,£hild's play hoops as the means of their revenge. 
'- Nobody's guess, when the curtains part and the young maidens are 
scampering to and fro artlessly rolling their pretty red hoops, that ere 
long these picturesque toys are going to take on thoughtful formations, 
that the girls are going to assemble them In all sorts of exactly executed 
circles, that they're going to leap through them in unison, skip over them 
all together, and yes, even advance forward, framed in circles, in one- 
straight— line. The Rockettes very own straight line. 

So it's a mighty lucky thing that the Rockettes' number again is very 
swell. Representing 'The Modern Girl,' this time in strange red satin 
costumes that jnigrit turn 'The Modern Girl,* if there is such a creature, 
smack back into 'An Old Fashioned Girl'— it seems 'The Modern Girl' 
wears, pants that are only the scantiest of shorts so far as one leg is 
concerned, whereas the other leg lurks inside full pyjama concealment— 
the Rockettes drill vigorously in front of glittering metal' zig-zags. Their 
lone urtclad legs may not make sense, but they look good. 

The Intermediate' stage between 'Old Fashioned GhT and 'Modern Girl' 
Is awarded, with a fine realization of their abilities, to the ladle.s of the 
Choral Ensemble, who are 'The Gibson Cllrl,' before a set and in costumes 
most amusing, and which consider tastefully a singer's chest and heft. 



Silverstein Takes Stroll 

Hollywood, March 31> 
Dave Silverstein walked suddenly 
from lv. public studios last week, 
following reported disagree. ..r-.nt 
with .studio heads over development 
of script* of 'Ticket to rai-a".;c, i 
picture he was supervising. 

Silverstein joined- Republic some 
months ago, after being teamed as 
writer with Len Fields for several 
years. 



Tinting O'Brien Westerns 



■Hollywood, March 31. 
.org? Hirllman will produce 
George o'Urlch features in 
for Columbia. 

Pictures will.be action typf 1 , with 
at least two designated, as v/esterA' 
.specials. O'Brien has one more pic 
to do for Sol Lesser for. 20th -Fox 
release. 



Max Kendler 



Julius Kendler 



CAL FORNIA 

Sacra onto. 
Trcm Cnrr, Inc.; capital niock, joo 
ph;ire>-\ Directors: Irving Culien, B. 
.l.iiifHliuIz and K Ryan. 



Announce Removal •*»/ Their Law Offices lo 



1560 Broadway 
Suite 1005 



New York City 
BRsant 9-5780 



VARIETY 



Wednesday, April 1, 193fc 





"Mr. Deeds 



is the greatest 



Capra ever 



be more po 



to Town 











First of the superlative 
comments made by distin- 
guished members of a 
notable audience after the 
Hollywood preview of the 
new Capra production. 




ures 




NafioAdlirelease dat& April 
Opening Radio City Music Hall, April 16th 



Wednesday, April 1,1936 



PICT 



E S 



33 



House Reviews 



(Continued from page 20) 

«arlem etyle, rarely getting far off 

heels. He socks over. . 
* Flash opening In full stage, an 
elaborate Oriental tent interiorwith 
ShSle company on in costume, 
Iraws a heavy response before the 
wu cets under way, something un- 
i ud here Dave Bines line in long 
Unver gowns and veiled headdresses 
*nen with an Oriental dance com- 
iirte with cymbals accompaniment, 
Th* APPOllon band -boys drawn up 
ot rear on two levels for percussion 
tork Ruth del Rio trails for a 
Zhumba and Seven Arabian Sheiks 
£l 08 e with speedy tumbling and 
Xmid-building, whole working up 
K a faat climax and setting the 
tUmpo for the subsequent proceed- 

It's the balalaika orchestra,, how- 
ever, that the customers are wait- 
ing for and they are ton to an 
ovation after the Keats Clarke duo 
finish their handkerchief and cigaret 
tricks. Ten men in scarlet mess- 
iackets make a striking appearance. 
Comedy starts from then on, Apol- 
Ion's palaver and the back-chat of 
the FilipinOB continuing throughout; 
But Apollon never intrudes and is 
generous to the many, solo stepouts. 

Sarah Ann McCabe, striking 
brunet in white, Is on for 'Indian 
Love Call' and a Spanish ditty for 
encore. Refused ,to use the mike 
When caught and had no trouble in 
.getting over on natjiral voice., An- 
other specialty that rates heavily is 
Melissa Mason in an amazing ec- 
centric. Harold Aloma is also sing- 
ing and doing a guitar solo and 
clinches. Sock reception goes to 
Johnny Woods, held to the finish, 
for his impersonations. 

|n addition to the opening, Bines 
girls do a rhumba in colorful Cuban 
costume, with Apollon and Ruth 
del Rio' trailing for la Cucuracha; 
then a ballet number in which their 
White beaded gowns against the 
white drops do not show up to ad- 
vantage and calls for either use of 
lights or tinted gowns; and a Jazz 
routine for the finish. Bill ran 70 
minutes when caught arid might be 
cut to advantage. Looked as if the 
rhumba production number was the 
finale, but show ran another 12 
minutes, last number seeming a 
little anti-climactic. Apollon enjoys 
a reputation here and it looks like 
a good week. Bias near-capacity 
opening' night. 

Feature, 'Hitch-Hike Lady' (Rep). 

McStay. 



State-Lake, Chicago 

Chicago, March 28. 

George Jessel is back in the Loop 
and a pleasure to watch as he works 
through the bulk of this vaude show 
with songs, bits and Jesselisms. He 
arrives ofl the scene after two acts 
and from then on is off and on with 
a comedy line here r a smart piece of 
introduction, a song and general all- 
around entertainment. 

It's a smart bit Jessel does in in- 
troducing Terry Lawlor, who rates 
as the other outstanding personality 
on the bill. A girl with a load of 
looks,, and personality and more than 
her quota of pipes, Miss Lawlor de- 
livers a session of red hot blues 
warbling such as not been listened 
to around in this town in many a 
day. Girl really has everything that 
it. takes, plus a sense of showman- 
ship. 

Jessel and Miss Lawlor have 
worked out a neat introduction bit, 
with Jessel bringing her out as a 
strawberry festival sing winner from 
Letttice, Indiana, where she was 
known far and wide as a warbler of 
old-folks tunes. And Miss Lawlor 
carries it off cleverly, with shy foot 
and downcast eye, and then wallop- 
ing the audience with a low-down 
blues number. 

Line of: girls open the show in a 
neat chorus routine and are followed 
by Gardner and Kane in a fine round 
of dancing from tap to acrobatic. 
Girl is particularly good in her acro- 
batic number. Gene Gory and 
Roberta who used to be with the 
Frank and Milt Britton gang, con- 
tinue the same sort of stuff on their 
own, breaking up violins and getting 
music out of novelty instruments for 
an all-around turn. 
• That's all the vaude, the show 
then turning into a band perform- 
ance. Jessel enters here and builds 
Droceedings to a great entertainment 
session, aided and abetted by the 
Three Jacksons ih a hand-balancing 
turn. They make an immaculate ap- 
pearance and their work is just as 
polished. 

Winners of the WCFL radio warb- 
ling contest are the Four Jockey 
Club Boysi who sing in a manner re- 
mindful of the Mills Brothers. Same 
type of numbers and manage to get 
over. 

Picture, 'We're Onl >■ Human' 
(RKOK Business okay at first show 
Saturday. Gold. 



Behind the Keys 



(Continued from page 23) 

big it, are left to Mary Connery, of 
Saratoga Springs, and George Stan- 
ton of Luzerne, provided they as- 
sume indebtedness of $6,000 em the 
structure at the time of the will's 
execution. Donald Smith of Luzerne 
receives $2,000 chargeable against 
the theatre. Will disposes of other 
property (including Tyrol. Inn on 
Lake Luzerne). Mary Connery 
named executrix with Saratoga Na- 
tional Bank. Riddell was 66. 



St. Louis. 
Claud Morris, MG exploiter, in 
town preparing campaign for The 
Great Zlegfeld* which opens at 
American April 12, as road show. 
House scaled to $1.65 for engage- 
ment. 

B. N-'Judell, Inc., is to distribute 
three Weiss serials in this territory. 
The first will be 'Custer's Last 
Staind'. 

Death at Trenton, I1L, of W. T. 
Carr, father of T. . Carr, formerly 
production head of Republic Pic- 
tures, occurred March 19. 

Rudolph Gahz, former conductor 
of St. Louis Symphony Ork, was 
guest pianist of old- organization last 
week, appearing Friday afternoon 
27 and Saturday. < 



Canton, O. ■ 
George R. Delis, district manager 
of the A. G. Constant theatres in 
eastern Ohio confined to Mercy hos- 
pital here- following ah automobile 
accident near Zanesville several 
days ago is reported improved. 

West Virginia Theatres Enter- 
prises, Inc., has taken over and 
opened the Virginia theatre, long 
dark, in Wheeling, W. Va. 

Trl Theatres,. Inc., Alliance, has 
acquired the Rex theatre in that 
city. 

The Miles-Royal theatre in East 
Akron is dark again. 

Fred Wilson, who has been man- 
ager of the State, East Liverpool, 
for several months, has been trans r 
ferred to Portsmouth, O., to as- 
sume charge of the new Garden 
theatre recently acquired there. 



Atlantic City. 
Plans are being rushed for the 
construction of a new picture house 
on the site of the Ventnor Theatre, 
which was destroyed by fire last 
week. G. Franklin Wielland, presi- 
dent of the Ventnor, estimated dam- 
age at $125,000, but covered by in- 
surance. 



Inside Stuff-Pictures 



(Continued from page 6) 

channels were used for communication between director and various 
mobile technical units. 20th-Fox has five short wave permits, two of 
181 and 51 meters, permitting commercial communication between loca- 
tion andtWestwobd studio. Transmitters used it Tuma, "as well as other 
location equipment, were left at site, for probable use by other companies 
now bidding on rentals. 



Confronted with problem of what to do with 40,000 feet of Alaskan 
adyentui'e film brought to.TJniversal by , Norman Dawn and Del Cambre 
after five months in the north, Charles R. Rogers and William Koenig, 
U studio chief, are mulling whether to shoot interiors to round out yarn 
or send pair north again for more outdoor stuff. Film, was made hy 
pair on limited budget, authorized by Carl Laemmle, Dawn lensing and 
Del Cambre enacting role wrecked viator beating way back to 
civilization. 



Process whereby filming 1 of night scenes In daytime with Technicolor 
is made possible has been invented by Richard Boleslawskl and turned 
over to Pioneer Pictures, which had previously experimented with the 
problem. Pioneer will utilize 'idea, claiming it will save thousands of 
dollars by eliminating lengthy tinting in labs. Boleslawskl will use 
process first time in .filming night scenes 'of 'Garden of Allah' for Selzr 
nick-International, 



One of only two\Lumiere motion- picture cameras in existence , in this 
country was permitted to be removed from Los Angeles Museum to 
United Artists studio .where . comparative pictures were made of relic 
and a, present- day Technicolor camera. Lumlere camera weighs five 
pounds, compared with 750-pound weight of the new color recorder. 
Lumiere camera used was replica of first portable motion picture camera 
Invented iri 1895 by Louis and August Lumlere. 



Increasing number of , schools are using motion picture equipment to 
further visual, instruction, federal office of education revealed last week 
in analysing replies from questionnaires about adoption of visual aids 
in teaching. Approximately 9,000 county and city superintendents and 
principals have answered questionnaires, largest number from Pennsyl- 
vania, 455; 



Figuring that popularity of his newspaper strip and broadcasting 
serial, with reported 2,000,000 kids belonging to 'Jimmy Allen clubs,' 
should make him a bet for personal appearances, Fanchon & 
Marco are dickering with Allen to go on tour in number of key spots, 
to personal in connection with showing of hia Paramount feature, 
'Sky Parade.' 



Based on estimate of 1,600 production . and publicity stills turned out 
daily at nine major studios on Coast, estimated that picture industry 
spends in neighborhood of $300,000 annually for this alone. Figured that 
approximately 6,000,000 stills turned out over 12-month period, at average 
cost of 6c. each. 



Shirley Temple is featured in 600-ft. Red Cross trailer being made by 
20th-Fox. Several changes have been made in. film to include scenes 
from flood areas in east. 




BROADCASTING FOR 



Many thanks to 

RALPH DUMKE 




EVERY FRIDAY NITE AT 
10 e*T. C O A 8 T-TO C OAtT 



34 



VARIETY 



Wednesday, Aj>ril 1, 1936 





GIVES MARCH OF TIME No, 1 RATING 

A year ago some showmen questioned the idea of audiences liking th<e 
March of Time and its hard-hitting drama of real life. Its worth in small 
rural theatres was doubted. Questioned, too, was the importance the 
public and the press would place on the monthly issues. But with its 
second year now under way, these questions have answered themselves. 



DO PICTURE AUDIENCES WANT TO SEE 
THE MARCH OF TIME? 

Here is one answer from a latge suburban 
house in a big mid-western city. 

* "Recently I attended the theater here 

to enjoy the March of Time. After the so-called 
feature a 'Screeno* game was conducted. Finally 
the feature began again, 

"Leaving my seat I asked the usher when I 
might see the March of Time. In a character- 
istic gush of courtesy he showed me the manager. 
This tuxedqed dignitary explained thai the 
March of Time was omitted, to save time. But 
this was the Last show! He offered me a re- 
fund and I refused it. 

"By this time a. large group had gathered 
arid they took up the argument None would 
accept refund or invitation to leave. Some be- 
came angry and the super-manager was called. 
He wailed that the cost of running extra time was 
too great; that the contest had taken too long. 
Receiving no sympathy he offered to show our* 
request after the feature now on. 

"Leaving the unsatisfied crowd I returned 
to my seat. Presently the house lighted and an 
announcement made that through an error the 
March of Time had been omitted and would 
be shown immediately. It was. "-H. M. 

And another from one of the largest first 
run houses, in the Southwest. 

*"Our weather here has been pretty 
but the March of Time, proven by figures, 
has meant an awful lei of money for us at 
the box Office and has been established in the 
minds of our patrons as one of the greatest film 
features the theater has ever seen. " — P. S. 



HOW IMPORTANT AN EXPLOITATION 
MEDIUM IS THE MARCH OF TIME? 

This letter is from the General Seafoods 
Corporation to its branches and dealers 
all over the country. 

"The March of Time during the past month 



has been filming a picture of the New England 
Fishing Industry. It impressed us so greatly that 
we are writing this letter to advise you of the 
March of Time play dates in the theaters in your 
territory with their names and addresses. 

"It is quite possible that you may wish to 
incorporate this news in your local adver- 
tising, and we feel sure that such action will 
be of material benefit to you." 



WHAT IS THE MARCH OF TIME WORTH 
TO THE SMALL-TOWN THEATRE? 

The operator of a 200-seat house in this 
Montana town (pop. 468) says: 

"Being a comparatively new subscriber to 
the March of Time I have been noticing the 
increased interest my patrons are taking 
in your news and look forward eagerly to the 
next issue. 

"I admire the courage and bravery of the 
March of Time in giving the public unbiased 
facts. We want more leaders like you in the 
motion, picture industry."—-}!. 0. E. 



; I'f 1 



n 



- TO" 1f> - ■■■ >iCv ■ ^X-<s tyr " ■■ - . ■■■■■■ ■ ■ 



Radio City's Center Theatre 
displays the March of* Time 
and its three exciting episodes 
on a huge lobby easel as well 
as on its Sixth Avenue marquee. 



'.- released by ' 

R K . 0: 
' RADIO, 




From a SCO-seat house in an Idaho town 
(pop. 1500) comes this letter. 

"In my opinion this is THE greatest item in 
short subjects available to exhibitors today. 

"I feel that this subject has not only added 
prestige to , our program presentation but has 
also built bur business; On the days of its 
showing to the extent of bringing patrons to our 
theater who do not come at any other time. 

"The exhibitor of today who has the March 
of Time available for his screen and does not 
use it, is not doing his duty to his community." 

HOW IMPORTANT DOES THE PRESS CON- 
SIDER THE MARCH OF TIME? 

This review is from the Washington, 
D. C, News. 

"Showmen are pretty well agreed that only 
two short subject series have any influence on 
the box office- One- and two-reel films enhance 
programs. But the only shorts that consist- 
ently affect prospective patrons' choice 
of theaters are the March of Time and 
Walt Disney's cartoons." 

Australia's famed Smith's Weekly finds 
it important too: 

"The greatest sensation, in the moving pic- 
ture world since the advent of the 'Talkies* 
has arrived in Australia— -a series entitled 'The 
March of Time.* 

"They are 'TbeThinkies'--thetermis 'Smith's*. 

"They deal with subjects of world interest in 
a maimer which sends the audience away with 
something to ponder." 

As does London's Observer: 

"March of Time is, on every count, the most 
lively, intelligent, and important departure of 
the recent screen. " 



*A11 letters reproduced here were written in the 
course of regular business, and the originals are 
on file in the March of Time's Advertising Depart- 
ment in New York. Not having been intended as 
testimonials, their signatures and theater names 
have been deleted* 



R ADI O 







Radio, Taxes, and Supreme C't 

Supreme Court of the United States has. declared the State of Wash- 
ington without constitutional authority in the imposition of state taxes 
upon radio stations. Decision is of cardinal importance within broadcast^ 
ing as various states', notably in the east,- have cast hungry eyes toward 
radio. City of New York also had the yen. to sock gross advertising 
revenues about a year ago but that was thrown out at first base. 

Stations KOMO-KJR in. Seattle fought the question up to the Supremo 
Court. Justice Stone in reading the unanimous opinion stated: 'By its 
• very nature broadcasting transcends state lines and is national in scope 
and importance, characteristics which bring it within the purpose and 
protection, and. subject to the control of, the commerce clause/ 

Testimony before the XL S; Supreme. Court established that KOMO- 
KJR are regularly heard in Oregon, Idaho, the Canadian provinces and 
other" remote places including Alaska. 

Tax that the court decision invalidates is 1% of gross revenue. Similar. 
' percentage seemed a jolly inspiration to the politicians of several other 
states and, save for this decision, .broadcasting could have anticipated 
an epidemic of such impostsi 

Radio as the country's second most- important form of public amuse- 
ment will learn with what eagerness politicians, hearing. ;of the prosperity 
of stars and exceptional Individuals, seek to lay their tax- conduits and tap 
such reservoirs of -wealth.' Eternal vigilance by the film industry is 
necessary to keep that industry from, being taxed into a decline. 

very state should have a broadcasters trade association to anticipate 
and guard efforts to elect radio for special attention from tax collectors 
and to /.collaborate with the- national organization. 

STREIBERT SPROUTS TITLE 





SUES RADIO 
SPONSOR 



General Foods, Log Cabin Prod- 
ucts and NBC are defendants in a 
$200,000 damage and title injunc- 
tion action filed, in U. S. District 
. court, New York, by Tess Gardella, 
the original Aunt Jemima of show 
business. Miss Gardella seeks to 
restrain the defendants from pre- 
senting another singer (Eva Tay- 
lor) as Aunt Jemima on the current 
Log Cabin program on. NBC. 

Miss Gardella claims she was 
offered the Log Cabin job by James 
Rogers of the Benton & Bowles 
agency at. $100 a week, but turned 
it down because of the salary, 
whereupon the agency engaged 
Miss Taylor and gave her the Jemi- 
ma billing. 

Miss Gardella claims exclusive 
right to the Aunt Jemima designa- 
tion through prior use, and con- 
tends she has become established 
under that name due to having been 
billed as such for the past 16 years. 
As Aunt Jemima she has played in 
vaudeville, pictures, legit and on 
the air, chief among her radio pro- 
grams being the Jad Salts series on 
CBS, ' f 

Samuel R. Weltz is attorney for 
Miss Gardella. 



17-STATICN GROUP 
A 'DIXIE NETWORK' 



San Antonio, March 31. 
Seventeen station hookup which 
is to pipe Dr. Pepper Bottling Co. 
stanza through the south and south- 
west will be plugged as 'Dixie Net- 
wor .' Sl.ow which is spreading 
from Texas. Quality Network (four 
stations) to 13 additional outlets be- 
gins the expanded airing April 5. 
Sunday stanza initialed last year 
via TQN and has built to where 
sponsors feel' justified in expanded 
hookup. / 

Comedy-revue stint originates at 
WFAA, Dallas. Program will move 
up an hour when daylight saving- 
goes into effect. Probable also oi'lg- 
inating^point will move to Centen- 
nial exposition grounds when the 
Dallas expo opens in June. 



Morton Downey to Eng. 

Morton Downey departs from the 
Rourjois program on NBC either the 
first or second week in May to fill a 
series of stage engagements in 
^reat Britain and Ireland. 

He '« <j ue to open l))))in 
May 



WOR Boss Elected V.P. by Bam- 
berger Corp. 



Theodore C. Streibert has been 
elected a vice-president by the 
board of directors of the Bamberger 
Broadcasting Service, which owns 
and operates WOR, New York. 

Streibert joined the station a year 
ago last October. He's general man- 
ager. He " is also on " the Fathe 
board. 



His 'Alumni' Serenade 
Whiteman on Birthday; 
NBC's Unique Program 



On the occasion of Paul White- 
man's birthday Sunday (29) Jack 
Lavin and Stella Karn staged a 
party and broadcast early Monday 
morning at the Blltmore, N: Y. 
Stunt brought an unusual conces- 
sion from NBC which kept its lines 
open a,fter midnight, program com- 
ing from the studio, Hollywood and 
the hotel for one hour starting at 
1 : 30 a. m. 

It was announced that the White- 
man alumni had been, formed, Mor- 
ton Downey, president; Bing 
Crosby, vice president and Mary 
Margaret McBride (Martha Dean), 
secretary. AH participated. Crosby 
giving a special 'Thanks a Million' 
to' the bandsman from . the coast 
with Jane Froman warbling a. num- 
ber from 'The Great Ziegfeld* from 
there also. 

From the studio Ferde Grofe con- 
ducted part of his 'Mississippi' 
suite and George Gershwin con- 
tributed 'I Got Plenty Of Nothing' 
(Torgyand Bess') while Roy Bargy 
topped off that end for the finale. At 
the hotel Miss McBride spoke, Dow- 
ney crooned an Irish ditty and 
Whiteman beamed. 

Just what birthday it was, White- 
man wouldn't, say but a sign read: 
'Life begins after 40.' The cake had 
a diameter of thres feet and was 
just that high. 



Agency Changes Name 



Chicago, March 31. 

New title, Morri --Schenker-Roth, 
Inc., will shortly replaco that of 
Morris, Windmuller & Enzinger on 
the local advertising agency. 

Philip Morris continues as key 
man and president with Sydney 
Roth in as v. p. and creative execu- 
tive while Ben Schcnkcr also gets a 
v. p. desk and post a.s in charge of 
copy. Both Schenker and Roth get 
blocks of stock and a chair at the 
Board of Directors table. 

Roth was formerly with the Cat- 
alog Association while Schenker has 
been advertising consultant to 
agencies. Both have been with 
Mm-ris-W-K f'>r I™* 1 couple of 
months. 




Broadcasting Trade 'Inter- 
prets* Cincinnati Invita- 
tional Meeting as Presag- 
ing Formation of Battle 
Lines-— Network Peeve at 
Baldwin Widens Schism — 
Peacemakers Have Tough 
Assignment 



SECESSION? 



New York broadcasting circles 
regard the formation of an indie 
station organization under t h e 
leadership of Powel Crosley, Jr., as 
a twofold protective measure with, 
the coming convention of the Na- 
tional Association of Broadcasters 
the source of concern. Through the 
new association powerful independ- 
ents will be in a position to stave 

off . any attempt to censor James 
W. Baldwin, the NAB's managing 
director, for his stand against NBC 
and Columbia on their copyright 
behavior and, if necessary, effect a 
complete break of a major share of 
the membership from the NAB. 

Primary oTiject of Crosley's As- 
sociated Radio Stations is not only 
to be able to fight the indies' copy- 
right battles but to have the leading 
indie stations strongly solidified in 



Baldwin Still Optimistic 



Washington, March 31. 

Prospect of putting copy- 
right fees on per-piece or 
measured-service basis, are re- 
garded as remote following 
failure of Warner Bros, and 
the National Association of 
Broadcasters to work out a 
new scheme to replace flat-fee 
charge now in effect. 

WB_ insistence upon five- 
year renewals of present 
licenses -prompts James W; 
Baldwin, managing director of 
N. A. B., to concede that most 
of his hopes have gone glim- 
mering. 

Baldwin was still optimistic 
that at some time in the future 
some 'more equitable' arrange- 
ment can be worked out but . 
admitted that the stand taken 
by Herman" Starr and other 
WB officials is discouraging as 
far as the immediate future Is 
concerned. 

'I shall continue to try and 
develop a formula which will 
permit us to pay for the music 
—we actually use,' Baldwin said. 
'I think it can be worked out, 
but not until the industry be- 
comes' unified and insists on 
* the consideration to which it is 
entitled.* 



Boston Scrambled. WNAC Goes NBC; 
Columbia Leases WEE! Overbids 
Hearst; Transfer Date Indef 



CANOES TO TRANSMITTER! 



Karl Hoffman Gets a Ducking on 
Way to Job 



Buffalo, March 31. 

A minor flood in the Suburbs 
nearly scuttled Karl B. Hoffman, 
WGR-WKBW chief engineer, last 
week. Hoffman w.as canoeing to the 
WKBW transmitter, which. was sur- 
rounded by a couple feet of water, 
when the canoe was overturned by a 
chunk of ice. Hoffnian was dumped 
out in a ditch, where the water was 
over his head. 

He managed to swim to higher 
ground. A $127 camera he had with 
him was wrecked. 



PetriDo Denies 
Hylton to NBC 




Chicago, March 31. 

After having been scheduled for 
guest appearances on the Farih 
and Home Hour, National Broad- 
casting Company's daily' 60-minute 
sustaining show, and on the Al 
Pearce-Pepsodent show on NBC, 
Band Deader Jack Hylton was for- 
bidden to appear on the shows on 
direct order from James 6. Petrillo, 
president of the Musicians Union. 

Hylton prohibition was based on 
the Petrillo ruling forbidding' mu- 
sicians frOm making guest appear- 
ances on celebrity nights, etc. 



the event NBC and Columbia 
threatened to withdraw from the 
NAB unless Baldwin's knuckles are 
rapped and a' new managing di- 
rector appointed. Baldwin, it is said, 
in the trade, doesn't care whether he 
stays on the job or otherwise, but 
the major independents are de- 
termined to back him up at the 
convention and, if a showdown 
eventuates, announce their own 
withdrawal from the NAB and the 
engagement of Baldwin as head of 
their -own organization. In the 
meantime the charter members of 
the ARS propose to carry on their 
fight on copyright matters and to 
persist in their demand that the De- 
partment of Justice investigate the 
part that the webs played in the is- 
suance by the American Society of 
Composers, Authors & Publishers of 
its new five-year contract. 

Network Attitude 
Consensus of opinion among 
broadcasters in New York Is that 
the formation of the ARS makes a 
schism inevitable at the Chicago 



convention. The webs have declared 
that they do hot propose to support 
an organization which is being used 
to undo: their works or put them 
in a defensive position at Wash- 
ington. Efforts of peacemakers* to 
bridge the gap is expected to prove 
futile, if compromise means the let- 
ting out of Baldwin. 

Originally Crosley; John Shepard, 
3rd* of the Yankee Network; Wal- 
ter Damm, of WTMJ, Milwaukee, 
and the other leaders in the ARS 
group had set out to organize a 
coterie of independents who would, 
in the event of a breakway threat 
by the networks, assure the NAB 
membership that they were pre- 
pared to take over any loss of fi- 
nancial support that the Withdrawal 
of the NBC and Columbia owned 
and operated stations might cause. 
But later it was decided to proceed 
with the setting up of their own 
association as a precaution against 
their failure to effect a breakdown 
in network domination of the NAB 
at the July gathering In Chicago. 



Boston, March 31. 
NBC and Columbia have swapped 
release sources for their programs 
in Boston. After CBS had taken a. 
five-year lease on WEEI, from the 
station's present owner . and ope- 
rator, the Edison Electric Illumin- • 
ating Co. of Boston, NBC worked 
out a deal With John Shepard, 3rd, 
head of the Yankee network, where- 
by WNAC, the latter's key, becomes 
the new affiliate for the red 
(WEAF) link, -CBS's agreement 
with the Edison outfit, which must 
now be passed on by the Federal 
Communications Commission, guar-, 
antees the owner an. income of 
$225,000 a year over a five-year 
riod; ' 

Under the contract which NBC 
holds with WEEI the latter must 
give, the network a year's, notice, 
but it is believed that the webs will 
get together on an agreement which 
will put the switch into effect in. the. 
early fall. 

WEEI went to CBS after leasing, 
bids had been put 'in . by. both NBC 
and William Randolph Hearst. It 
is understood that NBC bffei&d, to 
make it $150,000 a year, While 
Hearst, who wants an outlet for his 
Boston American, submitted a fig» 
ure of $200,000. 

Solves Dilemma 

Acquisition of WEEI, which ls- 
now affiliated with NBC's fed' 
(WEAF)' link, will solve the dilehi- 
ma that CBS has. been , in. since it' 
started looking around for a ioca^ 
release to replace the one It- now 
has. through the contract with John 
Shepard, 3rd, head of the Yankee 
Network, Agreement with Shepard 
expires . at the end of this year, 
Columbia resumed discusslonjs on 
a renewal with Shepard several 
weeks ago after the national: net- 
work had settled with WHDH, Bos- 
ton; on a partnership contract 
predicated upon the, latter station, 
obtaining permission from the FCC 
to move to a wavelength that would 
give It full time operation and aft 
increase in power. Shepard's gela- 
tions with CBS the past two. years 
have af* times been decidedly acri- 
monious, with CBS lately taking,, 
particular exception to Shepard's 
frequent clearance of Mutual Net- 
work programs. v 

Departure ; of WEEI left NBC 
with two solutions to choose from. 
It could either ally itself with 
Shepard's WNAC, or make a deal 
with WHDH whereby that station 
with the assent of NBC . would get 
fulltlme facilities and perhaps an 
increase in power from. 1,000 to' 
5,000 watts. WHDH is on the same 
wavelength as KOA, Denver, 830 
k.c. KOA is managed and operated 
by NBC. 



Cincinnati, March 30. 
• Powel Crosley, Jr., was . elected 
chairman of Associated Radio Sta- 
tions which was formed Thursday 
(26) in Netherland Plaza hotel and 
held second meeting there Sunday 
(29). Sol Rosenblatt Is retained as 
counsel. 

Directors are Walter Damm, 
WTMJ, Milwaukee; James Hanra- 
han, Scripps- Howard broadcasting 
subsidiary; John Shepard, 3rd; 
Yankee net; and Edward Craig. 
WSM, Nashville. 

John L. Clark, general manager 
of WLW and WSAI, said member- 
ship in new organization Is by in- 
vitation and for broadcasters with 
parallel setups. He added that 
many problems. are expected to ^con 
front members who will abide, by 
policies adopted by organization 
Claims organization unrelated to 
Mutual 'affiliates, nome of whom 
have m.t as yet bo<-n enrolled, and 
Is not aimed at formation of new 
I network. 



CLIFF SLEININCER 
IN OWN SALES Bli 



Chicago, . March 31, 
Cliff .Sle.Inlnger, arho bowed out 
of 'Free & Steittinger due to differ* 
ences with James Free,, is opening 
his own station representation Held 
and is reported to be taking a nuhv» 
ber of the key F. & S. stations with 
him. Ralph Attess Is how hegoti'at-. 
(rig with Rleininger to represent 
either WJ.ID or WIND, Atlaas liftV- . 
ing pulled both stations awair*from 
F. & S. 

Other stations which may hoolt 
up with Sleinlnger are WHO, Des 
Moines; KOIL, Omaha, and KSD, 
St. L.ouls.. 



Lou Pollock's Job 



Lou Pollock from Chicago whev 
he worked for Balaban and Kata 
and others is newly installed at the 
Irving Mills office in New York. 

Pollock is in charge of Mills' new 
radio department. Will peddle, 
bands, ideas and Milton liorle for. 
radio. 



36 



VARIETY 



It 4DI © 



Wednesday:, April 1,1936 




DISCLAIMS 
ASKS ADV. 





Chicago Time Buyer's Reaction to Letter Recom- 
mending Bob Howard to Their Bosses Creates 
Embarrassing Situation— Not on Letterhead 



LETTER; 
TO IGNORE IT 

SUE EARNSHAW-YOUNG 



dward Petry, the station rep' 
resentative, on Tuesday (31) 
stated to a Variety reporter in 
New York: 'You may quote me 
as saying that Joe Spadea should 
not have written that letter and 
had I known about it in advance 
he would never have done so. 
We have already contdcted all. 
the advertising agencies that re- 
ceived the original tetter asking 
them to disregard' it.' 



Chicago, March 31. 

A form letter written from Der 
trolt by Joe Spadea, manager of 
Edward Petry' s office in that city, 
fell among Chicago advertising 
agencies last week as a sensation. 
Although the exact number of let- 
ters sent out is not definitely known 
it is reported between 4fi and 60 
leading advertising agencies re- 
ceived copies. All were identical in 
wording, all were addressed to the 
president (of the agencies) and all 
recommended that the agencies hire 
Bob Howard as radio tlnre buyer. 

Blackett-Sample-Hummert, Lord 
& Thomas, Kastor, Ruthrauff & 
Ryan, B. B. D. & Cv J, Walter 
Thompson, Hays MacFarland weie 
among the .agencies which got let- 
ters. Written on private stationery 
.'(hot the Petry letterhead) the 
Spadea recommendation described 
Steward as the best radio time buy- 
er in the business. 

Long istance Phoning 

First reaction among the .time 
buyers was to ask by what logic a 
station representative suggests ft 
substitute job-holder to the ■ em- 
ployers of the men to whom the. 
station rep looks for contracts. 
After a few days of buzzing the 
long distance telephone from : the 
New York. Petry office started con- 
veying ■-. earnest assurances that 
Spadea had not acted with the con- 
sent or knowledge of Edward Petry.. 
Thereafter the reaction among, 
agencies turned to commiseration 
for-Bob Howard, regarded as an in- 
nocent victim of the letter. 

Spadea, too, got some sympathy 
for the friendly sentiments that 
apparently prompted the writing of 
the now-celebrated 'if-you're-iook- 
ing-for-a-good^man' letter. What 
makes the situation a classic in its 
uniqueness is that the advertising 
trade, in general probably agrees 
with Spadea jn his estimate of 
Howard's ability. Howard, quit 
Campbell-Ewald a fortnight ago 
after eight years. He was orig 
inally from show business. 

Most of the presidents of the 
agencies receiving the letters re 
ferred the matter to thir radio time 
buyers with pithy, memoranda at 
tached. 

Spadea letter reads as follows: 

you are interested in securing 
the services of the best radio buyer 
in the United States I refer you to 
Mr. Robert Howard, former radio 
buyer for the Campbell-Ewald Com 
pany. His knowledge of markets 
and radio stations is valuable to any 
organization interested in selling or 
placing, radio time. His intimate 
contact with over 300 commercial 
station managers gives him every 
opportunity of securing special 
privileges which other people in 
eluding NBC and CBS could not se 
cure. He has already proven this on 
a number of important Campbell 
Ewald accounts for clearance of 
time and adjustment of rates which 
have saved his company thousands, 
of dollars each year.' * 



Water as Radio Norm 



London, March 25. 

Government official in charge 
of water, boards and other 
public, utilities has just issued 
a graph of provincial" w.ater 
consumption in relation to 
radio programs. 

It shows that during a really 
top-rline broadcast, like the 
King's Christmas speech, or 
the recent funeral procession 
relays, water consumption - 
drops as much as 86% under 
normal, suggesting what the 
housewives are doing when the 
big stuff is on the air. 



WIW, Gncmiiati, 
Clears M NBC 




Allege 'Marco Polo' Script Held by 
Producing Firm 



Ford Concert's 4,500-Seat \ 
Aud to Care for Demand 

Detroit, March 31, 
Heavy demand for tickets" forced 
moving of Ford's Sunday . evening 
hour (29) from the 2,000-seater 
Orchestra Hall to the 4,500-seater 
Masonic Temple aude. Nelson 
Eddy was guest soloist "\yith tho 
Detroit Symphony ork, 

Requests for seats were, rejected 
more than a week prior to the con- 
cert, 




Los Angeles, March 31. 

Return of musical serial, 'Adven- 
tures of Marco Polo/ allegedly in 
possession of Earnshaw-Young, Inc., 
advertising agency, is sought by 
Cyril and Catherine Armbrister, in 
superior .court action .filed here. 

Complaint charges that on repre- 
sentations of Harry A, Earnshaw 
that he had sponsors who h>ight v be 
interested in backing serial- on air, 
they assigned rights to. him. Suit 
charges agency then had serial 
copyrighted in its name. 



Transcriptions 



Texas Oil Co. starts this , week a 
dramatic series, 'Unsolved Myster- 
ies' on 14 southern stations. Con- 
tracts all around are for 39 quarter- 
hour periods at the. rate of three a 
week. If the show clicks in the 
spots now being used; the station 
list wiH be increased to, the point 
where all important markets are in- 
cluded. 

Conquest Alliance Co. agented the 
recordings to " the Hanff-Metzger 
agency for American Radio Fea- 
tures. 



Plenty of NBC programs, are still 
routed oyer WLW,. Cincinnati, an 
analysis of its program schedule 
shows, although the Crosley super- 
watter is getting a nice chunk of 
Mutual biz, and besides does very 
well by way of local sponsorship. 
All told the seven days, starting 
March 22, showed 62 hours and 65 
minutes of * WLW bankrolled time. 
Breaks down as follows: 
NBC commercials.. . .32 hrs. 15 mln. 

Local biz ........... 15 hrs. 55 mln. 

Mutual commercials . 14 hrs. 45 mln. 
Station takes 18 hrs, 50 mins. of 
NBC sustaining programs, and 12- 
hrs. 45 mins; of Mutual sustainers. 

Heaviest NBC commercial run 
comes on "Wednesdays when it 
amounts to six full hours. Evening 
schedule on that day Is especially 
weighty with the Standard Brands, 
American .Rolling Mills, Bristol- 
Myers, and American Tobacco 
stanzas coming on hand-running. 
Thursday is nearly as big an NBC 
day, with five and a quarter hours 
sponsored 

Mutual sponsored stuff generally 
runs around two hours daily, with 
Monday reaching, a high of two 
hours and 45 minutes. 



Pennsylvania Rubber Co., through 
Walker & Downing, have a spot an- 
nouncement .campaign on the firfe.. 
No recording has been done to date, 
and the. station list isn't set. 



Niagara Hudson's 'Mr. and Mrs. 
Wise Penny', disc campaign through 
BBD&O has- been renewed for 26 
more programs over the present, list 
of eight stations. Stanzas run 15 
mins. in length and are cut by 
World Broadcasting. 



lit Takes 'Matinee* 

Philadelphi , March 31. 

Lit Brothers department store, co- 
owners of NBC outlet, WF1L, last 
week began local sponsoring Mu- 
tual's 'Morning Matinee' series. Deal 
is for 13 weeks, with options. 

It is one of several the local NBC 
blue station has taken from Mutual. 



Campana's 'First' Nlghter' 
gram :will slide off of the National 
web on April. 24. 



Seek Bankroll 
For Professors 
Radio Recorder 



WNEW's 125 RemoteSpots 
For Nightly Dance Parade 



Dance Parade, which goes on six 
times weekly at WNEW, N. Y;, 
broadcasts from at least. 125 re- 
mote spots every week; regarded as 
tops ., for remoting in metropolitan 
area. Such a set-up requires ap- 
proximately 325 miles of radio lines 
to more than 20 night clubs, restaur 
rants and cabarets for the five hours 
that the Parade airs on this sta- 
tions. 

Construction and opening of 
WNEW's New Jersey studios in the 
Proctor Theatre building, Newark, 
simplifies handling and co-ordinat- 
ing the out-of-New York dance 
spots. 



Efforts are being made by a, New 
York firm of research engineers to 
obtain financial support from ad- 
vertising agencies for ,the v installa- 
tion locally of Professor ^Robert F. 
Elder's device for measuring, the 
listening habits of home set own- 
ers. Engineering outfit which i* 
representing the Massachusetts. In- 
stitute of Technology prof is Ander- 
son-Nichols; Inc. 

Professor Elder ,had the place- 
ment of his listening meter bank- 
rolled, in the Boston area by John 
Shepard,. 3rd, of the . Yankee Net- 
work. In the case of the Anderson- 
Nichols contacts it makes the first 
time that Elder has tried to Inter- 
est the agenoy contingent. Reac- 
tion 'thit has been obtained from 
the agencies so far is .that while.the 
device has certain advantages, such 
as checking early morning audi 
ences and homes not having tele 
phones, it has also a number of 
handicaps. Principally among the 
latter, .as pointed out by agency re- 
search 'experts, is the fact that the 
set may be left on for long periods 
without anybody listening to the 
programs, which makes it okay 
from the mechanical angle but " is 
oblivious of the human element. 

New York agenqy men contacted 
by Anderson-Nichols 'have also 
pointed out that the findings of the 
recording device corroborate other 
checking methods to a surprisingly 
high degree, and as long as this 
approximity exists there is a ques 
tion as to what new fields it has 
to or can charter. Cost of the de 
vices, Including installation is $20 a 
piece, and it is to only certain types 
of radio sets that the recorder can 
be installed. Among the types that 
are out is the midget set. 



Arnold Hartley, program director 
of KYW, Philadelphia, spending his 
weekends in New York. 



Hood Replacements May Bring Boom 

Affected Areas Need Refinancing — Local 
Radio Advertising Should Benefit 



Baltimore's 5 MBS Shows 



Since joining up as an affiliate of 
the Mutual web. WP.AL, Hearst- 
owned Ii.ilto outlet, has garnered 
itself a total of five shows. Pome of 
these already going, while others 
are skedriod as futures. 

Quintuplets are House-hold Fi- 
nance's 'Sherlock Holmes"; Arm in 
Gerrily cosmetics; Lady Esther's 
'Wayne King"; Health Products' 
•National Amateur Ni.dit.' and SKS 
Co.'s 'Music Box.' Last namo-l will 
be added on April 29, when it shift;- 
from a Friday to a "Wednesday spot, 
and also adds WF1L, T'hilly. nml 
\V*GAR, Cleveland, lo the schedule. 



Damage done by floods through-, 
out the country is estimated at 
$500,000,000, of which scarcely any 
was covered by insurance. This" 

desolation, however, is viewed by 
biz and radio people as- the basis of 
a coming boomlet in the washed- 
out areas, How soon the cash will 
start to trickle in depends largely 
on how soon banks, relief agencies, 
etc., will make money available to 
the homeowner. Capital goods re- 
furbishing will undoubtedly come 
ahead of the consumer goods mar-, 
kct. 

Radio pooplo are viewing local. 



ments later this year may well be 
turned into home-fixing in the dam- 
aged areas, and this will stimulate 
spending still more. 

Thfit very little national adver- 
tising is expected, at least for a 
starter, is demonstrated by the atti- 
tude of the radio reps, who've done 
little scurrying after biz to date. 
Say it's sure to be mainly local, but 
that there, will be a good deal of 
that type of thing. 



"Washington. March 31. 
New high for number of commer- 
cial announcements by single spon- 
sor in singe day was set last week 
and not national, advertising as the! when Evening Star took 2") spots, 
profitable eventuality from the [spread over four local stations, an- 
fioods. Little suburbanite will have I nouncing five pages ot flood pic- 
t.o lay in a new supply of furniture. ! tui'o.. 

house furnishings, clothes, etc. In C. and O. R. R. took approxi- 
niany another ln^.anrc he'll nlso'mately 25 spots during, three days 
have to have his car repaired or get I flood was at its height to. announce 
: wv: one. Plenty of motors were j fact that it was only railroad ppen 
liiinul in Lhe waters. Bunus pay- i w the west. 



FOR NBC BLUE 
CONTINUE 



Buffalo, March .. 
Buffalo merchants evidently 
mean to fight for an- NBC Blue 
outlet here. R. V. Lawes, New 
York state rep for Bourjois, is 
armed— with a petition signed by 
representatives of town's -leading 
downtown stores asking network 
how about It? Copies go to, Lord & 
Thomas. 

Matter came, up when Morton 
Downey, addressing a luncheon of 
Bourjois dealers, apologized for fail- 
ure of his ' venlng in Paris' show 
to have outlet here. In, general 
discussion that followed, merchants 
complained that other, products ad- 
vertised, on: blue chain are not 
moving as they should. 

Survey maps usually claim 
WHAM, Rochester, gives Buffalo 
adequate coverage on blue, but some 
of the Buffalo listeners with less 
powerful receivers tell a different 
story. 

Yourtg & Rubicam have made ef>- 
forts in the. past to get. a Buffalo 
outlet for Jack Benny's programs, 
but with NBC it has always been 
no dice. 



WHN STAFF INCREASES 

Numerous Additions Follow. Power 
Boost For . Loew Outlet 



Graham Robertson Forms 
Station Rep. Partnership 



Graham A. Robertson, formerly 
in charge of the Prairie Farmer 
(WLS) New York, sales office until 
the outfit's representation was taken 
over by John Blair, has become as- 
sociated with the Wilson-Dalton 
rep rlrm as a partner. Three-way 
company will henceforth be labeled 
Wilson-Dalton & Robertson, with 
Howard Wilson headquartering in 
Kansas City, Tom W.' Dalton in 
Chicago, and Robertson in New 
YOrk. 

Seven stations are on the roster 
at the present time, but all are rep- 
resented solely in the Midwest. Not 
known whether this regional setup 
can -be arranged so that the same 
stations will be sold in New York 
through Robertson.: Latter may. go 
scouting, for an additional station 
list to be- regionally represented in 
the oast. 



Flock ' of newcomers have been' 
added :(6" WHN,' ' New York staff, 
following station power Increase to; 
5,000; watts. Helen Kahn is .now 
Fred Raphael's secretary, replacing 
Lillian Messing, who's gone to the 
Coast. Mathilda Miller Is new to the 
copyright department. Claire 
Landau, Shirley Lewis and Bea 
Marks, have been added to the pro- 
duction department, ...^ 

Mailing staff, handling WHN 
Amateur hour, returns mostly, riosv 
includes: Louise Kashin, Ruth 
Rosenberg and Jane Marshall. Ruth 
Friedlander is now secretary to Dan 
Golenpaul, special events. Sybil 
Peltyn is secretary to George Npbbs, 
production. Only In a few cases are 
they interdepartmental shifts, prac- 
tically all being new to the staff. 

Sales .department has the follow- 
ing new people: Gilbert Parks, 
former promotion manager" for Mac- 
fadden Publications; Bert Adler, 
formerly with Tower Magazine, and 
Helen Mack. Department has seven 
altogether now under Phillip Whlt.- 
tert, sales chief. 



Radio Strike Settled 



St. Louis, March 31. 

Union operators returned to work 
Friday (27) at radio station WIL 
at Melbourne hotel, after being out 
on strike since Feb. 16. Ponding set- 
tlement of strike, which did not in- 
volve wage demands, station opened 
on an- open shop basis. Walkout 
started when, union operators' em-, 
ployed by station demanded addi- 
tional operators be employed to 
man a new transmitter which had 
been installed on roof of hotel. 

George C. Foster, attorney for 
station.^ said differences had been 
ironed out at WIL and operation 
of station on a union basis is re- 
sumed. At time of walkout station 
was oil air lor nine hours. 



Olin's Flood Illness 

Syracuse, N. Y., March 31. 

Bruff Olln, WFBL news editor, is 
in the hospital with pneumonia re- 
sulting from his attempt to .make- a 
remote broadcast from the flood 
area near Marathan, New York. 

He has taken turn for the better 
and Is definitely out of danger. 




In New York 
George F. Bissell, WMFF, Platts- 
burg, 

John L. Clark, WLW, Cincinnati. 
■ L. S. Mitchell, WDAE, Tampa. 
Allen T. Simmons, WADC,. Akron. 
R. P. Jordan, WDBJ. Roanoke. 
Dale Robertson, WIBX, Utica. 
John M c C o r m a c k, KWKH, 
Shreveport. 
L. S. Mitchell, WDAE, Tampa. 
Lee Arhier, Fort Worth; 

In Chicago 

Allan Burtis, Iowa Network. 
Tom Keene, WTRC, Elkhardt,. 
Ind. 

W. J. Frlnk, WTRC, Elkhart. 
Wm. Bohrman, WBOW, r 
Haute. 

Wayne Cribb, WRJN, Racine. 
Arthur .Croghan, WDGY, MpR 
F. C. Elgin WHPS, Rock Is* 
land. 

John Shepard III, Yankee Net- 
work. 

Henry Bellows, Knox-Roevcs. 
Minneapolis. 
Taul Rayner. New York. 
In Washington 

James R, Curtis, K^K 
View, Tex. 

Joseph H. Uhalt, 
Orleans. 

Frank 
ton. 

Harold Myer, 
burg, Fla, 



Wednesday, April 1, 1936 



A D I 



VARIETY 



37 




NT UNION UP AGAIN 



Coluniia Tab-Over of KNX July 1; 
John Blair Protected for Year; 
Richards Reported Out of Deal 



ill be 

able to take over the operation of 

• KNX, Los Angeles, Which it bought 
from Guy Earl, until at -least the 
first of July. The network has yet 

hurdle the Federal Communica- 
tions Commission on the matter of 
transfer of the station's, ownership. 

From negotiating sources it was 
learned that -CBS" obtained complete 
control of the Los Angeles 50,000- 
.watfer arid that by the time the 
pourparlers were coming to a close 
"all other parties, including . A. 
Richards, p'rez of WJR, Detroit, had 
been nudged put of the picture. CBS 
has not deci .on the person who 
will be put in charge of KNX's op- 
eration; n'or the. policy to be main*- 
tained for it pending the expiration 
of the contract which CBS has with 
the Don Lee Network. This agree- 
,ment does not run out until Dec. 
31, 1936, but it is expected that, once 
the FCC's. approval comes through, 
"an amicable arrangement, will be 
Worked out with Lee which will free 
.CBS from its present Coast affilia- 
tion long before that date. 

CBS. avers that it is not settled 
as to, how it .will solve the San Fran- 
cisco situation after KFRC has been 
■withdrawn along with the other Lee 
.outlets, although a. report has it 
.that -several conversations have al- 
ready been held with KSFO, "indie 
J.QOO-watter which is located on 
fi60,kc. 

..iAmong the commitments that the 
.new operators have on their hands 
is one that JEarl made with Trans- 
radio News Service March L Under 

• the renewal agreement with the lat- 
ter KNX. is obligated to take the 
service for another two years. 



Chicago, March 31. 
Take-over, of KNX, Los. Angeles, 
by Columbia will hot affect for some 
time the representation deal the sta- 
tion now has with the John Blair rep 
outfit. 

Understood that lair Is protected 
for one. year. 



USING THE NOODLE 

ing Attention of Kids Takes 
Ad Lib Tactics 



Nashville, March 31. 
Standard Candy Company con- 

-Bldering. sponsorship of the kiddie 

- Paraniount-Pbpeye Club, broadcast 
from the Paramount Theatre over 

,\VLAC for half -hour Saturday 
mornings, asked for station an- 
nouncer to read commercial copy 

•from stage. Eddie Gleaves was 
selected for the job and with copy 
in hand was in the middle of his 
spiel when the kids decided they 
didn't care to be read to arid started 
a buzz of conversation. 

It was easy to sense the lack of 
attention so Eddie tossed away his 
copy, ad libbed the rest of the an- 
nouncement,, did a better jOD of 
selling all the way round. Kids 
approved, gave him a nice hand 
*'hen he returned. Which was OK 
with the sponsor. Ho signed the 
Contract. 



ftubinoff's Chevrolet Wax 
Series for 383 Stations 

Dave Rubinoff, who for the past 
£ | weeks has been broadcasting for 
ST t 1 0lCt 0Ver NBC Saturday 
t.^ll ' T 1 ' 1 recor 0 a series' of 39 
K f r "^° Ur P^ams for inclu^ 
sion in the campaign that the auto 
it™ ™ ba n k rolIing .on 383 sta- 

° The transcriptions will be 
*un off at the rate of from three to 

sJtn, Wee i c * ° tners ln the taloht 

son , a , l ' e T Virelnla Rae, Ted Pcar- 

llXT Jan Peerce - wit " Graham 
McNamee on the plug. 

Jill ,t" la " ce - Broadcasting 

tJvvalrt ? i he cutt 'nff. Campbell- 
*-vvald is the agency. 



Announcers' Wives 



Washington, March 31. 

Practice of WSJV, Capital 
CBS release, using the. record- 
ed voices, of: staff announcers 
for all breaks except at the end 
of liye. talent programs has de- 
veloped its uncanny side. 

Announcers' wives who have 
been accustomed to check on 
their husbands' whereabouts 
by the loudspeaker route now 
show a jittery disposition at 
hearings the latters' voices 
coming put of the set when 
they are right there at borne 
eating dinner. 




Singers' Union, Independent 
and Unchartered, Con- 
tinues Membership Drive 
in New York — Peculiari- 
ties of Radio Puzzle Or- 
ganizers 



STALLED 



HEARST-WMAL 
SUIT UP WED. 



Washington, March 31. 

Case of Hearst Radio, Inc., vs. 
WMAL, in which Hearst is seeking 
to force heirs of M. A. Leese to sell 
Capital NBC blue outlet as per re- 
puted contract, is scheduled to come 
up in District Supreme court to- 
morrow (1).. 

Case has been, kicked about for 
several months and was scheduled 
for hearing when Hearst allegedly 
presented new evidence in support 
of his claim that he holds option on 
station. 

Station is property of M. A. Leese 
estate, whose heirs are three Leese 
children and Loose widow. Under- 
stood Hearst offer of $2S5,000 plus 
income from remainder of three 
years Of NBC lease, or $9.0,000, was 
accepted by three children. In view 
of higher offers subsequently re- 
ceived from Post and Star, plus fact 
that widow had not signed option to 
Hearst, the heirs are reported re- 
fusing to sell. Hearst is asking 
court to force specific performance 
of contract. 

NBC taking no part in proceed- 
ings, although it operates station 
under five-year lease on station, 
which has approximately two years- 
to run. Chain will insist, that its 
contract rights be observed, but 
disclaims any interest in who owns 
station. 

Hamilton and Hamilton are rep- 
resenting WMAL and Eliah Hanson 
representing Hearst. Littlepage & 
Littlepage, regular Hearst lawyers 
in Capital, are out of picture entire- 
ly, in view of also being lawyers 
for Leese estate. 



insull Staff Expands 

Chicago,. March 3J. 

Manager of the Affiliated Broad- 
casting company's New York sales 
office will be David D. Davis. Jr., 
formerly with Outdoor Advertising, 
Inc. and the National Broadcasting 
company. , 

George lialley, formerly with 
KMBC, Kansas City, joins ABC 
sales force locally. ABC Detroit 
office will be managed by ISarl Max- 
well, who also represents the George, 
Roesler list of stations in that burg. 

Bert Green, formerly with Petry 
organization and with WIND, Chi- 
cago, will contact agencies and 
advertisers for the Roesler stations 
indepen. ent of the web. 



Ray Sinatra Paid Off 

Al Goo.dman relieves Ray Sin- 
atra as batonist for Lucky Strike 
tonight (Wednesday) in the spot 
which the cig account has on Co- 
lumbia. Change was ordered by 
George Washington Hill. American 
Tobacco Co., prez., after Sinatra had 
done three prograi 

Sinatra had gone In for 33 
weeks. He was paid off on the bal- 
ance of the contract 



Although little has been done 
about it- in the past year or so, 
unionization of actors in the radio 
\ field has not been entirely forgotten 
| by Actors Equity Association. Ac-. 
! cording to Frank Gillmore, president 
of the legit actors' union which also 
has jurisdiction over radio under the 
American Federation of Labor, 
Equity is merely 'biding its time.' 

About two years ago, following an 
investigation by a committee ap- 
pointed, for the purpose, Equity 
issued a report condemning working 
conditions in radio, particularly 
those affecting the minor artists, 
Specifically .. condemned ... were the 
payless audition abuse and excessive 
commission charges. Equity de- 
clared some of its members had 
given 10 and 12 auditions to irre- 
sponsible or incompetent sponsors' 
representatives, without remunera- 
tion and in most cases without get- 
ting a job. Some actors, were found 
to be paying as. much as 75% of 
their salaries as commission to vari- 
ous 'agents' and intermediaries in 
form of kick- backs. 

At that time Equity also drew up 
a proposed standard radio artists' 
contract which would have corrected 
many of the existing evils. But since 
then little has been done, and al- 
though Gillmore denies that the 
radio unionization idea has been 
completely set aside,- the. outside out- 
look made Equity appear to be dor- 
mant on the subject. 

Asked to Lay. Off? 

During Equity!s investigation sev- 
eral minor radio players claimed 
they were 'warned' by network and 
advertising a g en c y executives 
against being implicated in the 
union's efforts. As members of 
Equity, they approached Gillmore^ 
from accounts, with a plea that 
Equity 'lay off' the radio business. 
Whether or not these individuals 
tended to retard Equity's radio 
movement has not been established, 
but the pleas were said to have been 
seriously regarded, and are known 
to have been frequently mentioned 
by Equity officers. 

Unionizing radio may be the most 
difficult problem it has ever tackled, 
and Equity is understood to fully 
realize this. Even, with the ether 
field 100% recruited; advertisers 
can exist without sponsoring radio 
programs, and subsequently without 
employing actors, whereas in the 
legitimate and picture fields the 
employers are hit in their most vital 
spot when deprived of acting tal- 
ent. There is nothing to prevent 
program sponsors from- going off 
the air entirely if not satisfied with 
the actors' terms, Equity' realizes. 
It is felt that easier and quicker 
progress can be made in the sus- 
taining program field, because the 
legit-film managerial equation ex- 
ists there to A greater extent than 
in the commercial program section. 

Equity's right to organize in radio 
under the A. F. of L. is directly 
held, by the association, and no 
separate radio organization under 
the Four A's, the parent charier or- 
ganization for all theatrical unions, 
would bo nee srary. 



NBC, Inspired by Success of 
Its Transcriptions, Ponders 
Latin-American Extension 



Patterson Out 



Richard. C. Patterson, Jr., 
had his resignation as. execu- 
tive v; p. accepted by the NBC 
board of directors last Friday 
(27). He remains as a member 
of the board, with the under - 
standing that his resignation 
from the latter connection will 
be submitted and acted upon 
at the next meeting of the di- 
rectorate. Board also voted 
him a substantial salary pay- 
off and a resolution attesting 
to the excellent job he had 
done for the network and to 
Its appreciation of his services. 

Patterson was relieved of all 
duties upon the entry, of Lenox. 
R. Lohr as president and Bole 
operating head of the company. 
M.. H. Aylesworth was at the 
time appointed vice chairman 
of the board. 



KID PROGRAMS 
DRAW NEW RAP 



Singers' Uni 

That outside effort 



rorsi 



Tirade against children's pro- 
grams makes up the chief subject 

matter of the latest Issue of 'Radio 
Review,' publication of the Women's 
National Radio Committee. ict- 
ment against the ids stuff is on 
the grounds, that the pace is tot- 
racy; characters zip through their 
lines; and the plot is generally a 

far-fetched concoction from some 
never-never land. 

Femmes state that there, are only 
13 juye stanzas that have their un- 
qualified support, and of these only 
four are commercials. Latter group 
consists of 'Billy and Betty' (Shef- 
field), 'Captain Tim Healy' (Ivory), 
'Singing Lady' (Kellogg), arid 
'Standard School Broadcast' 
-(Standard Oil of Calif.). Sustain- 
ers are 'American School of the A 
(CBS), 'Animal Close-ups' (Blue), 
Animal News Club' (Elue), 'Dam- 
rosch Appreciation Hour' (Red and 
Blue), Junior Radio Journal' (Blue), 
'Spare Ribs' (Red), 'Story Teller's 
House' (Mutual), 'Tom Broadhurst's 
Sea Stories' (CBS), and 'Wilderne*. 
Road' (CBS). 



. Inquiries which NBC employees 
have been making of various export 
advertising, agencies has developed 
the ; belief in the trade that the net- 
work is preparing to establish 
department devoted to selling tim 
and programs for foreign stations, 
impression current is . that NBC, 
once having got a taste this 
foreign market through its place- 
ment of recorded versions of the 
General Motors concerts, on South 
and Central American stations has 
come to the conclusion that expan- 
sion' of Its- operations outside the 
United States was at least worth 
a try.. „ - 

NBC's quizzing has disclosed that 
it has a twofold interest; one Is the 
sale of foreign station time by the 
transcription route, and the Other 
Is inducing its present network- ac- 
counts with foreign distributing 
connections to add to their broad- 
cast payroll a shortwave service 
which would allow outlets in South 
and Central America, the West Inr 
dies 'and insular possessions of the 
IT, Si in the Pacific to pick up theA<| 
programs and rebrpadcast . them by 
shortwave. By spreading In „ this 
fashion NBC would, riot only in- 
crease its income from the sale of 
time and transcriptions but de- 
velop a foreign market for porsonal 
appearance bookings . by the NBC 
Artists Service. 

What may prove a serious ob- 
stacle to NBC's efforts " to control 
its accounts internationally is the ■ 
fact that a large number of the 
more important Latin-American 
stations have long term contractual 
obligations with established firms in 
this country when it comes to sales 
representation. Under most, of 
these agreements the rep exercises- 
the right to have clear, through him 
any business that comes, out of the 
United States. 

Transcriptions Big Sellers 

South and Central American has 
proved for NBC about the most 
profitable source, for the sale of Its 
transcription library. This service 
is being sold to stations in the S & 
C A area through RCA and Victor 
distributors. 

Waxings of General Motors' Sun- 
day night concerts are now being 
cleared over 40 Latin -American 
stations, with the .West Jndie in* 
eluded. 



G. M. MAY REMAIN ON 
NBC OVER SUMMER 



Gillmore some time ago with a 
request for the radio charter. 
Gillmore countered with the sug- 
gestion that it make a drive for 
members, and then Equity would 
consider affiliation. Gillmore told 
Va met y that any organization of 
radio artists would be 'welcomed 
into Equity's membership ranks.' 
but he intimated that they'd be ac- 
cepted as mem hers only and that 
there is no possibility of any other 
organization obtaining the A. F. of 
L. charter, with Equity desirous of 
exercising the radio unionization 
right itself some, time in; the. future. 

Radio &. Concert Singers' Union 
says it proposes a minimum wage 
scale both for commercial and sus- 
taining programs, based on a grad- 
uating grading of stations, and will 
demand pay for all auditions. Pay 
for auditions seems to be generally 
regarded as an impe'rativ ' reform 
by all who consider the subject from 
a workers' viewpoint. Singers' 
Union has graded stations In New 
York from A to 1). in each instance 
the sustaining rale and audition • surv< * y 



There is a strong possibility ,of 
General Motors continuing its Sun- 
day night concerts over NBC 
through the summer. Prenenl time 
contract expires April 12. 

It a renewal is decided upon, the 
show'* policy will undergo a, slight 
change, with the style of. music be- 
ing more to the lighter side and the 
guest list Including operetta nanieH. 



Felix Greece's Tour 



Charlotte, N. C, March 31. 
Felix Greene, touring America as 
a representative of the British 
Broadcasting Corporation, has JtSftt 
made several stops In the Carol! nas. 
Hitf mission is to see what can be 
done In the way of tie-ups between 
the United States and ' Great Brit- 
ain. 

National 
i Education 



Equity, to organize radio are being j rate are equal and one-half the pro- 
made was revealed last week with. | posed commercial remuneration. No 
revival of activity by the. Radio & [attempt has been made by this 
Concert Singers' Union, established j group to present demands or seek 
in New York last spring and con- interviews with either, networks, 
sisting chiefly of vocalists with in- ! stations or advertisers. Union has 
dependent union ideas. It's officers j offices at 1683 Broadway and is glv- 
are Isaak Gladstone, Ruth Gillmari j ing Its first annual benefit concert, 
and Lilian Lux. ! Wednesday night (1) ln Webster 

This independent outfit approached lliall, Greenwich Village. 



K Mi- 
ll eud 



Jack Nelson's Berth 

Jack Nelson has joined the 
yon <!t Eckhardt agency as 
of the radio department. Nelson was 
formerly in the Los Angeles oflio 
of Lennen & Mitchell. 

Pete Dixon previously filled the 
K. &. E. position. 



38 



VARIETY 



It 4 01 © 



Wednesday, April l f 1935 




CANT DUCK SEEN IN 
HEARST RADIO BUYS 



Future of Commercial Broadcasting May Be 
Wrapped Up In Government Attitude oh Present 
Station Acquisition Tactics 



Flurry of statlpn acquisition in 
which Columbia and William Ran- 
dolph Hearst are currently engaged, 
has caused. the broadcast trade to 
turn with questioning eyes toward 
Washington. Radio circles appear 
to have more interest in how the 
Federal Communications Commis- 
sion will react to the situation than 
In the particular outlets that CBS 
and Hearst have tagged • for them- . 
selves.; "/;. 

In the/: Opinion, of. leading 'Indie 
broadcasters . CBS and Hearst .have, 
through, ih'ete station buying and 
leasing activities, tossed .in$ ; :th% 
laps ot'jtnV. .J '.. -joiifo ; qf. the most 
touchy- an;d; ; importarit problems that 
it has • y/et. had to' adjudicate; As 
these broadcaster^ see it, the, find- 
ings that the FCC makes in conne,c-, 
tlon with the tra.ns.fer applications, 
of Hearst arid Columbia will . un- 
doubtedly have far-reaching effect 
upon the; future physical, setup -of 
commerqial broadcasting. 

!. Definite Policy ' 

Commission; will be forced to do 
more, than merely, pass on the 
transfer matters as part of the dally 
routine. VThe political and . other 
implications involved, It is predict- 
ed, will jockey the' FCC into a posi- 
tion where it will have to hand 
down a definite policy concerning 
thfe question of Wholesale trafficking . 
In wavelengths; Indie broadcasters 
hold that there - will be no escape - 
from this' predicament. It cannot 
give the .favorable nod to one of 
'these petitioners and reject, theplea. , 
pit the other without exposing it-., 
self to litigation and blistering edi- 
torial fire charging favoritism, ad- 
ministration vlndlctiveness and 
whatnot;. 

Impression in the trade is that' 
the comimisslon will seek to put off 
' making ":ib decision in- these cases, 
as long ; as possible, which may he* 
until after the -presidential election. 
In. Heaifst .quarters it is admitted 
lhat the publisher's attempts to get 
an okay'-, on the t£keo;ttfe£iof the five 
Texas sj&tloris ''have? encountered; 
stiff going along the Washington 
track; It is said that there are two 



ways but; either a political recan- 
tation, or the assignment of KT AT 
to Amon Carter, publisher of the 
Dallas .News and journal, who 
stands trumps with the administra- 
tion; Carter would then be in a 
posltipn to carry out contract with. 
NBC to provide a second network 
release in" Fort Worth. He could 
riioyo KGKO, which is on 570 k.c, 
jfrom Wichita Falls- to *Fort Worth 
land replace the flatter, which is- oh 
1,240 k; with KTAT.. ' l\ 
Another comment in the. trade is! 
that NBC' hag by. losing out to CBS' 
vin„ thfe,^idjain^;,fQr WEEi, Boston,: 
=ke.pt itself . clear' from any rep'* ! 
ercussions that, may result from the 
current grab for stations. If . out of i 
the situation there develops a con- 
gressional investigation NBC -can 
•plead that it tried to go on doing 
.business with an old ally, but when 
the asking price got prohibitive it 
; quickly withdrew.. Question that is 
;now agitating NBC is whether the 
coining - loss of WEEI and the 
switchover of WJR, Detroit,, to CBS 
last year, isjbut the prelude tb some 
serious raiding on "the -part of Co- 
lumbia. Where NBC anticipates that 
Columbia will .strike next is in the 
south. To the former web it has 
lo^g been known that CBS is anx- 
ious to strengthen its southern po- 
sition on making a deal with the 
operators of either WSB, Atlanta* 
or WSM, ^Nashville, each operating 
at 50,000 watts. 



New Faces at KMBC 



Kansas City, March 31. 

Switch in. personnel * line-up of 
KMBC brings in 'Chick' Allison on 
national sales promotion. Allison 
comes, in from, the Skelly Oil Com> 
party fbr %hlch he had been han- 
dling tho " "Jimmy' Alien* promotion 
iseriesV; Mark Smith'fe'mains director 
of merchandising and research. 

Les .Fox 'is- director of sales and 
under him are Merle Jones as re- 
gional sales' manager, assisted^'by; 
Wallace. Steriftouse, while Roland 
Blair; is^ retail sales chief, assisted 
by-J/I^ Thompson. 




You can be sure that WTAM has given impetus to the 
mounting sales for alert advertisers in the. Northern 
Ohio market. The only clear channel, high power sta- 
tion in Northern Ohio, it blankets trie retail trading 
atea of the Cleveland Chamber of Cbinmercei WTAM 
is the only station which reached this entire territory^ 

;50,000 WATTS 
NBC R«d Network 

CLEVELAND 

One of NBC's Managed and Operated Stations 




Network Chart 



NBC RENEWALS 
Procter '&. Gamble (Ivory) 'Cap- 
tain .Tim's Adventure Stories,' be- 
ginning March 31: 13 weeks. (Note: 
with this renewal a. time change, 
takes place, and' the "program will 
hereafter be .broadcast Tuesdays, 
Thursdays and Saturdays, 6:15 to 
6:30 p. nj.). Station list' cut down 
to inclule only WJZ, New York; 
WBZ, Boston, and WBZA, Spring- 
field. 

Radio Corp. of America; 'Magic 
Key,' beginning April 5; 13 weeks.. 
Basic Blue;.. Group B Up ' to < and 
including April 19; WLW, Cincin-: 
nati, to be added April 20; Cana- 
dian group -up to and including- April, 
26 only; NW.-.SE, SW, Pacific Blue; 
KTAR, Phoenix; North Mountain,. 
KOA, Denver; KLO, Ogden, and 
KGU, Honolulu. 

American- Can Co.; 'Ben' Bernle 
and All the Lads,' beginning April 
28; 26 weeks. Basic Blue, WLW, 
Cincinnati; NW, SE, SC, SW, 
Mountain Red, KFSD, San Diego, 
and KTAR, Phoenix, 

S. C. Johnson & Son; "Fibber Mc- 
Gee and Molly,* beginning April 13; 
62' weeks. Over 46 Blue stations, j 
NBC 'New Programs 
Procter &. Gamble (Chlpso);| 
'Magic Voice,' :4& to 6 p.m. EST,! 
Mondays through 7 ' Fridays, . begin- 
ning March 30; 13 weeks. Split 
Blue with WJZ, N^w. York; WSYR, 
Syracuse, and WHAM, Rochester. . 
CBS NEW PROGRAMS 
Wm. Wrigley, Jr., Co.; 'March o£ 
of Time^ 10:30 to 10:45 p;m. EST,: 
Mondays through Fridays, begin- 
ning March, 30; 13 weeks. (Note: 
Wrlgley's program is ah intact ver- 
sion, of the one heretofore spon- 
sored by Remington-Rand; same 
time, station list, and agency). 

General Mills (Wheaties, Bis- 
quick; Gold: Medal, Sbftasilk Flour); 
unnamed ; stanza, -.10 to 11 a. m., 
Mondays through Fridays (with a 
rebrbadcast from 1 to 2 p. m.), 
starting* June 1; 62 weeks. Over '38 
stations. ..>./'■ 

Brown & .Williamson <ko.ol. and' 
Raleigh, c'igalrets) ; ."Kentucky Der-i 
by,' 6:i5'to 7 pVh)'., Saturday, May 
Z^Qiie time only. Over 71 stations. 
.. ' '■'Noi'e}.^2few. programs or renewals 
for more tHtfo-iS-Aq&jfa* re generally 
cancellable, in cyciea"pf^ik w.eelta on 
' 30 v (toys' notice. 



Chambefs-McNary Join 

Cincinnati, March 31. 

Joe Chambers is- out as boss tech- 
nician at WLW, Cincinnati. Forms 
partnership with Janies C> McNary 
Jtt Washington, D. C., to act as coiu- 
suitihg 'radio;, ferigineersi J; 

McNaryJs former technical direct 
tor of the National #ssn; of Broad- 
casters. • • *• 1 



SponsorrJlgencies: ,{ 

Certified Barbers Guild, lnc„ has : 

set ; series of spot announcements ' 
over WMCA, New York, Adverna 
Agency handling. Contract is on 
for five months. 




Rival Shoe account starting over 
WMCAr New York, on April , 16 is 
being handled through Grant, 
Wadsworth & Camlr, Inc.. It's on 
for.. 26 weeks, tb be heard thrice 
weekly, Monday, Wednesday and 
Friday, at 7 p. m. EST.. 



ichardson & Robbing Foods, 
started over WMCA, New York,, last 
Monday (30), using six 60 -word an- 
nouncements dally. Placed through 
Birmingham, Castleman & Pierce, 
Inc. 



Sonotone Corp., Joins; WOR, New 
York, for participating on Martha 
Deahe hour. Handled through Top- 
ping & Lloyd. 



Tasty Tunes (disks) is American 
Gas Machine show from Greve Ad- 
vertising agenqy. 



F. H. Vahlsing. Company is new 

to Martha Deane series over' . WOR, 
New York. Handled through Sterri- 
fleld Godley, Inc. 



Christian Peigenspan Brewery re- 
news over WOR, New York, be- 
ginning ill 27, presenting 
Stan Lomax, sports commentator. 
Through Paris & Pears. 



Vienna Cosmetics appointing. Sell- 
ers Service, Chicago, as agency, and 
using radio. teve Hortoh, account 
exec. 



Pet Milk Sales Corp. airing a 
'Milk Way' daytime stanza over. 
CBS through the Gardner Agency, 
yesterday (Tuesday) tacked a dozen 
more, stations ontj its schedule 
They are WKBN, Youngstown; 
WT-VA, Wheeling; WBIG, Greens- 
boro; WHEC, Rochester; WFRL, 
Syracuse ; KFAB, Lincoln (Neb.) ; 
WEAN, Providence; WCOA, Pensa- 
cola; KWKH, Shreveport; WNOX, 
Knoxvllle; KGK0, Wltchlt^ Falls, 
and WOC, Davenport'. 



Radio set division of General 
^Electric starts today (Wednesday) 
a newscasting series on WMCA, 
New York. Contract, which 'is for 
a ininimum of. 13 weeks, calls for 
14 <iuarter-hour. periods a week, 
with one program during the day 
and another in the evening. 

Business was; obtained direct. 



Valley Rancho (Val-Lee skimed 
milk) Is contentplating addition of 
radio to their newspaper campaign- 
ing through the Gotham Advertis- 
ing agency. 



taeorge Gruskih, on .the radio end 
6£ ; t.he- Wm.- Mbrri.s. booking .agency, 
missing his fra% who's on 'arrest-. 
Indies oruise.. ' '} 



Yeoman Mutual Life Insurance 

(Old Line Life) playing a radio 
campaign* direct. Firm is located in 
Des Moines. 



William Esty is gathering info 
about programs and time available 
on various stations preliminary to 
submitting to R. J, Reynolds, (pamel 
cigarets-Prlnce • Albert tobacco) a 
campaign involving the extensive 
use of . spot time . with -live talent. 








c.'.i- 



Set iii Beif^^ Elxtension of Combo 

Sponsorship in Other Cities 




Chicago, Mai'ch 31. 
Question of double sponsorship 
hit a number of baseball stations 
last weeK when both General Mills 
and Socony Vacuum asked permis- 
sion to alternate sponsorship of 
play-by-play broadcasts of baseball. 
Double sponsorship hs.s been , asked 
by the" oil company and flour firm 
in Chicago, Detroit, Philadelphia, 
St. Louis, Baltimore and New Eng- 
land. ^ 

Entire situation arose in Detroit, 
Where White Star, the Socony 
Vacuum subsidiary there signa- 
tured deal for baseball on WW J, 
locking General Mills out of town. 
Mills asked Vapuum to spilt its 
time "oft WWj; permitting General 
MUIb to plug Wheaties every other 
day. Vacuum liked the idea and to- 
gether they are asking WWJ tb per- 
mit them to alternate .daily, spon- 
' aorshlp. General Mills, on its hand; 
has the contracts in St, Louis', Chi- 



cago, New. England, Baltimore and 
Philadelphia and has gone to the 
stations to asl* them to permit 
Vacuum to join in the play-by- 
play. 

Stations No Like 

Immediately rejecting the request 
was WBBM, the local CBS station- 
which stated that it would be 
against station's policy prohibiting 
double Sponsorship. KWK, St. 
Louis, is also reported to have nixed 
the suggestion. . 

On the other hand, Yankee Web 
is reported to have agreed to the 
alternate's- plugs; also WGAU in 
Philadelphia, No repl/ yet from 
WCBM, Baltimore, .In Buffalo on 
WGR-.WEBW General Mills is 
baseball sponsorship with , a local 
bakery and a haberdasher, «ach 
taking fivery third day. 

Henry JBeiiows -vof Knox-Reeves 
agency, .Minneapolis, is . handling 
the General Kills p>ar't of the nego- 
tiations on basebali 



FOR CANADA'S 
COMMISH 



Toronto, March 
A. .draft bill under which the pres. 
ent Canadian Radio Commission 
will be abolished, was submitted to 
the House of Commons today (31) 
by, Hon. C. D.,Howe, federal min- 
ister of railways and canals, in the 
opening' of- the government's in- 
quiry into broadcasting control 
Canada. The. broad lines of the 
probe, which 'got under way today 
(31), will suggest federal supervi- 
sion of broadcasting under a new 
corporation, which will consist of a 
board of seven directors and a gen- 
eral manager, dither Items include 
the control of private stations, wire 
lines, ether advertising, radio re- 
ceiving licensed, exploration of 
methods of securing further reve* 
nues by loosening certain advertise 
lng restrictions that now exist, and 
the obtaining of powers necessary 
to control local, interferences. 

Question of 'political broadcast- 
ing' is to be dealt with most thor- 
oughly with consideration as to-, 
what steps are necessary to control 
it in the future.. Under this- head- 
ing' will come the inquiry into the 
'Mr. Sage' broadcasts which were 
particularly virulent against. Rt. 
Hon. MacKenzle King in those elec- 
tion activities which preceded the 
sweeping victory of . the liberal ad- 
ministration over. Bennett's con- 
servative cohorts. 

Directors under new set-up will 
serve at the pleasure of the govern- 
ment and will be appointive. Two 
of the seven will represent the Do- ' 
minion and one each will serve the 
following geographical divisions;^ 
Ontario, Quebec, the Maritime?, 
the Prairie provinces and British 
Columbia. ' They will live in the di- 
visions they represent. Remunera- 
tion scale for the new corporation 
heads has not been decided. 



CAUFORNIANS EYE KfiFW 
KEARNEY, FOR BUY-IN 



Lincoln, March 31. 
Attempt is being, made by a pair 
of Calif ornians to buy into KGFW, 
Kearney, Neb., according tb info rer 
ceived here this -week. Interested 
parties are Clark Staniford and a 
Mrs. Kate Fisher, both having filed 
\vith the F.C.C. application to 
buy in. 

Station is owned by Hugh Brown, 
editor of the Kearney Hub; Mri and 
Mrs. Roy TVIcCbnnell, operators of 
the station; Edith McKean and 
Kenneth Dryden. Original capital- 
ization $10,000. 



WTIC, WDRC Resume 
After Flood in Hartford 

Hartford, March 31. 
Radio stations in Hartfocdv are. 
bafck oh the air with full tihie broad- 
casts following the flooding, of this 
area ■ the past week. When power 
werit out both, stations attempted tro 
keep on with battery sets but gave 
up; when they found it impractical. 
Station WTIC continued throughout 
thejflobd by operation from its Avon 
transmitter, but 1 of the flood area, 
but; broadcast \. no local programs, 
taking only those from. New York. 
Station WDRC, when power, gave 
out, moved its., programs to Station 
WNBC, Newtir'itaihi and •■continued 
from there until' Monday, when 
power was once- again renewed In 
downtown locations. Both the sta- 
tions contributed news broadcasts. 



Delayed WSAY in Gear 



Rochester, N. Y., March 31. 
. Construction is going ahead on 
Gordon Brown's long- delayed 100- 
waiter WSAY. Studio will occupy 
over. 2,700 square feet in the Taylor 
Building . with the transmitter on 
the roof. Station will be on 1210 
kilocycles, between WHAM and 
WHEC, and aims to be entirely 
local, 

E. K. Johnson of Cleveland en- 
gaged as commercial manager and 
Morie Condon,. WGAR-, «. program 
manager, It will be ajt least ajjottoer 
two months beforo the station M 
ready to open. 



F9- 



^dnesday, April 1. 1936 




New York Radio Parade 



By Nellie Revell 

Just Temporary Job 

Phil Napoleon, ' aftef- ten years on house staff at NBC, received his 
notice last wee)f^ Along with Miff Mole, Phil was one of the first of the 
swing men, 

Rockefeller Scholarships 

Present trio of Rockefeller Fellows studying at CBS finished their 
three-month course and returned to previous ventures last week-end. 
Three new Fellows arrive at CBS this week. Meantime Art Colley 
'relumed to Chicago and his Universal Broadcasting position; Luke 
Roberts headed for KOAC in Oregon and Stan Young hiked for Weet- 
poft and a novel that needs finishing. 

New Reason For Folding 

Member of the Popeye cast,' which is sponsored by Wheatena, when 
asked why show folding said, 'Show was so popular, the factory was 
Bwamped' with so many orders they couldn't get enough wheat for to 
niake Wheatena,' Wo, wooo, woooo! 

Scrambled Items 

Angelo Palange, who recently took over the job of m.c.'ing WBNX's 
late eve record program 'also tells time on this program. He expects to 
stay on air until 4 a. m, broadcasting from a, downtown studio which 
station will provide if he sells enough spots, .. .Spud Cigarettes program 
fades from WOR. The sponsor likes the response to program but not the 
program. ... .Home, Sweet Home program has been renewed for an addi- 
tional four weeks and the Capt. Tim Healy show set to switch to another 
network. . ..Wynn Cooper will do the daily dramatization of 'Today's 
Baseball' on WMCA. This season this program will be sponsored by 
Natural Bloom Cigars each Tuesday, Thursday arid Sat and Sunday 
while Rival Shoes pay$ for the Monday, Wednesday and Friday programs 

....Richard Himber has a deal on with MCA Jimmy Wilkinson sings 

at U of West Virginia on April 3. This is his Alma Mater. 



BUFFALO SCALE DOWN 



Rate Rai 



in Full Cri 
nations 



Trivia 

To aid announcers at NBC whenever a big yarn breaks In a, foreign 
country, a chart listing the. correct pronunciation and meanings of the 
tongue-twisters is placed on the bulletin board in the announcers' room. 

Recent bulletins listed Ethiopian and Japanese names Dr. Herbert 

Wilson, consultant engineer at WBNX, is building .a new directional 
antenna system for the station. Will Consist of two towers rising 236 
feet, throw a signal three times as powerful and be built at Cliff side. 
N. J..., .Beth Wilson and Buddy Clark doing a series of vocals on wax 
for fiver-minute e.t.'s for L J. Fox for New England release. Bess & 
Schlllin placing this biz.... Chick Martini, author and producer of the 
Tom Mix show, at NBC, hiked for the Coast to handle the Marion Talley 
program.' Mix program folded Monday and cast threw farewell party in 
studio; Shebang complete to cake enscribed with Tom Mix's brand in 

whipped cream and colors on its topside NBC tours now travel in 

special te&eryed elevator so's not to jam the service Jack McCarthy, 

the r"ed->headed husky Is the newest NBC page to make the junior an- 
nouncing staff Frank Cooley of. WLW arid Bob keefe of Schenectady 

are how announcing at WOR Maxine Gray of the Hal Kemp band is 

not the Maxine of the Phil Spltalny Hour of Charm program. Local 

papers have been erroring in photo captions Bob Wilkinson and 

Vance Babb, both Benton & Bowles p.a.'s are expecting heirs, .. .Jerry 
Cooler; has birthday on April and Rosemary Lane - on April 4, 



iv Nemo 
Talk about eriny Goodman going on a one-hour Dance Parade for 

National Biscuit Co I. E. Showerman, asst sales mgr at Chicago NBC 

comes east to ditto for new sales manager Bachem, who replaced the 

recently resigned Don Shaw Ruth Keeler also resigned from NBC. 

and Vas 'replaced by her secretary Vic Whitman of WEEI in Boston 

ia new member of the', CBS production dept On April 5 200 riiembers 

of the Little Congress, secretaries, etc., to members of Congress, convene 
in NT town and have requested ducats for the Spltalny show on. CBS 
.....Melo-Rbl airs for 26 weeks on NBC. Plugging Melo- Roll's of Hortoh, 
Borden arid Reld Ice Cream Co.'s. Howard and Shelton. heading the pro- 
gram will air from studio 8G so's to feel at home. This Is the Vallee 

Btudlo Don Hayworth is latest addition to WNEW announcing staff 

....Meyer Davis' daughter. Virginia Faith Davis, Wrote and designed 
costumes for 'Salute to Death.' Play will be done at Oak Lane school 

in Phllly tomorrow Art Millet, CBS announcer, is entertaining his 

mother, in from Texas. .. .Lily Pons returns to the Wedeve Chesterfield 
program at CBS on April 8... .Del Peters spotted Earl Oxford on the 
Ratnmerstein Music Hall program. 



fiwa's most famous 
radio figure chooses 

the IOWA 
NETWORK 




• HENRY FIELD is a pioneer 
in radio selling. He showed 
the world that a couple of 
Phonograph records and a 
•personality" could move car- 
loads of merchandise. Now, 
when he branches out from his 
own station in Shenandoah, 
' owa ' he chooses the Iowa Net- 
£ork (KRNT-WMT) to do the 

&. ^ hich is P roof enough 
tnat The Iowa Network has 

?owa. tHe radi0 set - u P in 

tHEjOWA NETWORK 



^P"t- WMF — ; KRNT;- Radio 
Stations of The Pes Moines 
_ ■ "egister-anri Trih..^. ' 



Representatives: 'John Blair * Co.. 



Wrigley New Sponsor 
For larch Time' Show, 
Last-Minute Deal Set 



Wrigley chewing gum firm has 
contracted to take over the 'March 
6f Time,' five-a-week stanza for 13 
weeks, wifh renewal option, and 
concurrently has appointed BBD&O 
as agency to handle this phase of 
plugging. First 'March' under the 
Wrigley aegis went on Monday 
night (30) after Remington -Rand 
vacated on the previous Friday 
(27). Deal was so hastily conclud- 
ed that there was a scramble on 
Monday to crowd the program un- 
der the web deadline. 

R. B. Larsen, of Time, and Roy 
Durstinc, of BBD&O, now in Chi- 
cago to straighten the deal out with 
the sponsor after the initial rush. 
Wrigley will- be sole proprietor of 
the 'March,' just as. Remington - 
Rand had been since Christmas, 
when the dual sponsorship with the 
ning was concluded. Time's only 
plugging will continue to be vested 
in. a. tagline that the 'March' was 
prepared by its editors. 

Program last Friday clocked Ms 
150t'h performance sinre t-'oing- on 
the quickie schedule last *all over 
CBS. 



Alida Sttirmann and Philip. Crane 
were the 'winners of the WfiBM. un- 
taunvn singers romest lAst week and' 
e'aeh ot a 13-we.ek' oontract-at .<T100 



Buffalo, March 31. 
Musicians local has x'educed scale 
for a network broadcast from $12 
per man for a half hour to $8— and 
no ej?tra for a staff man . As result 
David Cheskin's orchestra went on 
CBS Saturday (28) for the first 
time since the boost. 
__Last fall Buffalo was outlet for 
four or five chain programs a week 
before scale was boosted — then 
everybody quit webbing. 



W. E. Debnam, news reviewer for 
WTAR, Norfolk, is limbering up to 
toss for the Ledger- Disp .tch soft 
ball team which opens its second 
season in the Tidewater League 
April 13. He won 25 contests last 
year dropping but a single fray. 



Gov. Talmadge Denounces WSB 

Lambdin Kay Follows Speech with Denial 
of Governor's Charges 



tlanta, March 31. 
Nationwi issue of whether or 
not to charge government officials 
for time on the air came violently 
to the front, during a speech by 
Governor Eugene Talmadge on 
WSB, owned by his bitter enemy, 
the Atlanta Journal, Friday night 
(27). Talmadge lambasted the 
Journal and other newspapers 
roundly In his halfrhour address, 
which was on paid time ($200). He 
repeated his frequently hurled 
charges that the Journal, the 



Atlanta Constitution, the Augusta 
Chronicle and others in Georgia are 
'on the payroll of the 1 New Deal/ 

He said that these newspapers 
refused to print the true facts about 
the New Deal and about Taimadge's 
current financial control of state 
government, 

'This is the reason I am talking 
to you tonight over the radio and 
paying for it out of my own pocket,' 
he said. 

Then he shouted into the micro- 
continued on page 41) 




JIMS 8 * 

asKO 



cost* 



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.cat 



St** 



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OTHER NETWORK 
WORTHY PROGRAMS 
AVAILABLE FOR 
SPONSORSHIP 



KNICKERBOCKER BROADCASTING CO., Inc. 
WMCA BLDG.. 1497 Broadway at 53rd Street. NEW YORK 
DONALD FLAMM, President • BERTRAM LEBHAR, JR.. Dir. of Sales 



40 



VARIETY 



RADIO REPORTS 



Wednesday, April 1, 193^ 



KEN MURRAY, PHIL REGAN, 

RUSS MORGAN Orchestra 
With Oswald, Eve Arden 

Comedy, Music 
30 Mins. 

RINSO-LIFEBUOY 
Tuesday, 8:30 p. m. EST 
WABC; New York 

(Ruihmuff 4 Ryun) 
Ken Murray's half hour of com- 
edy did not develop on its first time 
out as a sockeroo humor session. 
But it was easy to take and it did 
suggest that the way is clear for ai 
stronger wallop on subsequent 
broadcasts. Murray has Eye Arden 
and Oswald (previously known as 
Sassafras and given the switch, at 
the last moment for one of those 
advertising agency .'reasons') to 
play up the comedy. Murray would 
probably be safer if he did more 
himself rather than relying on the 
stocge technique so extensively, 
Oswald, however, is okay. He has 
vocal mannerisms which register 
well on the loudspeaker. Miss Ar- 
den, too, handles her. lines excep- 
tionally well. No criticism of his 
assistants is implied by. suggesting 
that Murray strut himself a bit 
more. 

Murray has made the jump from 
the bokey vaudeville stage tom- 
foolery . to the limitation^ of radio 
comedy fairly well. As the comedy 
progressed it improved; Continuity 
pretty good most of the way. Longer 
and funnier might be a reliable 
motto, although that presumably 
means more time for Murray and 
his comics will cut down Morgan's 
music, which is suave melody- 
weaving, and. from PhH Regan's 
tenoring. also hotsy-totsy. Striking 
of the right balance between these 
elements is one of the show's prob- 
lems. Upon its solution: depends the 
chances of accelerating the tempo 
to reach standout .zip . and Impor- 
tance: 

Commercial copy is unobjection- 
able. Lifebuoy doesn't peep once 
about the nostril, salute stuff which 
previously was standard patter. 

Land. 



IRISH MINSTREL SHOW 

With Chuck and Ray, Three Jays, 

Irving Rose 
Songs, comedy, 
30 Mins. 

SLACK FURNITURE CO. 
Monday, 9:30 p. m. 
KWK, St. Louis 

A fast moving minstrel show pre- 
miered, itself Monday. (9) with - con- 
siderable gusto. Show emphasizes 
clever comedy chatter and smooth 
harmony of Chuck arid Ray. Back- 
ground music by Irving Rose and 
trio harmony by Three Jays. 

Program opens with glee club.. of 
20 voices and. closes the same way 
with the glee club doing one number 
enroute. Buck and wing dancer 
grabbed biggest gob of applause 
from live audience. ' Pace slowed 
down during one trio tune with slow 
swing but picked up and closed 
forte ending. Good entertainment 
and commercial plugs limited and. in 
taste. ' Sahu. 



BRIAN AHERNE AND PEGGY 

CONKLIN 
'The Londonderry. Air' 
Sketch 
10 Mins. 

FLEISCHMANN 
Thursday, 8 p.m. EST 
WEAF, New York 

(J. Walter Thompson) 
Two current Broadway shows got 
a plug in the introduction of this 
acting team on the Vallee show. 
Brian Aherne is In 'Saint Joan' and 
Peggy Conklin in 'Co-respondent 
Unknown,' both of which facts were 
duly recorded. 

For their brief radio stint they 
might have selected something 
better. In fact they couldn't have 
done any wOrse^ if picking blind- 
folded. 'The Londonderry Air' gave 
Aherne an opportunity to exercise 
his forte, a crisp Irish brogue that 
makes prose sound like so much 
lilting poetry, but it tended to make 
him silly instead of romantic. And 
Miss ConklTn's assignment, .wasn't 
even silly — it was absolutley nega- 
tive. 

"When Miss Conklin, in the last 
few seconds, decided to give up the 
comforts of a cozy home and the 
hand of. a good man to run away 
and hit 'the road' with a fiddle play- 
ing tramp, it. was nothing mote 
than the 'story' deserved. 

'The Londonderry Air,'' besides 
being the script's title, Was the 
name of the tune played by the 
tramp on his fiddle to captivate the 
girl When in . doubt about eloping, 
the girl asked the tramp to play it 
again. When . he mentioned the 
title it sounded like 'The London 
Derrlere,' Bige. 



FOLLOW-UP COMMENT 



i.lton Kaye is functioning In. the 
place of Jimmy Jemall . as. the in* 
quiring reporter for WOR's Na- 
tional Safety Bank man-onrthe- 
street broadcasts. Situation brings 
up a delicate situation of rights that 
Jemail, N. Y. Daily News veteran, is 
taking to the courts claiming that a 
program intimately, connected with 
himself in the promotional and pro- 
duction phases has been turned over 
to another. 

Meanwhile, Kaye's questioning is 
workmanlike.. On the timely subject 
of the closed shop, the queried citi- 
zens lined up about nine -to-phe for 
the closed shop. Among those but- 
tonholed in front of the Astor hotel 
was Dick Faber, actor — brother of 
Harry and iEarl Faber, vet vaude- 
villians. 



LITTLE RED SCHOOL HOUSE* 
Amateur Juveniles 
AIRY FAIRY CAKE FLOUR 
30 Mins. 
Sunday Aft. 
KSD, St. Louis 

Something decidedly out of the 
ordinary in the way of amateur en- 
tertainment is the 'Little Red School 
House in Golden Valley, Missouri,' 
to give the program its full and cor- 
rect billing. Show hit the air for 
the first tiihe Sunday and is lodged 
in good spot. Program is conducted 
by a character known as 'Professor' 
Beasley and the idea conveyed is 
that of a Sunday afternoon, gather- 
ing in the school house for enter- 
tainment of .the children's 'parents. 

Talent is amateur and appears to 
have been carefully selected and re- 
hearsed. 'Prof.' Beasley conducts 
the program in an agreeable coun- 
try school master style and the chil-. 
dreri respond readily to his leads. 
Radio audience votes , decide winner 
of each .program, and the winner of 
the first, series are then to compete 
on. two grand final shows, for all- 
expense trip to New York paid by 
Airy "Fairy Cake Flour and an audi- 
tion with NBC. This is the big plum 
Which the simon pures are reaching 
for. 

Show smooth for the most part 
and considering everything, the 
general effect of the school, house 
is admirably achieved. - Commercials 
are smooth and comparatively brief 
for a 30 minute, program. Sahu. 



'Rover's End/ by Author DeAnge- 
lis, ' was another of those inobtru- 
sive sustaining programs that often 
are worth ear-oil. Slipping quietly 
into the 10:30 p.m. groove: on. • the 
NBC blue loop, the story was not- 
ablfe for the excellence of its sound 
effects. Scene Of shipwrecked niarir 
ners manning lifeboats in a fog was 
uncanny in the illusion of reality 
achieved. It isn't too much to say 
that radio did a better job than mo- 
tion picture technique. 

While parts of the story could be 
criticized for weakness in clarity, 
the production created a perfect 
mood setting. Frances Moore,. Carl- 
ton Young, James. Mathews,' Joseph 
Latham, Richard Gordon, Charles 
Webster and Burford Hayden were 
among the players. 



Roy Shields gives out a quickie 
quarter hour of. "Encore Music," with 
such unusual items as Til See You 
in Cuba* and 'Mexicali Rose.' NBC 
Chicago maestro makes it enticing. 
Title is a misnomer. 




In the area of KGO, the population spends more 
money per capita than in any other section of the 
country. That's why this station, now on the Blue 
Network, is such an attractive buy for advertisers. 
It delivers listeners in a really rich market. 



KGO 



7,500 WATTS 

NBC Pacific Coqst Blue Network 

SAN FRANCISCO 



One of NBC's Managed and Operated Stations 



Pompeian's Promenade which airs 
on Tuesdays and Thursdays at 
12:16 p.m.. seems to have found the. 
spot where it's product message 
goes over best for day-time broad- 
cast. Since switching from late 4 
afternoon period, with the 'tea at 
Ritz' angle, response has been 
virtually tripled. 

Sponsors have eliminated big ar- 
ray of campaigns and giveaways to 
confine efforts to. one contest plug- 
ging pOwder, with . $100 in prize 
money and' 200 pairs of silk stock- 
ings each week. Sales chatter has 
been trimmed to minimum, with 
more stress on Ted Royal's orches- 
tra and Jerry Cooper's ballads. 



Victor Young prOved- himself a 
better maestro than a comedian 
while foiling with Jolson on. Shell 
Chateau last Saturday night, 
Jess Willard, the badminton champ 
(not the former fighter) was 
among the guesters and plugged 
the battledors and shuttlecock 
game by' stating some 6,000 Holly- 
woodians are addicted, to. it but , that 
New England is the hottest centre 
of this growing sport. Los Angeles 
Paramount got a plug for starting 
a Doc Joe Lee idea of sports' ex- 
hibitions on the stage. 



Melody Treasure Hunt ,(WOR, 
N. Y., Thursday nights) has im- 
proved but still continues as a 
sustainer. As a result, it still 
suffers -.from the fact that there are 
no prizes off ered the. tyro composers 
and lyricists. This lack of ; reward 
weakens the human appeal. 

Fifteen minutes is no£ sufficient 
time to give a case history of each 
amateur songwriter, which is also"? 
necessary for. human interest. With, 
an extension of running time and a 
plan devised for the. grading of the 
songs so that best compositions 
could be chosen, Melody Treasury 
Hunt might be worked into an 
appealing commercial possibility. 



Eno Crime Clues, after a long run 
of self-contained mysteries that un- 
fold completely in one stanza, last 
week (24) started working on a se- 
rial crime. .Two advantages in this 
arrangement: (1). love interest, can 
be inked more nrmly_ Into the yarn 
by Stewart Sterling,' author"? and 
(2) the plot can be shifted from city 
to city, thus working up local inter- 
est. 

First sample along this new tack 
showed up as strong as any ot the 
previous Crime Clues stuff, which 
has been grounded cm an amply 
solid foundation. Pace under the 
new arrangement is slightly eased 
off, but there's more detail to make 
up for the lack of hyper zip. Should 
work out okay. 



CARL SCHREIBER ORCHESTRA 

Dance. Music 

30 Mms. 

Sustaining 

WENR, Chicago 

Good, versatile musical organiza- 
tion with a sweet-swingy type ot 
delivery that sounds easy on the 
ours over the loudspeaker. Riding 
nightly from the Oriental Gardens 
in the loop, Schreiber manages 
nicely to satisfy the chop-suey de- 
vourers and the stay-at-homes. 

In a 30-minute sessioh Schreiber 
lit an extremely okay change of pace 
by shooting the ether with a series 
of pop music 'ranging throiigu 
■ | rhumbas, tangos, waltzes and fox 
' trolg, Gold, 4 



GENERAL ELECTRIC CONVEN- 
TION 

With Richard Bonelli. Gerard 
Swope, Dr. W. D. Coolldge, C. E. 
Wilson, P. B. Zimmerman, Revel- 
ers Quartet, GE Male Chorus, GE 
Women's Chorus, and Harold 
Levey's Orchestra 

60. Mins. 

GENERAL ELECTRIC 
Monday, 11 a.m. (Once Only) 
WEAF, New York 

(Maxon) 

As a world-wide broadcast of the 
GE convention designated to im- 
press public as well as trade, this 
one came dangerously, close to 
sounding , like a college graduation 
exercise, Pontifical intonations by 
GE bigwigs and glee club -singing 
might have fitted into the Btained 
glass atmosphere of the Slwash 
chajjel. Might also have impressed 
housewives busy with lunch: prepa- 
rations that GE is a. very sombre, 
reliable outfit. But there was nary 
a'whtsp of aggressiveness, nor the 
noisy optimism that sends salesmen 
on their rounds in a burst of emo- 
tion. •- 

Program paced as follows: 

Orchestral medley of 'Vagabond 
King' tunes; 6 mins. 

Gerard Swope speech; mins. 

Glee Club college medley ; 6 mins. 

Bonelli singing 'Road to Manda- 
lay'; 6 mins. 

C: E. Wilson speech; 5 mins. 

Girls glee club singing" 'Alone'; 5 
mins. 

Orchestra selection; 6 mins. 
Dr. W...D. Coolldge; ' 7 mins. 
Revelers quartet; x 4 mins. 
Orchestra selection ; 4 mins. 
Bonelli singing 'Through the 
Years'; 3 mins..' 
P. B. Zimmerman speech;. 4mlnS. 
Closing chorus. 

Lacking names familiar to the 
public, except Bonelli, this jjob. will 
ha,ve to. classify as below- par show- 
manship.', Above-mentioned time 
table likewise shows that the pacing 
in the forepart went along .at a 
pretty monotonous gait, though the 
latter half .showed some easing up 
from the sombre stride. 

Length of the stanza must have 
been a big net in which to scoop 'em 
up, but they probably wriggled out 
after listening a short tiitiei Edga. 

ETHEL COTTON 
Chatter 
15 Mins. 
Sustaining 

Saturdays, 9:30 a. m., 
WABCJSIew York 

Ethel Cotton's Saturday stint fits 
into a strip across the board called 
'Woman's Page,' which CBS offers 
as a femme magazine of the air with 
different speakers for different days. 
Her specialty is' to. chatter on im- 
provement in conversation— a topic 
on which she- has produced a book- 
and done considerable lecturing. 

Stuff is good, but the encum- 
brances of the lecture platform still 
cling to her mike work. She's just 
a little too unctuous. It's doubtful 
if Mrs. Guggenpreffer of the Bronx 
will ever be able to roll 'iridescent 
sunset' or 'luscious fruit' off her 
tongue, so there's no point in waxing 
overly hoity-toity, At 9:30 a. m. 
the. audience isn't iri evening clothes. 
Most of 'em probably haven't dis- 
entangled themselves from their 
curlers as yet. 

Aside from the necessity of sim- 
plification and a 'feel 1 for the masses, 
Miss Cotton does okay in her psy- 
chological approach. 

Successfully gets across the idea 
that using trite phrases is as corny 
as appearing, at the Astor in a dust- 
ing cap. Invoking the 'fear, com- 
plex' never seems. to fail (as witness 
Lifebuoy soap, Listerine, et al.)' and 
this knack .is Miss Cotton's forte. 
She controls It well. 

More seasoning will be an asset, 
and she will undoubtedly erase some 
of the weaknesses naturally. Voice 
is okay. Edga. 

THE THREE NOTES 
With Bud Olson, Joe Sobota 
Vocal Trio 
15 Mins. 

TRI-STATES THEATRES 
Wod.-Fri. 6:45 P. M. 
WOW, Omaha. 

Three lads, Harold Clizbe, Lee 
Gotch and Bob Krumenacher, under 
the. nom -de -ether of 'Three Notes,' 
have recently come into the radio 
spotlight via the WOW antennae. 
First as fill ins, later as sustainers, 
then as guest artists, and now oh 
their own commercial they are be- 
ing accepted as more than satisfac- 
tory local entertainment, 

Presentations are of the popular 
and light classical numbers • with 
sufficient variance in their selections 
to label them as something more 
than a crooning trio.. Vocalizing is 
enhanced by the backgrounds sup- 
plied by Bud Olson on the. piand 
and Joe Sobota on the strings. 

Ensemble, is agented and trained 
by Orville Renhe, Which explains, the 
Tri-States Theatres sponsorship, 
Renne being assistant manager of 
the Omaha theatre. Sponsorship has 
come, about, by the WOW new policy 
which thumbed down reciprocation 
between ether and screen. Tie-ups 
with radio being out, Tri-States has 
done the timely thing to grab off 
these singers who are growing in 
public favor and who were virtually 
nurtured under their own roofs. 
Renne has back of him consider-' 
able stage training and experience 
which is being put to good use in 
the staging of the Notes' programs. 
< Quin. 



YEHUDI MENUHIN 

With Erno Rape* Orchestra 

60 Mini. 

general Motors 

Sunday, 8 P.M. 
WEAF, New York 

( CampVell- Ewald) 
A performance. by the boy hero m 
the fiddle, Yehudi Menuhin; ij ner 
haps " a. good excuse fcr retain,,- 
that the. General Motors concert se 
ries over NBC steadily demon 
strates a capacity for showman" 
ship on the grand scale and sales 
inanship in the big. time big \Z 
slickness of 1936. Even the com 
mercial spiel is artistic, althoueii 
occasionally, as Sunday (29) is » ju 
too long, regardless of how InteiU, 
gently written and suavely read 

Menuhin, at 19, is taking a two. 
year hideout in California to re-aol 
pear at 21 as an adult soloist. Dra- 
matic element to the booking 0 n : 
General Motors was not its least 
value frbm a showmanship stand- 
point, although seeking stunts op 
publicity angles 'for a performer of 
Menuhln's calibre and f'lam{ni 
genius Is a bit like lily-glldln? 
Still it was something for G.M. to 
have the last touch on famous flesh 
Menuhin 'whipped his 'magic 
horsehair across those pulsating 
stripgs and made the music gush 
forth. Erho Rapee. on his part took 
the big orchestra, through a Strauss 
waltz,, a slice of Wagner and other 
items. Menuhin and Rapes to* 
gether make music that the. average 
radloite will appreciate. Land. ' 

'CITY DESK' 

With Alice Reinhart, James Meighan, 
Mark Smith, John McGovern, 
Edith Meiser, and Jimmy Me- 
Callion 

Serial drama 

30 mins. 

GOTTFRIED BAKING CO. 
Sunday, 0:30. p.. m. EST 
WJZ, New York 

(Lord & Thomas) 
Scripting on this, local New York 
serial (29) was: done by Edith 
Meiser, who has had a busy Beason 
this Winter* 'City Desk' does not 
promise to class among her better 
works. Its plot is starting out on 
such wobbly footing that no amount 
of production finesse could cover 
it up. 

Story concerns rivalry between 
reporters on two dallies. It's got a 
romance twist to it, . one of the duo 
being Alice Reinhart and the other 
James Meighan. They're both after 
an interview with an obscure scien* 
tlst who has invented a theory: thfit 
surpasses Einstein's. 1 
. Still more imagination Is required 
to gulp, down what follows. Rival 
reporters get on an airplane ^Ith 
the scientist without knowing it. He 
,deyelops. < a ; ca,se of German, measles 
and the 'reporters are quarantined 
with him^-still without knowing 
who he is. They finally catch onto 
things, however, and try to pry a 
scoop out- of him by sob-sister ruses, 
From this point the story will be 
continued in succeeding, install- 
ments. 

Production job weak during the 
first stanza. Sponsor is trying' to 
sell Golden Crust bread, of which 
there will be a iate city edition'— 
I. e., an extra delivery per day. 
Commercials not well written. Edga. 



BERNARD SOBOL 

Chatter 

15 Mins. 

METRO-GOLDWYN- MAYER 
Sundays, 5:15 p.m. EST 
WHN, New York 

Sobol's reminiscences about the 
great and near-great surrounding 
Flo Ziegf eld in his: heyday are part 
of an advance campaign for -The 
Great Ziegfeld' film. WHN Is owned 
by the Marcus Loew Booking 
Agency, an M-G-M subsidiary, and 
. thus is the logical outlet to carry oft 
this pic buildup. 

While Sobol's choice of material 
is okay,- he runs' into mike dlffl" 
culties and hasn't mastered the 
technique of scripting. Voice has ft 
tendency to sound high-pitched, and 
WHN's engineers aren't helping any 
to get it into a lower register, in 
his scripts he uses long direct quo* 
tatlons, a common visual tactic, but 
extremely confusing When appH e,i 
to an aural, medium.. It's hard tq 
figure out when Sobol is reading off 
his own stuff or when he's borrow- 
ing somebody else's lingo. 

Yarns that he spins about such 
figures as Fanny Brlce, W. C. Fields,., 
etc., have fan value, but right now 
they're not clothed right. Edga. 



MARJORIE MASON and 
LANNY GREY 
Swing Music, Songs 
15 Mins. 

TAPPEN JEWELRY 
Tues-Sat; 7:15 P.M. 
WHN, New York 

(Bess & Scliillin) .„„ 
An instance where the swine 
gets way out of control, and auo 
dives overboard. Both piano ana 
voice okay to start with, but wnen 
they endeavor to maintain a st ^ e 
swing pace for an oven 15 minui 
run. it*6 too much. . - 

Marjorle Mason docs the Bins 
ing, and it's mostly softly nioou 
lated in texture, but those 
vocal excursions into lo»-? e p^,i 0 
aren't pleasant to listen to. * W Y, 
sticks more in character. ,,u ^ er . 
frequently carried away 'also, r . 
sonalities as revealed in thoir casu_^ 
talking stanzas, ■ scorn nice, w' • 
wise it'a on the dull side. 



Wednesday, Apr il 1, 1936 



RADIO 



VARIETY 



il 



New York State 
Regionals Is Aim 
Of Hearst Flamm 



Hearst Badio, Inc., is trying to de- 
velop ft New York. State network; 
iy iWINS, New York, as the key 
station. Also interested in linking 
together an upstate group is Donald 
Flamm, operator of WMCA, New 
torifi which outlet is the hub of the 
filter-City Group. 

. ' Hearst organization disclosed its 
plans at a . recent meeting to which 
It invited WSYR, Syracuse; WABY, 
Albany; WNBY, Buffalo; WIBX, 
TJtlca, and WNBP, Blnghamton. It 
la understood that Hearst offered to 
toss in a bulletin service of the In- 
ternational News Service on a sus- 
taining basis as an inducement to 
an alliance. Tag that the Hearst 
outfit has picked out for the regional 
ittK is the Empire State Network. 

DUTCH GETTING PEEVED 

ik\k Shortwave Reprisals for Rou- 
- mania's Longwave Stati 



You Will, Willya 



Regiria, Sask., March 31. 

CHAB, Moose Jaw, was 
flooded with letters, telegrams, 
post cards and telephone calls 
when several announcements 
were made that church ser- 
vices on Sundays were to be 
discontinued in belief there wis 
little interest. 

Young staff received calling- 
downs from all over, being 
termed everything from 'pa- 
gans' to 'Communists.' One 
town of 4Q people sent in 38 
demands the services be con- 
tinued. They will be. 



KELLOGG CORNBELT INCIDENT PEPS 
SMALL STATIONS; SEE 'SALES STORY' 



The Hagiie, March 20. 
As Holland broadcasting is; still 
seriously affected . longwave 
(1876 metres) because of Rouman- 
ian, rtfttloh BOD (150,000 watts) on 
same wave, Holland is toying with 
idea of reprisals to spoil Roumanla's 
broadcasting on shortwave 366 
..(Bucharest). Holland refused to 
sign Luzerne-agreement which as- 
signed 1875 metre wave to. Rou- 
mania, though. Holland bad older 
rights.' 

• If controversy is not ended by 
compromise which satisfies 1 Holland 
and. its longwave continues to be 
.constantly , spoiled by BOD pro- 
grama^there is quite a chance that 
as a retaliation Holland will put 
into operation again shortwave 365. 
of Huizen only to play- havoc with 
Bucharest's. BhPrtwave. 



■ Ray Linton on Cleveland and De- 
•teoit trip. 



BUYING RADIO ORGAN 
INVOLVES PATRIOTISM 



The Hague, March 20. . 

Neutral AVRO -broadcaster, big- 
gest radio-association in Holland 
with total contributions by mem- 
bers yearly about $285,000 (at par)) 
is. building a new studio. 

Contributions come from native 
subscribers and on this account 
organ factories in Holland object 
against order for new studio-organ 
going to a foreign firm. They have 
sent a circular letter to the press 
in which they state that Dutch in- 
dustry is competent to build for 
AVRO whatever it wants and there- 
fore money should not leave the 
country. Would mean biggest 
organ-order ever placed in Holland. 

AVRO answers that drgarimakers 
had sent misleading report with 
reference to the order: order was 
originally placed with a Dutch 
firm) which however during time, 
when it was building the Organ 
went bankrupt; this meant heavy 
loss to AVRO and now this asso- 
ciation has called in an- English 
firm which will try to finish half 
completed instrument, 



Singing Salesman Moves 

Norfolk, Va., March 31. 

W. Travis Barnes, salesman and 
vocalist for WTAR, handed in his 
resignation Saturday' last to take 
three jobs in Baltimore. 

Chief occupation will be selling 
for large oil company. Others: 
church singer, radio. 



Denounces WSB 

(Continued from page 39) 
phone: 'Every other Governor in 
the United. States is granted free 
time over radio hook-ups in his 
own state whenever he requests. 
But not so in Georgia.- 

Station officials, on , the Atlanta 
Journal payroll, evidently were pre- 
pared for this statement. As soon 
as the Governor ended his speech 
they went into acti ,Anti-:New 
Deal speaker was signed off as usual 
by an announcer, who merely point- 
ed put that 'this is a paid political 
program.' Immediately Col. Lamb- 
di Kay, director pf WSB, took the 
air and announced that no less than 
seven times (count 'em) Governor 
Talrriadge' was given the facilities 
of. WSB; free of charge, during the 
one year 1935. 

Then, reading from a paper; he 
enumerated the seven occasions, 
giving times and places. He spoke 
without rancor, and stated he was 
merely making the announcement 
for the sake of. the record. 

Talmadge is expected to reply to 
this in an address, next week. He 
has announced he would be talking 
to the people of Georgia via radio 
every 10 days or so. He asked for 
contributions to help pay for these 
broadcasts. He announced Satur- 
day (28) that enough had been re- 
ceived already to pay for two more 
broadcasts over WSB. 

Col. Kay said Saturday that, 
as the Governor, of Georgia, Tal- 
madge could have time whenever lie 
wished, but as a political speaker, 
he would have to pay just like any- 
body else.' 



Use of Local Transmitters by Big National Adver- 
tisers Held Encouraged by N. W. Ayer Agency's 
Attitude 



WCAU Recaptures Show 

Philadelphia, March 31. 
Having cleared its board for the, 
series, WCAU takes back from WIP 
airing of the Curtis Institute of 
Music series this week. Originally 
had to pass it. to WIP to handle 
locally. 

It's CBS hoOk-up series weekly. 



Recent case of the so-called Corn- 
belt network (a re- broadcast" prin- 
ciple) which was formed to handle 
the Kellogg sponsorship of the Gene 
and Glenn program from WHO, Des 
Moines, has encouraged small sta- 
tions. Broadcasters in the less pop- 
ulous communities and with the 
limitations pf restricted wattage see 
in the Kellogg-COrnbelt affair a dis- 
position to recognize the purely local 
station as a worth -using part of 
broadcasting facilities. 

While this single event isn?t com- 
pletely responsible for the small 
stations reaching after national 
cash, Kellogg is Viewed by the trade 
as. having provided the little fellows 
with as fine a sales yarn as they've 
ever had. It came exactly at a time 
when increasing radio, approprla* 
tions and a more thorough , knowl- 
edge of the medium were- focusing 
attention on the 100-watt to 1,000-^ 
watt' stations. 

Significance of the Kellogg maneu- 
ver, from the viewpoint of the little 
station, is that the cereal giant 
bought a big station like WHO, Des 
Moines,, on the. one hand, and a little 
outlet like KMA, Shenandoah, on 
the other. WHO had advertised 
that its 50,000 watts would lay a 
coverage blanket over Iowa from 
every angle. Why then, the smaller 
fry now ask, did Kellogg also get 
KMA, whose area WHO claimed it 
could cover? 

Smalltimers are interpreting this 
as meaning that small stations are 
necessary to provide local penetra- 
tion in their communities, and that 
Without them no local job is really 
local. With an agency the size pf 
N. W. Ayer figuring in all. this, it's 
viewed as an ace precedent that will 
help procure the little fellows ad- 
mission in big agency sanctums. 



Chevrolet's use of both big an 
little stations for the past year 
doesn't loom as nearly so dramatic... 

Recently the little reps and the 
little stations have markedly spurted 
their, activity. Latter are, in many ■ 
places, buying new equipment. 
Among the reps, Wilson-Dalton 
have added Graham Robertson, 
once WLS's New York man, 
partner and are going station gun- 
ning. Ditto. Hibbard Ayer. Aerial 
Publicizing is trying to start , up 
numerous local webs. National 
Independent Broadcasters is also 
working with more fervor, though 
they haven't any accounts as yet. 

Looks like ,the whole thing will 
men that a good many many sta- 
tions heretofore without reps (main-? 
ly because the big boys refuse to 
take 'em) will now And . spokesmen, 
among the smaller reps; They're 
not going to do a land-office biz, 
and they know it. But the little 
reps can scrape up enough national 
trade for their stations to make.,, 
about $2,000 to $3,000 per month. By 
playing overhead close to the. table, 
they'll show a profit on this gross. 
With the topnotch rep crowd, three 
times that much biz is eaten up in 
overhead alone. 

There's also now a small reservoir 
of national accounts that, can be 
used to tide things over until the 
puddle gets- bigger. Includes 
Chevrolet, Olson Rug, Mantle. Lamp, 
Oyster. Shell Products, a couple of 
cigar accounts, and some drug firms. 
These accounts are known in the 
trade, as surefire for any class pf 
station, and contribute heavily to 
the little reps' gross. 



Malcolm Mecham, former K.SL* 
Salt Lake City Hawaiian lulabier, 
now free lance in Chicago. 




Wednesday, April 1, 1935 




F 




NBC and CBS Collaborate But WGN 




9m m* 





Sustaining Cafe Dance Pick-Ops 



Chicago, March 31. 

Another campaign to cut out over- 
plugs for the remote control dance- 
hall and nltery pick-up spots has 
been started by Sidney Strotz, pro- 
gram director for the National 
Broadcasting company here,, and he 
has managed to .convince.. Columbia 
that it should cooperate with NBC 
in the elimination of free commer- 
cial night band pick-ups. 

In the general jamboree among 
stations locally for pick-ups to fill 
up. the late evening hours the trans- 
mitters have been, promising the 
niteries the world, with a fence 
around it and have been devoting a 
huge portion of the air time in ex- 



• R E I ST • 

HIT/ OF THE HOUR 



HELD OVER INDEFINITELY! 

l'hat Is what the management 
of the Bismarck- Hotel in.,, 
Chicago, thinks of-. 

PHIL LEVANT 

And. His' Music 

Hear Him Feature r 
"IT'S GREAT TO BE IN 
LOVE AGAIN" . 
"THE WHEEL' OF THE 
WAGON IS BROKEN" 

"IT'S BEEN SO LONG" 

and the two sensational songs 
from "THE GREAT ZIEGFELD" 
"YOU" 

ana . 

"YOU NEVER LOOkED' 
SO BEAUTIFUL" 



LEp FEI/T. mc. 

. 1 6 2 9 " B r : o a d uj a y • N e "w Yq r k y 



tolling the swell personality of the 
nitery's owner, the quality of the 
foods, the looks of the hostesses 
and the easy, check. In fact, while 
the networks have a time percentage 
limit on the amount of commercial 
spiels on boughtrand-paid-for pro- 
grams, they forget ail about such 
restrictions on the sustaining dance 
remotes. 

Finally got too raw to digest and 
both NBC and CBS last week 
washed their faces and started clean 
with an outright restriction on re- 
motes in which only the name of the. 
place and the band may be' an- 
nounced. 

Strotz invited WGN, the Chicago 
Tribune station, to sit. in on the 
confab and also slice down on plugs, 
but WGN nixed the palaver and the 
suggestion, statirig that' they'd run 
their" transmitter as they saw fit. 
Thus, WGN will continue Its policy 
of going to town for the remotes, 
plugging the floor show along wltb 
everything else. WGN has always 
believed in giving the niteries and 
dariceries just a bit more " than, the 
rival transmitters, particularly when 
the. station was strictly on its own 
and unable to jrheet the NBC and 
CBS offer of coa'st-t'6-c6ast network 
coverage. 



Paid Admissions for 
Sponsored Amateurs 
Irks Film Theatre Men 




And His ORCHESTRA 

"ZIEGFELD FOLLIES OF 
THE AIR" 

' • 

Every Saturday— WABC— 8-9 P.M., ESI 
Columbia Network — Coast- to -Coast 
O 

LUCKY STRI 

"Your Hit Parade" 
WEAF— Wed., 10-11 IV M., EST 
NBC 
© 

4 STAR RATING FOR SOLID YEAR 




DODGE PROGRAM— APR. 4th 
"PESTHODSE" 
SL'NDAY NITE 
AT TEN 



Regina, Saslc., March 31. 

Amateurs continue popular in this 
area.. Col, Kemp's Amateur Kour 
over CHWC from the Trianon ball- 
room is now bankrolled by Chicago 
Photo Supply Co. Agents in every 
town in district being pepped up by 
photo co.'s agents to push show. 

Opening of roads after winter 
bringing plenty of talent in from 
country. Hour heard Saturdays a-6 
■p. m. drws aver age of 800 paid ad- 
missions. " This brought howl from 
some film theatres and a check-up 
from theatre inspector. 

Semi-adherence to theatre regu- 
lations permitted show . continuing 
from Trianon dance palace. 



Mormon Meet on CBS 



Salt Lake City, March 31. 

' Part of the proceedings of the 
106th annual general conference; of 
the Latter-day Saints (Mormoni) 
church will be aired over the entire 
CBS network, Earl J, Glade, man- 
aging director of KSL, said Mon- 
day (28);.. / 

A half-hour program, from 11 to 
11:30 a.m. (m.s.t.) April 5., will in- 
clude addresses by Heber J. Grant, 
president of the church and J. Reu- 
ben Clark, Jr.,. and' David McKay, 
counselors. 

. .A choir- of 10,000 voices will sing 
bhymns and the Mormon organ will 
be spotted. 

LDS church has around 750.000 
members scattered all oyer the 
world. 



Robert Hough and Latham Ovens 
are conducting a 'Saying It With 
Music' contest program on WFAS, 
White Plains,. N. Y. 



YOUR OLD FRIENDS 



THE O'NEILLS' 

now radio's most popular 
family brings you more 

[aughter Jears ano |-)eart-throbs 

Presented by Ivory Soap • 99 u , ioo °/ o pure 



LISTEN 3:45-4:00 P. M.— E. S, T. f WEAF 

IU NBC Network— Coast-to-Coast 

IN j? • Every Mon., Tues., Wed., Thurs., Fru 



Mgt. Ed Wolf, 1270 Sixth Ave., N.Y.C.— Dir. Bl ackman Advertising, Inc. 



'Darby' It Is 



Louisville, March 31. 
With"* Kentucky's premier 
racing event, the 62nd running 
of the Kentucky Derby at 
Churchill Downs, Louisville, . 
on May 2, the question arises: 
Which is correct, Derby or 
Darby? 

Credo : Harris, for 14 years 
manager of WHAS and native 
I£entucklan, says 'Darby' is 
correct, and has made this 
pronunciation a 'must' on his 
station. At his suggestion ace 
commentators have adopted the 
term, including Graham Mc- 
Namee, Ted H using and Clem 
McCarthy. 



KSL's All-Nighter 



Salt Lake City, March 31. 

KSL Saturday (28) aired its third 
all-night broadcast, feeding . an 
uninterrupted 42%-hour program. 
Earl J. Glade, KSL managing di- 
rector, said marathon airing was in 
response to batches of mail from 
Pacific Coast and Pacific Ocean 
island groups. 

At the same time 'KSL adds an- 
other full hour to its regular daily 
schedule, operating until 1 a.m. 
(m.s.t;) as . against Its previous mid- 
night sign-off time. 

Lennox .Murdoch, production man- 
ager, and Tommy Axelsen, public- 
ity director, arranged the. all-night- 
er. Four announcers were assigned, 
handling 'news broadcasts,- dance 
music arid features: 



Lohr Carries Out 1st Departmental 
Revision; All Services Together 



As part of his announced purpose 
of slashing red tape, co-ordinating 
and combining services and intro- 
ducing responsibility and short cuts, 
Lenox R. Lohr; new NBC president, 
has carried through his first de- 
partmental' rearrangement. He is,. 

establishing si. general service de-prelieyed of their former chores, 
partment under Walter Cf. Preston, 
Jr. which combines several former 
separately supervised departments 
into a single unit. 

Office management under Quinton 
Adams is one of the merged de- 
partments. Personnel was handled 
through this office before. Service 
unit, under John R. Carey is. an- 
other department joined. Guest 
tours, managed by Gordon Mills, 
Including tickets and touring staffs, 
is also in the combine, Office su- 



WHAS leases Theatre 

Louisville,- March 31. 
WHAS has taken over Drury 
Lane Theatre (formerly Walnut) for 
a series of Saturday night midnight 
barn dances. 

Talent will include Log Cabin 
Boys, Callahan Brothers. Cousin 
Emmy, Monk and Sam, and several 
other units from the station's roster 
of hillbilly entertainers. 



WLAC, NASHVILLE, ZOOMS 

J.T. Ward Station Out Under Sun— 
87% Renewals 



Nash-ulle, March 31. 
With 44% of the business quota 
for the year already written, WLAC, 
formerly o\yned by an. ; insurance 
company, promises to surpass all 
former years. Station - officials are 
chesty about a renewal average of 
87% on local" business. Station is 
now operated by J. T. Ward on his 
own. He's, former., president of 
N.A.B. 

, Contrary to precedent, January, 
February, and March, have been 
peak months and long-term sign- 
ups already in the files will carry 
the summer months. 

Five-minute programs are prov- 
ing a great success. Two furnitui'e' 
stores,, two laundries, bakery, men's 
furnishing shop, department store, 
bank, realty firm, two chiropractors, 
and optometrist already on. 



FCC's Washington Docket 



Grants and Applications 



Washington, March 31. 
Spring crop of license renewals last week was dished out by the broad- 
cast division of the Federal Communications Commission, with a few 
stations left on the anxious seat with temporary extensions. Commish 
also granted seve-ral daytime power jumps and threw out one new station 
application. 

Herald Publishing company, Denison, Tex., requesting new station 
to operate on 1200 kc. with 100 watts, was denied application for failure 
to file an appearance- and statement of facts in accordance witlv commish 
rules. . 

Bay juice-jumps were given WHA, Madison, Wis., which will change 
power from 2% to 5 kw, and YVHN", New York city, requesting 1 to 5 kw 
boost. Change of ' hours was granted W.FAM, South Bend, Ind., which 
has been sharing with WWAE, Hammond, Ind. Station will operate 
unlimited days, and share with WWAE nights only. 

The following license renewals were authorized by the commish : 
WMMN, Jefferson, W. Va.; WEBC, Superior, Wis.; KGGM, Albuquerque, 
N. Mex.; WHBI, Newark, N, J. (sharing with, WN W, Newark); WNEL, 
San Juan, P. R. ; WTNJ, Trenton, K J", (sharing with WCAM, Camden, 
and WCAP.-Asbury Park) ;-WTOG,- Savannah, Ga-.; WDB J, -Roanoke,- Va, 

Temporary renewal was given WAML, Laurel, Miss., transmitter for 
three months' period, while five months' lease on life was granted KFPY, 
Spokane,. Wash., and WSYR-WSYU, Syracuse, N. Y. Station WLBL, 
Stevens Point, Wis., also received renewal expiring Sept. 1. 

Stations ,KUJ. Walla Walla, Wash.; WJEJ, Hagerstown, Md„ and 
WATL, Atlanta, Ga., will stick close to the doghouse until commish. 
can take action on their pending renewal applications. 

Temporary Renewals 

Four other transmitters were granted renewals on a temporary basis 
only; pending commish action, with no dates set for expiration. They 
were. KGCU, Mandan, N. Dak.; KMA, Shenandoah, la.; KTFI, Twin Falls, 
Idaho, and KGBZ, York, Neb, 



pervlslon ufrder David B. Van 
Houten which handled mail, sten- 
cili mimeographing and sundry 
other chores, completes the various 
groups, which now operate under 
Preston, Jr.'s, ordei'. Changes went 
In effect last Monday (30). 
Both Adams and Carey have been 

. but 

as yet have not been assigned to 
any new duties. Van Houten and 
Edward M. Lowell, the latter for- 
merly assistant to Carey, are now 
staff assistants to Preston, Jr. 

Preston has been with NBC for 
oyer a year acting as assistant to 
vice-president and treasurer ])avi 
Rosenblum. 



Examiners' Reports 



Tussle over new station for gold-mine community of Fairbanks, Alaska, 
was partly won by John Stump, whose request for transmitter to operate 
on 1210 kc with 100 watts night, 250 watts days, was favorably recom- 
mended to the Communications Commission by Examiner George H. Hill. 

Pica of Edwin A. Kraft for station to operate on 950 kc with 250 watts, 
in the same location, was set aside by Hill because applicant is not a 
resident of Fairbanks and also because he owns a transmitter at Juneau, 
Alaska. Granting of the application of another qualified applicant for 
the operation of a station at Fairbanks would tend to distribute the radio 
broadcast facilities available to this area, Hill found in his conclusion. 

Proposed new station would, be owned and operated by. Fairbanks 
Broadcasting company, under an agreement whereby Stump would trans- 
fer his permit to the corporation, providing commish acts favorably in 
his behalf. Stump, a former U. S. Army Signal Corps radio, technician, 
will receive good-sized chunk uf slock in the corporation and be ap- 
pointed director, in addition to receiving a salary for operating the 
transmitter. 

Smallle for Cape May, N. J., was frowned on by Examiner John P. 
Bramhall, who argued that applicant must first put sufficient cash on 
the line for construction of proposed station. 

Business, ti'oubles of Alfred C. Matthews whose principal assets were 
shown to consist of notes and non-dividend paying stock, were chiefly 
responsible for Bramhall's recommended denial. Town oC Cape May, 
whose population dwindles to less than. 3,000 after the tourist season, 
could not be expected to support, a year-round transmitter, Bramhall 
decided and area is adequately serviced by outside stations. Matthews 
application was for 1420 kc with' 100 watts, specified hours. 



ROBBINS' CHATS 



Thnnlcs, Cri.Hforntn, for 

ORV1LLE KNAPP 

Ami Ills oreliestrn currentl.v ot the 
Hold WaldoVf- Astoria ami broad- ' 
casting. WO It. 

■ y'nil licive . given n.i (mother now 
muslcnl thrill, particularly wlicii 
this .great orgnrilmlon .plays: 
"LOST" 

"WELCOME STRANGER" 

•I'VE GOT A HEAVY DATE' 

"WOULD YOL" 

frojn .TeuneUe aincDonald's forth- 
coming' "Motro production, "Srin 
'Francisco," . Brown and FrceiTs 
greatest waltz. 



"I'M SHOOTING HIGn" 

"LOVELY LADY" 
"THE OLD OAK TREE" 
"ALONE" 



ROBBINS 

MUSIC CORPORATION 
'199 STYE NTH AVCNUL -NEW -YORK 



"New King of Syncopation" 

jimmie 

(HARLEM EXPRESS) 

lunceford 

AND HIS ORCHESTRA 

This Weelc (Mnroli 27) 
APOLLO, NEW YORK 



Direction: HAROLD F. OXLEY 
17 E. 49tli St. New York CUT 




G R AC I E 
BARRIE 

ITES SCANDALS" 

Sole Direction. HERMAN B ERNIE, 
1010 Broad wuy. New Vork / 



WALTER 




BronilcnutliiK with 
HELEN HAYEH — 
"THE SHOW BOAT" 
FRED ALLEN 
"BUCK ROGERS" 
"BOBBY BENSON" 
PALMOLIVE 
GUY l OMlURBO 1B 
AMERICAN SCHOOL OV l"R 
CBS— NBC 



\ 



« A D I O 



VARIETY 



43 



Jff§re and Where 



Hrfpld Trut, WXYZ commentator, 
^^^ftjloet tooth. in.awto crash, 

George Fople in aa director of the 
«jla Perkins' episoder for Procter & 
Gamble. 

Charles Scherrk Joins CBS pro- 
duction staff in. Chicago. 

Lennie Hayton is readying a 21- 
nlece outfit, including 17 musicians 
and four singers, for touring dates 
shortly. 

Bill Bivens, a n n ou n c e r with 
WJSV," Washington, moves into 
announcing berth at ; WFBC, Green- 
ville, N. C. 

Walter Folmer of WHEC, Roch- 
ester, dramatic staff to be assistant 
director of Cleveland exposition 
pageant 

•iVSftll. Street Broksrs, harmony 
dud; . have -changed the name of 
ielr act to the Dukes of the Ukes 
indt are auditioning' tomorrow 
PhurBday) for WHN, New York. 



' ' : WBT, Charlotte, has sign a lease 
i'ot expanded studio and business 
Rafters in the building' where It has 
3jp.e'tt located for many years, 

t,Qarn»tt Mark* Is back at.WMCA, 
BTe* York, after sick leave. Doing 
tibrei of Loft news broadcasts. 



^ James ClenengeiY new m. c. of 

iff MCA, New York, TliiJPan Alley 
birthday parties. 

Harold. CoUm«,n is. at KFAB, 
/IJ'ncoltL Formerly chief engineer 
WJJDy Chicago. 



... Harold p. Snell, has resigned as 
advertising manager for The Em- 
eryiBlrdrThayer Drygobds com- 
pany and. has joined, sales staff of 
WHB; Kansas City. 

Rodn*/ Lien, treasurer, Iowa 
Broadcbstjng System, Into Chicago 
on 'bUs'iriv.-s,' also Ed." Llnehan giv- 



ing NBC's continuity department a 
looks 

Bo Norrfs, director of music at 
WSOC, Charlotte, in a hospital for 
the past several weeks, is back :'t 
his post. 

Bob Snyder, engineer, new at 
KTUL, Tulsa, OklfL 

M. D. Smith, of WBRC, Birming- 
ham, who has been ill for several 
weeks is coming down to the office 
almost dally now. 



Paul- Raymer back at his home 
office In New York after a 10-day 
swing around the Midwest and 
South. 



Merwin C. Jones, recently with 
KOH, Reno, taking up duties, as 
mikeman and technician at KOOS, 
Marshfleld, Ore. 



Don Hay worth, new to announc- 
ing Btaff on WNEW, New York, 
coming from WBZ, BoBton. 

Paul Wilson moving from the 
Chicago- Paul Raymer office to the 
CBS-WBBM sales force on April 
20. ' 



Harold Bock started night school 
the same day he was taken in by 
Los Angeles Ad Club. 

Dick Wylie, former KHJ (Los 
Angeles) manager, opened an adver- 
tising agency there.. 



Adolphe Menjou and Verree Teas- 
dale set for Parties at Pickfalr 
April 21. 



Skeets orris back on WAVE, 
Louisville, after operation. 



Rosalind Dubin, how Mrs. P. M. 
Peterson, has returned to Bess & 
Schlllln, Inc., as assistant in the 
continuity department. 



... S. S. ,.KDYL, Salt Lake prexy, 
In Arizona on business. 



Dr. William J. Reynolds and Wil- 




CRITICS IGNORED, 
AS IS; RADIO MINISTER IN CABINET ? 



NEIL JOINS STANLEY HIGH 

Further changes in NBC press de- 
partment include William Neil who 
quits to join Stanley High's office in 
Washington, W. E. Kelley, is new to 
department, coming from Traris- 
radio press service. 

No successor as yet for post va^ 
cated last week by H. j. Devins, 
who's gone to Sterling Getchell of- 
fice in Detroit. 



Clark, Bickel Confer 

Cincinnati, March 31. 

William A. Clark, manager cf 
WCPO, is putting in this week at 
Sarasota, Fla., with Karl A. Bickel, 
prexy of the Continental Radio 
Corp., subsidiary of Scripps-Howard 
which operates WNOX, Knoxville, 
Tenn., in addition to the local sta- 
tion, 'Voice of the Cincinnati Post.' 

It's a biz -plez rendezvous. 



Harry Lang on Badio 

Harry Lang (Lang and Luise 
Squire) is set for three radio shows, 
Ripley, 'The O'Neills* f and 'Magic 
Voice.? 

His vaude and radio partner, Miss 
Squire, is also doing bits in several 
commercials, and the team as a unit 
is being, groomed for a spot of its 
own. 



WHN Program Sponsored 

■Early Bird*, series over WHN, 
New York, has been purchased by 
Grennan Bakeries for 62 weeks. It's 
on at 7:30 a.m. EST, Monday to 
Saturday with Charles Windsor and 
Ann Sedgewick handling the news 
chores. 

lianff-Metzger agency handles. 



Ham J. Jr. have asked permission to 
transfer license of WHBB, Selma, 
Alabama, to W. J. Reynolds, Jr., 
J. G. Hughes and J. A. Allen. 



Don Daley replaces Bob Wilbur as 
chief announcer at WCAX, Burling- 
ton, Vt. 



Dull Sundays Remains England's Gift to Continental 
Stations — 75% of English Sets Tune Foreign 
Programs on Sabbath 



London, March 22. 
Ullswater parliamentary commit- 
tee, which has been considering the 
future of the British Broadcasting 
Corporation, whose charter of in- 
corporation expires shortly, issued 
its findings yesterday. Generally 
speaking, it is 100% favorable to the 

existing corporation — despite the 
fact a number of. influential and 
well-informed circles considered 
they might , take strong exception 
to the way the red- taped radio boys 
have conducted themselves. 

Most important finding of the 
committee is that the B.B.C.'s char- 
ter, which expires Dec. 31, this year, 
and which gives it complete broad- 
casting monopoly In this country, 
Should be renewed, subject to minor 
and quite trivial alterations, for 10 
years. 

This is another way of saying 
that the state-supervised,, noncom- 
mercial radio, network of Britain 
will stand intact. 

Cabinet Membership 

Second suggestion Is that the 
board of B.B.C. governors, at pres- 
ent consisting of five members, 
should be increased to seven, it be- 
ing added that the corporation 
ought to have a definite represent- 
ative not only In the government, 
but. in the cabinet. This would in- 
volve the creation of a post on the 
lines of minister of broadcasting; 
not so called, probably, but emr 
bodying a watching B. B. C. spokes- 
man in Parliament. 

Generally reckoned, the post, if 
undertaken; Would be given to a 
parliamentarian in the House of 
Commons who already carries min- 
isterial rank. Name of Ramsay Mac- 



Donald has been suggested by one 
or two high up sources. 

Ullswater favors . the "creation of 
more regional stations, giving the 
country still keener local coverage; 

Corporation control over the B* 
B, C. staff— a point which has. been 
scathingly criticized in the past-^is 
to stop (assuming it could ever offi- 
cially be proved to have existed), In 
other words, according' to the find- 
ings of the committee, there should 
be no interference in the private 
side of the individual workers at 
Broadcasting House. "(It was open- 
ly alleged recently that one of the 
most successful men ever Employed 
by the B. B. .C. was given .the: gate 
because he " got involved in a court 
divorce case.) 

Some comment is made against 
the existing British Sunday radio 
programs — the Incredible dullness 
of which has - frequently been re- 
ferred to in VARUcrYi. It is argued 
that one of the two main nation- 
wide radio channels, covering half 
the whole .network, should concen- 
trate on much lighter stuff than It 
now gives. 

'At present, according to the J. 
Walter Thompson advertising 
agency estimates, 76% of the Eng- 
lish radio sets on Sunday tune in 
to continental stations which relay 
sponsored programs In English. 

Two facts can be drawn. 

Britain Is definitely clear of spon- 
sored radio for another 10 years. 

And Britain is .in for 10,* more 
-years- of Sabbatarian dullness, for 
the Reith : administration, ho matter, 
how firm the pressure brought 
against them, would never desert 
the psalm-singing minority which 
has so large a say in the doings of 
this old-world village. 



AS a matter of course, some advertisers never con- 
sider the individual use of WLW in their efforts 
to reach the maximum national radio audience. 

THEY DO NOT KNOW THE FACTS ABOUT 




As a matter of course, some advertisers always con- 
sider carefully the individual use of WLW in their 
efforts to reach the maximum national radio audience. 

THEY KNOW THE FACTS ABOUT WLW 



44 



VARIETY 



RAD I O 



Wednesday, April 1, 1935 



RADIO SHOWMANSHIP 

Stunts, Novelties, Tie-Ups 



Outstanding Stunts 



.Traffic Patrol Awards 
Socony Vacuum 
WKBW, Buffalo 



Pats and Raps for otori 

Buffalo.. 

WKBW hao tied a commercial 
program in with the general cam- 
paign for traffic safety. 

Starting April 7 a short-wave 
equipped car will patrol streets. Two 
spielers will describe courteous and 
careful acts by motorists and will 
give license number of car doing the 
good deed. Best deed each evening 
gets $10. 

Announcers also : will tell of traf- 



ALEXANDER 

G R AY 

"PERFORMANCE 
BY CHRYSLER" 

A CBS Super Air Show 
EVERY THURSDAY 
AT 8 P. M., EST— COAST-TO-COASr 
Per. Mflt., CBS ARTISTS BUREAU 



.4*1 



THERE IS ONLY ONE 




Booked Exclusively Through; 
WSM Artists .Service 
Nashville, Tennessee 





fie violations they observe, but -with- 
out license numbers. 

Socony Vacuum'Oil Corp, Is spon- 
sor. Account set by J. Sterling 
Getchell for' 13 weeks, G:45 to 7 
nightly except Saturday and Sun- 
day. Jack Gelzer and Clinton Buehl- 
man are announcers assigned. 



read Company's Kid Ti 

Baltimore. 
One of the most effective stunts 
ever staged by radio in this city, 
and perhaps the only one ever in- 
dorsed by influential people, is a 
safety club: under the sponsorship 
of Old . Home bread over WCBM. 
Bakery uses a five-minute spot 
each morning to give tots info for 
the day and warning 'em to be care- 
ful;, etc. Sponsor merely mentions 
self at end of stanza, and that's 
all the commercial there is. 

Neighborhoods are split up Into 
units to make forming of clubs 
easier, and the bakery delivery 
force hands out membership but- 
tons, cards, etc., but is not allowed 
to solicit biz on these visits. Dur- 
ing the rest of the. day spot an- 
nouncements are aired for the Club. 
If, for instance, a hit-and-run driver 
got away but license is known, 
the kids can keep their eyes peeled 
for the wanted numerals. Many 
other angles similarly worked In. 

From Its end, WCBM has put a 
former, school teacher to work oh 
the idea, and he's the 'commander' 
to whom the youngsters can come 
for advice, etc. WJhole idea em- 
ploys '& minimum of aggressive 
salesmanship and a maximum of 
showmanship. 

roduction Values In News 
Rochester, N. T. 
WHEC has sold two daily news 
broadcasts to Tydol beginning April 
1. - New twist will be. two voices, 
one to read the headlines, the other 
the news details. Evening broad- 
cast also will have typical citizen, 
banker or ditchdigger, ' as guest to 
comment on what he' considers most 
important news item given. 

Broadcasts with INS service will 
be at -8 a.ni. and 6 p.'rtu with. Harry 
LeBrun announcer in charge. 



(and her grocer and clerk won 
cash) fast few moments of network 
'Show Boat' were clipped and stu- 
dio presentation in honor of the 
occasion' aired. Norfolk Manager of 
General Foods Boyd made the in- 
troductions, which were followed by 
interviews with the winners. 

Good comment resulting caused 
the auto agency authorized to de- 
liver the car to buy time the next 
day. 

Horoscopes on Sidewalk 
Cedar Rapids. 
A new angle was injected into 
street broadcasts as Art Shepard 
asked the question on his 'open air 
forum'; 'Do you believe that your 
life is affected' by the sign of the 
zodiac under which you were born?' 
Bill Brown, as the mystic, told each 
person questioned just what their 
birth -date signified and they were 
asked If their lives had been' shaped 
along the lines the stars predicted. 

It was a matter of 45' minutes 
before the broadcasters could polite- 
ly leave the scene of the broadcast, 
since almost everyone about wanted 
their horoscope read. 



SUNDAY ..: 10 P.M 

TUESDAY ,......,,...;... 6/ P.M. 

WEDNESDAY...;. 5P.M. 

WABC— and Entire 
Columbia Network 1 

Exclusive Management . 
CBS ARTISTS BUREAU 
PerBonnl Munueement 
JULES AT.BERTI, 515 Madison Ave. 
New York City 




WCPO's Cooking School Tie-Ups 

Cincinnati. 
Cooking school of the air, hew 
locally, conducted by- the Soripps- 
Htfwarfl Post and its WCPO, for 
four days, with half^hour classes 
starting af 10c 30 a,m, Set-up in- 
cluded giveaways of> a" dozen elec- 
trical appliances aiid 48 . baskets of 
groceries, with a total retail value 
of $1,000, to winners of blurb con- 
test on. 'why 1 use a -certain prod- 
uct or deal with a particular firm' 
linked with the cookery course. 

Entry blanks for the prize con- 
test were published in the Post and 
had to be submitted two days be- 
fore opening broadcast. Judges were 
from an advertising agency. Better 
Business' Bureau and a Chamber 
of. Commerce executive. Major 
winners announced on final day and 
12 basket winners were made 
known daily..' 

Classe-u conducted by Mrs. Auch 
food, editor of-', the Post, whose cook 
book- was published in the paper on 
the third day of the school. Donors 
of prizes given courtesy mentions 
In Post and on_ the air and they 
also tied in with advertising in the 
paper and "with the station. 



Arid His ORCHESTRA 
lovVry hotel 

St, , Paul, Mi 



Dir., MosTo Corp'.' of America 
Fr. Mgr.. HERMAN nftitrtlB 



DOM NORMAN 

Chicago's Leading 

NEWSCASTER 

Williams Oil-O-Matic (32d Wk.) 
Tel. WHITEHALL 4450, CHICAGO 



Travelers' Radio Log 

Syracuse 
A good? will merchandising stunt 
at . WFRL is a card distributed to 
automobile owners through the Au : 
tbfndbije Club of Syracuse, listing 
stations In the northeaster part of 
the country giving the kilocycle and 
power listing of each. 

Card offers a convenience to Syra 
cuse automobile owners traveling 
and carries institutional plugs foi 
WFBL. 



ALEX HYDE 

musical director 

WflN new york 



Amateur Dramatic Tournament 

Detroit. 

In conjunction with tho Artisan 
Gqild, now attempting developmen 
of c.ohimuhity thfea^resi and amateur 
dramatics, WJBK here is conduct 
ing an amateur dramatic tourna 
ment. Actors of all ages arc eligible 
and judging" will be handled so 
groups in all age classes can par 
ticipate on equal terms. Photos, etc 
of entrants to be kept on file for 
Ui-e o£ all stations, etc. 



Local Tie- In on Prize Winner 
Norfolk. Va, 
Campbell Arhoux, g.m. of WTAR 
has a- penchant for flash air pub 
liclty. Latest stunt was a feather 
in the station's cap as well a-* the 
spunaorV, General Foods. Whe: 
Norfolk housewife. Mrs. H. C. Funk 
won the Log Cabin contest auto 



DEANE JANIS 

"CAMEL CARAVAN" 

EVERY TUESDAY-THURSDAY, 9-9:30 P.M., EST 
(WESTCOAST, 8:30-9 P.M., PST) 
WABC — C.B.S. IVrgonal Mfft.. N'lil.SON HESS 



New Business 



DAYTON, O. 

Vradclla Bros., refrigerators, rpot 
announcements. WHIO. < 

M: J. Breitenbach, 36 one-m.nute 
platters, thrice-a-week, until May 15. 
Through Brooke, Smith & French, : 
WHIO. 

Lowe Bros., paints, spot announce- 
ments. WHIO. 

Lykole'ne Dental Cream, two-a-day 
one-minute discs, five weekly until 
June 12. Through H- W, K«s'tor & 
Sons. WHIO. 

Bodn's Pills, 39 ono-minute discs, 
thrlce-a-weck. Through Street & 
Finney. WHIO. 

Magazine Repeating Razor Co., 35 
spot announcements, seven-a-week. 
Through J; M. Mathes. WHIO. 

Frigidaire Corp., nine spot an- 
nouncements, once-a-week. . Through 
Lord & Thomas. WHIO. 

Gem City Building & Loan 'Assn., 
13 quarter-hour, musicals, qne-a- 
week. WHIO. 



Contest For Secretaries 

Waterbury, Conn. 
Ed Fitzpatrick, manager of the 
Loew-Poli Theatre here, concocted a 
nice piece of showmanship which 
Incidentally netted WATR'a bit of 
coin, Occasioned by the 'Wife vs. 
Secretary' film showing at Fitz- 
patrlck's shop-. 

Post Business College was in- 
duced to buy a 15 minute stanza 
on the eve before opening of the pic, 
as well -as 10 buildup spot an- 
nouncements, to stage a 'secretary' 
contest. Teacher. dictated some pas- 
sages from the film's press book at 
120 per minute for three minutes. 
Best ; steno got a cup, and riinners- 
up were awarded ducats to the film. 
Some 549 competed showing how 
widely the thing had . been plugged 
in schools, etc. 

If They All Show Up 

Indianapolis. 
Probably for the first time in radio 
history the entire audience .of a 
radio program is invited to gather 
under one roof . Chuck Wagon So- 
ciable of the Victor Furniture Com- 
pany, is the daring. advertiser. 

Membership cards have been 
mailed out to over 1,500 families. All 
members . are invited to gather at 
the Sociable when the radio talent 
will entertain and ice cream, cake 
and coffee will be served, and mer- 
chandise prizes will bo distributed 
Leonard Soloman of the Victor wor- 
rying and wondering if all 1,500 
families respond what he is going 
to do with the mob. 



FORT WAYNE 

Eleanor Martin, Inc.; twice daily 
spots, for an indefinite period. 
Through Morenus Agency. WOWO. 

Kdmm <6 Schellinger,. five quarter 
hours weekly, renewal for. an indefi- 
nite period. Through Carter, Jones 
& Taylor. WOWO. < 

Dr. Caldwell, five times weekly, 
disk, renewal for an indefinite pe- 
riod. Through Cramer-Krasselt. 
WOWO. 

General Electric, twice weekly, 
disks. Through Maxon Advertising. 
WOWO. 

Bdrnsddll Refining, five minute 
spots, five times weekly, for 130 
times. Through Co-Operative Ad- 
vertising. WOWO. 

Indiana Bell Telephone, twice 
weekly spots. WOWO. 
, Pcndergast Candy Co,, Chicago, 
five times weekly, spots, for an In- 
definite . period. WOWO. , 
~ American Potash Co., time service, 
dally, for an indefinite period. 
WOWO. 

Sinok, bIx times weekly, weather 
reports, for a.n indefinite period. 
WOWO. ~ ~ 



Photo Morgue on the Cuff 

Syracuse. 
A tie-up with a local portrait 
photographer in Syracuse has been 
effected by WFBL. Photographer 
takes entire- staff and artist list 
without obligation to station or art 
ist. Station keeps record of best 
poses and. is able to order prints if 
and when needed. 

Photographer benflts in credit for 
pictures to newspapers of people in 
the public eye (and many of the 
artists and staff buy pictures per 
sonally), making it of both promo 
tlonal and monetary value to the 
photographer as well as convenience 
to the station. 



Specials at WRVA 

Richmond, Va. 
Two celebrations within a week 
recently staged by WRVA. One 
marked the ninth anniversary of the 
tri-weekly sacred 'Sunshine Hour 
conducted by Hollad Wilkinson 
Gues'ters were Lieutenant-Governor 
Price, and a 91-year-old Confederate 
veteran. 

Same week WRVA teamed up 
with the News-Leader to air the In 
ter-County Spelling Bee, with 18 
counties competing for loving cups 
and cash awards. 



Florida Flattered 

Miami, Fla, 
While President Roosevelt is on a 
fishing cruise near here,. WIOD 
(owned by Miami Daily News) is 
dedicating a daily 15 minute world 
news stanza to him. 

First one hit the ether. at 12:0 
noon. March 24 to the strains of 
'Anchors Aweigh,* and contained the 
following wish: 'for Franklin D 
Roosevelt, the angler, a full fish box' 
— and may not all the big ones get 
away.' Florida, of course, got a plug 
because 'we are flattered that bu 
beloved President should again 
choose these health-giving waters 
for his favorite recreation.' 



II Right, Show Us! 

Winnipeg. 

Putting their critics on the spot Is 
tho latest stunt of CKY, Winnipeg 
For lany years musical factions Of 
the town have been riding the gov 
ernment-owned station, claiming 
that the better class of amateur arid 
professional talent wasn't getting a 
decent hearing. 

CKY is now calling their bluff Jn 
rather unique manner. Each week 
two late afternoon half hour spo'i 
are turned over to the Men's Musical 
Club and the Women's Musical Club 
with each, organization given com 
plete control. 



LOS ANGELES 

Helm's Bakeries, five participations 
weekly in Housewives Protective 
League for five weeks. Placed 
through Martin Allen. KNX. 

Aetna Life Insurance, five partici- 
pations in Housewiye's Protective 
League. Placed through Glasser 
Advertising. KNX. 

Miss Savior's Chocolates, five par- 
ticipations weekly in Housewlve's 
Protective League for .two weeks, 
Placed through Doremus & Co; KNX. 

Roman Meal Company, five, par 
tlcipations weekly in Housewive's 
Protective League for 13 weeksi 
Placed through Milne & Co. KNX. 

Power Seal Co., one 16-minute po- 
litical talk and . one 15-minute tran^ 
scription weekly for one year. Placed 
through Jefferson Kaye Wood. KNX. 

Battelle Dwyer <£ Co. (invest 
ments),." three five-minute ' talks 
weekly for .one month. Placed 
through Elwood J. Robinson,. KNX. 

Reliance Mfg. Co. (shirts), one 15- 
mlnute program, Dude Rahch 
AVrahglers, weekly for .three months, 
Placed through Mitchell-Faust. KNX. 

Ironised Yeast, spots and five 
minute transcriptions dally for four 
weeks. Placed through Ruthrauff & 
Ryan, Inc. KNX. 



1C, 1936. Lelghton and . 
Agencyj Schenectadyv WGY. 

Slclncrs Department Store (BalU 
ston Spa., N. Y,) ( 18 one-m.nute an- 
nouncements to. May 1. Lsighto'n 
and Nelson Agency. WGY. 

San Springs Covp., 13 we'ck.s. mu- 
sical clock program, to June 30. 
Lelghton and Xelson Agency. Wgy! 

Standard Oil Co. of Ncic Jersey 
13-week renewal, to July 4. Mar- 
schalk and Pratt Agency. WGY. 

Walker Remedy .Co., 26 one-min- 
ute announcements, March 30 to 
May 28. Weston and Barnett, inc„ 
agency. W.GY. 

Ifash Motors, dally weather report, 
except' Sunday, Mare.lv 25 to June .2. 

Ailing Riibber Co., Schenectady, 
N. Y., two oriermlnute announce- 
ments. WGY. 

Allt'any Garage Co., Albany, N, Y., 
to April 7, 15-^mlnute mimical clock 
program. Burton A. Ousterhaut, AN 
bany, agency. WGY. 

McKesson and Roobins Co., one- 
minute dally announcements. WGY. 



J E R R Y 



POMPEIAN 

CREAM 

12:15 P.M< 
Tues. & Thurs. 



CBS 



KRUEGER 

BEER 

7:15 P.M. 
Tues. 4 Thurj. 




Mgt. CBS Artist ureau 



vta no 

0:30 P.M. EST 

WedneHdaya 
^COCA-COLA 



. est MT^m 
days JRV^^H 

mm 



EXCLUSIVE MANAGEMENT 
ROCKWELL-O KEEFE INC. 
WILLIAM MORRIS AGENCY 




E X C L U 3 1 V E MANAGEMENT 
ROCKWb'Ll. - O'KEEf-E INC. 



CINCINNATI 

Moskin's Clothes Store, 100-word 
announcements twice daily for 13 
weeks. WKRC. 

College Inn Food Products Co., Chi- 
cago, daily time signal of 50 words 
for eight weeks. Blackett-Sample- 
Hummert. WKRC. 

Cincinnati Bell Telephone Co., 25- 
word nighttime time signal for 13 
weeks. Japp-Orr, agency, local? 
WKRC. 

Wiggins Chemical Co., 26 lOQ-.wprd 
announcements on Woman's Hour 
programs. WKRC. 

Lever Bros., Boston, 2 5^ word time 
signal nightly for 26 weeks for Spry 
food shortening. Ruthrauff & Ryan, 
N. Y. 

Al Koch, real estate, sponsoring 
'Memory Lane,' e. t. half- hour pe- 
riods, Sunday noon for a year. 
WCKY. ' 



SCHENECTADY. N. Y. 

United Baking' Co. (Lady Betty 
Bread) time signals. Adirondack 
Advertising Agency. WGY. 

Myers Co., co-operative Market 
Basket program, to April 17. Agency, 
Lelghton and Nelson, Schenectady, 
N. Y. WGY. 

Richfield Oil Corp. (Air. Adventures 
of Jlmmie Allen), 62 times,, half- 
hour transcriptions, to June 6, 1936. 
Agency, Fletcher and Ellis, New 
York. WGY. 

A. L. Parsons and Son (Central 
Bridge, N. Y,) , 68 musical clock pro r 
grams, daily except Sunday, to May 




'EXCLUSIVE MANAGEMENT 
ROCKWELL - O' KEEFE INC. 



FREDDY MACK 

Conductor - nnd M.C. 

ROXY THEATRE 

"YOUNG IDEAS" 



EMERSON GILL 

A H N ,S ORCHESTRA 
EN ROUTE 



MCA Olrfeotlon 



EDDIE DO WL 1 H 6 ' S 

"ELGIN REVUE" 

With RAY DO OLE? 

Tues., 10:00 to 10:30 P.M. EST. NBC, Chicago- 



Wednesday, April .1, 1936 



A D I © 



VARIETY 



45 



Townsend Old Age Pension Radio Biz 
Snubbed as Congress Investigates 



Congressional investigation of the 
Tdwnsend old. age pension organi- 
zation has" already reflected itself 
.-in. commercial, broadcasting. Sev- 
eral major .outlets: which were on 
the verge of taking Townsend busi- 
ness have suddenly dropped the 
thing with an explanation that they 
would prefer to wait until the in- 
fluiry was over. In Townsend cir- 
cles it is charged, but without of- 
fering any factual basis, that this 
shift in interest had been influenced 
by word passed on from Washing- 

Townserid movement has a mem- 
bership campaign going on stations 
In New York, New England and 

•Cleveland; but the feeling in the 
Townsend organization is that 
these sources will* decline to renew 
contracts unless Townsend and his 

-confreres obtain a clean bill of 
health from the inquiry. What has 
caused . some of the stations now 
carrying Townsend programs to be- 
come jittery is the fact that the 

-movement's spokesmen are taking 
occasion during these, air interludes 
to comment on the special House 
committee's probe, pointing out 
that "the latter is merely a fishing 
expedition primarily primed to dis- 
credit , c the.. personalities behind the 
p]an> Instead of seeking to find the 
theory they advocate is economi- 
cally sound. 

v Tom 'Wallace, "Los Angeles agency 
iiiari, who has been in New York 



WFIL Adds 4 Accts. 

Philadelphia, March 31. 

Pour new sponsored shows joined 
WFIL's lineup last week, Valley 
Forge Memorial Estates (burial 
lots) signatured to coin 52-week run 
of 'Sunday- Players,' 30-minute plat- 
ter biblical dramas. Angle is that 
series Was 'brought up to date' by 
shifting sequence to have Lenten 
Bible stories aired while 'timely.' 
Station wangled pulpi announce- 
ments from more than 700 preach-, 
ers. Deal set by Cox & Tanz agency. 

Other three additions to WFIL 
list are 'Mrs. Wiggs of the Cabbage 
Patch,' 15-minute E. T. drama 
series* bankrolled for 13 weeks by 
Jad Salts; 'Tuneful Footnotes,' 15- 
miriuto, 3 -a- week, musical T. 
series paid for on 13-week sprint by 
Dr. Scholl's Shoe Store, and 'Eye 
Health Talk; taken for 13-week 
ride, 5-minutes, 3-a-week, by Speare 
Optical Co. 



Nina Paisley Gets Break 

Pittsburgh, March 31. 
Second local girl to get coast-to- 
coast break via CBS on Josephine 
Gibson-Lois Miller program spon- 
sored by Heinz is Nina Paisley. Gal 
singer, who came to Pittsburgh 
from a choir-directing job in Steu- 
benyille, O., just 1 a couple ..of weeks 
ago for a couple of radio spots here 
and landed a WLW and MBS con- 
tract, goes on the networks tomor- 
row morning (1). She begins her 
Mutual work via, WLW next Satur- 
day. 1 

Only other artist to get similar 
Heinz' break was Pescha Kegan, 
Pittsburgh pianist and protege of 
Paderewski. Miss Kegan also aired 
with Pittsburgh Symphony last 
Thursday night (26) over NBC. on 
Pittsburgh Plate Glass program. 



Expect Anti-Radio Fireworks in April 
At Publishers^ Annual Convention 



CFCY, Charlottetown (Prince Ed- 
ward Island), has taken .the sub- 
title of 'The Friendly Voice of the 
Maritimes.' 

the past several months placing 
spot program's for the Townsend 
organizations, left last Saturday 
(28) for the West Coast. He said 
that he expected to be gone six 
weeks. 



State groups nvViiluble sepa- 
rately* If desired: 

r WIND' ■■. . ,;». ., Gary 

•II I i roup:' 

\VJBI, •; Dccntur 

WCi-S , . ,Joliot 

WXAX ......... Springfield 

WHBF RokW Island 

WIT. st. Louis 



Wisconsin 
WIIBt 
WOaSlT 
KFIZ... 
WRJN . 
WCI.O 

WKBH 
WD.OY, 
WKBB 



Group: 

Green Bay 

Munltowdo. 

...... fond du Taw 

Kaclrio. 

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WKBO-WHP GO NAPLESS 



Harrisburg Stations Arduous Flood 
Assignments 



Feeling that the. convention' of 
the American Newspaper Publishers 
Association, skedded for April 20, 
will ueethe with controversial radio 
angles is growing in trade circles. 
Last year the lid was internally 
blown off the. pot when UP and INS 
went into sale of radio news, and 
this situation is due for a rehash, 
with the old guard still strongly 
anti- radio, 

Also this year two of the news- 
paper reps, Branham and Katz, will 
come to the proceedings with 
several radio stations on their 
hands. While this is no matter for 
the convention docket, it does 
presage a series of hotel-room con- 
fabs in which the reps will have to 




Harrisburg, Pa., March 31. 
WKBO and WHP staffs here 
barely. got to bed after tiring them- 
selves out on one flood, when an- 
other poured down the Susque- 
hanna valley. New catastrophe 
occupied pi-actically another week's 
time over both stations,, and with 
experience for guidance both out- 
lets put out greatly elaborated serv- 
ices. 

One of the stunts was to enlist a 
flying squadron of radio-equipped 
cars which cruised around, and en- 
gaged in relief work as directed by 
station broadcasts. Railroads also 
tied in to take doctors, nurses, etc. 
to communities, that could not be 
reached by motor. 

Another item was establishing of 
a 'missing persons' .bureau, aided 
by a department store which lent 
the station its clerical staff to keep 
tab on families that got separated. 
Estimated that 1,000 calls came in 
an hour. City and state officials 
sanctioned this work. 



Lynn Morrow to KDKA 

ittsburgh, March 31. 

Lynn Morrow, p.a. at KDKA for 
last three years and before that 
radio ed morning 'Post-Gazette,' 
has just been appointed sales pro- 
motion manager for station. It's 
a newly-created post on which 
Morrow has been working part- 
time, for several months. 

Replacing him as KDKA's ex- 
ploiteer Is Kay Barr, farmer news- 
paperman and last with 'Press.' 



Denman Arnold to KSTP 

St. Paul, March 31. 

Denman Arnold moves to KSTP, 
St. Paul as sales promotion man- 
ager this week. 

.He held similar post with WROK, 
Rockford, 111. 



appease that crowd which looks 
askance at dual affiliation. Once 
having scattered their soothing oil, 
Branham and Katz are then ex r 
pected to try a selling coup via 
which they can garner ome more 
publisher-owned stations for their 
rosters. 

Press- ureau 

In the press-radio rehash consid- 
erable i.nimosity is certain. UP. and 
INS will definitely stand four- 
square for continuance of news. sell- 
ing to broadcasters. Against them 
is a faction headed- by E; H. Harris 
of the Publishers' National Radio 
Committee which will lobby strongly 
for stopping news sales and but- 
tressing the weakened Press-Radio 
Bureau. Harris has twice stated 
that he. will broach a 'new plan' of 
which details are currently unre-. 
vealed. Fxpected, however, that this 
plan will be mainly an attempt at 
reviving the faltering Bureau's 
supremacy. 

Uucertaln to date is the position 
the webs will take when the bicker- 
ing gets started, or where the As- 
sociated Press fits in. By 'termis of 
its charter the AP cannot sell new3 
to radio, but. it certainly doesn't 
relish the plugging that UP and 
INS get with the .publio through re- 
tailing of their commodities over 
the air. 

Both of these uncertain parties 
know that a split on an important 
issue la in the wind, but will wait 
to see how wide it is before for- 
mulating their, opportunist's tactics. 



WGST's Baseball Deal 

Atlanta, March 31. 

Contract for the -play-by-play 
broadcasting of every out-of-town 
game of the Atlanta. Crackers, 
Southern League baseball club, has 
been signed by the Coca-Cola Com- 
pany, with headquarters here, with 
Station WGST, which also landed 
the games lagt season, 

John Fulton, who came from 
WTOC, Savannah, five months ago, 
drew the assignment. He handled 
sports at Savannah, but this is his 
first-sports job here. The games are 
relayed in detail by means of tele- 
graph line to studio. Broadcasting 
of home games is tabo here. 



Olsen Show from L. A. 

Dr. West's Celebrity Night series 
over WEAF on Saturday nights 
shifts to the Coast next week, where 
George Olsen's orchestra will be 
heard at the Ambassador hotel. 
Show has been emanating from 
Chicago. 

Joe Penner to guest on the hour, 
April 11. 



WNEW Curbs Hillbillies 

WNEW, New York, is down to 
one hill billy show, 'Happy Ranger/ 
on daily under sponsorship of Mich- 
ael's department store, Elizabeth, 
N. J. Orders are to keep this type 
of show off station unless sponsored. 

At one time station was flooded 
with hill billy stuff. 



Mask & Wig on WFIL 

Philadelphia, March 31. • 
For. second straight year, WFIL 
will have exclusive on University of 
Penn's Mask and Wig Club show. 
Session will click off : 30 minutes, 
with first half short waved from, 
lobby and backstage and latter por- 
tion consisting of initial, moments of 
show itself. 

Titled 'Red Rhumba,' production 
opt;ns April 13 at Forrest Theatre.: 
and tours after week here. As usual 
it's musical comedy, with chorines 
played by guys tryi to look like 
gals. 



Maxwell's Guest Stars 

Oucstei*' . policy Is now bfing 
patched onto the Maxwell House 
'Showboat' stanza, starting with to- 
morrow's (Thursday's) program. 
First invited spieler, will bo Floyd 
Gibbons, who's skedded to chatter 
on the thiopian war. 

Benton & Bowles have set no 
time longth for the continuance of 
this policy, and are picking their 
Invitees simply from wfek to \ve<vk. 
Next week's not yet set. 



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VARIETY 









The First Three Most Played of All Songs on 
Major Radio Stations, Week Ending Friday- 
March 27 

No. l-"Let Yourself Go" 

No. 2— "I'm Putting All My Eggs In One 
Basket" 

No. 3— "Let's Face the Music and Dance" 



The First Time Three Songs from Any One Mu- 
sical Picture Held No. I— No. 2— No. 3 Positions 



For the First Three Months of 1936 Greatest 
Number of Major Radio Performances 



For the First Time a Music Publishing Firm Con- 
sistently Breaks Its Own and All Records for Five 
Consecutive Weeks 



Thanks to the Writer, Irving Berlin, and 
Thanks to the Exploitation Staff 






799 Seventh Ave. New York HARRY LINK, G.P.M. 



Wednesday, April, 1, I93<5 




VARIETY 



47 



Whiting's Credit Limit Idea Ruled 
Out at ASCAPs Quiet Annual Meet 



Annual meeting of the American 
ttStfy of Cdmpbsers, Authors & 
Sabers Thursday (26) prbvea the 
Sat even* that the ASCAP mem- 
Sip has attended in years. 
S annual reports by the offl- 
wert> received without comment 
Seven George, Whiting, a source 
for fireworks on past occasions, took 
it Wither quietly when a resolution 
Shich' he had submitted to the 
board 0* directors was condemned 
aTcorttrary to the Society's by-laws. 

Whiting sought, through an 
amefaclmerit, to make it difficult for 
«n Jcfcestra leader or singer to 
cut <ift'On a song, which practice 
he*61alxned was now as rampant in 
"toe.'music publishing industry as 
eve n* before. His measure would 
httvi made it. impossible for more 
tWii Wo persons to get credit for 
a fine if the names on the title 
sheet 'included that of an orchestra 
leader: or radio songster. The credit 
could- Only go to the bandman or 
Itilke .artists and one othier person. 
1 : .\ Burkan's Pur6uader 

Vetoing of Whiting's amendment 
camje* after Nathan Burkan, 
ciety's chief counsel, read an opinion 
declaring that ASCAP had no right 
to : iuriail the number of writers 
seeking: credit for a song and that, 
aside from the Society's powers, the 
Jaw' gave the writer the right to 
defect. Jils own collaborator and as 
miiiy of these as he wished. With- 
out ijnticti argument Whiting was 
prevailed upon to withdraw his res- 
olution; 

. practically the entire meeting, 
outside Of the Whiting interlude, 
was' taken tip by speeches from. 
GdneJBuck and Burkan,- with the 
two loUtlining the fights that ASCAP 
has'liad to carry on along various 
fronts during the past six months, 
namelyj the -government's anti- 
trust I suit,, the. ASCAP freeze-out 
and- criminal proceedings in the 
S#tle?cfr Washington and the Duffy 
copyright bill: Burkan explained 
th^LC the Society's reps have been on 
thi 'firing line in Washington day 
and' bight constantly for weeks., 
Buck! and Burkan got in from 
waslvliigton just before the time 
set :f far the meeting and returned 
to^the Capital at midnight the samp 

4 




WALKS OUT 
CBS BAND 




agreement which NBC and Co- 
luftfoja recently made to refrain 
¥?jn\giving sustaining hookups to 
bjfa?. that were not directly af- 
nUMed with the respective networks 
Wevr ; up last week when NBC re- 
n«Wj- to pull its wire out of the 
Wjajdorf- Astoria, New York, NBC 
'getting mixed, up in any re- 

SW? ° f trade com Pllcations, and 
"iqldn't want to antagonize the 
^idorf management. 
t JTpdc!rstanding worked out be- 
^een.the webs had been that they 
would M ot give their sustaining fa- 
=TOs to any spot where the band 
. npt bo6kl "& through the nct- 
tht i S * : f rtists se rvice or not paying 
J»! latter a commission. Largely 
Si'" 01 "* the move was the al- 
»ance which the Music Corp. of 

Whi<5h that so ^"-ce gets an 
2« I au , stainin g dansapation from 
Units booked through MCA. 

it ? n l^? d , that NBC dld talce o« 

xvas r,™ 2 ns * schedul e last week 
Sin, ? Bestor,s ' which had been 
K£l^° m the ^ount Royal hotel, 
^ntieai. Bestor is MCA-booked. 

Guy Maier Upped 

Stat. ,i Detroit, March 31. 
mo 25 d n Ct0V ° f Wt>A ^clans' 
Wwaw r past 8fev< * al months, 
•ast W( Jl ° Ann A ibor wa# earned 
1 eitor 2 J* , assi! *a*t ■ Federal di- 
«>on o f T mus . ic P ro >-ct s . iziar Solo- 

rp «Cl post! UlS WU1 Uke w «? his 

ni S er pi-oW ( b °, !n ° harffe ' o£ WPA 
8, «. MiK«? S I,linoIs '. Wiscon- 
^Xota W ' Xprth Dak0U - 'Sottth 



Del Regis Settles Contract 
Suit with WCAU-KYW 

, March 31. 
Suit of Universal Artist Bureau. 
WCAU-KYW affiliate, charging 
breach of contr by Del Regis 
orchestra, has been settled out of 
court. 

Understood band has signed with 
Freddie Martin, latter to split com- 
missions 50-50 with UAB 

CMTEVENBOW 





IN CHICAGO 



Chicago, March 31. 
James C.. PetrUlo, czar of the 
Musicians Union,, has ordered but 
every kind of . .'guest' and extra ap- 
pearance for. members, even if the 
guesting is only a matter of taking 
a. bow. Band leaders have been ad- 
vised that they cannot even get on 
their feet at cafes and, niteries at 
which they are> not* regdlariy em- 
ployed. Leaders have become so 
frightened at this, dictating that they 
are going right home after their jobs 
instead of visiting other cafes as 
paying customers for fear that this 
relaxation may be misconstrued by 
union snoopers. 

There was- the case of a cafe 
singer" who was . asked to guest at 
another nitery. Singer needed her 
own pianist, and he was fined $26.50 
in advance of the guest appearance 
and then told, not to play the guest 
show. 

Entire group of artists have . be- 
come puppets of PetrUlo with .their 
talent becoming merely a matter of 
time-work. 



SIMON VAN L1ER HERE 
LOOKING FOR WRITERS 



Simon Van Lier, gen. mgr. of the 
music publishing division of Keith' 
Prowse & Co. of London, arrived in 
New York last week with the prim- 
ary purpose of- contracting a couple 
wrfters to do a musical for British 
International Pictures. He plans to 
said back Saturday (4). 

Film involved is 'The Star in the 
Circus', over whose original rights 
there is pending a suit against Billy- 
Rose. Allan Bart, who produced 
'Circus' on the other side, charges 
that 'Jumbo' is an infringement. 

Van Lier has provided the writers 
and published the score of 14 BIP 
musicals during the past year. While 
on this side he will also tie up the 
British rights to some recent pop 
tunes. 

Sheet music .business in England, 
avers Van Lier, continues to be on 
the downbeat, and as lor phono- 
graph records, the British market 
has dropped to "25 per cent of what 
it was just three years ago. Dual 
condition he attributes to the rapid 
expansion in radio set installations. 

British postal authorities are now 
collecting taxes on 6,000.000 loud- 
speakers. On the last contract the 
British Performing Rights Society 
made with the government the an- 
nual payment of $500,000 for broad- 
cast musical rights was based on 
4,500,000 sets. This agreement, ex- 
pires at the. end of 1936. When it 
comes to negotiating a new deal 
With the government the BPRS, says 
Van Lier, will propose that the an- 
nual royalty be upped to 230,000 
pounds. 



Most Played on Air 

To familiarize the trade with 
the tunes moat on the air arou.id 
Xeio York, the following is the 
listing of, the songs most played 
on the cross-couiitrp networks 
last. week, in relative standing, 
according to the approximate 
number of combined plugs on 
WEAF, WJZ. and WABQ. 

Let Yourself Go 

All My Eggs in One Basket 

Lost 

Let's Face the Musi 

It's Been So Long 

Goody Goody 

Lovely Lady 

Touch of Your Lips 

You Started; Me Dreami 

Lights Out 

Gonna' Write 

West Wind 

It's Great to Be in Love 
YoUrs'Truly Is Truly Yours 
Melody from the Sky 
What's Name of That Song 
I'm Shootin' High 
Beautiful Lady in Blue 
All My Life 
Please Believe Me 
Wake Up. and Si 
No Greater- Love 
Alone 

Eeny Meeny Miriy o 
Knick Knacks on the Mantle 



88 Publishing Firms Affected in 
Arrangers-Copyists' Walkout; 802 
Demands Immediate Action on Scale 




SUE WB OVER 
ASCAP TIFF 



CLAUDE IAPHAM RETURNS 

Claude Lapham returned to 1 his , 
country from England Friday (21) I 
after an absence of eight months. J 
While on the other side he recorded 
and arranged for H.M.V. Works 
Will he released by Victor in Amer- 
ica this month. 

Due for simultaneously relense In 
England and the U. S. is his book. 
'Scoring for .Modern Dan re Bitnrts.' 

Lapham figures on .remaining in j 
America for the rest of this year. * 



Warner Bros, ictures, Inc., seven 
music publishing houses controlled 
by the company, and 22 officers and 
directors of the various companies, 
were named in a suit for an ac- 
counting filed in "3M. T. supreme 
court Thursday (26) by two stock- 
holders of the film company. The 
plaintiffs are Morris and Emelia 
Sharof, of Roxbury, Mass., who 
h ve held Warner stock since 1925. 
in their filing papers they seek ah 
Injunction to restrain the officers 
from 'continuing to waste and mis 
apply the assets of the film com 
pany in connection with the music 
concerns. They also ask the court 
to order the rer-oval of the three 
Warners front control and also those 
who are the bosses of the music 
publishing set-rup known as the 
Music Publishers' Holding Corp. 

The complaint declares that 
'wastefulness' oh the part of Harry 
M., Albert and .Jack Warner and 
Herman Starr, Edwin Morris and 
Max Dreyfus, the latter three con- 
nected with the music end of WB, 
is shown by the price Warners 
paid for control of the publishing 
houses. It is also alleged that War- 
ner stockholders lost the greater 
share of approximately $400,000 a. 
year income when the seven com- 
panies disassociated themselves 
with ASCAP. 

The announcement of their with- 
drawal from membership in ASCAP 
last December, the complaint al- 
leges, resulted in the discontinuance 
of the firm's songs on the air and 
consequent 'decline in publicity for 
the pictures in which the songs are 
used. 

The Sharof s want the Court to di- 
rect the individuals named in the 
complaint to account for 'all. secret 
assets and profits made by Warner 
Bios., either directly or indirectly" 
and particularly ask for all drV ,: l:- 
concerning tire taking over of the 
music companies which, it is alleged 
involved a sum between $8,— $10,- 
r>00.000. 

The plaintiff's contend that de- 
spite the fact that ASCAP had Just 
signed a lucrative contract for five 
years with the National and Col- 
umbia broadcasting systems under 
which the seven companies were to 
receive a large percentage of profits, 
the Warners and the three control- 
ling heads of the music combine 
severed ronnertion with ASCAP. 

The plaintiffs have started the 
suit on their own behalf but expect 
many .others to join them In the ac- 
tion. Among the 22 Individual* 
named are the 'executors of the will- 
of thp late Moe Mark," the papers 
Indicate. 



BLACKSTONE CLOSES ROOM 

Chicago, March 31. 

Al Kavelin orchestra and show 
rinse :.t Hip Mayfair Ttoom of the 
Blnfkstone hotel April 25. 

iVit^ry will go dark until the .fall, 



Officials of the ' New York mu- 
sicians union gave' 'intimation yes- 
terday afternoon. ; (Tuesday) that 
they were agreeable to. calling -off 
the strike of arrangers, copyists and 
proofreaders if the publishers would 
enter into immediate negotiations 
for a new wage scale. Local 802 at' 
a late hour in the day extended the 
scope of the strike by adding to the 
list of picketed publishers 56 firms 
which are not members of the Mu- 
sic Publishers Protective Associa- 
tion, making a total of 88 firms af- 
fected. 

In a morning meeting band lead- 
ers were instructed by union offi- 
cials as to how they were to con- 
duct themselves during the strike. 
They were told not to enter the 
premises of any publishing house 
which was under strike taboo, or to 
deal with any person representing 
such firms. It was reported that 
the bandmen Avere. also instructed 
not to play the music published by 
three firms whose officers union, of- 
ficials had singled out as leaders of 
the publisher forces. Bobbins, Ber- 
lin's and Shapiro-Bernstein were so 
mentioned'. 

' MPPA had, in a letter to the 
union, asked that the publishers be 
given until. April 16 to get together 
oh adjudication of the wage scale 
and conditions. In its answer the 
union averred that the MPPA's 
committee had been carrying on .ne- 
gotiations since Jan. 7 and that the 
arrangers and others concerned 
would not wait, 

3 Publishers Sign 
By yesterday noon (Tuesday), 
the union announced, three pub- 
lishers had signed individual agree- 
ments. There were Miller - Music 
Company* Miller- Schuster, and Irv- 
ing Mills, representing Exclu- 
sive Publications, Inc., and Mill- 
son's Music Publishing Corp. By 
his act Mills put his brother. Jack 
Mills of Mills Music, Inc., in an em- 
barrassing position. Latter was 
among the publishers who, at a 
meeting of the Music Publishers 
Protective Association Monday (30), 
pledged themselves to' stick together 
and abide by any decision made by 
the MPPA's union committee 
Irving Mills, who is also interested 
in Mills Music, Inc., had, "it is uh 7 
derstoodi yielded to the union as 
a protection for his band and re 
cording enterprises. Neither of ihis 
publishing firms has a staff ar 
ranger. 

In add!;ion to arrangers, copyists 
and r "oof readers the union called 
out piano players employed by the 
publishers. In the picketing which 
started in front of publishers' 
quarters the walkout was joined by 
members of the autographers union. 

Several publishers declared that 
If the strike persisted through the 
week they would move to have their 
arranging done by non-union men 
or send the work to Chicago. It is 
not known whether James C. 
Petrillo, head of the Chicago mu- 
sicians local, will object to such an 
arrangement. 

Assertion made by Jacob Rosen- 
berg, secretary of 802, was that the 
publishers forced the strike on 
themselves' by siding with the dila- 
tory tactics of their own negotiating 
committee.. Latter committee's an- 
swer to this was that, the .Industry, 
had for weeks and still is deeply 
engagc-d in fighting passage of the 
Duffy copyright bill and that there 
had been little time for its members 
to devote to a discussion of the 
union's demands; Principal among 
the local's demands are a minimum 
weekly wage of $75 for arrangers 
and proofreaders, $50 for copyrepd- 
ers, and $100 for supervisors; a 35- 
hour week, and a basic price list for 
men doing piece work. 

Publishers aver that the imposi- 
tion of these conditions would jack 
up their operating expenses to a 
prohibitive level. Through John G. 
Paine, MPPA chairman, the pub- 
lishers Monday night addressed a 
letter to Rosenberg advising him 
that they were still willing to hegor 
tlate a new wage scale and : urging 
that the strike be called off' in the 
meanwhile. 

MPPA. Committee 

MPPA committee which has been 
negotiating with the union Consists 
I of Haul Bernstein, chairman; Jack 
! Brrgman, Lester Santly, Walter 
1 Dou.fdas, Lew Diamond and Edward 
i B. Marks. At the last mooting with 



the • union group Bornstein pleaded 
that the publishing Industry was In 
no condition tp meet the demands 
of the union and. he went as far:aa 
to invite the union officials to exam- 
ine the books of Irving Berlin, Iric, 
of which he is v.p.. as proof of his 
assertion that his company: has not 
and is, not operating at, tt profit- 
Other publishers are opposing Local 
802's requirements along a different 
front. Latter coterie contend that 
theirs is a highly specialized bubi;-.; 
ness and that the unionization 
their organizations would seriously 
impede individual methods of ope- 
rations. Of the 600 arrangers, copy- 
ists and proofreaders who are mem- 
bers of Local 802, only 60 have reg- 
ular employment in the publishing, 
industry. . • 

The music publishers see' some, 
optimism In the arrangers' strike! in. 
the hope It will force the networks, 
and other large users of musfc into; 
doing what the pubs have long felt 
to be their province— paying for tlrtd 
maintaining staffs of special arrari- 
gers for vocalists and instrument- 
alists over the radio stations, 'the 
publishers • would like to dispense 
with any obligations of catering' to" 
the whims of artists. Pubs have 
even under consideration a proposal 
to exercise their rights under the; 
copyright law and charge so much 
a page for. the privilege of making; 
a special arrangement. 



AM Predicts 
Less Than 300 
igihle Agents 




Through the nationwide investiga- 
tion of band bookers which it re-- 
cently launched, . the "American 
Federation of Musicians expects to 
reduce the agents' eligibility list to 
less than 300 offices. International 
union has eight men on the road jin- 
quirlng into the standing and opera- 
tions of some 2,000 band agents whor 
have e'.ther applied for or received 
licenses from the orgahization. • 

In the few months that the AFM 
license"- have been in effect over SO 
have be m revoke 1 and the Inter- 
nationa 1 oncers figure that cancella- 
tions will be issued by the scord as 
the rep ■ - -s of the field investiga fors 
poi • in. AFM probers are under; in- 
struction to look into the financial 
status of iill those who lay claim to 
being band bookers, to find out from 
local vnions what difficulties they 
have 'jcen In and to make Inquiry. as 
to what inside 1 .-siness affiliations 
the booker may have with dance 
prpmo 1 ers or the operators of dine 
and dance spots. 

Thro - <?h the process of elimina- 
tion the International hopes to clear 
the ' uslnoss of speculators and fly- 
by-nlght< s. Also to suppress tho. 
practice of a band buyer assigril.-.: 
a relative or employee to act as a 
go-bet w" on so "th: the - former jcart 
et the com- 'sslbn. AFM is par- 
ticularly Interested in getting out of 
the way those bookers in the sticks 
who havt induced i«ame bands to 
come into their territories, only to 
find that what had been described as 
contract ''ates were something that 
the local bookers had hoped . to. sell 
once the band .was on the spot. By 
suppressing this speculative method 
the International hopes to cut down 
the number of stran.dings. 



i 



A. C. Pier's Big Bands 

Atlantic City, March 31> 
The Steel Pier Is preparing for Its 

first big weekend Blnce New Year's 
with Buddy Rogers band booked as 
the stage show attraction on Palm 
Sunday. 

The following Easter weekend will 
bring Jan Oai'bcr and his radio 
musicians to the Pier. In addition 
the bill Includes Major Bowes Ama- 
teurs oi tour both Saturday and 
Easter Sunday. 



48 



VARIETY 



tillSIC-NITE CLUBS 



Wednesday, April 1, 1935 



ASCAP Income in 1934-1935 



Gross income 1935 , ,$4,506;829 

Gross income 1934...... 3,375,930 

Administration costs. 1936 » 895,829 

Administration costs 1934. 768,155 

Net. income 1935 ... 3,609,999 

Net income 1934... .............. 2,607,774 

Foreign ' royalties sent abroad 1935 361,019 

Foreign royalties sent abroad 1934 • 143,491 

Net (less foreign disbursements) 19$5... .. '3,262,666 

Net (less foreign disbursements) 1934 2,614,850 

Disbursements, for relief 1935...,.............,..........: 18,446 

Disbursements for relief 1034.......... 9,899 

No. of ASCAP- licensees 1935. .. 23,137 

No, of ASCAP licensees 1934.............................. 20,733 





Personals 

Tommy Dorsey opens at the Hotel 
Lincoln, N. Y., April 1, with 
modest. 4 Maxie Kamlnsky ride 
trumpet and Sid Stonebiirn on the 
black-stick, 'Dave Tough on drums. 
. , r Wingy Iffannone going society at 
the Stork Club; playing from 6 to 7 
daily- for the cocktail hours,.., 
Decca has -waxed some hot harp 
discs, with - Caspar Keardon the 
angel. Reardori is a fine legitimate 
musician. .. .Ella Fritgerald vocal- 
ises oh the new Teddy Wilson 
platters with a pick-up combo In- 
cluding Jerry Blake on alto, Frankie 
Newton, trumpet, and .Benny Mor- 
ton on trombone... .keep an eye 
on Bobby Mayhew, trumpeting 
with. Charles Dornberger at the 





FLASHES 



Top Tones From 
The PJckford-Lasky Production 
"One Rainy Afternoon" 



"One Rainy Afternoon" 
"Secret Rendezvous" 



Climbing to the Topt 

"All My Life" 
"Green Fields and 
Bluebirds" 
"Laughing Irish Eyes" 



SAM FOX 

PUBLISHING COMPANY 

1350 SIXTH AVENUE 
RCft GUILOING , RADIO CITY' 
NEW YORK 



NEW NOVELTIES 

From Shirley Temple's 
Next Fox Picture -■ - 
"CAPTAIN JANUARY" 



"The Right Somebody 
' to Love" 
"At the Codfish Ball" 
" Early Bir d" 

Hit Tune from the Fox Picture 
"Son* nnd Dance Man" . 
*XOU'RE MY FAVORITE ONE' 



f MOVIETONE 
MUSIC CORPORATION 

Sam fox publishing CO .Soich'^nu 

1250 SIXTH AVENUE 

rca ft jiubf'ic f-oi6 '. T','1 
NEW YORK 



Paradise, N. ....Louis Garcia 
cutting swing discs for Bluebird. . . , 
Jimmy Lunceford, at the Apollo, 
Harlem, played an arrangement for 
reeds of Trumbauer's old chorus on 
'Singin' the Blues'. .Correction; 
Gordon. Griffin is with CBS, 

On the Air 

Airing 'Stomping at the Savoy' 
a few minutes after Benny Good- 
man's version of same, Isham Jones 
made -a good showing, with trom- 
bone and clarinet plenty okay and 
Howard Smith's key-work tops: . .. 
Vincent Travers unleashed a line 
trumpeter on his crisp rendition of 
'Christopher 'Columbus'. ...Caaa 
LoK.a'u clarinetist, Clarf-ice Hutch- 
inrider, did a Benny Goodman on 'I 
Never Knew'.... Rudy Vallee let go 
with a- barel-houae arrangement of 
'Sow- Come You Do Me,' and actu- 
ally offered a .good trombone 
chorus .... Frank. Daley has a fine 
clarinet with the rhythm section a. 
close second. .. .Benny Goodman 
swung 'Prairie Moon' with top 
honors, going to Jess Stacy- for 
chromatic broken tenths — —Ted 
Lewis showed an okay clarinet, 
tenor, and piano, with Spanler 
trumpeting on 'Alexander's Rag- 
time Band,' but held them in the 
rest of the program. .. . .Bob Pope's 
rhythm section comes through 
fine. .Joe Venuti pulled a new ver- 
sion of 'Basin St.' with a scat- vocal, 
a. great fiddle break, and fine 
trumpeting. . . .Phil Harris has a 
version of 'Goody Goody' where the 
boys vamp till ready with plenty 
punch on guitar, piano, and drums,, 
while Harris, jibes. 

Jam Sessions 

■■' Having inaugurated the first large 
jam-session in New York at the 
Decca studios and rounded up a 
large and enthusiastic audience 
which made it a great success, the 
UHCA is faced with commercial 
competition that may ruin a good 
thing for musicians and fans alike. 
The original idea was to give, .the 
fans genuine ' swing which they 
craved, and to give the great swing 
artists the recognition they de- 
served. There was no attempt or 
desire to make money for anyone, 
The hot-spot managements caught 
on, however, and staged their own 
jam-sessions to attract trade, with 
the result that, the fans are getting 
fed-up with competitive and there- 
fore smaller sessions, while the mu- 
sicians are beginning to wonder 
what price glory. The next UHCA 
concert is officially announced for 
the first part of April and plans to 
give fans and musicians an even 
break. 

Wax Works - 

On Victor the Teagarden brothers 
do a creditable job with the tough 
but popular Tse a Muggln'.' The 
line-up on this date was Bud Free 
man, Frankie Trumbauer, and Jack 
Cordero, with Roy Bargy at the 
piano; Karl Kress on guitar, Bob 
White on drums, and Art Foster 
playin 0 bass. High-lights of this 
waxing are found in the clean 
trumpeting of Charley Teagarden. 
whose work shows plenty brain and 
technique in the Blx tradition, and 
Kress' .work on the glt-box. In 
cldentally, notice how this gang 
swings even while the jibes are 
thickest. 

On Decca, Red SIcKengie and His 
Rhythm Kings consist of. Bunny 
Berigan, Philburn on trombone, Paul 
tiled on tenor, Signorelli, piano; 
Mastern, guitar; Stan King, drums; 
and Sid Weiss, bass. The four 
titles are: 'Don't Count Your 
Kisses,' 'When Love its Gone,' 'Moon 
Rose,' and 'I Don't Know Your 
Name.' As examples of good com- 
mercial swing, these discs are plenty 
fine. McKenzie . sings ,'the vocals in 
a way that would appeal to anyone, 
while the band swings out in a 
quiet way with Berigan tops. 
Which shows you don't have to be 
barrel-house. 



Society Guy 
Sinks the Roll 
On a Long Shot 



Philadelphia, March 31; 
Phllly musicians are watching 
with interest what is probably a 
record for woozy exploitation stunts 
by a band leader. Reversing Ho- 
ratio Alger's procedure, the local, 
batoner is seeking to crash the top' 
with a wallop. He's staking • his 
savings of several years and all the 
coin his friends can gather together, 
putting it into one grand bender, 
to which everyone is invited who 
ml^ht do -some' good. If it clicks 
he's set. If not, it's, back to the old 
grind. 

Norman Van Pelt Levis, Jr., ■ so- 
cially prominent minister's son, Is 
the hopeful bandmaster. Nearly • 10 
years ago he was an ace society 
maestro, at one time heading six 
outfits and playing- all the big social 
events here. In those days he tilted 
the schnozzle at nitery offers. 

But times changed, and so did. his 
finances. Not so tuneful as a r busi- 
ness man, he let all his shekels 
slither -away and had to drop, the 
baton and turn to filling station 
tending and similar chores. But he 
kept up his music lessons and saved 
his coin. And he always retained 
the social connections. 

His sock now contains $6,000, and 
he's all set to blow it April 16, with 
a cocktail shindig at the Warwick 
hotel. He's sent out 1,800 invites 
to top hat crew, hotel men, nltery 
nabobs and. the press. Affair is on 
the cuff for guests. Social names 
are ' patrons, debs will hostess and 
contribute floor show turns, and 
Norman Van Pelt Levis; Jr.,. will 
lead his 20-plece crew. 

He hopes, with impressive social 
turnout, to grab a post at a nitery 
or gather in some deb parties and 
other swank affairs. If it works he 
pays off the creditors. If not, he's 
headed right back to the gas pump. 



Most Requested 

(Arf reported "by Qe.org* 
Sterney. Hotel Plaza, 2f. Y. 
Lot Yourself Go 
Lost 

Face Music and Dance 
Star Dust 

Touch of Your Lips 
Night and. Day 
Eggs in One Basket 
Just One of Those Things 
' Blue Danbue 



(As reported. T>y Boo Crosby, 
Hotel New Yorker, N. Y.) 
Goody, Goody 
Lost 

Christopher Columbus 
Dixieland Band 
Great to Be In Love Agai 
Basin Street Blues 
Eggs In One Basket 
Don't Want to Make Hi 
Old Man Mose 
It's Been So Long. 



COAST TUNERS 




Versailles, N. Y., as 
Straight Eatery, 
Morgan Gets Shows 

With Johnny Borglanl, Nick 
Prouhls and Arnold Bossfleld of the 
Versailles 1 restaurant, N. Y., having 
taken over the ' House of Morgan 
from Harry Kannen, et al., present 
plans are to make the Morgan club 
the spot for nitery attractions and 
to convert the Versailles into a 
straight restaurant. Now looks like 
the Morgan won't reopen until, the 
fall, with the Versailles meantime 
continuing. its. present floor shows. 

Just like the Club Bichman has 
continued without Harry Bichman, 
the House of Morgan, sans Helen 
Morgan as the permanent attraction, 
will probably retain the name. Kan- 
nen originally built it for Miss Mor- 
gan, the investment running _up t6 
$182,000 before the doors were 
opened. Spot is on East 64th street, 
opposite, the Hotel Weylin. 

Meantime the Versailles, like 
many another smart spot, is up 
against suitable cafe names. The 
Versailles has played the tops— 
Bichman, Boyer, Elsa Maxwell, Jes- 
sel, now Cross and Dunn. Cafe 
names in New York, it has been de- 
duced by the nltery impresarios, are 
good for once a year and can't be 
brought back twice within the same 
season and hope to continue the 
same grosses. 



WAYNE KING GETS 14G 
FOR ST. L EXPO DATE 



St Louis; March 31. 
Wayne King, playing twice dally 
at ^Municipal Auditorium for the 'St. 
Louis on Parade' Exposition, which 
closed Saturday (2g), drew $14,000 
for the engagement.. Out of his take 
King paid his tooters. and expenses 
in connection, with his radio broad- 
cast. Wayne's fee was about 32% 
of total expense, $42,000, but nut was 
cleared before show opened as $35,-. 
000 was obtained from floor space for 
commercial exhibits at rate of $1 
per square foot and $9,000 advance 
sale of general admission and dance 
tickets.' 

' General admission was 35c and 
privilege of dancing ' from 9 p. ta. 
to 1 a. ni. was $1.10 extra, Dance 
attendance slumped badly after first 
three nights and management Of- 
fered dancing opportunities for re- 
mainder of week for 10c, with ad- 
mission coupon run in daily rags. 
This stunt served to perk up crowds 
for King. 

Proceeds from exposition was 
split, 25% goings to William Else* 
man Asociatiori & Exposition Man- 
agement, In j., . and " balance to St. 
Louis Convention, Publicity & Tour- 
ist Bureau, which will use its share' 
in bringing conventions to this city. 



Hollywood, March 31. 
Hands off policy in fight between 
Warnera and American Society of 
Composers, Authors & Publishers 
was voted by the Coast Songwriters 
Protective Association at meeting 
held last week, with is president, 
Slgmund Romberg, presiding, spa 
members insist they have no axe to 
grind and are satisfied to maintain 
passive attitude until their rights as 
authors and composers are violated, 
Speakers at meeting, held in Bev. 
erly Hills, included Jerome Kern, 
Irving Berlin, Irving Caesar and Al 
Jolson, ti. Wolfe Gilbert presided. 
Sentiment of the songsters, as ex- 
pressed, was that the Duffy copy, 
right bill is headed for defeat. 



SEPARATING SAM FOX, 
MOVIETONE CATALOGS 



Sam Fox Publishing Co. has re- 
organized its personnel as part of 
the firm's new policy to operate the 
Sam Fox and Movietone catalogs as 
separate entitles. Each will have 
its own exploitation staff. 

Fox group will have Bobert 
(Stony) Stone head of the New 
York contacters, With Jim Durkln 
and Joe Whalen assisting; Jack 
Goodwin and Billy Stoneham in the 
Chicago office and Walter Zamec- 
nick and Lucky Wilber in the Los 
Angeles branch. Movietone's pro- 
fessional .staff in New York has El- 
more White as manager, with John 
McLaughlin and Hi Polsan as assist- 
ants, while in Chjcago the catalog 
will be represented by Eddie Tal- 
bert and Havold Weil and in Los 
Angeles by Harry Coe and Harry 
Kerr. i 



Music Notes 



Jack Mills has' sold 'Topic of the 
Tropics* to Peter Maurice and 
bought from the latter the American 
rights to 'I'm Gonna Wash My 
Hands of You/ Another deal in- 
volves the sale by Mills of the Brit- 
ish rights of it Ain't Nobody's Big- 
ness' to Lawrence Wright, 



Johnny ercer penning extra 
choruses for T an Old Cow Hand 
from the Rio Grande' to be sung by 
Martha Raye and Bob Burns in 
Paramount's Bing Crosby starrer, 
'Rhythm on the Range.' 



Harry Warrsn and Al Dubin as 
signed to do five numbers for 'Cain 
and Mable,' Marion Davles" starrer 
afWarners. 



Yacht Club Boys penning words 
and music for Warners' 'Stage 
Struck.' Harburg & Arlen clefflng 
Dick Powell numbers. 



Lew Pollack and Jack Yellen as 
signed to write words and music 
for 'Sirig,i Baby, Sing,' Fred Allen's 
next at 20th-Fox. 





♦ 
I 

! 

li 



THE BEST IN MUSIC 



Hear 

B O B 
CROSBY 

AT THIS 

Hotel New Yorker, 
New York 

Hit most requested tunes are 
From 'Follow the Fleet' 

Words and Music by 

IRVING BERLIN 

"LOT'S FACE THE MUSIC AND 
DANCE" 

"I'M PUTTING A IX MS EGOS 

IN ONE BASKET" 
"BUT WHERE ARE XOU" 
"LET YOURSELF GO" 
"WE SAW THE SEA" 
"I'D BATHER LEAD A BAND". 

"GET THEE BEHIND ME 
SATAN" 



1 

I 



From "The Music Goes Round" 
Colombia Picture 
Featuring-' Harry Bichman 
"Life Begins When You're In 

Love" 
"Susannah" 

^There'll Be No South" 



"Moon Over Miami" 
"Building; ,Up to an Awful Let- 
down'' 



MARRY LINK G-P-M 

IRVING BERLIN n 

799-7TMAVC. N-V-C- 



i 



Gertrude Ross sold 'Cowboy Mel- 
ody' to Paramount for 'Rhythm On 
the Bange,' Xt's her first number 
for pictures. 



Lew Brown and Sammy Fain 
leave today (Wednesday). for Holly- 
wood to write a musical for RKO. 
Brown will also function as asso- 
ciate producer. 



Ji ie Franklin" just placed two 
tunes with Handy Music Co., 'Har- 
lem Stomp' and VNenita,' rumba. 



Joe Sanders orchestra goes back 
into the Blackhawk cafe, Chi, April 
11. Replaces Will Osborne. 



Frederick Hollander s coving 
Gladys Swarthout's 'Let's Get Di- 
vorced* at Paramount. 



Dick Arnoldi -Coast sales rep for 
Bobbins Music, taking over x'eigns 
while boss is in East, 



Arthur Pi'antadosi looking over 
Frisco situation for Feist, 



.yt NOTES fi%\ 



"Away up in the hit parade"— 
Ray Nobles. 
"The Touch of Your Lips" 

Coming- up strong— the "Swing" 
novelty 

"I'm Gonna Clap My Hands" 
• 

LOuis Armstrong's "Native 
Novelty" 

"Of Man Mose" 

There's Standard Hit Quality In 
"So This Is Heaven" 
••■ 

Getting Ready with a Gran 
Ballad 

"The State of Arty Heart" 



/AtlTLY BRO/'JOY^ 
l6l9BR0RDUJflV,n.V.C. 




,HE HOUSE OF MUSICAt M 0V ELTieS 



HAVE YOU HEARD? Pnul Whlte- 
man, Hal Kemp, Casn Loma, 'J"> 
Hoymes. "Stuff" Smith, etc., do— 

"ISE A-MUGGIN' " 

With the Musical Arithmetic Gam* 

l-2-8-4^5-6-TJH-8-»-WOOF," etc. 
Watch This Original Novelty SweepI 



They're "Swlngin* Like a Gnte" to 
'RHYTHM SAVED THE WORLD' 



The Smooth Dancable Hit! 
"DONT SAY A WORD- 
JUST DANCE" 



This Novelty Is Lasting and 
Popular 

"RHYTHM IN MY NURSERY 
RHYMES" 



SEmTMUSlL MUBLICAT\0N5 



VV YORK G' 



Wednesday, A pril 1, 1 936 



VAUDEVILLE 



VARIETY 



49 



(.oew's Mulling Vaud at N.Y. Cap and 
Met BWyn, on Now V Then Basis 



p r0 vidltig suitable arrangements 
can be, made with the unions, the 
Capitol, N. T.» may alternate be^ 
Ween straight pictures and a stage 
show, putting something living into 
the theatre when weaker pictures 
(.{une along, Loew'a has been dls- 
iiiflaing the plan* believing that a 
stage show with a big name would 
brobably counteract the dips in 
L)flaes some pictures have been 
taking shice the house went into Its 
present policy last fall; 

■ When strong pictures come along, 
as has ■ been demonstrated with 
Spperfleld,' 'Mutiny' and others, 
the Cap doesn't need a stage show. 
Sin-big the past couple of weeks, 
however, b o. films have been scarce. 
'Petticoat Fever? this week was 
held over, though its first week's 
business did not justify a second. 
On Friday (3) . house gets 'Un- 
guarded Hour,' followed probably by 
'gitiftir Town Girl.' 

. Reported Loew's was interested in 
getting fiddle Cantor for a personal 
*V the Cap during Easter week, 
fften house has the , 'Small Town 
0irl k picture. Cantor, however, 
'f tinted it down because of his Sun- 
day broadcasts. 

: Loew's may return vaude to the 
Met, Brooklyn, as a weekrin-week- 
put policy. On duals (he theatre is 
eating up a lot of product. This 
week it is vplaying 'Modern Times' 
, and "Love Before Breakfast' on a 
double bill.; 

3 WPA Units Will 
Combine for Philly 
Hood Relief Benefit 

Philadelphia, March 31. 

. . Afte? nilxup in which Mayor Wil- 
son reversed himself on decision 
not to allow shows, local WPA 
yaude units will give series of ben- 
efit performances this week for 
.flood relief fund. Entire member- 
ship 1 of three vaude units will take 
part in shows, which will be given 
tfclce a day Thursday, Friday arid 
Saturday for 50c admission. Pro- 
ceeds, without deductions for any 
expenses, go to American Legion 
funcL First time local WPA " shows 
" Have charged admission; 
/ProductlpU is titled 'Black and 
White Revue' .as both white and 
negro J units feke part. Consist o£ 
116 persons, including 42 white per- 
formers, 24 white musicians, 31 
Negro performers, 12 Negro musi- 
cians, house staff of 6 and stage 
ci«w of 6; • Using Fox-Locust film 
house atod only cost being electric 
light. Mil, In addition to vaude re- 
vu>', show will Include newsreels of 
flood.. #■■ 

When, first proposed, show had 
okay from Mayor Wilson for Red. 
Cr$B relief fund. Hizzoner later 
flfred it, precipitating burn-up by 
WPA troupers, who'd been rehears- 
ing with idea of doing something 
for good cause. When Legion 
stepped in to sponsor show Mayor 
reversed himself and is now co-op- 
erating. 



JEWISH THEATRICAL 
GUILD'S SHOW SON. (5) 

.Jewish Theatrical Guild's first 
.Meatre benefit show in eight years 
£1 be held Sunday night (5) at 

■?.„♦ Majestic - York. Eddie 

^antor i a chairman and Lester 
«ammel of the William Morris of- 
fl ce, Is booking the show 

BpS! ld ,S not tryin e to se " a radio 
on f, m , and w111 ^ e Pend entirely 
^th«V 1Cket scale - As scaled, and 
Mthout extras on the so-called 

g^ fi K Seats '' the ^jestic can 
srogs about $10,000. 



NEW DEMOCRATIC ORG. 

I>emo e cr a r !? al i! V l Slon of the Tohkawa 
SmJ tlc Club ' * hi <* represents 
fc an cL Han ln the l0th Assembly 
^fSSS? d ' IStHCt WM ° rean " 
^d C e»tV/ r * Leavltt, 
Ernest Drucke ^. secretary ; 



Jan Garber and Wife 
Held Up in Chicago 



Chicago, March 31. 

Jan Garber was held up last week 
and robbed of $60 in cash and a two 
grand diamond ring. Band leader 
and frau were gunned as they were 
returning home from Garber's show 
at the Balaban & Katz Chicago. 

Garber Is added to'list of Ethel 
Shutta, Betty Grable and Jackie 
Coogan, show biz hold-up victims 
irt the past few Weeks. 



AI Trahan StiD 




German Salary 



London, March 22. 

Al Trahan, currently at the Pal- 
ladium here, still has $2,000 to col- 
lect from Germany, where he wound 
up a month's engagement at the 
Scala, Berlin, the end of February. 

Trahan was permitted, as is now 
the custom with foreign acts play- 
ing Germany, to take put 60% of 
his salary immediately. -Remaining 
40% is to be remitted to him In 
monthly installments. 

Original rule with foreign acts in 
Germany permitted them to remove 
only a small percentage of their 
salaries monthly, but this was 
changed to the 60-40 basis after 
several squawks. 

Part of the Palladium program, 
which was broadcast on opening 
night, Included Al Trahan and Yu- 
kona Cameron. 

Trahan offering, which consists 
of hokum at its merriest,- is certain- 
ly not ether material, depending pri- 
marily on sight stuff, although the 
singing and piano playing in the 
offering Is always, appreciated, 
whether visional or heard. 

But the most surprising part of 
the broadcast has been the response 
from listeners. They have come to 
see the show lh big numbers. This 
is to a great extent attributed- to the 
Trahans, and for this reason: Dur- 
ing the Trahans* performance the 
house literally rocked with laugh- 
ter, with those" listening-in missing 
the sight comedy. And they are now 
coming in in bunches to look over 
what they have missed on the all - . 



'Radio City Follies' Title 
Out; Rockefellers No Like 



Baltimore, March 31. 

This is last week the 'Radio City 
Follies' unit, current at the Hipp 
here, will, bear that title. Rocke- 
feller interests objected and the 
unit's producer, Alex Gerber, de- 
cided, to drop the billing after all 
dates had been played, which had 
been booked at time the Rockefel- 
lers registered the complaint. 

New tag will be 'Music Hall Fol- 
lies.' The line Pf girls will' con- 
tinue to be called the Roxyettes, and 
a group of singers l'emain the Roxy 
Ensemble. 



Balto Extradition for 
Smithers on Philly Rap 

Baltimore, March 31. 

Accused of bail forfeiture In Phil- 
adelphia, Joseph Smithers, colored 
entertainer, has been ordered ex- 
tradited by Gov. Harry Nice. When 
arrested Smithers was appearing at 
the Comedy club here. 

Detective from Philly testified 
that Smithers was released on $500 
bond on charges of being implicated 
in the. operation of a disorderly es- 
tablishment and failed to show In 
court. 



REPEATING N.T.G. UNIT 

Baltimore, March 31. 

Izzy Rappaport's Indie Hippo- 
drome has booked for repeat the 
N.T.G. unit, which played house last 
week to excellent biz. 

Show will return during May. 



M'CULLOUGH A SUICIDE; 
31 YEARS WITH CLARK 



P&ul McCullough's suicide, in -a 
Medford, Mass., barber shop March 
25 broke up. one of the oldest and 
foremost two -man acts of show 

lousiness He had been Bobby 

Clark's teammate for 31 years with- 
out a day's professional separation 
In all that time. 

McCullough died at Lawrence 
Memorial hospital In Medford two 
days after he had jumped up from 
a barber's chair while being shaved 
and slashed his. throat with a razor. 
The act was attributed to a ner- 
vous breakdown^ which recently 
sent McCullough to the New Eng- 
land sanitarium in Stoneham, 
Mass., for a month's rest and treat - 
ment. 

... McCullough, who was 52 and five 
years older than his partner, and 
Clark started out together as a pair 
of acrobats with a small-time cir- 
cus in 1905. From there, having, 
switched to comedy, they went into 
the minstrel field with the Culhane, 
Chace & Weyson show. Vaudeville, 
then the musical stage and pictures, 
and later radio, followed. 

Clark and McCullough's last en- 
gagement together was In the 
'Vanities' unit this season. This 
was the abbreviated and re-titled 
'Thumbs Up,' in which they played. 
Broadway last season and, with 
Eddie DoWling, later took out on : 
the road. McCullough entered the 
sanitarium when the unit closed. 

Although he dressed in eccentric, 
fashion on the stage — his mangy 
fur coat characterized him every- 
where — McCullough in recent years 
was more or less a straight man for 
Clark, who was the more vigorous 
comic of the two. For his straight, 
role McCullough drew a lot of kid- 
ding within the profession, but he 
always , took It good riaturedly. De- 
spite the kidding, the fact that he 
was a vital part of the noted team 
was never doubted, least of all by 
Bobby Clark. 

McCullough Is survived by his, 
wife. 

Clark has not decided whether he 
will engage another partner or do a 
single. He believes he will have 
difficulty working with somebody 
else atter 31 years with one part- 
ner. Clark had been working on 
some radio deals lh New York while 
awaiting McCullough's recovery. 



Md. Agents' Licensing 
Law in Effect May 1 



Baltimore,, March 31. 

On May 1 the state of Maryland 
puts into effect the booking agency 
law which was : enacted last year by 
the legislature. Calls for each agency 
that books talent of any sort at any 
time for straight fee or commission 
to take out license with State Em- 
ployment Commission. 

License costs $25 and $1,000 bond, 
must be posted. 



Bowes Offers NBC New Deal-Flat 
10% Commish on 'A' Units Only 



RK0 Restoring Vaude 
At Downtown, Del 



Detroit, March 31. 

RKO resumes vaude at the Down- 
town here beginning April 10. 

House has been playing now. 'n' 
then stage shows since the circuit 
terminated its 'pooling agreement 
with the Pox theatre there. 



Charlie Freeman's Tour 



Charles J. Freeman, Paramount 
booker, goes on a tour of southern 
key cities next week with a view 
toward solidifying a route for $150- 
$175-a-day units in theatres op- 
erated by Paramount partners and 
subsidiaries.. 

Freeman will contact operators in 
Atlanta, Asheville, Charlotte, Jack- 
sonville, New Orleans and possibly 
Dallas,. Texas. 



Marcus Show to Light 
Up Mexico City House 

Marcus show will open the Lyrica, 
Mexico City's newest theatre, which 
will light up April 24. Revue has 
been booked four weeks, twice daily. 
House, a-2,800-seater, will adopt a 
film policy later. 

Allan K. Foster, who traveled 
with the Marcus outfit for about 
two months, staged four new num- 
bers, returned to X. Y. Saturday 
(28) to observe his troupe in 
'Jumbo.' He will polish up the. 
Marcus show before its Mexican 
date. 



LOEW MAY TAKE 
RKO'S COMIQIF 




RKO Is peddling Its 'Folies 
Comlque'Junlt, current in Boston, to 
the other" major circuits at a re- 
ported $7,500 ne.t weekly. Loew's is 
dickering to play the show in Wash- 
ington, Baltimore and Pittsburgh; 

Following Boston 'Folies Comlque' 
is set for two weeks, at the Palace, 
Cleveland* opening April 3. This 
date, however, may be cut down to 
only one week because of Loew's 
booking of the Jack Benny show in 
that town April 10. RKO figures 
the Benny opposlsh may be too 
tough for 'Folies' in Its second 
stanza. Benny originally was set 
for the Earle, Philadelphia, week of 
April 10, but that date was moved 
back. 

With 'Folies' doing okay biz ln 
Boston, RKO is contemplating pro- 
ducing at least one more show be- 
fore summer sets in. Like 'Folies,' 
Macklin Megley will, stage any of 
RKO's future Unit productions. 



L0WRY WILL HEADLINE 
CUS EDWARDS' OPENER 



Ed Lo wry will headline and m.c. 
the first straight, vaude-re.vue. show 
at Gus Edwards' Broadway Show- 
Inddw at Moss' Broadway, New 
York, which is scheduled to open on 
a two-day basis April 12. Phil 
Fabello, one of RKO's former pit 
maestroes, will lead the Showlndow 
orchestra. 

Other acta set so far for Edwards' 
first show include Armlda, Ruth and 
Billy Ambrose, Mark Plant, Dutch 
Twins, and Janee Rich, daughter of 
the - late Larry Rich. Phil Fabello 
heads the pit orchestra and will do 
his standard vaudeville musical 
presentations. 

Production staff for the Showin- 
dow includes Bill Powers, staging 
the dances; Clark Robinson, sets; 
Ted Fetter, special lyrics; Eugene 
Conrad, sketches, and Veronica as 
costume designer. Edwards himself 
is staging the show. 



Collegiate Drafted 

For -Esquires' Unit 

Chicago, March 31. 

New unit tagged 'Esquires of 
1936' has been put into production 
by Al Borde. 

'Esquires' will be an all-colJege- 
man show carrying 45 people, and 
will be paterned after university 
shows of the type of Princeton Tri- 1 
angle and the Chicago Blackfrlars 
productions. 



Though still in the process of 
negotiation, it appears now that 
Major Bowes and NBC's artist 
bureau will reach a compromise 
agreement by the end. of this week 
to replace the deal which expired 
yesterday (Tuesday). Bowes origi- 
nally wanted to completely elimi- 
nate; NBC from the agentlng of his 
amateur units for theatre dates. 

According to the deal ' presently 
under discussion-, Bowes' own office 
will be. the exclusive 'agent for the 
*B' amateur units, while NBC will 
sell . the 'A' units on a fiat 10% com- 
mission basis* : There are eight 
units and five of the 'A' class, sell- 
ing to theatres at Various guaran- 
tees and percentages. 'B' units are 
the small tyro , troupes which play 
one and two-day stands, while the 
'A' shows have been playing the 
keys.. 

No Profit Sharing 

One of the impasses In the dis- 
cussions Is Bowes' reported insist- 
ence that NBC must not share in 
the profits from the stage units. Ac- 
cording to _ihe contract which ex- 
pired, yesterday, NBC had the option 
to take; one-third of the net profits 
from the units, or 10% of the gross. 

Paying NBC 10% commission for 
the agentlng of the .units has irked 
Bowes for some. time. He also has 
beept averse to giving the vaude 
booking, offices the ritual 5% book- 
ing fee, but has not made any defi- 
nite demands along these lines as 
yet. 

Currently estimated that the 13 
Bowes units are grossing in the" 
neighborhood of $60,000-$66,000 
weekly, with Bowes -net profit pn. 
the shows said to be $30,000-135,000 
Weekly, 



WB's Flood-Stricken 
Pitt. House Oat Till 
Hay 1; Casino, April 3 



Pittsburgh, March 31; 

Aside from two! - vaude . units, 
Xavier Cugat's and Ann (Betty 
Boop) Little's '45 Minutes from 
Broadway,' washed out of town at 
Stanley and Casino, respectively* by 
flood In middle of their engage- 
ments, only three others will lose 
already booked time as result of 
wreckage. They are Little' Jack 
Little, originally pencilled ..Into 
Stanley* for current week; Ted'FIo- 
Rito, booked at- same house for 
Easter Week, . and -'Radio City Fol- 
lies,' which the Casino had for be- 
ginning ; last Friday (20).. 

Likely that all of these will get 
later dates. Doubtful If Stanley 
will be ready to play stage «hows 
again before May 1, but Casino, out 
of flood area, swings back into ac- 
tion, this week and will probably re- 
sume vaude Friday (3). 

Harrle-Alvin, also seriously af- 
fected by flood, won't cost presen- 
tations any time, since house has 
been playing stage shows only occa- 
sionally. Site had been dickering 
for an attraction for Easter Week, 
but flood Interrupted negotiations, 
and it's believed house, upon re- 
opening, will continue with straight 
pictures, since flock of film, product 
will pile up in interim. 



State's Band Shows 

Buddy Rogers' band, to comprise 
the entire stage show, goes into 
Loew's State, N. Y., week of April 
17- 

Cab Calloway's orchestra, with 
four additional acts, has been 
booked for -the State the week of 
April 24. 



STATE-LAKE'S BOOKINGS 

Chicago, March 31. 

State-Lake dates for April and 
May include a number of names 
and units. On April 11 the Will J. 
Harris show, now tagged 'Kit Knt 
Folies,* comes in; April 18 a vaude 
bill headlined by Roscoe Ates and 
Estelle Taylor. 

Paul Ash Will top show May 2, 
with another headllner to be added. 
'Bring on the Dames' unit is dated 
for May 9, a return booking In loop, 

Cuthmon Drops Lincoln 

Lincoln, March 31. 

Wilbur Cushman has withdrawn 
his units from the Orpheura here for 
the rest- of the season. ' " 

Units have been 1ft on every- 
•ther- weekend arrangement. 



Ames V Andy Follow 
Robinson hto Frisco 



San Francisco. March 31. 

Following $27,480 week with Burns 
and Allen at Golden Gate, Cliff 
Work has set Bill Robinsoin for spot 
week of April 8. 

Starting April 15, Amen 'n' Andy 
go in for seven days. 



Bernie Heads Stage, 

Radio Flood Benefit 

Akron, March 
Ben Bernie,- current at the palace 
with band and unit, headed a stage 
and radio benefit at Loew's here for 
the Red Cross fioo/i area victims. 
Bernie acted as m.c. for the stage 
presentation, which included Denny 
Thompson's band and entertainers 
from radio stations WJW and 
WADC here. 

Show wan sponsored Jointly by 
Loew's, the Palace. w WaB-Aet* 
Strand and the Colonial theatre* ' 



50 



VARIETY 



V A UP 



IV IL1E 



Wednesday, April 1, 1935 



Inside Stuff— Vaude 



Benny Meroff beat the college boys to the draw on his two-day 
appearance in Lincoln, Nebraska, last week. Meroff outsmarted 'em 
laBt year,, so they laid for him this time and were, going. to newspaper 

the- show. , : . , . . 

Benny, getting, wind of it just in time, prepared all the band boys, so 
When the traveler opened they were all reading newspapers* right back 
at the studes in the house. 

The $4,000 'cut' taken by the Jack Benny unit at Loew's Century, Bal- 
timore, last week, was not locally administered* but agreed on four 
months ago when Benny signed his Loew contract. . <nPAA . 

Benny's regular Loew figure for himself and the show is $12,500 net, 
but the Loew office claimed , it couldn't afford that salary for Balto, so 
the $8,500 deal for that week was made in advance. 



A name comedian is considering suit against a Philly nitery for breach 
of contract. Star, booked into local spot two weeks ago, had deal can- 
celled after single week when business flopped. Had trouble collecting 
and finally had to take a dated check,' Wanted. to sue, but booking agent 

wouldn't touch proposition. Nitery, already in - receivership, is on the t.o display his wares in the closing 

' spot. He unloads a trumpet solo 



Unit Reviews 

Hollywood Holiday 

(ORPHEUM, WINNIPEG) 

Winnipeg, March -28. 
This intermingling of acts boasts 
a comedian, and a dancer, an Acro- 
batic team, a tap- dance team, ft tap 
dance team and a magician, no lessr 
It's remindful of the old vaude days. 

In the entire line-up there are 
really only two standouts, they be- 
ing the stooge-comedians. 'Spud* 
Seal and Mildred Perlee, dispens- 
ing a control acrobatic dance. Seal 
makes his initial appearance soon 
after the opening by announcing 
that he 'bets he can put some pepper 
in the show right here;' He keeps 
heckling the m.c., Johnny Dunn, un- 
til, as expected, he is giVeh a chance 



verge of folding. 



REPORT RKO WILL DROP 
ITS CHI OFFICE JUNE 1 



Chicago, March 31, 
Indications are that the ,BKO the- 
atre ;and ! vaude booking office in 
Chicago will be discontinued on 
June 1, following; survey of th.e 
midwest situation, by Leo Spitz, 
RKO chieftain. Local office which 
includes a general manager; Aim 
booker, Vaude. booker, advertising 
department, costs between 

$20,000-$25,000 annually. 

This- office has maintained super- 
vision of Chicago, Champaign, St. 
Pattl, Kansas City and Des Moines; 
Now appears this supervision will 
be distributed among other RKO 
key spots and that some of those 
houses will be turned over to other, 
operators. It is figured that with 
the closing of the Chicago office the 
St. Paul and Des Moines situations 
will .be. turned over to the Singer 
circuit, and there is a. possibility 
that Champaign; 111., will also go. 
to Singer, It is -likely that the local 
Palace, under, the " Stadiuni- Corp., 
Will be .continued as a separate en 
tity . under the. guidance of manager 
Frank Smith" with possible district 
overseeing from New York or Cleve 
land. - 



Nate Blumberg, who! is president 
of the RKO subsidiary which oper 
ate's the Chicago vaude booking and 
theatre operating departments, de 
nie's that there are any' plans to 
discontinue them June 1. Claim's 
that the matter has' not even come 
up for discussion. 



RKO SENDS FREDNDUCH 



\vlth which' he garners plenty of 
laughs as well as. admiration 'from 
any horn tobters there may happen 
to be; in the audienqe. - During- the 
act he works with Dunn, who plays 



ON ROAD WITH UHfflffiS^u*~*.*~* 



Danny Freundlich, RKO booker 
who recently was confined to buy- 
ing shows for the circuit's two-day 

stand in New Brunswick, N. J., has I routine that digests just as well. 



Mildred Perlee, billed as the girl 
who did the control dance in '4 2d 
Street/, treats the crowd to a smart 
exhibition of dancing to waltz 
tempo. In her second appearance 
she goes into a soft shoe and tap 



*een' switched to company- manager 
.-of RKO's 'Folies Cpmique' unit. 
Freundlloh joined the show Satur- 
day (23) in Boston. 

Tommy Crelian, who doubled as 
Freundlich's assistant and in the 
transportation department, takes 
over the booking of the New Bruns- 
wick house under the supervision of. 

Bill Howard. 

Switch in Freundlich's duties fol- 
lowed a survey of RKO employees 



Stalac Brothers and Pearl com- 
prise .the acrobatic team. While some 
Of the boys' stuff Is good, they seem 
to lack ,tnat necessary something 
that is required to sell. it. Pearl 
does some of the usual tap work to 
fill in time and help the boys catch 
their, breath. Payoff is the teeter 
board stunt at the end of the act. 

Tap dancers are Don Stone and 
Sugar Kane, who Dunn brings 
down front to introduce after their 
fast opening, telling the customers 
they have been loaned by a west 



by. an efficiency expert, " h a ^S Idoast studio and are making 'their 
member of the organization asked ^ transcontinental tour,' which 



to fill out a form stating exactly 
what his work was, how he got the 
job and how long he! had been with 
RKO. 

Freundlich forrnerly was assistant 
to Bill Howard,. and before that was 
an. office boy in the booking office. 



Lillian Bernard Suing 



loosens up some applause. They also 
work in some gag stuff with Dunn 
that could be a lot better, 

Billy Thorton does his best to fill 
the bill of a magician, such as mak- 
ing clocks mysteriously appear and 
disappear. He uses the old stock in 
trade, a couple of . sheets, a top hat 
a couple- of stands and a blank 
cartridge gun. He might work up 
some stuff that, isn't quite so ob 
vlous, and then he might get some 
where, as he certainly has the 



NEW ACTS 



GOLD REVUE (7) 
Flash Act 

15 M ins.; Three (Special) 
Grand O. H„ N. V. 

Curtains part on six feminine 
saxophonists standing rigidly at 
attention before the footlights, then 
steaming off into a somewhat muted 
medley. To break up this stilted 
style of presentation, the girls pa- 
rade back and. . forth. But it's, 
n.s.g.. this marching business. 

Following their initial chores,- an 
attractive briinet enters for some 
tapping flash. She's an interesting 
dancer, especially on the personality 
end, : arid her looks are an asset. 
Scene shifts to the seaside, with the 
sextet back .as gobs. They toot an- 
other medley and also sing a bit. 

Awkwardness, of their musical 
duties mdkes it hard for the . girls 
to land solidly. They're not a bad 
looking: array, but don't show off 
particularly well. As a- send-off the 
house darkens, and their phosphor- 
escent costumes coVne into view. 

Brol. 



'DANCE TQPICS' 

Flash . .x 

23 M ins.; Three and Full (Special) 
Grand O. H., N. Y. . . 

Act is weak fundamentally and 
doesn't get its presentation theme 
over, spontaneously enough. , The 
singing by a soprano Is ordinary. 
The solo colored lad .who offers a 
white shoe toe trick comes oh .too 
gariy. Tire ballrbonT. comedy dance 
numbers are. just fair. 

Costumes worn by the . girl danc- 
ers proved embarrassing to ' the 
wearers when- caught. The girls 
squeezed out of them, in their acro- 
batic routines. 

Best number in the act is the finale 
Arab, curriculum put on by the 
sextet, with a dash of humor, They're 
the hardest working unit in the turn 
and the most -entertaining. Shaiu 



COTTON CLUB FIVE 
Songs, Dancing 
15 Mins; Three (Special) 
Grand Q.. H,, N. Y. 

One glimpse at this act's label an <i 
plenty of. rhythm can be expected 
Title is. synonymous with Harle 
mania at its niftiest, and while thu 
colored flvesome is not as classy aa 
some of the other Lenox • avenus 
steppers-arourid, it contains a 
goodly...F6ad of sock fare. It's com 
prised of three men, one of them an 
expert pianist who holds the staei 
most of, the time, plus a girl teuntf 

Feminine duo sings via micro.' 
phone, ' and their particular rendl. 
tlons are concentrated on off-beat 
tempo and unexpected rhythmic 
breaks. It's the weakest part of th£ 
act. But they're plenty peppy and 
the energy's contagious, 

Group makes a nice appearand 
in formal • attire. The pianist's bit 
of ptishlng.the piano stool aside and 
handing out' some footwork alone 
with his nimble fingering at the 
same time, nearly stops things, 
House not used toJ-siiclLheatea pac.: 
ing, but it- clicked just the same. 
Back drop carries a futuristic ''b>. 
sign of colored musicians. Bral 



15 YEARS AGO 



American Society, of Composers, 
Authors and Publishers reported 
that practically all film circuits had 
come in on the . seat tax. Had just 
won its first case. 



HAROLD AND REEVES 
Songs 

8 Mihs.; One 
Staije, Baltimore 

.,■ _MiXed_ \lnging _duo_of sort seldom 
seen nowadays in vaude. Girl is at* 
tractive -arid possessed of good pipes, 
With man also okay. Open with duct 
of waltz, then the 'girl solos 'Goody; 
nicely.. She flits for costume change 
and man assumes floor with, what 
he announces as his interpretation 
Of Tlbbett singing 'Boots and Sad« 
die.' Then pair duet another waltt 
for closer. 

In evening formals, -act looks oke. 
Their duets are without aid of mike 
and sound much better than indi- 
vidual efforts with the instrument; 
though, the house system is pretty 
poor, and that may be cause, 

Not a great deal of vaude time to 
be taken on .by this turn. In light 
of current conditions, better .metier 
would be cafe and nitery work. 

Scha. 



Glucksman for Divorce Im™'™ JSmnJ. , t 

. Dunn does his solo spot, complete 
with, uke, as' well as fill in . as m.c. 
hicago March 31. He clowns around, tells the folks he 
Lillian Bernard Glucksman, of the had the 'pleasure of travelling with 
Henry and Lillian I Whiteman,' and that he was, in 'No, 



Rubinoff Mulls Offers 
To Follow Radio Windup 

Detroit, March 31. 
Possible vaude tour and concert 
engagements are in store for Ru- 
binoff after his Chevrolet show on 
the NBC Red hookup winds, up 
Apr4.1 11. Has offer from the Fort 
Worth Centennial' under considera- 
tion. 

Also an invite to guest-Conduct 
the Seattle symphony and feature 
as soloist during the Shrine conven- 
tion. 



team o£ Flo 
Bernard, has filed suit for divorce 
from Emanuel M. Glucksman, for 
mer RKO and Balaban & Katz exec, 
Miss Bernard is also asking for 
return of her", maiden name. Cou 
pie were married two years ago. 



No, Nanette,' and other shows. 
Plays 'Tea for Two,' dashes ail oyer 
the stage, works in a few gags and 
then calls it a day. 



The International Songstress 

CHIQ UITA 

DE MONTES 

with "Hollywood Secrets" 
ROXY, .NIS VV T pit Kr-NOU' 



BUY DOROTHEA ANTEL 

Invnlld Act're&s, Funniius ftt-eetlng 
Curds. 21 Orlulnul Hnrl ISkoIuhIvp De- 
slfins. Ono Dollnr. AnenlP Witntect to 
Rnli Pnrrls. l.lbernl Commission. Cnll 
or wrllp 

DOROTHEA ANT ti 
22(1 Went Tim} Streot. Now Vorh City 



WPA Vaude Project 

Goes Into New Office | 

Vaudeville and amateur, show 
branches of the WPA theatre proj 
ec't have been assigned new quar 
ters in New York. Several floors 
have been rented at 1991 Broadway, 
relieving :the congestion at 701 
Eighth, avenue. 
• ' Charles Mosconi is the active 
head of the vaudeville section, 
which inciudes' a circus. Latter, 
playing Fridays ' and Saturdays in 
the Bronx and Brooklyn, . has been 
best attended of the relief show 
units. Stephen Karnot is. director 
of . the. amateur department. 



Latest fusser-upper was effort of 
Clara Hammond, acquitted in Okla 
homa ^in the" murder of a promi- 
nent politician, to br'ak into films 
N, Y. state exhibs, agreed not to 
use the picture if made. Not made. 



Pix producers cold to stage plays. 
Could get original script writers for 
a quarter the cost. 



Harry Burns Spotted 
For Role in WB Film 

Holiywdod.'Mkrch 31. 
Harry v Burns, -.-long- standard in 
.vaude, gets first picture break at 
Warners. 

•' He'lT play role in. studio's 'There's 
-jyiiIlioiis' : in-*t-.?-- 



Vaiid Out of Albany- 
Albany , March 31. 
Shine's Palace here dropped vaude 
last week for straight pix. 
Was a split-week. 



FRANK 



acillning Record Breaking Season for 
Australia— A PLEASURE. 

WARREN 




Now Playing PARAMOUNT Circuit, England 

Thanks to MR. CHARLES M UN YARD, Booker 



MARCH OF RHYTHM 

(ORPHEUM, UNCOLN) 

Lincoln, March '29. 
Harry Clark has put out several 
shows- for Wilbur Cushrrian this 
year and it looks like he made this 
one out of what was left. over. Two 
acts justify their appearance and 
the rest of .the opus is just so-so, 
or worse. Even when running only 
46 minutes as here, it seems 
stretched. There's too much danc- 
ing, too little of it being worth the 
time; One of the acts says some- 
thing about installing black scenery 
In case it dies. It does. 

Flashing, the. St. Clair Sisters, a 
dance trio, Billy Joy and Joe Lane 
try outfunnying each other for a 
bit, and very weak. Then the 
strongest moments , of the show go 
to that ace dumb act, Charlie 
Reilly and Co., ,who has feats at a 
handstand which are excellent. - He 
builds- to a strong finish with that 
ladder-stair climb on his hands and 
makes the house .believe there's' 
really something on the way, 

Juanita Joy, introed as a "VVampas 
babe, of- some year (?), taps out a 
sour routine. . Lane and Harper, in 
.thpse. .'other days a trey turn, talk 
and sing, but .weren't clicking here. 
They're a picture of the daj'jS that 
were, the lines, • gestures ., and -teelv-- 
nique just the same. A medley by 
the band, mostly 'Mama Don't "Want 
No Music Played in Here.' and 
mama was certainly right— she had 
her reasons. 

Billy Joy, in attempts to m.c 
stands on' his own in a 'gun dance.' 
a psourto comedy Routine, but not 
well done. Lane and Harper, arrain 
have their baseball hit, the laughs 
telling whether it was a hit or an 
out. 

Jed Dooley, .assisted by Audree 
Evans, works pretty well and his 
humor is welcome after the other 
drabness. He has a few gags not 
heard, recently here, and hangs on 
longest v to the fairest hand. After 
him, the St.. Clair Slster.s walk on as 
nearly out of their costumes as 
possible and the. finale is started. 

Business was bad at the .start and 
didn't build very much, probably 
due to the b.'oi wallop of Benny 
Meroff earlier in the week. This is 
the last Cu'sh'man show in here, this 
spring, it's understood, but Harry 
Clark had better throw away the 
recipe for this one. Bam. " 



Someone figured that the fight be- 
tween. Erlanger and the Shuberts 
had cost about $2,000,000 in losses 
on tom'ing. Intimated a merge was 
due. No merger.' 



Harry Mountford, former head of 
(Continued on page 62) 



ELAINE DOWLI 

GIRLS (5) 
Flash Act 
15 Mihs.; Full 
State, Baltimore 

Turn barely misses grade A cate> 
gory that would put it . on equal 
footing .with flash acts than can 
play anywhere. It's dandy for such 
spots' as this nabe- split- weeKer 
where act was caught. 

Too "much sameness of dancing a 
drawback, but it's good hoofing of 
the aero kind; and a fast-paced net 
right through. Miss Dowling has a 
solo control number which she does 
on roller skates; also a speedy acro- 
batic tap. .Four girls wear several 
assortments of pajamas for their 
mass maneuvers. 

Costuming all right. More strik- 
ing act is required for the- fancier 
houses, though up to requirement 
here at State; Sena. 



fThcTHEATRE of the STARS' 




f ^eflncsday, April l t 1936 



VARIETY 



Variety Bills 

NEXT WEEK (APRIL 3) 
THIS WEEK (MARCH 27) 

Numerals in connection with bills pclovy indicate opening day 01 
show, whether full or split week 



RKO 



BOSTON 
Keith's (2) 
'Babe Barrl Glrla 
. Bobby M^y, 

Siniels Lyon 
Wan Both. 
• Bal flher'man 
Bart Jack & B 
f^oto ( fln) 

'Palace (3) , 
Going Holly Svood 

(27) . 
Major Bowes u 



CLEVELAND 
Palace (3) 

Folies Comlcrues 

(2.7 ) fc 
B Carrolls vanities 
SCHENECTADY 
Keith's (3-4) 

-4 Vespers 
Benny Rosa . Co 
Nina. Olivette Co 
Roscoe Ates 
California, Rev 
TROX 
Keith's i (3-0) 
Bring on Dumps 



Loew 



■ HEW YORK CITY 

State (3) 
.JJ. T G Rev 

BALTIMORE 
Century (3) 

Hae Wynn 4 . • 
"CalclSharw- "Co- 



Eddie Garr 
Plcphlannl Tr 
- DETROIT 
Fox (3) 
Roger Pry or 
WASHINGTON 
Fox (3) 
Ben- Borrile. Ore: 



Paramount 



NEW YORK CITY 

Paramount. (4) 
; Johnny Green Ore 
Jerry Adler 
BOSTON. 
Metropolitan (3) 
Benny MorQft Ore 



Robins Sis. 
Stone & Vernon 4 
Jack Major 
Carl Freed Ore 
MONTREAL 
Loew's (3). 
Meta Carlisle 



JACK POWELL 
SERVING SYNCOPATION 

Loew's Washington 
Thin Week (March 27) 
Dir.: XEDDY & SMITH 



CHICAGO 
Chicago (3) . 
Xavler Cugat Oro 
(Four to fill) 
■\ Oriental (3) 
Andrew Lasky's 
'French Rev* 

Uptown' (8) 
George GIvot 
(Three to till) 
DETROIT 
. MWUgiro <S) 
Pallenbergs Bears 



Charles Masters 
Rom & Edwards 
Brown- & Ames 
Don Lee & Louise 
Moran & "Wiser 
TORONTO 
Shea's Hip (3) 
Carl Enimyls Co 
Barry & Whltledge 
Tommy Trent 
Wiere Bros' 
Manhattanites 
Harry Anger Co 



Wilbur Cushman 



BAKADOO 
. Al Rlngllng (0-7) 
March of Rhythm 
Jed Dboley Co ' 
Shay & Parker 
Lane & Harper 
•.St Clair Sis 
Clalrs 
.Juanita 
Waheta 

Billy Joy'a Ed 
BEAUMONT 
Jefferson (5-7) 
.Sky Riders Rev 
• <. JSarl Faber 
. D.or'othy Casey 
■v Vreddte.. Ray 
.Banks Sis • 
: • Ralph & Teddy 
Bddle Faso 
Rutlt Hamilton 
Kon- Weeks Bd 
BILLINGS 
. Babcock (0-7) 
Chicago Follies 
Bobby Bedford 
Bobby Dyer 
JSHisnn . Sis 
Jnrank.Peg Jonos 
EiijUe Leone 3 
. Ches Davis. Bd 
HflHrt Nelror 
CHEYENNE 
Lincoln (2-4) 
Tpwn .Scandals 
Joe & Ed Dayton 
..-■'..-Butters Tr 
Reason 
Phil Bernard 



Shannon Stanley 
Billy Baird 
Comer & Parks 
3 Aristocrats Dance 
Faye Sis 

Langdon &' Storey 
Leroy & Sharp 
C Satlneltes 
Stanley Al oyer's Bd 
HELENA 
' Rio (3-4) 
Chicago Follies 
Col Ches Davis 
Bobby-'' Bedford 
Bobby Dyer' 
Ellison Sis 
Frank Ppg Jones 
Emtio Leone 3 
Ches Davis Bd 
Henri Neiser 
HENDERSON 
K raver (5-6) 
Sirens In Satin 
Shannon Stanley 
Billy Baird 
Comer & Parks 
3 Aristocrats 
Faye Sis 

Langdon & Storey 
Leroy Or, Sharp 
6. Satlnettes 
Stan •' Meyer's Bd 
INT'RN!T'L FALLS 

Grand (5-0) 
Mardl Gras Nights 
Glen Dale 
Had.il Baba 3 
Shannon & Harris 
Jack Lowe 



OFFICIAL DBNTIST TO THE N, V. A. 

DR. JULIAN SIEGEL 

1/50! Broadway', New York 
Thlt Week: Marctlla Sevllla: lie DanlelU 



:Mayfair Sis 
-Allyn & oaudraux 
Joyce Rogers 
Towit. Crier's Bd 

• ttUB'rjqiiK. 
Orphenm <8-fl) 
«' wood: Holiday 

.M» ld red Perlee 
Stttlao Bros 
fcyblo Lee 

•51 X Jhomton Co 
gPUd Seal 
•Stone & Knne 
Joe Donaldson 

FORT MADISON 
t>„ i Iowa <!-2> 

?2S' V. p arade 

*™J. & Dolly 
Wells Powell 
Jantz sin 

* Rhythm Steppers 
Winnnon Bd - 

_ J'lcklnson (2-3) 
Passing Ptvrado 
«radr>a Boys 
J, Gales 

Kobnn 



Dorothy LaRue 
Bob South Co 
George LaTour 
Masqberaders Bd 

KEOKUK 
Regent (6-6) 

Times Sq Topics 
Lorette Grey 
Lutes Bios 
Sherman & McVey 
Fenwlok & Kocher 
Hoist 2 
Ginger Stover 
Buddy Mack 
Glenn Mason 
Joe Clausers Co 

LACROSSE 
Majestic (4-5) 

March, of Rhythm 
Jed Dooley Co 
.Shay & Parker 
Laiin A Haroer 
St Clair Sis " 
Juanita 
Waneta 

Billy Joy's Bd 

LINCOLN 
Orpheum (3-5) 
Kit Kat Klub Rev 
3 Payne Bios 
2 Kanaka wa Japs 
Barney Star 
Ruth Sue Powell 
Wagner Sis 
Jeanette Lee 
Richardson Si 
Paul Oholet 
rt Klttcnmtes 
Krazy Kat Bd 



* LONGVIEW 
Rertibert (8-0) 
Sky Riders Rev' 
Barl Faber 
Dorothy Casey 
Freddie Ray 
Banks Sis 
Ralph & Teddy 
Eddie Faso 
Ruth Hamilton 
Ken Weeks Bd 

MACOMB 
Illinois (6-7) 
Town Scandals 
Joe & Ed Dayton 
Butters Tr 
Art .Gleason 
Phil Bernard 
Mayfulr Sis 
Allyn, & Gaudraux 
Joyce Rogers ' '• 
Town Crier's Ed 

MASON CITY 
Cecil (8-0) 

H'wood Holiday 
Johnnie Dunn 
Mildred Perlee 
Sala,c Bros & P 
Syble Lee 
Billy . Thornton Co 
Spud Seal 
Stone & Kane 
Joe Donaldson 
H'wood Amb'as'd'rs 

MOLINE 
LeClalre (3^4). 

Times Sq Topics 

Lorette" Grey 

Lutes Bros 

Sherman & McVey 

FenwlcK & Kocher 

Hoist 2 ' 

Ginger Stover 

Buddy Mack 

Glenn Mason 

Joe Ciausers ' Co 
MONMOUTU 
Rlvoll (3-4) 

Paris on Parade 

Ted & Art Miller 

Phil £ Dolly 

Wells & Powell 

Jantz Sis 

Sanna & Loomls' 

5 Steppers 
Rlch'd Shannon Bd 

MCSXOGEE 
RItz (7-8) 
Rainbow Rev 
Fiddlers 3 
Orloft 3 
Hashl & Osai 
Marlene Sis 
Connie Mitchell 
Jimmy Mack 
Alvira Morton 
7 Sirens 

OGDEN 
Orpheum (3-4) 
Browne &. LaVelle 
Clifford Wayne 6 
Jerry & Jean 
Clarence & DeLorcs 
Grey Wolf 
Iron Heart- 
Little Deer 
Carlyle Wayne 
R Patrick Sutton 
Hollywood Co 
OKLAHOMA CITY 

Liberty (4-7) 
Passing Parade' 
Bradna Boys 

6 Gales 
Great Koban 
Chan Knoll 3 
Edlthe Rogers 



D Sis 

Mickey Reynolds 
Bert Dexter 

7 Rhythm Makers 

OTTUMWA 
Ottumwa (H-0) 
Chatterbox Rev 
Al DeCarr & S 
Frazler Bros 
3 Doyle Sis 
Dolly Capps 
Ann & C Howard 
3 Topical Tunesters 
Capps Bros 
PITTSBURGH 

Cozy (6-7) 
Kit Kat Klub Rev 
3 Payne Bros 

2 Kanazawa Japs 
Barney Star 
Ruth Sue Powell 
Wagner Sis 
Jeanette Lee 
Richardson Sia 
Paul Cholet 

G Klttenettes . 
Krazy Kat Bd 
SAN ANGELO 
Texas (7-8) . 
Lets Have a Party 

6 Denlse Dancers 
Billy Raymond Co 
Carlton Sis 
Frank Sterling 
Elaine & Douglas 

8 Melody Men 

TULSA 
. Rlalto (3-6^ 
"Kafiibow Rev 
Fiddlers 3 
Orloft 8 
Hashl & Osal 
Marlene Sis 
Connie Mitchell 
Jimmy Mack 
Alvira Morton 

7 Sirens 

VANCOUVER 
Beacon (3-0) 
Cavalcade of I. arts 
Mur'and & Glrton' 
Charlie Brugge 
Evans & Rudle 
Leroy & Pals 
Danny Harris 
Dan & A Manos 
Mllo Ltla 

7 Play Boys 

WACO 
. Orpheum (4-5) 
Lets Have a Party 
6 Denlse Dancers 
Billy Raymond Co 
Carlton Sis 
Frank Sterling . 
Elaine & Douglas 

8 Melody Men 

WATERLOO 
Paramount (3-0) 
Chatterbox Rev 
Al De Carr & S 
Frazler Bros. 
Capps 1 Bros 

3 Doyle Sis 
Dolly Capps 

Ann & C Howard 
3- Topical Tunesters 
WINNIPEG 
Orpheum (30-4) 
Mardl Gras Nights 
Glen Dale 
Hadji Baba 3 
Shannon & Harris 
Jack Lowe 
Dorothy LaRue 
BOb South Co 
George LaTour. 
Masqueraders Bd 



Independent 



CHICAGO 
State Luke (?fl) 

Georgie Jessel 
Jocky Club Boys 
Gardner & Kane 
3 Jackson Boys 
Gene Gory & R 
Terry Lawlor 
INDIANAPOLIS 
Lyric (R) 

Paris on Parade 
Bert Walton 
Art Frank 
Helen Denlzon 
Nellio Arnruit Co 
Ray Royce 



KANSAS CITY. MO 
Tower (3) 

■O'Connor Fam 
Jordon & Grace 
Johnny Special 
Jack Carson 
LOUISVILLE 
National (3-6) 
Major Bowes U 
ST. LOUIS 
Grand O. H. (3) 
Bussey & Harper 
Eddie Martell 
Yvonne & Vernon 
Jack Joyce 
Harrison's Circus 
(One to nil) 



Warner 



PHILADELPHIA 
Earle (3) 

Ina Ray Hutton U 
Jack Topper 
3 Burkes Sis 
Helen Honan 
(27) 

Major Bowes U 



WASHINGTON 
Earle (3) 

Doberman Pinchers 
Geraldlne & Joe 
Frank Gaby Co 
Kitchen Pirates 
(2.7) 

Starnes A & S 
Ada Brown 
Boy Foy 
Paul Lukas Co 




Week of March 30 



Astoria D. H. 

Juvelys 
Canterbury M. H. 

1st half (30-1) 
Louis -''lmcr 
Mona Grey 

2d half (2.-4) 
Campbell & Wise 
Chevalier Bros 
Dominion 
Geroldo Ore 

Muy Fiitr Hotel 
Vic 01 i vei- 
led w Cooper 
Draper & Shiros 

New Victoria 

4 Flasll Devils 
lloriobagy Tr 
7 ElllottM 

RitZ Hotel 
Meeres & Meade 
Sealtiel 
Geo XeiMly 

Trocudcio Cub. 
Le.s AllPh Co 
\V(!Sl(!'.-n BrD.s 
Kipd Jlrpczln 
Anne '/ii- Bier 
.M;i luii-e 



BRIXTON 
Astoria 

'Queen of the Seas' 
Harry Fryer Bd 
Terry's Juves 
CHADWELL II'TII 

P.aliive 
Jubilee Jrs 
Preston & O'Connor 
Kam Tai 3 

CHELSEA 
Pnhice 
Jack Hyltoh Bd 
Chas Manning 
CLAPTON 
Rink 
Billy Ilatcliett 
r-r>nnox & Lorraine 
Moim .Vivian 
BAST HAM 
Premier 

Jubllco .lis 
I'rcston & O'Connor 

Knin Tnl 3 

EDO WAKE ROAD 

Grand 
tfonss from Filing 
EDMONTON 
Empire 
Voimkmiin Ud 



FINSBLRY PARK 
Antorla 

Act Superb 
0 Magnets . 

HAMMERSMITH 
_ Palnce 
El Cubanos Bd 

7 Hindustans 
Sonstahcc ^ L 

4 Franks 

5 & M Harrison 

3 Stooges & Oakes 
Al Burnett 
8yd Howard 
Angela Parselles 

8 Academy Gls 
Latasha' & :Lawr'co 

HOLLOWAY 
. Marlborough 
Garvey & Mac 
Terry Wilson 
3 Girlies 

ILFORD 
Super 
Alfredo Ore 
ISLINGTON 
Blue Hall 
1st half (30-1} 
Campbell & Wise 
Chevalier Bros 

2d half (2-4) 
Louis Aimer 
Mona Grey 

K1LBURN 
Grange 
Songs from Films 
LEWISIIAM 
Palace 
Janet Joye 
Stainless Stephen 
Ronald Courley 
BBC Mystery Singer 
Western Bros.. 
Mario ' Lorenzl 
Haver & Lee 



Harry Champion 
NEW CROSS 
Klncma 
Ralftnl Bd 
Mac key 2 
Joe Peterson 
PECKIIAM 
Palnce 
Ralflnl Bd 
Mackey -2 
Joe- Peterson , 
SlIEPH'RDS BCSH 

Pavilion 
Juvelys 

3 Australian Boys 
STAMFORD IULT 

Pavilion 
Garvey & Mac 
Terry Wilson 
3 Girlies 

STREATHAM 
Astoria 
Anton Bd 
Gerlys & Lydia 
Leslie Weston 
Palace 
Qeraldb Ore 
TOOTING 
Grunudn 
Jack Hylton Bd 
Chas Manning 
TOTTENHAM 
Palace 
Billy Hatchett 
Lennox & Loranno, 
Mona Vivian 
TOTTENHAM 
COURT ROAD 
Astoria 
Morris & Cowley 
Austel & Arthur 
Myron Pearl Co 
WALTHAMSTOW 
. Granada- 
Troise: Mandoliers 




Week of March 30 



ALDERSHOT 
Hippodrome 

Owen-. MeGiyeney 
Manley Bros 
Connor & Drake 
Dawn Davies 
Stewart & Olive 
Frank Groves ' 
Victoria Sis 
EDINBURGH 

.Regent 
1st half (30-1) 
DonelU & Sutton 
Tom Kennedy 

2d half (2-4) 
Jack Morrell. 
Loch & Lommond 

Theatre Royal 
Nina M MeKlnney 
B Stewart & Sis 
Cortez Accordion Bd 
Max Wall 
Hap Hazard' & M 
Don GalvJrt. 
Dave ' Seed- Co 
GLASGOW 
Paramount 
Mario De Pietro 
Magyar Tr 
Lasslter Bros 
Pavilion 
Charlie Kunz 
Troy Sis & Wilson 
Van Dock 
Cy Landry 
Le Pomme & Sis 
Roy Tracey 
KINGSTON 
Empire 
Devito Benny 4 



•Hutch" 

Hal Yung Tf 

George -Beatty. 

Brassellos 

Jack & Eddie. Eden 

LEEDS 
Paramount 

Rawicz & Landauer 
LEITH 
Capitol. 
1st half (30-1) 
Jack Morrell 
Lock & Lommond 

2d half (2-4) 
Donelll & Sutton 
Tom Kennedy 
LIVERPOOL 
Shakespeare 
Arthur White 
Chas Ancaster 
Bex & Bex 
Teddy Hale 
Iris Carr 

12 Karbla Dancers 
George Helnger 
Tich .Rolyat 
Stanelll 4 
Fantalsie Girls 
READING 
Palaco 
Tommy Handley 
'Radio Revels' 
Fayre 4 • 
Bruce Merryl 
Charlie Higgins 
2 Blue Cheats 
Florence- & Clifton ' 
Will Somers 
Jack Payne 




NEW YORK CITY 



All Stars 

Evelyn Nesblt 
. Kill Musrtfe 

Parisian Serenadere 

Barrel of Fun 

Bo "Brummells 
Bobby Treinalne 
Percy Stoner 
lieuchcombcr ar 

Marion Butler 
Leslie .Litamy 
Ann Suter 

Bill's Gn.v 00's 

Arthur Belijin 
BUI Lorraine 
Ed Furman 
Ethel Gilbert 
Mike Bernard 
lllack Cat 
Amanda Randolph 
Lonny Simmons & 
Rhythm Kittens 
Callente 

Francis Foye 
Sklppy Smith Ore 

Casino Venczla 

F Bracclante Ens 

Chnteau >! Oder ne 

Billy Castle 
Elena McCoy 
Muriel Rogers 
Fnk McFarlane O 

Chez Joey Baker 

Josephine Baker 
Wlllem Van Loon 
Gene Ashley 
Alice Delano Weeks 
Ray Benson Ore 
Antobal's. Cubans 

Cltab Gaucho 
DlmJtrl 
Virgil . . 
Per^a Ravel 
Los Gauchos 
Rllla Dau 
Munoz & Bolau 

Club Ricliinan 

Lee Carr 
James .Sherry 
Hsrrry fifiTiile 
George Oliver 
Freddie Monroe 
Jack Mayo Ore 

Cncounut (irove 
Jean McCulley 
Raye Prince & C 
Zea Rea 

Dick Messner Ore 

Connie's. Inn 

Anise & Aland 
tlotcha Drew 

Maxle Armstrong 
Eddie Giftcn 
James Anderson 
Chuck & Chuckles 
Knlulia 

Don Redman Bd 

DpiiiivIUh 
.Marie Ahnonlo 
DclmonlcO'R 
Murray & Al;;n 
Jay Mills Ore- 
Jack Dcmpdcj'i 

f.vy Odlf-y \ 
( 'p r (if. ' M.'iri - .i.n 



Jan Brunesco Bd 

'Eighteen' Club 

Mary Mercer 

El Chico 

Consueio Morena 
Portia Portar 
Emlle de Torre Ore 

El Toreador 

Ramon & Luclnda 
Toreador 4 
Fermln & Gloria 
Fantasia Novoa 
Afedaro 

Don -Gilberto- Ore 
El Morocco 

Ernlp Hoist Ore 
Famous Door 

Red McKcnzle Bd 

French Casino 

VFolles de Femnies' 
Emllec Adreon 

10 Argentina Ladles 
Alphonse Berg 
3 Bredvvlns 
Georges Bruyals 
Choppy 

M'rg'erlte DuFresne 
Estelle & LeRoy 
Marita Fare 11 
Cllly Fclndt 
Dany Flore 
Little Fred 
Vera Nargo 
Orbal 
Mile Paris 
Plroslia 

Andre Randall 
Freddie Zay 
Sonia Gansscr & A. 
Jack Denny's Ore 
Vincent Travers Ore 
Russell Patterson's 
Personettes ' 
Gr'nwlcli VHL Inn 
Albert Pryine 
Elena McCoy 
Pat Clayton 
Lillian Calrnes 
Antony Tosca Ore 

Gypsy Tavern 

Bert Linden 
Aida Luciano 
Bukku 

Chubby Ross ' 
Jules Kcaton Ore 
Dan Hculj'B 

Dan Hoaly 
Jack While 
Florla Ve'xtoft 
Cainille Glory 
.lunel-arraine 
lilonna Runnu/i 
Roth-Anrtrew.s Ore 
Beulc St. Boys 

Anna llchl's 

Anna Held Jr 
Hilda Elfoiite 
Irene Burke- 
fluth T'-mpleton 
Lindy Lou 
'Toots' 

Sunny -Lambert 
Paul I5ass. Ore 

Hickory House 

Kir by Wnllfcr 
Mnrjorie Najlor 



Francetta Ma Hoy 
Ted Lnne 

Arthur UansfrleJ K 
W'ingy Manone Bd 
Il'lyw'd Reslauram 
Abe Lyman Oru 
Benny Fields 
Jack Waldron 
Bllllo Burns 
Denny White 
Phil Neeley 
Cackles O'Nell 
Chariot Lamberlon 
Mltzl Haynes 
Marlon Martin 
Helen Gray 
Jane Casey 
Rose Blane 
Lettle Campbell 
Cookie Faye 
Cass Dal.ley 
E Jeles'nick Oro 
Hoi el Ambassador 
Clara. Belle Walsb 
Maria & Floria 
Fred Lowery ' 
Maxlhe Tappen 
Vincent. Bragale 
Vincent Lopez. Ore 

Hotel Astor 
Jack Berger Opc 
Hotel Itarhlzon-P'za 
Ivor. Peterson 

Hotel lltniore 
Russ Morgan Ore 
Linda Lee 
Joe & Betty Lee 
Nadlne & Glraldo 
Hotel Buckingham 
Pierre Beaujean 

; Hotel Com odore 

John Johnson Ore 
Jane Williams " 
Marcla Wayne 
Donna & Darrell 

Hotel Edison 

Sammy Wilson, rc 
Mac Coogan 
Frank .Cornwell 3 
Hotel ' Essex HouhC 
Musical' Rogues '* "' 
Hotel Fifth Ave 

P Handelman Ore 
.Music Masters 

Hotel Gotham 

Raoiil Llpoff Ore 
Hotel Gov Cllnfoii 
Eddie Lane Ore 
Hotel tir't North'rn 
A Ferdlnando Ore 
Hotel Lexington 

Ozzle Nelson Oro 
Harriet Hilllard 
Eugene Jelesnlck r 
Hotel Lincoln 

Tommy Dorsey Ore 
Esquires 
Edythe Wright 
Jack L*OTiaid 

Hotel Loinb.wly 

Terl Josefovits 

Hotel Madison 
Val Olman Ore 

Hotel Meurlce 

Mlml Muriel 
Sylvia Light \ 

Hotel McAlpIn 
Enoch Light Ore 
Mary Danis 
A Gonzales Ens 
Hotel Montclulr 

Don .. Richards Ore 
Coral Islnhders 
Lillian Kenny 
Jaysnoff Sis 

Hotel New Yorker 

Bob Cro6by Ore 
Virginia Verrlll 
Frank Tennlll 
Ray- Baduc 
Leons 

Scrlppy &-Pals 

Hotel Park Lane 

Max -Bergere Ore 

Hotel Pennsylvania 

Hat Kemp Ore 
Knott &■ Tuwne 
Yost's- Calif C« 

Hotel Pierre 

Pancho Ore 
Gregori Frrinzell Or 
Hotel I'lazu 

Eddy Duchln Ore 
De Marcos 

Hotel Kltz-Carlton 

Annan Vecsey Ore 
Hotel ItoONCvcIt 

Esther Velas En« 
Guy Lonibardo Ore. 

Hotel Savoy -Plaza 

Dwlght Flake 
Dick Caspar re Ore 
Maurice & Cordoba 
Bob Grant Ore 
Habaneras Ore 

Hotel Slielton 

Bert King Ore 

Hotel Sherry- 
Netherland 

'Russian Eagle' 
Alex Bunchouchou 
Gypsy Choir 
Lidla Sadovskala 
Jemme Hurok 
Raphael 

Hotel St. Morltz 

Nlkita Ualleff 
'Chauve Sourls Rev 
Dorothy Fox 
Ron Perry Oro 
Sunny Rice 
Irene Anta'rova 
Andrea Salama 
Leo' iiesnrcli 
Leon Navara Ore 

Hotel St. Regis 

Phyllss Clare 
Hartmanns 
Jules Lande Ore 
Emll Coleman Oro 

Hotel Tuft 

Geo H;tll Ore 
DoHy Dawn 
Hotel Vanderbill 

.Murray Dancers 
Hernle Dolen Ore 

Hotel Waldorr- 
Astorln 

Coiir.na M'jra 
JJcav«l & Tova 
Dr. Ross 

c:hai'lf-M Mngnanil 
Orvllle Kiiapp Orr 
.Michael Z;nin lid 

Hotel Warwick 

Arthur Skrilow Ore 
Hotel Wcvlln 

Charlio Wright 
Bobby Brooks Oro 

HoiiHC of Morgan 
Lillian Ro'li 
Clifford Nuw.Jjihi 



Carl Randull 
Phylisa Cameron 
Don Alberto Oro 
Lou Bring Ore 
Howard's Showuoul 
Joe Howard 
Walter- Lopez Eh3 

Jimmy Kelly's 
John Rook wood 
Evelyn Wilson 
Mary Lalie ' 
Janice Andre 
Warren & Bodie 
Carter & Schaub 
Mldglo Parks 
Joan .Miller 
Billy Mack 
Mai-y Barton 
3 Raymonds- 
Danny. Higgins 
Dorothy -Dorr 
Kitty Mulligan 
Gene Walter 
Joe Rlcardel -Ore 
Joe Capella Oro 

tilt Kat 

-Ann '-Lewis 
Alfredo Allm 
Toots & Al 
Dorothy Rhod>!S 
Alda Ward 
Donna -Clara 
Jackie. .Ma v ley 
Bob Hargrave Ore ■■ 

La Bue 
Costaln & Crane 
Marie Almonte 
Nick Vouzen Bd 
Eddie Davis Ore 

Leon & Eddie's 

-Eddie Davis _ 
Patricia Gilmore 
H, Gardner, -Carter: 
Wm Fanner ..Oro ' 

Jlndeleinc's 
Jack and Jill 
Lucille JarV 
Damar. Ore 
Joe Gray 3. 
Mnn-About-Tovf n 

Helen Lambert 
Al Man'utl Ore ' 
. 3Ialsonett<i Rus 

Codolban Ore 
Schura LlptoVa. 
.George Orda 
Jasha-' Nazarenko 
Boris BelostQzsky 
Nadla KOi'tcz 

Mon Paris 

Jimmy. Rogers 

Versatile 3 

Barry Win ton Ore 

Monte Rosa 
Pola Borgia 
Sandy Ross 
D Pecorano ore 

No. 1 Fifth Ave 

Michael Tegncr 
Billle Trask 
Joe Li Hey 
Harold AVoodall 
Hazel Webst.er. 

Normundle 
Hal Hope Ore 

Old Roumanian 
Thais' 

-Sadie Banks 
Jack Hirsch 
Russian Gypsy 3 
Mickey Mallory 
Sol Schneider' 
Roumanla Gypsies 

Onyx Cluh 

Stuff Smith Bd 

Paradise 

Milton Berle 
Georgie Tapps 
Tic Toe Glrle 
Mickey- Alpert 
Sam Ted & Ray 
Vera Niva 
Doris Rhodes 
Kathryn Rand- 
Nancy Lee 
Betty Keair 
Robblns Fain 
C Dornberger OrV 
Place Elegante 

Tommy Mills 
Steve I.entl 
Eddie Blnnchard 
Dill 'Parrel I 
Henn Kauff 
Irve Harris 
Leo Lazaro Oro 
Rainbow Grill 

Margaret Gray 
Olive Gardner 
Gall Galf ' 
Mildred Monson 
Ruby ' Ne w'm an Ore 
ill n bow Room 

Glen Cray 
Caaa Loina Ore 
Sheila Barrett 
Jack Holland 
June ..Hart 
Pee Wee Hunt 
Kenny Sargent 
Nancy No I and 
Nano-Rodrlgo Bd 

Russian Bear 

Balalaika Ore 
Costya Krumlh 
Kuban Co'isncks 
Sergey Sokoloff 
Julian Altman 
Nicholal Khadarlk 
Fronla StanlKl'vHky 
Ivan Kornlloff 
Miss Nightingale 
Eliza HumoviL 
Xadja DusIiliiHlia 

Russian Krctchmun 

Gypsy .Mark off 
Adla. Kuznetzaff ■.: 
Nnst'la Poilakova 
N'lcliolas Voslilcff 

,Mura Tountanova 
Darlo Birso 
Orllk & Lollk 
Mlscha 

Nicholas Matfbey 
Gieb Y'jllin Ore' 

Russian Troyka 

Amstel's U/l- 

San Soucl 
Jerry Blaine Ore 
Wricwaiktf of N. V 

Uoseoe Alls 
Mammy Jinny 
Helen Stone 
Clark h Verrtl 
Antiwmy 'J'rinl rc 
Betty Lewis 

Sninll's Paradise 

Charlie Johnnon Orr 
PalmJre M Valez 
CRun!: Ro!:!nson 
Ollle Potters 
A rnetle 
3 Blink Boys 
A mo.3 fiends 
Marlon lielrRton 

Siork Club 
Tf-dily Lynch 
Gjf Mi'i-tH Ore 
N Brand ivynhe Ore 

Tony'i 

Beatrice 1<i:y: 

Town Ujir 
■'Sypsy fJi-ftia 

111 UOii 2 



Ann Kennedy 
Barbara I at Porte 
Gordon' Davis 
chubby Smith 

Town Casino 
Armand-Vallerie 
Ann White 
Henri Pierre. Ens 
Maurice Shaw Ore. 
Jimmy Vincent Ore 
Thonmsliefsky's 

Harry . Liftman Or< 
Ches Dolierty Rev 
I bangl 

Glady s Bent ley Rev 

Pearl, Bathes 

Ray White 

3 Melody Maids 

Avon Long 

Hot Foot Watson 

Lucky Sis 

3 Lang Sis 

Edna Mae Holly 

Ken & B*n 

Willie Bryant. ,Ore 

Yacht Club 

Edith. Roahk 
Bee Kalmus 
Goff & JCerr 



Jdhnny & George 
Sid Franklin Oro 
Versailles 

Cross & Dunn 
Brlto's Rumba Bd 
Jos -Smith' Ore 
Village Darn 

Ernie Mack 
Buddy Gntely 
Eddie Pritchnrd 
Collette Barry 
Milton Mann Ore 

Village Nut Club 

Riviera Boys 
Lou Raymond 
Iris Ray 

Dickie Wells 
Keriny ' Watts 
Shim Sham Rev 

Wlvel 

.Marianne 
Ernie llaran 
Boring .& Lazar 
Betty Bear 
Baron Gyldchk 
Nalha Kin ova 
Frank LaSalle Oro 
Bob Lee 
Wynne Rolph 



LOS ANGELES 



Beverly WUshlro ; 

Viola Von. 
Larry Lee Ore- 
Bill more Bowl 

Jeanne Blanche 
B & E fiurroff 
Ann TraVerso 
6 Maxellos 
Botf Cutter . 
Trudy Wood. 
Dolores & Andre 
Jimmy Grier oro. . 
Cafe Casonova 

Martha. Raye 
Jerry Bergln 
Billy Gray 
3 RobertB Bros 
Hal Chanslor oro 

Cafe de. Pare* 

Katbiyn Bessette 
Lois Graha'm - 
Gal'ftte & Leonardo 
Al Oeco 

Ted Dawson Oro 

Cafe Ij» Maze 

Stan Clair Oro 
Park Ave' Boys 

Clover Club 

Judy Starr 
Aiiiwa Boys 
Coconnut Grove 

VelOz &. Yolanda 
Shep Fields. 
Eddie LeBaron Ore 
Hoffman R & Gerad 
Famous. Door 

Sylvester Scott 
Louis Prima Oro 

Omar's . Dome 

Pyramid - 3 ' 
jMaronl & 'Joyce 
Jeanette Sis 
Yogi Yorgensen 
Anonda & J>eta 
June Marlowe 



Jim ly Blttick Of* 

Palomur 
BobEberle 
Inez & DeWya 
Eddie Gordon 
Hudson -Metzger Gls 
Dorsey 3 
Kay Weber 
.Jimmy Grier Ore 

Plrrone's 

George Hall 
Hbbson & Ray 
Helen- Lewis' 
MUrray Peck 
Dolores Bay 
John Llndhardt Oro 

Paris Inn 
Singing Walters 
Sylvia St Beclna 
Jack Blackln 
Paub Melanin 
Hugo Marchettl. 
•Lollta & Ardo 
Thpra Matthalson 
Henry Monnet 
Pete Conli elll. Oro 

Sherry' 

Mary, Lane ' 
Castleman Sia 
Ben Carter • 
Hazel Fltzgerai 
Paul Kain Ore 
Tliree Little pig* 
Ineis Claire ' 
Raf tone. Sis 
Jutie. Purcell- 
Joey Lee ' Oro 
Paul Roberts 
SmarofT Girls 
Topsy's 

Leona Rice' 
Doris Baker . 
Ginger Weldon 
Marjorle & L. Mo 
Marjorle Sparks 
Agnes Johnson 
Geo, Redman Ore 



Independent Burlesque 

Week of April 5 

'Hello -Paree'— Gayety, Baltimore, 
'Hinda WasBau and Legs 
Laughter,— Troci Philadelphia, 

'Merry Whirl'— Republic, N, t. C; 
'High Jinks' — Werba's, Erooklyn. 
'Jolly Girls'— Hudson, Union City, 
'Beauty Parade'— Howard, Boston. 
•Flying High'— Empire, Newark. 
'Melody Maids'— Gayety,. .Washington; 
'They're Oft"!— Worcester, Worcester. 

Budapest Bars Two 

Budapest, March 20, 
Two more American feature pic- 
tures have been banned by the ceri-. 
sof s here. 

Latest Alms to feel the censorial 
whip are 'Night at the Opera/ 
(Metro), and 'Lost Patrol' (RKO). 

Saranac Lake 

By Chris Hagedorn 



Milton (WB) Pollack given 15 
minutes outdoor walking exercise 
twice dally. 

Gladys Palmer training another 
canary for vaudc comeback. 

Elizabeth Rogers reported doing 
nicely In the Infirmary. 

Expatlent Johnny dl Giovanni is 
running the Rahway theatre, Rail- 
way, N. J. 

Georgfl Wicks and Oscar Davis 
leaving thin weekend for home with 
a clean bill of health. And writer pf 
this column was told he could leave 
May lv 

Armand Monte doing better after 
slight setback. 

Fifl Cllmas very busy making 
handmade \easets. 

Joe (WB) Dabrbwski ba«k from 
General Hospital after Sinus opera- 
tion. 

Betty Huntington due hack to the 
Lodge this week after week at the 
Ceneral Hospital. 

James Foppard, former treasurer ' 
of sevpval N. Y, theatres, Is now 
cuilng at the Northwoods San here. 

Write to those you know at 
Saranac. 



■J, 



n 



II 



BR0WEE TO HONOLULU 

Honolulu, March 31. 

Jay Brower sailed Saturday C28) 
for Honolulu to i-eplace Rube Wolf 
as m.c. at J. J. Franklin's King 
theatre, Brower look with him a. 
new line of Fan-hon <ft Marco girls 
and several specialty acts. Show 
OPfris for Franklin April 2. 

Wolf and ourrc-nt Khow close pl'e- 
cfdjng night and return her« 
April 



52 



VARIETY 



LEG I FIM4IE 



Wednesday, April 1, 193^ 



AUTHORS ALTER DEMANDS, TRIM FILM 
SPLIT TO 60-40; MGRS. STILL NO LIKE 



Writers Name Arthur Hopkins to Sit On Get* 
Together Meets with Producers— Claim Willing- 
ness to Confab — Managers Insist on Further 
Changes — Can Dispense with Guilders? 



Dramatists have decided to give 
In on two major points in their 
tako-it-or-leave-it battle, with, the 
legit producers, and will moderate 
the demands of their ultimatum 
contract for production of new 
plays. This was decided at a spe- 
cial meeting of the Dramatists' 
Guild Friday (27), attended by both 
members and associate members. ' 

Move has not mollified the nuUl- 
agers. There are other provisions 
which they object to. * Producer- 
managers state that, before tying up 
with the Guild again, there is a 
point ~ for mature consideration, 
something that -does not appear in 
the authors* new contract at all, but 
is in the by-laws! This is a pro- 
' vision that the' council, . of '-Vhichx 
there are 27 members, may desig- 
nate an executive;' committee of 
from 6 to 16 with full powers to act 
for the .entire body. That, they say, 
would permit a handful of authors 
to change Che contract at any time 
and, under the present set-up, man- 
agers would be subject to- that 
group's rulings if they' signed .the 
contract. For that reason they in- 
sist that at the present time they 
are more free to act than at any 
time within 10 years. 

Managers also declare it possible 
to produce plays without the Guild's 
author-members. At the . managers' 
meeting last week a contract form 
of their own was presented in type. 
Its formal use awaits further pro^ 
ceedirigs of the Guild at" its next 
general session April 8. 

Youngsters Squawk 
Particularly :a*;e the younger pro- 
ducers opposed to. the Guild's con- 
tract, contending ; that - they should 
not be penalized, for sins alleged to 
have been committed against play- 
wrights of another generation by 
managers .who. are virtually in Umbo. 

Authors' meeting was called by 
the organization's council for the 
purpose of getting the 'general 
membership feeling' on the new con- 
tract, since there had been rum- 
blings of dissatisfaction among the 
ranks. It voted unanimously to ; 
hold another meeting April 8, at 
which time the new contract form 
is to be amended in several points. 

Two major changes are to be a 
moderation of the terms for partici- 
pation inSllm rights and more ami- 
able confabbing with managers on 
points in debate. Thus far the 
dramatists have refused to sit down 
with the. managers on the pact, but 
how they say they will be 'glad to 
talk things over with a committee 
of two or three appointed by the 
League of New York Theatres 
.(managers). They also named Ar- 
thur Hopkins as a friendly man- 
ager who could be trusted by the. 
writers and, to show 'confidence,', 
named Hopkins as chairman for 
meetings to -be held with the 
League. 

'Too Lenient' 

It Is indicated in some quarters 
that the managers do not favor the 
Hopkins appointment. Whether the 
writers will give in on this point, 
an • choose someone else is ques- 
tionable. Some managers claim 
that Hopkins is too inclined to be 
'lenient' and. ready to listen to both 
sides. Dramatists say that . Is exr 
actly why he was chosen. 

On the film rights angle. Sidney 
Howard, Guild prez, introduced a 
suggestion for switching from the 
sliding scale written into the 'new 
contract" to a straight GO-40 basis 
in favor of the writers. Sliding 
scale was from 50-5.0 to 75.-25 :1s 
the figures for sales rose. Howard 
explained that this might prove 'too 
confusing 1 and also that it might 
serve to hinder proceedings for 
younger writers. 

Plainly indicated at the Guild 
. Mswn UiiiL liK-ie is Home opposi- 
tion 1o the. contract from within the 
ranks. One question put to the 
chair was why the Guild as;ioo'ate 
members were not allowed to the 
Pel). L'7 meeting at which the 'agree- 
ment' was adopted, Answer was 
that It would have been 'next to 
impossible' to explain the contract 
to a la-rpre, meeting. While there are 
about 2,000 • regular mourners .-uni 
as many associates, only about 100 



persons were present when the con- 
tract, was accepted. There were, 
however, a considei ; abIe number of 
proxies and advance votes at hand. 
Association Membership 
Associate membership is sup- 
posed to include all privileges ex- 
cept a vote, but actually, it is 
claimed, the council alone handles 
all the Guild business matters, ex- 
cept elections of officers. • Any au- 
thor who has had a play produced 
on Broadway is eligible to regular 
membership, at the discretion of the 
council, which has the power to 
punish, suspend or expel any mem- 
ber. Alleged that one author claim- 
ing to have had. three, plays pre- 
sented on Broadway has not been 
admitted fo regular membership for 
unexplained reasons, ' 

Meeting was. a tempestuous one, 
with several speeches on the floor 
distinctly favoring the. managers. 
This, faction was led by Helen Je- 
rome, who adapted 'Pride and Prej- 
udice.' She felt that managers were 
having a tough enough time and 
should be aided rather than har- 
assed at this time. 

Miss Jerome offered to- resign 
from' the organization if some mod- 
erations . were not made. This 
caused an immediate uproarjfrqm 
the chair, Luise Sillcox, organiza- 
tion's secretary, pointing out in an-, 
swer that 'rib resignations will be 
accepted at this time from anyone' 
and that there was no reason for 
such threats: Also she said that It 
was important for writers, to stick 
together at this time because', 'ob- 
viously changes in the. contract must 
be made for the good of the. 
garilzatlon's members.' 

'Railroading' 

A charge of railroading measures 
through without membership vote 
was also denied and explained that 
the Council talked the' various 
moves over a long time before de- 
ciding on them and that it' was im- 
possible for the entire membership 
to go over contract form phrase by 
phrase but that changes could be 
made by suggestion of any member. 

Most members present favored the 
chair arid the council, but agreed 
that conciliatory methods might riot 
hurt in the future. 

A note was read by one member 
from Lee Shubert, who had referred 
to Sidney Howard , as the 'Hitler :6f 
the writers, trying to dictate to all 
the members of the writing Indus 
try.' This was laughed away. 

Suggestion was ' made that there 
might be moderation also in the 
clause whereby writers now Insist 
they must handle all film sales and 
dispose of them themselves, turn- 
ing over the producers' share after 
sale. Managers have squawked 
hardest at this, claiming they will 
not be able to negotiate on their 
properties and that authors are not 
as capable of dickering with film 
companies as are producers. 

'Out of the Question' 

Howard pointed out, and was sus- 
tained by the membership, that on 
this there can be. no question of 
swaying — that authors must retain 
this right tQ, protect themselves 
against possible conniving or un 
scrupulous deals by managers, no 
matter what else they give in on. 

Another suggestion made by the 
pro-contract faction was that the 
60t40 ratio, in event of change, be 
carried through to all rights, stocks, 
amateur shows, etc. This will be dis 
cussed at council meetings but is 
not considered likely of passing due 
to the new feeling of greater leni 
ency towards managers. 

It was made distinctly known at 
the meeting that the writers do not 
'dislike' the managers, nor do they 
want to fight with them. Several of 
the younger managerial group have 
charged, that they 'should not be. 
made to pay for the unscrupulous- 
ncss of admittedly crooked manag- 
ers of the past.' Writers admit this, 
but say they simply don't know 
whom they can trust today and are 
not willing to take any chancfH. It 
in for that reason, they say. that 
they have refused to discuss things 
at round table discussions with the 
managers during the past couplo of 
mouths, .vUhough they have always 
been willing- to consider any pro- 



Dog-in-Manger Angle 



Explanation of the clause In. 
the proposed new Dramatists. 
Guild contract stipulating that, 
upon the death of a manager, 
all rights revert to the author, 
was given .at the Guild's 
meeting last. week. Claimed 
that the Shuberts bought 60 
play's from, the estate of Flo 
Ziegfeid for $500 and stopped 
at least one presentation in 
an opposition theatre in the 
west 

In order for the manager to 
retain , sharing rights under the 
expired minimum basic agree- 
ment, the play jnust . have been 
presented a certain number of 
performances annually in stock 
or, otherwise. rior to the Old ' 
agreement plays were bought 
from authors in perpetuity. 



Inside Stuff— Legit 



Hard luck seemed to dpg Leslie Adams, who died suddenly last week 
In New York at the age of 49 after being ordered: abed while rehearsing 
with 'Left Turn,' a. new play. There were many seasons in tent and rep 
shows, also stock far removed from New York. Break finally came when 
he appeared in a. Broadway show arid was selected for 'As Thousands 
Cheer' after Frank Morgan was unavailable. 

Adams scored, in the revue and went to the road with it, but left the 
east four months before , the tour ended. Reason for returning to New- 
York was the possibility • of Je-d Harris producing 'A Room in Red and 
White.' Manager .dropped the play, which finally reached the boards at 
the 40th St. theatre under other management. It ' lasted about three 
weeks. 

Doctors said Adams had the gripp 
off indefinitely'. 



posal or proposition brought up by 
managers in the . form of writing, 
without attendant lawyers and argu- 
' ments. 

Managers are disatisfied also with 
being cut out of foreign rights and 
the loss of all rights in case of death 
other points not. taken up at Fri- 
day's meet. 

Managers appear in the mood for 
concessions on; the basis of the old 
contract, but take the stand that the 
new contract should be one formu- 
lated in agreement ahd not in. an 
arbitrary ma.nrier. 



BALLOT OF 14 SET 
FOR EQUITY ELECTION 



Equity's regular ticket, naming 10 
persons for the; council and- four re- 
placeriients, has been chosen, elec- 
tion being dated for late May. 
Candidates nominated for a five 
year period, include six who have 
served before or are now on the 
council, which has 60 members. 

.New candidates are Clyde. Fill- 
more, T. Reed Rrown, Jr., Robert 
Keith and Bretalgne Wlndust. Re" 
nominated: Beverly Bayne, E. J. 
Blunkliall, Robert T. Haines, Maida 
Reade, J. Malcolm. Dunn and 
Richard Sterling. Replacement can- 
didates to serve from one to two 
years:. Kathleen Warren, Dudley 
Clements,, Richard -Whorf arid Lily 
Cahill. 

Election of officers will be held at 
the end of next season, when the 
present incumbents will have 
seryed three years. Whether the 
Actors Forum will endeavor to place 
an independent ticket for councilors 
in the field this season is not yet 
indicated. 



Reported disputes among, critics at the session in which they named 
Winterset* as the -prize winner, were comparatively mild. Staunchest 
in his refusal to agree was Jphn Anderson, N. ' Y. Journal reviewer, 
who declared he'd, stick to 'Idiot's Delight,' even, if the meeting took 

-night 1 __ . : r . ... ' : 

John Mason Brown of the Post tried to dissuade Anderson, 
was considerable kidding between them. 



fALTZ' FOLDS IN CHI; 
MORE TOURING IN FALL 



Chicago, March 31. 
'Great Waltz' will fold here after 
a run of 14 weeks at the Audito- 
rium on Saturday (4), This nixes 
Max Gordon's earlier plans to route 
the show through the midwest key 
cities on the waj r back. east. 

Cast will be. jumped ..back into 
New York from the loop. Show 
will be reorganized next fall for 
further touring. 



Los Angeles, March 3i. 

Tentative booking of Max Gor 
don's 'The Great Waltz' at the 
Philharmonic here has been called 
off. Instead, Gordon plans to close 
the piece in Chicago and send it to 
the Coast next fall. 

Opus will then come into the 
"Biltmor 



New Lynchburg Little 
Theatre Head Sought 

Lynchburg, March 31. 
Committee lias been appointed to 
chooso a new director for the 
Lynchburg 'Little Theatre 'to suc- 
ceed Edith Madeline Mack, resigned, 
IVliss Mack piloted, the group nine 
years. She is out after the April 
bill. 

Carl Y. Connor of Sweet Briar 
College, is chairman of the commit- 
tee to choose a new head. 



Proposed Dramatists Guild hew contract contains an out in arbltra- 
tion cases which the Guild may lose by stipulating that it riot be held 
liable whex'e. monetary awards are made. That clause is believed to be 
the result of last season's 'Waltz In Fire' case. Show was stopped by 
the Guild, arbitrators awarding the producer $500. 

Also provided that arbitrators shall be chosen from the staffs of legal 
professors at Columbia, New York University or . the. University of South- 
ern California. Reason is that business men assigned by the Arbitra- 
tion Society of America have scoffed at the old contract, on occasion 
jibing managers for signing it. 

Idea is to use lawyers Who. might interpret the contr 
cording to. Its terms was suggested by Morris Erilst. 



Entire contents of the late Florence Mpore/s home in Great Neck. L. I., 
Wore disposed of_las.t week. Highest prices ever obtained at si liar 
auctions are reported. That is. explained by the" fact that" professionals, 
who yf&tte her neighbors, laced' a sentimental value on the effects of the 
popular actress. 

Sale attracted persons from other Long Island : communities and they 
commented on the prices obtained. Few articles Were bought by any 
except stage folk; Miss MoOre died in March, 1935. She was a vaude- 
ville headliner with the late Billy Montgomery; When the team split 
she scored in farce and legit musicals on Broadway, 



(Mrs. James) Louise V. Chapln, who was placed in charge of requisi- 
tions in the WPA theatre project, N. Y., succeeding William L. Ball, who 
was transferred, was mentioned In error as the wife of Irving Mendell, 
also- of the WPA* Mrs. Chapln says that Mr. Mendell is 'a charming 
person' but 'my husband is a staunch objector' to the Implied relation- 
ship. Same goes for Mrs. Ann Mendell. 



Russel (Buck). Crouse, head man In the Theatre Guild's press office, 
decided he earned a vacation after the opening of 'Idiot's Delight' last 
week at the Shubert, N. Y. So he trained south to visit Eugene O'Neill 
on the latter's Georgia island hideaway. 

Due back this week, schedule calling for three days with the author. 



Ads for an amateur show were slipped Into the -directory of regular 
Broadway attractions last week, when 'Jealoris Mothers' at the Comedy 
appeared in the list. Matter escaped attention of managers. 

Show was still at the house early this week, but the ads were out, 
Gross one night reported at ?12. 



Wildberg Bags 21 Plays 
On Coast Script Prowl 



Hollywood, March 31. 

After three weeks' play" search 
here for the Group Theatre and 
Other producer clients, John Wild- 
berg, N. Y. attorney, has returned 
east, taking with him 21 scripts. 

While on the coast Wildberg ar- 
ranged with Hy Kraft and Mildred 
Harris for dramatization of a 
Charles Malamuth Russian novel, 
'Chocolate,' which he will produce 
for himself. 

Cecil B. DeMille, who bought the 
novel for pictures; sold his ri hts to 
Wildberg. 



Current Road Shows 



Week March 30 

'At Home Abroad,' Royal Alexan- 
dra, ■ Toronto. 

'Children's Hour,' Los 
Angeles. 

'Cyrano' (Walter Hampden), 
Cass, Detroit. 

'Dodsworth' (Walter Huston), 
Cox, Cincinnati. 

'Ghosts' (Nazimova), Plaza, El 
Paso, Tex., 30; travel, 31; Texas, 
San Antonio, 1; Paramount, Austin, 
2; Majestic, Houston, 3-4. 

'Great Waltz,' itorium, Chi- 
cago. 

'Night of Jan. 16/ 1 Capitan, 
Hollywood. 

'Old Maid,' Majestic, Wichita 
Falls, Tex., 30; Shrine Audi?, Okla- 
homa City, 31; Convention Hall, 
Tulsa, i; Orpho'um, Kansas Ciiy, 
2-4. 

'On. Your Toes,' Shubert, Boston. 
'Personal Appearance,' Plymouth, 
Boston, 

'Personal Appearance,' English, 
Indianapolis, 30-1; Ilartman, Co- 
lumbus, 2- — 



FOUR C&S TROUPES, 
BUT IT'S ONLY TALK 



There are four proposals by as. 
many ambitious presenters to re- 
vive Gilbert and Sullivan on Broad- 
way, but none have progressed be-, 
yond the planning stage and unless 
one lays the salary guarantee coin 
on the line with Equity, this will be 
one spring in a long time when 
G & S shows will be absent. 

Curious angle is .that the same 
leads have been offered engagements 
by each of the four proponents. 
Players supposed to be verbally tied 
up have been calling up Equity to 
learn who, or whether any, of the 
managements.bas come .across.. 

Figured that unless the G & S 
revivals start Easter week the 
'season' will not get much of a start. 
While most of the players and 
warblers know their lines, there H 
little time remaining to reach the 
boards by holiday time. 

Those mentioned with G & S aspl* 
rations are R. "H. Burnside, Laura 
Arnold and Frank . Perley, S. M» 
Chartock and Harold Hartman. 



♦Sailor Beware/ Broad, Philadel- 
phia, 

Three Men on a Horse/ Nix 01 !' 
Pittsburgh. 

'Throe Men on a Horse/ 
son, Milwaukee. 

'Three en on a Horse/ 
Philadelphia. 

'Tobacco Road/ 
phia. 

'Tobacco Road/ M;i.i.e.-i 
30-31; Orpheiun, Tleauinj;, 
State, Allonlowu, ii; MajO. 
risburg, 3-4. 

'Winterset/ 
ton. 



Wednesday, April J»_1936 



liCIT I S4 at t 



VARIETY 



53 



Critics Call 'Wintered' Best Play; 
Panned It 5 to 4 on B way Opening 



Broadway's drama reviewers 
talked it over last week and came 
pilt with a flourish, giving word to 
the press that the Critics Circle 
awarded a placque to 'Winterset's 
as the best -play of the season, on a 
U tQ 3 vote. 

'it wis anything , dignified 
session, nearly all the critics pres- 
ent venting opinions and some be- 
jug violent about it. For a time, 
during the long disputes, it looked 
as though there would be no win- 
ner, although 'Winterset' was dis- 
tinctly favored by the majority. 

'Winterset' Is Maxwell Anderson's 
'melodrama, partly in blank verse, 
presented by Guthrie McClintlc. It 
dcored a run at the Martin Beck 
theatre, N. T. . Critical opinion was 
distinctly divided, on opening, there 
being flye unfavorable reviews 
against four laudatory ones.. 

There are nine first-string critics 
jn N. T. The three who voted 
against the Anderson play are John 
Anderson of the Journal, . Percy 
Hammond of the Herald Tribune 
and Robert Garland of the World- 
Telegram. Trio, proved consistent 
Jn voting' at the 'Critics "Circle 
meet, but John Mason Brown 
of the Post evidently had a change 
6i heart, since he. had negatived the 

■ play on opening. Other ' switch bc- 

■ cured on the Mirror, the paper's 
critic, Robert Coleman, pointing 

•thumbs down. He does not,, how- 
ever, belong to the Circle. Paper's 
now and then is a member of the 
group and he voted for 'Winterset.* 

-"There-are ; revlewers-f orrsome- week--- 
.lies in the 'Circle' -which explains 
the total vote Of 17; 

Play on Tour 

' Play is on tour and whether the 
scrivener's award will be helpful at 
the box-office will be indicated on 
the roar", also later on' Broadway. 
Sh6w is .diie back for a repeat date 
Jn May, according to its original 
schedule. 

.'When 'Wlntersef returns, the 
Pulitzer prize play will have been 
announced. There will, thus be two 
prize winning plays, since Ander- 
son won the Pulitzer award before 
('Both Your Houses') which ex- 
cludes him from consideration 
now. Eugene O'Neill copped- the 
award so often (three times) that it 
was decided not to give the prize to 
any playwright more than once; 

This apparently harrows down 
the Pulitzer field to three candl- 
• dates-^'Idiot's Delight,' 'Boy Meets . 
Girl" and 'End of Summer.' Out- 
side candidates are 'Rvsset Mantle' 
and 'Remember the Day,' although 
aome not generally considered play 
may be named. Pulitzer bunch has 
done that before, outstanding ex- 
ample being naming of 'Alison's 
House,' which wasn't even on 
Broadway. 

.All of the season's other leaders 
are out of the competition, either 
because the author won previously 
or i 8 an alien. That takes in 'Vic- 
toria Regina,* 'The First Lady,' 
TJead End,' 'Call It a Day' and 
*than Frome.' 

B.O. Effect 

Prize awards have rarely aided 
attendance; but the Pulitzer winner 
last season, 'The Old Maid,' was an 
exception. It jumped to virtual ca- 
pacity after the win, played through 
summer and has prospered oh tour. 

Critics issued a "citation* for 
*Winterset' : 

'The Circle's decision Is based on 
,?he conviction that in 'Winter. set*' 
i.^ aUthor accomplished the notably 
difficult task of interpreting a valid 
.and challenging contemporary theme 
dealing with the pursuit of human 
justice in terms of unusual poetic 
rorce, realizing a drama of rich' 
meaning, and combining high liter- 
ary distinction with compelling the- 
atrical effect. ' 

•While this award is primarily to 
™e play and its author, the Circle 
Mela that,, since the. production of 
Winterset' so admirably projected 

. . un ' s conc epLlon. special 
appiec ation must also be expressed 
to ^utiirle McClintlc, the producer 

«es igner, and to the members of the 
cleart* Ur ? ge and wi sdom -.'.ere 
in? L mil l r6d in bGtn th « -wriUnff 
the (£S Gn ng o£ 'Wihterset'-anu 

viteHtJ * llnks 11 a P roo£ of the 
YoK (11 e nit y of the New 

P^ced anT tHat this ^ ™ s 
Uced and so widely appreciated.' 



Basis of Title 



Pittsburgh, March 31. 
. Friends here of Julius Ep- 
stein, WB writer, insists 
there's a reason for the. title 
of new play, 'And Stars Re- 
main,' he arid his brother, 
Philip, have sold to Theatre 
Guild for production next sea- 
son. 

They claim that was the first 
statement . Epstein's, opponents 
in the boxing ring used to 
make upon waking up from his 
k.o. punch. At Penn' State col- 
lege, near here, Epstein was 
the 116-pound, intercollegiate 
champion for two years. Phil 
'Epstein was also a college 
fighter, but never ..in ' his 
brother's class- 

Boys both graduated from 
Penn State' in 1930 and mi- 
grated to the Coast a couple 
of years later. 






FOR TEXAS FAIR 



With 'Jumbo' closing iri three 
weeks, Billy Rose, may transplant a 
great part of the show to the Fron- 
tier Festival in Fort Worth, Texas, 
in July; Manager has put the mat- 
te? up "to the - " show's" leads tor de- 
cision. It would mean laying off 
between April 18 and July 1. 

Rose just got back from a fort- 
night in the southwest in order to 
meet" John Murray Anderson, whom 
he has summoned back from Eng- 
land. Albert Johnson, Rose's scenic 
artist, has taken a house in Fort 
Worth, and is working on the 'Fron- 
tier' decor. 

Slogan of both the Ft. Worth 
show arid the Dallas ''Centennial is 
'Texas Under Six Flags/ dating 
from Spanish possession, to date. 
This has given Johnson the idea 
of leaning heavily on Spanish- 
French backgrounds for scenic and 
decorative motifs. His idea is that 
to re-create any of the native adobe 
and plains life would be nothing 
new to the natives and that, for 
showmanship, something else has to 
be played up. 

Rose has the exhibition rights to 
the centennial stuff after the south- 
western exhibits are over and will 
later try to route them in other fair 
grounds or theatres. 

Plan to tour 'Jumbo* under can- 
vas was virtually completed, but 
Rose prefers the Ft. Worth engage- 
ment, which would be guaranteed. 
Deal with Samuel W. Gumpertz.was 
reported agreed on, using the Hag- 
enbeck- Wallace equipment. 

Centennial will erect a one-ring 
circus structure with a capacity of 
3,000, which would be ample, al- 
though less than the Hipp. Revolv- 
ing stage now employed would not 
be duplicated. 

. With an uncertain line-up of mu- 
sicals for the coming summer on 
Broadway it is likely the choristers 
will be held together virtually in- 
tact for the Texas date. 



Stage Reclaims Morgan 

Hollywood, March 31. 
Ralph Morgan,; here in pictures, 
for the past four years, is return- 
ing to the New York stage this 
spring. 

He'll go into 'Thanks for These 
Years," to be produced by. Harry 
Moses. 



Trend for Drop of 
Monday Shows Stops, 
But LA. Picks It Up 

Trend towards dropping Monday 
nights and adding a third matinee 
has stopped on Broadway, so far as 
this season Is. concerned. Half a 
dozen attractions adopted the idea, 
hut three are reverting to a six 
night and two matinee weekly 
schedule. 

Several play's of established 
matinee strength wiil continue the 
third afternoon performance. Man- 
agers of others, which tried it, were 
experimenting and found that their 
regular afternoon patronage was af- 
fected. There seems to be a limit to 
matinee draws except on holidays, 
and easing - off in attendance be- 
tween- Washington's. Birthday arid 
Easter affected the In-between 
shows which tried the idea. 

'Russet Mahtie' will go back to 
Monday nights .starting-next week, 
'Fresh Fields' being first to revert 
to its usual schedule. 'Efhan Froriie' 
may also drop the third matinee rer 
cently inserted. 



Los Angeles, March 31. 
CurranTShumlln Coast production 
of 'The Children's Hour, 1 . Opening to- 
night (Tues.) at the Biltmore, will 
be the unexpurgated, uncensored 
version. Advance seat sale has been 
heaviest here in several seasons. 

Figuring matinee business will be 
turnaway, management Is eliminat- 
ing Monday night perforrnances, and 
adding, instead, an extra Thursday 
afternoon performance. Cast will 
lay off both Sundays and Mondays 
during the local run. 



Equity Informal Meet 

Another of Equity's informal dis- 
cussion meetings will be held Fri^- 
day (3) at the Astor, with Robert 
Haines in the chair. 

As observers for the council, 
Mary Morris, James Bell and Louis 
Jean Heydt will be present. 



Three Leading Broadway Dramas 
May Suspend During the Summer 



And Hellinger Knows 



William Anthony Maguire 
wired from the Coast to Mark 
Hellinger to the effect that 
since the latter is now a self- 
arinouriced legit producer, how 
about sending him a script. 
Hellinger. replied: 

'You haven't finished the last 
act of 'Whoopee' yet/ 





HIS "SCANDALS' 



Abrupt closing of 'Scandals' at the 
New Amsterdam, N. Y., last "week, 
came as the result, of another losing 
week, also George White's dissatis- 
faction over other matters. With- 
drawal of.Rudy Yallee and arrange- 
ment to cut salaries were expected 
to keep the revue going beyond Eas- 
ter. Late Saturday the producer de- 
cided to fold, mentioning a plan to 
resume after eight weeks, by which 
time run of the play contracts will 
have expired. 

' White objected to guaranteeing 
the house $5,000, which applied last 
week. Gross was $13,000. Original 
booking contract called for a liberal 
sharing arrangeent, 75% going to .the 
show. top limit ■ was $20,000, so 
that the guarantee figure called for 
the same deal. House claimed this 
merely covered expenses, since it 
paid the back stage Union costs. 

Manager had several sessions at 
Equity and a salary slice was agreed 
on. Understood the cut went iri 
last week, but the usual agreement 
to continue for at least two weeks 
was not signed by White. Figured 
that he got away with a fast one 
thereby. 

White criticized the rules of 
Equity's, cuts board, which set a fig- 
ure at which full salaries would be 
payable again. He contended '. that 
it was not equitable, explaining he 
might go along, losing coin, even at 
the cut figures, but if having to pay 
full salaries at, the figure set-would 
just about break even. 



YOKEL DOESN'T LIKE 
ADS FOR OTHER SHOW 



1,000th B way Performance of Tobacco 
Road* a Gala Event; Bartons Fall 



Philadelphia, March 31. 
Discovery by Alex Yokel last week 
that his programs for 'Three Men 
on a Horse' carried paid ads for 
'Sailor, Beware!' led to destruction 
of 3,500 of them. In town Thursday 
(26) night to look over his show, 
producer saw the ad and burned, in- 
sisting the entire issue be scrapped 
and slip programs, ordinarily used 
only for the balcony be. substituted 
for the rest of the week. 

Understood there's some question 
now as to how much of the work's 
bill Sain Nirdlingcr (manager of 
Broad, where 'Sailor' is. housed) will 
foot. In Inking the ad, the Garrick 
management (where Horse' is play- 
ing) was following a usual custom 
hero. Vailor' ads also appeared' in 
programs for 'Winterset' and 'To- 
bacco Road,' which were playing- the 
Chestnut and. Forrest (Shuberv 
houses) respectively. 



Jatnes Barton took a pratt-fall 
last Tuesday night on the stage of 
the Forrest theatre, N. Y., arid he 
didn't do it on purpose. 

Occasion was the 1,000th per- 
formance of 'Tobacco Road,' in 
which Barton is starred. That gives 
'Tobacco' the third longest run- 
niark on Broadway, only toppers 
being 'Lightnln" and 'Abie's Irish 
Rose.' So Tuesday night, in honor 
of the occasion, Barton and the 
whole coriipany celebrated and 
danced and sang and had fun. Bar- 
ton did his standard vaudeville act 
and danced and took the usual 
number of prop falls. Plus one fall 
he didn't count on, a flop that made 
him retire for a minute's rest off- 
stage. 

'Tobacco Road,' roun ing. the. 
corner after its 1,000th perform- 
ance in New York, is not the same 
show as when it opened. There is 
added business. There is broaden* 
ing of dialog. There is added fool- 
ishness on the part of the cast, 
most of which has crept in almost 
imperceptibly through the years. 
And there is Barton. 

The Critics— 1,000% Wrong 

When the show opened in New 
York the critics were unani ous. 
it couldn't last. Mantle gave it two 
stars and said: 'It isn't the sort of 
entertainment people buy.' Atkin- 
son was shocked by the whole busi- 
ness. Gabriel said: '"Tobacco Road" 
was never meant for' fool lights.' 
Lockr'idge thought it a ■lagging 
drama.' John Mason Brown said 
that it fails as a play.' John An- 
derson mentioned 'vaudeville f.rfak- 
ishness.' Jack Pulaski ( Vm'ibty ) 
opined: 'Too much dirt. Doubtful 
for Broadway.' But they all thought 



of Henry' Hull's performance In the 
lead superb and all went back to 
second reviews to point out how 
Hull's performance alone makes it 
outstanding. When Hull left the 
play, Barton canie in, and. the cus- 
tomers still paid for tickets. Then 
Barton left and James Bell came 
in, and. the customers continued at 
the box office. On the road Slim 
Tlmblln took the part, and now 
Barton's back in the part, playing 
his 560th performance as the play 
hit its 1,000th. 

When that 1,000th performance 
was over, the customers were asked 
to stick around and a lot of new 
customers arrived from out of no- 
where (as they will on Broadway 
at the hint of some extraneous do- 
ins') all o£ whom carried away gift 
cigarct 'lighters, to. mark the oc-. 
casion, the lighters being, of course, 
distinctly stamped and marked 
with the, name and address of the 
theatre — everything, In fact, except 
the box office tap. That goes. under 
the head of exploitation. 

And then Barton came on and did 
his stuff. A pianjst from a nearby 
nitery trundled on a piano and 
Barton did his old-lime vaude act, 
songs and dances. 

That fall was explained. There's 
sand on the stage for the «how. 
| and Barton hadn't changed his \cos- 
j tuine. Aii one of those things 
: happened. 

I JJft played the same kind of part 
j once before. A one-a-clcr named 
i 'Moonshine" which Arthur Hopkins 
! directed some years ago and in 
! which he was a Kentucky hllls- 
j man. Same kind of part. But there 
i wasn't any sand on the stage of 
the J'alace (hat lime. He didn't 
> take any falls that lime. 



Although the season's end is tech- 
nically two months off, It is indi- 
cated that Broadway's three leading 
dramatic smashes, which could be 
sure summer stayers, will suspend 
for four to six weeks. Stars in all 
three shows 'Victoria Regina,' 
'Saint Joan' and 'Idiot's Delights- 
have invariably layed off during the 
heated spell. Those hits which stick 
are expected to -'benefit-' thereby. 

Helen Hayes of 'Regina' will take 
a six Wleeks. trip to, Europe, show 
suspending at the Broadhurst on 
June 20. Box. offlcfe will remain open 
and ads wHl be carried in the dailies, 
in the expectation that the show 
will continue indefinitely into the new 
season.. Katharine Cornell in 'Joan* 
at the Beck never appears through 
the summer. Ticket sale extends to 
June 1, but . It is top early for in- 
dications as to whether the show 
can resume In the: fall. There are no 
road plans on the show as yet, 
ever. 

Alfred Lunt arid Lynn Fontanne, 
in 'Delight, at the Shubert, Iso 
usually rest during the summer and 
their show. is expected to lay "off at 
least four weeks. Newest hit started 
with a rush last week and, because 
of its late entry on Broadway, is 
figured a sure thing for next season, 
despite suspension. 

Meantiriie, plans call for the in- 
stallation of cooling plants, in at: 
least two other legit houses. Cbrt, 
which has 'Boy Meets Girl, r and . the 
Broadhurt, are slated for. the im-. 
provement. Shubert has a coolin 
plant. ' 

Summer indications aro light for 
musicals. What with the sudden 
closing of. 'Scandals' and . the with- 
drawal of 'Jumbo' iri three weeks, 
only 'Ziegfeld Follies*' and -'-'On 'Your 
ToeV due in next week, are the 
possibilities. 'May Wine* is .not 
figured to hold over and there are 
no summer musicals in si lit. 



Contempt Order Vs. 
H. Oshrin in Suit 
For 72G's by Colton 



Justice McCook in N. Y. Supreme, 
court has gran"ted _ a contempt order 
against Harry H. Oshrin for failure 
to make good $72,000 iri John Col- 
tin's sujt. Money represents $29,- 
000 invested by Oshrin in Tlriitey 
Estates', Inc., a Long island realty 
development' of which Oshrin Is 
preslderit; arid the return of $18,000 
commissions from Colton's Holly- 
wood film salary in connection with 
'The Shanghai Gesture' and other 
Metro writing assignments.' Differ- 
ence represents interest and costs, 
which Richard J. Mackey, attorney 
for Colton, Is trying to recover, _ 

Oshrin is theatrical attorney who 
formerly was personal counsel and 
business advisor to the playwright 
on a 10-year contract 'dating from 
1926. -Oshrin currently has a piece 
of 'Tobacco Road' and also repre- 
sents Sam IT. Grlsman, producer. 



THEATRE GUILD UPS 
SUBSCRIPTION PRICE 



Theatre Guild, Y.,. which re- 
duced subscription prices to $2.-0 
top in 1930, will restore the original 
scale next season. Increase of 00c 
per ticket will apply to all subscrip- 
tions except for the cheapest tickets 
at $1.10. 

Subscribers arc- 'required t<> huy 
tickets for all six attractions which 
make up the production season.. 
During the past five years lower 
floor locations called for advance 
payment of $13.20 for one, or $215.40 
for a pair the, season. New schedule; 
'calls for paying $10.50 for one or- $33 
for tyro tickets. 

Usual scale for Guild attractions 
regularly Is $3.30 top, but o.n llrst 
nights >» price Is higher, usually 
$4.40 and as lijgh as Sfi.U Tlokc;. 
for such erforrnanecs have carrle 
hot!, t e subscriber's rate and that 
for- eneral distribution, contrast 
having a favorable reaction on lh© 
organization's regular patronage. 

With the- Guild having three cur- 
rent successes on Broadway the in- 
crease is nor. figured u> 'ha\e any 
unfavorable 'reaction on its sub- 
scriber 



54 



VARIETY 



LEG If IMA IE 



Wednesday, April 1, 193)5 



NO PERSONNEL CUT BELIEVED LIKELY 
FOR THEATRE PROJECT; COIN PILING UP 



Shows in N. Y. Have Grossed About $20,000 Al- 
ready— Only Branch of WPA to Show Any Re- 
turn on Outlay Thus Far 



Assurances that there will be no 
reduction In the personnel of the 
relief show projects In New York 
are credited to. Harry Hopkins,' 
National Administrator. There Is 
also a general feeling that the Fed- 
eral Theatre will continue function- 
ing beyond, the original finale date 
of June 30. This being presidential 
election' year, the expectation is . that 
much of the WPA work will Con- 
tinue into . next winter.' Additional 
funds from Congress, however, will 
be required if this be so. 

Relief project, in N. T. has taken 
in over. $20,000, which is on deposit 
in the Federal Reserve Bank. That 
has caused, quite a stir in "WPA 
circles in ■Washington', where every- 
thing goes out usually, and nothing 
conies in. Coin is from admissions 
to legit shows and other theatre 
units, While the.. amount is frac- 
tional compared to the expenditure 
entailed, fact remains that the the- 
atre project is the only arm of the 
relief program which earns back 
any of its coin. 

' In addition tor the sum' deposited, 
by ..' the. . . Agent-collector, _ in .;, the 
-metropolis, admissions- in other 
parts of the country have been 
gathered. Musicians project in the 
east also charges admission, that, 
branch being of the arts or White 
Collar Division which, is expected 
to be kept up to. full complement at 
least until- the; end of June. 

Washington . allotted 4100,000 for 
expenditures - connected with the- 
atres and relief show operation. 
Money is supposed to be expended 
by the agent-cashier, but he. is un- 
able to make disbursements' directly. 
. Requisitions in sextuplet form are 
required and turned oyer to WPA 
headquarters in N. Y. Required 
total is then 'paid in cheek to the 
cashier. 

Application;, of "William L. Ball, 
former A. E. F. major, for recon- 
sideration of. his transfer out of the 
theatre project was refused last 
week by Victor F. Rldder, Admin- 
istrator for New York. No comment 
was made on Ball's assertion that 
Rldder encouraged^the formation of 
the Veterans'. League lor • the pur- 
poses of combatting alleged : com- 
munistic, tactics within the WPA. 

There are now' more than 5,200 
persons on the relief theatre payroll 
in New York. 



NEWS UNIT UPS SCALE 



Good Business, So Mezzanine Price 
Goes From 15c. to 40c. 



' Admission scale for ■• 'Triple A 
Ploughed Under;' Blltmore, N. Y., 
has. been upped by the WPA thea- 
tre project heads, There was but 
one price for . the 'living newspaper* 
playlet; admission being 15c. Some 
reserved seats have now been de- 
cided on, since the show has at- 
tracted strong patronage. 

Instead of the reserved section 
being downstairs however, first five 
tows in the balcony have . "been 
classed as a mezzanine, tickets for 
which are 40c, 

WPA. orchestra concerts held Sun- 
day at the Manhattan have a similar 
admission scheme. Lower floor is 
55c, while the mezzanine is 75c. 





Home Talent 




Charlotte, N; C, "March 31. 

Two plays, written by Ashevllle 
people have been selected for pro- 
duction by .the Asheville Federal 
Theatre. Project, according t° Wil- 
bur Morgan, director^ . 

They are 'Valley Lights,' by Ken r 
neth Ellington, and 'Abram's Wife/ 
by Mary Hoy t Reese. 





OF LIST 



WPA SUNDAY SHOW 
0KA\B BY EQUITY 



'Everyman,' an early morality 
play, will be presented , on Sunday 
nights in .churches, around New 
York by a WPA theatre project 
unit! 

Matter was put up . to. Equity, lat-. 
■ter's ^council . okaying the plan. 
Equity has- no jurisdiction over re- 
lief actors and would have ho' con- 
trol over 'WPA shows .On SUnday'i 
A gesture of courtesy , was the' rea- 
son given for putting the matter 
before Equity, which does not. bar 
Sundays if the actors set double 
pay. 

Play was originally acted In Eng- 
lish churches. 



'Jeffersoh Davis,-' Works Progress 
1 Administration. theatre project 
show, which was supposed to tour 
the south, returned, to New York. 
Monday (30), the. worst flop of the 
federal relief outfits. 

Some mystery as to the reason 
for the 'Davis' play or tour* but it 
was .expected to have a. favorable 
reaction ♦ below the Mason and. 
Dixon line because . of its sympa- 
thetic treatment -the. central 
character, president of the Confed- 
eracy. 

.However, customers didn't like 
the play in .the- few spots" it ~was 
shown, as indicated by $30 and $36 
grosses. Durham, N. C, wanted to 
cancel the booking after getting a 
load of the notices in Richmond, 
Va., first showing after a three-day 
try-out in New York; 

Was decided to : call It all -off. at 
Chapel Hill, N. C, last. week,, that 
spot being a; keystone of the little 
theatre movement in the south. 
Some of the big company decided 
to stay there and. act in little the- 
atres of the sector. 

'Davis' is, the only WPA show for 
which intei'state touring was ar- 
ranged at the instance of Hallio 
Flanagan, national director; Opera- 
tion of the show, however, was han- 
dled by the New YOrk staff of the 
relief show administration'.' 'Davis' 
was originally intended, to play 
some 146 southern 'stands; 



Kinseys Set 30-Week 
Run Record in Canton 



Caritofl, O.,. March 81. 

Klnsey Players rep company, 
which has been playing through the 
middle west continuously for the 
past 40 years, will hang up an all- 
time record for permanent stock at 
the Grand Opera house here when 
It closes a 30-week engagement to- 
morrow. Edith Ambler players 
previously had played the same 
house 21 consecutive weeks. 

Company will rest two; week,s . and 
then go Info rehearsal for, its' an- 
nual tour under canvasa. Personnel 
will, remain Intact for the summed 
tour. ■'' * "" 



NEW HAVEN UNIT BIZ 
FINE; ALL PASSES OUT 

New Haven, March 31. 
•Blind Alley' goes into its third 
week as the WPA offering at the 
Lincoln starting tomorrow (1). 
Originally slated for the customary 

fortnight's run, production Is being 
held over a week paying 
patrons a chance to see it. 

Peculiar situation arose last week 
when pass-holders grabbed first: call 
oh seats (house holds 286), 
causing a turna'way of several, hun- 
dred prospective cash customers. 
From now on, oakleys are out. 

Interest in the project locally is 
on the upgrade, and schedule calls 
for presentations into. June, .plus a 
possible outdoor summer produc- 
tion in Hartford when the local 
troupe combines -with the Hartford 
unit. A modern' version of MoTTere's 
'Would-be Gentleman,' translated 
and adapted by Walter Bradley 
Klavun with. -a score by John Bar- 
rows and costumes by Herbert Col- 
lister, is due to open a fortnight's 
run here at the Lincoln on. April 8. 
. Recent , personnel' changes here 
include shift of Marshall V. Rourke 
to handle publicity; Augustus 
Flaherty in as asst. treasurer and 
Charles Maloney out as treasurer 
and house manager. 



Ads Up Biz for Some 

ect 



MOTHERWELL NAMED 
MRS. FLANAGAN'S ASST. 



.Hiram Motherwell is now assists 
ant tb Hallie Flanagan, riati(?nal dl* 
rector - of the Wt»A: theatre': 'project, 
With offices at 701 Eighth avenue, 

n. y. ■ , •; • 

He was previously regional direc- 
tor for New .England, and carried 
the brunt of a squabble over the 
presentation of 'Valley Forge.' how 
was withdrawn and Motherwell re- 
lieved of the Boston district. 

Leonard Gallagher is the federal 
show director in New England now. 



Cohan South 

George M. Cohan got off to a &es T 
layed visit to Florida last xveek, just 
before- the ball teams were . putting 
the .finishing touches to spring 
training, [ He is the. guest of Sam 
H. Harris at Palm . Beach, latter 
prolonging his' stay to host his for- 
mer partner. 

, .eoh^n .was r plated;.tp^ south imr. 
,me^tefi^.'«£t^^ol6«Hlg; ^ea»r- -Old' 
•^arl^^r^)i^i-43d:i^ tork'' 
for an hour's broadcast oi '^The Son^; 
and Dance -Man.' '*"'"' 



Jump in attendance for certain 
iihits in the Federal Theatre Project 
isr accredited to advertising. That 
pertains to spot bookings in . New 
York neighborhoods, /and upstate 
towns. "' 
" WPA - is allowing a bigger per- 
centage to house managements, 
with the stipulation that the latter 
pay for the ads; Circus is a ..case ^ 
point, outfit playing ■■49-6.0, with 
houses on the long end. Best at- 
tendance" f6r the show . was drawn 
at the 'Coliseum, iBronx",' ahd Ridge 
wood Grove,- 'Brooklyn; ' 

No way has been found to adver 
tise the legit sho.wsi yet. ( 



Iir Heaven and Earth 

" Praraa fn three acts presented at the WU- 
lli, Bronx, N. T.. March 28. 30, by the Fed* 
eral Theatre Project; written by Arthur 
Goodman and Washington Pezet; -ptuged by 
j] J. White; 65c. top. 

Dr. Joel Littlefleid.... Alton Tower 

Judith Littlefleid....... Marguerite Walker 

BUI Watts ......Phil Brandon 

Diana Littlefleid .Mary Hutchinson 

Dr. Ronald Llttlefleld......... Carl Emory 

Arthur Llttleneld .Jack. Effrot 

Sarah. .Edith Harcourt 

Claire Stanton^..... Louise Klrtland 

Mrs. Stanton. ............ ...Gwen Burrows 

Mr. Stanton. ........ .. ... . erbert Dobbins 

Alex. Cranio Jr... ......... Mayon Pate 



Government's relief show arm is 
trying out plays which ordinarily 
would -be rejected by managers.. In 
Heaven and Earth' falls in that 
classification for, although it is well 
written and acted, it lacks punch. 

Spotted in a section of the Bronx 
that is not . easy to reach, the play 
must, depend on the neighborhood 
for attendance. ' A smallish audience 
was in the big theatre at the open- 
ing, despite the number: of persons 




Censor Previews 



.Baltimore, March 

. That the. Philadelphia ', Mayor's 
Committee, of. Censors of legit plays 
slip out of town occasionally to 
catch shows in advance of Phflly 
engagements was ' brought to* light 
when a member, of thiat censor body 
tr.ipped into town last Sat. (28) to 
citch a. matinee of 'Her Week End' 
at the Maryland, where it was con- 
cluding a week prior to entering the 
Penny burg. 

Censor made known his identity 
to Anne Nichols, producer' of 'Week 
End,' and Is reported to have given 
the play a clean bill of health. 



Detroit Starts 

Detroit, March 31. 

First local WPA theatre produc- 
tion, 'Liliom,* slated for April 13 at 
the Lafayette theatre, will benefit 
the Red Cross flood relief fund. No 
admission charge, but those at- 
tending are expected to contribute. 

Cast of 29 . actors and 70 extras 
■have been In rehearsal several 
weeks, but were held up in the 
presentation because the Lafayette 
■was being xised for Lenten -services. 
.Musle ior ■.. all performances, .which 
.will ruh jaiu |ie^^^<n^Utay:..^r|tii'' 
*r newl- jtfay eve/-y . v two , weak*... wUt ; 
b* provided by the local WPA or 
ehestra. 



Los Angeles, March 21. 
Important executive shifts in the 
west coast setup of the Federal 
Theatre Project ' were made last 
week by Mrs, . Hallie, Flanagan, proj- 
ect director. "J. Howard MilleF'haa 
been- named regional director for 11 
western states and becomes one of 
five national assistants to Mrs. 
Flanagan. 

Gilmor Brown, who was placed, in 
charge of the original setup on the 
Coast which covered six western 
states, is now in charge of Califor- 
nia alone. George Gerwing^ former 
director for Los Angeles county, Is 
now chief assistant to Brown. 

Miller jumped from the spot of 
assistant state director, where he 
formerly worked under rown. 

Miller, in announcing progress 
made by project here,' 1 stated he 
hoped .to greatly, increase the. num- 
ber of paid admission shows for 
April over the, .18 produced in the 
L. A., district during' March. Direc* 
rector, who is 28 years old ahd with 
little experience " in theatricals, 
stated that on a recent trip east he 
had purchased rights to a number 
of plays which would be used by 
the Los Angeles project. 

Project presently has three show 
houses under its control. Plan • of 
annexing another, in Hollywood; 
was announced by Miller this week. 

Project, currently has nearly 1;400. 
persons working, and Miller is wait- 
ing for an okay from Washington 
on increasing the non-relief quota 
from 10% to 26%. New additions 
will be technicians and craftsmen 
not on relief rolls. ' 

Present PWA funds are expected; 
to be depleted, by May 15. Future 
appropriations have not as r yet been, 
put through, -but' officials ;he>'e,'>apr- 
parently are not. worrying/ over the 
future status of .the project, as fresh 
funds, are. expected;,,. , 



connected with the WPlA: project on 
hand. Several managerial represen- 
tatives looked it over, too, hut 
chances of it coming downtown are 
remote. One first line reviewer was 
on hand but quit after act one: 

Play is better than that would in-, 
dicate. • It has an unueual meta-- 
physical theme which the authors 
attempt to explain by suggesting 
transmigration of the soul. An- 
other angle, introduces hypnosis and •■ 
dual personality, . 

. Eminent ,Ih\ Joel Littlefleid is a 
psychiatrist ahd believes in unlim- 
ited mental phenomena. His son 
also a< doctor, takes the opposite 
slant. • But the young man does 
think his father- hypnotized Claire 
Stanton. 'Girl* alone in a car, ends 
up against a tree in front of. the 
Littlefleid home in Connecticut 
While, unconscious the elder physi- 
cian projects his brain into hers 
and,, when she. awakens, she believes 
she is. Lenpre. That was the seien- 
tist's wife, dead 26 years. He is 
supposed to have willed Claire to 
believe the. spirit, of Lenore Is in 
her body. 

Claire's mother, father and fiancee 
come for her. She does not recog- 
nize them and another theory is in- 
jected, that of amnesia. Young Lit-, 
tlefleld thinks he can bring the girl 
back to* .normal by hypnosjs. It 
doesn't .work, because she resists 
•him.-. Claire Or" Lenore then plans. to-, 
wed the middle-aged doctor and, so 
incensed is Diana, his daughter, that 
she attempts to harm the gU'L It. Is 
that shock which brings Clair 
back to normalcy. 

Nothing sensational, merely, an' 
idea not ajs completely worked but 
as might have been. Cast is mostly 
composed of younger players who 
tell the story adroitly enough to in- 
dicate; Whether the play has staying 
merit,. under the direction of J. J,, 
White. Jlollo Wayne designed the; 
single interior, " ^Which looks very 
gppd,. ; /bee. 

HOLLYWOOD EXTRA 

^Bridgeport, March 28. 

Park Theater Players (Federal- Theater. 
Project) present comedy drama In three acta 
by Bremda Cor less; staged by Cecil Spooner;'- 
technical director, Hal Clarendon; musical 
director, Harold Brown; at Park theater, 
Bridgeport; C5c top; 

Cast;.'- Cecil - Spooner, Paul Kennedy,: 
Norma Button, Lew Lobmls, Sid Campbell, 
Roger Belrne, Dorothy Weller, J. Burleiga 
Morton, Esther . Leemlng, James Knowles, ; 
Joe Burns, Carl Goodman, Grant Irwin, 
Gertrude Murray, Flora MacDonald, Marlon 
Belmont, Tom FroUge, Earl Barnes,. Ben H. 
Sackett, Carfie Hackett, 



NEGRO UNIT, THIRD IN 
CHI, STARTS TODAY (1) 



Chicago, March 31. 

Chi Negro Theatre Group, WPA 
unit, will get. going tomorrow (1) i 'in 
its own playhouse, Ridgway theatre; 
in the heart of the local negro col- 
ony. First offering will be 'Romey 
and Julie,' an original play, and not 
a travesty on. Shakespeare. Deals 
with the social enmity between 
West Indian negroes and those of 
the United States. 

New unit If third for Chicago 
under tne WPA theatre -project 
rules. Only the stage crew. Is made 
up of whites, . - 



SOPHISTICATED NOEFOIK 

Norfolk, March, 31. • 
.Little. Theatre Is going -in v for 

sophistication ln!o6aiedy to be given 

In Jia own house- April 28*25. . 
Show is . ' 'Biography,: by . 6. , .N» 

Behtmah, and will be the ■eason- 

ender here* 



-Program-noted- as 'a successful, 
scenario writer,' Brenda Corless de- 
picts Hollywood as a place where 
small-town girls had better watch, 
their step. Her - J HoHy wood Extra,- ; 
■first-timed by 'Cecil Spoorter's^ 
Bridgeport WPA troupe, has littlo 
chance of graduating to. the com-, 
merclal field.. 

' Play ■% local significance is that it/ 
gives Mlsfc Spooner, 'ertswhile Park- 
theatre fave who has come back as 
director" ; ahd leading lady, pf 'the 
Bridgeport, federal unit,; the ^ best 
opp'olttunity s.he has>.had to = date to 
display her old-timd talent. This is 

(Continued on page 59) 



LANGNER SETS 11-WK. 
SEASON FOR WESTP0RT 



' .. ... '.< Westp^t,- March 31. 

The. "VVestport Country Playhouse, 
6\yned -and operated, by Lawrence 
Lan.gner, : 'will Open an 11 week 
season On - June 29. . It is to be the. 
lohgest . season in the history of the 
house, established in 1931. 

There, will be a regular season of. 
six weeks during which the Theatre 
Guild partner, will offer, new plays 
or- revivals of classics, to, be fol-. 
lowed, by a 'popular' season, in 
which Broadway productions of the, 
present, season will be repeated with 
guest stars. 

;Latter Reason is an innovation at 
Westport, iwh-teh' has never had 
stock. Idea is to bring, a resident 
companjt in for the second half». 
with weekly troupes to be recruited 
for ::ew productions, all aimed at 
Broadway. 

. Westport theatre has an ex- 
tremely" heavy nut for a summer 
stfaw. hat. but . broke even last sea- 
son! first time the house budget has 
been balanced, although Langner 
has shared in profits of local pro-, 
ductions taken to New York in the 
past. 

Langner did not disclose h"is P er * 
sonnel before leaving for a West 
Indies cruise, but expected that 
Hope' Newcomb will again manage 
the playhouse. 

At the close of last season It was 
announced that Ruth Gordon ana 
Eva, LeGtlllenne . would appear in 
new plays, in 1936. ,but nothing 
definite abbixt their engasemenw 
yet, , 



VARIETY 55 




Piilly Legit Up; linterset' $13, 
Horse $11,500, Sa3or 7G, All Good 



Philadelphia/ March 31. 
Phllly seems to. have two ruh- 
siiows at the same time, something 
that hasn't happened here in a long 

^'•Sailor Beware;' which got oft to a 
slow start at "the Broad, has . been 
upplng steadily ,ahd last week re- 
ported close to $7,000, a gain of 
more than $1,500. It is now in its 
third week and Manager Sam Nird- 
jinger figures on three to five moi'e. 
' In the meantime, the town's leader 
is still 'Three Men on a Horse' at 
the Garrlck. This one's in its fifth 
week and the management claims it 
will ride through May at least. Off 
.from Its original pace, 'Horse' re- 
ported $11,600 last week, plenty 
profit. 

•Winterset' finished its two weeks' 
run at the Chestnut Saturday night. 
It had. been a strictly subscription 
piece until the. news of Its winning 
the Critics' prize broke, Friday (27). 
That night saw . a nice gain anil 
the two . Saturday performances 
were big. Week-end spurt, plus the 
subscription foundation, gave it 
$13,500. 

Fourth entry, 'Tobacco Road,' 
back in town at the Forrest after 
being forced .out for a 'week, is 
winding up its stay Saturday (4), 
when it will have, had seven weeks 
in all, -Demand is off how, with 
only $6,000 reported last week. , 

No openings this Week, with' the 
Chestnut - dark. House reopens a 
week from Sunday with a pic, 'Great 
Ziegfeld' (MG), figured for a run to 
hot. weather. 

'Her Week-Erid,'. Anne Nichols' 
try-out, listed for the Erlanger.last 
night, is off until next Monday and 
then for, single week only* Cast 
changes caused the postponement. 
Forrest gets a Mask and Wig show* 
- J Red Rhumba,' oh Easter Monday- 
Estimates for Last Week 

'Sailor Beware' . (Broad, 2d week), 
lipped nicely, : and reported $7,000, 
which, indicates it will have some-r 
thing of a run. 

•Winterse*' (Chestnut, 2d Week). 
After getting 'nothing but subscrlp-r 
tion money for . most of its two. 
weeks' stay, hopped up on news of 
winning Critics' Prize Friday; $13,- 
500 after a $9,000. first week. House 
dark" : iintil fllni,; 'Great .Ziegfeld' 
(MG); arrives. 

'^Tobacco . Road' (Forrest, 1st 
week). ' Sixth week in town and 
back, after a week in Baltimore, 
when forced out by other local book- 
ings. : Down to $6,000. This is the 
last week. -' 

Three Men on a Horse' (Garrlck, 
4th week). Off some from its orig- 
inal-par^ but- the^town- leader and- 
stay is Indefinite; $11,500. 

m YOUR TOES' 
OKE $15,000, HUB 



Boston, March 31. 

'On Tour Toes,' new musical at 
the. Shubert, although no socko, is 
leading 'Personal Appearance,' only 
Opposing legit attraction. 

Met Opera in one week here 
counted up a big approximate $45,000 
With a subscription list. 

Ballet Russe comes to the Opera 
House April 2 for four shows; 
'Storm Child,' a new play, opens at 
the Copley, under direction bf Mary 
Young, April 11. 'Night of January 
16' opens the same night at the 
Shubert. 

Estimates for Last Week 
/. 'On Your Toes' , (Shubert; $3.30; 
•first week, nine performances). — 
Opened strdng, but wbrd-of-mouth 
got around that , show is not yet 
ready, hurt; $15,000, fair.' 
* n ^ r8 ° nal Appearance' (Plymouth; 
f|«20, 3rd- week).— Hit satisfactory 
58.000. One more stanza here. 

'JAN. 16' CLICKS OFF 
>, 4THWK, I. A. 

, Hollywood, March 31. 
JNight of January 16' again had 

t fleld last we ek. with biz 

folding consistently strong on the 
fourth week at the El Capitan. Is 
m for at least two more and likely 
«~ n e '? 1,0 wed by the Henry Duffy 
Production of 'Three Men 011 a 
worse Opus had a long run at the 
downtown BiHmorc last season, but 

Sm" " were not u P. to srtuff - 
„™™< )r «. dark for a week, re- 

. t0 " , e ht f31> with the Homer 
w.,i aT1 " I l ei<nian Shumlin Coast pro- 
duction of- 'The Children's Hour.' 

t Estimate for Last Week 

mostly ,p ar . n f 1 ^ a»Trffty $-8,000. 
leai U t y 111 "UJht trade. -l„ fo r at 
for 7 t™ 0 '™™* weeks and msvy stick. 
Vl se\en. Matinee trade not so hot. 



Detroit Back 



„ . Detroit, March 31. 

. Minus legit, for three weeks, De- 
troit is back again the current week 
with opening of Walter Hampden's 
'Cyrano de Bergerac' at the Cass 
Monday (29). Advance sale is pretty 
heavy at $2,75 top, and gross for 
eight performances should be up in 
the money. 

Following 'Bergerac* only one 
other legit- show is booked for the 
Cass, but Manager Harry McKee 
hopes to snag a couple others. 
'Three Men on a Horse,' which 
played to big houses on two previ- 
ous appearances here, will return 
for a third engagement for one week 
starting April 5. Same cast which 
played, here six weefts ago will be 
on hand.- '.. 

'Great Ziegfeld' (MG) comes in 
for' a two-week run starting Easter 
Sunday (12). Unless something is 
lined up after that, the local season, 
best in several years, will end April 
26. 




i Off to Two 
Shows; 'G. Waltz 




Chicago, March 31.. 

Town lays off another show and 
slides do vvn_ to a. list of two legiti- 
mate attractions for this week; 
while on Saturday (4) the list will 
be clipped to a single entry. This 
situation will last until Easter, when 
two shows arrive to give more im- 
petus to the loop. First will be 
'At Home Abroad,* musical for'. the 
Grand on Easter Sunday, while 
'Winterset' will light up the Harris 
the night following. 

'Cyrano* bounced out of the Grand, 
Saturday (28), after two good weeks. 
It "was hardly the ; house for that 
show, but the Shuberts have been so 
desperate for attractions that any- 
thing goes. Closing this Saturday 
(4) Is 'Great Waltz," which holds 
this season's gross record so far, 
with its biz 14 weeks at the Audi- 
torium. Entire cast well be jumped 
back into New York and show will 
go into the warehouse until next, 
season. 

Estimates for Last Week 

' oy Meets Girl/ Selwyn (1,000; 
$2.75) (11th week)-^Comedy is doing 
well on a .steady grind.. In the 
neighborhood of $10,000 yet,, an ex- 
cellent figure. 

'Cyrano de Bergerac/ Grand 
(1,200; $2.75). Had two pretty good 
weeks here, finishing around $11,000 
for the final session. 

'Great Waltz/ Auditorium (4,000; 
$2.75) (14th, final week). Perking 
towards close of run, and did better 
than $22,000 last week with pros- 
pects for a tip- top final session. 
WPA 

'Secret Service/ Blackstone. Sec- 
ond revival by the Harry Minturn 
group doing better than 'Texas 
Steer,' which preceded it. 

'Enemy of the People/ Great 
Northern. Will open with 'Faust' as 
replacement on Monday. 



'ABROAD' BIG 





Washington, Mareh 31. 

"At Home Abroad" collected ap- 
proximately.. $26,000 last week at the 
National. Figure was strong in view" 
of the run the snow had in New 
York, which is only a week-end 
jaunt away, although not quite up to 
hopes. Started slowly and built on 
strength of rave notices, 

House is no playing 'Winterset,' 
sale for which shot up with a bang 
when the *show was picked by N. Y. 
critics as 'best of the season. Friday 
night, when Maxwell Anderson is to 
be 'presented' with the plaque, is a 
sell-out already. 

'Tobacco Road.' coming in next 
Sunday (5). is only slated for a one- 
week stand, 'but 'will, get in 11 per- 
formance. Shi#Vv opens .Sunday 
night, plays (hree. mats anil closes 
the following Sunday eve, postpon- 
ing its arrival in IJoston until Tues- 
day (14).... 

Capital's only Jogil stage is hooked 
solid through May. Schedule brings 
in Walter Hampden's 'Cyrano De 
Bergerac' April "r3. 'Great Ziegfeld' 
(MG) film April 39 and 2'?, Nazi- 
mova's 'Ghosts' May 4 and 'Three 
Men on Horae'. three weeks-, siai'Ung 
May 10. 



THREE SHOWS OFF 



George White stopped 'Scandals' 
at the New Amsterdam, N. Y„ Sat- 
urday, after 14 weeks; mediocre 
length of engagement and business 
for a major musical. Revue was 
gaited at around $26,000 for some 
weeks but never reached capacity. 
It dropped under the stop limit 
after Washington's Birthday, and 
internal troubles reached the .press. 
Last Week's takings around $13,000 
proved , too much red. 



'SCANDALS' 

Opened Dec, 25, '35. Though 
the top flight play viewers 
couldn't quite agree on revue's 
chances, all of them concurred 
on the stateness of the show's 
material. Lockridge (Sun) 
said, 'Mr. White, it seems to 
me, has lapsed with something 
approaching a thud.' 

Variety (Bige) said: 'On 
merit it's moderate and will 
probably dp that kind of busi- 
ness.' 



'Night of January . 16' will end 
Saturday (4) at the Ambassador, 
being in its 29 th week, which is 
virtually : season. Courtroom 
melodrama averaged around $12,000 
during the early months and was 
profitable throughout. Could re- 
main longer but. goes to road, prob- 
ably because of fall release date of 
film.. 



OF JANUARY ' 

Opened Sept. 16, '35. Critics 
were split about evenly on the 
merits of A. H. Woods' latest 
courtroom melodrama. Ander- 
son (Journal) declared it 'good 
fun/ while Gabriel (American) 
did not deem it a good play. 

Variety ... ( Ibee) : said; 'It 
should do moderately Well/ 



'Case of Clyde Griffiths' failed to 
relight at the Barrymore Monday, 
Version of 'American Tragedy' drew 
very little coin during its stay of 
less than three weeks. Went off 
after two way managerial (Group 
Theatre and Milton Shubert) dis- 
pute. 



Another Hit on B'way as 'Delight' 
Nick $21000; Third Drama Sock 



<CASE OF CLYDE GRIFFITHS' 
Opened March 13. Opinions 
were mixed . on this, though 
nearly all the rst<stringers ■ 
highly praised the Group The- 
atre's effort prbductionaily and 

. histrionically. Brown.. (Post) ... 
said 'it is a terrible play/ but 
Gabriel (American) called it v 
'inarguably and immediately 
exciting.' ' 

Variety (Kauf) said: 'Mod- 
erate run at the very best.' 



HORSE, DESPITE 
FLOOD, GOOD 
1& PITT. 



Pittsburgh, March 31. 

Everything considered, $12,000 for 
the first week - of 'Three Men. Oh a 
Horse' at the Nixon is mighty good. 
Show had plenty of flood diffi- 
culties to overcome the early part of 
the week and with lifting of many 
restrictions, shot 'into high the l'ast 
few performances, promising an -ex-- 
cellcnt closing session of several 
grand above the opener. 

When 'Horse' got under way, the 
Nixon was still operating under its 
own emergency power plant and 
ticket-holders were having .plenty/ of 
trouble getting through police lines- 
into the downtown area. Virtually" 
killed the out-of-town trade, too, 
and with travel facilities moderately 
restored this week, there should he 
trade from the outlying districts. 
Lack of publicity also hurt the show 
for its getaway. Newspapers weren't 
taking anything but emergency ad- 
vertising and the Nixon had a tough 
time getting in even a line announc- 
ing that the show was there. 

House will be dark next week. 
'Winterset' had been booked ip, will- 
ing to chance. Holy Week, but with 
further obstacles as a result of the 
recent catastrophe, show's manage- 
ment decided to postpone. Unless 
it- does play here, however, some- 
time, it will leave the ATS with 
an attraction to fill. „■ 

Estimate for Last. Week 
'Three Men On a Horse' (Jsixon; 
2,1 b0 ; $2.85).— Had plenty to over- 
come, arriving as it. did In the wake 
of the flood, so bettering- $12,000 
**an be considered a very healthy 
session. Stays over a second week 



Another hit was credited the 
Broadway season- 'when. 'Idiot's DC- 
light' arrived at the Shubert last 
week. It tickled the first nighters 
plenty as .well as the reviewer, and 
the excellent press resulted In a line 
at the box office continuously. First 
week's gross was around $21,000 
(opened Tuesday but an extra- mat- 
inee was. played Friday), which is 
about $1,000 under what the show 
will probably garner this week, 

Spring therefore sees the unusual 
presence of three dramatic attrac- 
tions getting more than $20,000 
weekly each. 'Victoria 'Reglna/ 
which spotted next door (Broad- 
hurst) to 'Delight* nolds the num- 
ber one rating at . $23,600, while 
'Saint Joan' climbed closer to the 
leader with takings that just topped 
$23,000. 

Musicals are undeniably weak, but 
the list holds no less than nine com- 
edy and dramatic hits, all making 
coin during the latter stage of the 
season/ Others are 'Boy Meets Girl,' 
'Call It a Day,' 'The First Lady,' 
.'Dead End/ 'End of Summer,' and 
'Pride and Prejudice.' 

Moderate ..successes, along with 
some of ; the ' leaders, ■ eased off last 
week. Floods': may have held, down 
the number^, of visitors, but there, 
seems to be no adequate alibi, and 
the week-end was. up. to usual- form, 
with attendance jumping. Way up. 
This week should be about the same, 
but next, Holy Week, is sure to see 
,a further drop. 

'Scandals' suddenly stopped at: 
the New Amsterdam Saturday. 
'Case of Clyde Griffiths* similarly 
disappearing. Definitely closing this 
week Is 'Night of January 16.* Next 
Week 'Summer ; Wives' comes to the' 
Mansfield and 'On Your Toes' is due 
at the Imperial. "* 

Also slated la WPA's 'Macbeth' 
with a colored cast at. the Lafayette. 
Relief outfit's 'Murder in the Gather 
dral' at the Manhattan Is doing ex- 
cellent business at 55c. top. Its 
date has been extended. 

Estimates for Last Week 

'Boy Meets Girl/ Cort (19th week) 
(C-l,059-$3.85). One of biggest 
money makers on Br.oadway; al- 
though several are drawing larger 
grosses, this one is virtual capacity, 
too; $19,000. 

'Call Jt a Day/ Morosco (10th 
week) (C-961-$3.30). Patronage 
stronger than ever from midweek 
on; in nine performances estimated 
over $18,000. 

• 'Case of Clyde Griffiths/ Barry- 
more. Dropped out after two and 
one-half weeks. 

'Children's Hour, Elliot (72nd 
Week) (D-967-$3.30). Holding its 
own and better against film version 
('These Three'); last week again 
around $7,500. 

'Co- [Respondent Unknown/ Itltz 
(8th week) (CD-918-$3.30). Mod- 
erate pace has not materially^ im- 
proved; cut- rate, support to about 
$5,000 last week. 

'Dead End/ Belasco (23rd week) 
(P-l,000-$3;30). Standout drama 
getting goodly share of visitor trade 
and continues to pile up profits; 
$15,000 estimated. 

'End bf Summer/ Guild (7th 
week) (C-914-$3.30). Class comedy 
draw, which looks good into warm 
weather; estimated around $14,000 
about same as subscription figure. 

'Ethan Frome/ National (12th 
week) (D-..l,164-$3.30>.' Extra mati- 
nee replacing Mondays not so hot 
and may- revert to regular evening 
performance; off again; slightly 
over $9,000. 

'First Lady/ .Music Box (lOth*. 
week) (C.-l,OOO-$3.30). Figures to go 
well into'spnime'r of- longer; class 
laugh show affected' like others at 
midweek, but strong finish to 
$16,000.' 

'Fre6h Fields/ Empire (8th week) 
(D-l,099r$3.30). Not much coin but, 
some profit at $4,000 pace; sup- 
ported by cut rates principally, 

'Idiot's - Del ight/ ~Sh ubert (2nd - 

week) (C-l,387-$3.30). Newest hit- 
hailed py press and capacity from 
premiere; first week around $21,000. 

'Jumbo/ Hippodrome (20th week) 
(M-4,327-$3.30). Announced to close 
after three weeks; road plans In- 
complete; Ft. Worth Centennial 
mentioned; around $25,000. 

'Lady Precious Stream/ 49th St. 
(10th week)' (D-700W$3.30). Operat- 
ing cost low; most of draw is at 
matinees, with takings last week 
indicated over $3,000; some profit. 

'Libel/ Henry Miller nflih week) 
(D-.944-$3.30),.. Doing fairly Well. arid 
should extend into May; ri'a's.s inoloV 
drama drew around $g,!><j0 last week. 

'Love on the Dole/ Lon'gacre (6th 
week) fD-l,O57-$3.30). Extra Kpac*» 
ads expected to help, but paee. of 
import around the name; $C,00Ov 

'May Wine/ St. .Tamca (ISth 
week) fM-l ( 520'-$3'.$5). . Musical 
without chorus bettering even break 
right along, but to moderate eoin; 
approximately S'J.oOO. 

'Moon Over Mulberry St./ 44lh St. 
(3(Hh week) (D-J,320-?3.30J. Cut 



rated right along; able to get by to 
small money With average take 
somewhat over $3,000. 

♦Mulatto/ Vanderbilt (24th week) 
(D^804-$3.30). Mixed cast drama 
operating along same lines and 
about same coin; $3,000 estimated. 

'Night bf Jan. 16/ Ambassador. 
(29th week) (D-l,156-$2.75). .Final 
week; haa made good run and 
novelty should: count on tour also; 
around $9,000; Boston first stand 
out. 

'One Good Year/ Fulton (19th 
Week) (C-913-$3.30). Backer can 
take it, although show has not Cost 
much coin; estimated around $3,000. 

'Postman Always Rings Twice/ 
Lyceum (6th week) (D-957-$3.30). 
Does moderate business but not up 
to expectations; may move to 
Golden after next week; over $6,500 
claimed. 

'Pride and Prejudice/ Plymouth 
(22nd week)- (D-1,046-$3.3P), Held 
Its own last week, when some others 
eased off; extra matinee did it; 
$13,000. 

'Russet Mantle,' Masque (11th 
week). (C-900-$3.30).. Resuming 
Monday, nights; added matinee dis- 
appointing; paced around $6,000 to 
some profit. 

'Scandals/ New A m s t e r d a m. 

Closed Saturday after playing 14 
weeks; dropped way down. . 

'Three Men on a Horse/ Play-, 
house (62nd week) (C~869-$3,30). 
Drawing steadily profitable, business; 
and may go through second sum- 
mer; $9,000 to $9,500 last week. 

'Tobacco Road/ Forrest (122nd 
week) (C-l,017-$1.65). Continuance 
this season credited to pop prices; 
publicity on 1,000th performance 
last- week helped maintain pace; 
over $8,000.. " 

'Victoria Regina/Broadhurst (15th 
week) (D-l,118-$3.30). Newer 
smashes have hot affected the 
front-runner, which got more than 
$23,600 last week. 

'Ziegfeld Follies/ Winter Garden 
(10th wee.k) (R-l,426-$5.50), Sole 
remaining revue; business hot up to 
expectations, with operating , ex- 
pense revised downward; better 
than $25,000. 

Other Attractions 
'Saint Joan/ Beck; revival upped 
to $23,000; topped only by 'Reglna' 
among non-musicals, 

'Bitter Stream/ Civic rep theatre; 
propaganda, on 14th street again; 
opened Monday (30). 

'The Fencing Master/ Jolson's; 
revival slated tor two performances 
(31-1).- 

WPA 

'Murder in the Cathedral/ Man- 
hattan; engagement extended; ex* 
cellent attendance. 

'In Heaven and Earth/ Willis; 
try-out in Bx'onx; not exceptional. 

'Woman of Destiny/ Symphony; 
another try-out; moved to Brooklyn. 

'Triple A Ploughed Under/ Bilt- 
more; playlet, 

'Chalk Uust/ Daly's 63rd Street. 

'Conjure Man Dies/ Lafayette, 
Harlem; 'Macbeth' with colored cast 
in next week. 



NEW ANNE NICHOLS 
PLAY WEAK IN BALT0 



Baltimore, March. 31. 

Crlx socked 'Her Weekend,' which 
the Maryland' housed last week at 
$2.20 top, and play did worst biz of 
season here, getting only an ap- 
proximate $1,700. House had to be- 
papered at every performance . so 
that enough people were on hand to 
react to the' farce and thus cue the 
producer, 

Author-producer Anne ,. Nichols 
took the slating gracefully. "SJhbw is 
now laying oft in Philadelphia, with 
a lot of cast changes being made. 

Boards are blank again, here, this 
sessionv'an'd" nothing Is bn-the-horl- 
zon except Walter Hampden for the 
week of April 20 at the UBO Ford's; 
L&onard McLaughlin,, operator arid 
.self -booker of the Maryland and 
Auditorium, indies, has no tpuring 
shows set, though one booking is 
pending. 



'Hwse' $6,500, St. L. 

Sf. Louis, March 31. 
'Thj , ce.Mejr_on a Horse,' making 
its "second appearance at the Ameri- 
can lhcul.it; ih four months, closed ;i 
week's engagement Saturday (28) 
with a fair approximate $6,500. 
During Xmas and Xew Year's 
weeks tho comedy copped . $33,000 
litre, so that last week's business 
wa.s satisfactory, «v£n if Jow. 

hi?alro will -be 'dark until April 
32, whon MG's 'Tli*' Great Zlogfcld* 
will open for a wwk stand. HdUSe 
will be s".'i!o(l to $1.05 top f 01*" tot)' 
scree ti road show* ' 



VAKItiTY 



1 t li I I I M 4 I t 



Wednesday, April 1, 1935 



Plays oii Broadway 



IDIOT'S DELIGHT 

Comedy-drama In three nets presented at 
the Shubert, N. T., Morch 2-1. -'30, by the 
Then (re Guild; written by Robert E. Sherr 
wood: Alfred T.unt and Lynn Fontanne fea- 
tured: staged by Br.etalgne Wlndust; $3.30 
top; first night $."».C0 top. 

Dumptsv George Mender 

S'lsrnov nlota.s Stephen Sandes 

Donald -Vnvndel Barry Thomson 

Plttnhurn , S. Thomas Gomez 

•Ausnste Edgar Barrier 

Captain I.ot lcero . . . . .FMwnrd Roquello 

Dr. Vnlderfee Svdney GreenHtreet 

Mr. Chrnv... Bretaigne "Wlndust 

Mrs. Cherry .7. ". . . L . .Jean Marlntyre 

Knrrv Van Alfred Lunt 

Phli lev .Tf qucllne Paige 

Renin h .Connie Crowell 

Kdna Frances Foley 

Frmrlne , .;Ktna Rosa 

El-^ino , Mar'irle Baglln 

Rebe . ...Ruth Tlmmons 

Flrpt O^rer .Alan Hewitt 

Sp-o-"1 OtVer Winston Roa^ 

Thlnl OfVer Gllmore Bush 

Fo"»-ih Officer ■ Tomtmso Tlttonl 

Oulllery Richard Whorf 

Pl<rnr>r TJe Rol Opi»rtl 

. lir»nva Ernestine fte Becker 

Mn'or Ibrglo Monteverdp 

Anna .......Tina Val 

Irene. .... ...... i-,£,vnn Fontanne 

A^hlllo Weber . .Frnnc.l* Conipton 

Muilclnns— G. Kunz, Max Rich, Jos.. Knopf. 



Three In a row for the Theatre 
Guild. 'Call It a Day.' 'End of 
Summer' and now 'Idiot's Delight.' 
Names in all three, top authorship 
in all three, and all hits. Manage- 
ment can call it a season now: 

Robert E. Sherwood has delivered, 
before for the Guild land the Lunts 
with "Reunion in Vienna.' Last 
season he came across with 'The 
Petrified Forest,' in which he has 

his say. about things in the U. S. 
This time, listening to the rumblings 
of international conflict abroad, he 
says a heap more; Play's N. Y. 
opening was timed following the. day 
when Mussolini declared war as un- 
avoidable. That 1b either clairvoy- 
ance or ominous coinciding. 

'Delight' isra comedy, but it verges 
on tragedyi .There" Is more logic 
against-war In it than , in any play 
of. the season. Yet there is no an- 
swer,- unless it be that makers of 
munitions should be exterminated. 
But the character in the play who 
manufactures poison gas wantd to 
know who is worse, his kind or the 
politicians who buy his output? - L ~ 

Play is. set within the cocktaii 
lounge of a second class hotel, 
Monte Gabrlelle, . in the. . Alps, be- 
tween Austria and. Switzerland. The 
mountains were once. Austria's but, 
after the last ^war; the Italians an- 



American Academy 
of Dramatic Arts 

Founded 1884 by Franklin. H. 'Saroent- 

THE first and foremost in- 
stitution for Dramatic and 
Expresslonal Training. The in- 
struction furnishes the essen- 
.tlal preparation for Directing 
and Teaching as well as for 
Acting. 

Spring Term Still Open 
Cataloi of all Courati from th» SwreUry 
Boom 247-D, Carnegie Hqll, X. V. 



nexed. It. ' There are dialects of varl* 
ous sorts, adding to the color of the 
locale. Enter vaudevllllan Harry 
Van with "his ensemble of six ; Irene,, 
Russian blonde mistress of Weber, 
maker of war machines; Quillery, 
French communist; a German pi'ot 
fessor seeking a cure for cancer, and 
an English couple just starting on 
their honeymoon. 

•Delight' thus has many facets. Van 
Is a fellow who started selling ency- 
clopedias, pitched a medicine show, 
■went out in, the audience for a mind 
reading dame, and operated the code 
until booze got the best of her, then 
got his own act together. Turn dldj 
okay when playing Monte Carlo but 
made the mistake of booking Buda- 
pest and some Bulgarian; spots— 
akin to the Pan time, Harry, tells a 
fellow American acting as. social di- 
rector at the Alpine resort. 

Upon arrival at the hotel, with 
the girls spilling all over the place; 
Van learns they cannot go on to 
Geneva. The Italian captain, Loci-, 
cero, explains that the train, will not 
leave until the next day, situation 
between France and Italy being, 
strained. At the moment Italian 
war planes zoom away from the fly- 
ing field below, headed for Paris, 
which, is bombed. The hoofer sug- 
gests he perform for the guests, so 
Harry Van (New Acts) profession- 
ally appears with his 'Les Blondes.' 

The act is interrupted when the 
excited Quillery rushes in to tell 
about . hearing that Paris has been 
ruined, that people have . been 
slaughtered— his people. And lie 
fiercely curses the Italians and the 
party dominating the nation. Hus- 
tled off by soldiers, he is later shot. 
French Communist in. his previous 
comments . did not call for revolu- 
tion. Even the bride agrees that he 
is. right in his bitter denunciation of 
\viar, 

Van is puzzled by the Russian girl 
Irene, her. blonde wig fooling him 
for a while.. ..When alone with her 
he finally tabs her as having been 
with a Russian act when his mind 
reading turn played Omaha years 
ago — he went over the Interstate 
Circuit after that and she continued 
on Orpheum. He remembers that 
she Impressed him so much at the 
time, and was so friendly, that he 
invited her to his room in the Gov- 
ernor Bryan hotel. At that time 
she had red hair. She denies ever 
having known him, then gives in 
and even recalls the number of the 
room in. which they spent the night 
Irene is a. character of courage, 
too. War' is known to have been 
declared. She analyzes the calling 
of her companion, Weber, and con 
jectures what, will happen to the 
young English couple when they Te 
turn. Her ghostly word pibture of 
the probable fate of the duo is one 
of the most compelling passages , in 
the 'play. . . . 

In the last act the passports of 
all but Irene are cleared. Weber is 
a man who cannot stand criticism 
and sees a way of ending the affair 
by disclaiming, that she is traveling 
with him. Van lingers, finally goes 
to the bus. which takes his girls to 
the train, but returns. He proposes 
making Irene a mind-reader and es- 
timates it will take six months for 
her to learn the code. As they 
agree, French - bombing planes ar-. 
rlve overhead on a retaliatory raid 




exclusively 



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Blue, black or brown patent gleams through 120 
rows of red, white, green, yellow or self-stitchi 

I ' Ml LLtrs , 1552 BROADWAY open until 9 p. m. 



STANDARD //.>< iior/i/ nt er..,0f PERFECTION S FfFWNIMf FQQTWE4R 



HARRY VAN (Alfred .Lunt) 
and Les Blondes (6) 
Song* and Dances 
8 Mini.; Full Stfcge 
Shubert, N. Y. 

There Is no doubt that Rob- 
ert ' Emmett Sherwood wrote 
'Idiot's Delight,' but It's a 
guess "that the Idea to inject 
part of a vaudeville act into 
the legit performance was. 
Harry Van's,; alias Al Lunt. 

As a defender of vaude there 
Is none more staunch. Lunt 
may have been acting for the 
Theatre Guild but he never 
missed seeing the shows at the 
Palace. Since that one- time 
ace variety spot passed . to. 
celluloid entirely Lunt has 
given his allegiance to Loew's 
State. 

The Guild p.a., Buck Crbuse, 
aver a Lunt had Sophie Tucker 
coach him in song delivery 
when he won out about slipping 
the act in, though there is 
nothing red-hot-mamalsh about 
Van's (Lunt's) warbling. He 
got Irving Berlin to write a 
'Swanee River* lyric which 
avers the songs of the South 
have switched to Harlem. 

There is good, excuse for the 
hbnkyrtonk turn in the . legit 
show. Van is a Juve with six 
blondes doing- a floor, show 
routine. Act happens to be de- 
layed en route over the Swiss- . 
Austrian Alpsj scene being the 
cocktail lounge of a hotel. 
Main number has Van and the 
girls giving out 'Putting On the 
Ritz;' choristers doing a bit of 
torso tossing. Having . been 
warned to keep the act clean 
the bubble dancer's specialty is 
out. Parts of other numbers 
used, with Van at the piano 
mostly, are 'June in January,' 
'When My Baby .Smiles at Me," 
'Some of These Days,* 'Waters 
of Mihnetonka,' .'Pardon My 
Southern Accent,' "Valencia," 
and 'It's a Long Way to Tip- 
perary.' At least those ditties 
are programed, even if not 
used. Van at the ivories and 
-two; girls in -specialty lyrlcs- 
abruptly end the turn, inter- 
rupted by the action of the 
play. Main routine, about five 
minutes. 

Van (Lunt), as a song and 
dance man is not so forte, per 
character, but okay per script. 
He looks and acts the part of 
a hoofer from the sticks. Gags 
fair:- 'Where have ybu been all 
my life' and why didn't you 
stay thei'e.' Van was always 
a good name in vaude^-one of 
the. best. loee. 



BITTER STREAM 

Melodrama, In threfc actarresented'nt the 
Civic Repertory Theatre. N. 3.. March 30, 
•:»0, by the Theatre Union; dramatized by 
Victor Woifuon from noveV 'Fontarnara'; 
staffed by Jacob Ben-Ami In awQclatlon 
with Charles Friedman: $1 top.' 

'.....Carlo Conte 

,„,,...... Frances Bavler 

.Robert Harris 

Charlepr Jordan 

Walter Beclt 
........... .Frnrilt Conlan 

. AM Elsenlohr Valenty 
..... .Albert. Van Delcker 



Pellno...,. 

Soreanera. 
Losurdo.. ...... 

Michel Zompo ... . 

Delia Croce...... 

RnldlSsera........ 

F-lvlrn 

Berardo , 

Teofllo.,1. 

Maid 

LIsabettR. .'. 

Promoter's Wife. 

ScarponeT. 

Don Abncchlo. . . . 

Promoter . 

Don Clrccuistanzu 



. . .Dnvld Hoffman 

Mllllcent Green 

..Hester Sonflersaard 
.Marjorle Wood" 
.....Vincent SheiTnan 
.. nlcolm T.ee BeKRH 

...Sidney Packer 

Lee J.. Cobb 



Blnckshlrt. , .Jerry Sylvan 



Fllllpo. 
Farmiers . . 

Inspoctor. , 
atrnnirer. . 
Farmer. . ■. 



. . Sydney Mason 
ranklrn . Heller and 
Harry l-evlan 
,,.;Manart Klppen 
...... . John Bornff 

..... A; Xanfho 



and all but the two scram- to the 
cellar. ' They are at the piano get* 
ting something out of 'Onward 
Christian Soldiers' when aerial tor 
pedoes explode around them. That 
is the author's final bit of irony.. 

There' has been a lot of prepara 
tion for .this presentation. It be- 
gan when the Lunts went on the 
road with the final weeks of their 
'Taming of the Shrew.' It is a fin 
ished work with the best co-ordi 
nated couple the legit stage has 
known in this generation figuring as 
excellently as ever. 

Lunt's hoofer is a human being 
one. who is humble but whose phil- 
osophies are amusing, if not gen- 
uine. He neyei*. steps out of char- 
acter and the diamonds in his tie 
and on his finger are touches of 
careful -makeup. Miss Fontanne's 
dialect and continuity of imperson- 
ation seem uncanny. The smooth- 
ness of her McCoy inflection is 
something to relish. 

Supporting " cast has Richard 
Whorf as the excited Communist, 
most authentic, in a field of char- 
acters* who all sc?m true. Edward 
Raquello's Italian captain is most 
certainly like that, as is his dialect. 
Sydney Green street as a German 
scientist does ' not attempt dialect 
but is amusing just the same. To 
hell, he says, with the rats upon 
which he is. experimenting in Zui'ich. 
he's going back to Germany where 
he may be needed to help exterm- 
inate the enemy, 

A new name appears as the stag- 
er, Bretaigne Windust. He also has 
a part, that of the English bride- 
groom. Whatever his directorial 
contribution, the performance flows 
along easily and there never seem 
to be any dull spots. Even down 
to the six girls in the 'act^ the di- 
rection is alert. 

Then there are others who count, 
such as Francis Compton as the 
munitions maker; George Meader. 
as the Austrian waiter who had to 
become Italian to keep his job, and 
Jean Maclntyre as the bride. 

'Idiot's Delight' is Sherwood's best 
written and best acted play. /bee. 



Theatre Union is consistent In 
selecting protest 'or propaganda 
plays, frequently with foreign, lo- 
cales. But there is an informative 
slant to the new play for those who 
care to know. But strictly for 14th 
street. 

Bitter Stream' portrays the plight 
of poor Italian farmers* oppressed 
under the dlctums of stern Fascism 
and its black-shirted soldiery. These 
people are simple folk, content to 
eke a living from the soil. They 
know little of what goes on polit- 
ically, and the visit of an official 
or soldier only means more taxes, to 
them. 

Haying lost their small farm plots* 
and taxed, to the limit, the peas- 
ants, of Fontarnara are beset with 
a new menace— the : stream upon 
which they depend -to raise, beans on 
the meagre plots remaining Is to be 
diverted to one . of the large, farms 
on the other side of the hill, culr 
■tlvated acreage operated by absentee 
landlords or prompters. 

Farmers of Fontarnara and hear 
by villages object and are hauled 
off to jail for investigation. Berardo, 
huskiest of the farmers without 
land, 4s caught' reading an ariti 
government newspaper circulated 
by a,n organization called the Uri 
dergrouna Union.' Berardo is shot 
and his fellow farmers plan another 
sheet with the objective of organ 
izing small farmers. 

•Bitter Stream' is carefully di- 
rected, settings on rolling platforms 
being much better than usual, and 
is possessed of color and atmos- 
phere. It holds interest because -of 
these qualities but is actually not 
quite diverting*. Its measure of 
trouble is substantiated by. the na 
ture of the story. Distinctly anti- 
Fascist, there was no disturbance 
on the first, night. 

. Sizable cast has Albert Van Dek- 
ker as Berardo, best known player 
Lily Valenty, former German ac- 
tress, is introduced as a young farm 
girl who is Berardo's fiancee and is 
•to have a bambino. Not all the 
players are Identifiable .because of 
.tlieir native monickers, but other 
leads include Hester Sondergaard, 
Vincent Sherman. Manart ICippen, 
John Boruff, Malcolm Lee . Beggs, 
Jerry Sylvan and Frank Corilon. 

Iltee. 



less snooty Barbizon Plaza. But *t,« 
patrons, the background, the cnS? 
ana ev*ry thing else! won't helr>-i«' 
until they : get better plays thant*?- 
one, and hotter actors to perfoSI 
them, ™' 
♦Atout Coeur* is an old-fashion^ 
sex farce of the Al Woods im* 
school. It's about a girl who want, 
to get married in order to haveiw 
affair with another man. She mar 
ried a count who turns out not to B« 
a. count. The real count shows im 
and she thrdws overhead both ht? 
husband and her lover. 

It's acted the same way-— unbe- 
lievably, exaggeratedly. Not . bhe 
really capable 1 actor or actress in 
the troupe— at least not from this 
showing, . . . 

There is a French language legit 
troupe in San Francisco, which Is 
successful; That Is the only one in 
that language In the U. S. Therein 
room in New . York for another 
troupe like that. Plenty of dow« 
agers, school students, Junior 
Leaguers and would-be . sophisti- 
cates who would go for it. But the 
performances have to have soma 
merit. 

Another angle which might well 
be taken into consideration Is that 
a, legit troupe in New York In 
French doing all the new French 
plays might work out okay from the 
standpoint of providing an at-hand 
showcase for French plays. Mafl. 
agers, then, wouldn't have to go 
abroad to see them. But this one 
and the others listed, are all old- 
timers. Kauf, 

Ex-Mrs. Walter Huston's 
Suit VSi Steamship Go. 

Katherine Rhea Stevens, former 
wife of Walter Huston, yesterday 
testified before Robert Pat^i 

terson anfl a jury in the. U; S. DIs-i 
trict Court, N.. Y., in her suit tot, 
$100,000 damages against the Co* 
lombia Steamship Co. Mrs. Stevens 
alleged she was permanently in* 
jured while a passenger, on one, Ot. 
the steamship company's boats June 
last, Huston's son, John, appeared 
in court and will testify for his 
mother. 

She is now the wife of Howard 
Stevens, a v.p. of the Northern PaV 
ciflc R. R. 



B. COCHRAN presents 

DIANA 
WARD 

'ANYTHING GOES' 

(In Ethel Merman's role) 
After 5 MontliA at the Paluce, London. 

Kow TOnrlngr „ 
lVeek hlnrch 30 Pnla.ce. Manchester 



ATOUT COEUR 

('Hearts I* Trump') 

French Theatre Guild production of fnrcc 
by Felix Gandera: staged by Guy De Ves- 
tal: sets. Plerr.e Sapet; at Barbizon Plaz.i, 
N. Y., for four performances, March 2C-H8; 
$2.20 top. 

Prlnccase Dalslty Constance Mornel 

Prince DalsUy NlcholaH B-'iranoff 

Beithe Ermlnle N^denu 

Mme. Salvador Louza R'lane 

Miss Murray llvla JniTctte 

Arlette Mlllois Mltzl Derval 

Marc Maurice P.oycr 

Mme. Mlllois Mlchelette-Burnnl 

Le Huehnrd-Berdct Pierre de Ttamoy 

Mine. Rotchlrs Laure Morflne 

Ginglsux ...Jean de Rayvllle 

Le'ol Guy dc Vestel 

Gilbert AuKUste Aratfilnl 

Raoul De Trem •- •. . .Maroet Journet 

Sylvlne .Renee Cartler 

Taplssler Gaby Barrere 



French Theatre Guild is a group 
of thespians who hoje'to install a 
French-language theatre in New. 
York as a stationary item and have 
set themselves a preliminary pro- 
gram of half a dozen plays oh sub- 
scription basis for .three evening 
and one matinee performance each 
week. Have set a heavy socialite 
'patron' list and are at. the more or 




RENT OR SALE 

SHOWBOAT — Well-equipped: 
good stage, open air auditorium 
seats 500; living quarters 25; 
kitchen, electricity, . hot. cold 
water, showers. Room 105, 12 W.. 
44th St., VAn. 3-2233. 



ROBERT BENCHI.EV.. in The New Yorker, reviewing "Zlegteld Folllcf,'.' 
said:- "And a stupendous piece o r .luggllng by Stan Kavan.agh, which also 
adds Immeasurably to the humor of the eveni " 

STAN KAVANAGH 

ZIEGFELD VOIXIES, WINTER GARDEN, NEW YORK 




SENATOR MURPHY 



SAILING FOR LONDON APRIL 4th— OPENING AT THE HOLBORN EMPIRE, APRIL 13th— 6th RETURN TOUR 

Just Closed a Very Pleasant 2 Weeks Engagement at the ROXY, New York 

CAMPAIGN TOURS ARRANGED BY CHAS. L. TUCKER, 17 SHAFTESBURY AVE., LONDON, ENG. 



•VARIETY'S' LONDON OFFICE, 
S St. Murtln'g PUce, Trafalgar Square 



INTERNATIONAL SHOW NEWS 



Telephone Temple Bar B041-5O4S 
Cable Addrefm: VARIETY. LONDON 



57 





SYSTEM 



Plays Abroad 



WISDOM TEETH 

London, March 11. 

olay In three acts by. Noel Streat- 
^r-profluced by John ;Feri,aId «• Em^ 



Swr fteatre, Match 2, 
Florewe ••• 

girtJ* Hnmy 

Sril Harvey 

gaftert Parglter 
Blll.Barvey .. 
gelrilre Barvey 
VmUlvi Holt 

Ridl..** 1 "? 
-A Gtttot 
Ipspector Trant 



36. 

..Grace Allardyce 
Edith Sharpe 
. . , . . Ronald Adam 
. .Beatrix Thomson 

Martin .. Lewie 

. .Robert Flerayng 
llzabeth Western 
. . . .Monica -Disney 

.Reginald Fletcher 
Robert Shnaom 
...... Doreen Bent 

.Bernard Merefleld 



Renounced motherhood, is the 
theme chosen by Miss Noel Streat- 
feiWior her first play, produced and 
acted as a try-out in the Embassy 
theatre. Title, 'Wisdom Teeth,' re- 
fera to the age of two children of 
* divorced couple, when their mother, 
after 15 years' separation from her 
offspring, attempts to re-establish 
ties of devotion and love, and falls 
miserably for lack of understand- 
ing modern youth's outlook on life. 

There may be the ; basis of a play 
fn this complex family mix-up, but 
Mis* Streatfeild has attempted to 
cover so much ground that: the 
audience is left at the finish some- 
what dazed and bewildered. Top 
many extraneous elements are intro- 
duced, : Conclusion leaves ; all the 
characters status quo,. 

Opening presents husband and 
wife of a war-time marriage, with 
& boy and girl of five and three, in 
agreement to divorce because the 
wife has fallen In love with another 
man. Action then' jumps to the 
present, children now. being full- 
grown, . normal- and disciplined 
under the father's upbringing, ably 
assisted by a common-sense second 
wife and Btep-mother. Son and 
daughter again meet their own 
mother, -now. a spoiled, 'flighty per- 
son, who, gets a few blissful days in 
their company*. 

, When the daughter, innocent of 
any wrong-doing, becomes involved 
in a. scandalous night club police 
raid, janfl a, box pt cocaine' belong- 
ing .td'. -friend is found in her hand 
bag,'ithe Characters are .put to.-a test 
of their moral strength arid loyalties, 
Daughter is unwilling to reveal the 
nanitf of hfer s guilty frlehdrand risks 
accusation y against, herself . 'rather 
than give true testimony. Her 
father and stepmother, understand- 
ing the girl's conception of honor 
in the circumstances, stand by her 
and support her position. Her own 
toother, hysterical in the crisis, has 
no such lofty point of view, how* 
ovep, and unhesitatingly names the 
guilty friend. For this breach of 
the adolescent code, the boy and girl 
turn against her and swear never to 
see her again. 

As there is no. feeling of audience 
sympathy for the mother, the re- 
nunciation scenes falls a bit short 
On the emotional side. 

Production is excellently mounted, 
pasting. splendid and the initial per- 
lohnahce of highest quality, even for 
3r Woyt -engagement. 

Principals are Beatrix Thomson, 
*fto? mother of the children; Ron- 
aw Adam, as the father; Robert 
*'eroyng and Elizabeth Western, as 
tfie children, and Edith Sharpe, as 
we. stepmother. Martin Lewis cdn- 
£uH. 8 convincingly in an unsymp- 
athetic role, and Monica Disney and 
Bernard Merefleld have lesser par.ts. 
«r Jt ed for the screen on account 
« the hop angle, for one thing. 

Good Soldier Schweyck 

(IN HEBREW) 

pi, 76 , 1 Aviv - Palestine, March 14. 
bv m,Ji n i wo i r,nrts (li scenes), presented 
'Ma«*iL u i eatre - from novel by Jaroslav 
%h&£' nd °PL ed by Max Brod and Hans 
£Winian: Hebrew .version by Avlgor 



Hamelri. 
•Schweyck .. 
Mrs. Miller 

HiiUtche 

Brown 

Pf. Grinste'l'n" 

S Avl'f e ShrelaCr 
•KtheU-a 

Went. Barsni 



Margnllth 
Perlmutter 

D. Arazl 

. ..S. Popoch 
..S. Cehoval 
. ...T. Gabbai 
. . . J. Knaan 
.J. Zerubavel 
MarHoshewitz 
..r. Barkaltl) 
..I,. Shlonskl 
T. Baraban 



Bn'loteu 0 -' 1 shv arccnbef B ; is. CehVval 



Chief 0 f Trai 
e - 0. Rallw 



O. . Aarnzl 
... .Z. BarHban 
. ..D. Fogelson 



who, with an. innocent but 'destvuc- 
u'ive jeer, is able to. shatter the 
seemingly stable, and massive pillars 
of society. Upon the shoulders of 
this obscure little dog-fancier of 
Prague rests the . mission of liber- 
ating society from its bluntness and 
dullness. He makes his point with- 
out high rhetoric; he does hot wrap 
himself in the cloak of chastity; he 
does not play upon the horrors of 
life; yet he banishes the shadows of 
war because he possesses the gift 
of sharp wit which cuts a rotting 
system to the quick. 

Talented director of the Ohel, F. 
Lobe, manages to breathe fire into 
this drama, in which reality and 
Vision, are subtly intertwined. 

Essential artistic, feature is con- 
tributed by the actors of Ohel. 
There is nothing to mar the excel- 
lent performances. 

One must be an actor, to his fin- 
gertips, for instance, to be able to 
personify Schweyck With such del- 
icate nuances such as M. Margallth 
manages. J. Zerubavel in the part 
of Col. von Shroeder is a figure of 
courage and strength, J. Gabbai 
performs his part as Lieut. Lukash 
with . perception and cleverness. S: 
Cehoval . as both military surgeon 
and general is responsible and re- 
spectable. 

(Play has been announced for New 
York several times in past lew years 
but never reached production.) 

DUSTY ERMINE 

London, March 15. 

Comedy . In. three acts by. Nell Grant, at 
the Comedy theatre, March 6, 1030, 

Alice Kent.t.. Winifred Evans 

Goldle ; Merle Tottenham 

Lynda Kent,...,, Leonora Corbett 

Walter Kent....,:;... Douglas Jeffries 

Gilbert Kent William Fox 

Janet , , . . . . . Rosalind Atkinson 

David Gardiner. ....... ...A. R. Whatmore 

Uncle Jim... ...David Horije 

lnsp Helmsley .......... . Ian Fleming 

Insp Hocking.. , Frederick Piper 



This play is already being filmed, 
picture rights having been con- 
tracted for on its initial tryout,' 
when it was staged in outer Lon* 
don, at the Arts Theatre Club. As 
a play, it falls between comedy and 
drama, and in this instance the two 
do not blend felicitously. 

A retired King's Counsel and his 
family are living, in. semi -poverty. 
His. brother has done a long stretch, 
for counterfeiting,, and is the 
pivotal point of the comedy ele- 
ment. Ex-convict's nephew follows 
in his footsteps, whereupon his 
uncle takes the rap for him When 
he is faced with prosecution. 

Fairly well acted, but an unsat- 
isfying piece of dramaturgy. 



In this players like John* -Mills, 
Bernard Lee. and George Carney do 
well. . ... 

Donat himself, moustache, shaven 
for the part, gives, a fine perform- 
ance, quietly pulling out the anti- 
war motive of the whole show. He 
is understood to have invested 
?15,000 in the production. From all 
indications the bankroll will be 
nicked- more than that sum before 
it. closes. 



Az en Lanyom nem Olyan 

('My Daughter Isn't That Kind') 

Budapest, March 16.' 

Comedy lh three acts by Kalman Csatho, 
at the Vlgsislnhaz, Budapest. 

Cast: Lily - Murati, Ella Gombaszogl, 
Ilona Aczel, Imre Raday, A"dor Ajtay. 



A comedy about modern girls and 
their upbringing which, in spite of 
its subject, is old-fashioned. 

A doting father, a mother who in- 
sists on being her daughter's bosom 
friend, an old aunt who is regarded 
as a Victorian relic, but is the only 
sensible person of the lot — and as 
central figure, a girl who behaves 
as if "she had a lover - for every day 
of the week, but actually is inno- 
cent, yearning for matrimonial bliss 
and half-a-dozen children. She'll 
probably find them at the side of 
the boy who acts equally cynical oh 
the surface, but reveals himself as 
a , real he-man when things get 
tough. 

It's pre-war syrup, coquetting 
with what at. that time was termed 
risque^— but .palatably served and 
admirably presented, "amusing in 
spots. Jacobi. 

Emperor of Make-Believe 

London, March 17, 

Comedy In t ree acts by Madge Pember- 
ton^and Malcolm Mo'rley, produced by Mal- 
colm Morley at- the, Embassy theatre, Lon- 
don, March 16, '36. 

Jonna < . .-. . . . . . . .Beryl Laverlok 

Baron Stampe. Eric .Phillips 

Ihgeborg. , .. > . •. . .Dora Barton 

Jenny Lind '..Sophie Stewart 

Count Molbech Neil Porter 

Edward Collin . Douglas Burbidge 

Hans Christian Andersen. .Ballol Holloway 

Otto Goldschmldt. .George Sklllan 

Urchin , Arthur West Payne 

Karen. . . . . i Olive Sloans 

Martha. / ■. ,MarJorle Clayton 

Mr. Lumley ...Stanley Drewltt 

English. Author ...Hamilton Deane 



RED NIGHT 

London, March 12. . 

. Drama In three acts by ,T. L. Hbdson. 
from his novel, presented by Robert Donot 
at the Queen's theatre, March 5, 1030. 

Steila Hardcastle ..Merlel Forbes 

John Hardcastle Hobert Donat 

Robin McTaggart James Gibson 

Whitman Bernard Lee 

Pioneer Tony Sympson 

Capt. Wllscn Vernon KeltiO 

Corp. ran Haslani Guy Spaull 

Syd Summers John Mills 

Charles Morton David ' Markham 

Thorndlke ; Allck Hayes 

Harry Hollinvvood Ucorge Carney 

Serg. Winstanley James Page 

Clare Helene T.ar.i 

Welie Yvonne Andre 



ScE ?, ance o£ ' Goo <l Soldier 
hei* v k . wa « a theatrical event 
uni^T \ ariou s creative forces were 
■the rSh„?. £; oauce this triumph of 
atrc w \ J 1 *****' a workers' the 
In Pnu F h , lnau eurates a new era 
"i Palestinian drama. 

thought ft^antea. who never 
3 ht h that his symbolic work 
Don O,Sv r t lmm0rtallzecl an ^ "that 
th " uX;t e i w ^ ld f oreve.r typify 
dednc a ,wi v 1 d " amer ' Poor, wan- 
Czeoho^lf 0rsaken wrlte r Hashck, 
fiurmia? V tu k l an hu ^^i S t, did not 

Schweyck »«. ,^ his bvave soldler 
< ck w °uld symbolize a type 



Very doubtful whether even the 
name of Robert Donat will pull the 
town in to this pacifist prop: ,*?anda 
play. General impression created 
by the opening was that, while 
the town was. willing to give 
Donat a full hand on his bow as 
actor-manager, it wasn't so keen 
on war plays. 

Play is rib masterpiece; it has 
strength in the drawing of its 
characters, but it lacks the close- 
ness of form of sueh . productions 
as 'Journey's End.' Likelihood, on 
the whole, is that the star's name 
will pull them in just so long- 
but no longer. 

Piece's chief recommendation is 
the theatrical authenticity of its 
atmosphere— well produced by Mal- 
leson. Dugout and eslaminet back- 
grounds, which comprise the ac- 
tion, are ably reproduced, 

Story resolves itself into the 
familiar cross-sectioning of t.ho 
British Army, «wotLing down on :i 
due- nut full of soldiers, gradually 
killing them "off, and segregating 
the central character for promotion 
to commissioned ranks. In the end, 
when the leader is due for hnnie 
leave and a respite, he gets killed, 
the play thus following the more or 
less accepted cycle of this type of 
drama. 

It has good moments In the 
steady evolution of supporting 
c.haracter— ' with a stout weight of 
the necessary Incidental 



A creditable production and good 
casting for a more or less biographi- 
cal comedy on the life of Hans 
Christian Andersen, Danish writer 
of fairy tales. Coupled with it is a 
glimpse" of the career of Jenny Lihd 
'Swedish nightingale,' who was con- 
temporaneous. It is afflicted with 
verbal elephantiasis and paucity, of 
dramatic situations, however. 

Play opens with Andersen, aged 
50, still poor and regarding his 
children's stories as inconsequential, 
with a yearning to be taken serl 
ously as a dramatist. One of the 
characters describes him as writing 
his dramatic tales. with his head and 
his fables with his heart. 

He, falls in love with Jenny, but 
lacks the courage to propose. A 
simple-minded soul, he receives a 
letter from the singer, after years 
of friendship, inviting him to come 
to London to witness her debut at 
His Majesty's theatre, and rushes 
there with the full determination to 
screw up pluck enough to ask her 
hand in marriage. He then discov- 
ers that she is already wedded to her 
accompanist. Af this juncture he 
meets Charles' Dickens, who tells 
him a writer should never marry, 
because it would interfere with his 
work. / , 

Play, as is, is too thin to provide 
a full evening's entertainment. 

Jolo. 



Set Hungarian Drama 
Troupe For Tour of U. S. 



Budapest, March 20. 
Paul Javor has been placed -under 
contract by Alex Ince, editor of a 
local fan mag, for a tour of Hun- 
garian neighborhoods in the United 
States this summer. 

He will play . 'Gilded Youth,' by 
Hunyady, and Foldes' 'Paul Hor- 
vath.' Ince will manage the tour. 




No Straw Hats, but Sounder 
Experimental Showings— 
70 Test Plays Due This 
Season 



Fancy Figures About 
Gov't Aid to Jobless 
Vaude Acts iq Reich I 



PROFESSIONAL ARTIES 



London, March 10. 
Summer try-buts of: legitimate 
plays in the Westchester and Con- 
necticut barn circuit in America 
have their ' parallel in London, but 
on a substantially sounder profes- 
sional, basis and with a higher per- 

Acquisition of 



Berlin, March 20. 
Staggering figures about jobs pro- 
cured, in* vaude are given great 
prominence here by the Arbeitsbe- 
schaffungsstelle der Reichsfach- 

schaft Artistlk (official employment I ceritage of success, 

office for vaude actors), in all the the- rights to a play entitled 'Chll 

local dailies... dren t° Bless You/ which will be 

Nine thousand jobless vaudevil- seen here soon at the Ambassador 

Hans have found temporary dates in the West End under the manage 

in the past, three years, since found- ment of Gilbert Miller and Sydney 

ing of the office, and have received Carroll, has centered attention once 

salaries of close to $100,000 In that again on the London try-out sys 

time; it is claimed. tern. Play was experimentally pro 

After carefully studying these fig- duced^at the small Q theatre, in the 

ures and trying to digest them, ac- ? u °, urb& ' „ , A _ 

tors still argue. They maintain More than a dozen tryout the- 

that these jobs are no. comparison atres of various types and capacl. 

to the regular cinema bookings ties operate continuously during the 

prior to 1933, when Greater Berlin regular London season. Admission 

boasted several hundred picture prices are lower than in the regular 

house* which gave them work ali legit houses arid the theatres are 

the year around. IKany of thesei supported by, membership- and 

vaudevlllians could afford to exist .therefore permitted certain presen 

on ' such . bookings without leaving tations which are outside of official 

Berlin, for years. Today, not a sin- censorship. Also they give Sunday 

gle picture house in Berlin plays night performances which are for 

vaude acts. bidden in the West End. From, sucb 

Figures about bookings by the * beginning came B. C. Sherrira 

official employment office relate to smash success, 'Journey's End/ 

performances arranged by this body which was first presented as a try 

in empty halls or restaurants, out several years ago at the Arts 

Whatever salary is paid must be Theatre. 

reported to the dole office to be | Because the try-out houses, are 



taken out of the weekly relief* 



Whitley, Ritchie Join 

As Agents, Producers I viLpoim Z 



Within the city limits; difficulties 
of good casting are not so great as 
in New York's straw-hat circuit. 
All the theatres in use here are well 
equipped and the productions on 
the whole are creditable from the 
scenery, props ' and 

lighting. 

. It is generally the custom to. en- 
London, March 22< | ga&e an all -professional cast, which 
Clifford Whitle"- artd Bob Ritchie rehearses a week or two and then 
have joined forces and formed a i a guaranteed two weeks' playing 
new company. Will operate as time. Featured players receive $50 
agents, devoting their time to dis- weekly and supporting players $25, 
covering new talent for pictures, but the cast has the assurance that, 
vaudeville, legit and radio. hf the play attracts the interest of 

Also intend to produce two mu- West End managers and is moved 
slcals in the West-End in the fall, to one of the regular legit houses, 
with one to star Arthur Riscoe. the actors will go on full time 'sal 
Whitley and Ritchie sail for New arles. Stage crews in the try-outs 
York April 1, and intend to make are. paid a lower scale than in the 
an exhaustive tour of the U. S. for regular theatres, 
talent. Are due. to meet Sir Malcolm Sometimes try-duts are financed 
McAlpine at Sari Francisco, where by the author, who guarantees the 
he is due on April 30. Sir Malcolm | management against loss. Actors 



will travel with. them to Hollywood. 

Among others, Sir Malcolm Mc- 
Alpine one of the directors ol 
the new venture. 



1,394 Foreign Actors 
Admitted by London 

London, March 25. 
. According t'6 the. Ministry of 
Labor, permits for 1.394 foreign 
variety and cabaret performers to 
enter this country were issued last 
year. 

This is a material increase over 
Hie prfviou.s 12 rhonlhs. 



Wagner's Grandson 

A Stage Designer 



also havo financed plays of their 
liking in the hope of landing a West 
End engagement. 

Ronald Adam has had success 
this season in his selection of pieces 
for the Embassy theatre, which is 
situated In the outlying Swiss Cot- 
tage district.. 'Dislnguished Gath- 
ering,' 'The. Dominant Sex' and 
'Close .Quarters' moved frpm the 
neighborhood to successful down- 
town runs. 

'Che Repertory Players, of which 
Matheson^Lang is president, are In 



I srlin, March 20. 
Richard Wagner's grandson.. Wi e ' 
land W fcner, has just, made: his 
public debut here as a stage de- 
signer. Municipal Theatre of < Lue- I Ih^^YsV^eaBOn^'aT^r'^rV-out- 
beck produced .Siegfried (his fa- | group . i„ lhat . per | 0 a £6 play* hot 



Legits Tax Free 



Mexico City, March 31. 
In order to stimulate dramatic art 
and enable legit theatres to meet 
the stiff competish from pics, Presi- 
dent Cardenas has ordered play- 
houses devoted exclusively to. stage 
presentations of. a 'mora), cultural 
and genei\ : social uplift nature* be 
humor, i exempt fro taxes until 193^8. 



ther) Wagner's early work, 'Rear 
Skins,' for which he r Wit-land Wag- 
ner) d( signed the six scene.?. 

Young Wagner Is now 19. Tils 
mother, Winifried, is K lish by 
birth. 



Dutch Legit Subsidy 

'i-he Hague", March 20 
jvistordam is making a change 
in its polif of subsidies lor legit 
(.'orcipa.nk-.u. 

Formerly system was such that 
companies which, got help obtained 
a certain .subsidy per performance 
This is now cVmged into si lump 
sum per year. 

Am.-rerda ,.' for the oomln 
budget, is keeping the total subsidy 



otherwise likely to have been pro- 
duced In thf West End, have gone 
into regular theatres for runs. 

Other houses of the type are the 
Gate theatre, the Grafton, the Shil- 
ling, the Croyden Repertory Play* 
Co., and the Westminster. Theatre 
Co. 



'Ladies' Won't Last 



London, March 31. 
'La-'t of the Ladies' opened at the 
Apollo, Tuesday night (24)'. 

It is a plotless comedy which 
won't go far. Splendid acting isn't, 
sufficient to save it. 



'Her Last Adventure' opened at 
per yea y on tli^ same level of about | the Ambassador's Monday (30). It 
$10,000 as last year. is a certain failur 



58; 



VARIETY 



LI I . ER A 1 1 



Wednesday, April i, 



Milw. Journal's Stock Plan 

No -outside interests ^Hl get a 
chance- to buy the Milwaukee Jour- 
nal stock under plans presented 'to 
the probate court here. Bulk of 
the .stock was owned by Lucius W. 
Niemann, who died, a few months 
back, followed in a few weeks by 
his widow; to whom he left his in 
terests. With no heirs.- the stock 
was placed in trust with the . First 
Wisconsin National bank here and; 
under, the. terms of the Niemann 
will,, is to. be sold, not necessarily 
to the highest bidder, in five years. 

Harry J. Grant, present publisher 
of the paper,' is seeking to buy . the 
Niemann stock for himself, Fay 
McBeath, Niemann's niece, and one 
or two others. Stock is valued 
around $5, COO, 000. Under the plan 
submitted to the court, .• stock not 
bought by Grant group will be sold 
on installment plan to employes of 
the Journal, 

If this plan works, the Journal 
unit of the American Newspaper. 
Guild will receive a bump since a 
contract recently, submitted to. the 
paper; by the Guild will be shunned 
completely should editorial em- 
ployes themselves own any shares.' 



One Ti .. And Out 

After' one Issue, ; the Schenectady 
Sunday Times .suspended publica- 
tion, 'with ..the announcement; that 
papers had been served ;o.n- the Co- 
hoes ;,Amfcrlc^ (which gets out. 
a daily in. echoes, 15 .miles from 
Bohenectady)r,in >. $75,000 '. suit- tor 
the, o'orpbra^lqnV. alleged .failute to 
deliVer . initial .issue' of .the new 
piper accbrding. to ^terms: of a con-' 
tract.'' . .,''. " .'•.'. ". . ' •' ' 

Management of the Sunday ..Time's 
also stated that - plans were, under 
way to install a modern .newspaper 
plant' 'and that it was deemed .best 
to suspend publication until these 
arrangements were • completed. 

•Manna - For Maggers 
Invasion of Hollywood Max- 
and Moe Annelnberg's publishing en- 
terprises is giving Coast fan mag 
scribblers best break in years 
through tilting of long established 
price for articles.. Local ventures 
of the Annenbergs. are Radio Guide! 
and Movie Guide, with publishers 
paying; twice the standard .price of 
$75 for exclusive yarns. 
" v.Carl Schroeder, hired away from 
FaWqett's. 'Screen ' Book, becomes ed 
'Movie Guide. Other mags are 
meeting the; competish .by tying Up 
writers to exclusive contracts , at. 
Upped, rates, several of. them , now 
offering to take minimum, Of two 
stories monthly from favored scrib- 
blers. 



Best Sellers 



. Best Sellers for the week ending March 28, «• reported by the 
American News Co. f Inc. 
Ficti ' 

'The Last Puritan' ($2.75) By George Santayana 

'The Hurricane' ($2.60) ..... .By Charles Nordhoff and James Hall 

'Thinking Reed, The' ($2.50) ..................... By Bebecca West 

•Gaudy Night', ($2 60) ............v....,;,.... ...By Dorothy Sayers 

The Exile' ($2.60) ...;>,... .....By Pearl S. Buck 

'Hquse in Paris' ($2.50) ; .By Elizabeth Bowen 

Non- Ficti 

'Way of the Transgressor' ($3.00) . ..v. ...By Negley Parson 

'North to the Orient' ($2.50) .'. By Anne Morrow Lindbergh 

'Man the Unknown' ($3.50) ..... .... . . .. . . , . , .. . ..By Alexis Carrell 

'Woollcott Reader, The* ($3.00) ........... By Alexander Woqllcott 

'Inside Europe' ($3,50) .By John Gunther 

'Life With Father' ($2.00) , . . ;'. ; . . . ........ ...... . .By Clarence' Day 



F. & R. Forms Book Club 

Farrar & . Rinehart has formed a 
new subscription book club to be. 
called The Discoverers. Selections 
of new club to be either the first 
work of an author, first book of an 
author to be published in America, 
or completely new departure for 
writers of established reputation. 

The-. Discoverers will issue selec-' 
tlons in:, limited autographed edi- 
tions to subscribers; in advance ..of 
publications. Frqmr six to .eight 
books will be issued yearly at bi- 
monthly' intervals, and all books 
will, of cpurse, be ehosen from the 
F. & R.. list. Membership, to be 
limited to 2,600. 

Club!s first choice is 'Locos,', .by 
Felipe" Alfau,:- which will , be ,fol- ; 
lowed by 'Village, Chronicle,', by. 
James McConnaughey. 



Corrigan Recuping 

Arthur- jP» ^Corrigan,. City News 
reporter in' N. Y. arid court corre- 
spondent for Variety is show- 
ing improvement at Polyclinic hos- 
pital, though still in a critical con- 
dition, He is suffering- from stomach 
-disorders.. 
• Four blood transfusions have been 
administered him. 



U, P.V Wired Interviews 

, United Press has dispatched 
Mary Knight to Hollywood for spot 
interviews with film celebs which 
aire put on the wire eaph night and 
..cabled to clients in Europe and 
South America. 

First subject was Jesse Lasky, 
followed by Francis Lederer and 
Mary Pickford. 



Funk to Edit Lit. igest 
Wilfred J. Funk, president of 
Funk. & Wagnalls, will take over 
the editorial helm of Literary Digest 
himself, starting immediately. His 
father was the ihag's first editor, in 
1890. 

Weekly has been without a man- 
aging editor since Arthur S. Draper 
resigned nine months ago. 



Time's H'wood Layouts 

Loaded down with hatch of Holly- 
wood candid camera negatives, 
Peter Stackpole, cameraman for 
Time„ planed east. News mag will 
use photographic material in series 
of Hollywood layouts. 
' « Stackpole's last camera shot was 
lenslng Margaret Sullavan as .she 
broke her arm at Paramount/ 



Guggenheim Awards.. . ■ 
Two novelists wert appointed to. 
fellowships of the Guggenhteim 
Award irt the annual, series of nomi- 
nations Monday (30). They are 
James T. Farrell and Josephine 
Herbst. 

Three, playwrights were named in 
the same list— Leopold Atlas,' author 
of 'Wednesday's Child'; Albert Bein,. 
author of 'Let Freedom Ring' and 
'Little Ol' Boy,' and Robert Turney. 
.whose first play, 'Daughters of 
Atrius* — was just dropped, by the 
Theatre Guild after a series of op- 
tions. 

Five poets were named : Kenneth 
Fearing, Kenneth Patcheh, Edward 
Doro,. Jacob Hauser . and Isidor 
Schneider, a repeater, h won 
also last year. 



Buffalo Gets Bugle 

G. Carlton Brown and Emanuel 
Manheim, publishers cf the Satur- 
day Night Bugle, Syracuse tabloid, 
have invaded Buffalo with a similar 
week-end gossip sheet. Rochester 
also has a Bugle under the same 
sponsorshi Allen Steam Is editing 
the Buffalo weekly,., with William 
Rosebury as assistant. 

Mannheim is the brother of Nate 
Marihelm, export manager for Uni- 
versal. Syracuse Bugle, now in its 
second year,, was -started more or 
less as a gag. 



Mark Barron fll 

Mark Barron, Associated Press 
editor who /went to Ethiopia last 
fall, is ill aboard a hospital ship on 
the coast, of Italian Samollland. 
Case diagnosed as malaria. 

He had the same complaint In 
Mexico some years, ago and present 
illness is. .believed ;tp a recui'-. 
rehce. 

After recovering,: Barron 'will-rest 
in higher altitudes, but has no pres- 
ent intention of returning. Most 
war correspondents have ah'eady 
left the war zone.. 



Donald . Friede Coasting 

Donald. Friede has. retired" from 
active participation in the' New York 
activities of Covici/ Friede, of which 
he is v. p. Friede. intends to take 
up permanent residence, in Holly- 
wood, where he will watch out for 
publishable manuscripts and do 
some writing of his own. 

Friede was formerly with Bohl & 
Li verightr having- given up his posi- 
tion there in 1928 to form the pres-. 
ent firm of Covicl, Friede. 



Can. Writers' Club Mag. 

As a means of boosting the works 
of those of its members who have 
not as yet achieved recognition, 
Writer's Club , of Canada will spon- 
sor mag to be known as Fiction. 
Mag will be circulated to editors, 
with latter asked to lift and pay 
for whatever of the mag's content 
they lik 

Printing and other costs of get- 
ting ■ out publication will be borne 
by Writer's Club. Will not carry 
any advertising. 



Ringmaster's First 

First issue of the Ringmaster, bi- 
monthly selling at 35c, is currently 
on the stands. 

Harry MoGuire is editing the mag 
in Chicago. Covers politics, thea- 
tre, films, sports and art in satiri- 
cal fashion. 



Maxine Smith Vice Morris 
Maxlne Smith is the new motion 

picture editor of Hearst's Chicago 

evening American. 
Replaces Samuel Morris, who held 

the spot about a year following Jess 

JCrueger. . 



New Hub Book Pub 

Boston, . which is second only to 
New York as a book publishing 
center; has a new book house, Man- 
thorne & Burack, Inc. New firm is 
headed by Gordon Mantliorne and 
A. si Burack. with Leonard Wor- 
cester as - editor. 

New house will follow a publish- 
ing policy of "general nori- fiction 
books and juveniles; 



tory to Publish boks 

Story Mag - announces the "forma- 
tion of The Story Press, which will 
publish books both here and In 
England. New company will be 
closely associated • with Harper & 
Bros., and the books will carry a 
joint imprint. 

Martha Foley and' Whit rnett 
will edit. 



Cannon Joins N. Y. American 

Jaines Cannon, formerly with the 
N. Y. World-Telegram and Interna- 
tional News Service, returns to the 
newspaper field this week, joining 
♦lie sports staff of the N. Y. Amer- 
ican. He has been assigned by Ed 
Frayne to do columnar work. 

Cannon has been writing auto ad 
copy for ah agency for tiie past 
year. 



CHATTER 

Cecil Roberts, author 'Volcano/ to 
England. 

Thyra Samter Wihslow moved 
into New York. 

William Albert- Robinson here 
from Tahiti for a visit. 

Irwin Shaw going, to Hollywood 
on RKO -writing contract. 

William Soskin has joined New 
York staff of Telegraph Press; 

Rita- Weiman back in N. Y. after 
an Atlantic City rest of two weeks. 

Mrs. Belloc Lowndes sailing for 
England April 8 . for her annual, 
visit. 

Publication of John Dos Passos* 
'The Big Money' postponed until 
August. 

Marc : Connelly and Lloyd Lewis 
off on a tour of the Civil War bat- 
tlefields. 

Maxwell Struthers Burt in Ber- 
muda working on his latest, 'Angel 
in Stone.' 

English rights to Aben Kandel's 
'City for Conquest' acquired by 
Michael Joseph. 

Owen Davis, Sr., writing original 
story for Paramount, to. be produced 
by. Arthur Hornblow, Jr. 

Henry Harrison publishing first 
book of poems by Katherlne Ca- 
rasso, 12-year-old prodigy. 

Lester Cohen, who authored 
'Sweepings,' to conduct tour for 
writers to Soviet Russia this sum- 
mer. 

Ayn Rand, author of current 
Broadway play, 'The Night of Jan- 
uary 16,' has written, novel of mod- 
ern Russia called 'We the Living.' 

Perry ville, Md., town -located mid- 
way between. Philly and Baltimore, 
gets new county weekly next month. 
Publisher will be Harold E/ Coburn, 
senator in the Maryland legislature. 

Beth Brown gave a cocktail party 
at her Riverside Drive apartment 
to celebrate completion of her new 
novel, 'Riverside Drive,' on which 
she worked for more than two 
years. 

Olivet College, Mich., With Joseph 
Brew, former publisher, sponsoring 
writers' conference in July. Con- 
ference staff includes Carl Sandburg, 
Allen Tate and Jean Starr Unter- 
meyer. 

First list of enlarged Random 
House, which recently Combined 
with Smith & Haas, includes books 
by Eugene O'Neill," J. M. Barrle, Wil- 
liam Faulkifer, Havelock Ellis and 
Maurice Hindus. 

Kathryn Patrick, of the Knicker- 
bocker Press and Albany Evening 
News society staffs, will appear in 
production of the S, K. Lauren- 
Reginald Lawrence play, 'Men 
Must Fight/ by the Rensselaer 
Poly technic. Institute Players in the 
school theatlie April 3-4. 1 





By WOLFE KAUFMAN 

History of Musical* 

'Light Opera and Musical Com- 
edy/ by J. Walker McSpadden 
(Crowell; $2.60), is Bubtitled a 
pioneer book and it is that— whether 
it has any other claims to glory Or 
not. As to that, there wilt be con- 
siderable difference of opinion. A 
good book, certainly; of its kind, it 
is yet a book which will bring forth 
discussion, because of , its very 
nature, Where does opera end and 
light opera begin? Where does light 
opera end arid musical comedy be- 
gin? And no matter what the an- 
swer to either uesiioh, why has 
Mr; McSpadden included :eight 
shows by Jerome. Kern arid only 
one by Richard Rodgers? Why has 
he included only two of Irving Ber- 
lin's shows, arid why did he neglect 
the ones he did — that question going 
for both musicals „and. musicians? . 

ranting" Mri; McSpadden the right 
to. use his own judgment, however 
arbitrary, he', has done a difficult job 
well, It is'' compilation * of light 
opera through the .years, .including 
brief biographies of the composers 
and sj r nopses of their, works. Form 
Chosen is same. as used by McSpad- 
den in is earlier, book, 'Opera 
synopses,' a much more thorough- 
going volume. . At that,, it will, sur- 
prise ..in some quarters that there 
are .17^ American .composers consid- 
ered.-, by McSpadden as worthy of 
inclusion. 



Leacock 

Stephen • Leacock is a/ Canadian 
Prof who > has won himself consid- 
erable rep as a humorist in Ameiv 
lea.- He is one of the zariiest writers 
e.ver< although .he hasn't indulged 
himself in that for some years now. 
His more recent. Work has been, of a. 
philosophic nature mostly. Now he 
steps forth with 'The Greatest 
Pages of American Humor* (£)ouble-. 
'Day, Doran ; $2,50). 

Now, a title like that promises 
muchv It is a good idea, a good 
title, a good author.^ Everything, in 
fact, is good about the book— except 
the' boolc itself. The book itself -is 
bad, very bad. , 

Maybe Mr. Leacock has been 
stuck away in Canada' too long. No 
one seems to have told him about 
radio and what it did to American 
humor, how it has practically 
translated it into new terms just as 
thoroughly as fifteen years ago the 
entrance of the New York V wltn 
its single line captain for cartoons, 
changed the course of all magazine 
humor hi the U.S. Leacock knows 
humor when he sees it, but he 
doesn't know how to tell about it, 
and he stops a bit too short. He 
spends a great dea| of time on the 
ancients who v created American 
humor, such as. Artemus Ward. Josh 
Billings. Bret Harte, 'Bill Nye (what 
happened to Eli Perkins?) and 
Uncle Remus. Instead of giving 
them a once- over-lightly, as founda- 
tion, and going on to the present 
he tui-ns the full spotlight on them. 
Which would be okay, too, if he 
then could^come through just as 
solidly on today's humor. But to- 
day's, humor, seemingly, \vearies 
Leacock. He doesn't like it. He 
glances at it. points ' to it and 
inarches solemnly on. 



By EPE8 W. SARGENT 
Qood. Fini«h . 

In 'California Caballero' (Goyici. 
Friede; $2) W'Uliarii Colt Macdonald 
works to an exciting finish, but gets; 
off to a so-so start and fairly in- 
different middle action. 

This time it is a Texan who falls 
in love with a senorita and has a 
tough time convincing the father 
that there can be good in a gringo, 
He makes ia,. very complete job of 
this chore without going brilliantly 
original until iore than halfway 
through. But probably a picture. 
His 'Powdersmoke Range' made the 
grade. 



Plenty of Words 

. Quite away from the ordinary i 8 . 
'South Bidint (McMillan, $2.60), by. 
the late Winifred Holtby, in which 
the real protagonist is the County 
Council /of the South Riding of 
Yorkshire. There are but three 
Ridings- in .fact; North,. East- and 
West, the South Riding is the 
^writer's own creation. 

The main pattern of the story is 
to show the inter-relation . between 
official, actions and the effect .upon 
the community, something to which 
thousands of . official bodies, the. 
world over might give heed. Jt is 
scarcely 1 a running nai'ratvij- in the 
usual sense. Rather it is a series of 
miniatui'^s of life all set' into the 
mosaic o^ a larger frame; all done 
.with- the painstaking care of th 
miniaturist, 'It is 561 pages in a 
condensed 12 point, making a tre- 
.mendous wbrdageV but it Is ah easy 
book to read because its keen 
delineation of people and events,' 
carrying the story along \ a definite 
line, though the writer seems often 
to stray. It is a human book .and 
not a political argument, and worth 
a place ' on private shelves. Too 
local for. a picture. 

An oddity is a cast of characters 
in the order of their introduction, 
which covers , more than 150 names, 
though comparatively few of these 
carry the story. 



rooklynite's Sea Tale 

Oliver Pilat, a member of the 
Brooklyn Eagle staff, has. given him- 
self a tough assignment for his first 
novel. A sea story is. not only hard 
to write but hard to sell. Despite 
which Pilat has turned out a credit- 
able job in 'Sea-Mary' (Scribners; 
$2;50). 

Pilat's yarn tells of a sailing of 
the Anna Swan from Porto RicO to 
the Gold Coast of Africa, with a 
woman on board. It is not, however, 
an ordinary romance or adventui'e 
yarn, but rather an- honestly por- 
trayed, living picture of a gang of 
roughnecks under unusual circum- 
stances. It is better as writing than 
as story telling, and yet ■ there is 
sufficient good story which, after 
some medicinal treatment from the 
Hays censor bureau, could make a 
good film. 



Victi 

Ruth Feiner, who surprised some 
commentators by making a success 
with 'Cat Across' the Path/ comes 
back with her second novel, 'Fires 
in May' (Lippincott; $2.50), which 
bids fair to repeat. Like so many 
German 'scribblers, Miss Feiner 
overwrites, taking 339 pages of 
closely set type to tell a story that 
could be compressed, perhaps to its 
own advantage, but she holds in- 
terest. 

It's the story of a girl who escapes 
from Nazi persecution and sets her- 
self up in London, unable under the 
British labor laws to do other than 
domestic work. She is helped to a 
job as companion -housekeeper in a 
family of old maids, surrenders her- 
self to a rotter in sheer desperation 
of ennui, goes to Paris for an abor- 
tion and returns presently tfo find it 
menacing her union to a rich manu- 
facturer. The closing chapter still 
leaves the outcome in doubt. 

Miss Feiner has avoided the 
temptation to swat the Nazi at the 
cost of reader interest, and draws 
a clear and unprejudiced picture of 
the straits into which a small army 
of Hitler victims find themselves. 
Too closely related to politics to be 
picture material, but interesting 
reading for the thinkers, with 
enough to appeal. to. the rental trade. 



A Behrman Play 

S. N. Behrman always was a 
writer who wrote to be. read. His 
plays always did cry to. be read over 
at leisure in an arm-chair. And his 
newest comedy, .'End of Summer/ is 
no exception. It's right in line. 

Play is currently a Theatre Guild 
production in New York, with Ina 
Claire starring and Osgood Pei'kins 
featured. It's a hit. But reading 
the book (Random House; $2) one 



Tells It All 

In her 'Golden Lady/ (Doubleday, 
Doran; ?2.50), ^Dorothy Gardiner 
starts td tell a 'tale of the golden 
west, and she manages to cover it 
too completely. She takes 498 pages 
to tell it all, and she lays such em-* 
phasis on detail that, the book , is 
half done before it becomes human. 

The Golden Lady is Evantha 
Aux-elia Swenk, daughter of Pompey 
Swenk, gambler, and Carlotta, who 
for a brief time was the 'Leadville 
Lily' of Mme. Eve's comfort sta- 
tion. Carlotta is intent on makinj; 
Vanhie a lady; a real lady. Her 
beauty attracts Trask, the richest 
hiine owner of the gulch, and she 
does become a lady in title, if not 
in fact, but eventually she comes 
back to the gulch, a victim of the 
depression «and disillusionment, it 
is overwritten and sometimes over- 
drawn, but it 'has its points if one 
can wade through the verbiage of 
the first 150. pages. Doubtful film 
material. 



realizes that Behrman's wit 
scintillating dialog doesn't neec 
such fine- actors. It tingles, ana 
sparkles quite on its own. 



yfefatadtiy, April h 1936 



CO NCEBT 



VARIETY 



59 



Mystery Mischa levitzkis Concert 

Fails to Show at Concert— Audience Stalled 
to 10 P. lS1.—Coin Failure Responsible 



Detroit, March 31. 

Mfcciia Levitzki was a. w. o. 1. 
here Saturday (28) ana left 1,(16.0 
music lovers in jitters at Orchestra 
Hall. Originally scheduled to ap- 
pear in recital here April 6, pianist's 
Concert was moved up to^ March 28 
toy the Detroit Concert Society to 
avoid conflict with Nino Martini's 
engagement here oh; the later date. 

Mrs. Isobel J. Hurst, local im- 
presario, arranged change with 
Levitzkl's. bookers, National Broad- 
casting Co., but came Saturday and 
m o pianist. The 1,000 people, (most 
of whom had bought tickets for a 
WjIgk- oi Ave concerts at $4,60 top) 
■tuck in hall until almost 10 p. m. 
hoping he would show up. Mrs. 
Hurst, alter wiring and phoning 
N. Y. and finding no trace of 
Levitzki, filially called off; concert 
and promised to honor tickets at 
later date if another engagement 
could be arranged. Probably will be 
week of April 19. Concert was the 
last of the series. 

In N. Y. Sunday, Marks Ley lne, 
Levitzki's manager, reported that 
the pianist is in N. Y. and had no 
date in Detroit Saturday. 

Reported here, however, that 
Levitzki was in Detroit . oyer week- 
end but refused to go on when cash 
wasn't en the line. Series of Con- 
oert Society hasn't been going over 
very well, and understood society 
couldn't meet the reported $1,000 
contract 

Salt Lake Pushing Hard 

Salt Lake City, March 31. 
Heaviest ballyhoo for any con- 
cert engagement in the history of 
this town is being splurged by the 
Deeeret News, evening paper, for 
Leopold Stokowski and the Phila- 
delphia symphony orchestra, to ap- 
pear here for a one-night .engage- 
ment May 5 in the L.D.S. taber- 
nacle. 

. Daily, full pages of copy appear in 
the sheet. Ticket sales reported 
heavy with top admish at $2.80 for 
choice front row seats to $1.12 for 
balcony. It's the first time, in a 
decade that a nationally-famous 
conductor and orchestra will make a 
personal appearance here, 

' Tabernacle, has a seating capacity 
of around 10,000. Deseret News of- 
ficials will sponsor several other 
famous attractions if the Philly deal 
is successful. 



10 LECTURES, $1,000 

Harold Peat's Circuit of Small Town 
Platforms. 



Harold Peat office of New York 
will tour lecturers next, season in . six 
eastern states, New York, New Jer- 
sey, Pennsylvania, , Connecticut, 
Maryland and Virginia. About 120 
towns are lined up. 

Selling method embraces the dat- 
ing of 10 speakers in each town with 
Peat office guaranteed $1,000 for the 
series. One speaker every two 
weeks will be the rule. 



Washington, March 31. 

Leopold Stokowski, who created 
near r" t last December when he 
failed to show up to ^conduct local 
concert of Philadelphia Orchestra, 
Will Wlfy Capital music fans by. 
conducting last local program of 
orchestra. this Thursday (2), replac- 
ing Eugene Ormandy, scheduled 
baton -waver. 

. Nelson Eddy concert on April 12 
sets new record for advance. House 
was sold out cold eight weeks before 
program. 



St. Louis Summer Rep 

St. Louis, March 31. 
With its opening set officially for 
Friday, June 5, Municipal Opera 
Association has announced nine of 
its twelve productions for forthcom- 
ing season. Three, new to al fresco 
patrons of Forest Park theatre, are 
Sons o' Qun,' 'Connecticut- Yankee' 
and 'O Boy.' Six revivals are 'The 
New Moon,' 'The Three Musketeers,' 
The Merry Widow/ 'The Red Miil,' 
No, No, Nanette' and 'The Bohemian 
Girl.' 

Opera Association is dickering for 
American premiere of an outstand- 
ing London success and with Zleg- 
feld estate for one of Ziggie's big 
fittows not produced In park theatre. 
in 17 years of local muny opera 119 
individual productions have been 
presented. Production for opening 
attraction, which will run 10 days, 
has not been selected. 

* ay Sovey, who designed stage 
settings during 1935 season, will be 
back on job this year. 



DETROIT OPERA TOUR 
TO INCLUDE NEW YORK 



Detroit, March 3L 
Making its first tour Detroit Civic 
Opera Co. will give four per- 
formances in the Auditorium, Chi- 
cago, and five in Carnegie Hall, 
N. Y-» the; early part of May. As- 
sisted by the Detroit Symphony ork, 
the chorus of the Art of Musical 
Russia and. Yakovleva's Ballet 
Russe, the local opera will present 
the world premiere of 'The Dybbuk' 
In English at the Masonic Temple 
aude here May 6. Franco Ghione, of 
LaScala, Milan, will conduct the De- 
troit Symph on this occasion. 

Following the one performance 
here, 'Dybbuk' Will be taken to Chi- 
cago for one show May 7, with two 
performances slated for May 9, 
there. The opera will then be given 
May 13, 14, 15 and 16, matinee and 
night the last date, in N. Y. 

Ghibne conducted the world pre- 
miere of 'Dybbuk' at La Scala in 
May, 1934. Leading roles in the 
American opera will be sung by 
Rosa Raisa, of the. Chicago Opera; 
Frederick Jagel, of the Met; Edvina 
Eustls, Joseph Royer and Nino 
RUisi. Lesser parts will be sung by 
the Art of Musical Russia, members 
of which will also make up the 
chorus, aided by the Detroit opera 
chorus. 

'Aida,' featuring Giovanni Mar- 
tinelli, Rosa Tentoni and Kathryn 
Meisle, all of the Met, wijl open local 
season May 5 in Masonic aude, fol- 
lowed by 'Dybbuk' and concluding 
with 'Prince Igor' May 11. Latter 
also will be given in Chicago,' one 
performance, May 8. 



H'wood Ballet to Hit 
The Trail Back Home 

Hollywood, March 31. 

Following its New York date at 
Metropolitan Opera House, Holly- 
wood Ballet, Fanchon & Marco at- 
traction, will be routed back to Coast 
via northern and northwest cities. 

Ballet returns here In time for 
Hollywood Bowl season, and goes on 
road again next fall. 




WERPEL, LUDWIG TOURS 

reS^ ^ erfel and EmI1 Ludwig 
2™ t0 New.York next season to 
embark 0 n lecture tours under Har- 
forhJ^ 0 ^*' Flrflt will be plat- 
arv "lv UrlnB January and Febru- 
Octoha ? udwiff Parting out in 
w «ober and closing i n December. 



HOLLYWOOD EXTRA 

(Continued from page 54, 

her show, and she makes the most 
of it. 

Apparently the piece has been 
kicking around for a long time, pos- 
sibly written before the cycle of 
Hollywood satires began rolling. 
Playwright takes the film capital 
seriously and worries a lot about 
the fate of innocent maidens lured 
to the studios, where wicked pro- 
ducers and wicked leading men are 
licking their chops In anticipation. 

Title-roled extra is Elaine Court- 
ney, a young thing from Zanesvllle 
who stays with Molly, wise and 
good samaritan who runs the 
Cherry. Blossom restaurant. Heavy 
is Jack Manson, ex-mobster who is 
now a star and who has been hav- 
ing an affair with his producer's 
wife. Top that with the play Man- 
son makes for lalrie and the ap- 
pearance ,6f his former mistress, 
Kitty, escaped from the prison to 
which he had framed her. Kitty 
kills Mansion "and scrams, leaving 
the body as an embarrassing prob- 
lem for Molly and a young writer 
who is in love with Elaine. 

Still more plot concerns Molly's 
interest in Dell Anderson, .down- 
and-out director trying for a come- 
back. Abetted by Flora and Cora, 
sister team which digs capital out 
of visiting Rotarians, Molly puts 
Dell on his feet, gets the lead role 
for Elaine and wins a wedding 
rin**» 

Action, confined to a single 
restaurant set is accelerated by the 
Introduction of standard studio 
types, including a couple of acro- 
bats and What is perhaps- the first 
parise presented by the Federal 
Theater Project. 

Several members of the New 
Haven WPA company used, among 
them Sid Campbell as the menace. 
Esther Leemlng, different-looking 
redhead who has been on Broads 
way, delivers the standout per- 
formance as Kitty. Roger Beirne s 
Chinese servant of Molly (Miss 
Spooner) is also mentlonable. 

Vaude bill preceding the drama 
has Arthur Malloy, songs and 
chatter; George Carpenter, cowboy; 
and Chester & Fields, blackfare 
comics. E leriU 



HOLLYWOOD BALLET 

Hollywood Ballet is a "develop- 
ment of Fanchon & Marco, produc- 
ers of stage units for vaudfllm 
houses. As a ballet it isn't much 
and in the Metropolitan Opera 
House the contrast between, the per- 
formance and its setting -is some- 
thing to startle the beholder. Ballet 
is played with a piano for . accom- 
paniment and at one time phono- 
graph records are used. Phono- 
graph records in the sacrosanct 
temple of Bizet, Wagner, Puccini 
nd other greats! It's pretty 'unique' 
to put a nice interpretation on the 
whole proceeding. 

Ballet troupe is only two years, 
old. That excuses in part. In the 
Metropolitan's bigness and with 
that skimpy musical accompaniment 
as a further handicap, it isn't im- 
probable that the ballet was at its 
worst rather than the reverse. It's 
still a daring booking for Fanchon 
A Marco to have made. Probably 
done for prestige, but with a ques- 
tion mark on whether this works 
put that way. As a ballet the total 
Impression is of picture house pro- 
ducers stepping out over their 
heads. rcl. 



LA ARGENTINITA 

(ENCARNACION LOPEZ) 

Mexico City, March 20. 

Idea that class dancing, is passe 
here was proven all wrong by the 
big biz captured by La Argentinita 
(Encarnacion Lopez), front rank 
Spanish dancer, and her company, 
at the Teatro Fabregas. Capacity 
audiences at every performance 
Were cream of local society. Re- 
citals, claimed highest prices ($1.10 
to $1.50 ork) of any stage enter- 
tainment here in months. 

La- Argentinita is a veteran ex- 
ponent of Spain's intricate foot 
work to music. She has the joy in 
execution and the effortlessness of 
the born artist. Costuming more 
pleasing and authentic than that of 
many Spanish dancers. Senorita 
Lopez fully possesses artful com- 
mand of the castanets and under- 
standing of the coquetry of the lacy 
white petticoat. The dozen dances 
she performs are graceful and out- 
standing portraits of the life, tem- 
perament arid psychology of the 
various Spanish provinces. Settings 
are simple, though effective.' She 
sings sweetly and expressively in a 
smail voice. 

La Argentinita Is adequately sup- 
ported by Pilar Lopez, her sister, 
and Miguel Bailaiin. La Argen- 
tinita confines herself mostly to 
«olos. Company does duets. 

Dancer Is to. make a tour of lead- 
ing Mexican cities. 



Concert Notes 



Emanuel Feuormann, Austrian 
cellist, will make five appearances 
In Mexico City next September be- 
fore returning to the U. S. m Octo- 
ber. He sails April 4 from the Coast 
for the Orient where he'll concertlze 
for the summer season. 



Fritz Reiner will conduct at Co- 
vent Garden, In London from April 
15 to June 13. It -'will be his first 
visit. 



Serge Prokofieff, Russian com- 
poser-pianist-conductbr, returns to 
this country next year for concert 
appearances. At present he's tour- 
ing Russia, having started on 
March 8. Later he goes to Prague, 
Budapest, Sofia and Warsaw. 



Guiomer Novaes, pianist; has re- 
turned to her native country, Bra- 
zil, and is embarking on a short 
concert tour before the summer 
months. She returns to this coun- 
try next fall. 



Iturbi Summers in Pbila, 

Philadelphia, March 31. 

Jose Iturbi last week signed to 
baton major share of Philadelphia 
orchestra's summer symph series in 
Robin Hood Dell. Season, to get 
under way about July 1, will con- 
tinue through late August, will 
again be venture of orchestra* mem- 
bers, with William K. Huff as busi- 
ness manager. 

Crowley-LaBrum handling pub- 
licity. 



North Carolina WPA Symph Resents 
Effort to Cull Best Players for Atlanta 



JUST REHEARSING ADIEU 



Bori's Final Bow Really in Balti- 
more. April 2 



'Baltimore, March 31. 

Though, newspapers coast-to- 
eoast played up appearance of Lu- 
erezia Boil at the Met Opera House, 
N. Y„ last Sunday (29) night as her 
farewell flourish. to American opera, 
she will really conclude in Balto at 
the Lyric on Thursday (2) When 
she sings 'Boheme* with the. Met 
troupe. on opening night of outfit's 
aiuYual three-day stand here. 

New - York papers smeaied pages 
with stories on her. Sunday showing 
at Met, and same handling went 
eut oyer wires." Locally papers car- 
ried the stories same way, plus ad- 
dition of a stick explaining that 
Miss Bori. would also- eing here. 
Locally the stories, therefore, were 
self-contradictory. 

Flock of local operaddlcts have 
pitched in and bought a jewel box 
which will be presented -fo her with 
a little ceremony after performance 
on Thursday. . Donors insist on re- 
maining anonymous and have en- 
listed Mayor. Howard W. Jackson to 
present the gift. 



Martinelli Can Call 
Himself Top Tenor, 
Supreme Court Rules 

Giovanni Martlnelli has the right 
to classify himself as one of the 
foremost tenors In the country, ac- 
cording to a decision handed down 
by N. Y. Supreme Court Justice 
Carew yesterday (Tuesday), when 
he denied the motion of the Wil- 
low Cafeteria to, strike out part of 
the signer's complaint in his suit 
for $20,000 against the restaurant. 
The tenqr is suing the Wll-Low 
company for having used his photo 
and alleged^endorsement of a reci- 
pe for artichokes In a newspaper 
ad last January without his con- 
sent. 

In his complaint Martlnelli 
claimed the ad had held him up to 
ridicule and did him harm as 'the 
foremost tenor in the country/ 



PAR SCOUTS OPERA 
TALENT FOR 'CARMEN' 



Hollywood, March 31. 

Both opera and concert fields are 
being scoured by - Paramount for 
musical talent to spot in studio's 
'Carmen,' forthcoming production. 

Auditions will be started shortly 
by Boris Morros for both sound arid 
sight. 



$6,000 Strad Award 

Michael Banner, concert violinist, 
was awarded a judgment of $6,000 
by x, Y. Supreme Court Justice 
Timothy Leary yesterday (Tuesday) 
fallowing trial of Banner's suit for 
$10,000 against Lyon & Healy, Inc., 
musical instrument dealers of Ch|r 
cago, and Jay C. Freeman, violin 
expert. The suit was based on 
Banner's claim that the instrument 
makers, through Freeman, .had sold 
him a Stradivarius In 3 919 after 
representing to him that the instru- 
ment was In perfect and original 
condition. 

Banner testified that it was not 
until 1930 that he discovered the 
violin had been partly repaired and 
that half of the upper part was not 
the same as the famous Stradi- 
varius had made it. Freeman was 
head of the rare instrument de- 
partment of Lyon & Healy when 
Banner bought the instrument. 



Ganz Gives In 

St. Louis, March 31. 
Rudolph Ganz, concert, pianist, 
former conductor of St. Louis Sym- 
phony Orchestra, with which he 
appeared as soloist Friday (27) and 
Saturday (28), has weakened in de- 
termination to remain aloof from 
radio. 

lie Is scheduled to p'lay- on one of 
Bing Crosby's ether programs. 



Spartanburg; S. C*. March 31. 

WPA- North Carolina symphony 
ork which broke a storm last 
summer in Carolinas musical circles, 
simmers on and has bursted a 
bubble or so in congressional circles. 

Last season G> O. Shepherd, 
former WWNC prexy, as biz mgr. 
and Conductor LaMar Stringfield 
fought it out on . a basis of who's' 
who around here, and latter re- 
signed. and left Shepherd in control. 
Season closed with good fiscal 
showing for. the boys in the band, 
and all looked well until the new row 
splashed all over the state. 

A threatened disruption of the 
ork prompted Congressman Zebulon 
Weaver to take action. Dr NikoU 
Sbkoloff, head of the fx ieral music 
project, wanted to pick 17 ' player* 
from the orchestra, to put in his all? 
southern symphony m at Atlanta. 
Some others were to be sent to 
Raleigh, state capital. Civic muslo 
moguls, some, with coin, kicked 
plenty when a bust-up was threat- 
ened. Fred L. Weede, ' chamber of 
commerce- head, kicked to Weaver 
and. Congressman acted pronto. 

'That means the finish of a North 
Carolina symphony orchestra,' Weede 
wrote,' It Je a rotten reward for an 
artistic effort on the part of our 
people.' Further, 'The unfortunate 
and HI adylsed * " n will take the 
heart out of the orchestra/ 

Suggestion in one. circle was that . 
Federal government would pick 
crean> of local units and leave the 
rest ' to shift for themselves, >and 
also bust up a lot of good local or* 
chestras to build a top- unit for the 
whole south in Atlanta. 

Hitch Hiker. 

Later, 17 of the Asheville group 
took their instruments, and tried to 
hitch hike to Raleigh. One guy with 
a bull fiddle got stalled when no 
motorist would haul him and the 
.fiddle, too. 

Those routed to. Raleigh supposed 
to play In* a so-called second sym-. 
phony. What burns up most of the 
musicians and civic music leaders 
is that the N, C. Symphony once 
was an independent, well fixed unit, 
with Stringfield, a Pulitzer prize 
composer and conductor. Wielding 
the baton. They signed with the 
WPA for a summer series last year 
and have been in hot water since. 



Erskine Sues Michigan 



Detroit, March 31.. 

John Erskine, who will fill his 
postponed Town Hall lecture here 
tomorrow (1),' filed suit against the 
State of Michigan last week asking 
$9,854 damages as a result of an 
auto accident Nov. 6, Involving the 
car in which the author was riding 
and a State Highway truck. 

On his way from Lansing to 
Detroit for his engagement that day, 
Erskine received a broken nose and 
lacerations .which kept him in Henry 
Ford hospital here for two weeks. 
He was riding with Edgar H. Clark; 
and his wife, Helen, operators of the 
Lansing Town Hall series. The 
darks seek $2,410 damages. 

Erskine claimed that he lost- $5,043 
through cancellation of lectures and 
$3,000 because he was unable to 
write short stories and articles for 
several weeks. In addition he listed, 
a hospital bill of $706 and doctor's 
bill of $485. 



Stokowski in Bandages 

Chicago; March 31. 

Leopold ' Stokowski, from Holly- 
wood to Philadelphia, stopped over, 
with right arm hi sling, March 25, 
to Inspect Auditorium, ' where . he 
has April date with Philadelphia 
Orchestra, and to get earful of big 
theatre's acoustics at matinee Of 4 
'The Great Waltz.' Sling explained 
by bruised wrist 'sustained when 
Santa Fe train made, panicky stop 
to avoid erasing into truck. 

'Xo inconvenience in conducting 
because of sore wrist,' he said, 'for 
the reason that most of my con- 
ducting is with baton in left hand/ 



Coe Glade Biz Okay 

Minneapolis, March 31. 

Coe Glade and her grand opera 
company played to ncar-capadty 
both of her two nights at the Alvin 
here, 'Carmen' and 'Rlgoletto' gross- 
ing around $4,000* 

Local critics praised the com 
and productions. 



60 



I INES $ Q U A R E 



Wednesday, April 1, 1935 



East 



Beverly Parker, actress, and Jo- 
seph Paterao, Jr.,., son of the con- 
tractor, got married at Armonk Vil- 
lage ]* Tondo y morning. Bride is the 
daughter of Albert Parker, London 
film director. 

'Larger Than Life' off until next 
season. 

Ruth Gordon out of 'Ethan Frome' 
March 24 but back the next/night, 

Robert C. Hall, the Cliff 'Sharlle 1 
Hall of the Munchausen broadcasts, 
to be brought here from Los An- 
geles on extradition. Charged by 
his wife with abandonment. Action 
taken by Queens court. 

Meningitis scare closed all the 
theatres and schools in Covington, 
Ky., last Aveek. 

Westchester county replaces Its 
road hog signs. Removed three 
years ago because motorists com- 
plained they were insulting. Re- 
placed because middle-of-the-road- 
ers are on the increase. 

. National Americanization League 
joins the protest against the trans r 
fer of Maj; William Ball of the 
PWA drama project. Applauds his 
stand against red propaganda. . 

Protest' to Administrator Rldder 
that PWA. vaudeville show in 
Br ownsvllle was turned Into a polit- 
ical rally. Tickets grabbed off, by 
the . Democratic district leaders; 

Musicians of the Philharmonic- 
Symphony gave Arturo Toscanirti a 
platinum . watch - on his 69th birth- 
day Wednesday (26). Presentation 
made at rehearsal. 

Will of the late Samuel L. Roth- 
afel. filed in the Surrogate's court. 
Wednesday (25), . lists the estate at 
between $5,000 and $10,000. 
, In spite of appeals from stage 
hands,' Newark's mayor refuses a 
permit to 'Tobacco Road.'. 

Richard Arlen, going to London 
f or : h picture^engagement, announces 
. he'll enter the British Amateur golf 
• tourney May 25. 

Fritz Reiner, who formerly con- 
ducted the Cincinnati symphony, 
will be one of. the directors during 
-the London' operjt seasori^at Covent 
• 'Garden. 

•Park Commissioner sets aside the 
center drive in Central. Park for the 
exclusive use' of cyclists Saturday 
mornings. 

-7-' Pauline Lord selected to speak for 
the theatre at the luncheon of the 
League for Political Education Fri- 
day (3), 

Katharine Cornell turned over, to 
the. Actors' Fund $336.50 f paid, her 
for " autographed photos. Charged 
applicants four bits, but pays for 
the photos herself. 
' Federal Theatre adds the Yiddish 
Folk theatre to its projects. Will 
make first presentation shortly. 

Stork Club took Samuel Aubrcay, 
..-who says he's, a Creek. Indian, into 
court on a forgery charge. Says he 
■ran up. a bill' for $«7 and tendered a 
phoney money order. 

Authors and producers of 'Co- 
respondent Unknown' claim to have 
no official knowledge of a suit for 
alleged : plagiarism. Saw a news- 
paper item, but no service yet. 

N. J. booze board approves egg- 
nog.' By special dispensation it can 



News From the Dailies 

This department contains rewritten theatrical news Hems as published during the Week in tht 
daily papers of New York, Chicago, San h'ranasco, Hollywood and London. Variety takes no 
credit for these news items; each has been rewritten from a daily paper. 



5E3 



bo served, over the bar. from Good 
Friday to Easter Monday and be- 
tween Christmas and New Year's; 
Tried out the last holiday and 
found not to injure the morals of 
the state. 

Max Anderson's ; Wintersef given 
.the award by the N. Y. critics. Can't 
get the Pulitzer tag because he's 
already won one. 

Leon Janriey and Jessica Pepper, 
showgirl, married in Armonk, N. 
Y„ March 26. Armonk the favorite 
spot for midnight alarms since 
Harrison authorities muffled the 
night nuptials. 

According to Cora Wilkenning, 
play agent, Jules Leventhal and~Al- 
bert Bannister have recently bought 
plays. • Neither is in the League of 
New York Theatres. Leventhal has 
'Road to Paradise' and Bannister 
tpok 'The King's Messenger.' 

Theatre Guild ups- next season's, 
subscription prices. Up about one- 
third, due to increased operating 
expenses, the Guild explains; 

Park Commissioner Moses : re- 
strained from . razing the old. Cen- 
tral Park Casino by temporary In- 
junction. Court tells hirii he may 
not waste the heritage of the city 
by razing Its landmarks, Reminds 1 
him he is 'the passing creature of. 
a day' and - liable to get the, boots 
presently. 

First person to pay $100,000 for 
the privilege can ride with the 
Pickards in their next stratosphere 
flight. No line forming. 

Kikl Roberts, who capitalized her 
Legs DiamPnd fame by . appearing 
in burlesque, looking for a church 
marriage to George Ross. 
. Ventnor theatre, in the Jersey re~ 
sort town of the same name, de- 
stroyed by Are March .27. 'Local 
firemen supplemented by engines 
from nearby Atlantic City; ,but de- 
struction complete* 

Philadelphia Mummers refuse to 
parade for the Democratic conven- 
tion unless the money- for prizes is 
In the bank. Mummers make an- 
annual parade New Year's day ..fea- 
turing immense - cloaks, each the-^ 
property of some club. 

With rhany shows dropping Mon- 
day nights for another matinee* 
'Murder in the Old Red Barn' cop- 
pers by dropping its lone matinee. 

President, of Pennsylvania State 
Education Assn. protest's Mae West 
getting. $339,000 a year with teach- 
ers getting as low as $100 a month 
eight or nine months a year.- All 
wrong, she says. 

Dramatists Guild, considering a 
flat 60^40 split 011 pic' rights with 
the producers, dramatists on the 
long end. 

Police nabbed several fruckloads 
of allegedly obscene books, post- 
cards, comic strips and other ma- 
terial in a raid on 718 East. 11th 
street . Friday. Four men pinched, 



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New York Theatres 



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Hecontl Week ' 
Robert My ran 

MONTGOMERY I.OY 
"PETTICOAT FEVER" 

Starts Friday— I.oretta Youti 
Frnncliot T0110, 

T'XGl'ARPED n OVR^' 




STATE 



4iu tracer 



Olp.rlc GAIM.E 
.Tenit HARI.OWi Myrnn T,OY 
"AVIFJ3 vs. SECRETARY'' 
StnrlH Friday 
Clinrlle Clinpllu 
"MODERN TIMES" 
IN PERSON 
Rosfer PRYOR 
SP^ERN STAR 



tra'N:d;?s 



25o to 1 p.m. — M'.dnlRi'.t Slxnva 
Hetr. Friday Nlfflir 

AL JOLSON 

"THE SINGING KID'* 

Last Days — Geo. Brent in 
"Snowed Under" 



P ARAM O V NT^ifffis 

HAROLD LLOYD in' 

"THE MILKY WAY" 

■>n the stage ICHARD HIMBER 

nhd Ilia Orchiestra 



Jth Av. 50th St. 



ROX Y 



ALL OCo tO 
1 I'.M. 



SI5ATS* 



• On the Screen - 
"DANCI 
FEET" 

IN PERSONt 
JiUkle COOGAN 
Hetly GRABLE 
In tlieir own Stage Rcwuc 



^ MUSIC HALL 

501h Street And 6th Avenue 

"SUTTER'S GOLD" 

with EDWARD ARNOLD 
I.oc Tracy. llinnlc Burnt* mid 
Kntliuriiio .-Mp<cu!t(|?r 
A 1'nivcml Vleture 
SjU'ctiieuhir Stnffo I'roilui-tloiis 



including the boss. Stock valued at 
about $70,000 and plant at $50,000. 
John S. Sumner along. 

Inspection of dance halls and 
cabarets following fatal fire in 
Lum's restaurant has resulted in 
violations being filed against 1,005. 
spots. Mostly : non-fireproof ed 
draperies. Must comply or shut. 

Lucrezia Borl, making her fare- 
well at the Met, announces it is 
vocal and not entirely. She'll stick 
to the board of directors ahd work 
as hard as ever for continuance of 
opera. But she will do some travel- 
ing, though she has a season ticket 
for next year's opera. 

George Jessel turns down 'The 
Magnificent Heel' and Alex Yokel 
Will have to find another lead. Jessel 
says it's a good play, but not for 
him. 

•Victoria Jtegina' now playing 
Tuesday nights, but, not Mondays. 
Helen ' Hayes radio chore over. lor 
the time being. . 

Fredric March looking for a script 
that will bring him back, to B'way 
next season. 

Jed Harris denies ' he is to get 
Metro backing for his stage, ven-i 
tures. Says he disapproves of film, 
.angels. Adds hie is going to do a 
Philip Barry play, prdbably in the 
fall, but is not co-author. ' 

Gus Edwards has hired Ed Lowry> 
Armida, Phil Cook, Jr., -Mark. Plant 
and Ruth and Billy Ambrose for his 
Sho window. 

Howard Hughes called off his at- 
tempt to break the N. Y.-Miami 
record Sunday. . Adverse winds. 

Mrs. Henry B. Harris, widow of 
the theatrical producer who went 
down with the Titanic, to stage for 
the WPA theatre project. 

Bee Palmer, -''who' "says she Is a 
stage dancer but not the girl of that 
name who originated the shimmy 
dance, questioned by ' the police on 
a suicide. 

Add Freddie 'Rich, band leader, 
and Eula Marlene Mitchell, tobacco 
heiress, to the Armonk (N» Y.) sun- 
rise splicers. Happened Saturday 
(28). 

Paul Whiteman Alumni Assn. 
presented the leader Saturday with 
a gold jianelled door for his office. 
Inscribed 'The Door of Opportunity.' 
M^ny. prominent musicians among 
the contribs, 

Wrigley sign atop the old New 
York-Criterion site unveiled Satur- 
day night (28). Contains 1,084 feet 
of neon tubing and 29,508 lamps. 
Will be shut off at 1 a.m. ' Broadway 
Association threw a dinner at the 
Astor to mark the event. 

.2,500 music educators in conven- 
tion at the Pennsylvania this week. 

U. S. : Bureau of Narcotics has a 
bill drafted prohibiting the inter- 
state transportation of doped race 
horses. Will push it if the. various 
racing bodies do not take their own 
remedial actions. 

Jack Johnson, former Negro 
heavyweight champ,, socked $20 in 
Pai'ien, Conn., for 'speeding. Was 
doing 60. 

Crosby Gaige resigns rights to 
'Through My Eyes,' 'Angels in Para- 
dise,' and other plays. 

Arthur Corrigan, police reporter, 
seriously ill in Polyclinic, needing 
blood transfusions. Police Commr. 
Valentine removed the restriction, 
requiring police donors to obtnin 
departmental permits. Corrigan also 
covers for Variety. 

Judy, a young elephant in the 
Prospect Park zoo, Brooklyn, at- 
tacked John Frazer, Negro! keeper. 
Monday. Had not shown signs of 
previous bad temper. Keeper under 
observation in Methodist hospital. 

Walter. Hampden to play a three- 
day date in Brooklyn April 23-25 be- 
fore bringing his 'Cyrano' into New 
York the following week. 

Fight, which is said to have origi- 
nated in a nearby dance hall, .ended 
in front of a picture theatre in 
.B'way near 65th with a Mexican, 
Spaniard and Filipino all in the 
hospital with stab wounds. 

Latest racketeer yelp is from the 
worm dealers. They supply fisher- 
men. 

Anne Nichols" 'Her Weak End' off 
for a week for repairs. Should open 
in Phila. Monday (6). Due there 
last Monday. 

Committee for the Recovery of 
the Legitimate Theatre being framed 
by Walter C. Jordan. Old idea of 
government putting up .a million. 

'Left Turn* off until fall, follow- 
ing death of its lead player, Leslie 
Adams. 

• Bishop Manning attacked Mrs. 
Harriman's lottery project so she 
reminds him the first Episcopal 
church in America was built on the 
proceeds from a lottery. 

Doctors hospital, reports Marilyn 
Miller has developed a toxic con- 
dition. Turn for the better. 

'Case of Clyde Griffith' shelved 
suddenly Monday. 

Ramon, .dancer, suing Rosita for 
divorce in Miami. Granted award. 
Charges desertion two years ago. 

Ilnddio (Lead Belly) Ledbetter. 
fl^io sang himself out of two jails, 



to make. a debut In Harlem. irst 
stage show, 

Max Anderson dines with the N. 
Y. Drama Critics'. Council Sunday 
to get that award. 

Old show lot in Flatbush now. be- 
ing built upbji. License Commis- 
sioner Moss, granted request of new 
neighborhood to kill licensej Gave 
in when protests poured In. that 
Brooklyn nvust have the: show. 



Coast 



Returning from Australia where 
she made two pictures, Helen 
Twelvetrees. announced she and 
husband, John Woody, broker, had 
separated;. 

Suit for divoree filed in L. A. 
against Frederick Hoppe, writer. 

Mrs. Norma Gibson, former dancer, 
filed $25,000 personal injury suit in 
L. A. against Florence Allen, screen 
actress, assertedly responsible for 
auto accident. 

Divorce action started A. 
by F'rank Alien against Peggy Allen. 
Both are dancers." 

Al St. John, film, comedian, ar- 
rested on year - old warrant charg- 
ing non- support of 17 - year - old 
daughter. 

- L. A.., court awarded Jean Joyce, 
screen actress, ; $1,500 damages 
against Arthur Whitney, film actor> 
result of auto crash.- 

In L.. A. court on morals charge, 
Carmen DuBpise said she. was to do 
fan dance for stag dinner, but for- 
got her fans. 

. Notice of intention to wed filed 
in L. A. by Tudor Scherer and Iris 
Monohan, screen actress. 

Divorce granted Alta' May Wood- 
en, stage and screen - dancer, from 
Thomas R. -Wopden in L. A, 

Arline Judge and Wesley Ruggles 
announced' impending divorce. . Ac- 
tress will keep her present home 
and have custody of. three-year-old 
son. 

Man, arrested for sending Kay 
Francis threatening letters, told 
Hollywood police notes were intend- 
ed for extra named Katherlne Fran- 
cis. ' . 

L. A. court approved contracts of 
Spanky McFarland, seven, with 
Roach; Sunnie O'Dea, 18, with Uni- 
versal; and Caroline Houseman, 20, 
with Columbia. 

Suit for $10,000 damages filed in 
L. A. by Irene Coleman, Warner 
stock player, as result of auto crash 
in Which her four-year-old daugh- 
ter was injured. 

^Hollywood Studio Carpenter's 
Union planning to establish car 
pentry school. . 

Carl Spain, former superintendent 
of Electrical Research Products 
Hollywood lab, released by police 
after his car struck and killed pe- 
destrian. 

Alleging she can no longer follow 
her profession because of perma- 
nently injured wrist, Bessie Gay, 
pianist, filed suit in L.A. for $17,650 
from Charles Watklns, who figured 
in auto accident. 

Emanuel D. Leshin, Hollywood 
business, manager; filed bankruptcy 
petition in L.A. court, listing liabili- 
ties at $10,601.03, assets $150- 

Kay Van Riper, radio writer- 
actress, filed suit in L.A. asking 
$18,075 damages as outcome of auto 
accident, claiming she was unable 
to work for six months. 

Southern California Symphonic 
Association launched campaign to 
raise $80,000 so Philharmonic can 
carry on during current season. 

Marion W. Bonnell named Ted 
Healy in suit to force comedian to 
pay $5,775, assertedly due on $6i000 
conti-act. Healy was to pay his 
former stage partner at rate of $75 
per week for 'valuable considera- 
tion,' complaint recites. 

Divorce granted, in L.A; by Walter 
W. Emerson, actor-writer. 

Warners Hollywood theatre sued 
for $2,000 by Ruth Stearns, assert- 
edly injured in fall in theatre. 

Coast dailies fell for p.a. yarn 
that Samuel Goldwyn's 'Come and 
Get If troupe was snowbound at 
Clearwater Forest, Idaho, location. 

Maria Shelton, film actress, filed 
divorce suit in L.A. against Richard 
Polimer, agent. 

Elaine Barrle and mother bid 
good-bye to Hollywood and John 
Barrymore, departing for New York, 
Press reports varied as to cause of 
sudden" leave taking. Rift with 
Barrymore and rumored Metro test 
fizzle drew most space in dailies. 

Mrs.. Lionel Atwill filed - suit in 
L.A. against insurance, company for 
$10,416, assertedly due after fire de- 
stroyed~Malibu home. 

Adele Thomas Farnum, wife of 
Ralph Farrium, agent, asked L.A. 
court , to increase alimony for sup- 
port of two-year-old daughter. Now 
receiving $150 a month. 

Sylvia Sidney filed suit for di- 
vorce from Behnet Cerf, publisher, 
in L.A. 

Divorce suit filed in L.A. against 
Marion M. Gering, director. 



Herrmann Denies Bid 
For White Sox Team 

U. J. 'Sport' Herrmann, who built 
and for 24 years personally oper- 
ated the Cort theatre (now razed) 
makes categorical denial of .state- 
merit that he made a $2,000,000 blit 
for the Chicago White Sox ball club, 
although he adds that he would like 
to own the club and believes ho 
could rehabilitate it in two years 

With the late H. H. Frazeo, hl 8 
partner in the Cort, Herrmann was 
owner for. some years of the Boa- 
ton Red Sox. They sold that club 
In 1922 for $1,600,000. 



Garberiies Unhitched 

Chicago, March 31. 
. Two members of the Jan Garber 
orchestra got divorces here last 
week. 

Lee Bennett divorced Mrs. Louise 
Ke: j Bennett. Judy RandallV who 
is really Mrs. Gertrude Magee 
Pierce, secured- a divorce from Ben- 
son Pierce. 



Tuba Player Sues 

Herbert Jenkel, tuba player for- 
merly . with the Boston Symphohy- 
orchestra, must furnish Serge 
Kaussevitzky, . impresario, and tho 
orchestra with a bill of , particulars 
in, connection with his suit to re- 
cover $4,000 for alleged breach of 
contract. N.- Y. Supreme Court Jus- 
tice Ferdinand Pecora .yesterday 
(Tuesday) granted the motion of 
the defendants for complete details 
on which the; suit is based. 

Jenkel alleges that, he was en- 
gaged by Kaussevitzky to" ; play the 
tuba in the orchestra last May at 
a salary of $4,000 a year. He was 
dismissed a short • time later, he 
claims, and. now seeks a full year's 
salary. 



MAKING IT EAST 

Chicago, March 31.. 
Western Union has worked out a 
deal to .supply tickets to all Chi- 
cago Cubs baseball games via all 
its offices in town. 



BIRTHS 

Mr. and Mrs. Ray Fernstrom, son, 

March 27, in. Hollywood, Father is 

cameraman. 
Mr. and Mrs. Harold Dodds, 

daughter, March 28, in Hollywood. 

Father is caster at 'Republic- 
Mr. and Mr3i George \McKenna, 

daughter, in Buffalo recently. ' Mc- 

Kenna is manager of the Lafayette, 

Buffalo. 

_Mr. and Mrs. Harry Delmar, 
daughter, March 28, in Brookly 



MARRIAGES 

Frank S. Fenton, national sales 
manager of WBNS,; Columbus; to 
Marilyn Bing, in Columbus, Feb. 29. 

Claire Johnson Pfarrer to Clark 
Conroy, both of St. Louis, last Dec. 
10, in- Waterloo, 111. Groom is leader 
of orchestra in Biythesvllle, Ark. 

Tess Slesinger, film writer, to 
Frank Davis, Metro producer, 
March 29, in Yuma. 

Sally Singer, NBC vocalist, to 
Edgar Ellinger, Jr., non-pro, March 
27, in New York. Miss Singer was 
Sarah Schermerhorn In private life. 



TEX. GROVE DESTROYED 

Galveston, March 31. 
Closed since New Year's Eve, fol- 
lowing a raid by Texas Rangers, the 
Grove, nlte club in Fort Bend, coun- 
ty, near Houston, was destroyed by 
fire March 23 'with loss of $100,000. 
Place was remodeled in 1934, name 
changed, and bought by Leon Lewis, 
Tom Ellis and Bob Blanchard of 
Houston., and R. E. McKnlght of 
Richmond. It was later acquired by 
J. Edgar Payne and others of Hous- 
ton. Shorted wires believed to 
blame. 



Towne Club Sloughed 

Pittsburgh, March 31. 

Exclusive Towne Club, combined 
gambling casino and nitery, was 
raided by county detectives March 
21, Eight employes arrested and 
released under bond, and spot's 
liquor license was revoked. 

Max Fiddler's band and Cirace 
and Charlie Herbert were in f' ie 
show. None of the entertainers was 
molested. 



J. C. Stein to Europe 

Chicago, March 31. 

J. C. Stein, president of Music 
Corporation of America, goes to 
England in April. 

He will stick in Europe for 
weeks or two months. 



Wednesday, April 1, 1936 



Broadway 



Al Selte a grahdpappy. 
Joan Miller mulling some radio 
bida. 

john, vklds have the 

mumps. 

Mack Millar staying another week 
on the Coast. 

'Mrs..- -Arthur Byron, .Jr., came to 
town with Bette Davis. 

Schnoz Crouse is what they call 
him after nose, operations. 

Irving Zussman, p.a., joined the 
Charles Morrison agency. 

Louis K. Sidney back from Flor 
Jdea next week. Ditle Jack Peglar. 
-Jack Bertell .flies to Coast next 
week to open branch agency there. 

Gilbert Miller, flying around in fog 
jast week, had trouble locating, air- 
port. 

' 'Jack Fomeroy, floor show pro- 
ducer, going into legitimate produc- 
tion. 

■Jack Oswalds back from another 
auto tour, this time up in New. Eng- 
land. 



VARIETY 




61 




Paris 



Rosita "Garcia in town 

n^inww. A A mS - rong ' " at the 

Dolphin, Cannes. 

■Romauia Jobe made a knight of 
the Legion of Honor.. 

Comedie-Francaise back from a 
Central European tour. 

Name of Tourjansky's film, 
being changed to 'Mad Night/ 

Billy. Bisset .and:' his Royal Canadi 
ans-at the Sporting Club a* Monte 
Carlo, 

Christian Jaqiie handling the meg 
in Fernandel's latest, 'One of the 
Legion.' 



Pierre Chaine's 'The Hour H' 
passing lOQth performance at < the 
Humour. 

John McLaughlin lost father, who I tn f*l J ab H!? ^^^J-'^ matInee 
was. formerly high police official in Silent distributing toys on 

B J^e Flaum and Myer North moved S 2 ^S^^S^ttJS 

from Loew's annex to the Palace months run; " 

building. Lamy's Circus, now in- the hands 

Sidney Howard away for a week's of the third generation, celebrating 

rest in between Dramatists* Club its 100th anniversary, 

meetings. Plana Lonsdale, dancer, back in 

Helens Samuels, O. M.'s frau, has town at the Caprice Viennoise and 

12 of her paintings: in- New Orleans* Villa l'Est after a', tour, 

exhibitions. Rene La Mar's Three American 

Lily Cahill out last Friday of 'The Babies hurrying back to America 

First Lady,' Music: Box, Ruth Gor- when finished at the A. B. C; 

don subbing. Town's hottest and screwiest ru 

Charles Kemper , and Ken Nichols mor is that Maurice' Chevalier will 

made a short for Warners in Brook- be elected to the Comedie-Francaise 

lyn last week. Marcel Thil appearing in Pinder 

Roy, Seibert, foi-mer legit com- Circus, which is playing the sub- 

pauy manager; seriously ill at home urbs of Paris; doing an exhibition 

near, San Francisco. skit. 

Mel Morris maestroing the Jew- Jacques Deval going to make 

ish Theatrical Guild benefit at the 'Strychnine' at Joinville with Else 

Majestic next Sunday. Argal as. soon as he finishes 'Wo- 

Jack Curtis is touting Hollyrood men's Club.': 

to win the Kentucky Derby in his | Mistlnguett being held, for an- 



postcards from Europe. 

Dan D. Halpin of Acousticon 
Products Co. flew to the Coast Sat- 
urday (28) for two weeks. 

Henry M. Spitze'r, head of Chap- 
pell of America, says he expects a 
•new little songplugger in July. 
.Lawrence Riley, /'Personal Ap- 1 



other week at the Alhambra, then 
touring France, Switzerland, Bel- 
gium and Austria. 

Harriet Hutchins returning to 
London when she winds up at the 
A. B. C, where she is dated at the 
Trocadero and Stolls. „ 
L'Intransigeant publishing an in 



pearance' author, back from the terview with Samuel Goldwyn 
West Indies and goes to the Coast wherein latter tells why French films 
shortly. ' don't sell- in -America. 

Dave Palfreymari, of Hays office, Apollo reverting back to. double 
back from Washington, where he I features with 'Frisco Kid' (WB) and 
attended public hearings on Petten- 'Monte Carlo Widow 1 (WB) when 
gill bill. 'Captain Blood' finishes. 

Jock Whitney, Pioneer Pictures Renee Saint-.Cyr taking the lead 
chief, expected back from England in £ f emme role in ILes Loups Entre 
within, fortnight. There for racing Eux' ('Wolves Among Themselves'), 
season. • production of Lebn Mathot. ' 

Jack Hylton and Jimmy Campbell | _ Walter Forde's 'King of the 



con verged -bri N. Y. over the^week 
end; former returning to Clii this 
afternoon, 

,Sarii DemboW returned Monday 
without any reports as to what he 
did at Tropical Park, or what the 
park did to him. 

Nate Kramer of the Edison Hotel 
back in town following two months 
in Hollywood with Louie Sobol, 
Journal columnist. .. 

National" Legion of Decency, Rev. 
Jos. A. Daly, Ph.D., executive .sec, 
has opened permanent headquarters 
in the CBS building. 

Leonard Blumenstock, who is In 
Florida for ; his\health and showing 
great gains,' will remain down there 
another 



Damned' (G-B) finally being re- 
leased by censors, who twice said 
no;' now at the Edouard Vlt 

Still another film distributing 
company formed, 'Union des Dls- 
tvibuteurs Indepertdants des Films.' 
Harispuru Edouard is president. 

The Truckers, hot-sppt steppers, 
moving from Melody's Bar to the 
Rex for two weeks; To be support- 
ed by Jack Hamilton's band, colored. 

Censors scratching their heads 
about Jean Dreville's 'Les Petite Al- 
lies' ('Little Entente'). Not yet de- 
cided whether to nod yes or shake 
no. 

Albert Dieudonne explaining over 
radio 'Why I Produced *La Gar- 
conne,' ' film which censors refused 
permission to be shown outside 



month, or longer 
Mort Blumenstock is becoming a 
riding enthusiast, figuring that by France, 
playing jockey 'in spare time he'll Yvonne Printemps and Pierre 
. bring down that waistline Fresnay taking the leads in Octave 

Wife of Sill MeFadden, stage Aubry's 'Madame Bonaparte,' with 
manager of 'The First Lady,' pain- Bernard peschamps megging. Starts 
fully injured when taxi in which she in. April 
was riding stopped suddenly Roger Rlchibe going to produce 

Fay Wray planed for Hollywood Louis Verneuil's 'L'Amant dc Ma- 
Saturday (2S) after a vacation in dame Vidal' (Lover of Madame VI- 
Nassau with her husbamlr John day') with Elvire and Victor Bou 
Monk Saunders, who has gone on | cher in the leads 
to London. " ""- 

Ringling-Barnurri and Bailey cir- 
cus advance men in town, with big 
top rolling in from Sarasota. Fla., 
oyer weekend. Opens at Garden 
ne»:t Wednesday (8). 

Leon Enken (Leon and Eddie's) 
with Mrs. Leon and Nan O'Reilly, 
golf writer, motoring to Miami 
Beach for fortnight's rest. Figure 
that the population has sufficiently 
thinned out now to insure reason- 
able quietude. 

Dick Himber Is currently at the 
Paramount with his band. The film 
is 'The Milky Way' wherein is a 
closeup of Verree Teasdale reading 
» arietty. By a coincidence, the back 
page ad of that particular Issue car- 
ries the ad of the Himber orchestra. 
The Palace 'beach' opened for 

ci! , ne S! when the weather turned 
spijnglike, The boys picked out 
tneir reservations for curbstone 
suntanning. The booking office 



Maurice Chevalier smashing his 
car- up against another at Saint- 
Julien-dc-Peyrola.s. Chevalier and 
his companions not hurt; two oc- 
cupants of the other automobile in 
hospital. 

Richard Eichberg throwing a 
cocktailar to announce that he's 
going to produce Jean Mare te's 'Col- 
nel Durand' in France ..and introduce 
Kilty Jantzen, who's going to have 
the lead. 

Browning and Starr, Cotton Club 
duo, who were held for a second 
weok at the A,. B. C. when they 
overcame French prejudice at their 
pinging in English, packing for 



ATT E 



1st, arranging a Chopin recital at 
Beethoven Saal. 

'Lbckenkoepfchen' ('Curly Top')" 
(Fox), premiered at UFA Kurfuers- 
tendamm; a hit. 

Peggy Taylor and her Kitchen Pi- 
rates signed for WIntergarten, Ber- 
lin, month of April. 

Authors can he forced to give per- 
mission for their works to be 
screened, is new rule. 

Scala biz way ofl~Pola Negri 
back in show after Illness, but doing 
only two matinees a week. 

'Fraeulein Turandot,' new play by 
Friedrich Forster, accepted by the 
Theater Schiff bauerdamm, Berlin. 

Jewish Culture League starting 
performances again this: week after 
two months' prohibit by authorities. 

Central, Dresden, returning to 
vaudeville May 1, under direction of 
F.. Miller, with Grdck oh the first 
bill. 

UFA preparing a 'new educational 
about sleeping sickness and the suc- 
cessful war : waged by German sci- 
entists against it. 

'Wege zur Guten-Ehe' CWays to 
a Good Marriage'), a. Gnom pic, 
stopped by the censor after running 
since May, 1933, here. 

•'Das Augerder Welt'- ('The World's 
Eye'), educational about German 
television, synchronized in. English, 
French and Spanish. 

F.our American actsin Hamburg, 
Tracey and Hay and Don Del Monte 
at the Hansa; Three Jades and An- 
derson and Allen at the UFA Pal- 
ace. 

Werner Finck, m. c. whose cabaret 
was raided by Secret State Police 
last year, is now out of concentra- 
tion camp and announcing a lec- 
ture at Bach. Sal about 'Fun— Taken 
Seriously.' 




London 



Pahn Springs 



Milton Bren slept through two 
tennis matches.. 

Paul Warberg still around enjoy- 
ing sun and celebs. 

Del Tahquitz to be remodeled dur* 
ing the summer lull. , 

More cocktail bars here, than' 
there are in Hollywood. 

Madge Evans and Una Merkel 
went for bushels of dates. 

Socialites and celebs to the barn 
dance at the Rogers, stables. 

There's a copper here who - is not 
influenced by picture names. 

Amos 'n'. Aridy have taken up 
archery. Not so good either. 

Alfred Hertz here vacationing be- 
fore the summer concert season. 

Last . touch of -the old west is 
going. They're gonna put sewers in. 

Henry King also in by air and out 
again quick. Loeationing at On- 
tario. 

Ruth Chatterton set her. plane 
down for a few hours the other day. 
Didn't stay long. 

The Edgar Rice Burroughs threw 
the season's . biggest cocktail party. 
Everyone there but Tarzan. 

Frank Condon, back from , a trip 
through Mexico with- a flock of 
woven baskets as mementoes. 

Season is nearing its end.. Those 
'After Palm Springs, what?* adver- 
tisements are beginning to appear. 



The Hague 

By M. W. Etty-Leal 



Copenhagen. 
Cor a month. 



Set at National-Sca.la 



may have moved over to Radio City. j is t 
■nit the water is still considered 



Gustaf Gruendgens on the sick 



41 " a , t ,, the old swimmin' hole, 
i he Wrigley sign, Broadway's 
h<-\yesr and largest electric display 
stv.L. ° Crltcr, on. now under con- 
dlim, Z n l was plven ~ a Hollywood 
i -affL atUrday nl K ht W)- From a 
a on^? 1 erect < , <» "nder the structure. 

thL oo a n^ n _ c,?, ' nl "ff the sr«n. More 
'eur?en? ,00 °» bu,bs are «™(t. Cost at 
■i?oe25ii« 8tlftlftted at ?1 - 000 weekly, 
vim,?n n !f at eIffht in th« evenins- 

fcaestnan traffic. 



Brigitie Hel , ow a mother, giv- 
ing tip film work. 

Boxing lessons now obligatory in 
al! Hamburg school 

Xata.sch.-7, fortune orch, featured at 
Casaleon, local nitery. 

Lil Dagover signed with UFA for 
a new talker. 'Schlussakkord.' 

Kahnan Bombayo to Coteborg. 
Sweden, Circus Schumann for one 
month. 

'Black Roses.' UFA -Lilian Harvey 
film, synchronized in English and 
French. 

Raoul von Koczalski, Polish pian- 



Dutc. export of radio, sets fell off 
again. 

Spring heralded in by mannequin 
parades. 

Comedian Harmonists touring 
Holland again. 

Simon Koster's Dutch film 'Len- 
tclied' (Spring Song') to be screened 
in Vienna. 

Erica Mann back at Amsterdam 
with her cabaret, 'Pfeffcrmuchlc' 
(Teppergrinder). 

At City theatre, premiere at 
Hague of 'Scarlet Pi pernel' (UA) 
produced by Korda. 

Two hew legit companies founded 
fn Holland, one led by Jan Musch 
and other by J. B. Schaly and Bob 
Geracrds. 

Savoy theatre, Hague, just after 
news published of Germany can- 
celling the Locarno Pact, rebooked 
'All Quiet' (U). 

Charles Chaplin's 'Modern -Times' 
(UA) given simultaneous Holland 
premiere in three Amsterdam and 
three Rotterdam cinemas. 

William Mengelberg, whose' health 
has been pretty poor lately, recov- 
ered and is slated to tal>« Up the 
baton of Amsterdam Concertgebouw 
orchestra again. 

T. 'lilted Dutch Film Producers re- 
organizing company; obtained new 
capital from one of the leading 
banking concerns. Froducf ioii 5s to 
be /" ted by Gerard Rutten and 
Prof, Herman Rosse. 

Legit has two premieres. At the 
Hague, Theatre Royal doing English 
p'ay: 'Someone at the Door' in 
Dutch version by Van dor Horst. 
Holland theatre, Amsterdam, show- 
inn- Hungarian play, 'Geburtstag' 
CBIrthdaV) In Dutch version by 
Maurlts Purser. 



A. P. Herbert now a grandpop. 
Jack Hulbert has taken a new flat. 
Cliff Whitley America bound 
agai 

John Paddy Carstairs back from 
Algiers. 

Archie Parhell to the north of 
England. 

. • Basil Dean planning a trip to 
America. 

Arcos Tolnoy all set with his film 
company. 

Jose. Levy recovering from an 
operation. 

Martin Walker convalescing from 
pneumonia. 

Caligaiy Brothers back from a 
continental jaunt. 

The John Garricks looking for a 
London town house. 

Major Leadlay intends to crash 
into legit producing. 

Charles Cochran getting over a 
bad bout of arthritis. 

Lorraine la Fosse signed for lead 
in 'Melody of My Heart.' 

Bernard Vorhaus and 'Dusty Er- 
mine!, unit- back from Austrian 

loods have inundated Gene Ger- 
raird's bungalow at Wraysbury; 

Godfrey Tearle has Joined cast 
of Gfeorge. Arliss* new film 'Hands 
Off.' 

Jacques .Charles to stage presen- 
tation in the Takarazuka theatre, 
Tokyo. 

Glasgow Cinema Club will hold 
its annual golf outing at Gleneagles 
May 8. 

Gaston Palmer rushed to London 
and planed to Brussels to be oper- 
ated on. 

Lew Stone and band returning to 
Cafe. de Paris, with most of brass 
section out. 

Julius Hagen has bought film 
adaptation of 'Juggernaut' from 
Heinrlcb Fraenkel. 

Sheila Donisthorpe's 'Children to 
Bless You' moving, from Ambassa- 
dors to Duke of York's. > 

Cyril W. Last, late of National 
Screen Service, appointed Columbia 
representative in Leeds. 

Max Weber, Austrian fllmer, here 
for an English hook-up to do bilin- 
guals of three Gigli pictures. 

Paul Murray, \vho filed petition in 
bahkraptcy in 1933, has been 
granted his final discharge. .. 
. Arthur Dent and Connie Bennett's 
husband (Marquis de la Falaise) 
lunching quietly at the Savoy. 

Cliff Fischer charging $12;50 for 
opening night of the Prince. Edward 
theatre English Casino oh April 2. 

Peter Lorre making a personal 
appearance on opening night of 
'Crime and Punishment' at the 
Plaza. 

Oscar Denes off to Paris to talk 
business with' Paul Duval, who 
wants him to star in the new Folles 
Bergere. 

Vivian Van Damm. wants Jerry 
Verno as resident comedian for the 
RevUdeville, but Verno prefers stay- 
ing in films. 

Laurence Olivier going Into man- 
agement. Has si play by J. B. 
Priestly lined up for early West- 
End production. 

John Loder making a personal at 
Paramount's new Tottenham Court 
Road theatre, where his film 'Queen 
of Hearts', is showing. , ; 

Luclenne arid Ascher, from the 
Palace r flop, 'At. ihe Silver Swan/ 
engaged' for the next Palladium. 
'Crazy' show,' due' in August. 

Concurrently With Charles Woo'lf s 
purchasing an interest in Universal 
Films* Universal is announcing.-. a 
trade showing' of 'Wolf's Clothing.' 

PeTter Witt to- be eastern re pre - 
tentative .of Fox. Ore to Paris for 
annual convention,' and then to 
Athens', which" will' be headquarters. 

Glcyndebourne Opera Co.. ritzy 
independent opera group, has en- 
gaged Thorkiid Noval, 25 -year-old 
Dane, for. eight performances In 
'Magic Flute.' 

Eric Maschwitz just sold film 
scenario to Garriek Films, Indie 
company, for $10,001). 'Cafe Colette,-' 
which was a prominent feature on 
the ether. Is the title. 

Three Bonos, who are on a per- 
manent ban by the Home Office for 
England, have been barred from 
opening in Australia. Were due in 
a Frank Neil unit end of March. 

Thomas Bentley, British Inter- 
national Plct. producer, has formed 
a new i'ndfe- company, titled Rialto 
Film Prod. First pic to be 'Kiss 
and Make Up.' Bll> is back of the 
venture. 

'Lady Precious Stream,' after 500 
performances at the Little theatre, 
ip. to move into another house, re- 
placed by 'Whitcoaks.' by Mazo de 
la Roche, featuring Stephen Hag- 
gard and Nancy Price. 

'Children to Bless You,' original- 
ly tried out at the Kew and brought 
to the Ambassador's, wfll probably, 
be transferred to the Aldwych on 
p. two-1'or-one policy following 'The 
Domln.-'it Sex.'' Gilbert Miller has 
an op ' n on American, rights. 



Hollywood 



Mark Kelly again dieting, 

Eleanore Whitney limping. 

Diane* Cook Palm Springing. 

Eddie Moran again scribbling at 
Par. 

Art Schwartz to Arizona en route 
east. 

Irving Caesar 24Tsheetlng Holly- 
wood. 

Lou Lusty showing his. mom the 
sights. 

Tala filrell taking 
riding. 

Lem Bailey to New 
fortnight. 

Claude BInybn out after long hos- 
pital, siege. 

Danny Danker out again 
flooring flu. 

: Martha O'Driscoll won . ski jum 
at Big Pine. 

Pan Berman building new domicile 
In Bevhills. 

Frank Lloyd home from Mexican 
fishing trip. 

Peter Milne' refreshed after 12- 
week siesta. 

Howard Lang back from Broad- 
way looksee. 

Mike Marco in New York for fort- 
night prowl. 

Jimmy Fidler stacking up' 
summer togs. 

Fay Wray wound up her New 
York vacash. 

Irving Berlin 
before 4 a. m. . 

Jack Led .and Herman Robins ar- 
rived by boat.' . • 

Arthur Gregor joined Metro 
rectorial staff. . - 

Thonxaslta Bird improving , at St. 
Vincents hosp. 

Jim Schiller to Seattle 
'Great Ziegfeld,' 

John Beall oh leave from Radio 
studio till May 1. 

George Chandler champion bat 
loser In eateries, 

Mary iBoUmd licked flu, and re- 
turned to Par lot. 

Ray. Hoadley quit Columbia pub- 
licity department. 

Archie Mayo planed east, to be 
gone three weeks. 

L. E. Behymer recovering from 
recent auto smash. 

John Blystone writing book of his 
experiences In films. 

Dudley Digges doing okay at Good 
Samaritan hospital. 

Mike Rosenberg and the missus 
to Hawaii April 25, 

Alden Nash off Metro writing 
staff, Will free lance. 

Billy and Beverly Bemis open at- 
San Diego fair June 1. 

Isabel Dawn and Boyce DeGaw 
scribbling at Universal. ' 

William Clemens at 30 claims he's 
youngest director; in biz, 

Lillian Hellman flew in for open- 
ing of 'Children's Hour.' 
.. Cinema mob had large turnout at 
Tanforan over weekend. 

Lou' Schneider here from Dallas 
renewing old friendships. 

Norman Moray here for pow-w'ow 
.on Warner short subjects. 

Sam Wood turned out four^ pjx 
at Metrd in seven months. 

Upwards .of 275 divot diggers lined 
up In annual Radio tourney. 

Grace Nolan showing . improve- 
ment at Hollywood hospital. 

Joe Rubenstein back at Radio ex- 
change, after appendectomy. 

Milt Hossfeldt wrist-watched by 
gang on eve of departure east. 
: .Stu Erwin sold rights to fruit 
packing machine he invented. 

Pan Berman and Bob Sisk cele- 
brated birthdays a day apart. 

William Wellman pulled, out over 
weekend for Honolulu vacash. 

Doris Kenyon and son honfte after 
trip to London and ^Copenhagen. 

Pinky Tonilin' qrdered by O^e- 
putlic to report a^t studio May I5v 
. Joel McCrea • judging beauts for 
Utah Engineering society April 8. 
' Howard S,tiibblns quit as Republic 
exchange' mgr. here otter ten yeavs. 

Kian James annexe<K".bOat V»nd 
now figures on. sailing to Honolulu. 
, Bill Danziger wound .up ranch 
sojourn in Texas and blew into 
towii. 

Harry Lucenay and his .dog Pete 
rejoined Hal Roach to tour ivith Our 
Oang. : •. ' , ; 

Edward Rhine upped from mes- 
senger boy to assistant' caster at 
Radio. 

- WiUiam Cameron , Menzles ' bae' 
after two years in' Loiidpn wiil. 
Korda. 

A. M. Botsford will be next Par 
exec, to lecture studio's Junior 
players. 

Film row mob tossed farewell 
feeds for Milt Hossf'clt arid Jake 
Milstein. 

Brod Crawford, son of Helen 
Brod crick, here from New York tvr 
try at pix. 

Milt Arthur staged benefit show- 
for .flood sufferers at Long Beach 
auditorium. 

Henry Blanke going to Europe-' 
next riionth. First vacash in. 13 
years, he says. 

Betty Grable given extension on 
leave from Radio for personals with 
Jackie Copgan. 

Dwight Taylor pulling out for 
England whfci'e he will do yarn, for 
Jessie Matthews. 

Gene. Autrey personalllng , !n 
Northwest with his wrestler pro- 
tege, Dude Chick. 

Victor Moore, here under con- 
tract to Radio, goes in next 
Astairc-Rogers pic. 

Irwin S. Cobb toastmaster 
(Continued on page 62) 



62 



VARIETY 



Wednesday, April 1, 193^ 



OBITUARIES 



LESLIE ADAMS 

Leslie Adams, 40,. who built his 
way from a tent, legit show 'to 
Broadway, died in the New York 
hospital March 26. He collapsed the 
previous Saturday at the rehearsal 
of 'Turn to the Left' in which he 
was to have played the , lead. - 

He put in 20 years on the road 
with tent legit, stock . companies, 
vaudeville and even buVlesque; He 
played bits on Broadway, but it was 
not until, four years ago that he 
scored his first distinctive' success 
in' the short lived 'Garry Nation.' 
Since then had figured' in 'Goodbye 
Again,' 'As Thousands! Cheer/ 'Life's 
Too Short' arid 'A Room in Red and 
White,' • In one tent stock he was 
required to keep- up in. 30 different 
plays. \. 
He is survived by his widow, 
wendolyri Williams, and two sons. 



HERBERT GRANVILLE SUCH 

Herbert Granville Such died In 
New York* March 25. Son of the 
late !■ . '-Sfatthew Monk, he appeared 
as "a child with His .parents, at 
Saddler's Wells and . the Imperial 
London, and also at the 




the birth of a stillborn child. A 
blood clot ' is supposed to have 
formed In her brain. 

She was well known on the Euro- 
pean stage, and had sung here with 
the Chicago opera.. Survived by 
her husband, Ben Rubensteln, non- 
professional. 



•having salary trouble. Figured on 
more coin or going to Chicago for a 
summer production with Sophie 
Tucker, to boost. 



Former Governor Carl Mllliksn 
formed Pine Tree Pictures, Inc., to 
film a Curwood story In Maine. 



ELLISON VAN HOOSE 

Ellison van Hpose, 67 f director, of 
the First Presbyterian Church choir, 1 
Houston, for more than 20 years, 
died there. March 24.. 

In earlier years he had sung with 



Drury Lane under Sir Augustus 
Harris.. : Comirig to this country he 
toured with the. Holman opera com- 
pany "and later with, musical com- 
edy and'miristrel shows* 

. Compelled by a weak heart to 
give up the- stage, he spent the last 
2J. years, Iri the piano business, in 
New York. 



. JOHN B. HENDERSON 

John B.. Henderson, .82,. manager 
of . ; Greene's , .opera house, Cedar 
Rapids, la., from the early i890's 
until" 1916, died March 23 at the 
home of his daughter, Mrs. Herbert 
Cherry, in Tama, la. 

,Col. Henderson served as -mayor 
of. Cedar Rapids in /the fearly 90's. 
He owned 7,600 acres of .ranch . land 
near Cozad, 'Neb/, and - spent much 
of his time; there.. He is .survived by 
three children.^ 



ICHAEL J. tYNDON 

Michael, j. Lyndon die* in the 
Cape Cod. hospital, Hyannis, 1 Mass., 
March 26, as the result of compli- 
cations following a broken hip sus- 
tained about six months ago. 

"With 'his brother, Patrick, he 
opened the Imperial theatre, "South 
Boston, in 1908, and the Hamilton, 
Dorchester, four years later. He 
conducted the Olympla, South Bos- 
ton, from 1918 to 1927, When he dis- 
posed of his theati'e interests. 



* PERCY AMES 

Percy Ames, 62, English actor 
who had been playing in this coun- 
try for the past 40 years, died in 
-• New York, March 29. 

He had played in England with 
Mrs. Langtry.and the Kendalls, then 
came over, here and settled down. 
His last appearances were with Tal- 
lulah Bnnkhead in 'Sonuthing Gay' 
last season and in 'Alice Takats.' 
His widow, Sybil Comins Ames, and 
three sisters survive hi 



CONCHITA SUPERVIA 

ti Conchita Supervia, 37, operatic 

^* artiste, died in a London nursing 
home March 20, two hours after 



In Fond Memory of 
One of the Best Friends 
I Ever Had 

F. B. HAVILAND 

Who Pled March 20, 1838 

JERRY VOGEL 



Francis X. Bushman and Beverly 
Bayne were t he Easter week head - 
liners at the N. Y, Colonial, Packed 
'em in. 



•Alice Lloyd was headlining the 
Frisco Orpheum bill. Had Cressy 
and Dayne and Bert and Betty 
Wheeler. Boh Woolsey's partner 
now. 



the. Metropolitan and Chicago, opera, 
companies and was equally prom- 
inent in concert and oratorio. 



FY* . GUENSTEQ 

F. F. Guensteq, 74, in pictures for 
past 20 ..years, died March - 28 in 
Glendale, Calif. 

_ Had had. long stage- career before 
going to Holly wood where he be- 
came prorhinent for. butler roles. 
Widow and three daughters survive. 



WILLIAM T. ROBINSON 

WUlianV T. Robihson, 62, retired, 
the Hrst man to open a motion pic- 
ture, theatre in. Belmont, N. C, died 
at his home, there, March 24. 

He operated the house until .ill 
health forced him to give up active 
connection with it. 

WILLIAM O. GOODMAN 

William O. Goodman, retired mil- 
lionaire lumberman, died in Chicago 
March 21. 

He built, and donated to the .Art 
Institute the Goodniah theatre as 
a memorial to his play writing son, 
the late Kenneth Sawyer Goodman. 



; IDA: NELL JOHNSON 

Ida. Nell Johnson, 67,. former comic 
opera star, died in Los Arigeles 
March' 19 ot heart: Jiottble. 

She was the mother of A. R. 
(Happy). Johnson, Ralph R. John- 
son, and Hazel I. Johnson. * Inter- 
ment was in Grand Rapids; Mich. 



. PAUL McCULLOUGH 

Paul McCa"ough, 52, of- the com- 
edy team of^,lark and McCullough, 
died in -Boston March 25 as the re- 
sult of self-inflicted wounds. 

Details will be found in the 
vaudeville pages. 



FULLER MAITLAND 

Jean Alexander Fuller Maitland, 
79, former music critic of the. Lon- 
don Times, died there March 30. He 
began on the Pall Mall Gazette in 
1882.. 

He was the author of many books 
on music. 



FRED LAWTER 

Fred Lawter, machinist at Par- 
amount studio', died' in Hollywood 
March 23. 



JOHN COAKLEY 

John Coakley, 55, < scenic artist', 
killed in fall from scaffolding on set 
at Metro March '25: 



John Marley, 69;' father of Paver - 
ell Marley, cameraman, died March 
24 ih' Hollywood. 



15 YEARS AGO 



(Continued from page 50) 
NiV.A., objected to the plan to give 
benefits for the charity fund. Wrote 
a protest to the: Orpheum, of which 
he was a stockholder. Had one 
Share. 



Keith office announced th.it by 
Labor Day it would have 33 weeks 
of vaude time within the area of 
Greater New York. 



Vaudeville Managers Protective 
Assn. again announced agents must 
not- charge over 5^. Just an old 
custom. 



Equity bill in X. Y. legislature to 
provide better dvesssiiig' rooms in 
theatres took the count. 

In sr>itf> of thrJr recent hit at the 
i'a.lac-e, the Minx iJroLliers were 



G. M. Anderson (Broncho Billy) 
threatened with foreclosure in bank- 
ruptcy in Frisco. He started his 
own company after General Film 
went to pieces, 

Margaret Anglln gave a special 
performance of 'The Trial of Joan 
of Axe' at the Century for charity, 

Effle Shannon joined the Guy 
Bates Post cp, in 'Masquerader.' 

Marie Louise Walker jumped into 
Jeanne Eagels' part In 'The Night 
Watch' at the Century , on only two 
hours' notice. Miss Eagels an- 
nounced as too ill to appear. 



50 YEARS AGO 

(From CHpper) 



Mapleson opera was In the red in 
Sari Francisco and salaries were in 
arrears. Slg. De Ana published an 
advertisement announcing he was 
quitting an engagement of 'too 
much glory and too little money.' 



Titusville, Pa., in a blaze of glory. 
New theatre opened and most of 
the audience in tails. Strange sight 
for the town. 



CHATTER 



Cornell university had r just re- 
ceived the heart of Jumbo. It 
Weighed 47 pounds. 



Dime ' museum in Kansas City 
.was reserving most of the seats in 
its theatre. Bulk was sold out two 
or three days in advance. .Was glv- 
•trig full length dramas, two shows a 
day; 



London theatre, on . the Bowery, 
staged a championship contest be- 
tween tv.-o one-legged, dancers. 



Tony Hart. (Harrigan & Hart) 
flopped in his try at the Comedy 
theatre. He was a good feeder but 
a poor lead. 



'The Little Tycoon' moved over 
from Philadelphia to try its luck in 
N. Y. Trying to ride in on 'The 
Mikado' but lacked what it takes. 



•Midwest circus was readying 
•Lady Godiva's Ride,' as Its spec. 
Had a white horse, too. 



Barn urn- London and the Fore- 
paugh show got together for one 
we^k in Phila., spotted for April 29. 
To be called 'Barhum, Forepaugh- 
London* combination for that week 
only. A surprise. 



Richard Mansfield was playing 
'Parisian Romance' at the Boston 
Museum, supported by the stock 
company, which had been with 
Edwin Booth during his N. Y. en- 
gagement. 'Prince Karl* was to have 
its premier April C. He did very 
well by that, too; a. strong contrast 
to. the dramatic Cherival role. 



Chanfr , playing English's, In- 
dianapolis, dropped three of the or- 
chestra as an economy measure. 
The rest struck! Places were filled 
without difficulty. No minimum 
then. 



John O'Brien, circus man, leased 
what what was regarded as the only 
available show lot in Philadelphia, 
expecting to cover the rent by soak- 
ing Barnum and Forepaugh shows. 
Latter consolidated to show else- 
where and O'Brien was left holding 
a very empty bag. 



Circus man had an agent in New' 
Orleans, buying costumes used in 
the: Mardl ras parade. 



Duluth complaining if had been 
nearly two months since it had seen 
a legit show. And nothing in sight 
except local amateur shows. 



Memphis museum was on the 
rocks. Manager skipped when, his 
wife took a knife to his sweetie and 
the freaks went co-op. 



(Continued from' page 61)' 

luncheon celebrating Jean Hersholt's 
30 years in pictures, 

Wlhnle Sheehan sold Will Hays 
three and a> half acres of his Hid- 
den Valley property. 

Hamilton McFadden back on 20th- 
Fox Western lot, working on treat- 
ments of original yarns. 

Walter Kofeldt pulled out for 
midwest and eastern points on sales 
drive for Centaur Films. 

Ruby Keeler qualified for South- 
em California Women's golf 
tourney by shooting a 94. 

Columbia c o n s I d e r 1 n g 'Hlnky 
Dinks,' first yarn by Sammy White, 
who has just turned author. 

Eleanor -Barnes now western ed 
of Screen Book in addition to han- 
dling drama on Daily News. 

His . option not taken up by Metro, 
Louis Hayward leaves for England 
in April to Co stage play there. 

Blng Cros'by, Woody Van Dyke, 
Buck Jones, Ed Kennedy listed as 
sponsors of girl's sOftball team: 

George Milner, head booker at 
Columbia, moved over to Fox-West 
COast. Seymour Fisher replacing, 

Robert Middlemass sold his one- 
act play, 'Our Dearest Possession,' 
for New York arid London publicat- 
ion. 

Sig Marcus hopped .plane for 
Mexico City on .first leg of five, 
weeks tour of Central , and South 
America. 

Veda Ann Borg becomes Ann 
Noble at: Paramount and Louise 
Bennett is now Louise Stanley on 
same lot. 

Given male lead in Paramount's 
'Good For Nothing,' Leif Erlckson, 
who became Glen when he came out 
of a band, has had his old moniker 
restored. 

Calling Joe. E, Brown aside at 
Warners, Sani Bischoff whispered 
to comic he had hot tip on a race 
and told him to get aboard Georgia 
Miss. Brown shot back, 'yeh, I 
know, I own her.' 



Chicago 



Dorothy Mall had a birthday. 
Mort Singer east on a biz trip. 
Wurlltzer opening fancier store on 
Wabash. 

Billy House getting his molars 
revamped. . 

Harry Rogers stopped off on way 
to the sunshine slope, 

Sherrill CoheA In ' from Los An- 
geles for a general o. o. 
. Sam Roberts ducking the bookers 
for two weeks in Florida. 

Herb Elisburg into a local hos- 
pital for a- slight . overhaul. 
• Shannon Dean's foot mended and 
back in the Chez Paree line. 

Handbooks .running, open again 
after two years of sneaking. 

Jack Fine moving office and 
apartment to Sherman house. 

CAPA 'April Foolies' dance and 
show at the College Inn Api-li 15. 

Carlton Kelsey* musical director 
for Michael Todd's 'Mikado' produc- 
tion, 

John and Barney Balaban to New 
York for- the George J. Schaefer 
dinner. 

Fred Crowe' readying for New 
York trip to line up next season's 
attractions. 

Gardner Wilson handling Audi- 
torium publicity for Ballet Russe 
and : San Carlo opera. 

John Benson moving out of the 
Frank Gladden office to open quar- 
ters with 1 Harry Clark. 

Dave Smart, publisher of Esquire, 
back in loop after Key West cruise 
with Ernest Hemingway. 

Lieut. Harry Costellp, chief of the 
censor board, to TucsOn for recoup 
following pneumonia siege. 

J. J. Rubens, Publix-Great States 
exec, has bought a small farm near 
Plainfleld, 111. Friends of Rubens 
are supplying the trees and plants, 
each :of which will be labeled with 
the name of the donor. 



Baltimore 



By Albert Seharper, 

Len Trout arid Roy Bergere „„ 
to N. y. on biz. * eeie U P 

Ward Morehouse. In on his coast 
to-coast scribbling spree 9t ' 

'King of kings' getting pi en tv 
Jjnten dates in church hall % r £ 

Now that normalcy has returns 
flood losses incurred by four 2S23 
Cumberland, Md., set at $30 dS) 
Hose honeymooning here 
a , nd k ^mu.Uaneously clanging tn ! 
cymbal for Jackie Merkie? psyAj* 
youngster current at the Hipp 

.'a^ Giff ord,. coverer of. the ho s . 
Pltal beat for years for Hearst's 
News-Post, doing 'globe-trotted 
nevvseasting over WBAL (Hearst) 

Two chorines out of the unit, >rL 
dip City Follies/ . current at the 
Hipp, Elsie Holzer badly burned an 
arm, and Dorothy Holbrook down 
with scarlet fever. n 
^Relieved of his radio columrilng in 
News-Post when Hearst let fall tha 
axe ori all such stuff in his sheets 
Hammond Brown has shifted over 

fl9hS£ rt - pa * e artd wvltirtB about • 



Seattle 

By Dave Trepp 



Jackie Souders to Uptown ball- 
room, Portland. 

Berhhard and Bailey to Bock's 
cabaret in W en atchee, 

Andy Guhard to Helena, Mont., 
boosting Southern Cross bis?. 

The Jimmy O'Neals helpi 
attle's population. Its a boy ; 

Charles Weakley, concert guitar- 
ist, here after several years in Aus- 
tralia and South Seas. 

Vic Meyers grooming to run for 
re-election as lieutenant governor, 
with no opposlsh showing. 

E. W. Scott, former, receiver for 
Pacific N. W. Theatres, now auditor 
for Hamrick-Evergreen, combo. 

Walt. Nathe new mgr. for Club 
Victor, with Bob Larson operating 
Charcoal Charlie's' eatery on. his 
own. 

Seattle Repertory, season nearlng 
end with 'The Heavenly Express.' to 
be followed by non-subscription fifth 
annual summer drama festival. 

Harry Mills, for seven years thctt- 
tre ed of Star, out when slash cuts 
off five men. Mills had been pinch- 
hittlng for auto, church and radio 
oepis. on Star. 



By Hal' Cohen 

C. J. Latta to Johnstown to sur- 
vey the flood wreckage. 

.Benefit shows for flood sufferer* 
mushrooming all over tri-state area 
Postponed Lawrence Tibbett con- 
cert scheduled for Syria Mosque 
April 14. 

Boh.. Newkirk, p en n treasurer 
passed pneumonia crisis and on wav 
to recovery.. . j 

Florence Fisher Parry, Press crick 
and columnist, back from vacash in 
Palm Beach. 

It's a boy, their second, , at the 
Earle. galleys. He's the former 
Stanley, manager. 

Plaza cafe open again after 10- 
day shutdown, with Joe Shafer's ork 
replacing Etzl Covato. 

'Sell Pittsburgh to the Nation' 
committee couldn't have given" th 
city away a week ago. 
<T 3o J; Zeldman, who used to box for 
*:> ™ ¥.'•> is instructing flve-yeor* 
old Wally in Self-defense. 

Paulyna O'Brien sent on from New 
York, by MCA to exploit Basil 
Fomeen's. opening at Chatterbox. 

Anna Jane Phillips, Post-Gazette 
feature wrtter, back from round-the- 
world trip with Margaiet SahseV; 

Sam Stern, rounding out two 
months in . Monteflore hospital, will 
be there . at least -four more weeks 

*5 ay , Kyser's ork pulled out for 
£nj three days after flood when 
William Penn suspended all dancing. ' 

Casino was playing .'I Conquer the 
Sea, when the flod broke, and had 
Waterfront Lady* penciled in to fol- 
low. 

Natty military ushers in the de- 
luxe houses have been in hip hoots 
arid rubber jackets for last two- 
weeks. 

Nora Keast. of Post-Gazette wo- 
men s staff, slipped out of town dur* 
Ing flood arid became Mrs. James 
Harlan. 

'Radio City Follies' unit troupe 
stuck around town for five days last 
week waiting to open at Casino and 
finally pulled out for Baltimore by 
bus. ■ 



Quebec 



Billy Gass down with flu. 

Be:i Garson down with flu. 

A. W. Perry In from Toronto. 

John Costis here from Granby. 

Lou Rosenfeld passing through. 

•Nick Kerry .to Loew's as publicity 
man. ' 

Billy 
dilly. 

lifte'd" 01113 theatre setting face 

N ; L. Nathanson here from the 
south. 

Joe Cytronbaum, of Perron Hall, 
married. 

pan Copelan giving town the 
once -over. 

Dewey Brown m.c.lng at 
Paramount. 

George Rotsky judging at the Mi- 
Careme ball. 

Jimmy Yorker ni.c.'lng at Rock- 
head's Paradise, ' 

Effle Tiflln getting, over a long 
bout of sickness. . 

William Busay, head usher of the 
Princess, r.amed assistant manager., 

Ken Finlay working up theatrical 
department for National Printing 
Co. 

W. Elman to Three Rivers front 
Montreal. Tommy Trow in from 
Three Rivers. 

Armand Viau, Montreal accordion- 
ist building, up orch for social 
reglsterlte functions. 

Clarence Robsoh in from Toronto, 

Tommy Conway to operate 
French stage show at Imperial. 

Nabe manager here exhibiting 
'Mutiny on Bounty' (MG) and. fill- 
ing no moustaches in. the pic., glvlnff 
free, admish to first five ponts wii'V 
unper lip trimmings at every eve- 
ning show. 



Wednesday, April !, 1936 



O II T n O O R s 



VARIETY 



63 




right 



(Continued from page 2) 

penalties from current-events reels 
and broadcasts; clause merging 
right to produce and right to ex- 
hibit; and abolishing minimum In- 
fringement penalties. 

A hot attack on the International 
copyright union was .loosed by 
George Middleton, who said none of 
Dramatists' Guild directors favor 
the vbuffy folll. Taking the same 
stand as members of Authors* 
ieague who testified before him, 
jllddieton ripped Into jparts of the 
;Duffy blil which would give foreign 
Scribblers automatic protection but 
would require American, writers . to 
>go through various formalities in 
order to s acquire copyright . 
, Everybody' Welcome 
'We .'have ', Opened doors and. ' we 
welcome all the authors of the world 
,\o co.me here,' Middleton testified. 
; 'i'We find a ; bill which says that 
X T for'eign • ' authors.; "shall: 'have autor 
^jriaffc copyright arid the American 
v'ha'fc got .to .go .through formalities of 
registration.' Why- that discrimin- 
ation? What is the reason for it? 
' There are phrases here thatf none of 
us can '.understand. Every bill con- 
tains things that one is suspicious 
of. It Is ,a very curious fact that the 
things the -iauthots 40 n ot want 
.somebody else ek'n 'profit by. There 
:' re things in this: bill which some- 
body else will maka money out of.' 
•Praising the 'idea of 'extending 
. copyright terms', istknjdard land pop 
music publishers ' found much to 
conyplaip About in. the Duffy bill. 
The measure passed by. the Senate 
,. last year was denounced as a 'radi- 
cal departure' from established- «us- 
tom by William Arms Fisher, Oliver 
y Ditson Cc exec and president of 
Boston ' Music Publishers Associa- 
tion^ while broadcasters were .taken 
over the hurdles by John G. Paine, 
chairman of Music- Publishers Pro- 
tective Association. 

The idea Of joining the interna- 
tional union Is In sharp conflict 
with- former principles in copyright 
..laws, -Fisher, said, panning auto-, 
matlc" copyright. 

it we participate in the Berne 
convention, Fisher explained,, 'no 
one would know Which of the mil- 
lion foreicn" works is now copyright 
and which is not,' with , result that 
much litigation would result over 
rights to use .works of European 
tunesmithflj. Berne treaty and Amer- 
ican laws are in conflict/ he said, so 
that , if the U. S. joins the union Mt 
must accept the procedure and reg- 
ulations of that union, no matter 
how they contradict, our- current 
copyri ht procedure.' 
'The idea of extending copyright- 
terms from 28 to 56 years was 
boosted by Fisher, who said that 
this feature of the pending revision 
legislation is 'a decided forward 
step,' but pointed that the inter- 
national agreement gives protection 
over much longer periods of years. 

Provision merging film production 
and exhibition rights was blasted by 
the Bostonlan, who said this phase 
of the Duffy bill will break down 
tunesmiths' rights. This clause, .he 
explalnedt 'means that after j„ com- 
poser has been paid, a .small fee by 
the publisher he is not to receive a. 
penny from the 15,000 houses that 
perform this film and song.' Section 
is inconsistent with the Berne 
treaty, he said. 

Protesting against abolition of 
minimum damages, 'Fisher told the 
House corinnittee that no court, 'no 
matter how fair- ilnded and impar- 
tial' can decide the extent of injury 
from infringements. 

Roasts Daly Bill 
The Daly bill, granting protection 
to interpretations, also was roasted 
by Fisher, who told the House com- 
mittee that this legislation- embodies 
a 'unique and individual feature' in 
copyright laws which would injure 
composers. He pointed out the 
difficulty of deciding which inter- 
pretation was distinctive and de- 
serving of protection, saying that 
since ho two actors or interpreters 
*ver have the same ideas, manner- 
isms, inflections or gestures, this 
provision would he 'unworkable/' 
The theories on which the Daly bill 
is built, he averred, would add seri- 
ous burdens to 'our already cumber- 
some and complicated •* ht 
procedure," 
The Sirovich bill is the 'most sat 




- re *y 

i nno t t0 . Publishers. While the 
'JUJ law needs modernizing, the 
noposed bills would be disadvan- 
tageous to all branches of the music 
business, he said. 

flr7 ft ftc V°, wa * hurried by Paine, who 

^m/' 0pr>,,£rnt union - The M.P.P.A. 
•<~uuve urged abolition of the 



compulsory 2c license fee for rec- 
ords and defended the $260 mini-, 
mum. Declaring radio spokesmen 
gave only part of the musio con- 
troversy, Paine indicated his belief 
that ASCAP rates are, if anything, 
too low. rather than excessive. " 

'You can tune In any night and 
you will be able to hear ways and 
means of keeping yourself from 
smelling bad, ways and means of 
regulating bowels and the 

bowels of your family, ways and 
means of keeping your scalp from 
becoming scurvy, and recommenda- 
tions that you eat 'fungus of some 
kind to. keep from having a pimply 
skin,' the M..P.P.A. head said. 1 am 
crude and coarse and vulgar when 
I say that, but that is radio.' 

The 2c license provision of the 
1909 law is 'antiquated and no 
good,' Paine told the lawmakers, 
saying this provision discourages 
writing of more music by cutting 
down authors' income. 

Boosting. the $250 minimum, Paine 
told the . committee that playing of 
copyrighted works without permis- 
sion is neither the only nor the 
•worst form, of piracy! He slammed 
song sheets,, .naming a brewery 
which has been advertising its prod- 
uct by giving away sheets contain- 
ing words to popular numbers.. 

The ortly good words for the Duffy 
bill came from Congressman Karl 
Stephan. of Nebraska, foe. of 
ASCAP, and Harry .Somerville, 
managing director of. the Wiilard 
hotel, Washington, who speke for 
the American Hotels Asioointion. 
Local Stations' View 
"Voicing the feeling of local sta- 
tions, Stephan, who was an an- 
nouncer for more -than, io years be- 
fore, coming to Congress/ told the 
committee that- ASCAP. *ees are 
'way out. of proportion' in many: in- 
stances and generally are excessive. 
He noted that broadcasters are 
compelled to pay for the privilege 
of using discs made, by the Navy 
and Marine bands, and said under 
the Warner . licenses stations have 
to make reports, which, cn use great 
increases in work and expense. 

Radio makes composers and au- 
thors; Stephan reminded the com- 
mittee,: saying that enormous quan- 
tities of songs are sent to .broad- 
casters with the plei that they be 
Vroadcast. grails. Tunesmiths who 
have never been heard of have be- 
come 'famous overnight* because 
.stations air their works, he said. 
The Nebraska representative espe- 
cially urged enactment of leglsla-, 
tion which will /enable smai lies' to 
duck the ASCAP license, saying the 
$<■( s imposed have forced many, sta- 
tions' out of -business. 

American hotels are aiw.iys ready 
to pay 'fair and reasonable' license 
charges, but will, not consent to 
taking dictation from 'a selfish and 
greedy organization,' Somerville 
said. 

In giving the Innkeepers' s'de of 
the copyright controversy Somer- 
ville directly challenged testimony 
by Gene Buck and Nathan Burkan 
about rates paid by hosteiries, and 
denied that $1,400 is .the top rate 
charged by ASCAP. Quota ting tes- 
timony by. Society officers, the hotel 
operator said 'The Waldorf is not 
the largest hotel in the world,' and, 
instead of $1,400, .is patylng $i;800 
annually to' ASCAP. That Is far 
from the highest. The Pennsyl- 
vania pays $2,300, the New. Yorker 
pays $2,85'4 and the Commodore 
pays $1,500.' 

The House committee will con- 
tinue hearings this week, getting 
the slant of magazine and newspa- 
per publishers, record nviksrs, li- 
brarians and: other groups inter- 
ested more in the literary than mu- 
sical phases of the legislation. Hear- 
ings are due to wind up April 15. 

Trix 



specialize on pictures. They have 
to be able to dress a. table in what- 
ever style and period is necessary. 
Swimming pools are ornamental 
and reflect class, but swimming 
pool builders pass up many a resi- 
dential job In- favor' of specially 
constructed pools for underwater 
picture scenes. And where in the 
world will you find a fish specialist 
who supplies live flah, of any kind, 
for a day or so? 

After it's all done, there are the 
guys who come around and collect 
old film, They get silver out of the 
emulsion. 



Writers 



(Continued from page 3) 
Several sculptors, have forsaken art 
for the more prosaic following of 
'whittling special orders for pic- 
tures. Transportation of -people 
and equipment is a highly special- 
ized business, with the companies 
supplying this service, doing noth- 
ing -else. Handling- of picture equip- 
ment is a ticklish job. Animal trans- 
portation, is another specialty Tax- 
idermy is not alone the art of. stuf- 
fing the big fish or the d*«»* head. 
FOr pictures, these people have a 
flock of special assignments, par- 
ticularly when animal pictures are 
being made' and the stars work 
with stuffed animals. 

Wax figures are not museum 
pieces here; they are an important 
part of the business \vhen dummies 
are needed. Catering companies 



(Continued from page 1) 

means a setback to all writers of 
any kind/ 

New Dues Setup 

New constitution also changes the 
dues-paying setup of the organiza- 
tion throughout in what is consid- 
ered to be a significant manner. 
Thus the various Guilds had their 
own dues systems previously and 
at varying ranges; a member be- 
longing to any of the Guilds did riot 
belong to any of the others unless 
paying dues to one, or more. Now 
there will be " a classification or 
slidlng-scale system applicable to 
all writers with only one payment 
of dues for membership all the way 
through. 

Classification method dues 
payments reminiscent of the 
method of ; classification System used 
by the American Society of Com- 
posers, Authors and Publishers, 
which, however; is not in. any. way 
connected with the Authors;' League. 
.Songwriters; are not in any way In- 
cluded' in. the plans of the League, 
since that branch of writing "is al- 
ready completely organized and in- 
cludes publishers, whereas pubs are 
out of any of the League plane. 

Minimum will be $10 a year for 
membership (it was $25 a year for 
the Authors' Guild members up to 
now), with writers, then divided into 
seven classes according to earnings. 
This is understood to be a forerun- 
ner for possible classification of 
writers (authors) in the future on. a 
royalty collecting basis (lending 
libraaries, etc.) although such an 
avowed aim has not been admitted 
.or discussed in open Authors' 
League meetings. 

Classifications 
Taxation of members, after the 
$10 minimum payment, will be on a 
schedule calling for: (a) on a yearly 
income from books, magazines and 
newspapers (not including weekly 
salaries) $4; (b) from $5,000 to $7;- 
500, $8; (C) $7,600-f 10,000, $16; (d) 
$10,000-$16,000, $24; (e) $16,000- 
$20,000, $32; (f). $20,000-$25,000, $40; 
(g) $25,000 and up $50. 

On earnings from plays after 
members' income has reached $2,500, 
he will be taxed $5 per week .for 
each first class company presenting 
a play; $1 a week; for each stock 
company or 1% of any outright sale 
of stock .rights; $1 per week for 
each road company; 1% of any 
outright sale of amateur or serrii- 
professional perfox^mjng rights ex- 
cept' one act plays; $1 per week for 
each ify of royalty received for 
each first class company of a musi- 
cal show; In the event author or 
composer receives a flat payment 
per week in lieu of royalty on a mu- 
sical, $1 for each $100 received by 
him-. 

; On earnings from motion picture 
sales, after the member's income has 
reached $2,500, %% of all monies 
derived from sale or. lease of picture 
rights in any literary or dramatic 
material, or of riionies derived from 
employment contracts, up to a max- 
imum of $250 per yeai. 

Last phase has already been funcr 
tioning for the Screen Writers' 
Guild, which has been paying the 
heaviest dole of the Organization 
thus far on its own. 



Trick Riders with Mi 



Hollywood, March 3.1. 

Four girl trick riders planted by 
Fanchon & Marco with Tom Mix 
circus. They are Lavelle Mason. 
Dorothy Stone, Lois Pullman and 
Evelyn Parsons. 

F&M also spotted Lollto and 
Ardo, dancers; David Craig, tenor, 
and Dell Page, baritone, with Al G. 
Barnes circus, to work in concert. 



Picks a Stager 

Lynchburg, March 31. 
Directors of Lynchburg Sesqui- 
centenrilal have chosen John B. 
Rogers Company, of Fostorte, Ohio, 
to stage the city's 150th birthday 
party In October. Efforts are being 
made to give the show a southwlde 
pull. • 



Gato the Puma, Koogoo the Bear 
To Growl and Grunt for Yokels 



McMahon's New Streets 



Dallas, March 31, 
John H. McMahon, who operated 
Streets of Paris 1934-*35 at Century 
of Progress, came down from Chi- 
cago some days ago on invitation of 
a group of - Dallas merchants and 
financiers concerned with the Texas 
Centennial Exposition. When Mc- 
Mahon was packing to return to 
Chicago, he put in his bag signed 
agreements whereby h ' was'to es? 
tablish and operate a Texas version. 
'Of Streets of Paris, plus detailed 
undr landings as to financing the; 
proj zti 

McMahon's spot will be at the; 
head of the Midway with the Henry- 
Ford exhibit at '-the east- end, halfva-i- 
mile away. His spread will be. lltt j 
more than an acre— about 15 per 
cent less area than he had at the 
Chicago Fair. 



R-B&B Show Hunting 
New Brooklyn Site; 



ng 



March 31. 
Rlngllng Brothers arid. Barnum & 
Bailey fiell agents ran into difficul- 
ties here -last week when they Were 
turned down *o'r a license to pitch, 
tent on new site : In. Flatbush, pre- 
vious site having been taken oyer 
by City College. License Coiritriis- 
slorter Paul Moss refused the permit 
because a number of residents in 
area protested that, although circus 
itstelf was okay, they felt that 
hangers-on of show were a harmful 
element. 

Poland Butler, show's press agent,, 
indicated another .new site would be 
found soon. Circus missed this 
town only in 1925 and 1926, 



CHECK WESTERN FAIRS 
. FOR CANADA EXHIBITS 



-San Diego, March 31V ■ 
See.klr j possible b,uys' for Toronto 
exposition this year,. Elwood 
Hughes, general manager, of Cana- 
dian National exhibtion, and George 
Hamld, talent booker, spent several 
days here looking over attractions 
at the faiK 

Pair left here for Dallas to 
glimpse es».rly setups for Texas Cen- 
tehn' 1 and Frontier celebration, 



Bismarck, Hitler, Et AL 



Berlin, March 20. 

Circus Sarrasani, which recently 
returned from South America and 
Opened in Hamburg at Hart seat Ic 
Hall, Hamburg's Madison Square 
Garden, had to evacuate building 
within 24 hours by order of author- 
ities, requiring building for election 
meetings. 

Sarrasani called a hurry meeting 
of entire personnel and explained 
situation, promising help and assist- 
ance to those who cOuld not be 
taken care of. Circus moved over to 
Busch building with part of show, 
since antiquated Busch building 
could not. accommodate half of Sar- 
rasani's show. 

Circ 48 Busch plaving under Paula 
Busch onl> on two week days be- 
sides Sunday with a historical 
dram.% 'Bismarck' proved a poor 
substitute for Sarrasani. but latter 
is how erecting his big tent on 
Helllgengeistfeld to play under can- 
vas with full show. 



RODEO STAGERS SIGNED 

Salt Lake City,. March 31. 

Salt Lake City's Covered Wagon 
Days celebration officials Saturday 
(28) signed a tentative contract 
with Everett Col born and J.- C, 
Sorenson to stase Madison Square 
Garden rodeo here during this year's 
show, July ^3-2!i. 

Same outfit staged last year's 
show, 



Hollywood, March 31. 

John Hewlett, who trouped Col- 
leen Moore's dollhouse, will take a 
.flock of picture animals on tour this 
summer, to see; if the hay and meat 
eating actors will attract as much 
attention, as the human players who 
exhibit themselves from time to 
time in the outlands. Hewlett, how- 
ever, has started to have headaches 
before his gang of animals make 
their first appearance! 

He has gathered three Hons in- 
cluding Tarzan, several dogs, Gato 
the. puma, and Malibu the deer from 
Metro's 'Malibu'; Bernard the horse, 
and Koogoo the bear, from 'Smoky.' 
In addition to these he has a num- 
: ber of horses ridden by minor west- 
ern stars who will be worked Jnto'a 
: liberty act.. 

!•' .Hewlett has the menagerie housed 
1 on the grounds of his home in Bene- 
dict CahyOh and the neighbors no 
likee. Too many growls and Woofs' 
had a flock of complaints lodged, 
with the Beverly Hills police that a 
•jungle was ~ appearing in the .rest-, 
dentlal section. Coppers advised 
Hewlett to take his pals out in the,; 
country where city ordinances 
would allow them a certain amount 
of freedom. Only thing Bevhllls 
will stand for is a few lap dogs and; 
some chickens. 

.Hewlett Is', looking for a. spot ta: 
assemble , his show which will play' 
In auditoriums and halls opening in; 
the east in April. 



F&M PUTTING MICKEY 
MOUSE UNDER CANVAS 



Hollywood, March 31. 
Fanchon & Marco, producing and 
booking for week-to-week tour 
a. miniature circus, labelled the 
Mickey IV. o" i'i show, a::d aimed 
primarily as an exploitation plug, 
for ."alt Dlsriey^s screen cartoon?. 
Singe? ' Midgets ffoni Sari Diego 
expbsitipri will bie f eatiired r with" en- 
tire Outfit a. replica ;- in 'miriiatu^of: 
a m- J r circus, excepting . there will : 
be only one ring. 
, M; D. (Doc) Howe of F&M lining 
up time, expecting to Bet opening 
Within next two wseks. 



Lewis Bros. Roster 



Canton, O., March 31, 
. Nine new trucks will be added to 
the motorized equipment ' of . the 
Lewis Bros, circus for the new sea- 
son which opens May 4 iri Jackson, 
Mich,, winter quarters. New motor 
units will bring the fleet to more 
than a half hundred show-owned 
cars. 

Doc Tripp, who has had the band 
on the show for the past five years, 
will act in the same capacity again 
this year. Sanford Sussell will head 
the commissary department this 
season. It will be his first season 
with the "show. Arkis Williams, last 
.season with the Hagenbeck-Wallace 
circus, will be prima donna in the 
opening spec of the Lewis show. 

Acts under contract for the new 
season as announced by Paul Lewis 
here are: Marine TrJo; comedy acro- 
bats ; Etz Duo and Marlon, cradle 
perch and Roman ...rings? Wilbur 
Trio, cradle perch and comedy acro- 
bats; Dorothy Campbell, elephants 
and ponies; Roy Hauz, military 
ponies; Capt, Jerome Smith, jungle 
beasts; Texas Joe arid Marion, 
whipcracklng; E. S,. Dickens and 
wife, menage and dogs; Chief Gray 
Eagle, Indian dances; Myrtle An^- 
derson, aerial 1st, and John B. An- 
derson, tickets. 



BRIDGEPORT'S CENTENNIAL 

Bridgeport, March 31. 

CcniennJal of granting of city's 
charter will he. celebrated through- 
out Bridgeport until fall. 

Exposition Mnris May 15. A. 
Parsons dlrecllng. 



Cutey but Few Acts 

Berlin, March 2i, 
What may safely be described as 
the last word In midget cities, is 
Schacfer's Llllput Show, now play- 
ing open spots in_and around Ber- 
lin. Outfit goes the limit in charm- 
ingly decorated little buildings that 
must have cost a small fortune, In- 
cluding a cocktail bar handled by a 
•smart dwarf. 

.Adjoining Llllput Hrrus nhow Is 
just mediocre, since Schaefer has 
?ent his best performers to Holland 
Cor' touring the cinemas. Dietrich 
L'lpst, 7'6 and for many years play- 
ing in State» as one of the 'Marco 
Twins* is with show, acting as 
burgomaster of Midget City and 
looking like 50. 



VARIETY 



Wednesday, April 1, 193$ 



"Hollywood's Sweetest Sweethearts" 



JACKIE 



BETTY 




A 
N 

D 





??-^MiC/'l::::'iipii?l 




ii 



Presenting Their Revue 




ff 



ROXY, NEW YORK 

THIS WEEK, MARCH 27 

14th WEEK OF A 
LIMITED PERSONAL APPEARANCE TOUR 

(MISS GRABLE - - THROUGH COURTESY RKO STUDIOS) 




RADIO 



SCREEN 



STAGE 




Vol 122 No; 4 



££tS£&« 1 2£!& »* "«*Weet. 4«tfc- St., New. York, N. Y„ *jr Variety* Inc. Annual BtibscHptloo, *6. SIdbI* 'copies, 16 cents. 
Entered aa .econd-cla B8 matter December 22. 19Qt, at the Poat Office at New Yprls, N\*.. under to» act ol March 8. till. 

COPYRIGHT, 1936, BY VABDSTY. IKC. AIX BIGHTS BESBBVEP. 

NEW YORK, WEDNESDAY, APRIL 8, 1936 



64 PAGES 





ACTS RIOT OVER 
NO PAYOFF 
INPHILLY 



Philadelphia, April 7, 
''iwi w^ieri a Hot was going merri- 
ly, : c6ps arrived and halted swinging 
•fllStfl ftt the Town Casino Saturday 
' (4) .flight. Gendarmes arrived . to 
fiiid flye acts and band members on 
warpath over non-payment of sal 

• Wie* iJMTanager, representing re 

' ceivers, had taken most of coin and 

• scrammed to basement, where he 
. Was hiding. Walters, sensing what 
.; was About to happen, grabbed 
Checks In lieu of coin.' Police finally 
. Quieted the battle and packed every 

> one oft and .shuttered the niter^. 
• ; 'JPprmerly. run, by;^&QWaxd. Ba'nln, 
ex-spciety bandmaster Town Casino 
' had good season last year and was 
\ doing okay for early part of this,, 
'but business began to fall off and 
;. jflace went into receivership. Prances 

• "William's, booked in for two weeks, 
2 Closed, after single unsatisfactory 

• show. There was report of her hay- 
'irig to wait for her coin, but. she 

fliially took a dated check. 
. (Possibility of Doc Borland, who 
Operates Streets of Paris, taking 
pver the place. Deal hinges on own 
eta making alterations to install 

; cocktail room on first floor (nitery 

;;is on second). 



Price of Fame 



Albany, April 7* 
Frank Kirsch, Albany's Ger- 
man cop who sang Irish songs 
so well on Major Bowes' pro- 
gram a few Sundays ago that 
he was voted first, turned down 
a spot with one of the Bowes 
units. He declared that a cop- 
per's life was better than that 
of a vaude trouper. 

Now he bias been suspended 
from the Albany police force on 
charges of neglect of duty. 
He'll have a trial this week. 



COLLEGE COURSE ON 
HOW TO BE AN EXJI1B 



, . Durham, N. C, April 7. 

"An extra-curricular course in the- 
; atrfe management is one of the in- 
novations at Duke University this 
year. The 27 Duke students em- 
ployed by Quadrangle Pictures, the 
. campus flim house, are automatic- 
^enrolled in the unique course. 
While no academic credit is given, 
, f tne students learn both the theo- 
, retical and practical sides of five 
Phases of exhibiting: advertising, 
house service, technical stagecraft, 
selecUon of film subjects and ar- 
ranging programs, also booth work. 

Quadrangle Pictures, as the Duke 
S? m !' 13 titled - 13 one of the coun- 
try s fe w conege. p i c houses oper* 
«lng on practically the same basis 
^ commercial theatres.. The stu- 

Sth G ye:;: PriSe 18 ^ eelnni ^ lts 



Chaplin's '37 Duo 

In an ^ at t avla > Java, March 19. 
Chaplii J?>VT V here - Charlie 
«u?um o 1 6d he P^ns pro- 
ton is 0 l W l fllms for the 
^ hlm 0 a elf. he Say3 ' WllI be cast 

^atTring a° „h D °?' that he was 
cr uiee cLX Plivate yacht for a 

an America? embt »™ng on 
* U. s i hi " P shortl y' ^turning 
• Dy w ay of Tokyo. 



RADIO NEWS BY 
U1F0RC0NSULS 



Washington, April 7. 

Federal government is going into 
news broadcasting on major scale 
in orde/ to keep U. S. embassies 
and consulates abreast of interna- 
tional and domestic developments. 

Series of test programs to a dozen 
large foreign cities has been inau- 
gurated by the State Department, 
through Navy cooperation, to give 
foreign, reps more up-to-date dope 
on happenings at home and abroad. 
Bulletins, averaging 1,600 words, are 
being edited by the State Depart^ 
merit and transmitted in. code each 
night from Navy|s Arlington, Va„ 
station. 

Short-wave receiving apparatus 
will be set up in Sydney, Australia; 
Calcutta, India; Santiago, Chile; 
London; Buenos Aires, Rio de Ja- 
•nerio, Lima, arid' Cairo, while naval 
facilities will be used in China and 
Panama; Previously embassies in 
Paris, Berlin, Rome and Geneva 
were furnished equipment. 



BRUNO-VERA DECISIONS 
KEPT 'EM NEAR RADIOS 



Wide public interest in the Haupt- 
marin electrocution, with news ex- 
pected same night Friday (3) from 
jury in the Vera Stretz trial, had 
its effect oh box offices with busi- 
ness considerably below normal for 
that night in New York arid all 
over the east. Both cases kept many 
at home listening to the radio. 

At Radio City Music Hall, the 
lounge played to large crowds. 
House has a set In its spacious 
lounge and many wanted to know 
if they could. listen to broadcasts on 
the Hauptmann execution. 



Norfolk, April 7. 
Hillbilly composers axe always 
quick to incorporate famous crim- 
inal cases or tragedies into laments 
for guitar and yodel rendition. 
Latest example is brand-new chant 
entitled, 'Bruno's Sorry Fata.' It is 
written by Dave McEnery, 'Texas 
Bronco Buster' of WTAR. Norfolk. 

John Dlllinger, Al Capone, Jesse 
James, Clyde Barrow and Baby 
Face- Nelson are some of the crim- 
inals who have been translated into 
hillbilly sagas. 




Helen Hayes $23,802, Kath- 
arine Cornell $23,6$7, 
Lunt-Fontanne $21,000 — 
But Latter /Has Subscript 
tion Ducat Handicap 



MAGNETS 



Chicago Cubs Boys Commercial Radio 




at Nad* to 




MUSICAL JHZ SPARSE 



Keenest contest - between legit's 
three greatest draws Is being waged 
on Broadway "currently between 
Helen Hayes',. Katharine Cornell and 
the Luiits, All are playing to stand- 
ing room and the grosses are so 
close- that it's a toss-up which out- 
draws the other,' "' 

East week Miss Hayes in •Victoria 
Regina* went to the highest gross of 
the engageriient by getting $23,802. 
Miss Cornell in- 1 'Saint Joan' also 
reached a new peak by registering 
$23,667. Alfred Lunt. and Lynn 
Fontanhe almost attained $21,000 In 
'Idiot's Delight.* Only the presence 
of subscribers tickets (Theatre 
(Continued on page 65) 



Cbas Laughton First 
English Actor to Get 
Comedie Francaise Bid 



Paris, April 7. 
For the first time in its history 
the Comedie Francaise has asked an 
English actor to .play on its stage. 
Charles Laughton. is the man and he 
will appear in an act from Moliere's 
'Le Medicin Malgre Lui' ('Doctor in 
Spite of Himself') at a charity per- 
formance to be given in May for 
the two children of Jacques Guil- 
hene. 

Not only Is this the initial In- 
stance that an English actor has 
been asked to appear here in the 
151 years of the theaters existence, 
but it will also be'Laughton's first 
stage appearance in France. He 
has only been seen here in films, but 
the French consider hirii one of the 
greatest living actors and know him 
for his portrayal Of Shakespearean 
roles in London. 



Co-op Break 



, ; f , Ldndon, April 7. 

Lafst December the manager 
who. produced 'Anthony and 
Anria' ; 'at the ' Whitehall, . gave 
the actors his production, if 
they cared to continue to 
gamble on their own.-.. 

Since then the company has 
been drawing . full salaries, di- 
vided a profit and. even, has 
a reserve on hand; for emergen- 
cies. 



LEGIT BANKING 
ON BANKO YEN 



Adapting Idea of bank 

nights in picture houses, Broadway 
will 'get a Jeglt attraction, 'Lady 
Luck,' audiences' to" which will par- 
ticipate, in the profits of the show. 
Opening is slated for next Wednes- 
day (15) at the Adelphi. Robert 
Stirling who will present 'Luck' at 
$1 top has worked out the. ' plan 
which, he declares, has been okayed 
by the postal authorities, also the 
U. S. attorney general's office and 
city authorities. 

House figure$ that the induce- 
ment to 'take a chance' will be the 
real draw. Management claims it 
is counting on distributing $2,500 
out of expected show profits eyery 
three months. There are 61 slated 
prizes, winning coupon calling for 
$1,000 and the last 25 prizes being 
for $5 each. 



Chicago, April 7. 

First instance of a baseball club 
actually buying time on a station 
as a commercial advertiser goes into 
effect with the start of the new ball 
season when the Chicago Cubs wilL 
use a full 60 minutes every night 
from 7 to 8 p. m. on WIND, the 
Ralph Atlass Chicago-Gary station. 
During this, hour broadcast the Cubs 
game of that day will be re-enacted. 
At the iraike will be Hal Berger, who 
did baseball game re-enactments 
for KNX on the Coast. 

Object of the broadcasts by P. K. 
Wrigley, owner of the Cubs, is to 
promote interest in the pastime, gen- 
erally, also in the Cubs particularly, 
to create new fans and to reach 
these people who are unable to 
listen to spot broadcasts during the 
day. 

WIND is located on the south 
side, the stronghold of the Chicago 
White Sox, the American League 
club. 



MARILYN MILLER DIES 
IN NEW YORK AT 38 



SCREEN AMS TO BUCK 
THE RADIO AMATEURS 



From $24 to $600 



Director of a legit federal re- 
lief show complained to Equity 
last week that one of his actors 
had suddenly walked out, hav- 
ing accepted a Hollywood stu- 
dio job. Reputed salary was 
$600 weekly. 

Equity replied that WPA 
actors are not under contract. 
Also that tho relief project en- 
courages persons on the pay- 
roll accepting other employ- 
ment. Actors In WPA shows 
get about $24 weekly. 



Rochester, N. Y., April 7. 
With WHEC amateurs still going 
strong Monday nights on the RKO 
Palace stage, Manager Lester Pol- 
lock of Lo.Jw's, counters with ama- 
teurs on the screen, by joining the 
Demcorat & Chronicle in a 'Stars of 
Tomorrow' contest. Studio setup 
is in the upstairs theatre lobby 
using the newspaper's sound camera 
outfit. D. & C. runs dally coupon to 
be submitted with photograph. Five 
amateurs picked each week for 
screening. 

Audiences vote on winner, then 
group of winners will be screened 
to pick best of group for trip to 
New York. Amateurs are promised 
that each week's film will be sub- 
mitted to Metro as a screen teat 
after the theatre showing. 

Johnny Given, personality door- 
man at Loew's gets his break by 
serving as m.c. 

Cost of the stunt is small with 
newspaper splitting expense o£ film 
and prizes. 



Marilyn Miller died at the Doc- 
tors' Hospital, New York, Tuesday 
(7) of toxic poisoning after a brief 
illness. She was 38. ' 

Starting as a child prodigy in 
vaudeville Miss Miller became a 
Broadway star in the musical pro- 
ductions of the Shuberts, C. B. Dill- 
ingham and Flo Ziegfeld. Her last 
show was tho revue, 'As Thousands 
Cheer,'. during the season of 1933-34. 

Born at Evansville, Ind., while 
her parents were touring, Miss 
Miller's earliest appearance was 
with the act known as the Five Co- 
lumbians in 1903. Mr, and Mrs. 
Caro Miller, and her sisters Claire 
and Ruth, constituted the act up lo 
that time. Because of children's so- 
cieties the act did not appear much 
in the east and Nf»w v ork rarely 
saw the dancing tot billed as Mile. 
Sugar Plum.. 

Miller, her step-father, took 
the act to London, " going into 
'Oh Joy,' a revue. Miss Mil- 
ler also appeared there in the. 
Lotos Club, cabaret, dancing and 
(Continued on page 64) 



Unharmonious Film 

Tests of Operatics 

Operatic radio auditions which 
tested approximately 400 operas and 
concert warblers proved a flop as 
far as revealing picture material, 
Of this vast number which passed 
before the mike in 13-week period, 
only four were placed under option 
by Metro. Film company talent ex- 
ecutives doubt if any of these ac- 
tually will click in films. Thus far 
they are rated only as voices and 
lookers who may be trained in time 
for the screen. 

Mary Garden wasi official repre- 
sentative for M-G to scout for tal- 
ent at the radio' tests known offi- 
cially as Metropolitan Auditions. 



VARIETY 



PICT 



E S 



Wednesday, April 8, 1936 



20th-Fox Taking 'January' Case to U.S. 
Supreme Court; Gets a Stay Meantime 



With 20th. Century-Fox's produc- 
tion of 'Captain January' (Shirley 
Temple) finished and awaiting re- 
lease, this picture, costing in excess 
of. $250,000, was given a legal body 
blow when Judge Swan in the XL S< 
Circuit Court of Appeals reversed 
a lower court order and granted 
L. c. Page & Co., Inc., an, injunc- 
tion. . .. 

This was on Monday (6) but yes- 
terday (Tuesday) ; at a speblail re- 
: hearing- before Judge Swan, a .'stay 
-was granted pending another- ajppeal - 
to .the S. Supreme Court, or.ari* 
' early trial of the issues. ' 

The film company -won In the 
lower court, but Page, book pub- 
lisher of 'Capt. January,' novel by 
Mrs. .Laura. ; E. .Richards, appealed. 
The . film company J through . Edwin 
I*. k'ilroe, its solicitor, and! Julian 
*T;' Abeles,' its special counsel, on* 
••Copyright,, .to- m-a-'ki rig* immediate 
■ leave, for. a writ of certiorari; to. the 
U. S. Supreme Court Meantime the 
film's release will not lie delayed,! as 
it. might had . not .the '£tay " besft; 
granted*' ' ;! 

,Fox': Fllnx, .Cqrp, (now" 20fchrFox? 
arid, its sqDsidi4Fy^ : Kural .Pictures 
" ' which . purchased.. ,the \ * 
; , uary , 'scr^en j , ,rights;. argued ; and ;yas 
,-; su&tained. by fiye • judges ; .irt the U. Sv' 
-Distript Court in N. T>. that ..(1), it 
, was financially , responsible and thus 
well able to- meet —any damages; 
and Jieh.ce the injunction, should not 
be granted, and (2) that it bought 
its dialog and quitclaim rights from 
the authoress, Mrs; ichards, for a 
total Of $13,333.33. This in addition 
to $8,666.67 cqrisideratlon to Sol 
Leaser's Principal Pictures Corp., 
which had produced 'Capt.' January' 
in 1923 as. a silent. 'Page Co. claims 
ownership of the dialog, rights. 
Swan's Dec! ' 
Judge Swan In . his opinion, on the 1 ' 
appeal, chided -2Qth.-Fbx because it. 
'saw fit to proceed without coming 
•to terms with tfte. plaintiff. Thereby 
they, exposed', themselves tq -the; reihr 
, ,ediies',of . an exclusive licensee of a 
'copyright against an infringer/. The 
defendants .acted .with thett; eyes 
'open; they were expressly; ..warned 
" .'before they began production of th/e 
picture that the plaintiff , would- seelt 
equitable as. well asilegal relief; and 
.:there was: no laches in' starting the 
suit It may be true, as'the de- 
fendants urge; that they in good 
faith believed Mrs. Richards had the 
better title; but if they dealt with 
the- wrong party it was, at their o\vn 
' Doubtless her qjiltclaim con- 

s ve^tice" transferred tb^beW what- 
ever- she'riii^it- be^ntitle&'ta .receive 
.tinder- herr/' -agreement with the 
plaintiff, .36 that the latter can. re- 
cover qnly 55% of what the qe- 
defehdants would otherwise have' to 
-account for; but in no other respect 
did it affect the plaintiff |s remedies. 
•They urge that an injunction should 
be denied because ..they are solvent; 
recovery on the accounting will 
amply compensate the plaintiff , ; arid 
their own losses, if enjoined from 
releasing the picture for exhibition, 
will be great; .*We recognize, of 
course, that where damages will 
adequately, compensate a complain- 
ant and where granting an injunc- 
tion might work injury to the de- 
fendant out of proportion to that 
resulting to the complainant from 
.its .refusal, a preliminary injunc- 
tion may be denied. 

'But we do not see that the prin- 
ciple is applicable. An accounting-^ 
usually a protracted proceeding at 
the best — will be particularly com- 
plex here because the infringement 
relates only to 'talking' motion pic- 
ture rights. The apportionment of 
profits between 'talking' and 'silent' 
rights is sure to raise difficult and 
controverted questions. Under such 
circumstances we do not think the 
remedy of an accounting is an ade-. 
quate substitute for an injunction. 
Any Inconvenience or loss which an 
injunction may cause the defendants 
should not appeal strongly to the 
chancellor's conscience, for it made 
its investment with full knowledge 
of the plaintiffs rights. A- wilful 
infringer should not by the extent 
of .his investment be allowed to go in 
immunity from the Injunctive rem- 
edy.' 

Meantime the 'Letty Lynton' In- 
fringement case in which Metro lost 
twice in the lower and 1 appellate 
courts has likewise come before 
the U. S. Supreme Court on cer- 
tiorari proceedings. Metro has re- 



as its special cou appeal. 

Edward Sheldon' and ^Mrs. Margaret 

Ayer Barnes,. authorV of. <*The Dis- 
honored Lady,' won twice against 
Metrp, 

-Likely that 20th -Fox will also 
retain- special 'name' counsel on the 
U.. S. Supreme Court proceedings, 
a customary legal practice in im- 
portant cases. 

In the argument for the stay yes- 
terday (Tuesday) morning, Richard 
,E. Dwight t of Hughes/ Schur'man & 
Dwlght, with Ralph S. Harris of the 
same downtown law-firm (20th-Fox's 
major legal counsel), and Abeles and 
Kilroe, argue,, the .picture company's 
cause, judge Swan, who wrote the 
adverse opinion, changed his mind 
orally somewhat* by observing 'that, 
as' ii$i"coti.ciufted"in?'fif8 Sih.dihgs, he ' 
thoughi%^igh* hi *difftqult , 'tcr de- 
termine the valuation of the dam-. 
ages'\so far ^as. the dialog portion ,1s 
.cph.Ce'rnfid: ^'[Thertf \&l ho argument 
about the'Talidity {c#the silent mo- 
tion picture rights'.]. Judge Swan 
stated in his.'cha'mbers that that was 
;h.is: chiet; cojjjcerni? 1 How .could the 
'division of the- daisrfges be gauged 
if.; ultimately, adverse, to 20th<-Fox. ' ' 
Attorney Abeles countered that in 
his experience as a song copyright 
attorney it- wasn't difficult to. disj- 
tlnguish' , 'the iyrib' frbni the melody 
Vahies,' etc.; also' that in' 1916 wheii 



the original Page-Mrs.' Richards 
contract' -was made) talkers weren't 
anticipated. .* l * 



BLAZE ALMOST FATAL 
TO WANGERS 1ADY' 



Film Hoofers' Fizzle 



Hollywood, April 7, 
'Screen Dancers' Guild's annual 
ball at the Hotel Ambassador April 
i. turned out a fizzle. KMTR called 
off the broadcast after, eight min- 
utes when the hotel band and pub- 
licists claimed less than half bay off, 
although 2,000 showed at. $1 a head.. 

Drawing ..for the auto caused con- 
siderable rumbling . among payees 
when a gal, designated as the con- 
test chairman, and an office em- 
ployee of the Guild, carried off the 
chariot. . George Calhoun, ..Guild 
president, promises 100 ^payoff. 



Goldwyn Confirms 
Bergner, Savifle's 



UA Product. Deals 



Hollywood; April- 7. , 
Five reels of master print, of Wal- 
ter Wariger's 'Fatal. Lady' and three 
reels of 'Palm Springs' were &e~ 
strbyed in blaze starting in r 
mittic rewind machine- in one of 
General Service Studio's projection 
rooms. Negative. on both prints un- 
damaged. 

..Loss, including,;, damage, to pro- 
jection machi^SiV'^v^ 151 *®^ at 
around $10,000, fuliy covered. 
■ Keleas^-jbif- {Fat&^liady'' -set for. 
April • 24;- wnl. * be^detayed several 
weeks while master print is re-cut. 



2d Bartholomew Suit 



A suit against - Freddie Bartholo- 
mew for alleged breach of contract 
was revealed yesterday (Tuesday) 
when N. Y; Supreme. Court Justice 
William Harmon Black appointed 
John J. M. O'Shea, attorney,, as tern 
porary guardian .. for the young 
actor. Appointment was. made at 
the request of child actor's aunt, 
Milllcent M. Bartholomew, who Is 
now- in Hollywood. ; 

According ■■' to ;> Carl , Hoffmann, 
counsel for Herman B. Schaad, 
plaintiff in the action, suit is based 
bri' ah alleged agreement Schaad 
had with Milliceht Bartholomew 
when the young actor first arrived 
in this country. -Schaad claims that 
through this agreement he ''as to 
receive 10% of. Freddie's earnings 
while in this country. 

Both Bartholomew and his aunt 
were served with summons in the 
suit wren they were in N. Y. re- 
cently. ' 

Roy actor's mother is currently en 
route from London to institute 
"habeas corpus proceedings seeking 
to set aside the aunt's guardianship 
and her contract, 



London, March 29* 
Sam Gpldw.yri, before leaving 
London for. Cannes, ^'nine^d'ay hoi* 
iday, ahd' return trip, to thq 'United 
States,' . . rme.d .. the news , that • 
U. XV fs' employing Victor Sav^lle as 
a' prbducer-rel^aser, for ,twb a year, 
with 'American release. promised as 
and when th^,. pictures .come up. ib ( , 
snuff. . . .- : 

Also stated that lisabeth Berg- 
ner' is to make '"as "many 'as slie likes 
for. A.oworJd' release fbr the next 
five^years^ . with her husband, Dr. 
Paul Cziriher, "as produced 

First* production. is to be Barrie's 
%ittleVDavid,' : ith which she 
was.', .to 'have,, opened in Edinburgh 
recently ' but was prevented -from 
dping. by a, serious appendix, opera- 
tion. Second will be*. Bernard. Show's - 
•St. Joan.* ... 

Mis's Bergnef does not become a 
producer-member of U. A., like Alex 
Korda, but : .gets world release 
through it, whereas Savllle only gets 
local' release, with a world ticket 
attached for suitable subjects. 

Sayille is now dickering with G-B 
for the loan of Jessie HattbieWs for 
his first .picture. 



PIC WORK HOLDS UP 
STEPIN FETCHIT DATES 



Hollywood, April 7. 
Spot's in five ix are keeping 
Stepin Fetchit frqm coritinuing his 
personal appearance tour; which 
has run. five months. When colored 
comedian arrived here by plane from 
east "he was swamped with part?, 
first ;of; w.^lch . /will, be ;;in. 'Thank 
You, Jeeves' at '20th'-Fox. 
. ,iGonilc, ..left ; . 20ith-Eox hurriedly 
when i he ' developed ; terhpermental 
streak , durlng_ making of 'The 
Littlest Rebel.' 



Hays Checkup Shows 421 Players 
Under Contract at Major Studios 



.. WB Sends for Author 

Hollywood, April 7. 

With- decision by Warners to use 
'Mountain - Justice' ' as next starrer 
for Bette Davis, studio has engaged 
Lucl Ward, the' author, for its writ- 
ing staff. 

.Miss Ward presently is develop- 
ing original 1 story, 'Design for 
Three.' 



Holly wod, April ; 7. 

Snrvey. by Motion Picture Pro*- 
ducers and Distributors Association, 
as of April '1, shows tqtal of ■ 230, 
women and 151 men under contract 
to major studios for periods of six 
months or longer. 

Checkup reveals Metro leads with 
58! men and 48 w'omen.' , '^ducatibnal 
is at bottqm of list with single, con- 
tract player, Buster Keaton. 

Status ot •studios on number Ojf 
players under contract fqllowja:, 

Cdluhibia'T" .. , v . 

' : Rob'evt "Allep, Lew' Aires,' Sllcta^l. .^art- 
lett, Rnlph Bellamy, Wyrley Birch, Walter 
Contiolly. Douglass, Dumbrllle, John QaUr 
audeti Thurston Hall. Victor Jory, Victor 
JCHilan, iGeorge McKay, .Thomas Mitchell,' 
Henry Molllson, Gene Morgan, Lloyd Nolan, 
Arthur Rnnkln, Lionel Stander, Raymond 
Wnlburn. ■• ' \". ■/ . \ , ' 

Beatrice Blinn, Nana Bryant, Beatrice, 
Curtis, Maiv Lou Dlx, Jean Dlxori, EdJtl* 
Fellows, . Caroline Houseman, Marian 
Marsh, Grace Moore, Joan Perry,, liaobeth 
i-Risaah,- Idavtha Tlbbetts. ■ 1 ; 
<-y*g:.'SH>- .•Educ«*ional-i- -\ 

Buster Keaton. . . 
;; Metro 

Brian. Ah.e,rne,. Lionel'. Barn'more, Freddie 
•Bartlioloinew^" Wallace -Beery, Robert 
.BenMiley* . John- BucHier, Chiirles Butter, 
worth, Bruce Cabot, Joseph. Callela, Jackie 
Cooper, - Melville Cooper, - Henry ; .DanlelV 
Stuart Erwin, Buddy Ebsen, Nelsoh -Eddy,-;; 
TEdgar Edwards, Clarlf ■ Gable, . Igor Gorln, 
Charley Grapewin, Hobei't Grelg, Edmtfnd - ' 
Gwenri, Lewis Hay ward; Ted Healy. W;ilr. 
llgjhj Henry, Jean H'erfholt,'..\\^eldoh Hey-, 
burn, Arthur .'Hohl, -Allan Jones. Gareth- 
JcipUn, Charles Lauphton, Eric Linden, Rob- 
ert- KLivihgetoh, "Robert" JtcCluhg, Rotert 
Montgomery,. Frank Morgan, Stanley - Mbr-' 
ner, Chester Morris, . George .Murphy, ; Ed- 
ward " Norri's, Reginald Owen,' Nat Pendle- 
ton, William • Powell, Duncan ' Renaldo, ' 
Mickey Rooney, .Sid Silvers, Kent Smith', 
'Harvey Stephens, 'James Stewart, Harry 
Stoqkwell,'.. Lewis S'tone, William Tahnen, 
Robert Taylor, . Franchot Tone, Spencer 
Tracy, . Charles Trowbridge, George -Wal- 
cdt't, Johnny WelBsmuller, Robert' T6urig. .. 

Elizabeth, Allan,. >Arlenne Borg, . Lor'ralhe 
Bridges, Virginia Bruce, Mary Carlisle, 
Maria Caste'neda, . Jean Cnatburn, Mamo 
Clark, Joan Crawford, Edna May Durbln, 
Madge Evans, Grace Ford, . Betty Furness, 
Greta Garbo, Judy Garland,- Natalie -Gar- 
son, 'Gladys George, Jean Harlow, Helen 
Hayes. Louise Henry, Irene Hervey, June 
Knight, Marjorie Lane, Frances Langford, 
Francihe' Larrlmore, Donrue Leighton, Ann 
Lorlngv Myrna Loy. Jeahette -MacDonald, 
Una MerlceL Alice Moore, Edna May Oliver, 
Maureen O'Sulllvan, Cecilia Parker, Jean 
Parker* . Grace Poggl. Eleanor Powell, Baby. 
Jane, (Juanlta Qulgley), Luise Rainer, 
May Robson, Shirley^ Ross, .Rosalind Rus- 
sell; Peggy Hyan. (Madame) Brneatlno 
'Schumanh-Helnk, Normrt. Shearer, Winifred 
Shotter, Eleanor Stewart,, Diana Wynytard. 

Paramount 
' Henry Arthur, .Benny- Baker. Georgei Bar- 
bler, Paul Barrett, Bennle Bartlett,' Tom: 
Brown, Gary Cooper, Erijest Cossart, Larry 
"Buster" Cwbbe, Bing Crosby, Robert 
Cu'mmlngs; Louis DaPron, Johnny Downs,* 
Glenn ErITison, W. C. Fields, Frank : Forest". ; 
Wllllani Frawley, Cary Grant, Porter Hall,-; 
Jchri ■ Halllday, Samuel S. Hinds. David 
Hqlt, Wolfe- Hopper, Ra Hould, John How- 
ard, Roscoe Karns, Martin Lamont; Billy 
Lee. Baby LeRoy* >Ilck Lulints, Fred Mnc- 
Murray. • Herbert Marshall. Ray Mllland, 
.John Morley. Jack Oakie, Lynne. Overman, 
Charles Quigley. George Raft. Charlie 
Ruggles, Randolph Scott. Sir Guy Sthndjng, 
FredrStone, Aklm Tamlroff, Colin Tapley, 
Kent. Taylor: 

Irene Bennett, Louise Bennett, Mary :Bo- 
land, Veda. Ann Borg, Grade Bradley, 

r. Studio 

Metro 

Warners 

Paramount 

20th-Fox 

Kadio 

Columbia 

Universal 

Hal Roach 

Educational 

Total 



Olympe' Bi-ndna, Claudctle i.'ulbort " im 
Detfn, Mnrlene Dietrich. Chloc- Doucin. 
Frances Dralve v .MaiT . kllle, Ann Et^' 
Frances Farmer. WUma Fruncls, jni?: 
Haydtm; -Betty Holt,' - Marsha Hunt H.w 
.Tepson,- -Rosalind Keith, Cttrole ^^-Lombnwi 
Ida: Luplno, Gertvudo Michael. . Gall pi?' 
riok, Elisabeth Pa'tteison, Jeanne Perklni" 
Jan.q. Rhodes, 1 -rEllzabeth Russell Gail 
Shei-Ulah, Lbulso ^nall, Mildred Ston* 
Louise Studrt, Gladys .Swarth'»ut. TenTi 
AValker, -VJrgln.ia Weldler, Eleanore Whit 
ney; Burns and Allen. ^* 
. RKO-Radio 
Walter Abel, John -ArlcdRe, Fred A'stair* 
John -BgaU-AVinie- Best, rsric Biore, AUn 
Curtis, Owen Davis, J)-,. Preston Poster 
James G leaser, .HaWy Jans, Gordon' Jonei* : 
Raif Mayer, Moroni Olson, Gene Rayniohd' 
•Erifc Rhodes; •• DcEVlrt Scott. Frank "m! 
■Thomas, Wheeler and JVoolsey.- 

Heather Angel, Lucille Ball, He'le'n Broa. 
erlckw " Margaret Callahan. Anita,-. Colby 
Joan Dayls, : :Beity Grable, Margbt Grahafte 
Jdhe Hamilton, Ann Kunllng, Katharlnn 
HepWin.' .'Harriet Hllllard.. Wni jJ5£. 
nlhjjs; Molly- Lamont, Louise .Lqtlmer, Bar- 
bara Pepper, Jessie Rnlph. Ginger Rogers 
Frances Snge, Anne Shirley, Arm' Sothern' 
Barbara' Stanwyck, Patricia Wilder. ' 

Hal Roach 
. - Charles Chase, James 'Fjnlayaon, Oliver 
Hardy 1 , Stan Laurel, Eugene Lee, Geonse 
(Spnnky) • McFarland. ' Carl (Alfalfa) 
Switzer, William (Buckwheats) Thomas. ' 

Darin • Hood, Pntrty Kelly, P.oslna Law-, 
rencei Patsy May. Toby Winq;. '• ' 
rv' • JjOth Century^Fox 
•Doin Ameche,': Warner Baxter, Thomas 
Beck, John Bolesi ' J. Edward romberg • 
John- Carradine, Irvln . s: Cobb. Alan Dine! 
hart.:. Brian Ilonlevy, .Stepin Fetchitc Fran* 
els .Ford,- Jack Haley, Robert Kent, Wilfred 
Lawsbn, Keye Luke, TonI .Martin, John 
McGUlre, - Victor McLaglen. Ga^ViTT Mulr. 
Gregory RntofC. Charles- Sellotu Pfjul Stan* 
ton, . t ailm. S\jmmervllle, Charles Tannen, 
-Julius^ Ta'nn'en, Lmvrence Tfbbett;- Arthur 
Treacher, Mlchnel Whalen, Charles J. Win* 
pinger. Buck . (St. Bernard dog). . 

Astrld Allwyn, Mbna Bmrle, Madge BeU 
lamj-, Delma Byron. Jane Drirwell, Shirley 
Peahe,- Dixie. Dunbar, Alice Faye, Virginia 
Field, Janet Gaynor, Sara. Haden, Rdchelle 
Hudson, Arllno Judge, June Lnngi Paxton 
-Sisters, Ruth Peterson, Muriel Roberts, 
Slm'one Simon, Gloria Stuart, Shirley 
Temple, Claire Trevor.. Jano Withers, Helen 
Wood, Loretta Young. . > : 

Universal 

.'Henry Armetta, Noah Beeryi Jr., Billy 
Burrud, Andy Devine, Edgar A. Guest, 
Jack Holt, Henry Hunter, John. King, 
Cesar ..Romero. ■" 

Blnnle Barnes, Jeanne Dante, Diana Gib. 
son, Nan Gray, Priscllla ' Lawson, Doris 
Nolan, 'Ann Preston, Jean Rogers, Maria 
Shelton, Margaret Sullavan, Jane Wyatt. 

Warner rps. 

Eddie AcufC, Rcss Alexander, Robert Bar- 
rat. "Humphrey Bogart, George Brent, Joe 
E. .Brown', James Cagney, Hbbart Cava* 
naugh, Joseph Crehan, Robert Donat, Gor- 
don Elliott, Errol Flynn, Richard (Dick) 
Forah, -Paul Graetz, Hugh Herbert, Leslie 
Howard) Warren Hull, Ian Hunter, Allen 
Jenkins, AI Jolson, Guy Kihbee, Joseph 
King, Patrick Knowles, Barton MacLane, 
Frank .. McHugh, James Melton, Carlyle 
Moore, Jr., Paul MUnl, pa"t O'Brien; !Henry 
O' JfeUU- Dick Powell, Frank .Pf Ince.^f Rich, 
ard Pufcell, Claudo Rains, Craig Reynolds,. 
-Addison .Richards, Edward G, Robinson, 
jEc(dle.- Shubet-t, Georgo E." ^Stbne. • Budy. . 
'.Vallee, Warren Wllliam» -boha-ld' WoodB. 

JOan Blondeli, Marguerite Churchill. Mb---, 
rion Davies,- Bette Davis, Olivia de Havll* 
landj Claire Dodd, Ann Dvorak, Patricia 
Ellis,-' Glenda Farrell, Kay Francis, Jane 
J?romniJ, CaToi KUghes; Josephine Hutchin- 
son. Sybil Jason, Ruby Keeler., Margartt 
l;lndsay, Mildred Law, Alma. Lloyd, Anita 
Louise. Jean Madden, Rosalind Marquis 
Jean Mulr. Ann Natrel. Jane O'Brleri. Linda 
Perry," Beverly Roberts, Jean '' Sennett, 
Winifred Shaw, Pnula Stone 1 , June Travis, 
Mary Treen, Marie AVUson. 

Women 



29 
19 
19 
9 
S 
1 

230 



191 



421 



EDITH ATWATER'S 7 YES. 

Hollywood, Api-il 7. 

Edith Atwater, New York stage 
actress, has been given a seven- 
year optional contract, by Metro. 

She goes into 'Gorgeous Hussy.' 



Marion Talley's . 'Heart' 

Hollywood. April 7. 

•Follow Your Heart" will be Mar- 
lon TaUey'.s starrer at Republic in- 
stead of the shelved 'My Old Ken- 
tucky Home.' 

Leonard Fields, who supervised 
story, will « o. t:\in., similar* capacity 
on production. 



SAILINGS 

April 29 (L; A. to Sydney) Maxine 
Lewis, Alexander and Santos (Mon- 
terey),. 

April 31 (New York to Paris) 
Frank'l Belmont ( Paris) . 

April ll (Los Angeles to Hono- 
lulu),, Robert Bruce, Roger Grace, 
Sidhey Zipser (Lurline). 

April. 8. (New York to London) 
Glenn Tryon (George Washington). 
: April .8 (New York to London), 
Guthrie McClintic (Hamburg). 

April 8 (N. Y. to Bermuda) Jay 
C. Flippen (Lafayette). 

April 8 (New York to Pai-is), 
Danny Simmons (Washington). 

April 4 (Los Angeles, to N. Y.) 
Harry Joe Brown, Sally Eilers 
(Santa Paula). 

April 4 (New York to Paris) Ezio 
Pinza, Elizabeth Rethberg, < ttore 
Panizz'a, Escudero, Eric Charell, 
Gilbert Miller, Mme. Ganna Walska, 
Myron Selznick, Alwin Johnston, 
Senator Murphy (He de France). 

April, 3 (London to New York) 
Mrs. Lillian May Bartholomew, 
John Murray Anderson (Europa). 



Howard Taking Lenser 
:.9To London for Two Pix 

Hollywood, April 7. 

William Howard is taking 
James Wong Howe to England as 
cameraman on his two-picture deal 
with London Films, due to get 
under way May 1. 

Wong and Howard were long as-; 
sociated on the Fox . lot. 



D'ONNE CONFIDANTE AT 
U TO SCRIPT YARN 



Earl Snell Goes to U 

Hollywood, April .7. 
Earl Snell has gone to Universal 
to. do writing stint for E. M. Asher. 



Probably will do racetrack se» 
tained former FederalJudge Thacher i Quences in "It's a Small Worl ' 



WPA LEGIT INGENUE'S 
PICTURE P0SSIBIUTIES 



Regarded as the first WPA legit 
show artist to be 'discovered* as a 
screen find is Blanche Collins, 21- 
year-old ingenue in -'Criminal .At 
j Large' at White Plains. 

This Collins girl is being groomed 
for screen tests by several com- 
panies, Paramount probably to give 
Initial lensing. 



ARRIVALS 

Westbrook Pegler, .'Harry M. 
Goetn,. Bobby -Crawford, .Victor Or- 
satti, Reginald . Whitley, Robert 
Ritchie> Helena Rubinstein, John 
Tapernoux, Jack Curtis, Murray 
ShuwJtt, Harry Perry, Vivian Ellis. 



ianke Heads for Europe 

Hollywood, April 7. 

Jienvy Blanke checks out April 23 
on six week vacation in Europe. It's 
his first in 13 years. 

Preparations on Warners' 'Bee- 
thoven' and 'Danton' are being held 
in abeyance untir • he returns In 
June. - 



Hollywood, April 7. 

Lillian Bark has arrived to 
write Universale yarn of Mr. and 
Mrs. Oliva Dionne arid their five 
older children, in relation to the 
situation created by Canadian gov- 
ernriient's guardianship of the 
quints, under title of 'Where Are 
My Children?' 

Miss Barker, confidante of the 
Dionnes, will do first draft, after 
which it will be turned over to staff 
scripters. 



Rogers Memorial Week 

Will H. Hays, head of the Motion 
Picture Producers & Distributors 
Association, last week announced 
plans for a Will Hogers Memorial 
Week during May ir. every picture 
theatre in the U.S. „. 

The same week, the $1,000,000 Win 
Rogers Memorial Hospital at Sar- 
anac Laks wiH b« dedicated. 



Educ. Renews Patricola, Wes * 
Educational has renewed its f ^ 



tract v ifv Tom Patricola and Bn«- 
t for one more year «»■ 

options. 



ter West for one more year » 
jtions. . 
Series of six shorts for eacn. 



Wednesday, April' 8, 1936 



Pit I 



t » 



VARIETY 



The Odds Beat Them Down, Still 
They Fight for That Pic Break 



Hollywood, April 7. 

Those young hopefuls brought to 
Hollywood : $s screen potentialities, 
then dropped by the' studios after a 
few; weeks, remain around waiting 
for a second chance. Few go home 
for to return' means that they did 
not make good. Some enter the 
ranks of the ' extras and eke out a 
meager living as casual . workers. . 

Recently a major studio, brought 
on six girls from the south." All 
were 'given a fanfare of Hollywood 
bally, three months have gone .by 
and three have been dropped.-- They 
are still in ;Hdlly wood ' hoping that 
Paramduht's guess "jvas. wrohgi Un- 
til, a talent. scoutV had .arrived In 
their midst,' they ' had all Been 'sat- 
isfied^ students at Various colleges. 
Now they have nothing but the 
screen in their -minds. 

The girls take it -hardest, but not 
so with the men.'- They can usually 
find something to do. _ 

One lad made a lot of pals, in the 
BtUdio, so went into selling ' 'em 
high r priced cars after he was told 
that- as an actor he should, try 
something else. ; He became • top 
salesman in this : territory, was 
taken back to Detroit -by the motor 
company , and installed in a minor 
exec capacity with a chance to go 
places. Occasionally he visits the 
Coast He spends most of his time, 
while here, hanging- around - the 
studios and- still ' tries to get an 
agent to handle him. He just won't 
give • up despite automotive 
juccess. 

Contest winners have lust., as 
tough va time but: they are hot 
brought here by the studios and 
are usually a different tribe. Most 
contest winners are -girls who can 
take care of themselves. Young- 
sters brought here under contract 
- fo the studios as junior players are 
of a more sensitive type, can't take 
the licking when it comes and it 
does come to about 75% of those 
picked up by talent scouts, When 
they are without previous acting 
Experience. 



'Everybody Sings' at U, 
Mebbe McLaglen, Too 

Hollywood, April 7. 
Victor McLaglen moves over to 
Universal, on loan from 20th-Fox, 
to be starred -in 'Everybody Sines,* 
planned for midsummer production. 
. Ralph Murphy, w ni direct, with 
Ben MarksOri and Henry Johnson 
adapting original story by James 
Edward Grant; 



VQN STERNBERG MULLS 
COAST, EUROPE OFFERS 



Hollywood. April. 7. 
.;• "Josef , von Sternberg has wound 
" up his two-picture contract at Co- 
lumbia; Negotiations are on for. him 
to join another major studio on the 1 
Coast, or go to England on a two- 
picture deal. 

During stay at Columbia," von 
Sternberg made 'Crime and PUnish- 
niehf and 'King Steps Out.' 



WB Rewards Louise 
With 'Kimberley' Lead 

Hollywood, April 7. 
On strength of her performance 
in 'Midsummer Night's Dream* and 
'Anthony Adverse,' Anita Louise has 
been given the lead with Paul Muni 
in Warner's 'Gentleman From Klm- 
berley;' 

Sheridan Glbney is working on 
screen play which is a tale of Sotith 
African diamond fields. 



'Ramona' AH Set to Go 

Hollywood, April 7. 

Loretta Young returns to title 
role of 'Ramona,' now set for May 
4 start at 20th -Fox, Henry King 
directing under Sol M. Wurtzel 
production wing; 

Pic will be filmed in Technicolor, 
practically entirely on" location/ Was 
to have been started last October 
but set back. 



MY DAMITA TOURING 

Hollywood, April 7. 
Lily Damita is being routed by 
-fanchon & Marco for series of per- 

8Q n a I S in the eaat - Opening stand 
will b e Metropolitan, Boston, middle 
of April. 

Hall Johnson negro choir, follow 
«1 additional weeks at War- 
ners recording spirituals for 'The 
^een Pastures.' will also be sent on 
tour by F. & M 



Schildkraut's Comeback 

i Hollywood, April 1 7. 

turef ? h Schildl ^aut returnsto plc- 

■na«!«5v r %, part ln Selznick Inter- 
nationals 'Garden of Allah.' 

Had been out two years. 






In Dvorak Case 



Los Angeles, April 7. 
Possible precedentai ruling on 
constitutionality of standard screen 
player contract is being studied now 
on the Ami Dvoraks Warners .legal 
controversy by Superior Court 
Judge H. R. Archbaid. 

Points on which /constitutionality 
of contract are attacked is Miss 
Dvorak's plea, that the instrument 
is in restraint- of trade -and against 
California practices in that it pre-, 
vents artist from working else- 
where while held under suspension, 
Case also brings up point of un- 
constitutionality .raised in the 
James. Cagney tilt with Warners, 
won by ' Cagney with yoidance of 
contract. Cagney pleaded suspen- 
sion clause permitted studio to con- 
trol services of actor beyond speci- 
fied period of contract. 

Court recently handed down de- 
cision in which actress was awarded 
approximately $7,000 as partial back 
salary for period she had been sus- 
pended by studio, but in which she 
was denied termination of, contract. 
She. , contended that Warners had 
abrogated Contract by . taking her 
off payroll at time she claimed she 
was temporarily ill and couldn't ac- 
cept work. Studio claimed actress 
really was too. ill to place in subse- 
quent role's. 

She was. restored to payroll dur- 
ing pendancy of final judgment. 



Canned Previews 



Hollywood, April 7. 

Quite, a few sound recording 
machines have been installed by 
actors in their homes to rehearse, 
lines for new parts. 

Songwriters on the Coast also 
employ them for recording new 
numbers, sending the disks to east- 
ern music publishing houses for 
consideration. Supply houses re- 
port demand heavy. 



Tim McCoy's Fix 

Hollywood, April 7. 

Tim McCoy has been signed- by 
Imperial to a three-year -contract 
calling for eight outdoor pictures 
annually. 

Two films with a circus back- 
ground will be made in the east, 
where McCoy is with the Barnum- 
Ringilng Circus. 



Keene Gets Court 
Order to Stand 
Off Flitter Claim 



Los Angeles, April 7. 

Temporary restraining order 
granted Torn. Keene against Walter 
A. Futter and Futter Productions 
prevents producer from interfering 
with contract actor has with Cres- ( 
cent Pictures Corp., Edward B. Derr' 
and Charies E. Sullivan. ' Action, 
patterned after James Cagney .suit- 
against Warners, will come up on 
show. cause order at hearing set Tor' 
April 9 in Superior court. > ■ 

Keene, through hi attorney, 
Charies E. TOllIikan, in his com- 
plaint against Futter, asks for dec- 
laration of rights in addition to per- 
manent injunction. Complaint as- 
serts Futter had threatened suit 
against any studio using Keene in 
pictures, alleging cowboy star is un- 
der contract . to him for five pictures. 
Keene assert* this past has been 
terminated. 

Interference by Futter is asserted 
to have stopped deal Derr and Re- 
public were arranging for. realese i 
eight Keene. pictures. Studio 
dropped all negotiations for distri- 
bution and release pending determi- 
nation of Keene contractual status. 



Pola Negri's Temperamental Acts 
No Entertainment for Scala, Berlin 



Ed Lowe for Fox, Pet., 
Dickie Moore for fialto 

Edmund LOwe will head the stage 
show at the Fox, Detroit, booked by 
Loew's in N, ., the week of April 
24. Others set for the same layout 
that week include Guy Robertson 
and . Vivian Fay. 

Dickie Moore, kid fllni actor, was 
tentatively booked for the same 
show, but house found itself going 
Overboard on salaries. Kid,- plays 
for.LOew's instead, .at the Century, 
Baltimore, - week of May 8. 



Screen Guilders 
Stilly Plan for 



BURNS AND ALLEN'S NEW 
RECORD AT GATE, & F. 



Los Angeles, April 7. 

Burns and Allen broke the houBe 
record at the Golden Gate, San 
Francisco, held by 'Top Hat,' when 
they garnered $27,800 against the 
previous $24,000 high. 

jHouse. got the first $3,000 then 
split 60-50 with - Burns and Allen 
show, which got $12,400 for its 
share. 



'Garden of Allah' Goes 
Into Work Next Week 



Hollywood, April 7. 

'Garden of Allah' goes into pro- 
duction at Selznick International 
next week. Erie Stacey, assistant 
director, and Bob Ross, unit man- 
ager, are currently near Yuma, 
Ariz., supervising erection of acr 
commodations for company. 

Marlene Dietrich and Charles 
Boyer, who have top spots, are at 
studio this week for additional color 
tests before actual production 
starts. 




Hollywood, April .7^ 
. Series of group meetings have 
been instituted, by Screen Writers 
Guild in order, to familiarize' mem- 
bers with details of amalgamation 
plan of organization with , the Au- 
thors League, Authors Guild and 
Dramatists Guild, prior to yote On 
proposition at annual meeting of 
Guild May 2. 

First of the confabs was secret 
gatherings at home of ; one of . writ- 
ers in the Hollywood foothills, at 
Which those invited were, given out- 
line of amalgamtion plan and per- 
mitted to ask questions. 

Understood that several members 
of Guild board, which, has already 
ratified amalgamation plan, have 
been appointed special campaigners 
to line up sufficient votes to insure 
measure being adopted. 



THOMPSON'S N.Y. BIZ 
FOR SCREEN GUILD 



Kenneth Thompson, executive 
secretary of the Screen Actors 
Guild, planed, into New York- from 
Hollywood Saturday (4) to further 
revise the Guild's working agree- 
ment with Equity. Conferences 
with Frank Gillmore and Paul N. 
Turner will be held during the week, 
covering matters not settled when 
the latter pair visited the Coast thl» 
winter. 

Thompson will remain about one 
week.~ 



Thing's Talent Hunt 
Restricted to H wood 



Until WB Establishes Its Talent 
School Tyros Given Small Roles 



'Mummy's Boys' Set 

For Wheeler- Woolsey 

, . Hollywood, April 7. 

Next Radio starrer, for Wheeler 
and Woolsey will be 'Mummy's 
Boys,' an original story by Lew Lip- 
ton and Jack TOWnley. Yarn pre- 
viously labelled 'Archaeologist.' 

Lee Marcus wlli produce with Fred 
Guiol directing. .roductlon slated 
for early in May. 



DeMille's Finale for Par 

Status of-Cecil B. de Mljle upon 
completion of 'Buffalo Bill,' which 
draws the new title of 'This Breed 
of Man,' is a question. 

Paramount may not renew with 
the director. 



Boles Freelancing 

Hollywood. April 7. 
John Boles and 20thrFox are 
parting amicably after four years. 
Actor will likely freelance. 



Hollywood, April 7. 

Without waiting for establish- 
ment of its -stock school for juhiOr 
players, Warners has contracted 
half a dozen youngsters in the past 
month and given them all a chance 
to face cameras wlhtout benefit of 
training. School will start to func- 
tion as soon as production gLves 
execs a breathing spell. 

Newcomers getting their breaks 
are Jean Madden, given part in 
'Stage Struck.' Ann Neagle, who 
did nothing While under contract at 
20th-Fox, goes into Warners' next 
Dick Foran western. 

Linda Perry, coming from radio, 
gets a chance in 'Two Against the 
World.' Rosalind Marquis and 
Carol Hughes are given feature as- 
signments in future productions. 
Frank Priuce and Jane O'JRrien, 
contracted from Jean Muir's thea- 
tre workshop, although on salary at 
WB studio, remain with Miss Muir 
for further training. 

In ease of first batch of tyrr»H, 
studio feels actual experience in 
films will be their best training. 



Hollywood, April 7. 
Here to line up . talent for his in- 
dependent Australian film produc- 
tions and to make story contacts, 
F. W. Thrlng, head of Efftee Film 
Productions, also operator of radio 
station 3XY, in Melbourne, plans to 
spend most of April in the film col- 
ony. 

Aussie producer will not go east 
this trip, having booked passage 
homeward April 29. 



Huston Starts 'Dodsy' 

Cincinnati, April 7. 

Walter Huston and his wife, Nan 
Sunderland, left here April 4 for 
Hollywood, where Huston reports to 
Sam Ooidwyn for his assignment in 
'Dodsworth.* 

Pair was accompanied west by 
Director William Wyler, who ar- 
rived in Cincinnati last week, to re- 
main three days and familiarize 
himself with the play which he will 
handle in film version. Show played 
here for a week before Huston's de- 
I parturc. 



Berlin, March 29. 
heralded and very dbstly 
personal appearance of Pola Negri 
ait the Scala in a sketch, 'Holly- 
wood/ was brought to a sudden end 
after a series of disappointments 
and frictions on both sides of th 
curtain, badly upsetting biz. 

Trouble "began before the pre- 
miere, during rehearsals when La 
Negri, on account of illness, decided 
to .Open three days late. Bills had to 
be changed and the public informed. 
After finally appearing in both 
shows on March 3 and pulling biff 
biz. Miss Negri declared that to 
play the daily matinee would be too 
heavy a strain for her, so the Scala 
had to tell the public accordingly. 
Some days later she fell- ill again 
and was out of the "show for a num- 
ber of days, another heavy draw- 
back for the b.o. 

Biz dropped badly, with the public 
seemingly irritated. Climax came 
when the engagement was termi- 
nated and "suddenly by mutual con- 
sent all ads were pulled and Natl 
Morales, Spanish dancer,- was put 
in. to fill the gap. Theatre 'had de- 
cided that enough is enough. 

Two trucklOads of scenery for a 
realistic film studio set, besides 
other paraphernalia, a full -cast for 
the sketch, engaged for a. whole 
month, and. refitting of a -special 
dressing room for Miss Negri, are 
some of the items that the Scala 
went in for on the date. 



Colbert Looks 'Em Over 

Hollywood, April 
Dorothy Parker and Alan Camp* 
boll arc .scripting 'Legal Holiday' as 
a Claudette Colbert starrer at Par- 
amount. 

Actress arrives from east tomor- 
row (Wednesday) to look over three 
scripts to deckle on her next picture. 



Reinhardt's Next 



Hollywood, April 7. 

Next Max Bernhardt production 
for Warners will be story based on 
career of George Jacques Danton, 
French revolutionary figure. It will 
be labelled 'Danton,' a picture of 
stark realism, in contrast to fantasy 
marking Reinhardt's 'Midsummer 
Night's Dream' for same BtudlO. 

Picture will have five principal 
characters. Sheridan Glbney and 
Abem Flnkel will collaborate on 
story, in conjunction with Rein- 
hardt, and Henry Blanke will hold 
production reins. 

'Danton' was produced as stage 
play by Reinhardt in several 
European cities. 




Trade Marlt Registered 
FOl'NDJCn BY SIME SILVERMAN 
PuMiftlied UVelilv br VAlirKTVTlfiic; 

Sid Silverman, ('resident 
1C4 West 4Ctb Street. Now Vorh City 

SUBSCItll'TfON 

Annual , %a Foreign $7 

•Single Copies , \b Cents 



Vol. 122 



No. 4 



INDEX 

A.«lvanc;e Production Chart J 2 

Kills 52 

Kurlesqiio 50 

Chatter 01 

Conceut yi) 

Exploitation 2t 
in and 50 Years Ago. 

Film ReviewH. 

House Reviews ID 

Inside— Legit 56 

Inside — Music 48 

Inslde-^PlctureH 6 

Inside— Radio .... . , 42 

International Film News. la 

International ohow News. 67 

Legitimate . ...C3-5G 

Literati 68 

Musk; ,.. ,. -...47~t» 

New Acts. . i 5() 

News- from tlio. Dallies 60 

Nite Clubs.. 48 

Obituary ' 02 

Outdoor. PJ5 

Picture. 2-23 

Radio 31-46 

Radio— New BukIiichh. 38 

Radio — Reports .. ./. .*!(! 

RadicH-Sbowmanshlp 44 

Times Square Co 

Units 60 

Vaudevlllf .....60-fil 

Women 31 



VARIETY 



PICTURES 



'Wednesday, April 8, 1936 



Par Shies CMS Pictures for 
Next Season, Astoria Plant to 
Catch Overflow; Specs inLeadof 



Hollywood, April 7. 

Paramount execs have decided to 
provide adequate financing for 60 or 
(5 features on next season's pro- 
gram. John El Otteson, president, 
and Adolph Zukor, chairman of 
board of directors, announced de- 
cision in -wire sent to Nell Agnew, 
sales mnaager in New York, to 
proceed with plans for annual sales 
convention to he held on June 5, 
probably In Manhattan. 

Shooting- schedules are being pre- 
pared now to move 1G pics into; pro- 
duction April 20. More than half 
©£ these will be for the new season. 

If production' requirements, ex- 
haust facilities of .the Hollywood 
plant, concern' will produce series of 
films' at the Paramount studio in 
Astoria, I* I. - Undetermined at this 
time how much of. a . production staff 
will be moved east. 

Sales department gained point in 
demanding; nigh quality .pictures be 
delivered as quickly aft possible, it 
is said. 

The:, new season's, program will 
lead off with three outdoor spec- 
tacle films, all laid against Ameri- 
can- historical backgrounds, and a 
fourth Important film.. based' on. .a 
sea story. Cecil B> DeMille is ex- 
pected to do This Breed of Men,' 
starring: Gary Cooper. William Le 
Baron will produce 'Wells Fargo/ 
.yarn of the early pony express, and 
also 'H. James Lewis,' . best seller,, 
•written by Gilbert W.- Gabriel, , who 
will do adaptation. Frank Lloyd 
.will produce the.sea- yarn as the first 
of- his series of four films for plant; 
and.it is expected to be a follow-up 
for bis 'Mutiny on the Bounty.' 
Ready ina Alignments 

Stars and. leading players will be 
assigned . spots within few days 
when ■ the program is distributed 
among the studio's 12. unit produc- 
ers^. At same, -time, . A, M. Botsford 
will have obtained approval . of 
budgets for total of 26 B pictures, of 
< Wwer negative coats, but regarded 
as important films for the exploita- 
tion of young actors and directors. 

Burden of costlier films will star- 
Claudette Colbert, Gary Cooper, Bine;. 
.Crosby,. Marlene . Dietrich, Irene' 
Dunne, Carole Lombard, Fred Mac-; 
Murray,. Margaret Sullavan -and 
Charles Boyer. They will be handled 
by Henry Henigaon* Harold Hurley* 
Lewis Gensler,: Arthur Hornblow, Jr., 
Harlan Thompson, Al Lewis* Wesley 
Buggies and- Benjamin Glaser. 

Botsferd's supervisory staff in- 
cludes Dan TCeefe, ; Ia"ck"CUBhin|rliafli; 
Dario Farralo, Sid Brod. Wttlfamj 
Lackey, Edward F. CKnv'and Me? 
Shauer. 

Within the week two stars, Ann 
Harding and Barbara Stanwyck, are 
expected to sign term contracts. . 

Two indie producers /whose ;#lms 
probably will be madia off the Para-i 
mount lot are Richard A. Rowland, 
"ivho will do. two; and ; Harry; Sher- 
man, who will make four Rex Beach: 
stories, in addition to six Hopalong 
Cassidy westerns. 

Studio has contracted with Tech- 
nicolor for use of process in at least 
one of four major -films to be made 
by Frank Lloyd, 

Yarns for New Season 

Some of material purchased for 
the new season's program has been 
assigned to writers and producers. 
Clifford Odets Is preparing . 'The 
General Died at Dawn,' to be direct- 
ed by Lewis Milestone as LeBaroh 
production; 'Internes Can't Take 
Money,' by Max Brand, and 'Why 
Don't Tou Marry ihe Girl,' by Vina 
Delmar; 'Dlvorcons/ by Sardou, 
which probably will be made with 
musical back.ji'ound as a starring 
vehicle for t'ladys Swarthou't; The 
Count of Luxembourg,' operetta; 
The Old Maid,' Pulitzer prize win- 
ner, slated for Ami Harding; film 
adaptation of 'Burlesque,' to be en- 
titled 'Swing Your Lady,' starring 
Carole Lombard, and Fred Mac- 
Murray; 'Carmen,' with. Miss 
Swarthout, and a special production 
by Chester Franklin titled, 'Wilder- 
ness,' which will he squared as se- 
quel to same director's 'Sequoia.' 

Lewis Gensler is preparing pro- 
duction of 'The Biy Broadcast of 
193:7,' starring Ja.. Benny. 

Paramount has a writing staff of 
60. Recent, acquisitions are. Owen 
Davis. Frank It. Adams, Prestofi 
Sturgis, Tristam Tupner and Gilbert 



Hollywood, April 7, 
"~ Nat tevlner Republic "prexy, T who 
returned after New York production 
conference bringing with, him 30 
stories tentatively selected by com- 
pany's eastern story department, 
pulls out this week for Honolulu 
vacation. 

Levlne announced Republic would, 
"up its -hudget on all pictures for. the 
1936-31 season, some as high as 
60%. 



National First Runs 



PARAMOUNT 

'Dteire,' Par, N. T., April 11; 
Par, Toledo, 17. 

'13 Hours by Air,' Par, New 
Haven, April 11; State/ Mpls., 
107 Newman, K. C, l*i Gar- 
rtck, Chf, .10; Deaham, Denv., 
11; Saenger, New OtI., IS; Pal. 
Dallas, 18* Orph, Seattle, 24. 

'Moon^t Our Home,' Par, At- 
lanta,' April 10; Orph," St, L., 
10; Malco» Memph, 18; Den- 
ham, Den?;, 18. 

'Bio Brown Eyes/ jftialto, St. 
L., May 1. 

COLUMBIA 
'Mr. Deeds Goes to Town/ 

Music Hall, N; ' Y., April 16. 

.'Pride of Msri Family, 
Cincy,' April 20. 

'Music Goes Round/ 105th 
St., Cleve., April 14.' 



REPUBUCT0 
PENCILS IN 30 YARNS 



Radio's M:A##r 



; ;' ' /Holl^ood, April 7. 

Film rights to 'The Big Game,' 
football., story /by 'tJtrttfi&H Wallace, 
have been' acquired by' Radio. 

It will be on next fall's program, 
with Pandro Berman slated to pro- 
duce. 



Bert Lytell Producing 

"Hollywood, April 7... 
Bert Ly tell Joins Richard A. Row- 
land as associate producer on the 
two pictures the latter makes for 
Paramount release at Educational 
studio. 

Lytell, after years on stage and 
screen, got his baptism on the pro-' 
duction end with Jqbn M. Stahl on 
'Magnificent Obsession.' 

TIMF-RKO DEAL 
EXTENDED: 6.S7I) 




Progress made by the 'March of 
Time' with it's distribution through 
RKO during the first nine months 
has resulted in complete accord on 
1936-37 program details between 
RKO and the 'Time' reel officials. 
Long-term deal with RKO called 
for adjustments at the end of every 
12 months Jiut the satisfactory re- 
sults for both' parties has resulted 
in next year's detailed program be- 
ing set. 

Since RKO took over: distribution 
last August, theatres showing each 
month's issue ot Time' upped about 
500,%, according to Roy Er. Larsen, 
president of March of Time. Began 
in 1,000 houses in U. S. but reel 
now is playing in 6,200 theatres in 
this country and 720 in the United 
Kingdoms In Addition, -it- also.- is 
played in 450 Latin-American 
houses, and 200 theatres in Australia. 
World distribution is figured as 
6,600 houses.' 

Special Spanish and English edi- 
tions now are beiftg released, with 
possibility that shortly editions in 
French, Swedish and several other 
languages will be placed on the 
market. 



F. P.-Canadian's Refining Idea, 
New 5-Year Deal for Nathanson 



1st Runs on Broadway 



(Subject, to Change) 
Week of April 10 
A»tor— 'Great Ziegf eld" (MGJ 

(S). ' 
Capitol— 'Small Town Girl' 

(MQ). 

Center— 'Message to Garcia*. 
(30-Fox) »>» 

Mu»ic Halt — 'Little Lord 
Fauntleroy' (UA) (2d wk). 

Paramount— 'Desire' (Par). 

Rialto— 'Murder on the Bridle 
Path' (RKO). 

Rivoli— 'These Three 1 (UA) 
(3d wk). 

Roxy— "Gentle Julia* (20- 
FoxK 

Strand— 'Singing Kid' (WB) 
(2d wk). 

-Week of April 17 

Astor— 'Great Ziegfeld 1 (MQ) 
(2d wk). 

Capitol-r'Small Town* 
(MG) (2d wk). 

Ce ntor--'Message 
(20-JFojc) (2d wk). 

Music Hall—Mr. Deeds Goes 
td Town' (Col) (16). 

Paramount — 'Desire' (Par) 
(2d wk). 

Rialto— 'Sky Parade* (Par). 

Rivoli. — "Things to. Come*' 
(UA) <ls). 

... Roxy— Amateur Gentleman* 
(UA). " 

■ Strand— 'I Married a Doctor' - 
(WB). 



Tryon r s London Tihter 

Hollywood, April 7. 
Glenn Tryon will direct the first 
Technicolor feature to be produced 
by Robert Kane in London for 20th- 
Fox. 

Tryon sails from New York 
April 



STOOGE NEWSREELER 

Clip from Universal's newsreel 
last, week titled 'The Sweepstake 
Loser,' is current laugh' hit on 
Broadway. Spontaneous laughter 
incorporated in staged interview 
brought ■ second weed's showing for 
it at the Music Hall and the RoXy. 

U clip is close-up' interview of 
David Oliver, regular etaff camera- 
rain, who recites, dead-pan, his ex- 
perience with* sweepstakes this 
year. } H p. 

FATEBSQN OF FONDA 

Hollywood, April 7. 

Pat Paterson set for;; the '1 eftd^w kty 
Henry Fonda in: '•> Walter^ W&hgVr** 
•Spendthrift.' 

Raoul "Walsh will direct, starting 
April 13. 



JUIIAir STREET'S CHORE 

Hollywood, April 7. 

Paramount has assigned Julian 
Street to whip up the yarn of 'The 
Doctors Wife' 

Arthur Hornblow, Jr., produces. 



ALLVLNE VICE LAZARUS 

Glenn Allvine, for several years in 
an executive production berth at 
RKO, succeeds Jeff Lazarus as 
studio story editor at Paramount. 

W. .Gabriel. Other writers on lot 
inHwV* Wnfph Block, Charles B'rac- 
kett,- Walter de Leon, Herbert 
Fields. Edfth Fitzgerald. Erwln Gcl- 
sey, Oscar. Hammerstein 2d. Don 
Uartman, William Hurl hurt, G rover 
Jones, Melchior Lengyel, Albert 
.Shelby LeVine. Dorothy Parker, S. 
•r. and Laura Per'elman. Julian 
Street and Waldemar Your*. 



KEEP MARX BROS. BUSY, 
THAIBERG'S DECISION 

" ; ;,T "" . " "■ 

Hollywood; April 7. 
.. Irving Thalberg has put two Marx 
Bros, yarps in,to preparation.. feeling 
that long layoff between their pix is 
unnecessary- 

.George S.. Kaufman and the Sea- 
ton-Pirosh combo are on first yarn. 
Bert Kalmar. and Harry Ruby have 
been set to second, . which, will be 
started immediately - after canning 
of initialer. /Putting .both pix into 
production this summer jnay permit 
the Marx outfit to do a show in New 
York this winter. 



M'RAE, SAREGKY TO 
SPLIT UP U SERIALS 



Hollywood, April 7. 

Serial 'production at Universal 
under new setup will be divided 
hetween Henry MaoRae, heretofore 
in complete charge of the cliff 
hangers, and Barney Sareckys who 
moved, into studio (6). Serials will 
be alternated between the two, each 
responsible to William Koerilg. 

MacRae currently is working en 
Buck Jones' chapter yarn, '.The. 
Phantom Rider,' First for Sarecky 
Will be 'Ace Drummond.' He fol- 
lows this with 'Secret Agent* while 
MacRae's next will be 'Jungle Jim.' 

'Beau Ge&te* in Color 

Hollywood, April 7. 

A remake of *Beau Geste' will be 
the first of four pictures to be given 
a color bath by Paramount for the 
1936-37 program, 

Gary Cooper, heads the all-star 
cast, Henry Hathaway directing. 



Toronto, April 7. 
Famous players;Canadian thea* 
tre circuit may be considering re- 
funding Its outstanding aggregate 
amount of. $7,700,000 bonds aha de- 
bentures outstanding and replacing 
same with a new, single issue ob- 
ligation; Paramount owns 96% 0 f 
the stock oi Famous-Players Cana- 
dian, which is a $23,000,00,0 company 
operating around 200 theatres in the 
Dominion. N. L, Nathanson is op- 
erator of "the company for Par. " 

There Is every indication that 
Paramount intends to stick to 
Canadian operation of the chain by 
native personnel. From what can 
be gleaned Paramount is favorable 
to extending the present Nathanson 
operating control for another five 
years, if Nathanson is willing. 

The circuit net is approximately 
$l,OQ0,O0Q, with the Nathanson oper- 
ation getting credit for same. 

It is quite likely that any deal 
with Nathanson Would he concluded 
on the basis only whereby Nathan- 
son retains. his interest in the Par 
distributing outfit in Canada. 
•> But from what can; be gathered, 
Nathanson and his management 'will- 
be privileged to purchase a small 
stock interest in the F-P circuit; 
probably around 10% at. a . price per 
share yet to be determined; prob- 
ably based on the current market 

Nathanson also would be given 
a basic salary of. around $25^00 
yearly. He and his management: 
would receive as additional comp^n- 

-jaation ..6%_.Pjy&g._net..L . 

. Such an arrangement is' deemed 
favorable to both sides. If con- 
cluded, it will probably be set soihe 
time this summer, 

F-P-Cahadian has an authorized 
issue of around- 600,000 shares of 
common, of which 378,790 shaves ar 
outstanding. 







opea to 

That Sort of Legislation for a Time 



Not only has the Pettengill block- 
booking bill in 'Washington been 

dealt its death blow as a result of 
the way industry leaders went after 
it, but in opinion of producer- dis- 
JtribUWr ^ and; iftojttticai sources this 
typ>e of 'i^g.isl&ti^'n ihay be unlooked 
for in the near future. 

The Pettengill bill first .came up 
last- - year;.- WliRout" being aoted on, 
but for'' the'^^ast 'eight or nine, hot 
a single session of Congress has 
gone by without introduction of 
virtually, the same ,or similar 
measures. Many -years ago,, block 
booking legislators raised the cry 
that if this practice of selling film 
was not stopped, it would mean the 
end of the independents in a couple 
of years. The end has not come for 
the indies even after around 10 
years, with result the alarms of the 
past have lost their steam, 

In addition to the stiff fight put 
up by the Hays office, with C. G. 
Pettijohn having spent months in 
preparing the fight against Petten- 
gill, S. R. Kent made a special trip 
to Washington to stick spears into 
the bill. He made a very able pres- 
entation of the distributors' side 
of the question, industry leaders 
hold. Ed Kuykendall, president of the 
Motion Picture Theatre Owners of 
America, representing the cream of 
the country's exhibitors, also ap- 
peared, making what was regarded 
as a very clear analysis of the 
situation. 



'SHOW BOAT' U'S FINAL 
PIC FOR '35 INTO R.C. 



The final film Universal must de- 
liver to Radio City Music Hall, N. 
Y., ^rider its deal for 1934-35 will 
be "Show oat.' It is expected for a 
playda'te in May. 

After this' picture has been played 
the Roxy, N. T., under this year's 
deal with U, has the pick of its 
product. Hall up to booking of 
'Show Boat' has .been able to take 
anything it wanted from U until the 
old contract was fulfilled. 



Donat's Play Folds 

London, April 7. 

'Red Night.' legit play which 
Robert Donat financed and in which 
he starred, folded Saturday (4) af- 
ter a month's run. 

Donat goes into the lead of 
'Knight Without Armor,' film 
which Alex Korda is producing here 
in August with Marlene Dietrich co T 
starring. 



Buzzell Directs at U 

Hollywood, April 7. 
'Trouble in B Flat' goes into pro- 
duction at Universal this week, Ed- 
die Buzzell directing. 
Latter ticketed for one pic with 
options. 



Ottawa, April 7.. 
F. P. Canadian has acquired the 
Avklon, leading house of threb--in 
the Leal chain owned by Paddy 
Nolan,' formerly mayor of Ottawa. 
Harry T>Ieun the new manager. '• 



UA, COL, WIN POINT 
IN CARTOONIST'S SUIT 



Pedro Uanuza, newspaper car-, 
toonist,. must furnish Columbia. Pic- 
tures, United Artists, et al. with 
a hill of particulars in connection 
with, hfs suit for an accounting of 
profits from screen, shorts based on 
synchronized cartoons, which idea 
the artist Claims to have' originated. 
Justice Ferdinand Pecora in N. T. 
Supreme Court yesterday (7) 
directed the defendands be fur- 
nished with complete details oh. the 



allegations "made~"in' hTs~ c'omplaintr 
IAanuza had previously been 
granted the right to examine the 
defendants before trial of the action. 

Llanusa claims he conceived the 
idea of caricaturing. ,fllm, celebritlea 
and having the -drawing animated 
and put oh the screen in syn- 
chronized form. He alleges he 
broached the idea to the officials of 
i Columbia and United Artists. He 
claims that sometime later, through 
Waiter Disney, the" Winkler .Film, 
Corp. and Charles, ^ M.lntz, presi- 
dent of the latter .firm, ail named as 
I defendants, the idea was carried out 
and, according to the plaintiff, the 
companies have realized upwards of 
$500,000 in profits' of which he be- 
lieves he is entitled to a share. 



BOSS ALEXANDER SET 

Hollywood, April. 7. 

Warners has set Ross Alexander 
for title spot in 'The Shrinking 
Violet,' George Bricker yarn, on 
profesh hockey. 

William Clemens will direct. 



Hbrtoh's Starrer 

Hollywood, April 7. 
Universal has purchased 'Adam a 
Evening,' by Katherine Cavanaughj 
as a starrer for Edward Evefett 
Horton. 

Deal for Miss Cavanaugh. who 19 
employed on the 20th -Fox lot, was 
made by Dave Werner. 

Keefe Supes 'Riders' 

Hollywood. April 7. 

First supervisory assignment for 
Daniel Keefe at Paramount will " 1 « 
on Zane Grey yarn, 'Riders of tne 
Spanish Peaks.' . a 

Keefe was formerly produc"?" 
manager ». Harold llurlny unit 



Wednesday April 8, 1936 



PICT 



E S 



VARIETY 



K-A-0 





New Universal Setup as 
Changes Hands for Laemmle s 11% 



Payment of approximately $4,000,- 
000, cash, was made to - Carl 
Laemmle on Thursday (2), for his 
'72% interest in the Universal Pic- 
tures Co., inc., thus effecting: a 
transfer of control of this company 
(o .Standard Capital Co. arid as- 
sociates, .including j„ Cheeyer Cow- 
din, Lawrence W. Pox, Jr. an<l 
Charles R. Rogers. Stock control of 
U.is. vested now in a newly formed 
holding firm, the' Universal Corpo- 
ration. 

Laemmle has returned to the 
Coast. His 30 v years of leadership in 
the film industry is ended thus. He 
is 69, haying started in the trade, a 
pioneer, at the age of 39, '■■ 

• More than 90% of -the common 
stock Of Universal, it has, been an- 
nounced, ■ changed hands in the 
transaction.' The' . aggregate, con- 
sideration was $6,500,000. The. net 
consideration and actual cash which 
has' passed' hands is around $4,000;- 
000^. Neither the U shares owned by 
it, H. Cochrane, nor .those held by 
his brother* P. D. Cochrane, as well 
as shares of certain other minority 
iiolders in UPC, have: been included 
Jn .'this .""cash consideration. Such 
holdings! of these stockholders are 
retained ' and' included in the hew 
Universs.1 Corp. setup. • 

X Transfer of control was effected 
trom Carl Laemmle .to' Standard 
Capital and associates, in U's Jersey 
City corporate offices, through the 
•Corporation Trust Co., to the Manu- 
facturers Trust Co., New York. 
Officers and Directors 
J.Cheever Cowdin ia chairman of 
the board of the new Universal' 
Corp.; R. H. Cochrane, president; 
.Charles^ R. Rogers, executive vice- 
president. Charles Paine, is 
treasurer. 

i- All the stock of . thip new company 
is pla'ced -in a voting trust. The 
voting trustee's are named for a 
;perlod of 10 years. They .are George 
N. Armsby, Paul G. Brown, J. 
.Cheever Cowdin, Garrettson Dulln, 
Di\ A. H. Gianriini,' J. Arthur Rank, 
arid Charles R. Rogers. 

Representing the interests of the 
..British group (Q. M. Woojf and as- 
sociates) ' on the board of Universal 
.Corp. are William Preiday, New 
York : banker, and /J.. Arthur 'Rank 
and Leslie W, Farrow. 

• Adolph Ramish, who is financially 
lritei;ested' with Ghaj'les R. Rogers, 
in the' transaction, is a member of 

—board— of —the -new — Unl-ver-sal- 
(Continued on page 6) 



Cohn-Schneider Linger 



Hollywood, April 7... 

Jack Cohn and Abe Schneider, 
who were to have left Friday (3) 
for New York, are delaying their 
departure another . 

Continue here with Harry Cohn 

on discussions to get out the bal- 
ance of Columbia's this year's prod- 
uct, which is behind, and. also next 
season's lineup. 

■ -William C. Lengel, Col's eastern 
story editor, and Richard Aldrich, 
New York play editor, ; have" re- 
turned east; Pair discussed story 
requirements Harry Cohn and 
Frances Manson, studio story ed. 



U SALES CONFAB IN N.Y. 
MAY 25 FOR 3 DAYS 



Threerday .annual sales conven- 
tion of Universal has been set to 

start in New York City on. May. 26. 

It will be the initial sales confab 
;undei- the new Standard Capital- 
.Rogers .regime. Company expects to 
.announce schedule, of 30 features 

Plus- eight westerns and trimmed 

shorts'scheduie. 
James .R. Gralner, sales, chief.' is 

no^v on the Coast arranging: "details 
. of i product line-up. 'Probably will 

not return to N. Y. until just before 

convention. 



Hollywood. April 7. 
Universal will make 36 features, 
eight westerns and four serials for 
1936-37 program. 

Decision was reached on the pro- 
duction lineup yesterday (Monday) 
following a conference between 
Charles R. Rogers and James R. 
CJralriger. 



U's Recap Plans 

I'niversal otTlcials are still work- 
iii'-? on recapitalization set-up -for 
ww operating company, Biggest task 
at .present time confronting financial 
'■x per is with company revolves 
Mi'f.m (iiHling most satisfactory way 
t<» tiiUe care of the first preferred 
*>t<>c:k listed on S: v ,t„„i, „,.„i,„„„„ 




EXEC SETUP 



Hollywood, April 7. 

Executive assignments at Univer- 
sal, effective April 1, as announced 
by Charles R, Rogers, executive 
vice-president, are: 

William Koenig, generai manager, 
concentrating bh production. 

Rufus LeMaire, assistant to Rog- 
ers; to handle story ideas and per- 
sonalities. 

Fred S. Meyer, executive assistant 
to Koenig. 

William Fender, studio superin- 
tendent, ^ln charge of physical equip- 
ment, improvements, maintenance 
and insurance. 

Martin Murphy, continuing as 
production manager. 

Under new studio setup, author- 
ity' of Edward Brymer, wardrobe? 
designer, has been .broadened, with 
various creative departments sup- 
plemented. 

Jack: Otterson , ha*s been added to 
studio art department. 



Marx Ups, Knopf In 



ywood7~A~iJrll 7. 

Edwin Knopf 'moves into /Sam 
Marx's spot as Metro story head 
this week. Marx joins the produc- 
tion ranks. # , 

Knopf has been on the lot many, 
years as a writer. 




Spitz President of Keith- 
Albee-Orpheum in Thomp- 
son's Place — Swope Served 
as Mediator Between RCA 
and Meehan Factions, 
Now Coordinated 



NEW DIRECTORS 



Hanline East on Stories, 
Also Martini's Ditties 

Hollywood, April 7. 

Maurice Hanline, story editor for 
Plckford-Lasky, planed to New 
York last week -to cUrry the eastern 
field for film production material. 
While east, Hanline will also huddle 
with Nino Martini to discuss songs 
to be. incorporated in script of 'The 
Gay Desperado.' 

Martini scheduled to make con- 
cert, tour <Sf Coast before starting 
his picture work May 18. Opera star 
winds up his eastern broadcasting 
April 11, and is due here 10 days 
later. 



UA Sales' Huddles 

George J. Schaefcr, who with 
Harry Gold, eastern division sales 
manager in United Artists, has been 
conducting district meetings in Chi- 
cago and Atlanta, returns to the 
home office today (Wed.).. A new 
branch manager is. being installed at 
Atlanta, William Richardson replac- 
ing Clarence Eiaman, resigned. 

Under t.li*> future setup, also, 
Charles Stern, district chief for the 
Atlanta territory,, will make his 
headquarters in that, exchange cen- 
ter instead of at New Yorlc. 

Sam Goldwyn. UA. producer, is 
■scheduled t<> reach New .York from 
Europe next Tuesday U4j. 



Herbert Bayard Swope resigns 
today. (Wednesday), from the chair- 
manship of the board, of Keith- 
Albee-Orpheum. The annual meet- 
ing of KAO stockholders is sched- 
uled for today. It is likely that M. 
H. Ay les worth, chairman of RKO, 
will be named successor to Swope. 
Leo Spitz, president of RKO, is ex- 
pected « to be named president -also 
of KAO, succeeding Major L. E. 
Thompson. Spitz and Aylesworth, 
thus, become the integral operating 
chiefs of all RK6. 
- : 'These changes which" are contem- 
plated with the consent and ap- 
proval of David Sarnoff, president 
of RCA, probably will be announced 
by him and Spitz, following today's 
meeting of stockholders. 

Major Thompson's prospects ap- 
pear to be as theatre lialBon of- 
ficer and assistant to Spitz on 
theatre matters. 

Nate Blu'mberg, general manager 
of theatre operation, and John 
O'Connor, chief film buyer and film 
booker, continue. Naught Is .known 
however, whether the 'general man- 
ager' title continues. As chairman 
of KAO, Swope was the over-all 
boss. Under the contemplated new 
setup, Spitz is in the driver's seat 
and v in the future Blumberg and 
O'Connor answer directly to their 
new president. No mention is made 
so far about Alex Reoch, Sarnoff's 
head of real estate. 

Thus, through these changes, 
which are to be effected, the Atlas- 
Lehman people, new owners of 
RKO, who have had the responsi- 
bility of operation of the RKO-KAO 
setup, without having the operating 
control, now also will assume such 
operating control. This is with ap- 
proval of Sarnoff and RCA, and the 
M. J. Meehan. Interests. 
■ By t hese- mov es , the e arly reor- 
ganization possibilities or~R~KO~~ar"e 
advanced considerably. Operating 
control of all RKO Is integrated in 
the hands of the new owners. 
Only- 7 Directors 

The number of directors on the 
KAO board, it Is expected, will be 
reduced from 13 to 7. Malcolm 
Kingsburg, representative of the 
M. J. Meehan interests, is expected 
to continue as vice-chairman. Leon 
(.Continued on page 10) 



SHIFTS 



Par Board to Act on Zukor-Ottersons 
Findings Regarding Studio Setup 



2 Prod. Records 



Hollywood, April 7. 
New all time high for pic- 
tures finished and previewed in 
one week was esfablished in 
the past seven days' 'when If 
. features with negative cost of 
$4,000;000 were run off for au- 
dience reactions. Group in- 
cluded major product with a 
fow indies, i 

What is believed to be an- 
other record was the produc- 
tion start in the same period of 
11 pictures budgeted at around 
$5,000,000. Combined it gave 
the industry the biggest week 
in history. 



F.&M.S PICTURE 
PROD. PLANS 



Mike Marco of Fanchon & Marco 
is back on the Coast to further 
plans for filny production with Les- 
ter Cowan, formerly of Academy of 
M. P. Arts and Sciences, in charge 
of production. No distribution con- 
nection is known. 

Plans call for four pictures, two 
of which will be for fall release. 
Each picture will be budgeted at 
$400,000- First two titles are 'Waltz 
King' and 'Dance Congress,' latter 
by Allan Rlvklri. 



Producers Confer 
On Labor Matters, 
Also Honor Laemmle 



Hollywood. April 7. 

Producers Association held a 
meeting today (Tuesday), to choose 
a representative from each studio 
who will go east with Victor Clarke 
on Thursday (0) to join Pat Casey 
on his annual parleys with Inter- 
national labor heads on studio labor 
conditions. 

Meeting also considered the mat- 
ter of a 'testimonial dinner to 
Garl —Laemmle- and-the— presentation- 
of a parchment to universalis presi- 
dent emeritus, signed by all the 
producers. 



The board , of directors of Para- 
mount late this month, sufficiently 
in advance of the firm's annual 
meeting of stockholders, in June, 
will determine definitely what policy 
to pursue regarding 'tlife . company's, 
studio situation. Deliberations are 
expected to start among the board 
members, soon after John 
terson and Adolph Zukor submit . 
their reports on the studio situa- 
tion. Otterson and Zukor are on the 
Coast at the present time, making 
a survey of the situation. 

Present opinion seems to be clear 
that neither Otterson nor Zukor is 
on the Coast to make alteration in 
the studio setup but rather to look 
over the situation and discuss pos- 
sible changes, if any, upon their 
return to New York. The indication 
appears that no important changes 
will be . made at the present time, 
while the two are on the. Coast. 

This is 'Zukor's first studio visit 
since Otterson succeeded him as 
president of the company. Otterson 
has been in complete charge of the 
studio, since taking office. Informa- 
tion is that Zukor was asked by 
the company board to make the 
present trip with OttersOn. 

William LeBaron, in charge of the 
studio, is an Otterson appointee.' He 
remains in charge of studio op- 
erations, under Wattersori Roth- 
acker, also an Otterson appointee. 
Le Baron's contract awaits the 
board's approval, in New York. 



lasky, Jr., Works for Dad 

Hollywood, April 7. 

Jesse" L. Lasky, Jr., has started 
work at PIckfOrd -Lasky to develop 
an original story Idea. 

Recently returned after seven 
months in England.* 



Hollywood, April 7. 
Series of conferences . were con- 
ducted throughout' all of last week 
by John E. Otterson, Adolph Zukor 
and Russell Holman, with local 
Paramount studio executives and 
producers, headed by William Le 
Baron. 

As result, of confabs, purpose Of 
which was. largely to strengthen 
product previously outlined for the 
1936-37 seasoq, situation at Para- 
mount has been considerably im- 
proved. 

Meantime, number of deals are on 
for several strong freelance play-? 
ers to come into the Paramount, 
fold on individual picture assign- 
ments, instead of on term contracts. 

Zukor and Otterson go east April 
-11- set ter-a- weelc-at -the-studio- con~- 
ferrlng on Paramount production 
setup. Floyd Odium and Ed Welsl 
head to Frisco over the weekend 
before returning east. 



No Summer Letdown at 20th-Fox, 
24 Fix Readying; Zanuck Clips Vacash 



Gene Markey, 20th Prod. 

Hollywood, April 7, 
New contract, effective Aug. 1, 
signed by Gene Markey with 20 th- 
Fox givfes him producer status. 

No assignment, however, until he 
returns from abroad on a one- 
picture writing deal with Gaumont- 
British, 



Piazza Scouting 

Chicago, Apri! 7. 

Ben Piazza was in town last week 
for special auditions. Interviewed 
the Weaver Bros, and Elviry. vaude 
hillbilly act, and had a special .ses- 
sion at WLS, the Prairie Farmer 
station, looking at and listening to 
farmyard yodelers. 

Piazza Is Rf-oulfrig talent for the 
new Emanuel Cohen -H in g Crosby 
flicker. 



Hollywood, April 7. 
Heavy production schedule lined 
up at 20th -Fox for late spring and 
summer eliminates any possibility 
of Westwood studio closing or slow- 
ing during the next six months. 
Darryl Zanuck is abandoning plans 
for a 10- week European vacation, 
and will limit himself to a two 
weeks' fishing trip In nearby waters 
instead. 

Presently, 24 features are in va- 
rious stages of preparation at 20th- 
Fox. with three others working. Of 
the 24, all but seven will be made ft 
Westwood. and four of these go into 
work this month. They are: 

To Mary— With Love,' John 
Cromwell productio ; Simon',* Simon 
and Ruth Chatterton in 'Girl's 
Dormitory,' Under directio of Irv- 
ing Cummlngs; Shirley Temple 
starrer, 'Dimples,' to be produced by 
Nunnally Johnson, and '.^ing, I Ja l»y , 
Sing,* Buddy Do fc»ylva flhmiMie-al, 



WB PRODUCT CONFABS 
STARTING ON COAST 



Hollywood. April 7. 

Major Albert Warner and Amdy 
Smith planed in from New York for 
confabs with Jack L. Warner, Hal 
WalllM, Oradwell Sears and S. 
Charles Einfeld on next year's prp-^ 
gram and selling policy of big 
budget plx being set for release. 

Sears and. Einfeld arrived 
plane previously. 



Par Sales Cony. June 5 



June "» l> -7- been tentatively set by 
J. ft. otf'-r.si.Ji and the sales depart- 
ment ;iv date for Paramount'fl an- 
nual sales convention, to be held in 
New Vork. 

Five pictures go into production 
w.'thln rext three weeks oh the Par 
lot, giving studio 11. in work, high- 
est production schedule In past year. 



Zimbali-t, Karp East 

Hollywood, April 7. 
Martin Beck. Ham Zimbalist and 

Jai/iiii Kurp it_-it over Wfetkend for 
New York. 

Heck lnMiif It is periodical visit* 
Ziniball'st, a>>is'ati<. to Hunt Stronw 
ber >„iii visit ea*-? lor week, while 
j K<'ri>. f.'u: .— « ; i •' I . - ttoriiey, will 
Iitid'iie v. u. 



VARIETY 





ement 

1, Qnir^r, '36) -j . 

>,.g.-.'it •■-■jlv-M t ! . - 

MARCH 



7 ftfl; t-i 



pier 



E S 

Tgcr-T*- 



Wednesday, April 8, 1956 



f 




Yesterday's ^Prices- 

Col, Ptfit. UU& '30 30 •]■ 

■jCon. F. pf. 17%?tl7% 17% - $4. 
fOOEast. K.. .I08BR-M7 ■ .108% +1% 

XlO.JWGen. El., . 4014 40 1 40 

3,200' Locw .... 47% t40% 40% 

0,900 Paramount vfl% 't8% i8%— Tfc- 

2^200 . Do. 2U pfi 30 m u ^ --i" 



: ic)d00 PaUie ...;.-H% -10% lttS +• 

OOWOO.RCA 13% 13% 13%. + -« 

7,200 Badlo B.«102% 100% 102% +2% 
8,900 RKO ...... 7% 7% 7V4 - % 

600 20th-Fox.. 27. »V4 2014 — % 

.3.100. v,j'B^.. isf '3g$ ii^. r '* • 
. i-i'i cubs 1- 

6,260'lTkb: .-A'.. 82Ji''80-:i8H4+l% 
1,000 Trana-L v. 4 4 4 
BONDS 

$0,000 Gen. . ... 27fc 27H 27% - % 
r.OOO "Kelfh : 03 85" " . 05 + % 
2,000 ParrBway. 60* Jfo , 60 

W.lKMXJParamount 60% 88% 88%—. % 
liOOO BKO_ ..... 71% 71% 71% 

16.000 W. B. . . ..; 04% 04% 04% 

•New 1036 high, 
./t Nate: 1036, low,ov;. 



InsideM-Pictures 



w 



The weekly high 1 and Tow average of prices, fpr ^repre^eh^Uye, amiise- 
meht stocks listed ori tHe- N. .'-Stock" and; Curb exchanges' is indicated 
;6y. the vertical bard' to the upper part of. above chart. * The" closing prices 
' : ,each ' Week are shown - by means ] of short cross-bar. Low^r 'por£lo"n . of 
chart,".' in like manner, shows ydWme of $roup weekly. . 

High mark' reached in this "three-month period was '45 reached in 
'week eliding March '9; while low was recorded In weekiof'^atu,?. 
''Trend; was 'distinctly''' upward* l%oug|$ ■■*hj^\W<bp$fi& 
was: attained/ making ft highest level -4n -two yeais^^th^t^dateift' Group 
1 turned irregularly lower after'' that until week' of March 9 "when there' 
. -was sharp rebound to' new peak at r 45H: ..After v that/trtddj : 'Was moder- 
ately dbynwardsr ' • . .0 ^".7^ 4 , " . "' 
,;laftrgest volume ; came_for 'week w^^'^-^ni wherf" RW^JflOO";, shares 
.•. changed. 'V^th lw was 234,400r 
Group's rise of more; thata 4 points during this quarter largely coincided 
.:wfth J trend of Other representative groups. r - , 

^V',; : : ' . r, ',V', " ?'.' : ' ' >r : '"- ' " ' . '' :' r — ■ 

u> Pathe, Radio, Eastman Hit New 




- By mike wear \-, 

' ^ithyT^m^v.ersai preferrea^^.boastijig; 
./^op^day'.r'ise.. ot : iA%- points,..an.a; 
'. ■. ' Ka)dio . Corp. '■• issues eupplying .onlyf 
reworks, for amusements, 1 pictulre 
company stocks drifted "lower with 
the remainder of stock market yes-; 
\' terday ('pues.)/, Pre! ereaice issiife of, 
: Jtntversal'" Bhotv' sky wards' toV. 'iiew| 
pealc €or .three 'years or inpr4& at 116,* 
closing •4^is^.|il|Sh:.L^?r.«>'*. 
. BiiHIshfiess in Radio ; stocks wa^ 
io)^tipipatl6n;.;of , approval ' on re* 
r chpT plan after' market closed. Radio 
B and' certincatea for -same both 

• registered new highs above 106; both 
"fthishlhg 102%. Certificates 

' •.'showed / advance* of -3% pointir on 
j — ' day^^Radio- commoa was Jnp. Jtraci 
^Ctit^nally;.. 1 "•' V ; 

'•• ' '" 'Cfnly other amusemertts i to - show 

v's'tre'ngth wex'e Eastma'n' v; Kodak, 
' P*athe and Techriicoloiv - last- named 

• being up nearly 2 poijits, near for? 
. mer peak price, on favorable annual 
'•.flrfeinclal 'statement. 'Amusements ito 
-va'iffStd hew 1936 lows included fcottnt 

common, .Paramount common and 
flrst prefe^rredi and Cdnisolidated 
;Flim pfd, ^ 
x With- representative branches ,of 
trade staging a smart recovery ift'orn 
■ , recent ■ ..• interruptions caused- by 
... ffoodjv the. stock market lagt . week 
t ;j was quick to sense tHa return !ttf! 
.\normalcy a;nd pushed, into, new.ihigl . 

• grotfnd. In this advance, ''amuse*! 
. meitujs ^were among' first tq 'fatl jin 

: line.* ■ ■ » ■ •'■ "r 

' •■I Amusement roup ^equalled its 
old high slightly above 45,& and 
boasted a gain, of 1.229 points; as 

representative issues, . v foi' th.^»^-eek. 




wad 

jelow' '4*£- 'Despite 
this bullish implication, volume 
again fell off as compared with pre - 
.vious weeks,, dipping to below 
.20.0,000 shares for the,. 12 ..atockn.' 
Individual Standouts 
'Excellent showing made by the 
; group was due in a large measure 
to the. marked strength in a few irif 
dividual issues. Drive forward 
pushed five stocks to new 1936 
highs. These were Universal com- 
mon, which went to 12>4; Universal 
pfd., which touched 101; Eastmlfm 
Kodak, a strong favorite at 17014; 
Pathe, at. 1176; and R^dio ti ctfs., 
' at 99^4. Other side of situation pre: 
■ sented by. Loew c«)i«inort, Para- 
mount 1st pfd.. and Paramount 2n<3 
. pfd., all of which registered new 
* lows for year. . 

Columbia Pictures ctfs., common 
and prefer, ed, Eastman Kodak, 
(Continued on page 31) 



Fox, Si. L) Reorg. Plan "• 

LoTiiis, April 7. • 
The reorganization plan Under, 
which hoidera of $4,447,006 In de- 
faulted "first, mortgage, bonds -wbuld^ 
acquire leasehold to Fox theatre; 
ahd, adjoining Humboldt office build- 
ing was; approved tentatively Frir 
■day (a) • by /Federal • Judge George 
H. Moore.. He set. May 1 as date 
by which objections and applica- 
tions', must ,be flled. % 

.Submitted by a cOmVnittee rep- 
resenting about 75% of bondholders, 
plan proposes; that- theatre be leased, 
Fanchbn 1 *: Marco toy ijorporatibn 
which' bondholders would form to 
take title. Bondholders would get 
preferred and common stock of new 
corporation in exchange for their 
bonds. 

;To* pay ', expenses pf reorganiza- 
tion-, and to provide working capital 
for new company, F&M would take 
a new first mortgage of $250,000 
against the- Humboldt Building. 
Fees/, and expenses have been es- 
timated at $230,001^ 



yL. A. TO^N. % 

Fred Stone. • ' 
William C. LengeL 
Richard Aldrich." 
Jacob Karp.. 
Sam. Fox..; 
Jack Durant 
Maurice- Hanline. 
Bert AHenberg. 
Fanchon Royer. 
Nate Saland.. . 
, Sam ZimbaUs.t. 
Jaclc Kapp. .. 
Lee Tracy.'- 
Ernest Schoedsack. 
Buddy Schulberg.. 
Ernest Segte. 
Norman Moray. 
Mrs. Arch Selwyn. 
Fred Pel ton. 
Patsy Flick. 
Martin Beck. 



i 



N. Y. TO L. A. 

Claudette Colbert. 
Bob Taplinger. 
Mike Marco. 
Major Albert Warner. 
Gracl Sears. 
Tilly Losch; 



Dell for Million, 
Alleging Libel 



Through: the. filing .of a. motion, 
yesterday ..(Tuesday). . in the U. S. 
District ,:Gourt, •. K. ; X, ^t . became 
known- that George Webb, Hollyr 
wood, -former husband .and .manager 
of Esther Ralston, screen actress, 
haa instituted suit . for $1,000,000 
against Mary Burgum, managing 
editor, -and - the Pell Pubiishing 
Corp.i for Alleged;. libel, 

'in, his. compjaipt,: 'liyebb. .'alleges 
that j.a$.. .result ,Lc>f . Ithe. . jmbUcation , 
fit an artlcjie/on. July 19'34, in "the ! 
defendants' magazine; '''Modern' 
Screen,'. . he . was '.held up to hatred, 
xidicule" and contempt , and made ri- 
diculous' and contemptible in the 
community '. (Hollywood Hills), in 
.which he lives' and in all places 
where the' said publication was dis- 
tributed.' ' ; 

... iThe, article,, complained about was 
entitled," • "iCould Yo^ Have-.-BoTnc 
Such Sufferibg.r -by Gladys Hail, ft 
waa based on, an alleged interview 
.with. Miss Ralston. Latter obtained 
an interlocutory \divorce from Webb 
to lft84.",'/ ' " 

.IJcifendanta entered- a general de-; 
nial pf th> charires.: 



James P. Normanly, v.p. of Bank of America, who joins Universal as 
comptrolier April 14, succeeds Henry " M: Clark, with --r the' company. 11 
year^^^>rnianiy ■has-! been' a" close .friend ^bf? Dr. . H.r Giannini for pagt 
2ft yldw^a^a^ p4ri6d' centered his work : on firiaricing 

of theatre and picture ventures* Prfof' to" bdmihg to Los "Angeles, Nor- 
manly 'handled show bu^3iness' i matters 'foi' Gla'hnihi banking Interests in 
NeV*°1fk.: :^ - 7_ '"''~T^ r ^- : ^ : - ! '-'' - ^ ^ : . 

- •^•/v^ ■ ■ ; -i'>.y-- ■ <y. 

To make sure she* is properly lighted r lri her first Technicolor picture, 
Marlene Dietrich ha.^ requested that: Charles Lang be brought over from 
Paramount, to handle the.'clpseUps in '''Garden' of Allah,'* which' she wilt 
appear '• in for. David ; Seiz!nlck. Howard Grfeene' will look after Techni- 
color's end on the 'film. . 



RCA'S NET 1ST QUARTER 
$1,250,000; PLAN 0.O 



Radio. Corp: of America stock- 
holders at a. special meeting yester- 
day (Tues.) approved'the' recapitali- 
'zation plan 'drawn up by Joseph 
P. ' Kennedy;, which previously had 
been : okayed by' corporation direct 
tors; Approval wis given by a vote 
well above the "required majority; 
and the plan was declared effective 
:at^rice»'lAlso_declajMd^_that_iher^ 
was- sufficient Preferred B stock de- 
posited to make plan an actuality. 

David Sarnoff, president of RCA, 
estimated ' that ' 'company earnings 
for the first- quarter this year would 
be about $1,250,000. Four directors, 
General James' G. . Hafbord, Cor- 
nelius Bliss,'; - Bertram Cutler and 
Newton ' D. Baker, were reelected 
to April, 1939. 

First television field test .was an- 
nounced- for-June 2£y ^Sariibff clkim- 
i^g'thaty te^evjisipn; .when it • became 
an actuality would supplement and 



not^upplanfe, radio 

■:' "tfc ■ ?Q 



kn^Wmis Circus Pic 

Hollywood, April 7. 

Lou King goes to Warners under 
contract as director. 

First assignment is untitled cir-r 
cus stpry ; to be. produced by Bryan 
Foy.' from . an Earl, Feitbn -origina f,' 
Barton MacLane ..will have top spot. 
Roy Chanslor -Is scripting. , 



W^nts Own Moniker 

Hollywood, April .7. 

.Unusual situation arose when 
Veda Ann Bprg, Paramount stoclf 
player, refused to permit the studio 
to change name to Ann Noble. 

She preferred to .retain her bwi> 
niohiker, and new, cognomen was 
stricken from studfb lists. 




Cecll^lewellyn; Partholomew, 'to institiitj^habeas 'corpus proceeding* (for 
the iasturn of their son. Freddfe'M^W^^cUstody' orms aunt, Millt-rtnt 
Jtfary Bartholomew, his legal guardian. .„.,,.. ' 

Judge Frederick E. Goldsmith and Philip Levey are the parents' attor- 
neys in N«tf .York, seeking to se.t aside the boy'S" contract with the flflht. 
Freddie -;fe&rthoipihejflf's; Annuat . i^mef f rpn^ estimated. ;at j$76^0o 

of -jj^hich j40,H)0d»ls,ffoni * ^ ' 

. Republic r <etudio has beeh notified by Mrs, Mabel S. Kinney, Los Angeles 
head of iC^Ijiornia:- ''state'' jjaivMoin „V>f in d^st^iajl; welfare fcfr women and 
'ehtldreri;^ tWt hereafter 1 ^rtudio'"Wiit be required to pay- femme employes 
overtime for all hours worked in excess of eight per day. After weeks 
of scrutiny of Republic payrolls,, studio was advised that its practice of 
giving compensatory time off for extra hours worked 'is in violation of 
California regulations. "^Numerous complaints had been registered that 
Republic had not been reimbursing ' help siifflcien'tly f or their chores 
other than giving time off. • 

Los 'AngeleB circuit houses' were hard pressed for billboard space .last 
10 days through Al G. Barnes circus, .grabbing p)Ef all available boards 
from Foster & Kleiser. Poster concern for. time hieing, had- more panel 
biz than it could comfortably haridle; but tension was eased late in week 
as circus - paper began dying. F&K currently are building -1,000 -new 
24"Sheet boards In the southern California area. Fox West Coast and 
Paraiifount are ' heaviest 'amusement panel users in L. A. 

territory'. -<■'■ 



Because of Increased production -activity'' at- Coast 'major studio, front 
Oiilpe' sent' out fbrni letter to all producers; execs and directors 'advising 
that thej?' refrain 'from taking guests .tp lunch in -studio" ■' cafe^ ; unless deN 
initeiy ' .tp. 'discuss company business.' • Idea was - that all. tables were 
needed .for' extra wdrkers. pn"yaribus : pictures in 'production. Despite 
warning, "head of the company played:';host ; to 'larger grpups. of outsiders 
for serverai days after notices were sent but. v 



, Although George O'Brien still has] one '.picture tp make for Sol Lesser 
before be begins, series of six for. Gjeorge Hiriirnan, both -actor arid -pro^ 
dttcer are" shopping fbr story' material to' be /used: under- the new. setup, 
Only phe pf six will be a w/estern, b^(|rs 'jto." i»epl 'outdoor ,ro'mahtIcHyj'«.< 
Two films will be made with new ifirlacolbr process. 

RKO-Pathe. studio in Culver City ' jWill bg near capacity within next 
two Weeks, although there will he' only two companies working., S^znick- 
Interna.tionai will , be: filming 'Garden of, Allah; . and ; Reliance will,.have 
•Last of the Mohicans' under way. Both? are big ^set pictures and . will 
require, virtually all of studio's facllltibs,-- 



Hays office is called on, almost daily for facts relative to picture theatre 
attendance by various advertising agencies In N.. Y„ chiefly in relation 
to radio. Recently an. agency requested, information as to the number 
of people who see evbry topnotth feature. Hayslan estimate was that 
.approximately 75,000,000 view the aVerage hit picture, 



With forthcoming release of 'Dracula's Daughter,', the - line 
Laemmle presents' is dropped and replaced with 'Universal presents,' 
Laemmle name has been on main titles- of Universal productions since 
Inception of company in 1912. 

Mpst profitable' set ever built in Hollywood studio, replica of three- 
deck ocean liner, . has been razed at 20th-Fox WesUyood lot to make 
j^om-ior-jiew-adinl nlstration bui ldlrig. Aside from heavy charge- off over 
period of. several years, ship brought In at least $50;0lly~ in rentals""""^ 



Fred Beetson of Producers Association is contacting Coast studios in 
drive of- industry to raise its. share of $90,000 Red Cross relief for flood 
sufferers allotted to Los Angeles area. Each" studio assigning: an employe 
to handle collections. 



Coterie of non-employes formerly privileged on Universal lot' have 
been given the gate under new, regime, with entry "to studio automatically 
cancelled in all cases where employment' is' terminated. Several of those 
affected -by ukase had been admitted from ^day to day as extras. 

Glenn- Allvine's appointment as story editor brings into the Par plant 
another former Sheehan man- from Fox. Gabe Yorke, .studio .'publicity 
head, and Joe Shea, his assistant,., both/ formerly' wit,h. v Sheehatl. This 
despite Sheehan-s own deal with Par as a unit producer h'ow t:.bib: 
«..•»/:»? . ■ v' i i . , . ' ' ' •' 

Samuel Goldwyn has. cautioned.. against' using the title,' 'Children's 
Hour,' in' conjunction with 'These •rhree.C Sb'mave'xWObs.cl&im-^tlie'y 'will 
simply use reproductions of N. Y. <jaflx, newspapers which Jinked picture- 
with stage hit. '""•'" ' 



Universal 



METRO'S LEGITS 

Raymond Middleton; baritone, who 
was in 'Roberta' several years ago, 
has been placed under, option by 
Metro-Goldwyh. Company also 
tested Frances Fuller, legit actress, 
last week. 

Both players previously appeared 
Jn films. 



(Continued from page 5) 
Corp. Budd Rogers, brother of C. R, 
Roger , is also on this directoratei 
Both are veteran' shopmen. • Ramish 
headquarters on- the Coasts 

In addition to these, the Universal 
Corp. board i n c 1 u d e s Cowdin, 
Cochrane, Rogers, Paul G. Brown, 
Philadelphia; Garrettson Dulin, Los 
Angeles; and Lawrence W. Fox, Jr., 
of Standard Capital. Fox Is a v.p. 
of the latter firm. 

The Board 

The board of the Universal Pic- 
tures Co., Inc., comprises • Cowdin, 
chairman ; Cochrane, president; 
Rogers, executive vice-president; 
Budd Rogers, Paul G; Brown, Wil- 
liam Freiday, besides Simon Klee 
and , Meyer Schine who represent 



first preftrrcd'stbckholdet-s. Charles 
Paine is treasurer also of this com- 
pany, - Universal- Pictures Co., Inc., 
continues - as the- producing and 
distributing company. •-• 

Without specifying details, an an- 
nouncement from Cowdin and R. H. 
Cochran© indicates additional in- 
vestme'nt has been made in the 
company. 

Additional to the C. M. Woolf, 
British interests/ in the transaction, 
other ;.ssbciate& Pf Standard Capital 
Co. include- ElecLrical Research 
Product^: Inc., Western Electric 
subsidiary; Eastman Kodak. a" d 
certain private individuals who are 
interested in Standard Capital Co. 

The 'arrangement with the Wo"lr 
interests, in London, includes » 
reciprocal distribution arrangement 
on films between the Universal Pic- 
tures Company, Inc., and Wooirs 
firm, General Film Distributor.-. 



Wednesday, Aprs! 9, 193b 



PICT 



E € 



* * E * 



VARIETY 




BACK 





Penn and Stanley, Pitt, Rush Hood 
Repairs to Catch Easter B.O. Biz 



Pittsburgh, rll 7. 
Determined to cash In on expected 
heavy Easter trade, both Penn arid 

• Stanley are pushing reconstruction 
.crews in three 8-hour, shifts a day 

lh frantic effort, to get going again 

• this weekend. Present outlook is for 
.Iioew and Stanley houses to reopen 

■ Saturday (11). 

Penn, where recent Jiopd, hit hard- 
•est, will close "off basement, where 
main rest-rooms are located, since 
.several weeks of repairs remain in 
.thjis section of the house.- Also likely 
. that a part of the loge will stay, 
shut for while longer. House will 
also be without drapes for' some 
time, but management, figures: seat- 
ing, carpeting^ rewiring and paint - 
" ing will be completed by Saturday. 
For reopening attraction, site gets 
'Singing Kid.' 

At Stanley, It'll be a picture only, 
'Small Town Girl,' for Easter. It'll 
take house at least a week longer 
to Install new stage, waters haying 
ruined old one, which means pres- 
entations won't be resumed here un- 
til April 17. Nothing set yet, however. 
It's just possible . both houses will 
be delayed in renovations a bit but 
figured that they'll be able to open 
nevertheless although . under certain 
-handicaps. 

It's been a herculean job, with 
. even the most optimistic refusing to 
, believe either site had a .chance of 
being in operation again just 23 
-days after worst flood in city's liis- 
- tory strubk. However, two other 
remaining first-run sites, Fuiton 
and Alvin, aren't so fortunate. 
They'll not get started for at least 
" another 10 days and possibly longer 
than that, due to delays in getting 
seat and carpet replacements. 

That's what has saved both Penn 
and Stanley.. These spots had seats 

■ In warehouse week ago and ready 
to install just as soon as painters 
were finished and interiors had 
dried out sufficiently. 

Even with deluxe reopenlngs, WB 

• plan to keep both Davis downtown 
-and Regent in East Liberty • going 

for at least another fortnight as 
first-runners until product jammed 
by three-week closing has thinned 
out. Then Davis will probably close 
again and Regent return to its sub- 
sequent run policy. 

Small Art Cinema, also seriously 
-:-damaged-by-floocWw^n;t-open -again 



Md.'s \% Tax 



Baltimore, April 7. 
Just before Maryland state legis- 
lature adjourned late last week it 
passed a bill, . signed and made ef- 
fective when Gov. Nice squiggled- 
it over weekend, which taxes all 
amusements in state 1% of gross. 
Further, excise on all passes taxed 
to what amounts to 10% of b;o. 
value, though least tax on a single- 
pass is 5c. Tax on ducats effective 
this week, while gross tax retro- 
active as. of April 1. ill calls for 
excises to stand for one year. It's 
first amusement tax Maryland has 
ever levied, and it's especially de- 
sighed to supply relief funds for 
state. 




■ at least not until fall. Management 
here had planned to close anyway 
last of next .month for warm months 
. and figures it wouldn't pay to re- 
sume this late in year. Landlord 
here also reluctant to make im- 
- mediate repairs with result , that 
partnership management, Mannie 
Greenwald and Gabe Rubin, has. dis- 
solved. When and if small-seater 
gets going again with foreign flick- 
ers, it'll be under a new managerial 
set-up. 

Present indications point to Stan- 
' ley being only first-run site in town 
now with flesh. Resuming after 
two-week shutdown, George Jaffe's 
Indle-oWned Casino, untouched by 
waters, has dropped units and 
switched to double-feature policy; 
. Move, brought about through man 
agement's . differences with unions. 
Jaffe has been insisting upon reduc- 
tion of backstage crew from seven 
to five men, with union refusing to 
consent and Jaffe insisting there'll 
be no more stage shows at his spot 
until the local does. 

Another downtown site hit by 
flood, Ritz, also coming along in 
fine shape and will swing into ac- 
tion next Sunday (19). Variety; bui^ 
lesque site in "high-water area, re- 
lights this weekend (12) with return 
engagement of Ann Corio, while re- 
maining damaged house, Barry, for- 
merly the Pitt, still undetermined as 
to future status. 



RADIO TRAILERS WEST 

Hollywood, April 7. 
ll ' io. for first time in severa 
years, is making and editing iti 
trailers a t the Coast studios. 

Kodney Bush has joined studio's 
Publicity stafC to take charge ot 
trailer production. 



Indie Exhh) Ass n 
To Highest Court 



Consolidation of All Pathe 
Film Activities- — Produc- 
tion, Distribution, Labora- 
tory — New Exec Setup 

F.D.'s STATUS 




Exhibitor interests in the Inde- 
pendent Theatre Owners Associa- 
tion are determined; to go to New 
York State's highest court at Albany 
in an effort to restrain distributors 
from collecting the city sales tax on 
film. Harlou, Inc., and Quinr , inc., 
operating houses of lesser impor- 
tance in Brooklyn, on Monday (6) 
submitted ah order to show cause; 
returnable April 17, why- leave to 
appeal to the Court of Appeals at 
Albany should not be granted. 

These independent operating com- 
panies, part of. the ITOA, proceed- 
ing in a test case in behalf of the 
Harry Brandt organization, lost in 
the Appellate Division last -week, 
when that court denied an injunc- 
tion to restrain the city comptroller 
and distribs from forcing, them to 
pay the 2% sales tax. In applying 
for the show cause order, the Har- 
lou-Qulnral people asked for a stay 
meantime. This was not granted. 

The distributors themselves who 
are c.o.d.'ing accounts to insure 
paymehtT-bf "the tax "since" they~are 
placed in the position of collectors, 
are preparing their own case 
against the tax levy on film rentals. 
The law firm of O'Brien, Drlscoll 
& Raftery, acting for United Artists 
in the test, case on legality of the 
tax, has been notified by the. printer 
that the record of the case will be 
ready tomorrow or Friday. Firm 
will start on briefs right away in 
hope that case can be heard in the 
Appellate Division in three or four 
weeks. 



Pitt's Realignment 

Pittsburgh, April 7. 

Harris-Family in East Liberty 
will be Harris Amus. Co.'s first-run 
outlet until Alvin downtown is ready 
to open again. Small- seat nabe site 
picked up 'Country Doctor' as soon 
as house got power enough to re- 
open again and Dionne flicker has 
been held over there for c.econd 
week. Picture was in middle of 
second week downtown when flood 
hit Alvin. 

Easter week attraction at Family 
will be'double feature consisting of 
'Gentle Julia' and 'Every Saturday 
Night.' Everything here will ap- 
parently be duals until product jam 
is clear up. 



■Wheeling. W. Vi. April 7. 
wo weeks- following thy flood 
this section of the Ohiu Valley is 
still digging from under. Theatres 
that wore submerged haVf'.managed 
to get going again, but it. will be 
months before anything like nor- 
malov is again established. 

The Rex am 1 , the Liberty. Wheel- 
ing, were the only large houses In 
the' pathway of the disaster. V.;u-h 
sustained a loss of about ?.">,000. 



-Consolidation of Pathe Film 
activities, from production to dlsr 
tribution, Inclusive of the labora- 
tory, under the comprehensive but 
centralized control of a new hold- 
ing company to be formed for this 
purpose, is on the way definitely.; 
These plans include preparation for 
additional financing and hew over- 
all executives who will be drafted 
from the trade. 

Premier Picts is the tentative 
name of this new company. The 
financial setup awaits the consider- 
ation of the Securities and Ex- 
change Commission, in Washington. 

Edward .Alperson, associate of the 
Skouras Bros., and executive of ^ Na- 
tional Theatres (Fox-West Coast), 
is to be the new operating head of 
the new. Pathe setup. Hie is a for- 
mer general sales manager of War- 
ner Bros. Frank Kolbe, present 
president of Pathe, it is conjectured 
will be chairman of the new setup 
Alperson's incoming executive as- 
sociates will include William Pow- 
ers, now among counsel to the 
Skouras Theatre interests. Powers 
will occupy an important executive 
lawyer capacity with the new Pathe 
setup. Alperson is also bringing 
with, him Carl Lesserman, assistant 
general sales manager for the south 
and west, of Warner Bros. Lesser 
man will occupy a. top sales berth, 
under the contemplated Alperson 
operation at Pathe. James David 
son, associated with Hayden, £Jtone 
company, downtown bankers, at one 
time, and now with Alperson in Na- 
tional Theatres, will go over also to 
Pathe. 

Except that certain of the indi- 
viduals who will join the new P athe 
setup are "presently associated with 
Skouras Bros, theatre interests, 
there is no connection between 
Skouras and the new Pathe plans. 
Additional capital to be put into 
Pathe is coming from present inter- 
ests which iia.vfe.been.. and . will con- 
tinue to' be associ with the com- 
pany. 

First Division and 'Time' 

While Pathe officials were non- 
committal, only way that First 
Division is expected to figure in 
new set-up is a§ part of the distrl- 
( Continued on page 27) 



Anticipate Mild Theatre 




n 



m, Principally on Improvements 



FEE-Republic Settle 



Following its settlement with Re- 
public and return of members to the 
Rep exchange in New York, the 
Film Exchange Employees Union is 
holding a meeting tonight (Wed.) of 
its membership and board of di- 
rectors to determine on future 
course. 

Hoping to gain recognition for the 
union, and better working, condi- 
tions for film examiners, handlers, 
shippers and others included in its 
membership/ the FEE is hoping to 
open the way. for' agreements with 
exchanges of all other distributors 
in' New York. 



WB Dream' Into 
12 RKO HOUSES 
55-1.65, 2-a-Day 



A total of 12 RKO theatres in 
Greater New York which are •iri 
double feature policies play 'Mid- 
summer Night's Dream' oh a two- 
a-day basis under a deal with War-i 
ner Bros, closed during the past 
'■week,- -Picture goes in at 60% of the 
gross to WB but the distributor 
shares advertising costs with RKO 
'50-50. 

'Dream' played 14 weeks at the 
WB Hollywood, N. ST.. at $2.20 top. 
It goes into the RKO two-a-day 
dates at a scale ran lng from 55c 
to $1.05 top. 

RKO, under the Greater New 
York, deal, plays 'Dream' ■three days 
in three houses and two days, in the 
remaining nine. It goes into the 
Kenmore, Brooklyn; 81st St., N. Y„ 
.and the Alden, Jamaica, on • the 
three-day basis. Opens April 21 at 
the 81st— St. and in Jamaica. On 
April . 29 it goes into New Rochelle 
and Coliseum, Fordham, Franklin 
and 5Sth St., all In New York. It 
goes into the Kenmore, Brooklyn, 
May 5 and Into the Ttlyou, Coney 
Island, Dykker, Brooklyn, and 
-Keith's, -Flush lng,_on- May -C. 



Revival of remodeling . and' new 
construction of film, -theatres,, which 
got into full swing just before the 
heavy winter set in, is expected tip 
take on miniature boom proportions 
this spring, in the opinion of indus- 
try ■■observers: Although there- Is not 
much ' outright new building work, 
there is reported . a large amount of 
remodeling and re -equipping going 
on throughout the country. 

Major factor in this improvement 
campaign is the large amount of 
cheap money available on< short- 
term loans. Fact that exhibitors 
and circuit operators, can obtain 
funds at extremely low interest rate 
has prompted many to step up plans 
for improving; houses and equip- 
ment. 

Remodeling and building cam- 
paign which got -into swing .latter 
part of last year was the first of 
any consequence since 1931. The 
small .' mount done' in '31 Was only, 
finishing up of projects planned or 
begun two years previously. 

While new theatre construction is 
largely confined., to .srtaller theatres,. . 
the industry's' building program is 
keeping pace with that in other rep- 
resentative industries. New fllni 
houses going up are almost entirely 
those having 1.000 seats or less, lo- 
cated in smaller cities. -'or In subse- 
quent neighborhood spots. 

Survey conducted several months 
ago by a principal trade organiza- 
tion revealed numerous obsolete 
theatres as far. as sound and equip- 
ment was concerned. Vast number 
of theatres, designed originally for 
silent pictures, but conditioned and 
fitted for- -talking films later, adds to 
total of houses that eventually will 
be supplanted by up-to-date talk- 
ing picture auditoriums .or entirely 
re-equipped with more 
equipment. 



Arnold's 6th Term 

John Arnold was voted a sixth 
term, as president of the American 
Society of Cinematographers at Its 
annual election April C. Most other 
officers also reelected. 



With the New 
Billing Will 




ason, Dual 
Take Care of Itself 



With the selling season getting 
under way, no effort , to curb double 
featuring is being made by major, 
exhibitors except in individual lo- 
calities where independents, taking 
the lead, have reached an accord 
on the subject. Reason for this In- 
difference on the part of larger 
exhibs is that they are understood 
willing to go ahead with dualing in- 
definitely or as long as the indies 
continue double-feature policy. 

Definite swing in attitude of in- 
dependents on two-picture bills is 
attributed to growing realization 
that they now are in the same, boat 
as the larger exhibitors. .Industry 
leaders agree that it Is hopeless 
to attempt to control dualing ex- 
cepting where an understanding is 
reached such as prevailed for .some 
time in the Chicago district. In that 
area an agreement has held dualing 
in check while douhliti' spread on 
all sides. 
In several districts near the 
! Illinois metropolis reports have 
' been received of efforts h. effect 
I similar set-ups. Attempts to d»> tills, 



without coming within the scope 
of the anti-trust statute, have' en- 
countered many obstacles, with in- 
dies holding out in belief that double 
bills continue to be -their ace in the 
hole. 

Double bills were considered O.K. 
by the Independent exhib as long as 
the bulk of the opposition remained 
single bill. Then came the entry of 
major exhibitors and larger cir- 
cuits with the same line-up. 

New alignment sees the blggei 
houses grabbing twice as many fea- 
tures (cream of product) In order 
to fulfill requirements, and still 
not being overbought. This has 
forced competing houses, largely 
indies, to drop back into subsequent 
run status on picture dates because 
unable- to obtain clearance. With 
majors dualing. the larger houses 
are abie to show two gyed feature!) 
I while the opposition in the main has 
' to be content with showing the 
! same pictures weeks later or go on 
' with considerably weaker product. 
Jit's all reflected at the independent's 
l box o.tlce. 



modern 



Daylight Projection 
Claimed Ready for 
Standard Exhibition 



Hollywood, April 7. . 

Daylight film projection in out- 
door .diivc-in theatres wili be tried 
out by J, E. Edwards, Hollywood 
inventoi\_who has completed a new 
type" of dayTlght'proJectiohrTabeled 
(J.ltralitc, on which he has applied 
for letters patent. 

Basis of new invention Is chro- 
mium plate , or screen, upon which 
picture is reflected from- series of 
mirrors, projected, from behind. 
Presently invention Is being utilized 
on 10 mm. basis for commercial 
window advertising, hut Inventor 
claims It is practical' for standard 
equipment. 

Claim is made that U is possible 
to play any amount of sunlight or 
artificial Illumination upon visible 
surface and - yet bring out a clear, 
perfect reproduction. 

Exhibits will be set up shortly in. 
San Francisco and other key spots. 



ADMISSION TILTING 
HASN'T HURT THE B.0. 



Minneapolis, April 7. 

Raising admission prices here has 
not hurt business houses here. The 
Minnesota, Orpheum and State 
tinted scales, from 40c 'to 55c 
for outstanding films minus etage 
shows and patronage apparently 
hasn't been suffering. The same goes 
l the stage shows, boosted from 
3jc to COc. 

Gordon Green, manager of the 
1,000-seater Palace here, says that 
since the hike from 10c to 15c at- 
tendance has increased at this big 
Benz theatre. Week-end vaudeville 
plus subsequent run pictures at 20c 
■top -is drawing capacity crowds. The 
TJenz brothers haw completely 
abandoned I heir suit to compel ]'o.«. 
cal major film exchanges to servic 
this hoii-e and Use St. Paul Lyceum 
Lot 10c pictuu-s and dual bills. 



8 



VARIETY 



PICT 



E CROSSES 



Wednesday, April 8, 1936 




an Easter Egg, $8,500, and 
Yanked in L A.; 'Petticoat' Fair 
,2 Houses; Legion Pic 





Los Angeles, April 7. 
tBest Exploitation: Egyptian) 
It's that time before Easter when 
Mr. Exhibitor says, 'We're doing the 
best we know how,' and as usual 
figures at the box ofllec are in that 
category. Al G. Barnes circus In 
downtown area is cutting Into re- 
ceipts. 

Paramount grabbed a tartdr in 
'Give Us This Night,' the Jan 
Kiepura pic, and even a corking 
stage show could not help this one 
along, which came out last night 
(6) after five day stay to take 
around $8,500; which is pretty hard 
going. 

. Another five day sojourner was In- 
Paris A.W.O.L.', an assembled film 
under American Legion auspices at: 
the Egyptian, which 'abandoned it's 
second run policy for the engage- 
ment. Pic had mas* of exploitation 
and sales .power behind it and 
-brought corking returns..to b^o. .for 
stay at littfe over. $5,000. 

'Petticoat Fever' in Chinese and 
State doing fairly good trade for at- 
traction with the Robert Mont- 
gomery- Myrna Loy b.o. enticement.' 
•Walking/ Dead, at "Warners is last 
of the so-so contingent prior to Eas-: 
ter for.the' house arid not a . terrific 
•magnet for icash buyer*, *L6ve Be- 
fore Breakfast' at R,K.Q» and 
Pantages doing consistently well 
Jn .both houses. • 

, 'Rhodes' in second week at Four 
.Star more than- satisfactory and "will 

..hold four weeks. '• 'Shark Island', 

-imoved over ...from .^State. .to .. 'U.A. 
-doing nicely though not; terrific as 
•trade is mostly night in house that 
ordinarily gets big mat business. 
Campaign £ut on fbr 'In Paris, 

. A.W.6.L.' waB a natural. "With 
American Legion cutting in on the 

. attraction at the Egyptian, through 
outright rental, local. radio stations 
: were importuned for heavy plugs, 
with i* doing; so. Had heavy news- 
paper ad' campaign- for -which plenty 
text and art in the dailies;- tTsed 
street bajlyhooa with thorouehfare 
around theatre decorated. Window 
tieups; boy scout turnouts;., stickers 
In 400; yellow; 'cabs besides about 
2,000' cars belonging to legion 'm em- 
bers Carry stickers, street cats ban- 
nered, lights and l ban'df« in front of 
theatre every night during five days 
attracted plenty of attention. 
Tickets were -sold in and away from 
b.o, with <0% of thc>m at half a buck 
•beinsr sold- away • from ■■" theatre by 
Legionnaires. 

Estimates for This Week 

Chinese (Grauman) 2,028; 30-40"- 
&5)~*Pettk:oftC (MG). Top bracket 
names are helping this one to fairly 
good, business which, however, 
leaves little margin of profit for 
house at $9,000. Last week 'Shark 
Island' (20th-Fox). Slowed up to- 
ward finish but $8,700 take for eight 
days sojourn satisfactory though 
more than grand below estimate. 

Downtown CWB) (1,800; 30-35-50) 

r^Dead^ (WB). _Not _a terrific at- 

iraeffim by any means, but With" 
previews to help, should come home 
with a fair $8,500. Last v w^ek 
'Snowed Under' (FN). Rain kind 
of mussed up the show so came 
through with the expected $4,100. 

Egyptian (Fox) (1,771; 30-40)^ 
♦A.W.O.L.' (Rowland). With plenty 
-of pep behind this one on part of 
American Legion mob who got 
house on flat rental it took in load 
of coin with a final $5,000 count; for 
Ave day run. ( 

Filrriarte (Fox) (900; 40-55)— 
'Frasquita' (Atis Vienha)< Does 
not mean an awful lot here, will 
probably hit arpund $1;800. Last 
week 'Fang' (RKO) second and. final 
stanza, wound up fangless to a poor, 
$1,200. 

•Four Star (Fox) (900; 30-36) — 
•Rhodes (G-B) (2d week). Trade 
continuing in consistent style and 
should reach an easy $4,300 for, this 
week. Last week, first, was excel- 
lent with the take being bit short of 
$5,500. 

Hollywood (WB) (2,750; 30r35-40- 
65) — 'Dead' (WB). Couple previews 
are helping this one to a fair but hot 
big gross. Will do around $5,300. 
Last week 'Snowed Under' (FN). 
Came through according to expecta- 
tions with an even $4,600. 

Orpheum (Fldwy.) 2.270; 25-30- 
35-40)— 'Trouble' (20th> and 'Tousrh 
Guy' (MG), split, and vaudeville. 
Not so forte at all. Just slowing 
■ — -treading here which will nut house 
on off side of ledger with around 
$3 800. 

Pantages (Pan) (2,700; 25-35-40^. 
55) — 'Breakfast* <U). Carole Lom- 
bard quite fave in this section of 
town with plo going at fai 1 - dh) 
that should bring in around SC.oOO. 
•.Last week 'Three* (UA). Spc-irt 
and final was excellent, w'ntlin-.- 
up with few dollars less fonn r.fi.fiOO 

Paramount (Partmar) (3.593; 30- 
40-65)— 'This Niehf (Par) 



$8,500. '13 Hours by Air' opened for 
nine day stay (7). ' Last week 'Pine' 
(Par) second and final staza hit a 
perfect 16 grand which is unusual 
for holdover attraction. 

RKO (2,950; 25-35-40-55) — 
'Breakfast' (U). , Hitting heavy on 
the mats with night trade bit shy 
so will come through with neat but 
not outstanding $6,500. Last, week 
'Three' (UA) second and final. Just 
what they expected, $5,500, that's 
oke. 

State (Loew-Fox) (2,024; 30-40- 
55)— 'Petticoat* (MG). Doing better 
night business than mats with in- 
dications week will hit around the 
$10,000 mark. Last week 'Shark 
Island'. (20th). it shy of calcula- 
tions but oke for eight days stay at 
$13,300. t 

United Artiste (Fox -UA) (2.100;' 
30-40-55)— 'Shark Island' (20th). 
Picking up the odds and ends in. 
this sector on moveover from State. 
Will do' a so-so $4,500. Last week 
'Wife vs. ; Sec* (MG), was plenty 
good, for the house,, showing neat 
profit with final • count of $5,300. 



Taking the Slap 




Buffalo, April 7. ; 
(Best Exploitation: Lafayette) 

•Box offices are just putting- in 
time' this week. Nobody seems dis- 
posed to buck the annual Holy 
Week slump and managements are 
pursuing the policy of. serving, up 
whatever can be found v at the bot- 
tom of the "barrel." 

Excepting the Buffalo, all down- 
town houses have goneldeuble . fea- 
ture for the week with .nothing suf- 
ficiently outstanding. Half of the 
downtown houses are. including 
Good Friday In the current week, 
which will further depress the 
figures, the annual custom calling 
for cancellation of shows on that 
day. until late afternoon/ 

'Colleen' at the Buffalo, seems to 
be the only thing that Is drawing 
any business, Lafayette did a good 
Job with Ruth Chatterton. using all 
of the usual trade tie-ups. Tho news- 
paper campaign was excellent. 
Estimates for This- Week 

Buffalo (Shea) (3,600; 30-40-50)— 
'Colleen'- (WB). Attracted spright- 
ly business oyer opening weekend. 
No competition from opposing box 
offices, and with. the. week here not 
including Good Fridav this one mav 
get up~to around $13,000. Last week 
.'Desire' (Par), despite good notices 
and what looked like strong open- 
ing figures, bogged down before the- 
middle of the stanza to $11,000, 

Hipp (Shea) (2,400; 25-40)— Tim- 
othy" (Par) and 'Marriage' (20th), 
dual. Seems to be without any spe- 
clol distinction and will probably do 
around $5,000i Last week 'Buerle 
Ann' (MG) and 'Bohemian* (MG) 
looked good on paper but proved 
not very strong at $6,000. 

Lakes (Shea) (3,400; 25-40)— 
'Godfather' (MG) and 'Voice' (Par). 
Back to duals again with around 
$6,000 in prospect. Last week 'Fleet' 
(Radio) (2d week) held up well at 
$8,400. 

Century (Shea) (3,400; 25)— 'Man 
Hunt' (WB) and 'Baldpate' (Radio). 
Ordinary pace and perhaps a little 
under $5,500. Last week 'Garden 
Case' (U) and 'Bar 20' (Par) moved 
up a notch and okay at just Over 
$6,000. 

Lafayette (Ind) (3,400; 25)— 'Se- 
crets' (Col) and 'Too Tough' (Col). 
Holy Week business for this pair at 
$5,000. Last week 'Damned' (GB) 
and 'Gamble' (Col) fair at $6,500. 



Gang* (WB), finished with $3,500, 
pretty good. 
"Newman (Par) (1,900; 25-40)— 
'Walking Dead? (WB). Semi-sensa- 
tional copy; look for $6,000, nice. 
Last week, 'Colleen! - (WB), fell 
short at $7,700-, but pretty good. 

Uptown (Fox) (2,040; 25-40)-^- 
•Old Man* (20th). Local paper 
carrying irvin S- Cobb, the star's 
column, fair $2,000. Last week, sec- 
ond stanza of "Country Doctor* 
(20th), returned $2,000. 

Towtr (Rewot) (2.200; 25-35)— : . 
Beat the Band' (RKO) and stage 
show. Looks for $5,000. Last' week, 
•Hell Ship Morgan' (Col) ; finished 
with $5,500, light.. 

Midland (Loew) (4,000; 25-40)—. 
'Bohemian Girl* (MG). House reg- 
istered the only lines at b.o. at 
opening, looks for $8,000, good. Last 
week, JPetticoat Fever' (MG), re - 
turned $11,700, good. : 

'FEVER' OKAY 



Mbar^i Slowly Recovering; All 
Theatoes Open Doing Extra Big Biz 




'BOHEMIAN' $8,000 
BEST IN DULL K. C. 



Kansas City, April 7. 
With. . exception of 'Bohemian 
Girl' at the Midland, delivering an 
okay $S,000, town is suffering from 
the pro-Easter blues. Folks are 
walking right by the theatre wick- 
ets and into stores for shopping 
sprees. 

Spring fever must've also struck 
the expioiteers, none of the theatres 
i liuvinft- an outstanding campaign. 



stage show. Kiepura-Swarl'ioul 
combo just nothing at Hi. .Stoc-p 



Estimates for This Week 

Moinr.treet (RKO) (3,200; 25-40) 



show could not h»ln it p-" f=o Mev — 'Krowed Under' (FN). Looking 
after nve days to take short of ' for $4,500, fair. Last week, 'Road 



Baltimore, April 7. : 
(Best Exploitation;, Century) 

The boys are bawling those Holy 
Week woes. Century alone is get- 
ting attention with 'Petticoat Fever* 
and vaUde. Reviewers rayed on the 
pic and town , lifted Its head to see 
what the cheering was about.. No 
sock, but . good biz, with $15,000 in 
prospect. 

Hippodrome is having a rather 
heavy; time of it, with the Cab Cal- : 
lo way orch On stage and 'Farmer in 
the Deli' on the sheet. Opened 
slowly, but pace accelerated nicely, 
on the weekend; then came doldrums, 
again. House ..had about $5,800 In, 

the kick after the first three days, 
but doesn't look now to get more 
than a Wavering $10,600 on the week.- 
'Walking Dead' is sticking at the 
swank Stanley for nine days, not 
because of biz, but the house wants 
to slide through to the end of Lent 
before splurging with 'Singing Kid.' 
'Dead* won't do moreVthan a dolor-, 
ous $4,000 In the nine days. 

Lou Brown covered the town 
nicely in the. interest of 'Petticoat 
Fever' at the Century, leaning to 
gag stunts, which were in very good 
order for the. subject. 

Estimates for This Week 
Century (Loew-UA) (3,000; 15-25- 
-35-40-55-66).r-'Petticoat' (MG) and 
vaude. Only near-bright beacon in 
the burg; $15,0.00, solid. Last week 
'Bohemian Girl* (MG) and- Buddy 
Rogers' revue c-^ stage, $12,000, poor 
because of swollen nut. 

Hippodrome (Rappaport) (2,300; 
.15-25-35-40-65-66)— 'Farmer in Dell* 
(RKO) and Cab Calloway on stage. 
Slipping over the brink at $10,500. 
Last week 'Snowed Under' (WB) 
and 'Radio City Follies' Unit on 
stage, $11,200, okeh. 

Keith's (Schanberger) (2,500; 15- 
25-30-35-40)— 'Pine' (Par) (3d week). 
Closing a fine engagement with good 
$3,300. Last week dandy $6,500. 

New (Mechanic) (1,800; 15-26-30- 
35-40-55)— 'Chan at Circus' (20th). 
Weak $1,500, with-house concentrat- 
ing on selling 'Capt. January' in 
advance of next week's showing. 
Apparently threw in the sponge 
after round one and looked to next 
stanza's white hope. Last week 
'Gentle Julia' <20th) let house down 
badly;- $1,400. 

Stanley (WB) (3,200; 15-25-35-40- 
65)— "Walking Dead' (WB). Hold- 
ing for nine days to bring house up 
to gala Sat. start for 'Singing Kid.* 
Elongated week not pi'ompted by 
any biz the current. chiller is doing, 
with prospects gloomy for more 
than , a weak $4,000. Last week 
'Brides Are Like That' (WB), bit 
on the off-side at $4,000. 

NOTHING OVER $7,000 IN 
PROV.; 'O'MAL'-VAUDE 6G 

Providence, April 7. 

Looks like a tough Holy Week. 
Were it not for good openings and 
nice biz over the Week-end, exhibi- 
tors would have mpre to moan 
about. 

Strand is trying split-week runs 
up until Easter, hoping to keep 
from wallowing in the red. Result 
so-so. Loew's looks like the leader, 
again with 'Bohemian Girl' and 
'Devil's Island,' but biz is nothing 
to crow about. 

Albee coming back slowly from 
terrific drubbing it took last week, 
this stanza's program, 'Love on a 
Bet' and 'Farmer' getting off to a 
nice start. Fay's has fairly good bill 
considering the season, 'O'MalleyJ 
on the screen and 'Miami Club R' 
vue' on stage. Combination vfiU 
probably give house best eomjrara- 
tlve gross in town for the wrek. 

No gross is expected tp'go over 
$7,000, and that is plejjtflToff, Things 
kind of quiet alpng^publicity row, 
too. Loew's sjatff,, however, insisted 
on carrying out routine stuff at least 
on Laurel and Hardy picture. Con- 



sidering ' every thing, it stood Out 
nicely.' " 

. Estimates for This Week 

Albee (2,600; 15-25-40)— "Bef 
(Radio) a;nd 'Farmer' (Radio). Good 
start and week-end biz should help 
house grab off at least $4,500, okay, 
considering season. Last week 'Bil- 
lies' (Radio) and 'Candles* (Rep) 
too!: to the: toboggan for $3,500, one 
of the house's lowest figures. 

Majestic (Fay) (2,200; 15-25-40) 
—'Dead' (WB) and 'Tango' (InVlnc). 
House will be lucky to come any- 
where near $4,000 for the week. 
Last week 'Old Man' (20th) and 
•Julie' (20th) held up fairly well at 
$5,400. 

Fay's (2,000; 15-25-40)— 'O'Mal- 
ley'. (20th) and vaudeville. Stage 
show Is just what the natives want, 
and coupled with the right kind of a 
picture for this spot. Should come 
near $6,000,, oke. Last week 'Sighs' 
(Chest) and 'Count Berni Vicl's 
unit, With stage show doing the 
trick, got $7,000, great 

Strand (Indie) (2.200; 15-25-40)— 
•Damned* (GB) and 'Prairie' (Par). 
Sunday opening nice enough to bol- 
ster .things sufficiently for at least 
$2,000 on three days. .-- First three 
days, 'Third. Floor' (GB) and 'In- 
trigue' (Col), around that figure, too. 
Last week '13 Hours' and 'Dancing 
Feet' (Rep) finished at $6,600. 

Loew's State (3)200; 15-26-40)— 
{Bohemian' (MG) and 'Devil's Is- 
land' (Col). Good start auguring at 
least- $7,000 for this spot. Last 
week "Three* (UA) ind 'Next' (Col), 
$13,600, dandy. 




St Louis Blues 



St. Louis, April 7. 
Just a bad week oh the row witb 
St. Louis Bitting back waiting for 
Good Friday to land. Ambassador, 
hurriedly reopened last week, is 
renting itself out Friday morning 
for a -special Lenten church service 
while the other first runners re- 
trenched on advertising and gen- 
erally took on a pessimistic look. 

Loew's, usually the leader, sneaked 
in a dualer. 

Ambassador, carrying . over 'Sut- 
ter's Gold' from a seven days' run 
at the Fox and now established as 
a 'continued first run' house, is 
cashing. Jn on the heavy advertising 
the Fox did last week, but which 
failed to get that 5,000-seater any 
extra : business. Ambassador will do 
better than it has the past three 
weeks. Grand Opera H6use, only 
.theatre, in- town -showing vaudeville,- 
is still moving along at an average 
pace. 

Exploitation boys muffled their 
drums as they figured bally would 
be lost effort during Holy Week. 

Estimates for This Week 

Fox (F&M) (5,038; 25-35-55)— 
'Julia' (20th) and 'Song and Dance* 
(20th). Current $11,600 will be con- 
sidered fair during Lenten season. 
Last week 'Sutter' (U) and 'Candles' 
(U). Disappointed with $10,600, de- 
spite strong campaign. Moved 
downtown to Ambassador for seven 
more days. 

Ambassador (F&M) (3,018; 25- 
35-40)— 'Sutter' (U) arid ' ing 
Around Moon* (Ches). Won't do 
better than $5,500, fair. Last week 
'Rhodes' (GB), five, days and six 
nights, after' hurried surprise open- 
ing, featured by lack of advertising, 
got around $3,600, bad. 

Shubert-Rialto (WB) (1,726; 25- 
35-55)— 'Snowed Under' (WB) and 
'Woman Trap' (Par). Should make 
$8,500 for good week. Last week 
'Dead' (WB) and 'Billies' (RKO). 
made house deadest it has been in 
months at $4,800. 

Orpheum (WB) (1,050; 25-35-55) 
—'13 Hours' (Par) and 'Chatterbox* 
(RKO). Getting $7,800 for a sat r 
isfactory week. Last week 'Desire* 
(Par) slipped last few days but 
closed with $12,000, good. 

Loew's (Loew) (3,162; 26-35-66)— 
'Garden Case* (MG) and 'Bohemian' 
(MG). Lucky to grab $8,000 for 
worst week in months. Last week 
'Fauntleroy' (UA) got $13,200 thanks 
to good campaign. 

Missouri (F&M) (3,514; 25-40)— 
'Happen' (20th) (2d run) and 
'O'Malley' (20th) (1st run). Should 
have no. trouble making $4,9.00, bet- 
ter than average. Last week 'Per- 
sonal' (U) and 'Trouble' (U) wound 
up with $.4,200. • 

Grand Opera House (Ind) (2,200; 
15-25-35) — 'Grimm' (RKO) and 
vaudeville. Doesn't figure for bet- 
ter than $3,000, average. Last week 
'Marcus' (GB) and vaudeville 
dropped to $2,800, not so good, 



"Pittsburgh, April 7. 

First-run situation is clearing up 
a bit around here and the town 
should be set to go. fox: Easter Week 
with both the Penn and Stanley re-.' 
opening Saturday (11). Rusiness 
la,st Friday arid Saturday w,->s little 
short :of sensational, a couple of 
spots doing their biggest single days' 
trade on record. Sites wili need 
that start, of course, to carry 'them 
over Holy Week. Even so, it'll be : 
better-thanVayerage business all 
all along the line, 

-Downtown particularly was its 
old self again Saturday (4) and the 
biggest jams In years gave the three 
Golden Triangle spots, Warner, 
Davis and Casino, turnaway biz all 
day. At. the Warner 'Anything 
Goes' got off to a healthy $2,500, and 
that should be enough to take care 
of art. excellent $6,000 session. At 
the Davis, 'Road Gang' likewise 
galloped off at top speed and should 
connect for $4,6i>0, at least. Casino, 
with a new double feature policy, Is 
looking -up, too. 

At the same -time, the East Lib- 
erty sector is opening up temporar- 
ily as first-run territory.. Warners 
has opened the Regent for duals and 
another to go first-run is the Fahi- 
lly. 

Estimate* for this Week 
Casino (Jaffe> (1,800; 20-25)— 
'Dark* (RKO) and 'Too Tough.' 
Dropping units for duals, house has 
likewise, lowered: scale from 40c to 
25c Profiting by both -price and 
the fact that for a few weeks the 
downtown sector has" been film 
stare vd as a result of the flood, the 
Casino should have no trouble get- 
ting around $3,000 this week. That's 
ahead .of -the four-day -lake - last 
week at a higher top, on 'Headline 
Woman' arid 'Waterfront Lady' 
(Acad.). 

Davis* (WB) (1,750: 25-35-40)— 
'Road Gang" (WB), Cricks no like 
this one, but that makes no differ- 
ence to a town thirsting for enter- 
tainment. Should nose-thumb Holy 
Week for an ^entirely satisfactory 
14,050. Last week 'Colleen' (WB) 
clicked off a neat $6j000 "in six d'aya;" 
: Family (Harris) (1,200; 25-35-4'0) 
—'Julia' (20 th) and 'Saturday 
Night' (20th). Opens today (7) un* 
til Sunday.. .'Country Doctor* closed 
a fortnight's stay vhere strongly, 
coming here after being, washed out 
by the flood at the Alvin. where it 
had played about a week arid a half. 
Harrises are using the Family- as 
their first-run site until the Alvin 
is ready to reopen. 'Doctor.' In 11 
days here, got close to $7,0,00, ex- 
cellent. 

. Penn !(LrOew-UA) (3,300; 25-35- 
40)— 'Singing Kid* (WB). Opens 
Saturday <11) and efforts are being 
made to bring on Al Jolaan for. ap- 
pearances on the stage. Repairs 
being rushed on house and will re- 
open exactly 24 days after the flood 
hit. 

Regent (WB) (900; 25-35-40)— 
'Manhunt* (WB) arid 'Bohemian* 
(MG). East Liberty small-seater 
Jammed .'em In flrst day as first-run 
house and piled up enough to bring 
In a week of $'2,850 at least. .House 
will -probably-revert to its old sub- 
sequent run policy in a week or so, 
after product jam brought by the 
flood is relieved. 

Stanley (WB) (3,600: 25-35-40)— 
'Small Town Girl' (MG). Also re- 
opens Saturday (11). It'll be the 
picture only for Holy Week since 
the new stage won't be ready to ac- 
commodate presentations again un- 
til the following Friday (17), at 
which time house will return to a. 
combo policy. ' 

Warner (WB) (2,000; 25-35-40)— 
'Goes' (Par). Opening Saturday (4) 



gave house its biggest day in recent 
history, and outlook 'is' for excellent 
$6,000... Last week '13 Hours by Air' 
(Par) was nice enough at $4,200 i 
five days; 



TAC0MA BACK JO DUALS 

'Colleen' with 'Boulder Dam' Town's 
Topper at $4,500 



Tacoma, April 7. 

Duals return all around this week. 

Henry Moore of the Rialto is cele- 
brating 30 years, in show biz and 
rates pioneer showman of Tacoma. 
This house was formerly in the 
Fox-West Coast circuit, but now 
back again to indie ownership and 
operation. 

Estimates, for This Week 

Blue Mouse (Hani rick) (750; lb- 
27)-^'Ray' (U) and 'Thunder' (Fox), 
dual, okay $1,800. Last week 'Water* 
(U) and Steele-Risko fight films, 
latter a natural here, go't $3,400, 

Music Box (Hamrlck) (1,400;. 16- 
27-37)— 'Next Time' (U) and ' C!a . t ' 
urday night' (Fox), dual. Poor $2,- 
500, Last Week 'Pasteur' (F. ) ana 
'Chatterbox* (RKO), dual, built to 
$3,400, good enough. . 

Roxy (Hamrick) (1,300: 16-27-30 
■^'Colleen' (WM) and 'Boulder Dam 
(WB), dual. Not showing effects oi 
Holy Week at big $4,600. 
'Wife vs. Sec' (MGM) held 10 'days 
to $4,800, good. 



Wednesday, April 8, 1936 



PICI 



E CltfSES 



VARIETY 



5* $#$», Only Biz-Getter in 
Chi This Week; State-Lake with 
Vaude-'Ray $12,000, Hanigan 17G 



Chicago, April 7. 
( Best Exploitation : ' Chicago) 

The boys have declared' a general 
vacation ' until Easter Week rolls 
around with its" promise pit better, 
box pfflc Holdovers are. the rule 
generally, the theatre deciding to 
stick it out with current pictures 
and take it rather, than waste sure- 
fire flickers on a barren land. 

Only the Chicago decided ci) fight 
it out and went- to town with 'Wife 
vs. Sec'. Picture is the wallop of 
the session, B. & K. expects to 
hold it two weeks. 
State-Lake also has decided to 

.relv oh its picture,' 'Invisible Ray,' 
rathef than tho stage. Borl3 Kar r 

"loff is always a magnet in this 
house. Over at the Palace they have 
forgotten completely about stage 
shows again this week and > concen- 
trating wholly oh 'Love Before 
Breakfcst,' which is -not- setting the 
town on fire; Only at the Oriental 
does the stage mean much this 
week, 'French Revue' unit .being re- 
lied on* for biz. 

Arch lierzbff "rates nohor* cur- 
rently on the Chicago exploitation 
which had 'em standing out on the 
sidewalk from the start. 

sti mates for This Week 

Apollo (B&K) (1,200; 26-35-55)-.- 
'Shark Island' (20th). Opened Sat- 
urday (4) And looks business 
with around $7,000 .' the citing. 
Last week 'Pasteur' (WB) (3dV 
week) touched $6,100, powerful 
finale. 

Chicago (B&K) (4,000; 35-55-76) 
..—'Wife vs. vSec.!_.(MG) and Xavitr 
Cugat orchestra oh stage. GabTe- 
Harlbw-Loy combo packing 'bm: 
booming to $40,000. Looks cinch for 
fortnight. • Last week 'Colleen' 
(WB), off at $29i000. 
. Garrick (B&K) (900; 25-35-65)— 
'Garden Case'. (MG). Strictly drop- 
in trade, which may mean $4,600, 
fair. Last week 'Forest' (WB) had 
strong evening play to give it fine 
$5,900. 

Oriental (B&J£) (3,200; 26-35-40) 
.—'Dr. Harrigan' (WB) and 'Frenfch 
Revue' unit.. Strictly up to the 
f Vaude portion currently. Okay week 
". Jn the offing at around. $17,000. Last 
\,week 'Riff-Raff' (MG) and Bowes 
unit good enough at $20j)00. 

Palace (RKO) (2,600'f 36-45-65)— 
, 'Breakfast' (U). Trying to get along 
..'..without vaude until Easter.. Soggy 
t>lz for this straight flicker evident- 
ly proves that house needs stage 
shows. Not better than $11,000 in 
sight for this picture. "Fleet' (RKO) 
finished a run of four weeks less 
one day to a woeful $7,000 for final 
six days. 

' Roosevelt (B&K) (1,600; 35-45- 
6B)^-'Marle' (MG) (2d week). Mu- 
sical holding to profitable grosses 
and will stick easily until Easter 
Sunday (12) when 'Country Doctor' 
<"20th) is scheduled. Indications for 
$13,C00,,flne for second sfesslon. Last 
week got away to a bang-up start 
at $17,800. ' 

State -Lake (Jones) (2,700: 20*26- 
35-40)— 'Ray' (U) and vaude.. Re- 
lying oh the hair-raiser and will 
manage good $12,000. which is black 
ink here. Last week the same flg- 
■tir* for 'Only Human' (RKO). 

United Artists (B&K-UA") (1.70O; 
JS-45-65'>— 'Three' (UAV (3d week"). 
Has built steadily.' Will , make it 
four weeks, at current strength. 
Fact that it is based on- 'Chlldrten's 
Hour' has unquestionably helped 
gross. Above $10,000. excellent, 
currentlv after fine $13,300 last 
week. 'Lord Fauntleroy' (UA) next. 

'EL DORADO'-'BRIDES' 
$13,000, LEADS NEWARK 

/q x r- . . Newark, April 7. 
(Best Exploitation! Terminal) 

Bad .week with nobody doing any- 
thing except the Brattford; which 
win come in with a comparatively 
good $13,000 for 'El Dorado' and 
£>ndes are Like That.' 

, S?5 ue lms been taken this week 
rot tnird dimension films. Picture is 
Niagara Falls' and with it goes a 
i. « !?■'*• Spfelei *« are changed dally, 
starting Thomas Dixon. Ad- 

• ""ssion prices are 55c and $1.10. but 
just how they ex D ect to get those 
does m Holy Week is not indi- 
cated. 

The Mosque figured pleasantly In 
thO Tiows last week when the MetroV 
TK-Htan put on 'Rigoletto' to a full- 
house and over 300 standees. 
iiJ ? i r, T, al used an electric chair in 
cm !?l hy . fop 'Walking Dead.' with 
, ,,f ^n>thly taking the shots. Had 
» mephanwal mail on the. streets 

rnT° d as Kai " lof ^ Sent out a pound 
l,L " u ftml save out 10.0CO heralds. 
Estimates for This Week 

1* in nf °i rd (WR) (2 - 966: 25-75)— 
Or in? "' a . a " OIG) and 'Brides* <WB). 
t * n ,7. , c0ly en °uffh and looks .like 
1 1( ,,t,cv a t 513,000. Used large ads 



in papers, which has not been done 
lately. Last week 'Colleen' (WB) 
and 'Garden Case' (MG) on nine 
days took a disappointing $14,000. 

Capitol ( WB) (1,200; 15-30-40) — 
'Shark Island' (20th) and 'Whipsaw' 
(MG). Maybe $3,500. Last week 
' 'Marie? (MG) and 'Dr. Harrigan' 
(FN), $3,500. 

Little (Franklin) (299; 35-50)— 
'Builders of Socialism' (Amkino). 
Proving a dud at $650. Last week 
three days extra got only $110 -for 
'Rozkbszna Dziewcyna' (Musok). 

Loew's State (2,780; 25-30-55-65- 
75)— 'Tough Guy' (MG) and 
'Secrets' (Col). No hope here at 
$7,00.0. Last week good $17,000 for 
'Modern Times' (UA) and 'God- 
fathers' (MG). but no holdover. 

Proctor's (RKO) (2,300; 20-65) 
and Lyceum (roof) (770; same 
scale)— 'Rhodes' (GB) and 'Song 
and Dance* (20th). Will be breaking 
even nicely at $1.0,000. Last, week 
very good at nearly $16,000 'for ''Bet' 
(RKO) and 'Happen* (20th); 
Paramount- Newark (Adams-Par) 
(2,248; 26-75)— 'Candles' (Rep) and 
'Dancing Feet'. (Rep). Red at $6,- 
500. Last week 'Milky Way' (Par) 
and 'Woman Trap* (Par), n. s. h. 
$8,400. 

Terminal (Skouras) (1,600; 15-20- 
35-40)— 'Dead* (WB) and 'First a 
Girl' (GB). Going well at $7,000. 
Last week $5,500 on 'Road Gang' 
(20th) and 'Crime Patrol' (Enip). 

Holy Week or Not 
Cleve's Doing Biz; 
Xomique Big 27G 



leveland, April 7. 
(Best Exploitation: State, Palace) 

Phenomenal thing about this 
Lenten season is that Holy Week, 
which once made grosses zoom 
down from 26% to 45%, is no 
longer so frightful to theatres here, 
In fact natives who used to be 
sticklers for religious taboos seem 
to have done a right-about-face 
B/.o. figures are being hiked 'way 
over last 'year's Easter mark, top 
ping ordinary weeks, and even 
threatening, to set a new high rec 
ord In One case.. 

That's the Palace with 'Folies 
Comique,' on stage, which gives 
'Brides Are Like That' strong sup-' 
port. Frenchy show is ..pulling in 
heaviest crowds^ of season, with 
long lines at gate first three days. 
Ken Means having trouble shooing 
out gawkers who want to see gals 
twice. Police censors took a double 
look, but no ;: cuts , or kicks.. If it 

keeps, up, take. ..should be_.c-.ver 

$27,000. Nearly hits house record 
set by 'Folies Bergere,' which did 
$28,000 last year at this time, ' 

Top-notch- product, cool weather 
aiid shrewd ballyhoo, also boosting 
other houses. Long - postponed 
'Milky Way' is runner upper at 
State, benefiting from overflow from 
Palace next door, and- good for- 
$19,500. Hipp has a hard one to 
sell in 'Road .Gang,' but a sensa- 
tional ad campaign will give it a 
shade-above-average $13,500. 'Pre- 
view Murder Mystery' getting along 
nicely at Stillman, $4,200. Allen 
having split-week trouble again, 
'Silly Billies' being lucky if.it makes 
$1,500 in four days. 

All the p.a. boys out-did them- 
selves, this week, but prizes go to 
State and Palace. Former for a 
novel tie-up with a milk company's 
400 branches, including 10,000. con- 
tributed heralds plastered around in 
department store purchases and a 
chocolate -bar gag with drug stoves. 
Palace went to town on 'Folies 
Comique.' circuslng marquee with 
semi-nude stills, tossing awav 500 
passes on balloons and lots of 
beauty shop exploitation. 

Estimates for This Week 

Hipp (WB) (3.000; 26-.40)— 'Road 
Gang* (WB). Rather heavy stuff 
for this time, yet cheering section 
led by cricks and proper salesman- 
ship giving it a nice brenk.- Okay 
at $13,500. Last week's 'Ghost* 
(T r A) earned ;i satisfactory ?15.r»00. 

Palace (Rk'O) CJ.L'OO: ' 30-10-00) — 
'Brides' (WB) and 'Folies Comique' 
oil stJige. La tier responsible for the 
fire- Works. At lons.l ?L'r.f'0". almost 
a record for hoii.«">. L'ist week's 
'flowed Uniier' fWH) pus 'Vani- 
ties' wound u)i wiili Sl'i.Oni. 

State <Loev.'s> (-''7">!i: 30-3." - 11 0) — 
'Milkv WaV Opined big. 

Tilovd's n'ime sti'l :i r:i\..rlte li'-rc. 
and lii^li eiuhuvi'iiT'iMs by i urllv 
leamies or^ n^-nr-nir-c o' ^ 1 !' . "i*>'» 
dandy. ' •'a'iiiil' i u ' (L'A) lust J 



week earned $15,200, which was Tar 
from bad. 

Allen (RKO) (3.000; 25-40)— 'Bil- 
lies'. (Radio). Another egg by 
Wheeler and Woolsey; who seem to 
have lost their following here. 
Picture in for only four days, hoping 
to get $1,500. Last .week, second 
over for 'Colleen' (WB), $4,500, un- 
usually good. 

Stillman (Ldew's) (1,872; .25-35)— 
'Preview' (Par). No big names or 
ballyhoo, but a well-liked mystery 
yarn, doing all right at $4,200. 'De- 
sire' (Par) for second run was a 
fine $5^>00 last week after being 
shifted from State. 



Tauhderoy' Smash $100,000 Despite 




Jolson 20G,AmsNSG $25,000 m NX 



Holy Week No Bugaboo 
For Good Attractions; 
Bernie-'El' 28G, Wash. 



Washington.. April 7. 
(Best Exploitati Earle) 

As has been demonstrated here 
before, Holy Week is proving bug- 
aboo oniy to those spots that take 
it .'ying down; It's brutal on the 
boys that went easy on the product 
and the bally, but by same token is 
sending the Fox, which booked 
'Robin Hood of El Dorado' and Ben 
Bernie on stage, up into the smart 
dough. 

Fox got nice break, too, with in- 
flux of tourists for annual cherry 
blossom display over, weekend. 
House is showplace of capital, any- 
way, and, with added advantage of 
having outstanding attraction, it 
mopped up with biggest weekend of 
season. 

Met is doing unexpectedly well 
with reepat of 'Desire* after good 
stay at Earle. , 

Best bally honors for week, when 
everybody let up, go to Earle for 
gags on three-blondes angle in 
'Snowed Under.' 

Estimates for This Week 

Fox (Loew). (3,424; 25-35-60)— 
..'El. r DoradQ* ..(MG) .and, Ben_Beimie- 
band. Lack of opposition sending 
combo soaring toward smash $28,- 
000. Last week. 'Petticoat' (MG) 
took good $23,000. 
m Earle (WB) (2,424; 25-35-40-60- 
70)— 'Snowed Under' (FN) and 
vaude. No name \*aude putting 
everything on pix, and it isn't strong 
enough. Light $12,000. Last week 
•Colleen' (WB) plus Paul Lukas p a., 
good $18,500. • 

Palace (Loew) (2,363; 55-35-60)— 
'Bohemian' (MG). AU-locial film 
with Sen. Ashurst accounting for 
some of light $11,000. Last week, 
second of 'Times' (UA), fair $9,00o. 

Keith's (RKO) (1,830; 25-35-60)— 
'Breakfast* (U). Opened Wednes- 
day (1) and slipped When other new 
shows moved in. Should see ok $8 >: - 
600 for seven days. 

Belasco (Radln) (1,100; 25-35-50- 
60)^-'Three Women' (Amkino). 
Foreign flicker spot's first dabble in 
Russian cinema in months getting 
rave notices, but won't better passr 
able $2,000. 

•Met (WB) (1,853; 25-40)— 'Desire' 
<Par) (2d run). Repeat after gbod 
week at! Earle .and. headed for big 
$6,500. Last week, third on main 
stem of 'Pasteur' (WB), wound up 
with good $4,600. 

Columbia (Loew) (1.683; 25-40)— 
'Timothy* (Par). _ Looking at oke 
$4,000. Last weeft, third downtown 
for 'Wife vs. Sec' (MG), held up to 
good $6,000. 

'Rob^'Marriage' OK 8G 
Despite Holy Wk. in N. H. 

New Haven, April 7. 
(Best Expliotation: Poli) 

Annual Holy Week fadeout In 
progress, iexcept 'Robin Hood' (MG) 
at Poll, which staged weekend turn - 
aways. Yble's reopening will. bolster 
things a bit from now on. 

Paramount will try a revival of 
stage fare, with firSt unit, 'Spices of 
1936,' due April 17. 

Ballyhooers crawled into their 
holes this week, the only murmur 
coming from Poll's, who sold 'Robin 
Hood' via air campaign, fan mug 
giveawaj's, six-week advance trail- 
ers, oakley contests and lobby plugs. 

etfmates for This Week 

Paramount (M&P) (2,348; 35-5D) 
— 'This Night' (Par) and 'Too Many 
Parents' (Par). Nice comments 
should help to $5,000, fair for this 
time of year. Last week 'Breakfast' 
(U) and 'Preview Murder' (Par) 
coasted- to mediocre $4,900. 

Poli (Loew) (3,040; 3D-50)— .'Robin 
Hood' (MG) and 'My Marriage' 
(20th). Doing surprising biz for 
Holy Week. Looks like nice $S,000. 
Last week 'Fever' (MG) and 'Farm- 
er' (RKO) led the town with full 
enough $7,300. 

Roger Sherman (WB) .(2.20C- :<5- 
50)— 'Walking Dead' (WP.) and 
'Irish Eyes" (Rep). Pews vacant as 
n ZaSu Pitts stare, but lunirc will 
kill nine-day stretch with this bill i 
to bring 'Singing Kid' 1WTJ1 in Fat- ; 
urdav. Around $4,000, wen I:. Last i 
week 'Rhode..' (Gtti and 'Hnov/fd j 
I'nder' .(WB) couldn't .-taml the; 
gaff: low $4.3CO. 

Colleqe (Lnew) .'^>': 2.")-3."i >— ! 
'Old Man* (L'ncii mm 'Biiiifx' j 
(RKO). Lucky ii' 'i'ey sn:i-e j^.S(U!. j 
low. on tlilH o! <■. J.!i<;' \v •flri'llKl' 
(Col) rvi-d 'Two in I Mi k' illK(J) : 
okay at $*J,C00. i 



(Best Exploitati Music Hall) 

In th Holy Week Handicap, 
toughest event of the year for pic- 
tures, only 'Little Lord Fauntleroy' 
and Charlie Chaplin's 'Modern 
Times,* latter on second run, are 
showing any speed at all. The go- 
ing is rough for all the others, rain 
bn Monday and Tuesday (6-7) con- 
tributing to slow up the pace. 

Outclassing everything else, 'Little 
Lord Fauntleroy' will return a 
handsome stake to th6 Music Hall, 
chances looking -sanguine for $100,- 
000 on the week, Picture holds over 
and on Its second lap runs- through 
Good Friday. (10), a day of horror 
for operators, but on Sunday (Eas- 
ter) should regain setbacks suffered 
toward the end of this* week. 

The ne\y Al Jolson starrer, 'Sing- 
ing Kid,' opened at the Strand Fri- 
day night (3) and is disappointing 
its backers. It looks no more than 
$£0,000. This picture as well "as 
others, suffered noticeably Friday 
night (3), when people stayed home 
to listen to broadcasts on the 
Hauptmann execution and reports 
on the Stretz murder case. With 
its opening mild and this being Holy 
Week, the Jolson musical may come 
to life" with arrival of Easter (12), 

The. Paramount had ho Illusions 
about Holy Week, booking in 'Give 
Us This Night' and the Johnny 
Green orchestra, ' with .the nut held 
down rather low over the headche 
stretch. ' House will dto about $18,000 
and break evein on the. week. 'Un- 
guarded Jlour* will not nose Its -way 
to $30,000 at the Capitol, another 
disappolnte'r. while the/ Rbxy' ap- 
pears only $25,000 or a shade over. 
'Laughing Irish Eyes,' an also-ran 



Port Stands Up 
With Desire at 
$5,500, Tine 8G 



Portland; Ore., April 7. 
(Best Exploitation— Par, Orph) 
. Discounting tradition, Evergreen's 
Paramount opened 'Trail of . the 
Lonesome Pine' for Holy Week, 
with Evergreen's Orpheum putting 
up the biggest oppoeish with 'De 
sire.* Both houses turned on the 
bally steam and are clicking for 
n}ce results. 'Pine' is good enough 
to hold at the big Paramount, al 
though holding Is against the usual 
policy of that house. Likely the pic 
will run 10 days and move to the 
Mayfair. 

Parker's Broadway and UA coast- 
ed this week, but started advance 
exploitation on- two pix to break. 
Easter week, 'Sutter's Gold' and 
'Small Town Girl.' Broadway has a 
program combo this week In 'Bugle 
Ann' and 'Snowed Under' and doing 
fairly.. 

B. o. reports for the town show 
substantial gain in grosses for first 
three months of this year over same 
period in 1935. Average b.o. gain 
for the 12 week period is around 
15% for major downtown spots. 
Most Quiet b.o. shows a fractional 
increase and gains in other house;: 
run as high as 40%. More than one 
spot shows a 25% surplus In tak- 
ings over first Quarter of last year. 
These advances compare favorably 
with general biz gains here, indi- 
cating that local pic biz is a step 
ahead of the general upturn. 
Estimates for This- Week 

Broadway (Parker) (2,000; 25-40) 
-^-'Bugle Ann' (MG) and 'Snowed 
Under' (FN). Duo getting fair 
$4 000. Last week 'Breakfast' (U) 
and 'Garden Case' (MG) answered 
to strong exploitation for $4,800. 

United Artists (Parker) (1,000; 
25-40)— 'Times' (UA) (3rd week). 
Still okay at $3,000. Second week 
nice $4,700. 

Paramount (Evergreen) (3,000; 
25-40— 'Pine' (Par) and 'Saturday 
Night"' fFox). Good enough to hold 
at $8,000. but thie house doesn't hold 
them. Last week 'Colleen' (WB) 
and 'Timothy' Quest' (Par) above 
average at $5,300. 

Orpheum ( llamrlrk -Evergreen) 
( n ,000; 25-40)— 'Desire' (Par) and 
'Preview' (Par). Answering to a 
strong campaign and clicking 
around $5.50rt, which is big for thi:t 
house. Last week 'Dortor' (Fox; 
and 'Woman Trap' (Par) closed u 
strong second week nt $'.000. 

Mayfair .f Par Iter - Evergreen) 
f 5.400: 25-40-) - 'Java' (U) and 
O'U.'i;. ' il' ox). Combo getting aver- 
f'ige results hi house around $2 000. 
Last we«-k 'Drift Fenee' (Part and 
•iM'-iJt!!:,' (MG; good enough $2,100. 



type of picture, has a Bowes ama- 
teur uiiit with it at the Roxy. sec- 
ond to play the house. At the $25,001) 
figure, theatre may get out all right. 
Other new pictures entered in the 
Holy Week -derby are 'Silly Billies,' 
which brings the poorest week yet 
to the new Rialto, $6,000, and 'House 
of a Thousand Ca~ ,*• onl* $9,000 
for the Center. 

Rivoli's third week of 'These 
Three' probably under $20,000, get- 
ting by. House brings In . 'Things 
to Come' Saturday (18). The*State's 
good showing is. divided between 
Times' and the N. T. Granlund 
revue on the stage, indications 
pointing to an easy $35,000, fine 
business, 

'Great iegfeld' opens tonight 
(Wed.) at the Astor on a two-a-day 
run at $2 top. Metro has the .house 
for eight weeks, with optiops for 
onger. A special .press preview. ^yas 
held last night (Tries'.)-. 

'Fauntleroy' was well sold on its 
engagement at the Music Hall, both 
In advance and after opening, of run, 
with United Artists cooperating on 
the merchandising. Hall, spent, more 
than customary. In advertising '.the 
picture and in addition to' other ex- 
ploitation, there were special broad- 
casts. '■ ' . ' 

Strand and Warner Bros, also 
campaigned strongly in behalf of 
'Singing Kid,' Jolson appeared oh 
the stage for the opening. Other 
stars who were on hand included 
Eddie Cantor; Ethel Merman, Milton 
Berle and Belle Baker. 

Estimates for This Week 

Astor (1,012; 65-$1.10-$1.65-$2.20— 
J Great-- Ziegfeld— - (-MG-)t - a- --16-r-e.elr- 
musical running three ' hours, opens 
li6re tonight, at a $2 top, two per- 
formances daily. House closed down 
Sunday night (5)/ 30 days of 
'Boulder Dam' (WB) at pop prices 
under Joe Pluiikett operation be- 
ing around $6,000. 

Capitol (4,620; 25-35-55-85-$1.25) 
—'Unguarded Hour* (MG). Looks 
short of. $30,000, disappointing, .but 
a profit. Second week of 'Petti- 
coat Fever* (MG), which didn't 
merit a holdover, under $18,000. 

Center (3.525; 25-35-55-85-$1.10)— 
'House of 1,000 Candles' (Rep). On 
seven days ending last night only 
$9,000, red again. Prior week 
'Everybody's Old Man' (20th) suf- 
fered Lenten knockout, under $6,- 
000.' House, in ■ touglv luck lately 
and often with fairly good pictures, 
is considering band units for its pit 
again. Meantime, starting today- 
'Message to Garcia' (20th) goes In 
'for two weeks, on a 14-day guar- 
antee. *' ' 

Palace (1.700: 25-36-5&)--i-'Colleen' 
(WB) and 'Chan at Circus** (20th), 
dual. This duo will be lucky- to 
snatch mediocre $8,000. 'Road Gang' 
(WB) and 'Love on a Bet' (RKO>, 
.$9,500. 

Paramount (3.664; 25-35-56)— 
Give Ua This Night' (Par) and 
Johnny Green orchestra in pit, 3?o 
soap' this week, poorest since house 
went into pit policy Christmas day; 
about $18,000 and at low nut thin 
.week l>reaking e ven. . ; 'Desire!. (Par), . 
with Little Jack Little orcheatra, 
Ethel Merman^ and Jane Cooper in 
trough, open Saturday morning (11) 
In time to fight for Easter crowds. 

Radio City Music-Hall (5,989; 40- 
€0-85-99-$3,l0-$1.65) — 'Fauntleroy' 
(UA) and stage' show. Getting near- 
ly all the business this week chancer 
bright to touch $100,000, smash 
money for Holy Wook, Holds over 
through Easter. 'Sutter's Gold' (U) 
last week managed to ease up to 
only $66,000, Invitation to aspirin. 

Riaito (7fi0: 25-40-65)— 'Silly Bil- 
lies' (RKO).. Wheeler- Woolr.ey 
comedy a slow goer, only ahout..>'6,- 
000. Last week 'Moonlight Murder' 
(MG) finished at $8,500, good. An- 
other mystery picture. 'Murder On 
the Bridle Path' (RKO) opw Fri- 
day (10).. 

Rivoli (2,002: 40-75-^9)— 'These 
Three' (UA) (3rd week). End> 1t» 
third week today (Wed.) at thi» side . 
of $20,000 in all probability, mild. 
Second week reported at $20,200. 
'Things to Come* (U A) scheduled to 
open Saturday (18V. 

Roxy (5,886; 25-30-55)— 'laughing 
Irish Eyes' (Rep) and Bowes ama- 
teurs on stage. Ama failihg to. en- 
tice good business in company with 
an anemic film, but at $26,000 or 
bit over there is a chance house can 
get out. Last week Jackie Coogan 
and Betty Grable oh a nersonr.l held 
things up better for 'Dancing Feet' 
(Rep). *28,S0O. 

Strand (2,767: 35-55-65-86) — 
'Kinging Kid' (WB). Opened I'M* 
day night O and away slow, $20.« 
000 appe&iJng tops. Stays on. with ' 
Easter expected to give It the 
needle. 'Snowed, Under' (WB) last, 
week a s:k1 story, under $6,00o. 

State (3.450; aG-Su-fS^'Times* 
(UA.) and N.T.G. revue oil stage. 
>lxeel1»Mit fiertited to Chaplin 

and Granlund stage show, all Higns 
pointing to S3">.00n or over, elegant. 
La«a wfek 'Wife vs. Secretary* 
('M(J) aiid vaude bill, around $28,000. 



10 



4*f *c r ■ «e c. * • § s c s 



Wednesday, April 8, 1935 




\ with Lyon-Daniels and 'Jan. 
Abne Each Strong $11000 in Boston 



Boston, April 7. 
(Best Exploitation: Fine Arts) 

Holy week is the only Lenten 
week to have a. general telling effect 
.on . film b. o.'s here, although stands 
With attractive fare are doing com- 
mendable trade. 

Bebe Daniels, Ben Lyon and LiN 
llan Roth, heading a good stage:, 
show at the Keith Boston, with 
'Here Comes Trouble' on the screen, 
look outstanding, 'Captain January' 
at the Keith Memorial is also doing 
all right. Better than $17,000 indi- 
cated at each house. 

Met is off this week with '13- 
Hours' and Benny Meroff on stage, 
around $W,000. Orpheum and State 
in the slumps with 'Bohemian Girl' 
at both stands, on a dual bill, with 
•Lady of Secrets' and 'You May Be 
Next,' the companion features at the 
Orph and- State, respectively. About 
$15,000 total for two Ldew houses. 

'Great Zlegf eld' opens roadshow 
engagement at the Colonial Easter 
Sunday , at $1.65 top. Loew houses 
will take it for pop i)rice run after 
that. 

; ; George Kraska at the Fine Arts 
worked fast last, week when Sonja 
Henie, skater,, came to town for one/ 
performance at the Garden. Kraska 
booked in a short subject, 'Swiss on 
White,' starring the fancy skater, 
billed it .alongside newspaper in - 
nouncements of the Garden exhibi- 
tion arid followed up by a handout 
of special flyers at the break of the- 
Garden show. - Kraska guaranteed 
distribution on this handout by per- 
sonally palming them off to skate 
enthusiasts at the personal appear- 
ance.' Also snared some newspaper 
breaks on- tjie .subject and the per- 
sonal ►distribution. • • - - " 

.^^E^rtWt^forTh'iit Week 
/ . Keith'Mem'orral (B?KO) (2,900; 25- 
35;5p)^JaniiaFy''. (20th)." Bagging 
.pljUjty. of .^ve , trade and enough 
vaaoliis,' for dandy. .'$.17,000. . .Probably 
h!6: Iiast week 'Sutter* (U) was hot 
pay- dirt at $8,8p0. : J r ' 

?y Me£'(M&P) (4,200; 35-50-55)— 
fours'.: '(Par) arid Benny Meroff ion 
; stage; .'^Forced land ing at about $17,-.. 
.peo.+ CQlleeh'. (WB) And stage show 
last vweek- disappointed with $2.2.000. 
. ; Keith -BoMon (RKO). (3,000; 35-50- 
65.)~-'Tr«Ubie' (RKO) and towVs 
bent stage show, topped, by. Daniels - 
Lyori-Rbfh ' combo.', - Hitting good 
$17>P00 stride. 'Personal' (U) and 
'Holies Comlquea* stage show (2d 
Week) pleased last week with 
$22,000. 

Orpheum (Loew) (3,000; 26-35-40- 
50)— 'Bohemian' (MG) and 'Secrets' 
v (Col),..dual,- n.s.g. at $8,000. Last 
Week $ii;O00 on; 'Three' ( UA)', . single.' 
.; State (Loew) (3,200; 25-35-40-50) 
, -^'Bohemian* (MG) and 'Next' (Cpl), 
'. dual, ;'jUpt. marking time ' at' $7,Q0Q. 
■{Three*, : (U,A) hot bad 'last week, 

v,*l^p(K< ; ;.-. .: ' , ' ' 

^J^MkmWnt ,(-M.&P)vr-l>, ; v25:-35- 



with 'My Marriage' .(20), $8,000 more 
than satisfactory. 
Omaha (Blank) (2,100; .25-40)— 
host Goes West' i.UA) arid. 'Don't 
Get Personal' (.20). May reach $5,- 
S00. Last week 'Lonesome Pine' 
(Par) dragged tnem In to excep- 
tional money; holdover week above 
normal at $6,500, adding up to a 
heavy sum with the $11,000 of ihe 
oi'i'j;h'al week. 

Brandeis (Slnger-RKO) (1,250; 
25-35-40)^-'Snowed Under' . (FN) 
and 'Don't Gamble' (Col). Just a 
program on the screen. $3,900. Last 
week only so-so with 'Love on Bet' 
(RKO) and 'Muss 'Em ..Up' (RKO), 
$3,800. 



'HAM FED UP ON QUINS 
BUT 'DOCTOR' LOOKS SG 




. ■ ..j fenWpytm&V) (a>600>; ;,25-3PTi40r 

mi^'-*.(^^y*^t*T.^fe)/;';4u.i)ti*::-Pale: 
partners at -$3-,7QP:/ xv$e)c 
000. jot .'Monte Carlo' (WB>.'and 

• ''Country l3w? (20th),' dual, i^.r : ' 
; Sedllay (M&P), (2,700; > *>5;-i35-40 
60)— 'Cdtfntry Doc* 1 (20frh); - <W H»ri)' 
and Desire* (#ar) (2d riin)> duaU 
N.s.h. at $5,000: .. Last we^k $1,000 pn 

"•' 'Shark. Island' (20th ).* arid -.^TJmes'. 
(UA). - 



irmirigham, -i 
(Beet. Exploitati Alabama) 

If there are enough parents In 
Birmingham the 'Country Doctor' 
should have a nice take this week. 
Picture Is not going to crowd the 
.single boys and giris' into, the thea- 
tre, however. This, babies' pictures 
have been in nswapapers so long 
and there have been so many stories 
about them, that everyone- except 
parents are fed up with.' the Dlonne 
kids.. This means the Ritz with 
iMilky Way' is going to get the boys 
and girls; 

Alabama, however, has one of the 
best campaigns house has had in 
rtionths for the picture. Fifty 
thousand heralds were distributed 
through- grocery stores in co-opera- 
tion with condensed milk;, eight co- 
operative ads; 25 24-sheets, and 12 
window displays in department 
Stores in addition to working with 
'Post,' NEA?s client here. Paper has 
been running a serial wi1;h a nota- 
tion at the bottom of installment 
saying picture will play Alabama 
arid lias promised a page one story. 
Eatmates for This Week : 
Alabama (Wilby-kincy) (2,800; 
30J35-40)— 'Country Doctor 1 (20th). 
Looks for $8,000, good. Last week 
lonesome Pine' (Par),. $7,500, satis 
factory..- 

Ritz (Wilby-KIncey) (1,600; 25 
30)— 'Milky Way' (Par). Moder 
ately good at $3,200. " Last week 
'Lady Consents' (RKO), $2,800, fair. 

Strand (Wilby-Kincey) (800; 25) 
—'Preview . Murder' (Par). Gall 
Patrick; just a couple of years away 
f rohi Birmingham, gets the billing 
and, a lot of fans will see her but 
business nothing to brag about, 
*!«?PP ; L . a st.. week' Dangerous 
Waters': (U) and 'Live Ghosts' (MG)' 
on^ml.ij,.-$l-700. fair. . • 
, EJhpire (Acrije) : - .(1.100; 25)— 
P n **VHr> (FN); Arophd 
$2:«pjp,. fa»v,- iLast.\wee^ .'It Had to 
Happen' (20th.), about 42,100^ 



, $6,800, 



•. ' Omaha, Apsll 7."- 
'(Best :Exploitation: Orpheum) 

String- of attractions less than 
ordinary and biz keeps step. Holy 
Week calls for k breathing spell 
from theatres, and houses getting 
things under way to break big pic 
tures- Easter week. Sort of calm 
before the competition really starts 

Orpheum- leads' the current bills 
with 'Love Before Breakfast.' Bran 
dels With 'Snowed Under' and 'Don't 
Gamble With Love' , will just about 
pay its -own way. and Omaha -with 
•Ghost Goes West' and 'Don't G'; 
Personal* about ditto. 

Exploitation brought little note 
worthy, but Orpheum in the va.n 
with a stunt on the romance angi*; 
of its picture. House stood as 'vp 
to al! gals who wojuI brmt. In ; 
boy friend and pay for his ad mis 
ftfon to a sneciM inn: r':m - ivc-i'v. 
at which thfi houso also served 
breakfast. Stunt day of ->pcnink 
worth more as publicity than as a 
magnet to the box office. 

Estimates For Thi6 Week 
Orpheum (Bbnk) (P.97C; 2:5-40) — 
.'Love Before Breakfast' (F) and 
'Touch Guv' (MG). Has thp noil 
on the field Holy Week, will do 
fair $C,800, not to be snee/od at. 
Last we«k 'Colleen' HVB) \ii--.\f-cl 
'tscif a bectcr than p^u - at'racLion 



very good. Last week 'Saturday 
Night* and stage show three days, 
then lour days bt 'Invisible Ray* (U) 
amt 'Big Broadcast'. (Paf), only got 
$2,100, not so forte, 

Stuart (LTC) (1,900; 10-25-40)— 
Desire' (Par)i- In spite of good no- 
tices, pic seems not to be heading 
for over $3^200,. fair. Last week 
Pine* (Par) wow'ed with $4,200. 

Varsity (Westland) (1,100; 10-20- 
25)— 'Lady in Scarlet' (Ches) arid 
'Marines' (Col), dual. Fair at $900. 
Last week, 'Don't Gariible' (Col) and 
Passing Third Floor.' (GB) got same 
figure. 

rogers' tank' revival 
&200 in Indianapolis 

Indianapolis, 
(Best Exploitati : Lyric) 
. 'Bugle Aim' linked With George 
Choos' unit, 'Paris on. Parade/, is 
doing nicely at $8,000 pace in the 
vaudfilm Lyric,, to lead the town 
this week. Trade circles are buzzing 
more oyer the successful revival of 
Will Rogers' 'Connecticut Yankee' 
at the' Apollo, where it is garnering 
a substantial $5,200. The other 

straight film houses are below P ai '- 
Exploiteers must be on a vaca- 
tion, fdr there was little to attract 
attention other ' than • the Lyric's 
classified ad .promotional tleup ana 
radio broadcasts of transcriptions 
and stage talent. 

Estimatea for This Week 

Apollo: (Fourth Ave.) (1,100; 25- 
40)— 'YankeO' • (20th). -Revival of 
Rogers' pic, in the house Where he 
always pulled 'em. in, is. showing 
plenty of activity, with indications 
of a good $5,200. Last week' hold- 
over of 'Colleen' (WB), fair at 
$2,400. ■ '. 

Circle (Monarch) . (2,600; 25-40)— 
'Dead' (WB) dualled with 'Muss 
'Em'. (RKO). Former plugged , in 
ads with emphasis; on line. -'Elec 
trocuted for a crime he did not com 
mit,' but . the going is slow and weak 
at $2,400. Last weelc. dual of 'This 
Night' (Par) .and 'Preview* (Par) 
bad at $2,000. 

Indiana (Monarch) (3,100; 25-40) 
—'13 Hours' (Par) on twin bill with 
'Parents' (Par). Aviation drama 
stressed, .but take is minor .at $4,750 
Last week 'Breakfast' (U) paired, 
with 'Girl' (GB) fair at $5;200. 

Loev/s (Loe\v's) (2,800; 25-40)— 
'Garden Case* (MG) and "Gamble" 
(Col), dual. Meagre $3,000 in pros 
pect. Last week 'El Dorado' (MG) 
on double With 'Next' (Col) puny at 
$3,800. 

Lyric (Olson) (2,000; 25-30-40)— 
'Bugle Ann' (MG) and Choos' stage 
unit. Holding steady pace and will 
hit an okay $8,000. Last week 
'Snowed Under* (WB) and 'Going 
Hollywood* unit all right at $7,800 



New K-A-0 Setup 



1%^^ Lincoln 



Another Whodunit 

Hollywood, April 7 
'Death in Paradise Caiiyori,' new 

serial', by Philip Wylie, has been 

purchased ' by .Darryl Zanuck for 

-2pth-Fox. 

Yarn will be. -published shortly in 

. American ' mag. 



(Continued from page 5) 
Goldberg, treasurer of "KA.O, also 
a Meehan designee, is expected to 
continue as treasurer of the- circuit, 
David Sarnoff, , president of RCA, 
may retire from the KAO (Urec- 
tox'tite. However, neither he, nor his 
company, RCA, is to be without 
repi'eseritation . on the KAQ boali'd. 
Lumfdi-d P. Yandell, a financial offi- 
cer of ;RCA, is. expected to continue 
on the KAO directorate. 

However, whether Sarnoff. steps 
off the directorate is. a matter for 
his ow disposal. The new owners 
of RKOs Atlas-Lehman, are under- 
stood .to be desirous for/ him- to- 
continue. v . 

As president of KAO, Spitz, of 
course, will take a seat on the KAO 
board. \ 
Swope is resigning > apparehtlyj in 
accordance with his known and oft 
expressed desire to step out of KAO, 
as soon as. his task shall have been 
complete.d for' which he was invited 
to take the company hejm, He came 
into- the company- j to.' serve ,as ar- 
biter and as.a ba^anc^ wheel be- 
tween the. disputing Meeh n. in- 
terests on. the. one hand; and- the 
RCA-RKO interests.' div'the 'other. 
. Since his --adyent) • &A;6 - has rer 
turned to a. diylderid . basis' bri ; .lts 
preferred stock, " the . first tipie, 
since 1931) Tht> company showed a 
het of abound $367,ppPj "in. 1035, 'after 
being a loser for- .'several years, ^rid 
for the fii's't quarter,. "this year, kc 
cording to unofficial estimates, KjA.O 
may. show jaround ^sap^OOO, net. The 
latter figure wo^ild cover .approxi 
mately. "80%: .ol the -required -pre 
f erred stock interest oh the year.. 
Swope's Record 

Prior to Swope's : entrance Into 
KXOT the ' compah 
a sefious ^theatre e.xpansi/jn. drive 
in Greater New York. - The 'expah- 
sion. drive .. which ' netted K(AO 
aroundvl3 theatres, most of which, 
if .not nearly, all, the company had 
to drop, and seriously. Jammed . up 
the circuit's film situation around 
■New York. 

This expansion campaign, was 
dropped after Swope came into the 
picture.. The company's film situ 
ation was restored a.s Aylesworth 
stepped into the breach at the time 
to heal another situation with War 
riers; and KAO was able to get that 
company's product as well as that 
of Fox. 

Under Swope's management, the 
circuit acquired a 20% equity in the 
new Metropolitan Theatre circuit 
(Fox Met), when the reorganization 
of the old Fox Met group-was head 
ing to shut out . KAO on certain 
first-ruri film protection in greater 
New York. KAO * paid $200,000 for 
this equity and got representation- 
on the' Met board. * 

Metropolitan , '^stands ' earn 
around. $1,000,000 this, year- 

Very likely -that Leo Spitz \vill be 



' '■■ ' 'Lincoln. 'April 7. 
"I; (?«t. Exploitation: -Stuart) : | 

? .Holy :Week aj)d - the 'grosses are 
holey, .-too..' .Sole . standout '/will-, be 
the, ...Orpheum, , h ' -lias"-, the im,- 
;petus -'of " — --- : ' .-■ -.- 



Sensational Freak Bally Gets Indie 
Temlente $6M Frisco;Tever $18,500 



dutfl;f*ature l sf, ao.^yfll top tOwh^Wlth- 
an exMc.ted ; ''$$J4P6r ■' . "" . " 

S-'D^ireViafr-,.th"^ Stuart .■•„ is ' set to* 
break ^thea^re's tour^. week' ' of f 
heavy ' profit' -flini's.. Publicity de- 
partment; is taking advantage" of .the 
opposition's ad storm - on" 'Mv: 
Deeds,'- which is coming next wpeki 
'Desire' ads read 'Gary Cooper. Goes 
to Town in 'Desire;' ' but biz only 
fair. ./ ' 

Estimates for This Week, 
iberty (LTC) (1,200; 10)— 'Re- 
turn of Jimmy Valentine' (Rep) and 
'Six Gup' (Indie), dualled first half; 
'Throwback* (U) and 'Leavenworth 
Case* (Rep), dialled' last half. Looks 
like good |jy200. ■ Closing of Colonial, 
has, doubled crowd possibilities' for 
this house, since It has double ■ the 
seating capacity and the same type 
prograih at new low price. Last 
week 'Man Hunt' (WB). and 
'Leathernecks' (Rep) with 'Neath 
Arizona Skies' (Lone Star), dual, 
did fine $i,050. 

Lincoln (LTC) (1,600: 10-20-25)— 
'Love Before Breakfast* (Par). 
Likely to finish good at $2,600. Last 
week 'Colleen' (WB) stirred. b. o. at 
start, but finished sluggish at $2,400. 

Orpheum (LTC) (1,350: 10-15-20- 
f 5-35-40)— 'Bugle Ann* (MG) with 
Frank and Milt Bi-itton 'Crazy 
Rhythm* iaude unit lhre<> days. 
'Here Comes Trouble* (20th) and 
re-issue 'Smilin* Thru' (MG). dual, 
last four days with one amateur 
night Whole layout doing $3,400, 



San Francifico, April 7. " 
,. .,' (f^iEip^atibijif Embassy )f. y . 

.'PenI^nfef>Mur4er H Case* at ..the: 
"Emba^V.^y}-' ' . ? . " ,.jfreakfeh 
.sttffi^ ^n^ekpi^iiiii^h'j. held ' J not 
johly-the i^rei^'of^th^fbmole town's 
citlzeniry bii& had mkn&t. jKe ^fl*iijt 
run • managers'- rSitting^ back"" aglia^t 
w.ohderiiSg if the ■ polifle would '• let- 
sthejm.'Bet '4^:.-jvlth- it. 

Tat. Palbtersdii;' .dis'trib,... aided, by. 
producers'" gahg of exploiteers' from 
Hollywood, put 60 monks, on .the 
■streets;: on the marquee, on a 
structure .that reached top of : the 
building '■ front, ' theyr had ' Mexican- 
robed- penitentes in; ichurch setting 
beating disrobed femm'es for their 
'sins,' etc., etc. ; And' this is Holy 
Week, with S. F. a: strong Catholick 
center. " "■• ';•• . i ' 1 ; 

Other startling stunts pulled daily* 
and the curious mobs surged around 
house all.week, lifting the gross to 
about three times average. Picture 
is Just rehash of news, scenic- arid 
studio fill-ins connecting it with 
Carl Taylor, mag writer's, death in 
Penitente district last year. But 
it's getting across and even the 
critics are treating it nicely in all 
reviews. Display schedule in dailies 
big, comparable to space taken by 
'Sutter's Gold,' a >holdpver which is 
nosediving. 

Estimates for This Week 

Clay I nter nation (Roesner) (400; 
35)— 'La Maternelle' (French). This 
nationality not as well represented 
here as some others; will- be lower 
than average with only $1,200. Last 
week 'Frontier' (Amkinb) bipr. $1,750 



Fox (Capitol CO.) (5,000; 25-40)— $17,800. 



'Moonlight* . (MG) . and 'Timothy* 
(Par). ' Going, isllgbjly, better than, 
previous week at $6,4001 iLa'sit week 
■*fted \tagbh' (Brltisfiy and 'Dougli'-, 
niits,' $6,000: ■'. " *■• ' -: : '■■ ' s , 
.Embassy. (RKOrColien) (1,512; 
30-35-40) — 'Pe'niterite';."' 1 (Revfer). 
Brought in with freakish, explbita^' 
tion : by In^epenSent^produc'er. ?,WU1. 
bring -hous^e highly, pvofl'table $6,60.0,^ 
Xast week revival's 'Hun^art^bSffd- 
age' (RKO) arid 'Battalion' (RKO) 
went to even- break at $2',200. ' 

Golden Gate (RKO) (2,850; 30-35- 
40)— 'Revolt' (RKO). Topped in 
adv. by Bowes' amateurs oil stage. 
Sliding home with $15,-000. L?st» 
Week 'Bet' (RKO), tts.g., :$10,8a0.' 

Orpheum (F&M) (2,440; 30-35-40) 
—'Sutter's' (2d week). Big drop to 
$5.5D0; Last week big to $11,000. 
>-.Pai^mount-(F-W,C) (-2-^7-40; 30-35- 
;40)^H3 ! t Hours' (Par) > and ''This. 
Night' (Par). Let-down, at $10,300. 
Last week 'Shark Island' (20th) ainM 
•Snowed Under' (WB) (2d week) 
oke at $11,^00.-.''' 

St.> Francis '^F-WC)' (1,470; 30-35- 
40)— 'Marie* (MG). Brought over 
from Warfield and going strong to 
$7,900. Last week (fourth) and final 
for 'Doctor' (20th) and 'Bugle Ann' 
(MG). okeh at $5,200. 

United Artists (UA) (1.200; 25- 
40-5o)— 'Times' (UA) (5th week). 
Bolstered by street ballyhoo and 
will likely show pi'oflt at $5,7 OP. Last 
week, $6,000. 

Warfield (F-WC) (2.6S0; 35-40^ 
55)— 'Petticoat' (MG). Good trade 
both matinees and evenings aofd will 
finish with $18,500. Last week 
'Marie.' (MG) closed strong at 



KAO's representative on th 
board, should Swope also reiir 
hat directorate. • 

Swope ^ icgimeat ft AO has been 
a liberal "one. He instituted the bo. 
nus system for executives and em- 
ployes In the company. For the first 
time, also, certain. einployes in the 
lower salary brackets leceived 
Chrlistmas bonuses. Vacations with 
pay were also instituted for the per- 
sonnel. 

Swope, at one time, was offered 
:pp United Artists berth while at 
KAO, trid other similar spots in - 
other flrrris have been extended to 
him for consideration. 

A former. chief executive editor 
the old N. Y. World, this KAO 
berth was Swope's first active' job 
in the film business. He is also a 
director of the • Columbia Broad- 
casting Systfern, and many other 
covporations. Swope is on.th .'•ex- 
ecutive committee of the BMT 
subway. system in New York, arid a 
member of Mayor LaGuardia's 
tiansit unification committee. 

His rother, Gerard woper, 
president .of. General Electric; 

Major L. E. Thompson retires 
from the KAO . board, according- to 
expectations, also, and besides 
Swope and the possibility of Sar. 
hdff decidi,) to step out of the 
KAO directorate, another who will 
retire from KAO is William G. Van 
Schmus, managing director of Radio 
City Music Hall. Van Schmus is the 
13th or neutral member of the KAO 
board, set. up with' a membership 
evenly divided between RCA-RKO 
representatives and M. J. Meehan 
representatives. The new neutral 
member .Will be Donald K. Day Id. 
Jay. Eddy, .Edward J. Maloney 

and Frank Al^tschul are expected to 

retire, also. Altschul is "of the down- 
town' banking firm of Lazard Freres. 

•Monroe - Goldwater, of the law .'flr-m 
of -Goldwater & Flynn, .counsel to 
Meehan, is expected to stay ori the 
board, as also Meehan himself.. Be- 
sides Goldwater arid Meehan, Spitz 
and Aylesworth', the" new board of 
seven, should Sarnoff decide to step 
out, will cornprls'e Malcolm Kings-, 
burg; LUmsford P; Yandell, Donald 
K. David; ; 

The ,new- setup : puts the entire 
RKO operation into the ' hands of 
Spitz and Aylesworth. The RKO 
interests, own approximately .one- 
third of the outstanding 64,000 
shares of preferred stock; M< j. 
Meehan interests own upwards- 'of 
27,000 -shaves of . this stock, accord^ 
ing to unofficial authorities, with 
RKO owning all of- the KAO. com : . 
mon. 

Failure to meet the preferred 
stock Interest requirements put the 
preferred stockholders into voting 
control of- KAO. '., v ,., ' * 
rph arid Rockefellers 
In the RKO'/i^organizatio.n, imV 
portahj; notice vriiust betaken of the 
position of the ..stockholders and. 
boridholders ^of^'the old Or'pheuni. 
circuit., This phase of 'the -situation-. 

-anid , .tye;..outsVaVidl'fag^itgiS<a ; ■ Rffitg^. 
f eilev. clailm-of^.pyir ^S^PPlOOPafeairis* 
RKO are the two l'e^ainlng;, fliian-; 
cial problems ^ to be met prior tCf : . 
acttfal company reorganization. •.. 

With the shift in the executive 
lineup of KAO, the -management end 
of the expected RICO reorganization 
is no.w integrated and centralized 
properly flying the new... owners 
-management "control^-* .as iyeli afl 
bwperehip jControl arjd- resp.pnsibilityf 
v '* % No comment- is foi'thcSming rela- 
tive to. the" RKO bp^.rtf'-buti'Chariges 
ih. that dlrectorkte'' setup may ...be 
^'rthcibming also in the^'ea.r fut'Cfr' 
as a' niatter of Reorganization which- 
will ' be ,; 'd%ermi'ned by 'Sarnoff and 
tlie new owners .of RK.O. The RGA 
interests are still the- dominating 
faction: In the RKO board because 
no changes .In this respect have been 
sought' or were made. 

Likely also' that certain Atlas or 
Lehriian representatives may flgura 
in the new KAO or the other RKO 
setups, in time, as financial officers, 
?buV there ;is nothing official in this 
regard forthcoiriing 'now.' 

Major I. E. Lambert, counsel of 
KAO, has resigned his post. His 
action,-' however, is taken to be per- 
sonal in order that he may devote 
his future activities in other work. 
Lambert is a schoolmate and close 
personal friend of Gov. Alf Landon, 
of Kansas, one of the Republican 
candidates for U. S. President, and 
friends believe that Lambert aims 
to devote his fullest time to further- 
ing this candidacy. 

Lambert came into KAO from-tn* 
RCA Camden works and through 
the M. J. Meehan interests. He ^ 
a close friend of both Sarnoff ana 
Meehan. Whether a surc<'ss° r w 
his post shall be named isn't known. 



• '«■ » r . .. ' * 



Giro $ $ e s 



VARIETY 



Mder-Hutton $13,000, '£1 Dorado' 
$10,500, 'Rhodes' 9G ? PhiBy Way Off 



Philadelphia, April 7. 
(Best Exploitation:, Boyd) 

Nothing very exciting dpwnto.wn 
rleht how, arid this plus the fact 
that it's Holy Week will probably 
null the grosses 'way below average. 
Not a standout in the lot as far. as 
Bo. is concerned^- .. 
■ ' Earle has 'Boulder; Dan>' on the 
screen and Ina Bay Hutton on. the 
stage. Letter played the house only 
a few months ago and proved quite 
a hit. This time combo looks, weak 
at-not more than $13,000. Other stage 
show house. Fox. « .has 'Song and 
Dance MahVon the. screen and Little 
Jack Little oh the stage. Little has 
a following but here again condi- 
tions are against more than $13,000. 

•Robin Hood of El Dorado? opened 
Saturday (4) . at the Stanley and biz 
hasn't been so fdrfei Pic won't get 
over $10,500. . ; ' 

Most of the emphasis of the Stan- 
ley-Warner exploitation force was 
put on 'Rhodes' at the! BoycL,. Special 
screening was given for the British 
Consul and a tie.-up effected with 
prominent British club here. This 
plus a G-B truck With a diamond 
display which bally hoped the Engr 
lish film through the streets com- 
prised the campaign. ■. ' Good no- 
tices were given the film; but . it's 
b.o, powers are not great and it will 
be lucky to get $9,0001 .: 
'.. . Estimates for This Week 

Afdine (1,200; 40-55-6B)— 'Gentle- 
man' (UA) second week of. five days 
only with bad $3,500 qr . less.. . 'These 
Three' in Thursday (7). Last week, 
<Gentlemes,* weak .$7^500.. . kt . 

Arcadia (600; 25-40-50}-^'Wife TO. 
Sec' (MG) (2 run); A b.o. wallop at 
J3.000.. Last week, 'Scarlet* CRKO) 
" (2d run), $£200 in nine days; 

Bpyd (2,400; 40-55) — 'Rhodes' 
(GB) Great notices and -five exploi- 
tation campaign, but no more than 
$9,000 seen. Last week 'Petticoat' 
(MG) (2d week), fair $10,000. 

Egr!*; (2,000; .25-40-50)— 'Boulder 
Dam* (WB) and Ina Ray Hutton 
band, Under average at $13,000. 
Last week, 'P Man' (Par) and 
Boxes' unit, nice $17(600. 

Fox: (3,000; 40-55-ff5)-- , Song and 
Dance* (20th) and Little Jack Lit- 
tle band. About $13,000, so-so. Last 
week 'Chan' (20th) and stage show 
with ' Ed Lowry taps, average 
$14,000. 

Karlton (1,000; 25.-35-40)— •Far- 
mer' (RKO)— Light at $2,500, if 
lucky. Last week, .'This Night' 
(Par), gloomy $2,200. 
■ Keith's. (2,000; 30^40-50)— 'Faun- 
tleroy* (UA) (2d run). Strong 
$3,200 Indicated, Last week 'Doctor' 
(20th) (2d run), couldn't hold; 
$3,700. 

Stanley (3,700; 40-55)— 'El Do- 
rado'. (MG) Nice notices but not 
much trade; $10,500; last week, '13 
Hours' (Par)., tepid $11,500.. 
. Stanton (1.700; . 30-40-50)— 'Annie* 
(Par). ' Holding' for third week 
although edge is now off. Still 
$.6,000 indicated. Last week's $8,200 
pig for . a holdover. 



BIG 'SUTTER' CAMPAIGN . 
BUT SLOW 6G, SEATTLE 



Seattle, April 7. 
r (Best Exploitation: Fifth Ave*) 

. .. 'Lonesome . Pine' did. enough dur- 
ing; first week at Fifth Ave, to war- 
rant moving to Blue Mouse. Fifth 
is having a slow week with 'Sut- 
ter's Gold.' 

Music Box goes into third %veek 
of "Pasteur.' 

" Jim Schiller is here for advance 
explpitatipn for 'Ziegfeld,' which 
opens roadshow engagement at Mu- 
sic Hall. April 11. 

Best exploitation at Fifth Ave: for 
'Sutter's Gold,' with 24-sheets, 
upped newspaper ads. and radio; 
special. front was novelty, showing 
•miner's pick, phovels,... gold pans, 
.sluicing, setup, wagon wheels and 
other pioneerish regalia, Aiso taxi- 
cab and hotel guide tieiips.: 

Estimates for this Week 
lite Mouse (Hamrick) (300; 27- 
* 7 ,;^)— 'Pine'. (Par). Moved from 
*ifth Ave.. and getting big $4,300 on 
•second run.. Last week 'Wife vs. 
Sec (MOM) (3d week), $3,300, fair. 
-.pPi'seum (Evergreen) (1,800.; 21- 
?onrr' GocH ' < Par ) and 'Prof. Soldier' 
<.-20th). dual. Six days to $4,000, big. 
Last week. 'Wilderness,' (MGM) and 
$3r,0o W4fG ' (20th) - dual - around 

S7 F » i 7 t jox A Yc e - < Ever ereen) (2.400; 
X£ 7 " 41 P Sutter * < u >- B iS cam- 
paign, but disappointing at' $6,000. 

$So veek ' Plne ' (taTi) ' V ^ ry KGOd 

'Mnif?,^ ( ' T " V «) <1.900: 11-16-27)— 
Ma ines' (col) and 'Moon' (Inv). 
"se'- to . Sl0 , vv $3,000. Last week 
secrets (Col) and 'Ghost' (Inv), 



ooo ne arid Danc *' (20th) ' dua1 ' 

Paramount vergreen) (3,100, 
21-27-32)_'Dead' (WB) and "Tim- 
othy ' (Par), dual. Special exploita- 
tion for former, including gum 
giveaway to hold down 'nerves.' But 
mild at $3,700. Last week, 'Garden 

(MG) and ' Bet ' (RKO),- dual. 
.$4/800, good. •; • 

.Rex (Sterling) (1,400; 16-21-32)— 

'Personal' (U) and vaude. Very 

big $4,300. Last week 'Damned' 

(GB) and stage show, $3,700, good. 




; mm 






(900; 27- 
(3d week). 



a »al, $4,300. good" 
■37^2f C .p, 0) J <Hamrick) 
$4 000 l ; ate W6ek at 53 ' 600: Last week 

' ^' ^ual getting good $8.- 



500. 



Last 



week, 'Desire' (Par) and I 



Denver, April 7, 
(Best Exploi'tati Orpheum) 
Things starting very nice' in the- 
atres for. Holy Week, with most of 
first-runs doing average, or above. 
Snow .Saturday night and Sunday 
did npt hurt grosses to any great 
extent, but nothing strong, enough 
at present to . warrant hdidbver. 

'Petticoat Fever' is copping the 
big money, with 1 heavy' holdouts 
over weekend. 'Give Us This Night' 
strong at Denham. Orpheum. has: 
f wtjune teller on mezzanine land it's 
Impossible to get.' near the. Ionian 
after, first show ; lets out. Women 
stand in line to get their fbrtune 
told and mystic is being held second 
week.' 

Estimates for This Week 
. Aladdin (Huffman) (25-40-50)— 
•Bugle Ann' (MG). Heading for 
$3,000, average. Last week 'Faunt- 
leroy' (UA) did around $3,500 In 
second week, good. 

Broadway (Huffman) (1,600; 25- 
40)— 'Sutter's Gold* (U), following 
a week at the Denver. Garnering 
$1,500, good for second run. Last 
week] 'Colleen* (WB) copped very 
good $%000, following a week at the 
Denver. 

Center (Allan) (1,500; 20r 25-35)— 
'Remember Last Night' (U) and 
stage show. Latter is credited for 
most of $3,000 coming though 
wicket; good. Last week 'Leather- 
necks Have Landed' (Rep) copped 
okay. $2,600. 

Denham (Cooper) (25-35r40) — 
'Give Us This Night' -(Pac). Plenty 
strong at $6,500 pace, but won't bo 
held over. Last week 'Desire' (Par) 
sailed along to a $7,000 week and 
held three extra days. 

Denver (Huffman) (2.50Q; 25-35- 
50) — 'Love Before Breakfast' . (U) 
and stage band. Hitting $7,500 
easily, nice gross. Last week 
'Sutter's Gold* (U) topped the town 
with $10,000. 

Orpheum (RKO) (25-35-40) — 
iP-etti Coa'tJCev^i^(^lGi)^-lTown r s . top- 
grosser currently with $8,500." Last 
week, 'Wife vs. Secretary' (MG), in 
second Week, '$5,300, okay. 

iPjaramp-unt (Huffman)- (2;0Q0: 25- 
40)^'Esca'pe from ' Devil's Island' 
(Col) and 'Hell Ship Morgan' (Col), 
double bill. Slightly above average 
with $3,500. Last week 'The Walk- 
ing Dead' (WE) and 'Boulder Dam' 
(WB), double bill, did average 
$3,000. 



L'ville Back to Singles; 
Bowes Ams- Conquer' 6G 



Louisville, April 7. 
(Best Exploitation:. Loew's State) 

After a week of. duals, all" of' the 
first runs here with the exception 
of Loew's State are back to solo 
pics, and from till indications tak- 
ings are to be in the lightweight 
class pretty generally. 

Topping the town in gross takings 
looms another troupe of Bowes' 
amateurs, who are set for four days 
at the National, With 'Conquer the 
Sea' as the pic' the tyros should 
have no trouble garnering a buxom 
$6,000; but below previous Bowes 
grosses here. 

Strand, under the guidance of it's 
new manager, A. J. Kalberer, Is 
garnering some shekels with a re- 
turn of Will Rogers' 'Connecticut 
Yankee.' Takings will not he very 
heavy on this one. as people in this 
bui'g have never displayed more 
than lukewarm interest in revivals, 
but not bad. , 

•Bohemian Girl' and 'Bugle Ann 
are dualled at Loew's State, the only 
twin bill on the main stem. Takings 
will hit around $5.50<>. fair f,noue . h - 
Rialto With a single *13 Hours will 
be satisfied to snare $4,500. and Is 
alreadv starting a campaign on 
'Sutter's Gold.' so the present stanza 
might be reckoned as only marking 

^Nothing but routine advertising 



and exploitation this week, and no 
one making much ^effort to sell 
shows. Of the meager stuff, Loew's. 
State gathered most of it. 

Estimates for Thi Week " 
Loew's State (3,000; 15-25-40)— 
'Bohemian' (MG) and 'Bugle Ann* 
(MG), duah Feeling the Lenten dip 
and no names to draw 'em in,' but 
contented at $5,500. Last week 
'Petticoat' (MG) and "Next" (Col), 
dual, took $5,000. 

Rialto (Fourth Ave) (3,000i 16- 

25- 40)— '13 Hours' (Par). Fair $4,- 
500 in sight. Last week 'Woman 
Trap' (Par) and 'Preview*! ? (Par), 
dual, did ;well enough at $4,60p. j 

Brown (Ind) (1,500,; .15^25-46)^ 
'Farmed 'iCRKQ). Nloe'l start wltn 
preview showing, :but doubtfuL Fred 
Stone doesn't spell b.o. potency. 
Probably around $2,800, light. Last 
week 'Bet' (RKO) and "Godfathers' 
(MG), dual, pleased at $3,40% 
Strand (Fourth Ave) (1,600; 16- 

26- 40)— 'Yankee* (20th). Will Rogers 
revival got nice weekend biz, but 
slackening considerably last three 
or four days; $2,700 in sight, just 
fair, 

Mary Anderson (Libson) (1,000; 
15-26-40)— 'Snowed Under* (WB). 
Decidedly weak at $3,000 or less. 
'Colleen' (WB) did better last week, 
taking $3,200 on the last half of the 
fortnight's run.- " 

National (Ind) (2,350; 15-26-40)— 
'Conquer* (FD) and Bowes' ama- 
teurs. Looks like $000, fair, and 
under showing of other two Bowes 
units here. Last week: 'Man' Hunt* 
(WB) arid vaude for four days, arid 
'Transatlantic' (UA) and 'All Quiet* 
(U) dual three days, fair: $3.B00. 

Alamo (Ind) (900; 15-25).— "Fleet* 
(RKO). First single pic to run a 
week in this house in many moons. 
Looks headed for $2,000, and at this 
figure will show nice profit. Last 
week Invisible Ray' (U) and 'Mel-' 
ody Lingers* (UA) . dual splitting 
with 'Sylvia Scarlett' (RKO) and 
'Seven Keys! (RKO), dual, took fair 
$1,300. 




or, 

$19,(H>0, 'lS^Frced 17G, 
In Holy-Weakened Det. 



Detroit, April 7. ' 
Holy Week, the Passover, .and, all 
that,' so boxofflces aren't expecting 
anything startling this' week, Marks 
second successive, week that grosses 
have been down. No; exploitation 
either, so it makes things unani- 
mous. 

• Tops in the coin bracket; current 
stanza goes to the Fox>. which ex- 
pects to pull in a mild $19,QQ0 on 
'Love Before Breakfast' and Roger 
Prybr on stage. Any other week 
combination could have done half 
as much more; 

Michigan, with '13 Hours in the 
Air,' plus Carl Freed ork heading 
vaude, will give rival good run for 
the money, about ' $17,000 due. 
Things are Virtually dying in other 
downtown houses. United Artists, 
playing 'Lonesome Pine,' for sec- 
ond session, doesn't hope for more 
than $4,000, oke in face of com- 
petish. 

Estimates For This Week 

Fox (Indie) 45i000.; , 30-40-65)-^ 
-Lqve—Beforo-^reakfast^r^-U-^-yarid- 
Roger Pryor heading vaude. Good 
combination can't buck Holy Week, 
Passover, etc.; so gross stays down 
to $19,000, bke though,. in face .of 
things.- Jan Garber upped 'Roll- 
ing Along' ('Music Goes Round') 
(Col) last week to $17,000, mild but 
things might have been worse if 
pic's name hadn't been changed. 

ichigan (United Detroit) (4,000; 
30-40-C5)— '13 Hours' (Par) with 
Carl Freed ork heading vaude. B.o. 
could be lower, so house isn't cry- 
ing with Lent near the end. About 
$17,000, oke, on the present week. 
Last stanza okay $19,000 on 
•Colleen' (WB) and Xavler Cugat 
band on stage. Easter slump 
started then, so combination can't 
be blamed. 

United Artists (United Detroit) 
(2,0.00; 25-40-55)— 'Pine' (Par) (2d 
week). Caught in Lent slump first 
week, pic isn't doing what it oughta 
and will get fair $5,500 this weeje. 
Drew in almost $9,000 first session. 
Moves put Thursday (9) for 'Wife 
vs. Secretary' (MG). 

Downtown (RKO) (2,500; 25-40- 
55)— 'Farmer in D"eli' (RKO) and 
'Murder Bridle Path' (RKO), dual. 
Continues in dumps at a small $3,r 
500. but should get back on its feet 
with resumption of vaude Friday 
(IC). Last Week gathered n.s.g. 
$5,500 on 'Bet' (RKO) and 'F-Man' 
(Par). 

Adams (Balaban) -(1,700; 25-40) — 
'Pasleur' (WB) (2d week). Flicker 
brought back here after big session 
at the Fox two weeks ago, and 
looks for the only good biz in town 
present stanza: about $0,500, fine, 
in view of week. House did a mild 
$3,400 last week on 'Leathernecks' 
(Uep) arid 'Feef .(Rep), dual. 

Stato (United Detroit) (3,000; 25- 
40) — Garden Murder Case' (U) and 
'I Conquer the Sea' <U), dual. 
Slightly under steady, pace, due to 
counter 1 attractions, but grass, will 
hit an oke $4,300.. 'Walking Dead' 
(WB) and 'Godfathers' (MG). dual., 
did a bang-up biz last week, $5,600, 
chiefly on Karloffj flicker. 



'Whipsaw' $7^00 on 
Loy Bally in Montreal 



Montreal, April' t. 
(Best Exploitation: Capitol). ; 

Holy Week isn't' hitting the main 
stems too badly, after a reasonably 
good week previous, thanks to good 
exploitation and better than average 
programs. 

Harold Bishop at Capitol is put- 
ting over some quiet but effective 
ballyhoo for 'Whipsaw' and will be 
satisfied wiai . $7,600. Added.) fea- 
ture, •Love' Ob a Bet.' Pal* 
ace holds over .'Follow jthe Fleet,' 
which did well lagt week, and should 
add another $7;000. Loew's is catch- 
ing on with vaude and showing 
'Tough Guy* and 'Three Live Ghosts' 
with chance of $9,000i Princess has 
'Lady >Of Sectets' arid 'Public 
Menace, 1 ' .probably around- $6,000. 
Cinema de Paris will be hit hy Holy 
Week and 'Folies Bergeres' and 'La 
Bataille' not likely to top $800. St. 
Denis trying a • ^semi-religious pic, 
*Dom Bosep,' which with 'La Petite 
Sauvage* Qpghl; tp ; gross $3j0(i0. , 

Capitol is stressing angle of 
Myrna L'o^'s return to screen as 
keynote of- advertising and' popu- 
larity of thi.S:Star here. Catchy lobby 
display and department store, tier up 
with extra ad spkee in local press 
should tide house over difficult 
week. 

Estimates for This Week 
Palace (FP) (2>700; 60)— 'Fleet* 
(RKO) (2d week). Still, going well 
and should gross $7,000 after a nice 
"$10;000 last iveek. . . " "" • 

Capitol (FP) (2,700; 50)— 'Whip 
saw' (MG) and 'Bet* . (RKO). Bill, 
with nice exploitation should pick 
up $7;500; Last week 'Forest' (FN) 
arid 'Saturday Night' (RKO), $8,500. 

Loew's (M. T. Co.) (3,200; 60)— 
'Tough Guy* (MG) and 'Ghosts* 
(MG) with vaude. Satisfactory at 
$9,000. Last week 'Happen' (20th) 
and 'Song and Dance* (20th) with 
vaude,,. 410,000, 

Princess (CT) (2,300; 50)— 
'Secrets' (Col) and 'Menace" (Col). 
Seeing $6,000. Last., week 'Gentle 
ineh' (DA), $6,000. 

Cjnema de Paris (France-Film) 
(600; 50)— 'Folies Bergeres' and > 'La 
Bataille'.'", French films drawing 
$700. Last week 'Sous la .Terreur 
and 'Votre Sourire,' $800. 

St. Denis .(France Film) (2,300; 
34) — 'Dom Boseo' and 'La Petite 
Sauvage.; ' Fair $3,000. Last week 
'Le Vertige' and 'Haut Comme Trois 
Pommes,' $3,400. 




HOUR' AT 
TOPS CINCY- 

BT ; 




Cincinnati, April 7. 
(Best Exploitation: Aibce) 

Lenten blackout attended by 
usual egg-laying in cinema box of- 
fices. Nothing above a yawn from 
cashier and house crews this week. 
Rain Sunday (5) was a further re- 
ceipts denter. 

Albee is giving off brightest beam 
with $9,500 on 'Unguarded Hour.' 
'Love on a Bet' moved slowly over 
weekend at the Palace and will give 
way Wednesday (8) to 'Captain 
January.' Five-day stretch Of 
'Love.' got $5,000. 

Shubert Is close to average .at 
$9,000 on 'Daddy O'Day' and the 'Go- 
ing Hollywood' unit. 'Garden Mur- , 
der Case' is gettinrf.a $3,500 ve.rdlel ; 
at the Lyric and 'Snowed Under' Is 
shoveling same- .figure at Keith's. 

Fourth estaters gave the space 
bow to 'Unguarded Hour.' 

Estimates for This Week 

Aibee (RKO) (3,300: 35-42)— 
'Unguarded Hour' (MG). Loretta 
Young and Franrhot 'Tone lp-.-tall? 
typo. Good for $9,500. Last 'week 
'Desire' (Par), 511.000. 

Shubert (RKO) (2.150; 35-55)— 
■O'Day' (Fox) and 'Going Holly- 
wood' unit. All right at $9,000 
Last week 'Saturday Night' (2 oth 
and Bowes amateurs. $11,000. 

Palace (RKO) (2,000; 35-42)-- 
'lief (RKO). Started slowly and 
will be replaced Wednesday (8) by 
'Captain January' (20th). Five days 
of 'Love' ticketed for $5,000. Last 
week '13 Hours' (Par), $7,000 
bumpy. 

Capitol (RKO) (2,000; 5-42) — 
•Desire' (Par) (2d run). Trans- 
ferred from Albee. Fair, $3,500 here. 
Last week 'Petticoat* (1IG), move- 
over from Albee, $4,000. 

-Lyric (RKO) (1,400; 35-42)— 'Gar- 
den Case' (MG). Not had at $3,500 
Last week same on 'Bohemian' 
(MG). 

Keith's (Lisbon) (1,000; 30-40)— 



Minneapolis, April 7. 
(Best Exploitati Lyric) 

Holy week plus continued cold 
and more snowstorms brings mild 
grosses. Bad weather probably is 
the -worst box office influence, tak- 
ing an even . greater toll than the 
religious season. The combination 
is leaving little or no grounds, for 
managerial rejoicing and lndica* 
tiohs are that total loop flrsUriin 
takings will not. exceed a meagre 
$21,000, which tneani? an average of: 
something like $4,000 for the five 
houses involved. 

'Little Lord. Fauntlerpy,' at the 
Minnesota, is out in the front. It 
opened lightly, but -with school out 
should attract big matinee patron- 
age from ; now on. Favorable re«f 
views arid good exploitation also, ate 
helping to make customers for," it. ■: 
'Pasteur' clicked so well that.tho 
Orpheum Is holding it over for flye 
additional days, giving.it a 12-day 
run. 'Singing Kid' has a Wednes- 
day opening at the Singer house. 

Another holdover is 'Passing ot 
Third Floor Back* at the sure-seater 
World where, it garnered the critics' 
raves, The other loop cameo housed 
Time, is holding a revival; 'Of Hu- 
man' Bondage,' for another seven 
days. This is the picture's twenty- 
ninth downtown engagement, it hav- 
ing played Pantages three times, the 
Seventh -Street seven times,, and all 
the dime Gateway spots. Its recprit 
loop engagements were at a dime 
or 16c. top.. At a 25c. scale it gave, 
the" Time its biggest week m 
months. v 

Lyric scored exploitation honors 
with an eye-arresting front, includ- 
ing— a— genuine- electric -chair, -par- 
ticularly appropriate ■'. during the 
Hauptman hulabaloo, for 'Walking 
Dead.' 

Estimates for This Week . 
innosota (Publix) <4,200; 26-35- 
40-65)— ^'Fauntleroy* (UA). well re- 
ceived and copping heavy matinee 
biz. School vacation a help. Kid 
angle and' 65c. admlsh obstacles to 
night trade, but film Is coming 
through to Indicated $9,000, fair. 
Last week 'Annie' CPar), $8,000, 
light; 

Orpheum (Singer) (2,890; 25-35- 
40)— 'Pasteur* (WB) (2d week). Re- 
maining five. more, days and going 
along pretty well .'after big first 
week. About $5,000 in prospect, 
okeh. Last week $10,000, big. 

State (Publix) (2,300; 25-35-40)^- 
'This Night' (Par), Musicals of this 
type haven't been- such hot h. o. her;e 
recently.. Traveling at slow $4,000 
pace/ .Last week 'Shark Island' 
(20th), $7,000, good. 

World (Steffes) (350; 25-35-40-50) 
:— 'Third Floor". (GB) (2d week). 
Critics helping this one. Not seri- 
sational, but headed for prettty good 
$1,600 after satisfactory $2,000 first 

Time (Berger) (290; 16-25)— 'Hu- 
riiari Bondage' (FN) (2d. week). Re- 
markably successful revival. First 
week's $1,300 best gross chalked up 
by this sure-seater in s'orne time 
and means real gravy. Has shown 
-all—around— loop— plenty— of— tithes, at . 
15c. and later at 10c, but now is 
taking on new lease of life thanks 
to Bette Davis' Academy award, 
etc. Looks like satisfactory $900 for 
second canto. 

Lyric (Publix) (1,300; 20-25)— 
'Walking Dead*- ( WB). Right type 
of attraction for this house. Man- 
ager Roy Schleritz's striking front 
bringing in customers. About $1,800 
in prpfipect, pretty good.. Last week 
'Saturday Night' (20th), $1,$00, 
light. 

Uptown (Publix) (1,200; o2;>-35)— 
•FJee't'; (RKO). Strong stuff In this 
burg. Soaring towards big $3,000. 
Last week 'Pinlc' (UA) and 'Milky 
Way' (Par), split. $2,500, okeh. 

Century (Publix) (1,000; 16.^45)— 
'Pink' (UA) (2d run). Mild $2,000 
in prospect. Last week 'Goes' (Par) 
and "Pro. Soldier' (20th), Becond loop 
runs, split, $2,200, fair; 

Aster (Publix) (900; .15--25)— 
'Navy Wife' (20th) and- 'Ghosts' 
(MG). first runs, split, fin route 
to fair $800. Last week 'Raricho* 
(Par) arid 'Freshman' (WB), sec- 
ond runs, and 'Dudley* (20th), Jli'st 
run, split, $700, light. 



'Snowed' (WB). Press puffs and 
favorable audience reaction helpful 
for $3,500, okay. Last week 'Col- 
leen' (WB) (2d week), $3,300, neat. 

rand .-(RKO) • (1,200; 25-10)— 'Big 
House* (MG). Wallace Beery re; 
vival fruitful at $2,400. Last week 
'Times' (UA), switched from palace 
for second run, $3,200, fair, after 
$11,500 in first week. 

Family (RKO) (1.000; 15-25)— 
'Dead' (WB) and 'Godfathers' (MG), 
split. Above a t .age with $2,400. 
Last week Sunsc' (U) 'and Millions 
in Air' (Par), separate, $1,900. 

Strand (Ind) (1.300; 15-25)— 
'Hell's Angels' (UA), four days- an* 
'Scarf ace' (UA) last half. Returners. 
A so-so $1,500. 'fjcarface' encored 
here recently for a week. Last week 
'Leathernecks' (Rep), $2,200; over 
the top. 



12 



VARIETY 



PICT 



ES 



Wednesday, April 8, 193$ 



Advance Production Chart 

Hollywood, April 7.. pleted.be fore the total of 441 features on the 1935-36 schedule will be 
Wjth 11 new features being placed before the cameras last- week, the completed, ' , . . , 

J>roauc*ton picture in Hollywood took ori a more roseate hue, lifting it Warners continues to top the list for activity with nine features before 
v? a l ow level ?1 3 ^ features in work to a total of 37 for the week, the cameras and eight in the cutting rooms. Paramount has eight and 
mne features were taken from the cutting rooms and previewed duringsix; Metro, six and three; 2Qth-Fox, four and five; Columbia, three and 

the week, leaving a balance of 45 yet to be finally edited and shipped, six; Radio, three and five; Republic, two and three; Universal, two and 

This makes a total of 73 more pictures to be placed in work and com^ eight; United Artists, one h 



Rockefeller Center 

of 10,000 RCA 



Columbia 



Three in work, six editing, four preparing. In work: 

'QUEER MONEY,' reported Variett issue March 25; 'LOST HORIZON/ 
reported April 1, and 'FER DE LANCE/ which started last week. 

'FER DE LANCE.' Produced by B; P. Schulberg, Herbert BIbermari 
directing from story by Rex Stout; screenplay, Howard Green, Bruce 
Manning, Joseph Anthony. Cast: Edward Arnold, Lionel Stander, Victor 
Jory, Joan Perry, Russell Hardie, Thurston Hall, Nana Bryant, Martha 
Tlbbetts, Frank Conroy. 

Story is whodunit which Nero Wolf, criminologist, finds himself in- 
volved without solicitation. Mystery of series of deaths begins on golf 
course where there is a certain golf club used to inject a deadly poison 
for whoever handles it. Investigation extends to .international boundaries 
before it is solved. 

Only definite production set to start next is 'SMART SISTER.' 



in the cutting room* 



Republic 

Two in work, three edit! , six preparing: In work: 
'THE GLORY PARADE/ reported Variety March 25, and ' 
ING COWBOY/ which started last week. 



Metro 



In work: 



Six in work, three editing, eight preparing, 

'ROMEO AND JULIET/ reported Variety Jan. 22; 'THE GOOD 
EARTH/ 'MOB RULE/ reported March 4; 'SPEED/ 'WITCH OF TIM- 
BUCTOO? and 'SUICIDE CLUB/ reported March 25. No new pictures 
Started last week. • • . 

Readied for earltf production lists 'GORGEOUS HUSSY' to be directed 
by Clarence Brown with Joan Crawford, Robert Taylor, Melvyn Douglas 
and James Stewart; 'CAPTAINS COURAGEOUS' to be directed by Jack 
Conway with Freddie Bartholomew and Spencer Tracy; 'GRAM/ Rich- 
ard Thorpe directing, with Mme. Schumann -Heink, Ray Robson, Harry 
Stockwell and Frances Langford in cast; 'OLD HUTCH/ hext Wallace 
Beery starrer; <SUZY' for Jean Harlow, and Frahchot Tone, and 'THREE 
WISE GUYS* with Robert Youngr, Betty Fumess and Lewis Stone. 



Paramount 



-Eight in work, six editing, 10 preparing. In work: 

'PRINCESS COMES ACROSS/ reported Variety Feb. 26; 'POPPY/ 

reported March 4; 'CASE AGAINST MRS. AMES/ reported March 11; 
♦EARLY TO BED/ reported March 18, and 'RHYTHM ON THE RANGE/ 
THREE CHEERS FOR LOVE/ 'AND SUDDEN DEATH/ 'GOOD FOR 
NOTHING' all started last week. 

.'RHYTHM ON THE RANGE/ Produced by Benjamin Glazer, Norman 
TaurOg directing from original by Marvin J. Houser; screenplay by Wal- 
ter De Leon, Francis Martin. Johri C. Moffltt and Sidney Salkow. Cast: 
Bing Crosby; Bob Burns, Frances Farmer, Martha Raye, Samuel S. Hinds, 
Terry Walker.. Music and songs are being contributed by the studio, staff 
• writers as well as outsiders. 

Story: Crosby is wealthy ranch owner in the west, anxious for ah out- 
let to express his talents as a singer. Madison Square Garden, N. Y:, 
becomes the 'scene of a rodeo coupled with music. Broadway showgirl, 
Frances Warmer, tired of the lights, determined to go west, stows herself 
away in the car that is returning the stock to the ranch and ultimately 
■wins Crosby; 

'THREE CHEERS FOR LOVE.' reduced by A. M. Botsford, Mel 
-Shauer supervising, Ray McCarey directing, original by George Marion. 
Jr.; screenplay, Barry Trivers;. dance director, Danny Dare. Cast: Wil- 
liam Frawley, Roscoe Karns, Johh Halliday, Elizabeth Patterson, Elea- 
nor Whitney, Robert Cummings, Grace Bradley, Ann Nobel, Olympe 
Bradna, Louis De Pron, Billy Lee, Inez Courtney, Irving Bacon, Kitty 
MeHugh, Donald Kerr, Si Wilis.. 

\"Story: Musical comedy against background of fashionable girl's school 
in the east. Daughter of Hollywood motion picture producer brought up 
in atmosphere of films, decides to liven up- school, . turning it into insti- 
tution of make believe. AH concerned appi'ove and. from there on staging 
of shows is the paramount issue. 

'AND SUDDEN DEATH.' Produced by A. M. Botsford, William Lackey 
supervising, Charles Barton directing, original by J. C. Furnas. Cast: 
Randolph Scott, Frances Drake, Tom Brown, Charles Quigley, 

Story is dramatized doctrine against careless automobile di'iving, de- 
picting: young .society gix*l who disregards all laws of safety' by reckless 
driving' until she meets with a serious accident. Her fiancee, Randolph 
— ficott— district- attomev,-loval^d^is-dutv_nroiie.eds_tO-iPrO se&ute the girl_ 
and sends her to jail, long enough to make her realize the importance 
of the law. Picture timely, due .to present nationwide campaign against 
reckless driving. 

GOOD FOR NOTHING/ Produced by. A. M. Botsford, Edward Cline 
directing. William Shea, former Paramount film editor, makes his debut 
In this offering as a director. 

. Story is original by Robert Tasker, John Bright and Maureen Babb.. 
Cast: Virginia Wiedler, Henrietta Crosman, Elizabeth Russell, Leif Erik- 
eon, supported by many of H.ollywood!s top kid players. 

.Story is sympathetic and mischievous document of a little girl in a 
small town who fabricates malicious and fantastic yarns to please a 
filck mother. While the child becomes focal point of ridicule and per- 
secuted by the small town wags, her mother dies and rlrl is . adopted by 
the town printer. Printer sees, in the child that the lies the child has 
been telling are practical lies, if applied to community politics. He sets 
out to try them out, which in the ultimate regenerates the sleepy hollow 
town, which lifts the 'good for nothing' to a Joan of Arc position in her 
community. 

Lined up for i THE OLD MAID' and THE 

DUCHESS/ 



Shares; Other Peak 

Washington, April 7. 
Sale of 10,000 shares of RajllQ. 
Corp. of America preferred stock 
I 'by Rockefeller Center during fl r8t 
half of March was revealed by Fed- 
eral Securities & Exchange Com. 
[mission last week. 

Semi-monthly statement 
ING* I transactions by officers and direc- 

. 'THE SINGING COWBOY/ Produced by Nat Levine, directed by Mack ^1^?^ aT^ , °* 

Wright; screenplay by Dorrell and Stuart McGowan. Casit Gene Autry, ."Nerests.in, ^..A. thiough the deal 
Lois Wilde, Smiley Burnett, Lon Chaney, Jr., Earl Hodgln, Ann Glllis, ln 7% ■-cumulative preferred A. R e , 
Oscar Gahan, Jack Kirk, Wes Warner; Traty Lane, Ken Cooper, George Po rt showed John D, Rockefeller, Jr 
Pearce; Jack Rockwell; Harrison Green. and Midtown Development Invest- 

Story concerns a nationally advertised coffee:' concern which sends a ments of. Jersey City, indicated as 
troupe of w*-tern cowboys across continent in a modern covered wagon participants in Rockefeller Center 
caravan. At towns along the roadside they give typical western enter- likewise have no other direct i** At - 
tainment, with plenty, of singing and music, broadcasting at same time. Let in Radio Corn 'mer- 
At a primitive settlement in New Mexico where^cowboys are not any too " nn;** ^« . , , . 

sympathetic With the modern version of their lives and antics, band of „ ~5 he ! - transa ctions revealed by the 
hoodlums gang up on the show troupe. • * ' st ^ tement were: 

Lined up for immediate production, 'FOLLOW YOUR HEART/ which Sale- of 600 shares of Translux 
is substitution for 'MY OLD KENTUCKY HOME? to star Marion Talley; Daylight Picture Screen common by 
'NAVY BORN' and 'LONELY TRAIL/ latter to be next and second to j George H. Robinson of New York 

t-i.- -nr ' a director, slicing his interest td 

7,35.0 shares. 

Gift of 150 shares of 20th Century- 
Fox Film common by Darryl .F. - 
Zanuck, cutting his common hold- 
ings to 183,830. He still has 21,946 
shares of $1.50 cumulative preferred. 
; Sale by Helen E. Hughes of New 
York of 20 shares of Universal Pic- 



last picture starring John Wayne' for this company. 



20th-Fox 



Four in work, five editing, seven preparing. . In work: 
'SINS OF MAN/ formerly known as 'TURMOIL/ reported Variety, 
issue March 11; 'HALF ANGEL/ reported March 18; 'WHITE FANG/ 
reported March 25, and. 'PRIVATE NUMBER/ reported April 1, 

Company has planned to put three in work this week which will include I tures 8% cumulative preferred win. 
'THE MERCY KILLER/ 'ONCE EVERY YEAR' and 'TO MARY— WITH ing out her interest. ' 
LOVE/ Following this Jane Withers is slated- to start her next piq- shIb hv Hniriw c<n a w<,,.„,» »*■ 
ture, which -will be the first on 20th-Fox 1936-37 program. Title will be w „* npr . fl y ^^7i^ \7o , T f ' 
'PUBLIC NUISANCE No. 1/ followed by 'GIRLS' DORMITORY/ with WarneM^rporaUon, of 2,115 shares 
Simone Simon. 'DIMPLES/ next Shirley Temple starrer, and 'SING Warner Brps. common, leaving 
BABY SING/ Others in preparation are BANJO ON MY KNEE/ to star Warner with 62,860 shares of com- 
Janet Gaynor; 'THE MARK OF ZORRO/ for Lawrence Tibbett; mon, 10,618 shares of $3.85 cumula* 
'LLOYDS 01? XOWDOW" TilimisIcaT-by- IrVingr- Berlinr THE- LAST- -ttve-pref erred, *nd-lT469,000 - -6%--de~ 
SLAVER/ 'CAFE METROPOLE/ 'FIFTY ROADS TO TOWN/ 'SEE bentures in his own name and 4,786- 
AMERICA FIRST/ THE HOLY LIE/ ^PERSONAL SERVICE/ preferred shares through Holding 
'CHARLIE CHAN AT THE RACE TRACK' and 'CHAN IN THE NAVY/ I Co. B. «°""ngr 

A belated report oh holdings 
shows Regan Day, Inc., Los Angeles, 
holds all but seven shares of stock 
in International Cinema, Inc. State-. 

None in work, one editing, 7 preparing. I ment by this company reveals 

Of the United . Artists group, Selznick International Is making final Thomas Ashby, San Francisco; A. 



United Artists 



RKO-Radio 



Three in work', five editing, seven preparing. In Work: 

'MARY OF SCOTLAND/ reported Variety March 4; 'HIS MAJESTY 
BUNKER BEAN' and 'LAST OF THE BAD MEN' starting last week. 

'HIS MAJESTY BUNKER BEAN.' Produced by William Sistrom, co- 
directe'd by Edward Killyand William Hamilton, from novel by Harry 
Leon Wilson; screenplayTJohn Grey. Cast: Owen Davis, Jr.. Louise 
Latimer, Lucille Ball/Sybil Harris, Ferdinand Gottschalk, Robert Mc- 
Wade, Edward Nugenrt. Leonard Carey, Bertpn Churchill, Hedda Hopper. 

Story centers around timid young man who, through series of events, 
finally gets confidence in himself and wins the girl. Owen Davis in title 
role is a young chap, inheriting large sum of money, acquires complex of 
being reincarnated toJJcing of a mythical country. After, psychological 
treatment administeredNjy fiancee, the lad becomes a go-getter lords over 
all who had treated him \ouifnJy during his inferiority stages. 

'LAST OF THE BAD MEN.Vproduced by Robert Sisk, Christy Ca- 
banne directing, original and screenplay by John Twist and Jack Town- 
ley. Cast: Harry Carey, Margaret ""allaghan, Hoot Gibson, Tom Tyler, 
Harry Jans, Ray Mayer, Frank M. Thomas, Maxine Jennings, 21. B. Wal- 
thall, Alan Curtis. 

Story is modernized western starting in old mining town when Harry 
Carey is convicted and sent to jail. When he returns he finds it mod- 
ern, not only in buildings, but his old friends as well. Hard to adapt him- 
self to new atmosphere and about o give up when the sheriff, an old pal, 
finds his daughter has been kidnaped. Carey, last of the bad men, vol- 
unteers to track down the criminals, and returns daughter safely, thus 
Betting himself in once more with the community. 

Being readied for early production, 'M'LISS/ to feature Ann Shirley; 
'NEVER GONNA DANCE' for Astaire and Rogers, 'GRAND JURY' and 
'WINTERSET.' 



preparations and tests to get under way some time this week bri 'GARDEN 
OF ALLAH, following which 'DARK VICTORY' goTs into wotk. Not 
likely to start, before May 15. 

In the Pickford-Lasky group, final editing touches are being put to 
'ONE RAINY AFTERNOON/ first picture to be produced by this new 
company. A story for Nino Martini is being readied for early produc- 
tion. 

At the. Samuel Goldwyn camp work is being rushed to get the first of 
his 1936-37 program of pictures- under way. 

Edward. Small is still trying to get 'LAST OF MOHICANS' in shape 
to start just as soon as favorable weather is assured. 



J. Guerin, Los Angeles; L. D. Hig- 
glns, Oakland; H. T. James, G; P. 
Regan, Bonar Russell arid A, C. 
Snyder, all Los Angeles, own one 
share each, while Regan Day, 'Inc., 
controls 250,000 shares. 



Universal 



CLEVELAND RULES 
BANK NITE LEGAL 



Cleveland, April 7. 
Two month fight over bank- 
nights, started when a rival ex ib 



Warners 



Two in work, seven editing, five preparing. In work: 
'PAROLE/ formerly known as 'WHAT PRICE PAROLE/ reported In 
Variety April 1. Started last week 

'CRASH DONOVAN.' Produced by Julius Bernheim, co-directed by L , j d t ■.. . „ tUed when 
Edward Laemmle and Jean Negulesco; original by Harold Shumate; KlCKea lo P<>"ce, was settled ^nen 
screenplay, Marjorle Klein ( Eugene Solow and Carl Detzer. Cast: Jack towns prosecutor, Perry Frey, ruled 
Holt, Nan Grey, Andy Devine, John King, Paul Harvey, James Donlan, that they were legal and free from 
Ward Bond, Douglas Fawley, George Simpson, Lane Chandler, Paul future p inches 

Story is_nxelodramatic version of inside workings of California state Mack Kaplan, owner of Grand 
motorcycle patrol, showing Jack Holt's rise from rookie. Central made the original com 

-^eluiieaT^earlroroduetio^ maae _ oU e inal com 

liam Powell, and 'IT'S A SMALL WORLD/ with Joan Bennett and Joel P'aint wTiicn starfea a— fiTmlatur' 
McCrea co-featured, to start April 13. Following this 'EVERYBODY Teapot Dome feud among cops and 
SINGS/ with Victor McLaglan, and 'ROXANNA/ to star Margaret Sul- nabe managers. Merill Cowan, as 
lavan. | sistant manager of Martin Printz'a 

Alhambra, was one of first yanked, 
into court for alleged violation. Got 
out of it by a temporary injunction. 

At that time prosecutor flatly 
claimed bank-nites were clear cut 
violations of state's lottery laws. 
Threatened to arrest somebody and 
make a test case of it but, after two 
months of stalling, he suddenly rer 
versed his own Opinion. Declared 
that since bank-nights don't require 
put-up money or consideration, they 
don't break the law. Smart houses 
now get around that technicality by 
letting anybody sign the lobby book 
without charge for a chance at prize 
money. PersOn also can walk into 
theatre to get prize money without 
paying admission, they say, hut must 
be there the -second the name is 
called. Joker is that they call names 
so fast a chiseler couldn't set a 
break, if he hadn't previously bought 
a ticket and was inside when his 
number came up. Cops couldn't 
prove it was an out-and-out lot- 
tery, so film row is goiny bank- 
crazy again. 



Nine in work, eight editing, 10 preparing. In work: 
'ANGEL OF MERCY/ reported Variety March 31: 'EARTHWORM 
TRACTOR/ reported March 18; 'CASE OF THE VELVET CLAWS/ 
'BULLETS AND BALLOTS/ and 'LOVE BEGINS AT 20/ reported March 

(Continued on page 29) 



Production Table 



Shows current standing of the various produci 
duction schedules for the 1935-36 season. 



Quota 
of Pix 
for 

Studio Season 

COLUMBIA 40 

GAU MONT- BRITISH 16 

METRO.... 50 

PARAMOUNT 65 

Westerns 6 

RKO-RADIO 48 

REPUBLIC 32 

Westerns 21 

20TH-FOX 53 

Westerns 4 

UNITED ARTiSTS 

Sam Goldwyn 7 

Selznick- Inter n'l ... 5 
Pickford-Lasky ... 4 

Reliance 1 

Korda- London...... 5 

UNIVERSAL ........ 36 

Westerns 9 

WARNERS 60 

Totals 462 



Number Number 
Completed Now i 
or Shipped Work 



or 
Editing 
9 

in London 
9 

14 



for 
Release 
.27 
Made 
27 
45 
4 
27 
15 
7 

46 
3 

7 
1 



Made in London 
20 9 
6. 1 
51 17 



Balance 
to Be 

Made on 
•35- '36 

Program 
4 



Number 

New 
Stories 
in Final 
Prepa- 
ration 
4 

8 
10 
1 
7 
5 
1 
7 
1 



286 



82 



4 
3 
1 

7 
2 

8 over 
83 

10 over 



2 
2 
2 
1 

4 
1 
10 

66 



Clayton Lynch Heads 
Metro Exchange in L. A. 

Los Angeles, April 7. 
Clayton Lynch, with Metro In 
midwest for past 18 years, was in- 
stalled as branch manager of local 
Metro exchange fB'rlday (3). Suc- 
ceeds Jake Milstein, now Kepublic 
western sales manager. 

George Hickey, district manager. 
Will name successor this week to 
F.. A. Bateman, top MG sfiiosman, 
who went over with Milstein lo be- 
come Republic branch manager. 



.ggEKggLgBL INTERNATIONAL FILM NE vVS 




Telephone - Temple Bmr 5 041 -5049 
Cable Adilreu; "VARIETY, LONDON 



13 



DEALS 



Americans In London 



London, March . 29. 

Douglass Montgomery on vacation 
until his broken hand Is healed. 
Caused by vaulting in a film scene. 

Grace -Moore will give a recital at 

rosvenor House June S tor charity; 

Lord Inverclyde throwing several 
parties in Glasgow for the cast .of 
'Anything Goes,' with Diana Ward 
as guest of honor. 

John Murray -Anderson paying a 

ying visit to Edinburgh to visit his 
old school, and incidentally will pay 
his respect to an old lady friend 
there who is losing her sight. 

Columbia dickering with Melville 
Brothers to play their first run re- 
leases, at. :.the. Lyceum, one of the 
oldest legH houses in the West End. 

Charlie Forsythe's apartment, in 
Mount Royal, the rendezvous of 
Americans here seeking American 
food, with Forsythe. doing the cook- 
ing. 

De Wolfe, Metcalf and Ford off to 
the Alhambra, Paris,' for a fort- 
night, with several more continental 
dates to follow. 

The Carolyn Marshes occupying 
the Will Mahoiley apartment, in 
Chesh&m Place.. 

. Dave Bader cabled James Cagney 
an offer to play in a picture over 
here, with the local company ready 
to deposit .the salary in any bank, 
the American star cares to men- 
tion. Cagney cabled back, he has 14 
other offers. Line forms to the right. 

Three Sailors here for 10 weeks, 
Including a fortnight at the Alham- 
bra, Paris. 

. Wilbur Hall at the Cafe 5e Paris. 
' .Morris Gest may bow in as a 
..producer here, if Jack Curtis can 
get Frances Day f or him to star in 
The Kjing and the Dancer.' 

Brooking and Van attempted to 
walk out of their Dominion theatre 
date after the first show, on ac- 
count of the vehicle being cut, but 
changed their mind at. the last 
minute. 

Carolyn Marsh to be a regular 
fcrtuightiy broadcast feature in 
Harry Roy's band from the Mayfalr 
hotel. 

Bob Rpbson (Three Sailors) and 
De Wolfe, Metcalf and Ford flying 
to Paris. 

Margo practically set to play op- 
posite Richard Tauber here In 
'Pagliacci/ film being made by Cap- 
itol Films. 

Jack Curtis interested in 'Koe- 
negln' <'Queen > ) current Budapest 
•hit, 

Elizabeth Welch being fitted at 
— ^^tmaniiJor^et-leadj^i^e_Paui 
Robeson In 'Song of Freedom,* 
which Hammer Films is making. 

Bernlce Stone, formerly of Emily 
arid Stot.e, to play the lead in 'Sara- 
toga Chips, 1 which Jack Curtis is 
producing on Broadway in the fall. 

Eddie Darling expected here from 
Florida in May, with friends al- 
ready on the lookout for an apart - 
went for him. Intends to stay the 
summer. 

William Morris office cabling 
George Dormohde a film offer, and 
asking whether he still rides a bi- 
cycle. 

Lew Leslie has disposed of the 
ights cf 'Blackbirds' to Dave Bliss 
for *3,750. Show is now touring 
and will continue for four more 
weeks, after which it is to be 
stored; will reopen with a cheaper 
cast for another tour. 

Evelyn Hayes in hospital with 
pneumonia. 

Norman Lee to: direct 'Full Tilt,' 
film starring the Diamond Brothers, 
Nelson Keys and Georgle Harris at 
the Joe Rock Studios. 

Jack Pearl is signed for the Felix 
*erry revue, which starts rehearsals 
m June and : ) destined for the 
Adelphi. 

Gill Pratt here to direct another 

2 r ^ eslIe Fuller > 'to be titled 'Big 
Hearted Bill.' 

p5 6 ? n f U Fr anks (The Four 
i ranks), celebrating his 21st blrth- 
«ay and now entitled to one-fourth 
of the act's salary. 

B ^ ha « le , Maj *ny, formerly -Manny 
office ° bms » 0» Fosters' 

Tracy still looking for a new 
Pai ne r to rep]ace yinette, now in 

ma > be the choice: 
M*nty Banks acting again in 



New Paris Cinema 

ris, March 2S. 

Another cinema is opening in 

Paris. To be called the Helder, It 

is now in the course of completion 

on the corner of the Boulevard des i 
Italiens and the street of same 
name. 

With a seating capacity of. 50.0 it 
will show both French, and foreign j 
films-ahd be. run by Mme. Roux, who 
owns the Cinema Viylenne, also. In- 
augural -film will be Lily Pons' 'I 
Dream Too Much' (RKO) ,in its 
ori inal English speaking version. 

Anzac Cinema Must Run 
Trailer for Opposition 
House on Court Ruling 

Sydney,- March 10. 

Court here ordered that the Lib- 
erty management must run trailer 
supplied by Metro in connection 
with 'Escapade' (M^G). 
. Management had. cut the trailer, 
claiming that it looked to them like 
an" advertisement- -for "The Great 
Zlegfeld,' but Metro took the matter 
to court and secured an Injunction. 

Liberty has 'Escapade* in oh. on a 
long run, but could not get the 
"Zigfeid' booking, ic having been 
sold elsewhere. 



TBI TO INVOLVE 




Austrian Films' Must Be 
Okayed by Berlin— Simi- 
lar Deals On for Hungary 
and Czechoslovakia 



BUDAPEST WARY 



Vienna, March 27. 

German filmers are. trying to 
make deals to dominate all mid- 
European production. Having com- 
pleted a deal with the Viennese gov- 
ernment whereby all Austrian aims 
must be okayed first by Berlin, as 
to costs, directors, etc, on an Aryan 
basis, the Belch is trying to make 
similar deals elsewhere. 

Pourparlers along these lines 
have been made to any rejected b. 
the Czechoslovak industry. Similar 
deal is now on the griddle for Hun- 
gary; with the Magyars, too, resist- 
ing. 



BRITISH TECHNICIANS 
SQUAWK ON ALIENS 



London, March 29. 
A deputation from the Association 
of Cine-Technicians has been re 

eelyed by the Ministry of Labor 
with a request that certain un 
satisfactory conditions be rectified 
by the Government. 

Studio technicians' organization 
complains that permits are too 
easily granted to aliens to work in 
England. They are not opposed to 
foreign experts coming here to 
teach the native members their 
jobs, or help to improve them, but 
the complaint is that, in addition 
to more than 100 foreign technical 
men here, there are many resident 
aliens engaged in local film pro 
■ducjjonjwho_ca^ot . .b e classified as 
experts. 

On the other hand, a specific com- 
plaint is that not more than 40 per 
cent of the British camera operators 
are in regular employment. 



Sir Ben to N. Z. 

Sydney, March 10. 

Sir Ben Fuller is again' making a 
survey of his New Zealand inter 
ests and will be away from here for 
some weeks. 

Knight was made some very high 
offers for his chain there, refusing 
to be tempted, because of future 
vaude plans. 

Snider-Dean will take over his 
Apollo, Melbourne, next month to- 
pis, using mostly M-G and Par, 



'DOWN' IS OUT 

London, April 7. 
Max Schach's film production of 
'The Stars Look Down' from the 
best-seller novel by A. J. Cronin, 
has been postponed indefinitely. 

Company was . unable to get up a 
satisfactory screen adaptation. 



'Olympic Honeymoon.' First time 
producer's faced the camera in 
many moons. 

James Flood story-conferencing 
at Ealing. 

Dave Moss in from New York. 

Wanda Tuchock in, with type- 
writer and ideas. 

During Feb., 1935, the number of 
Americans visting England was 1,- 
396. There was an Increase of 340 
during February of this year. 

Chaz Chape held over another 
fortnight at the Alhambra, Paris. 



' "Budapest, March - 27r 
German film imports to Hungary 
are down to one-half of their pre- 
Hltler figure. Against 100 German 
features imported to this country- 
on an average before 1933, there 
were B0 in 1934 and 56 in 1935. 

Oswald Lehnlch, president of tht 
German Film Chamber; Heinz.Hille, 
manager of German Film Credit 
Bank, and Wilhelm Meydam, Ufa 
exec, were here last week to dis- 
cuss the situation with film and 
government authorities. 

Local film authorities complain 
that Germany refuses entry to. Hun - 
.garian-made pictures, on a racial 
basis, and make their support of 
German imports dependent on 
whether this ban will be removed, 
Lehnlch suggested that a list of 
scenarists, castu, etc, of films in the 
making In Hungary should be sub- 
mitted for German Chamber's ap- 
proval, in which case a platform for 
admitting Hungarian -mades to Ger- 
many could easily bo found. Local 
producers refuse to submit to such 
dictatorial censure from a foreign 
country* Trio departed with nothing 
settled, but peace negotiations con- 
tinue. 



New Italian Idea 



Americans to Produce One Film in Rome 
for Every 5 They Distrilmte^Not a Law Yet 



Aazac Biz Oke 



Sydney, March 10. 

No pre-Lenten slump, here yet, 
with biz ohmy. Currently best biz is 
being gotten by 'Mutiny on Bounty' 
{M-G). Cold weather la also as- 
sisting the b. o. 

Nice lineup Includes ^Escapade' 
{M-G), "Man Who Broke Bank 1 
<2eth-Fox), 'Bride Comes Home' 
(Bar), "Out of the Pantry' (B.D.), 
''Splendour' <UA), "Dangerous' 
(WBj, 'O'Shaughnessy's Boy' 
<M-G), and lEast of Java' (V). 



Melbourne, March lo. 
Biz is very good here, with "Mid- 
summer Night's Dream' {WB>, 
'Married Her Boss' (Col), Sth week; 
'Becky Sharp' (RKO), "Out of Pan- 
try (BD), «o Bed the Rose' (Par), 
"Here Comes Cookie' (Par), "Bain 
Maters' (RKO). "Rendezvous' 
(M-G), and . 'O'Shaughnessy's Boy* 
(M-G). 



_ Berlin, March 27 

Prof. - TDrT~Iahn"i'Ch7TJresiden-tr--of- 
the Relchs Film Chamber, has re- 
turned from a trip to Budapest; 
where he discussed export possibili- 
ties. 

'In recent months,' he says, *Jew- 
ish circles have tried to stir up 
trouble between the two countries, 
and the nasty word boycott has been 
heard In film districts. We will be 
extremely happy to exhibit 1-1 un- 



Desire's' Loadoi 
Record, Mom Into 
A Larger Theatre 



London, April 7. 

After breaking the record at the 
Plaza for a fortnight, 'Desire' (Par) 
will move to the Carlton which has 
a larger quantity of reserved seat 
space. Record which "Desire' broke 
was established by "Beau Geste' six 
years ago. First week's business 
was approximately 535,000. 

Management tried to get Radio 
to push 'Follow the Fleet' over lor 
a week or two, for a continued run 
at. the Plaza but couldn't get to- 
gether, especially since' "fleet' had. 
already been, advertised. 

This necessitates putting back 
'Trail of the Lonesome Pine,* 
skedded for the Carlton. It Is thte 
first time that the Carlton plays a 
second pre-release date. 



Rome, March 27. 

Many headaches are in store for 
American 1m producers the 
Government listens to a campaign 
launched here. 

Suggestion Is that American : com- 
panies distributing pix in Italy be 
required to produce at least one out 
of every live of these films locally. 

If the Government _*akes up this 
recommendation It will mean that 
American companies will have to 
make about £9 pix yearly In Italy if 
they wish to keep their Italian busi- 
ness. It's estimated that about 270 
foreign films are distributed - here 
every' year and about' $6% of them 
come from the States. If the Gov- 
ernment forces foreign Companies 

to locally produce one out of every 
five films they distribute in Italy, it 
means foreign companies must make 
about .60 pix yearly here. 

.To a limited extent the Germans, 
French and Austrlans already are 
making pictures In Italy, but n6t the 
Americans, . which is, it seems, the 
rub. . 

At the present time there are 
only about 30 to 40 films produced 
annually in Italy; If the new 'sug- 
gestion' becomes law, the produc- 
tion would be upped to around 100 
yearly, with the Americans doing 
most of the producing. 

Idea ls that the new 'Italian Hol- 
lywood' which is being built near 
Rome, mostly at Government ex- 
pense, will be a fine place for the 
production of Italian-American 
films. Americans, It is explained, 
will be forced to make good films 
because the Italian market is too 
small to meet the cost of produc- 
tion, therefore the pix must be good 
enough for export. 



'Times 9 in Sydney 

Sydney, March ID;. 
Charles Munro of Hoyts bought 
Chaplin's 'Modem Times' for Aus^- 
tra'lla at the highest figure ever paid 
Jto.r_a_ single film. 



Opening is set for next month, 



garlan film product in Germany. At 
present, about 22 Hungarian films 
are being produced in Budapest, a 
number of which can be exported 
here. Naturally, as much as we 
favor doing trade with Hungary, 
their films must suit the German 
mentality and politics.' 



Britons in Hollywood 



THREE ANZAC 
EXECS TO 
LONDON 



Hollywood, April 7. 
D'Arcy Corrigan has written a 
play which he expects to produce 
in Ireland this summer. 

Molly LaraOrit beat Captain John 
Hyde at plngpong arid won a hand- 
some tennis racquet. 

Madeleine Carroll vacationing at 
La Quinta between pix. 

Pat Sands, Earl of Arinesloy, do- 
ing some trick riding to amuse Other 
members of the cast on the 'Mary 
of Scotland' set. 

Ray Mllland, on his return from 
England, brought back two cham- 
pion dogs. One, an English Better; 
the other, Brother John of Ware, 
son of Wanderer of Ware, champ 
cocker spaniel. 

Heather Angel showing her ma 
the town. 

Basil Rathbone plays the part of 
the butler in 'Private Number.' 

Colin Kenny joining the cast of 
Charge Of the Light rigade.' 

David Torrance giving an ex- 
hibition of his skill in swordsman- 
ship. 

Alan Mowbray writing a book. 
Brandon Hurst preparing to enter 



the Bobby Jones Golf tournament at 
Catalina next month. 

Ronald Colmari working long 
hours in the new Capra picture, 
'Lost Horizon.' 

Ian Hunter has moved from town 
back to his cottage at Malibu Lake, 

E. E. Clive feeling the cold at 
Lone Pine, where he's on location 
with the 'Charge of the Light Brig- 
ade' company. Other English mem- 
bers of the cast, O. P. Huntley, Jr., 
Errol Flynn, David Niven and Pat- 
rick Knowles, were burned out of 
their hotel when a fire started in the 
town. 

Nigel Bruce starts work this Week 
in 'Light Brigade.' 

Sir Guy Standing moving back to 
his Malibu Lake . place for the sum- 
mer. 

John Balderston, living in Santa 
Monica, starts work on 'Covenant 
with Death' for Goldwyn. 

Ida Luplno touring resorts with 
a land yacht trailing behind her 
car. 

Alison Skipworth finishing her 
part In 'Princess Corner Across.' 

Herbert Marshall escorting Bob 
Davis around the 'Poppy' set. 



Sydney, March 10. 

Stuart F. Doyle, head of Greater 
Union Theatres, -and co-director of 
General Theatres, is enroute to Lon- 
don to dig up some British capital 
for his chain and other enterprises, 

Allan Williamson, Gaumont-Brlt- 
ish representative here, is also Lon- 
don bound and will arrive there at 
about the same time as Doyle. 
Ernest Turnbull, of British Domin- 
ion Films, may also leave for Lon- 
don, ti ing hla arrival with that of 
Doyle and Williamson. 

Understood that Williamson Is 
due there for a pow-pow with hla 
execs on the Australian situation, 
and also in connection with the re- 
lease of 'The Flying Doctor,' local 
made which is nearlng completion, 

Turnbull's proposed trip is uncon- 
firmed. Only recently Fox tied up 
with British Dominions to take over 
the distribution of product in Aus- 
tralia, With him in charge. As 
Fox is very much interested in G-B, 
Hoyts, and B. B\ F., and because of 
recent bitterness between Hoyts and 
Greater Union on General Theatres, 
there may be some deeply hidden 
motive for the three separate but 
coinciding trips. 



Trips to London of the C. M. 
Woolf .and the Gaumont-Brltish reps 
at the same time as an Independent 
theatre operator of importance with 
Fox tie-ups would seem to confirm 
the report that Woolf is trying to- 
buy. , Fox's Interest in G-B for an 
eventful Woolf^G-B realignment 



14 



VARIETY 



it 




the Praises of Warners' 
Biggest Variety Musical 

VAl's here— and ATs there! A song- 
spangled comedy to delight the paying 
patrons • • . The audiences love it''! 

— N. Y. American 

"Proves that Al Jolson is still one of 
the world's greatest entertainers"! 

—N. Y. Sun 

"Loaded with fun. •Singing Kid' 

makes gOOd" ! -JV. Y. Mirror 

"Best Jolson has had in some seasons 
...Hits a high Gr— for Good"! 

— JV. F. Eve. Post 

"One of the smartest musical routines 
the screen has yet offered . . . It's 
gay, lively and tuneful" ! n.y. Eve. joumat 




Wednesday, April 8, 1936 



VARIETY 



15 



11 Rroadway premiere 



awful pte-Easter 








1 




I 
0 



I 



I 



The songs 'You're the Cure For What Ails - 
Me', 'I Love To Sing -a' and 'Save Me 
Sister* by E. Y. Harburg and Harold Arlen 

key houses for Easter) by Warner Bros 





Wednesday, April 8, 1936 



Little Lord Fauntleroy 

United Artists release of Selznlck Inter- 
national (David Selznick) production. 
Stars Freddie Bartholomew, Polores Cos- 
tello Barrymore. Directed by John Crom- 
well. From Btory by Frances Hodgson 
Burnett: adaptntldh, Hugh Walpole; asst. 
director, Eric Stncey: art, Sturges Came; 
research, Major G. O. T. Bagley : 1 camera, 
Chas. Rocher; music, Max Stelner. At 
Music Hall. N. Y.. week April 2, '30. Run- 
ning time. OS mlns. 

.Earl of Dorlncourt C. Aubrey Smith 

Ceddle. eddle Bartholomew 

Dearest (Mrs. Errol) . ... 

Dolores Costello Barrymore 

Havlsham Henry Stephenson 

Mr. Hobba..: :...Guy Klbbee 

Dick i lcltey Roojiey 

Ben... Eric Alden 

The Claim Jackie Searl. 

Newlck ...Reginald Barlow 



Rev. Mordnunt. 
Sir Harry Lorrldalle. 

Lady Lorrldalle 

Mary...t 

Mrs. Mellon 

Dawson •< 

Apple Woman 

Hlgglns. 

Purvis 

Thomas 

Footman. . . . 
Mrs. Balnes. 



....Ivan Simpson 

...E. E. Olive 

.Constance Colllfer 

, Una O'Connor 

..May Beatty 

....Joan Standing. 

......Jessie. Ralph 

. . .Lionel Belmore 
.... Gilbert Emery 

.....Joseph Tozek 

Alex Pollar.d 

, . . .Daisy Belmore 



As his first for Selznick Interna- | 
tional since leaving Metro, David O. 
Selznick has turned in a. Arte, sensi- 



direction of Alexander Hall suggests 
a job well fulfilled, yet everything 
both have done still leaves much to 
be desired, in editing, the running 
time could have been cut down con- 
veniently at many points to step up I 
the action, notably in early scenes 
and In the rehearsal sequences. The | 
effort at comedy is an almost total 
miss-out. 

Kieupura has a fine tenor voice 
and an agreeable personality but 
fails to show much in playing a 
part. His love ssene.l are somewhat 
Stilted. Miss Swarthout, a. type who 
should get there with the right ma- 
terial, not only has the voice but 
the personality and acting ability 
to suggest good possibilities. She 
is a bit stiff on a couple of occasions 
and sometimes seems a bit lost The 
scenario and song-spotting give 
most of attention to Kieupura. His 
yocjal chores about double those of 
Miss Swarthout. 

The Polish, tenor is a Sorrento 
fisherman. He's singing as he fishes 
and almost forever after. Thought 
apparently has been to put him over 
with the voice rather than in 
straight acting work. The church 
scene where he and Miss Swarthout 



tive, box office picture in 'Little meet is quite well done. It's here 
Lord Fauntleroy,' -which may well the two voices meet, and later in 
rank with his 'David CopperfleldM 'Romeo and Juliet' for an opera 
and 'A Tale of Two Cities/ The finish. The music, both original and- 
same intelligent flair for transmut- [otherwise, listens well. 'I Mean to 
ihg the classics into celluloid mani- Say I Love You' sounds like it. might 
fests itself in the cinematic transi- be a fair hit Both sing this as sep- 
tion of Mrs. Frances Hodgson Bur- arate solos. 

nett's' mid-Vlctorean saga. Punch, , Some of the settings are very well 
ily establishing the period from the I done and. form picturesque pack- 
start of the action In Brooklyn, I grounds for the action, all of "which 
N. Y., in the 1880's, the auditor is h a jald in Sorrento and Naples. The 
soon captivated by the moods arid .photographic work of Victor MUner 
the modes of the day, and Freddie and Gordon, Jennings is also highly 
Bartholomew readily becomes a creditable. 

winsome Faunty. I Supporting cast is satisfactory 

A theme as prissy as "Fauntleroy/ [ DU t minor; Philip Meriyale does 
where the earl-to r be , calls his - nicely as the maestro whose original 
mother . 'Dearest/ might have op era the Swarthout-Kieupura pair 
proved quite hazardous in anything s ings, while Benny Baker gets a few 
but the most expert hands. As giggles .^s comedy relief. Alan MOw- 
Hugh Walpole ' adapted it, John bray excellent as a temperamental 
Cromwell 'directed it and a sterling op s tar. His drunk bit stands out. 
cast trouped it— all. under Selznick's William i Collier, Sr.,_has a brief part 



keen" aegls-r-it's very ■ palatable cine- 
matic-fare;. It's an. ideal Easter sea- 
son picture arid a cinch for turji- 
away mat trade. Judging by its 
Radio City Music Hall night pre- 
miere attendance, the possible b.o. 
hurdles of Faunty for the maturer 
fans seem, 'non-existent. 

Young Bartholomew is capital in 
the title role, and Dolores -Costello 



as priest. 



Char. 



Miniature Reviews 

'Little Lord Fauntleroy' 

(Selznick-UA). Capita fllmi- 
zation of mld-Victorcan clas- 
sic with Freddie Bartholomew, 
Dolores Costello Barrymore 
and excellent cast. Top flight 
film. 

'Give Us This Ni ; (Par). 
Gladys Swarthout and Jan 
Kiepura pairod in .a slow, fa- 
miliarly patterned romance, set 
to much singing. 

The Singing Kid' (WB). Not 
up to the standard, for Jolson 
musicals, but has enough to 
get by, chiefly on Its star. 

'House of 1,000 Candles' 
(Rep.). Fast-moving and good- 
looking indie production on 
international spy formula. 

'The Unguarded Hour' 
(Metro). Good acting helps 
overcome the dullness of a 
familiar whodunit 
'Laughing Irish Eyes' (Rep). 
Romantic exhibit built around 
Phil Regan, . who plays a sing- 
ing fighter! More, for duals. 

'Silly Billies' (Radio). Wheel- 
er and Woolsey out west and 
appealing only to W. W. 
fans. 

'Here Come* Trouble' (20th>. 
B picture for .duals. No cast 
names. 

'Cheers pf Crowd' 

(Mono); Thin comedy of pho- 
ney metropolitan theatre life. 
Weak secondary dualer. ■ 

.'Mysterious Avenger' (Col). 
Another get-the-cattle-rustlers 
exhibit. Fair. 

'Q'MaHey of the Mounted' 
(20th-Fox>. George O'Brien 
western that will please, in 
spots where outdoor stories 
thrive. 



THE SINGING KID 

(MUSICAL) 

Warner. 



of filling out. the running time. The 
big number is also, based on a 
'Slriga' reprise, but the theme 
'I Want to Sing a 



ros, release of First National | sw itches to 'I Want to ' Sing 

g' . 

fuck; I velops into a street scene with a 



^ifel^^ Sone ' by Jolson ' and i - t . de : 



- - , ±^t\'^&?^m^n^ I hU ge -m9b>orHing in rhythm. Yacht 

Barrymore, marking her film come- rangements, Ray Hetndorf ; dances. .Bobby C j u bbe^rs . are an invaluable assist 
back, as 'Dearest/, his young, and ( S^noliy ^fijm editor, T°™ bs *^"^^^ spe 



widowed mother, are an ideal coup- I g^L. Barnes At ° strand, n.' Y., week dial topical lyric down early, and 
ling in the twb - principal roles. C. Aprtl i--8i '30. Running time, 85 mine. -. splendid. 
Aubrey Smith as the gruff and ai Jacks**., i .. r -'v;;;* 1 -Jolson is up to his neck In male 

grumpy earl Who blindly hates his] *>e "•^^•'•••*»?'»* v»'*'^t^ 'support for the . first half hour or 

Slighter iitt-la.w. lust, because she's kKSo 0 ^' VCV^;V.V.V.V3rank• ifitcbeii s<k He has Allen Jenkins for a 
American, well-nigh steals the pic- Barney' Hammond., . ....... Wm. Davidson vale f Eddie Horton for a secretary 

'- ^Smi *al™ and Mitchell and Durant for his 
'.':>ccm Manning r radio eaer writers. They all work 



ture in a- characterization setup- Potter ^..j. 
that's a match for this vet thespian. |ybi^L Paines. , 
Henry Stephenson as the English. g^ger '...'.'.'..'... 
barrister is on a par . in, a role that Davenport Rogers 
calls for much restraint. go"* Haines. 

On the subject of histrionic . con- May 
servatlsm, Guy Kibbee's version of pulton . 
tho Brooklyn, grocer might Well I.Dana Lawrence 
have been broadened and bur 
lesqued. instead, Kibbee's fine : re 
straiht makes the basically lovable 
assignment . a real-to-life portrayal 
Ditto Mickey Rboney as. the boot,- 



i • t • • • 

, 4 . • i . 



For an indie It comes remarkably, 
closo to de luxe smacko. Mrs. Wal- 
lace Reld and Arthur Lubin have 
spent money cannlly and ccr ented 
smoothly. 

Phillips Holmes is likable and 
convincing ' as* the English young 
man of diplomacy whose, progress 
from Ijohdon to Geneva witli a c<)de 
message is beset' with all the snares 
and difficulties a diabolically clever 
espionage system- can invent. Mae 
Clarke is the diplomatic Johnny's 
American sweetheart, who is r3- 
peatedly told to stay put but. per- 
sistently follows the courier in his 
exploits. The romance is developed, 
along unique lines and Miss; Clarke 
looks well and conducts herself 
smartly. 

The menace could have become- 
burlesque in uncertain hands, but 
Irving Plchel makes a suave scoun- 
drel. Especially able is the per- 
formarice of Rosita Moreno as the 
siren of document-bearing: diplpr 
mats. She plays a, dancer, but of 
course that's really no impersona- 
tion. In consequence the dancing 
eolo has" the stamp of authenticity 
unlike the results when many 
actresses are similarly cast. There 
are a number of smaller parts, 
notably Fred Walton, Which are 
well handled. Land, " 

The Unguarded Hour 

Metro release of Lawrence Welnearten 
production. Stars Xoretta Young, Franchot 
Tone; features Lewis Stone. Roland Youngs 
Jessie Ralph, .Dudley Dlggea. Directed l>y 
Sam Wood. From the play of the same 
title by Ladlslaus FOdor; adaptation, How- 
ard Emmett Rogers, Leon Gordon;, inera, 
James Van Trees. At Capitol, N, .. Week 
April 3, '30. Running lime, SO mlns. 

Lady Helen Dearden .Loretta Young 

Sir Alan Dearden...; .Franchot Tone 

General Lawrence... ...Lewis Stone 

BunnW. ; . ,...'..... .Roland Young 

Lady Hathaway... .....Jessie Ralph, 

Metford . .Dudley Dlgges 

Hugh- Lewis ..... r Henry Dnniell 

Henderson v ..... . Robert Grelg 

Lord Hathaway ...E. B. Cltve 

Gralug<>r .WalUs Clark 
Defense Counsel.... ........ ...John Buckler 

Plana Roggers.... .....AHeen Prlngle 



Laughing Irish Eyes 



Republic production nml H'lciCsp. p ea 
turcs Phil Refgan, Walter C. KelTy, Evaiyn 
Knnpp and Roy Walker. Directed by 
oseph Santley. : Story; Sidney Suther- 
land and Wallace Sullivan; adaptation 
OUvo Cooper, Bqh Ryan and Stanley Rauh 1 ' 
(11m editor, Joseph H. Lewis; camera' 
Milton. Krasner and Repgle Lannln?' 
muslc, Pam H. Stept; lyrlcH, Sidney Mit- 
chell. At Roxy, N. Y., week' April 3. <»« 
Runnlrip time, 70 mlns, ' ' 

Danno O'Keefe. . ......... ... . .Thll Rccan 

Pat Kelly. .Walter c. Kelly 

Peggy Kelly... . .Evnlyn Khapn 
Eddie Bell. .Ray Wnlker 

Mrs. O'Keefe.. i...- '. , .Mnry Gordon 

Tiger CVKeefe. . . . ; ; Warren Hvmer 

Molly. . .Betty Compaon 

Tim ..................... J. m. Kerrigan 

Welshecher ■., ..Herman Bine 

Gallagher , Raymond Hatton 

Deacon .«,.,. .Clarence Muse 

SH1« . Russell Hleka « 

Tony ........... .Maurice Black 



Mary Lou 
Dr. Brown 



— — mw« x - , iSpotty entertainment and one of 
black. The rest are relatively bits, Al Jolsori's Jhhic-r efforts for ' W- 



Tcm'Manningl radio gag writers. They 
wini sha W hard foP laughs, but don't get many 
^^ufS" Roberts because the material isn't there. 

Jack Din-ant Mitchell and DUrant tell numerous 
...... Joseph King jokes, but they have to use the slap 

Joseph crehan a the topper for everything, with 
Cla,re - D?ad| 'flees , in father's pants' and such 
file stuff the reason. 

During the early footage Claire 
Dodd, as a menace, gets all the 
femme attention. Later it's Beverly 
Roberts, for the real romance, and 
little Miss Jason as her niece, Miss 



Kay Hughes 

;..John Hale 

Four' Yecht Club Boys 
Cab Calloway and His Band 



but all done with finesse, including ne'r Bros. The star' . should attract Roberts . ^ a nlce looking, ingenue 

T_i T»_1_T. ~fl /-v>/-<^._„„„ T«.l.«» AnrttlCrVl nttPTltlbn On HIS OWjl lUI I . . j_ fUT^a Tooi-.n' lriH 



Jessie Ralph, Una O'Connor, Jackie 
Searl, Lionel Belmore and Daisy 
Belmore among others, 

Film rui\s. 100 minutes, too long, 
and yet not tod long. Depends 



enough attention on his own for 
| fair money, but 'The Singing Kid 
on its merits won't rate the cus- 
tomary Jolson musical grosses. 
„„ t luu «„ B . -^i— - 1 Story trouble, which is the pic- 
strlctly on thfe mood of the auditor, ture's chief weakness* might have 
^un^hTentally^irs"'a - sTow~an been ovevcomer as- others-have, -by 

times, unnecessarily lethargic film, plenty of trimmings; but the > «™- 
yet its even pace, with the lad's mlngs are not. so plpntiful this time 
boyish ingenuity, la one of its prime* and it's a case of too- mucn stou 
charms. The sequences with the and hot the right kind. Jolson is 
Brooklyn grocer,, the manliness on most of the time ana ^"S^B 



without much to do. The Jason kid 
isn't on enough, but when she's on 
the picture is at Its best. She sings 
You're the Cure' with Jolson in a 
way that will get results every- 
where. And her moments with Jol- 
son, Jenkins and Horton are the 
best written and most pleasant 
items in the picture. 

Save Me, Sister' carries a pro- 
duction number played by Jolson. 
the Calloway band, Win! Shaw and 



gr.umpy grandfather in the castle Calloway's band ana ine liantlv. Everything's all right ex 

and similar Cluh Boys, and one exceptlona > ; ept Mi ss sh aw . s ma keup, 
clever production number by Bobby | _i, — ^ oc — 



against the Brooklyn bullies," the I with sufficient frequency, ^'" lt5 " I a "f arpe singing chorus. It's a climb 
somewhat pathetic, attempts to call tends to keep the picture mov ^ n s- lng-the-golden-stairs idea of the 
attention to his new bicycle, the There are also some good l? erso ? a ^ S ort which .Toisoh, in blackface, can 
pollyannalsh sequences with the contributions by Sybil jason^caD alwayg b g depended on to sing bril- 
gr.umpy grandfather in the castle | Calloway's band and the Yacnt | „ — 11 „ ■ns„*„ 7 +u«n<*'a oil vto-iit 
of the earldom, 

sequences are essential to the gen- , — .. — «- — — , , - . 
eral mood of the film. Connolly. But there's a lot of plot 

General technic 100%. Charles in between these items,, and the m 
Rosher's camera work is, ultra. Max between moments are the tearei- 

Steiner's score contributes in no downers. 

email measure and the art direction The Harburg-Arleh songs are l 
is distinguished. Abel. L6ve to Singa/ 'Save Me; Sister 

and 'You're the Cure for What Ails 
Me.' 'Singa' sounds good, and no 



GIVE US THIS NIGHT could f- sk foV better delivery 

\jo inio l^ivjni tha £ Jols6n siVea It , but it's badly 

Paramount release at William LoBaron oVer plugged' and slipped in at every 
§S£ S ^a1 U rS U opportunity Besides al^ ' ^aigM 

Benny Uaker. Alan Mowbrey. Directed by singing and musical playing it te- 
Alexander Hall. Story, Jacques Bachrnch; | ceives. the - number . is accoruea 

such 'impromptu' delivery as a re- 
prise by Edward verett Horton 
while he goes about his duties as 
.Tolson's secretary, etc. It may not 
be the intention, but it appears to 
b.e an effort to make up for the 
present lack of radio plugs for 
Warner tunes. 

Jolson essays the routine role of 
a popular singer who loses his voice 
through worry and too much work, 
■goes to the -country to recoup -and 
then returns for a big comeback. 
The romance doesn't get started 
until- ■ the picture is almost half 
over. Up to thnt point the book 
is uninteresting and rather cum- 
bersome. Onc'o the romance gets 
underway the pace quickens, chiefly 
through tho ontraree. of Sybil Jason 
into the proceedings, but "this 
doesn't last long because the ro- 
mance is quickly beset with com- 
plications. 

Long' before the fl-nnle the picture 
reaches Its entertainment peak in 
an .irriaginntive pvc-rt notion- number 



adaptation, Edwlh Justus Mayer and Lynn 
Starling: muRlcr and lyrics, Ei-lch Wolfgang 
Korngold and' Oscar Hnmmerstetn II; film 
editor, Elseworth Hoagland;. enmero, Vic- 
tor MUner and Gordon Jenntngt>. At Pura- 
mouni, N. Y„ . week April 4, '80. Running 
time, 7% mine. 

Antonio Jan Klenura 

Maria ladys Swarthout 

Marcello Boneil. 1 Philip Merlvale 

Tonaasso .Benny Baiter 

Francesca ■Mtchdlette Buranl 

Priest ^. ; William, Collier. Sr. 

CaraHnJei-o .^Kidney Toler 

Vincent I John Mlltern 

■Porcclllnl ; . .Mi>n Mowbray 

Elena .....Msttle Kdwards 

Lucrezla .Chloe Douglns 



'Give Us This Night' will advance 
Gladys Swarthout no farther at the 
box office than did her first. 'Rose of 
the Rancho.' It is stilted arid 
slow entertainment, built largely to 
give Jan Kiepura and. the Metro- 
politan Opera diva every opportu- 
nity to sing, little chance to act. In 
order to get fair grosses, picture 
will have to pull hard. 

The production given the ordinary 



Running 85 minutes, picture is 
slightly under average for a musi- 
cal, but that's an asset; Bige. 

House of 1,000 Candles 

Republic release of Mrs. Wallace Reld 
production. Features Phllllpe Holmes, Mae 
Clarke, Irving Plchel. Roslta Moreno.. Di- 
rected by Arthur Lubln. Meredith Nichol- 
son story adapted by H. W. Hanemann 
and Endre Boeftm; camera, Ernest Miller. 
Jack Maria. At Center. N;. Y., week April 
2. rM. Running time, 07 mlns. 

Tony. .Phillips Holmes 

Carol .Mae Clarke 

Sebastian Irving Plchel 

Raquel Roslta Moreno 

Alf. . .Fred Walton 

Mart a .Hedwlga Relcher 

Sir Andrew.... .Lawrence Grant 

Trttvers Fredrlk Vosredlng 

Birrle , Michael Fltzmaurlce 

■ Jules. .Rafael Storm 

Demetrius. ....Mlscha Aner 

Agent, Paul Ellis 

Steward Keith Daniels 



story by William Le Baron is all 

that could be expected, while the and from then on it's just a matter 



A picture of many merits, 'The 
House of a Thousand Candles' can 
count a mile for every candle in 
measuring the distance it is ahead 
of the average indie product Its 
presence at the Radio City Center is 
not without some endorsement value 
in that connection. It looks godd 
and it moves fast enough to covftr 
up the rather time -exhausted in- 
ternational spy plot that har. been 
done so often, both silent and In 
dialog. 

Barring the basic staleness of the 
plot cake it still has been artfully 
decorated with tasty sets arid is 
served with expert llnesse by a bal 
anced and intelligently guided cast 



Without the expert cast that's 
been wrapped around it; this .'Eng- 
lish drawingroom Whodunit would 
have made a stodgy, meandering 
talkfeat. Even as it stands, the pro 
duction offers little action or sus- 
pense, While the few punch, mo 
ments that there are find them- 
selves . crowded into the final reel. 
Franchot Tone comes through a 
none too easy asslgnriient with sev 
eral notches added to his acting ac-. 
complishment's. Tone's performance 
plus the inclusion of Loretta Young 
present the film's. . major selling 
points. Effective advantage may be 
taken of the suggestive possibilities 
of the title when it comes to .ex 
ploitation, but the results should 
fluctuate around the average mark. 

What prevents the narrative from 
moving fiuidly is that the director 
has endowed it for the most part 
with the mechanics of a stage play 
About all the traveling that the 
camera does is to shift from one 
face angle to another. The. cutter 
could have lent, a more friendly pair 
of shears by clipping away at least 
15 minutes, with the verbose footago 
making itself particularly noticeable 
in the passages' which have the 
prosecuting counsel and his wife 
discussing the murder case that he 
is trying. Dialog ranges between 
keenly fashioned crossfire of both 
the flippant and the, emotional sor 
and- long, windy discourses. But 
despite the triteness of the plot and 
most of the situations, the adaptors 
have made, much of the anti-climax 
and the unraveling moments by the 
injection of some lively draniatic 
conceits. 

It is doubtful whether the average 
fan will be nudged into believing 
the prosecutor-husband guilty of 
the strangling of his mistress 
by the set of circumstances that are 
wound aroUnd him. The only angle 
that will keep them wondering is 
by what device the real slayer will 
be betrayed into exposing himself. 
The device as plied in 'The Un- 
guarded Hour' is: a fetching one, but 
not meaty enough to justify- the 
mile or sO of celluloid Which pre- 
cedes it; 

Tone maintains a sturdy stride as 
the young prosecutor • with ambi- 
tions of becoming attorney general, 
who finds himself mixed up in a 
grOup of' circumstances Which 
parallel those of a. murder case 
which he is trying. As Tone's wife, 
Who, in aen effort to shield her hus- 
band from'-exposure of an early love 
affair with a married Woman, keeps 
a tryst with a blackmailer and be 
comes involved In a mystery death, 
Miss Young lends both relief for 
the eyes and a telling talent for 
emotional limning. Next to Tone 
the picture brings .heaps of credit 
to Roland Young, who; perks up' one 
eomedy line .after 'another wlth- his 
style of -delivery and also adds lots 
of deft .touches to the scene which 
starts off in jest,, but winds up With 
the young prosecutor revealing him 
self as the likely strangler of . his 
ex- mistress. 

Dudley Digges endows the trial 
scenes with good hoke drama; 
Lewis Stone gives suavity and con 
viction to the part of the Scotland 
Yard's head, who is also a family 
friend of the young prosecutor, 
while Jessie Ralph and E. E. dive 
account for some solid laughs 
Henry Daniell does well as the 
genteel blackmailer whose machi- 
nations lead to the strangling. 

Odec 



In 'Laughing Irish Eyes' they've 
mixed up Irish countryside,, plenty 
of Irish brogue, a liberal amount of 
Irish tenor ing, some romance of the 
Wholesome Emerald Isle type and a 
bit of good fighting, plus Phil Re., 
gan. The whole structure is a 
familiar one, built from a story that ' 
doesn't go out of its way to be orig. 
lnal and founded mostly on a fairly' 
good cast in addition to several song - 
numbers that listen agreeably. 
Never more than mildly entertain- 
ing, picture Is heading for many 
more double than single dates. 

Regan,, a County Cork blacksmith 
who through circumstances of a 
unique nature, becomes a fistio 
champ in the U.S.A.,; .turns in an 
excellent job both as an actor and 
singer. His work in. this one sug- 
gests he is worthy of better story 
and production attention. The for- 
mer Brooklyn cop has four num- 
bers. 'L&ughing Irish Eyes', the 
themei song, Is reprised at conven- 
ient points, This one and 'All My 
Life' fall on cocked ears. Another 
original , written for the picture by 
Sam. Stept and Sidney . Mitchell la 
'Bless .You Darlin* Mother', fourth 
number ;-;b$(ng. the Irish favorite,. 

A^ti^^^mAng. in the headquarters 
of^tlmPSliSSwican-Irish Athletic Club 
of whiqb Walter C. Kelly is the 
head, story moves to Ireland where 
Kelly hopes to find an Irish fighter 
worthy of the traditions of Erin. 
He takes his daughter along so that"" 
a romance may get under way at an 
early stage. It's by obvious devices 
generated and carried to the ex- 
pected finish when Regan wins a 
championship fight as well as the 
boxing promoter's daughter. Evajyn 
Knapp has shown to "better advan- 
tage than here but the script didn't 
offer her a great deal, 

; Kelly creates a convincing pic- 
ture as the fight promoter and J. M. 
Kerrigan -makes the most of a little 
footage as a cabby in Ireland. As 
the sports commentator on the air 
Ray Walker' turns in a noble effort 
Betty Compson has a very short as- 
signment, same being true for War-, 
reh Hymer but both- good as well 
as other lessers, including Mary 
Gordon, Herman Bing, Raymond 
Hatton, Russell Hicks and Maurice 

Black. .-. . 

Joseph Santley's direction is 
routine and the film editing job a 
bit careless.,. Among other things, 
a bad boat miniature could have 
been dropped on the cutting room 
floor, especially since in other 
scenes a real liner is used. Chai. 



THE CARDINAL 

(BRITISH MADE) 

London, March 27. 
Pathe release of Qrosvenor production, 
Stars Matheson Lang. Directed by Sin- 
clair H U. Adapted from play by Louis 
n Parker by D. B. Wyndham Lew s; 
Camera; Cyril BrlBtow. At Piccadilly, 
M^rch H2C <3«: Running time, 70 mine. 

Cardinal de'Medlcl -Math^on Lang 

Gluliano de'MedlcI V^2 rt P, Sftjn" 

Gen. Belmonte 5^^,^ 

.'Douglas Jeftrlea 
. ,F. B. J. Sharpe 
.'.'.Wilfred Fletcher 
romley Davenport 
Rayner Barton 



Monterosa 

Bagllonl 

Pope Julius II. . . 
Michael Angelo. 
Bramante • 

M nal ° relH k:"Edgar "Bruce 
infeAobo^ 

Francesca Monterosa. . .June » U P£* 

Donna Clarlcla de'MedlcI. enrletta Watson 
Duenna Dot* Barton . 

Most noticeable defect of this 
fllmizatlon of ah old costume oj am * 
is the' lack of atmosphere of tp^ 
bulk of the players and the dialog. 
Voices, expressions and actionB 
hint too much of modernity eyer 
to transport the audience to tne 
lazy glamor of Rome in the io"» 
century* 

Matheson Lang, in the role of a 
cardinal powerless under the ze<" 
of the confession box to extricate 
his young brother , from a muraer 
charge* gives a fine performance 01 
simulated insanity, and is one » 
the few characters who seem to oe 
long to the period. „„ ocn 

June Duprez, making her screen 
debut, is sweet and dignified in * 
part that calls for much sheddinp 
of tears and 'love's sweet f^iow. 
but not much else. The little s»e 
is called upon to do. she enacts 
charm, but a casting, of the i« 
more true to type would have 
been an advantage. ^reiy 

Lighting and direction ™Z 
passable, film being too e.rau*. 
be convincing. With the vogue to 
period subjects still .flo" 1,1 ,^ 1 "^" V 
one may £et more than its uue 

cally. 



Wednesday, April 8, 1936 



FILM REVIEWS 



VARIETY 



17 



SILLY BILLIES 

(WITH SONG) 

rf.din release of Lee Marcus production. 
«£S Wh eeler and „ Woolsey. Features 
•SiJSfhv Lee. Story, Thomas Lennon, Fred 
nSSi- "screenplay, Al . Boaaborg, Jack 
ffl; muVlc and lyric, Dave fcryer, Jack 
f&dl: editor, John .If<=khart: camera, 
Siiv Kusuraca. . -At the Rlalto, N. x.,. 
£J5 commencing '-'April. 8." Running time, 

t?«*Banka ....Bert Wheeler 

*8oc" Pennington......... Robert Woolsey 

Marr Blake. . . .... : • . -Porothy Lee 

. B Bewley. ...... . .» ... • • ^"arry. Woods 

SSSter v....i...HSthaa Laldlaw 

ASef .cyclone;'. ..... ...Chief ThunderblnJ 

Morton ' ... ... . .... • • •> • • .-^'S" , Watson 

Little., • r • « .«••.. • « • • 'chard Alexander 

Two authors and two scrlpters 
get credit for this Wheeler and 
Woolsey script, and there's not 
enough credit, for one. Story may 
appeal to dyed In the wool W. & W. 
fans, but not even they iare apt to 
Iregard it as one of the comedians' 
best. Draggy all the way and the, 
gtgfl are preposterous and stretched 
far too long. Negative results seem 
indicated for most spots. 

Probably one of . the authors re- 
minded the scenarists of what Slim 
Summerville did with an itinerant 
dentist in 'The Parmer Takes a' 
Wife/ and the other contributed the 
suggestion to dress them as Indians. 
Both made poor guesses, but that's 
their , story and they're ' stuck with 
it.' ' 

Gags are mostly flat, as when the 
boys, drunk, mistake a goat for a 
patient. Jag acquisition also might 
he funnier. Both could be very 
much shorter; for Boasberg clings 
to an idea like a. strip, serial artist 
milking an episode for weeks.' Per- 
haps half a dozen minor gags get a 
chuckle, but there are not enough. 
Most of the stuff is along the lines 
of Woolsey's remniscence of a 
school teacher he knew who had 
class but no principle. Production 
is heavy in spots around the camp, 
but it takes more' than background. 
One song, 'Tumble On, Tumble 
Weeds,' has a. fairly catchy air, but 
It doesn't leave the theatre with 
the auditor. 

The comedians are just' about the 
same as they hftve been in 'their 
last dozen releases, . Dorothy Lee 
has rather less to do than usual, 
but there's nothing for anyone else. 
Most of the cast is riot programmed, 
but they have most of the standard 
oat opera players, Lafe McKee, 
etaV Chic. 

Here Comes Trouble 

80th-Fo* release of John Stone produc- 
tion, Features Paul Kelly, Arllne Judge, 
Mpna, Barrio, Gregory Ratoflf. Directed by 
Lewis. Seller. Story, John Bright and Rob- 
ert Taeker; adaptation, Robert Ellis, Helen 
Lojan, Barry Trlvers; nim editor, Louis 
Xoeffler; camera, Harry .Jacksop. At Co- 
Wnlil. Nr.Yi. half double bill, throe days. 
MttohSl, April 1-2, .'36. Running time, 02 
mins, , 

•Duke Donovan ...Paul Kelly 

£M?le < ' Aiijne Judge 

Evelyn Howard., Mona Barrie 

Ivan Petroff. ; ;.. Gregory Raton* 

aruny.... Sammy Cohen 

gwley . . .Edward Brophy 

PrMessor Halliwell Hobbes 

Adams : . . . , , Andrew Tombes 

garry Goodfellpw ...Ernie Alexander 

Purser Brooks.. v . George Chandler 

'Here Gomes Trouble' has no 
names of marquee value and its en- 
tertainment value is negligible. A 
No. 2 feature for the dual bills. 

A very familiar pattern serves 
and its three adaptors, Robert Ellis, 
Helen Logan and Barry Trlvers, 
have left it without any punch, 
dialog is common;-.2sice and situa- 
tions routine. A little comedy has 
oeen injected but it's too meagre 
and too light. 

Paul Kelly and Arline Judge are 
paired on top of the rest of the cast, 
former as a ship's engiher who's 
«! m 2 ted to the stoke hole, latter as 
the boat's manicurist. The writers 
k?r done a blt better by Kelly than 
2T , 3 Jlld 6 e ' who is given a lot 
or slang to dispense. Mona Barrie, 
Part of a smooth gem thief mob, and 

?!! e , ory Ra toff- representing a 
jewelers' protective association, are 
ne *u in line in the company. 

The whole story is obvious, every 
move being anticipated. Two dif- 
ferent pairs are in quest of a valu- 
able, ring which Ratoff has brought 
aboard the boat in ah effort to trap 
««ss Barrie and her accomplice. At 
*2® s . ame time, two thieves of lesser 
a; ,, are ir y' in g to snare the gem. 
«L . lllner the J° b smoothly, Miss 

SH e a heav * p ]a y for 

£wi, y, *u ls Scratching his romance 
I 16 , mani curist a bit in an 
E, t0 V ulld un suspense. The 
" r£r can be jessed at any time. 

Minor roles are carried off fairly 
^tvL y Samm V Cohen, who fur- 
r™Lk some of tbe laughs, Edward 

^ToSs™ 11 H ° bbeS and An " 
Sets and photography are okay. 

Char. 

Children of the Revolution 

(RUSSIAN MADE) 

lea^^P^^Uon and* Amkino re- 
Somantaev ^J?. U, J .^ or jlevd and Igor 
Acme. N V i^ 01 ,?* b y Mausllukov. jvt 

Va^fe"' ™'.*$™ - B APr11 2 » RUn - 

|, l »Pan i G °H Koroleva 

.«Ishka .....Igor Romantsev 

Galka ..;Yudlk Bobrltchuk 

lashuk ...Galla, Serlokovskaya 

Marina '' -S. Khoroah 

Kllm G. Batobrlna 

Stupa ., "' M. Ivanov 

v.. ,y. Oslpetz 

ThV^S™ *\ th English titles) 

o£ Russln P ic tures that come out 
Sla ' 1£ ^ no other reason 



than that it contains considerable 
action. Even youngsters, no matter 
how bad the acting or what juvenile 
tricks the director makes them per- 
form, are not irritating if kept in 
action. Picture's activities in this 
country, however, will be confined 
strictly to spots where the Soviet 
set-up is thoroughly comprehended. 
To outsiders, it will hold little 
Interest. 

Action centers around lad of about 
10 years who is abused and brow- 
beaten by a rascally father, sus- 
pected of murdei\ Director MasliU- 
kpy has done well In capturing the 
youth's enthusiasm , and desire to be 
accepted, by children of community 
in their Young Pioneers -movement. 
For the most part he has refrained 
from too much monotony of detail, 
but rather has chosen to move story 
forward at all costs. 

Youngster's father steals ..a valued 
horse, Siyka, and sets Are to exten- 
sive stock buildings. Fire scenes 
well done considering material at 
hand. Sequences where the old man 
is pictured trying to drown the 
horse and subsequent efforts to 
rescue mount from swamp are fairly 
graphic. Climax is reached when 
the y oung. son's denouncement 
brings his father's arrest- and lad's 
acceptance into Pioneer organiza- 
tion. 

Photography probably is out-, 
standing part, of film- Musical back- 
ground is well, spotted to suit the 
mood of the picture and far more 
impressive than the scenes them- 
selves. Wear, 

Cheers of the Crowd 

. Monogram release of • Trem Carr pro- 
duction. Features Russell Hopton, Jfene 
Ware and Harry Holman. Directed by 
Vln Moore. Story and screen play By 
George Wagner; camera, Milton Krasner. 
and Harry Neumann. At the Strand. 
Brooklyn, starting April 2, '36. as halt or 
double bill. Running time. 62 mine. 

Lee Adams Russell Hopton 

Mary. .Irene ware 

Walton. . . . -Bmdley Page 

Honest John , H S. rl 2 H ° "1?" 

Lll Langdon • •;5 e " jr J&V 1 * 

O'Reilly. Wade Eoteler 

Betty . V. .Roberta, Gale 

Eddie; ..... ... . . .... ... .-. . . . • . Jofon .«riUan, 

Barney... * John IL Dllson 



Familiar story material, inexpert 
direction and absence of name draw 
are the weaknesses' of this comedy. 
Destined only for dual consumption, 
and then only as secondary feature. 
Picture is graced , by one or two 
individually brisk performances but 
in the main the cast is as blah as 
the plot. 

There is much meaningless and 
tiring detail, including the dime 
chain letter gag and the moss-cov>- 
ered- stunt of having the missing 
wife of the villain bob up at the 
last, minute. Attempts to inject 
smartness into dialogue flop. Lines 
between the press agent hero and 
newspaper sob sister in more ro- 
mantic moments scrape bottom in 
commonplace chatter. Direction 
except for closing sequences is 
mediocre. Even cameramen failed 
to picture the obvious beauty . of 
Irene Ware and Roberta Gale in 
proper light. 

Russell Hopton does well enough 
in role of publicity expert stymied 
as he is by dialogue and story- 
Meaty part goes to Harry Holmari 
as 'Honest John,' and he makes the 
most of It. Irene "Ware and Roberta 
Gale contribute a few refreshing 
moments, former as the newspaper 
gal and Miss Gale as the coat room 
miss. , 

Bettv \Blythe in a minor charac- 
terizatiofi stands out, being the 
best individual performance outsidt 
of Holman's long role. Cast as the 
missing cashes wife, she makes 
the 'tough' carnival role likeable. 
Bradlev Page. Wade Boteler and 
John Quillan turn in routine per- 
formances. W* ar ' 

THE CRIMSON CIRCLE 

(BRITISH MADE) 

London, March 27. 
Universal release of Wajnwrlght. Produc- 
tion. Features Hugh Wakefie.d. Alfred 
Drayton, .Noah Beery. Jane Duprea. Di- 
rected by Rsginaid Denham. Story adapted 
from .Edgar Wallace's novel: camera Ph 1 
Tannura. At Cambridge. March 2b, Ju. 
Running time 80 mlns. . -..,„„„,, 

Derek Yale Hutrh. W*keneld 

Inspector Parr Alfred Dr lyton 

Jack Beardmore ...Mall McOlnnis 

Sylvia Hammond '.June , D "{ > ' " 

Sergeant Webster .Paul Blake 

Fells Murl Noah Beery 

James Beardmore v Hu8 U t i 

Brabazon- •. ■ "rdoji McLeod 

Millie Macfoy ■■ • ; • V, * ? f . ne h* . ™t 

Lawrence Fuller... Ralph Truman 

Commissioner ....Robert Rcndell 

Despite the fact that Edgar Wal- 
lace thrillers were outmoded even 
in their day, Wallace always gave 
' his plots a distinct atmosphere of 
plausibility. Present production of 
one of his best mysteries lacks this. 
Another point that calls for un- 
favorable attention is the over-act- 
ing of practically every member of 
the cast. , 

Such standard players as Hugh 
Wakefield; Alfred Drayton. Noah 
Beery, Basil Gill. Robert Rendell, 
etc., not only yell, but 'eye act' to 
a degree that reminds of the sllents. 
Then there is young June Duprez, 
one of the newest of the ingenues, 
playing a part with more weight 
than one is entitled to expect for 
her years of brevity Of experience. 

Inexpensive picture, drastically 
cut to 60 minutes, should serve as 
a second feature for quota purposes 
here, but that's all. 



O'Malley of the Mounted 

20th Century-Fox release of Sol Lesser 
production. Features George O'Brien and 
Irene Ware. Directed by David Howard. 
From original story by William S. Hart; 
screen play, Dan Jarrett, Frank Howard 
Clark; camera, Frank B. Good. At Globe, 
N. Y.. week April 4, '3Q. Running time, 
•>l) mins. 

O'Malley. .George - O'Brien 

Edith Hyland. .Irene Ware 

Red Jagger Stanley Fields 

Bud Hyland...... ......James Bush 

Ga bby Victor Potel 

Comml loner Reginald Barlow 

Butch; Dick Cramer 

Lefty ...Tom London 

Brody. .Charles . King 

Andy Olln Francis 

McGregor Crauf ord Kent 



Typical George O'Brien adven- 
ture, thriller that will be aces with 
western houses and subsequents, 
and hold up second half of most 
dual spots, Original directorial 
touches and plot progression aid 
considerably iii sustaining interest, 
with actual slam-bang action kept 
to a minimum. . Some cowboy fans 
might voice objections to. the lim- 
ited amount of bronc galloping, but 
this should be a help in larger 
houses. 

William S. Hart, star of many 
silent outdoor epics of several years 
ago, is credited with the original 
story pattern. Several typical Bill 
Hart touches can be noted, includ- 
ing the terrific fist battle that cli- 
maxes. 

In . 'O'Malley of the Mounted' the 
Canadian Mounted Policeman gets 
his man by subterfuge. Seeking the 
slayer of another mountie, he poses 
as an outlaw in order to gain the 
confidence of the band that terror- 
izes the locality. Most of the story 
is centered about his efforts to turn 
up the bandit crew while, assuming 
to be one of their lot. 

Fresh twist is given accepted 
'overheard conversation' angle. 
O'Malley deliberately discloses the 
gang's intentions in a loud confab 
with the. camp's cook in hopes that 
his feminine friend will hear and 
grasp import of situation and tip 
off mounted cops. Director main- 
tains the suspense surrounding this, 
set-up by n6t revealing whether or 
not O'Malley's buddies of the ser- 
vice will be ready to thwart the 
bank raid. It's only when heavy 
firing opens on outlaws that the 
hero, mountie is certain that his 
plan has worked. 

George. O'Brien gives an impres- 
sive performance as -the. daring. 
O'Malley, displaying marked re- 
straint both in comedy and' action 
situations. Pitted against him for 
acting honors is Stanley Fields, aB 
rugged and ornery as ever, in the 
role of outlaw leader. Irene Ware, 
though a bit out of her element in 
this type of film, is gracious as the 
femnie lead. In spite of outlandish 
garb in most scenes, she does all 
that is possible, with romantic mo- 
ments. Victor Potel, cast as camp 
cook,, contributes much' to neat 
tempo of story with his humorous 
work. Wean 



by the flighty Injection of newsreel 
clips. 

Probably best in cast are Arman- 
do Falconi, Cesare Zoppetti, Lulgi 
Cimara, Nicola Maldacea, Luisa 
Ferida and Diana Lante. Photog- 
raphy is up to high Italian standard 
for most part but hot outstanding. 
Music under Director - Mancini ls a 
highlight. May: Christie is credited 
with English titles, and not particu- 
larly smart. 

'II Re Burlone' (<The Clown King') 
Is credited with being a $1,000,000 
production. Maybe so, but it was not 
particularly inspiring as a debut ve- 
hicle for opening the . old Warner 
Bros, house at 52d and Broadway as 
Al Teatro Cine-Roma. Wear. 



IL RE BURLONE 

('The Clown King') 

(ITALIAN MADE) 

Nuovo Mondo production and release. 
Features Armando Falconi. Music director, 
Manelnl. English titles. May Christie. At 
Teatro Cine-Roma (old Warner Bros.), 
N. Y., starting March 26. '30. In Italian, 
with English titles. Running time, t)5 
mins. 



Mysterious Avenger 

Columbia production and release. Stars 
Charles Starrett. .Features Joan Perry, 
Wheeer Oakman. Edward Le Saint. Lafe 
McKee, Directed . by David Salman. 
Story, Peter B. Kyne: adaptation, Ford 
Beebe; camera, George Meehan. At Arena, 
N. y:, half double bill three days, April 
5-C-7, '36. Running time. 64 rains. 
Ranny . . . . ............ . . , . .Charles Starrett 

Alice..,. Joan Perry 

Brophy .Wheeler Oakman 

Lockhart.......... .......Edward Le Saint 

Maltlahd .Lafe McKee 

Sheriff... Hal Price 

Lafe; ...Charles Locher 

Foley , George Cheesboro 

And Sons of the Pioneers. 



Regulation 10 -gallon hat drama 
that has sufficient action and plot 
to get by with the fans of the out- 
door dramas. Stars Charles Starr 
rett, a good type for spurs and sad- 
dle, and carries a supporting cast 
that fills the bill satisfactorily. 

Again cattle rustling forms, the 
background. Two neighboring 
ranchers are accusing each other of 
swiping beef, one of them calling in 
a Texas Ranger for aid. The Lone 
Star man (Starrett) is. the son of 
one of the accused ranchers but 
goes out on the complaint of the 
other. 

Plot well worked out and the 
dialog suitable, hut.: not so much 
action until the final reel when a 
fist fight, a lot of hard riding, and 
shooting- figures. The girl is Joan 
Perry. Not much love interest. 
Wheeler Oakman provides familiar 
menace, Edward Le Saint excel- 
lent as one of the ranchers. Lafe 
McKee okay as the other. Hal 
Pries looks' the sheriff part con- 
vincingly. And again; all the horses 
do their bit well. One of them runs 
like a Man o' War. Char. 



LUCKY TERROR 

First- Division release of Walter Futter 
production. Features Hoot Gibson. Di- 
rected by Alan James. Screen play, Alan 
James, Roger, Allman; camera. Art Reed. 
At the Arena, March 22-24, '30. half ot 
double bill. Running time 61 mlns. 

Lucky ..Hoot Gibson 

Ann , Lona Andre 

Doc....,..; Charles Hill 

Tony Frank Yononelll 

Sheriff Bob MoKenzle 

Thorton. . . f ...George Oheesbro 

Batt Jack Rockwell 

Scooter v.. Art Mix 

Bkeeter .Fargo Buasey 

Spike ..Wally Wales 

Lawyer Charles King 

Coroner. Nelson McDowell 



(In Italian) 

This foreign-language production 
lacks the requisites of even an aver- 
age European film. Will have tough 
sledding at wickets, even with tolerr 
ant Italian audience. Drawbacks in- 
clude thin story, meandering, lack- 
lustre direction, transparent plot 
development and injection of pon- 
derous details. Several neat per- 
formances fail to survive these bur- 
dens. Added handicap is the 95 
minutes that it takes to unfold. 

Basic idea" of. bringing Italy to- 
gether as a united nation is spotted 
in the first few sequences; Eventu- 
ally, the director tries to prove this 
thesis, but in a mild,, absurd way. 
Starts with tiresome launching of 
rustic railroad line back in 1844. 
Eventual pay-off Incorporates a- 
bunch of newsreel shots, depicting 
fighting men, thalt is suposed v to 
prove that Italy has been united. 
Mawkish, 

Any effort of script writers to 
push story forward are deftly oblit- 
erated by chief megger, who pre- 
sumably was overwhelmed by the 
stupendous task confronting him, at 
least in the matter of footage. 

Film wanders aimlessly along 
like the antiquated train shown 
early in history. It requires 20 min- 
utes to establish the rather pointless 
fact that a pretty girl, traveling on 
this steam /train, is motherless and 
that she hates the king. Immediate- 
ly she takes steps to carry out this 
hatred. 

After that the picture begins 
stressing the plotting of revolution- 
ists who want . Italy united on all 
fronts. Big trouble is that the di- 
rector fails to concentrate on this 
idea, first Jumping into romantic 
trend, then into pompous courtroom 
scenes or trivial episodes in which 
the majestic ruler is featured, but 
never pushing forward with any 
definite aim until the last few 
reels. Even the possibilities of 
these final episodes are wiped out 



TARASS BOULBA 

(FRENCH MADE) 

Paris, March 27-. 
Sedlf Production. Directed by Alexia 
Granowsky Adapted from book by Pierre 
Benolt. At Marlgnan theatre, Paris. Run. 
nlng time 70 mlns 

Tarass Boulba Harry Baur 

Marina ' .... .1 .... .i .... . Danielle Darrleux 

Andre ..- Jean-Pierre Aumont 

Ostaf .................... Roger Duschesne 

Salka Jeanlne Crispin 



One of dullest, most absurd out- 
door mellers in many weeks. Even 
Hoot Gibson's presence fails to 
cover up roving direction, slovenly 
acting, sluggish pace and specious 
story or development .of it. 

"Virtually all action is confined to 
the last two or three reels. Re- 
mainder is "a curious mixture of 
medicine show patter, an effort to 
build up some semblance of ro- 
mance, the weirdest courtroom 
scene to creep into a western epic 
and hapless meanderlngs and gal- 
lops through the. foothills. 

Director can't be blamed entirely. 
Story is the hackneyed one about 
the gold mine, rich ore and the out- 
law gang's attempt to gain pos- 
session. Part of writing Job is 
credited to Director Alan James. 
Major portion of acting would indi- 
cate Jones had his back turned most 
of. the time. It's that terrific. 

Sequence with medicine show is 
dragged out interminably. Lona 
Andre's film's heart interest, does 
a cooch that not only is awkward, 
but in poor taste. After that the 
whole show ls arrested because the 
hero is accused of murder. Dragged 
into courtroom, coroner appears to 
be the only lawyer in the com- 
munity besides thd burlesque bar- 
rister who's always soused. 

Few bright spots are when Gib- 
son swings intD action or does a 
Wild dash on his bronc. And this is 
not well photographed. Picture has 
him riding hell-bent after four out- 
laws in closing sequence, Jumping 
on top of them from his horse and 
finally downing the entire quartet. 
Even the kiddies will laugh at this. 

Lona Andre poses nicely, and .is 
pretty. Charles Hill makes a clever 
word Juggler as the medico show 
operator, while Frank Yononelll, in 
ah Italian role, does well, consider- 
ing opportunities. Charles King is 
unbelievably flat as the intoxicated 
lawyer. Remainder of cast below 
averagA for .satrebruHh drammcr. 

This may get by on some dualers, 
but it rates very thin, entertainment, 
double harness, or where th^y go 
for any western. Wean 



(In JfrenQh) 

. This is just another French film 
and, were it not for Baur's perform- 
ance it is doubtful if it could bo 
dubbed that. From a French, view- 
point it undoubtedly has good pro- 
motion possibilities here, but it is 
more than doubtful for America. 

Had Benolt stuck closer to the 
original . in adapting story for the 
screen he could have possibly 
averted a certain vein of uncer- 
tainty as to the outcome, which is 
evident throughout, 

: Granowsky has succeeded to a 
certain extent in portraying the life 
of the Cossacks of XVII century in 
their fight against the Poles, but so 
many of the scenes are unconvinc- 
ing and unreal that it is hard to be- 
lieve a semi -barbaric tribe* is at 
war. 

The sons of Tarass, Andre and 
Ostap.having finished their studies 
at .Warsaw, return home to join in 
the fight between their, peoples and 
the Poles. Andre, the learned, turns 
traitor for the love of Maria, daugh- 
ter of the Polish governor with 
whom his father is at war. But in- 
stead of a fighting Cossack he seems 
more the charming lover— an 
operetta, lover. 

His father killing him for turning 
coat is well done, but Baur is the 
actor and Aumont the prop. Danielle 
Darrleux as Maria deserves a 'better 
role, while Duschesne as Ostap 
makes the most of the part given 
him.' 

. Most Unreal of all In this picture 
are . the battle scenes' where a mag- 
nificent Job could have been done 
but instead a mass of man and 
horse are thrown together, in con- 
fusion! And not one of the 'Cos- 
sacks' lh-' , ''th¥'"filni'''-'<jftn''''realiy ride. 
Some good photography helps 
great deal, but hot enough. 



Maedchenjahre Einer 



Koenigin 



('Girlhood of a Queen') 

(GERMAN MADE) 

Berlin, March 12. 
Rota release of Klagemann Film (Tobls) 
Production.' Features Jennie Jjugo. Directed 
by Erich Enpel, Story Ernst Marlschka; 
music Hanns-Otto Borgmann; camera Bruno 
Mondl, Otto Baecker. 

Victoria Jennie Jugo 

Lord Melbourne. .Otto Tressler 

Duchess of Kent.......,.....01ga Llmburg 

Baroness T/ehzen..... Rehee Stobrawa. 

Prince Albert ....... ■. ... . Frledrloh Benf er 

Prof. . Lenkmann. .......... .Oustav "Waldou 

King T,et>nold ;.; ....... .Paul flenckels 

Kinir William .Erwt BcWITner 

Archbishop Canterbury. ..... .Julius Brandt 

George. .Heinz -Salfner 



(In German) 

Not Just another costume nicture 
but a. class film comedy with his-, 
torical background and character. 

England's 'Victoria is brought up 
by an ambitious mbther In igno- 
rance of her future responsibility. 
At 18 she becomes Great Britain's 
ruler,, but her quick grasp and 
clearheaded judgment make her re- 
tain the valuable Lord Melbourne 
and get rid of the intriguers. Guided 
by Melbourne she grows ..with _the._ 
demands made on her, but impul- 
sively she runs off to Paris to balk 
marriage plans. 

At Dover she meets the man of 
her heart and discovers that he is 
Prince Albert of Saxon-Coburg, who 
is sent to England against his will 
as suitor for the Queen's hand. 
Victoria returns to London and re- 
ceives him now as Queen. Their 
mutual disgust with marriage is 
swept away and Albert becomes 
Prince Comi'ort. 

Historical background of this 
story never intrudes to burden the 
sprightly comedy. From the not 
very studious young girl to the 
gawky young Queen who readily 
learns to rule, the character is hullt 
up wJth superior comedy lines arid 
situations which fit . the girlishly atr 
tractive comedienne, Jennie Jugo. 

Kii.e is best in the throne room 
scene where,, nervous and frightened, 
she drops the scroll which has her 
speech written out for her. With 
disarming ingenuity and real emo- 
tion she then ad libs her initial 
address to her people. 

Director Erich Engel has stepped 
way ahead of 'Pygmalion,' his last 
film. Marlschka's script supplies 
subtle comedy. 

Suave diplomat and warm-hearted 
adviser to the inexperienced Queen, 
Melbourne, has sympathetic, work 
by the Viennese Burg actor, Otto 
Tressler. Though the well set-up 
Frledrlch Benfer can act Prince 
Albert, he is so similar in type to 
Jugo that the two look more like 
brother and sister than lovers. 

Costumes and camera work keep 
a high level throughout. Traalc. 

Boy Cohen's Rep. Series 

Hollywood, April 7. 
Republic has made a contract for 
a five-year period to purchase two 
or more 'Jim Hanvev' detective 
Stories written by Octavua Roy 
Cohen. 



VARIETY 



Wednesday, April 8, 1936 



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PARADE • 



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Componyo*" l0eO »eom- 
to * b udty *** 

^^esseook. 



JIMMIE ALLEN 'THE SKY PARADE 

with William Gargan, Katherine DeMille, Kent Taylor, Grant Withers, 

Biilie Lee... A Paramount Picture ... Directed by Otho Lovering v,/>7 



-ft 



1 



Wednesday, April 8, 1936 



MUSIC HALL, N. Y. 

Crackerjack combo .show at the 
Hall, Weal * or the holiday fortnight, 
awl slated for two weeks, 'Little 
Xord Fauntleroy' (Selzhlck-UA) on 
a screen and 'Easter Parade,' prel- 
uded by 'The Glory of Easter/ are 
a, well-nigh perfect seasonal mat- 
ing, and should do okay biz for the 
«essIon. 

. piece de resistance of the major 
stage portion. Is the Jollet (HI.) 
High School Band of almost iOQ 
•youngsters, batoned by A. JR. Mc- 
Allister. The kids give out spirited 
music and hit their peak with Ed- 
win Franko Goldman's 'Stepping 
Along" march, wherein they are 
joined by Erno Rapee and the regu- 
jar Radio City Music Hall symphony 
orchestra. First of the kids' band 
numbers, 'Universal Judgment' (De 
Nardls) is not go happy- a choice, 
albeit appropriate. But coming 
after the lengthy and highly im- 
pressive 'Glory, of Easter' entr'acte, 
with its secular . suggestions, that 
should have ended that; 

Rubinstein's. 4 kamerioI Ostrow' is 
the musical setting .for 'Glory of 
. Easter,' Edwina Eustis, soprano so- 
loist, flanked by all the Music /Hail 
Ensembles; vocal and ballet, spread- 
ing al over the stage and along the 
Bide promenade. After the news- 
reel, the major presentation. 

Miss Eustis registers again with 
Fritz Kreisler's 'The Old Refrain/ 
beautifully mounted by Leon Leonl- 
doff. backed by the Glee ' Club, Vin 
Llndhe, per usual, the director. 
Thence an impressive waltz pageant 
• by the ballet and the dance ensem- 
ble (Florence Rogge, director), se- 
guing into the finale with the 
Rockettes (Gene Snyder, stager) 
ferplng In an appropriate military 
routine as only this topnotch line of 
32 can. . 

Albert Johnson and Bruno Maine's 
settings, rate particularly well this 
session. Their stained glass recre- 
ation of a secular- background for 
the Easter pageantry was a spon-. 
taueous applause-lrispiref several 
times-- ' Ditto-th.e- rest of their- decor. 

Biz big opening day. Abel. 

CENTURY, BALTO 

Baltimore, April 3, 
.Eddie Garr toplines this four-act 
vaude show, which has 'Petticoat 
Fever* (Metro) on the screen. It's 
: been about three years since Garr 
lent personal presence , to a show 
here; film shorts, in which he ap- 
peared, and radio program with 
tyhich he aired, have had local out- 
vie), but nothing more; none of the 
.legits in. which he trouped ever 
..touched town. Consequently he is 
Scarcely known. 

: When caught before a limp house 
Opening afternoon, Garr gave . from 
the ankles up; but to small avail. 
His gags skimmed clean over their 
cran turns and the fine points" of his 
Impersonation? found not the sug- 
gestion of a receptive roost. Just a 
ease of bringing too much Broadway 
to Balto. 

Opening the show, lochia ni 
Troupe, male septet of fine teeter - 
boarders togged -out in plain linen 
shirts and white flannels. Did nicely 
though marred when several feats 
went awry when caught. Carl 
Shaw, hoofer-comic, precedes Garr 
with his madcappery. He chalks up 
a 'first time' for Balto by doing an 
eccentric tapdanee to score of 
RImsky-Korsakov's 'Song of India/ 
- Has- a - couple f oils-fti -Raj'- Da wley-.- 
Hssom lass with looks, and. adept. 
Francis Arthur. With 'em he re- ' 
vives one of those time-flattened 
restaurant skits in which he's the 
Wild waiter. Pretty fast act, with 
betterment possible through new 
and richer material. 

Mae Wynn and Zella Co. is the 
flash that played over at opposlsh 
Hip some three months back billed 
as Mae Wynn Four. Same turn sold 
by dint of hard work and the sev- 
eral novel if unoriginal costume 
markings used. Two girls and two 
men. doing routine upon routine of 
unrelieved tapdancing; turn should 
Presenjt some other varietv of hoof- 
ing. That final frolic of challenge 
dancing .appended after the logical 
starstepplng closer Is a bit of 'pil- 
ing it .on too thickly. Foursome verv 
nice on appearance,' and talented 
steppers. 

. George Wild's '12 good men and 
true i„ the pit put on an overture 
or ivv Eerlin tunes in honor of com- 
poser's 25th anni as a songsmith, 
nice gesture and. well received. Har- 
vey Hammond organldg ovationed 
««iJ neavly alwa J"s. and stage and 
screen features further flanked by 
Metro news. Pete Smith short and 
SSL » t i' ai l ers > which this week were 
less tedious than usual. Scharper. 



Holy Week, the worst in show busi- 

SSt !? cludln * Tole do. the sho v 
isnt as strong as the house has 
been playing in the last thre§ 
months. 'Give Us This" Night' (Par) 
second Gladys Swarthout starrer is 
on the screen, and the Johnny Green 
orchestra in the flesh. 

The Green orchestra entertains 
pleasingly and will satisfy. The 

«o n r,!X rl T ^ ma ^ tl, ° « on the Jack 
r enn} „ Jel *° Program on the air and 
his following along the ether lanes 
should help a little but, the picture 
suggests no more than, moderate 
draught. 

Green band numbers 18, several 
of whom double for specialties. 
Howard Phillips, the first soloist, 
affects a Harry Richman style but 
falls to impress, much. Joy Lvhne 
is the standout, r'ith Jerry. Adler,' 
harmonica eater,' the runner-up. 
Miss Lynne sells her numbers -well 
and has an ingratiating personality 
as well as a good voice for the type 
of songs she indulges. Young Adler, 
brother of Larry Adler, also of har- 
monica fame, is best ori 'St. Louis 
Blues' but seems to hav<& a tendency 
to decorate his work with too much 
extraneous stuff. It might be. dif- 
ficult to guess Adler was playing 
'When Day Is Done* unless he had 
announced it, considering everything 
that he mixes into it. 

Jerry Arlen. and Dave. Wade are 
featured in the band's own version 
Of swing stuff. A couple of other 
lads also do solos. For the finale 
the band plays a medley of Green's 
compositions. 

In addition, show includes Don 
Baker at the . organ, Betty Boop 
cartoon, the Paramount Pictorial 
and Par News. Business 'fair Sat- 
urday afternoon. Char. 



VARIi 1 * HOUSE REVIlWf 

STATE, N. Y, 



VARIETY 



19 



LOEW'S, MONTREAL 

Montreal, April 4. 

Another corking show- arid a . good 
crowd opening nite (for - HplyWeek) 
Saturday. New orchestra is now 
well' together with individual mem- 
bers stooging acts and at .opening, 
■of—current ; show -got -hand for- first- 
time since It started. 

Meta Carlyle, in .her third and last 
week as mistress of ceremonies, gets 
show started with- .. English and 
French .. introductions, v bringing in 
Moran .and. Wiser, hat'- tossers 'arid 
club jugglers. They warm, up the 
house. Second spot 'holds Brow^n. 
and Ames. Brown tells- stories, 
some of them fairly near the line, 
but .general effect; -aided by freak 
hand gestures,, had the- house 
amused, and. entrance of diminutive 
girl stooge who .sings-and' taps;- and 
impersonates, bu,llds> up -act to J ar big 
exit. . '5 ' V 

Charlie Mast'e'rs"" in tr'ey r " clowns 
with trap, big drum'.and" cymbals 
and a chair, imitating & Jew's harp 
and a shunting .lq.conwttfve' on lat 
ter, retained" good 'huraoiK' of crowd, 
and gets a call. » Missi-Carlyle re- 
turns to mike for combo French - 
American song .witli" dances'. Makes 
good on her French and person- 
ality. Ross and Edwards, in next 
to closing, patter through comedy 
act and songs, Edwards goes into 
tap dance and turn goes over so well 
thai: they get an encore for w ich 
Edwards taps with fingers, new ef- 
fect here. 

Last act Is headliner, Don Lee 
and* Loitise, 'with Florence Spencer. 
Bobby Lane and Burt Milton. A3agh>f 
(landing with two grand pianos. 
Entrance has Lee in tails adagioing 
with blonde and bru'net. 'botii look- 
ers. Theh glrls solo aria"BoT>b t V "pyKjS 
leaves piano to' throw some flips. 
Lee and Louise tanjyo and, Lane 
again goes 'into' flips that garner 
biV applause. Miss. Carlyle, rein- 
troduces all the acts, for finale to. the 
C0-minute v show. 

•Touch Guy' CMC?) and 'Three 
Live Ghosts', (MG), screen, hane. 



^. T. G. is at the State this week 
with a unit of his nitery enter- 
tainers. He starts the proceedings 
with statement that it is his Wth 
visit to the theatre. It was a big 
crowd Friday night, ropes up, with 
Chaplin's 'Modern Times' (UA) the 
answer. 

As these things go, Oranlund's 
present conglomeration is probably 
a pretty good one, a lot of enter- 
tainers, a lot. of noist-v singing, 
dancing and tumbling Arabs to wind 
up with. Of the talent it Is im- 
possible to be precise because there 
is ho way of knowing who is what 
most of the time. Granlund was 
once a radio announcer but since 
he's become nitery Impresario, he's 
slipped up on diction, This review 
can only report by name, therefore, 
those acts which were clearly 
named. As, for instance, the Slate 
Brothers, who mix their mayhem 
with zanledom and tootsie pyro- 
technics. They help keep the hour 
moving at a merry pitch. 

Rita Rio does a couple of songs 
in an effectively heated manner; 
Wally and Verdine do a fine un- 
credited imitation of Fred Astaire 
and Ginger Rogers. The rest (ex- 
cept for those Arabs) is all girls. 
There's a dark girl who dances and 
a blonde girl who dances arid a 
South American girl who sings 
'Siboney' and three Japanese girls 
who sirig 'Truckin/ And a girl 
named Ray Carroll, or something 
like that, who' sings a ioud sorig in 
the' face of violent heckling by 
Granlund arid the Slates. She sings 
and they shout and shoot pistols and 
jump around. The audience laughs. 

•There is also a girl named some- 
thing or, other Powell \vjho. Gran- 
lurid says, comes, from Chicago. She 
does' about the nudest dance ever 
seen at - these prices. 

It probably doesn't matter who 
the girls are or what they're doing. 
It's admittedly a night club show 
and a night club show isn't ex- 
pected to he too good on a vaude- 
ville_stage>. . But hY. as._Granlund 
claims, this Is a test for t£e girls, 
to give them -a chance to show what 
they cah dd. there Ought to be some 
*?Z., ot Siving the girls some sort 
of billing. 

. Ruby Zwerllng's fine pit band is 
on stage this week doing yeoman 
service as background for the unit.. 

One other squawk mentionable at 
this point is the theatre's bad attack 
of tralleritis this -Week. The build - 
up on next week's V show arid 
shoulder pattirig for this week's 
takes up .more running time than 
the. newsreel. But then comes 
Chaplin and all is well. KduU 



SHEA'S, TORONTO 



FOX, DETROIT 



PARAMOUNT, N. Y. 

chSf ^ a 5 stllip of tne Paramount 
Sa«v i } summer arid fall after 
drVdL£ ad ** eek8 ' was heading for 
K?!£$\ so 5" C1 »riatmas the house 
tamerJ * ba "^; l )lu a specialty tfnter- 
slnce h^^ 1 le pIt and th6 results 
SthW 5 W * he . 8t01 ^' Getting 
after * iL llvlns into t»e house 
a Sw»SJ» n ^,? peU immediately had 
*ess ^ s?nor U ^ lic ^ eaction . with busl-^ 

■WeltmJrS fte th ^ confidence Bob 
'others ^ h» , u . ,ana Slng director, and 
Placed iv ? a 4 n } he D°Ucy - that : was 

In adfliH 1 . week isn't the week. 
* dd »t»°u to the fact that 4f» 



Detroit, April 3: 
Good show here for Holy Week, 
even though •comparatively fet\ r will 
see it. Topped by Roser Pryov. but 
lot of flash is- provided- by twd tuvlis 
from local nite clubs. Runs 50 min- 
utes/ 

Overture, with Sam Jack Kaufman 
conducting, features 'Oriental Fan- 
tasy' and solos by Frank. Connors, 
tenor, ami Marian Shelby, sciprano, 
both of whom have been scoring in 
the i»it at this house -for some time. 
Third' soloist is Max Lieb. staff 
violinist. • who was upped after his 
nifty work during a forced fill-in 
betMeen acts in a recent show; Does 
okay. 

To- open. Nelson's - Sophisticated 
Marionettes (Sew Acts), drawn 
from- the Commodore Chib nitery 
here, put on their neat act. Deuced 
is Johnny Howard • (New 'ActfO, 
popular comedian-m. c. at another 
local' nite spot. 4 tfre . Penthouse. 
Both turns get the glad hand here. 
. Lathrop Bros, -and* Virginia Lee 
click well with their dancing. Miss 
Lee's s. a, and solo tapping rate an 
encore, while the-Lathrops' swagger- 
tap, also hits the spot. Biggest hand 
of the da v for this turn. Lamberti 
and his comedy-xylophone act, 
seen here quite frequently, never 
seems to grow tiresome despite fact 
it hasn't been altered. 

Pryor's gag-and-song bit strikes 
well with' patrons. Gags okay and 
his wavblint? seems to please. Clos- 
ing- are., the.- Emerald Sisters, acro- 
come.lians. who have appearance 
arid do knock-about work of ri dli- 
fereut sor i'cle. > 



Toronto, April 4 
Current bill is topped by the 
Wiere Bros., soft-shoe eccentric trio 
new to Canada. Tommy Trent and 
the Manhattanites also invade the 
Dominion for this first time. This 
lends novelty, once the customers 
are- in. 

Prez, tagged 'Hip-Hip, Hooray,' 
ran 69 mins. when caught and, de- 
spite lack of any name-draw, Harry 
Anger as producer has blended his 
five acts into a session that pleases, 
It's a little slow In' thd first half 
but gets into swift stride in the 
second. Production 'seeins to have 
been cut down this week although 
claim is made that' it's" a regular 
b.Mggt_ s hpw:., Likely, Jumexei, JJiat. 
he pursestrings are being tightened 
on account of the promised elab- 
orate Easter offering" next week. 

Five vaude acts, with the perma 
nent- girl line lending flash. " Ro'u 
tines by Dorothy Wood. Opens in 
full-stage -with 12 girls', in' short 
dresses and hair ribbons, on for a 
doll dance. Leads to Tommy Trent's 
'Punch and Judy' show, with line 
still grouped on stage. • Youngster 
gets over without much trouble and 
clinches with a radiam-p"uppfet fin- 
ish that is eleven 

Three Manhattanites, *twd men 
and a girl in formal attire, trail for 
a hot harmony- warbWng Session In- 
cluding plenty of clowning arid 
melodramatic burlesque. Over to a 
fair reception. Novelty routine with 
line-girls in canine costume for on- 
fours calisthenics to Arthur Prior's 
' Whistler and His Dog' is build -tip 
to Carlton Emmy and his pooches 
working on table. Emmy's chatter 
plus work of the comedy mutts ef- 
fectively sells this standard act. 

When. Barry and Whitledge, out 
in 'one' for their - keyboard activi- 
ties, mutual ribbing and vocalizing, 
pair rating a socko response at the 
finish. Girls back again for a cel- 
lophane number. 

Wiere Bros, next to closing and 
clinching with their concerto hoof- 
ing, fiddle-playing and burley ac- 
robatics. Girls in beaded gowns 
back for a low-down strut routine 
and company round-up to close. 
Colorful and speedy finish. 

Katharine Stokes' organesaue. 
newsreel and comedy round the bill. 
Feature, 'Don't Get Personal' (T7). 
Biz fair opening nite. Slay. 



mount's stage that caused .the game 
to flop as an attraction there. 

Richards, a ranking tennist, is 
number four on the list of low net 
players, but badminton- is a different 
game. Even Bill TUden isn't so hot 
at it. Anyway, if is such an attrac- 
tion here that it is in its third week 
at this house. To give a little s. a. 
to the game, this week there's a 10- 
point- mixed doubles, followed by a 
Mve-point male single trally. . 

Jess Willard, world's charnp, and 
Bill Hurley. No. 2 man, both pro- 
fessionals, are' still the- male -.con 
testants. Tyta Heath and Phyllis 
Frances, both socialites arid ama- 
teurs, are the femme pair. . For 
looks, the girls aretas good as„wlth. 
the racquet. They .play in white 
shorts. . Nothing, staged, and the 
game is heated. Girls .were.be; 
fuddled by the lights: and got plenty 
of laughs with their, tnlsses, giving; 
the exhibition a comedy angle. 

Twc men stlll ; . do ;the. sensational 
stuff, with the. audiences on the 
edge of the seats. -.When they ap- 
peared they got a. . big.- hand and. 
additional applause on all: hard 
plays, for the -gatme .Is / easy* to; 
understand. -Wlllard's showmanship, 
however, is - tbe», best -'-angle.. He- 
knows every trick, allows < the btrd-ta 
get almost out of reach b^fo^e bat- 
ting it. and usiBs- hfs . '. classy* . baick'T 
hand with telling results. v - 

With the exception of ; AvaloA 
Boys, ; rest of the hill ; Is : mediocre. 
Al K. Hall -and' his- son are* on 'f° r 
six minutes before the game.- Worlc 
hard, but their material lacks "pinlch. 
Avalori Boys do four numbers, all to 
good results. Line ' girls are- out 
this- week, so kids from the Fanchon 
& Marco ./school . rite • amateurish 
compared with the .regular lifte, but 
the 'please help' introduction by Al 
Lyons . gets them' . a "■' "sympathetic' 
harid bri : a tap routine done to 
'Rhapsody -In Blue,' and a ballroom 
huihber.'-: ' . 

Band opens, with a specialty of 
hillbilly numbers that lasts too long 
and gets ihe shtfw off to a slb\v 
start Following- the'.'openlrig, Marie 
and Her Indoor CItcus, "a- four pony 
"clrill'and three dogs. " •"Entertaining 
and fast routines reckoned to at- 
tract the kiddies, but 'Give Us This 
Night' (Par) seemed to scare them 
away .despite Easter Week vaca- 
tions, for house was only half filled 
at the opening show Thursday. 

Parairiourit Pictorial, Rice Sport- 
light, Betty Boop cartoon and Par 
news clips round out the screen end. 

Call. 



PARAMOUNT, L. A. 

Los Angeles, April 2. 

Maybe It's this climate out here 
that, builds interest in sports and 
makes badminton a good stage at- 
traction, and maybe, it 'was spotting 
Vincent Richards to bat the shuttle- 
cock around the Brooklyn Para* 



KEITH'S, BOSTON 

Boston, April 4. 
Reversing the Boston, custom of 
booking in . mediocre stage, stuff 
Holy Week and taking it on the 
chin, Keith's riiakes a real bid for 
hiz-. this week with a strong vaude 
lineup. 

-Bebe Daniels arid Ben Lyon share 
big type with Lillian Roth, and the 
combination is satisfying. The 
DanlS/R-Lyon duo present the best 
Hollywood p. a. off erlnff Of the sea- 
sOri. It is aimed at vaudeville aud- 
iences and hits the' mark. Not 
relying alone on charming per- 
sonality, they entertain besides, thus 
accomplishing what . rrianiy screen 
sters have, failed to do in Boston 
this season. Because they used, the 
same formula In their last season's 
appearance In Boston they already 
had a following. Although the 
foririula is ditto, the. ingredients 
differ from last year's act, and the 

J^uJlJs_cojnmejjdable._ : 

Special runway around tjic pTf 
allows Miss Daniels to get very 
close to the audience to toss out 
violets (with a song) and to accom- 
modate autograph grabbers. She 
repeats he,r 'Rio- Rita' number in 
costume, and is justified in repeat- 
ing it. Thte husband- wife angle is 
played up and alsp justified. Lyon 
allows his lpate to bask in the spot, 
most of. the time: but between- her 
numbers' he gives a good account of 
hlm'sej'fv by . stepping into ftpirie 
rugged heckling with a stooge in 
the audience. Going still further to 
help the show along, both Lyon and 
Alif-s Daniels play around with n 
roller ' skating act. Earl, Jack and 
Betty. Lyon tangles in some of the 
horseplay and Bebc<. submits to a 
spinrter by one' of the ; skaters. 

Miss Roth, in fourth, lands with 
a group of pops which she sells 
with. gusto.': 

Some very- good' hoofing ciome.s in 
the opening stanza after the line 
girls leave- the rostrum in the open- 
ing routine. Byrnes and Farney, 
youthful mixed duo. take over a 
highly pleasing sosslon of «trut nnd 
taps. Ace. precision, bright routin- 
ing, and "the- girl's looks ail add „up 
to a rousing reception. 

Bobby May, delice spot Juggler, 
is made to 'order for this show; and 
Wows,' as. usual, with his big time 
tossing of balls, clubs, hat, cigar. 
The. cigaret and match toss Is . still 
smacko and the upHldc-dpwn ball 
bouncing off a drum is a finale idea, 
that won't be lifted readily; 

Hal Sherman is adequate'aa m. c.; 
in his own spot he ge;s decent 
share of laughs' with gag>» of vary- 
ing calibre. His eccentric hoofing 
is aces, and thoughtfully designed 
to take care of a barrage' of in- 
sistent encores.; Beth Miller assists.. 

Line- girls have three numbers: 
opening jazz routine, a high hat 
number to close Miss Roth's act, 
and a skating idea to introduce Earl, 
Jack and Betty. 

Screen: 'Here Comes Trouble' 
(PvKO>. Vox. 



ROXY, N. Y. 

Second Major Bowes unit of ama- 
teurs to play New York is here this 
week. Management did so well with 
the first, grossing $39,600 on the 
week (prior to Lent), that it figured 
now would be a propitious time to 
try the ams again, this oeiri£ Holy 
Week, Price is the. same,- $6,000, 
and the majority of the draw will 
be derived from tne btAge xne same 
as before. Picture "is 'Laughing 
Irish £yes' (Rep). 
. It's .the draught rather thari the 
entertainment , Value that counts 
with the. second Bowes troupe of 
aitis. While chances ' are- the gross 
will riot be near $39,600, tnls being 
Holy. Week, the ?C,000, investment 
on thi payt -of the. theatre inay he 
a fair gamble and -keep hou^e from 
red with a ' weak picture; 

ShOw>. is -presented like an audi- 
tion; . After .an .opening, with- the ' 
Gae Foster girls.- whO\ do: a Jioyel 
acrobatic routine with specialty- 
bits,- the' stage is ' turned . over- to 
Eddie. Vogt wh<? .m.c,'.s.. He's acting 
*;S\Major' Bowes,, receiving; tfr^ artists - 
•and -talking to thein as> Bowes -does 
6n-the air/ inquiring- where,!; they're^ 
from, etc. .While- the opportunity, 
is . there' for .comedy' only a-, couple- 
of titters result. . 

'^A JOtal of 20- performers, some of 
whom -m^y bis regarded as ams With' 
-a -professional air, are marched .out 
to' tfie' mike', Freddy' Mack arid his 
pit. crew .serving, as. background-. 
•• The Jersey Happy Rangers, cow- 
boj' - Quintet, first on the show,- play 
-musical-, instruments; .Not; much. 
Thelma Gasklri, coloratura soprano, ' 
follows, doing two numbers. She's 
fair. . Then .' Jackie Billings in- 
creases the tempo of things a bit 
with smart tap ' dance routines. 
Billings has a style and might be 
a future prospect; The Campus 
quartet from the . University of 
Missouri who carry 'Kewple' and 
his guitar with them, dish out some 
.earful harmony with crooner effects. 
They do three portions, starting 
with old tunes and corning down to 
new onesv — v— - — - — 

. Too much time is consuiried by 
Vivian Barlowe, who Impersonates 
film stars. Several could be 
dropped because they're not good, 
including Faririle Brlce and W. C. 
. Fields. When doing Miss Brlce» 
Garbo gets mixed into it. Bits as 
Beryl Mercer, Mae West and Garbo 
very good. 

Meyer Goldberg imitates birds. It 
isn't much. A novelty that amuses 
only because' of Its novelty is the 
music Harvey Mearns gets from 
bell arid other contraptions he has 
built. This looks more • strictly 
amateur than anything else on the 
show. Two additional singers are 
Rhoda Chase, husky voiCe song- 
stress, and Joseph Rigardo, an- 
nounced as the singing garbage 
man. Miss Chase may he heard, 
from Importantly some day. Her 
'Broadway . Rhythm' number sug- 
gests possibilities with torch ma- 
terial. 

The only comedy furnished Is by 
the team of .Ganz and Meyers who 
prove unusually, welcome', because 
they go after a few laughs with 
their funny instruments and in- 
tentionally bad music, including an 
impression of an old German street 
band. 

A Terrytoon cartoon, 'Hometown 
Olympics' (Educ) and Universal 
News fill out. 

Business pretty good Friday eve- 
ning at 9 o'clock. Char. 



EMBASSY, N. Y. 

(NEWSREEL8) 

With the floods out of the way 
as spot news, and all thought fo- 
cused on- the Hauptmann case that- 
affalr dominated; Hearst Metro- 
tone covers entire affair, first from 
suspense angle of the man having 
only an hour to live, and then the 
d r a m a 1 1 c last-minute reprieve. 
Nothing especially exciting pictor- 
lally in thin, but It easily Is top 
news of week. 

Remainder of show plainly indi- 
cates that the news lads had to 
scurry about to grab footage. Com- 
panies became spring conscious. U 
showed chiffon - garbed classical 
dancers tripping In desert near 
Phoenix. Pa the also fell for the 
aesthetic torps beauties on lawn at. 
Washington. 1 i). C. but Fox called 
on Leiv Lelir to give word picture 
of spring- like, scenes, most humor- 
th'h stint he'H done in weeks, with 
nymphs (malf) ca\oi'ting In park 
and cop joining them to. perpetrate 
well-known gag for climax laugh- 
ter. Also in humorous wood-chop- 
ping stunt, wlih lad going Into 
oanio fou tine' 

Patho topped the list in news 
flashes, with nine. They covered 
Golden Gate bridge, novel pets, 
highway, safety in Boston, new cos- 
mosarlum, caster chicks, easier 
fashions, Miami school girls taking 
art in an airplane, a dog champion 
at home on Long Island arid a steam 
fire extinguisher -for oil blazes. 

Universal shows three clenhahts 
having tea' -with ' rrildgets. • Chicago 
Inventor seeking an electric eye 'to 
combat war, : a Chicago executive 
frho uses his secretary as c.ook and 
meal preparer in his office, and the 
Sweepstake loser. 

Pathe. -had bile of top freak en- 
tries—a talking bird that spoke 
1'j'n Jish. Paramount also did well 
In Way of novel .clips, with queer 
Paris bikes, giant mountain dogs. In 
(Continued on page 29) 



'< 1ME1 
KBSttlUD 



M-G-M's Show of Shows 

starring 

WILLIAM POWELL 
MYRNA LOY 
LUISE RAINER 

with Virginia Bruce Frank 
Morgan . • Fannie Brice • Ray 
Bolge r N at Pen di e ton 
Harriet Hoctor • Ernest Cossart 
Reginald Owen * Joseph 
Cawthorne and countless others. 

L Screen Play by Wirt, Anthony McGuIre) 
Directed by 
ROBERT Z. LEONARD 

Produced by 
HUNT STROMBERG 




GUT'S THE NIGHT 




PREMIERE • 8:30 PROMPTLY 
AS TOR THEATRE, NEW, YORK 

Wee Daily Thereafter ; Two Dollars, Admission) 

Metro-Goldwyn-Mayer takes pride in announcing the 
first Road-Show engagements of THE GREAT ZIEGFELD 
''Glorifying the American Screen" 

NEW YORK * * Astor Theatre . t •> • • i April 8th 

► % April 12th 



PHILADELPHIA 
WASHINGTON 



DETROIT . 
CLEVELAND 
BUFFALO 
TORONTO 
BOSTON . 
CHICAGO . 
ST. LOUIS . 
PITTSBURGH * • 
MONTREAL 
SAN FRANCISCO 
LOS ANGELES 
SEATTLE 



# 



Astor Theatre • * •> .„ 
Chestnut Street Opera House 

National m . 4 + • « % * 

Cass". 7~" 
Hannsi « 
Erlanger 

Royal Alexandra V 
Colonial b 
Erlanger . 
American ^ • . 
Nixon <« ■ 
His Majesty's • • 
Geary 4 , 
Carthay Circle 
Music Hall * 



9 
$ 



v 
1 



ORLANDO, FLORIDA Grand 




ST. PETERSBURG " 
TAMPA 
DAYTONA 
JACKSONVILLE " 
PALM BEACH 
MIAMI BEACH 
MIAMI BEACH 



u 



It 



Capitol 
Victory * 
Florida 
Arcade • 
Paramount < 
Community 
Paramount .* 



1 

1 



April I9th_ 
ApnT12th 
April 26th 
April 12th 
April 13th 
April 12th 
April 12th 
April 12th 
April 26th 
April 19th 
April 12th 
April 15th 
April 12th 
April 14th 
April 15th 
April 15th 
April 15th 
April 22nd 
April 10th 
April 9th 
April 14th 



AN EVENT IN THE GLORIOUS TRADITION OF 

THE FIRST ROAD-SHOW COMPANY 



Wednesday, April 8, 1936 



PICT 



E S 



VARIETY 



21 




ON 



By Epes W. Sargent 



Telephone Sales 

'March of Time' offers a special 
service in connection with its reel, 
it is undertaken at the instance of 
H <E Jameyson, of Fox Midwest 
theatres. Incidentally Time has it 
•jeneyson' arid not 'Jameyson' as it 
really I". Jameyson is one of the 
old timers. Anyhow Jameyson wrote 
he was contacting non-regular 
natrons with an offer to phone 
them whenever he had a March of 
Time issue on his screen, feeling 
that many came for that issue who 
would be attracted by nothing else. 

Time took the idea up and of* 
fered any user of the reel to post- 
card all Time and Fortune subscrib- 
er,, in the district with a notifica- 
tion that the . theatre would offer 
such phone service. It also offered 
a supply of cards for. the use of 
the theatre with non-subscribers. 

Probably this will help boost 
business for the reel does appeal 
to mariv who do not care for pic- 
tures in general. ' It also stresses 
the value of phone contacts. . . 

But there's a manager with a 
large rural drawing population who 
betters this. He makes the farm- 
ers telephone him. Using the 
R.F.D. addresses which <id hot re- 
quire a name, he covered his ter^ 
ritory with the invitation to phone 
in weekly and get a load of infor- 
mation on the current bills. He 
chats briefly but interestingly 
about the current program and oh 
■certain calls (about one out of 20). 
he adds a request for. the inquirer's 
name and informs her (It generally 
is a woman calling), that a pair of 
seats will bo in her. name at the 
box office on any evening other than 
-Saturday- that-she.;«lects, The-stunt 
spreads -the idea and by glvin* the 
number of a . special wire .all * calls' 
come to a girl who is detailed to 
reply arid dp not clog , the regular 
channels; incidentally the patron 
pays the wire charge, which helps, 

Basketball in Omaha 

Sports as an auxiliary., attraction 
Was given' a try at the Orphoum- 
theatre by Manager Bill Miskell as 
a stunt never before tried here. As 
a something entirely unrelated to - a 
picture the drawing power of a 
basket-ball tourney didn't reach the 
proportions that, a directly con 
nected stunt might. Still had plenty 
of bolstering effect. 

The three round tourney was run 
off in five' nights and involved four 
men's teams and four girl's* teams 
Preliminaries were run Off Monday 
through Thursday with the finals-^ 
one men's game; one girls' game — 
on -Friday. First time here anything 
like 'this ever attempted on a th'ea 
tre stage here and considered aciriild 
success. 

.- Patron s'.;w.ere. urged to attend the 
last show and stay over for. the bas'- 
. ket- ball game, but box. office for 
. games only was opened at- close of 
the- regular picture program— 'Strike 
' Me Pink' and 'Timothy's - QueBt ' 
More paid the 40c for the combined 
■show and game- by far than paid the 
two-bits for the game "only. 
- — T-Mid-week — games— while — worth- 
while, were more valuable as build 
ups .for the finals games. These on 
Friday night in connection with 
opening of a new : film— 'Colleen' — 
bolstered the second -show crowd 
decidedly. - 



Thrifts 

After throwing away several 
thousand dollars' worth of lobby 
displays because the theatre had no 
storage space, a manager finally got 
hep to himself and hired a. large 
barn on the. outskirts for a store- 
house, ne corner has been fitted 
up as- a workshop where repairs and 
repainting can be done as well as 
new jobs handled. The rest is de- 
voted to storage, and nothing is 
thrown away. 

Novel angle is. that before being 
sent to the dock every lobby piece 
and such stage furnishings as are 
not immediately needed are photo- 
graphed before being put on the 
truck. These are made by one of the 
Ushers with a small hand camera 
and the printing is • done on blue- 
print paper not only to . save photo- 
graphic costs but because: the prints 
are less apt to fade. These prints 
are mounted in a large scrapbook, 
loosely classified as frames, dis 
plays', - animations and novelties. 
Manager can look over the book, 
make a selection, advise his car 
penter what to do and the material 
is brought - in on the light truck 
maintained., by the theatre. After 
use a new photograph is taken and 
the stuff sent back to the storage, 
the "new print " replacing the old. 
Each ;priot is numbered and a du- 
plicate kept, by number, at the dock, 
where the carpenter can. get it out 
to work from when orders - come. 

Figures show that the cost of the 
material alone' will cover the rental 
or better,* and a real saving results 
from the avoidance of building 

.costs. — ... 

The photographic idea is a good 
one ^even where local storage is 
practical. 



Shoes and Tannty'' ~ 

St. Louis. 

For the first time in many years 
Loew's State put over a wholesale 
ticket campaign by tying up wltb 
merchants on 'Utile Lord Faunt- 
leroy' last week. Credit to Man- 
ager Chick Evans for a deal with 
city's largest shoe mender; A Qo- 
lub, who took large two column ads 
in ail metropolitan dailies announc- 
ing a free ticket to Loew's with 
each pair of mended shoes. Cost 
to shoemaker On special- discount 
leal more than paid for in $1.S9 
charge for repair job. 

Tieup. which had all film row talk- 
ing proved good precautionary move 
on part of Manager Evans against 
any bad business with this United 
Artists pix booked into house dur 
ing heart of Lent; a big handicap 
in this heavily populated Catholic 
city. 



Calling: the Police 

Los Angeles 
Police department, Southern 
Calif ornia . : Auto Club and Auto 
Dealers- Association have , tied into 
Paramounfs production of 'And 
Sudden Death' for publicity benefits. 
Dealers ' will supply' old cars to be 
wrecked in production. 



In a Big Way 



Universal: pushed off 'gutters 
Gold' to a big start in Sacramento, 
hear the locale of the picture; when 
it premiered the production there 
March 25. Working/with the Cham- 
ber' of Commerce, arrangements 
were made for a big parade from 
which horse-drawn vehicles were 
barred, arid plenty of men grew 
beards and wore frontier costumes 
for the sake of the coriimunity. 

The company brought up a dele- 
gation from Hollywood including 
the featured players; the Governor 
was persuaded to stir things up; 
arid merchants were tied to a con- 
test for a trophy, for the best '49 
window display. 



Baby Drac 

Joe "Weil of Universal has worked 
out a neat birth . announcement for 
'Dracula's Daughter' with a half 
fold over to hide the fact that the 
kid is pretty much of a brat. FOld- 
byer carries merely a picture of 
what Weil may regard as a stork 
and a 'Dracula Announces.' Lift up 
shows it's the birth pf a daughter 
at Universal City in April.. 

Just a little laugh, but it sells the 
idea. 




Flynn on 'Horse' 

lUadelphia. 
hilly, admitted to be the staldest 
and most conservative. of all cities 
in the matter of theatrical exploita- 
tion and advertising, has quite sud- 
denly on a ballyhoo spr 
What's more it -wasn't the film men 
who started things but the usually 
dignified legit. 

Credit Joe Flynn, here ahead of 
'Three Men on a Horse' with a ma- 
jor share of. the credit. This is his 
home town and he admits he was 
very dubious uii checking in here 
as to Whether he would be able to 
repeat his Chicago and Eoston ex- 
ploits for the same show. 

Everything worked like a charm 
and now he has competitors in the 
ballyhoo racket. 

Naturally the first stunt was the 
inevitable three guys riding a white 
horse through the streets. That's 
still being done and for a variation 
Joe promises to put . a woman on 
the hors-? one. of these days. 

At any rate, . Sam Nirdlinger, 
managing the Indie Broad, evidently 
got jealous oyer ail the attention 
given Joe's horse. Sam has 'Sailor 
Beware' playing his house so last 
week Philly burghers and their wives 
were Jedlfled' by the sight of a big 



Long Sleep 

Baltimore. 

Ali Ben All hypnotic ac"t played 
State last Week, and to publicize 
show, house had* performer put girl 
assistant in cateleptic trance for 
display in show window of dept. 
store near theatre. 

Sense-frozen girl was spotted in 
a display that advertised bedroom 1 
furniture. Sleeping in the* bed. she 
not' only attracted public attention 
to the feat, performed by AH Ben 
All of the State .stage-show, but 
also to the comfort given by the 
particular type of bed she reclined 
on. 

In billing and publicizing 'O'Mal- 

ley of the Mounted,' nabe theatres 

here are giving as much buildup to 

« imam S. Hart as author of piece 

ey are swing to star George' 
O Brien. - 

Pespite fact has been more than 
ten years since Hart played in an 
oats oner.a, houses still consider his 
name b.o. 



Everyone Wins 

n ,. Charlotte, N. C. 

yJ, i Charl otte Theatre, second- 
V," house nCrc has started issuing 
2? treasure' cards to regular 
customers, looking something like 

nnL mea ! t,ckets that t»e Greek 
Punches for you. 

nnnnf i' ar(1 has 20 spaces to be 
P chPd out, and the ticket taker 

R h* ohe for ever y P aid a<J m is - 

dom. £\ you march through the 
Kom" hon U ia Punched out. the 
X^l )res onts his card, a secret 
it f ;P ene( l, and the gift that 

bolder rZJ* presfttlted t0 tn * 
waivi' h<Mo are no blanks and 
* a »tl,s run up to $5. 



Big for 'Ziggy' 

St. Louis. 

The road show engagement of 
'The Great Ziegfeld* has been get- 
ting .a swell exploitation campaign, 
conceived and executed by. Claud 
Morris. MG exploiteer sent out here 
from New York, although feature 
does not open at American theatre 
until Sunday (12). Entire front of 
theatre is covered with a huge, ad- 
vertising flag in yellow and black, 
and, as house .is on one of city's 
busiest downtown traffic arteries, it 
Is getting a lot of attention, espe- 
cially at night, when flag is illumi- 
nated by flood lights. 

Twenty-fours are all over town 
and 6;000 6 sheets, 500 2 sheets, 1,000 
1 sheets and gobs of tack and win- 
dow cards are to be seen every- 
where. Newspapers are breaking 
do>vn under Morris' salesmanship 
and have donated lots of free space 
for feature stories, photos, etc. 
Hard -boiled" Post-Dispatch yielded 
space on roto page and Globe- 
Democrat, only riiorning . rag, co- 
oped with . full page publicity. As 
one of girls is graduate from 
Washington University here this 
gave exploiteer another newspaper 
feature story. 

One of biggest tie-ups M.orris has 
Ifngineer^'d" thUS"^ 
national Display Ass n Offering huge 
loving cup for best window, deco- 
rated for 'Ziegfeld'.' More than 200 
windows in prominent stores are 
being utilized iri competition with 
no cost to theatre; 3,000 special roto 
papers-have been. mailed to-selected 
list arid announcements have been 
placed in all hotel room boxes. On 
the radio feature is getting lots of 
plugging, especially frorii KSD, one 
of town's largest stations, which, is 
featuring song hlts^from pic. Tran- 
scription announcements are also 
fare being used' to plug -screen opus. 
Jimmy Harris. p.a. at Loew's here, 
is oaidlng 'and abetlng Morris in 
whiz bang, campaign. 

,'DrV. in Ham 

Birmingham. 

First big. campaign in many 
months was used by Alabama, for 
'Country Doctor.' Fifty thousand 
heralds were distributed in grocery 
stores in co-operation With Carna- 
tion: milk; 12 co-operative window 
display* in . department, stores;, 
seven or eight merchant ads; 100 
double AVlniaow cards; 1. 000 blotters 
and two thousand cards with safety 
pins attached with a leap year gag 
were just a few of the stunts. 

In addition radio stations plugged 
the picture five times, a day and 
'Post' running the serial of the pic- 
ture, in addition to a daily notation 
at the bottom of the instalment 
giving the date and name of theatre 
promised a page orie story. 

J)6uble Fool 

Rochester. 

Manager Walter W. Risley of the 
RKO Palace used a twist on the 
emptv poeketbook April Fool's gag 
by scattering 20 pockethooks down- 
town April 1, each containing two 
passes to the Palace. 

Stunt got a two-column art In the 
Times- t'riion main news page, de- 
spite fart the paper has been tough 
with theatre stuft of late. 



. Omaha. 
Evert R. Cummings, district man- 
ager for the Blank-Tri-States the- 
atres -in Nebraska and Iowa, an- 
nounced that the Majestic at Fair> 
bury will- open Easter Sunday after 
a three-year dark spell 

Wm. Toungclaus 'and Lloyd 
Thompson, outstate exhibitors; are. 
planning a circuit with the Empress, 
at Grand Island, the State at Cen- 
tral City and the Shelton at Shel- 
ton as the nucleus. Shelton to be 
remodeled. 



Rochester. 

John J. O'Neill is out of the Re- 
gent In changes brought about by 
shift in control of the Comerford- 
RKO-Paramouht setup to RKO. 
Stockton Leigh comes from New 
York to replace. 

Loew's' Rochester and the . rival 
outfit got together to eliminate the 
15 cents balcony price after 3 p. m. 
for this house, Century and RKO 
Palace. All seats<-two bits- from 3 
to 6 with main floors going to 40 
cents thereafter. 



Charlotte, N. C. 

Contract has be«i . let for a 
modern picture theatre at Newton 
G. G. Mitchel, already operating the 
Imperial there, the builder. 

_Don Nichols, manager pf Warner 
Brothers' /Broadway, here; re-elected 
exalted ruler of the Charlotte Elks. 

The Jesters Club, composed of 
theatrical folks, staged a leap year 
dance .'In honor of Herman JJIers- 
dftrf , _f oxmer_manage t of.. 20.th.Cen.- 
tury-Fox film exchange, here. 



, Des Moines, 
l Ray . Brown, manager of the Har- 
lan, Harlan, Iowa, "is Starting con- 
struction of a second there, yet- un- 
named. 

. The - Pastime at Masseha. Iowa, 
damaged' by fire last winter. -Is being 
rebuilt by A, S. Ames. Ames has 
entered into a partnership with G 
L. Parkinson, operator of the Rialto 
at Klmballton, Iowa. r 

Abe. Friedman opened, the New 
Orpheum at Mapletori, . Iowa, on 
March 29, with Bob Whelan, former 
assistant manager, ' Orpheum. Sioux 
City, as manager. The New • Or 
pheuni is the former Princess. 

Lucedale. Miss. 
Charles Watterall erecting a new 
600-seater here, which is scheduled 
to be opened this mdhth; 

Houston. 
Weldon Parsons named manager 
of Delmari, just taken oyer by In 
teratate in poollrig deal, with I. B 
Adeiman of Fort Worth* succeed- 
ing L. O. Daniel, Jr., manager, who 
joins the staff of Will Horwitz the- 
atres as manager of the Uptown 
and Uptown Hall. 

BUcyrus. 
Bucyrus opera house, one of the 
oldest in central Ohio swept by Are 
two. months ago was hold this week 
at public auction to the Standard 
Oil Co., which company plans to de- 
velop the site for a commercial 
service station. Purchase price was 
$16,200. Building had been appraised 
at $21,000. 

Los Angeles. 
Fox West Coast will either re- 
model and reopen long darkened 
California theatre iri Pomona. C-tl . 
or erect new house there, to give it 
three runs in the town. Circuit 
presently has two runs, operating 
the Fox and Sunkist 



Galveson, April 7. 
Weldon Parsons, formerly man - 
ager of the Queen theatre here, took 
over management op - the. Delman 
Theatre, Houston, last week, fol- 
lowing pooling agreement between 
B. Adeiman of Fort Worth and 
Karl Hoblitzeile, president of Inter- 
state. 



Knoxville. 
Riviera, first run film house man- 
aged by Jean Parrish, is dark for 
extensive redecoration. Parrish has 
put up for sale $25,000 org""*, silent 
since sound pictures. No. takers so 
far. 



truck, moving ponderously through 
the streets, arid bearlrig one sleepy, 
unemotional looking cow. A legend 
proclaims that 'Sailor Beware' has 
a flock of laughs and states 'This 
is No Bull.' 

In the meantime Flynn had a 
couple of ; delectable looking blondes, 
with their*right arms in slings, pass- 
ing out cards that read: "My arm, is! 
disabled. I broke, my funny-bone 
when, I fell out of my .seat laughing 
at 'Three Men on a Horse.' Girls 
have . been delivering, them on the ■ 
street arid in town's classiest stores. 
Also on the race -track trains bound 
for Bowie. 



Cleveland. 
Shaker theatre opens April 23, 
1,500 capacity. . first erected in rich. 
.suburbV Associated. Theatres to 
operate as- 21st. house in Its circuit. 
Ray Allison manager, formerly 
managed in Toledo and Chillicothe, 
O., for Publix arid Warners. 



Denver. 

Two of the managers in. the J. H. 
Cooper Enterprises group have been 
exchanged. Richard Raubb for- 
merly at the Uptown, Pueblo, is 
now at the Thompkins.- Colorado 
Springs, arid Edward Vaughn from 
there to the Uptown. 

The Plaza theatre has boosted its 
Saturday, Sunday and Monday 
showings to 15c. 

Gibraltar Enterprises taking over 
Princess theatre, Douglas', Wyo,, 
May from -J— S.- Ward, ■ G.-C- 
(Bank Night) Yeager is taking over 
Empress, Salida, Colo., from F: R. 
Kelley. Bi voir reopened following a 
fire. Under the new policy it offers 
pictures, stage shows, bar, restau- 
rant,- and dancing. - Seats torn out 
of front of the main floor for pa-, 
trons' to dance. Every other row 
of seats also removed, for counters 
for food. 



v Lincoln. 

F ; E. Reider, Oxford, Avho rec-ent-; 
ly had the Granada damaged by 
lire, has put up a new screen and 
Is operating as per custom. 

Still no decision ..on the North 
Platte petitioning for no' more dual 
features.. Last reports said several 



Works with 16mm 

. With more than 50 amateur mo- 
tion cameras in town, one manager 
has found it expedient to cater to 
thli trade. To this end he has fitted 
up a room in the basement with 
a capacity of around 40 persons, in- 
stalled a screen and a good pro- 
jector and -rents the machine to 
amateurs at 50 cents an hour. That 
takes care of the current and de- 
preciation.. Chief cost of installa- 
tion was .fitting' up a projection . 
booth, though most of the amateur 
film is nori- flam.; Rental covers the 
admission of the photographer. It 
any friends come they pay the ad- 
mission fee current' at the time, and 
are . at liberty to stay, on for the 
regular' showing,, though not all of 
them dp, ; 

He. has already gotten back the 
cost of the projector and screen and 
is well on his way toward paying' off 
the expense of .flttip.t up. the room. 
After that It will be plenty velvet 
Meanwhile he is keeping the ama- 
teur interest up and this reacts 
to the. benefit of general bttsrlness 
-for a spectal mailing" list tips" off - 
the fans to professional product 
having Interesting camera angles or 
other technical point*. several 
times ho has made a neat profit from 
sending out word about some short 
or an Important shot .in a news- 
reel. 

It Is working so wHf hf» is plan- 
ning to start in earJy In Hie sum- 
mer to form a camera cluh with a 
membership poyln^ a small w^kl.v 
fee. to sit in on an f- veiling o( pro- 
jection, with a fomtnltfr-f of lln- 
members to wlorl the film <>• h'- 
shown' on iticy.e occsfons. Then- 
will Ik- srrall ijrizc:, huiijr um for the 
l>fsl work iiUmv various lijicH with, 
orie .'i\'.ai<l lor summer .wof'( anpl a' 
.second. In th> snring. for thfr best 
indoor shots made throiv^h the wlri- 



- - Center on B V/ay 

CV'nter theatre has taken- .'.i spa^c 
at -the n, e. corner of U'r/ay at 



hundred, patrons had signed asking \ f i nc Uh.»to]]v, it Ik heloin,^ the 
for .more fiuallty and less quantitj. , , <j ea It r/ since more film 
Petition is aimed at the I-ox. j . , , ,, t • ht 

Remodellirig Is going on' in thrc «• 1 ,H ' Jfl11 ^ ^ 

Nel>raska towns. Tecumf-eh. at Te- 
c'ums'eh',' "owned "by" F. JT. f TiVri'-y. ri ijtl 
the Capitol, Madison, ar<» inakirK. 
ready for cooling system 1iis'.-i!. : i - 
tlons. .The Palace, in .Syrai.-n. «.-. as 
being 
owned 
J 

Lynch. Neb. He came to the new 
location from Spencer, Neb. 

Bob Livingston, managm- of the 
Capitol here and celebrating his 
31st year in the show biz>ru:ie the 
Burlington's first train equli«p«."l to 
show sound pictures. 

L. J. Fiske. division nianaai'r "f 



;. ;rne faia.ee, w ^ a u,, ^ , 4Sth t0 lcad thf . m nwov In i te dlree-. 

U ' ls |tIon. Fowr line sign with Center 

? 4 b £,^ a £' r \^£i VeUln Theatre, corning, one block over/ ' 
\\. Blair has opened i.ie H( Q ( m ^ 



tween the 'coming' arid, the last line 
is an liUimiiif»?«"i "< sW-et for the 
next fe'lfure. There Is a .li-'e-tlonal 
arrow below the 'one block over.' 
All lettering ,-ed with abnut l,rtfl 
feet of neon lublnp. 
'DirOciI*)nal sign is a bit myi-tlCy- 

Is no 



the .1. H. ("oopei- enterprises, hopped mg to strangers since there Is no 
In from Denver for a snort wtny. 1 « 'Kn of u theatre the s filed orie, 
and it's' reported that T. P>. XoMe. | bloe'j over. Theatre r-uily l.s two 
Westland's general manager, will bt bloiks over, 
in soi>n. 



Shirley, 



Fort A'avne. 
named in honor 



Dionne Competition 

Pine muff. Ail;. 
T.of-al mer' hnnt.«. co-operated with 



New 

Shirley Temple, opens Saturday ' \\,<> Su"r-ger t!ie-iti-f in proipoiin.tf a 
(111' under Ralph Fisher, former .j*-bniiv show in cnnm-cMon. with tha 
operator of Uptown nlterie and : sh.ow-lr-g of 'Tlu t mirry. I )ocl.-r* 
Mautnee theatre. Films and o'.-- '; ffat'nrV.C th.' ' Di<>!'i>" oulnts. 



casion-il tab presentations'. 
It formerly played biii-le. 



Don 1 



S!i: 



id 

buslii". 



VARIETY 



Wednesday, April 8, 1936 




a ns wars 



pmqaywMfcy ] in 



e s 



arts pro 

if 





I 



H© Bid 



WAIKIKI ORCHESTRA 
MELEANt TRIO 

>1 
AL & 

GLORIA RICH 
HEATHER WILLIAMS 
BASIN STREET BOYV 
SMITH BROS* 
STARLIGHT DIXIE TRIO 
ENSEMBLE 

★ 

A fasU faki, balanced SHOW utih big 
flash production values — presenting prize' 



them the votes of millions of radio listeners.^ 

&HORT ENOUGH in running time to fit 
anyprogram Policy— single- or double-feature 
. . POWERFUL ENOUGH in attract 
%tton value, to pull extra money to the 
|i box-ofike . HIGH ENOUGH in 
enUrtainment quality to •mail 
everybody want to see mora/; 




■ttn»M^R^R^RVvKr>vC'vV.sv.*.*j. a . > xHfe. / \i a. N 



RKO-RADIO 
PICTURES 

DISTRIBUTED BY 

BIOtiRAPH PICTURES 

corporation 




- * 



Wednesday, April 8, 1936 



VARIETY 



23 




OF CURRENT 




1640 Broadway, 

New YorM N. V 



Chesterfield 

» ia/»*u. End. Faith Baldwin." "Anything can happen from a Friday to 
MB mSv week-fnd." Valerie Habson, G. P. Huntley. Jr., and Pjnir/Hnp: 

vS Mr. Clias", Lamont, CO mlns. Rel. April 16. 
>j— „♦ siahs. A stoiy based on the famous bridge of sighs. Onslow Stey- 
r B en&*>orotiiy Tfee, JacH La Hue : Dir. Phil -.Kitten. 6U mins. Re]. Feb. 10. 
« wn, n t Marriage. Ursula Parrott story, The struggle of society to obtain- 

hrUiUnt 'marriages for t!relr daughters. Joan Marsh. Ray Walker, Inez 

Courtney- 'Dlf, Phjl Rosen, 04/ralns.. Rel. March 28. 
ix.Mmned to Live (InvlnclbteL Horror story, * Ralph Morgan. Russell Glfa- 
- son? Maxine Imyle, Olr. Frank Sirayer. 62 mlns, Rel. Aug. 15, Rev. 

.ort'. t> .' , . 

Hour. The. A murder mystery from the popular novel. The Last Trap/ 
with Hay Walker. Irene Ware; Berton Churchill. Dir. Charles, Lamont. 
64 mlns. Rel. Jan. 10. 
e.i«B Pretenses. Modern love .story. Sidney Blackmer. Irene Ware. Russell 
: . rloKtou. . I>ir, Charles. UiniQiit. 67 mlhs. Uel. Sept. 1, Kevi Oct. 30. 
5#rh Hike to Heaven. Movle->struck girl takes a Hitch Hike to Heaven.' 
Henrietta Crosmfln, Anita Page, Herbert Rawllnson, Uir. IVank Strayer. 
.64 mlns. Reh Nov. 1, Rev. March 18. 
•■ <hv In Scarlet. A -mysterious worn lysterlous selling. Reginald 

* Denny'. Patricia Farry Claudl Charles . Lamont. 65 mine. 

Rel; Oct. 15. Rev. Jan, 8. 
I* Red Schoolhousev The. A story of school days, with Junior Coghlan, 
Dickie Moore', Dir. Charles, Lamont., Rel. Feb. 25. 
Murder at Glen Athol; Crime Club story of a G-man .on vacation. John MIL 
■•• ■ inn, Irene Ware, Noel Madison; Dir.. Frank Strayer. GS mlns. Rel, Oct. 
-1. Rev. March < 4; 

Ino Around' trie Moon. Story of love on the rebound. Three people who 
r dared love. Donald Cook. Kiln O'Brien Moore. Dir. Charles Lamont. 
Q8 mlns. Rel. Dec. 1. Rev. Feb. 21. 
Saclety Fever, tlnvlnclble), Proud but Impoverished family struggles to keep 
"™ • up -appearances; "• -tola- -Wilson, . Lloyd Hughes. Dir. Frank Strayer. 66 
mfnfe' Rel. .Oct, ••»-* "™ " 



KeV. Nov; 27. 

, The modern 'tango.* girl. A story of 
Nixon, Chick Chandler. Warren Hymer. 
Rel,. .Jan . 1 . Rev. Feb, ; 21>. 

Columbia 



Marian 
66 mlns.' 



.729 Seventh Ave., •- 
New Vork, N. V. 



aiiutflo: Gowef at Sunset, 
S": Hollywood. Cal. ,. 
Abdul the Damned." The story of Abdul Hamld II of Turkey, Nils Astlier, 

Adrlenrte. Ames, Fritz Kortner. / Dir. KarL.Gru.iie. , Rel. pending. 
Cats of the Missing Man, The. Candid camera turns -detective. Roger 
Pryor Joari Perry. Dir. D. Ross LIderman. 68 mlns. Rel. Oct. 15. 
Rev. Nov. 27. 

Cilllno of Dan Matthews. The/ . Harold RaM Wright'* hovel. Richard Arlpn. 
Charlotte Winters. Dir. Phil Rosen. 65 mins. Rel. Dec. 10. Rev. Jan. 29. 
Ie Thief, The. Western. Ken' Miynard, (Geneva Mitchell. Dir. Spencer 
Gordon .Benrieiv.^eL.."F>b J ^25, 
Crlrhe and Punishment. From the novel by Dostolvsky. F,d w.. Arnold. Peter 
'. Lbrre. Marian Marsh, Tala Blrel, Dir. Jos,, von Sternberg.. 92 rains. 
. Rel. Nov. 20. Rev, Nov, 27, ►'. ' : , 

Dangerous Intrigue. Famous surgeon does a comeback. , 

Gloria Snea.' Dir. David Sllman. 69 mins. Rel. Jan. 4. 
Devil's Squadron. lcliard DIx, ICarori ' Mbrley. Erie* Rel. 

April 15. . 

Don't Gamble with Love.-. Expose of gambling backed by a dramatic story. 
Ann Sothern, Bruce Cabot, Irving Pickel. Dir. Dudley Murphy. 66 mlns. 

• Rel. . Feb. 15. ReV. March 4i 

Escape from Devil's Island, Just that. Victor. Jory, Florence Rice. Dir. Al 

• Rog'ell. 64 mlns. Rel. Nov. 10. Rev. 'Nov. 27. 

Feather In Her Hat, A. Vivid story of a mother's sacrifice. Pauline Lord, 

Bill le Burke,: Louis Hay ward. Dir. Alfred San tell- 72 mlns. Rel. Oct. 

'24, Rev. Oct.. 30.. ' » ' ' 

Gallant Defender. The. Western. ■ Chas. Starrett, lr. David 

: Selman.i 57. mine. ReL Nov. 30. 
rand'.Exlt. Novel story of a fire investigator. Ann Sothern, Edmund Lowe. 

Dir.; Eric Kenton, 68 mlns. Rel.. Oct, 26. Rev. Noy. IS. 
Guard That Girl. Mystery death threat story with . an odd' twist. Robert 
• Allen, Florence Rice. Dir. Lambert Hlliyer. 7 mlns. Kefl. Sept. 20. 

■Rev. Nov. 13. 

Heir to Trouble. Ken Mavnard Inherits a ha by. Ken Mavnard .loan .IVrry. 
Dir. Spencer Gordon Bennett.. 69 mlns. Rel. Sept. 26. Rev. Feb. 12. 

Hell Ship Morgan.. Purgatory on a tuna fishing boat. George Bancroft. Ann 
Sothern, Victor Jory. Dir. T>. Ross Lederman. 64 mlns. Rel. Feb. 8. 
Rev. March 11. , 

Heroes of the Range. "Western. Kfen Mayn Dir. Spencer Gor- 

don Bennett. Rel. March 28. 

If You Could Only Cook. Kitchen masquerade that ends In a wedding. .Her- 
bert Marshall. Jean Arthur. Leo Carrilio. Dir. Wm. A. Seiter., 72. mlns. 
Rel. Dec. 30. Rev.. Jan. 1. 
' Lady of Secrets. Love comes at last to sealed lips. Ruth Chatterton, Marian 
Marsh, Otto Kruger, Robt. Allen. Dir. Mario nGering. 73 mlns. Rel. 
Jan. 25. 

Lawless Riders. Western. Ken Maynard, Geneva Mitchell. lr. S. G. Ben- 

, nett. $7 mlns. Rel. Dec. 28. 
Lone Wolf Returns, The. Favorite screen and fir-lion chamber reappears 
: Melvyn Douglas, Gall Patrick. Ta la Birel. Dir. Roy W. Nell. 68 mlns. 

■^~m]rD€c"2bT R.ey.-Fob~BT " '~~ 

. beeds Goes to Town. Formerly 'Opera Hat.* Gary Cooper, Jean Arthur. 
Dir. Frank Caprk. Rel. April 12. 
Mua'le Goes Round, The. Love bn -a showboat goes sour on Broadway. Harry 
Richman. Itochelle Hudson* Ed Farley, and Mike Klle.v Jauthors i of the 
). Dir. Victor Schertzinger. 86. mins. Rel. Feb. 27. Rev. Feb. 20. 
Mysterious Avenger. Chas. Starrest, Joan Perry. Dir; DaYId Selman. - Rel. 

' : Jan. 17. * ■ ; 

On* Way Ticket. Love In and but of prison, and a girl who weds a convict. 
Lloyd Nolan, Peggy Conklin. Dir. Herman Biberman. 71 mlns. Kel. 
Nov. 25. Rev, Jan. 8. ' 
Panic on the Air. Radio figures In a crime detection. Lew Ayres, < !orencc 

Rice. Dir. D. Ross Lederman. 66 mins. Rel. AprjJ 1Q. 
Pride of the Marines. Charles Biclclord, Florence Rice. 'Dir. D. Ross Leder- 

hian. Bel. April 2. 
Public Menace; 'Crime reporter on board ship. Jean Arthur. Geo. Murphy. 

•Mr. Krle. KJenton. T2 mlns. Rel. Sept. 30, Rev. Sept. ,25. 
She Couldn't Take It. Gangster seeks to tame wild socialite. Geo. Raft, Joan 
Bennett, Walter Connolly, BllUe Burke. Dir. Ty Garrett. 77 ,ns - KeK 
Oct. 20. Rov, Nov. 13. 
fihe Married Her-ftbss. Title tejls the story. Claudette Cbtbert, Melvyn 
Douglas; Michael Bartlett Plr, Gregory LaCava. 90 mins. Rel. Sept. 
19. Rev. Oct. 2. .: 
8MPerspeed. Speedboat environment. Norman Foster. Mary Carlisle and 
Florence Rice. Dir. Lambert Hellyer. 57 mins. Rel. Spt. 1. Rev. Dec. 4. 
Too Tough to Kill. Newspaper girl saves a hardbolled liardrock man, Victor 
•Jory, Sally O'Neill. Dir. D. Ross Lederman. 68 rnins. Rel. Nov. is. 
Rev. Dec. 25. 

Wettern Courage. Western. Ken Mavnard. Geneva Mitchell.. S. G. 

Bennett. 68 mlns. Rel; Nov. 15. Rev. March 18. 
We,te « n frontier. Kefi Maynard meets a blonde Queen, of the Range. Ken 

Maynard, Lucille Brown. Nora Lane. Dir. Al Herman. 69 mlns. uei. 

Aug. 25. Rev. Dec. 26. 
You May B©; Next. A super criminal defies the. world. Ann Sothern, Lloyd 

Nolan. Dir. Al. Rogell. 1 miiis. Rel. Dec. 31. Rev. March 4. 



These tabulations are compiled 
from ' information supplied by the 
various production conrpinjes and 
checked up as boon as possible after 
release. Listing fs' given when re> 
lease dates .are definitely set. Titles 
are retained for six months. Man- 
agers who receive service subse- 
quent to that period - should pre- 
serve a copy of the calendar for 
reference. 

The running time, as' given herj 
is presumably that of the projection 
room showings and can only approx? 
imate ,-the actual release length in 
those states or-commumties where 
local or state censorship may res^lt 
in deletions. Running tune in the 
reviews as f.iveh in *Variety' carry 
the actual time, docked in the the 4 
atro. after passage by the New York 
state censorship, since pictures are 
reviewed only actual theatre 
showings. 

While every effort is. made to ho.d 
this list accurate, the information 
supplied may not always be correct, 
even though official. To obtain the 
fullest, degree of accuracy, 'Variety' 
will appreciate the ;co- operation of 
all managers who^may note discrep- 
ancies. '' 



Studio Placements 



devotion. Matheson Lane, Jane Baxter; 
Rel. April 1. 



lr. Arthur Woods. 



Oeath from a Distance. (Invincible). A girl reporter and a police detective 
match their wits. Russell Hopton, Lola Lane. George Marton, Sr. Dir. 
Frank Strayer. 62 mlns, Rel. Sept. 1. 



First Division 



Offices: R.lv.O. Bldg., 

New York. N, Y« 



Releases Also Allied, Chesterfield and Liberty 
rllliant 'Marriage (Invincible). A screen version of Ursula Parrolfs great 

£ cd book Magazine novel, 'Brilhaht Marriage.' Ray Walker, Joan MUrSh. 

uir. Phil Rosen. U mlns. Rel. March 23. 
august Week-end (Chesterfield). Light, breezy entertainment about the 

financially a nd soclallv tangled lives of the smart set. Valerie Hobson, 

i nui Harvey.. Betty Compsoh.- Dir. Charles Lamont. Rel. April 10. 

'n^". 1 ' 31 Ev "»ence. Reporter fakes murder in camp ign gainst deatrr 

Penalty and almost goes t 0 chair. Chick Chandler, Shirley Grey, Arthur 
Dai. ■ ■ " r - Carles Lamont. 70 mlns. Rel. Aug. I. 

e£?M d (AII| ance>. A girl" and boy band leader find a peppy, tuneful. 

'iy.r ll M S vvas t0 overcome rivalry. Charles 'Buddy' Rogers, June Clyde. 
Dark u arCeJ Rel. Nov. S.- 

nrnW J^"' ( ^»estprfleld). A -fast-rnovlng mysiery. T-r^entlnS a baff !ps 

nil ■ l ? orlmp detection. Irene Ware, Ray Walker, tlurlon. Umrchill. 
Drake fi," ^nrnont. Rel Jan. IT.. 

th « Pirate (Alliance). 1 ngland's virgin queen In a human tale of 



Hollywood, April 7, 
Charles Irwin; 'Angel of Mercy,' 
WB. 

. Maria Shetfon, 7 Dlaria m Gibson, 
Harry Woods, Joey Ray; Ray Ta.y-- 
lor directing, 'Phantom Rider,' U: 

. Larry Wickland, -screen pjayi^T He 
Vigilantes/ Rep. 

• Gene Autry, 1 Lois Wilde, • 1.011 
Chaney/:'Jr„ Earl Hodgins, George 
Pearce, Anrie Gilles, Audrey' Davis, 
Jack Kirk, Wes Warner, Oscar 
Gahan; Mack Wright' directing, 
'Singing Cowboy/ Rep. 

•Walter Kihgsford, 'Suicide Club/ 
MG; 'Fer de Lance/ Col, 

George E. Stone, Lucille Gleason; 
Norman Taurog directing, 'Rhythm 
oh the Range/ Par. 

Florence , Roberts, Jed Prouty, 
Dixie Dunbar, 'Once Every Year/ 
20-F. 

Lawrence Hazard, , 
'A. B. C. Murders/ MG. 

Jack Holt, Nan Gray, Andy De 
vine, John King, 'Crash, DOnp van/ U 

Phoebe' Foster, 'The Gorgeous 
Hussy/ MG. 

• Rosalind Marquis, ''Earthworm 
Tractor,' WB. 

Joseph King," 'Public Enemy's 
Wife,' WB. 

Mordaunt * Shairp, screen play, 
'Enoch Arden," MG. 

Monroe "Owsley, - Hale Hamilton, 
'Private Kumber/ 20.rF, 

Heather Angel,- 'Last of the Mo- 
hicans,' Rpl. 

Charles Roberts, scripting 'The 
Archeblogists,* RKO. 
. Henry B. Walthall, 'Last of the 
Bad Men/ RKO. 

Ralph Forbes, E. E. Clive, Edwin 
Parker r -'Mary-of-Scotlapd/-RKO — 

Margaret Irving, George . Meeker; 
Charles Lane, Charlie Chase com- 
edy, Roach. ! 

Thiirsto.n Hall, Martha Tibbets, 
*Fer de Lance/ Col. 

Phillips Smalley.v Florence- Wicks,: 
'Three Cheers for Love/ Par. 

Henry Johnson," Pafcl . Gerard 
Smith, screen play; 'Murder In B 
Flat/ WB. , 

: Doris Malloy. Samuel Hoffensteih, 
scripting 'It's a Small World/ U. 

•Joe Lewis, Marjorie Gatesori, 'Pri- 
vate Number/ 26-F. . 1 

Peter Milne, Richard .Macauley, 
screen play, 'Cops and Robbers/ WB, 

George Regas, Harry Allen, Wal- 
ter Holbroofc. 'Charge of . the Light 
Brigade/ WB. 

Charles; Wilson, 'Earthworm 
Tractor/ WB. 

Elsa Buchanan, 'Suicide Club/ 
MG. 

Gavin Muir, Henry Armetta: 
George Marshall directing, 'Mercy 
Killer/ 20-F. 

Major C. Court Treatt, scripting 
'Slave Ship.' Halperin. 

Pat Flaherty, 'Glory Parade/ Rep. 

Ward Bond, 'State Trooper/ U. 

FTank Moran, Tammany. Young, 
Pat Flaherty, 'Queer Money/ Col. 

Val" Durand, Neil Fitzgerald, 
Walter Oweri, Dennis D'Auburn, 
'Lost Horizon,' Col. 

Three King Sisters. Douglas Fow- 
ley, James Donlan, 'Crash Donovan.' 
U. 

Clifford Jones. Charles Richman. 
John Miltern, Selmar Jackson, 'Pa- 
role.' 1: 

John Barclay, 'G-Men of the 
North.' Conn. 

Stephen Roberts, directing 'A 
Love Like That/ RKO. 

Paul Porcasl, Paul Harvey, Tlal 
Craig. Stanley King, Lee Phelps. 
'Crash Donovan/ IT. 

Frank R. Adams, screen play, 'A 
Kiss of the Sun.' Par. 

Eddie Nugent, Maxine Db.viir. 
Nick > Stuart, Joyce Kay. Ge6igc 
(Continued on page 25) 



False Pretences. Sympathetic tomahce of ft shady lady, powerfully devel- 
• oped. Sidney. Blackmer. Irene Ware. Russell Hopton. Betty Compspn, 
Edward Gargan, Lucy Beaumont. Dir. Charles Lamont 66 rolns. Rel. 
■Oct. 22.' 

Frontier Justice (Futter). A rlp-roarlng out -door drama of might and right. 

Hoot Gibsoh. Dir. Robert McGowan. 58 mlns. Rel. Oct; 1. Re\. Jan. 8. 
Girl Who Came BacK, The (Chester held). The regeiieTution of u girl hope- 
lessly Involved In a vast counterfeiting plot. Sidney Blackmer, Shirley 
Grey. Nbel Madison. Dir. Charles Lamont. 66 mlns. Rel. Sept. 8. Rev. 
Sept.- fg .*• * '■■ 

Gun Play (Beacon). Western. Big Boy Williams, 

bert Herman. 59 mins. Rev. Jan. I. 
Happiness CCD. (Chesterfield). Hilarious solution to the money problem 
that besets every family. Maude Eburne. Donald Meek, Irene Ware/ 
William Bakewell- Polly Ann Young and Lona Andre. Dir.- Charles La- 
mont, 69 mlns. Rel. Oct. 16. 
Hitch Hike to Heaven (Invincible). Story of actors In a traveling troupe, and 
how they crash Hollywood. Herbert Rawllnson', Henrietta Crosman, 
Russell Gleason, Polly Ann Young, Anita Page: Dir. Frank Strayer. 
63 mins. Rel: Dec. 1. Rev.- March 18. 
Hong. Kong Nights (W. Futter). An exotic story of American courage and 
Oriental cunning, Tom Keene. Wera Engels. Warren Hymer, Tetsu Ko- 
mal. Dir. IS. Mason Hopper. 69 mlns. Rel. SepL. 15. 
I Conquer the Sea (Halperin). An exciting yarn ' of Newfoundland whaling 
waters— an outdoor . story 61 unusual, notion and drama! Steffi Duna. 
Dir. Victor Halperin. 67 mlns. Rel. Feb. 1. 
iava Head (.Associated). An adaptation of the Joseph Hergeshelmer prize- 
winning novel also serialized In the Sate vepost. a gripping drama of. 
the barriers of race* and prejudice. Anna May- Wong. Elizabeth Allen, 
Edmund Gwenn, John Loder. Dir. J. Walter Ruben, 70 mlns. Rel. 
Sept. 1, Rev. Aug. 7. .... / 

Law of the 45's (Normandy), -^(iashlng tale of reckless courage triumphant 
over great odds. MUe^artninute. romance geared to the speed of ham- 
mering hoofs and rapid gunfire. r-Blg Boy Williams, Molly O'Day. Dir. 
John McCarthy. 66^mlhe. Rel. . Dec, - 1. ■ 
Little Red Schoolhouse,' The (Chesterfield). Gay, carefree childhood in the 
little red scrbolh'ouse— ^rebellious, misunderstood yputh behind gray re- 
form walls. ; OFrankle Darro, Dickie Moore, Corky. -Dir. Charles Lamont. 
. 66. mlns. Rel, March' 10. 
Living Dead,- The '(Alliance). Coffiris and chills— terror and thrills. #tnd dead 
that live akain! George Curzon; Sir Gerald du Maurler. Dir. Thomas 
entley. 65 mlns; Rel. Fe.b. 29. ' ' !. 
Ml I (Alliance) Murger'a Immortal loVe story freely adapted from *La Vie 
de Boheme." Douglas Fairbanks: Jr. and Gertrude Lawrence; Dir. Paul 
LStclh 7f . mlns Rel ; Oct. 8.- 
Murder at Glen Athol (Chesterfield) J ,Crime Club story of a G man on vaca- 
tion. John tMlljan, Irene Ware, Noel Madison, Dir. Frank Strayer. 63 
. ..Ins. Rel, 'Oct. 1. Rev. March 4; 

Old Curiosity Shop (British made), . Dlcicen* storyi " Ben "WeTwfer,"" 

Dir. ThoS. Bentley; 90 mlns... Rel. Dec. 26.. Rev* Dec .26. 
Red Wagon (Alliance). Life under the big top with cross currents Of love, 
hate, and revenge. - Charles Bickford.Mlaquel Torres, Greta Nlssei), Don 
Alvarado, Anthony Bushell.- Drr.' Paul 1 L. Stein. Rel. Dec. 8. 
Ring Around the Moon (Chesterfield). A strong human Interest drama of the 
daughter of- a: newspaper pubjlsher'and'a reporter. • Erin O'Brien- Moore. 
Donald Cook, Ann Doran. Dir. Charles Lamont. 69% mlhs, Rel. Jan. 22. 
Society Fever (Invincible): A mad. --merry ' saga of the zany t'routys. Lois 
Wilson. Lloyd Hughes. Grant Withers. Hedda Hopper, Gulnn Williams, 
Mnrlon Shilling. Oeorpe Irvine. Sheila Terry, Dlr, Frank Strayer. 66 
ins. Rel. Sept. 18.. vRev. Feb. 21. > • 
Southern Maid (Alliance). Romantic story under r Bebe Dan- 

iels. Dir. Harry Hughes. 60 mlns. Rel. '• 
Spy 7? (Alliance), Italian war espionage highlighted by spectacular airplane 
warfare. Greta Nissen, Don Alvarado,' Car) Dlehl. Dir; ArMiur Woods.' 
77 mlns. ReL Jan. 16.. Rev. Feb.'l^,' 
Swlfty (Diversion). A murder .mystery 'of the range; " A cowboy saves, him- 
self from the gallows in a story packed full of excitement. Hoot Gib- 
son, June Gale. Dir. Alan James. 60 mins, Rel. Dec. 27. 
Tango (Invincible), The brilliant story of a glittering night club dancer who 
picked the wrong partner- in her, dance of life. .Marian Nixon, Chick 
Chandler, Warren Hymer; Dir. Phil Rosen.' 70 mins. Rel. , Jan. 10. 
Rev. Feb. 22, 

Uudioa: BurbanK. 

- Ca'tf 

Brides Are Like That. From play. 'Applesauce.' Confident youth"/ Ross Alex- 
ander. Anita Louise,. Dir. Wm. McGann; 66 mns. Rel. April 18. Rev. 
March. 26. 

Broadway Hostess. Glamorous drama of Broadway's bright lights. Wlnl 
Shaw, Phir Regan, . Genevieve .Tobln.. Xyle Talbot,. Allen Jenkins. Dir.- 
Frank. McDonald. 69: mlns. Rel. Dec. 7. Rev. Dec. 18. * ' 

Captain Blood (Cosmopolitan). Based on Rafael Sabatini's smashing' tale of 
the sea rovers of the 17th century. Errol Flynu. Olivia de Flavllland, 
Lionel A twill: Basil Rathbone. Rbsi» Alexander. Guy Klbbee. Dir. Ichael 
Curtlz. 119 mins. Rel, Dec. 28. Rev. Jan. 1, 

Case of the Lucky Legs. Detective story In a beauty contest, Warren Wil- 
liam, Genevieve Tobln, Patricia ISTIIe. Dir. Archie L, Mayo. 77 nllnS. 
Rel. Oct. 6. Rev. Nov. 13. 

Celling_2ero-(Cosmopoliton)_ -Story, of. lhree-.war._b.uddJ.es w.hoj jn. dcveloplng_ 
commercial aviation, are thrown, together In the most exciting evenfs 
of their careers. Ja'tnes Csgnev. .Pat O'Brien, June Travl". fitiwrf F.r- 
win. Barton MacLnne. Dir. Howard Hawks, 96 ,mlns. Rel. Jan. 26. 
Rev. Jan. 22. 

Golden Arrow, The] Bette Davis, George Brlnt, Carol Hughes, Henry O'NellL 

Dir.. Alfred E. Green. Rel. May 9. , 
Hearts Divided. Marlon Davles, Dick Powell, Charles RuggleS/ Edward Ever*: ' 
e'tt Horton, .Arthur Treacher. Dir. Frank Borzage. Rel. i\ay 30. 

I Found" Stella Parish. ; International trials and' tribulations of a famous 
actress..- Kay-> Francis, Ian Hunter, Sibyl Jason, Paul Lukas. Dir. Mer- 
vyn LeRoy. 84 mlns. Rel. Nov. 23. Key. Nov. •.' * 
Irish In Us, The. Three brothers of Irish extraction with C'agney lending In 
t'lie mischief. : .las. Cagney. Pat -O'Brien, Olivia De Havllfand, Franl* 
McHugh; Dir. Lloyd Bacon. &4 mine. Rel. Aug. 8. Itev. Aug. 7. 

Law In Her Hands, The. Margaret Lindsay, Glenda Farrell, Warren Hull, 
Lyle Talbot. Couple of girls go ' Into the law business. Dir. William 
Clemens. Rel. May 23. . ' 
Man of Iron. Comedy-rdrama which, treats of the adventures In high society 
: of an unpolished workman. Barton MacLane. Mary Astor, John Eldrcdge. 
Dir. Wm. McGann. 01 mlns. Itel.. Dec 21. Rev. Dec 11. 
Murder of Dr. Harrlgan. Mulder .mystery. Kay Llnnakcr, Rlcardo 
Dir.. Frank 'McDonald. CT mips. Rel. Jon, 11, Rev. Jan. 22. 

Payoff. The. Sports Columnist Is put. on the rocks by his cheating wife, but 
makes heroic Comeback. James Dunn.* Claire Dodd, . Patricia Kills Alan 
Dlnehart, Dir. Robt. Florcy. 64 mlns. Rel. Nov^ 9. Rev. Nov, 13. 

Road Gang. Powerful' drama with the glamorous romance of a girl who 
battles to establish the innocence of the man she -loves who has been 
framed and sent to a terrible penal Institute bvf crooke<l foMt |f|;in«. 
Donald Woods,: Kay Llnaker. Dir. Louis King. CO* mlnB. Rel. Feb, 15. 
Rev. Feb. 26. 

Shipmates Forever. Made at Annapolis. Dick Powell, Ruby Keeler, Lewis 
Stone. Dir. Frank Borzage. 109 mins. Kel. Oct. 12. Rev, Oct. 23. • 

Si Ino Kid, The. Famous Broadway entertainer, double-crossed by gold- 
digging- girl friend; finds love and succesH away from Big City. _Ar..Tol- 
son, Sybil Jason, Yacht Club Boys, Cab Calloway and Band, Edward 
Everett Horton. Dir. "William Keighley. Re|. April 11. 

Snowed Under. Adventures of young man with all -feminine triangle. George 
Brent', Genevieve Tobln. Glenda Fa rrelf? Patricia Fills, Frank McHugh. 
Dir. Raymond Enright. • Rel. Murch 28. Rev. April 1. 
Song of the Saddle. Stirring Western drama wilh mtini«-. . Dlek Foran, Alma 

Lloyd. Dir, Lou King. ReJ. Feb. 29. Rev. March 25. 
Story of Louis Pasteur (Cosmopolitan) Dramatization of the stirring events 
In the lite of Louis f'uateur in his battle against Ignorance'and his efforts 
to save life by science. Paul Muni, Josephine Hutchinson; Anita Louise, 
Donald Woods. Dickie Moore. Dir. Wm. Dlcterle. Uel. Feb. 22. 

The Murder of Dr. Harrlgan. Kay Llnaker, .Rlcardo Corlez. Mary Astor, John 
EJdrcdgc. Joseph C'relian. Dir. Krnnk McDuiiald. 67 mins. Rel. Jan. 18. 



Firit National " mc99t32 \^^ 



V. 



GD Office: 16Q0 Broadway, 

" D New yurk. 

Alias Bulldog Drummond, Comedy rhll'er takeofr. .lark llnlbert. Fay Wray. 

Dir. Wftlter Kotdc, 02 mins: Uel. Sepi I lie v. Sept. 11 
Born for- lory. N.?vai- warfarv v.ilh iiid o! Hi-i t isti gov't P-e'ly BjiKoi 

Dir. Walter l'< r<Jc mins <"-i r. Rev. Oct. 23. 

(Continued on i»iige .5) 



VARIETY 





Frankie and Johnnie were lovers 
- Oh boy, how they did love I 



Johnnie went out steppin 
Calling on Nellie Bly 



r 



in 

if \¥ 



.Frankie she was a good woman 
Just as everyone -knows 



He was her man 

But he done her wrong 




OF A ROARING- AGE! 




is your new screen sen- 
! A picture as racy, col- 
and entertaining as the 
lusty ballad it dramatizes. The 





loved dangerously, Frankie 




thrills to three generations. 

S> 





ester 



with 

MORRIS . Helen 




Wednesday* April 8, 1934 



Pier 



E S 



VARIETY 



*5 




(Continued from page 23) 

Irst a Girl. Mnsterf-jcomedy romance. Jessie Matthews.' lr. Victor Saville 
78 mint. Bel, : Dec. .pa r Rev, Jan. B. 

Ing ot the Damned.' Heavy melodrama ana action. Conrad' Veldt, Helen 
Vinson, Noah Beery, Dir. Walter Forde. 81 mins. Eel. Jan 20 Rev 
Feb- ' . . 

Ister Hobo. Trarnp picked tip because his name is Rothschild acts as the 
deus eX machlna. George Arllss. Rel. Nov, 22. Rev. Feb; 12. 

orals o* Marcus, Comedy. Lupe Vele?. Ian Hunter. Dir. Miles Mander. 
72 mins, . Rel. Jan. 1. Rev, Jan. 15. 

Passing ot *beThkd Floor Sack. *rom the -play of the same title. Conrad 
Veidi, Dir. Berthold Viertel. hel. pending. 

Rhode*. Adventure drama depicting exploits of Cecil Rhodes in South African 
-diamond legion. .Walter Huston, Oscar Homolka, Basil Sydney, Frank 
Celjier. Dir. Berthold "Viertel, 89 mlns. ReL Feh. 20. Rev, March 4. 

39 Steps.. Romantic melodrama. Robert Donat Madeleine CarrolL Dir. Al- 
fred Hitchcock* 65 mlna. Rel. Sept. L Rev* Sept IS. 

Transatlantic Tunnel. Fantastic story of undersea pathway between Eu- 
rope and America,; Richard Dix, Helen Vinson, Madge Evans, Basil 
Sydney, Dir. Maurice Elvey. SD mlns. Rel. Oct 15. Rev. Oct. 30. 

Offices. 1776 Broadway, 

New Yorfc.N. V. 

Confidential. . An expose ot the -numbers racket. Donald Cook, Evalyri Knapp. 
Warren Hymer. Dir. Edward Cahn. *8 mins. ReL Oct 26. Rev. Nov. 20. 
Brown. SO mlns. "Rel. Nov. 29. 

Doughnuts and Society. A four-star family of folks beceming get-rich-qulck- 
ers in a whirlpool.of . belly-iaugh predicaments. Louise Fazenda, Maude 
Eburhe. Dir. Lewis p.. Collins. 63 mins. Rel. March 27. 

Waterfront Lady. Fast, moving romance of two who loved— and Joked nitb 
the shadow of the :law across their lives. Ann Rutherford.' Frank Al- 
bertsoh. Dir. JoavBantley. «7 mlns. Rel. Oct 6. Rev. Nov. 6. 



Mascot 



tudiaa: Culvir Citjiv 
Ca|lf. 



Metro 



ceo; 1540 Broadway, 
Mew York, M. 'V 



I Wilderness. FUro version of Eugene O'Neill' 3 comedy success. Lionel 
Barryritore, Waliacj^iWeerV. Cecilia Parker. Eric Linden* Di Clarence 
Brown. 93 mlns. ReT. Uov. 29. Rev; Jan. 1. 

Anna 4<arenina. Tolstoy's famous novel oT a' woman's struggle for love. 

Greta Garbo, FredrW March. Basil Rathbbne: Dir. Clareno Brown 

Si mlns. Rel Sept. *. Rev. Sept, 4. 
Ishop Misbehaves. A cleric Impressed Into fluty as -a detective. Edmund 

Gwenn. Maureen O Sullivan. Norman Foster. Dir. E. A. DuponL 35 

mlns. Ret Sept 13/ Rev. Oct 2. 
Bohemian Girl. Derived from the opera of that name, but well away from 

it. Laurel and Hardy. . Dir. , James W. Home. 80 mint. Rel. Feb. 14. 

Rev. Feb. 21. 

roadway Melody, of 1936. Big song and dance show, jack Benny, June 
Knight. Eleanor Powell... Buddy and Vllma Ebsen. Dir. Roy Del Ruth. 
102 mlna. ReL Sept. 20. Rev. Sept 26. 
Exclusive Story. Martin Mooneyes numbers expose. Franchot Tone, Madge 
Evans. Stuart Erwin. Dir. Gea B. Sellz. 76 mjris. Rel. Jan. 17.. Rev. 
. Jan. 22. 

reat ZlegTeld, The. Baaed on the life of the late, great Impresario. -William 
Powell. Louise Ratner, Fannie Brice, Ann Pennington. Dir. R. Z. Leon- 
ard. JNo release date. 

Here Cornea the Band. An ambitious sonc writer and a stolen melody, Ted 
Lewis and his . band. Virginia Bruce. Ted Healy? Dir. Paul Sloane 
12 mlna, ReL Aug. SO. Rev. Sept. 25. 

I Live My Life. The aTcheologist and the society girl. Joan Crawford, Brian 
Aherne. Frank Morgan. Aline MacMahon. Dir. W. 8. Van Dyke. fS 
mlns, ReL Oct *. Rev. Oct 16. 

It's In the : Air, - High pressure comedy with stratosphere, setting. Jack 
Benny, Una MerSel. Grant Mitchell. Mary Carlisle. Dir. Charles Rlesner. 
3» mlns. ReL Oct. 1.. Rev. Nov, 12. ^ v 

Kind Lady. Based on the Broadway play by Edward Choaorov, stemming 
from a Hugh Walpole tale. Aline MacMahon, Basil Rathbone, Dudley 
Digges. Dir. G. Seltz. 7* mins. ReL Dec. 6. Rev. Jan. A, 

Last «f the Pagans. Love story of the South S*ss Mala, of KKklmn* hme. 
and Lotus Long. Dir. Richard Thorpe. 70 minis. Rel. Dec 20. Rev. 
Jan. IS. 

Moonlight Murder. Slaying in tbe Hollywood Bowl. Chester Morris, Madge 

Adams. Leo Canillo. Dir. Edw. L. Maurin. €5 mins. ReL March 27. 

Rev. April L 1 1 

Mutiny on the Bounty. Based on famous historical episode oT South Seas 

mutiny, dark Gable. Charles Laughton. Franchot Tone. Dir. Frank 

Lloyd. 131 jnlna. ReL Nov. 8. Rev. Nov. 13. 
Ighjt at the. Opera. Wlid adventures in mistaken Identity of three Italians. 

Gwuehoi, Chlco. and. Harpo Marx. Dir. Sam Wood. 46 mins. ReL Nov. IS. 

Rev. Dec. U. 

O'ShaUgnnesaya 8oy. A father .and son who follow the circus. Wallace 
Beery, Jackie Cooper. Dir. Richard BoJesIawskL 17 mins. Rel Sept 
tj. Rev. Oct ,9. 

Perfect Gentleman. ;Th*. An actor who comes back. Frank Morgan. Cicely' 
Courlnehlse. Dir. Tim WhHan; 73 mlns. ReL Oct 18. Rev. Dec. 25. 

Petticoat Fever.Hot triangle in tie Arctic. Robert Montgomery, Myrna toy,' 
Reginald Owen. Dir. Ceo. Fitanaurice. 80 mlns. ReL March 20. ReV; 
March 25. 

Pursuit. ,. Pseud© kidnap story. Chester Morris. Sally fillers. Dir. Edw. L.' 

ttarija. 75 mlns. ReL Aug; «. Rev. Oct. 9. 
Rentervout. Baa*^ On Majc* Herbert O. Tardley's 'Black Chamber.' William 

Powell. Rosaluid Russeti. Cesar Romero. Dir. W. K. Howard. »5 rains. 

Rel Oct. 25. Rev. 0Ct 40. 
iff raff: •■ Story ot the California tuna' fishers. Jean Harlow. Spencer Tracy. 

Dir. J, Walter Ruben. «5 mlna.- Rel. Jan. 3. Rev. Jan. 15. 
Robin Mood ot El Dorado. Drama bf a frontier days" "bad man. -Warner Bax- 
ter. Ann Lorfmr, Dir. WiUia^n Wellman. 84 mins. Rel. April 17. Rev- 

March: 18. .. -\ m .. "_...'...'. 
Rosa-Marje. Rudolf Frimia operetta. Nelson Eddy." j*rin>tl*~ MacDobald. 

Dir. W. S. Van Dyke. IW mlns. Rel. Jan. 31; Rev. Feb. 5, 
tale of Two Cities. Based on DlckensT famous novel ot the French Revolution. 

Ronald foltnao Kllsabetli Allan. Edna May Oliver ftoxi\ RathHwe 

Henry B. Waltbafl. Dir. Jack Conway. 121 mina. ReL Dec. 27. Rev. 

Jan. L 

Tar*an Escapes, Farther adventures oT the ape man. Johnny WelssmnHer, 

Maoreen ©'Sullivan. Dir. James McKay^ No release date. 
Three ^d^^etsl^.T^ree tougb. guys elve tlteir lives for a baby. Chester 

Morrls>^w}s:si»ne, Walter Brennan. Dir. icb. Boleslawsky. 80 mins, 

Rel. .M^tiShv Rev. March IL 
.Three LIvo^Ghosts. Based on the novel by Fred S. Isham. Ichard Arlen. 

j ' Ann -.^prlng, H. . Bruce- Humberstone. Rel. Jan. 10. . 
Tdubh .GoV. Two mea'and'a'dw In an odd friendship, Jackie Cooper, Joe 
: Qfllela, Bin-Tin-Tin' Jiv^ Dir. Chester M. Franklin. 7« mlns. Re>. Jan. 

24, Rev, March IS. 
ice of Bugle Ann. Dog story. Lionel Barrymore, Maureen O'Sulli van, Eric 

Linden. Dir. Richard' Thorpe. 70 mins.. Rel. Feb. 7. Key. .March 4. 
Whlpsaw. Spencer Tracy as a ■•' "-than -on the traU of pearls with a fjrtun* 

Myrna Loy, Harvey Stephens. Dir. Sam Wood. 80, mins. ReL Dec a- 

Rev. Jan. 29. 

Wife vs. Secretary. One office wife who was on the sqtiare. Clarke Gable 
Jean Harlow, Myrna Loy. Dir. Clarence Brown. 8S mlns 
Rev., March 4. 



Rel. Feb. 28. 



Paramount 



1501 C roadway. 
Naw Vork. N. V 



studios: 5851 Marat non St., 
Hollywood. Calif. 

Anything Goes. Broadway musical hit. Blnpr Crnsby. Rthel Merman. Clias 
Ruggies, Ida Luplno. Dir. Lewis Milestone. 90 mins. Rel. Jan. a. 
Rev. Feb. 12. 

Bar 20 Rides Again, Hopalong Cassldy western. William Boyd, Jimmy Elli- 
son, Ethel Wales. Dir. Howard Bretherton. Rel. Dec. C. 
roadca.st.ot 1938 The. Jack Oakle, Lyda llobcrtl. Burns and Allen and 
Wendy liarrie carry along a fanciful story which serves as backKrpimjl 
for an array, of radio stars. Dir. Norman Taurog. 97 mills. Rel. bepi 
IS. Rev Sept. 18. 
ig Brown Eyes. Manicurist turns Eennctl, 
D Ir . Raoul Walsh. Rel. April 8 



81 



nt. 




_ - Rigglea. «,„ „. — .. 

ail of the Prairie. .Western. One or the Hopalong Cassi 
c • y 5- Howard Bretherton. Rel. March 6. 

" C ^w ns f Mrs - Ames, The. Mrs. Ames' ' prosecut'in 
May 1 !* 0 "* Madelel »e Carroll, Ciei). lirent Dir. 



62 mlns. Rev.^ct 16. 



Collegiate. Musical Jhck Oakle Inherits a Rirls* school. Jack <iakle. -lot- i 
Penner, Ned Sparks, Dir. Ralph Murphy. *Q mins. Rel. Dec 27. Rev. 
Jan. 2&. 

Coronado. Storj- of Corona do Beach, Southern California swank retiort Johnny 
Downs, Betty Burgess, Jack Haley, Alice White, Leon BrroL Dir. Nor- 
man McLeod. 76 mins. Rel. Nov. 29. Rev. Dec 25. 

Desert Gold. Zane Grey western. Larry Crabbe, Marsha Hunt. J as 

Hogan. ReL March 27. 

Desire, An American engineer, on vacation In France and Spain becomes In- 
volved with a band of crooks. Marten Dietrich, Gary Cooper. Din 

Frank. Borzage. Rel. Feb. 28. 
Drift Fence. From a Zane Grey novel. Larry Crabbe, kaiherlne De Miile. 

Tom Keene. Dir. Otho Loverlng, 6.7 mins. Rel. Feb. 14, Rev. March 11. 
Eagle's Brood. The. Second in the Hopalong Cassldy series. William Boyd. 

Jimmy Eison. Wm, Farnum. Nana Martinez. Dir. Howard Bretherton. 

«1 mins. Rel. Oct. 23. Rev. Jan. 29. 
Fatal Lady. Grand opera in the Argentine aind cabarets, in Paris. Mary 

Ellis, Walter Pidgeon. Dir. Edw. Lustig. Rel. April 24. 
Florida Special. Jewel robbery on a train. Jack Oakie, Sally Eilers. Dir. 

; Ralph Murphy. Rel. April 24. 
Forgotten Faces. Gambler protects his daughter-s happiness with his life. 

Herbert MarshaU, Gertrude, Michael. Dir. E. A. Dupont. Rel. May 15. 
F. Man. Boy wants to be a G^mah but he only' gets an F. Jack Haley, race 

Bradley. Djr^ Edw. F. Cllne. ReL March 13. 
Give Os This Night Musical.. Jan Kiepura, Gladys Swarthout Dir. Alex. 

Hall. Rel. March 6. 
Hands Across the Table. The story of a barbershop manicure. Carole Lorn* 

bard. Fred McMurray, Ralph Bellamy. Dir. Mitchell Leisen. Rel i 

Oct i Rev. Nov. «. 

Her Master's Voice. Ed. Everett Horton gets Into trouble for flirting with 
his own wife. Stage hit. Peggy Conklln. DUvJbs. SantJey, 75 mins. 
Rel. Jan. 17. Rev. Feb. 26. 

Here Comes Cootcle. <!rax'le Allen ^ets her ' father's fortune and starts a 
private/theatre for out-of-work actors. Geo. Bums. Grade Allen. Geo. 
Barbier. Dir. Norman McLeod. fio mlns.. ReL Sept €- Rev. Oct. 16. 

It's a Great Life. Story ot the CCC camns. - Joe Morrison. Paul Keliy Cha«. 
Sale, Rosalind Keith. lr. Edw. F. Clihe. -<3 mins. ReL Nov^ Rev. 

Klondike Annie. Mae West warms up the frozen north. Mae West, Victor 

McLAglen. Dir. Raoul Walsh. 78 mins. Rel. Feb, 21, Rev. March IS. 
Last Outpost; The. From. *>. Britten Austin's striking tlcl ion story. Cary 
, Grant, Clande Rains. Gertrude MichaeL Dir. Chas. Barton. 72 mins. 
ReL Oct 4. Rev. Oct 9 
Little America. Witb-Byrd in Antarctic SpecIaL 

Mary Burns, Fugitive. G-men 6tory. Sidney. Silvia, JMulvyn Do^slas; Pert 

Kelton. Dir. Wat K. . Howard. 80 mins. Rel; Nov, 15. Rev. Nov. 20. 
Mi ions in the Air. A romance of the radio amateurs. John Howard. Wendy 

Barrie, Willie Howard. Dir. Ray McCarey. 72 mlns, ReL Dec. 14. 

Rev. Dec 18. ~ 
Milky Way, The. Harold Lloyd production taken from a stage hit .Lloyd, 

Adolphe Menjou, Verree Teasdale. Dir. Leo McCarey,' SO mins. ReL 

Feb. 7- Rev. April 1.- 
Moon's Our Home, The. From the Ursula Parrott story. Margaret Sullavan, 

.Henry Fonda. Dir. Wm. Seiter. Tel. April 10. 
Nevada. Larry Crabbe in a western storyj^ Monte Blue. Kathleen Burke; 

Dir. Chas. Barton. 58 mins. Rel. Nov.. 29. 
Palm Springs. Romance in a desert paradise. Frances Langford. Smith Bal- 

lew. Sir Guy Standing. Dir. Aubrey Scotto, Rel. April 2. 
Peter ibbetsoh. George Du Maurler's famous love classic Gary Cooper. Ann 

Harding. John Halliday. Dir. Henry Hathaway. 83 mins. ReL Nov. 8. 

Rev. Nov. 13.. 

Poppy. William C. Fields in one of his. stage hits. Rochelle Hudson, Lynne 

Overman.' Dir. Edw. Sutherland. Rel. June 32. 
Preview Murder Mystery, The. Inside studio stuff used to nnravel a couple 

of mystery murders. Reginald Denny, Florence Drake, Gall Patrick. Rod 

laRocque. Dir. Robert FlOrey. €2 mine. ReL Feb. 28, Rey. March 25. 
Princess Comes Across, The. Love on a de luxe llper. Fred MacMurray, 

Carole Lombard.. Dir. W r m. K. Howard. Rel. May 22. 
Reunion. Spy story of the World War. Herbert Marshall, Gertrude Michael, 

. ,LioneI AtwilL Guy Bates Post Dir. Robt. Florey. ReL April 7, 
Rose ot the Rancho. Richard Walton I'ullys and IMvid .Hehiseba HorKeoue 

story of old California. Gladys Swsnhom. John Bnhv. i'hnrlf* Blrtt- 

ford, Willie Howard. Dir. Marlon Gerihg. V5 mine. Rel. Jan. It Rev. 

Jan. 15. 

Scrooge (British made). Sir Seymour Hicks and Donald Caltbrop In Dickens' 
^Cristmias CaroL' Dir. Henry Edwards. 72 mlns. ReL Dec Rev. Dec IS. 

Ship Cafe. Waterfront story of a stoker who sang. -Carl Brissbn. is>rilne 
Jodge, Mady Christians. Dir. Robert. Florey. C4 mins. ReL Nov. I. 

Sky Parade, The. Jimmle Allen from radio in his own adventures: Jimmy 
Allen, Wm. Gargan., Katherine DeMlllc Dir. Otho Loverios. ReL 
• April 17. ; - '; "■■>•; 

Soak the Rich. Pink columnists and one red. Walter Connolly. Mary. Taylor. 
John Howard. Dir. Hecbt-MacArthur. 15 mins. ReL Jan. 17- ' Rev. 

Feb. 12. .; ; ;' .. 

So Red the Hose. From Stark Young's best seller. Margaret SullaVah. Waa«r 

Connolly. Randolph Scott Dir. King . Vldor. 19 mina. Rel. Sept 27. 

Bey. Dec 4.' ' 
Thirteen Hours by Air. Saga of a transcontinental plane pilot Fred Mac* 

Marray. Joan Bennett ZaSu Pitts. Dir. Mitchell Leisen. Rel. March 27. 
-Three on the Trail. Western. William Boyd, Jimmy E:ilson. Muriel Evans. 

Dir. Howard Bretherton. ReL May 22. / 
Till We Meet Again; From the stage play. Herbert MarshaU, Gertrude 

MichaeL Lionel AtwiU. Dir. Robt. Florey. Rel. April 17. 
Timothy's Quest. Kate Douglas Wiggins' child story- Eleanor Whitney, Tom 

Keene,' Dickie "Moore. Virginia Weidler. Dir. Chas. . Barton, 66 mlns. 

ReL Jan. 31. Rev. March .4. 
Too Many Parents. Cadet story. Frances Farmer, Lester Matthews, Dir 

Robt F. McGowan. Rel. .March 20. 
Trail of the Lonesome Pine, The. All Technicolor production of John Fox'u 

story. Sylvia Sidney, Henry Fonda, Fred MacMurray, Fred Sipnc Dir. 

Henry Hatiiaway. 100 mips, Rel March 13. Rev. Feb. it. 
Tws Fisted. Two vugs enter i'ark Avenue society. Lee Tracy. Uoscoe'Rsrns. 

Gail Patrick Dir. James Cruze CO mlna ReL Oct. 3. Rev. Oct. *- 
Two for Tonight From the stage, tilt -by Mas. and i. U..,Mer,_ i^y-nea.rted 

playwrights on the loose, Blng Cmsby, Joan Bennett. Mary BoJand. 

Thelma Todd. Dir. Frank Tut tie. €0 mina Rel. Sept. 27. Rev. Sept. 4. 
Vlromia Judge, The. Based on Waiter C. Kelly's vaudeville character. Wal- 
ter C Kelly, Stepin Fetchlt, Marsha Hunt . Dir. Edw. Sedgwick. 60 
... mins. ReJ. Sept 27. Rev. Oct 23. 
Wanderer of the Wasteland. Zane Gray story. Dean Jagger. .Gail I*alrtck. 

Edward Cilia Dir. Otho. Loverlng. <2 mlns. ReL Aug. 16. itev. Oct W, 
Wings Over Ethiopia. Topical. <2 mins. .Special release. Rev. Or*. IC. 
Woman Trap, The. Adventure story of a reporter's search- tor diamond thleveB 

1n Mexico. Girl complications. Gertrude Michael.' Geo. Murphy. Dir 

Xeo "McCarey. 64 mlnB. Rel. Feb. 14. Rev. March 11. 



Studio Placements 



ttttslssr Hollywood. 

Calif. 



R.K.O. Radio 



fftoe: «.K.O. AMg., 
Radio City. N.V.C 



Annie Oakley. Events In the life of Ann> Oskley, famous weemn rifle shot 
Uarbata Stanwyck. iYeclon Foster. Melvyn Dou«tas. Moroni <Hsen. Pert : 

Kelton, Andy Clyde. Dir. George Stevens. 90'^ mins, Rel.. Nov. 15. 
Rev. Dec. 25. 

Another Face. A killer has his face remodelled by plastic surgery and be- 
comes a movie actor in Hnllywivid. Brian l»onl*»-v WaILT**' Ford. 
Phyllis Brooks,' Alan Hale. Dir. Christy Cabanne. 72 mlns. ReL Pecv 
20. Rev, Jan. L 

Chasing Yesterday. Adaptation of an Anatole France chifislc. Anne Shirley. 

O. P. iieggie. Dir. Geo. Nichols. Jr. 78 mlns, Rei. May 3. Rey. Oct 2a. 
Chatterbox. An orphan with a vivid imagination yearns to become an act- 
ress, but finds hanplneps: with the man of h«r dreams. Anno Shirley; 

Phlilip6 Holmes, Edward Kills. ir. George Nicholls, Jr. 68 mlns. Rel. 

Jan. 17. Rev. Feb. 21. 
Dancing Pirate. All Technicolor Im with locale In Southern California in 

the 1920's. Steffi Duna. 'Charles Collins, Frank. Morgan, Dir. L'.oyd Cor- 

rigan. ReL May Ti, 
Ex-Mro. Bradford, The. Murder at the race track solved by amateur sleuth. 

William Powell, Je:iii Arthur, Kric I'.Jore. Dir. Stephen Roberts. Rel. 

May 15. 

Fang and Claw. Frank Ruck's latest ejfi>edltinn into the M'alavnn I'enlnsiilA. 
Frank Buck. Dir. Frank tick. 73 mins. Rel. Dec SO. Rev. Jan. 1. 

Farmer in tne Dell. Retired midwest farmer accidentally crashes iiludio in 
Hollywood and. much to- his own surprise, rises to fame nH An actor. 
Fred Stone, .Jcati Parker, leather l>ale. Moroni Olson. Frank Albertson. 
Dir. Ben Ho!rnes. C7 nilti.«: ltd. March 27. Rev. arch 11. 

Follow the Fleet. A coTig-and-danre man who joins the navy meets his 
former girl friend In a dance hall and helps her salvage a ship by 
utapinu a hlR show. Fred A«fi1m. Ginger Rogers. Rnndolnti firnift, Her- 
bert Rawilnt.01). Dir. Mark' Saiidrich. 110 rums. Rel. Feb. 21. Rev. 
Feb. 2C. 

Freckles. (Jrphnn boy who conquers fear In order to nave the life of a little 
girl and thereDy wiriK ti)e ime and e?tr-en, ot his bchcfuc-lors. Tom 

(Conti.nr.ed on page 27) 



{Continued from page 23) 

Walsh, Forrest Tayior; Bob Hill di- 
recting, 'Rio Grande Romance,' Vic- 
tory- 
Wilson Benge, -'Suicide Club,' \ 
Edward Keene, 'Parole,' U. 
Bryant Washburn, Cedric Blanch - 
ard, Maidei Turner, 'And Sudden 
Death,' Par. 

Edward Keene. Bryant Washburn, 
''Second Choice,' lipp. 

Dick Tborne, *Senor Jim,' 
preme. 

Cesar Romero, 'Public Enemy's 
Wife,' WR. 

Charles Ruggies, Mary Bolahd. 
Burns , and Alien, 'Hotel Haywire,' 
Par. 

Frank Butler, Don Hartman, 
screen play, 'Beach of Dreams,' Par. 

Carey Wilson, Rupert Hughes, 
screen play, 'Mr. and Mrs. Washing- 
ton,' MG. 

Paul Setoff, 'Witch of Timbuc- 
too,' MG, 

Jack Gardner, 'Half Angel/ 20 -F. 

Eddie Waller, 'Rhythm on the 
Range,' Par. 

Don Barclay, Gordo n. H art, 'Case 
of the Velvet Claws,' WB. 

Cary Grant; George Fitzmaurice 
directing. 'Suzy,' MG. 

Al Hill, Jr., 'Good for Nothing,' 
Par: 

. Berton Churchill, Sibyl Harris, 
Ferdinand Gottschalk, 'His Majes- 
ty. Bunker Bean,' RKO. 

Lyle Talbot 'Smart Sister,' Col.. 

Billy Gilbert 'Early to Bed,' Par. 

Harry C. Bradley, 'Last of tho 
Bad Men,' RKO. 

Sidney Blackmer, 'Early to Bed,' 
Par. 

Jerry Larkin, "Mary of Scotland,' 
RKO. 

Leonard Praskins, screen play, 
'Roxana,* U. 

Robert Emmet O'Connor, John 
BilBon, 'And Sudden Death,' Par. 

Henry Klelnbach, 'Crash Dono- 
van,' U. I ' 

Fred Scott, 'Last of the Bad Men,' 
RKO, 

Jane Withers, 'Public Nuisance 
Number 1/ 20th-F. 

Pat O'Brien', Mary McCall, Jr. 
adapting, •"Everybody's Sweetheart/ 
WB. 

Dale Van Every, screen play, 'Son 
of Monte Cristo,' RKO. 

Billy Lee, Virginia Weidler, 'Our 
Miss Keane,* Par. 

Nat Pendleton; Del Lord direct- 
ing; 'Smart Sister/ Col. 

Bradford. Ropes, screen play, un- 
titled original, WB. 

Adele Buffington, Kubec Glasmon; 
screen play, "Night life,' U. 

Hooper. Atchley, Warner Rich- 
mond, Arnold Gray, Lloyd Ingraham, 
'Glory Parade,' Rep, 

Ann' Rutherford, 'Twenty Fathoms 
Below/ Rep. 

■" Leona ValdL Derby Clark, 
Horizons,' Col. 

Charles Quigrley. James Coniln, 
Rues Clark, Hal Davis, Charles ' 
Arndt 'And Sudden Death,' Par. 

Lois Kent, X2ood for Nothing/ 
Par. 

Hedda Hopper, Louise Lattlmer, 
Robert McWade, Edward Nugent, 
Leonard -McCarey, 'His Majesty, 
Bunker Bean/ RKO, 



CONTRACTS 

Hollywood, April 7, 
' Paramount lifted options on Nick 
Lukats, Paul Barret and- Martin 
Laraont. 

Helen Broderlck handed contract 
renewal at substantia 1 salary tilt at 
RKO.. 

Radio sealed Vivian Cosby, play- 
winfehC €6 long- term Writing pact; 

William Keighley sealed to new 
directing termer at Warners. 

Warners tied Lyle Moraine, actor- 
warbler, to term deal. 
. Richard MaLoaum s writing ticket 
gets option lift for another stretch 

&,£ JaC^tl*0* 

Educational holding Tom 'PatrU 
cola on new deal to make six shorts 
in eastern Htudio. 

Irtvin tJhaw, novelist, termed at 
Radio.. 

Leon. Schleslnger knotted Frank 
Tashlan, Tish Tash, to work on 

'Loonle Tupes,* and 'Merrie Melo- 
dies/ 

Uhiversal handed Elisha Cook, 
a termer. 

RKO .sealed . Patsy Lee Parson, 
four-year-old, to termer after ogling 
New York testa. 



STORY BUYS 

Hollywood, April 7. 
Columbia purchased 'No ..Gold 
Medal,' Leonard Lee's Satevepoat 
yarn. 

Boris Inprster sold his 
tor' to 20th -Fox. 

HKO- purchhsod David Garth's 'A 
Love Like That' and 'Tho Big (lame* 
by Frank Wallace. Edward Kauf- 
man to- produce 'Love' and I'andro 
Bormaiii *Game.' 

•Troubador in Trouble.' Jay 
Gornye-Frans! opus, taken by 
Metro. 

Paramount bought 'Johnny Gels- 
His Gun.' Lucia n Cavoy Satevcpost 
yarn. 

20th- Fox liap taken the old Tom; 
Wisp" vrunv, 'Tii« G^ritj^Trian ■ fronY 
.Mis.-ii>r-iii;il.' 



VARIETY Wednesday, April 8i 1936 




What a "getter-inner" what a 'helper- 
outer" what a ticket -seller that 
National Screen Trailer from 



NATIONAL SCREEN SERVICE 

prize baby of the Industry ! 



Wednesday, April 8," lW6 



r tt t 



\Vv.i 



IE S 



VARIETY 




"^•'^-?£^ 26) 
l^J^Tei^nV ^aUoi* Rlchardii,' Dick 



■Bn>*W»;?W^^ Hare, James Bush. 

•Sor^^tMW»v%**«i»Pl>: «lcliara$,' plcli Alexander. "Dir. Edward 
KUly. ' ^ ^jBtinafr^*': -Opt 4. Rev. Oct 30. 



ns pf. Argentine. 



tii A-ueh'o, . A^rdinKndfti^ th© _ 

H R^!^^^^-' 1 !?*^^*** Love. Dtr. Thomas -Atkins. 69 mlns. 



John Carroll, Steffi Duna, 
" Ret 



utm Family vTr^ OW .ftlan Murphy oonieafrom Ireland to visit his son only 
w ' to And that Xtut family _haa .changed fta name to Murfree. James Barton, 
MnrVatet^<?a>lah«n, Affdlaon Randall, William Hnrrltmn. Maureen De» 
U^^k^V"^ WS* •«?* > -«tas.; Rel.- Sept, 20. Rev. Feb. 12, 

i Dream t3o?PMiiH. -Ult '1£o!i,fr <l*but pjctark. While trylng to sell her hue* 
1 D ™tand'popqfti. * great Impresario, discovers Lily's marvelous voice. Sly 
Ponsi HehW Fondev, Osgood, Perktns v Erlo Blore, .Paul Porcasl. -Dhy 

hi Parson.-^ ^W^ t»Iotur« Bta^;V>bb tears crowds runs away to a mountain 
■■ nldeq.i-U#»,fcr Rogew. Ooorge. B^nt. Alan Mowbray, Samuel. S; Hinds,: 
Ori^^wMl t Wfc AVly lam Salter, 1 St mlns, ReL Nov. 22. Rev. »ec; : 




Hit Days^&l&fcp*^ of PompelL; .:P>wt6^ ; 
: FiM&imW$&i^ " ~ 



fderwea'lyvW 



Alan Ha)e; Dir. Ernest B. Schoedsaok, H6 mini 

Lev* on a^pti^ft'wln i *vliet meatTpaoftlnij. Ketr, starts, oijlt fri)m New 

* -rorkWM ----- 

moil 
Barr-1 

■Bey/; 

^ Ur ^scho61»?eacHer, .•te)pVinspWtof Oscar Piper solve a murder case; 7Wmes 
aieaSpnY.'Helen •.^rddfjncfe; ' SheJtla Terry, : plr. Edward Killy '-'juur Mr, 





„ . Ji^qfktofe thelt , ^jMn|ttaklhg- toy«litfbn::<o help the lima b«ari farmers, 
Robe*™ Wop?pey\- Wrt^heeler" Dorothy Lee. Fredrla RolandttBerton 
ChuivutUt Oebrga >^eelu| i . Dir. Fred Guiol. 79. mlns. ReL. Oct._25. Rev. 

.NirtsM&^^i;;^^ " ..." ">■' ., . 

Return • of^fc&ayfiritf^^ From David Warfleld's hit Lionel Barry more. 

Helen :MaoM EUls. Dir. George fflcholls. Jr. 82ft mln.s Rel. 

s«p^i3;;"..^y r <Occ ; '». 
Savon Key* tfr'fcaidlfats* Remake of the Cohan play* Gene Raymond, Mar- 
garet, :'C&l'la'han , l X' Eric Blore, Erin O'Brien Moore, Moron} Olden, Grant 
. Mlt<flieU.DIri : WlUlam Hamilton and Edward Kllly. 69 mlns, Rel. Dec. 

Illy Blllli^^^lej^.iuid Woo1sey< in the middle of the California "gold rush 
. sjtd^tes.A Bert Wheeler; Robert Woolsey. Dorothy Lee, Hairy, Woods, 
JBthaa iSidlaw: Delmar Watson, Dick Alexander. Dir. Fred Gwol. Rel, 




lylvla Sefirlett.' ^father :ta^^W«aught«r to England and dresses her as 
a l>6^ Xatharln^^ Gwenn, Cary Granti;. :^Mfifoorge 

thm MuPeV****^ ■ih&4^aa*eito^a , --'-,.Waltsr-. Abel, xMarjot^|ifMain>; 
Rosamond Plnohot, ()n&ld,#:5teveh8. Paul Lykaa, .Heal^>A^j|a;-««ront 
01se^V:IMr^CroWlaM^#i^»i; \Vt mlns. Rel. Opt. 26, Re^;j?So*V «., 



rles jhls^lrl td a;jfllsliri|tiWn]ed chap about to commit suicide^ "^.Harr 
ber^H^eh RroOerlclf^ Roger . Pryor, Fred Keating. -Eric JBloj&: Phyllis 



Slrtfllno-Vaimbond. i. Mueioai * western,-. Gene -Autry* Ann Rutherford.- Dir. Carl 
; -.^eJsibnvV;^ m^^i-ReX'-rjail.. 6. V, ; * '. . 

Spanlsih .Cape Niyetery; Vo*»roni the hovel • by ! -mtn -Queelil^-Holeii - tj»atiis% 
trees, Donald Cook; Jack- La Rue, Betty Bly the. Dir. Lewis D, 'Collins, 
rrod., M. H. HotTbiari. Rel. Oct 17. ^ y v . 

Thousand 'Dollars a Minute. A. Newspaper main makes a bet wherein, be. has 
J M^P^d .^LlifiO .» jninute. . 70 mlns. ,RcL Nov, 4; Rev. Deo. 26. -. v 
fumlSliVi^TMmlfw^d^ Weaite'ijii. :G«ne Autry. Dir. Jos, Kane. 67 win* 

ReV'Septi S. ReV. Feb^;,:.& ../.: ">:' ' / 

Two Sinner*^ '--From the Warwick beeping *tory. Otto ftrugeri Minna Qbm- 
beU, Martha Sleeper> J)lr. Arthur Lublo, 72 "mlns. Rel. Oct 10. Rev;. 
Sept W..v : . • : : 

We«t of God's C6untry; Rbmanilc western. John Wayne. Rel. March 9* 
.We»twi^i'd Ho. Western, iohn- Wayne. Dir.' Robert 65. mlns. 

Rel. Aug* 18. Rev. Feb. 21. 

Uudlo: For rUIH^ <9A»k r*nh ( Mi.pM eesi «44 West 66tl» Ol. 

Hollywood. Cal. «OUI l»entUry-rpX : Mew York. N v. 
Bad Boy. By Vina Deimar. James Dunn. Dorothy Wilson, Louise Fazenda. 

Dir. Jbh'ft Boston*. 66 mini Rel. Oct 2& Rev, Oct «0. 
Black Gand, The. Paul Kelly, Slim Summervilie, Mona Barrte. Dir. Is 

Selller. Rel. Feb. 28. 
Captain January. From the book of that name. Shirley Temple, Guy Kibbee. 

, Slim Summervilie. Dir. David Butler. Rel. Aprl 17. 
bnanipaqne; Paul Cavanaugh, Helen Wood./ Ir... Rel* 

\ ' May L\ 

Marlla Chan at the Circus. Warner Oland, ICeye Luke, Geo. and Olive Brasno. 

. ! Dir. Harry? Lachman. 72 mlns. Rel. March 27. Rey y; March 2o. 
^harjle Chan In Shanghai. For once Chan operates In itje'hom* J>ort. War- 
mer ..Oland, Irene HerVey. Dir. John "Bly stone. 70 mtns.' Rel. Oct 11. 
Rev. Oct. i«: . i 

Charlja i Chan's Secret. Warner Oland. Roslna Lawrence. Gordon Wiles. 
«!&'•'••'.& Jhlnsi. Rel. Jan,.10. ; Rev. Jan. 22. ..r 

Country . Beyond/ Rochelle Hudson. Paul .Xelly. plr. Eugene Forde. 

, \ReL April 3. ■ . . 

Country Ppctor, The; The itory of the Dl6nne f ijnlnB. Dlonne quintuplets, 
„ Jean Hersholt,. June Lang, Slim Summervilie. Dir. Henry King. 93 
mlns,. Rel. March 6. Rev. March 18; , 
brassed to thrill. Tutta : Rolf, Cllve Brook. ' ;Harry Lachmah. r 

Jtel. Aug. .-16. Rev; Nov. 27. . 
feverybody's Old Man. Irvln 'Cobb, Rochelle Hudsbn; lpcfd^ ;82 

mlns. Rel. March .20.: Rev. April 1. 
Every Saturday Nlghtir Domestic drama, Jed P|tou]ty, SpWrig Bylngtpn, Dir. 
■'■■v i- Jieis.- \Tldlh1^iBf2. hilnsV, Reh Feb. 7. Rev. March [ I8, ; . 
Gentle ' Julia.' Jane withers, Jacklp''8earle, ^om.^fi^rii, ..'Marsna Bunt 



lr. 



P&ihe 



Broopj^ Dir. Ben . Sroiofti;. -66 mlns; ' ReL. Nov.. 8. Rev. Non- 
Top Hat >;iAi^lean?SdancV^oiilalJk,.iii love .with, a •young klr^»bJl^^f :B 
hard:, ttf«e wln'nihg .*ar ^•^Seco'ont of mistaken Identity. Fred./Astajre. 
Ginger Rogers. Edwarfl .BteWtt Horton. Helen Broderlck. Dir. . Mark 
sandHch. -.7101 mlns, "-ReV Rev. ,Jupe 26. ; 

Two In ' i^ is stoieri by gangsters and Is helped 

bacilli jb^hteit^ Bel. April s. 

TW6 In the' barKJ A man, his memory -gone and his -identity junknown, gets 
Involved in a m.urder-' mystery: ' •Walter'- Abel.' Margpt Offahalne; Eric 
Blore. v Dir. 'Ben Stbloflf. • ^ 'mins. Rel. J^n. 10. Rev.. -Feb.; -§;V . 
We're Only'Human, Cop loses .tt-c'oijylct on..hte way to prison but recaptures' 
him; .- Preston Foster, Jane Wyitt. Plr. Jas, Flood. C7 mins, Rel. Dec. 
27. ..Rev.' .Jan. 22. , 
Witness Chalp, the. A stenographer, kills' her employer when she discovers 
he is" blackmaillng the man she, loves, Ann Harding, Walter Abel, Doug- 
las. Djimbrllle. Dir; George Nloholls. Jr. Rel. April 24. 
-^llew^u8t---Bob-Falrfa^n^s^dld^d-J^maJice-in^ day, but a 

crook tries to horn in- on both. Richard. Pix. ,l£tla HVatns. Jessie 
Ralph, Andy Clyde, Onslow Stevens. Dir. Wallace Fox. 62 mlns. Kei. 
March 13. Rev. Feb. 26. 

r» Office? RKO Bldfl., 

RepttbllC New York, N.Y. 

Burning Gold. Fast action, fill! Boyd. Rel. Dec. 1. 

tippy Ricks Returns. Peter B. Kyne's familiar Action hero^ Robert MoWade, 
Ray Walker, Florlne McKlnney, " ' 

Sept. 23. Rev. Dec. 4. 



Jtobn Biystorie.- : :'63 mins, Rel. April 21 
H>ro.''Comes Trouble. Geo. Raft. Rosalind RuBsel^mVlln^ Judge, Led CarlUo 
" ' Dir.; Lewlsv Seller. 62 mlns. *itel. Feb. 21. vv. •■ 

Heroes to Romance? . Story of an opera singer. Niri^«^M.JQeneyitfve Tobln, 
• • *nit* 'I»»ls^-Vl5lr; THlred ..E^enr • 82 mlnp^»6j.;t>pt,- 4: Rev. Oct:*,. 
In-Old kentueky. ' frinal :.W111 Rogers - release :wi^^b^ : :miiaon.'nu^lt- 
v- : Hafaie, 'Blfi Rbblhson; lr. Gab. Marshall. ^iSto^-:B*«' 4 ?> 

. Deo, 4. •• v. •>'• ■:■■' ^-^ij.-v: : : ; v- ••• 

It flad to Happen <20th). Geoi . Raft, Rosalind Ru;ss%, !Dlr. »Roy drtRtrth: 

SO mlna, Rel.-. Feb. Rev. Feb; 19. ."'> " J -\ 

Klng oir Burleeque." Warner Baxter, Alice' Faye, ilnck' Onkle.-- Airline Judpe. 

" lloha ^ Barrle;' .DfrV Sidney Lanfleld.. "85; mins, Rel. Jan. 3; Rev. Jrtn. 22. 
Littlest Rebel,; The; Shirley Temple, John Boles, Jack -Holt, Karen JUorieyi; 

JMll Robinson. 1 ; Dir. David Butler. 73. mlns. Rel. Dec. 27, . Rev, Dec. 2o. 
Mart Who. Bfoke the Bank at' Morite' Carlo (20th). Ronald €olnian. Joan Ben- 
nett, Colin Cllve. Nigel Bruce. Dir. Stephen Roberts. 68 mlns. Rel. 
Nov, ; 2B. Rev*- Nov. 20. .j, 
Message to Garcia, '. (20t'h.) . Developed from Elbert Hubbard's essay. Wal- 
•lace Beery, ; Barbar'a, Stanwyck, John -Boles. Dir. Geo. Marshall, .fte.i. 

My Mar^age? : Claire Trevor. Kent Taylor. Pa'illne Frederick. Dir. Geo, Arch- 

ainband. 68 mlrts. Rel.: Jan, 31. Rev. Feb. 26. 
Metropolitan' (20th). 1 MuaictfK : Laurence. 'I'lbbett.- Virginia Bruce, Alice Brady. 

Cesar Romerd Dir. Rich, Boleslawski. 76 mlns. Rel. Nov. 8. Rev. 

Oct .23'; ' - t . , 

Muslo Is Mafllc* Alice Faye; Ray Walker. Bebe Daniels, Mitchell anS Du>aht. 

Dir. Geo. "Marphall. $6 mlns. Rel, Nov. i. . Rev, Nov. 20, . 
Navy Wife. ^Clalre Twvor. Ralph: Bellamy. t . Allan Dwan. 72. mlns, Rel. 

Nov.^2SI. ?Rev{ Jati.-S;/' ' ■■■■ ■■ V:- "'. ; ; . ^ 

O'Malley of the^Mb^nted. ; W^^tern.» O^BlSen/ frene Ware.- Davto? 
; - ^.Hov/ardl, : Rel. Match- 27.V: 
Paddy'-^Day;. 'jane .Withers,- "" 
' ,;:\':-.;R > Bl,vJa4. 17. Rev. Feb.. v 

Prisoner, of: Shark Island, The <20tK), A little kno^wn story pf American Dfeyy.; 

ils Island. Warner: Baxter, Gloria Stuart. Dir. John Ford. 95: min8 t > 
; ;Rel. Feb. 28. ^tev. Feb. 19, ■ - . • • 

Professional Soldier. <2Dtli)> Victor McLagleh. Freddl* Bartholomew. ...Gloria: 

Btuart. Dir.- Tay ;Garnet{T. 76 mlns. Rel. Jan. 24. Rev. Feb. 6. 
Show Them No Mercy (20th). v Rochelle Hudson. Cesar Romero. Dir. Geo 

Marshall. 76 mins. Rel, X>ec; 6. Rev. Dec... 11. 
Song and Dahca Man. Claire Trevor, Paul Kelly. lr. Allan Swan. 72 mlns. 

Rel. March 13. . Rev, March 18. 
Steamboat Round the Bend. Rival captains In a river row with a murder 

angle. Will Rogers, Irvln Cobb. Anne Shirley. Dir. John tord. 90 mlns. 

Rel. Sept. 6. Rev. Sept. 25 
Thanks a Million (20th). Musical, Dick Powell, Ann Dvorak. Fred Allen. 

Patsy Kelly, Paul Whlteman Band, Dir. Roy Del Uuth. » mlns. Rel. 

Nov. 15. Uevi Nov. -20. . J „ . . ^ muh 

This Is the Life.' Runaway youngster takeB a fancy to a ierellct. Jane « "«* 

crs, Jotm McGuIre, Sally Blane. Dir. Marshall Nielan. 66 mlns. He! 

Oct. 18 Rev. Oct. 9. 

rCaTnTltRl~LoweT"KTrren— Mcrley- 



<Contlnued from, page 7) 
btttlon- .system. In, localities where 
First ; Division now has exchanges. 
e^istlng;'facilit,ies win be taken oyer 
as piftrt of Premier'^ distributing 
layout unless franchise holders re> ■ 
fuse to:selK 

Pathe will retain Its English prod- 
uct affiliation with British Interna- 
tional Pictures. White the; produc- 
lng-distrlbut!ng subsidiary, now ' 
tentatively known as Premier Pro- 
ductions, Inc.,. officials of Pathe ^re 
expected to insist that picture's he 
released and shown in] theatres as 
Pathe Picstures in order to cash ih - ; 
on obvious value ot Ions-established 
tradename, 

When First Division was reported 
merged with Pathe about six months 
ago, ; industry observers looked, on 
the - new alignment as. an actual 
take-over and contrbl of FD.' Actual 
control, however, was made possible 
through First International Cof Pi. 
Pathe holding company. First in- 
ternational undoubtedly will be; dis- 
solved with the creation 0£ the' ne\V 
company. . 

'March of Time' In no. way figures 
In. the new Pathe production-distri- 
bution, line-up, Only old connection 
was becanse of through . small .An-: 
terest held in First Division a$ the 
time . 'Tlme' reel- Was being aistrlb- 
uied' by FD.- The small holdihg£ re^ 
talned ih First Division aftey pKO 
took! over distribution 'of 'March of 



Dir. Mack Wright. 67 mlns. Rel. 



Crime of Dr. Crespi, The. Original, story suggested by Poe s 'The ^f" 10 }"^ 
Burial:* Eric von Stron^im.'. HarrlpT Russell.. Dwight Frye. Dir. John 
^ j H. Auer; . 64 mlns. ReU-Oct; 21, .< Rev." Jan. 15. ■ ' . ■ 

Dahclng Feet.,-. Capitalizing %\& modern craze for tap dancing. Eddie Nugent, 
Ben-Lyoh. .loan .Maw.^DirriJosepIv .Saiitiey-; 72 mins. Rel. jan^ «• 
„ _ ReV^kprll 1. , . ; ■ , p 

Federal Agent. Swift action". lU Boyd. Rel. MaVch 15. 
F6rbidde:rti Heaven. SuggcstiU bi . One- More Spring. *our derelicts In an 
1 abandoned London house, Chas; Farreli. Charlotte Benry. Beryl Mercer. 
Fred Walton, , , Dir.. Reglttald Barker. Rel. .Oct. B, .... 
Forced -Landing.' Murder mystery.,, thirteen passengers ride w V h w?^S.^ 
----- - -• r wfrolrttWR-^yX Whig. Esthjr . B«»s^-^«W 



Thunder In the Night. Murder In Budapest. -•- ^ . 

Paul Cavanaugh. Dir. Geo. Archalnbaud; 69 mlns. itel. Sept. ^0. Kev. 

Sept. 20. 

Thunder Mountain. Zane' Grey ^Western. , Geo. O'Brien. ^ av f t ^ r \\^y 

Francis Grant Dir. David Howard. « mJns. Rel. Sept. 27. ftcv Oct. i. 
Under Two Flags. (20th.) The Ouida standby. Ronald Colman, Victor^ic- 

Laglen; Claudette Colbert, Roaaling Russell. Dir. FranH Lloyd. Rel. May 8. 
Way Down Ea«t. 'Uemake of the-Grlffltn silent version. "Rochelle' ^Hudson;' 

Henry Fonda.. Dir. Henry King. 84 mlns. Kel. "ct. 2S. Rev, Nov. C. 
Whispering Smith Speaks. Western. Geo. O'Brien. Dir. David Howard. 67 

mins. Bel. Dec, 20. Rev. Feb. 21. ... <;* 

Your Uncle Dudley. Ed. Everett HortOn, Lois Wilson.. ■ 

68 mlns. Rel; Dec. 13. lie v. Dec.. 18,. ; 



Time* were held hy 'Time' \ . 
JMaroh of TimeV officials as helng ,. 
trivial; 'March of Time' already ;has ; 
Announced of perfecting -details of 1 
1938-37 program with. RKO; and 'of- 
ficials of the • monthly, short feature 
reel 1 indicated complete satisfaction .. , 
wltK JlibV :.prf sent releasing set-upJ ! 
*" While the matter of "i?suijffg:"a^dl- 
tlonal Pathe common stock or new 
stock for' the subsldiaiy unit is how 
being considered by. legal lights of 
the comijany, it is believed likely 
(hat there, will be- no Premier stock ., 
officially listed on any exchange, . If £i 
such course Is pursued, .the! hew. . 
Premier set-up will not. come under 
t% .surveillance: of, the Secutl1;ifiS. r .;, 
Wd Exchange Commission, It ,.: 
only when application for reglstra- .; 
tlon with an exchange is made- that 
;the SE'C figures. .! 

" Pathe's Statement , j 
*%l&h1ticant portion of the financial % 
Statement of Pathe. Film Corp, and. ^ 
lis subsidiaries, covering period.;' 
from. -Aug. 15 (date of incorpora- 
tion) to Dec>. 28, 1935, was film 
'Vental income as compared with de-, 
ductlons for selling, adininistratlvei 
and general expense. Company r*-- 
ported ?15M06. from film rentals 
and selling and other .expenses at 
$174,831. Even with net sales from 
film development and printing lab- 
oratory work, net profit being listed 
at $66,302, the company showed a 
net loss of $4,1S7 from operations. 

It was. the non-operating income, 
bulk of which came in through 
5210,000 received in dividends from 
the DuPon t Film Mfg. Corp. that 
enabledTtlio "company mrd— subsids 
to show a net profit for this period 
of $210,196, before interest and. simi- 
lar charges. Bulk of this was an 
extra divvy paid by DuPont 
amounting to ?175,0O0. 

The Pathe statement shows that 
the company still hftld 35% of the 
DuPont, Film capital stock. 



Studl 



: Offices:- 729 Seventh .Ave.. 
fie* VorH. N v 



a .-transcontinental -,. . , ^ .... 

Stevens-, Sidney BlackttierV Dir.- Melville Brown 
Rev. Jan. 1. 

Frisco Waterfront. Drama. Original story by Norman Houston. Ben Lyon 

Helen Twelvetrecs, Rod La Rocaue. ir. Arthur Lubin. 66 mins. «ei. 

Dec. 7. Rev. Dec. 26. r 
Itch-Kike Lady. Comedy -drama. Four Characters 'of the road unite tp 

keep old lady from dlscnv-rlne son .1,«> In prison. Alison Sklpworth. 

Clarke, Arthur Treacher. James "Ellison. Dir. Aubrey H. Scotto. 77 

mlns. Rei Dec. 20. Rev. Jan. 22. 
House of a Thousand Candles. Fast moving plot centers around efforts of an 

Internationa) spy orgnnlzatlon to gain control of papers- which will WvnKo 

Europe into war. Phillips Holmes, Mae Clnrke. Dir. Artnur Lubln. 

Rel. Feb. 29. 

Uughlng Irish Eyes. An nll-IrlslV cast. Phil Regan, 2valyn Knapp. Dir. 

. Joseph Santley. Rel. March 10. „ , ..^ . 

Lawless Range. Western. John Wayne. Dir. R. N. Bradbury. Rel, Nov. 4. 
»«»athernecks Have Landed. The. From tire oriel na I story hv L-lout. Fj;anklvn 

Adreon, Lew Ayi>es, Dir. Howard Brethci ton. 67 mhis. Kel. l<eo. 

Rev. March 25. 

Leavenworth Case, The. Anna Katherlne (^refn's fletecllve story Donald 
<-ook. Joan Rouvorsol. Rrin O'Brien Moore. Dir, Lewis D. Collins. t>b 
tttlns. Rel, Feb. 10. Rev. Jan. 22. 

melody Trail. Western. Gene Autry. Ann Rutherford. Dir. Joseph Kane. 
60 mlns. Rel, Oct. 14. Rev. Dec. 11. _ 
fcr C l^ 0tu !' ft °* Parian. Herman Brlx. Ula Hoyt Dir. W. v. 

McQaugh. 7! hilns. Rev. Oct 16. V 
n!? ht A er .' Tn «' Western. John Wayne. Dir. Carl Plersonv 

Rhri- 0ct ' 6 ' Rev.. Dec, 18, • 

Km n, LUCk " ^astftctioh. BUl Boyd, Dir. Sam Newfleld. Rel. Oct. 2fc 
w River Villey, Weslern; aene Antryy Frances Grant. Bel. Feb. 14. 

edf n mmy ■■■Valentlrte. Fast-moving and Mrspense-illlcd ^fX^ 
C n nV Ro{ & r Pryor,:c.han6tte HenrJ', Robert Warwick. Dir. LeV/ls D. 

6aa.h^ u 72 m,ns ' Bel. Feb. 14. 

CJ ( roul)a ! )our ' T he. Western. Gene Autry, Barbara Pepper, Smiley 
"uruette. Dir. Joseph Kane, ReL Dec. 2. 



1041 n. Formosa Blvd. United, Airtists 

' Hollywood, Calif. VOUeu* ^riiai» 

Amateur Gentleman. Jeffrey Farnol's story of a- ydulig f man -who . gam hies to 
save the life. of his father. Dotiglas.iFftlrbauks. Jr. and -KUvui ..Land U 
Oil Thor "tori Errand ' Produced by. Ctltgrlon jniro*,' Ltd, R«l; .March 
20. Rev; Feb. 5. ' ' . 

o„l„.„ r«a«+ a'- hM7iiie. atovv 6t America's last frontier of un tamed „empr 

earb \7oni°*Mlrla^^ Dir. Howard- 

Hawks. 90 mins. Rel. Sept. 27. Rev. Oct. 16. 

Dark Anael. The. A love story that will give love a now meaning. 
March, Merle Oberon, Herbert arsliall. 

mlns; Rel. Sept. 6. Rev. S.-pt. 11. * , (VW 

riin.t g/im w««t A cav romantic comedy with Robert f)6nat, star of count 
° hMt «?XKrli ? : »Srt nnn«t Jean Parlor Kugene Pallette. Dir. 

Rene Clair. 85 m!n. Rel. Feb. 28. Rev. Jan. 15. 



Fredrlc 
Franklin. 106 



Frrdrtle 
Produced by David Selz- 



Last of the Mohicans (Reliance). Randolph Scolt. Slo\. June .19 
Little Lord Fauntleroy. .Frances Hodgson iJurn^tfs, famous novo 
Bartholomew and Dolores Costcllo Barryiriore 
nick. Dir. John Cromwell. Rel. .March 6. 
Man Who Could Work Miracles. Based on an original by H. G. We slls. Roland 
Young? Joan Gardner and Ralph Richardson. Dir. Lolliar Mendes. 

Modern Times. A • dramatic comedy based n": ■:|'' ,n ^ ^ 

tory. Charlie Chaplin, Paulette Goddard. 87 mint.. Rel. Feb. 1-. uc%. 

Feb. 12. 

Mii'nrtw ilinoer* On The Lowell Rrentano's bi»si -seller Poignant mother - 
' love. TsepNne Hutchinson. Ccorgf .Ho..8t..n. Helen Weslley.. Dir. David 

Burton 65 mins. Rel. Oct. 25. Rev. Nov l.i. 
One. Rainy Afternoon (Plckford-Lasky), A light Parisian romant c comedv 

adapted from a French story. Francis Lederer, Ida Luplno. Rel. May 

RCd ot^m^fdlKlllet 0 it n S«^r8ta^vyckVT^.t foung. Hardlc 



u. *^jjn!EBS TICEETIKG • '% ' . 

v Wifi.ter.f ' union Rtatled/'i)Ic.lteti]»^ 
tha Paramount, building; N. ' . . !■ 
urda^' £4) Mil protest against n6pp«_ 

im^-heip^ .Dnrfh's- tlt^t>ast'^»-; 
■vv^ck'fl^ieeoratorf) -r avebeeh^t ^o*Jf ' 
painting wails and 'cicartlflg' wrWti*" 
work. 

The Sign Painters group Is plckr 
cting the Sc-hv.yn, -N. Y.,'"inditj double 
feature house on 42nd street. 



Albright, 
Strike Me Pink. 



theiriHelveH liinuled m a fast-iiinvjiiK 
"ouny. Hnrdic 

ijiVrsidney La n field. 77 mlns, Rel. Sept. 13. Rev. Oct. 2. 
Eddie Cantor's first romlc melodrama with songs. Hdd.le 
T'nrkvakakao and Hi 
Rel. Jan. 10. Rev. Jan. 22, 



Wayno Starting Seventh 

Ilollywopd. April. 7. 
Republic's 'The Lonely 
be directed by Joseph 
this We'pk. 

Picture, .seventh in the John 
Wayne' serie ',. is next to Wayne's 
last before swinging to I'nlversal. 



Cantor. Ethel Merman. Pnrkyakakn« and Hi* OoMwj'n -Girls. Dir.. No/ 



man Taurog. 90 mlns 
c ftl , hH „, a country nirl marries into a society family. Miriam Hopkins 
SP ' e Jo^'l McCrea". Dir ■ ' Elliott Nugent. 7C mlns. Rel. Nov. 23- Rev; Nov. ».H 



These 



. Tt,... a dramatic story of how three young lives are nearly wrecked 
i Three. A aramauc srory w ny* 1 » M«f«-i~i «ioi>k»1» MtI*- Ob«n-nn 
hv tii<» malicious lies ot a «i«;ilcU; cni,a. «>r»p .™jj.ti..J T , 
?Li Mi,n?I. T Written, bv Lillian Hcilman. Produced . by SamneP Gold- 



Joel McCrea. Written by Lillian 

Dir. William Wyl^r. 90 mlns. Rel. Feb: 28. 

(Continued on page 20) 



wyn. 



Rev. March -5. 



TITLE CHANGES 

Hollywood. April 7 - 
. I'nlvorsal shortr'ned 'What Price 
Parole' fo' ' Parole,' and switched 
'Crashing. Through' to 'Crash Dono- 
van.'' - 

'Sins of Man' latest tftf? f<»v. what 
has been 'Job' and -'Turnioir at 

Waruer's 'Murder in., the Bi 
HpuflB 'rehaindled. 'Jalihreak.' " ." ( 

'Big Ruslnoss' hits Warner re- 
lease sheet as 'The Bi * Noise.! 



28 



VARIETY 



Wednesday; April 8, 1935 



£NHk 



■ ■ ■ ■ -.w-wv: 




It's."* „ 
BBSS? 



I T T A K E S A 
LOT OF PAGES* 
TO TELL THE 

STORY ABOUT 




— by far the most 
magnificent produc- 
tion ever released by 
20th Century- Fox! 




THE KEYSTONE OF YOUR FUTURE 



"Watch the trade papers 




K A/ 






" X " M i 



yednwday, A pril 8, 1936 



PICT 



cs 



VARIETY 



29 




(Continued from page 27) 

4tiiia* to Some. A dramatlo adaptation from the H, 6, Wells story. 'The 
: Shape of Things to Come.' Raymond Massey Ralph Richardson. Mau- 
rice 'BraddolL Dir. Wm/ Cameron Menzies (London). 110 mtns. Rel. 
March" 13* Rev, March . 4. 

•iiMiiti Universal Univerftltl Offices: 30 Rockefeller Canter, 

viuvcrfai New York, N. Y. 

Affair of Susan, The. Comedy. Zazu Pitts, Hugh O'Connell. Dir. Kurt Neu- 

* man. 62 mins.; Rel. Oct. 7. Rev. Nov. 6. 

Banished. Western. Buck Jones; 'Rel. May 25. 

rash bonovatt. Jack Holt Dir. Ed Laemirile. Rel. May 18. 

limaeroui Waters. Drama of: the sea. Jack Holt, Robert Armstrong, Diana 
- Gibson, Dir. Lambert Hlllyer. . 62 mins. Re). Feb. 3. Rev. Jan. 29, 

Don't Get 'Personal. Comedy with music. , James Dunn, Pinky 

• Tomlin. Dir. Wm, TMgh. 70 mins. Rev. Feb. 26. 

Dracufa's DaugHter. Mystery drama. Otto Kruger, Marguerite Churchill. 
' Dir. Ljambett Hlllyer. Rel. May 4. 

*itt of Java; Drama, Charles BJckfnrd, Elizabeth Toung. Leslie Fenton. 
" Frank - Albertson. Dir. George Melford. 72 mins. Rel.' Dec. 2. Rev, 
v Deo/ 18, 

Ing Youth. Football story. Charles Farrell, June Martel, Andy Devlne. 
J. Farrell Macdonald, -Eddie Nugent Dir. Hamilton Macfadden. 80 
mins. Rel. Sept. 30. Rev. Nov. 6. 



FJlhtln 

For 1 the Service. Western. 
1 ReL April 6. ...... . 



Beth Marlon. 



Great • I mpersonatf dm, The. Drama. Edmund Lowe,. Valerie Hobson, Wera 

;v. .Engelsy Dir. Alan .Crosland. 63 mins, . Rel. Dec. 9. Rev. Dec. 18. 
fift fV<fllit-/Out. Comedy. -Edward Everett Horton. Irene'- Hervey, Lola Lane, 
■■•Uii. BlUy.Burrud. . Dir. Wm. Nigh. 74 mins. Rel. Oct. 21. Rev.. Nov. 20. 

" : "iWa Ray» the. Mystery drama. Karloff, Beia ! Lugosl, Frances Drake. 

, , Dir. . Lambert Hlllyer; 82 mihs, Rel. Jan. 20. Rev. Jan. 15. 

Ivory Handled Guns. Western. Buck Jones, Charlotte Wynters. lr. Ray 

' Taylor.. 68 mins. Bel. Nov. 11. Rev, Jan. 22. 

Kjna.ttalom'on of -Broadway. '•- Musical drama, Edmund Lowe, Dorothy Page, 
" Pinky Tomlln> Ed. Parley, Louise Henry. Philip Brooks. Dir. Alan 
. .. Crosland. ; 72 mihs, Rel. SepL 30. Rev. Oct. 23.. 

U\jf# Before Breakfast. From novel by Faith. Baldwin; Carole Lombard. Pres- 
./ ton Foster; , Cesar Romero. Dir. Walter Lang. 65 mins, Rel. March 9. 
Rev; -March- 18. 

Magnificent Obsession. Drama. Irene Dunne, Robert Taylor. John M. 

, 'r^-. . ^tahl. 110 mine, Rel. Jan. 1C. Rev. Jan. 8> 

■ tiffi^tfciiWi LoVe/' FrOm Ursula Parrotfa 'Say Goodbye Again.' Margaret 
^ ' Sullatan, James SteWatt. Dir.. Edw. H. Griffith. 85 mins. Rel. Jan. 27. 

f)^^t;, Ann Preston, Henry Hunter,. lr. Louis Frledlander. Rel.. May 25. 

••'•••wmW»*** Night? Mystery drama, Ed ward Arnold. Sally filers. Con - 
' stance Cummlngs, Robert Young. -Dlr; James Whale. Rel. < Nov. 4. 
■4 ^Rev. l Novi 27:/ ' : 

; ;Getr rier Mart, Comedy; .; iaaii Pitts. Hugh' Q'Co'nneiL ' Wm. Nigh. 
>-^i^:nl^r J^h- A'tg. 19; • Rev. Sept 11. 

ibW : Boat. * From the stage play.- Musical drama. Irene Dunne. Allan Jones, 
>f>;V>li|^^iMpitga»,--^kul Robeson. Dir. James Whale. Rel. May 4. 
SllVer^piirs. ' Western. Buck. Jones, Muriel . Evans. Dir. Ray Taylor. 61 
mins. ; Rel. rFeb.- 10y ' Rev. April 1. 
- StPPT* Oyer 'the Andes* '■■ Drama, . Jack Holt, Antonio Moreno; Gene Lockhart, 
,\.;;^ ^nar Barrl ;Dir. Christ? Cabanne; 82 mins. Rel. Sept. 16. Rev. Oct.2. 
<Mm^. ^Outdoor drama. Noatt Beery. Jr., Jean Rogers. Arizona Wranglers. 

JSf* Louis Frlendlander. ..' 67 . inlhs. Rel. Nov. 11. Rev. Dec. 11. 
^V^<>i%vGo1d.' Historical romance. ' Edward Arnold, Blnnle Barnes, Lee 
I'V^-'.'Tracy, Montague Love, John Mil Jan.- Katheiine Alexander, Morgan Wil- 
v : x 'la'ce, Addison Richards, Priscilla Lawson, Nan Grey. Dir. James Cruze. 
W .^ •JB9 r mins.' Rel. April 13. Rev. April 1. 

fUfiset *f Power. : Buck Jones Western. Buck Jones, Dorothy Dl lr. Ray 

Taylor, 66 .rains. Rel. Dec. 23. Rev.. Feb. 21. 
fiWaat Surrender. Musical. . Frank Parker and Tamara. Dir. Monte Brice. 
e t7;irtlnlWv:Rel. Nov, 25. ^RAv: Dec. la. 

i$rat^l^ star. Comedy-drama. Henry Ar- 

' • c^b'tUu Wm. Benedict* Frankie Darro, Billy Burrud, Dir. Ed. Ludwig, 
, ,, . R6L Oct. 28, Rev. Nov. 13. 

Tbro# Back, The. Buck JOnes.-western. Rel. 
^Sept. 16. Rev. Nov. 6. ' . 

iscious. Comedy-drama. Ev E, Horton, Arthur 
Greyille Collins. Rel. May 11. 



Burbank. 
Calif. 



Warner Brother! ^'^SfvtSf.Tf.V 

Boulder„Oam« Powerful drama with tremendous* government project for back- 
ground. Ross Alexander, "Patricia Ellis, Lyle Talbot. Dir. Frank Mc- 
•3, Donald. . Rel.' March 7. Re v.. April 1. 

Colken. Big musical revue loaded with comedy and songs. Ituby Keeler, 
Dick Powell, Joan Blondell, Jack Oakie, Paul Draper, Hugh Herbert, 
Louise Fazehda, Hbbart Cavanaugh. Dir. Alfred E. Green. 89 mins. 
Rel. March 21. Rev. March 11. 

Pihgerous. Dramatic story of a beautirul and brilliant actress who wrecks 
the lives of those she contacts and also her own. Bette Davls t Franchot 
. Tone, Margaret Lindsay, Alison Skipworth. Dir. Alfred K Green. 78 

. •V. mins. Rel.' Jan, 4. Rev. Jan. 1. 

OR: Socrates. Medicine and gangs in conflict. Paul Muni. Ann Dvorak, Bar- 
.^--ton-MacLaner'Roljert" B&rf&t. Dir. William Dieterle. 70 mins. Rel. 
w Oct. 19. Rev. Oct. 9. 

fteshman Love. Frank Mcliugh, Patricia Ellis, Warren Hull. Joe Cawthorne. 

: . Dir. Wm. McGailn. Rel. Jan. 18. 
Mico Kid: Barbary Coast action story. James Cagney. Margaret, Lindsay, 
. Rica rdo Cortex, Llli Damlta, George E. Stone. Dir. Lloyd Bacon. Rel 
i:^; Nov;(30. Rev. Nov. 27. 

wdhff VflohbroW. Kansas farmer suddenly rises to riches through the stock 
v ; market; Guy Klbbee,' ZaSu Pitts, Edward Everett Horton. Dir. Robert 
Vv'. Florey. 67 mihs. Muddled motives In a mountain shack. Rel. July 6 

. r.v\. . Rev. Sept.' 4. 

<5w»0 and the Gander, The. Kay Francis, George Brent. Genevieve Tobln. 
\'v Ralph Forbes. Claire Dodd. Dir. Alfred E. Green. 65 mins. Rel. 
jv, .SepV21. . Rev. Sept. 18. 

.4rfy*l f o" > Love. Spanish artiste on American stage. Dolores Del Rio. Everett 
Marshall; Dir. Busby Berkeley. 64 mins. Rel. Sept. 28. Rev. Oct. 23 
l^MaMed V Doctor. Pat O'Brien, Josephine Hutchinson, Guy TClbbee, Ross 

Alexander^ Louise Fazenda. Dir. Archie Mayo. Rel. April 25. • 
Mttle' Big Shot. Two tough guys as a baby's guardian. Sybil Jason, Robert 
. Armstrong," Glenda Farrell, Edward Everett Horton. Dir. Michael. Cur- 
' tlz. 72 mliis. R«L Sept. 7. Rev. Oct. 9. 

Jturnnier > N»flht'a Dream. A. Spectacular production of the Shakespeare 
* ' yotnedy. Extensive cast of stars. Dir. Max Relnhardt. Wm. Dieterle. 
'lit : ' ml hs. (Roadshow.) Release pending. Rev. Oct. 16. 
Mhji Pacific Fleet. Hilarious -comedy romance, Joan Blondell. Glenda Far- 
V,. rel'.' Hugh Herbert, Warren Hull. Dir. Ray Erirlght. 66 mins. Rel. 
.. . Dec « 14. Rev. Dec. 11. - • 

Mt< Cohen Takes a Walk. ' (British Made). Merchant prince brings his busi- 
ness to the point where he is shoved out. He takes to the road. Paul 

^ Graetz. Dir. William Beaudlne. 79 mins. Rel. Feb. Rev. Feb. 21. 

Moonlight on the Prairie. Upper class western Btory. Richard Foran. Sheila 
. Manners, George E Stone. Dir. D. Ross Lederman. 63 mins. Rel. 
Nov. 2. Rev. Feb. 21. 

Pjge Miss Glory (Cosmopolitan). Living prototype of Ideal beauty In Holly; 
wood. Marlon Davles, Pat O'Brien, Dick Powell. Mary Astor. Frank 
McHugh. Lyle Talbot, Patsy Kelly, Allen Jenkins. Dir. Mervyn LeRoy. 

p k < 92 mln 8- Rel. Sept 7. Rev. Sept. 4. 

rersonal Maid's Secret. Housemaid manages her employers into prosperity. 

'- a 1 "?"^ ^ndsay, Warren Hull. Anita Louise. Ruth Donnelly. -..Dir. 
'*J „ Ar ' th - uc -^-Collins.- £8 .mins. Reh-Oot. 26. Rev. Dec. 11. 
petrified, ~" 



House Reviews 



EMBASSY, N. Y. 

(Continued, from page 19) 

London, Russian fashions and un- 
usual waves, in Seine river. 

Sports TVQrid attracted next in- 
terest, with Fox getting edge be* 
cause of diversity. Captured Har- 
vard boat criew at practice, a yacht, 
race off Florida coast, . Bowie race 
season opening (with superb close- 
up cameralng), Ray Woods dive off 
tall bridge arid fatal spill at Lincoln- 
shire Handicap. Pathe used Clem 
McCarthy to explain Vander,bllt 
(Maryland) training stables for. race 
bosses. Metrotone did nice joh cov- 
ering the Toronto- American hockey 
game.' 

Scattered news items were fairly 
well divided. ' Fox caught S. S. 
Queen Mary as she hit the water.: 
Paramount showed trial flight of a 
Pacific clipper over Washington, 
old south living again in Missis- 
sippi, a; Texas oil. boom and the 
Boy Scout show in the Garden. 
Universal handled fatal Mexican 
train blast and wreck, a dynamite 
truck blast in California, Oregon 
blizzard, the fancy skating show in 
Madison Sttuare G., and the havoc 
wrought by train hitting bus in 
Georgia. Hearst depicted the presi^ 
dent at Nassau. 

•Seeing Eye,' Educational-Fox, 
and 'Historic Mexico City,'- Fitz- 
patrick traveltalk (Metro), com- 
pleted bill. Wear* 



TABOR, DENVER 

Denver, April 3. 
Current show Is sort of celebra- 
tion for the producer, Jack; Laugh- 
lln, who has been at the Tabor for 
100, weeks, ; easily a record for this 
spot. And it's the 165th consecutive 
stage show for the theatre. 

Show is. good enough for the cele- 
bration;. The layout and the rbutines 
build up for the top billed name of 
the show— Rosita- Royce, with her. 
doye dance. The doves take the 
place of fans in her nude numbers. 

Opening stage effect built for 
dove dance, with huge pictures of 
baskets of flowers, and doves. One 
of best looking settings seen- in 
Denver in a long while. Line togged 
in green and pink scantles and. big 
picture hats. A good looking and 
shapely 10, who do a long and 
intricate routine. 

Frank Santry does a new juggling 
act, starts with hat, cane and 
gloves, works with three balls with 
good effects and finishes with a 
dozen cigar boxes. Difficult stuff 
with a smash finale. Variety Boys 
(3), dance and play harmonicas, and 
would have got- across better with 
the latter if they stick more to 
popular music, and not finish with 
the train imitation, which isn't so 
good anyway. . 

Second, production number by the 
line is also the introduction ... for 
Miss Royce, and effective. Members 
of line do specialties, mostly cart- 
wheels, then use steps to call at- 
tention of audience to dove dance, 



but get off stage before start of 

net 

As the curtains opert Miss Royce 
is shown with Ave doves, two on 
each arih and one on her .head. As 
she marches down the .steps two 
more are released from wings and 
light on her arms. The doves stay 
where they are put during the 
dance, except that two change 
places once and another flies in the 
air as Rosita does a spin, and lights 
on her hand as it comes 'round:. 
Purples go on as Rosita ducks to 
side of stage and sheds her scant 
clothes, and she finishes her number 
nude except for a small shield. 

Morosco and Hoy ton, the femme 
on stage and other as stooge in 
audience, put over fast line of 
chatter, Man later does comedy on 
roller" skates. • 

In finale, line wears what might 
be called combinations in any 
underwear ..department. A few 
spangles put . them in the costume 
class, and thus unencumbered they 
do a fast routine to introduce the 
wlndup, with each of the acts doing 
a bit, and the. audience gets another 
chance to see Miss Royce in her 
birthday suit, 

Howard Tillotson, for years di- 
rector at the Orpheum when it was 
a straight two-a-day yaude .house, 
has been put in charge of the or- 
chestra, and has pepped it up. 
Howard knows all the tricks of 
vaude, 

Feature, • 'Rose Marie' (MG), and 
business strong" on the first show 
Friday, Rose. 



Set April 28 (or GTE 
Hearing on Sale 
Of the Co. Assets 



Wilmington, April 7. 
Chancellor Joslah O. Wolcott 
fixed April 28 as the date tor hear 
ing on petition of. the^ reorganize 
tion committee, of General Theatres 
Equipment, Inc., for. an order for 
sale of the company's assets.. Act 
ing under plan of agreement and re 
organization filed last Aug. 31, the 
committee recommends ordering 
sale of the property In whatever 
way may be most advantageous 
after the hearing. 

U. S. Senator Daniel O, Hastings, 
the receiver, would then report oh 
the sale to the court. At this , hear- 
ing, under the committee's petition, 
the court would determine all fiir 
ther matters of the sale, , and also 
all matters relating to termination 
of the receivership, discharge of the 
receiver and consummation of the 
plan and reement of reorganiza 
tion. v ;' 

.Members of the reorganization 
committee are Arthur W. Loasby 
Edward C. Dalafleld, Harry S. Dur- 
and, Lloyd. S, Gilmour, Arthur Peck, 
Conrad H. Poppenhusen, Seton Por r 
ter and Ray W. Stephenson. 



Advance Production Chart 



2 NEW COLOR 
IDEAS ABROAD 



London, March 29. 
A new color system was demon- 
strated in London last week.' 
Harmonlcplor, it is based on French 
patents, and supported by a group 
of French Optical research m§n who 
have been experimenting on it for 
some years.:. 

Too much emphasis oh blues and 
yellows, resulting in an effect to-* 
tally lacking in realism. System 
Used in - the process is black and 
White representation of the three 
primary colors, with a component 
filter supporting them, lvlng one 
composite colored, image on the 
soreen. Result is not up to standard. 



(Continued from page 12) 



^ *G^2 t o Co3mo P ol,ta , n >^ Woman G-man has Her troubles ette Dav s. 
si 'lllm e v ? r u e , n ^ ■«<* iLft'feuo. Rlcardo Cortez, Henry O'Neill. Dir. Wll- 

■■^ toX er T ? r * a i wa y' Broadway theatrical story. Pat O'Brien. .Tames Mel- 
• 89!mlnl ? Froma i« Wm. Kelghley; Rel. Nov. 23. Rev. Nov. 20. 



T&£°£5 Bt : ^ased on the Broadway stape play. With Loslle T-Tn\varfl. 
±«atte Davis, Humphrey Bogart. Dir. Archie Mayo. 75 mins. ReU i'eb. 
°» Rev. Feb. 12. 



boyhood 
arren 
lr, William 



h-V^h&^f^^^-'^^W misjudges Big City -friends of his boyh. 
r; ; ;Wffi^V^^-^ r ^«othlng. worse. tliaii-Main Street mhtd. Wan 

McGaS Ref May^is MacLane ' Gcne Lockhai " 

'^VynoWo* 8 ^* " an B«- Dick Foran, Paula Stone, M 
e Jnoids. Dir. Frank McDonald. Rel. April 2. 



onte Blue, Craig 



25;'PUBLIC ENEMY'S WIFE' and THERE'S MILLIONS IN IT,' report- 
ed April 1; /STAGE STRUCK' and 'CHARGE OF THE LIGHT BRIGADE' 

stflrtcd l&st week 

'STAGE STRUCK-' Supervised by Robert Lord, Busby Berkeley di- 
recting. Story and screenplay by Robert Lord. . Cast: Dick Powell, Joan 
Blondell, Jeanne Madden, Frank McHugh, Spring Byington, Warren Wil- 
liam, Johnnie. Arthur. Carol Hughes, Lulu McConnell, Henry O'Neill, 
Hobart Cavanaugh, Mary Treen, M. Jerome, Craig Reynolds. 

Story is backstage musical. Powell established as dance director, re- 
hearsing new show, not knowing producer is working on a shortl bankroll. 

'CHARGE OF THE LIGHT BRIGADE.' Produced by Sam BischofC, 
directed by Michael Curtiz, screenplay by Rowland Leigh and Abe Jacoby.. 
Cast; Errol Flynn, Olivia de Havlland, Patrick Knowles, C. Henry Gor- 
don, Princess Baigum, J. Carroll Naish, Nigel Bruce, Spring Byington, 
E. E. Cllve, Lumsden Hare, G. T. Huntley, Jr., David Nivens, Chief Thun- 
dercloud. . 
' Story being made on an epic scale with 33 principal players, thousands 
of. extras, artists, designers, set builders and technicians taking part. 
Three months have been spent to bring story of this historic charge to 
tli6 screen 

Being readied for production, 'CAIN AND MABEL,' for Marlon DaViesi 
'INVITATION TO A MURDER,' with Marguerite Churchill and Gale Son- 
denraard: 'NOWHERE,' with Ross Alexander and .Beverly Roberts;: 
'OVER THE 1 WALL,' 'THE WAY OF A PIRATE' and 'GREEN LIGHT.' 

Walking Dead, The. Thriller revolving about discovery of Lindbergh, heart. 

Boris Karloff, Marguerite Ch11rch.ll, Warren Hull Rlcardo Cortez. Dir. 

Michael Curtiz. 02 mins. Rel. March U. Rev. March 4. 
Widow from Monte Carlo, The, Farcical comedy of a social climber Wm, 

Warren Dolores Del Rio, Louise Fazriida. Dir. Arthur G. Collins. CO 

mins. Rel. Feb. 1. Rev. Jan. 20. 

Miscellaneous Releases 

Between Men (Supreme). Western. Johnny Mack Brown, Beth Marlon. Dlr. : 
Robt. N. Bradbury. CO mins. Rel. Jan. 20. Rev, Jan. 29. 

Fast Bullets (Reliable). Western. Tom Tyler. Rex Lease, Margaret Wearing. 
Dir. Henri. Samuels. 5!» mins. Rev. March 4. 

Land of Promise (Urlni). Photographic survey, of the Palestine of today, 
57 mine. Rel. Nov. Rev. Nov. 27. 

65 



Outlaw Deputy (Syndicate), 
mins; Rev. Dec. 4. 

Penthouse Party (Liberty); 
Swlfty (Diversion). "Western. 
Rev. Jan. 29. 



im McCoy Western. Dir. 



Alan James. C2 mins. 



Milan, March 27* 
Two engineering brothers, the 
Slgnori Chrlstiani of Milan, have 
Invented a four-color process which, 
is considered highly important here. 

•Camera is fitted \ylth a prism be- 
hind, the lens, which splits up the 
rays "into four separate pictures on 
the direct film. To reel the film, 
the camera process is reversed. 

Developing calls for no more time 
than ordinary roll film.. Inventors 
are, calling their system Natural 
Color* 

Rochester, April 7. 
• Eastman Kodak, pushing tests of 
kodacolor process for motion picture 
film, has reached . point of trying it 
out under, actual theatre conditions. 
Projection machine at Loew's Roch- 
ester theatre remodeled for experi- 
mental purposes and daily .morning 
tests made' by plant researchers 
aided by theatre operators, Kodak 
officials attended a private showing 
last week. Rumors current around 
town that process, appears perfected 
but officials refuse any prediction 
as to when it will be ready for the 
market. 

Minute prisms .embossed on the 
film form the basis of the process. 
Emulsion goes over the prisms and 
photographing is through color filt- 
ers. Finished film appears much 
like regular black and white film, 
but projected through the same color 
filters, excellent color effects are 
obtained on the screen. 

Economy, it is said, would be a 
big feature of this process. 



While Eastman Kodak is reported 
perfecting an inexpensive color film 
process for 3$ millimeter pictures, it 
is not believed to be available for 
marketing for Id months or more 1 . 
Eastman company already has 16 
mm. color film (Kodachrome) on 
market. Kodacolor also was origi- 
nally confined to 16 m.m. 

DuPont also is reported working; 
On similar color film, Technicolor, 
which has a cross-licensing agree- 
ment' with Eastman on both 16 and 
35 mm. films, would share heavily 
In 'new color film invention. 



ANTI CENSOR GROUP 
FORMED IN FRANCE 



Paris, March 29. 

So hard have the. censors shaken 
their heads during the last two 
months, and so freely have they 
used flreir sclH.sors that an organi- 
zation called Clne-Libei'tf. has been 
formed to fight them. 

Croup will publish a journal 
Avhere all the cinema's questions! 
will be discussed and debated. 

Jlovo Is the restil? of the ffn.. 
consor rj\ing rcrently cocked: on 
eye at fa-r flims, three, of them' 
French: First of these was *Les 
MuLnes de l'Elseneur/ arid next 
came 'La Garconne,' which they 
finally released, but refused to allow 
to be sent outside of France: 

'King of the Damned' (GB) came 
next with two releases arid tvro re- 
calls, picture finally leaving the 
censors' hands after the scissors 
were used freely. Last was 'Lea 
Petites Aljlees* ('Little Entente'), 
which was also considerably muti- 
lated. 



Timber War (Ambassador). Curwood western. Kermlt Maynard, _ Lucille 

Lund. Dir. Sam Newfield. 56 mins. Rel. Nov. 20. Rev. March 4. 
Tfalit Of the Wild (Ambassador). Canadian mounted story. Permit Mnynard, 

PJtlle Sfcwarrf. Wr. flam Wuflein fll tnin«. M. W-v. dpj.4. 

Toil or tie Detert (CdiiimodefS;. r.'estsru. Fred Koh er, Jr„ Betty Mack. 



Dir. Lester Williams. 69 mm. Rev. Jan. 19. 



AMPA's New Setup 

Associated Motion Picture Adver- 
tisers, which is considering a new 
president for. this year, wants to In- 
crease lt« board of directors by tWd 
lndlVldtialfl, 

To do this It will be necessary to 
i amend the by-laws. 



30 



VARIETY 



PICT 



ES 



Wednesday, April 8, 1936 



Theatre Wins Crucial Negro 

Segregation Suit in Philadelphia 



Philadelphia, April 7. 
The first segregation case having 
to do with the theatre since Penn 
sylvania's new Equal Rights' bill 
went into effect has resulted in 
acquittal for the theatre defendants. 
The Doris, small nabe indie in "West 
Philadelphia, Raymond J. O'Rburke, 
manager, and Charles Shields, 
ticket-taker, were sued by Dr. 
Charles G.' Nick-ens and Mary It. 
Bolton, /colored interne and nurse, 
respectively, of the Mercy Hospital,, 
a Phllly Negro institution. - tfhey 
charged, that they: were 'requested., to 
leave. seats ; on the center-aisle of the 
Doris ;and -sit ■ In . a* section reserved 
for Negroes. •». ; * ;• 

:;:J.udge 'Eugene •V. Ales9ftridroni,.iii 
Quarter Sessions Courts - in his 
charge, .^pye.iv an ; hour lopg to' the 
jury,- explained the. new, ljiw, • which '. 
was .pushed * through * ;by? Governor 
Ea rlci. filiortly After., his inauguration, 
and which t or bids 'unlawfully; .refus- 
ing full .and- equal, privileges ;dn .ac- 
count; .of- race- or color.', ,TheJury, 
oh which, there were .10, men and 
two women, brought , a yerdlct of 
acquittal .in 20 minutes. Court, 
which .had a' crowd of Negroes, high 
in political 'and civic life here, was 
in a state of high, excitement. 

'Dr. •Nickens 'and Miss Belteri der 
clared on the stand that they re-, 
fused, to move tp the. Negro section 
arid were thereupon refunded the 
price of their admissions.'- Manager 
O'Roprke -maintained -.that no dlsr 
crimination was intended and that 
his: theatre had always been divided 
in seating 'to eliminate disturbance.'. 
He declared, that he had, never rer 
ceiyed pi'otests or complaints. He 
further stated .that --i when, he told 
Miss Belten ' of the theatre' custom 
she said, 'I don't caie- to sit- ' with 
those- hoodlums. Iil' go Where I can. 
sit with white , persons.' 

The manager testified . that both 
whites and - Negroes -used the ^same 
entrances, exits, drinking and washr 
room facilities and declared that the 
ventilation . was the same iri all 
parts ,dE the house; 
James F. Masterson, defense 



counsel, objected at one time to one 
of the plaintiffs (Miss Belten) 'mak-. 
ing speeches' was warned 

by the judge., 

tinder the Equal Rights Law, a 
fine of not less than $100, and not 
more than $500 can be imposed in 
case of conviction and the court 
can also impose a jail sentence of 
from 30 to 90 days. There was no 
appeal in tills case, ' although ex- 
pected in .some quarters. After.. the 
Verdict . Judge Alessandorni dis- 
missed the defendants without com- 
ment . .;. - 

Hotels -and restaurants- have been 
having their troubles with the same 
law, but this is the first theatre 
case- lii the city to come to court. 



Bank OK'd in Conn. 

Waterbury, Conn., April 7. 
Bank night' has been resumed, fol- 
io wing a statement -by Prosecutor 
Charles Summa that he did net see 
where the scheme was illegal. De- 
cision was based on rulings of Iowa 
and; Netv Hampshire supreme 
courts." Police halted Bank Night 
early last month, claiming it violated 
statutes. *'. 

* V A test" case in the superior court 
of Connecticut is' believed likely. 
Meanwhile, state police hint they 
may take the offensive by halting 
big crowds from gathering at 
theatres on prize nights, claiming 
violation of fire laws. - - 



Md. MPT0A Elects 

.. Baltimore, April 7. 

MPTOA of Maryland has returned 
Franjc ' Hornig to presidency of or- 
ganization for another year. Arthur 
Price is v .p.;- Herman Blum, treas.; 
Helen Connelly, sec. 

On the board: Walter Pa'cy, LOuls 
Rome, Elmer Nolte, Jack Levine, 
Sam. Hoitz, "William Hicks, tauritz 
Garman and Lou Schneider. 



Horwitz Is for 'Getting 
Oat of Petty Gambling' 

Houston, April 7, 
Will Horwitz, independent theatre 
operator, has. dropped bank night 
and Is now campaigning against 
other theatres continuing them. His 
string of downtown theatres are 
placarded with huge signs declaring 
he is 'getting but of petty gambling' 

and 'going back Into show business.'. 

Horwitz served a term In Leaven- 
worth a few years ago for operating 
a lottery on a, Mexican radio station 
just across the border. 



STATE, LINCOLN, NEB., 
444G SUIT DISMISSED 



Lincoln, Neb., April. 7. 

.State theatre's $444,000 suit for 
damages,, alleged as the result of 
collusion and' conspiracy among 
defendants J.. H.. Cooper, Bob Liv- 
ingston, Lincoln Theatres Corp., 
Fox Film, Universal, .Metro, Para- 
mount, Warners r United Artists and 
RKO, was ; . dismissed In Federal 
Court here yesterday (Monday) 
without prejudice to further action. 
Plalntlve's attorneys, Paul Good 
and Loren Laughlln, declined to 
comment on the reason for the dis- 
missal other than to say that no 
financial settlement had been made. 
Trial had been Bet for April 27. 

Immediate plans are. for readying 
the independent theatres' similar 
suit against the same defendants 
during the May court term. 

Independents are asking $1,353,000 
damages. ' 



50% 'Bank' Tax Nixed 

Birmingham, April 7. 
An effort to put a tax of J»0% of 
the value of prizes awarded by the- 
atres and. other . business establish- 
ments, at 'bank nights' has been lost 
by the - Legislature; The House 
ways.;- and means committee - : killed 
the bill' when it was brought up be- 
fore them.- Anyway, 'bank nights' 
have about disappeared from the 
state. 



M. P. Engineers' Conv. 
In Chicago April 27-30 

Spring convention of the Society 
of Motion Picture Engineers will be 
held in Chicago April 27-30, with 
some 50 technical papers to be read 
to delegates. Most of these will deal 
with refinements of existing equip- 
ment since this has occupied the at- 
tention of engineers and research- 
ers Iri the past year. Although no 
radically new apparatus has been 
developed, the field of oplor will be 
covered In some reports. 

Representatives from Warner, 
RCA, ERPI, Bell Telephone, Har- 
vard, General Electric, Metro, Agfa 
Ansco, National Carbon Co., Bell "St 
Howell, Eastman Kodak, Westing-, 
house and Wilding Pictures are 
scheduled for talks. 



Hollywood, April 7. 
Recommendations of sound re- 
cording- subcommittee of the Acad- 
emy Research Council that the 
council undertake to establish suit- 
able standardization of sound vol- 
ume for trailers and newsreels to 
approximate same level used for 
features, has been approved by the 
council. 

Body also voted to arrange for 
repetition of, present course in fun- 
damentals of sound recording,, with 
second to follow immediately upon 
completion of present course. 

At request of sectional committee 
on motion picture standards of the 
American Standards Ass'n, formal 
approval was given for transmis- 
sion to the ASA of existing re- 
search council standards, including 
the Academy standard .aperture 
practice, adopted In February, 1932. 

Also the. standard release print, 
first adopted in November of 1930, 
and subsequently revised in May, 
"34. . . 

Detailed report on new technical 
developments in the east was given 
by Nathan Levihson, just returned 
from New York. 



NO. 2 G-MEN TITLE - 

Hollywood, April 7. 

Ignoring the objections of Warn- 
ers, Maurice Cdnn will, use the title, 
'G-Men of the North,' on an indie 
production. , 

WB is claiming ownership of the 
title due to the production of 
'G-Men* eight months ago. 



Dozen 'Whispering 
Smith' Yarns for 
Air, Film, Tomes 

Hollywood, 

Agreement 
and Frank Spearman 
reached whereby latter 
group of 12 novels, based on ad- 
ventures. df Whispering ith, 
period of next three years. Lesser 
cuts in for piece of author's rights 
with books to be published by 
Doubleday- 

Also planned to make ser liza- 
tlon of each book for broadcasting, 
and eventually stories will find their 
way to screen. First, yarn .will be 
labelled 'Whispering Smith Rides 
Again.' 



Plan Nationwide Merger 
Of Indie Poster Outfits 

Los Angeles, April 7. 

National combine of poster, lobby 
display and trailer service organi- 
zations that would take in Inde- 
pendent concerns from coast to 
coast Is being worked out here on 
behalf of Hollywood Advertising Co,. 
New York concern, that would link 
up. western poster distribs through 
proposed merger. 

Hollywood Advertising Co., which 
already controls its own poster ex- 
changes in New York, Chicago, At- 
lanta, Philadelphia, Pittsburgh, and 
Kansas City,; wants to hook up with 
Pacific Coast and far west concerns. 
Details are now being discussed 
with Arthur A'aronson and Max 
Morris, who control Southern Poster 
Co. of Los Angeles and Western 
Poster Co. of San Francisco -aid, . 
Seattle. " -^ass,.". 

Under proposed- combine; ..js&SijU.i 
exchange would handle all types ol§& 
film selling material, Including new% 
translucent trailers . of Hollywood 
Co,., lobby displays, transparencies., 
and other sales products. 

Sam S. Steinberg is here from 
New York ort behalf of Hollywood 
Co. and sitting in on the discus- 
sions. 






THANK YOU 

IN ADVANCE 

FOR THE. ACTIVITIES NOW BEING CONDUCTED BY THE 

STAGE. SCREEN and RADIO ORGANIZATIONS 



THROUGH THE 



CITIZEN'S COMMITTEE OF GREATER NEW YORK 



MAJOR EDWARD BOWES 

GENERAL CHAIRMAN 



HON. F. H. LaGUARDIA 

HONORARY CHAIRMAN 



OVER 50b,000 DESTITUTE AND NEED Y WILL BE HELPED BY THE FUNDS 
RAISED DURING THE WEEK OF APRIL 27th BY THE AMUSEMENT INDUSTRY 



ALU FUNDS TO BE DISTRIBUTED BY THE AMERICAN RED C ROSS 



H. WAYNE, Vice Chairman 
Headquarters: Hotel Commodore, New York 




Hon. James A. Farley 
Gene Buck 
Eddie Cantor 



George M. Conk 
Hon. Howard Cu 
Sen. Robert F. 




ORGANIZATION COMMITTEE 



Eddie Dowlin'g 
Donald Flamm 
Morris Gest 



Hon. Wm. Griffin 
Hon. Theo. Peyser 
Alfred J. McCosker 

\John^iternard Rieger, Treasurer 
National City Banj^ 1451 Broadway, New York 



Charles L. O'Reilly 
Sen. Royal S. Copeland 
Hon. Jos. Higgi 



Lee Shubert 

Hon. Frank C. Walker 

Major Albert Warner 




Wednesday. April 8, 1936 




Stock Market 



'(^Continued from page 6) 
■General •' Electric, Radio common 
and Radio B, Universal pfd., Tech 
nicolor, and Westinghpuse common 
and preferred - were stalwarts -in 
bull move of the amusement list. 

Universal pfd. broke the century 
tape in Monday's trading to hit 101. 
The issue Was up 11% points at the 
closing quotation Monday. Opti- 
mistic attitude on new regime in 
this company held responsible for 
this remarkable climb although such 
.action had been anticipated by 
' smart traders in advance " of an 
nouncenient of actual recapitaliza 
tibn plans. Expected . that these 
Will be revealed shortly, with ! both 
the preferred and' cprhhioh - likely 
to receive additlonal.'boosts in the 
meantime. 

' Columbia Pictures ctfs.' snapped 
out' of recent doldrums, and staged 
a ■. brisk rally,, gqing from 3.6 & fo 40 
before meeting selling. At 39, the 
closing quotation, this issue' sported 
a gain of 3% points. The common, 
listed on . the .curb, Joined the pro- 
cession: Monday .„ (6) : > and - spurted 
3% 'points to 4Q%V Cbmpati'y v s pre- 
. ferred) also fe^t, the bullish attitude 
and swung upwards 1% points 
to 48.-, \ 

At the new peak; price, above 170, 
Eastman Kodak showed an advance 
o.f' more' thai]; 7 points.!. \li .was 
nearly 4'.p6i.nts gainer' on the week, 
the closing price being 167; Strength 
'shown was considered 'merely -a re* 
..flection of the big gains obtained by 
other large Industrials in the we$k.. 
; Same was true of General' .Electric 
and Westlnghouse. Former; was up 
2 points at 40% while. Westlnghouse 
sported, an advance of .7% at the 
'closing level of 122%. This figure 

• was only fractionally away from the 

" year's best price. 

Radio common staged a sweeping 
advahce oh heavy volume in Mon- 
day's : trading, pushing forward . to 
.13% at which quotation It was up 
nearly a point; Radio B displayed 
a gain of more than a point at 99%, 
final sale of week which was exactly 
12%c off from recently established 
nigh at 100. Radio B certificates 
hoyered nearby at 99%, which was 

,,*n advance of 1" point tor the week. 
\UniVersal common ' (oh curb) 
made a new hlgh at 12%. It sported 
a fcain of nearly -2 points; Techni- 
color, was near its new high' and up 
nearly 2 points at the close;. 

Industrial group was strongest bn 
biff hoard last week. The Dow- 
Johes industrial averages climbed 
into highest territory for two years 
pr more at 163.07 in Monday's 
transactions. The averages closed 

a at 1G1.99 for an advahce of 6.62 
points as compared with previous 
week's finish.. 

Pathe 

. Official statement that Pathe was 
planning to install a hew produclng- 
distributhig unit or company in 
place of First Division was reflected 
m Pathe common's move to a new 
mgh at 11%. News seemingly had 
been fairly well discounted upwards 
because the gains were not held, 
With the issue actually showing a 
minor- loss for the week. This stock 
- «? i e ! n v te°rously pushed up in 
the last two weeks of trading in 
anticipation of announcement. 
There was little indication that the 
new subsidiary of Pathe would issue 



tion strictly under the whig 0 f the 
parent corporation. Company has 
w°^ er 1SS . Ue outstanding except- 
ing the preferred; traded in over- 
the-counter, of which there are less 
than 10.000 shares 'outstanding 
Company figures dividend require- 

iRfn 11 J^; Preferred as around 
?&7,000. annually. 

t*S? Urt A\ n ^ ock ? and belief 

'SSm ■ % \°. broad casting business 
would hold up well for the hex 
several months formed a bacl^ 
ground for the smart recovery of 
Columbia Broadcasting stocks. 
Class A issue climbed to 56%; as 
asking price, with the Class B stock 
virtually duplicating, this price. 
Represented an advance of about 5 
po^ts over previous week's close; 

\\ arner Bros, common, continued 
its irregular trend during the week, 
indicating . a certain amount of ac- 
cumulation in its range between 
11%. and 12% ; it followed the gen-' 
era! pattern of the . two preceding 
weeks. • Since the three-week period 
^before that was marked bv a gen- 
eral downward trend, chart readers 
feel that , this indicates the stock is 
being .readied f or a : rally, if only of 
a technical nature. 

Testing of the 47-47% level was 
continued in the past -week by Loew 
C ? m "l? n - A* tei ' hitting .a new low 
a L/ - % ', thls lssue snapped back to 
47% only to slip slightly again at 
the close. It made the fourth suc- 
cessive week that the stock has 
wound up near 47%. ' To market 
observers- this would indicate that 
the stock was forming a base for an 
early upturn. 

Brisk rally by 20th Century-Fox 
common as the week opened Was 
not sustained, with the finish at the 
lowest price, 27%. The stock held 
in a narrow range all week With 
little activity. As with several 
other amusement stocks, 20th -Fox 
appears to be in a period of slow 
accumulation making a situation 
chartwise that might readily result 
in better price levels. 

New Radio Preferred 

Traders will watch with consider- 
able interest the appearance of the 
new Radio preferred ' stock, which 
is to supplant the Radio preferred B 
under the recapitalization plan ex- 
pected to become effective this 
week. This new convertible prefer- 
ence issue- draws. ?3. 50 annually in 
dividends and is redeemable at $100. 
Present Radio B holders will re- 
ceive 1 1/5 shares of this new pre- 
ferred, assuring theni of $4.20 in 
.cash for the first year. 

Reflection of easy money condi- 
tions was seen in the large number 
of new security offerings made dur- 
ing the . past month, total being 
about $582,000,000. This makes it 
easily the largest month's business 
in five years. 

; Amusement bond list presented 
losing front with the exception of 
General Theatre Equipment liens 
and certificates for .tlie same; Both 
of these showed advances of one- 
half point and five-eights, respec- 
tively. Although RKO bonds slipped 
to a new low at 71%, these were 
only off half a point at the finish. 

Paramount 6s closed on bottom 
at 89, .for* a loss. of 1 % . Paramount- 
Broadway 3s were off 1 point at 56. 
Warner Bros. 6s wer down riearlv 

anv stock h„t *h^i"tV" "~Tr*,*^" < " > 1 ;a - poini at HU, and Keith 6s dipped 
stocic, but that it would func- I fractionally to 9-1%. 



Testing Titters to 
Gauge Economy for 
Indie Production 



Hollywood, April 7. 

M, G. 'Neil, connected with 
Technicolor in technical capacity, 
has taken space at Talisman studios 
and will produce series of western 
features in tint, utilizing Technic 
color crew and laboratory facilities 
when available. 

Operations, will be more or less 
of an experiment, to measure econ 
pmy of technicolor process for in 
dependent companies. Project Is 
financed by John B. MacKenzie, 
New York and Paris banker, with 
productions bearing the O'Neil 
banner. 

First plot tentatively slated, to get 
going around April 15,- With no re- 
lease !so far se,t. 



Peak Load at Talisman 



Hollywood; April 7. 

With five independent companies 
working on as many features, Talis- 
man studios is at peak production. 

Pacific Productions is making 
'Yellow Cargo'; Imperial, 'Second 
Choice';. Beaumont, 'Senior Jim'; 
Supreme, 'Last of the Warrens'; 
Ambassador, *G Men of the North.' 



Tech's $3,472 Net Loss 

Technicolor, Inc., and Its wholly 
owned subsidiary, Technicolor Mo- 
tion Picture Corp., Hollywood, re- 
ports a net loss of $3,472 for 193C, 
after taxes, interest, depreciation, 
amortization of patents and capi- 
talization expenditures. Means -that 
the company reduced losses nearly 
$280,000 because Technicolor and 
subsids reported net loss of $282,608 
in 1934 with the same deductions. 

The company set aside $36,470 for 
patents and reseaarch during the 
past year which was deducted from 
earnings. During 1934, Technicolor 
charged off only $30,806 for similar 
purposes. 



Incorporations 



MEW YORK 



Summary for week ending Monday, April 6: 

STOCK EXCHANGE 



•193G 




Sales. \Is9uo!nnrt fate. > 

i'^ America* seat/ \ 

R800 Col. jP.vtc. (l)t v .. . .- 

000 Col. tick. f>M. C2%) 

1.400 CqhsoI. Film.. , 

1,100 Conaol. FJIm pfci. CM*... 

C,.'!00 Eastman Kodak (.">)§ 

„ m Do. pfd 

CG.300 Gen. Eleo. 
20 Keith pfd. 

18,000 Loew (2)§. . 

1W) Do. pfd! (0!/.) 

300 Madfson Sq. Garden' ( 

li.OOO Paramount . 

£1)00 Do.. 1st pfd.. 

8.(00 Do. 2d ȣd , 

01,300 "Pathe- .... 

100,1500 Radio Corp...', 

8,400 Radio A (3'/. 

1S.S00 Rndlo pfd. K ., 

.100 Radio pfd. B clf.i 

14,200' RKO 

1, 800 20th Centu ry- Fox. ..... 

A400- Do. pfd.. (M); 

MO Universal pfd: v . „ 

•Si.000 Warner Bros.,-.... 

3()0 Do. pfd 

1S,800 .Westinghouse 
CO Do.- pfd. 



Net 
chR. 

+'>% 
-h3% 
+1'-* 
+ M 

4-3-4 

- % 
+12 

■ n, 

- >A 

- % 
+1 

- % 
+ V 

+1 

- Ta 
-1. 

-i-it'i 



t1T» 



! £. ew iJWU-.fafirh. 

i Pjh'i ?£? cI< - dividends. 
+ Paid this. year. 
5 Pitts ca#|, extras. 
' .\e\v 1D30 low. 



30 Columbia Picts 

lQ.riOO (Technicolor 

3,000 Translux (IScOJ 

1,000 Universal PIcls 



30'/, 
3«> 

MM 
€>> 

93!i 



Bii. 



$Ou,000 Gen. Tliea., Erj-.. '40... 

.10,000 Gen. Thea., '40 c-lfx... 

M.000 Keith 0s. 'JC, 

2G.000 Par- Broad way 3's. '.V.. 

120,000 Paramount 0"s, '.V..... 

2.000 RICO debs 0s. 

110,000 Warner roa. fls, "M>.. 



■ii?i 



-i- 

- r -H 

- U 
-I 

-l l 4 

— '.. 

— ill 



100- 



t 'Phjj 1 ? 30 . hl **- 



OVER THE COUNTER, NE 1 . 

Col. Broadcast A (-)'......... 

Palile F.' jifil. i'i). 



* ^.»id this >enr 

* ^ew loyu l uw . 



_ Albany: 

Brown Theatres. .Inc., East Rocltawav; 
tlveatrical business; capital stock, 100 
shares, no par value. Incorporators: 
Percy Brown, Percy Margraff Brown, 
Lena. M. Brown, all of 395 Clinton ave- 
nue. Brooklyn. 

Loren Xlieatres, Inc., New Palta; the- 
atrical business; capital stock, 10(t 
shares, no par value. ./ Incorporators 
Thomas DiLorenzo, 3508 96th street. 
Jackson^ Heights, X. I.; Georgo Dlserlo 
and. Virginia Vitalo, both of 2 Lafay- 
ette stree.t. New York City. 

Crellhu Amusement Corp., Bronx;' mo- 
tion picture camerae, etc.; capital stock, 
500 shares, $1 par value. Incorporators: 
Joseph Rosenblum. 100 .Van Cortland 
Park, south. New York City; Sydney B 
Kf an tell, Bertram B. Mantell, both of 
5G5 West l.«9th street, New Yorw City. 

Castle Films, Inc., New York; motion 
picture business; capital stock, 100 
shares, no par value.' Incorporators: 
Roslyn Germain. David Bcher, Molly 
Welngarten, all of 670 Seventh avenue, 
New York City. 

Hyde Park Amusement Jxtng Island, 
In<\,- New Hyde' Park; motion pictures, 
amusement devices, etc.; capital stock, 
200 shares, no par value. Incorporators: 
Sam Zlnner, Sam Katsi, Rose ZInncr, all 
of 881 Westchester avenue, Bronx. 

New York Americans,. Inc., Manhat- 
tan; to own and maiptaln a franchise 
In the National Hockey League and 
present hockey and other games to the 
public; capital slock. 200 shaTefl.. no par 
value. Incorporators: M. D. Pelton. 12 
Bast C2nd street; K. R. GalSel. 426 East 
86th street: G. D. Sweeney, 8. West 10th 
strpot, New York. City. 

Brty Parkway Exhibition Co.. Inc.. 
.Manhattan; amuvynent enterprlzes. etc.; 
capital stock. 100 shares, no piir vatue. 
Inrornorators" Jacob" Bendersky. JIM 
Broadway. Amltyvllle, .N. Y.; Sylvia 
Mitnlck. and Norman Fe^ner, '123 Wil- 
liam street. New York City. , 

Llflo Bikllroom, Ine„ New York: oper- 
ate ballrooins, etc.: capital stock. 201 
shares, no oar value. Incorporator": 
Arthur .('. Harris. William Harris, U<i 
West 14Cth street; Walter Bnrow, 2U.19 
Seventh ayenne. New York C)ty. 

Ral;i|i Ttevlto. Inc.. New York; tlm- 
atricni buslnefis; capital stock. -20n 
shprcs.. no par value.- Incorporator.*-- : 
Tlnloh Revlln. M West 42nd street. Vpw 
Vork City: Itenlamln Netiman, 47 Wevt 
n-<fh street, New York; Ethel Serly, 11 
West 42nd street. New York Cltv. 

Tcniiiry Orchestra Corp.. Manliattan- 
vocal and Instrumental music; cipltal 
stnclc„ 100 shares, no' nar \-alUe: Incnr- 
•■"orators: Thomas Morton. 40 West 
"Srrt street.- New York City: Ceor^re 
Cioocl'lch. 1 7 , r > r. Orem I'.lrkwsv. B'ooV. 
M m: Fred Rnhblns, 1 CO West 4Clh sli'cet. 
SV"- Ynr'- City. 

Henry Hnlstend'R Orchestra. Tne.. Man-' 
liattan : ' manage bands, orchestras, et'-.:- 
canltal stock, 10" shares, no par val"i\ 
Incorporators: Frances Flsh'msn. 32rt 
Weit- Rfith stre*t: Arlene Bln^.'. 32fi We<--| 
S.'ith slreet. New York City: Af-Miiiy 
Fishbcln, 665 Ocean Parkway; Brooklyn. 

CALIFORNIA 

Racrarnenln. 
Fra Pj(l»Unhers. Tnc.: canltal f-tncl.-. 
X'jO.OOO. S3 siibscrllje'rt. Directors; F'Titli 
Allen, Virginia Whltmore, Lloyd S. Nix. 

TEXAS 

Gal ve«ton. 
Dallas ftncln- Coaster Corn.. T>aU.iv: 
niriufernents, cipltal stock, fO.OOfi. Tn- 
cornbrator's: G. S. Howard. Mrs, Nelson 
C<i'<> T Tnwn r 'l.' sind f". S. no«e. -a,. 

Hollvwnod Animsil Sl«rs. l»ir„ T>-!!r.i: 
i.l'ert ♦■■lei i ; capital stnek. Xl.oan. Tn'w- j 
■nra*nrs' Mareraret Caila,t, M, Jlc 



Going Places 

By Cecelia Ager 



Cutting off 'Little Lord Pauntleroy's' long golden curls was a mistake. 
Shorn of his only explanation, the Little Lord is bared as a tiny, twisted 
soul, taut with silver cords, avidly collecting data that shall make of 
him one of the. most spectacular case histories in all the annals of 
psychoanalysis^ 

The trouble is that without his^ fright wig, the boy looks real. When 
they snipped his curls, they plucked him. out of the realm of fantasy 
into the here. But that's all. they did; cut off his curls. They left the 
rest of him intact, and so the contrast of his normal-small -<boy appear- 
ance with decidedly unique behaviour makes his aberrations all 'the 
more pronounced. Cuiql-less, the Little Lord is revealed as. a grim ex- 
ample of what can happen to a lad when* he's entrusted to the loving 
care of women only. 

He not. only calls his mother -Dearest' to her face, he speaKs . of her 
that , way without flinching'- when she's not around, He adores to have 
his face . washed, he loves to have his hair combed. When given -new 
toys, he writhes in paroxysms of gratitude, contorting his sensitive 
little face the while tears well up in his eyes, how darting from Dearest 
to .Nurse to flirig his arms about; them in violent embrace, subsiding 
only to. beg permission please to play with his giftSi 

But it Is always the duty of giving thanks that provokes these seizures 
in the. little fellow — never revolt, So completely is he the victim of 
his repressions, in . fact, that after he's run the gamut of one of these 
attacks , response to his grandfather's announcement that the dreams 
of his life, a . new pony, awaits him in the stables, he pulls himself up 
short not to rush out to see the animal, but rather to go visit "Dearest/ 
who, he k says, ' and It must be adjrnitted that for the first time he looks' 
a little harried, is expecting him. And without-hesitation it is to Dearest 
that he goes.' ' 

Dearest, as - played by Dolores Costello Barry i 
Sad expression, as well she 'might. : 



Itinerant DresseP 

Until 'The House : of a Thousand Candles' came along and showed them, 
America^fyourig women probably didn't realize the fun to be had out 
of saying the. fate, of Europe. robably rieyer realized- how easy it is, 
just whisking nimbly behind curtains; in the . master spy's apartment, 
listening to the dastardly plot, then whisking out again to the rescue; 

All. it takes ^ figure slini as Mae Clarke's, dressed in white satin 
because .taffeta rusties; a ^yen for a ' British attache that's strong enough 
to send a, giri chasing him straight into the master , spy's clutches; and 
the awareness that any dame who w6ars an all-over sequin costume 
with tulle flounces massed on her shoulders like Rosita Moreno's, has 
got to be a secret agent no matter how much she slinks, yelping she's 
Raquel, the dancer, the. Toast of All. Nations. No dancer >vould be 
Caught dead in that costume; Miss Moreno is; so she's no dancer. Not 
even though she can dance, and has an accent besides. 

it does help,. Miss Clarke points out in addition, to have friends spotted 
all over EJurope who wear the same size clothes you do. That's for when 
you jump on trains in evening clothes and without baggage, you should 
have something different to wear the next night. Not so different, how-, 
ever, that it 'doesn't . display your, hip-line with equal conscientiousness. 



Sprinkled 

The business of looking rapt while she's told she's 'sprinkled with star 
dust, ? that she has .'what's known as quality',' in which Loretta Young 
engages during whai seems like interminable stretches of 'The Unguarded 
Hour,' is really not as worthless as It seems. It does fit Miss Young for 
the. job of .being sung love songs to by a blond curly haired baritone, 
should it be ordained, that her persecution is to continue. 

Though ^the star dust she's sprinkled - with doesn't show up . very well, 
Miss Young looks particularly .lovely in 'The Unguarded Hbur.' .a fact 
the audience can concentrate on and that Way sort of not notice Miss 
YOung's inaptitude with the 'gay badinage' allotted her in the dialog, nor 
the very' provincial , way she— a. power In London^s Mayfair — is dressed. 

Perhaps; it is to match, her accent that Miss Yoiing is put into a white 
mousseline evening dress with great, clumsy mousseline flowers bunched 
all over her shoulder and at her hips, but on the other hand 'The Un- 
guarded Hour* gave little evidence elsewhere of being that subtle. It 
can't be their, subtlety that make the motives of Miss Young's conduct in 
the story so very odd. 



She's Npt ressing 

When Claire Dodd, who plays rather a rat in 'The Singing Kid,* leaves 
the story forever — she runs off with Lyle' Talbot, which squares every- 
thing — very few people besides Dick Watts, perhaps, will remembei? she 
was ever in it. That's because for her final scene, a 'show-down/ Miss 
Dodd wears such a dog of a hat. 

It's black, it's got some sort of addle-pated brim, it has no line, it hides 
plenty of her face, which doesn't need hiding. It makes Miss Dodd look 
so nondescript that the analysts in the audience may wonder what 'Jrplson 
ever saw in her in the first place.. .The drooping, desolate silhouette of 
the white satin blouse that accompanies the blouse; only increases their 
wonder, whereas ladies bent on showdowns. If they knoXv their biz, should 
always make their last stand looking so knockout that the memory of it 
shall haunt eternally the other party. 

Miss Beverly Roberts, Jolson's true love, is healthily buxorh and 'does 
her hair in all-over little blonde curls brushed up and away from her 
face. 

Jolson's Jpunging garb is the real fashion excitement of the picture. 
Over black and white polka dotted pyjamas, lie wraps a dressing gown 
whose white polka dots are larger and farther apart. Then he Jdops 
a white, silk muffler about his sensitive throat, and is a fine, tender- 
hearted, and dashing figure of a man. 



I 



Sande Rides Again 



Hollywood, April 7. 
Bob Steele is being negotiated by 
Republic to play title role in feature 
to be produced covering life of Earl 
Sande, famous jockey. 

Actor, under contract to A. W. 
Hack.j to star in series of westerns, 
would be permitted to take Repub- 
lic: spot, as Hackle has deal on with 
Republic to release his other out- 
door series starring John Mack 
Brown. 



1 Cloud, Vivian Wood. 



utler, Hartman Assigned 

Hollywood, April 7. 
Frank Bulier and Don Hartman 
have been assigned to do screen 
play for next BIng Crosby starrer 
at Paramount, entitled 'Beach of 
Dreams.' Lew Gensler will pro- 
duce. Norman Taurpg directing. 

Stint will be done this summer 
after crooner returns to Paramount 
fro i his first Iridic production un- 
j der Columbia banner. 



Pichel Directs First 
Derr Pie for Republic 

. . r . .' 

- • i 

Hollywood, April 7. 

K B. Dorr's production deal with 
Republic, calling for' two features, 
does not include the Tom Keene 
Westerns as first included In nego- 
tiations, perr's Initial film will be 
'Gentleman from Louisiana,' start- 
ing within "10 days. Irving Pichel 
and Joseph Fields are doing screen 
play, with Pichel slated to direct. 

Second Derr production for Re- 
public will be 'The Devil Com- 
mands,' based on novel by Robert 
Dusoe. Robert Lee Is writing script. 
John H. Auer will direct. 



Oe Rue On U Trailers 

Hollywood, April 7, 
Jack De Rue has been placed in 
charge Of Universal trailers, under 
Supervision of Bruce Gallup. 

John LeRoy Johnston formerly 
handled stuff as routine publicity. 



32 



VARIETY 



Wednesday, April 8/1936 






N A T I ONAL RELEASE 




Opening Thursday, 
April 16th at 

RADIO CITY 
MUSIC HALL 



1 



J, 



George Bancroft • Lionel SH 

A FRANK € 



S C B 




HI STORY- MAKING DAY FROM COAST TO COAS 
TO FEVER PITCH WITH SMASH CAMPAIGNS FC 




Douglass Dumbrille 



IPRA PRODUCTION 



pur by 
„, _ RISKIN 

warence Budington Kelland 



34 



VARIETY 



R A D I 



Wednesday, April 8, 1936 



A.F.M. GIVES CBS 48 HOURS' NOTICE 




Music Corporation of America Is Beneficiary, Closes 
Deal with CBS— MCA Can Guarantee Radio 
Time to Hotels, Cafes 



Given by the American ■ Federar 
Hon of Musicians 48 hours in which 
to dispose of its band obligations to 
another organization, the CBS Art- 
ists Bureau last Friday' (3) entered 
Into an agreement with the. Music 
Corp. of 'Ahierlca whereby the net- 
work Is guaranteed $50,000 a year in 
booking commissions in return for 
giving MCA bands 18 half-hour sus- 
taining periods a week. CBS sought- 
leave from the international union 
to take 3o days for this' negotiation 
of a booking affiliation*, but this per- 
mission was declined: ' Columbia's 
booking license from the AFM "lie- 
came null and void the' : day' ' after 
the network closed its : deal with 
MCA. 

Union's action came while CBS 
was debating Whether to withdraw 
its band booking operations in Chi- 
cago, where it has had'cOnslderatbie 
grief with James Petrillo, head' of 
the local branch of the AFM; Pre- 
dicament that left CBS with no way- 
out Was a batch' of affidavits wnfeh 
Petrillo had the week before ^col- 
lected showing that the musicians 
In a unit which a Chicago vaude 
•booker was playing around town 
Were receiving less salary than the 
required scale. The unit got its 
name from a program' regularly 
cleared over WBBM, Chicago, 
*WBBM Around-the-Town/ and for 
the right to use this tag the unit's 
booker was paying CBS' band, bu- 
reau 10% of all the unit brought. 
The tleup with the vaude broker 
had been okayed by Leslie AtiasB, 
CBS v.p. and gen. mgr.,. of the net- 
work's midwest division. 

Seven -Year Contract 

Before the international Union 
moved against Columbia, Petrillo 
came on to New York- with his af- 
fidavits and laid them before' - Jo- 
seph N. Weber; AFM press. "Ultima* 
turn. from "the union left ; the nfii,-', 
work with no •alternative but to- act 
quickly and that it did in pourpar-.. 
iera with MCA ;whlch "lasted all 
Thursday night and up to 5 p.m. 
Friday. The deal as made with MCA^ 
was approved by Weber. This agree- 
ment, which is for seven years, 
guarantees- the network $50,000 .a 
year against the commission on any 
10 MCA^CBS bands that the duo 
mutually selected, with Columbia's 
cut being .3% on all. engagements 
outside of radio, while the latter is 
to bring the web a clip of 6%. 

Alliance between MCA arid CB§ 
gives the former a. strong selling ar- 
gument, It now being able to guar- 
antee to a hotel or cafe client a defi- 
nite number of periods a week over 
an extensive hookup.' Altogether 
CBS allows 28 half -hour periods a 
week for sustaining lockups' v of 
dance. With MCA holding a grip oil 
a- minimum of 18 of these, there will 
be facilities only for the cleuring'of 
five other bands, the "usual arrange- 
ment being that a band get twd'spyte 
a week: MCA several weeks "ago* en 
tered into an affiliation with" the 
Mutual Network whereby the latte£ 
allowed an hour each night for., Ihfe 
routing of .MCA, booked' ' vfega^ 
tidrts"; 

, . With the closing of the MCA deal 
Cdltunbia shut down its Chicago 
band department. The New York 
department will be kept going for 
several weeks so that Its booking 
obligations can be liquidated and 
the personnel can find pther jobs. 
Of the entire band department only 
one booker will be retained, and that 
is James Peppe, who will net as 
liaison executive between Columbia 
and MCA. I.etout will affect around 
20 persons, including the New York 
and Chicago offices. 

Mutual has been informed by 
Jules Stein, MCA prez, that the deal 
with CBS will not .affect any- ar- 
rangements that new prevail with 
the former network. All lines which 
Mutual has In the various spots will 
remain undisturbed and there will 
be no duplication of pickups for 
network purposes. This assurance 
meand that Mutual will continue to 
have first call on MCA bands in 
Chicago and maintain its line into 
the Netherlands- PI~za, Cincinnati. 



Park Ave* Aftermath 



Radio Guild of America,. Inc., 
With offices 'in the RCA build- 
ing, was last week assigned to 1 . 
• Albert E. f Charidori, a lawyer, 
for. /the benefit °f ^creditors. 
Outfit' started business last 
summer with the backing of 
some . Park avenue socialites, 
headed, by Mrs, .Samuel Rey- 
burn, wife of the prez of Lord 
& Taylor, .while the personnel : 
included Jack Adams, Stella 
Unger and Mary Olds. 

-Adams, and Miss -v Unger • 
withdrew from the proposition 
several days before the cred- ' 
itors stepped: in. Among thfl 
programs handled by. the Guild 
was the Borden Milk program : 
with George Hall and Lou Lit- 
tle on ,WOR, New Y^otk,- which 
faded March 28.' 



L B. WILSON'S WCKY i 
AFTER 50,000 WATTS 



. , April 7. 

L. B.; Wilson has filed application 
with the" Federal .Communications 
Commission for 50,000 watts; Sta- i 
tion WCKY recently installed en- 
tirely new equipment arid a vertical 
radiator, pne of largest in broad- 
casting industry. 

:Duke Patrick of the law firm of 
Hogan, Donovan Jones, Hartson, 
fruider &. Patrick; is representing 
Wilson in Washington. 



Ford Rush, formerly of team of 
Gene, Ford and Glenn,' is. lining up a 
new WTAM ' series for a. Cleveland, 
sponsor/; starting. 'in about, three 
weeks. 



KSTP and Transradio 
Dispute Use of Title 
Hadio News Assoc;' 



St. Paul, April 7. 

KSTP's attorney: has sent an ulti- 
matum to Transradio Press Service, 
Inc., demanding that, latter 'cease 
and desist from use of the name 
Radio News Association in St. Paul 
and Minneapolis.'' Station contends 
that in an agreement in letter dated 
June 14, 1934, the name 'Radio News 
Association' was specifically exclud- 
ed from the sale of assets; In pther 
words, sale was to include 'all but 
good will,' good will being tanta- 
mount to the. name and use of same. 

KSTP's ultimatum warned Her- 
bert Moore, Transradio boss, that 
'use of the name by the. corporation 
organized by Moore constitutes' a 
clear violation of the rights of Na- 
tional Battery Broadcasting Co.' 
(owners of KSTP> and 'unless such 
use is discontinued, 'National Bat- 
tery Broadcasting Co. will take 
such steps as are secessary to prd- 
tect Its rights in the good will and 
trade name aforesaid.' 

Herbert Moore declares that Hub- 
bard's 'desist' order .was his way 6t 
answering a similar' demand made 
upon him by Transradio. The RNA 
title Was registered by him; says 
Moore, in New York, in March} 1934, 
or three months before .Transradio 
took , over the news bureau that 
Hubbard had started in the- Twin 
Cities.' After a period of dlsassocla- 
tlon, Transradio last summer buried 
its differences with Hubbard and 
again , started . serving him with 
news, 'Allowing' "him to use the RNA 
title. Transradio decided to stop 
this when it learned' that KSTP was 
crediting the bulletins of another 
news, service to' the Radio News 
Service. 

RNA Was originally started by 
Hubbard as a co-operative service 
for- radio .stations and for a while 
served an. outlet in - St. Louis arid 
another in Wisconsin. 



Split WBZ- 
Bfaw 





in New England 
for NBC; 








_Sid Silvers' and Una Morkel up as 
team for two broadcasts each for 
the Bing Crosby program and Shell 
Chateau. 



NBC expects to have in operation 
by the end of this year a frjew Eng- 
land hookup of ^at least fly.e sta- 
tions devoted" ejccluslvely to clear>' 
Ing programs for the blue (WJZ) 
link. Following the replacement of 
WEEIw-ith WNAC as. Boston" -re- 
lease for the red network, NBC last 
week closed a deal with John 
Shepard, 3rd, making WEAN, Provi- 
dence, and WICC, Bridgeport, two 
of the stations in this proposed 
New England lineup for -the blue 
trail. 

In b iilding up its New England 
position NBC intends to appiiy' for 
the right, to Qe '-synchronize .. yr$Z, 
Boston, and WBZA, Springfield, 
which re now; allied with the blue 
network. Move entails finding an- 
other site for WBZ's transmitters 
and oettirig up a separate studio for 
WBZA in Springfield. Fifth station 
In the NE blue group will be the 
one that the Hartford Times , has 
under way, If and when a deal can 
be. worked out between the news- 
paper ana NBC. It Is also likely 
that- a Maine outlet will be added 
to the blue tributary- 
NBC's plans do not involve any 
changes in the alignment of the red 
link in the New England territory. 
With the exception of WEEI this 
trail will continue to be represented 
by the present setup, which includes 
WJAR, Providence: WTIC, Hart- 
ford; WTAG, Worcester; and 
WCo Portland, 

WPRO to Columbia 

With the move c WEAN to the 
blue camp WPRO, owned and 
operated by Cherry & Webb, will 
become the Providence source of 
Columbia programs. Date for the 
switchover as now set is Jan. 1, 
1937, but i is likely that by mutual 
agreement of NBC and Columbia 



this will be affected in the early fail. 

In. signaturing, a uniform station 
compensation' contract • with NBC 
f or.. 1 , thV'vuse'' of : WNAC Shepard 
agreed that the outlet would not be 
made available for the release of 
Mutual Network programs, which 
means that the latter will have to 
go by way of Shepard's. other Bos- 
ton transmitter,- WAAB. It was 
Shepard's refusal " to make WNAC 
exclusively Columbia's- that .fre- 
quently brought the Yankee Net- 
work head and CBS to bitter con- 
troversy. During the many dis- 
cussions which'' CBS held with 
Shepard concerning ^renewal of his 
contract the latter offered to sell 
WNAC, quoting as his price $1,000,- 
000 plus the governihent taxes that 
the transfer would entail. 



rldgeport, April 7. 

John Shepard's • switch of WICC, 
Bridgeport-New Haven Yankee 
webber, from associate, CBS mem- 
bership to basic NBC blue will be 
welcomed by large Connecticut area 
that has long been complaining 
about unsatisfactory signal of WJZ, 
New York's biue chain key. 

WICC's new affiliation, however, 
will mean that Southern Connecti- 
cut will have to depend on WABC, 
whose reception hasn't been consis- 
tent In the territory, either, for CBS 
programs. Columbia has increas- 
ingly used WICC as outlet for coin-, 
merclals and sustainers, practically 
all of standout shows being carried 
by local 600-kilocycler. 

NBC now well covered In Con- 
necticut by New York's /WEAF and 
Hartford's WTIC of the red net- 
work and WICC, blue at end of 
year. CBS* strongest representative 
in state will be basic Hartford out- 
let; WDRC. 




Watts for WHO, ft* Moines 



WHO, Pes Moines,, is on the verge of receiving an experimental 
license lor 600,000 watts, which will make it the second station on 
NBC's list shooting this amount of power. Other one is WLW, 
Cincinnati. 1 

Contract which NBC has. with WHO does not expire until the end 
of 1937. Included in this deal is a provision, which.^lves the network 
an option tp purchase WHO stock, but; thought iri. no way' would 
affect the, financial control of the" ''station by B; J, P, aimer and his 
associates. 



Sponsors Pout Stooges Rule Radio, 
But Conn Doesn't Worry Anymore 



'Stumpus' Sponsored 

Cincinnati, April 7. ► 
•Stumpus* Boys, orchestra . with 
Charl?e : . Dameron, tenor, transferred 
yesterday from, a sustaining spot on? 
WSAI to. a commercial period on 
WLW for, Mueller's Macaroni. At 
the same time the. sponsor discori-. 
tinued' connection, with the a. rii. 
newscast on WLW. 

New stanza is on Monday, Wed- 
nesday and Friday from 11:30 " to 
11:45 a. m. As Stumpus name im- 
plies, the orchestra invites listeners 
to. request any published sortg, for 
which broadcasting privilege h^s 
been obtained. If the niuslkers are 
unable to play a requested number, 
the sponsor offers $10 to the person 
suggesting it. Account through E. 
W. Hellwlg & Co. 

On Crosley's WSAI for only a 
short time, the Stumpus Boys built 
up a, lar'ge following. : 





TWO STATIONS 



KTBS, Shreveport, and WTJS, 
Jackson (Tenn.),. have been ac- 
quired. by r the Branham Co., bring- 
ing the .newspaper rep's i*adio roster 
to a total of three. KRLD, Dallas, 
is the 1 other station, 

Shreveport 1,000-watter, owned 
by t' - ■. Tuacs, which Branham' also 
rep , ' was heretofore handled 

by jhn Blair & Co. Changeover 
takes ' place on the- 15th-. of this 
month, but Blair will retain KWKH, 
a 10,000 -watt sister station. WTJS, 
Jackson, operates at 250 and 100- 
watts, and lately has listed no reps. 

Branham's policy is to take only 
stations whose newspaper parent- 
age has previously been In the Bran - 
ham fold. Claims to be starting out 
slowly, but a station drive is on the 
calendar for the near future. 



PROGRAM DIRECTOR DIES 



Mrs. -Fechter Gives Blood, Gets 
Infect ton 



Tacoma, April 7. 

Mrs. Susie Fechter, 34," program 
director of Station KMO, is dead 
because , of her effort to help a rilne- 
year-old child entertainer, Eleanor 
Laytori. . Program director ..sub- 
mitted to a blood trarisfusion and 
got infectiori from child. Two other 
persons' are seriously ill in local 
hospital from sahie infection fol- 
lowing .transfusions. 

Child is also dead. She had en- 
tertained over KMO on a juvenile 
program. 



Donald Flamm's Trip 

Donald Flamm, head of WMCA, 
New York, sailed Saturday (4) on a 
two-week cruise to the west coast. 
With him was Harry Hershfleld, 
the station's dramatic commentator. 
Pair are due to ai*rive in San Diego 
April 18. Arrangements have been 
made for them to do a program 
over WMCA Via shortwave during 
the ship's stop-off in Havana and 
Panama City. A third pickup will 
be made from California on arrival. 

Hershfleld will remain on the 
Coast to confer on a picture writing 
connection, while Flamm proposes 
to fly back to New York after a 
24 -hour stay. 



Earl Redell joins KMOX, St. 
Louis, announcing staff. Gordon 
Sherman is new member of erigl* 
neeing staff. 



By CECELIA AGER 

4 Wb en i^adio comedy writers say' 
there's;, nothing new under the sun, 
that, there's only original 
jokes ariy way— they're dodging. 
That's; ;th:e cover-up for a run to 
their files,' says Harry W. Conn, who 
has written 217 broadcasts for Jack 
Benny , alone, and who has no files. 

'Instead of worrying about tailor- 
ing their riiateriai to. the : actors 
.they're wi'iting it for, those fellows 
are worrying about joke points. 
'Everybody's got the. same jokes ' in 
his hies, sq programs written from 
the files': are' all alike. They all 
come put the same rehashing. Some 
may seem better than others, but 
it's only the actors who. are" better, 
The material's the same.' 

Conn^so utterly flje-less hifnselt. 
he couldn't flnd.^ven his own press 
clippings wheri he wanted tp show 
them to. an interviewers-happens to 
know f or -a- fact tha't there are new 
jokes, because he's made up. soma 
himseslfi Tve written more than 
20 jokes. about the Quintuplets; the 
whole world admits there nevetf 
was a situation like the Quintuplets 
before/ he said. 

'Or take the Empire- State Build- 
ing'.. .When. 'the, depression was_pn I 
thought up a joke about a man 
jumping out of a window of the 
Empire State. 'My uncle just 
jumped off the Empire State Build- 
ing,'' .a man ; says to another guy. 
'Was he killed?" asked the other 
guy.- 'I don't know,' say the first 
man,- 'I just got a wire he lands to- 
morrow.' You can't pin that one on 
the Eiffel Tower, arid you can't say 
It started with the , Tower of Babel. 
They didn't have windows to jump 
out of.' Indeed, there have been so 
many new inventions in the last 30 
years which have inspired Jokes, 
points out Mi\ Conn, that that 
whole 'nothing hew under the sun' 
alibi is pretty shoddy. 

But it is'nt the jokes he's written 
;fdr the air that Mr.' Conn's proudest 
•of.-' He— 3peaks--of- them- -only- to- 
prove that it can be done. What it 
really takes to be a writer for ra- 
dio, he says, is a hokum vein. The 
kind of slant that, when you're 
ipdicing" aT 'Tire _ x:iiildren's _ H6ui- i or 
'Tobacco Road,'- for example, keeps 
you "from accepting them as mere 
straight drama. It keeps pointing but 
to ybu, 'There's a good gag there,' 
or 'now here's a swell spbt for a 
twist.' 

You've got to be a humorist; a 
gag man. You've got to have Broad- 
way experience. You've got to know 
the tricks that wring laughter. 
Fully 30% of the effectiveness' of a 
broadcast depends on tricks, he 
says. Like taking a simple, straight- 
forward line and playing it a. dif- 
ferent way. giving it a different 
reading, a different accent. Like 
taking- advantage of the 'cuteness' 
of the performers." Lines that in the 
cold script mean nothing, but that 
delivered by the performers they 
are intended for— as these perform- 
ers are capable of delivering them—' 
are sure to get howls. 

No Good for Strangers 

Conn works on deliveries. The 
new writers, he says, and he speaks 
as a veteran w-riter of vaude ma-, 
teiial, shorts, picture house per- 
sonal appearances, pictures them- 
selves . and radio to boot — they 
■worry about . points. In fact, so 
painstakingly does Conn fit the 
stuff to the special deliveries of the 
actors it's intended for that should 
they refuse it, he throws it right 
away, he says. It would never do 
for anybody else. 

Luckily, Conn is what he calls a 
'ready writer.' In radio you've got 
to be. The week is Very short, he 
says. You'd be surprised how short 
it is. Himself, Conn has got over 
worryin' He's even" glyen up wor- 
rying, about the way they steal his 
stuff. Thev .don't do It right away. 
They wait a, while, then they all 
sneak up on it at the same time. It 
(Continued on page 42) 



Wednesday, Aprfl 8, 1936 



A D I 



VARIETY 



35 







SOFTPEDAL COURT AIRING 

Buffalo Times Withdraws, from 
Program Sponsorship 



Hollywood I s Greatest Single 
Supply of Celebrity Ma- 
terial for Rotating Name 
Programs — Film Stars 
Move to Erase Anti-Radio 
Clauses in Their Contracts 



STUDIO VIEW 



: Opinion that next season will find 
more picture names on the air than 
ever before is now mutually held by 
both radio and Alms. , In prepara- 
tion, advertising agencies and. the 
networks are- thoroughly scouting 
Hollywood for future bookings, while 
the picture talent is endeavoring to 
eliminate all obstacles in form of 
studio objections to ether programs. 

Picture names whose contracts, 
are coming up for renewal are de- 
manding that the bid standard con- 
tract clause, which gives the studios 
control over their outside Work, be 
eliminated. Among the first to sue- 

' ceed in having broadcasting privi- 
leges transferred to his own author- 
ity is Lionel Barrymore, recently re-: 
newed for films by Metro-Goldwyh- 
Mayer. Others have also obtained 
the same concession and the de- 
mand Is being made all down the 

. line in Hollywood. 

"While they are still not sold on 
the idea of complete freedom on rar- 
dio for their high-priced stars, the 
studios have lately altered part of 
their former strict opposition. The 
objections now are chiefly confined 
to Btars' acceptance of long term 
commercial air jobs, on the grounds 
that a series of bad radio programs 
or connection' with an 'objection- 
able' product, may impair a screen 
name's value at the theatre box of- 
fice. But the likelihood Is that the' 
film names won't encounter much 
studio interference with one-time 
'guest' shots next season. 

Publi ity Aid 

Publicity heads and advertising - 
minded execs have convinced other 
studio-bosses that radio can. be- a- 
valuable exploitation aid to pictures, 
If properly used. For this reason 
appearances on commercial variety 
shows of one or more players from 
"a""isict'ure; - aT«i^dolng a scetie- -or-two- 
from the opus, are becoming more 
frequent. Next season, it is indi- 
cated, the majority of important 
pictures will get advance plugging 
on the ether. Advertisers as a gen- 
eral rule are happy to sponsor the 
picture plugs in order to obtain the 
film names as attention promoters 
for their own products. 

While the film names are not only 
willing, but anxious to make radio 
appearances, radio seems to" be tak- 
ing the' role of pursuer,- due to the 
scarcity of names available to the 
air. With the rest of show business 
just about washed up now for name 
talent, Hollywood is practically the 
exclusive source of supply. Qutside 
the picture field, radio must rely on 
an occasional guest player from the 
political, literary, /adventure or 
sporting worlds, but these are far 
from numerous. Network commeiv 
cials alone require about 20 'guest' 
artists weekly. 

Despite restrictions still imposed 
by studios on their players' radio en- 
gagements, a lengthy list of Holly- 
wood names has hit the air this 
season. Since September nearly 150 
have appeared on NBC and CBS 
Programs. A few, such as Mary 
Pickford, Dick Powell, Al Jolson, 

ing Crosby, Eddie Cantor, etc., are 
regularly on long run shows, but 
the majority stepped in for guest 
shots. Many of them have made 
several one-time appearances. 

More than 75% of ..the film names 
that have appeared on the air since 
September are under contract to a 
major picture studio. M-G-SI was 
*«t/^£ gest ituliv *<™al film, company 
contributor, to the air lanes, with 2 

(Continued on page 37). 



Buffalo, April 7; 
Traffic Court broadcasts continue 
in Buffalo, but without Times spon- 
sorship. Broadcasts over/.. WKBW 
werg originally pushed by Times as 
part of Scrlpps-Howard daily's 
safety campaign. 

. After a period, of months some of 
the judges began to feel that broad- 
casts were making the court more 
an entertainment than a lesson and 
were of a rnind to call the whole 
thing off. 

Conference between judges and 
broadcast executives was arranged 
and finally setup was changed, elim- 
inating Times sponsorship. To lend 
program further dignity, Judge on 
duty now makes a little spiel on 
dangers of careless driving, etc. 

Still a question as to whether 
people listen for a moral lesson or to 
be amused. 



International News Hot 
Commercial Biz-Getter 
For Polyglot WFAB 



War rumbles. In Europe has New 
York foreign radio listeners on edge., 
with WFAB, New York, concentrat- 
ing on -news-castings in. mother 
tongues. ■ -Station executives- watch 
copy carefully to see that no bias 
creeps in. 

Glno Bonnanl, Italian news com- 
mentator, ' has been renewed for an 
additional 13-weeks series under 
sponsorship of Atlantic Macaroni. 
He airs 10 minutes daily excepting 
Sundays, giving first-hand political 
and general hews slants. 

Station also has a line in editorial 
room Of Jewish Morning Journal 
with - M. Brown and' J. Kirschenbaum 
alternating on broadcasting in Yid- 
dish. It's on nightly at 9 p. m. EST 
for a solid hour excepting Mondays. 
Mischa Rappel directs. 

Sponsors alternating on time im- 
mediately following the hour's news 
airings include: Garber Eagle Oil, B. 
Manischewitz, Adolph Goldmark, 
Stuhmer Baking and Tuxedo Brand 
cheese, all sold because of peak lis- 
tening interest at this particular 
time. 



WPA dramatic players are to 
to broadcast weekly over WNEW, 
New York, starting Thursday (9) at 
-7.15 p t -m. Excerpts, of . 'Chalk_D.ustv 
current at the Experimental theatre 
will be the initial one. to be aired. 



RADIO EMULATES FILMS' MULTI-STAR 
IDEA FOR STRONG BOXOFFICE VALUES 



Washington Humor 



Washington, April 7. 
April fool stunt liere gave 
Arthur Church of KMBC, Kan- 
sas City, an excited few min- 
utes—even if the gag was 24 
hours late. Landing in town, 
Church called Harry Butcher, 
local Columbia Broadcasting 
v.p. 'What's new. Butch?' 
Church asked. 'Not much.' 
Butcher replied, 'except the 
power boost for the 100 wat- 
ters.* 

'What's inquired 
Church. 

'Why, President Roosevelt 
by -executive order yesterday 
raised ail 100-watters to 500' 
watts and ruled; broadcasting 
stations are public service in- 
. stltutions. That means they 
are exempt from taxes and 
copyright fees.' 

After Church's shouting died 
down, Butcher pointed out that 
the day when all this took 
place was April 1. 



WHO, KSL WTIC 
SIGN WB 5-YR. 




Warner ros. has received appli- 
cations for its new flveryear licenses 
from close to 100 stations. Among 
those that have applied were WHO, 
Des Moines, and WOC, Davenport, 
KSL., Salt Lake City, WTIC, Hart- 
ford, and WIRE, Indianapolis, Of 
the applicants turned in the first 
week of the agreement's availability 
were six outlets which had not be- 
fore been licensed by Warner. 

New agreement replaces the one 
which had been In effect the first 
three months of this year and has 
Its monthly rate based on the local 
time ..rate- In the pre vious _ contract 
It was four times the national rate 
of the station. 



Many Standard Air Shows Adding Guest Stars 
Right Along to Maintain and Bolster Its Ethereal 
'Marquee' Appeal 



G. M. Stays AD Summer 



Ford Motors has closed with CBS 
for the return of the former's Sun- 
day night concert Sept. 20. Pro- 
gram fades June 21. 

General Motors' latest renewal 
will keep its hour going on NBC for 
another 13 weeks. 



Old Foreip Custom 
Retards Discs Deals 
With Automobile Group 



Although the spot and transcrip- 
tion fraternity, in this country finds 
the automobile group just about its 
biggest bankroller, foreign stations 
are getting, very little motor money. 
This situation" is persisting despite 
the large volume of U. S. auto ex- 
ports. Reason is that the auto mak- 
ers have been in the habit of salv- 
ing foreign distributors by giving 
them a stated advertising allow- 
ance for every car they take. 

Foreign distributors thus control 
the budgets abroad, and the money 
generally winds up in newspapers 
or is simply stuck into the distri- 
butors' pockets without getting any- 
where. Agencies for foreign star 
tions are. currently tiying to point 
this out to the auto people in the 
hopes of landing some accounts, 
chances look slim for some months 
to come,, though. Auto boys must 
be cagej about regaining control of 
Its own foreign advertising without 
burning up the distributors. 



icier Now Bailiff 

Sioux. City, April 7. 

Marshall Renshaw, announcer for 
Station KSCJ, was elected 'MunicI 
pal Court bailiff at the city election. 

His supporters claim his pleasing 
voice won hirii the votes that 
brought victory. 





PROGRAM. 


Week ending 
March 21. 


Week ending 
March 14. 


Week ending 
March 7. 


Week ending 
February 29. 


American Can 

(Fuller-Smith-Ross) 


Lupe Velez 


Pat Rooney 


Bebe Daniels 
Ben Lyon 


Eddie Cantor 


Hammerstein 

(Blackett) 


Gerald Griffin 
Mildred Bragdon 


Harry Carroll 
John Barclay 
•Talbot Hazlett 


Vera Van 
Lee Johnson 


Josephine Sable 


General Motors 

(Campbell-Ewald) 


Grace MoOre 


Josef Hofmann 


Charles Kullman 


Dusollna Gianini 


Kraft J 

(J. Walt. Thompson) 


Lyda Roberti 
Emanuel Feuermann 
Fred Stone 
Dorothy Stone 
Paula Stone 


Owen Davis 
Patsy Kelly 
Bronislaw Huberman 


Jack Oakic 
Alex. Brallowsky 
Win! Shaw 
Marina Schubert 


Lotte Lehmann 
Ann Sothern 
William Brady 
Kay Weber 


Pittsb'gh Plate Glass 

B. B. D. & O. 


Joseph Bentonelli 


Efrem Zlmbalist 


Giovanni Martinelli 


Maria Jeritza 


RCA 

(Lord & Thomas) 


Lanny Ross 
Ray Noble. 
Floyd Gibbons 


Gladys Swarthout 
Vienna Boys Choir 
E. A. Mowrer 


Russ Morgan 
Ruth Etting 
Laurltz. Melcliior 


Eugene Ormandy 
Cornelia Otis Skinner 


Shell 

(J. Walt. Thompson) 


Charlie Ruggles 
Joe Lewis 
King Sisters 


•Lionel Barrymore 
Jimmy Dykes 
Vi Bradley 
Clyde Hagef 


Fred Niblo 
Walter Connolly 
Bill Robinson 
Benay Venuta 


EHssa Lahdi 
Una Mcrkel 
Maxine Lewis 


Fleischmann 

(Thompson) 


Alexander Kirkland 
Reed Brown, Jr. 
Brown Sisters 
Fred LMghther 


Pauline Lord 
Raymond Massey 
Ruth Gordon 
William Harrigan 
Beatrice Kay 


Fred. Bartholomew 
Eddie Greeri 
Helen Lynd 


Helen Keller 
Doug. Fairbanks Jr. 
Harriet Hilliard 
Ozzic Nelson 


Weco 

(Thompson) 


Lou Holtz 


Tom Howard 
George Shelton 


Wallace Beery 


Kate Smith 


Woodbury's 

(Lennen & Mitchell) 


Helen Ault 


Phil Regan 
Tell Sisters 


Arthur Tracy 


Ruth letting 


Campbell, Soup 

(Armstrong) 


Burns and Allen 
Freddie Bartholomew 
Dolores Costello 


Joan Bennett 
ZaSu Pitts 
Fred MacMurray 
Gallagher and Shcan 
Ernie Hare 


trvin Cobb 
Rocheile Hudson 


Jean Hnrsholt 
Dorothy Peterson 


Colgate-Palmolive 

(Benton & Bowles) 


Benny Fields. 


Gallagher and Sheaii 




Ford 

(N. W. Ay<»rV 


Vera Brodsky 
Harold Triggs 


Efrem Zimbalist 


Richard BonnelJi 


Collette D'Arville 


National Ice 

(Donahue & Coe) 


Gladys Swarthout 
Frank Chapman 
George Glvot 


Fwl Bartholomew 
Kitty Carlisle 


Sidney Skolsky 
Hoot Gibson 


Ginger Rogers 
Chas. BuUwworth 
Tamara 


Lux 

.■nit - - \ 


George AJ. Cohan 


Mi'rium Hopkins 


Eva LeGallicnne p I.ctor Moore 



It looks like one guest star per 
radio program is no longer consid- 
ered enough. Tendency to book a 
multiplicity of 'names' rather than 
rely upon one alone appears to be 
on the upbeat, A survey of bookings 
on 14 leading variety programs dur- 
ing recent four weeks indicates 
widening recourse by advertising 
agencies to multiple star system. 

This 'trend' (which is accumu- 
lative rather than something that 
just started) finds an easy com- 
parison with the philosophy of cer- 
tain Hollywood film producers, nota- 
bly Irving Thalberg. It recognizes 
realistically how few- performers, 
regardless of artistic achievements 
or personal brilliance can 'carry' an 
entertainment. 

Not that {he 'names' on any oho 
guest star program are necessarily 
equal. Radio only occasionally pre-, 
sents comparable situations to fllm- 
dom's star-loaded casts where: as 
many as six stars, all of relatively 
equal magnitude, share billing. 

Use of guest stars on radio la 
primarily to draw listeners to the 
dials. Often the star is a complete 
floppo as entertainment. This Is 
especially true of names incapable 
of doing a specialty and hard to 
equip with dramatic material or 
other scaffolding. Recognition of 
this weakness often brings about the 
use of several stars* so that they 
average up on entertainment value 
as well as curiosity lure. 

Of the guest bookings Itemized in 
the accompanying chart it is worthy 
of note that the total breaks down 
in these individual classifications: 

Films, 34; Concert, 25; Radio, 21; 
Legit, 16; Vaude, 16; Miscellaneous, 
16. 

Contribution of radio to the in- 
comes of concert personalities in 
the last two seasons has been 
standout; 



MUTUAL'S $173,118 MONTH 

March.. Figures New Hi 
Network 



Mutual Broadcasting Systehi 
netted $173,118 on the sale of time 
-for— Its— four— basic— stations— durftig- 
the past month of March. Figure 
represents a 12% boost over the 
total that prevailed in February. In 
January of this year the network's 
lime sales amounted to $ 157,720 and 
in February $154,064. 

MBS's rrevlous monthly high was 
$168,795, obtained in October of last 
year. 



RUINED CAREER CLAIM 
VALUED AT $20,000 

Jackson, MIsh., April 7. 
Lois McCormick, radio enter- 
tainer, can accept $20,000 or a new 
trial in her suit against the Missis- 
sippi Power & Light Co. Missis- 
sippi Supreme Court thought lower 
court's verdict of $30,000 excessive. 

She averred results of explosion 
of gas heater had ruined her radio 
career. 



James Rockwell at WLW 



Cincinnati, April 7. 
James Rockwell Is the new tech- 
nical director of Crosley's WLW. 
and WSAT, succeeding Joseph A. 
Chambers, who resigned to Join 
James C. McNary in Washington, 
as consulting radio engineers. 

Rockwell, formerly a designer of 
transmitter. , has been with Cros- 
ley Radio Corporation's manufac- 
turing division for the past several 
years, engaged in special research 
work on radio receiving sola. 



36 



VARIETY 



RADIO REPORTS 



Wednesday, April 8, 1936 



JACK HYLTON ORCHESTRA 

With Pat O'Malley, Alec Tample- 
ton, Peggy Dell, Magda Neold, 
■Effia Atherton, Merry Macs 

Song* and Musie 

30 Mins. 

REAL SILK HOSIERY CO. 
Sundays; 9 p, m. CDT. 
WENR, Chicago 

{Leo Burnet) 
With this coast- to-coast on the 
NBC blue web the Hylton band be- 
gins to reach the entire nation after 
having been confined to the mid- 
west heretofore on his split Colum- 
bia hook-up for Standard Oil of 
Indiana. 

Hylton Is doing his typical show 
which means excellent arrange- 
ments, a goodly share of novelties 
and a flair for polished delivery. It 
is not really dance music, however. 
Hylton has steered clear of strictly 
popular songs since he arrived in 
Chicago, on the premise that in 
playing pop tunes he'd be merely 
giving the public what they were 
getting from every other orchestra 
in the land. For that reason, Hylton 
has imported such novelty numbers 
as 'Albert and the Lion' which with 
its various sequels of the adven- 
tures of the Ramsbottom family bids 
fair to become: as big as 'Man on 
the Flying Trapeze.' It's a constant 
request from listeners in the mid- 
west and. seems a cinch to click 
across the nation. The general pro- 
gram theory is accordingly, not only 
novel and refreshing, but makes also 
for excellent showmanship. 

Alec Templeton, the blind pianist, 
Is another surefire item on the Hyl- 
ton array. Templeton" has already 
given a concert at Orchestra Hall 
in Chicago where he broke down 
even the sour, music .critics. Tem- 
pleton forte lies in his ability to 
mix rhythms of two antagonistic 
tunes into one melody. On his open- 
ing show he portrayed- Blng Crosby 
and Louis Armstrong personalities 
on the keys, and wore 'Hungarian 
Rhapsody' and 'Music Goes 'Round 
And Around'- into one . tune.; 

Pat O'Malley is the personality 
singer of the aggregation and his 
handling of the cockney accent in 
the Ramsbottom tunes Is making 
him a national standout. Merry 
Macs, for a long time on NBC, are 
finally starting, to go places with 
Hylton. Given the right type of 
•numbers, and more important,, the 
right .kind of musical backing, .this 
group of -vocalists Is really clicking. 

Gold. 



MARION TALLEY 

With Josef Koestner's Orchestra 

Songs, Music 

16 Mini. ' 

RYE-KRISP 

Friday, 10:30 p. m., E8T 
WEAF, New York 

(Gardner) 

Dulcet tones of Marlon ' Taney's 
voice, as presented in popular or 
non-operatic melodies, suffice to 
make this worthy entry. Commer- 
cial capital is made of the fact that 
the Kansas prima donna is down to 
the 'slender 107 pounds and looks 
younger than she did 10 years ago/ 
That ties In with Rye-Krisp. 

Miss Talley's 'first', choice, 'Beauti- 
ful Lady,' was handled dexterously. 
Nice to hear an operatic star sing 
understandable English, 'No Night 
There/ a church hymn, enabled her 
to display full qualities of voice. 
Stated that she sang it as church 
soloist In her 'teens. 

Probably the most enjoyable num- 
ber was the Cuban bolero, song. This 
provided Miss Talley the opportu- 
nity to reveal range.' and perfect 
control. Program is framed so as 
to permit her soprano ' voice to be 
heard in opening signature and 
more : fully in sign-oft. Josef Koest- 
ner's .orchestra, aside from furnish- 
ing musical background, plays sin- 
gle tune; 'With AH My Heart.' Fits 
calibre of broadcast, and pleasingly 
projected. 

Endorsement of Miss Talley for 
the. product near middle of pro- 
gram appears awkward. Aside from 
this, the commercial copy is crisp 
and to the point without being repe- 
titious. 

'Studio audience In Hollywood, 
where program originated", gave 
Marion "Talley what amounted- to 
an ovation at conclusion of broad- 
cast. Wear. 



Follow-Up Comment 



BENNY RUBIN'S WHIRLIGIG 
With Lester Vail, Rhythm Girls, 

Four Showmen 
30 Mine. 
Sustaining' 

Wednesday, 8:80 p. tn. 
WJZ, New York City 

Moderate language Is scarcely 
capable of conveying an idea of how 
bad a cotfiedy program- without 
comedy can be. This one was em- 
barrassing because it had the im- 
portance of being introduced and 
blessed by Eddie Cantor, because it 
occupied the conspicuous promi- 
nence of 8:3Q p, m., and finally be- 
cause it was on the NBC blue. 

. Perhaps sensing the failure of the 
material given him to get . across 
during the half -hour session that 
marked . bis first 'build-up' program, 
Benny • Rubin just before the sign- 
off ... grabbed, the .. . microphone, and 
started telling an anecdote. Ad lib. 
ran smack Into time limitations and 
the program ended with the story 
unfinished and Rubin overheard 
saying to the announcer : 'Well, any- 
how,- let- me -tell - it to - this (the 
studio) audience.' Here was the 
final faux -pas of a program that 
was characterized throughout (save 
for the musical portions which were 
good) by floundering and uncom- 
fortable straining for comedy that 
Just wasn't there. John Eugene 
Hasty, of NBC, got billing as the 
author of the program and must 
take the rap for what came out of 
the loudspeaker. ..Continuity stooped 
to puerile puns and self-conscious 
silliness. It was studded with such 
lines as 'Who put that in the script?' 
A straight spieling of gags, clipped 
from the funny journals, would have 
been, far more effective. 

It Is . unfortunate that Rubin, a 
capable comic with stage, screen 
and previous radio experience, 
should be hoodooed with , this kind 
of material; listeners suffered in. 
sympathy even more than he was 
probably suffering as the program 
unfolded. Land. 



EAST AND DUMKE 
With Three -Star Tri 
Comedy, Music 
Discs 
15 Minn. 

GENERAL ELECTRIC DEALERS 
Werf.-Fri., 9:15 a. m. 
WGY, Schenectady 

■Well known network pair, Ed 
/East and Ralph' Dumke; Ttabbed 'The 
Happy Monday Twins, Eddie and 
Ralph,' patter- their nifty nonsense 
on these twice- weekly discs for 
home laundry, equipment handled by 
dealers of G. E. products. Trio, 
pianist, xylophonist and saxophonist 
(one doubles oh steel guitar), fill 
musical spots and provide accom- 
paniments. 

. .Records unwind an enjoyable 
brand of fluffy entertainment for 
early morning consumption, thanks 
largely to the efforts of comedy duo. 
Their 'solutions' of problems sup- 
posedly sent In by housewives, are 
far-fetched but funny. The slightly- 
insane manner of the boys is effect- 
ive, especially for housewives, voices 
and delivery counting. Snatches of 
singing are okay. 

.Eddie and . Ralph spiel on 'old 
timers' discovery drive,' baiting 
listeners by mentioning prize con- 
test once or twice before explaining 
details. Awards totaling $1,000 for 
selected ancient pieces of electrical 
equipment, descriptions of which 
are sent to local dealers. Entrants 
are directed to' stop at dealers to en 
ter contest, but it is emphasized 
'nothing to purchase, no slogans, 
etc' Station mike man adds a plug 
on- washers-and- ironers,- at signofL 

Jaco. 



'RHYTHM MELODY REVUE' 
With Tommy Birch, Harry Babbitt 

and The Basin Street Trio' 
Songs, Harmony, Comedy 
15 Mins. 
„ DAU FURNITURE CO. 
Monday- Friday, 8 a.m. 
KWK, St. Louis 

Harmony, solos, l'hythm tunes and 
funny chatter are all interwoven, 
and make an appealing local show. 
Program breaks with some wise- 
cracks on current topics and then 
follows with fast theme song by en- 
semble and Basin Street Trio with 
harmony rhythms. 

Pace slows down to soft voice of 
Tommy Birch, after which younger 
elements get sentimental with ro 
mantle songs by Harry Babbitt. 
Show closed with ensemble, then 
■with Trio doing special rhythmatic 
•arrangement en route.' 
v Commercials unobjectionable, 
i : Baku* 



Percy. Hammond, drama critic of 
the New York Herald -Tribune, took 
to the air Sunday night (6) and im- 
mediately, and probably innocently, 
tabbed himself with commercial 
possibilities for radio. Occasion was 
the broadcast (WJZ) of 'the prize 
presentation to Maxwell Anderson, 
by the New York drama Critics' 
Circle, for 'Winterset' as the best 
play of the season. 

Hammond acted as spokesman for 
the dissenting faction among the 
critics. He handled the assignment 
In such entertaining , manner as to 
leave the Impression he can step In 
and do a* radio Woollcott on the 
dramatic season if called and/ so Inr 
c)lned. 



Phil Spitalny singled put Carrie 
Jacobs Bond "as a woman composer 
to do honor on his Zotos stanza over 
CBS last Sunday (6). His arrange- 
ment, both instrumentally and chor- 
ally, of her 'A. Perfect Day' was a 
thing of polished melodic charm, as 
were the program's interpretation 
of Berlin's 'Cheek to Cheek,' 'Three 
Little Words' and 'Home on the 
Range/ 



Good Will Court over WMCA, 
New York, packs plenty of enter- 
tainment amperage as humanity 
with its tragedies and hardships 
parades, (anonymously) before guest 
judges who attempt, to untangle the 
law's redtape. Because the law it- 
self does not always emerge in the 
most flattering light the programs 
are controversial both as regards 
specific cases and as concerns Jus- 
tice in the abstract. 

A.- i>. Alexander performs nimbly 
the task of clarifying the inarticu- 
late persons and reducing to pithy 
simplicity the involved and confus- 
ing stories the justice-seekers fre- 
quently tell. 



'MUSIC FOR AN HOUR' 
With Johnny Boyer 
Dance-Music, Songs 
55 Mins. 

LIBERTY SHOES 
Week nights, 7s05 p.m. 
WKBW, Buffalo 

Johnny Boyer,- m.c, and unidenti- 
fied announcer, are only live talent 
on this program which is otherwise 
transcribed. . It's aimed at music 
lovers in a period when other local 
stations are largely devoted to talk 
programs of one kind or another. 

Music is excellent, of the popular 
kind, using outstanding network 
stars, many of them masquerading 
under phoney names as required by 
contracts. JFor instance, Glen Grey 
and Casa Loma band are tagged as 
George Gregory and his orchestra; 
Ray Noble is Reginald Norman; 
Andre Kostelanetz's alias is Alex- 
ander Carlin; Fats Waller goes as 
Flip Wallace. But distinctive work 
is giveaway on real identity and 
doubtful if many real fans are 
fooled. 

Sometimes leads to a little con- 
fusion, though. For instance, m.c." 
Boyer Introduces transcription sung 
by that outstanding star of the net- 
works and motion pictures, Miss 
Gllda Nielson. Nobody hag ever 
heard of Gllda Nielson aa a web or 
film star. But the voice is that of 
Gertrude Niesen. 

Boyer, himself, is -a little repeti- 
tious and over-enthusiastic In his 
job, inclined to overwork such 
phrases as 'Yessiree! Yessiree!' in 
evident effort to create a style. 

First 25 minutes of program is 
sustaining (following five-minute 
news flash period) and last 30 min- 
utes sponsored by Liberty Shoes. 
Advertising stresses, comfort, econ- 
omy and style of shoes, and lists 
.location of seven stores. 

Effect on listener likely to be idea 
that entire program is Liberty Shoe 
sponsored and percentage of adver- 
tising quite reasonably low for a 
55 -minute shot. Setup should do a 
job. 



'DODGE OPEN HOUSE' 

With Gertrude Niesen, Bert Lahr, 

King's Men, Ted Husi , Freddie 

Rich Orchestra- 
Music and Comedy 
30 Mins.. 

DODGE DIVISION CHRYSLER CO. 
Saturday (April 4); 2 p. m. CDT. 
WBBM, Chicago. 

(J. Stirling Qetchell) 

This program comes mighty close 
to being, a private broadcast for 
the employees, and salesmen, of. the 
Dodge-Plymouth force across the 
country. . Entire program' has air 
the showmanship of a intra- office 
memo. Spring pep talk to get the 
buttonholers out. vf the . rut is the 
sum and substance. It seems to be 
strictly an. organizational stunt, 
rather than any attempt to sell 
Dodge autos to the. public. •■' 

The show arrived without any/ 
special publicity so that the public 
was not even forewarned to listen 
in. Therefore, the program danger- 
ously nears a perspn-to-person 
broadcast to the Dodge employees 
rather than a general show for the 
'public convenience' and necessity.' 

Best part of the show is Freddie 
Rich's orchestra* which comes 
through with some swell music and 
arrangements, lifting the program to 
a zippy pace that the rest of the 
performance falls to meet. Miss 
"Niesen is" In for "an okay' warbling 
session but without any outstanding 
click;. Bert Lahr's .blackout was 
tame and the King's Men were only 
a so-so group. Husing doubles in 
brass- -as-spieler and straight man 
for Lahr. 

Right smack in the middle of the 
program the entertainment stops 
cold while they switch over to De 
trolt for a 'straight-from-the-shoul 
der' talk from the head of Dodge 
sales organization. It was pep talk 
for the organization; the ihere pub 
11c couldn't help being bored. Gold, 



'DOWN ON THE FARM' 
Music, Songs,, Talk 
15 Mins. 

GROCER'S BAKING COMPANY 
Monday, 7 p.m. 
WHAS, Louisville 

(Elmer Doe Agency) 

Veteran air show on WHAS has 
found results gratifying with a 
simple home folks type of vehicle, 
with scene laid in rural home, 
where friends gather each Monday 
at seven to enjoy each other's com- 
panionship and sing the old familiar 
songs and hymns. It follows the 
Seth Parker formula in part, and 
its principal character is a kindly 
old gentleman who exudes goodtwill 
and love for his fellow man. 

Hymns and old familiar ballads 
are sung by a double quartet of 
mixed voices, and at one point a 
colored quartet (mixed) is invited 
to sing Negro spirituals. Both vocal 
combinations are well balanced and 
sing their selections with the proper 
amount of shade and sincerity. Re- 
quest numbers are also made a 
prominent Item on the program. 

Script Is the work of Elmer Doe, 
advertising executive, who owns a 
large farm outside of I«oUisville, 
Dialog Is homey and natural, and 
Doe has written his characters hav- 
ing In mind actual persons who are 
employed on his farm, both white 
and colored. This makes for more 
naturalness throughout. 

Commercial blurb Is very brief 
and to the point The program is 
popular with listeners in this area, 

■ H014. 



ROGER WOLFE KAHN 

With Charles Carlile, Marjorie 

Harris/ Don Kerr 
30 Mins. 
GOLDMAN 
Tu., Fri„ 10 p. m. 
WMCA, NevyJTork 

(Be*$ & BchilUn) 

Kahn's music Is marked by swing 
In texture and that's in the modern 
taste. Carlile is a" J miliar voice, of 
the calibre that gets nodding- ap- 
proval from feminine listeners when 
he's chanting. Marjorie Harris 
spotted for the rhythm. -breaks .is 
least effective of the cast She nevef 
lets go. 

Clothing house has branch stores 
which participate on the program 
and jumping around on localities is 
confusing. Don Kerr handling the 
announcing chores is a frequent 
builder-upper to a decided let-down, 
especially in the signature which 
was meek. Bral. 



LIFE ON RED HORSE RANCH' 
Tex Owen, Ruth Bartn, Marion 
Fondville, Jed Preston, Lew Mar- 
cell, Midwesteners Quartet, Fran 
Huyser . 
Dialog and Songs Seri 
15 Mins. 
Disc 

MRS. WAGNER'S PIES 

Tu.-Th.; 7:30 CDT - 

WGN, Chicago 

(J. M. Mathea) 
Since 'The Lone Ranger' started 
to sell bread through western horse- 
dramas and kid appeal, the' others 
in the baking business have come to 
believe that - only through horse- 
operas and dead-eye-dick stuff can 
bakery goods be sold, 'Red Horse 
Ranch' combines the serial with 
music on* the bill-billy style by the 
Midwesterners. 

For the re^t there Is a sketchy 
meaningless .yarn sprinkled with 
such western plains Ideal color as 
'sho powerful glad to see you all,', 
ribs about a tenderfoot who turns 
out to be a hero by bull-dogging a 
steer, even though the listening, 
audience can't make much sense out 
of a. sequence such as this, which 
after all,, is strictly, a , visual expert-, 
ence. Much ado Is made over the 
loss of a horse, which isn't. likely, to 
cause much palpitation among the 
hearts of what few. women may' be 
accidentally tuned in. 

It's a bad .show from all angles. 
And the commercial plug is even 
worse, and to top the general aura, 
of poorness there was- an announcer 
who stumbled, stuttered, and -stam- 
mered. Gold. < 



over the radio 
compared with 



RRIN ALDEN DeMASS 
ith Russell Neff 
oetry, Songs 
5 Mins. . 
A FE N CO. 
WXYZ, Detroit 

Reading poetry 
must seem tame 
rigorous Arctic explorations, but 
Orrln Alden DeMass lights into his 
material with enthusiasm. Maybe- 
because it's his own poetry, gleaned 
from adventures in the North with 
Oliver James Cufwood, Zane. Grey 
and other authors. 

Program, aired six days a week 
for. Kafen Company .headache tab- 
lets is a composite of \vhat morning 
listeners have suggested to station. 
DeMaes, - now a -Detroit business 
man, has an appealing presentation. 

Russell Neff, a gOod lyric tenor, 
provides musical portion of pfor 
gram, songs in keeping with poetry. 
Accompanied by violin and accor- 
dion. Production flows smoothly. 

Pete. 



SLICES OF LIFE 

With Rush Hughes, Helen Troy, 
Nola Day, Jack Meakin's orches- 
tra 

Revue 

30 Mins, 

KRAFT CHEESE 
Fri., 9:30 p. m. 
KFI, Los Angeles 

(J. Walter Thompson) 

Two . Coast favs, Rush Hughes and 
Helen Troy, lift this one out of me- 
diocrity. Around this pivotal pair 
lias been built, none too securely, a 
revUe idea that, save for a personal 
experience skit, runs pretty much 
down the well-worn groove. 

Hughes' breezy banter sets the 
tempo, and emceeing is of his usual 
high order. Lad has a delivery that 
sets him apart. Troy gal has made 
many a friend with her 'Susie at the 
Switchboard' skit,, including 20th-r 
Fox studio, where she how toils 
under contract. Her "wise cracks 
generally crisp, fall below par on 
this airing. v" 

Music backup brings out Jack 
'Meakln as a budding maestro. Grips 
baton for first time after years of 
arranging and piano thumping up 
north. Nola Day's chanting is 
pretty much the. garden variety, her 
dramatics showing a flair on the 
thespic side. Given a tragic bit io 
tie in with her vocalizing, she does 
it creditably, although not so forte 
on the piping. 

Fresh angle injected is the solici- 
tation of highlighted events in the 
lives of dialers. They are asked to 
contribute the details for dramati- 
zation. Gals should tumble for this 
innovation, to hear their heartaches 
and romances acted by profession- 
als. It hasn't been done before here- 
abouts and may be the means of inr 
stalling the program as popular, 

Htlnu 



HENRY KING'S ORCHESTRA 

With Nellie Revell, Piekens Suttsr. 
Martha Manning, Fay Jonntll' 
Carmel Snow ' 

Music, Talks-- 

46 Mins. 

MACY'S (cooperative) 
Thursday, 9 a. m. 
WOR, New York 

(Donahue & Coe) 

A. deluxe 45 -minute program at 
nine, o'clock in the morning, with 
name orchestras, must of course he 
judged in relation to the hour and 
the audience. Men are conspicuous 
for their absence among the listen- 
era at this hour and are not wanted 
This is 100% a program for the 
ladles' auxiliaries; it's written in 
their idiom presumably, and direct- 
ed to the things that concern the 
female of the species. 

It's probably just as well that 
the husbands airen't' around to hear 
Carmel Snow assure the dames that 
they can't be really smart unless 
their accessories include gloves and 
purses in 10 or 12 different shades. 
That's the sort of keepihg-up-with- 
Mrs. Jones propaganda, which the 
ladles respond to and the men 
resent. 

In fact those gushing lady execu- 
tives of the department stores are 
pretty hard for masculine ears to 
take. Do they really talk like that 
or is it just the. radio? And when 
the editor of a fashion magazine 
comments on the smart personal 
gowning of Elizabeth Ardeh, a big 
advertiser, a mere gent may be hard 
taxed to . remain ' open-mihded. 
Which may be superfluous comment 
since it's really not a program for 
gents with ears sensitized to syrup 
descriptions and phoney informality. 
But do. the women really like that 
sort, of geriteel-or-bust conversa- 
tion? Perhaps the department 
stores, have already investigated 
and found they do. It's still a bit 
hard to believe. 

Henry King's orchestra delivers 
swell music. .. A little startling to 
hear smart dance rhythm so early 
in the day, but' no objection on that 
account. Program calls for the or- 
chestra leader to do a good deal of 
talking. King talks all right His 
diction is good and his. poise, la ade- 
quate,. Jjut the repartee, proyided by 
the script got pretty silly In at- 
tempting to instill breeziness (or 
sohiethlng) between King and An- 
nouncer Connelly, with the net re- 
sult that no continuity at all would 
have been preferable to such script- 
ing. 

Nellie Revell forms a good con- 
trast to the formalized speechifying 
of Mesdames Snow, Manning, Jon- 
nell. Nellie, talks like people talk, 
plus a dash of • her own wit. . She 
can and does quiz her guest Btara 
on style matters: (this time what the 
Pickens Sisters will step forth .in 
on Easter) without sounding like a 
mail order course in charm. 

Subject to the question mark on 
these commercials and a few ma- 
ladroit touches in the number- 
introducing continuity, it's an ex- 
ceptional program for. early morn- 
ing and certain to attract a large 
audience among the women at home, 
Since its inaugural, several addi- 
tional department stores have, 
joined the cooperative sponsorship 
arrangement. There are now 11 
merchants. in as many cities divvy- 
ing the overhead. Ben Rocke is 
responsible for the idea, which is 
an intelligent answer to the long- 
recognized problem ot.getting stand- 
out talent for department store 
sponsorship. Land, 

HAL STYLES 

With Eleanor Hunt 

Interview 

15 Mins. 

Sustaining 

KMTR, Los Angeles 

This chap has long been show- 
casing but no catchem sponsor. 
And the answer is easy. He does it 
the hard way to negative results. 

On night caught he had Eleanor 
Hunt, film actress, on the receiving 
end of his curiosity. Just why he 
asked her to sing and why she com- 
plied drew a big question mark right 
off. Wasn't fair to send, gal to the 
mike with two strikes on her. She 
couldn't get past that handicap al- 
though she strove bravely. Such a 
silly set of questions have seldom 
been tossed at anyone on the air. 

Helm. 



HOLLYWOOD TALENT PARADE 

With Ben Alexander, Phyllis Frajer, 
Felix Knight, Nel Roy, The 
Guardsmen, Harry Jackson Or* 
ehestra 

Revuo 

30 Mins. 

KELLOGG CEREALS 
Thursday, 9:15 p.m. 
KFI, Los Angeles 

(N. W. Ayer) 

Newest Coast entry to fill l at ^ 
evening void is well turned effort \ 
that should not lack for an audi- 
ence. It has zip and; dash, should 
overcome the minor faults that gen- 
erally attend, the break-in. 

In ingratiating, fashion. Ben Alex- 
ander steers, the show on an even 
course, keeps the piece from sag- 
ging; His film bits are dramatized, 
an improvement over his former 
chatter routine. . 

Whether good judgment was usea 
in one of the skits is conjectural. 
Bit had to do with a prop snow- 
storm on the set. Director sets up 
a howl when sugar and 9alt . a |" 
used to simulate snow. What..v», 
{Continued on page 46) 



Wednesday, April 8, X936 



RADIO 



VARIETY 



37 






N, I. B. and World Will Huddle 



Chevrolet Discs Develop Commission Prob- 
lem—Allen's Attitude 



Tussel between National Indepen- 
dent Broadcasters and World Broad- 
casting over control of the Chev- 
rolet "business on N.I.B. stations and 
rates to be charged, has been settled 
Jn favor of . World by the Campbell- 
Ewald agency. As a result of the 
fracas; however; N.I.B. and World 
vill soqn ; hold a series of meetings 
• to work out a plan that will be to 
'mutual advantage?, in future disc 
: placements. Neither side has stated 
.definitely whether this will be a 
■split-commission arrangement, but 
it's expected that a divvy on the 
takings will at least be one im- 
portant factor. 

Set-to which: was settled last Fri- 
day in Detroit by the Campbell- 
Ewald people, got started when 
World asked a number of N.I.B. sta- 
tions to quote N.I.B, rates on Chev- 
' rolet renewal contracts. Attitude ot 
World was .that Chevrolet contracts 
contain a clause guaranteeing the 
inotormaker the lowest national 
rate, charged by the station,- and 
that the N.I.B. rate was therefore 
obligatory. 

When this 'demand came to- -the 
.N.I.B.'s prexy Edward A. Allen 
(WLiVA, Lynchburg) he immedi- 
ately wired all N.I.B. stations not to 
give World anything but standard 
''national rates, which ar j consider- 
ably higher than N.I.B. rates. Stated 
^that N.I.B. rates only apply when a 
Vpleee of biz is placed, through the 
.N.I.B. (that is, the O'Shaughnessy 
-organization in New York), and 
'that otherwise quoting of the lower 
.figures would mean sabotaging of 
■the. organization. At the same time 
Allen and' 0!Shaughnessy tried to 
swing placement of the Chevrolet 
-business away from World oh the 
N.I.B, outlets, 

"' Campbell-Ewald's ruling has sub- 
sequently been that World will con- 
tinue to place all Chevrolet busi- 
ness, despite that it means higher 
rates on N.I.B. stations. Figured 
that Campbell-Ewald handed down 
this decision after an argument by 
World that even if N.I.B. got the 
biz, it still couldn't give lower fates 
in all cases because the stations 
would resent a decrease of revenue 
on an old account. 

Starting date of 'mutual ad- 
vantage' meetings between World 
and N.IiB. have not been definitely 

.set. 



PrimeName Source 



(Continued from page 35) 
of its players having played radio 
dates in. the past seven months. 
Paramount is next at 21. 

This season's film names who 
have appeared on the air, listed by 
studio: 

Warner Bros. — Bette Davis, Ed- 
ward G. Robinson,. Ricardo Cortez, 
Joe E. Brown, Pat O'Brien, Errqll 
Flynn, Olive DeHaviland, Ruby 
Keeler, Al Jolson, Kay Francis, Dick 
Powell, James Melton, Jane Froman, 
Wini Shaw, Marion Davies. 

20th Century- Fox— Edward Ever- 
ett Horton, Stepin Fetchit Law- 
rence Tibbett, John Boles, Alice 
Faye, Janet Gaynor, Dorothy Peter- 
son, Irvin S. Cobb, Roehelle Hud- 
son, Victor McLaglen, Ronald Col- 
man, Bill Robinson, Fred Allen. 

Paramount— Jack Oakie, Eleanor 
Whitney, Cecil B. DfeMille, Sylvia 
Sidney, Henry Fonda, Herbert Mar- 
shall, Marlene Dietrich, Gary Cooper, 
Alary Boland, Gail Patrick, Kitty 
Carrie, Bing Crosby, Burns and 
Allen, Lyda Robertl, Charles Rug- 
6ies. Joe Penner, George Raft, Ca- 
role Lombard, Ida Luplno, Fred 
MacMurray, Jart Kiepura, 

RKO- Radio— Ann Harding, Bar- 
Tt^ a ?. tanw yclf. Preston Foster, 
Helen. Broderlck, Fred Stone, Fred 
£?>f ,re J L »y Pons, Harriet Hilliard, 

Grabl, T*' ° lnger Ro « rs ' Bett y 
Angel*' Grah * m . Heather 

llarv^f ^ rt '« t »-* , ranci9 Lederer, 

McCrea ' Ethel Merman. 
taT 2^ Un \, Merkel . Frank Mor- 
Mickey Rooney. Jean He pw. 



jury Exemption Law 



Bir ingham, April 7. 

Gov. Bibb Graves has signed 
an act of the present session 
of the Legislature exempting 
radio engineers, announcers 
and newspaper reporters from 
jury service. 

First law of kind in U. 



Coulter to CBS; 
With N. W. Ayer 
Radio 11 Years 




Legit and Film Sources 
Nearly Exhausted — Radio 
Skits Hard to Get— Need 
for Originals Grows, but 
Comparatively Small Sala- 
ries and Redtape Hamper 
Development 



NOVELS N.S.G. 



Douglas Coulter leaves this week 
as head qf N. W. Ayer's radio de- 
partment to become ^assistant to 
William Lewis, CBS director, of 
broadcasts. Also leaving the agency, 
for a post with the network, is 
Harry G. Ommerle, Coulter's as- 
sistant. 

Coulter's duties with the web 
have not been definitely aligned but 
indications are that he will con- 
cern himself not only with the su- 
pervision of production but with the 
development of ideas for commer- 
cial programs. Day (13) that Coul- 
ter steps into his new job- Lewis is 
slated to go on a Bermuda vaca- 
tion. 

Coming to Ayer in January. 1925, 
when it had no radio department, 
Coulter became involved in the pre- 
paration of the first network pro- 
gram, the Ever Ready Hour. Linked 
up at the time were WEAF, New 
York, WRC, Washington,, and' 
WJAR,. Providence. In the course 
of time' he had .such accounts as 
Camel, pioneer of the hour variety 
show. American Sugar, Kellogg, 
Harold F. Ritchie & Co. (Eno) and 
Yardley. Ayer's was his first job. 
He had after graduating college 
spent a period studying music. 

No successor to Coulter lias been' 
picked by the agency. His quilting 
along with that 'oi Ommerle leaves 
the Ayer radio department, as far 
as network progran.iL are concerned, 
with Brewster Morgan, Jack Dolph, 
Dave Gudhrod and Jay Hanna. 
Ommerle, who has been with Ayer 
for five years, will be attached to 
CBS' commercial program division. 

Arthur Snyder has resigned from 
CBS' production department follow- 
ing his return from Hollywood. 

Spencer Tracy, Brian Aherne, Fred- 
die Bartholomew, Eric Linden, 
Chester Morris, Allen Jones, Wal- 
lace Beery, Lionel Barrymore, Fran- 
chot Tone, Jackie Cooper,. Marx 
Bros., June Knight, Helen Hayes. 
Eleanor Powell, Robert Taylor, Paul 
Lukas, May Robson, Lewis Stone. 
Charles Butterworth, Virginia Bruce, 
Elizabeth Allan. 

Universal — Margaret Sullavan. 
Sally Eiler. , Pinky Tomlln, Boris 
Karlbff, Cesar Romero, Hoot Gibson. 

Columbia— Jean Arthur, Harry 
Richman, Grace Moore, Ann Soth- 
ern, Walter Connolly, Ruth Chat- 
terton, Conrad Nagel, Leo Carrillo. 

Free-lance— El Brendel, Lupe 
Velez, Adrienne Ames, Elissa Landl, 
Polly Moraii, Dixie Lee, John Barry- 
more, Lola Lane, Kenneth McKenna, 
William Farnum, Jimmy Durante, 
ZaSu Pitts, Laura Hope Crews, 
Patsy Kelly, Leslie Howard, Wal- 
ter Huston, Douglas Fairbank. , Jr., 
Muriel Klrkland, Blanche Yurka, 
Frank Fay, Tamara. Helen Lyhd, 
Raymond Massey, Margo, Jackie 
Coogan, Dolores Costello, C. Aubrey 
Smith, Sterling Hollo way, Joan 
Marshy Ralph Forbes. 

John Ourtler, of WSB, Atlanta, 
made a hit last week with the New 
York advertising agencies because 
of his Georgia dr \vl and humor. J 



Continuous and terrific drain of a 
number of web. shows d.n legit and 
screen material has resulted in a 
virtual exhaustion of this source of 
dramatic supply. Bigger agencies 
frankly admit that after the. close 
of this winter's season, they don't 
know where they'll get more plays, 
etc. for fall adaptation unless a 
crop of strictly radio authors can 
be developed from somewhere, This 



The Usual Paradox 



Report of the literary well 
drying up for, radio presents 
the usual paradox. Outside 
writers cannot get to first base 
in the tedious and red tape- 
haunted routine of selling orig- 
inal material to advertising 
agencies. 

Only those who patiently 
. play the game and manage to 
get acquainted have a chance. 
Radio biz has no clearing house 
for ideas or material, no short 
cut. between the author and a 
paycheck. 



will be a pretty difficult task, but 
thought is now being given to it 
and contacts are being arranged for 
acquisition of scripters who can 
bat out passable stuff with enough 
speed to make the radio grade. 

Ether's burnup pace started to 
get into the alarming stage about 
two months ago when Colgate- 
Palmolive-Peet's 'Operettas' exited 
because all suitable operettas had 
been used up. Now Vallee's dra- 
matic interludes are running thin 
on adaptable material and J. Walter 
Thompson is starting to use stuff 

(Continued on page 41) 



DRYING 



Lohr Subordinates Frank Mason in 
Station Relations; Seeks Good Will 



NBC Drops Sales Bonus 



pehsation setup for 
NBC's time salesmen has been 
revamped. All commission or 
bonus arrangements are out 
and; it will be straight salary 
alJ arourd. 

Genera.' lilt in the salaries 
of the sale s staff was made a 
part of lr,e adjustment.. Bonus 
idea was instituted as an in- 
centive to push particularly the 
sales of daytime facilities. 



GOV. HOFFMAN 
GROWLS AT 
CARTER 



• Philadelphia, April 7. 
Threat of libel and blander ac- 
tion against Boake Carter for re- 
marks on his Philco broadcasts last 
week was made, by Governor Hoff- 
man, of New Jersey, and foreman 
of Grand Jury handling case of 
Wendel, 'confessed* Lindbergh kid- 
napper. 

Copies of complete broadcasts 
were mailed by Carter to Governor' 
after latter threatened to subpoena 
them. While expressing willingness 
to forward transcripts of his re- 
marks, Carter declined to back 
dow.n on anything he said and defied 
both Hoffman and Allyne Freeman, 
the jury foreman, to bring suit. 

Carter, whose Philco series over 
CBS originates in WCAU,. Philly, 
was fh*st person to break actual 
'confession' of Wendel, obtaining 
copy in Trenton, and airing it same 
night. Papers printing 'confession' 
credited him. 

Resentment of Hoffman and 
Freeman was aroused by what they 
termed Carter's biased, slanderous, 
libelous and unwarranted criticism 
of them for 'playing, politics' with 
Hauptmann case. 



Lenox R. Lohr, NBC's new prez, 
has assumed direct supervision 
over station relations sitbor inat- 
ing Frank' Mason. Realizing that 
the maintenance, of the right sort 
of contact with its associated sta- 
tions' rates is one of the most im- 
portant angles of network .opera- 
tion, Lohr proposes to devote as 
much time as he can to getting per-" 
sonally acquainted with affiliated 
operators and to making himself 
available to them for discussion of 
any problems that affect NBC. 

Under the new policy Lohr hopes 
to eliminate buck passing, or the 
route which starts from the station 
relations department and proceeds 
from one sub-official's desk to an- 
other, and place himself in a posi- 
tion where he can give an associ- 
ated outlet a quick and final answer. 
For the past year and a half the 
handling of station relations has 
been part of the duties of Frank 
Mason, a v.p. 

In line with the network's new 
idea of treating with affiliates, Lohr 
Intends to spend a major' part of 
the summer visiting associated, sta- 
tions. His itinerary will Include 
outlets owned, and operated by NBC. 



John J. Karof, CBS research di- 
rector, is booked tn talk on 'Radio 
Circulation Results' at the Market- 
ing Institute of the University of 
Toledo, April 12. 



Gab Heatters 
35-Min. Ad Lib 
Draws Praise 



All NBC Hostesses Fired 



Whom Did You Wish to See?* Girls Out in 

Economy Drive 



Second axe in NBC's drive to save 
$1,000,000 a year in operating ex- 
penses fell last Saturday (4), with 
the result that the entire force o r 
hostesses, numbering around 2.">, 
suddenly found themselves out. Girls, 
were told in a general meeting that 
they no longer were to report for 
duty bbt to come back today (Wed- 
nesday) to collect two weeks salary. 
Initial economy move had been 
marked by the consolidation of all 
office personnel and service units. 

Receptionists will b" replaced by 
page, boys all along the line, which 
will mean doubling them from their 
errand running and giiest guiding 
tasks. Hostess idea dates back to 
1925 when WEAF was r|u arte red' at 
195. roadway. The original WEAF. 
hostess gravitated between a desk 
lri the main anteroom and the stu- 
dios filling in with a piano sold or 
song whenever an open spot in the 
schedule cropped up. Majority of 
tho hostesses have obtained their 
jobs at NBC through, a connection 
on the board of directors or with an 
NBC exec. In several instances the 
receptionists have been socialites. 
Included in the letouts is the daugh- 
teer of the publisher o£ a. major 
southern newspaper. 



HERBERT PETTEY TO WHN 

F. C. C. Secretary Goes To N. Y. 
Station May 1 

Herbert L. i'cac-y, who quits as j 
secretory of the Federal Communi- ! 
cations Commission; reports at Sta- 
tion WHX, New York, city on May 1 
He will occupy the dual and special ! 
post of general .sales promotion 
head and ad\jsory engineer of the 
station 'under Louis K. Sidney. 

Pettey's ailve.nt doe., not affect the 
status of Phillip WJiilten- as sales 
manager. 



Harriet Menken at WINS 

'Harriet Menken has been named 
publicity dlrc' tor .of Hearst's WINS, 
New York, effective last Monday 
iC). She has been penning, a col- 
umn on radio personalities for the 
Hearst Sunday papers. Once was 
a reviewer on the Motion Picture 
Commission of New York state; 

Addition does not affect the rest 
of the WINS p. a. staff, all of which 
will be ret ined. 



WOR, New York, dominated met- 
ropolitan radio on the execution 
Friday night (3) of Bruno Richard 
Hauptmann in Trenton, N. J., but in 
turn- was 'scooped' (on a long-sliot 
gamble) by New York's two morn- 
ing tabs, Mirror and News, Dailies 
took a chance on Hauptmann's exit, 
rushing extras into the Times 
Square area fully 20 minutes before 
Hauptmann was pronounced dead 
at 8. : 47: 30 p.m. 

Gabriel Heatter, handling the 
WOR broadcast from a post Oppo- 
site the prison in Trenton, flashed 
the news of Hauptmann's electro- 
cution in the last 10 seconds of a 
spiel which was stretched from an 
originally allotted quarter-hour to 
50 minutes. All he had time to say 
was, 'Hauptmann executed,' before 
he was signed off to permit the* de- 
layed Jack Hylton band broadcast. 
Time allotted to Jimmy Mattern's 
sketch over WOR, scheduled for 15 
minutes starting 8:15, was com- 
pletely usurped by Hcatte.r. 

Other stations did not flash 
Hauptmann's execution til) 9 p.m., 
■ hough Trans-Radio delivered the 
news at 8:40:30. 

Heatter, at his 15-mlnule broad- 
cast, starting at 8 p.m., came to a 
close, was himself gh'en a reprieve 
and had to continue spieling. His 
job was as strenuous as it was an 
exemplary piece of radio journal- 
ism. 

About 8:30 Heatter warned the 
rpdJo audience that he mignt have 
to go off the air at any moment, but, 
if that happened, WOK- would' flash 
Hauptmann's fate later. He appar- 
ently got, the signal from the yriflon 
at about the same time he was told 
to stop talking, the 'Hauptmann ex- 
eeuted' phrase coming sudd^nlv and 
G. W. (Johnny) Johnstone, WOR'sf 
press relations counsellor, who aid- 
ed eatter in Trenton was twice 
pressed into service to ascertain -the 
cause.' of the delay. 

Heatter's prepared script con- 
sumed 15 minutes. Thereafter he 
ad libbed. Saturday there was much 
complimentary comment on one of 
the most resourceful and smooth ad 
Tib jobs ever turned in by a -broad- 
caster. 



Lillian Kaye, contralto, back In 
Buffalo after a Florida winter sea- 
son booked as guest star of 'Pun- 
shine Laundry Matinee' over WBEN 
tomorrow (6)» 



38 



VARIETY 



Lohr Summons WFIL, Philadelphia, 
Execs to Explain Mutual Link 



Sairiuel Rosenbaum, president of 
WFIL, Philadelphia, and his gen 
mgr., - Don Withycomb, came to an 
amicable understanding with NBC. 
last week about the station's obliga- 
tions and relations to the web, after 
the letter had protested against the 
Philly outlet's increasing intimacies 
with the Mutual Broadcasting Sys r 
tem. . Meeting at which the differ- 
ences! were aired took place in the 
office I of Lenox R. Lohr, NBC prefc. 

Incident which actuated the gath- 
ering; in Lohr'is office Thursday (2) 
occurred during an MBS broadcast 
Tuesday night (2). G. W. (Johnny) 
Johnstone, director of special events 
for TjfOB, had described the news 
commentator on the program, Isabel 
Manning Hewson, as connected with 
•Mutual's newest affiliate, WFIL.! 
Somebody In NBC's program de- 
<partment reported the remark to 
John ' Royal and in quick /time it 
was brought to Lohr's attention. A 
protest to Rosenbaum brought 'the 
request that he and* Withycomb -be 
given 'an appointment a't ' which, .the 
entire, situation as J relating to wFlfct 
and Mutual could be gone oyer.:;? « 

Withycomb averred that WFIL 
was anxious to play along with NBC 
but at the same time It was anxious 
to .get all the business that became 
available for Philadelphia. Though 
admitting the soundness of NBC's 
position in objecting to haying one 
of .Its affiliates allied* with : another 
network, Withycomb held that the 
business It has been getting from 
.Mutual In no way interfered with 
• any demands for commercial time 
put in by NBC;-' WFIL' is on the 
blue (WJZ) link,. -. \ . *' ■' 



Harry W. Conn 111 

Jack Benny is doubling tempora- 
rily as actor and author, due to the 
. Illness of his script .writer,' Harry W. 
Conn. Benny wrote the Sunday (5)' 
Jello (NBC) show after Conn, was 
taken 1 ill during the week. ... ■ 

Conn Is recuping at ' Pihelrqrst,' 
N. C.j; Benny will continue. -writing' 
the program until he retu^hs^- 

WHK, Cleveland, :is filing vsa'pjlli- 
cations with PCCS'. "in ' Washington 
' for .wave-lengths. '"of , 31,600/ '35,600, 
. 38,6001: and • 41,000^ kilocycles, to be 
used "] in general «xperime > nts ; re- 
' quiritig a special .transmitter 'set-up. 
Station also asking for 31,100,^34,600, 
32,600' and 40,600 kilocycles for use 
for a portable set pick-up. 



Cornbelt's 2nd Acct. 



Des Moines, April 7. 

Second commercial to tie up 
with the Corn Belt Wireless 
Network is the Barnsdall Re- 
fining Co., with the stations 
tagged to pick up and re- 
broadcast a 30-mlnute show 
out of WHO, Des Moines, In- 
cluding KFOR, Lincoln; KOIL, 
Omaha, and WIBW. Topeka. 
Original backer of the CBWN 
idea was Kellogg's. 

Program, is "WHO'S recently, 
expanded 'The Old and New' 
musical melange, -which has. 
Margaret Coleson and Ed Mor- 
ley as vocalists and Harold ■ 
Fair directing the studio or- 
chestra. 




17 Clerks Tab WLW Mail 



.\. ; *. , . , Cincinnati, April 7. 

ftecent\ Additions to' mpil receiv* 
ing :■ department .-of Crosley's. super 
WL^PV bring staff of clerks up to 37, 
san.aii-time April record for jthe. sta- 
tion. ' ' 

during March, according to Frank 
Smith; sales promotion manager of 
the 500,000 waiter, WLW programs 
brought in 350,000 pieces of mail. 




In New York 

Harry . , WSM, Nashville. 
Lee, Poulson, WHAS, Louisville. 
John Ourtler, WSB, Atlanta. 
Herb Sherman,. WJJD, Chicago. 
Hugh Halff, WOAI, San Antonio. 
Martin Campbell, WFAA, Dallas. 
Edgar Twamley^ WBE'N, Buffalo. 

In Chicago 

Jack Lavin, New York. 
:;Hugh" Halff, WOAI, San Antonio. 
Martin .Campbell, WFAA, Dallas. 
Walter ..C. Bridges, WEBC, Du- 
luth.;/ 

. j.'iji .^Burton, WLBO, Duluth. 
,,'Fv C., ' Eighmey, WHBF, Rock 
Island. 

Wayne Crlbb, WRJN, Racine. 
Arthur Croghan, WDGY, Mpls. 

In Washington 

Arthur Church, KMBC, Kansas 
City. , 
. John Elmer, WGBM, Baltimore. 

Harry Stone, WSM. Nashville. 




HIGH -WIDE 



AND 




I 



That's the best description we know 
of the Rocky Mountain Area. It's a big 
market and you need & big station to 
sell it. KOA is the answer — for\ sales. 



KOA 



50,000 WATTS 
DENVER 



One of NBC's Managed and Operated Stations 



Kan 



Westinghouse pf< 
seven days wefeftlyw-s 
Placed direct. -JClip^... -, , v 

'Country Club 

days' weekly^ .p.%;sl.. : WV; 
Through Potts-Tuf$Hjll Co:, 
sas City, Mo. KM©X^ 

Northrup, Kfyfi: ■& ifiSjX 
apdlis (seeds); tithe flfehfils', ^eyei}- 
days weekly. _ *Tdfrotfg|R r :0/Wa3jead4 
Hewitt Corp., Minneapolis, : Minn| 
KMOX. . :■ v-v I 

General Eledfri6 :: p6?, Bridgeport. 
Conn, (laundry I .*&uipment); .►'Old 
Timers Dlscove^prh»e|f v trans:j two 

days weekly,": 'ej*ajng? ., 4PTil: 
Through Radio .^alesj^lnc., #0X1. 

Kroger Groee^^iind- *-BhMng" 
Cincinnati, O, :^|ie 'Wise<Cr^ck'eir>)j, 
trans., two. days "weekly?' 5.2:' WeeUs^ 
Through Radio. Safe&t -fnc. EMOXy 
Lever Broa.,~ ipam^ridge,- .Masa 
(*Spry . Shortening-*) 1 , timer signals, 
seven days / . wepklyf, . v .-6£., wegk ' 
Through Radio Sales, Irfdr '■ JOiSOXp 
Igoe ■ House. . ^Fiitni&hing 0d£?8> 
Louis, 'June and /.Jerry'.' studios',:. ,ejh 
day weekly, 26 : weeks* - Placed idi 
rect. . KMOX. **'..: - \j~ ' " j 

Jad- Salts, 15.-'minute: transcriptions, 
'Mrs. Wiggs of the.GfabbageS'PatchJ'- 
flVe times ^ikfi^^fjc^ft^i^eeki, 
Through BlackettfSample-Huhimerti,-, 
Inc. KWK".. V"- ■■' - •-..(; 

Gordon Glottoing' C6.p StAtwuls,' 
three 15-miriuttf locals- dailyXf eattir- 
ing 'Basin Street THo' ' arid '' 'Hill* 
billies,' 62 wfieksi Placed >'dttect. f 
KWK. : ; :^y^-.^^ 
General Tir&^ompvnijr, -i '. "r 
nouncements, ''^t^^^^fyi-,it!^il^ 
D'Arcy Adv t Ag^jjiy. t KWKj \v4>4 
Kelly Clothtoig. s ■■ v onej-mjlnutfr 
annOuncemehtsl^'da^ry,',^' staggered,-. 
Through Byrdlti RO'tneilWrg' Agency. 
KWK. *•* v—*:- 



jemeritelthB^ usual nro Stress WAH i-dii^nehaed with Tra^i^ 



los anpel^s; ; ., , 

HaZco Laboratories (alcoholic- 
cure), one 15-mlnute talk by 'The did 
Counsellor, weekly ,> : i indefinitely... 
Placed through: A:l»*di Adv. KF.WB. 

Eastslde Brewing, C6.j' seven half- 
hour electrically, 'transcribed music, 
weekly, Indefinitely^ .Pliced through 
Allied Adv. KFWBT ' "'■' ; ' ! ' 

Southern Fttiikiur'^' Go., one half- 
hour talk with electrically transcribed 
music, weekly;;, indefinitely. Placed 
direct. KFWBy.. it , ; .: 

Weber Baking- £W one spot daily, 
indefinitely. Placed, "through Tom 
Scholts Adv. K£W ; B. 

King 6iltfltvwQ\ > Co., one' half-hour 
electrically transcribed music daily, 
indefinitely. Placed direct. KFWB. 

McCloskey Varnish Co., three 15- 
minute electrically transcribed music 
programs weekly, indefinitely. Placed 
direct. KFWB. 

Staber's. Beauty Salon, one spot an- 
nouncement daily for three months. 
Placed through Fox Adv. KFWB. 

Van 8hotv;ell Shoe Cleaner, three 
spots weekly for three months. 
Placed through Helen Hamilton. 
KFWB, 

Hollywood Cemetery, two spot 
daily for three days. Placed through 
R< C. Coljing Adv. KFWB. 

Tanner Motor Livery, bus tours, 
one spot daily for one month. Placed 
through KFAC. KFWB. 

Kay's Credit. Department Store, 
nine 15-minute electrically tran- 
scribed music programs weekly for 
foul* , weeks. Placed through Eddie 
Hanley Adv. KFWB. 



..Popey#:.'|n^fani will return' to^iuio!';^^ on 'Septe^er .1, , Contracts haW; 
aiready.- been*, signed and providing;^ the -time' -c&n be cleared, t'wilK'fiee^ 
hear4-oVer ■ ^iihe outlets. Earl ^$^s).-.9it^ -wa^icohtaot on the ■ 6Hb^ 
for icons': '4^ i^yoris h9# shifted 4$$$ %ali'<)r : prdig .office^ Craig directed^ 
'.Porifyv af^^-ihe^lrd'teoad'castp.. "'' X" " : " :- > < v ^ 



it^^twvpi^;^'. 




_ ju^^a^p^iyejifL , _ , ... .... . . ... w , r . . , - T ^ a , 

Iy^t5!^^''^r^;i^ 



.• .^d^p' juenSy*. «t. time VJ W'=s/et'tneyooKr^et endins,/- cam^.,8r3Q. and;-nftd 

■6^^^»^s^e|tv^!(tlie%ai isim:.iti*pi&$*%fa 'laip; ; : Disa^'p.c)iiat^i 
lngV^^'^l»eej:TOd;. >aiM a fine. ;dr^igft,tic 'spripj; ktio: 

to 'immm^d^o .. c iimW»£ ■ ■ - • ^ 



.*>•■■ 



six 



time- 



y&hort Shots 



have ' A* s pemanenfe^ftfr|| 
•ij^j^^^^^oa.'di^)^ ' f u^&^^^4^1)etsu«st. stars are . playing' the progra'ny' 
; IS*s^l^. ; «a*t .belii&W&$i&*~ <^Ruthyai^:ii&;Ryan have askei IsitaW% 
: J»tte#^Wo l 5?fot aa 'attfempti^Si Settle; that Rinso contract tiff. » . .Viyienn^ • 
Sje^at;ipay*slgn with : R^ph.%cmders, and -the CBS artist bureau.. ".jp&i 
jSniatlsfci J 7, Voices; renewed; on Phil. Baker program for anvaddiUpnal^iil? 
W.6eks!^. .Coppers' are suOh-ba,d actors ; that when thO NY: T6}ic&^i)Qp%\; 
began a series of programs on" WBNX dramatizing the safety ^ camptu^int^ 
it became necessary' after ^first' fe'w- programs to use pro&ssionai^(" 
. . . . The ACBT, A^socidted Columbia Broadcasting. Teohhiclan's^'b.ei^^f] 
annual meeting. April s. . Huddled 1 in NY this time stopping } ^ v ,Kto|< 
Shelton; In town Vere-Jobn Pralmciuist of *WCCQ, -q. .^u^f * 
•H; a: Forry of WJSV, Fi L Hose of WKRC, Obivj. DunlOR of-.WBBr' 
T. G. Callahan^of WBT. i . .Bob Taplinger throwing a ^r^/tqt ^ 
and -friends at the GlahtsiDodgers opener, . . ,IrtUftyb^y|pj^-*i^!lr^a 
Duke are singing leads on WOR's Cheek to : Cheeks proir^ i^ul^ 
ihg double ^is v 'J'arrett Wells, daughter of , Ba^bergexrpa^jt,; ¥ ©fej^, 
dramatld-.tfnib^nk^ 

every pt'ogri^that had a topnotcn* eofl^dlblri^o^ 't«^ii4" iowit Pj^*r 
His partneir^t these visits was oW'FlW^oV^e^^^ 
gram- shifti^tp -*he time how lield'/by. f o)tt^^|^.'^fiv^tw»U' Mi. J^tysffiffA 
folds unles's-theyi can clear ah . eve spol^^^ 1 ;^. S .'.-.•'.« ^ s v^f^''1 

Scrambled Notes : . 
Reason Phil Napoleon and NBC split Is that Phil refused a wage cut. . . . 
During Mack Millar's sojourn in California, p.a. named Irving Lehrer 
handled Mack's accounts .... Next month makes it five years in radio, for 
Stoopnagle and Budd, and ditto for Kate Smith. . . .John Cary and Quen- 

tin Adams were released by NBC Bob Ripley has -been refusing a 

number of vaude dates, at juicy figures; claiming he is too. top busy. 
So in his spare moments he runs about town lecturing to boys' clubs. 
Does as many as three lectures a night. . . .Mario. Bragglotti goes to WOR 
as a conductor. Starts a sustainer on April 17. . . .Bert Lahr reported set 
for a program for Blackett-Sample-Hummert. . . .Junior O'Day is a Juye 
radio actor. Short fat kiddie. Catch him when he is ..wearing his glasses 
and reading a script and he's a pocket edition of Alec Woollcott. . . .Neila 
Goodelle now under guidance of Ed Wolfe office. First deal has her 
going to Coast for Par Pix. 



CHICAGO 

Eleanor' Martin, Chicago; two- 
minute daytime announcements, six 
dsiys weekly. (Morenus agency, Chi- 
cago.) WLS. 

Feature Foods, Chicago; continua- 
tion. order for 78 45-:minute daytinie 
programs. ( Mitchell-Faust agency, 
Chicago.) WLS.' 

Chappel Bros. (Ken-L-Ration), 
Rockford, III.; two-minute daytime 
announcement. (Rogers & Smith 
agency j Chicago.) 

Gillette Rubber Co., Eau Claire, 
Wis.; continuation order for 13 15- 
minute National Barn Dance pro-? 
grams. (Cramer-Krassel agency, 
Milwaukee.) WLS. 

IlV,nois Bell Telephone Co., Chi- 
cago;. 10 one-minute Sunday morn- 
ing announcements. WLsi 

Allorfer Bros. Co., Peoria; con- 
tinuation order for 39 15-minute 
programs. (Lampovt, Fox agency, 
South Bend.) WLS. 

Country Life Insurance, Chicago; 
30. five-ni.nute daytime talks. 
(Crltchfleld agency, Chicago.) WLS. 

Hoover Liniment " Co., Carlisle, 
Intl.; 60 one^minute daytime an- 
nouncements. (Wade agency, Chi- 
cago.) WLS. 
Reliance Mfg. Co.. Chicago,; 13 15 
inute National t~>^^ — 

grams. (Mitchell 
Chicago.) WLS. 

Harry Alter Co.. Chicago; 78 two- 
minute Homemaker's Hour an- 
nouncements. WLS. 

United Drug Co:, New York; 10 
15-mlnute programs. (Street & Fin- 
ney agency, New York.) WLS. 

American Potash Institute, Lafay- 
ette,. Ind.; 24 one-minute enrly morn- 
ing announcements. WLS. 
• American Gas Machine, Albert 
Lea, Minn.; 18 one-minute daytime 
announcements. (Greve agency. St. 
Paul.y WLS, 



minute National Barn Dance pro- 
Faust agency, 



Stand By 

Three -of King Features syndicated comic strips have been released 
for radio with Cleveland B. Chase getting the exclusive rights. They are 
Tim Tyler's luck, Little Orphan Annie and Mandrake the Magician... « 
Billy Rose is dickering with Dave Rubinoff for the Fort Worth, Texas, 

shebang CBS v.p. Edward Klauber's title has been changed from first 

v.p. to executive v.p.. . . .Emery Deutsch back from that West Indies cruise 
....Freddie Rich band being shown by CBS to Lucky Strike in an at- 
tempt to spot some of their own talent on this program when it comes 

to CBS on May 2 Hal Kemp's trumpeter, Mickey Bloom, has written 

a tune 'titled, 'One and One'.... At the same time Kemp has lost his 

secretary Eddie Taylor. Eddie is returning to the home town Dave 

Lyon added to WNEW continuity staff Edgeworth Corn Cob program 

folds fdr its annual summer .vacash at end of April Ken Lyons, p-a* 

and Elliott Gren&rd, a- song writer, finished their play titled 'Slightly 
Terrific.' Tis a radio satire. Ed Wolfe, the NBC productioneer, is con- 
ducting classes in dramatic tra'ining f or some 25 of the NBC page boys 
each! Monday. They start on Hatnlet next.*, ...Mildred Munspn renewed 
for an additional four weeks at the Rainbow Room. 



10 Web Shows folding 



Ten more web shows, are nearlng 
the end of their winter run and are 
ready for hibernation during the hot 
months. Foldups are evenly divid- 
ed between the two big chains. 

CBS's quintet- is: Wrigley's 'Myrt 
and Marge,' April 15; Coca-Cola's 
'Refreshment Time,' April 22 (unless 
a renewal comes through^ within the 
next couple of days); Pompeian, 
April 23; General Mills' 'Jack Arm- 
strong,' April 24; and Studebaker's 
'Champions,' April 24 (when it 
moves to NBC). 

NBC's exiting lineup Is: Chevro- 
let's Rubinoff. April 11; George W. 
Luffs 'Jimmy Fidler,' April 21; 
Texaco's 'Jumbo,' April 21; Cam-, 
pana's !Flrst Nighter,' April .24; and 
Macfatlden's 'True Story Court of 
Human Relations,'' May 29. 



ITTY BITTY SPONSORED 



Advertiser 



Spoofing 
Bankroller 



Spencer Tracy 
Chateau May 2* 



goes on Shell 



Itty Bitty Kiddie Hour, satirical 
sponsor-spoofing session over WHN, 
New York, for the past year and a 
half, began its first sponsorship 
Monday night (6) Under Pure Milk 
Ass'n label. Perry Charles and Ar- 
thur Q. Bryan continue as Joe .Tor- 
don team. Orchestra also included. 

Ward Wilsori, who aired v/ifn 
Charles for long stretch, exiled a 
short time before program was sold. 

lianff-Metzger is agency. 



Meredith to KWK 

St. Louis, April 7. 
Charles E. Meredith from WODZ, 
Mobile; Alabama, is new production 
manager at KWK. Helen Grogan 
on staff since 1929 becomes assist-, 
ant production mgr. : 

Don Martin frOm W9XBY, Kansas 
<? 1;1 v<la new to announcing staff. 



( lM» c8dtt > ' April "6, 1936 



VARIETY 



H9 





MARTHA Deane . . .tionude-radio of Mary Margaret McBride, well-known writer 




I.. - .": 



of the committee: ^jheijbaost popular worna^ on the air ; to(jay, bar 
none, is Martha Deane, despite the fact that there are sections of^thc; country which dp; not even get a chance 
to hear her. Her assistant, Vincent Connolly, is always mentioned by the Deane enthusiasts, too. Nice team wotk 
oh that program. j W£ think its popularity is based on iti !riaturalness and sincerity. The listeners ^get the impression 
that; Martha Deane is speaking to them just as she -would if she Were* holding a personal conversation with each' 

I , ; ; . .... 

across a tea-table. Maybe it's our imagination but we think WOR has an intimate • atmosphere Anyway."* 

from RADro REVIEW, Official Publication of the Women's Natiottai Radio Committee, Reprc 
senting a Constituency of Twenty Million Women in Twenty, seven National Organizations 

*Yes, WOR is intimate. Glose/to/the4istener quality and astute showmanship have 
always been the criterion at WOR. And its effectiveness is well demonstrated by the 
results we have secured for advertisers. 




40 



VARtETY 



R A D I O 



Vedaesdjij, April 8, 193^ 



COMMERCIALS 



WEEK OF APRIL 8-14 
(ALL TIME EST) 



This Department '-lists sponsored programs on the NBC. CBS, and 
Muiual riPt\vorUs\Hi'ran&cd alphabetically under the advertiser's name. 

All time is p. m unless otherwise noted. Where one advertiser 
has two or mure programs they are listed consecutively. 

An abterlsk before name indicates advertising agency handling 
arcwinL 

Abbreviations: Su (Sunday); M (Monday);. 
W (Wednesday): Th (Thursday): F (Friday): S: 




AMHKICAN TAN 
»-Tn-U'4Z 

Ren Mim hip & Lad* 
Ruth Ettinff 
♦Fuller-Smith -R0S9 

A II KICK AN 
HOME I'HOIH'C'lr 

(Amirtfi) 
'Easv At'^a" 

tVJZ-7 P.M. 
Tura.-Wrtl ?Tliur. 
iiitinl mil n Ace 
Jane Ace 
Mary U'inler 
( Knlynn?) 

Mon n tVKAF . 

Hammersteln M. II . 
I Ofl Hn mitii'l'atelD 
George White 
■Toe Howard 
Florence Healy 
Lucy Laugh lln 
l.nzv On 11 
♦Blackett 

AMER. TOBACCO 
/♦-Nut-WKA* 
fl.iirKV K'rlUeV 
'Tour Hit Parade* 
Curl Hoff. Ore 
♦Lord. * Thiminp ' 
10 p.m.-W-WEAF 
Al Goodman Ore 
♦Lord & Thomas 
AMEH. RADIATOR 
l:3U-Snn'-WKAI< ' 
*FJ reside Heel l a It" 
Slcurrt Nllssen. 
Willie Morris 
Frank St. Leger 
Ore 

' ♦Blaker Advt. 

Ai & I*. 
9- M -WEAF 
Hnr.r.v Hiirlica 
Howard Price. 
♦Ports ft Peart 

BABBITT CO. 
10:45 a.m.-M«n. -to 

Frl-WJZ 
'David Haruin' 
Wllmer Walter 
Peggy Allenby 
Edith Spence 
Walter Sode-rllnig. 
♦Blackett 

BETTER SPEECH 
INSTITUTE 
8-Niih-WJZ 
tour English' 
♦Auspttz .& Lee v 

BOURJOIS SALES, 

• Alon.lt m-WM' 
f. Evening! In. Parla'1 
Marton Downey 
Pjcltlnp Slater* . 
Mark Warw>w Ore ■ 
♦Lord A Thomas 

BOWEV'S 
. Su-1 :80-Thurs- 
■ 5 p.ih.-WEAF 
'While the- City 

• Sleeps' 
Finney Briggs 



Forest Lewis 
Vivian Fridell 
Jess Pugh 
Clare . Bnum 
Charles Eggleston 
Cecil Roy 
Marie Nelson 
Pauline . Hopkins 
James Goes' 
^Corner 
ItUlSTOI.-MVICItft. 

»-W.H'ICAF 
(Sal Hepatlca) 
{(nans') 
Fred A Hen 
Portland Hoffa- 
Eileen Douglas 
Jack Smart . . 
Peter Vnn steednri. 
♦Young A\ Rublcahv 

CAM PAN A 

19 F-WKAF 
First Nlghter' 
Francis X Bushman 
■ Betty Lou Gerson 
•'nrlion- Brlclieri 
Harry Jackson's Or 
* Aubrey Wallace 
CARNATION ftlll.h 

10-M-WEAD 
Lulls by Lady 
treene Wicker 
M L Eastman 
Ruth Lyon 
'Erwin. .Wasey 

CHEVROLET 
0-SnMVICAF 

Rublnoff 

Virginia Rea 

Jan Peerce 

Graham McNamee 

•Campbell E 

UITIKS SKRVIC* 
■-F.WRAF 

Jessica Dragohette 
Kosarlo .BourdnrV Or 
Quartet 

♦Lord * Thoma* 

CLICQUOT CLUB 

3-Su-WEAF 
Harry Reaer & 

Clicquot Club O 
Lynne. Gordon 
Qrnle - Weber 
"John Zellner 
*N. W. Ayer 

COOK tt SON 
5t30«a-WJZ , 
'Man From Cook'B' 
Malcolm LaPrade - 
Lev* White 
•Wertheltner 

COX GELATINE 
It a.m.-Thurs.-WJZ 
Jack Beroh 
♦Rata 

ELGIN . WATCH 
10-Tu-WEAF 

Eddie Dowltng 
Ray Dooley ■ 
Helen ■'Ward 
B'ny Goldman's Ore 



♦J. W. Thompson' 
FOHD 
Frl-0:3U-.W.IZ 

Fred Wo rings Penn 

sylvarilans 
*N. W.Ay-er 

FIRESTONE 
8:30-M-UICAf 

Vor^il Ensemble 
Nelson Eddy '., 
Murguret Speaks 
'Sweeny -.lame* 

FITCH 

7'45-Su-WKAB 

Morlri Slaters 
Ranch Boys 
♦Li'. W. Rumsey 
8:15-Frl-WJZ 
Wendall Hall 
♦Ramsey 

GEN. , ELECTRIC 
11 p.m.-Suii- WUAl' 

'Matt Clemens. Tb 

Melody Master' 
Alan Jocelyri 
Virginia Howard 
Edwin. Jerome 
Frances' Norrtstrom 
Robert Strauas 
.William Stickles 
Charme Allln 
•B. B.'D..& O. 

u :neral i.ooos 

(Mux well* 
9-TJi-WEAF 

Show Boat*' 
i-anny Ross 
Romona 

Conrad Thlbault 
Frank Mclntyre 
Th'e- Westerners 
Virginia 

'Molasses 'n' Jan'ry" 
Htienapheb 

Waiter Tetley 

Laurie Massey 

♦Benton & Bowie? 
f Jell CM 
7-Su-WJZ 

.fflcft Benny 
Mary Livingston 
Johnny Green's Or 
Kenny Baker 
♦■Valine 'ft Rubfrnm 

GENERAL MILLS 
(Gold MedaM 

IO;4iV\V-l : *VEAF 
(ietty Crocker . 
tJooklng Heel pea 
♦ : McCoM Co. 
( Rlnq ulrk V 
4-p>nll«-n IZ 

Betty ft Bob' 
B41th Davis 
Dorothy Rhldler 
Elizabeth Reller. 
Lester Tremayne 
Tjoretla Poynton 
Frank Dane 
f Blacken.. 

GEN. MOTORS 
10 p.m.-Su-WRAf 

Lily Pens 

Erno Rapee. Cond.- 

G Motors' Ore 



♦Campbell-Ewald 
IIOUSKIIOLO. 

FINANCE 
8:30-1 u-W.IZ 
Edgar A. Guest . 
Be r nardlhe Flynr 
Sidney Ellstrom 
Galllcchlos Oro 
♦C. D Frey 

jaORLiiK's 

(Mailed MllltV 
M to F-7:30-WJZ 
I. urn & Abner 
Chester Laucb 
Norris GotT 
♦Lord & Thomas 
HUMPHREY'S 
MEDICINE 
5.15-Wed-Fri-WJZ 

.'Sweethearts of the 
Air' 

Peter De Rose 
May Singh I Breeo 
Andy Sanella 
♦Blow 

• .lERUEN 
0:30-Sh-W.IZ 
Walter Wlncbell 
•J. Walt. Thftmpanti 

joIinsun a son 

■ (Floor Wax) 
U n.m.-MMn.-W.IZ 
Fibber McGee A 
^Molly' 

Afarion V .1 Jordan 
Charles La veer 
■CvMRroelirn Ore 
♦Need ham. *L. & B. 

S. C. JOHNSON & 
SON 

(Glo-Co) 
7:lfi-Tli-WEAF 
'Life Studies' 
Tom Powers 
♦Need ham. L. & B . 

KEI.I^)GQ 
«:30-l>ally Ei. So- 

Su-WJZ 
Singing Lady* 
ireene Wicker 

8:30-F-W.IZ 
James Melton 
(ted Nlrhol's Ore 
N. W. Ayer 

KRAFT-PlfENIX 
10-Th-UEAF 

Blnj? Crosby- 
Mme. Schuman- 

Heink . 
Rudolph Ganz 
Joan Crawfoi-d 
Florence Gill 
Kay Weber . 
Jlmmv Dorsey Ore 
. Bob Burns. 

WflU Thomp 
LADY ESTHER 
8:30-TurW-WEAF 
Wayne King Ore 
♦J. AV. Thompson 

ij%RCS & "BROS. 

(EdKeworth Tob'co> 
0-Wed-W.IZ 

'Corn, Cftb Pipe Cl'b' 
Pat Blnford 




From Vermont to. Cai>e Cod, from Connecticut to. 
Maine, these two stations do the work of a network 
— blanketing 4/5ths of the purchasing poweriThey're 
what you need to do a selling job in New England. 

WBZ WBZA 

50,000 WATTS 1,000 WATTS 

• NBC Blue Network" NBC Blue Network 

BOSTON SPRINGFIELD, MASS. 

Two of NBC's Managed and Operated Stations 



Squire. His 
Sue Hathaway 
♦B. B. D. 4 O. 

GEORGE W. 
Lit FT CO. 

(Tangee) 
10:30-To-WEAF 
Jimmy Fldler. 
♦Cecil., w. a 

MACFADOEN 
(Tru^ sioryi 

'Court, of Uuiuet 

Relotiona* 
Percy Hemtti 
Ned Wever 
Wllmer Walker 
Alice Rhelnheart 
Helen Spring 
Vera Allen 
Fred . Feikel, rg 
Lucille Wall 
ARyn Joslyn 
^Arthur Kudner 

OB. MILES LAU'S 

( Alka-Seltser) 
9:30-8it-'WJZ 
WLS Barn Dance 
Ridge Runner* 
Uncle. Ezra 
Lulu. -Bolle 
Maple City « 
7:15 M-W-F-WEAIr 
Uncle' Ezra.' Radio 

Station EZRA 
Pat Barrett 
Cliff Soubler 
Cttrleton Guy 
Mora Cunneeo 
■Wade 

BEN.I. MOORE CO. 
11 :30 a.m.-Wed- 
WEAF 
Betty Moore 
MODERN. FOOD 

process ro; 

4:15-M-W4Z 
Charles- Sorce 
Harry Swan 
•Clemente Co. 

. VRfOLLE , 
» p.m.-Tu-WEAF 
'Voice of the Peo- 
ple' 

Parks Johnson 
Jerry Belcher 
♦Stalk-Goble 

PACIFIC BORAX 

0-TJi-WJZ 
Death Vall'y Days' 

Tim Frawley ' 
Edwin W, Whitney 
Lonesome Cowboy 
Jean King 
Jack McBryde 
Joseph Bonlme Ore 
McCann-Erlck 

PEPSOIIENT 
I-Dally Ex Sat Soo- 

WEAF 
Amos 'n" Andy 
Freeman Gosdea 
Charles CorrelL 
♦Lord A: Thbmae 
PHILIP MOKRIS 
R-Tu-WEAF 
Phillips Lord 
Sally Singer 
3 Sweethearts 
i. eo Relsman's Ore 
Eton Boys 
Phil Duey 

Pll.LSBURV 
TortaVa Children* 
•0:30-l)nlly-WJZ 
frma Phillips 
Waller Wlckei- 
Bess Johnson 
Irene Wicker 
Lucy Gil I man 
Fred Von Amos 
lean McGregor' 
♦Hut'chlrtBon 

PITTSBURGH 
PLATE GLASS 
8-Tluirs-WJZ 

Pittsburgh Symph'y 
An.ton.la. Modarelll, 

Con. ' 
Reed ' Kennedy 
■ ♦B. B. D, & O. 
PRINCESS PAT 
«:30-M-W.IZ 
"A Tale of Today' 
Joan"-. Blaine 
Harvey -Hays 
Laurette FJllbrandt 
Wlilard Farnum 
Robert Griffln 
Harrlette Wldmer 
Frank Pascelll ■ 
Isabel Randolph 
•Mc.luniun 
P.'CT'R . <t G'MBl.P. 

. (Crlsco^ 
3iS0 Dally : Ex. Sn- 
•V BtfWEAB 
Vic & Sartfe 
Art Van Harvey 
Billy, lUelson' 
Rprn<»«1ln<» Plvnn 
tl«-Tu-TliuiSat- 
- W*Z: ' - 
Ivory Siu in p Club 
Capt.. Tim Healey 
■♦Binol{'m(in ■ 

Mon-Wed-Frl-12 
IVEAF 
Pat Barnes 
♦Blackett-S-H/ 
♦Gardner - ' . * 

. (Ivbiry'SobpV,. 
3:4fl-JI > F-WEAF 
The O r N«lls' 
Kate McComb 
Jane >yKest 
Vlole,t punn 
Jlmrnjf Donelly 
MacU^TtHbin 
Jlinmy "Tanaey 
Janet Gilbert 
♦Blackman 

MJKVdot* 

3:10. Pally Except 

Sa *. Su-U'EAF 
Ma Perkins' 
Virginia Paynfc 
Marjorle Hannon 
Chas Bgelson. 
Hilda Graham 
(Miarner Bat von 
John Mathews 
Corlne Dearth 
Butler Mandeville 
.Ken Griffin 
•Blackett 

;(Chlpso) 
10:15 a.m. Dnlly 
Except Snt It .Brni- 

«VEAF .-. 
•Home Hwpft H6me' 
S. G. Smith 
Harriett McGlbbon 
BlMy Halop 
•Blackinan 

(Camay) 
Mon to Frl-3-wrcAI' 
'Forever Young' 
Curtis Arrinll 
Betty Wrnp;^e 
Marion Burnry 
.Tack Roslelph 
♦Pedlar & Ryan 
'Maple VuIop' 

4:45-Mon.-Thur.- 
Fii-W.IZ- 
Ocrtrudp Hltss 
; 7antos Ortcgn 
QUAKER OATS CO. 
'ICfiltenmeypr's Klnr 

dpruhrten' 

ri:30-Snt. WEAF 
Bruce Ktuiiman 



Marlon Jordon 
Jim Jordan 
Johnny Wolf 
Thor Erlcson 
Merrill Fuglt 
Harry Kogen Oro 
♦Lord & Thomas 
(RyKrlep) 
10:80 p.m.-Frl* 
WEAF 
Marlon TaJley 
Josef Koletner's Or 
♦Gardner 

TB. C. A. 
t p.m.-Haa-WJZ 
'Magic Key of RCA 
John fl Kennedy 
Frank Black 
Phila. Symph. 
L. Stobowskl 
♦Lord, ft Thomas 
SEAL au.a 
O-So-WJZ 
Jack Hyltdrr Bd 
Pat O'Malley 
Alec Templeton 
♦l.*«o Riir-hett- - 
REGIONAL ADV. 
10:30 a.m. W-F- 
WEAF 
'Mystery Cher 
♦McCann-Erlckson 
REMINGTON 
7:15-Tu-Tbr-8at 
WEAF 
Edwin C. Hill 
♦B. B. D. St O. 
RITCHIE CO. 
(Eno> 
8-Tu-WJZ 
'Eno Crime Clues* 
Clyde North 
John MacBryde 
Mark Smith 
Alan Devltt 
Tom Hutchinson 
Robert Shayne 
Florence Malone 
Larry Hatt 
Jerry Cowan 
Stanley Peyton 
Alice Frost 
Helen Choat 
^Ayer 

SHEF11ELD 
«:4<i-M-Tli-F-WEAF 
Billy and Betty 
•N. W Ayer 
SHELL 
(Petroleum) 
B:30-Na-URAff 
Smith Ballew 
Victor Moore 
Ed. G. Robinson 
Alice Fay* 
Victor Young Ore 
*J. Walt. Thompson 
SINCLAIR 
0-M-WJZ 
Malcolm. Clair 
Gus Van 
Sinclair Qt 
Bill Childs 
FrlU- Clark 
Joe Parsons 
Cliff Soubler 
Harry Kogen 
♦Federal 

STAND. BRANDS 
(Chase * Sanborn) 
8-Sa-WEAF ' 
A. K. Spencer, Dir. 
Amateur Show. 
Ma.1. Bdw Bower' 
Graham McNamee 
tttityal Uwlutlne* 

8- WWEAF 
One Man's Family' 
Carleton B. Moore. 

Dir. 

I. Anthony. Smyth* 
Mlnetta Allen 
Michael Itafetto 
Kathleen Wilson 
Barton Yarbnroutth 
Bernlce Berwln . 
(Plelschmenn) 

8-Tliurs-WEAf 
G. Thompson, ' Dir. 
ttudy Vallee and 

T^l" Conn V».r»lre 
Rlch'd Barthelmess 
Eileen' Barton ■ 
Joe DlMagglo 
Eddie' Green 
Tom. Howard 
George Shelton 
Utoyni Celniine) 
7:30-Sll-W.IZ 
'Bakers Broadcast 
Robt, Ripley ' .. •' 
Bhoda Rainbow •;>! 
Will Purvis . 
Ozzie Nelson Oro, ■ 
Harriett Hilliard 
,M Walt. Tbomp; 

STER'l.i.NO: PROP. 

■ (Bayer'p) 
. 0i30-Su.\VKAF 
FranU : Munh 
Lucy 'Monroe 
Arden & Atden 
iius'' Haens^beD 0r< 
Bert HlracM 
.(Phillips M«g) 
„ B-F-WEAJ! 
Waltz Time' 
Abe Lyman Orb 
Bernlce Claire 
Frank Munn 
(Dr. Lyons> Ttfoth- 

9- Su-WEAF 

paste) 
Rodney McLennorf 
Rachel Carlay 
Men /hout Town . 
Andy Sanriella- Ore 
♦Blackett 
4:15-Mon to Frl- 
(Dr, Lyons To6tb- 
powder)' 
WJZ 
'Back StaTe Wife' 
Vjvlan Fridell 
Ken Griffin 
Henry Sa.xe 
Mary. McCormJck 
James- Goss 
♦Blackott 

(Phillips Milk) 

4:30-Ta * Tlilirs- 
WJZ 

'How to Be Charm 1 - 
'.•Ins/.- 

Beatrice De SylVeia 
♦Blackett 

SUN OIL 
0: iVItally Kirept 

Sa-Su-VY.IZ 
Lowell Thomas 
•Ro'cn#> wiinqme 
SWIFT 
9:30 p.m.-Mon 
WEAF 
'Studio Parly* 
SlKtnnnd RoitiIxtr 
Lionel Bari'ymore 
*J. W. Thompson 
TASTVFAST 
13-Sti-HMZ 
Pageant of Youth' 
•Clemenis 

TEX A!* CO. 
0;3«-rii-\VEAF 

'Fire Chief llevue' 
filddy Duchln Ore 
Donnlfl Novls 
Jane Pickens 
•tbinft-Mel/uer, 
WANDER CO. 
(Ovallinei 

rt:4ri-i)iiliv-W.iz 
'Little -Oiplran A' 



HemieUa Teflra 
Jack IMIber 
Art Van Elyke 
Forrest Lewis 
Via Smith 
Eugene McGlllen 
•Blackett 

(Vinee) 

CHAS. WAH^KI 

ia.W-WJZ 

J. Chariea Tl^ina? 
Frank Tours Qro 
•Cecil. W. * C 
•:»• p.m.- W- WJZ 
(Sleaa's) 

•20.000 Tears. In 

Sing Sins' 
Warden Lawee 
•Ci-W. # -Cecll 

WECO PRODUCTS 
10:30 p.m.-Sat- 

•Dr. West's Celeb- 
rity Night* 
George Olsen 
Ethel Shntta 
Joe' Penner 
•J. W. Thompson 



WELCH . 
fGrase. Julos) 
.-Ih-F-WaK 
r t««ot RleU 
•Kastor 

WISCONSIN 
ALUMNI_, 
BBSEABCEt 
FOUNDATION 
4;15-Frl. * Moa. 

•Phillip Lord Call 

Ing Tbu' 
-PhllHp Lord 
Seth Parker Quartet 
♦Geyer, Cornell, N. 

WOODBURPS 
. a:4ff-Sa-WJZ 
Paul Whltemafl . 
St. Paul Cholatert 
Stuart Churchill 
Roy Bargy 
Ramona 
King's Men 
Duretle 

Johnny Boueer 
Bob Laurence 
♦Lenneri & Mitchell. 
Inc. 



Columbia 



ACME PAlNI 
»:S0 : Sa*WAnO 

Smiling McCopneii 
•Henri, H, A McD 

AFFILIATED 
PRODUCTS 
--{Louise Phillippt 
Cosmetics) 
?/:16.W-WAB0 
•Paris Night Life* 
Armldo. 

Pierre Le Kreune 
♦Rlackett-S-H 

A ». P 
:30-TarW-Th 
WABO 
Rate Smith's Coffee 

Time 
Ted. Collins 
Jaok Miller's Orb 
♦Paris & Peart 

AMERICAN 
HOME PRODUCTS 

(Edna Wallace. 
Hopper Cosmetics) 

11:15 a.m.-M to F- 
WAB0 

'Romance • of Helen 
'Trehf 
Virginia Clark 
Marie Nelson. 
Eugene McGlllen 
David flbthard 
Hilda Graham 
Audrey-. McGrath 
Mary Calvert 
( Kolynos) 

WABC-1 1:30 A.M. 

Mon, to Frl. 
'Just Plain Bill' 
Arthur Hughes 
Ruth Russell 
James: Metghan 
I'urtls Arnall 
Geneva Harrison 
Ray cmilns 
. (Klssproof) 
(Outdoor Girl) 
11:45 a.m.-Mon to 
Frl-WABO 

•Rich Man's 

Darling' 
Peggy Allenby 
Bd Jerome 
Ethel Remey 
Carl Swenson 
On a Muneon 
Blanche Sweet 
(Bisodol) 
8;30^F-WABO 

•B'way Varieties' 
Oscar Shaw 
Carmela Ponselle 
Elizabeth Lennox 
Victor Arden's Ore 
( Id English Floor 

Wax) 
Fri-7:t0 p.m.-.WABl 
Lazy Dan. the 
Minstrel Man' 
.rvlng 'Kaufman 

ATLANTIC REP. 

7- Sn-WAlM) 
Atlantlo Family' 

Tour* 
Fran It Parker 
Bop, Hope 
Honey Chile 
Jack .' McBryde 
Rosemary DeCamp 
Joe' Oranby . 
Red Nichols Ore 
•N W. Ayer. 
CAMPBELL 

(Soup) 
»-F-\VAnC 

'Hollywood Hotel' 
Dick Powell 
Jean Dickenson 
Hall Johnson Choir 
Henry Fonda. 
Mara'gret Sullavan 
Kuyiiiond -Paige lire 
Krancee Lantsford 
Anne JomlsOn 
IgorOorln 

(Tomato juice) 

8:30-W-WABO 
Burns &- Allen • 
Milton Watson 
Ken Nllcs 

Jacques Renard's O. 
•F. w. Armstrong 
CHRYSLER 

8- Th-WABO 

'Chrysler- Atrshaw' 
Alexander Gray 
Chas Hanson Townc 
M Wiirnow's Ore 
Chorus 

♦Lee Anderson Adv. 
COCA-COLA CO. 
0:30-W-WAnC 

•Refreshment .Tlrrre 

Connie ' Boswell 

At Bowlly 

Ray Noble's Oro 

♦O'Arcy 

COLGATE-PALM- 
OL1VE-PEET 

(Palmollve- Soap) 
8-Sa-WABC 

'Zlegfeld •Follies of 

the Air' 
F.innle Brlce 
Pattl Chapln 
Benny Fields 
Jack Arthur 
Al Goodman's Ore 

(Super Suds) 
5:46 M to F-IVA1K 

The Goldbergs' 
Gertrude Berg 
James R. Waters 
Everett Sloane 
Rosalyn Sllp|r,i, 
Rosemary DeJcSmp 
Richard Clark v \ ' 

(Palmollve Shavd 1 

10-W^WAl'C 1 
'GaiiK Busters' 
Phillips Lord 



Alice Relnhart 
James VanDyk 
Howard Smith 
Matt Crowley 
*B«nton A Bowie* 

(Wonder Bread) 

CONTINENTAL 
BAKING 

6:45-M-Tn-Tu-F- 
WAUU v 
•Renfrew of . the 

Mounted' 
Laurie York Era- 

klne, Ail. 
House Jameson 
Nancy Kelly 
Warren Bryan 
•B, B. D. St O. 

CORN PRODUCTS 
l!J:15-M-W-F-Sa- 
WABC 
'Musical Reveries' . 
Stuart' Churchill ■ 
Orson Wells 
Ken Wood's Oro 
♦B. W. Hellwlg 

CREAM OF 
. WHEAT 
6M-W-F-WABC 
•Buck Rogers* 
Matthew Crowley. 
Adele . Ronson 
Edgar Stehll 
Joe Granby 
Walter Tetley 
B. R. Johnstone. Au 
♦Thompson - 
E. I. DC PONT DE 
NEMOURS .83 CO. 

8-W-WA11C 
'Cavalcade of Am.' 
Arthur Pryor, Jr„ 
Dir. 

Kenneth Webb. Au. 
Harold Levey's Or 
*B B D & O 

FELS . A CO. 

(Fehj Napthn Soap) 
11 n.m.-Tu-TU- 
WABC 
The Rhythm Boys* 
George Macdonald 
Al Dary 
Ice Swltzler 
Ray Kulz 

♦Young ft Rublcam 
FORD MOTOR 
2:S0-Su-WABC 

Jose Manzanarea A 
his So. Americans 

Dolores 

Ramon Llttee 

Paqulta Anderson .. 
0-Su-WAHC ?', 

"Ford Sunday EV««. 
nlnp. Hopr^ 

Frederick Jagel 

Detnvtt Sym orch 

Victor Kolar 

9:S0-Tii-WABO 

Fr*>d Warlnp 
Stella Friend 
Rosemary & Prlscll- 

la Lane 
Poley McCllnlock 
Tom Werlne: 
Bill Marshall 
Trey Peters - 
Sttiart Churchill 
Johnny Davis 
Tubby Hani on 
Gene flonldln 
Charles Newman 
Feme 

«N W Ayer 

GEN. BAKING 

5:30-Sn-WAHC 
lulla Sanderson 
Frank Crumlf 
Cnrlyie Stevens 
Three Jesters 
Jack ShlUcret Ore 
GENERAL MILLS 
0:30 Dally ex.Sn- 

Sit-WABC 
Jack Armstrong. 

All Am. Hoy 
Jim .Om.echl 
Sara.iane Wells 
John Gannon 
BUI B. Myers 
♦Blackett 

GULF 

7:30-Su-WARC 
Phil Baker 
Beetle and Bottle 
Aprnes Moorhead. 
■Maxlne' Gray 
E Smalle*s«7 'Voices 
'Skinnav' Ennls. 
Bob Allen- 
Hal Kemp's Ore 
♦Young & Rublcam 

U ICC R Kit II -O 
(Force) - 
fl:ln-M-W-F 
WAIIC 
'Bobby Benson St 
Sunny Jim' 
Neil! O'Mnlley 
Florence Halop 
Eddie Wragge 
Detmar Poppen 
Lorraine PanHow 
.Toe Wilton 
Peter Dixon 
Billy Halop 
John Battle 
John. Shen 
♦Erwln-Wosey 

KLEENEX 
2:30-M to F-WAIIC 
Story or Mary 

Marlln' 
Basil Lnughrane, 

Dir. 

Jaine Cruslnbcrry, 
Au. 

Jnnne Blaine 
Robt. E. Griffin 
Bob White 

.Jesse Pugh 

jCarleton Brlckert 

'Betty Lou Gerson 
Jack Daly 
Boh ^Fistci" 
Mnrrny Forbes 
Marjortp- Hannfin 
' Auue i>*venport 



Isabel' Randolph 
-Lwdlto .JJusttog- 
♦Lord A Thomas - 

O. KSUEGEH 
. (Beer & Ale) 
7:lfMra-Th-WAB€ 
'Kreuger Musical : 
Tout' 

5 Schermerhorn 
Jerry Cooper 
Ray Block's Oro 
•Blow 

LADT ESTHER 
lt-M-WABO 
'Wayne JUng Oro 
•Stack-Goble 

liEHN * FINS ' 

. (Pebeco> 
- 7-Sa-WABO 
fiddle Cantor 
Harry Einstein 
.Tlrrirhy Wnllington 
Betty Garde 
Bobby Breen. 
Sally Breen , 
Louis tiress Ore 
♦Lennen A Mitchell 

LEVER BUGS. 

(Lux Soap) 
. V-M-WABC 
"Radi6 Theatre* 

'Shore Leave' 
Lee. Tracy 

Fay Wray : 

(Rlhso & Lifebuoy) 
8:S0-Tn-WABC 

•Laugh, .With Ken 
Murray' 

Ken Murray 

Eve ' Arden. 

Sassafras 

Phil Regan 

Rubs Morgan's oro 

♦Ruthrauff & Ryan 

LIGGETT *. 
MYERS 
(Chesierflold Clgs) 
9-WrWABC 

Lily PonB 

9-Sa-WAHO 

Nino Martini 
Andre KoBtelanetx 
Oro throughout 
♦Newoll-Emmett 

IOHAWK CARI'ET 

MILLS 
12:45 DaUy Ex. 8a- 
Su-WARO 

6 'Star Jones' 
Johnny Kane; 
Elizabeth pay 
Bill Johnstone 
Phil Van Zante 
Florence Malone 
Eddie Marr 
Arlene Francis 
•BlnckettS-H. 

NATIONAL ICE 
ADV„ INC. 
lOrTniWABO 
'Parties at Plckfalr' 
■Mary Plckford 
Jackie Cooper 
Al Lyons Oro 
♦Donahue & Coe 
PHILCO 
1t45 dally ex. Sa* 

Su-WABO 
Boake Carter 
♦Hutchlns 

PLYMOUTH 
MOTOR 

9:S0-TU-WABO 
'Guilt vei. the 

Traveller* 
Ed Wynn 
John S. Young 
John Mclntyre 
Lennle Hayton's Or 
Lovely Girls 8 - 
King's Merry M.'n 4 
•J. SUrllng petchell 

POMPRIAN 
lS:l(UTa-Th-WABC 

Jerry Cooper 
Ted Royal's Oro 
♦Topping & Lloyd 
R. J. REYNOLDS 

TOB. CO. . 
(Camel Cigarettes) 

9-Td-Tli-WABO 

^Camel Caravan' 
Walter O'Keefe 
Louis Sarin 
Alice Frost 
Kenny - Sargent 
Pee Wee Hunt 
Denne Janls 
Ted Huslng 
Gleri Gray's Ore 
♦Wlllljn C. Esty Cto 
SOCONY VACUUM 
S-F-WAItO 

'Flying Red Horse 

Tnvorn' 
Walter Woolf King 



Bee Lllilo 
V Sririlng'to 

Juy Lornbardoati 
Royal -CaMQ^ 
•Mar.icualk a p£j 

^«^*» 

L La?e' ,at <» 
•Frlui' echett 
Jjucy Monroe 
Frnnk Munn 
Iub Haen«ob«tf, aJ 
<Phllii M Den , ^ 

n.s u . W AIJ0 

'Melodlana' 
Bern ice CUI 
Abe Lyman 

?" v « Smilii 
♦BIa.f\U»'(t 

STEWART* 
WARNER 

.-'i! em, i*» 

10-Tli-WAIlO 

Bob McCoy . ; 
Art Ttiorten 
Horace HelflV n M 
Bern.le.MatOeot?"' 
Campbell SWirV 
Radio Rambleri 
Jerry Browne 
Cnarles Onortma?) 

STUDEBAkCB 
10-Frl-WAlM) 
Richard Hlrnber ft 

Champions 
Ben Bernle 
♦Roche-W.-fj, 

O. S. TOBACCO 
< Mil's. Bertl" 
8:30-M-WAl^ 

'Pipe Smoking Tlntt* 
Pick A Pm 9 r 
Landt 3 & White 
Benny Krbg«r , » Ot 
♦Arthur. Kudner 
WARD RAEINO 
6:15-Tn-Th-8a. 
WABO 
•News of fottih' 
Laddie' teaman 
Jackie Kelk 
Ethel Blunti ' 
Alfred Corn ' 
Lester Jay 
Joyce Walsh 
Hanley Stafford 
HI man Brown, fjlf. 
♦Fletcher & Ellis 

waseV pRbiitn 

7:30-M-WAB0 
'Singing Barn' 
Harry Franttel 
12-Dally Ex. Sa^t, 

WABC ' 
e:45-Sn-.WAB0 

•Voice Expirttnee* 
M. Sayle Tayror 
♦Erwin Wastjr 
WILDROOT CO. 
7:15-M-WAB0 
Ted Huslng:' - 
Charioteers f 
♦B. B. D. A O. 
WM. WBIQI.GI 
7-Dally Cs. es> 
Sa-WAltO ' 
■Myrt & Mart*' 
Mrytle Vail ' 
Donnai Daragrel 
Vinton Hawortb 
Lea Tremayne 
Ray Hedge 
Karl Way 
Mnrle Nelson 
•Frnn'-o" Honw 
I0:30-Dalty Kut» 

Snt-Su-WARO 
'Mar^h Of Tl"m»' 
♦B B D A O. 
ZOTOS 

(Machlneleu • 
Permanent Waves) 

6-Su-WABC 

■Hour & Chaftp.''; 
Phil Spltalny's A(I« 

Girl Ens. 
Arlene Francis, In.* 
M-axine ' 
3 Little- Words 
Evelyn Kay j 
Gypsy Cooper. 
' Rochelle &Xola 
Pat Harrington 
•Grey Adv Agencf^ 



Mutual 



CAL-ASP1RIN 
13:4,VM-W-F- 
WOR 

•Painted Dreama' . 
Kay Chase ' < 

Mnry Affllck 
Alice Hill 
Bess Flynn 
•Rclncke-E.-Y.-G. 
& F/ 

CROWN OVERALL 
7:45 p.m.-Thu- 
WOR 

'Crown Head II 

Frolics' 
Charles Seel 
Charles Wayne 
Devore Sis 
William Greene 
Claire Grenvllle 
Joe Lugar Ore 
♦H. W. Kastor 

CRUSADERS, 
Mon-8:15-WOR 
"The <:rusaders'' 
Fred O. Clnfk 
•Mar«cliRlli a Prat' 
ll:45-Mon. to Frl- 

IVOR 
♦Blackett 

GORDON 
BAKERIES'. 
7:30-M-F«W-WOR 
'Lone Ranger* 
♦Sell I 

GRUEN 
7:4n-Tii-Sa-\VOR 

'Time Turns Back' 
De Garmo & Kllb'ne 

HEALTH 

Products 

0 p.m.-Sun-AVOR 

'Amateur Night' 
Ray Perkins 
Arnold JohhsOn Or 
♦Wm. Esty 

HOUSEHOLD 
FINANCE 
10:30 p.m.-Snt.-WOR 
'Sherlock Holines' 
Richard Gordon 
Harold West 
♦Frey 

MACY 
0 n.m.-Tlm-WOR 

'Mornlncr Mnt Willi' 
Nellie Itevcll 
Abo Lyman 
lie leu Gleai on 



M^. Ethe\.« LUUjl 
♦D.Qnabue'.«!,Coe, i 

MURINE ' 

(Bye Wash) 
'•:30-TI»u-W0R 

'Listen to This'- ■ 
Johnny & Doty: i 
Lew Dlamopd pro 
♦Nelsser-MeyerhoB. 

PURITY 
BAKEBIK8 

5:15-M to F-WOj 

'Omar the Myllf. 
MiH.H. Joachim D»' 
•Ralph Schoolman 
Bthel Everett 
Ann Sedgewlck- . 
Jeff Sparks .' ■ «.; 
fidm'nd. MacDonaM 
Arlene Jafl« B0 " 
Eddie Vreelanjl 
Camllle Joachim 
♦HanfT-Metzcer 

SSS CO. 
(SPS Tonic) 
8.30-F-WOB. 

'The Music Bol* 
Mary E Wood 
Bailey Aston • , 
William Stoos? w 
♦Jolins'in-DalU* 

WASEY 

(ZemO) 

M to Tl.u-11-18 St* 
8:30->VOB 

•wmiJitffti'^,, 
Jacob Tarslilsn 
♦Erwln-VVa?ey 

9:45 u.m.-M t« 1 
(Dr. Lyona' Toot* 

'Baclc Stage 

Vhlan fridell 

Ken Griffln 

Henry So^-ieii 
Mary McCormiw 

James Ooss 
• Bl.-ipkett-S-W' 
U ANDEB CO' 
(Ovnlt.ne) 

S-M lo F-"V.i 

Kirby HaiTi.c 
( iP fio nyron 



Wednesday, April ft, 1936 



4 D I 



VARIETY 



il 



fStatian Prnnotion 



Hiikelstein, Theatre Showman, Partner in 
Pool That Seeks Radio String 



Well Drying Up 



Washington, April 7. 
Second attempt to organize chain 
0* small stations in Minnesota, Iowa, 
iftbraska and Wisconsin was spiked 
w week,, when a Federal Commu- 
nications Commission examiner 
turned in an unfavorable report oh 
tlfe eight-station application made 
jg- the name Of a partnership con- 
"sjiting of Robert J. Dean, Emmons 
j^j Abeles, Dr. F." Koren and a' cor- 

rj j^Wition known as >M. L. Flnftejstein 

V it Sons, Inc. 

Failing to receive Commlsh ap- 
proval, last December, the eight ap- 
plications were set for a Joint hear- 

;v^njf before Examiner P. W, Seward) 

• •who found them wanting on several 
founds, including legal and flnan- 
el«l qualifications. 
Conflict- between testimony of 

; Harold D. Flnkelstelh, president of 
,,' tS» corporation, ana provisions of 

' Its i lamended articles of association,' 
.^hich, according to the report, J ap* 
pears to be an unlimited partner • 
ship/ ie<t $he Question of the pro- 
posed operation of the transmitters 
''" ufcin th|i tiihV Partnership agree- 
nieot snowed* that group had been 
ftrmed to ^conduct the business of 
.a* radio broadcast station/ while 
flnkleste^n claimed' It did not pro- 
pose to assume any general obliga- 
tions, heyond the mere application 
for construction ..permits. 
V $cheme provided for capital of 
y' ; i|J t O0O. for each station involved, to 

;^lwhlch 'each party shall contribute 
.fTom time to timo as required,' but 
financial statements of Dean J Abeles 

: 'and i>r. Koren left, doubt that they 

..^duld contribute $3,000 apiece for 
' aJJaclr transmitter. 

'.fleward also questioned legality of 
inclusion of the Finkleetein corpora- 
tion aer a 'partner* in the applica- 
ttetts and found objections to the 
jWlfciiad construction of the sta- 
tions On grounds of interference 

;.1^,rtlie 'fair and efficient radio 

. . service. of existing radio stations or 
the .cohSmisslon'a monitoring: station 

.••M Grand Island, Nebraska.' ' Al- 



ready over-quota conditions would, 
be increased by granting of the ap- 
plications, he added. 

Eaqh .application was made in the 
name of a separate corporation, 
designated as a broadcasting com- 
pany bearing the name of the town 
in which the transmitter was to be 
erected. Asking 100 watts power 
and unlimited hours of operation. for 
each transmitter, the group request- 
ed a frequency of 1,500 kc for two. 
of Its stations, at Winona,. Minn., 
and Appleton, Wis.; two assign- 
ments on 1210 kc, at Fort Dodge, 
la., and Mankato, Minn., and two 
on the 1310 kc frequency at Wau- 
sau, Wis., and Clinton, la. The< re- 
maining stations, at Hastings and 
Grand island, Neb., asked for 1420 
and 1370 kc, respectively. 

inkcletein • Showman 

Dean and Koren,. both from 
Watertown, S. D„ have been asso- 
ciated for several years as owners 
of KGDY, Huron, S. D. They re- 
ceived a license last year to operate 
KABH, at Abefdeen, in the same 
state. Finkelsteln, corporation pres- 
ident, has. been in the amusement 
business and is at present interested 
in the operation of an electrical re- 
cording business, Mid-West Re- 
cordings, Inc.,/ In Minneapolis. 

Request, of the Northern Broad- 
casting Company for new station at 
Wausau, Wis., was turned down by 
Examiner Seward coincident with 
his recommended denial for the 
FInhilestein group. The application, 
asking 100 watts on 1370 kc,. Was 
heard jointly, because of its interre- 
lationship with the other requests. 
Interference and quota over-load, 
was given by Seward as reason why 
station should be refused construc- 
tion permit. 



Beulah Freeman replacing 
Roberta Smith as program director 
of WMSD, Sheffield (Ala.), with 
Elmer Hammergren. concurrently 
being added to the sales staff. 



(Continued from page 37) 

written strictly fur radio. Lux 
Theatre (full hour dramas) will in 
all likelihood be the next to feel 
the pinch. Already it's a majde 
headache. " *' 

Going is made all the rougher 
because ioture material is being 
burned up almost as fast as legit, 
'Hollywood Hotel' scoops up 
snatches of hew screen works al- 
most as fast as they're, out, and 
occasionally others like 'Shell 
Chateau, and RCA's 'Magic Key' 
grab simitar material. While 

there's a; much greater film than 
legit assortment, pic stuff is felt 
to be hard to adapt In radio's ab- 
breviated time 'spreads.-' Resultantly 
it, too, is nearing depletion. ' 
io ust urse Own 

Only solution seen by agencies 
is to foster a group of strictly radio 
authors who can acclimate them- 
selves to the pace. J. Walter Thomp- 
son now has its eye on a number 
of such" authors and is keeping a 
close tab on their development; One 
or two other agencies meantime are 
eyeing the Authors Guild and the 
various writer's organizations for 
candidates. One agency has circu- 
larized the Guild recently, So far 
this activity has produced pretty 
meager results. Takes time to ac- 
quire writers who can work in rac- 
ing gear , at radios relatively small 
salaries. 

This handful are strictly dis- 
tinguished from the regular radio 
serial scribblers who work on the 
so-called 'strip' shows. Latter are 
not designated to take the place of 
legit and screen material, and their 
authors are hence not in the same 
category with the above-mentioned. 
However, in the serial class, too, 
there appear to be some candidates 
whose activities could be trans- 
ferred to the more delicate field 
with success. 

Adaptation, of novels for radio use 
in the heavier drama stuff has been 
mentioned and even tried as a pos- 
sibility, but it is not regarded as 
fruitful. Many a novel already has 
been transferred to stage and screen 
whence it went to radio, and the 
rest with few exceptions could not 
successfully be telescoped for radio 
use. 



Censorship by Buzzing Sounds 
Obliterating Speakers Words 
Described in Canada Parliament 



Toronto, April 7. 
Some form of advance censorship 
directed against defamatory and 
libellous broadcasts is expected to 
be a result of the Federal govern- 
ment's probe into the activities of 
the Canadian Radio Commission 
and the planned abolition of this 
body. Hector Charlesworth, dean 
of Canada's dramatic critics and 
chairman of the Canadian Radio 
Commission for three years, has so 
far been the target of attacks on 
the House of Commons floor and has 
been forced to render an exhaustive 
account, of his stewardship. 

He was outstanding, in his de- 
fense of the present, radio set-up 
and claimed the Commission is one 
of the most efficient- branches of 
public service. He. did admit, how- 
ever, that he and his henchmen had 
been hampered by the lack of 
finances in the way of Federal 
grants and 'that; as a consequence. 
Canada's broadcasting, service is 
not 'as good as it might be.' 
Owing his chairmanship as an ap- 



WCAU Survey Ready 



Philadelphia, April 7. 

Survey based on mail of more 
than 290,000 and nearly 36.000 an- 
swers to questionnaires is being 
prepared by WCAU and will be re- 
leased as soon as it's off the presses. 
Data, gathered by tabulation of mail 
for last six months and canvas con- 
ducted, by Boy Scouts, will cost 
nearly $10,000. 

Approximately 2,000 copies of 
survey will be sent out. Expect to 
release it in about two weeks. 
Claimed to be mo'pt exhaustive sui> 
vey of listener habits ever made. 



Ruby Hagler has joined WBRC, 
Birmingham, as accompanist, re- 
placing Alva DeMarks, resigned. 



pointee of the now defeated Conser- 
vative party of Rt; Hon. R. B. Ben- 
nett, Mr. Charlesworth stated that 
there had been some censorship of 
anti- Conservative political speeches ' 
over the air during pre-ejeetion'ac- 
tiyities, this particularly in the case 
of Communist candidates who were 
running for Fedora' office'. Censor- 
ship v as done by means of 'buzzing' 
which obliterated the speakers 
words, he testified. 

Regarding the national hook-up 
broadcasts of the -Mr. Sage* pro- 
grams, these virulently attacking 
Hon. Mackenzie King, present Prime. 
Minister of Canada, Charlesworth 
claimed that these had been spon- 
sored by the Conservative party and 
the time paid for. Admitting that 
he had not read the scripts and that 
he had depended upon the sponsor, 
Charlesworth said that the first 'Mr, 
Sage* broadcast came as a surprise 
to the Canadian Radio Commission 
but that later broadcasts were less 
objectionable. This occasioned the 
remark from Denton Massey, cousin 
of Actor Raymond Massey and Con- 
servative member for Toronto, that 
'all political parties released objec- 
tionable broadcasts prior to the last 
election.' 

Charlesworth, was also questioned 
regarding the salaries and duties of 
Stanley Maxted, manager of CRCT, 
Toronto, and regional director for 
Ontario, and of his . secbnd-ln-com- 
mand, Rupert Lucas. Maxted re- 
ceives, a salary of $4,750 ana lAicas 
$3,50.0 yearly. While Charieswortn 
admitted that Lucas', duties were to 
supervise Commission and commer- 
cial broadcasts and act as liaison of- 
ficer With NBC, Lucas had partici- 
pated in political broadcasts with- 
out the Commission'** approval but 
had been forgiven because 'he likes 
to play heroic Scarlet Pimpernel 
roles,' said Charlesworth amid' 
laughter. Maxted works '1&- hours a 
day,' claimed Charlesworth.' 



★ 



NOT EVEN WLW 



knows the full force of the 
tremendous sales influence wielded daily by the 
WORLD'S MOST POWERFUL BROADCASTING 



STATION 



For final information on this subject. 



consult any consistent WLW advertiser. 



*(lf you examine the list of consistent WLW advertisers, you will find 
them to be not only the companies who know most about WLW, but also 
the corporations who are radio's most successful national advertisers.) 



42 



VARIETY 



A » I Q 



Wednesday, April 8, 193o 



'Sift Facts, Define Policy,' Craven 
Urges F.C.C.; Meeting in June 



Washington. April 7. 
Sweeping general investigation 
into allocation of radio spectrum to 
various groups of users will be con- 
ducted by Federal Communications 
Commission because of rapid prog- 
ress of radio art during past few 
years. 

As prelude to possible changes in 
broadcast allocation policies Com- 
mish last week voted to take up the 
many-sided problem on June .15.- 
Meanwhile the question of regroup-, 
ing clear, regional and local broad- 
cast channels will be held in abey- 
ance, with this phase of the big 
matter slated for disposition by the. 
broadcast division after the major 
principles of ether usage are set-, 
tied. 

Broad inquiry was. voted upon 
recommendation of Commander TV 
A: M.- Craven, commlsh chief en- 
gineer, who. told his bosses the time 
has come when long-range planning 
must be tackled rand decision must 
be made about>places for television*!/ 
radio - telegraph, radio-' telephone, 
broadcasting, and other' types' of 
operation. Objective is to hrln'g up 
.to date the ' different brackets ear- 
marked for miscellaneous purposes.' 

Although the whole issue, was set. 
for •public discussion-/: the Commlsh 
refused to- make public the Craven 
memorandum dr giVe the- industry 
arty -precise idea of whit it '.will, take 
up at the forthcoming hearing.- 
Reali' Needed. 

One of. the primary purposes, of 
the chief engineer's • ^ote, ' however^ 
was to force the Commlsh. to face. 



Puerto Rico's 1st FuD 
Time Station Starts 



Fir,:t full-time station in Puerto. 
RJ.co has just come into existence 
with the granting of an all-day per- 
mit to WNEL, San 'uan, by the 
government.. Operates at 1,000 
watts. 

Station has- also recently become 
a Transradlo press subscriber and 
is peppering the ether with news- 
casts. 

the facts' about , growing competition 
between broadcasting, radio-tele- 
phone, radio-telegraph, and land 
wires and the rivalry between 
broadcasting* motion pictures, news- 
papers, and 7 television. Craven 
want's his bosses to lay down hard- 
and-fast policies about the extent to 
which each Interest in these fields 
may go. 

A ' ' strong;, recommendation that 
visual broadcasting be kept on an 
experimental plane featured .the re- 
port. Craven called attention > to 
economic angles of •.television 1 ,- re- 
marking that picture transmission 
when perfected will have profound 
Effects "on the manufacturing, indus- 
try, the press, and films. If visual 
broadcasting is kefctlon a laboratory 
basis, he declared,, "the "Commish will 
have an /opportunity to acquire bet- 
ter . knowledge about what to do 
about licensing television'" on com- 
mercial scale. 




5 

i 



MOST POWERFUL INDEPENDENT 
STATION IN THE N. Y. AREA 

•WHIM 540 BROADWAY* NEW YORK • 

National Arfwliilnfl Rcprfwnlpjixj 

E. KATZ - SPECIAL APVERTISrNG AGENCY 

N<« \orh-~Chicago\-PhUadtiphia.— Detroit 
Kani*oj.'"Cifv*-At/anta— Dal/ps— •$an:.Fraiu , ,i.ico 



PLAYS UP RADIO 

Indianapolis Timw Only Uooal 
Given Biat Attention 



Hy 



, Indianapolis, A nr11 . 7 * 
imes/ Scripps-Hbward paper, is 
the first of the . three local sheets to 
open up with an attempt to build 
a radio page. 'News' and, 'Star* still 
skimping on space. Al Norman has 
been named radio editor and. is mix- 
ing in plenty of local art and stories 
along with national publicity, re- 
leases. Plans now. include the in- 
tention to. fun a series of candid 
camera shots showing local radio 
workers- in . activity, from.; boss • lo 
stenog. 



Inside StuJMadio 



Conn* 



(Continued from page 34) 
pops up all over. /When you pi'otest, 
he says, 'People like Milton Berle's 
mother will say to you, 'Well, where 
did you get it?' She thinks it comes 
out of the ground, like flowers. Try- 
ing to stop material, being stolen is 
like a fellow in a row-boat. One 
leak springs up, and while he's try- 
ing to patch it, fifty leaks are 
bursting through. Or, if that com- 
parison isn't clear. Conn's got an- 
other. 'It's like "suing for ten bucks; 
So you pay two dollars for- thte "sum- 
mons, arid eight, for the cab that 
takes you 1 to court.' 

Bertha Brai implifies tt 

. Once Conn — who Used to be a 
vaudeville artist too ;-f-'Of course, I 
ne.ver played the Palace,' he recalls, 
Somewhat wistfully, 'but I played 
all around there' — once Mr; , Conn 
thought it would be nice if the 
writers for radio got billing- on- the 
air. SO he went to Bertha Brainerd 
of NBC. 'Why. is it that a writer 
can't get billing?' I asked her. 'We 
just won't give it to you,' she says. 
Like ,that^-no explanation. 'We just 
won't give it to you. The public's 
r}ot interested.'' So then 1 says to 
her, -'I think I'll quit radio.' So she 
says, 'Do as you please,' Like that, 
Just 'Dp . -you please.' So Conn 
doesn't w^rry aiiy more about bill- 
ing for writers on the air; anyway 
the Jack Benny program is written 
to sound ad lib, and' if the writers 
got billing, it would, destroy . the 
illusion: But just the. same, Conn 
feels that radio could get good 
writers if they'd give the writers 
cf edits; . It'-: isn't • tfiey, money that's 
keeping really good writers off. the 
air. Radio pays all kinds of dough, 
he; says. Why, money is nothing to 
the sponsors; 

Pouting- Sponsors 

Sponsors. iThey surprise Conn. 
'They're pouters,' he says. 'Those 
big multi-millionaires are pouters. 
They're hurt, they pout, if you im- 
prove a first script after they've 
okayed - it.' Sponsors don't underr." 
stand yet the importance of ma- 
terial. They're learning, but they 
don't realize fuljy, for instance, that 
a writer not only must write the 
material, he's got to-be with it. He's- 
got to be at the rehearsals, watching 
to see* that the material registers as 
•he visualized it originally. Some- 
times it doesn't. A first script is 
like' a first fitting of a, suit of 
clothes ;. it :8flways needs some fixing. 

.Sorte- •"sponsors' hire' *a. performer 
after catching- one show.. ..They put 
him on : for a -run, .'says- Conn, and 
then they, winder;- what's happened. 
He'. was- great the first; time: what's 
:happened\ Jo' him : now, he's 'no good. 
Th'ey-'don'tjrealii^. '■•that- it was -the" 
material jn'his first show that made 
hijm sound' good-. 

Right now niost of the big comedy, 
programs are using the group, the 
family.. "style, which it so happens, 
says Conn; he originated. The 
group, formula is good, he says, be- 
cause, whereas, a monologlst has to 
tell stories, and dialogue has to tell 
jokes. .group .'comedy .permits, use of 
situations. \\ Group corhedy allows 
one fellow, to ;be the goat and; gives 
a' chance for humorously' individual 
'characterisations -for the rest of the 
cast! It is a natural set-up, it has 
scope, its comedy is most natural* 
But it needs a good 'head, a strong 
center pble : of the jack 'Benny type; 
says Conn, to holdl it together. 

Radio a Stooge Biz 

Reflecting on the success of group 
comedy, Conn comes to the con- 
clusion that radio Is a stooge racket. 
It's a stooge biz, he says. The audir 
ence.has heard so many good voices, 
like the announcers,' so much good 
Engi}sh, that now they want to hear 
funny voices. Funny voices take the 
place) of stooges'^ funny .make-up.' 
But a -stooge doesn't get anywhere 
by himself . It's the' head .man's .re - 
•-ftfttioit to h»><\ Ahat'w(iTres Ji'iflj funny. 
The ra'ditf nudienceV lik^thVVauae 
audience, .-'alts for the head man's 
tip-off. 



'Having completed extensive alterations. .. Leoa Levy, WCATJ and 
KYW, Philadelphia, prez, recently movecUinto Germantown home he pur- 
chased last summer. Last week he received -wire from Joan Rosenbaum, 
11-months-old daughter of hextdoor neighbor, Samuel R, Rosenbaum, 
WFIL prez, and Mrs. Edna Phillips Rosenbaum, first harpist of Philadel- 
phia orchestra. , . , . . 

Message read, 'You have miifde youf. lovely new house such a thing of 
beauty is it reallv .necessary to maintain a noisy dog .Who .barks for hours 
making. -night hideous for your innocent and admiring neighbors best , 
regards Joan Roseribnum." 

Next dav, adcording to Levy, his pooch, !Zip/ a. German shepherd, 
vamoosed and was picked up by dbg. catchers and landed in pound. He's' 
n#w Quarantined' at^a- veterinarian's.* on .accoynt of local- epidemic of, 
rabies- Levy says 'Zip,'- an extremely sensitive aftjmal. ^idn't like Rosen- , 
baum's saxophone playing. He's considering ■ notifying Society of Pre- 
vention of cruelty to Animals. .■ v . . 

Anyway, he declares, ho \l -months-old .child should be up as late as 
9 p. *rh., when wire was -sent. He suspects Rosenbaum of making "hip 
daughter goat of case. 

If NBC wants it NBC. can have the 'Voice of Experience' program. 
Offer to transfer the five-a-week ' rogram has been niade by Wasey 
Products. Show has been on Columbia. • . 

Previously NBC officials frowned upon the program -because of the 
•advice' angle conducted by M. Sayte Taylor who, before radio, con*.' 
ducted lectures with sex films In theatres. y 

•Voice' escaped Co'luni ia's much-publicized,, clean-up campaign last 
year Not reported i'f Columbia now! intends to extend its regulatioha - 
more drastically, or whether other reasons prompt the sponsor's disposi- 
tion to change 'webs. 

Case of a plot temporarily saving a 'serial has occurred in connection 
with Wrigley's 'Myrt and Marge?, stanza over CBS: When the chewing 
gum firm also' bought ' March of Tlme/'the previous serial was in such.* 
state of plot complication, with a murder among the ingredients, that ■ 
VVrigley decided: to untangle things before foldlrig the show. Will now 

run until April 15. . : , . . ■. , • 

' Understood that CBS volunteered to put . 'Myrt and/Marge on sustain* 
ing in case Wrlgley. decided to drop it S.o there Wouldn't be an audience 
kickback. Now felt, however; that by. middle of this' month a satisfaotor 
exit 'can be made. 

Permission previously given James .Cagney to do a. radio version ' of 
'Wintersef on Shell Chateau program wats withdrawal by Maxwell An- 
derson' after New York' critics had acclaimed his. plsfr hesf of the season. 
Author stated that cricks are interested in a- full hour airing of the show 
and didn't want edge taken off by previous .tab production. Cagney will 
be spotted on program: when. 'rights to suitable vehicle can be , 

obtained. 

Al Nacler of WJBK, Detroit, last week waded through six hours of 
continuous- 'play-by-play at the Detroit Red Wings-Montreat Maroons 
hockey playoff game "in Mohtreal. "Record game" started at 8: 20 p. m and 
lasted till 2: 30 a. m., . with . Red Wings on top 1-0, the equivalent of 

th Na-l£" was te s S ent to Montreal by Dodge. Motor. With Angus Piatt 
doing 3 the commercial, Nagler's stuff was shipped by wire to Detroit. 

A L Alexander, chief announcer of WMC'A, New York, is under': con- 
tract as an integral part of the Good Will Court program which sees . 
commercial June 7. He ge-ts a percentage based on program's income. 



AND LONG INT0- 



( = 



.Brooklyn Cases Now Set for May 
Hearing 



Washington, April 7. j 
Famous 'Brooklyn cases." toughest 
nut the Federal Communications 

Commission has ever' .been called 

upon to crack, last week were given 
a spring cleaning, with application 
of Arde Bulova and Norman K. | 
Winston being dropped entirely and 
all "applications -involving assign^ 
ment of license either killed or dis- 
missed. 

Present status of the six-way 
scramble for all, or part, of the 1400 
kilocycle assignment leaves WBBC, 
the Brooklyn" Broadcasting Com- 
pany; WARD, U. S. Broadcasting 
Corp.; WEVD, Debs Memorial out- 
fit, and WVFW. Paramount Broad- 
casting Corp., all fighting over full- 
time 'privileges; WLTH. Voice of 
.Brooklyn, which ^as- been ..using 
6ne-fourth share of ' the ^'facilities, 
seeking, renewal, and the Brooklyn 
Eagle howling for a 50% share of 
WBBC's requested full-time chunk. 

Commlsh ha;s -patiently, re-desigr; 
nated for hearing complaints of 
warring stations which still remain 
.in the ring. All seven commission- 
ers will meet 'en banc,' in May, to 
listen to' the revised requests of the 
group. 

.' Bulova- Winston application was 
thrown out for failure to file an' ap- 
pearance with the Commission. 




Anne Honeycutt's Office 

Anne. Honeycutt, who resigned 
last week as assistant program 
manager at Columbia, will, after a 
vacation in Europe, open offices in 
New" York in the fall- to do free- ; 
ianri^ producing. 

Misii Hcneycutt was w ith CBS for 
sever; jt % ;iri. 



Showerman 6r\ Hia Way 

' Chicago, April 7, 
. Irving 1 'Chick' Showerman . who 
has^ -.been assistant sales, manager 
forvihe central, division- of - NBC!,'- 
sh.ifts' .tp 'l^ew .York this week. nV 
aasistant sales manager, of easierhi 

aislrict.' : " ' '• 

Replacement ip CR iiy yet 
named. 



*k Buying profitable radio 
shows, people in the biz re- 
port, is no cinch. Frantic 
searching through the files" 
seldom brings forth ideas 
that will knock the listeners 
out of their, seats. 

People want good shows 
— not screwy ideas. So we 
say: get a station-tested pro- 
gram that has the "socko" 
appeal and save dough and 
worry all around. 
if Blair stations offer you 
programs ot proved! selling 
ability, which are availablefor 
sponsorship on either a spot, 
sectional, or national basis: 
We include case histories 
and merchandising plans. 
if Let us tell you more! 



JOHN BLAIR & CO. 

/ktU'Vicd RapA QA.M ta£ix*c I 
uj Radio Statw yi-i- 

NIW VOHK- CHICAGO-DETROIT- SAN FRANCISCC 



— aFFICES — 

.. Foclns Radio City 

48 WEST 4* 

'j'J'vi Laira* .and^SittiH.. -U;nit?;\ ; ;;^- 

".. Albert ^;'d , *^iiKas'^^;?s& 

Agrnt on Preirtlrts— BRy«nt »'»*^ 



ON APRIL 13th A NEW ERA IN BROADCASTING 
B EGINS IN OKLAHOMA WITH THE OPENING OF 




'Wtnti* r*markubU wnr btfllt lor bfroqd '•' 
! "nltfi»f tfMifiHW wpMiMiy lor 



Studio. "A"4« J«*o*;«a»n«k for tadio pro- 

eta «dditi«t,.aa «trotia#caUy. {tooted *aj(K 
room m <aa* bwadlaa' -ia «*«UabU 'a*-mi 
om<titorium studio aortii? im 




A STANDOUT^ ACHIEVEIIE1IT 
IN STUDIO besl6N, ACOUS- 
TICS ARB EJfilHEEdlHG 

PLANNED with audacity and executed 
with characteristic vigor, WjEjf's new^ 
studios opei^^ Ai^^^ e^pM Ameri-. 
ca's finest h* -.^fe^jfy aeiignj, Jc^tiuee and 
technical exc^a**^ ex- 
ceed them in sii&^l/v .. ,.^^V 4 

This new c^tTe ci tjie air,c< an 
•ntire flo^r ef periculy proirided for it in 
the original pla^ ol Oklahoma City's new 
'■Sld>^pfo^^W^'' r 'Six ■tuai^f v includ- 
. fpg 'igfc. ultramodern Idtchen-studio and 
an ': c^ditorium Kiting 1 .200, . provide 
ample facilities loifiadia productions ol 
cmy sise or typev 

The. entire floor : » cir-c^nditioned, : The 
most, recent developments ; in accbu|ttcal 
engineering together with' RCA /high 
fidelity speecfi input ^equipment achieve 
perfection in transferring program quality 
from studio to air. l^any unique innova- 
tions are the marvel! of radio technicians 
as, well as laymen,^ 

To WKY's au, aiejftce, this new air castle 
marks another; crescendo in WKY's end- 
less symphony of superior entertainment 
and outstanding community service . . . 
another event to / keep WlHfv the most 
talked-about .most fistened-io ? station in 
Oklahoma. 

To WKY's staff of able showmen/ it pro- 
vides a hew and bigger stage on which 
to build the Sfcutn^Jt's finest airshows. 
; To d<frertisek ilf^tUghfai JA/KY as the 
lead . station jet me'Sou&wtsi. with an 
audience Vfrhose sfeft loyalty <wd\*espon- 
siveness make it ctfsl^outin je^te and 
economy. 




^9m 

T HE IHjI.y OKLAfOMAN^ 
OKLAHOMA CITY TIMES 
THE FARMER STOCKMAN 



OKLAHOMA CITY 



I 



i\rft ' i ■■ ■■ntntu i' 



E. KATZ SPECIAL ADVERTISING AGENCY 



44 



VARIETY 



R ADIO 



Wednesday, April 8, 1935 



RADIO SHOWMANSHIP 

Stunts^ Novelties, Tie-Ups 



Outstanding Stunts 



ittsburgh Recovery Salute 
WCAE, Pittsburgh 



Pittsburgh Recovery Program 
Pittsburgh. 

A 90-minute coast-to-coast broad- 
cast over NBC's' Red .^liain starting 
at H p.m. Thursday (9) night from 
WCAE here will recount in detail 
highlights of recent flood and 
dramatize city's speedy return to 
recovery following billion-dollar 
catastrophe. Program being ar- 
ranged by station's general man- 
ager, Ford Billings; Ed Harvey, 
program director; Pittsburgh 
Chamber of Commerce and Major 
Lenox Riley Lohr, NBC prexy. 

Speakers will include Governor 
Earle of Pennsylvania, Mayor Mc- 
Nair and Oliver J. Keller, general 
manager of Post-Gazette, with 
parade of entertainment from Car- 
negie Tech .symphony orchestra, 
Duquesne University choruses, U. of. 
Pitt band, Basil Fomeen's orchestra, 
176th Field Artillery band and staff 
members of WCAE. . . . 

Program will switch at Intervals 
to other cities on Red network, for 
salutes to Pittsburgh. 



John Patt's - Promotional: Idea 

Cleveland. 
In a city like Cleveland with four 
competing radio stations (WGAR, 
WHK, WTAM, WJAY), new meth- 
ods for developing business inspire 
the managers to agitate their crea- 
tive .imagination. Station. WGAR 
'Is currently experimenting with, a 
notion that Manager John Patt 




DENNY 

And His ORCHESTRA 
FRENCH CASINO, NEW YORK 

BROADCASTING 
Mon., 11-11:30 P.M., WABC-CBS 

. COAST-TO-COAST, 
Fri., 1t: 30- 12 P.M.,' WOR- Mutual 
Per. Mgt., MX. A. 



BEN AY 
VENUTA 

ON THE Al 

SUNDAY Y 10:30 P.aM. 

TUESDAY' 6:00 P.M. 

WEDNESDAY ,". ; .. .';•.../• tttfftP.M. 
WABC— ana Entire . Columbia Networfc 
Apnearlne Week. Atfril 10. s ; 
MEWS STATE. SEW YORK 

Exi'liitilvn Mitnisrrriient 

CBS ARTISTS. BJU REAM 
Fernoniil. .Munttrriment 
JI.I.Kfl . ATRERTI. 515 Mnrtlson Ave. 
New York, City, ' Et. - fl^S3!50 . 




"PENTHOUSE" 
SUNDAY KITE 
AT TEN 



hopes may cause some of the con- 
servative agencies " and would-be 
sponsors to relax, their sales re- 
sistance. 

On the theory that anybody who 
can see and hear what's being 
offered for sale is more apt to buy 
than otherwise, WGAR goes to the 
trouble of staging tentative pro- 
grams. These are not auditions in 
the . usual sense but dramatized 
sketches written to suggest radio 
possibilities for various types of 
trade and to suggest the entertain- 
ment slant and merchandizing 
angles that could be exploited. 
Patt, who authors the sketches, also 
expounds the sales story of radip it 
the private performances arranged 
for interested parties by Gene Cari\ 



rab the Easter Parade 

Philadelphia. 

Initial try for such a stunt WFIL 
will short wave, hat-by-cbat des-. 
crlp'tio'rj, of Easter parade on Atlan- 
tic City boardwalk this year. Will 
have man to do color- yarn, gal 
spieler to flash latest fashions to 
quivering femmes ait. .home and 
name-wise guy to spot local celebs 
gulping ocean ozone. 

Resort is pet spot for localites, 

NBC's Daytime Build-Up 

New York. 

NBC is retelling its daytime lis- 
tening story in the form of single 
sheet cardboard folders. They are 
being mailed out at the rate of 
two a week, with the- series calling 
for 10 altogether. 

Each card is a red and black job; 
highlights a rooster in the illustra- 
(Continued on page 62) 

WSM-WB Apart 

Nashville, April 7. 

Harry. Stone; manager of WSM, 
was in New Yoi*k last week to dis- 
cuss Warner Brothers' contracts. 
WSM was one of the stations to 
Sign a temporary contract with 
Warners Jan. 1. . The first agree- 
ment has expired and to date ho 
new one has been signed.' There 
has been no indication yet as to 
what WSM's. action will be. 

Until ' mutters are settled, WSM 
orchestras and units are hot play- 
ing Warner Brothers'' tunes. April 
1 was first time such music had 
been barred - frpm WSM programs. 



'Darby' Issue Rages 



Editor, Variety: 

Last week you ran an article on 
the pronunciation of America's 
counterpart of the great English 
Derby (called Darby) which stated 
a native Kentuckian spoke of our 
turf classic as Darby (called Derby). 
Because of this. Clem McCarthy, 
Ted Huslng and Graham McNamee 
have taken up the cry and that 
makes it official. Says you! 

As for Messrs. Huslng, McNamee 
and McCarthy, the least any airman 
can do' is forget English as the 
English speak and remember 
we're no longer a colony but a free 
land where Our only rule is an (I) 
for an (i) and an (e) for an (e). 
This is the only way the good old 
town of Harwich will ever be saved 
the insult of becoming -Harrlch' or 
Birmingham from being fore -short- 
ened to 'Birmingum' or 'Brum.' If 
Americans really wanted to be con- 
fused, why didn't we borrow a few 
more of . our British brethren's 
tongue-twisters long ago such as 
Punchnowle.' (Funnel), Ulg'ha.m 
(Uffam) or Slaithw.aite (Sloit)? 

if we would avoid some of the 
hide- bound inconsistencies of our 
forbears, let's forget pur tongue ever 
had anything to do with the British 
Isles and learn to speak good 
American. 

(SI Mark Haxoley. 

WOR, New York* 



Editor, Variety: 

When one hoss races another 
hpss in Kentucky it may be' the 
'darby' to NBC, CBS and your Eng- 
lish Aunt Tlllie but no sissy an- 
nouncer will ever call it anything 
but 'derby' on . L. B. Wilson's 
WCKY-. It is L. B.'s hunch that in 
Kentucky we are all Americans and 
talk that way. 

It's* 'derby' to the owners, train- 
ers- and jockeys and the first 15 
citizens that L: B.'s inquiring re- 
porter met on his survey. 
{Signed) Elmer Dressman, 
WCKY, Covington, Ky. 
P. S.— You're still a colonel. 



255 Stations Get Ford Discs April 20; 
Two Agencies Making Placements 



Chicago, April 7. 

Ford is hitting the air on -April 20 
with a twice-weekly recorded pro- 
gram on a national spot campaign, 
evidently designed to buck similar 
spot campaign of Chevrolet. 

Ford- will use some -256 stations 
throughout the nation and is ang- 
ling primarily for the best evening 
time. Being spotted through Mc- 



KIDS PICK GAGS ON 
WLW'S COMMERCIAL 



Cincinnati, April 7. 
A new juve program on WLW, 
starting April 27 for General Mills, 
will feature Bob Nolan and the Toy 
Band. Commercial bally is to' be 
for Wheaties. To hit the air lanes 
Monday through Friday from 6.30 to 
5.45 p.; m. 

. Combo will dramatize jokes con- 
tributed by youngsters. Now and 
then. Red Barber," sportscaster of 
Crosley's WSAI, will be on the pro- 
gram to report highlights Of day's 1 
game between Reds and National 
League opponents, with occasional 
guesting by stars of the circuit. 

Commencing-. April 11, Bob Nolan 
-Will head a 11-piece band at the 
Hotel Gibson for the warm-weather 
session. _Ork will be a sustaining 
pidk-up by WLW." 



Tydol's WFIL News 



hiladelphia, April 7. 

Tide Water Products (Tydol Oil 
and Gas)- last Aveek took lour daily 
news .shots ^over- WFIL, bringing 
station's total "Of ' news i sessions to 
•.eight. v.daily, all sponsored. By fair 
biggest ..hews, crop in town. 
v JL'a ( te.st. set .'includes' three periods 
of five minutes each and one 15- 
nijihute stanza. 'tTsing INS service 
'edited for. radio, with station's cus- 
toniary two- man spiel; that is,' one 
for headlines, other for." story. Len- 
ti$n & • Mltchejl set -'deal, which is 
for. 13 'weeks. 

Adams . cjothea <alsp handle news 
shot of ^'TOiiiutes daily, and there 
are three half-hour participating 
'Classified Section of the News.' 
Gives station total of two hours and 
10 minutes' time to what's going on. 



Ted Epstein , Quits. Radio 

Pittsburgh, April 7; 

?'Ted Epstein. ' senior announcer at 
Hearst-owned WCAE, has. resigned 
post there to devote all .of, his' time 
to practice of law. Epstein joined 
station in .1Q30 while a student at 
Pitt law school '..and received his 
degree year before last. 

. lie's been succeeded by, Marx 
Hartman. 



YOUR OLD FRIENDS 



THE 0 NULLS' 

NOW RADIO'S ./floST POPULAR 

family brings you more 
;\ |_aughter Tears .and' ^eari-throbs 

Presented by lyory Soap,.- 9^ a /i()o °/o pure 



LISTEN 3:45-4:00 P. M.- — E. S. T., WEAR 

ll^l NBC Network— Coast- to- Coa3t 

IN . . Every Mon., Tues., Wed., Thurs., Fri 
Mgt. Ed Wolf, 1270 Sixth Ave., N.Y.C.— Dir. Blackman Adverti ing,.lnc. 



'RULES' DRIVE 
CELEB SHOW 




'Chicago, April 7. 

After three years the Monday 
night Midnight . Flyers celebrity 
program over WGN, the Chicago 
Tribune station, from ./the loop. 
Blackhawk restaurant folde'd last 
night (Monday).' Program had fal- 
len sharply in the past few months 
due to the lack of genuine talent 
because of the strict prohibition on 
Flyers dates by the loop theatre 
circuits, of Balaban '& Katz, RKO 
pi us" order from czar Jimmy Petrllla 
of the Musicians' Union banning at- 
tendance of orchestra leaders. Re- 
sult was that the talent before the 
mike became baseball players, 
wrestlers, billiard players, etc. Pro- 
gram was killed on direct ordbr 
from W. E., Macfarlane,. business 
hlanager of the- Chicago Tribune 
and ? WG;N r following the broadcast 
of March 30 when a Greek wrestler 
got plenty off-color. * ; 

FlyerB started in 1033 as part of 
Chicago program »for ; welcoming 
celebrities and "guests to the World's 
Fair. On initial program was Hal 
Kemp orchestra. Other orchestras 
who have backed ' up the ' Flyers 
•shows have been Jan "Garter. . Sey- 
mour Simon, Kay Kyser, Art Jar- 
rett/Joe Sanders and Will Qsborne. 
Pierre,- Andre handled' 1 the 'announc- 
ing job 'for the' greater part of the 
Flyers- run with current Bob Elson 
ha"ving:the mike job during the past 
year. 



tlew Status at WLAC 

Nashville, April 7. 

With supervision of sales de^ 
mandirig all of his time," F. C. 
Sowelli, Jr., vice-president of WLAC, 
has shifted responsibilities of sta- 
tion operation and created a new 
setup for the station's program de- 
partment. Tim Sanders has been 
brought ir from the sales force and 
given charge of all commercial pro- 
grams and production. 

Edwin Cleaves handles publicity 
and traffic. Helen Whitmnre assists 
Sanders in preparation of women's 
announcements and features. Sowell 
retains general supervision 



WCBM Finds a Spot 



Baltimore,' April 7. 

WCBM, which has been prowling 
the town- for a site to erect a new 
transmitter for nearly a year," has 
finally decided on a location out on 
north side and has drawn up con- 
tract and. planked down a first pay- 
ment on property. 

Holding up outright Immediate 
purchase is fact site is zoned resi- 
dential. Station has drafted a spe- 
cial petition which will be placed 
before City Council seeking right of 
license to build, regardless. . Likely 
that City Council will this week 
pass proposal, since no one is op- 
posing. 

Transmitter and antennae of 
WCBM now spotted atOp the Keith 
theatre building, in which studio is 
located. Removal will leave only 
WCAC. among the four local broad- 
casters with entire equipment on 
one property. 



St Louis Case to F.CX. 



St. Louis, April 7. 

Federal Communications Commis- 
sion will hold hearing in Washing- 
ton Friday (10)' oh application of 
WIL, operated by Missouri Broad- 
casting Co.. to change its status. 
Should application be granted it will 
probably knock out . efforts of; St.. 
Louis Star-Chronicle Publishing Co,, 
publisher of Star-Times, an after- 
noon rag here, to obtain license to 
establish commercial station. 

WIL's effort to obtain increase 
began last September when news- 
paper announced intention to' erect 
station on top' of Continental Life 
BIdg., highest spot in town. Star^ 
Times asked for 1250 wave length 
which /would interfere with WIL's 
station which is located just one 
«h'ort" : block " Way. WIL' is pioneer 
station in town. St. Louis Ppst- 
Dlspatch, publisher of .other after- 
noon sheet, operates KSD. 



Work Out St. L. Baseball 
Broadcasts' Cois Deal 

St. Louis, Ap:J 7. 

With opening Of majo- league 
baseball set for .next week, execs of 
two and possibly three local broad- 
casting companies and officials of 
Card's and BroWns clubs are sched- 
uled fc:- a huddle to arrive at fig- 
ure which broadcasting companies 
must pay for airing home games of 
both teams. Last season each club 
got 413,000 from each station, a total 
of $30,000. 

Last year KMOX, local outlet for 
CBS and KWK of NBC chain signed 
contract at beginning of seasoh and 
later WIL, now a Mutual Broad- 
casting station joined in. It is ex- 
pected that all three stations will 
again air local games as each has 
an advertiser ready. KSL\ operated 
by "St. Louis Post- Dispatch, pub- 
lisher of biggest rag in town, does 
not etherize baseball on theory it. 
interferes with sale of papers. 



CannrErickson here for some 5ft « 
the midwest stations. Plugging th 
Ford Dealers the program will con* 
centrate plenty of attention to thl 
disposal of used cars, an angle alsn 
stressed in the Chevrolet discs, 

McCaLnn-EricKson and N. w. Aver 
are conjointly doing the plachie 
with World Broadcasting on' tha 
cutting end. 

Show has been labeled 'Ford Y-8 
Review,' discs running 16 minutei 
apiece. Talent will include a glflj? 
trio, a vocalist, and an orchestra, 
but only the latter has beea'defl 
nitely picked, with Victor Ardeni 
band in the ; assignment. Conjbiiit 
placing between the two agencies ii 
due to the fact that the campaign 
is being bankrolled by branch 6f0c* - 
districts (of which Ayer and ttc- 
Canri-Erlckgon each have a riiim. 
ber), and not by the main Ford 
headquarters. 

Additionally, Ford, through N.V 
Ayef, will continue to ship platteri 
Of the Waring web show to about 
30 stations. 

Chevrolet meantime is starting: 
second year of discs on 383 stationa, • 
having x used up an estimated fji 
500,000 of local time in the past 
twelvemonth. 




And Hit ORCHESTRA 
«<ZrEGFEIJ> FOLLIES Of 
THE AIR" 



Every Saturday— WABC— 8-0 P.M., B81 
Columbia Network— Coast-to-Cout 
• 

LUCKY STRIKE 
"You* Hit Parade" 
WEAIV-Wed., 10-11 P.M., EST 

• ' 

4 STAR RATING FOR SOLID: YEAB 





"GEORGE WHITE' 

Sole Direction, HERMAN BERN IS*. 
1619 Broadway. New York 



WALTER 




Rron«lcnfltln? wIMi 
HELEN HAVI^S^ 
"THE SHOW BOAT" 
FRED AI.MCN 
"BUCK ROtiEKS" 
*'BOBBT BENSO>" 
I'ALMOUVE 
GUV I.OMIIABBO' A , B 
AMERICAN SCHOOL Ol' T» B * 

CBS^-NBC „ 



Wednesday, AprU 8, 1936 



RAD I O 



VARIETY 



45 



EMPIRE STATE 
NETWORK IS 
VAGUE 



.f i'CUtrent version of the so-called 
Empire Stat© Network' with 
Beersfs WINS, New York, as key, 
fa tbat it will simply be a temporary 
regional group to accommodate one 
Ssdunt— Cosmopolitan mag (Hearst 

to be used, and, no incorporation 
papers have been, flled. Not even 
Sown, bow the stations will be 
t, or whether linkage will be 
" i entirely In favor of' discs 
at the sarirte hour over all 



4t»ttons. 

'ESrlier It. was understood that 

'j&ixB$ had offered a group of New 
■•■■■Tolic stations, free . International 

;; lfowa' bulletins as one means of get- 
ting them together permanently, 
tfbte plan, along with any others 
Idling for a stable web* structure, 

' jbiSs'now evaporated. 

: " Cosmopolitan biz starts April 28 

cover WINS, New York; WlBX, 
title*; WSYR, Syracuse; WBNY, 
Buffalo, and WBSG, Elmlra, Will 

[put the Cosmo publication onto its 
Brat "extended ether schedule', a tac- 

> tto long employed by the competl- 
tlire^jWoman's Home Companion; 
" ; ijo, settlement reported yet as to 
jrhether wires or discs are to be 
Heed, but the latter are eyed strong- 
ly, because they involve lower costs. 
Que angle that apparently sent per- 
manent web plans a-glimmering 
^| that, so many ' of the proposed 
atatloris had major ' chain affllia- 




Wery Ballyhoos Advent 

7 ' Norfolk, April 7. 
' Sty spots daily and two 15 minut$ 
transcribed Charlie Chan' pro- 
gratet are being used on WGH to 
banjliMl opening of brewery in Nor- 
^olfc.tty Atlantic Ice and Coal'. . Com- 

" "^.;,of /Atlanta. ,- 

" ir'„ is "to be brewed in Norfolk 
tog this summer. 



Network Chart 



NBC NEW PROGRAMS 
Studebaker Sales Corp, of Amer- 
ica; unnamed musical featuring 
Richard Hlmber's orchestra, 10 to 
MO: 30 p.m. (rebroadcast 1 to 1:30 
a.m. until Sept 25 inclusively), Fri- 
days, starting May 1; f or 52 weeks. 
Basic Red, WLW, Cincinnati, Red 
Mountain, NW and SW; Pacific 
Red is on the rebroadcast schedule 
until Oct. 2 when rebroadcasts are 
stopped and it is hooked onto the 
main chain. 

Standard Brands (Royal Gelatin); 
unnamed program, featuring Frank 
Fay, 9 to 9:30 p.m., Saturdays, 
starting April 18 ; ' for 37 weeks. 
Basic Red, WLW, Cincinnati, 
Mountain Red, and Pacific Red 
(program originates in Hollywood). 

A. H. Lewis Medicine Company 
(Turns); Russell Pratt and Don Mc- 
Neill, beginning April 6, nightly ex- 
cept Saturday and Sunday, 11:15- 
11: 30 p.m., CDT.; 13 weeks. Split 
Red network out of Chicago on 
WMAQ, Chicago; WLW, Cincin- 
nati; WTAM, Cleveland, and with 
kSD, St; Louis to be added later. 

NBC RENEWALS 
Procter & Gamble (Crisco); Vic 
and Sade, beginning April 6, for 13 
••weeks; (Note: with this renewal 
a time and station change takes 
place; stanza will hereafter appear 
Mondays , to Fridays, . 10 to 10.15 a. 
,m., over WENR, Chicago, WJZ, 
New York; WSYR, Syracuse, arid 
WHAM, Rochester). 



Canada's 1st Yiddish Show 

Hamilton, On't., ' April 7. 

First Jewish dialect hour in Can- 
ada has been started over CK.OC 
here, and runs on Sundays from 
9:30 to 10:30 a.m. Programs are 
filled with strictly Jewish talent, vo- 
cal and instrumental, and frequent- 
ly have religious and social slants. 

S. M. Greenfleldi Jewish fraternal 
figure, is in charge, 



Montreal, April 7. 
To help advertisers, cm CKAG over 
the hurdles of the French language, 
an expert has been hired by the sta- 
tion to assist in linguistic difficul- 
ties, 



Just a Vagabond MX. 



Walter O'Keefe won't renew with 
Camel for next season if the ac- 
count insists on continuing to make 
it two half *hour programs a week. 
The comic complains = that the task 
of preparing material for two stan- 
zas every week is too* much for him. 
His present contract with Camel 
expires July 1. 

Present seasonal run of the show 
has been marked. With something of 
a feud between O'Keefe and the 
Casa Loma band. Major bone of 
contention has been O'Keefe's habit 
of showing up at the broadcasts in 
mufti and a colored shirt, while 
Dearie Janls, the vocalist, graces 
the. occasion with an evening gown 
and a sprig of orchids, and the 
bandmen wear dinner jackets. 



NAB. Check Shows Air in 
Feb. Failed to Hatch Gains 
Of Other Advertising Media 



Hillbillies Glorify Air 
Or Vice Versa, in St. L 



St. Louis, April 7. 

Midwest finals for hillbilly talent 
fostered by National Fiddlers' Asso- 
ciation attracted 13,000 natives to 
Coliseum Sunday afternoon and 
evening, March 29. Winners were: 
selected by applause from audlenc^ 
and those chosen to compete in na- 
tional finals in Madiso.: ' Square 
Garden In New York riext Septem- 
ber are 'Pappy* Cheshires' Hillbil- 
lies, KMOX radio headliners; Guy 
Blakeman arid Natches, national 
champion fiddler, tied for first place 
among violin scrapers and Skeets 
Taney, a yodeler. All winners are 
radio performers. 

Winning band and fiddlers re- 
ceived $500 in. cash, a plaque and 
tAp- ses to New Tor" while Taney 
had to be content with small lovii-g 
cup and the trip. There were 230 
entr „nts. 



Harding Joins WINS 

Syracuse, N. T., April 7. 

William Harding WSTR (NBC) 
announcer and production exec has 
resigned effective next Saturday to 
join. WINS* New York, on April; 13. 
Harding has been with WMC. Mem- 
phis, and WGAR, Cleveland, 'prior 
to his Syracuse affiliation. 

At WINS he will 1 specialize on 
production/* ', • 



Washington, April 7, 
Boosted by a sharp .increase in 
automotive advertising, broadcast 
business in February showed a 1.3% 
gain over January, checking the 
seasonal decline, and total time 
sales were 13% better, than in the 
same month last year. 

Reporting only one dark spot in 
the business picture, National As- 
sociation of Broadcasters said last 
week in monthly survey that aggre- 
gate revenues for February were 
$8,141,836, up approximately $100,t 
000 Over January, with national net- 
work arid national non-network 
business accounting for the Im- 
provement. The most discouraging 
aspect of the situation was the fact 
that despite a 13%, pick-up over 
1935, radio's improvement for the 
first time in many months was not 
in pace With the gains by other ad- 
vertising media. 

reatef .% Gai 
National magazines, national farm 
papers, and newspapers all showed 
greater percentage gains over 1935, 
while mags and farm papers also 



WHAM SHOW TO WBEN 



Musical rogram Aims at Italian 
Colonies 



Buffalo, pril 7. 

WHAM, Rochester, blue network 
affiliate, is originating a program 
exclusively for WBEN, Buffalo, red 
chain member. Sponsored by Gioia, 
it's expected to attract large Italian 
settlement here. 

Students and teachers of Eastman 
School of Music are featured. Booked 
indefinitely for Sunday afternoons 
with Vincenzo Fargo conducting 
and directing. 



Call letters sought by W1XBS, 
Waterbury, Conn., are WCON. 



outdistanced broadcasting in the 
degree of Improvement between 
January and February this year. 
Against radio's 1.3% improvement 
in February, mags reported a rise 
of 36.0%; and farm papers of 35.8%, 
while press lineage dropped 7.1%. 

rose time sales for national webs 
rose $45,000 between January and 
February, while national non-net- 
work income jumped $320,000. The 
other two categories showed de- 
clines, regional web revenues drop- 
ping $3,000 and local revenues skid- 
ding $260,000. 

Compared to February, 1935, re- 
gional webs and national non-net- 
work categories showed heaviest 
gains of 59.3% and 46.6% respec- 
tively. National network advertis- 
ing rose 7% and local volume 
slipped 1.7%, first decline below the 
preceding season in 18 months. 

Sponsor trends in February were 
spotty, Ni A. B. said, with numerous 
gains : being counteracted 'by other 
declines. Only important drop, 
however, was a 31% slump in na- 
tional non-network amusement bus- 
iness, which is not especially lucrar 
tiye, anyhow. Principal gains of 
importance in non-network field 
were '62% rise in gasoline and au- 
tomobile accessory advertising) 
.69.4% in cosmetics, 73.4%. in bev- 
erages, 173.9% in financial, and 
■53.7% in tobacco. In the national 
network field, " significant , Increased 
were 9.3 % in . automotive, 18.4% in 
clothing, 37.1% in financial. 

parked increase in volume, ofr. 
transcription business was reflected 
in the N, A. B. analysis. Revenues 
•from wax programs rose 3.1% over 
•January and .64.5% over February!, 
1935; "ih the non-network field, disfc 
ibus'iness rose 7% for the month and 
!65.4% for; the. year, while talent 
climbed - 3.6% above January- an'4 
61% over February, 1936, 




•I-/. •■>. 



.. . ft,' 




has won ihe listener confidence 
of ihe entire Philadelphia marketing; area 
because of the acceptance of only the most 
reputable advertisers whose commercial 
messages cannot possibly offend. Adver- 
tising over KYW is literally a hallmark of 
the equality of a product to KYWs listeners. ^ 





PHILADELPHIA, PA.— 10,000 WATTS 

RALPH A. SAYRES. Director oi Sales 



★ 



HO 



II All I II 



Wednesday, April 8, 1935 



Radio Reports 



(Continued from page 36) 

do! Wheii Kellogg's cornflakes, one 
of the plugged products, Is used, 
megger, in high glee, shouts, "Corn- 
flakes again save the day ! ' 

Halfrhour show has plenty of 
variety, although not so hot on 
names. Alexander brought In 
Phyllis Fraser as guester, who sub- 
mitted to questioning about her pic 
career and then let go a song. Just 
so-so. Guardsmen, male quartet, did 
their turn well after sendoff that 
they worked in 36 pictures last year. 

Nel Roy's chanting, . is ' fairly 
standard along. these lanes, same for 
•her tapping which is being, over- 
done of late. 

Felix Knight, who, despite a fine 
tenor voice, seems haunted by the 
fact that he once won an Atwater 
'Kent contest, oh for one number 
and nicely piped. Harry Jackson 
crew okay, on the backup and ac- 
companiment. 

With reading, of wires to Alex- 
ander from well- wishers out of the 
.way and the newness worn off, pro- 
gram should hit its .stride In an- 
other week or two.' For a local It's 
smartly produced and well handled. 
Sponsors launched show with quar- 
ter-page ad in the dailies, are: send- 
ing it out over eight stations of the . 
NBC western web. Hehtu 



♦TOMORROW'S STARS' 
With Jay C. Flippen 
30 Mine. 
LOFT'S. INC. 
Thurs., 8 p.m., EST 
WHN, New York 

" , Winners" on the Phillips '".SAilk of 
.'Magnesia amateur program b6b up 
as paid talent on this semi-pro fol- 
low-up on behalf of Loft's, Inc. An- 



'New King of Syncopation" 




AND HIS ORCHESTRA 

. Exclusive 
DECCA BECOBD 
Artls* 
■# 

x Direction: HABOLD F. OXLEY 
17 E. 48<h St Mew Yprk City 




GRAY 

"PERFORMANCE 
BY CHRYSLER'* 

A CBS Super ir Show 
EVERY THURSDAY 
AT .8 P. M'., EST— COA8T-TO-COASX 
Par. rM|f„ CBS ARTISTS BUREAU 



LEON 




And His ORCHESTRA 

LOWRY HOTEL 
Paul, Minn. 

' .• 

Dir., Rloslo Corp. of America 
Tr. Mgr., HERMAN REKNIE 



J E R R Y 



POMPEIAN 

CREAM 

12:15 P.M. 
Tues. & Thurs. 



CBS 



KRUEGER 

BEER 

7:15 P.M. 
Tuee. It Thurs. 




gle of one sponsor capitalizing on 
another's show lends some novelty 
to the program. Blackett-Sample- 
Hummert is the agency for , the 
regular amateur session. By-prod- 
uct program , is a station-sponsor 
direct deal. Both programs share 
Jay C. Flippen &s m.c. 
■ He's familiar with the perform- 
ers and makes It a . chummy affair. 
However (on night reviewed) show 
is none too smooth. .Started out 
fast and used up all six scheduled 
entertainers in the first 20 minutes; 
Two had to repeat to fill-In-. 

One girl tap. danced for a flashy 
getaway. Tenor saved for the 
finale, and also recalled for addi- 
tional chanting. 

Series is broadcast from Leeds 
Restaurant. Customers lend audi- 
ence response with their applause, 
and table chatter. Running pro-: 
cedure needs closer timing to offset 
those encores. FHppen's patter 
mixed peanut brittle (Loft's) with 
careers. Brdl. 



HEARTH AND HOME 
.With Irving Zipperman 
Poetry, Music, Drama 
15 Mini. 

EDWARD HOFFMAN FURNI- 
TURE CO. 
Sundays, 12:15 p.m. 
KSTP, St. Paul-Mi 

Smart merchandising marks this 
15- minute stretch every Sunday 
afternoon Over this station, since 1 
the two or three poems (depending 1 
on length) read on the stanza are 
always tied in airtight .with the 
store sponsoring this, program. To- 
the listeners whose submitted poems ' 
are read, lamps are awarded; since 
they're asked , to submit their favor- 
ite' poems, it all requires little skull- 
work and it's- easy to take. Win- 
ners are usually lines', "with the 
comfy family, home of tiny llttle T 
fingerprints angle. 

•Nicely worked in. too, Is an per 
caslonal platter of music, which, 
together with the bit of drama, 
offered, results in sensibly balanced' 
fare. 

All the little dramas caught so 
far have been stressing the dis- 
gruntled . hubby or frau craving 
new home furnishings, then learn- 
ing that the Hoffman company has 
a slick and painless way of paying 
off,' etc., .with a windup hugs, 
kisses and happiness. .. Last one 
caught started with action in the 
trenches, rang in '.Mendelssohn's 
altar music, . then closed with plans 
of the happy couple to use some of 
that bonus money for some of Mr. 
Hoffman's' .gdod furniture buys. 

Irving Zipperman is - production 
man and poetry narrator, and does 
a slide jol>. Doesn't .$b sappy. 



TWO PUBLIC ENEMIES' 
-Bob Ballin, Renny McEvoy 
Novelty Musi , Comedy 
15 Mine. 
Sustaining 

Thursday, 3:15 p. m. 
WABC, New York 

Ballin, a pianist, combines with 
McEvoy, a performer, on such in- 
struments as .the ukelele, ocarina, 
slide whistle and cowbell. The re- 
sults are warmish. Boys have the 
makings of novelty entertainment 
,f<ir radio. Scat-like, weird, and 
zippy, their bizarre "harmonics make 
easy listening. . 

' What is lacking, : however, is the 
right formula for presenting the 
act.. Columbia has them on a stag- 
gered schedule (10:30 Tuesday 
night, 2:30 Saturday matinee, as 
well as' the Thursday session here 
reported), and staggered schedules 
seldom put an act over. It militates 
against the chances of establishing 
listener habits.' 

To. which, handicap, is added the 
matter of the right framework. 
Presently the talk is op the silly side 
of pre -adolescent humor. A refer- 
ence to 'ups and downs' brings 
forth a line about 'Oh; you mean the 
races in England.' Lai\d. 



Mgt. CBS Artist Bureau 



RUTH CAR HART 

Songs 

15 Mi . 

Sustaining 

Fri., 1 :45 p.m., EST 

WABC, New York 

Ruth Carhart in the build-up 
.state over CBS is an example of how 
slipshod a builder-upper campaign 
can be. No particular attention is 
given her from the announcer, mild 
musical accompaniment, and general 
indifferent handling, makes her sus- 
taining appearances seem wasted 
and unpromising. 

Girl possesses a nice voice* It's not 
a brilliant one, but obedient to pop- 
ular tunes. Balladry seemed to be 
her forte. Hard to arrive at a de- 
cision on her air personality due to 
the tepid routining. " Bral. 



DAVE VINE 

With Estelle Taylor, Leon Janney, 
Rita Rio, Noble Sisele, Bob Fjaher, 
Barbara Ray, Bill Vine and 
Sammy Wilson's orchestra 

Variety 

Sustaining 

45 Mins. 

Sundays. 7:45 p.m. EST 
WMCA, New York 

Potpourl Is routed over the 
Fiaimn station and the Intercity 
we}> from the Edison Hotel which 
provides the entertainment free in 
return for the lines and a few minor 
plugs. Result Is none too. creditable. 
It might he an okay floor show, but 
when it comes to luring local dial- 
ers from Phil Baiter, Ripley, and 
Major Bowos it hasn't got what It* 
takes. Names are. there In ' goodly 
numbers, but no program. 

Dave Vine manages to cop the 
lion's share of the proceedings, de- 
livering comedy with a drawly, 
grouchy twist. He's promising as 
before (when on WOR) but his 
script Isn't written fluently. Builds 
to too many anti-climaxes and is 
overboard on length. As an example, 
Vine gets nearly a half-hour to 
himself, whereas the whole flock of 
guesters and the orchestra ■■■ draw 
only about 15 minutes. ' 

Guesters do okay In their ab- 
breviated allotments, but the place- 
ment could be' Improved.. On the 
show caught for this review (6), 
two singers— Bob Fisher and Estelle 
Taylor — got alongside each other 
without anything Intervening .for 
pace. Wilson's orchestra likewise 
needs strength in backing the; 
warblers up. 

; VLooks like an eye job transferred 
to the ear without enough adjust- 
ment Edga.' '■ 



TEA TIME MELODIES 

.With Irene Gedney, Robert Homings, 

Ralph Frank 
15 Mins. 

PAINE DRUG CO. 
Sunday, 6 p.m. EST 
WHAM, Rochester 

Tea Time Melodies rates high 
among the class -programs. Spotted 
Sunday evening' it. brings Irene 
Gedney, young concert .pianist, and 
Robert Hemlngs, versatile keyboard 
artist, in a piano duo calculated to 
make the Ivories fairly talk. Num- 
bers such as Mendelsohn's Spring 
Song, as played by them are bound 
to make strong Impression on 
listeners. 

Miss . Gedney, who was In an 
automobile accident that put her in 
the hospital for- six months, *kept 
her fingers limber, by" means of a 
mechanical keyboard . and amply 
proves that she lost hone of h§r 
Wizardry during her layoff. 

Ralph Frank, former choir boy 
who has'- become a. bass baritone, 
sings religious , songs with feeling 
that carries; oyer to the audience, 
particularly fitting for this ,type of 
Sunday evening programs. His 
'Sweet Hour of Prayer' is a beauti- 
ful . thing to. hear. 

Music provides an excellent set- 
ting for a short talk by. Frank H. 
Goler president of the Paine Drug 
Co;, on proper care for an illness 
prominent at the moment. An- 
nouncer Albert ' Stewart later ties 
this in with' value of the il-6-year- 
old Paine Company service. 

Taste for good music "which has 
been built up in Rochester by the 
Civic Music Association and the 
Eastman School of .Music is a 
factor in giving this type of pro- 
gram a. wide appeal. Cord. 



Agencies-Sponsors 



Arthur Rosenberg agency han- 
dling New York Band Instrument 
series .oyer WMCA, New York, , for 
i3 weeks, ending June '28. It's 
heard Sundays at 12:16 p. m. EST, 
presenting 'Accordian Land.' 



Charles A. Mason agency, Detroit, 
in charge of Sno -"Flake Shoe Clean- 
er air program over WMCA, New 
York, which begins April 13 for 13 
weeks. .. Helen . Leighton's Rendez- 
vous is the program tag. 



Johnny Marvin being signatured 
for a five- week stretch over WKY, 
Olkahoma City, 'as 'The. Lonesome 
Singer of the Air,' with Cain Coffee 
footing the bills. 



Hubbell Robi , Jr., of -Young 
& Rublcam, leaves this Friday (10) 
on his cross-country trek in be- 
half.; of 'Fels Naptha. .His first /stop 
will be Chicago, with the next swing 
taking him to the far northwest. 
After Spokane it will be Seattle. 
Portland, San Francisco and Los 
Angeles. His return will be 
through the middle west. 



. General Mills will share expense 
this year with Kelvlnator refrigera- 
tor in sponsoring broadcasts of out* 
of -town games: of the Birmingham 
(Ala.) Barons, Southern League 
entry. 

Time has been taken with WBRC. 
'Bull' Conner, will handle the mike, 



Play-by-play baseball for the 
season on WIND, Gary, the Ralph 
Atlass station,' has been bought by 
Phillips '66 gasoline. WW broadcast 
home games of bott. White. Sox; and 
the Cubs, with Russ Hodges at the 
mike'. 

Set through the Lambert & Feas- 
ley agency, this sh>w will replace 
the Phillips 66 Amateur shpw on 
WGN, the Chicago Tribune station, 
for the summer. 



Atlantic Refining has signed Dolly 
Stark, big league umpire, to do ball- 
by-ball description of A's and Phil- 
lies baseball games over WIP. N. 
W. Ayer set deal. WCATJ will. also 
air home tilts for Wheatles, but 
won't name announcers until teams 
return from South. Several big- 
leaguers have been mentioned, Stan 
Baumgartner, Chief Bender among 
them. 



WLW, Cincy, has- several newly 
produced scripts being piped to Chi- 
cago and New York this week for 
auditioning by national advertisers; 
One of .'em is a sentimental creation 
by Don Becker, tagged 'Little Moth- 
er Mag/ 



SILVERTOWN NITECLUB 
Jimmy Blue, Honey Williams,. Hal 

Dean, Shine Bradford 
Songs, Band 
30 Mins. 

GOODRICH TIRE 
Thurs., 7:30 P. M. 
WBRC, Birmingham. 

This is probably the nrst attempt 
of any advertiser in the South to 
give a free show in' a nlteclub and 
at the same time bankroll an airing 
of the proceedings over. a local sta- 
tion. The spot is the Pickwick Club, 
with tickets of admission obtained 
from gas stations and other dealers 
in the Silvertown brand of tire. 

Show is fairly, entertaining, with 
Jimmy Blue's orchestra doubling 
from dansapatlon to accompany the 
singing interludes which offer Shine 
Bradford, who does a program reg- 
ularly over WBRC; Hal Dean* a 
member of the Blue aggregation, 
and Honey Williams* iwho special- 
izes in torch material. Time is 
taken out half way through the pro- 
gram for the manager of the tire 
distributors to -assure the listeners 
that they're welcome to attend these 
shows and that all they have to do 
Is pick up. a ticket at one of the tire 
caravansaries. 

Third show of the series had the 
nlte .spot, jammed with around 500 
persons.. Pickwick is located at Vive 
Points, which is some" distance from 
the downtown .district. Brob. 



'Mary Sothern' script show* origi- 
nating at WLW, Cincinnati, aud 
spreading to WGN, Chicago, during 
past 26 weeks under sponsorship of 
Lehh-.& Firtk, has been renewed for 
a similar period by that firm and, 
starting May 4, will extend to 
WCAE, Pittsburgh; WGAR, Cleve- 
land, and CKLW, Windsor, Ont. 
Program, on the air Monday 
through Friday from 4:15 to 4:30 ; : 
has been blurbing Hind's Honey and 
Almond cream. During the summer; 
it will plug another Lehn & Fink- 
product; 



Kellogg Bait Leases 'Em 

•Chicago, April 7 
Hot fight in progress among ih* 
local radio stations for the con 
tract being dangled around here hi 
Kellogg which has deeded to Coih ' 
into* the local radio' picture. ' 

Cereal company is hunting for , 
flve-a-week dramatic serial durinr 
the morning. N. W. Ayer agency 
out of Philadelphia is doing th6 
searching. 

Pattee at KWKC 

Kansas City, April 7* 
Henry H. Pattee, formerly w i th 
the Los Angeles Examiner and the 
Associated Broadcasting Corpora, 
tiori, and once owner of his own 
agency, has been appointed program 
director of KWKC. 

Terrence O'Sullivan, heretofore 
with the Civic Theatre Workshop 
coming in as announcer.. Meantime 
.a news , bureau is being launched 
with Al B. Gregory in charge. 

Ft, Wayne's German Yodeli 

Fort Wayne, April 7, 
Fort Wayne Maennerchor . (mala 
chorus) is now on WGL Saturday 
nights under auspices of German- 
American Buergerbund. It repre. 
serits- all German speaking grqups 
lh the city, 

: Otto Brunner directing. 



Feenamint 'National Amateur 
Hour' is shifting from its theatre 
origination point through .WINS 
New York, to the studios of WOR 
since the -latter has now been able to 
clear time for the stanza. WINS, 
however, remains on .the Mutual 
hookup as a second New York sta- 
tion .for'thls program. 



UncJe Ken's Kiddies Klob, spon- 
sored by the Maytag Washers and 
ironers over WDAY, Fargo, shift- 
ing to the State theiatre where it 
will be aired from the stage in con- 
junction with films picked especially 
for the youngsters. 



Seventh, consecutive season of 
baseball broadcasts over WNBR, 
Memphis, has been, bought by Coca 
Cola. Pre -season as well as reg- 
ular games of the Memphis Chicks 
exclusively aired under the arrange- 
ment. 

Francis Chambcrlln, . part owner 
of the station, al the .mike. 



DEANE JANIS 

"CAMEL CARAVAN" 

EVERY TUESDAY-THURSDAY, 9-9:30 P.M., EST 
(WESTCOAST, 8:30*9 P.M., PST) 
WABC— C. B. S. " JVruonnl Mirr.. XEJ.SOX HESS 



Manny La Porte moved his band 
from Arcadia International Restau- 
rant, Philly, to Ben Franklin Hotel, 
but still pipes through WIP. 



Samuel- oore, Jr., has been ap- 
pointed radio director of L. D. 
V." I'thelmer agency, New York. 



s JLq 



y^ON 1 
' TOUR > 



tVABO 
9:80 .P.M. EST 



■1 *:«j r.H. est ac^iaV 



EXCLUSIVE MANAGEMENT 
ROCKWELL-O'KEEFE INC. 
WILLIAM MORRIS AGENCY 




RC \ VV F. L L C Kl EFE 1 ^ 



EMERSON GILL 

A ui» ORCHESTRA 
EN ROUTE 



MCA Olrcotlon 



DON- NORMAN 

Chicago's Leading 

NEWSCASTER 

Williams pii : 0-Matic (32d Wk.) 
Tel. WHITEHAtL 4450, CHICAGO 



FREDDY MACK 

Conductor nnrl M.C. 

ROXY THEATRE 

jSi.'S.,,.. "YOUNG IDEAS 



Jack Lavin i3 in Chicago handling 
Paul Whiteman auditions for "Wood- 
bury's. Returns at end of week. 



Eddie Begley doing baseball chats 
at WELI, New Haven. 



EDDIE BOWLINGS 

"ELGIN REVUE" 

With RAY DO O LET 

Tuea., 10:00 to 10:20. P.M. EST. NBC, Chicago. 



Wednesday, April 8, .1936 



MUSIC 



VARIETY 



47 





s Have Their Say at 
Copyright Hearings; Favor Daly Bill 



Washington, April 7. ; 
; V-'fcoosts f or the Daly copyright bill, 

- Vfliabllshlng the principle of pro- 
' taction for Interpreters of copy- 
righted works,, were entered before 
the House' Patents Committee last 

♦ Week as band; leaders, singers and 
'.V^Qrd^makers/tppJi; the stand. 

v Charging, broadcasters with a 
Variety of crimes ; and offenses, a 
Relegation of radio performers ap- 
peared to plug the measure intro- 
duced by Representative Burrwood 
^-fiaiy,- Of Philadelphia, and '-admit-, 
?4fpBy idrafted. by the ' artists' own 
'■■''^Mrsi ■ Measure. .would;, .expand 
Wyrjght^pfotection Jo icover ar- 

* 'rangeroepts, variations; and. inters 
•pretatlons of previously copyrighted 

■•'pleas for further broadening of 

- tdpyrighV' ^ ws to .coyer, phono- = 
igraplL': reeorftisr were' voiced /by th« 
: Ihdu'dfrV, whicli : c'alleoT.f bif re- 

'{■^eaiibri of ~th£ 'compulsory lifcenpe 
•Mature' 6i the 1?&$'. act. tinder" which. 
'£|§c' "royalties are limited to/iiq.; 
Leading the parade, of, radio e^i- 
ieKtainers' i ;;;'l5 , red ! Waring',- -/pjesjidept: 

;-j$qm& Artists, 1 f^ldc^...^t^aak-. 
itts^pVWsr -'fight ) wijjfc .$r$jfcajrters 
.^jfclearttf the ; WDAB\;ifttrlnge- 
MfiiiiKsuft; pleading • 'for? lefctel}i.tipn 
jCtHrwiil prevent indisfcii^n^nate 
recordings b'y.if^e^adio 

^^hejpeffprmlng, artist ^subjected 
: '^^jDierous cases of 'unauthorized 
'^j^reWce with his ■talent?^dring 
j^^ing; • ^ : i ; 

i^ ;U*?a^thorlfced- broadcasting I of 
' |jtsd8 made for Home use; uriauthpr- 
kc'ji-'commercial exploitation of rec- 
. by dance halls,'. cafes, etc.; un- 
prized use of records jp/]jnof Ion 
**»Ictuw " studios; re-recording - of 
v for,.rbfoadcast \ fT^necr'lp- 
4j|tise.""ot records, for"'' 'wired 
Recording .'of air . pfcograms 
^permission; drop li^saie of 
r pr ,home use; unemployment 
'g miisicians due to meohani* 
pet,isb, 

at of name bands and/ aTtls.ts 
making records was^al^; be-, 
■the committee by ?\W¥tIrtg, 
^^.Crumit, Guy ^iilibardo 
' .talent ' sppkeimetil 4who 
constant '.repe^fclitioii of 
-through unauthome'd '• use 
by ^Jtatibris, decepUon^^f;; the 
public/;' ^nd:- refc^di^': of 
Ij^fcrfeahces 
v ^_^C|^!fe'th0.8e.^c^8l"."'.; rcjujrbed 

;:«6hi|jeiled 4n : sefc^fe i ee 

^j&brjning' fUt IrtitotSi'TMii- 

^pu p .,de^lwe;ij>^ ; t ,- 
■et 'are' • many cpycej i i^f ? -'*fn - 
Jh. ''taking pff the diV .-theTef- 
tbrjta t>r performing artlsts/iand ;p^H- 
^n|r/*ucB i productions to the; general 

• jpJifeMswithout payment to' a^ijK-.ipier- 
TOli^^ftrlng. Said, ' 'It is d^^'^h- 
(gtf^^rmisslon and there-v^ref-any 

.. '^u^jg'&./bf cases , in which' 'cdiiltfa- 
mhfl recottis, made froni^our/br^iad- 
^Hv^eV.sftipped. to ; foreign ic^'iSn- 
i'trletf, .ana- used as : original bfcdad- 
j^caiste wi^hqiit, an. aQcount^np .pt'the 
^^I'nrtiB^ibiii s bf any'persoril 'T.h'eqSAare 
"'MpX Molii^- instances: buV. r are /done 
'H$ n . y ' rather. ' large v scale; - Even 
•~ pponsbrs "in -some-' instances ..indulge 
to this questionable practice,'., < 
•v indorsement of! the wpjHd .i^p 1 *- 
> Jlgjt* Union, was.' registered -.by.' .War- 
ing, .who complained of abuies 

■ * abroad' through unauthorized aisej of 
I recordings and said American ald- 
| herence to the Berne convention 
i Would be helpful in preventijng 

■ ipiracy..of.thls sort.. The .union. also 
yfcityouid ; help, check growl.ng/jc^irnpe ti- 

tlpn in this 'country from foreign - 
■• ers, he said. 

Lombardo Seconds Motion 

Siding with Waring, Guy Lom- 
bardo told the committee that use 
of his recordings without .permission 
grew to such extent that his band 
.:J*l s !i year declde d to quit making 
: discs.. r This.' -step wa'r hot: partlcj- 
' larly helpful; he said, -because old, 
. s^op-worn numbers were played, 
.'] JfWcn "injured his reputation:. He 
; i coia the kwmakers that his spon- 
aors frequently complained because 
records' by his, band were . used bh 
.9wer programs, pointing but' to the 
cotnmittee that /.under existing co'n- 
.-S-"?,^.. is powerlesi'to control 
5ee.0f-.his- discs. — 

■ P^S^ 11 ^ ' 8 ^^ w as 'Volce-d' by 
•i JSJ'^^Iti^ho related-.hbw his 
^ tha? \ fre< l uen '«y tipped him ' off 
thro»S° ny broa <icasts were.alored 
Sn>^ Se - of recorded per- 
■i ^ac-aaii ne , of . d i s ^ ^s ,4 btitlawed; 





Garber First Band Set 
For Dallas Texas Expo 

. April 7. 

Jan Garber's orbhestra probably 
will be the first pop name band 
booked for the Texas Centennial 
exposition at Dallas next summer; 

Garber. band is slated to head the 
first' of the exposition shows for the 
General Motors • exhibit. 



(Continued bn paf e 49)' 



SEARS-ROEBUCK . WANTS 
NO LIMIT ON RETURNS 



pebuok Co. -the 
.music publishers to do away "with, 
the return' deadline as far aV sheet 
copies shipped to the mail order 
house are concerned. It was agreed 
at a meeting in the " offices' of ' the 
Music Publishers Protective . Asso- 
ciation last week to see what eouldi 
be done about granting this! request 
on some reasonable basis. ' 

Plaint of the mailorder, .firm is 
.that the 90-day:, limit set op -the re- 
turn of music serves to work a 
hardship, particularly as a result of 
^ears-Roebuck's methods of. opera- 
tion. With unlimited return .privi- 
leges Sears-Roebuck AgureS; . that 
it would be in a' position, to .dispose 
of .considerably more c'bpieis- than It 
now does. 

Sentiment voiced .at last week's 
MPPA meeting was that an effort 
should be made to arrlye at some 
arrangement that would ease things 
for the mailorder outfit but with- 
out creating a situation that would, 
place it at a decided- advantage over 
other sources of retailing. 



NTG BACK AT H'WOOD 
ON LYMAN BUY-OUT 



Deal was In negotiation yesterday 
(Tuesday) for Joe Moss, of the 
Hollywood restaurant, N. y., .to take 
over. the. considerable share, in the 
enterprise jointly owned; by Abe 
Lyman and Lou Breoker! Esti- 
mated that the Lyman-Brecker por- 
tion Is close, to 49%. with' Moss 
owning the controllng' interest. 

If the deal is closed the Moss 
interests will then negotiate with 
Nils T. Gra'nlund- currently at 
the State on Broadway, ttf; buy into 
the Hollywood and again take over 
production m. c.'ing of the floor 
shows. 

N.T.G. also has .-i deal pending to 
take oyer the entire building -on the 
corner of 49th street and Broadway, 
formerly Churchill's, where the Joy 
Yoeng Chinese restaurant is pres- 
ently quartered.. Irving Mills will 
be associated with him In recon- 
verting the structure to house a 
cabaret, as well as a couple of res- 
taurants and bars. 



Order Jury Trial for 

Motzan's 'Wheel' Suit 

Efforts of Otto Motzan to get a 
summary judgment in his suit 
against Shapiro, Bernstein & Co. 
failed in N; Y. State Supreme Court 
last week. .Justice Callahan ruled 
that the accounting which Motzan 
is seeking on the tune* 'Spinning 
Wheel,' which he claims to be an in- 
fringement on something he wrote, 
would have to go through the usual 
trial procedure by jury. 

Manuscript with which Motzan 
claims 'Wheel' has several points 
in common has been 'neither pub- 
lished nor copyrighted. Billy Hill, 
writer of 'Spinning Wheel,' in an 
affidavit to the court declared that 
not only had ho ..not seen the cited 
manuscript but he had not until 
the filing of the suit hoard of Mot- 
zan. 'Spinning Wheel' sold close 
to 700,000 copies. x 

GOODMAN'S 2D JAMMER 

Chicago, . April 7. 

Benny Goodman orchestra, at the 
Congress hotel, will deliver another 
jam session Easter Sunday (12). 
This Is the second Goodman concert 
under the auspices of the Chicago 
Rhythm Club. '} 

Afternoon jam session ducats are 
retailing f6r $1.75.' 



Most Played on Air 



To familiarize the trade with 
the tunes most on the air, the 
lowwoing conga tcere most 
played on the cross-country 
networks last uceeh, in relative 
standing, according to the coin- 
lined plugs on WEAF, WJZ, 
and WABC. 

Goody- Goody 

Let Yourself Go 

What's Name That Song 

Lost 

All y Eggs One Basket 
Touch of Your Lips ' V__ 
Love Is Like a Cigarette 
Melody From the Sky 
Let's Face the Music 
Yqu Started Me Dreaming 
Lights Out 
You 

It's Been So Long/ 
All My Life 

It'* Great To Be in LoVe 
Tormented ' 
Wa-Hoo 

It's Shootin' High 
If You Love Me 
But Where Are You 
Yours Truly i Truly Yours 
Wake Up and Si 
- Please Believe/ 

Beautiful Lady in Blue 
' There Is No Greater Love 



Publishers Complain to Webs Over 
Alleged Song Discrimination as 
Arrangers on Strike Picket B'way 







Ponder, for Split 



First quarterly dividend for 1936 
Is due to be distributed among the 
writers and publishers of the 
American Society of Composers/ Au- 
thors & Publishers Friday (10). 
Question which agitated the pub- 
lisher members of the ASCAP board 
of directors at a meeting Monday 
(<>)_ was . whether there should be 
Withheld from the publisher divvy 
the shares that the Warner Bros, 
firms would have collected had they 
continued In the 'Society. 

Nathan Burkan, chief ASCAP 
counsel, has during the past several 
months taken the- position that 
ASCAP was still empowered to act 
for the Warner group and that each 
of these firms should be still con- 
sidered a member of, the Society. By 
setting, aside their money .the. So- 
ciety would serve to strengthen this 
line of argument. 

Warner Bros, proposes to distrib- 
ute its first dividend among the 
writers in its Catalog at the/end of 
April. It is reported that _ most _pf 
the writers involved intend to turn 
these' checks over to the- Society for 
inclusion in the royalties distributed 
among the ASCAP writers for the 
second quarter of 1936. 



3 



PhiDy Reported Letting 
Down Bars on Theatre 
Niteries; Moss Interested 



Philadelphia, April 7. 

Joe Moss, co-owner of Broadway's 
Hollywood restaurant, Is reported 
angling for the Locust Street the- 
atre here, with Idea of converting 
dark film house into a nitery. 

Understood there's move afoot to 
liberalize present law barring the- 
atre 7 niteries here. 



WARNERS SETTING UP 
LIBRARY ON COAST 



Hollywood, April 7. 

Complete library of all music con- 
tained in Warner Bros, music sub- 
sidiary company catalogs, will be 
established here by Music Holdlny 
Corp., subsid of the parent WB or- 
ganization. Included will be prod- 
uct of Witmark, Harms, Remlck, T. 
B. Harms, and New World. 

Under setup, in excess of 20,000 
compositions will be available with 
standard price for each classifica- 
tion. 

Music Holding Corp., In establish- 
ing a Coast library, is seeking reve- 
nue from radio sources, not present- 
ly serviced. 



No. negotiations, for. a settlement 
irt the New York arrangers' strike 
were in view yesterday (Tuesday). 
At a meeting held In . the offices of 
the ■■ Music Publishers Protective 
Association ' Moriday (6)- it * was 
voted to ask the musicians' local' to 
submit in a detailed , letter what the 
strikers actually want and to make 
representations td NBC and; Colum>' 
bia about -the discriminations shown 
by .orchestra leaders toward ih|e 
broadcasting of- the recent releases 
oC Irving Berlin, Inc;", : Robbins . Mij- 
slc Corp., and Shapiro, Bernstein 
& Co. 

Union claimed yesterday (Tues- 
day) that :tt":iiad .signatured wage 
scale agreements with 16 small 
publishers. " Included 'among/ the. 
latest slgnators were the . Joe' Mor- 
ris Music doV the Boy 'Music Co. 
and the Broadway Music Cq. There 
haye been.qp.byeaks from the ranks 
of the. major .publishers, with, these 
holding the viewpoint that ' they 
have beenVfind.- always will be ready 
to talk , scale and- hours but -that 
under.no. circumstances wpuld they 
submit to ^conditions tantamount to 
accepting a closed shop. 

Represehtajtion's to the networks' 
are to'", be' jniade' by/ John G. Paine; 
chairman .:<tf! " MPPA, ; and" Francis 
Gilbert, the association's chief coun- 
sel Pair ,'Wjli point out that the 
program records . of NBC and Co- 
lumbia show that" the posted num- 
bers from 'Follow the Fleet' (Ber- 
lin), had been at - the last minute 
removed from program listings arid 
ask whether the networks propose 
to stand, for this discrimination. In 
every instance, it is. claimed, the 
song eliminations occurred In pro- 
grams picked up by remote control 
from hotels, cafes and nlte clubs; 
At Its Monday (6)' meeting MPPA 
took the position that the webs, 
should be quizzed on their senti* 
ments toward the eliminations be -4 
fore the publishers take retaliatory 
measures against the bands 
volved. . , 

, ' Networks on Spot 

Networks declare -that the strlk 
has put them In a ticklish ' spoi 
Since, the union, has made no at| 
tempt to extend this pressure t< 
sustaining or commercial program: 
cleared from the studios; there i& 
nothing, say the networks, that the^ 
can do abolrt' interceding in the, 
situation. The webs feel that th* 
outside discrimination can be dyerii. 
come by placing the.' pr'oscrlbedi 
numbers on studio originated- susr 
taining programs and also commeri 
cial shows. Efforts of the union t^i 
take six numbers off the Lucky 
Strike program of last Saturday (4ji 
night over NBC brought an ultlf 
matum from the Lord & ThomaS 
agency that if this were insisted 
upon, the program's point of origin 
would be moved to. Chicago, or, as 
a final resort, pulled altogether. 
Both NBC and Columbia had only 
the week before signatured new 
wage and condition agreements with 
802. 

Discrimination 

In anticipation that 
elimination order would be cxlfnded 
by . the union to network sustairiers 
and commercials, Sydney Kaye, a 
CBS lawyer met with- Lou Diamond, 
Famous Music Corp. head and a 
member of the publishers' union 
committee. The two discussed the 
alleged discriminatory measures, 
but did not come to any agreement 
as to what legal steps should be. 
taken. 

Prevailing opinion among 
major publishers is that, although 
the strike is to be regretted,' the 
controversy with the union may de- 
velop into a profitable situation for 
the industry. If the wa:lkout lasts 
long enough the industry, they say, 
will see sound economics of taking 
advantage of the clause in the copy- 
right law which restricts the right 
of making arrangements to the 
copyright owner and charging or- 
chestras a fee for th<> privilege of 
arranging a composition, 

Meanwhile the union is fjont.lnu-' 
ing to picket the buildings housing 
the publishers and putting on daily 
demonstrations. On Monday the 
union had ISO demonstrators on pa- 
rade along Broadway. Yesterday" 
(Tuesday) this- number was in- 
creased to 300. 



ing a campaign for better working 
conditions and wage scale. Local 
writers* want every music publisher 
to put: an arra.riger' on the' -.payroll, 
at a minimum wage of $60 a week. 
At present the . general .-run of ar- 
rangements are being turned out at 
20 c. per page. 

Local arrangers are aiding their 
New York polleagu.es by refusing to 
do any arrangements for New York 
publishers or orchestras,- Insisting 
th'atj.- the eastern bands patronize 
the Times Square orohestrators. 
This Is figured to cement the friend- 
ship between/New York and Chicago 
arrangers, whloh will Work-out tor 
the/ mutual good' after the current 
strike, is .settled..' In ihe paist the- 
•local . arrangers have complained 
(.bitteriy . that looal publishers . antt 
orchestras sent to ■ New York for 
arrangements instead of patronizing 
the Chicago and local music writers. 



WPA REPORT ON 
MUSIC PROJECTS 



Guy Lombardo opens at the 
Palmer House, Chicago, the Utter 
part of May. '■ 



Washington,- April -7. 
' With ;more than 500 projects going, 
music division of the. Federal Work3 
Progress Administration has given 
Jobs to 15,700 musicians formerly oh 
the relief rolls and entertained over 
3,000,000 persons during the- past 
four arid a half months. 
. . Dr., Nikolai. SokblofL. director of 
music projects, paid in preliminary 
report last week that i63 symphony 
and concert orchestras, 51 bands, 15 
chamber music ensembles, 69 .dance 
teams, 22 choruses and many mis- 
cellaneous projects are under way. 

Program of spring festivals in- 
cludes series of American- music 
concerts in New York,' pageknfs i jn. 
Portland, pre,, programs in^TOch- 
■mond, vVa. y a. Beethoven cycle in six 
programs In. $e\v- Jersey ; choral and 
instrumental.-- ^programs in St. Paul 
and Minneapolis; .singln' gatherin" 
in the Kentucky mountains, and an 
fiastei' - Sunday performance of 
'AidA' in Miami. j - 

ActlvitiW now under way include 
thjfe'e . f ujl- : si^e flymphpnies .in , New 
Ydi j k, twb in Boston, and' one each 
in Philadelphia, Chicago, Los An- 
geles, Hartford, Syracuse, Buffalo, 
New Orleans, San Francisco, San 
Diego and Oakland. 

Concert orchestras are •performihg 
or In rehearsal in Detroit, Grand 
Rapids, Lansing, Omaha, St. Paul, 
Minneapolis, DulUth, Bridgeport, 
.-Ne w- Haven/"Manchester ^N. J. ) . -At- 
lantic City, Newark, Paterson, Yon- 
kers, . Durham, Ashevilje, Greenville, 
Cbiumbia (S. C), Milwaukee, Bir- 
mingham, Cleveland, Cincinnati, 
Providence, Richmond, Tultia, Ok-Uk? 
homa City, Joplin (Mo.), Jacksoh- 
viljp,. Miami, Tampa, Atlanta, .ijew 
OHeans, Holyoke, Lowell, SalfiDi, 
SOmerv'IUe, SprlrfeviDe, Wprcesijpi', 
the song Portland (Ore.), and 'San Antonio/ 



MUSIC DEALERS' CONV. 
AT CHICAGO IN JULY 



The ?3rd annual convention of 
liie National Association of- fth^et 
Music Dealers will be held, at tTie 
Stevehs hotel, Chicago, July 27-.20. 
Meet will be -held in conjunction 
with gatherings of the - National 
Association of MuHc Merchants and 
the National Retail Musical Instru- 
ment Dealers Assn. 

Sheet dealers- plan ' to discuss t,he 
elimination of cutthroat !practices 
in their business. A Trade Prac- 
tice Committee Will mak§ its first 
annual." report on ' the situation. 
Group ;Has been co-operating with 
the 'M^stc Publishers. A^socIatFoh 
of the Unilcd States. 



the 



Unrest in Chicago 

Chicago,' April ' 7. 
Local music arrangers are start- 



MNHElM IN TEXA^ 

San Antonio. April 1, 
Giis jATnhelm band [ sot fo&'copen 
St. An'tljony hotel's remodeled roof. 
Band opens April 15 for thfee 
weeks. 

Name band policy expected to re- 
m'aln/'in force foliowing Arnheim'* 
•departure. Spot will have a WOAI 
outlet. 



48 



VARJETY 



MUSIC-NIYE CLUBS 



Wednesday, April 8, 1995 



Night Club Reviews 



DAN HEALY'S 

(NEW YORK) 

Dan Healy's Broadway Room on 
West 64th is on the Site , of an his- 
toric nitery during the prohibition 
era — two of 'em, in fact — the 64th 
St. Club and the Chateau Madrid, 
with its sliding roof during the 
summer for dancing under the 6tars 
when drinks were $10. a pint and 
$20-$26 for uncertainty vintaged 
champagne. Now. in 1935, under the 
aegis i of that perennial juvenile, 
Dan Healy. with Jack White as his 
madcap running mate, dishing forth 
the comedy, it's one. of the hot spots 
of the town, torrlder as the hours 
grow smaller. 

Healy . paces It smoothly and 
White's energetic cutting up is a 
match for a sophisticated environ- 
ment such as this. White's version 
of 'Throwing Stones at the Sun' Is 
a claslc in ad lib tomfoolery. 

Surrounding show is snappy. 
There are two dance combos, Roth- 
Andrews (Jimmy Durante's old 
standbys) and the Beaie St Boys, 
sizzling colored swing quintet of 
Which a mean violin and -"some tor- 
rid trumpeting stands out. 

Florla Vestoff with, her corking 
taps is just being 'discovered' for 
pix and is getting some screen 
tests this week, June Lorraine, is a 
mimic with a cute personality and 
ah Interesting repertoire who'll go 
places. 

- . Runs a bit too long but has 
plenty. She's elastic for intime 
nitery work whether a hotsy-totsy 
like- the Broadway Boom or in the 
snooty Rainbow. Blenda Hanson 
gives out blues; Camille Glory with 
more taps; and Flfi clowning in the 
old Durante-Flfi manner with a 
broken-down 'Trucklh'. 

White, . who's a . baseball , nut and 
who has always' decorated his 
nlterles with the scores of the day, 
now. has the Broadway Room plac- 
arded with the number of days be- 
fore the season starts.- 

Boom itself, in keeping with the 
Broadway tag, has a series of in- 
teresting "panels grouping the stage, 
Screen and radio .satellites, by sec- 
tors—the Ziegfeld. stars, Shubert 
stars, nitery stars, «tc. No convert; 
%Z minimum. &be\. 



and prepare them for the big parade 
that starts things Off. There is 
nothing left undone to create real 
circus atmosphere. 

Lions, an elephant, a pony and 
the Virginia Cavaliers, the latter 
decked out In clown costumes, are 
features of the pre- performance 
promenade. 

Show, has variety and talent. 
First come Barteaux's Dogs in a 
regulation ring. Later Leo Rbl, the 
'human frog,' along with some 
comely froglets; La Paiva and 
Le Gary have two dance spots, one 
of them a whirlwind affair; Lay no 
and Lee indulge In effective comedy 
tumbling; Xylo, French musical 
clown, has his way with a xylo- 
phone and also with the audience; 
the four Jumboettes prance pleas* 
antly through a dance routine, and 
Barteaux's ponies close the floor 
show end of the . program. The 
Cavaliers provide melodic interludes 
to the show and in. two of them are 
ably assisted by a songstress, Ula 
Dean. Ray Gordon, as ringmaster, 
m. c/ Mack. 



HOTEL VIRGINIA 

(COLUMBUS, O.) 

Columbus, April 3. . 
. Showmanship is responsible for 
the Success of Rose Room in the 
Virginia, hotel here, where J Jurijbo, 
Jr./ made ; its bow ' to a capacity 
audience. The indoor circus unit 
replaced drama in the Rose Room., 
It is evident that Manager Jewett 
L. Clarke has picked something else 
novel in the way of entertainment to 
offer his patrons. 

Rose Room, which has changed its 
name from the Bamum Music Hall 
to the Hippodrome', is now brave 
with pennants, banners, and posters. 
Flags overflow into the lobby and 
before the show' starts the dulcet 
tootllngs of ,a, callope woo the ear 



Dempsey's Slipper Room 

(NEW YORK) 

A genial atmosphere, pleasant 
service: and no need of having a 
Morgan bankroll to get bailed out 
makes the inviting little supper 
room annex of the Jack Dempsey 
reStaurant a rendezvous that should 
grow in popularity, Handily located 
oh .the west side near the theatre 
zone and Madison Square garden. 

Room is both " comfortable and 
commodious, with sufficient dance 
floor space. In addition to an eight- 
piece orchestra, Dempsey brought in 
some new talent during the past 
week, Including Guy Qdley, "who 
sings at the piano, and the dance 
team of Carlos and Marchan, Also 
Clarence E. Willard. 

Willard is the man who grows, 
stretching his height Seven inches 
in seven seconds. He also, can ex- 
tend the length of. his arms and 
make his little finger equal the 
length of his index digit. Willard 
has worked in vaudeville and is a 
smooth and affable performer. He 
can also handle cards. He works 
with Maxine Brown, whO stands 
next to Willard so that onlookers 
may see the stretching! 

Qdley, recently working in niterles 
upstate- and formerly in vaudeville, 
sings intimate numbers at a small 
piano that's wheeled around the 
floor. He has an engaging person- 
ality and sings agreeably. Carlos and 
Marchan danc§ team is a smooth 
combination, Clmr.. 



ROBBiNS' CHATS 



Deservedlj » Chicago favorite 

AL KAVELIN 

and Hfe OHCHE8TBA 

making* the Windy dity "ihUt 
slc-conscloae": at the Black- 
Atone Hotel and broadcasting 
Via WON and MBS. 

Naturally he features: 

"WELCOME STRANGER" 

"VXK GOT A HEAVY 
DATE" 

VWOUMJ YOU" 

from . the forthcoming. MGM, 
Jeanette MacDonald produc- 
tion/ "San Francisco": 
' ''EVER Y ON CE XN A 

: ,*%6lB$Y I4DV'» v 



ROB BINS 

MUSI C C O U P O Iv A'lTON 
1<)Q M VIMH ,\VI NU -Nl.V, NOUK 



• RE I ST * 

HIT/ OF THE HOUR 



THE CHARM OF 

LUIGI ROMANELLI 

And His Music 

Currently appearing at the King 
Edward Hotel, Toronto, Is best 
exemplified by hie renditions of: 

"THE WHEEL OF THE WAGON 
' IS BROKEN" 
"IT'S BEEN SO LONG" 
"IT'S GREAT TO nE IN LOVE 
AGAIN" 

And from M-G-M's Super-Pro- 
duction. "The Great Ziegfeld," 
the two song hits:. 

"VOU" and 

rTOTJ NEVER LOOKED SO 
BEAUTIFUL" 



LEO FEI/T, tnc 

1629 BaoRDtupyi Nelu YoRii 



Chi's lsts 



Chicago, April 7. 

Local showmen aver that this 
burg is first in lots of things 
by years; With the east hot 
on swing music and Benny 
Goodman, Chi recalls that 
Goodman was playing clarinet 
in Ben Pollack's orchestra 
around here 10 years ago. 

Chi has been first, it claims, 
in swing bands, jazz bands, 
minimum check (in lieu; of a 
convert), 'Folies Bergeres* 
show, Benny Fields (whom N. 
Y. is just, 'discovering'),, Wlogy 
Mannone, Cab Calloway, Sally 
Band, et aL 



Padula Gets Democratic 
Gonv. Concession Plum 

Philadelphia, April 7. 
Arthur H. .Padula (operating Ar- 
cadia International and Anchorage 
Inn), has been named director of 
concessions for the Democratic na- 
tional convention here in June. 
He'll have exclusive and entire 
charge of restaurants,, men's and 
.women's rooms, parking, check- 
rooms, vendors and all similar con- 
cessions. 

Philly expects 1,000,000 visitors to 
convention, with each spending- up- 
wards of 95 during minimum of 10 
days' duration. 



ST. PAULI 



(BERLIN) 

Berlin, March 20. 
Berlin's Barbary Coast in nlterles 
is the picturesque Remde's St'Pauli, 
bringing the Hamburg waterfront 
right to the center of Berlin's night 
life. 

This' cafe, true to the style of the 
famous district in the Hanseatic 
city, is one of, the gayer nooks 
around the Kurf uerstendamm neigh- 
borhood. ' A hale tar- welcomes and 
the visitor is confronted with a 
sallorman's nest. Fishing nets, 
portholes, small models of w.k. Ger 
man Ships, and waiters dressed in 
the traditional gob attire make for 
atmosphere. A 'five-piece saiior 
orch with accordions , and piano 
handles the music. 

Show consists of a vocalist with 
a fairly good voice; a comic with a 
dachshound; a quartet and a femme 
chansonette with meaty material, all 
Indulging in coaxing the customers 
to sing. 

Main attraction, besides typical 
Hamburg dishes, is 'Grogk Wind 
staerke 14/ a potent cocktail that 
does things in less time than ex- 
pected. 



Mex Nitery Folds 

Mexico City, April 7. 

El Patio Mexicano, swank nitery 
that opened up three months ago in 
what was the palace of independent 
Mexico's first emperor- on a local 
main stem, by American interests of 
which William T. Booking was head 
haB folded. PatloV 66 employees 
were indemnified for dismissal with 
five weeks pay each. 

Heavy . competish from several 
smart nlterles that opened up about 
the same time. hurt. Night life here 
is still too new to support more than 
four spots. 



Music Notes 



Jimmy MeHugh and Ted Kohler 
cleffihg tunes for 'Dimples' at 20-F, 



Sam Fox training from L.A. to 
meet his. London rep., H.' S. "Van 
Her, in New York on business. Ex- 
pected back about May 1. 



Jan Gather and Little Jack Little 
combos set for Catalina Island this 
summer. One other name crew will 
split Island's summer season three 
ways* 



Inside Stuff-Music 



Dick Jergen's Ork follows Jimmy 
Dorsey into Los Angeles Palomar 
April 15. 



Hugo -Reisenfeld and Abe Meyer 
handling musical direction and re- 
cording, respectively, of Sol Lesser's 
•Let's Sing Again/ 



George Hamilton supplanting. 
Shep Field's as maestro with Veloz 
and Tolanda. Set for Mark. Xlop-; 
kins hotel, Frisco, after. Los An- 
geles run, at Cocoanut Grove ends 
March 13. • George Olsen takes up 
stand at Grove. 



Negotiation of stipulation in the government's anti-trust suit against 
American Society of Composers, Authors & Publishers is turning out to 
be 'quite a job/ John Dickinson, assistant attorney general, was dis- 
closed last week to have told members of Congress 

Outlining the vast job handled by Justice Department's anti-trust 
division, Dickinson testified before House Appropriations Committee 
that ASCAP is co-operating in attempt to agree on statement of facts, 
and to avoid protracted, costly trial. But in reply to one Congressman's 
observation that there Couldn't he much controversy about the facto, 
Dickinson said: 

'There is some controversy as to the amount of business that is done 
and whether or not there is a monopoly and various matters of that 
kind. It is proving to be quite a Job. I think the statement of facts in 
that case will probably run to several hundred printed pageB, bringing 
in ail of the details of their methods of doing business and the amount 
of business that is done, and so on/ 

Henry Spltzer, head of Chappell, music pubs, hosted at a looray 
Sunday' shindig at Leon & Eddie's, New York, which also became the 
occasion for a bridal celebration for Freddie Rich, CBS maestro, and! bit 
new wife, a Chicago heiress. Jack Hylton, Jimmy Campbell, Ruby NewV 
mah, Bob Crosby, Henry King, Guy Lprabardo and j other band leaders in 
town turned out. - 

•Gloomy Sunday/ ijow internationally notorious as the 'Hungarian 
suicide song/ was punctuated by two eerie shrieks at the nitery during 
Eddie Davis* rendition of the number, suggesting the fine Italian hand 
of Marc Lachmann, the club's p.a. Incidentally; the American networks 
have objected to the straight morbid rendition o* the number and Sam 
M. Lewis, the U. S. lyricist, has had to write in a special version giving 
the suicide motif a 'dream* twist This number was long dormant abroad 
until a record of 17 suicides, allegedly induced by the somnolent lyrics, 
gave it wide European notoriety. 

Although he has spent a small fortune trying to master the 'cello, and 
despite study abroad under old world masters, being told by confidant! 
that he'll never master the instrument, one of the Coast's wealthiest 
patrons of the arts insists he's going to make the grade. So deter Inef 
is he that every morning he goes to music room In his home, where W: 
has Installed $250,000 organ, to saw away on an overgrown fiddle. Expert 
organist has been engaged to accompany him. In order to escape prying 
eyes the tycoon has butlers stationed at all outer doors to insure greatest 
privacy. Devotees of the classics, who have heard the man's playing, 
say he'll .never be more than a dub. 

Harry Link for Berlin, Inc., has taken over two TJ. of P. Mask, and 
Wig songs) 'When You Love' and 'Too Good to Be True,' both out.Of the 
48th annual campus musical, 'Red Bhuwba/ ■ MV% , . , L . 

Songs are by Moe Jaffe and Clay Boland, both V. of P. alumni, latter 
now a Philly dentist Jaffe has. written tunes before, his 'Collegiate' be* . 
ing his biggest hit 

E Z Nutting, writer of 'I Found a Rose," which Jack Mills has taken 
over for publication, is a former, music buyer for the Woolworth counters. 
Nutting, who is now retired and a major holder of the dime stores' stock, 
is indulging a yen to write songs and have them published, something?, 
he had - to put the brakes oh while in the position of buying and<«Btn^ 
them. 

Performance of the Yip Harburg-HarOld Arlen tune, 'I Love to Slng^i 
from 'The Singing Kid/ has been banned by Warners everywhere out.;., 
side the picture. Studio feels that with number running eight minutes 
on screen; any outside plugging might hurt audience appreciation of bq 
lengthy a production number. 

It was the Bob Miller Music Co. and not the firm of Schuster & Miller 
that signatured an agreement with the New York musicians* union , shortly ; 
after the strike of arrangers, copyists and proofreaders was called, BO 
(Hillbilly) MlUer is not the Bob Miller of the S-M house. - 
— — ■ i • — — t- • 



Ace Brigode band starts on a tour 
of one-niters May 3, ending in- Fort 
Worth by the 15th to begin a 
month's engagement at the Lake 
Worth Casino. Band lost several 
'dates in and around Cincinnati due 
to the flood recently. 



Barrel of Fun, N. Y n is installing 
new show produced by Chester 
Daugherty and including Francis 
Dunji, Arthur Budd, Bennett 
Green, Qlaire Felix, Gwendolyn 
Douglas and Lillian Wayne. 



Biliy Vine, son of Dave Vine, 
heads current show at Plaza Club, 
Pittsburgh, with Doris Winston, 
Calton and Jarett, Ruby Collena and 
the Jack Pomeroy-Josephine Earle 
line. 



Don Bestor moves out of the Mt. 
Royal hotel, Montreal,* April 20, to 
do a tour of one-nighters. He was 
brought into the Canadian spot for 
eight weeks and stayed 16. 



Salt Lake Spot-less 



Salt Lake City, April 7. 

When Wally Stewart's Club Dor- 
ado is put on the auction block 
Thursday (?) Salt Lake City will be 
without a class nlte spot. 

Several years ago there were six 
spots operating. With state-con- 
trolled liquor stores and limited, 
beer licenses, night clubs this year 
have had a tough time. 



Ray Noble will do a month of 
onernight stands after closing a 
two weeks' engagement at the Para- 
mount, N. Y., May 26. 



Villain's Own Spot 

Philadelphia, April 7. 

Mario V.llanl, m.c. at Arcadia In- 
ternational rest .urant here, will 
leave May 1 to reopen Latimer Club, 
defunct nitery, which he'll rename 
Chez Mario. He plans informal bar 
on first floor and swank formal 
nitery (must dress) on second, floor. 

Spot will remain open through the 
Democratic national convention 
here In late June, then shutter until 
October 1. Will use a band and 
four or five acts. 



Adrian Marsh has signatured a 
contract to go under the manage- 
ment of the Rockwell-O'Keefe of- 
fice after she has completed several 
cafe engagements. 



After 13 weeks at Hotel Utah, 
Salt Lake City, Bob Lightner and 
his band is. being replaced by john- 
ny Burkarth and his 13 -piece combo 
Friday (10), Lightner goes to Los 
Angeles. 



KEMP'S 1 -NITERS 

Hal Kemp leaves the Hotel Penn- 
sylvania, New York, May 15, after 
a run of nine months. 

He will play one-nighters, return- 
ing to New York every Sunday for 
his Good Gulf program (CBS)., 



Beilin to Chappell 

Chicago? April 7. 

Al Beilin has resigned as Chicago 
manager for Ti B. Harms to be- 
come general western manager for 
Chap*pell. Harry Reinhold con- 
tinues as local professional manager 
for Chappell. 

Sid Lorraine, in from New York 
last week, set the new personnel 
arrangements for Chappell, 



Joe Smithers Cleared 

Baltimore, April 7. 

Joe Smithers, colored, was found 
not guilty on charge of being impli- 
cated in operation of disorderly 
establishment in Philly, and has re- 
turned to the floor show at the 
Comedy Club. 

Accused of bail forfeiture, Smithers 
was yanked out of i show and taken 
to Philly to stand trial after 
Gov. Harry Nice sighed extradition 
papers. 



Paul Specht, Agent 

Chicago, April 7. 
Paul Specht, former orchestra 
leader, has obtained license from 
the American Federation of Musi- 
cians to handle bands and musl 
clans, and has opened offices in 
Chicago. 

Specht will have exclusive agent 
ing privileges for the Medinah Clubl 
heyj! . 1 






in Tune with Spring 

"Green Fields and 
Bluebirds" 



"Al l My L ife" 
One Rainy Afternoon 



"Laughing Irish Eyes' 




Wednesday, April 8, 1936 



MUSIC-NITE CLUB* 



VARIETY 



49 



Artists on Copyright 



(Continued from page 47) 
no sponsor will want to pay for his 
HorvieeSj he declared. 

Another squawk of the same sort 
came' from Louis James, one of the 
Revellers, who told how his team 
decided not to perform too often, 
only to find out that their records 
had been u ? ed without permission 
' by rival broadcasters. 

Written complaints along this line 
were received from Paul Whlteman 
- and Josef Pasternak, who appealed 
to the committee to recommend leg^ 
delation giving performers some 
control, over use of their recordings. 
Whlteman wrote that use of discs 
for commercial purposes is 'one of 
ttafr. most flagrant evils in our pro- 
fession today* and Pasternak said 
he has been 'victimized'/ in this, 
fashion by 'pirates' who refused to 
give hlni any compensation. 

ouble Talk 

Charge that stations deliberately 
garble announcements about rec- 
ords and transcriptions was hurled 
.by John O'Connor, Waring's assist- 
&Ht, who said steps should . be taken 
to prevent illegal broadcasting; of 
old-time records. 

4 Ybu can tune in on any. number . 
of stations throughout the country, ' 
•Connor testified, ,'and you will, 
hear the announcer give a spiel 
something like this: 

4 'Good evening. This is station 
so-and-so, Here we are and the 
place, is crowded. Onstage four, 
that is the big stage, we have Paul 
». Whlteman. We had to have a big 
I stage for: Paul because of his big 
; ;> organisation^ On stage three we 
' have Guy Lombardo. On stage two 
We have Fred Waring. The boys 
are- going to take their turns with 
this b>g entertainment this evening. 
And/here comes Guy now and he 
haa a Feldstein hat on. Guy, I see 
you. wear the Feldstein hat. Well, 
boys, you want to all buy those 
Feldstein hats because you can get 
theni now at that special sale for 
$1.40 at the corner of Market street. 



THE BEST IN MUSIC 



Hear 

RUBY 
NEWMAN 

AX THE 

RAINBOW GRILL 
New York 

His most requested tunes are 
From 'F ollow the Fleet' 

Words and Music by 

IRVING BERLIN 

"^T^S FACK THE MUSIC AND 
J>ANCE" 

"I'M PCTTIXfl AT.L MY EGGS 

IN ONE BASKET" 
"BCt WHERE ARE YOU" 
JliLET YOURSEMT GO" 
"WE SAW THE SEA" 
"I'D RATHER lEAD A BAND" 

"GET THEE BEHIND ME 
SATAN" 



New Burlte and Leslie lilt 
"Robins and Roses" 



"I Can rull a Rabbit Oat of My A 
Hot" 



From the V. of P. " 

Vfig Show" 
"To Gooil to Be True" 
"When You Love" 



HARRY 1IIK CPM 

IRVING BERLIN inc 

799-7TMAVE. N-V-C- 



AS. ALL-STAR LINE-VP 



From "Captain January": 

"THE RIGHT SOMEBODY 
TO LOVE" 
* "AT THE CODFISH BALL" 

From "Sonjr and Dance Man" 

* "YOU'RE MY FAVORITE 
ONE" 

rom "A Message to Garcia" 
* "LITA" 



|r MOVIETONE 
UUSIC CORPORATION 

SAM F0x PUBLISH1Nr,C0.5„!,A,,„(, 

"ISO SIXTH AVENUE 



NEW YORK 



Now, Guy, what are you going to 
play? Oh, you are golng to play so- 
-and-so?' < And buzz on goes a rec- 
or * 3 ' s ■— 

•Then the next thing he'ffires, he 
Introduced a mythical Whlteman 
with a little conversation, and 
strange enough, Whiteman has a 
Feldstein hat on, too. Finally he 
brings Waring in with a Feldstein 
hat— strictly a commercial plug. 

"Somewhere during this program 
the genuine illustration of magnifi- 
cent self -restraint is put in evidence 
when he says, 'This is a phono— 
rararara; this is a mechanarararar 
ra.' Nobody can understand it. I 
believe, according to law, they are 
supposed to say that it is an electri- 
cal transcription, but they might as 
well say it is art optical illusion, be- 
cause as far as the average listener 
is concerned he is convinced he has 
heard Lombardo, Waring and 
Whlteman on one program. 

* I have never yet heard any of 
those various diction awards being 
presented to the gentlemen of that 
one sentence, 'This is an electrical 
transcription.' They very neatly 
garble that word.' 

Musicians' support, for the. Daly 
bill , came from Samuel Tabak, 
mouthpiece for Local 802 of New 
York, and Gen. Samuel. T. Ansell, 
counsel for American Federation of 
Musicians. 

favoring copyright of records, 
Tabak said use of discs without 
permission is serious menace to 
players' future and that unless 
something is. done there will be no 
further, incentive for performers to 
learn how to blow a sax or scrape a 
fiddle. Hotels are advertising their 
ballrooms for rent by emphasizing 
that they are wired for sound, 
eliminating the need for live talent, 
he said, complaining that 'hot one 
cent, of remuneration for the artists 
who performed those records is 
made.' 

Gen. Ansell. Assents 

Reviving his fight with the Army 
and Navy bands over free" perform- 
ances and giving federal Communi- 
cations Commission sly digs fOr lib- 
eralizing the transcription rules, 
Gen. Ansell enthusiastically sup- 
ported the Daly bill and challenged 
the validity of compulsory licenses. 
Radio abuses are well-established 
and beyond question, the General 
said, adding, 'It is a surprising thing 
to me that the broadcasting indus- 
try of this- country should have so 
far forgotten the public' interest,. as 
to (foist upon the people of the 
United States every kind of musical 
reproduction, of whatever age, of 
whatever quality or character, and 
have endeavored to create among 
the people of the United States an 
appreciation that such broadcasts 
were the real thing.' 

Denial that N.A.P.A. wants to 
prevent the use of . discs by the 
broadcasting industry was entered 
by Morris J. Spelser, association 
counsel, who said performers only 
want national relief from piracy and 
right to stipulate conditions under 
Which their recordings are used. 

Disc makers filed a rait of ob- 
jections against any move to drop 
the 2c license fee clause of the 
existing law, saying that such 
change would result in monopolistic 
control of the record business by 
well-heeled firms which could en- 
gage in competitive bidding for 
numbers. 

R. W. Ultschuler, president of 
American Record Corp., which turns 
out 25c wax, said his company, de- 
pending on big turnover of low- 
priced discs, cannot pay higher 
prices than at present, while Isabel 
Marks, '- representing Decca, said 
royalty charges are as heavy as the 
industry can stand. Miss Marks 
'testified Decca in 1935 paid $66,000 
iii royalties, which was promptly 
challenged, by Gene Buck, president 
of American Society of Composers, 
Authors & Publishers, with asser- 
tion that royalties from record mak- 
ers last year amounted to only $70,- 
291 and had to be split 50-50 be- 
tween tunesmiths and publishers. 
Discers Could Pay More 

Admission that standard record 
makers probably could pay heavier 
license fees came from H. A. Heub- 
ner. speaking for Brunswick and 
Columbia. He explained how the 
sale of discs has declined since the 
coming of radio, noting that sev- 
eral years ago a good number would 
sell 500,000 to 1,000,000 copies, while 
a sale of 100,000 today is 'remark- 
able.' He Joined Waring, Lom- 
bardo, et. al: in asking for protec- 
tion for records, saying that under 
present conditions record -makers 
are powerless to collect any royal- 
ties from stations. • 

The idea of «.upy.:ightins record- , 
ings was supported by Fulton Bry- ' 



Most Requested 



(As reported 6y Glen Gray 
■ and the Casa Lqma orchestra, 
Rainbrmo Room, N. Y.) 
I'se a-Muggin' 
Touch of Your Lips 
I'm Gonna. Clap My Hands 
No Greater Love 
Goody Goody 
All My Eggs i 
Blue Illusion 

Face the Music and Dance 
Christopher Columbus 
Rhythm in Nursery Rhymes 

(As reported by Kay Kyser, 
Trianon Ballroom, Chicago.) 
Gocdy/Goody 
Isch Kabibble 
What's Name of Song 
Lost 

Tormented 

Get Thee Behind Me Satan 
Love Is a Dancing Thing 
There's No Limit to My Love 
Don't Want to Make History 
Love Is Like a Cigaret 



(As^feported by Dick Himber) 
Let Yourself Go. 
I Got Plenty o' Nutti 
Alone at Table for Two. 
Face Music and Dance. 
I'd Rather Lead Band. 
Lights Out. 
Please Believe Me. 
Lovely Lady. 
You Started We Dreami 

elody From the Sky. 

(As reported by Jack Hylton, 
Brake Hoteh Chicago.) 
She Shall Have Music 
Head Underneath Her Arm 
Changing of the Guard 
My First Thrill 
Moanin'Minni 
Phil the Fluter's Ball 
Misty Islands cf the Highlands 
You Can't De That there 'ere 
Wien Wien Nur Du Allei 
The Saw Comes Nearer 



(As reported by Ruby New- 
man, Rainbow Grill, Y.) 
Just One of Those Things 
Face the Music and Dance 
Eggs In One Basket 
Get. Thee Behind Me, 
Stardust. 

I got Plenty of Nutti 
Lost 

Goody — Goody 
Basin St. Blues 
Night and Day 



lawski, counsel for Elm producers, 
who said if motion pictures are en- 
titled to protection, discs should 
have the same safeguards. 

Declaration that copyright-own- 
ers always will bargain fairly with 
record makers, in event the 2c 
clause is eliminated, was made by 
E. Claude Milles, ASCAP general 
manager, who said recordings 
should not be protected. Mills ad- 
mitted ASCAP wants a bigger take 
from transcripts, pointing out that 
discs for radio use sell for much 
more than home records, but the li- 
cense fees are identical. 

Committee continues hearings this 
week with book publishers, labor 
spokesmen, and groups interested in 
design copyright. 



Ottawa, April 7. 
On the heels of substantial news- 
paper propaganda campaign by the 
Canadian Performing Rights So- 
ciet3\ Hon. F. Rinfret, Federal Sec- ! 
retary of State, has given notice in 
the House of Commons of a bill to 
amend the Canadian Copyright Act 
of 1931 to make changes in the pro- 
visions for the collecting of fees 
and royalties on musical compo- 
sitions and other wonts. The 
measure also- provides for the set- 
ting up of a Copyright Appeal 
Board before which theatre proprie- 
tors and other users of music could 
appear to register complaints re- I 
garding practices of the owners of 1 
copyrighted compositions or their 
agent.i. 

Government bill replaces that 
which was brought before the Com- 
mons some weeks ago by W. K. 
Bsiing, a member of the opposition, 
which provided, for a reduction in 
fees charged by the Canadian Per- 
forming Rights Society. 

It was suggested, that the bill in- 
troduced by the cabinet minister 
might effect the changes sought, by 
Esiing. The wording of the Rinfret 
measure will be made known when 
the bill is tabled in the House, prob- 
ably before the Easter recess. 



Swing Stuff 



Sidney Catlett now drumming 
with Fletcher Henderson ... Ben 
Pollack has uncovered a fine tenor- 
sax player called Fazola . . . Bud 
Freeman is appearing regularly on 
Paul Whiteman's airing for the 
swing numbers . . . Stewie Pletcher 
just waxed a few Wiith Red Norvq's 
men, Roger Romerez on piano, to be 
released on Bluebird . . . Teddy Wil- 
son- slated to play at Chicago 
Rhythm Club concert April 12 . . . 
Dave Tough in the spot-light at 
Tommy Dorsey's opening, With 
room-mate Maxie Kaminsky fea- 
tured .. . . Vocalist Billie Holiday 
contacted for Job in England . . . 
Joe Marsala, Conrad Manhone, Red 
Mckenzie, Bud Freeman and Art 
Shapiro, staged a jam -session for' 
Columbia students at Delta Phi . . . 
Louis Garcia playing the ride 
trumpet with Richard Himber. 
UHCA Concert 

With Benny Goodman coming 
east, the UHCA has scrapped all 
other plans and is making arrange- 
ments for a big swing concert fea- 
turing Benny at a New York hotel. 
The date has been tentatively set 
for May 30. 

• On the Air 

A fine swing program entitled 'Is 
Swing- the Thing?' hit the ether, 
Mkrch 29, over NBC, with little, or 
no publicity. Readied by Britisher 
Austen 'Ginger' Croom -Johnson, of 
BBC, who plans to repeat, the pro- 
gram offered Benny Goodman, Red 
Norvo, Mildred Bailey, Ray Noble, 
Meredith Wilson, Adrian Rollini, 
Stuff Smith, Kay Thompson* and the 
guitar combo of Dick McDonough 
and Carl Kress, with Caspar Rear- 
don swinging on the harp. It lasted 
ah hour from 8 to 9 and stated 
the case for swing fully by giving 
examples of both sweet and hot, 
Mildred Bailey's performance was 
tops, with the work of McDonough 
and. Kress a close scond. By some 
mistake, Stuff Smith was cut off 
just as he was getting under way 
on 'I'se a Muggin,' and the Norvo 



REVENUERS AFTER DEL 
NITERIES OYER TAXES 



Detroit, April 7. 

U. S. Internal Revenue agents 
have started cracking down on 
Detroit's 400 niterles, cabarets and 
hotels, which provide amusement 
for drinking gqests. The amuse- 
ment tax regulations, which provide 
for a' 10% tax on all covers in ex- 
cess of 41c a 15% levy on portion 
of dinner checks to defray Cost of 
entertainment and responsibility of 
collection from patrons charged to 
owners, have been in effect since 
Jan 1 but little effort was made 
until this week to collect the levies. 

Nite spot operators were explained 
the new ta?:ation at meeting of 
Royal Ark Assn. last week. 'The 
Royal Ark also agreed to act In co- 
operation with other agencies in 
supporting Duffy copyright bill. 

Niteries are protesting against 
the ASCAP fees, which range in 
Detroit area from £60 to $500 a year. 
The average levy on the 400 clubs 
is around *i00 yearly. 



combo was held down to arrange-- 
nients. As a. smooth novelty, Rear- 
don can't be beaten on the harp, 
while Ray. Noble's sahiple of swing 
surprised. Playing a Glen Miller ar- 
rangement of 'Truckin,' " Noble let 
Sterling Bose and Johnny Mince get 
away on some nice soloing, 
round-up of swing stars, this, pro- 
gram was the best to date. 

Wax Works 

Decca showed an ace in the hole 
by releasing four sides out by. Andy 
Kirk, entitled 'Christopher Column 
bus,' 'Froggy Bottom,' 'All the Jive 
Is Gone,' and Tse a Muggin.' The 
job done by this Kansas City ork 
on 'Columbus,' is a new swing sen-?., 
sation, played in an easy style with- 
out the forcing that most bands give 
it. The Planoing of Mary Williams 
is in the Earl Hines tradition. The 
tenor-sax is played by Dick Wilson, 
clarinet by Johnny Harrington, and 
the ride trumpet by Paul. King.. 
Drummer Ben Thigpen takes the 
vocals. With a mid-Western rep, 
this band comes east to record 
seldom enough, the last time about 
10 years ago for Brunswick, 

Brunswick has issued this month's 
hottest disc, oh -Vocalibn, by Wingy 
Manhone and a new combo. Of the' 
four sides, 'West Wind' Is tops, with 
more old-fashioned heat generated 
than Wingy has introduced, for 
many a moon. Discarding his regu- 
lar band, which is too small to re- 
cord well, Manhone took clarinetist 
Joe Marsala and a nucleus, from 
Bob Crosby's ork. Eddie Miller 1 
plays tenor; Ward Silloway, tram? 
bone; Hilton Lamare, guitar; Gil 
BoWers, .piano; . Riiy Beaduc, drums, 
and Bob Haggard, bass. The result 
is jam at its "burning best. 

Victor has waxed some fine plat- 
ters for release on Bluebird, Four 
titles by Louis Garcia, recorded 
some time ago, feature Garcia on 
trumpet; Marsala, clarinet; Haymer 
on tenor; Rollini on piano; Mastren, 
guitar; Morey, trombone,. and Weis^ 
on bass. Numbers were 'Christo- 
pher Columbus,' 'No Greater Love,* 
'Love Is Like a Cigarette/ and It's 
Great To Be in Love/ 

The Mezzrow discs on the same 
brand give out genuine barrel-house 
of a superior brand with Mezz play- 
ing funky clarinet. Bud Freeman, 
on tenor, Willie 'The Lion' Smith 
on piano, Wellman Braud on bass,: 
and George Stafford. 'The Panic Is' 
On' rates high* with an unrecognlze- 
able version of Tse a Muggin' good 
for an appreciative laugh. With the 
Pletcher dates yet to be released, 
and such good swing as Joe Haymes' 
already out, Bluebird steps up as a 
swing label. 




HEIDI'S DRAKE EETUBN 

Chicago, April 7. 

Horace Heldt orchestra returns to 
the Drake hotel May 15. 

Ileidt postponed Drake, return in 
order to fill additional theatre book- 
ings and dance dates 



Philly Union Settles 

With Frank Paluntbo 

Philadelphia, April 7. 
Ha'vins signed peace deals 'with 
other adversaries around town, the 
local music union last week settled 
its dispute with Frank Paiumbo's 
cafe. Bobby Mprro's union band, 
bounced by Palumbo when scrap 
flared, returned. Tierms understood 
to be five men instead of former 
ight, with balance to be used 'when 
heeded.' Also per-man scale is 
lower. 

Alice" Lucey, accompanist for 
several acts, represents the only 
question still unsettled. Union wants 
her to join and Jt depends on 
Paiumbo's okay. 



VALLEE IN PHILLY 

Philadelphia, April 7. 

Rudy Vallee opens at Arcadia In- 
ternational restaurant here April 17 
for two weeks. 

Will bring his own show, includ- 
ing the Stewart Bisters. 



On 11* Way Vfti— 
The Greatest Novelty Hong Garnet 

"ISE A-MUGGIN'" 
H'ltli the ^lusfcul Arithmetic flame 
"l-2-3-4-5-a-*JH-fl-0-WOOF" 

Have You Heard — That Fetclitar 
"Bwlngw"! 

"RHYTHM SAVED 
THE WORLD" 

For Bool Society Type Manic— -Try 
"DONT SAY A WORD- 
JUST DANCE" 



CHI'S DECCA HEAD 

Chicago, April 7, 
Monroe Wayne heads the local 
lievcn recording office, replacing 
Dirk Voynow who moved to WLW, 
Cincinnati. 

Wayne, formerly with Columbia 
recording locally, doubles as chief 
recording engineer and office head. 



That Good and IteliaM* Hit! 
"RHYTHM IN MY NURSERY 
RHYME8" 



Wn^5 ,CPUBL ^ATlON5^ 



KeQDeftted All Ore r th« Country- 
Bay Soble'* 
"The Touch of Your Li 

The Novelty Swlnr HHt 

"I'm Gonna Clap My Hand»" 
• 

Now Ready t 
Eddie Haf man and Harold Spinas 
Ballad 

"The" State of My Heart" 
e 

iAiu'.n Armstrong! "Native 
Novelty" 

I' Man Mose" 



/flniLY BRQJ>JOY ^ c 
16»9 BRORDUJRV, n.V.C. 



50 



VARIETY 



NEW ACTS 



FRANK AND V(LMA REVUE (5) 

Dancing, singing 

10 Mins.;. Full (special) 

Grand O. H., N. Y. 

Looks like a producer had some 
specialties loitering in his office and 
threw them together, come what 
may. Unfortunately,- it appears as 
though he didn't audition them first, 
and the act doesn't get anywhere at 
any point. 

Mixed ballroom team not too ex- 
perienced. A' femme toe- dancer, 
besides an aero worker, show some 
ability. The fourth femme in the 
act plays piano accompaniment for. 
the first of the team's two- dance 
routines, then sings solo, but in a 
rather weak soprano." 

Act is quite nicely dressed and 
mounted, but poorly lighted. Most 
of the tiine, it's almost' completely 
in the dark. 

Closed the four^-act bill here to 
moderate applause. ' /ScJio. 

THREE SIDNEYS 
Wire Walking 

8 Mins.; Full 

State, Baltimore ; 

Tavo young men, alternately .-trip-, 
ping across the .tlghtwire.' ' Third 
member is a lady who hauls -the" 
props on and off and makes herself 
generally' indispensable' with some 
fast valeting. 

Working, with and without, but 
mostly with, parasols, the' boys' 
burden chiefly runs, to' usual rou- 
tines: dancing, - backward 1 somer- 
saulting ;'and 'obstacle leap's. 'Closer 
has one -of 'them hopping over 1? f our 
chairs held ' in row over- wire. Pretty 
good • but perhaps., more- logical 
closer , would be . the no,-hands back- 
ward leap placed further", down in 
act at present. . 

Pretty nice turn and collared the 
customers completely 1 ' when picked 
up. at this nabe^house. Closed show, 
•but - • opening slot would- ; be., more 1 
suitable. 

TERRY AND TOLLY (3) 
Comedy, dancing 

9 Mins.; One 
Grand O. H, N. Y, 

This is a misfit trio, the two boys 
being ' average hoofers trying for 
comedy with an unbilled femme 
stooge, who shows . far -more, latent 
comedy than the. billed pair possess. 
Results are negative all around. 

Terry and TuJly actually sattempt 
to underplay ; their dancing, : outfit's - 
soon evident that' that's about all' 
they have' in the- way of talent. So 
far as .comedy:, is T- concerned, 'they'd 
be best off- letting it alone. Girl is 
kept' In the background utttir. their 
closing ' lioke waltz routine," a far 
from original hit. She gets some 
laughs in this, but • almost • strictly 
on her 6wh. 
" Deuced here, quietly.:' 

BURNS, MORI ARTY and DELL. 

Dancing 

7 Mins; Full 

Grand O. H., N. Y. 

"Files as.e familiar with the names 
of Burton and. Morlarty.-' U/sed 'to 
bo Burns, ' Moriarty "arid " Burns 
Now a lively and graceful girl per- 
former , welds the trio.. The:, three 
present -a highly developed technl 
cal exhibition of trick acrobatic 
and eccentric topological., curricula 
In a very satisfying manner. 

The 'full' sotting is hot necessary 
for their work, but a handsome eye 
could enhance the presentation ex- 
ceedingly- Boys are ■ in tails: : and 
have judicious^ lighting judgment-, 
while the girl has an-, opportunity to 
change, from: a white, flowing?-, gown 
in (6 black; transparent ! pyjamas for 
the challenge dance finish. Shan. 



CALLON AND 
Comedy,' Dancing 
12. Mins.; Two 
State, Baltimore" 

Hodge-podge of bits in this act 
are rather heterogeneous. Man and 
girl hoof, gag, knockabout, do hand 
and foot balancing, and finally 
bring on a dog' which, performs 
couple of stunts. A large, family 
audience present at this neighbor- 
hood house, doted on the pooch 
above all, though on the scorecard 
the animal's feats don't justfy the 
reception piirp got. 

The man is a fine acrobatic dan- 
cer, but hokes most of his efforts 
in that category, and they lost much 
effect. Talk is weak and a destrucr 
tive factor. Girl is nice on appear- 
ance and an able partner during the 
first, half of turn, but from then ort 
she just rhuggs while man- assumes 
spotlight with the dog. . 

More attention to the dancing 
and brighter talk might remedy* 

JOHNNY HOWARD "■ 

Comedy 

10; Mins.; One 

Fox, Detroit :' ,. 

Not Grade A, hut .-^ood' enough, to 
stand alone> With a'''llttie more ex- 
perience before footlights. M. c. at 
a Detroit nitery, Howard has a stage 
turn, that emboflies-sutficlent chat- 
ter and comedy j t§; ihjt Vwltbl 'further 
playing. "' ! '' 

Working before a stage band In 
debut, Howard reveals some -nifty 
whistling and then launches into a 
IMarch of Time' sequence which 
allows him to mimic 'personalities in 
a novel and faithful manner. . Can 
j?ing a good song, too, 

NELSON'S MARIONETTES 
Puppets 
12; Mins. 
Fox, Detroit 

Good flash and different stuff. 
Pretty near the top flight Of puppet 
acts and should, please- anywhere. 

Consists of man and femme. part- 
ner, who work behind a waist- high 
stand In front of stage- band. Both 
have technique, and could easily 
work alone. Act has been appearing 
at. a Detroit nitery. 

Turn consists of four separate 
puppet bits, a juggler, clown, 
trapezist and soldier* Pete. 



REBEL, BAXTER and DEAN 
Comedy, Instrumental 
10. Mins.;, .One - 
Grand' 0. H„ N. Y. . 

Three boys in parlor comedy. 
Their entire performance a mediocre 
simulation of. the familiar type of 
roughhouse comedy ac.ts: 

One of . the trio tries a, tap. At 
the finish they reverato musical inV 
strurnents, which 'm$y be their forte. 
One strums a uke 'and other two 
blow on clarinets. Shan. 



Kemp in Coast Post 

Hollywood, April 7. 
Harold Kemp and John Schultz 
planed in from. New York, former to 
take charge of Coast offices of 
Fanchon & Marco-John Schultz 
agency. 

Kemp was former talent manager 
for National Broadcasting Co. An 
New York. 



BELMONT SAILING- 

i ■ 

Frank Belmont sails Saturday 
(II) to contact ac|s in. England and 
on the Continent. 

He will be away about five weeks. 



The THEATRE of the STARS 




Burlesque Reviews 

CALIFORNIA, L. A. 

Los Angeles, March 29. 
One-time class house of Los An 
geles, which lias been closed for sev- 
eral years, relighted with the pho- 
niest kind of a burley show. It's, a 
scratch show with its draw depend- 
ing on the nudist angle with Zor- 
imo, billed as the 'nudist queen' 
from the San Diego Fair, as the at- 
traction. Zoreen, now. in Chicago, 
was the Queen of the Cuticle at the 
Fair, not. Zorimo, but who cares? 

Show is what has been assembled 
from the .-Start Millard, fiasco in San 
Francisco. William MeCldsky is 
handling Zorimo, with Goldle the 
Butcher hitched up; on the show end. 
Goldle (Goldberg) has had the 
candy concessions • in most Coast 
burley houses for years, and made a 
fortune until he became a burley 
producer.' Prize packages are still 
his first concern.. 

Show is the usual mixture of bad 
bits and strip dancing and a chorus 
of 10 girls who are about the worst 
in the world. :Nohe can dance.. Cos- 
tumes are makeshift and ill fitting. 
There's neither", rhyme, nor reason 
.to the entire show, just an excuse to 
feature the nudist, who does noth- 
ing but waltz around with two fans 
In an ordinary fan dance. Audience 
razzed the Whole thing on the night 
caught, and never let the comics get 
started, which was perhaps for the 
best.'. 

Single stripper Is Grace Carlos, 
with Rosalie De La Tdrres working 
in bits.' Comics are Frank O'Neill, 
Dutch, and Jack Little, rube. Eddie 
Pope and Bob Sandberg do straight. 

With burlesque, currently, having 
a .good revival here, the California" 
got a little business oh the opening, 
but dropped oft with succeeding 
performances. Call. 

GAYETY, MPLS, 

(STOCK) 

Minneapolis, . April. 4. 
Stock burlesque of an apparently 
enduring type in these, hinterlands 
is exemplified by the current Harry 
Hirsch show, 'The Nadjl Revue.' 
This is Hlrsch's tenth season and, 
despite several months of blizzardy 
sub-zero weather, is going into its 
32d week. Scaled at 99c. top, it has 
been grossing from $3,000 to $3,500 
ihuch of the time, the former figure 
representing its approximate over- 
head. 

Hirsch gives 'em plenty of the 
usual strip stuff and spice that they 
apparently demand, but he also 
gives class productions that would 
do credit to the more pretentious 
vaudeville, bills, and his offerings 
are by no means, devoid of talent 
Moreover,, he injects into each, show 
a sprinkling of -so-called higher 
grade entertainment, but not more 
than the dyed-in-the-wool burlesque 
fan can digest He brings In 'guest 
stars' arid changes principals and 
choristers frequently. The weak- 
ness of his shows — and this un- 
doubtedly holds true of burlesque 
everywhere—Is their sameness and 
their lame tfnd descrepit 'books.' 
The cOmedy does not attain any- 
where near the level of the scenery 
and costumes. 

. 'Nadjl Revue' is a succession of 
flash chorus numbers interspersed 
by blackouts and ." other comedy 
contributions and specialties in ap 
proved revue fashion. The luminaries 
are the heavily exploited Countess 
Nadji, a stripper and singing com- 
edienne of no mean ability, and 
Linda and Drlgo, • classy looking, 
personable ballroom team. A pair 
of. comedians, Lew Fine and Bob 
,Cote, struggle hard to. stir laughter, 
but their material weighs them 
under much of the time. 

There's real class to the produc 
tion numbers, ■ scenery, costuming 
and .lighting. . A Russian, interlude 
is well d.pne. In it. Nadji presents a 
Russian song and dance that merits 
praisep a Russian trio, warbles and 
the chorus' steps, fast. Throughout 
the performance Nadjl puts on an 
outstanding display of personality, 
sparkle and dash. .She expertly 
sells her songs, and dances and isn't 
troubled by any compunctions re 
garding vulgarity. 

Lindy is not only a de luxe looker, 
but also a" graceful, clever dancer, 
and her partner',' Drlgo, is capable, 
too. ' Kay Johnson, Kurly Kelly and 
June, Rhodes are conventional tease 
strip women. The 14 chorus girls 
are above the. usual burlesque aver- 
age in looks and stepping ability. 
Two of their number put over a tap 
dance specialty very well. Several 
straight men and a singing quartet 
round out the company. Bobby 
Pegrim stages the numbers and 
Bert Saunders produces the 'book.' 

Bees. 

Independent Burlesque 

Week of April 12 

'Follies or Pleasure'— Gayety. Baltimore. 

•Merry Whirl'— Bijou, Philadelphia. 

'High Jinks'— Republic, N. T. C. 

•Jolly Girls'— Werba's, Brooklyn. 

•They're Off'— HtidBon, Union City. 

•Rounders' — HoVrard, Boston. 

'Melody Maids'— Empire, Newark. 

•Hello Paree'— Gayety, Washington. 
Beauty Parade* — Worcester. Worcester. 

'Ann Goflo .arid Girls tn Blue* — I,yrlc, 
Allentown. Man. and Tiles.; Ornheum, 
Roading, Saturday. . - 

'liegs and laughter'— Variety. Jtts- 
burglt, , 



UNIT REVIEWS 



\ 

■ i 



CRAZY RHYTHM 

(ORPHEUM, LINCOLN) 
(Frank and Milt Britton) 

Lincoln, April 5. - 
Swelled out into a 46 "-minute show 
from the old vaude actj the new 
Frank and ^ Milt Britton nut and 
breakaway band is plenty of en- 
tertainment. The talent list Is about 
the same, the bulk of the show de- 
pending on the comedy supplied 
by Walter 'Mousey' Powell and Tito, 
With Milt Britton out front. Al- 
though still billed as Frank and 
Milt Britton, Frank is no longer 
with the outfit and hasn't been out 
for the past three months, due to ill 
health, it's understood. 

Only femme, relief from the big 
male aggregation is. the Lorraine. 
Sisters, a swell looking trio with 
voices hot so bad.. The band was 
known around Philly as the Dave. 
Van' 1 Horn ,ork, and picked up to 
All. vaude and dance dates by Milt 
only recently. Selling Of the show 
is on the strength of the band's 
appearance with Vallee.in Warner-' a" 
'Sw^etvMuW and the opening ;is a 
meijley.iJQf : : tunes from., the pig, '.after. 
Pdw'ell" does his neon trombone bit 
as the traveler spreads. 

Lorr^iries come On, for a song 1 ; 
First ifpal... comedy bursts, with Pqwa 
ell's trombone imitations; w.hich aJ* 
low for the . seltzer water, face 
slapping and general r.,nut biz. 
There's so muc.h water 'aver the 
rostrum wheh'thjs portion*, is fin- 
ished, the show has" to continue in 
'one' with Tito on the accordion 
while the place is being mopped up. 

'Coming 'Round the Mountain,', 
furthering' the comedy vein, is next 
by the band. When the troupe can 
raise, 'em, there's usually, a men- 
agerie u^ed to put this over— -almost 
anything in animal -life used as 'a 
walkon, but out here where the- west 
begins, Milt Britton was disil- 
lusioned by not being able to find' a 
hoss — not even a jackass to add to 
his already pretty complete assem- 
bly. Every nationality comes iri for 
a portion ot the chorus, the Yiddish 
as usual getting the haw-haws. 

'Eeni Meeni,* by the Lorraines Is 
followed by Lita Lorraine in an 
impression of Clyde McCoy and his 
trumpet, very good. Then 'Hia- 
watha's Lullaby' without, accomv 
panimentr The girls make a cos- 
tume change here and look even 
better. The /musical ancestors, 1 
helped ou- by papier mache masks,' 
are made into doddering duffers for 
the next portion, and afterward' Tito 
at the piano.. The strip tease ' fin- 
ish -went dead probably because 
burley is Unknown here. 

'Poet and Peasant' right. Into the 
wild finish with everybody and the 
scenery down, gets a big encore, 
Powell tries a 'cello solo; at which 
time- the boys sweep up for a slick 
piece of business and a help to the 
stage, hands. 

The show may seem short at three 
.quarters of an hour, but the audi- 
ence is pretty well laughed out by 
that . time and effectiviness would 
be lost if continued much farther; 
If the band were allowed to go com- 
pletely through a straight number, 
it shows signs of being able to "de- 
liver: commendable, music. Company 
manager is Harry Gordon and the 
route will dodtre around In the mid- 
dle west. Business was heaw here. 

Bam. 



the mpst of them. F*ui Noland i. 
a wow with his juggling act 
pecially his, hat stuff. ' * 8, 

Of outstanding excellence in thi. 
unit is the Gray Family, four eiri. 
and a boy, who have a snann* 
dance act, and their presence, natS 
than anything elBe, helps to suu? 
the . show with a zing and to ton 
off the finale with a fine precision 
number. ""V- 

Besides these there are a numw 
of specialty workers of fair-to-mid " 
dling classification, who get by on 
the backing of the unit. They fit ih 
here nicely. That goes for Phynu 
Dare and her acrobatic dance hi? ' 
on roller skates. Rose May and to* 
dramatic dance routine in a produc - 
tion number; Loueen and Jan for 
atmospheric .terpsichore,. and Dbn 
Harris with his mediocre voice. 

-. Gold,, 

Fire Tosses Louisville 
Burley House for 40G , 
Loss; 3 Actors Hut 

, - Louisville, Aprjl'' 7. 

Fire of undetermined OrlgVii > 
caused $40,00(1 damage to the hurfey ^ 
Gayety theatre here Saturday: 
Flames were discovered eatfng'in'tft > L 
sta^e borders by stage han^s, ;, '^hq- ' 
tried for some time to exting'uieji 
the 'nre without success. After'asI 1 • .;'•' 
bestos curtain was dropped, a coai« r ' ■ 
bustidn was formed from draft : com^/ 
ing'thrbught stage'door which ' shat^' 
tere'd : the curtain to bits, ' and 
flames spread to first, rows of :houseV 

Around 300 in the Audience iound 
their way safely to the outside, but 
several sustained burns. Of 'th&. 
members of Fred Hurley's burley 
troupe playing at the house, , Joa 
Kilch, Danny Jacobsj and \pfjiy 
(Boob) Reed sustained severe burns 
on the hands and faxje. Chorus 
girls escaped injuries, but entlrs 
wardrobes, were destroyed. 

Darriage' : to scenery, 1 wardrobe, 
musical instruments, etc., was es- 
timated at $15,000, while damage to 
the "theatre was placed at $iS;Q<)tj.' 
First twelve rows of seats were .ert»; v *' 
tir'ely. destroyed. Burley hadibeen 
occupying, the house since ..August.. 

Center's Band Shows? 



FRENCH REVUE 

(ORIENTAL, CHICAGO) 

Chicago, April 4. 
This, is the second 'French Revue', 
by Andre Lasky. He had a pretty' 
good season last year Avith the first 
unlt>under this label and should get 
a healthy, run out of the current 
assemblage, it has enough flash and 
talent.' . 

: - Roy Sedley holds over frqm the 
previous' ' show and he - is wbrlcing 
hard. Sedley is a good comic with 
a fast, smart pice, but 'just when 
it looks , like he's going to the top. 
he crabs' himself with some off-color 
gag or some inside stuff gag for the 
amusement of the musicians in the 
pit; and the scattered agents in the 
last row. ■' " V 

Talent is uniformly good, but the 
Marcellas Troupe, dramatic adagio 
septet; is on too many .times: 1 Unit 
uses them three times in three pro- 
duction numbers, all repetitious. 
One is a Mephisto number, the other 
a slave number, and thi third an 
undersea routine, but all based on 
same general idea of five 'scared' 
girls being tossed and pushed 
around by a couple of guys. 

More to the point , for good work 
in 'one*- while full stage sets are 
being changed are Rogan and Bar- 
low, semi -comic dancers and hand- 
to-hand workers. Boys make ex- 
cellent Appearance and mix their 
hoofing and acrobatics with just 
enough horseplay to spice it up. 
They've thought up a couple of 
good comedy hits and they make 



Fighting a hard battle under a 
pop-priced straight film policy, [the 
Center, N. Y., may bring . In - pit 
bands in 'a couple of weeks. Vincent. 
Lopez orchestra is reported to have 
.been offered $5,000 to play the housej 

Center today (Wed.) brings in 
'Message to Garcia' (20th) for two 
weieks, 20th-Fox insisting on 'this 
guarantee. 



Canton's New Burley 

Canton, April 7v - 
Buiiesque will be revived here 
Saturday (11), after an absence of - 
almost a year, When a stock com- 
pany, inaugurates an indefinite; run at" 
the old Grand" Opera .House: CbBW' 
pany will be-, headed by Max- Cole* 
rha'n.and Harry Bentley,- andtf Ha'zel 
Miller will lead the feminine con- 
tingent. Policy will be two shdw9 
daily, with a midnight show every 
Saturday night, * 



NUDE IN LION'S. DEN 

' . i Dallas, April ?•.■>. ■' 

' .Joan. Warner's American ;. debut, 
may be in Walter Sibley Is. 'Beauty- 
and. Beast,' nude dance act -in £Qk\ , 
cage:'. Sibley has Miss Warner 
under contract for Centennial ExpQ., 
appearances, but says she is stilly 
unwilling to take the lion "tamer 
role. 



The International Songstress ' 

CHIQUITA 

DE MONTES 

"Hollywood Secrets" 



BUY DOROTHEA ANTEt 

Invalid Actress. Famous Oreetlilg 
Cards. 21 Original and fcxclualve U«- 
•ilBnB. OTie Poljar. Agents WHnted «» 
Sell Cards. Liberal Commission. 
or' write 



DOROTHEA ANTEL 
320 Went 7?nd Street, New fork ("« 




Qtmeuc*\~ 

MHITOM 
O* *TA« win 




LBURCUSHMAM 



MLLBA 
, THCATRI BLDO- 




Roxy Hay Get Badminton Champ 
With Socialites as Femme Lure 



VAUDEVILLE 



VARIETY 



51 



Hollywood, April 7. 
jllie Marco Is malting- prepar - 
do« ta spot Jess Willard, world's 
Ljinipton champ, and Bill Hurley, 
-cond ranking player, in the Roxy, 
'* ^ as stage attraction. Marco 
^•'^8.6 bring Tyta Heath and 
jtJj|lS Frances, amateur 
juamp and runner , to give ,s. a. 
t 0 tbe\«am e - Quartet Is currently 
it the Paramount L, A. in their 
tiird week. 

Failure of Vincent' Richards to 
Impress ln : his' badminton teamo at 
M. Brooklyn Paramount is blamed 
^ Mdniinton enthusiasts here on 
f J^&tBat ".Rlctoaras is a tennis 
^ven- flrids ' it hard to accustom 
- *" to the faster game 



\0jf. MtchJin the| Marco plans will 
M the engaging ' of the' Misses 
H^ath and' Frances, both local so- 
dalities -QPd amateurs; Badminton 
Association is as strict as the IL S. 
Tenaifl ''Association; may yell at the 
appearance of the girls with Willard 
ind Hurley, both pros. Girls, re- 
ceive nothing but exercise for their 
jocal "appearances; of. five shows 
foily." It they, go east, they will 
play Denver, St. Louis, and Chicago. 

Amateur tourney will be staged 
it the Paramount on Monday nights 
for the : next four weeks. Presenta- 
tions will be dropped for one show 
toidx Monday night, with the hour 
devoted to five 15rpoint games. 

Jewish Theat. Guild's 
First Benefit in Eight 
Yrs. Grossed $6,800 

Je^lsfe, Theatrical Guild's first 
benefit show. In eight years, held at 
tb: Majestic, New York, Sunday 
night' (6), grossed $6,800. There was 
no program and receipts all came 
through ■the box office. 

Brandon Tynan, president of the 
Catholic. Actors' Guild, denounced 
race .prejudice and pointed to the 
friendly ■', relationship among actors 
*f all .creeds as a model for the rest 
of. humanity. Percy Moore, of the 
Episcopal Actors' Guild, also was 
there. , ' 

M.c's were Jay C. Flippen, Wil- 
liam i?egan Weinberger, Bob Hope 
and the Guild's president, Eddie 
Cantor. 

Show included Phil Baker, Artie 
Auerbach, Rita Rio, Regis Toomey, 
Nicholas Bros,, Cross and Dunn. 
Herman and Herbert Timberg, Lou 
Holtz, Ethel Merman, Abe Lyman's 
band, Benny Fields. Milton Berle, 
Willie and Eugene Howard, Sylvia 
Froos, the Pat Rooneys, Ella Logan, 
Nlklta Balieff and a Russian chorus 
from the St. Morltz hotel. 



Saranac Lake 

By Chris Hagedorn 



s ilton (WB) Pollack left for his 
"Pme after okay report. Ditto for 
Oscar Davis. 

George (WB) Wicks also told he 
w okay to return to home and 
work. ' 

pv, Karl ischel to Utica on busl- 

w! Ckl . e . Robe ^s. former patient 
"ere, visited the gang for a day. 

to E M V Shuflle Feet > Ross e° in e 
tf n «„ for thorocaplasty bpera- 
«°»s. .Will return here. 

Tommy (Hoofer) kerns to N. Y. 
101 two weeks. 

Se^J"! 9wealy ' bed f0r Past six 
™. is showing improvement. 

PaufX', ar . rlv ^ r this week 13 Mrs. 
cad7n T ^" Icky ' on staf f of the Ar- 
g«° (WB) theatre, Wilmington. 

vKl 0 ' Rell ' ly ' f *>"ner Patient 
C a°I l U . ns dl ' ess sh °P in town, 
Saranacr Sh ° W at the Hotel 
^•■ite to those you know at Sara. 



^ Mk books pryoe 

^tS' S 5 ' 0 " flnIshI «e at the 
j^g^e rest of it> 



into 



Fox, 
the 



options on 
va"ude' 



Discharge Max Hart 
In Dog-Kicking Case 

■Char of kicking a dog lodged 
against Hart, the agent, in 

N. Y. magistrates court by Doro- 
thea Kavanagh. has resulted in . dis- 
charge of. the defendant, who was 
found not guilty. 

. Harfs physician testified that he 
was treating him for leg paralysis 
which would make free use of his 
limbs impossible. Plaintiff charged 
that Hart wilfully caused injury by 
striking the dog. Max Kendler 
represented Hart. 

EX-BOWESTYROS 
CAN USE THAT 




Lynn,: Mass., April 7. 

Agreerhent reached last week, be- 
tween counsel for both sides here at 
an equity suit hearing, giving the 
Capitol theatre the right to use Ma- 
jor Rowes'. name in conjunction with 
amateurs who appeared on his pro- 
grams, may have widespread effect 
on the tyro -impresario's stage enter- 
prises! Bowes originally asked for 
an injunction in the Superior Court 
to restrain the Capitol from using 
his name. This has been continued 
indefinitely. 

Counsel for both sides agreed that 
the Capitol theatre is entitled to rise 
Major Bowes' name with: tho em- 
ploying of amateurs who appeared 
on his programs so' long as It was 
not used 'unfairly or misleadingly.' 

Advertisements in newspapers and 
in the theatre lobby are included in 
the agreement. 



CHI PALACE BACK TO 
VAUDE; B&K DEAL COLD 

Palace, Chicago, after five weeks 
of straight pictures, goes back on 
vaude book Friday (10). First stage 
show will include Block and Sully, 
Mary Small and Buck and Bubbles, 
with 'Sutter's Gold' (U) on the 
screen. 

House originally went straight 
pictures for only four weeks with 
.'Follow the Fleet' (RKO), Fred As- 
taire-Ginger Rogers starrer. Policy, 
however, was continued into last 
week with 'Love Before Breakfast' 
(U) despite fact that grosses had 
been sliding considerably. 

Deal was under way for a time 
for Balaban & Katz to take over 
the operation of the house, with the 
possibility of installing, a State- 
Lv ' vaude and presentation policy » 
but this is now reported cold. 

'Folies ComlquvJ,' RKO's own unit 
production, will go into the Palace 
for two. weeks In May. 



Vaude Sticking at 

Balto Colored House 



Baltimore* April 7. 
The Royal, westside Negro house, 
has gone vaude again. 
Couple weeks ago house tried the 

Mills Bros, on stage for a week as 
a feeler, then followed successively 
with. Cabin Kids and Bob Howard 
ork. That trial clinched it, so stage- 
shows stick. 

The bi-weekly change of films 
continues, though vaude layouts 
play full week: Colored talent only 
used; 



RAYNORS TO U. S. 

Melbourne, March 10. 
Joan and Betty Raynor will short- 
ly take another trip to America. 
Girls have been touring around the 
: cities here for some time .presenting 
'Cap and Bells,' a novel ly. * 



Strictly Amateurs 



Chicago, April 7. 

Lack of booked material 
forced the Balaban & Katz 
press department at the last 
minute '.to .run phony names 
of acts in the westside Mar- 
bro vaude ads, last -week. 

Among the 'acts' listed were 
Dick Bergen, who is nabe and 
Great States booker, and Doro- 
thy Mall, Lou Lipstone's sec. 



Several Shows for 
Par Spot Bookings 
East-West in April 

Paramount will augment it's regu- 
lar stage time with several now 'n' 
then Vaude; houses April 17. One. 
house; the Paramount, New Haven, 
will have shows three weeks in suc- 
cession, starting that date. 

Minneapolis gets the Our Gang 
Kids unit that week, while Spring- 
field, Mass., plays the Benny Mer- 
pff band. Dave Apollon's unit splits 
between Duluthi and Superior, and 
the Southtown, Chicago, resumes 
vaude with George Givot as head- 
liner. Count Bern! VJci unit will 
open the three-show cycle In New 
Haven, with Meroff and Cab Callo- 
way bands following. 

A Major Bowes' .'B* amateur unit 
Is skedded to play six Illinois towns 
for Paramount that week, while an- 
other tyro show Is booked for two 
days, April 22-23, in Pittsfield, Mass. 



15 YEARS AC0 

<rom Vamety arid Clipper) 



Woolworth stores- to drop dime 
music counters. Couldn't get the 
hits for that price. and couldn't sell 
the others. 



New Orleans running rings around 
itself trying to discover who -Was 
financing the. Sanger expansion. 
Steve Lynch and Paramount chief 
suspects. Was planning to spend 
$3,000,000. 



Vaudeville act reported about to 
try out a set of pap'er scenery. In- 
vented in Germany during the \var. 
Forgotten . now. " r 



Boston bannea Guy Bates Post's 
'The Masquerader' because one 
ch racter was a dope fiend. 



As an extra added attraction 
Loew theatres advertised that art- 
ists playing the southern time would 
have guest privileges at golf clubs 
in practically every town. 



Martinelli, booking agent, was try- 
ing to get Chaplin for a revival of 
'A Night in an English Music Hall.' 
It was 'Hall' in which Chaplin got 
his start over here. 



It cost D. W. Griffith $1,000 to re- 
tain certain music in the score for 
'Way Down East.' But for that 
ASCAP gave him the pick of the 
lot. 



Where a year before B^'way thea- 
tre owners were pushing attractions 
off the steps, they were now dash- 
ing around to find something with 
which to keep 1 the houses lighted. 



Weaver Brothers gave New York 
Its first chance at hillbilly music. 
Opened at the Riverside and featur- 
ing the musical saws. 



Frank Fay had been running in- 
timate concerts at the Cort all win- 
ter. Warm weather was drying 
them up. Not vaudeville but 
'vaudeville style.' Meant that Fay r s 
salesmanship counted more than the 
acts. 



Benny Leonard, lightweight 
champ, had a piece of the Marx 
Brothers act. Went into the turn 
to boost the salary. 



Bessie Clayton was coming back 
to work after a year layoff. Champ 
toe dancer of her day; 



Bee Palmer announced she could 
get along nicely without Al Slpgel, 
.so she was going to divorce him. 
Both got along nicely. 



Joe Howard, songwriter, onlng 
a drug store on the side. 



NVA to Pass Plate, Wk. May 22, 
Under Rogers Memorial Guise 



June Knight Joins 

Tomlin Unit in Det 



Hollywood, April 7, 

Fanchon i Marco sending June 
Knight from New York to Detroit 
to open at Fox theatre April 10 in, 
new Pinky Tomlin unit; Act will 
get five weeks of personals, booked 
by M. D. (Doc) Howe. 

Jean Parker also set by Howe for 
five weeks of personals; opening, in 
New York within, next two weeks. 




BY RKO ON 




Eddie Cantor, on a straight 50-50 
split from the first dollar, goes 
vaude again at the Palace, Cleve- 
land, week of May 15. Cantor will 
supply the entire show, with excep- 
tion of the pit band. 

..Only talent set in the unit thus 
far .are Parkyakarkas and Jimmy 
Walllngford, both with Cantor on 
the air. William Morris office; which 
is .agentlng Cantor, will cast and 
stage the unit with the name come- 
dian. Following Cleveland, Cantor 
plays the Palace, Chicago, on same 
percentage terms. 

Deals are also pending for Cantor 
to go into Paramount's Michigan, 
Detroit, prior to the Cleveland book- 
ing. Cantor plans to leave for the 
Coast soon after playing Chicago for 
his next picture., 

- DeaL for Detroit is not set,' but 
Cantor Is asking either a 50-50 split 
or a. $20,000 weekly guarantee, 



illbillies Ousted from 
City-Owned Auditorium 
When Mgrs. Squawk 



Knoxville, April 7. 

The hillbillies or WNOX can go 
back to the hills they came from, as 
far as city officials here are con- 
cerned. Knoxville city council has 
ordered station to vacate munici- 
pally owned Market hall, scene of 
daily hillbilly broadcast, by Tennes-. 
see Ramblers, and the weekly barn- 
house opera presented each Satur- 
day night. 

Theatre men complained when 
station slapped a five-cent gate on 
noon show, and a 25c. fee for the 
Saturday night performance. They 
claimed the radio shows, hurt their 
biz. 

City fathers agreed. Now WNOX 
is looking for another house. 



Jean Huber Hurt 

Hollywood, April 7. 

Jean Huber, partner of Fritz 
Huber, working their drunk act at 
Palomar, local nitery, fell, during 
routine and had to have several 
stitches taken in lower lip. 

Accident happened because house 
failed to slow down marble dance 
floor. 



JOAN BE0DELL SIGNED 

Joan Brodell, of vaude's Brodell 
Sisters, has been signed to termer 
by Metro. Expected to leave for 
the Coast in about two weeks. 

Possible that sister, Merle, will 
tag along to Coast. She Is awaitr 
ing word from Universal, for whom 
she tested. Remaining ulster, 
Betty, will probably go also, but not 
to work. 



Leo Carrillo topping at the Chi 
(Continued on page C2> 



KID MAKES GOOD 

Los Angeles, April 7,, 
Davi Jon^s, 10-year-old Welsh 
singer, made his first professional 
appearance at a lied. Cross benefit 
performance in Long Eeach last 
week and was Jmnnf'dialPly signed 
by Faiichon &. Mai-r-o to oppn at 
locnl Paramount April 12. 

Youngster will latfj* be sent east 
for additional perwinala. 



• The NVA public collections for 
funds will revert to the old method 
—plate passing in the theatres-^ 
during tiie week of May 22. Th 

only difference this time be 
omission of the NVA name, With 
the fund raising to be called the 
Will Rogers Memorial Hospital 
Drive. . Week of . May 22 has been 
designated by the Hays office as 
Will Rogers Week. 
. Theatre' collections .were neces- 
sitated by failure of the - recent 
Rogers 'Memorial national drive tci 
produce the required revenue. It's 
expected about 1,500 theatres will- 
participate and the customary trail- 
er, with a name actor doing, the talk, 
will 'tie produced.atT ope of .the Coast 
studios. 

■Actual takeover of the NVA 'sana- 
torium at Sai'a'nac- Lake, JT. -Y.,- by 
the Will Rogers Meiiiorlal commis- 
sion has not yet been effected, , but 
probably -"will occur - upon conclusion 
of the , drive. -Regardless -of the ..in- 
come from the drive the Saranac 
Lake, institution is assured of maln- 
tainance for the next five years 
through the major circuits Jointly, 
underwriting the upkeep at the rate 
of $100,000 a year for that period. 

Meanwhile the sah, still known as 
the -NVA San, continues under - 
rection of the present NVA Fund 
and the persona) supervision 
Harold Rodner, of Warner Bros. 

General committee named by the 
■Hays office to handle the drive in- 
cludes M. H. Ayleswortli, Robert 
Cochrane, E. W. Hammohs, Will 
Hays,. Sid Kent, Cart Laemmle, Sr^ 
Joii E. Otterson, Mary Pickford, 
Joe Schenck, Nick Schenck, Spyros 
Skouras, Leo Spitz, Harry : Warner 
arid Adolph Zukor. 

Mark Leuscher, ' who handled, th 
NVA drives for E v . Alb.ee in the 
bid days is doing the publicity. 



Noble, Merman* Utile, 
Lombardo, Cooper Set 
For N. Y, Par Shows 



Ray Noble's band, currently at the 
Met, Boston,, goes . into the Para-- 
mount, N. Y. f for two: weeks, start* 
ing May 13 at $7,500; Rockwell-: 
O'Keefe agented. 

Jane Cooper goes into the. Par 
Saturday (11) with Little Jack Lit- 
tle's band and Ethel Merman. This 
show Is expected to stay for two and 
a half weeks. 

Guy Lombai'do's orchestra, aug- 
mented by Grade Barrie; w-111 re- 
vert the Parainount to Wednesday 
openings, April 29, skedded for a 
two weeks' stay. 



PENNER COMING EAST 
FOR HIPP, BALTO, DATE 



Baltimore, April 7. 
Izzy Rappaport's indie Hippodrome 
has set Joe Penner for week of 
April 17. Understood comic Is still 
on Coast completing final film work, 
but ready to head east. 

A unit will be built around Pen- 
ner for the date 'here, including 
specialty acts and likely, a line of 
girls. 



Robertson with Benny 

Guy Robertson goes" into tho Jack 
Benny stage unit Friday (10) at the 
State; Cleveland, in place of Georges: 
Metaxa, who withdraws to open at' 
the St. Regis hotel, N. Y., next week. 

Metaxa's original deal with Benny 
was only for four weeks' stage time, 
his booking at the St. Regis having 

been a prior commitment. 

j ■ 

B&K Sets Lewis Ork 

Chicago, April 7. 
Ted Lewis' band is Bet for the 
Balaban & Katz Chicago here week 
of May 8. | 

Lewis is now playing In Terrace 
Room at Morrison hotel. 



UKELELE IKE IN BOSTON 

Cliff Edwards, out of Geor 
White's 'Scandals,' "which folded 'in 
N. Y. last week .goes into Par- 
amount's Metropolitan, Boston* 
May .8. 

Louis Schurr agented. 



52 



VARIETY 



W ednesday , April 8, 1935 



Variety Bills 

NEXT WEEK (APRIL 10) 
THIS WEEK (APRIL 3) 

Numeral* fn connection with ills ©slow indicate opening day ot 
show, whether full or split week 



RKO 



BOSTON 
Keith's (0) 

Buddy Ropers Bd 
(One to fill) 
(2) 

Bebe Barri Co 
Bobby May 
Daniels ft Lyon 
Lillian Roth 
Hal Sherman 
Byrnes & Farnoy 
Earl Jack & B 

CINCINNATI 
Palace (10) 

Eddie Peabody Co 
(3) 

Going Hollywood 



CLEVELAND 
Palace (10) 
Folles Comiques 
(3) 

Folles Comiques 
DETROIT 
Fox (10) 
Al Pearce Co 
Pinky Tomlln 
June Knight 
NSW BRUNSWICK 

Keith's <ua2) 
Barto ft Mann 
(Three to flll> 
SCHENECTADY 
Keith's (9-11) 
Bring on Dames 
TROT 
Keith 'a (10-13) 
Bandbox Rev 



JACK POWELL 

THK WASHINGTON POST said: 

VFlrot and foremost, there 1b that 
drummer-artist, Mr. Jack. Powell, ot 
the black face and white drum sticks 
Who plays on everything and anything 
In sight. Re has a. heavenly time 
doing It, too--foll ot little grunts and 
-Cuiiaiued murmurs," 



NEW YORK CITY 
State (10) 

DeCardoB 
Benay Venuta 
Cart Shaw Co 
Stepln Tetchlt 
Havana Royal Ore 

BALTIMORE 
Century (10), 

Don Costello Co 

Jack Powell 

Herman Tlmberg Co 

Songwriters Parade 

CLEVELAND 
State (10) 
Jack Benny 
Mary Livingston 



Geo Metaxa 
L&leeed Arabs 
S Chicken Sis . 
Stuart-Morgan Co 
DETROIT 
Fox (10) 
DaVe Anpolon Rev 
PITTSBURGH 
Stanley (10) 
Ted Fiortta Ore 
WASHINGTON 
Fox (10) 
Everett Marshall 
Patricia Bowman 
Tasha Biinehuk. 
Enrica & Novcllo 
Paul Kirkland 
Blida Ballet 



Paramount 



NEW YORK CITY 

Paramount (10) 
Jack Little Ore 
Ethel Merman 
Betty Jane Cooper 
BOSTON 
Metropolitan (10) 
Ray Noble Bd 
Lime 3 

CHICAGO 
Chicago (10) 

Xavler CugaV Ore 
faul Duke 

Marbro (10) 
Roger Pryor 

Oriental (10) 
Ray Perkins Sho*? 

...DETROIT 
Michigan (10) 

Ross ft Stone 
Geo Andre Martin 
Stanley 2 



S Welre Bros 
Boy Foy • ' _^ 

duwdtH 

Lyceum (13-15) 
Our Gang Kids 
Pete the Dog 
MONTREAL 
Loew'B (10) - 
King of the Beasts 
Wild Animal Circus 
SUPERIOR 
Palace (16-19) 
Our Gang KldS' 
Potft tho Dog 
TORONTO 
Shea's Hipp (10) 
•Lynn Klrk ? 
Miller Sis 
Ross ft. Edwards 
'Brown. & Ames 
Jansleys 
Eddie Wliite 
Pearce & Carthay. 



Wilbur Cashman 



ABILENE 
Paramount (14-10) 

Rainbow Rev 
Fiddlers 3 
OrlofC 3 
Hashl ft Osal 
Marleno Sia 
Connie Mttohell 
Jimmy Mack 
Alvlra Morton 

7 Sirens 

AMARILLO 
Fair (11-12) 
6 Dehise Dancers 
Billy Raymond Co 
Carlton Sis 
Frank Sterling 
Elaine & Douglas 

8 Melody Men 

BARABOO 
AI R'ngllng (13-14) 
Mardi.Gtas Nights 
Glen Dale 



Capps Bros 
3 Doyle Sis 
Dolly Capps 
A & C Howard 
3 TunesterH 

FORT MADISON 
low* (M- 15) 
Chatterbox. Rev 
Al DeCarr & S 
Frailer Bros 
3 Dovle Sia 
Dolly Capps 
A & C Howard 
3 Topical Tuncstert 
Caops Bros 

GREAT REND 

Dickinson (15-16) 
Rev Int'ie 

,6 Russian Fantasies 
Merrick ft Alien 
Zeller & Wilbum 
Frank Tr«mble'y 
Lazer ft Lee 



OFFICIAL DENTIST TO THE N; V. A. 

DR. JULIAN SIEGEL 

1501 Broadway. N*U> York 
ThU W««k: Joyce HInea. Blllle Goldle 



Hadji Baba 3 
Shannon & Harris 
Jack Lowe 
Dorothy LaRue 
Bob South Co 
George LaTour 
Masquerade™ Bd 
CASPER 

America (10-11) 
Chicago Follies 
Col Ches Duvls 
Bobby Bedford 
Bobby Dyer 
Ellison Sis 
Frank Peg Jones 
Emlle Leone 3 
Clics Davis Bd 
Henri Nfilper 
CREflrON 
- Strand (12-13) 
March of Rhythm 
Jed Dooley Co 
Shay ft Parker 
Lane ft Harper 
St Clair 316 
Juahlta 
Billy Joy's Bd 

' DUnCttUE 
Orpkeum (10*13} 
Chatterbox- Rev 
Al .De Cur ft 3 
Frazler Bros 



Frnnk Pauls Bd 
HANNIBAL 
Oiplieum (10-11) 

Sirens In Satin 
Shannon Stanley 
Billy Balrd 
Comer & Parks 
3 Aristocrats 
Fayo .Sis 

Lanr,-don & Storey 

Leroy ft Sharj) 

6 Satineites 

Sianlev -Mover's Bd 
HENDERSON 
Kraver (1/M3) 

Sirens in Satin 

Shannon S'tn-iloy 

Billy Bnl-- 

Comer & Parks 

3 ArlNtocrats 

Fays Sis 

Langdon & Storey 
Leroy ft Sharp 
6 Satineites 
Stanley Myer's 7>.&- 
INTNATL FALLS 

Grand (12-18) 
Paris on Parade 
Tad ft Art MUler 
Phil ft Dolly 
Wells ft Powell 
Jantz Sis 

,JZX, C if v 1-. 



Bell ft Bedinl 
5, Rhythm Steppers 
Rich'd Shannon , Bd 

KEOKUK 
Regent (12-13) 
Town Scandals 
J & B. Dayton 
Butters Tr 
Art '■ Gleason 
Phil Bernard 
Mayfalr Sis 
Allyn ft Gaudraux 
Joyce Rogers 
Town Crier's Bd 

LACROSSE 
Majestic (11-12) 
Mardi Grae Nights 
Glen Dale 
Hadji Baba 8 
Shannon & Harris 
Jack Lowe' 
Dorothy LaRue 
Bob South Co 
George LaTour 
Masqueradera Bd 

LEWISTON 
liberty (13-14) 
Cavalcade ot Lafts 
Murand & Girton 
Charlie Brugge 
Evans & Rudie 
Leroy & Pals 
Danny Harris 
Dan & Ann Manos 
Mile Lila, 

7 Play Boys 

MACOMB 
Illinois (14-15) 

Times Soj Topics 

Lorette Grey 

Lutes Bros 

Sherman & McVey 

Fenwlck ft Kocher 

Hoist 2 

Ginger Stover 

Buddy Mack 

Glenn Maeon 

Clausers Co 
MASON CITY 
Cecil (15-19) 

H'wood Holiday 

Johnnie Dunn 

Mildred Perle* 

Salac Bros ft P 

Syble Lee 

Billy Thornton Co 

Spud Seal 

Stone & KanV 

Joe Donalds m 
MOLCNE 
LeCIatre (10-11) 

Town Scandals 

J & E Dayton 

Butters Tr 

Art Gleason 

Phil Bernard 

Maytalr Sis 

Allyn & Gaud faux 

Joyce -Rogfera 

Town Crier's Bd 
MONMOUTH 
Rlvoll (14-15) 

March of Rhythm 

Jed Dooley . Co 

Shay & Parker 

Lane ft Harper 

St. Clair Sis 

Claire 

Juanita 

Billy Joy's Bd 
MUSKOGEE 
Rite (lS-lfl) 

Kit Kat Klub 

3 Payne Bros 

3 Kanazawa Japs 

Barney Star 

Ruth Sue Pew-all 

Wagner Sis 

Jeannetle Lee 

Richardson Ma 

Paul Cholet 

8 KUtenettvn 
Krezy Kat Bd 
OKLAHOMA CITY 

Liberty (11-14) 
Rev Int't'le 
5 Russian- Fantasies 
Merrick & Allen 



Zeller & Wilbur 
Frank Trembley 
Later & Lee 
Frank Pauls Bd 

PITTSBURGH 
Cosy (12-13) 
Times Sq Topics 
Lorette Grey 
LuteB Bros 
Sherman, & McVey 
Fenwlck & Kocher 
Hoist 2 
Ginger Stover 
Buddy Maok 
Glenn Mason 
Clausers Co 
ROCK SPRINGS 

Btaltai (K-18) 
Col Ches Davis 
Bobby Dyer 
Ellison Sis 
Frank Peg Jones 
Emlle Leone 3 
Ches Davis Bd 
Henri Nelser 
Boddy Bedford 
SEATTLE 
Rex (0) 
C'dy Stars H'wood 
Browne & LnVelle 
Clifford Wayne 6 
Jerry & Jean 
Clarence & DeLores 
Grey Wolf 
Iron Heart 
Little Deer 
Carlyle Wayne 
R Patrick Sutton 
Hollywood Boul'd's 

SHREYEPORT 

Strand (14-10) 
Passing Parade 
Bradna "Boys 
8 Gales 
Great Koban 
Chan Knoll 3 
Edlthe Rogers 
DjSis 

Mickey Reynolds * 

Bert Dexter 

7 Rhythm Makers 

TEXARXANA 
Paramount (12-1S) 
Passing. Parade 
Bradna Boys 

6 Gales 
Great Koban 
Chan Knoll 3 
Edlthe Rogers 
D Sis 

Mickey Reynolds 
Bert Dexter 

7 Rhythm Makers 

TULSA 
RJalto. (11-14) 
Kit Kat Klub Rev 
3 Payne Broa 
3 Kanaeawa Japs 
Barney Star 
Ruth Bue Powell 
Wagner Sia 
Jeannette Lee 
Richardson Sis 
Paul Cholet 
6 Kittenettes 
Kraey Kat Bd 

WACO 
: Orpheum (11-12) 
Rainbow Rev 
Fiddlers 1.3 
Orloft 3 
Hashl & Osal 
Marlene Sis 
Connie Mitchell 
Jimmy Mack 
Alriva Morion 
T Sirens 

WATERLOO 
Paramount (10-12) 
H'woad Holiday 
Johnnie. Dunn 
Mildred Perloe 
Stalac Bros ■& P 
Syble I^ee 
Billy Thornton Co 
Spud Seal 
Stone & Kane 
Joe Donaldson 
H'wood Ambas'd'rs 



T- 



Warner 



PHILADELPHIA 
Rarle (10) 

H Carrol's Vanities 

<3) . 
Ina Ray Hutton U 
Jnck Pepper 
Helen Honan 
3 Burkes Sis 
READING 
Astor (7-10) 
Kltaro Japs 
Lew Parker 



Bryant Rains & Y 
WASHINGTON 
Earle (10) 
Ina Ray Hutton V 
Jack Pepper 
Burkes Sis 
Helen Honan 
(3) 

Dbberman Pinchers 
'Geraldlne & Joe 
Frank Gaby Co 
Kitchen Pirates 



Independent 



CHICAGO 
State Lake (4) 

3 Kanes 
Edger Bergen 
Johnny Boyle Co 
Chic Thomas 
Lyda Sue 
Ross Pierre % S 
Al Wilson 

INDIANAPOLIS 
Lyric (10) 
Tork & King 
Steve Evans 
Alexander & Santos 
Grant Gardner Co 
Howard Weslee Co 



KANSAS' CITY, MO 
Tower (10) 

N & O Dietrich 

3 Jacksons . 

Frank Conville 

Sunny Dale. 

Jack Carson 
: LOUISVILLE 
National (10-13) 

Nixon & Sans ' 

Keene- 2 

Vic Lamnr 
ST. LOUIS 
Grand O. H. (10) 

Al Mardo 

Jack & Jill 

Harry Van Fossen 

Accordlaha 

(Two to fill) 



London 



Week of April 6 



Astoria D. H. 

Anderson & T Allen 

Canterbury M. H. 

1st halt (6-8) 
3 Matas 

Norman & FormBn 

2d half (9-11-) 
Stewart &. Olive 
Gus Elton 

Dominion . 
Younkman'a Bd 
. New Victor!* 

« Llns 

Gaudsmllh Bros- 



Trocadero Cab. 

Naunton Wayne 
Foray the S § F 
Larry Grey 
Toni Lister 
Maurice 

BRIXTON 
Astor h» 
Anton Bd 
Mady & Coe 

CHADWETX HTH 
Palace 

Castelli Bd 



CHELSEA 
Palace 

Younkman Bd 

CLAPTON 
Rink 

6 Sherry Bros 

EAST HAM 
Premier 
Caitelll's Bd 
EDGWABE ROAD 

Grand 
Cubanos Bd 
EDMONTON 
Empire 
Geraldo Ore 
FINSBURY PARK 

Astoria 
'Queen of the Seas' 
Terry's Juves 
Fryer's Bd 
HAMMERSMITH 
Palace 
( Charladies 
Edw Vltor 
Mackay 2 

HOLLO WAY 
'Marlborough 
Albert Sandler i 
JLPORD 
Super 
Grlmaud Bd 
ISLINGTON 

Blue Hall 
1st halt «-8) 
Stewart & Olive 
Gus .Elton 

KILBURN 
Grange 
Cubanos Bd ' 
LEWI8HAM 
Palace 

7 Hlndustans 
Constance & Lillian 
Monty Rosa 

Al Burnett . ■ . , 
Angela Parselles 
S & .M Harrison 
Forsythie S & F 
3 Stooges. 
Al O&kes 
Syd Howardi 
Sensational Macks 



. 1 " . 1 t . ' 

Lataaba '* ' LawrVe 
8 Academy Gls 
LEYTONSTONE 

Bialto 
Herschel Henlore 
NEW CROSS 

Klnema 
Lennox * Loranna 
Dave Poole ■>■ 
Gaston & Helen 
OLD KENT DO AD 

Astoria 
Billy Cotton Bd 
PECKHABl 

Palace 
Lennox & Loranna 
Dave Poole 
Gaston & Helen - 
SHEPH'RDS BUSH 

Pavilion 
Johnson Clark 
Blum .& Blum ■ 
STAMFORD HILL 

Regent 
Albert Sandler S 
. STRATFORD 

Brtmdway 
Grlmaud Bd 
STREATHAM 

Astoria 
.1 Australian Boys 
6 Lai Founs 

Palace 
Chas Manning Bd 
Owen McGiyney 
Grace Victor 
Savona 

TOOTING 
Granada 
Chas Manning Bd 
Teddy Brown 
(Carina 

Vadlo & Hertz 
TOTTENHAM 
' Astoria 
AfTlque 

Draper & Shires 
Fay Daw-n 

Palace 
C Sherry BroB 
WALTHAMSTOW 

Granada 
Geraldo Oro 




Week of April 6 



ABERDEEN 
Tivoll 

Dave Willis 
Caprice Proud 
Pratova & Jules 
Troy Sis & Wilson 
Terry Wilson 
Cliff Harley , 
Gee BoyS 

ALDERSHOT 
Hippodrome 
Evelyn Hardy Bd 
Jones & Thomas 
Con Ketlna & Pilot 
Rhys & Elsie. 
JAM Lawrence 

EDINBURGH 
Theatre Royal 
Mantovanl Oro 
Roy Tracey 
Bll & B1I 
Clarke &. Murray 
Bruce & Radcllffa 
Clifton. & Young 
GLASGOW 
Paramount 
Renara 

Fred Phyllis ft K 
Fields & Roselli 
Pavilion 

Nina M McKinncy 



Don Galvin 

Hap Hazard & M 

Skeets Martin 

Thelmlna 

Frank Wilson 

Dave Seed Co 

Max Wall 

Yong .Koe 3 
LTVEBPOOL 
vParattount 

Mario de Pietrq 

Haver St Lee 
Shakespeare 

Radcliffe & Rodgers. 

Caiglary Bros 

Cy Landry 

Mona Vivian 

Betty Jumel & Ptnr 

Gaston & Andree 

Torranl 

LEEDS 
Paramount 
BBC Cuban Bd 
MANCHESTER 
Parameunt 
Derek Oldham 
Joy & Graham 
NEWCASTLE. 
Paramount. 
Ann Pen n 




NEW T0HK CITY 



All Stan 

Evelyn Neablt 
Alice Lowell 

Bnl Musette 
Parisian Serenaders 

Barrel of Fun 

Bo Brummells 
Bobby Tremaln* 
Percy Stnner 
Patricia Morgan 
Paula Howard. 

Beachcomber Bar 
Marlon Butler 
Leslie Lltamy 
Ann Suter 

Bill's Gay 90's 

Arthur Behlm 
BUI Lorraine 
Ed Furman 
Ethel Gilbert 
Mike Bernard 
Frank Russell 

Black Cat 
Amanda Randolph 

Ldnny Simmons & 
Rhythm Kittens 
Callente • 
Francis Faye 
Sklppy Smith Oro 

Casino Venozla 
V Bracclante Ens 

Chateau Moderns 

Billy Castle 
Elena McCoy 
Muriel Rogers 
Pnk McFnrlane O 

Chesapeake House 

John Steel 

Chez Josy Baker 

Josephine Baker 
WHIem Van Loon 
Gene Ashley 
Alice Delano Weeks 
Ray Benson Ore 
Antobal's Cubans 

Club Gauche 
DJmltrl 
Virgil 

Petfsa Ravel 
Lns GnUchos 
Rilla Dau 
Munoz & Bolau 

Club Rlchman 

Lee Carr 
James' Sherry 
Harry Bornle 
George Oliver. 
Freddie Monroe 
Jack Mayo Oro 

Coconnut Grove 
Tic. Toe Girls 
Terry Green 
Walter La Mare 
Alice Glover 
Dick Messner Oro 

COnnle's Inn 

Anise & Aland 
Hotcha Drew 

Maxle Armstrong 

Eddie Green 
James Anderson 
Chuck & Chuckles 
Kaluba 

Dou Red)uaiii Bd 

Deanvllle 
Marie Almonte 



J J > i 



.n 



Delmnnlm's 

Murray & Alan 
Jay Mills Oro 

Jack Dempsey's 

3 Reasons 
Guy Odley 
Carl ob & Marchon 
Jan Brunesco Bd 
I Chlco 

Consuelo Mor.ena 
Portia Portar 
Emlle de Torre Ore 

El Toreador 

Ramon & Lucinda 
Toreador 4 
Fermln & Gloria 
Fantasia Novoa 
Medaro 

Don Gllberto Ore 
El firorco 

Ernie Hoist Ore 
Famous Door 

Red McKenzle Bd 

French Casino 

'Folles de Femmes 1 
Bmllee Adreon 

10 Argentina Ladles 
Alphhnse Berg 
3 ■ Bredtvlns 
Georges Bruyals 
Choppy 

M'rg'erlte Du'Fresne 
Estelle & LeRoy 
Marlta Farell 
Cllly Felndt 
Dany Flore 
Little Fred 
Vera Nargo 
Orbal 
Mile Paris 
Piroska 

Andre Randall 
Freddie Zay 
Sonla Grinsser ft A 
Jack Denny's Ore 
Vincent Travers Ore 
Russell Patterson's 
Personettes 

Gang Plnnk 

Pat Harrington 
3 Boston Sis 

Gr'nwlch Vlll. tnn 
Albert Pryme 
Elena McCoy 
Pat Clayton 
Lillian Catrnes 
Antony Tosca Ore 

Gypsy Tavern 

Bert Linden. 
Aida Luciano 
Bukku 

Chubby Ross 
Jules Keaton Oro 

Dan Hcaly's 
Dan Hcaly 
Jack White 
Florla Vestoff 
Caml^le Glory 
June Larraine 
Blenda RansOn 
Roth-Andrews Ore 
Beale St, Boys 

Anna Hold's 

Anna Held Jr 
Hilda Blfonte 
Irene BUrke 
Rutli Templetoa 



Llndy Lou 
•Toots' 

Sunny Lambert 
Paul Bass Oro 

Hickory House 

Klrby Walker 
Marjorle Naylor 

Franoetta Malhiy 
Ted Lane 

Arthur Gansfrled K 
Wlngy Manone Bd 

Hiyw'd Reataarhni 

Nick Lucas Oro 
Behny Fields 
Jack Waldron 
Blllle Burns 
Denrty White 
Phil NOeley 
Cackles O'Nell 
Chanot Lamberlon 
Mltzl Haynes 
Marlon Martin 
Helen Gray 
Jane Casey 
Rose Blane 
Lottie Campbell 
Cookie Faye 
Cass Dalley ■ 
B Jelestilck Ore 

Hotel AmbBfludor 
Clara Belle Walsh 
Maria & Florla 
Fred Lpwery 
Maxlne Tappen 
Vincent. Bragale 
Vincent Lopea Oro. 

Hotel Astor 
Jack Berger Ore 
Hotel Barblaan-P'sa 

Ivor Peterson. 
Hotel Blltmore 

RUss Morgan Oro 
Linda Lee 
Joe * Betty Lee 
Nadine & Glraldo . 

Hotel Bncklngliam 
Pierre Beau jean 

otel Commodore' 
John Johnson Oro 
Jane Wlillams 
Marcla Wayne '■■ 
Donna & Darrell • 

otel Edison 

Sammy Wilson Ore 
Mac Coog&n . 
Frank Corn well 8 
Hotel Essex Qodm 
Musical Rogues 
Hotel Fifth Ave 

P Handelman Oro 
Muslo Masters 

Hotel Gotham 
Raoul Llpoft Oro 
Hotel Gov Clinton 
Eddie Lane Ore 
Hotel Or 't NorthYn 
A Ferdlnando Oro 
Hotel Lexington 

Ozzle Nelson Oro 
Harriet Hllliard . 
Eugene Jelesnlok Or 

Hotel Lincoln 

Tommy Dorsey Oro 
Esquires 
Edythe Wright 
Jack Leonard 

Hotel Lombardy 

Terl Josefovlts 

Hotel cAlpIn 

Enooh Light Oro 
Mary Danis 
A Gonzales Ens 
Hotel Montclalr 

Don Richards Oro 
Coral Islanders 
Lillian Kenny 
Jaysnoff - Sis 

Hotel New Yorker 

Bob Crosby Oro 
Virginia VerrlU 
Frank. Tennill 
Ray Baduo 

Leon s 

Scrippy & Pals 
Hotel Park Lone 
Max Bergere Oro 
Hotel Pennsylvania 

Hal Kemp Oro 
Knott St Towns 
Yost's Calif' Co 

Hotel Pierre 

Paheho Ore 
GregOrl Frame!! Or 

Hotel Pluta 

Eddy Duchin. Oro 
De Marcos 

Hotel Blte-.Carlton 

Arman Vecsey Oro 

Hotel Roosevelt 
Esther Velas Ens 
Guy Lombardo Oro 

Hotel Savoy-Plaza 

Dwlght Flake 
Dick Gasparre Oro 
Maurice & Cordoba 
Bob Grant Ore 
Habaneras Oro 

Hotel Shelton 
Bert King Oro 

Hotel Sherry- 
Netherland 

[•Russian Eagle' 
Alex Bunchouchou 
Gypsy Choir 
Lldia Sadovskala 
Jemme Hurok 
Raphael 

Hotel St. Merits 

Nikita Balled 
'Chauve SourlB Rev 1 
Dorothy Fok 
George Breton 
Ron Perry Oro 
Sunny Rice 
Irene Ahtarova 
Andrea Salama 
Leo Resnlek 
Leon . Navara ■ Oro 
Hotel St, Regis 
Phyllss Clare 
Hartmanns 
Jules Lande Oro 
Emll Coleman Ore 

Hotel Taft 
Geo Hall Oro 
Dolly Dav/n 

Hotel Vanderbllt 

Evelyn Swann 
Murray Dancer* 
Bernie Dolen Oro 

Hotel Waldorf* 
Astoria 

Corlnna Mura 
B.eavel ft Tova 
Dr, Ross' 
Charles 'Magnantl 
Orvlllo Knapp Oro 
Michael Zarln Bd 

Hotel Weyltn 1 
Charlie W'rlght 
Bobby Brook* Org 



Howard's ShnwMai 

Joe Howard 
Walter Lopez Ens 

Jimmy Kelly's 

John Rockwood 
Evelyn Wilson 
Mary Lane 
Janice Andre 
Warren & Bodie 
Carter & Scbaub 
Mldgle Parks 
Joan. Miller 
Billy Mack 
Mary Barton 
3 Raymonds 
Danny Hlgglns 
-Dorothy Dorr 
Kitty Mulligan 
Gene Walter 
Joe Rlcardel Oro 
Joo Capella Oro 
Kit Hat 

Ann Lewis 
Johnny ft George 
Danny, ft Edith 
Sally Gooding 
Alda Ward 
Bob Hargrave Ore 

I* Hue 

Costa In ft Crane 
Nick Vouien Bd 
Eddis Davlq Ore 

Leon ft Eddie's 

Eddie Davis 
Patricia Ollmore 
Hi Gardner, Carier 
Noble Sissle 3 
Wm Former Oro 
■ Madeleine's 

Jack and Jill ' 
Lucille Jar ret t 
Datnar Oro 
Joe Gray 8 
Mon-About-Town 

Betty Bowker 
Al Manutl Oro . 

Maisonette Buaee 

Codolban Oro 
Schura Ltptova 
George Or da 
Jasha Naz'arenko 
BorlB Belosto2Sky 
Nadla Kortez 

Hon Paris 

Jimmy Rogers 
Versatile 3 
Barry Wlnton Oro 

Monte Rosa 

Pola Borgia 
Sandy Ross 
D Pecoranb ore 
No. 1 Fifth ATS 
Michael Tegnbr 
Blllle Trask 
Joe Lllley 
Harold Woodall 
Haee) Webster 
Normundle 
Hal Hope Oro 

Old Roumanian 
Thais 

Sadie Banks 
Jack Hlrsch 
Russian Gypsy t 
Mickey Mai lory 
Sol .Schneider 
Roumanla Gypsies 

Onyx Club 
Stuff Smith Bd 

Paradise 

Milton Eerie 
Georgle Tapps 
Tic Too Girls 
Mickey Alport 
Sam Ted ft Ray 
Vera NIva 
Doris . Rhodes 
Kathryn Rand 
Nancy Lee 
Betty Kean 
Rohblns Fam 
C Dornberger Ore 
Place Elegante 

Tommy Mills 
Steve Lentl 
Eddie Blnnchard 
Bill Farrell 
Benn Kauft 
Irve Harris 
Leo. Lazaro Oro 

Rainbow Grill 

Margaret Gray 
Olive .Gardner 
Gall Gall 
Mildred Monson 
Ruby Newman Ore 

Rainbow Roott 

Glen Gray 
Casa Lotna Oro 
Sheila Barrett 
Jack Holland 
JUne Hart 
Pee Wee Hunt 
Kenny Sargent, 
Nancy Noland 
Nana Rodrigo Bd 

Russian Bear 

Balalaika Ore 
Costya Krumtn 
Kuban Cossacks 
Sergey Sokoloff 
Julian Altman 
Nlcholal Rhadarlk 
Fronla Stanlsl v vsky 
Ivan Kornll'olf 
Miss Nightingale 
Eliza Ramova 
Nadja' Dushinska 
Runslnn Rretchmttn 
Gypsy Markoff 
Adia Kuznetzoff 
Naatia Pollakova 
Nicholas Vosl licit 

Mura. ToUmanova 
Darlo Blrse 
Orllk ft Lolilr 
Mischa 

Nicholas Matthey 
Gleb Yeiltn Oro 

Russian Troyka 
Amstel's Bd 

San Soucl 
Jerry Blaine Oro 
Sidewalks of. N, I 
Roscoe Alls 
Mammy Jinny 
Helen Stone 
Clark ft Verdi 
Anthony Trlnl Oro 
Betty Lewis 

Small's Paradise 

Charlie Johnson Ore 
Paimire ft Valez 
Chunk Robinson 
Ollle Potters 
A'rhette 
3 Blink Boys 
Amos Bonds 
Marlon- Heiratoa 
Stork Club 
Teddy Lynch 
Qua Martel Oro 
N Brandwynne Ore 

Tony's 
Beatrice Kay 

Town Bar 
Gypsy Erma 
Brook 9 

Town Casino 

Armand-Vaiierle 
Ann White 
Henri P,lerr» Ens 
Maurice Shaw Oro 



Jimmy Vincent Ore 
ThemashetskyV 

Ann Kennedy 
Barbara I <n Porte 
Gordon Davis 
Chubby Smith 
Harry Llttman Or< 
Ches Dbherty Rev 

• L'bnngl 

Gladys Bent ley Rev 

Pearl. Baines 

Ray White 

3 Melody Maids 

Avon Long 

Hot Foot Watson 

Lucky Shr- 

3 Lang Sis 

Edna Mae Holly 

Ken ft Ben 

Willie Bryant Ore 

Yacht Club 

Edith Roahk 
Bee Kalmus 
Eddie Barnes 
Fred Stager 
Geo Paderwakl 
Sid Franklin Ore. . 
Johnny ft George 



Verssliij, 

Cross ft Dunn 
•Jean TravC 
Urito's Rumh. „, 
Jos Smith ^ ore Bj 
^ Village Dar, 
Buddy 0llteJ 
Mildred Barrv 
MHton Man^oro 
VlJInge Not Cltt 
W»lera Boys 

■iff - fe ymona 

Dickie Welti 

*>him sham R«f 
Wlvel 

Marianne.-. 
Ernie Maren 
Boring & La tt 
Jetty ReaiT 

Baron Oyldenfcon 

Nalna Klnova ^ 

Wynne Roiph 



CHICAGO 



Bismarck Hotel 

Dorothy Miller 
PhU LeVant Oro 

Blackhuwk 

Will Osborne Ore 
Dick & Dot Rogers 

Chex Puree 

Helen Morgan 
Gus' Van 
Paul Draper 
Henry Busse Oro 

Blackotone Hotel 
(Muyfolr Room) 

DeMarcoB 

Anna Fulton 

Kayelln Oro 

Continental Room 

(Stevens Hotel) 
Larry Blake 
Sonya 4 Romero 
S Elleens 

Harry Sosnlk Oro 
College Ian 

Mary Ann Hexves 

Evelyn Chandler 
George Olsen 
Ethel Shutta 

Colony Club 
Lilt Bernard 
Flo Henry 
Phelps 2 
Edna Rush 
Rhy thmeers - Oro 

Coloslmo's 

Maggie McQulre 
Don Donna ft Don 
Don Enrico 
Countess Alebassl 
Faith Bacon 
Bob Tlijaleya Ore 

Co agrees Hotel 
(Urban Room) 

Benny Goodman 
Helen Ward 
Art Bnrnett 
Club Alabum 

Elliott Sis 
Anthony Marks 
LeMarge' Sis 
Effle Burton 
Ginger Woods 
Art Williams 

Club Minuet 

Danny Beck 
Carol Dean 
Hope Parker 
Helene Carol 
Jay Holly 
Shirley Handler 
Adolihna Dnssena 
Lew Sales Oro 

S Deuces Cafe 

Art Tatum 
Zutty 

Drake Hotel 
(Gold Const Room) 



Jack Hylton 
Pat O'Mall&y 
Magda Neeia 
Peggy DeU 

Effle Athertoa 
Cllve Erard 
Merry Macs 
Freddy Schwettsi* 
Georgle 

Edgewater BmA 
Hotel 

Bernie Coinmlm.Oi 

3 Queens 

Carlo ft Norma 

Harriett Smith (JU 
Hl-Hst 

Nancy Kelly 

Billy Snyder 

3 Simon Sis 

Joyce FJnley 

Stearns ft D«ao 

Syd Lang Oro 
Paddoek Clp» 

Mary stone 

Andy Rice 

Claire Powell 

Ann Rush 

Jean Kirk 

Jess Johnson Oro 
Palmer Room 
(Empire Boon) 

Bob Hall 

Manya ft Drlgo 

Giovanni 

Freddy Dosh 

Manhattan -4 

Abbott Dancers 

Ted Weems Oro 

Royaie Freltei 

Dolly Kay 
Henri Llshon 
Nell Kelly 
Una Cooper 
Sid Tonrnck 

Terrace Gsrdeni 
(Hotel MorrUos) 
Ted: LewiH Co 
Radio Aces' 
Carroll ft ShBUtt 
Chas WhUtl« 
Edna Strong ' 
Nascha . 
Kay Gregory 
The Hl-HMteh) 
Kings Jesters 

8S5 Clob 

Carroll & Gorman 
Trudy Davidson 
Eddie Soutli 

Via Logo 

■Pep' Smith 
Aimes ft Vlvlenne 
Ruth Ennia 
Dolly Dollne 
Farrell Sis 
Flo Ray 
Ed Kraus Oro 
Sol Wagner On 



PHILADELPHIA 

Anchorage Inn 
Oliver Naylor Oro 
Aroadlft Int'l 

Billy Losses' Oro 
Mario viilanl 
Larry Blake 
G ft M deLeon 
Terry Green 
Luba' MnllAa 
Ambroses 
Sally LaMarr 
Barclay otel 

(Club. Mirage) 
Sylvan Herman Ore 

Bellevue-Stnrtford 

x (Planet Room) 
Meyer Davis. Oro 



Ben Franklin 

(Georgian Room) 
Manny LaPorte Ore 

Benny the Rum's 

Eleanor Sheridan 
Gypsy Roma-je 
Kit Taylor 
Adelaide Joy 
Isabella Rook 
Chlco 

Nancy Barry 
Epicureans 

Embassy 

Mildred Fenton 
Helene Standieh 
Vlckl Joyce 
Jack ft Jill 
Dick Abbott Oro 

Frank Palumbo's 

George Reed 
Alice Lucey 
Burns ft Betty 
Suez & Mein 
Charlie Wilson 
Guertlan ft Carlton 
Margaret Skelly 
6 Modernettes 

Hotel Adelphla 
(Cafe Marguory) 

Eddie Bohn'eliy Ore 
Vincent Rizzo Ore 
Bob Roltnor 
Bob DuPont 
Evan B Fontaine 
Agnes Tolle 
Prltchard ft Lord 
Kay Kernan 
Texas Rockets 
Tung Pin Soo 

Hotel Pennsylvania 
(Mirror Room) 

Randall Co 
Phyllis Kenny 
Joe Frassato Oro 



Joanne Andrews 
3 Speeds 

Marty Lahdls Org 
Vera Hayes 
Lee' ft Borde 
King & Brooks 
Boots Gregory 
Debutantes 
Pierre's Roof 

Red Oresh Oro 
Ted Pike 
Montgomery & w 

Rafters' 
FranWc FaW« Or 

Rendezrona 
Variety Boys 
Dolly Parker 
Retta Ray 
Little Ernie 
Frances Black 
Pearl Kay 
Melodlans Oro 

Russian Ioa. 

Russian Gypsy 0t« 

Sliver Lake t«° 
(Crtradtrt) 

Mickey Famllant Of 
Beth Challis 
Jans ft Lynton 
Vaughan Sis 
Ray Goss 

Charlie Grfttiani, 
20th Century Tiftrt 

Gall Loe 
Helen Benton 
Helen Shaw 
Bobble Deva 
Jean Gary 
Weldon & HoMf 
Dave Fox nrt 
Barney Zeeman on 

Walton Boot 

Yvette Rugel 
Bowman ft 
2 Mystics rt 
Milton Keltem Ort 
Henry Bernjan 
13 WaltonettM 
Wanvlek HoW 
(Cocktail BoojnJ 
Bddte Vickner 

Weber's JIofM** 
(Camden) 

Gregory Qu' nD 
Jenette .2 
Danny Cook 
Jaiie Astor 
Fred Gruber 
Elsa Hart 
Sidney Oo^it 
Bill Bllgef Ore 
Jack Justin « w 



■ u 

Ezio Plnza, who sailed to" 1 | 
for Europe, will team 
beth Rethbere for s.M-* 8 "-- jo I 
6erf tour in Australia s* 4 '"™^ 
June. His first operatic chore," ^ 
he returns to this country ■» > 
fall will be with the Soft 
Opera company. 



^Mnesday* April 8, 193 6 



LEG I T I M AT E 



VARIETY 



53 



Easing the Tension 

: i#e battle between the dramatists and managers— some call it an 
' ichors' * • strike—goes into Its second month, the language is getting 
' b ftter and the BklrmishIn e more subtle. That Is natural, but it 
tga'f helping matters. It is a difficult situation with luch bitterness 
oil both sides because of much truth and much justice on both sides 
^3 now Mr, Glllmore of Equity has decided to turn the issue into a' 
MUgbing matter. 

It is, unfortunately, no occasion for laughter, . but a good hearty 
duiokle on both sides— which must have arisen in both camps when 
My read the statement by the Equity president that actors should 
iiiare in ftlm rights. It might not be such a bad idea to grin, it, might 
tase the tension. 

, The trouble is not what the picture split should be. That's the point 
they're arguing, about but that's not what is at stake. Problem resolves 
itself into: who shall collect the gains and profits (if any) from the 
ptental work, of another? An author conceives an idea from out of. thin 
air and executes it It Is his, he; says, to do with as he pleases. But is it, 
asks the producer. Could .it .be executed without the producer, and how 
well?. 



y.There is no doubt that producers have helped to make plays. Pro- 
ducers also have helped to. ruin plays. That is the chance an author 

''takes. There, is no doubt that pi-Oducers have helped, rewrite plays 
jjnd- in other' ways made it possible for them to succeed. "With the 

-authors not one; Whit more grateful. That is unfortunate, but remains 
#e producers' fault as much as the author's since/ if he really did the 
collaboration, he (the producer) should have— and could have— pro- 
tected himself by getting that into a contract and being recompensed 
therefor, 

•It'- doesn't matter, say the authors, who executes the play, or how. 
The point, they say, is. who thought of it and put it oh paper first? And 
that is a problem as old as the hen and. egg business. 

There is this to say for the dramatists: in no other field of writing 
does the producer cut in on future rights. The magazine publishei-s get 
po future rights. The book publishers get no film or other outside rights 
except in rare cases, with hew writers, when they get from 15% to 25 %. 
Why, ask the. writers, make an exception of the. stage producers? 

Producers answer this by saying that it: costs much more to. produce 
• plays than books. Much more, yes, say the writers, ' but how much more ? 
A glance at the cost and expense items in th matter- of publishing a 
fcciok would surprise the casual guessers. With no returns except- from 
the book itself . 



Authors say that- producers can argue all they wish; just parade a 
George S. Kaufman or a Robert E. Sherwood script in front of them and 
= -they'll sign for any terms.. Which is evading the issue. Authors say 
' they have been gypped in the past and don't propose to let it happen 
again/' 'Which is begging the question. Authors say they cannot sit 
-down- and talk it over with the managers because managers never agree. 
Which is quibbling. ' 



Tlj* .managers say the authors are 'unreasonable' but can't, explain 
trtiy.^ They, say that today's managers should not be punished for the 
sins, of the last generation but include the sinning managers of the last 
generation in . their midst. They say all they want is to sit down and 
talk things over with the authors and come to an equitable . agreement, 
but air the producers offer as a suggestion in exchange for the contract 
proposed by the authors is the one thrown out by the authors. Then they 
get bid-fashioned and melodramatic and sign contracts to get out in- 
junctive proceedings against each other. Which may or may hot be legal. 



Czechs Check In 3 Hits 



Biggest single deal for continental 
rights to U. S. plays is claimed by 
international Literary Bureau, N. 
Y., which last week sold Czech 
rights to Dead End.' 'Ceiling Zero* 
and. 'Petticoat Fever.' 

Purchaser was Universum Thea- 
tre, of Prague. 



ROAD' TO RISK 
HUB CENSOR 
IRE 



outsider watching the proceedings has opined that producing plays 
is comparable to playing roulette. You put. up so much money and so 
much time and probably you lose, but if' you win, you win. considerable. 
So what? So the game of roulette will go on, even under the terms 
proposed by the authors. Instead of winning (when they do) 36 to one, 
the managers would win only 26 to one. Is that bad? 



One. thing that, hasn't been pointed out yet by anyone is the time eler 
meht, The authors certainly picked themselves a good time for a lot 
o£ gabbing. At no other time of the year Could the managers afford 
to sit around for three months or so and dicker. They're not going to 
put on. any plays during the summer, anyway, so why not see if they 
can talk themselves out of it, or. into something. It makes for a longer 
flght and more battle on both fronts but that, after all, might be a good 
idea. It isn't, after all, like the usual strike where those on one side are 
not eating during the' skirmishing. It's entirely a matter of principles 
and futures. It can't help but help. 



And with Mr, Gillmore sitting on the sidelines to furnish the laughs 
all. is well. That's all that was needed up to now. A good hearty 
guffaw. 



On Road 47 Weeks 
And $7,000 in Red, 
No. 3 'Horse' Record 



Number three 'Three Men On a 
Horse.' hats toured 47 weeks and is 
at this time approximately $7,000 
. m the red. Most d£ the losing stands 
were midwest and southern one- 
nlghters. 

. Company was originally formed 
ior and played the Coast. It shut 
Jwn in Milwaukee last Saturday 
«i and was brought east During 
ine current Holy 'Week lay-off there ' 
will be four changes in the cast,- 

w l ' e °P eni »e Monday (13) at 
Rochester, N. y. 

W 1C ? Y6 * e1 ' nro(1 "eef, is arrang- 
ChL2 r repeat ' Il01 ' se ' < lates in 
sumSf and DetroIt aurine the 
in A t r n) an V vi11 als ° sP°t the show 
City for a six week run. 
goSl«i l"' ee show win be kG Pt 
^eSfv e e £ " " eW CaSt lin "*» 

60ln B •„£? }J e Coast ^ates. Those 
^abor B? he show are Richard 
^ and ~ h6rft * DeWitt Spcn- 
Sut? 6 ^?° S - T hey rppi.ee 
L '£ t<} \ Sheldon Leonard, 
Rn,,.... u Henderson and Otis 



5 ^'aejcr. 



WHITEMAN MAY GO 
TO TEXAS FOR ROSE 



Boston, April 7. 
'Tobacco. Road' has been -penciled 
in for the Plymouth ' theatre here, 
to open April 13, and Producer Sam 
Grisman, it was indicated over the 
weekend, will clean the lines and 
business until they satisfy Mayor 
Mansfield and the board of censors, 
who are playing possum on the sit- 
uation. ~— — 

Mayor Frederick W. Mansfield, 
who usually expresses an official or 
unofficial opinion on questionable 
plays in advance of bookings, so 
that producers can be guided and. 
forewarned, has refused to state in 
advance what he, or his board of 
censors, will do if 'Road' is shown 
here. . He has, however,, expressed 
an opinion that he, regards the New 
York version as 'rotten, revolting, 
disgusting and shocking.' 

Aside from the expense of bally- 
hooing the opening performance, the 
Shuberts theoretically hold the bag 
should the mayor close the theatre 
after one show. His board has the 
power to revoke a theatre's license 
for an indefinite period. Last clos- 
ing was the Old Howard (burlesque 
house) for about three months. 

Legally a play cannot be banned 
here until it has. had one perform- 
ance. Previously the. mayor has 
given producers' 'friendly tips.' This 
procedure' did not . jell so oppor- 
tunely for him in the case of 'Chil- 
dren's Hour/ when his 'tip* resulted 
in a Federal . court trial after he 
had turned thumbs down. Herman 
Shumlin lost his suit against the 
mayor and the Censor board, but 
now the mayor just won't talk. 



Syracuse^ N. T., April 7. 

Renewed efforts by 'Tobacco 
Road's* management to get a Syra- 1 
cuse playdate and thus cash in on 
the rumpus caused by its Utica' en- 
gagement were futile. 

Syracuse University, lessee of the 
Civic theatre, and Morris Fitzer, 
operating the Empire, oily two the- 
atres available for touring attrac- 
tions, both rejected the overtures, 
influenced by the attitude of the 
Most Rev. John A. Duffy, Bishop of 
the Roman Catholic diocese of 
Syracuse. 



Before returning to Fort Worth, 
Billy Rose addressed the 'Jumbo' 
company last week and mentioned 
a summer engagement for most of 
the circus musical at the Frontier 
Festival, assuming that no engage- 
ments are undertaken by the cast 
in the. meantime. 

Paul Whileman will probably be 
amenable to going. down if the terms 
are satisfactory and his broadcasts 
can be regulated, but his co-star, 
Jimmy Durante, may not make it. 
Durante has had British film and 
stage offers pending for romc time. 

'Jumbo' closes after next (Easter) 
week. Rose, retains the Hippodrome 
until a new show comes in. in the 
fall, meantime leasing out for 
other events. 



Reading, Pa., April 4. 

"Tobacco Rpad,' booked for the 
Orpheum here, encountered no op- 
position from clergy or law and 
played to a capacity house. 

In a box, piloted by Floyd Hop- 
kins, Wilmer & Vincent Harrisburg, 
Pa., district manager, were a rep- 
resentative of the district attorney 
of that city, a clergyman, and sev- 
eral others representing various 
civic groups in the state's capital 
city. Cast had trimmed down the 
profanity considerably, as well as 
some of the suggestive lines. When 
the committee left it was understood 
that no attempt: would "be made to 
stop the show in Harrisburg pro- 
vided some further fumigation 
would be ordered by the manage- 
ment. 



Collings Has New Play 

Hollywood, .April 7, 
Pierre \CoUings, author ot 'The 
Story of Louis Pasteur,' has returned , 
from Palm Springs; where he j 
worked for two months on a new ! 
stage play, 'Tiger, Ti -or.' | 

Plans to leave this week for X">v 
York. to. arrange for Bruarlwfiy pro- 1 
due Hon. ^ 



New Play by Katherine 
Hepburn's Brother Set 

Philadelphia, April 7. 

Thomas Hepburn, brother of 
Katherine, will have his play, "Be- 
hold Your God,' presented by the 
Hedgerow Theatre in the Rose Val- 
ley playhouse on April 21, on which 
date the organization will be 3 3 
years, old. The new play will 
be the group-s llSth production, 
claimed to be a record for little the- 
atre activity in this country. 

Young Hepburn has been at 
Hedgerow for several weeks?, work- 
ing with Jasper Deeter. h'-ad and 
director of 4 he group. Play is the 
fir«-t of the season's new produc- 
ti"r.f at H**rtjr*row. 



Managers Gain Strength in Fight 
With Dramatists; Sign Injunctive 
Agreement Against New Contract 



Gillmore's Idea 



Frank Gillmore of Equity in- 
jected that body into the 
D r amatists Guild- Theatre 
Mgrs. League battle, momen- 
tarily at. least, by Suggesting 
that the actors get a share of 
picture rights. money, since 
they were 'the real salesmen' of 
plays. He later admitted it was 
just an idea and a laugh, but 
it wasn't such a bad thought, 
at that. 

One of the managers, when 
told of the Gillmore suggestion, 
made the crack that, he'd like' 
to declare in those critics who 
accorded good notices to his 
shows. 




-FOX PAYS 





1IFE' COIN 



Claims against Crosby Gaige for 
rehearsal pay of ;the cast of 'Larger 
Than Life* were settled in full and 
scheduled arbitration was cancelled 
last week. Total amount involved 
was $1,500. Play was slated for 
Broadway, but debut was put back 
Indefinitely. 

'Life' played seven performances 
out of town and the management 
contended that, since it closed 
within one week, the rehearsal coin 
was deductible from the second 
week's salary. It was shown, how- 
ever, that when the play returned 
from its Springfield try-out there 
was a dress rehearsa' on Sunday 
for the benefit of picture execs of 
the company which backed the 
show, also a similar showing on the 
following day. 

. Immediately after the second 
dress rehearsal the players were in- 
formed that the show had closed the 
previous Saturday. Equity claimed 
no dice, saying .that the closing 
should have been made definite not 
later than the end of the week. 20th 
Century-Fox which financed the 
show, advised Equity later that the 
coin deducted from the players' 
salary would be forthcoming. 

'Life' rehearsed four weeks, cast 
getting three weeks' rehearsal al- 
lowance (one week is probationary). 
Total was deducted in error but, 
had the shew concluded after one 
week, management would have had 
the right to take out for two weeks. 



EDMUND BREESE DIES; 
PERITONITIS SET IN 



Another addition to the list of 
Broadway fatalities whose perform- 
ances were interrupted during the 
season took Edmund Breese out of 
'Night of January 16' last Thursday 
(2), He died of peritonitis Monday. 

Breese had been appearing on the 
streets, in the Hollywood manner, 
sans overcoat and hat, and it was 
supposed he had grippe. James 
Young, who played the judge in 
'Night,'" took the Breeye part (65 
sides) without a miss. Meller closed 
at the Ambassador, N. Y., Friday 
and is laying off, but reopens late 
this week in Boston. 



Alger's Treatment 

Hie Alger, former manager of 
the Henry Miller theatre, New 
York, has gone to the Desert Sani- 
tarium, Tucson, Ariz., for sinus 
treatment. He has been company 
manager of a touring 'Three Men 
On a Horse' company. Returning to 
New York Monday (5) he departed 
for the desert immediately. 

Alger has a h ave of absence from 
(ht- fihf,w. Expects to remain west 
for about two months. 



Week's developments in the 
test between the managers and au- 
thors over the proposal new Drama- 
tists Guild contract, finds the pro- 
ducers in a. stronger position than 
at any time since the two sides . 
started combatting, judging froi 
the reported letters and telephone 
conversations between the Guild 
head, Sidney Howard, and several 
showmen, the authors are not so 
sure of their position any longer. 

Managers huddled last week and 
voted to use their own form of con- 
tract. There was more enthusiasm 
exhibited than at any managerial 
gathering in years. Nearly all the 
well-knowns were represented or on 
hand, with some telegraphing as- 
sent from out of the city. 

Theatre League,, through which 
the managers are operating, pointed 
out that the newer managers are 
just as important as the veterans .in 
this battle because a hit can bring 
a producer lnto< the limelight over- 
night. 

Hollywood Anti 1 

It was stated a bombshell had 
been tossed among the ; authors by 
Hollywood. One producer visiting 
the Coast claims he was informed 
that no further hacking would be. 
given his productions if the shows 
were secured under the new Guild 
contract. Film executives in New 
York are alleged to have made the 
Same statement. Picture people are 
claimed to be opposed to the con- 
tract because it would place their 
show activities under the domina- 
tion of the/3uild. Hollywood's sup- 
poit of the managerial end of the 
argument has been intimated before, 
but while seems little doubt about 
how the film people stand in the 
matter, there has been ho official 
derogatory statement from fllmdom. 

Further claimed that some au-, 
thors have expressed themselves as 
being willing to side-step the new 
contract. Believed, that a consider- 
able number of contracts under the 
old 60-60 picture sharing termi will 
crop up pre-dated. New contract is 
supposed to have become effective 
March 1. Old forms are reported 
in demand, with no hesitancy noted 
of authors to use it. 

Some showmen outfoxed the 
Guild by using the old forms before 
expiration and having the signa- 
tures attested. Copies have not yet 
been sent. to the Guild as required. 
Managers say they used the old 
forms as a protection in case they 
lost the dispute. 

Negotiation Urged 

Managers are specific in saying 
they are ready to negotiate with the 
authors and adopt a mutual agree- 
ment. That the Guild has refused 
to negotiate appears to be the fac- 
tor which has strengthened the 
managers' stand. Managers agreed 
to lay themselves open to Injunctive 
proceedings if using the new con- 
tract and that is the first time they 
ever took such a distinct stand. 

Several of the older hands were 
Inclined to be pacific until they 
were told by the younger group to 
change their tactics, Then pro- 
(Continue'd on page 62) 



Only One G&S Troupe 
Available on Broadway 



First of two or morn pro'po." ed 
Gilbert (ft. Sullivan revival troupes 
will open Friday (10) at the Majes- 
tic, N, Y., under the management of 
S. M. Chartock, 'Mikado' being .the 
first attraction. Chartock beat the 
other aspirants 1p by depositing 
$4,000 covering two weeks' salaries 
with Equity last week and an- 
nounced having secured the house. 
Solomon M ; Strausberg, a Brooklyn 
attorney, is his backer; 

There appears to be but one set 
of players for G. & S. shows around 
New York, Same names were men- 
tioned by all of those who also 
planned to revive the. operettas. 
Whether a second competent cast 
can he gathered together appears to. 
be questionable. 

One group said to have secured 
ample backing consists of R. H. 
Burnslde. Laura Arnold and Frank 
Perley. but they arc reported sty- 
mied by lack of talent. Burnside was 
first reported being on his own in 
the G. & S. fie) 



54 



VAntBTY 



ttf t ftM* I f 





+ •* > 






ers at Equity 
Continued Aid from Wash. 



1 - v J 
. is ..v., .. :'. 



.. .,4-.\ 



Monthly informal Equity meeting 
laBt Friday (3) was largely attended 
by players on the theatre project 
payroll of the Works Progress Ad 
ministration in New York. These 
members are on the 'excuse card' 
list and not required to pay dues 
until such time as they secure reg 
ular engagements. 

People on relief arose to demand 
'billions' for the theatre. Attitude 
surprised non-reliefers in the audi- 
ence but is partly attributable to 
that taken hy Halite Flanagan, na 
tional director* who has invariably 
expressed dislike to use of the term 
relief, insisting that the whole set> 
up is' a -work project. 1 From the ex- 
prefesions made by_WPA members 
ajt the' meeting, it was. indicated 
they sought to make the relief show 
project a permanent government In- 
stitution. 

There was protest uttered, '.too, 
against being laid off/. Although 
regional director Philip Barber has 
stated there will be no reduction; of 
the number of .people in the theatre 
project and Washington announced 
no cutting down in the arts projects 
(including the- theatre project) be-' 
fore "the end of ' June, it was claimed 
that some persons "had : already been 
laid off. : 

Equity's check-up oh this showed 
that only • two people had received 
pjnk. slips, and for cause. 

,-In- one -instance; it' was indicated 
the Recipient had not been on' home 
relief prior , to the Nov.- 1 deadline. 
Latter, stipulation has been protested 
time after time but remains a fea- 
ture of the WPA regulations. Harry 
Li Hopkins* - national administrator, 
when reached,, explained he could 
not make an .exception in the thea 7 
tr.e project without .making .excep- 
tions 1 iir all projects.. 

; It was erroneously reported after 
the meeting that E. J. Blunkall, who 
Is Equity's reclassification repr<jsen- • 
tative ptt the project, had found that 
nearly '60%^. of the actors- bn. the' 
WPA. theatre project in N. T,. .were 
amateurs'. He denied ever making 
such an estimate, 'Blunkall, who had 
differences ,of ...■opinion with.,- Mm.; 
Flanagan,, t butid that about 160' peo- 
ple had gotten , into • casta.^ltHbuBh 
not haying regular standing as legit 
players;. They: were mostly traris- 
f erred £ irotfi " h other WP^ -^irpjfects, 
wiiere "the -wage is less -than that' fn 
.the theatre project. Claimed that 
some, of the so-called hon-pros were 
spotted in walk-pn parts, but got 
the same wage as' the leads. 

There, are approximately 3,000. ac- 
tors in" the "Federal, Theatr$ project 
in' New York now, payroll including 
administration staff being around 
5,500. 



Enough Is Enough 



WPA in N. Y. Has a hit in 
'Murder at the Cathederai'' 
Manhattan, N. Y., and the 
dailies have been devoting an 
extra amount of space to it, 
although neglecting ihost of the 
other .project shows. , This 
seems all wrong to the offi- 
cials in charge who last week 
sent an order to the show proj- 
ects 'publicity department, 
reading: 

'Please see that there , is no 
more publicity on project num-. 
ber" umpteen (each of the. 
shows is. officially known as a 
number only) and concentrate 
on numbers bvunpteen , . and • 
tumpteeri.' 



<ACT OF GOD' 



Young Mgrs. ,of -Turn' Seek to Aci 
bitrate .Contention 



Management of 'Left Turn,*; which 
was dropped when its leading 
player, Leslie Adams, suddenly died; 
claims that it was an act. of (iad and' 
therefore the usual' Equity 'require- 
ments- should not, apply. Rules ap- 
plied when a play is .abandoned dur-r 
ihg rehearsals call for the payment of 
one week's ■ salary' to all who Re- 
hearsed not more than : sevefi ' d!ays 
arid two .weeks to all others. 'Turn' 
rehearsed about two weeks! 

Play was being readied by Smith 
anfl, Ayer, young. . managers • : wh,o 
bowed in : this season*. wl'thi^rneffv* 
pup.,, asked that the point ..b,e... arbi- 
trated,. JSquity later ' receding fword 
from their attorneys that a Compro- 
mise would be acceptable and prob- 
ably accomplished more quickly. 
Some decision will probably be ar- 
rived at this week. 

After 'Turn' was stopped, man- 
agers proposed reviving 'Parhell,' 
but they have apparently vetoed 
that also. 



2 More Rehearsing 

Managers' tryout division of the 
WPA relief show project in New 
York is rehearsing two new plays. 
They are 'Backwash' and 'Top Dog.' 
Both will eventually be presented at 
the, Symphony theatre, Brooklyn, 
known as Teller's Shubert when it 
was in the subway circuit. 

That hou3e and the Willis, Bronx, 
have been under lease to the gov- 
ernment arm. Willis will be aban- 
doned. Saturday ..(11), 'In Heaven 
and Earth' moving from there to 
the Symphony, succeeding 'Woman 
of Destiny,' which will close; 



'Davis' Cast as. Nucleus 
For New N.C. WPA Unit 
With Chapel Hill Base 



Charlotte, N. C,, Aprli 7 t 
A unit of the Federal 1 'Theatre 
Project . is to be "s"et' up 'at' Chapel 
Hill, according to plans of Mrs. 
Hailie Flanagan, national director. 

Mrs. Flanagan sa# .the. tourlrig 
FTP unit present- tj^erscn 'D^vis' 
at Chapel Hili, where' ft foldedf Slie 
then Conferred with , the company 
over possibilities of '{he group re- 
maining, permanently', in the south, 
with Chapel' Hill as a base. ' Out of 
the company, 15 elected to remain in 
Chapel "Hill, where they willvimme- 
dlately . start, rehearsals on a new 
play. Guy Standing, Jr., heading 
the cast, is among those sticking. 

The Asheville FTP unit is re- 
hearsing 'Valley Light* by Kenneth 
Ellington, and 'Abram's Wife* by 
Mary- Hoy t Reese, two- originals by 
North Carolina folks; John McGee, 
assistant to the director of the proj- 
ects, has just visited Asheville and 
assisted with plans for booking a 
tour of 'The Drunkard.' . , , 

Asheville group presented George 
Kelly's 'The. Flattering Word',. at the 
state dramatic festival at Chapel 
Hill last week. 



WPA Reviews 



ROMEY AND JULIE 

Chicago, April 7. 

federal Negro Theatre Chicago Unit 
No. 2l presents tin-ee-act play ot 'Negro 
life bjr Kobert Dunmoi-e, Ruth OhoriJen- 
nlng and James Norrla; music by Mar- 
garet Allison Bonds; at Ridge way tuca- 
tre, April 1, '3G; top at show-time, 35c, 
but 26c if bought in advance. 

Cast: Scott MtinniHg (Kersey Fair, al- 
ternate), Joseph Benton, Henry Sweet.- 
William McBrlde, Paul Williams, Lou 
Vernon,- Albert Glenn, Herman' Clay, Sam- 
uel' Clark, Joseph Clark, Gfforge Lewis, 
Andrew Harris, "Gentry Warden, Percy 
Grace, L/eroy Toms, Knowlton Williams,', 
William Johnson, William Curry, AHlen 
Samuel; James Williams, Helen Howard. 
Rebecca Jones, Tillle Johnson,' Isahol 
Futreir, Hope Blafk, Anna White, Vir- 
ginia Brooks, Rose Long; Hettie Reed, 
Gladys Bourcreei E^vn Mar Jones, Wllma 
Bo.wen. Clara' Strickland, . Llna Hosenmn. 
Hazel T. Davis, Geraldlne Clark, Emma 
Montgomery, Marian "Wilson, Ruth Ma- 
thews. 



Opening of .this new WPA unit 
here made the occasion more inter- 
esting than did the play. This, de- 
scribed as a romantic comedy, para- 
lels (but doesn't parody) 'Rompo 
and Juliet,' even to . Shakespeare's 
tragic ending, , and then goes into 
an epilog wherein St, Peter" keeps 
the. lovers out of Heaven for their 
sin of suicide, so that they are' re- 
united in Hell, where they are soon 
joined by other sympathetic charac- 
ters and some of the angels, who •ex- 
plain that they've swiped a harp 
and are of the opinion they'll have a 
better time down there. 

Action is In Harlem, and turns on 
a social feud between American- 
born Negroes and some newcomers 
from the West Indies, latter group 
holding themselves- to be- better 
quality than the Harlem residents. 
Homey, a Harlem lad, forces him- 
self into a night-ciub. falls in love 
with Julie, from the Caribbean, and 
gets in bad with her ' family and 
others irom the indies. He climbs 
to her fire-escape balcony by stand- 
ing on tin ash-can, is told she loves 
him, and gets Into a street-brawl, 
wherein Tybalt's killing Mercnti, 
Romeo's killing 'Tybalt, and Romeo's 
banishment (to Hoboken) are 
equivalent of like action in Shakes- 
peare, whose Friar Lawrence is 
balanced by a jolly . Harlem preacher 
and the Apothecary by an itinerant 
dope-huckster. 

Authors' cleverness ends with the 



Marilyn Miller 



(Continued from page 1) 

giving- Imitations. She . was signed 
. by Lee Shubert over there and mq.de 
her first legit appearance bn ;Bt-pad- 
way at the age of 16 in "The' Passing 
Shoiy' of 191* at the Winter Garden 
There followed 'The Show of 
Wonders' and 'The Passing . Show' 
of 1917, both at the Garden. Zieg 
feld then -engaged her for the 'Fol 
lies' of -1918 and 1919,. also for Jhis 
'Rosalie;'- Perhaps her biggest suc- 
cess wals in. Ziegf eld's 'Sally' wh^ch 
played. -the. New Amsterdam, N.'.'-Y., 
opening late In' %920 with Leon Errol 
co-starred. Show lasted for three 
years including the tour. In the 
fall . of 1926 -.Miss Miller ^dupli- 
cated the hit In Dillingham's 
'Sunny,' also at the New Amster- 
dam, with the late Jack Donahue. 

When musical pictures first came 
into Vogue, Miss Miller went tb 
Hollywood, where the film version 
of 'Sunny' was made by First Na- 
tional.' It was reputed Miss Miller 
received the highest salary ever ac- 
corded a legit player on the Coast 
up to that time. 

Miss Miller rnet her first husband, 
Frank Carter, in the 1918 'Follies' 
:anct they were wed the following 
■year. The marriage ended in trag- 
edy^ Carter -being killed in a new 
car 'he; was; driving .from Pittsburgh 
to New 'Yorkj. > Miss Miller later 
■married Jack Plckford, late brother 
lof Mary Plckford, whom she -di- 
vorced. . Her husband who'. survives 
her is Chester .(Chet) O'Brien, who 
was, in ..the chorus of 'As Thou'-, 
sands Cheery* 

Mis^ Miller- was the highest paid 
angeniie ' ever known in the musical 
jcoiiiedy flelcL In 'Sally' and 'Sunny?' 
her contract called, for 10% of thV 
grpss. against, a guarantee of $2,500 
weekly. Both- shows grossed fce- 
tween $36,000 to $40,000 weekly and 
sometimes topped that mark. When, 
appearing in 'Smiles' in 1930 at the 
Ziegf eld, Miss Miller agreed to mod- 
ify .her .. terms ..because she ^was 
anxious to work with the. Astalres; 
Show,,. produced ^iy .'^legfeld, ended 
in the red; overhead belnj. too high. 

Remains are at St Bartholomew's 
chapel, 109 E. 50th . street, . N. T., 
where the. funeral -service- will be 
held Thursday (9) at 2:30 p.m. Sur- 
viving arc her., husband, mother, 
father, and Mrs. Olaire Montgomery 
and Mrs. Ruth Sweeney, her sisters. 
Mrs. Montgomery w^-s formerly wed. 
to James McKowen, a vatide agent. 
Deceased 'was ..christened.. Mary 
Lynn Reynolds. . 

The ntother is in California with 
her step father, too ill to make the 
journey to New Torh for the funeral. 
Mrs,. Sweeney : planned to -sail 
abroad last week with Miss Miller 
but the trip was postponed. As her 
condition ' did ' not appear serioys, 
that sister went to New Orleans- -to 
visit their real father (Reynolds). 

Soon after .entering the hospital 
Miss Miller^.'who was Presbyterian, 
sent for a ; priest and- adopted 
Catholicism, the religion of her hus- 
band. She was unable tb spenk 
for ' 17 days. 

At various times she had told 
friends .she did . not. care tb live 
beyond the age of 40. 



' Wednesday , April' g, I93|5' 



■T *8*- 



NY. 





on 



Shows Do Best Biz Yet, 
; 'Murder Capacity 




Straw Hat Bait 



. iroudsb.urg/ .j.jVprll 7. 

Early activity in * summer 
theatres is evidenced locally 
by the following ad in one of 
the daily papers:' f 

'Attention * Hotels and' board: 
ing farms, Stroudsburg> Henry- 
ville and vicinity. . A company 
of 2Q Broadway, actors will 
consider a summer stock en- 
gagement for. room, board and 
a percentage of the 'admission 
receipts; can use dining .roonr), 
, or:.b'arn' for theatre* 'WlU'gaair-- 
ahtee, -.$3,000 worth of adver- 
tising via newspaper, radio, 
bulletin; walli barn, fence, road 
sighs, window and auto bump- 
er, cards and pp^ters/ v 



story construction. Text is n.ot 
witty and incidental action draws! on 
the rough clowning Of. old-time 
blackface afterpieces. ' Lyrics; are 
dujl,- and. the music lacks -Negro 
idiom, -.. 

Durham, ,.who directed, classifies 
as co-author for work in editing the 
text provided by. Miss Chorpehning, 
at one time' an actress with the 
Theatre Guild . o.f New.. Tprlc, and 
Norrisi- , Piece was ,pot written for. 
the Negro unit; ,bht is ah. bid 'script. 

Performing, is .a dlsappolrttment, 
hut cast, is at a disadvantaga' be- 
cause of hurried , 'preparatlbh; 'rt 
stage which is ' little mdre- than" a, 
speaker's platform, a low-celled 
flat- floored auditorium, ana no room 
for the £ree action .-called ior..by ,the 
script, r -S, ■ . • , . i. 

Plan is to run through to April 
11.' and theWafter 'afn interval, .stage 
new pieGe.. Negro ui)lt is in ; .*char'ge 
of Marie Merrill, who has done -well 
in the past as a pageant-mistress. 



Lester Skeds Four 
Wwks of Operetta^ 
Revivals for Coast 



. Los Angeles, April 7. . 

"n Lester has -jset casts for 
four weeks' engagement of his Civic 
Co, at Philharmonic Audi- 
torlum,', .sltayting May Opening 
operett^ itviil be. 'The Merry ' Widow.! 
with.- Helen . <5ahagan> John. Ehrle, 
Richard Powell,.. William Haln and 
Billy, Griffith in top,Bpots,. 

Second production will be 'Naugh- 
ty •Merietta,*- haying- Francla White^ 
William Hain, Richard Powell; Paul 
Keast, Esther Howard and Billy 
Griffith in leads. 

'Charles Purcell and Charlotte 
Lansing get top assignments in 
May time,' third attraction. 'Desert 
Song,', -final production of ., season, 
will have- George Huston, Francla 
White, ^Bobbjr " Jarvis and Thelma 
White as toppers. Alonzo Price will 
stage,/ with Lpuls. Kroll conducting. 

Widow' set- to open May 18 in 
San Francisco, where Lester is pro- 
ducing at Curran Theatre in- as- 
sociation with Homer. Curran. For 
current season Lester is selling his 
shows- at 50c. boost over last year, 
to $2 top, and. has tilted budget of 
his productions to around $14,000 
each. 



WPA relief show . projects 
New York- last week reached tha 
highest mark in point of receluta 
since the federal theatre started 
charging admission. Takings i D 
proximated $7»000 but the tax dlfl 
not amount tb 10% of that sum fee. 
cause of the number of admisslona 
priced at 40c. or loss on which there 
is no tax charge. 

Airionfe the incongruities in the 
WPA is that while tax is collected 
on higher priced admission tickets. 
(50c. plus five c.), the administrators 
have refused to pay New York city's 
sales tax. Lyle D, Andrews, as the 
cashier-agent, is empowered to make 
purchases of materials used by the 
various shows and units ahd he has- 
been instructed that the sales ta* 
must hot be paid. Various stores 
with which the WPA does business 
have been so informed. . 

Biggest receipts «f or any one relief 
show last week was for- 'Murder A,V 
The Cathederai,' Manhattan theatre/ 
Virtual capacity, which is $595 - ^ 
65c. top, was drawn for the five 
performances. Monday night show- Is 
free to relief people, and there ^ ar* 
no < matinees nor Sundays. . 



DETROIT PROJECT T0JW 
THREE LEGIT PUYS 



CURTIS SETS HIADAM' 
fOR AUG. AT AtVlN 



London, March 29. 

Jack Curtis sails back to N.Y. 
April 1, having completed his deal 
with Jack Waller tb stage 'Yes, 
Madam,' on Broadway. 

Three of the original principals, 
Bobby Howes, Bertha Beknore and 
Wylie Watson, will be in the show. 
Curtis tried to get the fourth, Vera 
Pearce, but she refused to go, re- 
membering, the flop of. 'Princess 
Charming,' for which ' she was 
brought over to Broadway five years' 
ago. 

Eleanor Farrell, of Forsythe, Sea- 
mon and Farrell, is being talked to 
fpr the Pearce part. 

Show goes into rehearsal,. . in 
York, around. Aug. 15, and; comes to 
New York .probably- at the Alvin 
after four weeks of road dates. 



LIVING NEWSPAPER 

(CLEVELAND) 

Cleveland, Anvil 3. 
Dramatized news events, written by Eil- 
wnrd ' JRevenUx and start, staged In- Fed- 
eral Theatre Project I'layera at Public Lit- 
tle Thentre. Cleveland, Mal-clr 'J.1. Mil; di- 
rected by Gene Kane under 4'j);ervlslon t>i 
Frederic McConnell and K. F/lmo Lowe 
of Cleveland Play House; 25e top. 



Although New York's FTP had 
trouble in getting started on its 
'Living Newspaper.' a local group of 
government-subsidized actors had 
more luck in tackling the same idea 
for their first production. That is 
to **ay» technically.. . 

Gbod professional advice from 
(Continued on page 58) 



New One for N. H; 

■ ^ New- Haven; 

WPA projebt at the Lineblh offers 
its flrSt" experimental production- 
here Wednesday (8)' for two w'e'eks. 
PVeyio\isly confined to\ established 
plays/'the group! will try 'a mpderh 
version of Mol.lero's, 'Wouid-Be 
Gentleman,' translated and adapted 
by Walter Klavun. local Supervisor. 

Cast principals include Peter Cu- 
sanelli. Mary Hbne, Charles . Atkin 
and John Warren. Vaude artists 
appearing in the production are' 
Snakehips Robinson and Three 
Chocolate Drops. 

John Taragowski replaces James 
Maloney as business mgr. 



Detroit, April 7; 

, Wjth its first Venture, •LdUom.i 
ready for opening Eastern. Monday 
at the Lafayette, the local WPA 
theatre project has already started 
rehearsals on the second play, whjclv 
will run two weeks> beginning April 
27. "It is *I Confess,* a new produc- 
tion by . William Byer^ .who. is' in 
town directing the show. " 

.Opening performance '. off 'Lj|^"oln• 
next Monday (13) will be free, but 
those attending are expected tb; con- 
tribute something to the Red Cross 
flood-, relief fund. Succeeding shbtvs, 
six days weekly for the following 
two weeks, will cost '40b top; House 
seats 1,500 and is an ex-legit show- 
case. 

Third play, which, also ■will fun 
two tfeeksi- thus .ending May. .iff 
when the local project is scheduted 
to close, will probably be 'Sag Har* 
bor.' Likely the project will : be ex-^ 
tended till- early summer. Cast -o* 
29-, plus about 70 stagehands and 
ushers, represents the entire num- 
ber of actors on local relief, ex« 
cept for a few found physically" in- 
capacitated/ Few of the perform- 
ers' are ex-vaude troupers,, bu.t all 
have . had at least stock experletide* 

Assisting Jack Marvin, yet actor 
and director of road and stock, who 
is in charge, are Edwin Gramercy,- 
lbcalite; Gordon Fairclough, stag*' 
lng, and Stephen Nastfogel, de- 
signer. 



Guest Stars Upstate 



Syracus, N. AfiVil.t*' 
WPA-operated Federal: Theatre 
Players at the Civic were : further 
strengthened this week for the pro- 
duction of ' t. Elmo' in modern 
dross,: Doris Underwood joiniri'g'the. 
troupe. Miss Underwood, announced . 
as a' guest star,' appeared in stock 
at the Empire here sbme,_years ago ( . 

First, of- the local Theatre Pro- 
ject's vaudeville units broke* iti } .. th 
a performance f at Auburn ' 
''Prisoh on Saturday ; 'aft (jr . 
two! more institutional appearances, 
troupe will start but on a state- 
; wide tour. 



Henderson's Rep 

Chicago, April 7. 
Three plays are, reported set for 
the Robert Henderson spring reper- 
toire festival, which opens at Ann 
Arbor* Mich., on May 18. They are. 
'HamieV 'Night of Jan. 1C and 
•LibeL" 



Much Ado About 
Program for 

Programs for the various WPA 
shows,, especially the legit units, .wilt' 
.be printed by the relief arm in N eW 
York. Up to now the. pi'OSi*a IDS 
were supposed to be supplied by a 
concessionaire, latter being expect- 
ant of covering the expense by s e ' 
curing ads, Programs of that type 
have been in evidence but at times 
none were on hand. 

Rules call for all federal printing 
to be done by the government print- 
ing, plant in Washington. Because 
of delays, should that procedure d« 
followed, ah exception is understooa 
to have been made so that P^^ 1 "^ 
are now regarded as mater lal » 
thea-efore ordered by and pal* ^ 
by the agent-cashier; 



-fad 



fjfedaesdtiy' -April 8*' 1936 



L E G I ¥ I M A If 



VAMfrTY 



55 



Broadway's Top Magnets 



/Day,' Morosco (11th 
31-$3.30). Business is 



(Continued from page 1) 

mild) kept the pair from reaching 
the same brackets as the two actual 
ijgdera. 

There is some difference in scale 
aH d House capacities -which might 
theoretically place one' of the trio 
dhtutly ahead of the other, but 
Saturday nights see the three in 
a virtual dead heat. Figures of 
these shows are of nrn^M comedy 
^ture and, as a. matter of fact, 
2iy are cleaning up. while the few 
musicals on Broadway are just 
about 'getting, by. It is now virtu- 
ally sure that the leaders will bow 
out late In June, but at least two 
^11 resume, probably in August. 

Business was somewhat improved 
wherally last, week, early nights' be- 
fog better than - previously. Most 
jiaterial jump was scored by 
'Jumbo' when its final three weeks 
mVe announced. , Show figures to 
increase its gross this week and 
next; despite the opening of the 
Singling circus t at Madison Square 
Garden today (8). 

•For the average showr however, 
the current (Holy) week will be. dis- 
tinctly off until Saturday. Several 
qf the lesser shows ducked per- 
formances early this week because 
of Lent 

/This; week's new, Attractions are 
£ated for the; latter half, 'Summer 
Wives* opening at the Mansfield 
Thursday (9), a revival of 'Mikado' 
.lighting at the Majestic Friday, and 
vOn Your Toes,' . Imperial, Saturday.' 
Tii addi lion, a colored - cast will, sport 
'j&cbeth* in Harlem for \he WPA. 

Next week has two remieres 
carded; 'Her Week End,' Lyceum 
and 'Lady Luck,' Adelphl. Latter 
Is a dollar top . show on' bank night 
plan. Among the WPA outfits 
Triple A Ploughed Under' is due to 
he 'followed, at the Blltmore by 
'4i}35»' based on the news of the 
yejsr, 'Murder la the Cathedral' has 
been extended at the Manhattan un- 
til. April 18. 

No scheduled closings. 

Estimates fqr Last Week 

'Boy Meets Girl,' Cort (20th week) 
CP-1.059t$3,85). In fifth month to 
big^jijliflrtey and destined to remain 
Tv'ell into next season ; quoted over 

$id;aoo. 

N Call It a 

week) (C-96 

'about tied with 'Boy'; in nine per- 
formances takings approximated 
f 19,000 last week. 

'Children's Hour,' Elliot (73rd 
wetfc) (D-957-$3.30). Last season's 
dramatic standout still in the money, 
with last week's takings bettering 
$7,400. 

'Co- Respondent Unknown,' Ritz 
(9th week) (CD-91S-$3.30*r. Paced 
.at- moderate coin 1 , but may stick Ain- 
til'season's end; estimated around 
$6,000. i 

j 'Dead End,' Belasco (24th week) 
(D-1.000-; 13.30)., Among Broad- 
way's' nine socko dramas and clean- 

-;fng.up, with ;the ; weekly' gross close 
To:'.$15,000. • - " 
•'End .of .Summer,' Guild (8th week) 
(C-:914-$3.30). Another hit, "but not 

/.quite as big in grosses; getting 
■$I4i000, which means excellent profit. 

'Ethan FromeV National (13th 
week) (D-l,164i$3.30). Has been 
sfillpping, but theatre parties keep 
it profitable; paced $8,500. 
JFirsf Lady,' "Music Box (20th 

;Week) (C-l,000-$3.30). Sparkler 
among comedy, hits commands class 

• Patronage and holds to heavy week- 
end. takings; around $1«,000. 
--Fresh Fields,' Empire. (9th .week)* 
(P-l,099-$3.30). -ipne of the smaller 
gross shows, 'supported principally 
»y.ciit rates; argjind $4,000 appears 
satisfactory for late reason. 

Idiot's DeligW ' Shubert ' (3rd 
^eek) (C-1,387-$3,30).-One of Broad- 
way s big three drariia grbssers ; sec- 
ond jvyeeTk virtual $21,000 appears to 
oe all house can do with subscrip- 
tions included. 

tu ■A)? 0 '' Hippodrome (21st week) 
a. h *'327-$3.30>. Announcement of 
? ,i hree wee ks upped attendance 
*??*& el ', ably and eross Quoted over 
J|°» 000 last week; concludes April 

/i'i L w dy Preci <>"« Stream,' 49th St. 
.•tilth week) (D-700-$3.30). Because 
*Lf W 9P e rating cost, this imported 
ft rtA ty , Detter lnB even break; around 
U000 claimed. 

ft» L i b A e J/ .-? enry Mlller d7th week) 
^;i'°"-$3.30). Will probably com- 
nift a "Je^aaon, but summer stay 
w~* eflni . te i doln e well with last 
weeits gross up; quoted at $9,600. 

weel?^^",*^ Do,e '' Longacre (7 th 
5 e ?>J D i-°57-$3.30). English mcll- 
Probfl wS 0ne t0 mlld SVosses but 
'M»L'L- om . e Profit ;-arouml $6,000. 

*eek ' i¥ a) ' f°PPed $10,000 last 
lime- X h , wa8 best mark in some 
to? th?K r V slp8s m "slcal now slated 

'M?«« A an(,e of season. 
St. Tail 0vcr ulberry St./ 44 1 h 
coneist^/ V - eek) (D-1-.325-83.36i. Is 
ar e Si- ? P ace ' though takings 
betters J; Under * 3 - 500 * sometimes 
shiai] l proSt. eVen bl ' eak and makes 
a>?8oi a *^ , r- V * naerb "t ( 2 5tH w<«ek) 



plies, with . the gross estimated 
around $3,000. 

.'On Your Toes/ Imperial. Opens 
Saturday (11). . v * 

v«!°, ne Good ' Y W"V Ambassador 
(20th week) (C-l,ll»0-$3;30). ■ Low 
grosser moved here from the Ful- 
ton; larger capacity may up tak- 
$3 e 000 Via CUt-rate route; around 
. 'Postman Always Rings Twice.' 
Lyceum .. (7th week) (D-957.$3 30) 
Parties helped pace, to about $7 000 
last week; due to move to the 
Golden next, week; 'Her Week End' 
next week. 

,Vo P 7 de .Prejudice/ Plymouth 

(23rd week) (D-l,046-$3.30). Con- 
sistent money maker, although un- 
der l;igh grosses of earlier weeks- 
improved to $14,000 last week 

'Russet Mantle/ Masque (12th 
week) (C-900r$3.30). Well spotted; 
getting about $6,000 weekly, which 
provides some profit; may stick into 
warm weather. . 

'Summer Wives/ Mansfield (1st 
week) (C-l,097-$3.30). Presented by 
Jack Linder; written by same and 
Dolph Singer; some interpolated 
songs; opens Thursday (9). 

'Three Men On a Horse/ Play- 
house (63rd week) (C-869^$3*30). 
Went up $1,200 last week; publicity 
on 500th performance helped; 'ap- 
proximately $10,500. 

'Tobacco Road/ Forrest (123rd 
week) (C-l,017-$1.65). Weekly pace 
varies little; bit less than $8,500 last 
week; good ' profit under seti-up, 
show management: having house on 
low rental^ 

'Victoria Regina/ Broadliurst (ICth 
week) (D-l,118-$3.30). Tops the 
card with amazing attendance, 'al- 
ways to standees; : $23,U02 topped the 
previous week by $150; highest 
mark yet. ! 

.'Ziegfeld Follies/ Winter Garden 
.Cllth' week) "(B^l,425-$5.50). W«l 
complete the season .and should g.o 
well into the summer, with 'few 
musicals in sight; $25,000 last week. 
Other Attracti 

'Saint Joan/ Beck;' one of the big 
three dramas and closest contender 
for top gross honors; $23,667, which 
was capacity plus standees. ; 
• ' itter Stream/ Civic rep theatre; 
protest play on 14th street. 

Gilbert and Sullivan revivals; Ma- 
jestic; 'Mikado' opener; starts Fri- 
day (10). 

WPA 

'Macbeth/, Lafayette; colored cast 
in classic; opens Thursday (9). 

'Murder In the Cathedral/ Man- 
hattan; drawing big attendance; 
date extended to April .18.. 

'In Heaven and . Earth/ Willis; 
managers' tryout in the Bronx. 

'Triple-A Ploughed Under/ Bllt- 
more; news playlet; new show due 
next Week. 

'Woman of Destiny/ Symphony; 
managers' tryout in Brooklyn. 

'Chalk; Dust/ Daly's 63rd street. 

Chi List Off to 

i. 

Single; 'Boy-Girl' 
Comfy at $9, 




Chicago, April 7. 
Loop slides down to one show 
currently, lowest legit mark . of • the 
current season. Only' 'Boy Meets 
Girl'/ trotting along comfortably at 
the-.Selwyn, femaing. following the 

demise of 'Great . Waltz' in the i5th 
.wee!:, Qf its excfi.Ueni A Chicago run at. 
the "mammoth 4,000-seat A,udito 
rium, ' '• T '.- 

"However, three shows come in 
-next' week: two are well-knowners 
at tlip box-office, 'At Home Abroad' 
and 'Winte.rset,' . while the other 5s a 
first-starter/ New entry, an un- 
known quantity, is 'From Out of - the 
Darkneg s,' written and produced, by 
Paul Salvatorl. a local lad with local 
capital. Opens next week at the 
Studebaker. 

Estimates for Last Week 

'Boy Meets Girl/ Selwyn (1,000; 
$2.75) (12th week).— C o n 1 1 n.u es 
strong. Show has built on word- 
of-mouth and is now starting to 
spread publicity and exploitation 
tie-ups which are helping. Around 
$9,000 last week, okay. 

'Great Waltz/ Auditorium (4,000; 
$2.75). Closed here Saturday (4) 
after 14 smashing weeks. Built to 
near capacity last week on closing 
notice. Close to $28,500, a whacking 
gross. Most of cast went back to 
New York but the principals. Marion 
Claire, Guy Kobertson and Vivien 
Fav, remain over. for a stage show 
date at the Balaban <fc Katz vaud- 
film Chicago.-- Auditorium returns to 
concert," ballet and opera bookings. 
WPA 

: 'Secret Service/ Blackstone. Sec- 
ond revival by the Harry M in turn 
group (li'iint; well in Its. second, week. 

'Faust/ flreat Northern. Modern- 
ized version of the CSoethe piece; 
panned generally by critics and 
' public — 



TA' $3,500, Ind. 

IndianapoliSi April V. 
*Personal Appearance' stopped off 
for four performances in three days 
at the English Theatre, first half of 
last week, . to glean a meager ap- 
proximate $3,600. 

House built nicely after the first 
performance, with the last night 
definitely in the black. Assumption 
is that a week's sojourn would have 
been much more profitable.' 

Crix Award Ups 
¥set' to $15,000, 
Wash., Only Fair 



Washington,; April 7. . ' 

Announcement of the New York 
critics';, award' upped the' 'Winter- 
set* sale " considerably, but not as 
much as, the. National, had hoped, in 
View of ballyhoo built around .it. 
Week wound up with approximately 
$15,000. \ , 4 . 

'Tobacco ^Road/ which the house 
baa' been leery of .all 'season 'and 
finally - booked for .11 performances 
in . one week,- figuring to • get'- it in 
and oiit - before any serious trouble 
arose, opened with a bang- Sunday 
night (5).- Rumors got around that 
the . show . might be closed . after , the 
first performance and seats were at 
a premium. Rest of the week will 
be good but' xiot oapaijty, accord- 
ing to' present indications. 

Half dozen assistant D.A.'s were 
on hand for the 'Road' opening and 
all passed it 'as okay. Steve Coch- 
ran, house manager, had caught , the 
show" in Philly the' week. before and' 
arranged . for the : :cast ;■ to ' omit : the 
strongest profanity and tone down 
one or - .two ' scenes > ifhile here, 
Pressure to bar. or slice the .shpw 
was expected - from Capitol .Hill 'as 
a' result of squawks by patriotic 
Georgians to .members of the 
Georgia delegations. . . 



Three Meri' $10,600, 'Sailor $7^00, 
Tobacco' $8,000, Phily Biz Okay 



Current Road Shows 



Week April 6 
'At Home Abroad, Grand, Chicago, 
10-11. 

'Boy Meets Girl/ Selwyn, Chicago. 
— 'Children's Hour," lltmore, Los 
Angj?les. 

'Ghosts' (Nazlmova), Baylor U, 
Waco, Tex., 6;' Melba, Dallas, 7-8; 
Worth, Ft. Wprtlf, 9; Shrine Aiide, 
Oklahoma 1 City, Okla., 10; Conven- 
tion Hajl, Tulsa, 11. 

'Night of Jan. 16/ Plymouth, Bos- 
ton, ii; 

'Night , of Jan, 1 Capltan, 

Hollywood. 

'Old Mai Auditorium, Memphis, 
7-8; High School Aude, Little Rock, 
9. * ' .;,."'' 

'On Your Toes/ hubert, Boston, 
6-8/ ' i ... 

•Personal . Appearance/ Royal 
Alexandra* Toronto.' ' 

'Sai lor Beware/ -' 
phia. 

'Three 
Detroit. , 

', 'Three Men on a Horse/' 

Philadelphia. , ; :> ..; ';' 

'Tobacco Rpad/ Rational, Wash- 
ington. ' - _> 1 • 
'"■'' 'Tobacco Road/ Brianger, Buffalo. 

Winte.rset, Hanna, Cleveland. 1 • 



; Cass, 





to 

S1|00: Start, 
LA, 'Jan. If 7G 



1M OKEIOG'S 
2DWK., PITTS. 



Pittsburgh, April T. 

With the town still feeling the 
pinch of the • recent flood - and the 
pre-Easter shopping boom absorb- 
ing most of the loose change around, 
'Three Men on a Horse* wound up a 
fortnight's stay at the Nixon with 
around.^10,000 for the closing ses- 
sion. Everything considered, that 
kind of money for a play hooked 
up as cheaply as this one Is not 
bad, especially coming in, as it did, 
right on the heels of the worst' 
catastrophe in the city's history. 

Nixon has been topping off an 
otherwise excellent season ." with 
some of/the wprst breaks on record.' 
In addition to the tough luck 'Horse* 
encountered; 'Idiot's Delight' , ran 
smack into high water just.when/'lt 
was headed for a capacity week and 
cancelled the last three perform- 
ances. Just before that, 'Saint, Joan' 
got in only .five shows, Just as it 
was likewise heading for a complete 
sell-out, when the star, ..Katharine 
Gornell, went down with, laryngitis.: 

House is dark this week, 'Winter- 
set' having cancelled, unwilling to 
;charice Hply Week right after the 
flood confusion. Nazinidva 'comes in 
Monday (13) in 'Ghoste' as :^in ATS - 
subscription o/terlng.Vthe fifth. Pitt 
Cap. , and" Gown ..^club Tshow is 
.pencilled in tor week of'>:Aprll 20, 
'with 'Great. Ziegfeld' .^MGJ, opening 
a road-show engage'inent ' Sunday 
night, .(26). 

■Eetknate for Last Week \ 
" 'Three 'Men on a Horse' (Nixon; 
2,100;' $2:85). Second week for the 
comedy hit. not up to the first, 
around $10,000, but okay in the face 
of post-flood conditions. House dark 
this week. 



'CYRANO' KNOCKS OFF 
FINE $11,900, DETROIT 



Detroit, April 7. 

Detroit's one-house legit season 
kept up its good record last week, 
giving Walter Hampden's 'Cyrano 
de Bergcrac' at the Cass a nice ap- 
proximate $11,000 sendoff, not 
among the topnotch grosses here 
this year but plenty good consider- 
ing the season. 

Show played hore last year and, 
from the looks of the patronage in 
the high-bracket seats, many of last 
vear's attendees were there again. 
Orcrhestra chairs weren't entirely 
filled for any of the eight perform- 
ances, but the low-priced seats 
were jammed for virtually every 
.show. 

" ree Men on a Horse' opened 



. ,! 

Los Angeles, April 7. 

Previous release of • picturization 
of 'The Children's Hour' here under 
the title of 'These Three' seemingly 
hasn't hurt chances of the legit pi*o- 
duction, which is currently in, its 
second week at the Blltmore, under 
sponsorship of Homer Currant.'* 

Opus moved in las.t week, after 
three substantial weeks at the Cur 
ran in San Francisco, and got away 
to a smart start at $2 top. It's good 
for">a third week, with a fourth a 
strong possibility: 

At the El Capltan, 'Night of Jan 
uary 16' is currently In its sixth and 
final. w.eek v winding UP Saturday 
(11). , Following night (Easter Sun 
day) Henry Duffy will present the 
coast company (number • .five) .of 
.'Three Men oh a Horse.' Same play, 
direct from .tfte east,- played at ;th'e 
Blltmore, last summer* to 'satisfying 
grosses, despite, the absence of any" 
box office -names. , ' 
Estimates for Last Week 

'The Children's Hoir/ ' Biltmbre,' 
Los Ahgeles * (D-1656;; $2.l0).'7;(fl[>st 
week). Heavy matinee trade;' with 
three afternoon performances, Sun- 
day and Monday nights being 
dropped, garnered neat $11,000) on 
opening stanza, which plenty satis- 
factory. Heavy sale for second 
week; 

'Night of January 16.' El Capltan, 
Hollywood (D-1571; $1,C5) (fifth 
week). . My.atery drama holding 
good pace and on' fifth week grossed 
■ trifle ' better'. ,,|han $7,000. Now, in 
'final 8tj;etch:/andi> shduiai'a^aln top 
seVen grandjA - ■£ '•'•- 

'** ' B^OAGiEMENf S ^ 

Helelj. Carew, 'One -Goo%Year.* 
y Joseph Delia Malva, Idiot's De- 
light.' ' ' ' 

Frank Moulan, Vei-a Ross, Vivian 
Hart, Roy Cropper. William Dan- 
forth, Herbert Waterous. Dean 
Dickens, Frances Raviello, 'Mikado.' 



its second engagement here in stx 
weeks, at the. Cass Monday. (6i. with 
a top of $2.75. Also nlay.ed'.here last 
reason. Grabbed nifty biz here the 
last week in February, but won't dp 
anything like that durhvr Holv 
Wee-k and Passover. 'Great Ziegfeld' 
(M£r) comes into tlie Cass for a 
two-week - stav on Easter Sunday. 
Nothing else is definitelv net there- 
after, but the season is likely to last 
until mid -May or later. 

Estimate for Last Week 
'Cyrano de Berflerac' (Cass; 1,400: 
$2.75 topi. Given nice advarfce 
notice, ;ihd received a similarly nice 
$1 1,000 -gross, in view of pre-PJaster 
slump and rounter-atiracUons. 
Low-priced' seats at a premium for 
all eight porformancs. "I hveo. Men 
on a norso' opened Monday (C) at 
$2.75 top, for its second e-.igag'jnv.nl. 
here in six weeks and its third In- 
two seasons. ■' 



, Philadelphia, April 7. 

Philly had onty three legit shows 
in town last week and biz - 
good for two of them. 

•Three Men on a Horse' upped a 
little, hitting $10,600 on its fifth 
week at ;the Carrick'. Show is, sail- 
ing along smoothly and manage- 
ment claims it won't Have any dif- 
ficulty in riding through May. This.' 
week scale Is being cut from $2.50 to 
$2, with plenty of seats advertised 
for $1.50. This move was planned.iri- 
advance and has nothing to do' with. 
blz. : 

'Sailor Beware/ a, slow starter at 
the Broad, has built . into profitable 
trade and manager San Nirdllhger 
claims it's in for a long stay^ .Last 
week, third, found it gross $7,500, 
okay. 

. 'Tobacco Road*. wound up Its-' local* 
stay Saturday' at .the- Porrest. Did' 
three t6p-notch weeks at this house 
originally,, moved in., the .Chestnut 
for . couple of moderately good 
ones; then se'ranime'd out of 'town 
because of, booking complications 
and •returned, ' after si week, to -the 
Fbrrest./ Final fdrtnight hasn't' been', 
so' fbirte. Last, week's gross' was . 
ddwiito around '${1,000. " . ' : ' .:V; 
- Erlanger;' which hasn't had a] legit/ 
since ' before the " holidays; v . relighft's ' 
this 'week with 1 . 'Her • WTeek r !Etrd/ 
Aline Nichols' newest; piece. - ^hero •• 
was orlgihaliy "supposed to v be in 'for 
one week only but' will, now try to 
hang on for; ah extrtf WeeK : or more. 
' Chestnut; dark this week! relights. 
Sunday (Easter) with 'The Great 
Ziegfeld' . (MG), first roadshow pie 
Here " in" some; tinqe. Forrest, ' also 
dalrk this'" week, opens- Easter Mon- 
day -with cMask: and- Wig's new one, 
'Red Rhumba.' • That "will stay ' only 
a' weekr. ' ' £•'"..; ? ' " ■'. -..'•' *" 
. Estimates for. Last Week 

- '.Sailor Beware/.. (Broad, 3d week) 
— Upped*. after- a slow, starts and-' 
now hitting $7,500.. Figured good 
for another month, at least.' 
-'Thre^e Men -on a Horse'. (Garrlck, 
5th week)-^-Upped a little to $i^,60O.- 
Scale rediiced this week from .$2:50 
to $2. In y f"or a long run. 

'Tobacco Road' .(Forrest, - 2nd 
week)— Seventh, week 1 in Philly.. 
Way off at the end, with . $8,000 re- 
ported. Mask and Wig 'show opens 
here Monday. 

"TOES' OFF AT 
JKI OOO. BOSTON 



. '.-BostOvrt, April. 1 f 
■' 'P^rsonar sApjjearance' left "town 
,Iaat, . week, after r , four,. ,sati»factpry 
stanzas at the /Plymouth; leaving 
'On your'-Toes' v holding the Hub^fort 
as. the dole legit -'attractioil' f or ?Holy . 
,Week, .and* that for only ..three .day's 
before*- it leaves for its Broadway 
■opening. ': ..'•• , 

• "l^ary Ydlinfiy.Oroun will; do at; new 
pne, 'S^rm ^hild/^plettint at the 
dopJey, A'p>ll 13. ■*' 'Night of Jaij. 16' 
opens at the Shubert Saturday ;(11). 

Wliether 'Tobacco .Road' > will 
actually open at .' the tflympuffi, 
/April 13, on a gamble that itr will 
not be banned here in its cleansed 
cloak, is the current big buzz in 
legit circles here^ - . j ■ 

Estimates for Last Week 

'p.p. Your Toes'. (Shubert;. $3.30; 
2nd weeiff? . Emerged from. 'sccqrid 
frame rath<5F ; ' flat^f*oted, ' .with no 
more thSn *l'0;00p. ''fRG're Cor three 
more ,day,s oh final 'shaping process. 

'P/etrsonal Appearance' (Plymouth: 
$2.20;, 4th week).! Peeked uir-sllghtly 
in<fliialfframe. 'tq' )t about $8.300. ' 



IDSW0RTH' FOLDS ON 
FAIR $12,000, COiCY 



Cincinnati, April,7. 

'Dodsworth' closed its road tour 
with last week's engagement at the 
Taft here/' Take was .approximately 
$12,000, a stand-.off figure. Disap- 
pointing for the company and local 
management, which engaged the 
2,500-seat house in the Masonic 
Temple, with double the capacity of 
the Cox,, and sliced ,the top to $2.26 
iri expectation of greater returns. 

Taft was recently equipped with 
a high fidelity sound reinforcing 
system, and the Sinclair Lewis play 
was the first show to use it. Results 
satisfactory. 

Walter Huston, who played the 
lead in the attraction, arid his wife. 
Nan Sunderland, left here for Holly- 
wood for cinema treatment of the 
same play under sponsorship of 
Samuel Gbldwyn. 

William Wyler, who will direct 
the sr-reen version, spent two days 
here familiarizing himself with ths 
material* 



56 



VARIETY 



L ECl f 1 M 41 E 



Wednesday, April 8, 193^ 



Plays Out of Town 



LITTLE HAM 

Cleveland, March 31* 
Comedy oT npgio life in three nclx. pre- 
sented by. Gilpin Players :it ICiiramu thea- 
tre. Clevelai:.], March '30. Written by 
Langs ton Hughes. 

Cast: Mnrpaiet Williams. "William 
Cooper, T.i-slie Ensrum, Dorothy Smllli, 
I-'pstus rit/.luiffl). li;'ownie Woodford; Mln-, 
nlo Ceiury. Lloyd Gentry, Bill Jobnson, 
Irene ltee.se, Nolan Hell. 



"What's most novel about this play 
of -N'egro life, interpreted by one of 
Cleveland's most serious little the- 
atres composed entirely of negroes, 
is that it comes from Langston 
Hughes, who is tops as a negro 
poet and novelist. 

Background of the author is re- 
peatedly reflected In his .comedy. 
Doesn't have enough dramatic 
punch, moves too lazily and drifts 
off at the end, but this Hughes fel- 
low does know how to picture Har- 
lem types with shrewdness and rich 
humor. Unlike' his other current 
drama on Broad way , 'Mulatto,' this' 
one is a sympathetic and lively : 
folk-play dealing almost exclusively! 
with the policy -numbers racket in 
Harlem. 

Title refers to a lady-killing, lazy: 
self-confident bootblack In a shoe- 
shining .shop .who handles numbers 
4tn the side; . When he isn't in trou- 
ble with , the' cops, It's his women 
who are on his heck. Action shifts 
from a Harlem beauty parlor, 
where Tiny Lee, huge proprietress, 
kicks up some real laughs by scrap- 
ping with one of her clients for Lit- 
tle Ham's affections. Another dance 
hall scene is staged with exception^ 
al effectiveness, a jazz band on the 
stasre adding to the color.; _ . 

Hints about .racketeering in the 
first act are not carried through 
completely, .enough. Most interest- 
ing is the slangy flavor, of the dia- 
log and the deflnitehess and' Ukabil- 
ity of the characters . in an extra 
; large cast. 

"While ; not. all or the Gilpiners are 
professionals, in .several cases they, 
are responsible for very sharp and 
amusing performances. Irene Reese 
gives a tatigy portrayal, as Tiny 
Lee, Festus Fitehugh catches al! 
the spontaniety and high spirits of 
Little Ham and William Cooper is 
diverting as the 'world's laziest 
shoe-black.' Shingle. 

With , a little more pi lining and 
hypoing in. the incidents that lack 
unity, .or have a sense of Inoon- 
cluslveness, it may have a chance 
on Uroadway. .Pulten. 



Hollywood Holiday 

Pasadena, March 25. 

Comedy 1n three acts, prolog ww3- epilog 
by Benn TV. I>vy and John -we.it Drnten. 
Directed by -Morris Ankrum. •ProiSn'ced by 
the .Pasadena. .Community Flaylioaae. 
March 33.. 3C. , - . ' 

Cast: Peggy Davis, CUve HaUlday, Abi- 
gail Sumner, Leslie "Ffcucls. Gaby .Fay. 
JudJe Upscomh. .Dave Clyde. . Horace 
Beagle. William Wright, Jack' Rea, Patsy 
Challgren. Cy Kendall, Earl Gutin, Don 
Harter. Sharon Ly'nne, Carl Eby. lonl 
M«rrltt. Robert Hood. Gustavo Schlrraer. 
A. H. .Robertson, Lillian '"Pg'arce, ' Shirley 
Gregory . ,., ' . ' I 

. "Holly wood. Holiday* is an example 
of two. .class authors; "writing down 




"JUMBO" - NEW YORK 



to an audience. Van Druten and 
Levy have written down so much 
that, outside of the prolog and 
epilog, they have no play left, 

In between, the three, acts con- 
tain what is supposed to be Holly- 
wood life; However, it Is nothing 
more than.Tt buildup of several 
Hollywood peculiarities, well dia- 
logued but uninteresting. With 
'Boy Meets Girl' a current hit, it 
was hoped that 'Hollywood Holiday' 
would show sufficient sparkle as a 
Broadway follow-up. This it does 
hot do. 

.Story Is written around a spinster 
governess who, for three weeks, at- 
tended a young girl in England who 
later became a picture star in Holly- 
wood. Star, a temperamental hussy 
loaded with sex and having affairs 
with' most everyone in Hollywood, 
finds that -when things go wrong a 
great trick is to mention the name 
of the governess, who has become a 
mythical panacea for- all her fancied; 
wrongs. ; Unknown' to the star,' the 
studio sends for the spinster and 
brings her to Hollywood. From then 
on there's no play. 

Spinster arrives with a .scenario 
and has it produced. What humor is 
attached to the second and third ' 
acts is garnered from the adaptation 
of the story of rural England and 
farms to a stpry. of the .Balkans, 
then to a western .and winding, up as 
a Foreign Legion picture. In be- 
tween are sandwiched several par- 
ties^ , considerable sexual irregulari- 
ties -.and other things Supposedly 
routine In Hollywood. 

Epilog and prolog are laid in the 
London boarding house of the gov- 
erness.. Here the play is 'at Its best, 
with .several. excellent, characteriza- 
tions.. 

Best crack in the script , from a 
local standpoint, Is when the studio 
fails to lift the temperamental star's 
option. "Nothing left for me now but 
Hecht and McArthur -pictures,' she 
observes. 

Several good performances fail to ; 
give the play much more than mild; 
interest Gaby Fay is excellent as 
tfce- .governess and should, get studio i 
attention. Cy Kendall gives an in- 
teresting . characterisation as the 
director. Earl. G-unn plays the nro- 
duce:- with a good comedy flair. 
Dave Clyde, as -an agent, handles, his j 
assignment expertly ag. does Earl 
Eby as the star's. husband. Sharon 
Lyrtne is acceptable as the star but 
could have gotten more out of the 
part. 

Direction by Morris Ankrum Is 
way above the Playhouse average. 
Production is class throughout. 

Cap. 



JesoH Father's Play 
To Be Staged on Cokst 

Hollywood, April 7. 

'The Virgin Queen's Daughter,' by 
Father W, W. Whalen, one-time^ac 
tor but for the past 20 years pastor 
of the bid Jesuit Mission at Orr- 
tarina. Pa., will be the opening at 
traction at Ben" Bard's new little 
theatre here. Story is based -on the 
life of Queen Elizabeth, 

Opening date is set for April 21, 
With Bard scheduled to direct, 




HIGHER COURT 



PfllLLYG&S GROUP TO 
SHOW UTOPIA LTD. 



Philadelphia, April 7. 

Savoy Cp., local organization de 
voted to. the presentation of Gilbert - 
and Sullivan' operas, will present 
the seldom-heard and little-known 
/Utopia Limited' this year. 

This next-io-last pi the G and S 
series will be presented- at the 
Academy of Music on May 22 and 
23. It was given a. few ^erformr 
anoes by the D'Oyiey Carte Col in, 
New York ' in-'lS'&l but has never 
.been revived here and has -.never 
been given by- an American troupe. 

Pacle Ripple, former D'Oyly Cart© 
player, Is directing the book, while 
John Thorns will have the musical 
direction. Wilbur Evans, William 
Swayze, John Williams. Marjorie 
Snp.wden and; James Montgomery 
have the leading roles.. 



The DuRoy case, ' which has been 
one of Equity's headaches for sev- 
eral years,- has been appealed to the 
Court of . Appeals, . final tribunal in 
New York, despite reversal in the 
Appellate Division, which voided the 
lower court's award of $13,358.14 
against Frank Gillmore and the as- 
sociation. 

Decision originally handed down 
last December, has been amplified in 
Equity's closing of 'Right of Hap- 
piness,' - which briefly . played the 
Vander alt, N. Y, in 1931. 

Appellate court ' held that, even 
though Equity wrongfully induced 
the actors to breach their contracts; 
the fact that the association acted 
in good faith and for cause meant 
there could be no recovery,' since 
it was acting , : 'withln its rights as 
defined 1 in the contract Legally 
termed,, the .status of; the case is 
Defense of justification.' Originally 
the award' against Equity was $40,-. 
000v hut* this was reduced • without 
objection on the part of Robert Du- 
Roy, 

When the case was heard, court 
ruled out certain lines of testimony 
which. Equity claimed might have 
resulted in a different verdict. High 
court upheld that contention and 
ruled, that such evidence might have 
carried weight with the jury. Opin- 
ion especially mentions the barring 
of evidence by -Paul Dulzell, Equity's 
executive secretary, and his in- 
structions to deputies William 
O'Neill and Harry Munson, who or- 
dered the actors out 

Opinion rated the play as 'doomed 
from the outset.' Gross receipts 
from the sale of .tickets covering" the 
four performances during the" prst 
week amounted -to only $1,085.85. 



inside Staff-Legit 



Appears plainly that -Ahe 17 memhers of the N. Y, Critics 



Circle 



Nationally, news, of the award did not get the .flare that the 
choice usually receives^ but fojkrtvup stuff has mounted to such 



trying to make their' annual play award ranis higher in the public t 
than the Pulitzer prize for an :. annual outstanding drama. Am6un> 
publicity the critics themselves have given their award to 'Winters' t> ' 
now seems to^assure them of success. " " * 

Puiita 

that- now, nearly fortnight after the' initial announcement waVrnadV**! 
hinterland 5s still chattering. ' " 

Columnists have given the matter so much space and praise- erltt 
themselves in their articles; people in show -business — that it is' coii l 
ered likely that In a couple of years the Pulitzer plume will be seco ■ 
rate in public consciousness. .Biggest sptvr yet came when Uvsw 
Anderson accepted the plaque awarded him. as author of 'Wihtersetv 
the Algonquin hotel Sunday night. In his speech of acceptance he scor! 
the Pulitizer- play-pickers, and lined up with the critics. NBC furth 
dignified the award by a special broadcast. 1 
Smartest stunt the crix Tesorted -to was selecting their play -well i 
advance of the Pulitzer choice, which took the edge off the rival mi 
immediately.. pr '.' 

At the recent meeting of the ipramatisls Guild, when it was indicate 
the sharing between authors and managers, of picture rights money Voul 
be changed, the difference between; the sliding scale, as originally it 
tended, and the 60-40 split was explained. Total paid by Hollywood f( 
rights of plays presented during the season of 1934-35 exceeded $l,6ftMQ 

Under the terms of the proposed hew contract authors' share • ■woiil 
have approximated . $750,000, pi' 50% : more than, the ' 50-50 division thj 
has been in use for the past . five iyears* Under the mew arrangeroen 
which the managers^ refuse to accept also, the authors would wc^u 
1600,000 and the managers (400,000. 



There was some misunderstanding over the requirements accotnp'&hv 
ing 'the cut in salaries of 'Scandals' principals, • which ' applied o^i tt 
•show's final week at the ' New Amsterdam. - Reported that the revue 
producer, George White, had guaranteed four "weeks continuation' 
return for the slice. No such deal was made, however, and the;cai 
.agreed to a week to week arrangement. White did not make uj> h 
mind, about shutting until after" the final Saturday night perfprittanc 
Equity usually requires managers to continue shows jfpr at least !: tw 
weeks after a cut is effective k 



Value of a hit, even long after regular stage presentation, is indicate 
by 'Coquette,' which has. brought coin iri for its authors, George Abbbl 
and . Anne Preston Bridges, in the past three years. Jed. Harris, ytt 
produced the drama, did hot participate, in the money, having ktstlhl 
half- interest because the play was not given 75 times annually, as rc 
quired by the old dramatists agreement. 

Most of the 'Coquette* revenue in the interim came from radio an 
amateur rights. Upwards of $1,000 was paid for each air use. 



about 900 and the average price of 
tickets was $2. Minimum rent was 
$2,000 -per week and the salaries 
provided for in the contracts 
amounted to. $1,3 10 per week. 

It was brought put that DuRoy 
agreed to declare the players- in on 
picture rights if he was uhable to 
pay salaries. ights were never 
sold. Since the start of that case 
actors are no longer permitted to 
waive guarantee of salaries, as -did 
the 'Happiness' cast with one ex- 
ception, Anne Sutherland, - It Was 
because, she had not been paid that 
Equity acted. 



ANTI-CENSOR CROUP 
FORMED IN CHICAGO 



Although Chester Erskln was reported to have leased the Belmon 
N. Y., when it relighted as a legit house early in the winter, it is state 
by, the owners that no such deal was entered into. House, is cbntrolle 
by Arnold Dumeyj Sidney Kramer and Louis Brpman, first two beto 
attorneys. Sam Schwartz is operating It as their representative. 

So far this -season the Belmont, has been open one week and a hal 
Erskin's • "The Puritan' was yanked' after three days, while 'Mulatti 
played' the spot for 'one week, then moving back to the Vanderbllt. 



'Larger Than Life,* which Crosby Gaige folded after one week i 
Springfield, Mass., cancelling the Broadway booking, had a peculiar, I 
brief, history. Three • actresses stepped in and out of the leading part, a 
withdrawing on their own during the probationary period for the sam 
^^^-i" 13 * j . seatin e capacity of.j'reported reason— they didn't, like the play; Trio had not had eqgage 

ments for six months or more. 

Third act is said, not to. have, been Written when rehearsals begttr 
VShow had the backing cf ^20th Centui-y-r '. 



Leblang's ticket agency has given up its branch at 52nd St and. Broad 
w Corner is occupied by a 'spprtland,' including pinball devices, irhic] 
H'ceiise. conimissloher Paul Moss has ruled out. Operators of the.spo 
are not sure of continuance and Leblang's therefore passed up its optioi 
to renew the lease. 

' Ticket branch opera.ted one-, year nd broke about Last seasoi 

"Any-thing Goes,' nearby at- the Alyln, -was the ' rincipai revenue soiir« 




Chicago, April 7. 
Clarenqe Darrow's name heads the 
roster of 'the Chicago Council for 
Freedom .from' Censorship, 1 a new 
on"shoot of the Civil •- Liberties 
Union. Others are Margaret Aver 
(Mrs,' Cecil) Barnes, novelisti ; Meyer 
Levin, motion picture critic for Es-^ 
quire' and - with' a" play listed : for 
Chicago production; and* 'Lawrence 
Martin; teacher . pf journalism at 
Nprthwestern Uiniversltyj 
- Projectors base tlieir pleas for 
popular s support -on the closing of 
Tobacco Road' and the effect of this 
closing on Herman Shumilri, causing 
him to" keep 'Children's Hour' out 
of the city 
| Literature, put out by new or- 
ganisation quotes. - 'leaders in con-, 
temporary literature,' including Bar- 
ton Rascoe, George - Seldes. Lester 
Cohen, John V.-A. Weaver, . Edgar 
Lee Masters and Theodore Dreteer, 
as burning with rage over the 'To- 
bacco Road* ban and urging -a fight 
on Mayor Kelly's attitude toward 
Tree art.' 



Cast, of "May Wine,' t. James, N. Y., is working on percentage hu 
guaranteed .minimum salaries. All money taken in up to a certain marl 
goes to the players. Last wWk- -they received- -70% of. . the sa.iarle: 
■prlginaily contracted' for. 

Sli rossed approximately $10,000. 



Robert Turney's play, 'Daughters of Atrius,'. Avap not dropped by tfi< 
Theatre Guild, as reported. Turney withdi'ew his .play from the GuW 
after it had picked up two options or. it last season and were ttEgotl' 
atlng for a third. Turney figured he could set quicker action elsewhere 
Delos Chappell bought it immediately after the Guild deal ended. 



Cliye Stays Out 

Colin Clive, who has been out of 
'Libel,' Henry Miller*, X. \'., for 
about one month, will -not rejoin. 

He withdrew for a minor opera- 
tion and was expected back, hut 
pneumonia developed. English 
player is under treatment at his 
hotel.. Cplin Hunter will continue in 
the part 



30 OMo Little Theatre 
Creeps Form Conference 



Cleveland' April 7. 
..Little theatre movement "here lias, 
gained -such impetus and become so 

important a part of -^omnlunity life,' 
that >3b group's are : banding together 
in a co-'opefative -association. Or- 
ganization is being sponsored , by 
Western Reserve U., through funds 
advanced by the Roetcefeller' Foun- 
dation, and is called the Ohio Non- 
Professiohal Theatre Conference. 

Clubs, which are equipped with 
their own theatres and workshops 
and giving plays two or three times 
monthly, are holding joint meetings 
every two months to discuss theatre 
problems. Richard Kay of the Lake- 
wood Little -theatre is chairman of 
the board of directors. 

Ohio association is joining the 



National Theatre Conference, which 
stages its • .national convention in 
Cleveland late this month.' Beside* 
issuing bulletins about newly re- 
leased puvys, production tips, etc - II 
plans to work- out a system of 
changing actors and scenery.' iot 
special performances. 



present*. 





in 'ANYTHING GOES' 

(In Ethel Merman's role) 
After 8 Mentha at tlte Paluce, Ub* 1 * 
"Khw TohHiir' -J 
Week April €. rAI.AOK. MASCBKS^ 




ItOnKKT OAKLAND. "World Telegram, "Or wlint Hie now 'Folli« 

Would' amount to without the.briMiancv of Jennie Erice, ihc hokum of Jo 5 *' 
phi ne Baker and the juggling of Stan Kavanaeh." 

STAN KAVANAGH 



XirfiFEI.D rOI.MES. WINTER GARDEN. 

■ ■ ■ -ej- 



TARIKTf'S' LONDON OFFICR, 
» St. MMtteHr »*»««*, Tratfwiicsr Square 



INIERNIIIONAL SHOW NEWS 



Telephone 1>m»le Bar 5W1-3042 
CftMe A«l<lreKM: VARIETY. I-ONDON 





^ajaiirkoenigin Christine 
Von Schwcden 

, \ tvThe Royal Tramp*) 

1 -i^ ^ |W ftv'e' acts by Milan Wled, pro- 
IJJSm* the Agnes Smab Theatre. 

p Berlin, March 2&, 

f.Jt « t * rrinff vehicle for Agnes 
Cettiutnya only actress 
igeress,. in her first unlhter 

Berlin Season at her own 
Tin 'Kurfurstendamno. 
f3j?jijtfng the nucleus of the ensem- 
u, frdjm' her first play, .'Die Neu- 
IxmU.' two years agro, MissStraut de- 
'3SS«d from it a troupe, with her- 
j5Ta» star, around which she has 
iillt * tt already considerable reper- 
,tgjm For two seasons she toured 
;ifc*iJt|cJifl trying out and adding new 
fajfectf&, Each year she visited Berlin 

Kjurt ft *ew weeks. Last. October 
.Wok over the Kurfurstcndamm, 
jned .it the Agnes Straub, and 
id-it with a repertory ojt five 
' $mce then 'she has enlarged 
„ repertory and is' now so secure 
fgg{ she can even -afford to experi- 
ment With problematical dramas, 
•ffte Royal Tramp' ia the i imma- 
tu*!(fork of a. young poetess whose 
M0flt>terse holds greater promise 
^iw'-'her dramatic effort. Flay Is 
aftjtet. the historically mysterious 
ffinWllh Queen Christina who ab- 
■jta&$9'~ when she realizes her 
tftMttly inadequacy to lead her 
artifltry to greatness through wars, 
tat who continues to- meddle in 
jjiatlcs afterwards and -restlessly 
fifor to regain a place for herself 
inMog Europe's nations. 

ignes Straub has, the forceful 
Hearing ana manner for the part but 
itwn^she .cannot -make. Christina's 
linthetfc /. brilliance convincing 
enough takeover the play's, paucity of 
{afbatlc characters and ideas. 
Iffec* will just round up the -sub- 
scriber's Ifst. Trflsfe. 



l&TQF THE LADIES 

rt- London » March 25. • 
WWfr ta threa acts by William Freeh- 
'*W>\"jpW»*»tea by Arnold Watson at the 
ll^WMtte,. March it, *3fl. Produced by 

^*>'iM; V» •••«••. Syd Walker 

'** »•••• • • .Atfrene Sej-ler 

••'«V. , .*»>v : 'f • •»•«•«•• .... . . H«dley Brlggs 

w ,, »y««« «.•••••«... .'. . v.Ade-la £>lxoh 



Brotherly Love 



Berlin March 20. 

The highest paid clowns in 
Europe, The BiveJs, who split 
partnership some months ago 
on, account of friction in the 
family, are now separately do- 
ing the same act. One of them 
Paolo and Rene Riyels, were 
booked for a run of six months 1 
with, the Circus Schumann in 
Scandinavia, opening in Stock- 
holm. As soon , as the news 
spread, Charlie Rivel, jumped 
to Stockholm with his., act 
ahead of the Circus Schumann, 
renting a cinema and playing 
there on percentage heavily 
billed 'The Original ivel.' 

Charlie is booked at the 
Scala here for month of Sep- 
tember. 



' »j^'' * • • 



. , . . Anthony Holies 
...Nicholas Hannen 
... .Charles Healop 
....Kenneth Henry 



%«; **fthor is a stage and film 
Mflfcbttt thjs ls his debut as a play,. 
:W(i|[htr . An unconventional idea 
lofiattt tBift basis of the plot and it is 
w^eptipnally well acted by a com- 
•p^rs 51 ^ x Perienced West End 

.ft is Well mounted, well produced. 
_tto there Is a quantity of smart dla- 
*ft.!»ut. the whole lacks motivation. 
,^^-htdicatlon, however, that the 

ff^^* Playwright, and may do 
something solid in the future, Jolo. 

OTHELLO 

. UN HEBREW) 

v«- H 4£ f * Palestine, March 18. 
^eatron Iyri (Hebrew The- 
w!2l^ a ? e ita W with an initial 
SfafS i?il n °* 'Othello' oh the 
In - ? £ the 0ra nere - Players are 
N^ffi 6 ^ from HiUev-and-run 
SL 1 and cl °cked a victory. 

"Sura sr** them ,for 

''*8ft& h ^J** title role, gets into 
Kwed r hi$ Jealousl y h as beeo 

elS? 181 * "twatwe and Heuser 
■thai -^i everything possible from 
i lster ro1 *' lt « a perfect 
^fal, executed with understand- 
. an4 appreciation. 

te^ 1 ?^ 6 /! of the c ast. with 
% rff^ 1 *^ R «»erigo. well done 
tevfii ^V*?' and unfortunate In 

Qut ha 

^ttlt Miss Wolff as 



process and is certain to unearth, a 
new crop. 

Personnel of the present show is 
made up, in the main, of a stock 
company ot supporting players. His 
two principals are Arthur Rfscoe 
and June. 

Whe"n Riscoe appeared at. the 
Sa.yille theatre here in 'Jill, Darling" 
he was touted as a candidate for 
stellar comedy In New York. Since 
then he has been featured in a film, 
in which much of the low comedy 
personality with which he scored on 
the Istage was lost through his en- 
deavor to smarten himself into a 
well groomed Lothario. This pro- 
pensity is manifest in his work in 
this Chariot show. too. When he did 
low comedy, Riscoe socked. But 
there is too much grease on his hair 
and too much smartness of cut in 
his clothes now. As a. low comedian 
he is in the first rank; as a musical 
comedy Romeo, he lacks' plenty. 

June has put on a little weight, 
which is very becoming, and she 
looks more alluring than ever. She 
has no superior . here as a dainty 
dancer. 

. There are at least, a halt dozen 
other principals who contribute ex- 
cellent work. Skits are generally 
good, some of them excellent, and 
there are some original ideas for in- 
troducing- imitations of stage and 
screen celebrities. Lyrics are 
smartly turned, and music pleasing. 
Humor la clean.- Production is 
simple and Unpretentious; dress- 
making artistic, and girls, young, 
attractive and well trained. 
A good evening's entertainment. 

Jolo; 



Ha +i^'^rT, "^ do * ■- Mlss Taube, as 
Desdemona and Sha- 



tet ^ re u Cassl0 ' act efficiently 
■S(K T? t a C ^ nce tQ shaw their 
St.* ^l 88 WoJf f as Emeiia i: 

«Sn& fo? but a »t«e forced Kon 
•"fanner gets all tt n «,. a ^ i~ 

°«*:* the Duke, 



Emeiia 

a little forced. Ki 
gets a n there ls t ^ get 

8ett ' 

THE TOWN TALKS 



ST. HELENA 

London,. March 27. 
Historical ' play In two parts by R. C. 
Sherrift and Jeanne de Casalla, presented 
by the Daniel Mayer Co. at Daly's theatre 
Marc* 10, '36. Production by Henry Case. 

Mak-ohand>.r Richard Warner 

ClprJ»«l ndiea MalaHdilnos 

Gen. Count Bertrunil' Tristan Rawsou 

Gen. Count. Mbatholon... . . . . v ^Leo Gc»n 

Gen. Baron ■ Gourgaud Clement MrCallin 

Novarrez (Usher). ......... Elliott Seabrooke 

Napoleon. i Keneih Kent 

Adm. Cockburn Raymond Huntley 



"i ■ jto*t th , eat «. London,. March 
N«cS««^ U? Stanley. ] 

fc ^ofe\§tt orge Benson ' 



Bertte Hare, 
etc, Staged 



• «>2u»r 1? fL n ? t eot ^ n the idea o£ 
■«4taS? C f R hivasion, Andre 
v slt&uld Jay his plans to do 

..*2S? j; t ea " ago. after a sertes of 

•^haQar. y p ai ^ Chariot seat Jack 
^cTLim e e r i" ude Law r«nce and 
2 ho * toa^i 16 t0 New York with « 

Mr* ^KJ 6 »P Of 

•a|^^ stars 

1 h£ <a h^yT %^ ar . w "*ove. Char- 
same 



Tori; with a 
— in* ^ the. best parts 
- Th ^thrU s ?»r ioUs Productions, 
.^nsffiw - S - Wer * th « result of 



0e «h follo\vin e the 



CHRISTIAN DE WET 

Berlin, March 29. 

This play by Arnold Krieger, just 
produced at Halle; deals with the 
JBoer leader - both during the. Boer 
war and during the World War. ' 

In the first part of the play de 
Wet is shown fighting the British 
and, finally, with a heavy heart, 
.signing peace. In the second part, 
which takes: "place in 1914, he ati- 
tempts to prevent the Boers from 
being compelled to fight the Ger- 
man colonists in Africa. While 
fleeing he is captured and sentenced 
to a long term of imprisonment. 
Later he is released, owing to pop- 
ular clamor. 

Dramatist has contrasted the 
characters of de Wet and Louis 
Botha. Boer leader is shown as an 
upright character who does not 
deviate from what he feels to be his 
duty, while Botha is depicted as a 
statesman and politician who can 
be opportunistic when necessary. 



New German JPJays 

Berlin, March 29. 
'Vorsicht Brigiae' ('Be Careful, 
Bri it£e'), comedy by Qottwald & 
Gribitz, d'ue'at bmoedierthaus, Ber- 
lin. 

'Die Fier Schlaumeler* (Tour 
Smart Alecs'), musical by'Decker <fc 
Bars, music by W. Goetze, at Kom- 
ische Oper, Berlin. 

'Adrienne/ ,retta by Walter W. 
Goetze, ' Nollendoriplatz. 

y,' ra'ma by Edgar von 
Rheben, Landestheater. raun- 
schw.eig. 

'Heryarts Heimkehr' ('Heryart's. 
Homecoming'), musical by Kurt At- 
terberg, Operahaus, Chemnitz. 

TOaedele von Biberach* ('Girls 
from Biberach 7, operetta by Julius 
Brandt, music by J. Mueller, Plaza, 
Berlin. 

'Spanische Komoedie' ('Spanish 
Conaedy'.^ play by Curt Hotzel, In 
Stettin. 

•Held Seiner -Traeume' ('Hero of 
His Dreams'), comedy by Axel Ivers, 
due at'Kbmoedienhaus, Berlin. 

•Hans nnd Hanna,* musical by 
Grube and Mueller, Schiller theater, 
Berlin, 





Gilbert Mffler Sets Fonr Plays 
From U. S. for Showing in London 



No Ass't Agents 



Berlin, March 29. 
German vaude agents' law 
will not permit agents' en- 
gaging an assistant, except 
typists 

One local six-percenter some- 
how managed to engage a guy 
who f brmerly held a license in 
Munich.. He was told to dis- 
charge the man forthwith. 



WILLIAMSON-TAIT'S 
HEAVY LEGIT SKED 



Count .Las Cases. 
Countess. MontholOD. 
Sir Hudson Lowe. . . , 

Dr. O'Meara. 

Abbe' Buona vita 

Abbe Vlgnalt 

Dr., Antouunarchi . . . 



.Alaii Wheal ley 
. . J-ydia Sherwood 
. . . .Cecil Trouncer 

Gavin Gordtih 

Charles Doe 

.Krederlclc Pel.«iley 
.Alexander Sarncr 



Recently produced at the Old Vie 
(more or less subsidized and pre- 
senting attractions along the lines 
of the Theatre Guild in New York), 
this play has been transferred to the 
West 0 itnd with most of the original 
east. It also features Keneth Kent, 
who created the role of Napoleon 
and is practically a star for the 
moment. He should be. because be 
gives a magnificent performance of 
the French Emperor. 

Since its original production the 
play has been shortened by about 4d 
minutes ami it could do with lft or 
15 minutes mora clipping. It is. in , . 
12 scenes, none of them of oumaml- [1 
ing. consequence, but, on the whole, ing. 



London,. April 7. 

Prince Edward theatre, in its new 
dress as a cabaret theatre, called 
the London Casino, opened Thurs- 
day (2) With Ciiff,ord C. Fischer's 
'Follies Parisienne* and every indi- 
cation of long success. Almost every 
local and - visiting theatrical celeb- 
rity was on hand,. 

This is the Same show as played 
in New York, Miami and Chicago, 
for Fischer, with Emlle Boreo head- 
ing- the cast. , Americans present 
say there is less nudity than was 
used -on. Broadway, but to London- 
ers there is plenty. 

Associated with Fischer on the 
show and London Casino manage- 
ment are -his American partners, 
Haring & Blumenthal and Jack 
Shapiro. Louis F. Blumenthal came 
here with Fischer. 



making for interesting entertain- 
ment. . 

Any stage biography ot- Napoleon 
must, necessarily, be episodic, and 
the amount of pleasure derived by 
the spectator may be gauged by his 
interest in the history of that 
period. 

Play would probably be well re- 
ceived and favorably commented on 
by the press of New York, if pro- 
duced under the aegis of someone 
like the Theatre Guild. Without 
suchToreclame. it might not receive a 
requisite send.-off. Jolo. 



Melbourne, Ma\rch 10. 

Williamson-Tait appears to have 
a hit in 'Jill " Darling,' recently 
brought from London by E. J. Tait. 
Cast includes Nellie Barnes, Diana 
Dii Cane, Bert Matthews, American, 
Cecil Kellaway, and Leo Franklyn. 

W-T is also presenting .'Night 
Must Fair with Ethel Morrison, 
Lloyd Lamble. Elaine HammiL Har- 
vey Adams, and Reggie Dane.. 
' ^Anything Goes* .quite Sydney in 
two weeks, after -an Average run, 
and -will' play Brisbane before open* 
ing-- here Lenten. *Xe* Madam* will 
go across to Sydney for Lenten and 
will be followed by 'Jill Darling/ 

'White Horse Inn* is still out on 
the road in New Zealand. , 

Three Men On a Horse' opens 
here Ma^ch 21 with an American 
cast, 



London, April 7. 

Gilbert Miller is due back here 
April 12, after stopping over in 
Paris for a couple of days. Will have 
a line-up of four shows for the 
West-End. 

'Personal Appearances' will . be 
staged first, with no cast yet set. 
His next will be 'Kind Lady," star- 
ring Sybil Thorodfke, at present ap- 
pearing here In 'Short Story.' 'Petri- 
fied Forest' will , prp'oabiy come 
third, with Miller trying to persuade 
Leslie Howard to play his original 
part, and finally 'Boy 'Meets Girl' 
will make its bow to London under 
the Miller, banner, all in. con Junction 
with -Associated Theatre Properties. 

Miller, unlike Cochran, is not 
afraid of opening shows here dur- 
ing, the summer months. He put 
on 'Reunion In Vienna* in June, 
1934, and , it ran for six months, 
playing to a profit of approximately 
$9,000 on its closing week; also 
Toyarich' debuted in May, last 
year, and Is still .showing a weekly 
profit. 

With 'Tovarich' very healthy and 
'Pride and Prejudice' settling down 
into a moneymaker, it is possible 
that Miller will have, six plays run- 
ning simultaneously in the West- 
End. 



TBMLER, MUSICAL 
BOTH LONDON CLICKS 



Show That Jack Built 

London, March 25. 
Hevue In two partft. Devised ami prf>- 
duced by .Tack Taylor: presented bv Sir 
Oswald Stoll. at Alharobrfl, I^tndon. March 
18. '30. Stars Jimmy James, Randolph Sut- 
ton and Frank Handle. 



This is, a rehash of 'Shout for Joy,' 
provincial Jack Taylor show which 
ran in Blackpool for 18 weeks. Very 
few changes in the cast, with the 
exception of Jimmy James replacing 
Albert Burdon. 

Taylor ranks as provincial pro- 
ducer but is certainly no West-End 
producer, even for the Alhambra, 
which has lost some of Its former 
glamour. 

Most of the scenes in the show 
are from the Folies Bergere. Paris. 
But sight stuff is not enough for a 
show that charges $2 top. 

Comedy, in the hands of Jimmy 
James, an excellent comic, is not 
well served up. Besides, James is 
not West-End class. BnrdOn, who 
has a Cochran show to his credit, 
should have been retained. He 
would have fitted in better. 

There are a few bright spots, 
whic-h lift the offering from utter 
mediocrity. These are Randolph 
Sutton's song, specialty, which he 
has done in. vaudeville for years, 
and the Four Whirlwinds, American 
skating act, still one of the- fastest 
whirlers, around. 

Mention should go to 16 English 
ohdrus girls who perform some in- 
tricate waltzing on skates. This is 
the first time such a feat has been 
accomplished with local chorines. 

Show is in for four weeks on 
guarantee and percentage, With op- 
tion tit five more weeks. Does not 
look like there will be much option- 



ONLY FIVE MUSICALS 
CURRENT IN BERLIN 



Berlin, March 29. 
Against a former average of 10 
musical plays a year, prior to 1933, 

When there was no 'racial law' and 
when such composers as Offenhachv 
Kalman, Oscar Straus, Jean Gilbert, 
etc., were favorites in . Berlin, the 
number now current has reached a 
low ebb of five. 

These are: The : Bat,' revival, 
operetta by'Johann Strauss, Admir- 
als Palace; 'Ball der Nationen,' 
re.vue-operetta by Fred Raymond; 
Metropole theatre; 'Marietta,* oper- 
etta by Walter Kollo, Rose theatre; 
'Liselott,' operetta' by Ed Kuen- 
necke, Plaza; 'Ein Maedel von 
Heute' CGirl of Today'), musical 
play by Waller Komische Oper. 



J0SY WENT FISHING 



Suit In France Because She Failed 
To Show Up at .Theatre 



Paris, March 29. 

Josephine Baker will soon know 
whether she will have to fork up 
$666 because she went fishing one 
day back in June,' 1934. At that time 
she was scheduled to appear at the 
Theatre de la Nature of Blassacin 
Poitou, but failed to show up. 

Armed with a doctor's certificate 
that she needed a 24 hour rest, Mlss 
Baker bought herself a pole, hook, 
line and sinker and went out to try 
her luck, with other members of the 
troupe. Now M. Bremont, manager 
of the theatre, is demanding $$66 
for her failure to appear that day,, 
claiming that if she was able to 
fish, she was able to appear at the 
theatre. 



Gertrude Lawrence 111, 
Halts '8:30* Temporarily 

London, April 7. 

Noel Coward playlets starring 
himself and Gertrude Lawrence, 'To- 
night at 8:30,' have temporarily 
closed due to Miss Lawrence's 
tack of laryngitis. 

Expect to reopen In a we^k. 



at- 



W-T in N. Zealand 

New Zealand, March 10. 
Williamson-Tait is back into the 
legit field here- with 'White Horse 
Inn' and Gilbert arid Sullivan 
operas. 

Other shows listed for here later 
include 'N'ljrht Must Fall,' 'Any- 
thing Goes,' arid "Jill Darling/ 



London, April 7. 

'Love From a Stranger/ opened at 
the New theatre Tuesday night 131). 
It is a, thriller adapted by Frank 
Vosper from a story by Agatha 
Christie, and starring Vosper. Was 
well received and has an even 
chance of clicking. 

Vesper wrote the play at the same 
time, he was appearing In. John Giel- 
gud's 'Hamlet' last year at the same 
theatre. Marie Ney and Muriel Aked 
are in the supporting cast. 

'Spread It Abroad' at the' Saville 
Wednesday (1) ia a revue featuring 
Nelson: Keys and Dorothy Dickson, 
It' should be good entertainment 
When cut and- more thoroughly re- 
hearsed. Herbert Farjeon wrote* the 
book. Lyle Evans and Ivy St, Heller 
are among the supporting players. 



MAGYAR EQUITY IN 
TROUBLE; NO MONEY 



Budapest, March 27. 

Actors' Association, local equiva- 
lent of Equity, is undergoing \ 
grave crisis. Many prominent mem- 
bers have resigned because they feel 
the association is not fulfilling its 
purpose and lack confidence in its 
president, Bckeffy, and managing 
director, Molnar. 

Management of the association 
claims- that it Is suffering from a 
lack of funds and can do Jittje 
therefore. With several theatres 
dark, income from membership fees 
is far below average. A'ssn has lent 
large sums to members, It claims, 
many of them prominent and now 
prosperous actors, and is unable to 
get Its money back. Theatre man- 
agers who have gone bankrupt in 
the course ot the last few years owe 
the Ass'n about $2,000. That is 
why the Institution is now unable 
to aid. destitute actors, although 
President Bekeffy hasn't collected 
his salary for years,, he claims. 



1st Mex Musical 



Mexico City, April 1. 
First real Mexican musical comedy, 
authentic to the last detail in dialog, 
songs, music, dances, settings and 
costumes, 13 being arranged here by 
William Glaxon. 

All- Mexican company of singers, 
dancers and musicians is to be re- 
cruited. 



NEW DANCEHY 

Sydney, March 10. 
Claiming to be the latest thing 
In dance halls, the Trocadero opens 
here early next month under the di- 
rection of J. C. Bendroit,_ who for- 
merly managed the Palais Royale. 

Americans will be In charge of the 
catering department and. the musio 
'end. 



58 



VARIETY 



LI 1 ERA f I 



Wednesday, April 8, 1935 3 



Mirror's Wendel Scoop 

N. Y. Dally Mirror, which once 
caused the reopening of the Hull- 
Mills murder case In New Jersey; 
was the cause for the execution of 
Bruno Richard Hauptmann without 
further reprieves, in Trenton Friday 
night (3). 

Mirror, tipped by an outsider who 
received $50 for the service, broke 
the story on the incarceration; of 
Paul Wendel and his subsequently 
repudiated confession of the kidnap- 
ing of the Lindbergh baby a few 
days prior to the first date set for 
the Hauptmann execution, March 
31. This scoop later proved the un- 
doing of an alleged plot to flash 
Wendel's confession just before 
Hauptmann was. sea ted in the elec- 
tric chair, which would automatic-' 
ally have given Hauptmann another 
reprieve. As it was, his execution 
was stayed 48 . hours so that the. 
grand. jury of Mercer County, N. J.,' 
could investigate. 

Mirror's tipster first went to the 
N.'-Y. Daily News, but understood 
that he couldn't get a hearing there, 
News' editors figuring he Was just 
another crank. At the Mjlrror he de- ; 
manded .to see the editor but. Was 
finally tricked Into telling his story 
to. a reporter who then brought hini 
to Jack JLait, editor-in-chief; 

Investigation of the tip Uncovered 
WehdeV in it Jersey Institution for 
.the feebJeTminded, placed th^re by 
Ellis Parker,, a. county detective, who 
' is, alleged to have received Wendel 
after the latter had been tortured by 
unknown men Into. ; ..signlng three 
different confessions In Brooklyn. 

In the Hall-Mills case, the late 
Phil Payne, tn'6 .lh\~ >"' of the Mirror, 
gathered •sufflsient-. evidence to.cause 
the trial of the Rev.' HaU'e widow, 
. her brother and another relative al- 
,'. most four yeara after the dual mur- 
' der. The defendants," however, were 
acquitted. 

F. oV, •> New '■■ 
Farrar ' Ihehart announce es- 
tabpshmeiit of new corporation to 

■ be .called tlriited' University Presses, 
: Inc. Purpose of new company Is to 
' carry oh. a service for University 

presses throughout the country, fur- 

■ nishi'u^ Vt^ ein J ™ lth ^head- 
quarters, -and giving' them manu- 
facturing,, selling and distribution 
facilities. 

Helmut RIpperger, formerly as- 
sociated with N. T. office of , Oxford 
U. Press, is •sales manager.- 



Foreign Book . Contest 

European publishing houses, Natur 
och Jfultur; of Stockholm; Johan 
Gruiidt Tanum, of Oslo; and Soder- 
strbni & .Go... Of Helslngfors, spon- 
soring - 'a-, competition. .. Prizes of 
$500, $260 and $125 to be awarded 
for best' hook manuscript on "Can an 
Objective, moral standard be .set up 
in the pi*es^nt age. If so,-on what 
can it be' basedV' 

Entries . must be received before 
January 1, 1937, and may be in 
Swedish, Danish, English, German 
or French, 



New Chiller Pulp 

Popular Publications sponsoring 
new chiller , mag titled. Dr. Yen Sen, 
Mag consists of complete Dr. Yen 
, Sen novel and several shorts. Mak - 
up of new pulp more adult than 
Popular' s Wu Fang brought out 
last year. 

Kenneth White, editor Dime De- 
tective, will take charge of this one 
too. Mag :is a bi-monthly. 



Reviving War Birds 

Del Publishers, are reviving War 
Birds, first mag ; in its field. Con- 
' tents will include novelettes, shorts 
and articles' on War stuff, parti- 
cularly aviation. 

War Birds to start regular 
schedule with August issue. Bea- 
trice Jones, formerly with Muhsey's, 
is in charge. 



'Mother Macfadden Contest 

Close upon the heels of its recent 
$25;000 contest, Macfadden Publi- 
cations is starting a new :competi- 
tlon. New contest calls for short 
true stories of from 2,500 to. 4,500 
words. There are 53 prizes total- 
ing $10,000, first being $1,600, second 
$1,000 and two third prizes of $500 
each. 

Deadline is midnight, June 30. 



Arthur Corrigan Dies 

In spite of six blood transfusions, 
Arthur Francis Corrigan, 4C, report- 
er for the City News Assn. for 2'1 
years, died April 1 In the Polyclinic 
hospital, New York, following an 
abdominal operation. 

He had had the 'West Side' run 
for years, and covered police- coxirt 
happenings for Varikty in addition 
to his daily paper work. 



Best Sellers 



Best Sellers for the week ending April 4,. as reported by the 
American New*' Co., Inc. 
Fiction 

'The.Last Puritan' ($2,75) .By George Santayana 

'Trie* Hurricane; ($2.50) .By Charles Nordhoff- and James Hall 

'Thinking Reed! The' ($2.50) ......... ...... ..By Rebecca West 

'Gaudy Night' ($2 50) ............ .......By Dorothy Sayers 

•The Exile' ($2.50) ....By Pearl S. Buck 

'If I Have Four Apples* ($2.50) ............ .By Josephine Lawrence 

. r Noh-Fipt»dl1 . 

'Way. of the Transgressor^ ($3.00) . . . . .V. . ....... .By Negley Farson 

•North to the Orient' ($2.50) ............ ;By Anne Morrow Lindbergh 

'Man the Unknown' ($3.60) .By Alexis Carr ell 

'Woollcott Reader, The* ($3;00) By Alexander Woollcott 

'Inside Europe.' ($3.60) . . . . .... .By John Gunther 

. 'Life With Father' ($2..00) . . . .... ,-. , .■'; . . .By Clarence Day 



Fiction 





'Q Men' 

Paramount exec has a new tag 
for the' Variety muggs— Q men,- -Al- 
ways asking questions. 



New Western Mag 

Another : hoss opry. .pulp has been 
added to the swelling- number of 
western mags. This one Is called 
QuWk •'i'r'lgger Western and: 19 be- 
ing Sponsored by . Martin Goodman. 

.Mag is a bi-monthly, and. Good- 
man Is editing as well as publishing. 



'John X an Eaton .Dead 

John. Van Eaton, 71, ;f or; a quarter 
of a century Identified with West 
Coast newspapers', "died March 31, hi 
Venice, Cal., • after iong illness.; One 
time editor of Sah Francisco Chron- 
icle, he , later founded Inglewood 
Californiah. He also was part owner 
of' Fresno Herald. 

While connected -with papers in 
Phoenix, Douglas and Bisbee/ Arlz,, 
he .filed the in orporatiOn papers for 
city of phandler, Ariz. Widow and 
daughter survive. 



Roch. Editorial Changes 

Allan C. Ross, editor of the Roch- 
ester Democrat and Chronicle fof 
the past 12 years, retires to become; 
editor-emeritus, - Harold W. Sanford, 
associate editor, takes charge of the 
editorial page. 

At the, Times-Union, Joseph Tor- 
be tt takes newly-created job of news 
editor, ' moving, up from -telegraph 
editor. Frank Bonn succeeds as 
telegraph .editor. . Jaclc Rider be- 
comes sports'e'dj with. Jack Burgess,- 
Veteran of 'the desk, shifting' 'to .'spe-» 
clal sports Writer. 



urns Quits Filmograph 

Harry 1 Burns is out of Film- 
ograph, Hollywood trade paper, he. 
founded .15 years ago. Sheet was 
Originally launched as a daily. 

Last September ' the publication 
was taken over on foreclosure. pro- 
ceedings, by T. J. Dunningan, and 
bought in at sheriff's sale March. IS 
for. $600. Burns continued as edi- 
tor, but resigned after three weeks.. 



Kay. Swan Scribbling 

Kay Swan is back; in N. Y. to in- 
dulge in literary labors. For past 
year she has been aido to Merrltt 
Hurlburd, -story ' editor for Samuel 
Goldwyn, on the Coast. ( . ( 
he's completing novel, Tellow 
Angel.' 



. Bus Line's. Tabloid 

•All- American 'Gazette, tab, with 
Sammy Fuller as editor, is being 
Issued weekly by All-American Bus 
Lines. Paper will be exploitation 
for transcontinental bus service. 

Sheet to carry departments, cov- 
ering pictures* styles, sports, 
finance, etc., in addition to being 
profusely illustrated. 



Seek Bpoks for Instituti 

Warden Lewis E. Lawes, who 
edited the now defunct Prison Life 
Stories, has invited 500 men and 
women to join a Book Sharing 
Committee, of which he is chair- 
man. 

. Members of this committee to 
endeavor, to collect 1,000,000 second- 
hand books for distribution to in- 
stitutions. Headquarters, tempor- 
arily; at -485 Madison avenue, N.Y., 
now at Biltmore hotel. 



Bread Loaf's Fellowship 

The Bread Loaf. Writers .Confer- 
ence of Middlebury College Is again 
offering four fellowships this yeai\ 
These opportunities are offered to 
promising writers recommended bv, 
book publishers, mag editors jot 
established authors. 

Theodore Morrison is director of 
the conference and in charge of rec- 
ommendations. 



Argosy Changes Editors 

Frederick Clayton has resigned 
rrom the. editorship .of the Argosy 
Mag. 

Jack F. Byrii who was editor 
of Fiction House group of mags, 
succ< yied Clayton. 

\. 
\ 



'35 Journalism 'Awards May 4 

Winners of 1936 Pulitzer prizes in 
journalism . and. letters to be made 
public at annual dinner of alumni of 
Columbia U. - School of Journalism 
May .4. 

. Thiayear's awards to be. first .un- 
der new ruling which • prohibits ariy 
.individual, receiving . . same award 
more 1 . than once. . This-, does ., hot 
apply to public service prize, which 
may be awarded ' to same sheet 
twice.- ,.. ':■ > 

■• Prizes in letters are for best play., 
novel, blog, -history . and poetry-. 
Those', in journalism include public 
service^ foreign or Washington cor j 
respondence .and . editorial writing. ! 
. American. Booksellers - Ass's. - to 
announce their first -National. - Book 
awards at . annual : banquet- May 11. 
Divisions of award are four, com - 
prising' most distinguished hovel of 
the year, moBt original novel, most 
distinguished biography [and most 
distinguished nojn-fictibri. , 

Selections' to be .made by means 
of ballot, all members of association 
participating in. the' voting. 



living Newspaper 

(Continued from page 64) 

sound theatrical veterans was 
shown in the stage tricks needed 
for' selling sketch versions of news 
topics > of the dayv. An iiPTto-date 
theatre In the .downtown section- 
is another factor that built up at- 
tendance, 'bringing in a healthy gate 
from the first. Addition of a" curr 
tain-closing dramatic playlet and a 
20 -piece WPA. orchestra -between 
acts, balances up jthe episOdio show 
nicely. 

A first night chuckle Is about the 
band, a> surprisingly good one, 
which sported a pianist in a chin- 
chilla coat and a huge diamond ring 
on his finger. Regular "piano^ 
pounder became ill and at the last 
moment a girl from the audience 
volunteered ■ to "pliich-hit. 

: 'March of Time' technique Is fol- 
lowed throughout in the play, sim- 
ple sets being used for each sketch 
and spotlights picking out the ac- 
tors In the fashion of black-outs. 
Effect: is staccato, and vivid. Names 
of the actors were overlooked for 
unknown reasons, but the. perform- 
ances come up to the standards of 
the average stock company, some 
being a little better and some a lit- 
tle worse. r 

Choice of subject matter was 
criticized locally. Too controversial 
in" a few cases, lacking , in general 
appeal to go over before a less sym- 
pathetic-audience. There are faint 
traces of propaganda in the Al 
Smith-Gov. Talmadge debate, lean- 
ing towards the Roosevelt admin- 
istration. Actor playing Smith does 
a heavy job of burlesquing, ac- 
centuating all of Al's 'foists' and 
bad grammar. Portrayal of Joe 
Robinson, administration leader, is 
more flattering, presenting -him as 
an earnest and eloquent -man. An- 
other piece of fiery acting is done 
in the role of James Bam brick, who 
brings down the house after a 
speech accusing Smith of under- 
paying the employees Of the Em- 
pire State building. 

Other, sketches, are written 
shrewdly, with considerable. vitality. 
The Cooper-Hewitt sterilization 
case, showing only the courtroom 
fight, is ' an exception that causes 
jitters in the wrong places. Dra- 
matization of the silicosis tragedies 
at Gauley Bridge, W. Va„ has a lot 
of bite in it. Most local interest is 
'.'oiind in one of a county relief 
ooard's session here, ringing ifi 
Cleveland's problems in the form 
of an exciting debate; 

For a closer, trOupo puts on an 
original ope-acter called 'Steady 
Company,' dealing with a depres- 
sion-hit family. 

Best bit of humor is the skit about 
the NoW Jersey grocery boy who 
long-distanced Jean Harlow; it 
takes several healthy pokes at 
movie-mad nuts and Hollywobdltes,. 

Trouble in picking material that 
won't go stale, in rehearsals is the 
biggest one encountered by direc- 
tors Who spent three-fourths of 
their' time rewriting lines , of this 
show. For the next, production 
troupe will do a straight new drama. 

Pullcn. 



By EPES W. SARGENT 
Power and Gloom 

Eve Walters seems set to come 
in for considerable discussion over 
her 'Honor Them, Then'-. s (D;oubler. 
day, Doran; $2.G0), a stofy-"of ,the 
Cape Cod . cranberry bogs. It is 
powerful, intense and about as 
glOOmy script as has seen the 
light in some. time. Adept telling 
alone saves it from being a literary 
nightmare. 

It is the story. Of the family of 
Nestori Klvi, Finnish bog farmer, 
or more particularly Of his wife. 
She is growing' in years and fears 
the loss of her husband's 'love, to 
which end she hysterically accuses 
him : bf dalliance with every wom- 
an he meets... Not only that, but 
she warns her daughter, that he is 
liable, to attack her. Not until the 
close is -it made definitely clear 
that; .is all a fabrication. The 
jstark sordmess of- the yarn ' makes 
it one. of the best blood chillers, and 
it- is intelligent enough to- - appeal - to 
a.fairlyi'large^ clientele in these days 
of« psychoanalysis. No • dice for 
pictures. 



Keeps Busy 

A. H. Fitch manages to get Into 
action at the bottom of .the third 
page of his 'When the White Camel 
Rides' .. (Henkel;' $2), and . he does 
hot let up for nearly 300 pages,, ahd. 
that without Using padding; Not 
a literary gem, and it is not helped 
by poor copy and prbof reading, 
but. It's continuous: and sustained 
action all the distance without the 
use of much gunplay. 
:. Story Is localed, in Pekln and on 
the fringe of the Gobi desert, the 
hero being young explorer who 
saves the pretty daughter of a 
Caucasian sympathizer during, the 
boxer. rebellion. Clearly,..plotted and 
convincingly told, even captious 
readers can find this interesting. 
All the makings' of a picture, with 
only the Chinese political angle 
possibly hurting. 



Domesti 

No;, chills and. fever in Beatrice 
Burton Morgan's 'Mahisprin/g' (Far- 
rar & Rinehart; $2)'. -It's one of 
those home, sweet' home, stories 
with the placi , competent mother, 
whose children skirt the edges but 
are saved from the smash. 
. Two of the children fly high, the 
J)oy defaulting bb,t saved by his 
parents, while the daughter mar- 
ries and lives beyond her means. 
The stay-at-home daughter almost 
loses her man, but mother fixes that, 
too". Too tame -for the heat chasers, 
but respectable and .fairly interest- 
ing reading. Too-- thin for a picture. 



CHATTER 

Westbropk Pegler back today : 
(Wednesday). 

Maurice Samuel off. to Palestine 
on a material hunt. 

Archibald MacLeish on three - 
months'- trip to Orient. 

Nelson Doubleday back from six- 
weeks' business trip to England. 

Covici, Frlede postponing Sally 
Benson's novej, 'Emily,' until Fall. 

'Weather in the Streets' is Rosa- 
mond Lehmann's first novel in'four 
years; 

Ruth Comfort Mitchell, whose 
latest is 'Strait Gate,' in N. Y. from 
the. Coast. 

Daniele Vare, author 'Maker of 
Heavenly Trousers,' back* to his 
native Italy. 

. James Hilton from Hollywood to 
England this month by way of 
Panama Canal. 

Fulton Grant has sold five stories 
in a row to Blue Book through San- 
ford Greenburgher. 

Florence Johnson succeeded 
Eleanor Barnes as western editor of 
Fawcett's Screen Book. 

R. J.. Cuddlhy, publisher of Liter- 
ary Digest, rubbernecked 20th-Fox 
studio while on the Coast. 

Marlon Ham'mon, ex beauty ed of 
Tower Mags, now with Macfadden 
Women's G rbup in same capacity. 

James B, Young, former manag- 
ing editor of the Chicago Journal 
of Commerce, died in Los Angeles, 
April 6. 

Lloyd Pantages' film column re- 
stored to Hearst papers after being 
ordered out. Front office gets first 
crack at copy hereafter. 

Tay Hohoff has resigned as editor 
for . Robert M, MoBride to join her 
husband, Arthur H. Torrey, in Art 
and Book Publicity Bureau. 

Houghton, Mifflin have commis- 
sioned Henry Seldel Canby, editor 
Saturday Review of Literature, " to 
dp study of Thoreau and his times. 

Frazler Hunt is the latest of the 
newspapermen to get the autobio- 
graphical bug. He's up in West* 



By WOLFE KAUFMAN 
The Coward Slant 

Keith Winter has written sev<*»i 
plays which clicked on Brbadw?. 
and in London, most successful u 
ing 'The Shining Hour.' He i 8 I 
young man with considerable B bi« 
and a keen. wit. His newest 
'Impassioned Pygmy' (Doubledav 
Dovan; $2.50) shows, however flSt 
Winter has been attending a btiton 
well the school Of Noel Coward. 

'Pygmy' gets a very bad start 
corrects itself and then can't makt 
the final grade* It starts as a sori 
of burlesque or. sa tire of D. H. Law 
rence, then takes up the children 
Of the writer and their lives after 
his death. A good deal of it is very 
keen ahd an even greater deal 0 f 
it is honest. But the phoney so- 
phistication and snobbism with 
which the book abounds, and which 
Mr- Winter quite obviously af. 
fects, ruins what chances it has, 

Not for films; - although it could 
make a play. 

ToO Soon 

Ruth leahor Howard has ; turned 
out a little booklet called 'The Sfbtyl 
of the American Ballet' (Ihra; 4l) f ! 
which doesn't . . accomplish very 
much. It'-s a bit too anxious to 
rush in; the time, has not yet come 
to .vrite the story of the American 
Ballet. 

There are only a few pages in the 
book, which tell of the Inception 
and origination of the dance group. 
It's interesting enough, but there 
simply isn't enough of it. gome 
good photographs helps. 

Qmnibus of Crime 

'Long Tunpel,' by idney Fair« 
.way (Doubleday-Doran; $2), is a 
verbose account of a very dull 
crime, Some x of it is well written 
and a lot of the background and 
characterization is highly sensitive, 
but it nevertheless is ,a whoai}nlt 
taken too seriously -and #ard; : to 
read. Not. for films. r - 

'Shadow oh the Downs,' by 'R.' 
Woodthbrpe (Crime Cliih; $2),i 
brings Matilda Perks back to work 
Matilda' is an old spinster , .with a 
long meddlesome nose who finds 
murder where it's unsuspected and 
then unravels It. She's a sort'of 
British counterpart of HUdegarde 
Wither in the Stuart Palmer 
stories. This book is a good, fast 
action yarn with plot ramifications 
that are not too obvious and inake 
interesting unraveling. Kot lor 
-films, however. • "' 

Edwin Balmer, editor of Red 
Boolt, and Philip Wylle, author of 
half a dozen interesting novels, 
combine their efforts in 'The Shield 
of. Silence' (Stokes; $2)/ Between 
the two they should have turned 
out a good detective story, but they 
must have leaned .too- hard on one 
another, or they assigned their of- 
fice boys to do the actual writing, 

It is not only a dull story, but 
contains Just about the worst Eng-^ 
lish used in a book thus far thlsi 
season. Not for films. 



port, Conn., typing out his confes- 
sions. 

J. E. (Dlnny) Doyle, long, with 
Hearst Radio Service and latterly 
p.a. for Tom Coakley's orchestra, 
heads the enlarged radio dept. of 
the San Francisco Chronicle. 

Muriel Rukeyser, winner Yale U 
Press 1935 award as most promising 
poet, signed contract With Covlcl, 
Frlede for next five books, first, of 
which, is tentatively titled, 'U, 1. 

Sax Rohmer, author of 'F" 
Manchu' creepers, stopping in N'. *• 
before continuing to London. Crime 
Club publishing his latest thrlllerr 
*Prez Fu Manchu,' hvtter part of. 
May. 

. 'Life and Times, by Shirley 
Temple,' which appeared in Pictorial 
Review recently, and ghosted by 
Max Treli, associate ed of the mag. 
has been issued in book form W 
the Saalfield Publishing Co. 



William R. Murphy Dead 

William R. Murphy, for a number 
of years drama critic on P h,lfl f.f'* 



phla papers, died at his homo. 



4207 



Baltimore avenue, April 2. Pea* 
was attributed to a heart ailment. 

A graduate of the University 
Pennsylvania, with honors, he * . ■ 
to woi-k on the Evening Teleg rap 
(now defunct) where he was m« j4 
drama and literary critic. I" j( , 
he went on the staff of the *J ^ 
Ledger, being assooiato editor o . 
Literary Review of the ledger. rf 
New York Post for a num , f c / of 
years. He was also drama c»k j{ 
tite Evening Ledger shonirj * ■ <4 
was founded In 1914. Authoi oi 
eval book 



««AKgfoy» April 8, 1936 



^clioisists' Sing in Mlaii 



CO NCEBT 



VARIETY 



59 



•Jlqt at LaScala - 
national Cast 



- 'Figaro' with Inter- 
Draws S<R.6. 




^ A: SHE PL EY 

* V ' .Mflap, March 

'^foitft'S' Isa 1 ' 0 ' was Presentediat 
t&fr 0 Fllbdr'airiniatlci here, this 
fc'^'iih a . cast of. singers .§h.b 
Italy, hut belong to nations 
^ are ranked In this Fascist land 
Sanctionlst.'. United States. 
14, Bulgaria, France, Poland, 
iei4 and . Spain, were the 
les- represented. Two Italian 
j completed the cast. Opera 
w^gui»g''* n Italian,- 
$ ftmarree'Kennedy with Pag Mag- 
- jj^-'-*he : Paris Opera led the 
ipeBfitt^the third act and scored 
&fg/ : Mt.- Kennedy, ah American, 
4S*-di8B!pi)61nte'd In not appearing 
itlfc'Scal*, but had to be content 
^ tWle'Sser' theatre where the 
ottera was given with scenery bbi> 
J^ed from La Scala and with 
tfaeitro Edoardo De Guarnleri of 
l S'd»i^iW k 6pera as 'guest conductor. 
TWO ; 'perfbrmaftces;'' of •Figaro' 

Jfeixt :".wiHhe; Opera Asslstenalale. 
f toJPBl^ %lero of New York sang 
^^ ^purzlo role. 

FitfitheH Baltimore 

y "'*- * r - l . < 

? ^ALBERT SC.HARPER, Jr., 

Baltimore,. Apr 11 
.Gladys - Swarthout , trained In on 
.jpg^'Af^t^VT'inlnUtes before cur- 
^tff jjf^^n 'Caxmeri/ Said wanted 
i ^(rt-^eV : Ji)oJnts on .Rosa* Pon* 
. ilte^'^tfe^etation, -a,s Is anxious 
ift'iet a';^ack at th$ . role for .the' 
'''"'<)}' JS&i^-'~^iXiT^- tiitti;'' "was on 
l^ooij'; picture loc'ailqn when 
£<:]Pbrtselle several -times sang 
itf tn N< Y. this winter. 



^•Ajpj^'tucre jgang -flnia to. 

4alr 'jSf^^v: -career^ iii'* American 
.•••'iwth 'BOherne,' group of 
operttidlets anonymously gave 
lllter* -Jewel box" as . token.. 
id^^Idj's not want identities 
«M tmistetred Mayor How* 
'rfadf.W' Jackson, to - do the bestow 1 - 
liigilfter iflhal curtain. Hlzzbtoer 
ikfo brief spiel In giving the 
;(fti,:;iand vwhen came time to re'i- 
*WKS6tof>' Miss- Borl's name/ ap^ 
'f»renUy had forgotten It. '' Stalled 
ariurid . for some moments , while 
flecked house tittered , at spectacle. 
\.;Ttie.tt?the 'Mayor mispronounced it 
Jffiree times* each to guffaws from 
iudtence: ./-Gave up. finally, arid 
laiighed himself; . ditto the recipient. 



/^sire'.Defrere, onetime baritone 
witobw stage -manager for the Met, 
Matt talking to reporters about work 
# Hilda Hopkins Burke, Balto girl 
sang one of leads in 'Carmen.' 
; »frere said she "Is the greatest ac- 
• flulaltlonthe Metropolitan has had 
In many years. She is wonderful, 
ttarvelous.' Reporters later learned 
he ip Miss Burke's husband. 



The operas did. not break until 
after-.,:., midnight, though started 
\pmptly .at IB. Reason was. that 
; Werrnissiona .were unduly lengthy 
Mcauae the.bar that was esp.eclal- 
)y set iip % pr the three days of opera 
needed to.. get as mu.ch biz as pbs- 



' . ^ongr.viQus.. aspect lent th,e per- 
Wrrnanw ,b> formally attired per- 
PPns, who,. .had to. accept standing 
t*$W ;tyW$B. neld seats along, <to 
••^" ■.wlth them.' Never before 
g*£ in theatres iri ( Balto, seats w.ere 
. i^persons usually use when, iail- 
l *S a goljf match or watching a 
flora© show.. Pointed steel tip* of 
•*is3r$f do the. carpets , of the 
<>i^c a n y gojid, either. " '' * 

'^••••w 3 - 9 '- third -act of' 'Carmen,' 
.«osa Ponselle syftered s 'e v e r e 

S ch 6 ?- arm when' falling to 
'rnnl-^ ' -^ e . dlc called to dfessing 
Kl ail v attfend ed her. No bones 
.^rtcen, but a bad sprain. 

r6^ n !! 0 « lttza had been carded for 
coild ^ SCamllI ° In 'Carmen,^ but 
call t rt , &ppear ^cause of sudden 

l°5, ltaly by order from 

<*) S«v K Sal,eci for home Sat. 
here * , was ske <Jed t,o appear 
T \ Replaced by Julius Huehn. 

c 'fero ni Martine »i's spring re- 
& J r ?J Apr11 13 ' Asheville; 
0 17 < Columbus, 

also Zti^t 16, Ann Arbor > He's 
Mfy tha T»I? r ? ever al performances 
- -^tro* °Pera company. > 



MARINE DROPS OWN CO. 

Decides Not To "Caunch Anbthir 
Ballet Troupe 

Leonid Massine has called off his 
plans to form his own Russian Bal- 
let for next year, and is remaining 
with DeBasil's Monte Carlo troupe. 
Company arrived, in New York last 
Sun.day. .(5) lay off a 'week before 
opening its spring engagement at 
the Metropolitan Opera on Easter 
Sunday (12). Massine will continue 
as chief choreographer.., 

ronlslav, Nijinska who's dUr$ct- 
.ing tes Noces' one of the' new bal- 
lets this, spring, flies to, Buenos 
Aires on .April 26 to repeat these 
clipre? for the opera company thpfe. 



,000 IN 30 







Lpu'i^, April 7. 
An audience of • S>000 greeted Bur» 
tori Holmes Monday (30), in Opera 
! ' House bf Municipal Auditorium as 
he gave last of five .illustrated 
lectures for season, • During past .-SO 
years Holmes- has been lecturing in 
St Louis his • local accumulative 
gross has fallen, a' trifle- short of 
$250,000. 

Holmes' first professional appear- 
ance Jn St. Louis wjis in. 1901 when 
'he ' lectured at old Y.M.C.A. hall, 
since destroyed by flre, ; Tfhe follow-- 
Ing - 1 y^ar he retbrned ia the Odeon, 
also burned down 'since then, but 
b.Oi -biz was so disappointing he did 
not- return to Missouri's metropolis 
until 1907. 

Since then he has been an annua) 
visitor. From J90? to. .1914 Holmes 
gave ,two courses of five lectures 
each. Demands bf other cities made 
that- program, too strenuous and 
since 1914 Holmes has been limiting 
his lectures in St. Louis .to five each 
season. 

..While the b.o. take varies accord- 
ing to popularity of topic offered 
W. W. Wescott, Holmes' mgr. esti- 
mates they have averaged $8,000 for 
five- lectures, each season' in St. 
Louis thus giving the famous lec- 
turer a gross revenue of $240,000 
since coming to this city* Last year 
Holmes made his first appearance in 
Municipal Auditorium. 

Holmes is considering making a 
flight across Pacific in the 'China 
Clipper' this summer as part of his. 
tour to obtain material for next 
season's lectures. 



REFUSE PAY COT TO 50 
PITMEN FOR Li. OPERA 



r fc- \i £ * t 

Japanese Music: Concert 
In N.Y. by Claude Lapham 

Claude Lapham, composer and ar- 
ranger, is giving a piano recitaf of. 
Japanese music at Steiiiway.IJall in. 
two weeks. He is also tlatcl to 
repeat the production c' h'-s Japa^ 
nese operaj 'Sakura/'at the Holly- 
w > -v. Bowl this summer. Latter, 
which. Was rst Japanese opera 
ever -written, had its unveiling at 
the bowl In 1933. 

Victor i;- releasing a record of 
Lapham's concei*tq for the piano 
next moTith.. Lapham did the sten- 
cilling.' 




IN BALTIMORE 



Hollywood,. April. 7. 
Despite plea that 60 musicians 
members of local 4.7, AFM. would be 
VSed in grand opera performances 
of 'AJda' and '.Carmen' ,' at, Holly- 
wood Bowl April 2;3-27, -Mustcans 
local 47 ruled that .there could be 
no slash in tunestera' - pay» 1 
, Appilcatioh for' wage slice, below 
scale was made by MaurJLce Pijank. 
jnanaging director of the., . grand 
opera' festival. 

Giaiinini's Summer. Dates 

Dusollna Gianhini, Metropolitan 
Opera diva, is remaining in the 
TJ. S. until "May 10 before sailing 
for Europe, due to several post- 
seasonal, concert appearances. On 
April 3 she sang in St. Louis and 
last night (7) she appeared Jn 
Corpus Christ!, Texas. 

Other dates, including radio en- 
gagements, follow: April 16, Pitts- 
burgh Plate Glass program over 
NBC; 24-25, Atlanta, and. May 3, 
Ford hour over CBS. She's been en- 
gaged for the Salzburg Music Fes- 
tival this summer, with appearances 
at the Paris Opera beforehand. 

Vienna choir boys sang to the 
largest Sioux City concert audience 
of the 1935-36 season of the Sioux 
City Civic Music Association. ' 



1 Baltimore, April T. 

■ Met Opera in a three- day. stand 
here last Thursday, Friday and , Sat- 
urday smithereened all. records. 
First time in all the annual visits 
the Met has made 'to'" Balto that 
houses .went clean, each perform- 
ance. Sell-out preceded opera to 
ito.wn by 10 days.' 1 Total take was a 
thundering 458,210. 
• Mpjt interest was in 'Botieme/ 
the opener, becausi ' Lucrezia .Bbri 
concluded., her brilliant ; 28-year 
career in. the lead role. Some 4,102 
saw '. performance, 1,104 of them 
standing^ Gross oh that was . $18,260. 

'Tristan' played, to 6*0 standees. 
Take was $17,100. 'Carmen' copped 
$17,860; 941 . standing. '. t $&6> admish 
1 (far. the many b.o* seits.) ^ai.., $12.50. 
Lower floor top was $8 . arid, the 
shelf low, ,$4. Standing room',. $2.50. 

Only house record that was not 
shattered was the number of 
standees.. In 1920 Galji- Curcl sang 
to' -1,204 s'tahdeesi but 'at that time 
Lyric did hot accomodate as many 
people, several hundred seats hav- 
ing teen added few years ago. 



l$y Pons' Protege 



. .Lily -pons, just returned frorii' Eu- 
ropean- opera/ engagements;' has 
adopted Jean ,. Dickinson, ,, U; S. 
singer, as a musical protege. Metro-- 
.politan Opera ( diva first heard the 
newcomer before she sailed 'several 
weeks ago. She's already" been 
.placed under, the tutelage of Albert 
Jeannotte, N. Y, vobal instructor. 
■ Miss - Pons, presented girl on the 
Melody Master program last Sunday 
C5) OVer.tVEAF. Protege -is 22 years 
old n and is a native of Denver. In 
announcing this, Miss Pons ex- 
pressed hope that she may be setting 
sl precedent to be followed b^ other 
fore,Ign-born , artists' who have 
clicked on this side. 



Levitzki Mix-up^ Clarified 

No Money Trouble— Confufiion in Booking — • 

Set for April 20 



OPERA 1M ATLAtiTA 



Festival 



Books ', Standard 
Names 



High. C 



Atlanta, April 7. 

Opera .with top names will be pre- 
sented here during DogwOod : Blos- 
som Festival celebrati6rt' : the end of 
this month. 'Aida' is' slated for 
Friday night, April 24; 'Boheme,' 
Saturday matinee, 25, and that 
night, 'Carmen.' 

Joseph Bentonelllj Dusolina Gian- 
nini, Hilda Burke, Collete D'Arville, 
Giovanni Martinelli and Carla Mor- 
elli are to appear. Musicians, 
chorus and.ballet.will also be drafted 
directly for the performances. 



SO THEY SPENT 
THE $40,000 
ON 




St' LbUis,, April 7. 
St. Louis Grand'Opera Co. is sink- 
ing $40,000 in thr'ee operas and an 
opera bali starting Thursday (16); 
First •Op.era ''L^;.'Traviata;' will be 
held in opera house\ of- Municipal 
iALUditorlum to be "followed by .bail, 
concert and buffet supper Saturday 
(18) also' in opera Iibuse. - 'Monday 
(20). 'Lucia de Lammermoor* will be 
presented in convention ^hari ot au- 
ditorium arid season" ends 'vVe'dne's-r 
day (-22) with 'LaGiocorida'-in opera 
house, 

Lily, Pons singa role of .Lucia in 
i'Lammermoor.' Convention 'hall ' ts 
scaled from '50c to $3.<)Cf while' opera 
.house prices are from $1 to $5, . Ad- 
mission for . opera ball is $5. Gen- 
riaro Papi, of Metx-opolitart Opera 
will direct 70 musicians ifor each of 
operas. Ernest Knoch will assist at 
opera ball concert,. 

Costumes and scenery for operas 
have been obtained from Chicago 
Opera Co. 



.Concert Boys in N. Y. 

-. Field' staff for Columbia Concerts 
is assembled in New Ypi-k this week, 
discussing business for the new sea- 
son. District chiefs from all sectors 
are on" hand for the session .which 
will extend oyer Easter, 

F. C. Schang, Jr.; sales manager, 
is presiding. 




o Opera Done and Over Before 

■..i-f. 

Met Opens; Jason Whitney New Prez 



Chicago, April 7. 

City; Opera has a new president — 
Jason. F. .Whitney, ^i/'cceedfng 
Charles Peterson^ who offlcjale'd last 
season after October death oi Ifcarle- 
ton S.'Hackett.- "Whitneyi who was 
highiin Kraft Cheese for' a-*. 1 timer be- 
cause 'of his control- of the* 'Phoentoi 
Cheese ". unit, is 'a rie^'.^gtir'e In 
opera! accornpanied Paul 'tion^bne, to' 
New .York last month to talk 5 things' 
over.' with Metropolitan management 
arid to slgri up singers. OJty. Opera 
will start Oct. 31,. and will have Its 
season out of the way, after six 
Vi^eeKs, before "Met is ready; so, there 
need be; no conflict on commitrhehts 
of singers wanted by both Chicago 
arid New York. Longone's pending 
contracts with notables still require 
signature and endorsement.. 

Meanwhile, City Opera is dealing 
with former' subscribers by mail. All 
subscriptions, new arid old, asked to 
pay down at least 25%. 

J. B. DeKeyser continues search 
for cities willing to guarantee his 
Chicago Opera, but doesn't yet seem 
to be In way to amplify present cir- 
cuit of Rockford, Springfield, l'corla. 
and" South Bend, with Jollet and 
Madison definitely dropped. Next 
activity of troupe dated April 22, 
when 'La Traviata,' \vith Rosalinda 
Morlni in title-role,- will be revived 
in Rockford. 

Fortune Gallo will not close San 



Carlo season In Chicago, but keep 
going till mid:May, calling it a day 
in Richmond, Va., taking in Cleve- 
land on the. way east. Will give 
eight operas hero, April 20-26, but 
omitting 22, when* Marsnall Field 
Choral • will' 'have .< Auditorium for 
annual, concert. Gallo says.'he has 
hired Lyuba - Senderowna, a mezzo 
frOm Russia, for principal roles.- 



Lincoln, April 7. 

Coe Glade's Civic Opera produc- 
tions' 'Carmen' went before the lo- 
cal fur and carriage trade to the 
tune , of an .estimated $4,100 at the 
Coliseum last Tuesday (31). Turn- 
out was good In spite of a snow 
flurry about dinner time, which wa« 
accompanied by .bitter cold. News- 
papers were lavish in publicity on 
the affair, which was sponsored lo- 
cally by Mrs. Florence Gardner. 

Monday (30) the company did 
'Rigolctto* at the Sioux City, la.. 
Orpheum. also to a reported good 
house. Only rumble on the latter 
date was an attachment by the Eri- 
qulror Printing Co. of Cincinnati for 
a printing bill amounting to $310. 
Company put up bond and was al- 
lowed to move tho property. News- 
papers were warned on ihls date 
not to permit the u.»agf» of the term 
'Chicago Civic Opera' since It wars 
not authorized. 



. Detroit, April 7. 

Booking jarii between Detroit and 
New;. York that resulted in an Or!- 
chestral Hall audience waiting until 
10 p.m. on March! 28 for M lsc ha 
Levitzki, 'Who never showed 'up, . did 
not. concern financial matters. Re- 
port that Levitzki was in Detroit 
on the day in question and, had re- 
fused to appear because of a failure 
of Mrd. Isobel -Hurst to fulfill- any 
obligation was wrong; Misunder- 
standing' between the NBC Concert 
bureau and the local auspices Svas 
a -booking -fluke. 

Numerous previous changes In 
the date of the concert (it Is now 
set for April' 20 at which time: the 
Detroit Concert Society will honor 
all tickets presented for the March 
28th -concert that did riot material- 
ize) created the misunderstanding. 
Levitzki was unaware of ; the 'Situa- 
tion, until- Informed in) New York i 
couple of 'tfays after the date. 

Mrs. Hurst Issued a statement 
from Detroit as did' Marks Levine 
bf NBC from New York explaining 
the- incident.. Levitzki's perform- 
ance "will wind up' Mrs. 'Hurst's 
series, df . coricert pianists for- the 
season.' ' 



PMadelpMa^ 28^Wk 
Concert Season Engages 
Many Stellar Soloists 



Philadelphia, April 7. 
Philadelphia Orchestra season of 
1936-37 will be divided' by Leopold 
Stbkowskl ftnd pugene Qrmandy. as 
co-cQnductors. It will be -2^ -weeks 
long and will fea.tpre mba't 'arr\- 
bitious.ar.ray of .soloists yet offered. 
Alfred .Reginald Allen, ultra-show- 
manshlp^minded', 4s iieiw inanager. 
1 -Seaibn tvIH bpeh' on Priilly. Oct. a : 
and continue until April 20, i9'37. In 
addition to 28 each of Friday and 
Saturday concerts, there'll 'be 10 
Tuesday concerts. If present plans 
jell, ' there'll be another lengthy tour 
(similar., to'; forthcoming p»0) at 
end of regular season. 

Soloists will include Fritz Krels- 
ler, Josef Hbfrirann, Sergei Rach- 
maninoff, yiadimir' Horowitz, .Artur 
Sch.nabei, • Miscba, Levitzki, Rosalyn 
Tureck, Kiraten Flag^tad, Tso 
Briselli, Lauritz Melchior, Mlscha 
Elman, Lawrence Tlbbett, Jascha 
Helfetz, Gregor Platgorsky. ' ' " 
There will be flye youth concerts 
(always great b^'p. attractions here), 
several special concerts/ . 10, New 
York dates (instead of present . 8), 
five each in Washington and- Bal- 
timore (increase of -one each), with 
Hartford and several, others tenta- 
tively set. 

Season prices for 28 Friday con- 
certs (most; of which are taken by 
regular ' subscribers already on re- 
newals') range from $600 and $540 
for boxes ^ sealing six, $400 and $340 
for boxes seating four, to single 
seat at $70, $60, $43.50, $33 and $25. 
Comparative 'prices for 28 Saturday 
.nights- rur* $450 for boxes 'for six, 
$300 for boxes for four, single se,ats 
being same rate. For, 10 .Tuesday 
concerts, ' prices arc $150 for boxes 
for six, $100 for boxes for four, with 
single seats at $22, $15 and $11. 

So- called .'income Bubscrlptlon 
plan/ tried first last season and 
highly successful,. ,wlll be repeated. 
Briefly;' it .calls for down payment of' 
20 percent at the time of applica- 
tion or renewal and subsequent pay- 
ments of 10 percent on each of- the 
followirig eight months. Also 'pos- 
sible io make payments in; - two 
parts or four parts, instead- of 20 
percent and* additional 10 percenfs. 



Opera Wage Claims of 
57G Settled for $500 



Los Angeles, April 7. 
Wage claims' aggregating $66,- 
946.08 filed* through - state lahor 
bureau by Los Angeles Grand'Opera 
Co. against Auditorium Co., have 
shrunk to $500 in out of court set- 
tlement just reached. One of actions 
filed in Superior court, was for 
$2,72^.04, other for $54,223.04. 

Chorines, and other members of 
cast, who made up 81% of wage 
claims, will draw approximately 
12,71% of their demands. Settle- 
ment by Auditorium Co. made voN 
untarlly, rather than go through 
litigation. 



60 



TIMES SQUARE 



Wednesday, April 8, 1935 



News From the Ij>ailies 

this department contains rewritten theatrical news items as Pub- 
lished during the week in the daily papers of Ken York, Chicago. Ban 
Francisco. Hollywood and London. ^ Variety takes ho credit tor these 
tews Items; each has been rewritten from a daily papet. 



East 



Group actors not in 'Awake and 
Sing' at liberty to take Hollywood 
dates so lone as they are back for 
the July training season. 

Equity discussed straw hat con- 
tracts at its meeting last week. No 
longer possible for a manager to 
charge more for room and board 
than he pays players. Cannot now 
charge more than $3 per day, 

Howard Bary, animal collector, 
landed two pygmy elephants for the 
Barnum-Rlngling show, Wednesday. 
Lost three others and three giraffes 
on the sea trip. 

Lily Pons back from Europe 
bringing her furniture with her. 

Capital theatre, motion picture 
house In Haverstraw, N. Y., des- 
troyed by fire Wednesday (1). Be- 
lieved to be of incendiary origin. 

Business firm has been releasing, 
a balloon dally from Rockefeller. 
Center carrying an order, for $1 
worth of merchandise. April Fool's 
day a couple of dozen fakes were 
sent out by some joker carrying an 
order for $25 each. Some people 
sore, but do not know' who to be 
sore at. 

Ruth Chatterton .flew .in from the 
.Coast last Wednesday. (1) doing her 
own piloting. 

Anne Revere and Katherlne 
Emery back in 'Children's Hour' 
after pout's with- influenza. 

Fay Templeton made a strong pro- 
test against the benefit, planned for 
her by the Gilbert and, Sullivan So- 
ciety; . Says she . resents -the 'pov- 
erty-stricken/ wilL not authorize the 
benefit, nOr accept any fund so 
raised.- Projected ball probably will 
be given for' a charity to be named. 

• Cunard White Star line; an- 
nounces that ' owners taking . their 
cars to Europe are 61% in .excess of 
those moving cars last- year, and 
16% above .the 1929 peak. 

' Columbia Pictures ■ has a unit in 
Washington making , shots . in the. 
Bureau of Engraving' -and Printing. 
First time. • 

Albert Beln working on An adapta- 
tion of Waiter Harlan's 'Nurnberg 
Egg/ For the fall, with Hortense 
Alden and Sam Jaffe. 

.Now it's Edmund. Lowe who. took 
the Ajjmbnk. (N. Y.) hitch, but un- 
like 'the run of customers he got 
jBpllced in broad daylight to Rita 
Augusta Krone- Kaufman, of Bev- 

^MCMHMrHHuiwiiMntnii inoiiHiMwitittnHtHnnmitnniniuiTiiiiiui imiiumi 



erly Hil Her second, his third. 
April 2. 

Fritz Bush unable to accept a bid 
fx-om N. Y. Philh rmonlc-Symphony. 
Recommended by Tbscanlni, but has 
some Danish engagements. 

Hotchner & Finn, X. Y. lawyers, 
sued by John Ban'ymore for an ac- 
counting; deny they ever had money 
in trust for him. Say he. deposited 
.$80,000 in securities in -one bank, 
which were sold and paid into his 
account in another bank. They 
merely acted in a legal capacity for 
which services, they state, they 
have been paid only in part. 

Equity trying to figure a scheme 
to include the actors in the spilt 
from sales of motion picture rights 
to plays. Contends the actors help 
sell. 

Last, week Maj. Bowes restrained 
the Capitol theatre, Lynn, -Mass., a 
Loew house, from using his name 
for advertising purposes without 
his authorization. 

.That Lillian Russell diamond and 
emerald Ting in the courts again 
Thursday (2), when it was ordered 
turned back to the receiver for 
Dorothy Russell; her daughter. 

Lee Simohson talked to the Art 
Directors' League last Friday (3). 

■ Book store in' Paramount building 
freed of charge' of Sunday, selling. 
Court held sale Of a few books did 
not impair Sunday, quiet. 

Shuberts pass -back- to Sam War r 
schawsky rights to 'Woman of Des- 
tiny.' ' ■ _ 
' Dayld Robinson, K Y., vaude 
actor, died . March ■ 3 after. being 
Struck by. an automobile in Darieft, 
Conn. He. was returning from a 
date In Providence. Driver of the 
car was arrested on a drunk charge. 

Another sign of spring, Long 
Beach, L; I., asks aldermen to ap- 
prove an ordinance to keep bathers 
off the streets -without proper cov- 
ering. Bath house men declare it 
hurts business and threaten to close 
if. action is not taken. 

The Jack Benriys obtained legal 
sanctipn for the adoption of a 21- 
months-old , girl last Friday (3). 
Recommended by Rabbi Wise. 

Dr. Walter. Damrosch presented 
with a sombrero and a medaj at. the 
session of . the. National Music Edu- 
cators/ Conference Friday (3). In 
appreciation of his broadcasts. 

Appellate court, decided Friday 
that film exchanges have the right 
to pass the gales' tax to theatre 
owners. latter brought suit to en - ; 



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join, claiming it to be service and 
not sales. 

Appellate division last week ruled 
that claw machines are illegal in 
N. Y. Had been 1 heTfl a game : of 
skill. 

Sunday Stage Society dropped the 
projected production of 'Passport' 
last Sunday, Will hunt up some- 
thing else. 

Mercedes Gilbert now starred in 
'Mulatto.' Was formerly in 'Green 
Pastures.' . 

Automobile registrations in N. Y, 
state now 1,379,003. Up 113,930 
above 1935 top. 

Local court in Greenwich, Conn., 
gives okay to Bank NIte flo far as 
state law is concerned. 

Lily Pons sponsoring Jean Dlckr 
enson, of Denver. Will 'put her over 
the hurdles to a . career, she hopes. 

Martin Beck going to London to 
dicker for the D'Oyly Carte Gilbert 
and Sullivan troupe for next seasort; 
Will hold them for a- longer stay 
this time, 

'Russet Mantle'- goes back to Mon- 
day night shows and drops that ex- 
tra mat. 

Billy Rose keeps control- of the 
Hippodrome. To put a show in next 
fall. Meantime he can lease to con- 
ventions and 'dignified attractions,' 
•but.'nO bpxlng or wrestling. 

Massachusetts courts slap tax on 
the Boston Symphony players. 
Bandmen contended they are ex- 
empt as an 'educational enterprise.' 
Will have to pay $29,670 oh realty 
for W 34. 

' Circus officially came to town 
Sunday (5) when. the Barnuni-Ring* 
ling outfit . was ' landed at - Mott 
Haven; Elephants! and horses came 
down to. the. Garden on ' the.' hoof, 
but the cats! had a ride. . . .* 

: Herald' Tribune again' won the 
Ayer cup for the best typography. 
Makes the third leg and' can keep if. 

Fire in a Louisville burley house 
,when. a blank cartridge ignited 
draperies. Audience, mostly men, 
in a panic. , Six critically hurt and 
one patron lost $.500 from his .pocket.' 
" 'Postman Always' Rings Twice' *o 
move to the Golden Monday ' (13).. 

Theatre Club gives 'Dead End' its 
gold medal for the. .best play this 
season.' Klhg'sley also got one for 
'Men in White.' 

H. C. Barrett, who, with his 
brother, opened the ortce, famous 
Barrett house at Broadway and 43d, 
died April 5 in New York. The hotel 
housed many celebrities and was the 
birthplace of Eugene O'Neill. Now 
known as : the " Cadillac. 

Mayor LaGuardia declares a. drive 
on cafes serving high school boys. 

Colin Hunter, who replaced E. E. 
Clive in 'Libel,' gets- the job perma- 
nently with Equity approval. Cliye 
developed pneumonia following a 
minor operation' and -will be unable 
to- return to the cast. 

Joseph Delia Malva replaced 
GIorgip-Moriteverde.in 'Idiot's De- 
light,'- Had been sent to- Pittsburgh 
to join the show there, but was 
marooned, by the flood at Hunting- 
don, Pa; - Caught up with the show 
Monday night. ... 
- Geraldine Farrar, as executrix, to 
auction furnishings ' of hei? late, 
father's - home at Ridgefleld, Cohn.^ 



Remote Control 



Baltimore', April 7. 

First itime here Jhat a spot 
was ever pickete"d seven blocks 
from 'its location occurred last 
week when pitchmen stalked 
up and down declaring the 
Belvedere hotel 'unfair- to some # 
labor group. 

Plcketers marched in front 
of the Pennsylvania station. 
Idea presumably was to attr 
persons coming into town* 



CAPITOL 



Loretta YOUNG 
FRAKCHOT TOME in 
"UNGUARDED HOUR" 




Friday • 
Janet GAYNOK, Bob TAYI. 
In "SMALL TOWN GIRL" 




i 



STATE 



«m tracer 

tHUWW 



Charlie CHAPLIN 

"MODERN TIMES" 



VAUDEVILLE 
N.T.G. niirl . Girls 
RITA RIO ■■■ 
SLATK BROS. 



PARAMOUNT 



8<IUARE 



"GIVE US THIS NIGHT" 

with JAN KIEPURA and 

GLADYS SWARTHOUT 

On the Stase— JOHNNY GREEN 
' iid HiB Orchestra 




J R A N D ^ 



'Jolson Is tops! — American' 

,,„;,,„ AL J0LS0N 

"The SINGING KID" 



M'wny 

& 40H« 



_ ASTOR 

Twice Dully g:40 nncl 8:4(5. Mi»fn. (pxp. 
Stit.) ft5c to S1.10? Kvett Xiiiv. ti> S'i.20 



lib Av. & 50th St. 



ROXY 



ALL ORc TO 
TS^ ° 1 J'.Al. 



SEATS* 



Screen 
"LAUGHING 
IRISH EYES" 



Ojv Stags , 
Major Howes' All, 
Sew' Radio Afrint eufs 
In l'erson 



^ MUSIC HALL 

50th Street and fittt Aypitur 
"AbsorbH purilenre oowpleitely" — ■ 

Boohnel, 'World-Telegrum 

"Little Lord Fauntleroy" 

FREDDIE rtARTHOLOMEAV 
DOLORES COSTELLO ll.ARRY.MORE 

A David O. Selznlck Production 
Relensed through L'rUed Artlst3 
S|)fr tnciilur Stuso Productions 



next . Thursday (14)".. Has' Already 
sold the 156-year-old- house "on T*ar- 
rar|s 40 >Acres. 

Henrietta Schumann, piahiste, 
back in, her home ' town, Syracuse, 
"arid 'fined a '.dollar for overparking. 
Sent a • check and', suggested the 
court hav.e. it. .framed as .a. souvenir 
of a home town gli'l, Court banked 
the line. . For contrast, she told that 
Nino Martini had a- 'nice big badge' 
from N. Y. police. Local cops design 
nated to find out where he got it. 
■ Johnny Weisniuller planed east. to 
: spend Easter with his wife, TLupe 
Velez. Reported that Lupe and Mar- 
celle .Mahvllle pulled hair at a cock- 
tall party Sunday. 

Eddie-Cantor's $5,000 prize for the 
best, peace essay awarded to. Lloyd 
Le.wls, • 6f Plattsburg, Mo. An- 
nounced on his Sunday nisht broad- 
cast. ' 

Seven .censors passed "Jobacco 
Road' for performance in "Washing- 
ton Monday. Caught opening show. 

Beatrice Barclay Pickerel], former 
chorus girl, who- eloped four years 
ago'.' when, she was . 16. back to the 
old home with her three-year-old 
son. Undecided, about a divorce. 
Husband "was a truckman; her par- 
ents wer wealthy'. 

Fannie Brice a triple threat. 
'Ziegfeld Follies' at the Garden* ditto 
on.tlie jflr, an in. the- Metro -fllpi at 
the Astor. . 

, Representative Deen. of Georgia, 
^lasted 'Tobaccp Road' on tjie. flooi- 
of the house. a,s a ?Iam at his- con- 
stituents. '. Show in the capital. 

Harry Moses has bought William 
C. White's autobiography of Lenin. 
Will be dramatized by White. 



which Tlmony staged at Holly town 
theati-e. . . 

Divorce suit filed in T^. A. by Vir- 
ginia Bowen, film actress. 

Wife of Ned Sparks sued to set 
aside thei^ divorce and' property 
settlement on grounds she was co- 
erced into sign i'»g agreement and 
did not receive fair split. 

Declaration by court that he is 
not father of son born to Catherine 
Lowe, as cialmed by her In breach 
ot p'omlse suit, demanded in L- A. 
by Euiii'o Staine, concert singer and 
voice teacher. . 

Auto crash damage suit of $57, 
500 flied against Dorothy Parker in 
L. A. by Dorothy Casey, postponed 
for month to permit rounding up 
witnesses. 

Fojc-West Coast Theatres sued in 
L'.. A. by Esther Bose, who asks. 
$1,892 personal damages for injuries 
received In fall on ua Icon y stf.irs of 
Beverly theatre.. . 

Jail' sentence, of 30 days and $100 
fine hung on 'Daddy Rango,' radio 
philosopher for drunk driving.. 

On arrival here after doing three 
pix in England, Doris Keny on an- 
nounced she will do series of con- 
certs for L. A. Philharmonic this 
summer. 

California Supreme Court settled 
disagreement oyer estate of Lowell 
Sherman by authorizing Mrs. Julia 
Louise. Sherman; mother of late ac- 
tor, to continue as executrix. 

After filing brief answer, for- 
mally denying mental cruelty 
charges of Sylvia Sidney in her di- 
vorce suit, Bennet Cerf, publisher, 
announced he will not contest suit. 

Petitions pushed in Pasadena to 
force, local taxpayers to contribute 
one cent for each $100 assessed 
valuation to support Civic Orches- 
tra. 

Dr.. Fred Eastman, of Chicago 
Theological Seminary, recommend- 
ed in L, A. formation of .citizens' 
committee to support good pictures 
and boycott bad ones. 
. Damage of $50,000 caused by fire 
in Lon'e Pine, Cal., where Warners' 
•Charge of the Light ,Brlgade' is on 
location. Errol Flynn, Michael 
Curtis and David Niven- joined the 
fir* fighters. 

Court fight in L.A. for custody of 
Patsy Doris May; two-year-bid 
screen player, by her father, former 
steel worker. Child has been ih cus- 
tody,, of grandparents; who claim 
yoyhgster was deserted ■ by parent 
:after mother died. 

Victor Meyers, former Seattle 
.band- leader, acting as governor .of 
.Washington while state's chief exec 
.ori.sick list. 
..Two damage suits field in L.A. 
against' Lyle Talbot and chauffeur 
as result of auto crasn. .aults ask 
$14v450 and ; $5,926. 

.Separate maintenance suit filed in 
L.A. against Jolin L,.- Murphy, pro- 
duction manager for Harold Lloyd 
Production Corp., asking. $800 
monthly from his assei'ted . $24,000 
annual salary., 

Republic Pictures. Inc., Mascot 
Corp.. and Herman Schlom sued in 
l:a, for $1,125 by Erma. Horsley, 
negative cutter, for breach of con- 
tract. 

Suit brought against Los Angeles 
Turf Club, operators of Santa Anita, 
by American Totalizator Co. for 
(Continued on page 62) 



Lillian Russell's 50G 
Ring Is Returned to 
Daughter's Receiver 



Dorothy Russell, daughter of jn 
Han Russell,, lost possession 0 f « 
$50,000 diamond and emerald rW 
when N. Y. Supreme Court JustW 
Edgar J. Lauer on Thursday (g) 
ordered her to - turn the gem over to 
Edgar M, Le Pard, receiver of 
Dorothy's property. The ring h ad 
been, originally owned by LillJan 
Ryssell, who had received it from 
her husband, the late Alexander 
M.oore, former ambassador to Spain, 
Since 'Lillian Russell's death, ' tta* 
jewel has been successively In., the 
possession of another daughter 
Dorothy Caruso Ingraham, widow oc 
Enrico Caruso, and Samuel Korh- 
bluth, Miss Russell's lawyer. 

Transfer of the rihg to Le pard 
was made ih connection with 
action brought by the 



an 

Tlshman 

Realty & Construction Co., to satisfy 
a judgment of $1,150 rent owed by 
Dorothy Russell. Both Miss Russell 
and Kornbluth attempted to retain 
possession of the ring on the ground 
that Miss Russell had given it. as 
security for a $5,000 loan from Mrs," 
Marguerite Deeley, her former, nursel' 



Sports-Crazy Det. to 
Pubkly Feed Champs 



Detroit, April p. ■ 

Climaxing the most successful 
drive for national honors by ^ny 
one. iy, Detroit is going to;.gattfer 
all its sport champions undergone 
tent April 18 for a big fete. at. Ma. 
sonic Temple. Tickets for jamboree; 
sponsored by Detroit Times, are (3 
per person and include a dinner 'and, 
entertainment. Local radio., and 
stage performers wl.ll participate; 

Heading , the array of champions 
will be the Detroit Tigers,, baseball 
team; Potsy - Clark's pro football 
titleholders, .and the town's^ jt\vo 
champion hockey sextets, Redwings 
and Olympics. Joe Lotn^' CQlpred 
heavyweight, alsoi will ii|f#ndi : ' 

Invitations have '< likewise heeii 
sent to Gar Wood and his son, Oar, 
Jr., king .and- prince of speledboat 
.racing; "Walter Hagen, golfer; Jake 
Ankrom,' national ' amateiir, biljiard 
tltleholder; Dick Degener, .Al.'Rpot 
and . Jimmy Gilhula, swim, stars;, 
Clark Haskins, of the police depart* 
ment*. who is national weight- 
throwing champ; Bill Bonthrqn- and 
Eddie Tolan, track champs. 

About, 3,000 ' persons ' are expected 
to attend. 



Ex-Actress' Breach 
Suit Dismissed in W* 



SAN DIEGO GETS TRACK 

Del Mar, CaL. April 7. 
One mllo race track seems cinch 
for San 1'Heio County fairgrounds 
here, some 30 miles north of San 
Diego. 

Expected plant will be finished for 
SoploinbiT opoiln". 



Model Suing Actor 

Husband for Divorce 

'ty-ons W^ckland,. actor and. ad 
model, 'was . sued ;fpr divorce in. New 
l'prk Supreme Court Monday. (6) by 
his wife, Grace 'Hatch Wickiand. 
artist model. Wickland did not de- 
fend the action. 

,. Mrs. Wickland said she had mar- 
ried 'the' -actor in 192G and produced 
witnesses who claimed they found 
her husband ih" a N. Y; hotel last 
Jannaf ' with an" unidentified 
woman. Referee James 0!Gormah 
reser.ved decision. 



A motion to /dismiss the $100,000 
suit for breach of- promise brought 
by Peggy Shaw, former stage and-, 
screen actress, against James 
Fitzpatrick, Denver mining, opev* 
ator, was granted yesterday (7) by 
N. Yr Supreme- Court Justice JuliuS.. 
Miller oh the' ground of lioh- 
prosecution. 

The action was' begun in- 1*33, 
when Miss Shaw claimed thaj: F1W- 
j)atrlck had . induced her to give uj) 
lucrative Jobs as a dancer on the 
stage and also as a screen actre.s.8 
to live v/ith him from 1925 to 1928; 
She contended he promised .to 
marry her, but failed to carry out 
his promise. The- mining man's at- 
torney, Harold L. Strauss niove?d for 
the dismissal on the grounds 1 - tbat 
Miss Shaw .was in Chicago and' had 
uo Intention of continuing the' suit' 



Coast 



Alexander Pantages will, filed for 
probate in L. A., placed 'over $10,000' 
value on estate. In accordance with 
provisions of instrument, the widow- 
was named executrix. 

Temporary alimony of $100 
monthly and attorney's fees 
awarded wife of Herbert Eccles, 
makeup artist, ih L. A. 

James Timony won suit filed 
against, him in L. A. by Herbert 
Martin, writer, for $2ii'0 assertedly 
due on revisiou of 'Clean Ec-ds,' 



BIRTHS 

Mr. and .Mrs. Richard Moss, son, 
i Hollywood; March 28. Father 
manager of Fox-West Coast Boule- 
vard theatre, Los Angeles. 

Daughter, Esther Jane, to Mike 
Lustig, p.a, for Republic PIcts of 
Australia, in Sydney. 

Mr. and Mrs. Paul J. Greenhalgh, 
son, April 4. in Philadelphia. Father 
is with Jay Emanuel Publications. 

Mr., and Mrs. Robert Palmer, 
daughter, April C. in Hollywood: 
Father is casting director at Radio. 

Mr. and Mrs.. Mack Elliott, 
daughter; April C. In Los Articles. 
Father is cameraman with Walter 
Wahger. 



Due-Bitters Organize 

New York's 20-odd' established 
due - bill agents have .incorporated 
themselves Into an association 
called the. Trade &' Exchange. Ad- 
vertising Associates for purposes ol 
cooperation and elimination of 
fair and unethical trade practices- 
Move would ostracize the offlce-in* 
the-ha't species of paper exclian 

Lew Bodee Is president, 
Greenfield, v-p; Herbert Blum, sec- 
retary; Sol Kampf, financial sec- 
retary, and Jack Roland, trea suri b • 

A set of regulations provides 1 
fines and penalties for violation* 
Advertising of availability 01 * 
counts on hand are one of niaj 
don'ts. . . lne 

In the event of larsc deals W * 
too much for o'ne agent to cai ir. < 
is proposed that the association j. 
from its fund, assist in ""^Tj,,., 
ing such an issue of paper aim s ^ 
in Hie profit. Dlvidi-nds are * 
dealt out senii-aiuuiully- 



iMnesdiy, April 8, 1^6 



TIME $ SQUARE 



VARIETY 



61 



Broadway 1 

iMn. Carmen ' set for Roosevelt 
hotSfc*^ Orleans. 

Farnsworth now managing 
WFA theatre projects, 
"tfurnr Poram is looking high and 
to*%r Wayne Christy. 

ftanif on 45th street waiting to 
*£f<from Charlie Aheam. 

Bert" Prival. dancer, set for * 
tjjnier short In Brooklyn. 

The Three Yates Sister$ into the 
^orebam hotel, Washington, Easter 



^bday (Wednesday) the J. 
McCarthys celebrate their . 30th an- 
jiirersary. 

Monastery, old Friars clubhouse 
;ijf^8tb street, quartering PWA 
inaaic project. 

j ac <iue9 Koerpel has .eft Eureka 
ttctuws, of which he was prez; will 
<:]i 9 on his own now. 

Betty Barker, of Winter Garden 
It o rt xecovering from appendix op 
it Mldtown hospital. 
• Dudley Clements and Charles 
'•; Alton, of the ♦Postman' cast; were 
tMteft last week by 20th-Fo*. 
rijarry, Cowea to spend hts ^vaca- 
tiott thi.$ summer on battleship 
Wyoming. He> naval reservist. 
*tUy Cahill l>ack in 'The First 
tito,' Jluth* Abbott having filled 
flirt "naif 'a dozen performances'. 
- Louis Nlzer is chairman of the 
jtojy Memorial Grove. Each contrib 
«A W.50 plants a tree- in. Palestine., . 
<TtuV Losch to the Coast tomor- 
row (Thursday > to start on 'Garden 
Of ; AHah' for Selznick International 
■•'^sjiHiejitrical Protective Union No; l, 
JATSE, holds its golden anniversary 
entertainment and dance at the Ab- 
torMay 9. 

Stag party to be given Spencer D. 
J&ttelheim by the 45th Street Yacht 
Chib in the lounge of the Lyceum 
theatre April 25,. . 

In -addition • to; perspnalllng in the 
;easti Regis Toomey. will make a 
.yitaphone short for Warners before 
iNi^jyning to Coast. 
; Jack Holland and June Hart stick 
' it the Rainbow Room until April 15, 
"Vrtth a London date at the Savoy 
following on May 1. 
vfaanio Brlce says, it's Just her 
>tJt$clti to be. married to. a. guy who 
|;g^ta upijn the middle of the night 
'h sing ..cowboy songs. 
" '■ CBwlie' . Pettijohn expected pack 
'^BSSr'' (Wed.) from Washington, 
' Nrttfol hRS occupied most, of his time 
sibbe',0pening of . Congress. 
t.'.i$fo(ifrV- Hershfleld will act as m. o. 
<: at th* Army and Navy dinner to be 
)Jfij$er$d: 4drairaV Yates Stirling at 
.tW.Sj. Gjeorge, Brooklyn, April 15,. 
• <:,'Jfiorieer Development Co., eastern 
bitting- firm" for Jock Whitney's 
KQ'neer 1 Pictures, lis doubling" i,ts 
office space in. the N, Y. Cental 
BMgF - - 

. Planning a survey of Paramount 
.ttejttre l-.. - K operation and , booking 
r»atters in the northwest, .t»e*on 
better leaves shortly after Easter. 
He .intended getting away last week. 
, Westbrook Pegler, Scrlpps- 
Howard (World-Telegram in N. %) 
feature writer.' abroad on freelance 
writing chore since Oct. 15 back to- 
9»jr* (Wednesday). Jack Pegler, his 
Wdth.er. L6rd '& Thomas ad. agency 
exec, also back at his desk, after 
month, in Miami. 



Paris 



Vpna. Glory on! to Brussels. 
Albert Adams in town from Lon- 
don 

• Trio Ryder at the Cirque Me- 
$teno . 

^Adelaide Hall singing over Post 
$»rlsien. , 

...IRay Gbetz in looking over the 
Hew plays. * 

' Victor Perosino putting on 
avoirdupois. 

1 New revue in rehearsal at the Ca- 
sino de Paris. 

Jovers : moving from the A. B. C. 
M the Bobino. 

; barney Dardaine shopping for 
. American films. 

u' i^haz Chase, held over for the new 
.'Alhambra show. 

•Jeanne Aubert opening at the 
Europeen April 3. 

Andre 4 Bell^isort installed at the 
Academie Francaiae. 

Jim Wltterled out of hospital 
Wtet a 10 day stretch; 

b» l£ ree . Men on a Horse' opening 
« .the Sarah Bernhardt. 
Helena Greasley in from London 

twin St i' ,I * e 6f 24 » irlS - 

♦« tr- 6 Lewis negotiating for trip 

w,th - band. 
ir»Z? n Lodge off to London to com- 
pI» S°r k ln 'Ourself Alone. 1 

• jrnu Reisman in town with E. D. 

■SStoS. an * startins on a Euro - 

isnKa™? ^^Bai'oncelli thinking of 
SKays S U ' ( ' Fire,) ' SUCC€9S ° £ 

cocktnS dl *°" Cit6 and throwing a 
record u„. Par,s drawing full time 



CHATTE 




Record s d,, awing full tim 

th eat« c \, ^nt-Cyr to make his 
^on in » Ar! t u (Uvrin » the coming 
Hwihih* l l u, m Dura » comedy. 

Matinee ortu 1 ,^ Clu ° de France's 
."Uvf.! 1 ? Chopin- Pleyel. 

horf) i ^ fj Court" f'Llfe Is So 
>> Leopold AIdrchand'3 latest. 



going into rehearsal at the Theatre 
Pigalle. 

Roger Duchesne in bed recover- 
ing from injuries suffered while 
shooting 'Roman d'un Tricheur' 
('Story of a Tricker') at Nice. 

Syndicate of Theatre Managers 
issuing/ an appeal for phonograph 
records to send to soldiers in 
Maginot forts in the fortified aone. 

Pierre Colombler and Jacques 
Mirande soon beginning production 
on 'Ma Femme' ('My Wife'), -with 
Luclen Baroux. Betty Stockflled and 
Charles Deschamps. 

Richard Eichberg saying not to 
say a word but he thinks that 
Charles Boyer will play in his next; 
'Colonel Durand,' when he gets 
around to producing it. 

4 Le Centre National de Tourism* 
(National Center of Tourism) in- 
viting 26 foreign writers and jour- 
nalists to visit France this, summer 
to drum up tourist trade. 

Lilian Harvey and her director, 
Paul Martin, putting their heads 
together on the Riviera on R. A. 
Stemmle's scenario, which the 
blonde star is to commence in Ber- 
lin shortly. 

Yarn about Maurice Chevalier, 
who is back in town, going to be 
elected to the Cbmedie-Francaise 
cleared up—he, went to the. theatre 
to make arrangements to appear in 
a benefit performance there. 



London 



Ralph Reader around again, 'flu. 
Josie Fearon' back from New 
York. 

Toeplitz Films to do another cos- 
tume film. 

Aubrey Hammond off to the 
States shortly. 

Elisabeth Bergner now out of 
nursing home. 

Gracie Fields around town again 
after Empire tour. 

Winnie Melville recovered from 
recent breakdown. 

Count John MacCormick signed 
for British pictures. 
, Hammer Films to do one pic star- 
ring Stanley Luptnb. 

Twickenham has renewed its con 
tract with. Judy Gunn. . 

Rodney Ackland's new play Opens 
the Criterion after Easter. 

.Bunny Hare and Alfred Drayton 
to team in a. new stage show. 

Lawrence Huntington to do a 
quickie at Sound Films studio. 
. Brian Hurst has a contract with 
British International for one yean 

K. Browne', who authored 'Please 
Teacher' has finished a new musical. 

Komisai'jevsky Is among the pro- 
ducers, at the Stratford Festival this 
year. 

Libraries have taken another six 
weeks' deal for 'Three Men on a 
Horse..* 

Nellie Wallace recuperating at 
Bournemouth after a nervous 
breakdown. 

Seymour Hicks out of filming of 
'Dusty Ermine,' replaced by Ron- 
ald Squire. 

Bob Gregory opening gymnasium 
in Bond, street to cater especially for 
show people. 

An influx of piano acts on the 
General Theatres and Moss Em- 
pires circuits. 

Clarice Mayhe make* her debut 
in talking films with a role in 'Edu- 
cated Evans.' 

'Dusty Ermine,' current legit 
show, retltled 'Love in the Alps' for 
film purposes. 

Alfred Hitchcock starting work 
immediately on 'Sabotage,' starring 
Sylvia Sidney. 

Harry Claff re-elected honorary 
chairman of the Variety Artists 
Federation for another year. 

Eric Maschwitz, radio vaudeville 
head, is turning down musical turns 
but : crvlng loudly for comedy acts. 

Douglas Wakefield will not play 
the Hyarhs' Brothers Troxy; claims 
it is too big for his type of comedy. 

William Pepper, besides being 
house manager at John Maxwell's 
Regal, is an. expert on color ' light- 
ing. 

Albert de Courville finished 'The 
Wrecker/ starring Edmund Lowe 
and Constance Cummings, ahead of 
schedule.- 

Warrier picture being made at 
Teddingtort, 'Third Time Unlucky.' 
has been changed to 'Crown Versus 
Stevens.' 

Contrary to expectations. Nervo 
anri Knox will not be in the next 
Palladium 'Crazy' show, scheduled 
for August. 

Balllol and Merton have split, 
with Balliol trying out a new part- 
ner, Marjorle Tiller, the wife of 
Tex .McLeod. 

Libra rv deal made for 'St. He- 
lena.'' Only play transferred from 
the Old Vic to the West End in the 
past ]3 years. 

Guv Middleton injured hintf-eir 
through too much enthusiasm in » 
sword seenc during filming of 'The 
Gav Adventure/ 

Billy Stewart, former mnnnarer 
for the. one-time T'niversnl Rialto. 
will mn nacre the London Casin-i t«y 
Cliff Fischer and Martimus PuUi- 
scn. 



Berlin 



Dorothea Wieck married again. 

Paul Abrahamowsky, vaude agent, 
died. 

Benjamino Gigli giving a Scala 
concert. 

German Radio claims 7,500,000 
subscribers. 

Weather forecast service installed 
by Genhan Post. 

Hatsue Yuasa at Volks Oner 
Hamburg in , 'Geisha.' 

: Most played American screen ac- 
tor here is Clark Gable. 

Renate Mueller signed for three 
more Europa-Tobis films. 

Open-air stage Marienburg, East 
Prussia, starts season at Whitsun. 

International Dance Competition 
in Berlin during the Olympic Games. 

English' Theatre Berlin doing 
Oscar Wilde's 'Importance of Being 
Earnest.' 

Hamburg State Opera House ad- 
mitting jobless free to general re- 
heaireais. 

Manager - Ludwig Schu'ch invit- 
ing. 160 hello girls to a Wlntergar- 
ten matinee. 

German Spa," Bad Blankenburg, 
building 'Silentarium' for. noise- 
racked people; 

'Adventurer of Paris' title of new 
Karlheinz Martin- Terra film, how 
in the making. 

First German femme journalist, 
Christine von Thaler, died in Gall- 
neuklrchen, Austria. 

Viggo Larsen, veteran film pro- 
ducer of silent days, signed by 
Terra-Mars- Product. 
. Filmkunst, new illustrated trade 
sheets, issued by Reichs Film 
Chamber; a monthly. 

Tobis-Europa announcing a Willy 
Forst film 'Burg Theatre,' to be 
made late irf the season. 

'Karneval in Venedig' ('Carnival 
in. Venice'), new. UFA color educa- 
tional, at the Ufa am Zoo. 

Deutsches Tneatre Munich, dark 
for years, reopens April 1 with big- 
time vaude under new management. 

'King of IvetoV comic opera by 
French . composer Jacques Ibert, 
premiered at the Dusseldorf Opera 
House. 

Three Cossacks and Carre le 
Baron &. Mayan, constituting the 
American talent, at the, Apollo, Dus- 
seldorf. 

Luna Park Schoenholz. Berlin, 
opens April 12, with John. M. Friedle. 
of- San Francisco furnishing the. 
main , shows. 

' Sarrasani's third 'Hamburg pre- 
miere within four weeks, now un- 
der a big top, tent holding; 12.000; 
Breslau next. 

Juergen Fehling, German scenic 
director from legit, signed by Syndi- 
kat Co. to produce the next Emil 
Jannlngs film. 

Hagenbeck's Animal Park, Ham- 
burg-Stellingen, arranged for ex- 
change of animals with Zoological 
Garden, Warsaw. 

Stadler and Rose, current at the 
Scala, booked at Ufa Palace, Ham- 
burg, for April 1 and Apollo, Dus- 
seldorf, for April 15. 

Austrian government nixes guest 
play of Salzburg Mozarteum, set for 
Munich Residenz Theatre with 
chamber opera The Nightingale.* 

Capt Alberty, French gymnast on 
swaying pole, a Scala act, was ar- 
rested and held without bail. Act 
displaced by Hans Beetz. and part- 
ner. 



Rome 



Ripp and Nuni's new revi w called 
'Egg of Columbus.' 

'Three Acts,' Marcello Gallian's 
newest play, at the Eliseo. 

Beniamino Gigli sang in 'La Forza 
del Destino' at the Royal Opera. 

'Three Women on Horseback' and 
'It's Spring* are two new reviews 
here. 

Tito Schipa In Rome to. sing first 
performance here of Giulio Mas- 
senet's 'Werther,' 

Martha Abba and Memo Benassi 
playing in Pirandello's 'Questa 
Sera si Recita a Sbgetto.' 

Company of Great Art Shows, 
directed by Guldo Salvinl,. putting on 
classics of the Italian theatre at the 
Argentina. 

B. Corra and G. Achllle's mystery 
melodrama. 'Le torrl del diavolo' 
('The Devil's Towers'), has all the 
whodunit ingredients. 

'Amazzonl Blanche* ('White Ama- 
zons'), new Italian film being, made 
at Tirrenia and in the Alps, will sjive 
Pa.ola Barbara her first star. role. 

'Dura ancora!' is the name »f th p 
new review by FlaconI and IUancoll. 
partly parodying other stage hits, 
partly skits on the political situa- 
tion.' 

Bernard i plays Casanova and Leda 
Gloria and Mimt Aylmer are th<^ 
leading ladies in the latest Casanova 
adventure film 'Arma Iiianri*' (White 
Anns'), directed by Potrm'i li, 

Ermete Zacconi. Elsa Mei'lini. 
tienia Inn fJI^'li. Antonio fJan.duf io, 
it .d J'f» W'icji — all hie shots of the 
resident in Home at the mo- 



ment— took, part in tt benefit per- 
formance at the Argentina. 

'Two Dozen Scarlet Roses' ('Due 
Dozzine dl Rose Scarlatte') by A. De 
Benedetti is a comedy about some 
roses a husband means to send 
anonymously to a lady, he admires, 
and. which his wife gets hold of by 
mistake. 

New Luce film, 'In the Footsteps 
of Our Pioneers' ('Sulle .Orme dei 
Nostri Pionieri') has two phases: 
first deals with historical back- 
ground of and political argument for 
Italian conquest of Abyssinia; sec- 
ond shows soldiers and roadbullders 
in action. 



The Hague 

By M. W. Etty Leal 

German film star, Dolly Haas, 
here; 

Music season drawing to a close, 
but still pretty strong. 
v Dutch conductor, Martin Heuck- 
erotb, 83, died at Amsterdam. 

Dutch premiere of Par's 'Desire'" 
with Marlene Dietrich, at Tuschin- 
sky, Amsterdam. 

'Triade,' a composition of Dutch 
composer Constant van des Wall, 
performed foe first time at Nice. 

.. Bruno Waiter big success as con- 
ductor of Amsterdam Concertge- 
bouw orchestra during Mengelberg'a 
absence. 

Amsterdam Legit Co. doing a gala 
premiere of Greek play, 'Medea,' by 
Euripides in Dutch version by Dr. 
Deknatel. 

Ufa signed Dutch tenor Johan 
Heesters. for title role of film ver- 
sion of Milloecker's operetta, 'Beg- 
gar Student.' 

'Kermesse Heroique,' French: film 
by Jacques Feyder, still getting 
publicity by disturbances during 
performance here. . 

A French, company, Ensemble 
Karsenty, here doing Sacha Guitry's 
play^ 'La Fin dU Monde* ('End of 
the World') at the Theatre Royal, 
Hague* 

Queen Wllhelmina visited -a 
cinema for first time in her life; 
she went to the Capitol Cinema at 
The Hague to. see film of the round- 
the-world trip of Dutch Submarine 
K-XVHT. Producer got a decora- 
tion from her majesty. 



Mexico City 

By D. L. Graham© 



Cinema biz is better. 

Theodore Kosloff is here. 

William Gaxtqn and wife in town. 

More American * tourists arriving 
by plane. 

Jean Krlston in recitals at the 
Teatro Fabregas. 

Government sponsoring national 
stage actors' day, April 15. 

Mr. and Mrs. Joel ' Sayre, Holly- 
wood writers, vacationing here. 

"The Ghost Goes West" (UA) at 
the Theatre Alameda best b.6. pic 
in town. 

AnatQl Rapaport, Russian pianist^ 
gaye farewell concert at Palace of 
Fine Arts. 

Gertrude Knowlton, Aztec and 
Maya lore authority, to Los Angeles 
for lectures. - 
" Arthur W. Kelly, U. A. vlce-jprez, . 
here ori ; tour of firm's Spanish Amer- 
ican branches. 

American performers playing local 
revue and pic bouses and doubling 
in floor shows of niteries. 

Polly Stevenson and Roony 
Graham, American hoofers, playing. 
'El Patio,' swank, local nltcry. 

Theatres, cinemas and all other 
amusement centers closed In Tor- 
reon, center of Mexico's biggest cot- 
ton belt, by a spinal meningitis epi- 
demic. 



Jerusalem 



Brandstater of Hubimah sailed for 
London. 

Habimah's 'Golem' at Ha Tai Hall 
(T. A.) a flop. 

'Babes in Toyland* (MG) a check 
at the Eden, Tel Aviv. 

Thieves at Tel Aviv's Edison 
caught red-handed at. the safe. 

'Pleasant' was general verdict of 
Hebrew critics on 'The Volga Boat- 
men,' at the Ephrat. 

Jerusalem 'Dramatic Society doing 
well with 'The Admirable Crichton.' 
To follow with 'Trial by Jury.' 

Palestine's Inimitable postponers 
announced at last minute that radio 
station will not be opened for a 
while. 

Xew plush seals in 'Ephrat. -Jem-' 
::alem. provided by the Palestine 
Cinema circuit. Also free taxi serv- 
ice to and from the theatre. 

Badr 'Lam;iv pop local film star in 
'Mraroiif the Bed u in' at the Edison. 
[Jerusalem.' did an In erson. in full 
I enstume at. th" firsl p'oowint;. 
' Habimah Theatre Mui'dini 

n r. 



Hollywood 



ing .Kivon 



$'2,500 bv Mkii-"-l H.'i-'-'.i),. South 



] African Jew. jifter xeeine a> 
• fornianee ol ••(Jrepn .Fields." 



pei'- 



Don Woods fighting flu. 
Perry Lieber nursing sOre throat. 
George Fawcett liere from New 
York, 

Lucille Bell, given new termer at 
Radio. 

Orry Kelly moved into 
domicile. 

Ross Alexander going for ranch 
near Enclno. 

Lou Smith, balled bis car out of 
dead storage. 

Vern Partori pulling out for 
rbpean vacash. 

Murray Kinnell en route east to 
sail for England. 

Vera Van in from New York to 
open at Paramount. 

George O'Hara In hospital f olloWn 
ing appendix attack; 

After three, years abroad, Howar 
Phillips back in town. 

Sheila Barrett spotted for Clover 
club; opening April 30. . 

Gilbert Gabriel joining Paramount 
scribbling staff May 1. 

Charles Ray jjperating training 
school for young actors, 

Miguel De Zarraga now handling 
foreign publicity at Col. 

Irwin Shaw in from New York 
oh Radio writing ticket. . 

Joe Cawthorn threw party to cele- 
brate his 64th birthday, 

Jack Gargan topped Radio studio 
golf tourney with a 72. 

Bert Allenberg planed east to ne- 
gotiate deals for clients. 

Next May fair party slated for 
April 18 at Bev-Wllshire. 

Harry Hershfleld and Donald 
Flamin on way to Coast. 

Mildred Law, Broadway 
given termer at Warners. 

Fay Wray planed in from New 
York to report at Columbia. 

The Helen Gahagans tossed house, 
warming last Sunday night. . 

Joseph Henry Steele joined . Sam 
Briskin's exeo staff at Radio. 

Tala Birell hosted by Nicholas 
Ludingtons at Santa. Barbara. . 

Ben Ziedman lining up bis third 
production, 'Rogue's Gallery.' 
. John Gustin, double for late John 
Gilbert, heading to Australia. 

Olga Baclanova set for series of 
Sunday nights at Biltmore Hotel. 

•Florence Lawrence, Examiner 
drama ed, vacationing in Chicago; 

Arthur Tracy in from London 
after stinting for Herbert Wilcox. 

Alice Brady won straw vote as 
possible Marie Dressier successor. 

Nevelle Reay assisting Russell 
BfrdweU at Selznick International. 

Glenda Farrell and soh ' Tommy 
practice at Venice' shooting gallery. 

Norman Moray; Warner shorts 
chief,' here on annual product ogle. 

J. R. McDonbugh trained in after 
eastern pow-wowsV 'on Radio prod-. 
uct. 1 

Moss Hart will dramatize Dalton 
Trumbo's bookj 'Washington . jtit— - 
ters.' 

Josephine , Houston brought, on. 
from New York- for testing by 
Metro. 

Constance Bennett due home from 
European picture work around 
May 1. 

Herman Bobbins in via the canal 
and - will stick '■■ around for few 
weeks..:- „ ' '" ' 

Antti' Haloneh Here -digging film 
notes for Finnish and Swedish 
papers.;- •• .' 

Albert Persoff resigned as story 
ed- at Radio and goes on month's 
vacash. . 

Sam Goldwyn keeping in . touch 
with his office by cable from Cajnnes, 
France," 

Dr. Miguel Mariano Gomez, presi- 
dent-elect of Cuba, guested at- local- 
studios; ; , 

. Warper club 'tossing second an- 
nual dinner dance at Biltmore Bowl 
April 23. 

Robert . L. Miller here to buy 
equipment for Wilding studios in 
Chicago. ; , * 

Ralph Staub wound up at Metro 
after waiting three months for as- 
signment. 

Hal C. Kern signed to term con- 
tract as film editor by Selznick fn«- 
ternational. 

Jacob. Karp, Par studio legal ad- 
viser, flew into New York for a 
week's, stay. 

Universal signed George Slinson. 
singing motorcycle cop, as techni- 
cal director. 

Louise Stuart is third artist'* 
model to draw termer at. Paramount 
in fortnight. 

Maxie Rosenbloom off for Aus- 
tralia to fill stage, ring and film 
encrogements. • 

Ritz Bros., now at the Clover 
Club, are being considered for pic- 
ture possibilities by Warners and 
RKO. 

Hal Wallis closing his production 
exec desk at Warners April 10 for 
European trip with wife, Louise.Fa- 
Kenda. 

Hal Taggart and. Nedda Itarrigan, 
who worked together 12 years a«o, 
reminiscing / back stage at El 
Capltan. 

-Max Schmeling due to sail from 
Germany this week. Mickey W'allcer 
says he has good chance to defeat 
Joe Lewis. 

Bub OJllhan's luck at TCev West 
amounted to ti sail-fish, but his 
claims as to its size are not verv 
emphatic^ 

Armand Rchaefer and T'eoubllrv 
camera crew trained out fur Tarpon 
Swings. Fhi>, to «et. l)a"kgro*uid ;md 
atmospheric shots for "T-wpnly 
xnlhon-»5 Jlflow.' 



62 



VARIETY 



"Wednesday, April 8, 193^ 



OBITUARIES 



MARILYN MILLER 

Marilyn Miller died April' 7, after 
a brief illness, at the Doctor's Hos- 
pital, New York. iagnosis was 
toxic poisoning;- It was. known Mon- 
day: that she could not recover.' 

Her sister Claire was at ^he'. bed- 
side, also the mother of the; late 
Frank Carter, who was her first 
huab&nd. Mrs. Care Miller,, her 
mother, was not in the city and. too 
111 to travel. ' 

Detailed account ~of .Miss- Miller-s 
sta^e' career appears elsewhere in : 
this issue. ' ''V '* ' ' ! 

edmund breese 

Edmund 'Erees*, . 
ture actor for 44 :y ears, tiled in I'fcta. 
York April 'S'pf.rperitonitis.. 

Details in the legit dept. 



Home Peace Cemetery," where bur- 
ial took place. \ 

JAMES K. ANDERSON 

James K. Anderson, 66, nationally 
known former circus -executive, 
ended lils life March 27 in Findlay, 
O., with a revolver bullet at the 
Findlay , hoteC of which he was 
manager. .' The body ivas returned 
to Columbus' for. burial in Green 
Lawn • cemetery, following funeral 
services, in Findlay. 

Son of -a cireu's man,' Mr. Ander- 
son -was best knbwif as former geri-, 
erjal' manager of " the Bar mini '& 
Bailed circus, but he also had/been 
associated "during his'., ' ifcs.an 
•outdopr showman, with'. '.Wal- 
lace, Adam Forepaugh,- Ring- 
ling and James "Bailey;' . ( J ■ '-. 

Surviving arejhi's wife,.'a'sori arid 
•two sisters.. 



28 



JULE DELMAR^ - 

Jyle Delmar, . .booker 
years with the; Keith!. and 1 United 
Booking Offices, -sAprirS from 
heart ailment in Xos/ Angeles. 
mar-had; ; been in California for two 
months prior to. Jhis deAth/ but hajd 
been In ill health for almost a year* 
having spent five months in French 
Hospital, New York, before coming 
to the coast. He had' beeii in good 
physical shape after arriving In Los 
Angeles until about five days , prior 
to .his, death, when; from .exertion he 
had an attack; , : 

Delmar was a Keith and United 
Boofclng'. : Offlce vaudeville booker for 
28 year j, remaining with - the circuit 
during," Its conversion .info Keith - 
■ Albee-Orpheuiri and for .the first 
few.. year's of the present; RKO re- 
gime.' He: booked-, the S. -A. ; Lynch 
and Sparks circuits in the south for 
So many' years ' that 'the southern, 
\rf>ute came to 1 be known by the. 
whole show business. as the 'Deiniar 
time/ At .lts peak the .'belitnar time' 
■reached 26 weeks, but.. Its average 
was about 14, 

■.tils name and word were legion to 
the -acts ' which played the time. . If 
railroad fares- "Were even $6 'In; ei- • 
cess c 6f;rwha , t ; afcts were: told, Delmar. 
when notified would see they were 
reimbursed for ' the extra> outlay. 
After Delmar went off ' the books the 
time flitted -with him- and ih 'short 
period - there.. was ^nothing left 'to 
play..- For; quite a spell 'prior to* his 
fatal illness Delmar was iiv charge 
of the artist bureau' at WOR,' New 
York. .... 

He was- the outstanding' 'benefit 
booker while in the Uhi ted. Booking 
Offices, / 'especially , looking \after 
needs of hospitals. 'For. Freripn .hos- 
pltal, New York, he.. held' benefits 
raising large amounts, and a S*?ard 
in that institution '. was dedicated in 
h}s ,hbnpr.-. He- was also; Interested 
in the welfare . of . New Kocliejle 
where -he lived 'for more than /a. 
Quarter- of -a. century. • He gave 
vartoys .shows to. raise funds for. a 
hospital in that city. as well as run- 
ning the ' annual benefits for the 
police department.- Proceeds for 
latter shows amounted to-'around 
$317,000, with take. / h ; one: perform- 
ance being $25,000. 

Besides a widow residing - in -New 
Rochelle, three daughters'; > Mrsrt»au'l 
Rhodes of Plttsbuig, Mrs. Pcnigias 
Patterson' of New" York n'd Dor- 
othy Delmar, residing with, tire 
mother, survive...- '•! •■'■■'■ 

Funeral services were held at the 
Chapel of' Hollywood cemetery, 
Hollywood, April " with burial 
there also. . *• ■' 



OTIS TUSCANO 

Tuscano, of the '• Tuscano 
Brothers; battle-axe jugglers, died 
Suddenly -his home In Philadel- 
phia March 19, <•.- 
• Pol* tire. last eight years, Mr.- Tus- 
oanoi has - been .connected • with"' the 
General Motors Sales Organization. 
He was sales manager .for J. J. Po-. 
cook;- distributor of Frigldaire, and 
ali'-cohdjtiohlhg Units in Pennsyl r ' 
vania. :: Interment in Little ' Falls* 
N. Y., . ', 

. lie. Is survived by two brothers 
and a sister, and his widow, "Virginia- 
Baker, of Bill and Ginger, CBS- art- 
ists. 



JULES JO U ft DAI 

Jules Jou.rdain, 62, founder and 
for' 25 years .president- of the Bel- 
gian -Association Cinematograph ie, 
died at: his home in Schaerbeek. 
With. his. death Belgium loses one 
of its. most distinguished film figures. 

JPyen before the first movie house 
was built in- Belgium .life traveled 
from, one town to another with a 
rude apparatus, showing, the first 
films, made by Louis Lumlere. Be- 
fore, the. art was greatly developed 
he founded the Association Cinema - 
tograpliie and it : was he who or- 
ganized the- International Film Con- 
gress held in Brussels- in 1930. 



ALFRED E. HALL 

Alfred E? ( Alt) Hall, 83, -old-time 
actor, died-last.weekin Schenectady, 
N. Y. .- A'- native;. of -Nova Sco.tia. he 
appeared, 'in' niahy plays, - Including. 
,'Rlp V\~an Winkle,' as. presented by 
Joseph Jefferson's, original company, 
before • retiring- from- the stage in. 
1906. . • 

' Hall had lived in Schnectady since 
the closing; of a -'60-year career , be- 
hind *he ' footlights'. He was^afi ac- 
tive-supporter ^of -the Mohawk' Drama 
Festival, at Union .College last sum- 
mer,' when ^Jefferson's version of- 
•Rip' "was staged by Charles Coburn's 
Company; Mr. Hall's wife -died in 
December.. A. daughter and grand- 
daughter in Vancouver^ B. C, siir-. 
vlve, 



W. and F. company, Which was one 
of the Indies out of which G.B. 
evolved. 



BARON WILLIAM HESSE 

Baron. William. Hesse, 51, an exile 
from. Russia, who had, been, doing 
extra and singing parts In. films in 
Hollywood, died April 4 in coast 
hospital following amputation' pf a 
leg. Hesse was hurt on United Ar- 
tists lot two weeks previously when 
struck by Kleig light. He suffered 
diabetes previously and fatal re- 
action set in upon operation. 

Widow and daughter .reside In 
New Yor 



ISAAC BERKSON 

Isaac Berkson, 63, "died. March 
31 in Los Angeles, - where he was 
visiting relatives. He ^as.a pioneer 
in operating picture theatres in 
Chicago, his home, starting, in 1905,; 
and- for.' years was a .partner of;' 
Sam Katz. ' He was at the time of 
his : demise own^r of- the Roseland,' 
State 'fend Parkway. 

Widow' and . 'daughter survive. 
Burial in Chicago. 



dancer, against Herbert Formes, 
whom she married in prison. 

Cross -complaint filed by Victor 
Jory in $35,000 auto-crash damage 
suit brought against- actor in L.A. 
by Mr .and Mrs. McVey, who assert 
Jory was driving on wrong side bf 
'street '"at time' of accident,"' "•• ' 

L.A. court fined B. P. Schulherg 
$250, revoked his license for year, 
suspended 30 -day sentence, and put 
him on probation. Producer pleaded 
guilty on reckless , driving charge. 
He was allegedly driving 10 when 
he struck another car, overturned it, 
but did not injure any of eight pas- 
sengers; Settlement made • out of 
court ' . 

Bert Wheeler and Sally Haines 
announced- intention , to wed In L.A. 
as - soon as his divorce decree is 
final. 

Jury of women and two men 
selected In L.A. trial of damage 
suits - filed ■ against ' Jackie Coog^n 
for ■ $50,000 by Trent Purkin, father 
Of Junibr\ Durkln, and. .$250,000 by 
Anna: V<; Horner, wife, of Robert Li 
Horner, play wrlghk. " • Actor and 
playwright were; killed in- accident, 
while riding in Coogan's eaa'. Father 
of Coogan • and Charlee Jones were, 
also killed. • ; ' 



DAVID ROBINSON i. 

David Robinson, 26, vaudeville 
comedian, \ died in Darlen, Conn., 
iyiarch .3,. of injuries, jeceiyed ,'wh.6n 
struck by ah automobile ' while 
crossing the' Pdst "Road. : The. driver 
of the car was arrested charged 
with firunk. driving; . j ( 

Robinson was returning .from a 
date in a Bridgeport theatre. ' 

ANTON R BOECKLING; . 

Antori R. BoecltlIng^65,, president 
of the G., A. Boeckling Co., owning 
and operating- Cedfar. Point at San- 
dusky, p., died* suddenly at his honie 
in South Bend, Ind., March 25.' 



Mari Hanna Wright, 23, wife of 
Dbnatd Wright, assistant manager 
of the Indiana theatre, died ih In- 
dianapolis . March 25 of lobar pneu- 
monia; 

A three year daughter, also 
survives. 



Mrs. Cora H. Kettering, 76, mother 
>f Ralph T. Kettering, midwest ^man- 
ager for Ay Wcfods and Brock Pem- 
berton, died ' in Chicago , on April 2. 
Son and sister survive. 



Willard King, 62, father of Gerald 
King, KFWB manager, and Russell 
King, technician at that station, 
died March 29 in Glendale, Cal. 



race; Hardy died in Hinsdale* 
'•Chicago suburb, March 31,. She was 
sister of ;Guy Hardy, manager of 
Blackstone theati*'e, Chicago. 



BEN VERSCHLEl 

Ben VerschlelseiS. , , motion, pic- 
ture producer, died April, 4 in Good 
Samaritan Hospital,. Los . Anseles;, 
from shock following a major, oper- 
ation three days previous. He had 
been In' the hospital for two weeks. 

Verschleiser, bom in N.'.Y., enr 
tered the picture business 1C years 
ago from law practice, going to the 
Coast at that time because of '111- 
ne.«s. Started with Harry Cohn ftt- 
CBC, after which he went to Oriui 
Asher in l'9t3 to head production. 
He then started to produce indies on 
his own at the Fine Arts Studio, and 
when taken ill Sam Brlsldh took 
over his productions. Later he was 
a producer- for Joe .Brandt wiitli 
World Wide, after which • lie was at 
Radio and Monogram. Last yeftr Ife 
joined Universal, and his final pre-, 
ture was 'Three Kids and a Queen." 

His widow, son nnd two (ktuyhliers 
survive. 

Funeral was h^ld April f at 



JOSEPH A. PADEN 

Joseph A. Paden, 50, of the team 
of Paden and.Dompierre (Mrs. Pa- 
den), who played the. big time the j 
atre's.' for .many years, -w'a£ killed. 
April i when an automobile in which 
he was riding crashed with. a. train, 
near Tampa,. Fla; Paden and his 
jwlfe retire^ from, the stage six 
years- ago, , anil 'since .'have been "in 
the real estate- business in Troy, 
N. -Y., his nativo city. He was a 
me m ber of the 3j V A , 
• Mrs. Paden/ survives, having re- 
turned to Troy several weeks ago. 



Father ' of .Al Hanson, assistant 
general manager of Fo7?-WeBt Coast 
theatre's, difed in Los Angeles' April 
5. He was 81,- " 



rank Qurraii, 72, father "of ■ Hornier 
Curran,- coast legit producer,- died 
March' 31, An Beverly Hills'. ' 



' Wife' 1 of Harry David, : " . Jnt'er-' 
mpuhtaj'ji Theatres general man- 
ager, died April. 7 in Salt Lake : 'City 



Thomas I. Kine'ai , father of 
Pearl . Kincaid, of the legit stage, 
died in Topeka March 11. Inter- 
ment in Sterling, Ky., his home. 



Mother of Reinald Werrenrath 
died in New York April 6. 



News From Dailies 



ED CORCORAN 

Ed Corcoran, exploitation and 
publicity . man for' the Steel Pier 
A.ss'n,. Atlantic City, died' April 15 of 
a heart- attnek on a Santa Fe train 
while' eh route home from Holly- 
wood. 

' 'Corcoran went to the Coast a lit- 
tle over three week's ago to arrange 
for. studio, exhibits this summer at 
the .'Steel '. Pier., AVas tak' ,' ill with 
pneumonia, got out of bed loo soon 
to complete his work, and started 
home April 2. 



ALEC BRIAD 

Death i» announced in London o£ 
Alec Braid,; for., years one of. the 
senior members of Gaumont's long 
HtriUg r of publicity men. He cohr 
centrated'-on renting and explbita-'- 
Uon work. 

■He joined the film industry back 
In Itna for the old Ga'umont oom- 
lianji eventually drifting to the old 



15 YEARS AGO 



(Continued from page. 50) 
Palace and 'wowing 'em ! withV a' trib- 
ute to. the American Legion'. ' 

First performance of 'La Batailje! 
ih Paris. . Made. Into a picture' last 
year ." 'The Battle,' with Merle 
Oberon. 



Ona Munson was" playing arouhd 
N. Y. vaude with her 'Manly Revue.' 
Six. good-looking hoys. 



50 YEARS AGO 

(From, Clipper) 

Barnum show in , hard luck. .It 
was unthinkable to open -until the 
night street parade the eye. of the 
opening.. H e a y y ram caused the 
postponement of the parade for 
three nights. Parade made in a 
drizzle the fourth night and the 
show: opened four days late. 



Capt. Bogardus; champ wing shot, 
and his entire Wild West went with 
the Forepaugh show. 



J. B. Elliott, head Of the skatfng 
family, had held patents on several 
novelties. ' Four- infringers agreed 
to- quit and. pay post royalties. Faim 
ily still survives, but with new per 
sohnel. 



■ -Even at reduced prices Minnie 
Hauk was not cleaning up" iri Cali- 
fornia- with : her open, outfit. ' 

Col. MSipleson's troupe another red 
ifiker in FrlscV and h'e was ; in 
ti'ouble about a bouncing check f or 
railroad.far.es. 



Lawrence Barrett' refused to' play 
a Sunday date in New Orleans 
though he had 6nco managed a the 
atre therfe with Sunday-shows.- 



Chicago baseball team had started 
for spring training- 'except McCbrr 
mack and Sunday.' Latter was later 
the evangelist. 



S- vat girl ai — _.ag Baby* in 
Jersey City laughed herself into 
spasms and taken to the hospital. 



(Continued from page 60) 

$4,673.14, assertedly. due on material 
and installation. 
' Returning from six-week stay in 
New York, William Wyler. film 
director,, declined to comment on re 
ported divorce proceedin against 
Margaret Sullavan 

Rlan James," screen writer, .. and 
Anna Andre, film actress, filed 
notice, of intention to wed in L.A. 
when her divorce becomes final. 

L.A. city council voted down^ro- 1 
posed, ordinance . regulating recep- 
tion of police broadcasts'' in attempt, 
to thwart ambulance chasers. .- 

California ' Board of Education 
issued six-'morit.h extensioji, on 
working permit of Bennle Bartlett, 
nine -year-old actor , because he is 
sole support Of family. 

Sid Grauman- placed in charge of 
Easter Benefit and Style Parade 
given .by Holly wqod Junior Troupersi, 
the proceeds to charity. 
. Divorce -granted Mrs,. Hazel Agnes 
Eto. occidental ballet .dancer, from 
Michlo Ito. Japanese aahcer, in L.A. 

Trial Of Al St. John on charges of 
failing to support his 17-year-old 
daughter comes up in San Diego 
April 11. 

Legit playei's. Gloria Jenkins- and 
Gorden Maudsley, filed.notice of in- 
, tention to wed In Laguna Beach. 

Toin Mix ill in San Francisco with 
pneumonia. 

Suit for divorce filed in L.A. by 



Minneapolis Tribune published a 
circumstantial • story oif the death of 
J. M. Colyille in the duel in 'Borneo 
and Julie,t.' Purely a. fiction and 
supposed to be an April Fool joke 
appearing in the paper of that date, 
Not appreciated, since the story was 
without foundation. 



Lillian Russell and Ted Solomon 
were on the- outs, though she Was 
appearing in 'Pepita' and \\e led th.e 
orchestra. Mother-inTlaw trouble 
according to some. 



'Adonis' was being given, the once 
over to prepare, it for a trip to, Lon- 
don. Rice & Barton, had refused the 
Bijou to E. E. Rice for the .'86-'87 
season, so Rice closed the troupe 
three months before the lease ex 
pired. 



Denman Thompson ' presented his 
'Old Homestead' at the Boston thea 
tre April 5. Announced . as a sequel 
to '.Toshua Whitcomb' and using the 
same central character. Served him 
until he quit. Originally it had been 
a variety skit and very much off 
color. 



Walter Main was making his own 
rldeshow and concert, announce 
ments. Wanted the best, 



Mahita Coleman Hayes, screen meant legit. 



FUured 100.000 persons weekly at 
tended the theatre in Plitia. That 



Writers-Mgrs 



(Continued from pu^e 53) 
dncers have agreed to use the 
contracts, but the manager's d 
that no leading producer i s 



Up to now Howard and the Guim 
leaders have demanded that ti 
managers place their objection., *! 
the contract in writing for pi™ 
consideration, but has held cS 
suggestions to negotiate, for at J" 1 
way agreement, 

Back and Forth 

Henry Moskowitz of the TW« 
League, on behalf of the manS 
Wrote Howard following. a meeti^ 
last Friday and enclosing a co D £hf 
the agreement signed- by the tian 
agers. He pointed out that that stZ 
was taken after the Guild had re 
peatedly refused to! entertain the 
request for .a negotiated agreement 
or to arbitrate any of . the' moot 
points in the. Guild contract. Moa • 
kowltz. reminded Howard' that, all 
though lie had indicated over the 
telephone that the Guijd would: he 
gotlate, his letters set forth' the on! 
posite. . . , ' 

• Howard's reply to one letter from 
the. League asking that the Guild, 
negotiate . was quoted as 'We are 
asked to continue a correspondence 
whlbh we feel compelled to point 
out is : a complete waste of you r 
time and ours.' 

Form of agreement whioh . the 
managers signed: 

* J The Manager agrees that, he 
yfill ridt make any contract concern- 
ing any play to L") produced in! 
pre&ented in;: the. United States, ex* 
ceptlhg 

' . Subject to. the form adopted 
by The Leigue of New York 
Theatres, Inc., at Its meeting 
held; March 25, 1936;- or 
*b. Until a Minimum- ..Basio 
Agreement with the Drama- 
tists' Guild of the Authors' 
League of America shall be 
negotiated and .approved by 
The League, of . Itfew York 
Theatres, Inc. 
2. This contract .shall be landing 
upon them, -whether they .produce 
Individually, as a member of - a 
partnership, or by any corporation 
of which he is a meniber. or stock- 
holder, or has any interest directly 
or indirectly. ; \< 

'3. TJie parties : hereto agree that 
the provisions of this agreement and 
the performances thereof .are for 
theiir mutual, interests, and benefits, 
and. that the breach thereof would 
occasion irreparable injury to the 
League and other signatories, for 
which there is no adequate, remedy 
at law, and that in the event of the 
breach of this agreement by the 
Manager the League shall be" en- 
titled to injunctive, relief, enjoining 
ahd restraining the vioiation of this, 
agreement, as- well as any damage 
Which the League and/or other sig- 
natories -hereto shall suffer in the 
event of such breach. 

'4:. This agreeme- 1 is not appli- 
cable to plays written by foreign 
authors. . 

'5.- This agreement .shall be bind- 
ing upon the parties, their heirs, 
executors, administrators, succes- 
sors and assigns.' 

Radio Showmanship 



(Continued from page 44) 
tibhs - and- cites -' sortie • one' finding 
about daytime, broadcasting as «b*. 
closed in the survey of some monuis 
'Salea- ; Begin Programs Begin. 



ago, 



ing a Hardware Store 

Norfolk, Va, 
An orchestra was installedjn neff 
Small Co. hardware store fo r ,>"! 
grand opening ' and two. h a, 5^2S 
programs remoted through . 
here.- This, ballyhoo plus giveaways 
drew crowds to store., ^AnrW 
■ Community was made strong^, 
conscious 6f new retailer's present 



iness Women's W*ek 

Joplin, M°; 

Business Women's Week, -usual? 
the subject of sustaining shownw, 
ship, went commercial over 
here, when the station f. rame "i, 
series • of . stanzas llon ' orme aa io n al 
standing local biz and P 1 * 01 . 6 ?!.,,, 
women and sold them ^ rcl, i5anW 

Angle was that the nierbhan^ 
were paying tribute to . 0 f 
wohien play Iri the economic in 
today. 

'Uncle Neat' Gets PoWce^J 

Two years after he be |^J dr en 
daily safety program to *"' *a 
over WJR, 'Uncle Neal romy ^ 
interrupted in midst of °"*L gen 'ted 
broadcasts last week ant i tW 
with a gold medal on behaJi « 
Detroit Police department. kert 

Commissioner Heiiirlc' 1 A. -r 
made the presentation. 



OUTDOORS 



VARIETY 



63 



Everything Okie Dokie in Dallas 
With Only Two HaDs Incomplete 



Dallas, April 7. 
j- months before Juno fr^qpen- 
j^p' iJeritennial expo .official's aire 
'/W»t$£ Rising their 12,00Q,0.00 on 
^inydpAted attendance to .around 

is,<wo,ooo. 

Everything. Is clicking in the park, 
^..^'pxhibitoi^s are moving into half 
V»*8ozen build'ingB.- Ford's major 
i A '^trltfcf(iral '" done,:, /and 

Vjjj^jrder. has Started on its wing.. of 
■^ e ^tt<anspdi;t ; hall,- General Motors 
ii^Ttake possession' of the a&ditor- 



II A3, 



: " ;'B$j«>£d s are "moving into trans- 
\. PflVt Aall.- Others now avairaWe- to 
atfjibitor's are Varied . industries, 
,, :,.y«f _ >•»..•'•• ' agricultui' ' live 

; ; Gulf, ., .Magnolia, 

Grande Valley -Corp., qntfi-Star 
v'G1& ''and" other major builders are 

^■.,?F4r3^'hUdway; structure' up js/ Otto. 
^r^uiilep'B." Nuremburg restau- 
ifwb 'Ginning April 10, Every; 

vice is installed and daiyes ' and 

$r^ire.'pa;ved. : . ...'..' 

, -duly -i flaws possible in, set-up of 

fy$a46$ permanent buildings .qp6ri- : 
- '^'day'Sfilt be uniBnished parts; of 

art'iilijseum and 'state halt 'iriteriors. 

' 'Southwestern ' atmosphere . is al- 
'. ready apparent as big log building 
" : pt : Te'iaV'Rangers,' Alamo reproduc- 

tiohy arid Judge Roy Bean's court 

• cbicefl'sidri have been finished. Col. 

T,' tfdhhspn's rodeo Is signed for 
'i^al^t and Sept 8-15. Stamford 
'■i-i-faxi}.' Cowboy Reunion is signed 
^':<6r;Aug." 1-9./' . 

v: ';^City of Dallas and most of Texas 
'^I^arely behind fair now, and. 
! $ chiefs are banking all on success: of 

'.opening day. President Roosevelt 
?' l "0t. ^hflrmed his engagement ' to 
. WJto&fc'. gates, and officials are work - 

.■■"■Jftf'JW plan for his addressih rk 

^^Iv^iit'-win open May 10. in- 
.fetjiliatfth;' VI p.a; system has begun 

• 90S studio equipment is ready to; go 

• in ; :*heb Gulf finishes building. ; 

ftacfr -track grandstand Is being 
nOnyeyted into theatre with big cqn- 
'stucco'' front. Staged tor 
J -> 'OavSKja^ie of Texas,* With:, river, 
;nVe%ing' : built iri, front of stands. 
' MHitaVy'- camp Is being built I in 
''^treaK-4hflfeId/ 

: Expb'a promotion department . Is 
clicking.; steadily. Prank Watson, 
'mgr.,- •la ' handling- big hoolf-'ups. 
i PflilVFoxi t>ress- chief, Walter Hoi- 
>lrfdokv&hd : Jack Hollister and giv- 
fhfe: Service to more- than- 4,000 
Pipers; 1 Gerie" Cooper is magazine 
chief; Bill : Langley is photo mgr. 
co-bperating with John Sirgo. 
'Fair is 1 in good financial shape. 
■■ Through local underwriting of $600.- 
' 000,; it will he able to pay- cash un- 
'til gates open; Local money is be- 
coming looser for showmen and ex- 

• Dibit tie-ups.. 

Centennial Is playing ball with 
Billy Rose* Ft. Worth frontier show, 
as. Rose early extended the olive 
branch. V 



Shrine Show in Black 



Canton, O., April 7. 
Third annual Canton Shrine 
Trumdrum circus opened here In 
city auditorium Monday night (30) 
■vender the direction of Paul. M. 
Lewis, owner manager of the Lewis 
Bros, motorized circus. Show' this 
year has' promise of being the first 
Mnner for the local, organization In 
the three years the show has been 
presented here. Dropped, better 
than three grand last year. 

Lewis and' his staff hung up a 
new record oh banner promotions 
when they sold 261 banners of nil 
sizes, grossing more than $2,500. 
*nis, in addition to an advance 
, ! cltet v sale aggregating- $1,500, put 
show off the nut before the 
I'oors opened Monday night. ' 

Miss. Fair Dates 

Tupelo, Miss., April 7. 
bS S & lppi * Alabama Fair and 
JSru V WIU be neld here o ct - 

' 4 'directors deCided ** * meetI " e ° f 

«SS It Sf to , eet a i umn - the Me - 

Sept ss a k r * m be °eld this year 
state fir °?* 3 ' advance of the 
la 9t tr«i, ? ackson ' 't.was decided 
'owed tif*;. ^ eret ofor« it has foN 
a the Jackson show. 



10 Days Early 

irmingham, April 7. 
ecause' cool weather interfered 
with night attendance last year, the 
Limestone County Pair will be set 
.up 10 days ahead of last year. Date 
has been set for Sept. 22-25. 

COLE, RICE SCOUTING 
KENTUCKY TERRITORY 

Lexington, Ky., April 7. 
Cole Brothers and Rice Brothers 
circuses have sent advance men into 
several Kentucky spots this spring 
with a to getting ' first-hand 

information < on- conditions. Both 
shows are likely to. route through 
the state early in the season; Last 
spring Cole Brothers seated theni 
on straw here a few days after 
opening in Indiana., 

"Lexington now has two circus 
lots, one on North Llmest6ne street;' 
the other a baseball park : oh East 
High, where the grandstand burned 
last fall. The latter, lot was used 
by such outfits as Sells Flotb, Hag- 
enbeck-Wallace and others before 
the ball park was set up. This 
town is an ace spot for any .circus 
that gets- in . early in the season. 
But it's thumbs down on carnivals. 



OMAHA ELECTRIC EXPO. 



Show Annex Made Good Draw But 
Hurt Theatres 



Omaha, April 7. 

Omaha Electrical Exposition, 
which held the city auditorium week 
of March 30 through April 4 turned 
into a strong opposition factor to 
town's theatres by line-up of enter- 
tainment presented there. "Foot- 
light Parade" stage unit brought in 
from Chicago and presented in full 
length with Bill Dornfield as mas.U:' 
of ceremonies. 

Talent array enlarged locally by 
Freddie Ebener and his orchestra, 
'The Three. Notes,' and George 
Johnson at the electric organ. 

In addition to this entertainment, 
cast expo brought in George Mc- 
Manus for appearances as No. 1 
celebrity.. Whole show backed and 
sponsored by the Omaha Bee-News 
In cooperation .with the Nebraska 
Power Co. Backing resulted in heavy 
news column plugging "as well as ex- 
ceptional ads and. a special section 
Iri the Sunday edition. Newspaper 
backing explains the bringing In of 
McManus as Bee-News is a Hearst 
press. 



Anyhow a Show Lot 

Los Angeles, April 7. 
Dog racing plant, erected at cost 
of $200,000 in heart of Wilshire- 

Fairfax district, is being demolished. 
Plant was shuttered after: few days 
operation when betting on the 
hounds was declared Illegal. 

Tract is expected to be used as 
site for circus and other outdoor 
shows. 



Rice Starts Sat. 



Birmingham, April 7. 
Rice Brothers Circus starts its 
84th annual year at Jackson, Tenn.. 
April 11, where the winter was 
spent. 



DODSON OPENS 

Norfolk, Va.. April 7. 
Podson Shows, carnival .outfit 
wintering here, cracks open Die 
scaspri in Norfolk April 11. 



lack for Fezzes 

Denver, April 7.. 

Fourth annual Shrine circus, put 
on by the El Jebel Shrine in the 
muny auditorium, grossed over 
$16,000, topping any previous year 
by two grand. 

Manager Lew S. Parsons said the 
circus would be put on again next 
year. Higher-priced seats were 
more in demand than previou 



AL G. BARNES CIRCUS 

Los Angeles, April 3. 
Barnes circus, one of the three 
remaining railroad shows, has been 
a west coast fixture for 30 years. 
Outfit .has played the coast and 
Canada, rarely ever got into the 
east. With the Hagenbeck-Wallace 
show in the. barns" this year, it will 
probably make its first entrance 
into the far east during the sum- 
mer. Show Is a 30 -car trick, looks 
much bigger than, that on the lot. 
Equipment is fresh, new canvas, 
banners and a great number of 
new wagons. Efficiently .operated 
for past number of years 'by S. L. 
Crprti » this season it tops previ- 
ous years in entertainment value 
•Vfith three standout acts, well 
spotted, and sufficient good displays 
tp hold the show together between 
the. high spots; Only weak; place 
is^high where, a. triple bar act re- 
places the usual flying act. 

'■' Three toppers are the BaVnes ele- 
phant herd of 20 in. their track 
hackstand, the Cristiani Troupe, 
Italian riding, act,.. and Bert Nelson 
and his cage of 25 lions and tigers. 
Latter is the class of show, but 
suffers through being spotted early, 
necessary because of the arena 
equipment. Nelson, a- vaude v grad- 
uate, handles the. cats' in -grand 
fashion, has a fighting lion which 
breaks at him frequently, chases 
Jijm out of the cage for the . fliilsh 
of the group - act. Returning he 
goes through a .fast fighting rou- 
tine with Norma., lioness, successor 
to Princess". Pat Which. Nelson had 
in- vaude for. number : of "years. 
Young, good-looking and- with a 
style that is far removed from cir- 
cus association, he scores heavily. 

Show opens with usual spec, con- 
siderably cut this year. 'Fiesta' of 
the Rio Grande' Is merely a walk- 
around. Newly cosumed it's a good 
opening. Usual swinging ladders 
arid .single trap acts. follow. Girls 
are all new, fresh and of the chorus 
girl variety minus the, usual big 
gams and muscles of the vet circus 
femme.. All in sport costumes, lad- 
der act while standard, takes on a 
new appearance. 

Center arena has Capt. Terrell 
Jacobs working nine lions. Act is 
short but snappy with cats doing 
a. regulation tableau. End rings 
have single equestrians, Ottavio 
Canestrelli and Albert Pearson jug- 
gling on horseback. 

Following display" has Mable 
Stark and nine tigers in the arena 
Nicely presented, Miss Stark's act, 
with exception ; of -two years, has 
been a feature of the show for some 
20 years. Pony drills In the end 
rings. Next display has dogs, ponies 
arid high school horses in the end 
rings with LaVerne McClain work- 
ing an elephant and tiger in the 
arena. Revolving ladders high over 
the end rings; 

, Bert Nelson follows with tent 
dark excepting the arena. New 
lighting equipment centered on the 
arena, builds up the Importance of 
the act. Same lighting used for the 
Cristianis. Clown walkaround here 
to. fill in on arena, teardown. 

Show's 50 liberty horses next 
worked by Roland Simpson, Fred 
Ledgett and John White, Act has 
always been a feature of the ; show. 
This year all stock finishes in ;cen- 
ter rlnc: with a 50- horse tableau. 

Single equestrians again in three- 
rings. Performers Cossette, Bell- 
monte and Machaquita. Elemen- 
•ry- riding. Seals in the end ring's 
next with The Durbans, juggling act 
in the center.- Concert announce- 
ment. Wire acts follow, all well 
received with the Florence Troupe, 
Webber Trio and Canestrelli fea- 
tured. Aerial displays next. Plastic 
art displays follow. Leaping hounds 
on the track next. 

Cristiani Family spotted In cen- 
ter ring hold show for 10 minutes 
of class riding topped, by fast fin- 
ish with four of boys making a 
running leap . to a stand on the 
finish horse, following this with a 
running leap to sitting . position. 
Youngest brother opens with a back 
somersault from horse to horse. 
Nine in the act never stop. 

Elephants in the three rings next 
i finishing with the, back mount on 
the track. Following this three 
tumbling groups composed of the 
Canestrelles, Wiers and Cristianis. 
All fast acts with strong finishes 
Menage riding follows in the arena, 
with the Canestrelles next fn their 
family group doing unsupported 
ladders. 

Finish is weak with (he Waltiers 
Trio in the air on three bars re- 
placing the usual flying turn. Act 
is well done, contains sufficient 
comedy but la:-ks the sock for a 
new finish. Roman racps closing. 
•Oropjn has several good buys in 
the show when it comes to doubling 
in the Cristianis, Oanefltrellis and 
Waltiers each oublirig 
times. 

Show is well handled by Bob 



Show Boom for State-County Fair 
To Offset Pull of Dallas, Cleveland 



Bank Buys Beach 



Buckeye Lake, 6., April 7. 
Miljersport Bank Co. has pur- 
chased Summerland Beach at Buck- 
eye Lake for $15,000. The property 
was sold In a mortgage foreclosure 
action against the New Summerland 
Beach Co; 




LIGHT FOR 




Cleveland, April 7-» 
With opening of Great Lakes Expo 
less than 90 -days off, Lincoln ;G." 
Dickey is rushing sale of conces- 
sions, lining liii definite talent and 
laying; foundations for amusement 
spots and n villages. 

General Electric planning to intro- 
duce two of its new light inventions, 
both to affect the theatrical busi- 
ness, at the expo. One is a powder-, 
light light produced through fluor- 
esence, which may revolutionize 
colored lighting in theatres and 
night clubs. It is. frosty- white 
tubular bulb, about a foot long and 
as thick as ordinary walking 
cane. Inside, invisiblie ultra-violet 
light is produced through electricity 
arid radiates through artificially r 
prepared powdersj giving off richer 
colors while, using only about one- 
hundredth of old current. The other 
bulb invented at Nela Park here is 
a capillary lamp, which may • cut 
down picture production eost when 
placed on the commercial market. It 
is a tiny mercury vapor, light which, 
under sufficient pressure, : is said to 
be more brilliant than the sun. Mer- 
cury gas occupies a- hair-Uke cav- 
ity in a quartz block and expands 
with its own heat. Pressure in-, 
creases with expansion and intens- 
ity of light ditto, 

Lamp is made in two different de- 
signs, air cooled and : water-cooled.. 
Watered ones, according to GE en- 
gineers* can develop 200,000 candle- 
power per square centimeter, while 
the sun itself develops only 160,000 
candlepower. 



BARNES CUTS L A. TO 
7 DAYS, HOLLYWOOD 3 



Los Angeles, April 7. 

Al G. Barnes circus opened its 

Los Angeles run here Friday, did 

but fair due to rain. Show has 

been out a week, has topped last 

year's business iri .all spots save j 

'Santa Ana, where rain held it 
back. Long Beach, played Thurs- 
day (2), gave sh,ow its biggest day 
there iri 20 years. 

Show drew appioxirimtely $12,500 
at San Diego in two days at the 
Exposition, pulling 30,000 persons to 
the grounds and ritttirig the exposi- 
tion people around $10,000. 

S. L. Cronin has. cut the L. A. stay j 
to seven days instead of usual 11, : 
moves to Hollywood Friday HO) I 
for three days. Show goes north [ 
to Vancouver/ then heads cast for j 
middle west route. ' 

After opening In the rain on Frir j 
day the business was capacity the 
following three <lay.s, about 50% 
better than last year. 



Chicago; April 7. 

Fair agencies are readying for 
their biggest booking season since 
1929 as the state and county festi- 
vals hurry to signature for the line- 
ups of acts of all kinds. Estimates 
indicate a season at least 75% 
greater than 1935 arid better than 
100% better than the year before 
that. It's boom, time again as 
as the country harvest, fairs are. con-" 
cerned and the fair agencies are. 
seeing real profit coin In the offing 
after years of starvation diet. 

Behind the entire perk-up is the 
spread of .World's Fairs; Expositions 
and Centennials generally through- 
out the harvest fair territories in 
Ohio, Pennsylvania, Iowa, Indiana, 
Michigan, J 1 i.i n o is, Oklahoma, 
Texas, Louisian . Georgia, Alabama, 
Colorado, Kansas. With the big 
national expositioris getting terrific 
plugging, the 'county and state fair 
execs are naturally skittish that 
they will be •playing second violin to 
the .expositions at Cleveland,' Fort 
Worth and Dallas, and in order td 
keep as many of their regular cus- 
tomers as possible are yanking the 
strings 1 off the pocket-books and are 
really beginning to spend money 
again. 

Ads I 

Throughout., the midwest , and 
south, from Oklahoma to Georgia to 
Iowa to North Carolina, the fair 
execs, view with plenty of alarm the 
growing interest in their states for 
the Dallas and Ft. Worth; festivities. 
They learned their lesson well in 
1933 arid 1934 when they saw all 
their regular attendance streaming 
Into Chicago for their Fair yaca-. 
tioris, .which left the local county 
and state fairs high and dry and 
without enough attendance' for a 
good clamrbake. In order to' fore- 
stall a. repetition the fair secre- 
taries are lining up. really big lists 
of surefire attractions from circuses, 
vaude arid radio for their beadliners 
and are already sending publicity 
out to the natives to keep their in- 
terest; ailye. 

iris arid leg shows, plus radio 
names as second bet are the tiling 
among the fairs. They know . that 
the Ft^ Worth and Dallas exposition 
are going to go heavy on the. dame 
angle and- the local sees are doing 
what they can to . counteract that 
magnet. , Out in Iridiana, Ohio, 
Pennsylvania, Maryland and West 
Virginia time the big bugaboo la the 
Cleveland Centennial, and while 
dame angles look pretty weak, for 
Cleveland the fair sees feel that the 
tbVn will draw plenty of customers 
unless the home-town fair spreads 
this year. 

As far as radio attractions, the 
noise is still the hilly-billy stuff 
such as the WLS National Barn. 
Dance," the WHO barn dancers from 
Des Moines and the hilly-billies 
from the WSM 'Old Opry' show 
down in Memphis,. National names 
are the home-and-mother acts such 
as Kate Smith, 'The Goldbergs,' 
'Amos 'n' Andy,' Morton .Downey, 
Maxwell Showboat with the fairs 
making every sort of. offer to entice 
such names to the fair-grounds. By 
the way the prices are growing by 
leaps and bounds every day, it's 
likely that the coin offers will reach 
such proportions by this fall that 
even the biggest, of ether names 
won't be able to turn down the bids. 



HAAG SHOW STARTS 
SEASON AT MOBILE 



Circus Suit Compromised 

St. Louis, April 7. 
After a brief hearing Friday .'.',) 
Cnllfd States District .lurtre (Jf-orge 
IT. Moore approved a sf-ttlenienL or 
$1,500 which Rlngling Bros.- 



several , ]> }irnum & policy Circus made to 
! Herman Broyle..-, ],'>. for injuries 
I suffered to his left eye when he was 



Thornton, equestrian director, who su.rerco to ins hm eye n n „e a 
keeps it going without a single \ "truck by a employe of the cJrcuf 



hitch. Band this season han 
died by Eddie V/oeckener from the 
H-W show, is greatly improved. 
Entire performance reflects credit 
on Cronin. both in presentation and 
inside and outside personnel. Show 
is !n Los Aneeles for a week enes 
to Hollywood /or three daya. Call. 



i MobUe, Ala,, April 7. 

1 Harry Haag Big 3-Rlng Circus or- 
i ganlzed'. in Mobile on the Fair 
j Grounds lot after two monthB of 
I work, took to the road on March 80. 
j The show opened up at Mobile to 
| good business, followed with pcr- 
| formances at Prtchard March 31, 
Blloxi, on April 1 and then through 
Mississippi Into Tennessee and In- 
diana. 

The circus features dogs and 
ponies and aerial acts. The show 
will carry 90 people and is motor- 
ized with 25 trucks. 

The circus is headed by Robert 
C. Schwarz, pres.; Sam Schwarz, 
sec-treas.: Harry Haag, general 
manager, the latter a son of the late 
"Mighty" Haag. 

The Schwarz Brothers are native 
Mobillans,' and this is their third 



while peeKin<< In cir vis lent Aug. 
12, 193 1. Tiidei a stipuiatio i $1,000. 
of money will he held in V>arik for 
youth until he l« 21 yerrs old and 
other $")00 will gr to hJs at ; 'irney. 

Parents «T young Uroyl'es had sued j .show that they have had out In th» 
fot 1 J6j,0'.'0. I pa.t three years,. 



64 



VARIETY 



Wednesday, AprU 8, 193ft 



How to be carefree. . . 









Bf^ : :v/?&: ; : : : : :;: : : : : : :w^ 




/'vim 



mi: 



Use cosmetics oil you 
Wish, but protect your skin 
the Hollywood way 

"OU can be sure the owners of 
these perfect complexions are 
taking no chances with Cosmetic Skin 
— dullness, tiny blemishes, enlarged 
pores. They guard against this with 
such a simple, sure care. 

Lux toilet Soap, you see, has an 
ACTIVE lather that goes pore-deep, 
carries away thoroughly every trace of 
dust and dirt, stale powder and rouge. 

Use this gentle white soap before you 
put on fresh make-up during the day, 
ALWAYS before you go to bed at night. 
It keeps skin soft, clear and smooth. 
That's why 9 out of 10 screen stars trust 
their priceless complexions to this care! 



RADIO 



SCREEN 



STAGE 




Published Weekly Jit 164 Went 46th St. New tork, .N, T.. by Variety, Inc. Annual subscription^ 16, Slngl* copies 16 c»nt«. 
Entered aa aecond-cltaa matter December 22, 1905. at the Post Office at New Fork, N. T, under the act at March 3, X87». 

. COrXBIGHT, 1936. BI VABIETT. ISC. AIX BIGHTS RESERVED. ^ 



Vol. 122 No. 5 



NEW YORK, WEDNESDAY, APRIL 15, 1936 



64 PAGES 



WALL SI'S LEGIT BANKROLL 





Only Few Due, Filmsongeries Blamed 



Aftermath of the sudden closing 
Of 'Jubilee* at the Imperial, N. T., 
jsome weeks after Its star, Mary B6- 
land, left the cast. Id the declara- 
"* tlon l>y Sam H. Harris, who pro- 
f tluced the show with Max Gordon, 
v 'that he la through with musicals 
' toilless able to contract talent for 
the length of the ran. Same goes 
ler Irving Berlin, who planned an- 
<i|her "Music Box Revue* with Har- 
Ijjii, This revue is biff ihdef. , 
. Showmen spy that unless assured 
j>t the services of featured players 
..•iter a period covering the Broad- 
way engagement and a tour, of .the 
.principal cities, the production of 
musicals becomes far too hazardous. 
'Jubilee' was financed by Metro and 
ended In the red. but Harris and 
. ..Berlin are agreed on the point They 
tlfed *As Thousands Cheer" and say 
that, although that attraction was 
.,, a real money-getter, the vexations, 
because of cast disturbances, were 
too; frequent and the fact that the 
revue did show profit was a break. 

Harris talks of: signing leads for 
two seasons in order to protect 
musicals in New York and the road. 
An interval between Broadway and 
^the road, for Hollywood appear- 
ances, may eventually solve the 
problem; It is suggested. 
.How much Broadway summer re- 
(Continued on page 62) 



Con$idine-Pantage$ 
And History of Vode 
As Metro's Next Spec 



Hollywood, April 14. 
John "W, Consldine, Jr., will pro- 
duce a picture .on the history of 
Vaudeville, story based on the ca- 
reers of John TV. Consldine, his 
father, and Alexander Pantages, for 
Metro. Story currently in prepara- 
tion. 

Consldine, conversant with the 
careers of his father and late 
father-in-law, is handling the script 
Work. Mrs. Considine is the former 
Carmen Pantages. 



1st WPA legit for Pix 

First picture buy of a WPA legit 
Play is likely to be consumated this 
week, with both Universal and Co- 
lumbia interested in *'Chalk_ Dust,' 
current at the Daly's 63rd St., N. Y. 
Columbia had scouts in to see the 
Piece every performance last week 
*nd is understood having the inner 

iSr with deal alm <«t 'lined up. 
. . «ay is a first effort by Harold A. 
vmrke and Maxwell Nurnberg, 
lh ^ °* teach evs. and deals with life 
*m °T city hi eb school. Authors 
an i tf^. the €ntlre Sim coin when 
*J4 £ the deal is closed. WPA sim- 

SeeivT 1 Plays on a stra, ehf $50 

«nent ™^f, S Under a special 
Guild l a n , cUo "ed the Dramatists' 
lu '.»ut.gets no strings on futures. 



2i-Mile Billboard 



Hollywood^ April 14. 
Believed to be largest advertising 
sign of all time is two and one-half 
mile broadside for;- 'Little Lord 
Fauntleroy,' painted on surface of 
Washington Blvd., .'" main arterial 
link, through Culver City. Letters 
painted on highway are 12 ft. 
across. 

Stunt arranged by Russell Bird- 
well* publicity , chief for Selznick- 
International, as plug for film. 



TWO NEW LARGE 
NTTERIES DUE 
FORBKAY 



roadway will have two new, 
elaborate nite spots, next season, 
both situated, directly on the main 
Stem. One will be on the second 
floor front of the Criterion, now be- 
ing, completed on the block front- 
age between 44th and 45th streets. 
It will be called the Hollywood. 

Second dinner, dance and floor 
show will be within the Winter Gar- 
den. Revue house was reported go- 
ing nite club last season, but the 
idea was shelved. Plan* for re- 
(Continued on page $1) 



LAEMMLE'S $4,000,000 
IN TRUSTS FOR HEIRS 



Bulk of $4,000,000 cash received by 
Carl liaemmle in transfer of Uni- 
versal to Standard Capital-Charles 
R. Rogers group, has been socked 
away in various trust funds for him- 
self 'and family, Laemmle revealed 
upon his return to Coast. Pioneer 
producer is allowing himself a min- 
ii..um income from his own invest- 
ment trugt, established, he says, 
largely to escape agents and high 
pressure salesmen who. have dogged 
his steps ever since sale of his hold- 
ings. 

Funds of $1,000,000 each understood 
to have been sot up for Carl 
Laemmle, Jr., and to daughter, 
Rosabelle (Mrs. Stanley Berger- 
man). Rest of money goes Into In- 
vestment trusts for other relatives. 



SWING WALTZ 

Ed. East and Lindsay McPhail 
have united in the composition o£ 
'The Swing Waltz,' a novelty which 
they believe to be the first applica- 
tion of the new musical idiom to the 
waltz tempo. 

East, who conducts a radio pro- 
gram agency, is punching the 
number. 




Specific Proviso Is Against 
Only 'Name' Playwrights 
Becoming Self-Entrepre- 
neurs-p— This Would In- 
sure Young Authors Not 
Bolting the Dramatists 
Guild Ranks — New Stage 
Writers to Get Equal 
Breaks on Productions 



Petrfllo Tells Bands to Shp ma Iff 
Plug for llie Mayor; NBC-CBS Object 



Paderewski in Pix 



WB-CONNOLLY 



Unless the dramatists and the 
managers reach a mutually satis- 
factory agreement on new contract 
forms, next season Is likely to see 
certain playwrights blossoming 
forth in strong fashion as produc- 
ers. Dramatists' Guild has set itself 
another month before considering a 
definite move of the sort, but offi- 
cially announced to memberjs at the. 
Dramatists' Guild meeting last 
Wednesday (8) that one Wall Street 
group had offered the Guild $1,000,- 
000 for legit production. Members 
Avere asked not to disclose this of-- 
fer, hbr. its. possibilities, and to keep 
all the details to themselves for the 
present. At the same time they were 
told by the Council, and officers that 
such money, or any similar sum, 
would be accepted by the organiza- 
tion only on the contingency that at 
least half of the plays involved 
must be authored by 'young men' 
and not names. This to avoid the 
possibility that only name authors 
would get their plays put on. 

Quite aside from this, and yet in 
a similar vein, at least two strong 
author- producer arrangements are 
(Continued on. page 57) 



London, April 14. 

IiOthar Mendes, American direc- 
tor, having formed hie own com- 
pany, Pall Mall Productions, has 
tabbed Paderewski, pianist, for the 
top spot In the first. ' ~ 

Production is via Korda*s new 
studios at Denham, and release 
through United Artists; 

Idea is to make about three Indie 
pix a year with top line concert 
hall and operatic names. 



CCN.Y. MUSICAL 
GETS A BIT 




Dramatic Society" of City College, 
N. Y., presented Its 48th annual 
varsity offering, 'A Men,'' last week 
in Pauline Edwards 'theatre, N.' Y., 
with the cast running berserk in off- 
color jokes at Saturday night's 
closing performance, House laughed 
at the cracks at first, hut the ad 
libblng got dirtier, and • squawks 
arose. * 

Show itself, a campus conception 
of the G men cycle In Alms, used a 
screen trailer as a starter. Much of 
the repartee surrounded the gang- 
sters' policy of disrobing their cap- 
tives before scramming with the 
loot. Strip idea was overworked 
plenty. It's a musical. 

Theatre was jammed, flTled with 
alumni and parents, for the most 
(Continued on page Cl) 



lowest Form of Entertainment' 



Burlesque Thus Labeled by Mass. Supreme 
Court— Awards $2,500 to Greek Actress 



Shakespearean Billies 



Knoxvllle. April 14. 

Members of WN'OX hill billy 
outfit are going in for Shake- 
speare. Station recently picked 
up at auction a wardrobe for 
'Hamlet,' 'Romeo and Juliet' 
and 'Julius Caesar' — doublets, 
spears, helmets and all. 

Hill billies now put on noon 
show in fancy dress, playing 
•Turkey in the Straw* and 'I'll 
Be Coming Rquhd the Moun- 
tain' garbed at Laertes, Mer- 
cutio, Julius C.iesar et al. 

It slays 'em. 



Boston, April 14. 
Burlesque, in the solemn opinion 
Of the Massachusetts Supreme 
Court, is not only not art or acting, 
but 'among the lowest if not the, 
lowest forms" of production on the 
stage.' 

The high court so held here in 
sustaining an award of $2,500 dam- 
ages to Miss Fofo Louka, 24-year- 
old Greek tragedienne, whose pic- 
ture (clothed) somehow found its 
way a year ago Into the lobby of 
the Park, a Minsky house, along 
with the usual undraped shots, She 
demanded $50,000 and Went to court. 
Minsky counsel held burlesque was 

(Continued on page 67) 



Chicago, April 14. 
Trying to force politics onto 
radio through pressure on the mem- 
bers of the union, James C. Petrlllo, 
head of the Chicago Federation of 
Musicians, last week ordered all 
band leaders to be present at head- 
quarters, and when they were as- 
sembled he suggested they might 
insert a- plug for Mayor Edward 
Kelly In their airings. He suggested 
dedication of songs to the Mayor, 
or maybe a compliment. 

Petrlllo's meeting at once sent the 
stations, and networks into an up- 
roar. They ' immediately warned 
the bands that they must not at- 
tempt to angle any political plugs 
on the broadcasts. NBC went to 
the front and phoned all band lead- 
ers . on its wires here telling them 
bluntly that any attempt to men- 
tion Mayor Kelly or any other po- 
litical name on sustaining pick-ups 
would mean instant cutting off the 
air for the band, and probably stay- 
ing off NBC sustaining pick-ups for 
good. 

Other stations and networks fol- 
lowed, suit and informed the orches- 
tras that the regular restriction 
against commercial or political 
mention on. remote control broad- 
casts was in force and that any 
breaking of that rule meant instant 
silencing. 

Petrlllo is. now trying to get the 
band leaders to slip in a Mayor 
Kelly plug in the dance balls and 
nlterles, when the bands are not on 
the air, but the . nite club and ball- 
room owners are following the net- 
works and stations in this situation 
and won't allow the orchestras to 
use their bandstands to plug politics 
or politicians. 

Petrlllo is a member of the Chi- 
cago Park Board, a political ap- 
pointee of Mayor Kelly. 



FAREWELL WITH RADIO 
EPILOG FOR B0RI 



Fact that Lucrezia. Borl has made 
her farewell api>earance in opera, 
does not mean that diva 1m"' passing 
from public life altogether. She's 
reported dickering for radio con- 
tracts, for next year which will keep 
her voice In circulation, Also It's 
said that season after next will no 
doubt find her making a final Con- 
cert tour over the country- via the 
platform circuit. 

Her exit from the Metropolitan 
Opera, N. Y., roster was one of the 
showiest farewells ever accorded a 
popular star. 



Coakley Swaps Black 
Bottom for Blackstone 

Tom Coakley, Frisco, orchestra* 
leader, has swapped his baton for a 
set of Blackstone. Maestro turned 
over his band to Carl Ravazza, 
soloist with the crew, and goes into 
the law office of John !>. McNab i 
the Bay City as junior partner. 

Says he's through with music for 
goocV 



■M 



VAKItirV 



E S 



Wednesday, April 15, 1936 - 



Renewed Vegue for Old-Time 

sonalities; Still Fresh in 





Memory, They Have Definite B.O. 



Hollywood, April 14. 

Reception of half a dozen, oldtime 
stars in Paramount's 'Studio Murder' 
has created a demand for those for- 
mer names, still recognizable to the 
"fans to such an extent that of the. 
43 .pictures in production this week, 
28 have from one to 12 former film 
■ prominents In their casts. Studios 
have been made to realize that these, 
erstwhile names still, have an ap- 
peal for the fans and help theatre 
marquees look important. 

Largest number of one-time names 
to appeal* in one. picture at the pres- 
ent time is Radio's 'Maty of ■ .Scot- 
land' in iRh^cti aire., cast David Tor* 
r^nce, Brandon Hurst, Donald. Crisp, 
Gaston Glass/Fred Malatesta,. Monte 
Blue, Nigel' de Brulier, Henry Kol- 
ker> ,..Wyridhani ; Standing, Lionel 
Belmore.and. Robert Warwick. Six 
of these are appearing in- two pic- 
tures at once. Belmqre is also in 
Warner's' 'Florence Nightingale'; 
de Brulier doubles at '20th -Fox lh 
'Half Angel';' Henry Kolker'is ap- 
pearing In Warner's "Bullets and 
Ballots' and- Metro's 'Romeo and 
Juliet'; Henry B. Walthall does 
double "time in Radio's 'Last'' of the 
Bad Men' jind . Metro's 'Witch of. 
Timbuctoo'; -Robert" Warwick took 
time out of 'Mary of Scotland' to 
work in 'Romeo.' • Latter • picture 
also has Reginald Denny and Con- 
way. Tearle in addition to Kolker 
arid Warwick. . 

More Names For the Pull 

Half of cast in Metro's 'San Fran- 
cisco' are one-time stars. Jack Holt, : 
who is -still high in' fan recognition, 
is .featured. Then there's Kenneth 1 
Harlan, Gertrude . Astor, Harry' 
Myers, Wllbur'~Mack, Jean Acker, 
Rosemary Theby,. Mary MacLaren 
and - King. Baggot. 

Same, studio has .Guy Bates Post,' 
Edgar Norton, Billy Bevan, in addl-; 
tion to Behnpre in 'Suicide Club/ 
In Paramount's 'Early to Bed' will 
be Eddie Borden,-. Brooks Benedict, 
Tom Wilson, Arthur Hoyt, Del Hen- 
derson and Robert Emmett O'Con- 
nor in 'And Sudden Death'; Russell 
Simpson and Nelson McDowell in 
•The Good For Nothing.' Radio's 
•Last of the Bad Men* has Harry 
Carey, Hoot Gibson, Ethel Wales 
and Fred Scott to help Walthall 
draw. 

Others working currently are 
Conrad -Nagel,-. Claudia . Dell, ' George 
Walsh,. Matty Kemp. . Lloyd 'Hughe's, 
Bryant 'WashburnT^ latter trio in 
Imperial's 'Second Choice'; Pauline 
Garon, Halliwell Hobbes, Hale Hany 
ilton> Florence Roberts, Harry Allen 
and Selmar Jackson* - Latter though 
still a youngster is a yet doubling 
in two. pictures^- Before the colored 
kid hit in 'Cimarron'- he had spent 
many years with Roach's 'Our 
Gang.' 



Parky Parks at RKO 



Hollywood, April .14. . 
, Harry Einstein, Parkyakarkus on 
the Eddie Cantor ether programs, 
has been contracted by Radio, Pic- 
tures, to report at studio July 1.; 

Deal provides for party to remain 
on Coast, which Is expected to limit 
his appearances with Cantor in the 
fall. He is known professionally as 
Harry Parke:" 

Joe. Penner and Parkyakarkus 
have been*,set/f6r 'The -Assassins,' 
production scheduled to -start late 
next month, when Penner ends his. 
p.a. tour. 




FILM 'ACTING SCHOOLS' 
UNDER H'WOOD FIRE 



DIETRICH WANTS 250G 
PER PICTURE FROM PAR 



Marlene Dietrich is asking $250,000 
per film, - for two pictures yearly, 
from Paramount, on. the -new con 
tract being talked about in Para 
mount circles. 

The matter is in the hands of 
John E. Otterson, company presi- 
dent, with no decision known to 
have been made by him thus far. 



Hopper, Marion Abroad 



Hollywood, April 14. 

Hedda Hopper and Frances Mar 
ion are due to fall from New York 
June 7 to report to Alexander kor 
da for one picture on respective act 
ing and writing assignments. 

Miss Hopper, meanwhile. is 
working in Radio's 'Bunker Bean.' 



LOY, BAXTER TEAMED 

Hollywood, April 14. 
Myrna Loy and Warner Baxtei 
will be co-starred by 20th-Fox in 
'To Mary-*— With Love.' Feature 
spots go to Claire Trevor and Jean 
Dixon, latter borrowed from Co 
lumbia. 

Picture goes into production (15) 
John Cromwell directing, and Ken 
netu Macgewan producing. 



Hollywood, 
Hollywood, 'schools for acting' 
have, again . been brought to atten- 
tion, of Association of Motion Pic- 
ture Producers, this time by the 
Los Angeles Board of Education': 
Charge, is made that schools .are 
preying on misdirected ambitions of 
youngsters^ , 
It- is charged that fees have been 
obtained from. .Juves under various 
jiretexts-, and that, placements in 
pictures in some instances have 
been, guaranteed. 

Racket schools have long been un- 
der pressure from the producers as- . 
sociation. Present complaints will 
be turned over to district attorney's 
office for investigation. 



Both Claim Damages 



Berlin, April 3. 
Scala theatre experience with 
Pola Negrt. ^reported to be $12,000 
on the wrong, side of the ledger and 
has resulted in a lawsuit against 
the actress, house claiming damages 
thrbugh " . negligence by accepting 
gramophone -record engagements 
These are said to be the cause why 
Miss Negri could not play her 
Scala date as arranged by contract. 

Miss Negri, on the other hand, de- 
nies "any such cause; claiming her 
doctor advised her' to stay in bed to" 
cure her flu* She has filed a 
counter claim against the Scala. 



Agents' Squabble Over 
Grace Bradley Commish 

An examination before trial comes 
np today (Wednesday) in City Court 
in thei case of Joe Selly, agent, 
versus. Al Rosen, agent-producer, in 
a claim of $3,000 for alleged unpaid 
commissions. 

Selly alieg.es a 1933 agreement 
whereby Selly was to bring Rosen 
prospective film talent for placement 
and' that Rosen agreed to pay him 
30% of all commissions. Case of the 
plaintiff rests c V employment of 
Grace Bradley, film actress, whom, 
he claims he Introduced to Rosen. 



Bolger's Metro Deal 

Ray Bolger, who went out for _ 
one-tlino specialty spot in 'Great 
Ziegfeid,' has been signed by Metro 
on a term contract. 

Bolger goes west upon closing Of 
'On Tour Toes,' musical, which 
opened Saturday (11) at the Im- 
perial, New York. Film deal was set 
by the William Morris office. 



WILL MAHONEY 

THE LEEDS MERCURY, said: 

"Will Mahcraey, .back at the. Em- 
pire, Leeds, and remembering past 
appearances,, the audiences last 
night were, ready to. applaud at his 
first entrance. He has retained the 
most popular items in his own wel- 
come and original .contributions to 
the shpw~his ; dance .- and his .zylo- 
phone,, played with hammers at- 
tached to his feet.7 

Direction , 
WM. MORRIS AGENCY 
Mayfalr ' Theatre Building 
New York City 





5 




Hollywood, April 14. 
Ginger Rogers' and Radio execs 
have Ironed out contractual-, dis- 
agreements, with actress drawing a 
new five year contract to replace her 
current ticket that had three, and. 
one-half years to run; .Deal was 
consummated after Miss Rogers had 
refused to report for rehearsals on 
.'I Won't Dance,' irt which she is co- 
starred with Fred Astalre, until an 
adjustment- of her deal had. been 
made. 

New ticket calls for considerable 
increase in salary,- as well as em- 
bracing 62 weeks per year over en- 
tire period, and a maximum of four 
pictures - annually. She is not to 
appear more, than twice yearly with 
Astaire, and will be starred solo in 
other two films. 



Gable's Long Layoff 



Hollywood, April 14. 

Clark Gable will make two mor<e 
pictures at Metro; then go oh four 
months' vacation. Pair will be se- 
lected from, trio now in writing 
stages. They are 'No Hero,' with 
Herman Mankiewicz and George 
Oppenheiirier on yarn; 'Saratoga,' 
with Anita Loos and Robert Hop- 
kins scripting, and 'A Lady Comes 
to Town.' 

Gable is expected to wash Up in 
'San Francisco' sometime this week, 
■with 'Saratoga' likely to be next one 
going. 



'SWING' OPUS 



Rowland to Modernize 'Noose' With 
Scaffold Ditties 



SCREEN TEST EXPERIENCE 

Expected Agnes Doyle, currently 
in 'Fresh Fields',' will at least have 
acquired camera presence if not ac- 
tual screen experience when she 
finishes up her tests for vuiIouh 
majors. 

First to mug her was 20th-Fox. 
Warner has just finished a try and 
is waiting for answer. Reported an- 
other major is also Interested. 



Hollywood, April 14. 

Richard A. Rowland's first pic- 
ture under releasing deal with 
Paramount will be remake of 'The 
Noose/ screen rights to which he 
acquired from Warners. 

Old time stager will be given 
modern treatment, with, music arid 
song numbers introduced in a 
cabaret' sequence. George O'Neil is 
at work on the script, with Con 
Conrad and Herb Magidson teamed 
to; write the score and numbers. 

Production slated for May 15, 
with William Wellman directing. 



PAR -SETS SCRIBES 

Hollywood, April 14. 
Paramount gave hew yearly con- 
(rru'ts t > Manny Wolfe, scenario edi- 
i i-Tddlf Welch, and Virginia Van 
! /• .u-ilcra. 



Martini's Concerts 

Jack Salter of Evans & Salter 
o ce, and v.p. of Columbia Concerts 
Corp., left for the Coast last Sunday 
(12) to confer with Mary Pickfprd 
and .Jesse Lasky on forthcoming 
Nino Martini films, Singer is slated 
for two productions this summer. 

Before returning to Hollywood, 
Martini embarks on a concert tour 
through the northwest, appearing in 
loading cities and towns of Oregon, 
Washington' and northern part Of 
California. He's to be back in Holly- 
wood by May ii. 



L A. Ruling Voids Right of Labor 
Head to Arbitrate Agents dais 



Harry Benham's 



. Milwaukee, April 14. 
Harry Benhain, former matinee 
idol and silent film herb, now ,iruns 
an . oil station at Eagle, in the her .t 
of the summer resort country here. 
Ben ham. has been out of the lime- 
light since 1923 and most of - the 
time since has been filling the gas 
tanks of tourists. He broke into 
show business in 1903. He was 
Marlon Davles' first leading man, 
playing opposite her In' her. initial 
opus, 'Cecelia of the Pink . Roses.' 

Benham's oil station is within a 
few miles of the home of his mar- 
ried' daughter. 



ACAD TO LIST, SELL 
PEDIGREES TO STUDIOS 



- Hollywood, April 14. 

Academy will establish a hew 
method of ^service on official credit- 
records ' writers, directors arid 
productions, and will sell same to 
major studios and -others on a year- 
ly subscription -basis.. Revenue will 
go toward? .maintenance of service; 

Four volumes, in loose-leaf style, 
will allow for frequent revisions as 
current work of artists is credited. 
Revisions will likely go but every 
couple of weeks. 

Already major studios have sub- 
scribed " for 100" . of the services, 
which will include screen work of 
writers as far back as 1930 and pro- 
duction records since 1934. 



16 Directors Quit Acad 



Hollywood, April 14. 
Sixteen directors resigned from 
the Academy yesterday (Monday) 
and cast their lot. with the newly 
formed Directors Guild. 

Eight additional 'resignations' 
were tossed out when found they 
never were Academy members. 

Screen. Directors' Guild; bos-rd has 
prepared revision Of by-laws to pro- 
vide more liberal membership re- 
quirements. Under rearrangement, 
applicants must have screen credit 
on two features or six shorts, or oh. 
one feature and three shorts, within 
one year previous to annual* meet- 
ing. 

Previously, by-laws required 
direction of two major features and 
allowed no membership division for 
the shorts directors. New by-laws 
will ■ be submitted to members for 
ratification early In May, 

Phil Rosen ha3 been elected to 
vacancj on board a^ representative 
for independent directors, while 
Richard Wallace was named to sit 
with group during absence of Wil- 
liam K. Howard, in England. 



Two Musicals Set for 
Eleanor Powell at MG 

Hollywood, April 14. 
Fully recovered from her recent 
breakdown, Eleanor Powell is due 
here tomorrow 115) from New York 
to resume her Metro contract. Stu- 
dio has two pictures lined up for 
her. 

Yarns are 'Great Guns' and 'Born 
to pance,' both written by Sid Sil- 
vers and Jack MeGowah. Music and 
lyrics for 'Guns* by Cole Porter, 
with Nacio Herb Brown and Arthur 
Freed tuning the other 



LLOYD LOOKING 'EM OVER 

No deal set as yet under which 
Harold Lloyd will make a picture 
for Paramount for the 1936-37 sea- 
son. Comedian reached New York 
Monday (13), ostensibly to look for 
suitable story material for his next 

Lloyd, with Fox a Couple of sea- 
sons after dropping away from Par, 
returned to latter last year, wanting 
to do 'Milky Way,' which Pat 
owned. Par at first had figured it 
for Jack Oakle. 



TJNIVEBSAL'S TUNERS 

Irving Actman and Frank Leos 
ser, composers who wrote tunes for 
Illustrator's Show, have been slg 
natured by Universal. Team planed 
to the West Coast Sunday (12). Deal 
handled by Lou Irwin office. 



Lbs Angeles, April lfj 
; commissioner of l|. 
bor to arbitrate disputes arising be- 
tween theatrical agencies and -ell. 
ents was declared, uncohstitutiqtaai 
in a decision handed' down last week 
by Justice William C. Doran, Dis- 
trict Court of Appeals. Decision 
came after, contest of Mary Astor to 
set aside superior , court judgment 
awarding Collier & Wallis, Ltd., $L 
333.33 in commissions, with play^p 
losing appeal. '■,., 

Appeal objected to fact agency 
had not referred dispute to com- 
iriissioner of labor, which .point 
brought but court's declaration that 
portion of act, purporting to inves't 
the ' commissioner with authority to 
determine disputes arising uridtt 
the Private Employment Agency r 
act, was unconstitutional. i 
Another contention of appeal wisfe 
that Miss Astor's contract with 
Collier & Wallis did not contain es- 
sentials specified by the act, ren- 
dering agency agreement voi 

Miss Astor was sued by Collier & 
Wallis for certain unpaid commis- 
sions on contract obtained- for vac;-' 
tress /with Radios Studio picked up 
option on player for' 40 weeks at 
$2-,0Q0 Jan. 1, 1931, with Miss Astor 
beginning, work in March. No com- 
mission should be paid for- period 
from January to March, actress con- 
tended, and she declined to pay 10% 
for weeks: at end of ticket .compen- 
sating for delay in starting work. 

Several suits now pending in su- 
perior court in which point , is 
brought out that agency contracts 
are void because of failure to com-- 
ply with the Private Employment 
Agency act will have to seek new 
grounds on which an actor.ican can- 
cel agreements with agencies. 



HUGHES-UA WIN Slttt 
OVER DELL'S ANGELS' 



Federal Judge Bondy has 
missed the complaint of Richard 
Barry, author, against Howard 
Hughes, United Artists, the Caddo 
Co., Inc., and others on the ground 
of Insufficient evidence, 6ver a. 
claim to restrain further exhibiting 
of 'Hell's Angels' and for an ac- 
counting. The author charged 
plagiarism, asserting that part of 
the picture script was copied frbm 
a story he wrote for Munsey's mag- 
azine some years ago entitled, 'The 
Breaking Faith of an Insurgent.' 
The' defendants denied the charge 
and claimed the film was scripted 
from Robert Mears McKay's book, 
'Somewhere in Mexico,' the rights 
of which they had purchased. In 
dismissing the action on motion of 
defendants* attorneys, Judge Bondy 
said ih part: 

♦Although there may be some 
grounds/for doubt, I conclude that 
the plaintiff has not met the burden 
of proving that Robert Mears 
McKay had copied any part of. the 
picture play from the -plaintiff's 
copyrighted story. Therefore the 
motion to dismiss is granted.' 



SAILINGS 

June 10 (London to New ?ork), 
Gaudsmith Brothers (Normandie),. 

June 7 (New York to London). 
Hedda Hopper, Frances Marion 
(Queen Mary). 

May 8 (New York to London) Mr. 
and Mrs. Leslie Howard (Beren- 
garia). 

April 20 (New York to London), 
Lew Leslie (Georglc). 

April 18 (New York to London), 
Ernest Truex (Lafayette). 

April 15 (London to New TorK). 
Phil Reisman, Mr. and Mrs... Eat"' 0 
W. Hammons (He de France). , 

April 11 (New York to Pa£ ls '« 
Fritz Reiner, Rene Maison, »r 
La.hr, Lupe Velez, Harry Kaufman. 
Gregory Ratoff, Mrs. William flo? 
land, Sterner Sisters. Maurice 00 
leano and family (Paris). , 

April 10 (Boston to 3ermU»" 
John Kenneth Hyatt (Arcadia). 

ARRIVALS 

Mooro and Lewis, Louis F. 
menthal, Edmund r,we"n. 
Whitney, Samuel Goldwyn. 



Wednesday, April 15, 1936 



P I C ¥ 



E 9 



VARIETY 



WRITERS TO LOSE 




Btlyn 'Eagle Y Click with Metro 'New 
Face Quest May Be a Model to Others 



rooklyn, April 14. 

. outstanding showing made by 
ferooklyn Dally Eagle, talent hunt, 
handled by Art Arthur, of Eagle 

'staff in' cooperation with Al Alt'man- 
and Howard Dletz, of Metro, has 

'Weal newspaper circles buzzing. 

'Stunt is' working out as model of 
newspaper, civic and film coopera- 
tion that should be of interest in 
next cpuple of years to centennials 

; and similar civic and state celebra- 
tions throughout the country. 

* Eagle idea,, identified by Arthur 
as a. 'Personality Poll' to avoid 
beauty contest odium, has caused 

.jiore excitement than any similar 
newspaper venture in 'this area in 

•years, Circulation has been leaping 

■and promotion has been decided 
stimulant . to paper in year's dullest 



' . Surprising feature of entries so 
far- is' number of Junior Leaguers; 
.and debutantes. Judging by indica- 
tions it : will; give Metro much better- 
> variety;.to pick, from than usually 
'obtained In . contests of this kind. 
"Iii; addition to screen, test, winner. 
' ^111 be. Queert of Tercentenary Cele- 
bration ; at' formal banquet of . Ter- 
I cenjtenary Committee in June which 

• will. be. attended b'y foreign am- 
bassadors, governors of 13 original 

' states and other notables. Arthur 
played this angle heavily in obtain- 
ing cooperation of school heads and 

• local" notables. One Long Island 
finishing school gave Eagle repre- 
sentatives an entire afternoon, and 

•let them round up 100 entrants. ' 

Entries now coming in at rate of 
200/pe'r day, .with about £.000 gals In 
contest so far— purely on basis .of 
■ piper's own campaign. Strangely 
though; trailers shown in cooperat- 
ing theatres,.' while of important 
" promotion, value to paper/ failed to 
•lure expected, jam of entrants. Sur- 
' prising: too Is fact that in first three 
weeks of contest paper got more 
entries than were obtained by a 
major tabloid (Mirror) on a similar 
venture last year, although tab has 
five times Eagle's circulation. 

Dodged Beaut Angle 

Much of credit for showing goes 
.'to, Arthur, staff ; reporter and the 
. paper's former Broadway, columnist, 
; Whio was assigned by the Eagle in 
. preference to outside hlgn pressure 
^expert. Paper's original Idea was to 
< run. a beauty contest-in connection 
: .with- Long Island Tercentennial, 
o<l8J)th anniversary of first white 
ynan setting foot on L. 1. Arthur 
vObjected to beauty contest, angle, 
^substituted. Personality Poll tag to 
get around bad rep beauty congests 
. have acquired. 

' Arthur then lined up MGM screen 
Uest and, wanting to give the win- 
ders every. advantage in taking test, 
^arranged with John Hutchins, dra- 
matic coacli, to rehearse the girls 
j.four weeks, and with Murray Mayer, 
.former ,head designer of Columbia 
yStudios, now with .Tailored Woman, 
Fifth, Avenue, to design appropriate 
costumes. 

Stunt has been handled deftly, 
only a dozen squawks coming into 
... office and all on minor matters. 
Eagle is a very conservative dally 
.and this has been great relief to' the 
'PubU.her and managing editor. 

Ah cooperating got a sweil break. 
Contest started off with arrival in 
Poro U g h cf . 'Robin Hood of Eldorado' 
with Ann Loring. winner of pre- 
vious Brooklyn screen Contest, piay- 
ing opposite Warner Baxter, ttagle 
niade most of it, running special 
' ^ tlcles by -Miss Loring, featuring 
Photos of gal with Paul Muni and 
Misiie Howard under captain. 'Will 
These Thrills Be Yours?' and using 
E P ' J V * You An °thor Ann Lor- 

■»'flli ' iu ect was felt at D - o.'s of 
,J« theatres in territory playing the 

*- ara\v ally ifc made her a major 

toI l \? W ? 0klyn 200 ^Is will qualify 
w en inatlons, which will be held 

'Son2 eW *. hoU8e8 - In other counties 
PinalTwSf K haIns dolne "kewise." 
on i 1 be held at Met 
nL?! ay 18 -. with Arthur Brown, 
who 7 ' ahd Bl, andshaw Crandell, 
tSLfl* the c °smopoIitan covers. 

- 8lr '«ng the judges. Phil egan, ex- 



WB's Vallee Pic in NX? 



This season's picture starring 
Rudy Vallee is in "abeyance at 
present but may be made in New 
York later, by Warner Bros. Picture, 
in a West Point locale and putting 
the crooner into a uniform for the 
first time, was scheduled to have 
been done by now. 
, It has. been delayed because Val- 
lee doesn't want to go to the Co 3t 
and Chi nee legal troubles with Fay 
Webb, the f ormer Mrs. Vallee, it is 
declared. ' 




LAMSON'S DEATH HOUSE 
TALE TO BE RADIO PIC 



Bill Hart Too Passe as Film Hero, 
UA's Defense to His $500,000 Suit 



Revolutionary Opinion by 
Federal ; Judge Swan in 
Circuit Court Appeals, in 
'Capt. January* Case, Sets 
a Startling Legal Prece- 
dent—Means Millions in 
Favor of Picture Pro- 
' ducers and Like Losses to 
Authors of Silent Films 



LIABLE TO STICK 



Hollywood, April 14. 
. Radio ' pictures acquired screen 
rights, to *We Who Are About ta 
Die,' original by David Lamson, 
written during his year in the San 
Quentin death house, on charge he 
murdered Mb wife. He was ulti- 
mately acquitted. 

EdWard Small will produce, with 
Lamson due. here this week to collab 
on screen play. Preston Foster set 
for lead. 



'Show Shop' to Be 

Tune Film at Metro 



Hollywood, April 14. 

Screen rights to the James Forbes 
Comedy, 'Show Shop,' have been 
purchased . by Metro from Arch 
Selwyrt. Piece was produced by 
Selwyn & Co. in . 19.18, being last 
stage appearance of Douglas Fair- 
banks before going into pictures. 

George Sidney ahd Ned Sparks 
were also *in play. Metro plans to 
have it transformed into a musical. 



By ABEL GREEN 

One of the most revolutionary 
legal decisions in the history of 
motion pictures, silent and talker, 
is Federal Judge Thomas W. Swan's 
opinion in the Circuit Court of Ap- 
peals, N. Y., reversing the 'Captain 
January' (20th Century-Fox . Film) 
decision in favor of L. C. Page & 
Co., Inc., Boston ' book, publishers. 
Essence- of . this award establishes 
legally that dialog films are merely 
an 'extension' of silent film rights, 
which, in effect, means that a mo- 
tion picture company no longer 
need pay a supplementary fee when 
deciding to produce a talker remake 
of an old silent film. 

This decision, which goes con- 
trary to others in the past — notably 
tjie 'Ben-Hur' and 'Alias Jimmy 
Valentine' cases — has resulted in 



Rah! 



Hollywood, April 4. 

Gene Towne and Graham 
Baker, winding up first year of 
their writing contract with 
Walter Wanger, Were handed 
sweaters with a large, colle- 
giate W across the front. 

Producer said they earned 
their letter, being, the first 
team to finish a., year at the 
plant. 



BENNY DUE TO START 
PAR WAST' IN JUNE 



Jack Benny, will report on the 
Coast early in June to start 6n Para- 
mount's 'Big Broadcast.' His deal at 
the studio calls for eight weeks in 
the film at $9,400 weekly, 

Benny, currently at the Palace, 
Cleveland,, plays Boston, week of 
April 24, and Detroit, May 8. Will 
probably play one or two more stage, 
weeks after Detroit before' going to 
the Coast. He- is. heading for a hew 
$36,000 record at the State, . Cleve- 
land, this week. 

A. & S. Lyons set the Paramount 
deal. 



Garbo's 'Camille' 



Hollywood, April 14. 

Metro is readying 'Camille' for 
Garbo, en route ■ to N. Y. from 
Sweden • and due at the studio in 
three weeks. 

Her second on the two -picture 
deal, 'Madame Walewskl,' with John 
Barrymore, has been pencilled as 
'Napoleon.' 



Long Location Siege 
For Par's 'Texas Moon* 

Hollywood, . April 14. 

Paramount will, put 'The Texas 
Moon' into production this week, 
sending cast and crew of around 200 
for month's location work in New 
Mexico and Texas. First location 
.will be at Santa Fe, N. M„ with unit 
later moving to Gallup, Albuquerque 
and the Texas "Panhandle. 

Gary Copper will be starred with 
Jack Oakie cutting short his honey- 
moon and reporting back to studio 
yesterday (13) for featured part. 



Warners 'Bengal Killer' 

Hollywood, April. 14. 
Lew King will direct 'Bengal 
Killer' at Warners. Barton Mac- 
Lane will have, top spot in circus 
yarn, plajing part of an animal 
trainer. 

Yarn, an original by Karl Fenton, 
will be produced by Bryan Foy. 



PAR SIGNS KETTI 

Hollywood, April 14. 
Kettl C.allian has been given a 
termer by Paramount. 

She goes into 'The Old Timer. 



Brooklyn cop and w. 
operating. 

Compared with previous- contests, 
ih is. one has cost tlie Eagle very 
little. 



Dramatists' Showdown 



Authors Guild, at its Coun- 
cil meeting Monday (13) after- 
noon, considered the. matter of 
. the Swan ruling and discussed 
Jt. William Hamilton Osborne, 
League's attorney, and Morris 
L. Ernst, special. legal aide and 
a member of the organization, 
were Instructed to make a 
.thorough legal investigation of 
the situation Immediately and 
see what action, can be taken. 

Feeling was expressed that 
probably nothing could be done 
until the matter came to court 
in' another suit of the sort but 
felt it quite likely that £ test 
case would be forthcoming 
pronto and be rushed through 
as both sides — motion pictures 
and writers — are anxious to get 
the matter clearly denned now 
by the U. S. Supreme Court. 



Nolan Loses 10G Cornish 
Suit to Small-Landau 



Los Angeles, April 14, 
Judgment of $10,000 was awarded 
by Superior Judge Thurmond Clarke 
in favor of Small-Landau agency, 
against Lloyd Nolan, actor. Ruling 
came afte.- more than month's 
deliberation. 

Agency hied suit against Nolan 
after its alleged discharge by actor, 
who claimed representation services 
were not satisfactory. 1 Through an 
assignee, Ruth Meyers, agency 
asked damages for commissions 
that might accrue to Nolan for bai 
ance of a five year managerial deal. 
At time of starting suit, no com 
missions were due agency. 



William S. (Bi-1) Hart, «* pic- 
ture of health at 64 years, and 
dressed like a Wall street banker, 
resumed the witness stand i:v N.Y. 
Supreme court yesterday (Tuesday) 
in the $500,000 suit for breach of 
contract alleged to ha*-e been com- 
mitted by United, Artists over 10 
years ago. Hart's sister, Mary, Is 
co-plaintiff, and is expected to take 
the stand when the former, 
star concludes his testimony. Joseph 
M. Schenck, former chairman of the 
board of UA, is expec be the 

principal witness for the defense. 

The trial, which '.^ being heard 
before Justice McCook and a Jury, 
is based on Hart's claims that UA 
through Schenck and the late 
Hiram "Abrams, former president, 
had failed to carry otit an agree- 
ment entered into in April, 1926, un- 
der which. Hart was. io produce a 
picture entitled 'Tumbleweeds.' The 
original contract called for Hart to 
make a second, picture, . 'Jordan Is a 
Hard Road,' but this was later 
called off by consent. 

Hart's con plaint Is that UA failed 
to keep its agreement to afford the 
picture the same distributing and 
advertising facilities that United, 
gave to Mary Piikforu, Charlie 
Chaplin, Douglas Fairbanks and 
other producer-stars, a ' • the con- 
tract had tailed for and according 
to the promises made to him by 
Schenck and Abrams.' Ae a result, 
Hart lost over $30,000 on the picture 
Instead of making a fortune which 
he claims he would have if the de- 
fendant had lived up to the con- 
tract. Hart invested $300,000, the 
greater part of the savings he had 
for the time when he would retire, 
in the making of the picture. He- 
asserts Schenck and others delib- 
erately planned that he should lose 
money on his first producing ven- 
ture so that he would stay out of 
(Continued on, page 68) 



Plane Skeered 



20th Century-Fox, through its regu- 
lar law firm of Hughes, Schurman 
& Dwight; its home office counsel, 
Edwin P. Kilroe, and its special 
copyright counsel, Julian T. Abeles, 
deciding to abandon appeal to the 
U. S. Supreme Court. In other 
words, the opinion, while a legal 
defeat for 20th-Fox, constitutes so 
vital a legal victory for the entire 
motion picture industry in general 
that 20th will drop any appeal. 

In accepting the 'defeat,' 20th- 
Fox has first seen to it that the 
Page company effected a 'satisfac- 
tory' settlement at what 20th-Fox 
now terms a 'nominal' sum. 

Decision establishes— strange as 
motion picture and theatrical attor- 
neys view it— that a talker Is mere- 
ly an 'extension' of a silent film 
production, and that the owner of 
the rights to a silent picture may 
remake It with dialog, without any 
extra compensation to the author, 
original stage producer (if a play), 
book publisher or any other origi- 
nal sources. 

Decision caused an immediate 
rush by every film and theatrical 
organization's attorneys for copies 
of Judge Swan's opinion. Some 500 
were struck off to meet demands' on 
both coasts. 

It created a paradoxical situation. 
One film producer who had been 
having much difficulty consummat- 
ing negotiations, for the dialog 
(Continued on page 58) 



Recent plane disasters has the 
picture bunch shying away from 
the aerial route between coasts. 

The Al Jolsons (Ruby Keeler) re- 
turned by • train- over the' weekend. 

Irving Thalberg wired Harpo 
Marx: 'Don't come by plane; your 
script won't be ready to shoot for 
12 years.' 



Dismiss Lina Basquette 
Suit on a Technicality 

Boston, April 14. 

Lina Basquette today lo.st her 
$150,000 damage suit against the 
New Bedford Arnus. Co. on a tech- 
nicality. She charged firm With dis- 
playing -her photo with those of 42 
members of the crist of 'Harlem 
Folies Bergere' stage unit, al- 
though she had no connection with 
production. 

Counsel for Harry and Fisher 
Zltz, directors of defendant com- 
pany, contended Miss Basquette had 
failed to file the required bond when, 
suit 'w as brought and successfully 
moved for dismissal of the suit in 
federal court. 




'College' Leads Spotted. 

Hollywood, April 14. 

remmt! load In Metro's 'We Went 
to College' goes to Edith Atwaler, 
with Edmund Lowe spotted oppo- 
site. 

Picture will be first directorial 
job at studio for Joseph Santley. 
Bronislaw Kaper. Walter Jurmann 
and Ous Kahn assigned to do musif 
and lyrics. 



Trade filnrk Registered 
FOUNDED HT* SI.MR SILVERMAN 
Tubllfllieri Weekly Uy VARIETY, liiic 

-Kiel Silverman. President' 
164 West 4C(h Street. New Torn City 



SUBSCRIPTION. 




Annual ffi ForelKp 


$7 




.16 Cents 


Vol. 122 «^||££> 


lio. 5. 


INDEX 




Advance Production Chart 20 


BillH 


51 


Chattei- 


60 


Concert 


57 


Exploitation 


21 


15 and 50 Years Ago. . . 


i 50 


Film Reviews. 


. 16 


House Reviews. ........ 


. 19 


Inside — Legit 


52 


Inside— PjcturcH 


6 


Internalio > . . . . 


..12-13 




,52-56 


literati 


58 


Music i . 


..46-48. 




50 


News ffom the Dailies. . 


. . 50 


Nlte Club.«. 


48 


Obituary 


61 






., Pictures 


2-35 




3Gt<;5 


Radio— Reports 


42 


■Radio— Show.maiiphlp 


4G 


Times Square 


.. 59 


Short Subjects... ...... 


16 


Vaudeville 


...49-50 


Women 

. 


25 



4 VARIETY 



PICTURES 



Wednesday, April 15, 1936 




,000,000 A WARD VS. WM 
FOX IN CHICAGO TITLE & TRUST SUIT 



Over Roxy, N. Y., Contract-^-Much Litigated Show- 
man Spent Fortune in Legal Combats— Other 
Cases Pending 



Big 



N. T. Supreme Court Referee Sol 
Stroock has recommended a judg- 
ment for • $i,000y0W .(and interest 
from March 24, 1932) to the Chicago 
Title & Trust Co. against William 
Fox, who was sued on art agree- 
ment whereby he allegedly guar- 
anteed payment on the last $1; 
000 of a contract for purchase 
of control of the Roxy theatre, N. Y, t 
made in March, 1927. is recom- 
mended award must be formally 
confirmed. 

As a defense to the CT.TC suit, 
Bill Fox charged conspiracy and 
counterclaimed hot only against 
Chicago Title & Trust Co., but ad- 
ditional firms and Individuals,, such 
as the former receivers of Fox The- 
atres Corp.* the old Fox Film Corpi 
Harley Lv Clarke,, and the General 
Theatres' Equipment, Inc., besides 
Albert H. Wiggin, the Chase Na- 
tional Bank and Chase Securities 
Corp. Wiggin, is the former chief 
executive of Chase, National Bank 
whom Wlnthrop Aldrich, present 
bank head, superseded some time 
ago. 

Referee Strdok also ruled against 
Fox's counterclaims. 

Distinguished counsel engaged in 
this action included former Justice 
Joseph M. Proskauer, Max "D. 
Steuer, David L. Podelfc Hughes, 
Schurman & Dwight, Sullivan & 
Cromwell, and Hirsh, Newman, 
Reass & Becker. Latter firm and 
-Podell were counsel to Fox. 

In 1930, through Samuel Unter- 
myer, William Fox was able to get 
approximately J^l.OOtf.OOO for hiff in- 
terest in the old Fox Film and sub- 
sidiary companies. He remained on 
the old Fox company payroll, as a 
result of that deal, for a time, at 
least, at $600,000- yearly, as chair- 
man of the firm's- advisory commit- 
tee. Fox Film: later revoked this 
salary, before the five-year term was 
up-. 

Many Legal Skirmishes 

. Since that time,. Bill Fox has been 
mixed up on one sfde or the other 
of numerous lawsuits growing but 
of his one-time control of the old 
Fox Film properties. ' There was a 
time, during this period, that Bill 
Fox was whispered about as having 
had greatly enhanced his fortune 
through shrewd market manipula- 
tions. His fortune was talked about, 
then, as being- around $35,000,000, 
. scarcely, three years ago. 
, He. has not been well, physically, 
yet. he stands tops as the biggest 
single, litigatint and the most liti- 
gated individual of show business. 
Fox has instituted [and prosecuted 
on his own behalf, big, futile suits 
against adversaries in the trade. 
Each, as the case was lost and 
Fox's efforts to- regain industry 
sway was defeated, was a more 
crushing blow than the preceding 
suit. 

He prosecuted the validity of the 
Tri-Ergon talker patents against 
the trade, A.T.&T. and its subsidy 
even though Fox Film may have 
been disputing Bill Fox's ownership 
of same, and the Swiss Tri-Ergon, 
original firm, also may have been 
waiting under cover to regain a 
claim on the same patents. When 
victory was about his following a 
successful march upward from th« 
lower courts, the U. S. Supreme 
court ruled against Fox. This mat- 
ter must have cost Fox, according to 
estimate, around $2,500,000. It was 
among his most devastating de- 
feats. Fox fought a futile fight 
against the 20th Century-Fox Film 
merger. Equally futile was his at- 
tempt to upset the General Thea- 
tres Equipment, Inc., reorganization. 
This reorganization becomes defi- 
nite within the month, following a 
hearing in Wilmington April 28. 

He is still a principal in several 
other court actions, in different jur- 
isdictions. Two of the biggest suits 
against Bill Fox are the pending old 
Fox Theatres Corp. suit and the old 
Fox Film suit, in Nassau County 
(N.Y.), wherein damages upward of 
$20,000,000 aggregate, are bein? 
sought from him, based on c-Ialms 
arming from Fox's administration 
of the old Fox Film comply and 
its subside. 



WARNERS' 50% RETURN 
ON DREAM' SO FAR 



More than half the negative cost 
of 'Midsunyner Night's Dream,' 
which was : around $1,300,000-; has 
been realized by Warner Bros: on 
roadshow dates of the picture, now 
averaging around 80 a week. 

Going into 12 RKO two-a-day en- 
gagements ranging from two to four 
days starting Tuesday (21), 'Dream' 
is . being- considered for .additional 
RKO dates in the New York area 
for later oil The 12 dates starting 
April 21 are at a $1.65- top, while 
those which, would come later would 
be at a $1~10 top, if deal id closed. 



Chicago, April 14. 
For first time In local history a 
picture will be shown under road- 
show policy in the neighborhoods 
when 'Dream* (WB> plays on re- 
served seat,- twice daily basis. 

Will play the southside Warner 
houses-, Beverly and Jeffrey, the 
Harry Balaban. northside Windsor 
at. $1.10 top^ following its loop rdad- 
showing at the Apollo for $1.65 top. 
Besides .the, nabes has been set for 
the suburban .towns of Hammond, 
Oak Park, Downers Grove, Barring - 
ton, Wheatdn, Morris, Napetville 
and Woodstock. 

Picture has. been dated in -for runs ' 
of from one to three days in each of 
these 'spots'. Nabes will . also, have 
special' 10 a,.; m. showings' as student 
performances, with classes being 
arranged at group rates. 



Enright Coaches at 20th 



Hollywood; April 14. 

Florence Enright replaces Lillian 
Barclay in charge of dramatic 
coaching school for stock players at 
20th -Fox.' 

Miss Enright was formerly direc- 
tor of Washington Square Players, 
and more recently with Universal. 



Bill Fields Still 111 

Hollywood, April 14. 

Recurrent Hi health forced W. C. 
Fields but of Paramount' s 'Poppy' 
yesterday (Monday). 

He will probably rest a week while 
production unit shoots around him. 



Cutting Up 'Pastures' 

•Hollywood, April 14. 

Marc Connelly is back on the 
Warner lot to make final cut of his 
'Green Pastures.' 

Figured picture will be readied for 
release in about 10,000 ft. 



Stage Lures Swerling 

•Hollywood, April 14; 
Jo Swerling, for several years 
staff, writer at Columbia* has re- 
signed. 

He's going east to devote his time 
to playwriting. 



"Back After 20 Years 

'Flirting with Fate,' originally 
made as a silent by Triangle in l&Kj 
as a Douglas Fairbanks starrer, has 
been acquired by Radio. 

William Sistrom will function as 
producer. 



MOSKOWITZ TO COAST 

Hollywood, April 14. 

Joseph Moskowitz, 20th-Fox east- 
ern contact exec for Joseph M. 
Scheiiek and Darryl Zanuck, is due 
here from New York early this week. 

Moskowitz will confer with Zan- 
uck on production during two weeks 
stay on Coast. 



'DIMPLES' FOR SEITER 

Hollywood, April 14. 

William Setter has been assigned 
to direct next Shirley Temple pic- 
ture, 'Dimples,' at,20th^Fox. 

Story is by Arthur Sheekman and 
Nut Pen-In, music by Ted Koohler 
and Jimmy Mcllugh. 



Authoress Sues Over Use. 
Of Her Name on a Film 

Suit for $120,000 was filed In N. T. 
supreme court yesterday by Eleanor 
Gates,, author of .'Poor Little ich 
Girl,' 'The Rich. Lfttle Poor Boy' and 
other stories against the Liberty 
Pictures Corp., which she charges 

used her name In advertising a pic- 
ture with which she had no con- 
nection, also asks-, for an 
injunction, restraining further show- 
ing of the picture. ' 

Miss Gates claims that Liberty 
used her name in the ads and on the . 
screen in connection with the pic-- 
ture, 'Once to Every Bachelor,' in 
which Marian Nixon starred in 1934. 
In- boosting- the picture, she claims,' 
the defendants claimed the picture 
v.' ts. based on a story she wrote eh- 
titled, 'Search for Spring.' She det 
riles it has any similarity. 

Attorneys for; Liberty admit hav- 
ing advertised as Miss Gates claims 
but say they bought, the rights to 
:the story from John J. Dacey in 1933. 
They will move in court today 
(Wed.) to have Dacey named a de-' 
fendaht alsov 



UA UNI ( PUB-AD 




Samuel Goldwyn, returning yes- 
terday (Tues.) from abroad, is ex- 
pected" to determine whether United 
Artists splits up its advertising and 
publicity department, under Monroe. 
Greenthal, or continues regularly as! 
a departmental arm of the company 
operation. Because of the employ- 
ment of outside press agents " by 
certain of the If. A. producers, in 
addition to the home office staffs, 
the chances have increased for the 
possible setting up of^.the unit op- 
erating system, on the advertising 
and publicity end. 

Under .the unit system producers 
have their own press and advertis- 
ing, agents r and the honie office di- 
vision- becomes a mere contact zone. 

If Goldwyn approves the unit sys- 
tem, UA will be the only company 
in the trade to experiment in that 
manner. 



Cantor Dinner's 25G Net 

A total of $25,000 net Was realized 
from the. Eddie Cantor testimonial 
dinner tendered by the American 
Jewish Congress at the Astor hotel, 
N-'Yv Saturday night (4). 

Dinner was at $25. a plate. 



2 AfricaA Slave Pk 



Hollywood, April 14. 

Twentieth^Fox is making elab- 
orate preparations for 'Last Slaver' 
which, goes out as a special. Sam 
Hellman and Gladys Lehman are 
scripting the yarn of African slave 
trade. Studio is after loans on Clark 
Gable and Wallace Beery from 
Metra.for the. leads, 

Pioneer* is making a shntfar yarn, 
'Chinese Gordon,' " " ' 

First production for Merian C. 
Cooper since he made 'The Last 
Days of Pompeii' will he Pioneer's 
color picture, 'Life of Chinese Gor- 
don.' Tarn deals with the African, 
slave trade. 

Deal is on for Charles Laughton 
to play the title role. 



M0RR0S PEPPING UP 
PAR'S MUSIC CORPS 



Hollywood, 

In anticipation of heavy produc- 
tion of filmusicals during next few 
months, Boris Mqrros has the Para- 
mount music department Working in 
high gear. 

Presently Ralph Rainger and Leo' 
Robin are doing* numbers iof *Big 
Broadcast of 1937,' in addition to 
several sOhgs. for the Bing Crosby- 
starrer, Beach of Dreams.' Sani 
Coslow and Frederick Hollander 
have just finished a new number, 
'is: It Love or Infatuation,' for 
Gladys SwarthOut in '-The New : 
Divorce.' 

Songs for 'Forgotten Faces' being 
written by John Lelpold and Gerard 
Carbonari while. Phil Boutelje is 
working on 'Three Cheers for Love.' 
Victor Young is conducting orches- 
tra for direct recording of 'Rhythni 
on the Range'.' v . 

Scoring assignments include Sig- 
mund Romberg on . 'Princess Comes 
Across;' Maurice Lawrence on 'For-' 
gotten Faces;' Sam V. Wineland on 
'Florida Special,' and Stephen Fasr 
ternack .on 'And Sudden Death/ 



Nigh Given 0 Chore 



Hollywood, April 
After, handling unit for first nine 
days, Edward Laemmle has been re- 
placed as director of 'Crash Dono- 
van' at Univei*sal by .William Nigh. 

Production was halted over week- 
end to allow Jack Holt to recover 
from flu attack. 



SCHAEFER GOING TO COAST 

George J. Schaefer will probably 
visit the Coast shortly to confer 
with United Artists producers and 
studio officials on 1936-37 plans. He 
will go out with or after Sam Gold-, 
wyn, who got in from Europe yes- 
terday (Tues.). 

A little later, after 'Things to 
Come' has gotten under way in key 
engagements, Monroe Greenthal will 
also visit the Coast. 



Urn. Fox Playing Tag with U.S. Courts 
Says Judge; Appeals 235G Award 



William. Fox has been 'playing 
tag with, the Federal Courts', ac- 
cording to Federal Judge Robert, P. 
Patterson, in reserving decision on 
a motion to set aside third party 
subpoenas designed to disclose al- 
legedly hidden assets of Fox in 
New York. 

The subpoenas called for the, 
production of papers, books and 
records or accounts in which Fox is 
supposed to have dealth with sev- 
eral brokerage houses. The motion 
was made on behalf of the Capitol 
Co. of California, which had been 
awarded a judgment of $235,082: 
against Fox. Fox failed to satisfy 
the judgment, hence the present 
move in New York to subpoena his 
accounts. Most of the accounts on 
which records are sought are listed 
with, it is alleged, the brokerage 
houses in the names of relatives of 
Mr. Fox. 

In reserving decision Judge Pat- 
terson expressed the opinion that 
Fox was 'playing tag with the 
courts/ apparently having In mind a 
contempt proceeding still pending 
against the former film magnate. 

Sam B. Stewart, Jr., is attorney 
lor Capitol Co., Robert Lewis, at- 



torney ' for brokerage houses and 
Fox connections.! 

Wm. Fox -A.T.&T. Again 

Argument on a motion for a bill 
of particulars sought by attorneys 
for A. T. & T. Western Electric and 
subsidiaries as defendants in the an- 
ti-trust suit instituted in the Fed- 
eral Court, New "York, by the Wil- 
liam Fox-Iris Investment CO., Inc., 
was put over until May t, on con- 
sent of both sides when the matter 
came up Thursday (9). 

The action is based on the plain- 
tiff's charge that the power com- 
panies have violated the trust laws 
by attempting to control the sound 
and other electric contrivances con- 
nected with the film industry. 



Fox's U. S. Court Appeal 

Washington, April 14. 

William Fox appealed to the Su- 
preme Court Friday (10) in his 
frantic efforts to avoid appearing in 
N. Y. Federal Court to answer a 
$235,000 judgment against him. 

The former cinema magnate filed 
an appeal from the order of Fed- 
eral Judge Bondy of the Southern 
New York district ordering him to 
pay the amount, plus $10,000 in at- 
torney fees, to the Capitol Co. of 
California. 



HOLLYWOOD TO 






London, r'il - 5. 

Looks as if the production scheV 
dule being laid out by-Ben Goetz for 
Metro-Goldwyn pictures here will 
have to be postponed to a later date 
than announced. 

Goetz will not start shooting, or. 
even definitely engage studio space, 
until all scripts have been prepared 
in Hollywood, and are in such shape 
as to bV practically ready for pro- 
ductlon. 

"It would be Impractical for me to 
set a definite date until ait the 
scripts are • ready, he says, 'For ex- 
ample, if I cable over to Hollywood 
for Lionel Barryihore, and have him 
wait around here for a few weeks 
while we got the script in shape, it 
would: interfere with their produc- 
tion schedule over there.' 



CENTER BACK TO LEGIT 
FOR 'HORSE'; NO BANDS 



Center in Radio City shutters 
June 1 or sooner, when it will be 
readied for another legit try, 'White 
Horse Inn,' under Erik CharreH's 
aegis, presented by Rowland Steb- 
bins, Inc. Latter in turn is report- 
ed being backed by Warner. Bros, 
up to $90,000, plus some coin from 
the Rockefeller Interests. The WB 
connection has brought up the Al 
Jolsoh thing again for the Ameri- 
can musical, although Eddie Cantor 
is also being mentioned. 

Stebbins and Charreil are also 
reported putting their own money 
into it. Stebbins' nom-de-plume is 
Laurence Rivers, Inc. 

Center is cold on a. band policy. 
Union hindrances cropped up when 
the Frank and Milt Britton band 
was offered at. a nominal . sum, but 
the union insisted on a standby pit 
band. Vincent .Lopez orchestra's 
$5,000 bid was deemed too high, so 
the Center will coast through with 
straight pix. until shuttering. 

House has gone on a week-to- 
week operating basis. 



Set H-McA's 5th Pic 



Pai'amqunt has approved ' 'The 
Monster,' Hecht and MacArthur's 
next (fifth) picture for Par re- 
lease. Par will finance production. 

Paul Streger, who is lining up the 
latent for 'Monster,' is on the 
Coast aligning, talent.- Hecht and 
Mac.Arthur want Charles Boyer but 
doubted that he can be had at this 
time. Production may start in.t^vo 
weeks. 



Levine's Reading Spree 

Hollywood, April 14. 

Nat Levine returning this week 
from story-reading cruise which 
took him as far as Honolulu. 

Republic, prexy set himself stint 
of reading 100 yarns while on trip, 
from which will be culled foundation 
of next season's' progr " 



Hoffman's English Trek 

M. H. Hoffman of Liberty Pictures 
sailed April 11 for London to ar- 
range distribution for his product 
next year. 

Also considering the possibility oC 
production in England if conditions 
are suitable. 



Schneider Headin' Back 

Hollywood, April 
Abe Schneider, Columbia treas- 
urer, left for N. Y. yesterday ( Mon- 
day) after three weeks of budget 
conferences. 

Jack Cohn sticks around for an- 
other week before heading east. 



U TESTING DANSEUSE 

Hollywood, April 1.4. 

Nina Thellade, premiere dabsoi'se 
of the Max Relnhardt school, ar- 
rives here May 1 to b' 1 tested a 
Universal for dramatic work. 

Dancer appeared hen; last sum- 
mer in the Reinhardt v v^ontaunn 
of 'Midsummer Night's Di'-n' 11 
Hollywood BowL 



Wednesday, April 15, 1936 



PICT 



E S 



VARIETY 



U. S. PIC CONTROL UP AGAIN 



Zukor, Otterson and Le Baron Set 
Pars Program; 50 to 60 Pictures 



Hollywood, April 14. 
Rearranging balance between- A 
and B pictures, allocation of stories, 
directors, writers, stage, space and 
'other factors involved in. setting 
program for 1936-37 release, is be- 
ing worked out in last-minute con- 
ferences between Adolph Zukor, 
John E. Otterson and William Be 
Baron -at Paramount. Number of 
features to be made' will Tun in ex- 
cess of 50, and may hit 60. 
'. With program virtually set, Zukor 
.expects to get away for 'New York 
some time this week. 

As outcome of confabs, 15 pro- 
ductions are set to start at studio 
within next 45 days. They include: 
'The Duchess,' with George Raft; 
••The -General pled at Dawn;' 
the Gary Cooper- Jack Oakle film. 
'Texas Rangers'; Arizonia Raiders,' 
♦Return of Sophie Lang,' 'The. Old 
Timer,' with Francis Lederer; 
^Wilderness/ 'A Son Comes Home,' 
•The Killer Plane,' 'Murder with 
'Pictures' and 'Cabin Cruiser.' 

Also, Walter Wanger will start 
'Simoon' and 'Spendthrift' for Par- 
' amount release during the 45-day 
-period* and Harry Sherman will 
-launch production of last of current 
Hopalong Cassldy series. Sherman 
is also likely to have his Rex Beach 
•yarns, '.The Barrier' and 'The Ne'er 
.Do Well,' on the new Par program, 
vln addition to his six new 'Hop- 
•tongs.' 

Paramount currently has 69 
.writers on pay roll, as compared 
With 63 at same time last year. 



KENT'S OIL 



20tK-Fox'$ Pnz Strikes A Gusher- 
ic on Petrol 



Radio Expose of Fake 
10th Run Film Titles 
Makes Exhibs Behave 



Sam Taylor, WOR's film com- 
mentator, lias launched, himself on 
a one-man campaign for the elimi- 
nation of the abuses which the film 
■ public suffers at hands of unscru- 
pulous exhibs who retitle antique 
.films and intentionally mislead in 
• advertising and billing. 

Number of cheaper houses in the 
Times Square sector have been 
wont to practice this promiscuously. 
Taylor, in. his broadcasts on Tues- 
days, denounces the houses and 
their 'current* attractions.' Re- 
, ported that in two instances results 
were obtained within 48 hours after 
the expose. 



DERR QUITS REPUBLIC 
FOR OWN PROD. SETUP 



Hollywood, April 14. 
E. B. Derr has resigned as a Re- 
public producer and organized his 
own independent producing organi- 
zation, Crescent Pictures. Figures 
to make up to 16 features for next 
season, eight of which will be Tom 
Keene starrers with historical back- 
grounds. 

. Derr, at Republic several weeks, 
wound up his duties after seeing 
through 'Gentleman From Loulsi- 
*ana.' and outlining story for 'Devil 
Commands.' 



Wallis* European Hop 

Hollywood, April 14. 

Hal Wallis, Warner studio exec, 
leaves April 20 for N. Y. and a six- 
week trip abroad. He sails April 28. 

Wallts is going to London and the 
Continent to look at plays and 
search for talent. Due back at the 
studio June 1. 



B&K HUDDLE ON PRODUCT 

T Chicago, April 14. 

ami a Ralaban - Walter Immerman 
Vnii J - K *ufman hit for New 
Xo !* to talk picture deals. 

especially on confal) wJth LeQ 

tvV * n<X D <?Pinet on RKO ple- 
enL. 3 "" 1 ' 0 titles other confcr- 
• nc *s on product. 



Houston, April 9. 

His wildcat well flowing oil, Sid- 
ney R, Kent was on his way to New 
York today to step back into char- 
acter as president of 20th Century- 
Fox Films. For nearly a week, Kent 
was a Texas oil man. He owns a 
majority interest in Coast Petro- 
leum, which has just discovered a 
new. field in Galveston County, near 
here. With him in the oil venture is 
his friend, A. N. Addleston, general 
manager of the company; 

'We did have Jn mind, making a 
picture of oil,' Kent said here. 'It 
was suggested when that Ethiopian 
incident was given so much publi- 
city and we saw how tremendously 
important oil is. We wanted to make 
a picture showing the international 
angle of oil. So far we haven't been 
able to get a story written which 
treats the subject adequately/ 
. The oil' game, Kent commented, is 
like shooting craps. 'Some men ga 
in for gold mining, some for polo 
ponies,' he said. 'I chose oil.' 



EXPECT REPORT 
ON PAR STUDIO 



When John E. Otterson and 
Adolph Zukor get back from the 
Coast each will make a report on 
the company's studio situation to 
the board of directors of Para- 
mount. 

Otterson' s report is not expected 
to contain any recommendations 
which might upset or change the 
current studio setup as his setup 
has dominated the studio situation. 



WB EXECS BACK EAST, 
CONV. AGAIN IN L. A. 



Hollywood, April 14. 

'Anthony Adverse' and 'Green 
Pastures' will be roadahowed by 
Warners, it was decided at a prod- 
uct conference here by Major Albert 
Warner, Gradwell Sears, A. W. 
Smith, S. Charles Einfeld and Nor- 
man Moray. Quintet of eastern WB 
execs trained out for New York, 
Friday night after a week here dis- 
cussing production matters with 
Jack L. Warner and Hal Wallis, 
studio production chief. 

Company's annual sales conven- 
tion is again expected to be held 
here, with no date as yet set. 



LITVAK WILL DIRECT 
ITS THANT0M' REMAKE 



Hollywood. April 14, 
'Phantom of the Opera' will be re- 
made at Universal, W.. T. Lipscomb, 
engaged by Charles R.. Rogers to 
write the screen play. Anatol Lit- 
vak will come over from Walter 
Wanger to direct. 

Rogers is also negotiating with 
Wanger for loan of Charles Boyci' 
to play romantiG lead. Karloff prob- 
ably will be set as the phantom. 



HOFFMAN, JR., O.O.'ING FLA. 

Miami, April 11.. 

M. H. Hoffman, Jr., president of 
Pan-American studios, here from 
the coast surveying newly acquired 
250 acres for his Florida producing, 
company. 

Construction starts immediately 
on one sound stage, with other 
stages to go up later. Hoffman will 
bring key production staff here from 
Hollywood next month, and expects 
to get Initial pielmY- into production 
in .June. 




OF TRADE EVILS' 



Brain-Truster Daniel Ber- 
trand's Elaborate Report 
Goes Into All Film Trade 
Practices — Maintains 
Governmental Regulation 
Sole Solution 



250-PAGE ANALYSIS 



Washington, April 14. 

Proposed Federal regulation of 
the entire film Industry received 
tremendous boost last week with, 
issuance of a report based on film 
code experiences advocating forma- 
tion of a new government agency 
to police employment and umpire 
trade practice disputes. 

Concluding the Industry Is unable 
to solve Its major problems without 
government supervision, Daniel 

Bertrand of . the review division of 
the abolished National' Recovery Ad- 
ministration released a 260-page re- 
port in which he declared that prob- 
lems of overbuying, clearance and 
zoning, block booking, price cut- 
ting, dating, and forcing shorts are 
so complex that Federal regulation 
is imperative. Brain-truster said 
the industry cannot be depended 
upon to meet these problems itself 
and necessary concerted action is 
barred By existing statutes.. 

Throughout this report, it has 
been shown that, acting individual- 
ly, the various branches of the in- 
dustry have been unable to elim- 
inate many sources of friction and 
are prevented from acting in concert 
by the Sherman and Clayton anti- 
trust acts," Bertrand .said. "The 
question immediately proposed is 
whether some beneficial steps might 
be taken under the Federal govern-? 
ment if the practices in question are 
interstate in character. . . . 

'Although many arguments may 
be presented tending to show 
that each branch of the industry in 
itself has Interstate features, there 
is an alternative view of the prob- 
lem. The industry, as a whole, may 
be considered as a commercial unit 
in which the various branches are 
so interdependent as to defy legal 
separation and in which no one 
branch can be adequately or unjust- 
ly considered without consideration 
of all others. . . . The Inseparability 
of activities between the three 
branches of the industry would seem 
to justify, a conclusion that the 
courts should apply the commerce 
clause of the Constitution to this 
(Continued on page 12) 



Par Production Realignment 
May See Emanuel Cohen Back 
At Studio; Wanger Not Going OA? 



STEUER AS COUNSEL 



To Sabbath Congressional Commit- 
tee on Par Reorg? 



Max D. teUer is being mentioned 
as likely ' counsel for the Sabbath 
Committee (Congressional) in the 
latter* s reported intention to inquire 
once again into the Paramount re- 
organization. No confirmation of 
this could be had from Steuer's 
office, that attorney being out of 
town. Whether this committee can 
further inquire into a reorganized 
company is open to question. 

Steuer also Is counsel to some of 
the directors in the trustees' suit 
brought on behalf of Par against di- 
rectors of the old company in i the 
N. Y. Supreme Court. 



READY DATA ON 
PAR THEATRES 



Paramount auditors have been 
busy for weeks compiling financial 
data and statistics relating to the 
record of the hew Paramount man- 
agement. Such data has been re- 
quested by certain of the company's 
board. 

This compilation is held to' show 
that the Par theatre setup, as pres- 
ently constituted, is capable of 
earning approximately $5,000,000 an- 
nually, and that Par's chief problem 
is 'on production. 

Par's net showing for 1935 prob- 
ably will not bo over $500,000, after 
debenture Interest requirements now 
that the firm has decided to set up 
a reserve of upwards of $3,000,000 
from its 1935 earnings. The com- 
pany board meets some time' this 
month to consider such a move and 
approval of the plan is expected., 

Par's production budget for 1935- 
36' is overboard by $0,000,000. Of 
this sum, $3,000,000 has been written 
down against the firm's 1935 earn- 
ings, with around $3,000,000 remain- 
ing on the -936 calendar. The re- 
serve to be set up will take care of 
such contingencies for the coming 
year, apparently. 



2 PAR PIX TOR B' WAY CAP 

Pressed for picture product, the 
Capitol, N. Y., has closed for 'Big 
Brown Eyes' and 'Till We Meet 
Again* with Par. Former goes in 
April 24, the other May 1. 



Fix N.S.H. for Fed! Film Control 



Don't Like the Findings and Don't Think 

It'll Happen 



Proposal to creato a 'federal mo- 
tion picture .commission' to regulate 
the film industry was not received 
with any enthusiasm by industry 
leaders last week though the names 
suggested for nomination to such a 
commission were held to be fairly 
representative. Most spokesmen re- 
fused comment until they had road 
the full leport and studied It. Au- 
thor of the report, Daniel Bertrand, 
typed as 'researcher who made sur- 
vey'' as the closing bit of work for 
skeletonized NRA was rated as 
comparatively unknown by many 
leaders identified with Blue Eagle 
when it was functioning and actual- 
ly dealing with industry problems. 

Few industry observers consid- 
ered it likely that any action on 
suggestion would be taken in pres- 
ent session of Congress, if for no 
other reason than that few legls- 



up immediately -prof-coding Im- 
portant national, election. 

Prof. Howard Lewis of the Har- 
vard University .school of. business, 
was recognized by former NKA of- 
ficials as the man who sought data 
and information on -the operation 
of (lie Film Code Authority while 
It was running full blast. He is 
known as an author of several 
books on the picture industry, and 
he is described as a student of the 
film industry.- 

Commission to be named by pres- 
ident, If proposed plan obtained 
Congressional sanction, probably 
would consist of only five to seven 
members, according to industry le- 
galists. Whether or not major 
produfing - distributing' companies 
would be able to control such a 
board, much the Kame as on tl*e 
Film Code Authority, would depend 



Emanuel Cohen may return to 
Paramount. The company is talk- 
ing it over on terms, etc. 

Should Cohen return, he would 
produce probably a specified num- 
ber of films, around 10, entirely un- 
der his own supervision, There also 
has been talk about Cohen's possi- 
ble return at the helm of the Par 
studio, .but the unit idea is more 
likely. 

Cohen's return to Paramount Is 
being sought by the company's 
board.' It also has . the approval of 
Adolph Zukor. When Cohen left 
Par about a year ago at the instiga- 
tion of the trustees, while Par was 
in bankruptcy, his departure was 
strongly opposed TC. or many months 

Under Manny Cohen's administra- 
tion of the studio, Par's studio 
morale and film production were 
tops. 

Reported from the Coast that 
Adolph Zukor had a three -hour talk 
last Friday (10), with Walter Wan- 
ger regarding the latter continuing 
with Pararhount and not going with 
United Artists. Understood that 
Zukor talked terms Wanger pre- 
viously requested for a three-year 
contract calling for 12 program pic- 
tures and eight specials a year. 

The Wanger deal with United 
Artists has not been signed as yet. 
His attorney, Lloyd Wright, has 
been in N. Y. for the past week try- 
ing to work out contract details with 
Nathan Burkah, eastern attorney for 
Wanger. 

Burkan, who is a United Artists 
board, member, also has a financial 
interest in Wanger 's proposition but 
Sam Goldwyn has been reported 
balking on signaturing the deal. 
Goldwyn returned from a European 
vacation yesterday {Tuesday). 



TESTIMONIAL TO MARK 
LAEMMLE'S RETIREMENT 



Los Angeles, April 14. 
• Retirement of Carl Laemmle from, 
the picture industry, through his re- 
cent sale of Universal Pictures 
Corp., will be made the occasion of 
a testimonial dinner at the Ambas- 
sador hotel April 23. Affair) spon- 
sored by the Academy, in associa- 
tion with producers, the Hollywood 
and L. A. Chamber of Commerces, 
and leading citizens; will be a com- 
bined industry and civic tribute; 

Frank Capra will act as chairman 
of a representative committee. 
TrvJng Tbalborg will be toastmaster. 



Felix Feist Critical 



Condition of Felix Feist, v.p. in 
charge of sales for Metro, who is 
critically ill in Mf. 8 1 rial hospital, 
X. Y., was declared poor yes- 
terday d'uf's.}. He was taken to 
the hospital a week ago after re- 
turning from Florida. His family 
was summoned to his bedside when, 
he took a turn for the worse on 
Monday. 

Feist, who returned from a three, 
months', rest in Huropc prior to 
Christmas, had been in Hot Springs 
and Florida taking treatment for 
arthritis. 

Felix Feist, Jr., and Mrs. Myron 
Naft, his daughter, members of his 
immediate family, are In New York 
near their father. Felix, jr., Is a 
producer of shorts at the Metro stu- 
dio on the Coast. Mrs. Feist, Sr., 
died, siome years ago. 



lalor.s favored any such diastic set- I on personnel of this votii mission. 



Otterson Lingers West 

Hollywood, April 14. 

RusreH Ilolman heads east tomor- 
row (IS), following Adolph Zukoi 
by a day after a series of studio 
production conferences. 

John F-. Otter on Is sticking 
around auoiher 10 days before 
sfranimir:g. 



VARIETY 



pier 



e s 



Wednesday, April 15, 1936 



MPTOA EXPECTS MANY BENEFITS AS 




Sessions Start Tomorrow (Thursday) — Urge Arbitra- 
tion Boards to Expedite Grievances— Rejections, 
Clearances, Overbuying and All the Rest of It 

■ ■ ■ ' . 4— i ; ! ' ' ' 



Meetings on trade practices be- 
tween the Motion Picture Theatre 
Owners :.- America and general 
sales managers of the major - com- 
panies, starting tomorrow (Thurs.) 
in New York, will, in the opinion 
of MPTOA sources, at least dis- 
close the attitude of distributors 
with regard to various conditions 
complained of by exhibitors. If 
nothing else results from the pour- 
parlers than an indication of what 
chances independent theatre opera- 
tors have of getting relief, it is felt 
that the conferences will have been 
worthwhile. 

In MPTOA circles It is apparent 
tha.t the exhibitor members of this, 
body are determined to . learn 
whether or not distribs will meet 
them lialf way and cooperate, for 
the benefit of the. industry, toward 
gome means, of establishing a basis 
for equitable distributor-exhibitor 
relations. If the MPTOA as an or- 
ganization can make ho reasonable 
headway with the sales managers, 
it . may look to. creation of Federal 
commissions to handle the situa- 
tion. 

E. Ii. KuykendaH, president, and 
others in MPTOA councils, .'disap- 
prove of any Federal -means for regr 
ulation or arbitration of industry 
matters; preferring that it be man- 
aged from within. The MPTOA be- 
lieves that it can convince the sales 
heads that relief to independents 
should come from within.. 

The distribution chiefs of all 
majors have agreed to sit down 
with KuykendaH and his executive 
committee in the MPTOA, Parleys 
will be held at the Cinema Club. 
KuykendaH, who has been in Wash- 
ington on copyright proceedings, 
Was expected in New York yester- 
day afternoon (Tues.). All the 
members of his exec , committee in 
the MPTOA excepting Morgan. 
Walsh, who can't get away frpm 
Sail Francisco, will be. in New York 
In time for tomorrow's, opening ses- 
sion. They Include O, C. Lam, Jack 
Miller, Samuel W. Plnanski, Lewen 
Plzor and Charges E. Williams. 

Sundry Squawks 

MPTOA will outline numerous 
complaints to the sales managers. 
Principal among "the things the' 
MPTOA wants -are better rejection 
privileges; establishment, of local 
joint boards or grievance commit- 
tees for investigation, conciliation 
or arbitration of trade disputes; 
better clearance schedules; restric- 
tion of overbuying; prompt release 
of pictures rejected under selective 
contracts; elimination of unfair 
cut-rate competition in form of prer 
miums, lotteries, , etc.; control of 
non-theatrical competition and an 
end to forcing of excess arid un- 
wanted shorts on feature sales. 

While the MPTOA wants' to in- 
crease the cancellation privilege 
from 10% to 20% of the pictures 
bought, much of the complaint at 
present Is against the conditions 
prevailing under cancellation which 
permit the distributor to get around 
allowance of even the present 10% 
rejections. Relief on the cancella- 
tion question will be stoutly de- 
manded, It Is expected. 

The MPTOA urges the organiza- 
tion of local boards to handle ail 
irade disputes in the belief that 
this would end much costly and 
unsatisfactory litigation, on the 
other hand not denying anyone 
their right to go to court if insist- 
ing on that action. KuykendaH be- 
lieves local boards should be Com- 
posed of local theatre ownerB and 
distributors, with recommendations 
•for the adjustment of differences, 
subject to acceptance by the parties 
Involved. 

In pressing against unreasonable 
clearance, either in time or area and 
not based on actual competition, 
the MPTOA exec committee will 
urge an openly negotiated and pub- 
lished uniform maximum clearance 
and zoning plan in each metropoli- 
tan center. Such a plan would 11m-- 
it clearance within a defined max- 
imum for each theatre or run, pro- 
vide a definite and uniform avail- 
ability for subsequent runs of like 
classifications and' encourage rea- 
sonable admission scales. 



INDIES' UNDERCOVER 
CONTEST ON COLOR 



Hollywood, April 14. 

Burroughs - Tarzan' completed 
'Phantom of ' Santa Fe' today (14) 
after an undercover production to 
beat other Indies to the market with 
the first all color feature. 

The night before George Hirlimah 
previewed. Regal's 'Capt. Calamlth' 
in 10.0% CInecolor, 



Allen-Oakie Stymie 



Hollywood, April 14. 

Casting troubles are upsetting 
20tbr-Fox's plan to co-star Fred 
Allen and Jack Oakle In 'Sing Baby 
Sing,' formerly 'Town Hall Tonight.* 

Allen's radio contract and physi- 
cal condition is keeping him In the 
East while Paramount Is balking on 
any. Oakie loan as actor's contract 
expires Dec. 1. 



Par Takes Chimp Series 



Hollywood, 

Back from New York where he 
negotiated, a deal with Paramount 
to . produce another series of six 
'Shorty the Chimpanzee'' shorts, 
John A. Haeseler will start Aiming 
of first, to be delivered by Oct.. 1, on 
a nearby dude ranch. 

While east ' producer also closed 
deal with . McNaught syndicate t6 
furnish .weekly photographic, comic 
strip based on Chimp's activities in 
Hollywood, Haeseler also made deal 
with Rand-McNally ' Co. to publish^ 
illustrated .book, on life of Shorty as 
an acto'r. Book will be published for 
the . five and dime market. 



Presidential Satire 

Hollywood, April 14. 

Warners. Is first to the barrier 
with a political yarn satirizing the 
coming presidential election. Dalton 
Trumbo is doing the screen play 
from his original. 'Everybody Cheer,' 

Lead goes to Hugh Herbert 



ITINERANT EXJflBS, 
CANADIAN PROBLEM 



Brisson Buys His Own 

Hollywood, April 14. 

Screen rights to 'A Lothario 
Abroad,* by Estes Farmer, have 
been acquired by Carl Brisson. 

Actor is negotiating with Para- 
mount to produce, with himself 
starred. 



Toronto, April 14. 

The intended curbing of activities 
of certain itinerant exhibitors, par- 
ticularly with regard to their en- 
dangering public, safety,, will con- 
tinue to be the immediate task of 
the Motion Picture Distributors & 
Exhibitors of Canada, according to 
the annual report of Col. John A. 
Cooper, president, made public 
Saturday (11).' 

With some 200 itinerant exhibitor 
'situations' reported from Manitoba, 
Saskatchewan and . Alberta, the 
problem of leasing films to traveling 
showmen who wander through 
sparsely-settled areas, to present 
one-night performances in com- 
munity halls is a problem still pre- 
senting some difficulties, Col. Copper 
points out. While the distributors 
are anxious to lease films, there is 
often uncertainty as to the where- 
abouts of itinerant exhibitors as 
they motor, often without set sched- 
ule* through the prairie provinces 
with their, portable sound-equip- 
ment. So far, the distribs and ex- 
hibs of Canada have sought the co- 
operation of fire -Inspectors in those 
provinces in having fire-proof booths 
erected in such community halls as 
are on the itinerant 'routes' and in 
admonishing the traveling exhibitors 
to keep film, other than when in use, 
in the metal containers which the 
exchanges supply. 



20TH'S MURIEL ROBERTS 

Muriel Roberts, stock actress who 
recently played in 'Page Miss 
Glory,' legiter, left Monday (18) for 
Hollywood for ' 20th Century-Fox 
pictures. 



All Amusement Stocks Suffer 

In Yesterdays Selling Wave 



By MIKE WEAR 

After several days of indecisive 
moves, the stock market was hit by 
selling wave yesterday (Tues.), with 

the result that higher-priced lead- 
ers lost 1 to 4 points In increased 
trading. Selling extended into 
amusement list, with Loew. common 
and Paramount 2d pfd falling to new 
low's. 

Universal preferred dipped 7% 
points to 100, making it biggest, in- 
dividual loser for the day. Para- 
mount 1st. pfd lost more than 2 
points to 67 on a few sales. Radio B 
dipped a point to .99%, and Eastman 
Kodak lost the- same to 1C6. Colum- 
bia. Pictures ctfs were , off nearly , a 
point at 37%, while 20th-Fox pfd. 
was down mpi-e than 50c. to. 33%. 
Smaller declines' also were shown, by 
Consolidated Film common, which 
equalled its old low; Madison 
Square, Radio common, 20th-FOx 
common, RKO and Warner Bros. 

Most amusement bonds were firm 
to slightly higher but General The- 
atre liens turned unusually soft, as 
volume Increased. 

Major portion of last week's ab- 
breviated stock activity was de- 
voted to , consolidation of general 
position of the market. Industrials 
forged into hew high ground and 
another encouraging sign for bull- 
ish-minded traders was excellent 
maner in which the rail group 
partially confirmed the industrial 
group's advance. 

Amusement Group came close to 
its former peak and then wound up 
the week with a loss of 0.437 of a 
point, as measured by the averages 
for 12 representative issues. This 
grdup got up to slightly over 45% 
and closed at 43%, . with the low 
mark recorded at 43 %, as measured 
by the averages. This loss compared ' 



Yesterday's Prices 



Sales. High. 
800 Col. Pict.. 37% 
600 Col. Film. 6% 
000 East. K...107 
13,000.0611. EI... 40% 
3,800 Loew 40-14 
3,600 Paramount 8% 
-J, 000 Do 2d pf. 0% 
3,000 Pathe .... 10% 
33,700 RCA . . . .' . 12% 
1,100 Radio B..1W4 

2,000 RKO 0% 

.800 20th-Fox. . 27 
70 Univ. pf..10l 
0,500 W. B.,.., ;u% 
CURB 

3,400 Tech 30% 

1,700 Trans-L..; ' 3% 
BONDS 

$10,000 Gen. Th.. 20% 
7,000 Keith .... 06 
1.000 Par-Bway. ISO _.. 
00,000 Paramount 87% ««% 87 
24,000 W. B 00 06% 00 



Net 

LoW. Last.chge. 
37% 37%- % 

100 100 —1 
30% 30%- % 
♦45%. 45% - % 
8% 8% - % 
•0 0 -% 
10tt 10% - % 
12% 12% - % 
00V4 00% -l 

a% 0% - % 

20% 20% - % 
100 100 —7% 
10% 11 - % 

29% 20% - % 
3% 3% - % 



25 . 25 -1% 
H% 04% . 
60 CC ■- % 
+ % 
+ % 



* New 1030 low. 



Inside Stuff-Pictures 



favorably with declines in other 
leading groups. Volume was about 
the same as the preceding week on 
the basis of one less full trading 
day. Market was closed Good Fri- 
day. 

With early strength being sup- 
planted by weakness in final ses- 
sions, amusement list presented an 
irregular appearance at the finish 
on Monday . (13). And confirming 
this' mixture of gains and losses 
was the record of five highs and 
five lows registered for the week. 

Stocks - to climb into new high 
territory were Madison Square Gar- 
den, at 13%, an advance of 2 points; 
Radio B, at 104%, a fractional 
gainer for the week; Radio B 
certificates, at 104 and a net gain of 
1%-; Universal pfd, at 116, up 7 1 /i: 
and Westlnghouse pfd., at 143, . an 
advance of 3% points. 

New 1936 low prices were made 
by Consolidated Film pfd.. at 17 & ; 
LoeW common, at 46%, a loss of 
Continued on page 34) J 



Hearst's Baltimore News- Post last week was. the hub of three separate 
nixes of ad copy. Declined two national ads on 'Small Town Girl* (mgv 
In advance of its current showing at Loew's Century. Reason was that 
the Ben Ames Williams novel ran serially in the Balto Eve Sun, rival 
rag to the Hearst sheet, and. that contained in the copy of the national 
ads was, 'The great serial now on the screen. It thrilled you when you 
read it — now it comes to true life on the ^screen.' 'Though there was 
ho mention, of fact it was serialized in the Sun last autumn, nor indeed- 
even mention that it had run in a newspaper, the News-Post asked 
Loew's to expunge all mention of screen play's whilom serial form in 
the, national layouts, and" when t^oew's refused, the. Hearst paper nixed 
the national ads. Yet in the local ad on opening (Friday) day, line in 
one-point type proclaimed pic as 'M-G-M's great newspaper serial.' Cen- 
tury got away with that. 

The indie vaudefiim Hippodrome sent copy oh ad for 'Mr. Deeds' (Col)- 
to the News-Post which contained the line, 'Read Gilbert Kanour's enthu- 
siastic tribute in the Evening Sun today,' News-Post elided mention of 
the 'Evening but okayed Gilbert .Kanour's label; he's the crick 

on rag. . 

The Durkee chain of nabes wanted somehow -to wiggle around the 
Hearst ban on 'Klondike .Annie,' and propositioned the News-Post ad 
department to let '.eni.buy some ad space in sheet, with only copy used, 
'That Certain Picture,' plus of course names of theatre laying flick! 
Hearst rag turned proposal down cold. 



Pertinent point raised in Technicolor's annual statement Issued last 
week centered around possibility that the corporation might enhance its 
financial, position as. soon as bureau of internal revenue reaches a de- 
cision on its review of the corporation's tax: return in 1929 and 1930. 
Understanding is that the tax' returns of subsequent years might be af- 
fected by the. bureau's decision, and consequently the corporation's bal- 
ance sheet is subject to any necessary adjustment on. final determination 
of federal Income taxes for years 1929 to 1936 inclusive. Field examiners 
previously had reported over-assessments on the company, but the whole 
matter was left for final decision by the bureau of internal revenue 
after review of the 1929-30 returns. 



Now that James Cagneiy won that lawsuit against Warners on the 
billing technicality, chain theatres linked to producing companies have all 
received flock . of specific orders as to handling billings on all players in 
all pix released by respective studios for showings in the company houses. 

. Many houses have, in past npt given much thought when laying out 
ads just how stars, featured players, and directors, should be billed. Ad 
men followed own ideas on matter, weighing local meaning of players 
of ttimes rather than observing the credit sheets in press books. Now, 
however, they have all been warned by head offices to be minutely careful 
when plotting newspaper ads, billboards and marquees. 



With 13 writers added to scenario staff during past week, Universal 
presently is preparing more stories for early production than at any time 
In past four years. Additional 10 scribblers Will -be added in near future 
to prepare stories not only for balance of 15 features to be made on 
current program but f or new season as well. Newest additions to' U 
scenario staff include A. E.- Thomas, Leonard Prasklns, Humphrey Pear- 
son, Lynn Starling, Isobei Dawn, 6yd- de Gaw, Vera Caspai'y, Adele 
Bufflngton and Lillian Barker. 



John Barrymore's p.a. figured it would be a good idea for him to write 
a criticism of Dolores Costello's performance in 'Little Lord Fauntleroy,' 
and sign the actor's name to it. Shown the notice, Barrymore nixed it, 
and said he would Write bis own critique. He sat through a private 
screening of the film, wrote the criticism himself, and it was printed in 
the L. A. Times night before film opened its Los Angeles -Hollywood run. 
Actor characterized his former wife as 'a genius actress' and 'an intrig- 
uing personality-' 



While the date for depositing Class B Preferred stock was extended 
until May 1, technically the new recapitalization plan of Radio Corp. of 
America, okayed by stockholders at special session last week, is in full 
operation. Certificates for common shares and for new convertible first 
preferred to be given Radio B holders will be issued starting on April 16, 
With latter issue bearing dividends at $3.60 annual rate from April 1, 
this year. 



Harry Sherman's latest Hopalong Cassidy film, 'Three on a Trail/ Is 
being rushed to New York by plane to be censored and released in time 
to fill date on Paramount program to sub for Walter Wartger's 'Fatal 
Lady,' delayed by studio fire. Only one pic Is slated for national release 
by Paramount on that date, and Sherman figures his opus Will pick up 
extra coin because of the break. 



Stepin Fetchit, on personal appearance engagement In east, booked the 
date without consulting 20th-Fox studio where he . is under contract. 
Studio wanted sepia comic for part In 'Dimples/ but agreed to let him 
return east to fill the New York date when learning of contract from a 
N. Y. agent. Fetchit starts in picture upon his return, to Coast. 



Understanding on Coast is that J. D. Rhodes, Pittsburgh coal mining 
operator and industrialist, is putting up coin for Richard A. Rowland's 
production of series of. features for Paramount release. Rhodes, with 
a brother, known in past to have a controlling interest' In American 
Car Wheel Co., financed Rowland when he first organized the old Metro 
company in 1917. 



Carl Laemmle's personal 24 -sheet bulletin board, on the Universal lot 
for years, was dismantled last Saturday by studio wrecking crew. F° r 
years founder of Universal blazoned his business philosophies, sentiments 
and messages to employes and visitors via this board. It carried his 
valedictory to employes as it went into the discard. 



L. A. to N. Y. 



Jo Swerling. 
Adolph Zukor. 
Abe Schneider. 
Jack Leo. 

Maj. Albert' Warner. 
Gradwell Sears. 
Andy Smith. 
S. Charles Einfeld. 
Alex Esway. 
Joe Pehher. 
Frederick ' Rinehart 
Steve .Ha'nnagari. 
Keith Glennan. 
H. K.' Batchelder. 
Fred Pel ton; 
Victor Clarke. 
Fay Wray. 
Hedda Hopper. 
Frances Marion. 
Harold Lloyd. 
James R. Grainger* 



N. Y. to L. A. 



Jack Salter. 
Al Jolson. 
Ruby Keeler. 
Sam . Marx. 
Seymour Felix. 
Bob Ritchie. 
George Faulkner. 
Bill McCaffrey. 
Nino Martini. 
Clifford Whitley. 



U, Yens Dowling-Dooley 

Hollywood, April 14. 

Universal is dickering with Eddie 
Dowling and Ray Dooley, presently 
ethering, to warble in one of U 3 
musicals for next season, probably 
'Everybody Sings/ 

Several years ago Dowling took a 
flier in pictures in 'Sally, Irene a»<»' 
Mary*' 



Wednesday* April 15, 1936 



P ■ C ¥ 



E S 



V4KIVTY 




FIRST 




ON B'WAY 



{Verniers Financial Structure 
Being Set; Moderate Productions 



Premier Productions, Inc., new 
producing-distributing sUbsld com- 
pany which is being setup by Pathe 
Films Corp., will be a $2,000;000 cor- 
poration,, financed largely by the 
group now setting up the subsidiary. 
Latest plans caljl for Premier to 
function apart and separate: from 
parent company, Pathe keeping its 
finger in through interlocking direc- 
torate,: 

Its chief contribution probably 
•will be lending the Pathe name to 
the picture product to enhance sales 
value in exchange for guarantee 
that all. negative will' be bought 
from DuPont. This means plenty 
to Pathe since the company owns 
35% interest in DuPont which has 
bfeen its principal source of . revenue 
since leaving active distribution - 
production. 

Robert W. Atkins, executive vice- 
president of Pathe; Willis C. Bright, 
Pathe treasurer ' and v.p., and a 
hitherto undisclosed moneyed man 
are being tabbed for important posts 
With Premier. Edward Alperson is 
slated to be active top man in the 
distribution division, probably des- 
ignated as general sales manager 
and V. p. 

Actual election of officers prob- 
ably will not be held until latter 
part of this week. Details of cap- 
italization set-up, which is to in- 
clude sale of Premier common stock 
on either the N. Y. stock or curb 
exchange, probably will be revealed 
next %yeek . when plan is. submitted 
to the Securities & Exchange Com- 
mission for approval or rejection. 
Little trouble is anticipated because 
of strong subsidiary alignment.: 

Bulk of picture product will be of 
lower -bracketed * .variety, designed 
for 1 widespread distribution at mod- 
erate-rentals. Figured that it will 
come , into active competition, with 
Republic and Other moderately' bud- 
geted films. 



Fuller's CouBtersmt 



Hollywood, April 14. 

.Futter Productions has countered 
the injunction suit of Tom Keene 
by filing Federal Court restraint 
proceedings against the actor work- 
ing for any other studio while still 
asserted ly obligated to Futter. 

Action by Futter asks $100,000 
damages and follows Keene's suit in 
superior court, seeking definition 
of his contractual rights. 



INSULT TO INJURY 



Flooded Theatre Seats Destroyed 
By Fire— $30,000 Loss 



Williamsport, Pa., April 14. 
The flood loss to Williamsport 
theatre owners was added to this 
week when the 1,400 seats from the 
Keystone were destroyed in a fire 
at an upholstering firm in a nearby 
tpwn. The seats had been removed 
from the theatre which had about 
six feet of water bh its first floor 
covering the entire seating capacity. 
They were taken to s the upholster- 
ing concern to be dried and reno- 
vated. The loss to the Comerford 
Theatre Co. owners of the Key- 
stone, is estimated at about $30,000 
lor the seats and further delays the 
opening. 

The four picture theatres, two 
owned by the Comerfords, and the 
one legit house where independent 
burlesque was being played, were 
j' 1 ' under water. Each had from 
Z'} feet of water on the first floor 
and all were dark for at least 10 

Three of the picture houses are 
ZT °^ ei " ati *6 but the Majestic can- 
sLff u KOlnB for a time - The stage, 
?? t,ns plant and scenery 
\vh«!i a y dam aged by the water 
Bectlo «»e entire business 

consoiL I dama &e to pipe organ 
theat^I an<J G( »ulpnient in all five 
«^£ R add ^ to the loss of the 



WPA Propaganda Pix 



Washington, April 14. 
road-scale, scheme to make pic- 
torial -record of government relief 
activities starts soon under super- 
vision of Works Progress Adminis- 
tration. Score or more of 600-foot 
reels will be made by commercial 
outfits under contract, and exhibit- 
ed for propaganda purposes through 
co-operation of theatre-owners as 
well as non -theatrical hook-ups. 

Undecided about exactly how 
much footage will be shot or the 
amount of money which will be 
spent. Col. Lawrence Westbrook, 
deputy relief boss, said bids have 
been requested from approximately 
20 labs and producers of industrial 
films. Specifications call, for esti- 
mate on one or more reels. 



PITT RECOVERS 
FROM FLOODS 



Pittsburgh, April 14. 

Last vestige of recent disastrous 
flood will be washed away, as far 
as theatrical district is concerned, 
next week when two remaining 
first-run sites hit. by high waters 
reopen. They are Fulton and Alvin. 
Former expected to get under way 
again Thursday (16) with 'Sutter's 
Gold' while Alviri swings into action" 
Monday (20), 

Talk of town is quick recovery 
cinema palaces have made from re- 
cent disaster. Stanley and Penn; 
the other- two first-run houses seri- 
ously damaged, got stai ; ted Satur- 
day (11), crossing up even . most 
optimistic,' Syho were willing to" 
wager following St. Patrick's Day 
jc^tastrophe that it' would be any- 
where from six to eight weeks be- 
fore any of the theatres would be 
open again. 

While not fully repaired, houses 
are fitted completely enough to 
make a go of it. Basements still 
closed, and reconstruction Work 
here will take ah additional fort-, 
night, and all furnishings haven't 
arrived yet either. Penn and . Stan- 
ley got a break in nabbing off seats 
and carpets immediately. Inability 
to get these' fixtures as quickly as 
their rivals is delaying Alvin and 
Fulton. i 

Variety, burlesque site, threw 
open doors Sunday night (12) with 
a midnight show, while Ritz, WB 
subsequent run downtown, beat the 
gun by a week and was in action 
again Saturday (11). Two other 
sites which felt full blow of catas- 
trophe were Barry, formerly the 
Pitt, a second-runner, and Art 
Cinema, 250-seat foreign film house. 
However, these houses haven't made 
any effort to get started again, due 
to financial reasons, and unlikely 
that they'll open until fall if at all. 

Incidentally, theatre owners have 
drawn a hefty . pat on back from 
..Chamber of Commerce, compliment- 
ing boys on their speedy return to 
normal. Other downtown businesses 
similarly hit are still getting in 
chape again and complete relighting 
of theatrical sector is expected to 
spur the others along. 

In addition to damages to prop- 
erty, it's conservatively estimated 
that flood has cost downtown the- 
atres around $150,000 in grosses. 

With reopening of Penn, Stanley 
and Alvin, Davis?, reopened by WB 
as an emergency, will likely shutter 
again while WB's Pvegent and 
Harris-Family in East Liberty will 
return to second-runs again. 



MEANS KEEN BID 
FOR CHOICE PIK 



Only Six First Runs Few 
Years Ago — Center Going 
Legit but Criterion Comes 
In — Many Second Run- 
ners and- Dualers in Times 
Square Sector 



INDIES' BIG CHANCE 



With the 1936-37 season a total 
of 11 first run film, theatres on 
Broadway will be battling for the 
cream pf product. The competition, 
in . the bidding is expected to be 
keen. The 11 houses that are lin- 
ing up in the first runj market for 
the coming season, compares with 
the six on Broadway only a few 
years ago, 

By: the summer, probably in July, 
the new B. S. Moss* Criterion will 
be added to the first run\field in the 
downtown New York area. There is 
a good chance that here and else- 
where, due to inability to get choice 
product, stage shows may be played. 

The smaller first runs will prob- 
ably suffer, per usual, this taking in 
the Globe, the Astor when it returns 
to a continuous run policy, and the 
Rialto. Additionally, second and 
third run houses in . the Times 
Square sector figure to face a harder 
struggle, such as -the Palace, May- 
fair, Cohan, Central, Waldorf and 
Warner. What MOss' Broadway will 
be doing this summer and fall is an- 
other question. Palace, in duals, has 
been playing a first run here and 
there. Among the second or third 
runs, Xioew's State is in the best posi- 
tion, since it has Metro, UA and half 
of the Warner-Paramount programs 
sewed up. 

Radio City Hall's Good Position 

Music Hall- has the strongest call 
on. pictures and is expected to hold 
the choice on RKO, 20th>Fox and 
Columbia again the coming • year. 
Roxy, which bought Universal solid 
and a substantial number of Gau- 
mont-British pictures this year, will 
probably renew. Strand gets the 
cream of the Warner product and 
the Rivoli franchise on United 
Artists runs another season. Para- 
mount has its own show window, the 
Pari and Metro its Capitol, with each 
burning up around 4C pictures an- 
nually. 

This leaves a rather narrow 
minority of pictures for first run en- 
gagements as selections for the 
Rialto, Criterion, Astor and Globe, 
if all are to survive. The Center is 
eliminated as it goes legit again with 
'White Horse Inn.* 

independent companies may find 
the 1936-37 season the best they 
have ever enjoyed in downtown New 
York since it will undoubtedly be 
necessary for numerous houses to 
(Continued on page 25) 





, Daly, Sirovich 
Revision Proposals Conclude 7 





Gov't's St. L Motion 



St. Louis, April 14. 

Motion to shorten the time al- 
lowed corporate interests of Warner 
Bros-. Par and RKO to file, appeal 
to U. S. Supreme Court in connec- 
tion with government's effort to 
stop withholding of films froni 
Fanchon & Marco theatres here was 
filed with U. S. ' District Judge 
Charles B. Davis on Saturday (11). 

Stanley Reed, solicitor of Dept. of 
Justice, and District Attorney Blan- 
tbri here, chai'ge that contemplated 
delay is frivolous and intended 
wholly to ..stall govt. Now York 
-ease, although charges there re 
same as in two cases here. 



WS Mc PER 




Warner Bros, is readying for re- 
lease within the next week a per- 
forming rights license for picture 
theatres. Rate will rate between lc 
and 4c a seat and be based on the 
same graduated scale as contained, 
in the license issued by the Ameri- 
can Society of Composers, Authors 
and Publishers. Fee which WB 
proposes to ask is about 20% of 
what it got through ASCAP. 

It* is understood that the an- 
nouncement of the license will be 
accompanied by a statement de- 
claring, that though; Warner is op- 
posed to the collection of; a per- 
formance fee from theatres exclu- 
sively used for pictures the pro- 
ducer has no alternative but to cede 
to the rights held by the writers' in 
the musical works which are con- 
tained in the WB catalogs. 



NEW SHEARER SOUND 
TRACK IN COAST DEBUT 



Los Angeles, April 14. 
First use in a Coast theatre of the 
Douglas Shearer push-pull sound 
track apparatus and the Shearer 
horn system was at the Geary thea- 
tre, San Francisco, last Saturday 
(11) for opening of Metro's 'The 
Great Ziegfe!d' as a roadshow at- 
traction. 

Sound equipment installed in 
booth under supervision of John K. 
Hilliard, Metro sound engineer, is 
duplicate of apparatus in Carthay 
Circle theatre here for local run of 
'Ziegfeld' starting tomorrow (15). 



Radio 'Sermoneite' Based on Moral 
Point of Film Is Pastors Idea 



Marg. Churchill Off WB 

Hollywood, April 14; 
Failing to agree on salary tilt for 
option pickup, Marguerite Churchill 
and Warners have split, although 
actress' contract had until May 1 
for reneivaL 



Philadelphia, April 14. 

A Philly preacher has figured out 
a tie-up between religion and pix 
and he's out to put it over via 
radio. Beginning this week, he'll air 
five-minute session nightly (15 min- 
utes Sunday), pointing out moral 
lessons in the flickers in series 
tabbed 'Movie Sermonettes.' It's on 
VVFIL's sustainer list, with station 
figuring to collect film distribo' 
backing when series gets rolling. 

Having run across estimate that 
daily pic attendance in U.S. Is 80,- 
000.000, Rev. David Carl Colony fig- 
ured about i0% of that number are 
churchgoers. How to corral that 
missing 90%? He attended Hecht 
and MacArthur's' 'Scoundrel* and 
saw it as great moral lesson. Be- 



gan frequent film-going and doped 
out that about S0% of Hollywood 
releases have moral leased on Bibli- 
cal scriptures. 

A rlrvlc of m> t mike experience, 
he deckled that wa.s his medium for 
his great Idea, so lie put it up to 
VYF1I. and .station's religious ad- 
visory hoard (non-sectarian; Jumped 
at it. Daily shot will include 'ser- 
rnonettc" and answers to letters. 
Sunday session will offer dramati- 
zation of scenes from 'outstanding' 
pic of week — from moral' standpoint. 
There'll be. no dheet plugging of 
'recommended' pix, however, accord- 
ing to Rev. Colony. Station expects 
film exhibitors, possibly still, slight- 
ly jittery from Legion of Decency 
sleg*. to scramble for co-operation 
in thi;, tic -up tvith tile cloth. 



Washington, April 14. 

Seven weeks of rambling hearings 
oh modernization of. bewhiskered 
copyright legislation come to. an end 
tomorrow (15), when House Patents 
Committee mops up lengthy witness 
list and concludes discussion of 
Duffy, Daly and Sirovich revision 
proposals. 

Prospects for final enactment of 
a bill bringing the 1909 law into 
conformity with present conditions 
are uncertain, due to committee 
dissension and wrangling. Strenu- 
ous efforts will be made by two 
leading factions to get a measure 
before the House in time for debate 
and a vote during the short time 
left this session. 

Whether a bill will be sent to the 
White House this year depends pri- 
marily on the- success of efforts to 
harmonize groups widely split over 
a number of technical issues, chiefly 
retention or abolition of the existing 
$250 minimum Infringement dam- 
age clause. The House group is torn 
into two sharply bickering foi'ces 
over this subject, and the majority 
of the committee appears certain ta 
go down the line for continuance of 
the present penalty as 'deterrent' to 
piracy. 

A HoUse-Senate wrangle seems 
inevitable, and if a tug-of-war be- 
tween the two branches develops 
there will be next to ho. hope that a 
modernizing, bill can be ratified this 
year. The Senate is overwhelming- 
ly in favor of the Duffy bill, which 
gives broadcasters a number of 
badly wanted benefits and, by the 
same token, restricts tunesmiths and 
performers, while the House prob- 
ably, will accept .without ■ quibbling 
whatever measure is reported- by 
the Patents committee, -which in 
turn looks predominantly in favor 
of ASGAP's ideas. 

Final Witnesses 

Hearings' wind up tomorrow 
(Wednesday) with Nathan. Burkan, 
ASC,AP counsel, presenting rebuttal 
testimony and summarizing legal 
arguments. 

Spokesmen for film exhibitors and 
producers were among final wit- 
nesses at the last hearings. Ed 
KuykendaH, president of Motion 
Picture Theatre. Owners of Amei>, 
ica. on Monday (13) plugged the 
idea of wiping out the minimum in- 
fringement damage provision, while 
Gabriel Hess, counsel for Motion 
Picture Producers & Distributors of 
America, on Tuesday (14) took the 
opposite position in this principal 
issue. 

Film producer delegation today 
(Tuesday) blasted principal feat- 
ures of the Duffy bill, calling for re- 
tention of nearly all provisions of 
the 1909 law and slapping at ex- 
hibitors who were declared 'mis- 
guided.' 

Headed by Gabriel L. Hess. Hays 
organization's general counsel, con- 
tingent rapped American entry into 
the Berne convention. Hes." asked 
for continuance of minimum In- 
fringement penal lies and protested 
provisions' of the Duffy bill which 
would exempt free shows froni in- 
fringement penalties. 

Declaring pending proposals are 
filled with inconsistencies, Edwin P. 
Kilroc, 20th Century-Fox lawyer 
and chairman of the Hays copyright 
committee, pointed out the film in- 
dustry Is the greatest user of copy- 
right material in the world, and its 
position should be given great 
weight. llroe estimated the outlay 
for stories and music runs from 
Sin, 000,000 to $25,000,000 annually. 
None of the proposals is acceptable 
In present form, although all conr 
tain 'sound' features which could be 
merged into' satisfactory legislatlo 
Kilroc said. He suggested that dur- 
ing the interval before the next ses- 
sion, Congress should try to patch 
uii :i more desirable measure and 
abandon its efforts to revise anti- 
quated laws this session. 

Right, of producers to control 
(Continued on page 5C> 



ft 



VARIETY 



PIC ¥ 



E CROSSES 



Wednesday, April 15, 1936 




' Smash $19,500, Chinese-State, 
On LA. Juve Trade; Jokon $14,800, 
Downtown-H'wood, 13 Hours' 18G 



Los Angeles, April 14. . 
(Best Exploitation; Chinese-State) 

'Fauntleroy' at Chinese and State 
is leader of the pack for Easter 
week. Date is a natural for the 
juvenile trade, which packed house 
on opening day and kept mat trade 
at high ebb. House and producer, 
went to town in exploitation with 
pic looking to be natural for two 
weeks,, but It won't be held. Like- 
wise, Warner's Downtown arid Hol- 
lywood don't have a two-week ten- 
ant in Jolson's 'Singing Kid,' which 
should gross ho better than a joint 
$i4,800. 

'IS Hours By Air' in at Paramount 
for nine day sojourn doing better 
than average trade and should sound 
off with around $18,000 for the run. 

Pantages and RKO have double 
bill in 'Witness Chair' (RKO) and 
'Farmer in the Deli' and are doing 
a sb-sb trade. Orptieum with double 
bill has a Bowes amateur unit arid 
trade more than doubled that of 
previous week. 'Rhodes* in third 
stanza at Four Star keeping up un- 
usually smart pace for length of 
stay. 

Circus, which was around both 
downtown and in Hollywood area for 
10 days, though doing wholesome 
trade did not cut into the pic house 
mat biz as much this year as. in pre r 
vlous seasons. Night trade in down- 
town houses, however, was culled a 
bit. 

Heaviest campaign town has had 
in months on pic is that given 
'Fauntleroy'. for dual Chinese and 
State showing. They had . double 
truck layout opening day in L.A. 
Times with tleu ps on Dolores Cos - 
telle Barrymore. 

^ Wirephotoed footprints of Freddie 
Bartholomew being made in fore- 
court of Chinese opening day. Tied 
in with L,A. Shopping news, hit- 
ting 350,000 circulation on classified 
ad . stunt giving away 25 pair tickets. 
Paper donated 24-inch plug -on pic, 
Had Bartholomew let loose five 
homing pigeons on jaunt to San 
Diego fair.. Used teasers in papers 
ahead opening, quoting stars on 
merits of picture. Had some text 
on 100 24- sheet boards. Then wound 
up with usual radio tieup including 
Interviewing of Miss Costello Bar- 
ry more over station KECA. 

Estimates For This Week. 
Chinese (Grauman) (2,0^58; 30-40- 
66)— 'Fauntleroy' (UA). Oft to 
smash trade from opening and in 
for two weeks. First stanza aided 
by Easter trade will hit $9,500. Last 
week 'Petticoat' (MGj. For eight 
day stay was oke with take of 
$9,700, 

Downtown (WB) (1,800; 30-35 
40)— 'Singing Kid' (FN). This Jol-' 
son creating indifferent interest. On 
first week should roll up around 
$7,600. Last week 'Dead' (WB). 
Lolled along at somewhat dlsinter- 
estlng pace and with aid of preview 
managed to check out with $6,700. 

Four Star (Fox) (900; 30-35)— 
'Rhod es' (Gaumont-British) (3d 
week). Keeping up fair pace with 
standouts still evident at night. For 
this stanza should come close to 
grossing $3,000. Last week came 
.right up to the expected $4,300 gross. 

Hollywood (WB) (2,756; 30-36-40- 
551— 'Singing Kid* (FN). Got off to 
much better start than Downtown 
house but looks like only $7,300 for 
the first stanza. Last week 'Dead' 
(WB). Was just a session of leth- 
argy as $5,000 denotes; 

Orpheum (Bdwy) (2,270; 25-30-35- 
40)— 'O'Malley' (20th-Fox) and 'Bri- 
dle Path' (RKO), split, and vaude- 
ville. Bowes unit is. .turning trick 
here. House set for a cinch $9,400, 
which surpassed trade garnered by 
previous Bowes unit. 

Pantages (Pan) (2,700; 25-35-40- 
55)— 'Witness Chair' (RKO) and 
'Farmer* (RKO), split. ' Dual bill 
here not so forte for holiday week 
so that $5,000 is all that is in sight, 
meaning profit but not outstanding. 
LaBt week 'Breakfast') (U). Game 
through just bit better than calour 
lated but not sensational by any 
means with $6,800. 

Paramount (Partmar) (3.505: 30- 
40-56)— '13 Hours' (Par) and stage 
show. Here for nine days and with 
healthy stage support headed for a 
good $18,000. Last week 'This Night' 
(Par). Was Just nightmare for five 
days it stuck around and wound Up 
with an $8,500, which means 'key to 
the crying room' for mnnagement, 

RKO 2,950: 25-3B--10-!>5) — 'Witness 
Chair' fRKO) and 'Farmer' (RKO) 
split. Doing oke at mats but nlte.s 
not so forte. Will wind up with fair 
S5.000. Last week 'Breakfast' (U). 
Did not stand up to even moderate, 
trade that was expected, winding up 
with $6,000 while much more war. 
anticipated. 

State (Loew-Fox) (2,021: 30-iO- 
55)^'Fauntleroy' (UA). .Spiff y at- 
traction for this time of year here. 
Kids thronging house for eorly per- 
formances and take looks like 
around $10,000. Last work 'Petti- 
coat' (MG). Went considerable over 



calculations for the eight day so- 
journ and wound up with smart 
$11,500. 

United Artists (Fox-UA) (2,100; 
30-40-65)— 'Petticoat' (MG). Pace 
slow from start and in line to get 
around $3,500 . on the' week. Last 
week 'Shark Island' (20th)i Did not 
round out trade that was figured for 
it, bowing out with $4,100 for the 
eight day run on moveover from 
State. 



Seattle Perks Up; 




Town With 10G 



Seattle, April 14. 

As Lent went out, the showshops 
stepped on the gas for bigger b. o. 
and added first-runner lighted 
up, the Music Hall, for roadshpwing 
of 'Zlegfeld.' Recent big takings for 
'Midsummer Night's Dream, at same 
house encouraged giving 'Zlegfeld*. 
similar treatment. 

Excellent, features at, leading 
houses makes play for divided coin 
this week. Liberty, upped its 'price 
to 42c top for 'Deeds.' Fifth Avenue 
has Jolson in 'Kids'; Paramount is 
put for dough with Major Bowes 
unit oh stage; Orpheum is no 
slouch, with 'Shark. Island.' 
. Exploitation honors are divided, 
three ways,, showing avidity of man- 
agements to get off on the right f obt 
after Holy Week. Paramount, Lib- 
erty and Music Box rate about even, 

. Estimates for This Week 

Blue Mouse (Hamrlck) (900; 27- 
37-42) — 'Lonesome Pine' (Par). In 
third week; still good at $3,000. 
Last week 'Pine' got $4,100, big. 
. Coliseum (Evergreen) (1,800; 21- 
32)— 'Milky Way' (Par) and 'Exclu- 
sive Story' (MG), dual. Hitting 
.$3,500, good. Last week 'Anything 
Goes' (Par) and' 'Professional. Sol- 
dier' (20th), due*. $4,200, big. 

Fifth Avenue (Evergreen) (2,400; 
27-37-42)— 'Singing Kid' (WB) 
Rang up $4,000 in five days, weak. 
Last week .'Sutter's Gold* (U) 
grabbed $6,100, poor. 

Liberty (J-vH) (1,900; 21r27-42) 
—'Deeds Goes Town' (Col). Get- 
ting big campaign and big coin, 
$8,000. Last week 'Pride of Ma- 
rines' (Col) arid 'Ring Round Moon* 
(Inv), dual, eight days, $4,000, okay, 

Music Box (Hamrick) (900; 27- 
37-42)— 'Colleen' (WB), Moved 
from Orpheum for 2d week; getting 
$2,500, slow. Last week, 'Pasteur,* 
(WB), 3rd week, $2,300 fair. 

Musi- Hall (Hamrick) (2,300; 58- 
$1.65)— 'Great Ziegfield'- .(MGM). 
Roadshow with plenty of exploita- 
tion support; opened Saturday (11) 
and favorable $10,000 indicated. Last 
week house was. dark. 

Orpheum (Hamrick) (2,700; 27-37r 
42)— 'Shark Island' (20th) and 'Love 
Before Breakfast* (U), dual. Hitting 
$8,200 pace, very good. Last week 
'Colleen' (WB) and 'Bugle Ann* 
(MG), $7,300, excellent. 

Paramount (Evergreen) (3,106; 
16-21-32)— 'Chan at Circus' (20th) 
and Bowes amateurs. Big show is 
pulling $7,800, bi£. Last week 
'Walking Dead' (WB) and 'Timothy' 
(Tar), dm \ $3;300, poo:*. 

Rex (Sterling) (1,400; 16-21-32)— 
'Muss 'em Up' (RKO) and vau.de. 
Latter getting big billing to offset 
Bowes at Paramount, and big $4,006 
is indicated. Last week, '.'Personal' 
("") and vauc*. , $3,900, good. . 



'WIFE VS. SEC $9,000, 
JOLSON 6G IN OMAHA 



1st Runs on Broadway 



(Subject to. Change) 
Week of April 17 
Aator--*Great Zlegfeld' (MG) 
(2d wk). 

Capitol — 'Small 
(MG) (2d Wk). 

Center — 'Message to Garcia' 
(20th) (2d wk). 

. Music Hall— 'Mr. Deeds Goes 
to Town' (Col) (16). 
-Paramount — •Desire* (Par) 
(2d wk). 

: Rialto— "Sky Parade* (Par)., 
R ivo I i— 'Things to Come' 

(UA) (18), . 
Roxy — 'Amateur Gentleman' 

(UA). 

Strand— 'I Married a Doctor! 
(WB) (18). 

Week of April 24 

Astor— 'Great Zlegfeld' (MG) 
(3d Wk). 

Capitol — 'Big 
(Par). 

Center — 'Country Beyond' 
(20th-F) £22). 

Music Hall— 'Capt; January' 
(20th) (23). . 

Paramount — '13 Hours By 
Air' (Par). 

Rialto— 'F Man* (Par). 

Rivoli— 'Things to Come' 
(UA) (2d Wk). 

Roxy— 'Connecticut 
(Fox). 

Strand —r *Golden Arrow' 
(WB). 



Kid', and ..points toward a holdover. 
Orpheum will handle itself satisfac- 
torily with 'Fauntleroy*.. . 

'Week witnessing some fine exploi- 
tation work from, each of the three 
houses, and something of a question 
which the. leader, Orpheum pulled 
a good preview stunt on 'Fauntle- 
roy/ But lead probably to the Bran- 
fleis which- broke Its campaign and 
picture first; on strength of cover- 
age. Omaha due for some strong 
notice later part of week. 

' Estimates for This Week 

Omaha (Blank) (2,100; 25-40)— 
'Wife vs. Sec' (MG) and TLast of 
Pagans' (MG). Undoubtedly be a 
total near the top, easily around 
$9,000. Last -week 'Ghost Goes West' 
(UA) held seven days after it was 
expected to move out the fifth day 
to get the house back to its Thurs- 
day openings. 'Don't Get Personal' 
(20-Fox) as. the second half of the 
bill helped toward the $5,500, light. 

Orpheum (Blank) (2,976; 25*40)— 
'Fauntleroy' (UA) and 'Millions 'in 
Air' (Par). Total at $8,100 accepta- 
ble. Last. week <Love Before Break- 
fast' | (U) had th-% lead on the town, 
but not strong enough to scale the 
heights. 'Tough Guy* (MG) as the 
dualled feature helped on the money 
end considerably; total of $6,750 
about the houses average. 

Brarideis (Singer-RKO) (1,250; 
25-35-40) — 'Singing Kid' (FN). 
Wednesday opening gave it early 
start and weather on its side. Draw- 
ing strongly to- begin, with, and con- 
tinuance of this trend will wind up 
around $6,000, the tops here. Would 
indicate a holdover at this rate. 
Last week .'Snowed Under' (FN) 
dualled with 'Don't Gamble with 
Love' (Col) just filled up the screen 
over Palm Sunday and the start of 
Holy Week. Seven days of these 
only $3,800, very light. 



JAN.' HEADS FOR 
OK 12G IN BUR 



■Singing Kif-NoMe Bagip $35,000, 
leatknieck'-Rogers 19G in Boston 



features and will probably get over 
$12,000; Last week 'Colleen* (WB) 
fair at $10,500. * 

Hipp (Shea) (2,400; 25-40)— 'Pet- 
ticoat ' (MG), "-Nice opening and 
striking ad oopy made for strong 
boy arid girl trade. Looks to do over 
$7,600. Last week, 'Timothy* (Par) 
and. 'Marriage' (2Qth) about as bad 
as. possible '"at $3,800. 

Great Lakes (Shea) (3.400; 25-40) 
—'Singing Kid' (WB). Going along 
nicely at early part of the week and^ 
should get $8,000. Last week. 'God-* 
fathers' (MG) and 'Master's. Voice' 
(Par), also floppo, but with this type 
of dual programs no. one seemed 
surprised. Under $5,000. 

Century (Shea) (3,400; 25)— 
'Leathernecks' (Rep) and 'Feet' 
(Rep). Over average arid probably 
will get Almost $7,000. Last week, 
Man Hunt' (WB) and 'Baldpate' 
(Radio) not bad arid showed consis- 
tency at $6,000, - 

Lafayette (Ind) (3,40.0; 2.5)— 'Sut- 
ter' (U). House has an adage of 
good business - for pictures panned 
by the local, critics. This one no: 
exception. Headed for nice $7,500. 
Last week 'Secrets' (Col) and 'Too 
Tough' (Col), just anbther j?re-holI- 
day dual, $5,500. 



'Mr. Deeds' Plus 
Daniels-Lyon 
Wow 19G's Balto 



Omaha, April 14. 
(Best Exploitation: randeis) 

Easter week observed by film 
houses with a parade of exceptional 
attractions, and grosses indicative 
of the unusual. Second half of Holy 
Week counted in on the openings of 
the current shows, but not the 
('enter it has been of old. On the 
word of- more than one manager the 
stiffing from Holy week is less than 
ever befoi-p. Still noticeable,, but 
trend seems away from the former 
drastic effects. 

Town's loader likely to be the 
Omaha with the tri-star power of 
'Wife vs. Pec.' too strong for the 
opposition, though. other two houses 
making it a contest, Brandeis gets 
the. jum'.) on the week with a 
Wednesday opening on 'Singing 



Buffalo, April 14, 
(Best Exploitati : Buffalo) 

Figures are on the up again this 
week after the pre-holiday' spell. 
Saturday night before Easter, 
Easter and Easter Monday are al- 
ways top grossers here, with Mon- 
day biggest of the three due to cele- 
brations of- large local foreign popu- 
lation. . Rain kept people at home 
Easter Day but business looks good 
generally notwithstanding. 

'January' at the Buffalo Is headed 
for good money despite Good Friday 
being reckoned in the week and the 
house being closed half a day. 
. Town was plastered with exploi- 
tation for everything at the down- 
town houses. All four Shea theatres 
staged elaborate campaigns, the at- 
tractions lending themselves to holi- 
day plugging. Lafayette also put on 
an extensive campaign for 'Sutter's 
Gold.* Buffalo plugged Shirley 
Temple in the ono of the outstand- 
ing exploitation campaigns in 
months. Unusual number of news- 
paper contests were used with full 
roto page in the Times and most 
complete list of merchant tie-ups 
ever had by the house^ Introduction 
of Arno, new guest conductor was 
also liberally plugged. 

Estimates for This Week 

Buffalo (Shea) (3,600; 30-40-50)— 
'January' (20th). Held down some- 
what by pre-Easter drop and num- 
ber of kid admissions for week, but 
still doing better than last Temple 



Baltimore, April 14. 
(Best Exploitation: New) 
Long while since the silver shee'ts 
shone with such shimmering prod- 
uct as currently. They all hoarded 
up their fanciest flicks for Easter 
week, and in springing 'em simul- 
taneously made for a jam. Not one 
Is doing the biz it might have if re- 
leased on a run-pf-mine se«*siop, but 
returns are strong at all houses 
save the Stanley with 'Singing Kid.' 

Hipp has heaved up over the rest, 
with 'Mr. Deeds' grabbing Interest 
right from opening, and helped by 
presence on stage of Bebe Daniels 
and Ben Lyon. House added more, 
shows Sunday and Monday, and the 
building biz will mount to a sock 
$19,000 on the week. 

'Sutter's Gold' opened well at Fri- 
day supper show, gainine impetus 
from long advance bally Larry 
Schanberger gave film. Cinch for 
swell $7,600 and will h. o. 'Cant. 
January' a natural at the New for 
the kids on holiday, but it is prov- 
ing a strictly matinee attraction. 
Nite trade off badly, with peafr hour 
Saturday having no more tVxn 250 
persons in house, though other 
nights have been bit better. At any 
event matinees are hypoing suffi- 
ciently to give house, an excellent 
$6,500; " Film stays for another 
stanza, at least. 

Noteworthy is fact that Good Fri- 
day-found all spots doing well, in 
Balto Lent doesn't dent atf it once 
did. 

The ballyhoorayers pulled all 
stops this week, and collectively 
burdened the burg with a large va- 
riety of plugs. Harold Kaye, astride 
'Capt. • January' for the New, got 
out to long lead and, though threat- 
ened by the closing . rushes of other 
exploiteers, headed home by a nose. 
Campaign just about the biggest 
any pic at the New ever received. 

Estimates for This Week 
Century (Loew- UA) (3,000; 15-25- 
35-40-55-66)— 'Small Town* (MG) 
and vaude. Good $17,000. Last week 
'Petticoat* (MG) and vaude, $i5,000, 
o. k. 

Hippodrome (Rappapdrt) '2,300 ; 
15-25-35-40-55-66) r- 'Deeds' (Col) 
and vaude headed by Bebe Daniels- 
Ben Lyon. Leading the town in a fe- 
verish race and will harpoon high 
$19,000. Last week 'Farmer' (RKO) 
and Cab Calloway on stage, off at 
$10,100. 

Keith's (Schanberger) (2,500; 15- 
25-30-35-40)— 'Sutter* (U). Finding 
gobs of gold in these here hills; 
splendid $7,500, and slated for. added 
stanza. Last week, third of 'Pine' 
(Par), excellent $4,100. 

New (Mechanic) (1,800; 15-25-30- 
35-40-55)— 'January' (Fox), Wizard 
at the b. o., with the Temple lugging 
in $6,500. swell, and will h. o. Last 
week 'Chan at Circus' (Fox), $1,500, 
poor. 

Stanley (WB) (3,200; 15-25-35-40- 
65)— 'Singing Kid' (FN), House 
went overboard on advertising 
budget, and splattered around a big 
buildup in advance, but biz dis- 
appointing from start and notices 
didn't help. Last week 'Dead' (WB) 
was held nine days .to bring theatre 
vip to a Saturday opening. About 
$4,000, poor. 



Boston, April 1.4. 
(Best Exploitation: Colonial) 
Easter week opened auspiclbuslv 
for the Hub film managers with a 
steady downpour of rain Saturday 
which shunted shoppers past the 
turnstiles and encouraged many 
more to seek screen entertainment 
in the evening. Good Fridav busi- 
ness was surprisingly good all over" 
town in the afternoon, then it 
slumped a bit at night in spots 
where the attraction was no better 
than average. Where the theatre 
had'somethlng to offer, trade flocked 
in as in any other week. 'Best ex- 
ample of this trend was seen at the 
Met, where Ray Noble on the stage 
is doing dandy biz. . With 'tfineine 
Kid' he promises $35,000. 

Loew's Orpheum and State with 
"Deeds' and .'Garden Murder' on a 
dual bill are both healthy this week. 
Keith-Boston Is okay with Buddy 
Rogers band on stage, with 'Leath- 
erneclis' on . screen. Will hit around 
$19,000. Keith Memorial, holding 
oyer 'January' will he in the smaller 
money. 

Par and Fenway^ with first two - 
days of this week coming in Holy 
Week, will do average biz on 
'Rhodes' and 'Snowed Under,; dual. 

Big splash is 'Great Zlegfeld,' 
roadshowing at the Colonial at $1.65 
top, under auspices of MG, Opened 
Sunday after ambitious bally. 

Bert Mckenzie, . exploiter for 
Metro, outdid himself for the Zleg- 
feld film. .Backed up. by a big, in- 
telligent national ad campaign, Mc- 
Kenzie covered the town thoroughly 
via practically every medium. In 
addition to plenty of outdoor billing 
and a Bound track, reams of stories 
and pictures made the grade in 
every Boston newspaper, notably 
some full-page features and a flock 
of roto plugs. Capitalized on the 
fact that several 'Follies' broke in 
at the Colonial, where the film. Is 
playing. Opening in the Hollywood 
manner featured lights and plenty 
of lobby action, Including Boston 
models wearing creations from the 
production. These were previously 
spotted in windows of two leading 
Hub department stores. A special 
front on the theatre i*ates a sincere 
nod. 

Estimates for This Week 

Met (M&P) (4,200; 35^60-65)— 
'Singing Kid' (WB) and Ray Noble 
band on stage. Biggest coin getter 
In many weeks, almost entirely, oa 
the strength of the band plus Jol- 
son.. Will hit $35,000 or so. Did 
second biggest Sunday on record. 
Playing five shows daily through 
Sunday. Last week. '13 Hours' (Par) 
and Benny Meroff on stage skidded 
in the Holy Week slump to $16,000. 
Next week Fred Waring, making it 
three bands in a row ; then Jack 
Benny, who jammed 'em in last sea- 
son. 

Keith- Boston (RKO) (3,000; C5- 
60-65 ) — 'Leathernecks Have Land- 
ed* (Rep) and Buddy Rogers band 
on stage. Okay, but not sooko, $19,* 
000. Last week $18,200 for 'Trouble' 
(RKO). and Lyon-Daniels-Roth in 
person. 

Orpheum (Loew) (3,000; 25-35-40- 
50)— 'Deeds Goes to Town' (Col) 
and 'Garden Murder Mystery' (MG), 
dual. Substantial combo at $17,000 
pace. Last week way off with 'Bo- 
hemian' (MG) and 'Secrets* (Col) 
around $6,000. 

State (Loew) (3,200; 25-35-40-50) 
—'Deeds' (Col) and 'Garden Murder' 
(MG), double. Okay for this house 
and promise Is around $18,000. Sad 
last week, $5,500 on 'Bohemian' 
(MG) and 'Next' (Col), dual. 

Keith Memorial (RKO) (2,900: 25- 
35-50)— :Capt Janaary* (20th). 
holdover, N.s.h. at $9,000. First 
week satisfactory, but under expec- 
tations, $14,000. 

Paramount (M&P) (1,800; 25-35- 
50)— 'Rhodes' (GB) and 'Snowed 
Under' (FN), dual. Looks favor- 
able, despite two initial days in 
Holy Week. Will hit around $7,QQ0. 
Last week pale $6,000 for 'Pine 
(Par) and 'F Man' (Par), du a )- 

Fenway (M&P) (1,600: 25-30-40- 
50)— 'Rhodes' (GB) and 'Snowed 
Under' (FN), double. Just medium 
at $4,500.' Last week slow, $3,500 
for 'Pine* (Par) and 'F Man' (Par). 

Scollay (M&P) (2,700; 25-35-40- 
50)— 'Fauntleroy' (MG), 2d run, and 
'Pine* (Par), 3rd run; dual. Not too 
encouraging at $5,600. Last week 
$4,500 on 'Desire* (Par) and 'Coun- 
try Doc' (20th), double. 
/ 



CAREILLO'S MARTINI PIC 

Hollywood, iVpi'il "J.4. 

Leo Carrillo has been ticketed by 
Pickford-Lasky for Nino Martini's 
next starrer, 'The Gay Desperado.' 
He will also contribute his services 
for one picture yearly over a three- 
year stx*etch. 

'Desperado' scheduled m go ir> t0 
production May 13, Rouin" ^a- 
moullan directing. 



Wedneexfcy, April 15, 1936 



P I C ¥ 



E GROSSES 



VARIETY 




With Block iSuHy-Sutter's bid'; 
leathernecks' $13,000, Taunty 19G 



Chicago, April 14. 
(Best Exploitati riontal) 

Business 1$ hopping Into the 
healthy class following the close of 
I^nt and the start of the ppring. sea- 
son. With the -worst out of the way, 
the big pictures are starting to come 
■..out' of the cellar where they had 
been compactly tucked away. 

Comes such flickers as 'Sutter's 
Gold,' 'Country Doctor,'. 'Shark 
.|$land', and 'Fauntleroy,' 'Wife vs. 
Secretary' went into the Chicago 
Holy \Veek.and is holding currently 
for another top money session, the 
'handicap of holdover being over- 
come by the Easter holiday zoom. 

Big rumble throughout the terri- 
tory is the return of yaudo to the 
RKO Palace after a straight picture 
•policy for five weeks' had kicked, the 
bottom out of the grosses. Palace 
had hoped to go at least three 
months on straight flickers, but the 
second film proved ft couldn't, be 
done. With vaude and . 'Sutter's: 
Gold' on the screen currently biz Is 
back in its old haunts. 
. Catl Mount went to town on tie- 
ups and exploitation on the Ray 
'Perkins amateurs unit at the Orien- 
tal to corral the bulk of publicity. 
Estimates for This Week 

Apollo (B&K) (1,200; 25-35-55)— 
'Shark Island' (20th) (2d week). 
Pounding through to fine fortnight. 
Snatched big $6,000 last week for 
Holy Week and will stick close to 
$6,000 . again currently,, excellent. 
House "has. come up smartly in past 
couple of months and is now riding 
on the profits. ; 

Chicago (B&K) (4,000; 35-56- 
.75)— 'Wife vs. Sec/ (JIG) and stage 
show (3d week). Xavier Cugat or- 
chestra heads the vdudeJ Grappled 
all obstacles, last week for hotcha 
$30,500. in spite of everything and 
,:W1J1 crash through currently to 
~ probably $30,000. r 
. Erlanger (1,200: 55-83-$1.10-$1.65) 
r-'Zlegfeld'. (MG). (1st week). 
Roadshow flicker in a legit house. 
Opened Sunday (12) to capacity 
chairs in the aisles. Projection was 
poor at the premiere. Looks for 
near-capacity big. - 

Garrick (B&K) (900: 25-35-55)— 
♦Yankee' (20th). Will Rogers revival 
getting fairly good returns at $4,500. 
Myrna Loy name on marquee help- 
ing. Last week 'Garden Case* (MG) 
flipped meanlnglessly at $3,800. 

Oriental (B&K) (3,200; 25-35-40) 
—'Tough Guy' (MG) and Ray Per- 
kins' amateurs on stage. Unit get- 
ting the bulk of the play but looks 
£ disappointer at tops of $12,000. 
Last week 'Harrigan* (WB), oft in 
the general decline at 115.000. 

Palace (RKO) (2.500; 25-35-55-65) 
--'Sutter' (U) and vaude. Block and 
Sully headlining vaude and heloing 
plenty along with Mary Small, et 
al. Combination shifts the house 
back into the running, the gross 
unping into healthy coin at $23,000, 
splendid. Last week 'Breakfast' (U) 
was carmine at $6,400. 

Roosevelt (B&K) (1,500; 35-45-65) 
—'Marie' (MG) (3d and flnal week). 
Musical had a money-making gallop 
and will garner around $8,000. melo- 
dious, for flnal seven davs. Departs 
tomorrow (Wed.) for 'Country Doc- 
tor' (20th). Last week neat enough 
at SI 2.400. • 

State- Lake (Jones) (2,700; 20-25- 
oo-40)— 'Leathernecks* (Ren) and 
vaude. Picture booming the box 
office and on for $13,000. zowie. Last, 
week 'Ray- (U) oke at $11,500 
desnite Lent drag. 

United Artists fB&K-UA) (1,7?0: 
30-00-65)— 'Fauntleroy' (UA) (1st 
week). Opened Saturday (11) and 
looks like a heavy winner for the 
Easter mobs. ..Lifting- -into the hlerh 
brackets at $19,000, powerful. lABt 
week 'These Three* (UA) finished 
excellent three weeks. 



ed and running up good biz at $6 ; - 
000. Last week 'Bugle Ann' (MG) 

8K Kim " (WB) ' dua1 ' eot 

United Artists (Parker) (1,000; 
25 r 40)— 'Small Town Girt' (MG). 
Answering to strong exploitation for 
big $7,000. Will undoubtedly hold. 
Last week 'Modern Times' (UA) 
closed third week with fair $3,000; 
second got $4,700,. arid first, $7*400; 
;: Paramount (Evergreen) (3,000 1 
25-40)— 'Trail of the Lonesome Pine' 
(Par) and 'Every Saturday Night' 
(20th) duaU Second week and going 
nicely with okay $4,000.- First week 
got $7,700, big. 

Orpheum (Hamrlck-Evergreen) 
(2,000; 25-40)— 'Rhodes' (GB) and 
.'The Music Goes Round' (Col), dual. 
Getting tremendous play on 'Rhodes* 
and smash $6,000 looks certain. Last 
Week 'Desire' (Par) and 'Preview 
Murder Mystery' (Par) got better 
than average at. okay $5,200. 

Mayfair (Parker-Evergreen) (1,- 
400; 25-40)— 'Brides Are Like That' 
(WB) and 'Hellshlp Morgan' (Col). 
Getting average play at $2,000. Last 
week 'East of Java' (17) arid 'Paddy 
O'Day' (20th) closed with good 
enough $2,300. 



DEEDS' GOES TO 
TOWN, $15,800 
IN ST. LOUS 



'RHODES,' 'GOLD/ %MJ 
PACING PORTLAND B.0/S 



Portland, Ore.. April 14. 
(Best Exploitation: United Artists) 

Trio of . strong plx opened Easter 
week at downtown snots and^all are 
contributing to an altitude bulge in 
the burg's grosses. Leading the ex- 
ploitation parade la Parker's UA. 
Pouring the bnlly for 'Small town 
-Tin and getting enough response 
to warrant holding pic for second 
stanza. 

Other tAvo big winners arc 
Jrvhocw at the Evergreen Orpheum 
«»« Sutler's Gold' at Parker's 
iW dw;iv - These two pix crashed 
tuw ^ mpw hat. of a direct compe- 
"^i^,". 100 ,)0th P^yed up the per- 
ftn ,! ln « t0 >T of pioneer characters. 

UHno. Pe V ,n " <lnVM 'Rhodes' had some- 
m "S r, f the edge. 

. Estimates for This Week 

— •K?» d ^ ay (Pftrk ^) (2.000: 25-40) 
■ UTU>1 « Cold' Well exploit - 



St. Louis, April 14. 
(Best Exploitation: Shubert-Rialto) 

Lent exited this Week to make 
b. o. headaches things of the past/ 
but for St. Louis it was much more: 
than an opening in 'one' and closing 
in the alley. The burg took it on 
the whiskers this Lent in a manner 
that will never be forgotten, in fact, 
topping previous- Lent lows and 
causing more changes of policy in 
the first runners as well as the 
nabes since store -.show days. 

Easter week brought Metro's road 
show, 'Great Zlegfeld,* into the 
American, legit, at two-a-day and 
$1.65 top, with an advertising cam- 
paign that will run into big figures 
and ah. opening that more than 
justified the expenditure. Outside 
of that show, the first runs sported 
their best attractions, though with 
the exception of the Fox, where 
Gapra's 'Mr. Deeds' is doing some 
hot biz, the shops didn't have what 
is usually the fare on this impor- 
tant b. o. week. 

Shubert, with Jolson's 'Singing 
Kid,' started off well enough,, but 
not in keeping with the Jolson's 
opuses of former days: Loew's, with 
'Small Time Girl.' featuring' Janet 
Gaynor and Robert Taylor, is o. k., 
but Miss Gaynor's popularity in this 
town has quieted down. 

Orpheum, with a dualer, is doing 
nicely. Ambassador pulled an old 
chestnut out of the fire, reissuing 
Will Rogers in 'Connecticut Yankee' 
and having its best week in a long 
while. Missouri, with Chaplin's 
'Modern Times,' is running away 
ahead of recent weeks. 

Grand Opera House has Inaug- 
urated policy of eight amateur acts, 
one night each week, in; addition to 
eight acts of vaudeville and a screen 
feature. House is getting' sufficient 
play to justify opening second bal- 
cony for first time since theatre was 
unlocked last fall after being dark 
for five years. 

Homer Harman nt Shubert-Rialto 
gave 'Singing, Ki ' a nice, exploita- 
tion campaign. 

'Ziegfeld' had a $1,700 opening 
Sunday night (12) at the American, 
with advance sale big for. the two- 
a-day run. 

Estimates for This Week 

Fox (F.&M) (5.03S; 25-35-55)- 
'Deeds' (Col). Town's outstanding 
screen attraction and should hit 
$15,800. ' Last week 'Julia' (20lh) 
and 'Song and a nee" (20th). Man- 
aged to gather $9,-00, okay con- 
sidering Holy Week. 

Ambassador (F&M) (3.01$: Zo-Z5- 
40) 'Yankee' (20th) und 'Marines' 
(Col). Strong opening points to 
§7,000, best week, in months. Last 
week 'Sutter' (V) and 'Moon' 
(Chos), $4,800. bad. 

Shubert-Ri it iWU) (J.T?.".; 23- 
33*55) 'Singing Klu (FX). Good 
exploitation camp:'. luu p.'i<-lng this 
one to $9,600 week, Go<nl. Last 
week 'Snowed 1'iuhrr' (WP.) and 
'Woman Trap' (I*: n, Mow average 
at $7.S0O. 

Orpheum C Wlii (1.0.". •: CH-So-as.) 
'Moon's' Our •llmno" (I'ar) and 
'Bridle Path' (ItKni. At SS.iOd in 
the offing, shui'ld Vce *ome real 



profit. Last week '18 Hours' (Par) 
and Chatterbox' (RKO), finished 
with $7,700, below average. 

Loew's (Loew) (3,162; 25-35-55) 
Small Town' (MG), Getting $14,- 
, 800, good but nothing exceptional. 
Last week 'Garden Case' (MG) and 
'Bohemian' (MG). Lowest in months 
at $7,900.- 

Missouri (F&M) (3.514; 25-40) 
Times' (UA). At $5,700, swell week 
for this house. Last week 'Happen' 
(20th) and 'O'Malley' (20). Another 
low with $4,400. 

Grand Opera House (Ind) (2,200; 
15-25-3.5) 'Spy 77' (All) and vaude- 
ville. Adding arris to vaudeville 
aiding house in getting $3,200 for 
good week. Last week ' 'Peter 
Grimm: (RKO) and vaudeville, poor, 
$2,700. 



Jolson $17,000, 'Dr.' 
$18,000, Teet' $14,500, 
Brooklyn Goes Kiddie 



Brooklyn, 

It's paradise for the younger 
generation this Week at downtown, 
flicker emporiums, with Al Jolson in 
'Singing Kid' at Fabian's Para- 
mount, ionne Quints in 'Country 
Doctor' at Loew's Metropolitan, and 
equally attractive product at. other 
houses. Fabian's Fox is doing par- 
ticularly well this week with 'Danc- 
ing Feet' and 'Federal Agent,' twin 
bill on screen plus. -Monday night 
'amateur shindig on. stage, 

Par with the Jolson pic opened in 
a heavy rain storm id. capacity 'arid 
will draw healthy profit. 'Strand too 
is somewhat brighter, due to show- 
ing of 'Nevada' and 'Snowed Under.' 

Weekend weather distinctly bad 
with picture houses, instead of 
Coney's boardwalk getting the 
break. Steeplechase opened in 
Coney as did other outdoor attrac- 
tions. ' 

Estimates for This Week. 

Paramount (4,000; 25-35-50)— 
Singing Kid' (WB). Plaving to 
good crowds and looks like fine 
$17,000. Last week 'Milky Way' 
(Par), $13,000. . 

Fox (4,000; 25-35-50) — Teet' 
(Rep) and 'Federal Agent' (Rep). 
Fine $14,500. Last week 'Moonlight' 
and 'Leathernecks' (Rep), satisfac- 
tory, $14,000. 

Loew's Met (3,400; 25-35-50)— 
"Doctor' (20th) and 'Unguarded' 
(MG). Will get good $18,000. Last 
week 'Times' (UA) (2d week) and 
'Breakfast' (U) got $15;500. 

Albee (3.400: 25-35-50)— 'Sutter's 
Gold' (U) and 'Old Man' (20th). 
Looks only $9,000, weak; Last week 
'Chan at Circus' (20th) and 'Song 
arid Dance' (20th). okay. $12,000. 

Strand (2.000; 26-35-50)-^'Snowed 
Under' (WB) and 'Nevada' (Par). 
Okay $6,000 in view. Last week 
'Prevje./' (Par) and 'Cheers' (MonK 
okay, $5,000. 



N. H. BIZ UP ON LENT 
REBOUND; TOWN' $8,000 



New Haven, April 14. 
(Best Exp! itation: Poli) 

Rebound from Lent setting in 
okay, with fair enough business all 
around this week. Rainy Easter fl 
boost for film spots. Town's total 
de luxe grosses running sli htly 
above this time a year ago. 

Not much of a splurge among the 
exploitecrs this week. Poll's ace 
sturit of 'Small Town' campaign was 
a lobby radio Interview getting an- 
swers to questions asked outgoing 
natrons on various 'small town' 
themes. Radio used also for mem- 
ory song Oakley contests and gen- 
eral plugs. Chain store tie-in dis- 
tributed miniature photos of Rob- 
ert Taylor. Campaign was topped 
off with beauty shop co-op ad on 
Gaynor coiffure; banners on news 
trucks; special herald for Yale, 
boosting football angle of film; 
giveaway Liber tys with corner an- 
nouncement; house-to-house herald 
distribution; menus, window cards, 
etc. 

Estimates for This Week 
Paramount (M&P) (2.348; 35-50) 
—'13 Hours' (Par) and 'F-Man' 
(Par). Off to okay start and should 
reach satisfactory $7,000. Last week 
'This Night' (Par) and 'Parents' 
(Par), $4,500, not bod for Holy 
Week. 

Poli (Loew) (3,040; 35-50)— 'Srhall 
Town'' (20th) and 'Garden Case' 
(MG). Piling up nice $8,000. L.-u-t 
week 'Iiidorado' (MG) and •Mar- 
riage' (20th) surprised at oke S7.000. 

Roger Sherman (WB) (2.2C0-. 3.1- 
50)— 'Singing Kid' (WB) and' 'Val- 
entine' (Rep). Should snore a nice 
•slice of the town's money, prob- 
ably SS.200. Last wr<ek 'Dead' (WB-i 
and 'Irish Eyes' (Rep) died on nine; 
days* run, $4,000. 

College (Loew) (1. 505; 25-35) — 
'Happen' (20th) and 'Pagans' (MG i. 
Cut to six days, house playing 
opora Thurs. (10;. Holding steady 
and headed for all right $3,400. 
Last week 'Old Man' (20th) and 
'Billies' (Radio) fooled even bud.', In 
building to good $0,700. 



Easter on B way Big, Taunty' 2d Wk. 
100G, Desire 55G, Julia 37G, 1st 
5 Days 'Ziegfeld' 15G, 'Girl' 35G 



(Best Exploitati : Astor) 

Smash arrival of the Easter sea- 
son is Metro's 'Great Ziegfeld' which 
had its arc-light premiere Wednes- 
day night (8) arid after the Thurs- 
day (9) matinee has been selling out 
at every performance, including the 
midnight show Saturday night (11). 
The first five days of the two-a-day 
attraction at a $2 top is $15,0:3, this 
including sale of standing room. Ad- 
vance is mounting daily, with tickets 
being sold six weeks in advance and 
all. indications »--inting to run- 
through'' the summer.. 

end of Lent brought a ter- 
rific boost in business to the . street, 
another big money- grabbei; among 
the new. pictures of this week be- 
ing 'Desire.' Playing to the biggest 
attendance for any picture oh its 
first three days of the ru-i, the week 
looks an easy $55,000, vvith a, chance 
of topping Xmas week's $56,000 
which included a heavy New Year's 
eve take. Picture goes a second 
and probably a third week, with pit 
show 'of Little jack Little orchestra, 
Ethel Merman and Jane Cooper, who 
are helping business* staying on 
with it. 

'Gentle Julia' packed the Roxy 
over Easter arid, won't be short of 
$37,000 smash takings also. 'Stuff' 
-Smith- and the Onyx Club boys, are 
ori the stage currently. Despite 
rainy weather over Earter and Mon- 
day (13), 'Little Lord Fauntleroy' 
increased its 'iace on the holdover 
and may reaoh $200,000 as against 
$96,900 over Holy Week (1st week). 
Kids aii out of 'hool until next 
Monday (20) and this is helping 
'Fauntleroy' probably more than 
other pictures but it Won't go a third 
week. 'Deeds Goes , to Town' comes 
in to. row (Thurs.). 

With tone of pictures up for the 
Easter holidays, 'Murder on a 
Bridle PaiY is npplng the Lialto 
to $7,000 or over and 'Message to 
Garcia' is carrying the Center into a 



JANUARY' HOT 
IN DENVER 
WITH10G 



Denver. April 14. . 
(Best Exploitation: Orpheum) 

Shirley Temple again proves she 
can pull them in and 'Captain Jan- 
uary' goes to Broadway for second 
week. . Denver packed them in sev- 
eral times and crowds were steads' 
otherwise. 'Small Town Girl' takes 
second spot at Orpheum, where top 
price is dime less than that at Den- 
ver. 

'Thirteen Hours by Air* turning in 
satisfactory buslne. ' at Denham. 
'Fauntleroy' holds LYoadway tip to 
average in third week. 

Orpheurii cops tops in exploita- 
tion with serialization of 'Small 
Town Girl' in Morning News. 

Estimates for This Week 

Aladdin (Huffman) (1,500; 25-40- 
50)— 'These Three' (UA). Pulling 
at rate of fine $4,000. Last week 
'fcugle Ann' (MG) slightly better 
than average, $3,000, 

Broadway (Huffman) (1.500; 25- 
40)— 'Fauntleroy' (UA). Following 
two weeks at the Aladdin, doing av- 
erage $1,500 here. Last week 'Sut- 
ter's Gold' (U), following big week 
at Denver, did $1,500. 

Center (Allan) (1,500; 20-25-35)— 
'Return of Jimmy Valentine' (Rep) 
and vaude. Bogging down and $2.- 
500 looks tops. Last week 'Remem- 
ber Last Night' (U) and stage show 
got $3,000, average. 

Denham (Cooper) (1,500; 25r35- 
40)— '13 Honrs by Air' (Par). Looks 
like neat $0,500. J^.st week 'Give 
L's This Night' (Par), also got 
$0,500. 

Denver (Huffman) (2,500; 25-35- 
50)— 'Captain January' (20th) and 
stage band.- Sock or the town, paced 
at swell $10,000. Last week 'Love 
Before Breakfast' (UJ delivered av- 
erage 57.500. 

rphcum (iiKO) (2,000.; 25-33-40) 
—■'Sinall Town Girl' (MG). Quite 
ok; .- at '58,000. Last, week 'Petti- 
coat. Fever" (MC) got $8,500, very 
good. 

Paramount (Huffman)' (2,000; 25- 
4<;)— 'Koad Gang' (WK) and The 
Payoff (WB). double hill. Just fair 
S2.50O in sight. Last week 'Devil's 
I si." ml' (Col) and 'Hell Ship Morgan' 
(Ci)l). double bill, went above aver- 
agtf, 53,500. 



quite profitable week, of $20,000. 
'Garcia' is in for ariothelr week. The 
Capitol is in. considerably better 
shape, too, With 'Small Town Girl' a 
possibility for $35,000 in spite of th 
strong opposition, this one has 
stand currently. Holds over. 
. The Al Jolson musical, 'Singing 
Kid' picked Up a bit on its first week 
after a slow start to finish with over 
$20;000 but on holdover (current) 
doesn't look over $12,000, quite dis- 
appointing. Goes out Friday night 
(17), house bringing in 'I Married a 
Doctor' on Saturday morning (18). 
Fourth week of 'These Three.' end- 
ing today '(Wed.) around $15,000. 
Holds another couple days, with 
.'Things to; Come' in on special 
premiere Friday night (17); 

The, exploitation and advertising 
job on 'Great Ziegfeld' the tops for 
Easter attractions,'. . In addition to 
much. publicity on thie picture, Metro 
dug deeoiy into its pockets to ad- 
vertise the $2 show. A running sign, 
first . time on a theatre, was installed 
at the Astor, with copy to be 
changed now and then. The cam- 
paign Included 25 large painted sign a 
throughout the city, ais well as a 
naperlrig campaign. Probablv the 
largest paper display eve>* for' a 
picture was put up by Phil De An- 
gelus in the Washington HelghtH 
section; It is a 448-sheet (i orK cov- 
ering the whole side of p. bu"dlng. 
Estimates for This Week 

Astor (1.012: 55-»i.T0-J!i.65-$2:?0> 
—'Great Ziegfeld' (MG) (1st week). 
Had its flash premiere Wedhesday 
night (8) and on first five, days, 
with standing room sold at all per- 
foi-mances aftfi- .Thursday's f9) mat- 
inee, plus third show Saturday mid- 
night (11). $15,000. smash takings. 
Looks, in for a solid run throucrh 
the summer, with tickets selling six 
weeks in " advance. Cnoaclty of 
house at scale is $18,500 a week 
but with standing room it could be 
around $20,000 or inore. 

Capitol (4,620; 25-35-55-85-$1.25> 
—'Small Town Girl'. (MG) (1st 
week). Has a good, chance of strik-. 
ing $35,000. good, and hold* over. 
Last week 'Unguarded Hour' (MG), 
under $30,000. 

Center (3,525; 25-35-55-85-$1.10>~- 
'Message to Garcia' (20th) (2d 
week). Getting $20,000 first seven 
days ending last night (Tries.), away 
above average of recent weeks, 
stays on a second. 'Thousand Can- 
dles' (Rep), in ahead, Was a bitter 
pill, under S9.0CO. 

Palace (1,700;. 25-35-55> — 'Coun- 
try Doctor' (20th) and 'Song .and 
Dance Man' (20th). dual. With kids 
out Of school.. 'Doctor* is figured 
drawing . majority of business, $10.- 
000 or better, good. Last week's 
duet. 'Colleen' (WB) and 'Chbn at 
Circus' (20th), fell to under $8,000, 
not so good. 

. Paramount (3,664; 25-35-55)— *Der 
sire' (Par) and stage show with 
Little Jack Little orchestra, Ethel 
Merman and Jane Cooper. TWh 
show is drawing smash business and 
may equal or top the $56,000 done 
Xmas week with New Tear's eve at 
higher prices thrown in. but sure of 
$55^000. very big. Goes second and 
perhaps third week in view of strong 
pull. Last week 'Give Us This 
Night' (Par) and Johnny Green or- 
chestra, only $17,000, dangerously 
close to red. 

Radio City Music Hall (5,989; 40- 
C0-85-99-$1.10-$1.65) — 'Fauntleroy' 
(UA) (2d week) and stage show. 
With Easter crowds will do more 
second week than first, indications 
pointing to S100.000 chance as 
against $.')C.£)00 last week (Holv 
Week). 'Mr, Decda* (Col? comes to 
town tomorrow (Thurs.). 

Rialto (750; 25-40-G5)— 'Murder 
on a Bridle Path* (RKO). Doing 
nicely down here, $7,000 or better. 
Last week house dipped to under 
$6,000 with 'Klllv Billies' (RKO). 

Rivoli (2.092; 40 -75.-09)^- 'These 
Three' (T'A) (-Ith-tinni week). 
Around $15,000 this week (4th), fair. 
Last week (3d) Around $22,000, Gbetf 
out riday night (t7) to make way 
for . 'Things to Come* (UA). 

Roxy (5,836; 25-35-55)— *Gentle 
Julia' (20th) and stage show. 'Stuff 
Smith and Onyx Club boya on stage 
find possibly aiding for excellent 
week of $37,000 or better but no 
holdover. Last week 'Irish Eyes' 
(Rep) and Bowes amateur unit, just 
under $21,000. a disappointment. 

8trand (2,767; 35-55-65-85)— 'Sing- 
ing Kid' (WB) (2d week). Goes out 
Friday night (17 > nfte.- failing to 
come to life on holdover through 
Raster; only around $12,000; First 
week over O'lO,- leaving Al Jol- 
son starrer a disautxilnter. 'I Mar- 
ried a Dorlof (WB) (>|)f«ns Satur- 
day morniiiH: (IK). 

State (3.450; *"'."-.'. "»-".)— 'Klondike 
Annie' (Par) and vaude headed by 
Stepin Folehit. Bill doing nicely 
here, with Fetch It probably helping 
the till to possible $30,000. Last 
week "Modern Times' (UA) and 
N.T.G. ri-viif-, $^3,0(1(1, swell for Holy 
Vv'ei'U. ' ■ 






Girl' Tops with $14,000, Jolson $11, 




Pittsburgh, 

Looks like old times again Cown- 
town for first time in a month. Both 
Penn and Stanley-, closed since St. 
Patrick's Day flood, got back into 
action Saturday (11), leaving only 
Alvin and Fulton, among first-run 
houses hit by high water, still shut. 
They're expected to reli ht in a 
week or so, however. 

In meantime, two houses WB es- 
tablished as emergency first -run 
outlets during shutdown, will revert 
ta old stktug coming week. They're 
Davis, downtown, which will go 
dark again, and Regent, in East 
Liberty* which goes back to subse- 
quent rims. 

General resumption of film activ- 
ity comes at- opportune time, with 
mild weather, Easter week and 
school vacation arriving simulta- 
neously to send grosses up every- 
where. Stanley leading town by. 
wide, margin with 'Small Town Girl' 
and in six' days, Gaynor flicker 
should have little trouble topping 
$14,000. House goes back to regu- 
lar opening day Friday (17-) and re- 
sumes old policy of stage shows and 
flickers. 'Singing Itid' at Penn do- 
ing, fair enough, although, gross 
won't, closely approximate that ot 
Jolson's list one. Getaway pres- 
ages around $11,000, fair, but no 
great shakes. 

Elsewhere, b.o. impressions look 
uniformly favorable. .Curiously 
enough, George Jaffa's indle-towned 
Casino is ' showing, a slight profit 
with grade B duals, as against con- 
sistent, losses .sustained under 
combo policy. Prospects here cur-' 
rently. are • lor enough $2 350 
with 'Dangerous Waters* and 
'Ladles Crave Excitement.'. 

Estimates for This Week 

Casino (Jaffe) (1,800; 20-25)— 
'Waiters' (U) and 'Excitement'' (In- 
die). With scale cut almost in half 
after management dropped, units- for 
duals, house is showing a slight 
profit for a change; Nothing to 
brag about, but enough to warrant 
continuation into warm weather. 
Around-' $2,350 looked, tor this week. 
Last week, $2,200 for 'Two in the 
Dark' (RKO) and 'T o Tough to 
Kill' (RKO), flrst^ratp for Holy 
■Week, but. lack of downtown com-, 
petition, helped considerably, 

Davis (WB) (1;700; 25-35-.40)— 
'Under' (WB) and 'Trap* (Par); 
. Rough going here but house, opened 
,-only to relieve product jam, will 
shut, shop again this week-end. Eas- 
ing off to bit under . $2,500, only Tri- 
angle; site out of .the running .this, 
week. Almost that much last week 
with 'Road Gang' (WB). 

Penn (Loew'6-UA) (3,300; 25-35- 
•40)— 'Singing Kid' (WB). Healthy 
start natural for house closed four 
. weeks, but- Jolson flicker isn't en- 
tirely living up to expectations. 
Maybe. $1,1,000 in six days, fair-tq- 
middllng under conditions so gen- 
erally favorable. Doesn't get full 
.week- because house wants to re- 
turn, to regular inaugural day Fri- 
day (17) with 'Lonesome .Pine' 
(Par). 

Regent (WB). (800; 25-35-40)—. 
'Murder in Moonlight' (MG)- and 
'Silly. Billies' (RKO) . Another site 
that reverts, to former status next 
week, after, being pressed into ac- 
tion as first-run house on heels of 
flood. Hasn't done so badly for it- 
Stlf in "its couple of flrst-rufi Weeks- 
either. Looks like $2,",00 for cui*- 
rent line-up. Last week around two 
grand also for 'Manhunt' (WB) and 
•Bohemian Girl' (MG). 

Stanley (WB) (3,600; 25-35-40)— 
'Small Town Girt' (MG). Headlining 
town .with plenty of oora to spare. 
Gaynor-Tayior shape up like coik- 
ing b.o. team and crowded week-end, 
trade hefty enough to shoot this one 
t $14,000 or better. That's plenty 
okay in six 'days without stage sup- 
port. Stanley returns to shows 
again this- Friday (17). 

Warner (WB) (2,000; 25-40)— 
•Love on Bet* (RKO) and 'Big 
Brown Byes' (Par). Doing right 
well by Itself again this week, and 
ought to sail along to handsome bet- 
ter than $5,000. Warner, incident- 
ally, fast developing into an. ace 
spot for' Gene Raymond. He's been 
ct nsistent and potent b.o. factor, 
particularly at this spot, ever since 
his p.a. here year ago and he can 
be considered importantly in healthy 
take. Last week 'Anything Goes' 
(Par) great at $5,000 on Holy Week, 
but likewise profited from absence 
of competition. 



Music and radio tieups, with special 
lobby featured. 

Estimates for This Week 
Blue Mouse (Hamrick) (750; - 
27)— Next' (C01) and 'Bohemian 
Girl' (MG), dual. Paced at $1,600, 
good. Last week 'Invisible Ray' 
(U) and 'Thunder Mountain' (Fox), 
dual, $1,750, good. 
1 usi Box (Hamrick) (1,400; 16r 
27-37)— 'Singing Kid' (WB) and 
'Two in Revolt' (RKO), dual. Got 
$1,800 in Ave days, slow. Last 
week 'Next Time We Love' (U) and 
'Saturday Night' (20th), dual, $2,400, 
poor. 

Rialto (Moore) (1,350; 16-27-37)— 
.'LOnespme Pine' (Par)* Going 40% 
ahead anything in past eight 
months, with $5,000 indicated, very 
good. Last week 'Desire' (Par) and 
•Family Tree' (RKQ), dual, ' got 
$2,200, poor. 

Rbxy (Hamrick) (1,300; 16-27-37) 
•^'Chan in Circus' (20th) and 'Music 
Goes Round* (Col), dual. Not so 
forte with $2,500 indicated. Last 
week ' Colle en' (WB) and 'Boulder 
Dam' (WB), dual, got $41300, big. 

DET. BIZ BOOM 
JAff-APOUON 
STRONG 326 



National First Runs 



Secrets/ 



WARNER BROS. 

•I Married a Doctor/ Worth, 
Ft. Worth, Tex., April 22; 
Plazq. El Paso, 22; Pal, Cleve., 
24; Strand, Akron, 24; Earle, 
Wash.. 24. 

COLUMBIA 

'Roaming .Lady/ Family, 
Cincy, April 27; Studio, Salt 
Lake City, May 7. 

'Panic on- the ■ Air/ 
geles, L, A., June 3. 

'Lady of 
Spgfld, 6., May 13. 

UNITED ARTISTS 

'Things to Come/ Riv„ N. Y* 
April 17; Aldlne, Philly, 30; 
Four Star, L. A., May 1. 

'Littl* Lord Fauntleroy/ 
Penn* Pitt, April 17; Mich* 
Det., 17; Par, St Paul 17; 
Warner, Milw., 17; LOew's, To- 
ronto, 17; UA, Ptld, Ore., 18; 
Orph, Salt Lake, 23; Cap, Sioux 
City, 24; UA, Seattle. 30. 

'These Three/ Loew's, Syra- 
cuse,. April 17; Aldin , Wil- 
mington, 17; State, Houston, 
17 ; Midland, K. C.; ; Grand, 
-Atlanta, 17. 

PARAMOUNT 

'Florida Special/ 
LJ, May 1. ' 

'Big Brown Eyes/ UA, Det, 
April 16; Pan Atl., 17; Rialto, 
St, L.j May 1; State, Mpls., 15. 

'Forgotten Faces,' Rialto, St. 

.,- May 8. 



TINE/ 5G, ONLY SOLO 
IN TAG0MA, TOPS TOWN 



Tacoma, April 14. 
, '/(Best. Exploitation: ic Bay.) 

All shots' in Hamrick circuit go- 
ing -dual this '.cek, 'Lonesome 
Plite;!i.a,t ialto, is- topping town. 

Best "-exploitation at Music Box 
for Ai Jolson In 'Singln Kid.' 



Detroit, April 14. " 
(Best Expioitati : RKO and Cass) 

Merry ol' town this week.. Bumper 
crop of good attractions,' plus end. 
of Lent, and, unless bad weather 
sets in, grosses should go skyhigh 
everywhere. Managers ..are advert- 
ising . what's doing and, the extra 
effort won't go to waste. 

RKO Downtown's resumption of 
vaude after 10- weeks and road- 
showing of .'Great Ziegfeld' at the 
legit Cass are ,the new bright spots 
current stanza, and puts two more 
houses in the scramble for top coin 
honors. Fox. and. Michigan, .both 
larger houses, retain the top rungs 
of ladder. 

• Another tiling, that isn't going to 
hurt the b.o.'is up'ping. of auto pro- 
duction. Sales set a five-year peak 
last month, and production is just 
beginning to hit anywhere near 
top form.- -All .of which, coupled 
with more agreeable weather, will 
mean joy at the wickets^ 

In the top flight this stanza, after 
the usual sVflw start everywhere due 
to Good Friday, etc., are the Fox, 
playing 'Captain 1 January* and Dave 
Apollon's revue on stage, for a fine 
$32,00~0; the Michigan, with 'Singing 
•Ki and a good all-around stage 
show, a good 422,000; RKO Down- 
town, playing 'Witness Chair' plus 
Al Pearce's Gang,. June Knight and 
Pinky Tomlin on stage, a ritf ty $17,- 
000; and United Artists, with 'Wife 
vs. Secretary,' a nice $15,000. 

'Ziegfeld' opened to a fuil house 
Sunday (12) at the Cass, at $1.50 
top. Slated for at least two weeks. 

Exploitation honors c u r rent 
sta'nza are split between RKO and 
Cass,' although Metro spent a bag 
of gold and ' gave • 'Ziegfeld' the 
■widest publicity seen here in ages. 
RKO, on the other hand, put on ..its 
biggest campaign in almost a year 
for Al Pearce vaude and Ann Hard- 
ing pic premiere, and deserves top 
rating, too. Metro had tieups with 
stores, truck's;. radio stations, news- 
papers, etc.; used numerous bill- 
boards, 124-sheets and lesser ones, 
posters of all. types; and engineered 
a big 'Hollywood* opening with 
hostesses, glittering marquee and 
lobby, plus the usual didoes. RKO. 
received plenty of free advertising 
oh Pearce's special broadcast over 
WW.T, owned by. Detroit News, 
which plugged show plenty.-. Also 
had tieups with 3,000 Kroger stores, 
1,000 beauty shops, 1,500 news- 
stands, Detroit Times' c o p v k i n g 
school, numerous music stores, plus 
good daily press art and stories. 

Estimates for This Week 

Fox (Indie) (5,000; 30-40-65)— 
'January' and Dave Apollon's unit. 
Good Shirley Temple fanfare here 
and Apollon draws well, too. Fine 
$32,000 tills week after slow start 
every whei-e. Nabbed oke $18,500 
last stanza on 'Breakfast,' plus 
Roger Px'yor in vaude. J 

Michigan (United Detroit) H.000; 
30-40-65)— 'Singing Kid' <W ) and 
stage show. Pulling well, although 
not up to other combinations, and 
a good $22,000 is due this week 
House got a lean $16,000 last weel> 
ori '13 Hours' and vaude, oke though 
in view of Holy Week. 

Downtown (RKO) (2,500; 30-40-C5) 
—'Witness Chair' (RKO), with Al 
Pearcc\s 1 Gang. June Knight and 
Pinky Tomlin on stage; Back in 
vaude swim, house figures for a 
nifty $17,000 current session, behind 



good exploitation. Vaude in for at 
least two months. Only $3,400 last 
week on dual of 'Farmer in . Dell' 
(RKO) and 'Bridle Path* (RKO). 

United Artists (United Detroit) 
(2,000; 25-35-55.)— 'Wife vs. Sec' 
(MG). Started badly; Ho)y Thurs- 
day and Good Friday, but picked up 
over weekend and is conilng home 
for a nice $15,000, Due to h.o. 'Pine' 
(2d week) snagged . fair. $5,300 last 
week following a good $9,000 first 
session. . ■ ! 

State (United Detroit) (3,000; 25- 
40)— 'Road Gang* (FN) and 'Showed 
Under* (WB), dual. Caught In Holy 
Week dip at start, but coming- out 
of it' nicely to grab over average 
$6,000. Last week just hit $4,000 on 
'Garden Case' (U) and 'Conquer' 
(U), dual. 

Adams (Balaban) (1,700; 25-40) 
—'Chan at Circus' (20th) and 'Gen- 
tle Julia' (20th), dual. Doing the 
usually good Chan biz about $4,500. 
Last week 'Pasteur' (WB) (2d run) 
was the sensation of Holy Week, 
drawing a nifty $6,000. Muni flicker 
had played to big dough at the Fox 
two weeks previous, but couldn't be 
held at Adams because house had 
to play -the two 20th pix this week 
in order to get 'Cant. January' next 
week. ' ' 



'FEYER'-'HOOR' $18,000, 
W-UNDER' m, N'ARK 



Newark. April 14. 
(Best Exploitation: Loew's State) 

Loew's State was taking the best 
with standees Obod -Friday night; If 
this holds Loew's will come through 
with about $18,000 for 'Petticoat 
Fever' and "Unguarded Hour .'Next 
will be 'Singing Kid' at the Bran- 
ford, with 'Snowed Under/ to $17,- 
000. Disappointing IS the 'Country 
Doctor' and 'Two in the Dark' bill 
at Proctor's, which was supposed to 
be near the top but isn't aiming that 
way. 

Mosque tried its experiment with 
natural films. They ran about 12 
minutes, with a spech, for which. 
50cr$l was charged. , Naturally the 
house got nothing, and lowered the 
fee to 25c, but too. late, and closed.' 
Feature was good while it lasted, 
taking a screen the size of the pro- 
scenium. 

Capitol js starting its old war with 
Proctor's by. putting a short sign 
over its marquee from the building. 
This was stopped before by agree- 
ment, but different managers, are in 
chax'ge nOw. 

For 'Petticoat Fever' and 'Un- 
guarded Hour* Loew's State tied up 
with I. D. A. Dx-uggists' radio pro- 
gram, for which Loew's gives 10 
pairs of passes, getting two plusrs 
on the program and a sign in 70 
windows; 5,000 trick heralds are 
stuffed into newspapers bv News- 
dealers Supply Co.; ; 5.000 photos of 
Robert Montgomery distributed by 
McCrory's; synopsis of both feat- 
ures on bulletin board of Central 
High with secretary of Photoplay 
Club -giving a talk on each: tie-un 
with Newark baseball club with 
Loew's gettlna: four inch-%. on front 
of sco'-eoard each week. 

Estimates for This Week 

Branford (WB) fl (2,96G: 25-76) — 
'Singing Kid* (FN) and 'Snowed 
Under' CFN). Okay axid will take 
§17,000. Last week 'El Dorado' (MG) 
and 'Brides' (WB) hung up a Holy 
Wf-ek mark to shoot at, $14,200. 

Capitol (WB) , (1.200: 15-30-40)-^ 
'Klondike Annie' (Par) and 'Love 
Before Breakfast' , (U). Changed 
•opening day to Fridays and man- 
(Continued on page 25) i 



Comparative Grosses for March 



Total estimated grosses during March for towns and houses listed' 
as previously reported weekly. Dates given are the closing days of the 
week 

NEW YORK 





Mar. 5 


Mar. 12 


Mar. 19 


_ Mar. 26~^ 

$53,000 . 
(2d Week) 


MUSIC 
HALL 

(5,080; .40-00-85- 

09-1,10-1.05) 
High .$134,800 
Low.. 44,000 


- Follow the 
Fleet 

- ; $78,000 
(Stage Show) 
(2d week) 


Fleet 

$60,000 
(3d,week) 


Country 
.Doctor 

$80,000 


PARA, 
MOUNT 

(3,664; 26-35-55- 
83) 

High. $103,000 
Low.. 8,000 


Lonesome 
Pine 

$29,000 
(Ed.dy Puchin 
Orch.) 
(2d week) 


Pine 

$24,000 
(Duchin 
Orch,) 
(3d week) 


Klondike 
Annie 

$48,00fr 
(Fred Waring 
Orch.) 


Annie • 

$30,000 . 

(Fred Waring 
Orch.) 
(2d week) 


ROXY 

(5,880; 25-35-55) 

High. $173,650 
Low.. 5,200 


Rhodes 

$39,600 
(Pinky 
Tomlin) 
(Stage Show) 


Rhodes 

$23,600 
(Pinky 
Tomlin) 
v (3d week) 


Love Before 
Breakfast 

$39,600 
(Pinky 
Tomlin) 


Breakfast" 

$27,800 
(Pinky 
Tomllh) 
(2d week! 


CAPITOL 

(4,620; 25-35-55- 
85) 

High. $110,400 
Low,. 10,000 


Wife vs. 
Sec. 

' $40,000 


Wife 

$19,000 
(2d week) 


' Robin 
Hood 

$18(000 


Petticoat 
Fever 

$30,000 


STRAND 

(2,767; 35-55-65- 
85). 

High. $81,200 
Low.. 5.000 


Walking 
Dead 

$16,000 


Colleen 
$26,100 


Colleen 

$16,400 
(2d week) 


Brides Are 
Like That 

. $5,000 
(New Record 
Low) 


CHICAGO 




Mar. 5 


Man 12 


Mar. 19 


Mar. 26 


CHICAGO 

(4,000; 35-55-75) 

High. $75,000 
Low., 18,500 


Desire 

$38,600 
(Vanities 
Unit) 
(Stage Show) 


Milky 
Way _ 
$31,000 


Petrified 
Forest 

$36,000 


Klondike/ 
Annie 

$28,80.0 


PALACE 

(2,500;. 25-33-55- 
65) 

High. $34,700 
Low.. 7,000 


Love on a 
Bet 

$16,200 


Follow the 
Fleet 

$30,000 


Fleet 

$18,000 
(2d week) 


Fleet 

$14,200 
(3d week) 


UNITED 
A-RTISTS 

(1.700; 45-65-75) 

High. $43,500 
Low.. 3,300 


Modern 
Times 

$20(700 
(2d week) 


Times 

$16,100 
(3d week) 


Times 

$9,100 
(4th week) 


These 
Three 

$19,200 

■ • • i- 


LOS ANGELES 




• Mar. 5 


Mar. 12 


Mar. 19 


Mar. 26 


DOWN- 
TOWN 

(1,800 ; 30-35-40) 

High. $38,500 
Low.. 1,700 


Louis 
Pasteur 

$8,600 


Pasteur 

$6,500 
(2d week) 


Colleen 

$9,200 
(9 days) 


Road 
Gang 

\ $5,600- 


HOLLY- 
WOOD 

(2;7G0; 26-35-40- 
63) 

High. $37,800 
Low., 2,400 


LOuis 
Pasteur 

$9,200 


Pasteur. 

$7,000 
(2d week) 


Colleen 

$8,600 


Road 
- Gang 

$4,700 


PARA- 
MOUNT. 

(3,505; 30-40-55) 

High. $57,200 
Low . . . 5,600 


Klondike 
Annie 

>. $20,500 
(Stage Show) 


Preview 
Murder 

$22,700 
(Burns & 
Allen Unit) 


Desire 

$16,700 


Lonesome 
Pine 

$22,900 


STATE 

*2,024; 30-40-55) 
High. $48,000 
Low.. 4,900 


It had to 
Happen and 
Exclusive 
Story 

$8,200 


Country 
Doctor 

$18,600 


Doctor 

$10,000 
(6 days) 
(2d week) 


Wife vs. 
Sec. 

$14,300 


BROOKLYN 




MaK 5 


Mar. 12 


Mar. 19 


Mar. 26 


FOX 

(4,000; 25-35-50) 

High, $48,600 
Low.. 8,900 


Cohemiah 
Girl and . 
You May be 
Next 

$13,000 


Yellow Dust 
. and Music 
Goes Round 

$16,000 


Jimmy 
Valentine 
... and Don't 
Get Personal 

$13,000 


Rhodes and 
Don't Gamble 
With Love 

$14,000 


ALBEE 

(3,400; 25-35-40) 
High. $45,000 
Low.. 2,500 


Shark Island 
and It Had to 
Happen 

$18,00.0 


Shark Island 
and Had to 
Happen 

$10,000 
(2d week) 


Follow the 
Fleet 

$18,000 


Fleet 

$16,000 
(2d week) 


PARA- 
MOUNT 

(4,000.- 20-35-50) 
High. $57,800 
Low . . 5,000 


-Anything 
Goes '. 
$14,000 


Petrified 
Forest ■ 

$15,700 


Lonesome 
Pine 

$15,000 


Colleen 

$14,00.0 


"METRO- 
POLITAN 

(3.400; 23-35-50) 

High. $39,000 
Low.. 10,000 


Rose- Marie 

$12,000 
(2d week) 


Ghost Qoes 
West and~ 
Bugle Ann 

$14,500 


Wife vs. 
Sec. 

$16,000 


Robin Hood 

and . 
Tough Guy 

$16,000 


STRAND 

(2,000; 26-35-50) 
High. $28,500 
Low.. 2,500 


Timothy's 
Quest and 
Murder at 
Glen Athol 

£4.500 


Woman Trap 

and 
Drift Fence ' 

$4,000 


Road Gang 

and 
Hitch Hike 
to Heaven 

, $6,500_^._ 


Walking Dead 

and ; 
Song of the 
Saddle 

$5,000 ^ 


WASHINGTON 




Mar. 5 


Mar. 12 


Mar. 19 


Mar. 26 


EARLE 

(2,424 ; 25-35-40- 

OOt70) 
High: $27,000 
Low . . 6 t 000 


Music Goes 
Round 

$17,000 
(Riley and 
Farley) 
. '(Vaude) 


Pasteur 

$17,500 


Desire 

.$18,000 
(June 
Iinight) 


Brides Are 
Like That 

$18,000 
(Major 
Bowes Ams.) 


FOX 

(3,424; 23-35-60) 

High. $41,500 
Low.. 11,000 


• Prisoner 
Shark Island 

$23,000 
(Vaude) 


Anything 
Goes 

$26,000 
(Roger. Pryor 
Fats Waller 
. Orch.) 


Bugle 
Ann 

$23,000 
(Jack Benny) 


Old 
Man 
Rhythm 

$19,000 
(Buddy 
Rocers OrchJ 


KEITH'S 

(1,830; 25-35-00) 

High. $25,500 
Low.. 3,000 


Ghost Goes 
West 

$8,000 
(2d week) 


Follow the 
Fleet ' 

$18,000 


Fleet 

$12,000 
(2d" week) 


Fleet 

$1.0,000 
(3d week) 


PALACE 

(2,368; '25-35-00) 

High. $32,000 
Low.. 6,000 


Klondike 
' Annie 

$18,000 
(8 <lay8) 


Wife vs. 
Sec. 

$22,000 


Wife 

$11,000 
• (2d week) 


Modern 
Times 

$22,000 


COLUMBIA 

,(1,853; 25-40) 
High. $19,000, 
Low. . 1.0Q01. 


Last of 
Pagans 

$3,000 


•Rose -Marie 

$6,000 


- " Shark 
"Island 

$4,500 


Anything 
Goes 

$5,000 



(Continued on page 31) 



Wednesday, April 15, 1936 



PICf 



Singing $10,000 for Kid; $17,000 for 
Sec ; Bondage in 29th Mpls. Week 



E CROSS!;* 



VARIETY 



11 



Minneapolis,, April 14. 
* (Best ExpJoitati . innesota) 

"With "Wife vs; Secretary,' 'Sing- 
ing Kid,' '13 Hours By Air' and 
Third Floor Back' supplying box 
office ammunition, . with an improved 
brand of weather and Lent in the 
discard, local showhpuses are go 
ing to town once- more and the en 
tire absence of stage shows is not 
being felt ... 

Gable-L6y-Harlow. " film is sky 
rocketing the Minnesota to its high 
est level in months giving it the 
lead for two successive weeks over 
Its chief rival* the Orpheum. 'Sing 
iog Kid/ with a Wednesday open 
log Instead of Friday, will go, nine 
days at the Orph and promises to 
show a bang-up profit for 'the Singer 
house." 

Both sure-sealer houses, World 
and Time; are doing plenty well 
•Third Floor Back' is in its third 
week at the Steffes' theatre, while 
'Human Bondage/ playing Its 29th 
16op engagement, "also has started 
: a' third week at the Time without 
any recourse to red ink.* 

Minnesota exploitation for *Wife 
vb. Secretary' clicked. There were 
24 sheets and store window tieups 
along with heavy newspaper: ads. 

' Estimates for This Week 
- Minnesota (Publix) (4,200; 25-35- 
5&) wife vs. Sec' (MQ). Biggest 
trade" this house - has enjoyed in 
weeks and may hit $17,000. Last 
Veek, 'Fauntleroy' (Par), $12,000, 
big; ■ 

Orpheum (Singer) (2,890; 25-35- 
40)— 'Singing Kid' . (FN). Expertly, 
sold, and hitting good pace. Looks 
set for good $10,000 for nine days. 
Last week 'Pasteur'~(FN), five days 
big $5,000, making great $16,000 for 
12 days' engagement. 

State (Publix) (2,300;. 25-35-40)r- 
•13 Hours' (Par). Eh route to good 
|6,000. Last week 'This Night' 
(Par), $3,000, poor. 

.World (Steffes) (350; 25-35-40-65) 
*«*Third Floor' (QB) (3d week). 
Holding to profitable .pace with 
about $2,000 in prospect. Last week, 
$1,900. good. 

TimV (Berger) (290; 16- l 25)— 'Hu- 
man Bondage* (FN) (3d week). 
-Box-office wonder; 29th loop en- 
gagement and still powerful. Head- 
ed, for okeh $800. Last week, $750, 
on' top of $1,300 first week, satis- 
factory. 

Lyric' (Publlx) (1,300; 20-25)— 
•Boulder Dam' (WB). They like 
good, action pictures, here and this 
one fills the bill. May reach good 
$2,000. Last week 'Dead' (WB), 
$2,200, good. 

" Uptown (Publix) (1,200; 25-35)— 
•Doctor' (20th). Ideal spot for this 
film and big $3,000 in prospect. Last 
week, 'Fleet' (RKO), $2,700, good.- 

Century (Pablix) (1,600; 15-26)— 
•Marie' (MG) and 'Milky Way' (Par) 
(second runs), split. Good at $2,- 
600. Last week, 'Pink' (20th) and 
'Marie' (MG) (second runs), split, 
$2,100, okeh. 

Aster (Publix) (900; .15-25)—. 
•Zero' (FN) and 'Woman Trap* 
(Par) (second runs), and 'My Mar" 
riage' (20th), first run, split Good 
$900 indicated. Last week, 'Navy 
Wife* (20th) and 'Ghosts' (MG), 
first runs, split, $800, okeh, with 
Wife' getting most of play. 



HOLIDAYS HEIP MONT'L 



Mpntreal, April 14. 
(Best Exploitation: Capitol) 

Four straight holidays are . going 
to jump grosses at last :aiter a 
meagre* Holy ..Week:,-, although Lent 
• has been on the whole better here 
than In some years back. 
*• One legit' show wdrt't do. much 
harm to the pix. His Majesty's .'Per- 
sonal Apperance' at $2 top, six 
days, doing well on holiday week 
for $6,000. 

Palace with •Lonesome'' Pine' 
should get good play for $10,000. 
Capitol, rapidly cbrhihg back under 
Harold Bishop's management, has 
'Desire' and 'Give Me This Night' 
cleverly exploited> looks like 3, fine 
$11,000. Loew's with circus show 
and six morning 25c. shows for 
children, also 'Man Who Broke the 
Bank* and 'Don't Get Personal'; big-- 
gest show house has put on for 
many months, packing house open- 
ing nit.es. looks- for $15,000. 

Capitol ia using stills, prominently 
displayed in. exclusive ladies* Weir 
stores, of Dietrich clothes in con- 
nection with Easter fashions which 
JJesii-e' nieelv fits. Also it's a long 
«nie s ; ncfi Dietrich has shown here, 
and she's still popular. Another 
m, i sht is tlc-iip with 15 social 
£'"2? and musical centres on opeVa 
>rr r}' Swarthout and Kiepura in 
■wf U f This Night.' Extra radio 
a . d9 and hook-ups with all 
Jocal stations. 

Estimates for This Week 

(iw ac f„ (FP) ( 270 °; 50) — -Pine' 
^^). Well advertised . past three 



weeks and started big.. Should not 
be much below $10,000. Last week's 
repeat of 'Fleet' (RKO) not ea hot 
at $7,000. 

Capitol (FP) (2700; 50) TDenlre' 
(Par), and 'Night' (Par) may get 
$11,000. Last week 'Whipsaw' (MG) 
and 'Bef (RKO) did surprising biz 
Holy Week for $9,000. 

Loew's (M.T.Co.) (3200; 50) 
•Monte' Carlo' (20th) and 'Personal' 
(RKO). with circus Show. Biggest 
biz at this house in many months 
at $15,000. Last week 'Tough Guy' 
(MG) and ' 'Ghosts* (MG) with 
vaude, $9,500. 

Princess . (CT) (2300; 50)— 'These 
Three' (UA) and Marines' (Col) 
looks good for $10,000. Last week 
•Secrets' (Col) and 'Menace' (Col) 
beaten by Holy Week at $6,000. 

Cinema do Paris (France-Film) 
(600;. 60) 'Le Vertigo*, and 'Cavale- 
rie Legere' probably $1,000. Last 
week 'Folles Bergeres' and 'La Ba- 
taille' $800. 

St. Denis (France-Film) (2300; 
34) — 'La Valse Rapide' and 'Les Ba- 
tchers de la Volga'. Should jump 
to $6,000. Last week 'Dom Boseo' 
and 'La Petite Sauvage', $3,000. 




•9 





W $6,500, 




Cincinnati, April 14." 
(Best Exploitation: Albee) 

Easter week is registering marked 
pick-up in combined take of main 
stem picture -houses. Downtown sec- 
tion, jammed Saturday (11) after- 
noon, but traffic was headed for 
shops instead of theatres,- where 
b. o. tingle did not set in until night 
Big biz Sunday (12) at all spots. 

'Lonesome ' Pine' at the Albee is 
the most important trade puller 
currently, at $16,4)00.. 'Captain, Jan- 
uary' is chalking up $14,000 on nine 
days stay at the Palace. Keith's is 
chalking a fancy $6,500 on 'Singing 
Kid' and will hold ; it for second 
week. 'Big Brown Eyes' has a $3,800 
outlook at the Lyric and revival of 
'Connecticut Yankee' is fetching 
$4,000 for the Capitol. 

Combo Shubert, with a nifty 
vaude layout displacing units for 
the first time this season, is under 
par at $8,500. Fare consists of 
'Everybody's Old Man' on the 
screen and Eddie Peabody head- 
lining the seven-act bill. 

Color angle of 'Trail' big stuff 
with cricks. Afternoon rags gave 
pic eight-column headings in 
amusement sections. 

Estimates for This Week 

Albee (RKO) (3,300; 35-42)— 
.'Pine' (Par,). - Extra ads an aid for 
good start .All right' for' $15,000. : 
Last week 'Unguarded' Hour' (MG), 
$10,500, nice. 

Palace (RKO) (2,600; 35-42)— 
'Januai'y' (FOx) (9 days). Another 
winner for Shirley Temple at $14,- 
000. Last week 'Bet' (RKO) (5 
days)', $5,000, slow. 

Shubert (RKO) (2,150; 35-55)— 
'Qld Man* (Fox) and vaude, topped, 
by Eddie. Peabody. Only straight- 
out variety of the season here. Not- 
so-good $8,500 in sight. Last week 
'O'Day' (Fox) and 'Going Holly-, 
wood' unit $10,600, okay. 

Keith's (Libson) (1,500; 30-40)— 
'Singing Kid' (WB), Jolson lullaby 
for $6,500. Will hold for second, 
week. Last week 'Snowed Under' 
(WB), $3,000, fair. 

Capitol (RKO) (2,000.; 35-42) — 
'Yankee' (Fox). Rogers revival. Not 
much excitement at $4,000. Last 
week 'Desire' (Par), transferred 
from Albee for second run, $3,000, 
mild. 

Lyric (RKO) (1,400; 35-42) — 
'Eyes* (Par). A linky $3,800. Last 
week 'Garden Case' (MG), $3,300. 

Grand (RKO) (U00; 25-40)— 
'Breakfast' (U), repeat, for two days 
and 'Unguarded Hour' (MP)' trans- 
ferred from Albee to fill out week. 
$2,100, dull: Last week "Big House' 
(MG), revival. $2,400, okay. 

Family (RKO) (1.000: 15-25)- 
'Tough Guy' (MG) and 'Next' (Co ). 
split. Average $2. COO. Last week 
'Dead' (WB) and 'Godfathers' (MG), 
separate, $2,400. 

Strand (Ihd) (1.300: 15-25)— 
'Girl' (OB). Tame at 81,400. Last 
week 'Hell's Angels 1 (UA) a,r.d 
'Scarface' (UA), divided returmrs, 
$1,800, big. 



'Deeds' 2G, 'Jan.' $3,900; 
Tetticoat' $3,000, Lincoh 



Lincoln, April 14. 
(Best Exploitation: Varsity) 

•Mr. Deeds' at the- Varsity, is get- 
ting along in pretty good shape, al- 
though it was [given a bad break by 
having the prices jumped. The 
Varsity, having been in a lull period 
for a long time, sort of owed the 
patrons a. good show without too 
much fuss, so goes the feeling, and 
the film may have stepped harder, 
without the price jack. However, it 
was sold with election tie-ups and 
the newspapers put out for It. 

For .the .opposition, three, shows, 
are really stepping out. 'Petticoat' 
is raining, shekels at the . Lincoln 
and 'January' is in the money at 
the Stuart, making back , some of 
the loss of the week previous, The 
vaudfilm setup at the Orpheum Is 
also clicking. 

Business' has been better through 
Lent this year than in the last five 
years. 

Estimates for This Week 

Liberty (LTC) (1,200; 10) — 
'Candles' (Rep) and 'Trail of Terror* 
(indie), dual; 'Spy 77'. (FD) plus 
'Hot Off Press' (Victory), dual; 
split. With' abnormally good start, 
considering the bad end of Holy 
Week, will go up around . $1,300. 
Last week "Valentine' (Rep) plus 
'Six Gun* (indie); 'Throwback* (U) 
with 'Leavenworth' (Rep), split, 
good at $1,100. 

Lincoln (LTC) (1,600; 10.-20-25)— 
'Petticpat' (MG).. Looks close to 
$3,000, very good. Last week 'Break- 
fast' (U) and 'Exclusive' (MG), 
split, oke at $2,600. 

Orpheum (LTC) (1,350; 10-15-20- 
25-35-40.) — 'Showed Under' (WB) 
and stage show, 'Continental Revue,' 
which rules the marquee here , three 
days with a blowoff raldnighter. 
'Ibbetson' (Par) . and 'Mail Who 
Broke the Bank' (UA) follow for 
four days, Entire week will prob- 
ably cut about $3,300, okay; LaBt 
week 'Bugle Ann' (MG) with the 
Brltton band on stage', ' then 
'Trouble* (20th) and 'Smilln Thru' 
(MG), four days, forte with $3,400. 

Stuart (LTC) (1,900; 10-25-40)— 
•January' (20th). . Strong at the 
beginning and will probably hold , to 
$3 ; 90(K. Good. Last weejt "Desire' 
(Par) got only $3,000. 

Varsity (LTC) (1,100; 10-20-25- 
40)— 'Deeds' (Col). Pic tied up with 
the coming election. Price: was 
upped too, so gross should neighbor 
$2,000, first money of that kind in 
months for this house. Last week 
'Marines' (Coi) with 'Scarlet* 
(Ches), so-so. at $900. 

'SUTTERV6G, GAYNOR 
$4,500 OK IN L'VILLE 

Louisville, April 14. 
(Best Exploitation: Rialto) 

Some good pictures in town this 
week, but openings necessarily light 
owing to a pretty general observ- 
ance of Good Friday. 

Vying for biz are 'Sutter's Gold' 
at the Rialto, which had the benefit 
of a swell tier-up with the local 
Courier-Journal on an ad writing 

contest, and from all indications 
.'Sutter will be: out In front at $6,000,. 
1f given .any kind' of break by thej 
weather man.' 'Singing 'Kid' ; at ' the; 
Mary- Anderson looks td be set for' 
some real activity at the wicket, and 
looks headed for a sweet $5,000, and 
a holdover is a virtual certainty) 
Musical pics have been consistently 
successful at the Mary Ann, and 
Jolson is holding his own. 

Brown is trying a second run 
'Wife' vs. Sec,' having jerked 'Farm- 
er' after only five days' showing. 
The Gable-Loy opus does not indi- 
cate any rush at the b. o„ but nice 
average takings are in, prospect.. 
'Message-to G arc i a ' at the Strand is 
relying on the Beery name to draw 
'em, and Juve trade is expected to' 
bolster the take. 

National is operating on a light 
nut with a hillbilly barn dance from 
a local radio station,* a couple added 
acts, and 'Soak the Rich' on the 
screen; With' emphasis light on the 
talent budget, week should return a 
profit without trouble. 

Rialto rates. a nod on exploitation, 
for an ad-writing contest which re- 
ceived liberal space from the usu- 
ally staid and reserved Courier- 
Journal, whose columns are seldom 
used for show exploitation. 

Estimates for This Week 

Loew's State (3,000; 15-25-40) — 
Small Town. Girl' (MG) and 'Gar- 
don Murder' .(MG), dual. Draw, on 
strength of Janet Gaynor name. $4,- 
500 in prospect. Last week 'Bohe- 
mian' (MG) and 'Bugle Ann* (MG) 
dual, in spite of Lenten slump and 
unfavorable weather garnered fair 
$5,500. 

Rialto (Fourth Ave.) (3.000; 15-. 
25-40).— 'Suttr-r's Gold' (L')., Will 
do nicely, with public being pretty 
much interested through the ad- 
writlng contest which enlisted par- 
ticipants from nearby towns, as 



Three Reaching for Sock $18,500, 



'January Nice 




in Phily 



well as locally. Should do $6,000, 
plenty oke. Last week '13 Hours' 
(Par) fair $4,500. 

Brown (Ind) (1,500; 15-25'40)— 
'Wife vs. Sec' (MG), Hurried in 
after 'Farmer' (RKO) took a. dip 
and pulled after Ave" days. Second, 
tun of Gable-Loy opus getting mod- ; 
erate attention, and will Wind up at 
$2,500 or thereabouts. Last week 
'Farmer* (RKO) Jiosedived to. $1,800, 
light. 

Strand (Fourth Ave.) (Ii500; 15- 
25-40)— 'Garcia' (20th). Doing Tight. 
well>- should come .through for $4,- 
000, fine. Last week 'Yankee' (20th). 
failed to stir up much aotivity at 
b. o. and took weak $2,700. 

Mary Anderson (Llbson) (1,000; 
15-25-40)— 'Singing Kid* (WB); Not 
up to other Jolson musicals, but 
public likes the kind of pics with 
tunes 'from Warners In the intimate, 
Mary Ann; looks' like $5,000 and a 
holdover. Last week 'Snowed Un:- 
der* (WB) certainly didn't apply to 
the cashier r who had plenty of time 
to polish her nails; $2,800, light. 

National (Ind) (2,350; 15-25-40) — 
'Soak tbe Rich' (Par) and WHAS 
Barn Dance on stage. Through 
booking arrangement with radio 
station, with percentage going: to 
the unit after the nut Is made, house, 
should come out in the black. .Gross, 
looks like $3,500, which includes the 
three days of straight pix. Last 
week 'Conquer' . (FD). and Major 
Bowes Amateurs, Unit No.' 3, took 
a fhxe $5,000' 

Alamo (Ind) . (900 ; 15-25)— 'O'Mal-. 
ley' (20th) and 'Dan Matthews'; 
(Col), Dropping ! back to average 
biz, with take? indicated, . at around 
$1,500. Last week brought in best 1 
biz in months. 'Fleet' (RKO). 
smashing through for a big $2 t 0Q0. 





'S 

NEW $36,000 




Cleveland, April '14. 
(Best Exploitation: State) 

They'll come in- .droves any time,: 
even- on Good Friday, if you give 
'em an attraction they really want 
to see. And that showmanship 
adage Is given another boost by the 
.case of 'Jack Benny at the ' State; 

Never in history of house— and 
town, too — has the Good Friday 
taboo been so smacked down as it 
has been by the Benny show. Over 
1,000 lined up at the b.o, at 10:30 
a.m. before doors opened. For first 
performance, the 3,450-capacity the- 
atre was jammed with 4,200 ad-' 
missions; State didn't need any pic 
to help but 'Petticoat Fever' will- 
share honors .with Benny, Mary Liv- 
ingstone, et al., for cracking house's 
all-time records- Combination is 
out-swamping everything in town, 
due to most sensational, ballyhoo of 
the year and fact that it's the first 
stage unit at State in a year' or so.. 
Tf the 'S.R.O.-' sign keeps flying from; 
the marquee the rest of week, It 
will set a new top of $36,000. 

Terrific competition is sloughing 
the other houses 1 a bit for Easter 
Week. Tblles Comlque's* second 
week, the first time Palace has per- 
mitted a holdover since 'Folies 
Bergere,' was a slight disappoint- 
ment to Ken Means. Especially 
after breaking the old Holy Week" 
bugaboo by yanking in around $24.- 
000 for first stanza, a grand high 
figure that eclipsed all .other spots. 
With' 'Don't Gamble on Love.', which; 
Isn't strong enough, it may climb up 
to around $16,000 this week as re- 
sult of clrchised campaign on 
Frenchy gal show. 

Milt 'Harris put acro«« sweetest; 
campaign of ■ naturals ' for Benny 
unit that State has seen this, spring. 
Besides two chain broadcasts, maj> 
or met star at train and gave him 
a new key to city. Al.so banners in 
all Jello stores and General Foods 
trucks, in addition to a newspaper 
poem contest ana" a railroad tie-up 
for coming exposition. 

Estimates for This Week 

Palace (RKO) (3,:00; 30-35-40)— 
Don't Gamble' (Col) and 'Folies 
Co ique' on stage (2d week) Al 
Gregg went to- town on revue, mak- 
ing native?) leg-conscious, but de- 
spite new pix it is sliding below 
expectations around $15,900, not to 
be complained about, considering 
opposition, although 'Folios' and 
'Brides Are Like That' (WB) last 
work earned a corking $23,700, a 
banger for Holy Week. 

Hipp (WB) (3,000; 20-40)— 'Sing- 
ing Kid' ( WB), Got off too quietly, 
Jolson at $12,300 appearing to be Its 
TriarJc. Last week 'Road Gang' 
(WB; a bitter pill, too heavy for 



Philadelphia, April 14. 
(Best Exploitation: Earle) 

Business lived up to the usual 
Holy Week specifications last week, 
which meant that it was way under 
average. This week, with a couple 
of standout b. 6. offerings, plus the 
natural Easter week reaction, should 
shoot trade way up again. 

Critics' raves on 'These Three' 
should give it a big' week at the 
Aldine, with- the management claim- 
ing that they will hit $18,5001 sec- 
ond highest gross house ever did 
under present policy. 

Shirley Temple's .'Captain Janu- 
ary' started very big at the Fox, but 
the Monday trade was a little . dis- 
appointing. Notices were lukewarm. 
Nevertheless, film should hit $25,000 
and will almost certainly hold over. 

Al Jolson's 'Singing Kid' got off 
to a strong start at the Stanley and 
also rates a holdover, although gross 
probably won't go over $18,000. 

With Earl Carroll on the, stage 
.a'tSjll performances picking beauties 
from the audience, the Earle should . 
get a respectable $18,500 without 
any assistance from the picture end, 
"The - Leathernecks Have- Landed.' 

'Sutter's Gold' will have a fair 
week at the. Stanton, with $5,500 in- 
dicated. 'Moonlight Murder,' a first - 
run attraction, won't do over $2,700 
at the Karlton. 

Hard to figure 'The Great Zieg- 
feld,* which didn't open until Sun- 
day night at the Chestnut, drew 
rave notices and ought to be near 
capacity. Run Is figured for at least 
eight weeks. 

Boyd has a weak sister in 'The 
Unguarded Hour* and, even with 
the natural holiday pick-up, won't 
get much' beyond a routine $14,000. 

Stanley- Warner people have been 
putting plenty of emphasis on the 
Carroll beauty judging gag, with 
Forrest Crosman doing a swell bit 
of advance plugging for it. 

Estimates for This Week . 
Aldine (1,200; 40-65-65)— 'These 
Three' (UA). Great notices and 
very big week indicated, with man- 
agement claiming they will hit $18,- 
600, close to the house record. Last 
week 'Amateur Gentleman'' (UA), 
Five days of second week a terrible 
$3,600. 

. Arcadia (600; 26.-40-50)— .'Lone- 
some Pine' (Par). Second run, with 
fair . $2,600 . seen. Last week 'Wife 
Secretary' (MG), second run, $3,200. 

Boyd (2,400; 40-55)— 'Unguarded 
Hour' (MG). A weakle and, even 
with holiday, won't get over $14,000^ 
Last week. 'Rhodes' (G-B). Despite 
fine notices only $9,000. 

Chestnut (1,500; 50-75-$l-$1.50W 
'Great Ziegfeld' (MG). Opened Sun- 
day night and figured for a big eight 
weeks' run. Near capacity flrat 
week expected. 

Earle (2,000; 25-40-60)— "Leather- 
necks' (Rep) and vaude. Earl 
Carroll's 'Vanities' plus Carroll In 
person picking beauties from the 
audience a click; Nice $18,500 in- 
dicated. Last week 'Boulder Dam' 
(WB) and vaude. Just iair and 
$13,500, but that -was as good ab 
anythirtg In town. 

Fox (3,000; 40-65-65)— 'Capt Jan- 
uary' (20th) and stage show. Didn't 
start' as well as most Temple pix 
but -should get a nice $25,OC0 and 
will hold oven Last week 'Song and 
Dance Man' (20th) and stage show. 
Painful $13,000.. 

' Karhbn (1,000; 25-36r40)-VMdoii- 
Hgbt Murder" (MG), Looks like a 
sad $2,700. Last week 'Farmer In 
Dell' (RKO). Terrible $2,000. 

Keith's (2,000;, 30^40^50)— 'Petti- 
coat Fever* (MG). Second run. 
Average $3,000. Last week 'Fauntle- 
roy' (UA). Second rim. Neat $3,000. 

Stanley (3,700; 40-66)— 'Singing 
Kid' (WB). Fine notjeejj, but doubt- 
ful of going beyond a- week; $18,000 
indicated. Last week .'Robin Hood' 
(MG). Great reviews, but no biz; 
Under -$1.0,000. 

Stanton - . (1,700 ; 30- 40-50) —'Sut- 
ter's Gold' (U). Better notices here 
than in some spots but only, an aver- 
age $6,500 lilcely. Last week, 'Klon- 
dike Annie' (Par). Third week gave 
it $5,600, a. great run. 



pre-Easterites, toboganhed to $9,500. 

State (Loew's) (3,450; 30-35-40)-r- 
'Petticoat Fever' (MG) and Jack 
Benny's radio unit.. Pic didn't ex- 
cite any raves, but 'that, was made 
up by vaude. Opener on Good Fri- 
day was a record-Hrtia«her< drawing 
a phenomenal amount of kid biz. 
Steaming up to $3C,0CO, a new high- 
water gross, and a holdover inevit- 
able. Last week, 'Milky Way* (Par) 
satisfied with $12,500. 

Allen- (RKQ) (3;000; 25r-40)^- 
'Chan at Circus' (iOth). Sold -right 
and very okay at $3.5X0. 'Only Hu- 
man'. (RKO) iri 'last split-week 
soggy at $1,250, while 'Silly Billies' 
(RKO) did not do much better for 
f&ur days, $1,500. 

Strllman (Loew's) (1,872; 25-35)— 
'Big Brown Eyes' (Par). Nice re- 
views and the Joan Bennett gal. ,A 
fave here, aiding it to a nice $4,O0O» 
Last week 'Preview Murder* (Par) 
$3,500, average. 



12 



•VARIETY'S' LONDON OFFtOB, 
8 St. Murtto's Place, Trafalgar Sqnara 



■NTEKN41IONAL NEW* 



Telephone 'Temple' Bar 6941-5042 
Cable Adfl»«fc; VAB1ETY. LONDON 



Believe Anzac 25% Rejection Bill 




Sydney, March 17. 

Hard opposition by certain Inter 
ests may see the complete throwing 
over by the government of the pro- 
posed 26% right of rejection bill on 
foreign pix. 

At one period It appeared certain 
that the measure would go through 
at an early session of Parliament, 
but it now looks like its out. Ma- 
jority of American distribs have 
been against the proposed bill from 
its inception. 

It has been argued that, as N. S. 
Waies has a quota on locals, this 
should be sufficient protection for 
Australian interests. Rejection angle 
would favor British pix rather too 
much, it . is believed, as against 
foreign pix. With the quota in 
force local exhibs have the . right to 
reject American (foreign) pix to 
spot locals on. their programs. To 
add a further rejection right, would 
be unfair to the Americans, is the 
belief here now. 

Some time ago a request was 
placed before the government asking 
•that a ban be placed on further 
theatre erection. It was said at the 
timet that American interests were 
behind the. erection move, in order 
to force smaller exhibs put of biz 
unless they (exhibs) bought the 
. American . product. Up to the pres- 
ent no action has been . taken, how- 
ever, and today, more new theatres 
are' opening than ever before. 

Premier Stevens of N. S. Wales 
has left for/ England, and it Is be- 
lieved, that nothing further will be 
attempted, while lie's away. 



New Zealand, March 17. 
Sir Ben Puller has arrived here 
and is making a survey of his chain. 

Believed that Sir Ben is sounding 
out the field for a vaude revival, 
following' the success of vaude in 
Australia^ 

Still strongly denies any possi-. 
bility of selling or leasing his in- 
terests to any indie management. 



DOUBLE FEATURES A 
PROBLEM IN HUNGARY 



Budapest, April 3. 

Conference . is going on at . the 
Ministry of Interior on, the question 
Of whether small exhibitors should 
■he allowed to show 'double features 
' in .neighborhoods. 
. Deluxers, which show newsreels, 
cartoons and one feature, are insist- 
ing that small theatres do the same.. 
It is also, claimed that a double fea- 
ture' program involves _mueh in- 
judicious cutting of pictures. 

Small exhibs defend . their two- 
feature system by contending that 
if they offer one only they cannot 
compete with deluxers. 

Probably there. wlll ; be a compro- 
mise, with home-made product per- 
mitted to be shown only as single 
and- Imports .. classed Into two 
categories as 'big' and .'small' fea- 
tures. 




Schick "Resigns' 



- Berlin, April 3. 
Hotelbetrlebsgesellschaft, owner 
•of the. Wlntergarten, Berlin, and 
operating a chain of hotels (Central, 
Bristol,, iKaiserhof, Baltic), restau- 
rants and cafes, has accepted the 
•resignation' of its general director, 
Dr. Schick, a Jew. 
, Hans Renne, former artistic di- 
rector of the Albert Schumann 
Theatre, Frankfort - on - Main, has 
been appointed, co- director of the 
Wlntergarten.. 'Ludwig Schuch re 
mains. 



Play Ban Lifted 

London, April B. 
Daniel Mayer Co. has acquired 
world rights of Katherlne Turney's 
play about Lord Byron, produced 
at the Arts Theatre Club five weeks 
ago, but banned by the Lord 
Chamberlain for public presenta- 
tion. 

Ban has now been lifted and the 
play will be put on In the West End 
shortly. 

John Van Druten went through 
a similar experience with 'Young 
Woodley,' which was also first pro 
duced at the Arts, with the ban 
later removed. 



Sir Ben in N. I 



Willi Krause Out 

Berlin, April 3. 
Willi Krause, dramaturg pf the 
Reich's Film Chamber, who caused. 

stir in film circles some months 
ago by threatening several w.k. film 
producers with a slander action for 
spreading false rumors' about his 
big income through the film 'Frie- 
son Folk in Distress,' has now re- 
signed his post. 

He is succeeded by Hansjuergen 
Nierentz. /Krause, who is thanked 
by the- government .for his/ valuable 
services, will continue 'free 
lancer.' 



CO-OP LEGIT IN BUDA 
TO CASH IN ON FAIRS 



Budapest, April 3. 
Of the theatres gone dark since 
the season's beginning, two have 
been reopened by actors'., co-op- 
eratives, in time to get the busi- 
ness of the -current -Agricultural 
Show and the oncoming Industrial 
Fair. 

.. Stream of provincials and for- 
eigners brought to towii on these 
occasions is always on the lookout 
for musicals. Co.- operatives are 
unhampered by the predeceasing 
producers' debts. . Actors take cash 
out of the b.b. day by day,' and so 
manage to. keep afloat. 

Better one of the two productions 
is doing well. At the Bethlenter 
theatre, 'My Daughter Has Eloped/ 
by Joseph Lengyei and Kalman 
Keleman, music by Leo Kondor, is 
a spirited comedy. -Music , is of the 
catchy, jazz variety. Erzsi Raff ay. 
is charming in the lead, but producV 
tion is pitifully shabby. 

At the Kiraly theatre, *My "V^ife 
Is innocent,' by Imre Harmath, mu- 
sic by Andras. Adorjah, is a pretty 
cheap comedy, dull and slipshod. 
Imre Harmath has done much bet- 
ter on other, occasions. Cast, with 
quite -a few - good, actors, goes to 
pieces for lack of adequate dlrecr 
tion. 



Gov't Control 



Yanks Lead in N. Z. 

New Zealand, March 10. 
This territory has always been 
regarded as strictly British in sen- 
timent and biz dealings. However, 
in the entertainment field a differ- 
ent story , is told, with Yankee pix 
copping practically everything. 
- in Auckland, a check discloses 
that there "are 29- Tank pix playing 
as against four British. 



(Continued from page 5) 
industry as a unit and not to each 
branch of the industry separately. 
Only a Federal Commission 
'Only a Federal Commission would 
seem Versatile enough to cope with 
these various situations. Such , a' 
commission might - be a separate 
Federal body or might constitute an 
addition to the duties pf the. exist- 
ing Federal Trade. Commission. For 
these several reasons- a separate' 
commission would seem to be indi- 
cated.' 

The bulk of the report consists of 
recitation Of historical;' chronolog- 
ical, and statistical facts, with com- 
ments, opinion's, and recommenda- 
tions sprinkled throughout the pon- 
derous document. While the "survey 
started with the development of the 
industry and continued after Inval- 
idation of the code, the major part 
of the discussion related to condi- 
tions which 'the code attempted to 
correct or improve: and. the effec- 
tiveness of efforts in this direction 
The primary reason given by 
Bertrand for advocating Federal 
regulation is that, considering the 
complex character of the industry, 
trade practice problems can be han 
died only tinder government super 
vision, either by voluntary action 
under Federal observation or by 
direct Federal control. Included In 
the ills ' he listed as requiring a 
drastic dose are block-booking, 
pver-buylng, and' clearance and zon- 
ng. 

No Single Enactment 

The idea of enacting a. single 
simple law 'banning various prac- 
tices — such as the Pettengill-Neely 
measure outlawing block .booking-? 
was frowned upon by the N. R. A; 
observer, who.-, lisled among objec- 
tions to this method of remedying 
film troubles the volume of litiga 
tion which would, result,- administra 
tive difficulties, and - expense.; 

'The Idea, of a dimple statute dl 
rected toward bettering, any set of 
conditions must Immediately give 
way • to* the problem of its applica 
tion - ana administration,' Bertrand 
said, 'the first thought is to refer 
the matter to the courts.' The diffl 
culties of using the courts to curb 
the aspects of overbuying have been 
commented on, he said. 

The reason why Bertrand sug 
gested a separate Federal Commis 
sion are: 

1. Due to unique character of the 
industry and the nature of trade 
practices, the functions of the reg 
.ulatory body would, be unusual 
There is no reason for merging 
body established to perform these 
duties with another agency. 

2. Buck-passing would be mini 
mized in an outfit directly responi- 
sible to the public. 

3. Centralized control would bring 
more efficient management. 

Needs Trade Co-operation 
Urging a number of commission- 
ers named for long terms, Bertrand 
suggested the machine might in- 
clude deputy czars for each ex- 
change territory, combined with in- 
dustry boards similar to those set 
up under the N.R.A. He made no 
recommendations l however^ about 



Britons in 




Hollywood, April 14 
Quite a gathering of the British 
last week at a party thrown by a 
local correspondent for English pa- 
pers, in honor of Major Edward 
Black of London. The Leslie How- 
ards (who had to delay their trip 
home again because of film 'Romeo 
arid Juliet' not finishing on sched- 
ule), the Nigel Bruces, Winifred 
Shotter, Una O'Connor, Henry Davis 
(Just in from London) and. Henry 
Wilcoxori~airiong those present. 

Basil Rathbone spent Easter Sun- 
day at Lake Arrowhead, with his 
wife, Oulaa Bergere. 

May Robson was 'official . hostess 
for Easter breakfast at. the Writers 
Club. 

Molly Lament planning to chal- 
lenge the badminton champ appear- 
ing at the Paramount theatre here. 
She and Fred Schiller hold the title 
at the RKO studio. '...'' 

Errol Flynn has bought a , 28-acre 



estate, bordering on Lake Sherwood 
(where; they're shooting 'Light Bri- 
gade) on which he Intends to settle', 
down and raise pigs. 

Frieda Inescourt showing he* 
husband around the RKO lot. 

Ida, Lupirio has written a book of 
poems and is looking for a pub- 
lisher. 

Herbert Marshall eats in the same 
booth in the same restaurant every 
noon; booth Is always reserved for 
him from 11 to 2. 

ir Guy Standing is painting % 
series, of water colors depicting the' 
history .of sailboats to hang in the 
corridor of his home. 

David Niven has moved to a new* 
home in Bevhills. Now working in' 
'Light Brigade.' 

Oliver Nessell, who's been doing 
the costumes for 'Romeo and Juliet,* 
plans a return to London in a fort- 1 
night to make costumes for a new" 
Korda pic, - 



the precise character of legislation 
required to authorize this activity, 
and Went so far as. to say that an 
even, .broader Investigation is de- 
sirable before any permanent poli- 
cies are. fixed. 

As further foundation for his reg- 
ulation plan, Bertrand went at 
length into the shortcomings of the 
code,' especially the controversies 
about provisions which were so 
heated that no agreements, could be 
reached. These: problems, which 
were left outside the compact or 
were covered in an unsatisfactory 
way, are important reasons why 
government supervision is neces- 
sary, he said. Included in these 
problems he listed, - In addition to 
olock-booking and the right to buy 
such things as double features, 
poster' exchanges and score charges. 

The meat of the report was con- 
tained in a 60-page chapter on 
trade practices, which were com-, 
prehensively analyzed- with- sum- 
mary of. arguments pro and cpri. In 
his Introduction to this phase of 
the study Bertrand said: 

Peculiar Business 
'In the complicated competition 
within the motion picture Industry, 
business methods have developed 
during the last 30 years that are 
individual to this industry In their 
comparative lack of analogy to the 
trade practices of other industries. 
It seems at times as though all the 
general rules of ( business had been 
put aside and that the motion pic- 
ture Interests had. decided to use 
onl} the • exceptions. Yet in daily 
p ractice, there is an active play of 
competitive forces determining the 
kind of pictures produced, .the 
showmanship of presentation, the 
convenience of - -theatre ' locations 
and equipment and the rental prices 
paid by exhibitors and the prices 
charged the public for the attrac- 
tions: it desires to see. 

These competitive forces are 
two: the first is within the industry 
Itself as between producers, ma- 
jors and independents, and between 
theatres,, affiliated and independent. 
The second comes from without. 
"The * industry's ' product is enter- 
tainment and competes with all 
other; forms of entertainment for 
popular approval. The public has 
its choice — radio programs to be en- 
joyed at home; the legitimate the- 
atre; social engagements — the dance 
or the bridge party, sporting events 
— or an exciting evening, with 
Sherlock Holmes, Philo Vance or 
other detective heroes. These are 
definite factors that, among others, 
influence attendance at motion pic 
ture houses and the prices that the 
public can be induced to pay at the 
box office. 

B. O. and Star Analysis 

'Motion picture entertainment is 
subject to another factor of compe 
titlon; that is the imponderable of 
public enthusiasm which flickers to 
flame and wanes in unpredictable 
predilections for certain types of 
pictures and certain personalities of 
the celluloid world* Theda Bara 
and her slow allure is succeeded by 
the emotional velocity of Clara Bow 
or Jean Harlow* The anemic passion 



of Greta Garbo may yield in public 
favor to the vital magnetism of a 
Claudette Colbert, it was John Gil-: 
bert yesterday; Clark Gable today. 
The homespun wit and drolleries of 
Will Rogers and the ruthless vil- 
lainies of a Charles. Laughtori vie 
for patronage from a public ever 
changing its likes and dislikes. 
Mickey Mouse unites the world in 
understanding. ... Shirley Temple 
shakes her curls and smiles and 
overnight a Maurice Chevalier loses 
his popularity. These are boi office 
factors that start new competitions 
in the amusement field. 

lock Booki 

This is "if . not the most compli- 
cated at least the most controversial 
problem' bothering the Industry. 
Without considering the merits of 
arguments about statutory abolition 
of this distribution method, admin- 
istration of a law ; banning block 
rentals would: require huge person- 
nel, result in conflicting decisions by 
different bodies, burden exhibitors 
and distributors with costly litiga- 
tion, and involve great delay in get-, 
ting relief. 

'The alternative solution is exten- 
sion of cancellation privileges, 
which probably would be the most 
practical way of solving the prob? 
lem. A bigger percentage, com- 
bined with less restrictions on the 
exercise of rejection rights, would 
allow exhibs to cancel inferior or: 
unsuitable pix, without harming 
producers or distributors of high- 
quality films. The cancellation 
clause under the code was not gen- 
erally satisfactory because of limi- 
tations on relief.' 

Over- Buying 
Generally condemned throughout 
the industry as wrong, over-buying 
is, one of the -worst troubles, ac- 
counting for 10% of the kicks sub- 
mitted to the NRA before the code. 
Federal control is needed to bring 
a satisfactory solution to this prob- 
lem. 

The code method Of .arbitrating 
over-buying kicks was partly ef- 
fective, although provisions were 
drawn in a way which 'made en- 
forcement difficult in numerous 
cases. The code authority granted 
relief in 28*6% of the cases, appealed 
from grievance boards, which han- 
dled 164 squawks. 

Both the public and the industry 
suffer from resort to cut-throat 
methods of competition, since when 
overbuying is successful in stamp- 
ing put rivalry the patrons are in 
danger of being exploited by monop- 
olistic exhibitors arid distributors in 
the long run lose their bargaining 
power. While an intensive war is 
going on, with this technic used, 
public suffers from being given too 
many pictures or undesirable films. 
Clearance and Zoning 

Like over- buying, this problem is 
so intense and complicated that gov- 
ernment action is imperative. Ex- 
tremes of clearance are harmful to 
different groups Of exhibitors, and 
best interest . of distributors seems 
to depend on fair settlement of 
clearance tiffs. 

Since industry's own efforts, under 
board of trade were nullified by the 
courts, the only apparent means of 
handling this issue is for revival of 
clearance board system under. Fed- 
eral sanction and supervision. While 
the code machinery never went into 
complete operation, it was definitely 
beneficial in preventing abuses' 
through excessive protection. Opera- 
tion of the code scheme gave indie 
exhibs 'the major benefit.' 

Excessive protection may force 
subsequent-run houses out of busi- 
ness and injure distribs through re- 
stricting the market for films. In- 
adequate clearance would jeopardize 



ihalntenance of highrgrade first-fun 
houses, threatening loss of invest- 
ment, revenue and jobs. 
Price - Cutting 

Practice of shading admissions', 
through, giveaways, price wars, and- 
premiums is 'the. prickly heat of , ex-: 
hibition' -which always injured this- 
branch of the industry. Code pro- 
visions were- not especially effective, 
because of limitation . on power to- 
abolish premiums and use of vari- 
ous dodges* such as banknight, race 
night, screenoj etc., to. get around' 
grievance board rulings. Conflicting- 
attitude of courts further hampered 
attempts' to stamp out vicious 
rivalry at the box-office. 

Uniform clearance and zoning 
schedules would be one of most 
satisfactory means of curbing priee- 
cutting, ' since rebates are usually;, 
used by subsequent runs against too* 
strong competition or. unreasonable 
protection. 

This practice was one of the most- 
troublesome under- the code, pro- 
voking 50% of the complaints dur- 
ing 1934 and 63% in the first quar- 
ter of 1935. 

Non-Theatrical Accounts 

This ■ trouble, can .be materially, 
remedied by better clearance, since, 
most kicks arise from unfair com- 
petition between commercial exhibs 
and free shows." By delaying re- 
lease :bf films to non-theatrical ex- 
hibitors who admit general public-' 
or by treating non-theatrical ac- 
counts which really compete with 
exhibs as commercial, most kicks 
could be eliminated. 

The Bertrand report contained 
only passing references to the ques- 
tion of film morals and censorship, 
although the brain truster included 
in his. code history a summary of 
the controversy over questionable 
or objectionable films. The Hays' 
organization was credited with hav-. 
ing accomplished much in raising,, 
the tone of Hollywood product since 
the Breeri . inspection system was 
put into operation. . 

Giving detailed statistical picture 
of labor aspects In all branches of 
the industry,' Bertrand said the code 
helped chorines in presentation 
houses, extras, and various exhibi- 
tion ,workers by raising wages', pre- 
venting exploitation, and encourag- 
ing arbitration. Employers likewise 
benefited, he said, because strike- 
threats were eliriiinated. 
. 6n the labor side, he discussed at 
some length, the star salary and 
raiding headaches, but without sub- # 
mittirig any conclusions, except 
those reached in 1934 by Sol Rosen- V 
blatt, one of- the N.R.A. deputies In 
charge of the' film code. Quoting 
liberally from Ros'y's salary Jnvesr 
tigatiOn findings, he ducked the 
question of whether government 
should put a lid on fat pay checks, 
and made no recommendations 
about need for regulation to pre- 
vent raiding. Likewise,, he merely 
summarized developments relating 
to control of agents and negotiation 
of regulation covering actor-pro- 
ducer and writer-producer relations. 

The code materially improved 
working conditions in exhibition, al- 
though the New York dispute never 
was settled, Bertrand said. There 
is little inforriiatlon showing what 
changes have taken place since code 
control was abolished, he added. 

Code provisions pertaining to ac- 
tors brought 'far-reaching reforms, 
despite violations by various sub- 
terfuges, the report said. Bertrand 
noted that abuses were checked m 
regulating hours, insurinp layoff * 
and rest periods, curbing rxces T®. 
rehearsals, and requiring fiv>pl°J' 6r 
to furnish transportation. 



*VAftn$TTW LONDON OFFICE, 
• Si. H«rito> fliwy •Cnifalgar Square 



INTERNATIONAL NEWS 



Telephone Tempi* Bar 6041-SO4B 
Cable Address: VARIETY, LONDON 



13 




Battle in France 



Paris,* April 5. 

A delicate question, of law which 
threatens to have bearing on. and 
j»ay even go as: far ma banning the 
distribution of films in France 
irhere one of the characters por- 
trayed Is still alive, has been raised 
gfcre by the Princess of Xongay, 
born Princess Stephanie of Belgium, 
whose first husband was the. UK 
iMjfii Archduke Rudolphe. 

<*Mayerling,' film starring Charles 
Boyer and Danielle Danieux, Is the 
pi e in question and it has not been 
shown, in Belgium and Austria be- 
cause of request made to authorities 
by the Princess. 

It has long been an accepted , con- 
tention here that any living person 
can refuse permission for himself 
©r herself to be shown on the screen. 
But the question now being asked 
is does this contention apply, when 
the- personage, though living, has 
played a role in history. 

Although the film had a long first 
run and is now being; generally re- 
leased, the Princess has filed suit 
asking that It be banned in France 
on 'the count that the role given her 
in the film, is not honorable. 
vYolande XJafiton plays the part of 
Princess Stephanie In the film. 
■Charles Boyer is Rudolpne and 
Danielle Darrleux is Marie Vestra. 
Action is largely drawn from the 
fete .Claude Anefs "Mayerling,* a 
W*el published In 1929, 
* . ' ■ ■ 

NAZI PROPAGANDA PIC 
CAUSES B'PES" STORM 



Double Taxation 



London, April 6. 

A committee of British Act- 
ors' Equity has entered into, 
negotiations with the Federa- 
tion of British Industries -with 
the idea of placing before the 
government a request for the 
.removal of what they consid- 
ered to be unfair Instances of 
taxation on salaries earned In 
America. 

Ideals that some salaries are 
taxed here. 



PALESTINE WOULD 

BAR NAZI PICTS 

Tel Aviv, Palestine, March 21. 

A ' fight is under way here, gen- 
erated chiefly by German refugees, 
to keep Nazi films out of Palestine, 

Committee of nine has been ap- 
pointed to inspect and report On all 
German speaking productions. Pinal 
approval for the films rests with 
the United Committee for the Boy- 
cott of German Goods. 



ANZAC DIVISION 



48 U, S. to 5 British PixXurrent in 
Australian Cities 



LONDON NITERIES AND SOCIAL LIFE 
OKAY, BUT LEGIT AND PIC BE OFF 



Budapest, April 3, 
Palace theatre, belonging to chain 
of Royal Picture theatres, was the 
scene of a lively demonstration 
when showing "Sturmtage 1919/' 
Naei propaganda film with strong 
anti-Semitic tendencies. 

Although president of the Boyal 
concern, Tstvan Gero, volunteered to 
cut Offensive; parts, plenty remained 
fa cause much argument. Great re- 
sentment also expressed because the 
censor board, usually extremely rig- 
orous with regard j^o gangster films, 
pictures of cruelty," murder, etc., had 
no objection to wholesale killing and 
Jncltation to Jew baiting In this 
German film. ' 

Film flopped badly at the b.o., de- 
spite the' arguments and attendant 
publicity. 



Brett-Young in S. Africa 
On Pic Mission for Bean 

Capetown, March 24. 
On' behalf -of Basil Dean, British 
producer, Major Francis Brett- 
Young, novelist, has arrived here 
for a gander at the South African 
country preparatory to Writing a 
scenario. 

Dean proposes to film a historical 
»ga somewhat similar to those that 
h*?* glorified the conquering of 
Western United States. 



Sydney, March 17. 
Check . around some of the prin- 
cipal spots of Australia discloses 
how the distribs stand on their 
product here. 

In Sydney : M-G-M. Warners, 
4; RKO, Universal, ; Par, 3; 
U. A.> ,1; 20th -Fox, 1. This 

gives 22 Yankee pix playing, in 
comparison to two British pix. 

In Melbourne: RKO, 4; M-G-M, 
3; TL A., 1; Par, 2;. Col, 2. Means 
12 Yanks as against 2 British. 

In Perth: SOth-Fox, 4; Warners, 
3; M-G-M, 2; Col, 2: U, 1; Par, 1; 
U. A., 1. Total of 14 Yanks against 
1 British. 

Thus, in three out of five princi- 
pal Australian cities, Yanks have 48 
pix against five British. 



SYDNEY B.0/S DIP 
BUT BOOM EXPECTED 



Sydney, March 17. 
Slight fall-off in biz, owing to 
the pie-holiday period. In two 
weeks' time the rich country folk 
Will start coming to town, -with 
plenty of money" to spend on enter- 
tainment. Australia's wool check 
will reach above $1,000,000 this year 
and that should be a fine break for 
the theatre because it'll mean plenty 
of spending. 

Biz is okay for 'Mutiny on Bounty* 
(MG), 'Escapade' <MG) and 'Bride 
Comes Home* (Par). 

'Splendour' (UA) and 'Seven Keys 
to Baldpate* (RKO) failed to do 
much, and quit this week; 1 Dream 
Too Much' (RKO) replaces. 

Other current releases include 
'Bank Monte Carlo' <20th), 'Out of 
Pantry' (BD), 'O'Shaughnessy's 
Boy' <MG}, /King of Broadway* (U), 
'Moscow Nights' (UA), 'Get Oil My 
Foot* (WB), 'Thanks a Million* 
(WB), 'Widow Monte Carlo* (WB), 
Foreign Affairs' . (GB) and 'Street 
Singer's Serenade' (AD). 



Melbourne, March 17. 

Biz is holding up well here, with 
bigger results expected over Easter. 

Current bills Include 'Sanders'. 
(UA), 'last Outpost.' (Par), 'Red 
the Rose' <Par) , 'Midsummer Dream'' 
(WB), -Miss Glory* (WB); 'Out of 
Pantry* *BD) and 'Mutiny on Boun- 
ty* (MG). 



Korda's Ed Quits Coast 

Hollywood, April 14. 

Held here an extra week on in- 
structions of Alexander Korda to 
continue his study of Technicolor, 
William Hornbeck planed out for 
Seattle' last week-end, then going 
oh to New York to sail for England. 

Hornbeck, film editor for Korda, 
came to the. Coast some weeks ago 
to garner ideas. 



ESWAY HEADS HOME 

Hollywood, April .14. 
Alex Esway, head of Atlantic Film 
Productions, Ltd.; has wound up 
his' coast stay and pulled out for 
New York ' for conferences before 
sailing for .London. While in New 
York Esway will confer with his 
scenario editor, Alos Tonley, on 
Thunder in the City,' Edward G. 
Robinson starrer, to be made in 
England this summer. 

Tonley will come west shortly to 
spot an adapter for the piece. 



Hurel, Kaplan Split 

Robert Hurel has sold oui his in- 
terest in the Franco-American Film 
Corp. to Samuel Kaplan, who also 
operates the Cinema de Paris fa 
*fcw York. Kaplan, now sole owner* 
or the outfit, is assisted by his sou, 
L Kaplan, in the theatre operation 
Mfl- distribution of their imported 

Reasons advanced for Hurel's 
withdrawal, was an avowed desire 
to reside permanently in France, 
^nere he i B now. However. Hurel 
*HD retains his Interests in Canada, 
Jhere he distribs most of the 
"ench films in the country. 

ED BETTS BAHKEUPT 

*, , ^ Sydney, March 17. 

oierS * Ub> , oiie - tlm e ace indie 
.^erator here, is now facing the 
^elstrar In Bankruptcy. • 

HoS u hl? nabe Interests to 
about «o" « « a * a bank balance of 
2? hi £° ,00 °- T0day he Admitted 

Ban?,. * practl cally nothing. 
$100060 £ nT d he had s P^t over 
feat i« . lner and dropped the 

ioaned lo r ecul£ltions> and had also 
large sums to relationa 



ITALIAN SPOETS FIC 

Milan, April 3. 

Society Cinematografiea of Milan 
is producing 'Dance of the Clock 
and Dial Fingers' from Emllio de 
Martin o's sport story of the same 
title. Maria BafEico is directing, as- 
sisted : by Cesare Zavattlrii on sets. 
Mario Mariotti handling the music. 

Exteriors are to be shot at tne 
Monza race track in . the Lombard 
province. Remainder of production 
will be filmed at the Cines studios 
in. Rome. 

Author is the sports editor of II 
Corriere della "'.Sera, Italian daily. 



New Brit Indie Co. 



London, April 5. 

Celebrity Films, Just organized, 
claims to have Victor McLaglen, 
Edward G. Robinson and Richard 
Arlen - signed for local productions. 

Kenneth McLaglen, brother of 
Victor, is one of the men behind 
the venture. Victor Taylor, once in 
the . old British Filmcraft unit, is 
also associated. 



Official Season Expected to Be Best in Years De- 
spite King's Death — Lots of Black Still Being 
Worn— Cantor Big, Lloyd OK 



It's a Claim 



Budapest, April 3. 
Alex Marton, authors* rep- 
resentative, claims $30,000 
damages from the editor of 
Szlnhazi Elet, which allegedly 
printed Vasxary play 'Mar- 
riage* without permission, thus 
enabling a manager of a pro- 
vincial theatre to crib the play 
and perform it without permis- 
sion. 

Magazine prints a play every 
week, and some provincial the- 
atres use this for material, 
paying royalties, hut hot trou- 
bling to ask whether they may. 



JOAN WARNER SUES 
MTERY ON CONTRACT 



Paris, April £. 
Joan Warner, American star of 
Varna's new Casino de Paris show, 

■has filed suit against Henry Darcei 
for $20,000 for non-execution: of con 
tract on date which called for Dorcet 
opening a night club in Joe Zelli's 
old place to be called Chez Joan 
Warner, with the. blonde dancer as 
the chief attraction. 

According to the terms of the con- 
tract, Dorcet was to open the new 
club between the dates of Dec. 5 and 
10. of last year, but the doors, of 
'Chez Joan Warner' never opened. 

Instead, Miss Warner says, Dorcet 
opened a place with a different name 
on the . same premises early this 
year. So she and her.. manager, 
Arthur Lesser, have asked the 
judges to award them the $20,060 
which is claimed was lost through 
'non-execution* of the contract. 

Mairte Torres, French lawyer who 
defended the dancer in her trial for 
'nude dancing/ is handling the case 
for Miss Warner. 



Americans In London 



PLENTY OF SUBS , 

Sydney, March 17. 
During the absence of Stuart F. 
Doyle abroad,. Roy Barm by, Frank 
Marden, Herbie Hayward, and 
Arthur Gillespie will have complete 
charge of Greater Union Theatres' 
affairs. 

Charles Miinro will take control 
of the General Theatres affairs until 
Doyle returns. 



U's Far Easter on Coast 

Hollywood, April 14. 
C. L. Brookheim, managing direc-: 
tor of Universal exchanges in the 
Far East, arrived here from Manila, 
his first trip to this country in five 
years. 

Brookman will spend several days 
at Universal studios, then goes on 
to New York for home office conr 
Xerences, 



'Vic Oliver's mother taking a look 
at L?r son, after six. years. 

Rapul and Eva Reyes going into 
the Mayfalr and Dorchester hotels. . 

Mary Cole is the only American 
who Would not consent to the heW 
Cochran twice nightly arrangement 
for 'Follow the Sun,*- and left the 
show. 

Ramon Novarro playing dates at 
Dublin and Southport; then the boat 
sails. 

Jack Kennedy,. Sam Harris's stage 
director, here to look over 'Night 
Must Fall,' Which Harris will stage 
in New York in the fall. 

The Tommy. Russelis in a new 
apartment, with all modern fittings. 

Warners' London office giving a 
cocktail party for the London press 
boys to meet H. M. Warner, Sam 
Morris and Mervyn Le Roy. 

Columbia Pictures getting a 
break on the ether when six num- 
bers and some dialog from 'Music 
Goes Round' broadcast by Henry 
Hall. First time the British Broad- : 
casting Corp. acceded to such a re- 
quest. 

Sain Eckman's private collection 
of pictures of Dickens characters 
being exhibited in the lobby of 
Metro's. Empire during the showing 
of 'A Tale of Two Cities.' 

James Fitzpatrick looking for a 
bungalow near Sound City Studios. 

Dave Burns entertaining the 
Wbolf Barnato-Joels with dialect 
stories at .their apartment. 

Dave Bader has the English 
rights to Louis Weiss' film *Tbe 
Drunkard,' which may be road- 
shown. 

NBC getting a relay of Les Allen 
and' His Canadian Bachelors, by ar- 
rangement with the British Broad- 
casting Corp. 

Miriam Hopkins passed, through. 

Carl Laemmle expected here in 
June: 

PattI Moore and Sammy Lewis 
packing their trunks for home. 

Alice White now fully recovered 
and flirting with local musical and 
picture offers. 

Vic Oliver has two film otters. One 



from Fox Films (London) and one 
from BB?. 

George Beatty a regular ether 
feature here; once fortnightly. 

William Morris office cabling Dla 
mond Bros, an offer to star in a 
Metro picture opposite Eleanor 
Powell. 

.Noah Beery wanted for a film by 
an indie film production company, 
with Indian background. 

Adela Rogers St. John's nere, 
writing a scenario for Douglas 
Fairbanks. Jr. Will also do a few 
Hollywood' articles for the Dally 
Express. 

Ray Goetz here to see about doing 
an American piece. 

Harry Ham shortly off to Holly- 
wood, to hand in his resignation to 
Myron Selznick, whom he has rep- 
resented here, for the past two years. 
Understood has an executive job 
with Alexander Korda, which he 
take up when he returns to London. 

Max Friedland, former conti- , 
nental representative of Universal,' 
leaving London to make pictures in 
Vienna, 

Annette Mills (late Sielle and 
Mills) composing songs for Coch- i 
ran's new Trocadero revue. 

Doug Fairbanks, Jr., abed with\ 
'flu. 

Jane Carr 'claims the highest 
number of personals among the 
British film crowd. 

Arthur Riscoe has a new flat 

Cliff Whitley to America April 2; 
taking his, auto with him. 

Florence Desmond better after a 
bit of lead poisoning, 

Floririe McKlnney to British In- 
ternational for a new. musical. 

Paul England with a new sweater 
color scheme: biie for each day of 
the week. 

Musical sequences in BIP's *A 
Star Falls From Heaven* being de- 
vised and produced by Francis 
Mangan. 

Harry Warner and Sam Morris 
leaving for the continent, and sail- 
ing from there the end of the month. 

Tim Whclan and wlCe; (Miriam 
Secgai') off oh a short continental 
holiday. 



London, April 6. 
London has made a good recovery 
from the death of the highly pop* 
ular George V, but not in the enter- 
tainment field: Despite the fact 
that official court mourning is still 
on, all night spots,' cabarets, hotels, 
and the like have fully recovered, 
and business in these sections is 
actually better than usual at this 
time, but legit and. pix are suffer- 
ing. 

All indications are the official 
London social season, due to start 
next month, will be better than it 
has been for years, 

One or two of the swells at the 
night shows still wear black waist- 
coats with evening dress, and a fair 
proportion continue to sport black 
ties. Women, t6o, continue in the 
main to approve of black, .but, re- 
main to approve of black. 

A number of much heralded pic- 
tures are doing well below their 
quota.. 

Chaplin's 'Modern Times,' at the 
Tivoli, with a $200,000 guarantee, 
where it's likely to linger at least 12 
weeks, is just about approximating 
*20,000, having .settleift Into its run, 
which is not enough, .Film's open- 
ing was claimed to be rather over 
$35,000. . r- 

Alex Xorda's' version or H. 
Wells' "Things to Come* is equally 
down heTow expectations, doing ap- 
proximately fiS,000 weekly. Despite 
a kindly press, film never got away 
to what was expected, and had to 
be pushed pretty hard to keep up. 

Cantor'. Big Click 
. Surprise success in town Is Eddie 
Cantor's 'Strike Me Pink.' (UA), 
which opened to more than 80% car 
pacity of the London Pavilion, and 
has played good .proportionate fig- 
ures ever since. /"Milky Way* (Par)> 
Harold Lloyd picture at 'the. Carl- 
ton, opened a smash but flagged to 
normal extended run taldngs after 
the first few weeks. A big new- 
comer iB Marlene Dietrich's 'Desire' 
(Par) at. the Plaza, house claiming 
lit broke all records since opening 10 
years ago. 

In the legit field all receipts are 
off, many badly. 

New Walker-NeBbltt revue doesn't 
look good for more thaneijgrht weeks 
at the Saviikvand of the recent in- 
comers only Frank Vpsper's play a/t 
the New suggests making the grade. 

Palace can't get Along with 'At 
the Silver Swan/ and the importa- 
tion • of MarceUe Roget and a large 
bankroll won't pull it throqgn. Show 
may fold any minute. 

Biggest hit in town is 'Three Men 
on a Horse* at Wyndham'si, which is 
playing capacity -at nights, and Is 
off at matinees. 

Rlscoe-Juhe revue at the Vaude- 
ville ;ls playing about 60% capacity 
at nights, and about the same at 
matinees, and rates a nice comfort- 
able success. 

In the straight field "Anthony and 
Anna' and 'Night Must Fall' con- 
tinue to have it mostly their own 
way, despite having had the novelty 
edge off them. 'Tovarlch,* after a 
grand run, is beginning to see the 
red light 



YANK PIX TOPS IN 
CACOTTA, BOMBAY 

Calcutta, March 9. 
Yank films are faring best in the 
current Crop here. Following its 
big success with 'Mutiny on the 
Bounty,' Metro is repeating with 'A 
Tale of TWo Cities,' playing to ca- 
pacity. Other current films are: 
'Black Room' (Col), 'Music Is Magic* 
(20th-Fox), "Man Who Broke 
Bank' (20th-Fox), 'Midsummer 
Night's Dream' (WB), 'It Hap- 
pened in Spain* (Spanish), and 'On 
Wings of Song' (Col). 

Same American predominance is 
evidenced in Bombay, with seven of 
the total ten pix. Current releases 
are: 'Littlest Rebel' (20th-Fox), 
'Bride Comes Home' (Par), 'I Dream 
Too Much' (RKO), 'Invisible Ray' 
(U), 'Rendezvous' (MG), 'Captain 
Blood' (WB), 'She Married Her 
Boss' (Col). 'Sanders of the River*. 
(Koran), 'The Tunnel' (OB), and 
•Car of Dreams' (GB)* 



14 



VARIETY 





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Wednesday, April 15, 1936 



VARIETY 



CAST OF 10, < 



»ECTACLE DRAMA WH 












T HE KEYSTONE OF YOUR FUTURE 



16 



VARIETY 



FILM REVIEWS 



Wednesday, April 15, 1935 



THE GREAT ZIEGFELD 

(MUSICAL) 

Metro-Goldwyn-Mayer release of Hunt 
Stromberk production. Features William 
Powell, Myrna Lgy, Lulse Rather. Directed 
by Robert Z. Leonard. Story and Bcreen- 
play, Win. Anthony McGutre; dances, Sey- 
mour Felix; special scngs, Walter Donald- 
son, Harold Adameon; • ballet music, Con 
Conrad, Herb Madison; musical director, 
Arthur Langer musical ararngements, 
Frank Skinner; art/ CedrJc Gibbons, assist- 
ed by MertlH Bye. John HarKrider. Edwin 
B, Willis; costumes. Adrian; camera, Oli- 
ver T. Marsh, George Folaey, Karl Freund, 
lUy June. Merritt B. Oersted? film edltov, 
Wm, S Gray: production assts., Sam Zlm- 
ballst, B. A. Golden, Art Smith. John Hoff- 
man, Sid Algiers. At Astor, N. T.. April 
8, '80, for twice dally run; $2.20 top. 
Running time, 170 mlns. 

Florenz Zlegfeld, Jr ...William Powell 

BMie Burke. 4.. Myrna Loy 

Anna Held ........... Lulse Bather 

Billing*.... ...............Fran); Morgan 

Fannie. Brie* .Fanflle Brlce 

Audrey Dane .Vlrylnla Bruce 

Sumpstpn. : .Reginald Owen 

Bay Bobjer.... Ray Bohjer 

Sidney Ernest Cossart 

Dr. Zlegfeld. ........... .Joseph Cawthome 

Sonde w , Nat Pendleton 

Harriet Boctor Harriet Hoctor 

Mary Lou-. .Jean- Cbatbnrn 

Krlanger . ..................... .Paul Irving 

Coslumer. .Herman BIng 

Pianist . .................... .Charles Jndels 

Marie . . Marcelle Cord ay 

Sage .....Raymond Walburn 

Will Rogers... .......A- A. Trimble 

Eddie- Castor. ........... *. . . 4 .Buddy Doyle 

Singer .Stanley NIorner 

Miss BlaJr. ........ . . . ., . . .Suzanne Kaaren. 

Stenographer. 4 .,„... . ...Helen Collins 

Pa triQJa ........ 4 ......... 4 .» . Joan Holland; 

Mary Lou (as child).. .....Ann Glllls 



'The Great Zlegfeld' Is the last 
gasp in . nlmuslcal entertainment, 
and undeniable box office. . Also on 
its running time <10 minutes short 
•of three hours), It is- the recprd 
holder to date, for length of a pic- 
ture in this country. 

'Zlegfeld' is the film of Which Wil- 
liam Anthony McGulre just about 
made' a career. It started two years 
ago at ' Universal and after a: year's 
preparation -was acquired by Metro* 
Following another 7 six months, ac- 
tual shooting on the cohesive cine- 
matic components commenced. Un- 
til then sundry bits and production 
numbers were being created, and 
converted for the camera. . After 
two . years, and a reported $1,500,000 
production investment, Metro has 
emerged with a picture whose sole 
shortcoming is its fOQta^av^...;.: 

Feature may sustain the belief of 
some that. its mass impress! vettess 
of quality, plus quantity, should re- 
4 act in Its favor at the VI scale on a 
twice .daily basis. But for "general 
release it is unquestionably open to 
generous- shearing; Jfiyen for road- 
showing, there Is the question of how 
much better an entertainment it 
would be with an hour out, - ■-. 

At HO minutes it's a bit wearing 
on the auditor. Broadway (world) 
premiere uncurtained at .9 .p.iri. In- 
termission was at Mi20i- resumed at 
lO-.aO, : and finale, hit at. midnight to 
the secohd. ' , 

How muchT ' never, reached the 
screen may. well be imagined: The 
shearing; is obvious -from' the stuff 
projected. Ann Pennington and 
Gilda Gray, who were 400% sacri- 
ficed^ for example, gives ah idea. ,'. 

By program - tabulation there 'are 
seven numbers. Actually the tally 
totals 23.. -For Instance, in the^ Zleg- 
feld Roof sequence are Included 
flve^ subdivisions — 'You Gotta Pull 
Strings/ 'She's a Follies GirL' *You' 
{elaborate production flash), .'Yon; 
Never Looked- So Beautiful'.' and 
'Parade of the Glorified Girls," Fah> 
nie Brlce is billed for only. fY ; itfdle 
on Your Fiddle* and 'My Man;' but 
she alBO has an elaborate; sequence 
in a. 10th avenue burly, 'Queen of 
the Jiingle.' 

As for what Is programed to be 
No. 7: of the numbers, 'A Circus 
Must Be JDIflferent in a- Zlegfeld 
Show.f actually this has 10 compo- 
nent parts.' It starts With the high 
ly Imaginative and very effective 
Harriet Hoctor ballet, plus: her own 
soloing (generous fit. fod^age but 
worth: ItV. supplemented by 'Look 
for the Silver Lining* . from 'Sally' 
(Jerome Kern); . 'A Pretty Girl Is 
like a Melody' (frying Berlin), as- a 
reprise, ae-it Is- handsomely mounted 
■for the first half finale earlier Irr the 
footage;. 'March of the Musketeers' 
from ' *3 '. Musketeers' .(Rudolf 
FrimOr 'Ol' Man River' ('Show 
boat') (Kern again) * <MakIn£ 
Whoopee* from 'Whoopee*. (Donald 
Sph-Kahn) \ 'Rio Rita' (Tierney-lVc- 
/ -Carthy); 'Someone Loves You After 
AH' from "Kid Boots' (also Tlerncy 
McCarthy); Dave Stamper's 'Tulip 
Time' and Buddy DeSylva's 'If You 
Knew Susie,' a reprise of the num- 
ber which Buddy Doyle does ho well 
in his - Eddie 'Cantor characteriza- 
tion eferlier in the unfolding. 

Considering the recent creen 
standards in book musicals with 
five numbers for 100 to .110 minutes 
of running time this Metro Santa- 
clausing of numbers becomes vlr'tu- 
a.Uy m double- feature filmusical. 

The production hlerh mark of the 
numbers Is 'Pretty Girl* tin the first 
.. half finale. This nifty Berlin tune 
become* the fulcrum for one of 
Frank Skinner's bpst arrangements 
as Arthur Lahge batons the cres- 
cetidos -Into a mad. glittrrinj? pot- 
pourri of Salnt-SaepB and Gersh- 
win, Strauss and "VprdJ, beautifully 
blended asralnst the Berlinesque 
background. It's a scenic flash 
which maked the nuditm- wonder 
'What can they do to follow that?' 
meaning in this or future film pro- 
duction. But they've said that be- 
fore, too./about previous films. 

The elaborate credits all merit 
highlighting. From .Hunt Strom- 
berg's lavish mounting right down 



the line. McGuire's book is almost 
faithful biography save for logical 
or necessary theatrical license. Rob- 
ert Z. Leonard's general direction 
has coordinated the many varlegat 
ed moods, scenes and sequences into 
a substantially cohesive whole. 
William S. Gray's film editing is a 
very important assist. It must have 
been a tremendous cutting job. 

Among this riot of Song and dance 
Seymour Felix's dances and ensem- 
bles stand out for Imagination and 
comprehensive' execution. His ma- 
neuvering of the pulchritudinous 
puppets are productive of gasps. 
And the camera work looks like a 
contest among the lensers; Oliver 
T. Marsh seniored the focusers. 
George Folsey and Karl Freund are 
credited for shooting the/ Zlegfeld 
Roof numbers; Ray June for 'Melo- 
dy,' which, cJnematographically aa 
well as productionally, chorally and 
choreographlcally, Is a definite higfi- 
HgbU and Merritt B, Geratadfor 
the Hoctor Ballet in Itself Intricate 
with its maneuverings of six Rus- 
sian wolfhounds Jn terp formations. 

The histrionics^ while accepted as 
a matter of course, in the general 
fanfare of the flash and spec, are 
hot the least of it. William Powell's 
Zleggy Is excellent- Preserving.the 
sympathies, he endows the' imper- 
sonation with' all the qualities of a 
great entrepreneur and sentimental- 
ist without ' sacrificing the shades 
and moods called for. Lulse Ralner 
is tops of the femmes with her viva- 
clous Anna Held. Myrna; Ley's Bif- 
lie Burke, perhapsrwith constant re- 
gard for a contemporaneous artiste, 
seems a bit under Wraps. Frank 
Morgan as Billings (DOTingham, ob- 
viously) almost pars Powell as the 
friendly enemy. 

Fannie Brlce FAnnle Brice; 
ditto Ray Bolger and Harriet Hoc- 
tor phxyine themselves.. Character 
of Sampson is obviously the . late 
Sam Kingston, long Zieggy's general 
manager who worried and fretted 
over the glorify efs extravagances. 
Reginald Owen's personation here is 
capital. The p.a. Is -Sage' (presum- 
ably the late Will A. Page). Jean' 
Chatburn, a pulchritudinous per- 
sonality, emerges from cinematic 
obscurity with, her "Mary Lou' (also 
called 'Sally Manners'), presumably. 
Marilyn Miller. 

Unbilled Is Stanley Morrier in the 
composite John. Steel-Irving Fisher 
juvenile role, tehoring 'Pretty Girt 
Is Like a Melody' number, in fine 
style and to excellent camera, ad- 
vantage. It again suggests him as 
another surprise Metro . discovery; 
Likewise unbilled but. impressive is 
'Miss Blair' (in the 1893 Chi midway 
sequence) who is Suzanne Kaaren, 
a looker. The. good looking stenog 
in the Klaw &/£rlanger office' (also 
hot billed) Is. identified as Helen 
Collins, another-; who will probably 
get further studio • attention." Joan- 
Holland is Patricia . Ztegfeld; and; 
Ahtt GiUIs plajrs^'SEttry • Lou as a 
chfid, both unbuled; and both, note- 
worthy, ' 

Virginia ^Bruce lis Audifey Dane 
seems a, composite of several Zle^ 
f eld beauts whom some elected .to 
identify as Lillian Lorraine, but 
she's really a hybrid, fictional char- 
acter. Nat Fehdelton^ - aa. SaiidoW. 
is exceptionally fflobdi It Is a serlr^ 
ous-mlened perfdnnahce of a biceps, 
man and not the usual >hoke chores 
usually assigned hini.' Joseph Caw 
thorrie.as Dr., Zlegfeld' and his Chi 
cago -musical '.conservatory ; Srnest 
dos8art as Sidney, the valet (an- 
other faithful detail); Paul Irving 
as the pompous, diminutive Abe 
Erlanger, all click. A. A. Trimble is' 
an uncanny double -for the late Wilt 
Rogers and Buddy Doyle, back- 
grounded by practical experience as 
Cantor's understudy in several Zleg- 
feld musicals, is almost an alter ego 
for that comedian. His 'was the first 
resounding applause click opening 
night With his Cantor .blackface 
routine. 

Authentic. Ziegfeldlana In the pro 
ductlon includes his penchant for 
sending telegrams even if people, 
were across the. hall or in the same 
building; the fondness for elephants 
as gbodluck symbols; the traditional 
good taste, and skill 'in dressing up 
his girls rather tlian undi^ipuii?' 
them which Adrian, M-G-M's coutur 
ler, has so capably caught. Like- 
wise the. McGutre script takes care 
of Zieggy's renowned profligacy at 
the altar of sartorial and .theatrical 
beauty by referring to his "insistence 
on proper llghtlngsj, rostrum pedes 
taling, etc. " :' 

. The Sixty Club In the old Astor 
hotel ballroom (before it moved over 
to the Ritz-Carltonj is another yes 
teryear throwback for the Broadway 
historians. Also the faithful recrea 
.tlons of the New Amsterdam theatre 
lobby; likevrise his Hotel Ansonia 
suite; Anna Hold's rooms in the 
! Savoy; the Si egfeld- Burke manse at 
Hasfings-oh-Hudsoh. etc. The finale 
purports to show Zleggy dying in 
the Hotel Warwick (not mentioned 
by name,) overlooking the theatre 
bearing his name. He actually died 
in Los Angeles. 

'The Great ZiegfeUl' as a film 
property can be said to bo the re- 
incarnation of a theatrical tradition, 
fresh in memory of m::st adult thea- 
tre-goers. As su:'h— and unlike the 
obscurely historical shs.ts which 
havo heretofore highlighted the tti# 
roadshov,- film hits — here is an al- 
most contemporaneous personality. 
For Zie«feld is the symbol of a tra- 
dition of show business. 

Pirture must have v.-oi'Hod Metro 
aa to its presentation. It has so 



Miniature Reviews 



'Great Zieofeld' (M-G). Cinch 
b.o. 

'Desire' (Par). Marlene Die- 
trich and Gary Cooper co-star- 
ring in a very entertaining ro- 
mantic comedy. Money, at the 
box office. 

'Small Town Girl' (Metro), 
Janet Gaynor and Robert Tay- 
lor in a smartly put-together, 
light romance that should be 
generally liked. ' 

*A Menage to Garcia' (20th), 
Vigorous meller with Beery, 
Boles and Stanwyck m east. 

HSentle Julia* (20th). Jane 
Withers in a kid cdmedy for 
kid audiences. Good results 
likely as double fodder. 

fNevada' (Far). From Zane 
Grey novel,, with Larry (Bus- : 
ter) Cfabbe, above average 

'Miirdtr on a Bridle Path' 
<RKO). 1 Poor : script doesn't' 
give this murder mystery much 
chancer . James GJeasbn and 
Helen Braderick featured. 
^ 'Federal Aaent'(Rep). Enough 
action to -warrant supposting 
place on programs, Wflilam 
(Bill) Boyd in lead. I 



much it's understandable why they 
wanted to .preserve as much footage 
as possible. And . this despite the 
fact there are numbers, scenes and 
sequences (the early Sahdow s'-aff. 
the midway, the milk-bath to-do, 
the upa and downs, the prolonged 
death scene when Zleggy passes on, 
a broke and heart-broken . man) 
which lend themselves' to pruning. 
But either way 'Great Zlegfeld' is an 
outstanding picture. -I JLbeh. 



DESIRE 



Paramount relemse of Ernst XiUbttscb jro- 
dnctjon. Star*: lfrirl«nft v Dietrich *iia Gary 
Cooper. Directed far Frtnfc Bciryage. Story, 
Hans Skekely and B'. A. Stenitnle: Adapta- 
tion;, ^diyln Jqstns Mayer, W^aW.emar 
Tonnff. "Samttel HoJTenBteiii'r. tongs. Led 
Robin . and Frederick Ballanaer; camera, 
Cbarl«s iMnff. At Paraxnonnti N. T.,-week 
April 11. '38. Running time. 95 rhlns. ' 
Madeleine de Beanpre....MarI*he Dietrich 

Tom Bradley.. .....^... : .....4..Qary"Codper 

Carlos MarBolI. . . .John JTalHday 

Mr. Gibson .,,-..,-...<.... .'Wtlllani Frawley 

ArlaUde Dnval .- , /. . . . . . . ... . ^Ernest Gosaart 

Police Gfflcldl...^4....-..VJ4Ahlin Tamaroff 

Dr. Edounrd. Pauqnet....i..Alan Mowhray 

Aunt OUra...4...............Effle THlinry 

Pedro.'. • v.4 . • ... • • .V. .^,.EnrtQU(^ Acosta 
Pepl. . ........ 4,. .....'■). ...... j..'... Alice Felfii 

CnBtomfr Inspector. ... ....Stanley Andrewn 



Tbio combinatiop of Dietrich and 
.Cooner is one that will open the' safe 
vaults. vThls*!! have no trouble get- 
ting the money. The names on. the 
marquee virtually insures that, and 
the picture has Intrinsic merit for 
bip. bujjlnessy- * ' • 

.'Desire^ is the first Dietrich and 
Cooper have' made together since 
♦Morocco," about six' years' ago. 
shortly after she came , over from 
Germany. The two stars, under the 
astute production guidance of Ernst 
Iiubltsch and Frank Bofzage. who 
directed, work unusually, well ae a 
pair- and in the script furnished' 
them carry out assltmments that 
provide a fine fit for UWr talents. 

The direction ia subtle and In- 
spired, with many smart little 
liUbitschian touches adding to the 
freneral. appeal of the yam and- Its 
plot. Early- scenes in which Miss 
Dietrich figures without Cooper 
start- the' picture off wit3i hteh ex 
pectatidns. Miss Dietrich plavs a 
jewel thief v ho by a clever scheme 
gains nbssession of a valuable string 
of pearls. .The scene that the Jew- 
eler, who's been . dUped, has with a 
nsychiatrlst is a gem,. ■ Sequence 
that . brings Cooper ahd Dietrich to 
aether Is also deftly done, while fur- 
ther in the action . ai*e numerous in 
^eniously produced highlights. About 
half th£ fobtacce is. concerned with 
the -efforts of. Miaa - Dietrich and a 
copfedei-ate^. to retrieve the pearls 
from Cooner who unknowingly' has 
become their custorfian. That Cooper 
wouldn't discover the pearls in .his 
coat pocket or that their weight 
alone wouldn't be a giveaway , is 
overlooked for purposes of the story, 
Ease with which the jewel thieves 
escape detection and Miss Dietrich's 
freedom on returning the stones to 
kParis are also unlikely situations. 

The love scenes are escellerttly. 
handled- and written. ; A very pood 
secfuPrtce is framed for the meetiirr 
between ' Cooper and . the- * .'bogus 
nobleman, her .accomplice, 'while an- 
other tfcciir's later When efforts are 
made to get the two stars out of 
their beds one morning. The hand 
of Lubitsch is anparent here and in 
many other portions Q'f the smartly- 
piloted romantic - comedy. Careful 
attention, plus cost, has also gone 
into the building of sets and the 
photographing of exteriors that 
have a foreign look about them. 

The dialog from the thi-ee writers 
who adapted, Edwin Justus Mnver 
"Waldemar Young and Samuel Hof- 
fenstein, bristles. In spots where 
the action lags, the dialog .sustains 
the picture. 

John Halllday Is chief in support 
and excellent. The others have much 
smaller chores but all are good. The 
Parisian jeweler is extremely well 



done by Ernest Cossart, while Alan 
Mowbray Impresses as the doctor, 
A small bit is carried oft richly by 
AMm Tamaron*. Effle Tilbury's vet- 
eran gem thief makes it also count. 

One song number is done about 
the middle by >Mlsa Dietrich whose 
singing Is nothing to advertise. She 
does it from a piano. Char, 

SMALL TOWN GIRL 

Metro-Qoldwyn-Moyer release of Hunt 
Strom ber* production. Stars Janet Gaynor, 
Robert Taylor. Directed by William Well- 
man. From novel by Ben Ames Wllllami; 
adaptatlon, John Lea Mabtn. Edith F1U- 
eerald. Omen, Cbarle* Roaher. At Capi- 
tol, N. T., yeelt April JO, -'a«. Rubnlnf 
time, 95 mlna. 

K»y Brannan Janet Gaynor 

Bob Dakla ................. Robert Taylor 

PrlBcnia .4................ Blnnle Barnes 

Dr. Daktn .................. henlm g~.one 

Georsa ......i......^...... ABdy Devfne 

Ma Brannan ........ Elisabeth Patterson 

Pa Branngn >..!,., Frank Craven: 

Elmer ..... James Stewart 

Chle Dcngta* Fowley 

Emily ... Isabel Jewell 

Dr. Fabre Charley Grnpewin" 

Mrs. Dakln ............... NeUo. Walker. 

CbJIders .4... ....... ........ Robert Grelg. 

Captain Mark .4..... ..... Edgar Kennedy 

So-So ....44. 4 4............... Winia Fvnf 

'Small Town Girl' is romance with 
n|ce comedy .sequences and with A 
wen-palanced; cast 'headed by Janet 
Gaynor and Robert Taylor. All 
classes short of the hard polled 
minority- will accept it on its own 
terms. Ben Ames 'Williams', story 
gives, a few. neat twists to th'e an- 
cient, plot of the obscure Cinderella 
who marries Into the wealthy fam- 
ily. All the time-tested and easyrto- 
iforsee . elements are present, includ- 
ing the hoity-toity ; sweetheart who 
Is bad for the': ^character and the., 
career of the stiver-spoon ' kid who 
Is ultimately brought onto the right 
track by the wholesome Influence 
exponent, 

In the unfolding of the story 
many, smart directional touches are 
notable. Picture has tempo and hu- 
manity. There is a skillful blending 
oil 'the ' sentimentality and the gig- 
gles. Oh the acting end it's a 
shiacko assignment for Miss Gaynor 
and she displays, considerable au- 
thority in her., performance. She 
should enlarge ; the census of her 
fah .following. Irk a eouple of scenes 
thei make-up around the eyes seems 
conspicuously overshadowed how- 
ever. 

Story has been worked and' the 
cast paced along; standard formula. 
Which Js not • ; criticism but a 
classification. 

Taylor looks like the^ dames like 
him to look, and he acts like the 
boys can okay hlrn. 'BIrihie Barhes 
makes a provocative off-type vixen, 
and there are various small roles 
ably exploited "t>5r : Eclgar Kennedy, 
Lewis. Stone, James Stewart and 
Willie Fung. ' LanijL . 



A Message to Garcia 

'20th - Century^Fox ■releaee of Darryl F. : 
Zannck production. Stars Wallace Beery, 
John Botes, Barbara frtanwyokr features 
Alan. Hale, Herbert Mundln. Mona Bar- 
rle. Directed by Georce Marahnll. . Sag- 
Rested by Elbert'. Hubbard's essay and 
Lieut. Andrew. S. Rowan's, book; adapta- 
tion. Geno Fowler and W. .P. lilpscomb^ 
film editor. .-Booth McCracken; camera, 
Rudolph Mate. At Center, "N. Y„ .*eek 
t> s 'HO. Running time, 85 mine. . 
Seraeant Doryv > .:'.........< .tyatlaoe Beery 

Rnnhallta Maderos .Barbara Stanwyck 

Iilent. Rowan. .................. J6ho Bolus 

Dr.- • Kmc. ................ Alafr Hale 

. ■ . .'Herbert Mnndln 
........Mona Barrle 

.....Enrique A cost a 

........ Jufltv Torena 

. . .Martin Gar'ralnga 
. . .Blanca Visiter 
. . .Jose - TjuIs Tortosa 
...... Luclo Vllleeas 

•Frede'-lnh'' VoKedlng 



Henry Plner . ..... 

.Soanl^h fhjy....... 

General Garc . . 
Luin Moderos: . . . . , 

Jto-lrtaruez ........ 

^hli^uf ^a• . i * . .'..-. . . . 

Pas^uate Caatova. 
foajmandant .. ... 

Gornnnn Stoker...-. 



Irish Stoker..... 
Commandant 4. 



.Pat Morlnrlty 
.Octovlo GIraud 



Shorts 



'Jaws of the jungle* 

Ceylonese Prama 
30 Mins. 
Rialto, Hm Y. 

. Jay Dee- Kay 

Animal story with a slight plot 
related by a narrator. Story f- ° l 
posedly that of a Ceylonese vlE 
infested by vampire bata, sb thX 
trek to, the top of a mountaia -fi- 
quesUon the gods. An old man aiJS 
a boy are placed in a wagon i«5 
sent Over a cliff, the supposition h» 
ihg that If the gods of the vaiw 
♦acceptf the sacrifice, it will be safo 
to go downhill again, though notln 
the same spot. Opening has UlenS 
of goona-goona, but the girls van 
up their Waists about the end ol thl 
first reel. 

Should be shunned by houses an 
pealing to women and children, tt 
may scafre the children and shock 
the women. An example is a tor- 
tqre dance for the gods with a. 
young man having a skewer thrust- 
through both cheeks with another 
pushed through his outstretched 
tongue. Revolting without beine . 
interesting. Too many kills by k 
leopard shown, and there Is a pale 
imitation of- the cobra-mongoose 
fight so welt done by UFA some 
years ago. Too late to buck this 
picture up. 

Poor photography and a dull 
narrative do not help much. Neither 

es an attempted assault on a 12- 
year-old girl in a tree top. with the 
'^ilant thrown out of the tree to 
a leopard. Appatehtly a tame ani- 
mal is employed. '■■ Chic, 

JOE COOK: 
With George Gfvot 
The White Hope' 
Comedy 
18 Mine. 
Center r PI. Y. 

Eftueational 
. .Conglomeration of silly remarks 
and physical Activity of little comlo 
point. This ie below average tor a 
short running better than a quarter 
of an hour -and. r-laces Joe Cook,, a 
first-class comedian, m such smaU* 
timey Company that the public piay 
be puzzled to understand the chaam. 
between reputation and perform- 
ance. '" ''. 

David Freeman is screen-credited 
a~>' the author and can't duck a full 
measure of responsibility. As bad 
as the direction and editing are, the 
continuity and the comedy ~ are 
worse,- George Gi^ot doing straight 
in Greek dialect . is directed so 
clumsily that he shows up like an 
amateur. Lend, 



Fact that Gene Fowler and W- P»- 
Lipscomb,, wrote, their own- screen 
play without thought of fidelity to 
the, historical Incident upon which 
this picture- is based,' is something 
that hiay ~\ startle the comparative 
few' who 'remember the previous 
authentic retelling by Elbert Hub 
bard and Lieut. Andrew Rowan. But" 
the great majority of the ' picture's 
prospective auditors probably never 
read the- Hubbard e?say or the 
Rowan book, so they'll accept Za-r 
nuCk's 'Garcia' at face value. . Toi 
them it will be a robust, though not 
distinguished melodrama,/ and. for 
theatres it should stand up well 
enough as a grosser. 

As for . their story, Fowler and 
LilpsGonib have fabricated some- 
thing that's little or no better than 
the average western; but the story 
in . this instance has the advantage 
of. some corking dialog and first rate 
production. 

■ TVallace <Beery, jphh Boles, and 
'Barbara Stanwyck, starred trio, Will 
do their share at drawing, but. on 
playing they are only two- thirds ef- 
fective. Reason is that Miss Stan- 
wyck is badly miscast. She's no 
more a Cuban, patriot's daughter 
than Camera is a ballet dancer. 
►She's a Cub'an : girlio r^ho speaks* her 
native language with an English ac- 
cent and English v. ith no accent at 
all. 

Beery has a soft assignment In 
the sloppy and comically indiscreet 
Sergeant Dory role. It's a taffy pull 
for him, and besides; he has a gen- 
erous supply of vigorous Fowler 
dialog tb mess around with. Boles, 
as the heroic Lieut. Rrwan and go- 
ing through torments that the real- 



life Rowan's didn't meet, is excel- 
lent* without singing. 

Fowler ahd Lipscomb send the- 
celluloid Rowan through a mill of 
murderous Spaniards arid merce- 
nary spies, through the terrible; 
Cuban jungle, over crocodile in- 
fested streams, ahd then carry him 
over about 2a minutes of medieval 
torture, until he finally gets Presi- 
dent McKlnley's message tb. Garcia. 
Until he gets there, there's ho tell- 
ing whether Garcia Is a general or 
a dgar, but the trip is interesting. 

Alan Hale is okay as a spy who 
hands out the torture, and Herbert 
Mundin gets his regular laughs 
despite being shoved Into, the story 
in brutal fashion and as a totally 
unbelievable character. 

Mountings are-, splendid and di- 
rection keeps things moving swiftly 
enough. 

Having jazzed up 'A. Message to 
Garcia' from a. historically import- 
ant, but not so dramatic, incident," 
Into a rough house, meller. Fowler 
ought to try a hand at 'Mary Had 
a Little Lamb/ "That one has the 
basis for a powerful murder-/ mys- 
tery; with the right kind of dialog. 



GENTLE JULIA 

-20th Century-Fox release of Sol_M. 
Wurtael production, tteattires Jane Witn- 
wn. Tom Brown, .Marsha Hunt, JacKie 
Searl. Directed by- John Blystone. Ffpl" 
novel by Booth .Tarklngton ; adaptation 
Lamar Trotti; camera. Ernest Palmeri « 
Rosy, yr. Y.. TAreek April 10, r 3<l; running 
time 03 mlns. . «.il*i>— ■ 

Florence Atwater.....4....,.Jnne. Wltners 

Noble- Dill, ......4... ...... ...Tom Brown 

Julia Atwater. . ...^........Marsha . Hunt 

Herbert- Atwaten.........;.. .Jackie Bean 

Mr. T«bbs. . ....... ... .Francis Fg* 

Mr. Cium...,. GeCree Meefcer 

..Maurice Mnrph? 
..: Harry HolmE" 
...... Myra Majslt 

....Tackle Hufftw 

.Hattle Mcpanlel 
....Eddie Buzard 



Newland Sanders. 
Grandoa Atwater. 
-Mrs. .Atwater. .w 

Henry Hooter 

Kitty Silvers 

Whllie Torbln...., 



4 • • • ♦ < 



This one comes under the h ead J?f 
family ^entertainment and, as «u^'' 
will -find its place for moderate cow. 
Itfs a simple, home-spun kid yarn 
with the story pyrotechnics neatiy 
figured for adolescent mentality. - • 

Booth Tarkington'H yarn »? 
switched a bit to make tho Hid pis 
ter of Julia the central c harac ; e /' 
because the studio obviously mauc 
the film over to Jane Withers. ^ 
such it fits. CbMd is neatly 
with, the role of a little ^'V f o° 
manages to mix up evcvytning > 
everybody and fix things foi' «^ cr ' 
body. flirtfl- 

Julia (Marsha Hunt) is a ii" 1 
tlous miss. Tom Brown Is tne : *• 
younK bov in love with b«i\ 
Meeker is the phonpy lViini_|n« 



(Continued on pas« 



23) 



4 

Wednesday, April 15, 1936 VARIETY J* 




18 



VARIETY 



*■ ■* 

^Wednesday, April 15, 1935 



Para mount's 
TILL WE MEET 

a spy story of class and intelligence 

— Hollywood Reporter 





"Its powerful emotional appeal comes not merely f rom the 
hairbreadth hazards of the most dangerous game in the world 




but because a man and woman deeply in love find 
themselves pitted against eabh other as spies 



■■v.v.v. 




Herbert Marshall 
at his best 



Gertrude Michael in 
excellent portrayal 



Lionel At will in 
a vigorous role 





Robert Florey's 
direction a joy 



This picture will keep every sort of ticket-buyer oh the edge of 
his seat and will garner comfortable box-office profits all, the 
way from deluxers to the littlest neighborhoodsV-Hol/ywood Reporter 



Cpa mmount 



* 

1+ 
+ 




t- 



~ ^ * ; 




Wednesday, April IS, 1936 



V4RIE1Y HOUSE REVIEWS 



Gus Edwards Sho- 
Sole Straight Vaude 




, America! 




By JOE BIGELOW 

just 30 years ago Gus Edwards, 
then a young songwriter and song 
and dance man, broke in an act 
called 'Schoolboys and Schoolgirls' 
at proctor's 23d St. on Broadway. 
The act included Herman Tlmberg, 
Daisy Leon, Gertrude Moulton, Min- 
nie Shiffley, Harry Junop, Dan Poris 
and Allan Ralph— all long since for- 
gotten excepting Timberg and Ed- 
wards. It was destined to become 
a hit act in itself, and to establish 
Gus Edwards as a pioneering as- 
tronomer in the.theatrical Armament 
and make possible the many other 
acts which Edwards produced 
through the years. 

And now, 30 years later, Gus Ed- 
wards is again breaking In on 
Broadway, further uptown, but still 
BroadWay.'He has taken over Moss' 
Broadway theatre' at 53d street and 
renamed It his Sho-Window; $1.65 
top, reserved seats, two-arday. It's 
'today' the. sole straight vaudeville 
policy in America. And two other 
fellows are' supplying the: necessary 
sugar. 

But 30 years are 30 years and 
Broadway has -changed, along with 
Gus Edwards. .It couldn't have been 
the same Gus who in the past pre- 
sented the school act and the news- 
boy act and the pther acts that so 
closely approximated greatness and 
the: Gus who presented his so- 
called Sho-Window Sunday (12) 
night. There Is. .hardly . any re- 
semblance. Those who saw possi- 
bilities of something refreshing" in 
the Edwards' idea were deeply dis- 
appointed.; 

Young new faces-Mvith talented 
legs and voices, and wits— are amaz- 
ingly scarce, in the Sho-Window, 
Instead' of banking on youth and 
letting it hit or miss, (and how 
often it hit in the past!) as he's al- 
ways done befbre, Edwards this 
time presents a show thafs not 
vaudeville, not a book piece, not 
a revue. It could be anything and 
it comes dangerously near being 
nothing. Not a standout youngster 
in the troupe, and the only stand- 
outs are oldsters. That doesn't 
sound like a Gus Edwards show. 

And something else-^-not a new 
young comedian in the bunch. Con- 
sidering the Eddie Cantors, the Her- 
man Tlmbergs, the Georgle Prices, 
the Bert; Wheelers and the George 
Jessels of the past, that doesn't 
sound like a Gus Edwards show, 
either. 

When Edwards started his Sho- 
Window in motion, he seemed to 
have the right idea. New faces, his 
forte, would be the keynote. But 
he lost this idea somewhere in the 
shuffle, and he emerged instead with 
a hybrid collection of scenery, songs, 
blackouts,' specialties, and old and 
new, but "mostly old, faces. The 
conglomeration makes for second 
rate entertainment, not , worth the 
$1.65. top or Its. spot on Broadway. 
If Edwards had clung to the 'new 
faces' Intention, even mediocrity 
might .have, been overlooked. 

It. opens up in promising fashion 
With, as young and fresh looking a 
line, of 16 girls as Broadway has 
seen in a long time. Ifs - even more 
promlsi^ when three or. four of the 
girls are permitted to step out of 
the line and do a brief specialty 
each. One girl mixes some cute 
mugging with eccentric dancing,- 
and the audience woilld have wel- 
comed more than a chorus of her. 
Another Is a sweet looking kid who 
sings well enough to -get by arid 
dances acrobatically, but beautifully. 
And still another, Janee Rich, who 
used to be with the late Larry Rich. 
?i eDS L Ou.t for a buck dance. But 
this brief ,, nick-out .number '.gives 
these ktds^tn©T# only chance of the 
evening, ind.it isn't enough. 

™?t of the show is monop- 
olized by such established people as 
Lowry; Mark Plant. Armida! Bob' 
^aston, Joe Dorrls, Milton Charles- 
ton, and others who can't Very well 
say they are just being 'discovered' 
this week. 

Lowry is the m. c. and it prob- 
ably isn't his fault that he's on the 
^ a £ e much too often for his own 
welfare and that of the show. Ar- 
mida is doing the same things she's 
peen doing on Broadway and else- 
r„i? re , , for flve or sIx years, with 
pvi succ «.ss. and no reason to 
h»Pf t ^ these thl,1 K s ^ look or- land 
p," ei ' ]»ere than in the other spots. 
Edwards, has been 'presenting' Ar^ 
vi»™ ex T cl usively for the past few 
luflt J nc , lu t»ng her on this show 
automatically altered the 'new faces' 

in +V, ¥ ark Plant has been around 
Snii« nlsht clubs ' aT1(1 a 
bov Sf^ Part In 'Jubilee.' He's a big 
°°y with a strong Voice. Bob Easton 

tnlL»f r °^ eht ai ' ou »rt a ' new girl 

der Kl; ° A nd f e ° dette - They're un- 
?er Aew Acts. 

vidSalfcf a ,r' as ,' the blsgest lndN 
with ii * he 8how opening night 
it wa^ JCay . Bolser imitation. But 
an-minh imitation and announced 
*ta "an seems that anybody 

«tage i V-i ?? a "i rt tumble arountl the 

ImitaMm °7" l *°utine without the 
"«ion and so places by himself. 



•Dorrls can certa'jjly do it if he'll 
try. Milton Charleston, on his own 
here, used to stooge for Ken Mur- 
ray and could still use a good come- 
dian as a . straight man. 

Dorris' Bolger takeoff is one of 
a series, of imitations in a number 
called 'Following Famous Footsteps.' 
In this item Joe Cook's boy, Joe, 
Jr., makea his bow.. He's a ringer 
for his dad, arid he handles a set 
of clubs like the old mari. But his 
main number is an .imitation of the 
late Jack Donahue; which- makes 
Joe, Jr;; another imitator, and an- 
other prospect who should find 
something of his own to do. Danny 
Drayton does ;Will Mahoney, Bill 
Bailey (colored) does Bill Robin- 
son, Ruth and Billy Ambrose do 
Astalres-Rbgers, and Selma Mar- 
lowe does Eleanor Powell.- This is 
the first of three specialties by Miss 
Marlowe, who seems- to have been 
selected by Edwards as the iriost 
promising member 1 of ' his troupe, 
but Miss Marlowe is a girl who 
seems to have studied long and 
works hard on the stage without 
being particularly distinguished as 
a dancer. 

Two comedy skits, lengthy and 
breaking- the first and second acts 
in . the middle; are 'Dead" Head,' a 
satire on. 'Dead End;?, and 'Holly- 
wood Folly's,' both short on laughs. 
Eugene Conrad 'wrote' them! , 

Chorus numbers are among ■ the 
best things, in the show,' because 
the girls are so 'nice looking and 
because Clark Robinson's simple 
settings are so bright. In one chorus 
number Ruth and Billy Ambrose" 
With the Astaire-Rogers. imitation 
put of their system, return : for a 
fast ballroom .dance which accentu- 
ates the youthfulness that, shows it- 
self now and then in . the show, but 
which Edwards has falle'd' to cap- 
ture in Wholesale fashion. 

Other specialties arid all clicking, 
are by Al Verdi and Thelma Lee in 
a revival of the familiar but still 
funny fiddle turn; Three Bobbins 
in their flashy rollerskatiiig' opener, 
and The Nonchalants in comedy ac- 
robatics. All are standard, acts. 

The younger members' of' the show 
are mostly dancers, and the show in 
toto is topheavy with hoofing. Be-r 
cause of that, Edwards seems to 
have overlooked radio entirely in his 
future schemes for any new talent 
he might dig up at the Sho-Window: 
But radio Is too Important in to- 
day's amusement picture to. be cast 
aside ; so' lightly; For, after they're 
'discovered' by Gtts Edwards,- Where 
are the; youngsters-- going? Not to 
Vaudeville — there' isn't any vaude- 
ville. And. what about the futufie 
Comedians that Hollywood so sorely 
rieeds? It must be "a case of try- 
and-flnd-'e'm with Gus Edwards, as 
with everybody else. 

No show has ever opened with 
more well-Wishers than the Shp- 
Window, and no manager Has ever 
had more moral support than Gus 
Edwards .received at the. opening 
Sunday night.' But that support 
won't count unless, there's a show to 
justify it, and this Sho-Window exr 
periment can't last unless . Edwards 
changes his policy in a hurry ^ New. 
faces, and real/ ones, are -the only 
answer. *>• 

-Idea is to change shows fort- 
nightly. 



PARAMOUNT, N. Y. 

It's a big money week here with 
screen and stage combining to give 
'em what they. want. A holdover is 
in the bag. w-lth- Saturday's business 
starting off in a fancy manner and 
with holdouts/ early in the after- 
noon.. 'Desire' (Par) is on the 
screen. * 

The pit, which- rides to stage level; 
making it appear like an extended 
apron, is carrying the Little. Jack 
Little orchestra and- two socko 
specialists, Ethel Merman and 
Betty Copper! Put the two portions 
together, add Don Baker in an 
organ recital with voices from back- 
stage singing 'Kamm£noi Ostrow,' a 
good issue of the Paramount News, 
a swell 'Popeye' cartoon (Par), plus 
even a trailer that doesn't bore, and 
the answer is a show of thorough- 
bred stature. It has derby calibre if 
one ever did, and opening day 
Saturday (11). the manager, Bob 
XVeitman. was stocked up with 
Corona Coronas instead of aspirin, 
as last week. - 

Stage show costs that theatre 
around $7,000. Little and his band 
alone would give the customers 
enough of a payoff for the chance 
they take at the- ticket windows, but 
with Miss Merman and Miss Cooper, 
of such stellar entertainment pro- 
portions., on hand, also, it's perhaps 
the best bargain the Par lias offered 
Since - going into its new policy. 

Little's band, mastered by a 
Smooth showman, is composed of 12 
men. They are placed in an Eastery 
setting and have the benefit of good 
lighting. Opening with a medley of 



numbers, outfit swings into a stylish 
arrangement of 'Chinatown,' later 
on plays a recent recording and then 
gets Into the principal band num- 
ber. This is a smart interlude in 
which Little arid his men interpret 
several dance band stylists. 

About middle Miss Cooper is 
brought on for two slick tap rou- 
tines. The song introductory Isn't 
and could be whittled down a bit. 
The dancer used to be known as 
Betty Jane Cooper arid formerly 
Worked with the Lathrop Bros, in 
what was always a surefire vaude- 
ville act She dropped the 'Betty* 
when goh.g solo in the last 'Scan- 



dals.' 



Miss Merman Is ^oh to>-ar the 
close, Little following her in a 
deftly-played piano solo for a finish. 
Miss Merman opens with her knock- 
out 'Broadway Rhythm,' follows 
with T Get a Kick Out of You,' and 
winds up a smash with a medley 
of numbers she - has helped make 
popular. 

Stage show runs close to 40 
minutes, an agreeable length arid 
lots of good, solid, clean entertain- 
ment in that time. Char. 



STATE, N Y. 

Theatres were behind the 1 eight - 
ball Good Friday arid the State was 
no exception, even with Mae West's 
'Klondike Annie' (Par) on the 
screen, Benay.Vehuta. : fojr the Broad- 
way and radio m ob ' and Stepin 
Fetchit for the . fans. Only about 
half! full when the swing show was 
over, and they were not coming in 
rapidly. 

'CaVl Shaw's dance steps .were fre- 
quently- interrupted , by applause, 
with a big hand at the end of each 
dance. Dancing is Well worth the. 
plaudits, but the burlesque black- 
out, he; sticks to could very advan- 
tageously bp. replaced with "fresher, 
material. Arid since he Is paying 
salaries to Ray DaWley and Frances 
Arthur, he should get more work 
out of them. Holding down the mid-; 
die spot, he had all the best of the 
deal. 

Stepin Fetchit, In next to close, 
got some laughs, but the final ap- 
plause, -which works into, the gag of 
his valet taking 1 his bows for him. 
had to be forced to get the second 
walk-on.. Same stuff he has had be- 
fore, but fair for laughs. 

. Miss' Venuta 1 , oh second, did not 
fare well. She sang three songs and 
went off to not enough applause 
to get her back; Probably her last 
song, ari African ditty, did not help 
her exit much. Too noisy to suit 
her style. She's the 'added attrac- 
tion,' but she did not make it so. 

Show is opened -smartly by the 
De Cardos, working mostly with 
teeter boards ■ arid /barrels! Six of 
them, so they do- not have to take 
time out to catch their breath! Hard 
and fast and off withoi.it stalling. 

Closer Is the Royal Havana Or- 
chestra. Some six- years ago. when 
first caught, It was remarked that 
the. band would do better to play 
more native, stuff and go in for 
more instrumentation. It was good 
advice, then and just as' good now. 
The band so subordinates itself in 
playing - the accompaniment to the 
dancers ■ and singers that it never 
gets a chance to show what it can 
do. though It is doing nothing to be 
ashamed 'of. Good specialties, par- 
ticularly by. the. De Limas, dance 
team, on three times, which is once 
too many for. a 20-minute turn. In 
addition, • there are Rosario Orilan - 
na. who does a bit -of -a .dance.''-and 
Hilda' Jordan, who puts .a high so- 
prano over- in positive fashion. Band 
should play at least one full num- 
ber without interruption, and that 
should not be 'Music Goes Round.' 
Just as much of a chestnut now as 
it was a hit six weeks ago. Good 
rhythm and nice instrumentation, 
but not properly displayed. 

In addition to the West picture 
there is the = newsreel, a Charley 
Chase, two-reeler and' a travel reel. 
'Pott of Last Resort; (Mono) with 
the current installment a none-too;. 
interesting, study «f Africa. Stage 
bill was 17 minuie;s short of the 
usual hour, but the whole show re- 
quired three hours and. 12 minutes. 

Chic. 



ROXY, N. Y. 



GRAND O. H., N. Y. 

Absence of the customary fourth 
act has the usual closing flash in 
third stanza, in person of Billy 
Wells and the Four Fays, making 
the complete show one round of 
comedy. Other two turns are George 
Stanley and co, and Walker and 
Janls (New Acts), -all dishing out 
humor. 

Geoi'ge Stanley and his back- 
woods troupe offer everything fa- 
miliar to the type. Spiritual sing- 
ing and harmonizing of male, trio 
only real standout. Rest, hut for 
the instrumental sequences, is hnkt: 

Billy Wells has changed his turn 
but not enough to matter. Still wig- 
gles his middle in the fashion of 
Little Egypt. Evolves into the usual 
flash revue. Mixed terp team per- 
form well within their aero- tap 
routines. 

Length of 'Music Gor-« Round' 
(Col) and 'Ghost Goes West" (UAh 
films necessitated curtailed stage 
portion. A 11. passed the stand under 
i 40 minutes. 



In spite of a lot of strange ma- 
terial and strange mixture of talent 
on the stage, the Rosy emerges 
with a good stage show this week. 
Headlined is the 'Stuff' Smith swing 
combo and underlined is Frank 
Gabv. Real .top honors; hbwevei"»..go 
to the house line, without whteh 
current- layout probably would have 
been sad. 

Theatre is ti'ying to crash in on 
the swing fad with the booking of 
the Smith sextet, but it turns out to 
be a mistake.. The six" colored boys 
look lost on the big stage and can't 
get the Idea over. Possibly the fact 
that they are second number on the 
show has a lot to do with this, but 
more likely is that if the band 
closed the. show, as would have been 
the usual procedure, it would have 
been even worse. Swing is still a 
bit too wild as manufactured by 
Smith for a family house like the 
Rbxy. Also the outfit is left on its 
Own on the big f --ge and Isn't given 
any help. There is an additional 
possibility that Smith expects the 
audience to join in with him on 
chorusejLof his hot numbers, as they 
do at the Onyx Club. But at the 
Roxy the audience Friday night just 
sat and' watched , and wondered. Not 
even their best known; Tse A- 
MUggin' got any. attention. 
" Frank Gaby is given the difficult 
assignment of following the bandr 
and it. takes him a couple of min- 
utes to get the chill, off. He wangles, 
it by rushing right into his routine 
with the stooge itt the box and,- by 
'the time he drags Put the dummy; 
has the house witfr'him. Breaks tip 
the routine to. let Leia, , Moore do 
her fine specialty dance. She's do- 
ing a dance dressed half- as a man 
and half as a woman.'- It's' a' bit. 
risque but cleverly . handled. Same 
routine was first introduced by Rita 
Kremer at. the French Casino,' Ni .Tf., 
last fan. ' v.' 

Some more Gaby clowning;, with 
his two stooges (one jmale, one 
feriune) and then the 'big! show, top'-' 
per, a line, routine, on bicycles. This 
item is tied up with a prpmotlpn top 
two-wheelers., aitd smells"a, bit tpo' 
commercial, but is so well done as 
to take the- odor off. It -must have 
taken a. lot of practice and shows It. 
All 24' girls are on the. cycles, and gto- 
through a series' of fairly Iritricate 
routines ,'that look even harder uri 
der 'the circumstarices. It's npt only 
a good flash, it's, gpod showmanship 
and a new top for npVelty routine 
execution. An item! that' undoubted-, 
ly will be done over in future shows 
at the house. 

Girls are also o-n in. a. neat tap 
routine to Open the show arid Frank 
Parker. One of the Fred Alleri ama 
teurs, leads off the talent parade 
with a couple of vocai numbers! 

Freddie Mack,. m^eetros in the pit 
and does well, but should. have.mari- 
aged to learn- that speech he makes 
during the bicyelp puniber, iristead 
I of reading it off. Screen feature is 
r'Gentle Julia' (20th) end the Friday* 
night show was a .real ^marathon 
with the ne\Vsreel (U) and -three 
shorts thrown in for good measure. 

' ' : ' Kituf. 



PALACE, CHICAGO 

Chicago, April li. 

Welcome, stranger.. Five weeks 
without it was too much for tills 
house, which has growri up with 
vaudeville. While vaude has occa 
sipnally exhibited bad box office 
spasms, the worst vaude weeks never 
fell as low as the woeful $6,400 a 
straight picture chalked- up ' here 
last week. 

Both the booking ■ office and the 
acts went to town this -"week in - a 
sort of celebration of the vaudeville 
return. While there are' only .five 
regular nets on the bill, it plays like 
seven plus an af ter-pie.ce. Vaude 
can remain a drawing card U the 
acts would cooperate the way Block 
and Sully are doing currently. 

Dancing 12 Aristocrats have been 
split into two portions p.nd. spotted 
through the show to stand, up »'ind 
make good as tv/o turns. It's a class 
act. from the opening rhythm routine 
to the. -second acrobatlcvadagio num- 
ber, 1<!'en Harvcv holds down what 
would be the two spot with .'i banjo 
plunking session which causes plenty 
of plaudits. Everything went : pVer 
with a bang at .the last show Fri- 
day. ' " ' . 1 

Buck and Bubbles me still the two 
never- mts-s boys, and ' besides their 
standard sure-Jive chatter, dancing 
and piano clowning, they've adclert a 
coup'e of I'jits out of 'I'orgy . .and 
Bess' opera for Bubbles, w o sings 
'Unnecessarily So' for a powerful-' 
number. 

xMaiy , all is a minor i-iot on l;er 
own. Had to''warblf five «ortgs and 
■beg oi'f 1»efi>r«- ibf.V let h'»*r g«t away. 
On radio bnlld-up and yhownia ship 
the £»IiT.«-- : a winrier. H'-a'dllnl-ng 1h«» 
show are >lock and Sully, which 
means a box office name, a f'.ie ap- 
nea ranee, the best in deli very and." 
fresh array of cross-five comedy 
that's punched full of laughs. 

Karl. Jack and Hetty clos-e with 
a skating act. building on the com- 
edy angle by having stooges from 
the audience eonie up Toi' some 
whirling abou.. They're using the 
fat woman stooge aafile for excellent 
results. Block is back for some skat - 
Intr comedy on his own. giving the 
show nti intimacy -which vaude 
deswratcl v ne< ds. 

P'.cture-. '. utrer's Gold' (D. Busi- 
ness big for :6od Friday even'ng. 

Gold. 



EMPIRE, PARIS 

Paris, April 1. 

A'mar Brothers reopen this house 
as a music hail with the opening, 
night blurbed as a Franco-Belgjan 
benefit They'll have to do better 
than this. Not. enough variety and 
manj\of) the acts have been seen too 
often 'in Paris. 

Curtain-raiser is two Uruttys, re- 
cently seen at the Alhambra, with 
a springboard and hai d balancing 
act. Next comes a boy juggler; Joe 
Laurln, who fades for Hank the 
Mule, an act that haa popped up on 
nearly every stage in Paris in the 
recent past. 

Raymonde Diou ,s on with a 
femme- orchestra (four harps, two 
violins: . piano; three • bass violins) 
with old-tlriie songs, and draws a- 
good hand. 

Rola-Rola, colored, also seen ttoany 
times here, assisted by a blonde; 
followed by Lacoste, i'rench song*, 
stei*. who ge'.s eood- returns< Nor- 
wich Trio introduce "Gollywog," a 
contortionist durnmy, and get a, food 
reception, which closes + he first half, 
Albei'tlnf Bros, open the second 
stretch with an excellent jumping, 
spinning and hand-balancirig.;,act, 
featuring a 35i-foot pole t ; ; Following 
is Leblanc. Oyeme and Ray (former- 
ly Leblanc, Ducharnae - and. Ray)^ 
who still please I' with , their /novel 
lighting, effects. ;'Perchlcot, French 
vocalist, follows! to give way to 
Roberto de Vascpricellos (a,t the Rex 
last '"week)/ with , his one- tone white 
stallion. -.' 

Three Samuels Brothers, Ameri- 
can, seen not too long ago, at the 
Paramount, somehow do. riot seem, 
to be appreciated by French audi- 
ences. .'Theirs is a good, eccentric 
act of Its kind, but doesn't pull as 
well as .it should here. Closer is a 
reminder to Joe. Jackson ] that "imi- 
tation is the sincerest of flattery.'' 

From this offering it appears as 
th6ugh" the policy of the Empire is 
to run the house with medium 
prog yarn that ca'n /beVprbcured for- 
moderate coin; • Amar circus inter- 
:estsf<'are; operating the' housd .with: 
: pxciusi ve booking in / the hands' of 
Henri Portelly, • Maybe, management 
is planning to cash in ph Its rer 
opening investment later, but, with' 
present music hall competition in 
town, it looks as though spot is due 
for a tough tiriie. 



Downtown, Detroit 

Detroit, April .11. 

Resumption of vaudeville this 
week by RKO's Downtown, follow- 
ing a 10 weeks', layoff, makes it a. 
three-cornered cbmbo scramble 
again, here. Stage shows are set 
for at least two months. 

Al . Pearce and -his Gang would 
seem to be Chough to entice cus- 
torners,. but several .others/ includ- 
ing June Knight. Pinky Tornlih arid 
Mabel Todd,, w -re added to make it 
more, interesting^ . Result Is ."one o" 
the bejit-comedy-and-slnglng shows, 
seen here in some 'time. .' It" wen; 
over -so big; first few performancef-- 
that it was!' ne'eessary "to ctit'turrts 
'considerably in •order to get ln/fbur 
or five' sho.w^ daily. ..... 

• Attractive Miss Knight's slngirpr 
and. dancing struck .' exceptlonnlf*- 
well with crowd. Rates with- Pear 
whose m.c.'lng. comedv, etc.. kV 
audience in stitches. Tonilin clicks 
with his warbllnff Qf" several of bl- 
own compositions, Mlse Todd, an 
eccentric singer, doe's pkay on a 
couole of numbers. . 

Headed, by Arilne Jiarris in her 
rapid -fire mpnolbg, Pearce's Ga^c 
all get a hand. Others besides Mis' 
Harris are' Harry Foster,' goof 
tenp'r; Lord Bil^eWatei.v comic: 
Andy Andrews, singing comedian: 
Morey ArmHtrong - , • the '.Thrc 
Cheers, Tony Romano end 
guitar, and Tizzle LIsh, gasti'onomlc 
exnei't.' 

'World premiere of Ann Harding's 
•Witness Chair" '(RICO >, adds e-.'tr:. 
rolisli to program. Pete. 



EMBASSY 

(N£V^8REEL6) 

U'iih Catastrophe again. the mo>" 
spectacular Item of the veek vi 
the TWA plane crash and". souther- 
tornadoes, glimpses of' thc twlr) iob:- 
hapa lead. off. Hearst has o<jverc 
the plane, dlsarftc'r by* poking th 
camera Into the wrecka'.e fi'm 
every 'an'jrle;.and then j»ui;v / eylng th 
surrounding terralrr. IIcio sian 
however, 'Is completely, absent, an 
the. ■ ■plane's hostess is barely nu— 
tioned.' with no"ehotH of her. Path 
(ie.a.'s with the tornado aftermath i 
Gainesville: arid* Tupelo, B.fvlrijj'ck;. 
ui>s of burnlpg or demolished b:.'. 'ic- 
ings plus a map of the f to>.*m'K pat' 
IJrle'f library clip shows a tornado . 
action. .No hero slaritM her? elthe 
or interviews with survlvorp. 

Second most Irn'portont spot hf 
bean given over- to "sports, seven se- 
quences falling* into thts <liv'."U» 
LongeRt of all (and lon'^st. ••«aii.or 1 ( 
on the program) is a co plete elf 
on the Grand National. It's a sp' 
clal T'atJ-'C job covering the score c 
more of jumps In the race, with ad- 
ditional footage devoted to before- 
and-after slants. Makes a snapp 
item in the middle of the bill. Patr 
also has Clem McCarthy descrlb- 
rue of the Kentucky Derby enfrlf> 
while the nags are given the o.o. 
( r uivei'Sfil has highlights of the Unl- 
(Coutinned on page Ii7) 



20 



VARIETY 



Wednesday, April 15, 1935 



*A rare and original medallion 
of praise by William Boehnel 



N. Y. World-Telegram 



Here is a tribute by Kate Cameron 
of N. Y. Daily News to Samuel 
Goldwyrfs " These Three" so glowing, 
so outstanding that if merits casting in 
permanent bronze. 



No wonder "Tfiese TFiree" is now in its FIFTH record breaking Week on Broadway 

(^Release J, -thru 

U N IT E D ARTISTS 



Wednesday, April 15, 1936 



P ICY 



E S 



VARIETY 



21 



EXPLOITATION 



By Epes W. Sargent 



Hostesses for •Ziggy* 

.Detroit. 

Plastering the town' weeks in ad- 
vance,-. W. G. Bishop, of the local 
M-G-M office, put over one- of the 
most extensive and costliest cam- 
paigns in recent years on 'Great 
Ziegfeld,' playing a two-week stand 
at the legit Oss, Covered almost 
everything from A to Z and Included 
transformation of the house's lobby, 
marquee and front into something 
to write home about. 

Besides dominating the daily 
press With ait and stories, Metro 
used five jumbo 24 sheets, 1,000 
ones, 260 twos, 2C0 threes, 100 sixes, 
1,000 window cards, '6,000 Western 
Union, blow-ups, 1,000 posters and 
50 billboards. Wanted 100 of latter 
but had . to . be satisfied with half 
because of the seasonal demand. 
Had tieups with distributors, 200. 
.newsstand displays, 16 window dis- 
plays, numerous tieups with stores, 
radio arid about 70 newf^ners in 
this territory. . Lined up 10 trucks, 
plugging 'Ziegfeld' pic, and the story 
in Redbook. 

Ten-day contest, giving' away 
tickets,, was held in conjunction 
with the Free Press, flicker gaining 
about 160 inches of display ^adver- 
tising. Secured special rates with 
bus lines £ r nearby cities, getting 
lot of free advertising in return. 

Opening was the nearest approach 
to a Hollywood or Broadway opener 
In many a moon here; Besides 
changing .the entire outside appear- 
ance and lobby of the theatre by 
means of glittering stuff and fea- 
tured by a huge oil painting of a 
girl atop the marquee, Bishop hired 
six pretty hostesses for oponer to 
hand out flowers, etc., to women 
patrons. 

Went Wild on Rhodes 

Baltimore. 

Herman Blum's loop Little is only 
local house that by any .stretch of 
Imagination might be termed an 
arty. Small spot has in past chiefly 
centered its exploitation on stunts 
aimed at adult and conservative 
plcturegoers, but for 'Rhodea' (GB), 
current at spot, manager-p.a. Max- 
well Weinberg, has let down the 
ballyhoo bars and gone blast-and- 
blare with a vengeance that appears 
long pent-up. 

In lobby, an exhibit of African 
spears, drums and skins; had tieup 
lyith Postal Tele for distribution of 
3,000 blotters and circulars with all 
bills and messages rendered by wire 
company, plus posters • on windows 
of all Postal offices. The special 
exhibit of the GB Diamond Train 
came down from N. T. with motor 
trailer toting paste reproduction of 
the, world's most famed diamonds; 
car. studded on outside with photos 
and copy. 

; An exhibit was spotted in a win- 
dow of downtown Public Library 
that- contained blogs of Rhodes and 
also some more African, background 
display stuff. Another exhibit was 
lodged in show window of burg's 
biggest jewelry store that contained 
more replicas of; far-famed dia- 
monds. Tieup with Am. Express 
Co.- on the African travel , idea. 

Yellow cabs carried plugs inside 
vehicles. WFBR ran a pic guess- 
ing contest two weeks in advance 
of playdate, plus spots on show 
during run of film. 



Heavy on 'Kid' 

• Indianapolis. 

With one picture to concentrate 
on instead of the customary two. 
Bud Sommers ahd Don Wright of 
the Indiana theatre opened up a few 
sweat pores letting the town know 
that A 1 .Tolson had arrived in 'The 
Singing Kid.' 

, Stammers' persbnality scored on 
the ad tie-up angle, with Marrott's 
Shoe Store running 750 lines on 
Sybil Jason in children's shoes; Em 
Roe Sporting Goods running 200 
lines on Lyle Talbot on a bicycle: 
100 lines from Blocks plugging Al 
Jblsori dark: colored shirts; hair 
dress ad with Ayres, and a ladles' 
hat ad from Strauss picturing Win- 
nie Shaw. 

Don Wright handled the angle end 
of the campaign and turned In a 
sports window at L. Strauss and 
^ompany, three music -store win- 
flows. 10,000 heralds distributed with 
Bond Bread, counter cards in all 
Department stpre music counters, 
music shops, and 10c. stores. P. a. 
system was - installed in front of 
ineatre playing recorded tunes from 
Pic. and WFBM and WIRE 
£i ared . °1<3 Calloway records plug- 
ting his connection with the picture. 

Polite Cutout 

eri^y' 3 State - N - Paying 'Mod- 
afmni es/ has aa effective, yet 
simp e, animation for the lobby. 

Mb* . Df Chap"" about eight feet 
oflw ? ncls 1,1 f, ' ont °f the box 
line pL 1™ Pdffe of th e building 
th« ^„ i Br it - forearm ' which carries 
Whin, r - ,v ' is wo rked on a device 
the HH aus t s him to raise and lower 
eno\. , < Wy nt «e action, yet 
011 11 1° set attention. 



Kidding 'Kid? 

■St. Louis. 
Grabbing 2,600 lines of free space 
in town's only morning rag which 
has a circulation of 250,000 was. one 
of many angles that. Homer H. Har- 
man, p.a. at Shiibert-RIalto Theatre 
used in a swell exploitation cam- 
paign for Al Jolsori opus, 'The Sing- 
ing Kid', current at Warner Bros.' 
midtown -house, 

Harman hired six blondes, dressed 
them in flaming red uniforms and 
bell boy caps, supplied them with 
samples of a popular gum and sent 
them through downtown office build- 
ings distributing the chewing wax 
in small envelopes on which was 
printed, 'Easter was meant for hap- 
piness, Dentyhe and Al Jolsoh at 
Shubert-Rialto Theatre.' 

The gals were nearly mobbed by 
stenogs, etc., arid managed to dis- 
tribute 15,000 samples Without suf- 
fering bodily harm. Harman also 
tied up with Walgreen's chain of 27 
retail drug stores in promoting an 
Easter week 'Jolson and Jason' sun- 
dae and all stores posted one-sheets 
of two principals bri back bar. 
. Famous-Barr Dry Goods Co., larg- 
est downtown department store, co- 
oped in featuring frocks worn by 
Sybil and shirts and suits worn by 
Mammy Singer. 5 and 10 stores fur- 
nished window space for sheet music 
from screen feature and books of 
'The Singing Kid'. WIL's studio ork, 
conducted by Alllster Wiley, plugged 
feature song hits via the air for sev- 
eral days before pic opened and. dur- 
ing run.. Station also used four spot 
transcriptions from sound track ori 
two days before run started; Big- 
gest downtown sporting goods store 
was persuaded to donate half of 
huge window for blowup of Jolson 
and his golfing togs for a very at- 
tractive display. 

To Wailie Helm, his assistant, 
Harman delegated job . of contacting 
16 weekly nabe papers with a com- 
bined circulation of 300,000 and go- 
ing ir.to almost every home in the 
burg. Helm crashed theatre copy 
of 'Kid*- In' every one and half of 
them used pics of stars of screen 
feature. 



Culture for Kids 

There is more or less dyriamlte in 
an idea worked in one of the kid 
clubs, unless a strict neutrality is 
preserved, but as now being han- 
dled It is clicking not only with the 
children but it's getting high ap- 
proval from the parent- teachers or- 
ganization. It is nothing more than 
a topic of the moment talk at the 
Saturday morning meeting. The 
danger lies, in the possibly partisan 
attitude of the- commentator. 

Speaker riiust be able to talk sim; 
ply and understandably, to reach 
the mental age of the members, but 
it should not be made too kinder- 
garden. 

Speaker tries to explain the hap- 
penings in the day's news. As a re- 
cent example he dwelt ori the Rhine 
affair, sketching first the original 
provisions for a demilitarized Rhine- 
land, telling why each of the other 
signatories to the pact objected to 
the move. . Hitler was not riientioned 
by name nor were there any dis- 
paraging comments about either 
side, The children were put in pos- 
session of the simple facts and left 
to draw their own conclusions. 

At another session the recent 
floods were taken up, their origin, 
their ordinary prevention and their 
results. In 10 minutes the kids 
knew more about, the matter than 
their Immature . minds would have 
gleaned from the page after page 
of newspaper reports. 

No dry statistics are ever offered, 
the chats treatirig the various mat- 
ters too broadly to require docu- 
mentation. Chats are given by the 
civics teacher from orie of the local 
schools, but the manager checks her 
as carefully as radio does a 'dan- 
gerous' broadcast. 



Industrial Lobby 

Rochester. 
First of lobby displays of home 
town industries installed at the RKO 
Palace. 

Ritter Dental Manufacturing Com- 
pany has reconstructed its Chicago 
world's fair exhibit. Manager 
Walter Risley merely provides the 
space arid the company does the 
rest. Aims to provide interest and 
education for theatre patrons; 

Unexpected angle was. theatre 
party arranged by the company 
with block of 300 tickets sold to 
employes. 

Boiling Eyes 

Warners has a clever novelty for 
'The Singing Kid' in the shape of 
a black balloon with attached eyes 
with rolling pupils £md the Jolson 
features sketched in whUe on the 
black rubber. 

Rolling eyes will make holders 
show.it off and gain Imw circula- 
tion for a cunii>*;.Uive! ' limited 
number* 



Early Hitch Hiker 

Louisville. 

Johnson Musselman, manager of 
Fourth Avenue .Amusement Com- 
pany's Rialto, exploiting 'Sutter's 
Gold,! conceived a stunt that in- 
duced the Courier-Journal, long 
time opposed to theatrical promo- 
tion tieups, to lean over backward 
in cc -operation arid space. 

Paper offered, in co-operation 
with the theatre, 100 free tickets 
and $30 in cash prizes for the best 
adaptations of the classified ads of 
1849 to the opportunities, or aspira- 
tions, of modern times, 

Whole Idea was based on a classi- 
fied, .'advertisement which appeared 
in the March 6, 1849, issue of the 
Louisville Journal: 

'To California From St. Louis. 
The subscriber is now preparing to 
convey a large party by the. over- 
land route to. California, and ar- 
rive there early in July. Persons 
who wish to go in a cheap arid com- 
fortable manner may have the op- 
portunity with this party* who Will 
all be carried through, furnished 
With good provisions, for the low 
charge of 1170 each. The quantity 
of- baggage to each must riot exceed 
150 pounds weight 

*N. B>— Will depart from St. Louls 
about the 20th of March. A remit- 
tance of $20 will secure conveyance. 
B. CORWIN, Main Street, St Louis.' 

Rules were that contestant was 
required to write a classified ad to 
accomplish some purpose compara- 
ble to that set out in the 1849 ad- 
vertisement, arid the participants 
were urged to make full use of their 
originality and imagination. 



$250 Worth of Ams 

Seattle. 

Neptune theatre, ir the University 
district, opens a nine-week amc.teur 
variety contest, with finals coming 
June 12. The entire city being 
scoured to find suitable ams. Near- 
ness to campus Of 'University of 
Washington should bring out stu- 
dent talent and the fraternities and 
sororities are being contacted, arid 
the student press used for adver- 
tising this feature. 

Don Edwards will do the Ma lor 
Bowes emceeing every Friday night. 
Winners in adult and child classi- 
fications are selected via applause 
and judging each week, these belrig 
paid" reg. vaude salaries. They go 
into the finals where cash prize for 

tops l? sro. 

About $250 will be used for the 
salaries and prizes. Audition* are 
held first before Manager Lloyd 
Mlller-and Edwards, so the ams will 
know how to take a bow before 
they step out. 



Underfoot and In the Air 

Los Angeles. 
Number of novel exploitation gaars 
worked but'for opening here of 'Lit- 
tle Lord Fauntleroy.'.. Footprints of 
Freddie Bartholomew, juve star of 
picture, imprinted Tn the cenierit of 
the .Chinese forecourt, were photo- 
graphed and sent oyer wirephoto for 
national release. Another gag was 
a plane vs. pigeon race from Chi- 
nese forecourt to San Diego, exposi- 
tion, with pigeon winning thrpugh 
having an hour handicap allowance, 




Akron, O. 
. Loew's 10-year-old parrot got a 
clean bill of character When' a jury 
decided the bird was not the agres- 
sor in allegedly nipping a piece of 
flesh from the forefinger of a visit- 
ing Cleveland dentist. Dentist 
sought $10,0000, but profited only to 
.the extent of publicity. 



Rochester, N. T. 
Cameo, nabe, will be auctioned on 
the Courthouse steps April 30 in 
foreclosure action brought by J. M. 
Ulmer of Cleveland, trustee for 
bondholders under a first mortgage. 
Judgment against the Norton 
Amus. Corp.. present owner of the 
building, signed by Justice Clyde W. 
Knapp. Mrs. Katerlne Tompsori is 
manager, and part owner. Inquiries 
indicate there Will be no lack of 
bidders at the isale, * ' 



Newark. 

Changes in the Warners staff in- 
clude Spltzer Kohen, manager of the 
Capitol, takes the Lincoln. Kearny, 
while Syd Bratter leaves Kearny 
for the Millburn, Millburn. M. 
Brenner, from Millburn to the Well- 
mont. Montclalr. The Wellmont. is 
left by R, Clark for the Claridge. 
Montclalr. Al Barber, Claridge, 
goes to the Cameo, South Orange, 
while R. Cohn goes from the Cameo 
to the Hollywood, East Orange. W. 
Waldron goes from the Hollywood 
to the Hudson, Kearny, which M. 
Ingram gives up for the Rltz. The 
Ritz is left by J. Lecy, who takes 
the Capitol. The- Cranford. Cranr 
ford, has been left by Edward Kane, 
who resigns to take a position with 
Roth Bros,, Summit. Newell Stepp. 
assistant to. the Rltz, Elizabeth, re- 
places Kane. 



Los Angeles. 

Warners Forum . (nabe) closed for 
remodeling and renovation, plus in- 
stallation of new sound system. Im- 
provements will cost around $20,000. 

Cullen Espy, one of three Fox- 
West Coast Los Angeles area dis- 
trict managers, copped first prize, in 
latest 13-week business drive over 
circuit. Thornton Sargent .L.' A. 
de luxe house chief, was second; 
Earl Rice arid B. V. Sturdivant, L. 
A. district managers, . third and 
fourth, and Art Miller, of Sart Fran- 
cisco Peninsula division, fifth. Run- 
ners up were George Bowser. Dick 
Dickson. Dick Spier. Nick Turner 
and Will Steege in that order. 

Variety, new nabe picture house, 
opened April 11 by Jim Quinn and 
Ray Robbins. House, a 600-seater, 
will have subsequent run policy, 
with 2Cc. top gate. 

Galveston. 

Work on D. P. Rathbone'a $30,000 
theatre, Pasadena, Harris county, 
near here, under way. 

Giosue Martini, nephew of A. 
Martini, city manager for Interstate 
here, now manager of Queen the- 
atre here. 

Hall industries, Eeevllle, plans 
erection of new 600-sdat air-condi- 
tioned theatre at SInton, near Cor- 
pus Christ!. Jack McCollom man- 
ages the Rialto at Sintori for the 
Hall interests which will have two 
theatres at Slntbn with completion 
of new unit 



Denver. 

Glenn Genoway, former manager 
of the Mission theatre in Grand 
Junction, now manager of the Kiva, 
opened by Westland Theatres, Inc. 

Fox theatres have transferred two 
Western Electric sound jobs: that 
of, the closed State at Boulder, Colo., 
to the Empress at Laramie, Wyo., 
and that of the old Curran, also at 
Boulder, to the Strand at Provo, 
Utah. 

Fire in the booth of the Engle- 
wood theatre caused $2,500 damage, 
destroying: most of the equipment 
and twd feature films. Only a few 
persons were in the theatre and no 
one was Injured. 

B. P. McCormick and his son, 
George, are building a new house 
at Hot Springs, N. M., to replace 
the Rialto now operated by them 
Open about July 1. 

Fine Arts Center theatre, being 
constructed at Colorado Springs, 
Colo., will open about April £0; 



Detroit. 

Clifford White, owner of the 
Beechwood nabe and the Pine. Grove 
cafe, has taken over the Granada 
nabe, operated for three years by 
Krim Theatrical Enterprises. Sol 
Krim now has Only the Kramer, 
west side nabe. 



Syracuse. 
Mayor Joseph Sternberg of Boon- 
yille will erect a new 800 -seat pic- 
ture house in that village with work 
schedule to start about May 10. 
Plans being completed by Architect 
Harold G. 'Rise provide for a stage 
sufficiently large for stock and 
vaudeville. -Sternberg already op- 
erates the Avon, acquired 10 years 
ago. 

Investigation of a reported at- 
tempt by yeggs to enter Sehlno's 
State theatre, Cortland, N. Y.. led 
local police to attribute the 'rob- 
bery' effort to drunken celebrators 
who were seeking a place to con- 
tinue their spree, A gas station at- 
tendant, his suspicions aroused by 
the actions of a. motor party shortly 
before daylight, gave the yegg 
alarm. 



Portland. Ore. 

Frank Newman, Jr., now bossing 
the Orphcum for Evergreen under 
city manager Al Finkelstein. This 
Is Frank's second trip here from 
Seattle. Formerly he came to man- 
age Evergreen's 1'ardmount. 

Jim Schiller of MG tripped back 
to L. A. from these parts. Jim left 
a bunch of friends in film alley 
awaiting his return. 

J.- J. Parker is belter after a re- 
cent illness. Now back doing busi- 
ness as usual at his olflce in the 
Broadway. 



Portland. Orr\ 
Newest thing In theatres in Port- 
land, even to Its name, is tin' St. 
Johns in the district which gives it 
Its name. The housei formerly the 
Venetian, reopened last week, after 
intensive renovation. Jesse E. Jones 
is the owner. 



Booming Convention 

Portland, Ore, 

An ingenious device to make 
Portland merchants aware of the 
golden stream of dollars which con- 
vention delegates pour , into the 
city's stream of business will be 
tried out "next week. 

Each of -the visitirig members of 
any association will be provided 
with art envelope, one side ot which 
will be. transparent cellophane. < 

Into this the delegate will be 
asked to slip the flr,st .dollar bill, 
which he spends in the city. On the. 
reverse side of the enyeiope appeara 
the following legend . 

'This Is a convention dollar. It 
came with a. delegate.- Attending the 
convention of the association arid, is 
designed to demonstrate the natural 
flow of convention dollars through 
the regula'. channels of business' 

Space is also provided tor the 
visitor to ■ write his name and th» 
four successive, recipients are usUe4 
to dp likewise. The fifth person ti». 
handle the 'envelope is. asked to 
withdraw the dollar and mail the 
empty envelope, with its complete 
record of the dollar's travels, to th 
Chamber.. 

The stunt ;was devised by Charles 
T. Haas, chairman of the Chamber's 
convention, as a means of hoistlngr 
the city's interest in attracting con- 
ventions. 



Two from N. H. 

New Haven. 

Ben Cohen tied iri with local 
greerihouse on a lobby -display for 
'Next Time We Love' at the College. 
Lobby was decorated With, shrub-, 
bery and had a 'Lover's Lane' sign 
posted prominently. Park bench in 
midst of greenery carried a sign, 
'Reserved for Margaret Sullavan 
arid James Stewart.' 

Harold Maloney worked a good 
Idea for a stunt on .'Small Town 
Girl' at Poll's. Night before open- 
ing he carried on a lobby air inter- 
view with outgoing patrons of pre- 
vious show. Questions were .along 
various 'small town', angles. 

Yale studes from large, cities were 
asked to" compare girls from their 
home cities with small town - girls 
they knew. Local femmes were 
asked 'Would ""you marry a wealthy 
man, without love, just so he would 
take you- out of a small town?' Flock 
of similar queries drew interest 
both in lobby and on air and g2gr 
was a perfect plug for next day's 
opening. 



Word Play 



Lincoln. 



Tying strongly in with the elec- 
tion talk which is going the rounds 
at this time, City Manager Milton 
Overman with the Varsity. West- 
land acer here, gagged the showing 
of 'Mr. Deeds' with the film's trick 
word 'pixilated.' 

He got out window cards, ban- 
ners for theatre help, and calling 
cards which were passed out In pro- 
fusion. AH asked that the vote be 
cast for 'Mr. Deeds' 'the pixilator.' 
and stated that 'the polls would 
open any day during the week of 
April 10 at the Varsity.' Called the 
world premiere of the film, Jack 
Thoma, Columbia's midwest stunt 
man, helped start it off. 



Missoula, Mont. 
Wilma Theatre, nearing com- 
pletion, expects to open 'within the 
month. 



Marquee Display 

Most theatres' regard a vertical 
sign as necessary to a picture the- 
atre as a screen, but or.e small 
towner who was rather startled at 
the Cost worked but some-thing that 
seems to ylve a better drag than the 
usual electrical Ovvlco. 

It consists of a tubular framework 
set atop thf rnar(juoc and rising 30 
feet, braced- with wires to the Hour 
corners. The Uprights, made from 
ordinary iron piping, are spaced 
three and a half feat apart. These 
support toothed wheels from bid 
bicycles two at the top and two r.t 
the bottom, the latter having an .fid-, 
dltlohal wheel which is connected 
with a sinall, slow geared motor. 
Ordinary link chain, such as is used 
In automobile gears work on these 
wheels. Every three feet the chains 
are held by steel rods instead of. the 
usual, pins and on theze rods metal 
sheets, loof-oly connected to the rods, 
are fastened. 

These sheets -carry sales messages, 
and so lonif as tiu 1 house Is opened 
are In continuous motion, being 
flood lighted at nigh... The result is 
a constant movement of about 18 
distinct messages, traveling up one 
side of the structure and down tho 
other. It gets over the messages 
smartly, provides- the 'always de- 
sirable move r-nr and the upkeep is 
comparatively plight. 

With the 'exception of. the con- 
necting rods and the panels, it is 
all stock stuff, put together by a lo- 
<-al steamfltter, and the first cost 
Is far below that of even the sim- 
plest electric sign. Might not work 
well for a big house, but the idea 
has Its possibilities even here In 
'modification for a lobby display 
with changeable signs. 





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22 



VARIETY 



Wednesday, April 15, 1936 



ITS GOING TO 

HAPPEN 
HERE! 



most startling novel is going 
to make things happen— and 
happen fast— at your box- 
office. In the vivid words 
of Variety Daily, it's 
another "sweet box- 
office prospect" from 








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Wednesday, April 15, 1936 



PI C I U RE S 



23 



Film Reviews 



GENTLE JULIA 

(Continued from page- 16) 

„itv Julia, almost falls for the 
Wrong man, when little Florence 
(Jane Withers) unmasks the vllr, 
lain. 

Continuity is jerky and none too 
well thought, put, but is figured for 
laughs, and, to some extent, accom- 
plishes this purpose. Jackie Searl 
Is used as the little girl's brother, 
in his usual assignment, for • most 
of the laughs. Harry Holman as 
Grandpa, grouchy old. man who 
.. rea iiy is softy at heart, garners a 
couple neat snickers, and Hattle 
McDaniel, as the over -large colored 
maid, takes some prattfalls for 
more of the same. 

It does seem as though the studio 
might have dug up a* girl and boy 
for the juve and ingenue assign- 
ments who knew a little something 
about acting, but maybe they fig- 
ured nothing mattered except to pa- 
rade 'the Withers child: And maybe 
they were right. "' JCauf. 

NEVADA 

Paramount release of William T. Lackey 
production. * Features Larry 'Buster' 
Crabbe, Kathleen 3urke, Sid Saylor. Monte 
Blue, Raymond ; Hatton. Directed by 
Charles Barton. Prom Zane Grey, novel; 
adaptation, Garnett- Weston, Stuart An- 
thony; editor, . Ja.ck Dennis; camera; 
Archie Stout. At Strand; B'klyn.^N. Y,. 
half dual. bill. w^ek," April 0, '36. Running 
time, 58 mlns. 

Nevada...... .........Larry 'Buster' Crabbe 

Hettle Ide....... ; ......i.- Kathleen Burke 

Cash' Burrldge. . . • ; .Sid Saylor 

Clem Dillon..., ;.,«, i. .... .Monte Blue 

Ben 'Me ............. .William Duncan 

Judge Franklldge.. i . . . Richard Carle 
Cawthorne .............. .Stanley Andrews 

Tom Blaine. ..;..'. ..Frank Sheridan 
Sheriff • • . .Raymond Hatton 



thoroughly submerged by a poor 
script 

This, la another attempt to estab- 
lish Miss Broderick and Gleason as 
a box-office comedy team. Both fea- 
tured players can make fair lines 
sound good, but they can do nothing 
with inanities. 

Picture starts as though it's go- 
ing places, but quickly bogs down 
and trails off. in a blase of almost 
nothing at all. Two murders are 
included,, with everybody suspected 
except Gleason (Inspector Piper) 
and Miss Broderick, the amateur 
sleuth who always finds the right 
answers. At ; the Slowoff, Christian 
Rub (a 60% imitation of Boris 
Karloff) is disclosed as the disloyal 
butler who knocked off his 'master 
and th latter' s r« ther dlsilkeable 
daughter-in-law. 

Film at no time gives anybody 
a real opportunity, though Owen 
Davis, Jr., looks headed, for a nice 
.future in pictures if given the 
proper parts. He shares the love in- 
terest with Louise Latimer, who 
shows up nicely. There's a flash 
of Harry. Jans (and Whalen), but 
its strictly . behind-the^ears, and 
nothing to take the Friars away 
from their klabriasch. Leslie 'Fen- 
ton plays sufficiently frightened as 
one of the chief suspects, while 
John Carroll is -rather stiff as the 
No.. 2 villain. 

Direction by ward Killy and 
William Hamilton is slow; arid Nick 
Musuraca's photography is average. 

8cho, 



cident and the townfblk, egged on 
by scandalmongers, demand that 
the unidentified nobleman marry 
her. How the situation is straight- 
ened out so as to prevent any 
marring of the arrival of the 
Austrian emperor to claim his bride 
and. to reconcile the count and the 
caterer's older daughter provides a 
sample of smart treatment of far- 
clcaV mechanics. 

In 'Like a Miracle Love Came 
Overnight' Doelle has an ear- tick- 
ling melody. The translation of the 
lyrics, like many of the titles in the 
film, is not good. As far as. the 
English ., titles are concerned, the 
translator proves to be anything 
but a stickler for" appropriateness. 
In this tale of 1852 he has charac- 
ters saying "She's hot stuff and 'I 
just got the bird.' Odec. 



A shade abov6 thfe average in 
class -for six-gun sagaBi 'Nevada' 
will romp along to \satlsf action for 
western fan6 on dual bills using 
them." Larry (Buster) Cfaibbe tops 
the cast, a. name that may help, 
plus the Zane Grey book values. 

Picture has received more than 
casual production attention and 
photographed particularly well, 
many of the exteriors giving .it a 
slight spectacle perspective. Scenes 
of the big cattle drive on the way to 
market are notable. In the direc- 
tion, Charles Barton, has moved his 
story< along carefully and piloted 
his cast for action that carries a 
convincing note, unlike most west> 
ems in which anything goes. 

The girl is drawn into the herb's, 
presence, in an old, familiar way by 
the simple design , of having . a horse 
team run away with her but 'it- 
doesn't. matter much how they > mee i t. : 
She goes along on the .long cattle 
push, also, hardly the place for au 
woman' 

Crabbe plays with some amount 
of dash the lad known as Nevada, 
about whom there are tales ot big- 
time western ganibling and other 
things. ' Affet; winning, a vanch at 
pokev he joins a .group of cattle- 
men banding togeth^ to route their 
cattle to a new market in Texas in 
hopes of ; avoiding cattle rustlers. 
While Crabbe is unwelcome to some 
of the ranchers because of his past 
and activities of rustlers on the 
drive- suggests be may be in on the 
plunder, in the' end he traps a 
rancher who is back of the rustling. 
Monte Blue is the menace, carefully 
concealed all the way. 

Love' interest is casual but inter- 
estingly developed. Girl is Kathleen 
Burke, a looker and a good type for 
the boots and saddle operas. She 
looks less like a toe-dancer than 
the aver age v , Raymond Hatton very 
good as the sheriff who drags out 
some of the laughs, Richard Carle 
has a small hit as a judge that 
stands out, while Sid Saylor also 
contributes comedy as ,'Crabbe's pal, 
a man whose integrity isn't ever 
8ure. ' Char. 



Murder pn a Bridle Path 

RKO-Radlo production and release. Fea 
tures James Gleason, Helen Broderick. Dl 
rected by Edward Kllly and William Ham 
I i? n : . r Fr - om • n.6Yel by. . Stuart . Palmer ; 
auaptation, Dorothy Tost. Thomas Lehnon, 
fidinund- North, James Gow: film editor, 
i1 c K Hlvely : camera, Nick Musuraca. At 
Rlalto N. Y^.: week April 10, '30. Run- 
ning time. 6^ mlns. 

inspector Plncr.... . 1 ...... .James Gleason 

gildegarde Withers; ...... .Helen Broderick 

Barbara Foley Louise Latimer 

Eddie Fry Owen Davis; Jr. 

-•■ John. Arlcdge 

Latlgo Wells .- \ .... John Carroll 

uon Gregg ; Leslie Fenton 

■.•..........'. Christian Hub 

Brockets Sh ^ ,a T ^ 
Kane 

gr. Bloom.... 
nr. Peters ... 
■Ma honey , 



.Willie Best 

John Mlltern 

.Harry Jans 

Jamea Donlan 

. i.Gustav Von f— wprtltz 

Frp-.' % '"her 

.' Spcncc- fci's- 



On the surface it looks like, too 
many cooks spoiled the picture, 
'our writers wefe concerned with 
wiii, S ir eeniJlay ' ana tw «> directors 
fhl,i e acU *al staging, with the 
Gvl fti result a strlctly-for-the-dual- 
be<r m . - that wlH d0 moderately at 
nun* ,} H a murder mystery that 
fln« V. 8 P un clies, showing how the 
nno comply abilities of Helen Broil - 

* K ana James Gleason cnn be 



THE ROYAL WALTZ 

(With songs) 

Ufa production and release. Features 
Willi FOrst. Paul Hoerblger. /Hell Flnken- 
zeller. Directed bv Herbert Malsch. Screen 
nlay, ' E. Burrl, W. Forster; music, Franz 
Doelle. At 65th St,, ff. T!, week April 0 
85. Running time, 80 mlns. 

King Max II of Bavaria Paul Hoerblger 

Emperer Franz Joseph of Austria,- < 

. Kurt Juerijens 
Duchess Elisabeth of Bavaria ("Cissy"), ' 

Carola Hoehn 

Count Tettenbach, Austrian' 

Ambassador in Munich. .. .Anton Pointer 
Ferdinand, his nephew. . ...... .Willi Forst 

Count Otto Prelslng,. Kurt Von Ruffln 

Minister Doenn|ces. ...Hans Lelbelt 

Ludwlg TomnsonI, Caterer, 

Theodore Dane'ejger 
There»7 h | 8 daughters Flnkenzellet 
Anna J ° )--Ellen. Schwanneke 

Franz, Pastry Chef at TomaFoni's, 

Hugo Schrader 



Milizia Territoriale 

('Territorial Militia') 
(ITALIAN MADE) 

Caesar Film production and release. From 
novel by A. DeBenedettt. Features G. Bo- 
lognesl and Leda Gloria. Directed by Mario 
Bonnard. Music, by Gulllo Bennard; 
camera, Ferdln'ar.do Mo'rtlnl. At World, 
N. Y., week April i, '36. Running time, 8^ 
mlns. 

Clcclo Orlanol 

Marr.na 



Reamo. 

Guldo 

L'Usclero. 
Krmlnla. . 



.G. Bolognesl 
. Leda .Gloria 
, . .E. yiarislo 
.M. D'Ancora 
,L. Almlrante 
. .R. Anselml 



Liebe und Leidehschaft 

('Love and Sacrifice' 1 ) 

(With Song) 

Joseph .Setden production and release. 
Stars Lazar. Freed.- Directed' by George 
Holland. Story. I. Zalatervsky; music; .Abe 
Schwartz. Cast Including Rose. Greenfield. 
Anna Thomashefsky, ' William &Vhwar>z, 
Cantor' Louis Waldraan, Jacob Wcxler, 
Louis Kramer, Arthur Winters, Esta Saltz- 
man, Ray. '- Schneler, Anna Loeb, Sam 
Krayltz. At Clinton, N. T., week Aprll- 
7, '30. Running time 80 mlns. 



(In. German; ISnglislt Titles). 
Weaving . through this operetta is. 
a fine, feathery touch that easily 
fetches and hplds : "the' attention and. 
accounts for an exceptionally pleas- 
ant 80 minutes of entertainment, 
Players ply their parts with a keen 
sympathy for. the mood of the piece 
The sceriic. artist and the costumer 
•have.- done well by their respective 
$epa,rt.mepts, JPTank Doelle has - in 
terpolated a score that enhances the 
ujiforced gaiety and charm of the 
swiftly moving narrative, while the | 

direction leaves little wanting in the 
art of welding together romance, 
comedy and melody. 

Story is carried through in a 
manner that is bound to keep the 
spectator in either chuckles or 
smiles. As would-be historical 
make-believe 'The Royal. Waltz' 
proves adept at blending the Cin- 
derella hiotif with pomp and cir- 
cumstance. Nimbly handled, par- 
ticularly, are the early incidents 
which cause -the complications In 
the love affair of the young count 
(Willi Forst) and the caterer's older 
daughter (Hell Finkenzeller). There 
is little lost motion in salving the 
misunderstanding between this pair 
and tieing all loose ends together 
for ah appropriate finish. 

By far the standout personality 
of the cast is Misis Pinkenzeller. 
Hers is a many-sided talent, height- 
ened by heaps of charm and beauty. 
She should make a good bet for 
Hollywood. Wrapped up in this ac- 
tress is a brilliant flair for line de- 
livery and pantomime, a swell sense 
of waltz rhythm and a tone value 
that, leans nicely on the ear. An- 
other nifty looker in the cast is 
Carola Hoehn who, as the Duchess 
Elizabeth, makes of her. .romance 
with Emperor Franz Joseph of 
Austria a~ fitting obligato to the 
affair of the count and the caterer's 
daughter. Willi Forst proves ami- 
able enough in the role of the lat- 
tor's debonair swain, Paul Hoer- 
blger hits it off effectively as the 
kindly monarch of Bavaria, white 
Ellen Schwanneke and Hugo Sc nra " 
der supply the major share of the 
production's comedy moments. 

Munich of 1852 serves as the back- 
ground for the story of Count Tet 
tenbach's falling for a commoner 
while on a visit to King Max II of 
Bavaria to persuade the latter to 
let his daughter marry the young 
Austrian emperor. Before meeting 
the caterer's older daughter, the 
count engages in an escapade that 
not only causes an odd royal edict 
but dogs him into a heart-breaking 
dilemma. ' While cantering through 
the park the count rescues the 
younger daughter of the caterer 
from a perilous position on a tree 
and for a reward collects a kiss. 
The schoolgirl exaggerates the in- 



(In Yiddish) 
A glance at this film convinces 
more than ever that there is a 
healthy market lying ripe for the 
picking. Some day some one is go- 
ing to come along with a really good 
Yiddish film and And himself in the 
middle of a gold rush; This film 
proves it more than any to date be 
cause it is still right along in the 
parade with ail other Yiddish -films 
that have been made thus far— it is 
still a bad picture. But it is much 
better than what . has • come before 
and should do well by itself on that 
score. 

It's the old story of chiseling 
oh costs. This one has two fine 
actors in the. lead and from there 
oh. anything goes as far as casting 
Is concerned. As for production- 
there just Isn't any. It was made in 
three shooting days in the Bronx 
and shows it. The script was manu- 
factured as the cameras ground: — 
or seems so. Despite which it comes 
to life for a few. minutes here and 
there and the result, during those 
few minutes, is , something to think 
of. Producer Seideh of this film is 
an old hand at the business and his 
only apology, he admits frankly, is 
that he can't afford to spend more 
WhiCh doesn't make the finished 
product any better, but. is the proof 
of the pudding.- : 

Lazar .Freed played the^ title role 
during . tjie. original, long run of 
'Yoshe Kalb' and is a splendid actor 
He hasn't much of a role here but 
handles what he has with care and 
ability! Opposite him is ROse Green- 
.field" in a believable portrayal; 

It's one- of. those involved stories 
of - the woman who was done .wrong 
Another woman wanted her. husband 
so she . framed her- on : a murder 
charge. Many years -later, after 
much suffering and agony and 
weeping and walling; it turns out 
well. William Schwartz Is miscast 
as the juve hut nevertheless is tops 
among the supporting players, only 
the two leads being really good 
actors, at least as far. as the screen 
is concerned. As usual several good 
legit actors ' (Yiddish) struggle 
through their roles here and prob- 
ably don't understand w,hy their 
legit tactics and 'mannerisms can't 
come through via the camera. 

Several songs are interpolated and 
can be forgotten with ease. 

For the market' intended, and in 
view of" what has come before 
(which, it might as well be ad- 
mitted, has not ruined the obvious 
yen of Yiddish speaking patrons 
for film fare in their own laneuage), 
it should do well.' Kauf. 



(In Italian) 
Until the last reel this adaptation 
of- DeBenedetti's noval unravels 
with pleasantness and a good deal 
of gusto. Then the story evaporates 
into . an ahti-climax... Semi-pathetic 
ending might suit BolOgnesi's serio-. 
comic role okay, but it doesn't do 
right by Leda Gloria, and Bonnard's 
directing couldn't .completely, cover 
up the loose ends here. Except for 
this hurdle, it's a fairly smooth job,, 
abetted by names and well-studded 
with laughs. 

Bolognesl as Ciccio Orlando, is a 
retiring clerk, in ' a shoe factory 
who's constantly heckled by his sis- 
ter and his employers. As the Great 
War starts, he suddenly becomes a 
major, which causes, him to slough 
his shyness and tumble into asser- 
tion. Even his former employer and 
his . sister lick his boots, and the 
employer promises him a lucrative 
job if he goes easy On his son. Lat- 
ter meantime is making eyes , at a 
pretty young widow whom the nia 
jor is also nudging up to. At this 
point the war is over, the ex-major 
again a hireling in the shoe factory, 
and the flashy young widow is for- 
gotten by the high-hat son. Ex 
major finally can't gall this turn of 
event and, grabbing: the young 
widow" by the arm, tells the whole 
shebang off, an4 marches away. 

-precisely where the pair 1b 
marching to is hot explained, leav 
ing the last reel like a .balloon on 
the end of a string. Before this, 
however, the action is strong and 
well conceived. Triple juxtaposition 
of Orlandi's character is neatly un 
reeled, and Gloria Leda as the 
young, widow, stands up creditably 
in. both comic and decorative roles 
Shots during the war scenes, show- 
ing soldiers continually swiping 
milk and chickens keep - the middle 
portion from sagging, and are ah 
asset. 

Musical direction by Bennard suf- 
fices, and. Martini's camera work is 
above oar; Film has been nicely 
shorn for pace, and would be an 
agreeable parcel of entertainment 
all around if -it hadn't- butted into 
the terminating impasse, Edga. 



Lorenzino de Medici 

('Magnificent Rogue') 
(ITALIAN MADE) 

Xuovo Mondo release of Manentl Film* 
production. Stars Alesaandro Molssl. Di- 
rected by Guldo Brlgnonl. Music by A. 
Mnnclni. At the Cine-Roma, N. T., weelc 
April 12, '30. Running time, 80 mlns. 
Ujrenslnb de Medici. .Alejandro Molssl 

Duca Alessandro Camllld Pllotto 

Bianca. Strozzl ....... .Germana JPaollert 

Nella .Maria Lenl« 

Mlchele ...Mario Stent 

FIUppo Strozzl. .Alberto Palmarlnl 

Gulcclardlnl ; ..Sandro Salvlnl 

Maria . Soderlnl . .tferesa FranchlnJ 

Benvenuto Cellini Raimondo van Rlel 

Ser Mjaurlzio.. ; Mario Ferrari 



(In Italian) 

Strong in every department until 
It got to the cutting room. Over* 
board footage, which could have 
been removed painlessly for. U. S. 
showings, now causes a wavering 
start and occasionally produces dis- 
tractions from a smooth slide to the 
climax. Otherwise this historical 
fllm has merits Way over par for 
the Italian -language route, ' and 
could' draw some general trade if 
correctly plugged, 

The late Molssl, a foremost Euro- 
pean actor, seems equally familiar 
in the Italian tongue as in German 
and turns in a hangup job as a 16th 
century courtier at the corrupt court 
of -Florence. Moissi has been ; dead 
about a year which indicates when 
this film was first produced. He i*' 
not permitted to run away with the 
footage. Samillo Pilotto as. Duke 
Alexander is granted practically an 
equal display space with Moissi. 
This balance), as fitted against the 
yarn, proves to be one of the 
strongest contributions 'to. the okay- 
results. 

Story concerns Alexander's cor- 
rupt administration of Florence 
which is finally terminated hy Lo- 
rentino's murder of his Overlord as 
the latter Is trying to steal Lbren- 
tino's sweetheart. Buildup to this 
finale, except for the distraction 
that got by the shears, proceeds 
with a zippy pace and both Molssl 
and Pilotto weave their roles into a 
strong combo. Supporting cast ade« 
quate, as is direction and mounting. 

English titles have been fitted in 
with too much fidelity. Edga. 



Der Hoehere Befehl 



FEDERAL AGENT 

Republic relpnse of Winchester produc- 
tion. Stars William (Bill) Boyd; features 
Irene Ware. Directed by Sam Nc-wflpld. 
Storv. Robert Ellis; camera, Harry; Forbe?. 
At Fox, Brodklyn, on double bill, week 
"April 10, '30. Running Hme, CO mlns 



Bob. 
Mulllns: 
Helen... 
Wilson ... 
Vllnia. .. 
Recard . . 



William (Blll> Boyd 

Charles A. Browne 

, j..'.... Irene Wave 

...... George Cooper 

^....T^enlta Lane 

,«..Don Alvarado 



('Higher Command') 
(GERMAN MADE) 

UFA production.- Stnrs HelUFlnkenz«ller. 
MI' Dagover and Kntf LuflwJg DIehl. 
Directed by - Gerhard ' EnmprPcht. Mnslo, 
Werner Klsbreniier. ; At the 7-Uth St. thea- 
tre, N. Y:. week March -27, '30. Running 
time, 00 nilnai . ■ • • » » 

Itlttnielster von Drostf..Karl Ludwl* Dlebl 
"Madame Martin. i t '...... .XM Dagover 

Wehzel ...i...,.-..-....'..K»rt Oann«mann 

Maiorln Tr Gertriide de Lal^ty 

Kaethe . '. ........ Hell FlnVenzeller 

TCarl of Beckhurst. . . . . . . .HnnH Mlerendorf 

1'iord Beckhurst 

Advokat Menecke.. ..Arlbert Wnescher 

Florlan Walter Sfhrnmm-Dunc'-er 

Der General Frledrl^h Kriysiler 

Der Major Eduard von Winter .Stein 

von Bodenhelm GuentHer Bnlller 

fit, EckfirtsberJr .Heinz Kosneke 

Wachtmelster Krlm.Frledrlclifrnnz fltn'npp 

Rtappenberk i.'Hans T/^HkH 

Frau Barth. ......... ..... .Qertrud Wolle 



PEG OF OLP DRURY 

(BRITISH MADE) 

Paramount release of British & Domln* 
Ions production. Features Codrlc HnrU- 
wlc-ke, Anna Neagle: .Directed by Herbert 
Wilcox. Story by Miles Malleson, At the 
Bijou, N. T„ week April 11, '30. Running 
time, 00 mlns. 

Peg . Wofllngton. ............. .Anna .Ne.igle 

Peg's Mo'.her Malre O'XelU 

Miss Dallaway. . .Dorothy Roblnsflh 

Peg's Dresser .Polly Emery 

A Singer , . , .S'tuart- Robertson 

Peg's Father,-, ....Arthur Sinclair 

Michael '. Jack Hawkins 

Dr. Johnson , Robert Atklr.s 

Mr. Rich ....Hay -Petri* 

David Garrlck. • . ; Cedrlc Hordwlcke 



Incredible, and as entertainment 
just fair. Due to William (Bill) 
Boyd's presence and work as chief 
character of the plot, the film hits 
the grade as a supporting program 
feature. The settings are drab, for 
the most part, and uninteresting. 
Nor Is the photography arresting. 
Dialog is ordinary. 

Only -slightly humorous, Boyd Is 
a Federal agent, assigned to nab 
foreign agents who murdered his pal 
and who are after a new chemical 
explosive. Invisible ink messages 
play a strong part in the plot, also 
a dictaphone setup and wireless. 
Boyd meets a mysterious looker 
who not only makes his task more 
Interesting but provides him an ob- 
jective in life other than crime de- 
tecting. The finish- has them 
clinching. 



One of better British-made pro- 
ductions, 'Peg of Old Drury' unfor- 
tunately does not contain enough 
'name draw or popular .'appeal to 
grab, more than- average business, 
Will prove satisfactory in dual spots 
and is a neat bet for the more arty 
type of cinemas. 

Story of Irish lass of humble ori- 
gin who rises to the heights at Eng- 
legfriecT .Schuerenherg land's famed Drury Lane theatre, 
furnishes sufficient background for 
quaint EngH6h romance without 
stalling proceedings. The principal 
action centers, about the theatrical 
atthosphere at Drury Lane and Peg 
Wofflngton's ascendancy to thesplan 
heights. 

While the sad ending has been 
magnificently handled, it is highly 
questionable whether this will meet 
with general approbation in the U. 
S. Plenty of opportunity presented 
to work out a satisfying happy con- 
clusion without being overly sac- 
charine. 

Considering obvious limited scope 
of book, Director Herbert Wilcox 
has done a superb job in keeping 
interest alive. Never drags in ex- 
traneous matter but pushes story 
forward at even . tempo. He has 
grasped spirit of the London theatre 
in the 18th Century without going 
overboard with detail. 

Chief acting laurelw readily go to' 
Cedrlc Hardwicke, as. the David 
Garrick, stellar actor Of Drury Lane. 
Both in his Individual .portrayals 
of Shakespearean rolefl. . as intro- 
duced as part of picture's devf,'lop- 
merit, and in his off-stage momenta 
he is a polished and interesting 
trouper, Anna Neagle, as the, Iriah 
girl, Peg Wofflhgton, contributCH a 
performance well above her recent 
offortK. ' Tomboylsh character la 
reminiscent of the Amerit'an' efforts 
by Katharine Hepburn. 

Remainder of cast \Vlli not be rec- 
ognized by .American ; audience* 
though mostly high calibre perform- 
ers. Jack Hawkins, in role of Mi- 
chael, the Irish swain, comCH through 
nicely in a rather despicable role. 

Musical background, which runs 
through film, in used to fix tempo 
of scene« with excellent effect. 
Photography is another commend- 
able feature. Wear. 



(In German) 
Hand of the new German 'culture! 
lies heavily In 'Higher Command' 
and produces a dull effect.' Doubtful 
If even the heartiest Teutons on this 
side of the pond . -will stomach .the 
moral lessons that interfere with 
the" unravelling of love angles' and 
comedy. Throughout the yarn there 
Is a continuous aeries of -pokes at 
the French which arc intended, to 
strike homo through their velvet 

. Story is framed against Napole- 
anic times when Prussia was an 
ally of Napolcan, but anxious to 
break away. An English envoy, 
trying to work up a rjeb.eljlon 
against the Little Corporal, Via 
trapped by French spies in Prussian 
territory whereupon a young 
German officer labors to' set him 
free, though Prussia theoretically is 
on Napoleon's 'side. Moral lesson Is 
that Prussia's ultimate welfare, de- 
spite its Immediate Napoleonic 
affiliation, is - the 'higher command' 
that spurns this patriotic piece of 
treason. 

An able cast, passably directed by 
Gerhard Lanipi-ech*, struggles with 
this stodgy • filnTsirTr-stf. Equipped 
with the most palatable role of the 
lot, Hell Flnkenzeller as the young 
officer's sweetheart makes the most 
headway and turns in a nU-e per- 
formance, till Dagover and Kart 
Ludwig Diehl, as the French spy 
and the perBiKte.nt cavalry officer, 
divide the rest of the leading roles 
as befrt they can. Which means that 
Mlflfl Dagover suffers the fate of 
being shot, and Dlehl doesn't got his 
sweetheart, although there's a 
vague indication that he may at 
some time, hence. 

Indlrcft propaganda sours what 
might otherwise have been a rea- 
sonably exciting and s;;l isfyhig 
hlstorh-al tale. No English titles. 



YACHT CLUBBEES' PIC 

Hollywood, April 14. 

Darryl Zanuck wants to star 
Yacht Club Boys in a feature and 
is hunting yarn to fit talents of 
quartet. 

So lav no deal seU 



24 



VARIETY 





DID YOU 

(^■■■■■■■■■■■■■■Ml 

LAY AN 
EASTER 
EGG? 





HOLY WEEK WAS TOUGH AT THE BOX-OFFICE 
says VARIETY- EXCEPT FOR M-G-M SHOWMEN! 

(verbatim excerpts from Variety, April 8th) 

BALTIMORE . ♦ ."Holy Week blues. Century alone is getting attention with PETTICOAT FEVER 
(M-G-M)" 

PROVIDENCE . . ."Tough Holy Week. Loew's looks like the leader again with BOHEMIAN GIRL 
(M-G-M)/' 

r 

NEW ARK..."Bad week with nobody doing anything except the Branford with EL DORADO (M-G-M)." 

NEW HAVEN . . "Annual Holy Week fadeout except ROBIN HOOD OF EL DORADO (M-G-M)." 

NEW YORK , « ."The Holy Week Handicap. UNGUARDED HOUR (M-G-M) looks short of——, 
but a profit." 

CHICAGO . . ."A general vacation until Easter. WIFE" VERSUS SECRETARY (M-G-M) only biz-getter 
in Chi this week. Packing 'em in." 

LOS ANGELES . . ."It's that time before Easter. PETTICOAT FEVER (M-G-M) top bracket names are 
helping this to fairly good business." 

KANSAS CITY. . ."With' exception of BOHEMIAN GIRL (M-G-M) at the Midland town is suffering 
preJEaster blues." 

CINCINNATI . . ."Lenten blackout. Albee giving off brightest beam with UNGUARDED HOUR 
(M-G-M)." 

PHILADELPHIA , . "Philly way off. WIFE VS. SEC. (M-G-M) 2nd run b.o. wallop." 

SAN FRANCISCO "Warfield PETTICOAT FEVER (M-G-M) good trade matinee and night." 

.DENVER . . "PETTICOAT FEVER (M-G-M) burns up Denver. Town's top grosser." 

WASHINGTON . . ."Holy Week no bugaboo for good attractions. Fox which booked ROBIN 
HOOD OF EL DORADO (M-G-M)'up into the smart dough." 



MORAL: LIONS DON'T LAY EGGS 




I 



Wednesday, April 15, 1936 



P I € ¥ 



E S 



VARIETY 



25 



'Small Town Girf on 
Dual, Excellent at 
$9,800, Indianapolis 

Indianapolis,' April 14; 
(Best Exploitation: ' , Indiana) 
'Small Town Girl/ on a dual with 
•Moonlight Murder' at Loew's, is. 
traveling at a surprisingly swift 
pace and will probably wind up 
with an excellent $T),s6b. Gaynor 
ploturej aided materially by a serial- 
ization which has been running in 
the : town's largest daily, is out- 
running everything else easily and 
is up in the money class near 'Rose 

■ Marie- apd 'Mutiny' on results at 

■ Loew's. 'Singing Kid' at the In- 
diana, Is only lukewarm with its 
prospective $5,800, while the Lyric 
is faring a little tetter than average 
it |8,<H)0 with 'Everybody's id 
Man 1 * and a vaude bill neadllning 
York and ..King. Nothing else is 
causing any stir. 

Exploitation honors are shared by 
Loew's with its careful campaign 
emphasizing the GaynOr . picture's 
story basis through a newspaper 
serial, bookmarks in circulating 
libraries, 19-book window displays 
In prominent locations, etc., and by 
the Indiana with its successful cam- 

• paign on the Jblson Sim that in- 
eluded several notable display ad 
tieups on Jolson shirts^ Sybil Ja- 
son's shoes, Lyle Talbot riding a 
bicycle for a sporting goods store 

. ad, ' hair dress and ladies' hats ads 

• on the feminine players in the cast 
as well as a radio buildup on the 

. Galloway angle, etc. 

Estimates for This. Week 

Apollo. (Fourth Ave) (1,100; 25- 
40>— -'Message to Garcia' <20th) 

■ Seery, Stanwyck arid Boles played 
up. big above film's title in ads. Re- 
sults are very . mild , at $3,100. Last 
week revival of 'Connecticut 
Yankee' <20ih) very good at $6,500. 

. Circle (Monarch) (2.600; 25 -40)— 
Tarmer |n Dell* (RKO). and 'Boul- 
der Bam' (WB), dual. Former pic- 
ture favored in campaign with title 
stressed, . but there's nothing but 
gloom "with , a poor $2,500 in sight. 
Last week dual' of "Walking Dead* 
(WB) and 'Muss 'Em Up' (RKO) 
also meagre at $2,750. 

Indiana (Monarch) (3,100; 25-40) 
--'Singing Kid* (WB). Going is just 
okay and no more with probable 
, take of $5,900. Last week dual of '13 
Hours' (Par) and 'Too Many 
Barents' (Par) wealc at $4,800. 

Loew's (Loew's) (2,800; 25-40)— 
•Small Town Girl' <MG) on twin bill 
with 'Moonlight Murder' (Col). Lat- 
ter picture almost ignored com- 
pletely In ads. Gaynor and Taylor 
strongly billed in other half of pro- 
gram with Ben Ames Williams 
authorship coming in for heavy 
Play. Gross is swell at $9,800. Last 
week ^Garden Murder Case' (MG) 
on dual with 'Don't Gamble With 
Love' (Col), $S,5Q0i lightweight 

Lyne (Olson) (2,000 ; 25-30-40)— 
Everybody's Old-Man' (20th) and 
vaude. Stage bill headlining York 
and King.^iven more space than the 
picture in ads, although Irvin Cobb's 
starring debut was given consider- 
able attention. Biz all right at $8.- 
000. Last week 'Bugle Ann' (MG) 
S"?.^* 18 ° n -Parade' stage unit 
finished at $8,000, also, 

'Colleen' With Fashion 
Show $6,500 in B'ham 

Birmingham, April 14. 
(Best Exploitation: Alabama) 

What is needed more than any- 
thing else is some sunny weather. 
After, several weeks of pre-spring, 
tne clouds came along wearing 
mourning and business has been off 
since. However, the weatherman 
nas promised some fair weather this 

• Sat* , busin «S3 should reflect 
honej? Easter Su nday was a 

h a C < 0ll ^v n ' and 'Shark Island' will 
EL. ^ he mdn °y this week. Ala- 
bama has a fashion show in con- 

JouSf, V} h and it is 

aSK '^vantages to offset the dis- 
advantages in pulling customers in. 

ai? \ V ^ r ** ter y^ 1 " these shows 

ness a little! ^ h6lp bUSl " 



week 
(Amkino), 



NEWARK 

(Continued from page 10) 
agers. Maybe $4,000. Last Week 

S?ft k E' a £ d ' (20th) and 'Whipsaw 
(JU.G), $3,425. 

.mf- itt,0 „ r (Franklin ) (299; 35-50)— 
sT £u? Won ?*' <Amklno). Good at 
$1,400 on 10 days, Last 
'Builders of Socialism 
$678. 

Lee's State. (2,780;. 25-30-55-65-75) 
— ^"coat' (MG) and Unguarded 

fl2*L { «™ P1)n . r<Jntly the town's 
leader at $18,000. Last week 'Tough 
Guy' (MG) and /Secrets' (Col) a 
ioser at $7,000. 

Proctor's (RKO) (2,$00; 20-65) 
and Lyceum <ro6f) . (770;. same 
stele)— Doctor' (20th) and 'Two in 
Park* (RKO) . Disappointing Over 
baturday but showed better Sunday 
a o£ ma ? ? 0 „°vel- $1.3,000. Last week 

■$!2S& <GB) and ' Son ff and Dance' 
( 20th) good enough for $10,000. 

,oo«* fn ^ ,n „*; Newark (Adams-par) 
(2,248; 25-75)-"Desire' (Pari and 
Parents' (Par), Also picked up 
Sunday for probably $12,000. Last 
week 'Candles* ; (Rep) and 'Feet' 
(Rep) bad at $6,500. 
or T T n 7"'?^ (Skouras). (1,600: 35-20- 
?™^^~. Cnan ' (20th > and 'O'Malley' 
(^Oth). Now using amateurs Thurs- 
day nights, previews on Fridays and 
theatre rhymes' on Wednesdays. 
Using, much ballyhoo this week 
w^ch counts. Probably $7,000. Last 
week 'Dead' (WB) and 'Girl 
$6,700. 



(GB), 



Estimates for This Week 

shot 12 Colleen (WB). and style 
sionM ° f n , Staee wlth som e profes- 
sed talent. Write it down' for 
W.dOo, but not more. 
Country Doctor' 
good. 



Last week 
(20th), $7,800, 



tha^f lk lsl ^d'. (20th). .Better 
this i?« era ? e ' alth ough business at 
few ,,2 , Se ^ bGen 011 the up last 
U'av- fo tS \ * 3 ' 000 - week 'Milky 

Str a ^ ar) ,x a , r( ' und $ 2 - 800 ' moderate. 
-•YouS < wlll >y-Kincey) (800; 25) 
Life' o W t , Dust ' (RKO) and 'This Is 
fair y * On spat week $1,800. 

$?.?oo Week ' PrevJew Murdpl " 

lte*5& f /i° me > (1 - 10 <>: 25)-'Coil- 
teftafn (PN) ' ° ne of most en-' 
in?*, ff ,, actlon Pictures in town. 

* ed Lnd cr' <PN) $-2,000, fair. 



LA. TRYING TO RESTORE 
CAMERAMEN'S 10% CUTS 

Efforts will be made by the Inter- 
national Alliance of Theatrical Stage 
Employes to restore the 10% pay 
cut made on various; classifications 
of cameramen in 1932 at the basic 
studio agreement: sessions this week 
in. New York. At almost same time 

International Cameramen's Union is 
preparing to seek company approval 
of neWsreel cameramen's contract, 
which is virtually the same as in 
voked under the NRA. Both ses 
sions, tabbed for Monday and Tues 
day, were delayed until later in the 
■week. 

When the pay slash was original- 
ly requested by producers, argu- 
ment was advanced that the cut 
would be only temporary,, with 
IATSE leaders agreeing. 

The: present minimum scales for 
second, assistant and still camera- 
men ranged from $90 to $112.50, 
$49.50 to $54 and $76.50 to $90, re- 
spectively. It also is likely that 
restoration of the 10% cut for op- 
erative first cameramen Under IA 
jurisdiction will be sought at parley. 

New 1936-37 contract for news- 
reel grinders asked by union is for 
40-hour week over an eight-week 
period and $112.50 minimum salary, 
with scale to remain the same when 
currently exceeding that amount. 
Pathe Newsreel already has ac- 
cepted such a contract, union 
spokesmen claim. 

Postponement, of confab on news- 
reel contract caused by absence of 
two members of producers' com- 
mittee. Now tentatively set for 
April 20, with George ' E. Browne, 
head of IA, expected to figure in 
conversations. He also will attend 
the basic studio wage parley. 



Hollywood, April 14. 

Fred Pelton of Metro, Keith Glen- 
non of Paramount and H. K. Batch-, 
elder of 20th-Fox trained out Satur- 
day night (11) for New York, to sit 
in oh' the basic studio agreement 
discussions starting there next 
Thursday. 

Victor Clarke, producer labor con- 
tact, and aide to Pat Casey, pulled 
out Sunday (12). 



'Boots and Saddle' to Be 
Spared Sound Track Ride 

Hollywood, April 14. 
On. theory that song. 'Boots and 
Saddle' has been ovef-warbled, one- 
time best seller has been dropped 
by Sol Lesser as title of Principal's 
George O'Brien starrer, as well as 
number eliminated with no substi- 
tute song set. 

Lesser has sold song and title, to 
another studio and retitled the 
O'Brien picture 'Border Patrol.* 
With change of handle and tunes 
eliminated, script has been re- 
vamped by Dan Jarrett and Ben 
Cohen. 



A Different 'Gen.' Again 

llollyw ,()(). April .11 
Paramount has s\ itched leads 
again on 'The General Died, at 
Dawn,' replacing J-Yod McMurray. 
Gary Cooper was originally set for 
the part McMurray' in turn succeeds 
Cooper as topper in 'Texas Iinnger. 



Freddie Outdraws 
Shirley in Wash., 
$27,000 to $19,000 



Washington, April i4. 
(Beit Exploitation: Fox) 

Capital up and down this week, 
"but hordes, of Easter- week sight- 
seers will push total gross well 
above average. With a little rain 
at the right moments, it may set 
record for over-all take, 

Loew's got bad break bv being 
forced to. play 'Captain January' at 
Palace, making Shirley Temple arid 
Freddie Bartholomew each other's 
opposition. Seems to be enough to 
go around, however, although 
'Fauntleroy' is tops, both actually 
and .proportionately. 

Best bally honors go to Fox with 
particular emphasis 6n contests to 
bring out angle that 'Fauntleroy* is 
no longer a sissy. 

Estimates for This Week 

EarJe (WB) (2,424- 25-35-40-60- 
70)— .'Singing Kid' (WB) and vaude, 
Notices only so-so-, but Jolson and 
Ina Ray Hutton on stage making 
snappy contrast for arty bill at Fox. 
Will get the; hotcha crowd for nice 
$19,500. Last week 'Showed Under' 
(FN) and no-name vaude suffered 
with light $12,000. 

.Keith's (RKO) (1.830; 25-35-60)— 
'Sutter's Gold' (U). Good reviews 
helping toward . $9,000, oke b'ut be- 
low expectations. Last week 'Break- 
fast' (U) slipped but wound up with 
satisfactory $8,500. 

Palace CLoew) (2,363; 25-35-60)-^ 
'Capt. January* (20th). Getting good 
$19,000. despite 'Fauntleroy' oppo- 
sition. Last week 'Bohemian Girl' 
<MG) and locally-produced flicker 
took light $10,500. 

Fox (Loew) (3,424; 25-35-60)— 
'Fauntleroy! (UA). and vaude. 
Patricia Bowman, Everett Marshall 
and Yascha Bunchuk topping classy 
stage bill making house mecca of 
Easter Week visitors and pic is 
building heavily. Should get swell 
$27,000. Last . week *E1 Dorado' 
(MG) and Ben Bernie laughed at 
Holy Week to tune of smash $27,500. 

Met (WB). (1.S53; 25-40)— 'Silly 
Billies' (RKO). Wheeler and Wool - 
sey getting by with satisfactory $4,- 
000. Last week 'Desire' (Par) (2d 
run) took big $6,500. 

Columbia- (Loew) (1,583; 25-40)— 
'Modern Times! (UA). Third week 
oh mainstem after so-so fortnight at 
Palace holding up to good $5,000 as 
holiday attraction. 

Belasco (Radin) (1,100; 25-35-50- 
60) — ^'Sous les Toits ' de Paris' 
(Tappenau)- and revival of 'Alice in 
Wonderland' (Par). First dabble in 
double bills on mainstem won't get 
over disappointing $2,500. House 
played up 'Alice; to get kids and op- 
position was too tough. Rene Clair 
film, which -was hot in view of hew 
interest in French director* was only 
a line at bottom of ads. 



PROV. CHEERFUL 



'Small Town' dual $15.000— 'Pino' 
$12,000— Jolson $10,000 

Providence, April 14. 
(Best Exploitati Albee) 

The boys are smiling again. Plenty 
of drawing power at the box office 
in the current bills. Good Friday, 
opening for most of the first run 
stands,, saw surprising 'business, 
especially at Loew's. 

Albee staff started to work on 
'Sutter's Gold' weeks in advance. 
Plenty of paper around, and a tie-up 
was affected with every newsstand 
in town. Liberty magazine tie-up as- 
sured distribution of 7,000 special 
heralds. House had downtown pa- 
rade of newsboys; secured 40 spe- 
cial window displays; used radio 
plenty, too. 

Estimates for This Week 
Loew's State (3,200; 15-25-40)^- 
'Small Town' (MG) and 'Garden' 
(MG). With splendid start, house 
is aiming for $15,000, although show 
rather long. Last week 'Bohemian' 
(MG) and 'Devil's Island' (Col), 
rather. lean at $7,000. 

Majestic (Fay.) (2,200; 15-25-40) 
—'Singing Kid' (FN). One of the 
two spots in town -with solo bill; 
out to get $10,000, and it looks good. 
Last week 'Dead' (WB) and 'Tango' 
(liivjnc) plenty dead at $3,800. 
Strand (Indie) (2,200: lS-Z.T-IO) 
■'Pine' (Par). House is ready to 
hold this one indefinitely. Short 
show gives stand opportunity to 
pack them In. For full week at least 
$12,000. Last week 'Soak the Rich' 
(Par) and 'Too Tough' (Col'» skidded 
to a low $1,500 for three days. On 
four day run. 'Condemned' (GB ) and 
Call of Prairie' (Par) got Just be- 
low S''.5r)0: off. 

Fay's C2.M00 : 15-25-40)— 'fiwnvcd j 
Under* <FNj and vaudeville. Ku'M j 
that house is the onlv vaude spot in , 
town always helps in a. pinch, and j 
this is a pinch: $7,000. oke. Last! 
week 'O'Mnllcy' CflOth ) and vand". : 
only spot in town that, really made 
an*" moncv. swell at $6,700. 

RKO Albee (L'.iinO: i:,-^n-40i — 
Sutter's' ( D and 'Mimi* ( Alliance.', j 
Plenty of show as far as time is i 
concerned, but the 'nailyes are nnt j 
going for it. In for ei^iil days, for i 
nrohaM'"- 'S7.000. tenid. Last , week ! 
He*.' niartlfn arid Tanit'-r' (Radio.). , 
not had at S'lMfio. 



Going Places 

Uy Ceeelia A«»er 



Those 'Follies Girls' 

'The Great Ziegf eld* .is long and lavish, and yet there's another great 
picture left, out of it— the business of Glorifying the American Girl; the 
study of who she was, What happened to her, how she looked in heir 
natural state, and what "was the magic that made her unsurpassed 
before or since. 

Lots of revue producers would like' to know, to say nothing of the flaps 
now ready for lire to whom the legend of the 'Follies Girls* is far more 
inspiring and more worthy of emulation than the skimpy stuff about that 
small-time. Helen of Troy. 

'The. Great Ziegfeld" has time for only a few 'Follies Girls,' those who 
found its hero interesting simultaneously with his .finding them momen- 
tarily unique. 'Hut of what was done to make them, famed 'Follies. Girls,' 
there is nothing. Some mink coats, some diamond bracelets, some baskets 
of artificial orchids — trinkets anybody can buy — awarded them after 
they'd made the grade. But . the process itself -^-not a hint, not a clue* 
' , * reat fciegfeld' flashes them all lacquered, all groomed, the finished 
product,, 'decorating revolving stages moored in their own loveliness. 

The fascinating sscrets, the inside stuff on make-up and grooming, 
the preliminaries; shall be, it is hoped, another story. Because the cur- 
rent American girl heeds to know. 

Respecting the 'Follies Girls' tradition, even as it reveres its hero, 
Great Ziegfeld' dares not to tamper with their style. Their skirts are 
wider, their fringes longer, their feathers thicker, their diamonds brighter, 
their headdresses higher, their marcel waves deeper; their blonde hair 
shinier, than in any ifllm musical ever seen before. Of dash; daring or 
originality In costumes, there is. little; of -prettiness,.. superlative, size, 
lushiiess over well established patterns, there's plenty. 
, It is a school that blooms most stunningly in the 'A Pretty Girl Is 
Like a Melody* number, in which— as a huge r evolving, stage upon which 
is built a spiral staircase, turns, while slowly its completely round silk 
curtain lifts to disclose mounting groupings—graceful clusters of girls 
come into view costumed to suit the mood of the orchestration's Interpo- 
lations. 

First, distributed decoratively around the outer rim, pretty Louis, 
Quinze girls in bouffant skirts and extravagant powdered wigs. Then 
pretty Minuet girls in butterfly panniers. Next, , pretty 'Lleberstraum' girls 
in romantic hoopskirts. Then pretty waltzing girls in wide skirts of net* 
glistening with dlamants and their hair in Eugenie curls. And pretty 
girlB matching somehow the aria from "Pagliacci. 1 . And now the stage has 
made one complete turn, and its white silk curtain, which "has been such, 
a glorious background for its ail- white clad pretty girls, is ready to lift 
and guide the camera up the spiral staircase, where still more pretty 
girls are dancing hot. That's because the staircase marks the beginning 
of the jazz age. 

For a moment the coming of the jazz age upsets the Ziegfeld 'Follies 
Girls' tradition, it seems, for some of the jazz age girls are dressed like, 
bats with cock-eyed wings, half of them swirling out from, their shoulder 
and the other half zooming put from the opposite leg, while their bodies 
are encased In sequined tights. Higher on the staircase are massed more 
pretty girls in black tightB peek-a-boolng through long black fringe 
hung from the shoulders, who quiver and strike vigorous poses In unani- 
mously felt rhythm, ultimately frightening the bats away. 

It isn't the blackness of the Jazz age girls' costumes, nor .the energy 
of their movements that Is so contrary to 'Follies; Girls' tradition as it is 
the fact that, because they are jazz age . persons, it's been deemed suit- 
able to put 'mOdemC helmets on their heads, which have 'moderne* 
visors, and 'moderne' masks that hide a good part of their pretty faces. 
Real Ziegfeld 'Follies Girls' would never be allowed to hide their pretty 
faces, not even for the Paleolithic age. 

However, the number ends honest and true, with -the spiral turning 
and the camera following it until it reaches, at last, the summit upon 
which is perched Virginia Bruce in a long and wide skirt, full enough to 
satisfy Ben Ali Haggin. All in all. a certainly big and lovely and yet 
strangely soothing number. 

. The 'Circus Ballet,* led by Harriet Hoctor, had a swell idea. Miss 
Hoctor's ring-mastering of a circus' animal acts. But after Miss Hoctor 
has cued a fine line of greyhounds and put the ponies through, their 
paces, courage is lacking to see. it through. Miss Hoctor's dancing is 
effortless and airy as ever, though ner costume its very much more bur- 
dened with trimming and detail than the simple and dramatic story- 
telling things she wears on the stage. There's a white, peacock- train 
over sequin -decorated leotards and a sequined military cap with an 
aigrette bush, and military cord orders and white high boots and so on. 
Her ballet girls wear, with their military leotards, white ai .*ettfe busby's 
—suitable note of priceless extravagance. 

Most amusing number, a -delicate burlesque of burlesque girls intro- 
duced by m.c. Fannie Brice wings comedy out of their flat, mechanical 
voices, their naughty Hawaiian grass skirts worn wickedly over Wrinkled 
flesh cotton tights, and establishes the. lady who sings, 'My name is 
Vi-lit,'. as a femme who's gotten, some place. 

Luise Ralner's Anna Held is a characterization of charm and gaiety 
and creates a wholly bewitching and' living person whose mercurial 
changes of mind and temperamental didoes are always captivating, Miss 
Rainer's costumes consider appreciatively her fragile femininity. She 
is nestled behind ermine tippets and little muffs and wears violets oh 
her toque, though, when it's necessary for her to be spectacular and glam- 
orous, as in her 'Jolly' number, she can be that, too. Then she weal's 
a black jet princesse gown and a huge black picture hat, under -which 
her. eyes beckon and her white fox stole sets off her brunette allure, stilt 
further accentuated by the show girls in the number, who are blondes 
and dressed in white duplicates of Miss Rainer's nostalgic garb. 

Virginia B'ruc's sad, «ullen beauty and the melancholy droop of her 
eyes suit perfectly her role of 'Follies' girl destined for no good end. 
Miss Bruce is bo convincig and so decorative as a menace she suggests 
that perhaps she a been so lacking in animation in her former sweet- 
fine-girl assignments because she knew all along that she deserved better 
things. She wears at one and the same time iah ostrich feather affair 
that has appended to it several long ostrich feather trains swirling into 
such curly clusters at the end that each of them 1h magnificent enough 
to Encompass another 'Follies Girl' apiece. 

Myrna Loy's Bill Jo Burke is pretty, dressed in robe.i dc style, and 
stilted, like her rigidly -waved a nd wet blond wig. 



Tasker Moves to U 

As Director of Sound 

Hollywood, April 14. 

Homer G. Tasker, president of 
International Society of Motion Pic- 
ture Engineers for past two year.s. 
has moved into Universal as direc- 
tor of sound. He was ticketed by 
William Koenig. studio manager. 

Tasker was for several years 
chief engineer In charge of Warner 
Bros.' United Research Corp. on 
Long Island. When eastern labora- 
tory was moved to Burbank, Tasker 
was put in charge here. During 
past year he has been working on 
eli ina'tion of sound flutter as a 
•ajor research problem. 



B'way 1st Runs 



(Continued from page 7) 

shop around more in the Indie mar- 
ket to fill out schedules. Fight for 
survival may also threaten price 
slashing on the big street' in an at- 
tempt to lure the. lans -Times Square 
provides, not forgetting that double 
bills are flourishing at the Mayfair, 
Warner, Palace,' Cohan and other 
houses in the area which are hardly 
In the shotgun clas.-.. The fact that 
protection is only 14 days in New 
York also gives the first runs more 
of a struggle to fate. This protec- 
tion may eventually be lengthened 
after years of pi otest from various 
operators. 



2b 



VARIETY 



Wednesday. April 15, 1935 



Net paid circulation 

Daily - - - 1,700,000 
Sunday - - 2,800,000 




★ ★ ★ ★ 



Final 



THE WORLD'S PICTURE NEWSPAPER 

56 Pages New York, Thursday, April - 1936 






ANN HARDING in "THE WITNESS CHAIR 

with WALTER ABEL, Douglass Dumbrille, Frances 



tt 




Cliff Hem. RKO RADIO PICTURE. 



Wednesday, April 15, 1936 



P I € ¥ 



E S 



VARIETY 



27 



House Reviews 



EMBASSY 



(Continued from page 19) 
versal-McPherson basketball game, 
all of the action being anent suc- 
cessful basket-shootlrigs. StocX outr- 
board motorboat races and bronco 
busting contributed by Hearst, while 
Fox comes In for Horton Smith's 
win of the invitation . golf tom-ney 
and the Penh -crew's spring ttajhlng. 

Foreign events- on the prbgrattt- are 
notably-. low. iaind mainly classify 
under "'human Interest* heads. Bar- 
bara Uutton's baby is caught Jjfpm 
half a dozen angles by ParainoMnt. 
Princesses Elizabeth and Margafet 
Rose, h^irs^d'^e Britls^ttirone, 
shown entelbJh'g church itt^iissex 
by Fox', 1 Which ^iBfl contributes : sev- 
eral clips • fllme'd- 'oh flight of 'the 
zeppelin- Hindenporg. Best of* the 
forelan^-i^atter-. fidmpbsed of .-Stock" 
army matieuvelcei.. .., . •"•».;' 

Quite* a play"':!? glVen. to- safety 
stuff which is :st\a a rlp> -topic ^al- 
though there aren't many spectac- 
ular lead-ins. Labeled 'Don'ts for 
Drivers' one series by Hearst shows 
staged accidents, between two autos 
with a spiel on why they .happened; 
paramount ..treats accidents occurr- 
ing around- the home .and .'emphasizes 
that the#- claim as many lives as 
motor mishaps. There's. a plea for 
better eiedttr/Ical gadgets which; GE, 
Westinghouse, et al. ought to rel- 
ish. . , , ' 

Lew Lear- comprises the comedy, 
appearing in two Fox- sequences. 
First has spme carnival scenes and 
is highly" ' .standardized. . Second, 
SioweVer, is' full, of -chuckle values, 
being woven around the .musical an- 
tics- of three monkeys. Politics also 
In the background this, week, with 
brief footage .for President Roose- 
velt's return by Fox, and a short, 
excerpt from Hoover's 'white rabbit' 
speech by Paraniount. 

Miscellany .m'os't . heavily contrlb- 
: Uted by^'^tJhlversal,-. which has: the 
discovery of - goi'd In a Colorado 
farmer's cornfield. Westlnghouse's 
new ralijget sun lamn r the. Buddha 
fete in Calif or nia;vand -a novel land- 
ing" of - gliders. '.Paramount ^covers, 
the circus, and the^women's vote iri 
Mexico.- Fox has' several fashion' 
clips. And' Path^i has some dog. 
■show shots. ''i$C . 

Sirigujarly on..;.tnls program, ho 
event, and" that incudes the tornado, 
has-'fcUpBVby jaojb- than one. com- 
pany. "'• _.;,<;• jpfaa. 

i National, Louisville 

Louisville,''. April 10. 

TheVa's' a stageful of people at.the' 
National in. a barn ; .dance outfit from 
WHAS. Oft the air .the 'billies are 
sponsored by ; Crazy. .Crystals " and 
are • heard -every "Saturday - night. 
Frequent . dates are gjlayed. in nearr. 
by towns, mbstly in schools and 
community halls,.' and. the show is 
piped 'in to the station.. No mention 
of the- sponsor is made dui'ing the; 
present appearance of '-thie unit. 
N To bolster the. show 'and give it 
more .. running time nianagement 
added the Keene Twins, VJc and 
Lamar. Boys and girls have a nice 
routine of aero , and rhythm step- 
.plng,. and they get things ^ft to a 
nice start. 

.Nixon and Sans, man and wpman, 
next on for a hodge-podge of fool- 
ery, including a ventriloquist bit, 
some Vocalizing by the fenime. and 
another of those humble dance im- 
pressions by the man. He wears an 
unusual costume, with a feminine 
form outlined Against bjack tights, 
and it's good lor. some hefty laughs. 
. Bam dancers theh orr, in rural 
setting, and Frankle Moore, who' 
pilots an aggregation called the Log 
Cabin . Boys, does the introducing, 
First he brings on two of his boys, 
the first doing a hot trumpet num- 
ber, oke, and followed by a 'St. 
Louis Blues' impression by another 
lad, also a click. Square dance group 
then go through their evolutions, 
with plenty of swing 'em right and 
loft, and it seemed plenty familiar 
to most of the customers. Arizona 
Ranch Girls, attired in riding 
breeches aridlO-gallori hats, then up 
to the mike to vocalize a couple na- 
" sal-ditties. Girls would look much 
better in skirts, their riding 
breeches only accentuating a hippy 
apperance. Their reception is mild. 
Then another pair' of ^rirls. Hoosier 
Maids, on for. .a! western tune, and 
not much. Colorless voices and ex- 
pressionless faces. 

Unit has a diminutive comic 
called Shorty Callahan, who gar,- 
ners most of the laughs. He's in and 
°ut during the entire proceedings, 
registering effectively when he tries 
to cut in on the square dances. 

Another 'billy, Bob Atcher, an- 
nounced as from Atlanta, 'accompa- 
£' es . himself on the guitar. Not so 
eood, and returns likewise. Hp dnes 
m himself . however, by bring- 
psTi a , l t0 °P e up from the audience, 
r.w a Co, »»try Joe Scott, who clicks 
fw/. Avith * om «' f^t hoofing. 
hVn 0 \ I s tke standout and garners 
edv % lhe ai'Plaust-wi'Ai his oom- 

1 fl 3 aml some fasc stepping. 
Is^n mme character, Cousin Emtny, 
l n J T n „i 01 ' a few brief moments, dur- 
thl K« c ? Kne whama out a tun© on 
euL? an :L 0 ' ud dle. harmonica and 



guitar — cm.' 11UU "^ naxmomca nna 
Shorty ls ald6d no little by 

*he clr 

Closer has -Frankle *Moor« and 



and gets some laughs with 



the ,w 1U Bew a ome I 
CJ&P^ locking bit 



Shorty on for some harmonizing, 
and the exhibition square dancers 
whooping it up. Entire barn dance 
part of the show runs 40 minutes, 
but seems longer, with several 
draggy spots slowing it up.. Audience 
made up for the most part of coun- 
try people, but enthusiasm was 
lacking and applause light Steady 
stream walking out at second show 
Friday night. 

Picture, 'Soak the Rich' (Par), 
and Universal News. Blfc light. 

Bold. 



CENTURY, BALTO 

Baltfmore, April 10. 

It's. Easter Week .at the Century, 
but not egg-laying week. In fact, 
the four Vaude acts add lip into one 
of the snappiest, most entertaining 
shows in. some time. ' ' 

Dori Costello Revue gives layout 
a bouncing start. Costello. is the 
lone man in the flash, , which in- 
cludes four girls besides himself. 
Ovation for Jack Powell, who was 
last here, three years ago, bespeaks 
the deep impression he must have 
made in. the days when he used to 
com© through every six months .br 
so with the old presentation's. 

Powell, incidentafty,. uses for ad- 
vance a clipping from Time ■ mag 
which tells! of his presence at last 
President's Birthday Ball in Wash- 
ington when he madd Roosevelt and 
Chief Justice Hughes guffaw by roll- 
ing. 'a tattoo on the bald spot of the 
Speaker of. the House' (Byrris). In 
climbing all over Century stage and 
down in' first rows Powell couldn't 
find any bald pates to nlay on (some 
of the pitmen look to be wearing 
toupees this week), but he drummed 
just about everything in sight" and 
left mob limp. 

Herman Tliriberg fits the next-to- 
shut like Joe Louis' left paw fits a 
six-.oz. glove. Has* been, too long 
since he last gave the town a 
glimpse at him. After the . s ma.ny 
hit-or-mlss comedy acts that traipse 
through,, it is pleasant, to, see sb 
shrewdly concocted a turn, so fast 
it almost outsprlnts 7- an audience's 
collective brain, and: so sure -footed 
and - material-fat, Plus, of cbxirSe; 
the tdppish ' talent to purvey' : the 
stock. Audrey Parker ? is as slick a 
girl cross-fire fueler as this town 
•ever. sees. Her opening round with" 
Timberg has' her. doing a satire on a 
gabby Southern Girl , that ' is almqst 
too. subtle for vaude, and ' here , in 
Balto, where prototypes o"f tho chat- 
tery S.. G. are quite numerous, its 
"the old story of a guy not fecog-. 
nlzing himself in the mirror. She 
has a second whirl togged out" in 
what seems to approximate a Polish 
peasant's holiday areas, - arrd .uses 
some sort df a zany Slav accent that, 
has 'em down, on all fours with 
laughter. 

Herman, Jr., Is on early for a little 
by-play with his papa, doing a 
goOfus character. Closing, he's back 
for a hoofing session with the old 
man. Midway Leo Chahzee slips on 
for brief heavy lampoon on a 
Shakespearean ham of the old 
school; that bit is mostly noise. 
Timberg, '.Sr., is on stage through- 
out, and when not gabbing with one 
of his alternating three partners, 
he's flicking his fiddle, or fingering 
the IVorles. 

Songwriters on Parade, w.k. here 
by virtue of many visits, closes 
strongly. Quintet: Charlie Tobias, 
Al- Lewis, Al Shermin, Gerald 
Marks, Murray Mench'er. They 
always manage to participate in the 
composing of some neAv- songs 
'tween appearances here, and in 
presentation always slough some of 
the old ones used in act. That keeps 
turn freshly veneered. 

'Small Town Girl' (MG), screen 
feature, buttressed by Metro clips, 
trailei's ahd a 20-minute film made 
with local talent that tells a serious 
story with serious acting, but with 
such an absurd script and such 
strictly Smithfleld trouplng, con- 
noisseurs of such spectacles roll on' 
the carpets with laughter. Good 
Friday afternoon 'business surpris- 
ingly big. 



Cirque Medfan^, Paris 

Paris," April 1. . 

Foreign clowning just doesn't pull 
the house like the homo grown Va- 
riety, as fully illustrated by the 
Medrano's latest .bill. % 

Kay, Kay and Kay are billed 
as Americans, although they're 
English as roast becf. The agents 
arc still trying, to kid. the French 
public. Act is easily shoved .into' 
second place by French baclc-yard- 
ers, the Three Ryders, comic tu'fn ; 
biers. 

Remi Venture with his talking 
parrot culls more than average re- 
action. Same for. two Omani.s. with 
athletics. Frank Eders, Strongman 
juggler, carries a. fair amount of 
the house. Three Itydciv, acvobalic 
clowns, Trio Loroyns. Three Frank- 
lins, Mcdrano's permanent clowns, 
and the Carre equestrian troupe, fill 
the rest of the bill. 

This offering was presented on 
the night when the Empire, A. R. C. 
and Alhambra all put on new shows, 
the first time this 1ms happened in 
years, but, despite competition, 
packed the house. 



LOEW'S, MONTREAL 

Montreal, April 11. 
Gene Curtis did well» when he 
picked up Captain Shulz' Circus and 
transferred it bodily to the. stage of 
Loew-B to take the place! of the 
usual vaude show. Opening nite, 
Good Friday, gave him best Friday 
house since theatre reopened to 

vaude last June, while weekend re<- 
sulted in capacity biz. Theatre- 
starved minors, in this city swarmed 
in for the early morning (sans films) 
.25c circus at 9:30. Shulz circus, was 
in winter quarters here and was en- 
gaged at reasonable rates. 

Stage fixed up in Big Top style 
With sawdust ring and Shulz as 
ringmaster to the entry of eight 
well-groomed ponies. • A quartet of 
monks and eight white Samoyede 
dogs go through some smart circus 
Stunts. A white horse,* in fihe con- 
dition, dances and goes through a 
question routine with Shulz. 

.Clown stuff is followed by ele- 
phant and pony turn, More clown- 
ing' and equestriennes as cowboy 
and jockey walk fine-looking and 
handsomely caparisoned horses 
around stage until Shulz rides on 
when all three do waltz, with Shulz 
alone putting over clever kicking 
act, horses keeping good' time to 
orchestra. Half a dozen boys file on 
stage and attempt to ride mule, 
Latter chases them all over stage 
arid throws them off when they get 
astride him.- This gets best laugh of 
evening. \ 

Lions for last act. Marian TKnowl- 
ton, tamer, in centre stage with 
white beribboned dog seated on her 
shoulder. She is. reading paper as 
cages . are opened and lions emerge. 
They group themselves around her 
and dbg, With one laying head in 
her lap. Shulz enters, enclosure 'and 
does whip arid a chair stunts, 
lions ISnarllng at him. Two Hons, 
standing on tubs, place forefeet on, 
yoke around shoulders . . of Miss 
Knowlton, good pose, that sands' 
crowd into lorig . .abplaUse: Finish 
has girl lying down'- -with\ Hons, 
standing . over heir for another "big- 
hand. ..''■ -• % 

'Bank at Monte Carfo' .(?0th) and 
:'Pori't Get Personal' (RKO) screen. 
;'' ' ' /; c V Lane. 

STi^TE, BUFFALO 

Buffalo, April 11. 
At 35c. this show- represents the 
biggest value being offerjed in towri. 
Ifr has 30 people on staga -plus a 
picture ' And &t that price they can't 
•be fussy.' ( 

Not that the show is entirely bad 
—in 1 fact .there- are noticeable im- 
provements" all: along the line. The 
trouble is that it's gerierally .'Grade 
C entertainment, although once in a 
while something crops up to raise 
the proceedings into a higher 
bracket. However, the show no 
longer comes under the head of 
vaudeville. And. the venture has 
demonstrated ijhat in this neck of 
the woods at least the theatregoing 
public is coiripletely indifferent to 
the two-a-day that used to regale 
millions of real cash customers. _ 

George Pronath's .house chorus 
and resident principals are doing a 
much better 3ob than at any time 
during' the run. The girls are 
executing the chorus numbers with 
snap and precision, arid to Pronath's 
credit it may be said that he is in- 
troducing new routines . weekly 
whieh the chorus seems to be pick- 
ing up with accuracy. . The settings 
and costumes could be Improved, 
though limited by the- budget with 
Which- the ' producer is apparently 
working. Properly dressed and set, 
the production numbers, ;as far ay 
the dancing and drill work are con- 
cerned, could make the: grade in bet- 
ter houses; 

Replacement of the resident prin- 
cipals has enlivened the perform- 
ances noticeably.. Noel Bums, re- 
cruited from local nite clubs, Is. 
carrying -off the tenor assignment 
and while not any too. strong dur- ; 
ing the costume specialties, his 
straight work is good and/his voice 
pleasing. Jeanette Brown, ' new 
prima, looks arid sings well', " with: 
'the' eriipbaei3.on.,the -forpier. Bor- 
dine and -Carol ..-in^ adagios have 
about. outlived their usefulness here, 
their stuff being too' famlliar °to the 
ians by this time. ' " 

Three girls recruited from lhe line 
— Dottle Dunn, Jeanette^Lcwis and, 
Ginger Harris-^have a specialty 
acrobatic dance which equals any- 
thing in the performance and "Vonda. 
also from the. line, is on for an 
effective solo clog.. 

La Temple, illusionist, heads the 
three 'vaudeville turns brought in 
for the- week. Despite an unprepos- 
sessing appearance for a magician, 
Temple gets nice returns from 
tricks, dependent for the most part 
upon p.'iraphernali.'.'. Magic acts arc 
yiir<7-fire with these Audiences. 
Stanley and Lang are billed as a 
comedy act, with the male member 
doing Dutch and topping it off with 
a cornet specialty. .The patter can 
scarcely be called polite and could 
stand plenty' of scrubbing. 

Emersoil and Baldwin repeat their 
standard hokum juggling stunt for 
the best returns of the show; There 
is unquestionably something in the 
training that makes a juggler turn 
quick-witted— look at Fred Allen 
and W. C. Fields and Jean Bedlnl 



and a half-dozen other manipulators 
who never made top rani: as jug- 
glers but were recognized masters 
of repartee. Emerson, although most 
of the act Is familiar, shows the 
same knack of. taking advantage of 
every, laugh arid turning if Into ad- 
ditional comedy material. The au- 
dience's liberal reaction, to the ad 
libblng is marked enough to raise 
the hope of better things evon here. 

'Bridge of Sighs' (Rep) is the film 
and okay for the bill. Business is 
showing substaritial gains, as: the 
Improvement in the shows merits. 

SHEA'S, TORONTO 

Toronto, April 11. 
With the pursfe. Strings perceptibly 
loosened, one; of" the most elaborate 
and colorful presentations at the 
Shea spot in. recent' moons is . Harry 
Anger's current '. 'Easter , Parade/ 
Little marquee strength but blend- 
ing Is praiseworthy and customers 
jammed the. house, to the £oi> boxes, 
with standees at the rear, for the 
opening day's four shows.' Every act 
got over to a reception and plenty 
of encore beg- off s, although bill 
runs 75 mlns. With the. ijaster arid 
Passover holidays riianlf estlrig an up 
in kid attendance, Jerry Shea 
shrewdly booked In 'Professional.; 
Soldier" (20th-Fox), With Freddie 
Bartholomew angle as. the juvenile 
draw. 

Eye-flljlng Eagter -parade has 
Pearce and Carthay on .in 'one' " in- 

fierlod costumes., -Miss Pearce is in 
t he frame In crinoline as her part- 
ner-warbles a '. ballad; Line-girls 
minuet with the .teamJ Line-girls 
are grouped at rear on the dais for 
the entrance of the" Miller Sisters, 
two. blondes in blue - for concerto 
eccentrics arid- challenges, getting 
over on speedy stepology. Sets the 
tempo for Brown and Ames, who 
get over without any trouble on 
their palaver and the reverse-make 
routine, and have to -beg-off. 

Girls -are back in long, ruffled 
-skirts and parasols for a hi-klck 
routine in -full stage that's effective, 
Miller - Sisters in Grecian draperies 
trailing for a waltz-acrobatic/ Then 
B^o.ss and Ed.wards on for their 
mangling • of 'the King's English. 
Gfirls are, back before a hacienda, set 
for a' Mexican number and the bulldr 
up to Pearce and Carthay's adagio. 
LeaVes Eddie White in 'one' for a 
bevy of .Yiddish yarns that go over 
big, as ditto his narrative song med- 
ley. Production finale has the line' 
back, in silver for a pony ballet be- 
fore the full stage yellow drapes and 
and then Pearce and Carthay back 
for a. ballroom number. 

Clincher, with company round-up, 
is the Five Jansleys, this risley act 
as usual lending a speedy and ex 
citing finish to a bill in which nwlft 
tempo has been paramount through 
out. Prez shows what can bo done 
in the way of eye-filling show if a 
few extra kudos are allowed for 
production build-up. Dances by 
Dorothy Wood. Stay. 



HIPP, BALTIMORE 

Baltimore, April 10. 

House ls depending on *P ee ' ls ' 
(Col) on screen to fight off the 
fierce competition this week, which 
finds flock of strong attractions all 
over Balto. Stage show of four 
acts ls a nice complement to film 
and scores handily. Big turnout 
opening performance Good Friday 
morning. 

Bebe Daniels and Ben Lyon are 
featured. Fact couple, have been 
out since the first of year .arid are 
still going is the tipoff. . This is not 
a .'personal appearance'— It's an. act. 
One of the fullest •■bodied and; most 
robust turns film players ha v& ever 
presented here. - , 

Opening, are Large and Moygner, 
arid over strong, Ed Ford arid hi 
pooch, 'Whitey,' hold; oh securely in 
the No. 2 trick, with" the dog's, : .acro- 
batic antics titillating., onlookers as 
usual: * '-. ' 

Closing: act is a flash labeled 
Starns, Anavan and Seymour. Starts 
with mari-maid combo dofng.a waltz 
While another lass caresses the 
keyboard and chants acebmp. Next 
a brunet flips through - a dexterous 
aero routine ending .in the regula- 
tion fast wheels.- Another , solo has 
a lanky lad legging off. an eccentric 
tap trot that catches faiob's fancy. 
Then the team again fbr-a pictorial 
adagio number that shows this town 
sorne new grips arid swings. 

After first sho-sv- house" seemed to 
be toying. with idea of s"huffling the 
lineup/- figuring early, portion; . was 
slow-paced and . required speedy Per- 
haps moving Daniels-Lyon act „to 
closing and the, flash ..up ahead 
might help. 



FOX, PHILLY 

Philadelphia, April 11. 
Without a star name and minus 
extravagant presentation, but this 
week's stage bill at Fox tops any- 
thing house has shown in some 
time. It's smooth, fast and hasn't 
a dull spot. Even so, it's due for 
minor attention, Shirley Temple be- 
ing the draw in 'Captain January' 
(20th). 

Tabbed 'Hollywood Secrets.' stage 
show aims to give the lowdowri on 
how they make pix. Probably to the 
hardened Film City resident it 
would look pretty phony, but to un- 
initiated Phtlly audiences movie 
studio illusion ia socTco. And further- 
more, acts to back it up are enter- 
tainment clickers. Unit was headed 
until recently by Jackie Coogan and 
Toby Wing. 

California Collegians band on 
stage gets most of the attention. 
After introductory explanation by 
Warren Wilson, the eight boys open 
show with classy turn featured by- 
neat ■ clarlneting. It's pointed out 
that they're making a recording for 
film and set bears out stunt,. -stage , 
having numerous props including 
traveling crane Avith its microphone.- 
Chi qui ta, Latin with strong colo'r- 
.atura pipes, turns loose nifty 
Spanish number with flute ac- 
companiment, followed by! .Victor- 
Herbert's 'Italian Street Scene.'- Ha«- 
flexible voice but mike is Jield too 
close, making amplification louder 
than comfortable. This turp is. fol- 
lowed by goofy antics by Collegians, 
burlesquing a casting office. 

Dawn O'Day on next for two tap 
numbers in okay style. Off for 
moment, then back to show .how 
'dubbing' is done. Record of band's 
first tube is played, with boy;; on 
bandstiind alternately faking toot- 
ing ahd doing comic bu.sinefis; M-isH 
O'Day fakes clarinet act while 
record offers rep'-.-it of actual play- 
ing. Real clarinetcr contributes 
pantomimic razzberrv. Coogan To'V- 
mcrly handled- this bit. 
1 Collegians next go into another 
comedy turn for impersonations' and 
break up the house. 

Closing skit brings Josephine 1M::. 
Dawn O'Day. Walter Mc.Orail and 
Warren Wilson in film making 
demonstration.. Good for laughs on 
repeat retakes over dumb boners. 
Show got spontaneous hand from 
audience at close. Hole. 



ALHAMBRA, PARIS 

Paris, April 3. 

A French poetry recital — of all 
things — cops the ace spot, on an 
applause count, and by a big ""mar- 
gin, iri this show; Top liner is. Mau- 
rice Rostand, son of the play Wi'ight, 
Edmond, garnering applause with 
rhymes about the song 'Sombre DI- 
manche' ('Gloomy Sunday') and the 
'Marseillaise.' Rostand puts over 
liis dramatics to the liking- of a 
French audience. 

Rest of the worthwhile numbers 
are divided; between four American 
acts, a yourig French, songstress and 
a French toe dancer, billed' as. from 
America and England. 

DeWolfi Metcalf and Ford, two 
feriime and. male trio, garner a good 
hand by their' 1 fast and novelty 
dance specialties. ,' 

Larry Adler, appearing in Europe 
for the last time before returning to 
America, always gets his share of 
applause from a French audience 
with his harmonica renditions. 

Three Sailors, already seen sev- 
eral times in Paris', have a tough 
spot, following Rostand,, but their 
rough and tumble work captures a 
good hand. 

Jeanne Devereaux, French dancer, 
does some excellerit toe. work but 
her act is slightly crabbed by two 
girls working between her numbers. 

Chaz Chase dlsh*^ out the kind 
Of comedy the French like, so he has. 
little- to worry about; Very well re- 
ceived. 

Elyane Celis, yourig blonde singer, 
rakes in a nice hand with aome ex- 
cellent warbling. JUst a kid, she is 
due for better if she keeps on. 

Through no fault of hers her act 
brought in the police ort night': 
caught. When everyone was, ap- 
plauding, one gent whistled— art in- 
sult here. So Danilo, a French adagio 
dancer, took a sock at the whistler. 
This unexpected additional, act 
ended after the show, with; Danilo, 
his whistler and. witnesses" -being 
taken to the police station 'to ex- 
plain. 

Remainder of the bill is made up 
of Prior with an eight-piece orches- 
tra accompanying his singing, which 
rates only medium; the Two Lu- 
ganos, doing a trapeze routine In 
unison; Crcsso Brothers (3) show- 
ing some novelty head and hand 
balancing; Fv>ripor> a couple with a 
trained dogv-BebiArgay^doirig some 
fast modeling in 61a ir. and Adriana 
and Oharfot/. closing the! show;, with 
their trem,polin Wprk v i 
■ ., '• '. . . 1 

(AFTER THE BIALL 

— - —~ 1 

Cheek Bounce*, Hotel Sties in VVaU© 
of Screen Dancer*' [Shindy 

f 

, • Loa Angeles April 14. 
A f*terrriath of Screen" l^ancerji ball, 
given at" Ambassador hotel w6ek.ago, 
ls the court action by | hostelry to 
recover hall rental,. ; Vit, illed 
through " an' assignee, • asks $210 
clalme&.balance .due, plus 535.50 . for 
labor, materials and services of el 
trlclan. 

Complaint alleged $200 check 
signed by George F, Calhoun. Philip 
Jordan and I>avW-E. 'AVyler, find 
given as part, payment against 
rental, bounced when presented for 
collection. Rental of hall had been 
>:ct at "$350, with price jumpim? to 
$400 if- attendance exceeded 1,',0»- 
with hotel management basing its 
claim on more than l,'n)0 guests. 

Two downtown newspapers also 
said to be holding the sack for 
$25.73 for advertising 




VARIETY 



Wednesday, April 13, 1935 



REDICTED! 







to 




(Orp 



"Surefire long run/ Topping everything in town/ 
Comments wonderful/" 



B . 



State aitd 

"Opened to capacity/ Looks like record-breaking 
engagement/ One oi the greatest pictures of the 
year/" 




err* 



Already looks like 4-week run/ Business 50 per 
cent over average against strongest competition in 
months/" 



Now watch New York/ 
Where the news has 
spread like wildfire/ 
Where the whole 
town's on edge to see 
the hit the whole 
country's raving 
about/ Thursday — 

RADIO CITY 
MUSIC HALL I 




Theatre) 

(Bij° u "Opened with long lines waiting for hours/ Long 

run a certainty/ Exceeds by miles my fondest hopes 
and keenest expectations/" 



Columbia Pictures Corporation 

They're burning up the wires . . . setting extended runs every- 
where . . . as new masterpiece pi the one and only Capra tops 
his own It Happened One Night for raves . . . and Lasiness! 



Wednesday, April 15, 1936 



PICT 



E S 



VARIETY 



29 



Studio Placements 



Hollywood, April 14. 

Basil Rathbone, Joseph Schlld- 
kraut, 'Garden of Allah,' S-I. 

Bob Dillon, Sally Unterberger, 
screen play, 'Steel/ IT. 

Boris Ingster, Milton Sperling, 
screen play, 'King of the Khyber 
Rifles/ 20-F. 

Barry Wlriton, 'Suicide Club,' MG. 

Jerry Mandy, 'Money Box,' Roach. 

Reginald Mason, 'Suzy/ MG. 

Donald Kirke/ 'Second Choice,' 
Imp. 

Harry Harvey, Ed Stanley, 
♦There's Millions In It/ WB.. 

Pat West, Eddie Aouff, 'Parole/ U. 

Ward Bond, Hugh Buckler, . 'Crash 
Donovan/ U. 

Ralph Dunn, 'Bullets and Bal- 
ibta/ WB. • 

Charles Sedgwick, 'Charge of the 
Light Brigade/ WB. 

Alan O'Neil, 'Private Number/ 
20-F. 

Joe Cunningham, Frank Scully, 
'Hot Money/ WB. 

Gene Lockhai% 'Georgeous Hussy/ 
MG. 

Donald Woods, Marguerite Chur- 
chill, Henry O'Neil; Frank McDon- 
ald, directing 1 , 'Old Glory/ WB short 

Andy Clyde, 'It's a Small World/ 

U. 

C. Aubrey Smith, Tillle Losch, 
Henry Klelnbach, 'Garden of Allah,' 
S-I. 

Raymond Bbrfcage, 4 / 
Col. 

Don Alvarado; Lucille Lund, Joyce 
Ray, 'Romance of the Rio Grande/ 
Victory. 

Thurman Black, eott, 
•Dimples/ 20-F. 

George Nichols, directing, 
•M'Liss/ RKO. 

Lander Stevens, Xast of the Bad 
Men/ RKO. 

Mary . Gordon, 'Mary of Scotland/ 
RKO. 

Irving Bacon, Edward Waller, 
James Burke, 'Rhythm on the 
Range/ Par. 

Fuzzy Knight, John Hyams, Joe 
Sawyer, Oscar. Apfel, Porter Hall, 
Don Roland, 'Sudden Death/ Pari 

Khur Vidbr, directing. 'Texas 
Rangers/ Par. 

"Irwin Shaw, screen play, 'The Big 
Game/ RKO. 

Franklin Coen, screen play, 'The 
Son Comes Home/ Par. 

Jan Puggan, Bert , Gilroy short, 
RKO. 

Dick Foran, Paula Stone; Noel 
Smith directing, 'On Secret Serv 
ice/ WB. 

Robert Barrat, 'Charge of the 
Light Brigade/ WB. 

Gilbert Emery, . Herbert Rawlln 
son, 'BUllets and Ballots/ WB, 

Dickie Jones, 'There's Millions in 
It/ WB. 

Vernon Steele, short, 
MG. 

George Humbert, 'Parole/ U. 

Bently HeWlett, C. Montagu Shaw, 
•His Majesty, Bunker Bean/ RKO. 

Earl Foxe, 'Mary of Scotland/ 
RKO. 

Sam Flint, 'Once Every Tear/ 
20-F. 

Robert Kent, Grady Sutton, 'The 
Mercy Killer/ 20-F. 

Sidney Salkow, John Mofflt. 
screen play, 'Murder by Pictures,' 
Par. 

Claude Binyon, screen play; Wea 
ley Ruggles, directing, 'Valiant Is 
the Word for Carrie/ Par. 

William Ingersoll, 'And Sudden 
Death/ Par. . 

Terry Walker, 'Rhythm On the 
Range/ Par. 

Herman Blng, Thurston Hall 
Raymond Walburn, Donald Meek, 
•Three . Wise Guys/ MG. 

Jane Rhodes, 'Arizona Raiders/ 
Par. 

Moroni Olsen, Ray Mayer, Frank 
M. Thomas, 'M'Liss/ Radio. 

Pauline Frederick, 'Ramona, 20th- 
Fox. 

Leonard' Mudie, George Davis, 
Elspeth Dudgeon, Greta Myer, 
'Suzy/, MG. 

John Howard, Tom Brown, Lynne 
Overman; Harold Young directing, 
'A Son Comes Home/ Par. 

Bryant Washburn. Lee Phelps. 
Fred Blahchard, 'And Sudden Death/ 
Par. 

Nelson McDowell, Harry Bates, 
Ben Hall, 'Good for Nothing/ Par. 

Tammany TOung, Dewey Robin- 
son, Ada May MbOre, 'Poppy/ Par. 

Mickey Daniels, 'Early to Bed/ 
Par. 

Michael Jacoby, screen play, 'The 
Low Down/ WB. 

Glenda Farrellj Alan Dawn di- 
recting, 'Trouble Makers/ 20-F. 

Ian Hunter, 'To Mary— With Love/ 
20-F. 

John Harmon, 'Witch of Timbuc- 
too,' MG. 

Vivian Oakland, Edgar Kennedy. 
Junior Coughlan, Tempe Piggott, 
Pat O'Malley, Harry Bowan; Les 
Goodwins directing, 'Average Man/ 
short, RKO. 

Joe Fields, screen play, untitled 
original, RKO. 

Ralph Byrd, 'His Majesty, Bunker 
Bean/ RKO." 

Fred Walton, Cyril Thornton. 
Suicide Club/ MG. 

Donald Crisp, Scotty Beckett, 
Charge of the Light Brigade/ WB. 

"oris Anderson, screen play, 
J. roubador Trouble/ MG. 
»i i iv J? Dodd - Joseph Crehan, Vir- 
ginia Brlssac, Stuart Holmes, Fer- 

(Continued on page 31) 



Advance Production Chart 



Hollywood, April 14. 
Production activity in Hollywood continues to go along at a healthy pace 
with 37 features before the cameras, 42 editing and 81 preparing. Group 
of stories in preparation are sufficient to fill the present 1935-36 quota 
of 441 features to be delivered, if and when they are completed, along with 
80 other features now in process of making, 

Withjotal number of 47 features in the cutting rooms at beginning of the 
week this number has been reduced to 42 by taking five out and preview- 
ing theni prior to shipping east. 

New pictures to get under way last week were at Metro and 2Qth-Fox, 
each starting two, and. Columbia one. 
Every effort is being made to clean up the present season's program and 



make ready for the new. Both ZHth^Fox and Warners are into their new 
season's quota with former having two over their quota in work, while 
Warners has eight in the process of making and soon to be completed. As 
for story material, almost every oompanv has in excess of one-third bough t 
for the 1936-37 program. This is in addition to what is needed to complete 
the current season. Because of this, more writers are employed, digging 
up 07 1 inal ideas and making treatments, than at any other time of the 
year. 

Tendency for the new season selection of stories leans much toward the 
original screenplay. Stories that lend themselves to novel .exploitation 
campaigns are most desirable at the present time. This is indieatea 
strongly by current resumption of the old scheme of slioicmanship to give 
each production individual exploitation attention. 



In work: 



Four in work, fiye editi , 12 preparing. 

'QUEER MONEY/ reported Variety issue March 26; 'LOST HORIZON/ 
reported April 1; ,'FER DE LANCE/ reported April 8, and 'TRAPPED BY 
TELEVISION/ starting last week. 

•TRAPPED BY TELEVISION/ being directed by Del Lord from original 
story by Al Martin and Sherman Lowe; screenplay, Lee Loeb and Harold 
Buchman. Cast; Lyle Talbot, Mary Astor, Ann Pendleton, Wade Bbteler, 
BObby Gordon, Lillian Leighton. 

Story concerns young inventor's television system to sell homes as 
cheaply as ordinary radio sets. Big radio interests are trying to wrest 
the patents away and withhold it from the market. Other more in- 
fluential powers, unaffiliated with radio, find this out and set out to trap 
the radio baron, which they succeed in. doing and in the end rewards 
Inventor) Yarn is expose of so-called monopolistic industries that spend 
millions of dollars to protect, their own interests. 

This company has no less than 20 stories in one stage or another of 
preparation with no definite selection of which will go into production 
next.' 

New stories purchased or set ,foi' preparation Include 'WEATHER. OR 
NO/ Satevepost story by A. H. Z. Carr; 'NO GOLD MEDALS/ another 
Satevepost yarn by Leonard Lee; fTAXI, PLEASE/ original, and 'THE 
BODY SNATCH ER/ magazine story by Theodore Tinsley. 



which Rowland produced several years ago under First National banner 
with Barthelmess, 'VALIANT IS THE WORD FOR CARRIE' .being 
readied either for Gloria Swahson or Irene Dunne. 'LEGAL HOLIDAY 
and 'PROFESSIONAL LADY* is for Claudette Colbert, Others in pre- 



liminary story treatment stages . are 



'MURDER WITH PICTURES/ 



'JOHNNY GETS HIS GUN/ 'THE DOCTOR'S WIFE' and 'THE DOUBLE 
TALK SONG' by Eddie Moran. Blng Crosby's next, upon completion of 
his commitment with Emanuel Cohen - , will be 'BEACH OF DREAMS' in 
which Burns and Allen, will appear) Studio is also scouting for a trained 
horse and dog In which Chester Franklin will produce an animal story 
to be called 'WILDERNESS/ 



RKO-Radio 



Metro 



22; 'THE GOOD 
'WITCH OF TIM 



Nine in work, two editing, 10 preparing. In work: 

'ROMEO AND JULIET/ reported Variety, Jan, 
EARTH/ 'MOB RULE/ reported March 4; 'SPEED,' 
BUCTOO' and 'SUICIDE CLUB/ reported March 25; 'SAN FRANCISCO/ 
reported Feb. 19; 'THREE WISE GUYS' and ""SUZY/ which started last 
W6fik< Credits £tr© t 

*THREE WISE GUYS/ produced by Harry Rapf; directed by George 
Seitz from original Damon Runyon story ; screenplay, Elmer Harris. Cast: 
Robert Young, Betty Furness, Lewis Stone, Bruce Cabot. 

Story centers around wealthy young man's romance with girl he later 
finds connected with the underworld. She is tool for two other wise, guys 
who set out. to involve wealthy chap in breach of promise Suit; but girl 
refuses to go through with plot. Instead, she marries him. Both leave 
California to work their own way independently. One of the heavies 
is still in love with the girl. Stick-up of a factory, wherein one of the 
hoodlums is killed, is framed and through circumstantial evidence the 
boy is convicted but later freed when frame-up is proven, 

'SUZY/ no producer credited, directed by George Fitzmaurlce from 
Herbert Gorman novel, adapted by Horace Jackson. Cast: Jean Harlow, 
Franchot Tone, Cary Grant, Lewis Stone. 

Story is laid in London anc". Paris, 1914. Jean Harlow, a chorus girl, 
becomes stranded in London, meets Tone, employed in a factory operated 
by man connected with German spy ring. TOne marries Harlow and both 
later beconie involved in the spy system. Tone is shot and believing 
him killed she flees to Paris, becomes a cabaret entertainer, meets Cary 
Grant, French flying ace. Tone in London also becomes important figure 
in the flying corps and is commissioned to Paris where he meets his 
wife and learns of second marriage. Tone plays Important part in saving 
husband No. 2 from disgrace Avhen he becomes involved in the German 
spy system, arid when Grant is killed in action it. permits Tone and Har- 
low reunion. 

Lined up for early production are 'GORGEOUS HUSSY' with Joan 
Crawford, Robert Taylor, Melvyn Douglas, James Stewart, Lionel Barry- 
more, Alison SkipwOrth and Edith Atwatet; 'CAPTAIN COURAGEOUS/ 
for Freddie Bartholomew and Spencer Tracy; 'GRAM/ with Ime. 
Schumann-Heink, May Robson, Harry Stockwell and Frances Langford; 
'OLD HUTCH' for Wallace Beery. 

Two stories being readied for Eleanor Powell to be made consecutively 
without any layoff are 'GREAT GUNS' and 'BORN TO DANCE.' Clark 
Gable will make two more within next three months then leaves for 
extended vacation. Stories are: 'A LADY COMES TO TOWN' and 
'SARATOGA/ 



Paramount 



Eight in work, five editing, 10 preparing. In work: 

'PRINCESS COMES ACROSS/ reported Feb. 26; 'POPPY/ reported 
March 4; 'CASE AGAINST MRS. AMES/ reported March 11; 'EARLY 
TO BED/ reported March 18; 'RHYTHM ON THE RANGE/ 'THREE 
CHEERS FOR LOVE/ 'AND SUDDEN DEATH' and 'GOOD FOR NOTH- 
ING/ reported April 8. 

Only picture definitely slated to start this week is 'THE DUCHESS/ 
George'Raft starring. Company having difficulty In finding fern lead. 

Readied" for future production lists Richard A. Rowland taking up pro- 
duction headquarters at Educational for two features independently for 
Par release. First Will be the old Wlllard Mack play, 'THE N008E/ 



Production Table 



Shows current standing of the various producing compani 
duction schedules for the 1935-36 season. 



Studio 

COLUMBIA 

GAU MONT- BRITISH 

METRO 

PARAMOUNT , 

Westerns 
RKO-RADI 
REPUBLI 

Westerns 
20TH-FOX 

Westerns < 

UNITED ARTISTS 

Sam Goldwyn. . . 

Selznick-lntern'l ... 

Pickford-Laaky ..< 

Reliance 

Korda-London 

UNIVERSAL ....... 

Westerns 

WARNERS 



Quota 
of Pix 

for 
Season 
. 40 
16 
50 
65 
6 
48 
32 
21 
53 
4 

7 
5 
4 
1 
5 
36 
9 
60 



Number 
Completed 
or Shipped 
for 
Release 
28 



Number 
Now in 
Work 

or 
Editing 
9 



Balance 

to Be 
Made on 

'35-'36 
Program 
3 



Number. 

New 
Stories 
inal 
repa- 
ration 
12 



Made in London 



27 
45 

5 
27 
15 

7 

47 
3 



11 

13 



Totals 



462 



7 






2 


1 






2 








2 


• ■ 


• * 




1 


Made i 


n London 




9 


21 


6 


9 


6 


1 


2 


1 


52 


16 


8 over 


10 










291 


80 


82 


81 




12" over 





. .Three in work, five editing, nine preparing. In work: 

•MARY OF SCOTLAND/ reported Variety issue March 4; 'LAST OF 
THE BAD MEN' and 'HIS MAJESTY BUNKER BEAN/ reported April 8. 

'M'LISS/ starring Anne . Shirley, slated to start this week. Others, oh 
the schedule for early production includes: 'NEVER GONNA DANCE/ 
•W1NTERSET/ 'RIDDLE OF THE DANGLING PEARLS/ 'MARRY THE 
GIRL/ 'MAKE A WISH/ 'COUNT PETE? and HTHE ROBBER BARONS/ 

Company purchased the Lajos Balent and Erno Anday. Hungarian play, 
'MARIE BASHERTSEFF/ for Katharine Hepburn to be niade following 
'PORTRAIT OF A REBEL/ Latter goes into work immediately following' 
'MARY OF SCOTLAND/ 

Edward Small's first picture as associate producer with Radio will bo 
'GUNGA DIN/ 



One in -work, four editing, six preparing. In work: 
'SINGING COWBOY/ reported Variety, April 8. 

Readied to start this week are 'THE LONELY TRAIL/ to. star John 
Wayne, and 'NAVY BORN/ New stories purchased,- two Roy Octavua 
Cohen features a year based on his Hanvy detective' series. 



20th-Fox 



Four in work, six editing, seven preparing. 
'WHITE FANG/ reported Variety, March 



In work: \ 
25; 'PRIVATE NUMBER/ 
reported April 1; 'THE MERCY KILLER' and 'ONCE EVERY YEAR/ 

starting last week. Credits are : 

'THE MERCY KILLER' being produced by Sol M. Wurtzel, George 
Marshall directing, from original and screenplay by Frances Hyland and 
Saul Elklns; Cast: J. Edward Bromberg, Gloria Stuart, Robert Kent, 
Sarah Haden, Taylor Holmes. 

Story is triangle involving elderly doctor and a young protege doctor 
In love with the elder's wife. Affections shown between yourtg medico 
and wife sooh become public property. -Elder M. D. dies mysteriously, the 
young doctor, believing finger will be pointed to the wife, steps in and 
confesses to the killing. Death proved from natural causes and picture 
ends with happy inference. Title of the picture, because it suggests 
censorship troubles, will be changed. 

'ONCE EVERY YEAR' Is second pf the Jones Family series being su- 
pervised by Max Golden, directed by James Tlnllhg, original by Katharine 
Cavanaugh,. who also collaborated with Edward T. Lowe on screenplay. 
Cast: Jed Prouty, Spring Bylngton, Shirley Deane, Kenneth Howell, 
Florence Roberts, June Carlson, George Ernest, William Mahan, Richard 
Brodus, Dixie Dunbar, J, Anthony Hughes, Ervllle Aldesron, Francis 
Ford. 

Story Is average family life showing difference of opinion between 
mother and father as to what vocation son should pursue. Boy wants to 
^e an aviator, with which the mother is in sympathy, but the father wants 
him to become a pharmacist so he can carry on the family drug store. 

Lined up for early production are: 'TO MARY WITH LOVE' co- 
starring Warner Baxter and Myrria Loy; .'PUBLIC NUISANCE NO. 1/ 
starring Jane Withers, and 'GIRL'S DORMITORY/ with Slfnone Simon. 
New stories purchased are 'BACKWOOD'S PORTIA/ 'DEATH .IN PARA- 
DISE CANYON/ American magazine story and the old Tom Wise play, 
THE GENTLEMAN FROM MISSISSIPPI/ bought for Irvin S, Cobb. 
Company is also putting final story treatments on 'DIMPLES/ for Shirley 
Temple. 'SING, BABY SING/ 'SHIPMASTER' and 'KING OF THE 
KYBER RIFLE8/ Sol Lesser has changed the title of last George O'Brien 
picture from 'BOOTS AND SADDLES' to 'THE BORDER PATROL/ 



United Artists 



None in work, one editing, seven preparing, 

While this group of producers have been inactive for several -weeks, 
Sef/snlck-Internatlonal plans to get under way with 'GARDEN OF 
ALLAH' this week.. Company is now headquartered on the Yurna desert, 
having started actual production last Monday (13;, 

Upon return of Samuel Goldwyn next week he I« expected to put his 
final okay on completed script for 'DODSWORTH' and 'COME AND GET 
IT/ first two features to be made on the 1936-37 program. 'DODS- 
WORTH/ now slated for 1 a May '1 starting date, will feature Walter 
Huston. .'COME AND GET IT'. is slated to start 10 days later,. . 

Pickford-Lasky still editing .first picture, 'ONE RAINY AFTERNOON/ 
Next to go into production, around middle of May will be 'THE GAY 
DESPERADO' starring Nino Martini. 



Universal 



Two in Work, five editing, 10 preparing. In work: 

'PAROLE/ formerly 'WHAT PRICE PAROLE/ reported Variety Issue 
April 1, and 'CRASH DONOVAN/ reported April 8. 

New pictures to start this week are 'MY MAN GODFREY/ with Wil- 
liam Powell and Carole Lombard, and 'IT'S A SMALL WORLD/ with 
Joan Bennett and Joel McCrea Being prepared is 'EVERYBODY SINGS/ 
filmusical which Lou Brock will produce with Victor McLaglen featured. 
Stories In treatment stages are 'LOVE INSURANCE/ 'ROXANA/'TIME 
OUT OF MIND/ 'RENO IN THE FALL/'NIGHT LIFE,' 'WHERE ARE 
MY CHILDREN?' and 'KITCHEN PRIVILIGE8/ 



Warners 



In work: 

Issue March 



11; 'BULLETS 



Seven in work, nine editing, 10 preparing. 

'ANGEL OF MERCY/ reported VARtETY 
AND BALLOTS/ and 'LOVE BEGIN8 AT 20/ reported March 25; 'PUB- 
LIC ENEMY'S WIFE' and 'HOT MONEY' reported April 1; '8TAGE 
8TRUCK' and 'CHARGE OF THE LIGHT BRIGADE/ reported April 
8. No new pictures started last week. * 

Readied for early production includes 'CAIN AND MABEL' for Marlon 
Davies; 'INVITATION TO A MURDER' with Marguerite Churchill and 
Gale Sondergaard; 'NOWHERE/ for Ross Alexander and Beverly Rob- 
erts; 'OVER THE WALL/ by Warden Lewis E, Lawes; 'THE WAY Of* 
A PIRATE/ for &yv\\ Ja»oh and Guy Kibbee." 



30 





f > 



- I 








U N 



V E R S A L 



Wednesday, April 15, ^936 



PICTUREI 



VARIETY 



31 



SAN FRANCISCO 







Mar. 5 


Mar. 12 


Mar. 19 


Mar. 26 


(Continued from page 10) 

PROVIPENCE 


PARA- 
MOUNT 

f2,740; 30-35-W 
High, $37,500 
Low.. 5,000 


Louis 
Pasteur 
and 
Woman Trap 

$14,000 . 


Wife vs. Sec. 

and 
Preview " 
Murder 

$18,000 


Wife 

and 
Preview 

$13,000 
(2d week) 


Shark Island 
and 
Snowed 
Under > 

$12,800 


GOLDEN 

GATE 
(2.630; 30:35-40) 
High. $26,000 
Low. . 5,400 


Follow the 
Fleet 

$19,500 


Fleet 

$12,500 
(2d wk.) 


Fleet 

$10,800 
(3d week) 


Leathernecks 
Landed 

$22,000 
(Burns; & 
Allen Unit) 




• Marw 5 


Mar. 12 


Mar. 19 


Mar. 26 


STATE . 

(3.200; 15-25.40). 

High. $29;000. 
Low;. 2,5g0 


; Mgdern 
Times 

$14,000 


Lord 
Fauntleroy 

$12,500 


Wife vs. 
Sec. 

$16,000 „ 


Shark Island 

and : 
Bugle. Anne 

$11,200 


ORPHEUM 

(2,440; 30-33-40) 

High. $27,000 
Low. . ., 2,100 


M usic Goes 
Round 
and 
Hell-Ship 
Morgan 
$4,500 


Next Time 
We Love 

and 
You May Be 
Next 

$6,200. 


Love Before 
Breakfast 

$7,000 


Don't Gamble 
With. Love 

and ■ ■ 
O'Malley of 
Mounted 
$5,700 


MAJESTIC 

(2,200 1 15^2S-401 

High. $17,500 
tow. . 2,500 


Every Satur- 
day Nite>nd 
1 Conquer 
the Sea 

M600 


Country 
Doctor 

$10,300. 


Charlie Chan 

at Circus 
and Song and 
Dance Man 

$4,500 . , 


Colleen 

Wwl ICO II 

$3,400 


STRAND 

(2,200; 15-26-40) 
High. $18,000 
LoW M 2,000 


•Timothy's ' 
Quest and" 
Eagle's Brood 

$4,500 
(5 days); 


Klondike 
Annie and 
Her Master's 
Voice 

$14,300 
(9 days) 


Give Us This 
Night and 

Don't Gamble 
with Love 

$5,500 


Woman Trap 

and 
Bar 20 

$3,800 
(4 days) 


WARFIELD 

(2.070; 35-10-55) 

High. $57,400 
Low . . . 8,200 


Desire 

and 
Garden 
Murder Case 

$17,000 


Country 
Doctor 

$26,Q00 


Lonesome 
Pine 

and 
F-Man 

$17,400 


Colleen 
and 
Too. Many 
Parents 

$13,000 


KANSAS CITY 


ALB EE 

(2,500;' 15-23-40) 
High. $20,000 
Low,, 1,900 


Follow the 
Fleet 

$0,000 
(2d week) 


Fleet 

$2,000 
(3d week) 
(4 days) 


Leathernecks 

$3,500 
(Follies 
Comique) 
(2 days) 


Love Before 
Breakfast 

and 
Leathernecks 
Landed 

$5 ( 850 
(Split)-; 




Mar. 5 


Mar. 12 


Mar. 19 


Mar, 26 


MIDLAND 

(4,000;' 25-40) .. 
High. $35,000 
Low.. .5.100 


Modern 
Times 

$10,000 


Wife vs. Sec. 

$,19,000 


Shark Island 

$9,000 


Lord' 
Fauntleroy 

' $7,600 


BOSTON 


MAIN- 
STREET 

(3,200; 23-40) 
High. $35,000 
Low.. 3,300 


Follow the 
Fleet 

$13,000 
(2d wk.) 


Fleet 

s 7,000 


Love on a Bet 

$16,000 
(Vanities) 


Louis Pasteur 

$7,000 




'' Mar* 5 


Mar. 12 


Mar. 19 


Mar. 26 


KEITH- 
MEMORIAL 

(2,000; 2535-60)""' 

High. $43,000 
Low.. 4,000 


Follow the 
Fleet 

$20,100 
, (2d week) 


Fleet 

$1?,000 
(3d week) 


Fleet 

$8,500 
(4th week) 


Love Before 
Breakfast 

$10,000 


UPTOWN 

(2,040; 23-40) 

High. $11,000 
Low... 1,500 


Invi ible Ray 

and 
Love Before 
Breakfast 

$2,900 
(Split) 


Love Before 
Breakfast 

$3,100 
(S days) 


Show No 
Mercy 

$3,700 
(9 days) 


'Country ■ 
-Doctor 

$8,400 


STATE 

(3,200; 26-35-40- 
60). 

High. $29,000 
Low.. 2,000 


Shark Island 

and 
Musio Goes 
Round 

$.10,000 


Lord 
Fauntleroy, 

$11,000 


Wife ve. 
S|c. 

$15,500 


Wife 

$9;o,oo 
(2d week) 


DETROIT 




Mar. 5 


Mar. 12 1 


Mar, 19 


Mar, 26 


METRO- 
POLITAN .' 

(4,200; 31^-6.0-65) 

High. $67»000 
Low.. 11,600 


Klondike.. 
Annie 

$39,000 

(Major > 
Bowes Ams.) 
(Stage Show) 


Country 
Doctor 

$30,500 
(Regis 
Toomey). 


Desire 

$28,000 
(Louis Arm- 
strong - Mills 

Bros) 


. Lonesome 
Pine 

$29,000 
(Paul Lukas) 


MICHIGAN 

(4,000 ; 30-40-05) 

High. $58,100 
Low... 6,600 


Petrified 
Forest 

$19,000 
(Ricardo 
Cortez) 
(Stage Show) 


Desire 

. $20,000 
(John Boles) 


Bugle Ann 

$26)300 
(Maj. " Bowes* 
Ams.) 


Petticoat 
Fever 

$19,600 
(Geo. Givot) 


PHILADELPHIA 


FOX 

(SiOOO; 30-40-65) 
High. $50,000 
Low... .4,000 


Every Satur- 
day Nite 

$32,000 
(W, Beery. B. 

Lyon, B. 

Daniels) 
(Stage Show) 


Country 
Doctor 

S33.000 
(Phil Baker) 


Doctor 

416,000 
(2d wk.) 


Lours 
Pasteur 

$32,000 
. (Ben Bernle 
Orch.) 




• Mar. 5 


Mar. 12 Mar. 19 


Mar. 26 


ALDINE 

(1,200; 40-55r65) 

High. $30,300 
Low.. 5,000 


Sylvia 
Scarlett 

$5,000 
(New Record 
Low) 


Lord Faun- 
tleroy 

$14,000 


Fauntleroy 

$9,000 
(2d wk) 


Fauntleroy 

$7,600 
(3d wk, 
9 days) 


UNITED 
ARTISTS 

C2.000 ; 30-40-05) 

High. $27,000 
Low. . . 2.600 


Modern 
Times 

$12,000 
(2d wk.) 


Times 

$7,800 
(3d wk.) 


Rose- Marie 

$11,500 


Rose- Marie 

$8,000 
(2d wk.) 


EARLE 

(2,000; 85-40-50) 

High. $33,000 
Low. . 10,500 


Bohemian ' 
Girl 

$14,600 
(Vaude) 


Music Goes 
Round 

$16,500 
(Riley. & 
Farley) 


Love Before 
Breakfast 

$16,000 
(Buddy Rog- 
er's Orch.) 


Silly Billies 
$14,000 


SEATTLE 


FOX 

(3,000; 40-5C-05) 

High. $41,000 
Low.. 10,500 


Shark Island 

$16,500 
(2d wk.) 
(Stage Show) 


Country 
Doctor 

$26,000 


Doctor 

$20,000 
(2d wk.) 


Everybody's 
Old Man 

$15,000 
(Joe Cook 
Unit) 




Mar. 5 


Mar. 12 


Mar, 19 


Mar. 26 


FIFTH AVE. 

(2,400; 27-37-42) 

High. $26,000 
Low . . . 2,500 


Petrified 
Forest 

$7,500 


Country 
Doctor 

$11,500 


Wife. vi". Sec. 
$11,800 


Louis 
Pasteur 

$7*400 


STANLEY 

(3,700 ; 40-55) 
$48,000 
.3,800 


Follow the 
Fleet 

$20,000 
(8 days, 
2d wk.) 


Wife vs.' Sec. 

$25,000 


Wife 

$16,500 
(2d wk.) 


Colleen 

$12,000 


PARA- 
MOUNT 

'3,160; 27-37-42) 
High. $57,800 
Low. . . 3,400 


Preview 
Murder 
and 
Her Master's 
Voice 
$4,000 


Yellow Dust 

. and 
Melody in the 
Air 

$3,400 


BouldQp. Dam 

, an a * 
ohemian 

Gir| 
$4,900 


Silly Billies 

and 
Another Fate 

$4,100 


DENVER 




Mar. 5 


' Mar. 12 


Mar. 19 


Mar. 26 


LIBERTY 

(1,1)00; 10-27-37) 

High. $12,600 
Low . , . 1,700 


Music Goes 
Round 

$5,000 


You May Be 
Next 

and 
Cattle Thief 

•$3,200 


Hell-Ship 
Morgan 
and 
Two Sinners 

. $4/400 


Don't Gamble 
With Loye 
and Sunset- 
Pass 

$3,100 


DENHAM 

(1,500; £6-85-40) 

High. $16,000 
Low.. 1,700 


Woman Trap 

$10,000 
(Kit Kat 
Revue) 
(Stage Show) 


Lonesome 
Pine 

$9,600 


Pine 

$7,500 
(2d week) 


Preview 
Murder 

$8,000 
(Major 
Bowes . Ams.) 


MUSIC BOX 

(000; 27-37-42) 

High. $17,000 
Low... 1,700 


Rose-Marie 

$5,300 
(4th wk.) 


Rose- Marie 

$3,000 
(5tll wlc.) 


Country 
Doctor 

$5,300 


Doctor 

$3,300 
(2d wk.) 


DENVER 

(25-35-50) 
High. $27,700 
Low.. 3,000 


Ghost Goes - 
West 

$7,600 


Music Goes 
Round and 
Country 
Doctor 

$5,700 
(Split week) 


Shark 
Island 

$7,000 


Colleen 

$9,500 


INDIANAPOLIS 




Mar. 5 


Mar. 12 . . 


Mar. 19 


Mar. 26 


ORPHEUM 

(2.000; 25-35-40) 

High. $20,000 
Low. . 2,000 


Muss 'En) Up 
and Fang 
and Claw 

$4,000 


Follow the 
Fleet 

$11,500 


Fleet 

$5,500 
(2d week) 


Wife vs. 
Sec. 

$9,000 


APOLLO 

(1,100; 25-40) 

High. $15,400 
Low... 1.200 


Ceiling Zero 

$2,906 


Country 
Doctor 

$5,300 


Doctor 

$3,000 
(2d wk,) 


Colleen 

$5,000 


PARA- 
MOUNT 

(2,000 ; 25-40) 

High. $22,000 
Low,. 1,200 


Modern 
Times 

$4,000 


Prof. 
Soldier 

$3,000 


Bohemian 
Girl and 
Country 
Doctor 

$4,000 
(Split) 


Next Time 
We Love. 

and 
Dangerous 
Waters 

$3,500 . 


LYRIC 

'2,000; 2T.-30-40) 

High. $15300 
Low... 1,800 


Bohemian 
Girl 
$9,400 

(Marcus 
Revue) 
(Stage Show) 


Shark Island 

$9,000 


Don't Get 
Personal 

$10,900 
(Ben Lyonr. 
Bebe Daniels) 


Leatherneckt 
Landed 

§13,200 
(Maj; Bowes' 
Ams NewAtt. 
Record) 


BUFFALO 


CIRCLE 

C2.C06; 23-40) 
High. $26,000 
Low... 1;700 


Rose- Marie 

$5,000 


Anything 
Goes 

... and 
Capt. lood 

$3,300 


Follow the 
Fleet 

$3,500 


Klondike 
. Annie and 
Woman Trap 

$2,000 
(0 days) 


i . ...» 


"Mar; .5 ..r 


Mar.. 12 


Mar. 19 


Mar. 26 


buffalo;. 

(3,600; .30-40-50) 
High. $42,000 
Low. . -' 8,300 


Wife vs. * 

'•.Sec- 
$20,000 


Country 
Doctor 

$14,000 


Lord 
Fsuntelroy 

$9,000 


Lonesome 
Pine 

$10,000 


LOEW'S 

(2,800; .23-40) 
High.; $19,000 
Low... 2.000 


Modern 
Times 

$7,000 


Lord 
Fauntleroy 

$3.S00 


Wife vs. Sec; 

$10,000 


These Three 

$4,900 


CENTURY 

. .,(3,400; 2o) 

High. $21,000 
Low.. 3,200 


Big House 

> and 
Hitch Hike 
Lady 

$8,000 


Paddy O'Day 
and It's a 
Great Life 

$6,300 


B'way 
Hostess and 
.We're Only. 

Human 

$6,000 


Another Face 
and 
Whispering 
Smith 

$4,800 


TACOMA 




Mar. 5 


Mar. 12 f 


Mar. 19 . i Mar. 26 


HIPP 

(2,400 ; 23-40) 

High. $22,000" 
Low.. 3,600 


Klondike 
Annie 

$5,600 


Wife vs. 
Sec. 

$7,400 


It Had tq 
Happen 

$8,000 


Shark Island 
and Saturday 
Night 

$7,800 


MUSIC 
BOX 

(1.400;. 1IJ-27-37) 
High. $10,500 
Low.. 1,100 


Prof. Soldier 
and Last of. 
Pagans 

$3,300 
(Lieut. Bert 
Hall) 
(5 days) 


Lady 

.Consifits^and 
Exclusive 
Story 

?3,:oo 


Petrified 
Forest and 
"3 Live Ghosts 
$3,100 


Follow the 
Fleet 

' ~ 


MONTREAL • 




Mar. 5 


Mar. 12 


Mar. 19 


Mar. 26 


ROXY 

a, 3(J0; 10-^7-37) 
High. $730 
.Low.. 2,000 


Rose-Marie 

$3,500 
(6 days) 
1 (2d week) _ 


Modern 
Times 

S 3,4*0 
(10 days) 


Country 
Doctor 

$5,200 

1 


Doctor 

$2,000 
(4 days) 
(2d week) 


PALACE 

.02. 700; 50) 

High. $18,000 
Low. . . 4.500 


Rose - Marie 

$13,500" 


Rose - Marie 

$8,000 
(2d wk.) 


> Country 
Doctor 

$8,000 


Klondike 
Annie 

SC. 500 


PITTSBURGH 


CAPITOL 

(2.700; ISO) . 
$30,000 
5,100 


Ceiling Zero 
and 
Freshman 
Love 

$7,500 


Milky Way- 
and 
Woman Trap 

$7,500 


First a Girl 

and 

> Another Fac< 

$7,500 


O'Shaugh- 
nessv's Boy 
s and 
It's in the Air 

sc.r,0(i 




Mar. 5 


Man 12 


Mar. 19 


Mar. 26 


PENN 

(3,30ii; 23-33-40> 
High. $41,00(1 
Low . - , 330G 


Follow the 
Fleet 

$20,000 


Modern 
Times 

$14.0.00 






princess 

(2,300 ; 50) 
High. $25,000 
Low... 3,500 


Modern 
Times 

$7,500 


Louis 
Pasteur 

and 
Jimmy 
Valentine 
$8,000 


Pasteur 

and 
Valentine 

$6,000 
(2d wk.) 


Music Goes 
Round 
and 
Lone Wolf 
Returns 
$5,000 


WARNER 

(2.000; 25-40 > 
High. $29,000 
Low . . . 2.00C 


Rose of 
Rancho and 
1 Dr. Harrigan 
1 $4,800 


Follow the 
Fleet 

$7,000 






LOEW'S 

(3.200; 50) 

High. $18,000 
Low,.. 3,000 


Great Im- 
personation 

$10,000 
(Stage Show) 


Bald Pate 

$9,000 


Laughing 
Irish Eyes 

$10,600 

.'S!f...>i S!h. -v.'.' 


Next Time 
We Love 

and 

i'Oaheina Feel 


STANLEY 

'3.000; 2.'-40-.*.3l 
High. $48.00C 
'•■Low... 3.20C 


Exclusive 
Story 

1 $31,000 

) (Ja'± Bennyj 


Shark lslan< 

$^1,000 
Man Garber 


i 

) 




\ 1 ss.onn 


| Continued on page 34) 



New Slant on L. A. 
Bank Night Status, 
Time Consideration' 



Los Angeles, April 14. 

Reversal of municipal court judg- 
ment, awarding $400. bank night 
prize to claimant, by appellate de- 
partment of superior court, (s ext 
petted to have far-reaching effect on 
future status of coin giveaways in 
Los Angeles, area. 

Decision was handed down on ap- 
peal of the Strand, protesting 'judg- 
ment giving: Alfred Goodwin the 
award. When finding for Goodwin, 
Municipal Judge May B. Leahy Hit 
at theatres' right- to limit / time 
necessary for prize . winner to reach 
stage. Strand theatre management 
contended that Goodwin had not 
presented himself within the three 
minutes alloted, and that his claim, 
therefore, was not valid. ' 

Attached to reversal, signed 
trio of appellate judges, was a hiem 
which read in part:. . v ' •[ 

'Either there' is no. consideration 
for defendant's agreement [to pay the 
moniey.sued for to. the Winner pt the 
drawing, in which case the agree- 
ment is not, enforceable; pr there is 
such a. consideration, in Which case . 
the' scheme is. a lottery nd the 
agreement is void for illegality.' 

Studio Placements 



(Continued from' page; 29) 
dinand Schuman-Heink; Frank Mc- 
Donald directing, patriotic short, 
WB, 

Dore" "Schary," 
Old Timer,' Par. 

Vince" Barnett,' *San 
MG. " 

Pat West, Chick Chandler, Evelyn 
Knapp, Berton ' Churchill, JRichar<l 
Carle, Patricia Farr; Phil Rosen di- 
recting, 'False Fronts,', inv. 

Melville . Cooper, 'Georgeous Hus* 
sy/ MG. 

Julian Street, screen 'The 
Doctor's Wife,' Par, 

Taylor Holmes, Sara Haden, Rob* 
ert Kent,, 'Mercy Killer// 20-F. 

Frank Conroy, Waltet' Kingsfprd, 
'Fer de Lance,' CoL 

Lol's January r John Mack- Brownj* 
F. Roy Luby directing, 'Rogue of 
the. Range,' Sup.. 

William Faulkner, 'Gunga Din,* 
RKO. •- 

Maxine Jennings, Lionel Pape, 
'Mary qL Scotland.' RKO. 

Herbert Rawlinson, 'Bullets of 
Ballots,' WB. 

Robert Emmett Keane, 
Millions In It,' WB. 

Jerry Larkin, Alma Lloyd, Gaby 
Fay, Clyde Cook, Frank Conroy, 
Montague Love, 'Angel of Mercy,' 

WB, - ; 

Mark Lawrence, 'Trapped by. 
Television,' Col. 

Kenneth Harlan, 
Wife,' WB. 

Jack Hatfield, 'Crash Donovan,' IX. 

Russ Clark, 'White Fang,' 20-F. 



CONTRACTS 

Hollywood, April 14. 
Warners tabbed Norman Riley" 
Ralne to long-term writing ticket. 

Claire Trevor handed new five- 
year contract at 20th-Fox. 
' William Maha'n, Juve player; 
sealed to four-picture deal at 20th- 
Fox; , 

Radio, ticketed Irwin Shaw to 
long-term writing covenant. 

Claire Manners sealed 
termer at Metro. 

After /completion of screen play 
Of -Till We' Meet A«aln,' Paramount 
took up Franklin Coen'« option. 

Jack McGowan scaled to term 
writing., tract at Metro. 

Colifnijjia; Hlgned Fay Wray to 
three picture deal. 

Charles Collins handed term con- 
tract by Pioneer tin result of woric 
In 'Dancing Pirate.' 

Straight directing pact given 
Stanley Logan, dialog director and 
writer, by Warnern. 

Patsy Lee ParHon, torch and terp 
moppet, sealed to" termer at Radio. 

Radio termod Helen Parish, 13, 
after .catching' h(-v In 'Dog of. Inlan- 
ders." 

STORY BUYS 

Hollywood, April 14, 
'The Body Snatchcr,' mag yarn ty 
Theodore Tintiley, taken by Colum« 
bla. 

Hungarian play; 'Marie Bashkir* 
seff,' bought for Katherlne HepbUfrn . 
by RK^. ' 7 : £ 

Columbia purchawed - rights 'A«'£' : 
'Weather or No/ A. H. Z. Carry'a 
Satevepcst yarn. 

Republic has acquired 'Gangs of 
New York,' novel by Herbert As- 
bury. 

4 The Million Dollar Profile,' screen 1 '- 
play by Hi Kraff and Muriel Scbeck, 
bought by Radio. 

TITLE CHANGES 

Hollywood, April 14. 
lvlng.' Pete Smith short a< 
Metro, to be released as 'Auuati 
Artistry." 

Paramount'.". switched t*-- 

'Killor i'l/in .' 



32 



VARIETY 



Wednesday, AprU 15, 1936 



Brilliant, Internationally 
its approval of H. G. 



Critics, newspapermen from every country in Hie 
world, diplomats, cabinet members and other important govern- 
ment officials assembled in the Wardmah Park Hotel, Washington, 
D. C, and greeted "Things To Come" with unrestrained enthusi- 
asm I W.O.L., Washington's mapr radio station broadcast the 
preview both before and after the picture was shown. For two 
weeks in advance of the showing, local newspapers heralded 
the approaching event with thousands of lines of publicity and 
the reviews which follow, speak for themselves. 




Sir Ronald Lindsay, British Ambassador 






,..v:.f : "i 



w 




S e cretar yof. Agriculture, and Mm 



^ Wardman Park Theatre. 



entered 



Speaker . of the house Joseph Byrns 
photographed with Senator \ Arthur 
-yxmdenher^of Michitaru \ 



kex Tuguclt, Head of the Resettlement Administra- 
tion attends with Mrs* TugwelU 



■. < v ■ 



# *Rumor has it that certain 
diplomats jare beating jBqth 
other ovfcr the heajd in 
orderto -£i >fticfc«H anil the 
what* to * n is Teaching 
■ some kin d of a polling, 
point In antUipatiort 
thereof!;" " | 



Senator and Mr*. .Robert M. LaFoHette o/ Wisconsin 
were among the celebrities. 




tot ot *»"•" .mcwMHHcr 
"Thins* »» Come ' V 'l 

-mi* 



..'thing* «* c » n, !' 1 , 

.norm." **** 
en*erto"»n»ew- 



o«d in «« *Jgl 



« 'Thin9* *• 
WmflO»««*- 



TAe Ambassador from Mexico and- 
Mrs. Francisco Castelto-Vlaierawere 
two appreciative spectators. 



This party included .madame 

Abhibal 

French Ambassador Henri De tabomyff' 
Counselor of the FrenchEmbassy an&SW* 
Abhibal Rajamaitri. 




Wednesday, April 15, 1936 




VARIETY 



99 



ous 







!L of W* 

* S HVHES. 



Is ThriUedW^__ 



"This is H. G. Wells week in Washington. 
In the local drama departments visitors, 
who have nothing to do with "Things to 
Come" creep in and out like silent mice, 
shaking their heads^The preview of the 
new Wells movi* tonight at the Ward- 
man ParkTheatre has the town on its ear." 
E. De S. MELCHER- the evening star, Washington 



Cut 



man 



r£0 



-<>, 



An ALEXANDER KORDA production 

with 

RAYMOND MASSEY RALPH RICHARDSON 
SIR CEDRIC HARDWICKE PEARL ARGYLE 
PATRICIA MILLIARD MARGARETTA SCOTT 

and a cast of 20,000 
a London Film Directed by William Cameron Menzies 



Watch Broadway's Brilliant 
Premiere Friday night at 8:30 
Rivoli Theatre, N. Y. 

Everybody of any importance 
in the industry wilt be there 



IGS TO COJ^ 

/>nv n<<* ^""V / 



Ml, 



Rel 



elease 



j th,u UNITED ARTISTS 



34 



VARIETY 



PICT 



ES 



Wednesday, April 15, 1936 



Stock Market 



(Continued from page 6) 

nearly a point; Paramount common 
at 8%: Paramount 1st pfd., at 65% 
a decline of 2% for the week; and 
Par second preferred, at 9%; Para' 
mount- Broadway bonds, registered a 
new low at 55 while RKO deben 
tures also dipped into new low 
ground at 70. 

Other Losses 

Other Issues to show Important 
losses were Columbia Pictures ct'fs., 
off 75c; Columbia Pix pfd., down 
2hi to 45%; Westhighouse common, 
off ZVi'. and Warner Bros, common, 
down nearly. .a, point at .11%. 

Steady strength' in .' Radio Pre- 
ferred B and certificates of the 
same was a feature in the amuse- 
ment sector following the action of 
stockholders in approving the re- 
capitalization plan . on Tuesday (7). 
Radio .-B never dipped below the 
century mark, all week after, making 
a. fresh peak at 104%. Certificates 
for " the - Preferred B. pushed up to 
104 and , finished the' week':' at .'100.%?: 
same as the "closin price for" 
Radio .B„_ '"- .. '" ; 1 - 

Sihce • holders of. .the Pfef erred B 
and- their certificates'.*, will benefit 
materially, as a -result >qf. Installing 
the 'plan, -'further ^.optinued high 
prices seem .likely urttil tHey a.ctually. 
are .', dropped ' frbhj.,',the ' stock .ex- 
change in t&vor : : 'ot\ihe new first 
convertible' preferred.' 
■'• ArriValv of. Universal , pfd. at: the 
115 mark" last -week makes it the 
highest ., pidcfed nfqture ' 1 ' company 
Issue now . beliyg traded in on either, 
exchange. (Jives the amusement lis.t 
six "preferred .stocks' • currently ' sell- 
ing, at "-'llOOi P0r " ^harV^or „ higher? 
Others are.; Eastman Kodak, Loew," 
Radio B, Westinghouse and Pa'the 
C$100 asking price; with $98 .bid). : - 

Marked .bullishness " In ' Madison 
Square Garden stock . apparently; 
was basedf on v the belief that /the' 
latest , quarter., earnings . would . be 
favorable; ';THls Issue pushed .for-, 
ward more than 2. points to 13%; 
Even, with some 1 profit-taking; oh 
actual issuariqe : . of (iiiarterly. stater 
rrient, the stock w^iq- up 2 points on 
the week. •••' - y. ' ' 

•For the quarter eluded "on Feb. 29, 
net profit for Madisbn'r Square 'and 
subslds, after charges, was $214,129, 
as against $144,479 '-'for ' the- 1 same 
quarter last year. Stock, is credited 
currently with being 'on a/ 60c. 
annual dividend basis. ' 

Weakness^ continued In Para- 
mount issues and Loew c6mmon in 
last week's' transactions. Weakest 
spot In former group "'was Para- 
mount 1st. pfd., which retreated to 
"65% but rallied the same day to. 
show an advance of about 2 points. 
At the closing level of 69%, this 
issue was off more than 2. 

Although not particularly active,- 
dribbling sales pushed Loew's c6m- 
nion stock back to 46%. This issue 
twice, feil back to this newly- 
established low. Continuance of rer" 
.actionai*y tendencies of this stock 
would Indicate to some chart read- 
ers .that new resistance level oh the 
downside might be formed below 
the 47-47% level. Previously, Loew's 
had been able to hold fairly well 
around this mark. 

Twentieth Century-Fox common 
came back smartly in Saturday's 
trading but the- drive was not 
sustained. Result was that the stock 
again closed fractionally lower. 

With interest in stock price fluctu- 



ations at low ebb on Thursday (9), 
preceding the one-day market holi 
day, and little activity on Saturday 
(11) because it was between two 
closed mart days, bull forces were 
inclined to rate market's behavior 
as excellent, 

After" climbing above 163, the 
Dow - Jones industrial, averages 
slowly, .declined most of the past 
week. ' As a result the. industrial 
averages closed at 160.76. oh -Monday 
(13) for a loss of 1.23 points on the 
week. 

.Market had background of. fairly 
good trade news on which to base 
an advance: Electrical output was 
well above a year ago. Carloadings 
resumed: their upward trend after 
interruption blamed on the floods. 
Steel operating rate advanced to 
'67v»% as against. 44%. for the com- 
parable week in 1936.. 
' While first quarter earnings are 
expected in . Wall Street to top the 
same' three , months of . 1935, best 
bullish ammunition Is expected from 
second and third quarter earnings 
statements. -Earnings of big indus- 
trial firms are expected to begin re- 
flecting^ benefits of distribution of 
$l,5p0,p00 to $2,000,000 in bonus to 
ex T service men as early as May this 
year* 

' NRA Report 

Final -NRA report: Issued from 
Washington suggesting some sorf'ot 
federal commission to supervlee.the 
picture .. Industry .was .^npt ' rated 
espejcially.cheering for 'film company 
stocSsAbut 'few- teally',. deemed it 
alarming for. the near term. ' Neverf 
theles.3, there" was, art- Inclination on 
the part of - more 'timid traders to 
dispose of "■ some holdings, all of 
which 'contributed to the -decline In 
values. 

. •Continued strength In General 
Electric .-above 40 was attributed to 
company's > recent" statement on 
orders for the first quarter this year. 
GE" 'orders. Increased 21% oyer tne 
same Quarter in 1935, total for first 
three months this year being $69,- 
569,879. . . 

Columbia Broadcasting Company 
stocks staged a brisk' "recovery, the 
A stock pushed up to 66% before 
close. of the week. • ' 

Loew's <• Boston, Theatres declared 
a quarterly dividend- df 15c., payable 
May 1.. 

Amusement bond list presented a 
ragged appearance, with only War- 
mer Bros. ; 6s displaying marked 
vigor. These liens climbed, to 96% 
in Monday's' transactions and sport- 
ed a gain of 1% points- at the clos- 
ing .price of 96%. -After hitting a 
new ibw", Paramount-Broadway 3s 
edged up again to shdw a fractional 
gain. Minor gain also was chalked 
up by Keith Cs. 

paramount 6s hovered near the 
old 1936, and closed on bottom at 
86%. At this level - the bonds were 
down 2%. RKO debentures finished 
the week at the newly established 
low price of 70 for a loss of. 1%. 
Both the General Theatre Equip- 
ment bonds and certificates of the 
same were off more than a point 
apiece. The bonds closed at 26% 
and the certificates at 26. 

Many market observers look for 
the amusement list to do better in 
the next few weeks, unless the en- 
tire market turns . sour. Reason is 
that the dull Lenten season is out 
of the way and theatre box offices 
again are looking, up. 



Summary for week endi 



STOCK EXCHANGE 



1030- 




Snlea. Issue and rate.. 

1,100 American Seat..'. 

2, 100 Col; P. vtc. (l)t.. 
C00 Col. Plot, pfd, (2?i).. 

700 iGonsol. Film. . ., 

t00 , Consol. Film pfd. ; (Vfc)t 
V 8,000 . Eastman Kodak &)§. . 
-80-; -.Do. pfd. $>•:■. 

'-- 6t,W»; Geh.vElec. (l).v: . .., 

•A'JvlOi.- Kttlth vta.-i\tl"Aii": . :-. .-: 

s.i&m: (-2)§. Ti . . ; It '. . 

■"SPm ^™svt<i, (ovi). 

^#,'!Wji>M$cllsori Sq. Qaraen (00c.). 
. 2J,00X> Paramount 

■. 3,100 Do: 1st pfd .'. 

10,900, Do; 2d pfd / 

30,300 Pathe 

377,20(1 Radio Corp."....'.. ..:.:....•. 

7,tfC0 Radio Corp. A 43^) .. 

10,000 Radio pfd. B.;.: ; 

3.700 Radio ,pfd. B. . . '. 

ss.iwo RKO . ..V 

2.800 20th. Cent.rFo:..-.' 

3,200 - Do. pfd. (lVii - 

4f0 Universal pM;...v, ... : 

21), TOO Warner Bros 

10,«:0 Wesdngh'ouse (!>) ........... 

80 Do. pfd. (.T,i) . ; . . '. 



Igh. 
.... 24% 
.... 30% 
48'/j 
.... 6% 
... 17% 

108% 

...164 
.... 40%. 
0.1 

,.'.\ 47%. 

.... 107% 
'.V. *1S%- 
... 0% 
... 71 
10 

,...11% 
... 13% 

. ; . rt6% 

-...•104% 
...♦104 

.7% 
.... 27% 
... 34% 

...*nr. 
.... 12 

..,.122% 



L.OV7. 

24 

87% 

43% 

• 6% 
11714 

leuvi 

104 
80% 
1>1 

WA 
11)714 

.M 

.103% 
10% 
10% 
12% 
5.")% 

100. 
00% 

• 0% . 
2014 

.3314. 
102% 
30% 
•1 1814 

iasy 



Last. 

• 24% 
38% 
43% 
' 5%- 
17% 

107 

164 
401 
01 
40% 

107% " 
13%' 
8% 
00% 
' »% 
10% 
12% 
05% 

100%' 

100% 
.<. 0% 
27% 
34% 

1«7% 
11% 

120% 

142 



Net 
eng.. 

- % 
-2% 

• - % 

- % 

- % 

•+,%, 

+•2 

-2% 

- % 

- % 

+' % 
+ %• 
+1%- 

- % 

- % 

- % 
+7% 

- %■ 
-2% 
+8% 



• New 1030 High, 
t Plus stools dlvlden Is 
t Paid this year, 
8 Plus cash exliBH. 
\ New 1030 low. 



$37,000 
13.H ( ()00 
4,000 
27,000 
215,000 
4,000 
CO, 000 




2." ColuiuUlu lets. . 

. 17.R00 Technicolor '. 

K,700 TOflnsIux (I.h-.)I. 

1,800 X-'nh-ersal Plots.. 



Gen. Theu. Kq. 
Gen. -TheA. lSo.. 
Keith OS. '40..., 
Par-Broadway ;!. , 
Pnruinount (.'s, ' •„ 
RKO debs 0s,... 
Warner Bro«, Cf. 



•i)0. 



27% 

27%.: 

»3' 

5(|i4 

8!)% 

71% 

00% 



- % 
.- % 
+ % 



-1% 
-1% 
-I- % 
+ % 
-2% 
-1% 

+l'/4 



B'd. 
51% 



As'.-ed. 

i8S" 



OVER THE COUNTER, NEW YORK 



Col, Broadcast. A (2), 
Pnlhe I'\ pfd. (').... 



* PIur stook dh-Ulends. 
t Pnld this year. 

* A'ew 1U8C low. 



ENJOIN BROKERAGE'S 
TRADING IN TRANS-LUX 

A temporary Injunction jprohiblt 
ing the trading. p£^ Traps-Lux Day 
light . Picture Screen Corp. stock was 
issued Saturday V (U) by Federal 
Judge Robert P. Patterson, New 
York, against trie brokerage: firm of 
Torr & Co., and 14 other defendants. 
The Court declared the SEC 
act controlled stock sales In inter- 
state commerce and .that, although 
the Trans-IiUX stock is sound, the 
Judge held the -defendants had at- 
tempted to; deceive public by 
concealing their own v financial . in- 
terest in marketing. He character- 
ized this, action as 'sharp practiced 
The defendants were -accused by 
the Securities and Exchange Com- 
mission of violating the 1934 enact- 
ment. Ellery./W 5 : Mftnn,. one of 'the ; 
defendants,- ' was ■ charged ' by ; . the 
Commission,' h^eld . 47^700 . shares • of 
the stock and in October" of 'last 
year . granted- Tofr; '&;■ ? .fin '.option 
to purchase.lt at ~f 3 and $4 a share. 
U,ntil' this time^the -stock ' ha'd.' been 
Inactlvevpn .the Curb inarket, the. 
average daily sales , being abbut 400 
shares. After the. agreement, it is 
alleged^ the sales jumped to 2,400 
shares] a day at price bf jbearly $5 a 
share. It ' 'was claimed- that 7 Mann 
was to get two-thirds and the bro- 
kerage firm' one-third- of the re- 
sultant proceeds, 

'In principle, there is no. difference 
between the' method of recommendttr 
tion pursued here : and the hired em- 
ployment Of a tipster sheet that 
claims to .give impartial' Informa- 
tion,' said Judge PattersQh. 

'It . cannot^ be doubted, that Con- 
gress may qljpse the channel of in- 
terstate commerce. likewise to such. 
transactions' in corporate securities 
as it has reasonably found and de- 
clared to be directly detrimental to 
the financial health of the public 
generally. 

'To be sure there is a limit to the 
control of both the mail^ and in- 
terstate commerce. Congress may 
riot use either of these powers in 
ah arbitrary manner as to take 
away a right guaranteed to citizens 
by other provisions of the Constitu- 
tion or to seize control of a matter 
purely local in character, but this 
limit is not passed in the case of a 
statute that bars manipulative 
transactions in securities from the 
mails and. Interstate commerce/ 



Comparative Grosses for March 



(Continued from page 31) 

PORTLAND, ORE. 



Incorporations 



NEW YORK 

Albany. 

Cummins' Pictures, Inc.. New York: 
..motion ' pictures of - all hinds; capital 
stock, 100 shares, $100 -par value. In- 
corporators; Max A. Cuinmlns, 1026 
East 14th street, Brooklyn; John Fln- 
nlcelll, 1302 66th Btreet,- Brooklyn; Wil- 
liam Kelly, 1499 Boone avenue, Bronx. 

Kings Broadcasting Corp., Manhattan; 
general radio broadcast business; capital 
stock. 8.00 shares, 200 preferred, $100 par 
value; 600 common, no pair value. In- 
corporators: Samuel. Shapiro, 1337 
President avenue, Brooklyn; .Lester 
Lyons; .225 .Broadway, New York CUy; 
Alexander Levin, '2H9 Broadway, New 
York City. - ' - - ■■ ' - . > 

Morner Productions, Ino., New J .York; 
motion picture subjects; -capital stock, 
.210 shares,' CO preferred; $100 par value; 
,160 common; jio pac.valVie. - Incorpora- 
tors: Eugene Jv Ehrllch,' 312 West 76tji 
street. New IftrK City ;' A.. Isadora Elbe!. 
340,.- Riverside . drive.' New .York CUy; 
Nora Scholli 76 .West Mosholu paTkway, 
Bronx. • *- ' - ■■ 

■ M. B. Ainusemen^ Co., Inc;, Brooklyn t 
roof gardens',' ; amusemenl plac.es,- etc'f 
capifal'. stock. 100 shares; no pn'r" Vftlue/. 
Incorporators; - Jacob D. Stelnfeld, 3661 
Bedford avenue; - Brooklyn; Anna-' N.- 
Weber, ' 1638 East 36th street, Bfbbklyn; 
Alm'ec- B. Klein, 10 Mldwood street, 
Brooklyn. ' 

Black Klver Vnlley. Broadcasts, Inc.. 
Watertown; general bro'adcasting busi- 
ness; canltal stock, 300 shares, 8100 paT 
value. . Incorporators: Henry W.- Wise. 
Thomas Reynolds. Willard S. Gable, aU 
of Watertown. N.' Y. > . 

Bocknway, Skill Games. Inc.. Queens; 
to operate 'amusement centers and snort - 
lands, and games known as Fasclnatloon ; 
capital stock, 200 shares, . no par value. 
Incorporators; Marjorie Jungrhan. 
Daniel Rosenberg, Sam Schhelder, all of 
83-20 Rockawny Beach boulevard, Rbck- 
a-woy B,each, N."Y. 

. Major- Sports -Club, Inc., Manhattan;, 
■motion pIcturaiShows. boxing exhibitions, 
etc.;- capital - stock,- 200 shares, no par 
value; . , Incorporators:. ■ IrVlng B-.T. 
Levins and Samuel Cohen, 170 Broad- 
way, New York City;, Irving Klein, 305 
Broadway. Nttw York- City. ; 

Astor Prodoctlons, • Inc. New York 
City; motion picture film and '"sound 
records, etc.: capital stock. 200 share?, 
no par value. -Incorporators: Susanne 
Groves, Ann M. Lynch and George 
Blake, all of 1501 Broadway, New York 
City. .. , . I : 

Cliarlvers Productions. Inc.. Manhat- 
tan: motion, picture films, etc.; capital 
stock. 70 shares. . no par value. Incor- 
porators: Frieda Aron, • Ann Martin. 
Margaret, Havemann, all of 321 West 
44th street, New York City, 

TEXAS 

Galveslton. 
Sportsman's Greyhound Raring Assn., 

Dallas; racing; capital stock, $5,000. in- 
corporators: A. J. Doherty, W. M. Cox, 
and C. W. Newman. 





Mar. 5 


Mar. 12 i Mar. 19 


Mar. 26 


BROADWAY 

(2,000; 25-40) 

High. $21,000 
Low.. 2,500 


Riff- Raff 

?4,700 


Exclusive 
Story and 
Bohemian 
Girl 

$2,600 


Louis 
Pasteur 

$4,700 


Next ^firoT 
We Love 
and 
Invisible Rav 

$3,300 


UNITED 
. ARTIST8 

(1,000; 25^0) 
Hi 0 h. $13^00 
Low.. 1^00 


: Ghost Goes 
West 

$3,300 


Wife vs. 
Sec. 

$8,000 


Wife 

$4,600 
(2d week) 


Modern 
Timea 

$7,300 


PARA- 
MOUNT 

(3,000 ; 2B-40) 

High. $16,000 
Low. . 3.000 


Klondike 
Ann is 

arid 
My Marriage 

SC.600 


Annie 
and Marriage 

$3,300 - 
(2d week )r 
. . (5 days) 


San Carlo 
Opera 


Shark Island 
and Don't Bet' 
on Love *- 

- $7,200 r / 

(8 davsV- 


NEW HAVEN 




Mar, 5 


Mar. 12 


Mar. 19 


Mar. 267" 
Dosira -;. 
and 
Eagle's 
Brood " ; 
$7,800 . 
(9 days)' 


PARA- 
MOUNT . 

(2,348; SG-S0) 
Hi . $21,000 
Low... 2,500 


Klondike 
Annie 

and 
Tango 

$4,200 
(2d wk.) 


Lonesome 
Pine 
and 
imothy's 
Quest \ 

$9,000. ; 


Pine 

and 
Quest. 

$4,200. 
(2d wk.) 


POLI 

: (8,040;: 3SrD0) - 

High. $20,000 
Low... 4,200 


Modern' 
Times- 
$11,60"0 


Country 
Doctor 
and- 
Paddy O'Day 

$7,000 


Wife vs. Sec. 

$10,000 


Lord37 
Fauntleroy:- 
and v } ; 
Bugle Anns 

$8,ooo:V' 


SHERMAN 

(2,200; 86-50) - 

High. $16,000 
Low... 1,600 


Love on a Bet 

■ and 
Muss 'Em Up 

. $5,800 


Follow, the 
Fleet 

$11,000 


Fleet 

$4,000 
(2d wk.) 


Colleen « , 
and' ,; v.- 
Boulder Dam 

$8,000 


MINNEAPOLIS J 




Mar. 5 


Mar. 12 


Mar. 19 . 


Mar. '26-" 


MINNE- 
SOTA 

(4,200; 26-36-56) 
High. $45,000 
Low... 5,000 


Desire 

$6,000 


Country 
Doctor 

$12,000 


Lonesome 
Pine 

$13,000 


Colleen - 
$15,00,0 
(Horace 
Heidt Orcb,) 


ORPHEUM 

(2,800; 2C-3S-40) 

High. $25,000 
Low... 2,000 

r 


Follow the " 
Fleet 

$10,000 
(Stage Show). 


Don't Bet on 
Love 

$18,600 
(Ted Lewis) 


Levi Befbre 
BhMkfast 

114,600 
(Eddy Pea- 
body's Revels) 


Music Gail 
Round - v. • 

$6.0.0.6 , , : 

(6 days); 


LYRIC 

(1,300; 20-26) 

High. $17,000 
Low.;. 900 


Woman Trap 

$1,600 


Bohemian 
Girl 

■ $2,000 


Tough Guy 

$1,700 


Preview '-' 
Murder 

$2,200 


STATE 

(2,400; 26-36-40) 

High. $28,000 
Low... 2.500 


Bugle Ann - 
$5,000 


It Had To 
Happen 

$3,800 


Petrified 
Forest 

$6,000 


Lonesome »■ 
Pine 

$7,000 


BIRMINGHAM 




Mar. 5; 


Mar. 12 


Mar. 19 


Mar. 26 


ALABAMA 

•2,800 ; 80-33-40) 

High. $29,000 
Low.. 3,500 


Klondike 
' Annie 

$6,800 


Wife vs. 
Sec. 

$7,400 


Captain ' 
Blood 

$7,000 


Desire 

$6,500 


STRAND 

(800; 26) 

High. $5,100 
Low.. . 800 


Drift Fence 

. and 
Hot Tip 

$1,700 


Exclusive 
Story 

$7,400 


Bohemian 
Girl 

$1,700 


Moonlight on 
the Prairi 

$1,500 


EMPIRE 

-(1,100; 23) 

High. $12,800 
Low.. 800 


. Louis 
Pasteur 

$2,800 


Don't Bet 
on Love 

$1,900 


Metropolitan 

$1,300 
(5 days) 


Prof. 
Soldier 

$2,7Q0 
(9 days)__ 


- CINCINNATI 




Mar. 5 


Mar. 12 


Mar. 19 


Mar. 26 


ALBEE 

(3,300; 33-42) 

High. $35,500 
Low.. : 5,800 


Music Goes 
Round 

$5,500 


Shark 
Island 

$11,000 


Klondike 
Annie 

$12,000 


Petticoat 
Fever 

$13,000 


PALACE 

(2,000; 35-42) 
High. $28,000 
Low . . 4,500 


Wife vs. 
1 Sec, 

$17;500/ 


Country 
Doctor 

.. $14,500 


Lord 
Fauhtleroy 

$11,500 , . 


Modern 
Times 

$11,-500 


LYRIC 

(1,400; 35-42) 

High. $28,900 
Low.. 1,800 


Show no 
Mercy • 

$4,50(T' 


' Ghost Goes 
West 

$4,600. 


Love Before 
Breakfast 

$6,000 


Wofnan#r?P 

.": $l,SPtfV- > ^ 

(New Record 

' •-, LowV-*,^ 


KEITH'S 

(1.500; 30,40) 

High. $22,100 
Uityt. . ., 3,000 


; . Loujs . 
Pasteur 

.•• $3,56,0:.-, . 

,_ (2d_week) :. • 


. Bounder 
; Dam 

• $4,^00 


It Had to - 
Happen 

$4,600 


Colkeh".; 
? . $7^1)0 



Schism in NW 



1 ' Mlnrieapolis^Arjrtl 13;.- . 

As result of a factional 'fight a 
wide open spilt In Northwest Allied 
States threatens at the annual con- 
vention here next week. Charging 
that President J. B. Clinton has 
been 'undermining' national Allied 
States, the ' W.' A. St'effes-Bennle . 
Berger group is determined to pre- 
vent' his -; reieUeetion. Berger de- 
feated Clinton for the board of gov- 
ernors^ from . the Duluth district, 
making him ineligible for the presi- 
dency under the present by-laws.- 
'.v 'However,' Clinton . adherents de- 
clare.; tljey. will battle to change this 
by-laws bo that they can • re-elect 
him. ■'' Some of them already have 
asserted they'll pull out of North- 
west Allied if. the Steffes-Bergef 
group gains the ascendency. 



C0CHRAHE-WEH WEST 

P. D. Cochrane, head of Unlyer- 
sal's publicity-advertising exploita- 
tion department, and Joe Weil, chief 
exploiter, headed for* Hollywood last 
Friday (10) to confer on next sea- 
son's product. 

Called to the Coast by Charles R. 
Rogers at the studio. 



; -April 14; 
-. ^.Johri H. Jones, ex-con, ar- 
rested last Aug. 6 in. rear of Strand 
while carryinj a bomb of dynamite 
sticks, during controversy over em- 
ployment of white i..achine projec- 
tionists in house; was permitted 
plead guilty to a' charge of malicious 
trespass Tuesday (7)" and sent to the 
workhouse for one" year. Jones is 
first person hailed by local cops un- 
der new law which makes possession 
of bomb, wlth'intent.to use it. unlaw- 
fully, a felpn^uhishable by a sen- 
tence from 2-iO^years. 

One of two witnesses for state had 
testified chasing, -Jones out of boiler 
room of theatre three hours before 
cops nabbed him in rear of house. 



Col/s Holt Series 

Hollywood, April l 4 . 
Larry Darmour has arranged for 
Columbia to release series of six 
Jack Holt starring pictures he will 
produce. 

Actor starts new series as noon as 
he, completes commitment at Lni- 
versal, expected to be around June *• 



'Wednesday, Aprtt 15, 1936 



VARIETY 




3d 



VARIETY 



IADIO 



WedMesfry, April 15, 1936 



World W. Reps Meet for Luncheon; 
Nothing Sped but the Check 



WOMAN MANAGES WSGN 

Mrs. Horace Hick* Said *© Be 1fcth 
of Sex In Status 



Proposed huddle between World 
Broadcasting and the National In- 
dependent Broadcasters came off 
last week at luncheon, but resulted 
In no definite new policies between 
the two organizations. . Get-together 
followed recent mild row in: which 
both fought for the Chevrolet place- 
ment biz over N. L B. stations, with 
World finally winning in the end. 
Boys thought that any future scrap- 
ping could be stopped by making 
a "mutual interest' pact^pcissibly a. 
split-commission system. 

Present at the luncheon were 
Percy I* iteulsch. World prexy, 
Steve Rintoul, World v.p„ and 
James O'Shaugnessy, N.XB. selling 
head. Statements about what future 
icourse would be steered were vague. 

In the trade this is interpreted 
as meaning that World is lukewarm 
about mating any actual commit- 
ments until it sees how much biz 
the N. J. B. can land. Xast week 
when' the eonfao took place, the new; 

Ford campaign was to the wind, J ** , " , J*» w*rn§*0 , _ 

-which: would have been a cut-to- 
order basis for a huddle. "Unlike 
the Chevrolet- campaign. World baa 

nothing to do with placing Ford's iDetaolt, April U, 

Wa and 4raw» only cwttbag^feea. i|ftoiJ5e s* Stores interest In 
Thus a dicker with Jfc-X- B. «i dELW^WiaOaor, Ontario, Has been 
ptoementa would have been to ao> ■ j ^s^^ & ^ which has 

"~ ' E. E. " (Ted> Kogertf Majestic <3o., 

Toronto, as its head. . So gers also 
controls the 19.089-waiter CFBB in 
Toronto, which is affiSaiied with 
CBS., it is" anticipated that with 
the shift of CKLW to Canadian 



Birmingham, April 14. 

WSGN is now being bossed by a 
woman. Mrs. Horace O, Hicks has 
been appointed general manager of 
the station and now becomes the 
15th woman in the United. States 
to manage a station. . 

She. Joined the station in 1*32 as 
a member of the sales force, 'Bnder 
Steve Cisler, she served as sales- 
manager. Mrs. Hicks Is the wife of 
a Birmingham policeman. 

Reorganization at WSG N is stm 
going on. Birmingham News is 
seeking approval' of the F. C. G tar 
a transfer, of ownership. Action is 
expected within the next few. weeks. 



% E Rvgen of Tor«to 
Bijs George Staffers 
& n CILW, Windsor 





vantage* 

Waiting 

As ' it turned onk ''JtfmeyeiV.' the 
Ford biz waa [placed direct, none ©f 
it being touted through the X.X B.*s 
headquarters. 

Although World has no comment 
on this situation,' It looks as though 
the lack ' of N. X B, fingers in the 
flivver pie caused the luncheon to 
result in nothing but. vague friend- 
liness. Is now figured that any ac- 
tual dicker will have to await the; 
N. I. B.'s landing of some account 
which can be used as the fulcrum 
to swing a black-and-white agree- 
ment. 






One of the heaviest budgeted 
shows on the air is being negotiated 
for Fred Astaire.. Young a Rubl- 
cam, holding option on dancer's 

radio services until May 1;- is 
dickering with Heinz and Packard 
for fall program. Astaire would be 
given heavy production backup 
with a name band. 

Astaire denies there's any deal oh 
with Listerlne, reported solicited by 
NBC. 



ownership exclusively the "Detroit- 
Windsor outlet wul be in a strong 
position to obtain permission from 
the Canadian Badk> Commission to 
go 5#,*»? waits. CKL.W is a.' basic 
release for the Mutual -Network. 

iStorer explains that his reason for 
stepping oat of the CKLW. picture 
is that his iiwnwfwcturlng business, 
the Standard Tube Co., demands bis 
full time. . Storer organized CKXOT 
after he nad disposed of WXYZ, De- 
li troit. to iContky-Treodie. Malcolm 
' G t Campbell, prez of the Selsey 
Hayes Wheel Co. of Canada, he- 
came the new station's licensee, 
while several officers of CBS 'ob-/ 
ialned stock holdings in the opera- 
tion. Campbell will ' continue as 
president of Western Ontario 
Broadcasting, Ltd., operating unit 
for the station. It is understood that 
the change in stock' ownership will 
not affect the present operation of 
Essex Broadcasting, Inc., which as 
affiliate of WOB, Ltd., is concerned 
with ' CKLW's operations on. the 
American side. 

Rogers Is the originator of the all 
electric radio Bet, -now in common 
use. ', 



STATION REP SUES 
VIRGINIA REGIONAL 



Aerial Publicizing, Inc., station 
reps, last week filed an attachment 
of $515 against the "Virginia Broad- 
casting System, Inc., with the New 
York County Clerk. Regional link 
consisting of Ave' outlets- had been 
one which Aerial itself had put to- 
gether. 

Two accounts which Aerial had 
sold for the VBS were Lorillard and 
the Metropolitan Photo Service. 



Coast Publisher Acquires 
KFVD, L. A„ for $35,000 



Los Angeles, April 14. 

Auburn-Cord, operators of KFAC 
and KFVD, last week sold latter 
station to J. F. Buvke, Santa Ana 
(Cal.) publisher, for reported price 
of $35,000. 

Spot is 250-watter and was made 
a prominent indie years ago by John 
Swallow, now manager of Hollywood 
NBC studio. 



Ronald Woodyard, commercial 
staff, IBS, and in pre-radio days a 
style-shbw-putter-on, has origi- 
nated the 'Ship of Youth' program 
for KSO, Pes Moines, for high 
school kids and handling the pro- 
gram himself as the 'Old Commo- 
dore.* 



Piug Kendrick over his station, 
WIRE, Indianapolis,; lis spieling a 
series that explains to the public 
the various trade and technical 
phases of broadcasting. 



JnN»wY»rk , 

Arthur B. Church; KMBC, Kansas 

city. 

John Patt, WGAK, Chweland, 
John Clark, WLW, Cincinnati. 
Harold FL Fellows , WEEI, Boston. 
Don Davis, WHB, Kansas City. 
John T. Schilling, WHB, Kansas 
City- 
John Cash, WHB, Kansas City. 
Merle Tucker, Texas Centennial. 
Bale Miller, Texa s Centennial. 
Bon Searle, WD3W , .Topeka. 
A. S. Foster, WWL, Xew Orleans. 
Arthur Church, JSMBC, Kansas 
City. 

In Chlcags 

Joe Spades, Petry Co., Detroit. 
H. K. Bolce, CBS, Xew Xork. 
Paul H. Baymer, 'New York. 
Francis M. Kadow, WOMP, Mani- 
towoc 

Win,. Berhman, WBOW, ^Terre 
Haute. ' : 
Ivan Streed, WHBM. Bock Island. 
Thos Ivan, WJKBC, Duluth. 

In WasWnaton 
John. Clark, WIiW, Cincinnati; 
Don Searle, WBIW, Topeka. 
John Elmer, WCBM. Baltimore. 
Arthur Church, KMBC, Kansas 
City. 

T. Tjl Guernsey, WLBZ, Bangor, 
Me... 

Edward P. Graham, WHBC, Can-' 
tony O. - 

Clair llcCullough, WDSIv Wil- 
inlngion, DeL 

Lester Cox, KGBX, Springfield, 
Mo. 

J. Coe, KSD, St. Louis. 
W, Chambers, KSi>, si. Louis. 
.In Oklahoma City 

1 H. MacICenzte, . Sterling. Get- 
chelL Inc^ I>etroit. 

Hhner W». FroehUch, MacManus, 
John & 'Adains,-. Detroit. 
~EL G. Selby, Maxon, Detroit. 
Joe Hartigan, Campbell-F.wald, 
Detroit.. . 

Eugene Katz^ New York. 
Frank' Mason; NBC, New York. 
•'F, W- Meyer, KLZ, Denver. 
J. L Meyereon, KLZ, Denver, 
George Fearaon, Thompson, Chl-> 
cago. 

G. Tictor Lowrie, McCaiin-Erick- 
son, Chicago, 

George B. McGlvern, B-S-H M Chi- 
cago. 

Herbert^. Hmsebus, Staek-Goble, 
Chicago. 

Frank H. Hake will, Bbche, Wll- 
Uams & C^nnyngham, Chicago,- 

Jpseph F. Timlin, Thompson, Chi- 
cago. 

George May* B. D. ■& O., Chi- 
cago. ,- 

Jack Lathiam, Young & Bublcani, 
New York. 

N. H. , Pumplan, Henri, Hurst &. 
McDonald, Chicago. 

Robert White,. Estey, New York. 

Leonard Bush, Blaekman, New 
York. 

Frank Atha, Folger Coffee Co., 
Kansas City. 

J. B. Woodbury, Potts-Turnbull, 
Kansas City. 

Max Hacker, Pedlar & Ryan, New 
York. 

John V: Mayer, Street & Fin % 
New York. 
Martin Campbell, WFAA Dallas. 
J, W. Bunyan, KRLD, Dallas. 



Two New Commercials Bill Writers — John 

Royal's Attitude 



Times Are Better 



It used to be said with car- 
nations but how. it's orchids at 
J. Walter Thompson when ,it 
comes to expressing commen-, 
dation for a job well -done. 
Gordon Thompson and George 
Faulkner got an orchid apiece 
last Friday nlornlng ' (i0>, ; 5for 
the . Rudy Valtee-Fleischmann 
show they had. put on the night 
before. 

Sender of the floral orders of 
merit was John U. Reber, head 
of the agency's radio depart- 
ment. 



loest Relations' Section 
Established by NBC as 

ues 




NBC instituted two new office de- 
partments Monday (13) with crea- 
tion of mail messenger and guest ase- 
lations sections. Pages who have 
been handling receptionist chores 
since the hostesses were flrfed have 
their duties now definitely outlined 
for ..them under r . the inew setup. 
Matter of time is taken iiosely into 
account, with operation in general 
geared to a. faster tempp.. 

W. J. Preston, Jr., head of gen r . 
era! service, has D. B. Van Houten 
and G. H. Mills assisting him on the 
program. 

First is temporary supervisor of 
mall messenger work, affecting mall 
clerks, outside messengers, pages 
and receptionists in main office de- 
partments. Mills is handling guest 
relations duties, directing studio 
pages, guide staff and main hall x'e- 
ceptionists on the first floor; - These 
groups used to be scattered Under 
several heads. 



STATION RELATIONS 
BOYS 0.0. FAR WEST 



Advertising Agency Junket Attends 



• 3 





By Dan Goldberg 

Oklahoma City, April 14. 

Station WKY really put it on yes- 
terday (Monday) in opening its new 
studio layout in -Bklrvln Tower, a 
building still unfinished above the 
fifth floor. There were 1,500 per- 
sons present, including the bigwigs 
of Oklahoma politics, publishing r.nd 
industry, plus a junket of advertis- 
ing agency men from New York, 
Chicago, Kansas City and Dallas. 
Junket was arranged and conducted 
by the Eugene Ka*z outfit, which is 
representative for WKY, as. well as 
the -dklahoman, Times and Farmer- 
Stockman. 

One of the most Barnumesque 
premieres of a new broadcasting 
studio ever put on the WKY cere- 
monies were presided over by fed- 
gar Bell as toastmaster. Edgar K. 
Gaylord, publisher of the three big 
papers, was principal speaker. 

Manager Gayle Grubb arranged 
entertainment, which included Jesse 
Crawford and Johnny Marvin. Lay- 
out includes five studios with giant 
organ plus complete kitchen for 
Aunt Susan program, most popular 
; woman's show in this territory. 



Kitehen is almost . completely elec-r 
trlcal, but- has gas oven kitchen, as 
gesture to gaa utilities. 

WKY may .go 5<>,4>.00 watts if 
.okay with F.C.C. , Alpo has short-? 
waver, W5EXAU. 

Eastern tourists included Frank 
Mason, NBC; Jack .Latham, Young 
& Rubicara; Leonard T. Bush, sec- 
retary of the Blaekman agency: 
Max Hacker, of Pedlar & Ryan; O. 
B. Bond, of Jos. Katz, Baltimore; 
John F.. Mayer, v. p., space buyer 
and radio director of Street & Fin- 
ney; Robert B. White, of William 
Esty-; and Paul Seagal, radio, at- 
torney. 

WKY i- easily the biggest revenue 
bearer of all stations on Katz's rep 
list, national biz in January gaining 
300% over January, 1935; February^ 
100% over; and March, 32-% over. 

New studio setup .is. completely 
alr-condltlohed, and hooks up with 
a ballroom seating 1,200. So jealous 
was the outfit to get the works 
super-super that when .the Kilgen 
organ people said WKY's new organ 
would be 'as big aa WGN's,' the 
station ordered some extra gadgets 
tacked on to make it bigger. 



Columbians stations relations staff 
was western bound last week. Her- 
bert Akerberg was making KNX, 
Los Angeles, CBS' latest .ao<iulf?i- 
tion, his ob^ecflve, -while Idncoln 
Deller was on his way to Montana, 
to see 'What could' be done about ob- 
taining a local affiliate. 

CBS is now. depending' on KSL, 
Salt X<ake City, and KFPY, Spo- 
kane, for the feeding of the Mon- i 
tana area. NBC has two affiliates 
within the .latter state, KGHL, 
Billings, and. KGIR, Butte. 



WHB Alumni Partyed in 
N. Y. by Davis, Schilling 

Don Davis and John T. Schilling 
of WHB, Kansas City, week-ended 
in New York en route ba-ck from 
testifying before the Federal Com- 
munications Commission In the Sta- 
tion's plea, for full-time license. 

Kansas Cityites tossed a party for 
home iowners now living in New 
York. Among the alumni of WHB 
are the Syncopators with Red Nich- 
ols, Herb Cook's Three Little Words. 
George Hogan of CBS and Louise 
Wilshire of WOR. 



Ru6is Dawes on Air 



Chicago. April 14. 

RufUs Dawes, who -was the chief 
of the Chicago Century of Progress, 
will broadcast a review of the 
week's events regularly on tlie 
Affiliated chain. 

Dawes will speak on a 30-mlnute 
shot each Wednesday for general 
commentating on current events. 



Faulkner to L. A. 

George ^Faulkner, of the J^ Walter 
Thompson agency, left last Friday 
.tl9) for Hollywood to get the Frank 
Fay program going for Royal Gel 
atlne over NBC. Show* makes its 
bow April 18, with the broadcast 
originating from Grauman's Chinese 
theatre. Event will be a part, of the 
house's afternoon performance 
Commercial has arranged to have 
several rows roped "off for the spe 
cial invitees to the broadcast. 

Also due to make the westward 
trek for the occasion is Bill. McCaf- 
frey, talent salesman for the NBC 
Artists Service. 



Columbia is now giving air billing 
to freelance producers. To the Pi c S 
and Pat stanza- (U. S. Tobacco) 
goes the credit for breaking tKe 
ice in this direction. Show signs off 
Monday nights with the line: Thlg 
program was produced under the" 
personal supervision of F. A. Mc. 
Mahon.' Latter handled the show 
when he was in the radio depart- 
ment . of . . McCann-Erickson and 
when the tobacco account switched 
agencies he quit his job to manage 
the comics. New agency, Arthur H, 
Kudner, Inc., has no direct control 
over the program. 

NBC has also departed from its 
policy of banning the billing of 
writers on commercial shows unless 
they've come in with magazine 
stage or sci'een reps. Godfrey Bak* 
ing show; 'City Desk', over WJZ 
Sunday nights credits Edith Meiser 
with the: authorship. John Royal, 
NBC's program chief, has persiaf 
ently opposed the Interpolation of 
writer or producer vbilling on the 
ground that once the way was 
opened the air would be so Uttered 
witfi billing that radio would take 
on the aspect of a ifllm's title cl|p. it 
was-Boyal's opinion that the listen- 
ers were neither interested in nor 
cared about the identity of those 
behind a script's waiting or pro- 
duction, unless the name was of na* 
tipnal importance. 

An Old Argument 
There has been considerable agU 
tation lay authors because radio deS : 
nied them the prestige, value of als 
credit. This complaint has been. part 
of ' a general dissatisfaction by writ- 
ers' (with money matters also lriri 
volved). 

In the recent quarrel betweeft 
Jack Benny and Harry Conn over 
authorship publicity Benny took the 
position that he with his experi- 
enced show judgment provided an 
author with the best protection, in 
radio as by using only the best of 
the writer's material he protected 
the writer's reputation. 

Eddie. Cantor has answered writ- 
er's claims of 'making the program? 
with the assertion that the writers 
should use their own material and 
find : out how much it meant with: 
out the importance of delivery and 
personality. 

Several aadio script shows havf 
been -wont to tag-line their broad- 
casts, "This is a copyrighted feature/ 



NIGHT AND DAY SHIFT 
£ACH HAS PRODUCER 



Complete shafceup in the program 1 
and sales departments taking place 
at WINS, Hearst New York oatlet, 
following the resignation of Roland 
Bradley, program director. Burt 
Squire, manager, is now about ib try 
out a scheme said to be new in Indie 
stations— i.e., having two program 
directors, one for day and one for, 
night. ' 

Dorothy Kempe, Bradley's erst- 
while assistant, is to handle the day 
stint which runs up to 3 p.m. Thjince 
to. sign-off at 8:45. p.m. Albert 
Grobe, former production manager, 
takes charge. Richard Koch suc- 
ceeds Grobe in his old production 
chores. 

Meantime -Carl Caiman, for flva. 
years a member of the sales depart- 
mept, becomes station sales man* 
ager. Squire himself previously 
combined this job with his mana- 
gerial duties. 



INSULL WEB STARTS 



Actual 



Broadcasting Is Set 
April 18 Frohi Chi 



Foil 



Chicago, April 14-. 
Inauguration of programming ana 
official start of the Affiliated Broad* 
casting .company, the SamUel Insun 
midwest Teglonal web, has been set 
for April 18. Program department, 
headed by Max Halperin, has set i« 
hours of live talent programs daw 
besides a number of remote conuw 
band pick-ups at night. HalPerl." 
has also been in touch with Baiap 
& Katz for the broadcasting or. : J" 
stage and vaudeville shows aareov 
from the key B. & K; theatres, cw 
cago, riental, . Marbro and 1 UP»J 

Insnll web spread to a^O-sjjw^. 
hooto-up last week with the sib _ 
turing of WKBB, Dubuque, ». 
station will be hooked up w"»* 
J Wisconsin group of ABC covera* 



Vcdiiewiay, A pril 15 , 1936 



KADI 



VARIETY 



37 




Politicians Radio Showmanship 



v f .... . Chicago* April 14. 

-Klr^y Hawkes, Chicago radio director, is making regular trips to 
^aiisas to coach" Governor Alfred M, Landon in radio 'broadcasting 
-.technique. ... 

^Etftrbert Hoover Is also reported taking lessons In mike delivery 
and has lately: reappeared in public life with a breezy delivery 
And a line of snappy wisecracks. 

von. Col. R. R. McCbrmick of the Chicago Tribune formerly rated 
-g stiff speaker 1$ now radically altered as the result of learning 
tricks of the kilocycles. Tribune men are now proud of his speeches. 



FIGHTING BACK 

► ; : : , - — • — : 

Bomb Silences W JAY Gambling 
Expose; Geve. Fears Notoriety 



Anti-Roosevelt Bloc Scents 
I Favoritism in KMA-KGBZ Case 



Washington, April 14, 
Congressional critics of the Fed- 
eral Communications Commission- 
ire scrutinizing last week's decision 
In the KM A; Shenandoah, Iowa, 
T <sr$us KGBZ,. York, Nebraska, case. 
Tbfiy 'purport to see in that" in- 
cident substantial proof that. 'parti-' 
.ftft'' politics rather, than 'public 
lervice' weighted the scales In favor 
<>f ; one : station • and • against the 
D(her. It is considered not lmprob- 
iMe that the F.C.C. opponents will 
Undertake to make political capital 
of the case. 

possibility that political loyalty 
plays a part in Influencing- Com-' 
miflfa decisions was suggested when 
the. broadcast .division, after^ sitting 
on the nest for weeks, hatched a de- 
Clitfori that KM A, Shenandoah, la., 
1b entitled to exclusive use of the 
•3fckc channel in the Bible belt and 
that KGBZ, York, Neb., should be 



THE SILENT TREATMENT 



Thomas Lee; Ignores CBS and Web 
Is Worried 



Correspondence delinquency of 
Thomas Lee, head of the Don Lee 
Network, has: CBS worried. Colum- 
bia wrote Lee three weeks ago tell- 
ing him that it had bought KNX, 
Los Angeles, and intended to take 
over its operation in July, provided 
the Federal Communications Com- 
mission approved the buy, but up to 
the end of last week there was not 
even an. acknowledgment from the 
web's present westcoast ally. 

CBS' .arrangement with the Don 
Lee link won't expire until the end 
of 1936, unless Lee elects to make 
it sooner. 




North America Company In- 
itiates Radio Advertising 
Campaign That May Tie 
In Leading Holding Com- 
panies and Place Wax on 
400 Stations 



KMBC SHOW SET 



•F.C.C. upheld examiner George. 
Bill and decided KMA, owned by 
Earl 'May, seed and feed merchant 
' Who) wanted to sit in the Senate a 
couple of years ago, should haxe; 
Tfflrestrlcted right to the 930 fre- 
quency iii the corn-growing region. 
Simultaneously, KGBZ, owned by 
Dr. George Miller; livestock remedy 
manufacturer, was. silenced forever 
with denial of an application for re- 
newal license. 

The Issues in the case were 'pub- 
lic Interest.' with May and KMA 
placing much emphasis on the fact 
that they were big-hearted in mak- 
ing time available to political big- 
'fflgs.-while Dr. Miller retorted with 
$ri T did,, too' answer. The Com- 
mlsh. charged Miller's outlet plugged 
doubtful stocks in the Doc's com-* 
panies and also aired medical pro- 
grams' of questionable value. 
KMA's Virtues 

Examiner's report which the 
Ish upheld pointed out that 
Various public officials,' Including 
Jerries A. Farley, Senators Norris, 
Burke and Murphy, Congressman 
■Wearln, and other New Deal sym- 
pathizers' were given permission to 
talk over the May station and that 
numerous programs were aired 
boosting the Roosevelt farm pro- 
Pain.. On the other hand,- Examiner 
ffllf noted that KGBZ disseminated 
propaganda for a multitude of gov- 
ernment outfits, Including the 
Housing Administration, Farm 
Credit Administration, Interior De- 
Wrtment, Treasury Department and 
Home owners Loan Corp. .The re- 
tort did not show,. however, that the 
latter station: was particularly phil- 
anthropic toward Democratic of- 
fice-holders i n person. 

Also playing a major role in the 
controversy for the assignment was 
We stock promotion activities of 
°wncr of KGBZ, with the examiner 
concluding the Nebraska trans- 

-■m?* Was used to P'ug securities. 

•The examiner said the medical 
wpgrams, featuring Texas Crystals 
«n« Van Nae Herb Tea, contained 
anfl and mIslead ing statements' 
rj>a ca n only be regarded as 'detri- 
mental to the public interest and 
contrary to public policy.* 

Bob Taplinger's Trip 

loS } 5u Taplinper is ln Hollywood to 
situation over. He cohtem- 
ttj? establ I«hment of an office out 

Pr^ 1 ?^ the lncr caslng number of 
'W^E "v*" 9 K ue st stars origihat- 
tWWfV ^ e fllm oolon y. Tapiinger 
hav«»L a radi0 Pa- outfit has' to 
*? v «an echo out' there- 



WAPI, Birmghm 
On 15-Yr. Lease 
To Top Bidder 



Birmingham, April. 14. 
Lease of WAPI, Birmingham, has 
been . put on the block. Owners of 
the station, the Alabama Polytech- 
nic Institute, the University of Ala- 
bama and Alabama College, are -of- 
fering a 15-year lease, effective 
Aug. I, 1937, to the person who, in 
addition to paying a monthly rental, 
will put. up enough money to finance 
the outlet's going from 5,000 to 50,- 
000 watts. 

Present operator of the station is 
Bascom Hopson, whose lease ex- 
pires in August of next year. WAPI 
is now sharing time with KVOO, 
Tulsa, with the latter licensed at 
25,000 watts. Hopson some time ago 
offered to increase the power if the 
trustees of the schools gave him a 
long-term lease: This proposition 
fell through. 

•Trustees will meet with Gov Bibb 
Graves ; April 20 to. go over the- bids 
on hand. 



PLYMOUTH QUITS CBS; 
MOVES WYNN TO NBC 



lymouth Motors is moving Ed 
Wynn over to NBC next month. He 
will occupy the same spot he had 
on the red (WEAF) link (9:30-10 
p.m. Tuesday) which he had while 
o,n the Texaco program. Switch be- 
comes effective May -2. 

Wlndup date for the program on 
Columbia is May 7. which, will have 
given it a run of 13' weeks on that 
network. 



Steve Trumbull Free 

Chicago, April 1-1. 

Steve Trumbull finishes in three 
weeks as press agent in chief for 
the local J. Walter Thompson 
agency, as agency's two air accounts 
shift out of town. Dr. .West show 
with George Olsen-Ethel Shutta to 
the Coast and the Elgin program 
with Benny Goodman orchestra-Ed- 
die Dowling-Ray Dooley heads east. 

Trumbull formerly head of the 
Columbia press department here. 



Lines have been laid by the North 
American Co. to bring in the coun- 
try's public utility holding compan- 
ies for a radio campaign of unprece- 
dented magnitude.. North American 
Co. has arranged to produce the 
program, which by the educational 
route will subtly state the case for 
the public utilities and against pub- 
lic ownership. Combines associated 
with the project will do their own 
time buying and transcription place- 
ment through their- regular adver- 
tising agencies. 

, Program which the North Amer- 
ican Co. has elected for the. propa- 
ganda task is 'Phenomenon,' a script 
idea created by Ted. Malone and 
agented by Arthur B. Church, presi- 
dent of KMBC, Kansas City. Each 
story projects the listener into the 
past and relates how in every era 
the progress of practical science was 
impeded by either bureaucrats, ad- 
visors to the reigning monarch or 
certain agitating groups in the com- 
munity. The protagonist of each in- 
stallment is the inventor of a device 
which is used as basis of historical 
drama. 

Series, as now planned, will oc- 
casionally get away from the scien- 
tific and dramatize the background 
of certain religious and patriotic 
holidays. North American Co., which 
will- turn out the platters through its 
own. recording setup. Associated 
Music Publishers, Inc., intends to ex 
perlment with the series until it 
rates as an outstanding example in 
suavity of Writing 'and production 
To that. end it proposes to engage as 
co-workers of Malone some of the 
better known freelance radio writers 
and producers and a staff of histor 
ical authorities as we'll as scientific 
commentators. 

Four Already Waxed 

North American Co. has already 
had four installments' recorded and 
another four stencillings will be put 
Th production within the next week 
North American Co. is selling its 
utility combine confreres on the idea 
of bankrolling the program at the 
rate of five broadcasts a week. It 
is estimated that if every holding 
company can be brought into this 
picture the station list will easily 
run over 400 outlets, it Is understood 
that among the utility combines that 
are on- the verge of joining North 
-American }n the air campaign are 
the Consolidated Gas Co. of New 
York, the Niagara Light & Power 
Co., American Power & Light Co.. 
United Gas Co., American Gas ■ & 
Electric Co., Electric Bond & Share 
and National Power & Light Corp. 

Nationwide transcription (an- 
nouncement) campaign has been 
.planned by the various Bell tele- 
phone units to plug a new reduced 
Sunday rate that went into effect 
some weeks ago. Several of these 
campaigns have already started, 
and within the next couple of weeks 
15 Bell companies will be .bankroll- 
ing. 

Cutting and placing of the wax in 
each instance is supervised by the 
individual company. Orders gener- 
ally call for ..one-minute or half- 
minute discs to be spotted in the 
early evening ©r over week-ends. 

Parent AT&T states that this in- 
dividualized activity will cumu- 
latively amount to between $40,000 
and $50;000. 



This Is the Day 



Two-week notices will be 
.handed four salesmen in NBC's 
time selling department today 
(Wednesday). Move is part of 
the network's economy cam- 
paign. ' 

Two of the salesmen have 
been .with the network over 
five years, while the others are 
of more recent alii 





in 



Chicago Apr. 27 
On Music Mess 



Washington, April 14. 

National Association Of Broad- 
casters' Board of Directors, will meet 
April 27, at the Stevens Hotel, Chi- 
cago." Copyright situation will be 
main dish but a date for the N-A.B. 
convention must also be set. 

James. Baldwin will submit pro- 
posed plan for N.A.B. activities in 
the field of musics which will' em- 
brace some long-time planning. Un- 
til ASCAP and the networks are will- 
ing to give up v flat fee basis, negotia- 
tions with Warner Bros, have been 
dropped, Baldwin, states, with recent 
announcement that Warner publish- 
ing firms will consent to five-year 
contracts on a i-eVised flat rate term, 
adding, strength to N.A.B. determi- 
nation to hold out. 

Report summing up practical 
copyright situation from broad- 
caster's viewpoint, on which Bald- 
win is now working, will be sub- 
mitted at meeting and he will rec- 
ommend policies which he thinks 
should be followed with respect to 
impasse with Warner. 



Warner Bros, had by yesterday 
noon (Tuesday) received applica- 
tions for Its new five-year license 
from, some 140 stations. Licenses 
have actually been issued to 80 sta- 
tions, with a substantial percentage 
of the others having been returned 
because of faulty clerical notations. 

Among those that tamed in sig- 
natured five-year applications this 
week are; WLS,' Chicago; WHK, 
Cleveland; WAIU, Columbus; 
WIRE. Indianapolis; KVOO, Tulsa; 
WNOX, Knoxville; WFBN, Indian- 
apolis; V.'IL, St. Louis, and WBNY, 
Buffalo. 



Paul McClure's Title 

Chicago, April 14. 

Paul McClure has been named 
assistant sales manager of the cen- 
tral division for NEC. 

McClure comes up from the ranks 
of the local NBC salesmen. 



Chicago, April 14. 
Kendall EoiCc, vice-president in 
charge of sales for Columbia, \va:= 
chief si eaker at a luncheon thrown 
here last Week for the advertising 
agencies, Boice, speaking on 'How 
to Build a' Program,' -.vent into n 
di6CUfc.sion of the CBS policies, par- 



ticularly ,as to censorship on spon- 
sorship and copy, and gave ex- 
amples. 

Explained that CBS would sell 
time to a public utilities' company 
only for the plugging of the utilities 
specific products, hut would not al- 
low any plugging for the utilities as 
propaganda as to any legislative 
matters. Stated that (.:BS would rc- 
;ect all products which could not be 
discussed in the parlor before all 
ages and both sfxes. Boice declared 
| that radio men and advertisers' have 
{discovered that radio can not be 
\ grouped under the .same classifica- 
tion a. c p'ublicaiion, and that prod- 
ucts which, are okay in print aren't 
necessarily okay for ads on th<> 
■; other. 

] Then went Into a delineation of 
j the process of putting the 'March 
{of Time' show on the air, from the 
S .morning bulletins to the news edi- 
tors to the final rehearsal just be- 
fore air-tim°. 

Niles Trammel, v. p. of NBC in 
Chicago and the entire NBC sales 
force locally; were at the luncheon. 
< CBS havinu reserved a couple of 
j tables for them. 



Cleveland, April 14. 
Cleveland's underworld is blamed 
for the bomb which last week blew 
up the veranda and caused $500 
property damages to the home of 
Monroe F. Rubin, owner of station ; 
WJAY. Pineapple was presumably 
the hoodlums' 'warning' answer to 
a program over WJAY called 'The 
Ghost Reporter' which gave the 
radio public the lowdown on' slot 
machines, horse^racing" and other 
profit sources of local racketeers. 

Town has been buzzing for- three 
weeks over the sensational WJAY 
program. Politicians were reported 
much embarrassed. Police raids 
followed the- giving, of names and 
addresses of gambling joints, 
although the police reputedly did 
no': relish having a radio station tell 
them what was supposed to be their 
business'. 

Underworld was known to be on 
the outlook for the 'Ghost Reporter.' 
Identity of this broadcaster was 
carefully preserved. WJAY an- 
nouncers received threats arid re- 
ported being shadowed. Actual 
broadcast was done by- remote con- 
trol from a secret studio. 
. A general hush-hush on the whole 
Incident seems to have been applied. 
'Ghost Reporter' broadcast two days 
following the bombing much toned 
down and then quietly scrammed 
for good. The bomb frightened 
WJAY Into a realization of the 
murderous possibilities of the ex- 
pose series. Cleveland itself was 
perhaps not too anxious for the 
world at large to know Its rack- 
eteers. That the incident will be- 
come a, political Issue in the near 
future is quite probable; But, mean- 
while with several big conventions 
booked this summer the matter will 
be permitted to sleep for a tima. 

Daily Peeved., 

Rubin, who Is also branch man- ■" 
ager for the Bass Construction Co, 
here, first told police that he knew 
of no reason for the bombing, tha 
most daring attack ever directed at 
a local radio station by the und'er- 
. world Or. anybody else. Afterwards 
he retracted, blaming It on peeved 
gamblers. Rubin's attempt to hush 
up and pass a bum steer In first 
stories is still burning one news- 
paper that swallowed his Initial ex- 
planation and featured it as a 'mis- 
taken-identity-bombing' on page 
one. 

Despite veil of mystery thrown 
about real facts, for the last fort- 
night town sensed the potential 
dynamite dished out by the un- 
known commentator, and reprisal 
from racketeers was predicted by 
smart guys three days before It 
happened, 

Threats grew serious after the 
'Ghost' started spouting names and 
addresses. 

Only three staff executives were 
said to know 'Ghost's' real identity. 
The Whisper 

Night before bombing the whisper 
went through night clubs owned by 
gamblers that somebody was going 
to get it, and the bomb attack fol- 
lowed. Consensus of opinion was 
that station went too far on a pub- 
licity stunt, that it didn't realize it 
waft playing with .fire, and that it 
was lucky nobody was murdered. 

WJAY Is still jittery over the 
blast, which threw Monroe Rubin's 
throe children out of bed, misse J 
killing his wife through flying glass 
by only a minute and gave her a 
case of nervous prostration. Re- 
ported that owner engaged a private 
dick for a bodyguard. 

'Ghost's' identity and those of his 
Informants will never be disclosed, 
according to Mrs. Edythe Fern Mel- 
rose, tho station manager. 



HOSTESSES HUNTING 

Georgia. Price is the first of tho- 
former NBC hostesses to be placed. 
She has been hired by Blackett- 
Samplc-Hum mcrt. 

Meanwhile tho N. Y. agencies 
have been knee-deep ln 'who i did 
you wlsjh to See' giris seeking jobs 
since the wholesale exit-order at 
the network. 



38 



VARIETY 



R A D lO 



Wednesday, April 15, 1936 



Gen. Mils and KWK, St. Louis, Beat 
NBC Rules, Clear Baseball Time 



St. Louis, April 14. 

General Mills, together with 
KWK, has worked a squeeze play 
whereby the flour sponsor twill have 
baseball broadcasts in St. Louis, 
despite NBC's, refusal to jerk its 
■web shows and allow the station to 
clear local space, 

Coup was worked when General 
Mills offered to pay for web time 
for the interfering 'Betty and Bob'; 
stanza over KWK, and then allow 
KWK to toss the program off, This 
maneuver was possible because 
•Betty and Bob' is General Mills' 
own show. 

Another interfering stanza — 
Sterling Products' 'How to Be 
Charming' and 'Backstage Wife'r- 
was removed via" - a technicality.. 
KWK claimed that NBC had not 
given the customary month's notice 
for time clearance, .and" so these 
shows haven't started on the sta- 
tion as yet. Wiien they, do start, 
however, daylight saving time will 
be in effect and they will precede 
'the baseball broadcasts. 

' /Vees' Involved 

One worry,, however, is left which' 
can't be circumvented. As sodn as 
daylight time starts, Anacin's 'Easy 
Aces' will hit KWK at 6 p. ni., which 
means that if any ball game (and 
especially double-headers), run later 
than 6 p. m. oh Tuesdays, Wedhesr 
days Pr Thursdays, 'they'll have to 
be t clipped off when 'Easy Aces* go 
on: 

Flour, sponsor . Is. this year con- 
tinuing baseball; broadcasts wher- 
ever time can be cleared or' ball 
teams persuaded to allow entry into 
the stadium. WINS, New York, will: 
for the third year air the Newark 
•Bears* games under General Mills', 
aegis. Other stations sewed up in - 
chide WJAS, Pittsburgh; WHEC. 
Rochester, and WDRO, Hartford. ,. 



GENERAL MILLS TO 
USE SPOT, PLUS CBS 



Fold With CBS 



tephen vS. Fuld, formerly with 
Hearst Radio, has joined Radio 
Sales, Jxic, CBS subsld. 

Meantime Waiter Bennett, of the 
Petry organization, is resigning to 
become a salesman with Hearst 
Radio. 



WGST, Atlanta, Contracts 
For Organlude Direct 
FrjomJtic^ Man's Home 

Atlanta, April 14. 

A contract for 30 minutes of organ 
music seven nights a week for 52 
weeks has been signed by Brlarcliff 
Investment Company and WGST 
here. - Program originates' in the 
palatial home of Asa G. Candler; Jr., 
son of ths late Coca-Cola King. 

Home, on exclusive Brlacliff Road, 
is the estate- on *which Candler fer 
cently established "r&tl ' •expensive 
menagerie, to the distaste of neigh- 
bors,- Most cf the animals lie later 
gaye- .to -the- City of- "Atlanta tor. its 
Grant' I*arlc'?oo. : . 

;Dr. Charies. A. Sheldon, Jr., is. the 
organist engaged for the show, 
which - Js • scheduled., j'xem 10:15' to 
10 : 45, : v thus ; .crowding out parts of 
two CBS dance band periods which 
•formerly came during that half- 
hour. The Organ show began Fri- 
day (10). It is titled 'Briar,cllff 
Reveries.' 



Standard Radio Seeks to 
Duck New York Courts 
In Conquest Action 



Standard Radio Advertising Co., 
Los Angeles wax firm, has been 
granted a referee's decision in the 
New York Supreme Court which 
recommends that Conquest A11I- 
-ances's $100,000 suit should not be 
tried in the Empire State. 

Conquest is suing the West Coast 
firm on the grounds that the latter 
had given it foreign rights to some 
of its wares, and then sold the same 
goods to Conquest' prospects. Suit 
was initiated in New York State, 
with Conquest charging that Stand- 
ard had an office in New York City 
headed by David S. Ballou. Denial 
has been tendered by. the defendant, 
who states that Ballou is - only a 
traveling sales 'agent, and that the 
case ' therefore . should be tossed out 
of New York jurisdiction. 

Referee appointed by "Judge Levy 
has now upheld Standard's conten- 
tion. Conquest Alliance meantime 
presented an affidavit to the court 
oh Monday (13) reaffirming that 
Ballou is. more than a mere sales 
agent, and again asking for juris- 
diction in New York State, tip to 
Judge Levy to decide. 

Conquest claims' that if the' Judge 
renders a decision unanimous with 
the referee's, an appeal will , be 
filed. If this fails, a new suit 1 will 
be started in California. 



New York Radio Parade 



By Nellie Revell 



OVd 



/ Publithera Consider Tactical 

Musicians union quarrel with the music publishers has gone so far the 
union la Issuing a list of tunes that the union does not want its members 
to. play.- Not only that, the union' has Jabber's to check observance, in 
consequence the music publishers, ate once again shipping pluggers to 
out-of-town spots which means Iqnger expense vouchers. 

If some agreement is not reached the MPPA talks , of retaliating by 
invoking' a portion of the copyright law they have never used".' i'he pub- 
lishers insist that they can refuse to allow any band to make a special 
arrangement of any of their tunes and can make every band play tune 
just as written on stock arrangement Thus every band will be unable 
to use ltd tricks and should eventually lose Its individuality. 

NBC Engineer Electrocuted 

NBC engineering staff had its first fatjlity last week, Harry E. Law- 
rence, age 33, stationed at; the Empire State B^dg' Television lab, touched 
a hot condenser and was electrocuted by ./some" two to five thousand volts. 
He had been with: .NBC; since ..October offlDSl and is survived .by a wife 
and three -month son. Power had been turned off on transmitter, but con- 
densers have to stand for sohie' time until juice seeps put, after which 
they : are. harmless. Local NBC first aid' unit followed- by adrenalin from 
ambulance medico were' of ho ftyalt.. TJ^Cj ', was -completely exonerated; 
by the coroner's office since the technical angle of Accident is one that 
is known to every engineer and 'possible only through personal care- 
lessness. 



Chicago, April 14. 
General Mills, besides its! coast 
to- coast spread on the Columbia 
tentacles starting June 1 with' daily 
60*mtnute parade, wiU also use spot 
programming on some 40 additional 
Btations throughout the nation. 

Spot, campaign will probably be 
signatured for 30' minutes of time 
oh each station, with the half -hour 
likely to be split into two sections 
for two disked programs, one of 
which will be a script serial show. 

There is also a possibility that 
General Mills will okay another 16 
minutes pn these stations for a spot 
campaign- f Or the Mack Armstrong* 
kid aerial, making it 45 minutes of 
spot On these stations from the 
flour concern. 

As It now appears, the 'Armstrong' 
program will switch from Columbia 
to. •NBC this fall, thee sponsor, evi- 
dently deciding^: it inadvisable to put 
air its radio strength ori one hook- 
up. Whethei; General Mills -can; re- 
serve it's ti'me at. "this time is doubt- 
ful- since NBC has a, standing rule 
that, chain, time , cannot be con- 
tracted for earlier than six weeks 
before starting- date of the program. 

KOIN Refuses 5piel , 

Portland, pre., April 14. 
Opening speech in the campaign 
of Sam Brown for .the Republican 
nomination as Unite.? States Sena- 
tor from Oregon was banned from 
the, air last week by the officials of 
KOIN, over which he was scheduled 
to broadcast. Title of the talk was 
'Political Fixers in the Townsend 
Ranks'. 

'I considered the speech libelous,' 
declared Charles W. Myers, presi- 
dent of KOIN. At his home Brown' 
declined to release copies of the 
speech to newspapers. 



'Liberty Crossroads' Discs 
Cause Washington Rumor 

; !... . Washington, 'April' 14. 

A WldL fWorV^waJ ! 'crejitiea In 
capital when Herald, local . ^earst 
morning sheet, printed etOry'that 
CBS had let down bars on G. O. P. 
'Liberty at the - Crossroads' trans- 
scrlptions. 

It was all a mistake, however. 
L'ocat CBS station' a'gree^ to rim off 
transcription find pipe if to. meeting 
of Young Republican Women at Na- 
tional Republican Club tomorrow 
(14). G.. O. P. press agent,, by way 
of showing appreciation Of the 
favor, mentioned in publicity re- 
lease that disc would be heard by 
guests 'through facilities of Colum- 
bia Broadcasting -System/ 



4TH BRANHAM STATION 
IS KBIX, MUSKOGEE 



• Newcomer to the radio :fleld late 
ihls month will be KBEX, Muskogee, 
Oklahoma, pwned by the Phoenix 
ijimes - Democrat.' Paper is rep.-.- 
resented ,by the Branham Co.,- and. 
ditto for the radio station* making 
Branham -s fourth ether charge. 

;-At first skedded to get launched 
early this month, station has. had to 
postpone the event because part of 
its transmitting equipment was 
being sent on trains that jsot stalled 
lii the floods. Will now go on' either 
April 27 or May 2. 



McNamee May Rejoin 
Wynn on NBC Hookup 

Graham McNamee is expected to 
resume as Ed Wynn's straight man 
when the comic reverts to NBC on 
May 12. 

While temporarily filling in on 
CBS, the Plymouth program used 
John Young to stooge for Wynn as 
McNamee, an NBC exclusive, was 
not available. 



Alex Hyde Quits WHN 

joe Jordan succeeds Alex Hyde 
who exited last week at WHN, New 
York. 

Don Albert played oh the. Initial 
sponsored programs of Itty Bitty 
Kiddy Hour last week, but starting 
this week, Jordan's crew will be 
used. 

Hyde was with the station for 
over a . year; 



FCC s Washington Docket 



Grants and Applications 



Radio- Struckl 

Reed Kennedy did a one-shot guest- appearance with the Pittsburgh 
Symphony for , Pitts. Plate Giass program via NBC last Thursday eve. 
Clicked bigand has been rebooked for three, additional datesy .With this 
as encouragement he is closing his Pittsburgh building supply biz and 
shifting to New York clly to : concentrate on a career. For a time' he- was 
riding nicely,. having done eight weeks of singing on one of WIU Rogers' 
Gulf series, then the bottom fell out. Now he hopes to get started again. 
In past, he commuted from. Pittsburgh to NY for the Gulf show. Now 
he'll commute the. opposite way for . the Pittsburgh Plate Glass program^ 



Ad Libs in Character , 

One of the recent Gang Buster programs at CBS had one pf the top 
CBS announcers doing .a dramatic routine. He played .the Mayor, of a 
town which had knpcked^over some gangster,.; Routine had hini sitting 
talking with Phil Lord, with dramatized^. yairn -fading in and out thru 
this narration. During one sequence of palaver, the announcer felt a frog 
jumping up his larynx, turned away, from the mike, hawked to clear 
his throat and to cover the break said, 'Pardon me, Mr. Lord, I'm not 
used to talking on the radio.' Needless to say Lord broke up and came 
darn near to blowing his lines, / 

.. 

Short 8hots 

Mildred Monson collapsed *H the floor of the Rainbow Room last 
Sunday eve. Over work. Res£ing in hospital. Tough since she was set 
for a break from MGM. . .'The Doctor Tells the Story,' a syndicated 
feature of the Dally News has been dramatized for radio and auditioned 
for a sponsor by the Walter Craig Office. Written by the medico who 
prepares, the paper strip with doctor also doing a narrator routine on 
air version. ..Heirs are expected by .the Howard Wiley's (NBC pro- 
ductioneer), the Joe Lang's (station manager of WFAB), and the Ted 
Slacks. . .Li pton Tea Program now on NBC locally with Ralph Kir- 
berry is looking, to clear time for a network show Using same talent. . i 
Dave Drlscoll, Jr., Transradlo Press announcer at WOR is son of Dave 
Driscoll the ex business mgr. of B'klyn Baseball and current biz mgr. 
of B'klyn Football Dodgers. . .Bernard Sobel, the Zlegfeld p a. did a 
quarter hour program &\ NBC based on life of Zlggy. . .WMC A dropping 
Loft and Intercontinental News spots to take General Electric and INS. 
Station still holds on to its Press Radio service, the INS deal being 
strictly a sponsored set-up with GE...Rose Mary Lane of the Waring 
troupe has been out with a touch of the measles. Back In action Fri- 
dayeve program on NBC. . .Longman Green Co. is readying to publish 
a reference volume on swing music. Strictly a reference volume for 
libraries and colleges* etc, . 



Washington, April 14. 

Three new stations last, week were authorized by the Broadcast division 
of the Federal Communications -Commission but two requests .fpr new 
transmitters were tossed out. Commlsh also put the freeze on several 
applications for change of frequency. . • 

Charles C. Theis, Wichita,. Kans., received an. okay for new station to 
be operated on 1210 kc with 100 watts, conimish sustaining Examiner 
Ij. W. Seward., Two "Texas J petitibners ; likewise, were given, the gb-ahead 
signal, when applications of the Big Spring Broadcasting Co., Big Spring, 
and the North Texas Broadcasting Co., Paris, .Were, granted. Both sta- 
tipns will operate en. 1500 kc. PlairivleW Broadcasting Co., PlainView, 
Tex., asking same assignment as the two other Texas smallies was. turned 
down, commlsh upholding recommendations of Examiner J. P. Bramha.ll 
Second new station denial was dealt out to the Washington Broadcast- 
ing Co., Washington, Pa., which sought tP Operate days pn 1350, kc with 
250 watts.' 

, Fourrway scramble for the 780 kc frequency was untangled in favpr pf 
KGHD, Billings, Mont, which will switch from its present assignment of 
950 kc. Power of 1 kw nights, 2Y a kw days, will remain unchanged; 
Three other stations, which lost out In the scuffle were: KSOO, Sioux 
Falis, S. Dak., asking night decrease: in power from 2% to i .kw, as well 
as change-from 1110 kc to 780 kc, and. specified hours! KXL', Portland, 
Oregon, frequency change frem 1420 kc tp 780 kc, juice -jump -from 100 
to 250 watts, nights, and change hours of operation from sharing with 
KBPS, Portland, to specified: and KDFN, Casper, Wyo., seeking drop 
from. 1420 kc tp the contested 730 kc frequency. All cases were handled 
by Examiner Seward. 

Big power boost was granted Hearst's KEHE, in Los Angeles, upset- 
ting Seward's recommendation that the application should be denied. 
Station which has been operating on 780 kc With 500 watts nights, 1 kw 
days, and' sharing with, another Hearst transmitter, KELW, Burbank, 
Calif., will jump to 1 kw nights and 5 kw days and operate on an un- 
limited schedule 

, Juice-jump also was granted WADC, Tallmadge, O., raising transmit- 
ter's present day power assignment from 2y 2 to 5 kw. 

Tv/o stations were granted consent to voluntary assignment of license. 
Station KID.W, operated by the Lamar Broadcasting Co., Lamar, Colo., 
will fce turned over to the Southwest Broadcasting Co!, while -manage- 
ment of KICA will pass from the Southwest Broadcasting outfit to the 
Western Broadcasters, Inc. 

Power increases were granted the following transmitters: WEED, 
Rocky Mount, N< C, day jump from 100 to 250 watts; KlRoi Seattle, 
Wash., power increase from .500. watts to 1 kw; WAIM, Anderson, S. C, 
day jump from 100 watts to 1 kw, nd frequency change from 1200 to 
630 kc; KFJZ, Fort Worth, Tex., day increase from 100 to 250 watts. 

License renewal for the period ending August I was given KMPC. 
Beverly Hills, Calif. 



Scrambled ; Notes. 

Peter Dixon showed the National Biscuit Company a radio version of 
the comic strip, 'Regular Fellers' at CBS last week... Dave Carter °' 
OBS press looking positively juvenilish with his first pair of specs.... 
•WOR's Easter .Sunday special event show filed a routine request fpr 
policemen to handle expected crowd at their Central Park egg hunt 
stunt They were assigned an officer and ten men beside an additional 
ten men fpr their stunt show from Harlem sidewalk. ..Waring ork goes. 
Into its final week of vaude in Boston and will air both NBC and CBS- 
Fprd programs from John Hancock Auditorium- a 500 seater In that 
town, CBS sent Paul LaPPrte tp -handle program with NBC assigning : 
Bill; Glasscock to ditto -on - their half hour,. -.Abe Lyman: band trained*; 
to Chicago fo^; their College Inn date. Due to numerous auto crashei 
members of this outfit have sustained, Lyman ruled no taking aut;os 
and everyone had to travel via train... .Graham McNamee. ankle is cdlrn»- 
ing along ' nicely.--. Drepped his, crutch and new maneauyers with only 
a.' cane. 1. Mack Millar planed to Ghicagp pver the weekend to handle 
the Lyman opening. . .NBC dropped its arrangers. ; .George Gruskih of 
William Morris Ofn,ce radio 'dept gpes tp the COast to handle radio for 
that agency.., Red Norvp.gets a Weekly half hour spot, time not set 
as yet, from NBC. Band will air from studio, npt frpm "Versailles. 



Nemo 



'Pending the appeintment,ef__a head fpr its radio dept. the N W Ayer 
agency is bringing ^n Fred Pflugfelder to assist the Messrs. Ke^sley 
and bmmerlp, how in that dept ! . . Teddy Bergman, now a 22 toccent m«*» 
expects to lia»v,e to learh a new one, baby talk, cause an heir is on the 
way , . -.'Jack McKay, trombonist from Minneapolis replaced Les Arnaud 
with the Waring troupe. .Waring found McKay w'hile vaudevilllng » 
Minneapolis. .'..'Herb- V^-Aiterberg of GBS k Station Relations left Satur- 
day for a trip to the Coast... CBS v. -p. Sam Plckard of Station Rela* 
tions returns from Coast tomorr.Pw. . .Don Higglns, pf CBS press is vaca-. 
tipnlng in' Kansas City. ;■; Walter Titebles, WNEW' -sound effe'eter, wa» 
stumped one day last week. He had to provide sound effects for a 
surgical operation . . .Harold VonEmberg, ex-saxlst and vocalist for t n 
Jolly Coburn— what happened to him— and. Peter Van Steeden ork . w 
with the Abe Lyman troupe using name of Harold Richards. . .Betti 
Glenn, the ex-WMCA p,a. now on her own is hahdling Pappy. ZeK 
and Ezra .of that outlet . . .Milton Kaye, WOR Sidewalk Interviewer w 
a; staff pia,nist of that station.'. .Current salutation at NBC is 'Are you 
still here? 



The" Waffle Iron _ r ., ee 
John Peter Battle's 'Heroes Wuz People* series returns to the v a« 
program for a fourth spot tomorrow eve. This script clicked after ^ 
first program. William Morris ' office ' ia handling the script and 
recordings on the Coast with a dicker under way for. a series of s " gon r 
based on these yarns. Battle at present is author of 'Bobby Be < 
series.. .Dick Himber ork and Roy Campbell 'Royalists' do :uloth(?r N g(j 
final audition for the Jarman Shoe board of directors. Piped fr0,1 J l0t0 g. 
to middle west... No longer may Ray Le'e Jackson the NBC P n - Bf; 
rapher make pix of .anypne. Now all seekers must have an okay 
from Artist Service 



Wednesday, April 15, 1936 



IE /% If I 



VARIETY 



LANDLORDS LIKE 




Transcriptions' Big 1 936 Spurt 




judications of ' the stride that the transcription business had taken the 
first 'three months of 1936 are reflected in the commercial and sustaining 
royalties which the Music Publishers Protective Association has dis- 
tributed . to copyright owners. Compared to the first three months of 
1835 this payoff represents a boost of 206%. It is estimated that the 
gross business done this year > by . major, manufacturers of commercial 
discs involves an increase of even greater proportions since a goodly 
tfi&iV of the: waxlngs are strictly of the' script type and Include five- 
minute talks or dramatizations on a product selling theme. 

jIPPA's collections from spot broadcasting sources have been on a 
tfttrdy': upbeat since last October. Responsible for the large chunks of 
royalty coin have been the car manufacturers, with Chevrolet, Dodge 
gjto Plymouth accounting among themselves since then for at least 
160,000, With" Ford slated to increase .its spread of transcription place- 
ments by a hu fife margin, the music bill for the campaign will figure 
•SKmnd. '$20,000. In the event this royalty payment is made this month 
VftlojngiWJth'the one that is due from Chevrolet, the MPPA's diwy for 
ipril may come to $40,000. 

Following tabulation is the actual sums distributed by the MPPA. The 
latter deducts 10% for its copyrl ht checking, license issuing and book- 
keeping services: 

1936 1935 



.* • • * • • • • • • • • * $ jL0j225 

• •••*«.•••,••««•••«•*••'•«••• X3,16(4 



» • •■• • • t • » t i 



29,488 
$52,877 



$4,997 
6,486 
7,389 

$17,872 





CANTOR FOR 




Eddie • Cantor will be on the ali- 
tor 'Texaco ■ next season. No net- 
work is set; as yet, but it will be a 
Sunday night show on either NBC 
or CBS t commencing in mid-Sep- 
tember. He concludes for Pebecb 
on CBS May 10. and will make a 
picture in Hollywood for Sam Gold- 
wyn : . (United Artists) over the 
Buminer. 

Deal calls for a program . similar 
ty- Cantor's current Pebeco ' show- 
comedy variety' program With an 
orchestra. From . accounts, . Cantor 
will receive in excess ' of $10,000 a 
week .for himself and the show. 
Texaco will be Cantor's third spon- 
sor in six years on the air. He 
jjtarted. with Chase & Sanborn. 

Texaco has been a big-time radio 
spender for several years, paying 
M Wynn as high as $7,000 a week, 
beBides the additional cost of that 
show, and thjs seas'on putting oh 
the : ' Jumbo' broadcasts, which aver- 
aged $12,500 a week for the first 13 
weeks. 

Texaco deal was negotiated and 
closed for Cantor by Bill Murray 
of . the William Morris office. Hanff- 
iletzger is Texaco's' agency. 



Foreign Contracts 



ISO INT-CLIP 
DEALS IN U. S. 



encws— 




nsors 



Air Mention 
Origination 



of Point 
Valued 



of 

by 



Realty Interests— Empire 
State's Offer to Columbia 
Broadcasting 



RADIO CITY CASE 



Prophylactic toothbrushes renew- 
ing a 30-minute amateur stanza 
over KGMB, Honolulu, for 13 more 
weeks. Only mail is accepted in 
voting on the performers, telephone 
calls being barred as capable of rer 
peaters and. fakes. Recent show 
drew 2.145 letters. Through Con- 
quest. Alliance. 



Listerine toothpaste renewing its 
string of half-hour, variety stanzas 
over CMW, Havana, Cuba, for 13 
more weeks. 



Listerine Antiseptic starting a 
series of 13 quarter-hour discs over 
CMW, Havana. Four selections 
played per program with listeners 
getting -prizes for guessing the cor- 
rect names of the numbers. Through 
Conquest Alliance. 



rophylactic toothbrushes renew- 
ing an amateur stanza for 13 weeks 
over CMW, Havana. Runs half 
hour per program, and the renewal 
brings its stretch to a full year. 



FITZGERALD QUITS WLW; 
CLAY TO CALIFORNIA 



•-. , Cincinnati, April 14. 

M. J. Fitzgerald, music director 
of WLW and WSAI for the past 1'4 
.topnths, resigned last week. He 
•Joined the Crosley "staff two years 
ago as an ai-rahger, coming from 
ooston. 

Lewis Clay, in charge of program 
Preparation for both stations in re- 
cent months,, became ill last week 

•t? o' S ° gave up hls P° st to "turn 
■» California, where he formerly 
•^as on the MGM script staff. 
Vw dr ? W T - st anton. announcer; 
Wtor Lidyard, production man, and 
ttrn* Valentin e, announcer and 
liv c.*°^° n man ' als0 left the Cros- 
tiLi ,ast weck - Valentine is re- 

S£, g ' t0 W0AI - San Antonio, as 
Program director. 

com£;V PaIsley ' vocalist, is a new- 
is a!L Cl ' 0sle y's 500,000 waiter as 
s announcer Bryson B. Rash, for- 
mei ly Of KMOX. St. Louis, 



American Tobacco Co. putting 
'Your Hit. Parade' on KGMB, Hono 
lulu, for 13 weeks. Through Con 
quest Alliance. 



Carter Medicine renewing its one- 
minute platter announcements for 
six months over HP5B, Panama 
City; and TIEP and TIGHP, San 
Jose, Costa Rica. Meantime a new 
six months' campaign is being issued 
for HIC, Trujillo; and KGMB, Hono- 
lulu. Through Conquest Alliance. 



WNOX Self- Confidence 

■TVhen „ , lfnox ville. April 14. , 
? ttftffi- ml ? ™ arl >ter left w*nt ad 
•ISin^ n0nspl " <>d by; the News- 
'^dS T' e l WNOX ' staU on used 

■ :iro^„ V*™ 0 ™ -responded,- and 
'^OiS r g0t Ua - so J sgst G r, John 
iV«*a ootv*. ; f °™«»-»y Cincinnati; 
^*Ity ot Z student .at. tUe,Univer-. 
VL ^enneKsee her 



Volume of biz placed on foreign 
stations by Conquest Alliance dur- 
ing the first three months of 1936 
surpasses by a slight margin the 
volume of all of 1935. Similar up- 
swing is reported by other foreign 
sales r6ps; Boys state that it agency 
promises, as now rendered,, come 
through next fall, the fun"* 11 * 1 will 
be even better than this live- wire 
spring; 

In reflection of the upbeat, a slew 
of rate-uppings on foreign outlets is 
currently in prospect. Couple major 
tlltings already have taken place. 
One of them is on Radio Luxem- 
bourg, France. Figures now being 
quoted oh this Outlet are $300 per 
daytime quarter-hour, and $350 per 
nighttime 15 mins. (Maximum sin- 
gle^timc rate). Used to be $200 and 
$250. Another tllter is Poste Pa- 
risien, presently charging 6,000 
francs per evening half-hour. 



Nate Colwel! in N.Y. with 
Station Rep. McGillvra 

Nate P. Col well has joined the 
New- York office of Joseph llershey 
McGillvra, the station representa- 
tive. Started Monday (13). He- was 
last with Ruthrauth & Ryan in' 
Chicago. 

• A veteran , of all phases of i-adio, 
Colwell has resumed the original 
family spelling of his- name. When 
first entering radio, he was urged to 
make it Caldwell for the sake of> 
what In those days was considn red 
fii'eatcr euhpony. 



roadcasting is probably the only 
business that can capitalize the na- 
ture of its service so as to obtain 
rent-free office space. Where the 
rental is not entirely cuffo, substan- 
tial discpunts can often be obtained. 
All because radio programs men- 
tion the address from, which pro- 
grams originate! 

. It has been estimated that around 
150. stations in the United States 
enjoy complete or partial escape 
from the pangs of landlord dunning 
through various understandings. 

Rent gratis or discount angles 
finds itself most prevalent in cases 
where the station locations involve 
big office buildings, . department 
stores, hotels, banks and bus termi- 
nals, Outstanding instance of the 
value' of the address plug over the 
air is exemplified in the report that 
the Empire State Building has of- 
fered CBS free studio space if it 
Will move Its main offices into the 
upper floors of the 102-story struc- 
ture. 

In Chicago CBS' key, WBBM; 
gives the Wrigley building and the 
gum a helping hand by constant 
mention of the spot as the original 
ing source of the ^station's pro- 
grams. With WjHK, Cleveland, it's 
the Hlgbee' Store, while in the case 
of KMBC, Kansas , City, it's the 
Pickwick hotel,' also the town's 
leading bus terminal. As an exam- 
ple of the smaller town there's 
WIBX, Utica, which swaps the rental 
for frequent airing of its location, 
the People's National Bank. 

Taking first place In the list of 
location exploitation, tieups is that 
of NBC and Radio City, with the 
recognition , of the value involved to 
the landlord, it is said, having 
played a major part in the 1 arrival 
of a rent figure between RCA and : 
the Rockefellers. 



Helen Arlen out as program-pub- ; 
licity director of KMTR (Holly- 
Wood) to free lance. 



WDAE TO E. KATZ 



WO WO, Ft. Wayne, Now Nationally 
Handled by Same Co. 



WDAE, Tampa, has designated E. 
Katz Special Agency as rep. Flor- 
ida outlet operates at. 2,500 and 1,000 
watts, is a CBS affiliate, and was 
previously sold by Free, Johns & 
Field. 

Meantime , WO WO, Ft. Wayne, 
heretofore represented in. New York 
by Norman Craig and elsewhere by 
Katz, is shifting all of its biz to 
Katz as Of May 1. Katz is currently, 
papering agencies and sponsors with 
a brochure defmins WOWO's mar- 
keting area, and listing programs, 
accounts, etc. 




Anglo Viewpoint 
In Newscasting 



Montreal, April 14. 

Stating that, 'news on the air 
should be thoroughly Canadian and 
British in character and an effec- 
tive substitute for foreign "services,* 
a delegation of the Canadian, press 
has offered to extend the amount of 
news offered via- the Canadian Ra- 
dio Commission.. At present the 
press gives the CRO only enough 
material for one broadcast at 10:45 
p.m. with an earlier bulletin ser- 
vice for the Maritime and French 
networks. 

Press crowd sent a delegation be- 
fore the House of Commons Radio! 
committee with its plan, which of- 
fers to prepare gratis at the head 
office a service qt radio bulletins' 
for etherizing by CRC and Individ -J 
ua! stations. Plan forbids sponsor-! 
ing of this proposed additional free 
service. 



Sapolio Tests Radio 



Sapolio (Enoch Morgan & Son) 
will make a 10-week test on WJZ 
at 9:30 a. m., starting Friday. Bud 
Rainey of WHN will play the editor 
of the Spotless Town Gazette. Ed 
East is working on the production 
end. 

Sapolio will revive its famous ad- 
vertising campaign of years ago. 
May go network in fall. Maxon is 
the agency. 



Edelweiss Beer, now handled 
through the Blackett-Sample-Hum- 
mert agency, has signatured for an 
across-the-board 15-hiinute show on 
WIND Gary, In<3.> to follow immer 
diately upon the daily 60 -minute 
Chicago Cubs baseball game 1 re-eh->.' 
actment. 

Beer program will also be a sports 
review and will ride from 8- :15 
p.m. 



Scott- Bowne a c c o u n. t h a s 

switched, from Marschalk & Pi*att 
to Young & Rubicam. 



National iscuit Co. will supple- 
ment its three-times-a-,\voek 'Har- 
mony Bakers* program over NBC 
with spot; bookings of the broad- 
casts stencilled on wax. 



Westinghouse is using 50 stations 
for Its 'Jubileers' transcription 
series. Talent is the 'Honeymoon- 
ers,' : mixed harmony duo. RCA 
Victor is doing the waxing for NBC 
Local Sales. 



Frank McMahon agency handling 
new V, E. Meadows beauty series 
over WHN, New York, now on Mon- 
day to Saturday Inclusive at 12:16 
p. m. EST. Meadows handles the 
air chores himself; 



Gunther reyvfng firm of Balti- 
more placing baseball resumes over 
WBAL through the i. A. Goldman 
agency^ 



Pitt»burgh Brewing signaturing 
two flve-minute ball resumes per 
night over WCAE, Pittsburgh. Hit 
the air at approximately 6 and 11 



p. m. 



Remington- Rand last Friday sig- 
natured a contract with WINS, New 
York, calling for one 15-minute 
newscast before, and'onfi after the 
Newark Bears baseball' game (spon- 
sored by General Mills). Newscasts, 
start tomorrow (Thursday) 'with 
opening -of the ball seas'on and are 
handled by Bill Harper. 

New chunk of biz* witli WJNS 
marks Remington - Rand's second 
venture into the local field in the. 
Eastern area. Also sponsors 'Five 
Star Final" dally over WMCA, New 
York, and the Intercity Web. 



Atlantic Refininfl,"through N. W. 
Ayer, adding baseball to its CBS 
web -show, by buying up play-by- 
play descriptions of the home games 
of the Philadelphia Athletics and 
Phillies. Will be aired six times a 
week over WIP,. local indie. 

Quaker town is the only 
where the gasoline sponsor, 
carry 'on this activity. 



WJZ Seeks 500,000 Watte 

WOR, Deemed Logical Petitioner, Failed to 
Act— Way Clear for NBC 



Application for 500,000 - watts 
power was filed with the Federal' 
Communications Commission on 
Monday (13) by the National Broad- 
casting Company and RCA in be- 
half of WJZ, New York, now oper- 
ating at 50,000 watts. Plea simul- 
taneously asked for an okay to erect 
a 640 ft. all-steel antenna, to' help 
the Blue's key outlet spray its pr6- 
posed half million watts. 

Chances of NBC's landing the 
ultimate in wattage are viewed in 
the trade as being of the best. 
Understood that in case the peti- 
tion is okayed in Washington, 
WJZ's transmitter will be removed 
from its present site in Bound 
Brook, N. J., to a site in West- 
chester County, New York. 

Fcellpg in Eastern trade circles 
is that the logical applicant for so 
much power should have been WOR, 
Newark-New York. This was lonf; 1 
expected. For some reason the lat- 
ter, never put in a plea; thns open- 
ing an avenue "for NBC!s maneuver. 

WHO, X>es Moines, is also seeking 
500.000 watis. WLW, Cincy. is the 
only station of that power at pres- 
ent. 



PROLOG AND EPILOG 



'jumbo' Air Version In That Rela- 
tion to Stage Show 



There will be one more Texaco 
broadcast from the Hippodrome, 
final program going on next Tues- 
day (21X, "although 'Jumbo' closes 
this week. Contract originally 
called for 13 times and was rene\ved 
for a similar stretch, bHng revised 
downward for the second series. 

Broadcasts will total 20 times, al- 
though thi show's engagement is of 
22 weeks' length. Three- programs 
were given before 'Jumbo' opened. 



Rose O.O. V Hillbillies 

Billy Rose is dickering for Zeko 
Manners' 'Gang' 'XT), to appear at 
the Texas Centennial celebration 
this summer. Hillbilly .unit is now 
airing over WMCA, Now York, for 
CJemcns Clothes and Kelpamalt. 
Latter has just renewed for 13 more 
w«eks. 

Rose is planning a large hill billy 
flash for the southwest show, and 
1b looking over similar, turns. 



Local History Serial 
Sponsored by Socony Oil 



Rochester, April 14. 

WHEC launches its largest studio- 
produced program April 14, a dra- 
matized history of Rochester and 
the Genesee Country called 'Queen 
of the Genesee.'^ Fifteen-minute 
episodes will run five nights a week 
7 :30- 7: 45 sponsored by Socony - 
Vacuum for 20 weeks. 

Show was written by Walter 
Folmer, actor and former partner 
in Kopdplf-Fblmer, stock company 
here. He also will bo narrator. Pro- 
gram requires 22 people. Including 
six-piece ork and three child actors. 
All have had local experience on 
radio or in Community Players pro- 
ductions. Cast includes Morden 
Buck, announcer: Nicholas Pagli- 
arl, producer; Oleic Loehner; dra- 
matic director; George Culp, Mrn. 
Hawley Ward, Ruth Berentsen, Mrs, 
W. H". Lewis, Cameron Swltzer, 
Charles Alnsley, Margaret' Cusa«k, 
Freddie Schubert, Lorraine Altman, 
Betty Ami Lazarus, Kenneth French 
arid Charlotte Edwards. 

Story starts In. Indian village be- 
fore coming of the whites. 



Zimmerman to'KTHS 

Ed. tmmerman la leaving NBC's 
stations- relations' staff - to manage 
KTHS, Hot springs* Arlt., for Col- 
onel Will Barton.. 

551 m merman joined NBC in- June, 
1X131, coining from KPRC, Houston, 



40 



VARIETY 



Ami 



Wednesday, A pril 15, 193$ 



COMMERCIALS 



WEEK OF APRIL 15-21 

(ALL TIME EST) 



This Department lists sponsored programs on the NBC. CBS, and.' 
Mutual networks arranged alphabetically under the advertiser's name. 

All time Is p. m unless otnerwtse noted. Where one advertiser 
has two or more programs they are listed consecutively. 

An asterisk before name Indicates advertising agency handling 
account 

Abbreviations: Su (Sunday); M (Monday); Tu. (Tuesday); 
W (Wednesday); Th (Thursday); F (Friday); fk (Saturday). 




AMERICAN CAN 
9-Tn-lVJZ 

Ben Bernle & Ladt 
Violn Philo 
Jan Peerce 
•Fuller-Smlth-Ross 

AMERICAN 
AOMK PRODUCT^ 
■ ( Anarlnl 

'Easy Aces' 

WJZ-7 P.M. 
rm-s.-WwI.-Tliur. 
Go.oluian Ace 
Jan* Ace 
Mary Hunter 
(Kolynne): 
(Won B- WRAP 
Hammerstelri M. H 
lei) Hiiiiiiiier«t.etn 
Stanley Smit hy 
Florence "Healy 
Lucy Laughlln 
Lsxv Dan 
♦Blackett 

AMER. TOBACCO 
4-Nnt-WEAf 
fLllcfcy Htrlh*» 
'Tour Hit Parade' 
Carl Ho IT Ore 
•Lord * Thomnp 
10 p.m.-W-WEAF 
At Goodman Ore 
♦Lord & Thomas 
AMER. RADIATOR 

ItSO-Stm-WEA* 
•Fireside Recital 
Slc'urd-' NileRen 
Willie Morris 
Frank St.' Leger 

Ore. 
•Blaker Advt. 
-A. ft- Pi . 
•-51-1YEAB . 
Harry Horiich 
Howard Price 
•Pnrii. ft Heart 

BABBITT CO. 
lt»:41V o-m.-Mon. to 
Frl-WJZ 

•David Hanim* 
-Wllmep Walter 
Peggy Allenby' 
Edith Spence - - 
Walter Soderllnt 
•Blackett. 

BETTEH SPEECH 
INSTITUTE'' 
B-Nun-WJZ 
Tout English.' 
•AnsplU.ft Lee 
BOURJOIS- SALEBv 

Mon-»;So-W4'-fc 
..(•Evening in Pan**) 
Marlon Downey 
Plcklne Sister* 
.Mark Warnow Ore 
•Lord A Thomas 
HOWKY'S 
Su-1:30-Thars- 
a p.m.-WEAF 
•While the City 

Sleep** 
Finney Brlggs 



Forest Lewis 
Vivian Fridell 
Jess Pugh 
Clare, Bauni 
Charles Eggleston 
Cecil Roy 
Marie Nelson 
Pauline Hopkins 
James Goss 
♦Comer 
l»RIHTf»l,-MYKRi> 

9- WWEAF 
(Sal • Hepatic*) 

(tpaha) 
Fred Allen. 
Portland Hnffa 
Eileen Douglas 
Jack Smart 
Peter Van Steedan. 
•Young & Rublcam 

CAM PAN A 
10 F-WEAF 

First Nlghter'* 
Francis X Bushman 
Betty Lou Gerson 
..'arlion BrlcHeri 
Harry 'Jackson's Or 
■Aubrey Watlac* 
CARNATIOPV Mil l* 

10- M-WKAfi 
bullab.v Lady 
Maud Muller 

M. L Eaatm 
Ruth Lyon 
^Erwln. Wasey 

CITIES SERVIC* , 
8tF-WEAF 

Jessica Dragoriette 
Rosario Ltvurdou -.Or 
Quartet 

•Lord' *Th<im«» 
COOK ft SON 

5:30-Su-WJZ 
'Man From Cook's' 
Malcolm LaPrade 
Lew White 
♦Werthelmer 

• COX GELATINE. 
11 aJn.-Tfinra.-WJZ 
Jack. Berch, 

•KaU 

ELGIN WATCH 
\ 10-Tu-WEAF 
Eddie Bowling - 
Ray Dooley 
Helen Ward 
B'ny Goodman's Ore 
•J. W„ Thompson 
FOHD 
Frl-0:34MVJZ 
Fred Warlngs Penn- 

sylvanlans 
♦N. W. Ayer 
FlttJ&TONB 
StSOVN-tVEAF 
Vocal Ensemble 
Nelson Eddy. 
Margaret Speaks 
•Sweeny-.larne* 
FITCR 
7:4A-S«~WEA« 
Morla Sister* 



Ranch Boys 
•L. W.- Ramsey 
S:15-Frl-WJZ 
Wendall Halt 
•Ramsey 

GENERAL FOOD* 
(Maxwell) 
o-Th-WEAF 
■Snow Boat' 
Lanny Ross 
Frank Mclntyr* 
The Westerners. 
Gus Haenachen Ore 
Molasses n' Jan'ry' 
Walter Tetley 
Laurie Mnssey 
Walter Caesel 
Clyde Barrle 
Southernalres 
Winifred Cecil 
Louise Mossey 

• Benton & Bowie? 

(Jell O) 

7-Su-WJZ 

Jack Benny 
Mary Livingston 
Johnny Green'* Or 
Kenny Baker 
•Young * Rublcam 

GENERAL MILLS 
(Gold Medal) 
W:46-W~F-WEAF 

Betty Crocker 
Cooking Recipes 
•HcCord Co. 
(Bisqulck) 
4-llally-WJZ 
Betty & Bob' 
Edith Davis 
Dorothy Slildler 
EUzabeth Reller 
Lester Tremayne- 
Loretta Poynton 
Frank Dane 

• Blackett 

GEN. MOTORS 
10 p.m.-Su-WEAI* 

Anna Kaskas 
Arthur Carron 
Erno Rapee, Cond. 
G Motors' Ore 
♦Campbell-Ewa Id 

HOUSEHOLD 
FINANCE 

B:30-Tn-WJZ 
Edgar A. Guest 
Bo'nardine Ply or 
Sidney Ellstrom 
Gatllcchlos On) 
*C. D Froy 

HOBLICK'S 

(Malted Ml HO 
to. Fp7:S0iWJZ 
turn ti Abner 
Cheater Lauck 
Norrls Goff 
•Lord A Thomas 

JRHUKN 
t:3»-Sa-W.IZ 

Walter Wlnchell 
•J Watt. Thr.mpaoT 

•JOHNSON & SON 

(Floor Waa) 
H P.ML.-MM.-W.IZ 
Fibber McGe* • 
Molly' 



Marlon k 3 Jordan' 
Charles La veer 
U. Marcel M> Ore 
•Needhauv L. & B. 

S. C. JOHNSON ft 
SON 

(Glo-Co) . 
7:46-TH-WEAlT 
'Lire Studies' 
Tom Powers 
r Need bam. L. A B. 

KELLOGG 
3:80-PhIIt Ex. Bb- 
Su-WJZ 

Singing Lady* 
(reena wicker 

8:30P-WJZ 
James Melton 
Uea Nichora Ore 

CM. W. Ayer 

KBAFT-PIIENIA 

lU-TJi-U'EAF 
Bine Crosby 
Za8n Pitts 
Efrem Zlmbalist 
Maxlne Lewis 
Kay Weber 
Jimmy Dorsey Oro 
Bob Barns 
•J Walt. Thomp. 

LADS ESTHER . 
8:3»-TurW<-WEAF. 

Wayne King Oro .'. 
♦J. W. Thompson 

LABL'S ft BROS. 
(Edge worth Tob'co) 

9-Wed-WJZ 

"Corn Cob Pipe Cl'b* 
Pat Bin ford 
Squire Hlx 
Sue Hathaway 
•B. B. D. & O. 

GEORGE W. 
LUFl CO. 

(Tangeer 
10t30-Tu-WEAV 
Jimmy FIdler 
•Cecil. W.' C; 

•IACFAIIOEN 

t'd'Ufl Srory » 
B^O-F-WEAF 

Court' or H uuiar 
Relation*' 

Percy Hcmui 

Ned Weyer 

Winner Walkar 

Alice Rhainheart 

Helen Spring 

Vera Allen - 

Fred FeikeU Org 

LuciHa. Wall 

Allyn Joslyn 

•Arthur Kndner 

UB. M1LE& LAU'* 
(Alka-Seire«r) 
B:3t»-8a-W.IZ 

WLS Barn Danes 

Ridge Runner* 

Uncle Ezra 

Lulu- Belle 

Maple City i 

M-W-F-WEAH 

'Uncle Ezra,' Radlc- 
SUttnn EZRA 

Pat Barrett 




When you choose either WENR or WMAQyou are headed 
in the right direction toward the country's second greatest 
market. These two dominant NBC stations have the power 
to Teach, the ability to attract and the influence to direct 
the buying habits of a tremendous audience in the wealthy 
Chicago area. Either WENR or WMAQ— you can't go wrong. 

WMAQ WENR 

50,000 WATTS 50,000 WATTS 

NBC Red Network NBC Blue Network 

CHICAGO 

Two of NBC's Managed, and Operated Stations 



Cliff Soubler 
Carletoo G«y 
Nora Cunneea 
•Wade 

BKNJ. MOOBE CO. 
Jti80 ».m.-Wed- 
WEAF 
Betty Moore 
MOOKKN FOOD 
PROt'EHS ro. 
4:3t-Ta-WJZ 
Charle* Sore* 
Harry Swan 
•Clement* Co. 
MOLLE 
9 p.m.-Ta-WEAF 
'Voice of the feo- 
pie' 

Parks Johnson 

Jerry Belcher 

•Staik-Goble 

. PACIFIC BORAX 

9-Tli-WJZ 
-Death Vall'y. Day* 
Tim Frawley 
Edwin W. Whitney 
Lonesome Cowboy - 
Jean King 
Jack McUryde - 
Joseph Bonlm* Ore 
MoCano-Drlck 

PEl'SOJJKNT 
l-»ally Ex Sat Snn- 

WEAF 
Amu 'n' Andy 
Freeman Gosden 
Charle* Correll 
•I^ord & Thoma* 
PHILIP MOKK1B 

8-Tu-WEAF 
Phillips Lprd 
Sally Singer 
3 Sweetheart* 
i.ea Relsman'e Ore 
Eton. Boys 
Pbll Duey 

PlLLHflURV 
-Today* Children' 
IU:30-l)aUy-UMZ 
frma Phillips 
Walter Wicker 
Bess Johnson 
Irene Wicker ' 
Lucy. Glllrnan 
Fred Von Amon 
Jean McGregor 
•Hntchtn*oih' 

PJTTT8BTJ RGBT ^ 
PLATE GLASS" 
8-Tlturs-WJZ 
Pittsburgh Symph'y 
Anton la ModareUl, 

Con, 
D. Gianninl 
•B» B. O. 

PRINCESS PAT 
«:S0-Int-W.IZ 
'A Tale of Today* 
Joan Blaine 
Harvey Hays 
Lauretta FUlbrandt 
Wlllard Farnum 
Robert Grlffln 
Harrjette Widmer 
Frank Paacelll 
Isabel Randolph 
-McJonkln 
P'CT'R A G'MBLE 

/frlsco^ 
SrSA Pally Ex. 8a- 

Su-Weaf-ie a.m.- 
WJZ 

Vie & Sade' 
Art Van Harvey 
Billy Idelson 

e:15-Tu-Triu-Sat- 
WJZ 

Ivory Slump Club 
Capt. Tim Healey 
•Bla^ltinan. 

Wed-FrI-13 
WEAF 
Pat Barnes . 
♦Blackett-S-H 
•Gardner 

fTvory Son-p^ 
H-.4&-W ta F-WEAF 
•The O'Nellla'' 
Kate McComb 
Jan* .Weat 
Violet. Dunn 
Jimmy Donelty 
Jack Rubin 
Jimmy Taneey • 
Janet Gilbert 
- *Blackman 

r<)av«lnl% 
iiiS rally Except 
«» . ft fin- WEAF 
•Mb Perklna' 
Virginia Payiin 
Marjorie Hnnnon 
Clins EgelRon 
Hilda Graham 
Charner Bataon 
John Mathews 
^orlne Dearth 
Ratter Mnndevllle 
Ken Grlffln 
•Blacken 

(Chlnso) 
10:1/5 n.m. Dnfly 
Knrent Aat ft 8nn- 

WEAF 
•Home Sw*»et Home' 
S. G. Smith 
Harriett MrGlbbon 
BIMy Halop 
•Blarkman 

CCamay > 
Mom to Frl-JT-'WEAF 
'Forever -Young* 
Curtis ArnaJl 
Bettv Wragge 
Manon Bnrney 
Jpck Roslelch 
•Pedlar * . Ryan 
' 'Made Volco" 
4:4fi-Mon.-Tluir.- 
1Y1-HMZ 
Gertrude HItz 
Santos Orteira 
QUAKER OATS CO. 
'Kaltenmeyer's. Kin- 
dergarten' 
n.-30-Sat. WEAF 
Bruce Kairimnn 
JUario'n Jordon 
Jim Jordan 
Johnny Woir 
Thor rlcson 
Merrill Fuglt 
Harry, Kneen Oro 
•Lord & Tlmmas 
(Ry Krlsp> 
:3 0 m m-TYi- 
WEAF 
Marion Talley 
Jb9ef Kolstner's Or 
•Gardner 

R. C. A. 
•i p.in.-Huo-W.lZ 
•Magic Key of RCA' 
John B. Kennedy 
Frank Rlock 
B. Huberman 
Victor Glee Club 
Tommy Dorsey Bd 
♦Lord. « Thomas 
RFAI. NII.K 
fl-Su-WJ'/ 
Jack Hylton Bd 
Pat O'Malley 
Alec Temploton 
• t,nn, nm npt I 
REGIONAL ADV. 
10:30 a.m. W-F- 
WliAF 
'Mystery Clvef 
•McCann-ErlcUsori 
REMINGTON 
7:lCrTn-Tlir-Snt 
WEAF 
Edwin C. Hill 



•B. B. D. A O. 
BRCH1E CO. 

(Eno) „ 
B-Ta-tVJZ 
•Eno Crime Clnea' 
Clyde North 
John MacBryd* 
Mark Smith 
Jerry Cowan 
AdeUlde Klein 
Elaine pumas 
Al Ochs 

Arllne Blackburn 
Helen Dodge 
Helen Walpole 
Lem Holllster 
Max Walxman 
Frank Novak Ore 
Alice Frost 
Helen Choat 
•Ayer 

SHEFIIELD 
t:4a-M-Tt>^F- W. BAF 
Billy and Betty 
»N. W Ayer 
SHELL 
(Petroleum) 
0:30-tin-WEAF 
Smith Ballew 
BUHe Burke 
Basil Rathbone 
George Jessel 
Babe Dldrlckson 
Dorothy XAmaur 
Vltotor Voung 0ro 
•J. Walt Thompson 
SINCLAIR 
9-M-WJZ 
Malcolm Clair 
Gus Van 
Sinclair Qt 
Bill Chllds 
Fritz Clark 
Joe Parson* 
ClUt Soubler 
Harry Kogen 
• Federal 

STAND BRANDS 
(Royal Fruit 

Gelatin) 
4-Sat-WEAF 
•FraTjk Fay Calling* 
Firank Fay 
♦jj. W. Thompson 
.tUhase & Sanborn) 

8-Su-WEAF . 
A. K. Spencer, Dir 
Amateur Show 
MaJ. Edw Bowe.R 
Graham McNamee 
tRuyal G«latlne> 
8- W- WEAF 
One Man'* Famll''' 
Carleton B. Moore. 
Dir. 

T. Anthony Sraytne 

Mlnetta AlteA 

Michael ttafetto 

Kathleen Wilson 

Barton Yarborougb 

Bernlce Berwin 
<Flelachmann> 
B-Tliora-WEAt 

G. Tbompspn, Dir. 

Rudy Vallee and 
HI* Conn Turks 

Ruth Chatterton 

Joe Cook- 
Eileen Barton 

iHoyal (lelatine) 
7:S0-Sn-W.IZ 

"Baker* Broadcast 

Robt. Bloley 

Lincoln Ellsworth 

John Pbppas 

Ozxle Nelson Ore. 

Harriett Hilllard 

•J Walt. Thomp. 

STERLING PROn 
(Bayer's Aspirin) 
8:30-Wed-AVJZ 

Xavender and Old- 
Lace* 

Gus Haenachen Ore 

Frank Munn 

Lucy Monroe 

Frltzl Scheff 

•Blackett 

( Bnyer'a> 
4:3n-Sn-WRAF 

'American Album' 

.i^anlc Munn 

Lucy Monroe 

Arden & Arden 

nun Haen'ar'hen 0v< 

Bert HlracM ' 
(PbflUpa Mng) 
B-F-WKAR 
Walts Time* 

Ahc T.yman Ore 

Bernlce Claire 

Frank Munn 

(Dr. Lyons Tooth- 
paste) 
B-Sn-WEAF 
'Manhattan Merry- 

Go-Round' 
Rodney McLennon 
Rachel Carlny 
Men. I. bout Town 
Andy Sannellu Ore 
•Blackett 
4:15-Mon .to Frl- 
(Dr. Lyons Tooth - 
powder) 
W.IZ 

'Back Sta;e Wife' 
Vivian Fridell 
Ken Grlffln 
Henry Saxe 
Mary McCormlc 
James Goss 
•Blackett 

(Phillips MUIO 

4:39-Tu ft Thura- 
W.IZ 

'How to Be Charm- 
ing' 

Beatrice De Sylvera 
♦Blackett 

SUN OIL 
8:48-DmM.t Kxtept 
Sa-Su-UMZ 

Lowell Thomas 
"Rnchc WlHiama 

8»VIFT ' 
:30 p.m.-Mon 
WEAF 
'Studio Party 
Slgmunri Roin<>»r* 
Lionel Barrymore 
Margaret Malzen- 

auer 
Felix Knight 
•J. W. Thompson 
TASTY KAS1 
IS-lfu-W.IZ 
Pageant of Touih 
•Clements 

TEA AH CO. 
0:3O-Tu-H'EAP 
'Fire Chief Revue' 
Eddy DuclVlti Oro 
Donald Novls 
Jane Pickens 
"Hanft-Mel^cer 
WANOEIt CO. 

(Ovaltliiei 
ft:4S-l>nUv-AV,IZ 
Little Crplinn A' 
Henrietta Tedro 
Jack Mather 
Art Van Slyke 
Forrest Lewln 
Vic Smith 
Eosone McCHlen 
•Blackett 

(Vlnce) 
CHAS. WARN En 

10-W-WMZ 

J. Churlca .Thomnrt 
Frank Tours Oro 



•Cecil W. * a 
W£CO FBODUCTS 
10-Jt Pijw.-8*t- 
WHAF 
'Dr. We»f* Celeb- 
rity Nlghf 
George Olaen 
Ethel Shutta 
BUI Robinson 
•J, W. Thompson 
WELCH 
(Grape Juice) 
8-F-WJZ ■ 
Irene Rich 
*Ka*tor 

WISCONSIN 

AI.UHN1 
RESEARCH 
FOUNDATION 



4:15-FrL ft Hon, 
WEAF 

•Phillip Lord Call 

thg Xou* 
Phillip Lord 
Setb Parker Quartet 
•Geyex. Cornell, N. 

WOODBURY'S 
B:45-8u-WJZ 
Paul Whlteman 
Maria Forbea 
Roy Bargy 
Ramona . 
King's Men 
Durelle 

Johnny Houser 
Bob Laurence 
•Lennen & Mitchell. 
Inc. 



Columbia 



ACME PAINT 
. 6;3v-Su- WABO - 

.Smiling McCnnnell 
"Henri. H. & MoD 

AFFILIATED 
PRODUCTS 

(Louise Phllllppe 
Cosmetics) 
7U5-W-WABO 

'Paris Night Life* 
Armlda ■ 

Pierre Le Kreu.ua 
•Blackett-S-H. 

/A. ft '. P . 
7:80-Tn-W-Th 
WAI1C 

Rate Smith'* Coffee 

Time 
Ted Collins 
Jack Miller's. Oro 
•Paris ft Peart 

AMERICAN 
HOME PRODUCTS 

(Edna Wallace 
Hopper Cosmetics) 

Uil5 n.m.-M to F- 
WABC 

'Romance, of Helen 

Trent' 
Virginia Clark 
Marie ■ Nelson 
Eugene McGIllen 
David Gothard 
Hilda Graham 
Audrey McGrath 
Ma'ry Calvert' 
Lawrence Salerno 
(Kblynos) 

WABC-i1:30 A.M. 

Hon. to Frl. 
'Just Plain Bill' 
Arthur Hughes 
Ruth Russell 
•James Meigban 
«*urtl3 Arnan 
Geneva Harrison 
Ray. Collins 
. (Klasproof) 
(Outdoor Girl) 
11:45 a.m.-Mon to 
Frl-WABO 

'Rich Man's 

Darling' 
Peggy AU^nby 
Ed Jerome 
Ethel Remey 
Carl Swenson 
Ona Munson 
Blanche Sweet 
(Blsodol) 
8:30-F-WABC 

B'way Varieties* 
Oscar Shaw 
Carmela Ponselle 
Elizabeth I. en no* 
Vlntor- Ardpn'r Ore 
(Old English Floor 
Wax) 
8 . p.m.-Tu- WABC 
l.av.y Uan. the 
Minstrel. Man' 
.rvlng Kaufman 
»ninclcett 

ATLANTIC REF. 

7- 8n-WAH« 
Atlantic Family 

Tour' 
Frank Parker 
Bob Hope. 
Honey Chile 
Jack McBryde 
Rosemary DeCamp 
Joe Granby 
Red Nichols Ore 
•N W. Ayer 

CAMPBELL 

(Soup i 
H-F wAnc 
'Hollywood Hotel' 
Dick PowpJI 
Jean Dickenson 
'And So They Were 

Married' 
Mary Astor 
Edith Fellowes 
Bert Lytell 
Itaymond Paige Orr 
Frances Langford 
Igor Gorln 

(TomRto Juice) 

R:30-W-WABC 
Burns tit Allen 
Milton Wattion 
Ken Niles 

Jacques Ronard'e O. 
'F. W a rnist rong 
CHRYSLER 

8- Th -WABC 

'Chrysler Alrshow' 
Alexander Gray 
Chas Hanson Towne 
■ M Warnow's Ore 
Chorua 

•Lee Anderson Adv. 
COCA-COLA CO, 
»:30-W-WABO 

'Refreshment Time 

Connie Bnswell 

Al Bo.wlly 

Ray Noble's Oro 

•D'Arcy 

COLGATE-PA LM- 
OLIVE-PEET 

(Palrhollve Snap) 
8-Sa-WABC 

Zlegfeld Follies of 
. the Air' 
Fannie Brlce 
Pattl Chapln 
Benny Fields 
Jack Arthur 
Al 'Goodman's Oro 

(Super SUds) 
5:45 N to F-WAIH 
The Goldbergs' 
Gertrude Berg 
JameB R. Waters 
Everett Sloahe 
Rosalyn Sllber 
Rosemary DeCamp 
Richard Clark 

(Palmollvo Shave) 

10-W-WAItC 
'Gang. Busters' 
PhllllpH f>ord 
Alice Relnhnrt 
James- VanDylt 
Howard Smith 
Matt Crowley 
•fienton * Howies 
(Wonder Bread) 
CONTINENTAL 
BAKING 
6:45 Dally ex. fca & 



Su-WABO 

'Renfrew of the 

Mounted' 
Laurie York Ersp- 

klne. Ail. 
House Jameson. 
Nancy Kelly 
Warren Bryan 
•B. B. D.. & O. 

CORN PRODUCTS 
12:lS-M-W-F-Sa- 
WABO 

. 'Musical Reveries* 
Stuart Churchill 
Orson Wells 
Keh Wood's Ore 
•Ev W. Hellwlg 
CREAM OF 
WHEAT 

6-M-W-F-WABC 
*Bqick Rogers' 
Matthew Crowley 
Adele Ronson 
Edgar Stehli 
Joe Granby 
Walter Tetley 
E. R. Johnstone. Atr 
•Thompson 
E. L DU PONT DE 

NEMOURS ft CO. 

8- W-YVAIIC 
'Cavalcade of Am.' 
Arthur Pryor, Jr., 

Dir. 

Kenneth Webb. An 
Harold^ I#vey's Or 
♦B BD&O 

FELS ft CO. 
(Fels Naptha Soap) 
11 n.m.-Tu-Tli- 
WABC 
'Tha Rhythm Boys' 
George M'acdonald 
Al Dary 
Ice Swltzler 
Ray Kulz • 
•Young A Rublcam 

FORI) MOTOK 

9- Sn-WABU 
'Ford Sunday Eve- 
ning .Hour* 

- Joseph Knltzer 
Detroit Sym Orcb 
Victor Koldr 

»:30-Tu-WAB0 
Fred Waring 
HteUa Friend 
Rosemary ft Prlacll- 

la Lane 
Poley McCllntock 
Tom Waring 
BUI Marshall 
Trey PeteVs 
Stuart Churchill 
Johnny Davis 
Tubby Hanlon 
-Gene Con kiln 
Charles Newman 
■Kerne 

Chas'. CockeriU 
. *N. W Ayer 

GEN. HA KING 
5:3(I-Sii-WAUC 

- Julls Sanderson 
Frank Crumlt 
Carlyle Stevens 
Three JeBters • 
Jack SMlkret Ore 
GENERAL MILLS 
ff:30 Dally ex.Sn- 

Sll-WABC 
Jack Armstrong, 
; Al] Am. Ilpy 
Jim Omechl 
Sarajane Welt*. 
John Gannon. 
BUI B. Myers 
.•Blackett 

GULF 
7:3O-vSu-WAB0 
Phil Baker. 
Beetle and Bottle 
Agnes Monr.head 
Maxine Gray 
E Sma lie's 7 Voices 
'Sklnnay' Ennls 
Bob Allen 
Hal Kemp's Ore 
•Young- &' Rublcam 
HKCKEK ll-O 
" (Force) 
8:in-M-W-F 
WABC 
'Bohby Benson ft 
Sunny Jim' 
Neill O'Malley 
Florence Halop 
Eddie Wragge 
Detmar Poppen 
Lorraine Pankow 
Joe Wilton 
Peter Dixon 
Billy Halop 
John Battle 
John Shen 
•Erwln- Was'ey 

KLEENEX 
18:3<)t-M to F-WABC 
Slory ot Mary 

Mariln' . 
Basil Loughrane. 

Dir. 

Jane Gruslnberry, 
Ail 

Joane Blaine 
Robt. B. Grlffln 
Bob White 
Jesse Pugh 
Carleton Brlchert 
Retty Loo Gerson 
Jack . Daly 
Bob Ftske 
Murray Forbes 
Marjorie Hannan 
Anne Davenport 
IsHbel Randolph 
Lucille Husttr.g 
•Lord A Thomaa 

G. KRirEGER 

(Beer & Ale) 
7:lG-Tu-Th-AVAItC 

'Kreuger Musical 

Toast' 
S Schermerhorn 
Jerry Cooper 
Ray Block's Ore 
•Blow 

LADY KSTIIKll 
10-M-WABC 

Wayne King Oro 
•Staiik-Goble 

LEI1N ft FINK 

(Pebeco) 
7-Bu-WABO 
Eddie rantor 
Belle Baker 
Harry Einstein 
Jiiumy Wullixigloo 



Betty Garde 
Bobby BTeen 
Burt Gordon 
Loql* Greu Ore ' 
•Lennen ft. Mttchell 

itEVKK nwss, 

(Lux Soap) 

9- M-WABO 

'Radio Theatre' 
'Harmony Lane' 
Lawrence ■ Tibbett. 
(Rlnao ft Lifebuoy) 

8:30-Tu-WABC. 
'Laugh With Ken 

Murray!- - 
Ken Murray 
Eve. Arden 
Sassafras 
Phil Regan 
Russ Morgan's -ore 
•Rutkraufl & Ryan 

LIGGETT ft 
MYERS 

(Chesterfield Clgs) 
0-W WABC 

Llly .Pona ' . 

O-Sr-WABC 

Richard Bonellt 
Andre Koatelanetz 
Ore throuphout 
*Newell-Emmett 

lOHAWK CARPET 
MILLS 

12:45 Dolly Ex. 6a- 
Su-WARO 

6 Star J one*' 
Johnny Kane 
Elizabeth Day 

BUI ' Johnstone 
Phil Van Xante 
Florence Ma lone 
Eddie Mnrr 

Arlene Francis 

•HlRfkett'S-U. 

NATIONAL ICE 
ADV., INC. 

10- Tii-WABC 

'Parties at Pick fair' 
Mary Plckford 
Jackie Cooper 
Al Lyons- Ore 
•Donafcw & c.os 

+ 'PIIILCO 
7:4ft mail* ex. 8a- 

. Su-WABO 
Boalce Carter 
•Hutchln* 

PLYMOUTH 
MOTOR 
9:30-Th-WABO 
'Guniver. the 

Traveller* 
Ed Wyhn . 
John S. Young 
John Mclntyre 
Lenrile Hayton'a Or 
Lovely Girls 8 
King's Merry M'n 4 
♦J. Stirling Getchell : 

POMPEIAN 
12:13-Tu-Th-WABC 

Jerry Cooper 
Ted Royal's Ore 
•Topping & Lloyd 

B. J. REYNOLDS 
TOB. CO. 

(Camel Cigarettes) 

»-Tu-Tu-WABC 

'Camel Caravan' 
Walter O'Keefe 
Louis Sorln 
Alice Frost 
Kenny Sargent 
Pee Wee Hunt 
Dean*» Janls 
Ted Huslng 
Glen Oray'a Ore 
•Wllllm C Esty Co. 
SOCONY VACUUM 
8-F-WAHC 

'Flying Red Horse 

Tavern' * 
Walter Woolf King 
Bee Lillle 
4 Red Horsemen 



Taver-n- Singer, 

Lennle Haytott"ore 

J Stirling 

OF N.V'V 
1-M-lVAii 
aoy Lombardo*ht 
. Boym Canadfa!? 
•Marachalk tftSi 
STERLING tSSg* 

(Phillips Denu, 
Magnesia) 

•Melodlrn^* 10 
Bernice Claire 
Abe Lyman 
Oliver Smlt 

•.Ulankptt 

STSlVABT. 

l^ysbetb HugC 
Bob McCoy 
Art Tjiorwn 
Horace HeMt n 
B «n.eC^ 

Jerry Browne 
c Danes Gr artnwB 

STl'DEBABER 
lO-Frl^WABQ 

Richard HlmbVr k 
Champions " 
Helen Morgan 
•Roche-W.'c. 

0- S. TOIIAfCo 

I Dill'* Btsu 
8:aO-M-WAB() 

Plc I k e | m p k a^ T,B1 ' 
Ijandt J A WW|. 

•Arthur Kudner 
WARD BAEINQ 

eau-TB-Tii-s,. 

WABC 
"News of Youth' 
Laddie Sentnan 
Jackie Kelk 
Ethel Blums 
Alfred Corn 
Lester Jay 
Joyed, Wslih 
Hanley StaHord 
HI man Bwurn, Dir. 
•Fletcher;* biui ' 
WASKY pROUtm 

7:30-»-WABC 
"Singing . Sam' 
Harry Franks! 
Li-Dally Ex, sa-g*. 

WABC 
fl:4B-So?WAB0 
"Voice Eipe'rteiicf ' 
M. Sayle' Taylor 
•Erwln ' Wamv 
WILDROOT CO, 
7:15-M-WAB0 
Ted Huslng 
Charioteers 4 
•B. B. D. ft 0. 

WM WRIGI.ET 
10:30-Dally Eictpl 

Sat-Su-WADU 
•March of That' 
•B B D A O 
ZOTOS 

(Machlneless 
Permanent Way ) 

6-Su-WABC 
'Hour & Charm' 
Phil SpltaJny** AJ|. 

Girl Era* • 

Arlene Francls r tao, 
Maxine 

3 Little Words 
Evelyn Kay 
Gypay Cooper 
Rochelle A lols 
Pat Harrington 
•Grey Adv Anncf 




CAL-ASPIRIN 
12:4B-M-W-F- 
MOR 

•Painted Dreams' 
Kay Chase 
.Mary Affilck 
Alice Hill 
Bess Flynn 
• Relnoke-E. - Y.^G. 
A F. 

CROWN OVERALL 
7:46 p.ni.-Tbu- 
WOR 

'Crown Headlight 
.Frolics' 
Charles Seel 
Charles Wayne 
Devore Sis 
William Greene 
Claire Grenville 
Joe Lugar Ore 
♦H. W. Knstor 

CRUSADEKH 
Mon-8:15-WOB 
"The Crusaders* 
Fred O. Clark 
•Marfchalk » Prat* 
1tt4.VMon. to Frl- 

. WOR 
•Blackett 

GORDON 
BAKERIES 
7.-30-M-F-W-WOR 
'Lone Ranger* 
•Sebl 

GRUEN 
7:4R-Tn-Sn-WOR 

'Time Turns Back' 
De Gornio & Kllb'ne 
HEALTH 
PRODUCTS 
0 p.m.-Sun-WOB 
'Amateur Night' 
Ray Perkins 
Arnold Johnson Or 
•Wm. Esty 

HOUSEHOLD 
FINANCE 
10:30 p.m.-Sn.L.- WOR 
'Sherlock Holmes' 
RIchaTd Gordon 
Harold West 
•Frey 

mAcy 
9 n.m.-Thu-WOR 
'Moinlng Mat with' 
Nellie Revcll 
Ted FioRlta 
Mrs. Helen KouseS 



Gertrude Nlesen, 
•Donahue A Co* 
MURINE 
(Eye Wash) 
9:38-Thu-W0E 

'Listen toThl»* 
johnny & Doit 
Lew Diamond On 
•Nelsser-Meyerlum 

PUBITY 
BAKERIES . 

5:15- M to F-WOB 
'Omar the Mjitto'. 
M.H.H, Joachim Dir. 
Ralph Schoolnui 
Ethel Everett 
Ann Sedgewlcfe 
Jeff Sparks 
Edm'nd MacDomlJ 
Arlene Jackson 
Eddie Vreeland 
Camilla Jorichln 
♦Hanfl-Metxgw 

SSff CO 
(SS3 Trnilfl 
8.30-F-IYOB 

The Music Boi* 
Mary B. Wood 
Bailey Axton 
William Stoesa Ort 
•Jobnsnn-Dallls 

WASEY 

(Zemo) 

M to Tha-ll:HJ 8* 
2:30-WOB 

•Lamplighter' 
Jacob TarshiiD 
♦Erwln-Wasey 

B. L. WATK1K* 
9i40 a.in.-M t* *• 

(Dr. Lyons* ToolB 

Powder) 
■Back SUge . WlW 
Vivian Fridell 
Ken Grlflln 
Henry 

Mary McCorra'M 

James Goss. 
•Blnckett-S-n< .. 

WANDER CO. 

(Ovaltln«> 
3-M to F-tVO* 
•Molly of Moriw 
Klrby Ha'wks 
Gene Byron 
Blacketf-S.-a 



Raymond Rubieam, chairman 
the board oZ Younp & Ruble?*, > " 
gerlng architect's drawinea o£ a " 
country place in Bucks Count), ' 



Murray Grabhbrn, chief of J 
Blair's New York division, tro 
out his golf clubs and divotea 
on his first round. 

Dexter Masters off to Europe «J 
Fortune Magazine. No lo"& e 
Tide. 



Wednesday, April 15; 1936 



RADIO 



VARIETY 



Transcriptions 



Station Men, Led by Arthur Church, 
Seek Delay on 5-5-5 Committee Report 



SHEPARD'S STATEMENT 
TO BRIDGEPORT, CT. 



Bridgeport, April 14. 
In statement to. preise, John Shep- 
ard 3d, Tankee network prexy, at- 
tributes coming switch of "WICC, 
Bridgeport-Ne'ttr Haven, .from CBS 
association to basic NBC blue web 
to fact that CBS 'was unwilling to 
■pit WICC on its basic network, 
thereby making available .to it, only 
a portion of its commercial pro- 
grams/ 

Shepard expects WICG to get prac- 
tically all the NBC blue commer- 
cials.. He announced' further that 
tne Yankee chain will, on or before 
jtftt, 1, drop some of its present 
affiliates, add others and in general 
'bft strengthened. 

Wilfred Wi Fry, N. W. Ayer's 
: prez, better after a stretch in a 
Philly hospital. 



Spatari Code on WBNX 

WBNX, Bronx Is planning a 
series of regular short wave broad- 
casts with the trick Spatari radio 
code as soon as its 200 "watt short 
wave transmitter is completed. Sta- 
tion has been toying with the novel 
code for over a year with spasmodic 
tests. Broadcasts in lingo will be 
added to regular schedules directly. 

Carlo Spatari, it's creator formu-. 
.lated the language by employing the 
seven note's of the musical .scale. 
Phonetically its ' the same in . all 
languages. 



New Blood at WNOX 

Knoxville, April 14. 

New faces at WNOX include: 
William Larsen, formerly associated 
with the Tennessee Valley Author- 
ity, who is writing continuity, and 
Darwin Mueller, salesman from 
Cincinnati. 

Kenneth Cox and Charles Dob- 
son are new control operators. 



Bell Telephone, of Pennsylvania is 
launching a test platter campaign 
through Aitkin-Kynett over a group 
of Pennsylvania stations. Wax hits 
the ether thrice -weekly, half-min- 
ute apiece, over weekends. Test to 
run six weeks. 



Consolidated By-products (Marco 
dog. food) renewing its Eastern disc 
campaign of 15-mir.dte plL.ters 
through the McLaih agency In 
Philly. WNAC, Boston, now also m 
the list, getting two stanzas 
weekly. 



Ford dealers/ new 'Ford V-8 Re- 
view' has been hopped in schedule 
size since, first planned by N. W. 
Ayer arid McCann-EricksOn. In- 
stead of hitting 255 stations, it- will, 
go to 343 when it starts next Mon- 
day. Talent for the platters is Vic- 
tor Arden's orchestra, Ray Heather- 
ton, singer; and the Do-Re-Mi girls' 
trio. 

On 330 stations, national rates will 
be paid. Remaining 13 go under 
local fees. World Broadcasting doing 
the cutting, with the dual agencies 
sending the wax out on once -weekly, 
twice-weekly, and thrice-weekly 
schedules. 



Du Pont's "Paint Parade' has been 
shipped to dealers In .10 more cities 
for placement on local stations. Hit 
17 spots before. Cutting orders for 
the wax are issued through BBD&O, 
fc-t the placement, and bankrolling 
is done by du 'Pont dealers. 

Nell Vinick, through Neff and 
Rogow, has placed an order with 
World Broadcasting for 4. flfteen- 
minute, and 4 five -minute platters. 

iagara, Hudson, through BBD&O, 
is ordering a campaign consisting of 
25 one- minute disc announcements. 



Dracket Co. (Drano) will sponsor 
a 'Peggy at the Switchboard* cam- 
paign over WLW, Cincinnati, 
through the Ralph H. Jones agency. 
May expand elsewhere later. Cutting 
job, by World, calls for 62 quarter- 
hour, stanzas. 



Mack Gordon will be on the re- 
ceiving end of questionnaire volley 
with Bing Crosby on Kraft airer 
April 23. 



Shaving Close 



Hollywood, April 14. 
inchrpenny tactics of local 
broadcaster has. local gang 
amused at his latest economy 
move. He's given strict orders 
tb switchboard operator to 
turn off three electric clocks in 
the studio at night when she 
closes board. 

Saving said to be 
25c. a month. 

Pabficitjr Exchange Set 
By Texas and Arkansas 
For 1936 Centennials 

Little Rock, ., April 14. 
Texas, and Arkansas Centennial 
groups alphonsed and gastphed one 
another last week as result of par- 
ley here between Merle Tucker, Tex 
centennial radio exec, and S. A. 
Vinsonhaler, KLRA, Little Rock, 
manager. When Texas boosters 
visit here April 27 KLRA will give 
hour's airing of University of Texas 
band and describe parade through 
business district 

On. May 9 .Arkansas hillbilly pro- 
gram boosting Texas Centennial will 
be aired over KLRA, while two days 
later, program over Texas Quality 
network arid emanating in Dallas 
will plug Arkansas' centennial. 

Harlan Hobbs, Arkansas centen- 
nial . .exposition publicity director, 
this week conferred with NBC rela- 
tive, to proposed radio show, late in. 
May . over NBC net in honor Of 
state's celebration. 

Dick Powell, Lum and Abner,Bob 
Burns and Ross Graham, all natives 
of Arkansas, are under invitation to 
help. 



Willard Kennedy, ex of WTAM, 
added to announcing staff at vy.wJ, 
Detroit. 



Issuance of the Committee of 15's 
report on radio set ownership may 
be held up further by objections in- 
terposed by the radio station cam 
Arthur Church, KMBC, Kansas 
City, one of the broadcaster mem- 
bers on the committee, is complain- 
ing that the three -association co- 
terie hasn't held enough meetings 
on the project and contends that be- 
fore the survey is released, the sta- 
tion operators should be permitted 
to check it. over < nd see whether 
the figures conform with data col- 
lected locally. Agreeing with 
Church's viewpoint is James W. 
Baldwin, . managing director of the 
National Association of Broadcast- 
ers. 

While Church charges that the 
survey is being railroaded, the na- 
tional webs are demanding that th 
release of the data be expedited. 
NBC and . Columbia aver that ' the 
frequent postponing of the report 
has Interfered with, the completion 
of promotional jobs that they have 
been working on and that if there 
are any more delays the set owner- 
ship material will become obsolete. 
The data in the survey is dated as 
of Jan. 1, 1936. 

Available Next Week? 

Copies of the report are now mak- 
ing the founds of the Committee of 
15 for approval. Committee con- 
sists of Ave delegates each from the 
NAB, the American Association of 
Advertising Agencies and the Asso- 
ciation of National Advertisers. Un- 
less the station men have their way, 
the survey is expected to become 
-available to the trade; by the end of 
next week. 

KBC and CBS are slated to fur- 
nish their respective affiliates with 
local culilngs from the official com- 
pilation of set ownership, both of 
the horns and auto variety. Net- 
works' own. research departments 
will have to do their own digging 
for set ownership by county, since 
the figures as they now Bfand deal 
exclusively with state tabulations. 



Drags, Foods Dwindle as Class 



Both the . drug-cosmetic and the food classes of business slid off 
on NBC the first three months of this year, as compared to the 
grosses from these sources the same period in. 1935. Petrols and 
the automotive? spent more money ■ this year than they did last, 
while the fact that Lucky Strike went two hours a w^eek accounted 
for tobacco contributing 4.6% of the first quarter's income as against 
the 2.6% which prevailed for last year's initial quarter. 

Spurt in building and. repairs that followed- the Washington 
Administration's campaign along that line, makes itself evident in 
the increase of billing for the distributors of building supplies and 
paint. Responsible .for. the drop in the soap classification was, the 
switching of the Colgate Palriiolive Peet account to Columbia. 

Percentage rating of NBC's income by industry for the first 
quarter of 1936 as compared to 1935 follows: 





First 


First 




irst 


First 




Quarter Quarter 




Quarter Quarter 


INDUSTRY 1936 


1936 


INDUSTRY 1936 


1935 


1. 


Prug 33.7 


37.2 


14. 


Stationery 




2. 


Food 28.9 


33.8 


15. 


Office Equipm't 




3. 


Petroleum 8.5 


6.1 


16. 


Schools 




4. 


Automotive 7.5 


4.9 


17. 


Jewelry 


.1 


6.' 


Laundry Soaps 4.7 


5.5 


18. 


Travel 


.2 


.6. 


Tobacco 4.6 


2.6 


19. 


Machinery 




%• 


Miscellaneous 1.7 


1.0 


20. 


House F'rnish'gs. 




i. 


Radio 


1.6 


-21, 


Wines, Beers 




9. 


Paints 




22. 


Garden — 




107 


Building , 


.8 


23. 


Shoes — 




11. 


Financial 


1.9 


24. 


Sporting Goods — 




12. 


Confectionery, 


1.6 








13. 


Clothing 


1.1 




100.0 





\n the Spring a PFISE man s fancy 
lightly (but not too lightly) turns to 
thoughts of time the desirable time 
that may soon be available onWU^ 



THE CROSLEY RADIO CORPORATION, CINCINNATI 



42 



VARIETY 



4DIO R if 



IS 



Wednesday, April 15, 193g 



FLORENCE GILL 
Barnyard Imitator 
6 Mint. 
KRAFT 

10 p.m., EST. Thurs. 
WEAF, New York 

{Thompson) 

Florence GUI is a familiar voice 
to film goers as she supplies many 
of the odd noises for Walt Disney's 
screen characters. It's a wide 
variety she's able to imitate. Not 
content, with just domestic animals, 
she's vocally well charged enough 
with power tb translate most of the 
other barnyard inmates with verve. 

Funniest of her repertoire was a 
closing cackle delivered in operatic, 
style, which ended in a split 
high C. Beforehand she talked in 
formally about her talent, but this 
stanza revealed that her trick 
throaty achievements have cut in 
on her speaking chords. She's 
wobbly on the everyday communi 
cations. A natural for laughs on 
this heavily-studded Kraft program. 

Bral 



Lita Wales of WWJ (Detroit) or , 
recovered from illness. 



J E R R Y 



POMPEIAN 

CREAM 
12: 15 P.M. 
Tues. & Thurs. 



CBS 



KRUEGER 

BEER. 

7:15 P.M. 
Tut;. L Thuri. 




Mgt. CBS Artist Bureau 



ON "\ 
TOUlO 



WABO 
9:30 P.M. EST 

Wednesdays — 
\-COCA-COU* ^ 




EXCLUSIVE MANAGEMENT 
ROCKWELL-O'KEEF't INC. 
WILLIAM MORPJS AGENCY 




A '. ! V. [NT 
»' F- t 1 L- IN ('. 




: ' . ■' ■» : v A N A .'- r '.\ : NT 
< V/ L L I. O n f f." f- L INC.. 



RADIO SCRIPT WRITER 

Seeks connection. Work has been 
broadcast over. NBC. Cited by Variety 
(Jun. l, 1030) lunonff best pieces of 
radio Rhowmanslilp, 1035. Serials or 
one shots. Original program ldens. 
Comic material. References. Box t\ 
Variety. New York City. 



FREDDY MACK 

Conductor and M.C. 

ROXY THEATRE 

SA, n "YOUNG IDEAS" 



'CHALK DOST* (WPA) 

With Mitchell Grayson, Catherine 
Standing, Violet McKinley, Eu- 
genie Woods, Faith Avery, George 
Smithfreld, Amelia Romano, and 
Shymon Ruskin 

WPA Drama 

15 Mine. 

Thursdays, 7:45 p.m., EST 
WNEW, New York 

WNEW has a tie-up with the 
WPA therein the latter cuts- down 
its legit, shows to thumbnail size 
and presents them oyer the station 
as sustalners. Evidently the WPA 
is. more advertising-minded than 
would be supposed, for its cameo 
versions sound like teaser ads' with 
the climax omitted so that listeners 
will go to the theatre to. find out 
how things panned out. This is a 
serious program drawback, and re- 
sults in only tepid entertainment. 

'Chalk Dust' (10) was badly 
sheared.. Though WPA plays are 
generally adjudged as considerably 
on the south side of smacko calibre, 
'Chalk .Dust' appeared to be better 
than , the general run at Daly's 63d 
St. theatre. Radio version didn't 
show it. After trimming to fit, it 
sounded like: a tragedy of errors in 
a lady's washroom (where, in fact, 
most of the radio action took place). 

Story,: written by Harold Clark 
and Maxwell Nurnberg, concerns 
a. couple of high school teachers 
who suffer from malignant gossip 
after the male member of the duo 
inadvertently walks into a ladies! 
vest room; and is caught, there by 
the school principal. The setting is 
only incidental to. the presentation 
of a couple of sensitive people In 
gruff Tsuproundingg, But in the radio 
version the gruff surroundings ap- 
peared to dominate all sensitivity. 
That ladies' rest room' angle got 
close to sounding ludicrous. 

Acting pretty spotty, but possibly 
shearing job accounted' for this. 
Program ended on an incoherent 
note accasloned by introducing a 
new story slant at the last minute. 

More care in clipping the stage 
plays would be a big Improvement, 
though it wouldn't- completely out- 
weigh the 'unfinished' closings. 
Radio performers same as stage 
cast; Edga. 



Follow-Up Comment 



'Ziegfeld Follies of the Air* (CBS) 
has improved judging by last Satur- 
day's hour. Cast and material' is 
better knit and has acquired that 
mike 'feel/ Results were consider- 
ably for the better. Show jelled, 
pace- was in proper tempo, Fannie 
Slice's 'Baby Snooks' meant more. 
Benny Fields manner pf building up 
the vocal Introductories -with 
snatches of sundry pops; segueing 
into the. major theme, is but one of 
the sundry manifestations of show- 
manship; 



JOSEPH BENTON ELLI 

Songs 

30 Mine. 

PITTSBURGH PLATE GLASS 
Thursday, 8 P.M., EST 
WJZ, New York 

(B. B. D. d OJ 

Joseph Bentonelll, who broke 
down the doors at the Metropolitan 
opera this season and catapulted 
into overnight acclaim, was to have 
made his air bow on Thursday 
night (19) on the Pittsburgh Sym- 
phony orchestra program which 
originates from Pittsburgh. Due to 
the flood, Frank Black's orchestra 
substituted from New York, with 
Bentonelll (pulled off a plane as he 
was about to go to Pittsburgh). 

Originally from Oklahoma, where 
he answered to the name of Joe 
Benton, the singer studied abroad 
and went native for the sake of his 
art, adding the 'elli* to his moni- 
ker. Bentonelll. made his debut with 
the Met in 'Manon.' He did the 
Dream Song from this opera in try- 
ing the air lanes. His others were 
'Song of the Hindu Merchant' from 
a Rimsky-Korsakoff opera, 'Jeanie 
With the Light Brown Hair,' a 
Stephen Foster number* and 'Give 
Me One Hour,' by Rudolph Frlml. 

Newly arrived operalte has a> 
voice of rich, full tones which 
records on tho loudspeaker clearly 
and with definition. Singer's tech- 
nique suggests fine control. Man-, 
ner in which he holds down his 
voice . suggests a great deal of re- 
serve steam. Bentonelll's diction 
perhaps the best on the Foster 
number which he sings exceedingly 
well. Char. 



A: .'Sunday night dansapation 
•marathon- which means more than 
the- average-, program; is Lud Glus- 
kln's. 'The World Dances,' medley- 
ing the strains of the world's folk- 
songs into an effective motif to set 
off the respective nationalistic 
•theme's, 'v-A* week' ago Sunday the 
progrjim-.wajS 100% American- for, as 
the announcer explained, whether 
It's in a cafe in Shanghai; a smart 
boite In Rio de Janeiro or a Broad- 
way Joint they . all dance Amerl- 
canese. The sam'e distinguished and 
distinctive style of the Gluskiri ar- 
rangements colored his American 
pops as when he essays the Conti- 
nental dance motifs on other pro- 
grams. 



Those .Easter Parade broadcasts 
Sunday aft assumed something of 
logrolling proportions; WOR beat 
the gong by 15 mins. with Peggy 
JjeBoutellier, socialite, and Harri- 
son Grey Fiske, vet showman and 
newspapermen, as commentators on 
the Fifth Avenue strollers in behalf 
of that station. For NBC -WEAF at 
12:30, regular NBC Announcer 
George Hicks -was flanked by Lu- 
cius Beebe and Gloria Braggiotti. 
Latter's slightly dialectic inflection 
didn't help a somewhat uncertain 
transmission which varied Jn power, 
as the top-hat mike is seemingly a 
bit toO; experimental. On the whole, 
however, it was effective showman- 
ship and highly successful. Hicks 
described the- walking radio trans- 
mitter camouflaged on his person, 
under his silk topper, running down 
his formal cutaway, etc., and then 
reamplitied by NRC's mobile radio 
transmitter. Stunt was more inter- 
esting than the stuff they gave out 
as seemingly the socialite paraders 
were under wraps in view of the 
weather. 

Logrolling occurred via Beebe 
and Miss Braggiotti giving Miss 
LeBoutelller and her fiancee a little 
ether builder-upperlng, and only 
the deft hand of a pro spieler like 
Hicks glossed over that okay 
Beebe. incidentally, manifested a 
nice mike style in his address and 
diction. 



DEANE JANIS 



>» 



''CAMEL CARAVAN 

EVERY TUESDAY -THURSDAY, 9-9:30 P.M., EST 
(WESTCOAST, 8:30-9 P.M., PST) 
WABC — C. B. S. I'orsonnl Mgt., NELSON HESS 



BOB NOLAN'S Beau Brummels 

Dance Orchestra 

30 Mi . 

Sustaining 

WOR, Newark 

Picked up Sunday night, from the 
Florentine Room of the Hotel Gib- 
son, Cincinnati, via WLW, Cincy, 
oh a Mutual hookup with WOR, 
Bob Nolan and his Beau Brummels 
impressed very favorably with their 
smooth style of dansapation and. the 
maestro's drolling manner of ad- 
dress. 

His preiriiere into the Gibson was 
patently.an MCA cooperation propo- 
sition judging by- the many bands 
under Music Corp.'s aegis that wired 
Congrats, and, while Nolan seem- 
ingly wanted to skip the wire-read- 
ing, announcer Floyd Mack of WLW 
made considerable capital of it. 

Name bands from New York, Chi 
and. elsewhere barraged Nolan with 
greetings which incidentally brings 
up spmething that, despite its fa- 
miliarity in intfa-band circles, 
seems a constant surprise to many 
a nitery and other manager. Know- 
ing from past experience how 
touchy some actors are with the 
usual professional jealousy, the 
managers invariably are moved to 
comment that whenever a dance 
maestro or- a radio name band is 
honored all the' other baton-wlelders 
seem to turn out in better spirit 
and with greater cordiale entente 
than obtains ; in other branches of 
the profession. , br It may be antic- 
ipation, jof a reciprocation. The band 
boys are more intelligently gracious 
as a rule than the actors. 
. Nolan's Beau Brummels get over 
nicely. Nolan mixes his dansapa- 
tion in expert style, ranging from 
'Stomping at the Savoy' to the 
newest drag foxtrots. His vocals 
are also above par, along with a 
femme trio: Withal b dance combo 
that bespeaks big league potentiali- 
ties. Aoel 



BUDDY and KAY ARNOLD 

Songs 

Sustaining 

Mori., Wed., Fri. 3:15 P. M. 
WMCA, New York 

. "Variety series on* thrice weekly, is 
way overboard on duplicate sing- 
ing. Everyone sounds the same. 
Singing team of Buddy and Kay 
Arnold is spotted in the. first quar- 
ter hour of a 3Q minutes' run, but 
because of surrounding competition, 
never acjjuit themselves with dis- 
tinction. .. 

They play, own piano'. tyle is 
confined to wandering vocals.. .Voices 
not bad, but the program doesn't 
give them a chance. Showt shifts to 
hew time schedule at 1:16. p. m. 
EST, Brat 



V 



LAZY BILL HUGGINS 
With Louise Wilshire 
Songs t Pjano 
Sustaining 

Thursday, 9:45 a. m. 
WOR, New York 

Mid-morning sustalner Includes 
singer of the friendly type. Super- 
ficially, Huggins might be described 
as belonging in the Ed McConhell 
category, although actually there is 
no particular or direct resemblance. 

'Lazy' billing prompts the conti- 
nuity between numbers. Announcer 
goes to sleep in the presence of the 
contagious inertia of Huggins. Un- 
certain whether this helps or mars 
the program. Negative slants usual- 
ly are doubtful showmanship and 
the sleepy angle Isn't funny enough 
to offset that consideration. 

Louise Wilshire provides & hot 
and nimble piano accompaniment. 

Land, 

Hank Finney, WXTZ, Detroit, ork 
leader, back on Job. , 

M» - 



RICHARD BARTHELMESS with 

Florence 'Malone, Joyce Yates 
Dramatic 
14 Mins. 

FLE ISC H MANN 
Thursday, 8 p.m., EST 
WEAF, New York 

(Thompson) 

'Be Not Amazed,' by Lawrence 
Gibson, is a very well written 
sketch, and probably appealing 
visually, especially during Easter 
week, but it lacked dramatic sock 
coming through a loudspeaker. And 
was not an especially good yehicle 
for Dick . Bar thelmess, who. original- 
ly intended doing ah excerpt from 
''Postman Always Rings Twice,' in 
which he is currently starred oh 
Broadway. National Broadcasting 
Co., however, because of the theme 
of 'Postman,' nixed th i latter, and 
Barthelmess switched a fortnight 
later to Gibson's material. 

With the exception of one strong 
and strongly pacifistic speech the 
sketch was - really dominated by 
Florence Malone, stock, radio act- 
ress, and Joyce Yates, kid actress 
new to the air. Barthelmess was 
heard for ..< nly about one-third of 
the running time of the sketch, 
though he was the advertised name 
of the broadcast. 

For Easter, however, the sketch 
fitted perfectly, Barthelmess playing 
a role quite the opposite from his 
character in 'Postman.' He brings 
health back to a paralyzed mother 
and beauty, to' her child's, soul, rid- 
ding himself in the- meanwhile Of an 
impassioned speech against the 
death and ' destruction - of war. At 
dawn, the scarecrow is gone and a 
crucifix is in the field to tell the 
mother that - the midnight visitor 
was the Saviour. 

Histrionically, the broadcast was 
well nigh perfect, the femmes and 
Barthelmess delivering Gibson'6 
thoughts as smoothly and fervently 
as written. 8cho. 



CESARE SODERO 

With Verna Osborne, Willi I- 

son, Garfield Swift. 
Orchestra, Si hg i ng 
45 Mi . 
Sustaining 
Friday, 10:15 P. M. 
WOR, New York 

On a new sustaining program for 
the Mutual networks, Cesare 
Sodero, Italian -American conduc- 
tor, selected the comparatively 
modern work, 'Seven Last Words of 
Christ': in observance of Holy Week; 
broadcast taking place Friday night 
(10) at, 10:15 p> m. An Interesting, 
well done program .of 46 minutes' 
duration. 

Sodero himself Is announced on 
the air, but the soloists are not 
given any billing orally. They are 
Verna Osborne, contralto, . and Wil 
Ham Amisori and Garfield Swift, a 
tenor and baritone. The voices of 
all are impressive and come over 
extremely well. The voice of -.-Miss 
Osborne was particularly well suited 
to the composition offered .Friday 
night (10), when caught. 'Seven 
Last Words pf. Christ,' an Easter 
type of work, first performed in 
Paris sometime ago, has a rather 
dramatic climax lending itself to 
strong vocal display for a finish, 
in between the singing, the" Sodero 
orchestra; a smooth symphonic com- 
bination, provided musical inter- 
ludes. Char. 



AND THE MAJOR 
With, Joe Hepp, Lt* Herndqri 
15 Mine. " 

FISCH ER_PACKING. COMPANY 
Mon. and Fri. 6:15 p.m. ■ 
WAVE, Louisville. 

iw^£ t *r ft y t ar *? d a h£Uf of service 
In behalf of a local, beer account 
two local boys are back to^thl*' 
again with a 15 minute stanza very 
similar to their- earlier vehicle^ Vr/ 
vlously known as Joe and the' Can 
tain, the pair have now turned ih&Z 
attention to the laudation of a local 
brand of sausages. Another chanS 
is noted, too, and that's; the proinT 
tlon which has been assumed by 
Les Herndon. It's 'Major' now in 
stead of 'Captain? ,n * 
Boys do several dialect .character* 
very acceptably, particularly ihf 
Dutch and negro characterizations - 
of Joe Hepp, and the delineation «? 
a negro boy 'Peewee,' by Herndon 
reminiscent of Stepin Fetchit. sS 
is jjlayed in a restaurant, and voles 
changes are made' very smoothly 
and without any similarity in pitch 
Chief deficiency appeared to be in 
script,, which is written by the two 
(Continued on page 44) 



G R AC IE 
BARRIE 

OPENING APRIL 29 
PARAMOUNT, NEW YORK 
(Two Weeks) 



Sole nirertlob. HERMAN BBRNU." 
leitt Broadway, New lork 



ADOLPH'S BOHEMIANS 
Concert Music 
15 Mins. 

UNIVERSAL MILLS 
WOAI, San Antonio 

(Hamey-Leche) 

Questionable whether this air 
turn pleases most listeners, but re- 
sults to date. have proved it a type 
;of/ folk program that rings the bell 
among element (German- American) 
at which, it is aimed. Hits the air 
daily, including Sundays and piped 
from Schulenberg, mill town, origi- 
nating in hotel lobby from whence 
its piped to Texas Quality Net. 

It's an adaptation of German band 
idea, with strings and saxophone 
added in . this instance. No attempt 
at showmanship noticed. Band sim- 
ply swings through repertoire of 
oOm-pah marches and waltzes with 
Otto himself making announcements 
in German, ..accompanied by Eng- 
lish translation. Commercial held 
to a bare minimum by English- 
speaking announcer. Gives the at- 
mosphere of pleasant, family beer 
garden. 

Band sticks strictly to folk tunes 
with no attempt at modern orches- 
tration. While no attempt has been 
made to test -its mall pulling 
strength unsolicited requests for 
tunes indicates healthy popularity. 
Flour is the company's product. 

Keys. 

^ — . 

Bill McGrath, announcer, doubling 
as assistant program; director of 
KTW in place of Jim Begley, during 
latter's illness. 



HARRY MOSS 

Head of The ONE NIGHT BOOKING 
department of the CBS ARTISTS 
BUREAU until Its discontinuance 

TEMPORARILY AT 

1619 Broadway 

NEW YORK CITY Circle 6-1315 

Contemplating: Immediate, tpur of 
JOE HAYMES and his ORCHESTRA 
—15 Artists — as a dual attraction 
with iORETTA LEE. 




And His ORCHESTRA 

FRENCH CASINO, NEW YORK 

BROADCASTING 
Mon., 11-11:30. P.M., WABC-CBS; 

COAST-TO-COAST 
Fri., 11:30-12 P.M., WOR-Mutual 
Per. Mgt., M.C.A. 




W A L T E R 




Broadcasting; with 
HELEN HAYES 
"THE 8HOW BOAT 
FRED AI.LEN 
"BUCK ROGERS 
"BOBBY BENSON" 
PALMOI.IVE 
GUT LOMBARDO fB 
AMERICAN SCHOOL OF THE A*» 
CBS— NBC 



EDDIE DOWLING'S 

"ELGIN REVUE" 

With RAY DO O LEY 

Tues., 10:00 to 10:30 P.M. EST. NBC, Chicago. 



f edneeday, April 15, 1936 



A D I 



VARIETY 



43 




.1 

NETWORK UP 



Members of the NeW England 
Urttfork are slated to meet either 
Atttfl 22 or 29 to dec l fle Whether 
«KAC is to replace WEEJI as the 
Won release. Move will niean the 
SlniJnation of one of the two net- 
work" that the region now contains.. 

jjkfc Axp for decision will be the 
aaeitlon as to whether the group 
llU continue to call Itself the New 
Wgland Network, take over the 
?gpkee name or pick an entirely, 
jew moniker. Besides WEEI the 
jljjN as it now exists is composed 
of WTIC, Hartford; WJAR, Provi- 
nce; WTAG, Worcester, and 
WCSH. Portland. 

pQwel Crosley, 3d, Upped 

J"' Cincinnati, April 14. 
Wtfel Crosley, 3rd, sales manager 
of ^hp Crosley Distributing ; Corp., 
^ras elected a v. p. of the Crosley 1 
ilftdip Corp. last Week by the board 
of fJIrflKJtors. He. is the son of Pow'ei; 
Ctojjfiy, Jr.> prez of the latter cor- 
porttton. 

Jgfuhger Crbsiey's initial business 
experience was. with the Propter & 
rijbiiier Advertising agency several 
years ago. Before assuming his 
jireaent poBt, he passed a year in 
tile Croslpy radio factory; studying 
fyoductiony and then, moved Into the 
engtaeering' department of the cor- 
poration.' 

ft. Dun Show Off 

Detroit, April 14. 

R, G, Dun Cigar Co/s planned re- 
ivimptlon, of amateur show over 
Y?$R last Saturday (11) was put 
off indefinitely .this week. No ex- 
planation' given. Half-hour pro- 
. grain, with Larry Vincent as m. c, 
istog elated to originate from stage 
of RKO Downtown, which . resumed 
Vaude last . Friday (10) after two 
'ttQgfW layoff. 

Dtm.fhow, which had been set for 
•J3. weeks, formerly ran from stage 
of Fox theatre for past two years. 



WWJ Act Wins Contest 

Detroit, April 14. 

' The S moothies,' girl harmony trio 
at WWJ, will appear on the Cllma- 
lene Carnival Thursday (16) as 
winners of the national guest-star 
contest conducted for past "several 
weeks by CHmalene. 

Competition covered many of sta- 
tions over U. &., guest performers 
appearing weekly from the various 
stations. 



WHN Staff Additions 



... Eugene Moore, Jr„ formerly tech- 
nical supervisor for Loew Circuit's 
production department, is hew sound 
effects head for WHN, New York. 
Raymond Katz, formerly assistant 
night manager, has been transferred 
to program department as assistant 
to Russ Clancey. Latter is the new 
Early Bird spieler on the Loew but- 
let, replacing Charles Windsor, who 
shifts to production. 

Theodore Schneider moves in as 
assistant night manager, replacing 
Katz. Milton Weiss of MGM press 
department is;, regular contact man 
between film office and station. 



Bernie's Guest Line-Up 

Chicago, April 14. 

Benny Rubin and Keller Sisters 
and Lynch acts - have been booked 
for guest shots on the Ben Bernle 
band program on NBC on April 28 
as the last Bernie program in New 
York this season. Following week 
(May 6) Morton Downey will guest 
on the show out of Baltimore. Im- 
mediately after broadcast Downey 
heads for shipboard for dates in 
England and Ireland. Herman 
Bernie booked the spot acts. , - 

Bernie's program on May 12 will 
originate here in Chicago and will 
be in Hollywood for the May 19 
program. 



Whiteman Winners Picked 

Paul Whiteman audition winners 
for Chicago are' the Ranch Boys and 
Wayne Van Dyne. Go on the White - 
plan show May 10. 

Jack Lavin, Whlteman's personal 
rep, in .town last week for the ear 
o.o. 



Bud Mitchell added to WJR, De- 
troit, announcing staff. 



WJR Pays Dividend 

Detroit, April 14. 
WJR, Inc., announced a 37 %c 
quarterly dividend last week on its 
outstanding 130,000 shares. The first 
station in U. S. to - offer its stock for 
public sale, WJR declared a similar 
dividend Jan. 20 from a reported 
profit of $326,602 after charges and 
taxes in 1935. 

iyidendis equivalent to $2.50 per 
Share on the 130,000 shares of $5 
par stock. About 30,000 shares or 
these were placed on sale last De- 
cember at $25 per. Stock now. Bell- 
ing around $30 per. Flotation was 
handled by W. E. Hutton tit Co., 
stock brokers . who also, handled 
private sale of WCAO stock few 
week's prior to WJR's, 

Yellow Cab a 1st Timer 

Philadelphia, April 14. 

Yeilow Cab,, largest local taxi 
company, has taken to radio for 
'bally and Is forking out coin for 
13-week spin of 6-nigrhts-a-week 
series. Billed as 'The Night Owl's 
Forum,' session is 10-mlnute dish of 
nocturnal - gossip by Powers. Gou- 
raud, and clicks off WCAU's mike 
at midnight every night but Satur- 
day. Gouraud, station^ news edi- 
tor, gives up other spots on 
WCAU's board. 

Deal, set by Barnes and Aaron 
agency, Is first time Yellow has 
used ether locally. Recently pur- 
chased by syndicate from PRT, 
traction holding company, present 
cab firm is understood to be partly 
financed by Levy .brothers! who op- 
erate WCAU and KYW. 



Here and There 



Johnny Baer, new NBC singer, 

farmed out over KDKA, Pittsburgh, 
on at 6:46 a. m. EST six times 
weekly. 



G. C. Slepin has added to the 
WMCA, New York, sales staff.. 
Comes from WOKO, Albany, where 
he. was sales director. 



John Boyce, new ■ mikeman at 
WMBH, Joplin, Mo. 



Mabelle Jennings on CBS 

Washington, April 14. 

Mabelle Jennings, ex-Hearst . the- 
atre critic in Capital and for .five 
months sustaining and commercial 
chatterer on WJSV, local CBS out? 
let, starts twice-weekly spiel oh Co- 
lumbia web. 

Gal, who ran drama pages for 
Daily News and Herald here for six 
years before stepping into radio last 
summer, is wife of Osgood Roberts, 
Mayflower hotel p.a. Network turns 
tentatively set for 7 p.m. Thurs- 
days and Saturdays. 



Vic Dalton says there's a price on 
KMTR (Hollywood), but no one has 
approached the figure yet. Admits 
several dickers on for sale of sta- 
tion. 



Con Conrad took over eniceelng 
chores on Fanchon & Marco's 'Gate- 
way to Holly wopd'. from Paul. Ge- 
rard Smith on KHJ (Los Angeles). 



James Fonda switched over from 
KHJ (Los Angeles) to Lord & 
Thomas' radio dept. * 



ie Kay batoning, ork on Frank 
Fay's Royal Gelatine airing from the 
Coast. 



James F. Hackett, NBC engineer 
in New York, Joining WTAM, Cleve* 
land. 



Stanley Altschuler, formerly In 
charge of foreign programs, Is 
stepping into publicity Job at WJAY, 
Cleveland. Bill Kavanaugh, who 
handles children's programs, be- 
comes his assistant. Mendell Jones 
is hew personnel director. Beverly 
Dean, who did publicity before, is 
going back to commercial continuity 
and special accounting. 



Jim Eberle of Syracuse and Buf- 
falo joins announcing staff at WWJ, 
Detroit. 



Bud Guest, son of Edgar A, 
Guest; news commentating over 
WJR, Detroit 



Max Gordon, the Broadway pro- 
ducer, airs on Bing Crosby's pro- 
gram from the Coast April 23. 



T. McClure of the NIB sales of- 



fice in New York, back on the Job 
after injuring a nerve which put his 
leg on the blink. 



Howard W. Davis, manager of 
KMAC, San Antonio, arid the frau 
to Fort Worth to help line iip May 
23 meeting of Texas Broadcasters' 
Association. 



Ed Wood of WON, Chicago, and 
frau banged around in an auto ac- 
cident. 



E. Edgar,, commercial rep of 
WGH in Norfolk, on vacation at 
New Bedford, Mass. E. A. Bishop, 
g. m., is supervising while Edgar 
plays. 



Leo Fitzpatrick back at WJR, De- 
troit, from Florida, 



Paul Raymer, after -a swing to 
Chicago, greeted in his home office 
by a spell of sinus' trouble and jury 
duty. 



Bob deHayen out at WTCN, lh at 
WTMJ, Milwaukee, handling an 
afternoon show. Bill Rowens, Jr„ 
formerly at KRMD, Shreveport, re- 
placing Bob at WTCN. 



Gordon Hay worth, recently of 
W1XBS, Waterbury, Conn., is how 
with WHN, New York. 



Guy Hedlund; drama directot at 
WTiC,' Jlartford, tains production 
department at WOR, N6w York; ; 

Bill /Goodwin, former,, production; 
head at KHJ, Los Angeles, leaves 1 
the station' this week. 



Hewett JfCees replacing Merwiit; 
Jones as second operator at' KOH, 
Reno; Jones going to KOOS, Marsh-; 
field (Oregon). 



Lawrence • Herring,, son of iowa> 
Gov. Clyde li. HerHri^lo^rmer mei>* 
chandise Aeld man foytpS,<reaigned; 
to °iij|b to W«6hlngtfl#;j$-0.' ; ,: 



Yacht Club Boys .slated for" Shell 
Chateau April 25. 



THIS MUCH 




an BE TOLD 



WCAU's survey, involving as one feature a mail response 
study of nearly 300,000 pieces of mail . . • as another feature, 
nearly 36,000 answered questionnaires, and as still another 
feature two signal intensity studies, is not yet off press. But this 



much cdn be told, These studies reveal that WCAU's com- 

if ' : 1 ; , : : 

plete leadership in the Phila- 
delphia marketing area is more 
firmly established than ever. 



50.000 WATTS 

PHILADELPHIA. PA. 

Robert A. Street Commercial Manager 





44 



VARIETY 



It AD I © 



Wednesday, April 13, 1935 



Radio Reports 



(Continued from page 42) 
boys in collaboration. In fairness, it 
should be recorded that the first 
couple episodes are comparable to 
the first moments of a play, In that 
the preliminaries are necessarily 
talky in order to establish the char- 
acters in the minds of the listeners. 

On Inst program caught (16) boys 
injected some Irish tunes in honor 
of St. Patrick's Day. Boys have 
plenty on the ball. Voices and de- 
livery okay. Handicapped by the 
script. All in all, it's just a fair 15 
minutes, with a limited appeal to 
the mass of radio" listeners. Too 
much stress on assuming character, 
and voice changes. Public is hep to' 
all this by now, and no longer ex- 
presses amazement when a radio 
performer talks through his nose or 
'way down in his boots. Hold. 




"PENTHOUSE" 
SUNDAY KITE 
AT 10:30 



ARTHUR 




RADIO'S MOST 
VERSATILE ENTERTAINER 

lOEW'S CENTURY THEATRE 

'■ BALTIMORE, MO. 
Week-April 17 

Presenting his noted Impersonations 
of ettrs of the stage, Screen, radio, 
nightclubs and political life.' 
--. . 
Dir.S WILLIAM MORRIS Agency 




G R AY 

"PERFORMANCE 
BY CHRYSLER" 

A CBS Super Air Shew 
EVERY THURSDAY 
AT S P. M„ EST-^COAST-TO-COAST 
Per. M|t.. CB8 ARTIST 8 BUREAU 



GENE and GLENN 
Songs, Dialog 
30 Mine. 

Simultaneous Broadcast 
KELLOGG 
Daily 8 a.m. 
KOIL, Omaha 

( N. W. Ayer) 
These morning air-wavers with 
their homespun material cover the 
central mid-west dally on their new 
set-up, which accomplishes the 
work of a network, though it is not 
one, as it employs ho* wire connec- 
tions. Originating in Des Moines 
at WHO, the program is picked up 
by regular radio receiver and re- 
broadcast by each of the; associated 
stations. 

In transmission the broadcast ap- 
parently loses nothing in quality, 
though what the associated stations 
are up against in regulating volume 
and static may be a problem for the 
technical side. If this one is a fair 
indication of what may be con- 
sistently expected from a tie-up of 
this sort,.. 1$. appears to click. 

Entertainment material of the 
series is another question. May be 
all right for the folHs who have 
nothing else to do but listen, but If 
it depends on selling its sponsor's 
product by selling entertainment 
cornflake . consumption will suffer 
this season. As a means of • men- 
tioning the product only it may 
serve -fair enough, even though it 
archaically accomplishes the men- 
tion of the sponsorship in the script. 
Songs once the duo get to them^are 
okiy, but dialog is a let- down in 
between. Greatest improvement 
can be made, in tempo. Quirt. 



the top notes and is heavy on ap- 
plause. Other songsters are Rus- 
sell Brown, smooth, baritone; 'Har- 
monettes,' a girl's harmony trio and 
'three Brown Bears' singing com- 
edy songs with . guitar and several 
skits in Jewish and English dia- 
lects. 

Singing well done but skits are 
too long. Sponsor's plugs well han- 
dled in several spots during hour, 

gahu. 




PHIL LEVANT ORCHESTRA 

Sustaining 

15 Mine.; 10:45 p.m. 

WENR, Chicago 

Neat combination at the Bis- 
marck hotel airing nightly over an 
NBC hook-up. Plenty of swing 
mixed In with straight fox-trotting 
plus ah ability to soft-pedal it on 
waltzes for complete change of pace. 

Levant has worked out neat 
stunt of having ah amateur song- 
writer present a new tune each Fri- 
day night. On the show caught 
(March 27) there was a professional 
warbler, Judy Talbot, presenting her 
Initial venture into tune-scribbling 
with a song tagged 'Girl About 
Town/ Tune has plenty of meat 
and drink to it; a catchy rhythm 
and a clever set of lyrics. Gold. 



"Winnipeg, April 14. 

Hudson's Bay Company. Jias just 
finished '.tabulating a radio survey 
made among its employees. It's one 
of the few things of its kind to issue 
from this vast Dominion, where the 
local radio system Is divided, Ameri- 
can stations compete, and the popu- 
lation is not compact enough to fa- 
cilitate much survey-making. Hud- 
son's Bay sent out 3,675 question- 
naires to its men from coast to 
coast, and garnered 2,608 returns 
representing ' the opinion through 
families of 10,998 people. 

Outstanding conclusions are that 



ORPHEUM AMATEURS 
With Al Poska, Hollie Wood 
30 Mins. 
GOLD & CO. 
KFOR, Lincoln 

Repeating on the successful am, 
craze of last summer here when the 
contests were .held at the Lincoln, 
the- new site is the Orpheum theatre 
on the lisually very dead Mondays: 
Contest runs eight weeks, the last 
performance being a contest of the 
weekly winners and for a 'grand' 
prize of $25.. The weekly toppers 
get $5.. Introductions are made by 
Al Poska, program director of the 
station, and he turns the mike over 
to Miss Langford, who is known 
over the ether hereabouts • as Miss 
Hollie Wood. 

For the type program and the 
obviously talent list from' which to 
draw and. the meagre inducement: 
the opening' show was oke and the 
business drawn, into the- house was 
swelK. Miss Langford only made a 
couple' of mis-steps, when "a cou- 
ple of well meant lines went awry. 
Eleven sets made jip the half hour 
string. Two were"colored. . 

Even though the program Is 
broadcast directly from the stage, 
the sponsors do not clutter the pro- 
gram with any special announce- 
ments. They're only mentioned as 
the program starts and at the end 
arid on the ballots which are passed 
out to the house. Barn. 



JER R Y JOHN SON'S 6 RCH EST R A 
Dance Musi 

Sustaining 

WGY, Schenectady 

Orchestra pours a musical swig 
into the. microphone on three , late- 
evening servings and on one half- 
hour luncheon spread from the 
Rainbo Room of the New Kenmore 
Hotel, Albany. Specialties are in- 
cluded on the afternoon repast 
tabbed 'Musical Parade'. 

A rather tasty dish the unit 
serves, this being particularly true 
of the first afternoon offering 
heard. The second had less va- 
riety, it was marred, too, by a cut- 
in for a flash on local flood con- 
ditions and by faulty timing which 
brought a switch-off as the band 
started the final number with the 
trumpeter down front, to solo. 

The initial procession unveiled a 
series of numbers and bit? which 
ranked with the best trotted out 
since the matinee show was added 
here. Tljere.' was a variety of dance 
tunes, smoothly played, vocal bits 
completely handled, and solos neatly 
done. Pianist won first honors with 
some fancy, facile fingering. Trum 
peter held a Spot nicely^ Miss; 
Mickey Barrie and Curt ' Bloom 
chorused in okay style. A glee 
club backup sounded, good. On 
second l'ound, Miss Barrie did the 
vocalizing- except for one number 
by a bandsman. The boys vocal 
ensembled once-.' Jaco. 



— OFFICES — 

Facing; Radio City 

48 west 48 st. 

Large and Small Units 

Bargain Rentals 

Albert M. Greenfield .St Co., Inc. 
B81 Fifth Ave., MUrray Hill *-6000 
Agent on Premises— BRyont 0-8891) 



DON NORMAN 

Chicago's Leading 

NEWSCASTER 

Williams Oil- O-Matic (33rd wk.) 
Tel. WHITEHALL 44.10, CHICAGO 



SATURDAY NITE. CLUB 

Al Roth's Orch. 

Edith Murray,, Harry Green 

Music, Comedy 

Full hour 

PHILLIPS PETROLEUM CO. 
KMOX, St. Louis 

A full hour of fast moving music 
and comedy with a big time touch. 
Novelty in the comedy goat riding 
initiation of new members of the 
'Nite Club,' who join by singing 
membership cards entitling them to 
admission to KMOX playh6use a t all 
times. As names of new members in 
audience are read from stage. Green 
thwacks a board across a. table top 
and emits a nanny goat b-a-a-a. 
which is the initiation ceremony, 
giving everybody a laugh. 

Opening with a fanfare of trum- 
pets, Al Roth's boys wing into fast 
tempo of modern tunes, after which 
comes introduction of Harry Green, 
who makes a swell m.c. Outstand- 
ing in troupe is Edith Murray, 
called 'Dramatist of Song*. She 
whams 'em. And plenty hot. 

Tom Baker, tenor, reverberates 



YOUR OLD FRIENDS 



Wi O'NEILLS' 

n NOW RADIO'S MOST POPULAR ,; 

FAMILY BRINGS YOU MORE * 
[AUGHTER JEARS and f-jEART-THROBS 

Presented by Ivory Soap ■ 99"Vio o °/° pure 



LISTEN 3:45-4:00 P. M. — E. S. '¥., WEAF 

NBC Network— Coast-to-Coast 
|W • • Every Mon., Tucs., Wed., T/iurs., Fri. 
Mot. Ed Wolff 1270 Sixth Ave., N.Y.C.— Dir. Blackmail Advertising, Inc. 



JACK. RANDOLPH'S ORCHESTRA 

Discs. 

15 Mins. 

DREEN (P&G) 

Friday, 8:45 p.m. EST 

WGY, Schenectady 

(H. W. Castor) 

Randolph' ballads with his or 
chestra on platters plugging Proc 
ter & Gamble's new shampoo. 
Spotted .on Friday evening block 
before the Cities Service networker 
It is obvious, from Randolph's mi- 
crophonic personality and the mu- 
sical layout, that feature is aimed 
primarily at women listeners. His 
voice, singing and speaking, has 
sex apneal touch; the numbers are 
romantic, and the orchestral accom- 
paniment is sweet. 

There is a suggestion .of Whisper 
ing Jack Smith in Randolph's 
virile-toned speech and intimate 
tajking-slnging style of vocalizing. 
Like Smith, he does the number an- 
nouncing as well as the cleffing. 

Advertising is pretty unpalatable. 
Two minutes of straight plugging 
by station, miker precede the re- 
lease of lever on entertainment por- 
tion. Lon.or enough to cause some 
knob twirling. Later a woman with 
a French accent, introduced as 
'Madam Marianne of Park Avenue,' 
spiels a minute. A ritzy touch that 
may impress the fair sex. At the end 
there is a brief waxed blurb for 
Dreen (spelled put. sound of trade 
name being none too clear via 
loudspeaker). Copy stresses that 
it's a new discovery, soapier and 
oilless but lathery. Jaco. 



he'll be given the same treatment 
the Giant, fans handed Jimmy 
O'Connell, also a $75,000 rookie 
from the Coast several years ago. 
In view of this his broadcast was a 
gamble for. both himself- and the 
Yankee ball club. 

X>1 Maggio has a nice personality, 
however, along with intelligence, 
and he should go far if his hitting 
and fielding is on par. He ribbed 
Vallee ,©n. the latter* s fracas with 
George White for a good laugh. Scho. 



Canadians prefer U. S. stations atid 
entertainment, and like dance musio 
better than any other 'class of pro" 
gram. Host of them also report that 
radio has. been responsible for their 
purchase of numerous kinds 
goods, 

Of the total number of sets flgm. 
Ing in the study, 1,136 were reported 
as regularly tuned to American -sta- 
tions. Canadian transmitters -were 
nominated only one- third as often, 
getting 440 votes. Another. 1,032 
ballots voted, for -both. 

Among individual program pref- 
erences, both top. honors were car- 
ried by U. S.. stanzas. Jack Benni 
(Jellb) polled 768 ballots. Chase and 
Sanborn was next with 562. Cana- 
dian stuff trailed, with the Hudson's 
Bay's own shots getting only 83 
nods. There were 632 ballots that 
were blank. 



'WHAT'S IN A NAME' 
With Clem Ramslahd. 
15 Mins. 

JOHN WORRELL & CO. 
Fridays, 11-11:15 a.m. 
WTCN, St. Paul-Minneapolis 

(Henri,. Hurst & McDonald) 
Popular superstition, numerology, 
.with all angles, Including the com- 
mersh tie -in, neatly rounded off so 
as to fall, easily on the ears, this 
15 -minute ride Is building Interest 
among the ism addicts, in these 
parts. 

Ramslahd. who is billed as the 
Oracle ' of ..Names, analyzes every- 
day names, then skips -to.- names in 
the news, such as F. D. R„ Musso- 
lini^. Selassie, Anthony Eden: then. 
With proper incidental music, ah 
outstander is dramatized, Among 
those thusiy built up have been 
Mary Pickford 1 , U. S. Grant, Law- 
rence of Arabia, Jack Dempsey, 
Barbara Stanwyck,' Jane' Addams, 
Upton Close and Isadora Duncan. 
Rig shots' biography is hurriedly 
sketched up to time of nam© change, 
then it's pointed out how that inr- 
dividual might have fared had. he 
kept his original moniker, and how. 
the new tag gave the bloke all the 
breaks. Scientifically It's honey but 
the saps go f 6r^ it. . 

Series is plattered, with Joe Beck-, 
former CBS production man, in 
charge. Rabbi Albert I. Gordon 
does the research and authors the 
whole works. 

For product tie-in. sponsors ask 
listeners to send in wrapper from 
Prido. their new vegetable shorten 
ing. and one dime for an analysis 
of ' their own Cognomen. Result has 
been much mail. Rash. 



JOE Dl MAGGIO 
Ball Pla/er 
A Mins. 

FLEISCHM ANN 
Thursday, 8 p.m.. EST 
WEAF, New York 

(Thompson) 
N* Y. Yankees' $75,000 rookie outr 
fielder (that was the purchase price 
from the San Francisco Seals) sub- 
mitted to a short interview by 'Rudy 
Vallee which may cause repercus- 
sions from the fans during the offi- 
cial baseball season. Kid was given 
a tremendous buildup by Vallee, 
which was sustained during the in- 
terview, and he'll be expected to de- 
liver mightily. Should he falter, he 
can now expect the merciless razz- 
ing that only baseball fanatics can 
give out. 

DiMapglo has been on the receiv- 
ing end of extensive newspaper 
publicity ever since he joined the 
Yanks in their training camp. Up 
north for treatment of an ailing 
tootsie, he was spotted on the 
Fleischmann show. His airing must 
have reached numerous Yankee fans 
who take the 'boy wonder' stuff seri- 
ously. A«cl should he prove just 
ordinary big-leaguo timber, then 



'LILAC TIME' 
With Alice Day, Paul Pearson's ork, 

Don Hancock, Elizabeth Ann King 
15 Mins. 
PINAUD 
Mon.; Wed., Fri., 
WLW, Cincinnati 

(Lord & Thomas) 

A honey musical, plus smart com. 
mercialihg. Opens and fades with 
titled theme, via instrumental and 
male voice. Announcer Don Han 
cock a smoothy. Introduces 'the 
lovely voice of Alice Day, and her 
music' 

Swank handling off sponsor's 
namej pronounced Pe-no. Monicker 
was wisely spelled out two times. 

Blurb, by Elizabeth Ann King, on 
PInaud's Vegatal and Talcum, de 
signed to impress men with use of 
after-shaving applications as 
particular, necessities for femme 
admiration. 

Miss Day spotted well for three 
tunes: 'Misty Islands of the High- 
!-nflp,' 'Will i Ever Know' and 'I'm 
With the Right Boy Now.' She 
a-la-modes the indigo .and does 
serious numbers with equally dainty 
treatment. On first song she was 
backgrounded by. humming of mixed 
voices and veiled male octet, with a 
piano solo in ork's follow-up. 

Program has advantage of the 
choice spot between Amos 'n' Andy 
and Luni and Abner, standout 
periods on WLW. It's stretched to 
the Mutual web. Koli 



ERWIN SINGLE 
Travel Talk 
15 .dins. 
Sat., 2:15 p. m. 
WHN, New York 

.Scripting on this travel series is 
a commendable job. Not Content 
with just a bird's-eye view of cathe- 
drals, rivers and surface topog- 
raphy, copy delves into colorful in- 
side stuff which commands interest. 
Er'win Single, author and globe- 
trotte ■, handles by himself, and it's 
punchy wanderlust material. 

At times the quarter hour sounds 
as if sponsored. There's mention of 
recent films with an Irish back- 
ground, some drama slants as por- 
trayed by Dublin artists, and in- 
clusion of the Island's favorite 
liquors. All varied and to the rMnt, 
adding a lift to chatter which other- 
wise might Just be verbiage, incl- 
dential music for" finish. BraU 




is ORCHESTRA 

"ZIEGFELD FOLLIES OF 
THE AIR" 

• 

Every Saturday— WABC— 8-9 P.M., ESI 
Columbia Network— Coast-to-Cout 
' " 
LUCkYUiSTRIKE 
"Your It Parade " 
WEAF — Wed., 10-11 P.M./ EJ# 
NBC 
•' 

4 STAR RATING FOR SOLID TEAB 



BENAY 
YE NUT A 

ON THE AIR 
TUESDAY— 0 P.M. 
WABC mid Entire Colombia Network 

Appearing: Week April IT 
LOEW'S FOX, WASHINGTON 

Exclusive Management 
CBS ARTISTS BUREAU 
Personal Management 
JULES ALBERTI 



UNIVERSAL 

Telocity and Carhonr 
Microphones 

TJnlversal.'s . latest achieve!' 
moiit— Ii'cul for BtBge ui», 
—Not affected by tempera-, 
ture or humidity— Klat fre- 
quency response ciirvo from. 
40 to 10.000 c.p.?.: oUtPMt 
—-03 (1. b. Lnw Impeding 
or dlre-.t to - grid WPt* 
Compact. 2% x 41i In. by }tt 
in. thick— welKlit, less than '» 
07»— Hcnd en-Inns to nny «♦ 
Blrsd nr.sle— Itenutlfullv nnWea 
In black enamel and artistic 
clironicj Plate— Asli for new 
cntnlog sh»et descrlblne Model! 
dir.. HP. RH and CB^-Mst $22.50— Mttrt; 
Tnodel music type pcetlonnl stand for aoow 
microphones— List $10.00. 

UNIVERSAL MICROPHONE CO., Lt«\ 
424 Wtxren Lane InoJewoodi Calif., U.$.A. 





THERE IS ONLY ONE 




Booked Exclus.v^iy Throuflh 
WSM Artists Service 
Nashville, Tennessee 



"New King of Syncopati 

jimmie 




AND HIS ORCHESTRA 

DUKE UNIVERSITY 

APRIL 17-18 

Direction: HAROLD F. ''6£Jj&m 
\1 K. 4»th St. New lo*W 



r 



WctnesdtjT April ISy 1*36 



RAII 



VARIETY 



45 



RADIO SHOWMANSHIP 

Stunts, Novelties, Tie-Ups 



'Banquet of Champions' 

..v. ' • Detroit. 

T.ocal stations in a scramble to 
:-hrSadcast town's 'Banquet of. Cham- 
•JESS^St for Saturday (18) in Ma 

Temple. Fete will climax the 
nioat successful drive for national 
atTnora by any one city, arid will 
' Skflt all of town's sport champs^ in- 
: ' Sing the Timers, Mans, Red 
■WtaeB. Cflynjpfcs, Joe- Louis* Gar 
> \$5E Bin Bortthron, Eddie. Tolan, 
• > watteV Hagen, etc; 

Getting the Jump, WXYZ lined up 
rtehtff to air dinner and NBC Blue 
i.iiff ready to hook In but feared 
' . «percns«ions if sport fete was 
• iroadcast in preference to; the regu- 
lar Boston Symphony program. 
Kfrjcyz, however, wflF feed stuff ta 
:; .jts state web. 

; .WJR will come in for its share by 
feeding ' a special 'All-Sports Pro- 
cram' to CBS the following' . night 
0$i from 8:30 to 9 o'clock. Will fea- 
.. tttrffall of town's champs in short 
"talksy plus special music by Samuel 
; -^enaiie's ork. Jimmy Stevenson 
trill m. c. 

In adtflffon to several performers 
•fWni WXYZ, sports' banquet will 
also .feature several, stage artists 
tare. Gov. Frank Fitzgerald, Mayor 
x&vatns and: other, dignitaries will 
Jattesd fete„' 



' w$ Teachers? Pri ' Student* 

: : H -f.'..- '' Nashville. 

different sort of . an amateur 
prdg*ah* was staged'by WSMrWhen 
^-QOO. public schools teachers of Ten- 
nessee met iri Nashville for their an^ 
tonal convention Friday and Satur- 
day" (iff and. 11)* bringing, their prize 
.student bands, glee clubs; pianists, 

: singers, and. other entertainers* 
: : year* past, teaehers, super in- 

: ■■; ttndents, and politicians have been 
heard over WSBf iri length -dis- 

y '&vases an ' pedagogy, Its needs;. 

V evils, and 1 virtues-. This year the 
Nashville station offered its facilities 
to -student prizewinners. Knoxvflle 

^ High School Band, adjudged best. In 

: the' state, was featured in the broad- 
cast as were other champions, from 

•. best Negro quartet to best speller. 
WSM listeners; liked: the plan 
ihtrep. better and the teachers, de- 
,5rJSred of the air, did not object, 

mess Men's Speflmg Bee 

Rochester, N. T; 
.Spelling bee for civic clubs 
- .launched by : WHAM to pick city 
"^uaatjAon.- Jack Lee. is announcer 
and Harold Coles, head of the Eng- 
lish Department at East High 
School calls the words. Clubs en- 
^.t^.d include Kiwanisi Underwriters, 
A* and Engineering. Teams battle 
It ont over the air until one man 
; , of <tae,h group remains, after which 
• coine.,the ellmlnaticins; 

X V : 

Fncmnati. Baseball Angles 

Cincinnati. 
Scripps -Howard tost, which 
.}, operates WCPO, is putting on heavy 
j^^fhop .for combo press and radio 
|* coverage . of Reds' diamond eareer 



this season. Splurge features dis- 
tribution of 3,500 heralds on news 
stands and in store windows 
throughout Greater Cincy. Message 
of special paper is; 'Follow the 
Reds. In the Post with Tom Swope. 
On the air with Harry Hartman on 
WCPO.' 

WCPO and .Crosley!s WSAI are 
broadcasting play-by-play accounts 
of the Reds home and out-of-town 
games under Socony sponsorship. 
Red Barber is- at the mile for 
WSAI. 

. Monday (13) night, on eve of 
National, League opening, L„ B. 
Wilson's WGKY saluted the Reds 
and. their prexy, Powel Crosley, Jr., 
head of WLW and WSAI, with a 
special quarter-hour program. It 
plugged Crosley for doinr swell job 
of boosting for Cincinnati by re^ 
building the baseball club and 
through his operation of two broad- 
casting stations. WCKT blurb also 
made - ft clear to fans that WSAI 
and WCPO are broadcasting the 
Reds' games. 



Safety Program Twist 

Grand Rapids. 
Another twist to the safety show- 
manship being lent by WOOD- 
WASH, which are; rebroadcasting 
short-wave traffic bulletins to squad 
cars and police depots from police 
headquarters. . Reports give num- 
ber of traffic arrests during previous. 
24 hours,- number of accidents, and 
warnings to- prevent recurrence of 
similar tragedies. 



WTAR'S Goofy Program 

. Norfolk, Va. 
Trafton (Wilburfbrce) Robertson 1 
and Lee (Abercrombie) Cb.adwj.ck, 
both staff men at WTAR, 'take an 
hour off' every Wednesday af ternoon 
to annoy the listeners with 'the 
world's worst radio program' — the 
Oomff Clubbe. Idea is to burlesque 
practically anything on the air... 

Program request listeners to. send- 
in objections only ; also numbers they 
don't , want to hear because 1 they 
won't be played because substitutes 
are always, played- on request pro- 
grams. They read their 'pan-mall' 
and dish out the worst assortment 
of gags they can collect, plus putting 
practically anyone on the air that 
happens to wander by the studioj 

Any one writing in voicing an ob T 
lection becomes a vice-president. 
After two weeks Of airing, the Qomff 
Clubbe has 157 VP's. Robertson and 
Chadwfck say if; there are enough 
objections they'll put it on twice a 
week. 



Texa* Independence Salute 

San Antonio. 
Short wave pickup of Pope's 
blessing- scheduled for April 21 in 
connection with Texas Quality' Net 
and NBC broadcast .from Houston 
of field, mass commemorating 100th 
anniversary of battle of San Jacinto, 
which won Texas' independence 
from Mexico. 
Stunt originated with Merle 



ft* 



Tucker, who handles radio- exploi- 
tation for various Texas centennial 
events. Tucker enlisted co-opera- 
tion of John Royal, NBC vlce-prez, 
who placed web's facilities at Tuck- 
er's disposal. Al Smith and other 
prominent Catholic laymen will add 
to gathering of clergy in Houston. 

Tucker recently swung into San 
Antonio to enlist Air Corps co-op- 
eration in proposed broadcast of 
aerial; show here on April 24 in con- 
nection with annual Battle of Flow- 
ers parade. Randolph Field .('West 
Point of the Air*), and other army 
.fields have promised participation in. 
show climax, of which would have 
several hundred planes diving as 
near mike as regulations permit to 
pick up sound. 



B.B.B. Tie.- Up Effective 

f- Los Angeles. 
• Trial, period of broadcasts against 
rackets haying proved successful, 
Los Angeles Better Business Bureau 
will continue afternoon programs of 
warning throughout April, and is 
also trying to line up free time for 
May. 

Programs for B.B.B. are super- 
vised by Forrest 'Earner off KFI- 
KECA, with Robert M. Sampbell of 
bureau doing the spieling. 

Tennessee's Mule Parade 

Nashville. 
WLAG engineers- put in- their 
equipment a day early • for- the 
broadcast over CBS vl the fahious 
'Mule Day' at Columbia, Tenn„ big- 
gest street mule "market In the 
world. Sunday night a tornado tore 
across the county, leaving sist. dead 
and terrible property damage. An- 
nouncer Thn Sanders and Vice- 
President F. SV Sowell, Jr., were at 
the scene of the disaster in the wee 
small hours. When the hour of the 
broadcast came; they/ hit the air, not 
only with a description of the cele- 
brated 'No-Gas Parade' but with a 
goad tale about the effects of the 
storm's fury. During the network 
broadcast at 8:45 a.m„. EST.* there 
was a brief, description, of the 
damage. 

LocaL broadcast two hours later 
carried a complete picture of the 
desolate scene, giving facts and fig- 
ures before the press got them. 
Thanks to the lowly mule, WLAC 
scored a scoop and was the first 
radio station }nto> the tornado 
stricken area. 



asebatl Tie-Up Staff 

Nashville. 
With all out,- of -town baseball 
games of the Nashville Vols to be 
broacast, sponsored by General 
Mills, WLAG is working hand in 
IhanJ with the Nashville Ball Club 
to build as much interest in team 
activities as possible. WLAC Sports 
Review has been a. complete story 
of what happened at the Vols' camp 
in Florida during the past several 
weeks. Fay Murray, owner, arid 
Harry Richhourg, manager, and each 
each of the players, will be inter- 
viewed individually on the. Sports 
ReView each evening at 6:45 o'clock 



Trie Yen to 'Be Genteel 

. ' Nashville. 
With a leading department store 
as sponsor, WLAC has Inaugurated 
a new period;, on do's and dont's In 
etiquette. After first broadcast. 



Station Showmanship Calendar 

(MAY, 1936) 



■,: /; (Shovrmanshitf being largely dependent on stunts, 
£ tie-tips, etc., in connnection with established holidays 
\ events, Variett Jterewitfc presents a calendar at 
tWHtt for the month of May. This calendar is pubr 
\\ Ushed monthly: front material copyrighted by the 2?a- 
^ JUmal Retail Bry goofy Assn.). 

SPECIAL WEEKS DURING MAY 

. Way 1 to 7: National Egg Week, sponsored by the 
National Poultry Council, East Greenwich, Rhode 
Island. 

May 2 to 9: National Golf Week, sponsored by the 
Sporting Goods Dealer, trade mag located in St. Louis, 
Mo. . 

May a to 9; National Music Week, sponsored by the 
Music Week Association, 45 W. 45tH St, New York 
City. 

May 3 to 9: National Raisin Week, sponsored by 
the California. Raisin Festival Association, c/o Cham- 
ber of Commerce. Fresno, Call. 

May 11 to 16: Life Insurance Week, sponsored by 
the National Association of Life Underwriters, 11 W. 
42nd St., New York City. 

May fZ to 1S: Peace Week, sponsored by the Three- 
fold Movement Hotel New Yorker, New York City. 

May 17 to 2*: National First Aid Week, sponsored 
by the National Association of Retail Druggists,. 168 
«- Michigan Ave.* Chicago, 111. 

May t7 to 23: Foreign Trade Week, sponsored by 
th * 4 11 ' Department of Commerce, Washington, D. C. 

«ay 23 to 30t National Tennis, Week, also spon- 
Wtt ed by the Sporting Goods Dealer, trade niag lo- 
oted in St. Louis, Mo. 

i'k™** 23 *° 30* Buddy Poppy Week, sponsored by 
™e Veterans of Foreign Wars, 1650 Broadway, New 
T«rk- City. ' 

.May 24 to 31: Poetry Week, sponsored by the New 
!°*k State Federation of Women's Clubs, 19 W. 44th 
New York City. 

ttJole: Other events in May not classifiable as 'weeks,*- 
'ftenti* J? nowm anly interest nonetheless, are: Interna- 
*"«nai PhilaWKc Exhibition, to be held in New York 



City May 9 td 17; Children'* Science. Fair, sponsored 
by the American Institute, 60 E. s 42nd St., New- York 
City, 3\jlay 1? to 24; and the British Amateur Golf 
Tournament at St. Andrew's, May 25 to 30-.> 



SPECIAL DAYS DURING MAY 

(1>. May Day; also Child Health Day. 

(2) Kentucky Derby. 

(6> Lusitanla torpedoed in 1915. 

(9) Byrd's flight, over the North Pole In 1926. 

(lj>) Mother's Day; also Jewish Scholar's Festival 
of Lag 1 B'Omer (tyar 1?, 5696 > beginning on sunset 
of previous day; also Confederate Memorial Day in 
Kentucky, North Carolina and South Carolina. 

<11> Minnesota admitted to the Union In 185?. 

(12> National Hospital Day. 

(15) Air Mail service established in 1918; also Straw 
Hat day in many cities. 

(17) Rogation Sunday; also First Kentucky Derby, 
1875. 

(18) International Good Will day. 

(21) Ascension Day Call parochial schools closed); 
also Col. Lindbergh's flight to Paris, 1927. 

(22) National Maritime Day, 

(23) South Carolina joined the Union, in 1788. 

(24) Telegraph first used in 1844; also opening of 
the Brooklyn Bridge in 1863. 

(25) Ralph Waldo Emerson born in 1803. 

(27) Jewish Fea.st of Weeks or Shavuoth (Sivan 6, 
5696), beginning on sunset of previous day. 

(29) Rhode Island joined Union in 1790; also ad- 
mission of Wisconsin lo Union in 1848. 

(30) Memorial bay (except in Alabama, Georgia, 
Arkansas, Florida. Louisiana, Mississippi, North Car- 
olina, South Carolina and Texas); Confederate Me- 
morial day in Virginia. 

(31) Whitsunday. 



[Sales promotional note: in department 6tore sales 
voTume, May on the average accounts for 8.8%.. of the 
year's total, being about on a par with March which 
is the biggest month in the first half of the annum.] 



station executives and sponsors 
were Jittery about the possible audi- 
ence reaction. Marcla Manners 
hadn't hesitated to hit the line hard 
about what the average listener had 
been doing that he or she shouldn't, 
and vice Versa. . , , 

\ To relieve all concerned 1 a flood of 
letters arrived next day — none of 
them critical—seeking advice on 
everything from the correct way to 
dunk to how a lady should introduce 
her first husband to her third. Helen 
Whitmore of WLAC program de- 
partment does the writing. 



Gagging Up the Commercials 
Syracuse, N. Y. 

New 'Rhythm Review' show on 
WFBL, sponsored by the Goldberg 
Furniture Company;; _is presented 
from Loew State's stage and gags 
Its commercials. Talent Is Hughie 
Barrett orchestra, singing done by 
Barrett, Selda. Castle and George 
Armstrong. Charles Delaney reads 
poetry, bit and does m, c.'ing. 

Commercials backed-and-forthed 
between Delaney and. Barrett, 

He-Cooks' Program 

St. Paul. 

KSTP putting on ai, stanza es- 
pecially for males who. claim to be 
proficient ih the scullery with cook- 
ing utensils. Boys- get a chance to 
air their recipes. 

Program is conducted by Bee 
Baxter, anil runs six-a-?week 11:15- 
a.m. One day (Wednesday) is de- 
voted' to listeners' slants, pro arid 
eon. and is labeled. ''The Listener 
Talks Back.' Series drew 192 in- 
quiries after its first week's run. 



WWJ Accenting Amusements 

Detroit 

WWJ has a hew Stunt. New for 
Detroit, anyhow. Russell McLaugh- 
lin, dramatic critic of the Detroit 
News, station's parent, presented a 
brief descriptive report on legit 
shows, the same, night they open. 
Broadcasts do not supersede the 



f./rmal and critical review appear- 
ng in the News the following day. 
i . Station also starting a new 
'Moviegrams' program this Thurs- 
day ! (2)„ using news and personality 
stuft about Hollywood, furnished by 
News" film editor, Harold Heffer- 
nan, now on Coast. Will give away 
photos of .players. 

iscouhting the Bonus 

Nashville. 
When Congress voted- veterans' 
bonus, Lou Lusky^ retail furniture 
man, called in WLAC representa- 
tive and bought. up six five-minute 
and three • 15 -minute programs a 
week. 

Keynote of copy was that *A vet- 
eran's word is as good as his bond/ 
or buy new furniture now and pay 
us as Uncle Sam pays you. Spon- 
sor has just revealed that sales dur- 
ing February arid March had more 
than tripled, 

10 Years— 10 Contests 

, ' Halifax, NV S. 

CHNS tricked up a seiies of ten 
contests with separate prizes for 
each drive home to this community 
the fact that the station was observ- 
ing its lOth birthday. Retailers co- 
operated: with the station in pro- 
viding. prizes> mostly.: merchandize. 
Contests were announced on and 
tied- in with sponsored time. 

Person sending fhe most novel 
birthday greeting got a prize. Best 
crfticisism of programs, longest 
correct list of station advertisers, 
guessing on theme? songs, memory 
test on old . time popular songs of 
past decade, reminiscenses on spec- 
ial events in broadcast history were 
among the contests. 

Bob ' Bufce, recent winner of 
KLRA, Little Rock, amateur con- 
test,, and who appeared for Fred 
Allen in New York has been added 
to announcing staff, KGBLL Little 
i Rock. 



THEY KNOW THEIR RADIO! 



Buymg radio-time has 
become a job for ex- 
perts. These outstand- 
ing radio-time-buying 
experts are BUYING 
WHN for intense cov- 
erage of the great New 
York market! 

WHN r — the magnet 
for important new ac 
counts! 





5000 WAHS 

With a Wallop 
in Every Watt 



The New York Station With National Prettigt 

W H N New York 



1540 Broadway 

5,000 Watts D. L. S. 



Times Square 

1,000 Watts Might 
National Advertising Representative* 

E> Kafz Special Advertising Agency 



NEW YORK 
PttfLADELPHIA 
KANSAS CITY 
SAN FRANCISCO 



CHICAGO 
DETROIT 
ATLANTA 




r 



46 



VARIETY 



m as ic 



Wednesday, April 15, 1936 




NO STANDOUT 
TUNE IN MARCH 



New York, April 14. 

With ho outstanding number to 
draw 'em to the counters, the sheet 
music I business continued on the 
slide -Lthrough ' March. Publishers 
weren't even offering the floods and 
Lent as an alibi. Disc makers re- 
ported sales were slightly better 
than those which prevailed for the 
parallel month of 1936. Picture 
scores contributed but two num- 
bers to March's blue ribbon sextet, 
•Alone' (Bobbins) and 'Putting, AH 
My Eggs in One Basket' (Berlin). - 

Turn into April found 'Lights 
Out' replaced in ace position by 
•Eggs.' Others showing strong prom- 
ise were 'Lost' (Bobbins), 'Let 
Yourself Go* (Berlin), 'What's the 
Name of That Song' (Popular), 
•Every Moment of the Hour* 
(Schuster)' 'No -Greater Love' 
(Jones), and /Love is Like si Cigar- 
ette' (Shapiro). 

Sales, ruhners-up In. the .March 
sheet list were It's Been So Long* 
(FelBt), 'Sing an Old Fashioned 
Song' (Crawford), 'Rhythm in My 
Nursery Rhymes* (Select), 'Moon 
Over Miami' (Berlin); 'Clitife to Me' 
(Donaldson), and Tin Shooting 
High' (Bobbins). 

Benny Goodman accounted for 
top cair pri Victor's Matron Jisk, While 
Ozzie Nelson, with Hatrtet Hllllard 
on the. vocals; proved' the toest seller 
for Brunswick. ] Jan Garber drew 
Decca's. No* i and No. % rating and 
the ace ceil for Columbia "was the 
Mills Blue Bhythm band's 'Ride, 
Red> Ride* and 'Congo pffravaM.' ' 



y/0 Anglo in Chi 

Chicago, April 14. 
SThey'riei hauling the alibis out of 
the - trunk to. explain the toboggan 
of sheet and ' reco.ra sales during 
March. There seems to he a general 
opinion , that the lack of spread 
plugs for the Warner tyhes has 
eliminated several big sales ' possibil- 
ities from the running, 

'Lights Out* finally worked its 
way: to the frotit^but it's a' c'olorless 
No*; 1 entry without much, .of an ad- 
vantage over, the others in the first 
six.- Out of the blue ribbon class 
b»t exhibiting strength vrefe 'Eggs 
In One Basket/ •Please Believe Me' 
and J LPst,' the latter particularly hot 
and looks like a good bet for ' the 
number one on the April list. 

Same lethargy which weighted 
down the sheet music parade mires 
the- plattei* field,, with- -nothing- in 
the entire M best selling discs 
showing outstanding power,' Usually 
the same tunes are in. the top rungs 
of each four - labels, but \March. ex- 
hibited a hodge-podge of different 
nanles thrbughout tl)e various lists. 
That Ihere- were; n&'Current popular 
favorites was .shown- by the!! num- 
ber of. old songs whlch<broke inte 
the best-seller mob, with the orches- 
tration being more Important ' than 
the songs, .such as the Kay Kyser 
'Don't Brihg ' fculu'/ revival for 
Brunswick and -Benny Goodman's 
•Bugle Call Rag' for Columbia. Be- 
side* the 'Columbia revival Good- 
man was the big noise 'throughout 
the Victor •'•catalog, his swing stuff 
grabbing .off two of the, entries,' 
While his 'G'oody-Gdody* recording 
was far and awayVth^-.No".- l-song 
of Victor; making it "about the only 
outstanding number Of the month. 
Besides that,' Gehe Krupa, drummer 
With the Goodman orchestrar- got 
himself up a little outfit Of musi- 
cians for the- recording of •Clap My 
Hands.' Which 'snatched; ..a healthy 
slice of Victor's best-seller biz. 



Discs Are Coast's Meat 

Lbs' Angeles, April 14. 
iz holding up pretty well 'despite 
slowing up of activity particularly 
in sheet music. Decca reports an- 
other good month, while Victor, 
Brunswick and " Columbia ' tell of- 
good volume. --Sheets- are'- still .turn- 
ing over, but fast pace which started 
with Christmas gradually has 
slowed down. 
t Surprise of past month Was drop 
of 'Follow the Fleet' tunes. Only 
two staved in first six of sheets and 
two in platter list, these being Fred 
Astaire's plates. 

Most of standbya disappeared 
with exception of 'Ride, Red/Ride,' 
the Mills Blue, Rhythm band num- 
ber, which is still in the Columbia 
saddle. At the moment 'Goody. 
Goody' ipoks -like* the outstanding 
favorite here. 'Wahoo' did nicely in 
the plate section, but was a dead 
pigeon on p.ap«fr.- 

'Melody from the Sky' is coming 
fast and will probably -be among 
next month's leaders-. With de- 
mands from Bing Crosby, his inter- 
pretation of 'Melody' is a cinch to 
keep the Decca mob busy. 



MARCH MUSIC SURVEY 

THIS TABLE SHOWS THE LEADING SIX SELLERS IN SHEET MUSIC AND PHONOGRAPH R ECO RDBGAT HE REDF RO M THE REPORT! 
OF^SALES MADE DURING MARCH BY THE LEADING MUSIC JOBBERS AND DISC DISTRIBUTORS IN THE TERRITORIES * 



6 Best Sellers in Sheet Music 
Reported by Leading Jobbers 





NEW YORK 


CHICAGO 


LOS ANGELES 




8ong— No. 1 


'Lights Out' 


'Lights Out' 


'Let Yourself Go' 




Song— No. 2 


'Alone' 


'Beautiful Lady in Blue' 


'Let's Face the Music' T 




Song— No. $ 


'Beautiful Lady in Blue' 


'Alone' 


'Goody Goody' - . — 


Song— -No. 4 


'All My Eggs in One Basket' 


'Goody Goody' . 


'Melody from the Sky' — t 


.8ong— >No. 5. 


'Goody Goody' 


'It'* Been So Long' 


'Beautiful Lady in Blue' 


Song— -No. 0 


'Please Believe Me' 


'Wa-Hoo' 


'Light* Out' -J 



4 Leading Phonograph Companies Report 6 Best Sellers 
Side responsible for the major sales only are reported. Where it is impossible to determine the side responsible for 

the sales, both sides are mentioned i 



Dnunoiv ivfv~" ?no. • 


*Hu* Wktrt Arm Von ' 'fint Than Ra- 
mil it iiorp Arc lo^f w** i nvv do*. 

hind Me Satan' (Ozzie Nelson Orch,, 
Harriet Hilliard) 


'Gnndv fioodv' fFrpddv Martin Orch.) 


'GOodv Goody' (Freddy Martin Orch* 


Brunswick-No. e 


'Let's Face the Music and- Dance/ 'Let 
Yourself Go r (Fred Astaire, Johnny 
Groen Orch.). 


'Love li Like a Cigarette' (Duke Ell- 
ington Orch.) 


'1 Saw the Sea/ 'All My Eggs in 0 n « 
Basket' (Fred Astaire, Johnny Green , 

Orrh ■> ' - ' 


BRUNSWICK— No. 8 


'All My Eggs in One Basket,' 'We Saw 
the- Sea' (Fred Astaire, Johnny 
'. Green Orch.) 


.'Christopher Columbus' (Teddy Wolf- 
son Orch.) 


^Everything's in Rhythm with My 

HAs)ri p Y.Tirrirri v Ctrlpr Ornri V 

n veal \u ItAIllljr VTX 4v7& v« LII> I 


BRUNSWICK— NO 4 


'I d Rather Lead a Band/ 'Building up. 
to a Letdown' (Fred Astaire, Johnny 
Green Oreh^ 


Yours Truly. ..is iruiy Tours (.j-ieo 
Reisman Orch.) 


If ml "* I I V V % UCV XWAQIXi Alt \JL Vllt J 


BRUNSWICK-No. 6 


'Lost/ 'The Touch of Your Lips' (Hal 
Kemn Orch.). 


'Touch of Your Lips' (Hal Kemp 
Orch".)' 


'Isn't Love the Greatest Thing,' 'Ho 
Greater Love' (Duke Ellington OrclL) 


BRUNSWICK— iNo. 6 


'Love Is Like a Cigarette/ 'Kiaain' My 
Baby Goodnight' (Duke Ellington. 

UFLIh/ 


'Don't Bring Lulu' (Kay Kyser Orch.) 


'I'd Rather Lead « Band/ 'Building uj? 
to ah Awful Ustdown' (Fred Astalre^' 
Johnny Green Orch.) 


COLUMBlA-No. 1 


'Ride, Red, Ride/ 'Congo Caravan' 

(Mills Blue Rhythm Band) 


'Preoioua Little One' (Herbie Kay 
Orch.) 


'Thinking of You/ 'Moment in th* 
Dark' (Carlos Molina Orch.) . 


COLUMBIA— NO. 2 


'Love Is a Dancing Thing/ .'Get a Brand. 
New Suit' (Henry Hall Orch.) 


'Alone' (Mark Allen Orch.) 


'Ride, Red, Ride' (Mills Blue Rhythm 
Orch.) 


COLUMBIA— No. 3 


'Dinner for One, Please, James/ 'Misty 
Island* of the Highlands' (Lew Stone 
and -Henry Mall Orchs.) 


'Ride, Red, Ride' (Mills Blue Rhythm 
Orch.) 


'My Tane' (Andy Iona Orch.) 


COLUMBIA— No. 4 


'Broken Dreams of You/ 'Yes, Yes' 

(Mills Blue Rhythm Band) 


'Blueu In E Flat' (Red Norvo Orch.) 


'.Hawaiian Paradise' (Andy Iona Orch.) 


COLUMBIA— No. 6 


'Everything's . in Rhythm/ 'Say the 
Word and It's Yours' (Henry Hall 
Orch.) . 


'Love la Dangerous' (Henry Hall 
Qrch.) 


'1 Want to Learn to Speak Hawaiian' 

(Andy Iona Orch.) 


COLUMBIA— No. 0 


'I'm Shootin' High/ 'Lights Out' 

(Little Jack Little Orch.) 


'Bugle. Call Rag' (Benny Goodman 
Orch.) . 


'Hawaiian Hospitality' (Andy Iona 
r Orch.) 


DECCA-No. 1 


'Beautiful Lady in Blue/ 'Moon Over 
Miami' (Jan Garber- Orch.)' 


'Beautiful Lady in Blue' (Jan Garber 
Orch.) 


'Goody Goody' (Bob Crosby Orch.).. 


DECCA— No; 2 


'All My Eggs in One Basket/ 'But 
Where Are You' (Jan Garber Orch.) 


Goody Goody' (Bob Crosby Orch.) 


'Wa-Hoo' (Top Hatters Trio) 


DECCA— No. 3 


'Lights Out/ 'West Wind' (Victor 
Toung Orch.) 


'Lights Out' (Victor Young Qrch,) 


'It's Been So Long' (Ted Fio-Rlt© 
Orch.) , 


DECCA— No.. 4 


'All My Eggs in One Basket/ 'Let 
Yourself Go* (Boswell Sisters) 


'Wa-Hoo' (Top Hatters Trio) 


'Moon Over Miahrti/ 'Beautiful Lady in> 
Blue' (Jan Garber Orch.) 


DECCA— No. 6 


'Wo Saw the Sea/ 'Wa-Hoo' (Top Hat- 
ters Trio) 


'All My Eggs in. One Basket*. (Jan Gar- 
ber Orch.) 


'1 Can Wiggle My Ears' (Bert Ambrose 
Orch.) 


OECCA— No. 6 


'My Blue Heaven/ 'Stomp it Off' (Jim-, 
rhie Lunceford' Orch.) 


'Christopher. Columbus' (Andy Kirk 
Orch!) - 


.'My Blue Heaven' (Jimmy Lunceford 
Orch.) 4 


VICTOR— No. t 


'It's Been -So Long/ 'Goody Goody' 

(Benny Goodman Orch.) 


'Goody. Goody' (Benny Goodman Orch.) 


'Wa-Hoo/ 'What's Name that SonqV 

(Paul Whiteman Orch.) . 


VICTOR— No. 2 

** 


'Wa-Hoo/ 'What's the Name of That 
Song' (Paul Whiteman Orch.) 


'Wa-Hoo' (Paul Whiteman Qrch.) 


'West Wind/ 'Sing an Old- Fashioned 
Song' (Fats Waller Orch.) 


VICTOR— No- f 


'Gettjn' Sentimental Over You/ 'I've 
Got a Note' (Tommy Dorsey- Orch.) 


'Spreading Rhythm Around' (Fats 
Waller Orch.) 


'Ma6on Street Blues' (Benny Goodman 
Orch.) 


VICTOR-No 4 


'Let's Face the Music and Dance/ 'Let 
Yourself Go'. (Ray Noble Orch.) 


'Sing an Old* Fashioned Song' (Fats 
Waller Orch.) 


'Gonna Clap My Hands.' .'Mutiny in the 
Parlor? (Gene Krada's Orch.) 


VICTOR— No. 0 


'Lights Out/ 'Moon Over Miami' (Eddy 
Duchin Orch.) 


'Clap My Hands' (Gene Krupa Orch.) 


'Panic Is On/ 'Sugar Rose' (Fats Wal- 
ler Orch.) 


VICTOR^No, 0 


'All My Eggs in One Basket/ 'B t 
Where ArO You' (Guy Lombard o 
Orqh.) 


'Breakin' in a Pair Shoes' (Benny 
Goodman Orch.) 


<Mad House/ 'Devil and Deep Blue Sea' 

(Benny Goodman Orch.) 



SWING STUFF 



Personals 

Tommy Macy now ri ing the 
black-stick with Joe Venuti's n.ew 
band ; . . Coleman 'Ace' Hawkins, 
known as 'Bean,' arriving in Lon* 
don for a Rhythm Club concert... 
Red Norvo opening at Versailles 

Club with a few changes in parson - 
nel. .'.BllUe Holiday ' warbling with 
Don Redman at Connie's' Inn. . . 
Henry 'Red* Allen back to the wax 
with 'Lost,' 'Touch of - Youi- Lips' 
and 'Every- Minute'. . .Helen Oakley 
to New York from Chicago with a 
new job... Benny Carter signed by 
London Vocalion for a series of 
discs plus arranging and composing 
for Peter Maurice. . .Vocalist Shir- 
ley Lloyd putting Herbie Kaye on 
the swing -map. . . Boston clarinettist 
Joe. Dixon slated to join Tommy 
Dorsey. . .Teddy Hill has cut some' 
swell records under supervision of 
Bernie Hannighan of Brunswick... 
Joe Venutl auditioning for a com- 
mercial. 

On the Air 

Jack Hylton's vocal skit, with lm- 
itatlotiH of Bing Crosby and Louis 
Armstrong jibing, had everything 
but Sa'tchelmouth. . .Tommy Dorsey 
burned up the air waves with an 



arrangement of 'Rhythm Saved the 
World,' featuring Kamlnsky. on 
trumpet, Sid Stoneburn on clarinet 
and - Dave Tough on drums, in the 
old Harlem tradition: Edythe 
Wright's vocal and Tommy's slip- 
horn coda made it unanimous... 
The Goodman trio broke loose 'on 
the last Elgin iring with some 
off-center arrangements for three 
instruments. Announced as 'Write 
Myself a Letter,' the Goodman - 
Stacy- Krupa combo left the ground 
and never did get to play together 
for * more than six bars* since tho 
number called for so much soloing 
...Don Redman gets the credit for 
the best swing 1 choir on the air. 
Singing arrangertients, the boys pro- 
vide some fine backgrounds which 
come as close to real spirituals as 
can be caught today. The job on 
'Stormy Weather' is a poor sample 
of what this choir can doi. . Bob 
Crosby aired a barrel-house ar- 
rangement of 'Dixieland Shuffle' 
which rates tops. It's a genuine 
old-time version of the blues .with 
a pretty background of modulations 
for the solo work of Matlock on 
clarinet, Miller oh tenor-sax, and 
Lawson on trumpet.. For the gen- 
uine New Orleans, rhythms this ork 
leads the ofay bands. Eddie Miller 



has taken over the vocals on a few 
numbers. 

Platters 

Brunswick has repeated with a 
fine Ellington platter, "Kissing My 
Baby Good Night' and 'Love Is Like 
a Clgaret.' The first side gets off 
with' a new v rhythm by the new 
bass- flddle v team of. two,, an Elling- 
ton, innovation, while Johhny 
Hodges takes some fine solo work 
in front of off ■'beat brass. And the 
Duke himself backs Ivy Anderson's, 
vocal with some whacky licks. Top 
honors go to the following trumpet 
chOrus for phrasing and conception. 

Louis Prima's 'Sing Sing Sing* 
and 'It's Been So : Long' illustrate 
again that straight jamming is hard 
to record interestingly. With an aug- 
mented band and a little arrange- 
ment this combo would be easier on 
the ear. It has the stuff. 

Don't miss Wingy Mannone's 
jibes on Vocalion, with his stooge, 
Nappy Lamare, playing 'Goody 
Goody' and 'Shoe Shine Boy.' 

Victor has given the jitter-bugs a 
feast with Gene Kriipa's. band, 
printing the personnel on the label. 
It's genuine and features real stars. 
'Swing Is Here,' a last-minute im- 
provisation, rates tops for fervor 
and attack. The last few choruses 
will haunt you. 

Benny Goodman's latest opus. 
'Christopher. Columbus,' and 'Get 
Happy' is up to standard, but shows 
signs of the band ti htening up. 



For once, on Benny's low register, 
solo next to the last, the band races, 
the tempo on 'Get Happy/ It's.probr 
ably due . to the screwy licks that- 
Goodman, is -attempting on the 
black -stick. 

Decca crashed through with an- 
other continental waxing by Havr- 
kins and a fair accompaniment. 
.The tenor-sax king is still king; 

Bob Crosby's 'Good Goody" is fine 
commercial swing, and shows ho* 
adaptable Eddie Miller can be. by 
comparison with the same stars 
solo *m Wingy ' Mannone's version. 
Crosby's- vocalizing isn't adapted to- 
that sort of number, however. 

Art Tatum, the blind pianist, 
gives out a good swing job on; 
Ain't Got Nobody' and 'When'£ 
Woman Loves a Man.' Tatum -w 
improving as he forgets technique 
for bits of barrel-house. . 

'Cheatin' Cheach' T ' (SignoreUJ « 
nick-name^ and 'Steel Roof g v «» 
the fans a sample of. George 'Fee 
wee' Irwin's trumpeting -wnw" 
should send the fans. Irwln . 3 n „ 
left Ray Noble for Benny Goodn»J 
and deserves' more credit than 
gets, Personnel includes StenoreiJ.. 
Stan King. Sid Weiss. Carmen W 
tren and Joe Marsala. 



Sam-Coslow and Frederick 
lander assigned to music * nfl Iy h ut 
of Paramount's Gladys &warw 
starrer, 'New Divorce.' 



Wednesday* April -1 5, 1936 - 



Qosed Shop Issue Stymies Arrangers; 

on Discrimination 



VARIETY 



47 




Arrangers' strike against the rhu- 
.rpublishera has taken on all the 
fllrmarks of an impasse. Standing 
to the way of a settlement is the 
Sue of the closed ihop. Publishers 
agreed £b enter, into negotla- 
; 'SonB with the New. .York Musicians' 
Onion providing that the discussions 
restricted to the matter of fair 
Brtces, hours and working condi- 
fldltt. b^t Local 802's leaders insist 
♦hst no peace offer would .be ac- 
jfentable unless It Includes the stip- 
ulation that publishers will employ- 
none P ut unlon arran&e 1,8 ' copyists 
and proofreaders, 

Strikers found themselves; stymied 
jast week when NBC and CBS In- 
tervened with a warning to su stain - 
irfgtfcands that the webs .would hot 
lerate any discrimination shown 
toward the numbers of any publish- 
ing house, The networkir acted after 
Jean G. Paine, chairman of the Mu- 
sic Publishers' Protective Assocla-. 

and Francis Gilbert, chief 
counsel for the - association, com"- 
pHihed that the. union, by blacklist- 
ing ihe playing df certain publlsh- 
works, was interfering with the? 
public's interest and the networks' 
control of their programs^ and if 
this v were ~ permitted to " continue ' 
UBC . and CBS would And them- 
selves i n violation of the federal li- 
censes under, which" they \operate. 
;in reproaching the band leaders 
NBC. and. CljS, pointed out that : the 
nfyw&ks W4?G ne^^al/in^Xbe.. con- 
troversy and that!- they would not 
st&nd for any arbitrary orders from 
either side, but to protect them-' 
selves were determined to stop im- 
mediately any type of discrimina- 
tion.; ...One leader called on the car- 
pet was Russ Morgan, with a sus- 
taining, period- emanating from the 
Blltmore hotel. . . Morgan admitted 
that, he had eliminated the works 
of certain publishers at the orders 
of the - -union;- Later word' was 
brought to the network that the 
Union's officials had agreed to waive 
its. instructions to Morgan and that 
ho! was free to include any numbers 
he wished. 

Publishers' Threat 

Networks also expreecad resent- 
ment; at the threat made . by pub- 
lishers that' unless. they stopped the 1 
discrimination the former would 
ejerclse a right. 'given; them by the 
copyright law and refuse to let the 
bands' play anything but stock ar- 
rangements. What particularly has 
the; networks worried is. 'the possi- 
bility, of the "strike, which involves 
6Q "regularly employed union men, 
Woo'ming a national matter and.de-' 
velo^ng^ from that- point into a 
strike 4 of" national proportions, 

,Pairie's request that th : union f ur- 
jilsh' ^lm with a letter outlining 
-definitely what it wanted from, the 
publishers;' was' answered Monday 
(13£.- The letter, was a repetition 
of the. demands set forth in a Local 
802 - .publication of last December and 
included .acceptance of the closed 
Bhop as one of the requirements. 

Certain publishers last week were, 
feeling the pressure from singers 
-a]ao, .with the ..latter refusing to 
handle numbers bandmen had told 
them were under -taboo. In several 
instances publishing' firms dis- 
patched contact men to Chicago and 
Pther cities to place their plugs. 

Meanwhile the union 'has succeed - 
*d, in signing' up more small publish- 
ing firms; .Among the: ne /comers is 
Eugene West. 



Goodman Winding Up 
After Season in Chi 

Chicago, April 14. : 
Benny Goodman orchestra closes 
a season's run at the Congress hotel 
May l and heads out for a series of 
one- nigh ters in dance halls and col- 
lege proms. 

Goodman, in "his season here, has 
jumped Into national prominence for 
his swing rhythm, and his orchestra 
has given two swing jam concerts 
to sellouts at $1.75 per ducat. 
Replacement not yet set. 



Armstrong Can Examine 
Starr and Harry Warner 
But Not Jack or Maj. 

Harry Armstrong, last week was 
denied the right: in the New York 
Supreme Court to examine Jack 
Warner and Major Albert Warner 
in connection with the song writer's 
suit for an accounting of the profits 
pn the film, 'Sweet Adeline.' Find- 
ing did not bar Armstrong's coun- 
sel from quizzing Herman Starr as 
press of the Music Holding- Corp., 
which controls the WB publishing 
firms, arid Harry Warner, who was 
an officer of the latter when the plc-v 
ture was made. 

Armstrong had. charged the title 
of his tune,. 'Sweet Adeline,' had 
been used for the picture without 
Warner or the firm which published 
It, M. Witmark & Son, obtaining 
his permission. When this issue was 
tried ' the court agreed with 1 Arm- 
strong's contention that the film 
had taken advantage of the song's 
commercial standing and awarded 
him Judgment.. The latest turn of 
•the action involves, finding, out how 
much the picture earned. ■ 

Warner Bros, avers that, there 
are no profits to be shown for 
'Sweet Adeline,' To the contrary* 
WB asserts, the picture lost money. 
Armstrong' has offered to settle; the 
litigation for a lump sum payment 
of $16,000 but the producer refuses 
to give' him anything. 

Among those quizzed last week in 
the accounting proceedings was Ed- 
win H. Morris, gen. mgr. of the 
Music Holding Cprp. 



Most Played on Air 



To familiarise the. trade with 
the tunes', most on the . air 
firound New' York, following is 
the listing of the songs most 
played on the cross -country 
networks last week, in relative 
standing,. according to the com- 
bined plugs oh WEAF, WJZ, 
and WABC. 
Lost 

You Started Me Dreaming 
Goody r Goody 
Let Yourself Go 
Melody From 'the Sky 
You 

AH My Eggs i 
' Tormented 
All My Life 
Let'a Face the Muaiq 
If You Loved Me 
Great to Be in Loye Again 
What's Name of That Song 
Always a Happy Ending 
But Where Are You? 
Love Is Like a Cigaret 
Touch of Your Lips, 
Every Minute of the Hour 
Is It True About. Dixie? 
Yours Truly Is Truly Yours 
I'm Shootin' High 
Don't Want to Make History 
It's No Fun 
Lovely Lady 

Rhythm Saved the' World 






Philadelphia, April 14. 

After several years of stubborn 
warfare, local music union seems to 
have ended 'benefit' abuse by Phllly 
niterles. While a few McCoy bene- 
fits are being given these days (such 
as United Campaign affairs, which 
drew all name' talent In- town and in 
which union co-operated), the phony 
'benefits' on which nltery owners 
collected but for whioh acts weren't 
paid are getting rare. 

Union finally blasted last stand of 
niterles on matter by putting 
through strict . rule . with tough 
penalties. Rule specifies that all 
bandleaders are barred from playing 
engagements (whether .paid or .not) 
if nltery or theatre! talent .appears. 
Any leader violating the rule is 
subject to $600 fine, or suspension or 
poth, or expulsion, according to de- 
cision* of union trial b.dard. 

Njterles gi.vi,n.g .. unauthorized 
'benefits' will have bands .yanked 
and- will be put on 'unfair' list. 



Record $935,000 Royalty Split by 
Divvy Up Warners' $170,000 Share 





Five Bands Set for 

L. A.'s Cocoanut Grove 

Los Angeles, April 14. 
Cocoanut. Grove at the Ambassa- 
dor hotel is booked solid 'with bands 
for next six months. Starting with 
current engagement . of .George 
Olsen, all band booking will be for 
six weeks. 

Ben Bernle is set to follow Olson, 
with Eddie Duchin and Jan Garber 
next. Likely that Freddie Martin, 
who played at hotel last summer, 
will return this year. 



Studios Cast Out 
Warner Music to 
Avoid Infringement 

Hollywood, April 14. 
To protect themselves against arty 
possible litigation or restraint aris- 
ing from radio performing rights of 
Warner controlled' music';'-. Para> 
mount, Radio and other major 
studios have issued instructions to 
remove' or red flag all Warner music 
and . sound tracks from their files, 
to avoid any possible chance of It 
getting into a picture. <•• <- • 

.These properties, involving in- 
vestment of several thousands of 
dollars in both sound track, .and 
printed music, will be shelved until 
such time Warners can «lear up its 
radio licensing controversy. 

.-Qrder is an aftermath of Warners 
reqent move to establish a complete 
library of its controlled-composl- 
tions in Hollywood for use of put- 
side producers) for which only the 
•World exclusive screen rights could 
be obtained, ■ with restriction being 
placed on use for etherizing or pic 
ture plugging.. 



DAVIS JUST WRITING ' 

Benny Davis, having given up 
his unit, is concentrating on song-r 
writing exclusively again. 

He is collaborating with J. Fred; 
Coots. 



Gus Kahn on lyrics for 'We Went 
to College,' at Metro. 



Royalty plum which is being built 
up for the first quarter of 1936 by 
the American Society of Composers, 
Authors & Publishers rates as the 
largest in the; history of the .organ- 
ization. It is $935,000; or 10% ove* 
what it had been for the last three 
months df 1935. Distribution for the 
latter period came to $850,000. 

Tilt of 10% showed itself in 
checks received by ASCAP writers 
earlier. in the. week. Publishers' div- 
vies, had. been delayed due to the 
fact that the Society's bookkeeping 
department has .to apply a different 
yardstick to this faction of. th 
membership. The money for. the 
publishers is being determined by 
entirely new system of allocation, 
with 65% allowed for performance, 
20% for catalog availability and 
15% for membership seniority. Be- 
cause of the l'evlsed. method the 
latest publishers' checks will differ 
considerably in individual cases 
when compared to the. sums re- 
ceived last year. These checks are 
expected to be mailed but Fri- 
day (18). , 

Publishers as a whole will profit 
from the' shares that- would- have 
gone to the Warner Bros; firms : had 
they remained with the Society. 
the....preseht_.liandout:. .Warners'. ... 
gregate slice would have been 
around .$170,000. The suggestion had 
been advanced that WB's share, of 
the first, quarter .mon.£y be set aside, 
in. support of the Society's legal, con- 
ten tlori : that the Warner .firms' were 
still allied with ASCAP . and ajs Such , 
their .catalogs ; were available, to 
ASCAP licensees,- but the publisher 
faction on the ASCAP directorate 
nixed the Idea; •• 
! No change wa»s,made In the classi- 
fication of writers who are involved 
In the Warner catalog. It is under- 
stood that when these writers get 
their share of the money collected; 
by WB frdm performing rights they 
will turn the; checks oyer ...to- the 
.Society for reassignment to the 
writers'- common fund, 

As usual,. 10% of- the past quar- 
ter's plum will be taken for distri- 
bution among the Society's foreign 
allies. 






Kapp Back East 

Hollywood, April- 14. 
Jack Kapp, head of Decca, has re- 
turned east after a busy three weeks 
tore, m addition to supervising 
terge number ol recordings, Kapp 
Jjegotlated Ray McKinley's jazz 
oand and other aots for his com- 
pany. 

More than 50 platters were re- 
corded within 10 days under Kapp's 
ait-ectfcm. They included numbers- 
" v Frances Langford, Cleo Brown, 
?»ig Crosby, Segar Ellis, Ginger 
"PSers and Victor Young and 

mm V Dqrsey orchestras; 

GABBER EAST AND WEST 

Jan n u Chlca Bb. April 14. 
for Qarber fc and Is headed east 
t couple o£ da y s on the Steel 
"th2 Atiantlc e "y. April 12-13, and 
tor?L BOe * Int0 Ea rle theatre, Philly, 

**hiS? lht0 the General Motors 

follow u the Dallas exposition, 

CataM«K V trlp for the. season to 
**taiina, Island. 



'S 

DESIGNED TO STEM 




NBC had not decided by, yester- 
day ' , (Tuesday) whether it would 
yield to the request of the American 
Federation of Musicians that the 
network quit the band booking busU 
necs or make a court fight of the 
issue. Union Is also withdrawing 
its booking license from all radio 
station artist bureaus on the ground 
that . it doesn't want employers ol 
musicians, engaged in the business 
of .booking them. 

While NBC's legal department is 
looking into the advisability of re- 
sisting tho AFM's ban, the net- 
work's artists', service is contacting 
outside booking' organizations with 
a view of possibly effecting a tie- 
up similar to the one Columbia has 
with the Music Corp. of America. 

Before making: a decision either 
way -NBC proposes to find out from 
the union just how far it will ex- 
tend the barrier. The network 
wants to know whether the restric- 
tion will apply strictly to the sale 
of organized bands to sources out- 
side radio, or whether It will also 
be stopped from selling its house 
musicians to network or local com- 
-mercials; — ^lf--the-latter_t^ao_is_tg 



apply, the web figures that the con 
tract which it has just signatured 
with Local 802 ought to be torn up 
and another designed, since the 
agreement is predicated on the net- 
work exercising the privilege of 
booking its staff men on commercial 
programs. 

Faction at NBC which Is advo- 
cating, that the issue be taken to 
court questions the right of the 
union to put any organization out 
of business as long as that or- 
ganization in dealing with thtf 
union.'s members docs not violate 
the latler's rules and regulations. 



This same faction ( points .out that 
the AFM admits that ' it has noth- 
ing against the way NBC has con- 
ducted its band booking, business 
and avers that it sees no logic or 
justice in the union's gesture. 

Problems 

Among problems facing NBC in 
the matter is whether it wouldn't 
be best to set up a separate - or- 
ganization outside its regular office 
layout and have it operate as a 
band booking entity, with the per- 
sonnel in on a profit-sharing basis. 
MCA has offered to align itself with 
NBC on the same terms that it has 
given CBS; that is, guaranteeing 
the network $50,000 a year aa 
against commissions derived from 
any 10 bands mutually selected 
from the MCA roster. 

AFM has advised station men who 
have protested against the proposed 
withdrawal of their licenses that 
the international had been moti- 
vated by a. fear that if the sources! 
of musical jobs were not curbed 
broadcasting in time would have 
control of the band booking busi- 
ness. • It would give the radio in- 
dustry more power - than—the—: A-FM- 
wants it to have, and, as the union 
sees it, there would be no more ex- 
pedient time than the present to 
prevent the development of some- 
thing that might some day menace 
the very existence of the AFM, 

Fact that CBS has assigned to 
MCA 18 half hours per week has 
aroused considerable comment in 
the trade. These IS spots amount 
to over 50% of the web's available 
evening sustaining time. One of 
the AFM's objections against the 
networks being in ■ the band book- 
ing business was that the webs, in 



being able to guarantee the hotel 
or cafe operator a hookup release, 
have a competitive advantage which 
makes it tough for the indie band 
booker. In its deal with Columbia 
MCA has obtained a similar selling 
angle. 



Philadelphia, April 14. 

Booking license of. Universal 
Artist Bureau, , affiliate of the. Levy- 
controlled WCAU and KYW, was 
revoked Friday (10) by the Ameri- 
can Federation of Musicians. First 
intimation UAB had of move was 
receipt of letter from President Jo- 
seph N. Weber, staling that the 
license was revoked and was to be 
returned immediately. 

Manny Sacks, director of the 
bureau, after consultation with Dr. 
Leon Levy, station press, tried to 
reach Weber by phone, but won in- 
formed nothing *x>uld be done. 
There was some talk of court action 
to_ halt cancellation of license, but 
that was dropped after consideration 
by station execs. Under terms of 
revocation, UAB is to work out 
present contracted book in. v-. 

Future course of Hacks and his 
assistant, Dick Iiigram, is not set,. 
There was some' talk of Backs going 
with a New York office, but he Is 
known to prefer staying In Philly If 
he can make satisfactory arrange- 
ments to continue business inde- 
pendently. Also chance he'll, take 
job with WCAU. 

Withdrawal ot Sar-ks from local 
band booking field would leave afr 
fairs in the. air, as UAB's engage- 
ments last few months have been 
running well over $10,000 monthly, 
by far biggest In town. There'll be 
wild scramble for that harvest by 
army of small bookers if Kacke 
stops out. 



Show Boat, Damaged by 
Flood; Ordered Removed 



Troy, N. Y„ April 15. 
. Paradise Show Boat, floating nite 
club, which city authorities ordered 
moved elsewhere after flood waters 
had thrown It onto the municipal 
dock at ,a dangerous angle, will be 
towed away as soon as the manage- 
ment completes a deal for its sale. 

The 400- ton schooner, which 
sailed the seas as The City of Port- 
land, was brought to Troy several ^ 
years ago from Albany,- wl^ere the 
conversion work was done. Docked 
r. >4bo— RMHilc4pa4— pier.- ^,t_, JT.ulton.. 
Street, '.t had dance bands, floor 
shows,' and, for a lime, radio acts, 
local and network. 

The vessel withstood a terrific 
battering in the recent floods, which 
did some damage tr the furnishings. 



S. African Merger 



Capetown, March 24, 
Merger of two outstanding music 
dealers here has been effected. H. 
Polliack, Ltd., and Mackey rbs^ 
Ltd. will Join hands, but retain their, 
individual names.. Mackey outfit is 
one of the oldest in the country... 

An expansion, campaign is in the 
offing for the combine. Plans, ate 
being made to increase the number 
of song outlets in the chain of re- 
tail stores. 



GUION IN AND OUT 

Dallas,. April 14, 
David Gnion came to Dallas a few 
weeks, ago to do the music .for 
•CavalcadjB of Texas' at the' Centefi- 
niabexpo. Last week Gulon went 
back to New York with $400— $4,600 
short of the amount he was to get 
Cor, Writing an overture and two 
songs. 

Gulon refused to alter his song*, 
to suit the show, offlcials said; They 
settled and Colon got out. 



48 



VARIETY 



^aO*IC-NITE 



„Wc^eB_4aj^Aprn JJUHSML 



I* 



Disc Reviews 

By Abel Green 



Mmicjiotes | Night Club Reviews 



Smooth swing by Hal Kemp and 

hia orchestra, aided and abetted by 
Saxie Dowel! and the vocal en- 
semble in their novelty arrangement 
of Tse A Muggln', Stuff Smith's 
nonsense ditty at the Onyx. Backed 
by 'I Don't Want to Make History' 
(Robiri-Rainger) on Brunswick 7636, 
Maxine Gray also featured here, 
vocally, as on the reverse. 

But Victor 25273 really makes a 
production of 'Muggin' as don© by 
Paul White man's team, separately 
billed as The Teagarden Boys & 



DllieU OB ro« ivufiaiucu wjc* — ~— — — ^ ■ 

Trumbauer Swing Band featarhier Identifies the Rhythm Kings aa Am 



Charley (trumpet) and Jack (trom 
bone) Teagarden, brothers, Trum- 
bauer on the sax and Bud Freeman, 
tenor sax, with the Teagardens and 
Tram giving out the oddly rhyjthmed, 
counting chorus in Tse A- Muggin'. 

Connie Boswell now has a Swing 
combo backing her on Decca 747 
with 'The Panic Is On' and 'Mama 
Don'£ Allow It' (Davenport's nov- 
elty Jazz classic), vocalized as. only 
Connie , can. The swing , backer- 
uppers are Incidentally plenty okay 
for the. hoof. 

Benny. Goodman's verslo n of 
'Christopher Columbus,' newest 
rhythm tune that's the dance floor 
vogue (by Andy Razaf and Leon 
Berry) is backed with "Get Happy' 
(Arlen-Koehler), done in the ac- 
cepted Goodman swing style- Vic- 
tor 26279. 

Gopdman again on Victor 2527$, 
only the billing goes to Gene 
KrupaY Swing Band, with Goodman 
sitting in as clarinet with his drum- 
mer; Jess Stacey at the Ivories; 
Allan Reus* plunking the pilules; 
Israel Crosby smacking the swollen 
fiddle; Roy Eldridge on the horn 
And Choo Gefry* tenor sax, compris- 
ing the team, 'Swing Is . Here' (by 



Krupa-Eldridge-Berry of the band) 
is the title and they set out to prove 
it. Companion swing© Is 1 Hope 
Gabriel Likes My Music' (Dave 
Franklin) and If Gabe Is at all 
hotsy he will. _. . . 

Albert Amnions and his Rhythm 
Kings give out 'Boogie Woogle 
Stomp' and 'Nagaskl' in torrid man- 
ner on Decca 749. Since the campus 
addicts have gone srwing-mad, each 
swing band gets personnel billing 
like the dramatis, personae of a 
hit show, and so the Decca label 



Jack Mills has sold eight Will 
Hudson tunes for publication in 
Britain to Keith Prowse. Deal was 
closed by Simon Van Ller, gen. 
mgr., of K-P's music division, just 
before he sailed back to England. 
Numbers include "Eight Bars in 
Search of a Melody,' "Love Song of 
a Half -Wit* and Tve Got a Dime 
in My Pocket.' 





9*U 




From the St. Best* Hatol 
Netr York. City 

EMIL COLEMAN 

and His' Orchestra 
Features' the hit Bongs from. 
Shirley Temple's new Fox Pic- 
ture. "Captain January": 
"THE 'BIGHT SOMEBODY TO 
XOVE" 
"AT THE CODFISH BALI." 
"EARLY BIRD" 
: OlfieT "TJUrrent— **phiB J ' tvmsz 
"YOU'BE MYTAVOH1TE 
ONE" 

From "Sour and Dance Man" 

. "LITA" 
From "A Message to Garcia" 



Jimmy Burkarth'a band into the 
Hotel Utah, Salt Lake City, and 
doubling oh KSL. , 



f MOVIETONE 
MUSIC CORPORATION 

SAM FOX P^BLlSmNC CC ..o,'e \ n . ~<s 

1250 SIXTH AVENUE 
NEW YOUK . 



Constantly Growing In Demand— 
. Boy Nobles' 

"THE TOUCH OF YOUR 
LIPS" 

Now Released— A Rig Potent 1 
Hit 

"THE STATE OF MY 
HEART" 
Suggested from "Colombia Pic- 
tures"— "Mr. Deeds Goes to 
Town"— A Hit Novelty 

"4'M PIXILATED OVER 
YOU" 
. A Hit Swim; Tone 
"I'M GONNA CLAP MY 
HANDS" 

A **FiaiTWhVer" for the 
"Hotclias" 

*'OV MAN MOSE" 



SANTLY BROS.-JOY, Inc. 

1619 BROADWAY ■ • N-V-C- 



mons, tbe maestro, at the keyboard; 
Crosby (see Krupa's disk above) 
bass; Jimmy Hoskins, trape; Iks 
Parkins, guitar; Guy Kslly. trum- 
pet; Dalbsrt Bright, a 11 ® e&x t nd 
clarlnet. — 

Smoother swing by Teddy Wilson, 
dusky pianist, famed around West 
52d street's swingb centers, backed 
by his ovra dance band on Bruns- 
wick 764Q with 'Chris Columbus' 
and 'All My Life* the tune*. Ella 
Fitzgerald vocalises the latter. 

Cab Calloway on Brunswick 7638-9 
with three of the fcur tunes being 
excerpts from the Jolson fllmuelcal 
(Harburg^Arlen), 'The Staging Kid,' 
1 Love to Slng*&' and 'Save Me 
Sister' on the first; Tou're the Cure 
for What Ails Me' and •Keep That 
Hi-De-Hi In, Your Boul' on the sec- 
ond record, the latter number be- 
ing a non-picture number. All in 
the standard, zippy Cab manner. 

Art Tatum, colored pianist, whips 
the keys mean li two danceable 
solos on Decca, 741, the now stand- 
and *I Ain't Got Nobody' (Roger 
Graham-Spencer Williams) paired 
with *When A Woman Loves a Man. 

Ultra dansapatlon by Bay Nobis 
oh Victor 25262; *Roll Up the Car- 
pet* and TRock Tour Cares Away,* 
two oldies recorded from mss. in 
Europe, but now fresh in America- 
Victor 25277 are more contemporan- 
eous, Tours Truly is Truly Yours 
and NQble's own composition. 'The 
Touch of Your Hps,' which bids fair 
into The Very Thought of You' 
proportions. 'All done with the same 
distinguished Noble style of orches- 
tration and batoning. A! Bowlly 
vocalizes.. ■■: 
More from London, Jack -HyltonTS 
couplet 'She Shall Have Music' and 
•When the Bain ' Comes Rolling 
Down.' Former is from a British 
njmuslc&l starring the Hyltopites 
and both were waxed by Hylton's 
original dance band although the 
maestro Is currently Jn America 
batoning a Uw &. pick-up combina- 
tion. Smart and distinctive. 

Ruby Newman and Hal Kemp's 
orchestras split thip new Jtodgers- 
Hart tunes from 'On Your ToeB' on 
the Brunswick: labeL Newman's pair 
from the new, musical comedy is the 
title song paired with 'Quiet Night* 
The Bostohian maestro, now con- 
ducting at the Rainbow. Grill in 
Radio City,! hianlfests a. nice dance 
style. Kemp is his usually snappy 
self with There's a Small Hotel' 
and It's Got to Be Love.' from the 
same show. Skinny Ennif and 
Maxine Gray are his vocalists. 
: Leo Reisman, the ole jasz maestro 
on Brunswick 7642-3, shows 'em 
how, with Tm a Fool for Loving 
You' and *Ydu. Never Looked, so 
beautiful' (from 'Great Ziegfeld'). 
The other couplet is 'A Waltz Was 
Born in Vienna* • (Grooker-Loewe's 
smart waltz) and 'Every Minute of 
the H6ur» (by Nick & Charlie 
Kenny).. Larry Stewart vocalizes. 

Carl Freed and his Harmonica 
Band should be very interesting 
with smoother, more melodic stunt 
oil Decca but Decca '748 elects to 
present him in swing style. 'Spring 
Tonfc' (Sands-Freed) and *RIdin' 
the- R^eds* (Freed-Goug^) uerinlt 
the vaude and radio mouth-organ 
band to show off their harmonica 
harmonics in novelty manner. 

Paul Whitman's familiarity with 
the Rodgers and Hart tunes in 
'Jumbo* 1 naturally qualifies him for 
the two ultra, recordings on Victor 
26269 " that he's made of 'My 
Romance* and 'Little Girl Blue.' 
Donald NoviS and Gloria Grafton 
who introduced both ballads in the 
Billy Hose circus musical are fea- 
tured in the vocal interludes. White- 
man's arrangements are masterful. 
Whiteman again on Victor 25278 
with a reissue of 'Look for the 
Silver Lining,' the old Buddy 
DeSylva- Jerome Kern tune, now out 
of 'Great Ziegfeld,' wherein the 
King's Men vocalize. Rudy Valise's 
version of 'A- Pretty Girl is Like a 
Melody/ previously released, is 
given a new back-up with 'Silver 
Lining,' as this Berjln melody is 
also now part of 'Ziegfeld.' 

Every so often something dis- 
tinguishes a new dance band and 
the public, probably recognizing 
that almost every band nowadays is 
okay, -responds the more heartily.. 
For some years now it's been almost 
axiomatic that there's no such thing 
as a bad band. Anyway, along 
comes. Rubs Morgan under an NBC 
buildiip with his ultra smart dance 
arrangements and in short order 
Music in the Ruse Moroan Manner 
has become a valuable trade .name. 
Now dispensing dansap'atioh at New 
York's Hotel Biltmore, Brunswick 
has garnered him and his versions 
(No. 7637) of 'The Hills oi Old 
Wyomln' from 'Palm Springs' (Par 
pic by Robin-Ralnger) backed with 



Jack Bobbins is assembling the 
song material for Leonard Slllman's 
new edition Of '^few Faces' suited 
as a summer show for the Vander- 
bllt, New York. 

Jimmy Campbell, of Campbell- 
Connelly and Cinephonlc Music 
(London), still undecided whether to 
open a New York branch office or 
operate through, an American music 

publisher. 

V . . . 

Ralph Rainger and Leo Rubin 
turned* out three numbers for Para- 
mount's 'Three. Cheers for Love.' 
Now doing music for "Big Broad- 
cast.' 

Chester Forrest and Robert 
Wright sold Of I Were You,' and Til 
Give You a Break' to Metro. 

Eddie Lane's orctiestra, until re- 
cently at the Governor Clinton hotel, 
New York, 1b now broadcasting over 
WGY from DeWitt Clinton hotel, 
Albany. 



immy Luneaford Is making a 
Vitaphone short, 'The Business of 
Rhythm.' 

Select Music, capitalizing on an 
incident In Columbia Picture's 'Mr. 
Deeds Goes to Town,* has published 
'I'm Pixilated Over You.' Eddie 
Heyman and Harold Spina wrote 
the tune. Picture tieup involves 
holding 'plxle' contests, wherein the 
fans contribute variations on the 
theme. 

Of. Alfred Kalmus,. of Universal 
Editions, Vienna, and Dr. Ludwlg 
Strecker, of Schott, Mailz, Germany, 
arrived in New York last week for 
palavers with their American rep, 
Associated Music Publishers, Inc. 



Victor Baravelfw scoring 'Show 
boat' for Universal . from Rdbert 
Russell's arrangement Band of 85 
being used. 



Sam Stept and Sidney Mitchell 

landed their 'Launched in My 

Dreams' with Pacific's 'Yellow 
Cargo.* 



Don Bestor replaces Guy Lorn 
bardo- at the Roosevelt hotel, New 
York,. April 29. Bestor leaves the 
Mt. Royal, Montreal, April 20 and 
will AH the Interim with one 
nlghters. 



Sophie Tucker and band open at 
the Morrison hotel, Chicago, May 8 



Allen Leafer returns to the Tav- 
ern-on-the-Green, Central Park, 
N. Y., May 2. Gets a CBS wire. 



Billy Mayhew's "It's a Sin to Tell a 
Lie,' latter a waltz ballad, evidences 
just why Morgan has caught on 
Sprlghtlier, on No. 7641, are 'Don't 
Say a Word — Just Dance' (Burke- 
Spina) and 'You Started Me Dream- 
ing' (Davis-Coots). Lindha Lee, 
Lewis Julian and Dick Robertson 
are his' vocal aides. 

Jan Peer.ce "who tenors regularly 
on the air and in Radio City Music 
Hall gives out in smart style with 
'My Romance' and 'Beautiful Lady 
in^ Blue,' Jack Shilkret batoning the 
supporting orchestra. Brunswick 
7635. 

Duke Ellington is rhythmic but 
smooth this time on Brunswick 7627 
with 'Love Is Like a Cigaret' paired 
with 'Kissin' My Baby Goodnight, 
and 'No Greater Love' coupled with 
'Isn't Love the Strangest Thing? 
on No. 7625. Ellington remains the 
peer of the colored maestro-mu 
siclans, injecting much into his 
dance orchestrations. Ivy Anderson 
does the vocal choruses. 

Back to the swlngo, Andy Kirk 
and his 12 Clouds of Joy cut up 
a-plenty on Decca 744^ — 'AH the Jive 
Is Gone,' a somewhat ribald lyric 
and commensurately orchestrated 
with which is paired Tse A-Muggln,' 
the theme song of Stuff Smith's 
band at the Onyx club, authored by 
Stuff himself. Kirk likewise gives 
the brass team plenty of licks on It 
and Ben Thigpen and Pha Terrell 
respectively vocalize. Kirk gets 
real jazz-'dlrty' with 'Froggy Bot- 
tom' (Williams) and 'Christopher 
Columbus* (Andy Razaf -Leon- 
Berry). Decca 744. 



HOTEL AMBASSADOR 

(NEW YORK) 

Trianon Room of the Ambassador 
h&s suddenly become a hot spot, 
due chiefly to Vincent Lopez, He's 
developed his band into a nifty 
swing combo, along with the more 
decorous rhythms, and the young- 
sters are turning out. Also, in keep- 
ing with trends, rather, than a tango 
combo for the relief unit, he's 
booked in a swing trio which Is the 
new idea around town. Leon was 
the first to do it at Leon & Eddie's, 
stating that " tango -combos • were- 
through; that the kids would rather 
terp to a . swing unit when the big 
band takes time .out and the Idea 
is spreading in the N. Y. niteries. 

Along with Lopez's excellent 
dansapatlon there's a distinguished 
terp team In Mario and Florla. 
They have, improved immeasurably 
since last seen months ago. They 
now exude the unction and class 
which is 60% of the showmanship 
for ballroomologists in the smarter 
spots. The terpslchorean technique 
becomes almost Secondary to the 
grace and poise and clothes-horaey- 
ness of the dancers as witness the 
mid- Victorian charm .of a Veloz 
and Yoland, the polish of The De- 
Marcos, et al. 

Accordingly, Mario and Florla 
when essaying a waltz do It to the 
classic 'Clair d'Lune' as the musical 
motif. Their tango is likewise 
backgrounded by a musical setting 
that isn't over-familiar and hence 
doesn't palL A rumba Is the encore 
and highly merited. 

The Trianon is a formal room; 
strictly, dress after 10 p.m., which 
means almost throughout . as it's 
quiet at 7:45 p.m., but warms up 
with . the fashionable late ..dinner 
crowd from 8il5 on; Prix fixe din- 
ner $3; |1 and $2 (Saturdays) 
couvert after 10. Abel. 



hat and novelty tricks which ara 
sometimes filled, with good laugh's 
Noisy audlen e was tamed when he 
came down to the footlights,- pu'UIntf 
off table gags under noses of diners 

O'Neil is a rubbery jumping jack 
who puts a : world of personality 
into acrobatic fllr>-n6ps. Peggy and 
Peter Matthews go in for urban 
ballroom steps," not sensational but 
graceful. Santoro and Polita,. in 
flaming costumes, are more hotcha 
Jn swirling each other on their 
shoulders. They have showmanshln 
plus. ■ 

Chorus babies, With Lent over 
take off as much as possible in sev-! 
eral nude numbers. Dance routines 
are simple things carried off briskly 
catching a spring atmosphere that 
1b emphasized by gauzy, bright 
costumes and flash backgrounds. 

Maurice Spitalny does the orchea. 
tral accompaniment while. Maury 
Cross serves the dance music, PwW, 

Hal Hodes, assistant to Jack Conn 
of Columbia Pictures, has written 
the lyrics for 'How^ Like a Robb In 
Love', with Peter Tlhturln. Handy 
Bros, is publishing. 



EMBASSY 

(PHILADELPHIA) 

Philadelphia, April 4, . 
This newest of Phllly's class spots 
looks set for reasonable popularity 
if several drawbacks can be over- 
come. There's much In its favor, 
such as gopd location, several cozy 
rooms oil two floors, tasteful deco- 
ration and warm atmosphere. In 
many ways it's ideal for intimate 
spot 

Private club of some years' stand* 
lng, place was shut up couple of an- 
mims ago over license difficulties. 
Originally it was a private home. 
Located couple of doors from Broad 
street on Spruce, just off center 
city theatre section, site combines 
privacy and convenience. Setup 
has large lobby on first floor, with 
attractive cocktail room adjoining. 

Wide staircase rises in rear to 
second floor, , with main nltery room 
in front — two-fold affair with wall 
seats along three sides and spotted 
with extra tables on floor. It opens 
through large doorway into similar 
room in front Main bar is on sec 
end floor in rear — large and invit 
ing. Front two rooms seat about 
100, with show presented in. rear of 
the pair. 

Principal fly in the ointment is 
that double-room feature of nitery 
part of place. As it is now, those in 
front room can't catch shows, with 
rising babble of voice resulting. An 
other thing Is that .waiters must 
pass through, rear room and in front 
of acts to serve customers. And, 
although room is small, high ceil- 
ings make acoustics punk, with a 
p.a. system the only apparent solu 
tlon. 

Music Is by Dave- Abbott's four 
piece crew of piano, fiddle, bull fid- 
dle and guitar. About right for sur 
roundings. Of the acts, Helene 
Standish is a k.o. looker, but an In 
experienced singer. Mildred Fenton 
and Vicki Joyce are better .than av 
erage nltery warblers of hotcha 
style, while Jack and Jill are pleas- 
ing vocal pair (he doubles as m.c.) 
Business has been big the first few 
days. Hole, 



MAYFAIR CASINO 

(CLEVELAND) 

Cleveland, April i2. 

Instead of splitting up its revue 
into two 45-minute sections, with a 
half hour interlude between them, 
as It did previously. Mike Speciale 
is staging the Mayfair's new 'Spring 
Festival' In one solid act and cut 
ting down the running time 15 
minutes or so. 

Change is Undoubtedly an 
economy measure for the Easter 
season, but it helps the show. Cut- 
ting out a couple of the usual flller- 
iri chorus numbers needl a s the 
action, building up such acts as 
Jack Gwynne, Peggy and Peter 
Matthews, Bob O'Neil and Santoro 
and Polita. 

While not quite as elaborate, pro- 
duction has a terseness, a flashy 
bunch of girls and one or two 
punchy numbers. Gwynne is tops 
In his dapper tails and slick magic 
stunts. A bit nervous at the opener, 
he rushed his witty patter too much, 
but in making a deck of cards say 
'uncle* his fingers are like greased 
lighting. Plenty on the ball, too, in 



Hear 

PHIL LEVANT 

AT THfe 

BISMARCK HOTEL, Chicago 

His most requested tunes art 
From 'Follow the Fleet' 



I 
I 

i 

A 

I 

I, 

Tl 



THE BEST IN MUSIC 



Words and Music by 
IRVING BERLIN 

•%ET'S FACK THE MUSIC AMD 
DANCE" 

'TM PUTTING ALL UK EGGS 
IN ONE BASKET" 

"BUT ..WHERE ABE YOU'?. 

"LET yOUBSELF GO** 

«WK SAW THE SEA" 

"ID BATHES LEAD A BAND" 



"GET THEE 
SATAN" 



BEHIND MX 



New Burke mad Leslie Hit 
"ROBINS AND ROSES" 



"I CAN PULL A RABBIT 
OUT OF MY HAT" 



From the U. of P. 
<*Mask and Wig Show" 
"TOO GOOD TO BE TRUE" 
"WHEN TfOU LOTE" 



HARDY 1INK G P M 

IRVING BERLIN 

7<7<7-7tm AVC. N-Y-C- 



i 




C house of m^icai Np VE mtf 

Listen to Bing Crosby! 

Kraft Frofcram — Thursday — Apr. If 
The Or" Crooner Introduces. 

"THE REST AT THE END OF. 
THE TRAIL" 
A Really Wonderful Songt 



Swlngln' Out— With a Toom 
"RHYTHM SAVED THE 
WORLD" 



Everybody*! Playing the Numberal 
The Great Novelty Son? Game 

"ISE A-MUGGIN" 

With tip Musical Arithmetic Game 
1-3-3-4-5-0-CH-8-9 WOOF 



TFOXv. 



FLASHES 



CHARLEY DORNBERGER 

and His Orchestra 
Is featuring the top. tunes from 
the Plckford-I^asky productlon { 
"ONE RAINY AFTERNOO," 
from the Paradise Restaurant, 
New York City: 

"ONE RAINY AFTER- 
NOON" ^, ie „ 
"SECRET RENDEZVOUS 



And these other favorites: 
"ALL MY LIFE" 
"GREEN FIELDS A>D 
BLUEBIRDS" , 
"LAUGHING IBISH EYES 



PUBLISHWC^^FANY 

,JS0 SIXTH AVENUE 
nCAPU.LOINO .BAOIOCITY 
NEW YORK 



Wednesday* Apri l 15, 1 936 



VA UDEVI1LE 



VARIETY 



49 



tyons bays Loew ftgts. 
Simon Books Vallee for $1, 






Charging 'double cross* and 'un- 
fairness,' Sam Lyons threatens to 
; jnake an accusation, that Loew's 
fcooklng office is tailing to: protect 
ife franchlsed agents, to the circuit's 
■hteher execs- for a ruling. Lyons' 
-ouawk is based on the booking of 
. Hudy Vallee'a band for the week of 
^ ay i at the Fox, "Washington, 
trough Ferde glinoii, RKO agent, 
• though the Lyons office has repre- 
sented Vallee on .the Loew floor for 
, past three years.. 
\ gfoney Plermont. Loew booker, 
•fcdwever, claims that the booking 
iofflce'a protection of its agents ex- 
pends only when, franchlsed agents 
deliver an act as cheap, or 
cheaper, than an outsider. Lyons 
, snbtnitted Vallee for the WaBhlng- 
' ton date at $10,000 net and no split, 
while Simon delivered the band for 
19,000 net plus 50-50 of the gross 
. over $26,000. 

Under Instruct! 
Lyons maintains that , he was un- 
dV Instruction from Hyman Bush- 
'yallee^s attorney .and adviser, to 
-et At least $10,000. He also main - 
Mains that Plermont should have 
ftotlfted him *)f the Simon offer, so 
•fn£t he could have made an attempt 
tfiTge't Vallee at the same figure. 
'± |n a wire to Plermont, Lyons ac- 
ifr#ejl the booker of a 'double cross* 
fn buying Vallee through Simon. 
Lyons also sent a wire to Bushel, 
/jiptiuslng the latter., of working, 
against him after the 'lengthy ser- 
i ; , yi<}$- the Lyons office rendered the 
^bartd leader. 

Lyons Is chiefly concerned with 
'jkhe booking office's failure to pro- 
vtect/hini rather than do business 
,: ^ith*. an 'outsider.' He claims that 
ne had to. do .business on his acts 
rtflth RKO through an RKO agent, 
mentioning' Jinimy 'Savo as a. case in 
" point Savo, under ' personal man- 
agement contract to the A. & S. 
J^rpiis office, is agented at RKO by 
Curtis & Allen. 

Ins. Union Trouble 

iii 



ANOTHER RKO UNIT 
PROD. IN 2 MONTHS 



Girl Socked by Agent 
Awarded $400 in Philly 

Philadelphia, April 14. 
Roy Cross, booking' agent, was as- 
sessed $400 damages last week in 
Common Pleas Court No. 5 in a 
suit brought by Ruth Rose McCon- 
ville. . 

Plaintiff c h 'a r ge d defendant 
punched her hose after she refused 
to break an engagement in Potts- 
town, Dec. 1, 1934, obtained for, her 
by a rival agent. 



RKO's second unit production to 
follow 'Folles Comlque,' currently 
In Its second week at the Palace, 
Cleveland,, will not go into rehearsal 
for about six or eight weeks. 'Folles' 
is costing the theatres around $8,500 
weekly, with RKO now trying * to 
agent it to the other major circuits. 

As with 'Folles/ Bill Howard, 
booker, and Charles Koerner, RKO 
division manager, in' Boston, will 
collaborate on the second show, and 
Macklin Megley will stage on a 
royalty basis. 




FOR JUMBO' 




■ American Federation of Musicians* 
'jftfttsfcl to recognize the independent 
Canadian. Stagehands Assn. of Mon- 
• reacting unfavorably • oh 
nerican acts employing musician- 
^'gtientbers -of' the A.F.M. Latter has 
■ ijmued an- edict ordering all its mem-. 
tie'W *iot- to work In Montreal, in-' 
eluding piano players. 
•'• Canadian Stagehands Assn. In- 
•~ eludes musicians In its membership. 

itjias no working agreements. with 
? the A.F.M., whilch has; nlxftl Mon- 
'k treat to A.F.M. band- musicians since 
I Inception of . the CSA. Only lately, 
i "however,' has, the A.F.M. turned the 
< heat on vaude act musicians as Well. 

j..Kingsley and Case* •singing team; 
J of which Kingsley also plays the 
i piano, were pulled 'out of Montreal 
! a- : day before opening there at 
•jr Lpew's; -booked by Charles Freeman,- 
] of Paramount irt New York. Kings- 
1 ley -.holds an A.F.M.-> card. . Clara 
!.;-%ri?y. and Orval ^fhitledge, cur- 
| rehtly in Montreal,-, were also or- 
! tfered not to play -the bouse; but 
l^nt through with the date any- 
how. Wnltledge 'is an A.F.M. mem- 

•Charles Masters, drummer and 
AJ?«M; member, was pulled out of a 
Dooklhg in Montreal a few weeks 

, .ago, while Pops and Louie,, colored 
team, had to go oh minus their piano 
*-ayer. Reported that the A.F.M. 
has also approached .the .American 
Federation of Actors to use Its in- 
fluence on members booked - into 
. j^ontreal, A.F.M.'s contention being 

? } <Q t iVs a non-union town. 

' "oronto, the other Canadian houBe 

) .ea. OTreeman's book, is 'recognized' 

• h the A.F.M. •• 



A condensed version illy 
Rose's 'Jumbo' for vaude, currently 
in its final week at the Hippodrome, 
., is being offered the major 
circuit bookers.. 

A. Robins, Barbette and. Dr. Os 
termeier's horses, all in the show, 
meanwhile have been booked by 
Paramount for its theatres; in Chi- 
cago,. Boston and Detroit. Exact 
opening dates and spots -for them 
have not been set. 

Though there's possibility all 
three acts may appear In the same 
stage show tor Paramount, they will 
not be billed as. from 'Jumbo.' That 
billing Is forbidden them, it's un 
derstood, because of Rose's own 
vaude proposition. If 'Jumbo* goes 
into vaude In a condensed version. 
It will ."only be. ,£dr a. few weeks; 
Rose, now in Fort Worth, Texas,,, 
planning to take lit there .tor the 
Frontier Festival ' he's staging : to 
open in June. 

Al Grossman, Loew agent, also Is 
dickering for a 'Jumbo' unit with 
Allan Foster, who staged the dances 
for the show. This one would em 
ploy the line of girls and the 
Poodles Hanaford esquestrian 
troupe. 

SKO is -nibbling at a condensed 
version of 'Jumbo,' though it hias 
been offered the circuit minus the 
■ show's two names, Paul- Whiteman 
and Jimmy Durante. Booking office 
is said to have .entatively offered 
the show $15,000 a week in its vaude 
houses, or a 50-50 split. 6t grosses, 
but Is unwilling to guarantee $15,000 
against a split. 

Circuit .will not make a definite 
offer until it can'estmate the cost- 
of . alterations to its stages that 
•Jumbo' .will necessitate. There's' 
also a problem reported at the Billy 
.Rose offices in regard -to-fwho-own», 
the show, the Jock Whitney inter- 
est:'- or Rose. Former 3s said, to 
have gone in the red for about $300,- 
000 on the show and unwilling to 
put up any more money to finance a 
tour in vaude. 




DIES 
IN FLA. AT fifi 



Bowes Drops NBC Artists Bureau 
Entirely to Do Own Agentng of Ams 



Howard Thurston, 66, for years 
regarded as the country's foremost 
magician And illusionist and se 

lected by the late Harry Kellar as 
his successor, died at Miami Beach,' 
Fla., April 13. He suffered a stroke 
of paralysis while on tour last fall, 
Which caused his retirement. He 
made an effort to return to the 
stage In January, but he was unable 
to make a comeback, going to 
Florida In the hope that a rest 
would bring back' his strength.. 

Thurston ran away from his home 
In Columbus, Ohio, when he was 14 
He was even then determined to 
become a magician, but he had a 
hard road to travel and he was be 
friended by a philanthropist and 
sent to Mt. Hebron school, founded 
by Moody and Sankey, evangelists, 
to train to become a medical mis 
sionary. He was . sent to the tin! 
versity of Pennsylvania, but lh his 
second year he 'saw Alexander 
Herrmann (Herman the Great) 
purchase a ticket to Syracuse and 
he followed him Instead of. going to 
Philadelphia. 

He joined the sideshow of the 
Sells Bros, circus (Houdini and 
Horace Goldin also started in the 
sideshows), and with growing 
proficiency he was able to 'go out 
on his own. While playing Denver 
his show was visited by Herrmann,' 
also playing there, and the more 
experienced magician was puzzled 
by a rising card trick Thurston hadl 
After the show he went backstage to 
ask about it. • -It-was a simple trijek, 
do 'simple that Herrmann,' used ! to 
Heavy '.mechanism, .never : suspected 
that' the, 'effect could be achieved by 
means of a black thread held by two 
assistants In the wings with the 
card slightly- torn to hook to {be. 
thread. ' 

The Denver papers wrote the 
story up and on the strength of 
that Thurston got a date at xony 
Pastor's irt New York to show ^h6 
act, 'A New York paper also' picked 
up the story and that enabled him 
to get a date at Keith's. > This was 
in the early. '90s. 

At thaftime Thurston' Was. chiefly 
a sleightrof-hand performer; work- 
ing mostly with cards, and styling 
(Continued - on page 61) 



LOEWS STATE DOES BIZ, 
GIVES BACK NTG'S CUT 



Nils T. Granlund received an un- 
expected bonus of $250 from Loew's 
last week at the State, N, Y. N. T. 
G. unit originally went into the 
house on a $600 cut; circuit figuring 
on a below normal take because of 
Holy Week. 

Theatre, , , did above- 

average business, grossing close to 
$33,000 with the combination of 
Chaplin's 'Modern Times' (UA) and 
the N. T. G. show,, resulting in the 
latter getting a partial restoration of 
the salary cut. 





mow 



Chicago, April 14. 

That vaudeville is a box-office 
magnet of considerable strength was 
demonstrated Friday (10) with the 
reopening of the RKO Palace in the 
loop to stage shows after a. ftye- 
week trial of straight pictures. 
House opened to sidewalk hold -outs 
and . indications point to a $23,000. 
week. Week before,, with just 'Love 
Before Breakfast* (U), the house 
registered only $6,300, deeply fn the 
red. ' In the" four weeks previous, 
with 'Follow the Fleet' (RKO), :blz 
was far under expectations. 

On the .first return show at the 
Palace are Block & Sully, Buck & 
Bubbles, Mary Small, Earl,. Jack & 
Betty, 12 Aristocrats. House went to 
town on the vaude revival, plaster- 
ing the fact in the 1 papers and ad- 
mitting .6n .the. screen that 'the/p<ib- 
He -demands the return of .yautte- 
.ville.' . ) 



U. S. Acts Click 



London, April 14. 

Holborn Empire opened to packed 
houses yesterday, with Three Sail- 
ors headlining and over bigger than 
ever; 'Team is^ booked in for two 
weeks,; whjclv is rare for" this hoijse. 

Other big • clicks on the bill are 
Senator Murphy and -Joe Jackson. 
Murphy's sock is especially ; strong 
in view of the .fact that there are 
only a few minor changes in his of- 
fering since his last showing here. 



Major Bowls' booking deal with 
NBC's artist bureau, In effect since 
the first amateur unit went out last 
summer, was called off Monday (13). 
Henceforth, and commencing this 
week, Bowes will do the booking 
himself through his own office, with 
his general manager and publicity 
head, Lew Goldberg, doing the ac- 
tual atgentttig. 

In the belief that It has 6stab- 
Mshed Itself fn the road , booking 
field through its activities on Bowes' 
behalf, NBC will continue as an In- 
dependent booker on the side with 
other units, baaed on current radio 
programs. Network Is talking to 
the circuits regarding the prospect 
of booking unltB built around the 
Vallee, Ripley and N.T.G. air shows, 
which it will produce itself and. sell 
for one-niters and other road dates, 
as well as regular vaudfllm book- 
ings, but minus the names. 

Bowes estimates he will save at 
least $300,000 on a year's basis by 
booking the units himself. His of- 
fice estimates that in the. past six 
months NBC has collected at least 
$150,000 and possibly nearer to 
$200,000 . in commissions and 'per- 
centage shares of the amateur units. 
NBC will continue to collect for the 
next several weeks on dates already, 
set for the units by its artist bu- 
reau, but not thereafter. 

14th Unit Under Way 

Bowes currently has 13 amateur 
units on the road, Collecting from 
$1,800 to as high as $7/000. Con per- 
centage) a woek each. Five of the 
units are in the 'A' .class and qight 
graded as 4 B.' A 14th ujtilt, , now in 
4 rehearsal, leaves next week '. for 
Bermuda. One of the present' .'B' 
shows goes off the regular* books 
shortly to travel with the. Cole. Bros, 
circus. 

Prior to. expiration of his booking 
contract lyith NBC, Bowes - ex* 
pressed .dissatisfaction with the 
NBC arrangement, chiefly contend- 
ing the network was. collecting too 
much money .for services it . was 
rendering. For a. time it -appeared 
ja. settlement. wbul4 ' benTeached. by 
which. NBjC .would i handle Aniy} the.. 
'A* 'units,, -with Bowes' -bookinjr. the 
'B' shbwa ' himself 1 but NBC held 
put for '30% • of .the* net against a 
10% minimum guarantee, and 
Bowes decided to walk out alto-, 
getter* ; '-, . .1 

According; to the Bo#es office 1 , no 
additions to his- present staff: are 
considered necessary to. handlej the 
added booking duties. j 




STANLEY RESUMES V ADD, 
RECOVERED FROM FLOOD 



Wanderlust in Chi 

t*.... ^ Chicago, April 14. ■ 

vat! the comln ff «f May -1, the 
•fnous agents are getting spring 
»S!ft and movln f" offices; William 
555* agency blows the Butler 

S 6 and shi£ts t0 tl " e Oriental 
.Wfettre building. 



' Rosenthal and Will J. 
combine offices and move to 
Z liJ^-^e building. Jack Fine 
&MWf Woods building to merge 

"«5tt h cnt and offices at th6 Sher " 



Stanley, theatre, Pittsburgh, badly 
damaged by the. flood, resumes 
vaude Friday (17) after a hiatus 
since March 18. House reopened 
April 11, but with straight pictures 
for /six days, until the stage, could 
be repaired. 

■ Opening' show w.IU jnclude Block, 
and Sully, Roger. Pryor, Eddie Pea- 
body, Moore and Revel and King 
and Sinclair Twins.' 
* Stanley ■ is jointly ' booked by 
Loew's and Warners in Now York. 



Pittsburgh, April 14. 
New set-up in town will make 
Stanley downtown's only vaude site. 
Since high-water, George Jaffe's 
ihdie-ow'ncd Casino has dropped 
presentations in favor of duals, 
while Alyin, cloned for month, isn t 
likely to go in for occasional units, 
as in past, since too much- screen 
product has piled up in meanti 



• A new dodge in indie - vaude book- 
ing was nipped last week :by 
Alan • Corelll, of the Theatre Au- 
thority, after one trial at the Folly; 
Brooklyn, booked by Godfrey & 
Linder. Latter office; which re- 
placed A. & B. Dow as booker for 
the indie spot, planned to give the 
house five acts gratis one ni\-ht a 
week (Wednesday), with the acts 
informed that they; were 'giving an 
audition" for Phil (Doc) Robinson, 
who holds a letter stating he's the 
New York, representative . for. the 
Reeves' 'Lamport. Agency of- 
London. 

. Fir.st -free Ave -Acter "went" info the 
'house la«t 'Wednesday night $S). 
supplementing five paid acts booked 
by- the Do.ws', whose last.show «lo^ed 
at the Folly, last night. (Tuesday). 
COrelii, Informed by a performer 
who had been approaches" to play 
the one show gratis as an ^audition' 
for Robinson, called the theatre and 
was informed that the acts had- n»t 
been paid by the house. He told the 
management that if the practice ] utre Authority Is to curb phoney 
was continued the theatre would be j benefits and collect a commission of 
boycotted by organized performers, the gross of legitimate benefits 
Corelll then called Godfrey, who as- which use gratis acta. This com 
sured him the acts were paid and mission is divided among the dlf- 
tliat all subsequent free acts play- ferent actors' charity organizations. 



lng the extra' shows at the Folly 
would also be paid, Implying that 
he was making payment out of his 
own pocket. Question of how much 
the acts were paid for the one show 
and will be paid was not brought 
up. 

Robinson's Status 

Godfrey & Linder started actual 
booking of the house today 
(Wednesday) with a $700 budget on 
the week for 11 acts, six the first 
half and five the last half. The five 
extra acts are not included in this. 
•Robinson is. said to be lniwith God- 
freys & Linder on a, working -ar- 
rangement for foreign bookings,, 
malting his headquarters -the 
C». '& L. ;ce. 

The. Jenle Jacohs office fPauline 
Cooke) hart been the recognised rep 
on this side for Reeves Lamport. 
Miss Cooke, stated that she doe*» not 
know Robinson, a former unit pro- 
ducer, nor has, she been informed 
by H. & L. of Ilobihsort's status 
with that agency. 

Corelll's chief duty ..with, the The- 



Receipt of (toe Kick 
Not Enough to Gite \ 
Mrs. Ail? Separation 



A playful kick given his Wjf4 by. 
•a comedian is not sufficient grounds 
for" a 'legal separation^ according to 
a decision handed down by Jf. Y. 
Supreme -Court Justice Laii'et^'jOecir 
xlon was given in the. suit, brought 
by Mrs. Shirley Dahl Ails; singer,' 

Wa^^ 'Aila: ■ ^Mr^ AlIs. -tH^'ve 
testified her husband had been cruel 
to her Irt August last while they 
were vacationing at the Alls' sum- 
mer camp, Russell's Point, Ohio. Sho 
declared that during an argument 
he dollberatel} kicked her and 
otherwise treated her shabbily. . ' 

The comedian, In his own defense, 
denied the kick and said lie. had only 
tickled' her after she had thrown 
a Tom Collins (with the glfiss) at 
his head. 

'There was no other act of cruelty 
in the life of the parties,' Judge 
Lauer held. 'I aim not altogether 
certain that the conduct of the 
plaintiff (Mrs. Ails) was not pro- 
vocative of the acts of ^he de- 
fendant, at least tb come extent.' 

'Whs Cwurt . «et. .Monday ''.(15) j for 
the hearing on. the custody, of Joy. 
Alls, foui'-year-iold daughter of the. 
couple, . The Alls were maxried 
June 8, 1-iMJO. by-former Mayor James 
J. "Walker at the Casino in Central 
Park. They had ; previously worked 
together in vaudeville. 



9'- 



Loa» Tack Sam m Sydney 

Sydney. March 17. 

Long Tack Sam makes his third 
Australian appearance at the. Stato 
in conjunction with 'I Bream To 
Much' (RKO). 

Booking was arranged tnrough 
General Theatrea 



lea. Membership Plan for Will Rogers 
(NVA) Drive; Asking the Indies to Help 



In addition to conducting- audience 
collections, picture theatres through- 
out the country will be asked to 
subscribe as members of the fund 
when the drive for the Will Rogers 
JVIemorial Sanitorium, formerly the 
NVA San, at Saranac Lake, N. T., is 
held the week of May- 22. Price of- 
membership will be based on seating 
capacity— $10 for 500 or over, ?15 for 
1.000, $20 for $2,000, knd $25 for more 
than 2.500. 

Leslie B. Thompson, of BKO, ap- 
pointed by the Hays office to con- 
duct the ■drive"; estimates there aire 
15,000 film theatres in the country, 
and' he hopes that a majority will 
join up. Highest number of theatres 
to participate in the past for the. 
same cause; but under the NVA in-- 
stead of the Will Bogers name, was 
around 2,000. These were mostly 
circuit theatres, all of. which will 
again participate, but in . addition 
Thompson expects the independent 
to come ijt through • country-wide 
marshalling of the. industry. 

Trailer 

Preceding collections at each per- 
formance, theatres will be. requested 
to run off a trailer, to- be : made in 
Hollywood with a picture name ex- 
plaining the cause and making the 
appeal. 

When -becoming the Will Bogers 
Memorial following the .drive, the 
present NVA. San will be officially 
placed at the disposal of the. entire 
picture .industry, taking in vaude- 
ville as. well. Recently the SatThas 
been .open' >to. stage hands and other 
union craftsmen besides other the- 
atre employes, in ' addition to the 
actors for whom it was originally 
•Intended. ' 

The five major theatre circuits 
have pledged $100,000 a year for 
the., next nve years toward the San, 
on" underwriting .basis, but 

Thompson- estimates'- the. .future 
yearly^ cost :pf the Will Rogers Me- 
morial at close to $150,000. ' 
..A meeting to discuss %h& forth- 
cpming\drive . was: attended by trade 
pap^l* '"representatives . and circuit 
press argents, and> -presided over., by 
Thompson,, at- the Cinema Club, 
N. Y., yesterday <Tuesday)i 



The international Songstress 




DE MONTES 

with : "Holly wood Secrets'* 

POX. PHILADELPHIA 
(XWtf "weeks). April 10 and 17 



BUY DOROTHEA ANTEL 

Invalid Actress; Famous Greeting, 
Cards. 21 Original and Bicluslve 
•IgnsyOne Dollar.. Agent* Wanted to 
Sell Cards. Liberal Commission. Call 
or write ; 

DOBO'IHEA ANTEL 
886 West 72nd Street. New York City 



Midwest Spots Bid for 
San Carlo Tab Versions 

Chicago, April 14. 
Several picture house's around the 
midwest, especially in Chicago, De- 
troit, Cleveland and Minneapolis, 
have...feelers out. for the booking of 
the San. Carlo "Opera" CpmVahy"Tn 
tab versions. 

Prices talked r nge from $S>000- 
$9,000. 



1ST UPSTATE WPA UNIT 
STARTS 2-MONTH TOUR 



Federal . Theatre Project's initial 
Syracuse., vaudeville unit leaves to- 
morrow (Wednesday) by chartered 
bus 'on a -state-wide tour of com- 
mercial theatres .. and public insti- 
tutions which will, keep ;the unit out 
fcir at least two months. 

First playdate is .' Smalley's the- 
atre, at Johnstown, where the troupe 
opens a; two-day stand Thursday 
(16). The company of 40 embraces 
in addition- to tile players a. full 
union stage .crew and a 10-piece 
orchestra, with "Carl Krlst as leader. 

Itinerary, of early -commercial en- 
gagements; largely on a 60-50 per- 
centage although there are -some 
straight rentals, ' runs strongly to 
upstate Smalley houses. The unit 
is also expected to play . many of 
the Schlne. theatres upstate, before 
it swings' into the -Buffalo area for 
western New York bookings. 

Unit, has .Paul Poole, .. one-time 
Keith franchise producer, as super- 
visor,- while" Eddie Fonda, ex -actor 
and producer, is. stage director.- Jo- 
'^P^ 'Saperstein is. business manager 
and Rex Lee is advance agent. With 
the" departure, of the troupe. Poole 
will prepare a second unit " for . the 
road. 



AH That's Left 



Hollywood, April 14. 

Reminiscing of the good- old 
days In vaude, veteran of the 
two-a-day remarked: 

'Only Coast-to-Coast route 
left Is Major Bowes' amateur 
unit tour.' 



EDWARDS' VODE 
LOOKS S1LSO0 




Gfus Edwards^ Shd-Window, on 
Broadway; which opened with 
straight vaude. policy f this week, 
grossed $1,250 in two shows the first 
day (Monday).. Indications are that 
it will gross approximately $12,600 
on the. week. ' r 

At the rate of a $12,600 take, the 
Edwards venture . •will, be doing 
about 76% of 'the theatre's capacity 
gross, at the $1.66 scale, two-a-day 
except Saturday, when three shows 
will be played/ • 

The Sho-Window is the ojd B. S. 
Moss* Broadway, America's sole 
straight vaudeville house. 



15 YEARS AGO 



(From. Varibtt and Clipper) 

George M. Cohan closed his 
'Mealiest Man* co., blaming Equity 
players, for trouble in the troupe. 
Not Equity then. 



Four Shubert houses in N. T. were 
using the two-for-one. Start of the 
gag in N. T. 



" Pauline Frederick denied any in- 
tention of returning to legit. Had 
a contract with Robertson-Cole for 
$7,600 a week and $5,000 for cost 
turning each picture. 



IiOflDQN CALLING TOMLIN 

Hollywood, April 14. 

Deal is On. between Palladium, 
London,, and Fanchon & Marco that 
would take Pinky Tomlin' to Eng- 
land for. four weeks of personal, ap- 
pearances. 

Tomlin, currently at Downtown 
in Detroit, goes to Palace, Chicago, 
opening April 17. 



Kaufman-Connor Double 

Detroit, April 14. 

Sam Jack Kaufman, pit. leader at 
the Fox for several years, and Frank 
Connor, tenor at same house, go 
Into the Book-Cadillac hotel's May- 
fair Room this week for a month's 
stay. . 

Kaufman, who wilf lead a 12- 
piece band of his own, arid ConnOr 
will double between house and riite 
spot. 



The THEATRE 



STARS 




Fox opened 'Queen of S.heba' as a 
B. Y. roadshow. Betty Blythe's top 
pic. 



Julian Eltlnge topped the Palace, 
N. T., bill. First time in more than 
two years. Freshening up his stage 
rep to help his pics. 



Stella Mayhew, working the 6th 
Ave., N. t.,. brought Billle Taylor on 
the stage at the placno. He had been 
working in the pit with her. 



Milton Berle broke In at the Re- 
gent with Elizabeth Kennedy.' Just 
a kid act, Doing imitations, but 
giving credit then. 



N. T. Hippodrome offered $5,000 a 
week for Jackie Coogan, bu t. his dad 
nixed. 



Vaude houses to close earlierkhan 
had been the custom for past, six 
years. Lukewarm biz. 



American burlesque wheel *to lop 
tti& sked. Routes only 32 instead '. '. of 
37 weeks.. .... : 



Boston's Mont's', were being "writ- 
ten into booking contracts. Run- 
ways, plants, dopes and nances all 
forbidden. Went- for legit as well as 
burleyV 



Fred Stone had broken his Utile 
toe and no performances of 'Tip- 
Top' until Harlan Dixon could be 
recruited. 



Peggy Hopkins Joyce sued for di- 
vorce by James E. Joyce. She fig- 
ured he had given her a million dol- 
lars worth of diamonds and a $350,- 
000 home in Fla/ 



Metropolitan district gave * the 
N.V.A. ; about $36,000 on its annual 
theatre collection. 



WALKER and JAN IS 
.Comedy, Dancing 
12" Mine; One 
Grand O. H. r N. Y. 

It's difficult to understand where 
Miss Janls studied her. dancing. 
Possible that, she Just improvises. 
At its best it is only a frenzied toss- 
ing of head and shoulders during a 
violent wiggle. Her partner's ap- 
pearance is his chief asset. 

Walker appears and doffs his hat, 
exhibiting, an aboriginal hairdress. 
It causes ..some merriment.; T! is" is 
followed by gags a'nd~gtrrs dancing; 
. Comic maestro tinkles the -ivories 
during his; partner's- hectic-efforts'. 

GEORGES- ANDRE MARTIN 

Novelty 

10 Mine. 

Michigan, Detroit 

A jolly fat Frenchman with five 
years of nitery work and private en- 
tertainments as a background, Mar- 
tin brings hft 'dancing fingers' . . to 
the Michigan stage here this week, 
and" clicks.' ' . 

. Martin slips an elaborately cos- 
tumed 10-inch doll over his hahd,, 
attaches dancing boots to two Of his 
long fingers and gives tap, ballerina 
and . singing - chorine numbers, 
changing - dolls for each. Has' his 
own specially- constructed stage, 
with nifty lighting effects* to bring 
Out every step. 

Has an Oxford accent. 



Saranac Lake 



By Chri 



Oscar Davis back In New York, 
and- club dates a 'of 

curing. 

Tommy Abbott and Ben Schaeffer 
have moved down : to ' the exercise 
floor from the infirmary. 

Helen (ex-patient) p'Reilly, who 
has been running, a dress shop here," 
had a great turnout at her. fashion 
show in the Saranac Hotel, 

Peggy McCarthy is new arrival, 
former Carroll and Shubert chorine. 

Milton (WB) Pollack back home 
In New York after one year of 
curing. 

Eddie Ross is. back in Saranac. 

Won't be long now before; Mother 
MorriB will be back. 

Betty Huntington, operated on a 
few weeks ago reported coming 
along splendidly. 

Write to those v you know at 
Saranac. 



LOEW EXECS SOUTH 

Charles C. Moskowitz and Sidney 
Plermont, Loew's theatre operator 
and vaude .booker, respectively, go 
to Florida Saturday (18> for a 
couple of weeks' rest. 

J. H. Lubin .wlll solo In the book- 
ing office during Piermbnt's absence. 



RAY NOBLE ORCH. (21) 
40 Mini.; Full (Special) 
Metropolitan, Boston 

The personable English bandm»„ 
with his 16 capable musicians ana 
alluring rhythms, makes his debiu 
here as a 6tage band. If the anon 
taneous ovation given to Noble 51 
his first appearance is criterion 
then he is going to crowd ottW 
stage bands for top place in nonaf 
larlty, Just as he has done on 
ters and radio. ^ 

It is primarily a showmanly pi e c» 
of the tops in dance music. The** 
is also sufficient comedy, trlckerV 
ttttdVnovelty to hold the "attention o?" 
those who come to see the film fea. 
«ture. * 

Noble has a glee club to enhance 
somfe of the more lilting orchestra, 
tioiis; he has two boys in a Laurel. 
Hardy bit that's: swell. Then- there 
are straight and comedy' soloists' In 
the. comedy way a big flutist cbpVa 
laugh by finally grabbing the spot 
for a few toots after everyone else 
has been soloed in 'Bugle Call R&g» 

Noble' gives 'em the gamut of 
jaaz, ranging from . an Intricate ar> : 
rangement of 'Blue Danube' in. fox 
trot rhythm to swing in 'Bugle Call* 
and 'Croody' GOody.' Prize package 
frdm all-round musical viewpoint is 
his . superb version of 'Londonderry 
Air,' featuring Nick.pisani, violin. 
1st, and a beautifully shaded orches- 
tration. 

Td Rather Lead a Band' 1$ 
thoughtfully worked out so that the 
special lyric focuses on Noble; and 
this, with the Laurel and Hardy iin. 
personation, proves an ideal closer. 

:A1 Bowlly Is aces as vocalist , in 
..four numbers; -the Freshmen (3) 
and the Glee Club , are intelligently, 
blended throughout the program. 
Nor and Jimmy Bell have two 4064 
dance specialties that help spice tip 
the act.: ». — : 

Noble's stage presence is Just, as 
smart as his music and rather than 
a debut, it appears that he haa 
trouped with a band all his life. Hit 
conducting is interesting, but re« 
strained enough so that he sells tn* 
bands ' as a unit and not as :.a back- 
ground. His ' announcements, are 
simple and intelligent. .Fox. 

GIFFORD and PEARL 

Comedy 

12 Mins.; One 

Grand O. H., N. Y. 

Any nabe audience will take this 
No. 2 act on a platter and ask for 
another helping. ; 

Man of the duo renders a panto- 
mimic satire oh a girl preparlng.for 
and taking her Saturday night ira« 
merslon. Slightly overdone, but Qif« 
ford manages to keep it paced. 

Girl's appearance is a prolonged 
series of ungraceful falls. All the 
old ruses of attempted singing with 
comic interruptions, etc.. taken from 
an' overworked book. Ventriloquist 
bit with girl as natural dummy 
seems to add that last inch that 
gives them a hearty, sendoff. 



OVERNIGHT SENSATION! 

BROADWAY'S NEWEST DANCING COMEDIAN 



Gus Edwards was working on four 
new acts for the new season. 



Walter Huston and Bayonne 
Whipple in the bill at the River- 
continued on page 61) 



MISS COOPER'S DATES 

Betty Jane Cooper, currently at 
the Paramount, N. Y., his had her 
bookings by Paramount extended to 
Include Detroit, Boston and probably 
Chicago. 

Dates are Indefinite, though start- 
ing some time in' May. Charles Yates 
agented. 





Now Appearing in Gus Edward's ^SHO-WINDOW'^ 

BROADWAY THEATRE, NEW YORK 



•A FEW PRESS COMMENTS - 



NEW TORK DAILY NEWS 

"BROADWAY" (April 14) 

Ity Ed. Sullivan 

'"The audience liked best .roe 
Dorrls. who did "a grand imita- 
tion of Ray Bolger— Dorrls is from 
New York's: famous r renth Avenue 
—In the, old dayrf Ut Was "Callod 
'Double Fifth'," 



NEW YORK HERALD tRIBUNE 
(April IB) 

"Joe Dorrls, a young fellow who 
does ah Impression of Ray Bolger 
that is good- enough to pass 1PJ 
tWe master himself. He stopped 
proceedings last night." 



WILELT.A WAT.I) 
New York Vout (April M) 
"The Big hit seemed to be Joe 
Dorris In a Ray Bolger 'routine 
that, brought down tfte -hpuae. He 
was so thrilled at . his reception 
that he tumbled down Hie Btalr'fl 
Into the orchestra, but bounced 
right up again, smiling." 1 



'.G.K.. New York Sun (April IS), 
"The act that stopped the show, 
however, was the offering of ft" 
Hmber-llmbed • eccentric <J» n « e ' 
named Joe Dorrls, who comes «J» 
close' to out Bolgerlng «w 
Bolger." 

JOHN CHAPMAN . - 
New York Dally -News (April IS) 
"' "One Jbe Dorrls got last n| Jit * 
big hand with his Bolger act. 



Thanks to GUS EDWAEBS-^Blix POWEES and "PRIMROSE" 





MELBA 
THCATRI BLOC 



tHR CUSHMAN, 

CIRCUIT 



Variety Bills 



NEXT WEEK (APRIL 17) 
THIS WEEK (APRIL 10) 



Numerals i 



ith bills below i icate opening day of 
, whether full or spli 



RKO 



' BOSTON 
r Keith's (16) 

I T O Co 

TcHTCAGO 
. Palace (1») 

tine KrJfrht 
oe Morrison 
Tank Gaby 
Htcbel .*-Burant 

TWO to flll) 

(10) t . 
8 Aristocrats 
fen Harvey . 
lack & Bubbles 
lary'Small .- 
Jiook ft, Sully ; 
jarl Jack- & B 
^CINCINNATI 
: Palace (II) 
^da Carnival 

lid Peabody Co . . . 



, CLEVELAND 
Palace (17) 
Major Bowe3 Co 

■ ■ (10) 
Folles Comlciues 
DETROIT 
Fox (17) 
Folles Comlques 

• v (10). 
Al Pierce Co, 
June Knight 
Pinky Tomlln 
PROVIDENCE 
-Keith's (17) 
E Carroll's Vanities 
SCHENECTADY 
Keith's (16-18) 
Band Box Rev 

TROY 
Keith's (17-20) 

Moods ft Rhythms 
Ada Brown 
Olivette, Co 
Ted Claire 
. Mangean Int'ls 



Dazzling Drum Doings 

JACK POWELL 

"*DJr.: LEDDY & SM ITH 



toew 



hew york city 

.' State (17) 
BBddy Rogers Oro 
BALTIMORE 
Century (17) 

6 Is Wed Co. • 
tad Hilton Co 
Arthur Boran 
Rajr Noble Ore. 
.. DETROIT 
Fox (17) 
Fats Waller Oro 



PITTSBURGH 
Stanley. (17) 
Eddie Peabody 
Roger Pry or '. 
Block & Sully 
Moore ft Revel 
'King ft' Sinclair 2 
WASHINGTON 
■Tor (17) 
Hilda Ballet 
Benay Venuta 
Jimmy Savo 
Stone & Vernon 4 




NEW YORK CITY 

Paramount (17) 
ti Jack Little Ore 
jattael Merman 
Jans Cooper 
BOSTON 
Metropolitan (17) 
ited Waring Ore 
CHICAGO 

;v-.CWeago. tt") 
Ifarlon Claire 
Guy Robertson 
Vivian Foye 
3'Welre 'Bros 
Qeo Andre Martin 

. Oriental (17) 
iaf-hrop .'Bros & L 
.Tommy Rafferty 
Boy Foy ' 

Southtown (17) 
Q'Qorge .Glvot 

' ■ DETROIT 
■ MUhlcan (17) 
D:ftT>*Remy 
Trado 2 
Both Bttlng 
Pat Hennlng & B 
Sol Qrauman Co ' 



DULUTH 
Lyceum (17-30) 

Dave Apollon Co 
JIINNEAPOLIS 
Minnesota (17) 

Our Gang Follies 
Pete the Dog 
MONTREAL 
Loew's (17) 
Doll O'Doll 
Pearce & Carthay 
Barry ft Whltledge 
Eddie White 
5 Janseleys 

NEW HAVEN 
Paramount (17) 
Count Bernlvlcl Co 
SPRINGFIELD 
Paramount (17) 
Benny Meroff Ore 
SUPERIOR 
Palace '(81-2*) 
Dave Apollon Co 
TORONTO 
Shea's Hipp/ (17) 
Morari ft Wiser 
Jimmy Barry 
Carl Freed Ore . 
Worth Wyle ft H 
Don Lee & Louise 
Harry Anger Co 



Lang'd.on ft' Storey 
Ler.oy &. Sharp 

6 Satinettes 
Stanley. Meyer's Bd 

HELENA 
Rio (18-19) 

Cavalcade of Ivaffs • 
Murand & Glrton • 
Charlie Brugpo 
Evans & Rudie 
Leroy ft Pals 
Danny Harris. 
Dan & Ann Manos 
Mile Llla 

7 Flay Boys 
KEOKUK 

Regent (18-20) 
Chatterbox. Rev 
Al De Carr & S 
Frazier Bros 
Capps Bros 
3 Doyle Sis 
Dolly Capps 
A & C Howard 
3 Tunesters 

LACROSSE 
Majestic (18-10) 
Paris on Parade 
T & A Miller 
Phil & Doily 
Wells ft Powell 
Jantz Sis 
Bell ft Bedlnl 
B Steppers 
Rich'd Shannon Bd 
LONGVIBW 
Rembert (22-23) 
Mardl Gras Nights 
Qlen Dftlo 
Hadji Baba 3 
Shannon & Harris 
Jack Lowe . * 
Dorothy LaRue 
Bob South Co 
George La-Tour. 
Masqueraders Bd 
MACOMB 
mtnofs (21-22) 
Chicago Follies 
Co Che's Davis 
Bobby Bedford 
Bobby Dyer 
Ellison Sis 
Frank Peg Jones 
Emile Leone- 3 
Ches Davis Bd 
Henri Nelser 
MASON CITY 
Cecil (22 T 23) 
Town. Scandals. 
J ft E Dayton 
Butters Tr 
Art Gleason 
Phil Bernard 
Mayfalr Sis 
Allyn & Gaudr'aux 
Joyce Rogers . 
Town Crier's Bd 
MOLINE 
LeCIalre (17-18) 
Chatterbo* Bey 
Al De*Carr & 3 
Frazier Bros 
Capps Bros ' 
3 Doyle Sis 
Dolly CappB 
A' & C Howard 
3 Tunesters 

MUSKOGEE 
Rltz (22-23) 
H'wood Hqllday 
Johnnie Dunn 
Mildred Perlee 
Stalac Bros & P 
Syble -Lee 
Billy Thornton Co 
Spud ' Seal 
Stone & Kane 



Joe Donaldson 
H'wood Ambas'dors 
NATCHEZ 
Baker - Grand 
(21-22) 
Passing Parade. 
Bradna Boys 
J5 , Gales 
Great Koban 
Chan Knoll 3 
Ediths Rogers 
D Sis 

Mickey Reynolds 

Bert Dexter 

7 Rhythm Makers 

OKLAHOMA CITY 
. Liberty (18-21) 

H'wood Holiday 
Johnnie- Dunn - 
Mildred Perlee 
Stalac Bros ft P 
Syble Lee 
Billy Thornton Co 
Spud Seal ' 
Stone ft. Kane 
Joe Donaldson 
H'wood Ambas'dors 
PITTSBURGH: 
Cozy (10-20) ' 
Sirens in Satin 
Shannon Stanley 
Billy Balrd 
Comer ft Parks 
3 Aristocrats Dance. 
Faye Sis ■-#'■■■ 
Langdon ft Storey 
Leroy ft Sharp 
6 ISatinettes •?' 
Stanley. Meyer's Bd 

SIOUX FALLS 
Egyptian (18-10) 

Chicago Follies 
Ches Davie . 
Bobby Bedford 
Bobby Dyer 
Ellison Sis 
Frank Peg Jones 
Emtio Leone 3 
Ches Davis Bd 
Henri Nelser 
VANCOUVER 
Beacon (17-23) 
Stars of H'wood 
Browne ft LaVelle 
Clifford Wayne 6. 
Jerry , ft . Jean . 
Clarenoe & DeLores 
Grey Wolf 
Iron. Heart 
Little Deer 
CaiUyle Wayne 
R Patrick Sutton 
H'wood Boule'd's 

WATERLOO 
Paramount (17-10) 
Times Sq Topics 
Lorette Grey 
Lutes Bro& 
Sherman & . McVey 
Fenwlck & Kocher 
Hoist 2 
Ginger Stover 
Buddy Mack 
Glenn Masort 
Joe Clausers Co 
WICHITA FALLS 

Majestic (18-10) 
Rainbow Rev 
Musical Jordan 
Orloft 3 
Hashl ft Osai 
Marlene Sis 
Connie. Mitchell 
Jimmy Mack 
Alvlra Morton 
7 Sirens 
Skeeter ft Ray 



2d hs.lt (16-18) 
3 D'Altonlans 
Alfred Thrlpp 
KILBURN 
Grange 
Mona .Grey 
Sadler Desmond 4 
Chas Graham 
LEWISHAM 
Palace 
Edw Victor 
Cresso Bros 
Hutch 
LEYTONSTONE 
Rlalto 
Beams Br'zy Babes 
OLD KENT ROAD 

Astoria 
Lassjt'er Bros 
PECKHAM 
Palace 
Dudley' Dale Gang 
Bernardl. 
Gintaro 

SHEPH'RDS BUSH 
i r Pavilion. 
Duncan's Collies 
STAMFORD HILL 

Regent 
El Cubanos Bd 



8TREATHAM 
Palace 

Lewis Roll's Stones 
TOOTING 
Granada 

7 Hindustans 
Latasha &• Lawr'ce 

8 Academy- Gls 
Al Burnett 
S ft M Harrison. 
3 Stooges ft Oakes 
Monty Rose 
Sid Howard 
Angela Parselles 
Constance ft Lillian 

TOTTENHAM 
COURT ROAD 

Astoria. 
'Queen of the Seatf 
Harry Fryer Bd 
Tierry's Juves 

WALTHAMSTOW 
Granada - ■ 

Chas -Manning Bd' 
Wihsor ft Wilton 
Masu. ft' Rurl ' 
BBC Singer 




Week of April 13 



ABERDEEN 
Tlvoll 

Dave ^W 11 ' 1 " 
Caprice' Proud 
Pratova ft Jlles 
CUff Harley. . 
10 J- Tiller Gls 
Roy Tracy 
Joe O'Rourke 
Jimmy .McKlnlay 
Gee Boys 

ALDERSHOT 
Hippodrome 
Elsie Carlisle 
Masa Hlrukawa 3. 
Van Dock 
Delia's Dogs . 
Byron ft Byron 

2 Derricks 
Johnny Kavanagh 
Lucerne Skaters' 
Rex Gordon Co 

EDINBURGH 
Regent. 
. '1st half (13-15) 
Blthell's Crowd 
. 2d half (16.-18) 

3 Harmony Boys 
. Royal 

Gaston & Andree 

Kirk &■ Lawrence 

Hamtree Harrlngt'n 

Skeets Martin 

Thelmina 

Terry Wilsoti 

Yong Kee- 3 . 

Plant' & Rosslyn 

Alberto 

■ GLASGOW 
Paramount 
Hal Yates 
Dr Llpton's Debs 

Pavilion 
Mantovani Ore 
Leonard Semon ft S 
Rebla 
Bll ft Bll 
Cable ft Carr 
Bruce ft Radpllffe 
Adelaide. Strang 
KINGSTON. 
Empire 
Reriee 'Houston do 
Billy Bennett 
Larry Adler 
3 Man ley Bros 
Blum & Blum 



Pat Hyde 

A Astill & Font'Ine 
Bex & Bex 
Martyn ft Florence 
O- Aston Co ->•' 

LEITH 
Capitol 
1st half (13-15) 
Harmony Boys 
2d half (16-28) 
Blthell'S Crows. 
LIVERPOOL 
Shakespeare 
Harry Welchman . 
Hazel MTangean G's 
Anthony ft Rowell 
Valente ft Martell 
Alec Finlay 
Joannys 
Don Galvan 
Le. Pomme ft Sis 
MANCHESTER 
- Paramount 
Dina Clare 
Haver ft Lee 
Garland Wilson 

PLYMOUTH 
. Palace k- 
Trolse \MaindQlIers 
Bartlett & Ross 
Hobatt 3 .■ 
Jean -Kennedy 
Austel ft Arthur 
Klngsley ft. Fordo 
Ara ft Zetta 
READING 
■ Palace 
PhylKs Robins 
RIgoletto Bros 
Almee -Sis 
Sheldon ft Fischer 
Mack ay 2 
Rolf Holbein v 
Campbell ft Wlso 
Skating Riots 
Volgas _ 
STOCKTON 
Globe 
Alfredo Ore 
Arnaut Bros Bobs 
Arnaut Peggy ft R 
Red Fred 
Hatton ft Manners 
Bll ft Bll 
Chick Elliot 
O Walters Co 



Ansa llelil'a 

Anna Held Jr 
Hilda Elfonte 
Irene Burko 
Ruth Templeton 
LIndy Lou 
'Toots' 
| Sunny Lambert 
Paul Bass Ore u 

Hickory . Hous*> 

Klrby Walker 
Marjorle Naylor 
Francetia Moll>>y 
Ted Lnne 

/.rthur Ganstrl^.l ft 
Wlhgy Manone Bd 

I'lyw'd ReBtniinto'! 

Jlck Lucas Oro 
3enny Fields 
Jack Waldron 
IBllllo Burns 
Denny White 
Phil Neeley r , 
Cackles O f Nell. . 
Charlqt Lambe.rt'o* 1 , 
Mltzl -Haynes 
| Marrori Marflri 
Helen Gray • 
Jane Casey. 
Rose Blane . 
Lettle Canapbell 
Cookie Faye: ■ 
Cass Dailey 
•Arthur Warren Ore 

Hotel . Ambassador 

Roslia ft Foiitaiio .. 
•Florence Welcher 
iVIncent .Bragale 
Vlnoent .Lopes . Ore 

Jack Berger. Ore 
Hotel- BlltnWe • 

Buss Morgan Ore 
Linda Lee 
Joe ft Betty Lee 
Nadine ft Glraldo 
Hotel Backlngharo 
Pierre Beaujean 
Hotel Commodore 
. 'John Johnson Ore 
Jane- Williams 
Jklarcla -Wayne 
Donna ft Darrell 



W Si E Howard' 
iCarotyn- NbH'eV. 

. CHICAGO 




Warner 



Wilbur Cushman 



PHILADELPHIA 
Earle (17) 

Ted FloRItO Ore 
(10) 

E Carroll's. Vanities 
Billy House 
Buster West 
Lucille Page 
Earl Carroll 

PITTSBURGH. 
. Stanley (17) 
Eddie Peabody 



Roger Pryor 
Block ft Sully 
Moore ft ReveJ 
H King ft Sinel'lr 2 
WASHINGTON 
Earle (17) 
Jan Garber Ore 
(10) 

I Ray Hutton Rev 
Jack Pepper 
•3 Burke Sis 
Helen Honan 



• ALEXANDRIA 
't^ramount (10-20) 

Patelpg Parade 
: Bradna Boys 

(Gales 
■^rtat Kober; 

Chan Knoll 3 

Kcllthe Rogers 

DSis 

Mickey Reynolds 

Bert Dexter 

7 'Rhythm Makers 

AMARILLO 
, Fair (20-21) 

Bainbow Rev 

Musical Jordans 
> Orlort 3 

Hashl & Osal 
'Marlene Sis » 

Connie Mitchell 

Jimmy Mack 



Mile Llla 

7 Play Boys 

BOISE 
Plnney (10-20) 
6 Denlso Dancers 
Billy Raymond Co 
Carlton Sis 
Frank Sterling 
Elaine ft Douglas 

8 Melody Men 

DUBUQUE 
. Ornheum (17-10) 
Town Soandals 
J ft E Dayton 
Butters Tr 
Art Gleason 
Phil Bernard 
Mayfalr Sis 
Allyn & Gaudraux 
Joyce Rogers 
Town Crier's Bd 



Independent 



'OFFICTAL"DENTIST TO THE N. V. A. 

DR. JULIAN SIEGEL 

1501 Broadway. New York 
This Week: Ann Ann«v«n; Jack Starns 



CHICAGO 
State Lake (11) 

Will Harris U 
'Casino DoParee* 
INDIANAPOLIS 
Lyric (17) 

Horace Heidt Bd 
Alvlrio Rey. 
Campbell Sis 
Lysbeth Hughes 
| KANSAS CITY, MO 
Tower (17) 
Betty Lee 
D & 12 Barstow 



Rels & Dunn 
Jack Carson 
IXHJISVILLE 
National (17-20) 
Vox ft Walters 
(Four to fill) „ 
ST. LOUIS 
Grand O. H. 
Lang ft Lee 
Heaiy ft Garnella 
Winnie & Dolly 
Dave Lee 
Lane ft Harper 
Royal Whirlwinds 
('OnO to AH) 



London 



£lylra Morton 
'•Sirens 
Skeeter & Ray 

BARARO.O 
AI Ringling (21-22) 
' ■■■■m rl8 on Parade 
•Si.ft A Miller 
|hil ft Dolly 
Wells & Powell 
Jantz Sis 
' fl 1 ' 4 Bedlnl 
;t'«bythm Steppers 
'" ■ C S1SL Shannon Bd 



-REAUMONT 
v * e nerson (10-21) 

ft?» d L Qrds Nights 
ffen Dale 
.^ftfJl Baba 3 



frothy L ^ 
Job Bdttth ^Co ' 
flfe**. LaTour 
S^ueradors Bd 

■*'''«S fock (21-22) 
i^alcade of Lafffi 

,5? ft & G1rt °n - 
^ a "»y Harris 




EL PASO 
Plaza (31-:.'5) 
Kit Kat Klub Rev 
3 Payno Bros 
'2 Kanazawa Jays 
Barney Star 
Ruth Sue Powell 
Wagner Sis 
.Teanhette Lee 
Richardson Sis 
Paul Cholet 
C Klttenettes 
ICrazy Kat Brt . 
FORT MADISON. 
Iowa (21-22) 
Times Sa Topics 
Lorette Grey 
Lutes Bros 
Sherman ft McVey 
Fenwlck ft Kocher 
Hoist 2 
Ginger Stover 
Buddy Mack 
Glenn. Mason 
Joe Clausers Co' 
HANNIBAL 
' Orphehni (17-18) 
Sirens in Satin 
Shannon Stanley 
Billy B.-lrd 
•Comer ft Parks - * 
3 Aristocrats Dance 
1 Faye Sis 



Week of April 13 



Astoria D. H. 

Addison & Sylvia 
Canterbury M. II. 
1st half (13-15) 
3 D'AltonlanS 
Alfred Thrlpp. , „ 
2d half (16-18) 
Addison ft Sylvia 
Jack Lane 

Dominion 
Teddy Brown 
Owen McGivney 
New Victoria 
Geraldo Ore 

Troi'Odrro Cnl). 
Western Bros • 
Harriet Hutehlngs 
Murray ft Mooney 
Lionel King 
Maurice 

BRIXTON 
AMorla. 
Draper ft Shires 
Dinah Miller .„„„ 
"CHADWELL H'TII 

1'alaro ' > 
Evelvn Hardy Bd 
CHELSEA ■ 

! rftia<'e 

Tfl;ldy Broiva 
riavona 



CLAPTON 
Kink 

Lillian Burgls" 
Roslna ft Carlos 
Cal ft Nona Kay 
EAST HAM 
Premier 
Evelyn Hardy Bd 
EDGWARE ROAD 

Grand 
Mona Grey 
Sadler Desmond 4 
Chas- Graliain 
EDMONTON 
Empire 
Chas Manning Bd 
WInsor & Wlllon 
Masu & Yuri 
BIjC Singer 
HAMMERSMITH 
Piila'"" 
Forsyth c 

Seaman Sr Fnrre-l 
Anderson ft Allen 

Gru.';e Vlr.tor 

ISLINGTON 
' Bloo Hall 
1st half (13-l« 
Addison ft Sylvi 
Ja<'k Lim 



NEW TORE CITY; 



All Stars 

Alice Lowell 

Bal Unset te 
Parisian Serenaders 

Barrel of Fun 

Francis Dunn 
Arthur Budd 
Bennett Green 
Lillian . Wayne 
Beachcomber Bar 

Marlon Butler 
Leslie Litamy 
Ann Suter 

Bill's Gay 00'* 

Arthur Behhn 
Bill Lorraine 
Ed Furman 
Ethel Gilbert 
M!ke Bernard 
Frank Russell 
Bob BIgelow 
Larry Lee 

Black Cat 
Amanda Randolph 
'LbTiriy • Si mm oris "ft " ' 
Rhythm Kittens 

Caliente 

Francis Faye 
Sklppy Smith Oro 

Casino Venezla 

V Bracclanl.e Ens 

Cliateao Moderne 

Billy Castle 
Elena McCoy 
Muriel Rogers 
Fnk MoFarlane O 
Chesapeake onse 
John Steel 
Chez Josy Baker 

Josephfne Baker 
Wlllem Van Loon 
Gene Ashley 
Ray Benson Ore 
Antobal's Cubans 
Club Gauclio 
DImltrl 
Virgil 

Persa Ravel 
T.os Gauchos 
Rllla Dau 
Munoz & Bolau 

Club Rlclinion 

l^ee Carr 
James Sherry 
ttarry Bernle 
George Oliver 
^reddle Monroe 
Jack Mayo Ore 
Cocoanut Grove 

Tic Toe Girls 
Terry Green 
Walter La Mare 
Alice Glover 
Dick Messner Ore 

Connie's Inn 

Chink Oolllns 
Winnie Johnson 
Hotcha Drew 
Maxle Armstrong 
Bddle Green 
James Anderson . 
■ ;hurk & f'hurkiM 
Don Redman Bd 



Deanvllle 

Marie Almonte 
Anna White . 

DelmODlro'M 

Murray ft Alan 
Jay Mills Oro 

(lack Dempsey'i 

Owen, Hunt. P. 
Carlos & Marchnn 
Jan Brunesco ' Bd 

El Chlco , 

Consuelo Morena 
Portia Portar • 
Emile de Torre Ore 

El Toreador 

Ramon & Luclnda 
Toreador 4 
Fermin ft Gloria 
Fantasia Novoa 
Medaro 

Don OUberto Oro 
El Morocco 

Ernie Hoist Oro 
Famous Door 

Red McKenzle Bd 

French Casino 

Folles de Femmes' 
Emllee Adreon 
10 Argentina Ladles 
Alphonse Berg 
3 Bredwlns 
Goorges Bruyata 
Choppy 

M'rg'erlte DuFresne 
Estelle ft LeRoy 
Marlta Farell 
Cllly Feindt 
Dany Flore 
Little Fred 
Vera Nargo 
Orbal 
Mile Paris 
Plroska 

Andre Randall 
Freddie Zay 
Sonla Gunsner ft. A 
■lack Denny's Ore 
Vincent Travers Ore 
Russell Pattersons 
Per6onettes 

Gung Plonk 

Pat. Harrington 
3 Boston Sis 
Or'nwlcli VIII 
Albert Pry me 
Elena McCoy 
Pat Clayton 
Lillian Calrnes 
Antony Tosca Oro 

Gypsy Tavern 

Bert Linden 
Alda Luciano 
Bukku 

Chubby Ross 
Jules Keaton Oro 
Dan Italy's. 

Dan Healy 
Jack White 
Florla Vestoff 
Camllle Glory 
June Larrainn 
Blentla Ranson 
Roth-Andr*»WH Ore 
Beale St. Boys 



Inn 



Hotel Edison 

Sammy' Wilson Ore 
MacCoogan- 
•Frank' Corritvell 3 
Hotel Essex House 
Musical- Rogues. 

Hotel' ;Fltth. 4«. 
•P Handeltrian Ore.- 
Music Masters-. , 
Hotel Gotham 
'Raoui, Lipoff/pro' t 
Hotel Gov ;CTInt1)li 
Eddie Lane .' 
Hotel Gr't No'rth'rn 
A Ferdlnan'do Ore' 
Hotel LeslnRton 

Ozzte Nelson Oro 
Harriet HilHard 
Eugene Jelesn.lck Or 

Hotel Lincoln 
Tommy Dorsey Oro 
Esquires 
Edythe Wright 
Jack Leonard 

Hotel McAlpJn - 

Enoch Light Oro. 
MflHt. Danls 
A Gonzales. Ens 

Hotel Montolulr 
Don Richards Oro 
COral Islanders 
Lillian Kenny 
Jaysnoff Sis 
Hotel New Yorker' 
Bob Crosby Oro 
^Virginia Verrlll 
Frank Tennill 
Ray Baduc 
Pierre ft Temple 
Hotel Park La lie 
Max 'Bergere Ord 
Hotel Pennsylvania 

Hal Kemp Qro 
Knott ft Tow.ne 
Yost's Calif- Co 
' Hittel Pierre 
Panel) o Ore ... 
Gregorl Franzell r 

Hotel Plaza 
Eddy Duchln Ore 
Emily Lane 
De Marcos 
Hotel. Hitz-Carlton, ' 
Arman Vecsey Oro- 
' Hotel 'Roosevelt 
EBther' Velas Ens 
Guy. Lombard.*) Ore 

Hotel, Suvoy-Plazo 
bwi'ght Fiske 
Dick Gasparre Oro. . 
Maurice ft Cordoba 
Bob Grant Ore 
Habaneras- Oro 

Hotel Shelton 
'Bert King Oro 
Hotel Sherry- 
Netherlanu 

'Russian Eagle! 
Alex Bunchoiichou 
Adelaide Howell 
Gypsy Choir 
Lldla Sadovskala 
Jemme Hurok 
Raphael 

Hotel St. MorlU 
Nlklta Balleff 
.'Chauve Sourls Rev! 
Dorothy Foi 
George Breton 
Ron Perry Oro 
Sunny Rice 
Irene Antarova 
Andrea Sal am a 
Leo Kesnlck 
Leon Na-vara Oro 
Hotel St. Heels 
Georges Metaxa. 
Hartmanns 
Jules Lande Ore 
Emll Coleman, Ore 

Hotel Toft 
Geo Hall Oro 
Dolly Dawn 
Hotel Viinderblll 

Evelyn Swann 
Joan Vorvlw 
Dean Goodello 
Bernle Dolen Ore 
Hotel Wrtldorf- 
Astorla 

Corjnna Mura 
Bo%vel ft Tova 
Tin Rosy 

Charles Magnantl 
OrvlHo Knapp Ore 
Michael Zrtrln Bd 
Hofcl UVylln 

Charlie Wright 
Bobby . BrooKs Oro 

jimmy Kelly's 

John Hod; wood 



Evelyn.. Wilson 
Mary Lane 
Janice Andre 
Wnrren & ;Bodle 
Carter & Sehimb 
Midgle Parks 
Joan Miller 
Billy Mack 
Alary Dariun 
a Raynionds 
Danny Hlgglns 
Dorothy Dorr 
Kitty Mulligan 
Gene Walter 
Joe Rlcardel Ore 
Joe Cnpella Ofo 

Kit 

Ann. T^u'ls 
Johnny ft George. 
Danny ft Edith 
Sally -Gooding 
Alda Waixl 
Bob Hargiave Ore 

Rue 

Costain' ft ;Crane 
•Nick Vbuzen \Bd . , 
'Eaaie Davis Ore ' 
"; Leon [& 'E"U«lle*'s 

EdVlle DnvVs' ' ; 
Patricia Gllmo.re . 
H, -Gardner, Carter 
Noble, SIssle .3 .- . 
Win Farmer 'Oro 
Madeleine's - 

Jack arid 'illl- 
Lucille, 'torrelt." 
Damar O/p ' 
Joe. Gray; 3 
-Mari-Abput-To 
Betty Bdwlter 
Al Manutl .Oro t 
Maisonette- Rouse 
Codolban Ore 
Schura. Llptova 
George Orda 
Jasha Nazarenko- 
Boris Belnstozsky 
Nadla Kortez 

Moo Paris 
Jimmy Rogers 
Versatile 3 
Barry. Winten Oro 
onto Rosa 

Pola Dorgla' ' 
Sandy Ross 
D Pecorano .oro 

No. 1 Fifth Ave 

Carl Hunt 
Blllle Trask 
Joe'Lilley 
Harold Wrdodall 
Hazel "Websler 
-Normandle 
■Hal' Hope." Oro " ; 
Old Roumanian 

•.Tb4ls; '. , •'-.: 
Sadie • Banks 
Jack.'Hirsch 
Russian .Gypsy > 
• Mickey Malldry ••' 
^01 • Schneider • 
Roumanl.a GypBiea 

Onyx Club 
Stuff Sm>th..Bd. 

Paradise 

Milton Berte- 
Georgio Tappa 
Tic Too Girls 
•Mickey Alpert 
Sam Ted ft Ray 
Vera NJva 
Doris' Rhodes 
Kathryn Rand 
I Nancy Lee 
Betty Kean 
Robbins Fam > 
O' Dornberger Qro 
Place Elegante 

Tommy Mills 
Steve Lenti 
Eddie BJanchard 
Bill Farrell : 
Benn Kauff ... 
Irve. Harris ' 
-Leo Lazaro Oro 

Rainbow Grill 
Margaret, Gray' 
Olive Gardner 
Gall Gall - 
Mildred Monson 
Ruby. .Newman Ore 
Bainbow Boom 

Glen Gray 
Casa Loma Ore 
Frances Maddux 
Paul Draper" 
Pee Wee Hunt • 
Kenny Sargent.- • 
Nancy Nbland ' 
Nano Rqdrigo Bd 
Russian Bear 
Balalaika" Ore 
Coetya KrUniln 
Kuban Cossaoks 
Sergey Sokoloft 
■Julian Altm'an 
>'Ipholal Khadarlk 
Fronla Stanlsl vsliy 
Ivan Korniloff 
Miss- Nightingale 
Eliza r Rarnova . 
'Nadja , Dusli i.nska, 
Russian KrOtciinian 
.Gypsy Markoff'. . 
Adta Kuznetzoff 
Nastla-Pollakova • 
Nicholas Vosllleff 
Mura Toumanova 
DarlO Blrso 
Orlik ft Lotik 
Mlscha 

NIoholas Matihey 
Gleb Yellln Oro 

Russian -Troykn 

Amstel's Bd 

San Soucl 
Jerry Blaine Oro 
Sidewalks of N. ' 

ROBCOO Alls 

Mammy Jinny 
Helen Stone 
Clark ft Verdi 
Anthony Trlnl pre 
Betty Lewis 

Smiill's rarudlse 
Charlie Johnson Or<- 
Palmiro ft Valez 
Cnunk Robinson 
OIHe Pollers 
Arnelte 
_ Blink Boys 
Amos Bonds 
Marlon Helrston 
Htork Club 

Marjory Logan 
Marlon Coolcy 
Gus Mortol Ore 
N Erandwynne Or< 



\ Chubby Smith 
Harry Lirtmnn Or< 
Ches Doherty Hev 

Ubniigl 
Gladys Behtley Rev 
Pearl Balnea 
Kay White. - : 
3' Melody. Maids 
Avon Long 
Hot Foot Watson 
Lucky Sis 
:l Lang Sis 
Edna Mae' Holly 
Ken ft .Be.n ; - • 
Willie Bryant Ore 
Yacht ' Club 

Edith iRoahk 
BVoo'ks.5'.. " :"' 
Trudy DeRlng 
J^red Steger - 
Geo Paflerwskl . 
Sid Franklin Ore 

Versailles 



Red Norvo Bd 
Jos famlth- Over 

Vllhige Burn 
Ernie Mack 
Uuddy Gately 
Mildred Barry 
Milton Mann Oro 
Vllluge . Nut Club 

Riviera Boys 
Lou Raymond 
Iris Ray 

Ickle Wells 

Kenny Watts 
tfhlni .SHain Rev 
';. wtvel 

Marlatine. 
Ernie Maran 
Boring '& .' Ijazor 
Betty Bear . 
Baron Gyldebkorn 
Nalna Kihova , 
PYknlr La Salle .Oro. 
Bob .Lee 
' Wynne -Rolph 



. nisninrek Hotel' 

Dorothy Miller , 

phli LeVirit Oro 



Hlacktiaw 

Soe S'aunrfers' 
Ick ft Pol, Rogers; 
P|iee Puree- 
Harry .ttlchman 
Betty Keanr 
'Jack Golden 
The : D'lvans 
AhdrO ifarsh 
-Henry- Busse :C-rc . 

! Blavk'stone ! Hotel . 

1 (Mayfulr Knom) ' 

DeMarcos . 
|Anna F.iilton 
Kavelln Prq . . , 
'. Continental -Room- 

-(Stevens Hotel) 
Sonya ft Romero 

2 Elleens , ' 
Harry Sosnlk Ore 

'. College Inn ' 

Abe.' Lyman pre 
Colony . Club , 
Llll -Bernard ' • 
;F»o. .Henry 
Phelps 2 ■ 
Edna Rush 
jRhyt-hmeers - Oro 

iPeaohes* v' 
■Marian Morgan 
'.Don -Enrico • ' : 
Countess AJebassi 
Faith . Bacon. ; 
Bob TlrfsJeya. Ore 
Congress ' Hotel 
<Urban- Room) ' 

Benny- (Jobdman 
Helen War.d ' 
Art Barnett 

; Club Alabam 
Elliott Sis - 
Ahthony f Marks 
LeMarge Sis 
.Effle" Burton 
•Ginger Woods • • 
iArt Wllltp,m« 

Club Mlnnet 

Rider Sis*. 
Ruth Jo'ffee 
Ham Haas 
Miss Deone 
Shirley Handler 
Adglinna Dosseha 
Lew Sales Oro. 
3 Deuces Cafe 

Art Tatum- 
Zutty 

Drake Hotel 
.(Gold Coast Room) 
Jack Hylton 
Pa t O' M ai ley 
Magda Neeld 
Peggy Dell 
Alec Templeton 
Erne. Atherton ' 
Cllve Erard 



Merry Mac's. ".-- 
Freddy- Schwejtzor. 
Georglo Lyons ■'■ ■■ 
Edgevrtiter r Beach 

Hotel 
Bernle Cummins Or 
Mooro.e ft A $ia ,• 
-Docothy ft-.Kihjr 
Milton Blakejy 
■Herbert Fobte Ore 
Harriett SiOJth Gls 

Gay '00V 
■NataclW 1 " 
Flo" Whithian. 
Geo, DeCosta 
Lew King ' - 

: Hl-Hat • ' 

Nancy Kelly- 
Billy .Snyder 
Nolle Nelson 
Ondrea ft Mitch 
Gould Sis 
Syd Lang-, Ore 

Paddock C'ob 
G ft C .Herberts 
Billy- Carr 
Ti'udye Davidson 
Marjorle Little . 
'Jess • 3f dhnson • Oro ■ 

■ Palmes - House 
(EiOplfe Rbrom), 

Bob; H»ir. 
vMagpya,. ft . 
tSiovanni , . 
TrAaay Dosh' ' 
Manhattan 4< . 
Abbott' Dcincers , 
Ted Weem.s ^Ofo 
Rbyrile FrolU 
<3ale--Tfac'ey- ft Ij - 
Florence Hih Low 
Ada Leo ' 
Hal Monte 
Henry 'Llpchon -Oro. 
Henri Lishon 
Terrace' Gardens 
(Hotel' Morrison) 

Ted Lewis Co 
Radio Aces 
Caxrollvft Shallta 
Chas wnlttier ' 
Edna Strong 
Naachn 

Kay Gregory, -. 
The HI-Hatters 
Kings Jesters..'/ 
88* Club 

'.CarroII.& Gorman 
Eddie -South 

,Vi» .I>«o> 
'Pep' . Smith 
Almea ft Vlvlenne 
Ruth Enhls 
Dolly, Dollne 
Farrell; 81s ' 
, Flo Ray 
Ed Kraus Ore 
Sol Wagner Qro . 

Yacht Club 
Endor ft Farrell 
The Selbys . 
Ruth Delmar 
Dick Ware 



Anchorage 'Ion . 

Oliver Naylor, pro 

•' Arcadia Int'l 

Mario VjUunl' * 

Billy Losses:' 

Ltiba .^hli'na - - 

G ft' M deL'eon' 

Sally LaMnrr. 

LOrry . Blake 

SantsclU Sc. Buckjey 
Bun'lay- Hotel 
(Club Mirage) , 

Sylvan Herman. Orr 

Bellevue- Stratford 
(Planet Room) 

Meyer- Davis Oro 
- Ben Franklin 
(Georgian Room) • 

Manny L^ Porte Ore 

Jean tfainlH ' ;": 
i Benny the Bum's - 
•Kit' Taylor • 

Juno ..Tempest 

Z Octaves 

.Gypsy Roma-Je 

McGlynn Sis 

Eleanor Sheridan 

Adelaide Joy 

Isabel le Rook 

Chlco 

Jay Cook 

Epicureans Ore 

Embassy 

Hclf.no StftndJsh 
Jack ft Jill 
Vlcki Joyce 
• Mildred Fenton 
Dick Abbott Ore 

Four Horsemen 
Harry Adar Ore 
Mary Leo 
Dorothy AlJison 
Dorothy Smith 

Frunk fiiliimuo's 

George Heed 
Alice Lucey 
Bobby Morro Oje 
LaBenton 3 
Suez ft MeJn 
Margari-t Skf-lly 
Burns ft Betty 
Ounrtlan ft Carlton 
Modcrnelten 
Charlie Wilson 
Hotel Adelphlii 
(Cufe Murguery) 
Uoh Rnltncr 
Eddie Bnnnellv Oic 
Prltchard ft Lord 



PHILADELPHIA 

Grace Johnston 
Bob DuPpnt • 
Paul 'Sydelt .. 
Evan «' Fontaine 
Texas .'Bocltets ( : . 

( Hotel' Pjennsylvaiila 
' (Mirror Room)- < 
Joe 'FraAetto Pro 
JOanne "Ani|rows ' 
Jack Randall Co' 
Vera HayCs 
Lee 'ft Bo'rde . 
King ft Brooks 
Bopts Gregor> 
Marty Landis Oro 

-Pierre'* -Roof 

Red Green Ore 
.Ted Pike . * . » 
"Barrett ft Parker 
Camper.- £. Roth*. 



. Dot Land,y„ 
;.• 'HosiJari Inn . 
Ru'ssiail -Gypsy -Oro 

Silver I^ko Inn 
(Cnmden) 

Beth Chains 
Mickey Famllant Or 
Gurron ft Bennett ' 
.TolmackH 
Patsy Ogden 
^Charles Brstzlann 
20tli Century Tavern 
Dave F«x 
Helen' Benton 
Call Leo 
Holon- ShftW 
Bobble 1 Dova 
Jackson ft Nedro . 
Barney JJoeman oro 

IVuliouRout. 
Yvotto Rugel 
Henry Betmap 
Bowman, *{.Bay no 
2 Mystics 

Mllti'H Kellem Ore. 
is WaUpnetUB 
Warwick lloffl 
(Cocktail Hoom) 
Eddlo Vlckner Oro 
Weber's llofbrau 
(Camden) 
Gregory,<c»Mlnn 
Hill Bllger Ore 
Jack Justin Orn 
Berks County Boy* 
Worth Sis 
Blsft Hart 
BarbleVa ft Colllta 
Fred Gruber 
fildnoy. -Golden 



Tony's 

Beatrice Kay 
Town Itnr 

Gypsy Erma 

Brook 2 

Town Casino 
Armand-Vnllerle 

.Ann White 
Henri PJer.ro Ens 
Maurice Shaw Or<* 
Jimmy Vlme.nl Ore 

v. Tho,roa«h«'fHk»"'e 
Ann* Kennedy.* 
Hfirbsiii f,n Porte 
Guidon Davis 



Independent Burlesque 

vWeekTrApril 19 

'Legs and . Laughtor'— Gdycly, Baltl- 

m *Gn.yety iris'— BIJou, SJitlA'Jol'Phln. 

•JollyUlrls'— Republic, WeW-York City. 

•Thcv're Oft'— Werha's, Brooklyn. 

'Beauty Parade' — Hudson; 'Union City. 

• 'Melody Maids'— Howard^ Boston. 

"Hollo Pareo'— ErnjtlrC.'-^fewark. 
■V!FoUi«s- of -P.leaMU»£e*ff-Gaycty, WasB« 

ln -^le n rry Maids'— Varlcly, rittsburglfc 



VARIETY 



" Wednes<Uy, AjprH 15, 1936 




FEWER TRYOUTS AND TROUPES SEEN 



Country Managers Must Work Under Equity Rules 
Plow— Minimum Salaries and Board Charges of 
$3 Per Day— Authors' Scrap an Angle 



According to Equity's survey of. 
summer theatres, there, were 42 
places in the sticks in the Eastern 
sector devoted to the drama last 
June to September. Indications are 
that there will be fewer rustic dra- 
matic enterprises during' the com-! 
ing slimmer, probably, because of . 
restrictions laid down by Equity. 
All rural impresarios will be re- • 
quired to sign art: agreement with 
the actors, body and. special con- ; 
tracts must -be given .to players. 

One of the principal clauses In 
agreement is a guarantee that actors 
will not be charged more than f 3 ; 
per day for board and lodging where 
the show management also con- 
ducts the boarding house, "which is j 
often the case. Formerly the rate 1 
was general at $6 per day and the 
end of . the week found the players, 
owing the manager money. ' 

Dispute between the managers and 
authors, may interfere with the plana 
of several summer theatres. Those : 
affected propose to try out new plays • 
with a '30 day option to contract, 
regular ' istage presentation lights. - 
Matter puzzling the rural impresar- 
ios is- how to make deals with 
authors lor tryouts until the issue 
is settled. 

Little attention was- - given to 
summer spots by s Equity until the 
movement developed widely- -Re- 
ports of abuses then, brought the 
association on the job. 

Contracts will be akin to. those 
used f or stock . presentations. Re- 
quirement calls for. engaging at 
least six players-regularly. Compa- 
nies .may. use locals or non-pros 
otherwise, providing these' do not 
appear Tor more- .than, two, consecu- 
tive -weeks,. Such players may be 
retained It, Joining Equity. 

For summer theatre purposes non- 
pros 'are .renewed to *b "jobbers.' 
Estimated that £00 Equity members 
played in the woods last reason. 

Mi itnum Salaries 

For all members the regular min- 
imum 'salary applies — $40 for se- 
nior's and $25 for juniors. It is gen- 
erally understood that there is. little 
profit margin In the 'sticks and the 
salary requirement may force the 
reduction of summer spots. Move 
ment never was ifavored by Equity, 
except for 'the: fact that it- was an 
escape -from New. York- during the 
dull-months. Try outs in particular 
have- been frowned on because of 
the haste in getting shows on. 

Tryouts during the four summer 
months <May to August Included) 
call for one week's -salary, which is 
the general rule outside the woods 
drama field. Players going to .the 
sticks, however, must be given 
board and lodging gratis during the 
week's rehearsal and pay for re- 
hearsals -does not- apglyv -. 

Importance of summer theatres 
has , become minimized. Not. one 
success came to Broadway from the 
sticks this season. Although several 
made. fairly good showings, they all 
ended in the red!' Talent for the 
barns .this season may not be as 
plentiful, either, because of the 
number of players in the federal re- 
lief shows. 



SHORTAGE OF ROAD 
SPOTS IN THE EAST 



Although the number of shows on 
tour has started to drop off, diffi- 
culty of booking in the cast cropped 
up last week when it was explained 
that roadshow film, 'The Great 
Ziegfeld' (MG) is copping most of 
the legit spots. One retarded book- 
ing was for 'Awake and Sins,' now 
listed to open in Baltimore April 27. 

'Awake' made some money for the 
Group theatre on Broadway (Belas- 
co> last season. It toured briefly 
this season, but cancelled the bal- 
ance of the time to present two new 
shows in New York, both of which 
flivved. It is aimed for Chicago. 

George Leffler Is laying out the 
itinerary. Cast of - the ori inal pro- 
duction remains intact except for 
the substitution of Bobby Lewis for 
J, E. Bromberg, now on the Fox lot 
In .Hollywood. 



YOKEL GOES SERIOUS 
WITH ANTI-WAR PLAY 



"Bury the i)ead* a short anti-war 
play which was presented for two 
nights at the 46th Street theatre, 
N. Y„ recently, will be Indefinitely 
shown at the Fulton under the 
management of Alex Yokel. Drama 
was preceded by another playlet 
called 'Over Here/ which will be 
replaced. 

'Dead' is Blated to start Friday 
<17): Setting 3s simple but matter 
is vision, especially from the upper 
floors to the orchestra, pit, which is 
used, will require some mechanical 
correction. Protest piece was orig- 
inally produced as a benefit for New 
Theatre, a radical magazine, and 
angeled by Bennett Cerf and. Donald 
Kloepfer, book publishers, 

Yokel Bays he intends to keep the 
company acting in it together as a 
repertory troupe for: serious play. 



HEW LEO LEVY PLAT 

Pittsburgh, April 14. 
'Old Man Lincoln,' new play by 
Leo Levy, Pittsburgh lawyer-play- 
wright, is being considered for 
Broadway production an «the fall py 
Delos Chappell. "Piece was tried out 
this winter at the Pasadena Com- 
munity Playhouse ith Henry 
Xolker in the title role. 



Rah-rah Tiyout for 

.New Anderson Play 

Syracuse, Y;, April 1*. 
'Sea Wife,' by Maxwell Anderson, 
slated forBtoadway production next 
season, has a tryout here Thursday 
(16) and Friday nights at the Uni- 
versity Civic theatre. 

Play is being 'presented with a 
.hand-picked undergraduate .. -and 
graduate cast under the direction of 
Prof. Sawyer Falk, director of the 
dramatic activities -department. Pro- 
auction is. the play's second, but first 
in the east. A midwest college ex- 
perimented, with it «arller. 

Local presentation is designed to 
approximate a commercial offering, 
with Boar's Head, campus honorary 
dramatic society, sponsoring. 



REWRITE, RECASTING 
NICHOLS' 'WEEK END' 



Philadelphia, April 14. , 

• Several more cast changes will be 
made In 'Her Week End,' new Anne 
Nichols play, before it comes, into 
New York. It is current here for 
its second week,' after a three- week 
tryout and a one- week ' layoff for 
cast changes and script revisions. 

Carol Stone . will leave the , cast 
next, Saturday, with Sylvia Fields 
replacing. Albert Kappeler will be 
replaced by Benjamin Fos. Also . -un- 
derstood a couple bther changes in 
the cast will be made, and a new 
part is being, written into the play 
for George Harvey. Due at Lyceum, 
N. Y., April 27, 



Plays on Broadway 



ON YOUR TOES 

Musical comedy In two parts presented at 
the Imperial. -N. T., April 11. '36, by 
Dwlght Deere Wlman. Features Ray Bol- 
der, LtfetHa Gear,. Tamara Geva. Doris Car- 
son, Monty' Woolley; .score, Richard Rogers 
-and Iiorenz Hart; "boolc by same and George 
•Abbott; book staged by Worthington Minor; 
dances, George Baloochlne; $8S5 top. . 

Phil Dolan II. ..... , ., ... .Dave Jones' 

till Dolaa. .......... .v. ..Ethel Hampton 

Phil Dolan XII, . . . . . k . Tyrone Kearney 

Call ~B6y Beau Tildeh 

Lola Betty Jane Smith . 

Phil Dolan HI. .Ray Bolster 

Franltle. Frayne. ; . . .Doris Carson 

Sidney Colin David Morris 

Vera Barnova. ■. . .Tamara Geva 

Anushka. ."Mae Noble 

Peggy Porterfleld . i . , , ; .Luella Gear 

Sergei Alexatidrovltoti.. .... .Monty Woolley 

Konstantlne Morrosine .Demetrios Vllan° 

Snoopy r William. Wadeworth 

MIshka Valery Stresjinev 

VassllH ;Robert iSldner 

Dlmltrl v . ...Basil ■Gnlahoff 

Leoiv. . • • ... ... » , Harold HaskLn 

Call . Boy: Bob Long 

Singer. ... .s »..,..... . .Earl MacVeigh 

"Walter *.......» ,.W1 lam Baiter 

Stage Manager Harry Peterson 

.Policeman -. .-.George- 'Toting 

.First Thug.......... ....Nick Dennis 

Second Thus ' Louis Walsh 



'On Your Toes' comes In from 
Boston with . a rerv high rating be- 
ing justified. Broadway, needs some- 
t3nng..new muslcalry; and tltisr book 
play, with story away from routine 
channels, .is inore than - welcome. 
That the management was alert 
enough to make the admission scale 
right ($3.85 top> is an important 
factor in its favor. 

Perhaps the first-nighters were a 
bit too enthusiastic toward the close 
of the. , show, but the second act is 
the strongest, and the big moments 
of the performance are there. 

. Ray Bolger Is a distinct standout, 
and to him were awarded the pre- 
miere hurrahs. Dancing comic has 
been on his way up for several sea- 
sons, and is about at the top now. 

Show starts off brightly, and there 
are at least two likeable songs. Last 
half of the first act seems somewhat 
down, probably, because of a too 
elongated comic ballet, which finales 
that section. There is plenty of 
dancing, story calling for that, and 
if the. performance is overboard 
anywhere it is in ballet sections. 
Tamara Geva is in action plenty, 
in fact has a heavier assignment 
than any of the other featured play- 
ers. . 

Opening scene has the Three Do- 
lans in a vaude act dated 1920, Phil 
Dolan, II, Lil and Phil, III, hoofing 
in Kokomo. When the kid gets fresh 
he is declared out of the act and sent 
off to school to become a teacher 
of music. Bplger's first appeai-ance 
is in a class-room of a university, 
billed as a *WPA extension.' He is 
the instructor and his number, 'The 
Three BV really starts the show. 

Doris Carson, love interest with 
Bolger, is an aspiring pop son*? com- 
poser, and the duetted 'It's Got to 
Be Love' one of the score's best 



songs. Duo again scores soon aft- 
erward with 'There's a Small Hotel,* 
likely to be the . show's . best click 
tune. , Their neat stepping is con- 
tributory to "both numbers. Another 
lyric has lines open to criticism^ It 
is 'Too Good lor the Average Man/ 
handled by Luella Gear and Monty 
Woolley.. 

. Story- proceeds, bringing the "timid 
-Dolan to .the boudoir of Vera Bar- 
nova, sexy and teraperatmental bal- 
lerina of Sergei ' Alexandrovitch's 
Russian Ballet. Dolan submits a 
ballet -Idea conceived by '. another 
istudent. It Is called 'Slaughter on 
;Tenth Avenue,' and it. is accepted 
as a jazzy change of pace for the 
Russian dance troupe. Miss Geva 
plays the ballerina, and is on her 
toes several 'times* .Woolley,- -called 
'the beard' in pro circles, makes his 
stage debut at Sergei, plus the chin 
piece. Stager does an excellent Job 
with just the riglit dialect 
, Dolan goes into the ballet, when 
the number one male, hoofer walks 
out. Latter engages gangsters to 
shoot Dolan at the end of the bal- 
let, but he is . tipped off and con- 
tinues hoofing until the men are 
nailed in a stage box. By then he is 
^xhausted-and- .it- was . at. ..tMs.._poln t 
that the: plaudits for Bolger Teached 
high at the opening. 

Big- number or the show is 'On 
Tour Toes,* George Balanchine's 
work shining via evolutions that are 
a combination cf "ballet, other en- 
sembling and specialties; whole be- 
ing continuous and strikingly light- 
ed. Principally contributing are Miss 
Carson and Bolger. 

'To'ejT is .the sole musical slated 
for spring and, with little cornpe- 
tion in its field, chances of clicking 
are the stronger. Jbee. 






SUMMER WIVES 

. Farce, comedy .in- three acts. Presented 
at the Mansfield, N. Y., April IS, '80, "by 
Jack Llrider; written *y Mark Llnder and 
Dolpn Singer; Interpolated songs by 'Sum 
Morrison; 6taged by Ida Hards; Smith and 
Dale featured; $3.30 top. 

Gertie.., Linda Lee Hill 

M'Ike Chisley ■, ...Charles Dale 

Mel Tone.... Eddie Yubell 

Molly La. Rue...... '. elen Charleston 

Helen La Mott Irlam Battista 

Barney .Phil Arnold 

Benny.. .-iBen Marks 

Sammy Harold Kahn 

Murray- Lowen . , Joe Smith 

Jennie Green ..Annette Hoffman 

Jo? Wilder.,.. Clarence Rock 

Fred Bernard .Milton Douglas 

Dan McGllUcuddy. Morgan Conway 

Minna Salmon Mary DouglaB 

Mrs. Roslyn Berg Gertrude Mudge 

Betty Pratt .-.Jane Walsh 

Mrs. Mortimer Rich.. Fay Martyn 

Mr. Mortimer Rich .Herbert Warren 

Jacob Adelman. ...Daniel Mokarenko 

Max -«.,..- Jack Huntley 

Page Boy , Seymour Llnder 

Laura -.; ...Glorja Cook 

Syd Sayre Orchestra. r . ; ...... .Jhoreclt Ral 



'The. Great Ziegfeld' (Metro) is of particular interest to the Bioadwav 
traditionalists. Besides florents Ziegfeld, jr^ Blllie Burke, Anna Held 
Dr. Ziegfeld, Harriet' Hoctoi; A. L. Erlanger, Will Rogers, 'Eddie Cantor 
Sandow, Fannie Brice and Ray Bolger, who are characters or mentioned 
by name, there are references to 'Sage/ the .p,a. <WH1 Page), Gene 
(Buck), W. C. Fields, lining (Berlin), Jerome 'Kern, Julian (Mitchell) 
and Joe (Josef Urban). Bolger; of course, is -a theatrical license; ho 
never was Jn a Ziegfeld show. 

In TBllUngs' (Franli Morgan), the legits recognize the late Charlie 
Dillingham. 'Sally Manners' is presumed' to be the late Marilyn Miller 
Ann Pennihgtqn and Gilda Gray personated themselves in the film but 
wound up <m the cutting room floor. Picture still runs three hours. 

Show-wise soliloquies anent the. necessity of Buddy Doyle personating 
Eddie Cantor when that star, for sentimental and other reasons, ^ms . 
available, are explained by. Sam Goldwyn'fl refusal to permit Cantor 
appearing .In Metro film. Rogers died about, the time actual shooting 
started,, although the film was a year and a h^lf in preparation. The 
whyfore of Miss Miller never being approached for her own character- 
ization isnt explained. Leon Errol was engaged and paid off to play hunV 
self but never used. 

After seeing 'The Great Ziegfeld,' 'Gqldle/ late showman's secretary* 
developed a private burn. Her plalht is way the secretary in the film is. 
depicted as overweight and Wearing glasses'. Goldie is a trim figure and 
never sported specs. She is married to George Stanton, eastern passes., 
ger agent for the N. Y. Central lines. 



Estate of late Florenz Ziegfeld, with approval of Surrogate George A, 
Slater and County . Treasurer William S, "Coffey of White Plains;. K. Y^ 
has agreed to accept $100 'from the Municipal Theatre Association of") 
St. Lpuis for use of 'Kid Boots,' 1923 Ziegfeld production, in the forth.;. , 
coming season in Forest Park theatre, St. LouIb. Show will run for one" 
week, according to Howard E. Reinheimer, counsel for the association,'. 

Although, neither Reinheimer nor Coffey, who is administrator of the " 
estate, £OUld find that the estate possessed any title to 'Kid Boo ts,* the 
attorney said the association was willing 1 to pay $100 as a '-quit claim/, 
in event any question as to ownership arises. ' : 



Walter Hampden, out on the road .touring '.Cyrano de Bergerac/ is- 
having heavily .billed the fact that his current appearance is his final In ••' 
the rOle; and It. will be. 

Npt. announced- to the pubtic is the- fact Hampden -is telling frienas 
that he does not feel spry enough to jreviyie. .the play again, which he* 
has been .accustomed to -do each few .'years. He is now 66, and would -be"' 
60 when 'time rolled around for him to dust off 'Cyrano' for -another. whlrL : 
FeeW that the long, tedious role, which requires much alacrity in iti" 
playing, wpuld.be a i bit beyond his. physical grasp in four years. ' -. 

'Cyrano' will "fold after Hamjpden shows it in N. Y: in' May* 



Damon Runyon gently pointed . out in his N. Y. American column Trlr' 
day (10) that Broadway's drama critics have borrowed from sports 
writers in picking bests, nOw that they named the best -play of the sea- 
son. Says it is a destructive -habit, but surmises the reviewers will -find 
themselves immune from picking the best critic. Runyon figures the 
best sports writer was never picked because they r d never . get a quorum. 

GeOrge. S. Kaufman, however, solved the critics problem, stating the 
authors would probably do that little thing. Runyon warns the critics 
they'll soon be. picking the best actor, best stage hand, best press agent; - 
best box office bloke and best playwright. 



It cost $1,800 in back -stage outlay to handle the three light Bets for 
■f Summer , Wives,' which opened Monday (13) at the Mansfield, N. Y, 
opening having been postponed from last Thursday. About $800 went, 
to the crew In overtime because It was found necessary to partially re« ' 
build the settings, deckhands doing the work. 

Last minute cancellation of the preview' was called off for the same 
reason. Number of persons with Iree ducats made the trip . to the 
theatre for -nothing. Show is being, presented by Jack Linder and D. S. 
Wolf son. .Latter is an attorney. 



Actors' Equity in Hollywood has been advised that the 'must pay'-ruK 
ing for Equity members in little theatres-does not become operative until' 
May 1. Extension hsis been granted by the. Equity council to ajk>w.j 
shows in rehearsal at the time the edict was issued to complete their 
productions. Extension does not apply to shows Btarted since the rule, 
was issued two weeks ago. 



Hodge-podge play doesn't figure 
to get to first base for real coin, and 
the cut rates are sure to get it. 
There are more laughs than usual>, 



When *At Home Abroad* ended., its Toronto engagement, most of the; 
company was sent to Chicago, where. Bhow laid off until Saturday (11). 
Beatrice Llllie and Herb Williams came Oh to New York, however, re- 
joining the show later, in the week. 

Revue is spotted at the Grand and expectation is for a 12-week run 
there. 

Frank Glllmore of Equity thought it a humorous idea for actors to be 
ideclared 1b for a share of picture rights money, but now says that, upon 
reflection,, the miggestlon^will i>e -ctmside'red " seriously. ' ; •" t 

. Actors' head is considering inserting such a provision in player* 
contracts. 



There has been a 'revision' of the ticket scale for 'Ziegfeld Folies* • 
at the Winter Garden, N. Y„ but the top will remain at $5.50. 
Highest scale tickets are within the first 10 rows. 



but the performance is such a Jum- 
ble' that the giggles fade quickly. 

There is .fun' to be had in those 
dialect summer hotels in the Cats- 
kills, especially at week-ends. That 
particularly applies to Grossinger's, 
which has been' accorded more than 
passing attention by the Broadway- 
ites during the recent past News- 
papermen were so cordially received 
there- that they reciprocated. 

Another .special . reason why 
Grossinger's is popular is supplied 
by the pleasing personality of Jen- 
nie Grossihger. There is a Jennie 
who presides over the eats at the 
Lowen-Green Country Club in this 
play (Grossinger's is also called a 
country club), but in the play she is 
secondary because of the leads. Joe 
Smith and Charlie Dale, irrepress- 
ible comics. 

It is true that hotel proprietors 
come to New York to engage a so- 
called social director, a personage; 
in most of the mountain resorts. 
Also to engage talent, but, as de- 
picted, it is .a highly exaggerated 
travesty. It is also true that some 
.corking entertainers visit the spots 
at weekends and join in the enter- 
'tainmehts, making high jinlcs on 
Saturday nights. 

When Smith and Dale^are in ac- 



tion there are plenty of giggles fof 
anyone who liked them in vauoe* 
yllle-^and most people did. Aur 
thors, however, have jammed in too 
many side angles and incidents. 
Romance, jealousy, cheating and a- 
dash of melodrama are merely some 
of the routine. Then, at the cloa*, 
there is a floor show of sorts, in* 
serted there was Eddie Miller, prob- 
ably a complimentary appearance, 
because he was unbilled. Miuer 
was with obe of the Avon combi- 
nations, which always had the two 
comics but switched warblers. 

Chief hi support are Helen 
Charleston, and Milton Douglas, sne 
being the ingenue and he the m-c.-. 
for the show. He Is also the social- 
director, whose duties are to mi* 
with the guests and suggest various 
diversions. Story brings -in a /?l 
neat loan shark, who is P inche * *i 
the end by a detective posing as * 
physical director. . _^ ft „j 

There are several songs here anu 
there, in addition to the floor show 
bits, , and one or two come at sur 
prising moments. . ftV „ 

Cast calls for mOre than the » 
erage number of players, lI Jr aS 
are indications that the nvt™ 
kept down as much as P osS1 jj^, 



Hat Side Are You On?' Authors 

ers; Ease Terms 




jjramatlsts* Guild modine'd its 
ft gjj4 on a new contract consider 
•My at a meeting Wednesday (R), 
it which five amendments to the 
^j^jnftl contract adopted by the 
ipthora a month ago were passed 
big majority.- Amendments 
written after a thorough comb- 
q£ of the contract, aB originally 
jrjtten, in conferences between the 
nulld's contract committee and 
irthur Hopkins and Phil Dunning, 
oiuiBger- members of the Guild. 

Announced at the meeting, at the 
gUge time that the amendments 
tfflfe accepted, that the managers 
«re not likely to be mollified by the 
changes since they had been read to 
Dr MoBkowitz of the League for 
. 2f/,Y; Theatres, managerial group, 
whose response was that the man-, 
igers were not interested in changes 
arranged by Hopkins, but that the 
league i- still insisted, on 'negotia- 

This the authors still refuse to 
grant: pointing but that they will 
fatttr up any arguments brought to 
them in writing by managers or 
others but that the contract itself 
ii hot open to negotiation, espe- 
cially since the main issue Is : one 
that, cannot be negotiated- or com- 
prpinised. Authors insist that they 
must remain sole agents and owners 
of plays. and be. in charge of sale 
4ealflr whereas managers feel that 
they are better equipped to handle 
the business end on film or other 
'outside sales. 

Mar**' Own Contract 

JUsp. pointed out by the writers' 
execa that the managers have drawn 
Dp a contract of. their own which 
they Insist is more, fair than that 
of the authors. This paper, it is 
understood, paraphrases the Guild 
contract on most Issues but deals 
with. writers as - individuals and not 
as a' group, thus doing away with 
value or strength, of the organiza- 
tion. Until and unless, the writers 
declare, the managers are satisfied 
to sit down and discuss the contract 
written by the writers as a group 
contract and with the realization 
tacit writers will retain the sole 
•negotiation rights* within the con- 
tract,, there can be no negotiation 
on it. 

Most important change in the. 
contract adopted was on. film , sales 

"coin. Original contract adopted 
(which, has caused all' the rumpus) 
called for a sliding scale on division 

^ttyL ?P9.il?,. between . the manager 
and, producer. " Eugene O'Neill and 
Robert Sherwood were chief agita- 
tors for switching this to a simpli- 
fied method of 25% to the managers 
»nd 76% to. the authors. This was 
figured too tough by the. assemblage 
in general.. Albert Maltz, one of the 
younger men and generally consid- 
«eft in the radical element, caused 
a paradox by pleading for more 
leniency toward managers. He sug- 
jtated 40% to the managers and 
M%- to the writers, Which was voted 
in,.- 

, fe Melyin Levy introduced a motion 
wnich" caused a lot of ardent arid 
Violent dissension. It was to the 
wect that manager-authors who be- 
tonged to the Guild and attended 
k* meetings he 'disciplined* if they 
Mgned up with the managers. There 
»ro a half dozen such, chief among 
S beIn S Lawrence Langner. They 
"tend the Guild meetings as 1 mem- 
bra. !t was pointed out by Levy, 
FKue about the situation from a 
managers' viewpoint . and then go 
Zj t0 ' discuss -with the managerial 
{22£ what went on in full detail. 
**vy s point, obviously favored by 
wS flIy ' P ercen tage of the mem- 

<£S ' Was that these men must 
eciare themselves as either of one 
c amp or another. 

■ Motion was finally adopted with 

me** 011 lnstl 'Ucted, on an amend. 

Ww;.? act ° n tMs ' immediately. 
,* th + e 'disciplining* is to consist 

ter« J* clear * however. Four let- 
by fhf-^ sent °»t '^ter in the week 
had *.! Councl l /to. members who 
denatured the managerial end. 

. Amendments 

Ww dments adopted at the me *=t- 

t0 the effect that: 

W-Srli are elven an additional 
July ?,° \ ° plion period during 
^tiWily eUS Tur n(1 Se Ptember alato- 
Minim, 1' r, ThIs ™- In th e original. 
In t|2 Basic Agreement but not 
£wai contract, 

a ln th e orjginal production 



Contest 



Authors can't see how they 
can lose the argument,, and 
they declare the contract to be 
fair. 

Authors have aslied man- 
agers to submit their objec- 
tions, in. writing for considera- 
tion; This the managers re- 
fuse to do, demanding that 
committees sit down and dis- 
cuss the moot points. 

So it appears to be a ques- 
tion of which side can be stub- 
born longest. 



<n 



Hull Speeches; 
ston 

Of 'Road' Is Pure 




Boston, April 14. 
In a curtain speech Monday night 
(13) at the Plymouth theatre, where 
the 'Boston' version of 'Tobacco 
Road' opened to a packed house, 
Henry Hull, a Btar of the* company, 
told the audience that whatever 
cussing remained in the script here 
was not blasphemous, but just 'the 
normal language of the characters 
portrayed.' Similar characters could 
be found within 20 miles, of Boston, 
he said."* 

■ Opening night audience comprised 
more curious customers than first 
night regulars. Local crlx lam- 
basted the piece, even In its cleansed 
form. :Herbert. L. McNary repre 
sented the licensing board, which 
has the power to revoke theatres if 
it does not approve the play. 

Although no statement was forth 
coming from city hall this morning 
it was Indicated that 'Road* will 
continue here with some more de- 
letions recommended by the board 

No advertising, appeared in the 
morning papers today, however. 



Ratoffs' 15th Anni 



Gregory Ratoff, who sailed for 
London, Saturday (XI), is making 
the trip to Join his wife, Eugenie 
Lepntovich, in celebrating their 15th 
wedding anniversary. She scored In 
•Tovarlch,' which ends a long run 
over there next week. 

Ratoff was slated for *Ort Tour 
Toes,' Imperial, N. Y., but failed to 
come to terms on salary. 



JUMBO' FOLDS 
IN THE RED 



Fannie Brice Named 
In Suits for $5,709 



Fanny Brice was named defendant 
in N. Y. Supreme Court Wednesday 
(8) in two suits for back payment 
of rent, which she is alleged to 
owe since 1931 on an apartment at 
16 E. 69th street. Plaintiff is the 
15 E; 69th St. Corp., which claims 
$1,209 and Interest for two months 
occupancy of the apartment In the 
latter part of 1929, and the West- 
bury Hotel Corp., which asks $4,500 
covering nine months rent for 1931. 

Miss Brice, through her attorney, 
denies the claims asserting she had 
paid the former landlord of . the 
hotel, the Sumner Hotel Co,,. $6,000 
to cover the period named by the 
plaintiffs. 



Freedley's L. A. Casting 



Hollywood, April 14. 
Vinton Freedley is due here the 
end of this week to obtain a cast for 
the musical he will produce this 
summer. 

r Harry Howell, Freedley's stage 
manager, has been here for two 
weeks lining up possible talent, in- 
cluding chorus girls. 



contract but must not be less than 
5% of the gross. Minimum royalty 
had not been specified in the new 
contract previously. 

Motion picture release date must 
be fixed so as not interfere with 
either the N. Y. or road run of the 
play. Date to be fixed by the author 
and manager notified in writing. 
Manager has three days to object 
and, if he does, Guild's negotiator 
is to consider the objections and 
make a decision, which will be bind- 
ing on both sides. 

Radio, television, stock, amateur, 
semi-professional, tabloid and all 
other future rights to be split 60-40 
same as film rights. All these other 
rights had been 50-50 on the old . as 
well as the new contract previously. 



*Jumbo,' which crated a record on 
the number of opening postpone- 
ments, and which took more than 
three months to ready for the re- - 
modeled Hippodrome, N. T., ill 
close Saturday (18), at which time 
it will have played 22 weeks. Circus 
musical winds lip in the red, mostly 

because of the: outlay incurred ln 
changing the Hlpp's interior. High- 
est weekly gross was claimed to be 
over $80,000. Lately the takings 
have been between $25,000 and 
$30,000. 

For the final week 'Jumbo' ads 
were to the effect that children 
would be. admitted free if accom- 
panied by . an adult who .bought~a 
regular admission. Same applied at 
night, women being gratis if the es- 
cort purchased one ticket . That 
stunt is a variation of the two for 
one coupons widely distributed . by 
the Hipp for the past two months. 

Claimed that the 'free admission' 
proffer was bringing crowds to 
'Jumbo* early this week, with a 
daily matinee inserted except on 
Tuesday (radio performance substi- 
tuted). School holidays during 
Easter week and the presence of the 
Ringling, Barnum and Bailey cir- 
cus at Madison Square Garden all 
figured in the getaway ballyhoo. 



'JUMBO' 

Opened Nov. 16, '35. After 
several postponements the 
first-ntringera -broke into 
rash of praise for 'Jumbo,' 
with frequent references to 
Billy Rose as 'another Bar- 
num.' Garland (Telegram) 
sai , 'It's great, it's glamor- 
ous, it's gargantuan.' Brown 
(Post) declared 'It is the best 
-•-meaning the safest— enter- 
tainment in town for the 'kid- 
dies' of all ages.' 

Variety (I bee) said: 'Its 
names, its size, its varied di? 
version and its showmanship 
indicate certain success.' 



Critics Invited to 
Trofit Sharing Play' 
2 Days After Opening 



Announcements were made to the 
press to the. effect, that .'Lady Luck' - 
will open at the Adelphl tonight 
(15) and tickets for that- perform- 
ance were sent reviewers. Ads in 
Monday's papers, however, read 
'Opening Tonlte,' with a qualifying 
line reading 'profit sharing preview.' 

Play Is" scaled at $2.20 top, but 
coupons sold on the outside at $1.20 
(including full 10% tax; entitle 
bearer's to top price seats. 

First claimed that the scheme is 
ah adoption of bank night, as ln pic- 
ture houses. It is distinctly dif- 
ferent, however. Patrons are re- 
quired to write 'the best opinion' of 
'Lady,' slips being in the programs 
for that purpose. In some manner 
not detailed, the show management 
proposes to judge the winners of the 
'contest' and to give cash prizes for 
them out of the play's, profits. 

It is set forth on the coupons, the 
stubs of which are to be deposited 
at the theatre, that $10,000 is to be 
distributed on a quarterly basis. 
That means that the show hopes to 
cut up. $2,500 every three months, 
if there are any profits, and it 
would have to run one year should 
the total amount ever be distributed. 

Scheme is called a 'play profit 
sharing' plan. It is an incorporated 
affair, in which the theatre docs not 
participate. All the house seeks is 
its share of the box-office receipts. 
Adelphl has enough capacity to 
make it possible to operate to some 
profit at a $1 to 





One-Sided, 
Own Form of Pact 



Didn't Last Long 



Kids of the cast of 'Dead 
End' at the. Belasco, N. Y., pub- 
lished a house organ for one 
week, before being suppressed. 

Without regard - for feelings 
the youngsters had mimeo- 
graphed their sheet with noth- 
ing but scandal and gossip. 
Practically everyone took a 
ribbing in the rag until some- 
one burned and stepped on it. 



Current Theatre 
Planned as Mobile 
living News Units 



A new play-producing group 
called the Current Theatre has been 
formed by Fred J. Ringel, who Will 
direct, with Emma Pagel as busi- 
ness administrator and Hoffman R. 
Hays on the , editorial and dramatic 
end. Will be fashioned' after "the 
WPA 'Living Newspaper' idea, pre- 
senting dramatizations of current 
topics. 

Company will be composed of 
several mobile units to tour thea- 
tres,' when available, and colleges 
and halls for trade union, organiza- 
tions and groups. When firmly es- 
tablished, group expects to open a 
permanent Broadway stand and 
possibly go into the production of 
full-length plays. Until then pro- 
gram will be limited to satirical 
sketches of about on hour's dura- 
tion. 

First oh the list is a dramatiza- 
tion of the strike now waging ip 
Vermont's marble quarries. Also 
planned is a similar project con- 
cerning the seamen's strike. 

Ringel wants to hire his actors on 
the European plan for the entire 
year, and by this means keep his 
companies intact. When not work- 
ing In New. York the tours are fig- 
ured to pay expenses. Figured that 
women's clubs, trade. unions, 
churches, etc., will supply sufficient 
bookings. Peekskill, N. Y., has been 
picked as spot for a summer theatre 
to start off with. 

Groups stresses that theirs Is not 
a Left: organization, but. that this 
phase of theatre will not be exclud- 
ed. Instead, it will be a 'combina- 
tion of the radical and regulation 
legitimate theatre.' 

Expect to put. first two plays into 
rehearsal in about two weeks. 



ACTRESS DOUBLES 

IN 2 LEGIT PLAYS 



The Hague, April 3. 
Elly van Stekelenburg, legit ac- 
tress, Is doubling in two legit plays 
here. Appearing. in both a French 
play, iL'An'niversaire* at the Hol- 
landsche SchoUwburg, and 'The 
Head Waiter' at the Rika Hopper 
theatre. 

Theatres, are on the same block, 
so there are transportation or 
traffic worries. Her husband as- 
sists her in clock watching. 

She appears for 30 minutes in the 
first act of 'L'annivcrsaire,' then, 
after changing in her dressing room, 
makes a dash for the other house 
to catch the second act, in which 
she appears. 

Then a rush back to the French 
play for the third act. Fact that 
the characters of each role requires 
considerable makeup and costuming 
because of switches from youthful 
character in first play to a middle 
age role in the. second, makes it that 
much more of a feat. 



Aarons Recuping 

Alfred E. Aarons is on the mend 
at Mt. .Sinai hospital, N: Y., after a 
serious operation some weeks ago. 

He. will be discharged soon and is 
expectant of being in his office at 
the National theatre within two 
weeks. 



Despite the i 
matists Guild changed the sharing 
In film rights to a 60-40 split In- 
stead of the sliding scale, managers 
are sitting tight, and refusing to 
accept the new Guild contract. They 
declare the pact is unilateral and 
therefore Inequitable. Both sides, 
however, continue to make passes at 
each other. 

Managers convened for the pur- 
pose of polishing off their form of 
contract, which they claim they will 
use if the authors definitely refuse 
to negotiate or. arbitrate points 
difference in the Guild instrument. 
They say that the Guild contract 
would make them . 'hlrea men.' 
Authors' idea Is that the picture 
companies had. already made some 
of the producers that by backing 
their shows* 

What has steeled the authors 
the fact that there ' has been such 
little bidding for picture rights this 
season because of Hollywood financ- 
ing. Practice, when Hollywood 
backs; plays, usually is that the 
picture -people get all the man- 
agerial share of film coin unless the 
production cost Is earned back, and 
half the share after the show is out 
of the red. Under the new contract 
authors can make deals .with pic- 
ture firms, calling for the celluloid 
rights and the stage production at 
the same time, shutting out the pro- 
ducer "entirely. In- other words, the 
author can sell the rights for $15,- 
.000, as against a percentage of pic- 
ture profits, and be guaranteed a 
production on Broadway, 

This, has burned the managers 
Considerably. Managers' contract is 
being gone over carefully, their 
idea being to make it a rair docu- 
ment, so that they, will, not Jet them- 
selves open to such criticism as Was 
aimed at the Guild's contract. 

Showmen point out that already, 
some concessions have been made 
by the authors^the sliding scale 
being out as well as the clause 
which stipulated that In the matter 
of death or incapacitation of the 
manager rights would revert to th 
author. 

'Belligerent' 

Belligerent phraseology of the 
authors' contract is another factor 
that brought the managers together 
in opposition to ' the authors. 
Claimed by the producers that, the 
contract Indicates an author can 
stop the manager from getting any 
share of picture mon§y at all, since 
he may recommend to the negotia- 
tor to pay or not to pay. Also the 
manager must be in 'good standing,' 
an unexplained stipulation, man- 
agers, say. After a show is pro- 
duced it is hot Infrequent for the 
author to be on the outs with the 
producer, whether the production 
be a success or not. Such a situa- 
tion would- likely challenge', the. 
manager's 'standing,' they feel. And 
any argument on the sale of pic- 
ture rights might have tne sume re- 
sult. 

What the authors aro really aim- 
ing at Jh Hollywood. They hope, 
by affiliating ail writing crafts, to 
control the dictates of the film 
people, on the grounds that the 
most essential need In Hollywood is 
authorship product. That was rather 
clearly put by Sidney Howard, 
Guild head who speaks for several 
other leading authors, in a week- 
end statement, 

Another indicated objective is tho 
Changing of royalty percentages, 
which arc withheld from thc t Guild 
contract. Custom now is .for the 
author (o receive .5% of the first 
$0,000, 7%% up to $10,000 and 10% 
thereafter for. stage shows. Some 
authors command a bigger slice, 
but that is a matter pf agreement 
between the individual author and 
manager. That this matter will crop 
up later and include provision for 
authors to receive royalties on pic- 
tures is the supposed general idea. 

Managers' contract may be in 
printed form this week. It is said 
to paraphrase the Guild contract 
most of the way. As for film coin, 
the sharing may be 60-40 or it may 
be 50-50 as in the past as far as tills 
contract is concerned, Hem bolng 
left open to Individuals. 



Wednesday, April 15, 




N.Y. 




Shows Gross $1000; 
Two Plays Extended for 2 Weeks 



.Federal relief shows under the 
Works Progress Administration in 
New York grossed approximately 
$7,000 last week. Takings would 
have been higher , but in some in- 
stances ho performance was given 
Good Friday night, a wrinkle in the 
project, giving th* directors the say 
in such matters. 

Attendance for 'Murder In The 
Cathedral', Manhattan, continued to: 
capacity and the. engagement has 
been extended another two weeks, 
up to May 2. 'Class of '29'; slated 
to follow, has been set back. Same 
go<5s for '1935', next 'Liylnfc News- | 
paper" playlet and 'Triple A 
Ploughed Under' will stick another 
fqrtnight. 'Chalk . Dust! .at Daly's 
has also been extended. 

'Murder' is the best grosser among 
the Federal legit shows with the 
average nightly takings appifoxi' 
mating $500. More than 20 attrac- 
tions in the N. T. relief show set- 
up charge admissions for some per- 
formances, most' of which are spot 
bookings. The five so-called legit 
attractions, however; 'admis- 
sions from 25 to, 56c, except Mon* 
daysi when; relief people are ad* 
mitted gratis. No Sundays or 
matinees are played/ 

Legit ;shows are being advertised 
In the dailies in a desultory man- 
ner ialluded to as stagger Insertions; 
Washington has okayed the' ex- 
penditure for ads, such disburse- 
ments coming from, the agent- 
cashier.,- Latter is limiting the ad 
outlay to around $1,000 weekly. He 
Is- permitted to pay for printing 
programs also. 

MIDWEST "MIKADO' SET 
WITH MARY McCORMIC 

Chicago,. April 1,4, 
Savoy Opera company's - prpduc 
tibn of Gilbert & Sullivan's 'The 
Mikado,' witii Mary McCormic In 
the role of Yum-Yum, lias set its 
opening date tor the Granada in 
South Bend, on .'April... 22.. Will be 
followed by dates in the Davidson, 
Milwaukee; Metropolitan, Mlnneap 
oils, St. PauV Puluth and a likely 
date at the Auditorium, Chicago' 
early in May. 

Others in the cast are John Pat 
rick, Blair Stewart, Burt Goltra, 
Stanley Eden> Robert Davis, Eileen 
Hutton, Joan Cranston and Maria 
Santi as principals. 

Carrying an orchestra of 10 men 
under direction of Carlton Kelsey, 
plus a singlngr chorus of 24 voices 
Phil Fein directing. 



LYNCH CHOOSES 

Keeps Radio Jobs and Quits as Syr- 
acuse WPA Head 



Syracuse, N. Y., April 14. 
Edward Lynch, former legit, dra- 
matic stock and film actor, is out as 
play director for the T Federal Thea- 
tre Players,. WPA's stock troupe 
housed at the University Civic The- 
atre; 

Lynch, according to reports, was 
told he must choose, between the 
WPA berth and his radio engage- 
ments at WFBL and WSYR, local 
stations. He chose radio. 

Shift was announced on the heels 
of the Players' • 
Elmo' last week, production form- 
ing a general critical target 

Vacancy was filled by Denis Gur- 
ney, son of Edmund Gurney. *He 
had joined the WPA company sev- 
eral weeks .ago as a 



EQUITY TO 







RATINGS 



Leslie's Next ^'Birds' 
For London, Then N. Y. 



'Lew Leslie returns to London 
next week with talent for his new 
:^581aieprEdaiTr. wJiVeAme^riiarG^^leii. 
Cochran- will produce abroad. Later 
It is their intention to bring it to 
America with a 'foreign flavoring. 

■ JOhnny Mercer and Rube Bloom 
have been teamed up by Jack Kob 
bins to fashion the. tunes wnn Hob 
bins to publish, as he. did the last 
'Blackbirds! songs. Plan to oppn 
around June 1 at the- Palace, Lon 
don, as a summer revue. - 



Equity aims to clarify the rating 
of junior players and an amend- 
ment, to the constitution for that 
purpose will b.e balloted orl at the 
annual election next month. 

At the present time a Junior is 
one who has been on the stage less 
than two years, or who Is less than 
21 years old. Any player reaching 
his or her majority automatically 
becomes' a" senior member, provided 
he has been o"n the' membership rolls 
for two years. 

] It is how proposed that all young 
['0- newer.. players be required, to ob 
tain substantial stage experience be 
fore being admitted to senior mem 
bership, which carries with it the 
privilege, t '.voting. Amendment will 
place a minimum of 50 playing 
weeks in order; that juniors 'grad 
Hate." Rehearsals will be regarded 
the same as regular app- .ranees for 
that p';-pose. 

Question of what constitutes two 
yeai'3 of stkge work was raised last 
season, by one .man ^rer, but Equity 
disregarded, the matter,, holding 
ptrlctly to wording of the rules 
concerning juniors. Manager wanted 
to know if two years of actual stage 
appearance was meant and that is 
the idea that Equity now holds to be 
the correct interpretation. It will be 
necessary, however, to clarify this 
by means t»f an amendment-. 

Thought.in back of the proposal is 
that- players should' know what it is 

mi -ahbu* \)0Q&:mimr$nmeg*i&}. !?, 

vote, on questions of the association's 
policies. 



G-Meii's New Coaster 



Los Angeles, April 14. . 

Figueroa Playhouse is the latest 
legit houso to be added to Federal 
Theatre Project locally. House 
opens April 26 with 'For Business 
Reasons,' playing two days. 

'Squaring the' Circle,' in Jewish, 
will be the second attraction for the 
house, opening May 1. 

ATS PITT REFUND DUE 
AGAIN; ONLY 5 SHOWS 

lttsbiirgh, April 14. 
Beginning to look like the Ameri- 
can Theatre Society Will have to 
make a refund to local subscribers 
for the .second consecutive season. 
At present, the 'society has Tspori- 
sored only five shows at the Nixon, 
including ,' current, and 

there's, little chance of a sixth com- 
ing along, before the season ends, 

Difficulty was brought about' this 
, year 'by las1>'mihute cancellation of 
'WInterset,' originally booked in for 
last week. It and 'Ghosts' would 
havtf rounded out the commitments. 
Other ' ATS rattractibns this year 
have been 'Old Maid,' 'Dear Old 
Darling,' 'Porgy and Bess* arid 
|Idl0t's Delight.' , 
I - Same, situation cropped up in 
1934-35, when the ATS was left 
holding the bag. with one show to 
■fill. Subscribers then were given a 
choice of their money back or sign- 
ing again this year for six attrac- 
tions, at the price of flVe. What, dis- 
position .will -be made at present 
hasn't been announced,, hut it is 
likely, that, the same proposition .W;ill 
be made. 

Apparent that 'Ghosts' will close 
the regular legit season at. the 
Nixon, -Next week the house gets 
the University of Pittsburgh Cap 
and Gown club's annual show, with 
'Great Ziegfeld' ;(MG) opening a 
road-show .engagement Sunday ,(.26). 
has a three-week option on the 
Nixon and, if taken up, will carry 
the. season into the middle of- May, 
later than the Nixon usually stays 
open.. 

; Anyway, there v .s ho ' show avail 
able unless it's .'Night of January 
16,' which might be a possibility tor 
subscribers, although nothing defl 
nite yet 



Would-Be Gentleman 

New Haven, April fr. 

Musical aatlre in two acts; .modern ver- 
sion :Of Holler* play, translated and 
adapted b'v Walter Bradley Klavun nnd 
Randolph Carter; directed by . f0rn>-r; 
score by John Barrows; setting, Joseph 
Marra; . costumes, J. Herbert CaUlBter; 
llBhtlner by Charles Atkln: dances. B'rkko 
Paaalklvl. Presented by Connecticut Unit 
One, Federal Theatre Project at . tho Un- 
coin, New Haven, April 8, '!»«; 83c top. 
Cast: George PetrJe. Mary Hone, ^Peter 
CueaneW. Richard Slegali. Charles Turco- 
lowo; Milton Ooldflngem. Helen Shea, Elea- 
nor -Vlshno Evans. Charles Atkln, John 
.Warro.n,. . SylYlft^.FramsOii,, Ellen I»ove,. 
James Brockett, Fred Robinson, Karl CUbb. 
Arthur Brooks, Jackie Roe and Walter 
Klavun. 



heaven; wa tryout, 

TO GET B'WAY prod. 



Fancy Transportation 
System for WPA Casts 



Transportation of players and 
others of WPA. show units in New 
York has been worked put along 
efficiency lines. Subway is used al- 
most exclusively in going to. and 
from neighborhoods, where most of 
the relief presentations are made. 
Instead of" cash, tickets, which are 
exchangeable for nickels at subway 
booths, are used. Approximately 
14,000' such tickets were on hand at 
one , time, having been bought in 
.blocks. 

, Careful records are. kept 'of - the 
distribution, numbers- of tickets be- 
ing kept on -report sheets which re 
made '".'up daily * When ferry fare 
'is required, such as for unlt|S booked 
In Stateh Island, cash is provided in 
addition to the tickets. 



As. Its- first experimental, produc- 
tion the local WPA troupe has. tried, 
with fair success, to cover a lot of 
territory 'in a single presentation. 
Has taken a crack at almost every 
phase or theatrical •ent^rtainnierit 
and has jammed t he li neup into a 
two-hour concoction that includes 
everything from .burlesque, on 
through yaudo and musical comedy, 
into straight comedy and "deep sat- 
ire. As a whole, production ' Is a 
credit to the company. ... '.".'. 

Opejrs with tpxeermlhute, light- 
ing display x>ti a full stag}, without 
characters, and proceeds into a* mix- 
ture of class dialog and slapstick 
action that had the opening night 
audience wavering .between satire 
largely" over its head arid clowning 
right up its alley. Maybe its a try 
to appeal to. local intelligentsia but 
audience reaction seemed to favor 
the! burlesque angle of the offering 
as opposed to whatever dramatic 
value .the play might have con- 
tained. '* ' 
' - Production might almost he -la-: 
belled a panorama of show business. 



Equity Decides That 
Indie Nonunatipiis 
Must Be in by Mojid. 



Has musical comedy duets, leadw 
characters doing prattfalls down 
collapsible stairs, a vaude magician 
a sepia tap trTo, bits a la comic oh" 
era, a hebe . dialectician, a one-man 
glee club, futuristic, costumes a sllr« 
of drama, and even drags in tta? 
w. k. piece of Ted Healy buslrieui 
wherein act one closes with a piavew 
hanging in mid-air arid act two ten 
minutes later, finds the same nlav£ 
still hanging there. y yet 

Plot, about the newly rich lbtit 
who tries to buy himself a handful 
of culture,- Is just something to drane v. 
'the' balance the production" 

around. It Is treated at times with 
modern dialog but never- becomes 
anything to get excited about. Em - 
phasis is laid on the technical end 
of the play, which. does well with Its 
•lighting, setting and colorful cos- 
tumes. ' " . ' 

Direction apparently was tackled 
witli- the Idea of novelty uppermost 
in mind. Musical score, while not 
impressive, fills the- bill as ^ar as 
this .particular production 'Is con. 
cerhed'. Cast satisfactory as a whoTe 
with one or two standouts. ' 

Despite its .flaws and a certain 
•'ain't- we-got T fun' spirit among the 
past, this first experimental produc- 
tion at least refutes, an earlier as- 
sumption that WPA presentations 
would simply be the efforts of.a.kit 
of amateurs trying to break into 
show biz. Bone. 

St. ELMO 

Syracuse, N, Y.,. April 9. 
• Adaptation of Augusta J: Evans (Wilson) 
novel In prolog a,nd three acts by dries 
Wayward. Presented by Federal Theatre 
Fhtyers at University Civic Theutre, Eynt. • 
■cupe, April 8, '30. 

St. ' Elmo. ... .-. ................ .Erford. Gage 

Edna Bai'l ....Grace Carney 

Aaron Hunt ....Arthur Roberta. 

"Willis Wood .............. ...Harry Clifton- 

Mrs. .Wood Qeraldlne Gordon 

Clinton Allston .......... ....Victors Coltpn 

Dr.' O'Berg .: Clifford 3mlthV 

Hulflah ............. ...Dorothy Van Dyke 

Mrs, Murray •.;., : ...Mae .Kelley 

Mr. Hammond ............... .Gene Weblwr 

Mrs. Agnes . Powell ..... ; Doris Underwood 

'too ». : .. .Clarke Flint 



Mrs. Melissa Grossman ,Ht 

Philadelphia, April 14. 
Mrs. Melissa Crossman, wife of 
I?orest Crossman, p.a. for Earl Car- 
roll, was in critical condition In 
Fitzgerald Mercy i-Iospital,. Darby, 
last night awaiting a major opera" 
tlon. 

In town with her husband.' who is 
representing Carroll's tab 'Vanities' 
at the Earle Theatre, Mrs. Cross- 
man had' been ailing a week. or more 
and was removed from her hotel to 
a hospital Sunday (i2), undergoing 
two blood transfusions. 



FUTURE PLAYS 

•One Flew East/ by Douglas Gtil- 
more and Kay Kenney, announced 
for next month by Carl Hemmer. 
Melville Burke to direct. 

'These Walls ' Have Ears,' by 
Michael Dale and Benjamin Gall, 
for new iirm, Theodore Golden, 
Prod. 



^In Heaven and Earth' • may be 
regularly presented on Broadway 
next season. Play-,- which- .is one : of 
the managers* units .under ,the Fed- 
eral Belief Theatre Project, opened 
recently at the Willis , (how aban^ 
doned) in the Bronx and is now 
showing at the Symphony, Brooklyn. 
It- was sponsored by Louis Cline, 
who plans revision of the script. 

Under the arrangement for pres- 
entation by the WPA, the managers 
have the privilege of reclaiming any 
play done under relief uusplces. 
Usual procedure of advance play 
royalties to the author is followed, 
managers .also having the option of 
purchasing the settings from the 
WPA at cost price. Only other re- 
lief tryout by managers was 'A 
Woman of Destiny,' which had a 
Rhubert string, which has since re- 
verted to ■ the author. 

Although 'Murder in the Cathe- 
dral' at the Manhattan, N. Y., at- 
tracted press attention and is rated 
a hit by WPA, it is not likely to be 
regularly presented over here. It is 
current in London as a commercial 
venture. 



10c "-Mover 



] Is, April 14. 

First holdo le WPA project 

presentations at Keith's here is 'The 
Barker/ 'authored by Kenyon . Nich- 
<olson, a locaL 

i' ' Seven weekly performances < were 
.not enough to accommodate the cus- 
tomers, so an added week has-been 
arranged. 

Take not so hot, however, since 
most tlcketH sold were 10c service 
charge passes. 



Equity's council resolved last 
week that any o?- all independent 
nominations for the council election, 
which takes place next month, must 
be submitted hy next Monday (20> 
Action was particularly intended as 
a notice to the formerly militant 
younger group in Equity known as 
the Actors Foruml Up to. Tuesday 
(14), hp indie nominations had been 
received. 

Resolution was adopted to prevent 
the Forum from embarrassing the 
administration, as it did last year 
when an Independent ticket was 
filed after 'the ballots ha.d been 
placed in the mails for out of town 
members; It was necessary to mall 
out the indie ballots separately and 
the Forum made charges of an im- 
proper election^ Forum faction 
failed to get any candidates on the ' 
regular ticket at last month's nom- 
inations. 

As a gesture, it is expected that 
.the group will inject some candi- 
dates, but .along reported lines which 
would tend to confuse the voters. 
Understood that instead of submit- 
ting a ticket <ot 14 candidates (10 
:for a five year, -peviod< and four re- 
iPlacements for unexpired .terms) in- 
dividuai candidates will be submit- 
ted; Procedure ealls-fiotv naming- all 
14 individuaily by having 15 signa- 
tures attached to. each person thus 
independently nominated. If that 
Idea is followed, it would mean that, 
a separate ballot "for.' each of the 
'indie nominees would be mailed, 
along with the regular single ticket." 

Ballpts .are to be- mailed out 
April 25. 



Colvan Back in St. L. 

t.. Louis, April 14. 

Zeke Colvan, stage director of the 
al fresco operas in Forest Park for 
the Municipal Opera Association, 
during the past three year.", has 
been re-engaged for the 1936 season 
that gets under way June 5. Hildlng 
1 Anderson Will be associate musical 
director. 

Laurence Schwab, producing 
director of the association, is in 
New York now to supervise pre- 
liminaries of production for the 18th 
annual season. 



Many Show Folks at 
Marilyn Mifler Funeral 



Obseauies fpr._the late Marilyn 
Miller were held in St. Bartholo 
mew's church, mldtown New "¥ork, 
las^ Thursday (16), the edifice being 
filled and as many persons sra.nd~ 
lng outside. Most of those . inside 
were professionals, some of whom 
went to Woodlawn cemetery when 
the late star was placed in a 
mausoleum beside the femalna of 
Frank Carter, her first husband. 

It had beeri 6tated'by one of the 
family that during her illness in 
Doctors Hospital the ingenue had 
adopted the Catholic religion, but 
the funeral was Protestant-Episco- 
pal. Statue of Miss Miller was one 
of several; in nooks on the exterior 
of. I. Miller's shoe store at 46th 
Street and Broadway. It was drnped 
in black crepe until after the 
funeral. 



This widely publicized 'modern' 
production of Grace Hay ward's 
adaptation of 'St. Elmo,' Augusta J. 
Evans' tear- jerking 'best seller', of 
the post- Civil War. pei'iod. reaiQlveg. 
itself Into a. comedy of errors : ,a8 
the result of a fatal lack bf.cobr-', 
dination somewhere along the line; 

Miss Hayward has, during the 
course of the years, made three dif- 
ferent treatments of the Evans ro- 
mance for the stage. First, clung 
tenaciously to the novel, second ad- 
vanced the time a decade or more, 
•tyhile the third carries the. action 
into the present. 

. As finally presented, play repre- 
sents a quaint hybrid, the script 
purportedly derived from the s'econd 
and third Hayward adaptations, the 
settings and' properties being in 
kind, while the costumes presum- 
ably are those for the second ver-. 
sion. 

TWo settings are used, First is aii 
exterior for the prolog,, .second fcn 
interior, serving for the three acts 
proper; Former is described as 'the 
home of Grandy Hunt, near the- top 
of Lookout Mountain.' Duel spene.r 
which gave the older versions an 
opening kick, thus became merely 
an offstage Incident. Second set is 
programmed as 'the. living room at 
the Murrays.' Obviously, it had been 
built and painted for a modem ver- 
sion, and. its antique furnishings,- 
rustled, up to match, the c6sUunes,i 
are in vivid contrast, Ketentfon'on 
this set for the third act eliminates, 
the traditional churchyard exterior, 
action of which used to keep grana-. 
ma busy with her hankies. 

In tailoring the scripts to. nt, 
there was elimination of many, 
characters and much dialog. Gran- 
diloquent expressions which clut- 
tered the original, and which, m 
truth, were the novel, are sacrinc«w 
also. Character of St; Elmo, in par- 
ticular, received a coat, of ■ffjw' 
wash. A tough guy In much of tne 
book, In the WPA production ne 
has become a softie before the.ena 
of the first act. ,, f 
Casting obviously presented a a» 
flcult . problem. Doris. Unaerwopo, 
'one :time Syracuse stock acti-p9 & *- 
the "Empire,- was imposed 
Mrs. Aghes Powell, femme wav». 
Staging was further compllcatea w 
the: 11th hour substitution of • 
othy Van Dyke for Dorothy Holmes, 
troupe's, regular ingenue leao,. 
Huldah. , n A„r- 

-Conflidevlng the jumbled wpauc 
tion. tho tr.oupe might have ffuna 
solution in keying the l*>f oim I1 a 0 l L 
to travesty. Unfortunately. n» 
ever, it was elected to piny theP» (< 
straight, and with deadly »f l, ^ a " t 
ness. • Result is a P erfm n ^? e W 
locally at- least hits an a"-t m^ t; 

Diraction is singularly ^"^fn- 
exits arid entrances, in man A al - n si 
stances, are fclums.v and t- ul . 



without exception., are ,; l ^l!vUleVft 



Federal Music Project P^SV 
16-piece orchestra for th * rumniit, 
ferings under rut-e P gtat ^ 
former pit director at Lo?» llmft ed, 
Orchestra's reportoirc if cm iere, 
apparently, that for t.' ls .S\vaS 
'Little Grey Home in ihc « ^ hn .- 
repeated. 



Wednesday, April 15, 1936 



LEG! II MAI E 



VARIETY 



55 





TO FOUR 
SHOWS 



, April 14. 
From a single entry, the loop 
•mans back this week with a quartet 
■t*M legit attractions! Three are New 
York winners, while the other, 
-*&rom Out of ihe_^arkness/. ; pjpened 
•at the Studebaker on Sunday (12) 
: ^ the first Chicago premiere in sev- 
eral years. 

VjBpy Meets Girl' is the long-run- 
ner of the town by\a wide margin, 
with" New York sending in 'At Home 
Abroad' tor a Saturday^, (11) open- 
ing at the Grand for the Shuberts 
and ^Winterset' at the Harris for 
the American Theatre Society sub- 
scHption list. 

■: 'Winterset' is making .much of its 
. , £rama Critics Award. Opened last 

flight (Monday). 
Elsewhere there are two WPA 

shows, which are grossing around 

.1400 a week each, with the Black - 
-Jtorie running ahead of the Great 

Northern unit. And San Carlo pop 

• priced opera is at the mammoth 
Auditorium. . 

Estimates for Last Week 
, 'At Home Abroad/ Grand -. (1,200V 
$2.75) (1st week). . Musical planning 
a four week engagement. Doing 
plenty of plugging of its pop prices 
on matinees. Good advance for first 
musical revue in town this season. 

' Should make the higher gross 
brackets without difficulty. 

•Boy Meets Girl/ Selwyn (1,000; 
$2.75) (13th week). Only rim show 
■in town at' present, and- last , week's 

*7 single legit survivor sank under the : 
Holy Week depression to $7,000, tut 
coming* back, strong. 0 

• -\ 'From Out - of the Darkness,' 
VStiidebaker (1,200; $2.20) . (1st 
lweek), L • First local premiere , In 
"years for loc'ally written, backed and 
I produced show. Opened Sunday 
**<12) and looks doubtful. 

'Winterset/ Harris .(1,000; $2.75) 
(1st week). In -for only two weeks 
American Theatre Society sub- 
. scription list. Should be a cinch for 
•'.top' grasses on wide publicity show 
has received; 

WPA 

'Faust/ Great Northern. Modern- 
ized: version has been poorly re- 
ceived. 

• 'On Trialj,' Blackstone. Elmer 
Rice revival in for two weeks. Then 
'Three Wise Fools.' 

t. ... 

TOBACCO' OKAY $5,200 
ON 3D BUFFALO VISIT 



Buffalo, April 14. 

.. 'Tobacco Road,' in at the Erlanger 
for a Holy Week booking, proved 

"rthat the show is not only a freak at- 

v: traction but that you never can tell 
Mat Buffalo will do. This is the 

vthird week the show has played 

j-liere this season. 

. Following Its x'ecent engagement 
last mohthi during which a blizzard 
,StIed up Buffalo traffic and show 
■ business, it was decided to bring the 
...piece back on a gamble f oi* Holy 
Week, with . prices scaled and 
heavily advertised at . 50c and $1. 
Engagement opened to nearly $900 
and built, ending the week at ap- 
proximately $5,200. At $1.00 top this 
figure represents more than double 
. -the admissions at either of the pre- 
■^dtag engagements, j . 

, A' cheeky by the management . of 
~ , the: Erlanger indicates that many of 
.toe customers were new to the 
; hpuse, with a nightly mix-up at the 
Box office due to- persons being un- 
familiar with seat stubs and other 
legit routine. Management^ talk- 
.ing of booking the show back for a 
fourth week. 



N. Haven lights Up 

New Haven, April 14. 
Shubert rellglits April 20, after a 
dark spell, bringing in '3 Men on a 
. tttfrse' for a week. 

?; 'Tobacco Road' follows for the 
week of April 27, making the first 
«me in months that the hoiise has 
/*aa two full-week runs In suc- 
cession., 



Cliff Brooke at Tech 

Pittsburgh. April 14. 
the ~ i, ord Brooke has been signed by 
wl Carnegie Tech drama school 
"ere to guest-direct the uriiver- 
Production of 'Brittle Heaven' 

actor ? £ April 27 • Brooke, was an 
tHi^ England before coming to 
"us. country. 

LS?^'* 17. S- success was 
.^ **y. Bainter.'s 'East Is West.' He 
'■vtSJ^t 6uest -stager Tech has 
ceftt^n '"»*'■' season with the ex- 
the'fiSL^ ' iden ^yne. dii ector of 
8ta K J 4^ ord -° n -Avon theatre, who 

-.-eari n ? e ' sphool ' s anilu *l Shake- 
anan Production every year. 



'HORSE' C00D $10,000 
IN 3d DETROIT VISIT 



Detroit, April 14. 

'Three Men on a Horse' was a 
good bet here last week, despite 
Holy Week, the Passover, etc., and 
brought its backers a good $10,000 
for nine performances at the Cass. 
Nice money for such a week and 
considering the fact that play was 
here about a month ago. 

Received good notices and exploi- 
tation was kept in nice tone, Like 
its predecessor, Walter Hampden's 
'Cyrano de Bergerac,' which took 
a-way v a. ■ neat- approximate $13,000 
the week previous, lower-priced 
seats for 'Horse' were at a premium, 
with the higher brackets well filled 
at most performances. 

House is road-showing 'Great 
Ziegfeld* (MG) this week and next. 
Nothing is signatured thereafter, 
but Manager Harry McKee still 
hopes .to line up enough shows to 
fill out most of May. 

Shuberts' 'Opera Under the Stars,' 
which had a. successful 12rWeek 
season last summer in Navirt base- 
ball park, has been dropped for this 
year , because of no available spot.' 
Walter Brlggs, hew owner of the 
ba}l club, can't see opera there. 
-Estimate for Last Week 

'Three Men on a Horse' (Cass; 
1.400; $2.75 top). Nice run for Holy 
Week and play's second session 
-here-, in a month. Gross hit a re- 
ported $10,000, very good, in view of 
season. House road-showing- 'Great 
Ziegfeld' (MG) this week and next 
at $1.50 top. 

WPA 

'Liliom/ Lafayette. First of Detroit 
WPA plays, 'Liliom' opened well 
Monday (13) with' no admish. 
charge, attendees contributing to 
Red Cross flood fund. Relief angle 
gave local project a chance to ad- 
vertise and cash in on a lot of free 
publicity. Ferenc Molhar play .will 
run. two weeks, matinee and night 
except Sundays, at 40c. top. Wil- 
liam Beyer's new -play 'I Confess' is 
slated to foljow April 27. 



'} MEN' $10, 





Philadelphia, April 14. 

Biz in Philly's ■ legit houses did 
the expected nose-dive last week, 
With a combination of Holy Week 
blues and terrible weather. \ 

'Three Men on a Horse! still led 
but tumbled to $10,000 in its sixth 
week at the Garrick. Figured to 
rebound, with Lent over, and man- 
agement still says it will stay 
through May. 

'Sailor Beware' also dropped off 
in its fourth week at the Broad and 
had to be satisfied with $5,500, but 
that was good under the circum- 
stances. 

The ci'lx all dropped on Anne 
Nichols' try-out, 'Her WeekrEnd,' 
with, dull and sickening thuds but 
the show was held over, figuring on 
some holiday trade. 

The Forrest was dark last week, 
with the Mask and Wig show, 'Red 
Rhumba,' in last night (Monday) for 
the usual week's engagement. Ad- 
vance }s not so hot and first night's 
house didn't . look, like the. Mask 
and Wig of other years. 
, Chestnut, with 'The' Great Zieg- 
feld* (MG), figured for six to eight 
weeks, won't have any more legit 
bookings this year. The . Forrest 
may, but both the Broad and Gar- 
rick count on holding their current 
offerings. 

Estimates for Last Week 

Three Men on a Horse' (Garrick, 
6th week). Off to.. a trifle under 
$10,000, but counting on strong re- 
bound this week. 

'Sailor Beware' (Broad, 4th week). 
Drooped to $5,500, but still figures 
on making a run, of it, with Lent 
over. 

'Her Week-End' (Erlanger, last 
week). Panned by all the -crix but 
claimed $4,000 and held over. 



Pasadena Slates Four 



Pasadena, April 14. 

Pasadena Community Players 
wind up their spring season June 1.3, 
with four more plays scheduled to be 
done during the interim. Next at- 
traction is 'Stalemate' by James 
Warwick, opening April 21 and run- 
ning for two weeks. 

This will be. followed by Michael 
Egan's comedy, 'The Dominant Sex' 
May. 5 for a fortnight. Starting May 
.19, Thomas Hardy's 'Tess of the 
D'Urbelvilles' goes on for a two- 
week run, and final of the spring 
series will be 'Rain from Heaven,* 
June 2-13. ' 



TWO NEW ONES IN HUB 



* inal Three Days $3,500— 
' ight,' 'Road' Follow In 



Toes' 



Boston, April 14. 
'Night of January 16' opened en-/ 
couraglngly Saturday night (11) at 
the Shubert, and 'Tobacco Road,' 
with the biggest advance exploita- 
tion of dubious blurbage in years, 
opened Monday (13) with the city 
censor .dissecting every line and 
action of the play, at the Plymouth. 

'On Your Toes', played three days 
last week for final shaping up. After 
some manipulating by George Ab- 
bott, show left town In, much better 
health than during its opening two 
weeks. Holy Week . slump was felt 
at the b.o., but general feeling is 
that the musical now has a chance 
oh Broadway. 

Mary Young's play 'Storm Child' 
will premiere Friday night (17). 
Pushed up because of tremendous 
interest in 'Road' opening. 

Estimate for Last Week 
Vbur Toes' (Shubert, $3.30, 
3rd week, three days). Much 
strengthened before departing, and 
now looks possible. Final sessions 
netted about $3,500. 



B way Heads Into Last Big Gross 
Week of Season, Leaders Steady 



'Hour Ticks Of 
10G, 2d Wk, LA., 
'Jan.' Exits 



Los Angeles, April 14. 

Holy Week held no terrors for 
two legit attractions functioning 
locally, although one .-of the pair, 
'Night of January 16/ at El Capltan, 
folded Saturday night. Play had 
run its course', though holding up 
comparatively strong on Its sixth 
and final stanza. 

-'Children's Hour* hit a steady 
pace at Biltmore on second week, 
and may be held for a fourth week 
or. longer, depending on how trade 
is during the current week. 

Estimates for Last Week 
'The Children's Hour,' Biltmore, 
Los Angeles, (D-1,656; $2.65), (2nd 
week); Matinee trade continued 
strong during Holy Week and, with 
fair night biz, opus clicked for heat 
$10,000. 

'Night of January 16,' El Capltan, 
Hollywood, (D-1,671; $1.65), (6th 
final week). 'Six weeks gave the 
company- and house about all it had 
coming and piece folded to. a, com- 
fortable take of $6,500, nicely out of 
the red/. T>uffy's coast production of 
'Three -Men on a Horse' debuted 
Sunday (12). 

'ROAD' SETS WASH'TON 
RECORD WITH $22,000 

Washington, April 14. 

'Tobacco Road' pulled approxi- 
mately $22,000 for 11 performances 
in eight days ending. Sunday (12) 
at the- National. Figure is an all- 
time high for. Holy Week On the 
capital's only legit stage. 

Show got three raves and two 
pans in the press here, and a threat 
of censorship which never, mate- 
rialized kept the papers full all 
Week. Even the Congressional 
Record carried a reverse plug when 
Rep. Deen of Georgia ripped the 
show on the floor of the House. 

Current attraction Is Walter 
Hampden's 'Cyrano/ with . 'Great 
Ziegfeld' (MG), opening Sunday 
(19) for two weeks. 



McKenna, I. Purcell, 

Elitch Stock's Leads 

Denver, April 14.. 
Kenneth McKerina and Irene 
Purcell will handle the leads .this 
summer in the Elitch stock. Sea- 
son Will open about the middle Of 
June and run for nine to 11 weeks, 
as usual. Manager Arnold Gurtler, 
signed the cast during a trip to 
New. York. 

George Somnes will direct. Others 
in the cast include Lunn Kendall, 
John Saeger, Phyllis Welch, Harry 
Richards, Frank Wilcox, Edith 
Gresham and Forest Orr. G. Brad- 
ford Ashworth will return as scenic 
artist and technical director, and 
Will be assisted by Lucian Self, also 
a former Elltchite. 

Plays to be presented have not 
been announced. 



SHAFEE TELES AGAIN 

Hollywood, April 14. 
George Shafer is reopening, the 
Hollywood Playhouse with straight 
legit. First try will be Conrad 
Seiler's comedy 'Censored/. 

House went dark three weeks age, 
after Shafer's vaude and indie pic 
combo venture folded. 



The current Easter period figures 
to bo the last strong gross week of 
the season, with most attractions on 
Broadway playing an extra matinee 
Monday (1 3). Rain affected attend- 
ance' in the main; in fact, wet 
weather bogged down the show zone 
nearly every day during the first 
two weeks of April. Show business 
had similar bad breaks through the 
long.wlnter. 

Business this week will probably 
not Indicate the. survival chances of 
shows, for the final six weeks of the 
1935-36 season. The going next 
week will be more indicative. 

Holy. Week business was tradi- 
tionally weak for all except the 
leading successes. The standouts, 
'Victoria Regina/ 'Saint Joan' and 
'Idiot's Delight,' were not under the 
pace of . previous weeks by more 
than a couple hundred dollars, if 
that. SOme of the other standouts,, 
however, slipped down $2,500. 

■On Your Toes/ which premiered 
at the Imperial Saturday (11), was 
hailed as . a sure things by first: night- 
ers and drew an unusually strong 
press: New . musical Is smartly 
geared 'and looks sure as summer 
fare. 'Summer Wives/ at the Mans- 
field, however, is something differ- 
ent. *It was severely panned. 

Next week there are no openings, 
'Her Week End' being set back 
again to April 27 at the Lyceum. 
Two WPA shows were carded in, 
but 'Murder at the Cathedral' and 
'Triple A Ploughed Under' have been 
extended further and 'Class of » '29' 
and '1935' set back. 

'Jumbo' is the single scheduled 
closing this week. 

Estimates for Last Week 
{Holy. We^Jc grosses: are not indic- 
ative of normal takings; average fig- 
ures, therefore, used here.) 

'Boy Meets Girl/ Cort (21st week) 
(C-l, ; 059-$3.85). One of Broadway's 
standouts; has been getting around 
$19,000 or better, and looks like art 
all-summer continuance. 

'Bury the Dead/ Fulton (1st week) 
(D-913-$2.75). Playlet tried out be- 
fore now presented by Alex Yokel 
with curtain raiser; opens Friday 
(17). ; 

'Call It a Day/ Morosco (12th 
week) (C-961-$3.30). One Of the 
best of foreign -written comedies in 
years; drawing corking grosses,, 
around $19,000 weekly. 

'Children's Hour/ Elliott 74th 
week). (D-957-$3.30). Last season's 
dramatic sensation holding its own 
to profit against picture version 
('These Three') around $7,000' or, 
better; indefinite; 

'Co-respondent Unknown/ Ritz 
(10th week) (CD-918-$3.30). Has 
drawn moderate money right along, 
but may better even break at 
around $6,000; slated through May. 

'Dead End/ Belasco (25th week) 
(D-l,000-$3.30), Season's first dra- 
matic smash; has been getting $16,.- 
Q00 lately and pace-Hkely to -stand 
indefinitely. 

'End of Summer/ Guild (9th 
week) (C-914- 3.30). One of sev- 
eral class comedy draws and will 
probably be a summer stayer; paced 
around $14,000. 

'Ethan Frome/ National . (14th 
week) CD-l,l64-$3.30). Called a 
smash, but business not that hot; 
grosses down around $9,000, Avhlch 
is profit both ways. 

'First Lady/ Music Box (21st 
week) (C-l,000-$3.30). Should run 
through summer; smart comedy has 
been. among leaders from the start; 
under $16,000 later, b.ut will prob- 
ably reach h-ighcr brackets againr- - 
'Fresh Fields/ Empire (10th week) 
(D-l,099-$3.30). Low grosser, but 
apparently getting by with aid, of 
cut rates; around $4,000 weekly; 
sometimes better. 

."Idiot's Delight/ Shubert (4th 
week) (C-l,387-$3.30). Newest com- 
edy hit; selling out since debut and 
Is probable Pulitzer prize winner; 
approximately $21,000. 

'Jumbo/ 'ppodrome (22d week) 
(M- ; -4i327-$b..,0). Final week; has 
scored some big grosses, but has 
high production expense; spurted 
recently, with last gross probably 
over $30,000. 

. 'Lafiy Luck/ Adelphi (1st week) 
(C-1.430-$2.20). Presented by Rob- 
ert Sterling; written by R. L. Hill 
and Hyman Adlef; opens Wednes- 
day (15). 

'Lady Precious Stream/ 49th St. 
(12th week) <D-700-$3.30). Not 
much money, but costs little to op- 
erate; paced around $3,000 weekly; 
looks good for the road. 

'Libel/ Henry Miller (18th week) 
(D-l,057-$3.30). Got around $10,000 
during most of run; somewhat un- 
der this figure recently, but English 
meller definitely among succcshph. 

'Love on the Dole/ Longacre (8th 
week) (D-l i 057'$3.30). Another 
English drama, hut not as popular;' 
has .been getting around ^6,000 
weekly; «ome profit. 

'May Wine/ St. James >(20th 
week) (M-l t 520-*3,8r»). Muuical 
without chorus doing moderate 
business and sticking longer t than 
first indicated; around $10,000.' 

' oon Over Mulberry St./ 44th 
St. (32d week) (D-l,32»-$3.30). One 



of several cut-ra.ters getting by in 
mysterious fashion; . average has 
been approximately $3,500 weekly. 

' ulatto/ Vanderbllt (26th week) 
(D-804-$3.3Q). Mixed cast drama 
also has been getting small grosses, 
with aid of cut-rates; around $3,000, 
but costs little. 

'On Your Toes/. Imperial (1st 
week) (M-l,468-$3.85). Presented 
toy Dwight . Deere Wiman; musical 
comedy rated well lh Boston; 
opened Saturday (11). 
. 'One Good Year/ Ambassador 
(21st week) (Crl,i90-$3.30). Moved 
here from the Fulton,, larger capacl- 
lty house, and may pick up a bit; 
cut-rater getting arounl . $3,000 
weekly. 

'Postman Always Rings Twice/. 

Golden (8th week) (D-l,100-$3.30). 
Moved here from the Lyceum Mon- 
day; book play got some business, 
but is no, heavyweight;, under $7,000* 
, 'Pride and Prejudice/ Plymouth 
(24th week) (D-l,046-$3.30). At 
start led the dramas, but eased off;, 
still among the big shows of the 
season, with recent grosses around 
$14,000. 

'Russet Mantle/ ' Masque (13th 
week) (C-900-$3 30). Well regard- 
ed., but limited grosses; around $6,- 
000, but not costly and may extend 
into the summer. 

. 'Summer; Wives/ Mansfield (1st 
Week) (C-l»097-$3.30). Postponed 
from last week; opened Monday 
(13); drew general panning." 

'Three Men on a Horse/ Play- 
house (64th week) (C-869-$3.30). 
Long stayer looks set through an- 
other summer, regardless of road 
companies; recent pace better than 
$10,000. 

'Tobacco Road/ Forrest (124th 
week) (C-l>017-$1.65). Most : un- 
usual run, with road companies 
topping the Broadway show most, 
of the time; better than $8,000 here 
a pop scale to profit. 

Victoria Regina/ (Broadhurst 
(17th week) (D-l,118-$3.30). k Ace 
drama j of season ; grosses ' .have 
topped $23,500 weekly arid not much 
difference even ..during. Holy Week. 

'Ziegfeld Follies/ Winter Garden 
(12th week) (R-1.425-$5.50). With 
operating costs revised downward, 
is bettering an even break, but un- 
der expectations for a major revue; 
$26,000. 

Other Attractions 
'Saint Joan/ Beck; ' commands 
great business and one of Broad- 
way's big three; went to over $23,- 
500 and virtually .the same ■, last 
week, . 

' Gilbert and Sullivan revivals; 
opened Friday (10)> for a -spring 
season. 

'Bitter Stream/ Civic rep theatre; 
protest drama oh 14th street. 

WPA 

urder in the Cathedral/ Man- 
hattan; tops the relief shows;, ex- 
tended through this week. 

'Macbeth/ Lafayette; Shakespeare 
..wilhi.a colored, cast. in. Harlem. 

'In Heaven and Earth,' Sympho- 
ny: managerial tryout in Brooklyn. 

'Triple A Ploughed Under/ Bilt- 
more; engagement of news playlet, 
extended. 

'Chalk Dust/ Daly's 63d Street; 
another experimental relief show. 



f SET SMASH 
fflM CLEVE 



. Cleveland, April 14. 

Only regret Bill Blair has about 
'Winterset' is that he couldn't keep 
it at his Hanna, town's sole legit 
house, for a full week or more in- 
stead of three brief but prosperous 
days last week. Even in that short 
time the play sharked in $9,500, 
which is terclflci 

Attendance was needled extra 
high by oceans of ballyhoo given 
locally to the New York Critics 
Circle's award to the piece. Fact 
that Burgess Meredith is a. former 
Clevclander who worked in a hab- 
erdashery and ori the local morning 
newspaper was also neatly ex- 
ploited. Every performance sold 
out, plus extra seats in aisles. 
Estimate for Last Week 

'Winterset' (Hanna; 1,435; ;2,50 
top). For less than half a week, 
$9,500 was. the most cheerful news 
house had this winter. Crix used, 
every superlative in Webster's 
cheering it. Unusually heavy de- 
mand for the 50c. Heats, Indicating 
play's, popularity among school 
ma'ams. 'Three Men on Horse' 
-opened «t the Hanna Monday (13), 
and .going so well that it will be 
held over. 



'Unfaithfully Yours/ farce com- 
edy .by Harry. -Segull, has-oeen. ac- 
quired by Albert Bannister. Ex- 
pected to start 'rehearsals thl& week, 
with Oscar Shaw starred. 



56 



variety 



Wedne aday, April 15, 




London's New Legits In V Out 

V 

'Baby Austin' Lasts 5 Days— 'Hypocrite' 
Uncertain— 'Frog* a Click 



London, April 14. 

'Baby Austin,' a feeble cbmedy, 
opened at the Strand Tuesday (7) 
and folded five days later. 

'Happy Hypocrite' opened at His 
Majesty's Wednesday (8), pro- 
duced by. and starring, Ivor Novello. 
Max Beerbohm's fantasy was 
adapted to the stage by Clemence 
Dane, with interpolated music by 
Richard Addlnsell, who served in 
the same capacity on several other 
of Miss Dane's plays in the past. 
Novello was supported by Vivien 
Leigh and Isabel Jeans. Play is 
beautiful, artistically played and 
produced, but doubtful, of appeal 
to the general masses, despite popu- 
larity of the book oyer the years. 

'The Frog' opened at the Princes 
theatre, Saturday (11). It is a 
thriller founded on an Edgar Wal- 
lace novel and will probably enjoy a 
good pop success. 

'England Expects' opened at the 
Embassy (Swiss Cottage), Monday 
(13). It is another interesting study 
on the Lord Nelson -Lady Hamilton 
situation and an excellent candidate 
for West End honors, 

C. B.. Cochran's revue, 'Follow the 
Sun,' has switched to a twice nightly 
policy with definite and immediate 
success. Other managements are 
watching the results with an eye to 
the future. 

•Her Last Adventure,* hew play 
by Mrs. Belloc Lowndes, produced at 
the Ambassadors by Sydney Carroll 
on Monday (30) came off Saturday 
(4) after only six days. Show starred 
Jane Carr, local "picture player. 

Carroll still plans producing the 
Regents. Park Open . Air Theatre if 
he can get permission through the 
Office of Works. 



Copyright 



(Continued from page 7) 
manner in wnich. films are exhib- 
ited was argued by Hess, who noted 
tremendous- investment and dis- 
cussed at length economic conse- 
quences of unlicensed showings. He 
told the. committee the Duffy bill- 
would severely hamper distributors 
in curbing unlicensed exhibitions 
and would cause tremendous losses 
by lifting penalties from bicycling 
free shows switching, and other 
vicious practices. 

Major points hit by Kilroe were 
Idea of merging recording and re- 
production rights, 56-year copyright 
term, and novel proposal to extend 




copyright protection to renditions or 
interpretations. 

Kilroe slapped exhibitors for talk- 
ing a position against mlnimum.ln- 
fringement penalty and told com-' 
mittee that during the last three 
years only 14 suits for illegal exhi- 
bition were brought under this 
.clause, and said the $250 damage 
award unquestionably deters piracy 
of; films. Proposal to lift free per- 
formances out of class of copyright 
violations was slammed by the Hays 
attorney, who said such change of 
law would ruin markets and hurt 
honest exhibits. 

Defending minimum damages* 
Hess told the committee that scores 
of state laws provide statutory 
awards for violation of property 
rights and $250 clause is imperative 
to protect film investments. Other 
point made by Hess related to dis- 
crimination between exhibitors, and 
broadcasters in regard to liability for 
infringements. Hays attorney noted 
that multiple-broadcasts would be 
considered as single offense under 
the Duffy bill, but multiple showing 
off of film would he construed as 
number of violations of copyright 
The. copyright owner has adequate 
remedy .in bringing suit against pro- 
ducer or distributors, Hess said. 

Brief supporting trie Duffy bill 
and adding: to objections against 
minimum damages was received 
from Allied States association. 

Kuykendall Asks Reli 

Film producer-exhibitor row over 
score charges dared for one first 
time Monday (13) when Kuykendall 
appeared to ask the committee to 
relieve theatre -owners of multiple 
taxation for the privilege, of using 
copyrighted music. Mississipplan 
complained that exhibition- end of 
the business is soaked by numerous 
'. unjustified levies and urged changes 
in. the current law-under which the- 
atres may 'buy a license for pre- 
senting copyrighted motion pictures 
that is complete/ 

Emphasizing that theatres have 
no control over selection of music 
which accompanies feature films, 
Kuykendall told lawmakers that 
exhibs are in' the middle, being 
forced to pay excessive fees to pro- 
ducers, in order to obtain sound 
films and being taxed as ASCAP 
before gaining permission to ex- 
hibit. 

Outlining technical procedure In 
making films, Kuykendall told the 
committee that composers are ade- 
quately compensated by producers, 
who engage in competitive bidding 
forename tunesmlths, as well as for 
writers and dramatists. He pointed 
out that studios must acquire re- 
cording rights after hiring com- 
posers to turu out music and em- 
phasized fact that tunesmlths can- 
not control performing rights to 
their own works. 

In his complaint about the 'dic- 
tatorial- power-- exercised- 4»y~ AS€A g 
"in fixing seat taxes, MPT OA prexy 
said the fees are inequitable ,and 
challenged thfe, copyright pool's own 
figures on income from exhibitors. 
Noting there are lb,09$,&20 seats in 
the 15,378 houses regularly showing 
sound, films, Kuykendall said either 



a lot of theatres are, not paying the 
tax or the ASCAP estimate ot $800,- 
000 annually from exhibitors is 
'away off,' If all houses were taxed 
uniformly, ASCAP should get at 
least $1,600,000 from film exhibitors 
alone, he calculated. 

'Reduce the Club' 

, Appealing to Congress to 'at least 
reduce the size of the club ASCAP 
has hanging over our heads to force 
us to submit to its arbitrary ex- 
tortions/ he testified that under the 
existing law, with the $250 penalty 
clause, 'there is .no limit to what 
they can charge for this music tax. 
Attempts have been made to in- 
crease it by as much as 1,000%. Last 
year it was raised from 50% to 
100%. They can run it up under 
the present law as far as $hey like; 
We are completely helpless in the 
matter and cannot possibly escape 
it.' 

The sole witness last week to dis- 
cuss music problems was Harry L. 
Katz of Baltimore, attorney for Mu- 
sic Users' Protective . Association, 
organized in Maryland recently to 
combat ASCAP. Complaining that 
restaurants, delicatessen and : bar- 
becue stands are forced to take out 
licenses if they have radio receivers 
on the- premises, K,atz told the com- 
mittee the Society is 'a monopoly of 
monopolies,' which exercises pow- 
ers never meant to be wielded tin-, 
der the Constitution, 

'The fraWvs of that; act knew 
there would be competition and 
competition would naturally keep 
the rate on music or' the cost of 
music within proper bounds, Katz 
testified; 'I. know that, if a group of 
shoe people got together and con- 
spired to fix the price of shoes, it 
would be ruled a violation of the 
anti-trust laws. But where a group 
of music publishers get together and 
realty conspire to fix the rate* un- 
regulated .by law,, they are occupy- 
ing a pretty serious position." 

With the exception of one witness 
for music users in Baltimore, alt of 
the arguments submitted last week 
related to design copyright, hook 
publishing, and other matters hav- 
ing little interest for radio or show 
biz. Raft of lobbyists paraded be- 
fore the committee to recommend 
inclusion in whatever bill - is rec- 
ommended of amendments to the 
present, law affording copyright pro- 
tection for automobile designs, dress 
patterns, lace, shoes, and similar 
commodities. 





Plays Out of Town 



,From Out of Darkness 

Chicago, April 12. 
Drama in three acts Cfour «cth») by 
Paul Salvador!. Produced by him and 
Ad.olph Salvatorl. Directed- by Roy HlHIard. 
At Studehaken Chicago, April 12, '36. 
Blanche .Walton- ......... JoHeta McCready 

Mw. 'lAndl Antoinette. Rochte 

Btck Vollni Jack Griffith 

Corlnne Ralyea .Qullynn Hickman 

Pierre Ralyea ............. Jamea Woraley 

TuUlo tawll .........Jay Jtomney 

Interne .'.Harry- Buchanan- 



Short cast, short bankroll and a 
short, run. It's the first Chicago 
premiere in some time • and it 
won't do Chicago's poor reputation 
as a premiere town any good. 

Local writer in his early 20's, in 
partnership with his still younger 
brother, wrote and produced this in- 
dictment against War in all its 
familiar tangents, broken homes,, 
weeping, mothers, and all. Same 
theme has been used over and over 
-previously, and with, .much better 
. results* 

Cast struggles desperately with 
the script , but they are completely 
helpless. In many spots they make 
the show look worse than it really Is 
and it's not so much their* fault, at 
that, 

Story of a 'mother and her sym- 
phony-composing son; who . are 

struggling for bread in the early 

days of 1917. Young man and young Philadelphia 
girl are in love, but he refuses to |. <Three Men on 
marry her because he hasn't got the 
marriage license money. His rival 
for the girl's hand is! his ..chum, a 
w. k. medico^ Comes the war and 
the pair . of them go, the composer 
to become blinded due to the fault 
of the rival, who is an Officer; 

Back home, the medico performs 
an operation which saves the com- 
poser's sight and. then walks out 
Into the night, while the mother and 
sweetie proudly play a recording Of 
the son's symphony. It's still hash. 

Cast is" uniformly of second-rate 
stock calibre. (fold. 




Week April 13 
'At Horn* Abroad/ Grand, r.i 
cago. 

'Boy M«eU Girl/ , Chl , 

'ChiMcr.'. Hour- iltmore S 
Angeles. 

'Cyrano de ergerac' Ofa^. 
Hampden), National, Washington 

'From Out of Darkness/ stude 
baker, Chicago. ^* 

'Ohostt-'.(Naztmova), Nixon piir. 
burgh. 

'H«r Weekend/ ♦ danger, Phjjv, 
delphla. ■ 
'Night of Jan. 16/ Shubert, Boston. 
'Old Maid/ Kyman Aude, Nash, 
ville, 13; Tlvoli, Chattanooga, 14. 
Lyric, Knoxvllie, 15; Temple, Bir- 
mingham, 16; Eriangef, Atlanta 
17-18. ' 

'Personal Appearance/ His Majes- 
esty's, Montreal. 

.'Personal Appearance/ Para, 
mount, Toledo, 13; Shrine Aude. Pt. 
Wayne, 14; travel, 15; Kansas State 
Normal, Emporia, 16; Arcadia^ 
chita, 17; Convention Hall, Tut8a;i8, 
'Sailor Beware/ Broad, PhlladeU 
phia. 

'Storm Copley, Boston, 



17-18. 

•Three Men on a Horse/ Hanna, 
Cleveland. 

Three Men on a Horse/ ; 
Itan, Hollywood. 
'Three Men on, a Horse,! Garrlck, 

/ Masonic 

Aude, Rochester, *; Capitol; U 
bany, 16-18. 
'Tobacco Road/ Plymouth, Boston, 
'Tobacco Road/ Shtrbert, Newark; 
<W. interact/ Harris, Chicago, 

FUTURE OF MAJESTIC, 
UTICA, IN QUESTION 



With hearings slated to fold to- 
morrow (15), committee next .week 
will go into series of closed meet- 
ings and tackle the job of agreeing 
on a preferred bill. For this pur- 
pose, lawmakers will concentrate on 
three proposals covering more or 
less identical points but having 
radical differences. The primary 
measures due for consideration are: 
Duffy bill, passed by the Senate 
last August and occupying the rail 
position because of Administration 
endorsement. This, measure, which 
would leave infringement awards 
solely In hands of courts, lighten in- 
junctive burdens on broadcasters 
and publishers, and benefit film ex- 
hibitors, .is strenuously opposed by 
ASCAP, since it would kill the $250 
clause. 

Daly bill, backed principally by 
National Association of Performing. 
Artists, looks like the dark horse. 
This -:m«asupe ( -- ^e-lefiS-j^atisfaG.»- 
tory to broadcasters arid exhibitors 
than the Duffy measure, might be 
dressed up so music users would 
acoept it, although it embodies the 
novel idea of providing copyright 
protection for interpretations and 
renditiohs. Would retain the $250 
feature. 

Sirovich bill, which nobody seems 
to like particularly, although indi- 
vidual features have been, praised 
by a few witnesses. This is essen- 
tially a compromise between the 
other two. measures and the exist- 
ing law. giving little relief to music 
users and retaining most frequent- 
ly assailed provisions of the anti- 
quated 1909 statute. 



Jessner, Former Head 
Of Berlin Stale Legit, 
Joins Habimah Troupe 



Jerusalem, March 21. 

Prof essor Leopold Jessner, former 
general manager of; the Berlin. State 
Theatres and Principal of the' State 
School of Dramatic Art for more 
than a decade, has arrived in Pales- 
tine to stay. He has been named 
stage manager of the Habimah 
Players here. 

Jessner was called to the Berlin 
State. Theatre as general manager 
In 1919-. He was the first and, only 
Jew to attain so high a position in 
the German State Theatre (Max 
Relnhardt was on his own) and it 
was 9 for his opinions as a Jew and 
liberal that he was- thrown, out of 
Germany. He has been living in 
London for the last two years. 



TEARING DOWN L. A/S 
FIRST LEGIT HOUSE 



Los Angeles, April 14, 

Grand Opera House, first legit 
theatre to be erected in Los Angeles, 
is being dismantled to make way 
for a parking station. 

House was : opened in 1SS4 by Mile. 
Rhea with 'The School for Scandal.' 
Artists who appeared on its stage 
included Sarah Bernhardt. Richard 
Mansfield, Kate Castleton. Joseph 
Jefferson and many others. Last 
company to play there was a group 
of Mexican players. 



ANN ARBOR FESTIVAL 
SET FOR SIX WEEKS 

Ann Arbor, April 14. 
Robert Henderson's spring dra 
matlc festival: at.;Ann~ATtoorr.M:icn;. 
has been set for May 18-June 20 
inclusive, with a lirie-up of six pro- 
ductions, 'Libel,' 'Hamlet/ 'Parnell,' 
'Distaff Side,' 'Party' and 'Night of 
Jan. 16.' 

Season opens with 'Libel,' cast 
consisting of Whitford Kane, Eddie 
Garr, Kenneth McKenna, Doris uai 
ton, Nancy Sheridan, Raymond 
Greenleaf, Reginald Pole, Eduard 
Franz, Allan Handley and George 
Somnes. 

Ivor Novello's play, 'Party' will be 
second. May 23-29. Jan Keith will 
come from Hollywood .to star In 
'Hamlet/ May 30-Juhe 3< Estelle 
Winwood will head John von 
Druten's 'The Distaff side/ June 4-9, 
Hoffman- Bel Geddes designed the 
costumes. 

Other leglters set for the festival 
include- Estelle winwood! Iun Keith, 
Effie Shannon, Ainsworth Arnold, 
Frances Maddux, George Sherman, 
Robert Ross, Blanche Yurka and 
Margalo Gillmore. 

Henderson is considering possi- 
bilities of touring the company fol- 
lowing the Ann Arbor session 



Utica, -N. ., April 14, 
Future of the Majestic theatre, 
Utica's surviving legit outlet, will "be 
determined at ai. conference between 
owners, mortgagees and city of« 
fields. 

First Citizens Bank and Trust 
Company purchased the Majestic 
block, comprising the theatre,- a 
hotel and several stores, at a fore- 
closure sale last week, purchase be* 
ing subject to other mortgages,, in- 
cluding that of the Albany Savings 
Bank. 

City, under date of April 8, sept a 
letter to. various parties interested 
in the o-. nership and management 
of the theatre advising that Its use 
and occupancy in the present condi- 
tion must cease, action being based 
upon alleged violations of the build- 
ing code.. 

Changes desired by the city would 
entail the ... ipendlture of $20,000, it is 
estimated. These Include rewiring; 
automatic sprinkler system, rein- 
forcement Of first floor, elimination 
or flreprooflng of musicians' room 
and storerooms in the basement,. new 
fire door and demolition c; resent 
v^oden " "e escapes. _ 



d B. COCHRAN pre»ent* 

DIANA 




in 'ANYTHING GOES' 

(In Ethel Merman's role) 
After 5 Months at the r«!ace, London. 

Now Tourliie 
Week April 13, EMPIRE, MVERPOOI. 



American Academy 
of Dramatic Arts 

Found** IBB4 by Franklin H. Sir*** 

THE first and foremost hv 
stitution for Dramatic ana 
ExpressiOnal Training. The in. ■■ 
structlon furnishes the easen 
tial preparation for Pl^llnj 
and Teaching as well an i« 
Acting. 

Spring Term Still Open 
Oataioo ef ill Courses ,r » m . , . l " 11 8t | k . f, 



Roftm 24t-|>, Carnesle Hon. - • 




a good 

KL'TH WOODBUKY SFJJGEWICK in "Stnge" stild: "ainn Kaviina 0 n. . 
juggler with d. shy, Chapllneeque aenae 6l humor, stops Hie slio^. 

STAN K A VAN AG H 



ZhKGFEI.I) KOl.MKS, »VI\TEIt O. 



new yonic 



Wednesday* Apr il 15, 1936 



C • N CEIT 



VARIETY 




Philadelphia, April 14. 
Philadelphia Orchestra, beginning nation-wide concert tour yes- 
terday, is traveling in a train that's a record for comfort and luxury. 
" Troupe of 100 musicians are housed in 10-car train which will 
*«erve as living quarters during six weeks of barnstorming. Five, 
' cars hold musicians Leopold Stokowski, assistant conductors and 
' three women musicians occupy drawing room car. Two cars are 
for baggage and dining car will be shifted in when needed. ight 
1 Lower baths are part of train equipment. 

FaciUties- -are carried for laundering men's iron front shirts, shin-r 
•lag their brogues and handling collection of instruments valued at 
more than $250,000, An expert repairman will go along to keep 
^fiddles, etc., in condition, There 1b a circulating library of fiction 
and -biography, .recreation _car .9iJ.d, eyeii.la., ttayeUng _bar.._..A .dog... 
Ja being taken as mascot and Mrs. Edna Phillips Bosenbaum, first 
'harpist, and wife of radio station WFIL prez, Samuel Rosenbaum, 
ia carting along 11 -months-old daughter Joan. 

' One wrinkle was tabulation by authorities of all menu items on 
; absolutely-taboo list by fond wives Who don't want hubbies com- 
:.f n g home with bay. windows. - Another problem was how to keep 
-the fiddle-scrapers and horri-.tooterS from driving each other bats 
"by practice enroute. Decision was a blanket nix. 




HOPES $3 SPRING SEASON WILL DO SO 



WPA FOLK FESTIVALS 



67 Pennsylvania Counties Will Hold 
Shi igs 



Easton, Pa., April 14. 
"WPA folk festivals will be staged 
in 67 counties in Pennsylvania, it 
was announced by Edward N. 
•Jones, state- ■ work» -progress-,-- ad*- 
ministrator. Each county will of- 
fer a 'Festival of Nations' and about 
5,000 are expected to take part in 
the festivals. 

Musicians, music critics and na- 
tive composers will prepare the 
lines, songs and music. 



Seats Toscanlnl's farewell 

ebneert in U.S. on. April 29 in Car- 
negie Hall are selling at a $10. top 
^anitt ?200 for boxes. His regular 
.. pbilharmohic series e-nds on April 26. 
Maestro's swan song performance 
ovetf here is for the benefit of needy 
irusiciaris and Carnegie house staff. 
. Arthur Judson office, which handles 
*i&e' symphony series, is readying 
-Bfcveral farewell gestures for the 
conductor. 

: He's been appearing in U.S. 
for the past 11 years. 



END 1B0NTE CARLO' IN 
BALLET RUSSE TITLE 



McCormack to Retire 



London, April 5. 
John McCormack has announced 
his intention of retiring from the 
concert platform after two more re 
citals in London', 

" Now in his middle fifties, McCbr 
mack argues it's better to retire, 
than be retired. He figures about 
seven more years toplme. singing in 
his throat, and would rather . leave 
before it was worked out. 

Meanwhile, he's two local films of 
fered, 



Philharmonics 
3 New Batons 
Lack Ballyhoo 



Better Biz in Regular Season Credited to Old Ad- 
dicts, Recovery from Depression— Union Matter 
Adjusted 

— — —5- — ' 

LAN NY ROSS IN CONCERT 



ANOTHER TRY 
IN 



ttadia-Frlrrr Singer -Will Try T-owrv 
Hall in Nov. 



Special supplementary spring sea- 
son of the Metropolitan Opera will 
be closely studied by the music 
! world as wefi as the "Hel 'itself: "K " 
Is recognized that the measure , of 



T v, public enthusiasm for grand, opera 

Lanny Ross, radio singer, makes r 




his debut in concert draw next fall 
on Nov. 15 at TOwn Hall. He's to 
be billed as Lancelot Ross. 

Singer exits from Maxwell radio 
program on June 15 and goes to 
the Coast to appear in stage musi- 
cals under Henry Duffy banner. 
First one tentatively * 'Set to 
Music' composed by Fritz Loewe^It i 
goes into. El Capitan in Hollywood 
following a San Francisco engage- 
ment. 



Toronto, April 14« 
Despite the triple flop of grand 
opera, in this, city this season, ah-' 
pther group of citizens,, headed by 
Charles Gallagher, Northern Ontario 
gold-mine owner, has underwritten 
the expenses connected with the 
productions of three operas here in 
May. 

Angelo Cannaruto has been, en^ 
gaged as director. Reginald Stewart 
is in as conductor and will have a 
symphony orchestra of 36. With ex- 
ception of an odd N. Y. import, prin- 
cipals will be Canadians. Rehearsals 
now under way. 

New venture 1b known as ... the 
Opera Guild of Toronto and May 
productions to be staged at the 
Royal Alexandria here are 'Caval- 
leria Rusticana', 'Pagliacci' and 'La 
Tosca.'. 



■Col. W. deBasil is burying the 
'Monte Carlo label from his Ballet 
Rflsse, using his .own -monicker 
'.for top billing. Company sei- 
sin plays Monte Carlo anyway. 
v/'-Next year's U S. tour which opens 
Vft tict ags-in under S. Hurok ban- 
1 he^ will have at least, two new num- 
'Itera on American themes, to sup- 
' |J|nt to present 'Union Pacific' 
v ballet Capt. John Smith and Po- 
cahontas legend is a possible ballet 
riieiL John Alden Carpenter Of Chi- 
'ctgo is one U.S. composer under 
; consideration for- the music chore. 
. ; '}ohn Houssermah of Cincinnati, is 
ianbther. 



Itarbi Continues Trip 



Condition of Jose Iturbl, concert 
fllanjst, conductor, composer, who 
was injured in a Pan-American air 
accident last week, is reported okay, 
.J£cjprjilng._ to. word, received at Ar- 
'1hSif7ud8b'n office in Steinway hall. 
ItUrW is continuing on to South 
Aqterica. 

Accident held him up somewhat, 
tut he's expected to arrive in 
Bu*dos Aires this week-end for his 
concert engagements. 
"■ Suffered shock chiefly. 



on Holmes Goes On 

Burton Holmes, the dean of the 
.rtereopticon travelers, will strut the 
.Keture platform again next sea- 
. 9M» but E. M. Newman is. expected 
*0 be absent. Latter has a con- 
nection with Warners to edit travel 
Nub and that will probably be his 
•naior activity. 

..;-.-Ttavel platform coterie, never 
wge,* may be swelled next season 
b ? Branson De Cou. 



Committee on subscriptions for 
the New York Philharmonic Sym- 
phony met Tuesday morning (14) to 
iron out new rates and sales cam- 
paigns for hext yeair. Shortened 
season of 24 weeks will have or- 
chestra seats scaled at $32 for 12 
programs, And Saturday night series 
of six concerts at $10. Programs 
in between will be scaled propor- 
tionately. 

Committee also has another . Job 
on its hands, to acquaint publlt 
with names of three of its new con- 
ductors, John Barbirplli, young 
British conductor; Carlos Chavez, 
from Mexico, and Georges Enesco, 
of Paris. First one will Open the 
season for 10 weeks, with the other 
two sharing time with Igor Stra- 
vinsky. Last eight weeks will be 
conducted by Artur Rodzinski. 

NBC is airing a program con- 
ducted by Barbirolli on April 28 at 
5:30 p.m. EDST via trans-Atlantic 
broadcast from London, which will 
give listeners a first hearing of his 
chores. At present he's' conductor 
of the Scottish and Leeds or- 
chestras. 

Instrumental soloists engaged for 
next season include: Josef Hof- 
mann, Vladimir Horowitz, Jose 
Itur-bi, Artur Schnabel,. Rudolf Ser- 
kln, Myra Hess, Robert Casadesus. 
Ethel Bartlett-Rae Robertson, piano 
duo; Jascha Heifetz, Manuel Quir- 
oga, Samuel Dushkin and Gaspar 
Cassado. Season opens Nov. 5. 

Boris Goldovsky, now chorus mas- 
ter and opera coach of Cleveland 
Orchestra, has been made operatic 
director of Cleveland Institute of 
Music. 



Detroit Bookings 

Detroit, April 14. 
Following concert artists have 
."fen booked for Detroit Concert So- 
ny's 1936-37 season: 

John Charles Thomas, baritone, 
r J* 24; Josef Hofman, plaliist, Dec. 
tiioi Argentin ^ and Escudero plus 

- c li com » a ny of dancers and. musi- 
cs, j an , 21) and Liiy p onS) for 



Wall St. 



ADVANCE SALE 
BAD, POSTPONE 

OPERA 



St. Louis, April 14. 
Poor advance sale for the grand 
opera season scheduled to begin this 
Thursday (16) has resulted in a 
postponement. Only one opera, 
'Lucia de Lammermoor'' with Lily. 
Pons; which will be given next Mon 
day, appeared justified by ticket sale 
to date, Even Pons has not at 
tracted a sellout but there's enough 
coin in the till to make this per 
formance attractive to the auspices 
St. Louis Grand Opera is now set 
for May 25 and- 27 when 'La Tra- 
viata' and 'La Gioconda* are slated 
Guy Golterman Is the maestro. 




tvhom 



no date has been . set. Nathan 
violinist, and George 



Gp l il t u' n ,' v »v«'uhi,. ana 
ershwln ork being sought. 



Carnegie Hall 

*_ pi i Hurry Fosdlck. 

"P r " 23_Phllha.rmonlc. 
Ifi-Plillhnrnionlc. ^-PbUharmonlc, aft. 

17- PhUhtirmonlc. aft.2«^Phllhttrmonlc. 

18- Xatban MHatei , n-Nntlonal Orehea- 

a ft trnl Assn. 

19- Phllharrnonlc. art.29-Tnsr-nninJ*s fare- 
IM-Jnsehs HPifei7.. well. 

22— Geo. Lunsbury, 

Town Hall 

4 ..;i 2'4->Irs. Jnrkson 

M P r " , FlTnitig. rrrnrn. 

13— Frank- Bohn, .talk, n n ohelle Shubow, 
mornlnR. eve. 
Singers Club. eve, 2 .i_st. Ullaabet.h' 

17— Dorothy Gordon, college Glee 

Ouy alaier, aft. Club, 
BobPrt O'Connor 25-t'nH-prslty of Cln- 

18— Frelhelt Mandolin clnnatl Glee 

orch. Club. 

19— Ser.orlta Montalvo,26-SlBlfinond Sloj- 

20— Hafrlet EellB.- aft. qS-Dessoff Cho rs. 
Frederlfk Brlstol,20-^Wf>ndell ^illKIe. 

evenlnjr. w ,rn - 

21— Ethyl Ilayflen. 



(Continued from page 1) 
being made for next season. One 
is headed by Marc Connolly, who 
has a bankroll to produce six plays 
His stipulation is that only one of 
the six is to be by himself and that 
there cannot be more than four 
'first plays' in the sextet. Meaning 
that he is. to find the plays and tna * 
at least one of the six (outside his 
own) must be by a name writer. 

To make this move tougher, from 
a producer standpoint, the money is 
to "come from Warner Bros, on a 
personal deal between Connolly and 
Harry M. Warner, despite the fact 
that managers claim to have Hol- 
lywood support in their battle with 
the writers. 

Another deal of the sort, on a 
smaller scale, is one which Sidney 
Kingsley has to produce two plays 
of his own choosing, one by him- 
self, with an unnamed Hollywood 
bankroll and with no restrictions. 

The Writers' Attitude 

Authors' attitude is that they are 
fighting for their rights and have 
made all the concessions possible. 
Also they feel that the strength of 
the argument is on their side be- 
cause they have and can have all. 
or most of the plays. Admittedly 
practically all the producers are 
lined up against them, only Sam H. 
Harris, John Golden, Arthur Hop- 
kins and Abbott and Dunning 
among the top line showmen hav- 
ing failed to signature the man- 
agers' agreement. But they figure 
that men like George S. Kaufman, 
Marc Connolly, Howard Lindsay, 
Abbott and Dunning, Sidney Kings- 
ley, Robert E. Sherwood and Frank 
Mandel are experienced directors, 
as well as writers, and can be de- 
pended on to put on good shows. 
Also thpre are writers like Eugene 
O'Neill, Maxwell Anderson and Sid- 
ney Howard, without directorial ex- 
perience but with pull as writers. 

Thoy. are honest enough to realize 
that If they attracted money to pro- 
duce plays by the names alone they 
would be licked in the long run be- 
cause of the shortage of resultant 
product and becauso the younger 
moh, anrfious for production and a 
chance, would, leave the prganiza* 
tion and turn to the regular com- 
mercial managers. That is why, in 
any denls that should be forthcom- 
ing, stipulations will be made to 
take care of a greater percentage of 
new people, or younger people, 
rather than names. 



Texas' Own Opera 

San. Antonio, April 14 
'Tejaa,' original opera penned by 
Theophilus Fitz for Texas centen 
nial, will debut in muny sunken 



Will be tested. 

Opera In the month of May is un- 
usual for. America as is the $3 top 
scale so far as the Metropolitan is 
concerned (although the traveling 
operas which in America have inr 
creased markedly in the last year 
keep their prices even under that 
tariff) and there 4s uncertainty as to 
the response. 

Against the lower prices to attract 
general theatregoes there is an al- 
most complete lack of name 
strength in the casting of the spring 
season. The latter consideration, it 
is feared, will tend somewhat to 
cancel the advantage of. the econ- 
omy.. 

Metropolitan has' remained bash- 
ful about disclosing .the grosses ,of 
the past season. This brought more 
patronage than for some seasons 
past, but it is felt that improved 
business conditions simply permit* 
ted the return of former addicts who 
had been denying themselves the 
luxury of opera because of stringent 
finances. 

In other words, it is far from as- 
sured that the Met has made any 
genuine progress in winning a wider 
audience or really new supporters. 
Indeed, there lias been no conces- 
sion whatever in the matter of the 
prices charged (plus the scalping by 
outside specs on demand perform- 
ances) or of other retarding con- 
ditions, notably the subscription sys- 
tem. All of these factors definitely 
operate to make opera- going more 
of a hardship and labor than It's 
worth to the casual amusement- 
seeker without either high-brow or 
snobbish compulsion to attend, 
Unfettered Ticket Rack 

Spring season with an. open ticket 
rack and moderate scale. will> it is 
hoped, be a gauge of what value the 
radio programs devoted >to fine 



garden theatre July 7. Also slated . , , t , _ 

for production at Dallas centennial music and .the talking pictures using 

expo Oct. 28. Will import a con-l°P eratlc Bln & rB 



ductor for debut- 
Alfred Hertz currently in pros- 
pect. 



Burlesque 



(Continued from page 1) 
art, and thus Miss Louka could 
suffer no damage. 

'Burlesque,' said the court, 'means 
scanty costumes for the chorus, 
too scanty. It is not for us to 
pass on the accuracy of any of the 
evidence, but in view of the evi- 
dence as to the nature of so-called 
burlesque shows the judge could 
find that many people would re- 
gard a woman who performed in 
them as lacking, a sense of delicacy 
and modesty.' 

Judge Charles L. Carr of the low- 
er court, in making the award, 
looked up the Encyclopedia Britan- 
nlca definitions of burlesque at the 
suggestion of the defendant's law- 
yers, but decided they didn't apply. 

Judge Carr also held the display 
of Miss Louka's photo in the Park 
lobby tended to expose her to ridi- 
cule and contempt and to damage 
her in her profession, since the 
'implied representation that the 
plaintiff was playing in burlesque 
was false." 

No Art Gallery 

An intermediate, Appellate Court 
decision in the case, also cited by 
the Supreme Court in its opinion, 
said: 

'The defendant was not conduct- 
ing an art gallery, but was using 
this display as an invitation for 
patronage, and an indirect state- 
ment to the public that those whose 
pictures were displayed were per- 
formers in the theatre. This could 
be found on the evidence as it was 
found; that burlesque was at the 
bottom rung of theatrical exhibi- 
tions, catering to the less respect- 
able human instincts.' 

'Burlesque,' said Judge Carr, 'is 
an excuse to exhibit the female 
form, scantily cloth>d, if clothed at 
Tall. Its principal offer is sex appeal, 
and it Is not art.' 



and scores have 
had in stimulating Americans, as 
distinct from members of the for- 
eign colonies nurtured from child- 
hood on opera, to pony up mazuma 
for the real thing, albeit done on a 
restricted scale with second and 
third-string casts. 

Met's spring schedule will be only 
five performances a week, with just 
£hree operas presented, and repeats 
listed for Saturday matinee and 
night. There will be no productions 
offered on Wednesday and Thursday 
nights. 

Snag with Theatrical Protective 
Union No. 1 was Ironed out laBt 
week, with back-stage staff to be 
shaved from the usual 80 quota to. 
about 40. Payroll for this depart- 
ment during the winter Is $8,000 
weekly and Ibis figure ., had been., 
practically reduced to half under the 
new agreement. 

Singers are being auditioned now 
for the season. American Ballet will 
handle the dance duties. NBC will 
air the Saturday matinee perform- 
ances similar to the series handled 
during the winter. 



St. Louis $14,000 in Red 



St. Louis, April 14. 
Louis Symphony Orchestra 
season which closed Saturday (li) 
finished with deficit of $14,000.. Semi- 
public campaign to obtain $135,000 
begins latter part of month an<I is 
expected to obtain amount sought to 
wipe out red figures and give ork a 
working fund for next year. 

Ork gave 77 concerts this year, In- 
cluding 27 on tour. Average at- 
tendance of engagements on road 
was 2,000 and take obtained en- 
abled expenses to be met. 



Namara in Holly Bowl 

Hollywood, April 14. 

Marguerite Namara has boon en- 
gaged by Maurice Frank to sing 
title role in 'Carmen* in Hollywood 
Bowl Opera festival in June, 

Warbler late with Chicago Clvlp 
Opera. 




Radio' Piracy ""Caw Tri Sup*. Court 

Question of news copyright and 
broadcasters' right to lift stories 
from dally papers was laid before 
the Supreme Court in Washington 
last week when station KVOS, Bel- 
Hngbam, Wash., appealed a lower 
court Injunction prohibtlng piracy 
of Associated Press reports. 

The West Coast station, a 100- 
watter, asked the high tribunal to 
rule on its right to rebroadcast 
yarns taken from AP papers in its 
territory, charging the Circuit Court 
of Appeals 'erroneously and im- 
providently usurped' prerogatives of 
Congress in banning its news broad- 
casts. Final decision in the case will 
not be made until next fall, If the 
court decides to "review the 'c'Ohfliet*."" 
ing lower court rulings.. 

•Newspapers are entitled to pro-, 
tection up to the time of publication 
but no longer', attorneys for the sta- 
tion said, raising novel point about 
protection of press copy. 'They are 
entitled to protection as long as 
news events remain confidential and 
within their own circle, as against 
competitive news-gathering agencies 
and others, but never past the point 
of publication and in . no case after 
distribution and sale'. 

This argument presented idea that 
news is public property upon, publi- 
cation and; if the court sustains the 
station view, -will mean that broad- 
casters are at liberty to obtain ma- 
terial through the daily papers in- 
stead of contracting for special press 
association service. 

Case has been fought more than 
a year, with both sides agreeing it 
is of far-reaching importance. AP 
filed suit charging piracy of yarns 
in the Seattle Times, Seattle Post- 
Intelligencer, and Bellingham Herald, 
but the station won ; the first round 
when the . district court refused to 
entertain the injunction suit; The 
press service was winner in the en- 
core when the Circuit Court pf Ap- 
peals reversed the lower court, or- 
dering.' issuance of the restraining 
order. 



Best Sellers 



Best Sellers for the week ending April 11, m rapprUd by the 
American Newt Co., Inc. 
Ficti 

'The Last Puritan' ($2.75) .By Georg* Santayana 

•Thinking Reed. The' C$2.50) ...-By Rebecca West 

•The Hurricane* ($2,50) By Charles Nprdhoff and James Hall 

•Gaudy Night' ($2 50) ... „ .By Dorothy Sayers 

•It Can't Happen Here' ($2.50) • By Sinclair l*wls 

'Secret Marriage' ($2.00) ..........By Kathleen Norrls 

Non? Fiction 

•Way of the Transgressor' ($3.00) .By Negley Far son 

•North to the Orient' ($2.50) By Anne Morrow Lindbergh 

•Man the Unknown' ($3.50) .......By Alexis Carrel! 

♦Arctic Adventure' ($3.50) .................. ...By Peter Freuchen 

•inside ^urope v 

•Why Keep Them Alive' ($3.00) . i By Paul De Kruif 



Dell Absorbs Tower Group 

George T, Delacorte, Jr., publisher 
Dell Magazine group, has acquired 
all mag titles "and manuscripts of 
Tower Magazines, Inc. Tower or- 
ganization, which went bankrupt 
last fall, consisted, of mags New 
Movie, Tower Radio, Serenade, 
Home, Mystery arid Ti Tower. 
All were distributed through Wool- 
worth stores. 

Dell Publishing Company, is at 
present distributing Modern Screen, 
Radio Stars and Modern Romances 
through some "of. the chain stores. 



ild's $250 Benefit 

The theatrical press unit of the 
Newspaper Guild will realize a net 
of ahout $250, from the, dance and 
film'shdw benefit staged* a week ago 
at the Cinema de Paris, N. T. arty. 
Already $200 lias been, turned over 
to the American Newspaper Guild 
Defense Fund which will probably 
forward it to Milwaukee for con- 
tribution to the strike fund there 
and around $50 more is expected 
when receipts for tickets are in. 

Tickets sold tor $1. I. Kaplan 
donated, the Cinema, de Paris, and 
Jean . Lenauer. the . picture,'. 'Crime 
and Punishment/ French.-ma.de. 

Preacher' Call*. Bradford- 

The Rev. James, Gordon McPher 
', ' yeteran' , Negro .preacher, . re- 
puted to have been the' inspiration 
of Roark Bradford's *01' Man Adam 
and Hijj Chilluh,* and around which 
Marc Connelly based his play, 'The 
Green 'Pastures,' Is reported near 
death. In New Orleans, 

At the parson's, request, radford 
planed from iTexafc to New Ox-leans 

to see him; ^ : 

•Wagner io London 
Philip Wagner, associate editor of 
the Baltimore Evening Sun, is en 
route to London* to head 'the paper's 
office there..' He will replace Newton 
Aiken/ who will return to : the paper 
and resume' his old editorial duties. 
. Shift: i5: in line With the paper's 
'Ti>"5TIcy~bT'"h"S^^ take 
turns., at bossing London office, each 
one getting a whack at assignment 

for a year. -.; . . 

Political onthly 
League for Industrial . Democracy 
has just launched Its new periodical, 
New Frontiers. Mag to have 10 
monthly issues a year, each devoted 
to detailed research on current vital 
problems, plus one issue on eco- 
nomics or social politics in a special 
edition. 

First issue features need for 
change in U. S. constitution. 



Sons Vice O'Hara 

Post of publisher of the Syracuse, 
N. Y., Herald, vacant since the death 
several weeks ago of Edward . H. 
O'Hara, has been filled by the ap- 
pointment of his . son, Edward A 
O'Hara, who steps up from the gen^ 
era! managerial chair. 

Another son, George W. O'Hara, 
one-time managing editor, replaces 
his father as secretary -treasurer of 
The II' aid Co., whose president is 
Mary E. Jenkins, daughter of the 
paper's founder, Arthur Jenkins. 

Checking the Columni 

Survey is being made in Chicago: 
on popularity of various newspaper 
columnists and features, taking in 
political commentators, women's 
page features, sports columnists, 
cartoonist features, general col- 
umnists, financial writers, etc. 

. Survey is being made by Business 
Statistical Bureau by mail. 



Wonder Stories Mag .Sold 

Wonder Stories j heretofore pub- 
lished by Gernsback Co., has been 
purchased by Standard Mags arid 
added to its Thrilling group. Title 
has.been changed to Thrilling: Won- 
der Stories; Leo; Margulies is edit-' 
ing r 

Standard . also . sponsoring sport 
story- 1 mag; title .as .yet unreleased. 
•Margulies editing this one, too. 

New Mag Issued 

New publication called For Me is 
bri stands* Mag -Is devoted to vital 
news, views and 'fiction not pub- 
lished in the dailies. 
' E. J.rCostello is editor. Mag will 
be" issued every other Week. 

ilms Land Fortune Editor 

* .Marguerite; Taylor joined 1 Samuel 
Goldwyn's Hollywood executive staff 
as assistant "story editor. 

For past' five years, Miss. Taylor 
has been 'associate editor of Fortune 
magazine. 



reporter, sold his yarn, 'Murder In 
Massachusetts,' to Samuel Goldwyn, 
who will film it 

Mexican fiesta at Webster Hall 
April 17 has Anita Brenner and Rene 
d'Harnohcourt,' authors of books on 
Mexico, among sponsors. 

Leonard Lyons, N. Post's 
Broadway columnist, plans to finish 
his. first novel on the boat en route 
to Hollywood this summer. 

Courtney Ryley Cooper, who 
wrote. VTen Thousand Public En- 
emies/ appointed to faculty of Na- 
tional Police Training School. 

Dramatic rights to William C. 
White's recently published biog- of 
Lenin acquired by Harry Moses, 
with White to do the dramatiza- 
tion. 

Cedric Adams, representing 
Minneapolis Star and Des Moines 
Register-Tribune, in • Holrywood . to 
do series oi personality yarns for 
the two sheets. 

Alyce Siemens, formerly of Bos- 
ton American, and Murray Boltinoff, 
last with N. Y. American, now 
scribbling for Metropolitan Host,: 
N. Y. guide sheet. 

Movie Action to. be quarterly 
starting with June issue. Screen 
Romances adds complete book 
length novel to regular features be- 
ginning with May issue. 

Eda Lou Walton, associate; prof, 
at New York XL, and author of sev- 
eral books of . short stories arid 
poetry, to do a book on modern 
verse for Cpvici, Friede. 

The eighth edition, revised' and 
enlarged, of John Parker's. biograph- 
ical., record of the contemporary 
stage, 'Who's Who In the Theatre" 
issued by Pitman of London. 

Margaret Niemeyer; wife of Harry 
Nienieyer/ Hollywood - rep for St- 
Louis Post Dispatch, -doing weekly 
fashion feature from Coast for 
paper's' hew Sunday colored supple- 
ment. 



Vogel Gets Fellowship 

Joseph Vogel, who authored 'At. 
Madame Bonnard's/ has been 
awarded Munson- Williams-Proctor 
institute fellowship. This is a Utica, 
N. Y., foundation for furtherance of 
local cultural activities. 

Vogel to devote his fellowship 
year to writing of another novel. 



More Pulps 

Magazine Publishers are sponsors 
of two new mags- One is Ace Mys- 
tery; second, Headquarters Detec- 
tive. 

A. A. Wyn edits.. 

Chi H-E's Pic Splurge 

Chicago Herald-Examiner is go : 
lng heavy on film studio and picture 
personality hews. 

Effective, this week, sheet will run 
a daily Hollywood feature with art. 



'CHATTER: . 
Albert Payson Terhune to Ber- 
muda. 

Ira Morais new columnist of 
Queens Evening News. 

Bernard DeVoto working on his 
next novel, 'Mountain Time.' 

ertrand Russell coming here in 
fall for first time in three years; 

Forest Hills, L. I., Post, has been 
sold to Harry Steeger and Robert 
Black. 

Jules Romairis, author of 'Men of 
Good Will' series, to visit U. S. early 
in June. 

Agnes Repplier claims that !Pur- 
suit of Laughter' is positively her 
last book. 

Sholem Asch to Palestine from 
his home in France, material gathr 
■■erg for hew book. 

Fulton Oursler contemplating 
world tour next winter together 
with Channing Pollack. 

Ralph Wallace has left the Bal- 
timore Sun to accept a spot with 
Time magazine in. N. Y. 

Virginia Watson, associate ed 
Harper's, to have her novel 'The 
Featherlys* published in July. 

Mafjorie Knight, ed Driftwood 
mag and author 'Japanese Garden," 
now literary ed More Fun mag. 

Max M411cr telling it . all about 
Hollywood In his 'For the Sake of 
the Shadows.' out in September. 

Joseph D.' Dlneen, Boston Globe 



'January' 

(Continued, from page 3) 
rights to a play decided, on the 
strength of the Circuit Court of Ap 
peals' opinion, to proceed into im 
' mediate production with no further 
dickering. 

On the other hand, a responsible 
legal executive for another picture 
company observed that it would not 
be Unwise for picture companies to 
buy up the dialog . rights, at an ex- 
tra stipend, just as they have been 
doing, regardless of the benefits of 
• Judge Swanis: opinion, to the-inotlon 
picture industry. 

However, this same lawyer ob- 
served, the Swan decision against 
' 20th -Fox puts., picture producers 
into a psychologically better barter- 
ing position should they wish to 
arrange for payments for such 
rights. 

Sotto voce intra-trade opinion on 
20th-Fox deciding to 'take the rap' 
legally, in this one case, for benefit 
of the rest of the industry, mentions 
television as being another influ- 
encing factor. If this decision 
stands, it may be that television 
will also be ruled to be an 'exten- 
sion' of motion picture . rights, and 
no supplementary fees need be paid 
to authors and producers of original 
plays, books or scripts. — • — 

By not taking the matter to. the 
0. S. Supreme Court, as was 20 fh 
Century-Fox's original Intention, 
the picture company doesn't risk 
the likelihood of ultimately Winning 
the case. To win, for 20th-Fox 
would mean to lose millions for the 
industry at large, 

With this legal precedent estab- 
lished ,it means that any future 
legal attempts to take a similar 
issue up to the U. S. Supreme Court 
might be checkmated; because not 
every suit can be taken up to the 
highest tribunal. A writ of cer- 
tiorari must first be obtained — that 
Is, privilege for a re-review of the 
issues involved. With the Circuit 



Court of Appeals* decisipn having 
thus been permitted" to " prevail, it 
means that future litigants .will un- 
doubtedly experience considerable 
technical difficulty in getting a mat- 
ter before the U. S, Supreme Court- 
On the other hand, the reason for 
theatrical attorneys being so as- 
tounded at the opinion is the time- 
honored belief that copyright laws 
are enacted basically to afford au- 
thors, and creators of literary, mate- 
rial every material benefit. Thus 
legal opinion has always been that 
the government Intended to make 
added 'rights' revert to the benefit 
of authors. 

ramatists Worri 
. ... Decision, . as.it now/..Standj,, Is st>r ; r 
tling and revolutionary In show 
business. Authors League recog- 
nized that by calling an emergency 
powwow of its council Monday (13). 

From 20th-Fox's viewpoint com- 
pany was prepared to retain John 
W. Davis, former Democratic nomi- 
nee for the presidency of the United 
States, to argue its cause. An added 
element in its decision to abandon 
the suit was that company also fig- 
ured that it stood a good chance 
to win a reversal in its favor, on 
appeal, hiit should the Judge Swttn 
decision be sustained it was in a 
vulnerable position for heavy dam 
ages to L. C; Page and Co., Inc. 
This Boston book firm published the 
original 'Captain January' novel, 
authored by Mrs. Laurence E. Rich- 
ards, 

Page Co. was represented by 
Spence,' Hopkins, Walser & Hotch- 
kiss of N. Y. and the. Boston law 
firm of Verrill, Hale, Booth & Ives, 
Judge Hale being special counsel 
and the ultimate legal victor. J. T 
Abeles argued for 20th-Fox, allied 
with Richard E; Dwight and Ralph 
S. Harris of Hughes, Schurman & 
Dwight, Edwin p. Kilroe and Leo- 
pold Bleich., 

After Dwight and Harris' argu- 
ment, a stay on the injunction was 
granted to 20th-Fox, which meant 
that 'Captain January' (Shirley 
Temple starrer) could continue be- 
ing released and exhibited uninter- 
ruptedly pending appeal or settle- 
ment of the Issues. 

Facts of the case date back to Sol 
Lessor's Principal Pictures Corp., 
Which produced 'January' as a silent 
in 1923 and last year sold its in- 
terest to Rural Pictures, Corp.; a 
subsid of 20th-Fox, for $6,666.67. 
Page & Co. was stubborn on its 
terms with 20th-Fqx, $o Attorney 
Abeles, on behalf of Rural Picts and 
Fox Film (this was prior to the 
2Qth-Fox merger) jpiirneyed into' the 
Maine woods arid closed a deal di- 
directly with the 84-:year-old author- 
ess, Mrs. Laura E. Richards, for 
$13,333.33. Thus, Mrs. Richards 
wasn't joined in this -suit' as a co 
plaintff by the Page Co.. as she was 
allied with Fox and didn't care much 
beyond getting that extra money for 
the talker rights. 

Not Divisible 
Page Co. sued to establish the 
fact that silent and talker rights are 
riot divisible. Page, lost in the U. S 
District Court of New York before 
five judges. Judge John C. Knox 
wrote a long opinion favoring 20th 
Fox. But the three judges sitting, 
on the bench of the Circuit Court of 
Appeals reversed this and Judge 
Swan's - significant opinion, was 
handed down. 

It may be that Judge Hale, of 
Page & Co.'s imposing legaT battery, 
thus did the amusement industry a 
good turn, so far as the money 
equation is concerned, although it's 
a k.o. legal blow to authors, drama- 
tists, play producers, et al. 

Opinion, to pursue its legal nice- 
ties, has sundry other significant as- 
pects. Contrary to the law of the 
English bench which, in jurisprud- 
ence, is held to be most equitable, 
Judge Swan would thus, make an 
agent privileged to bring legal pro- 
ceedings. Page & Co., admittedly, 
was phly a third party principal in 
this matter, as agent for Mrs. Rich- 
ards, yet Judge. Swan's findings 
would authorize agents to institute 
copyright infringement and similar 
proceedings. Heretofore it had been 
beileved^t-hat-dnly -the -aetuat author 
and producer could so sue, through 
having a proprietory Irrterest. 

There have been at least two im- 
portant legal decisions which ruled 
contrary to the Swan decision and. 
while Judge Swan referred to them 
for authority, he seemingly placed a 
different 1 interpretation on them. 
The Kalem Co. suit versus Harper 
Bros, over the 'Ben-Hur' screen 
rights (silent; this was in 1010) and 
the Kirk La Shelle suit versus Paul 
Armstrong Co. over 'Alias Jimmy 
Valentine' (Metro), had presumably 
clarified authors' and picture rights, 
but this decision interprets the pre- 
ceding legal authorities In a differ- 
ent light. 



Wednesday, April 15, 1936 jjj 

Hart 



(Continued from page 3) 

that field and remain an actor un. 
der United Artists' contract. 

Hart testified that 'early . in 1925 
'Joe told me that he. would see that 
any pictures I produced would re- 
ceive' the same , treatment accorded 
other United Artist producers. That 
I was riot to worry about the ad- 
vertising or distribution. I was to 
sign up for two pictures. I was to 
put up the. money for the making, 
of the film. I asked them what a 
story would cpst, and Abrams saij 
about $10,000 to $25,000 each. I told 
them -tli >r had- never paid htore j 
than $500 each for the stories I got 
when I was' with Famous Players. 

'Mr. Schenk said: 'Don't worry 
about the cost. If you knew how 
much .1 paid out, on contracts for 
Norma. Talmadge you wouldn't 
Worry about the cost!' They sug- 
gested that producing 'Tumble- 
weeds' would cost around $300,000. 
I protested that the pictures I made 
for Famous Players never cost over 
$100,000 each, and many only 
$60,000. 

•Mr. Abrams told hie not to think 
6f the cost and for me to stop the, 
foolishness- and . get down to busU 
ness and sign the contract. He 
declared that what I would make 
under the agreement would make 
the- money I received from Famous 
Players look like chicken feed.' 

After several other conferences 
the agreement to make 'Tumble? 
weeds' was signed. 

Hart testified he paid $10,600 for 
the rights to the story, and engaged 
C. Gardiner Sullivan to write the" 
scenario f6r $7,500. 

When the trial began. Monday, 
Frederick Hemley, of the law firm 
of House, Grossman & Vorhaus, 
Hart's attorriey, told the jury he 
expected to show that a 'nefarious 
conspiracy' had been entered into 
by the executives of United Artists 
to see that his client's first produc- 
ing effort was a financial failure, 
That they had failed to carry out 
their agreement to see that the pic* 
ture was adequately booked, dls-;. 
tributed and advertised. Instead 
the lawyer claimed, they did every?, 
thing possible to block the success 
of the picture so that Hart would 
become discouraged arid, give up the; 
producing game. 

•In his discourse, Hemley inserted; 
a' bit of humor when he declared; 
that only through the intervention".! 
of U. S. Senators Borah, Johnson i 
and Ashurst, whom; he described. as.v 
being rabid Hart fans, was the pic-'; 
ture sliown at a first class < house', 
in Washington." The defehdai^ts/I, 
the lawyer contended, had booked' 
it for a second-class house in Negro • 
neighborhood in line with the plot 
to bring about its failure. Another 
annoyance Hart met with in con? 
nection with distribution, he said,, 
occurred when the picture was 
given first run at the Strand. Neyr 
York, during the week before* 
Christmas, the worst time of the 
year for the picture business. 

Arthur F. Driscoll, of counsel for 
UA, made a general denial of most 
of the material allegations in the 
complaint. He ridiculed the idea 
that UA had schemed to ruin Hart 
as a producer so that he would sign 

Up as an actor. . . 

'The records show, i believe,' 
Driscoll said, 'that Mr. Hart was 
born in 1873. That would make him 
about 53 years old at the time the 
picture was made. 'Tumbleweeds 
was a complete flop as a boxofflce. 
attraction;. The people did not want 
tp see a picture in which a man or 
53 was portraying the part of a 
lover and a hero. With all due re- 
gard for Mr. Hart, he is and_was 
then passe, the same as Miss PIcK' 
ford, Fairbanks and many, others 
have since become. They eventu- 
ally pass out of the picture after a 
pertain length of time.' 

Mr. Driscoll denied the plalnt^s 
allegation that the picture was dis- 
tributed in conjunction with an in- 
ferior- film-«f-whlch -a-dog... WAS 
star and which had cost only 
WO "to produce. UA, he said. nei ~— 
contracted for the sale of a grom» 
of pictures to an exhibitor but con 
tracted for each picture separate^. 

The contract between Hart an 
UA called for 65% of gross prom 
for the. actor and 35% for the com- 
pany. On his $302,000 outlay. 
says he got back only ?27d,000, 
a loss of nearly $30,000. t 

A truck had to cart the v 
amount of documents, pay^ 
ledgers, etc.. which relate 10 
case, from attorneys' office ™ ^ 
court. Schenck, with two t — 
appeared in court during tne 
* noon session. 



VteSnestey, April 15, 1936 




TIMES S ft UA H t 



VARIETY 



5* 



News From iKe Dailies 



This department contains rewritten theatrical neics items as pub- 
ukhed during the week in the daily papers oj Heu Sork, CWccyo. Ban 
vtncisco Hollywood and London, Varibtt takes no credit for these 
'items; each has been rewritten from a daily paper. 




Police Lieut. James J. Coy, who 
? aAvei^l years :was censor for 
* Y e SScef has retired alter 25 
•rs of service. It was he who 
inbhed Mae West and her -Pleas 
£ Man' company and once loaded a 

atrol wagon. 

Wearing a plea of five brokers 
55d in supplementary proceed 
ST Federal . Judge Patterson re 
'frited Friday that William 
^Playing tag' ^ith the co 
Sch some time ago adjudged him 
Contempt. Brokers were, sub- 
rtSrt S P an effort by the Capitol 
i^lnnitjiv of San Francisco, to as- 
SaWf Fox was making Invest- 
»o*its under other names. 
In the West Side court Friday, 
& ' Allen was held in $50 ban on 
charge of taking. $300 from Wil, 
iari /Pollock for a foreman's job 
„ the Sanitation department. On 
L&h 18 Pollock obtained a^sum 
Sods for the theatrical agent Fri- 
£ lie changed it into a formal 
liwree of grand larceny. 
St week the Drama Study Club 
•icked 'Idiot's Delight' as the prize. 
!jay of the season. 'Dead End' was 
he tunner up.. 

Post office issues a fraud order 
gainst Mrs. Harriman'a Association 
tor Legalizing American Lotteries 
ind-its various subordinate organi- 
»Sona, and the Grand National 
Treasure Hunt. Other similar stunts 
lkely to share the same fate. 
Federal authorities have arraigned 
Tiarles Ferrando, charging him with 
jperatlng a tipster racket. Allege 
lhat in the pist -two years he has 
represented, himself to be the 
brother of practically every well 
known jockey. Held in $500 bail 
[or the grand jury. 
Jlrs. Nancy Titterton. wrtter ana 
irife of L.'H. Titterton, of the NBC 
continuity department, was found 
dead in her Beekman Place apartr 
ment last Friday. She had been 
strangled by an intruder apparently 
bent on assault. 

Thekla Reardon, sometime picture 
Actress, brought suit against Wil- 
liam Pierre Stymus, Jr., interior 
decorator, for $196,000 alleged to be 
due -her under contract for nursing 
the aged man. In his reply, sub- 
mitted, to the court last week, 
Stymus denied she had served as a 
nurse and bluntly declared she had 
teen hired as his mistress. She is 
Bijihg in New York, but Stymus is 
no«r resident in Palm Springs, Calif 
Judge holds plea valid and If sus 
talned will, close case as such a con 
tract is illegal. 

X-rays develop the fact that Rosa 
POhselle broke a small bone, in her 
left forearm when she was playing 
in 'Carmen' in Baltimore, Saturday 

(4)* Resting at her NJY^&Qioe. . 

Although Rosemary Ames ob- 
tained a Chicago divorce from 
Robert Alexander Mayer in Chicago, 
Meyer obtained a divorce from her 
in London, naming her present hus- 
band, A, J. Stllwell as co-respondent. 
Decree granted last week. Hers was 
dated March 23. 

George Wlnslow sentenced to 10 
days on the Island last week for 
turning In a fire alarm. Explained 
in Yorkville court he wanted to ask 
the firemen for carfare. 

Henry Wolf, locker erector, ar 
wsted at Radio City Music Hall. 
Wednesday (8) on a charge of an 
_noy!ng.a 13-year-old girl. 
*Bo8E6n cour'£ "lasY~Weah"esday ("8) 
awarded. Fofo Louka, Greek trage- 
dienne, $2,500 for the unauthorized 
use of her photo in the lobby of a 
burlesque theatre. Incidentally it 
described burlesque as 'a place to 
display good looking gh'ls in inap 
Jropriate dress — sometimes in nude 
ncflB.' it 1b not art and not acting, 
court held. 

White Plains court last week 
authorized the county treasurer, who 
" executor of the estate of the late 
Florenz Ziegfeld, to accept $100 from 
Jhe Municipal Theatre Assn., of St. 
Louis, as orte week's royalty on 'Kid 
Boots.* 

NRA division of review urges ap- 
lhtment of a federal film board, 
with, or without the approval of the 
y-. S. senate.' To revive the de- 
funct NRA code for film business. 
^....Theatrical- Protective- Union-No- 1 
agrees with the Met opera for a cut 
4°£"* ne "-PopulaT- price - season-. De- 
vils, not revealed and not fully 
. •worked out as yet. Cuts backstage 
•staff from 40-80 to 35-40. Musicians 
and choristers also chop. 
. .«wrry e, Lawrence, electrical en- 
.22** killed in the NBC television 
in the Empire State building, 
^dnesday (8). Accidentally con- 
-W L a condenser. Current had 
^ shut off, but stored electricity 
. H™C»nt to cause fatal shock. 
nhtoV u ? e Ga Uo announces he has 
T^ned all American rights to 
Mcr2 u? n lights.' the Robert 
In w« , rln spectacle which clicked 
aroWr nd ln the '20*s. To open 

theatre? 6 1 fll T t „ time ' a " Quebec 
including the picture 



Liberal Philadelphia 
Mayor Draws Line at 
Night Chb Attendance 



places, were closed iiood Friday 
(10). Only tobacconists and restau- 
rants permitted to remain open. - 

Brock Pemberton announces he 
has optioned two plays. One by a 
Guild member and one from a non- 
member. Didn't wait for the new 
contract. 

Explaining Henrlette Schumann's 
statement that Nino Martini had 'a 
bjg.. . police. badge,', the .singer's ■.. man- 
ager explains it was a gift from a 
Queens politician a couple of years 
ago and that he has never flashed 
it. Really a deputy sheriff's badge. 

Richard Herndon has bought 'The 
Tunnel' play about 'the middle class 
American worklngman.' 

For his last week at the Hippj 
Billy Rose gives a free childfs ticket 
for each seat purchased. In the 
evening a man and woman can come 
in on one payment. 
. Mamie Steele Cox and her hus- 
band, Jerry, colored couple who 
worked for Marie Dressier and were 
given a bequest, have used the 
money to open a nlte club arid tour- 
ist camp in- Savannah. 

Judge Cox in Lawrence, Mass., 
court, sitting on a case involving 
facial injuries, told counsel the only 
man qualified to call a girl 'beauti- 
ful' was Flo Ziegfeld, and he was 
dead. .Plea moderated. 

Charged with picketing WPA 
headquarters, 10 classical dancers 
Were in the West Side court last 
Friday (10). Demanded • work for 
dancers. Paroled ln their own cus- 
tody for hearing April 22.- . 

Representative Stefan (Neb;) has 
asked Congress, to ban the suicide 
song, 'Gloomy Sunday.' 

Chancery Court Of Delaware has 
approved, reorganization plan for 
General Theatres Equipment, Inc. 
Hearing April 28 on selling com- 
pany's assets. 

Jack Dempsey enlarges his res 
taurant by adding a 60-foot front. 

Eddie Cantor's annual benefit, for 
his summer camp to be held at the 
AlVih, April 26. 

Katherine Burke, stage and screen 
player, loses the decision in a suit 
to. contest her right to receive the 
entire estate of her father; the late 
Alexander Burke. .Her brother and 
three sisters claimed undue ihflu 
ence. Surrogate orders that they 
all share alike. Estate valued at 
$9,000. 

Laurence Schwab back from Flor 
Ida and putting his desk in order 
before he goes to St. Louis for the 
municipal opera season. 

Theatrical Protective Union No. 1 
to mark its 60th anniversary by a 
dinner at the Astor May 3. Ex- 
pected that 20 of the founder-mem 
bers will attend. 

Mary Roberts RInehart submitted 
to a minor operation at the Medical 
Center Thursday. Expects to be out 
this week. 

Ayran eggs the latest in Ger- 
m.ajiy_- Not handledjby Jews, who 
previously controlled" about' a quar- 
ter of the business. 

Chailes Coburn to play title role, 
in 'The County Chairman,' layers 
revival. 

George. Abbott looking for a comic 
to play Legr'ee ln his 'Sweet River,' 
his new version of 'Uncle Tom's 
Cabin.' Needs a comic, as Marks 
has been written out. 

Bar Harbor Players will strawhat 
eight weeks this summer. 

League of New York Theatres an- 
nounces Thomas Kilpatrlck, Martin 
Beck, Harry Moses and Harold 11. 
Berg as new signers, of the pact 

against -the Dramatists' Guild. 

Literary collection, qf the late 
Harry. B. Smith brought $29,231 at 
auction last week. There were 900 
items in the catalogue. 

Boardwalk at Asbury Park col- 
lapsed Sunday, injuring eight and 
scrambling the Easter parade. 
About 50 feet gave way opposite, 
the point where the Morrq Castle 
beached. 

Edwiha Booth back home after 
sessions in London and Vienna hos- 
pitals ' for treatment of African 
fever she contracted while playing 
in 'Trader Horn,' 

Alex Yokel aiming at a perma- 
nent company. Most of those ln 
'Let Freedom Ring' go into 'Bury 
the Dead' and will be held intact for 
future productions. 

Anne Nichols about decided to 
(Continued on page 61) 



West Ditching Side-Saddle Cowboys 
This Summer to Re-live Frontier Da] 



Philadelphia, April 14. 
Sky's the limit for radio appear- 
ances' and show stunts sinca Phllly',6 
show-minded Mayor S. Davis Wil- 
son took office. Just one more 
straw in present breeze, Florence 
Fulton, Hizzoner'a executive clerk, 
yesterday (13) spoke over WIP on 
'Opportunities for Women in Public 
Service' as one in station's 'Voca- 
tional Advice to Girls' series. 

■Accustomed to chief - exec who- 
ccld-shouldCred radio or any form 
of show business, new order of 
things is novelty to local citizenry. 
In last fall's election both candi- 
dates grabbed mike frequently. 
Wilson, the winnah, kept it up. He 
does regular 'Fireside Chat' series 
over WIP and he and other admin- 
istration execs are always open to 
ether . appearances. Hizzoner finds 
time to see every show that hits 
here, and he named Theatre Control 
(censor) Board which Is most 
lenient in town's history. 

Night, clubs, however, haven't 
been able to lure Wilson into their 
confines. He'll go . for newsreela, 
theatre publicity stunts and all the 
radio they send his. way, but so far 
nixes the niteries, 



Los Angeles, April 14. 
The West is turning tough with a 
vengeance. Rip-snprtln' country, 
that's what it's going to be this 
year. 

Practically .every town with any 
possible tourist draw has scheduled 
a Frontier. Celebration. Leadoff is 
Fort Worth with a $3,000,000 appro- 
priation. Fresno, Cal., long the 
-ht>me-of--raIsins-,-^as-alwayB-had-its 
Raisin Festival to boost the local 
dried grapes. This year Fresno is 
doubling up. Both raisins and tough 
guys will be celebrated. Town will 
have a Frontier week with every 
man in town growing a beard for 
the occasion. That's an evidence of 
virility that goes a\vay back. Np 
chance of calling Fresnoites sissies, 
Santa Barbara's Fiesta Will be 
bigger, better, and tougher. The 
Spanish influence will remain dom 
inant, but there will be more than 
a suggestion of the west's onetime 
bad men. 



PROBE BOOKIES 
ON 1)5. TAX 
EVASION 



Washington, April 14. 
Broad-scale tax investigation of 
bookmakers has been launched by 
the Internal Revenue bureau. » 

Encountering hard-going in their 
crusade, crew of special agents of 
the Treasury Department has been 
put to work throughout the east 
checking up on the earnings of 
bookies, trying to find but whether 
Uncle Sam gets his share of the 
take. Snoopers are working cur. 
rently in West Virginia and Mary 
land, 'following the horses North. 

Sleuths are having tough time be 
cause most of the betting activity 
is carried on In cash. Agents re 
port the majority of bookies keep no 
records, having their offices In their 
hats, and keep their dough in theii 
pockets, which makes It hard to find 
documentary evidence for presenta- 
tion in court. 



Tough on Tenderfeet 

Fort Dodge, Kan., where they 
built a new boot hill with concrete 
images of the former bad men who 
were burled in the original boot hill, 
will also get tough. It looks like a 
hard season for those drug store 
cowboys featured at the more exclu- 
sive dude ranches. Only, boys who 
can scrape their heels with au- 
thority before entering " a ranch 
house will be welcomed as tourist 
guides. Indians whp graduated from 
Carlisle will take second place to 
their blanket relations. The depot 
at Santa Fe will feature only 100% 
pure Redmen. selling trinkets to 
travelers, Sun tans don't count. 

The west is on the square about 
its rejuvenation. Gallup, New 
Mexico; Blsbee, Ariz.j Central City, 
Colo., , and Albuquerque have all 
scheduled '49 celebrations. Tomb- 
stone, Ariz., Is putting it on thick r 
the Birdcage theatre Is being rebuilt 
and. the town is looking-for a double 
for Lotta Crabtree. That's how se 
rious they are. 

Southern California is neglecting 
its duty to the west in. general, but 
Northern California. Is doing, its bit. 
Up around the Sutter country 
there's interest in the forefathers 
who played cops and robbers with 
Joaquin Murietta. The Sacramento 



river country will have more cele- 
brations than a dictator. 

Fiesta Justa Sfesta 

Los Angeles tried to whip up in- 
terest in its one-time glory several 
years ago, but the fiesta turned out 
to be a siesta. Lack of local spirit 
was blamed on the foreigners who 
migrated here during' the last gold 
rush of '29. After all, a. guy who 
wa^-fei^ught -up-on. -a« - J^yxL-farm. . 
couldn't get very excited about the. 
days when Los Angeles was a pueb- 
lo and it took hours by stage to 
get to what is now the. corner of 
Hollywood and Vine. 

And, after all, he probably came" 
to California to get away from his 
father's story about the time his 
grandpappy fought Indians on : the 
main street of Des Moines. Things 
like that spoiled the well-laid 
schemes of the Los Angeles Cham- 
ber of Commerce; 

However, the rest of . the west will 
vindicate them this summer with 
the aid of several good press, agents, 
who are already busy throwing out 
their celebration copy. So the west 
will be wild during July and August. 
Also' hot. 



MARRIAGES 

Wilma Stephenson to William 
Pierce, executive secretary to 
Charles Rogers at Universal, April 
12, in Los Angeles. 

Anne Rork Getty, former film ac 
tress, to H. Douglas Wilson, April 6, 
in Las Vegas, Nev. 

Byrnecfe McFadden Muckerman to 
George Metaxa, actor, April 11. 1" 
Armonk, N. Y. Second marriage for 
the bride, daughter of publisher 
Bernarr McFadden; third try for 
groom. 

Lon Saxon, solist with Charlie Ag- 
new's orchestra, to Rae Pritzker, in 
Memphis, April 21. 





Caliente Plastered 



Mexico City,. April 14. 
To guarantee payment of $200,* 
000, said, to be due as taxes on im- 
ported Hkker, Mexican customs ' 
service has- plastered; the class hotel... 
and associated properties at Agua. 
Caliente, owned 1 , by an American- 
backed Mexican enterprise. 

Racetrack, which adjoins the re- 
sort, is not affected by the embargo, 
as it is owned and operated by a 
separate company. 

BIRTHS 

Mr. and Mrs. Gar Young, son, in 
New York, April 11.. Father is di- 
rector of trade, publicity for NBC's 
home office. 

Mr. and Mrs. Dave Hillman, 
daughter, April 7, in Hollywood. 
[Father Is L. A. theatre publicist. 

Mr, and Mrs. Earl Rettig, son, 
April 11, ln Los Angeles. Father is 
production manager for Waltelr 
Wanger. 



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IS 



New York Theatres 

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OFFICERS SET 



Finally organized, Models Equity 
has elected its officers and is going 
ahead with plans for a constitution. 
Lionel Adams, of Actors' Equity, is 
sitting in on meetings to assist'. 

Daniel Wolhelm, brother of late 
Louis, elected president. William 
Tuck, model, named chairman of the' 
board. OtheVs officers are George 
Werden, v-p; Bill Shoop, treasurer; 
Jesse Bush, secretary, and Miss 
Charlotte Fox, financial secretary. 
Association claims membership of 
over 200 posers,' who will be called 
In next week for a meeting at the 
Lexington hotel to vote on consti- 
tution. 1 

Purposes and aims of the organi- 
zation is to act as a mutual protec- 
tive Organization, acting between 
users and posers, arid to help elimi- 
nate abuses in the profession. 
Group .Is satisfied with present 
wage scales, but will establish a 
minimum. 

With an eye toward Hollywood, 
Models Equity seeks to eventually 
establish- a--dr-amati&..schpPl_for .its. 
people to assist them in obtaining 
screen tests and furthering dramatic 
abilities, of those qualifying. 




CAPITOL 



JANET GAYNOR 

ROB'T TAYLOR 

"SMTAM, TOWN GIHt" 





STATE 




paramount;;:^ 

MARLENE DIETRICH 
GARY COOPER in 

"DESIRE" 

On the fltasre— KTHET, MEBMAN, 
tfACK JUTTLE Mid JANE COOPER 



MAE WEST 

"Klondike Annie" 

VAUDEVILLE 
Stepln Benay 
FETCHIT VENUTA 



Itb Av. * Wtli Bt. 

HO X Y 

A |X OCo TO 
SEATB^ I P.M. 



JANE WITHERS la 
"GENTLE 
JULIA" 

Stage Revue 
"Staff" Hmltli 
Frank tiuby 
Lela Moore 



Big Haul 

San Antonio, April 14. 

Birthday • blowout, for one. of Ave 
girls in a local nitery 'beef trust' 
chorus had an aftermath in court 
when each girl waft fined for dis- 
turbing the peace and four were 
nicked for being drunk. 

Two cops unsuccessful in quiet- 
ing the party, were forced to call 
reserves to lift the. girls into the 
wagon. Chorus weighs ln at half 
a ton. 




IRAN D V47TK 



ZSD-JUlii IMEEKt , 

MolKon Is top?!— American' 

25c to l P.M. 

"The SINGING KID" 



THE GREAT 



&r MUSIC HALL 

10th Street •** m Avonuo 

Boehnfcf, WbrM-Telcjfrani 

"Little Lord FauntleroyV ; 

- wltb . 
VBEnDIE KAHTnOLOMEAV 
IMHX)REK COSTEMX) HARRYMORE 

A Duvld O/ Selznlck Production 
. HeUccMi through United Artlfiln 
Hpeftaculur Hiitee Prodactlonft 



ASTOR & 45th 



IlaOy 2:4fli and H:40. Mnt*. (exr. Hnt.> 
fiSc to *1.10. Evenings C5c to f2-20. 



Paul Waltz band openB the^ open- 
air ballroom at Eastwood Park.. De- 
troit, Sunday (19) ; -Art Mooney'a 
band will play )n Cocoanut Palms, 
another part - of the park, with a, 
line and floor show completing en- 
tertainment. 



60" 



VARIETY 



Broadway 



the 



IE 



Bob Ritchie motoring 
Coast. 

They birthday-surprised Lou 
Rydell. 

Mike Onerata horizontal with la 
grippe. 

Billy Downs out of the hosp after 
a week's siege. 

Jimmy Murphy, of Belasco b.6., 
down with pneumonia. 

Longchamps is readying a cafe for 
Broadway near 4lst street. 

John T. Powers,- modeler, back 
from three weeks in South America. 

Pal Finn fractured shoulder and 
five ribs in fall down suhway stairs. 

Kerry Conway has a hew Holly- 
wood cartoon strip for the syndi- 
cate. . 

Derek Falrman, juve in "Fresh 
Fields,' tested by 20th-Fox last 

Mike Levey handling Dave Vine's 
Sunday night broadcasts from Hotel 
Edison. ■ 

Sam Marx and Seymour Felix 
back to the Coast after the 'Zieg 
feld' opening. . 

Sam Zimbalist, assistant to Hunt 
Stromberg' at Metro on Coast, in. 
N. Y. for confabs. 

Charles J. Freeman and Carrie 
leave today (Wednesday) on that 
biz tour of the south, ■/' 

Cornelius Variderbilt; Jr., to the 
Orient on a newspaper assignment; 
expects RussorChinese trouble. 

Joan Adrian, In .'Lady Precious 
Stream,' doing a lot of mag cover 
posing for Howard Chandler 

Christ}'. . „ _ . . 

The Hy Daabe, reaccllmated In 
N. T., will probably return to their 
favorite Westchester as an all-year 
round residence. 

N. T. G% weekended Marvin 
Schenck, Sid Plermont, Charlie 
Moskowltz and ; Ed^ Sulliyan at his 
Ramsay, . N. J. farm. " 

Joseph Kennedy,, in town for 
RCA. conference, left shortly after 
it was over tor . Palm Beach and 
continuance of his vacation. 

Helen Howe to London for 
recitals at. Arts theatre of her 
'Characters and Caricatures' as first 
displayed In 'Sunday Nights at 
Niriei' . , 

Annual meeting of the board of 
the Percy Williams Home; will be 
held* April 23 at the Home, Suffolk 
Lane, East Islip, L I. Will elect new 
officers. , . , , 

. Arthur W. Kelly, duo back from 
Cristobal, after an Inspection of U.A. 
exchanges in Mexico, Cuba and 
Panama. The U.A. v.p, left Crlsto 
bal, April 13. ■ . 

John Hlckey has finally discarded 
tho cOrset he was forced to wear 
until a couple of fractured ribs 
mended; sustained the breaks in art 
auto accident. 

The" Zeke Colvins again to St. 
Louis this summer, starting, In June, 
for -the, Lawrence Schwab- Muhl op 
season,' so their Bayslde. home will 
again be sublet. 

Cynthia White's Mexican Fiesta 
at Webster Hall is her 14th Green- 
wich Village . Revel. She motored 
all. through Mexico ... for authentic 
props for the ball. 

Harry E. Huffman, leading inde 
pendent exhibitor in Denver, going 
west this week after about two 
weeks in N. Y. In connection with 
next season's product. 

John Kenneth Hyatt, managing 
director of' the. Center, had to go to 
Boston to catch a cruise tooat for 
his Bermuda. Easter vacash. Every 
holiday, boat from N. Y. booked 
solid. .' 

H. Wayne Pierson, vice-chairman 
of the. theatrical division's drive for 
the flood sufferers, appeared as H. 
Wayne Jn last" week's Variety dis- 
play announcement of the benefit, so 
"Re**'*-'.*!!* f«n - -1laTljat«;:- r r. " ~~ 




ATT EH 



London 



.. Herbert Stothart, Metro music 
director on the Coast, and his assist- 
ant, M. J. McLaughlin, are In New 
York arranging details for the 
music :in. 'ROmeo and Juliet,' forth- 
coming Metro production. 

Metro ' went- in for an unusual 
amount of billboard coverage in 
New York for the opening Of 'Great 
Ziegfeld,' Thirty painted spots were, 
used in and around the city proper, 
each specially designed' and painted 
and each different. Hal Burroughs, 
M-G's art head in. New York, laid 
out the designs and spots were lo- 
cated through Joe Bernat. 

Long Island 

By Joe Wagner 

Lotig_Jsland Tercentenary begins 
"JutYeTT. ~ 

Dick Mansfield at the Show Bar in 
Forest Hills. 

Philip F. Clifford. Jr., new head 
of the Queens Newspapermen's 
Club. 

Gardens Players of Forest Hills 
will hold annual revue and show 
May 1-2. 

The Howard Thurston home in 
Beeehhurst will be replaced by an 
apartment house. 

Nan Halperln came out of Kew 
-X3ar4ens and gave impetus to the 
flooclTjeoeflt show in Jamaica. 

Another Tifolf club in Queens will 
goon become a real estate develop- 
ment; this time it in the Old Coun- 
try Club in Flushing, 

Plenty of Father Coughlln units 
On Island. 



-Jose G. Levy ill. 
Sir Henry Lytton, veteran Savoy- 
ard, ill. 

New Drury Lane musical titled 
'Flying High.' 

Twickenham Studios shut down 
till after Easter. 

Eve Becke resting after panto- 
mime engagement. 

Bernard Shaw's cable address is 
•Socialist Londqn.' 

jerry Verno going to the Revue- 
vllle for three weeks.. . 

Jack Waller to stage three new 
shows in the West-End, 

DOnald Calthrop has written a 
book about the theatre, 

Herbert Wilcox has finished shoot- 
ing 'The Three Maxims.' 

George , Hayes married Barbara 
Birdsall, actress, in London. 

Dorothy Ward recovering from 
typhoid after, a tough siege. 

Jack Clewes, one of Andre Char- 
lot's hew stars, seriously ill. ■ 
Robert Neumann, author of Ab- 
dul, the Damned,' to Vienna. 

Barry Trivers due in for one 
British International assignment. 

The Maurice Cowans figuring on 
a Hollywood holiday this summer. 

Edgar Wallace's former secretary, 
Robert Curtis, has taken to writing 
thrillers: . - 

Tom Burke staging a comeback 
and has lined up some coin for a 
new show. > 

A Wainwright Films unit off tp 
Turkey for exteriors on 'Eunuch of 
Stamboulf 1 - . 

•'■Dave Souhaml, French producer, 
in and out of town after closing a 
couple deals. 

John Paddy Carstairs has a 
couple sketches in the William 
Walker reVue at the Saville. 

Cliff Whitley throwing a big party 
to his English and American friends 
on eve of sailing for America. 

There is a hew Yacht Club Boys 
act here. It is Ethel Stewart and 
the English Yacht Club Boys. 

John McCormack announces he 
will retire in 1937. following his ap- 
pearance at Albert Hall on Oct. 15; 

John Armstrong, exploitation man 
for- Paramount theatres here, suc- 
ceeds Frank Tilley as the RKQ press 

rep. ^ 

Sidney-Howard telling Tom Payne 
he wants him for a new picture 
which Herbert Wilcox will do in 
IVf cty • ■ 

Capitol Films units off to south 
of France for final exteriors on 
'Marriage of Corbal' and 'Love in 
Exile.' 

Ernst Lubltsch stayed here only 
a few days and left for, continent. 
Going to Russia on a belated honey-- 
moon. 

Large scale location scenes for 
the current George Arliss picture 
■will be "made^at G-B's 90-ttcre lot 
Ut Northolt. 

Hyams Brothers dickering with 
the Melville Brothers, owners of the 
Lyceum, to operate pictures and. 
stage shows there. 

William Beaudine, who Is direct- 
ing 'Educated Evans* for Warners 
at Teddlngton, completed half the 
picture in a fortnight. 

Charles Cochran's revue at the 
Adalphl, 'Follow the Sun,' which 
goes into a twice ' nightly policy, 
will have no matinees. 

Seymour Hicks thinking of re- 
viving 'Richard III' at the Lyceum 
in the fall, when he returns from 

rbJsj-.rSoutlT- Air iean--tour-.- ; - : 

Clive McManus. former film editor 
of the Evening Standard, has suc- 
ceeded Willson Dlsher as dramatic 
critic of the Daily Mail. 

Ivy Saunders, usherette at Stou s 
Picture House, engaged to Lincoln, 
Sir Oswald's second son, who has an 
executive post at the theatre. 

Felix Ferry due from Monte Carlo 
April 20. and goes to New York im- 
mediately to make final arrange- 
ments for his London revue. 

Sam Joseph,, husband of Binnie 
Barnes; nursing another cable from 
Hollywood full of regrets.,' with wife 
not iikelv to be here before July* 

New Priestly play, which marks 
the entry into management of 
Laurence Olivier, follows 'Tovarlch' 
at the Lyric. Latter closes April 25. 

Bertie Mayer's and JOse G. Levy's 
Baby Austin,' which is now being 
tried out ■ -irr -the sticks, replaces 
Dominant Sex' at the Strand the- 

utre: '-' - 

Sarah Gertrude Millln, author of 
'Rhodes,' from which the film was 
adapted, in from South Africa, and 
likely to <land a film scripting con- 

'Wisdom Teeth' closes at the 
Savoy April 4. after three weeks, 
succeeded by 'Lady Precious 
Stream.' transl'errlng from the Lit- 
do ttic&'ti 1 © 

Oracle Fields wanted by George 
Black for three weeks at the Pal- 
ladium, during the vaudeville sea* 
son, with' star too tired from her 
African trip. 

For the first' time In Its career the 
Alhambni, Glasgow, will have a res- 
ident musical. WJH run . for the 
summer season, opening May 20, 
headed by Lou Praeger and band, 



and Jane Ayr and Leslie, with line 

of girls. • , 

Aileen Marson, young stag* and 
dim actress who recently went into 
management and Invested all her 
savings in the unfortunate •Vicky, 
is returning to the stage In 'Glass 
Houses,' by Walter EUis< 

Garrett Klement Plcts. has fixed 
•A Rich Young Man' as title for its 
fllmization of E. Phillips Oppen- 
heim's 'The Amazing Quest of Mr. 
Ernest Bliss.' Gary Grant makes 
his British screen debut in It. 

London & Continental Films 
brought over Tourjansky, Russian 
director, to remake his Austrian 
pic, 'Die Ganze Velt,* ('The Whole 
World'), which is being shown here 
at the Academy under the title 
'Liebes Melody,' but Russian Insists 
he will not redirect any picture. 



Berlin 



Bill Powell to N. Y. 
Natl Morales to Helsirigfors. 
Walter J. Hutchinson In from 
London. 

Third Anniversary of the-Propa 
ganda Ministry. 

Paula Wessely signed for a new 
Carl FrbeHch film. 

'Candida* given by The English 
Players In Munich. 

Ganyou Brothers and Juanlta to 
the Apollo, Dusseldorf. 

Five Christianis over from Lon 
don for a month at the Scala. 

Asta Nielsen^ vet film actress, ap- 
pearing in a sketch at the Kabaret 
der Komiker. v 
'Broadway Melody of 1936* (MG), 
in its sixth week at the Marmor- 
haus and still a sellout, i 

Leo Bartuscheck, from the Rot 
tembourg & Goldin Agency, Paris, 
Here for a business trip. . 

Sylvester Schaeffer in. opening 
bill of Deutsches theatre, Munich, 
sharing top with Noni, a Grock copy 

EbCt* 

Menaka, Indian dancer, with her 
own ballet and native orchestra, at 
the Deutsches Operhaus in first 
Berlin date. „ , ' 

•Ave Maria' title of next. BenN 
amino Gigll film, made in May by 
Itala-Syndlkat, to be reatiy for 
Olympic Games; 

Heinrich Schlusnus, singer from 
| the State Opera, Berlin, making his 
first film, 'Love's Awakening,' dfc 
rected by Herbert Malsch. 

Peter Kreuder, composer Of nu- 
merous film songs not booked in 
Hollywood, as ballyhooed by the 
Scala during the Pola Negri date. 

Aix-la-Chapelle Cathedral Choir 
of 110 giving a concert of ancient 
Netherland works at thd High 
School of Music under Th. B. Reh- 



Paris 



Hollywood 



mann. . . 

* Werner Finck, m.c, whose caba 
ret . was .raided and who was taken 
to a cdncentratioh "campi now out 
and appearing at. the Kabaret der 
Komiker. . 

Stadler and Rose the first Amerl 
^an act in Berlin to broadcast over 
German shortwave radio Witzleben 
to North and South America, Asia 
stticl Af ricsi. 

Local dally publishing the life 
story of Alex Pantages, 'multi-mil- 
lionaire.' Pantages booked more 
acrobats from Gremany than all 
other U. S. managers. 

Wllhelm Bendow, local comic and 
owner of 'Bendow's Bunte Buehne,' 
a cabaret-vaude house, decided to 
close down on account of bad biz, 

|-gohigr*a.clc.torjcabaret8;"-. . 

C. Fllck-Steger. American com- 
poser who recently had his. latest 
work broadcast to America, wrote 
the score of ballet music. 'Reinecke 
Fuchs' after the Goethe iballad. 



Albert V. Adams to London. 
Jpvers moving over to the Bobino, 
Cart and Wilson in from London 
Alfredo Jamesworth taking a fur- 
nished flat. 

Clifford new 
offices here, 

Oley Cooper back from India, at 
Melody's Bar. ., ^ m 
Iris Kirkwhite rehearsing the new 

Casino Revue; ' '- „, ra „ 
Willie Lewis broadcasting over 

Post Parislen. 

Helena Greasley training a new 
line of 24 girls. . 

Lucienne Boyer opening at the 

A.B.C. April 13. 

Vitch recovering from an appen- 
dicitis operation. 

Ticket scalpers working right in 
the Alhambra lobby. 

Ml Amar and Henri Portelly 
catching Alhambra show. 

Larry Adler doubling at the Al- 
hambra and Chez Florence, 

Louis de Vrles given the red rib- 
bon of the Legion of Honor. 

•Three Men on a Horse' opening 
at the Theater Sarah -Bernhardt. 

Alfredo Jamesworth Marimba 
band broadcasting over Radio-Cite. 

Harriet Hutchihs 'rubber-necking' 
for a week before returning to Lon- 
don, i 
Jean Vtgnaud elected new presi- 
dent of the Societe des Gens d* 

Jack Hyltori's latest film visioned 
at customs by Barney Dardaine and 
Jim Witterled. . 

Miriam Hopkins in town. for. two 
days On a hop-skip-jump vacation 
tour of Europe. 

Dewolf, Metcalf and Ford speak 
,ing understandable French onvthe 
Alhambra. stage. , ■ 

Henri Varna calling acts for audi 
tions and then nOt putting in an 
appearance himself. 

•Comedie Francalse giving a gala 
for the benefit of Association des 
Artists Dramatiques. 

Lilian Harvey presiding at a din- 
ner inaugurating the reopening of 
the Casino des Juan-les-Pins. 

Jack ConnOlly in town, visiting 
Prime Minister Flandin for a 
friendly chat.' Off to London next 
Richard Strauss directing Paris 
Philharmonic Orchestra at the Salle 
Pleyel and playing own composl- 

U Join Warner signing with Pathe 
to make records in French includ- 
ing the songs she will sing in the 
new Casino de Paris show. 

Arthur Messer looking for a suit 
able theatre; wants to open a va- 
riety house in the fall. Presently 
scouting the Champs-Elysees. dis 

The old Ermitage reopening on 
the Champs-Elysees under name of 
Ermitag e-Champs-Elysees, with 
British production 'Mozart' as the 
opener. i -..i.- 

Laurel and Hardy's latest replac- 
ing 'Mutiny on the Bounty' (MG) at 
the Olympia, with Harold Lloyd's 
'Milky Way' (Par) supplantlpg 
'Sampson' (local) at the Paramount. 



Meivyn. Douglas going beaver. 
Al Wetzel planed out for Nnw 
York. w 

Coy Poe sold two originals last 
week. 

Viola Burgess fA _ 

radio. lor 

Max Arnow finally bought that 
piano. 

Marjorie Gateson hurt her knee In 
a fall. _ 

Rex Ingram around after 10 yean' 
absence. 

Al Boasberg rejoined Metro writ, 
ing staff. 

Al Rogell cracked 80 at golf and 
celebrating. 



Chicago 



George Sweet around organizing 
a tent and rep company. 

Chicago will have a six-month 
racing season this year. 

Sam Ward chugging to Mexico 
City ahead of the Marcus show. 

John Pollack handling Detroit 
Opera publicity here for Grace 
Denton. 

Jay Howard planning on hospital 
repeat for tonsil yanking.. 

Peddling in aisles and lobbies of 
Chicago theatres, housing Federal 
-projects stopped by WPA .orders. 

Number of men from the 'Bill 
Hogaii band will be switched into 
new orchestra being built around 
Sophie Tucker. 

Clarence Bulllett, who did drama 
for the Chicago Evening Post, 
covering the openings for Lloyd 
Lewis, Daily News. 
. Mary McCormlc to sing national 
anthem for Fran'k Knox, publisher 
of Chicago Dally News, when he 
goes oh the Columbia web. 

Modern Art Actors, neighborhood 
pjroup of amateurs, hurriedly with- 
drew plans to do 'Saint Joan' on 
protest from Shaw's publishers. 

Duke Hickey, Universal explolteer. 
back from Twin Cities campaign 
trip, where he lacerated his conk 
When he slipped on icy pavements. 



The Hague 

By M. W. Etty-Leal 



Fritz Hlrsch, operetta star, who 
was seriously ill, recovering. 
During 1935, entertainment tax at 

the~Hague--<}ropped $18^00. : 

Vara broadcasting all thp songs 
from 'Here's to Romance' (Fox). 

United Hague Legit Co. has fixed 
its repertoire for the coming season. 

Negotiations are under way to get 
the Brussels Opera Co. from the 
Monnale theatre to tour Holland. 

Cissy van. Bennekdm, Dutch film 
artist; and Mr. C. J. de Wilde, sound 
mixer, married. Witnesses were 
Kurt Gerron and Adolph Engers. 

In order to give Dutch jobless 
musicians a chance to get an en- 
gagement for the summer season 
an exchange has been established 
in the Cafe Hollandais where pros- 
pective employers listen to bands 
on offer; 



Mexico City 



rahame 



Heat wave benefiting carni and 
circus biz. 

Roberto Soto, Mexico's fattest ac- 
tor, plans to retire as a comedian 
and essay Shakespearian drama. 

'Call of the Wild' (UA). 'King 
Solomon of Broadway' (UA) and 
•Thanks a Million' (20th) the most 
favored .current pics. 

Easter biz better than theatres, 
cinemas, etc., expected. Amusement- 
hungry provincials flocking into 
town on cheap excursions, stimu- 
lating trade. 

La Argentlnlta (Encarhacion Lo 
pez), Spanish dancer, held for a 
fortnight longer at the Teatro Fa- 
bregas. She is signed for a Mexi 
can road tour. 



Irene Castle McLaughlin planed In 
rom Chicago. 

Carl Guthrie cut about face in 
auto crackup. . 

Sprained ankle handicapping Erin 
O'Brien Moore, 

William A. Brady building home in 
Coldwater Canyon. 

Jack Oakie' and bride home from 
eastern honeymoon. 

Irving Caeser goes round golf 
course at a dog trot. 

Lloyd Corrlgan shoving off fop 
Europe end of month. 

Leonard Splgelgass at Metro at 
assistant to Harry Rapf. 

Gene Kohn joined Paul Snell'n 
publicity. staff at Pioneer. 
• Pioneer will launch buildup cam« 
palgn for Charles Collins. 

Klayton . Kirby bringing midget 
ork here from Mexico City. 

Milt Arthur canaling to New York 
with the missus and daughter. . 

Joseph Fields and Frank Weal 
added to writing staff at Radio. • 
That red eye Walter Plunkett li 
sporting is a handball casualty. 

Bobby Agnew now In charge of 
Warner studio' insert department. ' 

Fred Pelton planed out for N,,Y, 
to sit in Oiri labor producer cOnfabft 
: Paramount scouting for dog and 
a horse to play leads in 'Wilderness.' 

Michael Lorlng, Pasadena Com*, 
munity player, testing at major stu-t 
dios. 

Nell Shipman. scribbler, en route 
to Coast to enter indie production 
Held. 

Richard Dlggs planed to New 
York, sails for couple of months 
abroad. 

W. E. Wragg, Melbourne, Austra- 
lia, theatre operator; visiting tho 
studios. \ 

Paramount studios staging an- 
nual golf tourney May. .24; Metro's, 
June 21. ., , 

. Jack Cosgrove handling special 
effects department at Selznlck-Ifl- 
ter national. 

Milton Krlms completed first draft 
of his screenplay for 'Green Light 
at Warners. 

Poking his nose in front with a 
75, Steve Sternard copped 20th-Fox 
golf tourney. , 

James Moore now dialog director 
at Paramount, attached to A. M. 
Botsford unit. . 

Jack C. Grey, actor, listed debts 
of $733, with assets of $144 in bank- # 
ruptcy petition. 

Jane M'urfln loaned to Radio D? 
Samuel Goldwyn to do screen play- 
for 'Street Girl.' 

Rosita Moreno off for Panama, en 
route to South America for personal 
appearance tour. 

Felix Feist, Jr. ; and Myron Nast 
planed to New York to be at bedside 
of Felix Feist, Sr. 

Gary Cooper and Sandra snaw 
(Mrs. Cooper) home April trpiu 
Bermuda vacash. 

. Los Angeles cops will stage sec- 
ond annual pageant and circus ai 

Coliseum April 26. Cmo ^iPV 
Vic Shapiro publicizing S«neaiey 
D. Butler's 'War Is a Racket, av 
Shrine Auditorium. t 
/TlbWrT^Ben'chtey reporting-.--^ - 
Metro in May to^ wind up his con- 
tract on two-reelers. t 
Sheila Barrett here for testing w 
Hal Roach, studio figuring to team 
her with Patsy Kelly. ■■ . . 

Abraham Berman, N. Y.. theatrical 
lawyer, here to handle , legal affairs 
for clients now. on Coast. 

Ruth Jones, fully recovered from 
auto smash, back at her desk m. 
Warners publicity offices. .-.^ 
Sam Diege how associate proauc* 
for Pacific Productions, elevaieu 
from production manager* ( 
Laura Hope Crews a nd_ estate .» 
Reginald Berkeley nicked W B« 
ernment on income tax H en ^ 

Jack Emanuel new pxe( : ut ^ e n ro- 
sistant to Richard A, Rowland, 
duclng for Paramount i - ? leaS ^ nrcU9l 
Leon Schlesinger. Lee w*^. 
Harry Rapf and Jce Schmtzer fl^ 
off Coronado over weekend. , 
Sidney Raymond Hughe* dedare 
liabilities of $946.39, no assets, 
bankruptcy petition filed heie. 

Danny Dare's first chore a \ vv 
mount will be to handle .dance w 
bers in 'Three Cheers for Wy/j ier , 
Madeline Brandels in tow n »* ft ce9 
ing material for book on «» 
of youngsters crashing l»"^ ana 6 
> Albert R. Perkins, forniei rnan . 



ing ed of the March of' Tim e rnl . 
program, on writing staff at 
versal. ft .pods' 

Walter Huston, in a ;" l w0 >icio 
worth' tour, slated to » tftl ' me ■««« 
Samuel Goldwyn's 1> 1C ° r sa 
May 1. , . . ^--pn filed. 

Parents , of Bobby Ber en w 
court petition for r>erm^n fj)f 
legally adopt that cognomen 
youngs te'iv 



News From the Dailies 



(Continued from page 59) 
^, 0W 'Her Week End' at the Lyceum 

*?Sudy Easter cut the Coney 
JSd ^tendance to 25.000, 
^vimer Bice will refund subscrip- 
tion " »is Projected Theatre Alll- 
JSce, taking the expense rap for 

ab SeS:i 00 Helbur rt to- play Queen 
tlizibeth in the Bryn Mawr May 
. -Sffet" May &-9. She la of the 

' ilnqg Of '08. 

- Works progress Administration to. 
Mtiase six-minute films of its ac- 
-Jivtties. -Four— cameramen . . have, 
engaged since the projects 

' : * t N te Y tate Liquor Authority to 
reduce ''ori-premises' permits. More 
jittstlc in the smaller spots than the 

c, Mf fl . Sophie Macbt took a dive 
«vet the parapet at the Sunken 
Gardens, Radio- Center, Saturday 
night. Reported as out of danger. 
Sroin Baltimore, and hotels had 
been warned to watch for her ets a, 
wjsaible suicide. 

Xucrezia Bori gave her salary for 
Iter final performance at the Met to 
W* lOr^t. n «M Nino Mar- 



Thurston Dies 



the furid for Met opera 
i "tin! not only followed her example* 
-tvjnff up his "Baltimore fee,- but 
t-riso. contributed his fee for- an 
earlier performance of 'Rondine* in 
'•• •' S. T.' 

'Ethan Frbme' back Monday 
night shows an* 'Children's Hour' 

.-■fofpllow'suft: 
■ Autographs qt about 60 stars of a 

> -bygone, day presented the Brooklyn 

'■ Library by John C. Peebles, former 
manager. Mostly on straw votes on 
the BcyanrMcKinley campaign, 

Helen Gilmpre, .35, ah. actress, 
found dead in her room in. N„ T, 

-Sunday. Apparently . from natural 
causes.- ■ 

• 'Music Hall talking again about 
'that projected stage scenery. 
;• -N,; T. pojlce asked to find the 

"'^Kother of Freddie Bartholomew, 
She .disappeared shortly after her 
arrival to sue for the. boy's posses- 
sion. Her husband, in London, 
feared foul play; . but she's since 
turned, up in Hollywood. 
. Metro has acquired the R. C, 
' Sheriff- Jeanne de Casalis 'St 
... Helena' for production by Max Gor- 
.^d'op next season. Now; running in 
%£onabn and a hit. 
; . Clin P. Barrett picked, up in 
.. "lookers. last week for driving a car 
■without license plates. Said he had 
- jdrhjen from Los Angeles without 
,tbe -deficiency being noted. Had a 
.receipt for plates from California 
and a letter explaining noh- delivery. 
■.■.iijNpi line, but the car is in a garage 
"until the- plates, catch up with it. 

'Georges Metaxa married to the 
.vijflaSfehfer of, Bernavr Macfadden, 
Married in church instead of by a 
justice of the. peace. That makes it 
.V- Unusual in • Armonk. 

.Seems still to be a chance for 
••Leslie Howard's 'Elizabeth Sleeps 
"•..Out* J. Emerson Smythe has it in 
rehearsal. Play was written six 
•year* ago. 

John- S.- Sumner in court to rep 
resent the Society for the Suppres 
. : *ton of Vice in a damage suit, 
•!. v Nathan. Freedman, bookseller, ask- 
ing $10,000 for false arrest for, sell- 
ing -a nudist book. Cleared in court 
but. Sumner says it's still indecent, 
Georgie Hale will stage the dances 
fair. Ben Mar den's Riviera at Fort 
Lee. - 

-Eddie Cantor's peace prize of 
$5,000 turned out. to have . been 
'^cribbed. Four college presidents 
.'ntade the award. Kid chased back 
t tO Plattsburg, Mo., and a new choice 
, probably, will be made. 
, Raid on alleged gamblers in Times 
-«ir-n«tted- 14 -naenr.-ln -a suite in .the 
Cadillac. All but one were playing 
poker. 

Anne Caldwell, former show gir 

• and winner of a $50,000 breach of 
promise suit, died in a Philadelphia 

..hospital Monday (13) of an intes- 
tinal trouble. With her money gone 
'she was conducting a cosmetic- shop 
in her home town, Kenneth Square, 
Pa.. 



arrest of G. K. Franklin, president of 
Theatre Bank Night Guarantee 
Company, Ltd., when he failed to 
appear for trial on asserted viola- 
tion of state lottery and insurance 
laws.' 

Suit filed in L.A. by Dora Tremont, 
stage dancer, asking $150,000 from 
Glenn Shaver for assertedly duping 
her into fake marriage. 

Permission for Ken Maynard to 
establish winter quarters for his 
circus on his 24-acre Van Nuys 
ranch granted by L.A. City Planning 
Commission. 

Jackie Coogan cleared by L. A- 
court of damage; actions : totaling 
: I3u0,000 brought against him by rel- 
atives of Junior Durkin and Robert 
Horner, killed in an auto crash 
which occurred while returning from 
Googan's ranch more than a year 
ago. John Codgan, Sr., who was 
driving, was also killed. 

Suit asking $150,000 damages from 
Ernest Vadja, writer, for asserted 
malicious prosecution, dropped in 
L. A. by , Vilma Aknay, Hungarian 
actress. Out of. court settlement un- 
derstood made. 

Writ asking extradition ,of Duncan 
Renaldo, screen actor, to New York 
to face charges of non support of 
wife and child denied in Sacramento 
by Governor Merrlarim, who stated 
Rehaldo's prison term in McNeil Is- 
land for illegal entry into country 
had left actor . without means of 
support.. 

Noah Beery's Paradise Trout Club 
at Sierra- Madre,' Cai., razed by fire. 
Damage estimated at $25,000. 

John Van ruten, English play- 
wright, in Hollywood Hospital with 
even chance of saving his right arm, 
which he injured in fall from horse 
while vacationing in Mexico! 

Painting valued at '*"$500 stolen 
from lobby -of Roxy theatre in 
downtown X. A.' 

Charge of possessing and peddling 
dope dropped by L. A. district 
torney against Cleo Howard, bur 
lesque dancer. Charges will be form 
ally pressed against her husband- 
William Selter, dlr* tor, and his 
wife, Marian Nixon, adopted 10- 
month-old boy iii Las Vegas, Ne 
vada. Child tagged Christopher 
Nixon Selter. 

L. . A. court exonerated Twlla 
Hamilton, screen actress, of mis- 
conduct with Cyril J. Pfiffner, fur 
niture exec, 'whose wife made 
charges, against actress in divorce 
suit. 

On grounds that her husband; who 
was in jail at time of marriage had 
professed Innocence of theft and 
later pleaded, guilty, Mrs. Mamita 
Coleman Hayes, former, dancer, 
asked L. A. court for annulment, 

Jesse Lasky,. Jr., and.Donna Drake 
ballet dancer, announced intention 
to wed. 

Divorce granted Sylvia Sidney in 
L; A., from Bennet Cerf, N. Y. pub 
Usher. 

San Francisco police arrested 
Luciari Campbell after he assertedly 
socked Sherry Joice, rhumba dancer 
for refusing to marry him. 

Robber described as 'a quiet little 
man' robbed Russell Hardie, Madge 
Evans and her brother of $30 in ac- 
tress' house. 

On complaint of breaking up Cecil 
B. DeMille's dinner party and dis- 
turbing the peace, Andrew Schwartz- 
mann, writer, jailed in Hollywood 
for second time in three months. 

Dorothy Libaire granted divorce 
in L. A. from Marion Gerlng, direc- 
tor. She gets' $2,500 settlement and 
alimony based on percentage of his 
earnings. 

Action of Mrs. Mercedes Spark- 
man to void- divorce decree, from 
Ned Sparks, 6n ground that, she 
had been coerced into signing un- 
fair, settlement,. dismissedin L. A. 

Group b'£ 17" blonde girl", musicians 
filed complaint with L. A. prosecu- 
tor against E. G. Sherman, producer, 
claiming he had rounded them tip 
from all parts of the country and 
failed to supply promised employ- 
ment. 



(Continued from page 49): 

himself the .'King of Cards.' He 
played around with varying success 
and came back to New York with a 
large act of illusions. After a 
couple of years Harry Kellar, who 
had bought an annuity and was 
ready to retire, selected him as bis 
successor; They toured together 
one season and Kellar dropped put, 
leaving him the Kellar Levitation, 
the Blue Room and the other illu- 
sions which had helped to make. 
Kellar ' Herrmann's only real rival. 

With that start Thurston forged 
ahead" rapidly, inventing or buying 
new tricks and perfecting old ohes, ; 
until he succeeded Kellar in fact 
as well as title. 

Five or six years ago Thurston 
no longer found it profitable to 
our his own company, so he con- 
densed his act for the picture 
houses/ He got $7,500 for his unit, 
one of the highest priced presenta- 
tions in the business. 

He was married three times, his 
wives helping in the act. His last 
wife, who survives, together with, 
his adopted daughter, Jane,, was 
wed to the magician last summer. 
She was 38 years younger than 
Thurston. 



OBITUARIES 



HOWARD THURSTON lln Sydney, Australia, from a stom- 

Howard Thurston, 66, died at ach disorder. 
Miami Beach, Florida, April 13. He He had appeared under the Will- 
had suffered a stroke early in the iamson^Tait Management. Last 
season but failed to rally, though production was .'Yes Madam, m 
he essayed one comeback. Further Melbourne. Bluett was unmarried, 
particulars in the vaudeville depart- Fred Bluett, father, was Well known 
ment. on the English balls in his Boy 

[Scout skit. Two sisters are cur- 
rently playing under W-T in 'Jill 
Darling/ 



WILL Ft. HUGHES 

WW -R. HEughes, 63,. for .18 years 
Varietc's correspondent in Kansas , , eftM 

City, died there April 12. At the HARRY N. COLL1SON 

time of his death he had been prest- Harry. N. Colllsdn; 51, died in Co- 
dent of the Hughes Printing Co., es- lumbus, Ohio, April 6, of infection, 
tablished 18 years ago. In his earlier I He at one time appeared in vaude- 
years he had been a newspaper man, f vllle in a sketch, with his brother, 
actor, advance agent, theatre man- Wilson Collison, and for 16 years 
ager, in fact had filled practically, he was general manager for Wilson 
all of the jobs around a theatre be- qollisoh Productions. For the past 
fore settling down in Kansas City. io years he has been connected with 
He was a member of the Masonic the Hamilton- Borden Milk Co. in 
Symbolic Lodge, the Scottish Rite Columbus. 

and Shrine, Modern Woodmen of He is survived by his brother. 
America, the Graphic Arts. Society, | interment in Athens, Ohio. 
Chamber of Commerce and the 



15 YEARS AGO 



(Continued from page 50> 

side, N. Y. Huston opened the act 
with a song. 



Songsters had organized the Com- 
posers and Lyric Writers' 1 Protec- 
tive League. Trying to scare the 
pubs. 



50 YEARS AGO 

(From Clipper) 

Emma Abbott/ grand opera singer, 
was the Yum-Yum in a Chicago 
presentation of 'Mikado.' Helped 
biz. 



Robert Downing was playing 
'Vantour' in Chicago with the stage 
door kept locked , to keep out the 
deputy' sheriffs with attachments, 
Salaries behind and troupe flat 
broke. Chf didn't help any. St 
Louis refused to - move the troupe 
there. It's next stand. fc 



Lillian Lewis prefaced her Chi- 
cago performance of 'Article 47 
with a recitation of 'Ostler Joe.' Not 
regarded as quite proper. 



a a n. y. 



Coast 

Damage Bult for $10,911 filed in 
L.A. against Bebe Daniels and Ben 
Ly&n a a result of auto crash. 

Slight injuries suffered by' Henry 
Kplker, actor, and wife in L.A, car 

* backup. 

Marlon Lord, actress, filed divorce 
jwit in L.A. asainst Arthur 

• a^Slen, brother of film actor, 

... wri Barman, screen actress, and 
Jack Setbert filed notice of Inten- 
tion t 0 wed in L.A. 

Settlement of $50,000 reported in 
*»ienation of affections suit filed by 
" r S wi£e of H. Bedford Jones, 
vmer, against wife No. 2. 
AfiVi 15 by relatives of Dorothy 
«»'ette, asserted common law wife 

>«Lt l e Paul Bern . nlm executive, 
^euied for $2,000 by executors of 
'Wot!S > Jean Harlow, Bern's widow, 
^f" for payment. 

' Be of distributing narcotics 
fier^in 13 ! Cl€ ° IIoVv " ai ' d ' burle3( l ue 
he^ l 0ve soit - asking $50,000 from 

£»«i? d * scrPen actress. 

°ench wan-ant Issued- In L. A. for 



Walker Whiteside, son of a Chi 
cago jurist, announced a "Series of 
readings. Prior to his professional 
debut. 



Kansas City Athletic Club. 

He is survived by hn daughter, 
two sisters and a brother, Harry 
Hughes, residing, in Pasadena. His 
daughter is Mrs. Woods, of Vanbu- 
ren, A r k. 

Funeral services held in Kansas 
City and interment in Fort Scott, 
Kans. 



LEW JOSEPHS 

Lew Josephs, treasurer of Er 
langer theatre, Philadelphia, died 
Monday (13> morning" in Jefferson 
hospital In that city. He was 38 



ANNE CALDWELL 

Anne Caldwell, 37,. former show- 
girl, died of an intestinal infection 
in Philadelphia April 13. 

She had won a $50,000 breach of 
promise suit from John W. Hub- 
bard, but the money had been dissi- 
pated, and she Was supporting her- 
self by running a small cosmetic- 
shop. 



George Stleff, 72, retired theatre 
"manager^ ident.tned." with - the 'pan- 



" USI ' ua " l V- „ „ TA rir+ Jo cement of several central and 
years old, and had been III only two JJ uthern plcture thea tres .during his 
days. 1 

At theatre fcefox-e Saturday (11) 
matinee, Josephs, complained of a 
cold and was sent home by Tom La 
Brum, house manager. He returned 
for evening . show, and was jjent 
home again, with instructions to go 
to bed and stay there. Condition 
became steadily worse, and he was 



career as a theatre executive, died 
April 2 at his /home in Middlepoft, 
O., following a lingering., illness.. 

Funeral services and burial lo- 
: cally. 



CLYDE MARCROFT 

Clyde Mar croft, 33, Warner Bros, 
rushed to hospital Monday morning [film salesman at Salt Lake City^ was 

killed by a hit-and-run driver in 
I Billings, Mont.," April 12.- He had 
been with the WB exchange for 10 
I years, starting as a- booker." 
Widow and child survive. 



WALTER GUMBLE 



. 13, 1922 



DANIEL M ALLOY 

Daniel Malloy, 65, died April 7 ill 
I Los Angeles County hospital after 
long illness; For 14 years Malloy 



and placed under oxygen tent, but' had been a carpenter at the Par- 



Menlngeh players due in the fall 
and plans being talked about. To 
come over on a $50,000 guarantee. 
Numbered 95 players. Wesley Sis- 
sons to be executive manager and 
Ad Neuendorff artistic director. 
They made a hit when they came. 
Exquisite productions for those 
days. 



Bankruptcy revealed that the 14th 
St. theatre (now the Civic Rep.) was 
paying $1,000 a month rental. 



Alberta Gallatin, thenY unknown, 
planned to take over the Star, N. Y., 
for a professional debut. She sub- 
sequently did very well. 

D'Oyly Carte 'Mikado* troupe 
closing at the 5th Ave. To play a 
couple of road dates arid then to 
England. Stetson had three road 
companies out. 



(Continued from page 1) 

part. Co-eds joined in the pranks, 
which drew unfavorable comment. 

Main characters' were escaped 
jail-birds who enroll in a college to 
escape the law. Idea not carried 
through clearly enough to lift it 
above a mediocre level, however. 
Performers resorted to cussing out- 
right for laughs. This kept up 
throughout the two acts and 13 
scenes. 

Two moderate songs, 'Open Your 
Eyes' (Bern! Aronof) and 'Goin' 
Colleglaria*. (Aronof-Marty Cousins), 
were plugged in the slicv. latter 
being a rumba. Dances wore aiaged 
by the Ohalif school, wjth ensembles 
confined mostly to marching rou- 
tines. 

Emanuel Groobiri, Ezra Goodman 
and Aronof wrote the book. Cousins. 
Groobln and Aronof joined on the 
music chores. E. Lawronce Ooo<l- 
man managed, with Frank 
Davidson staging. Irve TVirkors or- 
chestra played in the pit- 



Lizzie St. Quentin, burley star, 
engaged for the swank Daly com- 
pany for the next two seasons. 



Academy of MUsic, N. Y., had had 
two slight fires during performances 
in as many weeks- No panic at 
either, stage hands extinguishing 
blazes. 



died 40 minutes later. 

Native of Minneapolis, Josephs 
had previously occupied box offlceB 
of Aldine and Garrick theatres in 
Philly and Nixon in Pittsburgh. Also 
ran nitery in Pitts for brief time. 
Been at Erlanger six months. His 
wife survives him. 



amount studios in Hollywood. 



HELEN GILMORE 

Helen Gilmore, 35, an actress, was 
found dead in her room in a New 
York apartment April 12. 

She had been dead between 24 and 
36 hours.- 1 Natural causes. 



ARTHUR BARTON 

Arthur Hartman, 32, who used | 



AL HERBERT 

t p,^™ i Al. Herbert, 71, whose bachelor 

£m „T r uv, l<« ^es in Los Angeles and San Fran- 

killed himself with gas m his apai't- , ,, , . . . 

ment in New York April 8. A note [cisco^were well khown^to show peo. 



explained he was losing his eye- 
sight. 

With Edward Chorodov he col 
Iaborated on 'Wolder Boy,' pro- 
duced by Jed Harrif, and, with Don 
Lochbiller, he did 'jMan Bites Dog.' 
He also wrote additional dialo g for 
'Sky's the Limit.* He " had 15een a 
motion picture. press agent for many 
years. 

; He is survived by his widow, a 
son arid a brother. 



pie, died In S. F. April 7. 



ALONZO -J. HUD80N 

Alonzo J. Hudson, for several sea- 
sons a member of the Al-G, Field 
Minstrels, died at the family home 
in Elmlra, N. Y., April 11. 



Wife, 40, of Fritz Tidden, Holly- 
wood publicist, died there April 0. 



TOLAND BALLANGER 

Toland Ballanger, 63. a former 
executive of some of the country's 
largest circuses, widely known in 
the outdoor amusement field for 



Niteries 



(Continued from page 1) 
_ modeling the Garden are now said 

more Than ~40 years," died in Canton, I to be more complete and costly than 



Wife of Col. Cooper, English giant 
with the Barnum Sho>v, had a baby 
at Bay City, Mich. Arrival weighed 
17 pounds at birth. 

Rhea and her co. had to hoof it 
several miles to keep a date at 
KnoxvIUe. Rain had washed away 
.the railroad tracks. 



Ohio, April 6. 

He .had been identified for more 
than 30 years with the Charley 
Sparks circus enterprises, mostly 



heretofore. 

New Hollywood will have' the. 

largest floor without posts in the 

city. It will be operated by Joe 



as general agent or in charge of Moss, wh,o is head man at the pre* 



the advance. 

HiH widow, three daughters, Mrs. 
Virginia Green of Shelby, and two 
at home and a son, Richard, sur- 
vive. Burial locally. 



Inter-Ocean circus bfnHtcd It 
would paste 1.113 running feet of 
boards without duplication. Presum- 
ably four sheets high. 

Half. a rtozMi shown w?rp arrangr 
ing to fight It out in tho OliJo-lr,- 
dlana territory in late April and 
May. ' 



MAX WOCKENFUSS 

Max Wockenfuss, 55, died in 
N. Y., April 3. of a heart attack, 
Driving his wife home from a din 
nor engagement, he collapsed at the 
wheel. 

For the past fivf seasons he had 
played trombone In the Metropoli- 
tan opera house orchestra. He was 
also a viola player. 



GUS BLUETT 

Ous Bluett. 32, Australian come- 
dian, collapsed and died suddenly 



ent Hollywood at 4&:h street. B. S. 
Moss, who will operate the Criterion 
(films) is. hot r£lated.._.WJntfir.Garr 
den plans call for using the late spot 
used by Beatrice Lillie and more re- 
cently Elsa. Maxwell on the second 
floor, as a kitchen. It will oppose 
the French Casino, around the cor- 
ner at 50th street and Seventh ave- 
nue. 

A huge ballroom is planned for 
the large, plot directly behind tho 
Capitol, N. Y., owned by Messmore 
Kendall and aafiueiaU's who control 
that theatre. Not reported whether 
Kendall will be financially Inter- 
ested in the venture but understood 
Chicago interests are In on the 
dance hall project. 

Space behind the Cap Is now be- 
ing used as a bus tOrmiuuL 



62 



. mif f .■<;>■ 




RINGLINGS-B&B 
CIRCUS 

The biff show, three hours and 35 
minutes of It, went into action in- 
doors at Madison Square. Garden 
last Wednesday' (8> evening; After- 
noon was virtually the dress rehear* 
sal. with the night performance 



drawing 1 better attendance' than 

-usxrat-oii therbperilng-" a '■ -crowd- which 
went for the show in a big 1 way.. 

Ringling Bros., Barnum & Bailey' 
circus is nractlcally the same as last 
season. It is just as ' well dressed, 
perhaps even more brightly. As. to- 
features, several > are missing; but 
the show is essentially as effective. 
Last season was the biggest the ace 
big top had in nine years, and it 
should rink' the bell again in 1936. 

'Looked like the first, night would 
upset precedent in running time/but • 
again the last third slowed up pro- 
ceedings, mostly because, of the ex- 
tended wild west display and the 
equestrian turns. It was 11.45 
p. m. when the cannon boomed the 
finale, which stunt held the dyedrin-? 
the- wool circus addicts. SOme delay, 
too, when the Tacopi troupe fum- 
bled the tandem teeter-boar J spm- 
mersault feat The Argentine acro- 
bats figure to. make It look harder 
once or twice, but six misses is 
something else. Ringmaster Fred- 
die Bradna walked- over to 1 the- plat- 
form and talked to the lads in his 
brand of language. Then they did it. 
Col; Tim' McCoy; who Joined the 
outfit under canvas in Brooklyn last 
season/ debutted in the Garden, 
heading the wild. west division. The 
display gets away from the ohf 

' routine , and despite its length its 

• more' effective', ' ' because' of - the 
Colonel's personality. ' Adults fioay 
not be familiar with McCoy; the 
kids know, his western pictures 
having -. built up . wide juvenile 
popularity: In the concert end , on 
to.iir last season' he was a definite 
draw; ' 

The Colonel was. in dashing garb 
and at the opening looked better 
thari he performed. He emptied his 

i •gun from the sad'dle at six balloons, 
but they *wei*e 'all inflated when he 

1 rtn -out of " pellet's. It was said 
around the show that -they'd prob- 
ably have to take the gun' away 

, from him- After- roplngran ensemble 
of six', horses, McCoy gracefully 
brodied over the .ring . -curb -and 
would have barked. his shins but for 
high .boots, However, be laughed 
It all off. : : t 
•With' Con Colleanc! still abrpad, 
the Japanese Naitto troupe was lm-. 
ported. It Has four. girls working on 
a pair of wires, -standouts being two 

' -of - the : quartet. Fan's are - used 'for 
balancing at times, but -just- as often 
the Orientals work -without such as- 

• slstance. One artist is an under- 
stander, toting' her sister with a 
one- hand head balance across- the 
strahd, then dbWn steps to the saw - 
dust; Featured is Nlo Naltto, 
claimed to be the only, woman- act- 
compllshing a back somersault on 
the wirei She tried it' four times, 
making the leap okay, but forced to 
jump off. After the fourth, she 
called -it a night.- 

Featured in the ad billing : is a 
troupe of African, pigmy elephants, 
* small* animals tusked arid -vicious. 
Two kicked Up- a -rumpus* baick stage 

• fend only one* was shown. That 
pigmy was chained tJ' a larger 
beast and sure was hustled around 
the' track, pronto. Elephant display 
was topped off by Bonnie-Hunt, who 

• gwuhg -to ^«d-i^-'*io«gi;tH6i;t£asaK:: 

In the folds of a mammoth's trunk. 

-The' animal is called Modoc, and he. 
acts fiercely when carrying the girl, 

- Main- elephant display is improved 
because speeded. Animals- were 
trained- by Capt. Lawrence Davis, 
formerly with the Downey circus 
and the ,Seirs-Floto show. -Bonnie 
a id Gloria Hunt arid j&'ika, Loyal, 
who work the aniriials.'are from the 
Hagenbeck- Wallace outfit, which is 
not -goirig out this season. Cpmir 
training bit had three elephants in 
a ball gamer^pitcher, ;cai -lie.r. rnd 
batter. Pitcher . mlss.ed by a mile, 
but the laugh came when three balls 
were called and battery huddled. 

Feature fixture again is the Wal- 
lenda Troupe /on the high wire, 
flanked by the Grotofents, who are 
stooges in comparison. Somebody 
with a sense of humor accounts for 
the band playing, the: chimes during 
the routines. That may be effective 
under canvas, but it brought a sxriftc 
to the Initiated. It was «'i toss-up 
between the Wallendas and the ya- 
copis, who copped the plaudit, 
honors. 

There are three Jap troupes In 
the ground acrobatic display. Dan- 
wills are out, leaving Bob Vapocl's 
outfit in undisputed No. 1 spot. 
Troupe has dropped the four somer- 
sault thing, a broken schnoz and 
cauliflowered eai\s being too much. 
Robert has further built up a trour.e 
working on a camel-drawn platform. 
Turn is is called the Royal Bokara. 
more of a novelty than a standout. 

Class in the flying acts was 
marred when several girls flopped to 
the nets after the routines started 
smartly; Otarl troupe with its two 
way swings moved to an end posi- 



tion. Center has the Flying Con- 
cellos whose apparatus' is ; now 
rigged lengthwise. Comets like the 
Otaris have a flo-lr. of flyers, occupy-, 
ing the other end. Biggest aerial 
flash , has numerous ladder turns in 
singles and groups, while another 
aerial display Includes the Buem- 
rangs, the Rooneys and Miss Gillette 
as standouts. Present too is Amerl- 
ka Olvera who fell and was badly 
injured' last .year at. the Garden dur-r 
ing practice; She i Is how workling' 
with a n.et. 

They used to . get the perch disj 
play on 'and off as fast as possible 
but those , turns while the same as 
last season,, are worth while. The 
Walkmir trio and the Antaleks are 
toppers. TheWIllos are one of. two 
turns working aloft, combination 
high. trap, and perch; WHIP added a 
Hew stunt swinging on a rope from 
the girders with a tooth hold. It Is 
something exceptional in . iron jaw, 
man swinging in a wide arc, dan- 
gling head "down with . foot 
trap hold. ' , 

Best exhibition' of showmanship 
was that by Rudy Rudynoff, head 
man in handling teams of liberty 
horses brought onto the show from 
the. H-B circus ( wild animal turns 
sent to the Barnes outfit). The 
finale which, has concentric circles 
of • horses within the . center ring 
went haywire when, some of .the 
liberties . hopped the bank and a 
group of tiny mustangs ' started 
scampering off too. . Rudynoff 
astride, a corking- high stepper 
flnaled the menage display, which 
had Dorothy Herbert, - $rna. Rudy- 
noff and Ella Br'anda the feature 
ring, riders. The. Loyalr-Reperiskl 
family; the j .Rieffenachs . and-, the 
-Walters Troupe again mgide.up the 
principal riding, display all being 
..nicely dressed. . Justto....R6yal with 
the back ." ' somersault, . horse to 
horse from his sister's shoulders, 
is the top bareback feat as last sea- 
son. Leading girl flash , rider of 
course, remains Miss Herbert. 

Alf Loyal and his dogs are back 
into the show, after some years. 
Taking the center, ring turn shaded 
T.iebor's 'seals on the platforms duri 
ing the same, display. Also returned 
are the statues, riibre simplified and 
perhaps .more effective than, in the 
past.. Leo Spurgat Is the . director, 
the German adding: several effects 
including posing acrobatic trios on 
the . flat. Hugo Zacchlni and his 
brother Mario, scrammed from the 
cannon and the: bald-headed Roman 
gladiators drove.tjie chariots again 
all a part -of. the- big' show that re- 
sists the newer developments in 
diversion. 

Samuel W. asrain 
head man. Jbee. 



Cole • Bros.-Clyde Beatty 

Chicago, April 12. * 
With, a! tough , break in publicity 
and ^bilUng.-oh- aflco^uat- -of -toughest 
politiCal fight Chicago has ever 
knoWn, with- newspaper Space at a 
m'emium plus opening -the day be- 
fore Easter - Sunday. Cole -Bros.- 
Clyde Beatty. circus, got- under way 
for its second season on Saturday 
night (11) to a handful of people at 
the mammoth : Chicago ■ Stadium. 
This poor- business :refutes the idea 
that . competition hurts; it really 
helps; Last year the spring open- 
ing, in Chicago was a heavy . battle 
between the Hagenbeck- Wallace'^ 
Sells-Floto-Forepaugh Bros, circus 
at the Stadium and the newly 
formed Cole. Bros. -Clyde Beatty 

■a.bjo.w-.M---the-.jepltseum. • - With -a* real - 

"fight ' ili" progress,' both sides went tp'Tt's sTlll" a- great ytrlck. 



the Cats through their various fbr- 
matlons arid paces. -The -tiger -Which 
is supposed tp-rpll over "like a kit- 
ten got a bit ramblinctlqus on, open-: 
ing night' and after some .10 .minutes 
of struggle £eajt,ty let her. go homei 
to her- kennel. But even in defeat 
the Beatty stunt is sensational en- 
tertainment. -It's that kirid of an 
act. At the finish Beatty is a mass 
of perspiration, and so is the audi- 

GflCG* 

There- were at least eight surefire 
hits counted on the first night, and 
eight hits wfth -an house which is 
only a quarter- filled are unquestioh? 
ably good acts.' • 
Count these hits (and . they are 

Clyde Beatty, Tex Elder and his 
wild horso riders climaxed by the 
jumping of two horses, Roman style, 
over a flaming barrier; John .Joyce 
and one of. the best groups o* Wb - 
erty '.- horses in 'the -world today; 
the Great Gretbnas, whose high-wire 
bicycle act is as well • known In 
vaude as in the. circus;. -Floresque, 
who balances on his head- on - a: 
swaying steel pole 126 feet above 
the ground; Harold. Barnes in a 
really amazing: slack wire act; the 
Peerless Potters, . knockout aerial- 
ists; and finally but not the least an 
array of clowns who are actually 
funny. Thj»y worked like Trojans 
throughout the proceedings and do 
as .much, as anybody in making this 
a standout circus. 

Other -acts rate Important men- 
tion, such as the Harriet Beatty 
turn . in getting; ah elephant,- tiger 
and. Hon to work together. Both 
cats jumped through a hoop of fire 
and rode side by side on the back 
of an' elephant. Up early in the 
show and rated as the .first gasp 
turn on the line-up. 

Circus opened with a pageant- by 
Rex de RosseHi, 'Sereriade of Spain.' 
It has plenty of color; costumes ; and 
scenic settings, ; Used footlights: to. 
good advantage arid topped the 
whole thing off with a display of 
pyrotechnics all around : the hippo? 
drome track. ' Made a good flash 
start for any circus. - And. the..ch> 
cus closed with 'the Roman chariot 
race* in which the girl rider bests 
the two i men. In between came 
some 23 additional -displays "each of 
which- had from one to -five acts 
working, 

Squawk ■ may be entered here 
agalrist H. J, McFaflari, : 'the eques 
trian director. McFarlan worked in 
front of the bandstand for the riiost 
part and directed things without 
paying; much attention to the audi- 
ence. Occasionally a boy made, an 
announcement oyer the , p. a., sys- 
tem .'about the next .act '/while. Mc- 
• Farlan just stood by.. An equestrian 
director should . mean as much to a 
circus a good m. c. to a vaude 
show, knitting the acts together for 
pace and building "-the entrance bf 
each act for the best audience re' 
suits. 

John.. Joyce demonstrated what a 
real equestrian - can do. Joyce not 
only worked .his .own .group of 12 
horses- in. the . center ring, but- di 
reeted and guided the other liberty 
acts in the other two rings besides 
^jjaeirig -the - girls and —high -sehooV 
horses in special stunts around the 
hippodrome track. While the entire 
liberty horse display was under' the 
direction ■ of Joyce; the groups other 
than the center -were handled by 
Jorgen. Christiansen, - Albert. .Hod 
gini, Joe Hodges, John Smith and 
James Foster. John Smith -was 
back later for a display of the high- 
schbol horses 

''Tex -Elder gang displayed a good 
series of roping and riding- exer- 
cise's with Elder himself topping the 
stunts by jumping, two horses.'.^o- 
riian' style, over a flaming automo- 
bile. Horses stumbled and fell on 



the Otto Trio,' Adoiphus" trio; Har- 
dlg Troupe;' the 1 Three Comiqatmico. 
arid the Le Forneau Co. Good sea 
Hon acts presented by Jack Joyce, 
Albert' Majui, A. Fleet and Walter 
■Radde, with a, horizontal bar bal- 
inblng trijk the major 

One of the old., old famous circus 
families who were present for one 
of the big displays in- the center ring 
was the Davenport Family for a 
series of bareback -riding routines. 
As ever, they know their • stunts, 
their horses and their audiences. 
They were over with a bang on ex- 
cellent 



on this bill, but outlined are the 
major turns. On the whole, there 
s no question that while the show 
opened to weak business, that in a 
few days it will be noised around 
town' that the show is * good arid 
busiries's will zoom. Show iri for 
three weeks arid should build stead- 

Terrell and Adkins were smart 
enough to ;hook up with the Major 
Bowes amateurs for their concert 
fbr which they'll get plenty of out-- 
of-town publicity plus extremely 
valuable plugging over a coast-to- 
coast Bbwes broadcast every Sun- 
day night;, which means that the 
Cole Bros; show, through the Bowes 
concert^ ' must be " iriehtibned ' every 
week, and- the Major Bowes listeners 
are just: the people who. will be the 
surefire customers for this ; circus. 

Gold. 



town .'with everything they had in 
the way. of exploitation. and public- 
ity, resulting in making the entire 
territory so circus-minded that both 
shows did business. This. Spring 
with only one show in- town, in spite 
of a great publicity campaign by 
Floyd King and Bob HIckey, the 
circus exploitation was not as no- 
ticeable. Another item which re- 
tarded" is the enforcement locally of 
the anti-snipirig ordinance. Paper 
was conspicuously infrequent and 
what is a circus without plenty of 
bill-posting? 

Show will stick here 'Until' May S 
and then head for its winter quar 
ters town of Rochester. Irid.. to start 
its under-canvas season and then 
plays through the Indiana and Ohio 
territory for the first couple of 
months of the-season. 

From every angle this is as fine 
■a (.'Ircfus as ~has- ever been seen for 
built, talent, thrills, clowns arid box 
office. 

Up early in the show in order to 
clear away his iron cage. Eeatty de 
livers CO minutes. of gasp entertain- 
ment, full of suspense and thrills, 
Lion and tiger acts of this kind- are 
always good, 'Lut Beatty h . not re 
lied on only that, but adds to it his 
own surefire display of salesman- 
ship.- He ImlluH every trick to its 
fullest thrill possibility. The cats 
themselves are lrtroduced with 
crescendo of deep roaring music 
from, the rand, and here at the Sta 
dlum thev made use o£ th*» huge or 
ga'n to add to the ""-ash of sound. 

Working all alone in. a single 
center' of lights While the rest of 
t lie house is darkened, Beatty puts 



the auto, on the. opening, night, -rbnt. 

J*'~7T~£TtXi~ o ~^'rTt :*ZiJl r . — 



Grcus Notes 



There were five in the troupe of 
pigmy elephants brought from 
Africa but two -died on ship board 
Opening night'-tivQ of the remainttie 
trio .stampeded and the high- scbool 
horses ' about ; ;to entrance -vrei* 
panicky, menase display almost be- 
ing called off. It seeins the duskv 
^ attendants of the little beasts wens 
asleep on the job. 

John' Ringling quietly in evidence 
around the Garden at the debut. IH B 
right arm is affected. 



. Equestrian director Fred Bradna 
A . claims he feels 20 years younger now 

T4KjreTOre^ther-acts-attd,.nam 



Pat Valdo makes no claims bm 
walked 20 miles readying the show 
in the Garden, 



First night press was taken care 
of in a fashion. Press department 
explained it was hampered In getting 
tickets because ..the Circus Saints 
and Sinners ■ copped the preferred 
boxes. Same thing last season. Sin- 
ners -In boiled shirts gave beer and 
sandwich party after show. 

New spotlights in Garden given 
good workout. Colors . easily manip- 
ulated. 



Each page of program clearly in- 
dicated how the turns were spotted, 
in the rings and platforms but the 
acts were switched from one placeHo 
another.. 



CIRCUS LOTS FLOODED, 
DENTS OUTDOORS BIZ 



Wheeling^ -W. .Vav; J*.pril , 14^ ,. 
Circus.. Agents.. .finding the 
upper Ohio valley poor territory for 
early' season- dates, it Was announced 
here this week; Lowlands, where 
lots used, by most bf the', shows in 
recent years are located, are in - ter- 
rible condition, and will not be avail- 
able for" veeks, it was said, 

Unless WPA labor is enlisted to 
/j.lean up the lots within the next 
Wo or three weeks , they will be no 
good for the big .tops. 



. Detroit, April 14. 
Recent floods in- the east have 
washed out -'the- first annual Elks 
Charity Circus here, set for April 17 
to 26. James M. Cole circus, which 
was. slated "for. show, now finds it 
iiripossible to hit Detroit: until May 
18, when it Will be'ori its own for. a 
Week's run. 

Circus • officials said floods had 
made necessary, rerouting, of show's 
itinerary, , due- to travel .by--, trucks. 



\ Los' Angeles, April 14. 

Chevrolet Motor!' Co, has deal, oh, 
with Al G. Barnes 'circus in nature 
of publicity tleup that would have 
car company, spotting line of its 
output in the.' menagerie tent'" with 
possibility of home office. rep travel- 
ing with show. 

Amount to be paid by motor com- 
pany for display rights , with show 
will . almost cover raijroad fare on 
trick's 30 . cars. 



Pretender to the crown of the..late 
Lillia'ri Leitzel.is.Mlle. O'Dell but she 
doesn't even ' come close' on show- 
manship or. performance. Got plenty 
Of buildup and sent out as the only 
act in the darkened arena, but' she 
failed to make good, doing the cast- 
ing body flip-over just 63 times on 
the opening session. 

Elephant display was just fair 
under the guidance of Wanda Wentz, 
Jean Fisher and. Betty Stevens, run- 
ning through the same moth-eaten 
formation routines. Iron - : jaw dis- 
play was also slapped on and 
dragged off as quickly as possible, 
delivering nothing to work out any 
perspiration about. 

Besides the Peerless Potters in 
the aerial display were the Imperial 
Illingtons and the Flying Harolds, 
all- three acts beautiful to watch 
for grace and split^second' timing. 

Labeled as display JJo. -20 came 
six squads of acrobatics from roller- 
skating to risley work. Known in 
vaude as well as Circus are the. Six 
Belfords with ' the standard risley 
work in the center ring; the Seven 
Wonder Girls turned in a smart pa- 
rade of roller-skating tricks; the 
Nine Desert Arabs delivered the ex- 
pected tumbling work as did the 
Dobas Comrades on the other side 
of the arena. Nollie Donovan's 
Champions were surefire on. roller- 
skating stunts on the No. 2 stage. 
This entire display, with five acts 
working in' three iinj,<? and two 
stages, demonstrated the scale on 
which Zack Terrell and Jess Adkino 
have built this show. 

Comedy acrobatic acts were up 
early in the show under the acts of 



— Indoors ior Shrine - 

Lincoln, April 14. 
The Polack Bros, circus, an in 
door outfit, is scheduled to open 
here (20) for the w.eek Under aus 
pices 6f the Sesostris Shrine temple 
Show will be held, in the Fair 
Grounds Coliseum which seats about 
3,000. 

Billing claims. '41 professional cir- 
cus acts and headllriers.' 



Ticket scale at Garden y for the cir- 
cus date ' upped over last season, 
Top loft . is $1.10 as against 76 
cents, while the top is $3.85. Tax 
was absorbed formerly with best 
tickets $3.50. 

.Mrs. ^ancy EvanS Titterton... 
tlm of ife.w York's .latest . bathroom, 
murder- mystery, /attended the open-:, 
ing- night performance (Wednesday) : 
arid ' was a" iruest With; her husbafl^ 
at -the Saints and Sinners party af- 
terward.' 'Her body was found !Fri-. 
day (10) afterrtoori. 



Musicals 



OUTDOORS IN N. C. 

Charlotte, N. C., April 14. 

Tv.o' motorized circuses are in 
North Carolina dipping off some: of 
the cream before the railroad shows 
get here. Charlie Sparks' Downie 
Brothers, with Jack Hoxie arid 
Dixie Starr of the pictures, and Bar- 
hett Brothers both, have "a chain of 
dates across the state. 

The Carneys are in here early 
too. Johnny J. Jones has. paper -up 
for a, week in Charlotte under or- 
ganized, labor auspices, and World 
Exposition Shows puts down at 
Greensboro for a week with the 
Police Club of that place. 



Another Term for Wells 

Portland, Ore., April 14. 
Harvey Wells was re-elected 
president and general manager of 
Jantzcn Beach Pr.rk at the annual 
( meetihg of the board of directors of 
the amusement resort last week. 



(Continued from page 1) 
vue production has dropped 1b evi- 
dent- by the fact that none; are 
scheduled -and- none are likely to 
come along.-. Last suminer there 
was one '('Vanities'). ' which could 
have fared better than it did, al- 
though it succeded in sticking six 
months.. 

.-During . mid-season this year it 
was indicated that musical shows 
were .on the downbeat, either/being 
too costly in operation or faulty In 
construction. Such attractions, with % 
few exceptions, did not draw the 
grosses' expected and some ended- 
far in the red. Outstanding in that 
respect was 'Scandals.' New type of 
click musical pictures is believed to 
be™one^risiveK-"-Also figured- -as.-a.ci 
mistake the use of radio early in 
the engagement, .creating the false, 
impression' that airings are part ot 
the show. 

There were - fewer • musicals pro- 
duced this season than plannedvarid 
Equity is . pondering -whether: its' re* 
hearsal " pay rule, which is mor 
stringent as applied to musicals, is' 
actually a deterrent. As . for- next 
season's musical- show schedule. It 
Is too early for an accurate fore: 
cast, but there are four productions 
in sight. ' They are the Cole Por- 
ter,j:.HQWard^Lindsay and RV«*! 1 ^ 
Crouse* show a"rinounce'a''ljy 'Vinton'* 
Freedley; 'Saratoga' Chips' ;' 'White 
Horse Inn' and a- revue "under the 
Shubert banner, with Beatrice "LH- 
lie and Bert. Lahr topping. Two firs/ 
named shows were oh this season 8 
schedule originally. 

Only two musicals in sight be- 
tween now and summer are 'On 
Your Toes,' which opened at the 
Imperial Saturday (11) arid 'New 
Faces," an intimate revue. 'Inn J" 
the only definitely dated , musical, 
opening at the Center, Sept. 5. 
'Faces' is pencilled in for -the Van- 
derbilt. . 

To be counted among the musical 
show-makers is Harry Kaufman, 
who has kept in the backffrouna 
but who figured in the fashioning oi 
all major Shubert 'musicals for toe. 
past several. seasons. Kaufman, w 
has been alluded to as Lee snu- 
berfs aide, came to the fore w»n 
the first 'Zlegfeld Follies' which tn« 
Shuberts presented. 'Life Begins a 
S:4'6;» 'At Home Abroad' and " 
current 'Follies' were produced pr " 
cipally under Kaufman's dir ®". et 
also. He is best known as a ticu 
broker (Tyson & Co.). At Wf^Z, 
is on a trip to Londort and J* 1 - 
partly . for material and talent. 

At this time 'At Heme Abro-a 
rated the most successful oj 
season's musicals. It was «»* ' 
revue to arrive and is saw xo ' , y 
earned hack its production ow £ 
berore any other r.uis^' 
Came to Broadway. 



F*7V 



OUTDOORS 



_&iiz/£;2T 



.63 




207 Tex^s Big Times 

out Half Will Be Concurrent With Dallas, 
Most Hooked to Centennial 




Dallas, April 14. 
iggest tourist trade in history is 
flowing into Texas. It Is chiefly 
JUpie come for the spring Centen- 
nial celebrations, now being held 
daily in every section of the statje. 
'" There are 73. fiestas and ob- 
gervances scheduled, before the Cen- 
tennial expo opens its gates at 
Dallas, June 6. Big appeal on the 
April and May fetes is that they are 
mostly commemorations of famous 
'fattleij Texans in revolt fought 
gainst lilexicans in. 1836. 
• Houston will celebrate, anniver- 
sary of battle of San Jacinto, April 
12-21; More airy stuff will be at- the 
Rattle grounds park, but three 
parades and special entertainment 
ire set for . downtown. Galveston 
resorts will tie in on the stunts. 

San Antonio's biggest annual 
stunt Will be bigger in the Fiesta of 
San Jacinto and battle of flowers 
April 20-2&. City is turned into 
-carnival, With street dancing, fiestas, 
and the like. This and the Houston 
fetes are expected to draw about 
200,000 outsiders. San Antonio's 
nmsic festival follows May 3-9, a 
■ week of concerts and such. 

Freeport will run Its annual^ re- 
gatta May 3. rownsvlile's interna- 
tional pageant of transportation Mjiy 
ti-H will be turned into a dedication 
df new harbor there. 

Oh' May 15 hundreds of Mexican 
communities in all parts of the state 
and all Mexico will have colorful 
native fiestas for their Cinco de 
Maya celebrations. This Is not Cert- 
tennlal' stuff, but is probably more 
solorful to tourists. 

•The 207 observances to be run be- 
fore end of 193$ cover everything 
from spinach, onions and tomatoes to 
commemorations of Mexican and In- 
dian battles, treaty signings and the 
-like, 

. About 100 of them ill be on dur r - 
lng. the six month run of the expo 
iat Dallas and the 100 day Frontier 
•show at Fort Worth. Best of the 
summer months, will probably be 
Stamford Cowboy Reunion July, 2-4, 
which has. drawn around 150,000 
tourists last few years. 



Now It's "Slate' 



Boise, Idaho, April 14. 
Ada county's fair henceforth will 
be known as the Idaho State Fair. 
The name was decided upon at a 
iheeting of the newly formed board 
Members said they believed this 
name would attract more wide- 
spread attention that if it were 
called the county fair or the West 
erri Idaho State Fair, as it has been 
in the past. . ... 

The board is still looking for 
fair manager. Harry Bigham 
chairman. 




Rose's lain Entrance Gag for Fort 
Worth to Buck Dallas' Centennial 



Go After Yokel Trade with 
Fresh Lure — Bid for 
'Jumbo,' Tollies* and 
'Scandals* as Mob Magnet 
~N u d i e s , Shakespeare 
Draw , H e a'vi est Gate 
Make v Play for Sport 
Crowd 



COLE CUTS FIVE CARS 
FOR EASTERN DATES 



Chicago, April 14. 
Cole Bros, circus is. going out with' 
30 cars this year, as against 35 cars 
fast year. Following its 'indooi;s 
dat<? : the" Stadium here circus" hits 
back to its winter quarters at .Roch- 
ester, Ind., on May 4; to open under 
canvas!. Rest of route tentatively 
set is South Bend, Kokomo.Muncle, 
'Anderson, Indianapolis and possibly 
Terre Haute, Evansville and Day- 
ton. Will stick in the east until 
autumn, and, then head into the 
midwest arid western agricultural 
territory for the harvest time easy 
money. 

Show will par Pos 
sible. 



SPENDING MOOD 



San Diego, April 14 
Last year It Was a civic plaything. 
This time it's a test of showmanship 
That's hpw the cards, are laid out 
for'the new operating forces of the 
California Pacific International Ex- 
position, now swinging into 6trlde on 
a seven-month continuation of an 
outdoor attraction that-had Ave -raw 
a half months of successful opera 



By CECELIA ACER 

When a few weeks ago little Fort 
Worth came down with the exposish 
fever caught from Dallas 30 riiiles 
away, nothing would pacify it but 
that it put. on a shindig of its very 
| own. Dr. Hilly Rose arrives for a 
consultation: There's a bit of a pow.r 
wow, then up goes a bulletin 'Fronr 
tier Days, it . reads, 'signed, illy 

Rose.' . ^ 

Now little Fort Worth, its local 
pride restored, wahooes over to 
great big Dallas, 'Ft. Worth, the 
Last Frontier! Fort Worth's Fron- 
tier Days,' "it yippees, 'and .Billy 
Rose is, our prophet!' 

Says Dallas, preoccupied "with 
plans for its $25,000,000 Texas Cen- 
tennial Exposition,. 'Why, that little 
cdw town!. Billy Rose,, what kind 
of a cpwboy is he?' Humph, har- 
rumph.and stuff! ' 

Then chants Mr. le sh, 
flesh, flesh!' ^ ■ 

'So/ answers Dallas, 'Flesh. Well 
["then";" a 'half naked girl dancing in 
a den of lions.' " . *' 

Mr.- Rose .sings out softly, .'The 



fundamentals of entertainment, 
woriien, gaming, and liquor.' 

Now Dallas begins to get its dan- 
der up. 'The Street of Paris/ it 
cries. he real McCoy. Bigger 
and better 'than Chicago's, the deal's 
on with John H. McMahon right 
now. Usherettes, Hostesses. Earl 
Carroll's advance man Is here. Girls, 
girls,' girls: There's nothing you 
can do in Ft. Worth you can't do 
twice as well in Dallas. Pallas is 
no Methqdlst town!' 

Whispers Billy Rose, 'Dallas for 
education; Fort Worth, for. pleas- 
ure,* and before Dallas can say 
•Sally Rand,' he's winging his way 
back to the New York Hippodrome, 
where he was found one daj| ; last 
week snaking hands with the ■'por- 
ters- and learning, how many acts 
are nuts about the wide open spaces. 



t-ion behind it. 

Early opening— Feb. 12^— canrtot be 
charged against the group manning . 
the fair. " They held out for a later rounded out 22 consecutive years at 
resumption but the hotel men and Sari Gabriel, to the north, Chicago 
merchants put on the pressure, and fair overtured for the historical 
they had to be listened to. Wouldn't pageant but deal was held too corn- 
have been a.bad Idea, either, had not mercial for those long Identified with 
the . weather turned sour. Pickup its presentation. St. Louis civic 
. - ... ~i ... „ OTAnt ±. — cnn ^atyi^c 1 n Inte In 



ROSE'S TEXAS SHOW TO 
INTO ROAD UNITS 



Billy Rose has retained the exhi- 
bition rights to his Fort Worth, Dal- 
las, 'Frontier Centennial' spectacles 
and exhibits. 

Whole 'Jumbo', transplanted vir- 
tually intact to Dallas, will comprise 
,th.e_basls..o.f his show,, the other .com- 
ponents will be later toured by Rose 
as separate presentation features for 
fairs, theatres, etc. 



East Canada Reorg. 



St. John, N. B-, April 14. 

At a. convention held in St. John, 
N. B., reorganization was effected of 
the Maritime Exhibition Associa^ 
tlon, which had been dormant since 
1932. At the meeting it was decided 
that the. small county fairs would 
be eligible for membership, in addi- 
tion to the Class A and ClassB fairs, 
hitherto the closed membership of 
the organization. 

President of the revived associa 
tlon is C. F> Bailey, of Fredericton, 
N. B.; E. Frank Lordly, v. p.; A. W. 
MacKenzle, secretary- treasurer. 



Chi Getting Tougher 

On Billboard Users 

Chicago, April 14. 
City Council has passed an ordi- 
nance regulating bill posting and 
other advertising matter with par- 
ticular stress on a clause which 
rules out hit-and-run sniping. In 
the future, billers must first secure 
the written consent of the owner or 
occupant of the building or struct 
ture of any krnd before posting any 
kind of paper, and that if the paper 
to be posted exceeds 12 square feet 
in area,, the consent of the commis- 
sioner of buildings must be obtained. 

It" forbids the posting of any kind 
of advertising on the sidewalk, 
cross-walk, curb, lamppost, hydrant, 
telephone or trolley line pole. 

Bill also provides that no person 
shall engage in bill posting or sign 
painting biz without first obtaining 
a license, which IS issued annually 
at ratea j;anging_irom. $2.5 for. less 
than 10 persons to $250 If there are 
more than 100 employees. To this 
license clause there is" this sub- 
clause: that if person In the biz 
does not use a horse or wagon or 
other vehicle the fee shall not ex 
cced $25 annuallyr 

Law has resulted in a sharp de- 
crease already in the amount of 
sniped paper in this, town, which Is 
noticeable particularly at this time, 
because of the heat of the political 
campaign (which in past year* 
meant paper plastered all over 
town) and the entry of the Co o 
Bros, circus, whose paper is 
stran ely absent from the loop this 
sprin 



was so slow that the shutters went 
up on Mondays.' 

This year's crew has its work cut 
out. They've got to provide some- 
thing different from what the 
5,000,000 visitors saw at the first 
stanza., It's virtually the same lay- 
but, with a minor addition here and 
_ few missing there. Biggest ex- 
penditure was $40;000 for lighting 
effects, spotting thousands of fire- 
flies in the trees and pastellhg the 
foliage.. Ford is missing and that's 
not a meager, item to overcome. 

When Fred Belcher took over the 
works there was a $400,000 surplus 
left over from the '35 edition to work 
on, and the townsmen in a spending 
mood. That hopped up everyone 
concerned and they went to work 
like beavers. Belcher knew that 
showmanship was the all important 
item and he set about to surround 
himself with men who knew the biz 
from that angle. 

Loading for 
First taken on was < Wayne 
Dailard, for many years a theatre 
operator for RKO and later with 
Fox-West Coast. Dailard brought in 
Oscar Kantner, onetime exploitation 
director for-Paramount; Jack Adams 
and Fred Masters, seasoned pub- 
licists. With Dailard as director, 
and well buttressed with showmen 



,. A f 

opera troupe of 500 comes in late In 
the summer for extended run. 

Nudies, as last year, getting the 
heaviest play at 40c. a look. Gals 
this year are younger, easier on the 
eyes, and go through . a tableaux that 
has something to do with ,wor 
shipping the Sun God. Only an ab 
breviated loin cloth belies the ap 
pellation. In the group are five sis- 
ters, the oldest being Tanya, the 
queen. 

Bard Has His Following 

Globe theatre with its Shake- 
speare tabs is running second in 
attendance. Singer Midgets, Strange 
As It Seems and Hollywood Review 
(actual doubles and standins of. 
stars), Jn that' order' are polling the 
best returns. 

Sale of book combination ($4.Q5 
for $2.50) cut to 500,000 thlls year as 
against last year's 1,000,000. Harry 
Harrison, also 'handling the broker- 
age for Dallas and Cleveland, tool: 
the cut voluntarily. ; 

Heaviest play ' for attendance is 
being made through designation of 
various days. Almost every town 
in the state will have its, day set 
aside. Even Rernarr Macfadden 
rates a Physical Culture Day. Mo- 
tion Picture, Collegiate, Candy, 
Newspaper, Arts, World Friendship, 
National Romance, Aircraft, Re- 



the acceleration *efcat<r*'Tfier tooJH^gatfcav -Troupers, - War . Mothers .and 



the San Diego biggies at their word, 
'put it over big.' 

Dailard's first move was to bring 
the Al G. "Barnes circus to the 
grounds. In two days the trick 
brought 35,000 persons to the fair, 
netting $9,500 for the expo after a 
$12,500 payoff to Barnes. That set 
Dailard solid with the powers and 
he was given carte' blanche to se 



cure big attractions. Feeling need of .. . 

a. free gigantic act as a draw, Sally streets and corner lots. 2™ylou 
Rand was brought In for a stand at j nickel-day for -Jut-eft was confined 



Service Clubs are but a few who 
will be honored. Naturally, every 
state will have Its observance, this 
state being a conglomerate mass of 
citizenry who mlg-ated. 

Smart move was tleup with Board 
of Education for five-cent admis- 
sion for all school kids through 
vacation. Schools will push It hard 
as they figure' the youngsters are 
bettpr off at the fair than on the 

Previously 
to 



Wrong But Wins 

Spartanburg, S. C, April 14. 

There's something in a name, even 
if you spell It wrong. 

James H. Hammond won the 
Columbia sesqui-centennial chair- 
manship because he spelled sesqui- 
centennial correctly — or at least the 
officials thought so. 

Next day, they found he had 
.spelled it wrong, but they permitted 
Mm to ]ce*T> the job. The reason: 
two other applicants stalled when 
the word tvus given out in the spell- 
h'g contest and wouldn't even" try 



$2,000 weekly. 

Not to be outdone by Fort Worth, 
expo made bid for 'Jumbo' in its full 
New York presentation. Falling 
there, overtures were to be made for 
•Scandals' or 'Ziegfeid Follies,' 
Staging would be al fresco, either in 
Ford Bowl or Spreckels amphi- 
Dallas,-- April --1"4. ..-theatre, with seating for around 
Walter Windsor with Abe Berger 5 000 in each 8po t. 
local newspaperman, has opened a Bajt fop Sport Fan8 

Sa y «<oroi n 5,fS„S a"«H": | Although ,1..»»,00. 

ties 



Dallas Agcy Anticipate 



Windsor is staging a World's 
Fair-est Beauty Congress in Los 
Angeles this July. 



CLOWN LANDS 

Canton, 0„ April 14. 
'Slivers' Johnson, whose 'Tunny 
Ford' units played major amuse- 
ment parks and fairs in the- mid- 
west for the past several yean* has 
contracted with the Lewis 
circus as producing clown. 



bid for 

Louis-Schmeling' title scrap sounded 
like the phonus bolognus, expo top- 
pers insist they were leveling. 
Dailard is now in New York trying 
to line up the Brown Bomber for a 



Saturday. 

Same Old Midway 

Midway hasn't changed much on 
the holdover, there probably being 
a few less of the cane gang and hot 
dbg fanciers. Around 75 conces- 
sions over al). 

Natural sol ting in 300 acres <»f 
Balboa Paik is stiil expo's strongest 
lure to out oi towners. Verdant 
'"rounds .are eye-filling and a riot of 
; glamour when the many colored 
lights go on. Hues -change at short 
interval. Outside lighting, job 
stands the expo around $100,000, not 
counting Ui* juice consumed. It's 
called the biggest job of its kind in 



Even if Mr. Rose's -epic visions 
for Ft. Worth turn out only sagas, 
lie has accomplished one thing for 
Texas, he has made it conscious of 
the beauty of the simple things in 
life. Because of Mr. Rose's Influ- 
ence, no visitor to Dallas need leave 
now without his education com- 
pletey rounded. Whereas without 
the advent of Mr. Rose in Fort 
Worth and his theories filtering 
aver to Dallas, the Dallas Centen- 
nial might have been rather stuffy, 
too busy expounding the adventures 
of the mind as they zoom in in- 
dustry, history and the arts, to give 
proper, attention to enticements of 
the body— Mr. Rose's preachments 
have won a convert and Dallas now 
guarantees that nothing shall be 
slighted; For, as Mr. Rose him- 
self says, 'The Ford exhibit of ma- 
chinery at the Century of Progress 
was a wonderful, wondrous thing, 
II hear It is to be repeated at the 
Dallas Centennial. But as for my- 
self,.! shall dedicate myself to see- 
ing to it that guests at Ft. Worth's 
Last Frontier learn rather to ap- 
preciate the wonders - of Nature's 
own- machinery when it givesrise to 
a first class bump!' 

So that enough people are in* 
spired to find out, Mr. Rose's Ned 
Alvoi'd is going to plaster. all roads 
of the southwest with brilliantly 
colored signs picturing a not too 
conservatively dressed maiden 
astride a bucking bronco, reading, 
i'Thls way to Fort Worth. This way 
to the . Big Show.' The 'main en r 
trance' gag, Mr. Rose explains. 
Then, he says, there has been quite 
a sum, quite a sum set aside for 
broadsides In the Dallas papers. 
Dallas, in fact, is to be Ft. Worth's 
focal point of attack. The State of 
Texas is spending $500,000 in the 
national magazines to make the 
country Texas conscious; • that will 
bring the people to Dallas. Ft. 
Worth has only to lure them from 
Dallas, a mere 30 miles away. And 
such lures! However, once lured, 
Mr. Rose knows they're going to 
like it. They will, indeed, come back 
again and again. The whole fron- 
tier city Albert Johnson is design- 
ing is, in fact, a midway, but with 
this difference: all the shows are 
big. So big that the railroad's com- 
pelled to run a hciIoh of parallel 
tracks across the. hack of one Of 
the stages so that the sets can be 
moved on flat cars. 'A railroad: 
change your scenery;' mused Mr. 
Rose, shaking his head. 'A whole- 
railroad!' he said. 

Mr. Rose 'was not wearing one of 
those 10-gallon hats stamped 'Texas 
Centennial Exposition. Dallas 1936/ 
that lots of people lately come to 
town from Texas Seem to affect. 



Bros. 



series Of exhibition bouts. As a fur- the worhl. it 
Jher play for the 30,000 seamen Expo fold- for good Sept 9 It 
around town most of the summer ! will always he good tourist bait ah 
and the sport mob, fights and the building w^re put up to endure 
r?sslin' matches will be staged and the park Is always open Stand- 
twice a week I Ihflr from ihf 1915 fair are 1„ build- 

TB^sTtuMoor show so far set is lings still In an *xc*ll«u *tate of 
the Mission Play, which has th«.! privation.. Thar, on^ of. he nn- 
i ongost ™n on record, having " surig viruu s of .California climate. 



Free Soap, Too 



Dallas, April 14. 

Showmen are applauding Cen- 
tennial expo's ban on charges for 
'rest rooms.' The 700 rooms will be 
entirely free, with soap and water. 

Management pointed out that 
plenty country folks will come, and 
thfry Just wouldn't understand such, 
quaint custom as Century o£ PrOff- 
' ress used. 




'■■\; 
i > 



1 



1 



ABE L Y MA N 1619 Broadway * NE W YO RK CITY 

COlumbus $-5326 

April 13* 1936 



Mr, Jules C. Stein, President,, 
Music Corporation of America, 
745 Fifth Avenue , 
New York, N. J. 

Dear Jules : 

I have tried them all - but it gives 
me extreme pleasure to sign a contract 
appointing your company as my exclu- 
sive representative , manager, counsellor 
and adviser for all bookings and pro- 
fessional engagements of every kind for 
a number of years to come and, in fact, 
perpetually as far as I am concerned • 

Here 1 s to the world 1 s greatest organi- 
zation, and may you do as much for me 
as you have for numerous other artists 
you represent . 




j>,S. Opened at the College Inn of the Hotel 

Sherman • Chicago > April 11 to t*um~away 
'business* Thanks for your good wishes. 



ISttoSd M^iSffi ^ri'j^^A -ind Annual subscription. »6. Single coplee. 16 cent* 

n-nterea aa aecond-clasa matter December 22. 1906. at tha Poet Office at New York, N. r.. under the act of March 3. 187». 



COPYMOHT, 1936, Bg VABTETI r ISO. ALL RIGHTS RESERVED. 



Vol 122 No. 6 



NEW YORK, WEDNESDAY, APRIL 22, 1936 



72 PAGES 




PHILLY 




Say N. Y.'s Big Expo, If and When, 
Will Shutter Unprogressive Fab 



Opening of the much heralded 
ISfew York World's Fair three years 
' hence Is looked upon by more pro- 
resslve eastern, bookers of fairs and 
carnles as the curtain on such en- 

• tertalnment unless a, major op- 
' eration Is performed on the pres- 
ent, antiquated and stereotyped menu 
dished out. Dissatisfaction has been 
evident for some time, say boys, but 
the momentum afforded by profusion 

. of big fairs such as the Chicago 
World's Fair, San. Diego Expo. Texas 

.Centennial and proposed Oregon 
Fair has helped sustain a failing in- 
terest and keep the public ir 
lnded. 

This,, in their opinion, accounts for 
•the slightly, improved business In 
last two years and is only reason for 
good outlook on coming season. 

It Is calculated that New York's 
-first large scale shindig will drain 
■ the eastern country and, that once 
established according to present 
.'specifications, will have set a pre- 

• cedent that very few would attempt 
id maintain. Outdoor field in gen- 
' walls probably in for a slump after 

the advent of the fair in New York. 
After that it will have to be some- 
(Continued on page 71). 



JOHN FL1NN BECOMES 
PICKFORD-LASKY G. M. 



John C. Flinn, of the executive and 
!-|WKoi:lal . -flt-afC -.-at Vaweit, has ...re-r 
*lgried. to become general manager 
of Plckford-Lasky Productions, Inc., 
elective immediately, thus renewing 
in^ssoclation with Mary Pickford 
Md Jesse L. Lasicy which began In 
the early days of Paramount, of 
which Flinn was director of pub- 
licity and advertising. 

Production company has a pro- 
bata of four films to be released 
wough United Artists this season 
five next year. 

Pllnn will make his headquarters 
V United Artists studio, in Holly- 
wood. Emll Jensen is New York 
representative of the firm. 
. -Prior to joining Vaiuet^ last sum- 
rJ V x^ nn wafl executive secretary 
j*Tt^ 6 lotion picture code under 



French Electioneer on 
Radio for First Time 

« 

Paris, April 21. 

Radio as a means of election cam- 
paigning ..was used for the first time 
in the history of the French Repub- 
lic this week. Franklin Bouillon, 
chairman of the Chamber Army 
Commission and a hard-fighting 
Nationalist, was the first to make 
such an electioneering speech. 

He will be followed by leaders of 
every political party of every shade 
of opinion before France starts se- 
lecting a. new government on April 
26 when the first elections are held. 




Lectare Rz OMnng Out of Hole; 
Mrs. FM and Byrd m Top Money 



PROGRAM THAT 
DREW BOMB 
REVIVED 



Nitery's Bank Night 

The principle of bank night is 

*H applied to the night club field. 

rlu of the Hotel Governor Clin- 

Y., has installed the idea 

Si* I lew t0 stin ™lating business. 
itaJ' J UQ sday lucky numbers are 

■8eco«A, a ? asl1 prIzo of Vo °- 
cuftea? ucky ticket holder Is 
^afte m '* theatre tickets and 
*°ns- tvii sunner for two per- 

■flnni** d prlze ia cocktails and 
JCi lor two. 



Cleveland, April 21. 
'Ghost Reporter' program will be 
put back on air again by WJAY, 
despite recent bombing of home of 
station vbwher, Monroe F. Rubin, 
which was blamed upon gangsters 
who resented aired attacks against 
gambling. 

Anonympus commentator was 
yanked off two weeks ago after a 
series of sensational exposes, Which 
Ifji ..to...poiicE. raids, on hookies, dice 
joints and hot spots. Pineapple 
explosion, which caused $500 prop- 
erty damages, was too. much for 
owner who temporarily decided to 
give up civic crusades. 

Material will be toned down con- 
siderably, according to Mrs. Edythe 
F. Melrose, station manager, when 
'Ghost' talks again. Mrs. Melrose 
also taking precaution of hiding 
identity of air-gossiper, who will 
do his stuff from a secret studio by 
remote control as before. 

Station figures publicity value of 
program may attract sponsor* 



Chaplin Tells Friend 
He Would Go Serious 



Brisbane, April 1. 
Charles Chaplin when in Singa- 
pore expressed his intention of 
quitting comedy and going into 
drama. 

Chaplin is reported as saying 
that Charlie Chaplin, the silent 
comedian, no longer existed. He 
realized that, after 25 years as a 
funster, It might be hard to make 
a switch to drama, but nevertheless 
he was- looking for a dramatic role.. 

If he, (Chaplin) could find a suit- 
able characterization he might be 
prepared to make talkers and play 
a full talking role, also, he said. 



Local Merchants, with Post- 
master Gen.'a Help, Mull 
Show Biz I fleas to Pro- 
long Convention- — Roose- 
velt Cinch One-Day Nom- 
inee, Endangering $200,- 
000 Investment 

SHOWS AND FIGHTS 



Baltimore, April 2L 
Show biz angles may be injected 
into the Democratic convention In 
Philadelphia, starting June 21, to as- 
sure local business nien of at least 
a partial return on their $200,000 In- 
vestment. Latter, amount was post- 
ed to get the convention to Philly, 
the Quaker City merchants outbid- 
ding all other cities and figuring to 
cash in via the crowds of delegates 
and tourists a national convention 
usually draws. 

Now that it appears certain that 
President Roosevelt will be renomi- 
nated on the first ballot, which 
would mean only a one-day ses- 
sion all concerned in Philadel- 
phia, along With Postmaster Gen- 
eral James A. Farley, are scouting 
ideas to prolong the affair at Iea3t 
long enough to give the delegates 
and tourists a chance to unload 
some of their coin in the town. One 
(Continued on page 17) 



Squawk Over Garlic at 
25c Milan Opera Mats 

Milan, April 21. 

La Scala, home field of big time 
opera* .is presenting its regular 
repertory of lyric dramas in special 
25c Saturday night performances. 
This is in line with Mussolini's 
ukase that theatres move 'towards 
the people' , and. make ' their enter- 
tainment available to the workers. 

Box-holders don't fancy the two- 
bit (five lire) policy. The odor .from 
a peasantry devoted to, garlic is suf- 
ficient cause for their lukewarm at- 
titude, although they also mention 
artistic considerations. 



Robscn's Termer at ^ 



Hollywood, April 21. 

May Robson has been handed a 
new term contract at Metro, pres- 
entation being made on her 76th 
birthday. 

Actress has been- 52 years on 
stage and screen. 



JUST A SHORT 

Hollywood, April 21. 

Metro short, 'Bard of Avon,' will 
be directed by Jacques Tourneur. 

Original screen play by Richard 
Goldstone is based on life of 
Shakespeare. 



How Cycles Start 



With Ilka Chase out of 'Co- 
Respondent Unknown, 1 Ritz, 
N. Y., because of an appendix 
operation, Claudia Morgan is 
replacing her, doubling from 
'Call It a Day,' Morpsco. She 
has nine minutes to make the 
jump between the two houses. 

Management states it got 
the idea of using Miss Morgan 
from an item in Variety last 
week, which reported an ac- 
tress- doubling" in two legit, 
plays current in The Hague. 



U. S. ACTS NEED 

2 

IN REICH 




Berlin, April 21. 

Besides the labor permit, another 
permit is now essential for foreign 
acts seeking dates in the Father- 
land, advises the Relchfachschaft 
Artlstik (Nazi Organization for 
Vaude Actors). It's" an 'Auftrlttser- 
laubnls,' or permission to appear, 
and it's issued by the same body. 
Full particulars must be given 
about the. actor,, including his re- 
ligion, age and home country. 

This second permit must be ap- 
plied for at least one week ahead of 
date, and in cases of telegraphic 
engagements must be applied for by 
cable. Artistic director of the house 
In question is responsible for get- 
ting the permit; in urgent cases it 
can also be demanded from the 
agent who bobked the act. 

Another reminder is given about 
foreign bookings, advising that a 
home agent must participate in 
such dealings. In case the foreign 
actor is already in Germany, the 
act can be booked direct, but that 
is the only exception. 



Peace Propaganda Pic 
Production in Palestine 



Jerusalem, April 21. 

Plans are under way for the crea- 
tion of an organization to produce 
peace propaganda films In Palestine. 

Mrs. Sheldon Wilkinson, of. the 
Women's International Film Asho-* 
ciatlon, London, says she has the 
'support' of all foreign embassies in 
London.-. Several have alroady con- 
tributed talking parts and blurbs in 
their own languages for the first pic, 
for which she has written the 
scenario. 

She once worked in Tlollywood, 



Lecture platform business Is mak- 
ing some progress in climbing out 
of the depression, which knocked 
fees down to rockbottom. But $500 
a lecture is still about tops and few 
get that much. Exceptions are 
Admiral Byrd and perhaps an oc- 
casional special attraction-like Mrs. 
Franklin D. Roosevelt. Byrd gets 
up to $1,500 a night and- is self- 
managed. 

Lecturers in the bulk probably 
average $100 a night. Those getting 
$250 are considered outstanding. 
Anything above that and up to $500 
is evidence of exceptional 'name', 
value. Small town stuff, confined 
to obscure celebs of regional repu- 
tation, is often ..considerably on the 
short side of the ; $100 per lecture 
deemed minimum by the more en- 
trenched spielers. 

Estimates for the past season's 
gross on lecture engagements run 
around $1,000,000, with this figure 
not Including the small scattered 
bookings, lecture platform's tak- 
ings compare to a conservative esti- 
mate of $2,500,000 for the concert 
musical attractions. 

Four principal lecture manage- 
ments are: William Feaklns, Lee 
(Continued on page 17) 



CORONATION IN '37 
OVER TELEVISION? 



London, April 21. 
Statement has been made publicly 
by Sidney Moseley that the Corona- 
tion of King Edward VIII, next May 
or June. .3 03.7. In. t.o_ be. televised via. . 
the British Broadcasting "Corp. 

Statement is regarded here as so 
much ha-ha. ' r i 

It's even money that television 
won't even be more than a labora- 
tory novelty in this country by that 
time. 

Work on the B. B. C.'s tele sta- 
tion north of London, already post- 
poned several times, is now suffi- 
ciently advanced for the opening 
date to be hazarded as next Sep- 
tember. 



Larocca to Re- Assemble 
Dixieland Jazz Band 

New Orleans^ April 21. 
Nick Larocca . is_ planning.. in. .re*~ 
assemblc the famous Dixieland Jazz 
Hand. He thinks he can get all the 
men under his baton once more and 
cash in on the current swing music 
craze. 

Larocca has been living a retired 
life here for the pa&t few years. 



Life of Frohman Pic? 

Hollywood, April 21. 

Daniel Frohman is due at Metro 
to confer on' a* pieturo covering his 
experiences in the theatre. 

Producer would aid in the pro- 
duction and use many old-time 
stage stars who appeared under hia 
management. 



VARIETY 



PIClUREt 



Screen Writers Show Solid Front 
To Merge with Authors' League; 






Hollywood, April 21. 

Friction between opposing groups 
in ranks of Screen Writers"' Guild 
has been eliminated, and way 1$ 
lieved paved for harmonious adop- 
tion of amalgamation plan to be 
voted on by craft at annual meet- 
ing May 2. Two groups in discard 
over merging of SWG with the Au- 
thors' League, and adoption of let- 
ter's new "constitution as written, 
met Thursday (16) and expressed 
unanimous agreement for the amalv 
gamation. 

Session - was "presided over by 
Marc Connelly, president of Au- 
thors' League, With 80 writers, in-, 
eluding board of directors of SWG, 
in attendance. 

Decision was reached after three' 
hours of deliberation. ' Attorneys 
Neil McCarthy and Laurence. . Biei- 
erison drew up legal phraseology oh 
recommended proposals -for amend- 
ments • to League constitution, 
though meeting was. Informed that 
any . recommended endorsements 
wQUld be put over by the. Authors' 
League until fall. 

Proposed byrlaw changes will be 
dispatched to League council by 
Guild board; with .request that they 
should be included in League con- 
stitution, to assure autonomy .and 
control of screen writing Held by 
SWG,' and not by other sections of. 
the League. 

Guild members are already in re- 
ceipt of notices of meeting sched- 
uled foB May 2, destined to be one 
of most Important gatherings In 
history of organization' It will be 
at this meeting that membership will 
be asked to ratify, plan of amalga- 
mation that will swing SWG into 
combination with Authors' League, 
Authors and; Dramatists Guilds and 
other writing groups which might 
be. organized from time, to time. 

Formal notification has been given 
Guild members that no contracts or 
options for writing services or sale 
of material in film field are to be 
made beyond May 2. It is expected 
by ■ Guild that with most writing 
tickets running for one or two years 
that all commitments made for be- 
yond that time will permit of in- 
corporation of Guild shop and basic 
agreement. — — 

Annual election of officers will be 
. dwarfed by the vote .on amalgama- 
tion, plus. Vote on proposal- that ex- 
ecutive ' board be instructed to co- 
operate with Authors' League to- 
wards obtaining a complete closed 
shop in the picture industry, 



Daylight Saving 



Daylight "saving time coni- 
mences at 2 a. m. this coming 
Sunday (26), 

So set your ticker forward 
one hour. 



COURT ORDER RELAXES , 
FUTTER HOLD ON KEENE 



Muni and Tasteur' 
Coupled as Toppers 
In Screen Guild Vote 



Hollywood, April 21. 
Paul Muni and 'Story of Louis 
Pasteur' (WB) were awarded, top 
vote for acting and best screen play 
released during March by both 
Screen Actors and Screen Writers 
Guilds. 

Muni beat out Jean Hersholt for 
.acting honors, latter rating second 
place for his 'Country Dctor' (20th- 
Fox). Third spot to Bonita Gran- 
ville, 12, for her performance in 
'These Three' (Goldwyn). 

Top honors for original and 
screen play went to Sheridan Gib- 
ney and Pierre Collirtgs for 'Pas- 
teur/ Honorable mention accorded 
Lillian Heii'man for "Tier brlglffal 
story and screen play of 'These 
Three.' Sonya Levlen third choice, 
with 'Country Doctor' screen play. 



MARLENE DIETRICH 
BACK AT PAR FOR 3 



Hollywood, April 21. 

New three-picture deal has' been 
set between Maflene, Dietrich and 
Paramount. Plaj'ers returns to 
Par lots after concluding Itvad in 
'Garden of Allah,' current Selznlck- 
Internatlonal production. 

Miss Dietrich washed up recently 
at Par, .withdrawing from top spot 
in 'Hotel imperial/ 



"Los Angeles, April '21, 
. Holding that Tom Keene's dis- 
puted contract w* h Walter Futter, 
whatever'' its present status, does 
not call for exclusive services, U. S. 
District Judge. Leon Yankwlch 
granted actor's motion to ; dismiss 
We:^tter^OII^^nt^foT.injttnctiQn. 
Court ruled' that player may not be, 
enjoined for making pictures. Bui-, 
ing clarifies contract between Keene 
and E. ,B. '- Derr, removing . legal, 
complications,- arid permits'Derr to 
proceed with filming series of eight 
westerns.- 

• Decision* by Judge Tankwich in- 
volved only Injunctive phase of con- 
troversy. Keene's complaint against 
Futter for declaratory relief — to de- 
termine if non-exclusive, five pic- 
ture contract" still has merit — will 
be* acted upon later. Action Was 
transferred f rdm superior to federal 
court few days ago. 



Films' Anti-Nazi Dinner 



Life Begins at 9 



; Hollywood, April. 21.- 

•! Benny Bartlett, Paramount's nine- 
yiear-old, Will draw stellar billing 
In studio's 'Tom 1 Sawyer, Detective.' 

Youngster, who has been around 
Par lot for past year, was recently 
in three picture? simultaneously, 



G-MAN HOOVER 





Hollywood, April 21. 

Film colony is sponsoring an anti- 
Nazi banquet for Prince Hubertus 
Lowenstein April 26. .Cover will be. 
$20 a head, proceeds to relief of 
Nazi sufferers. 

Handling the arrangements Are 
Irving Thalberg, Joe Breen, Edwin 
Justus Mayer/ Dorothy Parker* 
Marc Connelly, Bishop J. J. Cant- 
well, Joseph "Scott, Fredric March, 
Pat O'Brien, James Cagney, Win- 
fleld Sheehan and Lewis Milestone. 
Donald Ogden Stewart will be toast- 
master. 



Three Pair Troupes 

Trek to Locations 

Hollywood, April 21. 

Two Paramount production units 
headed for location first of this 
week, to be away from studio for 
some time. Units are King Vidbr's 
'Texas Ranger* outfit, which with 
crew and cast of 200 is at Gallup, 
N. M., and James Hogan's Arizona 
Raiders" crew, at Kernville, Calif. 

Norman Taurog heads Bing 
Crosby unit to High Sierras for 
'Rhythm- of -the— Range-,' -shooting 
later in week. 



Gurney and Ham Swap 

Hollywood, April 21. 

Noel Gurney of the Myron Selz- 
hick office leaves here for New York 
May 1 en route to London where he 
goes into the firm's .office for. two 
months. While Gurney is in London, 
Harry Ham, current head, will, come 
to the- local office to get line on cur- 
rent needs here as well as. possibili- 
ties tor the foreign market. 

Ham is due here May 15 for six- 
week stay. 



Lederer Recalled 

Hollywood, April 21. 

Francis Lederer has been notified 
that 'The Old Timer,' in which he is 
featured, gets started at Paramount 
within two weeks, thus necessitating 
cancellation of two weeks of per- 
sonals by actor in Chicago and Bos- 
ton. 

Likely player will pick up the 
dates when picture is completed. 



Cormack's Play 

Hollywood, April 21. 
Bartlett Cormack has completed a 
piny, 'Benedict Arnold,' after five, 
years of wyklng'on it between pic- 
tures. 

He will produce It in N. Y. this 
fall. 



Washington, April 21. 
Reversing its stand on publicity 
for gangster-eradication efforts, ,the 
Justice ,. Department . has served 
notice It 1 no ' longer - cares . to have 
films, short-story; ■•■ scribblers, and 
broadcasters plugging activities of 
its agents. 

New views of the ' 'G-men were 
revealed last week when senate ap- 
propriations subcommittee pubr 
lished text of confidential testimony 
by J. Edgar Hoover, chief of the 
Federal Bureau of investigation, 
about' anti-crime operations'. Hoover 
told the aoions his outfit never co- 
operated with fiim producers, in 
making recent cycle of , sleuth .pic- 
tures and spends no cash for propa- 
ganda. . 

The. swarthy, taciturn. bos$ ' of the 
government strong-arm men blis- 
tered Hollywood In 'denouncing -bing^ 
bang publicity/ insisted, the de- 
partment has never indorsed a single 
public-enemy film, off ered . technical 
advice, or made facilities available 
to studios. Furthermore, Attorney 
General Cumnjings has consistently 
refused to make statements for ex- 
ploitation purposes, he told the 
committee. 

This position is in sharp contrast 
to the attitude of the department 
several months ago when F<, B; L 
files were opened to radio scribblers 
for a crime series. Understood' that 
at least some Hollywood scenarios 
were submitted to;. the. Department 
for inspection before filming, began, 
although It is known that some 
scripts were nixed. 



JOHN BARRYMORE'S 
7 YEAR PACT AT MG 



Hollywood, April 21. 

John Barrymore has been ticketed 
by Metro to seven-year optional 
contract. 

Irving Thalberg made deal follow- 
ing Barrymore's performance in 
'Romeo and Juliet.' 



See Berkeley Dismissal 



Hollywood, April 21. 

It has been indicated by the dis- 
trict attorney that second-degree 
myr.der charges, against. Busby 
Berkeley. Warner Bros, dance direc- 
tor, will be dropped after the second 
trial' resulted in a hung jury. Re- 
ported it stood 7-5 for acquittal. 
First dozen talesmen voted 10-2 for 
not-guilty verdict. 

Berkeley figured in the crash kill- 
ing of three persons. 



Nix Extra Alimony Tap 

Los Angeles, April 21. 
Demurrer of Ralph G. Farnum to 
his former wife's action for in- 
creased monthly payments for sup- 
port of their child, was sustained 
by Superior Judge Robert Kenny 
when he contended that allowance 
agreed upon had been accepted by 
Mrs. ■Farnum as adequate and -satis- 
factory. 

Adele Thomas Farnum," recently 
divorced, had sought Increase over 
the $150 monthly specified in prop- 
erty settlement in lieu of alimony, 
claiming increased expenses. 



D0L0BES C0STELL0 AT PAR 

Hollwood, April 21. 

Dolores Costelld will be the lead 
opposite George Raft in Para^ 
mount's "Yours For the Asking,' 
formerly 'The Duchess.' Player's 
contract is for one- picture, with 
options for further assignments. 

Others In .cast Include James 
Gleason and Ed Kennedy, borrowed 
from Radio; Reginald Owen, loaned 
by Metro; Ida Lupino and Lynne 
Overman. Al Hall directing. 



Only Few Rebel Against Decree 

wood Mayf air Hop 




New Crop 



Hollywood. April 21. 
Noting -shortage ; of caddies 
while starting foursome at 
Hillcrest, Jack Warner asked 
the caddymaster, how come? 

Bef ore he could- -reply, Jack 

Cohn .piped up, "They've all . 
turned agents.' 



FLEISCHER EXPLAINS 
HIS NEW 3D DIMENSION 



. Although Various patents have not 
as yet been issued to cover the 
third -dimensional photography son 
•which;. ; MftX -Fleischer, cartoon pro- 
ducer ior Paramounti has been ex- 
perimenting for more than a year 
now, Fleischer is. ready to reveal a 
portion of .the secret of his system. 
After explaining the method of ob- 
taining a third -dimensional illusion 
which he " describes as 'cheating the 
eye," Fleischer on Monday (20) dem- 
onstrated how it's done. 

Using cameras which weigh three 
tons each and are stationary, he 
shoots 1 cartoon 'scenes at a distance 
up • to six feet, with the set' nar- 
rowing: down a point at this ' dis- 
tance to provide the desired effect' 
of depth. In the building of the 
sets,, they must be designed accord- 
ing to a minute mathematical scale 
and tapered toward the" six-foot 
perspective in order to get the prop- 
er picture of a third dimension. 

.In August Fleischer: plans a two- 
reeler, 'Sinbad, the Sailor,' entirely 
in third dimension, with this . pro- 
duction expected to be the real 
tester. Cost of making a cartoon 
in third dimension would run Wss 
than 10% over the usual manner, 
Fleischer declares. 

Htf has three cameras of the. 
three rton Variety. The first cosi 
$14,000 to build, the second $7,000 
and the third, $3,500. 



O'Keefe Going H wood 



Hollywood, April 21. 

Walter O'Keefe, who; winds up his 
Camel broadcast in another six 
weeks*- is due here early in June, 
with • both Wai-ners and Universal 
dickering for his services. 

Thl& will be first Coast visit in 
five years of radio m.c. who form- 
erly wrote songs and gags with 
Bobby Dolan for pictures. 



Bill Fields Better 

Hollywood, April 21. 

W. C. Fields is back in the cast 
of 'Poppy' at Paramount after a 
week's illness. 

He fought off threatened pneu- 
monia. 



SAILINGS 



" May l"''(N'ew"Tw)cWaj6ntiewr^" 
and Mrs. Hal Wallis .(Statendam). 

April 25 (New Yor.k to London) 
Lew Leslie and 'Blackbirds' Co., 
Johnny Mercer, Rube Bloom, 
J. Rosamund Johnson, Una Caryle, 
Eunice Wilson, Four Bobs, Emery 
Smith, Harry Wallace, Danny and 
Edith, Cordon and Rogers, Tim 
Moore, Gailo de Gaston, Katie Hall, 
Mildred Marshall, Laivado Carter 
(Cynthia). 

April 27 (L. A. to Honolulu), 
Rochelle Hudson (Mariposa). 

April 25 (New York to Rome). 
Saul Colin, Nathan Milstein, (Corite 
di Savoia). 

April 24 -(New York to London) 
Anita Louise (Rotterdam). 

April 23 (New York to London.) 
Sidney R. Kent, Joseph M. Schenck, 

(He..ae_#rance.).._ _ 

April 22 (New York to Londonf 
Co., Ronald Gow, D wight Taylor, 
Natalie Kalmus, J. C. Stern, George 
Cave, Frank Oates, Richard Jones, 
Stuart Brown (Berengaria). 

April 22 (New York to, London) 
Mr, and Mrs. William K. Howard 
(Bremen). 

April 18 (New York to Paris) 
Arthur Schnabel, Emmanuel List, 
Frances Parkinson Keyes, Dora 
Miller, Hal Sherman, illy Powell 
(Lafayette). 



ARRIVALS 



Phil Reisman, Jack Connolly, S. T. 
Thompson, Alexander d'Arcy, p. L. 
Martin. 



Api-i] 21. 

Mayfajr's second supper dance of 
the year demanded ,the gals .^ear 
prints, and that they did, or at 
least 95% of. them. With aprlne 
here and the affair scheduled only 
10 days ahead, many of the regular* 
wended their way out of town on 
previous resort engagements, "but 
the event ir\ the Florentine room of 
the Beverly Wllshire last Saturday 
night. (18) drew forth some 250 at 
$10 a copy. 

Joan Bennett, as o cial hostess 
of the event, set the print costum- 
ing as a standard, and found just a 
few more rebels in the ranks than 
there were at the initial White 
Mayf air. However, there was no 
squawk in this direction from the 
merchants artd smart shops, which 
hurriedly augmented their stocks for 
the occasion and found them pretty 
much depleted, on the day ot 'Xhe 
affair. 

There were two dance orchestras 
on hand, Gus Arijhelm's Cocoanut 
Grove boys, who have been " out- 
standing in popularity with the 
Mayf air contingent for a humber»of 
years, and the Eduardo Durante, 
tango band, which sent forth the 
dance rhythm from behind a hedged 
platform sprinkled -with a profusion 
of spring flowers. The music set 
the club back $500, while another 
$750 was spent for. floral decora- 
tions, table -favors, tablecloths ' of 
blue and "white, white flower pots 
filled with vari-colored posies, 
candles, cut and potted flowers... 
Wistaria, roses and numerous spring 
blossoms, hung from lattice work 
around the room, and potted azaleas 
and hydrangeas Were in the corners 
and entrance halls.. A large .basket 
carved from an ice block held 
American .beauties in the cocktail 
lounge and on the other side of the 
room ah ice mould of a girl re- 
splendently colored to fit in with 
the. spirit of the occasion. 

Entertainment for the evening 
came from the Rltz Brothers; from 
the Clover Club, and Arthur Tracy, 
'The Street Sineer.' Ritz boys, let 
'em have it for 20 minutes and put 
them, into laughing convulsions. 
Tracy chanted a couple of songs 
and clicked. 

Kleigs for Guests 

Naturally the Klelg lights weye;; 
used to flood the exterior, of the 
hotel and the lobby to; express, the 
warm welcome to the members and 
their guests. Among these were: - 

Mr. .and Mrs. Stanley Bergerman, 
the latter wearing a dark back- 
ground- print shot with metallic 
thread; the Rufus LeMalres, the 
William Berlbergs, Eddie. Biizzell 
and June Clayworth. June was 
wearing a blue background print, 
polka-dotted with pink. The A. M. 
Botsfords, Mrs. Botsford in yellow, 
satin-striped maline, and the Glen- 
don Allvines. In the Samuel Bris- 
kin party were the Sam Blschoffs, 
the Harry Goetzs and Mr. and Mrs. 
Edward Blackburn, the latter weav- 
ing white peau d'ange with a slight 
•kain,,..... 

Mr." 'and' Mrs." -Eddie Clihe hosted 
the Reginald Dennys, Mrs. Cline m 
a blue background print splashed 
with gay flowers, and Mrs. Denny 
in gray maline and black velvet 
coat. In the Stuart Erwin party, 
June Collyer wore a white and off- 
red satin print trimmed with huge 
red roses at the throat. Mary. Brian 
wore a tunic frock of blue and white 
and cape of white fox. Mrs. Dan 
Danker came in a black print cov- 
ered with a mink coat. Mrs. Howara 
Mayer in a red and white. Win 
print, Mrs. Michael Curtiz (-Bess 
Meredyth) in a blue print and reo 
taffeta coat, Ethel Shutta in a www 
background crepe with huge w« 
and red flowers and with cape colia 
trimmed with white fox. Others i 
the party were Dan Danker, 
Grant, Howard Mayer, Mike cun 
and George Olseni "Lili '^amltav-JJ.- 
Errol Flynn, the former m a P 
crepe with bodice of p;n k *• 1 
were with the Elmer Griffins « i 
Edith Fitzgerald. Kay Francis w ^ 
a black print splattered with 
red roses, Delmar Daves, Mr. 



and 

reu ruses, j-'ei/na.i • . ,. _ jn 

Mrs. Lewis Milestone, the law, 
red and white polka^ot f 
Clifton Webb, Mrs. Mabel ™jw ■ . 
blue and white crepe; Donald v b « 
Stewart, Whitney dc Kham, tne 
trand Taylors, and Mr. ana . fl 3 
Frank Lawton (Evelyn Laje; ; 
gray maline polka doltfcl in . ^ 
the Harold Franklm-s, rf 

Brocks. Phyllis I'-rnser, rf 
Franklin, Mr. and Mif- 

(Conliimod «n pape 10) 



Wednesday, April 22, 1936 



RICTO RES 



VARiETY-. S 






ON STAND IN 




Joseph M. Schenck, present chair- 
iMpan of the board of 20th Century - 
" Fox, 'flatly denied that United Art- 
ists conspired to keep William . S. 
;.Hart out of the producing business 
;by making sure that the cowboy 
star's first attempt at producing was 
a financial failure. 

Hart Is suing United Artists for 
$500,000 for breach of contract, al- 
leged to have been committed in 
.1926 when Schenck was head of that 
corporation. The trial of the action 
; is being held before Justice McCook 
and a jury in the N. T. Supreme 
•court. Hart claims among other 
. things that United uf ailed to give his 
picture 'Tumbleweeds' the exploita- 
tion and- billing which other pictures 
^distributed by UA were afforded 
anci that this resulted in a loss of 
.$30^0iK to him. instead of a large 
profit.. He claims that Schenck and 
the late Hiram Abrams,.then presi- 
dent of United, decided it would be 
to their own financial benefit to 
have the cowboy star under contract 
,as an actor instead of having him 
. . produce, his own pictures. 

Schenck denied each of the asser- 
tions, insisting that he had advised 
Hart not to spend more than $125,- 
000 on the production of 'Tumble- 
Weeds,' warning him that any larger 
amount expended would mean a 
loss. The making of the picture 
cost Hart $302,000, of which he got 
-back about $276,000. He claims UA 
was responsible for the big outlay of 
money through unreasonable de- 
mands for extra pri/. ts and. the hir- 
ing of ah expensive staff. 

Schenck took the witness stand 
Monday afternoon after Justice Mc- 
Cook denied the motion of Arthur 
P. Driscoll, UA attorney, to dismiss 
at the end of the plaintiff's case. . 

'I was fond of Bill Hart (during 
•a short recess he and Hart shook 
-hands). The friendliest feelings 
prevailed toward him throughout 
-our organization during the. making 
-of the picture. Hart had been out 
of pictures for over a year and t 
considered that the picture he had 
picked to make should not cost over 
■v, $125,000. I told him so and also 
-■<*.■ told him that I believed such a pic- 
ture could make money if it cost 
-no more.' 

On cross-examination by Fred 
•Hemley, Hart's attorney, attempted 
-to.. r get...tha ..wl.tn.ess.. to .admit, that. 
■** higher rates were received by ~UA 
for Chaplin's 'Gold Rush' than those 
— of 'Tumbleweeds* and that this was 
due to wider exploitation given to 
'* the former film. Driscoll objected 
to the question. 
'The mere fact that exhibitors 
'■'■were willing to. pay more for a 
Chaplin picture than for a Hart film 
^ doesn't prove that United Artists 
'"'didn't try to get the best prices we 
could for 'Tumbleweeds,' he con- 
tended. 

jV' Just i c 'e McCook overruled the ob- 
jection and permitted the plaintiff's 
counsel to place on the stand C. J. 
Tevlin. who had handled Hart's 
accounts in connection with 'Tum- 
bleweeds.' This witness compared 
the prices, receipts and other data 
of 'Tumbleweeds' with that of other 
• --Pictures handled by UA. ' 

Schenck returned to tlie stand 
it " ! +i« ain yestei ' day (Tuesday) and tes- 
bnu throughout the day 



These Three 



Hollywood, April 21. 
Harry Cohn had. to capitu- 
late to an unique proposition 
before Gregory LaCava would 
sigh to direct a picture at Co- 
lumbia. LaCava said no deal 
unless his portrait was hung 
alongside those of Frank Capra 
and Mussolini in Conn's private 
sanctum. 
Cohn gave in. 



Tossed Out of 
'Allah/ Oberon 
Sues for 125G 



Hollywood, April 2i. 

Asking damages of $125,333.33, 
Merle Oberon has filed suit in Su- 
perior court against Seiznick Inter 
national Pictures, .inc.,. charging 
breach of contract. Actress bases 
suit on her replacement as the lead 
in company's- 'Garden of Allah' by 
Marlene Dietrich, after 1 makeup 
tests, wardrobe fittings and publicity 
interviews. 

Complaint asserts that actress 
was signed by Selznick. to do pic- 
ture from story based on life of. 
Floi'ence. Nightingale,. alternate 
story to be selected by producer, 
With 'Nightingale' under production 
at Warners, 'Garden of Allah' was 
chosen as alternate film, suit 
charges, with- Miss Oberon agreeing 
to postponement of start until April 
1. Meanwhile producer was pay- 
ing her $2,000 weekly during March, 
to-, cover the delay. 

6n April 1, actress charges, she 
was informed she was to be starred 
in 'Dark Victory.' 

Miss Oberon alleges, she was 
damaged to extent of $86/000. plus 
$50,000 general damages. Of total 
amount asked $10,G66.67 has been 
paid, according to complaint. 



CLAIR-G0LDWYN TALK 
HOLLYWOOD REVUE 



'to, 



Case i 



is expected to go to tbe jury 



s 8i ; Ol norrow (Thursday h 
hit: Schenck concluded his testimony 



was followed on the stand by 



'" ^ rlC!< Mo >' 01 '- formerly connected 
r:t hi lh ,, lh0 Publicity staff of UA. He 
nandied the exploitation of 'Turn- 
°eweeds.' Mayer testified that the 
,,™ re . na 'd received wide showing, 
Jjauicular attention being paid to it 
' 'th« a - rc ' sult of orders received from 
;"° wain ofr.ee. Under cross-examl- 

X n . he ' admltted Hart hatl Cl ' m - 
aoiif ° n s * veraI occasions to the 
the picture was receiving. 



Sam Goldwyn is talking to Rene 
Clair, French director, whom he 
wants in Hollywood to do 'Goldwyn 
Follies,' figured as a musical along 
international lines, with interna- 
tional talent, 

Negotiations started when Gold- 
wyn was in London recently but 
have not been consummated be- 
cause Clair insists he must ha-ve a 
contract distinctly stating that he 
has 'a free hand throughout.' An- 
other difficulty is that Clair has two 
.more -Alma • to. ,do.. ; .fdr.,., Alexander, 
Korda in London, but Goldwyn 
thinks he can arrange that. 



Chaplin's Goddard Pic 
Set (or Late May Start 



Hollywood. April 21.. 

Charlie Chaplin is due to return 
from his South Sea vacation late in 
May, with studio already making 
prep rations for production start; 

Chaplin plans to make a talker 
during summer, starring Paillette 
Goddard, for U. A, release. He will 
write yarn, direct and produce, but 
will not appear. 



Kate Smith for Pic 

Hollywood, April 21. 
wentioth-Fox has a deal on with 
Kate Smith for one picture, which 
would likely be 'Dimples,' Shirley 
Temple starrer. 

Radio singer's only picture work 
thus far was in Par mount's 'Hello 
Everybody' four years ago. 



Brendel, Clyde at Col. 

Hollywood, April 21.. 

El Brendel and Andy Clyde have 
each, been set for series of six two- 
vvA comedies at Columbia. 

Comics starting ai'ound July L 




'Letty Lynton' Appeal of 
Vital Interest to All Pic- 
ture Companies — 17 Pro- 
ducers Join Forces with 
Metro, in U. S* Supreme 
Court Appeal to Deter- 
mine Where They Stand 
on Literary Material, for 
the Screen 



IMPORTANT 



Washington, April 21; 
The U. S. Supreme Court was; en- 
treated last .week to tell film pro- 
ducers how far they may go in 
dramatizing stories in the public 
domain without violating copyright 
laws. 

Intervening in case carried to the 
high bench by Metro -Goldwyn 
Mayer, 17 producers joined forces 
in submitting a petition as friend of 
the court asking for a quick ruling 
on the use of material on which 
copyright has expired. Controversy 
involves $21,000 damage assessment 
against Metro for unauthorized 
dramatization of 'Letty Lynton,' 
and focuses new attention on the 
question of eliminating minimum 
damage clause from the antiquated 
copyright laws. v. 

Npting that public, yearns for 
modern treatments of old favorites 
in the public domain, producers 
came to Metro's defense that screen 
version* of Lynton- is not plagiarism 
on the stage draft. Petition said, 
that such films cost between $500,000 
and $1,000,000, so that the Metro 
case is of major importance to the 
industry. . . If the court sustains the 
lower judges and finds Metro pi 
rated the yarn, industry is likely to 
be saddled with 'heavy burden' in 
the future, studios said. 

'We are. particularly concerned in 
the interpretation of the law as it 
applies to the public domain,' com 
panies explained. 'If this source of 
material is restricted or its free use 
rendered hazardous or doubtful, the 
effect upon the industry will, indeed, 
be very serious. The law as it af- 
fects the right of prior and subse 
quent adaptors of a public domain 
work is of immediate importance to 
them as producers of motion pic- 
tures. 

"Practically all public domain 
works on which such photoplays are 
based have been previously drama- 
tized by well-known writers, gen^ 
erally by several prior dramatists, 
and theso prior protected stage ver- 
sions are known to the modern 
dramatists of stage and screen. 

'Obviously one "would hesitate to 
readapt literary material long in 
the public domain if by so doing he 
would run the risk of a suit for 
plagiarlsm and obviously one who 
undertakes the work of readapting 
public domain is presumably ac- 
quainted not only with the source 
material but with the work of 
earlier adaptors. 

'In adapting old works, similari- 
ties are bound to appear, and if the 
first adaptor is to pre-empt the field 
for -future adaptors, this court 
should say so authoritatively so that 
future adaptors and producers of 
motion pictures will be forewarned.' 



From War to Gridiron 



" Irwin Shaw; current season's Hole 
dramatist 'discovery' on Broadway, 
has been signatured by RKO- Radio. 
Youth Is 23 and his rep comes from 
a one-act anti-war piece, 'Bury the 
Dead' at. the Barrymore, N. Y. 

RKO-Radio has ordered Shaw to 
rush to the Coast, and has given 
him a football yarn to do. 



The Mexican Touch 

Hollywood, April 21. 
G rover Jones and Henry Hatha- 
way are In Guaymas, Mexico, where 
they will spend two weeks collabing 
on screen_play for Paramount' s re- 
make of 'Beatf Geste.* 
I Hathaway directs. 



Screen Guild to Make an Issue 
Of WB Dismissal of Four Writers 



Mislaid 



Hollywood, April 21. 

Agent put the buzz on di- 
rector at social blowout, gave 
him a fast sales talk on what 
he could do for him. After a 
half hour buildup on himself 
and advantages to director if 
he would' switch over, wound 
up with, 'By the way, who's 
handling you now?" 

Came the crusher,. ' 



WB Appeases Sen. 
Metcalf of R. L 
Over 'Road Gang' 



Because of the coincidence that a 
senator from Rhode Island, Jesse H. 
Metcalf, has the same surname as a 
character in Warner Bros.' 'Road 
Gang,' WB has withheld release of 
the picture in both R. I. and the 
District of Columbia, pending re- 
editlng. While 'Road Gang' has 
been re-cut to take the 'Metcalf 
name out and all publicity and 
other matter has been changed to 
conform to this re-editing,' WB still 
may never play ' the picture in Rhode 
Island nor Washington. 

Understanding is that the steps 
taken by Warner Bros, in connec- 
tion with 'Road Gang* Is to be sat- 
isfaction of Senator Metcalf. The 
senator from Rhode Island was re- 
ported incensed over the use of his 
surname in the picture and threat-, 
ened suit over dialog .reference to 
the 'Metcalf machine.' 



CHAS. FARRELL FILM 
FINISHED IN SYDNEY 



Sydney, 

'.The Flying Doctor' has been com- 
pleted and Charles Farrell is mak- 
ing a few radio workouts before re- 
turning to America. 

Miles Mander, director, leaves im- 
mediately for London via America. 

Pic cost more to make than an- 
ticipated, running into around $175,- 
000, as against $90,000 figured 'Upon. 



Hearst Okes '5 Women' 
As Starrer for Davies 



Hollywood, April 21. 

Greta Gould's 'Five Women 
Walked.' story with Canadian. 'his* 
torical background has been okayed 
by W. R. Hearst as a Cosmopolitan 
starrer for Marlon Davies. 

Yarn was forwarded direct to 
Hearst by -"the writer, who is;, close 
to publisher, through work, done for 
him In the Dominion. 



Lastfogel's Recruits 

Along with list of names for 
Coast fil approval, Abe Lastfogel 
of the- William Morris office is toting 
a-' screen test of fti'la Logan, ."nTf <■■>■>■' 
singer. 

Sample destined for U which 
has eye on girl for new Cantor film. 
Lastfugel left New York April 1G. 



Hollywood, April 21. 
Warners last Saturday (18) took 
summary action against four 
ers, who along with 20 others, signed 
a protest petition against what they 
termed discriminatory treatment in 

the matter of sneak previews, and 
removed, them from the payroll. 
Those who took the walk werer 
Brown .Holmes, William Wister 
Haines, Richar Macauley and 
Robert Andrews; Reported also 
that other signatories may walk 
the plank before the squall . blows 
over. Martin . Mooney states he 
asked to be relieved after his cur-* 
rent Assignment as he has several 
other studio deals on.. However, 
Mooney admits signing the vound- 
robin. 

That the . group dismissals woul 
be made an issue by Screen Writers 
Guild was a foregone conclusion 
with the likelihood that, it would 
be taken up at an early meeting. 

Petition was circulated after word 
got around '-.that Sheridan Gibney,. 
who had worked for six months' on 
the script of 'Anthony Adverse,' 
hid not been asked to attend under- 
cover preview. Writers claimed they 
were entitled to consideration as 
their reaction at the first showing 
should be taken , into consideration, 
in the matter of revisions and cut- 
ting. 

lid's Statement 

Executive ; bbard of the Screen 
Writers' Guild issued a statement 
following its meeting Monday (20) : 
'Under smoke screen of legality arid, 
using their privilege of contract 
layoff and discharge, Warner Studio 
has. made it plain that the request 
by writers for fair treatment on the 
lot will be met by discipline. With 
Guild shop under proposed .Au- 
thors' League amalgamation and ah 
enforceable minimum basic agree- 
ment with producers, latter, will not 
be in position 'to so - flagrantly dis- 
regard rights of screen writers nor 
respect to which they are entitled 
(Continii n page 66) 




Trade Aiarlt Registered 
FOUNDED tiY SI ME 81 *>VERMAN 
Publ'lsliert U>pI;1j hy VAKIKTV, lnc 

SUI Silverman, President 
IG4 West 46ih Street, New York'. City 



SAGEBRUSH SYMPHONIES 

Hollywood, April ^1. i 

Stanley Morner will be featured by 
Metro in scries of one-reel musicals 
with western background. 

Initial film will be 'Song of the 
Plains.' by Su my Lee, Chester 
Forrest and Robert Wright, with Lee 
directing and Jack Chevtok produc- 
ing. 



SUBSCRIPTION 




Annual.:.... JG ..Foreign 


*7 




16 Cents 


V oj,. 122 . . -4$B&fet •■ - 


.....No.. A 


INDEX 




Advance Production Chart 17 


Bills 


57 






Concert 


.61-05 


Exploitation 


21 




. &C 


Film RV' views. 


14 


House Review 


18 


Insidt'— Legit 


58 


inside— Music 


54 


Inside — Pieturf« 


G 


Inside — Radio 


. 51 


international New. 


. .12-13. 






Literati 


. . CO 


ATusIc ,~: 

New ctH..., 


5G 


News from tbe Dailies. 


fj 


Nlte Cli;bs. 


. . C( 


Obituary 


70 


OU tdoor. 


71 


Pictures 


2-:rt 


Radio 


. .39-51 


RnrHo — N'< ; w. Businos:. 


r,o 


Radio— Reports 


. . 42 


Rad i 6— K h o w mu n sh i p 


50 


Ti os Square. 


.. 67 


Short Subjects. . . . 


14 


1*11) ts ■ 


.... SO' 


Vaudfvllle 


. . 55-5(5 


en 


.. 2r, 



VARIETY 



PICTURES 



Wedn^A^ April 22, 1936 




On Pix to U. S. Supreme Court 



Washington, April 21. 

New attack on Washington. state's 
gross-revenue tax i3 pending before 
the U. S. Supreme Court with in- 
dications the tribunal will sustain 
the film distributors' contention that 
handling of pictures "is hot subject 
to state regulation. 

Case is an appeal by state offi- 
cials from decision of the State 
Supreme Court to the .effect that 
film distribution is interstate com- 
merce and revenues derived from 
such business is- not subject to state 1 
levies. Similar case was settled by 
the court two weeks ago when 
broadcasting was ruled interstate 
activity and station operators were 
relieved from the tap on their 
pocketbooks. 

Distributors have urged the court 
to deny the Washington authorities' 
petition for review and. to side with 
the state court , on the question of 
whether state or Federal' people 
have jurisdiction oyer this branch 
of the industry,. 

The Washington jurists said, film 
distribution was unquestionably in- 
terstate commerce and consequent- 
ly outside, the. realm of state 
taxation, which, the distribs em- 
phasized in their petition by point- 
ing out that prints, axe shipped 
back and forth from state to state. 
Petition said that distributors do 
hot engage in any purely local ac- 
tivity, although attorneys conceded 
that exhibition is intra- state busi- 
ness. 

The question involved in is 
case may have a far-reaching ef- 
fect, particularly in Congress, 
which is considering legislation on 
block-booking. Furthermore, if the 
case is reviewed, the court will be 
compelled to express its opinion on 
the conflicting' arguments about 
whether the film industry is one in- 
tegrated business or three divisible 
fields of activity. 



Megley-WB Deal 



Macklin Megley, vet vaudeville 
producer, is to become eastern 
talent scout for Warners pictures, 
according to reports. 

If deal is set, he takes over the 
reins May Jl. 

Mildred Weber, present eastern 
talent scout for WB, resigned last 
week. After couple weeks of rest 
she joins the William Morris office 
in N. Y., also as scout. 







WILLIAM FOX 



STILL ON 



George Frankenthaler, attorney, 
120 Broadway, N. Y., has been ap- 
pointed receiver for William Fox by 
Federal Judge William Bondy, on 
the motion of Samuel B, Stewart, 
attorney for the Capital Co., of San 
Francisco, which obtained a judg- 
ment last July against Fox for 

$297,412. The former film magnate 
still owes ?235;082 on the judgment 
which he refuses to pay claiming 
the plaintiff had received hundreds 
of thousands of dollars over the 
amount named. The Frisco concern 
claims that Fox owed the amount 
granted as the guarantor for rent 
"of a" theatre*' on "tne~ Coast. 

Supplementary proceedings 
against Fox were started ,last Octo- 
ber =• when papers were;; served on 
him at Frankfort Junction, Pa. He 
failed to answer "'the summons and 
judge Bondy declared him in con- 
tempt of court and imposed a fine of 
$10,000 staying the judgment pend- 
ing Fox's appeal to the U. S. 
Supreme Court. 

The appointment of a receiver 
was chiefly to try and find out what 
assets Fox has. It has been learned 
that he had turned over a $900,000 
life Insurance policy to his wife and 
that he has a large claim against 
the defunct Bank of United States. 
In December, 1931, Fox received 
about $15,000,000' for his picture 
interests of which he transferred 
nearly _ $7,000,000 to the All Conti- 
nent Corp. 

Recently five brokerage houcss 
were named as defendants in a 
third party action in connection 
with Fox's affairs. 

Efforts will be made by the 
receiver to get information on the 
accounts of the All Continent com- 
pany and these of Eva Fox, Mona 
Fox, Mona Tausig, Caroline Leah 
Tausig. Bella Fox, Isabel Fox, Bessie 
Livingston, Ben Led, Jack S. Leo, 
J. L. Rubinstein, John Zanft, Her- 
bert Litstein, Theodore. Altman, 
Adolph Wolf, the Park Wood Corp., 
Grandeur, Inc., Half Grandeur, Inc., 
and the-Mltchel Camera Co. 

The last heard of Fox was that 
he was 'resting' at Atlantic City. 



After prospect of early solution of 
basic studio contracts for. next sea- 
son loomed following lengthy ses- 
sion last Thursday (16), entire pic- 
ture was completely changed bythe 
time; an adjournment was taken 
yesterday (Tues). Pat Casey, pro- 
ducer's representative, stated- that 
the film companies' and IATSE 
spokesmen were farther away from 
decision " on any of the- disputed 
points than at the. close of first 
meeting. He predicted that it would 
take at least five, days' longer to 
settle new pacts for studio union 
craftsmen; . 

There are some 10 to 12 crafts to 
be taken care of at the present con- 
fab. Among other things" requested 
is the restoration of scale for cer- 
tain classifications of cameramen so 
that it will be the same as before 
the 10% slash accepted by camera 
union in 1932. -The old.;time-and-ar 
half for overtime again is on tap. 

Virtually every union classifica- 
tion is seeking a wage increase or 
recognition of some sort. While 
members of the producer's commit- 
tee seem fatrl: well agreed that 
some increases will be granted, they 
were of the opinion that the orig- 
inal requests of union men will be 
pared down considerably. Recog 
nition of the utilities union, which 
includes carpenters, an objective 
sought by studio worker represen 
tatives, may be - deferred until a 
later session. 

Some felt that some definite deci 
sion on contracts might be reached 
yesterday before •Sidney R. Kent, of 
20th Century -Fox, sailed. But pros 
pect now is that "it may be. next 
week before all subjects are agreed 
on. 



•lit Rim* "oil ffroaaway 



(Subject to Change) 
Week of April 24 

Astor— 'Great Ziegfeld* (MG) 
(3d week). 

Capitol— 'C a p t. J a n u a r y* 
(20th). 

CenterWMessage to 
(20th) (3d week). 

Music Hall— 'Under 
Flags' (20th) (23). 

Paramount— 'b e sire' (Par) 
(3d week). 

Rialtb— 'Special Investigator' 
(RKO). 

' Rivoli— 'Things Come' 
(UA) (2d Week), 

Roxy— 'Amateur Gentleman' 
(UA) ? 

Strand— 'I Married a Doctor' 
(WB) (2d week). 

Week of May 1 

Astor— 'Great Ziegfeld' (MG) 
(4th week). 

Capitol— 'C apt. January' 
(20th) (2d week). 

Center— *C 6 un,t r y Beyond' 
(20th) (29).. 

Music Hall— 'King Steps Out' 
(Col) (30). 

Paramount— '13 Hours by 
Air' (Par) (29). 

Rivoli— 'Things 
(UA) (3d week). 

'Roxy— 'Connecticut Yankee' 
(Fox), 

Strand—Golden Arrow* 
(WB). 



Come' 




FELIX F. FEIST, METRO 
SALES HEAD, DIES AT 52 



WB LOAN OF GABLE 
ON FOR DAVIES PIC 



Hollywood, April 21. 
Warners is negotiating with 
Metro for the loan of Clark Gable 
to play the lead opposite Marion 
Davies in 'Gain and Mabel.' Studio 
has one player coming in a talent 
exchange deal which sent Paul 
Muni and Leslie Howard, Warner 
contractees, to Metro. Miss Davies 
requested Gable for the lead, a 
prizefighter rble. 



MARION TALLEY PIC 
DELAYED BY STORY 



Hollywood. April 21. 

Story trouble is holding tip the 
start of Republic's 'Kentucky Home' 
for Marion Talley. 

Three scripts have been fumed 
down, with studio now looking at n 
new story. 



Madeleine No Like 'Gen,' 



Hollywood, April 21. 

Paramount's 'The General Died at 
Dawn' has been set back a week 
for script revisions. 

Madeleine Carroll no like part. 



Felix F. Feist, , for 29 years 
active in the distributing end of 
the picture business and for the 
past 11 years general sales manager 
of Metro -Goldwyh- Mayer, died in 
Mt. Siani hospital, New York, April 
15, of cancer. He had been ad 
mitted to the hospital April 3, but 
had been- in poor health for more 
than a year. Funeral, services were 
held in Temple Emanu-El on Fri- 
day (17), Dr. Samuel H. Goldenson 
presiding with Dr. Jonah B. Wise, 
a close friend, the chief speaker. 
He, is. survived by his son, Felix F. 
Feist, Jr.* also with Metro on the 
production end, and his daughter, 
Mrs, Myron Nast. 

Last fall when Al Lichman joined 
Metro, the feeling was that Feist 
would soon have to retire.. While 
on a trip over the country to in- 
troduce Lichtman to the inside of 
the Metro setup, the late filni exec 
was compelled to cut the trip and 
go first to Palm Springs, Calif.; for 
a rest, and later to Miami. These 
stays seemed to do him little good 
and' Feist came on to New York for 
hospitalization. His children were 
with him when lie died: Mrs. Feist 
passed on about a year ago. 

Felix Feist was a brother of the 
late Leo Feist, music publisher. He 
came into the motion picture field 
as advertising manager for the 
Kinemacolor Co., the first color de 
vice to be shown in this country, 
coming from England. It .used the 
alternate red-green filter process 
which was never very satisfactory 
Two years later he went to Cele 
brated Players Film Coi'p., a Ghi 
■cago concern seeking to play, upon 
the similarity of its name arid idea 
to that Of Famous Players. In 1913 
he changed to Equitable Pictures 
which later was absorbed by th 
World Film Co., and in 1920 was 
picked by the newly formed Gold 
wyn company as director t>f sales 
and distribution. Two years later 
he went Over to Joseph M. Schenck 
as supervisor of distribution of 
special features and from that he 
worked into his post as general 
sales manager for Metro-Goldwyn- 
Mayer, forming a militant sales 
crew which worked to put Metro 
pictures to the fore, aided by an 
unusual publicity department, also 
under his guidance. 

Mr. Feist, who died last Wednes- 
day (15), was burled Friday (17) 
after impressive ceremonies at 
Temple Emanu-El„ New York. In- 
terment, in Woodlawn. Dr. Samuel 
H. Goldenson of Temple Emanu-El 
officiated and Dr. Jonah B. Wise, a 
close friend of thel late M*\ Feist, 
delivered a second eulogy; Hun- 
dreds of friends and associates in 
the industry and from the outside, 
crowded into the temple to pay 
final respects to the Metro execu- 
tive. 





rson 



As Prez, Is Pathe's Prod.-Distrib. Co. 



20th's Script Lineup 



Hollywood. April 21. 
Bringing with them galley proofs 
of dozen novels and advance copies 
of number of other stories, Thomas 
Costain, eastern story - chief for 
20th -Fox, and Franklyn Underwood, 
organization's eastern play rep, are 
here for discussions with Darryl 
Zanuck' on future story needs for 
studio. 

Joe Moskowitz, eastern rep for 
studio, joining pair here next week. 




m sun vs. 

LAEMMLE 
U SALE 




Suit for $260>00O was filed in the 
U. S. District Court, 1ST. T,, yester- 
day (Tuea.) by Alfred M. Wolf, 
theatrical business agent, against 
Carl Laemmle; former head of Uni- 
versal for breach: of contract. Wolf, 
through Guggenheimer ' & Unter- 
myer, claims that Laemmle engaged 
him in January, .1935, to act as his 
agent in finding a suitable purchaser 
for Laemmle's Universal interests.. 
It was agreed, he claims, that he 
was to get &% Of the purchase price 
for his services. 

Subsequently, Wolf alleges, chiefly 
through, his efforts, officials of the 
Standard Capital Co., became inter- 
ested and on March 16 last Laemmle 
sold $5,500,000 of Universal stock to 
the Standard. He claims he received' 
no coinperisation for his part in the 
transaction. 

Willard S, McKay, attorney for 
Laemmle, has entered a denial to 
the claim. 



A Busted Arm May Be 
An 'Act of God/ nut 
Jaffe Wants Wk's Pay 



Hollywood, April 21. 

Now Hollywood has its act'"- of 
God controversy. Appeal of Sam 
Jaffe, actor, for a week's , salary 
when production of Paramount's 
'Hotel Imperial' was halted dates 
back to Margaret . Sullavan breaking 
her arm. Actor claims the illness 
clause in his contract entitles him 
to a week's pay. 

Studio contends it's a casualty 
act of. God. Lower section of the 
Academy adjudicators couldn't agree 
on a verdict and passed it along to 
the upper branch. 



COL. SIGNS DEL RIO 
TOR 6 FIX IN 3 m 



TRACY'S 'NATIVE SON' 

Hollywood, April 21. 

Metro has bought 'Native Son 
Returns' as a likely starrer for 
Spencer Tracy. 

Yarn, by Ida Evans, Is about an 
ex-convlot beating back. 



Stone and Billie Burke Set 

Hollywood, April 21. " 

Paramount has borrowed Fred 
Stone from Radio for a featured 
part in 'Gentlemen's Choice.' Billie 
Burke also .cast. 

^aul Sloane direct*. 



Hollywood, April 21. 

Dolores del Rio has been signa- 
tured to starring contract at Co- 
lumbia. Ticket calls for two pic- 
tures annually for three years. 

Deal was closed by cable by Harry 
Cqhn, with player who is presently 
In London to make a feature for 
Alexander Korda, 



Final details of management and 
financing for Pathe Film 
new distributing-producing com- 
pany were announced last Friday 
(17) by Frank P. Kolbe, president 
of Pathe, with Grand National 
Films, Inc., designated as official 
title instead of Premier Produc- 
tions, Inc., previously decided on. 
Official line-up has Edward L. 
Alperson, long with Skouras Bros., 
as president following, his resigna- 
tlo May 1 from executive post with 
National Theatres Corp., a Skouras- 
managed Fox subsid. Carl Leaser- 
man, now with Warner Bros., will 
-tre sales manager. 

It Is. planned to list stock of 
Grand National on the N. Y. curb 
exchange! A big portion of PaYhe's 
interest in Grand National is to go 
to common stockholders of Pathe 
Films Corp. as a stock dividend. 

While the new company expects 
to have around $2,000;o.00 cash in 
hand when it. begins operations full 
blast, actual capitalization of Grand 
National probably will exceed twice 
that amount. . Grand National is to 
engage in producing and distributi- 
ng of motion pictures, including for 
he remainder of 1935-36 season the 
pictures) handled by First Division 
Exchanges, inc., listed as a subsid 
of Pathe Film Corp. „ 

Included in the new setup is the 
State Theatre, Denver, formerly 
run by Pathe, which will come un-. 
der management of the new com- 
pany. 

Alperson announced that while all 
details, have not been completed, 
Grand- National expects to release 
about 30 feature pictures in 1936.- 
37, with distribution on a national 
basis. 

Board of directors for new com- 
pany will see Pathe well repre- 
sented through Kolbe, president of 
Pathe: Robert W. Atkins, partner 
of Abbott, Proctor & Paine, Wall 
Street banking house, executive 
vice-president of Pathe; and 
Charles. . L. StlHroan, treasurer of 
Time, Inc., who is on Pathe's di- 
rectorial board. Other Grand Na- 
tional directors are to be Edwin 
Silverman, president of Essaneeas 
Theatre- Circuit, Chicago; James A. 
Davidson, now with National Thea- 
tres Corp.; Lesserman and Alper- 
son. 

Grand National will move in on 
the same floor with Pathe in the 
RKO- building, probably taking over 
some, space novr occupied by First 
piyision. FD Is to be relegated to 
smaller quarters by parent com- 
pany, according to present intent 
tlons, until all accounts are settled 
up. Line-up for publicity-advertis- 
ing department . probably will not 
be set until .initial board meeting 
skedded for later this week. 

With Grand National planning 30 
to 40 productions Its first season out, 
search for adequate West Coast 
studios will occupy attention in the 
next few weeks. Those familiar 
with the situation on the Coast ex- 
pect to see the new produclng-dts- 
-tributing company . wind -up- with 
bulk of its production schedule in 
the old Pathe plant, now used part 
of the time by RKO for its fea- 
tures. Only other alternative is 
chance that some of the indie pro- 
ducing units, now set in available 
West Coast plants, may get the call 
to supply big portion of Grand Na- 
tional's schedule. 



Watt Wins His Stripe 



Hollywood, April 21. 

After 10 years as assistant to 
Lewis Milestone, Nate Watt gets 
his first directorial chance in Re- 
public's 'Navy Born.' 

Picture was put into production 
last week with Claire Dodd, oh loan 
from Warners, playing lead opposite 
William Gargan. Cast includes 
Georgia Caine, Douglas Fowley, Ad- 
dison Randall, George Irving and 
William Newell. 



Irv and Jane, Co-Stars 

Hollywood, April 21. 

Irvin S. Cobb will co-star with 
Jane Withers in 'Public Nuisance 
No. 1/ to be produced by John Stone 
af 20th-Fox Western avenue studio. 

Picture, a slapstick comedy, will 
be directed; by Eugene Fordfe from 
Lamar Trotti script. 



20TH'S 1ST 
NET AT $1,2 

Net income of 20th Century-Fox 
Film in the first quarter of 1936 
more thafi doubled the same three 
months in the previous year. Quar- 
terly statement covering period end- 
ed March 31, issued yesterday 
(Tues.), places net income at 
$1,239,760, after charges, against net 
income of only $616,806 in the first 
quarter of 1935. 

Texan Scouts 



Hollywood. Apnl -I- 
N. Edward Beck, of the llUei " s ^ e g 
circuit, here to line up flln \! , h % 
for personals at Fort V 01 " 
'Frontier Days.' n . n . 

A rep of the Dallas. Texas, cen 
tennial, is. expected next weew o 
similar mission. 



■V" 



PICTURES 



VARfGTY- 




PRODUCTION 0. 0. 




Statement Due Tomorrow 
(Thin s.) to Show Less Than $1100,000 



Adolph 
director's 
' (Thurs.), 
peicted 



Annual statement of Paramount, 
up to Dec. 31, 1935, will be Issued 
tomorrow (Thursday) following a 
meeting of the board of directors to 
approve its release. Expectation is 
that a net of less than $1,000,000 
^111 be shown, due to the setting up 
0 f a reserve of around $3,000,000. 
>.The annual stockholders meeting 
and report by the president, John 
•E. Otterson, will be held early in 
June. . 

Zukor will attend the 
meeting tomorrow 
at which he> is. ex- 

^ report production 

: following visits to the Coast to in^ 
spect progress and discuss plans for 
the coming (1936-37) season, when 
par will make between 50 and 65 
pictures. It will be Zukor's first re- 
port oh the studio. He had not been 
west since becoming chairman, of 
the board last June, although Otter- 
son has made several visits on pro- 
duction matters. Understanding is 
•that Zukor was asked to make the 
trip west and report back. Zukor 
reached New York Saturday (18). 
"Otterson wilt not be east for to- 
morrow's board meeting. 

DAVE LOEWS JOE E. 
BROWN PIX VIA RK0 



Kennedy and Par? 



Wall Street persists in linking 
Joe Kennedy's name with Par- 
amount^ either in an. adminis- 
trative executive capacity or 
on a special task, similar some- 
what, although not financially 
in scope, such as Kennedy was 
asked to perform for the RGA 
board of directors. 

.Friends of Kennedy feel that, 
the current move to interest 
him In Par is being made by 
bankers financially interested 
in the company. ' 



JR. LAEMMLE-UA 
TALKING DEAL 




Par Board Requests Its 
Chairman to Give Coast 
Greater Attention Hence- 
forth — Emanuel Cohen 
Back, Wanger to UA, 
Schulberg Also May Re- 
turn to the Lot 



UNIT IDEA 



It is very likely that RKO will 
release the pictures starring Joe B: 
3rown, which Dave tioew is .to make. 
■A deal between Loew and Leo Spitz 
•for RKO is about set. 

Paramount and others had bid 
also for the hookup with Loew. 
RKO deal is a yearly pact. 



Hollywood, April 21. 
Last picture on the current WB 
.contract for Brown is 'Polo . Joe.* 
Coinic turned down 'Cops and Rob- 
bers.' He takes a month's vaca- 
'tion. while yarn, is being readied. 



Jerry Mayer Quits A'g'ey 
To Join MG's Stall Unit 



Hollywood, April 21. 
' Leaving the Mayer - Kempner 
agency, Jerry G. Mayer is joining 
Metro as business executive of the 
John M. Stahi unit. Stahl pictures 
are produced by Louis B. Mayer, 
brother of Jerry. 

Initial Stahl feature will be 'Par- 
. nell,' starring Joan Crawford. Film 
•goes into work as soon as star fin- 
ishes in 'Gorgeous Hussy,' which 
Clarence Brown will direct. 
■■.-■Prior- to- going Jn. tho ..agency busi- 
ness seven years ago, Mayer was a 
Metro production exec. Agency biz 
will be continued by Alexander 
Kempner. 



Jack Cehn East 



Hollywood, April 21. 
Jack Cohn, Columbia v.p.'and dis- 
tribution head, who has-been here 
for past month talking production 
? or balance of current season and 
* -setup for next season, leaves for 
-New York middle of this week by 
plane. 

Cohn for past week has been in- 
terested in getting a line on product 
that will be delivered within next 
few months so that company can 
even up on its commitment ■ to ex- 
hibitors. 



Hollywood, April 21. 

Negotiations for Carl Laemmle, 
Jr., to produce three pictures an- 
nually, for two years for United 
Artists release are being carried on 
in ■ N. Y. by Edwin Loeb, attorney 
for Laemmle. Former Universal 
producer will postpone his Euro- 
pean trip if the deal jells and put 
the first of the group in production 
June 1. Likely that the pictures 
will be made on the U.' A. lot. 

Laemmle, Jr., checked out of Uni- 
versal, April 18, after nine years as 
an executive and producer. 

On. eve of starting production of 
'My Man Godfrey,' Laemmle, Jr., 
resigned as a producer at Universal, 
effective Saturday (18). Produc- 
tion reins on film have been taken 
over by Gregory La Cava, who also 
directs. 

Laemmle, who will be 28 in two 
weeks, was the youngest general 
manager of a studio when given 
that job at U by his father in 1929, 

oh occasion of his 21st birthday. 
Prior to' that, Laemmle had been at 
Studio four years, during which pe- 
riod he edited the Universal Jewel 
series, and produced 'The Collegians' 
and 'Leather Pusher' series. 

Some of young Laemmle's big 
pictures at. U were 'Broadway,' 
'King of Jazz' and 'All Quiet on 
Western Front.' He continued as 
general manager, besides producing 
hi s, own pictures, until December, 
"1934, wheii^'he ^ab^ahddhed "pest" to 
handle his own production unit, 
which he'has been doing until com- 
pleting 'Show; Boat,' his last on the 
lot. 



READYING ROGERS 
MEMORIAL DRIVE 



Paramount depends upon Adolph 
Zukor to bolster the company's pro- 
duction end, Hereafter, Zukor will 
maintain closer ^contact with Par's 
studio operations. This is at the 
request of Par's board of directors. 

Par's production end since the 
company's reorganization last year, 
i3 overboard on Vits, budget by 
around $6,000,000. To absorb this 
overage the company is setting up 
a reserve of more than $3,000,000, 
thus reducing its possible 1935 net 
earnings to under $1,000,000. 

The board may act formally this 
week. 

With Zukor's approval, Emanuel 
Cohen Is returning to Paramount as 
a unit producer. He is coming back 
to Par directly as result of Zukor's 
recent Coast trip. 

Zukor was asked to inspect the 
company's studio, situation by the 
company board. 

Cohen was head of Par's produc 
tion during the company's bank- 
ruptcy years, Par production 
reached its quality peak and low 
cost level during Cohen's studio ad 
ministration. Studio morale was at 
its highest and best under Cohen 
but he was forced to leave Par at 
the instigation of the company's 
then trustees, oh the very eve of 
Par's reorganization. Eugene W. 
Leake, among the trustees, is held 
to have forced Cohen's departure. 

Par also wanted to retain Walter 
Wanger, whose current season films 
for Par have been among the com- 
pany's outstanding offerings, and 
while Wanger hasn't signatured a 
deal away from Par as yet, It looks 
about set for him to join United 
Artists. 

B. P. Schulberg is another who 
may rejoin Paramount; in conse- 
quence of Zukor's recent visit to 
the Coast. SqhUlberg also would 
probably produce 10 plus on a unit 
basis, if becoming associated with 
Par. 





at Par 

As an Independent Producer; 
8 Picts Per Year for 3 Years 



Clark on 20th Board 



John D. Clark, general sales man- 
ager of 20th Century-Fox Film, has 
been elected to the company board, 
replacing Harley L. Clarke; 

The election was had at the com-, 
pany's annual meeting of stock-' 
holders, yesterday (Tues!). Clarke- 
is a former president of the old Fox 
Film company. 



SCH ULBERG ON 
FINALE AT COL 



Hollywood, April 21. 

B. P.- Schulberg winds up his 
connections as. producer for Colum- 
bia 1 on May 15. At that time his 
final pic for the program, 'Meet 
Nero Wolf,' will have been com- 
pleted. 

Schulberg has been talking fu- 
ture connection with several com- 
panies, including Paramount, but to 
date has made no deal. 1 



E. M. SAUNDERS INTO 
FEIST BERTH AT M-G? 



Goldwyn Still III 

Taken off the boat last week on 
arrival in New York ana rusned to 
doctor's hospital, Sam Goldwyn will 
remain east another week or 10 
clays, >V i th production matters de- 
lved on the Coast pending his re- 
turn. Producer is suffering from 
* intestinal flu. 



Halliday Walks 

T , Hollywood,. April 21. 

John Holiday is out of Para- 
mount s ■Return of Sophie Lang' 
atl d goes off the lot. 



Major circuits are working out 
ads 1 on the Will Rogers Memorial 
Hospital fund, each company pre- 
paring a different piece of copy to 
be staggered in the papers. A meet- 
ing was held at the Hays* office 
during the past week to discuss 
the advertising features of the 
drive. ' 

"' Truman Talley; head of Fox 
Movietone News will assemble and 
prepare a trailer for showing in all 
theatres during the Rogers Memor-. 
ial Week. It will be produced be- 
tween New York, Hollywood and 
Saranac, with Lowell Thomas, Irvin 
S. Cobb, Shirley Temple, May Robe- 
son and Bing Crosby, .ivlng their 
services for the trailer. 

Before he left for the South, Ed 
L. Kuykendall, president of the 
Motion Picture Theatre Owners of 
America, Issued a call to all mem- 
bers of the organization to support 
the fund drive starting in film 
houses May 22. Local committees 
of managers are being- formed in 
key cities, Kuykendall pointed out. 



LAEMMLE TESTIMONIAL 
DINNER TONIGHT (WED.) 



Hollywood, April 21. 
Showing of 'Show Boaf at the 
Carl Laemmle testimonial dinner 
tomorrow (Wednesday) at the Am- 
bassador hotel has been called off 
due to more, cutting and a new fin- 
ish, which is holding up completion. 
Release set for May 17 has been 
moved back a week! With a seating 
capacity of 400, the dinner to 
Laemmle has been sold out, studio 
heads taking tables for parties oi 
10 to IG. 



While no appointment has as yet 
been made, it is reported that one 
of the Metro division managers may 
succeed the late Felix F. Feist, in 
charge of distribution. E. M. 
Saunders, western sales manager, is 
said to be favored. William F. 
Rodgers has the east and Tom J. 
Connors rules over the south and 
Canadian sales. 

Al Lichtman joined Metro last 
fall as executive assistant to Nicho- 
las M. Schenck to specialize in 
handling of bigger pictures. Ac- 
cordingly, he may remain in this 
capacity instead of assuming the 
Feist berth. 



Wang 



er-UA Contract 
Authored, Unsigned 



Hollywood, April 21, 

A three-year contract, bringing 
back Emanuel Cohen to. Paramount 
as ah independent producer, is to be 
signed today (Tuesday).. Deal calls 
for eight pictures annually, with 
production centred at the General 
Service Studios starting June 1. Re- 
ported that Cohen is taking a leas 
on the lot for the term of the Par 
mount contract. 

Cohen opened negotiations with 
John E. Otterson, Par prexy, last 
week, with the finals papers drawn 
yesterday (Monday) 'in the office of 
Lloyd Wright, attorney. The pro- 
' ducer left Paramount 14 months 
ago. 

Cohen Is expected to take 
quarters at General Service when 
Waiter Wanger moves out after 
completing two pictures for delivery 
to Paramount the end of. May. 
Cohen's deal calls for annual output 
of four 'A' pictures and same num- 
ber in. the 'B' bracket. He is also 
committed to one picture with 
Bing Crosby for Columbia.' which is- 
set to go into production late ia 
May at the .Columbia lot. 

His contract With Mae West for 
two pictures a year will be Included 
Iri the Paramount group, as well aa 
one he contracted to make with 
Gary Cooper ' and a second Crosby 
feature. Understood Cohen's initialer 
for Paramount will be 'Personal 
Appearance,' with Mae West star- 
ring. This will likely get under way 
around June 15. Miss West has been 
working on the screen treatment of 
the play for. the past six weeks. 

Understood that no changes will 
be made in Paramount's executive 
setup with the return of Cohen as 
an independent producer. William 
LeBarbn is continuing as Studio's 
executive production -head. Not 
likely that any other independent 
producers will be taken on, as Otter- 
son is preparing to return east the 
end of this week. 

Paramount will finance the Cohen 
pictured, with the producer taking 
a fiat fee for each picture plus a 
percentage of the release profits. 
Deal parallels the arrangement 
studio drew up for Walter Wanger 
for renewal, but which failed to jell. 

Production head for the Cohen 
outfit will be Ben Piazza, who de- 
parted from Paramount several 
months ago to join Cohen. 

Cohen's Paramount unit to be 
called Major Productions, Piazza as 
v.p. ot Major and also executive 
assistant tp Cohen. 



Hollywood. April 21. 
Draft of production -releasing von -- 
tract with United Artists was 
brought in yesterday (Monday) by 
Lloyd Wright, .attorney for Walter 
Wahser. 

Instrument is reported so com- 
plicated Wander is taking a week- 
of mulling U< decide on acceptance. 



Freddie Bartholomew 
To Make Own Choice 



Hollywood, April 21. 

Attorneys for the ii'iuther anil 
father of Freddie Bartholomew ap- 
peared In court today (Tuesday) 
to argue a motion to set aside the 
court's ruling awarding guardian- 
ship of the 12-year-old film player 
to his aunt. 

It was indicated the court will 
ask the kid actor to make his own 
choice. 



RKO's Net Up 



Final audited, figures of Rk'.OV 
earnings for 103."), as revealed by 
the Irving Trust Co., after all 
(liaises show $Gfi4:7:!2. or around 
$19,000 al ove t!; preliminary esti- 
mate in the trustee's previous re- 
pert. 

Little Film Trading 

Washington, April L'l. 
Film company insiders did little 
trading in their own s ,, '<.'iirltic<* dur- 
ing March. Federal 'Securities and 
F.xchange Commission reported last 
week, 

W'ih !>' two. companies report r 
ing, ('.". semi-monthly re- 

capitulation showed Samuel Se- 
dran. New York, director of T.'ui 



PICKFORD-tASKYBOND" 
ISSUE BEFORE S.E.C. 



Washington, ApriJ 21. 

Permission, to 'float new bonds and 
raise cash with which to pay off 
bankers was asked- of Federal Se- 
curities & Exchange Commission 
lata week by Pick ford -Lasky Pro- 
ductions, hie:* 

■Hollywood outfit applied for au- 
thority to market 20,6'00 shares of 
no p'ir preferred and 12,750 shares 
of no par common. The preferred 
will be priced at $.100, while the 
comnv-n will be offered at $i to 'each 
purchaser of four of .the high -priced 
ducats. 

Proceeds are earmarked for liqui- 
dation -of current loans, antl expan- 
sion of company's working capital. 

Statement revealed, company has 
10 -year contract with Mary Pick- 
ford to distribute a dozen' films 
made by hf r or a. company which 
she has an interest. 



Kent-Schenck Abroad 

.'idney It. Kent, president, and 
yersal. picked up 10 shares of first I Joseph M.. Schenck. chairman of the 
preferred, boosting his holding to board f<»r 20 th Century-Pox, sail fo* 



pr< 

14 preferred and 1 HO common, while 
Arthur M. Lo^w's holding company 



Em-op** tomorrow (Thursday; to at- 
tend tin- European sales convention 



grabbed 1,7'JD shares of \,< ew's u-m- j which opens In Paris on May 4. 

J Sessions Hi.il 1-ist a full Week.. 



/iiion* 



VARIETY 






FIND LITTLE NOVELTY IN PRESS 




Aver the Material;. Is the Same «pd Routine — 
Familiar Stunts — No Provision -For Small Ads 
or Space for the Dualing Picture 



Exhibitors throughout the coun- 
try are complaining about the ma- 
terial supplied them in press books. ; 
Exhibs claim that most of the press 
material is Useless for their' needs. 
One of the iarger middle west operi-' 
ators.with a chain of small houses 
.states that he - can - find little or 
nothing in the suggestions that wijl 
help him sell his pictures. 

He points out that usually the 
; first two pages of the books are de- 
voted 'to how great the picture is, 
this after he has bought the- feature 
'and must play It, good or bad. Next, 
few pages are filled with selling 
angles. For one recent musical, 
•best the picture - company advertis- 
ers could think of was 26 -foot cut- 
outs of the characters to. be placed 
on . the marquee of his ..theatres. 
Less than 1Q of his houses could, 
accommodate a .25 -foot cutout if the 
flre : laws, permitted it,, which they 
dp riot, "J' fa .'this extent .he states 
.■that material, contained in .most 
press books. Is applicable '.'• only to 
: first run de luxe hb.uses. 

Newspaper 1 advertising layouts 
-are also another burn.' With, prac- 
tically every second -r un . house in 
"the country- playing dpuhle bills, no 
-provision . Is imade in the cuts tor a 
second picture. Makeup of the cuts 
•would- sppjl his advertisements if 
he . had 1 to include the cuts supplied, 
for two pictures. Smaller Chouses 
do .. not maintain . artists who' could 
'do art work to make the two cuts 
uniform., so 'as a result have to use 
ordinary type. Also, with the ex- 
ception of the opening day, few 
small houses use dyer a one-inch 
dne-'column cut. Company adver 
tislng ' departments' seem to think 
that' all exhibs go for six-inch 
double-columns. ', 

Neither the exhibitor nor the pub- 
lic are mterested In" who makes the 
.pictures, "hut the picture companies 
Insist on. supplying through the 
press books renins of material oh 
the producers, directors and others 
who don't mean anything at the 
box office. Exploitation, stunts are 
practically all the . same; tieups 
with merchants, printed .napkins, 
,door .haridle tags. tieupB with tele 
graph, companies, ..- all ideas that 
have been worked to death* All 
press books cry -for the exhibitor to 
get behind the. picture but give him 
little help with the push. 

Middle westerner feels that some 
body should go out on . the road and 
■listen to the theatre man's problems; 
and what he is up against, both as; 
to budgets, equipment, and local 
•conditions, if this were done, per- 
haps- there might be a better uh 
derstanding of his Problems, a bet 
ter chance to help him sell the pic 
fure.""As""il'lsi he gets little outside 
of a burnup when he reads what 
the picture cpmpanv expects him to 
d6 in order 1 to make a. profit. 



SHIPMAN-UPMAN'S 
RKO 'DREAM' SUIT 



Claiming the picture 'I Dream Too 
Much' is an infringement oft their 
original story and . play, 'It Depends 
on a Woman,' Samuel Shlpman and 
Clara Upman filed an action in the. 
U. 3. District Court, N. Y., yester- 
day (Tues.) against. RKO and sub- 
sidiaries. The plaintiffs ask for an 
injunction to restrain further show- 
ing of the' picture, arid an account-' 
ing of profits. They also ask dam- 
ages but specify no amount. 

The two plaintiffs allege they 
wrote the story 'Depends on a Wom- 
an' and had it copyrighted in 1924. 
They offered it, to RKO tot sale but 
the * deal fell through. Subsequently 
they -claim, the story,; with slight 
variations,., was produced, by RKO 
as 'Dream Too . Much.' 



Metro's Spread-Out 

Culver City, April .21. 
Plot adjoining Metro studio has 
been. acquired as site for new build- 
ing to houso producers, administra- 
tion Offices and music department/ 
Construction will- be Started with-- 
in two months. 



L. A. to N. Y. 

Mchard Aldrlch. 
George Hirliman. 
William Lengel. 
Jack Lait, Jr. 
Sally Bates. 
Anita Louise. 
Hal Wallis. 
Maurice Conn. 
Dwight Taylor. 
Jack Cohn. 
Jean Hersholt. 
Keene Thompson. 
Russell Hoi man. 
Lloyd Corrigan. 
Herman Robbihs, 
William Wolfenden. 
Bob Taplinger. 
George Cove. 
Frank Oates. 
Ricbard Jpnes. 
Stuart Brown. 
Agnes Vanucci. 
Bennee Russell. 
Terry Walker. 
Henry O'Neill. 



Midnight S. R. O. 



One Broadway ticket agency 
is kept open until midnight oh 
Saturdays. It is the Tyson 
office', adjoining the Astor, 
where 'The Great Ziegfeld' 
(MG) Is exhibiting. 

Feature goes on for a third 
showing at 12. o'clock, agency 
selling tickets at. a premium 
-for the midnight -show as well 
as others. 



FINAL APPRAISAL OF 
MASTBADM ESTATE 



GREEN'S 'WHISPERS' - 

Hollywood, Apr|I 21. • 
•Whispers, Inc.,' original by Har- 
old Tarshls and John Rawlins., based 
on wdrd of .mouth advertising tech- 
nique, has been purchased by Co- 
lumbia.' ' . 

Howard J. Green assigned -to pro- 
duce it as third of his group tor 
studio. i 



Philadelphia, April 21. 

, Final appraisal last week of estate 
of Jules E. Mastbaum, theatre and 
real estate magnate, who died Dec. 
7, 1926, listed securities valued at 
$1,853,446. An inventory filed In 
1930 valued the estate at $6,663,357.' 
Mastbaum's wldPw receives, half the 
residuary estate and three, daugh- 
ters share the rest. 

.Jules E. Mastbaum headed the 
Stanley Theatre Cprp. here.. It later I 
became the. Stanley-Warner . The-: 
atres. The. Mastbaum, largest film 
house in town, now dark, was 
named for him. It became, the Rexy- 
ItfastDaum. while the late Roxy jnan- 
aged it a . year. agq. 

WB's New Trial Plea 
Comes Dp Today (22) 

Hollywood, April 21. 
. Warners , petition for a :new trial 
in the James Cagney suit is v set for 
a hearing tpmorrow (Wednesday). 

Actor was recently freed from his 
Warners contract by a court verdict 
which held that the studio breached; 
the pact by violating the billing 
clause. 



ti. C. Page & Co. suit versus #$th. Century-Fox Wmvoyer the 'Captain 
January* (Shirley Temple) talkepl rights has been, formally marked ♦dis- 
continued' and a cash settlement effected . in fayor ''of the Boston book 
publisher. With this formal discontinuance ends all chances of a U. s 
Supreme Court appeal, which might have reversed a very slgniflc^ni 
legal opinion . that talker rights 6,re not divisible and means that scenarists 
of silent screen material, will lobe millions of dollars, 

Variety's detailed interpretation of the opinion in. last week's issue haa 
been reprinted by 20th-Fox and circularized by the film company. 
On the heels of this decision almost every, student has dug up former 
| . '(silent) screen scripts and pencilled several in for talker remakes, know- 
ing there no longer exists a technical or legal obligation to barter for 
| the dialog rights. - 

Fan mag writers are squawking sgaiiist .studio publicity depart- 
ments censoring their copy. ,.Squawk is that studio pubbers twist mag- 
gers' yarns around to suit, their own ends. Most Studios insist that all 
copy must, be submitted to. publicity heads for official okay before it 
goes out to the mags. After blue penciling routine freelance scribs claim' 
there's not enough left In the 'stpry to sell. Demand will be made on 
studios at large to soften their 'attitude and give the writers a' wider 
berth in their scrivenings or else do it themselves. Likely squawk WW 
| ,be aired at next meeting of Hays organization' with studio publicity heads. 
Mags are expected to back up their contributprs, and' will make an issue 
of the Sti^ngfeht'ruiing'that-re^Uc^es fan. copy to sp much praise. 

While Universal trimmed Its loss by nibre than $100,000 for. the first 
quarter Of 1935 as compared with the preceding year, financial experts 
are looking for a much more favorable statement in the second quarter. 
One obvious reason .for such belief. is that none of the revenue froiri 
'Magnificent Obsession* is included in the first three -month report of the 
company's fiscal year. Another factor is the large sum deducted in the 
quarter for amortization and depreciation of fixed assets, this being Bet 
at nearly $100,000. Seems doubtful If such, a healthy write-off will be 
shown for the second quarter, and. U will be aided by r esses from at 
least one big feature. 



Publicity departments at' Coast major studio* have been Instructed by 
their respecttye home offices to familiarize themselves thoroughly with, 
billing clause in contracts of all players and henceforth to adhere strictly 
to these requirements. Notice followed New York meeting of reps of 
the varipus companies to avoid, recurrence of James Cagney^ Warner 
controversy, won by player after Los Angelea jurist ruled that studio 
had violated contract by falling, to respect billing clause. First adjust- 
ment of billing, caused by peculiar, situation at Paramount where both 
Mary Boland and Charles Ruggles have contracts stipulating top men- 
tion, has been worked out. by . alternating names on succeeding- films; 

Timely wind and snow in the high- Sierras saved Warners' 'Charge of 
the Light Brigade* unit the use of wind machines and tons. of synthetic 
snow taken on location from sttidio, and also cut two days' work from 
location schedule. When nature; delivered her stuff, unit moved on to 
ranch location for filming of barracks scenes, to remain about' three 
weeks. , \ . 

♦Brigade,' with a three months' production schedule, Is expected to be 
shot in studio less than 10 days. Rest of time will be spent on location. 
So far* five flpots set, extending from Chatsworthi JUst north of Holly- 
wood, to one oh the Colorado river. 



Amusement Issues Tumble with the 
in Reactionary Market Week 




Fortune Gallo states he will not play tab grand opera in mldwestern 
film houses. His San Carlo Opera company recently completed playing 
a number of de luxe picture houses in' north Pacific stands and. opened in 
Chicago Monday (20) for -its annual four week engagement there. 

In the' northwest the operatic outfit played the Paramount, Portland; 
Music. Hall; Seattle; Temple, Tacoma, and' Fox* Spokane; the., houses bg r 
ing made available by the Evergreen -Hamrlck interests. Famous Play- 
ers, Canada, booked Gallo's attraction into the Strand, Vancouver, and 
Royal Victoria, Victoria. Excellent attendance reported. 



N. Y. to U A. 

George Gruskih. 
Vicki Faust. 
Richard Watts, Jr. 
■Sam Goldwyn, Jr. 
Gilbert W. Gabriel. 



. By MIKE WEAR 

Despite a. brief last hour rally, the 
stock market continued to dip Into 
lower territory in yesterday's (Tues.) 
trading with bulk of activity on 
downside. Higher- priced amuse- 
ments continued to retreat, with 
new lows registered by Consolidated 
Film common 1 ' and Loew's common, 
and substantial losses suffered by 
Columbia Fix certificates (down to. 
previous low point), Radio B and 
certificates of the same, and Uni- 
versal common. 

Paramount Issues firmed up, with 
the first' preferred rallying nearly 
three 1 puinls and 'hgldlngr-nrach—of- 
this advance! Pathe, Warner Bros, 
common and Eastman Kodak 
showed* fractional gains. Universal 
pfd. also held tight at 100. Heaviest 
loss was Suffered by Radio B, which 
dipped 2 points to 96%. 

General Electric disregarded a 
good earnings statement for first 
quarter shewing earnings of 25 c, 
pfer share against 19c. in same three-, 
month period last year. 

With numerous danger signals 
flying, the stock market climaxed a 
reactionary week with a sharp 
sell-off in the final hour of trading' 
on Monday (20). Inability of many 
stocks to carry on a sustained rally, 
which became -plainly evident as the 
day wore on,, prompted the bear 
contingent to stage a drive on 
prices. As a result the more active 
issues lost 1 to 3 points while some 
of higher priced gilt-edge, securities 
nose-dived as much as 8 points. 

Sweep of thisf decline hit the 
amusement sector, with the Amuse- 
ment Group dropping to the lowest 
point in several weeks and finishing 
lower than any week since early 
last January. Group displayed 
some show of strength in early 
week trading to push up to 44y 3 , as 
measured by the averages for 12 Is- 
sues, and recorded its low Monday 
at slijrhtly above 41% with the close 
just above 42. Volume was below the 
previous two weeks, which was 
comparable with general trend of 
activity in whole market. 

Weakness near finish shoved 
seven amusement stocks to new 
1936 lows. These wore made by 
Consolidated Film common, at 5; J 



Yesterday's Prices 



Sales. 

400 
1,200 
800 
in, 200 
4,400 
6.000. 
2,100 
2,000 
38,000 
1,300 
0,000 
1,100 
100 
10,400 



High. 

Col. Plct... 35% 
Con. Film. 5 
East.. K...l(!4% 



Gen. Bl 
Loew 

Paramount 
Par, 2d pf, 

Pathe 

RCA 

Radio- B... 
RKO ..... 
20th -Fox. . 
Univ. pr 
W. B. .. 



38% 
44 
•8 
0 
10% 

11% 

08% 
0% 
20% 
100 • 
10 



-Net 

Low.I.>ast.chge. 
35 35 —1 
♦4% 5 

163% 104% + % 
38 38% — %■ 
•43 43% + % 
7% "7% 

-8%+%- 

10% H- % 
11% - % 
90% -2 
0 
20 
100 
10 + % 



8% 
10 

.11% 
00% 
!>% 
25% 
10O 
0% 



2,100 Tech. . 
D00 Trane-L 



CURB 
. . . 20% 28% 29 - % 
. . 3% 3% 3% - % 



$14,000 Gen. Then. 20% 20 26 — % 

9,000 Keith ... 04 03 04 — % 

3,000 Par-Bway. ii0'/4 r.6'^ HO'/fc %. 

77.000 Paramount 84% *83% 84 —1 

3,000 RKO ..... 05 65 • 05 

10,000 W» B...... 03% 03., 03%- % 

• New 1030 low. 



Campaign of N. Y.. fire department to eliminate fire hazards in picture 
houses of New York area is not casual, exhibitors learned in the past 
P week. Official orders issued by Inspectprs have forced many exhibs to 
purchase -fire-proofed drapes in all sections of theatre, supplant ques- 
tionable sidewall and arch decorations with non-combustible material 
and carry out other alterations. Expense involved has brought many 
protests all of which have proved unavailingi with fire officials turning 
deaf-ear to Squawks. 



Metro Is using a series of li rare Shakespearean photos from the 
Harold Seton collection in conjunction with the exploitation campaign 
on Norma Shearer's 'Romeo and Juliet.' Group cpvers past three gen- 
erations of stage stars when essayed the roies. Collection is considered 
one of the most complete in existence in the world today. Miss Shearer's 
performance is being, played up in comparison with the traditional perr 
formers. . 



Lbew common, at 43%, down 3%\ on 
week; Paramount common, at 7%; 
Paramount 1st pfd:, at 60%, off 9% ; 
Par second preferred, at 8%; War 
ner. Bros, common, at 9%, off 1%; 
and WB preferred, at 47, off 3. 
Paramount Pictures bonds dipped 
to a new., low at 85 and RKO de : 
bentures dropped into hew low ter- 
ritory at 65, off 6 points. 

Not the Only Ones 

Heavy losses, however, were not 
confined tQ these issues. American 



Maurice Conn, Coast Indie producer, is heeding the advice of Fulton 
Brylawski> picture copyright expert in Washington, and. will drop his 
title of 'G-Men of the North.' Instead, he'll use. 'Phantom Control.' 
Warners protested use by Conn of" the G-men title, with Brylawskl, in 
his advice to Conn, citing precedent whei'e Majestic was restrained °y 
Warners from using 'Gold Diggers .of Paris' because of Its similarity to 
the WB 'Gold Diggers of Broadway.' 



Politicians fell all over themselves in Washington last week trying to 
get autographs of and peek' at Harpld Lloyd. Invited to attend spring 
dinner of the Gridiron club, newspapermen's frat, star of 'Milky Way,' was 
feted deliriously for two days. Program Included a big-name luncheon 
thrown by J. F. T. O'Connor, controller of currency, who also gave a 
smoker which drew 40 senators and scads of representatives, and tete-ar 
tete at the White House with the President Pols were just as enthusi- 
astic gawkers as any other group. 



Major Coast studio is about to chalk off $50,000 as dead loss in set- 
tling contract entered into, by a former production head. Latter, basing. 



Seating was sold in quantity, drop- i ~y — r~. t ~- - : - . . . thre e 

ping 3% points to 20%. Columbia hls judgment on actress* previous stage experience, ticketed hei to inrc 
Pictures- ctfs; fell 2% points to 36. .picture contract and spotted her in top 6pot of a flop picture. ...Since |. tne^ 
Universal pfd. was down 7% points another exec has succeeded the production head and, reluctant to gi. v « 
on the week but managed to close the actress another opportunity, company has until July 1 either to start 



at 100. Radio B declined nearly 2 
points to 98% while certificates of 
the same lost 2%. to 98%. 

Eastman Kodak common closed 
on bottom at 164% for a 2% -point 
loss. 20th Century-Fox felt the 
selling and dropped 1% points to 
26. The preferred of this company 
held comparatively firm. Westinp- 
house common lost 6% to 115 while 
General 4 Electric was down early 2 
to 38%. Westlnghouse preferred, 
wound up week unchanged after 
hanging up a new .1936 high at 
145%, Only other high was made 
by Madison Square Garden at 14%. 

Despite a technical ' rally- last 
' Continued on page 34> 



the two remaining plx or pay her .off $50,000. 



Hollywood film producers are considerably perturbed over receipt fro 
John Dickinson, assistant attorney-general of the United States, of 
form letter, written on Department Pf Justice stationei-y, requesting 
Information as to production activities for each year or season for ye ^, g 
1932-33-34-35. Information Sought as to feature films, shorts, newsr ee^ 
or other types; also distribution information, number of films turned o 
annually. 

Settlement out of court reported to have preceded dismissal by u • * ' 
District Judge Paul J. McCormick in Los Angeles of action Hied '"V* 
by Colorado African Expedition against Columbia Pictures Corp., ' 
ing out of studio's filming of 'Africa Speaks,' Complaint, whon^Jn^ 
tuted, charged that Columbia; had failed to render' proper 

(Continued on page 25) 



accounting 



lAKlETV 








Vs JB, Par, RKO, 
F&MOu 




AMPA Slate of Officers 



t. ; 



■Stilt to forfeit state charters of 
jjKO Distributing Corp., ral 
^Theatrical Enterprises, Inc., 
mount Pictures Distributing Co. and 
Vltagrapli, inc. and oust these four 
companies from doing business in 
. becausgiM ^e^di,vjote- 

^efferao^' City Wednesday . by-. 
• Attorney General ' McKfttriek: Pett-> 
•tion charges four companies with 
alleged conspiracy in refusing, to 
f urhish films for exhibition* .at . Am- 
bassador, Missouri and New Grand 
Central Theatres; owned and oper- 
ated by Fanchon & Marco. 
- Attorney General also has pre- 
pared petition for induction to re- 
strain these four companies and; five 
etheF distributors from any acts in- 
tended to further alleged conspiracy 
bat has not decided whether it will 
be filed.- If It is filed it will be, in 
Circuit Court in St. Louis. 

Suit ..grew out of alleged moves 
by garner Bros, to obtain control 
of three nouses here and .according 
to petition WB controls also Vita 
graph, Inc. and General Theatrical 

Enterprises, Inc. 

Petition asserts that four com- 
panies between July, 1932, and 
March, ;19 34, entered into and par 
jlclpated in, a pool and combination 
. 'which tends to and does result in 
the restraint of lawful trade and 
.full and free competition in the im- 
portation, transportation, purchase 
and sale, of and trading in motion 
picture films.* 

~ Further charged that alleged cOn 
splracy Is designed to ; regulate and 
fix price of films, and amount and 
quality of films, bought, sold and 
distributed in Missouri. First count 
4n\petitiort involves alleged refusal 
to furnish films to three local the- 
atres. A second count Involves an 
.alleged arbitrary grouping and zori- 
"ing o"f 'flrst-run r ; pictures' In' Kansas 
City.' It was charged that under 
this agreement priority in 'first- 
run' film, service was given to Fox 
Midwest Theatres, Inc., which con- 
trols 12 Kansas City picture houses. 

Restrai ing Writ 

A temporary restraining order, 
prohibiting corporate film interests 
of WB, Par and RKO from removing 
from Missouri record and account 
books pertaining to films for Am- 
bassador, Missouri and New Grand 
Central theatres or from taking 
_. certain o th er steps in relatio n to 
^ supply for those houses was issued' 
last- week by Circuit Judge John W. 
Joynt. Suit seeking to enjoin with-' 
holding of films from three F&M 
houses was filed unexpectedly and 
a few hours after ouster suit was 
filed in State Supreme Court, by 
Attorney-General McKlttriek. 

Judge Joynt ordered defendants' 
In the injunction suit, General The- 
atrical Enterprises, Inc., RKO Dis- 
tributing Corp,, Paramount pictures 
lstributing Corp., Paramount Pic- 
tures Distributing Co., Vitaphone 
Corp., Vitagraph, Inc., WB Circuit 
Management Corp., First National 
Pictures Inc. and WB Pictures Inc., 
to show cause on Thursday (30) 
why permanent injunction should 
not be ordered. 



Regular slate was elected for the 
coming year by the AMPA, Gordon I 
S. White back for a second term as 
president, Herbert Berg reelected 
treasurer. Charles Leonard named ' 
new vice-president; Ralph Lund, 
secretary; and William Ferguson, 
trustee.. 

In addition to these, which are 
part of the board of directors, Mil- 
ton Silver, George Gerhardt, Barrott 
McCormlck, Monroe Greenthal and 
TOm Waller were elected other 
rectorial positions. 




SELZNICK-WHTTNEY 
PRODS. IN LONDON 



MPTOA Leaders Certain 
that the Huddles with 
Picture Companies' Sales 
Execs Should Help Eradi- 
cate. Some of the Intra- 
Trade 'Evils' — All Com- 
panies Attend Except WB 
and Republic 

U. S. INTEREST 



Warners, Par and RKO File General 

i ■ 

Denials to U. S. Anti-Trust Suit 



KK0Y6 O'Brien fix 



lr- Cpnnop Ottthrie; financial, jnan. ,^ Aib1 ^ leaaers xne . . •£"».?««»-• 

Alexander Korda - is exnecte* in I— CtUre Theatre Owngrs.Ot America. 
Aiexamter K.ocaa, .is expectett ik t are morjB confident that on any- pre^. 

vlous occasion that reforms iri their 
relations with distributors will be 
others on production in England Of | realized following inception of meet- 
two pictures, one by Whitney's 
Pioneer company," and one by David 
O. Selznick, at the Korda London 
studios. Whitney returned from 
Britain two weeks ago after laying 
plans with Korda. 

English money will go Into both 
the Whitney and Selznick pictures; 
it is understood. One will be made 
in black-and-white, the other- in 



the. Motion 



for 

New York in about two weeks to 
confer with John Hay Whitney and 



Hollywood. April 21. 

Negotiations which George Hirll- 
man had on with Columbia to re- 
lease six George O'Brien features 
that he will produce this season, 
were abruptly halted when HirlN 
man closed deal with RK 
tribute the films. 

Hirliman will take space at RKO- 
Pathe studios for production of the 
0 T Brier» outdoor melodramas-. Fi-" 
nancing will be handled by producer 
. through, easterjr-cpnnection?.'. . 



ings to discuss complaints and rec- 
ommendations of MPTOA members. 
Certain higher-ups in the MPTOA 
went into last week's initial confer- 
ence with their fingers crossed but 
after a . six-hour session with sales 
managers of alt companies, except- 
ing Warner Bros, and Republic,, are 
now certain results will be obtained. 
Radical modifications of the sales 



ITS ANNUAL MEET MXY 1 
MARKS NEW CONTROL 



color, according to . present plans, policies of the major distributors 
with Selznick to make the untinted 



picture and Whitney the one that 
will employ Technicolor. 

Probabilities are that Selznlck's 
singleton at the Korda studios will 
be ahead of Whitney's since - the 
Technicolor lab to handle latter will 
not be ready until November. Selz- 
nick unit will go over possibly in 
September. 

Both pictures will release through 
United Artists, Pioneer having, only] 
two more to go with RKO, 'Dancing 
Pirate,' which. has Just been com- 
pleted and one more to be made 
this summer.. 



'Sea WoK' May Get 
3d Remake by 20th 



Hollywood, April 21. 

Third remake of Jack London's 
'Sea 'Wolf is 'in prospect, with 
Darryl Zanuck negotiating for rights 
as third of series of London pic 
tures to be made by 20th-FOx. 

•Sea Wolf was first made as a 
silent with Hobart Bosworth in 
1913, with subsequent remakes by 
Paramount in 1920 and by First 
National as a talker in 1930. 



Iteaumbht Oldies Aire 
Added to WB Lineup 

Hollywood, April 21. 

Talker rights to four Gerald 
Beaumont stories, owned by 
Warners from silent days, have 
&een acquired by studio. 

Quartet are 'The Making of 
UAIalley,' 'Even Stephen,' 'The 

u ;£ Wh '° p layed Fidele' and 'Say 
xt With Soap.' 

*h?u St to be nut lnt0 production 
ana ' 0,Ma liey.'' with Pat O'Brien 

Mcf n JaSOn ln top spots ' Mary 
i ' ,Tr " and Martin Mooney 
w <»klng on script. 



U Weekly Suspending, 
House Organ's $1,300 Nut 

Universal Weekly, house organ 
whicti-UTiiverflal-Pietut^s4ist>ibutad 
to some 18,000 exhibitors each week, 
is to cease publishing May 1 
Magazine, printed on slick stock, 
tabloid size, came to be known as 
one of Carl Laemmle's hobbles. 
"Virtually every issue in recent 
years contaied a 2 -page signed edi- 
torial by the former U head. 

With his departure from the Uni 
versal scene and new management 
in control, it was decided to aban- 
don the weekly. Reported that it 
will mean a saving of $1,300 every 
week. First issues of Universal 
Weekly came out in 1913, although 
publication was irregular in first 
two years. 

Mona Barrie, Freelance 

Hollywood. April 21. 

Mona Barrie has asked for" and 
received a. release from 20th Cen- 
tury-Fox due to dissatisfaction, with 
parts. 

She will freelance. 



this summer, are anticipated as a 
result of the preliminary discus- 
sions. Foremost of the list of 're- 
forms' will be the permanent elimi- 
nation of compulsory block booking 
of large groups of pictures. The 
rights Of distributor and exhibitor 
to sell and buy in quantity will not 
be . disturbed, but the present com- 
plicated method of entering cancel- 
lations will be generally modified 
Picture selling and buying, ln the 
future will be on a 'selective' con 
.tract basis, now enjoyed by only a 
few of the larger major and inde 
pendent circuits.^ . 

Before leaving for Mississippi, his 
home state, on Saturday (18), Ed 
L.. Kuykendall, president of the 
MPTOA, stated the Thursday (16) 
meeting was the most constructive 
since the end of codisny and ex- 
pressed the opinion that something 
satisfactory will be worked out oh 
five major problems. 

Cancellations 
Of primary importance to exhibi- 
tors is some relief under the present 
10% cancellation clause and the or 
ganlzation of suitable film industry 
machinery to handle disputes be 
tween theatre owners and distribu 
tors. While known that majority 
opinion in major ranks favors some 
system similar to the old Film 
Boards of Trade for arbitration of 
exhibitor-distriubutor relations, i 
is also indicated that sales man 
agers realize something has to be 
done about cancellations. The dls 
tributors may not be willing to in 
crease . the cancellation privilege 
from 10% to 20%, but it's "sensed "in 
inside ranks that they are about 



While it is doubtful if the hew re 
capitalization set-up will be ready 
for action on it when the annua) 
stockholders meeting of Universal 
Pictures Co., Inc.; is . held May 1 at 
Wilmington, Del., this session will 
witness Universal Corporation's as- 
cendancy to active control of . U 
through directorial and executive 
selections. 

Stockholders are to be called oh 
Only to elect directors but it is likely 
that the board of- directors will meet 
the same day or shortly afterwards 
to name a full set of officers for 
Universal Pictures Co. Actual pick- 
ing of both will be entirely in the 
hands of Universal Corp., the new 
holding company formed after the 
Standard Capital Corp. Charles R. 
Rogers buying-in, because of : set-up 
as to class stockholders. 

Common shareholders pick six, 
first preferred elects two and sec- 
ond preferred stockholders are al- 
lowed to name one director for the 
new board. Universal Corp. holds 
all second preferred stock and vast 
majority Qf the common shares, it 
being estimated that only 20,000 
shares of fcommon now are in the 
hands of the public. This is taken 
to mean that Universal Corp. will 
have say-so ih choosing of six and 
likely. seven of the directors,- .since, 
the public dominates .only the first 
preferred, now listed on the N.Y. 
stock exchange. 



E. L. Peaslie Elected 
Prez of NW Allied 



Minneapolis, April 21. 
E. L. Peaslie, of Stillwater, a com'- 
promise candidate, was elected 
president of Northwest Allied 
States, today (Tuesday), and. Benny 
Berger resigned as Dultftli governor: 
Former prexy J. B. Clinton suc- 
ceeded Berger, so that harmony 



Anonymous Actor's 25G 



ready to eliminate certain conditions 
now Imposed on -the exhibitor who | prevails 
wants to cancel' up to 10% of his 
film buys. 

Modification of the- policy of dis- 
tributors in designating playdates , t? nr CAllino- Own firrint 
on percentage pictures; elimination B-«™g UWn OCnpi 

of the score charge which some | While hospitalized on the Coast 
companies still Impose, and remov- , recently, Errol Flynn gave some 
Ing the necessity of buying shorts , thought to his experiences in India 
when feature contracts are written, ; some years back and the more he 
are seen as nearer possibilities than 1 thought of it the hotter he got about 



ideaway' Debuts Arthur 

Hollywood, April 21. 

First supervisor assignment at 
Paramount for George Arthur, re- 
cently upped from head of cutting 
department, will be on studio's 
'Hideaway Girl.' 

Story is adapted from novel, 
•Cabin Cruiser' by David Gargh. 
Marguerite Roberts Is doing screen 
play. 



at any time in the past following 
the Thursday (16) meeting and 
subsequent discussion of the situa- 
tion off the record. 

The sales managers are agreed 
that they will Individually see what 
they can do about these objections 



sticking it Into, a scenario. The ac- 
tor, under contract to Warner Bros., 
called in a ghost writer and had It 
all whipped into story form. 

When he got out of the ho.sp, 
Flynn decided a good selling argu- 
ment for his yarn would be provided 



of.MP.TQA members and. pending ■ if he jrp : r. into. native Indian costume 



further discussions with the MPTOA 
committee in charge of the situa- 
tion, will take the matter up With 
heads of their companies. Kuy- 
kendall plans returning to New 
York by the end of the week to 
prepare to meet sales managers 
individually in hope of arriving at. 
solution of various problems con- 
cerned. 

Separate Powwows 

Kuykendall and other members of 
the MPTOA who attended the 
Thursday session agreed to meet 
each sales manager separately as 
the best means of achieving results. 
(Continued on page 56) 



and had some shots mud". He In 
vested the money personally for the 
photog, got the still's and went to 
.lack Warner with the scenario. He 
asked for i'iOMiu The deal was 



closed at S 25.000 and agreed Flynn 
will make the picture. 



Attorneys for 39 defehdapts^pic- 
ture corporations and their em- 
ployees-ron Thursday (16) filed 
general denials in the U. S. District 
Court, N. Y., to the -Equity suit in- 
stituted against them by the gov- 
ernment which seeks an injunction 
to restrain the defendants from al- 
leged violation of the Sherman 
Anti-Trust Law; The action is an 
outgrowth Of the acquittal by jury 
Of criminal charges of several of the 
defendants in St. Louis last Novem- 
ber. The. present case -is based, on 
practically the same allegations, as 
'were;- made In the" criminal action;. 
Assistant . U.' S. Attorney' Russell. 
rBardy, -' who^,pros"ecuted -the_forrner 
case, wiir handle the present suit ' 
for . the- Government. 

Hardy claims that. the defendants 
have been violating the restraint of 
trade laws in connection with ; re- 
fusal tO supply pictures to the Am- 
bassador, Missouri and New Grand 
Central theatres ln St. Louis. Ail- 
defendants deny each of the charges 
made by the Government. 

The firms named in the present 
action -are Warner Bros,, Vl.taphOne 
Corp., First National, WB, Cir- 
cuit Management Corp., General 
Theatrical Enterprises, Inc., Para- 
mount, Paramount Theatre Service 
Cor ., RKO and Vitagraph, Individ- 
ual. , each of whom is either an of- 
ficer or agent of one of the defen- 
dant companies', are Harry M. War- 
ner, Albert M, Warner, Herman 
Starr, Abel Carey Thomas, Grad* 
well Sears; N. H. Brower, Joseph 
Bernhard, Lester Krieger, Maurice 
Silver, and Clayton Bond, all with 
WB; Adolph Zukor* John E. Otter- 
son, Nell Asn ew » Charles M» Rea- 
gan, -Ralph LiBeau, Maurice 
Schweitzer, Carroll Peacock. Myke 
Lewis, Samuel Dembow, Jr., . and 
Ralph Kohn, connected with Para- 
mount or its subsidiaries;: Ned E. 
Depinet, Jules. Levy, Crcsson E. 
Smith, B, J. McCarthy and Louis 
Ellmah, all of RKO. Also Robert 
Hicks and Byron F. Moore of Gen-, 
eral Theatrical- Enterprises; 

Tabulations of the Government .on. 
pictures released various seasons by 
the three defendant companies, 
which it was claimed in . petition 
control" " m"a"36rTty 'Of ' picture - BOppiy;. 
are deemed incorrect. WB claimtf 
it released 08 pictures on the 1982- 
33 season. 54 oh the 1933-34 season 
and 48 for 1934-35 against other 
figures given by the U. S„ while 
•RKO releases are corrected as fol-! 
lows. 46 In 1932-33,. 42 in 1933-34, 41 
in 1931-35 and 28 so far on the' 
1935-30 season Up to April 15.. The- 
RKO answer points out that the 
pictures of RKO^WB.'and Par for 
the season specified amount to subr • 
stantially less than .46% of , the 
supply. RKO also denies ftp ac-' 
curate that portion of the govern- 
ment petition which Indicated this 
circuit controlled 254 theatres. RKO 
never controlled over 175 and at- 
present has about 100, It Is claimed. 

Company answers deny that 
arc now ongaged or ever hove been 
engaged in any contracts, com- 
bination, conspiracy or attempt to 
monopolize, as charged ln the peti- 
tion, or that the public has been 
njurcd by any of their acts.' 

During the past week Judge Pat- 
terson in the Federal court granted 
motions of the defendants to strike 
out portions of paragraphs 43 and 
7 in the Government petition. 
Words taken out of paragraph 43 
xre 'and other acts and things to 
petitioner unknown,' while other 
portion in later paragraph was and 
many other acts, means and meth- 
ods to petitioner, unknown.' 

The WB" "ahsWr 'war '1IK?d -1«T' 
Oravath. de Gersdorf. Swalne & 
Wood. 'irm of Simpson, Thacher 
& Bart'ett Is representing Par, 
while Donovan, Leisure, Newton & 
Luinburd represents RKO. 



POLLY'S COL SHOETS 

Hollywood, April 21. 

Polly Moran will be featured by 
Columbia In series of two-reel com- 
edies to be produced by Jules* White. 

Player recently returned from 
personal appearance tour in Aus- j 
trali' * 



ix Scores Pomt 

St. Louis, April 21. 
Federal Judge Charles B. Davis, 
holding court at Cape Girardeau, 
Mo., declined on Friday (17) to. 
shorten time allowed WB, Par and 
RK Interests to appeal to U. S. 
Supreme Court from ruling which 
per itted the government. to di»- 
(CoiUimicd.on page 23) 



vaubw- 



Wednesday, April 22, 1936 



2-a-Day 'Zieggy' Smash Start on 
ML k Campaign; Hollywood and 
Downtown $10,500 fcr lamed a Doc 



Los Angeles, April 21. 
(Best, Exploitation; Carthay Circle) 

With the two-a-day policy re- 
established and the Carthay Circle 
reopened for that purpose after four 
years" of "abstinence- from- : showing - 
films for profit, house is going to 
town with 'Great Ziegfeld.' 

Pic had moat auspicious opening 
town has had in many a year. It 
turned out everyone who is some- 
one in pix and society circles for a 
$5.50 premiere, which brought 
around $5,500 in till for opening. 
Second day was Very healthy on 
attendance, and agencies came, to, 
life with unusual large advance sale 
on pic. 

Trade outside this house nothing 
exceptional. 'Message to Garcia' 
and 'Garden Murder Case' at Chi- 
nese and State started off at same 
gait as previous attraction' in the 
houses, which was oke. 'I Married 
a Doctor' at the Downtown and 
Hollywood going along at so-so 
pace. Pantages and RKO kind of 
disappointed with the trade being 
done by 'Sutter's Gold.' Combina^ 
tion take will not reach over the 
$11,300, figure.. . 

Paramount has double bill, '•Till 
We Jtleet Again* and 'Too Many 
Parents,' both Paramount, which 
have load of bolstering; from Veloz 
and /Yolanda with their band on 
stage. •' 

Orpheum . playing double -bill, 
.'Pride of Marines', and: 'Song and 
Dance Man,' has George Jessel bal- 
last. to carry it along' with the sec* 
ond week of Major Bowes amateurs. 
Trade not as heavy as. previous, 
week. . . : 

Four Star off to fair pace -with 
•Every Saturday Night' Which will 
stick' for about two stanzas. 

Around $20i000 Was spent by stu- 
dio and theatre on preliminary and 
first two' weeks advertising and ex- 
ploitation campaign on 'Ziegfeld' at 
Carthay Circle. This Is biggest all- 
around pre-opehing ballyhoo town 
has had since the two-a-day show- 
ings went out of, vogue number of 
years" ago. . They went heavy in 
newspapers, on billboards. Had 
trucks tying up traffic, with painted 
20 four-sheet boards on each side 
of them. Had three-car trackless 
train doing likewise.. Used the usual 
radio ties. <3ot loads of newspaper 
space on Ziegfeld angle, and tied 
v»p with everything humanly pos- 
sible on the preliminary work. 
••Frank Whltbeek handled studio 
end With theatre work being done 
by Ray I>uscerhe and Thornton 
Sargeant. 

Estimates' W this Week 
Carthay Circle (Fox) (1;518; 55- 
83*$1.10-*1.66 ) ^-'Ziegfeld' CMG). 
— Started off -at smash-pase - with $5,50- 
premiere (15) and then to reg $1.50 
.top. House has 700 seats at $1,50 
•nightly with night's capacity. First 
night's business $5,600. 

Chinese (Grauman) (2,028; .30-40- 
55)— !Garcia' (20th) and 'Garden 
Case' (MG), split. Double bill here 
started oke and holding . to steady 
trade which means fairly good $9,'- 
200. Last week 'Fauntlei^oy' (UA). 
Stuck eight days instead of two. 
weeks and bowed out with satisfac- 
tory $10,700. ' .? 

Downtown (WB) (1,800; 30-35-40) 
^-'Married a Doc' (WB). Not a 
whale of an attraction, and will do 
fairly, good in getting. $5,500. Last 
week 'Singing Kid' XWB). "Did very ; 
good knocking off around $7,500 for 
eight -day run. 

Filmarte (Fox) (900; 40-55)— 
•Damned' (G-B). Nothing to cause 
excitement will be- lucky to reach a 
$1,600 top, which will run short of 
operating cost. 

Four Star (Fox) (900; 30-35)— 
'Saturday Night' (20th). Started off 
at nice pace (18) and should stick 
around two Weeks. First stanza 
take close to $4,000. Last week, 
'Rhodes' (G-B) fourth and last wetek 
of run did fair to bow out final eight 
days with total of $2,800. . 

Hollywood (WB) (2,756; 30-35-40- 
55)— 'Married a Dot' (WB). Aided 
by previews this one. will come 
through with a fair $5,000. Last 
week 'Singing Kid' (WB). For 
eight-day sojourn $7,200 was oke. 

Orpheum (Bdwy) (2,270; 25-30- 
35-40) — 'Marines' (Col) and 'Song 



40-55)— 'Again' (Par) and 'Parents' 
(Par), split, and stage show. Veloz 
and Yolanda on stage are the cash 
magnets for house which will do 
around $16,000 with most of draw^ 
attributed to the stage attraction. 
Last" week " '13 Hours'" (Far)." "F6T 
nine-day stay this one did plenty 
oke in garnering a total of. $18,600, 
which was great. 

■ RKO (2,950; 25-35 T .40-55)— 'Sut- 
ter' (TJ). Not a panic in the down- 
town area. Oft to slow start, and 
Will wend the week out with around 
$6,000, which is mild.. Last week, 
'Witnessi Chair* (RKO) and •Farmer'' 
(RKO). Were plenty of headache 
for house as barely reached' the $4,r 
400 mark, which is poor. 

State (Loew-Fox) (2,024; 30-40- 
55)— 'Garcia' (20th) and 'Garden 
Case' (MG), split. This duo thriv- 
ing on night trade, and will be in 
line for around $12,500, which is 
very good. -Last week 'Fauntleroy' 
(UA). In for eight days and with 
plenty flushing hit a good $1J>500. 

United Artists (Fox-UA) (2,100; 
30-40-55)— 'Fauntleroy' (UA) and 
'Bohemian <3h-r <MG>. split; This 
combo rather gqod bet for house 
and will do around $4,800, which is 
healthy profit. Last , week, "Petti- 
coat'; (MG). Just sovso and scraped 
over red mark by garnering $3,100. 



lect .around .12.000 during that 
period. Last week "Modern Times* 
(UA) in nine dsye good tor around 
$4,800. 

Nixon (Erlanger) (2,100; 55-83- 
$1.10-$1.65)— -Great Ziegfeld* (MG). 
Roadshow flicker opens run. here 
Sunday night (26) . and thereafter 
goes twice dally. Being filled for 
'one week only* but. house is op- 
tioned for two additional-weeks and 
will probably stick them out, judg- 
ing from advance interest, 

Penn (LoewV-TJA) (3,300; 25-35- 
40) — 'Lonesome Pine' (Par). A lot 
of attention for this one and doing 
bang-up trade. Should have no 
trouble sharing $16,000 or better 
which Is good enough to merit h.o. 
at Warner, where itlt qpen Friday 
(24). Last week 'Singing Kid" (WB) 
a big disappointment for Easter 
W^lTat'fTO.O'OO" f or sTS'^ays. 

Stanley (WB) (3,600; 25-40-56)— 
'Robin Hood' (MO). ' Not . so much 
the flicker as the stage, with Block 
and Sully and Roger Pry or heading 
parade, that's accounting for brisk 
business here. Big week-end pre- 
sages swell $21,000, plenty in the 
black. Last week 'Small Town Girl' 
(MG) in six days very, good, at 
$14,000. 

Warner (WB) (2,000; 25-40)-- 
'Brides Are Like That' (FN) and 
•Preview Murder Mystery' (Par); 

'No names but pretty good combo 
generally that will do around $4,250 
in six days, nothing out of ordinary 

'but generally satisfactory. Last 
week 'Love on k Bet* (RKO) and 
'Big Brown Eyes' . (Par) all right 
at $5,000. 



Stage Ups Uootf 
To $21,000, Pitt; 
Tine OK $15,000 



SMALL TOWN' GETS BIG 
TIME $18,000, NEWARK 



ville. Holdover of Bowes unit not 
helping any. House lucky in hav- 
ing George Jessel head stage aggre- 
gation as otherwise would hardly 
gross the $C,600 it will get. Last 
week "Shark Island' (20th) and 
'Breakfast' (U). These pics aidea 
by the Bowes Amateur unit pot a 
very big $9,800 with stage attrac- 
tion plenty help. 

Pantages (Pan) (2,700; 25-3.-5-40- 
65) — 'Sutter' (U). Opened very dis- 
appointingly. Had good advance 
bally, but will be lucky to hit $6.3'J0. 
Last week ' 'itness Chair' (HKO) 
and 'Farmer* (RKO). Were groat 
disappointments as just made' the 
$4;700 mark. 

Paramount (Parlrnar) (3,505; 30- 



Plttsburgh, April 21. 
(Best Exploitation: Penh) 

With Stanley back on old stage 
show-picture policy And Alvin re- 
opening following five-week shut- 
down, Golden Triangle looks like its 
old self , again. So does business, 
which is looking up considerably 
with final arrival of spring and 
some corkipg b.o. lures. 

Stanley is setting, the pace, flesh 
names headed by Block and Sully 
bolstering 'Robin Hood' to healthy 
$21,000, a man's sized take here any 
time. Penn also putting on the pres- 
sure with 'Lonesome Pine' and looks 
like better than $15,000, good enough 
to send this one. to Warner Friday 
(24) for continuation, of first-run. 
'. Elsewhere, ..top^ignS -continue to 
be more and. more favorable. De- 
spite tough time getting anything 
resembling good product, Casino has 
been making a bit of coin each week 
under Its low-scale, double-feature 

policy and prospects this week are . - _ - , 

for an entirely satisfactory $2,350 ^Parents' tf (Par). C2d week) 
with 'Hi Gaucho' and 'Doughnuts 
and Society.* Warner, gradually 
getting back to regular Thursday 
opening, will keep 'Preview Murder 
Mystery' and 'Brides Are.Like That' 
for only six days and should do well 
enough $4,250 in that abbreviated 
session. 

Harris Family in East Liberty 
continuing with first-run double 
features ; -until Alvin is sufficiently 
caught up on product and 'Every- 
body's Old Man' and 'Don't Gamble 
with Love' will stick five days, with 
a chance of hitting around a coupie 
of grand. 

Penn got off swell campaign for 
'Pine,' concentrating chiefly in news- 
papers, where, on strength of nov- 
elty management cracked plenty of 
extra space, art as well as printed 
features. 

Estimates for This Week 

Alvin (Harris) (2,000; 25-35-40)— 
'Ghost Goes West' (UA). House re- 
opens today (21) with English-made 
flicker after five-week shutdown 
caused by flood. Accumulation of 
ace product will keep house playing 
singles only, as against previous 
dual policy, for several -weeks. Set 
to follow are 'Rhodes,' 'Captain 
January/ 'Show Boat* and TDracula's 



Newark, April 21. 
(Best Exploitation: Loew's State) 

. It's another, fine $18,000 week for 
Loew's- State., with 'Small Town 
Girl* and 'Moonlight Murder.' Bran- 
ford should come in second, with 
$13,000 for 'Sutter's Gold' and 'Times 
Square Playboy.' The rest are 
holdovers. 

For 'Small Town' Loew's sent two 
girls around . dressed in calico. 
They attracted quite a bit of- at 
tention. 

Estimates for This Week 

Branford (WB) (2,966; 25-76)- 
•Sutter* (U) .and 'Playboy* (WB). 
Doing fair and will take about 
$13,000. Last week 'Singing Kid* 
(FN) and 'Snowed Under" (FN) 
fell off and dropped to $13,500. 

Capitol (WB) (1,200; 15-e30-40) 
—'Milky Way' (Par) and 'Fleet' 
(RKO). If anything can come near 
$4,00.0, this one should. Sign over 
the marquee is meticulously avoid- 
ing blocking Proctor's so far. Last 
week 'Annie' (Par) and 'Break 
fast' (U) took a little, better than 
the usual, $3,600. 

Little (Franklin) (299; 30-40)^- 
•Jelo Wielka Milosc' (Book-Musa) 
Bringing the usual Polish crowds 
and will take close to $1,000. Last 
week, 10 days on 'Three Women' 
(Amkirio), okay with $1,325. 

Loew's State (2,780) (25-30-55- 
65-75)— 'Small Town' . (MG) and 
'Moonlight' CMG). ' Will lead the 
town with $18,000. Last , week the 
same and big for 'Petticoat' (MG) 
and 'Unguarded' (MG). 

Paramount- Newark (Adams-Par) 
(2,248; 25-75)— 'Desire' (Par), and 

Likely 

to take $8,000, okay for a . second. 
Last week, a little over $12,000, good. 

Proctor's (RKO) (2,300; 20-65)— 
and Lyceum (roof) (770; same 
scale)— 'Doctor' (20th) and 'Two In 
Dark' (RKO) (2d week). Maybe 
$7,000 for five days. Will hot hold 
over that. Last week $1.2,000, okay. 

Terminal (Skouras) (1,600; 15-20- 
35-40)— 'Billies' (RKO) and 'Bridle 
Path-' -^RKO^ - .-Not.-bad, -at-$fi,000, 
Last week 'Chan' (20th) and 'O'Mal- 
ley' (20th) went well at $7,000. 



up to a cake and photo distribution 
scheme. A Iafce bread tft-ffi of this 
city serving. 80*000 families is pay- 
ing bonuses to "ill. drivers to sell 
Shirley Temple cakes to customer* 
and hand out 10,0*0 photos of th» 
star. Children are tarred from the- 
atres here, but resultant talk should 
bring in good biz. Also entire win- 
dows on main street of two princi- 
pal, department stores of Temple, 
dolls, dresses, hats, etc.,. while her 
birthday this week . iA.heing. well ad-, 
vertlsed In press and radio and by 
huge cake with seven candles in 
lobby of Palace. 

Estimates for This* Week 
His Majesty's (Ind) (1,600; 50c-. 
$1.50)— •Ziegfeld' (MG). Ought to 
top the town at $11,000. Last week's 
legit show, 'Personal Appearance/ 
hot" so "good " a£~$4;006". ~ " ' " 

Palace (FP) (2,700. 50)— 'Janu- 
ary* (20th) and 'Candles' (Rep). 
Temple opus getting heavy exploita- 
tion despite barring of minors from 
theatre; $9,000. Last week Pine' 
(Par) uood at $10,000. 

Capitot (FP) (2,700; 50)— 'Bohe- 
mian' (MG) and 'Old Man 1 (20th). 
Around $8,600 likely. Last week 
'Desire' (Par) and 'This Night' 
(Par), $7,600. 

Loew's (M. T, Go.) (3,200; 50)— 
'Exclusive' (MG) and *Sky Parade' 
(Par) with vaude. Pointing to $10,- 
000. Last week one of biggest in 
years with 'Broke Bank* (20th) and 
'Personal* (RKO) and circus' stage 
show, . $16,000, 

Princess (CT) (2,300; 50)— 'These 
Three' (UA). and 'Marines'. (Col) 
(2d week). Getting $7,000, after 
very good, opening week at $12,000. 

Cinema \de Paris (France-Film) 
(600; 50) — 'Jerome Perreau* and 
'Haut Comma Trols Pommes.' Tak- 
ing $1,000. Last week • 'La Vertigo* 
and 'Cavalerie Legere,' $800. 

St. Denis (France-Film) (2,300; 
34)— 'Baccajrat' and 'Coup de Droit.* 
Big pickup after Lent maintained 
this week for $7,560. Last week 
$8,000 on *Valse Royale* and Bate 
liers de la Volga.* , 

f Gtf 14G, 'Deeds' 
$12,000; Buffalo 





Daughter.' 

-*nd -Da-ttse^ ^20th)^-s|4it, and v a^d<^^-eg^mr -fJ^rffe^l.-g^-" 20 --3xr) 

' " ' " " " Gaucho' (RKO) and TDoughnuts.and 

Society' (Mascot). Indie-operated 
house getting only what other spots 
won't take but that scale, together 
with cheap hook-up, has been mak- 
ing a small profit possible lately. 
Around $2,350 expected this week* 
not bad at all. Last week 'Danger- 
ous Vv'attiH' (U) and 'Ladies Crave 
Excitement' (Indie) about 100 bucks 
short o£ that. 

Family (Harris) (1,200; 25-35-40) 
— 'Everybody's Old Man' (l!0th) and 
'Don't Gamble With Love' (RKO). 
rOrif.t Liliorty small-seater continues 
with first-runs until Alvin gets 
'',H'.r>i tip on product shelved dur- 
ing (iv'e-woek shutdown. Current 
bill gcis live days and should col- 



'Ziegfeld' |11,000 at $1.50 
Top Leads in Montreal 



Montreal, April 21. 
(Best Exploitation: Palace) 

Bad inter-seasons weather, rain 
arid sleet; holding up outdoor sports 
and motoring, is helping theatre 
grosses, but for current week there 
is pretty sure to be something of a 
slump as compared with last week 
due to shows being in a lower class, 
with one holdover. 

His Majesty's with a road show 
pic, 'The Great Ziegfeld' at $1.50 top, 
is liable to show a handsome $11,000 



, w , , and . should,. Lead the town. Palace 
" ' T with double bill, 'Captain January' 
and 'Thousand Candles,' may gross 
$9,000. Capitol is doing fairly well 
on 'Bohemian Girl' and 'Everybody's 
Old Man' with $8,000. LoeW's re- 
verts to vaude (six act's) pix being 
'Exclusive Story' and 'Sky Parade' 
with gross probably $10,000. Prin- 
cess repeats 'These' Three' and 
'Pride of the Marines,' which, after 
good first week, should add another 
$7,000. Cinema de'Pa Paris is show- 
ing 'Jerome Perreau' and 'Haut 
comme Trols Pommes' for $1,000. 
St. Denis has 'Baccarat' and 'Coup 
de Droit* which coming back with a 
wow after Lent is expecting $8,000. 
Nabes are picking up all over. 
George Rotsky has 'January' tied 




With French Unit 
In So-So Detroit 



Detroit, April 21. 
With two exceptions, hs is just 
so-ao here. Standouts are 'Follies 
ComiQueji' revue, plus 'Thousand. 
Candles,' nabbing $13,000 at RKO 

D^w.htowji,..and.ihe..rjQadshojfeJ!Gr^at 

Ziegfeld' (MG), pulling in a smash 
114,000 at the legit Cass on two-a- 
day at 11.50 top. 

Sold extensively by Metro, 'Zieg. 
feld' turned 'em away at night first 
week and filled house well lor mati- 
nees. Started off second session 
Sunday (19) . In- like manner, and 
looks good for a third week. 

Michigan and Fox, despite slump 
at wickets* are still leading pack 
this session, however. But both 
grosses will be in the lower 20's, 
'Capt. January' remains the leader 
fn the smaller houses, being moved 
to the. L700-seater Adams following 
a big: session at the Fox previous 
week. Due for a nifty $6,400. 

After one big exploitation week, 
housea laid down: current stanza 
and little, is noted. Fox lined up 
some radio stuff, newspaper stories 
arid " music store tieups for Fats 
Waller; Michigan had 500 street car 
posters on 'Fauntleroy,' plus . .the 
usual didoes, and RKO Downtown 
spent considerable money on 'Follies 
Comique.' 

Estimates for This Week 
Fox (Indie) (5.000; 30-40-65)-- 
•Sutter! (U> and Fats Waller band 
on stage. Biz. okay, with about 
$22,000 coming .up*, slight letdown 
from the bang-up $30,000 session of 
'Capt. January' (20th), plus Dave 
Appolon revue, last week. 

MiehXaan (United Detroit) (4,000; 
30-40^&5)r-'Fauntleroy' (UA) and 
Ruth Etting heading vaude. Com- 
bination, looks good for $18,000. 
Got $18,900 last week oh 'Singing 
Kid* (WB) and stage show. 

Downtown (RKO) (2,500; 30-40- 
65)— •Candles' (Rep), plus 'Follies 
Comique' on stage. Second week of 
vaude at this house keeps grosses 
up and should hit okay $13,000, 
revue doing the drawing. 'Witness 
Chair' (RKO), with Al Pearce's 
Gang, June Knight and Pinky Tom- 
lin on stage, . attracted nifty $17,100 
last stanza. 

- United Artists (United Detroit) 
<2,000{ 25-35-55)— 'Wife vs. Sec' 
(MG) (2d Week). Fell off late in 
week first session, and Will snag 
about $7,000, oke this week. Got 
$13,500 first stanza. 
. Adams. (Balaban) (1,700; 25-40) 
-r- 'January' (20th) (2d week). 
Moved here after nifty session at 
Fox. Shirley Temple flicker is bid-? 
ding for another nice gross, about 
$6,400, this stanza at smaller house. 
'Chan at Circus' (20th) and 'Gentle 
Julia* (20th), dual, bagged oke 
$4,500 last week. 

Cass (Indie) (1,400; $1.50 top)— 
'Ziegfeld' (MG). 'Nights virtual ca- 
paedty, with matinee holding up 
well, and gross hit a smash $14,000 
first week ending Sunday <19). 
Given splffy exploitation. Engage- 
ment slated to end Saturday (25), 
but may h. o. if legit house doesn't 
line up a last-minute show. 

State (United Detroit) (3,000; 
25-40)— 'Sky Parade' (Par) and 
'Browrt TEyes' (Par), dual. Premiere 
of 'Jimmy Allen' Pic, accompanied 
by lots of free advertising in Hearst 
print, should bring in a neat $5,700 
this week. Got over-average $6,000 
last stanza on 'Road Gang' (FN) 



Buffalo, April 21. 
(Best Exploitation: Buffalo) 

Buffalo has gone picture -minded 
with a vengeance currently, the 
usual weekly line-up being aug 
mented by 'Ziegfeld' at the Erlanger, 
Every downtown house in town is 
moving along at top speed, with 
takings all well into the upper 
brackets. ■ 

Buffalo, Lakes and Lafayette 
turnstiles are clicking oh. high 
'Ziegfeld' going to capacity nights 
and the Hipp and Century not far 
behind. 'Small Town Girl* at the 
Buffalo is drawing almost up to the 
pace set by Shirley Temple last- 
week. 'Pasteur,' at the Lakes, is 
coming strong, following fine btisir 
ness done by Jolson last week, while 
'Deeds,' at the Lafayette, got a sen- 
sational opening and is doing turn- 
away nightly. 'Fauntleroy' is bowl- 
ing along at the Hipp, being brought 
back here after a good showing at 
the Buffalo last month. 

Buffalo rates the nod on exploita- 
tion, largely because of effective 
newspaper tie-ups. Times was util- 
ized for serial of the picture several 
weeks in advance with trucks, roto 

and dramatic pages whipped Into, - ■ „ ., , 

the- C ampaig4>v--«wf t 
bannered its trucks with signs and 
distributed window strips to deal- 
ers. Saturday Post, because of Ben 
Ames Williams' angle, also assisted 
in campaign. Merchant tie-ups 
were plentiful. 

Estimates for This Week 

Buffalo (Shea) (3,600; 30-40-50)— 
'Small Town* (MG). Clicking for 
$14,000. Last week 'January' (20th), 
very neat, and, despite two days 
pre-'Easter handicap, got $14,000. 

Hipp (Shea) (2,400; 25^40)— 
'Fauntleroy' (Par) (2d run). On 
return engagement and may get 
nice $8,000. Last week 'Petticoat' 
(MG) okay at $7,500. ^, 

Lakes (Shea) (3,400; '25-40)— 
'Pasteur' (WB). Strong on opening 
showings and figures for over $10,- 
000. Last week 'Singing Kid' (WB) 
$11,000, good. 

Century (Shea) (3,400; 25)— 'El 
Derad©*--4M€r) — and~*Mo«te- -Garloi 
(WB). Routine dual looks good for 
$7,500. Last week 'Leathernecks' 
(Rep) and 'Feet' (Rep) did better 
than average, at $8,000. 

Lafayette (Ind.) (3,400; 25)— 
'Deeds' (Col). .Bumper business for 
this one at $12,000. and will be held 
over. Last week 'Sutter' (U). after 
strong exploitation build-up drew a 
bad press locally and came in with 
$7,000. fair. 

Erlanger (1.700: 50-75-$1.10-$1.6o) 
'Ziegfeld' (MG) (2d week). No mat- 
inee business to speak of, but nights 
have been exceptional. Swell re- 
views and plehty of good verbal ad*- 
vertising drove first week up to 
$11,000. Being held over and should 
*do as well or better current stanza. 



'MUTINY,' 'BLOOD,' 'SEAS' 
OKAY IN STOCKHOLM 



Stockhol , pill 10 ; 
Metro beat the tape here in re- 
leasing 'Mutiny on the Bounty 
three weeks ahead of 'Captai 
Blood' and /China, Seas' simul- 
taneously with the latter picture. 
'Mutiny' played five weeks at 
Svensk Filmihdustri's largest the- 
atre, the Palladium, and 'Captain 
Blood'- had a nice three weeUs' run 
in four theatres of the Ri-cham. 
"China Seas" played two woeks ft 
Svensk's Skandia theatre, and was 
succeeded . by... /Casino de__ Paris 
(WB), which flopped. 

Laurel and Hardy in 'BonniP Scot- 
land' (MG) is doing a good th"' a 
week at Svensk's newest first run 
theatre, the Spegeln, 
'The Milky Way' (Par) lia<1 * 

ac the 

Pink* 



nice three weeks' run 
China theatre. 'Strike Me 

Riviera a* 10 
t the 



(UA) goes into the 
'Music Goes 'Round' (Col; is a 
Rialto and Ritz. 

Chaplin's 'Modern Times" Is 



set 



for "the Grand theatre of ^V^dth 



rew chain, to open April Jt» 
house already sold out ' 01 
premiere performance at four 
the usual admission prices. 



the 



Wtfresdajr. April 22, M36 



l» I C ¥ 



E CI0S1U 



VARIETY 





a BiHed Over Pic.; 
I 'Garcia $5, 





Chicago, April 21. 
(Best Exploitation; R'velt, Chi) 
This- week the best marquee 
.strength in the loop is the tag of 
Frank; Capra at Chicago^ which 
is doing more idvertVslng "pt 'thfe 
ra moniker than the name of the 
icture or its actors. Ever since 
•Lady for a Day*, local exhibitors 
have found that there is box office 
value in the Capra label on a pic- 
ture. They have previously found 
tliis same thing true with the. name 
of Sam Goldwyn on a picture, even 
in cases where the picture Itself was 
generally agreed to be not so hot. 
Likewise the literati of the town re- 
spond, in a body to the names of 
Fen Hecht and Charlie MacArthur 
on a flicker. 

Leading Chi by a wide margin is 
Capra's 'Deedsr Goes to Town' and 
Will zoom the Chicago into a pleas- 
ant set of numerals. Tied in with 
the flicker is a stage show angle 
which spells happiness for the 
-house. On the stage are the stars 
of the 'Great Waltz' musical, which 
Just completed a bang-up 16 weeks 
at the' Auditorium at $2.75 topi Foot- 
light attraction that gives plenty of 
"prestige and b.o. to this arena. 

'Country Doctbr' falls into second 
place. Tag here of Charlie Blake 
in the ads as writer is of some Im- 
portance since Blake is well known 
v for his many stories in the evening 
American.- 

Arch Herzoff for 'Deeds' and Ed 
Levin oh 'Doctor' evenly divided the 
town's publicity honors, both , of 'em 
spreading on ever jr angle. 

Estimate* for This Week 
Apollo (B&K) (1,200; 25-35-E5)— 
'Garcia' (20th). Not so hot, and 
Will, have to be satisfied with $5,000. 
Last week 'Shark Island* (20th) fin- 
ished two fine weeks to $6,300 for 
Anal session. 

Chicago (B&K) (4,000; 35-55-76) 
■^-'Deeds' (Col) and stage show. Guy 
Robertson, Marlon Claire and Vivien 
Fay of 'Great Waltz' headlining and 
accounting for good rhare of trade. 
Zooms into hearty figures at $35,000. 
Last week, second for. 'Wife vs. Sec.' 
(MG), okay at $28,000. 
- Erlanger (1,200; 65-S3-$1.10-$1.66) 
— 'Zlegfeld' (MG) (2d week). Looks 
like an easy four weeks. Ads and 
publicity by Charlie Stevens and 
Fred Bartow crashed plenty space 
and talk. Got big $12,000 first week 
Garriek (B&K) (900; 36-55-65)— 
'Wife vs. Sec' (MG). Third week 
in loop for this piece and. still a 
money-maker. Will hit $6,000, 
nifty. . Last week 'Yankee* (20th), 
revival, not good, fading to $3,700 

Oriental (B&K) (3,200; 25-35-40) 
—•Dead* (WB) and vaude. It's the 
picture this week and house perks 
into good money, $17,000. Last week 
'Tough Guy' (MG) miserable, $12,400. 
' Palace (RKO) (2,500; 25-35-55-65) 
^—•Witness Chair' (RKO) and vaude. 
Pretty fair session in prospect at 
516.000. Last week powerful $22,300 
for 'Sutter' (U). 

Roosevelt (B&K) (1,500; 26-35-55- 
65)— 'Doctor' (20th). Dionhe flicker 
opened Saturday (18) and looks for 
fancy opening gallop at $16,000. Last 
week 'Marie* (MG) finished smash- 
ing three weeks to $7,900. 
State- Lake (Jones) (2,700; 20-25- 
w.ls-40)— 'jeersoaal' ,tJi.tb.).And vaude. 
House has lifted its average gross 
a couple of grand in the past month 
or so. Now riding around the $12,- 
000-513,000 mark. This week again 
'close to $14,000, smacko. Last week 
^'Leathernecks' (Rep) lifted house to 
new recent top at $14,700. 

United Artists (B&K-UA) (1,700; 
35-55-65)— 'Fauntleroy' (UA) (2d 
week). Will make it three weeks 
without too much difficulty. Get- 
ting steady play for second session 
to $9,000. Last Week opened to good 
h $15,200. 



the old time favorite to the minds 
of the fains. Bill posting' heaviest 
in moons and stunts plentiful along 
with some extra marquee attention 
gathered by a 16 -foot neon figure of 
Chaplin. , 

— --E'stTmates - for This" Week" 

Omaha (Blahk-Tri-States) (2,100; 
25-40)— 'Times' (UA). Figured to 
do extra biz, but Jiot enough to 
break the duai feature policy, so 
gets a partner, in 'Mbnte Carlo' 
;(WB). Returns here will be in pro 
portion to effectiveness of campaign 
in getting the old Chaplin before 
the public, a problem made ..more 
difficult by fact that cinema .audi- 
ences have changed so with talkers. 
But $8,000 can be reached and will 
be . more than okay. Last week 
'Wife vs. Sec' (MG), knocked off 
$8,500 fbr the week, exceptional 
money, helped little by 'Pagans' 
(MG) as dual partner. 

Orpheum (Blank-Tri^, tates) (2,- 
976; 25-40)— '13 Hours' (Par) and 
'Bbliemiafi* (MG), dual. Air' picture 
has part of its locale laid in this 



Ing Kid' (WB) disappointed with 
only $8,800. 

Orpheum (WB) (1,950; 25-35-55) 
—'Till We Meet Again' (Par) and 
'Brides Are Like That' (FN). Dualer 
should do $8,1Q0 with tough opposi- 
tion at nearby. Loew's. Last week 
'Moon's. Our Home' (Par) and 'Mur- 
der on Bridle Path' (RKO), $7,900 
for fair week, 

Loew's (3,162; 25-35-55)— «Petti- : 
coat Fever* (MG); Should have no 
trouble doing $15,200 and may beat 
that -Agure .. for ..good week. Last 
week 'Small Town Girl' (MG), . fin- 
ished With $15,000 for nice week. 

Missouri (F&M) (3,514; 25-40) — 
^Country Doctor' (20th) and 'Dough- 
nuts and. Society' (Mas). Quins will 
help drag $5,900 into house this 



Spring^ 
DoOK; M Bang-Up SIMM 
mgs^llWreMWeA 



(Best Exploitati : Rivoli) 

After many delays spring is fin- 
ally reaching New York and with 
It the outdoors beckons. The man- 
iy«efe, . .Last week 'Modern Times'. Users have gotten ; . sJck _« _yinter 
'(.UA), Chaplin registered low, only 
$5,100. 

Grand Opera House (Ind) (2,200; 
15*25-35) — 'Coming Round Moun 



tain'.. (Rep) and vaudeville. Set for 
$3,400 "week, profitable. Last week 
'Spy 77' (All) and vaudeville fin- 
ished with $3,200, o.k. 



'Great Ziegfeld* brought in $19,000 
on its first week, tremendous. 
Roxy's holdover of 'Gentle Julia, 
which had a big Easter week of 
$38,500, will be around $25;000, okay, 
while second week for 'Small Town 
Girl 1 iit -the-Capitet-a^ear^^iOTOpil — 
tops. 'Message to Garcia' got a re* 
ported .$20.0C0 in its first week at 
the Center and on second; .ending- 
today (Wed.) around $12,000.. with. 



Schooimarms Give Pics 
A Play in Louisville 
Conv.; 'January' $9,500 

Louisville, April 21. 
(Best Exploitation: Strand) 

Biz is on the upbeat in Derby- 
town. Double draw here wiir total I town, as balmy spring weather gives 

!7Jffi I^tV^V ^ St * Week * P f>«" an outlet for long pent up spending, 
tleroy* (UA) not tob strong, not too _.■ ,■ ■■ ,, . . . , • ■ ^ 
weak, dualed with 'Millions in Air' Theatre men all shared in increased 
,(Par) tor $7,100, fair enough and takings brought about primarily by 
mostly due to the kid film. the presence in town over the week- 

Brandeis (Blank-Tri-States) (1.- e " d of over 7,000 school teachers, 
250- 2R-3'»-40S — 'Witness Chair* wno were In attendance at the an- 
(RKO) 2 and ''Farmed RKO). ° Pair S^-tton^ 

n J ™ ™ r ai communities, and their annual 

m $J& ? A ( 2 pet-together is an event to which 

an eight-day run when tdidnt hold £ h ^ forward , T hey come pre- 

the opening pace struck it the. be- ■ ■ Kh sp e ndlh g money, and 

ginning of the week Single, tea- theatres as well aa sho ps and re- 

tured bill nevertheless piled UP taurants all share in the circula- 
$6,000, very good. 



tlon. 



Rlalto, with 'Capt. January,' which 
opened Thursday: (16), got the 
juirip on the other . houses. Biz 
looks terrific, and Shirley Temple's 
latest should come down, the stretch 
a $9,500 winner. 

A dual, 'Unguarded Hour* and 
Hell -Ship Morgan,' at Loew's State, 
rates the place position, and looks 
to garner a good $5,700. National 
has a standout stage show, hearted 
by York and King, with 'Spy 77' on 
the screen. Combination Is in for 
four days, and with straight pic- 
tures for three days should easily 
take $4,200 on the week. 
<3t t mil? Anrii *>l I Strand has a shade ort explolta- 
„ , ' * «o n . ^r an old stunt, That is of, 

(Best Exploitation:. Fox) ferlng free admissions to any young 

Huge Fox and Loew's both had lady having red hair and brown 
nice b.o. grosses last Week and eyes. Plenty of broWn-eyed gals 
iiu.e u.u. 0 ♦,,..„,.,„„,,. ttw. took advantage of the Invitation, 

should repeat again this week, Fox and the gag caused considerable 

with 'Captain January* and Loew's favorable comment, 
on 'Petticoat Fever.' Estimates for This Week 

Rest of town will be just so-so Loew's State (3,000; 15-25-40) 



'jant; tever' 

16GAND15G, 
OK IN STL 



and a lot of rain, like other folks 
have, but now that normal April 
weather Is decid.- 2 to show up 
t'.ey' have other things to worry 

about, baseball and racing started ^ -- ^eping- it a third week. This 
during. the > past week, .J 0 ^S iSer is not justified by th 
and track playing to sriong at - ,■„_*_-_„ j t abine 
tendance, while on Sunday (26) day- business it Is doing^ 
light saving begins. While summer The excellent publicity and aover 
sports activities, principally cut into Using ; campaign put on by | United 
tne matinees, with daylight saving Artists and the Riv for Tilings to 
the evening business is always af- Come* is credited >ylth bringing ■ -a ... 
fected good share of the business the Wells 

'Mr.: Deeds Goes to Town,' the freak is drawing. The ads, libei*ally 
leader of the week by many lengths, spread among the newspapers, were 
is really going to town at the Music very well done and different, with 
Hall where it is heading for a fine a view to arousing curiosity. Among 
first seven days of $100,000. Stays the unusual publicity breaks was a 
another week. However, at $101,- two-page, spread' of scenes from the 
800 on second week of 'Fauntleroy,* picture in the Times magazine. 
Hall thought it wise not to go a Special airplanes, flew over baseball 
third week, partly because kids games and racing - crowds during 
went back to school Monday (20); the past week, with banners adver- 
Of the other hew .arrivals, 'Things tlslng picture, and there were yari- 
to Come* is second best at the ous radio tie-ups» plus a flash invi- 
Rivbli. In spite of disappointing tation premiere at the Riv Friday 
notices, it may score $30,0(lfl_on the night (17). Numerous other tie-ups, 
first week. This is anything but including co-operative ads In dailies, 
big, though profitable. Three other also figured, 
new pictures came in this week, but E8t i ma tes for This Week 

hone of them are doing much- I 

Married a Doctor* looks no more Astor (1,012; 5S-$l.l0-$1.65-$2.20) 
than $15,000 at the Strand, while — 'Ziegfeld' (MG) (Jind week). Big 
'Sky Parade' . is pointing toward an g e j,t smash among roadshow pic 
okay , $7,000 at the little-seater tures in a long time. Selling stand 
Rialto. 'Witness Chair,' on first run I i n g. rooni at all performances first 
at the Palace^ with dual bill com- week, including midnight show Sat- 
pany being 'Sutter's Gold/ may hit urday nlgnt (ig), take was $19,000 
$10,000, fair. : , a third show cannot be played Sun - 

Althbiigh In Its second week, T>e- daya> as others have here, due to 
sire' at the Paramount, with the \ \ one running time, 
Little Jack Little orchestra; Ethel a b ^ s ^. /i R ^ n . 9K « •«.gR._it25> 
Merman and Jane Cooper in the pit, I Cap.tol (4,6*0, 15-35-55-.85-$l.25> 



Giri' (MG) (2nd 

n^sr^oeTytV Musfc HaU only, hveek). Came close to $35 000 first 
Show^chtirSed^to a smafh $55 "o% wjefc but on ^« <«»fg> 
first week and on second '(current), I weakening noticeably , may be_shy 



looks $35,000, iTg^^oYh^u^ 



days, house returning to a Wednes 
day opening (29) 



I comes in Friday (24). 

Center (3,525; 25-35-55-85-$1.10)— 



Plaving to "standing room at all I 'Garcla' (20th): (3rd week). At 
perfprthances > Including at Satur- around $20,000 first week and $12, 



day's (i8) midnight show again, 



KID' HEADS FOR' 
HEFTY J9j 
IN DENVER 




with Ambassador continuing 'Mr. 
Deeds' as a first run after 7 days at 



'Unguarded' (MG) and 'Morgan' 
(Col), dual. Getting nice play from 
visiting school inarms, and pleasant 



CHAPLIN LOOKS FOR 
STRONG 8G IN OMAHA 



the Fox where pics of this qahbre. wea t ner n 0 t hurting. Nice $5,700. 
that were formerly in for a run, are, Last week 'Small Town* (MG) and 
limited to one week and then moved 'Garden Case' (MG), dual, good 
Into Ambassador. Since starting $5 ( 200 ; 

this policy of 'continuing ^ first run' '■ . , (Four th Ave) (3.000; 15- 
biz has been picking up each week U 5 : 40) _. January . (2 oth). A natural 
at the Ambassador. and educat0 i-s glad of chance to 

'Both WB houses, Shubert-Rialto rc i ax and enjoy the talent of a 
and Orpheum, are tossing dualers won der moppet, probably a wel- 
to the natives; 'Road Gang' and come relief from the brats they are 
'Farmer in Dell' are "on screen at pa i d to teach. Ringing the cash 
Shubcrt and 'Till We Meet Again" agister for $9,500. plenty oke. Last 
and 'Brides Are Like That' at the week 'Sutter' (U) a floppo and held 

orp han m . ^. _. only six d ays to poor » 3,20 0 

'Country Doctor,' which ran tip a I" Brown (Ind) (1,600; 15-25-40) 
pretty fair b.o. figure at. Fox several 'Rhodes' (BG). Getting conslder- 
weeks ago, again is on exhibition aD i e play from visitors, also from 
this week at Missouri where it is natives who had their Interest 
teamed up with 'Doughnuts and So- whetted by Huston's recent 'Dods- 
ciety ' a dualer that should bring worth' appearance at Memorial 
money for this big house: Aude. Will go $3,400. nice. Last 

Grand Opera House is set for a week 'Wife vs. Sec' (MG) did well 
good week with 'Coming Round at $3,000. 
Mountain' on screen and 8 acts of Strand (Fourth Ave) (1,500; lo- 
vaudevllle. in addition to 8 local 25-40)— 'Brown Eyes' (Par) and 
ams on Tuesday night. 'Parents' (Par), dual. No names, 

viotrMA • MG's roadshow, grossed but pressure put on exploitation will 
, Z ift £e .%?J AmSSn last week return a pr 6 tit at $3,800. Last week 
two-a-day policy and is | 'Garcia 



Denver, April 21. 
(Best Exploitation: Orpheum) 

'Singing Kid' is headed for a I ^eekrhou^"gbing"back'^ 



000 second ending today (Wed,), 
picture goes third, apparently from 
lack of suitable product since these, 
figures do . not merit, engagement 
longer than two ■weeks. 

Palace (1,700; 25-35-55)— 'Witness 
Chair* (RKO) (1st run) and 'Sut- 
ter's Gold' (U) (2nd run), dual. Do- 
ing fair, around $10,000. Last week 
Country Doctor' (20th) and 'Dance 
Man' (20th), $8,600. ■« 

Paramount (3,604; 25^35-65)— 'De- 
sire' (Par) (2nd week) and Little 
Jack Little orchestra, Ethel Merman 
and Betty Jane Cooper in pit (2nd 
week). Smash show and a policy 
that is gaining momentum here 
means a very strong second week of 
$35,000. First seven days sock 
$55,000. Whole show will be re- 
tained nn extra fbur days of a third 



$9,000 week at theJDenver and goes | day open i n|?s a?aln wJt h '13 Hours 
" * — — By Alr , ( Pai .) and Q uy Lombardo 
band in Wedhefiday (29). 

Radio City Music Halt (5,989; 40- 
60-85-99-$1.10-$1.05) — 'Mr. Deeds' 
(Col) and stage show. Opened stout- 
ly and enjoyed a smash weekend, 
with first seven days' business sug- 
gesting $100,000. Picture holds. 
'Fauntleroy' (UA) last week, on its 



from there to the Broadway for ex 
tended run. Current and second 
week for 'These Three' at the 
Alladin is good enough to warrant 
a third. 

Orpheum arranged a tie-up with 
a mining firm, giving public a 
chance to win 1,000 shares of stock, 
plus free tickets, for best estimates 



Omaha, April 21. 
— (Best— Exploitation: Oniaha)- 

Current draws pass normal and 
those to come shortly augur good 
biz. Omaha, with Charlie Chaplin 
stands to best the town, but margin, 
may be only slight. This one had 
a Saturday opening but $8,000 is 
within reach. 

. Orpheum, with a good enough bill 
neaded by '13 Hours,* and 'Bohe- 
mian Girl* to make it a twin pro- 
gram. Brandeis made a hurried 
booking of 'Witness Chair' when 
singing Kid' failed to hold fbr the 
extra run expected of it. This one 
.V fe'rab no laurels, but will more 
tlian hold its own. 

Exploitation and publicity credit 
centers at the Omaha where the 
01(0 l>ui on extra ateam to recall 



with a 

being held for another week 

Manager Harry Greenman and 
Lucille Byrnes at the Fox win the 
laurel wreath this week for their fine 
exploitation campaign On Shirley. 
Temple's latest opus. 

Estimates for This Week 
■ Fox (F&M) (5,038; 20-35-55) — 
'Capt. January' (20th) and 'Roaming 
LadV (Col), Points for a swell $15,- 
900 'week as Shirley in still town s 
juvenile fave. Last week ', v. Deeds 
(Col) didn't hold up, finished with 
fair $13,500. 

Ambaerador (F&M) (3.018: 25- 
35-40)— 'Mr. Deeds' (Col). Looks 
good for $8,000 afu-r fine advertis- 
ing campaign at Fox lost week. Last 
week 'Connecticut S'ankeo (Fox) 
and 'Pride of Marines' fCol) old 
revival didn't do so »a<l with $i,100 
at end of run. 

Shubert-Rialto (WB) (1.725; 20- 
35-55)— 'Road Gang' (FN) and 
'Farmer in Dell (ItKQ). lathing 
here to excite natives to spend more 
than $7,100, fair. Last week "Slng- 



on the gold cpp""^ oi_aomfi_oxe Jl _ i .^Z^' ^rt?' . , ..? 

buiu Luii'ruu. aecond7gor$T(ri,irno Tvith kids out or 



$14,500 at<the American last _week | i^turna Pg--,-^ througn f|>p 

fine $4,000. 

Mary Anderson (Llbson) (1.000 
15-25-40)— 'Singing Kid' (WB) (2d 
Week). Looks like another musical 
to hit the. bull's-eye. Getting to be 
a habit for the Mary Ann to hold 
over the tune pics, and 'Kid' looks 
headed 'for good $3,500. Last week 
same pic registered with $5,000; 

National (Ind) (2.350; 13-25-40)— 
'Spy 77* (FD) and Stage show 
headed by York and King. Old 
timers going great, and indications 
are for $4,200, fine. Last week 
•Soak Rich' (Par) and WHAK Barn 
Dance on the stage for four days, 
followed by 'St. Louis Kid' (VVH> 
and 'Forced Landing' (P.cp), dual, 
three days, fair $3,500, 

Alamo (ind) OOO; 1j*-2.j)— In- 
former* (RKO) and 'Billies' (RKOi 
dual Brace of attractions promlns'* 
neat $1,700. above average for 
house. Last week 'O'Malley' (20th) 
and 'Matthews' (Col), dual, splitting 
With 'Valentine' (Rep) and 'Hobo 
(GB). dual, just about average 
$1,500. 



Estimates for This Week 
Aladdin (Huffman) (1,500; 25-40- 
50)— 'These Three' (UA) (2d week). 
Sticks for third on current $4,000. 
Last week sailed along to $4,500, 
plenty to warrant holdover. 
. Broadway (Huffman) (1,500; 25- 
40)— 'January' (20th) (2d run). Fol- 
lowing week at the Denver, still 
going strong at $2,500. Last week 
'Fauntleroy' (UA), following oyer 
two weeks at the Aladdin; still held 
the Broadway up to its average of 
S1.5C0. 

Center (Allan) (1,500; 20-25-35)— 
'Dance Band' (FD) and stage show. 
Off at $2,000. Last week 'Valentine' 
(Rep), $2,500, below average. 

Denham (Cooper) (1,500; 25-35- 
40)— 'Moon' (Par). Doing okay 
$5 000. Last wpek '13 Hours' (Par) 
did a neat $6,500. 

Denver (Huffman.) (2,5 ; 25-35- 
50)— 'Singing Kid' (FN) and stage 
band. Goes to Broadway after good 
$9,000 here. Last week 'January 
(20th) topped the town easily at 
$10,-000 and moved to the Broadway 
Orpheum (RKO) (2.000; 25-30-40) 
—'El Dorado' (MG) and 'Bet' 
(RKO). double. Town seems to 
think it's just a pair of sluffs rather 
rha'n official start for duals at this 
Iionx". Fair at $0,000. Last week 
■Small Town' (MG) went to town 
for big $8,000. 

Paramount (Huffman) (2.000; 25- 
40)— 'Chan at Circus' (20th) and 
•Song and Dance' (20th), double> 
Average $3,000. Last week 'Gang' 
U'"N> and Tayoff (FN), $2,500. 



school, this beating Initial week's 
(Holy Week) take of $90,900. 

Rialto (750; 25-40-66)— 'Sky Pa- 
rade' (Par). Augurs about $7,000, 
okay: Last week 'Murder on Bridle 
Path' (RKO), $7,100, 

Rivoli (2,092; 40-70-99)— 'Things 
to Come' (UA). With a Hmart ad- 
vertising und exploitation campaign: 
behind it to offset some bad notices, 
flrat week'» grab may reach $30,000; 
This isn't big but it's agreeable 
profit and possibly meaniw three 
weekM. 'Come* had a flossy Invita- 
tion premiere Friday night (17). 
Final two days on fifth week of 
'These Three' (L'A), under $4,000. 

oxy (5,836; 25-35-55)--'Gentic 
Julia' (20th) (2nd week) and stage 
show ("nrt week) featuring 'Stuff* 
Smith and Onyx Club boys. Rode 
to fancy $38,600 last week (1st) and 
on. holdav.er.wiil.set house fair jprpfjt. 
at $25,000. 

Strand (2,707; 35-55-65-85>-VMaiv 
rled a Doctor' (WB). Another dis- 
appointer for this show window of 
the Warner firm, pace meaning a 
pull for $15,000. Theatre may have 
to hold over, nevertheless, due to a 
product situation. 

State (3,450; 35-55-75)— 'Milky 
Way' (Par) and vaude headed by 
Buddy 'Rogers. Latter on personal 
with the Harold Lloyd comedy help- 
ing but not smash at around $23,000 



Indicated. 'Klondike Annie-' (Par) 
and Stci>in' Fetchlt as headllner oi 
stage bill came close to $30;000, very 
good. 



VfflfETt 




'Zieggy $15,500, Waring-loon 38C 



eign Affairs' (G-B>, 'Clairvoyant' 
(G-B), 'Two Hearts in Harmony' 
(BIP), 'Street Singer's Serenade' 
(AD), and 'Mystery of Mary: Celeste* 
(AD). Other releases include 'In 
Person' (RKO), 'Two in Dark? 
(RKO), 'Sylvia Scarlet' (RKO), 
'This Is Life' (Fox), 'Man Hunt* 
±^3h:»M..:'JMX .. o£ .. Seci'ets' (Col). 

Melbourne, March 24. 
Attractions here include 'Midsum- 
mer Night's Dream' (WB), 'Bride 
Conies Home* (Par), 'Mutiny on 
Bounty' (M-G>, 'Sanders of RiVer' 
(UA), and 'Come Out of the Pantry* 
(BD). ' ... ' 



'Homestead (Lib) and raudei wltHUMG), honey, $3,1110,.. anQUt..i«!./o. 

•Find the Man' (Indie) added. Lat- above. average,, 

ter based on Weyerheauser kid- Orpheum (LTC) (1,350; 10-16 : 20r 

napping at Tacoma, nearby, adv. 26)— 'Bohemian' (MG) With Black- 

dept. stressing '$1,000 given away' stone on stage, three days, Four 

for capture of Mahan, suspect still <jays following is 'Splendor' (UA), 

at large. But only fair at $3,000. plus repeat of 'Collegiate' (Par), 

Last week, 'Muss 'Em' (RKO) and dual. Blackstone take is heavy and 



stage show, $3,900, big. 



Boston. April 21. 
(Best Exploitation: Loew's) 

Fred Waring on stage of the Met, 
with 'Moon's Our Home' on screen, 
is leading the town by big margin 
this week at $38,000. 'Ziegfeld, 
roadshowing at the Colonial, is okay 
at $15,500. . • 

- /Small Town. Girl' pn dual bill at 
the State and Orpheum, is not big 
time but satisfactory at $29,000 for 
the two houses. N.T.G. show on 
Xeith-Boston stage, with 'Murder 
on Bridle Path' on the sheet, is very- 
good at $22*000. Stage show is 
dragging 'em in. -> , . . 

Par and Fenway are doing fair 
trade with dual bill of 'Road Gang' 
and 'Chan at Circus.' 

Keith Memorial is mired with. 
♦Witness Chair' andr $9,000 will be 
about tops. Fine Arts pulled a 
nifty last week by announcing the 
American premiere of 'Extase.' 
Opens with a special reserved seat 
performance Wednesdav night (22) 
and then launches into a regular run 
at 75c. top. State board of censors, 
has passed the film, with few dele* 

tlons; but Mayor Mansfield of Bos- I Brooklyn, April 21 

ton and. his theatre license board Down towners ill do satisfactory 
can intervene if it does not please k ,7^1. weSk product being gen- 
city hall. Possibility is regarded ^as E^fiS pSmSunt 

slight, ^however, rt»~:* h ? ^"y*^ S'DeMr? looks like good $15,000, 
never before stepped, in to SQuelch I wjn • 'Petticoat Fever'.^and 
a film after passing the state c« n - Kpanic on the Air' will receive gdod 

8 °joe PIPesa artd staff of exploiteers P 16 ' 00 |- . - w _ ' 

Were allotted a natural space r pryer Ettimates fop. 

in the official dedication. of the t*vo > .Paramount (4,000; 25-35-50)— "De- 
renovated Loew houses. Tying in* sire' (Par). Excellent notices and 
with 'Small Town Girl/ feature film I opened to turnaway preview, biz 
on the dual bill, the boys p^wed1 # TliuriBaay--Vtehfc-a*5-)'.; - Healthy $15,- 
several half pages 6t- special stuff -000. Last week 'Singing Kid' (WB) 
in newspapers, a three-quarter page; w ith first rate exploitation campaign 
a transcription on the film over received fine $17,000, 
local radio station, numerous win- p c ^ (4,000; 25-35-50)-^-'Candles* 
dow tieups, tieup with a chain of and «i r ish Eyes' (Rep). Latter fea- 
cosmetic shops, hotel cards, nun- Luring Phil Regan, ex-rBrooklyn cop. 
dreds of special Window cards, Lux Uyn.1 sn are good $12,000. Last week 
tieup, and in advance garnered | . Feet > (R e p) and 'Federal Agent' 



'Desire' $15,000 at Par 
Leads Brooklyn; Met's 
Tetticoat'-Tanic' 



weeks of theatre mention on the film 
in connection With the serial when 
it ran in a Boston paper. At the 
dedication of the new lobby at the 



(Rep), $14,500, good 

Loew's Met (3,400; 25-35-50)— 
'Petticoat* (MG) and 'Panic' (Col): 



aeaicauon. oi ine new iguoy at ine u ^ will give house pleasant 
State,. Gov...Curley was a guest ^og^st A w *ek. 'Doctor' (20th) 

and 'Unguarded' (MG), $18,000, fine 



•speaker on. a 45-minute. air- waver, 
Klleg lights plastered the front of 
the house, a 450 -pound birthday was 
promoted. 

Estimates for This Week 
Met (M&P)' (4,200; 35-50-65)— 
•mbon" (Par) and Fred Waring band 



Albee (3,400; 25-35-50)— 'Witness 
Chair' (RKO) and 'Bridle Path' 
(RKO). Mild $10,000. Last week 
'Sutter* (tl) and 'Old Man' (20th) 
$9,000, weak. 

Strand . (2,000; 25-35-50)r-'This 



Looks hot at $38,000. Last ' week I Night* (Par) and 'Parents' (Par) 
the big house had another Avinning Dualers will give house fair $5,000 
Week, $33,000 for Ray Noble band Last week 'Snowed Under' (WB) 



and 'Singing Kid' (WB) 

Keith- Boston (RKO) (3,000; 35- 
50-65)— 'Bridle Path* (RKO) and 
N.T.G. unit on Stage. . Latter doing 
bulk of the business, yery good at 
$22,000. Last week 'Leathernecks' 
(Rep) 'and Buddy Rogers in person 
satisfied at $18,000. 

Orpheum (Loew) (3,000: .25-35- 
40-50)— 'Small Town' (MG), and 
•Panic' (Col), dual. So-so at $15,- 
600. 'Reeds' (Col) and 'Garden Case' 
(MG), double,;, good at $16,000 last 

State (Loew) (3,200; 25i 35-40-50) 
—'Small Town' (MG) and 'Panic' 
(Col), dual, fair $14*000. Last week 
$17,000 oh 'Deeds' (Col) and 'Gai-- 
den Case* (MG). 

Keith Memorial (RKO) C 2,000; 
25-35-50)-r-'Witness Chair' (RKO) 



and 'Nevada* (Par), $6,000, good. 





[ but No 
Profit in Prov. 



week will approximate $3,200 on 
first half strength. Last week 
'Snowed Under* (FN) With 'Oo-La- 
La Continental' unit three days, then 
four of ibbetson* (Par) plus 'Broke 
Bank* (20th). Week's take excep- 
tional, considering Good Friday 
start, up with $3>300, . 

Stuart (LTC) (1,900; 10-25-40)-r 
'Pink' (UA). Cantor doing very well 
with. this . one artdL should. .capture 
$3,700, tidy sum here. Last week 
'Januaiw* (20th) went to pieces after 
a sharp opehing and. plopped late in 
the week. Near $3,400, not bad, but 
not showing much stuff. 

Varsity (Westiand) (1,100; 10-20- 
25-4Q)— 'Deeds' (Col). Being held a 
Providence, April 21. second week and starting: much 
(Best Exploitati Strand) stronger on it than the first. First 

. .v , j ■ -iw „ Pn « n sf>t seven : days garnered about $2,390, 
Another dandy week, in probpect yery , ^ £or thig houge whIcft 

for most stands. hasn't been on the upper side of 

One holdover, 'Lonesome Pine,' at $1,000 in weeks. Building power 
Strand, is having a second big week. | phenomenal. 
Shirley Temple is standing them up 
at the Majestic where gross Is sure 
to go over the $10,000 mark. 

Loew's not so bad off either With 
Petticoat Fever' and 'Hell Ship 
Morgan' despite ..tough opposlsh. 
Albee is once more in the vaudeville 
fold, opehing this week with tab 
'Vanities.' Fay's, only consistent 
stage show spot in town; having 




B'HAM HAPPIER 



Steel 



iz Up and Grosses Follow— 
Temple Pic $7,000. 



irmlngham, April 21. 
■cam snow bhul m ■ Business a little better, ..Turned 

toulh UmeVoUing up' against the at last Steel outlook bright ; 
girls in 'Vanities.' est in several years. Payrolls mean 

• Strand's campaign on 'Pine' large- bigger grosses. 
Iy responsible for business there. . ..Estimates for This Week 
publicity staff, with. Ed Reed at the i«b«ma (Wilby-Kincey) (2,800; 
nelm, made capital of the all-color 30J35.40)— < Jariuary v (20th). The kid 
bally, feeding' It out to the public Js stm puUm £ tnem i n; $7,000, : mod- 
in big chunks via the newspapers, | . erat £ >Iiaat -week. 'Colleen* (WB) and 



radio and several well-spotted dis. 
plays in the downtown area. Plug- 
ging -being kept right up through 
current stanza. 

Estimate* for This Week 
Majestic (Fay) (2,200; 15.-26-40)— 
January' (20th). Matinees jammed 



style' show, $6,500. 
■ '-Rite (Wilby-Klncey) (1,6.00; 25- 
30)-L-<petrlfied' (WB). Away to a 
nice start with plenty of talk about 
for $3;200. Last Week 'Shark, Islancl' 
(20th) $3,000, fairly good. 
Strand (Wilby-Kinfiey) (800; 25) 



with kid trade and evenings packed —'Desert Gold' (Par) and 'Melody 
with the grown-ups; combination (UA), split, $1,700. Last week Tel- 
should give house a chance to crack low Dust' (RKO) and 'This Is Life 
at least $12,000; sure to hold over.j (20th) $1,800, fair. 



Empire (Acme) (1*100; 25)— 
—'Rhodes' (GB). About average at 
$2,000. Last week 'Zero' (FN), $2, 
600, moderately good. 



Last week 'Singing Kid' (FN) 
started off well, but took awful 
slide-, disappointing at $7,500. 

RKO Albee (2,500; 15-25-40)— 
'Bridle Path'- (Radio) and 'Vanities' 
unit. No question of What's bring- 
ing the boys in this week; alluring 
lobby display of the femmes keep- 

ing things at a brisk pace around (Continued from page 2) 

this spot for a change. Four shows Hughes, the latter attired in black 



Mayfair 



a day: over' weekend, and continu 
ance if trade warrants it. House 



and white chiffon, Mh and Mrs, 



'Deeds' $6,000, 'Follies' 
In Seattle 2d Week 



, April 21. 

(Best Exploitations ifth Ave.) 

Starting slowly, but. building is 
the story of "Ziegfeld,* which goes 
.into its. second week roadshowing 
at the Music Hall.:. .. 

'Dejeds* has plenty on the ball and 
looks Bet for run at the Liberty, 
stepping into second week^ with 
I more to come. 'Shark Island* like- 
wise proved the goods and moves 



ance if trade warrants u, n«u« -, c wi i SO n (she was lin deep pur- 
should wind 1 up »with i $12,000 ^ Plenty L J repe GOVered wit h red net), 
SiSSS' im « Femvick wearing hyacinth 

just so-so at $7,000 on an eight-day chiffon, and Covnwall Jackson; Mr. 
J un y and Mrs. Charles Kenyon (in a gay 

Loew's 6tate (3,200; 15-25-40)— flowered print). 
Petticoat' (MG) and 'Morgan' (Col). Mr and Mrg j osep h Sefton (Min- 
Nice start augurs well for the fln- ■ G ombel) wearing white and blue- 
ish; with to)** OPP° S *"°" 00 f t printed chiffon, with white gardenias 
around, house ^^^l^ » *** ^p; Mr. and Mrs. Bea Bard 
UUU7 a nd ^Garden Case* (MG) (Ruth Roland) in blue print and 
plenty big at $16,000,. topping every- white ermine cape, and Mr. and Mrs. 
thing in town. Herman Helbush in a gray print. 

Strand (Indie) (2,200; 15-25-40)— The Norman McLeods, Betty Bron- 
Pine' (Par) and all-color program son . an a h. e. Drake, the Edwin 
of shorts (2d week). Off to good Marins, Mr. and Airs. Arthur Steb-e 
start, 'but outcome largely depen- bm (in white satin), Mr. and Mrs, 



Oh the skids to $8,000. Same for to Music Box for extended^ run. 

second frame of 'January* (20th) 'J&t-£*&** tton a *^ l ^ H £fc 
in nt week' with birthday matinee Satmdny 

Paramount (M&P) (1,800; 25-35- morning (WytOi' Shirley > Temple in 
50)-'Road Gang* (WB) and 'Chan Captain January;' P^ture of the 
^Gi>»eus?--(mh>^aa4^Ied4uin^t- l i ttle gjr lgr atls to evey one at- 
h aid of Monday (20) local hOli- [tend ng. Got capacity biz at tne 
, will drag in around $7,000. Last special met 



with 
day, . 

week 'Rhodes* (GB) and 'Snowed 
Under' (FN), dual, slipped to $6,000. 

Fenway (M&P) (1,600; . 25-35-40- 
50)r-'Road Gang* .(WB) and .'Chan 
at Circus* (20th); just fair, $5,000. 
Last week off at $3,800 for .'• hodes' 
(GB) and 'Snowed Under' (FN), 
dual. 

Scollay (M&P) (2,700; 25-35- - 
60)— 'Rhodes' (GB) and 'Colleen* 
(WB), dual. Better than average, 
around $6,000. Last week 'Fauntle- 
roy' (MG) and 'Pino* (Par), dual, 
pleasing at $6,900. 
Colonial (Loew) . (1,600; 55-83- 



Esti mates for This Week 
lue Mouse (Hamrlck) (900; 27 
37_42)_'Pine' (p a r) . (4th , week). 
Mild five days at $1,500. Last week 
$3,200, good. 

Coliseum ( vergreen) (1,800; 21 
.32^— "Happen* (20th)' and 'Tough 
Guy' (MGM). split, with 'Ghosts* 
(M.GM) and 'Marriage' (Fox), duals 
First half accounts for most of fair 
$3,400,. Last week' 'Milky Way' 
(Par) and 'Exclusive' (MGM), dual, 
six days, $2,800,. fair. 

Fifth Ave. (Evergreen) (2,400; 
27-37-42)— 'January' (20th): Special 
$1.10-$l,6t>). -Good response to I mat Saturday - and one newspaper 
roadshow of 'Great Ziegfeld' (MG), campaign, but just moderate at 



but not setting town on Are ati$15,- 
5C0. 'Will not be shown in any- 
other theatre in Boston this season* 
is being plugged. 



■MUTINY' TOPS BUT 
BIZ DULL IN SYDNEY 



Sydney, March 24. 
Public is laying off a little on <mi- 
teriainment. Some very nice attrac- 
tions playing "here, though, with 
'Mutiny on the Bounty* (M-G) still 

'Bride Comes Home* (Par), and 
'Escapade* (M-G) are okay on biz, 
Lily Pons in • 'I Dream Too Much' 
(RKO) looks like catching ..trade, 
*s does 'Thanks a Million* (WB). 

iSnglish are back agai with 'itfor- 



$6,500. Last week,. 'Singing Kid 
(WB), five days, $3,800, slow 

Liberty (J-vH) (1,900; 27- 37- 42) 
—'Deeds' (Col) (2d week). Going 
big for $6,800. Last week, $9,000 
great. 

Music Box (Hamrlck (900; 27-37- 
42)_'Shark* (20th) and 'Breakfast' 
(TJ). Moved herp from Orpheum 
and fair at $2,800. Last week 
•Colleen* (WB) (2d weeto, $2,40w 
fair. 

11 ic Hell (Hamrlck) (2,300; oj- 
J.QZ^ 'Ziegfeld* (MGM) (2d week) 
Word-of-mouth helping tor fine 
$8,500. Last week, the same. 

Orpheum (Hanirick) (2,700; 27- 
37 -4L')— 'Petticoat' (MGM) and 'Old 
Alan* (20th), dual. Good $7,000 
■Last week, 'Shark' (20th) and 
•Breakfast* (U). dual; $7,500, big. 

Psramount (Evergreen) (3,106 
16-21-32)— 'This -Night' (Par) and 
'Woman Trap' (Par), dual. Kiepura 
getting the build-up. but slow at 
$3,000. Last wtek, 'Chan at Circus 



dent Upon the breaks. First week 1 Jonn • gtah]( Mr and Mrg M nt 0 n 
house janlmed them in on six-a- c6hen> Ned Marln> and Mary How . 

da Fay 8 V (2 g 000 O ; $ ^-°25--40)-'Saddle' ard, in a white background covered 
and 'Music Hall Follies* on stage, with gay flowers. 
Alone ' in vaude field this program Joan Bennett, official hostess, wore 
would do things at the box offlce. a cinnamon and white print trimmed 
but with Albee cutting- in- $6,500 witft ba n< j s of white crepe. In : her 
WUl be top here. Last week 'Snow- party were Gene Markey . ]vir. and 
bound? ■ (EN) 1 . g ot— a— big— hand- ti-om ■ FrgnC not - (- Joan Cra w^- 

vaude to hurdle,$7-,200, sW«ll. Jn ^ bacHgl . ouhd cri nkle- 

crepe made with a long tunic and 
Dlanlrc+nno./TinhpniiHtl' I trimmed with red flowers at the 

BiacKstone- jsonemian bodice) . Darry i an d Virginia zan- 

LinCOln: 'Deeds' 2d $2,300 uck (in blue and white-crepe); Mr. 
in » . . arid 'Mrs. William Goetz; Mr. and 
Lincoln, April 21. ^ Sam j a ffee (in .white back- 
(Best Exploitation:. Orpheum) groun( i sa tin print), Mitchell Leisen, 
After seven building days the Dav id Selznick , Tillie- Losch (In red 
Varsity; is : WWinp ^^^^^J crepe) and Virginia Bruce in vari- 
Vt^ls t1^ n sUet S bu S t tr0 w^i colored flo>ver print- on white back- 
probably 1 get more than the first ground made with a tiny scalloped 
week's. $2,300 in this extended run. Jacket. 

House is» roped .^ff, with 40c patrons. , xJna Merkel wore blue and silver 

only allowed on the first-floor, which chlffon( Essl g Afton, Charles Morri- 

is- a *ieh; Prjce for the spot and I Son d T h ^ Arled ge completed her 

the Se iay erumbling early in pafty Tom ^ ^ ^ wlfe ^ & 

Blackstone, the magician, started gay pink print, Thomaslna, in a 

the Orpheum off in a spin after hay- clinging red print; Mr. and Mrs. 

ing been tied up with department Donald : Kirk" (in silver and white)-, 

stores, two days previous to the Mr! and Mi\. Purnell Pratt, Mr. ahd 

; opehIriig''.and ■'beine'"'l"<iathTed tir th» "jjirij. Samuel 'Raphaelson, .June 

ads. Laurel-Hardy's 'Bohemian* is Travls i n re d polka dotted chiffon, 

helping. Cantor's Strike Me Pink WJlliam Wyler Geno Raymond, 
doing surprisingly well 



Washington, April 21. 
(Best Exploitation: National) 
■Mr. Deeds' hot Only came to tow 
this Week, but has burg on its ear, 

JSrltics jwent into, daily rapiuxea 

following advance screenihg and 
ads, playing Up Capra angle, prove 
that man who did 'it Happened' ig' 
becoming a definite b.o. entity; 
Opened to SRO, and only reason it 
won't smash house record is length 
of show, that prevents playing more 
than four programs per day. 

Other sock is 'Great Ziegfeld,* 
which, opened Sunday (19) in road- 
show engagemerit at National. Press 
agents' steady pounding, which 
reached peak in trek of local critics 
to Philly for premiere, gave house 
smash opening and reviews had line 
half block long yesterday (20). . 

Met gave 'Rhodes' nice send -off 
with premiere last Thursday (16) 
attended . by British diplomatic 
corps. Early bow plus being differ- 
ent type . from opposition will keep 
It safely in the black, but nothing 
sensational. Most other spots are 
fighting hard, and ail are blaming 
troubles on unprecedented opposi- 
tion. . - 
; Top bally lionors go to 'Ziegfeld' 
for series of stunts and stories 
pulled by local Loew's and special 
MGM p.a.'s. 

Estimates for This Week , 

Carle (WB) (2,424; 25-35-40-<0- 
70)— 'Mr. Deeds'. (Col) and vaude. 
RaVe's over" pic plus Jan Garber'on 
stage shooting at sensational $25,000: 
in spot where record is $25,000. Last 
week 'Singing Kid' (WB) and Ina 
Ray- Hut ton took nice $19,000 against 
strictly arty opposition. 

Fox. (LoeW) (3,424; 25-35-60)^ 
'Country Doctor* (20th) and vaude. 
Jimmy Savo on stage and nice re- 
views aiding quintuplets to $23,000, 
good in face of opposition. Last 
week 'Fauntleroy' (UA) and class 
stage bill took sock $28,500. 
. Keith's (RKO) (1,830;. 25-35-50)- 
'Love On it Bet' (RKO). . Nicely re- 
ceived in print, but opposition won't 
let it better oke $8,000. Last week 
'Sutter's Gold' (U) took oke $9,000. 

Met. (WB) (1,853; 25-40)-^- 
'Rhodes' (GB). Opened last Thurs- 
day' (16) with swank premiere and 
may-hold up to good $6,500 for seven 
days.'. Last .week 'Silly Billies' 
(RKO) got by in holiday week 
with satisfactory $4,000. 

Columbia (Loew). (1,583; 25-40) — 
•Chan at Circus' (20th). Looking at 
good $5,000. Last week 'Modern 
Times' (UA) third seven-day.s on 
main stem took nioe $5,000. 

Beiasco (Radln) (1,100; 25^35-50- 
60)— 'Catherine the Great' (UA). 
Seems to have stemmed tide of. flop 
revivals and should get oke $2,800 
for five days. Last week revival of 
'Smiling Lieutenant' (Par) muddled 
through week $1,300 for four days. 

National (Legit) (1,700: 50-75-$l- 
$1.50)— 'Great Ziegfeld' (MG). 
Smash campaign and rave reviews 
sending week off to what should be 
big $20,000. 



Estimates for This Week 
Liberty (LTC) (1,200; 10)— 'Im- 



Wyler, 

Jeannette MacDonald (In blue mous- 
seline de sole), Mr. and Mrs. Wil- 
liam Seiter (Marion Nixon, in ash 



'Shark' Puts Bite on 

Tacoma for $3,000 

Tacoma, April. 21. 
(Best Exploitation: Rialto) 
Rlalto^d-onouelUl^t^fi^^M,- 
'Lonesome Pine* to hold over 'Music 
Box* Is getting real biz with 'Shark 
Island.' with duals there and at all 
the Hamrlck . houses. 

Best exploitation for 'Pine* at 
Rialto with billboards, newspapers 
and street banners; all-color angle 
played up fo£ returns. 

Estimates for This Week 
Blue Mouse (Hamrlck) (750; 16- 
27) -^-'Happen' (20th) and 'Too 
Tough* (Col), dual. Good biz at 
$1,500, Last Week 'Next' (Col) and 
'Bohemian* (MGM), dual, $1,600, 
okay, . 

Music Box (Hamrick) (1,400; 16- 
27-37)-VShark- Island' (20th) ajna 
'Snowed (WB), dual. Heavy bill- 
ing for former bringing town's top 
figure, $3,000, Last week 'Slnfin* 
Kid' (WB) and 'Revolt' (RKO), 
dual, five days, $"1,850, poor. 
• Rialto (Moore) (1,350; 1C- 27 " 37 C 
'Pine' (Par) (2d week):' Okay, tpi 
$2,200. Last week $4,700. big.- 

Rbxy (Hamrick) (1,300; l 6 - 27 -' 3 c 7 t ; 
—'Breakfast* (U) and 'Yellow Dust 
(RKO), dual. Paced for slow $Z,w»> 
Last week 'Chan at Circus U0W 
an h 'Rni,«<i* (Col), dual, weak ai 



personation' (U) and '^S"? '-chiffon). Helen Ferguson! Anita 

Sge n n S t* K) alSWf S3 ^se ln . blue and green chiffon, 

(Indie). Heading for $1,050, good Bob Marlowe, Robert Riskln. Flor- 

enottgh. Last week 'Candles' (Rep) erice Rice in white and vari-colored 

and 'Trail of Terror' (Spec), split, crepe, Jack Klrkland, Mr. and Mi's, 

with 'Spy 77' (FD) and 'Press' (Vic), Hal Roach, Mr. and' Mrs. Fred J. 

good with $1,150. . . I Toole, Mrs. Eddie Robinson in pur- 



and 'Round 
$2,600. 




foh over white lace. Mr. ™*?^ c ' 
Richard Wallace, with Mrs. ^ au " Ir 
wearing black and grey crepe, . ■ 
and Mrs. .Bert Lytell, Mr. and Mrs. 
Robert Wai-wick, Francine W 



getting away pretty, fair. Opened I e waie B in . ™» f llQ , r u,a V K , sq „ „ 
cold, unexpectedly replacing 'Small fon . Bam Irwin, Mr. and Mrs. How-. 
Town' (MG) which was to have ' ard Green, the latter in black chif- 



more in blu'e satin, 1 tv,ns ,.y,~Vild-' 
Laura Hope Crews, Edmund 
ing. John Owen, Constance Com 
and Edgar Allen Woolf. 



Caesar, 



P I C T 



c cntisii 



VARIETY 



11 




In linpiiofis; 'Deeds' Big $15,000 



Minneapolis^ April 21. 

(Beit fcxpioitati : rph., Minn.) 

Due to 'Mr. Deeds/ mite vs. Sec- 
retary.' 'Ghost Goes West' and 'Our 
flan? in person, plenty of real 
rfodffh is pouring into local box of- 
J2? 'Deeds' packs a particularly 
hefty punch and has the Orpheum 
off to a great start. A fortnight run 

^Jffi-S* bang-up $18,000 week at 
the BnnWtaT'WIiry*^^ 
nver to the State for downtown run 
'££ seven more profitable days are 
to prospect. The kiddies swamped 
the Minnesota over the weekend and 
snoueh parents, accompanied the 
vbungsters to bring up takings to a 
respectable level. 'Our Gang' bunch 
on the stage were the magnets, 

A source of rear wonderment is 
'Of Human Bondage' which, in its 
29th loop week, scaled 10c and 
15c higher than during recent pre;- 
ceding visits downtown, starts its 
fourth Week at ' the sure-seater. 
Time. 

Both the Orpheum and Minnesota 
jut over hot exploitation campaigns. 
The former copped extra advance 
newspaper reviews' of a highly fav- 
orable nature, put out 60 24-sheets 
and 26,000 postal, cards and staged 
several special V,. screenings foj" 
'Deeds.' Minnesota also used 24- 
sheets, had 'Our. Gang' comedies 
featured in practically all Publix 
houses here and, over the territory 
for the past fortnight, ran special 
trailers ln rf 'affiliated theatres, gar- 
nered newspaper interviews and had. 
a bunch of display ad tie-ups cost- 
ing the showhouse nothing for the 
kids in person. 

Estimates for This Week 
,. "Minnesota (Publix) (4,200; 35-40 r 
|0)^-'Garcia', (20th) and *Qur Gang' 
kids on stage. Kids are the draw, 
with matinees getting a better, play 
than nights. Raising the children's 
price from 10c to 16c .swelling, the 
total, but entertainment not so forte 
bo' it's doubtful If trade will hold 
up for balance of week. Very 
good $18,000 indicated. Last week, 
•Wife vs. Sec' (MG), $16,000, very 
big. 

Orpheum (Singer) (2,890; 25-35 
40)— 'Deeds' (Col). Smashing $16,000 
" in prospect. Last week 'Singing 
•Kid* (FN), $10,000 for nine days, 
good. - 

State (Publix) (2.300; .25-35-40- 
56)— 'Wife vs. Sec' (MG) (2d run). 
Moved over from .Minnesota for sec 
ond loop week at advanced prices 
and en route to good $6,000. Last 
week, '13 Hours' (Par), $4,000, light. 

World (Steffes) (350; 25-35-40-55) 
—'Ghost' (UA). A natural for this 
house and looks set for at least 
three weeks. Traveling in direction 
of good $2,500. Last week third for 
'Third Floor* (GB), $1,200, okay. 

Time (Berger) (290; 15-25) 'Bond- 
age' (FN) (4th wk.). No accounting 
for the pace that this one has been 
setting, considering age and .number 
of loop repeat engagements. On 
three days of fourth week $300. Last 
week, $900, good. 

Lyric (Publix). (1,300; 20-25)— 
'Drift Fence' (Par). Good westerns 
oke for this spot. Eye-arresting 
front helping to bring in customers. 
About $2,000, good. Last week 'Boul- 
der' (WB), $1,800. fair. 

Uptown (Publix) (1,200; 25-35)— 
'Petrified' (WB), 'Looks like good 
$2,800. Last week, 'Doctor' (20th), 
•,. $3,100, big. 

Century (Publix) (1,600; 15-26)— 
'Fleet' (RKO) (2d run). Big $3,000 
in prospect. Last week *Marie' (MG) 
and 'Milky "Way' (Par), second loop 

^^^tta^-SpHt-^WOTr^^H^-.r--— " 



least $7,000 of the gross. 'Captain 
January.' is packing the small Afiolr 
lo at a good $6,800, while a dual of 
'Petticoat - Fever*- - and 'HeUsliip 
Morgan* IS doing very well" at 
Lbew's with an Indicated $7,750. 
The large Indiana is trailing weak- 
ly at $4,000 with a twin bill of 'Sut- 
ter's Gold' and 'Big Brown Eyes.' 

Exploiteers were at one another's 
throats all week, too.' Top honors 



f^SiJSftS .^Sli**?! ^ 8 ^J*2? P */ 0 ^ to the L y ric its campaign 

a winning $6,000. Last week 'Sutter', on Horace Heldt Radio coverage, 

(TJ) answered to exploitation for classified ad tieups on National 



good results at $5,700 

United Artists (Parker) (1,000 ; : 
26-40)r-'Small Town' (MG) (2d 
week). Registered and responding 
for great $4,500. First week big 
$6,800. 

Paramount (Evergreen) (3,000; 
25-40)— 'January' (Fox) and 'Chan 



Wartt Ad Week, and special display 
co-op ads, 180rwindow. displays with 
Alemite. dealers and distribution of 
25,000 coupons on an Alemite tieup 
as well as newspaper Interviews, 
highlights of the campaign; 
Estimates for This Week 
Apollo (Fourth Ave.) (1,100; 25- 



Fro 

Deeds Starts 




^_.Cir.Q^^EQx),...Cp^ 

biz for this spot at $7,500. Last week li^f ^ '*^ 
•Pine' (Par) and 'Saturday Night' 1 ple 1? t - QP - s £ ° r thl * h0USe - If 



rVAvV itncovi or^ot'' u «, 1 ^ ay / VIBn t Iwere not for the extra competition 

ff Ann an Hay SeC0nd week the going would be even better 

■l^v . , Wo . . „ ■ . than it is. Results are good, how- 

<*m£? sfi^ft^ (H ^wii;i Ev ® rg F een > ever, at $6,800. Last week 'Message 

(2,000, 26-40)-vi3 Hours (Par) and to Garcia' (20th) mild at $3,000; 

Secrets' (Col). Duo getting fair re- Circle (Monarch) (2.600; 25-40)— 

suits for $4,500. Last week 'Rhodes' 'Moon's Our Home' (Par) dualled 

(GB) and 'Round' (Col) never w ith 'Silly Biliies' (RKO) for five 

clicked properly and pulled after days, with Lum and Abher In per- 

six days, getting only $4,000. son in place of latter film. On Sat- 

Mayfaip (Parker-Evergreen) (1,- urday and Sunday. Stage appear- 
400;. 25-40)— 'Personal' (U) and: ahce of radio stars over week- end 

'Punishment' (Col). Average at $2 ; - | upped the gross to- a dandy $9,000. 



RKO lri~ a year, disappointing. 
Slipped to $12,400 after $23,700 first. 

Hipp (WB) (3,00"0'; 25-40)— Janu- 
ary' (20th). Phenomenal pull w.ith 
kids, topnotch at $24,500 through 
good salesmanship. 'Singing Kid' 
(WB). last week beat all the bunnies 
by laying a $10,500 Easter egg. 

Allen (RKO) (3,000; 26-40)— 
•Yankee' (Fox). Revival clicking 
among Will Rogers' followers bet- 
hel? "than -iriaTiy- of Allen'* -first-runs,- 
Excellent at $4,600. Last week 
Chan: at Circus' (20th), okay at 
4,000. 

Stillman (Loew's) (1,872; 25-36)— 
F-Man' (Par). Shade over aver- 
age at $4,500. 'Big Brown Eyes' 
(Par) last week $3,500, nice.. 

EL DORADO' AND 



500. Last week 'Brides' (WB) and 
'Morgan' (Col), fair., $2,200. 




INCINCY 



Last week . 'Farmer in Dell' (RKO) 
on dual with 'Boulder Dam' (WB) 
weak at $2,500. 

Indiana (Monarch) (3,100; 25-40); 
•Sutter's Qold* (U) and 'Big Brown 
Eyes* (Par) dual. Former plugged 
heavily in teaser ad campaign* but 
take is. meagre at $4,000i Last week 
•Singing Ki$l' (WB) moderate at 
$6,000. "*\: 

Loew's (Loew's) (2,800 j 25-40)— 
'Petticoat Fever' (MG) dualled with 
'Heliship Morgan' (Col). Latter lg 
nored.in'ads.. Former plugged with 
large national assist ads. Gross 
will be quite okay at $7,750. Last 
week 'Smalltown Girl* (MG) and 
•Moonlight Murder' (Col) dual Swell 
at '$9,800, due to Gayhor-Taylor. 

Lyric (Olson) (2,000; 25-30-40)— 
'Chan at Circus' (20th) and Horace 
Heidt on stage. Band popular here 



Cincinnati, April 2L 
(Best Exploitation: Albee) 

Fresh, product at only two of the I and zooming biz to socko $11,500 



ace. houses currently, yet biz by: and 

large is on par with that of last 

week. Of the newcomers, 'Mr, 

Deeds' Is bagging $18,000 for the 

Albee and 'Robin Hood' $9,000 at 
the. Palace. 

Shubert, with 'Moonlight Murder* 
and the 'Broadway Jamboree' unit, 
is in line for $10,500 

Four holdovers; 'Singing Kid' at 
Keith's for $4,200; Pine, $5,500 at the 
Capitol; 'January, $4,000 at the 
Lyric, and 'Yankee/ $2,300 at the 
Grand on a revival. 

'Mr. Deeds' copped the press lau- 
rels before and after opening. 
Estimates for This Week 

Albee (RKO) (3,300; 35-42)— 
'Deeds' (Col); Extra ad space 
Cooper-Arthur ' combo and Capra 
spelling b. o. for a handsome $18,- 
000, Last week 'Pine' (Par), $15,500, 
nice. 

Palace (RKO) (2,600; 35-42)— 'El 
Dorado' (MG). Warner Baxter the 
bally. Returns indicate poor $9,000, 
Last week 'January' (Fox), nine 
days, $14,500, sweet. 

Shubert (RKO) (2,150; 35-55)^- 
'Moonlighf (MG) and 'Broadway 
Jamboree' unit. So-so for $10,500 
Last week 'Old Man' (Fox) and 
vaude, topped ' by Eddie Peabody, 
$3,500. 

Capitol (RKO) (2,000; 35-42) 
'Fine' (Par) (2d run) 



Last week 'Everybody's Old Man' 
(20th) and vaude featuring York 
and King was average at $7,600. 



Tine $19,500 on 
[omentum; 
'Jan' 24G, Cleve. 




Aater (Publix) (900; 15-25)— *Ex- 
olusive' (MG) and 'Bohemian' (MG) 
second loop runs, and 'Man Hunt' 
(WB), first run, split. About $800. 
fair. Last "week, 'Zero' (FN) and 
'Woman Trap' (Par), second runs, 
and 'My Marriage'' (20th), first ruh, 
*Plit, $1,000, good. 



BALLY GIVES DORADO' 
$6,000 IN PORTLAND 



Portland Ore., April 21. 
(Best Exploitation: roadway) 

Parker's Broadway turned on the 
bally pressure for 'Robin Hood of 
El Dorado,' figuring pic would make 
the grade if given a good buildup. 
Results warranted It and 'Robin 
.....Hood'. ..went- over the- top for .great 
results. 

'Small Tc.wn Girl* held for a sec* 
ond week at Parker's UA and built 
up steadily at the b. o. This pic 
started in easily in its- first few 
oays and gained strength from 
rapevlne exploitation. 

.Captain January' Is Evergreen's 
Wg play at the Paramount. It's a 
natural and doing well. House just 
closed a two Weeks of 'Lonesome 
«ne which put it over the top for 
"ice results. That's something, as 
weeks is art unusual hold-over 
r °r the big Paramount. 

Estimates for This Week 
— ?^ 0a ^ way (Pa^er) (2,000; 25-40) 



from Albee. Getting $5,500, good. 
Last week 'Yankee' (Fox), revival, 
$4,000, fair. 

Lyric (RKO) (1,400; 35-42)— 'Jan 
nuary' (Fox) (2d. run). Transferred 
from Palace for continued down 
town stay; $4,000, all right. Last 
week 'Brown Eyes' (Par), $3,800, 

4iffir - , - 



Cleveland, April 21, 
(Best Exploitation: Hipp) 

Town is still talking about the 
way the Jack Benny-Mary Living 
stone show with 'Petticoat Fever 1 
demolished all of State's previous 
records for Easter week. After set 
ting a new high for Good Friday, 
doing six shows on Easter Day and 
five the rest of week, Benny closed 
with $39,500 to his credit, 

Lent reaction this week . Is boost 
ing trio of pictures into the money 
Shirley Temple's 'Capt. January 
coming during spring vacation to 
Hipp, has been booming through 
heavy juve trade. Smart booking, 
Moved over as Apr u department store . sales are 




and 



yanking women shoppers and their 
kids downtown in droves. Business 
Is. highest for house in weeks, sky- 
rocketing to about $24,000 and guar- 
anteeing a holdover. 

Bowes' amateurs and 'EVery Sat- 
urday Nlte* are Palace's runner- 
uppers. Started with big matinees, 
AJXdjahpuld_^ build to $21,500 despite 



Baltimorei April 21. 
(Best Exploitation: Century) 

No stampedes, but biz is holding 
up its head right down the line this 
week, with probably the smartest 
trade being pulled by the two: hold 
overs, 'Deeds' at the Hipp 
•January? at the New. 

•Deeds' has "been doing very 
stoutly and Saturday actually 
topped by a few dollars the previous 
one. New stage show in on second 
stanza, and carries much lighter nut 
than initialed Cinch to coast to 
strong $13,000. 

•January' continues to be strictly, 
a matinee draw, with the femmes 
and families bursting the walls dur- 
ing the afternoons, and leaving the 
evenings light. After the cracker- 
jack $6,700 on opening lap, looks 
good for around $5,000 currently and 
house is weighing possibilities of a 
full third week. 

Century is doing brisk biz with 
'El Dorado' and . Ray Noble orch on 
rostrum, but the $7,500 band, is 
dragging down is narrowing the 
profit margin mightily. The pic is 
well liked, but Noble is the prime 
draw, piling up a sound $19,000. 

Keith's started off bit slugglsly 
with 'Big Brown Eyes,' but pace is 
gradually accelerating. Opinion 
around town and- held by house is 
that the title hurt in that majority 
of "public thought film was one of 
those syrupy Juve affaire. Reviews 
didn't hit dailies till - several . days 
after opening, and when the adult 
fans learned It was a hard-boiled 
cops 'n! crooks celluloider, interest 
perked up. 

The exploiteers around town 
seemingly paused to regain breath 
and footing after the mighty efforts 
expended during. Easter week, and 
as result the campaigns were under- 
average and sketchy at best. The 
Lou Brown layout for Century, with 
emphasis on Ray Noble orch, out- 
spaced rivals. 

Estimates for This Week 



Keith's (Libson) (1,60<V; 30-40) 
'Singing Kid' (WB) (2d week). 
Looks like $4,200, mammy. Last 
week $6,500, okay. 

Grand (RKO) (1,200; 25-40)— 
•Yankee' (Fox). Rogers resurrector- 
second- weeking on front lane, $2,- 
300 r all right. Last week 'Break- 
fast' (U), two, days, and five days 
of 'Unguarded Hour' (MG) as a re 
peater,. $2,100, n.s.h.. 

Family (RKO) (-1,000; 15-25)r- 
'Bulldog Courage' (BFR) and 
'Pines' (Col), divided, $2,200, par. 
Last week 'Tough Guy' (MG) and 
'Next,' split $2,000. 

HEIDT UPS 'CHAN' TO 
BIG $11,500 IN INDPLS. 



newspaper panning directed at both" 
unit and. film. ' 

'Lonesome Pine' didn't excite re- 
viewers, either, but tremendous mo- 
mentum given house last week by 
Benny revue assures the- -State a 
sweet $19,500 on it. Revival of Will 
Rogers' 'Connecticut Yankee' is a 
surprise at Allen, which is pulling 
in the Rogers* fans to the tune of. 
$4,500. For a programmer, 'F-Man' 
also has been getting breaks for 
■Stillman, hitting $4,500. 

Eddie Miller of Hipp and Mort 
Goodman deserve a. toaBt or two for 
'Capt. January' ballyhoo. Huge 
birthday card, autographed by 10,000 
local kids, is being sent to Shirley 
to be photographed for a shot in 
dallies here. First baby-girl born 
here on star's seventh birthday and 
named after her also to get a $60 
savings account from house. 
Estimates for This Week 
State (Loew's) (3,450; 30-3f5-4O)— 
Pine' (MG). Lack of enthusiasm 
from critics who don't liko all-color, 



Philadelphia, April 21. 

(Best Exploitation: Stanley) 
Week has several possibilities, but 
they'll, have to build, to do anything 
exceptional, A notable example is 
•Mr. Deeds Goes to Town' which got 
remarkable set of rave, notices, 
but opening two days trade was not 
remarkable, But it seems, likely to 
build and figures for $14,000 at the 
Stanley, which is only average but 
means something in this case as 
TTary Cbgper'ts: not b l g- b.o, h ere . — - — 

Another that received good, If nbt 
rave, notices and ought to build is 
'The Moon's Our Home* at the 
Boyd, but this one won't better $10,- 
000 at the outside. 

Earle's combo is 'Snowed Under,* 
and Ted Fio-Rlto's band, with $12,- 
600 Indicated. Stanton's 'Road Gang* 
is something of a problem at only 
$6,000. 

All . the rest are hold-overs, sec- 
ond-runs and revivals. 

'Great Ziegf eld' at the Chestnut; is 
getting a /big window sale but neg-' 
liglble advance. Six weeks now 
mentioned instead of eight. Road- 
show 'ought to hit around $13,000 
on its second week. 

Week's best exploitation was: foe 
•Deeds' -at the Stanley, although. 
With plenty of hold-oVers, 'ther» 
wasn't a great deal of activity in 
towni Art intensive: radio campaign 
was used for 'Deeds.' 

Estimates for This Week' 
Aldipe (1,200; 40-65-65)-^These 
Three' (UA) (2d week). A real wal- 
lop at $12,000. Last week $18,000, 
tremendous. 

Arcadia . (600; 25-40-50)-^Annie* 
(Par) (2d run). Moved from Stan* 
ton . and getting $3,000 here. Last 
week ' ine' (Par) (2d run), $2,800 ¥ 

Boyd (2*400; 40-55)— 'Moon' (Par). 
No more than a scant $10,000. Last 
week 'Unguarded' (MG) sad ;at 
$11,000. 

Chestnut (50-75-$1.50) — 'Zlegfeld' 
(MG) (2d week). Roadshow get- 
ting big window sale but advance 
not much. Near $13,000. Last week. 
$15,000. 

Earle (2,000; 25-40-60)— 'Snowed' 
(FN) and Ted Flo -Rito band. Weak 
$12,500. Last week 'Leathernecks' 
(Rep) and 'Vanities' unit with Earl 
Carroll appearing in person to pick 
beauties; got a fine $19,000. 

Fox (3,000; 40-55-65)— 'January* 
(20th) and stage show. (2d wefek). 
No more than $15,000 seen. Last 
week's $21,500 good but under ex- 
pectations. 

Karlton (1,000; 25-3p-40) 'Yankee? 
(20th). Revival's start not so hot. 
Last week •Moonlight' (MG), first 
run, n.s.g. at $2,400. 

Ke ith's (2,000 ; 30-40-50) —'Rhodes' 
(GB) (2d run). So-so $2,600. Last 
week 'Petticoat'/ (MG) (2d run), 
$2,900,. Just fair. . 

Stanley (3,700; 40-56) 'Deeds* 
(Col). Seems likely to build.; $14,- 
000, average. Last week 'Singing 
Kid' (WB) $12,500, terrible. 

.§tan.ton. ._(! ,70.0;.. 3.0-40-60)— 'Road 

Gang* (FN). May be kind of "fllin 
which clicks lh this house and holds, 
though only $6,000 is indicated. Last 
week 'Sutter' (U) $7,0.00, satisfac- 
tory. 



Century (Loew-UA) 

25^0--JS_-;-40_r_6.5_^j66). 



Indianapolis, April 21. 

(Best Exploitation: Lyric) ^...^ „ MW „- 

It's a/battle royal in this town for n0 velty of it and shrewd cam 
the week, with everybody suddenly , m land $19,500. Last week 
p 3r king up and doing business H Kck Benny unit and 'Petticoat 
Horace Heidt and his band on the F , - fMQ) cr ieked all of this 
stage at the Lyric led with a pace w k rcC0 rd 3 with 

that looks good for a swell $11,500 "M b 
in combination with 'Chan at Cir- 

cus,' The CiiTle WIH. probably fin-. , Saturday (2 0th) and Bowes 



Palace (RKO) (3,200; 30-35-40)— 

Tu- »u «o mn nnTmlwd I 'Saturday Night' (20th) and Bowes 

ISh with a 1 good $9.100 ^^on a Not a hot combination 

bill consisting -o .dual of Moc^ .s h ra(Jlo fana v/ho %Q for tyr os 

?«r J^w^tJiS^JSS 1 ?^™ and are turning out, offsetting raps by 



Ibner^ ^rsonjreplacing the^lat- |- m ~ 



ter feature for Saturday and Sun- 
*r-^"-' i*.ww«j i>3-Hv M day. The personal appearance of -tanza. 

El Dorado' (MG). Going great ; the radio team accounted for at second stanza, 



ble with Love' (Col) last week on 
first holdover for 



(3,000.; 15- 

'El Dorado*- 

(MG) and vaude headed'^y^Tlay 
Noble orch. Around $19,000, Jarge 
figure. Last week good $17,000 gob- 
bled in by 'Small Town Girl' (MG) 
and vaudo. 

Hippodrome (Rappaport) (2,300; 
15-25-30-35-40-55-66)— 'Deeds' (Col) 
(2d wk) and a new vaude show. Pic 
still the talk o' the town and getting 
a fine ?13,000 on the h.o.- Last week 
pic arid different vaude lineup headr 
ed by Ben Lyon and Bebe Daniels 
scooped up splendid $18,600. 

Keith's (Schanberger) <2,500; 15- 
26-30-35^40)— "Brown Eyes' (Par). 
Fairly satisfactory $4,500. Last 
week 'Sutter's' (U) badly disap- 
pointing aftor highly prornislng 
opening, dwindling down to $5,000, 
n.s.g. considering costly campaign 
house laid out on Aim. Under ex- 
pectations, Which looked for h.o. 

New (Mechanic) (1,800; 15-25-30- 
35-'40-5w) — 'January-' (Fox). (2d Wk)* 
The Temple moppet marches gaily 
on to a swell $5,000, {.fter first round 
snatched a sock $6,700. 

Stanley (WB) (3,200; 15-25-30-35- 
40-55)— 'Hours by Air' (Par). Get- 
ting an okay $5,500. with. Fred Mac- 
Murray demonstrating definite 
drawing power and responsible for 
the femmes who swell matinee when 
pix of this sort generally do only 
evening biz at this off-the-path 
swanker. Last week 'Singing Kid' 
(WB) sang an even sadder tune 
than prognosticated at wobbly $5,- 
000, made ultra poor by fact house 
spent much more on publicity cam- 
paign than usually accustomed to.: 



'Meet' with 'Spices' Unit 
$8,500 in New Haven 

New Haven, AnHl 21. 
(Best Exploitation: Poli) 
Full week of /Three Men on -a 
Horse' (lcglt.) at Shubert. will cjlp 
film spots somewhat. FarariioUnt's 
first stage show in months. Count 
Bern} .Ylci's. 'Spices of- lfl3fi,' drew 
nice we~el't^na^sTarf.""'. - -— — 

Nothing outstanding in Poll's 
campaign on 'These Three.' but still 
onough to cop the exploitation bunt- 
ing. Picture was a natural for 
beauty shop tleins on Hopkins and 
Oberon, House also used air cam- 
paigns and news space ransrinor from 
small teasers to four-column na- 
tional ads. Advance 24-sheets were 
held through current run. Sunday 
feature story a we.ek ahead landed 
some nice space. Bus cardH, stills, 
40x60's, trailers, heralds, truck ban- 
ners, etc.. polished off the campaign. 
Estimates for This Week 
Paramount (M&P) (2,318: 35-?0> 
—'Meet Again' (Par,). and 'Spices: of 
1936: unit. Favorable , reaction to 
first stapre show in t\ l«*ng time. 
House will try two more to follow 
current bill. Looks like good $8,500. 
Last week '13 hours' (Par) and 'F- 
Man' (Par) rated oke $7,200, 

-"Poli — Qkoew-) (3,040; aS -BOW 

'Three' (UA) and 'Gamble' (Col). 
Town's heaviest groseer on way to 
swell $11,000. Last week 'Small 
Town' (20th) and 'Garden Murder* 
(MG) built to elegant $10,500. 

Roger Sherman (WB)' (2,200; 35- 
50)^-'Brtdes' (WB) and.'.Road.Gang* 
(WB). Just fair response set for 
average $5,600. Last week 'Singing 
Kid' (WB) and 'Valentine* (Rep) 
okay at $7,5C0. 

College (Loew) (1,565; 2S-3G)— - 
'Next Time' (U) and 'Marines* 
(Col). Too much competlsh In town 
this week. Fair $3,400, Last week 
•Happen' (20th) and 'Pagans' (MG), 
$3,600, okay on six daj'B. 




c*bu r&MraM) FApiimr, London 



IN SEVERAL FUNDS TO BOLSTER PROD. 



^ntons in 




Local Filmers Will Be Able to Borrow Up to 60% of 
Cost— ^80,000 a Year for three Years to Build 
'Italian Hollywood'— Also Legit and Music Aid 



KSiireT'April "t0." " 

Italian government has granted 
enormous subsidy to the local film, 
industry. Italian producers whose 
projects receive government ; O. K. 
will be able to borrow up to 60% 
of what they expect their pictures to 
cost. A special fund will be estab- 
lished by the government at the Na- 
tional Labor Bank from which these 
loans can be drawn. Furthermore, 
the government has announced its 
Intention of increasing this fund 
each year. .This year about $800,000 
will be put in a bank to start the 
fund. 

Furthermore, about $80,000 will be 
given this year for the building of 
the new Roman Cinema City, the 
'Italian Hollywood,' that is to be 
situated, just, outside Rome. And 
about $80,000 a year is. promised for 
the next three years to come for the 
same purpose. . . 

As pats on the back for best Ital 
ianrprodueed films, another, $160,000 
wili be dished out the form 
prizes and subsidies. . 

Altogether, the government wil 
spend $1,400,000 on improving and 
developing Italian Alms and thea- 
tres in the comiiig fiscal year. 

Besides the appropriations' men 
tloned, it has panned a fund of 
$40.0,000 for 'theatrical and t musical 
activities.' Part of this will be spent 
on censorship of . both music and 
play's, arid?%lll Serve to hring thea- 
tres under thVvp^toh'ful eye of state, 
as Well, help tfiem over money 
troubles. 



— * ! N<* pictatorshipV-- - 



Berlin, April 10. 

Professor Dr. Lehnich, presi- 
dent of the Reich's Film Cham- 
ber, has been lecturing the 
press about the reforms and 
achievements in film activities 
under the Nazis. 

Proudly, the Prof, says that 
these Reforms were accom- 
plished without any dictatorial 
measures, quite freely and in 
co-operation between his 
Chamber arid film circles. 



Hollywood, April 
Among rltons attending the 
premiere of the 'Great Ziegfeld' 
were the Leslie Howards, Constance 
Collier,' Basil Rathborie, Reginald 
Owen, May Robson, Herbert Mut»-. 
din and Oliver Messel, 

Messel has ' finished his costume 
designing for 'Romeo and Juliet' and 
is leaving for a week's vacation in 
Mexico. He'll fly to Mexico City and 
make the return trip by auto. 
Understood he *fll get $1,000 'Gene and ' Ka^leen Lockhart axe 



GB's Stapenhorst 

London, April 21. 
Guenther Stapehhorst, former Ufa 
producer, .has oeeen spotted here by; 
Gaumont-British as a director. 

get $1,000 



two-month 
clause. 




Angle in French 





contract cancellation 



NABE BATTLE 
IN 




for the summer. 

Brandon Hurst, is: planning a trip 
to England this year to visit three 
sisters and a brother, whom he has 
not seen for 18 years. 

Sir Guy Standing inviting guests 
out to his Malibu place to try their 
skill on his pistol range. 

Alan Mowbray promising himself 
_ trip to the South Seas the 
completion of 'Mary of Scotland.' 
Cary Grant trying to sell Frances 



2D 2-A-MGHT 
LONDON REVUE 



Paris, April 12. 
Have gangsters arid racketeers of 
the American chiseling arid shake 
down type come to terrorize and 
threaten owners' and managers of 
all Paris 'bolts' arid night clubs, into 
paying a price f or protection? 

This is the question both police 
and bright spot owners are asking 
themselves after the mysterious, 
murder " of Louis Leplee; owner- 
manager of Chez Gerney's night 
club in the fashionable Champs- 
Ely sees district. 

Chez Jean Tranchant, riighterie 
owned by Mme, Regina Boquin and 
managed by Jean Tranchant, was 
dark the night following the murder 
and, although no ' definite connec- 
tion between the two incidents can 
be established, it is "believed that 
Tranchant deserted his club, because 
of the- fate meted out to- Leplee, as 
the two men were good, friends. 

Mme. Boquin reportedly explains 
that she closed Chez Jean Tran 
chant because her. manager quit, 
but Trancharit himself has nothing 



Sydney, March 24. 
Battle for nabe supremacy grows 
stronger every day. 

Over quite a period, the- fight has 
been on between indies, Par-Metro 
and Hoyt's in the Melbourne nabe 
field. From the Melbourne nabes the 
action has switched to Syflney, with 
the same parties meeting each thove 
with counter-mbves. 

Charles Munro of Hoyt's is now 
on the Job. and is moving his forces 
into quick action to stop any terri- 
tory grabs. Hoyt's has just com- 
pleted rebuilding' of a. threatre in 
Mosman, and will erect a 2,000-seater 
in Windsor. Will also build at Bal- 
maln. 

Biggest contemplated, riiove calls 
for the erection of a 4,000-seater in 
Bondi, with further plans set for 
new theatres in Victoria' and other 
spots; Munro says that Hoyt's Js the 
biggest chain in Australia today and 
he will keep it that way. 

Past two months have witnessed 
a big boom in theatre building in 
N.-.S. Wales, Victoria, and Other 
states. With the government refus- 
ing to interfere in restriction on 
further erections, backing has quick- 
ly been found for new threatres, 
especially in the nabes. 
• It would riot come as a surprise 
to see some new theatres /erected 
in city spots, also, . within . the next 
few months. Sir Ben Fuller is keen 
to build a new house. Knight is 
dickering for a. site and the deal 
may go through any time now. 



Demi's U. S. Talent 
Trek for Paris 'Folies* 



Drake a corner lot, in a miniature 
city used 'in one sequence of their 
pic, .And. Sudden Death.' 

The Frank Lloyds and the Nigel 
Bruces attending the wedding - of 
Jesse ' Lasky Jr., to Frances Donna 
brake. . _ 

Errol -. Flynn - changed his rflnd 
about building In ^Sherwood Forest 
He'll build in Laurel Canyon, in- 
stead. 

Patrick Kttowles, who was hustled 
off to location for 'Charge of the 
Light Brigade* as soon as he ar- 
rived looking thj^town^over inhlp 
spare hours. " ~" " "™ 
Merle Oberon sneaking a peek at 
the set of 'Light Brigade.' 

Arthur Treacher golfing at Pebble 
Beach between pix. 

Colin Tapley has given up his 
home, in San Fernando Valley and 
is moving into town. 

Marian Marsh Is going about with 
~a very sad expression these days, 
having lost her white English peke, 
'King.' 



Paris, April 21. 
.. Derval, producer of the 
'Folies Bergere,' Is sailing for New 
York tomorrow (Wednesday'). 

Is on a -hunt for acts and spe- 
cialties for the next Folies, sched- 
uled to open in September. 




R0THERMERE 

FOR PLAY ON NAPPY 




AT PARIS '37 




London, April 21 

Chariot is transferring his revue . - ■ 

' , ,, , to say.- Questions to other Mont 
lrom,the. . Vaudeville, to the,Pa3ace [ £J«J. ^ ^ OWBer6 thvow : „, 

tomorrow (22) and will play it twice 



nightly thereafter, with no hmti- 
nees. Says all his musicals will be 
done here that way .iri the .future 
and at prices ranging from 35c. to 
$2 top. 

When C. B. Cochran's revue, *Fol- 
low the Sun,' which is playing to ca- 
pacity twice nightly at the Adelphl, 
ends its run, he. will follow it with 
another revue oh a twice nightly 
. schedule. New show will, star R enee 

Houston. Cochran has put out 
feelers for Gracie Fields to co-star, 
although this is unlikely before next 
fall. 

Felix. Ferry was slated to follow 
the present show at the Adelphl 
with one of his musicals, but nego- 
tiations fell through. 



Anzac Vaude Revue 



martre night- olub- owners throw ; no 
light on the suject of whether they 
are being terrorized, as it is believed 
that Leplee and probably Tranchant 
were threatened. J 

A short time before his death 
Leplee told his friends, *I can't stay 
iri Paris any longer; I have too 
many enemies.' He was planning to 
sell out and go to the Riviera during 
the summer. 

What, is making the police job 
more baffling, is the reluctance of 
any of the underworld characters 
they have . rounded up to talk. In 
that respect they -a re up -against tfte.l 
same troubfe as "American, police," 
for there seem to be no squealers 
among men they have combed out. 
And they are confronting the same 
difficulty from the 'boite ? owners, 
also. Either they say they never 
heard of 'protection' or they say 
nothing, which is only making the 
police more insistent in the belief 
that they are afraid to talk 



Comedie to Put On Play 
in Fontainebleau Palace 

Paris, April 12,. 
For the first time since the fall of 
the Second Empire the small theatre 
in. the palace at Fontainebleau will 
be used for a theatrical production. 

This is the plan of Minister of 
Education. Henri Guernut and the 
Comedie Francalse is already pre- 
paring to give an official represenr 
tation of 'Demi-Monde* by Alexan- 
der Dumas, there during the com- 
ing sumriier. Play will be pre- 
sented in the costumes of the time. 
No date has yet. been set. 
Little theatre was constructed 



with u. s. Acts clicks 2 NEW LONDON LEGITS 
~ M " 1 BOW IN MODERATELY 



Vaude-revue continues to advance 
very briskly here under Frank Neil 

management on two-a-day. 

Current acts include Norman 
Thomas Quintet, Jean Florian, Croel 
and Allen, Al Latell, Lester & Cran 
-edit, 'and-Maurfce amt-Vmc eul. S how 
is in its fourth week. 

Polly Moran is doing okay in Mel 
bourne, and will play around five 
weeks there. Neil has a new batch 
of importations on the way. from 
England and America. 



London, 

Rothermere Press, Associated 
Newspapers, most important daily 
sheet group in the country, is get 
ting behind 'St. Helena,' play ori the 
life of Napoleon, at Daly's. Boost 
is measuring up of the 

heartiest of recent years, recalling 
the plug given Seymour Hicks in 
•The Man in Dress Clothes' by the 
late Lord Northcllfre, who. founded 
the same group. 

Understanding on the new rave is 
that Winston Churchill saw the 
play arid told Lord Rothermere K 
was tops. Newspaper baron wen,t to 
see It and decided Churchill was a 
good critic. 

Show happens to reveal Napoleon 
In a heroic light and the slant falls 
in handy with the newspaper group, 
which has been out on its own in 
the British press by taking a favor- 
able slant on Hitler arid Mussolini. 



-dur-ing- the . time;.of . J5tfapotean.IIL\;....:i .-.next., . 



Henry , Kifttemaeckers, 
dramatist who has 
charge of the. theatrical section of 
the 1937 Exposition, has let a few 
Of his plans be known. 

He ihas enlisted the services of 
half a dozeh managers, each of 
whom has promised to produce six 
plays each, consisting of three, old 
and three new. 

Under the present -plan, Kiste-. 
maeckers wants productions to fol- 
low each other as closely as pos- 
sible, so that the visitors who stay 
in town two or three weeks can get 
an. of the town's 

activities; 

He is also working to get boule- 
vard theatres to. support his plan 
and it is expected that the Coriiedie- 
Francaise will give some speci 
performances in its own theatre. 

So far no agreement has been 
reached as to how much of the ex- 
hibition funds shall be devoted to 
the theatrical section, so that will 
doubtless settle just how many 
'plans' Kistermaeckers will be able 
to put over in the end. 



London, April 12. 

Princess Pearl (Mrs. Harry Roy, 
band leader's wife) is abed with 'flu, 
resulting in suspension of produc- 
tion "on 'Olympic Honeymoon,' indie 
comedy in which she was playing 
the femme lead opposite Monty 
Banks. 

Fllrin goes in again week after 



Trade-Show Problem Bobs Up Again 
In England; Outsiders Come to Jeer 



Lohd.on, April 21. 
After October* opened at the 
Criterion Thursday (1G). It is- an 

amusing comedy arid was well re- Act. iaea is mai no exmu ua,n ue wna «ic huihucicu v^n — 

cefved by the firsT mglTTers'aTm'ihe"" " c^mpeiredTto' WcTt"a _ plcTu"f ■e'Wttrrour ^e-^eBt -seats^BTOlly-^are--==lSrose 

having a chance to see it. Actually, ->*■ =t^t^„ 



press 

'GUu?<? Houses' optned at the 
Royalty "Wednesday do). It is. an 
unori inal family-skeleton piece, 
sincii-fly written and well acted and 
therefore having an even chance for 

MUfl f- «.'SS. 



New London 'Change Bldg. 

London, April 21. 

Paul Soskin has closed a deal 
with Metro to erect a new exchange 
building in Soho Square. 

Metro will vacate, its Tower St. 
premises after. 15 years' residence 
there as soon as the new building 
is ready. 



Schach's 2 Donat Pix 

London. April 21. 

Robert Donat has been signed by 
Max Schach to star in two films to 
be made here during the next year.' 

Pics are to be released through 
the C. M. Wolf organization, Gen- 
eral Film Distributors. 



London, April 5. 

"What was. perhaps the most dis- 
graceful trade-show ever Seen in 
London occurred last week and 
brings th e- problem of film trade - 
showing to a focal point again. 

Trade- shows are compulsory by 
law in this country, a clause to that 
effect being inserted in the Films 
Act. Idea is that no exhib can be 



in law, a distrlb or a theatre has no 
right to preview pictures here, as 
cinemas are not permitted to play 
unregistered pictures arid no film 
can he deemed registered until the 
moment of its trade-show. 

Practice has led to innumerable 
abuses, not the least of which is 
the allocation of tickets to people 
who have no relationship at all to 
the trade. How the tickets get 
into the wrong hands is one of those 
things, but any c ',sus at important 
shows would reveal a trade attend- 
ance of -less than 6% of the total. 

Habit im tft show most films at 



night, distribs arguing a night show 
lends prestige to^ a picture. 

A number of legit houses which 
are dark, but wired, are Used for 
the purpose, and a small public Of 
enthusiastic amateur, trade-show 
spotters finds its way In. 

Shows are usually scheduled for 
8:45, and generally start late. Where 
seats are numbered and reserved — 



unoccupied at the scheduled starting 
time are grabbed by the deadheads. 

At the particular trade viewing 
referred to, what looked like an 
organized clique went out of its way 
to razz the picture, despite it had 
merit. Razzing quite obviously came 
from unprofessional people in the 
house, who had no right there, worse 
yet, application from 90 genuine ex- 
hibs had to be turned down, as the 
seating capacity of the house had 
already been exhausted. 

And trade-show attendances are 
getting highei*, more and more fans 
are crashing the private shows. And 
what to do nohorlv kiiow». 



CECILE S0REL, JOSY 
BAKER, WIN IN COURT 



Paris, April 12. 
Both Ceclle Sorel and Josephine 
Baker won court cases in Paris last 
week in which each of them saved 
$666. 

_Miss: J3erei!s. <m.m<v-n-h6u t throu 
differences with a doctor who was 
doing some 'face alterations' and 
Miss Baker's name was heard in the 
courtroom because she once, decided 
to go 'fishing, 

In the suit filed against the for- 
-rtjer, Dr. Asdery was asking for $666 
because she said the star had con- 
tracted for three operations for 
three times that amount and had 
stopped both visiting arid paying 
after the first. She wanted the extra 
money as. the price for one opera- 
tion. Court ruled' otherwise. 

Miss Baker was sued by the man- 
ager of the Theater de.la Nature oi 
Poltou for a rion appearance in 
June, 1934, claiming she had 6™ 
fishing on the day of the scheduler 
appearance 'if she was able to l»n, 
she was able to sing.' But Ml» 
^aWhlaoTa oTcfof^^ 
ing she was not physically able i 
appear without harming her voic • 
Court didn't doubt her lish st"" 
and let her off. 



Color Crew Abroad 

Headed by Natalie Kalnius, Tech- 
nicolor contingent of. five whitn 
here last week, sails tonl J£ iate 
(Wednesday) for London, to om i 
on initial color feature to oe 
by Alexander Korda there- 

Others in party are Geouse &Jld 
Frank Oates, Richard Jones 
Stuart Brown. 




ALL-BRITISH 





Ufa Lengthens 

Of Totrag Houses Via Racial Law 



Berlin, April 10. 

Short announcement that Ufa, by 
agreement of the president of the 
11m Chamber, has made an 
arrangement with Tolirag to take 
ver its theatres,' is an outcome of 
^he Nuremberg racial law. 

Tolii'ag, owning 11 picture houses, 
two of which, are in Berlin (Mar- 
morhaus and Capitol both first run) 
was partly financed by Jewish film 
people, arid therefore had to go, 
LaW driving' out Jewish owned pic- 
ture houses was primarily set un- 
til Dec. 31, 1935, but extended until 
three months later; 

Both the Marmorhaus and Capitol 
have long been considered heavy, 
opposition to Ufa's first runs in 
the same "Kurfuerstendamm neigh- 
borhood, such as the Gloria Palast 
and Ufa-am-Zoo; their successes' 
yrith American- pictures, notably 
'Broadway Melody 1936' <MG), 
which is now in its 7th week, upset 
the Ufa houses badly. 

Ufa, by this new 'arrangement,* 
now boasts six Berlin first runs but 
of a total of 11. Ufa says all 
existing Tolirag contracts have been 
taken over, as well as all employees. 

. Tolirag' s nine provincial houses 
are in Breslau, Dresden and Leipzig, 
in air these towns Ufa has its own 
houses, but will, naturally, benefit 
enormously by those new acqulsl- 
.'tions. It's the largest 'deal' made 
in the film , market , here in years. 
Ufa shares jumped two points the 
day after announcement. 

33 Fibs Completed 
In France in 3 Mos. 
Eight Now in Work 



New Reich Decree 



SYDNEY PROD. 



Berlin, April 10. 

It has been decreed here that ten 
days before starting all principal 
actors of any film, the same as the 
producer, must be in possession of 
their script. 

This Will avoid rushing a film 
through without the necessary 
interim period to study the parts^ 




Paris, April 12. 

If all the announced film produc- 
tions, in France materialized, this 
country would have to look for more 
talent and build more studios but 
.fortunately, or unfortunately (de 
' pending on the viewpoint), that is 
not the case. 

Production figures for the first 
three months of 1936 show that 33 
pictures -were completed, as against 
43 announced at .the beginning of the 
year. If the .33 hail actually been 
made during January, February 
and March that would * be com 
mendable, but 12 of them *were 
commenced during 1935. 

Production chart to . date allows 
that of 150 films announced during 
the la6t 18 months only 100 were 
made. Some of them were lost in 
^.■' th e; ; fffoc"e^ " d T"ifal3ahg • : an^-dtjtei , s; 
which are long overdue, have under- 
gone numerous changes and may 
yet. reach the cutting room. 

At the moment eight films are 
actually in the process of being 
made. Three of these are nearlng 
completion. Arid 22 new produc- 
tions have been announced. 



Sydney, April 1. 
Not a single camera is grinding 
here now. 

Three , pix, 'Thoroughbred,' 'Un- 
civilized,'., and 'The Flying Doctor,' 
are all in the cutting room. 'Ex- 
pected that production work will 
again swing into action within the 
next week or so, however. 

Ciriesound, under the direction of 
Ken Hall, will be the . first to go 
back into production, with "Wilder 
ness Orphan,' from a story by Doro- 
thy Cottrell. Edmond Seward will 
do the scenario and, as pic is sched- 
uled as a quota, only local players 
will be used. Story is entirely local 
in- action and dialog. 

National has no other pic lined 
up, but a statement Is expected soon 
on unit's intention. Charles Chau 
vel is also expected to announce 
his next pic, but he may first await 
the b. o. results of 'Uncivilized.' 

Zane Grey is stated as readying to 
make a. pic here, now that his fish 
irig vacation -is nearing completion, 
Grey may go to Clnesound, or he 
may seek another outlet with local 
capital 

Until F. W. Turing, Effiee-Mas 
tercraft, returns from his American 
visit, production work is held up 
at E-M. : Thring is expected to 
bring back players and technicians 
for his initial try under the new 
banner. 

Stuart Doyle, Cinesound, is also 
expected to contract players for 
Australia during his Hollywood 
visit. 




Maxwell's Personnel Realignment; 
BIP s Prod. Plans for U. S. Market 



Considering -Imperial Quota' 
to Give London Pix Break 
Against A m e r i c a n s — 
Squawks from London 
o n 'Ya n k Domination' 
Blamed— Anzac Premier 
in London Parleys 



WOULD BE HARD BLOW 



Only 



Madrid, April 10. 
Figar theatre, owned by Jose 
Anabitarte, is establishing a unique 
rep as a shocker film house. 

Showcase is devoted exclusively to 
detect and thriller pix and steady 
clientele thriving on killer riddles is 
keeping the house biz on a. near 
socko basis. 



CITY FILMS, MANGAN 
INTO RECEIVERSHIPS 



» London, April 21. 

Two show biz groups have gone 
into receivership here, City Films 
and Francis A. Mangan. 

Mangan, American stager of pres- 
entations and cabaret shows here 
—and ln'-"ParIs, has"" also g'oriV'i'nto 
bankruptcy* 



ric Gorrick 

Sydney, March 24, 
ritish producers are endeavor 
irig to secure a wider coverage for 
their product, in Australia against 
American films. 

It Is believed that an. Imperial 
Quota Act will be pressed for, and 
that application will be made to 
the Federal Government to j cor 
operate with trie British Board of 
Trade in the furtherance of a. pro 
posed agreement to protect British 
producers against the alleged in 
roads rnade by the : American film 
interests in a British possession. 

Governments have, been requested 
from time to time by patriotic 
bodies to put a stop to . the so- 
called stranglehold Americans are 
supposed to exercise oh the Aus- 
tralian entertianment world. Up to 
the present moment no definite 
proof has been produced to show 
that Americans have such a hold 
as to completely shut out product 
from any other country — especially 
British, and because, of such lack 
of proof, no action has been taken. 

Insinuations have, been made 
against Fox because of its stock 
holdings in Hoyt's; also against 
Par and Metro because of alleged 
backing of indie exhibis in the Mel- 
bourne nabes. 

For some time now, entailer Brit- 
ish distribs have beeri complaining 
that they are unable to secure good 
spots for their product because 
Americans have tied up the major- 
:.y of major outlets. Appears how 
as though squawks have been made 
to the bosses in the London offices, 
with the result- that they have comr 
bined In an appeal to the British 
Board of Trade to seek assistance 
from the Australian Federal Gov- 
rnment to 'protect' the British pic- 
ture industry by agreeing to the 
introduction of an Imperial Quota 
Act. 

Believed here that the British will 
seek a 25% quota, and also request 
that a British film be allowed to 
take the place of a local, should it 
be found there are not sufficient 
t iA locals to fulfill the present quota 

Madrid, April 10. ln New south Wales. As the Act 
?.Qbf^^.AIonso^^QJV'le^rie cam- gfaT ,/| g 1n this- sta tP, ^vhths nro pe^ 




GB FOR SCHACH 



London, April 21. 
Walter Forde has been signa- 
tured .by Max Schach for four pic- 
tures. Director -starts in September 
with first story under consideration. 

Foi'de turned down ah "Offer ' of 
$37,500 per picture sbrrie weeks ago 
in order to stay with Gaumont-Brit- 
ish, but understood that Schach 
topped the figure. 



London, A'priT 21. 
After having concentrated for the 
past two years on enlarging his pic- 
ture circuit here, John Maxwell 
( ritish International Picts) is 
starting work on reorganization of 
his film production activities, wit 
view to seriously invading th 
American market. 

Fourteen of BIP's important 
studio, employees were given notice 
last week, including a number of 
actors and cameramen. Idea is to 
replace them with talent from Hol- 
lywood arid the continent,. 

John McCormick is one of th 
first producers set in the hew line- 
up. He will make one picture her 
for B1P on a salary and percentage 
basis. 

Among, others, being negotiated 
for are Diana Wynyard to star In 
one or two pictures, with salary, now 
under discussion. 



Deming to Coast on 
Buys for Indian Studio 

Hollywood, April 21. 

Wilford Deming, Jr., representing 
Rampur Prod, of India, is en route 
here to purchase studio equipment; 

He was formerly in the production 
department at Fox studios here. 
Went to India six years ago to 
supervise erection of a Bombay 
studio. 



FOX 'REELER JAILED 
TWICE IN MADRID 



Tapernoux's Roster 

John S. Tapernoux is back from 
Paris, after a- two month stay there, 
Jrtth a hefty list of new French 
»ims for distribution in the U. S. 

Has snagged for this market, 

Angele,' 'Toni,' 'Merlusse,' 'L'Or 

fans i e Rue,' 'Mmle. Mozart.' 

T 1 u U ? es , se '* ' La Mai-maille,' 'Mater-. 

?< , Croisiere Jaune* and *La 
^ro lalere Nolre , Brou&ht all tne 

th* *" lth him> lending to start 
ne m out among theatres pronto. 



eramari, graced the 3ug'?wlce _ 6 r unng 
the recent disorders in Madrid as 
as result of shooting pix of church 
burnings 

Night the firing of a couple of 
churches by reds occurred, Alonsb 
was on the scene, snapping the 
blazes, so he was taken in and kept 
for three hours. Next day he started 
to shoot the ruins and was again 
slapped into jail. 

Appeal to Premier Manuel. Azana 
from Hans Mandl, Madrid Movie- 
tone chief, finally brought an order 
releasing Alonso nine hours after 
taken into custody. Films were 
burned by the police. 

Col.'* Toeplitz Pic 

London, April 21. 
•■"Cbiaffibtar trara -bxroght-the- Ameri- 
can release rights to 'Beloved Vaga- 
bond,' Toeplitz production. Will 
also release the film in Canada. 

Kurt Bernhardt, who directed the 
film, went to Paris Wednesday (15) 
to be married there to Pearl Argylc. 

Dutch Ban WB Short 

The Hague, April 10. 
Board of Censors has banned a 
cartoon short produced by Warners, 
'Boom Boom.' 

Board considered pix tendenoy far 
too martial and called it war propa 
ganda. — .- 



mltted po reject foreign made pix to 
spot locals, but they must not re- 
ject any British films. 

25% Rejection 
In Victoria, the Act (not yet In 
force) gives . the exhibs a further 
right of 25% rejection on foreign 
pix. Agitation has been going on 
in New South Wales for some weeks 
to have the government introduce 



I 



the same rejection right. Exhibs are 
divided on this point— many are for 
it, with just as many against the 
proposal. 

Premier Stevens of New South 
Wales ie now on his way to Lon 
don. There, it is understood, he 
will meet the leaders of the British 
industry. Following such .a meet 
ing probably some arrangement will 
be arrived at, through the proper 
trade channels. 

On the other hand, Prime Mln 
ister Lyons of Australia may, be- 
fore the return of Mr; Stevens 
place before the Cabinet a proposal 
covering an Imperial Quota Act 

In certain political circles here 
much antagonism exists towards 
Jhe Americans, especially on the 
quota tangle. It would not come 
as a great surprise to the trade 
were further restrictions imposed 
upon foreign interests operating In 
Australia.. Jlut...heca.uae,of .the. huge. 
sums of money gathered each year 
by the governments in tax slugs, 
customs, sales tax and primage 
duties, it seems hardly likely that 
the government would attempt to 
kill the American goose, laying as 
it does so many golden eggs. 

Patriotism may win out against 
huge tax grabs; then again It may 
not. 



Americans In London 



Eugene Frertke has bought the 
American stage and world film 
rights of 'Nina' as a starring vehicle 
for Anna Sten, his wife. 

After a London wedding, Norman 
Edward's Haliu^Toan " MacUonaTd" are 
spending a motoring honeymoon on 
the continent. 

Geoi-ge Beatty off to New York 
soon, but returns in July, opening 
Palladium July . 13 for a fortnight, 
doubling at the Mayfair hotel. 

There is a chance that George 
Givot might come to the Rltz hotel 
as master of ceremonies. 

Lee Donn is the only American 
who doubled into two provincial 
towns in one week. Played New- 
castle, doubling at South Shields, 
which is 10 miles further north. 
I Forsythe, Seamon and . Farrell 



nearly suffocated' at the Mount 
Royal, due to a defective motor in 
the refrigerator. 

Hlldegarde on the Carroll Gib- 
bons hour, which is being broadcast 
April 24 by BBC. 



Yanks in Aushv 



Sjdney, April 1. 
The United States is represented 
here currently by the following: 
•Charles Farrell, Polly Moran, Ed- 
mond Seward, J. C. Furnas. Harry 
Langdon, Lilian Perka, Zane Grey, 
Bert Matthews, Gay Seabrook, Louis 
Tanno. Hetty Hanna. Fred Sher- 
man, Norman Thomas, Al Lattell, 
Jack La Vier, Ross Wy.se, June 
Mann and Croel and Allen. 



With First Division not to release 
any more of the BIP pictures in the 
U. S., Budd. Rogers, company's 
American rep, is now talking deals 
in several sources. If impossible to 
make bulk deals for the product^as 
the firm has. preferred in the jffist, 
he may sell a few to major corii- 
panles and take up the matter of 
setting up distribution locally ior 
the others. 

BIP was the first English com* 
pany to seriously go in for distribu- 
tion in America, but, for tbe past 
two years, has shied away . from it. 
Definite plans for the future are 
being held in abeyance pending 
finale of developments in the home 
office (London),. 



Paoker, Sberek, Marlon 
In New London Combo; 
legion' Set Abroad 

London; April 10. 
New organization, whose main, 
object is dealing in continental 
plays, has just been formed here. 

Behind the venture are George- 
Mar ton, Hungarian play broker; 
Henry Sherek, London agerit, and- 
Dr. Edmond Pauker, representing 1 
the American end. 

The real power behind the throne 
is really Loulfl Dreyfus. He has not 
yet been mentioned, but he will 
eventually become the managing 
director. 

Company has already started its 
activities; first play sold being 
Emmett Lavery's 'First Legion,' to 
the new Lothar Mendes film com- 
pany.. , Amwlcan.-play: goeg into pro- 
duction here almost ihimediately. 

Nominal capital involved in the 
formation of World Plays, Ltd., at 
(15,000. 

MORE YANK TALENT 
SOUGHT FOR SYDNEY 

Sydney, March 24. 
F. W. Thring (Efftee -Master* 
craft), in America now, is trying to 
get George O'Brien to do a film in. 
Australia. Offer, reported also made 
to Frances Dee to do one pic undetr- 
Thrlng's direction. E-M head also 
trying to connect with players and 
technicians in Hollywood for pic 
production here. 

Stuart F. Doyle of Clnesound will 
be in America in June and July and 
will clock some performers for Aus- 
tralia. Captain Harold Auten, 
Doyle's representative in America, 
is lining up some players for Doyle's 
approval. Doyle will also go into 
a huddle with Arthur Kelly of UA 
on plans for a proposed UA-Cirte* 
sound production tieup here. 

J. C. Bendrolt, dance hall ' con- 
troller here, has made a bid for 
Eleanor Powell to come here undefy 
his management. Whether she's hw 
terestert is, of course, anothef* 
matter. 



^jasy; - •••• 



- • 1~*f 



JLMJXJL 



Wednesday, April 22, 1936 



Mr Deeds Goe* to Town I or feelinff - it is an exposition of on© 
mr. ueeas uoes to i ownj man . g phJtosoptar , vhlch ^ hile lnt er- 



Columbla release of Frank Cnpra produc- pst i n£r an( i colorful is aiso unpleas 
Hon. Stars Gary Cooper; features Jean esting miu MMv^w " 
Arthur. Directed by Cnpra. Story, Clar- | ant and unbelievable 
ence Buddlngton Kelland; adaptntlai, Rob- 
ert Risfctrr: camera, Joseph Walker; fllm 
editor, Geno Havllck'; music, ownrd Jack- 
son. At Music Hnll. N. Y.. week April 1ft 
'80. Running time, 115 mlns. 



For the first 
half; hour or so, while Wells Is es- 1 
tablishing his premise, the picture 
Is interesting:. Then he gets going 

%S^Jt^:::::::::::-;%Z Safe] °n what the-:tutu*e of the human 

.Mac Wade ..George Bancroft ra ce is going to be llke.-'-From there. 

fthTcSar*^ there ish^t avsparfc of humor. 

Walter.....' Raymond Walburn vitality or life. It?S an impressive 

Judgo Walker*.. H. b; Warne^ but dull exposition of a bad dream. 

^f^^^T^^X Wells' Idea, as explained in £.1* 

Teresa!.. . .Muriel Evans film,, fa that in 1946 there wlll.be. a 

Mabel Dawson Ruth Donnelly new an( | disastrous world war. It 

iffSl" MVrVrtV.h • ••••• SpeP EmnfJ ^ Dunn will last for 30 years and, at the 

¥&&m*:::::::::::^ KU oi that time, civilization win 

Budinston Arthur jfoyt | be reduced to nothingness, _disease 

Farmer...., T """ _ _ _I 

Waiter Gene Morgan on. In e#ile a group of engineers 

Morrow Waiter GaUett an( j aviators, however, think things 

jciio Faulkner............ Margaret Seddon Qver an d decide that the ravages 

and wastes of -war, properly - bar- 
'Mr. Deeds Goes to Town* needs nessed arid channeled, can be used ; 
the marquee draught of Gary for the World's salvation. They take 
Cooper, Jean Arthur and George things' over, do a>ay with the petty 
Bancroft to make it really go -to little fascfatic .countries that have 
town. With a sometimes too thin I sprung up, do away with their petty 
structure the players arid Frank ] little fascistlc leaders, and create a 
Capra have contrived to convert new world of. steel and glass, radio 
'Deeds' into fairly sturdy substance, arid television,- artificial light and 
It should pan out all right at the heat. It Is all Very pictorial, very 
box office. The farce is gbod- imaginative, " very artificial and it 
humored and thie trouping and pro- runs on and oh. 
duction workmanlike, but there are Wells gets in Ms philosophic, body 
some lapses in midriff that cause blow. Even this perfect modern age 
considerable uncertainty. ' . ■ I is not harmonious.' There are still 

'" Unfortunately for the sum total, scbffers. There - are "Still those who 
thv derisive, sensational-seeking I disagree, who want. -things differ-r 
tabloid which labels Cooper .the ently. They squawk, they argue, 
'Cinderella Mail* is betimes too ae- they lead revolutions/ As the film 
curate reporting. The native ends, two youngsters have just been 
Yankee shrewdness endowed. Long- shot, off in a special cannon for a 
fellow Deeds takes a male-pollyanna search of the moon and the mob la 
tack that skirts some dangerous I marching towards the engineer lead - 
shoals, and . so the audience sym- I ers of the new world In" another re- 
pathy is confused. A mugg with a belllon. ! 
$20,000,000 heritage should know To iawltch to the film's qualities— ■ 
how to be more . practical about and it has them — there is first thei. 
things, and while the screen artlfl- work of William Cameron Menzles 
cers— Robert Rlskln on script and and George 'Perinal. ' Menzles dl- 
Capra on direction— have managed rected with a firni hand and even 
to have him turn the tables more or managed to Inject some power Into 
less effectively In the trial before a the phantasy. Where hid characters 
lunacy commission, there are times are allowed to live, he sees to It that 
when Cooper's impression is Just a . they also breathe, Ferinal's rank 
hit too scatter-brained for sympa- as a- photographer is not enhanced 
thetic comfort , by his Work here merely, because 

Capra's direction Is more muh- . he's -already tops oii the continent, 
dane than flighty. With machlnat- I i n the same breath, garlands are 
lng attorneys, false claimants to the due Harry Zech for 1 trick photog 
estate, down-to-earth "jest folks,' raphy and Ned Mann for special 
etc.* it's to be expected ' that the effects. Frank Wells, son of H. G., 
general structure will : be in like I wa s technical consultant and. prob- 
tune.. abljr; knew what his father was try- 

Jean Arthur's, sobbie attempts to h n g to get at. Musical' score by Ar 
be the -McCoy even if it's still very thur Bliss is . adequate. 
Holly^<(od in some respects..; H. B. .There are several good acting 
Warner as the. presiding justice of performances, too, despite the story 
the , lunacy board; Douglass pum- and subject Jinatter. Raymond Mas- 
brllle's Excellent characterization of sey i 8 tops as John Cabal; leader of 
tha BlsCckstone menace; Lionel I tn e new worlds He makes of the 
Standee , as a somewhat apoplectic new world exactly the' kind of fas- 
supprestt ..agent; Raymond Walburn c fa m -that the film scoffs at earlier, 
as the\v{alet, and all the re~st achieve but that Isn't his fault, as It's of the 
a realism, and f althf ulnegs to the S cUtffs idioscyncrasles." Ralph Rich- 
contemppraneous - that isiti't quite ar dsoh does a splendid Job as the 
matched thy the lightheaded chore Boss, a sort of comba^Hitler- Musso- 
a3sigried'-;<3poper. | uni. Sir Cedrlc Hardwicke doesn't 

Deeds hi a guy who plays a tuba get a chance for much -more. than a 
In bed, slides down bannisters, -de- D i t- There are several beautiful 
cides to, give away his $20,000,000 women f or decorative purposes, 
just like that, after. John Wray in a | picture has been cut 16 minutes 



Hiniahire Reviews 

'Mr. Deeds Goes to Town' 

(Col). Pleasant comedy with 
Gary Copper, Jean Arthur, 
George Bancroft for marquee 
values. 

Things to Come' (UA). Ar- 
tistic and Impressive produc- 
tion, but it will need selling— 
which should be . easy. 

'I Married a Doctor* (WEf): 
Excellent screen version of 
'Main Street,' with Pat O'Brien 
arid Josephine Hutchinson. 

The Witness Chair* (RKO). 

Xn^-BTafdin^^^ 

port In a courtroom whodunit. 
Limited appeal. 

'Gallant Defender' (Col). 
Western that offers too much 
conversation and too little 
action. 

'Sky Parade' (Par). Likely 
juve seller, strong on promo- 
tional facets. 

'Panic On the Air* (Col). 
Exciting screen play puts this 
In the running for moderate 
biz. 

Too Many Parents*. (Par); 
Human story of neglected boys 
at military academy; for the] 
family trade. 



and in' spite, too, of a good all 
around production. It's just that 
trial stories ..never did pack much 
appeal' eVen when; they were newer. 

As developed by the scenarists, 
the action is steady and fluent, and la FIESTA de SANTA BARBARA 



Shorts 



the dialog is natural, with a couple 
of excellent comedy, parts written, 
also a dumb flatfoot for Fred Kel- 
sey, who does not stay on very long. 
The iriounMriga are goqd, notably the 
courtroom itself, but with the action 
fluctuating between the court and 
the offices in which the death oc- 
curred, there is little variety. In 
these circumstances the small char- 
acter bltg, are. helpful. 

Might be a difference of opinion 
On the silent opening sequence in 
which Miss Harding does every- 
thing but take the aUdlence in to 
see the body. To some it w ill be 
a tipoff . . Others might feel that it 
was the usual stunt of dragging a 
herring across :the- scent in tiitte- 
honored fashion. 

, But, the. scenarists have created 
little mystery and practically no 
suspense. It's cleariy apparent that 
Whlttaker and not Trent was re-, 
sponsible for the peculation which 
supposedly ■ leads to the trouble. 
Trent seems the normal suspect 
until his daughter breaks oh the 
stand, precipitating Miss Harding's 
confession. There is never -a' time 
when the audience crows properly 
worried. Probably the best that 
could be done. With the story,:' but 
thajt Is hardly an excuse. 

Miss Harding has to play on a 
single' sustained low note until just 
before 'the end. There Is no oppor- 
tunity for much, of the lighting and 
shadows, she knows so well blow 
to inject. She has merely to : sit 
around'.and look worried. • 
Walter Abel is a good lead* but 



the main thread of doctor's domestic 
Struggles. ' ' .> 

While the . producers exaggerate W¥CfclfcW OU51 40 „ „„„ 

th « Picture of small town :-.Bf e, any I ^th'vTnr TfttlV to doTand bougl^ 

offense is removed J»y later, develop- p^brlfe, ^ 3 the murdered man, 

ments.when the i doctor warna his walkg throush the flashbacks [for 
w"e that the Country Js full of about the same heavy chore. Grace 

^"^i™ 5 ^ 8 ' whether the com r FranklIn has a better character as- 



niunity be a small town or a large 
metropolis. Her 'eventual return to 
the village of her own ..^volition 
clinches the point. 
Fat O'Brien tops bis own best 



■ . "^S^ - strict attorney's case 

previous; efforts- ih a -finely paced v, enedlet hafl a fine cha 



signment for a woman than- the 
star and Maxine Jennings gets one 
good spot as the lying little stenog 
who has heen brihed to back Up the 

William 



With Chester Conklin, Buster 
Keaton, Irvih S. Cobb, Andy De- 
vine, Ted Healy, Maria Gam- 
bsraiH, Joe Morrison, Gary Cooper 
Warner Baxter, Steffi Puna and 
other stars. 
Technicolor. Vari 
19 Mins. 
Projecti 

etro. 

Staged with the historic Santa 
Barbara Mission as a background 
and presumably filmed during fiesta 
days at Santa Barbara; Calif., this 
musical short has enough singing, 

dancing and humor to attra ct ^ t- 

tentlon aside from a slick color job. 
It has the added asset of Pete 
Smith doing his. best droll com- 
mentation when folks in picture are 
not talking or singing; 

Best comedy moments are pro- 
vided by'. Buster Keaton working 
opposite Andy Devine. Ted Healy 
and Irviri S. Cobb. When Smith is 
not m.c.'ing Leo Carrillo serves in 
like capacity in a typical Mexican, 
bandit role on the screen. 

Producer. Lewis Lewyn keeps 
action moving and maintains inter- 
est by jumping- from comedy to 
singing and then to fast stepping, 
with a skillful intermingling of 
pretty girls; Dialog by Alexander 
Van. Dorn is well above, average for 
a short subject. 

Among stars glimpsed In fllm are 
Gary Cooper, Harpo . Marx, Warner 
Baxter, Adrienne Ames, Paul 
Porcasi, Robert Taylor, Mary. Car- 
lisle, Binnie Barnes, Edmund Lowe, 
Ida Lupiho, ,Toby Wing, Dude Ranch 
Wranglers and Eduardo Durant's 
orchestra. Maria Gambarelli and 
Steffi' Duna .are spotted- tor solo 
dance nuriYbers while Joe Morrison 
warbles 'Last Round-Up.' Wear. 



- ■ -i * rv_ i Benedict has, a fine chance as the 

tion as 



S^^K-^^wmJ- ^rt ^A crooner and places most of the com 
^^^^f^^^ ^ a lesser chance goes to 

entirely different from his usually | pr £ ^ . Jejika( th6 elevator operator. 



associated tough, noisy assignments. 
EVen In scenes where • he has - a 
showdown with hfa rival, there Is 
hardly a trace of the "hard-boiled. 
Josephine Hutchinson, as his 



Just a bit, but effective. Indeed- 
niOBt of th^ carefully Selected cast 
Is - in -mostly for a single big mo- 
inent, and practically everyone gets 
a chance. Scissors job has been/Well 
young bride from, the , city* who done and the camera work is tops, 
comes to be disliked for her liberal Bit atter It's all added up it's still 
VleWs, provides-, a fine running, mate, . a whodunit with "a courtroom and 
Contributes much to the uniformly n0 ' different from the scores' which 
excellent moving spirit of piece. | have followed 'The Bellamy MuMer 



Camera has not been especially kind 
In several scenes but she surmounts 
this obstacle with her sincere acting 
Ray Mayer, although * in a . sub- 
ordinate part, is an easy second to 
O'Brien as the Vociferous town rad- 
lcaU Makes a gripping character of 
the odd-job man, Bjornstam, and 
shows he is ready for more impor- 



Case.' - 



Oftfc. 



GALLANT DEFENDER 



Columbia, production and release.. Feat- 
ures CharleS IBtarrett, Joan Ferty» DlrectiwJ 
by David ^Selman. From, atory by .!Ret«r 'B< 
Kyne;* adaptation, Ford Beebe/; camera,' 

„„„„ a „ , Benjamin KMhe: . : At Colonial,/ N.- T./ weeJc 

tarit roles. Mayexjs an alumnus of | ^m^WKAprf^ '36, double bHi. . Run- 



slrice its first showing in London 
and can Stand 10-15 minutes' more 
clipping. ...:'•;*• . Kaiif, 



I MARRIED A DOCTOR 



theatrical ';hbkum bit ' Waves a gup 
at him, fortified wlth-a. quasi-com- 
munistic plea. Combined with some 
of the other lines and business.;aic- 
corded the male topper, audience 
credulity, despite the . general light-.- 
ness of the theme, becomes strained. 

There are other times When ,'the I Warner Bros, production and release; 

negative moments are almost whplly Features Pat p'Brien. Josepbine "Hutchtn- 

nullifled, but a good deal of this .is s ? n - Directed • by ^whie L. Mayo. Screen 

, " ' ■ v . 6 ■' i.-" . I" 2 play ,. by. -CaseV Bobinsonr from Sinclair 

achieved only by a combination of L>wis'- Wk; vMain -.Street,' dramatized by 

expert trouping, and directing along Harriet. Ford and- Harvey CFHlgglnss.mus- 

Wlth the predisposition of the audi- leal direction, .Leo ^ Forbsteln; film edl- 

ence sympathies with the. hero. WJSSi. M Iar v &! J^T^Vi^ 

*„«v,««„ i„ ui.i,».«ji „ „ j At Strand, N.- Y., jveek AP.cIl 18, 30. Run- 
General technic is highgrade . and rt i ng time, 83 mins. ■ 

'Deeds* should prove nleasant screen Dr. wm. p. Kennicott. Pat O'Brien 

divertissement if hot as significant Carol Kennlco.U v ...... Josephine Hutchinson 

as some of Capri's previous efforts, I ? rlk Y«n»*w$v. Boss. Alexander 



vaudeville. Louise Fazenda, assigned Johnny Flags 
to a role that calls, .for no broad \ Barbara' Mcq ran 
comedy, . plays the Swedish maid to 
the limit. Though he turns in a 
polished job, Ross Alexander Is. mis 
cast as the young Swedish farmer 
Glib English and other mannerisms 
are entirely- out- Of place for this 
character. Guy Klbbee, Robert Bar- 
rat, Wlllard Robertson, Hedwiga 
Reicher and Olin Howlarid come 



Abel. 



THINGS TO COME 



United Artists release of London Films 
(Alexander Korda) production. Directed by 
William Cameron Menzles. Story, H. O. 
Wells. Camera, Qeorge Perinal; trick cam- 
era, Harry Zech,-. special effects, jNed Mann; I Rev. Champ Perry 
consultant, Frank Wells; art, Vincent Dolly Perry...... ., 

Korda; music, Arthur Biles. At Rlvoll, N. I p r0 f o'eorire Mott. 
Y., commencing April 17, '36. Bunnlnr Ezra Stowbodv.... 



Samuel Clark . . Guy Klbbee 

Bea Sorensob..', Louise Fazenda 

[-Dave " Dyep»y ^ 4^.. ^^.^^ , 

Maude Dyer . T. Margaret - Irving 

Fern Winters; Alma Lloyd 

Vera Sherwin; .Grace Stafford 

Miles Bjornstam Ray Mayer 

Nels Valbbrg Robert Barrat 

Besele VoJborg ....Hedwiga Reicher 

Mrs. Clark:... Edith Elliott 

Guy Pfcllock.^ WHInrd Robertson 

.Thomas Pogue 
, . . Janet Young 
.... Harry Hay den 



....... 



Ella Stowbody 

Chet Dashaway ;. 

Mrs; Jackson' Elder. . 



.Frank Rhodes 
.....Gaby Fay 

Sam Wren 

.Dora Clement 



time, 1)0 inlns, 

John. Cabal. .. .... ... .Raymond' Massey 

The BOBS Ralph Richardson 

Doctor Harding. .Maurice Braddell 

Plppa "Pasaworthy....... . Edward Chapman , „. _ . . , . . . . 

Mrs; cabal.,... ..Sophie Stewart ' Warner Bros.' second translation 

Richard Gordon ........ Derrick de Marney of Sinclair Lewis' 'Main Street' to 

«^5f-*?i ac J^k-V* , -' ,, -- ; ^ w W"*T S ^ ott - -the' screen" is fetching picture en 

Urandtatner Cabal ...t...Alan Jeayea < .._*.„,_ w ,-»,i „ fl *.„ ..ixi,. t* 

Horrle Passworthy. . . . . ickles Livingstone tertainment of popular variety. It 

6'lmon Burton ..Anthony Holies, is marked by sterling thespianism 

Catherine Cabal. ..Pearl Argyle and one , of most intelligent direc 

&l,SSS?fi!!i' iiV^M'fe-wiwKJS! tortal Jobs turned out by Archie 
Theotocopuloe Sir Cedric Hardwicke | May{) Whl]e handlcapped by tne 

title. 'I Married a Doctor,' it should 
This is England's first $1,000, 000 I garner good grosses if properly ex- 
picture. There can be nothing ..but plotted. Despite fact that it may 
admiration for Alexander Kbrda's prove disappointing to readers of 
courage in producing the film; or Lewis' book, stressing of the orig 
his staff's artistic perception in inai 'Main Street' story in copy for 
executing it, but the picture will many spots should help. Word-of 
have tough sledding. • It quite obvl- mouth will be another factor, 
ously Will need selling but will be a Adaptors focus attention on the 
cinch to sell. The elements are small town doctor and his wife, a 
there fof the ballyhoo. . recent arrival from Chicago, pre 

Fact that there are no names ferrlng to emphasize this for screen 
connected with the film, outside of | consumption, with minor cross- 



H. G. Wells' authorship, doesn't 
help, but won't especially hurt. It's 
a type Of fllm which doesn't call for 
name talent. The subject, story and 
production Will count; with empha- 
sis on the latter. Korda, being a 
shrewd film fashioner, knew this 
arid concentrated on it. But the 
story was a bit too 'much for him. 
Picture throughout lacks warmth 



currents and characters in country 
community subordinated. Authors 
undoubtedly realized impossibility 
of making a strong feature if the 
numerous and variegated episodes 
and people were given equal em 
phasis. Result is that the petty 
jealousies, gossip, ugllnesf and bad 
manners of typical 'main street' are 
as vividly projected without losing 



Munro . . . 
Campbell. . 
"Sheriff:... 
Salty: . 
Jimmy..,. 
Swale. 



. ..Charles St'orrett 
.v.". ....Joan Perry: 
. ... J .Harry WociaB 
ward' J, Le $alnt 
......Jack Clifford 

Al Bridges 

...George Billings 
.George' CheefcbPro 



For a western this one talks itself 
into the doldrums. It's got lots of 

story; In fact,, so much that there : 

thVough In superb fashion in the I isn't time for some, real hot shoot- 
more important assignments. Even ing, hard riding and an occasional 
the bit roles are well plaved. exchange of fist sockerooing. The 



DADS' 

With Leon Jatiney, Edith Mann and 

Columbia U. Glee Club 
Comedy Musical 
20 Mins. 
Strand, N. Y. 

Vitaphone 
The musical short In Broadway 
Brevities series fails to live up to 
promise held in names and talent 
employed. Thin scripting, feeble 
conception of effective ensemble 
staging and circuitous direction are 
Its chief handicaps. On credit side 
of ledger is some grand harmoniz- 
ing by the Columbia University 
Glee Club and a meritorious tap 
dance by the clever Edith Mann. 

Stab has been made to introduce 
college atmosphere, but it is as 
phoney .as the sttow scene about 
Whjch there is repeated comment 
Ice-skating ballet in front of uni-. 
Versity*s dormitory besides being 
badly -photographed, is poorly ar- 
ranged for .visual consumption. Bad 
part of it is' that- the affair .is well 
drilled and- contains pretty girls, but 
entire effect; is ; lost because cos- 
tuming, and camera, work were at 
odds. ,:..'' , 

It's ,the. old story of the boy and 
girl who- employ various artifices to 
obtain coin frorii' their ' parents. 
Slightly different angle is intro- 
duced by bringing- the fathers td the 
school, where they catch their, off- 
spring red-handed,, Banquet . fol- 
lows, which is excuse for the caba- 
ret material. Leon Janney is the 
leading college boy figure. He; has 
done better. Wear. 



pe A t ilifi lt ^«T« mnp-nifirpnr trouninc I Charles Starrett makes a person 
to«^2?hS2S 2 ? AppW« Mavo ahle hero-to-the-rescue, while the 
^"i^! 13 ^ n ^°^l e „ M S maiden-in-distress is the wholesome 



aa -Kftn. it«ci"tntn mMfnoritv" I and comely Joan Perry., Plot's a 
S" 6 ^ ?SS tf^i 2pSt ^ t e mooH cllmax ftrtds Starrett charged with 
SLtoSw-U^'S murder .that. ha.didn'.t...cpmmit.. r and 

hording back minor n «W&ff ?™ there is the usual triple-stepped 
constantly ^^ejor^thecen- flnlsn ^ the hero is exonerated, the 

^^ t ^ e T^ Cam w^i^n^ n S y «Pt UnMri is laid Vm with a bullet and 
Haskln holds to Mgh standard ^ set the ^ head flnu les ltS elf on the 
by other departments. Weoi. | hero . s shoulder 

Harry Woods lays on the menace 
thickly .enough; .Jack Clifford as the 
bewildered sheriff injects an occa- 
sional t^uch of humor into proceed- 
ings, and Edward J. LeSaint | ac 
quits . hlrpself nicely in the role' of 

, ^ . - ■■ - .... TO.iii-™ i'the hbroest cattleman who hates' the 
camera. Robt. de Graase; editor, William . . th«>i»' int«»v 

Morgan. At the Palace. N. T.. half double homesteaaers Decause^ tnen Intel 
bill, April 17, '30. Running time. 06 mins. ests are agin his but who at the 

Paula.. ..................Ann Harding game "time won't countenance 

Trent .-. . . . .Walter -Abel- .strongarin methods to rid them 

photography and lighting are uni 

Poole Moroni Olsen I formly of high order. Odec. 

Grace Margaret Hamilton 

Tlllie .Maxlne Jennings 

Benny ....William Benedict 

Martin : .Paul Harvey 

Conrlck ..Murray Klnnell 

Judge Edward LeSaint 

Levino . .Frank Jenks 

Henshaw Charles .Arnt 



THE WITNESS CHAIR 

RKc -Radio release ot Cliff Beld produc 
tlon. Stars Ann Harding. Directed by 
Geo. Nichols, Jr. Screenplay, Blan James, 
Gertrude Purcell; original. Btta Welman; 



Well made whodunit that's still a 
whodunit and mostly in the court- 
room. From a story in Cosmopoli- 
tan magazine last year, In which the 
artistry of Rita Welman gave punch 
to a stale idea, RKO should have 
bought Miss Weiman instead of the 
story, for that was the real value. 
Without her touches 'Chair* becomes 
something that has been done in 
pretty much the same fashion be- 
fore^ — the girl who, unsuspected of 
the murder, makes confession when 
she sees the defense of the man ac- 
cused of the crime breaking down 
through circumstantial evidence. It 
is unlikely that 'Chair* will prove a 
strong grosser in spite of its star 



SKY PARADE 

Paramount release of. 'Harold Hurley 
production. Stars Jlmmle Allen. Features 
William Gargah, Katherlno DoMille, Kent 
Taylor. Directed' by Otho .Lovierlng. Screen 
play, Brian Marlow, Byron Morgan, Ar 
thur. Beckhard from materinl by Rober 
M. Burlt and Wlllfred G. Moore; camera 
William Mellor. At Alalto, N. Y.. week 
April 17, '30. Running time, 70 mlns. 

Jlmmle Allen .......Jlmmle Allen 

Spee'd .Robertson . ...... William Gargan 

Qeraldlne Croft... Katherlne DeMIile 

Tommy Wade Kent Taylor. 

Ca.sey Cameron rant Wllhen 

Flash Lewis .....Kid Srtylor 

Rcotty Allen . ; Robert Flske 

Jlmmle Allen at 0 Bennle Bartlett 

Jlmmle Allen at 4 Blllle Lee 

Gat nilllngs .Edgar Dearlng 

Baron Ankrovlth ...Georges Renevnn 

Spike : Keith Daniels 

tttgs Colin Tapley 



'THR^E BEERS' 
With the Three Stooges 
Comedy 
14 Mins. 
Rialto, N. Y. 

Columbia' 

Above-average laugh attemRt on 
the part "^i: the Messrs. Howard, 
Elne,_^nfcH9ward alojng.^Jbe!Jt_ 
particular lines of craftsmanship. 
Which is to say that there Is a 
more than ordinary amount of eye- 
gougingi mayhem — and slapsticK, 
ladled out ' as ' fast as the camera , 
will take it. : ; . a 

Ted Healy proteges are. this :time. 
brewery truck drivers who ■. are 
making deliveries to a golf club, ana 
there take up the game. After, turn- 
ing the course into a shambles,, tney 
escape in their loaded truck up a 
hill where all the barrels roll on 
and cause a second mess. . 

Situations are generally stocK 
stuff, With just enough new ones 
which, when coupled with tne 
frenzied pace, put the job across. 



Strong bet foi- juve trade, with 
plenty of promotional possibilities 
(Continued on page 29) 



JOLLY COBURN and Hi 
Musical 
10 Mins. 
Strand, N. Y. 

Vitaphone . 
Pleasing little orchestra s" 01 '; 
with enough novelty and new 
touches to satisfy. Jolly C.o b « lI Vf 
band does standard musical iy" 
tines. Where if differs from 
tomary band shorts is the introduc 
tion of an electric cello and tbema 
tone, both electrically conUoU-a 
musical inventions. Ooburn P»y. 
the latter. Also introduces specw 
vision cabinet to illustrate noj 
sound waves are photographed, xi ^ 
doesn't mean much, and is too y 

longed.. soio- 

Harold Richards, orchestia .s i so 
1st, registers well jn __two^ jjaiia^ 



while Lewis and 
smash tap x-butlne. 



Van 



close 



VARIETY 



Wednesday, April 22, 1936 




Heralded from coast to coast 
as the top feminine perform* 
er in pictures today— and 
the time to cash in on those 
acres of award publicity is 
witn her first picture since 
the prize announcement-*- 



in 



The Golden Arrow 




EUGENE PALLETTE ♦ DICK 
CATHARINE DOUCET • CRAIG 
A First National Picture 

*' START PLANNING NOW 





FOR AN . CAROL HUGHES 
REYNOLDS •HobartCAVANAUGH 
Directed by ALFRED E. GREEN 

FOR YOUR MAY 23RD DATE 



WefaesA*T, April 22, 193<r 



PICTURES 



VARIETY 



17 



COL'S SPECIAL 
KIDDIE SHOWS 



Columbia Plots is making a bid 
tor approval of parents, teachers, 
educational bodies and local fllm 
councils with a specially devised 
M^gjram of short subjects named 
mgppy Hour.' SerieB is: designed for 
Wd matinees, a compilation of six 
rtels in a one-hour unit of cartoon, 
■^travelog r ~-.CQme.dy. 1 ; . .. sports, etc. 
Method of selling is to .screen the 
entire batch and let local auspices 
make its own selections. 

For most part shorts are those 
that haVe been shown during past 
two years. Columbia has ready for 
marketing a sufficient number of one 
and two reelers to make up about 
10 such units. 

Idea has been worked out by the 
sales department for. past four 
months. Col figures that in time 
civic bodies, etc., will create a lot 
Of good will for the pic biz in gen- 
eral. 

Schools' SGm Funds 
Shunt Visual Educ. 
Work Into the WPA 



Igvidence pi/ the chronic poverty 
of .the/Visuai education departments 
in putjllc schools in . the U. S. was 
revealed last week when It was dis- 
covered that the WPA set-up was 
being used in New York City for ap- 
praising and cataloging motion pic- 
tures which eventually may be 
.shown la the city'B classrooms. 

Lack of funds Is reporte d re- 
aponsjble for permitting the WPA 
.to carry on and do the job. Project 
of the Works Progress Administra 
tlon, known as No. 1719, is now in 
full swing at Public School No. 21, 
Mott and Spring streets. After about 
two months of evaluating supposed 
ly suited educational pictures, full 
report of findings is to be made 
to Joseph M. Sheehan, associate 
superintendent of "Visual Education 
for N. T. Schools, This report is 
due .early in May. 

Portion of No. 1719 project having 
to do with Alms is designated as the 
evaluation department,. Dr.. Herbert 
S, Walsh in charge. Some 12 to 20 
enrolled in classifying and passing 
on pictures. 



Democrats 






(Continued from page 1) 
of the plans broached are acts to 
Aervfc as wind-breakers for the in- 
evitable array of political speech- 
makers. 

Stall! usio 

According to reports, the idea be- 
ing considered by Farley entails 
singers of patriotic songs interpo- 
lating the orators, which would stall 
the voting .as well as entertain the 
delegates. 

Other amusements carded lncluds 
four fights during the week of June 

ious for a couple of Broadway 
Shows to move , to Phllly that week. 
As" far as is known, however, he has 
made no definite approach to any of 
the Broadway legit producers as 

yet. 

National Agency, nitery booker 
here, is tinkering with the idea of 
spotting a girl show close by the 
convention. Agency claims it is con 
tacting the Democratic National 
Committee in .Washington to see if 
.there would be any objections to 
such an entertainment so close to 
the politlcos. 

Already set for Phllly are FHA, 
HOLC, TVA, REA. CCC. PWA and 
WPA exhibits, which will be housed 
h» a hall nearby the convention. The 
Department of Justice is also Hkely 
-to -arrange an exhibit. 



STORY BUYS 

nu? adl ° _ bou eht 'Homecoming,' 
ihomas Walsh mag yarn. 

pS:!,\ rIghts to ' Ha "l Your 
,S ht taken by Invincible. 

XVcX*? for a Ladyi' by M; Coates 
<^ ter v! sold t0 Universal. 

tmti, £ Ch J ne,1 °' and ' Son S of Spain,' 

Howo.^ ?? a i. t,n Justice, optioned by 
tX?# C ' ^rown. 

fcE tf p Wylie Btor y- <DGath ln 

■"Wise Canyon which starts run- 
tSU , serlal] y In American niaga- 
for a # July ' has been Purchased 
■tfox. feature production by 20th- 



Hollywood, April 21. 
Despite fact that only four new features went before the cameras last 
week; production barometer jumped, to a high level of 40 features in work 
fot the week. Number of features in the cutting rooms dropped to 37 after 
seven were withdrawn for previewing. 
Metro leads the field for activity with nine features in. work, two editing. 



Warners follows with, .seven in work, eight editing; Paramount has side and 
sis; 2Qth-Foa>, five and five; Universal, four and five; Columbia, four and 
two; RKO-Radio, three and five; Republic, one and three, and United 
Artists, one and cne. 

Few new stories were purchased last week, though quite a few old ones 
were brought from the shelf and placed in the hands of writers to prepare 
for edfly production. 



Columbia 



.mi» n * w ^&&&? d - lt ! » 12 Preparing. ^In work: 

QUEER MONEY,' reported Variety, March 25; 'LOST HORIZON/ 
reported April 1; 'FER DE LANCE/ reported April 8, and 'TRAPPED BY 
TELEVISION,' reported April 16. No new pictures started her© last 
week. 

'SAN FRANCISCO NIGHTS/ to be directed by Ross Ledermari, only 
picture on schedule to start within next two weeks. 



Metro 



Nine in vvork, two editing, 10 preparing. In work: 

'ROMEO AND JULIET/ reported Variety issue Jan. 22; THE GOOD 
EARTH/ 'MOB RULE/ reported March 4; 'SPEED/ 'WITCH OF TIM- 
BUCTO.O' and 'SUICIDE CLUB/ reported March 25; 'SAN FRANCISCO/ 
reported Feb. 19;.THREE WISE GUYS' and 'SU2Y/ reported April 15. 

Being readied for early production, 'THE GORGEOUS HUSSY/ 
GRAMA 'CAPTAIN COURAGEOUS/ 'OLD HUTCH/ 'GREAT GUNS/ 
'BORN TO DANCE/ 'A LADY COMES TO TOWN/ and 'SARATOGA/ 

Paramount 



ix in Work, six editing, 10 preparing. In work: 

'POPPY/ reported Variety; March 4; 'EARLY TO BED/ reported March 
18; 'RHYTHM ON THE RANGE/ THREE CHEERS FOR LOVE/ 'AND 
SUDDEN DEATH/ and 'THE GIRL FROM THE OZ ARKS,' formerly 
'GOOD FOR NOTHING/ reported April 8. 

No new pictures started last week. To start this week lists 'YOURS 
FOR THE ASKING/ formerly known as THE DUCHESS/ 'THE TEXAS 
RANGER/ 'THE ARIZONA RAIDERS/ and 'THE GENERAL DIED AT 
DAWN/ 



reported April 15; TO MARY, WITH LOVE/ which started last week. 
Credits are: 

TO MARY WITH' LOVE/ being produced by Kenneth McGowan, 
John Cromwell directing* from Satevepost story by Richard Sherman 
who also adapted it to screen with Howard Ellis Smith. Cast: Warner 
Baxter," Myrna Loy, Claire Trevor, Ian Hunter, . Jean Dixon. 

Story based on lives of two married couples starting before the depres- 
sion. Baxter and Miss Loy are in the money and live up to it while 
Hunter and Claire Trevor are just making ends meet but spending beyond 
their means to keep up with: the. Baxters. Depression" reverses financial 
status and Baxter takes to drink, Hunter steps in and makes play for his 
wife in effort to bring Baxter to his senses. Plan works out for regener- 
ation of Baxter and all ends well for both couples. 

Lined up for immediate production lists 'PUBLIC NU18ANCE NO. 1/ 
starring Jane Withers, and 'GIRL'S DORMITORY/ to feature Slmono 
Simon. For feature production: THE LAST SLAV E R/ , original by Sam 
Hellman and Gladys Lehman, on epic scale depicting slavery along the 
African coast. 



United Artists 



RKO-Radio 



Three in work, five editing, nine preparing. In Work: 

'MARY OF SCOTLAND/ reported Variety, March 4? THE LAST OUT- 
LAW/ formerly 'LAST OF THE BAD MEN/ reported April 8; 'HIS 
MAJESTY BUNKER BEAN/ reported April 8. 

Slated for. starting are 'M'LISS/ starring Anne Shirley; M WON'T 
DANCE/ new title for 'NEVER GONNA DANCE/ to feature Fred Astaire 
and Ginger Rogers; 'RIDDLE OF THE DANGLING PEARLS/ 'MARRY 
THE GIRL/ 'MAKE A WISH/ 'COUNT PETE/ 'WINTERSET/ and 
THE ROBBER BARONS/ 

New stories purchased and set for future production lists 'WE WHO 
ARE ABOUT TO DIE/ based on the experiences of David Lamson, 
penned by himself while being tried for murder of his wife; 'FLIRTING 
WITH FATE/ which starred Douglas Fairbanks in 1916, to be remade; 
'COAST GUARD/ ah original by Frank Wead, and 'HOMECOMING/ Col- 
lier's magazine, story by Thomas Walsh. 



One in work, one editing, seven preparing. In work: 
'GARDEN OF ALLAH/ being produced by Selznick-Internatlpnal and 
started last week after several weeks of preparation due to requirements 
of Technicolor and the erection of lavish settings. Directed by Richard 
Boleslawski from screen outline, by Willis Goldbeck; screenplay by W..P. 
Lipscomb, dialog by Lynn Riggs. Cast: Marlene Dietrich, Charles Bpyer,. 
Joseph Schildkraut; Tillie Losch, Henry Kleinbach. 

Story is from the classic of Robert Hlchens which lends itself to bizarre 
settings to background the exotic romance and drama of Algerian life. 
Selznick is giving the production a $500,000 budget or more. Two Air 
g.erian towns, Beni 'Mora and Biskra, have been reconstructed on the 
desert lands near Yuma expressly for the picture. 

Pickford-Lasky unit is putting final preparations to 'GAY DESPER- 
ADO/ to star Nino Martini; slated to get under way May 18. 

Samuel Goldwyn has unit in' Lewiston> Idaho, making outdoor scenes 
to be processed in 'COME , AND GET IT/ which will get under way at 
the studio around May 1. This will be followed by 'DODSWORTH/ with 
Walter Huston starring and William Wyler directing. 



Universal 



Republic 



One in work, three editing, six preparing. In work: 
'SINGING COWBOY/ reported Variety, April 8. - 
No pictures started. Into work'this week are 'NAVY BORN' and THE 
LONELY TRAIL/ 



20th-Fox 



Five in work, five editing, seven preparing. In work: 
'WHITE FANG/ reported Variety. March 25; 'PRIVATE NUMBER/ 
reported April 1; 'THE MERCY KILLER' and 'ONCE EVERY YEAR/ 



'TIME' SCEIB MABCHES ON 

Albert E. Perkins, script writer 
for 'March of Time' (Aim) and in 
similar Capacity two years for 
"March , of Time' radio show, has 
been signatured by Universal as a 
writer. 

He's due in Hollywood this week. 



Marshall in 'Girls' Dorm' 

Hollywood, April 21. 

Herbert Marshall and Constance 
Collier have been added to 'Girls' 
Dormitory' at 20th*Fox. Ruth Chat^ 
terton and Simone Simon preylousr 
ly spotted. 

Production starts this week, Ray 
Griffith producing and Irving Cum- 
mings directing. 



CONTRACTS 

Hollywood, April 21. 
Columbia signed Lee Loeb arid 
Harold Buchman to writing cove- 
nants. 

Ketti Galllan scaled to termer , at 
Paramount. 

Columbia lifted Walter Connelly's 
option for third successive year. 

Melville Baker handed term 
writing ticket at WB. 

Paramount pacted Kettl Gallian 
for a year. 

Keene -Thompson handed two-year 
writing pact at Paramount. 

Radio set Fred Rehyer as scen- 
arist. 

Stuart Erwln sealed to termer at 
Metro. 

Howard Emmett Rogers given 
straight two-year ticket at Metro. 
Writer currently on script of 'Libel 
Lady.' 

George Hirliman sealed Jose Mo- 
jlca to contract. 

Henry Daniel and Lucy Beau- 
mont termed by Metro. 

Conn Productions handed seven 
year optional pact to Kane Rich- 
mond, 



Lecturers 



(Continued from page 1) 

Keedick, W, Coulston Leigh and 
Clark Getts. Elbert A. Wickers, in 
Boston, and the Redpath Service, 
in Chicago, might be added. Col- 
leges. jypj©e.n's..clujb^^ 
(very active) Rotary and advertis- 
ing clubs are the best booking 
prospects. Lecture business is al- 
most .entirely conducted ort a 
'course' basis with . one inclusive 
subscription for all lectures. Single 
price ticket sale is uncommon for 
lectures, although frequent in the 
concert business for thie Lawrence 
Tibbett,. Fritz Kreisler, Yehudl 
Menuhin, Nelson Eddy type of de- 
mand performance. 

Most of the large inland cities 
are good lecture towns. Buffalo is 
a standout with 40 active clubs and 
organizations which regularly use 
guest speakers. Chicago, Cleveland, 
Detroit, Pittsburgh and Minneapolis 
are also big custotners. 

Growth of. the forum Is the most 
encouraging omen on the horizon. 
Forums are working up a social 
snobbery technique through which 
the 'best people' are brought in and 
they in turn bring the smaller fry. 
This may not be bona fide intel- 
lectualism, but it's good business. 



MALA AS CRUSOE 

Hollywood, April 21. 

Title role in 'Robinson Crusoe,' .12- 
chapter serial to be made by Re- 
public, will be played by Mala, 
Eskimo actor. 

Production set for late June or 
early July, with Joseph Kane and 
Breezy Easton probably directing,. 



Four in work, five editing, 10 preparing. In work: 
♦PAROLE/ reported Variety, April 1; 'CRASH DONOVAN/ reported 
April 8; 'IT'S A SMALL WORLD' and 'MY MAN GODFREY' started last 
week. Credits are: . 

'MY MAN GODFREY/ being produced and directed by Gregory LaCava 
from the Eric Hatch novel, screenplay by Hatch, and Morrle Rysklhd. 
Cast: William Powell, Carole Lombard, Alice Brady, Eugene Pallette, Gall. 
Patrick, Robert Light, Pat Flaherty, ^MiScha Auer, Robert Perry. 

Story depicts Powell as wealthy broker who during depression, takes 
rjap for his friends in money transaction. Serves term In prison and when 
released evades old. friends and starts life anew, winding up in itinerant 
camp ln shanty town. Carole Lombard, debutante seeking new thrills, 
visits the camp and becomes attracted to Powell whom she engages to 
become a butler in the family household. Powell takes the offer and from 
there on carries through, showing what a man of breeding would do ln 
catering to the rich. 

'IT'S A SMALL WORLD/ being produced by E. M. Asher and directed 
by Alfred E. Green from original by Louis R. Foster; screenplay by Sam- 
uel Hoffensteln and Doris Malloy\ Cast; Joel McCrea, Joan Bennett, 
Ellsha Cook, Jr., Andy Clyde, Reginald Denny. 

Story concerns a young actress who is given $l>00 by her sweetheart 
to buy a wedding trousseau and after spending the money discovers she 
does not want to go through with the deal- In an attempt to find $500, 
so she can return it to him, she finds half of a $1,000 bill which a gangster 
throws out the window. McCrea, who is a race track addict, finds the 
other half and by coincidence meets Joan Bennett at the track and she 
offers him the torn bill to bet on a race. Having the other half and also 
in dire need, he makes the bet, and wins. 



Warners 



Seven in work, eight editing, 10 preparing: In work: 

'ANGEL OF MERCY/ reported Variety, March 11; 'BULLETS AND 
BALLOTS' and 'LOVE BEGINS AT 20/ reported March 25; 'PUBLIC 
ENEMIES WIFE' and 'HOT MONEY/ reported April 1; 'STAGE 
STRUCK' and 'CHARGE OF THE LIGHT BRIGADE/ reported April 8. 

No new pictures started last week. Pictures to start this week are 'ON 
SECRET SE_RVICE/ featuring Dick Forari and Paula Stone; 'CAIN AND 
M ABET? ' to Btaf "Ma'rTon T7XViesra:ntt-*TH& ~B£MGA-fc--K+L-L-E«/- wtth- 
Warren Hull, June Travis, . Marton MacLane, Paul Graetz, 

New stories announced for production lists the remake of THE JAZZ 
SINGER,' to start around October with Al Jolson. 





Shows current standing of the various produci 
duction schedules for the 1935-36 season. 



Quota 
^ ofPix 
for 

. Studio Season 

COLUMBIA 40 

GAU MONT- BRITISH 16 
METRO 50 

PARAMOUNT 65 

Westerns 6 

RKO-RADIO ........ 43 

REPUBLIC 32 
Westerns 21 
20TH-FOX 53 

Westerns 4 

UNITED ARTISTS 

Sam Goldwyn.. 7 

Selznick- 1 ntern'l ..t 5 
Pickford-Lasky . ... 4 

Roliance 1 

Korda- London 5 

UNIVERSAL 36 
Western3 9 
WARNERS 60 

462 



Number Number 
Completed Now in 
or Shipped Work 
for or 
Release Editing 
31 6 



Balance 
to Be 

Made on 
'35- '36 

Program 
3 



Number 

New 
Stories 
in Final 
Prepa- . 
ration 
12 



Made in London 






27 11 






46 12 






5 






27 




9 


16 




5 


7 




1 


48 




7 


3 




1 


7 




2 


1 


3 


1 




3 


2 




1 


1 


Made in London 






21 8 


7 


9 


6 1 


2 


1 


53 15 


8 over 


10 


298 77 


79 


82 




13 over 





18 



VARIETY 



MUSIC HALL, N. Y. 

Slow show at Radio City Music 
Hall this fortnight, with 'Mr. Deeds 
Goes to Town' (Col) booked in for 
two weeks. Film and stage por- 
tions are both overboard,; feature 
almost two hours in footage. 

Stage show, captioned 'Frost and 
Flame,' produced by Leon Leoni- 
doff, introduces Sergei Soudeikine v 
for the first time as a Music Hall 
acenlc artist. A feature of the mon- 
tage is the projected scenery, 
rather experimentally essayed this 
week, and hence hot to be over-em- 
phasized, although the impression is 
quite favorable. It's a glorified 
stereoptlcon effect with the colors 
blending beautifully and suggesting 
lavish decor without being physical- 
ly so. ' 

'Penguin Island' is the . first ana 
lighter portion by the Rockettes,. 
Thereafter? follows 'Mephlsto's; 
Kingdom,'. a tabloidization of .sew] 
eral scenes from 'Faust' [that runs: 
too long and is too .cumbersome for; 
film fan appreciation. 

Viola- Bhilo, Jan Peerce and 
Yasha Pavidofl with the glee club 
participate in the prolog. The 'Fes r 
tival' portion of the Gounod opera 
Is credited to Florence Rogge for 
choreography with Betty Bannister; 
Marie Grimaldi, Louise Fornaca, 
Nicholas Daks, 'Gary Mohiy Michael 
Arshahsky and the regular, ballet 
corps and dancing line participat- 
ing. 

The symph blends into the pres- 
entation; no special overture. .News- 
reel also omitted at the final Friday 
night show seemingly in the inter-; 
ests of the running schedule. Biz 
good. Abel. 



other inning for their adagio. num- 
ber with a life-size dummy, 

In the dance department Wally 
and Verdyn Stapleton add much 
with their ballroom' tap routines; 
Freda Sullivan, acrobatic, gets two 
spots and rates them; and for exotic 
dancing in a peek-a-boo costume, 
Claire Powell stands out- 
Three Tiaka Siatere; Jap vocal trio, 
are easy on the eyea and adequate 
musically. ' Behee anA Rubyette (6), 
flying , tunibfers, provide a, good 
closer for the 'unit; ' with the. Slate 
boys tangling in some of their pyra- 
mid work. 

House line of Bebe Berri girls aids 
with two dance routines and two 
tableaux. 

N.T.G., an accomplished m.c, 
works hirriself- into the good graces 
of his audience and Inveigles, the 
customers into letting themselves go 
in the approved cabaret manner. 
GrarilUiid ■ stepij into , the orchestra 
during the' show, 



Wintergarten, Berlin 

Berlin, April 10. 

With Grock in big type at the 
opposition house, the Wintergarten 
considered it, wise to star 'Sascha 
Price for the current month. Price, 
formerly of The Four Price, surely 
Is In" the best olrcus tradition. But 
so is Grock, arid the audience might 
be led to draw comparisons, which 
doubtless would go in the favor of 
Grock. After all, most circus clowns 
in. Europe use very similar routine, 
so It depends oh their showmanship 
and personality. Price, no doubt, 
is versatile and funny in his ways, 
and he gets over to big results. 

Bill is opened by Miss Mella, danc- 
ing and stepping- juggler- with, balls, 
hoops, silk hats and clubs, a nice 
opener. 

Three Fuxanis are smartly dressed 
acrobats arid foot equilibrists. Boys 
are tine performers and work, with 



legitimate excuse to squeeze in the 
show's only production bit not hew 
over from r Easter Week. For this; 
the line has been schooled on mini- 
ature „ grands and runs the scale. 

It's cute. _ . 

Other acts in the show ar e Carle - 
ton Emmy's dogs, standard and ex- 
ceptionally well . received by , the 
family- .audience • Friday night, and 
Mr. and Mrs. Carl Simpson, whose 
marionette turn is an appealing one. 
Nothing elaborate in this, but some 
of the stunts' with the dolls-are 
strong. Especially those with pres- 
tidigitator and skeleton dolls. Also; 
there are two Fred Allen amateur 
winners, singer and mimic. . 

Otherwise show is old, though 
still happily including the bicycle 
routine of the M Foster girls, which 



drew plenty 'of ' •aft^ffttb'»"l«8t; ^elr/iBto«r'-lmtr-Tiot"^iri1ie: -nets" "or 



pep. 



several times-, j „. — .- — 

passing / wisectkeks .about the 'tal- 
ent and handing put.' clappers to.. <. 

build up applaulse. For the first time her opening, costume; her wire act, 
Eddie Rosenwald and the 20-piece | using an umbrella, is more w les? 



Miss Quintilia looks a picture in 



Its daring is reminding of the stag 
ing of Ravel's 'Bolero' at this same 
theatre a few years ago. Opening of 
Hie show has the same girls, aug- 
mented by six boys, doing a tap rou- 
tine to* the overture from 'William 
Tell.' This is also oke, ■ but when 



) 



CHICAGO 

. Chicago, April 18. 
Occasionally there comes along a 
show which is just right for a par- 
ticular house, in- box office and the 
creation of good will.. This a good 
.show. With 'Mr.. Deeds Comes to 
Town' (Col), on the. screen, Locals' 
Llpstone has snared a stage "show 
which will mean much more for 
Balaban & Katz than the/inimediate 
business the .register w^iTup* cur- 
rently. ' p . " v . 
For weeks the 'Gr^at ^^alta-* 



house band work on the stage to 
emphasize the cabaret atmosphere. 

Film, 'Murder on 15 Bridle Path' 

(RKO). ' Fox. 

STATE, N. Y. 

J. H. Lubin returns to the vaude- 
ville book" this week and the inci- 
dent is marked by a bang-up show, 
headed by Buddy Rogers, . at the 
principal Loew vaudeville . house. .. 
As LoeW's general, booking man- — ■•- -- - - ... ...... K 

ager, Lubin has l&iriained active i,bufc they are a hai^-wprking- bunch 
through the yearsfbut lately ;he'g of talented youngsters. Outstanding 
stepped aside to permit the younge* hire two;, clever contortionists and 
generation, personified: by SidHey | on*; solo toe dancer* ' •• ttofl 



a sight act, the feature of it being 
a graceful split; 

Three Wlllards, accordionists, one 
boy attempting comedy; find the 
customers in- good .'spirits:- ; 

Miss Danla, another looker , pf the 
blonde type, does trapeze Work of 
the usual kind gracefully* . 

Oscar Albrecht. cpmic, goes back 
to? prewar . days in his songs; which 
Sesitti to find many admirers. • 
' Six Lucky Girls, " described as 
Ajmerican Dance and Sport Group/ 
evidently have never :seeri America; 



Piermorit, to do ithe; -actual pencil 
work. Piermoht has developed as. 'a, 
I Writer-inner - ^rider the Lubin tut/e; 
' lag% but als^ Rubber- Outer Jake is 
still bella, ■yiiech Tpenel and all the 
fiEher card* . Hn^ the vaudeville book- 
L'jhy deck, "Efjfcjn- is. soloing on the 
book b^cause vi)?« -vacation time ■ Iii 
| Flof Ida> : for Pi'erinon't. 

With Rogers here this week there's 
no "worry, for the State or. the book- 
ing- office. Rogers' unit -has been 
[out .pri the road for quite a spell 
land"' on" Its Eroadway engagement 
fshWs the. good results'.pf plenty of 



played the class Auditprium. ;It g,ot Inlaying and. the , polish, that can be 
rave notices and highly regarded | gained only through experience | 
as entertainment. Balabai* &Katz Rogers himself has smartly 
brings to the stage pf this theatre .dropped the 'perennial' juvenile 



the three names which stood'Out- in 
the show: Guy Robertson. Marion 
Claire and Vivian Fay^ B. & K. 
couldn't get .the show itself.- so it 
took the next best triihg,-«-the sing- 
ers, the dancer, the mUsic and a 
good deal of the show's atmosphere. 

Robertson and Miss Claire are 
•well known in this town and re- 
ceived big ' reception here. Each 
sings a solo before combining in the 
sock duet from 'Waltz.' Miss Fay\ 
too, first presents one of her own 
dances before turning, in the finals, 
to the ballet routine of 'Waltz.' It's 
all fine stuff. 

Rest of the show is Just right for 
the 'Waltz' stars. First there is 
George Andre Martin, who fits well 
in a presentation of this kind with 
his dancing fingers. Costuming his 
two digits in various dresses, he is 
an excellent novelty with his , im- 
personations of a tap dancer, balla- 
rjna, Russian dancer, etc. Return 
date here for the Wiere Bros, but 
they tie the proceeding into a knot. 
Stylized comedy and dancing with 
its carefully worked planning and 
execution is in Itself a great relief. 

Business capacity at last show 
Friday. Gold. 



character . which most juves insist 
on, maintaining into infirmity and is 
getting by instead as a • versatile, 
all-around perforihei; rv At the State 
this week he loolcs* as good as he. 
ever did, wo?ks with, more ■' confl 
dence and ease than ever before,, 
and seems ripe for'-a'-frictuife come 
back whenever the opportunity 
presents itself. : .' 

As for outside talent*, the Rogers 
band which backbones the unit de- 
pends on two specialty, singles! arid 
the standard Cookie Bower's.* Lat- 
ter, has offset the possible 111 effects 
of too many Broadway appearances 
by changing his routine somewhat, 
and the changes keep him in the 
click class. Specialists are Jeannie 
Lang from radio, who does .nicely by 
herself with a song and then foils 
beautifully for Rogers in a'jduet, and 
Ruthie Barnes; Miss Barries is ..4c 
hard working buck dancing girl, but 
just another Eleanor Powell mimic 
at present, and sameness is ; against 
her. Any girl that can hoof as '"Mites 
Barnes can should make a; greater 
effort at finding something. .o'f'-*hefc 



KEITH'S, BOSTON 

Boston, April 16. 
. N-J*,.Q^ .bxiruts-ln. Jiis-gMie.-j?n ggy. 



own. 

Rogers' band, musically capable, 
sandwiches the specialties with 
straight music, vocals and a 'few 
novelties, one special lyric anent the 



al$6 ' ' good 
.„„ playeft . " . 
•Tllese pleasant irirls: appear again 
in the - second part -.of . the bill to 
usher in Peggy Taylor, American 
adagio? foursome. Miss Taylor is a 
;hiaxvel and works with a.ri ease and 
charm; her partners are flne.rlooki 
ing boys. *, , 

Another American act, Joe Jack 
Son, Jr., coriies in "to eriormou/? ap- 
plause with his funny antics as the 
bike thief . He has developed into a 
real comedian of the first rank. 

Doroschoffj a Russian musician, 
Ihtrpdrices'i new instrument, 'TraU 
toniunV that seems a miracle, play 
ing violin, eello, trombone, balalaika, 
and Imitating an auto race; a cry- 
ing baby, Mickey Mouse, and an air 
raid, all very realistically. An au- 
dience is .invited, on the stage to 
judge how it Works, .but somehow, 
DOrOschoff doesn't turn.- the instru- 
mW round for. gerieral inspection 
Bill is closed by w Walt Dlsney^s 
Silly Symphony, "Funny Little Bun 
nies.' 

LOEW'S, MONTREAL 

Montreal, April 18. 
Back to' regulatiQri > ivaude cur 
rently, six acts, mostly. t4lk with one 
stand-out adagio turn. Good busi- 
ness start -Friday (iV).? -y 

Pearc'e and Cawthray-.lri ballrpOm 
riumber f or "opener^ girt a redhead in 
black velvet and a nifty looker and 
stepper. Dell O'Delt on for. tricks 
with handkerchiefs to running 
patter in . rhyine, does nothing Out 
of way, but catches on witiv crowd 
on personality and smart handling 
of- her stuff. . She gets a fine hand 
arid starts m.-' .-Ing ^ rest, .of the 
"acts, introducing Sarry and White- 
ledge, who rib each other tor 10 
-minutes;'. 'with .fans liking it. from 
start arid breaking up act with ap- 
plause. Miss O'Dell brings in 
Pierce and; Cawtbray.- '^or- i-epeat in 
sumptuously dressed . tango, girl in 



SHEA'S, TORONTO 

'foronto, April IS 
If the calibre of past few weeks' 
stage presentations at Shea's | s 
maintained, there is no likelihood 
of a summer- layoff at this spot. 
Current CO minutes of rousinc 
tempo . and elaborate staging, p i U g 
a flash .Collegiate, finale, keep the 
Jerry Shea emporium in the upper 
brackets of vaude prominence. i n » 
crease in production values and at- 
tendant boxoffice pick-up have been 
noticeable in recent weeks. 

Evidence of business is the de- 
cision to stage Sunday midnite 
shows, starting currently, the first 
time, this has ever been attempted 
at this house. Means overtime for 
the pit band, stage crew and house 



line girls. While Sundays have 
heretofore been a layoff day here 
with the six-day contract in force - 
for Toronto engagements, discus- 
sions arose regarding pro rata rates- 
for the. extra performance, but 
units booked' in for. the next three 



these same girls talk in some spotf ] /Weeks -have agreed to throw In the 
of the show they're not so forte; 7 j-extra :Sunday session. 
Biz about three-quarters opening With plenty .of. talent to work 

night of the second week. VJS^.vlU-^ t ^»- , -*^ w ; ? "^^*-- has ' cu rrently 
■■' , ■ . — i9:vW.eib(*ejr4 .ifajm'ifawm¥'tot .speea arid 

_ . _ , -'^.v : #i-'fl»*. v Tb^re^-llit&'some sterling 

PARAMOUNT^ L/^A^S' routines :;bf the weU-eostumed line 
* *^ cw . ■ : ■■ 'girfe ':(d/rectl(m:^y -Dorothy Wood). 

Los Angeles, - A ^f esli .Wokinir?; youngsters lend a 

Makirifi^ ; their ' only- <JOast-: MQttir.?i co i 0r fyj: brittdrup to most of the 
house stand, Veloz .And Tolantf*?-^- ae tB' arid-Wori^ Jiard: Bill opens In 
topping^P^ramount: stage, shojro^^i fj,ii gtaffevibefore^a gigantic banjo 
rently arid givingrit one : of lt$;Wa^i. . backdr6p^>witH ^irt^ ' easing on in 
sieBt turns in ftTtOnthS. : Tq pJ|siPF . greeri : rbine^tpri'& ^bari.tles for a hot 
this.. clean, showmanly turn, ; same hjfttte routine arid Jim.mie Barry next 
T)ittKa3"C5arence.;and CJaujffe StroUd *f#r his banjomania with line-girl 
%f^*l^;»^i|iM;y.^ic(Ag!..act': . . groupings, plus iheir -military rou- 
- it's .^It^ someone .didn't puw the tine and . train finish, both of which 
lights: ;.twb\. ininutes .a'tter ..ClalrMtee aid .in .effeetiveiyr- selling his act, 
Str«iud.^t : ytritoi;his si^i^«. -It^^ip^ .Batry,-.-lic%eVer,.';srtays---bn' a little 
l»v* ; ^-fiM^-'4^-"^ M ^^^'*s^| too long.-: - : :. . > - V 
patrons^xSitiijr a -.blush.- « ■'.-"■. .1 :>jiX.'v • - Moran and .!W;is£r bold the deucer 
Veloz aritf .Yolan'da are no strftn^ \ \ n *brie' : top "their juggling arid hat 
era to localites; ;especiaHy . in* •!$*#' throvv'irigi'^ ' Moran' s > limey chatter 
of their several lbiig;-: rji)ns-,«|^^|>fi61pine;t6 make the audience work 
Cocoanut Grove, %he^'\th,€^^ ! |^..^th- < '-hlm\w ii -in comedy* hat tosses; 
room- dancing-: won .: them, a ^ h!ea*?- r Tjhi& standard^ act'-: hasn't played 
followirig. Pair do ■'.■four • routing, ■ here in. yearii. : !'arid' goes over;.with- 
opfenlng .with a somewhat - differerijb Uput any tColuple on" novelty. Glrla 
ballroom version, next doing a. smart are back before the full stage drapes 
tango, then a fast shuffle nuriiber for' riiode'rriistlc rhythmics in long 
arid wind up with their own dancp gownja and ■•■ ; drbbpy hats, with 
creation, the . Veolande, . which l&. chances for. trip steprouts, and then 
stepped to accoiripaniment pf a song Don Lee and Louise- are- out for. a 
by same title. " ' .i.. ' ballroom* number that scores. ' Lee 

Daricers have everything, 'Wfth.hias. Bobby ' Xiarie and Burt Milton, 
opening matinee audience appa^ent^ ;two lads in talis, at. the. rear before 
ly too enthralled to realize what ifej grand pianois,. .--latter faking but 
Was all about, excepting that : it was. 1 later out for 'a soft-shoe and then, 
class stuff, into fast acrobatics; Also in the 

Pair accompanied by their- Owri J Lee act is Florence Spencer, blonde 
brk, 1^-piece combo batoned -by- in ;blue, fpr ^cpnttfol - kicks and an 
George Hamilton. Band is on stage Jacrbbatic r . tha'i;:, larid. - Lee also gets 
at opening, then going • to Vpjit.y ; pver. nicely. ,^lthv.tWO. ballroom nuni- 
Spotted with it is Lee Norton,;ma^Mb;ers, in. on* <>t jVWhlch. he uses the 
warbler with- a corking pensbn^l^M two'-girift r t^l,«.;'.iidp,'.^n•• formal attire v . 
and an ability to put .oVev characl;to-f Scores on ■ 
numbersin expert fashion, HejapeSf ...Opening second -.half are Worth, 
-an- imitation of Ted Lewis tiiat^ Wyje and Hpw;% for a slapstick ses- 
particularly good. . -^..^ ^tslori. the; boj^^aking , plenty of pun- 

If the Stroud- Twins -calfe .-lH».iI»«4^TOent.. strongman ptte- 

suaded- to eliminate their att^nipMups. ... .They^sOck^over without any 
^ - - • • -trouble, " Cat^Fjt*W and his har- 

' ~-|ht boys in blue 
flannels, close In 
e set complete 



hokum unit and With the co-opera- 
tion of Macklin Megley as stager 
he gives Boston one of the most 
entertaining shows it has seen in 
weeks. Things happen— urtpredict 
able things — arid as a result the 
most casual customer is on his seat 
edge wondering what's next. It 
might be a nistol shot under his 
own seat; a girl may dive from the 
balcony into a teacup, or what- 
have-you. 

Show is top-heavy with singing, 
but the Slate Bros, neutralize this 
flaw so nicely with their clowning 
and hoofing throughout the show 
that the vocal encumbrance can be 
forgotten. 

As matter of fact, ,it would be dif 
flcult to discern the winner in the 
singing department because all 
vocalists are heckled all the way 
with everything from p.a. announce- 
ments to slap-boards from the 
wings. Rita Rio gets the least re- 
sistance from the rough-house de- 
partment. Well received. in her rep- 
ertoire of vicious vocals, accom- 
panied by frantic antics with the 
mike. Other singers are Gloria Dav. 
Jane Williams. Grace Lynch and 
Sonya Yarr. Miss Yarr stands out 
on the merits pf her fnscinating 
voioe. It is enough for her to sing 
hf>r Russian songs straight, without 
resorting to acrobatics for effect. 

Slate Bros, are introduced early 
in the run for their own act. Asid'n 
.from the falls and eye gouges, the 
Slates hit home with a daffy ditty 
about southern songs. After thelv 
own rugged contribution they keep 
drifting in all through the show to 
heckle their fellow performers; and 
late in the proceedings they get an- 



collegiate magazine subscription " riietallic ' gold dress • and- '-'man as 
boys being particularly good. A bOy Argentine gau'cho> which goes over 
named Steele does most of the vo- big; 
cjas^anji.g^g&.^Ro^^^ 

instrumental bits alone and with the ■■-■--- < 

boys, and whips up a stirring finish 
with his versatile tooting display* 
Picture is 'Milky Way' (Par). 

Blue.- 



MICHIGAN, PETROIT 

Detroit, April 17. 
Ruth Etting and Sol Graumttn and 
Co. top the 55 -minute show this 
week. It gets off to a bad start, but 
goes to town i last with Miss 
Etting anil Gi'auman. There, was a 
near- capacity crowd at show caught 
(17), Pic, 'Lord Fauntleroy' (UA). 

Overture, Eduard Werner con- 
ducting, features Mae Jirasek, 13- 
year-old pianist who has been guest 
soloist twice with the Detroit Sym- 
phony. Goes over big, indicating na- 
tives do go for the , classical angle 
once in awhile. 

Opening are Dick and Dot Remy, 
who have- little to sell in an acro- 
batic way. Man has a couple of 
okay balancing, bits, but whole turn 
needs a lot of polishing. In deuce 
spot ai*o the Trado Twins, who try 
hard with comedy and mimicking. 
Pat Henning and Betty, with a little 
of everything, liven things up. a bit. 
Hcnning himself has a store of bits, 
ranging from comedy to dancing. 

Xext to closing, Miss Etting grabs 
.ill the pent-up applause. She still 
has a melodious blues voice and 
romoly appearance. Docs three num- 
bers, two. encores and then has to 
beg off. 

Closing turiL.Grauman's company, 
has plenty of flash and ability, espe- 
cially the blonde and brunet tap- 
pers. The 'musical stairs' number 
is a honey. FclG. 



in Di Giovanni; singer from a Mori 
treat cabaret,' who gives 'Donna e 
Mobile' and with 'Irish Eyes' which 
brings down. the. Irlshry in force 
and. garners him big applause and 
encore on 'Santa Lucia-.' Eddie 
White tells stories, many of therii 
new here,. Which click. Closes with 
medley of pop tunes worked in 
cleverly to tell a 'story.' After third 
encore he returns to give praise to 
orchestra. 

Show ends With Five Jansleys, 
who put over a swift turn. 

'Exclusive Story'- (MG) and 'Sky 
Parade' (Par), screen 




news- reel! iz. fair at Opener. 



Edw&. ;; 



tflapa'son ':«Bfi3bJsV. -Clinching partic- 
ularly With v^Mbbct ; .Indigo' and 
•Tiger Rag;' Ovrer big'. 
1 Topperiis .the:' arrival of the line 
, .... In similar -blazers' and -flannels for 

Baltimore, Aprfl^ 4.Mg? ^^^S^nluP for 
•With.l ?°^°r^:^fe St s^cWSSf i% "vhole ffnish- 
Ray r Noble band at -?7,6po, h Wnb jnR with 4 ' descending shower of . 



CENTURY, BALTO, 



the stage^sbow with a ^ .3b-miriu,% . :fe . allo . 0 - n8 . ^ a ..;jg^ a t; finale that has 
turn, house could not be : expe^i.edl^. ,.peas.ants^Pounding' after the 

^' traveller fold's. , t 
Standing them up opening nite. 



Lane. 



ROXY, N. Y. 

A holdover picture and holdover 
production numbers are on tap here 
this week, the theatre simply 
switching some of the acts. Doubt- 
ful that the rriariagement figured on 
drawing some of last week's patrons 
back by the changes in the stage 
show, the new acts probably being 
more a result of booking commit- 
ments by Fanchon & Marco which 
couldn't be deferred because of the 
lingering 'Gentle Julia' (20th). 

One of the important, new addi 
tions to the show is Dave Schooler, 
a vet vaudevlllaln and a vet m.c. He 
was among the first rii.c.'s at the 
Capitol, back in the days when 'every 
picture house, had a master-of-cere 
monies, and he knows his stage de 
corum, He- was later at the R.oxy; 
He- brings 'erii on and takes 
'em off fast, doesn't milk, and, as 
always, his piano-playing Is tops. 
That's his long suit, tickling the 
Ivories, and it gave Gae Foster a 



to be* very lavish on' rest p£\ 
vaude lineup, 'and it isn't: It doefen't" 
build up. very quick!;' nOr irttet"feStv c 
ingly through the tnree acts'^thq.t 
precede Noble. >■ '"':'>" 

Cptner is a juggler and balancer- 
of «i-3t-iron balls, Siegfried (New 
Ag,L' ?lV ....D : euc.e^ Maud ..HUtPn ; ,i3,!Jd.>H^ 
unprogrammed straight w o tft&n,' 
During the badlnge the pair '.indulge 
in, there's a long stretch when' they 
crpss-rib each other about • their 
ages. Perhaps riiore to the 



Screen, 'Lady Consents,' 

EMBASSY 



Statf. 



CNEWSREJELS) 

Couple of novelty one-reelers 
break up the otherwise magazine 
curricula of the current Embassy 
program, one hour long. War con- 
, . , . tlnues as a principal subject for ex- 
would be a serious discussion of . the, pression by the newsreels with the 
age of the material in the acti /and' time more propitious than ever, 
what, might- be done .about 'it':' s-M"- : : h6'w» fpr offscreen narrators to 

Arthur Boran,. follows for .:--t2 L^atch their tpngues. 
minutes. Offstage he Intro's hirriself- -The program is broken between 
over p.a. as 'the. star of CBS,'; then. - . . Va " 

sprints on and goes into what , he 
calls 'portrayals,' evidently disdaihr 
Ing the more common 'impersona- 
tions.' Boran is a good -all-around 
mimic, but since this is the third 
visit he has made without altering 



his impersonations by even a 
comma, audiences no longer see his 
work in such rosy hue. One of 
Boran's 'portrayals' was offset 
somewhat by fact the Noble band 
was tuning up behind the curtain. 

Noble crew. (15) lives up to prom- 
ise of its airings. Using three 
mikes, spotted close up before the 
double-lined men, and at times' "It 
seems that could be remedied. Fresh- 
men (trio). AI Bowlly and team of 
Norah and Jimmy Bell fit in neatly 
with the outfit, supplying the con- 
trast needed to mirror better the 
suave presence of the band. Noble's 
conducting is more restrained than 
that of most batoneers. He eschews 
a wand and works with his hands. 
The symphonic-concertgoers will no 
doubt be impressed by fact Noble 
does riot riiove his shoulders when 
leading; the connol.Tseurg seek out 
Such marks. The slick and shoW- 
manlv selection of numbers and 
their renditions bespeak- careful and 
thoughtful molding of the act, 



seasonal clips of fishing, baseball 
and track, to scenics, and some 
freak shots phis the warlike mptns 
from abroad. No spot news clips- 
Foreign statesmen, in London tor 
the Locarno confab are br J c "i 
screened. Paramount extends use'i 
to offer the American public Hlt ^„| 
special London missionary maKine 
a superficial appeal for Germans 
peace offer. . !v( , 

The Embassy editors seem to i gr»» 
evidence this week of experience 
difficulty in choosing their collec- 
tion. It can't- be an easy task to pu«- 
together, an hour's program eniei 
tairiingly always. „, {ns 
The most chilling of the wai d P= 
one which shows 100,000 ItaUaj 
uniforms, and bearing 

arms, being 'inspired' for 
militaristic grist by Musso hni. 
Embassy splits up this ^'P^^.J/ig 
a couple of the reels and a%°' 
favoritism. for 
Paramount takes the audienc^ 1 ^ 
peep into a 



is 

children, 



an unnecessary 



Berlin 

museum to indicate how J*JJ 
there play. April fool J°^* a iT a 
the statues. It's too pointedly 
plant to. be amusing. f tW 

Britain rearming, the King " Jy 
Belgians and the King 



(Continued on Pf>S 



> 



$cte_s4ay, April 22, 1936 



VARIETY 



19 



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W.V , v.■,^w«.'.^^■. , 



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^ / ^ 1 




PAYS TO PlAY 

WINNER 





PLAY A 

PARAMOUNT PICTURE! 




Turn to next page 
and see why 



20 



Wednesday* April 22^193^: 




PAR AMOUNT 

in the first fifteen weeks of 
1936 has delivered these TEN 

ng 





< - 'S\ 



1. 


COLLEGIATE 


2. THE BRIDE COMES HOME 


3. 


ROSE OF THE 


RANCHO 4. ANYTHING GOES 


5. 


THE MILKY 


WAY 6. KLONDIKE ANNIE 


7, 


DESIRE 8. TR 


AIL OF THE LONESOME PINE 


9. 


13 HOURS BY 


AIR 10. MOON'S OUR HOME 



•■-,5 



No other company can match this record 

for during the same period of time the two second 
companies have delivered 7 "A" pictures each. The next 
6, the next 5, the next 3, the next 2, and the next 1. 

...in other words, PARAMOUNT has 
delivered one-quarter of the industry's 
major product so for this year!. . . 



PIC Y IE RES 

" H"' n il irilnic' — ■ — *■- 



VARIETY 




*1+ 



By Epes W. Sargent 



Baseball Stuff 

Spartanburg, S. C. 

Criterion, Spartanburg, pulls a 
neat baseball stunt and the Criterion 
'Jrfttoe same chain, over in . Anderson. 
S i c a few miles distant,- imme- 
diately comes along 'with a better 
one— but they both are working; 
"•Section -is surrounded with 29 tex- 
tile plants each with. baseball team. 
..ir teams playing teams in other 
nearby textile leagues. Therefore 
any theatre or radio station that 
makes a play, for the good Avill of 
the diamond boys and their numer- 
ous followers has a good share, of 
the summer biz problem salted 
down. Pat McSwaln, an ardent 
baseball fan joined in the pre- 
season buildup . for the games 
by offering gratis ducats for alt 
olayers socking home , runs at any 
time during the season. He broke 
his announcement in a. two-coli ad. 
neatly spotted in a special baseball 
edition of the Spartanburg Herald, 
morning, and the Spartanburg Jour- 
nal, evening. To size up the appe- 
tite of the fans to theatrical interest 
In the sport, he recalled Joe E. 
Brown's 'Alibi Ike 1 , already here 
several .runs, and projected the film 
to packed houses. . Many of them 
had seen pix previously but good 
■will brought them out; again to such 
an extent that lines formed outside 
to wait for empty pews. The only 
: othher lines in town this week, inci- 
dentally, were 'Trail of the Lone- 
some Pine' patrons— and several 
Other houses had new films. 

Over at Anderson, Nick Warren, 
ex-Duke University star, manager 
of the Criterion there,- has organized 
a Criterion Home Run Club. Every 
player who smacks the old apple for 
a- full route of the circuit gets a 
free membership card Which also 
.functions as a season pass. To fur- 
' ther build up his house's popularity, 
he has signed with one of the out- 
fits to catch during home games, 
even accepting a fin for his services 
per game and leaving the theatre 
business to an assistant. And are 
the fans in that neck of the pine 
woods and cotton fields wild! 
. The old barker's routine has been 
dusted off and switched into use a 
la modernistic appliances to plug 
State theatre week-end offerings 
here; and is reported a big success 
from the publicity and $ and c 
angles. Fred Reid handles the stunt 
for Mgr. Ervine Stone. On the top 
floor of the theatre next to the street 
—and looking out over the' uptown 
Bhopplng area — he has built in a 
microphone,, loudspeaker and other 
broadcasting equipment. A supply 
of popular records and a phonograph 
Btart the stunt off and come in handy 
between Reld's spiels on. the show.. 
Gag is used mostly with westerns., 
but. is standard equipment for all 
week-end offerings, whether of the 
boots and saddle variety or not. Has 
worked well with; other type shows. 
Included pix tieja in with vaude, and 
even if some showmen say it's a 
bit rusty, there's nothing rusty about 
the hundreds of two-bit pieces. 
Showmen Reid and Stone have 
plugged into their house thereby. 



In Rochester 

Rochester. 

Century theatre has arranged tie- 
up with Democrat and Chronicle's 
birthday club for Saturday morning 
kid's shows: Children ' with birth- 
days that week go in free. 

Club has numbered as high as 
S.OOO.with 2,000 attending the open- 
ing, show. Added interest given by 
buttons bearing pictures of Red 
Wing ball players,. Boys are sup- 
posed to wear, the buttons, and one 
is. photographed weekly as lie leaves 
school for a prize, baseball auto- 
graphed by all Red Wing players. 
• : Manager Edward J. May of the 
Riviera, nabe, takes advantage of 
the knitting craze to boost Wednes- 
day . vatiiiees. Opens theatre an 
.hour early Ibv a knitting class con- 
ducted* by a downtown department 
Store, Stunt costs the theatre noth- 
ing and the store advertises the 
class, and ' theatre in heralds sent 
out with : all packages and ads in 
the neighborhood newspaper, 

Comerford houses which formerly 
eschewed bally have done a right- 
about face since taken over by RKQ. 
Temple, Palace and Century are 
now clrcusing their .shows. ' 

Street stunts . include sound 
trucks, 'mountie' on horseback for 
'O'MaJley of the Mounted,* 'con- 
victs' chained together guarded a by 
dogs arid keeper, telescope gag "on 
busy street comer to see 'stars' at 
Palace. The Temple, giving away 
a used car every week., put the first 
one on. a truck covered with canvas 
.splattered plentifully with theatre 
tieup. 

This is in addition to numerous 
tieups with stores, milk companies, 
radio and newspapers. 



He-Girl Beauty Contest 

Philadelphia. 

Tommy Labrum, manager of the 
Erlanger, general .press man for 
Samuel Nixon-Nirdliriger, handled 
the Mask and Wig show independ- 
ently this week and has won plenty 
of attention for his showing. 

Mask, and Wig, being a University 
of Pennsylvania institution and corir 
taining many socially prominent 
Philadelphians, has always rated 
plenty of attention through regular 
dramatic and society columns but 
this j ear Labrum put over a couple 
of rrctra ones that clicked in most 
of the. dailies, effected neat tie-ups 
and caused lots of favorable talk. 

One was a 'beauty contest' for the 
'girls' in the Wiggers' show. 

With Robert Susan, local, painter, 
and Audrey Christie; appearing here 
in her original role in • 'Sailor .Be- 
ware' as judges, the collegiate ac- 
tors who don skirts and high heels 
for their parts In the show strutted 
their stuff (sixteen being entered in 
all) and competed for a probably 
non-existent prize. Reeves Wether- 
ill, socially prominent, was picked 
and the dailies cracked the story 
open wide. 

Labrum also tied up Earl Carroll 
here, on his own judging contest at 
the Earle besides getting more than 
the usual number of pix and inter- 
views. Generally a swell jOb all 
around. 



Cooks in Britain 

Charlie Murray, once an aide to 
the late Fred Thompson, who with 
Skip Dundy founded Luna Park at 
Coney Island, . is over in England 
With a nickel-plated version of the 
time-tried American cooking school. 
■ He calls his departure the. Crystal 
"Kitchen because he builds a glazed 
enclosure on' the stage to keep 
cookery odcrs from getting into the 
house. All of the chatter is relayed 
to the audience through loudspeak- 
ers. Of course the kitchen is laid 
out along the most modern lines, 
and there is a double oven. Idea 'of 
the latter is that a dish Is prepared 
(with fuP directions) in. the kitchen, 
tucked into one of the ovens, and 
from the other a similar dish, earlier 
prepared and timed to the minute, 
.is withdrawn and served the pa- 
trons. 

Murray, who operates out of Lon- 
don as 'Newspaper Homes Guild. 
Ltd.", sells the trick to a local paper 
which in turn lays it off to some 
theatre as a cooperative. Making 
f production' of the Idea puts it 
top hole. 



Perfect Book-up 

Capitol theatre, Pittsfield, Mass., 
made a perfect tie-in to the subject 
on a blotter gotten out for 'Wife vs. 
secretary.' Blotter in red on white 
was headed 'Rules that Will help 
pre vent a Wife vs. Secretary battle.' 

Five rules each for the. perfect 
"? 8S - the perfect wife and perfect 
secretary. Smartly written as. for 
"|Mecvetary 'Forget your curves 
da tT 1 ? uttin S down your dots and 
T^t but al1 ca *ry common sense. 
Jjwer part carried the. house and 

* ?, ut out in office buildings, it made 

* direct appeal to the recipients. It 

hint* someth ing more than just a 

Drahfh, Worth a lot moie th£ »n it 
vrooably cost. 



Premium on Promptness 

Montreal. 

George ROtsky at Palace has plan 
for filling house at early matinees 
and just before the change of price 
at 6 p. m., which is working out 
quite well. To the first hundred 
ladies, with or without escorts, 
coming to the theatre at first morn 
ing show he hands, via the ushers, 
a bottle of lotion for the hands, 
nicely put up and enclosed In a 
notice of coming attractions. At 
the six o'clock , high price show he 
donates to the same number, a smart 
appearing bottle of. perfume; Neither 
of these inducements is cheap-look- 
ing and each is given by high -class 
firms in Montreal free of charge to 
the theatre. This. Is something of a 
Scotch city, and the gifts are catch- 
ing on and getting a lot of word-of- 
mouth advertising for the Palace, 
besides boosting biz at quiet times 



Nite Club Reds 

Nite clubs are going exploitation 
minded. Many of them are getting 
out small house sheets and the 
other night Arthur Prince, worked 
the red -ink edition oC the Josephine 
Baker club. 

A corner newsstand was given an 
order for 500 copies of each of the 
late evening editions of the morn- 
ing papers. These wore rushed to 
a nearbv job printer who inked them 
up with -Josephine Baker awaits 
you tonight at her club 1 and the ad- 
dress. 

Rushed to the theatres .where 
'Victoria Regina', 'Zlegfeld Follies', 
•First LadV, 'On Your Toes' and 
'Idiot's Delight' weie playing and 
handed out to the departing pat- 
rons. if , 

Been a long time siiK-e the red 
ink was used in New York, and It 
scored strongly. 



Bird Wedding 



Akron, O. 
A. Polsky Store presented its an - 
hual Easter Revue in its tea room. 
Store secured the -services o£ Purv 
Pullen, of radio, stage and screen. 
Pullen is an imitator, and presented 
his own original fevue, entitled, 
'The Wedding of the Birds.' Sport 
weav evening gowns, etc., were dis- 
played by local models, and the 
weddtng,«ame as the finale. 

Pullen sang and ..- whistled 'The 
Wedding of the Birds,' and then as 
the bridal party came in viev -In- 
troduced, the girls arid gave the bird 
call of the bird they represented. 
The first two brides-maids were 
dressed as LoVe- birds* wearing 
Stuffed Love-birds ir their hair, the 
next pair were the Canary bird's;- 
the third was the Bird Of Paradise, 
and the Mockingbird was. the bride. 

The show, played to capacity 
crowds and dress Sale went to: the 
black side of the ledger; No theatre 
hook-up was used. 



Horning in 

Doc Joe -Lee, of the Brooklyn 
Paramount,, has been riding in one 
of the columns of the Eagle for 
plenty of space, lately by horning 
in on the columnist's spiritualistic 
controversy. 

Theodore Weiss; brother of the 
late Harry Hbudini, professionally 
known as Hardeen, offered $10,000 
to anyone who could reproduce an 
agreed upon message, in code .from 
Houdinl. The offer has been stand- 
ing since Houdini's death, with Joe 
Durihinger receiving many guesses 
but no approximation of the mes- 
sage. 

Joe me- too' s with an offer of 
$1,000 to anyone who could dupli- 
cate a written legend in the Par- 
amount's safe, remarking he would 
put the winner— if any— under con- 
tract, and more than get his money 
back. 9 

No direct hook to any picture, but 
it serves to keep them remembering 
the Paramount; 




Syracuse. 
Judge Frank H. Hlscock of this 
city, former chief judge Of the New 
York State Court of Appeals, as 
official referee will hear the several 
actions arising from a controversy 
over an exit at the State Theatre, 
Fulton. 

In one action, Carrie DeWjtt is 
suing the Merican Gompany, Inc., 
and Kallet. Theaters; Inc., of Oneida, 
for removal of trespass. In another, 
the. latter corporation seeks a perr 
manent injunction against Carrie 
DeWitt. 

Although Schihe's Eckel, being 
rebuilt following a disastrous De- 
cember fire, was scheduled! for re- 
opening about May 1, it is now un- 
derstood that the date be. deferred 
until late August or early Septem- 
ber. Pooled with RKO's three local 
houses, the house will have 'B' 
classification when the shutters 
finally are taken .down. 

Denver. 

Tommy Hawkins, assistant man- 
ager of Denver- theatre, resigned to 
go to Cheyenne, Wyo., to succeed 
Charles Mann as assistant to Wal- 
ter Smith, city manager for FOX 
houses there, My.nn has gone to 
Los Angeles to Decornt: manager of 
Fox then* re on c >ast. » 

Chicago. 

Eddie Grossman, former manager 
of WB exchange here, and Carl Ful- 
ton of E. E. Fulton Theatre Supply 
Co. planning to build, theatres in 
Jollet, Aurora and Galesburg, I1L 



Canton, O. 
Old Grand opera house here, dark 
for the first time in. almost a year, 
reopens with stock hurley policy, 

Louis Levine has sold his Film 
building cigar store in Cleveland 
and has become an exhibitor with 
the purchase of the Paramount, 
Akron. 

Carl Kahri arid C. A. Mellon have 
taken out incorporation papers for 
the Civic • theatre, Fostoria. which 
Kahn built and has been operating 
as an individual. since last summer. 

Recent ownership changes in east- 
ern Ohio include: Athens, Ohio to 
Belpik Theatres, Inc., by Athens 
Theatres Co, and the Court, same 
city, -to Belpik ... Theatres,, ..Inc.,... _by. 
Court Street Theaters; Columbus, 
Hartman transferred to Charles 
Boda by J. Real Neth; Corning, 
Sherry (formerly the Majestic) to 
Charles H. Sperry by Mrs. Selvin 
Dieme; Lynchburg, Lyric (formerly 
Grand) ^ R.. Kautz by Davidson and 
Roberts. 

The opera house at CedarvUle has 
been opened and the Bijou at i'iqua 
Is again shuttered. 

Woburn, Mass. 
A demand that the Strand the- 
atre (Warner house, here), provide 
parking space for its patrons was 
made by Aid. William M. Carpenter 
in the City Council recently, arid as 
a result of the action, Aid. Car- 
penter, President E. Edward De- 
laney, and Charles J. Riley, were 
named a committee of three to roti- 
fer with the management relative 
to the purchase or lease of space by 
the theatre Interests. 



Spartansburgi S. C. 

Pilot- James Milan of Alexandria. 
Va., and Cameraman Alfred Hblland 
of Washington^, injured .when their 
Pathe plane cracked up at Green St 
Vllle, S. C, eh route to Gainesville, 
Ga., fop tornado; films; 'Holland got 
cuts and bruises and Milan a frac- 
tured vertebra. 

Pilot Robert. Bryant, mgr. Globe 
Theatre, Rock Hill, N. C:, not to get 
official recognition .for .his recent 
light airplane flight to Miami. Rea- 
son : Na tional Aeronau tical Associa- 
tion committee says he carried bal- 
last instead Of a passenger, thus 
violating regulations essential to 
make hop official. But Bryant's still 
flying when he hot busy with his 
show-house. 

Bill Roy's comedians, Unit of 8.0, 
mostly gals, touring Dixie in a one- 
night stands tent show. Legionnaires 
in various towns and cities main 
sponsors, hence most of the pub 
llcity work is done at home before 
the show arrives. 

State,; hew Clinton house, taking 
place in Cook unit. 

Modernizing of Oasis theatre at 
Marion is Well under way. Mitchell's 
new 'Newton house also is going up 
fast and the marquee 1 lights flash 
on soon. ■* 

Gainesville, Gainesville, smashed 
In tornado, but Criterion and other 
houses at Anderson, S. G.y a few 
rnlles distant, escaped damage. 

Carolina here was quickly sup- 
plied, with storm prints due to fast 
work' of Paramount's Atlanta staff. 
Prints attracted much attention, as 
lots of Spartans had driven over to 
view the ruins. 



Egg Hunt 

Matt Saunders, of * the Poll. 
Bridgeport, got a 'succession of 
front page spreads through his ti -In 
to the Times -Star for his Easter egg 
hunt. The hunt was held on the 
previous Saturday instead of Easter 
Monday. It offers sortie hew slants. 

Top prizes were three large eggs 
each filled with 500. hew pennies. 
There was also a number, of eggs 
each - carrying, a pass for two '..to. 
'Small Town Girl,' the picture being 
exploited. The special eggs were all 
lettered with the title of the picture 
arid carried pictures of the stars. A 
reproduction of - the eggs in two 
column width was carried in each 
Issue Of the. paper for "a .week. 

Arrangements were made to use- 
a portion of the public golf links in 
the city park, and stress was laid. On 
the fact that no eggs were to be hid- 
den, underground or in a stone, fence 
running alongside the field. Fur- 
thermore sticks as well as shovels 
Were barred from the possession of 
the contestants. 

Entrance was free, but a blank 
was required to be filled in. To all 
entrants a badge was issued showing 
on the back the precise location of 
the field, and on Friday: the paper 
published this map. Contestants 
could visit the field and familiarize' 
themselves with the Jay.oC the land, 
but Friday night the course was 
barred and the- eggs hidden during 
the-night. No one was permitted, on 
the field Saturday morning until the 
announced hour, the course being 
policed by volunteers. 

In addition to the prize eggs there 
were ' a couple , of hundred Of. "the 
common variety. 

Got all sorts of publicity, 
will AND. biz. 



Defl Moines. 

Harlan Theatre Co.. Harlan. Iowa, 
is building a new theatre In the 
Culllson building. 

Marquette, Marquette, Iowa, 
closed for several months, will re- 
open Easter. Wm. Witigen. man- 
ager. 

Milton McKlnney has sold his 
business interests at Arnolds Park, 
Iowa, to devote all of his time to 
his theatres. 

Mrs. Elizabeth Kane has been 
Issued a building permit In Iowa 
City for a $1.°.,000 house for Leonard 
Kaplan of Waterloo. Kaplan owns 
two houses In Waterloo. 



Norfolk, Va. 
Yeggs, continuing raids oh local 
theatres but could not crack nabe 
spot, the Colley; Were more suc- 
cessful several weeks ago making 
way with two grand at Newport, 
also Wilder owner house. 



San Diego, Gal. 
F, F. Klslinbcry replaced J. D. 
L'Espe.rance as manager of the Fox 
West Coast California here. L'Kn- 
perance returns to Long Beach 
area. 



Money. Cards 

Joe Flynii, .who'is whizzing things 
up for 'Three Men on a Horse', hoW 
in Philadelphia, sends in the coin on 
the card stunt he is using for the 
hoss comedy. Not just throwing 
them around, but making careful 
distribution with a bright penny In 
a slot in one corner. / The coin 
makes them grab for the card and 
the novelty leads them to pass it 
around, with the result that a sin- 
gle card gets a circulation of any* 
where from 20 to 25 showings. 

Flyhn does not claim originality 
for the idea. He has" used it on a 
number of pictures including 'House 
of Rothschild',. 'Kid Millions' and 
'Monte Cristo' aji.d on One occasion 
used two pennies, the price of the 
morning paper, with the suggestion 
the recipient use the coins to pur- 
chase a paper and sec what it said 
about the Show. Just sends . It 
along to show the time-tried device 
is working as Well as ever. lie 
adds 'People marvel at the rani; 
waste' of money, but all it- costs I'- 
$10 a thousand'. Arid to mak" 
definitely certain of reaching ai 
le.ajst 10 people at a cost of one cent 
is certainly cheap enough. 

Flyhn adds he has a' check up 
that keeps the. distributors, from .a 
dual deal— the pennies for their 
pocket and the cards, for the public. 
Tie, has been asked to contribute 
that. The coin cards are not. much 
good unless the coins. are still there. 



Detroit.. 

New $.00,000 nabe being built by 
United Detroit Theatres on north- 
west side will open around May 1 
on duals. lias been named Nor- 
west. * 

Lincoln. 

Johnny Kchols. who has handled 
most of lhr> Lincoln Theatre. Corp. 
publicity slums for the last year, 
has left the employ and taken hh; 
bride of two ontlis back to his old 
home town, Ft. Wayne, Ind. 

The Majestic. Fairbury, Neb.. »:\ i 
opened with Kay Holtz as ■ ir.an.agfr. '■ 
It's the IJ house in town, the. A spot 1 
being the. Uonharn. Has been daiK 
for live year.-. , ,\T;i nngf-r who likes school .stunt'- 

F.vert Cummin s and Bill -MlJifccllv |.j,i„|<s lie has a new one. in n g-rad- 
A. U. Blank biggies for .\>)>rji:-l;;j „ ? it.if,n d/»'hnt. The;-e are five school: 
dropped In here to catch Karl T;jy-j;„ j H town, each holding gradua- 



Car Hook-iip 

Birmingham. 
. Allhough used principally as ?> 
kiddie club tie-up. Alabama workeVi 
the silver dollar gag with an auto- 
mobile concern staging a used cai 
sale. During an Easter egg hun* 
auto ' concern hadxwo men presen: 
end anyone who walked up to eithe 
mnn and said 'Have yon bought •■ 
usrd car from Wood Chevrolet Co.?" 
received a silver -dollar. 

Another plan Ufed by ihis con- 
cern is Hie awarding of iheatn 
tickets with each used car pur 
chaKcd. The tickets are pfirch:tsc 
?.t face value; Concern exiled nal 
a 'theatre wale.' 

Theatre, gave one clip on scree 
for advertising .-.-ilc. A iiloruobii 
denier hud five i-arllo ariiifMiriC-'niejii 



! Vlnil'v .'iii'l contribiit"'! ■ u. 
board on llif uf/ed vtxv lot. 



Best Grads 



lion everc^ifCH with an entcrtiiihr 
rnent prograrn. Idea is to have thr 
school, by vole or acclaim, tlecldi- 
on the bent .nunber on that prograi ■■ 
and aKveinble the wirinci'H for 
fpec'fil show th" week after grad, 
uution. Just a new twist to th' 



Ifji-s 'Continental Revijf" ond 
spotted it in a lot of their la-Neb., 
tbrritory. 

Chairs nave lieen On top of deskf? 
and execs working In corners of 
the offices, of I/TC here this week, 
(teas'on is Hint the painters ;y re giv- 
ing the plafe a .retouching. i amateur gag. bill he feels tha- 
Vaude will .probably., continue »\. I ph-nly. from each school will come 
the Orphfuni unti.l past tlie middle to- nlug for their favorite. 
at May. Will back these up with a dele- 
gation from each school with tin- 
winning basketball teams (both 
boys mid girls), the track winner; 
from the Inteivchola sties, a strliU' 
band from on." school and the hlgl. 
school football team. 

Kach will appear in costume and 
RItz under the new anagernent where possible do Koniething mon 
of .Maurice Ingram has nut. in a ] than take a bow. The basketball 
(Continued on page 23) * ((.'"titiniiPd on page 27> 



Newark. 

The Capitol, I'a'salc. open after a 
three week shut down for renovat- 
ing. 

Warners has turned over Garden, 
Paterson, to the independents. 



22 



VARIETY 



22, 1936 









FLASH! RADIO CITY MUSIC HALL 
joins coast-to-coast boxoffice parade • . • 
sets new Copra -Columbia cleanup for 
second week at world's largest theatre / 

BALTIMORE * MEMPHIS * KANSAS CITY ★ FORT WORTH ★ WORCESTER * ST. LOUIS * DUBUQUE 
DALLAS A SAN FRANCISCO * NORTH ADAMS ★ SEATTLE * ALTOONA ★ SPRINGFIELD, 
ILL. ★ SPRINGFIELD, MASS. * COLUMBUS * BUFFALO * AKRON ★ LINCOLN ★ MIAMI 




Wednesday, April 22, 1936 



PICT U ■€ * 



VARIETY 



23 




DUAL 






Roxy Rec'ship, 





Federal Judge Francis J. Caffey, 
N. T'i granted Proskauer, Rose & 
paskus $60,000 for services rendered 
to Howard Si Culltmah, receiver lor 
the Roxy Theatre Corp. The firm 
had asked for $75,000 for its' services 
over, a period of four years. The 
Kourt stipulated that the attorneys 
J-ere to receive $20,000 of the 
amount, forthwith and the remainder 
later. In. announcing, the award; 
Judge Caffey, said: 'The Roxy The- 
atre- Corp, is- now in a. position- 
where reorganization: -is due «nd the 
outlook is for. a substantial yield- on 
securities amounting., to over $5,- 
000,000.' 

He compared the present financial 
condition of , the corporation to that 
of four years ago when equity re- 
ceivership was established. At that 
time, Judge Caffey opined, the cor- 
poration had no ready cash, no 
credit, competition was keen and the 
property could , not have been sold 
for junk. It faced serious problems 
of procuring films to keep the the- 
atre open and with paying the sal- 
aries of employes, artists and actors 
-many of the latter of tempermental 
disposition.' Besides these aitflcui- 
tles, the Court pointed out, there 
were labor union and creditor 
troubles. 

Now, Judge ..Caffey observed, the 
Roxy is operating at a considerable 
profit, receipts, exclusive of proceeds; 
derived from the sale of receiver 
certificates, have run to nearly $2,- 
500,000 out of actual .earnings and 
real estate and other taxes are paid 
up to date. 



Legislation 



10% Thing Up in Kv. 

Louisville, April 21. 
Organized opposition by the Mo- 
tion . Picture Theatre Owners ' Asso- 
ciation of .Kentucky has developed 
to combat ths proposed 10% tax on 
admissions, which is an announced 
plan of Gov. A. B. (Happy) Chand- 
ler. The group elected Lee Moffit, 
Owensboro, as. .president. Others 
named are Fred J. Dolle; secretary; 
B, E. Thompson, treasurer, and Sam 
Switow, all of Louisville. 

State operators were assured by 
the Chandler' campaign manager in 
writing that the .Governor would go 
lightly on the tax matter, and they 
feel that this pledge should be lived 
up to, and are voicing opposition in 
an «effort to have the tax idea 
dropped entirely or, at least, work- 
ing out some plan whereby a com- 
promise might be reached that 
-JvoSlld- -not work such a great hard- 
ship on the exhibitors. 



R. I. Court OK's Picketing 



Providence, April 21. 
Organized labor in Rhode Island 
has taken considerable heart as re- 
sult of a long-awaited , ruling hand- 
ed down in Superior Court here 
Saturday (18), concerning the fight, 
between theatrical union ' men and' 
the Colonial, Newport The court 
decision turned down E. N. Loew's 
petition for injunction. against pick- 
eting which has been going on since 
last November. Since the union has 
conducted It In an orderly manner, 
the court rules that: union men are 
within their legal rights. 

Meanwhile, in Providence stage 
hands and operators are still pick- 
eting the Modern theatre, reopened 
a couple of months ago. as a picture 
house. 



Mex Standoff In Ala. 

Birmingham, April 21. 

Special session of legislature ad- 
journed without putting into effect 
either of two proposals to tax the 
amusement industry in the state. 
The proposed, taxes were killed 
principally because one group was 
opposing any additional taxes while 
the administration group fought 
hard to get more taxes. Legisla- 
ture about evenly divided on all 
tax matters. 

One proposal was 10% amuse- 
ment tax on all admissions over 1.6c. 
Other was a tax of lc. on each 25c 
admission .or fractional part thereof. 



Col to Hoyt's 

ydney, March 24. 
Charles Mun.ro has bought Colum- 
bia's output for General Theatres 
and Hoyt's. !King steps Out', 'Gen- 
tleman Comes to Town,' 'Lost Horl- 
zon,' and 'Crime and. Punishment' 
«*rt; with ail regular products to 
follow, 



PENNSY CENSORS T0U> 
TO COOPERATE MORE 



Harrlsburg, April .21. 

All has not been .well within the 
Pennsylvania State Board of Cen- 
sors. The three members, having 
been named by Governor George H. 
Earle, the first Democratic executive 
the state f has had in 40 years, are 
all Democrats, but they have not 
been getting along, so well: together 
They have differed over policies, ac- 
cording to the governor's Office,' and 
apparently this difference was great 
enough for the governor to order 
them on the carpet. 

The board's offices are located in 
Philadelphia, but several days ago 
the trio turned up at the . governor's 
office here. The governor was put 
of the city but his chief political 
advisor, Secretary of the Common- 
wealth ..David L: Lawrence, state 
chairman, and the governor's sec 
retary, Robert L. Myers, Jr., had a 
long talk with the censors. 

Closer cooperation among the 
members, it was said, was demand- 
ed. Lawrence said that no shake 
up was contemplated but neither he 
nor Secretary Myers explained what 
the differences existing in the board 
were. There has Deert -no question 
about the patronage for mosi' of the 
Republican holdover employes were 
bounced out months ago. 

L. Howard Davis, Philadelphia, is 
chairman of the board and he was 
personally selected by the governor 
for the post. The other two mem- 
bers, Mrs. Hester M. Fye, Waynes- 
burg, and Patrick A. Duffy, Wilkes 
Barre, whose executive appoint* 
ments came through the regular po 
litical channels. Mrs. Fye is a can 
didate for election as an alternate 
delegate-at-large to the Democratic 
National Convention. 



Btl ILIEO 01 

IT IN 4» DAYS 



Motaey Giveaways Out as 
Doubles Due In — Figured 
to Have Its B. O. Benefits 
Through Upping Admish 
S-lOc 



Fined for Sun. Benefit 



BREAK FOR VAUDE 



Hattiesburg, ..Miss., April 21. 
Convicted of operating the Rose 
theatre on Sunday, Police Judge S. 
B, Berry ignored the fact that the 
house was operated . for the benefit 
of Tupelo storm sufferers and fined 
Lewis Hammack, L. J. Brown and 
K. E. McNalr an aggregate sum of 
$110. No admission was charged, 
patrons offering what they wanted 
to pay. 

House was one of more than 100 
in Alabama, Arkansas, Mississippi 
and Tennessee staging 'storm, relief 
shows. 

Sunday shows have been legalized 
in Monticello and Clarksville at. city 
elections. 



Good WiD as 
Anti-Nazi hi 





IEW BROWN'S OBIG 

. Hollywood, April 21. 

stn? W Brfnvn draws an original 
* °ry to debut as an associate pror 

slcal 1 ' St Radi °* 11 wiU be a mu " 
R . in n James is scripting the yarn. 



'THINGS' AT $2 IN L. A. 

Hollywood, April 21.- 
Korda's 'Things to Come' gets $2 
opening at the Four. Star April 30. 

'Rhodes' is only other British pic- 
ture to ■ get -a flash premlete here. 



Anti-Trust 



(Continued from page 7) 
miss without prejudice against thorn 
in St. Louis. U. S. Judge Joseph W. 
Molyneaux, who permitted dismissal 
of injunction suit on Jan. 29,; had 
given the three film groups until 
May 6 to file appeal from ruling. 
Government sought to shorten ap- 
peal limit to April 26 so case could 
be heard during present session of 
nation's highest legal tribunal. < 

Motion was argued in Judge 
Davis* chambers by Frederick H. 
Wood and Arthur Simpson, repre- 
senting the pic interests, and Spe- 
cial Attorney General Russell Hardy. 
All figured in cri inal case last 
November, which resulted in acquit- 
tal verdict and equity suit which 
began immediately afterwards. 

Following government's with- 
drawal of injunction suit proceed- 
ings were rcinstitu'ted against film 
corporate interests and about 30. In- 
dividuals in New Turk but case has 
been hanging fire due to legal snarl 
here. This suit charged that defend- 
ant companies had combined to 
withhold first-run fil s from Fan- 
chon & Marco, operators of Mis- 
souri, Ambassador and New Grand 
Central Theatres, in an effort to 
wrest control from them for WB. 



Chicago, 

.ChteatfQ ' -wills ia^itek;- , double, 
features^ within;: :4&to^.day^^Tiri& 
:has-, -hees*. deeMed-. uposr^geBexaUy. 
Jboth" by mdie. and circuit. exhibitoxB; 
and by film exchanges, with all 
sides of the picture question finally 
agreeing on a problem which has 
been see-sawing this town back and 
forth for the past three years. With 
double features rapidly encroaching 
on the .city from all sides, and 
creeping in particularly from Mil- 
waukee, the exhibitors who have 
fought double bills most energeti- 
cally have changed, their opinion 
and are preparing to add the extra 
feature. 

Allied, indie exliib organization, 
which has been the leader in the 
fight against any return- to bargain 
bills in this town, has held several 
jneetings on the question during the 
past , two i weeks and Indications 
point to Allied joining the parade. 
Allied will come out flat-footed in 
a few days for the return of twin 
flickers, reversing a policy it has 
held, for the past four years.- 

Balaban & Katz, this section's 
leading circuit, is in agreement 
with Allied to let down the double 
feature bars, and open the territory 
to complete twin- billing, the only 
exception being the first runs in the 
loop. B. & K„ in the height of the 
previous double bill epidemic in this 
town, never brought the twin pic 
ture inta. the downtown first runs. 

Exhibitors here have become con 
vinced on the double feature prac 
tice by the. evidence of . .the Fox 
West Coast experiments. Fox went 
double bills in a big way through- 
out its circuit and found that, while 
it played to only slightly more 
people, it more than made up for the 
extra picture expense by being able 
■ to raise its admission prices 5-10c. 
In other words, while there was only 
an 8-10% increase, in customers, re- 
ceipts jumped 15-20% by reason of 
the. elevated tariff, the double, bills 
giving the circuit a reasonable ex- 
cuse for boosting the charges. 
The Lottery Angle 

In okaying the double bills, both 
Allied and B. & K„ plus the other 
circuits and indie exhibitors, have 
agreed on the complete, abj>litkm_of 
the lottery' arid mbpey giveaway 
nights and angle which have become 
a smelly proposition. Public has 
indicated (-'growing weariness at the 
trick giveaways and the. number of 
its angles, which have made both 
the customers and the exhibitors 
sick of the entire mess. 

Indie nabe exhibs are more than 
anxious to kill off the money gift 
nights, since the small houses can- 
not possibly compete with the 
larger theatres in coin distribution. 
Houses, such as the gigantic Tivoli, 
Avalon, Granada, Marbro, South - 
town, Regal, Piccadilly, Uptown, 
Capital, etc., have given away 
sums of $1,000, $1,500 and as high as 
$2,000 in one evening. The little 
houses across the street, with prizes 
of $25, $50 or $100, haven't a chance 
against the huge grand lotteries at 
the big-seaters. 

Exhibitors, both circuit and lndlc. 
realizing that they arc on the* vicious 
circle and that they can't stop the 
merry-go-round, have decided the 
only way out is to jump off; and 
they are ready to jump. 

The Way Out 

Double features in the spot they're 
going to land on.. Exchanges al- 
ready have been approached by 
both circuit and indie exhibitors for 
the right to double feature their 
pictures, despite the rubber stamped 
-clause on ail major .product con- 



OVERBUYING FORCES 
B TO TRIPLING 



Mi! 



j: .. Cedeir -Rapids, Aprlli 21^ : 
With a program of three features 
Jerome , Reith, of the Olympic, was 
driven to tripling by an excess of 
commitments but adds that he finds 
the: triple bill profitable out of all 
proportion to the added feature. It 
was not, ' however, hope' of added 
business which steered him. to .the 
triple ■ threat ■ but an • overbooking. 
Exchanges were clamoring for play 
dates and with twa^cltenges a week 
he could clear his commitments only 
through adding a third feature to 
.each. "program. 

His. initial announ ement : was a 
single 105 line space, with the chal- 
lenge 'We're dishing it out. Can you 
take it?' One bill included 'Trans- 
atlantic Tunnel", 'Caravan' and 'Star 
of Midnight'.. 



FOREIGN FILM HUNT 



Pic 



useum Woul 
Collecti 



Its 



John E. Abbott, director of the 
Museum of. Modern Art Film Li- 
brary, and Iris Barry, curatoh leave 
for Europe early In May to begin 
an extensive search lor. foreign 
films of noteworthy Interest. Eng- 
land, France, Germany, Russia, 
Italy, Sweden and Holland are to 
be visited, with findings incorporat- 
ed into next year's library issues 
for 'viewing on this side. 

Such early screen efforts as those 
of Victor, Seastrom, Maurltz Stiller, 
Garbo, D'Anirujizio, Man Ray and 
others are wanted. Also first spec- 
tacles, like 'Quo "Vadls* and 'Cabirla.* 
Inclusion of these foreign pictures 
would expand the activity of the li- 
brary vastly. 



Minneapolis, . April 21. 
Whether the agitation against and 
boycott of German goods affords 
grounds for voiding a contract for 
the purchase and showing of Ger- 
man motion pictures will be argued 

in a suit filed by the Associated 
Cinemas of America, . Ino., Of New 
York, of which Max A. Goldberg is 
president,, in district court here. 
••^.Goldberg; asks for $.600 damages 
plus . 50% of one week's receipts oyer 
$l,254fe from, the World' Amiis. Co. 
^W. A. Steffes} > beeaus& of 1 alleged .' 
breach ; of contract It is claimed' 
Steffes bought the three German- 
made pictures, 'His . Love Song/ 
'Inn at the Rhine,' and 'Thre* 
Loves' from Goldberg"" in October. 
1932, and now refuses to accept an 
play the films. 

As a defense, Steffes sets up tho, 
boycott against German pictures 
and: other goods and claims thai, to 
play the films would engender. bad 
will against his showhouse on the 
part of numerous of his patrons,' 
doing the. theatre incalculable carn- 
age. He also contends that the late 
Mayor A. G. Bainbrldge a year ago 
ordered Steffes hot to show the 
pictures; the latter having 4uken 
the matter up with the" city's chief 
executive. Bainbrldge took th«r pp* 
sition that disturbances and disor- 
ders might be created at. the the- 
atre, according fb Steffes. 

Another defense by Steffes is that 
the plaintiff company "never ful- 
filled its part of the contract by fix- 
ing the playdates and that the con- 
tract was unenforceable becat 
unilateral; not necessitating dellv» 
ery of the films by the plaintiff un- 
less they were released. S. P. Hal- 
pern, local movie attorney, is rep-, 
resenting Steffes in the action. 

Defying an anti-German boycott 
juBt launched heire, . the Lyceum, 
local independent loop house man- 
aged by Hugh Andreas, is showing 
two German pictures, 'The Blue 
Light' and 'Gypsy Love Song.'. .... 

They are the first German films 
to be offered in Minneapolis since 
the Hitler regime. 



Wholesale Burglary 

Winnipeg, April 21. 

Three burglars broke into and 
robbed practically every office of 
the Winnipeg Film Exchange, the 
other day. At. 3 .a.'in. they tied up 
the janitor, -taking his 35 keys. They 
„then„..prQae£diLd_tQ_j^^ 
All' they got for their trouble was 
$50 and a few personal belongings. 

No trace has been found since, 
arid all locks have been changed in 
case they decide to pay a return 
visit. 



tracts banning the doubling of those 
pictures. 

Vaudeville, instead of being inr- 
jured. by the. double feature return, 
Is figured to get a break by twin 
bills. Circuit operators anticipate 
an increase of at least 20% in vaude 
playing time, the major downtown 
houses giving the public a picture 
plus a vaude show as its double bar- 
gain. 

While it ight be figured that 
doubles would riican the death of 
vaudo In this territory, it will actu- 
ally work out to the goad of vaude, 
bringing Into positlvo vaude time 
where previously it has boon hit or 
miss. For instance, while the 
southside Tlvoll will go double bills, 
the Fputhtown will go to a combi- 
nation vaudfilm policy with showR 
every week instead of occasional 
vaude units. The Granada, on the 
northside. will go twin pictures, but 
vaude will go into the Uptown to 
stay, And in the loop it will mean 
positive vaude policy at the Palace, 
the Oriental, State-Lake and Chi- 
cago. 



As the result of. a number of 
squawks -from customers and a re- 
quest by the Non -Sectarian Anti- 
Nazi League, the ;55th St. Play- 
house, N. Y., has decided not to 
show any mpre German-made films 
in the future; House is operated by 
Max and Wiljiam Goldberg and at 
one time was one of the ace Ger- 
rhan first runs in New York. In 
past two years the German plx 
nave' _ been- - <rar "down - "eetfsTaerabiy- 
here, only three playing there In the 
past 18 months. 



Luxer in Wash. 

Washington, April 21; 

Ambitious plans of Trans-Lux 
Corp. to add to its string of cinema 
houses a $350,000 building in Wash- 
ington were dlHcioHod last week; 
when half of a downtown block was 
leased by the outfit from Mrs. 
TSvalyn Walsh McLean, owner of the 
Hope diamond. 

Transaction was negotiated by 
John F. Major, former secretary to 
Mrs. McLean's publisher-husband, 
and Percy N- Furbcr, chairman of 
the Trans-Lux board of directors. 
A 40-year lease has been taken on 
the property and. work of razing 
and excavating is scheduled to begin 
within the next 10 days. 



MAIZLISH'S WB P0S1 

Hollywood, April 21. 

Harry Malzlish now in charge of 
advertising - publicity - exploitation 
for Warner theatres In. Los An- 
geles. 

Replaces Jaik Rosensteln re- 
signed. Malzlsh for past year has 
been handling Warner Coast ex* 
pVOIlatlon with headquarter at 
Burbank studios. 



THEY HAD TO BUILD 
ANOTHER BOX-OFFICE 

to handle 
Crowds I 



BIGGEST 
HIT IN 
TOWN! 



5** -<* 



vW 1 



V 



GFELD 



M'G-M's FILM SENSATION starring WILLIAM POWELL, 
MYRNA LOY, LUISE RAINER, with Virginia Bruce, 
FranV Morgan, Fannie Brice, Ray Bolger, Ernest Cossart, etc 
Robert 2. Leonard, director • Hunt Stromberg, producer 

tt DaUy, 2:40—8:40. Sunday 3:00—8:40. Matinwa, 
A U to $1.10. -Evenings, 55c to Jto.20. Saturday 

11 Matinees 6C Saturday Midnite Show, 55c to #1.65. 



ASTOR 



A45tt 



Only N. Y. thnwUnt this samm. 



MIDNIGHT SHOW EVERY SATURDAY 



An advertisement appearing in the 
New York papers that tells its own 
story. And that same sweet story 
is being told in road-show engage- 
ments at advanced prices twice 
daily from the Atlantic to the Pacific. 



,W*4ncsdait AjprU 22, 1936 



P I C I 



E S 



VARIETY 



25 






(Continued, from page 6) 

and asked that studio be ordered to turn over all books and records of 
■ grosses derived from exhibition of film. 

paid daily weather report, to be ..supplied by Cal-Tech Institute of 
Southern California to studios for benefit of their location- departments, 
1s being studied .by. Producers' association following approach by Pro- 
fessor Krtck of Caltech on type of service . specifically adapted to pro- 
duction needs. If acceptable^ producers body would pay for service and 
allot it among members. Studios presently depend on U. S. Weather 
Bureau and commercial air lines for their out-of-town climatic bulletins. 

- picture fane- in the far. east, particularly .hi the Philippines, japan and 
Chioaf are demanding more melodramas and action stories, coupled with 
; fictional, romance., and, are not so' .hot. for . Westerns and serials as they 
have been in the past, according to Charles L. Brookheim, in charge of 
Universal distribution .in that, territory. ... Superimposed titles are no 
longer 'necessary in Manila with its 150 theatres, but in the Orient it is 
still necessary, he- said. 

Second to be ticketed at Columbia, under Harry Cohn's new policy of 
developing combination writer-producers, is Edward Chodorov; con- 
tracted to; write and produce his o^yn stories. Similar arrangement at 
same studio held by Howard J. ree.n. Chodorov was formerly on 
Samuel Goldwyn's writing staff. 

First. two producer assignments for Green at Col will be 'Taxi Please* 
and 'No Gold Medals,' latter a Satevepost yarn, by Leonard Lee. 

Despite fact David Lamson was acquitted of charge he murdered his 
wife, Hearst, newspapers are turning-thumbs' down, oh any publicity of. 
his activities in connection with filming of his book, 'We Who Are About 
to. Die* at Radio. Hearst's San Francisco Examiner stoutly .backed prose- 
cution of Lamson. When announcement of . his engagement at Radio to 
work on screen yarn of his story reached Frisco, It was promptly spiked, 
as was also mention of Lamson in the Coast film columns. 



Seven, veterans of vaudeville are prominently spotted in Warners pro- 
duction, 'Hot Money,' currently in production at Burbank, Cal. Ex- 
variety players in cast are Frank Orth (Orthi and Codee); Andrew 
Tombes, Eddie Conrad, Harry Burns, Herb Ashley (Ashley and Lee); 
Charles Foy, and Joseph Cawthorn. William Jacobs, also former vaude- 
vlllian, wrote the yarn, retitled from 'There's Millions in It.' 



With 13 scriverriers currently under contract. Hal Roach is building 
up his writing staff' for contemplated Increase in feature productions on 
next season's program. The 13- writers on payroll include Directors 
Harry Lachman, Edward Sedgwick and Fred Mewmeyer, who are tick- 
eted both ways,. Roach plans to make only features, with, no shorts 
excepting 12 Our Gang one-reelers for 1936-37 release. 



Comedy click of Universal's 'Sweepstake Loser,' news clip efforts of 
two other newsreels in staging . comedy stuff by using cameramen. Para- 
mount first clicked with stunt and 'Fats' McManus repeated for Fox. 
David Oliver, lens grinder, did the trick for Universal newsreel.. Despite 
numerous reports that he might be offered a picture contract, U claims 
that he will remain a staff cameraman. 



Although some lines in Shakespeare's 'RomeO and Juliet' are on the 
border line, Irving Thalberg's film version of the epic, starring Norma 
Shearer, will make bid for Hays office sanction without essential change 
in dialog. Only departure from original text is elimination of unneces- 
sary lines, or lines for which action is sufficiently explicit. 



Coast agent who sued a major studio director for 1 $2,800 commission 
on a deal which latter himself set, finally settled for $100, entire amount 
going to 10. percenter's attorney for his work on case. Agent went into 
court, slapped plaster on director's paycheck, then suddenly decided 
case was too thin to press. 



New high fidelity soundhead reproducer incorporating many new re- 
finements and improvements, but retaining the rotary stabilizer system, 
has been announced by Radio Corp. of America through E. M. Hartley,, 
sales manager. The new RCA soundhead with improved rotary stabilizer 
will' be. standard with every equipment. 



Academy Technicians branch has nearly doubled its membership dur- 
ing past 12 months. Membership currently is 287 paid up and partici- 
pating, an increase of 108 during year. Classification of members shows 
82 in art directors' section; 34 film editors; 92 in photographic, and 78 In 
sound section. 



Despite current release by 20th-Fox N of George O'Brien starrer, 
'6'Malley of the Mounted,' Warners will use Gerald Beaumont title. 'The 
Making of O'Malley,' on film version of his yarn, instead of 'Everybody's 
:&\^m^ar^~vma- .-ftUTtag--: 8xrlp.t--.rpre^ratl<>n.. ; . Picture , will. % sJta;r ; .Pat 
O'Brien and Sybil Jason, going into production within 10 days". 

Judge Gutkhecht of the Chicago Traffic Court has ordered that care- 
less drivers hauled before him will, in the future, be forced to view a 
Short flicker tagged 'Hit and Run* (MGM) which teaches a moral on 
reckless motoring. 



Pandrd Berhian got a flash of creative art work done by Jack Hark- 
rider in 'Great Zlegfeld' and opened negotiations for him to do set- 
designing and ensemble grouping on T Won't Dance,' next Astaire- 
Rogers pic at Radio. 



Metro has arranged with the Postoffice Department in Washington to 
film a two- reel short subject on the mails. Garter Barron, Loew's di- 
vision manager stationed in Washington, did the dickering and set the 
deal. Film will be shot in entirety in the capital. 

King Vldor will function both as producer arid director at Paramount 
on 'Texas Ranger.' Wesley Ruggles is only other Par director getting 
producer-director credit. 

Several treatments turned in by Metro staff writers for 'Tlsh' not 
coining up to expectations, final revisions are now being wo- ired out by 
Irving Thalberg and Sam Wood. Picture's start set back another month. 



Propaganda Short 

Jerusalem, April 2. 
NYw Jewish National Fund 
(Keren ha-Kayemeth) propaganda 
n™. entitled 'From Wadi Hawa- 
reth to Emek Hepher/ will soon be 
»n the local screen and then ped- 
a 'ed abroad; 

Tw is " Hnort subject prod by 
a„ V Pi, "W- Erich Brock directed 
"Mi scrlptod; Walter Krltseller 
Pliotoyiaphed. 



Wellington With National 

Duke Wellingtorir or years - art 
director of Publlx Theatres and 
more recently building fronts and 
lobby displays for the Paramount. 
N.- 1'.. has joined the hew National 
Screen Accessories company, formed 
by National Screen Sen-ice and 
American Display. 

For a time after the Publix chain 
was decentralized, Wellington was 
in business for himself, constructing 
fronts, displays, etc. 



Femmes' Color 
Flash at 'Zieggy' 
on 





Hollywood, April 21. 

The post-Easter parade presented 
by femmes attending the premiere 
of the 'Great Zlegfeld* was a color- 
ful and extravagantly gorgeous af- 
fair. Many of the gals wore chlf* 
fons, with blues and flame colors 
most '-hi prominence, plus: a large 
sprinkling of prints. Though the 
day had been plenty warm, the night 
breezes were decidedly chilly and 
the. gals took advantage of this to 
parade fur wraps. 

"Virginia Bruce wore White chiffdn 
trimmed with cerise velvet ribbons,, 
and Jeannette MacDonald donned a 
dark blue print. Both Norma 
Shearer and Mrs. Leslie Howard (in 
her party) wore the same shade of 
red chiffon,, and Hedda Hopper's 
dress was of similar color and ma- 
terial. Mrs. Basil Rathbone wore 
a white crepe banded in silver 
beads, and Mrs. Rufus LeMaire was 
in white blistered satin. 

Julie Hiydon wore white crepe 
and Grace Bradley came in white 
lace. May Robson was also in. white 
l£ce trimmed with- silver, and Lois 
Wilson was -there in white, satin; 
Alice Faye's blondness was : set off 
by a white pleated crepe frock, and 
Virginia Zanuck threw open, a chin- 
chilla coat to display a white lace 
dress beneath. 

Mrs. Reggie Owen had -.oh a gay 
print, of .tulips on a white back- 
ground, and Mrs. Robert Leonard 
wore a blue and: white taffeta print 
made with a very full skirt. Mrs. 
Herbert Mundin wore a scarlet 
print; Lorefta YoUng, a- clinging 
gown of gold metal cloth, and Irene 
Dunn, billowing yellow taffeta. 

Mrs. Hunt Stromberg was demure 
lh a soft white crepe frock shot with 
metallic threads. Mrs. W. S. "Van 
Dyke arrived at the last moment in 
carmine chiffon* followed by Mrs, 
Abe Lehr In white crepe and scarlet 
scandals, and Anita Loos in a sim- 
ply cut black crepe dress. 



Behind the Keys 



(Continued on page 21) 

lent night. Ingram, an old per- 
former, sometimes acts as m.c. 

Regent is starting dish give- 
aways. 



Canton, O. 

George A. Delis, district manager 
for the A. G. Cinstant, theatres in 
eastern Ohio and the upper Ohio 
valley, in' Mercy hospital here with 
a fractured leg following an auto- 
mobile accident. 

Ray Allison has been made man- 
ager of the new Shaker theatre , in 
suburban Shakerheights, Cleveland 
To open April 23. 

Sam Reichblum, operating a chain 
of theatres in eastern Ohio and 
western Pennsylvania, has moved 
headquarters of his circuit from 
Pittsburgh to the Columbia theatre 
building in East Liverpool. 

After being closed for seven years 
the Oakland theatre in Oakland 
Heighta Is .^Egain:: operating; • under- 
the management of- Harry A. Gal- 
enes. 



Lincoln. 

Carl Bard, after dismissal of the 
State theatres damage suit which 
asked $444,000, has moved to Omaha, 
where he can be. closer to film row. 

Mrs. Marie Freed, femme exhib of 
Pender, Neb., is planning a new 
theatre to. replace the old Pender.- 
It'll be a two-story brick structure 
and have living quarters on the 
second' floor. 

T. Ci Shipley, manager of the 
Clay Center. Neb., Clay,, is opening 
the Sterling, Blue Hill, Neb., this 
week: 

Robert Harrison, of Scottsbluff. 
Neb., has been made the manager 
of the Trail, Bridgeport, Neb. He 
is in place of Brick. Boston, who 
goes to the Alamosa, Alamosa, Colo. 

Jerry Zlgmond, city manager of 
Lincoln Theatres Corp. here,, has 
almost recovered from the pulled 
ligaments which resulted from a 
fall.' 



Schenectady, ..*. 
Ackerman Gill, former manager 
of the R.KO theatres in Albany. 
Troy and Schenectady, has reopened 
the Happy Hour theatre, a nulve 
house here. Renamed Centre. 



St. Louis. 
Mattoon Theatre. Co.. Mattnon. ill., 
is investing $50.0o0 In motion pic- 
ture house in that town: 

Through Robert Tomsen, pres. 
Motion Picture. Operators' union, 
yrojectlonists will be furnished era- 



Among the Women 



By The Skirl 



est Dressed Woman of the Week 
JOSEPHINE HUTCHINSON 

(1 Married a Doctor*> 



Josephine Hutchinson in '1 Married a Doctor' at the Strand is too well 
dressed for the women pf her husband's; home/: town. They hate her for it 
and make her life miserable. She stands it as long as she can, then 
walks put, only to return, and live happily ever after. 

The dress that causes the rumpus is a startling affair of black velvet 
and ermine. The skirt of velvet is topped with an ermine bodice slashed 
at the back and front. Over this Miss.., Hutchinson "wears a. wrap of 
ermine of the barter model. A tailored suit is worn with a^Small hat 
and a silver fox stole. Four large buttons adorn a black gown having 
full puffed sleeves. A peplum dress is trimmed with pleatings and the 
hat has a transparent brim. 

As a kitchen helper Miss Hutchinson is seen in a light cloth .dress 
'trimmed at the neck and sleeves with plaid. For a shooting sequence 
the star wears a pjald skirt arid plain jacket. At a Fourth of July cele- 
bration a white organdie has inserts of eyelet embroidery. A fur coat 
of three-quarter length seems to be of nutria. 



Buddy Not Through 

If the studios think. Buddy Rogers is through in pictures they should 
see the girls hovering around the stage door at the State this week. In 
a white suit Rogers leads his band and is as good looking a young fellow 
as we have. Jeanie Lang sings some hot song's dressed in a white satin 
suit with pink flowers at the throat. Ruthie Barnes does some stepping 
In a white outfit consisting of long trousers, bolero jacket and purple 
blouse. Picture is Harold Lloyd's 'Milky Way/ 



leasing the Jury 

'The Witness Chair' at the Palace shows something new in courtrooms. 
It goes modernistic. 

Ann Harding, doing her final job for RKO, is a stenog in plain little, 
black frocks for the most part. Alt the dresses, are trimmed at the neck 
line in white. One light cloth, dress is worn under a cloth coat and an- 
other coat has a fur- trimmed collar. The best looking dress has for 
trimming three bows of dotted ribbon in black and white. Hats are a 
problem for this young woman. With hair worn so plain it must be 
difficult to find Just what is becoming. 

Frances Sage looks well in a fur-trimmed tailored suit and there is 
a glimpse of a metallic lace- frock. Maxine Jennings pleases the jury 
in a plain little black frock and a turned up hat. 



Hollywood on Broadway 

At the Cort 'Boy Meets Girl' continues on its merry way. Still a 
sellout, this Spewack play, assures one of an evening well spent 

Joyce Arllng as the girl is a realistic Hollywood waitress* in a starched 
green outfit. An evening cloak of wine colored velvet completely covers' 
a white chiffon accordion pleated frock. Two other dresses are of the 
one-piece sports variety, one all green and the other blue with red belt. 
Lea Penman is. the ideal executive's right hand woman In the conven- 
tional black and white. 



This Weak'* Head Man 

Gary Cooper la head man in New York this week with two pictures 
on the main stem, and good ones at that, one at the Paramount and the 
other at the Music. Hall. 

Music Hall's 'Mr. Deeds Goes to Town' should remain in town for 
many weeks to come. It Is a Frank Capra picture and It is Capra, at his 
best. Jean Arthur Is the girl concerned and does a good job as a news- 
paper woman, The. part calls for no particular dressing. 

In tweeds, Miss Arthur is dressed for a rainstorm. On a bus she is 
seen in a mink trimmed coat. One frock has a Peter Pan look and a 
black velvet skirt is 'worn with a metallic blouse. There is a black, suit 
with a frilly blouse and a striped blouse is worn with another shit. In 
the court scene a dress adorned with gold frogs is worn. The hats are 
all of the smallish variety. 

Stage show at the Music Hall starts off with the long line of girls 
made up for penguins ih white tights and tailed coats of black patent 
leather. Touches of yellow are in the beaks of the birds and in the 
spats on the feet. 'Mephisto's Kingdom' Is a riot of color, with the ballet 
corps in chlffony dresses changing with the spotlights. On a raised 
platform girls were perched in costumes of. red and gold. Viola Philo 
sings her songs in black satin and diamond*?. 



tls for showing of education pics 
selected by Hays organization. It is 
planned to show pics in nabes closest 
to schools and Tomsen will have an 
operator on hand for each showing 
of films. 

Bids wilt be let soon for construc- 
tion of "1,500-seater nabe house in 
North St. Louis expected, to cost 
$100,000. Lekb Realty Co. is spon- 
soring' pi*oje*t. : " - — 

Ten thousand feet of 'Russia As 
It Is Today*" film, taken by Jullen 
Bryan, traveler- photographer, was 
shown In Municipal Auditorium 
Tuesday night (14). 

T. R. Allen has reopened Bullafo, 
Mo., theatre,, formerly operated as 
Grand theatre. 

Dickson & Kllngenschrriidt ■ have 
taken over operation of Ritz theatre, 
St. Charles, Mo. 

Strand theatre, Lancaster, Mo., 
reopened. 

Ashcroft theatre, formerly known 
as Ashland theatre, Ashlanil, 111.. 
now operated hy D..E. Wilson. 

Lincoln theatre, Bunker Hill, 111., 
shuttered. 

Hurst theatre. Hurst. 111., dark. 

Kampsvilie, UJ.. theatre shuttered 
several weeks ago. 

F. M. Mertz, former operator of 
Ashland theatre, Ashland, 111., has 
taken over Virginia theatre in Vir- 
ginia. 111. W. S. Irwin - ■ formerly- 
operated. 

Opera house in Bowen. 111., re- 
opened. 

Community theatre, McLean, 111., 
has resumed operation. 



Halperin's 3d on Deck 

Hollywood, April 21. 
Edward Halperin, bead of Acad- 
emy-- Halperin, due back from New 
York within two weeks at which 
time company will start filming of 
third in series of eight picts for new 
season, probably 'International 
.Crim4^1-_._^.^^_,___ .. 



Halperin planed east last week to 
negotiate release and first run 
bookings for his 'Revolt of the Zom- 



EISA NEUBEEGEE GTS 

Elsa Neuberger. veteran with 
[Tnlversal ■ Pictures' story ..depart- 
ment since 1928, was appointed 
eastern story editor last week just 
before leaving for Hollywood to 
confer with Charles R, Rogers on 
next season's story material. 

She takes the place of Miriam 
Howell whose resignation becomes 
effective April 25. Miss Howell re» 
turns to the Lelahd Hayward 
agency, with which she was affili- 
ated -before-, going to U about nine 
months ago. 



•>oo 



Boston. 

Dervin transferred from the 
Loew publicity department to as- 
sistant manager of the Orpheum. 
Robert Manley, assistant at the Or- 
pheum. shifted to publicity depart- 
ment under Joe Di Pesa. Vaughn 
O'N'elll remains at the Orph. as 
treasurer, with Arthur Tuohy. first 
assistant, and Victor J. Morris, man- 
aging director. 



fcOWLAHB'S PAE TUKEE 

Hollywood, April 21. 
Second production by Richard 
Rowland- for Paramount release will 
be a filmuslcal. 
- Rowland's- flrkt pic 
Noose.' 



illcr in Sydney 

Sydney, April 1. 
Barrlngton Miller, One. time head 
Of t'nlon Theatres., arrived here on, 
a visit recently from London. 

Miller fame ere to see how the 
pic field hfis progressed during hht 
absence; 



26 VARIETY Wedftesdft£ April 22, 193<5 









/wy. v/. 




w.w/mv 




rt.".-.v.v.".v.<v.-.s<'^.w. ■ .w.w.v.w/.-.". 

\ n >\ - 



Under two 
flags 




/•pfuong 






McLAGLEN RUSSELL 



Gregory Ratoff 
C. Henry Gordon 



Nigel Bruce 
Herbert Mundin 



AND A CAST OF 10,000 

* DARRYL F. ZANUCK 20th Century Production 
Presented by Joseph M.Schenck . ... Directed by 
FrankLloyd . . . Associate Producer Raymond Griffith 
Screen play by W. P. Lipscomb and Walter Ferris 
Based on the novel by Otiida 










... 



Xw:v:-////>:-;>'/«w: 
, w ''/V ■<•:>*■<'?■ 



^edncsdaj, April 22, 1936 



PICT 



E S 



VARIETY 



21 



House Reviews 



EMBASSY, N. Y, 

(Continued from page 18) 
shown reviewing troops and tanks, 
as a supposed expression of what's 
going on In foreign minds these 
days. Once again the screen shows 
Vesuvius erupting. For track excite- 
ment, in addition to. Clem McCarthy, 
for Pathe, dramatizing ai Frisco 
race recently run, the opening, of 
the Jamaica <N. Y*) track with. a 
12-1 shot, Cycle, winning . the 
Paumonok Is also screened. Both 
are good and per usual McCarthy 
tells a good story. 

.-..On... baseball there, are several 
clips, not all doing justice to the 
makers of the reels. Besides . show- 
ing President Roosevelt throwing 
out the opening ball in Washington, 
the reels divide honors showing 
baseball season openings In other 
cities. 

Fox offers a rubber: bathing suit 
fashion clip, briefly with a plug for 
the Aim company arid Arlirie Judge, 
actress, pri whose est ate. the models 
disport. Femme, voice is' the, offr 
screen narrator^ the clip being 
familiar in style and decorum. 

Lew Lehr, of course,, is around 
for Movietone to 1 tongue-twist tor. 
comedy and has a dog exhibition Stti 
France for his pedestal. His.ma-^ 
terial is getting to be very familiar* 

Paramount has a good historical 
shot about. Lincoln Ellsworth re- 
ceiving the Hubbard, medal; from 
President Roosevelt on behalf of 
the National Geographic Society. 
Par also goes for , a mourning scene 
In Mexico on the - victims killed re- 
cently lfl a train bombing. Two or 
three of the reels,, including Par,, 
offer tennis shots of foreign players. 

Shan. 



GRAND O. H., N. Y. 

Down here where there are posts 
to obscure the vision and an almost? 
continual necessity for ventilating 
the place, the management still 
holds oUt against the ravages of 
time, this including what time, has 
done to vaudeville. House is the 
only one outside of Loew's State 
and, more recently Gus Edward's 
Sho-Window to be playing regular 
vaude in New York. 

Three acts this week with 'Trail 
of Lonesome Pine' (Par), 15c after- 
noons and. 25c nights. What's on the 
stage is no bargain but this neigh- 
borhood hunch isn't very discrim- 
inating, so maybe it doesn't matter. 

Three acts on the bill are Four 
Vespers, who open; Garner, Wolf 
and Haikins, stooges, No. 2, and 
Revue Intimate (New Acts), a flash 
Of little" importance. Vespers open 
in a- tumbling and teeter board turn 
that gets across as good as either 
of the two acts on the bill with it. 

Garner- Wolf-HiiiKins used to 
carry an extra team of straight 
people. Stooges work around a 
piano, one being stationed there 
while his companions work with 
violin, guitar and accordian: Lads 
mix singing and instrumental noth. 
ings into, their slapstick and found 
it possible Saturday afternoon to 
gather a few giggles from, the 
easiest audience in town. 

Revue Intimate runs 16 minutes. 
It hasn't enough worthwhile enter- 
tainment to merit half this running 
time, depending .mostly on the 
antics of a comedy sister dance 
team. Over mildly here, when 
caught. In New Acts. 

Standing room Saturday matinee, 
which Is some' kind of an answer 
to something. Char. 



HIPP, BALTIMORE 

Baltimore, April if'/ " 

Last week's biz with 'Deeds' (Col) 
built like a bookie's bankroll on a 
day when the longshots lunge in, so 
house decided to. h.o. the. picture. 
But it had not optioned last: week's 
vaude lineup, and prior bookings oc- 
cupied turns elsewhere,; thus new 
layout was. brought in. for this.week v 
Another break for. the. bankbook is 
that stage hut this second "stanza 
is much lighter*' • ' \ ' 

Considering -conditions; the "four- 
act bill is very snappy and pleasing 
right across the board. Opening, 
Ray and Sunshine Hudson, known 
here. Pair of highly capable acrp- 
dancers and tumblers. Nicely pre- 
sented^and in very attractive cos- 
tumes, the sisters hit a notch above 
usual work of sort and extract 
heavy applause. 

Next, a local lad, Jerry Adler, wlio 
appeared once before he went into 
prof esh on own by doing 'guest* a.^ 
appearances when his older brother. 
Larry, held forth at the Hipp. By 
no means as able oh the monica 
as Larry, the youngster ■. shews 
Promise and hag 'em ln':.| i%hafcd 
«%l? t on tno homegrounda. 3tt's *a 
corking arrangement of •'St; Louis 

lues' with which" he closes,.-" ' f 
th xrf somet hihg of a fave here n\ 
i" e a, PP is Fred Lightner,. and he) 
ir* "l ver appeared to better advan- ' 
it* ha u n currently. Stock opening 
Bol.. - th hlm has always been that 
fw?a al "L e ' o£ ' aU new. material'; and 
99 L g i°n n h 5 live * UD to- it, just about 
tor fcWv hampering fac- 

to -hi he seemed," when caught, 
cra^c ? llverln & blt too many aside 
Cracks to Pit. Also, ha went wild 



with patter that, ribbed house oper- 
ator, Izzy Rappapbrt, mentioning his 
name no fewer than 17- times. That 
would have been rafter -rocking 
stuff at a professional, show, but the 
retiring Rapport is not known' by 
name to many of his customers, 
though after the nature of LJght- 
ner's persiflage they will probably 
remember him for future. Unbilled 
femme foil assists, o.k. 

'Variety Gambols,' flash act that 
presents five men and three maids, 
closes. All wear togs suggesting just 
enough of the Russian motif to get 
idea across and most of the hoofing 
fits into the Russe classification, 
plus; Some tumbling and one adagio 
routine. " Then at close one of the 
boys does some trampoline spririgr 
ihg. At present turn is using a dull 
black drop and nothing more; -No 
change from the 'full' needed, but 
some colorful background would 
brighten up. 

Pathe clips and trailers bridge the 
screen feature and vaude. 

National, Louisville 

Louisville, April 17. 
It's , a blending oj .the vaude of 
yesterday and the fresh young faces 
of ,the. younger generation here this 
week, but' the standard, acts have 
things" their own. Way, particularly 
Chic York and Kose King,, who gar- 
ner laughs aplenty right from the 
diaphragm. 

With a convention 6f school 
teachers in town, numbering some 
7,000, the house was well filled with 
educatprs, who seemed to drop their 
reserve and indulge m some right 
Vociferous hand clapping. \' 

First oh are . the Five Cardovas, 
acrobatic, act. specializing in somer- 
saults in and out. of barrels, - One 
Of the.- boys, suffered; a mishap at 
the first performanpe^Friday, severe- 
ly wrenching his ankle. But this 
did hot prevent the turn from regis- 
tering. 

Nxt is Grant Gardner & Co. Gard- 
ner essays the • mi. c. role, which he 
does in a dignified manner. Handles 
the . introductions straight, which is 
in keeping with his gray hair and 
generally aristocratic demeanor. 
Gardner intrpes his daughter, a 
buxom young lady with a resonant 
dramatic voice. She- displays little 
in the w,ay of personality, but sells 
it on strength of her voice, particu 
larly in the top registers. 'II Baclo' 
is rather heavy stuff for the audi 
ence at this house, but they listened 
politely and sent her off to a nice 
hand. She returns later, and does a 
turn with her pop, singing 'Alone* 
and then giving her impression of 
Grace Moore singing 'Zing. Zing, 
Zing* while dad does some fancy 
Swiss bell ringing. 

Vox and Waiters come before a 
drop depicting a dirigible and man 
and woman are attired in. natty uni- 
forms for their ventriloquism. Both 
have some cross talk between 'boy* 
and 'gliT dummies, after which Miss 
Walters does well with .a baby cry 
}ng bit. Vox closes the turn warbling 
a tune in full voice, with dummy 
apparently singing harmony along 
with- him. This particular stunt does 
not appear quite the McCoy, but 
registers nevertheless. 
' Gray Family, four girls. .and a boy, 
do some nice rhythm stepping, with 
one of the girls stepping out on her 
own to sing a brace of pops Jn a 
deep, throaty voice. Works without 
benefit of mike, and gets over on 
her delivery. Quintet close with a 
fast routine hoofing, dressed in cos- 
tumes of . grandmother's, day. Pleas- 
ing turn that clicks. 

York and King,, still up^to-date, 
wham for more laughs than have 
resounded in this house for years. 
Rose King goals 'em ahd she's aided 
immensely - by "Yorlt "and" a" ■■stooge" 
in a prop theatre box on the stage. 
The old timers are assisted by a 
boy and girl, referred to as their son 
and daughter, who get a good deal 
of attention from. the audience, and 
garher some, good laughs on their 
own account The act certainly, can. 
be credited "with keeping; alive what 
little thare. ,is left of. vaude, arid if 
it ever' does come back, York and- 
King can go on until they have tb ; 
be-' pushed on in. wheel chairs. 

*Spy 77' (FD) and. Universal news 
on the screen. At last show Friday, 
papacity biz prevailed. Hold. 



STANLEY, PITTSB'G 

Pittsburgh. April 17. 

WB deluxer has corralled a cork- 
ing collection of acts for its first 
stage' show in a month. They fit 
well, play well and entertain con- 
sistently. Incidentally, in dnp way, 
flood has been a boon to house. 
High water filled the auditorium, 
buckled the hardwood and forced 
manageriient to install a new stage. 
New platform la. a honey .... It's al- 
most twice as large as the old one. 
ma'de possible by an orchestra pit 
that rises to stage, level and gives 
the acta plenty of room. In old days 
a stage-biund show found most of 
the acts, especially those of the 
dancing variety, cramped for quar- 
ters.. Big unit shows employing 
fpboruaes also had a tough time of 
'it -on the shallow Stanley hardwood. 

But all that's been corrected flow. 
Also permits talking actH to get 
closer . to . the. audience, practically 



into crpwdr-in fact, and thafs a big 
help, too. Of course, rising addition 
only applies to stage band shows 
but when crew is in the pit space 
isn't needed particularly anyway. 

Name's }n current layout are Block 
and Sully, long-time favorites here, 
ahd ; Roger Pryer. Elsewhere,, it's 
likely Eddie: Peabody would come in 
that category, . too, but it's a flrst- 
time for hflin locally,.. After this he 
won't have to worry about ■ billing. 
In addition to his own specialty, di- 
vided into two sections, Peabody 
serves as m. c, a little bit under . 
m. c specifications around here but 
flliihg the bill ,f airly well neverthe-r 
less. Once he swings into his In- 
strumental specialties, mob forgets 
his conferehcier shortcomings com-, 
pietely. Closes the show because it 
would be tough -for anything to fol- 
low that banjo wizardry of his, but 
could shave it down just a, bit. He's 
on a trifle too long. 

Next to. closing, Block ahd. Sully 
mop up. , Do about 15 minutes and 
there's hardly a crack that misses 
Are, with a steady barrage of laughs 
all the way through. Couple have 
achieved a radio rep since their last 
appearance here (with Eddie Cantor 
unit) and team's composure .and as- 
surance reflect this added prestige. 
They're introduced by Pryorj whom 
they follow, and he works ai minute 
or two with them effectively. As 
for Prypr's own turn,' it's 1 ; short, 
sweet and to the point* and he 
makes the most of his brief stage 
tenure. . Using an accoinpanist 
(male), he sings three numbers, 
tells as many gags and disappears. 
It's a simple -turn but a shrewd one, 
showing him off to nice advantage. 
His singing Voice is pleasant- SUr-r 
prise, and his stage experience 
serves him in good stead. • 
; Opener his Harry King and Sin- 
clair Twins, man and two girls, -who 
punch out some nice rhythmic danc- 
ing and get the show off to a flying 
.start. Peabody arrives next for a 
single .number pri his . harp-guitar 
ahd that brings on Moorei and ReveJ.- 
Also. a first for this team, arpund 
here and dance satirists Stop the 
show cold' and have tough time get- 
ting away. In between numbers 
Miss Moore burlesques a prima 
donna with devastating results and 
suggests possibilities as slick 
comedienne. 

Picture, 'Robin Hood of El Dorado' 
(MG), with a couple of shorts and 
Par newsreel. Biz at opening show 
excellent, Cohen. 

STATE, BUFFALO 

Buffalo, April 18. 
; The mystery of 'Jimmy Valentine' 
(Republic), screen feature here this 
weeK, is second to the other out 
standing mystery hereabouts — what 
became of vaudeville at the State? 
This week's show is entitled 'Circus 
Moments' and is obviously pat 
terned for the kids and Easter va 
cation. They've dressed the ushers, 
attendants and orchestra in clown 
costumes — and as a further bit . of 
daring exploitation are giving away 
'souvenirs' to the kiddies' for the 
first hour only* every day. 

This is the house which at Christ 
mas time heralded the return of 
vaudeville to these, parts. That 
lasted about three weeks. The 
vaude idea has now been abandoned 
frankly ahd openly, and the only 
vestiges of the old variety remain 
Ing in the .current show are i 
troupe of trained dogs and a. balky 
mule. Perhaps, after all, there is 
significance in that— maybe that's 
about all there is left of vaudeville. 
And it looks now as though even 
that may go overboard when Dewey 
Michaels, observing the' business 
done by 'Tobacco Road* playing its 
third engagement at the Erlanger 
Holy Week, declared that there 
ought to be room in- Buffalo for dra- 
matic stock. . 

- • v oiity'"'h"o'tic"^eable'''improvement~"in- 
the State show currently is the subr 
stitution of Angle Maggio arid his 
orchestral in place of- the . former 
regular: . pit incumbents;- . Maggio 
does a good job of it,, and his music 
adds' sb-vmueh to ; the -.proceedings 
that it . 4s difficult to iihaglhe -why 
sdmethfhe^of the=.kind was ' not .fci r 
axrgu*ated '■ : sooner. ■ The< : J*ro'hath 
•House-; chorus ol.H- is &til'&fow 
stroh'g, -Am fch#-legs are gettihgj" fa- 
miliar. With, the exception ;of' Sor- 
dine and Carol, who could - also be 
dispensed with, the resident princi- 
pals have how been completely re- 
placed. 

Iona O'Donnell sings and performs 
on the violin, the latter better than 
theformer. George Kaye is holding 
down the tenor assignment, but 
probably not for long, as neither his 
voice nor his mannerisms are cal- 
culated to ingratiate him greatly, 
even with the kiddies. 

"Bobby Morris, leading resident, 
principal, Is doing an expurgated 
Hebe burlesque comic to the 
straight of Charles Harris. Morris' 
appearance rharks the knell of 
vaudeville at the house; the pro- 
ceedings on his showing degenerat- 
ing practically- into straight bur- 
lesque. He does two standard com- 
edy routines right out of the file. 

Chilcott's Dogs are the ruiiners- 
up for honors, and No, 1 dressing 
room this week is given over to 
Pete, the performing mule, whose 
reception, justifies the stellar billing 
of Pete and Happy Mack-. It re- 
quires strenuous efforts to make the 
mule do the balky routine, but the 
least that can be said of the act is 



See Tank Propaganda in Recent 
Pictures Glorifying U.S. Services 



British Cecsers Posder 
Special Kid Pic Okays 

- . April 12. 
British Board of Film Censors, 
appointed and supported by the Aim- 
trade to rap them over the knuckles 
and at the same time save them 
from having governmental fllrn cen- 
sorship, Is contemplating another 
target, with a decision likely to be 
reached in the near future. 

Suggestion is that the Board 
should supplement its present pol- 
icy of having two censorship cer- 
tificates— U, meaning Universal, and 
suitable for general- exhibition, and 
A, meaning of dubious value for 
children, and only allowing kiddies 
in if arid when accompanied by a 
guardian — with a yet a third, a 
category of films especially dedi- 
cated as "being, outstandingly suit- 
able fpr the yeungl 

General reckpning in. the trade 
here is that- the censorship errs, 
if anything, . on the side of stiff- 
ness. While , the broad local gov- 
ernors, like London, never interfere, 
one or two In the sticks like to 
sometimes' reverse official decisions. 



Exploitation 



(Continued on page .21) 

teams will try for quick, caging, the 
football team will stage a scrim 
mage and so on.. 

Planned to get them in for the 
first show and let the eecond show- 
ing of the feature give place to the 
schools. Figures it will riot take 
much money from the box office 
and . mean more in the good will 
created. A gUb talker will - take 
care of the introductions and work 
In comment on the excellence of the 
local schools and If possible the 
mayor will be called upon for a 
brief talk. 

No prizes will be hung up but 
after the show ali -who have taken 
part will be given: light refresh 
ments. Wants to make it a party 
they will remember pleasantiy, and 
worth the slight additional cost. 

Incidentally he hopes it will lead 
to more frequent school stunts in 
the fall, with the football elevens 
leading off.. Looks to it for. plenty 
of profitable special nights. 

Friendly With Radio 

In one. of the back block towns 
where there's a small . local .radio 
station the manager of the single 
theatre has Worked out an Inter, 
change with the station which keeps 
his shows pepped up and at the 
same time helps the broadcasters. 
Main idea of the gag is to develop 
local talent with the eventual aim 
of getting the town boys arid girl? 
onto iriore important stations. 

First step is an 'audition In the 
theatre each . Monday night. Be- 
tween the two night shows from 
one to three entertainers are per- 
riiitted to do theln>stuff, having fli'st 
faced a private 'audition to remove 
the palpably unfit. The pick of the 
bunch is sent over to the station 
Tolf-a~ralke' t'e-yp' ttffd" if ' available 'TtT 
given a chance on e sustaining pro- 
gram now and then. Similarly the 
Station s^nds over to the theatre 
any likely .material for a Wednes- 
day tryoiit to ascertain the audi- 
ence reaction to the slngor. For 
these, events a mike is used to pre- 
serve the- radio quality. Station 
contends that the audience reoc- 
/fton' lifer a more important and de- 
cisive test than fan mall response, 
most of Which is too favorable, 
since generally only friends of the 
talent write in. 

Every other week, following -the' 
last show Saturday night, tho r. dio 
people send ovof a program for a 
half hour jamboree from 11 to 
11:30, and this brings them in from 
out of town. An effort Is now be- 
ing made to obtain local HponsorK 
for the.«e jamborees, with a loral 
enterprise paying tho t\mo charge 
and perhaps adding something to 
procure visiting .talent. 

Manager flguros it is helping 
rather th?m hurting where without 
collaboration it might affect the box 
o ce. 



Sydney, April 21. 
Critics and higher-ups are raising 
a shindy over the 'alleged methods 
of American film producers in in- 
serting Yankee propaganda In the 
majority of their plx. Recent influx 
of pix has shown the' inner work- 
ings of the American navy, army, 
aviation and police departments 
with so much similarity arid .flag- 
waving that the critics" have com- 
menced to. pan these pix in no un- 
certain manner. The majority of 
the critics declare that producers 
should turn out, films with an inter- 
national appeal, and any such 
propaganda should only be used in- 
borne, consumption. _ 

it is reported that the New. Zea- 
land Labor Gpverriment will take 
steps to, stop ali propaganda films 
Imported into that territory, espe- 
cially pewsreels covering the foreign 
field. Whether the Federal Gpvpr'n— 
ment of Australia will take any 
action in the matter remains to be 
seen. The present situation, how- 
ever, is full of many possibilities, 
and some method may be adopted, 
probably through the censor, tp curb 
the foreign producers on the propa- 
ganda, angle, 



SUIT IN PARIS ON 
BASKIRTSEFF FILM 



Paris, April 12. 
Still another film has been th 
cause of a court case in. Paris. 

This time it is "Marie, Baskirt- 
seff," a Viennese production how 
playing at the Studio de l'Etoile 
here. Mme. de Nemerowsky, 

claiming to be the nearest living 
relative of the one time famous 
Parlslenne artist, brought suit 
against the manager of the theatr 
and producers asking that the film 
be banned because- of 'untrue light', 
it sheds upon the relations- Marie 
Basklrtseff had with Guy 'de- Mau- 
passant. 

President of the Civil Tribunal of 
the Seine, after hearing ' the .case 
presented by Pierre Gabriel, Mme. 
.de Nemerowsky's attorney, a,hd 
Trancois Ditte, attorney' for pro- 
ducer and manager, adjourned the 
heariiigs for 15 days, during which 
time. Mme. de Nemerowsky Must 
show proof of her relationship with 
Marie Basklrtseff.:; 



PJrWy Suit Dismissed 

. Hollywood, April #1.. 

Ruling that script of 'Murder in 
th.e Clplids' was not', plagiarize'd in 
a.hy' form from a story, 'Murder in 
the* Sky/ Superior Judge Clarence 
Kin cal<J ruled iri favor of Warner 
Bros., in deciding action brought 
against studio by Paul Krugei\. 

Kruger suit, charged studio had 
lifted Its film from his similarly 
titled story. 



'CHAN' AT THE TRACK 

Hollywood, April 21. . 
'Charlie Chan at the Racetrack, 
will be put in production at 20th- 
Fox following return early in May 
UV^mrShTSf ' "Olkii'd " Troni:" Hawaiian 
cruise. 

John Stone will function as pro- 
ducer, James Tinling directing. 



FAREELL PERSONALS 

Sydney, March 24. 

Charles Farreil has dHayed his 
Hollywood sailing for a few weeks 
and may do a fow peraonoLs here. 

'Flying Doctor' has gone-'.to the 
cutting, room finally, afu-r running 
overtlr. o. 



SET 'GUARD' LEADS 

Hollywood, April 21, 
Barbara Stanwyck and Preston 
Foster set for top Kpots in 'Coast 
Guard,' Edward Small's next at 
RKO. 

Yarn by Fra.nk 

Wead, 



that the animal is . stage-broken, 
which is more than can be said of 
f?r>mp. of the comedy .featured here 
recently. 

When caught it was Baster Sun- 
day, and a goodly crowd was on 
hand. With the animals backstage 
and the kids, the peanuts and the 
reBt of the works out front, the 
State will probably have, to go in 
for sawdust on the floor before the 
week is out. 



M-G SALES CONV. Iff CHI 

Metro-Goldwyh annual sales con-, 
v'nntl.on has been set- for May 11 -li 
in Chicago at the Palmer House. 

Hon>e olllee executives plan to ar- 
rive May 9-10, the Week end before 
actual biz confab. 



BAFS VELEZ PIC 

London, April 10. 
British Artistic Films has entered 
Into a contract to make a picture at 
B. L P. .itudlos at lilsiree, starring 
Lupe Vclcz. 



VARIETY ±...j;;: : r z ..:± ^ ^^I t^^}J^^M^.. 




JAMES GLEASON * ERIC BLORE 
ROBERT ARMSTRONG 

LI LA LEE * GRANT MITCHELL 
ERIN O'BRIEN-MOORE * RALPH MORGAN 

RKORADIO PICTURE ★ ★ DIRECTED BY STEPHEN ROBERTS * 



Film Reviews 



SfcY PARADE 

(Continued from page 14) 
via the jimmie Allen radio arid 
newspaper strips* May also get by 
for general trade . In those spots 
which serve adventures and,. west.-, 
erns as the regular dish. Kid3 are 
the prime market, however, for 'Sky 
Parade' is essentially a cross be- 
tween a radio serial, a newspaper 
strip, and a horse opera of the ozone 
with ' planes for hags. 

Production is creditable in every 
respect. Lovering's direction moves 
without sags, and its racy rhythm 
makes the picture. Cast does all 
that's ^required, though it forgot 
completely about makeup, Players 
(except Allen) age 18 years Without 
losing a hair or acquiring a wrin- 
kle. Photography up to snuff, and 
abounding in aerial scenes. 

Slap-bang story, woven around 
conspiracy, fisticuffs arid, near-ca- 
tastrophe in the. clouds, has been 
prettied to the extent that it's with- 
out rough angles for young 'uns. 
Concerns a trio of war heroes who 
go from barnstorming to' commer- 
cial flying, and finally perfect a 
robot plane which Jimmie Allen 
saves from the hands of foreign vil- 
lains., 

William Gargari, Kent Taylor and 
Robert Fiske handle •'. the major 
roles. Katherine DeMilie appears to 
be injected simply 'because • even 
kids can appreciate a good looking 
gal. She gets footage and does 
okay, but her part is never defined 
much beyond decorative levels. Sid 
Saylor, as -an erstwhile sideshow 
barker, supplies the comedy, and 
Grant Withers the menace, Allen, 
as star, comes in when practically 
half the footage is unwound, but 
this is no drawback. He gets the 
climax, and considering that he 
might not have had the Wallop in 
70 mins. which he now has in 35, 
it's one of ^those all's-well-that- 
ends-well moves. Edga. 

Eliza Comes to Stay 

(BRITISH MADE) 

London, April 10. 
Twickenham Film production. Stars 
Betty. Balfour, Seymour Hicks. Directed 
by. Henry Edwards. Adapted from H. V. 
Esmond's play by H. Fowler Mear; Camera, 
Sydney Blythe. At Piccadilly, April 0, 
•30. Running time 75 mlns. 

Eliza Vntan.i..;... ...Betty -.Balfour 

Sandy Verrallw Seymour Hicks 

Monty Jordan...,;.. R. Whatmore 

Sir Gregory Nelson Keys 

Vera Laurance Vera Boggettl 

.Lady Elizabeth Ellis Jeffreys 

Herbert .... ..i. . ..Oscar Asche 



kids before and knows how to work 
with them. 

George Ernest is the very sympa- 
thetic center of interest. Story is 
built around his father whose ne^ 
gleet affects the youngster poig- 
nantly. Ernest strongly reminds of 
Jackie Cooper. Several other kids 
are similarly bereft of parental love 
but: the scenario' concentrates on 
Ernest's plight and follows him 
through his heartbreak at the boys' 
military school.. The situations are 
quite, touching, one such moment 
being .."when Christmas arrives and 
the parents of all but four kids 
■come to take them home for the 
holidays. 

The ending is a bit theatrical, 
Ernest trying, to commit suicide by 
riding a canoe over a dam. Canoe 
goes over with the lad but his 
father, suddenly doing an about- 
face, comes to his rescue. 

While Ernest stands head and 
shoulders above his young compai: 
ions in the cast, the others are all 
excellent. Little Billy Lee is a very 
icute fellow. He does a swell tap 
dance, backed by other boys. Sher- 
wood Bailey, tough kid, very good 
also, while a freckled lad, not des- 
ignated by billing, is ^unusually 
funny singing a pop song. There 
are other laughs, some of them sup- 
plied by the ..school janitor, Henry 
Travers. Lester Matthews plays 
the. father of Ernest, a good type. 

Char. 



Karneval und Liebe 

('Carnival and Love') 
(VIENNESE MADE) 
(WITH SONGS) 

Le'nour release of Saecha Production. Fea- 
turing Hermann Thlmlg and Men Deyers. 
Directed by Karl Lamach. Mutlc adapted 
from Joliarin Strauss. At the Casino, X. V., 
week of April 3, '36. Running ti le 78 
mlns. . ■ . . 

Henry Rolland 

Herr Tuerlchelm ... 
Loretta ........... 



Dolly 
Lenz 
Tobi 



Ma Noh e Una Cosa Seria 

('But It Isn't Serious') 

(ITALIAN MADE) 

Rome, April 6. 
Colombo S. A. production and release- 
From comedy by Luigi Pirandello of 
same title. Features Vlttorlo De Sica. and 
Ellsa Ceganl. Directed by Mario 'Camer- 
inl. 



According to the producers, this 
charming pre-war play has been 
'brought 'thoroughly • up to date for 
the film Version, while 1 retaining all 
the charm and humor of the orig- 
inal.' Except for the changes of 
modern dress, there seems little 
about the filmlzation that can be 
called an improvement. Theme has 
been copied and hackneyed to such 
an extent that there appears little 
reason lo revive it. . 

Betty Balfour, hidden behindenor- 
mous dark glasses and hideous 
'Orphan Annie' clothes, gives an in 
telligent rendering of .the frightened 
little ward who descends on the 
home of a susceptible bachelor mak 
ing preparations for the arrival of 
an infant. This role, played by 
Seymour Hicks, is handled with less 
finesse than usual. 

A few cabaret shots are enlivened 
by the virile personality of Diana 
Ward, and Nelson Keys gives one 
of his usual good old buck imper- 
sonations. 

There is a slowness in the whole 

rpceedings that won't help people 
to forget the vintage of the com ' 
edy. But those who are attracted 
to it "in the first place will doubt- 
less enjoy it. 



(In Italian) 
Story is about a susceptible young 
man who is so afraid of getting in- 
volved In marriage seriously that he 
tries a sort of vaccination against 
marriage. That is, he marries a 
young woman who is half house- 
keeper, half proprietor ,of a small 
boarding house, in whom he is not 
a bit interested. 

He sticks her off in a small house 
in the suburbs and considers him- 
self safe: he's married, but it isri'i 
serious. And now he's safe against 
anyone else's luring him into a seri- 
ous relationship. 

But the wife fools him> for by 
and by he 'discovers' her, and. finds 
that she is as desirable as any of 
the other young ladies he has been 
flirting with. In the end he finds 
himself seriously married after all 

Beln. 



Hermann Thl . Ig 
Herbert Hucbner 
. ... Lien Deyers 
llinor von Dally 
. . ,'. Dans Moser 
. . Karl Rudolf 



insists on having them. This also 
applies to Robertson JJare, their old 
foil. 

Leading lady, Diana Churchill, is a 
newcomer in pictures, films well, and 
plavs adequately a comparatively 
small part; A quantity of support- 
ing roles are played by Sarah All- 
good, J. H. Roberts and H. G. Stoker. 

Basic story is a thrilling crook 
melodrama, with, a sufficiency of 
suspense to keep the plot going- to 
the finish, but its unfoldmerit is 
far.cial. It's pleasing entertainment. 



(In German) 
Story so stereotyped that there's 
never any doubt about the outcome, 
and a virtual absence of standout 
tunes shaves 'Karneval und Liebe's' 
chances. Lamach's direction. , also 
was a fruitless labor. Realizing the 
plot limitations he's tried to design 
some, camouflage which only serves 
to accentuate the thinness of the 
whole thing. 

What pleasantness does eriierge 
is chiefly due to Hermann Thimig's 
and Lien Deyers' snappy conduct. 
Dans Moser, as the manager of a 
roustabout stage star, and Karl 
Rudolf, as the star's servant> pro- 
vide the comedy, but get less than 
half a chance. Moser especially has 
been fitted with such cut-and-dried 
lines arid situations and it's a credit 
to him that he registers at all. 

Plot concerns a matinee idol 
whose high living has sent him into 
such debts that he's unable to keep 
creditors away. His manager finally 
arranges for him to marry a rich 
girl; but meantime the actor has 
fallen in love with an apparently 
obscure, girl whose surname he 
doesn't even knowi It doesn't require 
any omniscience to figure out that 
the rich girl and the obscure blonde 
(Lien. Deyers) are identical. 

Thimig gets dniy one full-length 
song, during the entire unreeling. 
It's title is not impressed and the 
lyrics appear to be vaguely reminis- 
cent And the words mean about the 
sjime. Lamach's camouflage con- 
sists chiefly, in roving camera work 
to offer by-play or buildup for the 
main theme. At times it becomes 
noticeable irrelevant, and frequently 
reaches newsreel proportions. Edga, 



FORGET ME NOT 

(BRITISH MADE) 

London, April 6. 
United, artists release of London Filni 
production. . Stars Benlamlno Glgll; fea- 
tures Joan Gardner... Directed by Zoltim 
Korda. " Scenario, Hugh Grey, Arthur 
WlmporlB: camera, Hans Sclmeeberger. At 
Cambridge theatre, March 30, '36. Running 
time fu mlns. 

Enzo Curtl. ..Benlamlno Glglt 

Helen . . . Joan Gardner 

Hugh Anderson Ivan Brandt 

Curtis Manager... ...... ...Hugh Wakefield 

Irene ..Jean Stuart 

London Manager... . , .Allan Jeayes 

New York Manager i.. ;Hay Petfle 

Arnold . . . , .'...-. ..... .Charles Carson 

Berivenuto. .Richard Gbfe 



MAGIC MOUNTAIN 

(SWISS MADE) 

Lenauer release -of Mentor production. 
Stars Dltta Parlo. Directed by Dlmltrl 
Kirsanoff, Screen play Benja.mln Fondftne; 
from novel ' 'Separation des Races' by 
Ramud; music,. Arthur Hlhneger, Arthur 
Hoeree: original title 'Rapt.' At BGth St 
Playhouse, N. Y. f March 28, '30. Running, 
time, 73 mins, 

Elsl ............................ lta. Parlo 

Hans.... , ..Dyk Rudens 

Gottfried . J. Kaspar Ilg 

Flrniln G. Vital 

FlrminJj mother. . . . . ; . J. .Marie Laurent 

Jeanne. N, SIbirBkala 

Village Idl .Lucas ttrldoux 

Peddler. ..... . . . . , A. Boverid 



DONOGOO TONKA 

(GERMAN MADE) 

UFA production and release. Features 
Anny Ondfa and Viktor Staal. Directed 
by Reinhold Schuenzel; music, Franz 
Doelle. At 70th St., N. T., starting April. 
10, '30. .Running time, 100 mlns. 

.Tosette Anny Ondra 

Pierre Viktor S'taal 

Albert Will Dohin 

Trouhadec Heinz .Salfner 

Margnjat . , . . , rlbert Waecher 

Broudler Oskar Slma 

Ruflsque ... .Paul Elldt 

Volsln : Albert Florath 

Slmplou Rudolf Platte 

Sekreterln .. .Tine Schneider 

Bonmter Ewald Wenck 

Pollzist Ernst Behmer 

Dlrektrlce Olga Llmburg 

Verkaeufer Franz Weber 



TOO MANY PARENTS 

. Paramount release or A. M. Botsford pro- 
duction. Directed by Robert F. McGowan. 
Story, George" Templetoh and Jesse Lynch 
Williams ;' adaptation, Virginia Van Upp 
and Dorla Mallby; lm editor. '■ Edward 
Dmytryk ; .camera. Karl.Strues. At .Strand 
. JJWjn,, half double bill week April 10, '30 
'Running time, 73 mlns. 

GHntpn Meadows.; ...Buster Phelps 

Phillip Ste-wart. .Georgo Ernest 

Billy Miller... ...... Billy Lee 

Col Colmaii Howard C. Hickman 

{Irs Saunders .-.Porter Hall 

^'Jler Colin Tapley 

)\y Col Frances Farmer 

w "kln.s Henry Travers 

Mark Stewart Lester Matthews 

Morton Downing , Douglas Scolt 

Judire Jonathan Hale 

Clinton's other Mabel Forrest 

C ntons' Stepmother... Lillian AVeflt 

Clinton's Stepfather Frank Mayo 

Cadet Williams radley Metcalfe 

Morton's Sister Lois Kent 



A very human and frequently 
touching account of the lives and 
heartaches of young. boys in a mili- 
tary school, several of whom are 
left to a virtual parentlcss exist- 
ence. While in the programmer 
class. "Poo Many Parents' is the 
^•nolesome type of picture that 
snould do fairly well, especially in 
the family houses. 

Story is rather simple but much 
credit is due A. M. Botsford, the 
producer, his director (Robert J*\ 
jucoownn) and others for the appeal 
« gi'nt'rates. McGowan has directed 



(In German) 

Routine German production. Where' 
this film wavers badly is in 100 
minutes running .time, .. a.nd ...this 
length seems at least 30 minutes 
longer because of windy dialog and 
absence of action. 

Viktor Staal, hero of piece, looks 
somewhat like Chester Morris in his 
more robust scenes. But he gets 
few opportunities to show any truly 
dramatic emotions because of story 
and dialog limitations. Anny Ondra 
makes a fair femme companion in 
the other vital role. Character she 
plays here is so lightweight that it 
only allows comedienne portrayal. 

'Donogoo Tonka' is a fanciful tale 
of two young folks in Paris, who 
,eventually stumble onto a fortune. 
The pair., Pierre and Josette, are 
taken over a rambling, meaningless 
route before scripters and director 
finally decide to get down to meat 
of the plot. This merely involves 
the delicate task of selling a, wealthy 
banker the idea that the imaginary 
city -of Donogoo To.nka really exists 
in South America. 

Expedition financed, Pierre estab- 
lishes headquarters in wilderness 
country after days of marching. 
Naturally, not far from where ho 
builds the town gold is found. And 
then; the story goes slightly daffy, 
or maybe comic opera. Knlirc cast 
bursts into' the theme song, which 
is .supposed to speed joyous lahnrs- 
of Pierre's aides. 'Course, Pierre is 
a rich man sinee he's head-man of 
entire village, and he's re-united 
and wed to Josette. Pretty heavy 
dose for any audience to swallow. 

Camera work i* aces. Nice musi- 
cal score, even down lo theme mel 



{In French) 

This ; European . production was 
probably never intended, to. be 
scanned commercially; it's a highly 
arty film, with considerable merit 
along those lines, although it's liable, 
to be a distinct headache to theatres 
not expecting this sort, of thing or 
.not knowing what to do with it. 
Properly billed and exploited, the 
arty houses should do okay with 11. 

Story is laid In the Alps- and was 
made there by a group of mostly 
French actors, pita Parlo, who stara, 
originally" was' German but had a 
spell of Hollywood. Technique is 
almost along silent lines and there 
is very little spoken dialog, although 
a constant musical score is used. 
It's a splendid score, too, by Arthur 
Honneger and should have some 
draw value on its own from that 
quarter. 

Splendid photography and inter- 
esting technique do a lot to take the 
burden off the story. The story, in 
fact, doesn't matter. It's entirely a 
matter of what -the camera and 'di- 
rector have managed with angles 
and shadows. Kauf. 



Rather a trite story starting with 
a young girl having a ship board 
flirtation with the ship's officer. Her 
misunderstanding, disillusionment 
and subsequent marriage' to a 
famous Italian tenor -form the 
nucleus of the plot. 

Heroine's romance is shattered by 
the 'bad' woman's- scheming to re- 
tain hec straying lover, and Joan 
Gardner, as a young secretary, sufr 
fering from a broken heart does lit- 
tle but look, intense and- listen in 
rapt wifely devotion during the. lat- 
ter scenes to her husband's concerts. 
: Beniamino Glgll Is jiatural and 
charming in the stellar role, that of 
a famous singer with a motherless 
son whdr wins a young wife but rer 
alizes her unrest and yearning. for 
her lost love; , 

When the girl .meets the young of 
ficer again, she is, on the. verge of 
running away with him; the hus 
band hears of this and goes through 
his concert in agony, till his man- 
ager tells him that the wife Js back 
in l»er accustomed place In her bo*. 

Gigli has a. charm that endears 
him to onlookers, and has touching 
devotion to his boy and new wife 
make him photographically accept- 
able to. this new type of audience 
Shots of him in various operatic 
characters give splendid scope for 
his voice, which records admirably 



PANIC ON THE AIR 

'Columbia release of Ralph Cohn produc 
Won. Features Lew Ayres, Florence Rice t 
Benny Baker. Directed by D. Boss Leder- 
man. Story, Theodore A. Tlnsley; screen- 
play, Harold Shumate; editor, James 
Sweeney; camera, Benjamin Kline. At 
Globe, N. Y., week April 18, '36. Running 
time, 04 minutes. 

Jerry.... ..Lew Ayres 

Mary ..Florence Rice 

Andy , , , , .Benny .Baker 

Gordon ...Edwin Maxwell 

Fitzgerald. .Charles Wilson 

Danker., Murray Alper 

Major Bliss.. i Wyrley Btrcb; 

ClUanl... obert Emmett Keane 

Dngan Gene Morga 

McNulty. Eddie Lee 



POT LUCK 

(BRITISH MADE) 

' London, April 7 
Gaumont-BrltiHh release of Gainsborough 
production. StaTS Tom Walls, Ralph Lynn: 
features Robertson Hare. Directed by foni 
Walls. Screen play and dialog. . Hen 
Traver., camera, - Roy Kelllno, Arthur 
Crabtree. At New Gallery, April 1, 30. 
Running time 71 mlns. 
Insp. Patrick FltzpatrlcU 
Reggie Bathbrick... 



Mr. Pye.. 
Jane Bathbrick. 

Cream 

Mrs. Creai .... 

Kelly 

Mackall 

Mrs. Kelly 

Hcrlcley 

Kcvls 

Davey , . , 

Jacobs 

Miller 

Lever 

Hip accomplice. 
Chief Constable...... 

Country Constable. 



Tom Walls 

Ralph Lynn 

. Robertson Hare 
.Dlirnu Churchill 
, . .Gordon James 
. . . .Martlta Hunt 
, .J. A. O'Hourke 

T. Klihy 

. . .H.inah Allsood 

Roy Emmon 

J. H. Itftbcris 

M. (',. Stoker 

, .CharlPM Barrett 

Cyril Smllh 

..Sam Wilkinson 
..Loul'i Bradfleld 
Peter' Hawthorne 
.Tati.es Grfy 



ody. 



Wear. 



(Not for V. S. release! 

A typical Walls-Lynn play. Basic 
idea is- running down of a band of 
London criminals who specialize in 
stealing art treasures. Walls' is a 
retired Scotland Yard detective in 
spector who undertakes just one 
more job to show up his successor 
always jealous, of him and inclined 
to sneer at his. methods. 

A perfect part for Walls wif.h his 
long time associate, Lynn, playing 
his usual inane role. They both 
stand out exactly as the public here 



This is quite a far-fetched story 
with a .title to match, but an exclt 
ing screenplay gives It an excellent 
chance to count in the smaller first 
run spots on its own, and it should 
lend plenty support in the dualers 
Lew Ayres is something to sell in 
this film, dominating the plot from 
start to finish arid giving an ex 
tremely creditable Impersonation of 
a radio sports announcer, if not the 
most creditable yet. 

Harpld Shumate with his screen 
play did yeoman work In at least 
partially overcoming the highly im 
aginative original by Theodore A 
Tinsley, an original which laid it 
self wide open for spoiling by a less 
capable adapter,' 'while "13. Rossi Le 
dcrman staged the film at a brisk 
pace. In . its entirety, though 'B r 
product, the film is a credit to Ralph 
Cohn; producer. 

Ayres plays the sports announcer 
with a flair for uncovering mysteries 
and scooping the town's newspapers 
and police.. Though, the dialog in 
spots makes him. out too much as 
'the great I am,' Ayres smartly un 
derplays the lines, foiling nicely for 
the quiet stooging of his assistant 
Benny Baker. Latter capably han 
dies most of the laughs the picture 
contains. Florence Rice is the other 
half of the love interest, which is 
hardly stressed at all. The girl, in 
trying to recover ransom mone 
paid by her father, becomes inno 
cently involved in the murder of the 
kidnapper's .husband. Miss Rice, in 
eidentally, looks and acts at her 
best in this film. 

Some newsreel clips arc cleverly 
introed and add suspense to the pic- 
ture; first, the flashes of a world 
series game, allegedly between the 
N. Y. Giants and Detroit, and the 
basis for the film's murder mystery; 
second, the running of a steeple- 
chase, that Includes some exciting 
falls by horses and jockeys. 

Aside from the film's featured 
trio, the east doesn't ' get much 
chance to show its stuff, ICddie Lee, 
as Ayres' Chinese valet, McNulty, 
gets the best opportunity, while Kd- 
win Maxwell. Gene Morgan and 
Murray Alper are quite submerged 
iri the script. 
Benjamin Kline's camevainp okay. 



Legy Jo Mindhalalig 

('Be Good Unto Death') 
(HUNGARIAN MADE) 

Budapest, April 6. 

Lux production ami release. Adapted 
from Zslgmond Moi'lrs' play; cncnarlo. Eu- 
gene Szatmari; clircfted: by Istvan S/.ekely; 
music, Paul Gyonfjy; Jyvlcs, Istvnn iiaeon; 
camera, Istvan Elben. 

Cast: I.acl Devenyl, Ella Gombaszoglj 
Clara Tolnay, Annie Rcthy, Maria Slmonyl, 
Julius Csortos. iCalman Rozsahegyl, Fereno 
Kiss, Imre Raday. 

(In Hungarian) 
Be- Good Unto" Death' is a-good 
picture with a very Hungarian at- 
mosphere, without artificially at- 
tempting quaint national character- 
istics calculated to lure of foreign- 
ers. ... 

Setting is famous old boys' gram- 
mar school and town of Debreczen 
in 1894. Hero is a small schoolboy, 
Mike, who works his way through 
school, by teaching a classmate and 
by reading aloud to a blind old genr 
tleman. He falls under the suspicion 
of having stolen the old gent's lot- 
tery ticket and does not clear him- 
self, because that' would- establish 
the guilt of a .'grown-up' about to 
marry his classmate's . sister, and 
Mike is too loyal to get. the family 
into trouble. Everything is cleared 
up in a Dlckensian manner in the 
end. 

Laci Devenyl, a boy of 11, Whose 
exceptional talent was. discovered 
when he acted the part of Jimmy in 
'First Legion,' legit, last fall, plays 
Mike with remarkable sincerity and 
conviction. This little shaver will 
go far; he has the unerring instinct 
that cannot be taught. 

Szekely, the director, has made 
an excellent job on the school scenes 
especially. Acting is very good 
throughout; scenario is well con- 
structed and shows the experience 
which Eugene Szatmarl has gained 
during years of work in Oermany. 
Settings are very satisfactory. 

It is one of the : best pictures made 
here so far; and sure' of local suc- 
cess. Will probably have great ap- 
peal for Hungarian neighborhoods 
in the United States, too. Jacbhi. 



LAWLESS RIDERS 

Columbia production and release, Tea* 
tures Ken Maynard; Geneva) Mitchell. 
Directed by Spencer Gordon i Betinet; Story; 
aj»d- screen play,' Nate Gatrert; camera, 
Herbert Klrkpatrlck; editor, Pvlght Cald- 
well, At Arena, N. Y., half dual bill, 
April 10-21/ '30. Running time, 58 mins 



Ken Manley 
Edith Adams 

Bart 

Pedro 

Carl. 

Prod ; ..... v 
Twister 
Sheriff 



« • t . • f . • i . . 



Ken Maynard 
; Geneva Mitchell 
. . . .Harry Wopda 
.Frank Ynconelll 
.,;,W*liy Wale* 
. .SUnti Whitakc-r 

Frank Kills 

. .Jacjc Rpckwell 



Riin-of-the mill western, with... 
Maynard's name about, all there la 
of .promotional opportuhi^r. Direc- 
tion, story and photography wander 
around in a well-worn groove. 
' What little embroidery there 19 
to offset this plain needlework is 
contributed chiefly by Maynard's 
frenzied exploits, and a pair of six- 
gun stooges (Frank Yacduelli and 
Wally Wiles) whose fairly hefty 
footage has chuckle value, Geneva 
Mitchell, as the banker's ; daughter 
who sticks by. her hero even when, 
he's on the verge of stretching rope 
for murder struggles In yajn- to 
"make something besides stereotype' 
Of her role. Harry Woods turns in 
a stock chore a^ villain, 

Fisticuffs appear in practically 
every reel, but the situations leading: 
up to them are harder than usual to 
swallow and frequently, serve to take 
the edge off the mayhem. Maynard. 
essays —one cowboy song which, 
comes off only so-so. Edga. 



FOLIES BERGERE 

(FRENCH VERSION) 
(WITH 80NG6) 

T'nlted ArtlKls rclcano of -20th Century 
production. Stars Maurice Chevalier. 
Features yim' VTv'a, Natalfe Pafr'y.' Dfrc.' l- ' 
ed by Roy Del Ruth. Kroncli dluluij. Mnr- 
cel Achard; French- lyrics, Alfrr>'l Wllle- 
meiz. At C'lnfma de Parle, wc<-k April 
17, '30. 'Running time, 63 rains, 



(In French) 
This is one of the two or three 
French language films made In 
Hollywood during the past four 
years and is a creditable job. Scv-„ 
cral actors wcro imported to sup- 
port Chevalier in it and it has long 
ago proven to have been a wise 
move, since it did well In the French 
market.. It now appears in N. Y* 
for the first time and is being routed 
around in a few of the specialized 
French-language houses where It 
won't do too woll because presum- 
ably Chevalier fans have already 
seen it and others won't care. CoU 
leges, usual best bookings . fo» 
French-language films In the U. S„ 
obviously won't care much for the 
subject matter. 

Natalie Pstfey (the 'Princess' that 
reporters give her, is not used in the 
billing) handles the assignment that 
Merle. Oberon had in the English 
version with an equal amount of 
looks and dignity, while Sim Viva 
emulates the work of Ann Sothern. 
Rest of the cast is different from 
the American version, too, and Just 
adequate. Chevalier, of eourse, la 
equally adept iri either lan gunge, 
while productionally there is no. real 
difference between the two. 

Humor lane had it that the French 
version had been made a good, deal 
more risque, than the original. If 
so. It doesn't show as screened here. 

jCdit/. 



VA RIETY 



★ 

AN A N N 0 U N C E M ENT 

B T 

R OB E R T L • R I P L E Y 

TO THEATRE MANAGERS EVERYWHERE AND ALL 
OTHER TALENT BUYERS INTERESTED IN BOOKING MY 

'BELIEVE IT OR NOT" THEATRE UNITS 

I WISH TO SAY THAT I HAVE APPOINTED 

NBC ARTISTS S E R V I C E 

OF THE NATIONAL BROADCASTING COMPANY 
NEW YORK CHICAGO SAN FRANCISCO 
AS MY EXCLUSIVE BOOKING REPRESENTATIVES 

WARNING: As Usual, I will prosecute all imposiers. Only NBC Artists Service is. 
authorized to offer "Believe It or Not'' Theatre Units for sale. 




DOUGLAS F • STORER PERSONAL REPRESENTATIVE 

★ 



"Believe It Or Not" Ripley Knits Mean Bigger Box Office Business 



Wednesday, April 22, 1936 



t 9 



VARIETY 



31 




OF CURRENT RELEASES 



Gower at Sunset, 
Hollywood; Cal. 



Columbia Offices, 729 Seventh Ave., 

voiumoia New York N y 



Abdul the Djmned, Th« stery of Abdul. Hamid- n of Turkey. Nils Asther, 

Adrienne Ames, Fritz. Kortner. Dir. Karl Grune. Rel. pending. 
Calling of Dan Matthews, The. Harold Bell Wright's novel. Richard Arlen. 

Charlotte Winters. Dir. Phil Rosen, 66 mins, Bel. Dec. 10. Rev. Jan. 29. 
Ie Thief, The. Western!. Ken Maynard, Genev Dir. Spencer 

Gordon Benhet. Rel. Feb. . 28. 
Dangerous Intrigue. Famous surgeon does a comeback. Ralph Bellamy, 

Gloria Snea. Dir. David Silman. 6? mins, Rel. Jan. 4. Rev. Jan. 22. 
Devil's Squadron. Richard Dl Karen Morley. Dh\ Erie Kenton. Rel. 

April 35, 

Don't Gamble with Love. Expose of gambling: backed by a dramatic" story. 
Ann Sothern, Bruce Cabot, Irving Pickel. Dir. Dudley Murphy. 65 ming. 
Rel, Feb. 16. R«Vv -March -4,..-:- . . 

Hell Ship Morgan. Purgatory on a tuna fishing boat, George Bancroft. Ann 
Sothern, • Victor Jory. Dir.. D; Ross Led.er.man.. 64 mins: Rel. Feb. 8; 
Rev... March 11. 

Heroes ot the Range. Western. Ken Maynard, lr. Spencer Gor- 

don.. Bennett. Rel. March 28. 

If You Could Only Cook. Kitchen masquerade. that ends In a wedding, Her- 
bert Marshal), .lean Arthur, Leo Carrlllo. Dir. Wm. A. Selter. 72 inins. 
. Rel. Dec. 30. Rev. Jan. 1. 

Lady of Secrets. Love comes at last to sealed Hps. Ruth Chatterton, Marian 
Marsh, Otto Kruger, Robt. Allen. Dir.. Mario nGerlng. 73 mins. Rel. 
Jan. 25. 

Lawless Riders. Western. Ken. Maynard, Geneva Mitchell. Dir. S. G. Ben- 
nett.; 67 mins. Rel. Dec. 28. 

Lone Wolf' Returnsi The. Favorite screen and fiction character reappears. 
Melvyn Douglas, Gail Patrick, Tata Birel. Dir. Roy W. Neil. 68 mins. 
Rel., Dec. 20. Rev. Feb. 6. ,,;';.-."' 

r. Deeds Goes to Town, FormerTylbijera Hat.' Gary Cooper, Jean Arthur. 
Dir. prank Capra. Rel. April 12. 

Music Goes Round, The. Love on a showboat goes sour on Broadway. Harry 
RiGhman. Rochelle Hudson. Ed Farley and Mike Riley (authors of the 
sorig>. Dir. Victor SchertZinger. 86 mins. Rel. Feb. 27. Rev., Feb. 26. 

Mysterious- Avenger. Clias; Starrett, Joan .Perry. lr. David Sel 62 
mins. Rel. Jan. 17. Rev. April 8. 

Panic, on. the Air. Radio figures in a crime detection. Lew Ayres, Florence 
Rvce. Dir. D. Ross. Lederman. 66 mins. Rel. April 10. 

ride of the Marines. Charles Bickford, Florence Rice.. RosS Leder- 

man, .Rel. April 2. . . 

You May Be Next. A super criminal! dfefljeft the w.or.ld. Ann Sothern, Lloyd 
NolajB. Dir. Al. Rogell. 67 mins. ' ReK Dec, 31. ReV. March 4. 

First Division °* lce8: 

Releases -Also. Allied. Chjeaterfield and Libert;' •> 
rllljant Marriage (Invincible). A screen version of Ursula Parrott's great. 
Redbook Magazine novel, "Brilliant Marriage.' Ray-Walker, Joan Marsh. 
Dir. Phil Rosen. 64 mins. Rel. March 25. 

August Week-end (Chesterfield). Light, breezy .entertainment about the 
financially and socially tangled lives of- the smart set. Valerie Hobsoo,' 
Paul" Harvey, Betty Compson. Dir. Charles Lamont. Rel. April. 10. 

Dark Hour, The (Chesterfield). A fast-moving mystery, presenting a baffling 
problem in crime detection. Irene Ware, Ray Walker, Burton Churchill. 
DJr. Charles Lamont. Rel. Jan. 15. 

Drake the Pirate (Alliance). England's . virgin queen In a human tale of 
devotion. Matheson Lane, Jane '■■ Baxter. Dir. Arthur Woods. 78 mine. 
. Rel. April 1. 

Gun Play I Beacon). Western. Big Boy Williams, Marian Shilling. Dir. Al- 
bert Herman. 69 hiina. Rev. Jan. 1. 

Itch . Hike-to Heaven (Invincible). iStory of actors In a traveling- troupe, and 
how they crash Hollywood. Herbert' Rawllnson, Henrietta Crosman, 
Russell Gleason, Polly Ann Voung, Anita -Page. - Dir. Frank Strayer. 
63. mins. Rel. Deo. 1. Rev, March 18. 
I Conquer, the Sea (Halperln). An exciting yarn of Newfoundland whaling 
wajters— an outdoor story ot unusual action and drama. Steffi Duna. 
DJft Victor Halperln. §7 mins.\ -Rel. Feb. 1. 

Law of the 45's (Normandy). A dash' Ing tale' of reckless courage triumphant 
over great odds. Mlle-a-minute romance geared to the speed of ham- 
mering hoofs and rapid gunfire. Big Boy Williams, Molly O'Day.. Dir. 
John McCarthy. 56 mins. Rel. Dec. 1, 

Little Red Schoolhouse, The (Chesterfield). Gay, carefree childhood in the 
little red scroolhouse — rebellious, misunderstood youth behind gray re- 
form walls. Frankie Darro, Dickie Moore, Corky. Dir. Charles Lamont. 
66!mins. Rel. March 10. 

Living Dead, The (Alliance). Coffins and chills— terror and thrills, and dead 
that live again! George Curzon, Sir Gerald du Maurler. Dir. Thomas 
Bentley. 65 mins. Rel. Feb. 29. 

Lucky Terror (Futter). Western. Hoot Gibson. Dir. Alan James. 61 Ins. 
ReL Feb. 20. Rev. April 8. 
Id Curiosity Shop (British made). Dickens story. Ben Webster, Hay Petrie. 
Dir. Thos. Bentley. 90 mins. Rel. Dec. 25. Rev. Dec. 25, 

Red Wagon (Alliance). Life under the big top with cross currents of love, 
hate, and revenge. Charles Bickford. Raquel Torres, Greta Nlssen, Don 
AlVarado. Anthony Bushell. Dir. Paul L. Stein. Rel. Dec. 8. 

Ring Aroupd the Moon' (Chesterfield). A strong human Interest drama of the 
daughter of a "newspaper publisher and a reporter. Erin O'Brien-Moore, 
Donald Cook, Ann Doran. Dir. Charles .Lamont. 69^ mins. Rel. Jan. 22. 

Southern Maid (Alliance). Romantic story under Southern skies.- Bebe Dan- 
iels. Dir.. Harry Hughes. 60 mins. Rel. 

Spy 77 (Alliance). Italian war espionage highlighted by spectacular airplane 
warfare. Greta Nlssen, Don Alvarado, Carl Dlehl. Dir. Arthur Woods. 
77. mins. Rel. Jan. 15. Rev. Feb. 12. 
Ifty (Diversion). A murder mystery of the range. A cowboy saves him- 
self from the gallows in a story packed full of excitement. Hoot Gib- 
son,. June Gale. Dir. Alan Jamos. 60 mins. Rel. Dec. 27. 

Tango (Invincible). The brilliant story of a glittering night club dancer who 

— p4etrett"ttm-^wcng partne r - i n—he-r-da-nee— e-£- life, — Atocl^...NJxQii l ^CliLck_ 

Chandler. Warren Hymer. Dir. Phil Rosen. 70 mins.... Rel. Jan. 10, 
Rev. Feb. 22. 



Burbanx 

Calif. 



First National 5 



t 321 W. 4«th St., 

New Yorki N. Y. 



rides Are. Like That. From play 'Applesauce.' Confident youth. Ross Alex- 
ander, Anita Louise. Dir. Wrri.'McGann... 66 mns. Rel. April 18. -ReV. 
March 25; 1 •■' <' 

roadway' Hostess. Glamorous drama of Broadway's bright lights. .WInl 
Shaw, Phil Regan, Genevieve Tobln. Lyle Talbot, Allen Jenkins. Dir. 
rFrank McDonald. 69 mins. ReJ. Dec. 7. Rev. Dec, 18. 
Captain Blood (Cosmopolitan). Based on Rafael Sabatlnl's smashing tale ot 
tlie sea rovers of the 17th century. Errol Flynn, Olivia de Havllland, 
Lionel At-will, Basil Rathhone. Ross Alexander. Guy KIbbee. Dir. Michael 
Curtiz. 119 mins. Rel. Dec. 28. Rev. Jan. 1. 
Celling Zero (Cosmopolitan). Story of three war buddies who, In developing 
commercial aviation, are thrown together In ■ the most exciting events 
of their careers. James Cagnev, Pat O'Rrlen, June Travis. Stuart Er- 
win, Barton MacLane. Dir. Howard Hawks. 95 mins. Rel. Jan. 25. 
. Rev. Jan. 22. 

Golden Arrow, The. Bette Davis, George Brent, Carol Hughes, Henry O'Neill. 
Dir. Alfred E. Green. Rel. May 9. 

Hearts Divided. Marlon Davies, Dick Powell, Charles Ruggles, Edward Ever- 
ett Horton, Arthur Treacher. Dir. Frank Borzage. Rel. May 30. 
|n Her Hands, The. Margaret Lindsay, Glenda Farrell, Warren Hull 
Lyle Talbot. Couple of girls 'go into the law business. .Dir. William 
Clemens. Rel. May 23.-' '., J >'•? ; 

M *n of iron. Comedy-drama' whlcti treats of the adventures In high society 
of an unpolished workman. Barton MacLane. Mary Astor, John Eldredge. 

M„*j Dir - Wm - McGann. 61 mins. lie!. Dec. 21. Rev. Dec. 11. 

murder of Dr. Harrlgan. Murder mystery. . Kav . Unnaker. Rlcardo Gortez. 
Dir. Frank McDonald. 67 mins. Rel. Jan. 11. Rev. Jan. '22. 
° ad K Ga ^ 0, Powerful drama with the glamorous romance of a girl who 
Battles to establish the innocence of the man she loves who has been 
oramed and sent to .1 terrible penal Institute hv crooked notltk1nr.« 
Ronald Woods. Kay Linaker. Dir. Louis King. 60 rnlns. Rel. Feb. 15. 
«ev. teb. 26. 

mflln j9 K ,a > The. Famous Broadwav entertainer, double-orosspfl by gold- 
"'oging girl friend, flnds love and success away from Big -Oit.v. AlJol- 
soti, Sybil Jason, Yacht Club Bovs, Cab Calloway and Band. Edward 
J "' N t- Horton. Dir. William Keigrlcv. So mins. Rel. April 11. Rev. 



April S. 



Snowed Under. Adventures of youn 



These tabulations are compiled 
from information supplied by the 
various production companies and 
checked up as boon as possible after 
release. Listing is given when re- 
lease dates are definitely set. Titles 
are retained for six months. Man* 
agers who receive service subse- 
quent to that period should pre- 
serve a copy of the calendar for 
reference. 

The running time as given here 
is, presumably that of the projection 
room showings and can only approx- 
imate the. actual release length in 
those states or communities where 
local or state censorship may result 
in deletions. Running time in the 
reviews as given in 'Variety' carry 
the actual time, clocked in the -the- 
atre after passage by the New York 
state censorship, since pictures are 
reviewed only in actual theatre, 
showings. 

While every effort is made to hold 
this list accurate, the information 
supplied may not always be correct, 
even though official. To obtain the 
fullest degree of accuracy, 'Variety' 
will appreciate the co-operation of 
all managers who may note discrep- 
ancies. 

Key to Address 

Harold Auten, 1640 Broadway. 
Amklno, 723 Seventh Ave. 
Bavaria Film, 489 Fifth Ave. 
Casino,. 240 E. 86th St. 
Danubis,: 729 Seventh Ave. 
DuWbrld, 7-29 Seventh Ave. 
European, 154 W. 65th St. . 
Garrison Films, 729 Seventh Ave. 
Franco-American, 66 Fifth Ave. 
General Foreign Dales.. 729 7tb Ar*> 
Oermanla, 22-33 19th St.j Astoria,. L. 1 
J. H. Hoff berg, 729 Seventh Ave, 
Inter-Continent, 6 0 E. 42nd St. 
Kinematrade. 723 Seventh Ave. 
. Jean Lenauer, 260 W. 67th St. 
Martin Nosseck, 326 Audubon Ave. 
Metropolis, 260 Fifth Ave. - 
Scandinavian Films, 220 W. 42d. 
John Tapernoux, 126 West 46th SL 
Ufa, 729 Seventh Ave. 



Studio Placements 



George J 



Hollywood, April 21. 

Hugh' Herbert; Dalton Trumbo, 
screen play, 'Everybody Cheer,' WB 

Al Hill, 'Bullets and BaUots,' WB, 

Reginald Mason, 'Florence Night- 
ingale,' WB. 

Charles Croker-King, 'Mercy 
Killer,' 20-F. 

Sam Mintz, screen play, 'Tom 
Sawyer, Detective,'. Par. 

Leo Carrlllo, Nino Martini, 'Gay 
Desperado,' P-L. 

Rosg Alexander, Pat O'Brien, 
Humphrey Bogart; Archie Mayo di- 
recting, 'China Clipper,' WB. 

Robert Barrat, 'Charge ot the 
Light Brigade,' WB. 

June Travis, Warren Hull, Paul 
Graetz, 'The Bengal Killer,' WB. 

Ann Rutherford, John Wayne, 
Danny Meadows, Yakima Canutt, 
George Chesebro, Lloyd Ingraham, 
Jim Tony, Floyd Shackleford, 
Snowflake; Joseph King directing, 
.'The Lonely Trail,' Rep. 

Ed Le Saint, Richard Abbott, 
Richard Barbee, Lorimer Johnson, 
Bently Hewlett, 'His Majesty, Bun- 
ker Bean,' RKO. 

Pardner Jones, "Last of the Bad 
Men,' RKO. 

Marc Lawrence, Robert Strange, 
Neil Moore, 'Trapped by Television,' 
Col. 

Tommy Bond, Jackie Moran, 
Charles Dorety, Ernie Adams, 
'Queer Money,' Col. 
— Aliaon Gk i pwor fch;-H^fy^fKrett-aT- 
Reginald Denny, 'Money From 
Heaven,' U. 

Richard Brodus, 'Once Every 
Year/! 20-F. 

. Keene Thompson, screen play, 
'Being Engaged,' Par. 
. William Shea, directing 'Girl of 
the Ozarks,' Par. 

MIscha- Auer, John Light, 'My 
Man Godfrey,' U. 

Francis Lederer; Paul Sloane di- 
recting, 'The Old Timer,' Par. 

Russell Hardle, Arin : RutherfqTd, 
'Twenty Fathoms Below,' Rep. 

Josephine McKlrn, Fred Blanch - 
ard> Harry pepp, Janet Clark, Bry- 
ant Washburn, Florence Wlx, Tom 
Hanlon, Harry Geese, Lee Phelps, 
William Ingersoll, 'And Sudden 
Death,' Par. 

Nelson McDowell, Harry Bates. 
Ben Hall, Jane Keckley, 'Good for 
Nothing,' Par. 

William Wayne, Eddie Borden. 
Brooks Benedict, James Davies. 
Henry Roquemore, 'Early to Bed,'- 
Par. 

Tammany Young, Dewey Robin- 
son. Ada May Moore, 'Poppy,' Par. 

Ruth Robinson, Margaret Mf- 
Wa.de, Carl Stockdale, Wyrley- ircli, 
'Lost Horizon,' Par. 

Joyce Compton, Henry Mollison; 
Harry C. Bradley, Howard ; Hick- 
man, 'Trapped by Television/ Col. 

Lord Landsdowne, Jane Hamilton. 
Jack Norton, Matt McHugh; Ji-an 
ifarboroiih directing, 'Smart Set,' 
RKO short. 

Brian Donlevy, Glenda 'Farrell, 
(Continued on page 33) J 



G-B 



Brent, Genevieve Tobln, Glenda Farrell, Patricia Ellis, Frank "McHugh. 

Dir. Raymond Enright. Rel. March 28. Rey. April 'l. 
Song of the Saddle. Stirring Western drama with music. Dick Foran, Alma 

Lloyd. Dir. Lou King. Rel. Feb, 29. Rev. March 25. 
Story of Louis Pasteur (Cosmopolitan). Dramatization of the stjrrlng events 

in the life. of Louis Pasteur in' his battle against Ignorance and his efforts 

to save life by science. . Paul Muni, Josephine Hutchinson, Arrita Louise, 

Donald Woods, Dtckle Moore. Dir. Wm. . Dleterle. Rel. Feb. 22i 
The. Murder of Dr, Harrigan. Kay Linaker, Rlcardo Cortezi Mary Astor, 

Eldredge,. Joseph Crehari. Dir. Frank McDonald. 67 mins. Rel. Jan. 

1600 Broadway, 

New York. 

Alias Bulldog Drummond. Comedy chiller takeoff. Jack Hulbert, Fay Wray. 

Xttr* Walter .Forde,. 62 mins, Rel. . Sept. 1. ' Rev. Sept. 11. " 
Born 16r. Glory. Naval warfare, with aid of -British gov't. Betty 

Dir. Walter' Forde. 70 mins. Rel/ Oct. 15. Rev. Oct. 23. 
FJrst a Girl. Musical comedy romance.. Jessie Matthews. Ir. Victor Savllle. 

78 mins. Reh Dec. 25. Rev. Jan. 8. 1 
King of the Damned. Heavy melodrama and action. 

Vinson, Noah Beery. Dir. Walter Forde. 81 mins. 

Feb. 6. 

Mister Hobo. Tramp picked up because his name is Rothschild 'acts as the 
deus ex machina. George Arliss. Rel. Nov. .22. Rev. Feb. 12. • 

Morals .of Marcus. Comedy. Lupe Velez, Ian Hunter. Dir. Mi)es Mander. 
72 mins. Rel. Jan. 1. Rev. Jan. 15. !!:. 

Passing of the. Third. Floor Back. from, the play of the .same title. Conrad 
Veidt. Dir. Berthold Viertei. Rel. pending. 

Rhodes. Advfeh;t\fre drama depicting exploits/'ofj Cecil Rhodes in Sduth African 
dlamond L je'glon. -.Walter Hustp^ Osca'r H&molka, Basil Sydney, Frank 
Cfellier. ,..!Dlr. Berthol'd Viertfel.. 1 89 min?j ffcel. Feb. 20. Revf March 4. 

39 Steps.. Rditiantlc melodrama. ' Robert Donait',* Madeleine Carroll. Dir. Al- 
fred Hitchcock. 65 mins. Rel. Sept. 1. Rev. Sept, 18. 

Transatlantic Tunnel. Fantastic, story of undersea pathway between Eu- 
rope arid America. Richard Dlx. Helen Vinson, Madge Evans, Basil 
Sydney. Dir. Maurice Elvey. 90 mins.. Rel, Oct'. 15. Rev. Oct. 30. 

Mascot 

Doughnuts and Society. A four-star family of folks becoming get-rldh-quick- 
ers fn a' whirlpool of belly-laugh, predicaments. Louise Faze!ndaj Maude 
Eburne. Dir. Lewis D. Collins: 63 mins. Rel. March 27. I'.. 



studios: 



Metro 



ces: 1640' Broadway, 
New TVork. N. 



Bohemian Girl. Derived from the opera of that name, but well! away from 
it. Laurel, and Hardy.- .Dlr, James W. Home. 80 mins, ttel. Feb. 14. 
, Rev'. Feb.^l/. '• ' . 

Exclusive Story.. Martin Mooney's numbers expose. Franchot llbne, Madge 
Evans. Stuart Erwin. Dir. Geo. B. Seitz. 76 mins. Rel. Jail. 17. .Rev. 
Jan. 22. 

Great Ziegfeld, The. Based on the (ife of the late, great Impresario, William 
Powell, Louise Ralner,; Fannie Brice. Ann Pennington. Dir. R. Z. Leon- 
ard. No release date,. ;' 

Kind Lady. ' Based on the Broadway play by Edward Chodorov, stemming 
from a Hugh Walpole tale. Aline MacMahon. Basil Rathbdne) Dudley 
Dlgges. Dir. G. Seitz. 78 mins. Rel. Dec. 6. Rey. Jan. 1. j. 

Last of the Pagans., Love story of -the South- Seas. Mala, of l^klmn* fnme, 
and Lotus Long, Dir. Ichard Thorpe. 70 mins. Rel. Dejc. 20. Rev. 
Jan. 15. 

Moonlight Murder. Slaying In the Hollywood Bowl. Chester Morris, Madge 
Adams, Leo Carrlllo. Dir. Edw. L. Maurln. 65 mins. ReL March 27. 
Rev. April 1. 

Petticoat Fever.Hot triangle In' the Arctic. Robert Montgomery, (Myrna Loy* 
Reginald Owen. Dir. Geo. Fltztaaurlce. 80 mins. Rel. March 20. Rev. 
March 25. ; ' 

Riffraff. StOry of the California tuna fishers, Jean Harlow, Spepcer Tracy* 
Dir. J. Walter Ruben. 85 mins. Rel. Jan. 3. Rev. Jan. 15J ' 

Robin Hood of, El Dorado. Drama of A frontier days' 'bad man.' Warner 
ter.- Ann Lorlng. Dir. William Wellman. 84 mins. Rel. AdMl 17. 
March 18. 

Rose* Marie. Rudolf Frlml's operetta. Nelson Eddy, .lennwtte Id. 
Dir. W. S. Van Dyke. 110 miris. Rel. Jan. .31. Rey. Feb. 6. 

Tale of Two Cities. Based on Dickens! famous novel of the French Revolutloo. 
Ronald Oolmnri F^llzaheth Allan. Edna May Oliver BnslJ Rathhone, 
Henry B. Walthall. lr. Jack Conway. 121 ins. ReL Dec. "27. Rev* 
Jan. 1. 

Tarzan Escapes. Further adventures of the ape man. Johnny Welssmuller, 
Maureen O'Sullivan. Dir. James McKay. No release date. 

Three Godfathers. Three tough guys give their lives for a baby. Chester 

Morris. Lewis Stone, Walter Brennan. Dir. Jch. Boleslawsky. 80 minis, 

Rel. March 6. Rev. March 11. 
Three Live Ghosts. Based , on the novel by Fred S. (sham. Richard Arlen, 

Ann Loring, H. Bruce Humberstone. Rel. Jan. 10. 
Tough Guy. Two men and a dog In an odd friendship. Jackie Cooper, Joe 

Callela, Rin-Tin-Tin Jr. Dir. Chester M. Franklin. 76 mins. Rel. JanS 

24. Rev. March 18. 

Unguarded Hour, The. English mystery story. Loretta Young, 
Tone, Lewis Stone. DJr. Sam Wood. 80 mins. Rel. April 
April 8. 

Voice of Bugle Ann. Dog story. Lionel Barrymore, Maureen O'Sullivan, Erio 
Linden. "Dir. Richard Thorpe. 70 mins. Rel. Feb. 7. Rev. March 4. 

Whlpsaw. Spencer Tracy as a f G"-man on the trail of nenrls with a fortune, 
Myrna Loy, Harvey Stephens. Dir. Sam Wood. 80 mins. Rel. Dec. 13. 
Rev. Jan. 29. 

Wife vs. Secretary.' One office wife who was on the square. Clarke Gable, 
Jean Harlow, , Myrna Loy. Dir. Clarence Brown. 88 mins. Rel. Feb. 28, 
Rev. Marcji ^,. 

itudlos: 5851 Maratnon St., p_ ____,,_«. f.lces: 1501 Broadway, 

.H*u*w«od„. caj if_. ... OIi.«!m pun»._ , N*»jy.o£iLji)Ly,_ 

Anything Goes, ftrondvvay nuislcal hit. Brng Crosby, Ethel Merman. Ohaa. 
Ruggies, Ida Luplno. Dir. Lewis Milestone. 90 mins. Rel. Jan, 24. 
Rev. Feb. 12. 

Bar 20 Rides Again. Hopaiong Cassldy western. William Boyd, Jimmy Elli- 
son, Ethel Wales. Dir. Howard liretherton. Rel. Dec. 6. 

Big Brown Eyes. . Manicurist turns detective. Joan Bennett, Gary Grant. 

Dir. Raoul Walsh'. Rel. April '3. > 
Border Flight. Story of the air corps of the Coast Guard. John Howard, 

Grant Withers, Frances Farrier. Dir. Othp Loverliig, ReJ. Apiil 15. 
Bride Comes Home, The. A girl with spirit and a boy with a temper. Ciau- 

detle Colbert. Fred MrMurray, Robert Young, Wm. Collier, Sr. Dir. 

Wesley Rlggles. 83 mins, Rel. Jan. 3. Rev. Jan. 1, 

Call of the Prairie. Western'. Oiie ot the Hopalong tJassldy series. Mlllam 

Boi'd. Dir. Howard Brethcrton. Rel, March 6. 
Case Against Mrs. Ames, The. Mr«. Ames' proKeculirig attorney btcomes her 

champion. Madeleine Carroll, Geo. Brent. Dir. Wni. Setter, ReL 

May 22. 

Collegiate. Musical. Jack Onkk- 
Penner, Ned Sparks. Dir. 
Jan. 29. 

Desert Gold. Zane Grey weslcrn. J as. 

Hogan. Rel. March 27. 

Desire. An American engineer on vacation In France and S[inln becomes in- 
volved with a baud of crooks. Marlene Dietrich, Gary Cooper. Dir» 
Frank. Borzage. Rel. Feb. 28. 

Drift Fence. From a Zanc Grey hovel. . Larty Crabhe, Kathcrlne De Mllle, 
Tom Keene Dir. otl'io- Loverlng. 67 rnlns, Rel, Feb. 14. Rev, March 11.. 

Fatal Lady. Grand opera in ti e Ar^eritlnr» and- cabarr-ts in Paris. Mary 
lOllis, Waller I'Mkkoh. Dir. Edw.. Lustlg. Rel. April 21. 

Florida Special. Jewel robbery on a train. Jack Oakie, Sally Idlers. Dir. 
Jifiljih Murphy. ItH. April 24. 

Forgotten Faces. Oambb.-r protects his daughter's happiness with his life. 
Herbtrt Marshall, Gertrude Michael, Dir. K. A. Duporit. Rel. May 15.. 

F. Man. Boy wiiuis to be » G-man but he only gets an F, Jack Haley, Gracs 

liradley. Dir. v'Aw. F. Ciinc. Url. Marciv 13. 
Give Us This Night. Musical. Jan Klepura. Gladys Swarthout. lex. 

Ilall. 75. mins. Rel. March 0. Rtv. April 8. 
Her Master's Voice. K.d. Kverett Horton is Into trnuhl* for fllrllni^ with 
his own wife. Stage lilt. Peggy Conklln, Dir. Jos. Santlty. 75 mins. 
Rel. Jan, 17. Rev. Ftb.- 

(Continued on page 33) 



32 VARIETY Wednesday, April. 22, 1936 



v \--\-. \\ v\\\\\. w mp i UiSUft/s/*-/, ,'*/////// 



v.* 

..V * 

•■•.-.V V 



. \ . v «.•• •< ••, 




.,.r.t<""- ^ s ■?•?£"■ 



WILL ROGERS MEMORIAL 



.•> 




. , lEjKli$SRAT3EI^IR N ALL THEATRjES 



/• V ... 



> \ \N \'v- \^ V v s. 

,x 's\VV \\\ V \ * v s - 



v//y - , , For a period of one week, ^rtmfi^^d^\v\adK^^n^ plan or the other in order to insure 
* J - ^ complete success of the campaign. 



0 

0 



May 22 nd, 19^; a ^ewre 

: .^attWiiliMi tfeMOr V v v s Theatres in which collecuons^reto be taken 
&A#$DS*4M \u^^iU receive a trailer featuring such box. 

T^Jiosi)it^lEtacytl}f overSnknlii^>X ° ffi e e M e8 J? Sh i rl 5 y Tem ^f* B"^ 08 ^ 
Ma^iH/l^^afeie tolihe nie^an^fesVC-X-^P Cpbb, May Robson and Lowell Thomas. 

and should 
Exhibitors 

\ you^ll^ved/ HMD II f \\U V> \\*xMember of^id'Has Contributed To The Will 

«•'■/■ ill [I rl i\v : %.'\jRpger&\Mem6rial Hospital Fund M as well as 

Patieii^ #Weh Scare of at the WILL V\ ^ x C ard to display at the box office indicating 
ROGERS; ^J^p^IAL jHOSPi^I. are \\hWsupport. 
drawn ir&H eVe^fpaj't of the countryMhere- \\ \ 

fore thi&J^e#^ V\ Watch the trade papers for further an- 

by ever)/ ])ro|Mcing, distributing and Exhibit- iiibuncements on the WILL ROGERS 
ing organiz^oii, it has been decided t^at the MEMORIAL FUND andget behind the cam- 
widest ^ppea^and the greatest results could be paign 100%. It deserves and needs your support 
obtained thrcMgh either theatre collections or because it is not only a tribute to the memory 
the theatre riidmbership plan described in the of a great man, but a definitely constructive 
coupon below. It is hoped that exhibitors will force in the industry. It is YOUR hospital! 



campaign 
headquarters 
will rogers 

MEMORIAL HOSPITAL 
FUND — ROOM 414 
1619 Broadway 
New York 

L. E. THOMPSON, Chairman 



1. 



2. 



FOR MEMBERSHIP IN THE WILL ROGERS 
MEMORIAL HOSPITAL FUND AS: FOLLOW Si 



I Will take collections three ti 



theatre . . „ 

,n my theatres ond run the ,ra,,er Q YES 

ith Lowell Thomas, Bing Crosby, Shirley Temple, Irvln Cobb and 

M NO 

May Robson, during the week of May 22nd - 28th. 

ill subscribe memberships for my Jj)*"^* on 'he seating basis, and Q YES 
enclose my check for $• — ■ — Q NO 

(Each theatro teatino 500 or let* $10) 
( " " " 500 to 1000 $15} 
( •» 1000 to 2000 $20) 

( " ov«r 2000$25) 



ADDRESS 



NAMES AND CAPACITIES OF THEATRES. 



ADOPT ONE Of THESE PLANS AND BE 100 PER CENT 



READ THIS COUPON 

CARE FULLY I 
Many theatres are not ablo 
to lake collections, due to lock 
of personnel, policy set up, 
is is so in your cast— 
the membership plan is open 
toyouf Get behind it I 




. (Continued from page 31) 

Klondike Annie. Mae West warms up the frozen north. Mae West Victor 
McLaglen. Dir. Rapul Walsh. 7.8 mins, Eel. Feb. 21. Rev. March 18. 

illions In the Air. A romance of the radio amateurs. John Howard Wendy 
Barrie. ..Willie Howard. Dir. Ray McCarey. 72 rains. Rel. Dec, 13. 
Rev. Deo. 18, 

llky Way, The. Harold Lloyd production taken from a stage hit. Lloyd, 
Adolphe Menjou, Verree Teasdale. Du\ Leo McCarey. SO mins. Rel. 
Feb. 7. Rev. April 1. 

Moon's Our Home, The. From the tlrsula- Parrott jatory. ullaVan. 
Henry Fonda. Dir. Win. Setter. Tel.^prtCTO. 

Nevada. Larry Crabbe In a western story! Monte Blue. Kathleen Burke 
Dir.. Chas, Barton. 6k' mlns. Rel. Nov. 29/. Rev, April' 15., 

Palm Sprinos... Rpmance In a desert paradise, .Frances Larigford. Smith, 
lew, Sir Guy Standing. Dir. Aubrey Scotto. R e i. April s. 

Poppy. William C;, ields in one of Mb stage hits. Rochelle Hu Lynne 
Overman. Dir. Edw. Sutherland. Rel. June 12. ' ^ 

review Murder Mystery, The. Inside studio stuff used - to unravel a couple 
of mystery murders. Reginald Denny, Florence Drake. Gail Patrick. Rod 
LaRocque. Dir. Robert Klorej\ 62 mins. Rei. Feb. 28. Rev.: March 26, 

Princess Comes Across, The. Love on a de luxe liner. ' ' 

. Carole Lombard. Dir. Wm. IC. Howard. Rel, May 22. 

Reunion. Spy story of the World War. Herbert Marshall, Gertrude Michael, 
Lionel A twill, Guy Bates Post. Dir. Robt. Florey. Rel. April ~ k 

Rose ot the Rancho. Richard Walton fully s and David lielksco's gorgeous 
story of old California. Gladys Swart hout. John RoIps ('harks Riok- 
ford, Willie Howard. Dir.. Marlon Gering. t*5, nilns. Rel. Jan. 10 Rev. 
Jan. 16. , 

Scrooge ( ritlsh made), .Sir Seymour Icks and'nonald Calthrop In Dickens' 
Crlstmas Carol.' |r. Henry Edwards. 72 mins. Rel. Dec. Rev. Dec. 18. 

Sky, Parade, The. JI le Allen from radio in his own adventures. Jimmy 
Allen, We Katherlne DeMille. Dir. Otho Lovering. Rel, 

April 17. 

the Rich. Pink columnists and one red. Walter Connolly, . Marv Taylor/ 
John Howard/ Dir. Hecht-MacArtliur. £5 mlns. Rel. Jan. 17; Rev. 
Feb. 12. 

irteen Hours by Air. Saga of a transcontinental plane pilot. Fred Mac- 
Murray, Joan Bennett, ZaSu Pitts.. Dir. Mitchell Leisen. Rei. March 27. 

Three on the Trair. Western. William Boyd, Ji y Ellison, Muriel. Evans. 
Dir. Howard Bretherton. Rel. May 22. » • ' 

Till We Meet Agai From the stage piay. Herbert Marshall, Gertrude 
Michael, Lionel Atwlll. Dir. Robt. Florey. Rel. April 1.7. 

Timothy's Quest. Kate Douglas Wiggins' child story. Eleanor Whitney, Tom 
Keene, Dickie. Moore, Virginia Weidler. Dir. Chas. Barton. 66 mins. 
Rel. Jan. 31. Rev. March 4. 

Too Many Parents. Cadet story. Frances Farmer, Lester Matthews. |r. 
Robt. F. McGowan. Rel. March .20. 

"6f '..the Lonesome Pine, The. All Technicolor production of John Fox's 

story. Sylvia Sidney, Henry Fonda, Fred MacMurray. Fred Stone. Dir. 

Henry Hathaway. 100 mins. Rel. March 13. Rev. Feb. 26. 
Wings. Over Ethiopia. Topical. 62 mins. Special release. .'Rev.- Oct. 16. 
Woman Trap, The; Adventure story of a reporter's search for diamond thieves 

in Mexico.- Girl complications. Gertrude Michael. Geo. Murph Dir. 

Leo McCarey. C4 mins, Rel. Feb. 14; Rev. March 11. 



lit. 



R.K.O. Radio 



■ 'do- 
tty, N.V.C 



Another Face. A killer has his face remodelled by plastic surgery and be- 
comes a. movie actor, in. Hollywood. . Brian . Donlevy. Wallace Ford. 
Phyllis Brooks, Alan Hale. Dir. Christy Cabanne. 72 thins. Ret Dec. 
20, .Rev. Jan. ' . 

Chatterbox, An orphan with a vivid Imagination yearns to become an act- 
ress, but finds happiness witlv the man of her dreams. Anne Shirley. 
Phillips Holmes, .Edward Ellis. Dir. George Nicholls, Jr. 68 mlns. Rel. 
Jan. 17.. Rev. Feb. 21. 

Dancing Pirate. All Technicoior ' film with locale In Southern California. In 
the 1920' s. Steffi Duna, Charles Collins, Frank Morgan. hv. Llbyd Cor- 
rlgan. R61. May 22. • 

Ex-Mrs. radford, The. Murder at the race track solved by amateur sleuth. 
William Powell, Jean Arthur, Eric Blore. Dir. Stephen Roberts, Rel. 
May. 1G. 

Fang and Claw. Frank Buck's latest expedition Into the Malavan Peninsula. 
Frank Buck. Dir. Frank Buck. .73 mirier.' Rel. Dec. 20. Rev. Jari. 1,. 

Farmsr in the Dell. Retired ' midwest' farmer accidentally crashes studio In 
Hollywood and, much to his' own surprise, rises to fame as an actor. 
Fred Stone. Jean Parker,' Esther Dale. Moroni Olsen. Frank Albert Son 
Dir. Ben Holmes. 67 .mins... Rel. March 27. Rev. March 1 1. 

Follow the Fleet. A sohg-and*dance ; man who joins the navy meets his 
former girl friend in a dance hall and helps her salvage a ship by 
stngine: a big show. Fr*d 'Asfhlr'e. (linger Rogers. Rnn'Tolnii Scott. Tler- 
bert Rawlinson. Dir. Marie 'Sandrlch. 110 mlns. Rel. Feb, 21. Rev. 
Feb. 26 

Lady Consents. An Ideal marriage is broken up by a scheming siren, but the 
wile gives the other woman a taste of her own medicine. Ann Harding, 
Herbert Marshall, Walter Abel. ' Margaret Lindsay. Dir. Stephen Rob- 
erts. 76 mlns. Rel. Feb. 28. Rev. Feb. 12, 

Love on a Bet. To win a bet, a meat-packing heir starts out from New 
York In his: under wear. , By the. time .he reached his destination he .has 
money, clothes, and a charming fiancee. Cene Raymond. Wehdie 
Barrie; Helen Broderick. Dir. Leigh Jason. 75 mlns. Rel. March 6. 
Rev. March 11. 

Murder on a Bridle Path. Once more Miss Hildegard Withers, old maid 
school teacher, helps Inspector Oscar Piper solve a murder case. James 
Gleason. Helen Broderick, Sheila Terry. Dir. Edward. Killy and Mr. 
Hamilton. Rel. April. 17. 

Mum 'Em Up. Private detective solves the oiigin of extortion notes and a 
kidnapping. Preston- Foster, Margaret Callahan, Jack Adair. Dir. 
Charles Vidbr. Rel. Jan. '31. 

Seven Keys to .Baldpate.. .Remake of. the-- Cohan play. Gone.. Raymond!. Mar- 
garet Callahan, I£ric Blore. Erin O'Brien Moore, Moroni Olsen, Grant 
Mitchell. Dir. William Hamilton and. Edward Killy. 69 mins. Rel. Dec. 
13. ...Rev. Dec. 18. 

illy Billies. Wheeler and Woolsey In the middle or the California' gold rush 

and Indians. Bert Wheeler. Robert Woolsey, Dorothy Lee, Harry Woods. 

Ethan Latdlaw, Dclmar Watson. Dick Alexander. Dir. Fred Guiol. 65 

mins. Rel. March 20. Rev. April 8. 
Special Investigator. A gangsters' lawyer reforms and hunts them to justice. 

Richard Dis, Margaret Callahan. Dir. Louis King. Rel.. May 8. 
Sylvia Scarlett. A father takes his daughter to England and dresses her as 

a boy, Katharine Hephurn, "Edmund Gwenn, Gary Grant. Dir. George 

Cukor. 90 mins. Rel. Jan. 3. Rev. Jan. 15 

in Revolt. A champion race horse Is stolen by gangsters and Is helped 
backed to his trainer by his staunch friend, a dog.' Rel. April 

Two In the DarK. man, his memory gone and his Identity unknown, gets 
involved i urder mvsterv. Walter Ahe'l. Marjrot Crahame, ImIc 

Blore. Dir; n Stoloff. '72 mins. Rel. Jan. 10; Rev. l-'eb. 5; 

We're Only Human. Cop loses a convict on his way to prison bin recaptures 
him. Preston Foster, Jane Wyatt. Dir, Jas. l-'lood. (i7 mlns. Itcl. l>ec. 
27. Rev. Jan.. 22, 

Witness Chair, The. A stenographer kills her employer when she discovers 
he Is blackmailing the man she loves; Ann Harding. Walter Abel, Dous- 
as Dumbrllle. Dir. George Kicholls. Jr.. "Rel. April 21. 
Yellow Dust. Bob Fairfax finds gold and romance in the same day. but a 
crook tries to horn In on noth. Richard DW. Leila Hyams. Je*<-le 



Ralph, Andy Clyde. Onslow St ns. 
Ma roll 13. iev. Feb. 20. 



Wallace Fox. CI' mins. Rel. 



20th Century-Fox offlCM ' ^V^n *l, 



Dir; Lewis 



Rel. 



lr. Eugene. Forde. 
ionne quintuplets, 



Henry King, 
lood. 



93 
82 
lr. 
lr. 



ffiee: RKO Bldg., 
New York. N.Y. j 



Republic 

Burning Gold. Fast action. Bill Boyd. Dec. I. | 

Dancing Feet!" Capitalizing the. modern craze for tap dancing. Eddie Nugent, ■ 

Ren Lyon. Joan Marsh. Dir. Joseph Saul ley. 72 mins. J>i. Jim. Ji. 1 

Rev. April 1. 

Federal Agent. Swift action. Ei:i yd. Rel. Rev. Anril 1". 

Forced Landing. Murder mysterv. Thirteen pasaeugers r!de w.llh death on 
a transcontinental aeroplane. Tohv- Wing. Ksther Ralston. Onslow 
otevens. Sidney Blackmer. Dir. Melville Brown. 66 mlns. Rel. Dec. 2. 
Rev. Jan. l. 

rlsco Waterfront, Drama. Original story Bpn Lv , 0 "' 

Helen Twelve trees. Rod La Rocque. " I,s ' ltel - 

Dec. 7. Rev. Dec. 25. 

'•"I from Mandalay. The dangers of lnnr.-killincr Uwh nnd f^.ver, aiid the j 
f'-'U'agM 0 f mon in t |, pjr jjirupRle to iTianec I lie tropics. Kay Lin - , 

nkr-r. Cnnvad Kagel, Donald Cook. Dir. Howard Breth'-riou. Ivel. i 
April 20, 



Glory Parade, Dramatic story of five characters whose lives are entangled 
in the building of the Monitor, and In the- climax -of the battle between 
the Monitor and Merrlmac. : : James. Dunn, Mae Clarke, Charlotte Henry, 
David Manners, Dir. Lew Ayres; Rel. May. 20. 

Harvester, The. From Gene Stratton Porter's novel of the same name. Alice 
Brady, Ann Rutherford, Russell Hardie, Cora Sue Collins. Dir. Joseph 
Santley. Rel. May 5. 

Hitch. Kike Lady. Comedy-drama. Four characters of the road unite to 
keep old lady from discovering son lf< In prison. AUsbn Sklpworth. Mae 
Clarke, Arthur Treacher. James Ellison. Dir. Aubrey H. Scotto. 77 
mins. Rel Dec. 20; Rev. Jan. 22, 

House of a Thousand Candles, Fast moving plot centers around efforts of an 
international spy organization. to gain control of papers which will plunge 
Europe into war. Phillips Holmes, Mae Clarke. Dir. Arthur, Lubln. 67 
, mins. Rel. Feb. 29. Rev. April 8. 

King of the Pecos. Roinantic western. John Wayne. Rel. March 9. 

Laughing Irish Eyes.. An all-Irish cast. Phil Regan. Evalyn Knapp. Dir. 
Joseph Santley. 70 \Tnins. Rel, March 10. Rev; April 8, 

Lawless Nineties, The. Western. John Wayne. Dir. Joseph Kahe. Rel, 
Feb. 15. 

Leathernecica Have .Landed, Ther From the original story bv .Lieut. Frank lyp 
Adreon, Lew Ayres. Dir. Howard Bretherton. 67 mins. Rel. Feb. 22. 
Rev. r March 25. 

Leavenworth Case, The. Anna katherlne Green's detective story. Donald 

Cook. Jean Rouversol, Erin O'Brien Moore. Dir.; Lew Is D. Collins. 66 

mlus. ,itel. Feb. -10. Rev. Jan. 22. 
New Adventure, of Tarzan. Herman Brlx. Ula HoyL Dir. Edw. Kull, W. F. 

McGaugh. . 71 mlns. Rev. Oct. 16. 
Oregon trail, - The. Western. ...John Wayne. Rel. 

Jan. 18; 

Red River Valley; Western. Gene A utry, Frances Grant. Rel. Feb. 24. 

Return cf Jimmy Valentine. Fast-moving arid suspense-tilled mystery com- 
edy." Roger Pryor, Charlotte Henry, Robert Warwick. Dir. Lewis D. 
Collins. 72 mins. Rel. Feb. 14. 

Sagebrush Troubadour, The. Western. Gene Autry, Hey 
Burnette. Dir. Joseph Kane. Rel. Dec. 2. 

Singing Vagabond. Musical western. Getie Autry; lr. Car! 

Plerspn. 62 mins. Rel. Jan. 5. 

itudlo: For. Mills, 
Hollywood. Cel. 

A Connecticut Yankee. Will Rogers reissue. Rel. April 24. 
Black Gang, The; Paul Kelly, Slim Summervllle, Mona Barrie. 

, ( Selller. Rel. Feb. 28. 
Border Patrolman. O'Brien western. Rel. -.J.u.ne 19. 

Captain January. . rom the book of that name. Shirley Temple, 

Slim SummervifTte. Dir. David Butler. Rel. Aprl 17. 
Champagne Charlie.. Paul Cavanaugh, Helen Wood. 

May 8. 

Charlie Chan at the Circus, . Warnet Oland. Keye Luke, Geo. arid Olive Brasno. 

' Dir. Harry Lachman; 72 mins. Rel. M«irch 27. 4R<iy, March 25. 
Charlie Chan's Secret. Warner Oland. Roslna Lawrence. lr. Gordon Wiles. 
. 71 mlns. Rel. Jan. 10. Rev. Jan, 22. 

Country Beyond, The, Rochelle Hudson, Paul 
Rel. April 3. 

Country Doctor, The, The story of . the Dlonne quins 
Jean Hersholt, June Lang, Slim Summervllle. 
mins.. Rel. March. 6: Rev. March 24. 

Everybody's Old Man. Irvin Cobb, Rochelle Hudson, 
mins. Rel. March 20. Rev. April 1. 

Every Saturday Night. Domestic drama. Jed"Prouty, Spring Byington 
Jas. Tinlnig. 62 rhi.ns. Rel. Feb. 7. Rev. March 18. 

First Baby, The. Domestic drama. Johnny Downs, Shirley 
Lewis Seller. Rel.. May 22. 

Gentle Julia. Jane Withers, Jackie Searle, Tom Brown, Marsha Hunt, 
John' Blystohe. 63 mins. Rel. April 2. Rev. April 15. 

Half Angel' (20th). Frances Dee, Brian Donlevy, Chas. Butterworth. Dir. Sid- 
ney Lanfleld. Rel. May £9. 

Here Comes Trouble. Ai-line Judge, Paul Kerlly, la 
Seller. 62 mins. .. Rel. Feb. 21. Rev. ril 8. 

It Had to Happen <20th>.. Geo. Raft. Rosalind Russell. Ir. Roy del Ruth. 
80 mips. Rel. Feb. 14. Rev. Feb. 19. 

King of Burlesque. Warner Baxter, Alice Fa ye. Jack Oakle. Arllne Judge. 
. Moha Barrie. Dir. Sidney Lanfleld. 86 mins. Rel. Jan. 3. Rev. Jan. 22. 

Littlest Rebel, The. Shirley Temple, John Boles, Jack Holt, Karen Morley, 
Bill Robinson. Dir. David Butler. 73 mlns. Rel; Dec ; 27. Rev. Dec. 25. 

Message to Garcia, A. (20th.) Developed from Elbert Hubbard's essay. Wal- 
lace Beery, Barbara Stanwyck, John Boles. Dir. Geo. Marshall. Rel. 
April 10. 

My Marriage. Claire Trevor, Kent Taylor. Pauline Frederick. Dir. Geo, Arch- 

alnband.. 68- mins. Bel. Jan. 31. Rev. Feb.'26. 
Music is Magic. Aiic^ Faye, Kay N\aikei, UeUe uauiels, Mitchell and Duiant. 

Dir;. Geo, Marshall. 66 mins. Re). Nov: 1. Rev. Nov. 20. 
O'Malley of the Mounted. Western. Geo. O' rlen, Irene Ware. Dir. David 

Howard. 59 mins. Rel. March 27. Rev. April 8. 

Paddy O'Day; Jane Withers, I'inkie Tomlln. Dir. Lewis Seller. 70 mlns: 
Rel. Jan 17. Rev. Feb. 12. 

Prisoner of Shark Island, The (20th). A little known story of America's Dev- 
ils island. Warner Baxter, Gloria Stuart. Dir. John Ford. 95 mlns. 
Rel. Feb. 28. Rev. Feb. 19. 

Private Number. Loretta Young, Robert Taylor, .Patsy Kelly. Dir; Roy Del 
Ruth,. Rel. May 15. 

Professional Soldier.' (20th). Victor McLaglen, Freddie Bartholomew.. Gloria 
Stuart. Dir. Tay Garnett, 75 mlns. Rel, Jan, 24, Rev. Feb. 6. 

Show Them No Mercy (20th). Rochelle Hudson. Cesar Romero. Dir. Geo 
Marshall, 76 mins. Rel. Dec. «. Rev. Dec. II. 

Sins of Man (20th). Jean Hersholt, Don Anieche; Ann Shoemaker. Greg- 
ory Ratoff, Otto Brewer. Rel. June 6. 

Sonfl and Dance Man. Claire Trevor. .Caul . Kelly. Dir. Allan Swan. Ins. 
Rel. March 1". Rev. March 18. 

Steamboat Round the Bend. Rival captains In a river row with a murder 
angle. Will -Rogers, IrvWi Cobb. Anne Shirley. Dir. John Ford. 90 mins. 
Rel. Sept. 6. Rev. Sept. 25 

Thank You, Mr, Jeeves. Comedy. Arthur Treacher. Eugene Forde... 

Rel. June 19. 

Under .Two-Flags. (20th.) ... Xbe"'Ouida .standby. Ronald . Coimap, Victor Mc- 
Laglen. Ciaudefte Colbert, Rosaling Russell. Dir, Frank Lloyd. Rel. May 8. 

Whispering Smith Speaks. Western. Geo. O'Brien. Dir. David Howard, 67 
mins. Rel. Dec. 20. Rey. Feb. 21. 

White Fang (20th). Dog story from Curwood's novel. Ichael Whalen, Jean 
Muir, Brian Donlevy. Dir. David Butler. Rei. June 12. 

Your Uncle Dudley, lid. Everett Uorton, Lois Wilson. Dir., Eugene Forde. 
U8 mins Rei; Dec, 13. Rev. Dec. 18. 

Formosa Blvd. 1 1-:*.* J ArfUfr* orfl /2ft Seventh Ave., 
. . jlly wood, Calif. U n,lC f I **rUSW New York N v 

Amateur Gentleman. Jeffrey Farnol s story ot a youn man who gambles to 
save the life of his father. Douglas Fairbanks, Jr. and lOllsna Land!; 
Dir. Thornton Freeland. Produced by Criterion Films, Ltd. lei, March 
20. ReV. Feb. 6. 

Ghost Goes West. A gay romantic comedy with Robert Donat, star of 'Count 
of Monte Crlslo". Robert Donat. .lean . Parker Eugene- J'allette. Dir. 
Rene Clair: 86 m!n, Rel. Feb. .2 . Rev. Jan. 15. 

Last of the Mohicans (Reliance). Randolph 'eott. Rel. .rune 19. 

Little Lord Faiintleroy. Fiances Hodgson i rnetl's famoOs novel. Froddle 
Kanholomew and Dolores Costello Barrymorc. Produced 'by David Selz- 
nick. Dir. John Cromwell. 98 mlns. Rel. March 6. Rev. April 8. 

Man Who Could Work Miracles. Babed on an original by H. G. Wells. Roland. 
Young: Joan Gardner and Ralph Richardson. .Dir. Lothar endes. 

Modern Times. A dramatic coinedv fiasefi on iiihss tir».du.'itnr> blc f af- 

torv. Charlie Chaplin, Pauietie Goddard. 87 miiis. Rel. Feb. 12. Rev. 
Feb. 12. 

Ohe Bainy Afternoon (Pick ford -T.a sky). A light Parisliin romantic comedy, 
adapted {rom a French. story. Franfls Lcdticr, Ida Lnpiiio. Rt-i. May 8. 

Strike Me Pink. Kddle Cantor's first <-omic mdodrama- with songs, Eddie 
Cantor; Ethei Merman, farkvakfikri* anrl tli» firddwy'n Girls. Dir. Nor- 
man Taurog. 99 mlns. Rcl....l?m IP. Rev. Jan. 22, 

These Three. A dramatic story of how three .voting lives arc nearly wrecked 
bv the malicious lies of a spoiled child. Mirlnm .Hopkins, Merle Oberon. 
Joel McClea. Wrltlen by Lillian Mollman Produced by Samuel Gold- 
wyn. Dir. William Wylcr. 90 mins. lie). Feb. 28 Rev. March 20. 

Things to Come, A dramatic adaptation rrom the H (!. Wells story 'The 
Shape of Things lo Come,' Raymond Maf-vev Ralnh Rlr-hnrdMori Mmr- 
rice Braddcll. Dir. Wtn. Cameron Menzies (Lotidoti). 110 mlns. Rel. 
March 13. Rev. March 4: 



Studio Placements 



Studio: 1041 



(Continued from page 31) 

Allan Dwan directing, 'Trouble 
Makers,' 20-F> 

Arthur Strawn, Fred Niblo. 
screen play, 'No Gold Medals,' 

Tyler Brooke, 'Suzy,' MG, 

George Pauncefort, Sam. .. Flint, 
'Mercy Killer.' 20-F, 

Joseph Hoffman, Harry Satiber 
scripting. 'Thank You, Jeeves,' 20-;F. 

Slim Summervllle,' 'Public Nui- 
sance No. 1/ 20-F. ' 

Wyndham Gittens, screen play, 
'Ace Drtimmond,' U serial. 

Don Ameche. 'Ramoha,' 

John Carr > r Gar 
S-I. 

Charles Beldpn, screen 
'White Heat,' BKO. 

Dora Clement, ' 
Par. 

. George Humbert, Pat Flaherty*/ 
'Money from Heaven.' IL 

J, Robert Breen. screen play, 
titled original, RKO. 

Monroe Owsley; Edward Sedg- 
wick directing, 'Mr. Cinderella/ 
Roach. 

MaVJorle Gateson, Beulah Bondi, 
Nydia Westman, 'Georgeous Hussy/ 
MG. ' 

Rbllo Lloyd, Eily Majyon, Billy 
Dooley, 'Witch of Tlmbuctoo,' MG; 
'." Caroline Houseman;. Helen Ger- 
aghty, Frank Devoe, 'Trapped by 
Television,' Col; 

Ron Wilson, Bob Walker, AJdell 
Kerr, Gladys Gale, Harvey. Clark, 
Katherine Sheldon, ' Harry Depp, 
Virginia Brissac, Ed Stanley, 'Queer 
Money,' Col. 

Marsha Hunt, Jane Rhodes/, 
zona Raiders,' Par, 

Adele Comandini, screen : play, un- 
titled original^ U. 

. Jack .Gray, Robert Wayne, *Wo 
Went to College,' MG. 

Frank Reicher, 'Girl's Dormitory/ 
20-F. 

Jane Wyman, 'My Man God- 
frey/ U, 

Adolphe Menjou; Sidney Lanflel 
directing, 'Sing, Baby, Sing,' 20-F. 

Carlylie Moore, Jr., Tom Wilson, 
Secret Service,' WB. 

Arthur Sheekman, Nat Perrin, 
screen play, 'It Happened in Para- 
dise,' Par. 

Walter Byron, Douglas Gerrard, 
Dave Clyde, Niies Welch, 'Mary of 
Scotland,' RKO. 

June Brewster, 'Spendthrift/ 
Wanger." 

Lois Wilde, Richard Talmadge, 
'Step on It,' Reliable. 

David Burton, directing, 'Dad-dy 
and Me,'. RKO. 

Edward Keane, 'Witcb of Tlmbuc- 
too,' MG. 

Gertrude Michael, John Halllday; 
George Archinbaud directing, 'Re- 
turn of Sophie Lang,' Par. 

William Gargan,. Claire Badd^ 
Douglas Fowley, William Newell,- 
Claudia Goleman, George Irving, 
Addison Randall; Nate Watt di- 
recting, 'Navy Bom,' Rep. 

Paul Porcasi; . Lewis Foster, ad- 
ditlonat dialog, 'Money from Heav- 
en,' U. 

Norman Foster, 'Trouble Shooter/ 
20-F. . 

Hugh Buckler, 'Crash Donovan/ 
U. 

Albert Henderson, Forrest Taylor, 
Claude King, 'Wc, the People,' MG. 

Gay . Usher* 'Parole/ TJ. 

William Robson, Jr., screen play, 
'Wft Who Are About to Die,' RKO. 

H. B. Warnen 'Lost Horizon,' Col. 

Laird Doyle, scripting 'Three Men 
On a Horse,' WB. 

Leo White, Guy Bates Post, 
cide Club," MG. 

Thomas Monroe, Eugene Solow, 
screen play, 'Internes Can't Take 
Money,' Par. 

Si Jcnks, 'Once Every Year/ 
20-R 

Elena Martinez-, 'Texas Rangers/ 
Par. 

James Creel 'Trip to Mars/ 
Par, 

James Melton, 'Cain and Mabel/ 
WB. 

James Seymour, Lou Brock mu- 
sical, U. 

Ida Luplno, 'The Gay Desperado/ 
P-L. 

Don Alvarado, 'Last of the Mo- 
hicans,' Reliance. 

John Hamilton, 'Parole,'; I T . 

David Lamsori, screen play, 
Who Are About to Die,' RKO. 

Joseph King, Addison Rich 
Eddie Shubert, Henry Otho, 
Sociot Hcrvlce,' WBj 

Gordon Hart, short, WB. 

(ioorgla Calne, 'Xavy Born,' ep, 

Edmund Lowe; Joseph Santley 
directing; Eddie Moran added 
dialog, 'We Went to College,' Par, 

Ijlotiei Belmore, Sa,m Burton, 
comedy short. MG. 

George Ball, 'itosue- of the Range,' 
S'upreiTM'. 

George Lloy 'Bullets and Bal- 
lot,' WB. 

Kowlan ^rown directing; Rich- 
ard ' ScTiayov, screen .play, "Tlie Devil 
Is a -Sissy,' MG. 



itudl i Univer»al City, 
Calif. 



Uniirjtt* ■» I Offices: Rockeiellci Center, 
nivenai Nevv Y(fri< N Y 



I'.ii'-k .Tones. Rel. May 25. 
Holt. Dir. Erf l.aerntttle. Rel, May 14. 
(Continued on page 33> 



TITLE CHANGES 

Hollywood; April 21; 

Original title, 'Last of the B» 
Men.' restored to 'The Last Out- 
law' (RKO). 

Warners hit on 'White Angel' as 
release title for 'Florence Nighting- 
ale',' alternately 'Angel of Mercy.' 

■'Old Timer' re tagged 'Gentleman's 
Clioie'e' at Paramount* 



Wedneaday v ApriL^2, JM6 





to 

Laugh Off Anti 




Because most theatre operators 
do not make it necessary for a per- 
son to buy a ticket to participate 
in bank night drawings when held, 
banky and scroeno sources do not 
believe the decision of the Court 
of Appeals at Albany holding that 
the Winthrop, Brooklyn, was con- 
ducting a lottery, will act as a 
precedent. In that case, Farmer 
Miller, Charles Cranides and Jo- 
seph Kiley, operators of the Win- 
throp, were originally found guilty 
In Special Sessions, with that con- 
viction upheld on appeal. 

Majority of bank night operators 
make it possible for a lady luck 
devotee to stand in the lobby of the 
theatre and have a chance on the 
drawing Inside, theatres doing this 
so that a monetary consideration, 
whether including a show or not, is 
not necessary. It has been, found 
that the average person wants to go 
inside to witness the drawing and 
be within comfortable reach of the 
prize, when announced. 



Warners Lab for Sound 
Equipment Soon Ready 

Hollywood, April 21, 
Mass production of sound equip- 
ment will be started within 30 days 
by United Research Laboratories, 
Warner Bros, subsidiary in Bur- 
bank. 

More, than 15 carloads of ma- 
chinery have been installed, costing 
in excess of $600,000.. 

addtion to nianufacturlng 
sound equipment, for Warners, 
studio and theatres, plant Is geared 
to develop and make any technical, 
equipment necessary for production 
and. exhibition of films. Production, 
however, will be confined, solely to 
WB needs. 



The Deci ' 

Albany, April 21. 

•Bank Night/ 'Broadway Handi- 
cap,' 'Screeno' and all the other at- 
tendance boosters received a smack 
in the eye^ from the N. Y. State 
Court of Appeals Thursday (16) 
when it affirmed the, conviction of 
Farmer Miller, Charles Cranides and 
Joseph Kiley, operators of the 
WJnthrop, Brooklyn, on charges. Of 
conducting a lottery. 

'The game is concededly one. of 
chance, - Judge John H. O'Brien said, 
in an unanimous opinion of the 
court. 'Defendants' argument is 
that no valuable consideration has 
been paid for the chance and' there- 
fore the game is not a lottery. The 
question is whether the process 
practiced by the defendants whereby 
the purchaser of a ticket of admis- 
sion to their theatre obtains with 
that ticket a chance to win a sum 
of money constitutes the offense of 
maintaining a lottery. 

'The issue Of law,' continues the 
opinion, 'Is - whether payment which 
entitles one to a ticket of admission 
to the theatre plus a chance to win 
a prize constitutes a valuable con- 
sideration for the chance.' 



Par B'way's 166G Net Loss 



Paramount Broadway Corp., sub- 
sidiary of Paramount in control of 
the Par building and theatre in New 
York, shows a net loss of $166,536 
for the last six months of 1036, ac- 
cording to a balance sheet just is 
sued. 

.Total income for the period, $47.0,- 
675.65, expenses $413,537, deprecia 
tlon of fixed assets $208,554, and 
amortization of bond discount and 
expense, $15,019. 



Warning 



Vaiuett will assume ho 
responsibility for subscriptions 
or payment for subscription to 
this paper made to L. B. 
McCann, purporting to repre- 
sent the Trade Press Bureau, 
615 idge BIdg., Kansas City, 
Mo., and who gives a home 
address as 863 Edmund St., 
St. Paul, Minn. 

Variety subscription rate 
is $6 per annum and cut-rat- 
ing by periodical subscription, 
agencies is unauthorized. 



Stock Market 



MEYERS' ADDED DUTIES 

Fred Meyers now operates RKO's 
"t1ieaT:rerir-pr-6Wetree7Tn~andmon 
to the houses under his supervision 
In Rochester and Syracuse. His 
home office film booking. duties con- 
tinue as is. 



Incorporations 



NEW YORK 

Albany. 

Coraham Amusements, Inc., Queens; 
theatrical performances, . etc.; capital 
stock, 100 shares, no par value. Incor- 
porators: Jennie . Suozeo, Donilnlck 
Suobzo, Florence Suozzo, all or 29-04 
Oilmore street, East Elmhurst; Queens- 
boro, N. Y. Subscribers: Eva Chadnow, 
630 Parkside avenue, Brooklyn; Sylvia 
Whitman, ' 1717 66th avenue, Brooklyn: 
Reglna Mastel, 69 Avenue D, New York 
City. ■ ■• 

New Friends of Mnslc, Inc., Manhat- 
tan; vocal and Instrumental concerts of 
all kinds; capital stock, 100 shares, no 
par value.- . Incorporators: B. Barbara, 
Oshman, 7 Park avenue, New York City; 
Jeanne Frledberg, 1964 Davidson avenue, 
Bronx; Dorothy Chester, ,647 West 169th 
street, New. York. Gl^ 

Melody Music, Inc., Manhattan;' gen- 
eral music business; capital stock, 100 
shares, no par value. Incorporators: 
Bernard L. . Miller, Rudolph L. Londner, 
Arnold Dresden, all of 666 Fifth avenue. 
New York Clty.» 

Hubert Theatrical .Corp., Kings. Park; 
theatrical business; capital stock; 100 
-shares, no par value; Incorporators: 
Sidney Jacobson, Farmlngdale, L. I.; 
Leon Samuels and Mary Jermanok, both 
of 646 Fifth avenue, New York CJty. 

Joleen Amusement Corporation. North 
Tonawanda: theatrical business; capital 
stock, 200 shares, ho par value. Incor- 
porators: Norma -Anderson, 60 Dexter 
stWet, Tonawanda, N, Y.; Hyman C. 
Davldoff, 357 Colvln avenue, Buffalo, 
N. Y, ; Harold A. Adel, 786 Fillmore ave- 
nue. Buffalo, N. Y. 

Provincial Productions, Inc., New 
York; motion pictures, radio and tele- 
vision business; capital stock, 200 shares, 
no par value. Incorporators: Nor- 
man B. Geddes, 128 East 37th street, 
New York City; George D. Woods, 615 
Park avenue, New York City; Nicholas 
Holde, 4224 Amboy road, S. I. Sub- 
scribers: Samuel Rudner, 170 West 74th 
street, New York City; George H. 
Schwartz, 4013 Manhattan avenue, Sea- 
gate, N. Y. ; Ruth R. Ehrentreau, 108 
East 38th street. New York City. 

Film Guild. Inc., New York; deal In 
motion picture Alms; capital stock. 100 
shares, no par value. Incorporators: 
Edgar F; Sachs. Morway Picket, Char- 
lotte NY Laz, all of .149 Broadway, New 
York City. 

Gll-flul Prodnctlon Co., Inc., New York: 
theatrical business; capital stock, 100 
shares, no. par' value. Incorporators: 
Doris Madsen, Abraham M. Cohen. 
Bernard Kovner, all of 41 Park Row, 
New York City. 

Charbar Musical Corp., . Manhattan 
business of organizing orchestras and 
bands'; capital stock, 60 shares, .-no par 
value. Incorporators: . M. ■ Milton Roe- 
ner, 1776 Broadway, New York City: 
J. W. Wardrop, Jr.. 122 West 42nd 
street, New York City: J. E. . Ankus, 200 
West 7?nd Street, New York City. 

A'lled Artists Opera Co., Inc., New 
York: theatrical business; capital stock. 
200 shares, no Dar value. Incorporators: 
Victor R. Wolder, 407 Centre street. 
Long Beach, N, Y, ; Lillian Greenbe> - srer, 
1176 Walton avenue, Bronx: Sara Gold- 
berg. 2020 Walton avenue. Bronx. 

Pictures, Inc.. New York;' motion na- 
ture films, etc.; canltal stork. 1.000 
shares, pur value $10. Incorooratdrs: 
William E. Palmer.. 405 Lex'tigton ave- 
nue, New York City: Julius F. Brnnnor 
and Henry G. WalW. both of 15 Broad 
street. Npw YorV City. 

New York; motion picture theatres etc. ! 
capital' stock. 1B0 sharps, no par ■ vs>liie.- 
Incorporators: Robert Hackett, 101 Ea.«t 
42nd street', New York City Gei-anl 
Pchnffer. 117 West 7»th street. New Vork 
City; Harry Cook, 100 East 42nd street. 
New York City. 



Casino, Pitt, Closing 
May 28; Flood Shifts 

Pittsburgh, April 21. 
irst of downtown first-run sites 
to close down for summer will be 
Casino, George Jaffe's indie ven- 
ture, which darkens May 28. House, 
formerly Harris, #as taken over by 
Jaffe early in year for , units and 
nickel's but switched a few weeks 
ago to straight double features. Ex- 
tensive job of remodeling will be 
inaugurated by landlords as soon 
as house folds and Jaffe has an- 
nounced he'll return to flesh upon 
reopening in fall. 

In meantime,-it begins to appear 
as if Fulton, Shea-Hyde site closed 
since the flood, will remain that way 
for remainder of summer. No an- 
nouncement has yet come from 
house about a reopening date and 
since spot usually folds when' hot 
weather sets in, general opinion is 
that Fulton will wait until fall. 
Couple of. 20th-Fbx pix originally 
penciled In here have been assigned 
elsewhere. 

Aside from Fulton, last remaining 
first-run site closed by flood gets 
under way again today (22). It's 
the Alvin and reopening attraction 
is 'Ghost Goes West.' 



ITs 161G Net Loss 



Universal Pictures Co., Inc., arid 
subsidiary companies reduced the 
net loss by nearly. $110,000 in the 
first quarter of the fiscal year, 1936, 
as compared with the same 13 
weeks in 1935. Company's report 
for the 13 weeks ending Feb. 1 
showed a net loss of $161,701, after 
provision for all charges, against 
$271,468 net loss for comparable 
period that ended on Jan. 26, 1935. 

Part of charges deducted before, 
loss statement revealed for this year 
includes amortization and deprecia- 
tion of fixed assets totaling $98,676- 



Trans-Lux's Statement 

Net Income of Trans-Lux Day- 
light Picture Screen declined to 
$164,291 for the year ended on i>ec. 
31, 1935, as compared with $180,638 
In the previous year. Net amounted 
to 23c. per share as against 25c. 
In 1934. 

Despite this decline, the company 
bettered its cash position, which 
Was $206,156 for the close of 1936 
as against $94,255 in 1934. Another 
favorable item in report is state- 
Tffi'€nT'"6T~cTirre'fit "asse'nTsT nsreff "AT 
$16,972 as compared with none at 
the same time in 1934. Current 
liabilities reported as $26,117 against 
$141,970 the preceding year. 



(Continued from page 6) 

Wednesday; reactionary trend In 
stock market was resumed again on 
Thursday to be followed by more 
abrupt losses Friday and Saturday. 
Trend perhaps is best illustrated by 
the course taken by the Dow -Jones 
industrial averages which fell back 
slowly but. steadily from a high 
around- 160 on "Wednesday to 166,07 
Saturday. 

Severity of sell-off Monday (20) 
is visualized by sharp dip of indus- 
trials to 152.08, with the close for 
the week at IB^iSS. Industrial 
averages were off 8.37 points at this 
level. 

New Pathe Co. 

. - Pathe common stockholders failed 
to wax enthusiastic, over" the an- 
houncement of the hew Grand 
National, a subsidiary company, 
set-up, but the preferred moved up 
to a $100 bid price with no asking 
price listed. First move in months. 
This issue draws 7%, which is rated 
extremely favorable in these days 
of small interest-bearing liens. 

Failure, of Pathe common to climb 
much higher probably was because 
official announcement had been well 
discounted in advance. There also 
was inclination on the part of 
traders to' wait until full details of 
the: proposed stock dividend (in the 
new subsidiary company) are re- 
vealed, 

Twentieth Century-Fox common 
for the seventh consecutive week 
closed lower, final quotations being 
26. This issue -has been gradually 
drifting lower since it made its peak 
early in the year at 32%, 

Loew common has retreated now 
for flye successive Weeks. Increased 
gelling which shoved this stock to a 
new low at 43% in the final trading 
session definitely penetrated the old 
resistance level around. 46-47.. No 
particular, cause for this except that 
the whole market has drifted lower. 

The past week made the fourth 
in. succession that Warner Bros, 
common stock has been reactionary. 



Since it hit 14% in February, the 
issue has declined steadily with the 
exception of a technical rally the 
middle of March. Chartwise, it 
seems headed back to the narrow 
trading range between 9% and 10% 
Which prevailed during the first 
three weeks of January. The stock 
hit 9% last week but closed up 
fractionally from this 'low,. 

Par Under Fire 

While ""Paramount' issues con- 
tinued under fire much of last week, 
the first preferred displayed a ten- 
dency to resist this pressure until 
the late selling Monday. This forced 
it back more than 5 points to 60 14. 
Paramount common hit 7% and the 
second preferred 8%, each being off 
flvereighths on the week, 

Only "General- Theatre Equipriieht 
bond, certificates and Paramount-! 
Broadway 3s resisted the downward 
trend on the bond market. The 
certificates for General Theatre 
showed a fractional gain at 26%, 
after getting up to 27. Par -Broad- 
way Hens closed on top at DT^i.an 
advance of one point; 

Though the RKO debs attempted 
to rally ...Monday, they again fell 
back to the lowest price finishing 
the week at 65, down 5 points. 
Despite early strength, weakness in 
the company stocks forced Para- 
mount Pictures 6s to a new low at 
86, off 1% for the week. Warner 
Bros. 6s declined 1% to 94 H, low 
price in the week. Keith 6s dipped 
fractionally to 94%. 

With seasonal factors expected 
shortly to start affecting picture, 
and radio company Issues and pros- 
pect for an irregular main market 
trend at best over the: next few 
weeks, it is.no wonder that many of 
the amusements have been neglected 
recently. Picture companies wlll .be 
faced With the customary summer 
lull at the box office within the next 
two or three months, and it is 
logical to expect , the market to be- 
gin discbunting these lower earn- 
ings shortly. In some Instances, this 
already has started. 



ing Monday, April 20: 
STOCK EXCHANGE 



High. 
27 
43% 

51% 
7% 
20% 

170% 
41% 
.01% 
54% 

108>4 
14% 
12 
87 
12% 
11% 
1414 
50% 

104% 

104 
tf% 
32% 
41 

115 
14%, 
57% 

122% 

145% 



t1930- 



Low. 
20% 

3D 

44%: 
5 • ' 
17* 
156% 
36% 
85 
4814 

7% 
00% 

8% 

7% 
11% 
54% 
82% 
D7% 

5 

22% 
31% 
50 

0% 
47 
04% 
123%. 



Sales. 
1,200 
1,800 
"BOO 
3i 000 
1,800 
8,300 
71,900 
00 
18.000 
300 
7,700 
18,800 
2,700 
0,400 
21,000 
124,400 
1,000 
5,800 
3,200 
22,200 
3,000 
(5,800 
100 
48,700 
200 
21,100 
170 



lesue and rate. 

•American ' Seat. .' 

Col. P. Vtc. (l)t>..... «••' 

Col. Plot. pfd. (2%).. 

Consol. Film 

Consol. Film pfd. f%)J........ 

Eastman Kodak (5) § 

Gen. Elec, (1). 

•Keith pfd. (1 

Loew (2)§..; 

Do, pfd. (0%)., ;.'... 

Madison Sq. Garden (00c.) 
Paramount 1'. ...... 

Do, lat pfd............ 

Do. 2d pfd. . . . 

Pathe 

Radio* Corp 

Radio pfd. A ."' . 

Radio pfd. B 

Radio pfd. B. ctfs.. . 

RKO .'.,.' 

2(i:h Cent, -Fox... 
. Do. pfd. (1%).... 
Universal pf d . . . , 
Warner Bros 

Do. pfd 

Westlnghouse (3) ; . 

Do. pfd. (3%) 



High. 

23% 

3D 

40 
5% 

17% 
107 

41% 

00 

40% 
107% 
•14% 
.8% 

67 
0% 

11% 

12% 

55% 
100% 
100% 
6% 

27% 

33% 
101 

11% 

47 
122 
•145% 



Low. 

20% 

36 

45% 

115 

17 

164%^ 

38% 

00 
143% 
107% 

12% 

17% 
f00% 
•T|8% 

10%. 

11% 

05% 

98 

08% 
0 

26 

33% 
•"00% 

*0% 
147 
114' i 
140% 



Last. 
20% 
30 
45% 
5 ' 
17 

164% 
38% 
90 

.'43% 

107% 
13% 
'7% 
60% 
8% 
10% 
11% 
03% 
98% 
08%. 

6 
20 
34 

100 
»% 
47 

115 

142 



« New 1030 high, 

f Pluts stock dividends. 

t Paid this year. 

§ Plus cash extras. 

i New 1030 low. 



82% fl.700 Technicolor 

B% 3,001) Translux (13c.)» 

12% 200 Universal 

30% $08,000 Gen. Then. Eq. 27 

30 202,000 Gen. Thea. Eq. , 27 

00% 20,000 Keith 0s, *4C. 05% 

60 74,000 Par-Broadway 3s. '. 57% 

07% 105,000 Paramount 6s, •' 87% 

82% 10,000 RKO debs 6s • • «M4 

08% 93.000 Warner Bros. 0s, '30. 90% 

over Th¥~c6WteE"n' eWWrk 

Bl 

Col. Broadcast A (2) 

Pathe F. pfd. (7) 

* Paid this year, t New J036 low. 



25% 
24%, 
04% 
05% 

t85 

tC5 
94' 






gers 



NOW TOURING THEATRES 
WITH OWN UNIT 
FOR M.C.A. 



CONTRACTED TO 

BRITISH INTERNATIONAL 

FOR TWO PRODUCTIONS YEARLY 

Latest Release, 'ONCE IN A MILLION 1 



Wednesday; April 22, 1936 



P III 



t » 



Variety 



35 




(Continued from page 33) 

Dangerous Water*. Drama of the sea. Jack Holt. Robert Armstrong, Diana 
Gibson. Dir. tarabert Hillyer. ^62 mine. Bel.. Feb. 3. Rev. Jan. 29. 

Don't Get Personal. Comedy with niuslc. Sally Ellers, James Dunn, Pinky 
TOmlln; Dir. Wm. Nigh. 70 mlna. ReL Feb. 17. Bev. Feb. 26. 

racula's Daughter. Mystery drama. Kruger, Marguerite Churchill. 

Dir. Lambert Hillyer. Bel. May 4. 

East of Java. Drama. Charles Bickford. Elizabeth Young. Leslie Fen ton 
Frank Albertson. Dir. George Melford. 72 mins. Bel. Dec. 2. Rev. 
Dec. 18, 

For the Service. Western. Buck Jones. 

Rel. Apr» 6. 

reat Impersonation* The. rama. Edmund Lowe, Valerie Hobson, Wera 
Engels. Dir. Alan Crosland. 68 mlns. Bel. Pec, 9. Bev: Dec. IS. 

Ible Hay;- The. Mystery drama. Karloff, Bela. Lugosl, Frances Drake. 
Dir. Lambert Hillyer; 82 mlns. Bel; Jan. 20. Bev. Jan. 13. 

Love Before Breakfast. From novel by Faith Baldwin. " Carole Lombard, Pres- 
ton Foster/ Cesar Romero. Dir. Walter Lang.. 65 mln Bel. March 9. 
Bev.. March 18." 

Magnificent Obsession. Drama. -Irene Dunne. Robert Taylor. Dir. John Mi- 
' Stahl. 110 mlns. Bel. Jan. 16. Bey. Jan. 8. 

Next time We Love. From Ursula Parrdtt's. 'Say Goodbye Again.' Margaret 
Sulla van, James Stewart, lr. Ed w. :H. Griffith. 85 mins. Rel. Jan. 27. 
Beb. Feb. 6. 

Paroled I Ann Preston, Henry Hunter. lr. Louis Frledlander. Bel. May 26. 
Show Boat. From the stageplay. Musical drama. Irene Dunne, Allan Jones, 
•Helen .Morgan, Paul Robeson. Dir. James Whale. Rel. May 4. 
liver Spurs- Western,. Buck Jones, Muriel Evans. Dir. 61 
mins. Bel. Feb. 10. Rev; April 1.. 

'Sutter's Gold/ Historical romance. . Edward Arnold, . Elnnle Barnes, Lee 
Tracy, Montague. Love, John Miljan, Katherlne Alexander, Morgan Wal- 
lace, Addison Richards, Prlscllla Lawgon, Nan Grey. Dir. James Cruze. 
• 69 mlns. Bel, April 13. Bev. April 1. 

Sunset of Power. Buck Jones Western. Buck Jones, Ray 
Taylor. 66 mlris. Bel. Dec. 23. Bev. Feb. 21. 

Unconscious. Comedy-drama. E. E. Horton, lenda Far r ell. Arthur 
Greville Collins, Rel. May 11. 



Warner Brothers ofncM! %* £ 



Boulder Dam. Powerful drama with tremendous government project for back- 
ground. Ross Alexander, Patricia Ellis, Lyle Talbot. Dir.. Frank Mc- 
Donald. ReL March 7. Rev. April 1. 

Colleen, Big musical revue loaded with comedy and songs, fiuby Keeler, 
Dtck Powell, Joan Blondell, Jack Oakfe, Paul Draper, Hugh Herbert, 
Louise Fazenda, Hobart Cavanaugh,. Dir. Alfred E. Green. $9 mins. 
Rel. March 21. Rev. March .11. 

Dangerous. Dramatic story, of a beautiful and brilliant actress who wrecks 
the lives of those she contacts and also her own. Bette Davis, Franchot 
Tone, Margaret Lindsay, Alison. Sklpworth. Dir. Alfred E. Green. 78 
mlns. Rel. Jan. 4. Rev. Jan. 1. '■* ' . 

rethman Love. Frank McH ugh, 1'atrlcla Ellis, Warren Hull. Joe Cawthorne. 
Dir. Wm. McGann. Bel. Jan. 18, 

I Married a Doctor. Pat O'Brien, Josephine Hutchinsori, Guy Kibbee, Boss 
Alexander, Louise Fazenda. Dir. Archie Mayo. Bel. April 25. 
idsunimer Night's Dream; A. Spectacular production of the Shakespeare 
comedy. Extensive cast of stars, Dir. Max Belnhardt, Wm. Dleterle. 
133 mlns. (Roadshow.) Release pending. Rev. Oct. 16. 
lis Pacific Fleet. Hilarious comedy romance. Joan Blondell, Glenda Far- 
rell, Hugh /Herbert. Warren Hull. Dir. Ray Enrlght. 66 mlns. Rel. 
Dec. 14. Rev. Dec. 11. 

r. Cohen Takes a Walk. ( rjtlsh Made)* Merchant prince brings his busi- 
ness to the point where he Is shoved out. He takes to the road. Paul 
Graetz. Dir. William Beaudlne. 7? mins. Rel. Feb. Rev. Feb, 21. 

Petrified Forest! Based , on the Broadway stage play. With Leslie rtmvard. 
» Bette Davis, Humphrey Bogart. Dir. Archie Mayo. 76 mlns, .Bel. Feb. 
8. Bev. Feb. 12. • 

* 

imes Square Playboy.. Local boy misjudges Big City friends of his boyhood 
chum and learns there's nothing worse than Main Street mind. Warren 
• William, June Travis, Barton MacLdrie, Gene Lockhart. Dir. William 
McGann. BeL May 16. 
Treachery . Rides the Range. Dick Foran, Paula Stone, Monte Blue, Craig 
Reynolds. Dir. Frank McDonald/ Bel. April 2. 

Walking Dead, the. Thriller revolving about discovery of Lindbergh heart. 

Boris Karloff,' Marguerite Churchill, Warren Hull. Ricardo Cortez. Dir. 

Michael Curtlz. 62 mins. Bel.. March. 14. Rev. March 4, 
Widow from. Monte Carlo* The. Farcical comedy of a social climber. Wm. 

Warren, Dolores Del Rio; Louise Fazenda; Dir. Arthur G. Collins. 60 

mins. Rel. Feb. 1. Rev. Jan. 29. 



Miscellaneous Releases 



etween Men (Supreme). Western. Johnny Mack Brown. Beth Marlon. Dir. 

Robt. N. Bradbury. 60 mlns. Rel. Jan. 25 f Rev. Jan. 29. 
Fast Bullets (Reliable). Western. Tom Tyler, Rex Lease, Margaret Nearlng. 

Dir. Henri Samuels. 59 mlns. Bev.. nreh 4. 
Outlaw Deputy (Syndicate). Tim McCoy Western. Dir. 65 

mlns. Rev. Dec. 4. 
Penthouse Party (Liberty). 

Swlfty (Diversion). Western. Hoot Glbnon. Dir. Alan James. 62 mlns. 
Rev. Jan. 29. 

Toll of the Desert (Commodore). Western. Fred Koliler, Jr., Betty Mack. 
Dir. Lester Williams. 69 mins. Rev. Jan.. 16. 



Foreign Language Films 



(Most ->i tnese available with Rngllsh titles.) 

Ite und June Kaiser (Ger) (General). Historical propaganda In splendid 
production. Emil Janninga. Dir. Hans Stelnhoft. 82 mlns. Bel. Dec. 
1. Rev. Dec. 11. 

..Aanatt*--«»..Para<Hefi-- <Ger>-<Germanla)% M-uaiGai-comsdy: DJ*v -Mas- ©phsuls. 

87 mlns. Rel. March 1. Rev. March 11. 
Aufforderung zum Tanz (Ger) (Casino). Costume romance -to music. Dir. 

Rudolf von der Noss. 80 mins. Rel. Nov. 15. 
Bonheur, Le (Fr) (Franco). Love despite all. Charles Boyer. Gaby Morlay. 
Dir. Marcel L'Herbier. 105 mins. Rel. Feb. 15 Rev, March 4. 

Budal Cukraszda (Hung.). Comedy romance. Dir. Vela Gaal. 90 mlns. Bel. 
Jan. 1. 

ilders. of Socialism (Amklno) Ins. 
Rel, Jan. IB. Rev. Jan 29. 
Cabella del Pueblo, El (Sp). Ir. Manuel Romero. 70 mlnsi 

Rel. Dec 15. 

imzett Ismeretlen (Hun ir. Bela Gaal. 

60 mlns. Rel. Feb; 1. 
Co MoJ Maz Robl W Nocy (Ppl). lapsllck farce. 70 mins. Rel. Dec. 1. 
Contra La Corrlente (Sp>. Romantic drama. Dir. Ramon Nov. SO mins. 

Rel. March 1. 

Couraggio della Gioventu Mussollnlanla (It). Documentary on 11 Duce. 70 
mlns. Rel. Feb. 1. 

rime and Punishment (Fr) (Lenauer). Dostoevski's drama. Harry Baur. 
Pierre Blanchar. Dir. Pierre Chenal. 103 mins. Rel. Nov. 1. Rev 
Nov. 20. 

Murder mystery. 



nmen de Media Noche ( 
Rel. Feb. 15. 

"Csak. Egy Ej62aka (Hung). Hungarian life during the w 

Szekly.: 60 mins. Rel. March 15. 
Csunay Lany (Hung.) (Danubia). Romantic farce. 

Caal. 80 mlns. Rel. (Vt. 15. Rev. Oct. 23 
Dernier Mllliardaire (Fr) (Franco). Satire. Dir. Rene Clair. 

.. Nov. 1. .Rev,.. Nov. 6. 
Desherados, Los (Sp). Mexican made drama of prison reform. 

Batiieza. 80 mins. Bel. March 13. 
Diablo del Mar. E|. (Sp). White man goes native. Dir. John Duval. 

Rel. March 10. 
D oppo una Notte D'Amore'dt.). Murder my 

none. 70 mlns.' Rel. Oct. 15. 
Dubrovsky (Buss) (Amklno). Pushkin novel Condensed. 

inms. Rel; March 15. Rev. April 1. 
Edes Mostoba (Hung). Magyar's Shirley Temple pic. Dir. 

mins Rel. Nov. 16.. 

fly \) Ve'enceben (Hung). Musical comedy. Dir. Gez 
Bel. Dec. 15. 



ilns. 
1st van 
Ir. Beta 
lei. 
illermo 
Ins, 
rig- 
75 
80. 
Ins. 



Elnok Klsasszongy (Hung.). Frantic love among the magyars, Lily Murati 

Dir. Andre Marton.. 90 mlns. Rel. (lei-. I- - Uev. •Oet.--B i 

Fluechtllng a us Chicago, Der (Ger> (Bavaria). Crime doesn't pay. Gustav 

Froehlioh. Dir. Johannes Meyer. 110 mlns. ReL March 1. Rev.. March It'. 
Frasqulta (Ger) (Du World). Austrian made of Leliar musical. Jarmilla No- 

votna. Dir. Carl Lamac. 85 mins. Rel. Jan. 1. Bev. Jan. 22. 
Frauerrum den Sonnenkoenlg (Ger.) (General)^ Around the court of Louis 

Xl\. Benate Mueller, Michael ROnhen. lr. Carl Fro'ehllch. 95 mlns. 

Bel. Jaih 1. Bev. Jan. 15. 

Frauen yom Tannhoff (Ger). Bavarian romance. Ir. Franz Seitz. 70 mlns. 
Bel. Feb, 16. 



Frontier (Buss.) (Amklno). Aviation 
Rel. Dec. 15, Rev. Jan. 8. 

Glueckliche Relse Ger.). t Musical cpmedy. 
Jan 15. 

Golden. Taiga (Buss) (Amklno), Adventure in Siberia. 
erhof. 80 mlns, Rel. Aug. 1. 

Grain (Russ.) (Amklno). More collective far 

ka^ya. . iio mlns. Rel. .Jan. " 
Qruen 1st die Heide (Ufa). Nostalgia for the home lot. 

80 mins. Rel. Oct. .1. Rev Oct, Hi. 

Gruss und Kuss, Yeronlka (Ger) (Zwlcker). Farce cOmedy. Franoziska Gaal. 
Dir. Carl Bbese. «4: rriihs. Rel. Feb; 15. Rev. March 4. 

(Continued on page 38) 



Ins. 

90 mlns. Bel 
Dir. Vladl lr Schneld- 
lr. Olga Preobrazhens- 
Ir. Hans Behrehds 



FRANKLIN ADDING TWO 
MORE TO HAWAII CHAIN 



Honolulu, April 21. 

Construction of new Queen theatr 
here by J. J. Franklin and associates 
will he completed within next four 
weeks, ".ouse, a 1,000-seater,, will 
be fully equipped With stage, ress- 
ing rooms and scener. Contem- 
plated poii:y v"l be pictures, with 
dramatic stage sketches. 

As soon as Queen is opened, cir- 
cuit operators will start erectip.i of 
their largest Honolulu house, the 
Palama, 1,500 seats, to go up in the 
native section of town. 



Loew's State Theatre 
Cleveland, Ohio 

J A C K B E N N Y 

with 

MARY LIVINGSTONE 

and Their Associate Players 

last week (April 10) 

$ 3 9, 5 0 0.00 

Breaking All Time Record 

By 

$11,5 00.00 



Personal Management 
ARTHUR S. LYONS 



VARIE TY 






lliyl 




mm 



.V.VM 



rom 9:30 o'clock on the morning of the o| 



continuous lines formed in front of the Rivoli 
Theatre, N. Y. f from the box-office to the corner 
and around the corner for another whole block. 
(See above picture). To date (Tuesday after- 
noon at 2 o'clock) in the fourth day of its run 
3/2 people have already bought tickets to 
see the most spectacular film in recent years. 



"'THINGS TO COME* IS MAGNIFICENT... 
It has imagination and brilliant execution, is 
tremendously impressive . . . movie magic at its 
finest. . . nothing short of startling. The effects 
surpass anything yet done on the screen . . . the 

picture is a visually exciting screen adventure/' 

— Rose Pehwick, Journal 

"A bitter, thrilling, graphic animated picture... 
explores realms seldom if ever touched by 
the usual films." — Wm. Boehnel, World-Telegram 

"Alexander Korda and Wm. Cameron Menzies 
have risen to their task with skill and imagina- 
tion. Fascinating, handsome, pictorial lavishness, 
interesting and provocative...hmts of great things 
in the cinema.". — Richard Watts, Jr., Herald -Tribune 



"A frightening, yet inspiring picture ... an 

absorbing, provocative and impressively staged 

production which does credit to Alexander 

Korda and Willia m Cameron Menzies. An unusual 

picture with ideas which have been expressed 

dramatically and with visual fascination." 

— Frank S. Nugent, Times 

"The season's outstanding novelty... a lavishly 
produced film ... it will give you something to 
talk about." — Eileen Creelman, Sun 



"Bound to create a good deal of discussion... 
thrilling and stimulating to the imagination . . . 
something new and startling in a motion picture." 

— Kate Cameron, News 



My:- 

ml 



WednesdafrApril 22, 1936 VARIETY i 




ling day until the time this ad went to press, 




An ALEXANDER KORDA predion 



A tOKDON FILM 



Released thru UNITED ARTISTS 



3» 



VARIETY 



Pill 



ES 



Wednesday, April 22, 1936 




(Continued from page 357" 

Hellige und Ihp le (Ger). Ir. Hans Deppe7"~lTO mlno. Rel. 

Dec. 1, 

Hello Budapest (Hung). Ir. Laszlo Vajda. 80 mins. 

Rel. Nov. 16. 

Hermine und die 7 Aufrechten (Ger) (Casino). Battle for peace. Helnrlcb 
Georg. Dir. P. Wysbar. 105 mlns. '-Rel. Sept. 15. Rev, Sept. 25-. 

Herr der Welt, Der (Ger) (General). Fantasy drama. Dir.. Harry Plel. 90 
mlns Rel. Dec. 1. Rev. Dec, 18. ■ 

Herr Kobln Geht auf Abenteur (Ger) Domestic comedy. Hans beppe. 

70 mins. Rel. Nov. 15. Rev. Dec. 4. 

Hlmmel auf Erden, Der (Ger). Comedy with music. 
E. \Y. Emo. 70 mlns. Rel. Dec, 10. 

Hombre Peligro6o. Un (Sp.) (Criterion). Gangster comedy-drama, 
ard fCahn. 80 mins. Rel, Oct. 15. 

Ich Kerin Dlch Nlcht (Ger) (Casino). 

Willi Foist. Dir. Geza von. Boly , 

isla Maldita, La (Sp). Mexican melodrama. Ins. Rel. 

Dec. 1. 

Jego WlelKa Mllocs (Pol). 70 
mins. Rel. March 15. 

Keine Angst vor Llebe <Gci\) ( lr. 
Hans.Steinoff. 70 mlns. 

Klein Dorrltt (Ger.) (Bavaria). 
Dir. Karl Lartiac. 70 mlns. 

Klosterjaeger, Der (Ger.). (Ufa). r. Peter Oster- 

maye'r. I'O mns. Rel. Jan. 1. 

Knockout (Ger) (Bavaria). Prizefighter.. 'and "his- girl. Max Schmellng. Anny 

Ondra. Dir. Karl Lamac. 85 mins. Rel. Feb; 15. Rev. March 4. 
Lac Aux Dames (Ft) (Franco). Vlckl Baum romance. Simone SI 

Marc Allegret. ~ 80 mlns. Rel. Jan. 15. 
Larsson i Andra Glftet (Swedish) (Scandinavian). Marital farce. Edward 

Person. Dir. S. Bauman. 70 oaths. Rel. Oct. IB. Rev. Oct. 30. 
Legend ot William Tell (Ger,) (General), English version 'of German pic 

Conrad Veldt. Dir. Heinz Paul. 70 mins. Rel. Sept. 15. Rev. Oct. 2. 

■o iiitiiiiiiiiiiKtHitinmniii inn imniirtmtrfttmmnruiimmmmliinhiii itmftmi iihnwimiuinmimimiiiiinntitmirWirW 

^-DimiiimiiiiiiiiiiuiiiiuMiijiiiiiniit uuiitHlnui)itwuoiHiiuHUui<iuiiiiiiiiniJHMiiuiiitiH iiiinnimiiuiHiiimiMMiuurttiiiiiiiiuuiiniiiuiiiiitiiiiinitHiiiniiiMUHiiminiDiitiiii^f 

New; York Theatres || 

iimiwiHwmiiCTh mM iiimTOHmtiiMHiiiiin =. 
iiHWiimiHiimtiuiimnmiitUMiiMiii*iiMini<ii|)iiHiiituii iiimhi iiuiuiwiiwiiiiitiitiiMiuiutiuiifiiiMMiiiiiiiniiimuiiiHtiHniinuitairKiii - 




CAPITOL 



2nd WEEK I 
JANET GAYNOR 
ROBERT TAYLOR 

in "SMALL TOWN GIRL" 




Friday— SHIRLEY TEMPLE 
"CAPTAIN JANUARY" 



PARAMOUNT 



TIMES 

SQUARE 



MARLENE DIETRICH 
GARY COOPER in 

"DESIRE" 

On the ■ Stage — ETHEL MERMAN, 
JACK LITTLE oud JANE COOPER 



i 



STATE 



4t* ■twist 

* MNUWT 



Harold LLOYD 

ILKY WAY" 

VAUDEVILLE 
BUDDY ROGERS 
and REVUE 
Starts Friday 
"THESE THREE" 



TRAND ? 4 ^h y 




Fat O'Brien and 
Josephine Hutchinson 

*5c to l p.m. in "I Married a Doctor" 

From . SINCLAIR LEWIS' daring novel 



****** * * ****** 

M-G-M's SHOW OF SHOWS! 
WILLIAM MY UNA LUISE 

POWELL • LOY • RAINER 

'THE GREAT ZIEGFELD" 

--•v---"^^*^^ r- 

ASTfiR r»«lly 2:40 & 8:10 Matii. (Exc Sat.) 
rts» i 5n c t0 Ji.to. Erenlnus 65c to $2.m. 

B'wty & 43th. Extra Mldnlt* Show Every Sat. 



7th Av. & 50th St. 



ROXY 



ALL OCo TO 
SEATS*'*' I P.M. 



2nd WEEK 
JANE WITHERS In 
"GENTLE 
JULIA" 



Stage Revue 
"Staff" Smith 
Frank Gaby 
Lela Moore 



8ft'° MUSIC HALL 

60th Street and 6th Avenue 

GARY COOPER 
JEAN ARTHUR 

In 

'Mr. Deeds Goes to Town' 

From screenplay by Robert Rislcln 
Directed by Frank Capra 
Spertuculnr Stage Productions 



lr. Werner 



70 



Ins. 



Alfred 



Lesser Setting Breen Pix 

Hollywood. April 21 
— -Ga-Tf y frog --w-i&t -Mm - prkrt— of— ! i« t'-s- 
Sing Again," featuring Bobby Breen, 
Sol Lesser pulled out for New York. 



Lelchte Kavallerle (Ger) (Ufa). Circus film. Marlka Roekk. 

Hochbaum. 80 mlns. Rel. Feb. 1. Rev. Feb. 26. 
tlebelel (Ger) (General). Record^breakmg Viemiese story;' Magfia~SChh"elder7 

Dir. Max Qphu ls. 68 mine. Rel,. Feb. 15. Rev. March 4. 

"Pad" voVn^iuMkTbaa (Ger) (Casinof." "Roman ttc musical comedy. Dir. Carl 

Boeese. 80 rains. Dir. Dec. 1. 
Llla Akaei (Hung). Musical . romance. Irene. Blller. lr. Mihaly Istvan. 77 

mlns, Rel* March 1. Rev. March 11. 
Lordagskvallar (Sw) (Scandinavian); Domestic comedy. Edvard person. 

Dir. S. Bauman. 80 mlns. w Rel. Feb. 1. 
Madonna, Wo Bist Do? (Ger) (Casino). Romantic musical Comedy. Llane 

Haid. Dir. Georg Jacob!. 80 mlns. Rel. March 15. Rev. April 1. 

Maedchen Johanna. Daa (Ger.) (Ufa). Joan, of Arc again. Dir. Gustav 
Uclcky. 60 mlns. Rel. Oct. 1. 

Marcia Nuzlale, La (It) (Franco-American). rama «f self-sacrifice. Tullio 
Carminattl, Dir.. Mario Bonnard. 93 mlns. Rel. Feb. IB., March 4. 

Maria Chapdelaine (Fr) (FraricoK Grim drama. Madelaine Renaud. lr. 

Julien Duvlvier. SO mina. Kel. Sept. 16. Kev. Oct. 5J. 
Maria Elena (Sp) (Col). Mexican-made meller. Ir. 90 

mins. Rel. Feb. 15. 

Marquise von Pompadour (Ger) (Germania). Based on the operetta of same 
name. Anny: Ahlers. Dir. Will Wollf. 92 mins. Rel. Jan. 15. Rev. 

Feb. lfr.-.. :,,..._:,.....' 

Mas Alia de la Mueta (Sp). Mexican romantic comedy, lr. Ramon Peon. 
80 mins. Rel. March. 1. 

Martin Garatuza (Sp.). Old-fashioned melodrama, 
mlns. Rel. Oct, 1. 

Maternelle, La (Fr) (Tapernoux). Sensitively-treated story of children's lives. 
Dir. Jacques Benoit-Levy. 85 mins. Rel. Oct. 16. Rev. Oct. 23* 

Mein Leben fuer Maria- Isabell Ger) (Casino). ill tary romance. lie 
Washnefc. 80 mins. Kel. Nov. ,1. 

Milpsc Wsaystko Zwycleza (Pol.)i Comedy romance, M. Krawicz. 70 

mins. Rel. Jan. 16. 

Muertoa Hablan, Los ( 
Rel. Nov. 15. 

Naoymama ( Comedy- Gyoergy 

Dec 16. 

Nem Elhetek Muzslkaszo Nelkuel (Hung). 

Dasy. 80 mine. Rel. Feb. 15. 
New Gulliver tKuss) t.Serllti-Burstyn). Swift's classic played by puppets. 

Dir. A. Ptushko. 76 mins. Kel. Nov. 1. Kev. Nov. 6, 
Nochea de Buenos Aires (Sp). Argentine romance. 80 mins, Rel. Dec 1. 
No Mataras - (Sp>. (Modern^. Comedy dram Dir. Miguel Torres. ; 70 mins. 

Rel. Nov. 1. 

Pantoftelhelden (Ger.) (Casltio). Farce of family lr.. 
Fred Sauer. 80 mins. Kel. Oct. 15 

Pasteur (Fr.) (Lenauer). Sacha Guitry's first film. Rel.. Jan. 16. . Rev; Feb. 12. 

Hepo (Armenian) cAmklno;. First Him from Armenia, sentimental yarn oi 
home life. Dir. Ber-Nazarbv. 60 mins. Rel. Oct, 1. Rev. Oct. 16. 

Polenblut (Ger) ; (Bavaria). Comedy romance. Anny Ondra. Dir. Karl La- 
mac. 60 mins.' Rel. Nov. 15. 

Que Hago con La Crlatura (Sp). Mexican kidnaping. ir, 
90 minis. Rel. March 15. 

Ray, El .(Sp.). Mexican Robin Hood. Julian Gonzalez. 

Oct. 16. 

Red Army Daya (Russ.) (Amklno). Romantic comedy. 

Joseph Helfets. 70 mlns. Rel. Oct. 15. 
Relfende Jugend (Ger.) (Casino). Drama or adolescence. Heltha Thlele. 

Carl Froehlich. 90 mins. Rel. Jan. 1. Rev. Jan. 8. 
Relicario, E| (Sp ; ). Bull fighting " and comedy. Dir. Ricardo Banos. 60 mlns. 
.Rel.. Jan. 1. 

Rosa do Francla (Sp.) (Fox): istorlcal drama. iaz, Antonio Mo- 

rlrio. 80 mins, Rel. Oct. 15. 
Schloss 1m Sueden, Daa (Ger) (Ufa). Comedy romance about pic blz 4 lane 

Haid. Dir. Geza von Bolvary. 70 mins. Rel. Feb, 16. 
Schwarzwaldmaedel (Ger.) (Casino). Musical romance. Dir. George Zech. 

70. mina. Kel. Oct. 15. 
Second Bureau (Fr) (DuWorld). Spy story. Jean Murat. Dir. Pierre Billon. 

105 mins. Rel. Feb. 16. Rev. Feb. 19. 
Shir Hashlrlm (Yiddish) (Globe). Sentimental meller. Samuel Goldenberg. 

Dir. Henry Lynn. .79 mlns. Rel. Oct. 1, Rev. Oct. 23. 
Signora dl Tuttl, La (It) (Metropolis). Heavy drama. Isa Mirande. ir. Max 

Ophuls. 90 mlns... Rel. March 15. Rev. April 1. 
So Elh Maedel Verglsst Man Nlcht (Ger). Comedy romance. Dolly Haas. 

Willy Forst. Dir. Fritz Kor.tner. 72 mlns, Kel. Sept. 15. Rev. Oct. 2. 
Stoerfrled, Der (Ger) (Ufa). Marital farce. Adele Sandrock, Paul Henckels. 

66 mins. Rel. Nov. 15. Rev. Dec 4. 
Soeno de Amor (Sp.). Life of Franz Liszt. Dir. Jose Bohr. 90 mins. Rel. 

Jan. 1. 

Tango Bar iSp.) (Par). Musical melodrama. Carlos Gardel, Koslta Moreno. 

Dlr; John Relnhardt. 8b mins. Rel. July 1. Rev. July 17. 
Tempo Massimo (It); Romantic comedy. Mario Nattoli. Rel. 

March i. 

Tesoro de Pancho Villa, Action meller. Dir. Arcady Rel. 

Jan. 15. 

To Quero Con Locura (Sp) (Fox). Musical comedy. Roslta Moreno, Raul 
Koulien. Dir. John .T. Bol'and. 80 mins. Rel. Nov. 1. 

Todo un Hombre (Sp.). Prizefight story. Dir. Ramon Peon. 90 mlns. Rel. 
Jan I. 

Tolle Bomberg, Der (Ger.) (CaslnoK Comedy with music, Dir. George Asa- 
garoff. 60 mlns. Rel. Oct. 15 

Traum vom Rheln. (Ger). Scenic romance. Dir. Herbert Selpln. 90 mlns. 
Rel. Dec. 1. Rev. Dec. 11. 

Ungklarlspappan iSw.) (Scandinavian). Domestic comedy. Dir. Gustaf Mo- 
lander. 70 mins. Rel. Jan. 1. 

Ultima Cita, La (Sp.) (Col.). Show biz lomance. Dir. Bernard Ray. 60 mlns. 
Rel. Jan. 15. 

Vasember (Hung).. Comedy romance. Dir. Emii MartonfTl. 60 mlns. Kei. 
Dec. 1. 

Vetter aus Dlngsda, Der (Ger) (Ufa). Romance and music. Dir. George Zoch. 

80 mins. Rel. Feb. 1. 
Vler Musket lere, Die (Ger) (Casino). Farce on soldiering. Dir. Heinz Paul. 

60 mins. Rel. Nov. 1. 
Was Bin Ich Ohne Dich? (Ger) (Ceneral) Light musical. Betty Rlrd. Olga 
Tchekowa. Dir. Arthur Babenatt. 85 mins. Rel. Dec. I. . Rev. Dec. 18 
Wenn Am Sonntagabend (Ger) (Casino),. Rural comedy dramu. Harry LledtUe 

Dir. Charles Klein. 90 mins. Rel. Dec. 1. 
Werr Nlmmt die Liebe Ernst (Ger) (Casino). Romantic comedy. 

sen. Dir. Erich Engel. 90 mins? Rel. Feb. 1. 
Wlnternachtstraum (Ger) (Casinoi. "Romantic comedy. Magda 

Dir. Geza voh Bolvary. 60 mins. Rel. Dec. 15. 
Young Forest (Pol). Native hurruh. Dir. .loser Letjes. 90 mlns 
1. Rev. Dec. 4. 

Zslvany Beciuelet (Hung.). Crook comedy. Krnest Verebes. 

, Glffra. 60 mlns. Rel. Oct. is 
^u^-S 4 i r acBb tt i st "fS-et^— K&ainofri- ■ 'A i p l ngroTrrfrf.ni.—DrrrgrttTry OstelT^^O-mlTiS"; 
Rel. Feb. 15. 

Zwlschcrt Zwel Herzen (Ger.) (Casino). Romantic drama. isse Ullrich. 
60 mlns. Rel. Jan. 15. 



Ramon Peon. 

Rel. 
Zharky. 
Dir.; 



Max Han- 
Schnelder. 
Kel. Dec. 
Dir. Geza 



Mb Wins j> Gift 
%ht Test 'Case; 

Ruled *No Lottery' 

Minneapolis, April 26. 

A district court Jury here found 
Harry Dickerman, owner of three 
Independent neighborhood houses 
not guilty of violating the state 
anti-lottery law by holding gift 
nights at his show houses. 

The State had contended that a 
consideration was involved in the 
distribution of cash prizes through 
drawings, thus constituting a lot- 
tery.. Jt. ..clairjied„3YinjQer£L had ,to buy • 
admission tickets and to be present 
in the theatres. The defense denied 
this contention. Testimony by the 
witnesses on both sides was con- 
flicting. 

Judge E. A. Montgomery in his 
charge to the jury accepted the de- 
fense's contention that there could 
be no lottery unless a consideration 
was involved. 



inn. Banko Test 



Minneapolis, April 21. 
The legality of gift nights at local 
houses hinges upon the question of 
whether, participants pay any con- 
sideration for their eligibility to win 
the cash prizes, it develops in a test 
case here. 

Charged . with violating the state 
lottery law by holding gift nights 
at his three independent neighbor- 
hood theatres, jHarry Dickerman is 
denying the state's contention that 
any consideration is involved as far 
as participants are concerned. 

In the trial now in progress in 
district court, the state has had wit- 
nesses testify that they were com- 
pelled to buy a theatre admission 
ticket before they could register and 
become eligible to win the cash 
prizes. Testimony also was intro- 
duced to the effect that an an- 
nouncer stated that participants had 
to be inside the showhouse, 



A Lottery, Rules L. A. Ct. 

Hollywood, April 21. 

Los Angeles appellate court has 
ruled that the Grand National 
Treasure Hunt is a lottery. 

Cartoon-title contest, being 
worked extensively throughout the 
country, was called a game of 
chahce by the court. 



SUES FOR $150 BANKO 

Cedar Rapids, April 21. 

Claiming that J. O. Doop, man- 
ager of the Rialto, Adel, rctused to 
give him $150 when his" name came 
out of the hat on banK nignt De- 
cause he hadn't bought a ticket, 
Alvin Skinner has brought suit 
against Doop in the district court 
to collect. 

Theatre manager says Skinner 
was too late for the draw, but ad- 
mits it was not necessary for him 
to have held a ducat to the show. 



McBride on Special Job 

Syracuse, April 21. 

Edward McBride, managing direc- 
tor of Loew's State here, is tem- 
porarily on detached service, being 
assigned to" handle"' the ' ButfaTo 'en--- 
gagement of 'The Great Ziegfeld.' 

Buffalo's Eddie's home town. 



GUY ROBERTSON 

Star of "THE GREAT WALTZ" 

THIS WEEK (April 17) HEADLINING CHICAGO THEATRE, CHICAGO 

Now Available for Pictures or Radio-Commu nicate-Ferd Simon, 803 RKO Bldg., New York 



P. S. Thank You, Jack Benny for a Marvelous Week in Cleveland 



^ r A^ a ^ r . April 22, iqm 




■t VP t # 



VARIETY 



39 






Chain Income from Time Sales 



NBC 



January . 
February 
March . . 

Total .j 



January 

February 

March 



3936: 
.$2,681,815 
2,707,148 
. 3,036,353 



1935 .. . 
$2,895,037 
2.758,319 
3,025,308 



... 1934 

$2,391,667 
2,211,637 
2,507,890 



193.3 
$1,869,885 
1,742,784 
1,997,463 



.$8,425,316 $8,678,664 $7,111,194 $5,610,132 



1936 
$1,901,023 
1,909,146 
2,172,382 



CBS 

1935 
$1,768,949 
J ,654,461 
1,829,553 



1934 
$1,405,943 
1,387,823 
1,524,904 



.1933 
$941,465 
884,977 
1,016,102 



.$5,982,551 $5,252,963 $4,318,675 $2,842,544 



MUTUAL 



IIMtt.llllMll 



1935 
...,.$157,720 
154,064 
173,118 



Total $484,902 

(Note: Mutual figures are net and, do not include business placed 
on supplementary stations as part of MBS hookup.) 




Four NBC Stations and 
WGN, Chicago (Mutual), 
Prospective for 500,000 
Watts While Columbia 
Scurries to Mend Its 
Fences — Some NBC Sta- 
tions May Be Available 
Later This Year to 
Strengthen CBS 



CBS Reverses Self on Fiscal 
Publicity; Softpedal Of; Also 
Tells Public of NBC Gross 



STYMIED 



NBC and Columbia Networks Set 
New Highs for One Month's Biz 



New highs were established by 
both NBC and Columbia on the sale 
of time last month. For the red 
(WEAF) and blue (WJZ) links 
NBC grossed $3,036,353, which CBS 
piled up $2,172,382 in billings. Lat- 
ter figure represents by a wide mar 
gin the biggest monthly take for 
any one network in the history of 
broadcasting. 

Compared to the parallel month 
for 1935, Columbia's gross last 
month figured as a, boost of 18.7% 
Difference in the case of NBC was 
.3%. Breakdown; of NBC's tally for 
March, '36, gives the red link $1,- 
913,837 and the blue, $1,122,516 
March has invariably been the peak 
grossing period for the networks. 

In March of last year NBC gar- 
nered $3,025i308. The year before 
March brought $2,507,890, while in 
March, 1933, it was $1,997,463. 

Columbia in March, '35, grossed 
$1,829,553, the year before, $1,524,- 
904, and in '33, $1,016,102, 



JOSEPH WEED 
AS STATION 
REP " 



New rep fir is being set up by 
Joseph J. Weed, together with his 
brother Neil, to begin functioning 
in New York and Chicago May 1. 
Weed heretofore was in charge o£ 
the New York sales office for the 
New England web. 
— Stations-on his- list so far include: 
WTIC, Hartford; WTAG, Worces- 
ter; WJAR, Providence; and WCSH, 
Portland (Me.). All belong to the 
New England Network which is 
closing .its outside sales office with 
Weed's breakaway, 

Concurrent with his . changeover 
to rep status, Weed is setting up 
shop in the Borden building in New 
*ork and hiring' Jerry Lyons (new 
to radio) as assistant. .Neil Weed 
!Lf rranging CMcaeo facilities and 
Wll have- charge out there^ 



Purnell Gould Very Sick 

Baltimore, April 21. 
Pijrnell Gould, commercial chief 
« WFBR, is badly ill .with strep- 
cado 001 ' 11d 13 COnf * ned incommuni- 
n n ?, aS , not bcon ab,e to tf >ke any 



48-TUBE RECEIVER, 
$2,500, ON MARKET 



E. H. Scott, of. Chicago, custom 
radio builder, has completed a 48- 
tube radio l'eceiver to retail at 
$2,500. 

Guarantee going out with release 
of engine states that anything 
broadcast anywhere and at arty time 
can be picked up without trouble. 
Mass of speakers and amplifiers are 
necessary to reproduce the full 
range of cycles from 30 to 16,000 in 
the high fidelity frequency. Com- 
bined amplifiers have a power out- 
put of 100 watts. 



GREG WILLIAMSON 
TO PEDLAR & RYAN 



Gregory Williamson is quitting 
Lord & Thomas at the end of this 
month to become radio director of 
the Pedlar & Ryan agency. Wil- 
liamson's entry is being preceded by 
a reorganization of P. & R.'s radio 
department, with Ernest Green, for- 
merly of J. Stirling Getchell, also a 
newcomer, and John Wiggins and 
Rose Kelly, of the old setup, remain- 
ing. 

WtIHamson J s - immediate — eoneewi. 
on his job will be Borden's Melo- 
roll ice cream show, which debuts 
May 2 on NBC's red (WEAF) link 
with the cast including Tom How- 
ard and George Shelton and a 
swing unit headed by Dick McDon- 
ough. Program will fill the I-'rlday 
night 7:30 to 8 o'clock slot. P. & R. 
also has part of the Procter & Gam- 
ble account. 

Williamson came to Lord & 
Thomas in 1933 from Lennen & 
Mitchell. Prior to that he had been 
on NBC's production staff. 



Latest clear, channel occupant 
that is slated to put in a bid with 
the Federal Communications Com- 
mission for 500,000 watts is WSM, 
Nashville. Others expected to move 
in the same direction soon are 
WGN, Chicago, and KFI (not 
KNX), Los Angeles. 

Should the permits for 500 kilo- 
watts already requested or about to. 
be requested receive okays there 
will be three of these in the middle 
west, one on either Coast and one 
in the south. Permission to erect 
an antenna for ; superwatt trans- 
mission had the . week before been 
asked by NBC in behalf of WJZ, 
New York, while WHO, Des Moines, 
is about to get a simiar grant. Only 
500,000-watter in operation on 'this 
continent is WLW, Cincinnati. 

Pertinent sidelight on this situa- 
tion is the fact that not a single 
of these stations is 'affiliated with 
CBS, although that network would 
like to make a deal with either 
WSM, owned and operated by Na- 
tional Life and Accident Insurance 
Co. (or W SB, Atlanta), with a view 
to cutting in on the possible 500,- 
000-watter trend.- 

CBS Outside 

Mefford Runyan, CBS treasurer, 
is reported to have been doing some 
scouting in these precincts lately. 
WSM, WFI, WHO and WLW are 
all on the. NBC list, while WGN's 
network alliance is Mutual. 

Belief in broadcast circles is that 
the establishment, of these .500,000- 
watters will result in drastic read- 
justments of NBC's affiliated station 
roster. One inevitable departure is 
that of WFlL, Philadelphia, from 
NBC's blue (WJZ) list. Through 
its clipping and realignment of as- 
sociated outlet NBC will make 
available for Columbia's pickup 
certain stations" that might 
strengthen the latter web's cover- 
age position in two or three areas. 



Wm. Morris Radio Exec 
Shifts to Hollywood 

Seeing, Hollywood as a potential 
radio field, with more and more 
shows emanating from the Coast, 
the William Morris agency is shift- 
ing George Gruskin to its Holly- 
wood office to head radio activities. 
Gruskin is William Murray on the 
N*. Yi end of radio. 

Starts driving to the Coast next 
week, accompanied by his wife. 
VIcki Faust, professionally. 



A. S. Hardin Laid Up 
Adlai R, Hardin, account exec anrl 
radio man for the Wm. Kftty agency 
iii New York, hospitalized to have 
an operation on his leg. 

Will be back on the Job again in 
another week or bo. 



N. E Web's Fate 



Members of the New Eng- 
land Network went into a hud- 
dle yesterday (Tuesday) In 
Hartford, Conn., to decide their 
future course since the re- 
moval of their key station 
WEEI, Boston. Latter is 
changing from NBC to CBS 
affiliation, barring it from 
NEN's use. 

Pre-huddle attitude was that 
the NEN in all likelihood 
would strike up an affiliation 
with John Shepard. Other 
alternative would be to is- 
band completely. 



RAY PERKINS AMATEURS 
AT CLEVELAND EXPO 



Cleveland, 

Ray Perkins and his amateur 
show are being set by Sohio for a 
spot in Cleveland's centenary- ex- 
position, which opens here June 27 
for 100 day 3^ 

Perkins* show to be one of major 
exhibits in 'Radloland,' a miniature 
Radio City, which will be built* In 
Public civic auditorium. Broadcasts 
will be piped through WTAM dur- 
ing event, three times weekly at 
10:30 p.m., with a probable WLW, 
Cincinnati, hook-up. 



WWJ, DETROIT, RITZY 
LAYOUT DUE AUG. 20 



Washington, April 21. 

Possibility that Columbia "BroacP* 
casting System will encounter .op- 
position in its plan to take over 
KNX, Los Angeles, was suggested 
last week when Federal Communi- 
cations Commission failed to take 
action on the Guy Earl station's 
long- pending application for renewal 
license, but gave- new tickets to 
WTMJ; Milwaukee, and KFRC, San 
Francisco, the other two stations in 
program ifficulties along with 
KNX. 

Mystifying postponement of ac- 
tion on the KNX case was not 
cleared up, although representatives 
of both the station and Columbia 
professed to be unconcerned over 
the irritating delay. In commlsh 
circles it was said the broadcast 
division wanted still more time to 
study, the. "35-page report of the le- 
gal division, which is unders.t( d to 
have recommended another 'sin no 
more' decision. 

So far. no application for per is- 
sion to carry out the KNX sale, as 
been filed, and the commish Is re- 
ported to feel that the renewal 
should not be handed out until 
members have had a look at the 
sale .contract and accompanying 
documents. Transfer papers prob- 
ably will be submitted within the 
next fortnight, although previously 
it hail been whispered Columbia 
wanted to make sure the renewal j 
license would come through before) 



Detroit. April 21. 
With a gala program, WWJ dedl 
cated its new high-fidelity trans 
mitter last Thursday (16), marking 
another step forward by the nation's 
'first station to broadcast regular 
daily programs.' Was also signal 
for upping daytime power to 5,000 
watts. 

Station's $500,000 studios, now 
under construction, will be formally 
dedicated Aug. 20, WWJ's 16th 
birthday, with a bevy of ether per- 
formers, expected to include Fred 
Waring and Jessica Dragonette. 
Many innovations are being incor- 
porated in new studios, 

Majority of station's staff partici- 
pated in dedication of transmitter, 
including William J. Scripps, man- 
ager; Val Coffey's ork, Nancy Bas- 
k.er.y.iil.e u £ : .Herh('jt u _Pe te r so n , WI n I - 
fred Heidi, Ty TysonT C. C.' Brad-' 
ner, Radian Singers, the Smoothies, 
Herschell Hart and others. Al 
Pearce and Gang, appearing at RKQ 
Downtown, also took part. 

Program included historical re- 
sume of station, including a broad- 
cast over the 20-watt job with 
which WWJ began, the preset 
transmitter and then the switch to 
the new power works. Special 
broadcast from the Detroit News' 
plane, flying over city, also featured. 
Station recently dedicated W8XWJ, 
short-waver atop town's tallest 
building, the Penobscot. 



E. Edwards at CMML 

Hamilton, Ont.. April 21. 

L. E. Edwards, formerly commer- 
cial manager of OK.OC here, now 
joining f'HML as general manager. 

Replaces VV. A. Stanton. 



Day when Columbia, made It a. 
practice of trying to softpedal Its 
financial doings is past. The net- 
work has' swung to the other ex- 
treme. The hew policy calls for, let- 
ting the public - in on the heavy 
strides taken by the CBS. exchequer. 
Publicity releases now go into the 
utmost details of the web's income. 

Such releases how boast that Co- 
lumbia has come into the $2,000,000 
gross class. That in March, for in- 
stance, the billings were $2,172,382, 
with . the figures representing an 
18.7% over March, 1935, while the 
$5,982,561 It took In for the first 
quarter of '36 Is 13.9%. 'better than 
the tally for the Initial three months 
of 1935. These releases, as a point 
of comparison, also disclose what 
NBC's income was for the same pe- 
riods. The angle of telling about a. 
competitor's business comes as 
something hew not only for broad- 
casting, but for the advertising 
trade. 

In the past -Columbia had taken 
the position that the less public 
knew about the paydirt that de- 
rived from commercial .broadcast- 
ing so much the more gratifying 
would it be to the network. It was 
not so lonff ago that CBS squirmed 
at the public airing of the web's 
financial prosperings. The occasion 
was one of the hearings on. the edu- 
cational-religious Interests' plea for' 
a 25% allocation Of broadcast fa- 
cilities before the Federal Commu- 
nications Commission when there 
was read into the record a news 
story telling of Columbia's income 
and estimating what the network's 
profits would be for that year. 

Columbia's reaction 'to the inci- 
dent was that it was dangerous 
stuff; that it might give the listen- 
ing public and their Congressmen 
ideas, with the result that there 
might be agitation for placing not 
only a curb on the assignment of 
broadcast facilities but a special 
tax on air franchises. 





GET-TOGETHER 
LIKELY 



Los Angeles, April 21. 
Due to become a freelancer an 
.s7>orr - a^HBS~1ra. TJ ubtulned Oka y-on - 
the purchase of KNX, Los Angeles, 
from the Federal Communications 
Commission, the Don Lee Network 
is looking toward an alliance with 
the Mutual Network. Discussions 
In that direction are expected to be 
held on the West Coast soon. 

MBS has had its eye oh West 
Coast coverage since its Inception, 
and. had even held talks on the sub- 
ject with KNX. On several occa- 
sions WGN, the Chicago Tribune 
outlet and local release for MBS, 
has tied in with KNX for broad- 
casts of Coast events, such as the 
funeral of Will Rogers. 

Before extending lines to the 
Coast, Mutual expects to have lined 
Up local releases irt five cities. In- 
cluding Kansas City and St. Louis. 



asking ratification for the purchase 
of Earl's property. Difficulty' Is said 
to have been encountered- in getting 
copies of certain necessary docu- 
ments and in preparing complete 
docket of infri. 

WTMJ and KFRC license renew- 
als were made effective Aug. 11. 
193C, approximately a year after the 
two stations, in" company with KNX, 
were i -a Hod. on the carpet for airing 
objectionable programs. 



J. P. MULLER RADIO 
DEPT. ESTABLISHED 



J. P. Muller advertising agency 
has new radio department. Stella 
l.'ngcr, radio scriptlst, at one time 
i connected with WOK and WMCA. is 
j In charge. She is assisted by jack 
Adams and Clayton Irwin, 

Muller agency at one time \va» 
prominent. In I hcuirir-al advertising. 
Figures that knowledge will aid in 
radio. 



40 



VARIETY 



ir ;w T . n«?J'-' ^of™***! 1 "I*™!**™*-! .'ill . *' 




s( He V Lukewarm) 
As Heir Man Against Baldwin 



Aa part of the fight they propose 
to stage against James -Baldwin, 
managing director of . the National 
Association of Broadcasters, art the 
association's coming convention in 
Chicago, the national networks are 
grooming Philip G; Loucks to take 
Baldwin's place. Belief in the trade 
is that Loucks, who preceded Bald- 
win, will -decline- the-.-proposition. 
Loucks quit the NAB to : resume 
the practice of law, and the past 
year has been representing the In- 
terests of clear channel stations in 
Washington. 

Baldwin aroused the Ire of the 
webs by attacking the part they 
played during the negotiations of a 
new contract with the American So- 
ciety of Composers, Authors and 
Publishers, by the Indie members of 
the NAB. Networks' attempt tp 
oust Baldwin is .expected to make 
the outstanding Item of excitement 
at the, convention. 



KESSLER JOINS AGENCY 



Numerous 



Shifti in Philadelphia 
Radio Staffs 




Orleans, April 21. 

With WDSU, New Orleans, as the 
key station group of Louisiana out- 
lets have- got together on a com- 
bination rate that will serve to com- 
pete with that of KWKH, Shreve- 
port; 10,000-watter. Other stations 
Involved in the competitive setup 
are WJBO, Baton Bouge, KLMB, 
Monroe, KALB, . Alexandria, and 
KPLC, Lake Charles. Group has 
.tagged! Itself the .Southern Broad- 
casting System. 

WDSU has on occasion linked 
itself with two or more of these 
outlets: for ' the. transmission- of 
political and other public events 
broadcasts. 



Steppacher Dies at 44 



Philadelphia, April, 21. 

W. Mauiice. Steppacher, secre- 
tary-treasurer of WDAS, died iast. 
Wednesday (15) in University hos- 
pital here after chronic .high blood 
pressure and kidney ailment. He-was 
■44, and had continued duties until, 
few days before his death. 

He started WDAS with Alexander. 
W. Dannenbaum, the president, and, 
In 'addition to. hlis- secretary-treas- 
urer- duties, was a member of board 
of directors. 

Survived by wife and three chil- 
dren. 



hiiadelphla, 
Frank Kessler, sales manager of 
WCAU, leaving to take position 
with. . AitliijiTlCynetJt agency,... -He!U. 
continue nominal contact with sta- 
tion, but' present secretary, Dorothy 
Brient, will- take over research end 
of work. Al Paul. Lefton agency 
handles advertising. 

John Ha-yes, program director of 
WIP, is shifting to WNEW, New 
York, with his duties slated to be 
divided (day and night) between 
two newcomers as. _yet unnamed, 
'Uncle Wip, ■ until now working in 
studio, moves into Gimble Bx*others' 
Store, in same building, and will be 
sponsored by store. Station, how- 
ever, retains right to sell participa- 
tion in is shows. 
. Alexander W. Dannenbaum, Jr., 
was yesterday elected secretary arid 
treasurer and to the board of direc- 
tors of WDAS in place of W. 
Maurice Steppacher, who died , last 



Listerine Inquires 



Rudy Vallee was approached last 
week by Listerine with: a proposi- 
tion to head " up an hour's variety 
show: the mouthwash would like to 
put on NBC. 

Slnger^m.c.'s answer was that he. 
couldn't consider any radio offer 
whatever, even if he wanted Ao, be- 
cause of his long term commitment 
to Fleischmann Yeast. 



2Q__Years Later 



By Harry Einstein ( Parky ak^jrkus) 



Characters 



.Lin 



. ; .The Year 1956' 
ver a Cupa Coffee 



week. 



Dannenbaum, connected 



with station since last summer, was 
in sales department. His father is 
station pre?; 



•Sylvia Lenson, 



$one 



of those 



dropped several vriiekS ago in econ- 
omy move by WFIL, was taken back 
yesterday, now being in program 
department. Formerly secretary in 
news department. 



Fels-Naptha Goes Web 



Fels-Naptha is slated to go net- 
work this coming fall. Account has 
previously confined itself to live 
spot broadcasting. 

Within a period of fiVe years the 
air expenditure' of . the soap maker 
has developed frbni an experimental 
budget of $625 to the point where it 
figures on spending $350,000 for 
time alone- i n the coming ' network 
campaign. 



CBS TO SPEND 
,000 
IN L A. 




Hollywood, 21. 

Columbia Broadcasting System is 
to spend around. $400,000 for two 
theatre- type studios and additional 
facilities at KNX on the takeover of 
that station by the chain. Herbert 
Ackerberg. manager of CBS station 
relations here for the past week, 
announced options on the property 
surrounding the, studio to take care 
of -the expansion. 

Ackerberg said that a man from 
the midwest: would head the station, 
denying, however, that it would be 
Lou Weiss from WJB, Detroit. 
Ackerberg goes to Frisco next week 
for discussions with; northern opera- 
tors regarding outlet when the Don 
Lee. contract ■ is • terminated.' 



MORE OUTS AT NBC 



Economy Drive Detaches 
Payroll 



rom 



Switch Herschel Williams 

Herschel Williams, of J. Walter 
Thompson',-; New York office, is due 
for . transfer from radio production 
to some other, department. Williams 
had been, the producer of 'Poses and 
Drums" and the 'Swift Studio Party.' 

Former program is off the air; 
while the latter Is now originating 
from- Hollywood. 



Pruning of NBC personnel - in. : the 
New York office reached Its highest 
point last week when 70 new. chops 
of the axe were recorded. Total 
count of eliminated personnel is 
now up around 100 since the drive 
started two weeks ago. Object Is to 
save $1,000,000 annually In operating 
costs. 

Walking papers have been given 
to the following within the past 10 
days: 14 daytime pages, four 
salesmen, one member of the pur- 
chasing department, eight members 
of the press department. 38 em- 
ployees of the 'guest tour' division, 
and Ave scrubwomen. 

In a. few instances the deleted 
personnel will be replaced with 
newcomers, but in the main the 
shearing is for keeps. 



Donald Flamm, owner WMCA 
(New York), guested by Vic Dal-' 
ton. KMTR (Hollywood), at his 
Ericino <Cal.) ranch. 



- » • • ♦ " < 



Visiting 



Roger Pearce, WFBC, Greenville 
S. C. 

H. A. Kendrlck, World Broadcast- 
ing, Chicago. 

John S. Graves, lawyer for Vir- 
ginia Broadcasting System. 

Barron Howard, WRVA, 
mond. 

Mrs. Bertha Jackson Kolk, 
WCAX, Burlington. Vt. 

J. Harold Ryan, WSPD, Toledo. 

E. Y. Flanigan, WSPD, Toledo. 

Harry Harvey, KOIL, Omalia. 

Clarence G. Cosby, KWK, St. 
Louis. 

John Blair, Chicago. 

George T<\ Isaac, John & 
Co.. Chicago. 

Katherine Cuff, Wl<\BL, Syracuse. 

In Chicago 

Lenox R. Loin-, NBC, N, Y. 
Ray Whilmer. NBC. N. Y. 
A. E. Nelson, KOA. Denver 
H. 11. Itoffly. WAIU. Columbus, O. 
C. M. Eveison, WAIT.', Colum- 
bus, O. 

Ed. Hamlin KSD. St. Louis* 
Sumner Quarton, WJIT, Cedar 
Rapids 
Sam Haas, KIRO, Seattle 
Stanley Hubbard, KSTF, Mpls- 
t. Paul. 

R. FJ. Becker. WTRC, Elkhart. 
J. Kelly. WICBH,. LaCrpsse 
H. j, Newcomb,' WRJN, Racine. 
Wayne Cribb, WRJN. Racine 
Gerald Nelson, "'WRJN, Racine 
Fred Catley,. WRJN, Racine. 



'This Is Jerusalem Calling 

Holy Land's Radio Station Starts— English, 
Arabic, Hebrew Used Simultaneously 



By ARTHUR SETT EL' 

" - " TeinrsmemT^jrit'^r^ 

Months of delay didn't freeze the 
glee of Palestine's Hebpress (the 
Arabs were cold) -when the first 
official broadcasting station was 
opened here Sunday by His Excel- 
lency the High Commissioner, Sir 
Arthur Grehfell Waucho'pe, and 
Postmaster General Hudson. 

Whole works;' announcements, 
speeches, squibs and frills, was first 
read out in English and then trans- 
lated into Arabic and then Hebrew-, 
country's three official languages. 
When the thrill wore off after the 
first 10 minutes it began to pall be- 
cause of hearing the; same thing re- 
peated in three tongues. 

But' it was a nice little party ny- 
way, William Hudson 'wrote new 
history for the Holy Land' when ho 
eaid into the mike at Ramallah 
This in Jerusalem calling.' Ibrahim 
Kaibni translated into Arabic, 
'Berki el Ivuds.' and Isaac Abbady 
chirped 'Ma'dabir Yerushalaim.' 

Some 30(r officials, big..', middling 
and minor, sat around Jn fur coats 
—it was a cold day. and everything 
took place outdoors— walling' to do 
their stint. -But all didn't speak be- 
cause. I he program' was only five 
hours long. 

Chief Justice, the Chief Secretary 
Hawthorn Hall, the Arab • Mayor of 
Jerusalem, Dr. Khalidi. • Mayor 
DizengOff of Tel Aviv, David Ben-. 
Gurion. of the Jewish Agency, the 
Anglican Bishop, in addition to, 



other heads of . the religious com- 
hronrae^T^ei^aTtt — -. — ■.. 

To assure listeners among the 
Fellahln (poor Arabic farmers) the 
Government laid out .a small fortune 
to install free radio's at ?176 each, 
in each of a long list of small towns. 
The radios are in the. Muktar's 
houses, and listeners are invited 
without charge. Another feature is 
the fact that radio owners in the 
cities (99% Jews) were charged 
half a pound per license^ All 
privately owned radios are licensed. 

Everything went along smoothly 
until five o'clock when something 
went wrong in the technical ap- 
paratus and the officials sat shiver- 
ing for ten ghastly minutes, 
'Gbod Wilt, No Politi 

Peace and blessings, in English, 
Arabic. and Hebrew went forth over 
the land, and somebody remarked 
that there's bound to be a lot of 
good will in the country now, But 
it is learned on good authority that 
the Arabs are sore because nothing 
political will be allowed. 

Ramallah wave length is 449.1 
metres, or 668 kilocycles, on the 
medium band and corresponds to 
the .wave length of the London 
Regional station. The signal of the 
station !s-a high pitched. continuous 
note (not translated into any of the 
official -languages). 

The station stands in one of the 
highest spots In. the Judaean Hills 
and affords a magnificent view of 
the. country- surroundln 



'I dunrio, Milt, it's. a new kinda show: business. I hate to think what'* 
gonna be. One thing I know— it can't last— in two years there just ain't 
any more show business. What a - sucker a guy is to go into this racket 
Twenty years ago, yes, but today! B'lieve me the lucky guys are those 
farmers. They at least know they plant, a potato, and six months later 
they go out to eat, I can't understand the whole thing, 
■"" 'This "frorrilrig I" get a call to go up to an agency. Weil, oyer the- 
phone it looks like a nice place— so I goes up, and how people like that 
comes to be/ in. the show business/then I give up.' A guy opens an of- 
fice today and right away, BingV He's hi show business. They know 
as much what's going on like my cat. ; I wish you could get a load of 
that conversation up there. 

'I comes in and a guy comes out, something a Mr. Jablon, and takes 
me in a room and says he wants to televise me. He says he got a, 
Crossley on me and while, my material was 22.6, my puss was only 3.2. 
All ri ht,.-'l sayig, but I'm a comedian. My nose is supposed to bo funny! 
And suppose, I said, my nose was perfect and the Jokes lousy, which is 
better?' 

'I know,' he said, 'but this rogram with lots of women in the 

ali'dlence, and they won't take a nose like that even with I admit your 
material is good/ 

'And those, are the guys, Milt, what we're at their mercy now. I only 
know one. thing. When I fli;st -started they had guys in show business 
who was showmen. They Only, didn't just write a few ads once for 
someone arid right away quick they was in show business. It took 
years and years experience, not just a bunch of fresh: college punks. 
■Look, I could name you a list what it was ia pleasured There was Leri- 
rien and Mitchell, and Batten, Barton, Durstine and Osborne, J. Walter 
Thompson, Hanff-Metzger^those were guys— guys who .knew, 
what have. you got today? 

"They don't anyways want professionals. As if it ain't 0 tough enough 
now* last week a^tiy startp something altogether new—amateurs! Yeh, 
I know there's two amateur, programs now, but General Stabbins over 
at W9ER— he's, the -originator.. He's starting to sue anybody who copies 
him. So what chance has the professionals got? They pay them am 
teurs a little nothing arid they got lines waiting yet to go on. • 

'I only know one thing! It used, to be a pipe. Everybody -was workin* 
— no layoffs, only like when you waiited .to take a rest you. had. to beg 
your agent so he'd , get you six weeks off. Those days, What a pleasure. 
You got your script arid you went up. and did the show and everybody 
hollered hooray — with people hi streets, with autographs. Yeah^-auto- 
graphs! You know, you.wrOte your name in a book for sOmebne. What' 
for? For nothing — they just wanted your name on a piece of paper. 
They kept it — how do I know what they did with it? Anyways, they at 
least made sornething out of you. That was before your time. Any- 
ways it was a. pleasure. 

'And the stuff a guy could get away with. Who worried them days 
about scripts? You slapped sorhethlng' together and you did. it. You 
didn't have to learn it by" .heart — you read it off en the paper.. Who 
knew in theiri days from rehearsals? You read the thing often the 
paper; You just gave it. put and there was no squawks, nothing. Now 
at the rate they're go.ln' do ybu realize. that all the jokes what was ever 
written will be Used up in six months' time? Today it's a real head- 
ache. 

'That ain't all, either. You used to go on the air— so the audience 
heard you but they couldn't see you— so during the season you go out 
and book eight, 10 weeks in theatres, and you smash records.. The yo- 
kels those days' wanted to get a look at the kisser— they heard you, then 
they want to see you. There was theatres in those days where you could 
play personal appearance. Now, who needs those theatres?' 

'Today you go on the Televisor and hi one minute they hear you and 
see you. I remember One musical show in New York. What am I talk- 
ing about? One show? There were a hundred shows what played tw 
years, eve-n longer! Today, if a show plays two weeks, it's a career! 
Say. that's not a: bad line — if it plays two weeks it's a career— I just 
rnade it up. I dunno, there was movies what .you could make in those 
days— they took anybody— used to fight for you— and such money— so 
long what you was on the radio yOu was good for two, three pictures 
with one outfit. Then when they didn't take up your., option somebody 
else grabs you for more dough. Today, where's the- movies? Last week 
I went to a movie, so I was there alone with the ushers. Why should 
they come^-the people? They sit home, they get tho best stuff and it 
costs them on the television .meter three, four dollars a month. Do you 
blame them? I don't! I was just sayln' to my wife the other day, 
don't blame them! 

'My wife, there's a example for you. You remember how she used to 

kill 'em so she tries-out for a spot a coupla months ago. ..<so they 

say she's O. K„ but her gams ain't for television— they had an idea they 
wanted her to work in a short dress— for some hosiery concern, she 
IshouTd. '•show"' the people "that she ' wears the stockings. What ci'ya want. 
I says, a woman who's a personality Or a strip dame? That's the guys 
who's in charge now. Honc-st, I got to laugh when I think of it, only 
you feel like crying. 

'I only wish one thing, Milt — just give me one more year like I had 
in 193G arid they can take this whole thing and wrap it .up.' 

'So what's gonna be, Joe?' 

'Don't ask me, Milt, it's a new kind'a show business!' 



ARNOLD HARTLEY QUITS 



Program Director of KYW, Phila- 
delphia, 'Heads West 



Philadelphia, April 21. 

Arnold B. Hartley has tendered 
his resignation as progr m director 
of KYW, Philadelphia. Stated that 
he was headed for the West Coast 
where he is dickering for new radio 
affiliations. 

KYW's program chores meantime 
have been handed to James Beg- 
ley, formerly Hartley's assistant. 
Also Understood that Dr. Leon Lev/, 
manager, will split off pieces of the 
job and hand them around to other 
personnel. 

Hartley came to KYW about a 
year ago from the Music Corp. of 
America. Previously he had faeeii 
program director of various Chicago 
outlets. 





ON 




Edmund Turner, Jr., or KFRV, 
Columbia, Mo., added to announc- 
ing staff, KRNT,.De Moines. 



Agitation against 'benefit' per- 
formances with phony angles, and 
caution against getting mixed up in 
them, is seen as the basis of an 
order issued by NBC's. President 
Lenox Riley Lohr last week. State- 
ment was sent to all officer., de- 
partment heads, and NBC-operated 
station managers--. It r.ald: 

'Effective irhmedlately you will 
please refuse to appear in any bene- 
fit performance involving the free 
appearance of artists without niy 
written approval in each instance. 
(From the office of the president). 



Terry Gunri appointed 1o N?' 
York sales office of Edward Pelry, 
reps. Last with ITeiirl, Hurst & 
McDonald. 



R A D I O 



41 






F.€.€. Scrutinizes Hearst Deals 



"Washington, April 2i. 

General government scrutiny of William Randolph Hearst's broad- 
casting ambitions and resources Is expected in local radio circles, 
following filing with Federal Communications Commission of pe- 
titions for authority to take, over two more of the four transmitters 
being bought by the publisher in Texas and Oklahoma. 

While no action has been taken on any of the four Hearst appli- 
cations for commish consent, prediction is being freely made that 
a broad public hearing will be ordered before approval is given for 
consummation of intricate series of deals between. Hearst and 
Southwest Broadcasting Co. 

Paper-fiHng last week also established the fact that Hearst will 
take over only four of the southwest transmitters, with the. fifth 
station in the regional chain being , sold to another name. Per- 
mission was asked for assignment of license of KTAT, Fort Worth, 
to Raymond E. Buck, Fort Worth resident, who insists he is sinr 
cereiy interested In entering the business for himself. 

Other papers filed were petitions for F.C.C, consent to. assign li- 
censes of WACO, Waco, Tex., from Central Texas Broadcasting Co.. 
to KTSA Broadcasting Co. and KOMA, Oklahoma City, from Na- 
tional Radio Manufacturing Co. to Hearst Radio. These supplement 
requests for permission to transfer control, of KNOW, Austin, from 
KUT Broadcasting Co. to Hearst Radio and to transfer license of 
KTSA, Sari Antonio,, from Southwest Broadcasting Co. to KTSA 
Broadcasting Co., which is headed by Elliot Roosevelt, the Presi- 
dent's son. 



Westinghouse After WWVA, Wheeling, 
On Same Wavelength as Ft. Wayne 




IT F.C.C. PROBE 



Industry Feels That at Last 
It See* the White of 
Their Eyes and Is Ready 
to Fire— A, T. & TVs 
Vagueness in Mutual De- 
niahd for West-of-Kansas 
City Service Will Be 
Brought Up 



Move of major significance is he 
reported interest of Westinghouse 
in making a buy of WWVA, Wheel- 
ing, from. George Storer. Latter 
outlet is the time sharer of 1160 k.c. 
•with WOWO, Fort Wayne, which 
Westinghouse took over several 
months ago. With the channel en- 
tirely under its control Westing- 
house might be in a position to do 
some shifting that would be of help 
to. NBC, which manages the elec- 
tiic's stations. 

Complete ownership the 
WOWO and WWVA franchises 
would permit. Westinghouse to 
merge the two and transplant the 
singleton to some area which is 
considered to be. underquote The 
move might take it to Pittsburgh, 
where Hearst's WCAE has been, rer 
garded by NBC as hobnobbing too 
intimately with Mutual; or the shift 
might land the merged Westing- 
house station in St. Louis as a way 
around and affiliation that should 
develop between KWK an'd Mutual. 



PATTERSON LOOKS AROUND 



Former NBC Exec V. ay Be- 
come Broadcaster 



Richard C. Patterson, Jr., former 
NBC executive v.p., may go into 
the broadcasting business on his 
own.' He has taken offices in the 
RCA building and is looking over 
the field for stations that might 
consider a change of ownership. 

Before joining NBC Patterson 
was Commissioner of Corrections 
for New York City. 



REMOTE" PICK-UPS 



NBC and Columbia are slated to 
be called to testify on hookup line 
rates during the current inquiry of 
the Federal Communications Com- 
mission into the operations of the 
American Telephone & Telegraph 
Co. It is understood that the net- 
works, along- with the National As- 
sociation of Broadcasters, will take 
advantage of this occasion to put in 
a plea for a substantial reduction of 
charges involving not only long 
hauls but the lines connecting stu 
dlos or remote pickups with the 
transmitter. 

Another angle that Just escaped 
airing during the inquiry, concerned 
the Inability for a while of the MuV 
tual Network to get quotation 
from the A. T. & T. for lines that 
would connect the Kansas City end 
of the MBS with the West Coast 



VIRGINIA REGIONAL 
HAS OWN SALES FIRM 



Virginia Broadcasting, regional 
web with five stations, t has set up 
its own sales office, in New York 
with Horace Habedorn, previously 
of Aerial'Publicizing, in charge. 

Meantime Aerial, which figured in 
.t^..,. launching, of the web, Is suing 
it for a figure currently quoted as 
between $700 and $800 in back com- 
missions. Aerial is no longer the. 
web's , rep, and is seeking to attach 
the allegedly due commissions out of 
monies turned over to it by Virginia 
Broadcasting sponsors. 



Dr. Levy's Scholarship 

Philadelphia, April 21. 

A 'Musical Achievement Award* 
has been launched by Doc Levy, 
•Pfexy of WCAU, giving $500 every 
November to a 'boy or girl between 
grammar and high school age, who 
is not enrolled In private music 
schools and n ho has not graduated 
from musl /• institutions of private 
instruction.' 

Board of governors to handle the 
award for the station is composed 
of: Mrs. Mary Louise Curtis Bok, 
«f Curtis Institute; Eugene 
Ormandy, conductor of the Philly 
symphf Alfred R. Allen, manager of 
the orchestra; J, Francis Cooke. 
Publisher of 'Etude' mag; Ellis 
Clark Hammann, of the Philadel- 
phia Art Alliance; George L. Lind- 
say, musical director of the board 
of education, and David Hocker, 
chairman of the Youth Committee 
of the Philadelphia Orchestra. 

D> Lasker back in Chicago 
•iter lengthy travel*. 



Publishers Convention 
Takes Up Radio News at 
Today's (Wed.) Session 



Press-radio division of the Ameri- 
can Newspaper Publishers Associa- 
tion, now in session at the Waldorf- 
Astoria, meets this af tex*noon (Wed- 
nesday) to discuss the matter of 
radio news. E. H. Harris, chairman 
of the committee, will conduct the 
proceedings, and issue a report~cxnr- 
taining recommendations. 

As expected, these recommenda- 
tions will call for continuing the 
Press-Radio Bureau, with news fed 
by AP, UP and INS. Another rec- 
ommendation will be that the 
Bureau be expanded. This plan Is to 
hold good for another year, and 
ratification is expected in quick 
order. 

Harris likewise will strongly urge 
that some steps be taken to keep 
radio news from being sponsored, 
although this proposal looks chiefly 
like a formality, expressing one fac 
tion's views for the sake of re-state 
ment Harris is fully cognizant that 
neither UP or INS will budge from 
their position of. selling news for 
radio sponsorship. 

Expanded Press-Radio Bureau 
will in all likelihood be advocated 
as the common denominator satisfy- 
ing all factions' demands. 



Walter Preston at WIND 

Chicago, April 21. 

Walter Preston, last with the 
Iowa network, is now national sales 
manager of the Ralph Atlass sta- 
tion, WIND. 

He rotates among the big mar 
kets. 



Jack Howard Learning 

Knoxville. April 21. 
Jack Howard, son of Roy How 
ard, chairman of the board for the 
Sciipps'-Hcward chain. Is at WNOX 
as assistant to John Mayo, program 
director. 

Howard slated to handle continu- 
ity and make study of radio opera- 
tion. 



Consumers' Protest 



Utility Consumers League on 
April 16 filed a formal protest 
with the Federal Communica- 
tions Commission against the 
renewal of the license of Sta- 
tion WNEW,, New York. This 
comes up Oct. 1 next. 

First postponed and finally 
cancelled a proposed attack on 
telephone rates by John A. 
Trinchere is. behind the Utility 
Consumers League action. 
Freedom of speech angle is in- 
volved allegation being made 
that the station would not per- 
mit the talk because the phone 
company is one of its adver- 
tisers (spot announcements), 



Telephone company original reply 
had been that there, weren't enough 
facilities to take care of Mutual's 
requirements between these two 
points. Only lines not in use was 
the emergency setup made avail- 
able to NBC, the wire combine 
explained. Mutual's retort to. this 
was that there was nothing to pre- 
vent the A. T. & T. from letting 
Mutual use these emergency lines 
on what few occasions It would 
have need of them. Just as Mutual 
was considering the idea of finding 
out through the inquiry whether the 
A. T. & T. has been Influenced in 
Its attitude toward Mutual by any 
competitive broadcasting interests, 
the telephone company reversed its 
attitude and assured Mutual it 
would be taken care of. 

Both NBC and Columbia have for 
some time been considering the idea 
of pressing for a reduction in line 
rates, but outside of gathering data 
to support their cases neither has 
made an Overt move in that direc- 
tion. FCC's inquiry, the webs fig- 
ure, has furnished an effective 
opening wedge. 






To Swing McCIatchy Group; 






FALLY MARKUS IN RADIO 



Former Vaude Booker Station Rep 
For South Americans 



Fally 1 Markus, former radio vaude 
booker, is appointed Norths Ameri- 
can, rep for Radio Carve of' Monter 
video, Uraguay. Outfit has four 
stations in the. country giving com- 
plete coverage.' 

Post gives Markus official repre- 
sentation for about 20 commercial 
stations. Also is rep for Radio 
Belgrano lit' Argentine and Brazil. 



Seek to Revive 
Ohio Regional 
After Drop-Outs 



Herb Weston, one of the princi- 
pals of the Aerial PubHcizlng rep 
firm; is planning a trip to Cieve» 
land within the next ;ew days to 
attempt a revival of the Ohio re- 
gional web . which has hit a snag. 

Idea for the hookup was cooked 
up between Edy the Fern Melrde of 
WJAY, Cleveland, and the Aerial 
people couple of months ago, with 
half a dozen stations for a starter. 
Subsequently, however, most of the 
original members have dropped out. 
WKRC, Cincinnati, owned by 'CBS, 
exited because its parent scowled. 
WBNS, Columbus, bowed soon after, 
as did a third station. 

Proposed forthcoming huddle will 
al'ji at contacting a brand new list 
of stations for affiliation, 



FURGAS0N & ASTON 
N. Y. REP FOR WREN 



WREN, Lawrence-Kansas City, 
has appointed Furgason & Aston as 
station reps in the Eastern area. 
Representation in the Midwest will 
be continued with Ray Linton. 

Furgason & Aston are newcomers 
to New York, previously having 
worked only out of Chicago where 
they had regional sales rights to 
eight stations. Manhattan branch 
was added six weeks ago under the 
direction of James Wade and G. S; 
Wasser, both of whom were taken 
into the firm as associates. 

Aside from WREN, the Eastern 
office also sells KTHS, Hot Springs, 
and WMBG, Richmond (Va.). 



Guy C. Hamilton, head of the 
McCIatchy group of west coast 
newspapers and, stations, is on. the 
verge of effecting an affiliation with 
NBC, which would replace the one. 
that the group now has With CBS 
through the Don tee Network. 
Through the tieup. with . NBC the 
McCIatchy stations will for .the first' 
time receive a definite rate listing 
when , It comes to network commer- 
cials. The present alliance with 
Don Lee has these McCIatchy out- 
lets listed at bonus stations. Hamil- 
ton has been in the east the past 
two. weeks working on the deal. 
During this period Columbia has 
frequently approached Win with 
counter propositions. 

Deal as it now stands would have 
KFBK, Sacramento; KM J, Fresno, 
and KWG, Stockton, allied with 
either the 'Pacific red or blue net- 
work, while* KERN, Bakersfield, 
would become part of NBC's* west 
coast blue link. Only station of the 
McCIatchy group Whose association 
is yet to be settled is KOH,- Reno. 
Hamilton would like to have this 
outlet designated as available for 
either the Pacific red or blue, bii*j 
Indications are that it will be defl-. . 
hitely assigned to the blue link. 

While Hamilton and NBC . were 
preparing to put thu finishing 
touches to their negotiations, Co- 
lumbia disclosed that it Was still in- 
terested lh getting together with 
him on a proposition affecting Sac- 
ramento and Fresno. It is reported 
that CBS raised its guarantee of an 
annual income for these two outlets 
to $225,000. All but about $50,000, 
the cost of the lines, of this would 
be velvet to the' McCIatchy group. 

McCIatchy group wil. not renevf 
the contract it now has for the 
World Broadcasting System's re- 
corded library. Agreement expires 
May . 15. Guy Hamilton, gen. mgr. 
for the McCIatchy interests, has de- 
cided that he will not after that date 
pay World a commission on any 
spot business that It makes avail- 
able. It is understood that he will 
make his. contact , for the Chevrolet, 
account, which precipitated the 
break, direct to the Campbell-Ewald 
agency. 



New Title for Brown 



Peters, Field Trek South 

H. Preston Peters, eastern chief 
of Free & Sleininger and Jack 
Field of Free, Johns & Field, taking 
a motor trip through the south. 

Is a biz journey, with principal 
stop-overs in Raleigh (N.C.) and 
Columbia (S.C.) in both of which 
spots the rep outfit has stations. 



Hines Hatchette Quits WGAL 

Hlnes Hatchette, previously v.p. 
and manager of %VGAL, Lancaster, 
joining the Moss Associates agency 
in New York. 

Takes over May L 



Chicago, April 21. 

Copying the New York set-up the 
local Columbia network office has 
given Bobby Brown a new. sign on his 
door. While the title is not yet set. 
ith will probably read: 'Director of 
Commercial Programs,* which seta 
up Brown In charge of commercial 
programs now on the air, the prepa- 
ration of programs for commercial 
auditions and general supervision of 
cornmersh shows as apart from 
sustaining periods. 

Bob Kaufman, of course, retains 
general overseership as head of the 
program department. Brown finds 
time for his new duties following the 
final evaporation of the 'Myrt and 
Marge' series. 



The Boys Tie the Girls 



Charlotte, N. C, April 21. 

Mrs. Charles Crutchfleld and Mrs. 
Dewey Long, wives of the program 
director and sales manager for 
WBT, Charlotte, N. C, were in an 
auto wreck the other day with the 
Crutehn>J<J--ear. 

Receiving a call, the two hus- 
bands left the station in the. Long 
car to investigate and pick up the 
wives. Then the Long car caught 
on fire. 



Ray Knight Bankrupt 

Ray Knight, writer and m. c. of 
the whilom radio act, 'The Cuckoos/ : 
took , the bankrupt way out in the 
Federal court, Manhattan, last week. 
He gave his liabilities as $6,298 and 
assets, none. 

One person in show business list- 
ed among his creditors is Joe 
Rlnes, Boston tiand leader, for $150* 



Timlin Joins Branham 

Chicago, April 21. 

Joe Timlin, formerly assistant In 
the local J. Walter Thompson 
agency's. radio department, Joins the 
Branham rep outfit here. 

Timlin will specialize on the radio 
end of the Branham rep activities 
in the "midwest. 



Weddell Back to NBC 

Chicago, April 21. 

William Weddell, formerly sales 
promotion manager of the local di- 
vision of the National Broadcasting 
Company, has returned to the NBC 
fold here as a member of the net- 
work sales staff. ' 

Weddell has been with the Erwin- 
Wasey. agency here for Several 
years, and served as chairman of 
the Radio committee for the West- 
ern Council of the American Asso- 
ciation of Advertising Agencies.- 



Wednesday, April 22, 1936 



iirnriiT-irrvnji- 



FRANK FAY 

With Eddie Kay 

With Eddie Kay's -Orchestra 

30 Mins. 

ROYAL GELATIN 
Sat., 9.30 .p. m. EST 
WEAF, New York 

(J. Walter Thompson) 

Frank Fay's Impish mike person- 
ality seemed to get over fairishly .on 
its debut occasion for Royal Gelatin 
last weekend- (18), tout -a h a lf , h o ur 
seems too tough. 

A weekly half hour is no easy 
assignment, it's pretty, much of 
a one-man show, with Fay's 
always pleasant though . occasion-, 
ally aimless chatter depended upon 
to keep the ears consistently perked 
toward the loudspeaker. His is one 
of the-few acts on the air that. man-, 
ages to achieve a real: sense .of in- 
formality and intimacy, but, the 
formula is one that may pall or 
run thin. 

Program has Fay not only carxy-i 
ing the entertainment burden, with 
Eddie Kay's -unit giving instru- 
mental .accompaniment,.. b.Ut it has 
him delivering every, word of the 
plug.' .He even airs the sign off. Ad- 
vertising copy makes little appeal 
from the angle of: the product's 
wbrttiiness'or superiority:* Buy lots 
of Gelatin, pleads • Fay .vbecaUse if 
you 1 don't Frankie -w.on/i have ft job;- 
The approach is humorous, , with 
Fay. ringing in what is described as 
a letter £rom his mother, but even 
that; makes 9, thin, sugM-coatirtg to 
the blde-'. - t -dodge of them all.,''. . 

A yeoman' task for % come'dlah to 
hold tlie interest - for a half hour 1 in' 
person, on a stage, it's doubly so. in 
the abstract via mike transmission. 
Supplementary >tal'ent may jsolvje -it, 
' ..*' - ' • >'■■' Abel. : 



RUTH CHATTERTON 
Dramatic Skit 

8 Mins. .-- 

FLEISCHMANN 
Thursday, 6 p, ni., EST 
WEAF, New York . 

{Thompson) . 

polngthe obviously difficult .dra- 
matic feat of carrying on entire 
sketch by means of a telephone 
conversation, Miss Chatterton was 
vivid and entertaining, Tabbed 
*T he-Bel nvedLKoice,Ljwr .^kfttclu^^L3. 
strictly a monolog, with only the 
phone bell's ring, clicking of. receiv- 
er and final pistol shot as sound- 
effect aides. 

Because dependent entirely on her 

word delivery to hold Interest and 
convey to listeners terrific conflict 
In. her life,' 'this air performance at- 
tained new heights for solo mike 
work.' 

Miss Chatterton would be sure- 
fire for air series . if . enough mate- 
rial of this poweij could be lined up. 

Wear. 



Follow-Up Comment 



EUGENE, AND WILLIE hjOWARD 
W ith ; .Fiff -pfyiajf,; 'ictor Ar^ftjork 
Songs} ^ )0§me'dy,:. Muii 
30 Mins" 

DR. LYON'S TOOTH POWDER 

Wednesday, ,8" p.m., EST *>■; 
WJZ, New' York ? 

(Blackett, Sample, ilummert) 

Air shows with Parisian back-. 

'ground are. far from unique to radio 
listeners, 'Evening in. Paris', Irene 

'Bordohi are examples of the French 
00 la la "formula: It is to^the credit 
of 'Eugene arid 1 Willie Howard 1 , " Flfi 
I^Orsay and succinct sorlptlng that - 
this program keeps off the- - trite 
path and scores so heavily.. Broadr 
cast has pace, variety, humor and 
just enough music, and ballading to 
please. Howard Brothers may, have 
here "the conveyance 'to take them 
places oh radio. , 

Thaf 'Willie' Howard Kas trans- 
ferred his infectious' clowning from 
the .stage and Screen "'to this- new 
medium without losing vigor; is. an 
achievement. If his gagmen' . and 
authors can maintain ' the same 
quality and pace displayed in 
Initial effort, he should be safe by 
a mile. 

Story takes the two Ho ward, boys 
to Paris where they are booked, to 
play at Folies Bergere. This brings 
Fifl D'Orsay into plot with the 
French comedienne grabbing laughs 
with her hearty bsculatory greet- 
ing ot Willie, Whom she remembers' 
from past days. Miss D'Orsay, 
spotted for two songs, works In glib 
fashion with the Howards and con- 
tributes nice mike work oh own. 

While there's no gainsaying that 
Eugene Howard, Fifl D'Orsay and 
Victor Arden's .fine, orchestra .con- 
tribute much to the entirety, but.. it 
is obviously' 'Willie Howard who 
dominates. • and .-makes' the show 
click. His nasal burlesque of a 
professor attempting to give a les- 
son In French, with droll lapses 
into Yiddish, is high point of hilar- 
ity. It's similar to routine done In 
the recent 'Scand als'. ' _ 
"■' iZSrifrmercraf^ptM 
and inoffensively projected^ Wear. 



WHN FORUM OF AIR 

With . Kenneth McKenna, Anita 

Block, Harold Clurman' 
45 Mihs. 
NEW SCHOOL 
Friday, 9:15 p..nv 
WHN, New York . . . { , , 

A promotional publicity stunt for 
the New, SchbDl of ' Social, Research 
pn 12th street, N. Y„ 'and a pip eve- 
ning program -for the. Loew. station, 
this program might \ be - considered 
as having commercial possibilities 
although,, of course,, such sponsor- 
ship is practicably .. Unprecedented. 
Sponsors presumably" ..shy away" 
from any entertainment requiring- a 
little brain voltage on the theory 
that, the least common, denominator 
is not represented. 

.."What Do People .Want- in the 
Theatre?' was the' question, asked. 
Kenneth McKenna, actor-producer, 
presided amiably, while Mrs. Block, 
and Clurman explored the subject. 
Strong viewpoints^ iiix' both -case's 
made for controversy and challenge, 
although both speakers were in sub- 
stantial agreement.- Later questions 
from the floor are asked and an- 
swered (program originates in 
school auditorium) and these 'heck- 
ling, opportunities constitute one of 
the program's prime appeals as en- 
tertainment. 

; . Mrs, Block blasted the New York, 
critics for 'nibbling a little at other 
people's point of view^ but never 
pei'mitting themselves the courage 
of- developing a different, point of 
view of their own.' Theatre Guildite 
gave the first nighters both barrels, 
finding the 'fat salaries and com- 
fortable aisle seats down front aw- 
fully corrupting.' ' She called 'Win- 
terset'. full of poetic confusion, an 
•escape' play and. a tip-off, in' her 
opinion, on the. whole mental con- 
dition of Manhattan critics. Land* 



DAVE RUBINOFF ORCH. 
With Virginia- Ray, Graham. Mc- 
Namee 

Music, singing 
Discs 

15 Mins. '' 
CHEVROLET 
Mon.-Fri., 9 p. m., EST 
WOR, New York 

( CampbeU-Ewald) 

An electrically transcribed 15- 
minute program, well dotted with 
advertising, .a counterpart of. which 
goes-on the air on^WMCA arid-some 
387 stations around the niap. Keeps 
the radio alive with acceptably 
tuneful music and has been well re 
corded by World Broadcasting. 

Graham McNam'ee is. the art 
nouncer of the program, billed as 
'Musical Moments.' He is behind 
the ad plug, sticking it in a bit too 
frequently though briefly except at 
the . finish when steaming up into 
a bigger spiel for the sponsor. Sta- 
tion announcer supplements before 
the slgnOff with more on Chev. 

Rublnoff programs carry Virginia 
Ray. She is a soprano with a voice 
the high and low. notes of which ar- 
Tive on- the air clearly. Miss Ray 
did a number from 'Vagabond King.' 
RUbinoff's. recorded numbers on wax 
include 'Truckin" from the Cotton 
Club show^ a ' number from 'Littlest 
Rebel* (RK'O) and. 'Night at Monte 
Carlo.' ' 



FRANK" FOSTER DAVIS 
Dog Drama 
15 Mins. 

GILMORE OIL CO. 
Tgee., 8;30 p.m. 
KNX, Hollywood 

(Botsford, Constiintine & Gardener) 
. Overzealous production crew got 
this one off 'to a bad start. Too 
much noise and hound barks made 
the reception doubtful. Mebbe the' 
trouble was crowding too much ac- 
tion in such a short, space of time. 

Idea is not new, but ; there's al- 
ways enough dog lovers at the dials 
to make up an audience of some 
size. ' They'll .go for -this opus of 
the heroic exploits- 6f man's best 
friend once the action becomes less 
Jumbled, tries less for explosive ef- 
fect.. 

First, episode had to. do with a 
PQoch who gave. his. life to save a 
train f rom being . .wrecked in .a 
washout._ Supp osed to be a . true 
-slbry" from-' '-the " Yemmlscenoes of 
Frank Davis, who is' best known as 
a judge at dog shows and producer 
of pooch pictures. At the finish 
Davis goes into a technical discus- 
sion of dogs and their pedigree. 

On signoff sponsor uses bark of 
two dogs, tying it in with the title 
for the plug, 'watchdogs of your 
motor.' ••'•■ * 

"Tab dramas were one'tlme fea- 
ture of KQW San. Jose, later picked 
Up KSFO, San Francisco, where it 
is now produced, and branched out 
to KNX for a far-flung coverage. 

Hejm. 



Jacques Fray and Charles Baum 
turned in a corking piano arrange- 
ment of 'On Your Toes' music last 
Thursday night, over CBS at 8:30 
p.m. EST, Only two numbers pre- 
sented from the current Broadway 
musical, but sophistication pf duo's 
fingering lifted it to importance: 
One carries the definite melody, 
wi th th e-bther- iniecttog* interpola^ 
tions of a rippling order. It's punchy 
pianology as delivered,;, , 

Roger Wolfe Kahn's variety pro- 
gram over WMCA; New York, has 
perked up considerably since, de- 
butting as judged by recent', airing, 
Friday (17). the tough Job of put- 
ting across the commercial copy 
without being blatant has been split 
up : between two new announcers, 
Bob Carter: and Richard Blaine, this 
assignment is particularly difficult 
for this sponsdred program since it 
not only baliys -manufacturers of 
Three G Clothes but also two deal- 
ers in. metropolitan area as well as 
one merchant, each in. Philadelphia 
and Boston. It Is piped to Inter- 
City outlets in these latter two cities 
simultaneously. 

Musical set-up has been differ- 
ently routined with Kahn batid: 'ap- 
parently having hit Its stride.' - First 
time j tHis orchestra, has been- heard 
over air in several years; 

.• Advertising Club program ' (over 
WOR, WMCA and WINS. New 
York) last week Was devoted to the 
Manhattan announcers.. .^-Milton 
Cros.3- was the boy that..wov?e<i ' em 
with- h* ..cracks. David Ross was 
•ushered * in as the poet of the >ir 
and felt obliged to stay in character.' 
lie pulsated with a fluffy brand of 
sweetness and light ; that qualifies 
him" as the Little Lord Pauntleroy 
of '* broadcasting. 



elody-Treasure Hunt, WOR sus- 
tainer, previously twice caught in 
these columns and-clocked, as being 
bri the upbeat after a pedestrian 
start; is' now ambling along in a fair 
Way. Which is to say that the tyro 
music is. well mounted in a nice 
showcase. Time has been -extended 
to a half hour, a move that avoids 
the previous squeeze-play atmos- 
phere. ■•» 

What hasn't been done, however, 
is the task of building amateur per- 
sonalities. Maybe this- is impossible. 
Composers in all probability could 
not. stop before the mike and render 
their own works aa. well as_ staff 
singers and orchestra. But to the 
extent" that this maneuver tan't'be 
worked/ the program falls short of 
its aim. Right now it's just a fair 
musical with a hint of amateur 
background. 

Maybe if WOR would dump more 
money ih, the desired effects could 
be procured by such frlllery as of- 
fering prizes, and holding rehearsals 
in which the aros would be dressed 
up enough to be suitable mike tim- 
ber. Undoubtedly, however, the 
station won't do this until a spon- 
sor (or a hot prospect) is in sight 



EILEEN BARTON 

Songs 
4 Mins. 

FLEISCHMANN . 
Thursday, 8 p. m«» EST 
WEAF,. New York 

(Thompson) 

Introduced on the Fleischman'n 
hour as u new Rudy Vallee discov- 
ery, Eileen Barton's singing proved 
a refreshing surprise for a- young- 
ster of 10. In bringing Miss Barton 
forward, Vallee explained that he 
had sought her after, hearing her 
sing on an indie station, only to be 
amazed at finding a mere child. 

Young miss has a juvenile speak- 
ing voice but balladin is that of a 
more matured singer. Doing a med- 
ley of 'Rhythm in My Nursery 
Rhyme's).' 'Wahoo/ etc., Miss Barton 
readily measured up to the optimis- 
tic Vallee prediction. . She possesses 
excellent range and remarkable 
volume for one of her age. "Wear.' 



'BANQUET OF CHAMPIONS/ 
With Mickey Cochrane, Gar Wood, 

Joe Lpuia, Potsy Clark, Jack 

Adams, Donnia Hughes, Bud 

Shaver, Harold True, 
Talks. 
45 Mins. 
Sustaining. 
WXY2, Detroit. 

In sport-mad Detroit, boasting a 
score of world and national chanips, 
any sport broadcast commands prime 
attention. More so when that broad- 
cast airs the voices of virtually all 
of the major title-holders, as did 
WXYZ's scoop Saturday evening 
(18).- 

..-Qrjgin.attng-. from ... the._._.iaeti-o.t.t 
Times 'Banquet of Champions'- in 
Masonic Temple program covered 
enough, sports to interest anyone, 
regardless of preference. Would 
have been a 'natural' for the NBC 
Blue, Which had planned to 'take it 
from WXYZ but feared repercus- 
sions from omission of the regular 
Boston Symph broadcast. 

Harold True, news commentator 
of • station, handled the intro and 
closing, with Bud Shaver,' sports 
editor- of the times, as m. ,c. All 
talks were short and snappy, with 
managers of the various champion- 
ship teams then introducing' briefly 
members of their clubs to the thun- 
derous applause of more than 600 
who attended fete. 

Caught on the 45-minute broad- 
cast were Mickey Cochrane, of the 
world champion Tigers baseball 
team: Jack Adams, pilot of the 
Stanley Hockey Cup winners. Red 
Vvingsr Doimie Hughesy of "the Oke 
hockey, trophy winning Olympics; 
Potsy Clark, of the pro grid title- 
holders, Lions: Joe Louis, uncrowned 
king of heavyweights; Gar Wood, 
speedboat champ who planed from 
Miami for the -banquet; and A. E, 
Davis, editor of the Times. 

Several other Detroit sport heroes, 
including swimmers, golfers, bowl- 
ers, tennis aces, etc., were also pres- 
ent, but weren't called on until 
broadcast ended. 



CONRAD NAGEL 
With Jane Froman, Val and Ernie 
..Stanton, . ..Airmen Quartet, -Six 
Contest' ''.Winners, David Proek- 
man'i orchestra 
Variety 
One Hour 

CHAIN STORES OF CAL. 
Mon., 9 p. m. 
KHJ, Los Angeles 

(Lord £ Thomas) 

Strongly aromatic of Maj. Bowes' 
coffee klatch, but -withal, well done. 
Program. jy?.o±iad . lnr._2fi wp.ftks..wiU. 
salute as many cities.: in. the state, 
with nothing to . sell -but good will. 

Smart promotion for the chains 
and their message put over ih such 
a way as to not intrude- or give It a 
commercial tang. Object of the 
broadcast is to get the voters in a 
friendlier mood toward merchandis- 
ing .circuits,, what With the fall bal- 
lot carrying. a tax proposition that 
would cut deeply into the velve/L 

Standout for this type of show Is 
Conrad Nagel-in-the emceeing spot. 
Nothing smutrt or wise - cracky,.' he 
lets- the shp-W. carry, him rather than 
the sometimes,.. offensive other way 
around. His piping Is softly modu- 
lated, never rises to a shout. He 
knows his way around, too, having 
for years; big.en the spokesman' for 
the picture industry at banquets and. 
testimbhlalsi.-i'Happy choice for the 
spot and surprising that he^s been 
overlooked for radio so long. 

On first program Fresno "was 
given the ';dr\im: . roll. Much after 
the fashion of }the' major, the town's 
virtues are- described and points of 
interest highlighted. Then the six 
performers who survived loqal ellm- • 
i nation,- All good, too, a mixture of 
amateur's r ' ahd •"pros. Dialers are 
asked 'to. vote : 5for their' choice to 
participate iih -the finals for $500 
capital .prize,; and.: many others of 
lesser. yaltieV ViFresno's sextet in- 
cluded Nick, Romano,. 13;-year-6id 
brother of .• $6ny, popular on coast 
lanes ; Lelahd Forsblad, Helen Brase,' 
Gladys Ellis, Robert Kidder and 
Gordon Dexter.:, 

Micts Froman ;dld up: two numbers 
in her - usual. . torching excellence^ 
just., enough,., to . keep tbem wanting 
more; The Stantons haven't changed 
their routine much. Their English 
gags could stand a bit ot freshen- 
ing up. ' : 

Broekman's crew does a neat job 
on the backup, breaks out with new 
arrangements 'of 'Wahoo' and 'Lights 
Out' in the Broekman manner but 
not quite so tricky as his other* or-- 
chestratlons. Cqmbo's heavily or- 
chestrated ideas are like olives; 
you've got to. learn to like 'em: Gave 
a nice account of itself on the ac- 
companiment With Airmen quartet 
and femrtie 'trio, latter billed as, 
'Major, Sharp and 'Minor/ 

San Diego next- stop on the tour. 
Eight spots on Don Lee coast chain 
take the show from Major theatre; 
L. A. Helm. 



'SAFETY PATROL* 

With Jack Gelzer, Clinton Buehlman 

Traffic .Description 

& Mins. 

SOCONY 

Daily (fcxe. Sun.) 6:45 p.m. 
WKBW, Buffalo, N. Y. ^~ 

Here is a stunt which should at- 
tract cohsidprable attention and 
build some good will— at least in 
a brief series. Two announcers in 
short-wave equipped truck tour 
Buffalo streets and describe traffic- 
violations. Also . pick best driver 
-they--see - each night; for • a $10 cash 
award. 

Opener provided a couple of 
fairly bright incidents. At one point 
a. motorist, drove alongside radio 
truck and ' apparently had been list- 
ening to broadcast, on car radio be- 
cause he rolled down window and 
shouted, 'How do, you like my driv- 
ing.?'-' ' „ \ "'-• 

At. another point spieler Jack Gel-, 
zer was describing dangerous cut- 
ting oUt Of line of a motorist and 
latter pulled alongside and . laughed, . 
indicating he, too had broadcast 
tuned in. Gelzer hastened to add 
'We don't want anybody to take 
offense from these, descriptions'. 
... Announcer Clintoh Buehlman 
grabbed off an ad lib closing chuck- 
le when he discovered police scout 
car following, radio truck and ex- 
claimed In mock fright, .'Oooh! I 
hope . WE .have been riving all 
right*. ■ , 

' First broadcast was marred a 
"little ' V. by " static b'ut subsequent 
stanzas have been clearer due "to 
F, "C. '.. C. ' permls'sioV' to increase 
short-wave transmitter power from 
15- to 25 watts. - 
; At mid*program,. different civic 
leader or official is. introduced each 
night, to. speak briefly' (from WKB,W 
studio) oh importance of safe driv- 
ing. . Serves to break' up possible 
monotony of safety, patrol and lends 
dignity- to stunt.. Sometimes turns 
out interestingly as In-, case of Auto 
Burea,u Director Henry . Seilheimer, 
who pointed out that, if, after only, 
bfending bumpers, with another car. 
you fail to' exchange names and 
addresses, simply' copying license 
number, you are technically a hit 
and. run driver. Fact not generally 
known. 

. Commercial plugs. . of 'Safety 
Patrol' are average— that ■ Is, too 
long to suit ..listener and probably 
riot long enough to suit advertiser. 

Reed. 



Norton McGiffin of the Buffalo 
Evening News staff, begins WBKN 
series on 'Lost Leaders' — men who 
were defeated for the presidency. 



FRANK WATANABE 
(Eddie Holden) 
Comedy Serial 
15 "Mins* 

ALKA-SELTZER 
Mon. to Fri., 8:15 p. m. 
KECA, Los Angeles 

{Walter iddick) 

Eddie Holden has been doing this 
Japanese houseboy character since 
1923 when he broke it in on a Sart 
Francisco station. It hasn't changed 
much since then but 'the lad hasn't 
had much trouble. finding a spot and 
a sponsor. For five years prior to 
his present connection he was on 
KNX, twice commerclaled over a 
long stretch. During this time, he 
had Reginald Sharland (Hon. 
Archie) as vis-a-vis to his broken 
English routine. Team recently dis- 
solved when ' Sharland took to the 
desert for arthritis treatment. 

This time . Holden is a bit out of 
his_ old element.' . He's actually a 
tfousebdy^nbw; with" a "master" "ana" 
mistress of the household. Former 
role played by Cameron Prud'homnie 
of the N^C staff in Frisco, Holden 
writes his . own scripts. 

Caught -on the break-in, tale un- 
wound slowly but should pick up 
after the cast has a feW install- 
ments under, their collective belts. 
Opener Was f ree of . commercials.; 
announcement made that 'all we 
want to say 'about Alka-Seltzer Is 
that it brought Frank Watanabe 
back to the air.' The fizz trademark 
was there' at the signoff, however. 

Piece, goes five nights a week oyer 
eight stations of NBC blue network. 

H elm. 



Jack Shannon, former program 
director at WFBL (Col), now with 
CBS in- New- York, returned upstate 
last week to appear as guest artist 
With Hugftle BartlettV Orchestra in 
a broadcast from Loew's State 
stage. 



IBS to feed ; the Drake Relays to 
both NBC blue and Columbia. John 
Harrington comes but from Chicago 
to handle for Columbia while Reggie 
Martin, special events director for 
IBS, will handle for NBC. 



Norman Crane, singer and script 
man on WGST, Atlanta, back after 
a jaunt to Tulsa, Okla., where he 
ni.c.'dvat the General Motors show. 



'THANK YOU* STUSIA' 
Comedy Serial , 
15 Mins. 
Disc 

ALKA-SELTZER 
Tues., Thurs., 7.30 p.- mr 
7.45 

WOR, New York 

(.Wade) 

Commercially this" disc series may 
be getting, by <ifs been shipped 
•from spot to spot for quite a While), 
but as an all-around program job it 
rings hollow. . Plot, as thumbnaile.d 
on paper by WOR's p. a. depart- 
ment, sounds promising. Film di^ 
rectors could have' grabbed it up 
for zippy light comedy. But once 
'Thank Yon, Stusia' hits the ether, 
It becomes apparent that WOR's 
press scribblers are more fluent 
than the electrical transcriptions. 
Program caught for this review (16) 
was nothing more than very gummy 
slapstick. Series has been wander- 
ing around so that nobody rtmem« 
bers cast or author, and conse- 
quently it isn't possible here to al- 
locate credits. 

Idea of the plot Isn't new, but it's 
sound. Millionaire, eccentric spin- 
ster, Stusia Pennypacker, decides to 
hand out $4,000,000. equally among 
four natives of Eulalia, U. S., and 
sends her - butler Peeps from Eng- 
land to aliot the dough to an ex- 
concert singer; a goofy professor; 
a department store clerk", and a jail- 

blrd > in 
These satirical comedy possimu- 

tie3,-how.ever, --nevei: *e«ra-<to-4*oj»-- 
got beyond the paper stage. On the 
program caught,, the . butler was ar- 
riving in the U. S. A. with a detec- 
tive, and about all that happened 
was a lot of noise plus one of the 
duo falling Into the ocean. 

Commercials are about 
would be expected. Fairly long, but 
not over par. Bdga. 

'WHO?' 

With Fred Harri , Rosa Bar. 
eejla, Dorothea ry, Lionel Bel- 
more, Charles Lling, Charles Car- 
roll, Robert Fraser, Ted Myers 
Serial Mystery 
Sustaining 
30 Mins. 

KFWB, Hollywood 

Just as the title implies, a who- 
dunit. Pattern is familiar, charac- 
ters have been around before. Au- 
thoress . Is Sara Langman. . 

Adapted from. 'The Leavenworth 
Case,' piece dogs the trail of first 
this one and then the other. i= ce ™l 
that one Leavenworth was fouiy 
done away With, the cherchez la 
remme angle gradually taking form. 
Cast studded with standards, who 
perform their' appointed tasks wit 
a knowing touch. Jack Joy's u- 
sical backup neatly contrived. 

Miss Langman, one of the towns 
top air scenarists, has an especial 
oasslon for this type of dramatics, 
having authored more serials man 
any other writer on the Coast, un 
this same station she v."a H s 01 ' 1 !^ 
and produced 'Vendetta,' 'The; • Mn- 
lioiialre.' 'Rendezvous.' 'TaTe of -r«» 
CiU.es' and 'Vanity Fair.' lIe '[ n ' 



Wednesday, April 22, 1936 



A II I O 



43 




Maxwell House Showboat .will employ Its re-broadcast to get In 
double whacks' in the civic salute whoopla. On April 30, the start- 
ing date of the new policy, the usual 9 p. m. EST, broadcast will 
be dedicated to Richmond, Virginia. But on the re-broadcast for 
the far. west the mythical showboat will be in and will salute San 
Diego, California, 

Under the . east- west set-up which Benton & Bowles has worked 
out tentatively the difficulty lies in .finding western, cities adjacent 
to navigable streams so that the program's illusion doesn't get too 
badly bruised. 





Procter & Gamble Wins Discount on Pro- 
grams on NBC-Owned Stations Plus WLW 



Chicago, April .21. 

After long and arduous confabs 
pro and con Procter & Gamble soap 
outfit of Cincinnati has finally -won 
its campaign for consolidated bulk 
hour, rate on its four 15-mlnute 
programs on the NBC red as far as 
the NBC owned and operated sta- 
tions and WLW, Cincinnati are con- 
cerned. In .a special meeting held 
last week with Lenox Lobr and Roy 
Witmer the soap firm got the final 
okay. This reverses the decision 
which reversed the original bulk 
time concession. 

While NBC has not allowed the 
consolidated rate to stand for the 
entire P. & G. hook-up oh affiliated 
stations, concession' of the NBC 
owned and operated plus WLW 
gives P. & G. the lower, rate for 
approximately 60% of Its radio time 
billing on the NBC red. 

Four 15-mlnute shows which are 
considered as. one full hour by NBC 
even though split up and spread 
through the day are the Oxydol 'Ma 
Perkins' show, the Crlsco "Vic and 
Sade' program, the Ivory 'O'Neills' 
program and the Camay 'Forever 
Young' program. What makes it 
particularly unique is that these 
shows are not all handled by the 
same agency, but divided among 
Blackett - Sample - Hummer t, Pedlar 
& Ryan and the Blackman agency. 



WORLD-WIDE RADIO 
BALLYS QUEEN MARY 



London, April 12. 
World-wide hook-up now being 
mapped out by the B,' B. C. for ship 
broadcasts from the 'Queen Mary' 
on its maiden trip. 

Local insiders assert the engines 
will average over 30 knots and pull 
the blue ribbon back to what the 
locals consider its rightful resting 
place. This is despite the Cunard's 
semi-official statement the ship will 
hot be allowed to go full but for 
months. 

Present radio arrangements are 
likely to include three speaks a day 
of about 10 minute stretches, the 
B. .'s ordinary outside broad- 
casting section handling the tech- 
nicalities. 



Here and There 



Will/am J. Bailey recently has 
been announcing the 'Catholic 
Hour,' fed to 60-Odd stations on the 
NBC red. John S. Young filled the 
assignment for several years. 



Mark Larkin, publicist for Mary 
Pickford, lining up' talent for 
parties, at Pickfair. 



B'way Comedians Burn Up at WOR; 
Audition Shrinks to $125 




Agnes Ve Vanucci, Frisco war- 
bler, east for CBS audition after 
copping Coast contest. 



Jane Froman set for 26 weeks on 
West Coast chain store program, 
California's Hour. 



ert Phillips resigned as sales 
manager of KFRC, San Francisco, 
to join McGregor & Sollie wax 
works in Los Angeles. 



Henry Hay war d prod ucing Holly- 
wood Hotel in Los Angeles while 
Bill Bacher idles for three weeks in 
Hawaii. 



End iii Sight? 



Kenneth Niles Joined F, Waliis 
Armstrong production staff in Los 
Angeles, checking out of KHJ as 
supervisor of dramatics. 



SEE TALMADGE 
AFTER WGST 



Atlanta, April <21. 

Georgia School of Technology still 
owns WGST following rejection by 
Georgia Board of Regents of an of- 
fer made by the Southern Broad- 
casting Company, present lessee of 
the station. The station Is 'not for 
sale'.' Upon Governor Eugene Tal 
madge's suggestion, the Regents ap- 
pointed a committee to prepare a 
report on WGST. 

Atlanta Constitution and Atlanta 
Journal, bitter foes of the Governor, 
immediately published stories claim- 
ing Talmadge is planning to gain 
control of the station and use it for 
political purposes- Rumor is denied 
by all parties concerned. The Gov- 
ern or ' ha s -W)t~expressed"uny desire 
to control WGST. 

Governor Talmadge said, In sug 
gesting appointment of the commit 
tee, that he felt WGST should have 
more power. Its present power is 
1.000 watts. It is the Columbia out 
let in Atlanta. 



Legit Plays, Hour Long, 
Set Over WHN, New York 

WHN, New York, is clearing an 
hour's time on Sunday nights begin- 
ning next week to institute a WHN 
Playhouse series, presenting legit 
adaptations. Production department 
is now lining up plays for the run. 

Maurice Barrett, new to produc- 
tion staff is handling. Charles Red- 
«ck is another newcomer for this 
Purpose, Playhouse run will broad- 
cast at 10 p.m. 



WOBL Into Boston 

Boston, April 21; 
^ * Ncednam . h as been grant 
fa permission by the FCC to move 
main studios to Boston. 
At present, transmitting facilities 
Mid the main studios are located In 
•Needham. Execs of the station are 
currently having new transmitting 
wcatlons tested, with the possibil 
«y of having a new tower con 
•ttucted. 



Seebach Tells Public 
Inside' on Air Talent, 
But Not Too Inside' 



Explaining and defending the in 
dividual station artist bureau in a 
talk over his own Btatibn, WOR, 
New York, Julius F. Seebach, Jr., 
let the listening public in on cer- 
tain Inside stuff and 'chiseling' prac- 
tices of competitive talent agents. 

'Prices, of course,' declared See- 
bach, 'vary widely and change 
abruptedly with the degree or public 
favor which you have bestowed 
upon the artist. You must remem- 
ber two things, first that the earn- 
ing power of an artist can be de- 
termined only by the number of 
people, who want to see or hear him 
perform, and, second that such 
careers are generally compara- 
tively brief. The real peak of an in- 
dividual's outstanding popularity 
generally ranges from six months to 
two or three years, and it is fre- 
quently the case that artists are 
entirely finished as box office at- 
tractions after that brief period of 
popularity .' 

Crediting the commission ar 
rangement as the artist's best guar 
aritee that the ^maximum earning 
power of the period of peak popu- 
i^tX,MW,M-^^MiJSl?A' £§eb?*A then. 
went into the chiseling question. 
He said: 

'There are in the entertainment 
world many individuals who are not 
above seeking out a currently popu 
lar artist and starting with flattery, 
proceed to condole with him on the 
basis that he is being rather badly 
handled by the Artists Bureau 
'Why,' says this individual, 'I bet 
you didn't even know that you were 
being considered for such and such 
a commercial program. The Artists 
Bureau didn't tell you anything 
abput that, did they?' 'No,' says the 
performer. 'Well,' says the indlvid 
ual, 'They weren't on the Job. Now, 
if I had been handling you— and so 
forth and so forth and so forth.' 



WKY's Special Edition 



Sheila Barrett goes on Shell Cha- 
teau. May 2.. 



Herbert Akerberg, CBS station 
relations rep, going over the KNX 
(Hollywood) setup with Guy Earl 
preliminary to. chain taking over 
station this summer. 



Raymond Paige taking over Felix 
Mills' baton at KHJ (Los Angeles) 
so that arranger-conductor can pick 
up three weeks' rest on the desert. 



Bob Stanton, . Florida university 
athlete, new sports announcer for 
WNEW, New York. 



Rudy Caffey, from legit, bariton 
ing over WHDH, Boston. 



'Curtain Time,' over WMEX, Bos 
ton, retagged Jack Edwards, The 
Mad Hatter. Has* studio audience. 



Phyllis Kingsbury, 14-year-61d 
yodeling cowgirl, on WORL, Boston 



Tap Goodenough, Boston Evening 
American sports writer, over WCOP, 
Boston, on a daily- 5 -minute spiel 
on track^ dope, tagged Tap's Turf 
Talks. 



Frank Rand to Michigan as 
beauty contest judge at the Cherry 
Blossom festival. ■ 



John Carl organ, Jr., transmit- 
ter engineer of WTAR, Norfolk 
moves to announcing staff. Change 
brings in William P. Grether. 



Herman Bess, of Bess & Schillin 
Inc.-, back at his desk, after vacash 
in Florida and Havana. 



Woods Dreyfuss now handling 
news broadcasts on WISN, Milwau 
kee. 



Reita Smith of WSM has switched 
to WFMJ, Wllwaukee, as soloist on 
oil program. 



'Park Avenue Hillbillies' is new 
program on WTMJ, Wllwaukee, 
Mountain music played in sophib 
trcateor rxsrsmt:- ■ 



WE'MP, Milwaukee, is - lengthen 
ing its broadcasting time. Working 
on a dawn to dusk schedule, the 
station increases Its hours as the 
days get longer. 



WTMJ, Milwaukee, is remodeling 
its entire station.' Calls for three 



NBC's move to clean house 
is figured to come to an end by 
April 30. Last -week's sweep 
Included eight in the press 
department, a horde of porters, 
and scrubwomen, several page 
boys and three time salesmen. 
Becauso-ot -the : jittery .condi- - 
tion produced throughout the 
organization the .process of 
pruning has been slowed down 
for the time Ijelhg. 

Other departments due for 
personal nicking are sales pro- 
motion arid artists' service. 



large studios, two medium sized and 
cine small one, designed especially 
as a speaker's room. 



Regis Welsh, former sports edi- 
tor, Pit tsbur g h 'Post-Gazette,' 
signed by Wheatles to. ' broadcast 
play-by-play description of Pitts- 
burgh Pirates' away-from-home 
baseball games over WJAS, local 
Columbia outlet. For the last four 
years has hield a political post with 
Allegheny County. 



Several standard _yaudeville acts 
and legit names are burning at the 
WOR, New York, artist bureau* 
claiming they were given ' 
works' oh ' salary quotations for a 
proposed "commercial program. 

Talent was., auditioned by WOR 
for the Gotham Agency, oh behalf of 
a cosmetic account. Included in 
thc-au^dltlon-w^ro~-B«veral-pr4>minent. 
stage comedians, who . were in- 
formed that the job. would pay $50Q 
a week.. Following the audition 
several were allegedly advised by 
the artist bureau that they had 
'passed' the audition- test, but that 
the sponsor could not pay -the $500. 
One comedian, whose regular; vaude 
salary is $750,. was offered $125 and 
another $100; Both turned it: down. 

Same station last week made a 
press announcement to the effect 
i hat in another audition It had list- 
ened to about 60 acts with inten- 
tions, of picking one or two for 
sustaining build-ups, but was un- 
able to find .any thing .. worth ; while. 
Program department explained that 
these were mostly amateurs. 



Margaret Che si c k of WBT, 
Charlotte, presented by her voice, 
teacher in a formal recital at the 
Woman's Club auditorium, last 
week. 



imestone College's glee club of 
all-girl voices is new over WBT, 
Charlotte, N. C. 



Kenneth Curtis, former marine 
radio operator, with WCAX, Bur- 
lington, Vt, as' chief announcer. 



Joe Haeffner, radio editor of the 
Buffalo Evening News, doubling as 
defense attorney :In 'Ladies of the 
Jury,' to be presented by Catholic 
Actors' Guild on May 1, is being 
coached in the role, by WBEN 
spieler Ed. Cullen. 



Lloyd Huntley ork leaves Hotel 
Statler, Buffalo, after two years for 
six months' contract at Mt. Royal 
Hotel, Montreal, with Canadian 
Radio Commission and Mutual 
wires. Buffalo successor Is Billy 
Lossez, coming from Arcadia in 
Philly; 



Shelton Earp will handle news- 
casting for WBAL, Baltimore: For- 
merly played in the 'Red Davis' 
script serial over NBC -blue band of 
which WBAL is local link. 



Paul Phillips of WMCA, New 
York, has joined writing staff at 
KMOX, St. Louis, while Leslie Mar 
shal is new announcer. 






Doc (Gentleman Jim) Guy has 
pulled up stakes and left for Winni- 
peg to practice law. 



Gene and Glenn got a new con- 
tract with the FOrd dealers of Iowa 
to continue evening programs on 
WHO, Des Moines. 



— jTpfrTf-Ha T i'i n u ton w»u r l come fr om- ~tTr6~TmnmitT'p apfcEB, 



CBS, Chicago, to handle the Drake 
Relays feed from Des Moines after 
all— it will be handled by Hal 
ParkeB. Reggie Martin will handle 
the feed to NBC blue. 



Standard Radio, Inc., transcrip- 
tors, has signed up six stations for 
(Continued on page 49) 



Women's Radio Comm. 




Oklahoma City, April 21 
Concurrent with the opening of 
WKY's new . studio plant, the Daily 
Oklahoman (owner of the station 
together with the 
a special Sunday edition which has 
been mailed out as a souvenir. 

Folder In which the edition Is 
wrapped also neatly plugs both 
papers by stating 'Incidentally— 
this Is a good example of the stand- 
out job of newspaper color printing 
being done by the Daily Oklahoman 
a..d the Oklahoma City Titties.' 



At a $2 luncheon at the Astor 
hotel this afternoon (Wednesday) . 
the Women's National Radio Com- 
mittee makes its second annual 
series of program awards, with 
broadcasts by the major chains and 
an address by FCC Chairman An-, 
ning S. Frail. Feriimes nut an air- 
tight lid on any news of their select 
tions In advance. Known, however, 
that the following stanzas were tops 
Times) prFntedk" the balloting, and that the prize- 
wlnnersi are all among this list: 

Ford Symphony, Frank Black 
symph, General Motors symph, 
Standard symph, Edison symph. 

Eridge to Dreamland, Palmer 
Hou.se ensemble, Wallenfltein Sln- 
fonietta, ] Cities Service concert, 
Waring program. 
Jar.u Benny program, Vallee hour, 



Fred Allen program, Burns and 
Allen, Leslie Howard program, One 
Man's Family, Today's Children, Vic 
and Sade. Forever Young, Gabriel 
Heatter, Edwin C. Hill, Boake Car- 
ter. 

America's Town Meeting of the 
Air, American School of the. Air, 
University of Chicago Round Table. 

Damrosch . Music Appreciation 
Hour, Singing Lady, Wilderness 
Road. 

Awards are to be made, in five 
categories, with no attention to 
whether the prize-winners are sus 
talners or conii...cr< , inl«. Categories 
are: serious musicals, light must 



Sydney, April 21. 

Australia, has a test case pend- 
ing between Victoria Park. Racing 
and Recreation Co., Ltd., and radio 
station 2UW| Sydney, in which it is. 
generally understood all the race, 
tracks are behind the Victoria fin 
and commercial broadcasting 
rooting for the station, 

Issue at point Is the. right of radio 
to broadcast race descriptions and 
results. Race track seeks to pre- 
serve a; five-minute protection Oh 
results. Otherwise the- bookies are . 
jeopardized by the possibility of 
bets being placed on sure , things. 
This' is presumably a case very sim- 
ilar to the experience of the Amer- 
ican .Nation-wide Service, Inc., re- 
ported recently from Little Rock, 
Ark. 

Station 2UW rents a parcel of 
land outside Victoria park and Has 
built a wooden, tower from which 
point with the aid of high-powered 
binoculars Its announcers see all 
and tell all to the annoyance, of the 
pony entrepreneurs who assert that 
radio broadcasting cuts into' at- 
tendance at the park. 



Meagre Radio Publicity 
In English Dailies 

London, April 21.' 
Dissatisfaction expressed here by 
the affiliated society of radio mariu- 
facturers at the proportionate 
amount of space accorded radio by 



Largely owing to the monopolistic 
nature of the B. B. C, witn its lack 
of competition, and Its consequent 
inertia in the matter of publicity, 
radio, while still appealing to at 
least 19,000,000 of the country's 
population, measures much less 
editorial mention than sport, films, 
dress and . theatre. 

Reckoning its theatre and radio 
abput. pan out equal, with films 
getting more space than the two put 
together. 



WXYZ's Theatre Show 



Detroit, April 21. 

Following dropping of deal for 
amateur show .over WJR, R. G. Dun 
Cigars signatured last " Week with 
WXYZ for a weekly variety pro- 
gram, to originate from stage of Re- 
gent theatre, mid-town nabe oper- 
ated by George Trendle, who also 
has finger in WXYZ, 

New program will be a dress show; 
arid will have Benny Kyte's ork, the. 
RscorlK quartet, the Girl -Friends 
trio; Southern Jubilee Singers, Ne- 
gro sextet; Virginia Hooper, lyric 
soprano; and Salvatore Cucchlara, 



cals, non -musicals, cducationals, ^operatic tenor. Will be heard from 



and Children's program s. Halloting 
done by 5,000 leaders o£ WNRC af- 
filiated clubs. 



8: 30 to 9 p; m. starting this Thurs- 
day (23), Contract calls for at least 
13 weeks. . * - ■ 



44 



VARIETY 



RADIO 



Wednesday, April 22, 1936 




Warner Bros, had ty yesterday- 
noon (Tuesday) granted five-year 
performing rights licenses to 146 
station!). Awaiting action were ap- 
plications from 35 more stations. 
Extensions el I "30 days each "has been 
granted to 20 major stations, with 
the request in most cases being 
based on a desire for more time in 
which to discuss the contract with 
highers-up in the organization. 

Warner's legal department is . in- 

veatigat-iag-repoTts <>t network -<sxecs- 
calling up affiliated stations to urge 
them not to signature the five-year- 
deals. In several Instances, accord- 
ing to the reportB, the webs have 
offered to dispatch a copyright ex- 
pert to the associated outlet to show 
it how they could avoid using WB ' 
music. 

Among the latest signators of the 
WB. five-year license are WOAI, 
San Antonio; WHK, Cleveland, and l 
WMC, Memphis. First of the* Inters ' 
City group to" come in is WCBM, ' 
Baltimore. Among those which, 
have been granted a month'ji exten- 
sion of their present license are 
WLW, Cincinnati; WDAF, Kansas- 
City, and WGN, Chicago, and WSM, 
Nashville.. Because of its imminent 
shift of ownership to CBS, KNX, 
Los Angeles, asked for a. second 90- : 
day license and got it. 



IF BALTIMORE IT'S NEWS 



The Hard- Boiled Sun Gives Station 
Front- Pag© Break 



Baltimore, April 21. 

Austere and august Baltimore 
Evening Sun broke down yesterday 
(Monday) and for first time a pub- 
licity story on radio made its pages, 
setting prime spotting on first 
local-news page under a double- 
column head.. ; 

WCBM, local indie, recently or- 
ganized a safety 'patrol club' for kids 
as showmanly stunt for program 
sponsored by ; bakery. Newspaper 
wrote up all angles, praising highly. 
John Elmer, WCBM boss, had called 
paper to inquire If he could obtain 
Permian .to. use items off news pages 
which dealt with traffic accidents. by 
way of pointing but to kids how to 
avoid street and vehicular, injuries. 
Paper okayed, then later sought 
complete info on the safety patrol 
club. The yarn broke as a surprise 
to station. 

Evening '.Sun carries daily radio 
log, but -conscientiously ducks all- 
mention of stations' call letters and 
radio names in general. 



Gordon Sherman, new on 

staff of KMOX, .SC Louis. 



panel 



WHN Late S how Passes 
To Goldetirod Sponsorship 

Starting this week, WHN's Mid- 
night musical run from llf 30 p.m. 
to 2 a.m. EST changes sponsorship 
to Goldenrod Brewery. Adam Hats 
is retiring' sponsor. 

Bud Rainey is; still handling Re- 
cordings are the main fare, though. 
Rainey -does considerable ad lib. 

Blaker is Goldenrod ageiiojTi,, . , 



Hartford Times Readies 



Hartford, April 21. 

New 100 watter recently licensed 
by "tiler FelaeriT"' TTomffi 
Commlslon to the Hartford Times 
will, be- ready for broadcasting with- 
in two. months. 

Cedric Foster has been named 
manager in charge with. Ray Black- 
burn in as chief engineer. Foster 
was formerly financial editor --of the 
Hartford Times, while - Blackburn 
was on the engineering ■ staff • 6n 
WTIC in Hartford. 



WNEX, Boston Moves 

Boston, 

WMEX, Hub link of the WMCA. 
(New York) Inter- City web, has 
moved, from its Hotel Manger stu- 
dios to new quarters on BrookTine 
avenue, 

Produced, a dedicatory program 
which was piped over nine stations 
of the Inter-City network. 




- Sew York Radio Parade 

By Nellie Revell 

Sarnoff fatal is Touch 

David Sarnoff, the JtCA chief, was. scheduled to do .a short-wave two- 
way talk with; -"the dlrecto* general of the BBC .aboard. the. Queen Mary 
W&3?$&S&\: ^o?^m w8» : -to originate in Sarnoff ;s suite at an Atlantic 
City; hotel; : and air at six- p.m. Engineers, and announcer from KYW 
Philadelphia, were delayed en route to Atlantic City and bo six o'clock 
show was set for 7:16. Meantime only a Morse wire was set-up and NT 
was waiting for KTW boys to arrive and arrange the details, etc. 

New York was startled to hear the sounder say, In Morse code, 'This 
is Sarnoff.' He had stepped Into the breach and handling, the 'bug' hlm- 
1!eir'th7e^l>ys 1^ 

plete copy of his speech for release, to papers. His sending was perfect. 
Climax had Sarnoff speaking but no answer from Queen Mary 'cause of 
weather. 



Adlibblng at the Onyx 

Afternoons at the Onyx club there takes place a session of tomfoolery 
that is -really *f the best Bud Hulick, of Stoop and Bud, is the ring- 
leader. Karl Kress, Dick McDunnough, Frankle Frobe, Stuff Smith and 
other musicians and actors huddle at the spot between shows. Usually 
there is a special rebroadcast for the Coast with everyone joining in for 
the laughs. Last week during the 'rebroadcast' in walks a barber and 
gives Bud a once over lightly. One of the truest, stars was Frank, the 
washroom attendant of the 'spot. He took his bow and in return prom- 
ised, 'tonlfe between .7, and 9, free wash.' So CBS hears about the show 
and a ; dicker is"on to air the thingrouee a. week under title of 'Adlibbi 
at the Onyx.' 



'Ziegfeld Follies' to Lay Off? 

When Palmoiive purchased the 'Ziegfeld Follies of the Air' the con- 
tract included an okay for an eight-week summer lay-off if : and when 
the sponsor 'wanted. The. high, nut, the continued anemia of the Crossley 
rating. -and sundry other items led to a sudden decision to utilize the 
summer vacation clause. So the 'Follies' will leave the air for the sum- 
mer,, probably in July.' Meantime though, if at any time before the 
vacation the program shows a sudden Jump in its Crossley rati it will 
be continued. It returns in the fall. 



Who Buys Automobiles? 

Packard Motors conducted themselves a market survey this past win-^ 
ter and made a few startling discoveries that will have a major effect on 
the next radio program. To its surprise, the sponsor discovered that Its 
customers^ were not the- readers of magazines of the glossy paper type. 
Rather the major portion of the . purchasers came from those in a lower 
social class, restaurant owners, actors, shopkeepei*s and readers of the 
more pop mags. So the new Jail show will be modeled on strictly pop 
lines. 



crambled Notes 

Press units of both sales and artist service have been merged with the 
NBC press dept. with all photo requirements now clearing through Wayne 
Randall, manager of the press dept.... For the summer months, Gulf 
Gas will use the Hal Kemp ork, Seven Voices which is the Ed Smallee 
choral group, and. a. comedy team which may be Crumit and Sanderson 
....Dick Bard has formed a partnership with Jack Banner which is 
known as Famous Names, inc.. , . .Pattl Pickens under the weather last 
week with a cold..,..WOR has a man out contacting the Westchester 
roadhouses to set up. remote dance spots. .. .Charley Margolls flew to 
Minneapolis last week for his mother's funeral, .. .Bill Bacher to Hono- 
lulu for a two-week rest . . . .Frank Cooper, radio man for Curtis and Allen, 
will be out of action for' the next two weeks. He is taking a rest pre- 
scribed by his medico due to his recent thyroid operation. .. .Paul 

Stewart is in the Magic Voice script Shep Field will get an NBC 

wire when opens at the. Hotel Pierre early In May. . . .Nick Dawson 'and 
Elsie Hitz expect to be set with a new script of the caliber of 'Dangerous 
Paradise' in the near future. 



Short Shots 

Lennie Hayton exits from the Socony Flying Red Horse Tavern pro- 
gram. Show drops, the. Tavern tag and will he a straight dance program 
. . . .Three members of the program building dept at NBC were shifted 
last week. Pauline Gilder and Squire Merriman are out. Maury Hamil- 
ton was shifted to production . .., . A sudden discovery that someone had 
a copyright on the name of Folles Bergere shifted the title of the new 
Willie and Eugene Howard program at NBC from Folies Bergere of the 
Air to FolieS de Paree..:.The new leglter, 'Bury the Dead* has a husky 
radio background. The author, Irwin Shaw, wrote scripts and worked 
on the Vallee program for -one, and at least four of the cast are from 
radio, Rose Keane and Bauer Smith did True Story, Neill O'Malley is 
TPT .nf the Bohhv. Benson- ■shnw f ._and Boh Williams has. done muCjl.;WQrl C, 
for the Ripley program.,. ..Kay Hansen shifted to a new apartment. .. . 
Jack Benny has been after Goodman Ace to write him some scripts for 
long while. Now with Harry Conn ill and Benny on a spot, Ace has been 
aiding. 



Stand By 

A&P has commissioned the McKnight & Jordon office to prepare a 
program built about a name .comedian designed to plug their various 
'bread' products. , . .Curtis & Allen handling the Harry Reser Clicquot 
Club Eskimos band for vaudeville .... Jack Smart is rehearsing with the 

new Leonard Siliman musical 'New Faces' Local 802 had a line of 

some' 50 . pickets working Tin Pan Alley last week. A continuous stream 
of men marched from publisher to publisher. .. .James Saphier is now- 
handling the Charles Henderson choral group. Henderson is the man 
responsible for the 'roustabout choir' in Jumbo and the choir used on the 

Kostelanetz-Chesterfleld program at CBS Lew Amis returned to his 

Erwin Wasey Agency office after a week of rest. .. .Harry Hqff enjoyed 
himself a week of golf ... .Peter Dixon is using a desk at World Broad- 
casting. 



Memo 

M. H. Aylesworth has offices at NBC once again. - He is using the re- 
decorated Patterson suite. He is given much credit for swin ing the 
Plymbuth-Wynn program from CBS to NBC. . . .Llfebuoy-Rinso program 
with Ken Murray is dropping the policy of guest stars. .. .Isham Jones 
and Ruthrauff & Ryan Agency reached an amicable agreement over the 
trouble arising from his sudden loss of the Lifebuoy show after he ^' aS 
supposedly set. No settlement. NBC sustaining budget cut $1,000 a week 
. .\ .'Charles Barnett ork, once at the Park Central Cocoanut Grove, goes 
into the Glen Island Casino.... Stuart Churchill has opened his summer 
lodge at gmallwood, N. J..... Cyrano de Bergerac operetta with script 
by Charles Locke and tunes by 6arpi Pokrass is readying for a half hour 
weekly CBS commercial with dickers on for Nelson Eddy to take ■■ the 
I lead. Shuberts interests in the script is holding up the deal, . . NBC has 
I discontinued the practice of making recordings of programs that may 
J involve difficulties over policy and copyri lit, etc, as an economy measure. 



Wednesday, April 22 , 1936 



VARIETY 




46 



VARIETY 

■ i< « "T n " 



COMMERCIALS 



WEEK OF APRIL 22-28 

(ALL TIME EST) 



This Department lists sponsored programs on the NBC, CBS, and 
Mutual networks arranged' alphabetically under the advertiser's name. 

Ail time Is. p. m unless otherwise noted. Where one advertiser 
has two or more programs they are listed consecutively, 

An* asterisk before .name Indicates advertising agency handling 
account. 

Abbreviations; Su (Sunday); M (Monday); To. (Tuesday); 
W (Wednesday): Th (Thursday); P (Friday); S: (Saturday). 



NBC 



AMERICAN CAN 

a-iu-wjz 

Ben Bernle & Lads 
Benny Rubin 
Keller Sis & Lynch 
•Fuller-Smlth-Ross 

AMERICAN 
HOME PRODUCT!? 

(Anacln) 
•Easy Aces' 

WJZ"-7 P.M. 
Tues.-WeuVTIiur. 
Good man Aoe 
Jane Ace 
Mary Hunter 
(Kolynos) 
Mon-8-WEAF . 
Haimmerstein .M, H. 
Ted Hnmniersteln 
"W. C. Handy 
Donald,' Brian 
Patricia Gilmore 
Lazy Dan 
•Blackett 

AMER, TOBACCO 
a-Sat-wEA*.' 
(Lucky Strike) 
♦Tour Hit Parade' 
Carl Hoff Ore' 
•Lord ft Thorna"' 
10 pilri.-W-WEAF 
Al Goodman,' Ore 
•Lord & Thomas 

AMEK. BADIATOK 
T:30-Son-WEAB 

•Fireside Recitals* 

Sigurd Nilssen. 

Willie Morris 

frank St. Leger 
Ore . ' . 

•Blaker Advt. 
A. & V. 

^ OrM-WEAF 

Ttnrry. Horllcfc 

Howard Price 

■♦Paris &- Peart. 

BABBITT CO. 
10*45 : a.m.-Mon. to 

Frl-WJZ 
'David Harum" 
Wllmer Walter 
Peggy Allenby 
Edith Spence 
Walter Soderllng 
•Blackett ' 
BOT7RJOI8 RALES. 

Mon-B:30-W.IZ 
('Evening In Paris') 
Marton Downey 
Flcklns Slater* 
Mark War'now Ore 
•Lord & Thomav 

BOWEL'S 
Sn-1 :30-Thnrs- 
S p.m.-WEAF 

•While the .. City 
Sleeps' 

Finney Brjggs 

Forest Lewis 

Vivian Frldell 

Jess < Pu'gh 

Clare Baum 



Charles Egglestoh 
Cecil. Roy. 
Marie Nelson 
Pauline Hopkins 
.lames Goss 
♦Comer 

HIMSTOL-MYEUS. 
0-W-WEAF 
(Sal rjepatlca). • 
(I nana). 
Fred Allen 
Portland Hnffa 
Eileen Douglas 
.Jack Smart 
L'eLer Van Steeda'n 
* Young & .Rublcam 

casspana' 

10 F-WEAP 

First. Nlghtec" 
Francis X. Bushman 
Petty Lou Gerspp 
i':i.rliori Hri.c'kert " ' 
Harry Jackson's Qr 
.." Aubrey x \Ya (laco. 

CAB NATION MJLli 
V. IOtM-WBAI) 
. i/uii'aby LaOy 
Maud Muller 
:«i u Eastman 
Ruth Lyon 
'Ertvln, Wasey 

cities siiitvic* : 

8-F-WEAF 

Jessica Dragonette . 
Rosuno Uuurdun ur 
quartet ■•• 
/•Lor*! * Tiioma* 
COOK' & SON 
6:30-Su-WJZ 
/'Man. From . Cook'a' 
Malcolm LaPrade 
•Lew White 
•Wertbeimer . 
COX GELATINE 

11 a.m.-Thurs.-WJZ 

Jack Berch 
•Katz. 

, ELGIN WATCH 

. 10-Tu-WJSAF 
Eddie DoWlihg. . 
Ray Dooley . 
Helen Ward 
B'ny Goodman's Ore , 
TJ» W. -Thompson 
. FORD . 
Frl-0:ao 7 >VJZ 
Fred Warlrigs Penn- 
. sylvaniuns- 
*N. \V. Ayer 
FIRESTONE 
• 8:30..>t-\VEAP 
Vocnr KnsPinbie 
Richard Crooks 
Margaret' Speaks 
'Sweeny -.1 ames 
FITCH 
T:45-Sii-WEAF 
Morln Sisters 
Ranch Boys 
♦L. W. Ramsey 



8:15-Fri-WJZ 
Wenrtall Hall. 
SRanaaey- / 

GENERAL FOODS 
(Maxwell) 
9-Th-WEAF 

'Show Boat' 
Lanny Ross 
Frank Mclntyre 
Patti Chapln 
The Westerners 
Gus Haenschen Ore 
'Molasses <'n' Jan'ry' 
.Walter Tetley .. 
Laurie Mnasey 
Walter Cassol 
Olyd.o Barrle 
Southcrnaires - 
Winifred Cecil 
Louise Mossey 
♦ Benton &■ Bowles 
(Joll-OV 

J7-8n-WJZ 

Jack Benny 
Mary Livingston 
Johnny Green's: Or 
Kenny Baker 
•Young & Rublcam 

GENERAL . MILLS 
(Gold MtftaM 
10.40-W-F-WEAF 

Betty Crocker 
Cooking Keclpea 
♦McCord ' Co. 

(Bisqulck) 
4-Dnlly-WJZ 
Betty A Bob* 
Edith Davis -.- 
Dorothy Shldier 
Elizabeth Reller 
Lester Trerhayne 
Loretta> Poynton 
Frank Dane 
•Blackett. •"" 

GEN. MOTORS 
10 p.m.-Su-WEAF 

Florence - East on 
Erno'R'apee. Cond. . 
G Motors' Ore 
♦Campbell-Ewald 

HOUSEHOLD 
FINANCE 

8:30-Tu-WJZ 
15(1 go r A. Gupst 
Be r na rd Ine Fl vnn , 
Sidney Blistrom 
Galljcchlos Oro 
•C D. Frey 

HORLICK'8 

.(Malted Milk) 
M to F-7:30-WJZ 
l.um & ' Abner 
Chester J.a.uck, 
Norris Goff 
•Lord & Thomas 
JER(iEN 
D:30-8u-W.fZ 
Walter Wlnchell. . 
•J Walt. Thompson 

JOHNSON & SON 

(Floor Wax) 
H p.m.-Mon.-W.IZ 
'Fibber McGee A 

Molly' ' 
Marlon Q J Jordan 



Charles Laveer 
U. Marcelir* Ore 

?*Ne«ihei7»r- 1.— B> 



8, 



JOHNSON 

SON 
(GIo-Co) 
7:45-Tli-WEAF 
'Life Studies' 
Tom Powers 
•Need bam, L. & B 

KELLOGG 

5:80-Dally Ex. 8n- 

Su-WJZ 
"Singing Lady* 
Ireene Wicker-. 

KRAFT-PJIENIS 

10-ThAVEAF 

Blng Crosby. 
Fritz Leiber .. 
Fred Keating 
Greta Stueckgold 
Kay Weber 
•Jlinmy Dorsey Ore 
Bob Burns 
•J. Walt. Thomp. 

LADY ESTHER 
8:30-Tu-W-WEAF 

Wayne .King. Oro 
•J. W.* Thompson 

LA BUS & BROS. 

(Edgeworth Tob'co) 
0-\Ved-WJZ 

'Corn Cob Pipe Cl'b' 
Pat Blnford 
Squire HIx 
Sue Hathaway 
♦B. B. D. & O. 

MACFADDEN 
' • ?Trup Storv) 
■ 0:30-F-WEAF 

Court of Human 
Relations' 

Percy Hemua 

Ned Wever 

Wllmer Walker 

Alice Rhelnlieart 

Helen Spring 

Vera Allen 

Fred Felkel, Org 

Lucille Wall 

Altyn Joslyn 

•Arthur Kudner 

OR. BULKS LAU'K 
(Alka-Selizer) 
0130-Sn-WJZ 
WLS- Barn Dane* 
Ridge . Runners 
Uncle. Ezra 
Lulu Belle 
Maple City 4 

7:13 M-W-F-WEA* 
•'Uncle Ezra,' Radio 

Station EZRA 
Pat Barrett 
Cliff Snubler 
Carleton Guy 
Nora Cunneen 
•Wade 

BEN.!. MOORE CO. 
11:30 n.m.-Wed- 
WEAF 
Betty Moore 




K A » I O 



Wednesday, April 22, 1936 




Local and spot advertisers know 
that KPO stimulates sales not only 
in northern California— but on over 
the mountains in the communities 
of Idahoj Nevada and Oregon, 



KPO 



50,000 WATTS 

NBC Pacific Coast Red Network 

SAN FRANCISCO 



One of NBC's Managed and Operated Stations 




MODERN FOOD 
PROCESS ro. 

Charied - Sorc» ; - 
Harry Swan ... 
•Clements Co. 

MOfXE 
• p.m.-Tu-WEAF 
.'Voice of the Peo- 
ple" * 
Parks Johnson 
Jerry Belcher 
♦StalkvOoble 

PACIFIC U0RS\< 

D-Th-WJZ 
Death Vall'y Days 
Tim Frawloy 
Edwth w WhitM) 
Lonesome Cowboy 
lean King 
Jack Mc'Bryde 
Joseph Bonlrne Oro 
McCann.Erlck 

PKPSODKNT 
7-I)ally Ex Sot Sun 

WEAF 
Amos 'n' Andy 
■^reertTair^-Oosritin — 
Charles CorroM 
♦T^ird & Thomn* 
PHILIP AIOHK1B 
8-Tu-W.KAF ' 
Phillips Lord 
Sally Singer 
3 Sweethearts 
i.eo RolJtman's ,:Oro , 
Eton Boys 
1'hll Duey 

riLLSBUB.1 

•Today's Children' 
U»:30-nallv-WJZ 
Trma Phillips 
Walter Wicker 
Bess Johnson 
Irene Wicker 
Lucy Gil I man 
Fred Von Amon 
Jean -McGregor 
• Hnirnlhson 

PITTSBURGH 
PLATE GLASS 
. 8-Thurs-WJZ 
Pittsburgh Symph'y 
Antonla Modarelll, 

Con. 
Reed ; Kennedy 
•B. B. .D. & O. 

PRINCESS PAT 
*):30-M-W.IZ 
•A Tale of . Today* 
Joan .'Blaine 
Harvey Hays 
Laurette Flllbrandt 
WHlard. Farnum 
Robert Griffin 
Harrlette Wldmer 
Frank Pnscelll 
Isabel Randolph 
'McJiinklh 

P'CT'R & G'MBLE 

'Prison* 
3:30 nnlly Ex. 8a- 
Su-Weaf-10 a.m.- 

WJZ 
Vlo 4 Sade' 
Att Van Harvey 
Billy Idelson 
nflrnadlne Flvnn 

6:lS-Tn-Tha>Sat* 
WJZ 
Ivory Stamp Club 
Capt. Tim Healey 
•Bln'.ckman 

(Ivory SoapX 
3:45,M to F-WEAF 
The O'Neills' 
Kate McComb 
Jane West 
Violet Dunn 
Jimmy Donelly 
Jack Rubin 
Tltnmy Tansey 
Janet Gilbert 
Blackman 

(Oxydol) 
3:15 Pally Except 
So & bu-WEAF 
Ma ferklns" 
Virginia Payne 
Marjorle Hnnnon 
CIids Egelson 
Hilda Graham 
Charner Batson 
John Mat hews 
Corlhe Dearth 
Butler Mnndevllle 
ICen- Griffin 
Blacketf 

(Chlpso) 
10:1R a.m. Dnlly 
Except Snt & Kiin- 

WKAF 
Home Swppt Home' 
S. G. Smith 
Harriett McGIbbon 
Rilly Halop 
Blackinnn 

(■Camay) 
Hon to Frl-3-WEAF 
Forever -Young' 
Curtis' Arnnil 
Betty Wrngge 
Marlon Barney 
.Tack- RonlelRh 
Pedlar * Rvan 
Magic ' Voice' 
4:45-Mon.-Tliur.- 
FrlrWIZ 
Gertrude Hltss 
Santos Orteca 
OUAKEK OATS CO. 
Kaltenmeyer's Klri-. 

derararten* 
, <S:30'-Snt. WEAF- 
•Rruce. Knmman 
\farlon .Tordon 
Jim Jordan 
Jolihny Wolf 
Thor Erlcaon 
Morrill Fuglt 
Harry Kogen Ore. 
♦Lor ; d- & .Thomas 
(Rir/Kriaij) " 
10:30 »^m.-FrI- 
WE.AF 
Marlon Tnlley 
.Toaef Knlsfner's Or 
•Gardner 

R. C. A. 
'I p.m.-.Siin-W.PZ- 
'Magic Key or RCA' 
..lohn R ICprinedy 
frank Rlack 
H. G. Wellfr 
Ttnyniond Mnsav 
Meredith Wilson Or 
Honey boy & Sassu- 
'. fras 
Carmen . Caballcro 
♦Lord R Thrimns 
REAL Nlt.H 
1I-MH.\V.I7. 
Jack Hylton Bd 
Pat O'Malloy 
Alec Templeton 
*t.»n niirnott ' 
REGIONAL ADV. 
10:30 n.m. W-F- 
WKAF 
•My*tery Chef 
♦McCann-Erlckson 
REMINGTON - 
7:15-Tu-Thr-Sat 
WEAF 
Edwin C. Hill 
•B. B. D. ft O. 
RITCHIE CO. 
fsno> -. 
8-Tu-WJZ 
'Dno Crime:. Clues'* 
Clyde North 
John MacBrydo 
Mark Smith 
Jerry Cowan 



Adelaide Klein 
Elaine Dumas 
,A1.0Jjh» — J.,...-. 
Arllne Blackburn 
Helen Dodge 
Helen Walpole 
Lem Holllst-er 
Max Wnlxman 
Frank Novak Ore 
Alice. Frost 
Helen Choat 
•Ayer 

SHEFliBI.D 
e :4r>-M-Th-F-WEAF 
Billy «nd Betty 
•N. W. Ayer 

,. #HEIX.: -.. - 
(Petroleum) 
0:30-Sa-\VEAF 

Smith Ballow 
Ann Harding 
Vera Van 
Yacht Club Boya 
Lillian. Emerson 
Frank Lubln 
Carl Knowles 
Jack Gardiner 
Peggy , Stanton ..i 
Victor Young Ore 
•j; Walt. Thompson 

81NCLAin 
0-M-WJZ ; 

Malcolm Clair 

Gus Van 

Sinclair Qt. 

BUI ChlldB ) 

Frits Clark 

Joe Parsons 

Cliff Sou bier 

Harry Kogen 

•Federal . 

STAND BRANDS 

/ (Royal Fruit 
Gelatin) : 

0- Snt-WEAF 
'Frank Fay Calling'. 
Frank Fay 
♦J.xW. Thompson 
(Chase & Sanborn) 

1- Sn-WEAF 

A. K. Spencer/ Dir. 
Amateur Show 
Mai Edw Bowes 
Graham- McNamee 
iRuyai Ortiatmej 

8iW-WEAF 
One Man's Family' 
Carleton B; Moore. 
Dir. 

I. Anthony Smythe 
Mlpetta Allen 
Michael Itafetto 
Kathleen Wilson 
Barton Yarborougb. 
Bernlce Berwln . ' 
(Flelschmann) 
8-Thars-WEAK 
G. Thompson, Dir. 
Rudy Vallee and 

HIp Conn. Yanks 
Alex Klrkland 
Stella. AdJer 
Morris Carnovsky 
Stuff Smith Bd 
(Royal Gelatine) 
1:30-Su-W.IZ 
Bakers Broadcast' 
Robt. Ripley 
Ozzle Nelson Oro. 
Harriett HUliard 
•J . Walt. Thomp. 
•STERLING PHOD. 
(Bayer's Aspirin) 
8:30-Wed-WJZ . 
•Lavender and Old 

Lace' 
Gus; Haenschen Ore 
Frank -Munti 
Lucy Monroe 
Frltzl SchefC 
•Blackett : 

( Bayer's) 
OtfO-Ru-WEAF 
'American Album' 
i''rank : M.utin- 
Lucy Monroe 
Arden & Arden 
Gun Haenschen Ore 
Bert HlrscM 

(Phillips Mag) 
8- F-WEAF 
Waltz Time' 
Abe Lyman Ore 
Bernlce Clnlre 
Frank Munn 
(Dr. Lyons Tooth- 
paste') 
0-Su-WEAF 
'Manhattan Merry- 

Go-Round' 
Rodney McLennoii 
Rachel Carlay • 
Men About Town 
Andy. Sarinella Ore 
•Blackett 
4:ll5-Mon to .FH- 
(Dr. Lyons -Tooth - 
powder) 
WJZ 

'Back Stage Wife' 
Vivian Frldell 
Ken - Griffin 
Henry Saxe' 
Mary' McCormick 
James Goss 
•Blackett 

(Phillips Milk) 

4:30-Tu & Thura- 
WJZ 

'How to Be Charm- 
ing' 

Beatrice De Sylveta 
•Blackett 

SUN OIL 
a:4S-l)nlly Except 
Sri -Su- WJZ 

Lowell Thnmas ' 
•RochV Winiamo 

StVlFT 

:30-. tf.m.-Mon 
.WEAF 
'Studio Party* 
Slgihund Kbmberg 
Lionel Barrymore 
Cora Sue Col litis 
Marina Schubert 
Emmett Caagy 
•J. W. Thompson 
TASTVEASX 
U-Sli-WJZ 
'Pageant of Youth" 
♦Clemenip- 

WANDER CO. 
(Ovaltlno 

f>:45-l»nll.v-W.IZ 
•Little Orphan A* 
Henrietta Tertro 
Jack Mather 
Art Van Styke 
Forrest f.ewln 
Vic Smith 
Eugene McGIIIen 
•Blnckett 
•rvcii. w * c, 

WECO PRODUCTS 
10:30 n.m.-Snt- 
WEAF 
'Dr. West's Celeb- 
rity Night* 
George Olsen 
Ethel Shutta 
Irvln S. Cobb 
•J, W. Thompson 
WELCH 
(Grape Jules) 
g.F-W.ir 
'Lady Counsellor* 
i«-«ne Rich 
Ned Wever 
•Kastor J 



WISCONSIN 
ALUMNI 

FOUNDATION 
4ttff»Frl. -.tt Mox, ■•! 

weafI;... ' , 

•Phillip Lord ); Cali-' 

Ing You' 
Phillip Lor4 . 
Seth Parker Quartet 
♦Geyer, Cornell, N. 



* WOODHURyS 
0:45-Su-WJZ 

: P^I^-W^twwftj^Ui.;: 
Frieda Lazier 
.Roy .Bargy.. 

Ratriona , , 

King's Men' 

Durelle 

Johnny Houser 
Bo.Q,„l.aurence 
•Lennen & Mitchell, 
Inc. 

■ '."\ . . 



Columbia 



ACAIK PA1N1 
0:S0-SaWABC 

dmillng McCnnnell 
•H<»nrl. H. A. McD 

AFFILIATED 
PRODUCTS 

(Louise Phllllppe 
.■ CosmeticB) 
7:30-F-WAUC 

'Paris Night Ltffc' 
Armlda 

Pierre' Le Kreuno 
♦Blackett-S-H 

a a p ■■• 

7:30-Tu-W-Th 
WABC 

Kate Smith's Coffee 

Time 
Ted .Collins 
Jack Miller's Oro 
♦Paris 4 Peart 
AMERICAN 
HOME PRODUCTS 

(Edna Wallace 
Hopper Cosmetics) 

11:15 n.m.-M to F- 
WABC. 

'Romance of. Helen 

Trent' 
Virginia Clark 
Marie Nelson 
Eugene McGIIIen 
David Gothard 
Hilda' Graham 
Audrey McGrath 
Mary Calvert' 
Lawrence Salerno,. 

-.< Kolynoa) , 
WABC-11:30 A.M. 

Mon. to Frl.' 
'Just Plain. BUI' 
Arthur Hughes 
Ruth Russell 
James Meighan' 
.Curtis Arnall 
Geneva Harrison 
Ray Collins 

(ICissproof) 
(Outdoor Girl). 
11:45 a.m.-Mon to 

Frl- WABC 

•Rich Man'B 

Darling' 
Peggy Allenby 
Ed Jerome 
Ethel Remey 
Carl Swensoii 
Ona Muhaon 
Blanche Sweet 

(Bisodol) 
8:30-F-WABQ 

'B'way Varieties' 
Oscar Sbaw 
Carmetu Ponselle 
Elizabeth l.ennol 
Victor Ardf»n> Ore 
(Old English Floor 

Wax i 
. 8 p.m.-Tu-WABC 
'Lav.y Dan, the 
Minstrel Man' 
*rvtng . Kaurmnn 
♦Blnckett 

ATMNTIC RKF. 

7-Ha-WABC 
'Atlantto Family 

Tour* 
Frank Parker 
Bob Hope 
Honey Chile 
Jack Mc ryde 
Rosemary UeCamp 
Joe Gran by 
Rod Nichols Ore 
♦N W. Ayer 

CAMPBELL 

< Sit up i 
9- F- WABC 
•Hollywood Hotel' 
Dick Powell 
Jean Dickenson- 

'Big Brown Eyes' 
Joan Bennett 
Cary Grant 
Allan Jones 
Raymond 1 Paige" Ore 
Frances Langford 
tgor Gnrin 

(Tomato juice) 

8:30-W-WABC 

Burns & Allen 
Milton Wutdon 
Ken Nlles 

jacqhes- Renard's O 
•F. v W . a rtn strong . 

CHftYSl ER ' 
8-Tli-WABC 

'Chrysler Alrshow' 
Alexander Gray 
Chas Hanson Towns 
M Warnow's Ore 
Chorus 

•Lee Anderson Adv^ 

COLGATE-PALMt 
OLIVB-PEF/T 

(Paimoilve Soap) 

8-Sh-WABC 
'Ziegfeld Follies or 

the Air' 
Fannie Brlce 
Patti. Chapln 
Benny Fleldr 
.Tack Arthur' 
Al Goodman'!?. Ore 

(Super Suds) 
11 a.m.-M to F 
WABC 

The Goldbergs' 
Gertrude- Berg 
James R. Waters 
Everett Slnnne 
Rnsalyn Sillier 
Rosemary DeCamp 
Richard Clark 
Clara Langsner: 

(Palmollve Shave) 
lu-W-HAHC 
■'Gang Busters' 
Phillips \joni 
Alice Reinhart 
James VanDyk 
Howard Smith 

Matt Crowley 
♦Benton & Bowles 
(Wonder Bread) 

CONTINENTAL.. 
BAKING 
6:45 Dally ex. Sa & 

Su-WABC 
'Renfrew of the 

Mounted' 
Laurie York Ers- 

klne, . Au. 
House Jameson 
Chester Stratton 
Joan Baker 
Warren Bryan 
•B. B. D. & O. 
CORN PRODUCTS 

12:15-M-W-F-Sa- 
WABC 
'Musical Reveries' 



Stuart Churchill 
Orson Wells 
Ken ' Wood's Oro 
•E. W. Hellwig 

CREAM OF 
WHEAT 
6-M-W-F-WABC 
'Buck Rogers' - 
Matthew- Crowley 
Adele Ronson 
Edgar Steh II " 
Joe Gran by 
Walter'Tetley 
E. R. Johnstone. An 
•Thompson 
E. 1, DU PONT DE 
NEMOURS A CO. 

8-W-WAnC 
'Cavalcade of Am.' 
Arthur Pryor, Jr.. 
Dir. 

Kenneth . Webb. Au. 
Harold Levey's Or 
♦B B D & O 

FELS ft CO. 
(Pels Naptha Soap). 
12 :15-Tu-Tliu- . 
WABC 
•The Rhythm Boys' 
George Macd'onald 
Al Dary 
Ice'SwItzler 
Ray .'Kulz i . 

♦Young & Rublcam 

FOftO iMOTOIt 
O-Su-WAUC 
•Ford Sunday Eve^ 

nlng' Hour' 
: Percy Grainger 
Detroit Sym Orcb' 
Victor Kolar 

9:30-Tu-W.\BO 

Fred Waring 
Stella Friend 
Rosemary. & Prlscll- 

la. Lane 
Poley McCllntock 
Tom Waring. 
Bill Marshall 
Trey Peters 
Sfiiar* Churchill 
Johnny Davis 
Tuhby Hanlon 
Gene Conklln 
Charles Newman 
Feme 

Chas. Cockerlll 
*tV VV Ayer 

GEN. BAKING 

S:30-Sti-WABO 
Julia Sanderson 
Frank Crumlf 
Carlyle Stevens 
Three Jesters 
Jack Shi lit ret Ore 
GENERAL MILLS 

6:30 W-Th-F- 
WABC 
Jack Armstrong. 

All Am.. Boy 
Jim Omechl 
Sara.lane Wells • 
John Gannon 
Bill B. Myers 
•Blackett 

GULF 
7:30-Su-WABO 

Phil Raker 

Beetle and Bottle 

Apnes^ Monrhead 

Maxlne Gray 

E Smalle's 7 Voices 

'Skinnay' Ennis 

Bob Allen 

Hal Kemp's Ore 

•Young &' Rublcam 

IIKCKHH ll-O 

(Force) 
6:15-M-W-F 

WABC 
'Bobby Benson & 
Sunny Jim' 
Nelll O'Malley 
Florence Halop 
Eddie Wragge. 
Detmar Pbppen 
Lorrnilne Pankow 
Joe Wilton 
Peter 'Dixon 
Billy Halop - 
John Battle. 
John Shen 
•Erwln-Wasey . 

KLEENEX' 
12:30-M foF-WABC 
Story or Mary 

Marlln' 
Basil -Lougfirane, 
Dlr, 

Jane Cruslnberry, 
Au. 

Inane Blaine 
Robt. E. Griffin 
Bob White 
Jesse Pugh 
Carleton Hrickert 
Betty I. mi Gerson 
Jack Daly 
Hub' Flske 
Murray Forbes 
Marjorle Harnian 
•Anne havennort 
tfliibel Randolph 
'Lucille, Huatlng 
•Lord 'ft Jhorna* 

G. RRUEGER r ■ 
(Beer & Ale) 1 
7:15-Tu-Tli-WAHC 
'Kr.euger Musical 

Toast' 
S Schermerhorn 
Jerry Cooper 
Ray Block's Oro 
•Blow 

LADY- ESTHER 
10-M-WABC 
Wayne King Oro 
•Slai'k-Goble 

LEHN & FINS- 

(Pebeco) 
7-Su-WABO 
Eddie Cantor 
Belle Baker 
Harry Einstein 
■Jimmy Wnlllngton 
Betty Garde 
Bobby Breen 
Burt Gordon 
Louis Ureas Ore 
•Lennen & Mitchell 
LEVER BROS. 
(Lux Soap) 
0-M-WABO 

'Radio Theatre' 
'Under Cover' 
Rlch'd Barthelmess 
Sally Ellers 
(Rinso & Lifebuoy) 

8:30-Tn-WABC 
'Laugh With Ken 

Murray' 
Ken Murray 
Eve Arden 
Sassafras 
Phil Regan 



-Ross Morgan's ore 
•Ituthrauff & Ryan 



MYERS 

(CheBt'erfield Cigsi 
. B-W-WABy 

0-8a-WAHC 

Richard Bonelli 
Lily Pons 
Andre Kostelanetz 
Ore throughout 
JNewfll-Emroett 

lOnAWli CAKI'E'I 

MILLS 
12 :45 Dally Ex. 8a- 

-Hu-WAIIC 
6 Star Jones'. 
Johnny Kane 
Elizabeth Day 
BUI Johnstone 
Phil Van Zante 
Florence Ma lone 
Eddie Marr 
Arlene Francis 
•Blackett S-U. .: 

NATIONAL. ICE 
ADV., INC. 
10-Tu-WABC 
'Parties at' Pick fair' 
Mary Plckford 
Al Lyons Ore 
•Donahue & Cos 
1'llll.CO 
7:46 rtHily ex. 8a- 

Su-WABO 
Boa lie Carter 
•Hatchlns 

PLYMOUTH ' 
MOTOR 

9:30-Th-WABC 
'Gulllyer, the 

Traveller* 
Ed Wyrin , 
John S. Young 
John' Mclhtyre 
Lennle Hnyton'a Or 
Lovely Girls fi 
King's MerryM'ii l 
fj. Stirling Getchell 
POMP El AN 

12;15-Th-WABC 
Jerry Cooper' 
Ted Royal's Ore 
•Topping & Lloyij 

B. J. REYNOLDS 
TOB. CO. 

.(Camel Cigarettes) 

0-Tu-th-WABO 

'Camel Caravan' 
Walter O'Keeto 
Louts Sorln 
■Alice Frost 
Kenhy Sargent 
Pee Wee Hunt 
Deane Jnnis 
Ted Huslng. 
Glen Gray's Oro - 
♦WllUm C Esty Co^' 
SOCONY VACUUM 
8-F-WABC 

'Flying Red Horse 

Tavern' 
Walter Wbolf King 
Bee Lillle 
4 Red Horsemen ■ 
Tavern Singers 
Lennle Hayton Oro 
•J Stirling GetcheJI 

STANDARD OIL 
OF N. .1: 
8-M-WABC 

3uy Lonibai do &' hlf . 

Royal Canadians 
•Marscnalk & Pratt 



STERLING PBOD> 
DUCTS 



Magnesia > 
6-«u-\VABO 
J Melodlana' 
Borntce Clair* 
Ane l.yriian 
Oliver Smith 
'Ulnoket? 

STEWART- 
WARNER 
• Alemtte) 
.- 10-Tli-H'AUO 
Lysbeth Hugties 
Bob McCoy 
Art -Thorsen 
Horace Heirtt Ore 
Bernio Mattison 
Campbell Sisters 
Radio Ramblers 
Jerry Browne 
c narles Good man 

STUDERAKEB 
m 10-Frl-WABC 

Richard Hlmber 

Champions 
Phil Baker 
Ralph Dumke 
Stuart Allen 
Ted. Pearson 
♦Roche-W.-C. 

t. 8. TOBACCO 

(Dill's Best) 
8:30-M-WARO 
'Pipe Smoking Tl 
Pick & Pat 
Landt 3 & White 
Benny Kruger'a Or 
•Arthur Kudner 

WARD BAKING 
6:lS-Tu.Th-Sa. 

WABC.. 
'Newa of Youth* 
l.addto Heaman 1 
Jackie Keik 
Ethel Blume 
Alfred Corn 
Lester. Jay 
Joyce Walsh 
Haiiley Stafford 
Hirhan Browne Dir. 
•IPletcher & Ellis 

WASEY l'KOB'i;T8 
12-Dnily Ex. Sa- 

«:43-!Sii-WAB0. 
•Voice Experience* 
M. Say I e Taylor 
•Erwlh' Wnsey 
W1LDROOT CO, 
7:30-M-WAB0 ; 
Ted Husing 
Charioteers 4 . 
♦B. B. D. & O. 

IVJI WHIG LEY 
10:30-l)nll.v Except 

Sat-Su-WAUO 
•March of Time' 
♦B B D A O 
. ZOTOS 

.(Machine less 
Permanent Waves) 

6-Sd-WABC 

'Hour •& Charm' 

Phil Spltainy's All* 

Girl Ens. 
Arlene Francis, m.o. 
Maxine 

3 Little Words 
Evelyn Kay 
Gypsy Cooper 
Rochelle & Lola 
Pat Harrington 
•Grey Adv Agency 




CAL-ASPIRIN 
12:4J5-M-W^F- 
WOB 
'Painted breams' 

Kay Chase 
Mary Affllck 
Alice Hill 
Bess Flynn 
•Relncke-E.-Y.i 
& F. 

CROWN OVERALL 
7:45 p.ni.-Thu- 
WOR 

'Crown Headlight 

Frolics' 
Charles Seel 
Charles- Wayne 
Devore Sis 
William Greene 
Claire Grenvllle 
Joe Lugar Ore 
♦H. W. Kastor 

CRUUAIIEItS 
Mon-8rl5-WOR 
'The Crusaders' 
Fred O. Clark 
♦MnrschnlU m Prat' 
11 :45-Moiu to Frl- 

WOB 
♦Blackett 

GORDON 
BAKERIES 
7:30-M-F-W-WOB 
. 'Lone Ranger' 
♦Sehl 

GRUEN 
7:45-Tn-Sn-WOn ' 

'Time: Turns Back'. 
De Ghrmn & K lib ne 

HEALTH 
PRODUCTS 
8 p.m.-Sun-WOR 
"Amateur. Night' 
Ray: PeTklns 
Arnold Johnson Or 
*-Wm. Esty 

HOUSEHOLD 
FINANCE 
10 :S0 p.m.-Snt.- WOB 

'Sherlock Holmes' 
Richard Gordon 
Harold West 
•Prey 

MACY 
0 n.m.-Thu-WOR 
'Morning Mat with' 
Nellie Revelt 
Irene Bordonl 
Buddy Rogers 



Nancy White 
♦Donahue & Coe 
MURINE 
(Eye Waah) 
0:30-Thu-WOR 
'Listen to This' 
Johnny & Doty 
Lew Diamond Ore 
•Nelsser.-MeyerhofI 

PURITY 
BAKERIES 
. 5:15-M to F-WOR 
•Omar the Mystic* 
M.H.H. Joachim Dir. 
Kalph Sclionlinan 
Ethel Everett 
Ann Sedgewick 
Jeff Sparks 
Bdm'nd MacDnnal 
Arlene Jackson 
Eddie. Vreeland 
Camllle Joachim 
♦Hatiff-Metzirer 

88S CO 
(SSS Tnnlc) 
8.30- F-WOR 

■The Music Box* 
Mary E. Wood 
Bailey Axton 
William fltoess Oro 
•Joiinsnn- Da Mis 

WASKY 

(Zemo) 

M to Thu-ll:tr> 8a- 

2:30-WOR 
TjampiKrhter' 

Jacob Ta r shteh — 

♦Erwln-Wasey ' 
B. L. W ATKINS 
0:45 a.m.-M to F- 

WOR 
(Dr. Lyons' Toot 
Powder) 

Back Stage Wife' 
Vivian Frldell 
Ken Griffin 
Henry. Saxe 
Mary McCor 
James Goss 
•Blaekett-S-H. 

WANDER CO. 

. (Ovaltln'e) 
3-M to K-WOB 
•Molly of Movies* 
Kirby Hawke 
Gene Byron 
Blackett-S.-H. 



WFBM, Indianapolis, transmission 
engineers are busy tightening- down 
the bolts ort two ne\v panels, to step 
up the station's wattage to 5,000 
May 1. Broadcasting on 1230 ke., 
WFBM is taking the step -up with 
250-watt WHBTJ, Anderson. Ind., on 
the same day. Two new 10,000- 
watt tubes have been installed by 
WFBM. 



WBRE, Wilkes-Barre, only stati 
to broadcast the state champion- 
ship basketball tourney, with Bill 
Phillips at the mike. 



♦Gene and Glenn' of WHO, Des 
Moines, and the Corn Belt web 
brought $1,700 actual cash for flood 
relief. 



FCC s Washington Docket 



Grants and Applications 

4P Washington, 

Tug-of-war for a new local for Abilene, Tex., last week was ^settled by 
'." ' ]3 r0 adcast Division of the Federal Communications XommissTon". Re-" 

rter Broadcasting Co., battling with the Guilford Broadcasting Co., 
f° r construction of a new station to be operated on 1420 kc with 100 

atts was given the inside track, the comi ish sustaining. Examiner 
John P- Branihall's recommendation. 

New station for James R. Doss, also 
was okayed for .Tuscaloosa, Ala, 

Commish granted KMED. Medford, ., a night juice-jump from 100 
to 250 watts and frequency change from 1310 to 1410 kc, as , advocated 
uy Chief Examiner' D..G. Arnold. 

The following applications were set for hearing: 

John S. Braun, Waco, Tex., new station to be operated on 1500 kc 
with 100 watts days; The Tribune Co., Tampa, Fla., new station to be 
operated on 560- kc with 1 lew nights, 5 k-w- days; Bay County Publishers, 
Inc. Panama City, Fla., new station to be operated on 1420 kc with 100 
watts; I. T. U. Radio Station, Inc., Indianapolis, Ind., new station to be 
operated on 560. kc with 5 kw days, 1 kw nights; J. W. Plarne, Hunting- 
ton Park,- Calif., new station to be operated oh 1500 kc with 100 watts 
(facilities of KVO'E', Santa Ana, Calif.); George F.- Bissell, Pittsfield, 
-M^s./new->ta'tion'-:tb-.. : be\bpeii'at.ed. on '.1200. '-kc with 100 watts, days; 
Golden Empire Broadcasting Co., Marysville, Calif., new station to be 
operated on. 1140 kc with 250 watts days; New Jersey Broadcasting Co., 
Inc., Paterson, . NV J., new station to be operated, on 620 kc with 250 watts 
days; KVOS, Bellingham, Wash;, consent to transfer of control of KVOS, 
Iiic., ' Westcoast Broadcasting Co., to Regan Jones. 

Petiti 

The following applications were received: 

Black River Valley. Broadcasts, Inc., Watertown, N. ., hew station to 
he operated oh 1420 kc with 100 watts nights, 250 watts, days; KUOA, 
Fayetteyllle, Ark , increase power from 1 kw to 2% kw and erect new 
antenna; WMAS, Springfield, - MaBs:, frequency change from 1420. to 560 
Icb, increase power from 100' watt* nights, 250 watts Says, to 1 kwim> 
limited; KMOK aBidadca'sting I Co., Valley '.City, N. Dak., -new station to 
be operated' on 1310 kc with 100 watts unlimited; Mile High Radio Corp:, 
Denver, Colo., hew station to be operated on 1420 'kc'" with 100 watts. 



WPAY Promotes Dances, 
Draws 1,000 at 25 Cents 

Portsmouth, Ohio, April 21. 

WPAjT, local indie 100-watter, 
staging barn dances Saturday eyes 
to a two-bit admission in a hall 
labeled 'Radloland.' Biz brisk with 
es many as 1,000 attendees on hand 
to view the rustic, affair. 

Recently also held a dance in the 
auditorium in connection with an 
amateur stanza and sold 500 ducats. 

el Venter, KFRC announcer to 
wed Betty Lou Davis of S. F. 



Political Satire Program 

Baltimore, April 21. 
WBAL has sold Gosman Ginger- 
ale Co. (local) ' series of thrice-, 
weekly programs, which debut cur- 
ent week. Tagged 'Gus. Gosman,' 
periods are monologs by Garry MOr- 
flt of station staff, who also carves 
out the copy. 

Series satirizes political happen- 
ings' In Maryland. First time "radio 
has ever given scripts such, treat- 
ment on subject around these parts. 



WIP Picks Up 3 Accts. 

Philadelphia, April 21. 

Chunks of three accounts were 
knocked off by WIP last week; GGG 
Clothing/ bankrolling Roger Wolfe 
Kahn's ork oyer, WMC.A twice week 
ly, added Philly station for single 
time weekly, with Bess & SChillin 
agency setting deal. Ford, currently 
spreading its ET. music show over 
array of stations, took WIP for 
Philly outlet, N.W. Ayer placing. 

Bell Telephone Company of Penn- 
sylvania is third of . trio, grabbing 
13 weeks of 3 -a- week, 30 -second 
ET's plugging long-distance service, 
Aitken-Kynett agency handling it. 



Insurance Expose on WBNX 

Phoney Types of Policy Dramatized From 
Actual Court Records 



Sidewalk Level 
Studios in New 
WNOX Quarters 



Krioxvllle, April 21. 
Ousted from municipal hall after- 
kick from film house managers, 
who claimed radio stage shows were 
hurting their biz, WNOX signed 
five-year lease on five-story build- 
ing on -main -street-* here.- First 
broadcast from WNQX's radio city 
is. set for May 9, with considerable 
ballyhoo and gala setup. 

In its new quarters,, station will 
have two large, -glass , enclosed 
broadcasting --studios -on the ground 
floor -and '-visible 'from the street for 
passerby inspection, ■ chain ? of- re- 
-hearsal rooms, -dressing rooms, a 
25 -foot dtage, and' a large, audito- 
rium' with a seating (capacity. of 800 
persons where .public may listen to 
regular broadcasts and speciaipro- 
grams such as the .noon, hillbilly, 
spots formerly put on the air at mu- 
nicipal hall. 

Control room will be on a balcony 
above the two studios. Through an 
elaborate mirror arrangement, op- 
erators will be able to see into both 
studios at same time. 

Entire building will be used by 
' station, with added personnel. 

(Sidewalk level studios are also 
used by a Jackson, Mich., station.) 



Qualified 



Sherman Hotel, Chicago, cock 
tailing the press for the Abe Lyman 
opening at the College Inn. 



Norfolk, April 21. 
. Wrestling is being broadcast 
by WGH, Newport News, from 
its Norfolk studio. Tom Hanes, 
"sports scribbler-in-chlef for 
the .Ledger-Dispatch, which 
owns WTAR, gives 60 minutes 
of grunt- by-grunt, Mike costs 
are. . being paid by the Perry 
Buick Corporation and Won- 
der Clothes,. Inc. Program goes 
on so long as wrestling stays 
popular; 

Hanes has had incredible 
career in sports. He broke a 
finger in .baseball, an ankle in 
football, wrenched hip out of 
joint at golf, broke jaw while 
fighting* had front teeth 
knocked out, and nose broken 
playing basketball, and dislo- 
cated heck at bowling. And 
he's just recovered from ah eye 
infection. 1 



Kellogg's Chi Yen 



j -Chicago, April 21. 

} Kellogg cereal-' company- has. de- 
eded., on. a .sweeping-, campaign 
»in ihe ^Chicago market in ' an 
attempt to - Overshadow General 
Mills, which has- been pounding, the 
territory -for' several yearB for 
its Wheaties and other products. 
■ Kellogg ■ is' / considering l spending 
plenty of coin and is looking for a 
number of stationa and programs 
which are comparable in prestige 
and strength with the Mills-Wheat- 
ies outlets and material. 



Expansion of- a -program -del ving. 
into unethical practices and rackets 
of insurance companies has been 
set by WBNX, New York, for April 
28. Stanza, labeled 'Insurance 
Court,' used to occupy a quarter 
hour per. week. Will now go to a 
half hour and Include, among other 
things, an expose of phoney types 
of 'industrial' insurance: Foreigners, 
the bulk of WBNX-'s audience, suffer 
from these rackets mostly. 

'Insurance Court' has been run- 
ning about a year on. the station, 
having had Its inception during In- 
surance Week in 1935. Is conducted 
by Morris Siegel, an insurance con- 
sultant, -who also offers a limited 
amount of free advice to policy 
holders who write in to hj X7 
poses are replete with actual names 
and dates, material haying been 
taken from court records, station 
claims to be immune from libel and 
states it has never been threatened 
with suite. ' 

Expanded program will run along 
lines of the prfevious job, but will 
Include dramatizations, of certain 
cases in connection with the spiel--. . 
ihg. Station says it has never used 1 
the .'Court' , as a lever in soliciting 
insurance biz, but believes the sus- 
itainer of interest • to its particular 
audience - (which . has. a goodly 
foreign content). 



Geo. Rosenberg Resigns 

George Rosenberg, sales manager 
of the Aerial Publicizing, radio rep 
Arm, has resigned. 

Has in mind a. project for build- 
ing and cutting foreign language 
programs for distribution in U. S. 
cities with a high foreign content. 



Maxine Freedman Out 

Maxine Freedman, ' club booker 
with CBS artist's bureau is out. She 
will be succeeded by Paul Ross.. 

Ross will combine his present 
duties as theatre bdoker with those 
of recently assumed club departs 
ment. 



John Hays to WNEW 

John Hays, announcer and pro- 
gram : man at WIP, Philadelphia, 
domes to New York May 4. to be- 
some program director at WNEW. 

Latter station has been seeking 
program since Walton Butterfleld, 
resigned about two months ago. 



' Simple sincerity is the rarest virtue tn advertising. 
i We are sincere in making the statement that - ♦ . 

• \ _ , _ 

FOR A NATIONAL ADVERTISER with wide 

distribution, there is no better broadcasting 
"buy" in America than "WLW 



THE CttOSLEY RADIO CORPORATION, CINCINNATI 



VARIET. 



H A » 



Wednesday, April 22 



ROCHESTER, N. Y. 

iTooZwiofoj- Oi7 Co., amateurs, hnlf 
hour weekly from RKO Palace stage. 
Placed locally. WHEC. 

jH/es Herman, men's clothes, 15- 
mlnute variety show by transcrip- 
tion weekly for indefinite period. 
Placed locally. WHEC. 

People's Credit Co., lC-mluute 
dance program weekly by transcrip- 
tion for 13 weeks. Placed locally. 
WHEC. 

William Pidgeon (shoes), Country 
Church of Hollywood by transcrip- 
tion, 15 minutes, once a week for 
13 weeks. Placed locally. WHEC. 



Tiritot- - Gtnroinnr - Cor, • -i-5- - mi n ute s- -tm^Stree*' - pr o grams, "al3 C"-ar-wec k» <py 



news twice daily for 13 weeks. 
Placed by Lennen & Mitchell, New 
York. WHEC. 

Procter d Gamble (soap) spot an- 
nouncements dally foi\ ?6 weeks. 
WHEC. 

Personal Finance Co., spot an- 
nouncements dafly for 13 weeks. 
Placed locally. WHEC. 

Rudolph, jewelers, spot, announce- 
ments daily for two months. Placed 
locally. WHEC. 

Broicnbilt Shoes, spot 'announce- 
ments dalUftfor three weeks. Placed 
locally, \JBEC. | 



CLEVELAND 

Max Roseriplum Clothing, 15-min-. 
ute baseball summaries daily at 6:30 
beginning April 15, through baseball 
season. Direct. WJAY. 

Pocahontas Oil, 256 15-mlriute pro- 
grams, six '■weekly, Through. Grisr 
wold Eshelman Co. WGAR. 

Bond Bread, 15-minute programs 
tor 256 t!mesr, five a week. Through 



B. B. D. & O. Co., New York. WGAR. 

Spang Bakeries, 13 weeks of 15- 
minute broadcasts, Mondays and Fri- 
days. Direct. WJAY. 

H. Goodman d Co. (mattresses), 
26 30-m:nute shows, Sundays, 6; 30. 
Through Lang, Fisher & Kirk. 
WGAK. - ■ 

Chevrolet. Motors, five 15-minutes 
weekly for 26 weeks. Campbell- 
Ewald Co. WGAR. 

Dodge Motors, three weekly 15- 
mlnute programs for 26 times. 
Placed by Ruthrauff & Ryan. 
WGAR. 

Federal Cigarets, 15-minute 'Man- 



A Super Dual Dance Attraction 



LORETTA 

L E E 



Famous CBS and NBC 
Songstieas.Greatest' Bndlo 
Slnffir of Popular Songs 
—Featured This SeiUuu 
ore LUCK.T STRIKE 
DANCE PARADE, With. 
Al. Goodman and Cart 
Holt — UNITED ClflAR 
STORES PROGRAM 
With Ithant Johet. Now 
on CBS Sustaining Pro- 
gram. . 

A N D 

Creator of Swing Music 
FIFTEEN RADIO and 
RECORDING ARTISTS 
of Hotel McAlptn. New 
York: Glen Islnnd Ca- 
ilno. New York: WaUcd 
Lake Cwlno, Detroit, 
Michigan. 

Featuring 
JANE DOVER. 
Charming Vocalist 

AVAILABLE HOW 
For a Limited Danes Tour Starting May lstb 



Joe 
HAYMES 

And Hi 

Orchestra 

CUFP WESTON 
Personality Singer 



Tour Direction 
HARRY MOSS 



Salts- 70t— Cirole 6-1345 
1819 li'way. New York 



ALEXANDER 

GRAY 

"PERFORMANCE 
BY CHRYSLER" 

A CBS Super Air Show 
EVERY THURSDAY 
AT 8 P. M., EST— COAST-TO-COA8X 
Per. Met. CBS ARTISTS BUREAU 



BENAY 
VENUTA 



ON THE AIR 

SUNDAY— TUESDAY 
WEDNESDAY 

WABC and Entire Columbia Network 



Exclusive Management 
CBS ARTISTS BUREAU 
Personal Management 
ALBEBTI 



13 weeks. Direct. WJAY 

.Speck Baking Co:, 64 15 -minute 
shots, three a week. Direct. WGAR. 

Biirts Jewelry, 26 spot announce^ 
ments on 15-minute .program, three 
a week. Placed direct. WGAR. 

'Marion Perfume Cq., half hour 
programs, two weekly, for Indefinite 
period. Direct. WJAY. 

Chas.~Denby Cigars, 15 15-minute 
NBC broadcasts, once weekly for 15. 
weeks. Placed by Ruthrauff & Ryan. 
WGAR. 

RCA Mfg. Go.', 39 spot announce- 
ments on Wednesdays. Placed by 
Lord & Thomas. WGAR. 

tFm. Edwa:rds Co. (canners), 18 
spot participating, announcements, 
three weekly-. Direct. WGAR. 

Waite Cab Co., IS five-minute pro- 
grams Saturdays, indefinite period. 
Direct. WGAR. 

Moth-Wood Co., 15-minute pro- 
grams, three weekly; for 26 weeks. 
Direct. WJAY. 

Marshall Drugs, 52 one-hour pro- 
grams, eVery Saturday. Placed by 
Interstate Broadcast Co. WGAR. 

K. Bi Clothing Co., 13 spot an- 
nouncements on participant pro- 
grams. Direct, WJAY. 

National Optical Stores, one 100- 
word spot announcement per week 
for 13 weeks. PTaced by Humphrey 
Prentke. WGAR. 

R.; G. Dun Cigars, five-minute 
baseball forecasts, daily through 
baseball season.. WHK. 

Swift d indefinite number of 
participant announcements, six 
weekly. Direct. WGAR. 

Health Products Co.j 62 half-hours 
from M. B. S., Sundays. Through 
Wm, Estey & Co. WGAR. 

Wagner's Pie Bakeries of New. 
York, 19- weeks of cowboy programs, 
15 minutes twice weekly. WHK, 

Fels d Co. (soap), 117 15-minute 
programs three tiroes weekly. Placed 
by Young & Rubican. WGAR. 

Hemphill Diesel School, four five 
minute transcriptions. Th rough R. 
H, Alber Co., Los Angeles. WHK, 

Oil Heating Devices, Inc., station 
announcements twice-a>week for six 
weeks; also a six 15-minute sports 
programs per week for eight weeks. 
Through the Bay iess Kerr Co., Cleve- 
land. WHK. 

Eilert Brewing Co., one station an- 
nouncement weekly, 13 times. Placed 
direct. WHK 

K-B Co., 12 station announcements 
per week for one year. Placed direct. 
WHK. 

Nash Motors, 17 station, announce 
ments, evenings. Through J, Waiter 
Thompson, Chicago. WHK 

Lever Bi-os., 300 station announce- 
ments, year's contract, to be used at 
rate of five per week. Through 
Ruthrauff & Ryan, New York. WHK 
P d G, six station announcements 
to be used one-a-week, daytime. 
Placed direct. WHK. 

Curtiss-W right Institute of Aerq^ 
nautics, 12 station announcements 
Through R. H. Alber Co., Los An- 
geles. WHK. 

Fred Fear d Co., four station an 
nouncements. Through Menken Ad- 
vertising, New York. WHK. 
Royalist Cigars, three announce 



ward., announcements, dajly ex c «P fc 
Sundays; "ending May" ■ UTK ' ' Through' 
Dorem«s -& -Co., Boston- - .'.WNAC 

JFord 4fofor«, 13 15-minute pro- 
grams once weekly, starting April 
18 and eliding July 11. Through, 
McCann Erlckson, N. Y. WNAC. 

Webster Cigar Company, 26 15- 
minute programs, twice weekly, 
starting April 26 and ending July 
20. Through N. W. Ayer & Sons, 
Inc., Boston. WNAC. 

Boston Ice ■ Company* 156.45-mlh- 
ute programs, Monday through Sat- 
urday. Titled 'Radio Almanac' 
Through Dowd-Ostreicher. WEEI. 

Ford Motor Company, 13 15-min- 
ute programs (transcriptions), Thursr 
days at 7:45 p.m. . 'Ford V-8 Revue.' 
Through McCann-Erickson. WEEI. 

Cold Spring Brewing Company 
XHacker!8L...Ale)., 312 ,/ three-minute. 
Sports Review programs,; "daily .ex- 
cept Sunday, 6:11 p.m. Through 
Harry M. Frost Agency. WEEI. 

Joseph Breck d Sons (seeds), 12 
15-minute programs, Sundays, 6:45. 
WEEI. 

. General Baking Company, 65 15- 
minute programs, Mondays through 
Fridays at 6:15. Transcriptions, 
Adventures of Terry and Ted.' 
Through BBD & O. WEEI. 

Wisconsin Ahvmni Research Foun- 
dation. (Irradiated, milk), 15-minute 
programs over four stations of the 
New England NetWork (WEEI, Bos- 
ton r WTIC, Hartford; WTAG, Wor- 
cester; WCSH, Portland). Monday 
and Friday at 4:15, starting March 
6. Through Geyer-Corneil-Newell. 
WEEI. 

j. Fox (furs), 21 15-ihiriute pro- 
grams, Monday j Wednesday and Fri- 
day, .6:30 p.m., starting April . 13. 
Through Huber & Creeden. WEEI. 

Gardner Nursery, Osage, Iowa 
(trees, plants, etc.), renewal, 13 6- 
mlnute transcriptions. T h r o u g b 
Nor t h.w e s t . Radio Advertising 
Agency, Seattle, Wash. WCOP, 

Joyce Brothers, (clothiers), 300 100- 
word, announcements, daily, through 
Chambers & Wiswell, Boston. 'WCOP. 

/. J. Fox (furriers), .63 5 -minute 
transcriptions, daily, April 6 to June 
Direct. WCOP. 
Capitol Finance Company, 64 6- 
minute transcriptions, M o n d a y 
through Friday, Through Harry M. 
Frost Advertising Agency, Boston. 
WCOP. 

Brown, Anthony d Company (in- 
vestments) 26 6-minute talks! (Brad- 
ford Dorr, author of financial books, 
pamphlets, etc.) Monday through 
Friday. Direct. WCOP. 

Edgar' P. Lewis Co., Inc. (Viva 
,carid.y, Maiden), renewal, 100 an- 
nouncements. Through Louis Glaser 
Advertising Agency, Boston. WCOP. 

Gould Negative Ion (David E. 
Gould, Health and Science), series 
of 15-minute programs, talks. 
Through Louis Glaser Advertising 
Agency, Boston. WCOP.. 



Chestnut Farms Dairy), dally time 
Signals for I3~freefcs, Through -^Elan 

. Kaufman*.... WHC. 

Bernard Perfumer, participation In 
Home Forum cooking, school once 
weekly for 13 wee ks. Through HU- 
mer V. Swenson. WKC. 

Alaska Pacific Salmon Corp., par-, 
ticipatlon ih Home Forum once 
weekly for 62 weeks. Through J. 
William Sheets. WRC. 

Remington - Rand (typewriters), 
.sponsoring Five Star. Final, five 
quarter-hours and one-half hour per 
week for 52" weeks. Signed through 
Inter-City, WOL. 

Hecht d Dept, Store .(morning 
matinee), 45-minute recorded show 
Once weekly for 52 weeks. Through 
Donohue & Coe. WOL. 
Evuns - Palmer (Plymouth - De 



nouncements. Through Henry Kauf 

jcwyunsi. uiynrs, imt-e itiuiuunuc- , WJSV 



GRACIE 
BARRIE 

OPENING Ak>Rir, 20 
PARAMOUNT, NEW YORK 
(Two Weeks) 



Sole Direction. HICKMAN RRKNIE, 
1011) Hromlway. Nf\v York 



Through Al Paul Leftoh Co., Phil- 
adelphia. WHK. 

ITS Co.. 200 station announce 
merits. Through Carr Liggett, 
Cleveland. WHK. 

JV Fox Co., 300 station announce 
ments on year's contact. Through 
Stanley Kaye Advertising. WHK, 

Mystic Foam Corp., 12 station an- 
nouncements. Placed direct. WHK. 



BOSTON 

Consolidated By-Products Com- 
pany (Marco Dog and Cat Food), 
26 15-minute E. T., twice weekly, 
starting April 17 and ending July 15. 
Program listing The Romance of 
Fred and Allen Pent.' Through Mc- 
Cla ! n Organization, Philadelphia 



WNAC. 

United Statc.s Rubber Products 
inc., 13 125-word participations in 
the Spotlight Revue, three times 
weekly, nnd ending May 15. Through 
Campbell Ewald, N.. Y; WNAC. 

W. L. Thompson Company (G. E.) 
123 30-word announcements, daily 
including Sundays, start'ng May 
and ending August 31. Direct. 
WNAC. 

National Shaicmut Bank, 46 100 



LARRY THORNTON 

JUST CONCLUDED 14 CONSECUTIVE MONTHS' 

SINGING ENGAGEMENT AT 

THE MAYFAIR, BOSTON 



Sotp)^ 60-minutes of Tecords ^very 
S*uhday"fbr~62 weeks.~ Through'Kal,' 
Inc. WOL. 

Bell Cab Co., one-quarter hour 
transcription show per week for 17 
weeks. Direct. WOL. 

Kann's Dept. Store, 1,000 spot an- 
nouncements. Direct. WOL. 

Ghemer Motor Co., 100 spot an- 
nouncement's. Through Henry Kauf- 
man. WOL. 

Call Carl (Auto Repairs), 200 dally 
spot announcements. Through Kal, 
Inc. WOL. < 

Franc Jewelry Co., 2,808 spot an- 
nouncements,, nine per day. Direct. 
WOL. 

Gardshell Chemical Co., 52 daily 
spot announcements. Through Rei- 
betanz. WOL. 



MONTREAL 

Leduc Automobiles (OldsmobUe 
and Chevrolet distributors) » 25 an- 
nouncements on 'Today's Varieties.' 
Through United Radio Service : of 
America. CFCF. 

South African Government (on 
behalf of South African wines), eve- 
ning spot announcements. Through 
A. McKirii, Ltd. fc and United Radio 
Service. CFCF. 

General Motors Products, evening 
spot announcements. . Through 
United Radio Service. CKAC. 

W. . K. Wampote, spot announce- 
ments weekly on 'Today's Varieties,' 
renewal. Through Ronald's Adver- 
tising and United. Radio Service. 
CFCF. 

Yaliquette's Furniture Store , 
twice-weekly "Radio Armchair* discs. 
Through United Radio Service. 
CFCF. 

L. P. Lazare (furriers), six-week- 
ly 'lost and found' columns in 
French. Through United Radio 
Service. CKAC. 



program, 11 tlmearto J_une i<L .WQI 
'Wfrib' York 'Telephone Co.,' dailir- 
one-minute .announcements to May - 
22, Batten, Barton, Durstine & Os. 
borne. WGY. 1 6 

Procter d Gamble, 70 one-minute 
disced -announcements. Blackraan ' 
Advertising Co., New York. WGY. 

NEW YORK CITY 

First Avenue-' Retail Merchants' 
Association, six announcements 
weeklyt for six months period. Placed 
direct. WBNX. 

Borden Sales, series of six spots 
weekly for a six months period. 
Placed direct. WBNX. 

Watch Tower, three five minute 
recordings on Sundays, for 52 weeks 
Placed direct. WBNX. 

Dodge Bros, Corp., 15-minute pro- 
-grama- twii^. jyj&kly, ..jfar.. j.3 . .weeks - 
Placed by Ruthrauff & Ryan inc 
WNEW. . 

Sears, Roebuck d Co., 30-minutes 
once weekly, 13 weeks. Eess & 
Schllli WNEW. 

Gardner Nursery Co., spot an- 
nouncements' for indefinite period. 
Northwest Radio Adv. Co. Seattle 
Wash. WNEW. 

Zonite Company, spot announce- 
ments for indefinite period. Placed 
by Chas. Dallas Reach Agency. 
Newark. WNEW. 

Rex Cole, Inc., 30 minutes, six 
days weekly for 13 weeks. Maxon, 
Inc. WNEW. 

Natinal Bureau of Auto Sales and 
Loans Corp., 15 minutes six' tunes 
weekly, for 62 weeks. Placed through. 
Bess & Schillln, Inc, WNEW. 

Watch Tower, one hour weekly on 
Sundays fo r ' an indefinite period. 
Direct. WBNX. 

Schmidt's Wines and Liquors,- 
spots for an indefinite period, .once 
weekly. Direct, ! WBNX. 

Carter Pills, spots thrice weekly in 
(Continued on page 50) 



WASHINGTON, D. C. 

General Electric Co. (Hotpoint 
Home Laundry Equipment), 13 
quarter-hour transcriptions. Through 
Maxon,. Inc. WJSV. 
■ Homer L. Kitt Music Co., 26 quar- 
ter-hours, live, talent. WJSV. 

Thomas Cook d Sons (Cooks 
Tours), 13 spot announcements. 
Through L, D. Wertheimer Co, 
WJSV. 

Pennzoil Co., 2C spot announce- 
ments. Through Fuller, Smith & 
Ross. WJSV. 

Lever Brothers (Spry Shortening), 
nightly spot announcements for 26 
weeks. Through Ruthraulf &• Ryan. 
WJSV. 

United Drug Co. (Rexall Prod- 
ucts), five quarter-hour transcrip- 
tions. Through Spot Broadcasting, 
Inc. WJSV. 

Ford Motor Co., six quarter-liour 
transcriptions. Through MeOanh- 
Erickson, Inc. WJSV. 
Phillips Petroleum, 26 spot an- 



ralizer Shoes), daily spot announce 
ments, 13 weeks. Through Henry 
Kaufman, Inc. WJSV; 

Donohoe Chevrolet Co., ix five- 
minute news summaries per week 
for 26. weeks. Through Jesse Loeb. 
WJSV. 

Lee D. Butler (Studebaker), three 
quarter-hours of live talent per week 
for 13 weeks; also 52 daily spot an- 
nouncements. Through Kal, Inc. 
WJSV. ^ 

Palmer Ginger Ale Co., 52 daily 
spot announcements. Through Jesse 
Loeb. WJSV. 

Charles Schneider Baking Co., 
(bread), 62 spot announcements. 
Through Lewis Edwin Ryan. 
WJSV. 

Capitol Seven Up (beverage), 104 
spot announcements. Through Kal, 
Inc. WJSV. 

Dodge Bros., three quarter-hours 
per week for 13 weeks. Through 
Ruthrauff & Ryan. WRC. 

Emerson Drug Co,, three quarter- 
hours per week for 13 weeks. 
Through J. Walter Thompson. W'RC. 

Procter d Gamble, one quartpr- 
hour per week for 52 weeks; Through 
H. W. Kastor & Son. WRC. 

Mangels-Herdld Corp., one-half 
hour daytime program per week for 
13 weeks. Through Emery Adv. 
Agency. WRC. 

Standard Oil. of N. J.; renewal of 
four five-minute news broadcasts 
per day for 13 weeks. Through 
Marshalk & Pratt. WRC. 

Oneida, Inc., daily spot announce- 
ments for 13 weeks. Through Geyer, 
Cornell & Newell. WRC. 

National Dairies (Chevy 'Chase- 



GRAND RAPIDS, MICH. 

Reid, Murdoch d Co., food an- 
nouncements, six times weekly for 
26 weeks. Placed through Rogers & 
Smith, Chicago. WOOD-WASH. 

General Electric Supply C,o., 15- 
minute programs,- twice weekly for 
six weeks. Direct. WOOD-WASH. 

Vanden Berge Cigar Co., six times 
weekly during baseball season. Di- 
rect. WOOD- WASH. 

Anderson Shoe Co., 13. five-minute 
programs, twice weekly. Directs 
WOOD-WASH. 

West Michigan Distributing Co., 
five-minute programs, three times 
weekly for eight weeks. Direct. 
WOOD-WASH. 

Laban Sample Furniture Co., an- 
nouncements, three times weekly for 
~one year. Direct. WOOD- WASH. 

Sun Ray Products, 15-minute pro- 
grams, twice weekly for six weeks. 
Direct. WOOD-WASH. 



PHILADELPHIA 

William P. Goldman d Bros.. Inc., 
men's dothing, half-hour variety 
show weekly for seven weeks. Di- 
rect. WIP. 

Foss-Hughes (Ford distributors), 
15-minute variety show three times 
Weekly for 13 weeks. N. W. Ayer. 
WIP. 

Bell Telephone Co. of Penna., 30- 

„,„. »»;,.,L, fl i,,.., 1 , |1 „;,, .TJui;- I second E . T announcements, thrge 
•-mre-jmbm-BltovmTtKerT! fNattn- ifmel a clay twice a week for in- 



definite period. WIP. 

Atlantic Refining Co., 15-minute 
program April 13 to introduce Dolly 
Stark, announcer for season's base- 
ball broadcasts. N. W. Ayer. WIP. 

Weisbrod <£• Hess, renewal of spot 
announcements for three weeks. 
WIP. 



• SCHENECTAPY, N. Y. 

Sun Oil Co., Jim Healey, news 
commentator, three 15-minute blocks 
weekly, 26 weeks (renewal). Roche, 
Williams .& Cunningham. WGY. 

John D. Wendell, Schenectady, 
Cadillac and La Salle cars,. one-min- 
ute daily announcements, two weeks. 
Leighton & Nelson, Schenectady. 
WGY. 

Carl Co., Schenectady department 
store, 28 one-minute announce- 
ments. Leighton & Nelson. WGY. 

Niagara- Hudson Corp. (coke), one- 
minute announcements, 13. weeks to 
July 10; Batten. Barton, Durstine 
& Osborne.. WGY. 

United Drug Co. (Rexall), 15- 
minute transcriptions, April 28-May 
2.. Street & Finney,. Inc. WGY. 
" ITy-Grade Meat Market. Schenec- 
tady, co-operative market basket 




And Hi. ORCHESTRA 

"ZEEGFELD FOLLIES OF 
THE AIR" 

Every Saturday— WA BC— 8-9 P.M., ESI 
Columbia Network — Coast-to-Coait 

' 

LUCKY STRIKE 

"Your Hit Parade'' 
WEAF— Wed., 10-11 P.M., EST 
NBC 
• 

4 STAR RATING FOR SOLID YEAR 




"YOUR HIT PARADE" 

Entire Colombia Network 
Starting Sat., May 2, 10 p.m. 



JERRY 



P0MPEIAN. 

CREAM 
12:15 P.M. 
Tiies. & Thurs. 



CBS 



KRUEGER 

BEER 

7:15 P M. 
Tues. 4 Thuri. 




Mgt. CBS Artist Bureau 



— OFFICES 

Facing Kh«1I<> City 

48 west 48 ST - 

Large and' Small Uni 
Bargain Rentals 

CJJI l lftli. Ave.. ML'rrny -Hill -S-COOn 
Agent on PremiHes— BKyitut 



EDDIE DOWLINGS 

U ELGIN REVUE" 

With RAY DOOLEY 

Tues., 10i00 to 10:^0 P.M. EST. NBC, Chicago, 



Wednesday; April 22, 1936 



40IO 



VARIETY 



49 



jand-JOhere 



(Continued from page 43) 

its Bervice. WLAK, Lakeland, Fla.; 
WJAS-KQV, Pittsburgh; WHJB, 
Greensburg, Pa.; KGFJ, Los An- 
geles; WMAS, Springfield, Mass., 
iLnd KMA, Shenandoah, 

'Hiram' Higiby of KRNT. Des 
Moines, establishing softball teams 
over the state as a tie-up for his 
traveling amateur show. 

3am Pickard, vice-pres. of CBS, 
in Atlanta two days: en route to 
jjjew York after a four-month trip 
: "tp "Calif of hTa "ana" Tiawali: 

Chris Cross; formerly of Cleve- 
land and Atlanta, is now doing his 
many- voiced Xioule and Letty' 
dramatic serial , over WFAA, Dallas. 

Helen Burnett, former legit 
actress with Cleveland Play House, 
has been added to WJAY staff do- 
ing promotion work. 

Lou js Sorin, (the Mr, McGilli- 
cuddy of Walter O'Keefc's 'Camel 
Caravan f ) -going unbilled as the 
hebe straight for Fannie Brlce on 
the Saturday night 'Follies' broad- 
casts. 



WFBL, Syracuse, has added Dor- 
othy Lane, graduate of Briarcliff 
school, to the program department. 
It's her first Job in radio. 



ilbert Martyn, formerly an- 
nouncer for the Detroit Symphony 
orchestra And last season radio con-. 
• tact for the Singling Circus, is re- 
cuperating from illness at St. 
Petersburg, Fla. 



CHNS, Halifax, N. 8., has added 
NBC Thesaurus Service, and Major 
WSliam Borritt, director of Hie sta- 
tion says; over 50 per cent trans- 
cribed programs, have found com- 
mercial sponsors. 



Bob Long, Tulsa university stu- 
dent, added to announcing staff of 
KTUL. 



Roslyn Terhune airing a weekly 
program on dogs over WCBM, Bal- 
timore, jumps to WBAL on a simi- 



lar sustaiheiv Hearst's News-Post 
has taken Miss Terhune on to 
scrawl daily column on pooches, 
with her stuff replacing that of 
MacDowell Lyon, who is out. 



John Behan is playing the new 
pipe organ for WHO, Des Moines. 

Luther , Alabama, drawl- 

ing radio humorist, is running in 
earnest for Congress on a 'no prom- 
ise' campaign. 



John Reilly out of WMFF. PlattSr 
bxrrglr, -anti i.n;ffsnengtne^r at- WELI, 
New Haven. 



, Kenny Carpenter switched over 
from KF1 (Los Angeles) announcing 
staff to NBC. 



Hi Rubin's Original ickelodeon 

booked for Rotarian's party at 

Wilmington, April 28. Handled 
through NBC 



ADD TIMES SQ— BIRTHS 

Mr. and Mrs. Jimmy O'Neal; 
March 3, in Seattle, Wash. 



Catherine Pearman, graduate 
dietician, put on the announcing 
staff of WPHR, Petersburg, thus 
becoming the first femme mike han- 
dler in Virginia. 



Hugh Scarbrough joining the 
business office of KWKC, Kansas 
City, coming over from Ozark Mo- 
tors in ' Springfield (Mo.). - Station 
also installing Moreland W. Mur- 
phy aa announcer. Used to be with 
KSD, St. Louis. 



Ken Wright, formerly- accordion- 
ist with the Novelodeons over WLS, 
Chicago, now • organist WKY, 
Oklahoma City; 



Tom Jacobs from KGHI, Little 
Rock, has joined the announcing 
staff of KTRH, Houston. He suc- 
ceeds Gene Wyatt, who was trans- 
ferred to the sales department. 



Chi Hostesses, Top 



Chicago, April 21. 
Following their exodus in the 
east, the; midwest corps of 
hostesses in the local NBC 
offices went off the pay roll on 
Saturday (18) in a sudden 
move. 

Lenox Lohr, NBC chief, was 
in town for the blow- 



Mansfield, Ohio, Turned Down 

Mansfield, 0-, April 21. 

Plans for a Mansfield commercial 
radio station were blasted, by the 
communication's commission's de- 
nial- of —application- of -George ~ E; 
Carter, Homer G. Wolfe and Clara 
Knight, doing business as Carter 
& Wolfe. 

Report stated group was legally 
and technically qualified to operate 
a station but not financially. 



WSM Amateurs Bankrolled 

Nashville, April 21. 

Atlantic Ice and Coal. Company 
of Atlanta, maker of Atlantic Beer, 
has signed for a weekly amateur 
hour from radio station WSM to 
begin May 12. The programs will 
come each Tuesday night at 8:30 
o'clock, EST. 

Program will be the first amateur 
hour series to originate in the -stu- 
dios of WSM. 



Stan Shaw on Sick List 

Illness has fbrced Stan Shaw 
from his regular post on 'Milkman's 
Matinee' which WNEW runs six 
days weekly from 2 until 7 a. m. 

First week of his enforced ab- 
sence. Alan Courtney handled . stint 
while this week Spencer Bentiey, 
chief announcer of station, is doing 
the morning hour marathon. 



Glen LePard,. announcer at 
WOOD-WASH, Grand Rapids, to 
m. c. Blossom Festival for second 
year. 



Dorothy Lane at W FBI- 
Syracuse, N. Y., April 21. 

New employee at WFBL is 
Dorothy Lane, who has been added 
to the Program Department to 
handle program scheduling. Work 
was formerly done by Assistant 
Program Director Thelma Jean 
MacNeil. 

Miss MacNeil's time now Is de- 
voted to musical detail and program 
production. 



AgenciesTrSponsors 



Electro! ux, through BBD&O, is 
releasing a disc campaign next 
Monday (27) over 16 stations to 
plug a version of the refrigerator 
that runs with kerosene instead of 
gas. Programs skedded for 15 
mlns., twice a week, and are musl-r 
cals with Carson Robinson and his 
Buckaroos. 

Stations on the list are: WGY, 
Schenectady; WBT, Charlotte; 
WJAX, Jacksonville; WSB, Atlan- 
ta; WSM, Nashville; WLW, Cin- 
cinnati; WLS, Chicago; WDAF, 
Kansas City; WOW, Omaha; 
WCCO, Minn.-St. Paul; WFAA, 
Dallas • " WOAI, San Antonio ; WWL, 
New. Orleans; KOA, Denver ; KSL, 
Salt Lake City, and KNX, Los An- 
geles. 



Personal Finance Co., through 
Albert Frank-Guerither "Law, and 
Neff, Rogpw, New York, is buying 
up newscasts in about half a dozen 
cities for a period of 13 weeks. 
Schedules range from six. quarter- 
hours per week on down. 



Ford dealer, disc campaign ('V-8 
Review*) will be cut by RCA in- 
stead of World, starting next month. 
N. W. Ayer (which, with McCann- 
Erlckson, has charge) states the 
move was made to get different tal- 
ent into the stanzas, by way of va- 
riety. First 13 programs, cut by 
World, had talent hinge when Ray 
Heath erton. could not be billed as 
such, but was labeled 'Happy Ham- 
ilton' due to contract reasons. Tal- 
ent on the RCA recordings will in- 
clude Ferde Grofe, the Buccaneers, 
and Marguerite Howard (all NBC 
'Thesaurus performers). v 



. Kellogg still searching for a Chi- 
cago daily morning - show.., Latest 
audition was the NBC 'Girl Alone' 
serial. 



Chrysler Chicago dealers are set 
for a full 60 minutes of plugging 
every Sunday from 1-2 p.m. start- 
ing April 26 over WBBM. Schwim- 
mer & Scott is agency. Program 
will be an orchestra and vocal ses- 
sion, much in the manner of the 
Dodge show on Sunday morning oh 
same outlet. 



Atlanta Baking Company, has con 
tracted for. two 15-nrinute night 
spots per week over WGST for the 
original 'Bamby Baker Boys' with 
Dan Hornsby. 



Upton's Tea, sponsor of Ralph 
Kirberry, ream Si ' will, after 



the broadcast of April 26, expand its 
program from spot over WJZ three 
times weekly, to include the basic 
blue net as far "west as Chicago. 



Remington - Rand, sponsors of the 
Five Star Final' new dramatizations 
over WMCA, New York, and. the 
full Intercity web, last Monday (20) 
added WOR, New York, on to the 
list. Move was made to give thicker 
metropolitan coverage, WQR gets 
its stanzas on a wire directly from 
WMCA for simultaneous broadcast 



Richman Bros. Co., Cleveland, op- 
erators of their own manufacturing 
and chain store distributing system 
for men's clothing, using radio. 
Placed direct, " 



Corning Baking Co. sponsoring 
recreated baseball of the out-of- 
town games. of the Elmira, N. Y-. 
'Pioneers' over WESG with. Bill 
Pope at the mike. Meantime, 
twice-a-day ball scores of the major 
leagues, International, and N.Y.-Pa, 
circuits being sponsored by South- 
ern Oil of New York on the same 
station. 



Sponsored Show in Theatre 

Charlotte, N. C, April 21. 

PWBT's 30 -minute kid show, 
'Young America on the Air/ haB 
been moved Into the Criterion the- 
atre for presentation there each 
Saturday morning from 10 to 10:30 
o'clock in connection with the regu- 
lar picture program of the house. 

Show, long a sustalner, is now 
sponsored by Southern Bearing and. 
Parts Company for the promotion of 
Norge refrigerators, Holly Smith 
handles the period. 



Nay lor Roger* studying steam- 
ship folders for that globe girdle 
he'll take when KNX (Hollywood) 
passes to Columbia. 



It is a significant fact that Philadelphia's 



most pretentious sponsored radio 



programs issue from 





Results and. results alone make programs 
of such calibre continuously possible. 




PHILADELPHIA, PA.— 10,000 WATTS 

RALPH A. SAYRES, Director of Sales 



50 



VARIETY 



R /4 II I » 



Wednesday, April 22* 1936 



New Business 



(Continued from page 48) 

Jewish and .< .Italian for 62 weeks, 
Through Spot Broadcasting agency. 
WBNX. 

Schmidt's Health Bread, spots, five 
times weekly for 26 weeks. Direct. 
WBNX. 

Atlantic Macaroni, series -of ■ 10 
minute shots daily excepting Sun- 
day, renewal for 13 weeks, present- 
ing Italian news' commentator: Di- 
rect;- 'WFAB. - ' . 

Hdrrico Drug, series of one-half 
hour daily, except Sunday, present- 
ing Polish fare, for 52 weeks. Di- 
rect. WFAB. 

European Radio, flye minute spots 
daily, excepting Sunday, in Italian, 
for 26 weeks. Direct. WFAB. 

Stuhmer Baking, one-half hour on 
Wednesday nights, presenting Jew- 
ish program, for 26 weeks. Through 
A. B. Landau Agency. WFAB. 



DES MOINES 

Procter <£ Gamble, 100 transcribed 
announcements. Blackman Co. KSO- 
WMT. 

Northwestern Bell Telephone Co., 
26 chain break announcements. Di- 
rect. KSO-KRNT- WMT. 

Bankers' Trust Co. (renewal). Half 
hour per week. Weasel .Advertising 
Agency, and 26 announcements, Cool- 
idge-'Adv^r^ing>--^gene3r^>''I£!SO; .'.■> 

Nit-Enamel 'Co.,, 26 60-word ari-> 
nounceme'nts, Directs KS€k " 

FritnKel' Clothing: Caiy baseball' 



_ CENTUfty\ 
J BALTIMORE! 

This Week 
(April 17) 

IVABC 
k B:30. P.M. EST 
nL Wednendnyn 
g^COCA-COLV* 




EXCLUSIVE MANAGEMENT 
ROCKWLLL-G'KEEFE INC. 
WILLIAM MORRiS AGENCY 





scores daily through season. Direct. 
KSO, 

Jensen-Dunn, Ford dealers (re- 
newal). 'Oddities in the News,' four 
five-minutes per week. Direct. KSO. 

Crescent Chevrolet Co,, 52 60-word 
announcements^ . Direet, KSO. 
, Federal Housing' Shew, 1& .remote 
broadcasts and 26 announcements. 
Battenfleld & Ball. KSOfKRNT. . 
. Henry Field* Seed Co., four quar- 
ter, -Kouf a :we«k^ '.'Hoofeup 'KFNF. : 
Direct. KRNT-WMT. 

Norge Corp., three quarter hours 
live talk programs per week, 13 
weeks. Cramer-Kassell. KRNT- 
WMT. 

Andrews Phar. Co; (Perlotion), 
five flve-mlnute ""Hollywood News' 
programs per week, 13 weeks. Mc- 
Cord Co. KRNT-WMT. 

Chevrolet Motor Co. -(renewal), 
'Musical Moments,' program per 
week, 13 weeks. McCord Co. KRNT- 
WMT. 

Oakite Products Co., 13 one-min- 
ute announcements. Calins & Hol- 
den; KSO-KRNT. 

United Drug Co., five quarter hour 
transcriptions (lc sale). Street &' 
Finney. KRNT-WMT. 

Yeomen'Mutval Life Insurance Co., 
52 flvg-mlnute program transcrip- 
tions. Harry S. Goodman. KRNT- 
WMT. 

lA^-A. 'Scftneid&'hahn;' Col; '26- chain/ 
break announcements. -L easin g: *Adr 
ye'rtfimg Agexscy. KRNT-"WMTr' . • 

ijClolfdv' 'Livestock. : Sates:. Co--. ', 
.fiVevminute < per!ads->. pcr> opreek',- 
weeks. Direct. ' KRNT. 

Clark Edwards Hatcheries, six 
one-quarter hour per week, ; 13 weeks 
•Tall Corn Time.' Direct.. KRNT. 
. Rolls Razor, one-.quarter hour per 
week transcriptions, Kimball, Hub-r 
bard & Powell. KSO. 

.General Cigar Co., 65- one-minute 
transcriptions. H. W. Kaster & Sons, 
KSQ-KRNT-WMT. 



New Baseball Rate 



PITTSBURGH 

Walker Remedy 1 " Got; ''26 one-min- 
ute announcements. . Placed by 
Weston-Barriett. KDKA. 

E. y L. Knqwles, Inc., 91. one-min- 
ute announcements. Placed by Law- 
rence M. O'Connell. KDKA. 

Max Azen, Inc., 52 two-minute 
spots. Placed by Elsie Lichtenstul. 
KDKA. 

Ritter d Morrison, two-minute an- 
nouncements. Placed by Elsie 
Lichtenstul; KDKA. 

Climax Gleaner Mfg. Co., one-min- 
ute announcements. Placed by 
Krichbaum Co. KDKA. 

Standard Oil of N. J., 78. flve-min- 
ute spots. Placed by Marschalk & 
Pratt. KDKA. ' 
. Oneida, Inc., 36 one-minute -an- 
nouncements. Placed by Geyer, 
Cornell & Rewell. KDKA. 
' Personal Finance Co./ 30 ohe-mln- 
ute announcements. Placed direct. 
KDKA. 

• General . Electric Co., 13 quarter- 
hour programs. Placed by Maxon, 
Inc. KDKA. 



furriers, 
laced di- 



: i ! J : it M <\ N A ~. f. F ; J T 
G -I K Wt.U O K ilK : N C 



FREDDY MACK 

Conductor anil M.C. 

ROXY THEATRE 

"YOUNG IDEAS" 



Now tin 
Preparation 



BALTIMORE 

Auman «6 Workmeister, 
75-word announcements, 
rect. WBAL. 

Guniher Brewery, announcements 
following all Sports broadcasts, indef. 
Placed by I. A. Goldman. WBAL. 

Wyeth Chemical Co. (Jad Salts)., 
•Mrs. Wiggs . Cabbage Patch' e.t. 
quarter-hour programs, five times 
weekly, 26 weeks. Placed by Blackett- 
Sample-Hummert. WBAL. 

Gardner Nursery (Osage, Iowa), 
13 five-minute ' e. t.'s. Placed by 
Northwest Radio Adv. Co. of St. 
Paul. WBAL. 

Brooks-Price Co., 50-Word an- 
nouncements. Placed by Fox Adv. 
of Balto. WBAL. 

F. H. Longfellow, inc. (Balto 
eatery), 75-word announcements. 
Placed direct. WBAL. 



Chicago, April 21. 
American League today (Tues- 
day) notified radio stations that it 
will not permit the broadcasting of 
Its games by stations located in 
minor league towns. This follows 
protests- by Minor League ball clubs. 
National League is- expected to 
follow suit with similar ban later 
this week. 



'KLZ Readies to Move 

Denver, April 21. 

KLZ, Denver, expects to move its 
transmitter to Cherry Hills district 
by the middle of summer. Work has 
started on the single., tower -that 
will be used, and as soon as that is 
up architects expect to have plans 
ready for the building. Cherry Hills 
is a restricted district, and the sta- 
tion will carry no signs except those 
called for. by the radio commission. 

When the station is opened KLZ 
will use power of 5,000 watts day 
and 1,000 night as against 1,000 day 
and night at present. 



104 one -minu te e. t.'s. Placed by 
Street & Flrmey of N. Y. WBAL. 

Consolidated By-Products (Marco 
dogi. food), 'Fifed* and. Helen -.Pent,! 
'eui./p)r6j5Tam,' 13' .times,; ;orice '-■weekly. 
'Placed- toy MeLairi- ,Org>, :PMHy. 

■.Gomprjeefii Beneseh*. Bftito ; deptv 
store, 60 - word • - announce'mentSi 
Placed direct. WBAL. 

C. G. . Conn, Ltd., 75-word an- 
nouncements. Placed direct... WBAL. 

Richardson d Robbins (soups), 1,- 
872 .tirpe signals. Placed by Charles 
W; Hbyt, Inc., of N, T. WBAL. 

Baltus Rolfs, Inc. (West Bend,. 
Wise.), 78 participatory announce-, 
ments. Placed by Cramer-Krasselt 
Co., Milwaukee. WBAL. . 

Dr. Barenbuwi 26 five-minute, pro- 
grams. Placed by .Cahh, Miller & 
Nyburg Agency. WBAL, 



CHARLOTTE, N. C. 

Westlnghouse Electric Supply, re- 
frigerators. Ten announcements. 
Fuller-Smith & Ross. WBT. 

A. & P. Tea Company, coffee, dally 
tie-in announcements. Paris & 
Peart. WBT. 

. American Gas Machine, stoves, 
transcriptions. Grive Advertising 
Agency. WBT. 

Southern Bearings & Parts Com- 
pany (Norge refrigerators^, 53' half - 
hour shows. Cramer-Krasselt Com- 
pany. WBT. 

Glasgow- Allison Company (At- 
water Kent), 50-word announce- 
ments, direct. WBT. 

Snow White Company (Roso- 
Clean, 26 100- word announcements. 
Ji C. Beantley Adverti ing Agency. 
WBT. 

• High Point Overall Company, over- 
alls, 30 100- word and seven 50- word 
announcements. Noble T; Pra'gg. 
WBT. 

Havtz. .Mountain Products i Com^ 
pany. 50-word announcements. Di- 
rect. WBT. 



CHICAGO 

Ford Motor Co., 15 minutes twice 
weekly to July 10, 1936, Disc. Mc- 
Cann-Erlcson agency,, Chicago. 
WGN. 

John T, Shayne Company, Chicago, 
15 minutes once weekly, for one 
year. WGN. 

Chicago, Burlington and Quincy 
Railroad, evening weather reports 
dally. Reincke, EH'.s, Younggfen & 
Finn agency, Chicago. WMAQ. 

Enterprise Paint Mfg. Co., one- 
njinute announcements three times 
Weekly. Philip Morris agency, Chi- 
cago. WMAQ. 

General Electric Co., Home Laun- 
dry Equipment Division, Bridgeport, 



_ — Conn., 15-minute discs twice weekly. 

'Z^^^S^^ m ^^?A^\'^^ agency; ' Detroit: " WMAQ. 

Illinois Bell Telephone Co., one- 



by 



wor(T""a"nnouncements. Placed 
Emory Adv. Co. WBAL 

Balto Assn. Laundries, 182 flve- 
minute programs. Placed by Ted 
NewhofE agency. WBAL. 

Monumental Storage and Caipel 
Co., morning, and evening announce- 
inets for 10. weeks. Placed by 
Thompson -Yourex of Balto. WBAL. 

Carter Medi 'tie Co. (Liver Pills), 



YOUR OLD FRIENDS 



THE OWE/US' 



NOW RADIO'S MOST POPULAR 
FAMILY BRINGS YOU MORE 

[AUGHTER "[EARS and |-| EART-THROBS 

Presented by Ivory Soap ■ 99 li /ioa°/o pure 



Mot. Ed Wolf, 127 



LISTEN 3:45-4:00 P. M. — E. S. T., WEAF 

- NBC Network— Coast-to-Coast 
IN • . Every Mon., Tues., Wed., Thurs., Fri. 
ixth Ave., N.Y.C.— Dir. Blackman Adverti 



minute announcements, Sundays. 
WMAQ. 

National Biscuit Co., 15-mlnute 
discs, three times weekly. McCann- 
Erickson agency, Chicago. WMAQ. 

Salzman Peisert Company, Chi- 
cago, one-minute announcements 
daily. Schwimmer & Scott agency, 
Chicago. WMAQ. 



ST. LOUIS 

Robertson, Inc., National Stock 
Yards, 111. Farm implements. An- 
nouncements. Studios. Ending May 
19. Placed direct. KMOX. " 

Pevely Dairy Co., St. Louis. Milk. 
Time signals. Studios. Seven days 
per week, p.m. 52 weeks. Placed di- 
rect. KMOX. 

Phillips Petroleum Go., Bartles- 
ville, Okla. 'Saturday Nite' Club,' 
p.tn. Renewal for five weeks. Through 
Radio Sales, Inc. KMOX. 

F'alstaff Brewing Co., . Louis. 
Beer. 'The Tenth Inning.' Studio. 
6 days per. week, p.m. 26 weeks. 
Gardner Advertising Agency. KMOX. 

Merchandising Corp., St. Louis. 
Second-hand buyers and sellers. An- 
nouncements. Studio 6 days per 
week, p.m. 52 weeks. Placed direct. 
KMOX. 

Wagner Brewing Co., St. Louis. 
Beer. 'Johnnie Adams' in old time 
songs. Studio. 6 days per week, 
p.m. 52 weeks. Placed direct. KMOX. 

Kellogg Co., Battle Creek, M!ich. 
Cereals. Baseball by remote con- 
trol. 6 days per week, p.m. 26 weeks. 
Through Radio Sales, Inc. - KMOX. 




Stunts, Novelties, Tie-Vps 



Outstanding Stunts 



Factory-Station Tie- U p 

'Poiht-df-Sales Plug 
CHML, Hamilton, Ont. 



Factory Sends Demonstrators 

Hamilton, Ont. 

Ultimate in 'point-of-sale' plug- 
ging via radio . being worked over 
CHML. here by the makers of 
'Magic Mask,' a new facial treat- 
ment. Cosmetic not carried in drug 
stores, so the sponsor, .urge's femmes 
to assemble in groups and listen -to 
his etherized directions on how to 
become Great Garbo after smeai'inp; 
the stuff on. 

Factory demonstrators also sent 
to: these pow-wows, aiding in- the 
tryouts' aind selling the treatment. 



school bands or glee 
future air ■work. 

Musical clinic and similar activi 
ties is putting station in the role 
.of an Uncre' Toby to local" school 
.system. In current year WHK has 
devoted- 805 hours to educational 
programs aimed directly at ,stu- 
drints; Monthly average is stepped 
up to 20 percent of station's time 
during school semester, Twenty of 
Its monthly educational programs 
are being canied over CBS net- 
work 



Photographing the Vote 

San Antonio. 
Photographic check . on Texas 
Ranger program p.Qpularity (Kel- 
logg) .made . by. WQAJL Station be- 
cause of. past favors, handed board 
of .eduej^tic^..obtained>'permiaaiaa^to/; 
photograph; ..several, school assem.T. 
.bHes. . ... ... , ^ 

.' jAskeVl' lcid&-howriiany of thennhave. 
heard program .a.nd took photo-, 
graph of raised mitts. Hardly more 
than 10 kids in each group, some . of 
which ran as high as 600 kids, with- 
out a raised hand v 



WHO's Mi ing Persons Record 

Des Moines. . 

Missing Persons Bureau on WHO 
at 11:50 nightly 'cept Wednesday, 
has found 3 % of the persons sought 
this year: Don Thompson, who con- 
ducts the department, reports that 
out of 340 inquiries broadcast from 
38 states and five Canadian prov- 
inces, 10 persons have been found, 
so far in 1936. 

Greater. - .percentage found had 
been missing over 20 years. 



House-to- House Giveaways 

Detroit. 

Mills- Baking- Co. is conducting a 
house-to-house giveaway of pix of 
'Ann Worth, Housewife,' aired five 
times weekly over WXYZ. Believed 
first instance of such procedure 
here. 

Announcement of giveaways was 
made last week, and baking firm's 
regular delivery drivers are making 
personal, delivery of pix to those 
who wrote in from Detroit or Flint, 
where program is also heard. Spon- 
sor has ordered drivers to deliver 
only the pix and no sales talk. 



Door riz.es and Refreshments 

Seattle. 

KOMO pulled a stunt recently to 
bomb biz of , program sponsor 
Howe's Beauty Lotion, by inviting 
beauticians of Seattle and Tacoma 
to studio to watch performers of the 
weekly 'Here's Howe' program in 
action. Studio was packed, with 
added inducement of door prizes 
and refreshments. Bob Nichols 
m.c.'d and took opportunity to plug 
start of an additional program for 
the sponsor. 

Officials figured that by gainine 
good-i will of the beauticians, retail 
sales of the product would be stim- 
ulated.-' -' 



j David Fenwick.. has._ been named 
new assistant to Harry Pascoe, head 
of continuity department at WMCA, 
New York. He supplants Paul Phil, 
lips, -who has gone to KMOX, St. 
Louis. Fenwick is from : Calif orni 



Reading College Alumni 

. . Nashville. . 

"Tom - Stewart,- -head* of "the con- 
tinuity department at WSM, will 
address the American Alumni 
Council at its meeting .in Cincin- 
nati. Wednesday (22) afternoon on 
'Building a Radio Program for 
Alumni Consumption.' 

Speech will be illustrated with 
script used for Ohio State Univer- 
sity broadcast in WSM's series, 
'The Campus Theater of. the Air.' 
sponsored by the National Life and 
Accident Insurance Company. Act- 
ors from the University of Cincin- 
nati and an orchestra from Oberlin 
College will be used. 



JACK 
DENNY 

And His ORCHESTRA 
FRENCH CASINO, NEW YORK 

BROADCASTING 
Mon., 11-11:30 P.M., WABC-CBS 

COAST-TO-COAST 
Fri., 11:30-12 P.M., WOR- Mutual 
Per. Mgt., M.C. A. 




ing: Journalists 

Syracuse, N. Y. 
When Russ Westover, creator of 
'Tillle the Toiler,' and Dick Hyfnan 
of International News Service visited 
Syracuse for the 50th anniversary 
of Editor Harvey D. Burrlll with 
the Syracuse Journal. Westover 
and Hyman did a 'studio party' 
broadcast' from WFBL. Broadcast 
included the two visitors and the 
station's p. a., and Edmund 'Curly' 
Vadebonco%ur, Journal's Sunday 
Editor. 

Origin of Tillie and Mac made 
good radio material and Hyman told- 
of his hobby,, his collection of .'Be- 
lieve it or not' laws. 



WHK's Educational Emphasis 

Cleveland. 

A music supervisors' forum has 
been set up by WHK as part of its 
educational program in making 
public schools air-minded. It is 
more or less a discussion circle for 
music teachers, including Larry 
Roller of station staff as forum di- 
rector and two advisors from local 
Board of Education. 

Meetings are held every fortnight 
or so and talks by experts range 
from how to train school singers for 
radio to handling of amateur 
musicians and .ways to organize 



WALTER 




Itrondcafttlni; with 
HKJ.EN HAVES 
"THE SHOW ItOAT" 
FRKP ALI EN 
"BUCK ROUKR9" 
••BOHBT BENSON" 
rAI.MOMVK 
CUV I.OMBARBO • 
AMERICAN SCHOOL OF THE AIR 
CBS — NBC 



RADIO PRODUCTION MAN 

AVAILABLE MAX 1 
EXPERIENCED 

Writer - Producer - Director 

MASTER OF CEREMONIE. 
Write Box 51, Variety, New York 



DON NORMAN 

Chicago's Leading 

NEWSCASTER 

Willi il-O-Matic (34th wk.) 

Tel. WHITEHALL 44. r »0. CHICAGO 



DEANE JANIS 

"CAMEL CARAVAN" 

EVERY TUESDAYS-THURSDAY, 9-9:30 >.M., EST 
(WESTCOAST, 8:30-9 P.M., PST) 
WABC— C. B. S. Personal Msf., NELSON HESS 



ft 4 P I O 



VARIETY 



51 




Governing' "board of the- New York' musicians' union has ruled that 
It bad no jurisdiction over the complaint which Isham Jones , had lodged 
against the Ruthrauff & Ryan agency. Ruling' was "made after 
Ityron Kirk* head of R & R's, radio department, had explained to the 
board that, his engagement of Jones for the Rinso show on CBS had beeri 
niade * subject to certain conditions, which did not, as it happened, ma- 
terialize in the bandman's favor. 

Jones had claimed that the contract which Russ Morgan got oh the 
program should have been his, since Kirk had confirmed to Jimmy 
Saphler, who agented the -account, the salary and the conditions of the 
engagement.- 

High powered promotion on Coast to buy up all the time on XEMO, 
Tijuana, Mexico, to blast through states with medicine, astrology, etc., 
finding few takers in Los Angeles. While radio men consider the idea 
fertile with possibility they are" balking on the angle that the Mex gov- 
ernment offers them little or no protection on their investment. Rub is 
that it will cost around ?50,000 to equip station for its promised 50,000 
watts, up from 5 kw. Below border station said to parallel KNX' in 
coverage of 11 western states and has choice spot on dial. Figured that 
with CO kw it would blast through and with any kind of entertainment 
bufld. up ah audience. 

^Fpur radio specialists who will study the effect Of the eclipse On radio 
signals are accompanying the group of Harvard scientists now headed 
for Siberia where they will make observations on the solar eclipse. on 
June 19. Ralph R. Beal, Radio Corporation's research supervisor, ' last 
week announced that the RCA laboratories would assist the Siberian 
Expedition in making/ measurements on the reflection of radio waves from 
■the ionosphere at Ak-Bulak, Russian Turkestan. 
RCA is interested because' accurate measurement and comprehension 

(Continued on page 60) 



To 234 Yank, Canadian Stations 



Buffalo, April 21.. 

WENT,. Roy Albertson's 100-wat- 
ter here which began operation on 
Feb. 29, has just launched Into its 
first live-talent .program Sunday 
(19> and will begin another - next 
Sunday (26). 

First show Is Amateur Hour for 
children,' 12-1 p.m., on Sundays! A 
cup goes 'to winner with consolation 
prizes for other qualifiers, Ruth 
Ward who handled similar setup for 
WXYZ, Detroit, for four years, is 
producer, and m.c. 

Next Sunday's new live talent pro- 
duction will be "The Nine O'clock 
Show," half-hour tabloid presenta- 
tion of, abbreviated' film plays. 
(Opening with !Mr. Deeds Goes to 
Town'). James E. Corbett, who pro- 
duced show of same title and type 
for WBEN a year ago, will handle 
the "WBNT version. Cast to be hired 
as needed from members of local 
little theatre group. 

Both new shows are sponsored 
by Les Wheeler, radio and refriger- 
ator ■ merchant, and will originate 
in special studios on .second floor 
of Wheeler stores where audience 
of 225 may be accommodated. Tom 
Dwyer, WBNY advertising director, 
set the accounts. 



WLAC, Nashville, Avoids 
Air's Usual Turnover 

Nashville, April 14., 
WLAC Holds something of a rec- 
ord for Its lbn'g-term-'staff. All an-, 
■jiouncers with the Nashville station" 
have at least three years of associa- 
tion- with the' organization, and- the 
/employment average, for the total 
■BtafC is even higher. F..C. Sowell 
Jr., vice-president, director of sales, 
and whilOm announcer, joined the. 
staff in 1931.. Tim Sanders and. Ed 
.jSleaves, production and publicity ■> 
traffic, alsp announcers, were at the 
station three years and two years, re-i 
spectively, but wandered off only to 
yeturh when Truman Ward obtained 
ownership of the station — Sanders; 
from sales promotion .Work and 
leaves from NBC in Denver. Ref i 
■filitfi Grizzard has been with the sta- 
tion for eight years without inter- 
ruption. 

A number * ; .of the general staff 
have equal records, outstanding 
being Chief Engineer Btnns .anil 
Secretary £}ance Who have been^vlth 
WLAC since its first day on the air.' 



Canadian Program Shifts 

Regina,' Sa.sk,',' April 21. 
Canadian Radio Commission, pro- 
gram changes include: 'Ten-Thirty 
Telegram.' Mondays, off for 'Eve- 
ning Star/ string and woodwind en-^ 
semble from Winnipeg. Latter 
moves up from 6:30 Wednesdays. 
'Liye, Laugh, .and Love' r shifts from 
Fridays to .Thursdays at same time, 
6-6:30 p.m, M." S. T. 'In the Twi 
light* (from Moose Jaw) washes up 
after three-rweek tryout. " : 

R; E. 'Doc' Guy, Winnipeg, known 
as Gentleman Jim to radio, goes off 
the air for summer. Calgary pro 
gram, 'Chasing Shadows,' including 
two. pianos, drums, bass and fiddle, 
goes in its place. Little Orchestra 
(from Regina) returned April 9 at 
10:45 to replace Nightcaps (two 
piano team, Calgary). Freshettes 
guesting \Uth Freshmen. Fridays at 
10:30 (Regina). 



Russell's Quickie Trip 

\ Benee Russell, song and comedy 
material writer; flew "in 'from the 
Coast yesterday (Tuesday). He .Is 
slated to fiy back tonight (Wednes- 
day). 

Russell has turned down two 
other offers in order to continue Joe 
Tenner's authoring. , 




PROGRAMS 



'*k. Buying radio programs 
need no longer be a prob- 
lem of hunches and hopes ! 
John Blair Stations have 
outstanding sustaining 
programs of proved sell- 
ing ability which are now 
available on either a spot, 
sectional, or national basis. 

Call your nearest John 
Blair office today for an 
audition. Complete case 
histories and merchandis- 
ing plans are included for 
*very one of these time- 
tested radio shows. 



JOHN BLAIR & CO, 

■ <4 Stat km/i, 
MW^YCRK ■ CHICAGO - DETROIT ■ SAN FRANCISCO 



Gene Arnold's Program 

.Chicago, April 21. 
Gene Arnold starts a weekly 60 
minute amateur show for Morris 
B. Sachs clothing stores on April 
26 on WENR, local NBC blue outlet, 
Show will ride each Sunday from 
5r6 p.m. 

Amateur programs for Sachs have 
previously been on WCFL, the 
Labor station. 



Latham to WSPB, Springfield 

Boston, April 21. 

Wayne Henry Latham, program 
director of WHDH, Boston, leaves 
Saturday, April 25, to become afflr 
Hated with WSPR, Springfield 
(Mass.) indie station, skcdded to 
open sometime in May. 

Station has leased quarters on 
Chestnut street, and will operate on 
a frequency of 1140 kc, with power 
at BOO watts. Transmitter will be 
located in West Springfield. 

H. Blanche Frederickson, an- 
nouncer and director of the Shop- 
pers' Hour (since September), sue 
ceeds Latham at WHDH and be- 
comes first full.-time iemme pro- 
gram director in Boston radio. 



WWJ Borrows Pfaff 

Detroit, April 21. 
WJBK has loaned its chief an 
nouncer, Angus Pfaff, to WWJ for 
a 15-minute resume of previous 
day's Tigers baseball game, just 
prior to Ty Tyson's broadcast of that 
day's fray. Pfaff is billed as Bobby 
McLean. 

Setup gives WJBK two an- 
nouncers on same type of program 
at identical time, Al Nagler handling 
the resume over WJBK. 



Mendar Jones' New Post 

Cleveland, April 21 
Mendal Jones, chief announcer for 
WJAY, has been upped to person- 
nel director of the station. *-> 

Has been a WJAY associate for 
three years, doubling as 'Old Man 
Information', on programs for shut 
ins. 



Ommerle on Job April 27 

Harry G. Ommerle, assistant to 
Douglass Coulter at N. W. Ayer, 
and a resigriee from the agency si- 
multaneously With his boss, fcta.rt 
his new duties at CBS next Mon- 
day (27). 

Job is labeled assistant director- of 
program service. 



Roy Albertson Station Li 
Production. Shows 



Up 



GENERAL MILLS UST 
FOR 1936 BASEBALL 



Weekends Excluded in 
St. Louis Ball 



St. Louis, April 21. 

All home games of Cards and 
Browns, Saturday, Sunday and 
holidays excepted, will be aired by 
KWK and KMOX. WIL, which 
broadcast games last year, has hot 
yet stepped int6"picturej but under 
terms of contract this station must 
mosfce* terms with others before it 
can get into Sportsman's Park,- as 
KWK and KMOX have obtained ex- 
clusive, privileges. 

Management of club's upped price 
to $7,500 for season, an. increase of 
$2,500 over 1935. Thus each, station 
will. pay . $15,000 each (two clubs), 



Wheatles (General Mills) has - set 

baseball contracts in .21. markets for 

this summer; Double and triple 

shared sponsorship Is In force ;lri 

many cases. SOcony "Vacuum Is 

Wheatles' mate; in several towns. 

Contracts are serviced by ,Knox- 

Reeves, Inc., as the baseball end of 

the General Mills account Is. not 

with Blackett-Sample-Hummert. 

Chicago— WBBM. 
Buffalo-WGR-WKRW. 
Detroit— WWJ. 
New .Yorlf-WMCA. 
Baltimore— WCBM. 
Philadelphia— WCAU. 
.New England— Yankee Network. 
St. Louls-KWK. 
■ Indianapolis— WIRE. 
Cleveland— WHK. 
Pes Molries— WHO. 
Davenport— WOC. 
Lincoln— KFAB. 
San Francisco— KTA. 
Minneapolis— WCCO. 
St, Paul— WTCN. 
Bochesten—WHAM. 
Birmingham— WBIC. 
Little Rock-KLRA. 
Lob A ngeles— KH J. 
Kansas City W9XBY. 



Shifts in Nebraska 



3 Share One Idea 

Atlanta, April 21. 
WGST goes back tp its Sun Dial 
Hpur, a participating program early 
in the morning, running between 
7:15 and 8:30, alternating records 
and commercial plugs, this week. 
Norman . Crane will handle the 
broadcast every day. 

This makes the use of such a 
program unanimous on Atlanta's 
three stations: WSB has the 'Morn- 
ing Merry Go Round, with Charlie 
Smithgall, who has formerly con- 
ducted similar shows' oh both WGST 
and WATL. Station WATL presents 
•Around the Clock' with the Good 
Morning Man'- each morning. 



After 18 months of sending out a 
news' commentary called 'The Monl- - 
tor Views the News,' the Christian 
Science Monitor, of Boston now 
has an all-time high of 234 takers 
for this material. Mammoth pres- 
tige stunt, which stations and the 
publication operate on a mutually 
free basis, .takes In about one-quar- 
ter of the, U. S. outlets., and one- 
third of the Canadian. 

Opportunity- for the 'Monitor's 
papering ;of stations with- its good- 
will material was directly created 
by the restriction's of the Publishers 
National Radio Committee when 
these were at their height.' TJnablo 
to get all; the news they needed,' 
couple of Boston stations applied to 
the Monitor for. some of the scarcl* 
fled commodity. Sensing the pres- 
tige value" of these requests, the 
publication launched a commentary 
service under the direction of Vol- 
ney D. Hurd, assistant to the. exec 
editor and erstwhile radio editor. 
Takers have subsequently come in 
tp the extent that Hurd has a copy 
horseshoe, • three re- writers :' and his 
own prtttjtlhg -machinery, 

Beatrice ; Hage n, choice of Los- An- 
geles, radio, eds as. radio baby star, 
presented/ at first annual Radio Ball 
at Palpmar ballroom by Mary : tlck- 
fordi-i'. 'Crowd of 6,t>60 turned put to 
see stenar air acts emcee'd by ; Bob 

BurhW'- f . ' . ' 

" ' •■ it-'- 1- ' — 



THEY KNOW THEIR RADIO! 



Omaha, April 21. 

Central States Broadcasting Co. 
(KOIL, KFAB, KFOR) making 
some personnel changes. Maneuver 
brings ' Don E. Kelley, heretofore 
production manager of WMT, 
Waterloo, into the Omaha studios 
as manager of the announcing staff. 

Exchange between Central States, 
and KFNF, Shenandoah, sends 
Charles DInkel of Central States to 
the Shenandoah outlet as chief en- 
gineer. Meantime Bill Elsheimer, of 
KFNF, takes a post m the Omaha 
engineering department of the Cen- 
tral States Arm. 

Layman W. Cameron, Omaha staff j 
announcer, moving to the Lincoln . 

stdrJHos^-irid-L)4e-DeMos&-as-^)ra=4 
duction manager there. 



Buying radio-time has 
become a job for ex- 
perts. These outstand- 
ing radio-time-buying 
experts are BUYING 
WHN for intense cov- 
erage of the great New 
York market.! 

WHN — the magnet 
for important new 
accounts} 



Sponsor Society Editress 

pchester, April 21. I 
Helen Oyiatt Griffin, society 
editor Of Hearst's Journal-Amer- I 
ican, quits to do a three-times-a-. | 
week 'Social Secretary' program for 
WHAM. The radio station first 
asked her to handle the program 
on the side, but Hearst execs 
turned thumbs down, so she de- 
cided she'd do It anyway. 

Mrs. Griffin is a member of the 
local smart set and WHAM figure? 
the program with frequent guest 
speakers from the social register 
and bally for pet charities will help 
to build gppd will for the station 
where it will do a lot of good. 



4*> A* // 




WFIL's Own Ideas 

Philadelphia, April 21. 

Broadcasting of Perm Relays 
(track) at Franklin Field here tills 
week-end (24, 25 ) will be handled 
by both NBC webs and by CliH. Yet 
WFIL, local outlet for. NttC blue, 
will compete hy offering, its own 
race-by-race spiel. Station ilgurc-s 
it can grab more color stuff by use 
/>f if-s pack- transmitter on field, 
shooting remote to studio. 

Man in stands will handle regular 
race results in style similar to net- 
work announcers. 



5000 WATTS 

With a Wallop 
in Every Watt 



The New York Station with National Prestige 

W H N New York 



1540 Broadway 

5,000 Watts. D. 



Times Square 

1,080 Wfltt* Ni 



National Advertising Representatives 

E. Katz Special Advertising Agency 



ij 



NEW YORK 
PHILADELPHIA 
KANSAS CITY 
SAN FRANCISCO 



PETROIT 
ATLANTA 
DALLAS 



ro r . 



•a- ; 



J' 



52 



VARIETY 



hi U S I c 



Jack Robbins Gives His All to Plx. 

To Radio (Television Later On) 
But Nobody loves a Pub, Says He 



By CECELIA AGER 

The plight of the. music publisher, 
as Mr. Jack. Robbins tells it, is very 
sad. No sympathy from Hollywood, 
no cooperation from radio, no un- 
derstanding ajiy where. ... JEven...pubr. 
Ushers themselves disagree on the 
reasons for their sadness, like, for 
instance, Irving Berlin saying in. 
Variety a few weeks ago that pic- 
tures don't need pop songs, whereas 
Mr. Robbins says they do need pop 
songs. They do, too. 

What, asks. Mr. Robbins, is a. pop 
song, anyway? A pop song, he an- 
swers, is what the public accepts. 
It's a ballad, a slow song, a melody 
song ('a melody song can go any- 
where') , a bread; and- butter song, 
but sweetest of all, a song that sells 
those ever-lpvin' half-a-milllon 
copies. 

Be that as it may, the plight of 
the music publisher is that sad that 
eventually, says Mr. Robbins, the 
picture companies, are going to have 
to subsidize the music publishers to 
the tune of a quarter million' dollars 
a year each-^-charging it off to ad- 
vertising and promotion— if the 
publishers are to keep putting on 
the coast -to -coast campaigns on. 
picture songs that the picture com- 
panies cry for. There aren't enough 
original song Ideas coming out of 
pictures these days to feed the ma- 
chine, legitimately. Producers won't 
let enough ballads-^the songs that 
sell— in their pictures, for the pub- 
lisher to survive otherwise. They 
want plugs— never mind, if the songs 
don't rate' theni, won't sell copies. 
They want plugs for their pictures; 
they never consider that the pub- 
lisher's got to get his operating 
costs back from the sale of copies. 

Selfish Producers 

The producers .think only of them- 
selves, the selfish things. They only 
want rhythm songs, action thirigs. : 
They say a love song slows up a 
picture, Let Mr. Robbins go' to bat 
and ; get~ a ballad in a picture, and 
what happens? They cut away from 
It, they use it as a background for 
the action. . So. then, says Mr. Rob- 
bins, if .a . song is worthy to sing, 
give .'em a close-up, stick with.it,. or 
don't have it in there. And, any- 
way, have .pictures developed any 
team at all — just name him one 
team, please, aside from MacD.pnald 
and Eddy, for whom Mr. Robbins 
himself dug up 'Rose Marie' — as 
runner-up to Astair'e and Rogers? 
Any other team 'who can do a light 
double love song? No, says Mr. 
Robbins. 'And so it goes, and so it 
goes. 

In the seven years that Mr. Rob- 
bins has been buffettcd about the 
studios of Hollywood he's discov- 
ered that you're only, boss when 
there's trouble; that, though,' out 
there they spend 10% of their en- 
ergy creating, and 90% dodging 
issues, they've still got time; 
strength, and an irresistible willing- 
ness for picking songs. They pick 
— hits—for;- nc^h+ng,~-they--imrt--'Mtrow 
that in. There are only three pro 




mayr:s 



EDWARD 



CHANEY ^ FOX 

"DANCE ARTISTS'' v 
AX' 'INSTANT HIT at Sydney. Aus- 
tralia's New Senatlonal Million Dol- 
lar "CXUB TBOCADERO." EN- 
GAGEMENT EXTENDED INDEF- 
INITELY. 



ducers out there — Thalberg; Zanuck 
and Wanger — With open minds icon- 
oclastic enough to .'figure you ought 
to be of service to them picking the 
right songs for their pictures, if you 
can pick successful songs for your 
own publishing" busifieiss."" : 

This is the klrid of thing Mr. Rob- 
bing means: In 'A Night at the 
Opera,' they want a song; where the 
boy says goodbye to the girl in Italy. 
So what do they get? A sQng called 
'When It's Moonlight on, the 
Meadow/ A rhythm song . to boot. 
Robbins asks .them, 'Where's the 
meadow— where's the. cows? It's a 
scene of lovers parting!' .Well, after 
a bit of a set-to, Mr. Robbins in- 
duces them, to use- instead a song 
that's laid on the lot for two years; 
It's called 'Alone.' Robbins' point 
is: they don't know the difference. 

r. Robbins and Mr. 

Or when Robbins spotted 'Lucky 
Star* in 'Broadway Melody,' Mr. 
Mayer rushes out to him crying, 
'Lucky Star'-r-I can't sing it!' Well, 
Mr. Robbins sooths him. tells him 
not to worry if he can't sing it, let 
Mr. Robbins dp the worrying. So 
long as the line connects the story, 
let Mr. Robbins take the chances, 
he tells , him. 

After, all, asks Mr. , -what/ 

is a music, man? A music man pays 
off on his judgment of. songs. Arid 
what makes a publisher" a success? 
'You don't make, dough or show any 
intelligence on 'the' hits you pick — 
they always turn out bigger than 
you expect, nobody ever gauges 
the sweep of a hit; ho, It's the bad 
songs that you don't hop on, the 
dogs that you avoid, that make you. 
In the past 50 years in the music 
publishing business, only three men 
have 6t6od : out who could pick 
'em, Rocco Vocco, Georgie Joy, 
Harr Link/ said Mr. Robbins, fair 
and modest. 'It takes years of ex 
perience to be a music man.: (Mr; 
Robbins has spent 25 years at It 
himself.) It's the only racket in the 
world you can't go to school to 
learn, yet producers plunge into it 
like it was mere child's .play.' 

Take the- investment alone. Rob- 
bins says he spends. $100,0.00 in four 
months to put over his qatalp'g 
That's a bigger investment, propor- 
tionate to ' the. potential returns, 
than their whole picture, yet if he 
makes a mistake with that dough, 
It's lost forever, gone irretrievably 
downstream. - There's no turning 
back. With eaqh song it's a hew 
business. 

A producer can tell when he's 
wrong by watching his.daily rushes; 
he gets, the chance .to corect his 
errors of judgment and safeguard 
his investment with previews. When 
a book publisher shoots too. high he 
can unload in the drug stores, in 
cigar stores. But there's no drug 
stores for music copies. Once a 
music man backs his judgment on a 
song there's no salvaging his mis 
takes. Yet the producers want to 
tell the publisher What songs will 
•3eHr--th'ey^^etttg-t«--teH--hh , tt'-what- 
to put his money on. 'I'm putting up 
the dough, and they're shooting my 
dice,' says Mr, Robbins. 'Would 
they put their money on stories for 



their pictures unless they had an 
integral :part--fir -their Tsefectlott? 1 — 
Well, ..says Mr/ Bobbins, east is 
east and -west is west "and ne'erthe 
twain shall meet, or something like 
that, but meanwhile the whole 
world revolves around a handful, of 
men who have a tough time making 
both ends meet. The handful of 
men Robbins is referring to are the 
music publishers again. 4 You would 
think that radio would regard them 
as their little brothers, put its 
arms, around them and try to un- 
derstand their problems. But no. 
Radio goes down to Washington 
and fights them. Radio should un- 
derstand that 90% of the Most 
Played tunes are a loss to the pub- 
lisher. Oh, the world dances to 
tfigni; " the- -world; sihrs - " them; "hut 
what, assurance has the publisher 
that the world's going to buy 
them? 

The Ungrateful 

'The bands will only -play what 
they like, and the bands are 10 
years ahead of the buying public. 
They won't play the bread and .but- 
ter songs that sell copies, that give 
the publisher a chance to balance 
his budget. Too corny, they say. 
Old songs, hot songs, swing stuff, 
that's what they use, music they 
listen and hoof to. but don't buy. In 
England at' least for every old song 
a band plays it's got to play a new 
number.. The Government protects 
the publisher. But here the pub^ 
lisher has no control. His business 
fate is in the hands of the key cit- 
ies' bands. 

'In the old days a publisher could 
plug in the theatres , and dance halls 
—he had organ slides — but today 
all that's gone. There's only radio, 
and its doors are closed to the pub 
lisher. His destiny's controlled; by 
the commercial programs, and they 
only use what they want. They 
don't co-operate, so it takes too 
long, considering the overhead, tor 
a bread and butter song .to break 
through.' 

All in all, it seems everybody 
profiits from the poor music pub 
lisher but himself, nobody worries 
about him but himself, nobody 
lends him a . helping hand. Mean- 
while, as a result of his songs, the 
whole world's eating five times more 
soup than it ever did before— 
'Gould you do that with, poems?' Mr, 
Robbins asks— and yet they belittle 
songs! 

However, Robbins has but recent 
ly opened a new building in Holly- 
wood, where he may be found op 
timistlcally offering his 25 years 
experience as a music! man in advls 
ing picture producers on the 'rela 
tive mood of a song to the situation 
to the singer.' 'Why,' asks Mr. Rob- 
bins,' who considers the interests of 
the picture, producers even though 
they're not as altruistic about con 
sidering his, 'why should they take 
on . added responsibilities, when .1 
give them something they can't buy 
—my experience in spotting songs?' 

When television comes, the pub 
Ushers will finish, up in one pool, 
Mr. Robbins thinks, but meanwhile 
they're going along saving their 
copyrights for the future, hoping 
something Will happen. Going along 
himself, Mr.. Robbins says he'd be 
the nicest guy in the world, if his 
work stopped at the studio. 



JfABDEN'S OPENING 

Ben Marden reopens, his Riviera 
in Englewood. N. J., May 14. Name 
band has hot been set. Val Ernie's 
crew will be the alternate dansa 
■pater - 

Jack Bertell has booked Gomez, 
and Winona, The Hartmans, A? 
Bernie, Robbins Family and Dolly 
Kay for the opening floor show. 



Mmic Notes 



Andrew Karzas changes orches- 
tras at the northside Aragon on 
May 10 when Griff William^ ; band 
comes in to. replace, the .Freddy 
Martin orchestra. Martin heads out 
for some one-niters, working down 
towards Texas. 



Jack Stern, Harry Tobias ditty, 
Tonight, Lover, Tonight,* and 'The 
World Is Mine,' by Holt Marvelle 
and George Posford, spotted in 
Pickford-Lasky's Nino Martini 
starrer. 



Mills ic has bought the score 
of-the-Harvard-Hasty ^luW-showy 
The Lid's. Off/ and sold the British 
rights of 'Tormented' to Keith- 
Prowse. 



Ned Washington home from 
Hollywood hospital and recovering 
from injuries received in' fall from 
horse. 



Ace Brigbde Virginians set for the 
General Motors show at Texas Cen- 
tennial Exposition, Dallas, June 27. 



Led Edwards has joined Miller 
Music, Inc., as manager of ^the radio 
department 



Herbie Willis' swing unit is on an 
indefinite stand at the Kibby Klub, 
Jackson, Mich. 



Wednesday, April 22, I935 j 

S-R Accepts Concession 
fin KeSnB But Won't 
Grant Minimum Listing 



E. H. Marozick, music buyer for 
Sears, Roebuck & Co.. has accepted 
the special dispensation ..that pub- 
lishers are allowing him "on returns" 
but with the understanding that he 
doesn't have to grant each publisher 
- minimum .listing of their releases 
the mail order house's catalog. 
Under the exclusive arrangement 
allowed Sears-Roebuck the firm has 
i2.P_daY3_in _ .whtck . . t.p. . retura_-it»- 
sheet purchases, which amounts to 
30 -day extension of the customary A 
■lvlleges/ This right- is restricted : 
S-R's mail order business. { 
Marozlck frowned, on the mini- ' 
mum listing proposition, which was 
made a condition of the extra re-^ 
turn privilege, on the ground that a 
publisher who lias more tunes than L 
another selling at one time deserves ; ^ 
more Space in the catalog. In a 1 * 
letter to John G. Paine, chairman 
of the Music Publishers.. Protective 
Association, Marozick averred that 
the mail order house shows no fa- 
voritism in lining up its music cat- 
alog, but conscientiously checks- 
over the lists submitted by publish- 
ers,, and Include In the catalog what 
it thinks will sell best. ' 



ryson-Cbnney band opens May 1 
at, Lelghton's Halfway' House, 
Darien, Conn. 



E..Y. Harburg and Harold Arlen 
doing the words and music for 
Warners 'Stage Struck/ 



Erika Zaranova has replaced 
Mildred Munson' as. singer at the 
Rainbow Grill, Radio City; 



Johnny Hudgins set for the -new 
show opening May .1. at Connie's 
Inn, N. Y. 



PHIL HARRIS OBJECTS 



WLW Won't Guarantee Set Time 
So Band Goes Off 



Cincinnati,, April 21. 

Phil Harris and his band, in a 
run at the Nethierland Plaza, 
dropped off of WLW'8 sustaining 
schedule last - week. Ork opened at 
the hotel Feb. 28 and was picked up 
by the 500,000-watter from Pavilion 
Caprice nitery. 

For most part Harris had a regu 
.lar remote spot from 1 : 30 to 2 a. m. 
Two weeks ago the station switched 
the period a couple of times. Harris 
complained and refused to continue. 

After two nights 1 absence a 
huddle between the station and 
hotel management ; and Harris the 
band was back on the air. Then 
followed another schedule change by 
the. Crosley super and Harris quit 
for keeps, 

Speaking, for the station, Don 
Becker, program director, said that 
WLW cannot guarantee a definite 
time for non -commercial programs. 
Hotel execs maintained a hands -off 
policy in the matter. 

Harris insisted that it must be a 
certain time every night or no 
broadcasting. 



Philadelphia, April 21. 
— Phil Ha rris-baftd -ope ns ac Ar eadia- 
International here May 4 for three 
weeks. 

Rudy Vallee, currently at spot, 
leaves April 29. 




STYMIED BY THAT $250 CLAUSE 



Washington, April 21. 
Prospects for enactment of copy-- 
right revision legislation — urgently 
recommended by broadcasters and 
exhibitors, but strongly opposed by 
writers and tunesmiths — were be- 
lieved remote today as a conse- 
quence of bitter conflict of opinions 

within ranks of the House Patents. 
Committee. 

Still carrying on the 'running fight 
which characterized seven weeks of 
heaHngs, committeemen met Mon- 
day (20) in first executive session to 
start writing a bill without accom- 
plishing any results. Most of the 
Hint; Was. spent in acrimonious dis- 
cussion, with the only achievement 
being a decision to authorize ap- 
pointment of a subcommittee to try 



and reconcile differences and pre- 
pare a compromise bill. Chairman 
William I. Slrovich imposed a 
drastic gag rule on both colleagues 
and committee employees and did 
not seem in any hurry to select the 
subcommittee. 

The exact situation within the 
committee was a matter of dispute 
itself following announcement last 
week that a group had been named 
to start drafting a bill embodying 
characteristics of several conflicting 
modernization proposals. This group 
was reported to be headed by Rep- 
resentative Fritz Lanham, Texas 
Democrat who ran last three weeks 
of open hearings as acting chair- 
man. While some committeemen 
said the sub-committee had been 
selected, Sirovich's office ordered 
reporters not, to print such yarns 



and -denied without qualification 
that step had been taken. 

The committee is torn principally 
by. .disputes over retention of the 
$250 minimum infringement damage 
clause in the present law. Chairman 
Sirovlch and a majority arfe friendly 
toward the American Society of 
Composers, Authors and Publishers, 
which has been crusading vigorously 
for continuance of the statutory 
penalty on unauthorized use of pro 
tected material. A minority, headed 
by Representatives Bras well Deen, 
Democrat of Georgia, and Thomas 
O'Malley, Democrat of Wisconsin, is 
equally bitter in' . contending the 
$250 clause has been used as a club 
to bludgeon exhibitors, hotels, 
nlterles, and broadcasters into tak-. 
Ing out performing licenses on 
ASGAP terms* 



ASKS OKAY ON TODD 



Li nder man's Successor in Argent! 
— Paine Explains Coin Situash 



Popular music, publishers were 
asked last «week in a letter from: 
John G. Paine, , chairman of the 
Music Publishers Protective Asso- 
ciation, whether It would be agree- 
able to .them if Ralph B. Todd suc- 
ceeded Harold . Linderman as their 
agent on mechanical royalties in 
Argentina. Linderman, who is re- 
signing because of his connection 
with RCA Victor, recommended 
Todd. 

Paine took the occasion In this 
same inquiry to explain the status 
of the American publishers' royalty 
collections in Argentina. This 
money, wrote Paine,. Is being held 
in his behalf as trustee by the Bue- 
nos Aires branch of the First Na- 
tional Bank of Boston, and will be 
forthcoming as soon as Argentina 
has lifted its embargo- on money ex- 
porting or there is a fund large 
enough to effect a credit exchange 
with . some American importer. 



Lopez' 1 -Niters 

Vincent Lopez, band is playing 
one-niters, in the south this week, 
on a leave of absence from the Am* 
bassador hotel, New York. Dates, 
are for dance affairs and functions,, 
starting in Georgia and ending In 
the Carolinas. 

Lopez will return to the Ambassa- 
dor next week; which will finale the 
season there. 



WAEEEN, DUBIN'S 8 

Hollywood, April 21. 

Eight numbers have been written 
by Al Dubin and Harry Warren, 
from which four will be selected for 
Cosmopolitan's forthcoming Marion 
-Davies picture,. -'Cain and Mabel.' .. 

Two of the quartet will be util- 
ized as production numbers. 



Frank Loesser and Irving Actman 
teamed for 'Everybody Sings' at 
Universal. 



Moe Jerome dusting ivories for 
part in 'Stage Struck' at Warners. 



TO ORCHESTRAS, MUSICIANS 
and ARTISTS whose booking 
contracts with RADIO ARTISTS 
BUREAUS have been nullified 
through the cancellation of 
AMERICAN FEDERATION OF 
MUSICIANS' LICENSES; we in- 
vite you to contact the M E D I N A H 
THEATRICAL ENTERPRISES, 
INC., 505 NO. MICHIGAN AVE., 
CHICAGO, ILL., which has affili- 
ations with 28 exclusive clubs 
from coast to coast, and now 
offers radio artists first-class 
A. F. OF M. Licensed representa- 
tion under the direction of 

PAUL SPECHT 
LARRY AZARKI 



Tedacadty. Apr« 22, 193ft 



-Arrangers' Strike Continues With 
Both Sides Now Willing to Yield 



M U S I tL 



VARIETY 



5S 



■■ymr." n -i^... t ej fl 



•^ith. both sides now showing 
.glgjis of yielding the strike; of Local 
jO? arrangers against the music 
oOtolishing industry has developed 
into bitter wrangling in the pub- 
lisher ranks over retaliatory meas- 
ures. ^ 

One faction among the publishers 
• i_i«e*-tha.t-the. industry ignore the 
efforts of the union to boycott the 
<_*erformance of certain firms' cata- 
nags over the^-ftiji while another 
group demands thaT there be ex- 
ercised the provision, in the copy- 
right j aw -which permits a copy- 
right owner to ban the making or 
use of special arrangements of his 
■ work. 

•^PuTSllShers held two meetings 

Monday (20) and after hours of dis- 
cussion came to no decision as to 
whether to invoke the arrange-- 
aaent ban or offer the union, a 
counter set of proposals for a basis: 
ot negotiation. Dominant senti- 
injejat at the two get-togethers was 
tbfct since the business of the in- 
dustry has not. been seriously af- 
fected by the strike the publishers 

^should sit pat and wait for a con- 
ciliatory move on the part of the 

^jijiloh.' Advocates of the special ar- 
jpnl^inents taboo argued that the 

*olily wayvj^at the union could be 
stopped f ronVbringing pressure upon 
orchestra leaders to discriminate 
against the . works of certaiii puD- 
llahers was by striking back at 
these leaders. 

ine's Suggesti 

Under the retaliatory device sug- 
gested John G. Paine, chairman of 
the Music Publishers Protective As- 
sociation, would 'be empowered , to 
approve or deny requests for the 
right to make or use special ar- 
rangement. Paine would advise 
the individual leaders that he 
would be glad -to co-operate with 
them' and extend this permission, 
providing there Was no discrimina- 
tion shown toward any publisher, 
■pice, the discrimination became ap- 
parent that leader would lose all 
right to the performance of special 
arrangement,- leaving him ho re- 
course but the use of 'stock orches- 
trate •• ' 

-NBC- and CBS contend that any 
such move would make' them and. 
their commercials the most serious 
victims. Webs aver that they have 
warned certain bandmen that they 
would suffer the loss of their sus- 
taining If they didn't desist from 
discriminatory practices. The pub- 
lishers retort that the networks 
haven't exercised enough alertness 
and pressure .toward the guilty 
orchestra leaders. 

At a meeting called by Local 802 
last week band leaders were ad- 
vised that an effort would be made 
to nationalize arranger scales and 
conditl-n when the American 
Federation of Musicians holds its 
next ■ onvention. Several of the 
name band leaders present averred 
that they were in no position to pay 
the scale for arrangers and copy- 
ists set by the union, but of counter 
proposals none was offered. 

Indications were given that a 
-committee of publishers would meet 
today (Wednesday) with the union 
to discuss their different viewpoints 
toward the demands submitted by 
Local 802. Pubs are acting on the 
Tvay opened by the latest letter 
from the union, which, after listing 
the various demands, stated that 
each was subject to negotiation. 

Bernstein Refuses Pledge 

.Monday's .session of the industry 
Jt the MPPA came to .an. acrimoni- 
ous exchange of personalities when 
j£Uis Bernstein, head of Shapiro, 
jwrnBtetn & Co., refused to sign the 
Wedge giving Paine authority to act 
.*J r . the publishers in granting the 
nght of making or using special 
arrangements. Paine's power of 
trusteeship would under this pledge 
extend for four months. Bernstein 
2 ended that the placing of tbift 
authority would not only prove im- 
practical but probably harmful to 

Publishing industry. 
. .Saul Bornstein of Irving Berttn, 
a »M«. expre?sed ^sentment at Bern- 
S * atmude ' a " d moved that, 
J^ce the latter was .in harmony 

he be aske 
ond, of 

that « ? e ° 0nded the motion. From 
aw the mee ting took on an 
stein \-fr^ al reci, iminatlon. Bern- 

* taken 6n the motion. 



Most Played on Air 



To familiarize the trade with 
the. tunes most on the air around 
New York, the.follotcing is the 
listing of the songs most played 
on the cross-country netxeorks 
last tweefc, in relative standing, 
according to the approximate 
number o f ' combined plugs on 
WEAF, WJZ and WABC. 

Melody from the Sky 

Touch of Your Lips 

All My Eggs in One Basket 

You Started Me Dreaming 

Lost 

You 

Let's Face the Music 

Love is Like a Cigarette 

Alt My Life 

It's Been So Long 

Yours Truly la Truly Yours 

Ltt Yourself Go 

Love Came Out of the Night 

Goody Goody 

Tormented 

Right Somebody to Lovs 
What's Name of That Song 
Every Minute of the Hour 
Beautiful Lady in Blue 
If You Love Me 
Welcome Stranger 
Please Believe Me 
Great to Be in Love Again 
There's' Always Happy End! 
Moonrioe on the Lowlands 



PHQ1Y BENEFIT 





SUGAR 



wltv, fu wua in narm 

5? h T e meeti ^ he be asked to re- 

'3f»«i A diamond, of Famous 
«us.c, secondffl ^. _ 



Philadelphia, 

Having virtually ended 'benefits' 
after long- arid bitter warfare, the 
local musicians' union Is now easing 
rules and will allow them if band 
and: acts are paid. What It had so 
long opposed and apparently about 
scotched is bands and acts oh nitery 
jobs being forced to play free dates 
for favored clients on 'or else' basis. 

What the boys want to know now 
is how the union will be able to tell 
whether bands and acts are actually, 
paid, and if so, how much. Until 
uiiion can figure way to handle that 
end, it'll be just like under -.scale 
dates. veryone knows some mu- 
sicians play 'em, but how are they 
to be stopped? 

With most nitery 'benefits* now in 
the ashcan, the union still has a 
few 'benefit' boys to spray; One 
who books plenty of shows and has 
been at odds with the union for 
some time is Jot Pratt, big shot in 
the Shrine and other organizations. 
Union nixed his. angle at Perm Ath- 
letic club, but he hauled his affairs 
off to McAllister's spot, which al- 
ready is on funfair* list. That 
stymied union for present. 

Last Thursday (16), just a day 
or twef after 'benefit' rule was eased 
to allow pay jobs, Philadelphia En- 
tertainment Contractors' Associat- 
ion, co-operative booking organiza- 
tion, held its annual banquet at the 
Ritz- Carl ton. Guests Included 
Americo A. Tome!, music union prez, 
and one of biggest shows in years 
was put on. Acts were sent from 
ail local riiteries and nobody got 
paid. Nitery men have been mut- 
tering ever since. It looks, they 
claim, as though .'benefits' are only- 
taboo if union officials aren't 'in.' 



2 Chi Rooms Fold 





Chicago, April 21. 

Two swank rooms . in two Mich- 
igan Boulevard hotels ready to 
close in a couple of weeks' for the 
summer season. Urban Room of the 
Congress hotel folds May 1, when 
the Benny Goodman orchestra de- 
camps. Congress, hotel is how 
changing operating heads and 
Ralph Hitz, the new operator, is 
looking over the field before figur- 
ing on immediate replacement. 

Mayf air Room at the Blackstone 
folds this week, despite early efforts 
to book some attraction to keep the 
rooiii open through spring. Will 
probably stay shuttered, until late 
in August. 




JR. LEVIS TOSSES 
HIS MUSICAL 




Operators Discuss Test 
Case Against Detroit Tax 

Detroit, April 21. 
' Legal action to halt the Federal 
tax oh nitery patrons' checks and 
to alleviate the contract levy nt 
ASCAP is being considered by 
nitery operator- members Of the 
Royal Ark association. A test case 
is likely t 

Tax has embittered rilte spots 
which have only dance bands arid 
no floor shows. It is contended that 
word 'amusement' means special 
entertainment such as floor shows. 
Difficulty of collecting tax from 
patrons in places where each drink 
is paid for when served, is pointed 
out. 



By HOBE MORRISON 

Philadelphia, April 21; 
A bespectacled young minister's 
son solemnly announced several 
weeks ago that he had $5,000 to 
spend and was going to throw a 
party to get a job for his jazz 
band. 

Last Thursday afternoon (16) In. 
the Warwick hotel ballroom, some- 
where between 1,000 and 2,000 debu-i 
tantes, dowagers, deb-chasers, busi- 
ness men, hotel managers, ^nitery 
bosses,. .hookers, newspaper men and 
just plain curious were on hand to 
hear Norman Van Pelt Levis, Jr., 
offer his footers. to anyone with a 
contract. 

Socially prominent himself, Van 
Levis during the wacky boom days 
used to baton most of Philly's com- 
ing-out brawls. He had several out- 
fits Working under his name and 
was the last word in high tOn.e. 
But the crash caught him off base, 
he was thrown out by a mile and he 
has been on- the bench (gas sta- 
tion attendant), etc.) ever since. 
But he kept up his music'and saved 
his change and, with some bor- 
rowed coin, recently planned his 
party to put-Tiimself back into blue - 
blood circulation. 

He grabbed ballroom of the War- 
wick, one of town's 'best' hotels, 
and corraled patronesses and 
usherettes from all the thinnest 
pages of the social directory. Then 
he ; sent out 1,800 invites to upper 
crusters and sprinkled in a few 
common-but-solvent hotel men, 
nitery nabobs and bookers. Several 
papers went for the idea and a 
crowd turned out. 
' Rumor had jt that couple of 
rival bandsmen, already snuggled in 
society trade manger, tried to ham- 
string affair by sly suggestions to 
music union and, when that failed, 
attended with idea of busting up 
the works. But Van Levis, working 
hi.s spectacles overtime, spotted 
th^m and had hotel strong-arms 
give 'em the rush. Affair was 
plenty lerzay with dowagers sip- 
ping wine (on Van Levis) and 
munching sandwiches (on hotel), 
meanwhile, lorgnetting boys and 
gals anklittg on the .floor. 

Looking more than trifle wor- 
ried, Van Levis sported striped 
jeans and formal afternoon coat, 
with the old horn-rims much in 
evidence. His band turned out to 
T>.e pretty classy affair, num boring 
21 men, of which were recognizable 
delegations from Earie and Forrest 
theatres and several ace musicians 
from rival outfits in town. Two fid- 
dlers, at least, were from Vince 
Travcrs' band, which broke tip 
when maestro went to New York, to 
take French Casino job. Arrange- 
ments were said to belong to 
pianist, though a sax player Wa6 
seen giving signals. 

It was reported that representa- 
tives of every leading hotel, and 
nitery in town were present and 
that other came from Atlantic City 
c 1 rid New York. Number of agents 
and bookers arrived late and left 
after short Inspection. With in- 
terest at considerable peak after the 
affair, Van Levis decided he needed 
a Vest'- and pulled out for day or so 
off at Tom's River, N. J. 



Band Booking License Before 
Reaches Decision in Hopkins Case 



Vallee Goes Bewick 

Rudy Vallee has allied himself 
with the American-Brunswick 
Record group. Connection will have 
nirn stencilling- for Oriole, Perfect, 
Romeo, Banner and Mclotonc. 

Vallee formerly turned them out 
for RCA Victor, 



Swing It 



Seattle, April 21. 

Variety's 'College Rhythm' 
series started something here. 
Tommy Thomas, KOMO-KJR 
band leader and rac, read 
them as they came out each 
week .via KJR, sponsored by 
Ben Tipp, local jeweler. 

Final article, aealing with 
tastes of students at the local 
University of Washington, say- 
ing that the localities preferred 
sweet music for dancing" and 
swing lusic. for listening, 
touched off controversy. 
Thomas, on a Sunday program 
With same sponsor, set dance 
maestros.Dlck Jurgers, then of 
the Olympic Bowl, and Ray 
Herbeck, Trianon, at one an- 
other in a debate on the rela- 
tive merits of swing and sweet 
music. Jurgens boomed the. 
swing and Herbeck held out 
for the lush stuff. Words flew. 
No' decision. 

Jurgens, on a goodbye night 
at the' Olympic Bowl before 
pulling out for L. A.'s Palomar, 
replaced by, Eddie Fitzpatrlck, 
Jr., he dedicated 'Bugle Call 
Rag' in hottest of the hot 
tempo to Herbeck. 



U. S. PUBS NAME 





American music publishers are 
anticipating the passage of legisla- 
tion curbing the fees of the Cana- 
dian Performing Rights Society by 
appointing their own licensing 
agents in the Dominion. First firm 
to make that move is the Bobbins 
Music Corp. Gordon Thompson has 
been empowered to issue licenses 
and collect fees for Bobbins music 
performed by any Canadian. 

In retaining their own agents, 
these publishers are not even wait 
ing for. the American Society of 
Composers, Authors & Publishers to 
turn back their performance rights 
as far as Canada Is concerned. They 
are of the opinion that If they are 
to protect their Canadian interests 
the time to act is now. Under the 
proposed legislation the individual 
copyright owner will not be re- 
stricted as to the amount that he 
may charge for the use of his works. 
The legislation Is directed solely at 
combinations of copyright owners. 

Legislation against CPRS, of 
which ASCAP is an affiliate, was 
advocated, by Judge Parker of To- 
ronto last December in a report 
which also urged the establishment 
of. an appeals tribunal to determine 
disputes arising from performance 
fees and the lowering of iieensc fees 
for theatres and radio set owners. 
Judge? Parker's report attacked the 
CPRS' rates of 15c and 20C as too 
high, and suggested that the rate 
for receiving sets be cut from 10c 
to 8c. 

Some of the American publishers 
take the view that their income 
from Canada never did amount to 
much, and, rather than subject 
themselves to arbitrary restriction 
of their rights, they would prefer 
to forego any Canadian perform- 
ance income. 



HYLTON ON ROAD 

Chicago, April 21. 
Jack Hylton band, out of the 
Drake hotel May 15, will head for 
one-niters and theatre dates. RKO 
is lining up. stage time for the out- 
fit. 

Hylton continues his regular Sun- 
day broadcasts. 



ROGERS IN CHI 

Chicago, April 2l' 
Buddy Rogers orchestra may suc- 
ceed Abe Lyman at the College Inn 
Hotel Sherman, late in May. 

Lyman will shift to the Cocoartut 
Grove, L. A, 



Without waiting! for the . trial 
board of Local 802, New Tor , to 
hand down a decision in the case 
against Claude Hopkins, Joe Weber, 
president of the. American Federa- 
tion of Musicians, Friday (17) 
ordered Rockwell- O'Keefe, - Inc.,. to 
turn back, its AFM agency license. 
Nevrs of Weber's action created 
great furore in the trade. Immedir 
ately after ordering the revocation,. 
Weber entrained for Chicago.. with. 
J. C. Stein, president of the Music 
Corp. of America. Stein returns to 
N. Y. today (Wednesday), sailing to 
Europe tomorrow. 

Move by Weber to eliminate 
Rockwell- O'Keefe from the band 
booking field has Local 802 officials 
wondering whether it will be fol- 
lowed by a rush of ' traveling 
orchestras into New York spots, 
with most of these coming from the 
rolls of the Chicago local. Men in 
all the RbckweU-O'Keefe units are 
affiliated with Local 802. 

No 

By yeserday (Tuesday) afternoon 
no verdict had been issued by 802's 
trial board on the Hopkins case.. On 
the complaint of a musician whom 
he had discharged, Hopkins was 
hauled up for paying his men under 
the scale while playing the Cotton 
Club, New York, last winter. Rock- 
well-O'Keefe became involved by 
virtue of the fact that it handled the 
nitery booking; ' In an affidavit 
Hopkins declared that he had at no 
time paid Rockwrelt- O'Keefe a •com- 
mission on. the engagement, and ex- 
plained that the underscaling de? 
veloped when he deducted part of ' 
the engagement money to pay for 
his network wire. 

ThOnla's J. Rockwell and Francis 
C. (Corky) O'Keefe, partners in the 
agency, had not decided what 
counter-action they would .take 
against Weber's order. They elected, 
to wait until they have a chance to 
talk to Weber, who Was due- to 
return to. New York today (Wednes««, 
day). 

No decision has been made by 
NBC- as to what steps it will take 
in answer to Weber's notice of two 
weeks ago that the AFM did not 
propose to restore the network's 
band booking license. Web may 
resort to either injunction proceed- 
ings against AFM or clear its band 
bookings through an outside organ- 
ization, with Charles Green; man- 
ager of its present band bureau, 
heading the outside setup. 



Chicago, April 21. 

Joseph N. Weber, president of the 
American Federation of Musicians, 
made a couple of stop-offs in town 
when passing through on. his way 
to Des Moines for the midwest 
regional meeting of musician clubs 
last week. 

On way .back east Weber dropped 
In for a confab with James C. 
Petrlllo, head of the Chicago 
Federation of Musicians. 



SEE BUCK RE-ELECTED 
AS ASCAP PRESIDENT 



Re-election jit officers of the 
American Society of Composers, 
Authors and Publishers by thv? or- 
gahizatlon'a directorate is slated for 
April 30. Indications are that fJene 
Buck will be named again as presi- 
dent, with the rest of the roster also 
remaining as is, 

Walter Fischer, of Carl Fischer, 
Inc., was discussed for a while as 
Buck's successor,, but the idea has 
been dropped. It Wus decided that 
the organization required as Its head 
some one who could devote all his 
time to it. 



Hotel Astor, N. Y., Back 
To Name Dance Bands 

Hotel Astor, Fred Mueschen- 
helm's midtown hostelry In the heart 
of Times Sq., Is going in for name 
dance bands starting with the open- 
ing of. Its new $100,000' roof. Jack 
Hylton will probably be the in- 
augural attraction to coincide with 
the arrival of the Queen Mary, 
June i. making It a civic and quasi- 
Intematlonal affair. 

After Hylton, Hal Kemp'is slated 
to remain for the summer. 



54 



VARIETY 



IttUSIC-NlYE CLUBS 



Wednesday, April 22, 1936 



..,..»» ■■■■ 



Night Club Reviews 



COLLEGE INN 

(CHICAGO) 

Chicago, April 15. 
New Intimate revue at the Col- 
lege Jun opened, to capacity busi- 
ness and is •Holding' up at a fast 
pace, with indications -for -one -of the 
best runs the -basement nitery has 
seen in years. Strictly Abe Lyman 
band and revue for the register- 
clicker, but besides the magnet of 
the Lyman tag on the sign outside 
is the fact that this Is one of the 
best shows ever produced at the 
Inn. 

Lyman as a local boy who has 
wound up oh top has a tremendous 
following in this town.. With' his 
band he ' has brought in a corking 
show. Three, vocalists on the show, 
but each one a distinct personality 
with an individual style and de- 
livery.' ..' 

First vocal sock is Tiny Wolfe, 
19^year-old 300-pounder. Not only 
warbles red hot numbers until the 
audience is sizzling, but tops the* 
tonsil exercise with some eccentric 
hoofing. For straight swing ditty- 
ing there is Rose Blane, a looker 
besides possessing a nifty voice. 
She's been with Lyman for two 
years. Finally, there is Phil Neely 
for good, personable, singing. 

Three . more stooges who have 
branched out into their ' own act as: 
Howard, Fine and Howard did be- 
fore them are the.. Three Beau 
Brummels, knockabout comedy 
singing and instrumental work. 
Formerly with Jack Pepper, these 
boys'' are a comedy howl, and Ly- 
man should keep, them'. 

For satirical and burlesque ball- 
room dancing Pierce and Harris are 
hard, to beat. . He's surefire, with 
enough of the low-down in him to 
keep- the act to a cinch, .audience 



life 



neat 



level. No. roughhouse, but 
comedy that doesn't miss. 

To wind' up the show the Lyman 
special octet and orchestra sell a 
group of songs from 'Student 
Prince.' and It makes a great finale 
with all the musical flash and color 
that thc„ Lyman ..aggregation gives 
it. 

Lyman band and show, are on 
twice nightly for dinner and late 
supper shows, split by a 10 p. m, 
performance on the ice rink. Gold. 






RAINBOW GRILL 

(NEW YORK) 

Ruby Newman and his excellent 
dansapation continue, to good biz 
at the Rainbow Grill, the informal 
half of the Rockefeller nitery proj- 
ect on. the 65th story of the RCA 
building. Unlike the Rainbow Room, 
where a 'dinner cbat at ; least is ob- 
ligatolre, one can come in mufti to 
the grill and : enjoy the terp tunes 
of the Newmanites who, for a sep- 
tet, give out aplenty. 

Augmenting the band are Erika 
Zaratiova, Russian songstress with 
a - somewhat exotic personality—that 
matches hie^' billing. She sings pops 
acceptably If not particularly star- 
tling in the floor show manner. She's 
subbing' for Mildred Mohson, long 
here,, forced, out through Illness. 
Gall-Gall, Egyptian prestlglstateur, 
doubles into both rooms with his 
nifty slelght-of-hand. His varia- 
tions on -the old, -shell game make 
for a corking, ftodr. show interlude, 
including the dexterity with the 
chick- chicks and other props. But 
in the. main it's Newman's music 
that draws the $2- table d'hote din- 
ner customers, who may 1 . linger past 
10 p.m.. without the 50c couvert tap 
(|1 on Saturdays and holidays). 

In the Rainbow Ropm Glenn Gray 
and his Casa Lom'a orchestra, fea- 
turing Pee Wee fifnrif and Kenny 
Sargent; Frances Maddux with her 
character songs; Paul Draper with 
his taps; Gali-Gall and Evelyn Ty- 
ner, who double in both spots; and 
Nano Rodrigo and his tango rumba 
orchestra hold forth. Couvert in the 
formal room- $1.50 and $2,50 on 
week-ends. 

Both rooms remain a natural for 
big business, but like most nlteries 
they're governed by seasons and pe- 
riods, although unlike most of 'em, 
the loftiness of the world's tallest 
niteries makes both a natch' for the 
summer trade. Abel. 



One Break 



Shanghai, March 22. 

Americans appearing in local 
night clubs on short contracts 
And Shanghai an ideal spot to 
. replenish their wardrobes, 
prices being from 50 to 70% 
cheaper than in the U. S. 

Native silks, or imported 
French - ami" 'Italian' - costumes 
sold by Chinese tailors, range 
from $25 to $55. Tuxedos and 
full formal tails, from best 
English materials, are made to 
order, at $26 to $65. 





MILLS OUT FOR 
TEST PIM 

IN SEATTLE 



E. C. Mills, gen. mgr. of the 
American Society of Composers, 
Authors & Publishers, left last 
week for Seattle to > have himself 
arrested by the authorities of the 
State of Washington in order to 
make a test case of the state's ban 
on ASCAP. Under the injunction 
and receivership prevailing against 

the Society the latter i& prevented 
from-licensing'its'catalogs to Wash- 
ington users or collecting any fees. 

While on the spot Mills also hopes 
to counter with a suit that will take 
the issue into the Federal courts. 



From Terrace Gardens 
Morrison Hotel, Chicago 

TED LEWIS 

and His Orchestra 

Features Three New Hits, from 
Shirley Temple's "Captain Jan- 
uary." 



BOOK-CADILLAC 

(DETROIT) 

Detroit, April 17. 
After months of &o-so transient- 
hotel biz. Book- Cadillac's Mayfair 
Room has lunged out for the local 
trade. Brought in Sam Jack Kauf- 
man, who as conductor-m. c. at the 
Fox theatre for past three years 
rates Grade A locally, to lead his 
own specially - arranged 'swing' 
band. Added. Frankie Connors, tenor 
in Fox pit for the past three years; 
Florence Suttle, attractive singer, 
ex of Ted Weems* band, and Earl 
and Josephine Leach, ballroom 
dancers. 

Result was a jammed house (325) 
opening night, majority of patr.ons 
being local towners. Kaufman and 
Connors hiave folio wings - here. . Both 
are doubling between theatre and 
nitery, and will have to watch go- 
ing stale during their month's en- 
gagement. 

'There are three 'floor shows' 
nightly,', one for the dinner and the 
others between 10 p. m. and 1 a. m. 
Each runs about 20 minutes, with 
Connors warbling a couple of nifty 
Songs: Earl and Josephine doing a 
neat ballroom number, followed by 



a. rumba and 'Truckin* bit; and sev- 
eral members of band contribute 
some specialty numbers. Standout 
among latter is Nels Witterman, 
drummer, who turns in a swell spe- 
cialty bit, and Max Lleb, violinist. 
Miss Suttle vocals for dancing, as 
does Connors. 

High, prices for this town prevail 
at spot, but its classiness and repu- 
tation of hotel take care of that. 
There's no cover, but $1 minimum 
weekday nights and $2 for Satur- 
day. Music carried for half hour 
every midnight over the 50,000-w.'it- 
ter, WJR. Pete- 



LOVE" 

"AT THE CODFISH BALL" 
"EARL* BIRD" 



r MOVIETONE 
MUSIC CORPORATION 

SAM FOX PUBLISHING CO So/eA 9 pn^ 

1250 SIXTH AVENUE 

H» IS J ' LO><C (B.AOIO illv: 

NEW YORK 



TROCADERO, LONDON 

London, April 7. 

Charles Cochran's last supper 
show here ran for one solid year, 
with only, a few changes in the acts?. 
But the. chorus routine wasn't va 
vied. Current show is equally good, 
comprising nine numbers, with the 
girls taking part In six of them. 

At the end of the show.. Coch 
ran came, up on the stage and 
boasted he didn't have to go to 
Hollywood to get his girls. This 
challenge issued to the American 
film colony is more or less jusifled 
by the fact that, his *youn»j ladies' 
are young, pretty, have been well 
trained in stepping evolutions, and 
can undress advantageously. 

Lyrics and music are by Annette 
Mills; dances and ensembles by 
Buddy Bradley; and three different 
people are responsible for designing 
of. the costumes, Doris Zinkeisen, 
Max Weldy, Madame Karinska. 

Of the four acts, three are conti- 
nental. Native one is Grace Draper 
(Continued on page 67) 



Personals 

Charlie Barnett's new swing 
combo, with Sid Weiss on bass, now 
playing the Normandle ballroom, 

Boston, and slated for the Glen 
Island' Casino, N. Y., this summer 
-v .-;Tenorman Bud Freeman annexed 
by Tommy Dorsey, - which makes 
that band a balanced unit with 
plenty punch... Frank Froeba. just 
polished off four faces for Colum- 
bia with Berlgan, Marsala, Haymer,. 
and Purtlll dishing It out. Titles 
include 'Caroline,* 'Tagging .Along,'. 
'Nobody's Business,' and 'Naturally 
Lazy.' Froeba "will be Interviewed 
today (22) over WBNX at five p. m. 

Dave Barbour, guitarist, airlhg 
with Lennle Hay ton ... Farley and 
Riley rehearsing a 12-piece band for 
tour . > . Original M e m p h is F I v e 
assembled for Decca waxlngs . . . St. 
Louis saxman Forrest Crawford has 
given his notice at the Famous 
Door, N. Y. . .Wlngy Mannone's ork 
cut some six sides for Bluebird with 
a great personnel, including Mat- 
lock, -Lamare, Beauduc, and ' top 
tehorman Miller from "Bob Crosby's 
boys, arid Marsala, Lanpne, and Art 
Shapiro on bass, from his own bund 
Eddie . Condon recovering, from, a 
split pancreas' which nearly proved 
fatal. . .Cab Calloway broke all rec- 
ords at the Apollo, Harlem. 
On the Air 
'Top Hatters,' program originating 
in Philadelphia, livens up Saturday 
afternoons over NBC with rhythmic 
selections, The jam Is spread out 
by a Dixieland unit called the Mad 
Hatters, selected from the larger 
band, a la Tommy Dorsey's Clam- 
bake Seven. With a good clarinet, 
a fair ' trumpet, ',' and a steady 
rhythm section, the smaller bunch 
gave out an okay job on 'Goody 
Goody,' with Carlotta Dale warbling. 
The big bring-down from the Jam- 
angle Is furnished by Art Hynet, 
who intersperses the program with 
corny versions of such stuff as 
'12th St.' on the organ. 

To Chicago for the Rhythm Club 
concert, Teddy Wilson stayed over 
for Benny Goodman's airing and 
was featured with the famous trio. 
As the original pianist in this unit, 
which is supposed to have out-sold 
Goodman's full- orchestra discs on 
Victor, Wilson turned in an ace job 
on 'Rosetta,* with Gene Krupa on 
drums and Benny himself on the 
black-stick. 

UHCA Releases 
In line with its program, the 
UHCA' (United Hot Clubs of Amer- 
ica) has issued three rare swing 
discs to date. They are: 'China 
Boy' and 'Bull Frog Blues,' by 
Chi les Pierce's ork, a 1927 Para- 
mount re-dub containing the work 
of the late Frank Teschmaker and 
Muggay -Spanier; 'Friar's Point 
Shuffle' and 'Darktown Strutter's 
Ball,' by the Jungle Kings which 
dates a little later and includes Joe 
SUHivan, Milt Mesirow, Eddie Con- 
don, Red McKenzle, Gene Kfupa, 
and JJm Lannigan in Its personnel, 
as well as the two stars mentioned 
above; and a Bessie Smith platter 
accompanied by the late Jimmy 
Harrison on trombone, Joe Smith 
on trumpet', and Fletcher Hender- 
son at the piano. These classics 
retail at $1.50 per and may be pro's 
cured from the UHCA treasurer, 



Milt Gabler, 144 East 42d St., N. Y. 
Since. the UHCA innovated this supi 
ply for a demand which the record 
companies - were too occupied 
accommodate, the latter have caught 
on and assisted the trend o by re- 
pressing swing classics. Victor has 
released two old . Bix Beiderbecke 
discs,, and British Brunswick 
affiliated with American Decca, ' 
Issued two albums of the rarest 
Gennett platters, in England, in- 
cluding the 'work of King Oliver's 
Creole Jazz Band with Louis Arm- 
strong, the New Orleans Rhythm 
Kings with Leon Rappolo, the 
Wolverines with Bix Beiderbecke; 
others. This exact selection had 
been suggested by the UHCA over 
a year ago. Brunswick, because of 
lost masters; may be forced to re- 
dub from worn copies the many de- 
sirable swing classics . in their cata- 
log. Since the supply of rare rec- 
ords that should be rescued from 
oblivion is practically limitless, 
there is little competition among 
(Continued on page 67) 




THE BEST IN MUSIC 



Inside Stuff-Music 



FLASHES' 



JACK HYLTON 

and His Orchestra 
nt tlio 

BRAKE HOTEL. CHICAGO 

iB featuring tlvo hit tunes from, 
the Plckford-TiUsky production, 
"ONE RAINY AFTERNOON," 

"ONE RAINY AFTER. 
' NOON" 

"SECRET RENDEZVOUS" 



titer Radio Favorites: 
"ALL MY LIFE" 
"GREEN FIELDS AND 
BLUEBIRDS" 



SAM FOX 

PUBLISHING COMPANY 

SIXTH AVENUE 
II c. A C""0 HAOlO CITY 



Wrangle has started between Benny Goodman and Jack Hylton fac- 
tions, following a question of speech-making propriety at Goodman's 
jam session, concert at the Congress hotel, Chicago, last week. Several 
people at the concert buzzed a request for Hylton; who was present, to 
get up and make a speech. But the heads of the Chicago Rhythm club, 
which had tossed the party hi honor of Goodman, felt that if anybody 
Was going to do any talking it should be the honored guest. 

Nojv there's general back-talk going on between the Goodman rodters 
and the Hylton backers. 



Jack Robbihs, during his New York sojourn, Is ransacking the Feist 
catalog and rehabilitating some 200 tunes out of 7,000 pops, previously 
published. Past hits such us 'Ja Da,' 'Running Wild,' 'Alice Blue Gown,' 
'3 o'clock in the Morning;' 'Irene,' 'Ramona,' 'Wang Wang Blues,' «tc, 
are being re-orchesti - ated by Spud Murphy, Frank Skinner, Frank Mason 
and other modern dansapation exponents to give them 1936 flavor. 

The swing cycle is rehabilitating these and many another pop. lso 
it counts always in the ASCAP performances ratings. 



Irving. Berlin is putting a tight restriction on the radio performing 
rights of ' A Pretty Girl Is Like a Melody i . 'hit production number in 
Metro's 'Great Ziegfeld.' Berlin says, he is doing this to protect the pic- 
ture as well as the number itself which is standard in the Berlin, Inc., 
catalog as well as one of its most important, assets. 

The songwriter says he is not going to have the. number killed as was 
'Mandy' when he gave unrestricted privileges for the air performances 
after its incorporation in a Goldwyn filmuslcal. 



Felat, which publishes the 'Great Ziegfeld' tunes, issued 'It's Been So 
Lortg' (Donaldson-Adamson) as a pop, although cut out of the film 
Number was written a year ago but in the final cutting It was slashed 
out. * 



( 
I 
I 

I 

A. 

I 

I, 



Hear 

HENRY BUSSE 

AT THE 

CHEZ PARES; Chicago 

His most requested tunes are 
From 'Follow the Fleet' 

Words and Music by 

IRVING BERLIN 

"LET'S FACE THE MUSIC AND 
DANCE" 

"i'm putting all mi eggs 
in one basket" 

"but Where are 

"let yourself go" 

"we saw the sea" 

'.'i'd rather lead a band" 

"get thee behind me 

SATAN" 



New Burke and 'Leslie 
"ROBINS AND ROSES" 



"I CAN PULL A RABBIT 
OUT OF MY HAT" 



From the U. of P. 
"Mask and Wig Show" 
"TOO GOOD TO BE TRUE" 
"WHEN YOU LOVE" 



HARRY LINK G-P-M- 

IRVING BERLIN iNc 

7<79-7tmAVE. N-V-C- 



A 

I 
J 




iE HOUSE OF MUSICAL m 0Velt|E s 



Feature Singers and "Nome Bands" 
Are Getting Ready on the Greatest 
"Western" Ballad In Years. 

"WE'LL REST AT THE END 
OF THE TRAIL" 
Copies and Orchs. Now Available 



BOBBY PECK FREED 



She Di Pull a Leg — Em- 

ployees Did the Slipping 



Dallas, April 21. 
A male jury freed Bobby Peck, 
blonde manager of the Midnight 
Frolics' on charges that she pulled 
the leg of a state liquor agent, and 
that she sold whiskey by the drink 
in her club. 

'Thanks for letting us use your 
court room,' defense attorney 
grinned at the judge as the crowd 
and participants drifted away after 
three-day sessions. 

State charged that Bobby jerked 
an agent's leg to keep him from 
•piling over the bar and grabbing 
evidence. Bobby testified she had 
had to fire all her employes because 
she had found them guilty of 'slip- 
ping liquor in to patrons.' 



Hare You Heard It!— That "Swing- 
er" Hit 

"RHYTHM SAVED THE 

-WORLD" 



Take Care of Those Requests for 
the Numbers Song 

"ISE A-MUGGIN" 
With the Musical Arithmetic Game 
l-2-3-4-,'i-6-UH-8-ft^WO0iF 



DANGER BEEAKS ARM 

Pittsburgh, April 21. 

Janice Thompson, a crpb'atic 
dancer with new floor show booked 
into Plaza cafe by Arthur Gross- 
man, fractured an arm during a fall 
and was rushed to Mercy hospital.. 

Accident happened during first 
performance opening night and the 
girl is still at the hospital under 
observation.. 



Con Conrad off Metro music staff 
after six months' stint. 



Moving Away Up In Popularity 
RAY NOBLE'S 
"THE TOUCH OF YOUR 
LIPS" 

A Swing Novelty From ft Great 
Bit— In a Hit Picture— Colum- 
bia's "Mr. Deods Goes to Town 
«T I XI LATE© OVER 
YOU" 

Edward Ilayman nnd Harold 
Spina's New Ballad 
"THE STATE OF MY 
HEART" 
Louis Armstrong's Native 
Novelty 
"OL' MAN MOSE" 
A Very Live Novelty Dance nit 
"I'M GONNA CLAP MY 
HANDS" 



SANTLY BROS.'JOY,Inc. 

1619 BROADWAY ■ • N-YjC 



1 



Wednesday April 22, 1936 



VAUDEVILLE 



VARIETY 



55 



Headed Circuit of 95 Theatres 



Boston, April 2J. 
Col. Walter. S. Butterfield, orie of 
the pioneer showmen and theatre 
circuit builders of this country, died 
here early today (Tuesday) of heart 
disease, He was 73. 

* He leaves as his monument a cir- 
cuit, of 95 theatres, built Up in 32 
years to. the point where he practi- 

..cally controlled theatre operations 
in the state of Michigan except for 
the city of Detroit. „ ' 
Butterfield started in show busi- 

*ness 51 years ago, beginning his 
career unostentatiously as a door 
boy at the old Grand Opera House 
in Coliimbusi O., as he himself wrote; 
in Variety's last anniversary number 

' in January, 1936> 'advanced to inner 
door swinger, . usher, chief usher and 
doorkeeper.'; Two years later lie 
became treasurer of the Comstock 
Opera. House 'as well as the Grand 

O. H. in 'OoiTiinbuSt 

In 1890 s Buttei?ff eld,- in order to 
be with his 'fiancee, became treas- 
urer for a touring troupe . managed 
by Fred Schwartz, of Philadelphia. 
He married on the road, in Ellen - 
berg, Washington, while the troupe 
was running into rough business 
and about to break up. He and 
Mrs. Butterfield wired to Colum- 
bus for money to get them back to 
that city, but he ..returned- to find 
that he. waa out, of a job due to .the 

(Continued on page 64) 





Howling About 
Radio Auditions 



London, April 12. 
.Actors' squawks at the British 
Broadcasting Corporation are com 
mon currently,, with the avowed in 
tention of a - number of leading 
vaudeyillians, who do radio work 
more for the publicity than the 
dough, to refuse to give advance 
auditions. 

Boys are growling that their ma 
te.rial gets so hacked about it ceases 
to be .worthwhile.; 
... One .or two top-liners have offered 
to 'guarantee I so- rriany minutes on 
the. air* put in ,thelrt own band and 
support, and give their show in toto, 
providing they don't have to sub- 
mit it all over the place first'. , 
So far ho one's got away with it, 
B.-B. C. Sticking to its resolve that 
all material' must, be heard in ad- 



ATTY. KENDLER FOLLOWS \ 
CLIENTELE TO H'WOOD 



Hollywood, April 21. 
Julius Kendler, Broadway attor- 
ney, who came out here for a holi- 
day and rest, is going native. He 
has decided to establish local of- 
fices. Veteran theatrical barrister 
found that more of his clients are 
now but here than around Times 
Square, and decided to become a 
native son. 

His brother, Max Kendler, con- 
tinues the Kendler & Kendler law 
practice in the Bond bldg., New 
york. 




Aero Hurt in Garage 
Elevator Fall After 20 
Healthy Yrs. on Stage 

Troy, T ., April 21. 
Twenty years an aci'obat without 
a mishap, Spencer Chastine, of New 
York, lies in Samaritan hospital, 
seriously injured when ah auto lift 
in a local garage dropped Chastine 
and his car four floors. The full ex- 
tent of his injuries have not yet 
been determined.- 

Chastine, .a member of the Seven 
Mangeans, Was booked into the 
Proctor theatre here for the first 
half of this week. The engagement 
was cancelled. 



2 Units, Washed Out by 
Flood, Rebooked in Pill. 



roposed tour of 'Jumbo! in RKO 
theatres went cold late last week 
following conferences ainpng RKO's 
theatre operators.. They deemed: 
the idea too costly in view of Billy 
Rose's -demands for .120,000 net per 
week for the show, which would 
have Included practically the same 
cast as. appeared at the' Hippo- 
drome, N. T., with the exception 
of Paul Whiteman and one of the. 
aerial acts. 

Circuit's operators figured that the 
Memorial, Boston, where it figured 
to open 'Jumbo,' AP^l '30, for two 
weeks on a two-a-day policy, would 
have to grpss $46,000 to break even. 
Circuit deduced it would be Impos- 
sible for the theatre to get that 
amount of coin with a reserved seat 
policy. 

Besides the $20,000 asking price 
for 'Jumbo,' circuit figured that the 
theatre's operating, cost per week 
With the. show would be an addi- 
tional $26,00.0. This would include 
reshoring the stage and ' covering 
the pit, as.. well as a complete 
change of box office crew to handle 
the reserved seats. 

A counter-offer from . the circuit 
to Rose, which would have given 
the iatter the' first $17,500 taken , in 
at the b..o., after which the circuit 
would take its operating costs, 
with the remainder split 50-50, was 
turned down by the producer. This 
proposition was tendered by RKO 
to include bookings for the show for 
two weeks each at^. the. Palace 
Cleveland, and Palace, Chicago. 

So £ r none of the other circuits 
has shown interest in 'Jumbo' 
either in full-size or condensed ver 
siori. Rose plans to open- the show 
July 1 at the Ft. Worth, Tex., 
Frontier Days celebration * is 
staging. 



Pittsburgh, April 21, 
Two stage show s wa shed out o f 
Stanley by recent flood Iip.a'0 been 
re-booked by management for im- 
mediate engagements. First of 
these is Major Bowes amateur unit, 
which had already reached town for 
two-day layoff when high waters 
hit. §how comes_in Friday (24) and 
Harry McWilliams, advance man 
for slmon- pures, has arranged to 
have Pittsburgh's . showman- mayor, 
William McNalr, try his hand with 
the tyros, even though he's a pro- 
fessional, having already played 
Alvin' for $1,500 a week and the 
Rudy Vallee ether hour. McNair ap- 
peared on Bowes' program Sunday 
(19), playing the fiddle. 

Second is Little Jack Little's band 
show, which follows am's May 1. 
Little was likewise to have come 
in right after Bowes show last 
month. 

it'll be the fourth Bowes show to 
Play the Stanley lh less than a year 
and Little's second engagement at 
WB deluxe.r in six months. 



Al White Bankrupt 

, Al B. White, m.c. in vaude and 
■hlteries and whose last enterprise 

.was the management of a cafe on 
I-ong Island, last week filed a peti- 
tion in bankruptcy with the Federal 

'u°u Vt ln firool ">"n. He gave his 
.liabilities as $31,237, assets $2S5. 
Petition listed .White as living in 
Report, L. L 



Lay-OfF Policeman 



Minneapolis, April 21. 
Robert Finegan, who in his 
capacity , as a "private iriyesti- 
tor' employed by a local reform 
group unearthed damaging 
evidence against some nite 
spots here; has been revealed as 
a member of a professional 
song a.nd dance team now at . 
liberty. 

On Finegan's testimony as a : 
witness, owners of several nite 
spots were indicted and con- 
victed for violating morals 
ordinances. 



How They Must Ve Harked 
Back to Good Old Days 



Hollywood, April 21. 
roup of oidrtime vaude and legit 
names participated in variety show 
staged by The Masquers as prelude 
to Goldrush party. Bob Murphy 
m.c.'d. . . '.. 

Participating were Tyler Brooke, 
Jimmy Mack and Pat Collins, Hal 
Xeiman, Joe Caits, Joe Halligan, 
Fuzzy Knight, Val .and Ernie Stan- 
ton, Jim »Burke, Sammy White, 
Bober Imhof, Monte Vandergrift, 
Eddie Borden, Bobby Berry, Stanley 
Price , and Charlie Williams. 




Rights to His Tag as Protection 





PAR-WB BOOK MUS. HALL 
CHOIR FOR THE ROAD 



Music Hall choir of 30 male vbices 
takes a vacation from Radio City 
for a tour in vaude beginning May 
1 the Chicago,- Chicago. Week 
of May 8 it plays the Michigan, 
Detroit; also for Paramount, while 
Warners has booked it for the Earle, 
Washington, May 22. 

Bookings were direct with the 
Music Hall. 







Betty Carries On 

Betty Jane Cooper slipped at the 
first show Wednesday (15) at the 
Paramount, N. Y., severely gashing 
her leg. She continued dancing, 
after apologizing to' the audience, 
though painfully hurt. 

Miss Cooper received medical 
treatment after the performance, 
and continued in the show. 



Berate for B'way 

Loew's has switched the vaude 
booking of Ben Bernie's band from 
the Century, Baltimore, to the State, 
K. Y„. the week of May 1. 
: Bernie goes to Chicago following 
the Broadway date. 



.Rudy Yallee's band. goes into 1 the 
Metropolitan, Boston, May 15 for 
six days, the seventh day (Thurs- 
day) being eliminated so that Vallee 
can return to New York for his ra- 
dio broadcast, Par booking was di- 
rect through Hyman Bushel,; Val- 
iee's attorney. Week of May 1 
Vallee plays Loew's Fox, Washing- 
ton. 

Squawk'' registered by Sam Lyons 
last week, accusing Loew's broker, 
Sid Piermont, of failing to protect 
the franchised Lyons agency by set 
ting the band through Fcrde; Simon, 
RKO agent, is apparently being, ig- 
nored by the circuit's execs. 

Lyons claimed that he has been 
the rep for Vallee in the. Loew of 
flee for three years. He submitted 
Vallee to Loew's for $10,000 net for 
Washington, but the circuit got the 
band through 'Simon for $9,000 plus 
a split over a $.26,000 gross. 

In explanation of the booking 
through an outsider, Piermont 
stated that Lyons demanded the 
State, New York, at $12,500 net in 
order to get the band: for $10,000 in 
Washington. Piermont added that 
he wanted the band only for Wash-, 
ington and bought it through the 
agent who could deliver it at the 
lowest figure. 



Before they are permitted, to ap- 
pear on the Major Bowes radio pro- 
gram, amateurs are. now required to 
sign away all rights to the Bowes 
billing for future engagements with- 
out ... authorization. Agreement Is a;; 
precautionary measure against 
tyros' use of the Bowes name for 
billing purposes, under ..other man- 
agement. 

This was revealed by Abner 
G-oldstone, Bowes' attorney, who 
ga.ye Variety a general clarification 
of the- amateurs* status from tho 
BoWes viewpoint. 

In a report on the Lynn, Mass., 
case, in- which Bowes sued for an 
injunction against use of .his name 
h connection with an amateur show 
presented by the Capitol theatre ln 
that city, it was stated that ama- 
teurs, that have appeared oh the 
Bowes program have a right to say 
so in their billing. Coldstone ex- 
plained that they haven't that right 
if having signed the pre-broadcast 
agreement. 

But the 'Bowes attorney further 
stated that, as far . he knows, 
there is nothing to prevent theatres 
from' using the Bowes billing' when 
playing ex-Bowes amateurs, as loner 
as it is not done 'misleadingly.' 



Myron Carr's orchestra, currently 
at Hotel Taft, New Haven, set for 
summer at Woodland Inn, Ardsley, 
N. Y. Sonny O'Brien and Vera 
Cruse' doing vocals. 



Loew's Agents 
Asked to Stick 
In Circuit's Bldg. 



Loew booking office in NeW York 
is 'asking' its franchised agents not 
to move out of Loew's Annex build- 
ing on. West 46th street. Seyeral 
agents with leases expiring intended 
to move into a new building until 
'requested' to stay by the booking 
office. 

, RKO agent-tenants of the Palace 
theatre: building got a similar 're- 
[qyiesf when., the new Radio City 
building^ beckoned them a couple of 
■ years asp'. 



AFA Claims 'Closed Shop Due in Philly 
Through Deal with Musicians' Union 



CiWarGrayVSott 



Milwaukee, April 21. 

Gllda Gray's son, Martin, 23, is 
seeking a place in the spotlight. 
The lad has adopted his mother's 
stage name of Gray. Real monicker 
is Martin Gorecki; a sole issue of 
Gilda's first marriage to local sa- 
loonman. 

Young Gray is leading a foui> 
piece bahd in a neighborhood nitery. 
does the singing and piays guitar 
solos. Says his ambition is to work 
up a big band and hit the high 
spots. 



Jkz 



Jack Hylton Will 

Repeat in Detroit 

Detroit, Api-Il 21. 
Jack Hylton find ork, who ap- 
peared at the Fox theatre here three 
months ago, Is booked for a return 
engagement at same house, starting 
May 22. Jack Benny opsns at Fo.v 
May 8, followed Die next week by 
Benny MeroTs brnd. 

Jackie Hell'ir, whose lhree-w>ck 
rim at the' Fox 5n«t August .set r. 
house record, v.nf es into house 
May 1. 



Mitchell and Diiranf, Back 
Return to Vaude 



RKO Books Circus Unit 

Chicago, April 2J. 

Circus unit, 'Laugh, Town. Laugh,' 
nec 'Jombo,' which opened at the 
Riverside, Milwaukee, last week., lias 
been set for 10 weeks of midwest 
and eastern time on an RKO route 
including Minneapolis. Kansas City. 
Des Moines, Cedar' Rapids, Detroit, 
Cleveland. 

Unit is owned by Lew Kane ana 
being handled through the Al Borde 
■office here. 



Jacques Frey Into, St. Regi.s roof 
when It opens -May 15. !>por is being 
redecorated into a Venetian feiung 
with Lawrence J. Cohvell fend 
Charles Weinstein in charge. 



American Federation of Actors is 

warning vaudeville acts booked in 

Philadelphia that they had 'better 

carry an AFA card' when playing 

that town. AFA claims that through 

an agreement with the Philadelphia 

musicians' union the town will 

shortly be a 'closed shop' for union 

actors in theatres as well as nlteries, 
[hotels and. private entertainments, 
j Reciprocal agreement with the 
I musicians also calls for AFA mem- 
bers not to work in non-union spots 
I in Philadelphia. 

! So far as Is known, the bookers 

of vaude houses in the Philly area 
| have not yet begun asking agents 
! whether their acts are members of 
j the AFA. Recently Ralph White- 
head, executive secretary of the 

AFA, stated that he was going to 

take up the subject of a 'closed 

shop' for AFA members with the 

elrcuit and indie booking offices in 

New York. Xothing has come of 
j' that so "far, with A. & K: Dow the 

only olliee to show any interest at 

that time. The Dows, however, do 

not book any theatres in Philly. 
As. a means to furthering tho 

'closed, shop" idea in the Qtiaker 

City, Louis Moseoni, head of the Phil Fabello Is cowliKrtlng the 
, AFA branch there, is doubling as i orehe:4i'a I'or fins I'M ward's vJirii.'ty 
I booker for such spots willing to. co- j. show at t'ue ttho-Vindow '(Moss' 
i operate, with the musicians and j Uroad wavj, Xew Vi rk, 
' AFA. He is feupplying only AFA Tin- i'o.:h<. 1U.O f«al dirr-i-tor 
/rijtrnbers, ihas l-I lutn in tin- .vbo-Window pk. 



Frank Mitchell and Jack Durant, 
who split and then reteamed a few 
months ago. arc set for five weeks 
of personals* opening Friday (24) 
at the Palace, Chicago. 

Following Chicago, they go on 
Loew's vaude book for four weeks, 
opening May 1 at the Fox, Detroit, 
■with the State, N\ Y. ; Century, Bal- 
timore, and Fox, Washington, fol- 

'^yrniwsn'Trvmrmm-'immir — -' 

Comedy tef.m wasn't split long, 
the reconciliation coming about 
after a picture company bought 
them ^separately and then teamed 
them up in a picture. 



Jimmy Alien's P.A. 

llfillvwood, April Jl. 

Jimmy All'-n will do week of per- 
gonals ;a Paramount here in «<>n- 
jundlon with his feature. '.Adveri- 
ture.s ofOlmmy Allen' ( Par), open- 
In;,' May 7. 

Ol-sen and- Johnsoh v.onv.i. Into loc^L 
Par following wok; stalling May 
14. 



Gertrude Niesen Leaving: 
Torres' for Vaudeville 

Orlni'le .N it-sen gn'-s Into Loew's 
Suite; n. ¥ w">',< of June 5 after 
! (I'-purlinc; from .the current 'Ziegfeld 
I Fi*l)leK." 

j ..\li.:.s Xlesen has handed in her 
j rn iiiee io o.ui.t' the show June 1, 

1-Show Break-in 



FabeUo in Window 



AUanla. April 21. 

Olsen and Johnson, eld over 
the (JeovKfa theati-e. here with the' 
. tartc show, 'Anythln?; Happen!;,' In-- 
trodiieed ;i:n"ew two- hour show in a 
midnight pevformance Haturflay 
ni-^ht (1H). This. Is the vehicle the 
team will use in seven ohfi^night 
st:i ds during a Hying trip across 
the continent to Los Angeles, where 
the arc booked for two weeks at 
thp Los Angeles Paramount. 
< They leave on this flp tomorrow 
(Wedriesdnv).- Their midnight show 
Sainrday was !>'•' ;"U-a.st In cntiretjT 
over '.ATL her 



VARIETY 



Wednesday, April 22, 1936 - 



Exhibs-Distribs 



(Continued from page 7) 
Sales policies of the various com- 
. panles differ. For this reason It was 
deemed unnecessary to discuss 
certain objections with all majors, 
since exhibitors in many cases have 
specific complaints against some 
companies but not against others. 

Also, it was felt that the sales 
manager of one company would not 
want to discuss his policies in the 
presence of competitors until some- 
thing was worked out with ; the 
MPTQA. Later on, one large group 
meeting representing all distribu- 
tion departments could be held, 
probably under Federal Trade Com- 
mission sanction, which would re- 
move onus of concerted action. 

Such a general conference again 
would be necessary in order to 
reach uniformity or some sense of. 
it on such matters as local boards 
to settle- disputes, shorts . forcing 
question and other problems. It may 
be that final agreement or any 
modification of the cancellation 
clause and designation of playdates 
would find the companies still vary- 
ing somewhat but, in the hope of 
the MPTOA, with all or most of the 
majors granting some relief. 

Warner ros, refused to partici- 
pate in the opening discussions and 
doubt is expressed that the MPTOA 
committee will succeed in holding 
Individual conferences with that 
company to present or discuss its 
objectives. On the other hand, it is 
believed that if Warner competitors 
grant relief on various matters that 
this company, ait the present time 
cautious because of Federal anti- 
trust laws will be willing to also 
contribute something to the comr 
plaining exhibitors. . Absence of 
Republic Picts at the Thursday (16) 
meeting remains unexplained. Com- 
pany was invited but no one showed 
up. 

John D. Clark (20th-Ppx), Nell F. 
Aghew (Par), J. R. Grainger (U), 
Jules Levy (RKO) and Abe Monta- 
gue (Col)- were the general sales 
managers attending, William F. 
Rogers, eastern division manager- 
tor Metro and Paul Lazarus, division 
manager for ; "United Artists, were 



Wanted : Acrobatic Instructor 

Fop: New fork City— To conduct 
children's and adult's classes. Ar- . 
range single * and Adagio routines. 
Specialize in reducing and increasing 
weight. Steady position for. reliable 
gentleman who can get results. In 
replying, state referehces,<teaching ex- 
perience and compensation expected. 
Box 141, TABIETY, Hew York. 



the others. Kuykendall presided for 
the exhibitors, laying the MPTOA 
cards on the table. His group in- 
cluded . Frank C. Walker, Fred 
Wehrenberg, Oscar C. Lam, Jack 
Miller, Lewen Plzor and Charles 
Williams. 

Congressional Angle 
. Unless something highly con- 
structive results from the. current 
MPTOA sessions, industry leaders 
and trade association spokesmen 
envision some drastic action on the 
part of Congress before it adjourns 
this spring. That Congressional 
leaders have their ears to the 
ground is indicated in request of 
Pettenglll committee that Ed Kuy- 
kendall submit a report imme- 
diately after conclusion of confab in 
N. -Y. showing what . subjects were 
taken up and action taken on each. 

With the Haysians indicating that 
revival of film boards of trade is 
not the remedy for the present situ- 
ation and. entirely unlikely, industry 
leaders hold that Article 2 of the 
trade practices up for negotiation at 
the MPTOA sessions is the vital 
point in whole set-up. If something 
is not done looking toward {adopting 
this plan for arbitration or some 
similar one, many in the industry 
claim that fireworks in the current 
session of Congress' may ensue. 

Article. No.' 2, which , is held to be 
crux of present problem, calls for 
the establishment of readily avail- 
able joint boards or grievance com- 
mittees of bona fide local theatre 
owners and local branch managers 
of distributors, for organized, in- 
vestigation, conciliation' or arbitra- 
tion of trade disputes. To these any 
exhibitor can present a complaint or 
grievance, with this local board duty 
bound to hear, probe and try to 
work out some adjustment or vol- 
untary agreement between parties 
involved. 

MPTOA article calls for local 
boards composd of business men 
experienced in and familiar wih the 
industry. 'Suggests that proceed- 
ings be ; informal and. that recom- 
mendations made by boards are to 
be subject to acceptance by the 
parties ■ involved. : While such a 
set-up is expected to relieve the in- 
dustry of much, costly and unsatis" 
factory litigation but will not deny 
right to take matter to court if' the 
contending parties Insist on a law 
suit. ' 



Writers 



SIEGFRIED CO. (3) 
Strongarm. 
10 Mini.; One. 
Century, Baltimore. 

Siegfried is a Herculean chap 
dressed as a Roman gladiator, who 
plays around with heavy iron balls 
ranging in size from, about that of 
a softball to a bowling ball— jug- 
gling, balancing and tossing 'em 
into the air and retrieving 'em on 
his back and neck. 

To relieve the natural slowness 
with which act would otherwise be 
afflicted, there's a slip of a girl for 
nipups, wheels and 'tumbling be- 
tween the strongman's stunts while 
he is gathering in his props from 
third member of act, likewise a girl, 
wearing a toga. 

Big feat Is the balancing of a 
yard-long stick on man's upjutted 
chin, while atop stick are three 
heavy balls horizontally placed oh 
a cross stick. By knocking aside the 
upright supporting stick, balls fall 
and Siegfried catches 'em all in a 
row down his baok and they stay 
there. « 

Nice decorative touch are three 
huge silvered shields which are 
hung to curtain. Shields are- sur- 
rounded by lances, fasces and spears 
in the Caesarean manner of mount- 
ing armaments as ornaments and 
the effect is unusual and sightly. 

In view of fact so few acts .of this 
sort still remain in vaude, this new 
and bright looking one will probably 
please in most places, with stress 
on the houses that cater, to what 
some still term .'family time.' 

REVUE INTIMATE (6) 
Variety Flash 
16 Mins.; Full (Special) 
Grand O. H., N. Y. 

A flash of small importance in 
which three dancers and two singers 
participate. One of the vocalists 
doubles at the piano, her singing 
partner (a man) sitting on the 
bench with her. Rest of the act con- 
sists of a comedy Bister dance team 

and a specialty tap stepper, also a 
woman. Only for .the smaller 
houses. 

Act runs 16 minutes; too . long for 
what it contains. Both of the num- 
bers by the sis twain are stretched. 
They do a burlesqued toe ballet and 
later on a drunk portion that in- 
cludes acrobatic work, flops, kicks 
and the like. Never more, than 
casually amusing. Man and woman 
at piano alternate in songs;- fair. 
The single specialty dancer, on 
about middle, does a rhythm tap 
that's pretty good. She ought to de- 
velop. ' 

"Received, lightly when ogled here 
Saturday afternoon. Char. 



T 



TED FIORITG BAND 

(EARLE, PHILLY) 

Philadelphia, April 18. 

Ted FioRito is on the Earle stage 
this week and he's ace entertain- 
ment as well as box office. 

Sticking to smooth arrangements 
which, though distinctive, have 
rhythms shrewdly subordinated to 
melodic patterns, bandsman carries 
his audience along without assault- 
ing ears with blarey tooting and 
crash- bang stuff. Almost no out 
and out hot moments, yet band 
builds to -excellent climaxesr-whioh- 
it takes with both power and ease. 
Fine control. Few solo turns, but 
all well handled. 

Outfit offers chiefly music for 
those who like to listen closely. Fio- 
Rito gets fine hand for two short 
solo bits on piano and band scores 
with Impersonations of rival organ- 
izations. 

Of the few variety acts, none of 
which is important, nearest to 
clicker Is trick-voiced comic billed 
simply as Candy. He gets nurhber 
of genuine giggles- by pulling un- 
expected Voice changes, but has lit- 
tle variation to his offering, bo not 
much point in lingering^ Others in- 
clude Three Debutantes, somewhat 
out of the ordinary vocalizers; 
Muzzy Marcelllno, piano-plunker, 
and Stanley 'Hickman, soft- voiced 
tenor with retiring personality. 

Hole. 



BUY DOROTHEA ANTEL 

Invalid Actress, Famous Greeting 
Cards. 21 Original and Exclusive De- 
signs, One Dollar. Agents Wanted to 
Sell- Cards. Liberal Commission. Call 
or write 

DOROTHEA ANTEL 
?26 Went 32nd Street. New fork City 



(Continued from page 3) 

as craftsmen. Board takes this op- 
portunity to endorse strongly de- 
mand of writers to see previews, of 
pictures they had part in creating.' 

Suggestion by several members 
that the studio be officially in- 
formed that further discrimination 
against them would be 'met . with 
studio being put on an "unfair list' 
was tabled until the May 2 meeting* 



COOKIE 

WOWWKS 

This Week (April 17th) 

Loew's State, New York 



u 



Billboard" Comment, Issue of Feb. 28th 



Stanley, Pittsburgh 

(Reviewd Friday Afternoon, Feb. 21) 
The first show-stopping act came next 
with the appearance of the inimitable 
Cookie Bowers. Scored solidly with his 
domestic animal imitations and figura- 
tively had the customers rolling In - the 
aisles with his takeoffs of a man, greet- 
ing daylight in the morning, a lady going 
to bed and a mother and daughter in a 
public swimming pool. It is very en- 
couraging to hear such hearty laughter 
created by one of the cleanest acts in 
show business. Cookie could have gone 
on indefinitely. 



Exclusive Representative: PHIL OFFIN-SIMON AGENCY 



CRACKING RECORDS EVERYWHERE! 

HAL ROACH'S LOVABLE LITTLE BIG SHOTS 

"OUR GANG" 

Now En Tour My Public. 

(Entire Act Stuped by BUD MUKKAY) 
3030 Beverly Borilevnnl — Hollywood 



WARNER and MARGIE 
Comedy, Dancing, Singing 
13 Mins,; Two 
State, Baltimore 

Mixed duo with comedy act laid 
out along familiar lines, collected 
capitally here at split-week house, 
where customers especially dote on 
humor. Man has some pretty good 
gab, much brighter than ordinarily 

encountered at' the "State, and audi- 
ence appreciated it as well as the 
adept zany foil he has in Margie, 
who can do acrobatics and mugg. 

Warner also does a shadow of 
clarinet puffing at start, and for a 
novelty , strums a rope he has at- 
t ached to a bass dru m. Novelty_ 
clicks and "he accomps byThTs'means 
a song by Margie, and afterward 
a solo rendition. Pair do a unison 
soft shoe for an off. 



BLACKSTONE 

(ORPHEUM, LINCOLN) 

Lincoln, April 19. 
Heavy fciz greeted Blackstone and 
his 69 minutes of magic and illusion 
here at the Orpheum, and only about 
three of his tricks are repeats on his 
appearance two years ago in this 
same house. In that time he seems 
to have picked up some better pro- 
duction ideas, some nice looking 
women* and he's added a few new 
stunts. Tempo of the show is fast 
and in two spots, where he plugs 
Pointer Beer and General Tires, 
there's evidence that he picks up 
additional revenue besides his cost 
price to the theatre. Nobody seemed 
to mind the plugs, ' especially the 
first three or four rows which were 
treated to a glass of cold suds. 

First trick is the Spanish shawl 
number, when from behind one silk 
shawl Blackstone produces seven 
umbrellas, a crate of ducks, more 
shawls, a bird cage or two and some 
other bdds and ends. Following 
this he does the spirit handkerchief , 
a familiar one, then the tub trick 
with the ducks and into the floating 
light, a light bulb which is lit and 
carried with no apparent connection 
down into the house. 

The girl without a middle and 
then a swap of the ducks from one 
cage to another are in close order. 
Comedy enters at this point when 
he gets a sucker from the house 
and borrows the watch which .after 
divers travels about the stage, fin- 
ally winds up inside a loaf of bread 
and tied around the neck of a small 
rabbit. Luring a kid On the stage 
by promise of the rabbit, he pro 



15 YEARS AGO 

(From Variety and Clipper) 



Harry Mouhtfbrd's endeavor to 
prevent the Orpheum circuit ■ from; 
helping, the N. V. A. drive thrown 
out. of court, Stockholder suit on 
th,e basis of ownership of one share. 
Court held suit not brought in good 
faith. 



Chicago getting taught again on 
fl reproofing scenery. Vaude acts 
with own drops chief offenders. 



American Society of Composers, 
Authors and Publishers made its 
first split, retaining $200,000 of the 
$325,000 take for the war chest. A 
class got $740 apiece. 



John and Ethel Barrymore plan 
nlng a N; Y. run in 'Claire de Lune' 
written by Michael Strange (Mrs. 
John Barrymore). Sears in demand 
but the specs refused to make out 
right buys. Carried their paint, 
too. 



vbkes more laughs with some slick 
manipulation. ' 

Feature of the show, and that 
which shares ; most of the billing 
spotlight, is the 'sawing a woman 
in half with a buzz saw. It's in the 
same shape as always, but within 
two weeks an Improvement is to be 
added which will do away with most 
of the robing which is a coverup 
now and mako the illusion even 
tougher. The girl's screech still 
brings the shivers. The light cab- 
inet where the girl is seemingly im- 
paled and the floating body trick are 
next Blackstone then comes in 'one' 
with- his " bird" r^ge di9a"ppeafance, 
which is the best baffler of them 
all. A midair disappearance, some 
card manipulation and . then the 
closing is 'old man with the whisk- 
ers.' 

Show is very nicely dressed and 
the people are young. Sets are good 
and the. lighting oke. Ed. G. Milne 
is company manager and Harry 
Rogers is advancing. Routing for 
the next three weeks Is In Iowa, 

Barn, 

PARIS ON PARADE 

(ORPHEUM, WINNIPEG) 

Winnipeg, April 16. 

'Paris on Parade' manages to keep 
them laughing — once it gets under 
way. The comedy acts make use of 
local, gags, the kind that could be 
used in practically any town unless 
they are playing to a particularly 
touchy audience, and this helps 
quite a bit in selling the show. 

All acts are good, with Ted. and 
Art Miller holding slight edge. Ted 
wields a pineapple and plays straight 
with brother Art picking a guitar and 
doing poker face comedy. Their 
gags are fast and they catch right 
along until they reach a point where 
anything they, may do looks funny 
to the customers. Placed near the 
end, they help a lot in taking the 
unit off with a bang. 
. As regards the m. c, Miles Bell, 
his missus, billed as Mme. Bedini, 
and the Wells and Powell team, it's . 
pretty much a toss-up as to who 
comes out on top. Both acts have 
some good comedy .material, al- 
though there are places where it 
could "be cleaned up for Juvenile 
consumption. 

Bell works with others in the 
show, giving the appearance of 'just 
one big, happy family,' being of the 
'we know it's hokum but it sells' 
type. Bell In his solo spot goes into 
a couple of verses of 'Tattooed 
Lady' tied in with a parody on -Let 
the Rest of the World Go By.' Only 
part that had them worried was 
how the 'French' of the missus 
would sell, there being, a French- 
Canadian city across the river from 
(Continued on page 64) 



The International Songstress 

CHIQUITA 

DE MONTES 

with "Hollywood Secrets" 

FOX, PHILADELPHIA 
(Two weeks) April 10 nnd 17 



The THEATRE of the STARS 



BOOKING AGENCY 

GENERAL EXECUTIVE OFFICES 

LOEW BLDG. ANNEX 

160 WEST 46™ ST. NEW YORK 



J . H . L U B I N 

GENERAL MANAGER 

SIDNEY H. PIERMONT 

BOOKING MANAGER 



f Of 11 



Walter Hampden was showing 
New Yorkers his idea of 'Macbeth.' 
(Continued on page 70)^ 




-/— M-ELBA J 
- "THEATRE BIDC 



mtowwuM 

CIRCUIT 



Wednesday, April 22, 1936 



VARIETY 



57 






NEXT WEEK (APRIL 24) 
THIS WEEK (APRIL 17) 

'Numerals in connection with .biNs below i 

show, whether full or split week 



STOCKTON 
Globe 

; Qbnejla & Georg'ns 
' Chevalier Brps 
Sstlll ft Fontaine 



D Davles & Pin n 1st 
George "W'iller Co 
3 Astons 
Mlchaelson 
Walters ^Hhyf hmltes 



T 

Germany 



Month of April 



RKO 



BOSTON 
Keith's (28) 
i — B-eaiToll-yaniUe*— 

"V T- Q Co - 
Bebe Barrl Girls 
. CHICAGO 
Palace (24) 
Abe Lyman Orp 

• < 17 > 

Carta Torney Co 

Earl & Fortune 

June Knight 

joe Morrison 

Frank Gaby^ 

Mitchell & Durant 
CINCINNATI 
Palace <24> 

Folles Comlques 



. (17) 
Vaude Carnival 

Palace (24) 
Horace Heldt Oro 
(17) 

Major Bowes Co 
. DETROIT 
Downtown (24) 
Buddy Rogers Bd 

, C17) 
Folles Comlques . 
KANSAS CITY 
Malnstreet (24) 
Al Pierce Co 
June Knight 
Plhkv Tomlln r 
PROVIDENCE 
Keith's (17) 
E Carroll's Vanities 



OFFICIAL DENTIST TO THB N. V. A. 

DR. JULIAN SIEGEL 

1501 Broadway. New Tort 
Tali W«rts Jimmy JonntUs, Harry BraUt 



Loew 



NEW YORK CITT 
State (24) 

Janet May 
Sylvia & Clemenee 
Johnny Burke ■ 
Cab Calloway Oro 
BALTIMORE 
Century (24) 
Hilda Ballet 

. Nyra Nash. 

:■ Jimmy Savo 
Stone & Vernon 4 



DETROIT 
Fox (24) 
Guy Robertson- 
Vlvlari Faye 
Mitchell ft Durant 
PITTSBURGH 
Stanley (24) 
Major Bowes Co 
WASHINGTON 
Fox (24) 
Siegfried Co 
Nice Florio & I* 
Rajr Noble Ore 



Paramount 



NEW YORK CITY 

Paramount (24) 
Etbel Merman 
Jack Little Oro 
Betty CooDer 
BOSTON 
Metropolitan (24) 
Jack Benny 
Mary Llvlneton 
Llazeed Arabs 
Kenny Baker 
S -Morgan Dancers 
Chicken Sis 
. CHICAGO 
. Chicago- (24) 
Ltriie 3 

Our Gang. Kids 
Peter the Dbg 
Sims & Bailey 
Marbrn <24) 
Lathrop Bros ft L 
. Oriental (24) 
Jackie Heller ' 
-Sue Ryan. Co 
Geo Olvot 

DETROIT 
Michigan (24) 
Isham Jones Bd 



Loretta Lee 
Fid Gordon 
Moore 4c Revet 
MARION. O. 
. Palace (25) 
Duke Ellington Ore 
MIDDLETOWN 
Strand (20) 
Duke Ellington Ore 
MINNEAPOLIS 
Minnesota (24) 
Dave Apollon To> 
MONTREAL. 
Lbew's (24) 
Jimmy ' Barry 
Carl Freed Oro 
Carroll ft Howe 
Worth Wyle & H 
Harry Anger Co 
NEW HAVEN 
Paramount (2 t) 
Bennv Meroff Ore 
SPRINGFIELD 
Paramount (24) 
Lew White 

TORONTO 
Shea's Hlnn (24) 
Major Bowes Co 



LACROSSE 
Majestic (25-20) 
King Brawn 
Parker Bros 
Kelly & Hayes 
Wells ft Brady- 
Stiver 2 
Love Sis 
Patricia March 
Nick Horans-Bd— ; — 
LEWISTON 
Xlberty (27-28) 
Brown & LaVelle 
Clifford Wayne 6 
Jerry ft Jean 
Clarence & DeL 
Grey Wolf 
Iron Heart 
Little Deer 
Carlyle Wayne 
B, Patrick Sutton 
H'wood Boul'v'dl'rs 
MASON CITY 
Cecil . (29-30) 
Time's Sq Topics 
Lofrette'Grey 
Lutes Bros 
Sherman & MeVey 
Feiiwlck & Kocher 
Hoist 2 
Ginger- Stover- 
Buddy Mack 
Glenn Mason 
Joe Clausers Co 
MONMOUTH 
Rlvolt (24-25) 
Chicago Follies 
Col Ches Davis 
Bobby Bedford 
Bobby Dyer- 
Ellison Sis 
Frank . Peg jbnes 
Emlle Leone 3 
Ches Davis Bd 
Henri Nelser 
OKLAHOMA CITY 

liberty (25-2S) 
Chatterbox Rev 
Al De Carr ft. B 
Frazler Bros 
Canps Bros 
3 Doyle' Sis 
Dolly Capps 
Ann ft C Hbwar 
& Tunesters 
ROCK SPRINGS 
Rlolto (26-27) 
Cavalcade of I.afTs 
Murand & GIrton 
Charlie Brugge 
Evans ' & Rudle 
Leroy ft Pals 
Danny Harris 
Dan & Ann ManoB 
Mile LUn. 
7. Plav Bovs 

SEATTLK 
Rex (23-20) 
6 Denlse Dancers - 



Wilbur Coshman 



ABILENE , 
Paramount, (20-30) 
L H'wood Holiday 
Johnnie Dunn 
Mildred Perlee 
Stalac. Bros .& P 
Svhle Lee 
BHly Thornton Co 
Rnud Seal 
Stone & Xano 
Joe- Donaldson' 
H'wood AmhWd'rs 
BtRABOO 
Ringing f.7-?«) 
Kin? Brawn's Co- 
Parser Bros 
Kellv & Hayes 

Wpllg Kr VlrnHy 



Silver 
Love Sis' 
Patricia March 

.NICk TTOT-oviq Bd 

COLFAX 
Rotv (25-°6) 

Cdy SKrs H'wood 
Rmwn LaVe'le 
Cllttord Wayne 6 
Jffnry" ft Jean 
Clarence ft DeL 



Orloff 3 
Hnshl & r»*al 
Marlene Sis 
Connie Mitchell 
Jimmy Mack 
Ah-Ira Morton 
7 KIrenfl 
Skeeter & Kay 

FANNI'M » L 
Ornheum (2 1-15) 

Paris on Parndo 
Ted & Art Miller 
Phil & Dollv 
Wells f- Powell 
Jiintz Sis 
"Hell &■ Bed In! 
5 Rhv-thm St.enpers 
RtoKVI avn> n"i>i '♦Jd, 



WATTIEfWFO 
Snftnge 1 ? (20-30) 
Pasplnc; Pnrade 
Rrndna Boys 
<*. Gnles 
Ctr<»nt Koh!\n 
Ohprx. Knoll 3 
F.dltoe Rogers 
Pis 

Mlckcv Rpvnolds 
B?rt. Dexler 



Billy Haymond Co 
Carlton Sis 
Frank Sterling 
Elaine & Douglas 
8 Melody Men 

" SIOUX CITY 
Auditorium (22-tfB) 
Musical Jordans 

OrlC!.f!;;3.,-..-- 
HashI & Oaal 
Marlene Sis 
Connie Mitchell 
Jimmy Mack 
Alvira Morton 
7 Sirens 
Skeeter & Ray 
SHERIDAN 
Lotus (24-25)' 
Murand & GIrton 
Charlie Brugge 
Evans & Rudle 
Leroy & Pals 
Danny Harris 
Dan & Ann Marios, 
Mile Ltla 
7 Play Boys 

'WACO 

Orphenm (24-25) 
Johnnie Dunn 
Mildred Perlee . 
Stalac Bros & P 
Syble Lee 
BUly Thornton Co 
Spud Seal 
Stone & Kane 
Joe Donaldson 

WATERLOO 
Paramount (24-20) 
Town Scandals' 
Joe & Eddie Dayton 
Butters Tr 
Art Gleason 
Phil Bernard 
Mayfatr Sis 
Altyn. & G'audraux 
Joyce Rogers 
Town Criers Bd 
WICHITA 
Orphenm (26-28) 
Chicago Follies 
Col Ches Davis 
Eobhy Bedford. 
Bobby Dyer 
Ellison sis - 
Frank Peg Jor*s 

Emlle I. cone 3 

Ches Davis Bd 

Henri Nelser 
WINNIPEG 
Orpheum (27-2) 

Silhouette Frolics 

Jackson & Clifford 

Lightening 2 

Homer Coghill 

Carvelle Sis 

Thomas Sis ■ 

Marvo 

Fred Hansons Bd 



Warner 



PHILADELPHIA 
Earle (17) 
Ted FloRltb Ore 
PITTSBURG 
Stanley (24) 
Major Bowes V 

(17) 
Eddie Peabndy 
Roger Pryor 
Block & Sully 



Moore & Revel 
Klnu * S'ncla'r 2 
WASHINGTON 
Earle (24) 

Kltnro Jans 
Hudson Wonders 
t pster Cole Co 
Bill Robinson 
(17) 

Jan Gaiber|B Ore 



Independent 



AUGSBURG 
Drel Kronen 
[ Heinz Eh Die 
Mirzl & Seppl - 
Tilly & Gerard 
Slnalda Borodin 
: Pepl Schwalger 

Wlatergarten 
Lilly Hall 
Mirzl Boesl 
Gerta Thorns 
Use van Bergen 
3 Eclllas 

BERLIN 
-Eoropajhass 
Conchita & Rocco 

2 Rasaos 
Nlko Roschln 

3 Elsys 

Stoll & Johnson 
Fantasia 
3 'Dorways 
Smlttle 

Mary & Shlpoft 

Fembaa 
A J Thomsen Ore 
Marcelr & Nsdasy 
Zentry Sis 
Ruth. 6c Wld- 
. Kab. dev Koiplker 
Asta Nielsen 
E Stahl-NachbauT 
H FIscher-Koeppe 
Werner FInck 
Helmuth Krueger 
A. v. Porembsky 
3 Rulands 
Ivarioff 

Karinska .ft RUber 
Prlvolotts 

Seals 

Grock 

GuBtav Jacoby 
3 Jade Bros 
Harris 2 ft T^oretta 
Max ft His Gang 
Evelyn Roberty 
R Chrtstlanis 
Stanley Toni Mae 4 

Vaterland 
Gretl Bauer 
Bertha Pascal 
Borry 3 

Hans Rehmstedt 
RIana Kosloft 
Victorino' 
Awello 
Willard Co 

Wllltelmshallen 
Crocers ft Crocera 
Curt ' Haupt 
Henny Walden 
Kuehn Bros 
Rita Mierell 
•Mimosa ft Cab'l'ro 
Gerty & Yvonne 
Walter Scholz. 
3 Pacellos 
Ad Lutter Ore 

Wlntergarten 
Sascha Price 
Peggy Taylor Co 
Miss Danla 
Mella 

3 Wlllards 
Quintilla 
fi Lucky Girls 
Oscar Albrecht 
Joe Jackson Jr 
Doroschoft 
3 F.uxanls - 

CHEMNITZ 
Dentsches Erk 

2 Armlns 
Ciibarry & LUJa 
Josef Graef 
A A Rommel 
Rolf Saridor 
Claire Schllchtlng 
Max Hammlch 

Pa 'nut 
A Jane ft Bax 
H Elnfeldt 
H Grosser 
Jullane ft John 

3 Scholaren 
Charlotte Iren 
Hohler Ore 



DUESSELDORF 
Homanu . 
Georg Ackermsnn 
2 Arvlngs- 
2 Atla'nos 
E Erdmanh 
Lou ft Will Co 
Mia & Cyrla 
G Schinska . 

Apollo 
Harrison ft Peggy 
Gahyou Bros & J 
Los Keystone. 
2 Myrons 
Father ft Son 
HAJUBURG 
Eden 
Alvarez Bros 
6 Wilkes 

Melas & Francois 
K Grundmann 
Marie Kloth 
Helty Guenther 
Margot & Londy 
2 HeHauitt 
Jeck ft Seppl 
Grete Sterndorf 
Delbosa Co 
Jack Hill Ballet 

Trocadero 
Anny Srye 
2 Egoris 

Kodowna Ballet 
Manja Kafka 
Vllmann & Wally 

Ufa Palace 
Stadler & Rose 
Ben Dovs 
2 Singing Fools 
Marianne Plquardt 

Vaterland 
Bobby Strelb 
Genla Gronsky 
Tera Benders- 
Lilian Hclten 
Bold Hansen 
GInoftt ft Partner 
Bela Knue matin 
HANNOVER 
Tlvoll 
Berkey ft Dcen 
Merry 5 
Marga Gare 
2 Paulettls 
Charly Roberts 
4 Ylleroms 

NUREMBERG 
Eden 
2 Certls Bangs 
Hans Kandler 
Mlla Marx 
H Mestrum . 
Tamara Orlowska, 
Basia Ossipowna 
2 TheTohls . . 

Wlntergarten 
. OdlS 

Clary Bihary 
G Eyseneck 
Joe Ortnes 
Harriet & Roxy 
Wllley Co 

STUTTGART 
Excelsior 
2 Balderos . 
Edith Bell 
Will T Carr 
Alex Strahal 
Tat & Lex 
Natascha Tarslo 
Mlrhl Thoma 
Carry Witt 
Melodle Harmonists 
Will Marx. Ore 
ZWICKAU 
Lintlenhof 
Blank Co ■ 
Nina . Karpowa. 
Peggy I-aurter 
The, Orantos 
4 Romanls 
Fritz Svvos. 
4 Smith 

Pnlnst 
Hsns Dietrich 
Angela Govnadl 
Hartman & Fa Id in 
R Helnemnnn 
Albert S"hort 
Seff ft Rlc 



Co 



CHICAGO 
State Lake (M> 

Reilly Thrower ft L 
Jack Major 
Gauthlers Toy Shop 
Jordon ft Grace 
Eiftolle. Taylor 
Roscoo Tates 
INDIANAPOLIS 

Lyric (24) 
Barto & Mnnn 
Ches Fredericks Co 
Saul Grauman Co 
Ray Wllbcrt 
Dorothv Martin fo 
KANSAS CITV. MO 

ToweF (24) 
Marie HolIIs 



Swedish Bcllrlngers 
Shay ft Peters 
Jack Carson 

LOUISVILLE 
National (24-27) 

Hevb Larimer Co 
Whiter Roberts 
.T<>Ck E'ldy Co 
Floyd Christy Co 
Joe & P Michon 
ST. LOUIS. MO. 
Grand O. IL 

TjeBeau & Lui.«e 
Steams ft Dean 
Kean Morey ft Dot 
(One to All) 



Cabarets 



NEW YORK CITY 



4ojMtan 



Topper in Taptaos 

JACK POWELL 

Dir.: LEDDY & SMITH 



Grey Wolf 

Iron Heart 

Little Deer 

£arlyio Wayne 

g; Patrick Sutton 

H food Bourv'dl'rs 
^ DUBUQUE. , 
Orpheum (21-20) 

Times So Topics 

l*rette Grey 

Lutes Bros 

Sherman & McAVv 

Peiiwick & Kocher 

Hoiat 2 

Ginger Stover 
««<Uly Mack 
V'enn Mo son 
■ Jo ^ClHu«-ern r 0 

rfVftT MADT«ON 
„; Iowa (28-20) 
|°wn Scandals 
■t 0 * * Ed.Ue Daytoh 
■Butters Tr 

Art Gleason 
fall Bernard 
W^yfRlr Sis 
*' yn & Gau.lraux 
Joyce Rogers 

«R-^r> .h xct:on 

AVBlori rio-ao) 
•^inbow Rov 
Uslcal Jordans 



'7 Rhyt?im Makers 

INT'L FALLS 
. Grand (24-25) 
Silhouette Frolics 
Jackson & Clifford 
Lightening 2 
Homer Coghlll 
Carvelle R1b ' 
Thomas Sis 
Marvo 

Fred Hansons lid 

JACKSON 
. Century (20-28) 
Passing Parade 
Brndna Boys 
fi Gales 
Great Koban 
Chan Knoll 3 
Ed I the Rogers 
D Sis 

Mickey Reynolds 
Bert. Dexter 
7 Rhvlhm Makers. 
KEOKUK 
Repent (2fl-?1) 
Paris on Pwrnde 
Ted & Art Miller 
Phil ft Dolly 
Welld A Powell 
•taritz Sis 

RPdlnl 
» Rh-vtVim Stepppvs 
Rlch'd Shannon Bd 



Week of April 20 

Trocadero Cab. 

Gaston Palmer 
Senator Murphy 
Elizabeth Welch 
Percy Manchester' 
Maurice 



OLD KENT ROAD 
Astoria 

Blllv Cotton Hd 
TOTTENHAM 
COUttT ROAD 
As'orlt 

Freddie Pbyllls & A 
Blum ft Blum 




Week of April 20 



ABF3RDEKN 
Tlvoll 

'Tlvoll Tonics' 
Dave Willis 
Caprice Proud 
Pratova & Jules 
Cliff Harley 
TO '.To'Hn' Tiller GIs 
Agar Yonne & Co 
Jimmy McKlnlay 
flee Rovs 
O'RoUrlce Bd 
EDINBURGH 
Royal 
Harry Gordon 
Nellor ft Clnro 
Joannys 
Jack Holdcn 
ArhaUd Peggy ft R 
Clavton Sis 
10 Sarony Gls 
Don Galvari . 
GliASGOW 
Pavilion 
Tl'tree Harrincl^.n 
Kirk ft Lawrence 
T«rr v Wilson 
Chrlstlon's Dogs 
Anthony ft Rowell 



Hazel Mangean Gls 
Gaston & Andree 
KINGSTON 
Einpln 1 " 

O.tuclsmlth Iir 
fi Lai Fo'uns 
Sheldon & Fischer 
Rfgolctto Bros 
Almce. Sis 
Maf!--py 2 
Morr's it Cowley 
•I'nr & Vora NennOx 
I'ell & Little 
Moxham 3 
ASton Co 

LIVERPOOL 
ShakcHpeare 
Roh Tlowanl 
M ft H N'psbllt 
Oannv M.ilo">« 
I'nmli WIImoii 
Thplmlna 
Von^ Vco 3 
Oftw Seed Co 
Jlminv Relil 
NEW CAST LE 

l'i»ran"""'t 
Charlie Kunz 



All Stars 

Alice Lowell 
Hal Slnsette 

Parlstan Serenaderr 
narrel of Fun 

Francis Dunn 
Arthur Budd 
Bennett Green 
Lillian Wayne 
Beachcomber Bar 
...s-rl on B» t4«r-,— -• 
Leslie Lltamy 
Ann Suter 
Eddie Leslie 
Miller ft Massy 

Hill's Gny Ws 

Arthur Behlm 
1311 1 Lorraine 
Kt\ Furman 
Ethel Gilbert 
"Mike Bernard 
Frank Russell 
Bob Blgclow 
Larry Lee 

Black Cat 
Amanda Randolph 
Loriny Simmons ft 
Rhythm Kittens 

Collento 

Francis Faye 
Sklppy Smith Ore 
Chuteao Moderne 

Billy Castle 
Elena McCoy 
Muriel Hogers 
Knli McFarlane .-.O 
Chez Josy Ituk^r 

Josephine P.aker 
^Vllleni Van Loon 
Gene Ashley 
Ray Ren son Ore 
Antohal's Cubans' 

C)an GuUcho 

Dlmitrl 
Virgil 

l'ers.i Ravel 
Cos Gnuchos 
Rllla Dau 
Munoz & Bolau 
Club Klclinian 

I-ee Carr 
James Sherry 
Harry Uernte 
George Oliver 
Freddie. Monroe- 
Jack Mayo Ore 
f.'ocnaniit GrovS 
Ic Tbc Girls 



Terry Green 
Walter La Mae 
Allr© Glover 
Dick Messner Ore 

Connie's Inn 
Chink Collins 
Winnie Johnson 
Hotcho Drew 
Maxle Armstrong 
Eddie Green 
James Anderson 
Chuck ft ChurUtP? 
■Dim- Red-mfl-n- Rd — 



Vincent Travers Ore 
Russell Patterson's 
Peraonettes ' 

Gong riank 

Pat Harrington, 
3 Boston Sis 
Gr*nwlch VUL Inn 

Albert Pryme 
Elena McCoy 
Pat Clayton 
Lillian Calrnes 
Antony Tosca Ore 
Gypsy Tavern 

Bert Linden 
Alda . Luciano 
Buklcu 

Chubby Ross 
Jules Keaton Ore 

Dan Healy's 

Dan He&ly 
Jack Whits 
Florta Vestoft 
Camllle. Glory 
June Larralrie 
Blenda .Rsnaoh 
Roth-Andrews Oro 
BeaLe St.. Boys. 
Anna lleld's 

Anna Held . Jr 
Hilda Elfonte 
Irene Burke 
Ruth Templeton 
Llndy Lou 
'Toots* 

Sunny Lambert 
Paul Bass Oro 
Hickory House 

Klrby Walker 
Msrjorie Naylor 
Francett a Ma Hoy 
Ted Lane 
Arthur GahsfrleJ E 
Wingy Ma none Bd 

H'lyw'd. Restaaranl 
Nick Lucas Oro 
Benny Fields 
Jack Waldron 
BUlte Burns 
Mlml Rollins 
Denny Whits 
Phil Neeley 
Cackles O'Nell 
Chariot Lamberton 
Mitzl Haynes 
Marlon .Martin 
Helen Gray 
Jane Casey 
Rose Blane. 
Lcttlo- Campbell 
Cookie Faye 
Cas? Dailey 
Arthur ^Varren Ore 

notel Ambassador 

Rosita ft Fbntano 
Florence- Weloher 
Vincent Bragale 
Vincent Lope*. Ore 

Hotel Astbr 
Jack Berger Oro 
Rotel Btltmnre 
Russ Morgan Oro 
Linda. Lee' 
Joe 'ft 'Betty Lee 
Nadlnei ft Giratdo 
Hotel Buckingham 
Pierre Beaujean 
Hotel Cnmmndere 
John Johnson Ore 
Nancy Healy 
Brian & Winsome 
3 Heat Waves 

Hoter Edition 
Sammy Wilson Ore 
Mac Coogan 
Frank Cornwell S 

Hotel Essex House 

Musical Rogues 

Hotel Fifth Ave 
P Handeiman Oro 
Music Masters 

otel Gotham . 
Rabul Llpoff Ore 
Hotel Gov Clinton 
Eddie Lane Ore 
Hotel Gr't North'rn 
Av .tferdlnando Ore 

Hotel Lexington 
Henry King Oro 
Hotel IJnvoln 
Tommy Dorsey Ore 
Esquires 
Edythe Wright 
Jack Leonard 
Hotel HcAtpIn 

Enoch Light Oro 
Mary Danls 
A Gonzales Ens 
Hot Montrlalr 

Don Klchards Ore 
i;oral Islanders 
Lillian Kenny 
Jayanoff Sis 

Hotel New Yorker 

Hob Crosby Ore 
Virginia Verrlll 
LViink Tennlll 
Ray Baduc 
R & B Ambropc 

Hotel Park l4i"t* 

Max Berger* Ore 



Hartmanns 
Jules Lande Oro 
Emit Coteman Ore 



Deanvllle 

Marie Almonte 
Anna AVhlto 
l)elmonfoo'« 

Murray ft' Alan 
Jay Mills Ore 
Jack Ppmpsey'B 

Owen. Hunt. P, 
Carlos & Mitrrhfn 
Jan Prunc.'-co- Bd 

El Chlco 

Consuelo Morenn 
Portia Portar 
Emlle de Torre Ore 
El Toreador 

Ramon & Lucinda 
Toreador 4 
ITermln & Gloria 
fantasia Novoa 
M'edarn 

Don Gllberto Oro 

Kl Morocco 
Ernie Holet Ore 

Famous Door 
Red McKenzle' Hd 

French Casino 

•Folles de Femmes j 
Emlloo Ailrcin ' j 
1') Argan-tlnsi Ladle* \ 
Alphonae Herg 
3 Bredwlns 
Georges .Bruyals j 
Choppy I 
M'fg'erlte DuFresno 
Estelle A LcRuy I 
Marlta Farftll | 
Cllly J'Vlndt 
Dany Flore 
Little Fred 
Vera N'argo 
Orbal 

Mile Paris 
Plroska 

Andre Rnndall 
1'Veddlp Zay 

. S«nla CSnnssnr St A 

I Jack Denny's Ore 



Hotel Pennsylvhnln 
Hal Kemp Ore 
Knott ft Towns 
Yost's Calif Cr> 
Hotel Pierre 

Panclvo Ore 
Gregorl Friinzell Or 

Hotel I'luzu 

Eddy Duel) In Ore 
Mmlly Lane 
De Marcos 
Hotel Rilz-Carlton 
Ar'man Vecsey Ore 

Hotel Kopsevelt 
Esther Veins En» 
Guy Lombardo Ore 

Hotel b'uvoy-Tluzu 

Dwlght Flake 
Dick Gasparre Ore 
Maurice A Cordoba 
Hob <;rant Ore 
Habaneras Oro 

Hotel Hlielton 
Bert King Ore 

Hotel sllierry- 
Netlierlulid 

'Russian Eagle' 
Alex Hun.chourhou 
Adflaide Ilov/eil 
Oypsy ('hc)ir 
Lldla Hadovskala 
Jemme Hurok 
Raphael 

Hotel St. Murll* 
Nlldta- Iiallefr 
•Chauve Sr>or'ia Rev 
Dorothy Fo* 
George Jlreton 
Ron Perry Oro 
Sunny Rice 
Irene Antarova 
/.' ndrea Salfi ma 
Leo ito.wlck 
Leon Nii vara. Ore 
Hotel Si. Heels 
Geurgts Melaxa 



Hotel Taft 

Oeo Hall -Oro 
Dolly Dawn 

Hotel Vsndertillt 

Evelyn Swapn 
Jean Farrles 
Dean Goodelle 
Bernle Dolen Oro 

Hotel WnWlsrf- 
Astorls 

Dr. Ross . 
Charles Magnantl 
Orville Knapp Ore 
Michael Zsrln Bd 

Hotel Weylla 

Charlie Wright 
Bobby Brooks Ore 

Jimmy Kelly's 

John Rockwbnd 
Evelyn Wilson 
Mary Lane 
Janice Andre 
Warren 4 Bodle 
Carter ft Schsnb 
MMgie Parks 
Joan Mfller 
Billy Mack 
Mary Barton 
3 . Raymonds . 
Danny HIgglns 
Dorothy Dorr 
Kitty Mulligan 
Gene Walter 
Joe Rlcardel Oro 
Jos Capella Oro 

Kit Kst 
Ann Lewis 
Johnny ft George 
Danny ft Edith 
Sally Gooding 
Alda JWartf 
Boh Hargravs Ore 

La Has 

Nick Vouzen Bd 
Eddie Davis . Oro 
Leon ft Eddie's 
Eddie Davis 
Patricia Gllmore. 
H, Gardner. Carter 
Valerie VanCe 
Noble SIssle 3 
Wro Farmer Oro 

Madeleine's 
Jack and Jill 
Lucille Jarrett 
Damnr Ore 
Joe Gray Z 
Man-Abouf-Town 

Betty Bowker 
Al Manutl Ora 
Maisonette Rdsse 

Codolban Oro 
Schura Llptova 
George Orda 
Jasha Nazarenkp 
Boris Belostozsky 
Nadla Korte? 
Mon Paris 

Jimmy Rogers 
Versatile i 
Barry Win ton Oro 
Monte Ron 

Pola Borgia 
Sandy Ross 
D Pecoraho oro 

No. 1 Fifth Ave 

Carl Hunt 
Btllle Trask 
Joe Lllley 
Harold Woodall 
Hazel Webster 
Normaaitts 
Hal Hope Oro 

Old Roumanian 
Thais 

Sadie Banks 
Jack Hlrsch 
Russian Gypsy 8 
Mickey Ma I lory 
Sol Schneider 
Rdirmanla Gypsies 

Onyx CIsU 
Stuff Smith Bd 

Paradise 
Milton Berle 
Georgte Tapi>e. 
Tic Toe Girls 
Mickey Alport 
Sam Ted ft. Ray 
Vera NIva 
Doris Rhodes 
Kathryn Rand 
Nanfcy Lee 
Hetty Kean 
.Robbtns Fam 
C Dornbcrger Or< 
Place Elegante 

Tommy Mills 
Steve Lentl 
Eddie Hlanchard 
Bill Farretl 
Flcnn Kauff 
Irve Harris 
Leo La-/aro Ore 

Rulnbow Grill 

Margaret Gray 
Olive Gnrdner 
Gall Gall 
Erika Zaranova 
KvAly-n-Uurner" 
Ruby Newman Ore 

Rainbow Hoom 
Glen Gray 
Casa Loma Ore 
Francis Maddux 
1'aul Draper 
Pee Wee Hunt 
Kenny Sargent 
Gall Gall 
Kvalyn Turner 
Nano Kodrlgo Bd 

UuhhIuo Beiir 

Halalatka Ore 
Costya Krumln 
Kuban Cossacks 
Sergey Soknlott 
Julian Altman 
Nlcholal Khadarik 
Fronla StanlBl Vsky 
Ivan- Kornlloff 
Miss Nighllngiile 
Eliza llamova 
Nadja DuBhlnska 
ItUKslnn Kretcliinan 
Gypsy Markon" 
A (I la Kuznctzofr 
Nnstla Pollaknv.a 
Nicholas VoHlllefT 
MUra Touinunova 
•Uai-Io liirsc 
0:llk & Lollk 
Mlscha 

N'leholas Matt hey 
Glcb YelUn Oro 

.Russian Troyka 
Anistel's Hd 

Sun Konel 
Jerry UlAlne ore 
SmuH's Parndlxe 
Cl"«>rUe Johnson Ore 
Lucky Sis 
Mary Perry 

HI or It Club 
Marjory Logan 
.Marlon Coolcy 
Guh Martel Ore 
N Hrandwynne Ore 

Tony'* 
Beatrice Kay 



Town Har 
Gypsy Ertna 
Brook 2 

Town Casino 

ArmandT.VAUerle. 
Ann White 
Henri Pierre Ens 
Maurice Shaw Ore 
Jimmy Vincent Ore 
Thomashefnky's 

Ann Kennedy 
Barbara La Porte 
Gordon Davis 
Chubby .Smitn . 
Harry LIttmsn Ore 
Ches boherty Rev 

Ubangt 
Gladys Bentley Rst 
Pearl Balnea 
Willie Bryant Ore 

Yerstillles. 
W ft K Howard 
Carolyn Notts- ■. 
Red Norvo Bd 
Jos Smith Oro 

Vocue 
Bf6ok«""2" 



Ernie Mack 
Buddy Gately 
Mildred Barry 
Milton Mann Ora. 

Village. Nut CLub 
Riviera Roys 
Lou Raymond 
Iris .Rny - 

Dickie Wells 

Kenny Watts 
Shim Sham Rev 
WIVel 

Marianne 
Ernie Ma ran.. 
Boring ft Lasar 
Betty Bear 
Baron Gyldenkort 
Nnlna Klnova. ^ . 
Prank LaSslle Ore 
Bob Lee 
Wynne Rolph 

Yacht Clu* 
Edfth Roahk 
Trudy DeRIng 
Fred Stager ' 
Geo Paderwskl 
-Sid FranlUlE Or© 



CHICAGO 



Bismarck Hotel 

Dorothy Miller 

Phil LeVant Ore 

Blaekhawk 

Joe Sauridera 
Dick ft . Dot Rogers 

Ches Pares) 
Harry RIchman 
Betty Kean 
Jack Golden 
The D'lvans 
Andre Marsh 
Henry Basse Oro 

Blaekstone Hotel 
, (Mai-falr Boobs) 
OeMarcos 
Anna Fulton 
Ksveltn Ore 
CoaHnsntal Rasns 

(Stevens notel) 
Sony a ft Romero 
2 El teens, 
Harry Sosnlk Ore 

CnllcKo l"n 

Abe Lyman Oro 

Colony Clnb- 
LII1 Bernard ' 
Flo Henry 
Phelps 2 
Edna Rush 
Rhythmeers Ora 

Coloslmp's 

Peaches 
Marian Morgan 
Don Enrico . 
Countess Alebasa) 
Fattb Bacon 
Bob TInBleys Ore 

Contrress Hotel 
(Urban Boom) 
Benny Goodman 
Helen Ward 
Art Bnrnett 

Club Alabam 

Elliott Sis 
Anthony Marks 
LeMarge Sis 
Eflle Burton 
Glnger.Wooas 
Art Williams 

Club Blluoet 



Rider Sis 
Ruth Joffeo 
Sam . Haas. 
MlssDeons 
Shirley Handler 
Adettnna Dossena 
Lew Sales Ore 
8 Den«s Cafs 

Art Taturo 
Zutty 

Drake Hotel 
(Gold Const Boom) 

Jack Hylton 
Pat O'Mailey 
Magda Noeld 
Peggy Dell 
Alec Templeton 
Eflle Atherton 
Cllve Erard 



i .Merry Macs . 

Freddy SchweltSsr 
[ Georgie Lyons 
Edgewater Beach 
Hotel 

. Bernle Cummins OT 

Monroe ft A Sis 
1 Dorothy ft King 
Milton Blakely 
Herbert Foots Or* 
Harriett Smith Gls 
Gay «0*s 
I Natacha 
Flo Whitman 
, Geo DaCoata 
I Lew King'. • 
' Hl-Hat 

Nancy Kelly. 
Billy Snyder 
Nelle Nelson- 
Ondrea & Mitchell 
Gould Sis. 
Syd Lang; Ore 

Paddock Clnb 
O ft C Herberts 
Billy Carr 
Trudye Davidson. 
Marjorle Little 
Jess Johnson Ora 
Palmer House 
(Empire Boom) 

Bob Hall 
Manya & Drl 
Giovanni. 
Freddy Dosh 
Manhattan '4' 
Abbott Dancers 
Ted Weeins Oro 
Royals Frolics 
Gale Tracey & L 
Florence . Hln Low 
Ada Lee 
Hal Monte 
Henry Llschon - Oro 
Henri .Lisbon 
Terrace Gnmlena 
(Hotel Morrison) 
Ted Lewis Co 
Radio Aces 
Carroll ft Shallta 
Cbas Wbtttler , 
Edna Strong 
Naschs . . 
Kay Gregory 
The Hl-Hatters 
Kings Jesters 
888 Club 
Carroll ft Gorman 
Eddie South 
Via La*» 

•Pep' Smith 
Atmes & Vi vlenns 
Ruth Ennls 
Dolly Doltne 
Farretl S|S 
Flo Bay 
Ed Ivrstts Ore 
Sol Wagner Ore 
Yacht Clnb 
Endor ft Farrell 
The Sftlbys 
Ruth Delmar 
Dick Wars 



PHILADELPHIA 



Anchorage Inn 

Oliver Naylor Ore 
Areadli* Int'l 

Rudy Vallee oro 
Murlo Vlllnnl 
Stewart Sis 
Cyril Smith 
Barron & Blair 

Barclay Hotel 
(Clnb Mlruge) 

Sylvan Hernian Or< 
Bellevoe-Stratford . 

(I'luuet Room) 
Meyer Davis, Ore 

Hen PrunUlln 
(Georgian Room) 

Manny Lal'ortb Ore 

Henny the Hum's 

Xly.uBy.. .Bom*rift_ 
June. Tempest - 
McGlynn Sis 
Adelaide Joy 
laabelle Rook 
Chlco 

Epicureans ore 

Embassy 
Itelene Stand Ish 
Jack ft Jill 
Mildred Kenton 
Dick Abbott Ore 

Four HorHcmen 
Harry Artar Ore 
Mary l^ee 
Dorothy Allison 
Dorothy Smith 

. Frank Pu I umbo's 

.George Heed 
Alice Lueey 
Charlie Wilson 
Rogers Sis 
Kuea ft Me. In 
Uurns ft Hetty 
Hobby Morro Ore 
Hotel Adelphlu 
(C'ufe Murguery) 
Hob Rolfncr 
Prlichard ft Lord 
Bob DuPont 
Grace Johnston: 
falddle Honnelly Qic 
Texas Rockets 
Agnes Tol.lo 
Evan h Fifntaine, 

Hotel Pennsylvanln 
(Mirror ICooml 

Joo Fraselto Ore 



Walter Donahue 
Jon line Andrews 
Jack Randall Co 
Mildred Crafg 
Arno & Amette 
Caster ft Hazeltoa 
Boots Gregory 
Debutantes 
Marty Landls Ore 
Pierre's Roof 

Red Greek Ore 
Frank Stanley 
Ted Pike 
Barnett ft Parker. 
Casper ft Roth 
Dot- Landy 

Russian. Inn 

Russian Gypsy Ore 
Silver l4ike Inn 

. _ , i^tfindeni - , 
Beth Challls 
Charles Bratzfana- 
Mickey KamJiant Or 
Garron ft Bennett 
Collette ft Barry 
Patsy Ogden 
20th Century Tavern 

Gall Lee 
Barbara Jason 
Jack Armstrong- 
Long Sis 

Lorralno ft Wayne 
.Helen Benton' 
Oarney SScemsn Oro 

Walton -Hoof 
Yvette Rugel 
Henry Hei ni«n . 
Bowman /t tJuyne 
BInneh«> ft Elliott 
2 Mystics 

Milton Kelleni «1rC 
Warwick Hotel 
(C'ocktnll Room) 
Eddlo VIckncr Orb 
Weber's Jlofliraa 
(Cnmden) 

Gregory Cjulnn 
Hill IJilgcr.ore 
El Doradlans 
Worth Sis 
Ul"a 11 itr i 
Sidney Golden 
Fred Gruber 
de Mayos 
Cora Welsh 



LEW WHITE'S 0EGAN0L0GS 

Lew White, organUt. has been en- 
Raged by Paramount as guest' solo- 
ist In the western Massachusetts, 
houses starting' April 23 at the Pat- 
amount, Sprifttrflolcl. 

Phil loom o£ Kockwell-O'Keel* 
hand! 



58 



VARIETY 



LEG I ¥1 MATE 



Wednesday, April 22, 1936 




The Actors Forum is now sup 
posed to be non-exlstant, but the 
militant, or younger jgroup; in 
Equity is .known to be back of an 
Independent ticket which, will mark 
the association's forthcoming elec- 
tion. Recently the group held a 
night session that lasted until four 
in the morning, considering ways 
and means of putting up nominees 
to the Equity council. 

It will be the third instance in the 
history of Equity where an opposi- 
tion ticket has been present a't: the 
annual eection. First wa$ in 1920, 
when Wilton Lackaye opposed John 
Emerson for the presidency. There- 
after, however, the factions patched 
things up, while the present situa- 
tion the Forum continues to harry 
the administration. 7 GrPup; intro- 
duced an opposition ticket'last'Vear. 
It was defeated by a considerable 
margin, but the : result ' failed : to 
subdue the' youngsters;' 

Names ,of independent 'nominees 
have been sent to Equity' Separately, 
each accompanied by a petition. 
Forum dug up an almost- forgotten 
clause 1 in the- constitution which 
•permits individual nominations. 
Petitions were circulated -around the 
Players- a.nd other professional 'clubs, • 
without mention -of the Forum.: 
Usual method was to ask. [members; 
if . they cared to have the -specified' 
nominee' oft- the council. arid /signal 
tares were easily obtained-, in •-, that 
way. " v S v - 

•Opposition ballot, however,, will, be' 
on one. slip. ..It was first thought 
that separate slips .were required for 
eaoh indie. At last week's regular 
council session; it was ruled that the 
opppsish names would be listed, on 
a ballot. marked 'independent noml-.. ; 
nations,'- instead of 'pppo'sltfoh; 
ticket,' after it was pointed out that 
some candidates disliked .that;, term. 

That a prominent ..name "might 
sweep in the opposition has. been 
the subject of discussion among 
Equity leaders, but up to the dead- 
line Sipnday (20) ther'e was no par- 
ticularly" well-ltnowii among' the 
indie nominations. s/: 

lipth ballots will be mailed out 
Saturday 125), so " that they will 
reach out of town members 30 days 
before, election day; ; Enclosed, too, 
will be a proposed change in the 
constitution regarding junior • mem- 
bers, instructional data- and- sug- 
gestions from the officers. 

Method used by the Forum in 
campaigning with individual names, 
is regarded as an alert- manoeuvre to 
win votes. Each signer is a poten- 
tial voter in favor of the nominee 
land not many members haye sig-; 
natured more than one petition. 

The independent' candidates re- 
ceived by Equity up to Monday eve- 
ning, which was the deadline, are 
Edward Everett Hale, Alexander 
Kirkland, AUyn . Josiyn, , Richard 
Jordan, John Brown, Mary Morris, 
John Litel, Burgess. Meredith, Shep- 
herd Strudwick^nne. Revere, Ed- 
ward McNamara and Paul McGrath. 
Forumites apparently, did not decide 
on. a full ticket, ' since .there could 
have, been at least two more narn.es 
submitted. 



Current Road Shows 



Week April 20 
'At Home. Abroad,' Grand, 
cago, 

'Boy eets Girl,' Selwyn, Chicago. 
'Cyrano de Bergerac' '■ (Walter 
Hampden), Ford's, Baltimore,. 20-22; 
Academy of Music, Brooklyn, 23-26. 

'Ghosts' (Nazimova), Fairbanks, 
Springfield, ..O., 20; Memorial Aude, 
Louisville, 21; Cox, Cincinnati, 22- 
25. • 

'Her Week- , Phila- 

delphia. 

'Night of Jan. 16/ - 

ton. 

'Old Maid/ Carolina, Spartanburg, 
S-C, 20; Carolina, Charlotte, N. C, 
21; State, Winston- Salem, 22; State, 
Raleigh, 23 ; : Lyric, RichWond, Va:', 
24-25. 

'Personal Appearance/ Capitol, 
Albany, §0-22; .. Court Square, 
Springfield, Mass., i3~ 25.. 

'Personal Appearance/ Shrine 
Aude,. Oklahoma) : City, 20; Melba, 
Dallas, .21-2.2;.. W.bi'th,,. Fort Worth, 
23; Majestic Houston,' 24-26. 

San Carlo Opera, Auditorium, Chi- 
cago. 

'Storm Child/ Copley, pstPn. 
'Three Men on a Horse/ El Cap- 
ital!-, Hollywood. .' ! 



oft 



-Harina, 



.. JTrfree, Men 
Cleveland. 
i Three Men on a Horse/ Shubert, 
NeV'Hayen.'V. : 
'Threet^en oh Horse/ Garrlck, 
Philadelphia/ * ' 

'Tobacco Road/ lymouth, Bos- 
ton. "' ■:>■' I 
'Tobacco 'Road," Shubert, Newark. 
'Winteraiet/ Harris, Chicago. 



ENGAGEMENTS 

C'.ayton Collyer, Ronnie Bruland, 
'These Walls HaVe Ears.; 

Imogene Coca', Jack Smart, 
Stretch Johnson, Helen Craig, Cal 
Tlnriey, 'New Faces.' 

Betty Allen, 'May Wine.' 

John . Boyd, 'Mulatto.* 
. Eric Wojlencott, Joseph Sweeney, 
Don Douglas, Edna M. Holland, 
'Boy Meets Girl' (London co.). 

Edith King,..'One Good Year.* 



No Smoking 



Knoxvllle, -April 21, 
Little Theatre group got the 
gate in the high school at 
Rockwood, nearby hill town, 
when John Farnum, one of the 
principal mimes, lighted a 
cigarette on stage at the first 
rehearsal. 

Janitor pointed to a no- 
smoking sign and "unceremoni- 
ously escorted Farnum to the 
stage door. Entire cast fol- 
lowed in protest, claiming that 
the script for 'Mary's Ankle' 
called for nicotine business. 



'MEN' AND HOY-GIRL' 
IN TALENT SCRAMBLE 



Jerome Cowan,. 'Boy Meets 
Girl/ goes to Hollywood about June 
I, to be replaced by Millard Mitchell. 

Entire Philly company of 'Three 
Men on a. Horse' was in New York 
Monday (20) to read parts for Lon- 
don knd Boston, companies of 'Boy 
Meets Girl' or for replacements, in 
the New Xork or Chi companies. 

Ralph Morehouse, stage manager 
of the Philly 'Horse' company, left 
last. Saturday (18) to do ditto duty, 
for' the London 'Boy,' 

No 'Precious Stream' 

Tour This Season 

'Lady Precious Stream/ Morris 
Gest's Chinese novelty current at 
the 49th Street, N. Y., on a week to 
week basis, will not be sent on tour 
by. Morris Gest until next season. . 

Helen Chandler: and Bramwell 
Fletcher, two of the leads, are going 
into the London cast of 'Boy Meets 
Girl,' - while Clarence Derwent also 
goes to London, to appear in 'Kind 
Lady.' They, are due to sail May 9, 

dive's Pneumonia 

Colin Clive is still abed with 
pneumonia at his suite in the Algon- 
quin hotel, ■ N. Y. Complications 
which followed an operation came 
after he left the hospital, and took 
him put of the cast of 'Libel' at the 
Miller. 

English player is due on the Coast 
upon recovery. He has commit-: 
ments for three pictures. 





Overnight attention has been vfon by Irwin Shaw, ntmatlst 
for his. /Bury, the Dead/ which 'opened at the Barry^nope, i y \Zh 
Saturday (18). He is a Brook'lynite, currently on the Coast, though he 
planed in for the premiere and returned immediately. Shaw is at 'work 
on his. first , full length play .in between his present chores at the v.vi\ 
Radib' studio.. . ; ' ..." " ' ' ■ 

SBury the Dead' is a 70 minute drama, performed without inter ission 
It was shown* at the 46th St. last month for two nights by players who 
had appeared in another protest drama, 'Let Freedom Ring,' which 
flopped. Alex Yokel is how presenting it on an arrangement whereby 
the players are to receive 30% of the profits, cast Having organized 
as a group called the Actors Repertory Company. 

Author denies a street rUrtiof that he tore up several earli scripts 
because he rated them lousy, He did write some 18 short stories! how- 
ever, and all were rejected. ' 7 



Business relations between the late Florenz Ziegfeld and William An- 
thony McGuire, who authored 'The Great Ziegfeld' film, were not exactly 
cordial, despite his sentimental story. Author supplied the books for 
several of Zieggy's major musicals, including 'Rosalie,' which played at 
,the New Amsterdam, N. Y., in 1928. There was a dispute over royalties 
and McGuire was awarded .his olaim by. arbitration. 

About-that time, too, the -courts ruled .that playwrights' rojv 
tb be classed as money held in trust by managers, thereby 
guaranteeing payment to authors.- 

Late. Louis Wiley-then business manager of the N. . imes, was the 
referee in the- Ziegfeld- McGuire dispute. Opinion was 'written by Sidney 
R. Pfelfer,vBuff alb attorney. »■< 

: 'Perhaps the. most annoying fla-vv in the WPA's production methods 
is the long delay in presentations.' Top often the plays ' have rehearsed 
as much: as 14 weeks, by which, time the afctors have gone : stale and th» 
plays are let down despite the efforts of directors; :It appears; also, that 
authors ,fnd: others interested haye lost perspective, which accounts for 
see.-; ' ;perf orntance. 

:Be;h&^a) limit:, for regular ;prp.duetlpns. is four weeks for straight 
plays.' v So' far as the relief, angle'' of the project is- concerned, extended- 
rehearsals are okay* since the^layers are paid the -.Barne- money during 
rehearsals -%s&6r perf ormancep. 

JParheli? which wilt play a' repeat engagement on Broadway, will open 
at the 48th. St. theatre, N. ' Y., next week. Drama,, -which played th 
Barrymortf -fl^st> and .had a- '12-week- engagement ■ there,; was originally 
'presented' ^Sniltjrti ' and . Ayer,' For the coming engagement the presenter 
is Captain' Pierce ' Power- Walters, who was general manager for the 
young showmen. Show will have the 'backing of Leblang's. 

It- was generally conceded . that 'Parnell' could have extended its stay, 
W.hlch accounts for the revival. Dehriis King and- -Edith Barvett.-wtll 
appear as the leads, originally played by George Curzon and Margaret 
Rawllngs, both brought over from' England. 



Plays on 




N 



Rebuild Job Set 

For Majestic, JJtica 

Utica, N. Y., April 21. 

The Majestic, mica's^ surviving 
legit outlet, will. -be returned , to. the 
local Rlalto next fall. 

Owpers, of the Majestic -blqck, 
faced with a city demand that the 
theatre be radically renovated to 
comply with the city' building' code 
and state fire underwriters, will or- 
ganize a new holding company to 
remodel and lease the playhouse, as 
well as the hotel and stores Included 
in the building. 

Property recently changed hands 
at a mortgage foreclosure sale. Re- 
building will take piace ^during the 
summer. 



lily Cahill 111 Again 

Lily Cahill is again out of 'First 
Lady,' Music Box, N. Y., and it is 
doubtful whether she will rejoin-. 
Several times she was forced to bed 
toy ilness, and collapsed in the thea- 
tre when reappearing. 

/Miss Cahill plans going to her 
home in Texas for a rest. Reglna 
Wallace was tried out in her part, 
but Ruth Abbott has been assigned 
to it also. Anne Mason Is slated 
tttrgefc' the' berth permanently. 



BURY THE DEAD 

Melodrama presented at the Barrymore, 
Y., April 18, '36, by Alex Yokel's Actors 
Repertory Cojnpariy; written by Irwin 
Shaw; staged by Worthlngton Minor and 
Walter Hart; playing. -tline 70 minutes with- 
out Intermission;, curtain, raiser 'Prelude' 
by J. .Edward Shugrue and John O'Shaugh- 
nessy with' incidental muelc arranged by 
Fred Stewart. 

First Soldier : . . John . O'Shaugh'nessy 

Sergeant ' .Robert Williams 

Second Soldier Robert Porterfield 

Third Soldier Joseph Kramm 

Fourth Soldier "Joseph Wolff 

Priest . :Ed win Cooper 

Rabbi .Samson Gordon 

Private Drlscoll Robert Thomsen 

Private Morgan David Sands 

Private Dean Douglass Parkhlrst 

Private Webster James Shelburne 

Private Levy Bertram Thorn 

Private Schilling 1 .Frank Twed/len 

Captain, Nelll O'Malley 

First General Aldrlch Bowker 

Second General'-..... .France Beftdsteh 

Third- General .George O. Taylor 

Doctor , .Erl<v Walz 

StenOKr Booth Whitfield 

Bevlns...: 4 Garland Smttli 



Char'.le 

Renorter 

Editor ............ 

First Whore 

Second Whore , 

Radio 'Announcer . 
He6s S.chelllng 

Mrs. Dean - A '.\ 

3oa.n 

Julia Blnke ........ 

Katharine Drlscoll 
Martha Webster .. 
A Voice .>■►.-,.. . ... . 



.Jay Adler 

,, V WI1I Geer 

. ; . . .Gordon Nelson 
'..Dorothy Brackett 

: . Herta Ware 

. . . . .Eric Walz 

Knthryn Grill 

Mary Perry 

......... .Rose Keane 

I.esley Stafford 

-. . Norma Chambprs 
.'. Prills Bauersrrlith 
....William Hunter 



PRELUDE 



'Bllnky' 
'Basket' 
■Poppy' 



.Robert Thomsen 
, .Frank Tweddell 
Will Geer 



It is curious that managers hesi- 
tated about securing so stirring and 
thi'illlng a drama as 'Bury the Dead.' 
which was_ shown on Broadway for 
two evenings recently and accorded 
corking reviews. Alex Yokel was 
away at the time. When he read the 
script he accepted it immediately. 
Hollywood Was nPt backward in 
copping its kid author, Irwin Shaw, 
a lad of 23.- 

Play emerged from the mass of 
protests and propaganda pieces that 
a group around 14th ' street were 
handling. Specifically the players 
in 'Let Freedom Ring.' which had a 
brief Broadway stay and then 
switched to the Civic rep theatre, 
played 'Bury the Dead' with the 
New Theatre magazine partly in the 
background and a N. Y. book pub- 
lisher. Bennett Cerf, bankrolling, 
lokel has formed the group into the 
Actors Repertory Company. 



Production cost was small and the 
scenes are sllhoucted with spot 
lights curtain not descending dur- 
ing the hour and 10 minutes of per- 
formance time. 

'Bury the Dead' may be described 
as an anti-war or propaganda play, 
but this is not its correct rating. It 
is one of the most fantastic- stories 
about war and its miseries ever 
seen. Dramatic power of the play- 
let is such that the average play- 
goer is more apt to sit spellbound 
throughout, rather than regard the 
performance as just another protest 
against nations slaughtering their 
youth. Orchestra pit is an integral 
part of the proceedings. .There, at 
the opening, is a burial detachment 
digging a trench grave for six dead 
soldiers, whose bodies lie on the 
stage under their army blankets. 
Diggers, scratch themselves, com- 
plain about the job and object to 
the stench. The bodies are lowered 
and chaplains enter to say prayer. 

Groans" are heard from the pit 
and, one by one, the deceased men 
arise. There they stand, with their 
backs to the audience throughout. 
They converse with the soldiers and 
officers. They refuse to be buried. 
After the captain tells the generals 
about the situation a doctor is called 
to examine the men. His report is 
grisly. 'Private Drlscoll, fractured 
skulj; dead 48 hours; Private Lew. 
disemboweled by a shell, dead 48 
hours,' etc. 

And when the men just Will not 
He down, the generals come. Their 
appeal that the dead permit them- 
selves to be buried is of no avail. It 
is decided to send for their Women 
folk — a wife, a mother, a sister, a 
fiancee and so on . One by one the 
women talk to tTiieTr"'men,' asking 
that they be buried— but 'did it hurt 
much, Jim?' asks the wife. And the 
mother insists that her son show 
his. averted face but cries out in 
horror when she sees it. 

And the men do not lie down. 
They wander over the earth, living 
dead. 

The playing is as spirited as the 
Writing. Performance click of the 
evening comes from Paula Bauer- 
smith, as the wife of a mechanic 
whose wage of $18.50 per week had 
kept them in penury and denied 
them the privilege of parenthood. In 
her frowsy coat she stands there 
lashing the husband for his short- 
comings, even though he's dead. 
Curtain raiser, 'Prelude.' has three 



To familiarize out-of-towhers with WPA drama, as presented in New 
York, the regional head has placed: reproductions and sketches of the 
costumes .and sets of current "WPA plays on view at the- Hotel New 
Yorker for oh^ w:eek. In conjunction ! with a convention of Eastern Con- 
ference of Public Speakers. ' 

Miniatures, hiadels and pasteboard watercPlors representing them 
have been. hung, in one of hotel's meeting, rooms. There are about 200 
sketches - and 30. models. ; 



Erlanger's Biltmoi*e and Mason Opera. House in Los Angeles are 
profiting financially from the controversy that split the ranks of the 
Townsend old age pension followers." Fpr more than a 'year the Town- 
sendites have been holding daily noon-day-rinefetings in the Mason, one 
time ace- legit, house, in Los Angeles. When the split' occurred, the 
opposition: faction made a. deal- with the Biltmore for similar noon-day 
sessions, witli th e result that- bpth houses are benefiting by several 
hundred dollars of added revenue, weekly. 



Players of the Henry Street Settlement presented the war episodes 
of 'Hiss-Boom-Blah' by George, Middleton, giving only the first part 
under a 'Hiss' label, last Friday night . (17) in their own theatre on Grand 
street, N. Y. , 

Eva M. Fry staged, with settings designed by Samuel Leve. Bernar 
Bunin. handled, the technical end. Prior to the. drama, .a dance demon- 
stration was staged under irection of Joan Woodruff. Program was 
used three ni Jits. 



Majestic theatre, Brooklyn, formerly one of the top New York houses 
in the legit subway circuit, is operating Only Sundays now, usually with 
Italian operettas. 

Management states it is more profitable to keep dark during the week. 
Picture policy try was unsuccessful because house could not obtain the 
desired films. 



Jack and Harry M. Warner, from the Coast and London, respec, both 
deny that .they personally, or W4rner Bros, as a company, have con- 
tracted to finance Marc Connelly as a Ijegit producer next season, under 
a six-play set-up. 



main players, all wounded men in 
wheel cliairs, one minus an arm, an- 
other with both legs amputated, the 
third sightless. Playlet is rather, 
confused, but .that is explainable, by 
the fact, that the group got it to- 
gether hastily. It, replaced 'Over 
Here,' another short piece, also'ahtU 
war. ' Bitter 1 enough, but not com- 
parable to 'Bury- the Dead.' Ibee. 



LAPY LUCK 

Corrte-ly- In three acts presented at the 
Adelphi; N. Y..' April 15, '30,. by Robert 
Sterling; written by ymnn Adler and R. 
h. H11U staged by former; $2.20 top. 

Uncle Tlge '. ; Leslie King 

Leander' P'raley .Seth' ArndM 

Winnie Fraley ...Maud Richmond 

Petrlcoff Kavonsky; Sam Sid man 

Rudy Larkln Charlie. Eaton 

Lorna. Frnley ,. .'Eileen Myers 

Alice Fraley ..Viola Frayne 

Mark Fraley... James Norrls 

Ted McCoy. .....Hurst Amyx 

Robli\ Boyd....' Hal) Sheltoh 

"Whip"' Lash...... ;...Jack Hnrwood 

Matt Corrigan ....J. Robert Haag 

The. Adelphl has not been lucky 
in its sparse bookings and only luck 
would account for its present ten- 
ant getting by. 

Presenter counted on a scheme 
whereby persons attending the show 
would get a cash prize out of profits 
of the play, but gave little atten- 
tion to the play itself. Result is that 
there will be no profits. Even the 
offer of admission for one buck and 
the mirage of prize money is not 
sufficient lure. 

•Lady Luck* has to do with a mid- 



west family of morons residing i 
Los Angeles. All but one daughter, 
who is a> stenographer, are minus 
jobs and .stony:- broke, .partly because 
they woujd rather take a chance on 
the numbers, or the : races. They are 
mostly concerned with getting gro- 
ceries, -but' their credit is nix. 

Performance is a succession of 
complaints, njuarreis and bickerings, 
and it has been demonstrated time ■ 
and: again that this type of drama 
does not provide diversion. As for 
direction, it literally creaks, al- 
though that fault seems immaterial. 
Heroine is beloved by two males, 
bno a dumb politician and' the other 
a G-man disguised as a solicitor. Of 
course, he gets his man and the girl. 

Patrons are asked to boost the 
show- and express their opinion of 
the play. One w-ord of t\v6"letteT3- 
should be the answer. 

(.Withdraicn. Saturday after four 
days; printed for the .record.) l*>ve. 

Two More Tenters 

. Chicago, April 21. 

At least two tent show companies) 
are being organized here and will 
buck the steady decline of that 
form of entertainment. 

Two old-timers in. the field* 
George Roberson and George Sweet* 
are in the loop assembling casts. 

As in the past, Roberson will 
covet' Illinois and Wisconsin. «' hl ^* 
Sweet will tour Iowa and Missouri 



4 



Wednesday, April 22, 1936 



IEGIIIM4IE 



Variety 



59 



jumbo' Folds with Much Dissension 
And Way in Red; Jock Whitney Lost 

I; Creditors Offered 50% 

Barton's Pratt-Falls 




m kim [Draniatist-ManageF Fight Simmers 

With Both Sides Sticking to Guns; 
May Be Dragged Out Two Years 



'. ended at the Hippodrome, 
.., Saturday (18) amidst much 
Internal dissension. Wealthy back 
ers of the show, not in evidence 
around the house, re holding the 
bag. The players worked 12 per- 
formances the , final week, without 
extra remuneration, on a. promise 
irom illy. Rose that the engage- 
ment might be extended another 
twol weeks. : His last word on that 
point Was 'I got mine* and he also 
remarked that his 'personal profit' 
on the final week was $20,000. 
' Total investment approximated 
$290,000. Of that sum Jock Whit : 
ney and a group went for $160,000 
All they got back was. an additional 
$15,000, advanced for salaries. Her- 
bert Bayard Swope put in $20,000. 
with no reported return. rly this 
week, however, the Whitney group 
proposed putting up. .fresh; money, 
to protect it? interest in the ex- 
pectation that the planned Texas 
date will be prosperous. Around 
'$ip6,000 of production outlay was' 
paid out of operating revenues. 

Creditors were offered 60c on. the 
dollar at the finale, with around 
$26,000 in claims. 

Action was. taken against Rose 
for a claim of $3,000 for lithographs, 
printer refusing to reduce the bill. 
He collected with the .aid of a city 
'marshal, who; camped in the Hipp 
during, the last week. 

Ads • in the dailies for the final 
performances announced free ad 
mission for children, at matinees and 
women in the evenings. Show was 
reported sold out in advance, but 
would-be patrons could secure tick- 
et J from pavement speculators. 
Early , in the engagement Rose bat- 
tled with ticket brokers, refusing to 
accept terms. Final week's gross 
around $38,000. 

The Hipp box office was in tur 
moil, even before 'Jumbo' opened. 
(Continued on page 70) 



William Gaxton, back from Mex- 
ico, jogged, into the Lambs Club 
sporting a beard , and - a sombrero, 
Hirsute adornment is confined to 
| the chm and is very black. 

One evening last week, roaming 
autograph seekers picked on him on 
the pavement in front of the Music 
Box. : " He signed' fhe' : name of Tom 
Mi 



Editor Variety: 

In reviewing the 1,000th perform- 
ance of 'Tobacco Road* in the April 
1 issue, your correspondent stated 
that in my diance routine following 
the: evening performance .of the 
show, I took a pratt-fall and .didn't 
do it on purpose. I am taking the 
liberty of refreshing your memory 
regarding this pratt-fall and if he 
takes time off and peers through the 
Variety records, he- will And that 
this fall is part of my 'Shooting of 
Dan McGrew' routine. 

May I add that if your corre- 
spondent wishes I will be happy to 
my entire routine and throw in a 
couple of pratt-falls without any 
extra charge. James. Barton. 

YIDDISH LEGIT 
ENDS GOOD 
SEASON 




Show, Sets Leads 
For London 'Jan.' 



Hollywood, April 21. 
Al Woods has bought the stage 
rights to 'Censored,' Federal Thea- 
tre Project play by Conrad Seller, 
which opened last Saturday (18) at 
the Hollywood Playhouse. Plans to 
do , it_in_New- .York. lhls.falL.Aftfir...a 
rewrite job is finished. 

Woods also plucked 'Night of Jan. 
16* from this theatre, where it lan 
guished under the ■•title of 'Woman 
on the Jury.* 

While oh the Coast, Woods picked 
four players for the cast of 'Jan. 
16' for London, where it opens at 
the Lyric on Sept. 16. They are 
Purnell Pratt, Corinne Griffith, 
Henry Kolker and Ferdinand 
Gottschalk. Jack Waller is assq 
ciated in the production. 



Miss Anderson, Heroine 

Knoxville, April 21 
Judith Anderson, appearing with 
Helen Menken in 'The Old Maid' at 
the. Lyric theatre, here, averted a 
panic and stampede when a small 
fire broke out backstage during the 
last act. 

Audience saw smoke roiling out 
from the wings and crowded to the 
exits.. At the first .sign of disorder 
Miss Anderson rushed on stage, 
called for house lights and urged 
the patrons to remain calm. 

tage Manager Harry Hanlon 
joined Miss Anderson on the stage 
land' explained there was no danger 
I Both""".' assured - "the - -audience —that 
nothln dangerous had occurred. 
Then the show went on. 



PIX COS. AGREE 
NOT TO Bit. 




Film company play reps in New 
York have decided not to finance 
any further legit production until 
the terms of the proposed Drama- 
tist Guild contract are changed 
Claim that the . terms are 'unfair 
to the legit managers and that film 
companies, under the circumstances, 
would rather be on the sidelines. 
Picture companies involved in the 
decision are Metro, Warner Bros., 
20th Century-Fox and Paramount. 

While this decision was reached 
by the New York reps on their own, 
and not actually by the company 
chief execs, it is nevertheless the 
first definite expression of viewpoint 
by Holly wood, on the battle between 
Broadway playwrights and man- 
agers. Sam Goldwyn has openly 
stated that he Is in favor of the 
dramatists, but outside of that 
there has been no statement from 
fllradom until this move, a distinct 
victory for managers. 

Action is not . unexpected, how 
ever, since the new Dramatists 
Guild contract was brought about 
through the Writers' avowed inten- 
tion .of 'stopping Hollywood financ- 
ing of plays, which cuts down film 
sale prices automatically.' 

Orpheum, K. C, Folds 

The Orpheum, Kansas City, which 
opened with legit around the first 
of the year, has called It a season. 
House secured eight attractions 
arid, attendance was reported excel- 
lent. There were not enough road 
bookings available for balance ot 
the spring period,' however. House 
is controlled by Marcus Heiman and 
Martin Beck. 

Victor Leigh'ton, booking special- 
ist, managed' the theatre, leaving 
^ew York for the berth. He always 
wished to be nearer his son, who 
^ at Tucson, Ariz., and Is at pros- 
wit on a visit' there. 



New. York's Yiddish legit finished 
up its best season in some years 
Saturday (18), with all regular com- 
panies-closing. There are still a 
half dozen Yiddish theatres open, 
but all with touring and stock 
groups on day-to-day basis for as 
long as weather permits. 

Season for Second avenue was an 
unusual one. It opened with four 
theatres, all doing musicals, and no 
dramas. One of the quartet proved 
a smash, 'Fishel der Gerutener' at 
the Yiddish Folks lasting through 
the entire season. It goes on tour 
through the U. S. now, with cast 
intact. 

Other three musicals didn't go 
very far, but the Public followed 
With a second show several weeks 
later, 'A Beautiful Dream,' hieh 
clicked. It Is now on tour, also, 
with cast Intact. Jennie Goldstein 
couldn't make a go of musicals at 
the National and, after two at- 
tempts, switched to drama, then 
gave up. 

At the Second Ave. the first show 
didn't go far,, but ah importation of 
Leo Fuchs, European star, for the 
lead of 'Lucky Boy' seemed propi- 
tious. Got a good head start. How- 
ever, impresario of house, Michael 
Sachs, died in mid -season. Cast 
took over on co-op basis and played 
mostly for the benefit of the stage 
hands. There was at least one week 
with no pay-off for the cast, one 
dark- week and one week at 35% 
payoff. Fuchs Is now touring 
'Lucky Boy' with partially the same 
cast on his own as actor-manager. 

Two houses in the Bronx and 
three -in Brooklyn did fairly, best 
b.o. return being grabbed by the 
Lyric, Bronx. Stock in Detroit did 
very well, but several other stock- 
groups flopped. 

It was the first season in years 
when no dramatic troupe got any- 
where, either on Second avenue or 
on the road, Maurice Schwartz 
trouping in Europe and V. Buloft 
being in South America. 

GIL GABRIEL, DRAMA 
CRICK, GOES PICTURES 

First Broadway drama critic to 
be snared by Hollywood Is Gilbert 
W. Gabriel of the N. Y. American, 
who is due on the Coast late this 
week, under, contract for eight 
weeks with Paramount, which re- 
cently purchased his novel, 'I, James 
Lewis,* for Aiming. Rights brought 
$11,000. Reviewer will , make the 
adaptation. Both deals were han- 
dled by Lyons & Lyons. 

Gabriel and John Mason Brown 
of the N. Y. Post have consistently 
topped Variety's annual box score 
on drama critics for the past eight 
years. Their percentages of predic- 
tions as to the success or failure 
of shows have been so -.'lose that it 

is a .tuft-up " ni«-i- 

among the reviewers. 



LAURILLARD CRITICAL; 
IN NEW YORK H0SP. 



EMPORIA HAILS 
HOME-TOWN 
BROCK 



Edward Laurillard, London show 
man, was reported sinking at the 
Harbor Hospital, N. Y.„ Tuesday, 
following, two operations. In the 
absence of any kin, surgeons asked 
permission Monday evening from 
a friend of the stricken man to 
make the secondary incision. Re 
plied that the decisidh was up to 
them, Laurillard was taken to the 
operating room at midnight after a 
blood transfusion. 

Laurillard and George Grossmith 
were formerly among the most 
prominent of London jnanagers, 
operating a large string of legit 
theatres. They were in a number of 
theatre and play deals with the 
Shuberts, also. On his present trip 
here Laurillard was mentioned as 
being interested in several plays 
sponsored on Broadway by Lee 
Shubert. 



Emporia, Kansas, Bro,ck Pember 
ton's home town, got all excited in 
his honor when the producer went 
there for the local showing of 'Per 

sonal Appearance,' which he pre 
sented. 

Stand rarely gets a stage show 
and "the cast was cordially received 
Players were guests at the home of 
Mrs. William Allen White, wife of 

Emporia's editor. 

Peniberton has been appointed 
head of the committee for the East 
ern seaboard working for the presl 
deiitial nomination of Governor Alf 
Landon, Kansan candidate. 



DEFER 'OLD MAID'S' 
LONDON OPENING 



Second Operation for 
Mrs. Melissa Grossman 

Philadelphia, April 21. 
Mrs. Melissa Crossman, wife of 
Forest Crossman, Earl Carroll P-a., 
was 'much improved' yesterday 
after .undergoing a major operation 
in Fitzgerald Mercy Hospital, 
Darby, near here. 

Rushed to the hospital a week ago 
In critical condition, Mrs. Crossman 
was given ■ two blood transfusions, 
and art operation. Second operation 
took place last Saturday (18). 
Crossman, here with Eai-1 Carroll's 
tab 'Varieties,' remained in town 
after show left. 



London, April 21 
'The Old Maid,' American Pulitzer 
prize play of last season, which has 
been touring prior to London open 
lng, has been indefinitely post- 
poned. 

Show has been In the provinces 
seven weeks and was skedded for 
opening at the Queen's Thursday 
(23). Management, however, doesn't 
figure it's in shape and has pre- 
ferred to call the whole . thing off 
tor the time being. 



Gordon's Nappy 



Calleia Sues Yokel 

Joseph Spurin Calleia, actor now 
under contract to the Metro studios, 
has filed suit for $50,000 in the State 
Supreme Court, New York County, 
against Alex Yokel, producer of 
•Three Men On a Horse.' Calleia 
claims the money due him for ser 
vices he gave In advising on the 
direction, casting and general pro 
duction of the play. 

Summons in the case was served 
on. Yokel last week by Kendler & 
Kendler, Calleia' s counsel. 



London, April 12. _ 
Daniel Mayer Co. has concluded 
arrangement to present 'Saint 
Helena,* by R. C Sherriff and. 
Jeanne de Casalis, in New York. 
It will be produced there by Max 
•Gordon, In conjunction with Metro. 

Play, with Keneth Kent as 
Napoleon, has settled down here 
into a successful run. 



rgument between the managers 
and authors over the latter's new 
contract is still hot, but simmered 
during the past week. Another 
break will come when the manager 
Issue their form of . contract,' Pi'ob" 
ably late this week. From the au- 
thors' side it wis stated that if 
there is ho settlement soon, the ,; 
dispute may stretch over two years, 
that being the time- limit put in the 
Dramatists Guild 'agreement.' 

One of the paramount Issues re- 
mains the film rights provision in 
the authors' new document. Man- 
agers' contract 1p. said to contain 
elastic provisions ' covering such 
rights. A producer may thus' con- 
tract to give the author as high as 
100% of the film money, dependent 
on the reputation or standing of .the 
dramatist. v . 

Under the old basic minimum 
agreement -a like- contract -could -be ._. 
entered Into, with the author get- 
ting all the. film coin should the 
play be sold to Hollywood, but stip- 
ulating that in no event was the 
manager to receive more than 50%. 
Arguments 
Assumption of the Guild that the 
producer is unnecessary is. not 
borne out by the records, the man- 
agers point out. . Few authors are- 
known to have the managerial skill 
that makes a successful producei'. 
Pointed out, also; that authors, in 
putting on their own plays, as 
planned, cannot be expected, to de- 
tect the weak points, such as/man- 
agers do who ..turn out successes. 
Questioned further whether authox's 
can make the right decisions on 
scripts of other writers prior to 
presentation. 

While such points are more or 
less theoretical, it is still, claimed 
by the managers that it.is the new 
authors who will be mostly affected 
jf the authors* contract remains as 
is. Reason put forth is that backing 
will be difficult to secure, despite 
reports that downtown Interests are. 
reported ready to supply the cash. 
That might apply to a limited num- 
ber of productions, arid further 
financing would only come if out- 
standing • successes were registered. 

A nulnber of new plays have been 
secured by several managers under 
optional agreements. Letter forms 
of agreement have been made to the 
effect that the contract ultimately 
agreed on between the managers 
and authors is to be entered into 
later. What will happen if the dis- 
pute is not settled soon is to be 
worked out then.r. 

Delays 

Managers' contract was delayed 
because of changes deemed neces- 
sary. That followed telephonic con- 
versation with heads of the Guild. 
Managers insist that time after 
time the argument seemed ready for. 
solution, according to their phone 
talks, and that subsequent remarks 
from the Guild were to the effect 
that 'nothing could be done about 

it!' Dramatists say exactly the 

same ' thing about" the maWgefsT 

Most . managers have now signed, 
up with the League of New York 
Theatres'. Only known promlnents 
who have not signatured are Sam 
H. Harris, Arthur Hopkins, John 
Golden, and Abbott and Dunning. 
Stipulation is that no producer will 
Use the Guild's hew contract and is 
open to injunction proceedings if 
violating the agreement. 



Kaufman's Plans 

George S. Kaufman plans, a sum 
•mer stay in. Hollywood, but not un 
der studio commitment. Due there 
in June, he will again collaborate 
with Moss Hart in writing a play. 
.Schedule calls for the authors to 
devote three hours daily to the task. 

Thft Music Box, X. Y„ is slated 
for one of Kaufman's dramas in 
October. It probably will be that 
one which he is Working on at pres- 
ent with Edna Ferber. 



Lew Hearn Watching 

Chicago, April 21, 
Lew Hearn Is in town watching 
Herb "Williams act in 'At Home 
Abroad' at the Grand. 

Will take Williams' place in the 
musical after the Chicago engage- 
ment, Jf the show goes on the road. 



'De Lawd' Lecturing 

Charlotte, N. C April 21. 
Charts Winter-Woods, professor 
of dramatic literature at Behrtet 
College (Negro), Greensboro, who 
played De Lawd in 'Green Pastures' 
for a time, is lecturing at points 
over the Carolina s. 

Doi-'K part of the De Lawd char- 
acterization. 



New Romberg-Harbacfi Op. 

Hollywood, April 21, 
Sigmund Romberg and Otto Har- 
bach have completed a new operetta, 
•Forbidden Melody,' for Broadway 
production In the fail. Sam Grlsman 
will produce. 

Romberg composed the melodies 
on the Coast. 



Chicago Finds Out 

Chicago, April 21. 

Chicago's first legit premiere in 
years lasted just two days at the 
Studebakcr when 'From Out of the 
Darkness,' by Paul Salvator), folded 
on Tuesday (14). Cast of seven 
was paid out of the bond posted 
with Equity, 

Anti-war piece was roasted gen- 
erally. 




VARIETY 



■_ t fp I I I M A i t 



Wednesday, April 22, 1935 




HAPPY HYPOCRITE 

London, April 9. 
Piny In words , and rnuelc by Clemence 
Dane and Richard: Addlneell, Dosed on 
novel by Max Beerbohm, presented by 
Ivor Novello and Richard D. Rose at His 
Majesty's theatre, April 8, '3G. Directed 
by Maurice Celbournei .. ... „ 

Amor , arlus Gorlhsr 

Mercury . .. . i.Carl Harbord 

Lord George -Hell .. .Ivor Novello 

Sir Folturd FolIaraV. . . Philip Desborouph 

Beau Brummell ..Charles Lefeaux 

Bishop or St. Alfred's. .Fewlaas Llewellyn 

Garble . William Dewhurst 

Mr. Aeneas .... . Stafford Hllllard 

Lady Otterton ...... . Viola Tree 

La Gaiiibogri Isabel Jeans 

Jenny Mere ; .....Vivien Leigh 



Difficult to assert any definite 
prognostication regarding the finan- 
cial success of this undertaking. 
The libraries 'must .have similar 
skepticism, because up to noon of. 
the day after opening, ' they, were 
stilly debating whether to . speculate 
with an advance- buy. 

First-nighters were extremely well 
entertained with 'the. production as 
a whole. It possesses novelty and 
fantasy. These in themselves, would 
not be sufficiently alluring, but the 
whole has been so artistically , pro- 
duced that' one cannot help but be 
carried away with admiration, for 
the courage of an actor-manager ill 
presenting so uncertain a financial 
enterprise. " 

Lord Hell, a dissolute rake of the 
Regency period who drinks brandy, 
cheats at cards, takes on and flis-. 
cards mistresses galore and is, from 
every angle, a fast worker, falls in 
love with a simple, country maiden 
who rejects his overtures and says 
she will wait until the f ight man 
comes along, with a . saintly face: 
which "shall be typical of his charr 
acter. SO Lord Hell : goes along, to. 
Bond Street, where there is a maker 
of masks, and secures a saintly 
one. ' • 

Thus equipped he woes and wins 
the maiden, and . they live a life of 
love in a little cottage In the coun- 
try. At the end. of a month his lat- 
est mistress tracks him down and, 
in a spirit of tevenge,' tears off his 
mask so that the maiden will see 
him as he was. But Jo, the maiden's 
purse love has transformed him into 
a beautiful being. 

From this synopsis, one might de- 
duce that a wise cracking first night 
audience "would be bored. On the 
contrary, they were regally enter- 
tained. 

Production is most artistic, the 
dialog naiye, incidental music in 
keeping, and the 1 cast brilliant. 
Novello himself is better than in 
anything else he has heretofore es- 
sayed. He reveals himself as capable 
of assuming an exceptionally virile 
characterization. 

Theatregoers witli any leaning to- 
wards novelty and fine things, will 
enjoy this wholly different 'enter- 
tainment fare; but how many such 
are there? And even with capacity 
audiences, it will take a consider 
able time to repay the cost of pro 
duction. /old. 



ander Hevesi, Major honors, how- 
ever, go to Gizy Bajor, for her ex- 
aulflite rendering. of the lead femme 
role.' 

She Is ZiUa, shrew whose taming 
is the subject of. the comedy. For 
a single kiss, she'demands that the 
gallant knight: whose llps...she .seals 
with it, remain mote for three years.' 
When the king, offers a prize to who-, 
soever will give back nls trusted 
knight's powers of speech, but 
threatens to have him who fails in 
the attempt beheaded, Zllia under- 
takes the task. . Not until her spirit 
is broken, her love for the knight 
made manifest, and . she. faces the 
executioner's block, does the happy 
ending cpme about. 

Very difficult part for Miss Bajor 
because, she speaks .all the time and 
for' Eugene Tores, because most of 
his time he does not speak at all. 
Both; as well as the rest of the cast, 
acquit themselyesadmirably; Jacotil. 



RUEBEZAHL 

Berlin, April 10. 

Hans Christoph Kaergel's "Ruebe 
zahl" at the State Playhouse, Dres 
den, is based on 'the old fairly tale 
of the spirit of the Giant Mountains 
who produces darkness, thunder and 
lightning with a single gesture of 
the hand. 

Destiny of a .voodchopper, who 
has a sick wife and a little girl who 
is the joy of his life, is depicted in 
six scenes. 

Scenery is very beautiful, show- 
ing the mountains in summer and 
the deep snow of winter, Ruebezahl 
. appears.. I n di fferent gui ses-46-coav 
pel the people to the love of nature 
and the right way of living. In the 
wood Gutter the good , spirit finds 
the bitterest opponent. He defies 
Ruebezahl, but after adversities, the 
death of his wife and loss of his 
little daughter, whom Ruebezahl has 
enticed out into the snowy night, 
the wood cutter acknowledges the 
supremacy of the mountain spirit. 

All the roles are splendidly han- 
dled and the author and actors re 
celved unstinted applause at the 
premiere. 



A NEMA LEVENTE 

(The Mute Knight') 

Budapest, April 5. 
Three-act comedy in vorse by Eugene 
Heltal, at the Magyar theatre. Directed by 
Alexander Hevesi. Cart, Glay Bajor. Eu- 
gene Torus. Blanoa Pechy, Zoltaii Szakacs, 
Theodore Blllcsl, Louise Szekely, Vera PI* 
ler, Vera Senr.yey. 



A 15th century setting and an en 
tire evening of rhymed verse are 
things of which most managers 
would fight shy nowadays. Yet 
'Mute Knight* promises to be one of 
the popular hits In the Magyar the- 
atre's current season of successes. 

This is due mainly to the enchant 
lng light verse of Eugene Heltal 
rare combination of poet and play 
wright. That the entire cast, unac 
customed to this obsolete, genre, 
speaks the rhymes and acts the 
charming, playful Renaissance com- 
edy with a perfect sense of . style 
yet brightly and vivaciously, must 
be credited to the directing pf Alex- 



Her Last Adventure 

London, April 4. 
Play in three acts by Mrs. Belloc 
Lowndes, presented by Sydney W. Carroll 
at the Arnbassadors theatre, March 30, ' '31. 
Production by Robert Atkins. 
Eva Budo Jane Carr 

Jim Malton ............ ..George Mtilcaster 

Guard .....Clement Hamelln 

John Welbecfc ............... H. a. Stoker 

Helen Hay ward ....... .Margaret Webster 

Taxi Man ". ; Valentine Rooke 

Man ........................ Hyde White 

Girl ..................... Eleanore Wilson 

Maid ...................... Marjorie Held 

Inspector ............ . Neville Brook 



Mrs; Belloc Lowndes' Is a clever 
and successful writer of .hooks.- As 
a playwright she has still to make 
the grade. 

There is tie basis of a plot here, 
hilt the- action is .episodic and -hot 
cumulative. 1 

In' its present forrh It cannot be 
taken seriously. Jolo. 



SPREAD IT ABROAD 

London, April 2. 
-Revue In two parts. Book and lyrics, 
Herbert Farjeon; music, William Walker; 
dances and ballets, Waiter Gore. Features 
Dorothy Dickson, Ivy St. Heller, Nelson 
Keys, Lyle Evans, Tessa Deane, Hermlone 
.Gingold,. . Walter Crlsham. Presented by 
William Walker at Savllle theatre, April 1, 
'38. Production by C. Penis Freeman. 



'Spread It Abroad' has many of 
the ingredients that go to make for 
success in a revue,, but It. is not 
without its improvable moments. In 
fact, there are too many such spots, 
due In a considerable measure fo 
what is apparently. Insufficient re- 
hearsal. 

There are few sketches that stand 
out, and this may be due to the ap- 
parent lack of. rehearsals.. Tempo 
is not In keeping with this type of 
show. 

Even Nelson Keys seems to be 
devoid, of his . usual sparkle, though 
at times' he. manages to inject an 
effective uppercut. He has always 
been counted upon to score effec- 
tively with -.his ttrimicry, in which- 
field Ivy St. Heller has on numer- 
ous occasions acquitted herself sat- 
isfactorily, also. The two of them 
on the stage at - one. time offering 
alternate imitations of stage stars, 
should be something exceptional, but 
isn't 

Dorothy Dickson, a fine dancer 
and a sweet singer with not much 
voice, proves herself also to be an 
actress. 

Many others In "the cast sing; 
dan: 3 and play parts quite effective- 
ly but each scene is prolonged be- 
yond its climax. 

There are some smart lyrics, rea- 
sonably, sde&sing. _mjisic t _att£a£.tLye. 
dances and .ballets and neat produc- 
tion. But the whole could be im- 
proved by firm tightening and 
speeding. Jolo. 



hears on the variety stage from 
crossfire comedians. 
• ~~x com1?roy~^"cWp^eTiT"plaTeTS- 
tries to inject a semblance' of real- 
ity into the piece, but can't. Story, 
hoWevor, could form a good back- 
ground for a musical comedy. 

JolQ. 



SUPERGIALLO 

('Super Thriller*) 

Rome, April t. . 
Antonio Gandual© productloti. - From- etbry- 
by G. Qlanninl. At Ellaeb. Rome, 

'Superthriller' is about, a house 
party at whioh a very valuable 
bracelet is stolen. . While all the 
guests are admiring the bracelet 
which Franz Rauber has just: given 
to his wife the lights suddenly go 
out; when they go- -again, no 
bracelet is to be seen. 

To avoid scandal all the- guests 
agree not to call the police, but to 
try to get at the bottom of the mys- 
tery without outside help. Young 
Roberto di Azevlo, whose father has 
been financially ruined, and who Is 
therefore Interested In staying on as 
a house guest as long as possible,, 
volunteers to conduct the inquiry. 
Imagine Roberto's surprise , and 
chagrin when the jewel is found In 
a drawer of the closet in. his room. 

Fortunately, the daughter of the 
house, Angela: Aster, is in love with 
Roberto and believes In his inno- 
cence; so the two work together to 
discover the real culprit. Bracelet 
disappears agalnv. In fact, it seems 
to spend a good deal of time disap- 
pearing and reappearing. "When; in 
the end, Roberto does discover the 
guy who's done it all, he discovers 
at the same time how a vicious 
financial intrigue caused his father's 
ruin. 

Good entertainment: Eeln. 



WARBECK 

Berlin, April 5. 

The. familiar story of Perkin War- 
beck, claimant, to the throne of 
England under Henry VII, is the 
theme of this new drama by Her- 
mann Burte, just produced at the 
Volksbuehne (People's Stage). 

Though history regards him as an 
impostor hired by the remnants of 
the followers of York, and other 
dramatists have made the question 
of his genuineness the central prob- 
lem of their works, Burte chooses 
to regard him as the. real Richard 
pf York and the legitimate ruler, 
who miraculously escapes from the 
Tower and eventually seeks refuge 
in Scotland. 

By nature shrinking from blood- 
shed, yet determined to- assert his 
rights, he secures the willing sup- 



port of the Scotch King James TV 
and goes forth Into battle, against 
tire Ta &or-f orces. Here h^^evetopsy 
altruistic qualities incredible' lh a 
Plantagenet. Rather than" see his 
beloved subjects slaughtered for his 
sake, he gives up his cause and de- 
livers himself voluntarily to the 
enemy. 

As Burte imagines him, Warbeck 
dies on the gallows as a' martyr, In 
his soul more kingly than any king. 
Mathias Wleman plays the part of 
the noble, long-suffering hero, and 
Helnr-ich -George-is Henry-VIJi- — -— 



TRIANGOLO MAGICO 

('Magip Triangle') 

. Rome, April 7. 
Produced by A. De Stetanl. Features 
Anna Solbelll, Calo, Camlllo Pllotto and 
Carlos Lombard!. At the Qnlrlno, Rome. 

'Trlarigolo Magico' is . more . ambi-: 
tious than the ordinary detective- 
play, characters all being unusually 
exotic, and the plot being sort of 
self- conscious because all the time 
things' are happening one of the 
characters is fitting them Into a 

novel he is writing. 

It's all about a very .beautiful. 
Russian . Woman, Federica Ullstein, 
one of those very snaky, tempera- 
mental, fatal types. She has a 
brother , who Wants to get money 
from her, and a lover who Is fasci- 
nated by her, but has his doubts 
about wanting to marry so much 
dynamite. Also a husband who' is 
very philosophical and cynical and 
very matter-of-fact about suggest- 
ing she get a divorce and marry, the 
other guy. And a novelist admirer 
who lives on the floor below and 
has dedicated one of his opuses to 
her. 

The lady gets killed, and the po- 
lice and the novelist set to work In 
their different ways to figure out 
who did it. Police hit on the most 
obvious -solution, and the novelist, - 
having a more complicated mind, 
hits on the least obvious person— 
and is right. 

Original and amusing. Heln. 

N. Y. Stock Hop 

Attempt to conduct stock oil the 
lower East Side by Chamberlain 
Brown was a flop. Spotted in a 
burlesque house once known as the 
National Winter Garden it lasted 
three weeks. 

Young, actress is said to have -in- 
vested $300 in the venture in return 
for being assigned lead parts. 



wo new plays put on by man- 
agements' witU short bankrolls Wer * 
fast flops last week. At the Mana- 
field, where 'Summer Wives' wa g 
parked for its solitary week, there 
Was -a series of arguments between 
Jack Under and D. S. Wolfsori, the 
•presenters: raostlyabb'tit money mat-" J 
ters. Show's salaries were guaran. 
teed by Leblang's, the agency g^i 
ting a headache for its end. 



Inside Stuff-Radio 



(Continued from page 51) 
makes for more efficient employment of wavelengths In long distance 
communications at various times in day and. different seasons of the year. 

Method of station representation which Will be drastically different 
from those that now prevail is being, readied by the John Blklr organi- 
zation for unveiling at the July convention of the National Association 
of Broadcasters. 

Blair and George Isaac, head "of the Chicago office, are due in New 
York the latter part of this week to discuss the firm's new plan of 
representation with Murray Grabhorn, manager of the local office. 



BABY AUSTIN 

London, April 8. - 
Comedy In three acts by B. C< Hilllam, 
presented by B. A. Meyer in association 
with Jose Levy at the Strand tlieatre, April 
7, '9C. Produced by Leslie Henson. 
Henry. Notthorpe. .'•.....'Bromley Davenport. 

Roland Fugb-Jonea ...Michael Shepley 

Mrs. Oxley ; . Mabel Constanduros 

Phoebe Elizabeth Arkell 

Janie Northorpe .Mary Jerrold 

Amy Gxley-Dobblns Margaret MotTat 

Mary Phelps Jane Welsh 

Oxley Puifh-Jones. .Jack lilvesey 

George Phelps Aubrey Mather. 

Lucille Phelps Constance Carpenter 

Marjorie Trestle... Robin Coles 

If the author has received a 
motorcar from the makers whose 
name Is used as the title of this 
piece, he has been overpaid. What 
he has provided by way of plot In- 
cludes an Infant abandoned on the 
doorstep with a note pinned to its 
bosom; an unmarried heroine ac- 
cused of being its mother; a wealthy 
businessman who tells everybody 
his daughter always gets her own 
Way; a stupid maid; a visiting aunt 
who remains indefinitely, always 
threatens to leave and'never does. 

You can tell every character as 
he or she appears, without, having 
to resort to labels for Identification. 
Occasionally there is a smart line 
or. two in the dialog designed to be 
maliciously stinging, but in reality 
the line is the sort of backchat one 



Kate Smith broadcast request for contributions resulted In 216 checks 
and money orders aggregating $13,965 for Red Cross flood relief. Largest 
single amount sent Miss Smith was $10,000 by John A.- Hartford, presi- 
dent of Atlantic- and Pacific Tea company, who sponsors her broadcasts. 
Several checks came from A&P Benefit associations. 



Noble Sissle Is being booked through the Music Corp. of America, 
which means that the unit will not be one of those which Charles Green 
will bring into the NBC Aiiiats Service in taking over the latter's band 



A SHOWS OUI 



'SUMMER WIVES' 
: Opened April 13. Hammond 
called this 'just one of those 
nursery rashes of the theatre/ 
and the rest of the first -string* 
era. were Hardly any more com- 
plimentary to the piece about 
a Catskill summer resort. 

Variety (Ibee) said: 'Doesn't 
figure to get to first base for 
real coi .' 



*Lady Luck* lasted four days- at 
the. AdelphJ, then couldn't raise 
enough coin to guarantee the house <! 
expenses, for this. week. Show got 
advance publicity over a proposed 
prize contest tieup. Robert terllhg, 
who presented it, proposed to cut 
up $2,50.0 every three months out 
of the profits, assuming, that the 
piece would last that long. The 
critics all walked out on it. 



'LADY LUCK' 
Opened April 15i Co-op play 
took a pasting from. the critics. 
, Gabriel (American) said, 'noth- 
ing about it is funny; nobody 
in it is amusing.' 

Brown. (Post) called it 'one 
of the winter's dullest and 
most unendurable plays.' 



•Russet Mantle* will close at the 
Masque this Saturday after playing 
14 Weeks. Was well regarded 'crit- 
ically and otherwise, but Its grosses 
were never able to climb 6yer mod- 
erate figures. Engagement Is be« 
llevecl to have ended in the red; 
Management proposed a salary cut 
and when the cast nixed the idea, 
the notice went up. 



•RUS8ET MANTLE' 

.. Opened Jan. 1. Mixed no- 
tices were accorded Lynn 
Riggs' comedy, though most of 1 
the topflight critics were at 
least, partially favorable. At- 
kinson (Times) said 'it is mod- 
est, light, sensible arid funny. 
Pure comedy, in fact/ 

Variety (Kauf) said: 'It will 
eke out a moderate run/ 



•Fresh Fields' closed at the Em- 
pire last Saturday after playing 10 
Weeks to mild grosses. It was car- 
ried along by. cut rates principally; 



department. 



Mexican attorney general is prosecuting operators of stations XEW 
and XEFZ, Mexico City, because stations broadcast a speech made at 
a mass meeting in. the bull ring here that disparaged and Insulted Pres- 
ident Cardenas and other high government officials. 



Sir Noel Ashbridge, the British Broadcasting Corp., chief engineer, in 
an address to the London Television Society, made the statement that 
the corporation vras up against many technical and practical difficulties 
in the building and using of. their. Alexandra Palace television station, 
which, due originally to open in May, has now been put back for a couple 
of months at least. 

B. B. C., which does little or nothing to sponsor whoopee on the Eng- 
lish air, has a zealous reputation for its technical perfection, and its tele-, 
vision arm was expected to be. the most scientifically advanced in the 
world. 



Elaborate -study of the numbers to be found in radio homes during 
various hours of the day during both the winter and the summer is being 
readied by NBC for distribution to the trade. No title for the work 
has been decided upon as yet. Study will be similar to the one which 
the network turned but last year under the tag, 'Sales^ Begin When Day 
Begins.' 

Survey Will among other things demonstrate that nine out of every 10 
adults are to be found at home in any one week during the summer 
p'erlod. 



Under the contract which Remington-Rand holds for the daily hews 
dramatizations over WMCA, New York, and the Other outlets in the 
Inter-City Group, the business machine manufacturer reserves for itself 
the motion picture rights for the program. It is understood that, this 
right was insisted upon as a precaution against other Interests capital- 
izing on a property that it had helped develop. Also to avoid the 
possibility of a competitive reel to the 'March of Time/ the air version 
of which R-R proposes to continue to co-support when it goes to ft 
weekly half hour. 



'FRESH FIELDS' 
Opened Feb. 10. Margaret 
Anglirt's acting dominated the 
reviews of Ivor Novello's latest 
pi Aside from singing her 
praise, critics were rather 
cau stic. Gabriel (American) 



said; 'planting-Miss Anglin in 
a play like 'Fresh Fields' is 
like planting a royal lily In a 
kitchen, windbx-box/ 

Variety (Ibee) said: 'British 
comedy figures to make a mod- 
erate stay/ 



Toronto $1 Stock 

Toronto, April 21. 
With Newbold Dunn of Philadel- 
phia bankrolling the project ana 
Henry Atkinson, former advance 
man for several Shubert musicals, 
in as impresario, a new stock com- 
pany tagged the Festival Payers 
has rented Shea's Victoria from 
Famous-Players Canadian and plana 
to present moderns and semi- 
classics* 

John ' McKee, with former stocK 
experience lh Baltimore, Washing- 
ton and Philly, Is in as ^rector. 
Opening bill Is 'Ten Minute Alipi 
and 'Parnell' will follow. 
*No local players in the lineup. 
Resident cast Includes PhlUP Bran 
don, Mitchell Harris, Jack Soanes, 
Charies Emerson, Richard Jones. 
Charles Harrison, Marjorle Cla rfc* 
Alice Baker, Josephine IW a ' 
Charles Henry. 

Near 2,000 rseater is scaled at * 
top. 



Wednesday, April 22, 1936 



L EG I f IMAIE 



61 




on what's to come. First two acts 
■ajft.ropea^4-tn--pan£0 f as hion, w i th 



MACBETH 

Vbkto Theatre (Federal Theatre) presents 
■JSJ by William Shakespeare In new 

'SXton by Own Wejlea; .costumes and 
iSines by Mat Karson; lighting, freder; 
ta three acts (eight scenes); directed by 

vnUon Welles: musical arrangement. Virgil 

-J2J5mimjn« dances r . Clarejijca -Yateju yoodo.o 
SStTand dance r s. Asadata Dafora Hor- 
S??»asks, James Cochran; managing pro- 

-Sicer John. Houseman; at fcafayette, N. 
▼ Aorll 1*. '30; 65c: top. 
'jw. service Bell. Warden Saunders, 
jtanrice ElHs. Canada, tee. Jack Carter, 
Sink David, Thomas Anderson, Archie 
Slage, George Nixon, Kenneth Jtenwlck, 
ISSInce Chenault. Al Watts. Philandre 
S*omas. J* B. Johnson, J. Lewis JohnBon, 

T Srri LaurJa. Charles Collins. LlsW Orenr 

'ffi Gabriel Brown, Halle Howard Wll- 
.35» Cumberbatch, Albert McCoy. George 
Somas, Viola Dean, Hilda French, Marie 
Toung. Edna Thomas, Alma DlckBon. Vir- 
ginia Girvln, Bertram Holmes, Wanda 

'Srcv. Carl Crawford, Eric Burroughs, Wll- 
hemlna Williams,. Josephine Williams, Zola 
King, Abdul; 86 others In choruses. 



ence. 



• This Is the most ambitious prov 
'ductlon of the WPA In New York 
to date. It Is billed as Shakespeare's 
•Macbeth'-^which it isn't. It is 
rather a Negro conception of 'Mac-; 
. beth.' There are a lot of faults to 
be found with it, some of them glar- 
ing, but it is. in spite of everything, 
a good show. If it were titled dif- 
ferently, and if some of the lanfeuage 
bad been brought up to date, there 
wouldn't have to be any quibbling 
In reviewing, it; it could, then, be 
quite simply and properly labeled a 
hit of first magnitude. As is, it 
should attract some attention but 
will be a disappointment in many 
quarters. 

: Before speaking of the play, the 
production end rates a distinct bow 
to Nat Karson who designed, and 
'executed the sets and costumes. 

They are highly imaginative and a 
. league ahead. of anything of. the sort 
'seen -to date, commercially, or other- 
wise. Whether or not the play will 

• get anywhere, Karson seems; to have 
vjet himself solid with this one. 

Whether the play In tptp is good 
or mot depends on the viewpoint. 
With, that title and billing there will 
be those who wander to the theatre 
. expecting to see a Shakespearean 
■play. They will be disappointed. 
'It Isn't even a good takeoff of the 
•' original. But, with very little work 
'It could have been a splendid, cock 
-eyed Harlem version of it 
v ■ Orson Welles, young actqr, knows 
bis Shakespeare arid has done an 
interesting Version of the grim play 
bete. Perhaps he and his directors 
In the Negro Theatre WPA unit got 
•frightened a bit too early. They 
have moved the locale of the play 

• from Scotland to the East Indies, in 
order to make colored performers 
in the roles, acceptable. They haye 
changed some of. the basic notions, 
too, using. Voodoo jungle scenes In 
place of the witches' cauldron "biislr 
ness of the. original. That is, of 
necessity, an improvement-, because 
the wltch-and -magic business hasn't 
been acceptable on. a stage for some 
years now, if played exactly as writ 
ten. 

But here they lost courage. Hav- 
ing gone so far, they should have 
switched the language to fit. But 
didn't. Result is that the Negro 
players strut about the stage, in 
grandiloquent. Costumes mouthing 

< antiquated Elizabethan language 
which, quite obviously, they don't 
: even understand, themselves. Had 
they forgotten the. verse and fancy 
phraseology they would have really 
been doing something, with no 
squawks possible, even from the 

.dyed-in-the-wool Bardltes who 
couldn't then help accepting the 

, piece for what It is. 

• The acting, as usual in WPA pro- 
ductions, is spotty. Some of it is 
good, a lot of it bad, a goodly por- 

. . tlon of it just so-so. Jack Carter 
jn the" £ltTe"*role "seerrieS a bit too 
conscious of his handsome physique 
and a bit closer to. Emperor Jones 
than Macbeth, although the first 

. highters applauded his soliloquies 
long and ardently. Edna Thomas 
is somewhat nearer the mark as 

-."Lady Macbeth, being, as a matter 
of fact, the only • performer who 
could manage to get her language 
distinct enough for rip doubt of 'its 
meaning. There are more than 100 
in the cast and most of them are 
about as good as their speeches. In 
other words when Shakespeare's 
language gets too tony for them — 
and it frequently does — they're bad. 
When he comes down to earth, 
they're good. 

There's a court dance scene which 
stands out for direction, pace and 
color. The stagin as a matter of 
fact, throughout, is good. There's 
some fair-to-mlddling interpolated 
music by Virgil Thomson, who did 
ijuoh better work on the score of 
Pour Saints.' Fedcr's lighting is 
excellent. Kaiif. 

HOME IN GLORY 

Birmingham. April 17. 

pyffiphonlr drama .by Clyde Llmlmueh. 

f.p'.'y AuJIiorium, April 10-1.7, '30. 
t»Y 1 '. l,y iIay I'lttlejohn. Annie Mnrp.i- 
Fellv n m ' 110,0,1 Britain. Russnll Voal. 
„« .. "Mines, (Jcorge Jlalone and unsct-n 
°" stage chorus. 

„,.?^ s 13 the first Federal theatre 
»» l ojert in Alabama and one of the 
i £ m . the so »tlieast. Cast is mad* 
£P entirely of negroes, only one of 
/mrp r-\,.|. jm^ ,n^y t h t ro cvp""'- 



Author has written a few 
poems, Including one play which 
ran for 12 days in New York. 

Play itself may have a fair future. 
Especially would its future be more 
assured in the. north or east, where 
the. life of negroes of the south is. 
taken more seriously than down 
here. It attempts to portray the 
lifp of two rural negx-o families in 
Shelby County, Ala, 

Show opens with an off stage 
chorus of 16 voices. Voices sing 
two negro spirituals and then the 
curtain rises, showing the interior 
of a negro . farm home. Time is a 
spring morning. 

As the curtain rises a fat negro 
mammy (Lily May Littlejohn) is 
seated in the center of the stage by. 
a table peeling spudg. A few' min- 
utes- of this while Uie sings and 
chats, and in walks a well-dressed 
young girl ' (Annie' Margaret Chis- 
plm) who has just come to the farm 
home from 'Bummih'ham.'. It de- 
velops that a doctor has sent her to 
help out with the farm work since 
the mammy is the only woman on 
the.-place. She Is weak-looking and 
decidedly citified, but with plenty of 
sex appeal for the two negro sons. 
To get the story rolling, Emma 
starts telling about the Vinsons 
over on the next farm. They are 
a no good sort and. make moonshine." 

It's plain to be seen from the: first 
act that the mammy, Emma, saves 
the show. She is the only One in 
the cast who shows the least 5 bit of 
a future in the professional -world, 
with the possible exception of Helen 
Brlttaln as Maggie Vinson. She has 
a good negro voice, and, while she is 
not convincing all the . way through, 
shows possibilities of being able to 
get somewhero in commercial show 
business. They say she was a 
washerwoman before she went to 
the WPA. 

Seems like there is something 
funny about this whole layout. Fed^ 
eral theatre project was originally 
started to give unemployed actors, 
musicians, and stagehands work. Yet 
here is a show that employs maybe 
a half dozen stage hartds and Dren- 
nen Smoot, the only legitimate show 
business name appearing on the 
program. 

All during the^show, cracks and 
compliments are made about the 
New Deal. Maybe that has some- 
thing to do with it. 

Plot rocks along through two acts 
and manages to progress very slow- 
ly. There's not much to the plot, 
and/ to hold interest, a little sex 
Wanders in. 

Conclusion reached, after the 
show is over, is Gracie . Allen's 
favorite line: 'Why?' Nothing was 
accomplished by putting on this 
show in the way of giving relief to 
unemployed actors. The WPA is 
planning to rent one' of the dark 
theatres here and put in a stock 
company using unemployed profes- 
sional talent. They should have 
done that last week instead, of grab- 
bing the bull by the horns. In 
reality, when this negro show: is 
over a few of the cast may get it -in 
their heads that they are actors and 
Will go to Harlem looking for work. 
Everyone in show business knows 
how cocky a bunch of amateurs can 
get with a little encouragement. 

BoVby. 



soldiers accoutred in milk white 
uniforms and going through the 
motions of hanky- in- the -sleeve cut:- 
ups. Muskets are adorned with pink 
ribbon bows and the feminine touch 
Is everywhere. 

It's a howl, but overdone. Woods 
will dp considerable trimming here, 
too. To heighten the effect, cheap 
perfume Is squirted into the audi- 
ence. 



WPA Continuance 



Beyond June; May Be Broken Dp 
Into a Number of State Units 



When play is resumed after the 
jury verdict usners pass though the 
house with pink programs. Miss 
Clutterbuck has retltled the piece 
'Buttercups and Daisies/ 

Ensemble goes through several 
routines in the last act, but only for 
thp laughs. Music is not of the 
catchy variety but serves the pur- 
pose. From stark war drama the 
play winds up as a light and airy 
musical comedy. 

Three players, Pat leason, 
Michael O'Shea and Margo Duse, 
are standouts. As the tougn dough- 
boys and the dame who plays with 
their affections, the trio does the 
job up browm They should be can- 
didates for the New York produc- 
tion. Zena Bear as Miss Clutterbuck 
gives- k' good account of herself. 
Others are. adequate. 

Finale has around 50 on the stage. 
Laughlin's staging is commendable. 

'Censored' is " the second Play, 
taken out of the Playhouse oy 
Woods. His 'Night of Jan. 16' died 
on the vine here until he took it in 
harid, had it rewritten and gave it 
some good, casting and. changed the. 
title from 'Woman On Trial.' 

Helm. 



No. 2 'Chalk Dust' 



Chicago, April; 21. 
'Chalk Dust,' by Harold Clarke 
and Maxwell Nurnberg, will be the 
third play on the WPA list at the 
Great Northern. Operts on Tuesday 
(28), following the current 'Faust.': 
Play is now running In New York 
for the Experimental Theatre of the 
Federal Theatre Project. 



Old Timers Dusted Off 
For Coast Fed Theatres 



Los Angeles, April 
Mason Opera House, long dark, 
reopened (20) with a revival of 'The 
Octoroon,' a Federal theatre project 
Other oldtlme legits to follow at this 
house will include, 'Shenandoah,' 
'The Black Crook/ 'The Texas 
Steer,' and 'Our American Cousin,' 
all projected for May and June 

Among other FTP plays current 
In town or slated for early presenta 
tlon are 'Six Characters In , Search 
of art Author,' 'The Bat,' 'Chalk 
Dust,' 'Laugh That Off-,* 'Plantation 
Days' . and- others. 



WPA UNIT CANCELS CCNY 



InsufBci 



iven 



BALTO WPA THEATRE 
BEING CONSIDERED 



Baltimore, April 21. 
Possibility looms that Maryland 
may get a WPA theatre after all. 
Speaking at the fourth annual 
roundup of . the Maryland, Confer- 
ence Of Dramatic Organizations 
(little theatres) held in Westmln 
ster, Md., over the weekend, 
Esther Porter, administrative as 
sistant of the WPA open forum In 
the Federal Theatre Project, Bald 
she thought the absence of a gov 
ernment theatre in Maryland was 
unfair, since the state kicks In coin 
to : support projects elsewhere. That 
thotlght has- been emphasized by 
many hereabouts recently, and has 
given rise to much growling. 

Miss Porter explained that the 
current ruling hOlds that for any 
locality to have a WPA theatre It 
must have had at least nine per 
sons on the relief rolls during No-; 
vember, '35, who had had profes 
Sional background. Last autumn 
Hallie Flannagan had the Maryland 
relief, rolls searched and only orte 
person was listed who had given 
show/business as his profession; he 
was a magician and Miss Flannagan 
said she couldn't found a Federal 
theatre project for his . benefit. 

Miss Porter ; said Miss Flannagan 
is now trying to have that rule for 
a minimum, of nine discarded, and 
if it Is, Maryland will get a WPA 
theatre. And so will many other 
states that now have hone. 



CENSORED 



Hollywood, April 18. 
Comedy drama In (our acts by Conrad 
Seller, staged, by Alvln . J^aughlln, Pre- 
sented by Federal Theatre Players at 
Playhouse, Hollywood, April 18. '3G; 76c. 
top. 

Red ; ..Pat Gleason 

Tubbs .Michael O'Shea 

Lieutenant Millard Houseman 

B1H ...Robert M«son 

M. Aubalne Perry Vekroff 

M. Simon ' Ixwls Delmont 

Gfulllame Kdwln O'Connor 

Llzette Marpro Duse 

Judpe Walter Kverstlne 

Prosecutor J". Paul Jtfnos 

rjerenno Attorney Tohn Merkyl 

Capt. SweetKood. Wirt Bui-nell 

Rev. Samuel . BIodKelt ltal-h Holland 

Clementina. Clutterbuck... ^on;r Rear 

•Btllle Folkstone Dolores Weir 

The Author .Tnrk Smart 

Clerk of Cniirt Slu:k P.lshop 

Jury Foreman. . ; Harry Madison 



W^PA's morality play 'Everyman,' 
which was due to be played before 
students and "faculty of the City 
College of N. Y., came a cropper 
and, after the audience was as- 
sembled, it was.announced that the 
performance would not be given. 
Ellis St. Johns of the relief outfit, 
numbering 30 players, stated there 
were not enough dressing rooms 
connected with the college's Great 
Hall to accommodate the cast. 

Although the WPA unit involved 
has about 50 people supposed to In- 
spect all spots booked, no report 
had been made in this case, John R. 
Turner, Dean, was quoted .as saying 
the affair was a 'mess,' also that he 
had received complaints concerning 
the conduct of some of the players. 

'Bamy Unit Starts- 



HARTFORD DILEMMA 

Flood Damaged Theatre* So Much 
WPA Troupe Has No House 



Hartford, Conn., April 21. 
The WPA theatrical endeavors 
have been hard hit in Hartford by 
the recent flood, which did $20,000 
worth of damage to the, State, the- 
atre, playhouse for the troupe. 

Present lessees of the theatre, 
Warner Brothers, are in a contro- 
versy with Harris Brothers, owners 
of the building, relative to who will 
pay for the repairs. While the ar- 
gument is on, the -WPA . workers 
have no place to hang their hats. 
Though, out In the cold and unable 
to produce a play in this city, they 
are still in rehearsal. 



Doubt about the Works Progress 
Administration's theatre project 
continuing beyond the June 30 timo 
limit is expressed in relief show cir- 
cles In New York. That reflects con- 
versations with William P. Farns- 
worth, former legit NBA code ad- 
ministrator, who is the Washington 
■\VPA contact for Hallie Flanagan, 
national director of the project.. 

Farnsworth was In New York last 
week and is credited with saying that 
the application for additional funds 
appeared not to be considered favor- 
ably. If the federal theatre arm of 
WPA discontinues in the metropolis, 
the relief shows throughout the 
country will similarly suspend. 
It is figured that there is enough of 
the money alloted to the project to 
last Into June and. present relief 
shows may possibly continue with 
their staffs until the end. of that 
month. 

When doubt was cast as to secur- 
ing nfore funds for. theatre relief 
the various professional bodies, 'such 
as Equity and the Stage Hands 
UniOn, started making appeals to 
the WPA heads at the capital. . Un- 
derstood it was set forth that re- 
lief shows should not be discon- 
tinued in the . summer because there 
Is no means for those now so em- 
ployed to secure other jobs at that 
time. 

In other quarters the expectation 
still continues that the WPA will 
Continue through next autumn, but 
that Is apparently dependent 
whether Congress appropriates 
added coin to make this possible. 

The payrolls have been closed in 
New York for several weeks, mean- 
ing, that no more people are being 
employed. Rules ca)led for taking 
on persons not on home relief last 
NOv. l,.up to 10% of the total oh 
the rolls, but there is no further 
leeway and only those on the wait- 
ing list are to be used for replace- 
ments; made available when WP,A 
people secured outside jobs. 

An entirely different slant on the 
situation . is gleaned from Farns- 
worth's report on the Washington, 
end: From there It is Indicated that 
Washington, may continue the thea- 
tre project, but that the funds would 
be allocated to the. state of New 
Ybrlt, and doubtless other state's, for 
administration. That, too, aroused 
opposed sentiment, because it would 
mean that the federal project would 
be broken up into parts. Whether 
that would result in lessening the re- 
lief to professionals is problematic. 

If, however, the administration Is 
switched to the states- It will not 
be new, because until last October 
the relief shows were so controlled 
by New York— state and city. Some 
of the money came from both and 
some from Washington. 

It was principally, after the fed- 
ei'al setup started that the theatre 
project became subject. to : jnore. 
criticism and it is because of this 
that the present plan in Washing- 
ton Is being considered. Other WPA 
projects have been under scrutiny 



Broadway playgoers will get a 
l.ook at this, i-owdy-pa-im.v hybrid, 
which is neitner fish nor fowl. A. H. 
Woods has taken it for New York 
production, the first Federal Thea- 
tre play hereabours. to ^ot a nia jor 
tumble. On its noVcl twist jt must 
rise or fall. , 

First act will have to- lie toned, 
down considerably., oven for Broad- 
way. Pair of clonal boys' k'i in for 
chatter that would mak'' a TilH- 
ingsgater blush. No i>uh<'lies are 
pulled by comparison tlio laimuagf; 
pales 'What Price (Uory: 

Plav opens behind the lines. Willi 
the bucks 1 rot ting ou t their choice 
• collection of cussotagy.: A'dton vlien 
moves to a French winc-liousc, 
where the lads have, sonic fun with 
a dame. Voices arc spotted through 
the house to wail how rotten the 
nlav is. Follows a pinch .'ind court j 
trial of the author for writing it. 

jurv finds the. playwright -guilty, 
hut makes a recommendation that 
show be allowed <" coiiiinne. oil; 
condition that < 'lorn-cut inn. UiiUe.J- ; 
buck. slrjiigbt-kieod sewmg cn-d'" 
It. T' £ 



Birmingham, Ala., April 21. 
Federal Theatre project for Bir- 
mingham and Alabama got under 
way here last week with the presen 
tation of IHome in Glory' for two 
days (16-17) at the mony auditor! 
urn.. Additional plans are being 
made to open the Jefferson, now, 
dark, and use a WPA stock com 
pany there duiin the mmer 
months. 

Show has six members ( negro) in 
the cast and an offstage chorus of 
about 12 voices singing negro spir- 
ituals. Scheduled to go on a brief 
tour; 'of the state. It is due to play 
Tusekgee Institute, negro college, 
and possibly Montgomery an one 
or two other spots. 



Szold Stays in N. 0. 

New Orleans, April 21. I 
Board of governors of Le, Petit i 
Theatre du Vicux Carre announced i 
Thursday (16) that Bernard Szold. 
direclor of the Little theatre for 
t he season now closing, has been 
reemployed for Hi'; lft3»;-37 season.^ 
Board also reelected Mrs. .J. ps--ar I 
Nixon as president. 

Bonded Indebtedness of the group 
has been reduced from {J.'i.'i'ifi to 
$1,500, It. was. finnouncwl. A drive 
fo increase the membership will be 
In -.inched. 



Jack Devine in Erie 

Erie, April 21. 
E. Jack Devine, former actor- 
manager, has been named director of 
the local Federal Theatre Project. 
He had been living In retirement 
here for about 20 years. 

Already lined up are his com- 
panies and house. WoVd and money 
allotment/from Washington are be- 
ing awaited. 

'Project will supply the needs of 
six notbern o.ountk-r, of Pennsyl- 
vania. Two vaudeville companies 
complete with orchestras' have been 
for ed In addition to one dramatic 
troupe. 

Newly decorated CJaiely theatre 
here has been offered as a possible 
roOst for the shows. 



3d Chi Troupe 

Chicago April 21. 

Third WPA dramatic -grou "is' 
being organized here by Guy B«a<:h 
to play parks and then, perhaps, 
come into » loop, theatre. 

play 'olng into rehearsal Is 
*I>igbtn;n" and it is expected to be 
ready in a coiipV- of weeks. 

Figuring on (be S1 ndebaker ;is the 
loop bou«e. Olb'-r WPA houses here 
are i Ik; ',yc\i N-on hern and Klnck- 

Ml (lllfc. 



+n — politically opposed newspapers, 
but the theatre project, probably 
having the lowest appropriation, has 
received the most press attention In 
the past several months. 

Last week In New York the ad- 
missions grossed almost $9,000 and 
such income Jn a movement that 
calls for all outlay otherwise Is a 
source of enthusiasm. In theatre 
circles the. matter of relief shows 
being, on Broadway- again lias been 
questioned,, but despite such idea*, 
it is claimed that the low rate relief 
shows cannot affect regular presen- 
tations which have regulation ticket 
scales. 

It Is figured that any one of the 
several so-called WPA hits would 
never survive brief engagements at 
higher prices. Also it is contended 
that the WPA pr'e-se't'i-tsitlouf are a 
natural stimulus to theatre-goers. 

Chi 'Boy' Folds May 2 

Chicago. April- 2], 
'Boy Meets. Oirl' will elo,«e its 
J -local run at the ;>hvyn thtatre on 
l May 2, after an excelte-ht run of 
'l5 weeks. No word yet Horn Ceorge 
'■Abbott whether 1 his cunipfiiij will 
fold or will go on tmir 

Shubej-ts are ;.;--iy on 
Theatre Guild-. Unci lean 
.Society siib.yc! ii.i -i.iii. ?-i,<>\v 
'low shortly at lb« i-'ch\yn. 



62 VARIETY- 




Angles in New Baltimore Legit 



Baltimore, April 20. 

Bonnie (Bu9ch) and Ray (Jackson) pre- 
sent 'Dishing It Up,' 'Radio's First S.twgo 
Play' In three acts; written fey Bonnie and 
Bay: at the Maryland theatre, Baltimore, 
at- $1.50 top. 

Cast: Adrian Bosa, Audrey Philips, John 
Evang, Leonard Everd, Adele Gould, John 
Everd, 'Freckles' Bay, Charles Daugherty, 
Charles Pollack, Rita Taft. George Ken- 
nedy, Dorothy Shapiro, Manny Marsh, Paul 
Plack. Newell Warner, Versatile Air Quar- 
tet, Cy O'Bert 

Amateurs: June Thompson, Joan Phillips, 
Mildred Reynolds. Uldard Sla., Harmonica 
band, 'Elaine Pfelfer, Three Bits of Har- 
mony, Jack Randall, Mary Decllveo, .Buddy 
Trevor, Joseph Cameron. 



•America's problem today Is un- 
employment and those who have 
suffered most from this tragic Inters 
mission are the artists of the spoken 
stage who have had their bread 
as well as their lines taken from 
them. It is .our desire to produce 
'Dishing It Up* in ' every city and, 
by so doing, open the dark 'houses 
and give employment to the actors 
and musicians and stage hands. In 
each city, where we take our play 
we employ local talent, The length 
of our- engagement depends upon 
the city's cooperation/ 1 

And with that weighty announce- 
ment off their chests by way of pro- 
gram announcement, Ray Jackson 
and Bonnie Busch give Balto the 
first peep at the show that they] 
claim will revolutionize . show- Whiz. 
They have • a three- act play that- 
rings in an amateur contest which 
consumes the entire second act. And 
that second act is by far the best, 
whether or no one likes simon- 
pureSi 

Script is spotted In- a theatrical 
boarding house where >a. flock of 
standard-type layoffs are on the 
cuff for; chow. Opportunity to wedge 
ontb an amateur, hour over the ether- 
proves -available, and all the lads 
and lassies have a whirl at 'it." And 
the landlady lands the laurels, with 
a subsequent contract at $60.0 per. 
She doesn't forget her debtors, how- 
ever. No, sir. She signs,'em all to 
play on her air commercial on 'life- 
time contracts.' 

That- script portion bubbles over 
with absurdly syrupy platitudes and 
totteringly aged humor.. Second act 
stretch that brings, on a surprisingly 
smart aggregation of -amateurs 
culled from Baltp ■ is overlong, ' but 
nifty In comparison to the play 
proper. ' 

Reports are that Ray Jackson's 
idea wtth this sort of show is to 
peddle its commercial value to a 
sponsor. Thought is to trot from 
town to town arid in each produce 
the show using, local talent paid off 




SHOWB OAT 

RENT OB. SAIE ■ 

Wel)-eciuipped; Good, stage, open air 
auditorium, seats 600i living quarters, 
,30 ;\ ikltchen. electricity, hot, , cold 
water,, showers. Room 105, 12 TV. 
44th St., New York, VAn. 3-2233. 



at about $20 a week; leastwise that 
is what is happening here, with sta- 
tion WCBM the outfit that sold ad- 
vertising time to the producers arid 
in return dug up some of the ama- 
teur talent Understood Jackson has 
been attempting to sell a big ciggies 
account, there is one song openly 
naming that brand in boost manner. 

The shows are not aired, but the 
commercial product: would pe 
plugged in the pseudo-radio pro- 
gram that is inserted in the play. 

Only member of the cast on dis- 
play here who is not , of Balto back- 
ground is 'Freckles' Ray, one-time 
Hal Roach 'Our Gang*' member, he's 
fair. Only person worth a mention 
in the regulation cast is Adele Gould 
who plays the boarding house mama 
and brings down the house with her 
Sophie Tucker type warbling. 

Considerable carping , could be 
done about the staging, lighting, etc., 
but probably the best criticism 
would suggest the play for parish 
halls rather than loop theatres regu- 
larly devoted to legit. The script 
negates any chances in houses that 
compete with real shows. 

So many cut-rate angles are being 
practiced that actual b.o. take is dif- 
ficult to gauge, but' opening night 
found the house full. Scharper. 

STORM CHILD 

Boston, April 17; 
Horror-mystery - fri- three acts presented 
at Copley Theatre; Boston, Anrll 17. ' '30, 
by John Cralgr II, starring- Mary Young. 
Directed by Miss - Young and WllllauT 
Parke; script by. John Houston and Grin* 
Morris. Jr.; revised for production by 
Crai«: |2.20 top. 

Martha Claypoole. 

Wred Claypoole,...-...,.. 
Lear »-...■. v ;.....,.« . i # . * , 

Marlorle Carroll 
.TupJter ......... 

Brooke ■ CfMisnri 



of his own vague suspicions about 
the pjapfc anfl;parentKefl{fr11ar; Murts 
lhat "h3''nas . "brought other" nurses" 
. .out ..t.Q..the_Ughtho.Mse. .and..Jb.ai...yet: 
to cash in on any return fares. At 
this point the love interest enters 
In the form of Gibson (Philip 
Huston) a reporter who has chased 
Marjorle out to the ligh.thpu.se to 
bring her back to New York. She 
took the job to get away, from it 
all, however, and tells him to; scram. 

L«f t alone wjth • the . Claypoolea, 
the new. nurse learns, that the tide- 
has' covered the roadway that con-, 
nects the -lighthouse with the main- . 
land; that underneath the floor is 
a watery cavern loaded with big 
crabs; . and that the last nurse sort 
of disappeared when Peter wandered 
out of his room. At the close of the 
first act, the lumbering Lear shuffles 
upstairs to bring down' Peter, .the 
storm child. Although warned that 
she would. fihd\Peter quite different 
from other children, Marjorle is not 
quite prepared for what Lear brings 
tenderly into the room— -nothing! 

Third act denouement brings on 
Harriet Kyle (Ruth Holden), the 
previous nurse, in person. She has 
been kept captive In the. tower, room' 
by fiendish Fred to escape the 
vengeance of Lear. Before she and 
Marjorle ; plot a concise means of. 
escape she is murdered by Lear 
while Marjorle is shunting ..Martha 
to her bedroom. Just before the 
audience goes daffy, Gibson arid the 
.taximan step iri ; and rescue Marjorle. 

Miss Young is convincing as tfre 
sprewy wife; Kalkhurst is likewise 
plausible as her, queer . mate; Miss 
Williams is excellent ,as a terribly 
scared gal, Marlon Willis as' the 
monster plays, his role consistently 
well all the way,' Others pjay with 
a- touch, that rates nods^ for them- 
selves arid the director^, Fox. 



. » . . arv Toung 
;Erlo Kalkhiirsjt 
;T, : .M8rIon .Willis 
urial Williams 
,. Mtnn Parsons 

;..PhIIii) T» u <?tdn 

Harriet Kyle..,...;..., Ruth Hpldeh 



Mary Young arid John Crarg II 
baVe apparently aimed at a dual 
objective— and succeed with this 
horror piece. Their pucpose is to 
bring out a worthy successor to the 
'Ghost Train,' which had long runs 
and -revivals here several seasons 
ago; and also to produce a thriller 
that will attract: the attention of 
Hollywood; 

'Child' obviously hit the Boston 
audience right between the peepers, 
but it is doubtful if it would ever 
take root on Broadway. Film pos- 
sibilities offer more encouragement, 
howeVer. Structure Is flexible 
enough for West Coast adaptation 
and. it could be.. produced with a 
blood-curdling sock at little ex- 
pense. 

All action. takes place in the keep- 
er's house of an abandoned lights 
house. Martha Claypoole and her 
husband, each of Indefinite age, 
open up In what appears to. be an 
ordinary fireside scene. Soon it ap- 
pears they are suffering from ennui, 
which seems natural, eriough on this 
bleak, isolated Jersey peninsula. 

Without much stalling, cii . urn- 
stances develop to convince the 
audience that these two may be 
suffering from more than fagged 
nerves, arid that nothing is quite 
natural about their existence or the 
old lighthouse. Marjorle Carroll 
(Murial Williams) enters to take 
over rier job of .nurse to the child,. 
Peter, who' has been frequently al- 
luded to in the opening lines. 
. Just before her entrance the first 
horror tip-off comes with the ap- 
pearence-rof" Iseaiy-aF deformed rrblrrrtr- ; 
first cousin to Frankenstein, Who is 
the . household menial and brother 
to Martha Claypoole (Mary Young). 

Before the loquacious taxi driver 
leaves the. nurse he blur.ts out some 



SEA WIFE 



Syracuse,. April 14. 

Poetic drama in three .acta "by. Maxwell 
Anderson. Presented by Boar's Heatt.'of 
Syracuse University in a pre^Broadway try; 
out ' ot the Civic University theatre, Syra- 
cuse, N. T., • April 16. -'30. . Directed by 
Prof. Sawyer Falk. . 

Cast: Rosemary Caswell, John Mbe, Ed- 
ward A. O'Hara, Jr., - Clementine KelfTer, 
Fraijlc Stuhlman, Harold Craln, Douglas 
Kurrell, Ray Adame. Edward Robinson, Al- 
bert Trussell, Russel Drumm, Mary Jack- 
son, Mary Saylor, Richard Theabald. Bar- 
ney Goodman, Edjrth Dlckover, Waiter 
Mulr, Betty Davidson, Virginia Chappel. 



introducing pi H \A/h e©l a low heel 





on 



the 



new 



walled last 

8" 



A tailored stepio with a two-color suede "Plnwheel" 
spang in front. On our grand new last with its little 
rolling "wall" that makes your foot look tiny and 
gives real freedom to your crowded toes. 



*med» tuprtaiy for 



I 




1552 BROADWAY, Open until 9pm 



Whether Maxwell Anderson has 
another commercial box office suc- 
cess in. 'Sea Wife' may be debatable; 
that the new play, an imaginative 
and provocative poetic drama. Is a 
rich addition to American theatre 
and literature is certain . 

Given its first production with an 
approximation, of professional trim- 
mings by . Boar's Head, Syracuse 
University's honoi'ary dramatics so- 
ciety* at the Civic University thea- 
tre, the Anderson work,' Broadway - 
headed next season, smacks as much 
of. Eugene O'Neill and Ersklne Cald- 
well as of the dramatist responsible 
for 'Mary of Scotland' -and 'Winter- 
set,' 

Two qualities make 'Sea Wife* dis- 
tinctive. One is the fact that parts 
of the play are written in blank 
verse. But of even greater impor- 
tance is the fact that the playwright 
frankly intends it as 'something 
more than mere story- telling,' as a 
program footnote emphasizes. 

It is Anderson's thesis that there 
exists 'the right of the individual 
t<y have visions and dream dreams 
even when they go beyond the .im- 
aginative capacity of community 
thinking!' In 'Sea Wife,' the hero- 
ine 'dreams' that she has mated with 
a merman and Is the' mother of his 
two children, Gold Hair and Silver 
Hair. Anderson further indicts 
'croAvd opinion which, because of its 
failure to comprehend, lets loose 
upon the individual all its malevo- 
lence and cruelty and cries out 
..,an6Jaly^og^ud^ 

It is these Very factors, impart- 
ing literary brilliance and dramatic 
power to 'Sea Wife,' which may Im- 
peril its ..box office success when 
commercially presented. At best, its 
audience will be a restricted one, 
bounded by .the intelligence of the 
individual. 

For, his plot, Anderson has, gone 
back, to Matthew- Arnold's 'Forsaken 
Merman' and folk loi ; e .of the an- 
cients. ' In the play's dialog he refers 
t'q the belief in merriien as a sort 
of devil worship among fishing 
people. 

Story is set on an Island off . the 
Maine Coast, about 1840. The. is- 
landers are fisher folk, superstitious, 
and morally a curious hybrid of 
puritan and pagan, while long asso- 
ciation with the sea has imparted 
to their natures some of its sav- 
agery. 

As the play opens, the colony is 
concerned with the return, after a 
strange three years' absence, of 
•Margaret; wife of Dan. and the co- 
incidental reported appearance on 
the shore of a merman and his two 
sea children. The 1 r suspicions 
aroused, the flsher folk, led by Mac-, 
Quarrie, colony patriarch, resolve to 
confront the reunited pair. Dan de- 
fies them and, faced with the in- 
ferred threat that the Colonists will 
brand Margaret, wants to flee by 
water with his Wife. She, however, 
demurs, and finally explains that 
her reluctance to go is occasioned by 
the fact that it means she never 
again will see her sea-king and their 
two children. 

Dan, Avho resolutely has insisted 



that Margaret's, story of the merman, 
is a legend; «tti ves jto.jcortvlnqe h>jr. 

^eirma^d^a^W'o'jpKrciti!^ 

tured bCToVer tftpy can : sail,; 'thejr. ate 
brought 'back"" to face" MacQuafrie" 
and his followers. Action shifts to 
the little- island! -chapel- where • JDr. 
Fallon, . the- "minister, attempts, i tO'- 
prevent' the inquisition." His plea 
fails and Margaret is brought to 
trial. 

MacQuarrie decrees that Margaret 
Shall be branded' but, before ;ih.ls 
punishment can be Inflicted, the al- 
tar door swings open and Margaret", 
presumably 'sees' the sea-king and 
her mer-children, who have come to 
make a final appeal. Dan accepts it 
as: another proof that her mind is 
gone. Not so MacQuarrie. 

But his cry for a victim is sud- 
denly changed. Biddy appears with 
'bad news.' Kenneth, his son, has 
eloped With his young stepmothery 
taking with them the children that 
the elder MacQuarrie. has been de- 
luded Into believing his own. 

Dan and Margaret return to their 
cottage, and plan to quit the colony 
the next morning. That night Mar- 
garet again dreams. She encounters 
the sea-king and Goldhair and Sil- 
verhair on the beach, and is told 
that unless she returns to therii, the 
children must die. The vision cli- 
maxes with the sea-king committing 
inf ancticlde. To the cottage comes 
one of • the fishermen with word that' 
the search, for ■ MacQuarrie's wife, 
Hallie, ana< son and their children 
has been f utile r ari^ that again they 
are planning to punish Margaret. 
Also the colonists profess to have 
seen.- the sea-king and Margaret that 
dawn "together 6h the beach, w : 
nearby , lay the bodies of two chil- 
dren; ^MacQuarrie arid his band 
force their way Into the cottage and 
Margaret bids them proceed with 
their branding, then suddenly senses 
the presence of the unseen sea-king, 
and asks him to kill her. He does, 
and Margaret-falls dead. 

There 4s genuine lyrical beauty in 
much of Anderson's blank verse arid 
it is brought into sharp relief by the 
ingenious resort, to stark realism in 
contrasting, scenes. "' Some of*.' the 
language is exceedingly frank and,' 
while some lines were edited but -of 
the tryout version by. its director, 
Prof. Sawyer Falk, sufficient rough 
lines remained to startle at least a 
portion, of the town and gown first 
nlghters. First part of the second 
act is particularly replete with pass- 
ages tinged with near-obscenity. 

Played in three acts and four- 
scenes, the drama was competently- 
staged and dressed by the Boar's 
Head production staff. Settings by 
Reitta Triinm were keyed to real- 
Ism, despite the drama's frank trend 
towards fantasy. Lighting especially 
effective. 

Rosemary Caswell, a transfer 
from Emerson College, gave- a 
thoughtful reading of Margaret in 
this, her first Syracuse University 
dramatic appearance. Her response 
to the emotional demands of the role 
was unusually adept. John MOe, 
University of Wisconsin alumnus 
doing graduate work, was an excel- 
lent choice for Dan. Edward A. 
O'Hara, Jr., made MacQuarrie a 
dominant heavy and Clementine 
Kieffer as the haggard crone, Biddy, 
turned in a neat character role. 

Production was scouted at both 
performances by stage and screen 
representatives, with overtures for 
several screen tests resulting. Bahn.. 



RED RHUMBA 

(MASK AND WIG SHOW) 

Philadelphia, April 17. 

This year's production of the 
Mask and Wig. Club of the Univer- 
sity of Pennsylvania (48tn annual 
presentation) playing a week at the 
Forrest shapes up as one' of the best 
In the past ten years, but in one 
respect' particularly is it outstand- 
ing. That is in its score; Wig- shows 
generally emphasize dancing first, 
^and-thOTe-is- pleri fcy ■ of-last-a-nd -■■int-rt^- 
cate stepping, .(especially chorus) in 
this one. But the tunes rate tops on 
the credit side this ' tihie: 

Laurels go to Clay Boiand (class 
of '26); who has -written- tunes for a 
number of the club's shows and is 
known bin the pro stage, and Ray- 
mond Schwolowi member of this 
graduating • class. Working with 



them on. the lyrics was Moe Jam. 

.-. ^hje^^r&^.hall? dpz;e?> ,sood.nuiri. 

teY&-to& K jauimnt ,thaV£et.t&S5i 

are Schwolow's title piece, hot and 
seductive. 'Too Good .to Be True> 
ptobably the putstsmder of the lor' 
•When Old -Broadway '-was Broad! 
way,' more,, strictly a production 
number but very mucn okay and 
'You Can't Judge a Book by its 
Cover,' in which Jaffe's lyrics take 
the bow; Last-named has umpty. 
umpty ericpres and sJthough the 
Wiggers have been famous for 
J toplcal' numbers of the kind, pres. 
eht one is among the best. 

Scenario by Francis J. Kelly, j r , 
a recent grad, and adapted oy Louis 
Madeira Is more adult than many of 
the recent Club shows, although 
having its dull spots and ita 
sophomorlc humor. In brief est-outs- 
llne, it tells of the visit of a good- 
will show boat seJ.t by Jim Farley 
to Cuba to aid in the suppression of 
a Communist uprising. That, of 
course, doesn't tell a thing but the 
play has many extraneous Inter- 
ludes, such as the old Broadway at- 
mospheric scene and a, corking take- 
off on 'Tobacco Road' called 'N t <ur- 
tlrie Lane.* Sloppy Joe's is pictured 
and gives -occasion for much color- 
ful «3app.ing. Production. . as usual 
is V- e par with the best that col- 
leges can offer; 

Dance routines are again capably 
done (Kelly directing) and Paul 
Hartensteiri rates applause for his 
work of staging the whole. 

There are a couple" of standouts 
in the cast who may follow the 
.footsteps of so many former .Wig- 
gers and rriake the professional 
;boards. Castleman Chesley (who 
sings the 'Can't- Tell A Book By Ita 
Cover' ditty) has been an audience 
favorite doing a W. C. Fields varia> 
;tion. Reeves Wetherill, best>f the 
'gals' in the cast, is also tops and 
;his dancing partner,- R. Stockton 
Taylor, is a nifty stepper. 

All in all a first-rate campus Show 
; and often Strictly professional In 
aspect. Washington,. Cleveland, 
Pittsburgh and the other cities it is 
vlsitipg should enjoy it, 'Water** 

New 'Blackbirds' 

Lew Leslie's new ^Blackbirds' 
company will sail for London Sat- 
urday (25). Show opens June 1 at 
the Opera House, Manchester, where 
It stays for two weeks before .Its 
London bow at the Palace, June 16. 
William Morris office booked. 

Principals of the company are J, 
Rosamond Johnson, Una Carlyle, 
Eunice Wilson, the Four Bobs, 
Emery Smith, Harry Wallace, 
Danny and Edith, Gordon and Rog- 
ers, Tim Moore, Gailo de Gaston, 
Katie Hall, Mildred Marshall, Lai- 
vada Carter and Peg Leg. Bates.' 
Latter is already In London await- 
ing the troupe. Nicholas Brothers 
will follow In about a week. 



C. B. COCHRAN presents 

DIANA 
WARD 



in 'ANYTHING GOES' 

(In Ethel Merman's role) 
After 5 Montlm at the I'aluce, London. 

Now Touring 
Week April 20, JSMF1KE, IdVERPQOI* 



VENUS' ADONIS 

Bv Anson Von Alstyiie 
(AS MODERN AS TOMORROW) 
Bell Theatre, 811 W. WnsWnjtton St.. 
Chicago. III.. TJiurs., JFrl., Sot., April 
23rd, 24th, 25th. " _ ■ 

Muffgs Afrenry, Chicago, 208 S. H»- 
•S ille, Room 1B24. 
New York, 21 Cornelia Street. 



FIRTH SHEPHARD presents 

HILDEGARDE 

In Leslie Henson's 'SEEING STARS,' 
at the Gaiety Theatre, London, W. 

ALL LONDON is acclaiming Hildegarde as 
Glamorous, Brilliant, Charming, Accomplished. 

Personal Manager, ANNA SOSENKO 
ExpK American Rep. Excl. European Rep. 

WALTER BATCHELOR HENRY SHEREK 



JCELCEY AIXEN of "WomeVs Wc.ftr" said: "Stan Kavanagh— He has ti\» 
whole stage to himself, a distinction only given to artists who are 'greftt* 
and In his specialty — comic juggling. Mr. Kavanagh la really great. 

STAN KAVANAGH 

ZIEGFELD FOLLIES, WINTER GARDEN, NEW ¥OKK 



f 



Wednesday, April 22, 1936 



IEGI1INAIE 



VARIETY 



63 



^Abf^ad' leading Chi with 




'Winterset' Disappoints at $11,000 



Chicago, April 21. 

■ Three shows lathe loop now, the 
locaHy written, hacked and produced 
'Prom Out of the Darkness,' having 
folded at the Studebaker after two 
performances. 

Doing the cream of the business 
l a the town's only musical, 'At 
•- Htume Abroad,'. ... Got rave reviews 
and getting big , play. In for only 
four weeks, according to announce- 
ments, but can stay eight at its 
present pace. 

Somewhat of a disappointment is 
•Winterset,' at the Harris. Despite 
subscription and- a, whirlwind pub- 
licity campaign by Bill Fields, show 
finished its initial session here to 
111,000, several grand under origi- 
nal hopes. Now questioned whether 
play's selection for the Critics' Prize 
in New York has helped. Many of 
the leglters locally believe that it is 
hurting. Will make.it a three-week 
run and then head, east towards 
New York for a four- week return 
date on Broadway in June. 
Estimates for Last Week 

'At Home Abroad,' Grand (1,200; 
$3.30) (2d week). Musical doing a 
hotcha gross,- hitting excellent $22,- 
000 on its initial stanza. In for a 
good stay at the pace. 

'Boy Meets Girl/ Selwyn (1,000; 
$2.76) (14th week). Lifted some- 
what last ' week' on strengthened 

; legit, interest. Around $7,5.00, okay. 

< ' 'From Out- of Darkness,' Stude- 
baker. Opened on Sunday (12) arid 
closed the following, night..- Writers 
and producers now talk of. general 
revision of the play, hiring, a new 
caBt and starting anew early in the 
fall. 

'Winterset/ Harris (1,000; $2.75) 
(2d week). Three weeks for this 
play under American Theatre So- 
ciety auspices. Building somewhat 
oft word-of-mouth. Disappointing 
to management at $11,000 for the 
first week. 

Other Attractions. 
San Carlo Opera, Auditorium. 
Opened last night (Monday) for 
one week of pop opera at $1 top. 
WPA 

'Faust,' Great Northern. Couple 
Of backstairs cracks and Whispers 
tit some swear words has helped biz. 

'Three Wise Fools,' Blackstohe. 
Fourth revival for this Harry Min- 
turn unit. 



id' $1,700, Nashville 

Nashville, April 21, 
'The Old. Maid' played to a scant 
approximate $1,700 at Ryman Audi- 
torium here Monday (13) night. Top 
for the one performance was $2.75. 

Visit of the 1935. Pulitzer Prize 
drama closed the current stage sea- 
son here and drew ie6s business 
than any show offered at the Ryman 
during the theatrical year except 
■'Three Men on a Horse.' Season's 
calendar also included Ethel Barry- 
more in 'The Constant Wife,' Kath- 
arine Cornell in 'Romeo and Juliet,' 
'Blossom Time,' 'Earl Carroll Vani- 
ties,' Col. W. de Basil's Ballet Russe, 
arid Walter Huston in 'Dodsworth.' 

HORSE H0TSY 
$0.5*10 ON 6TH 
WKPHILLY 



HORSE' HITS SEASON'S 
TOP AT (14^0, CLEVE 



Cleveland. April 21. 
'Three Men On Horse' is turning 
out to be the Hanna's best money- 
maker, of a very lean season; Nine 
performances during Easter week 
brought in $14,200, rating a hold- 
over, which this house hasn't seen 
since the prosperous days, although 
'Tobacco Road' played a second 
stanza at a rival spot earlier this 
season. 

Comedy got half-a-dozen good 
breaks via warm weather, spring 
vacations and reams of plugs from 
the drama crix. 

Only other legit is at the Cleve- 
land: Play House, which is doing 
handsomely with stock performance 
.of S.. N. Behrman's 'Rain from 
Heaven.' 'School for Husbands' is 
opening Friday (24) with Phidelah 
■ "ice doing some mono-acting clas- 

Wig Club from -Penn U is set for 
(22) Music Hall Wednesday 

«tl. Eatimate for La8t Week 
i^ re ^ ^ en ° n « Horse' (Hanna; 
MJS; $2.50 top). Season^ top ftg- 
^f. at 514,200, two matinees being 
soia -out; second stanza may be 
nearly as good. 



' in St. Loo 



. t. Louis, April 21. 

Ivor Novello's 'Glamorous Night,' 
a romantic play with music which 
ran tor six months last season in 
£t>ndon and starred Mary Ellis, Has 
SE 1 s ^ lected °y the Municipal 
..VPera Co. for American premiere 



'this 



summer, probably to close the 



season. 

"With acquisition of 'Kid Boots,' 

obUln^ f Pr ° dUCtion remains t0 be 
laIned *P complete the season. 

Wildberg Snags One 

-Nex V xr , Ho,Iyw ood, April 21. 
under fu ° rk pro<3u Gtion this fall 
No v ? e t1tle of Trt vate Croupier 
^Wberl 5 ^f^W John J. 
chased L ? new Just pur- 

Cert m e frort Morris and 

**elrnnl ne£ol ^ e < 1 ■■ ^ Stanley 



Philadelphia, April 21.'^ 

Philly's legit season' appears to 
be all washed up. 

At the present date, there isn't a 
booking in sight for either the' 
Shubert or the Indie houses. 

'Three Men on a Horse' which, 
with its opposition taken away, 
should bounce back to a substantial 
weekly average, promises to remain 
at the Garrlck pretty well through 
May, even if it does not realize the 
management's hope of lasting until 
the Democratic. Convention in June. 

The Chestnut is fairly well fixed 
with the roadshow 'Great Ziegfeld' 
CMG-)- -which figures for k six weeks' 
run. Forrest, after the close of the 
Mask and Wig show Saturday 
night, seems doomed to be tenant- 
.less, while Sam Nirdlinger hasn't a 
booking set for either the Broad or 
the Erlanger. 

There have been the usual number 
of wild rumors about snows opening 
just for the Convention, but that's 
all they are — rumors.: 

Estimates for Last Week 

'Red Rhumba' (Forrest) Mask 
and Wig f^ow, although receiving 
great notices and getting swell pub- 
licity handling by Tommy Labrum, 
dldh't dp a, very hot week's business 
in comparison with its former years' 
pace. This, at $18,000, looked pale 
beside the $70,000 in two Weeks done 
by one of the Club's shows at the 
old Forrest about eight years ago. 

'Three Men on a Horse' (Garrick, 
7th week). Bounced back with the 
arrival of 'Easter and reported a 
neat $9,500. Stay Is indef and show 
holding pace, with opposition fold- 
ing. 

'Her Week- End' (Erlanger, 2d 
week). Just why it was held over 
is hard to say, although the man- 
agement reports some upstairs 
trade. Under $3,000 last week. 

'Sailor Beware' (Broad, 5th week). 
Folded" Saturday rather unexpect- 
edly, as it had been announcing, 
seats for this week and manage- 
ment rather expected a run. Easter 
^to^,.- J m.Sajj.. t as M 4^uch._ as expected, 
with gros^"'"'"hbverT^^'TrMfia'''''"the' , ' 
$5,000 mark. 



Ann Arbor Actors 

Detroit, April 21. 

Broadway actors listed for the 
annual University of Michigan dra- 
matic season, opening May 18 and 
closing June ,20, include Reginald 
Pole. Kenneth MacKenna, Doris 
Dalton, Nancy Sheridan, Whitford 
Kane,. Estelle Winwood, Frances 
Maddux, Eddie Starr, Ian Keith, 
Blanche Yurka, Effle Shannon, Mar- 
galo Gllmore, George Somnes, Rob- 
ert Ross, AinSworth Arnold, Sluriel 
Hutchinson, Edward Franz, Frances 
Esmond, Alan Handlcy, Katherine 
Parker, Raymond Greenleaf and 
Robert Adams. 

Six plays, including several^ 
Broadway successes, will be pre- 
sented during the five weeks. 



Hampden 10G D.C. 

Washington, April 21. 
■ Old line Hampden followers, plus 
those who turned out to see 'Cyrano' 
-before it? went into the closet, gave 
the National approximately $10,000 
at $2.75 top last week, figure being 
tipped some by a swarm of tourists. 

Capital's only legit house this 
week is in the hands of films, with 
•Great Ziegfeld' (MG> doing, the 
honors., Will stay twp weeks. Nazi- 
mo va's 'Ghosts'; bows in M&y 4. 

GHOSTS' FINE 





KTCSEYS' OHIO TOUB 

Gallon. O,, April 21. 
The Kinsey Players will inawcu- 
.ale their annual summer to'iir un- 
der canvass here Monday (27), ac- 
cording to Char-les Miller, manager. 

Kinseys will have a new top COx 
120, together with other new equip- 
ment. Second week the show moves 
to Wooster, O., to be followed by a 
aoure -of other hlo towns. 



Pittsburgh, April 21. 

Easter Week, with Nazlmova in 
'Ghosts,' did ail right by the Nixon 
last week, and what appears to be 
the wlndup for the regular legit 
season here found, the town's single 
legit house hitting approximately 
$11,000. For a one-set, five-charac- . 
ter show, that's first rate and rep- 
resents a neat prof it % 

'Ghosts' had a nice window sale 
in addition to subscription money 
from its ATS auspices, with both 
mats virtual sell-outs and big bal- 
cony tradts throughout the. engage- 
ment. • Wht's more," Nazlmova got a 
break « through management an- 
nouncing that' all Unused tickets for 
'idiot's . Delight,' : : washed ? out a; 
.month ago by the flood, and Lynn 
■Fontanne's Illness, would be honored 
at this attraction: 

Unless the ATS can corral ah at- 
traction and -take a chance with' a 
mid-May week to found out its 
promised six shows, the Nixon has 
practically folded its legit tent. To- 
morrow (22) house gets the annual 
Pitt Cap and Gown show, 'Out for 
the Count,' for four performances, 
first time in recent memory that 
the organization hasn't chanced a 
full week. Sunday night (26) 'Great 
Ziegfeld' (MG) opens road-show 
engagement and will probably stick 
around two or three weeks. 

It's been one of the best seasons 
in years here and Broadway book- 
ing offices are seriously considering 
making it a two-week town next 
season. So no squawks. 

Estmate for Last Week 
'Ghosts' (Nxon; 2,100; $2.85), 
Nazlmova still a potent lure and 
managed to attract slightly better 
than $11,000 in eight performances, 
which represents profit at both ends. 



'Road' Nice at $13,500 
On Hob Banning Yarn; 
'Jan. 16' Good $12>500 



Boston, April 21. 
'Tobacco Road' passed by the city 
censors, with some cussing deleted, 
and is now situated at the Plym- 
outh for a decent run. Opening 
night (13) was capacity plus, be- 
cause of tremendous advance bally 
on the possibility that the house 
might be shuttered if the producers 
dared to open the white trash opus. 
After censors passed' it, trade, fell 
off, then gradually perked up 
through 'the week. 

'Jan. 16' is more than holding its' 
own against the page one publicity 
Pl.^S,oM',J!'n.d will justify two more 
weeks' at the r Shubert.'' 

Mary Young arid John Craig II 
premiered a mystery shocker, 'Storm 
Child,' Friday. night (17) at the Cop- 
ley- and it looks strong enough for 
a fair local run, although generally 
panned by Hub crix. 

Estimates for Last Week 
Tobacco Road' (Plymouth; $2.75; 
1st week). Drawing the morbidly 
curious who want to see what was 
almost banned. Good chunk of reg- 
ular legit trade, is staying away, 
however. It around $13,500 for 
opening frame. 

'Night of Jan. 16' (Shubert; $2.75; 
1st week). Hitting comfortable pace 
at $12,500. 



Tacoma Wage Fight 

Tacoma, April 21. 
Tacoma will have no more road 
shows unless the stage unions make 
a gesture in the form of an agree- 
ment to work these attractions on 
the old basis Of $8 a shdw. After 
the appearance of two road attrac- 
tions here, back stage boys Issued 
an ultimatum that the scale must 
be increased to $11. Managers say 
this is out of the question, and no 
further bookings will be made under 
this scale, which means Seattle will 
get the locals who Want and are 
willing to pay for road shows. Se- 
attle Is only 30 miles away. ' 



E^ter Bk Ksappointk^rbut Jew — 
flit Arrives; Toes' docks $27,000 



A hew hit came to Broadway last 
week and some smashing grosses 
were registered, but , Easter Week 
was disappointing in the main, 
Principal reason is figured to have 
been the deadline for payment of 
New York State income taxes; Levy 
amounted to around 50% more than 
the federal tax and a larger propor- 
tion was payable. Reaction was 
lower floor weakness for shows 
which /were not expected to drop, 
while upper floor attendance was 
capacity. 

'On Your Toes' got around $27,000 
its first week at the Imperial. Fig- 
ure is not much under capacity at 
the scale ($3.85), and indications 
are that the new musical is in for a 
long run. 'Follies' was rated, around 
the same, figure. Only other musical, 
except the Gilbert and Sullivan re- 
vivals, is 'May Wine,' which, got 
$12,000 last week and may stay into 
the summer. The G. & S. offerings 
did well also. 

Leading shows got $23,000 and 
more. Tdiof s Delight' touched that 
mark, with the aid of an extra mat- . 
lnee (Easter Monday). Subscrip- 
tions end this ; week/ and 'Delight' 
may tie or top 'Victoria Reglna' and 
'Saint Joan/ because spotted in a 
larger "capacity house (Shubert); 
'Boy Meets Girl' strongly contended 
for top .coin with $22,000 in nine 
times. 

'Bury; the Dead/ a short play, 
opened at the 'Barryrnqre Saturday. 
<18), and drew a splendid press, but 
its • drawing tlbwers are yet 'to- be 
tested, - Monday night being, light.. 
Another pair of last week's arrivals 
came to sudden . ends,' 'Summer 
Wives' flopping at the Mansfield and 
'Lady Luck' at the Adelphi. . 'Fresh 
Fields' closed at the Empire and 
'Russet- Mantle' is announced in its 
final week at the Masque. 

Revivals feature next week's 
debut card, Which will see the: ar- 
rival of 'Pre-Honeymoon' (tried out 
as 'Her Week End- ) at the Lyceum ; 
'Cyrano de Bergerac* at the New 
Amsterdam; revival of 'Parnell' at 
the 48th St., and another G. & S. 
revival at the Majestic. 

Estimates for Last Week 

'Boy Meets Girl,' Cort (22nd 
week) (C-l,059-$3.85), Three mat' 
inees during Easter, week sent the 
gross over the $22,000 mark; laugh 
show did much better than most 
others in disappointing going. 

'Bury the Dead/ Fulton (1st week) 
(D-913-$2.20). Hour and 10 minute, 
anti-war drama hailed at opening 
Saturday (18); has 'Prelude' as 
curtain raiser. 

'Call It a Day/ Morosco (13th 
week) (C-961-$3.30), Most success- 
ful English-authored comedy in 
years;, has been getting around 
$19,000 weekly in nine times. 

'Children's Hour/ Elliot (75th 
week) (D-957-$3.30). Continues to 
goodly coin after film version has 
appeared; around $7,000 and indefi- 
nite. 

'Co-respondent Unknown/ Ritz 
(11th week) (CD-918-$3.30). Claimed 
to be making some money, although 
grosses have been limited; approxi- 
mately $6,000. 

'Dead . End/ Belaseo (26th week) 
(D-l,000-$3.30). One of the stand- 
out shows which did not get the 
expected holiday coin; around 
$13,000 last week; lowest gross since 
opening. 

'End of Summer/ Guild (10th 
week) (C-914-$3.30). One of the 
Guild's three summer candidates; 
has been holding stead liy around 
the $14,000 mark. 
♦Ethan- - Frome/^ National— -tULth- 



week) (D-l,164-$3.30). Another 
week, according to plans; despite 
high critical praise was never really 
in the big money; around $8,000. 

'First Lady,' Music Box (22nd 
week) (C-l,000-$3.3d). Played nine 
performances to a gross of $16,500; 
draw last week was heavy upstairs, 
but somewhat .off on the lower floor. 

'Fresh Fields/ Empire. "Withdrawn 
Saturday after playing 1 0 weeks to 
light grosses; $4,000 or less last 
week. 

'Idiot's Delight/ Shubert (5th 
week) (C-l > 378-$3.30). Line at the 
box o ce rarely breaks and play is 
definitely among the season's .best; 
added matinee last week sent gross 
to $23,000. 

'Lady Luck/ Adelphi. Yanked 
Saturday after four days. 

'Lady Precious Stream/ 49th St. 
(13th week) (D-700-$3.30). Im- 
ported novelty. Up last week and 
operated at a profit around $3,500. 

'Libel/ Henry Miller (19th week) 
(D-],057-$3.30). Dipped under $7,000 
last week, but made some profit; 
business this week should Indicate 
further staying chances. 

'Love on the Dole/ Longacre. (9th 
week) fD-l,057-$2.75). One of sev- 
eral English plays accorded un- 
usual publicity, but takings limited; 
around $6,000. 

'May Wine/ St. .Tames (21st week) 
(M-l,520-$3.85). Now slated as a 
summer sticker; went to $12,000 last 
week; best gross since early in the 
engagement. 

'Moon Over Mulberry St./ 44th St. 
(33rd week) <D-l,325-$3.30). One 



of the . low^grossers able to* get by 
with cut-rate support; around 
$3,500. 

'Mulatto/ Vanderbilt (27th week> 
(D-804-$3,30). Another show which 
costs little to operate and is depen- 
dent on cut rates; $3,000. 

'On Yqur Toes/ Imperial (2nd 
week) (M-l,468-$3.85). Newest hit 
on Broadway; musical drew excel- 
lent patronage and first full week 
estimated, at around $27,000; virtual 
capacity at scale. 

'One Good Year/ Ambassador 
(22rid week) (C-l,190-$3.30). An-, 
other in small gross group that 
sometimes make some profit, then 
goes into red the following week; 
around $3,000, 

'Postman Always Rings Twice/ 

Golden (9th Week) . (D-l,i00-$3.30). 
Not definite after this week; little 
change -in pace since' moving from 
the Lyceum; $6,000 estimated.' 

'Pride and Prejudice/ Plymouth 
(25th week) (D-l,046-$3.30). Con* 
tlnues to draw profitably and a 
cinch into warm weather; last week 
slightly under $13,000. 

'Russet Mantle/ Masque (14th 
week) (C-900-$3.30), Notice to close 
went up Monday (20) when cast 
refused Salary, cut; got. less than 
$6,000 last week, but expected 
slderably more. 

•Summer Wives/ Mansfield. Taken 
off Saturday after one -week. 

'Three; Men on a Horse/ Play? 
hou$e . (65th, -week KQ-869-$3,io). 
Played two' extra performances, to 
fairly ' good' returns, gross ' being 
around /f 12,500, . ? 

'Tobacco ' Road/ Forrest (125th 
week) : (C-4;0l7-$i.65). Pop sdale 
has' featured rthls -season f s :erigage- 
ment of long-run drama; up last 
week to $10,000; '. Newark date 
played to $16,500 last week, also'., at 
$1.65 top. . ' 

'Victoria Regina/Broadhurst (18th 
week) (D-l,118-$3.30). Weather and 
ot;her conditions make small differ- 
ence in standee gait of Broadway's 
leader; $23,841 last , week, another 
new high for eight performances. 

'Ziegfeld Follies/ Winter Garden 
(13th week) (R-:l,425-$5.50). Revue 
fared rather well last week, " with 
takings estimated around $28,000; 
figured as a summer stayer. 
. . Other Attractions 

'Saint Joan/ Beck;. one. of Broad- 
way's big three among dramas; last 
week tipped $23,600, 

.Gilbert and Sullivan revivals. 
Majestic; around $14,000 with '.The 
Mikado' last week.. 
. 'Bitter Stream/ Civic Rep; 
ganda play on 14th street. 

'Elizabeth Sleeps Out/ Comedy; 
revival; originally called 'Murray 
Hill.' 

WPA 

'Murder in the Cathedral/ Man- 
hattan; another week to go. 

acbeth/ Lafayette; colored cast 
In revised Shakespeare. 

'In Heaven and. Earth/ Symphony; 
managers' show In Brooklyn. 

'Chalk Dust/ Daly's 63rd Street; 
sticking longer than figured. 

'Triple A Ploughed Under/ ilt- 
more; playlet twice nightly; en- 
gagement extended again to May 2. 

L A. Gives 'Horse 
$8,000 Ride; 27G 



For 'Hour' 




Los Angeles, April 21. 

Legit is back to a single com- 
mercial attraction in this town, sole 
activity being confined to Henry 
Duffy's Coast production of 'Three 
Men on a Horse,' current at the 
El Capltan. 

Biltmore went dark last weekend, 
after three so-so weeks with Homer 
Curran's Coast version of ' The 
Children's Hour.* Trade over the 
three-week period ran little above 
$27,000,- which : was not any too en- 
couraging. 

Next house to resume activity -will 
be the JBelascb, reopening May 2 
with 'Personal Appearance/ after a 
long siege of darkness. 

Estimates for Last Week 

'The Children's Hour/ Biltmore, 
Los Angeles (D-1,056; $2.65) (3d- 
flnal wk). Any hope of holding 
opus 'for a fourth week petered out 
eai-ly and the final stanza lucky to 
grab around $7,500. 

'Three- Men on a Horse/ "El Capl- 
tan, Hollywood (C-1,571; $1.65) (1st 
wk). Although eastern company of . 
this opus had a fairly lucrative, run 
at the downtown Biltmore last 'sea- 
son,, this Duffy version got away to 
an okay start; trade not unduly 
heavy, but take on initial week hit 
around $8,000, satisfactory. 



64 



VARIETY 



CONCERT 



Wednesday, April 22, 1936 




Col. Bw 



LECTURERS GET 3-6 WEEKS BOOKINGS 



President Roosevelt Citation of Need Prompts Com- 
missioner of Education to Experiment — Small 
West Virginia Coal Mining Village One of Spots 
Now Operating—Many More Set for Next Season 



Des Moines, April 21. 
Franklin D. Roosevelt has said: 
"We need to have meeting places 
for the discussion of public ques- 
tions, in the cities, hamlets and on 
the farms throughout the length and 
breadth of the land;" 

J. W. Studebaker, former super r 
lntendent. of Des Moines schools, 
and now U. S. Commissioner of Ed- 
ucation, took him at his word, .He 
established the Des Moines public 
forums, now closing their fourth sea- 
son, with a free gate to citizens 
wanting to take advantage of the 
opportunity to participate in dis- 
cussion of current social, political or 
economic questions. There is rip 
ticket to buy, or tax to pay. There 
are no assigned textbooks, tests or 
examinations: Anyone who can get- 
to a schoolhouse or public build-, 
ing where a .forum is scheduled is 
welcome. Naturally, the forums 
have no difficulty In making the 
news and editorial columns • of the 
local papers. 

With the sole aim of the forums 
to stimulate intelligent, democratic 
and full discussion of. the impor- 
tant aspects of common problems, 
they are powerful. The fact they 
are under the control of the board 
of directors ' of the . local public 
schools guarantees they are not 
agencies of propaganda, however, 
but carry out Commissioner Stude- 
baker's object that education should 
always go down the middle of the 
road. The forums dp not seek to 
establish particular theories of poli- 
tics, economics or social Organiza- 
tion. , They are financed by a grant 
from the. Carnegie Corporation 
through the American Association 
for Adult Education.'.' As a matter 
of record, many of the forum lead- 
ers , of the. past two seasons have 
bitterly attacked the New Deal, 

First fprunt season was estab 
lished here in January, 1933, and. 
has been a gppd show ever since. 
Attendance so far. this season has 
beeen 52,988 as against 52,643 for 
the same period last season. Since 
the town's population is only a little 
over 150,000, the -box office' record 
Isn't so bad. 

R. I. Gvigsby Is active head of 
the forum here. 

If the political picture remains 
the same after November, Commis- 
sioner Studebaker will endeavor to 
increase the WPA grant, using. 
WPA teachers and white collar 
workers to advance the forums. . 

When the forums started leaders 
were under contract for from one 
year to as -long as two and one-half , 
years. The policy has changed and 
this season's leaders have been un- 
der contract from three to six weeks 
only. This gives the opportunity for 
..-gr^ajlej;..v ftrMy..in .p ; erAQnalAty^^^. J -... 
Few of the forum leaders have 
been overburdened with showman- 
ship. Too often those with plenty 
on the educational ball have been 
duds in presentation, and again, 
those speakers who have personal- 
ity and know how to put it over on 
the platform have been a little light 
on the Intelligence side of the led- 
ger. Louis Anspacher has probably 
been tops in haying ability in both 
directions. Other speakers who have 
shown concrete knowledge of show- 
manship have been Miss Melinda 
Alexander, Hubert C. Herring and 
Lyman Bryson. Melinda's good, 
looks, personality, clothes and . so- 
cial contacts would put her over 
even if she stood on the platform 
and said nothing — but she says 
plenty and works hard off the plat- 
form. 

Only on the one-night stands are 
the forum leaders secured through 
lecture bureaus, and here, it has 
proved a 50-50 proposition. Half of 
them have been good and half bad. 
The ones who are under contract for 
a 'run' are carefully checked. Grigs- 
by himself acts as scout and booker 
and his record has been a good one. 
The average pay has been $200 it 
week, without expenses, but since 
the leaders live, in the community 
for many weeks at a time the ex- 
pense side of it is negligible. 

Some of the speakers who have 
appeared so far tills season are 



Louis Anspaeher, Win.- S. Hard, S. 
Miles Bouton, Jack Morrow, Yusuke 
Tsurumi, Glenn Frank,- Maynard 
Krueger, Quincy Hpwe, W. T. Elli- 
ott, David Cushman Coyle, Harry 
Overstreet, Paul Dengler, Walter 
Millard, Melinda Alexander, Johan- 
nes Steel, Frank Bohn, Geo. E. 
Haynes, David Bry and 
Gustav Beck. 



encourage more reading, . thinking, 
and- arguing. 

Federal dough \a available only' 
for salaries of professional leaders, 
with local groups responsible for 
clerical aid, halls, etc. Any radio 
hook-ups. are handled locally, with 
broadcasters, requested to plug the 
scheme rather than air the actual 
Sessions*-' 



Public Forum Division of the U. S. 
Commissioner of Education's office, 
a. branch of. the Federal Department 
of the Interior, will have 50 forums 
under way in the United States 
next year. Plan is a creation of 
John W. Studebaker arid ah out- 
growth of the successful forum in 
Des Moines, which tudebaker 
established while superintendent qf 
schools there. 

Currently: there are government- 
financed forums under way in 
Montgomery, West Virginia, 
Colorado Springs, New -Hampshire, 
and the. District of Columbia,. 
Government puts up funds to 
organize, but the community is 
expected to support, the', project. 
Carnegie Trust Fund bankrolled the 
Des Moines model. 

Choice of Montgomery, a small 
West Virginia coal mining town 
was deliberate' as was the comparl- 
tlvely hoity-toity Colorado Springs. 
Studebaker has sought to get re^. 
actions from different types of com- 
munities. 

With the ultimate establishment 
of a series "bf 50 forums scattered 
over the map,, a large number of 
lecturers will find employment. Des 
Moines has used speakers from all 
schools of thought and various, 
nationalities, including Japanese, 
Speakers do a season up. to six 
weeks maximum. High schools are 
used. During such a six- week eh 
gagement, a guest speaker will talk 
dally In six different high schools 
and climax the \veek with a general 
forum. New address is- prepared 
each week ; for the rotating high 
school presentation. 

Commissioner Studebaker de 
veloped his ideas in a recent book. 
•The American Way.' Behind the 
development is a belief that the 
forums serve a useful social purpose 
in giving people a chance to let off 
steam. 



A, Salmaggl,: opera impresario, Is 
dickering for the Hippodrome, to 
present his summer run of opera at 
dollar top. If closed, 'Jumbo' trap- 
pings will be retained intact, and 
grand opera will be presented in 
circus ring. Latter would be used 
for ensembles, pageants, ballets, 
with principals singing their roles 
on an elevated stage at the rear. 
'.Salmaggl has tentatively asserts 
bled 25 U; S, .singers, 15 European 
principals, chorus, of 50 plus a bal- 
let. Orchestra of 40 will be used. 
Giuseppe Marietta, Paolo Civil, 
Ettore Nava, Lulgi JBorgonuovo and 
Mara Castagna are among the new- 
comers. 

If the Hipp deal does not ma- 
terialize, troupe wilt" go Into the 
Hollywood, as first planned. Open- 
ing will be around May 1. Farmer's 
Trust controls the " Sixth avenue 
house. Salmaggl was housed in the 
Hipp last year with popular scaled 
opera. 



Washington, April 21. 

Ground-Work for federal booking 
office for public speakers is being 
laid by the Interior Department in 
perfecting plans to broaden govern 
nient- sponsored public forum pro 
gram next fall. . 

Overjoyed at the i*esponse in three 
experimental spots, Office of Edu- 
cation. ..k, .mtfcing-flniahins touches 
on scheme to set up seven more 
open forums in all sections. This 
will put approximately 20 resident 
forum leaders on the payroll and 
provide jobs for several dozen re- 
lief workers. 

Development, launched this past 
winter with try-outs in Manchester, 
N, H.; Colorado Springs, and Mont 
gomery, W. Va., may point the way 
for broad^sCale government , entry 
into the booking business* although 
officials insist that at present no 
such ambitious plan is Cohtem 
plated. Idea also has radio possi 
bilities, but so far all' broadcasting 
is being left up to local authorities, 
Spots fo be added to the growing 
list of' forum towns are ScheneC 
tady, Chattanooga, Little Rock 
Minneapolis, Wichita, Portland; Ore 
and Orange County, Calif. Possible 
that another 10 berths will be added 
before the start of the gab season 

Financed with a $330,000 apprd 
priatiori good until next February 
plan has no hook-up with the town 
hall idea sponsored by Commis- 
sioner John Studebaker of the edu- 
cation office: Instead of having a 
troupe of big-name lecturers, au- 
thorities hire one resident leader for 
each 50.000 persons in the area 
served by each tribune and leave 
actual conduct up to the local school 
superintendents or education boards, 
Idea is to have frequent gabs about 
wide variety of current topics and 






IN CIRCUS 
RING 



(Continued from page 55). 

burning down of the Comstock 
Opera House.' 

He went to New York where he 
rah into Sam Cohen, of Providence, 
R. I., ; \vhpirf Butterfield had favored 
in -Columbus, Cohsn- lntroduced.-him 
to H. R-, Jacobs, then general man- 
ager of the' Jacobs, and Proctor cir- 
cuit of melodramatic theatres 
Jacobs spotted Butterfield as treas- 
urer of the Academy of Music in 
Chicago, where he- regained for a 
year. . This job always lived in 
Buterfield's memory. It was toe 
original. World's Fair year and in 
three weeks he' saw- one man killed 
next to the .lobby of. the theatre 
and another man held up, 
is Start 

Switched , to the Alhambra, Chi-, 
cago, by Jacobs, Butterfield ran 
afoul of politics on the part of 
friends of the mah he replaced and 
was discharged after one week. This 
was in 1892. He again went to N. 
Y„ saw an advertisement in a trade 
paper and landed a treasurer's job 
with a touring musical comedy 
troupe, -'A Breezy Time,' organized 
by E. B. Fritz and Catherine Webs- 
ter, vaude team. He received ?25 
for the treasuring and alsd got the 
concession, to sell song . books in the 
audience at i5c. and 25c, copy. 
This gave, him an added Income of 
$25 to $35 weekly. 

This really launched his career 
with traveling drama and musical 
companies,.- in some of which he later 
became interested financially, in- 
stead of just a job-holder. His most 
profitable connection was with Mel- 
ville B; Raymond, in the production 
of 'Buster Brown's* No. 2 company, 
Butterfield's contract calling for $75 
weekly plus 16% of the ne.t profits. 

He came out of this show, after 
consulting a lawyer oh how to get 
his Bhare of the profits from Ray- 
mond, with $2,700, plus about $3,500 
he had saved, and entered Battle 
Creek, Mich.,, in 1904 to start his 
circuit -building. 

Shortly after this, Butterfield's 
first wife died*, leaving him with 



Lecturers Up for 1936-37 



A flock of fancy names are signa- 
tured for platform duties next sea- 
son by New York lecture bureaus, 
all of which Will be out one-nlght- 
ing for ,the first time, ■" 

Celebs from other lands who'll 
relate their exploits include: Mme. 
Fahmy Wissa, Princess Nlrgidma, 
Baroness Von Hutten, Sir George 
Arthur, Mme. Hettie Dyrenfurth, 
Dr. Eugene Ehrmann - E watt ; . Com- 
mander Attillo Gattl, Lord Marley, 
Dr. Ernest Lloyd Harris, Hon. 
Agnes MacPhail. M. P.; and Sir 
Albion Banerji, C. S. I., C. I. E. 

Pherbia Thomas, sister of Lowell 
Thomas, will be out talking on 'Rise 
of Japanese Empire.' Edward Tom- 
linson, who generally discusses 
Latin America, is in Haiti at pres- 
ent, shooting color films for his 
new series. Mrs. Theodore Roose- 
velt, Jr., is listed for 'Life in the 
Philliplnes' and 'Adventures In 
Asia.' 

William C. deMille has several 
YdpTc^ r ela^ir^ 

ades in Hollywood' and 'From Si- 
lence to Sound,' , Among the writers 
of note are: - Paul Engle, Carl Ras- 
wan, Franz Werfel, .end Negley 
Farson. 

Next season's attractions follow: 
HAROLD PEAT BUREAU 

Rev. Bernard R. Hubbard, S. J.; 
Branson de Cou, Sasha ''Slemel,- Jo- 
sef Israels, II.; Wendell Chapman, 
Dave Irwin, Anton Lang, Jr.; Rob-, 
ert Edison Fulton,'. Jr.; Ruroy Slb^ 
ley, Byron. MacDonaid. Capt. John 
D. Craig,. Franz Werfel, Hon. Agnes 
MacPhail, M. P.; Em 11 Ludwig. Dr. 
Alfred Adler, Sir Albion Banerji, C. 
S. I., C. I. E,; Capt. Bruce Bairns- 
father, Upton Close, Reinald Wer- 
renrath, Count de Roussey de 
Sales, Younghiil Kang, William 
Hard, Sigmund Spaeth, Elsie Mae 
Gordon, Gen. Butler-Private Peat. 
W. COLSTON LEIGH, INC. 

Mortimer J. Adler, Herbert Agar, 
Cyril Arlington, Dwight James 
Baum, Phyliss ' Bentley, S. .Miles 
Bouton, V. C. Buckley, Whit Bur- 
nett, Mary Ellen Chase, Stunrb 
Chase. Courtney Riley Cooper, 
Lewi s Corey, Thomas Craven, 
George Dangerneld. Maxirie Davis, 
Morgan Dennis, Deane Dickason, 
Milnor Dorey, Lloyd C. Douglas. 
Com. Edward Ellsberg. Gordon B< 
Enders, Paul Engle, J. Frederick 
Essary, Clifon Fadlman, Negley 
Farson, Rachel Field, Morris Fish- 
bein, C. C. Furnas, Com. Attillo 



Gattl,. Andre Geraud, Joseph M. M. 
Gray, Ernest Gruening, Evelyn 
Grover, Howard Haggard, Arnold 
Haskell, Frances Homer, John Tas- 
ker Howard, Zora Neale Hurstoh, 
Storm Jameson, Rockwell. Kent, 
Capt. Henry Landau, Countess of 
Listowel, William LaVarre, Isaac 
Marcdsson, Lord Marley, Kenneth 
Meyers, Caroline Miller, George 
Fort Milton, Talbot Mundy, Edward 
J. O'Brien, Cornelia Strattori Par- 
ker. Elmer Rice, Nicholas Roose- 
velt, James Rorty, Carl Sandburg, 
William B. Seabrobk, Gilbert Sel- 
des, Otis Skinner, George Slocombe, 
Rennie Smith, Nicol Smith, George 
Sokolsky, George Soule, John Spi- 
vak, Johannes Steel, Leland Stowe, 
A. Hyatt Verrill, Lyn Ward. Ed- 
ward Weeks, Sir Arthur Willert, 
James Watterman Wise. 

LEE KEEDICK 
: William Beebe, Capt, A. W. Stev- 
ens. Dr. Raymond Ditmars, Gloria 
Hollister, Amos Burg, Count Byron 
im~iPrnrpk7~ Rlc h a ra — Lahtiy, — Carl 



their only, daughter (she died six- 
years ago ,of pneumoniae. Butter 
field married again, but divorced his 
second wife. He married for a third 
time, about reven years 'ago. His 
wife and a six-year-old daughter ' 
survive him: 

"ButterHeld's circuit now totals 95 
theatres, Spotted so throughout the 
state that the W. S. Butterfield The. 
atres, Inc., and Rutterfield-Michu 
gan Theatres control the territory . 
except for Detroit. His one attempt 
to crash into that city was stopped 
a;number of years ago ..by , J„ j. ■ 
dock. 

In order to stave off serious oppo- J 
sltlon, Butterfield sold a 25%'. inter- 
est In ; the circu its to Paramo iint 
after Publi.: had started to build 
a theatre in Saginaw. He also sold 
a 10% interest to Keith-Orpheuni, 
thereby retalhlng the Keith vaude- 
ville, franchise. At vaudeville's 
height^ he played stage shows in 
about 12 of his 'theatres. 

Most of the theatres Butterfield 
owned outright. In some spots he 
partnered with local capital and 
leased the houses to the W. S ; But- 
terfield Theatres, Inc., his operating 
company. The circuit: passes on to 
his family with Ed Beatty, who has 
been actively in charge of the en- 
tire Butterfield circuit for the past 
10. years, probably remaining as the 
guiding factor for Butterfield's 
widow and daughter, latter affec- 
tionately called 'Baby' Butterfield 
by the Colonel. 

Funeral services and burial \vUl : 
be held Thursday (23) in Battle 
Creek, Mich., where Butterfield 
made his winter home for years. 
He had a summer home at Gull 
Xiake, Mich. 



Unit Review 



(Continued from page 5G) 

here. From all reports it seemed to 
get across, though. 

Wells and Powell have their 
chance late, filling the time with 
gags and . acrobatic dancing. They 
also double into the line with the 
Jantz Sisters for what are called, 
the 'Quints of Rhythm.' An added 
girl is carried with the show to fill 
out the line. Wells and Powell's ef- 
forts are chiefly of the dumb com- 
edy typo, but clean, with Miss Pow- 
ell playing straight. They end up 
with a heat flash acrobatic turn. 

Jantz Sisters make two appear- 
ances, the. first being in a comedy 
•song and dance act, but their chief 
selling point is their dancing. Their 
second shot is just a straight danc- 
ing turn, only t.h«»y use a couple of 
wooden boxes to help along; 

Band under Dick Shannon looks 
good. Its FOlo spot Is rather long, 
but it isn't tirihg. Using 'Goidt-n 
Slippers' as a basis, they give out 
three or four different interpreta- 
tions of the same melody. 

Show finishes with a unique fin- 
ish, the band going into 'Lights Out,' 
while Miles Bell disrobes on stttjre, 
ending up in a nightgown. 

Added, to the general line-up are 
the stage lighting and scenery, both 
of which are good, so it looks as 
though Harry Clark has another 
good one. 



Raswan, Grant Wood, Martin Wey- 
rauch, Dr. Ernest Lloyd Harris, 
Clarence P. Oakes, Albert Kennedy 
Rowswell* Clyde Eddy, Isabel Wilder, 
Irvine Players, Padraic Colum, Gor- 
don MacCreigh, Dr. Harlan Tarbell, 
Sydney Thompson, Thornton Wild- 
er, John Mason Brown, Margaret 
Ayer Barnes, MacKinlay Kantor, 
Be Lucian Burman, Everett De:&n 
Martin, Dr. Louis Berg, Alice Gasa- 
way. 

WILLIAM B. FEAKINS, INC. 

Princess Nirgldma, Mr. and Mrs. 
Ernest Thompson Seton, Senor 
Salvador de Madariaga, Cecil Rob- 
erts, Mme. Tatiana Tchernavin, 
Thomas Balogh, Baron Rpsenborg 
de la Marre, Cel. W. Sewart Rod- 
die, Frank Darvall, Channihg Pol- 
lock, R. H. Bruce Lockhart, Mme. 
Fahmy Wissa, • FUlton Oursler; Dr. 
Lyman Bryson, Baroness Shidzue 
Ishimoto, Arthur Guiterman, Baron- 
ess Von Hutten, Col. Raymond Rob- 
Ins. Dr. Ruth Gruber, M.aj.-Gen. 
Paul Malone, William Sweet. Ber- 
trand Russell, Dr. Henry Fry. Dr. 
Frank Bohn. Clara Beranger, E. M. 
Delafleld, Sir George Arthur, Paul 
HOrgan, Com. Donald MacMillan. 
Helen Howe, Dorothy Thompson, 
Nathaniel Peffer, Mme. Hettie Dyli- 
renfurth, Edward Corsi, Dr. S. L. 
Joshi, Dr. Eugene Ehrmann-Ewart. 
Dr. Baruch Brauristeln, Laura 
Boulton, John T. Flyiin, Lewis 
Browne, Suean Ertz, John Bakeless, 



JOE PENNER REVUE 

(PALACE, VOUNGSTOWN) 

Youngstown, April 21. 
•Rqpkcrrounded b y a l i ne of , eight 



Dave Bine's girls with unusually 
well developed underpinning. There 
is every indication that it was hur- 
riedly thrown together, but despite 
a few slips it is good entertainment. 
PennerV routine found favor- with 
his fans here. 1 

The youngsters found a laugh in 
everv line of Penner's patter. Pe«- 
ner is backed up by two excellent 
straight men. Cliff Hall and Harry 
Emerson, and Harriet Haye's. acro- 
batic turns do much to set the pace 
of the revue. . 

Ella Logan is a wee bit of™* 
sugar with a Scottish burr and War-, 
lem rhythm. Keith Clark does 
seemingly impossible feats wan 
lighted Cigarets. Penner m. c. s ms 
own' show. „ 

There is no effort to lavish stflfi . 
ing and-entlre attention of the auoi 
ence is centered on the comedian' 



John Brown. Ernst Toller, Oswa.il 
Garrison Villard, Dr. Marie Benu* 
vogiio, S. P. Br Mais, William c. 
deMille, Margaret Carson Hubharci, 
Houston Peterson, "Dr. Henry P"'" 
Fairchild, Rose Quong. Edw-ni" 
Tomlinson, Capt. G. W. n. 
Julien Bryan. John M«1hol^n4 
Dhan Gopal Mukerji. Sar:ih 
baugh, Dr. Albert Edward W° 
man. Edith Wynne Matthison. wr. 
Bruno Roselli. Lawrence Den^ 
David Seabury, Mrs. TheodJ* 
Roosevelt. Jr.. Ludwi«,' LewlsoWj 
Pherbia Thomas and V>\: Peng t-» u 
Chang* 



Wednesday, April £2, 1936 



CONCE 



VARIETY 



63 




itwu, w-****/ r,aa!hA- ruiv/ - <fv ;.u*»yjt v*»> t ~ 






'Buy American 
Creeping Into 





Speakers from England, and. con- 
cert attractions from foreign coun- 
tries generally, encountering 
some sales resistance in the United 
States; Whatever the causes may 
be, there seems to be a wave of na- 
tionalism which is making local Im- 
presarios and clubs lukewarm in- 
stead of enthusiastic. Tendency 
represents, a change of attitude, as 
for many years the foreigner has 
counted America : a pusbover*for his 
artistic and oratorical wares. 

It. appears that the recent sam- 
ples of European ineptitude in the 
face of war threats, the brutalities 
of dictatorships and the Italo-Ethi- 
.oplan war, all piled on top of the 
- war debt defaults, have made 
Americans less respectful to repre- 
sentatives of foreign cultures and 
•more inclined to .see virtue and 
merit In anything and everything 
American. 

It is to be noted that foreign art- 
ists now .make a great publicity 
event of the taking out of citizen- 
ship papers in the United States. 
The Metropolitan opera stresses its 
Americanization and calls attention 
to the diminished membership and 
Influence of Italians. One operatic 
singer, Lily Pons, is moving from 
Paris to America as her permanent 
home and has adopted an Ameri- 
can protege. 




DeBasil Ballet Russe 

.. Two-week spring engagement of 
Col. deBasil's Ballet Russe at the 
■Metropolitan Opera, N. Y., is high- 
lighted with three new ballets. 
'Gypsy Dances,' 'Public Jardins' 
(new version), and 'Les Noces' 
(sung by 6a voices of Art of Musical 
Russia in addition to the dancing). 

If latter item can be presented 
elsewhere as handled in New York, 
it should create a lot of talk, as it's 
• novel and compelling; Years ago 
an arty attraction of this scope 
would have tried out its new things 
in Paris, but times have changed 
New York into No. 1 dance spot. 
.Many of the names surrounding 
the new ballets are familiar on this 
side. Bronislava Nijinska. consid- 
ered among the finest of living 
choreographers, did ballet chores on 
^Midsummer Night's Dream' (WB). 
which familiarized America' with 
her talent. She had a guiding hand 
in both 'Gypsy' and 'Noces.' Serge 
. Soudeikin, now of Radio City Music 
mil start, did the scenery on the 
l?^*' Hel « n « Pons was respon- 
se fOr th e n ew costuming . y» r . 



Goldman Band Concerts 
For 19th Year of Subsidy 

inteenth annual series of free 
concerts, sponsored by Guggenheim 
Foundation;, will be given by Edwin 
Franko Goldman Band starting on 
June 17.. Series, will conclude Aug. 
-14. 

Programs will alternate between 
Music , Park in 

Brooklyn and the Mall in Central 
Park, New York. Campus of New 
York University will be eliminated 
as a site because, of ravages of 
winter on benches. . Three locations 
have been used, heretofore. New 
York will get 'Monday, Wednesday 
and Friday evenings. Other three 
go to Brooklyn. 

\ Municipal park department is in- 
creasing the seating capacity of 
Prospect Park and will erect grand- 
stands in Central Park to accomo- 
date crowds. : 



• HCn x>ul<e who wrote the score for 
the current 'Ziegfeld Follies,' com- 
posed 'Jardins' music, some time 
back under his real name Vladimir 
£^ el ? ky \. ' Goti Uon,' now revived 
™ fresh trappings, is a George 
tfalanehihe creation (prior to his 

SisT y and Amerlcan Ballet du " 

f,v^ OC<!s ' sln eers in the pit. directed 
SoJr e t ne Fuer st. Four pianos and 
™, , usslon instruments are. used 
'pi ?~ y - ■ m usical accompaniment. 
fWs is the first time for the com- 
-SS?*^? 0 ? m 9 v ement to be incor- 
porated into the original Stravinsky 
orato rio< House , ike(J jt 

i ft ,.„^ typically Russian peasantry 

SnL?° n S ? n , black and whi <* cos- 
b£ Trickiest of the ballet sym- 
S™ f em ^oyo6 Is use of long 
* r u m -ballerina's head which 

arV ™ th f ,engtn of the « ta « e - and 
sti-k,,! md and unwound during the 
■tS! wm* tox i tinin e. Variations of 

^"PUidi presentation work shortly, 
fresh '? f e stl11 seemed remarkably 
ti-y tm, ' £ uch a l0 "S cross-coun- 

• »r h , lQh ls nQW ending.. . It 
8 »,?l,W n " ext October under 
?ldf w r banner - Season on this 
attraoM e<j>rt verv Profitable, with 
>na£« ? of the 'top money- 

] ^ei s to U ri ng this ye ar. Brat. 

to P !| U n ' A,thou6 «' Met tenor, signed 
Anrii oo 01 " coron ation of 'queen' 
«esta \ °, ne of several San Antonio 
" est » Meek event < 



Outside Musicians and 
A Reinstatement Divide 
Urion-Nat'l Symphony 



Washington, April 21. 
Battle between National Sym- 
phony Orchestra -and local Musi- 
cians' Union still at an impasse this 
week with sighing of contracts for 
193(5-37 season completely up in the 
air. 

Trouble hinges on two points. 
First Is demand of .orchestra board 
bf directors for right to import out- 
side musicians, for certain chairs, 
such, musicians to be given union 
privileges, i;e., right to secure local 
jobs other than with symphony. 
Other is suspension by union of 
George Gaul, orchestra personnel 
manager, for refusing to supply, 
union with blanket details on con- 
tracts of all musicians hired by the 
orchestra. 

• Local union flatly refused to con- 
sider former request any further 
than it is granted at present, which 
is only in few cases involving. In- 
struments not available here ~"at 
present, and is standing pat on oust- 
ing of Gaul. 

Musicians in orchestra held two- 
hour- closed session last week and 
emerged wtth— two motions which 
were transmitted to Walter B, 
Howe, secretary of orchestra asso- 
ciation. First stated that they 
would live up to the letter of their 
union charter and reject board's 
proposals for new contract, involv- 
ing the out-of-town musicians 
clause. Second advised Gaul, who 
is backed by the board in his fight 
with the union, to use all legal rem- 
edies available to prevent his being 
ousted by the A. F of M. 

Understood Gaul has petitioned 
rational committee to look into case. 
Meantime both matters are at 
standstill. With orchestra season 
over and summer sessio n doubtful. 
Things may not come to" head till 
late in the summer. 



TIBBETT HEADS 




New Professional Protective 
Group Materializes After 
Many Rumors — Matured 
Haw Quietly 



DICKSTEIN BILL 



Maurice H. Zinmanne is forming 
an All-American Artists series for 
Philadelphia, of attractions for next 
season and is dickering for the fol- 
lowing names: Richard Crooks, Al- 
bert Spalding, Suzanne Fisher, 
Ruth Draper and American Ballet; 




TOWN IT ATT. 

May in-.\\ V. Lawyer*' 

1 — Rlverdalo Choral.. Assn. 
a— Yiddish Culture';}— Town Meeting. 

Workers' Chorus. i<">— I<:or Assn, con- 
3— N. Mavrlkea. aft. ''Tt. 

Jewish Workers' '7— Workmen's f'irrle. 

All./ eve. 16-20- Adult ICduca- 

fi— CMha Plnnern. Hon Assn, 

•6-New York Madrl-.2l-.Town Mooting. 

pal Sop, 22— .Mu.sk' iCdiii-ation 

7— Town Meeting of I.etiKue. 
Air. 2B— Calhoun. Silv.ol. 

8— Musir .School 27- Hasty. Lenlz, 
Setilnwnt. •■ '"anar.- 

10-Ar(hur Klynn. 2(1— Pow^r Memorial. 

2*— Town Meeting. 



CAENEGIE HAIL 



May 

1-Goldcn Hill 

Chorus. 
6— Downtown Glee 

Club. 

8— Virgil Fox, organ- 
ist. 

12-Afrlcsn M. JE. 
Church. 



13- U'- Detroit Civic 

Opura. 
20— Day class*? ('<t 

adults. 
22— l-'alPsline Labor 

Mpvfmi-nt. 
31 — l'nii*»J. Cl.ia.inian. 



Lawrence Tibbett is president of 
the newly formed American Guild 
of Musical Artists, Inc., with offices 
in charge of Leo Fisher at 551 Fifth 
Avenue, New York. Guild repre- 
sents an. effort to organize a pro- 
fessional protective organization for 
the concert, world. An official atti- 
tude on the Dicksteln bill and other 
legislation possibly affecting con- 
cert interests will be taken. 

Rumors of such a group organiz- 
ing have been around for some time 
but the actual plans were quietly 
matured. Life members are: ziatho 
Balokovlc, Richard Bbnelli, Richard 
Crooks, William Daly, George 
Gershwin, Sascha Jacobson, Hulda 
Lashanska, Queena, Mario, James 
Melton, Lily Pons, Rosa Ponselle, 
Albert, Spalding, Gladys Swarthovit, 
Lawrence Tibbett and Ef rem Zimba- 
list. 

Regular membership includes: 
Tsador Achron, Arthur Bodansky, 
Emo Balogh, John Barclay, Leon 
Barzin, Emanuel Bay, Eddy Brown, 
Mario Chamlee, Frank Chapman, 
Hall Clovis, Colette D'Arville^ Flor 
ence Eastori, Alfredo Gandolfi, Eva 
Gauthiieiv Alma Gluck, Charles 
Hackett, Richard Hageman, Mina 
Hager, Hope Hampton, Edward 
Hansen; Edward Harris, Ethyl Hay- 
den, Ora Hyde, Frederick Jagel, 
Frank La Forge, Myrtle Leonard, 
Helen Marshall, Dudley Warwick, 
Edith Mason, JLauritz- Melchoir, 
Ruth Miller, Walter H. Mills, Nathan 
Milstein, Louis Persinger, George 
Perkins Raymond, Catherine Reiner, 
Fritz Reiner, Laniiy Ross, Felix 
Salmond, Ernest Schelling> Joseph 
Schuster, Tpscha Seidel, Frank 
Sheridan, Alexander Smallens, 
Nikolai Sokoloff, Eleanor Steele, 
Deems Taylor, Alice Tully, Don 
Voorhees, Jeanette Vreeland, Fred 
Waring, Paul Whiteman, Stewart 
Wille, Marek Windheim. 

Idea behind organization is 
brought out in the incorporation 
agreement as- follows: 'We, the 
undersigned, all being persons of 
full age, have hereby incorporated 
a membership non-profit corpora- 
tion under the laws of the State of 
New York to advance, foster, pro- 
mote and benefit all those connected 
with the art of music, including 
grand opera, concert, recital, ora- 
torio, church, radio and television, 
-motion — pi ctu re 37- - aml—particularly- 
the professions of Hinging, playing 
of solos on musical instruments, 
solo dancing, and conducting of or- 
chestras, choruses and ensembles 
and the condition of persons en- 
gaged therein; to secure and protect 
the rights pif. musical artists; to In- 
form them as. to their rights and 
remedies; to advise and counsel 
them. In matters pertaining to their 
employment and proper compensa- 
tion therefor; to secure proper 
legislation upon matters affecting 
their professions; to do, or cause its 
members to do, or take such lawful 
action, as shall advance, promote, 
foster and benefit the professions; 
to do or cause to be done, or to re- 
frain from doing, such other acts or 
j -things,, either as an association or 
through the individual members 
thereof, as may be lawfully done or 
as they or it may lawfully refrain 
from doing, which shall appear ad- 
vantageous to the profession of 
musical artists or to the members 
of this Guild engaged in that pro- 
fession.' 

Besides Tibbett as president, 
(here an?: Jascha Helfetz, first vice- 
president; Alma Gluck, second vice- 
president; Deems Taylor, third 
vice-president; Richard Bonneili, 
fourth vice-president; Gladys 

; Kwarthoiit, recording secretary and 

4 Frank La Forge, treasurer. 



Oklahoma City Shifts to 
Theatre from Auditorium 

Oklahoma City, April 21. 

Frances Potter Hauser, local eon- 
cert bureau impresario,, is moving 
her course, activities from the Shrine 
Auditorium to the Warner theatre 
on May 1. Shrine Auditorium, while 
a large place, -is not completely de- 
sirable due to. a number of down- 
stairs and balcony seats which do 
not command a direct view of the 
stage, since the house itself was not 
built for a theatre. 

Warners, now dark, is. a former 
legit house and has now been re- 
decorated and reconditioned with 
full lighting and air-conditioning. 

Mrs. Hauser has set several at- 
tractions for next season, starting in 
October with Helen Jepson and 
Joseph Bentonelli, Ginette Nevue in 
December, Vladimir Horowitz in 
January, the Ballet Russe in Febru- 
ary and Nelson Eddy for April. Sub- 
scriber's tickets for the series range 
from $10 to $4.50. all plus tax. 

Ji Walters, Jr., is taking over the 
Shrine spot, mainly with; amateur 
shows. 



29 Mills in S. Car. Area; 
Industrialists Figured to 
Support Subscriptions 

Spartanburg, S. C, 

Civic Music Associations are In. 
process of active organization in 
this sector. It is hoped ultimately to 
find enough support, to revive the 
old Spartanburg Music Festivals, 
once a Dixie institution but sloughed 
by the depression. At one time the 
top -flight concert names were regu^- 
larly booked here. 

In botii Spartanburg and Ashe- 
ville drives are now on and hun- 
dreds of business, professional and 
civic leaders are signing up. A 
large portion of those sighing here 
are the well-fixed industrialists, 
there being 29 cotton mills in this 
county. Many 6f the heads and 
other officials are from the north 
and east and have a yen for classical 
music. 

Meanwhile the occasional concert 
.attraction' that does come does well. 
Giovanni Martinelli, Metro Opera 
tenor, had a profitable Ashevllle en- 
gagement. John Charles Thomas, is 
next booked in Spartanburg. 

O. O. Bottorf, general manager of 
the Civic Concert Service, an NBC 
affiliate. Is assisting with the organ- 
ization at Ashevllle, and E. H. 
Schwenker of New York, represen- 
tative of the National Civic Music 
associations, is aide for the Spar- 
tanburg campaign. 



Symphonic Era 
Ends With Exit 
Of Toscanmi 



Absence bf permanent symphony 
leaders for New York, Detroit and 
Minneapolis orchestras will accen- 
tuate the guest-conductor next sea- 
son. Also looks big for the spe« 
ciallsts who double as soloist be- 
sides leading orchestra. ToscaninTs 
exit, it is felt, closes one chapter, 
and opens another in symphonic in- 
dustry. 

Less than legendary leaders. Av- 
erage scale for a single evening's 
work ranges from $500 -$750 to f 1,- 
000, depending on the: particular in- 
dividual's ability and prestige. Tos- 
cdnlni^s fee for N.Y. Phllharmonlo 
season ls reported around $75,000. 
Stokowskl ls also in the top coin, 
class, 

Permanent symphonic conductors 
are: 

Artur Rodzinski, Cleveland. 
Antonia Modarelli, Pittsburgh. 
Serge Koussevitsky, Boston. 
Frederick Stock, Chicago. 
Vladimir Golschmann, St. Louis. 
Eugene Goosens, Cincinnati. 
Pierre Monteux, San Francisco. 
Otto Klemperer, Los Angeles, 
Josis Iturbi, Rochester. 
Hans Kindler, Washington. 
Eugene Ormandy; Philadelphia. 
Sir Ernest MacMlllan, Toronto. 



MECHANICS OF A RECITAL 

School Pupils in Film Theatre as 
Added Draw 



Syracuse, April 21. 
RKO Schine Keith's is requiring 
the Norma. Allewelt School «f the 
Dance and Related Arts to sell out 
the house at 40 cents per ticket for 
the privilege of holding its student 
reqital there April 28. School, in 
turn, Is requiring each - protege to 
sell at least 10 tickets. 

Dance program will run two and 
a half .houus and will be In addition 
to the house's current screen bill. 
Theatre provides the orchestra and 
back stage crew; dance school will 
furnish the scenery, orchestrations, 
etc. 



Placements in Opera 

ix opera artists under NBC Art- 
ists Service banner have been en- 
gaged for the fall season at the 
Chicago Opera and six for the San 
Francisco run. Those pacted for 
the Windy City engagement, which 
opens Oct. 31, include Gertrude 
Weturgren. Marjorie Lawrence, 
Rone Maison, Elisabeth Re.thberg, 
Kzlb Pinz'a and a newcomer, Erna 
Sack..-. 

Those sealed for the Coast en- 
gagement include Kirsten Flagstad, 
Laurltz Melfhoir. Pinza, Miss Relh- 
berg, Friedrich Schnorr and Doris 
Doe. 

Managements fif the two operas 
were in town recently, negotiating 
the above lists. 



St. Louis Finances for 
Symph' Auditorium Won't 
Cut Rent, Claims Loss 



St.- Louis, April 21, 
Oscar Johnson, prez. St. Louis 
Symphony Orchestra Society started 
off campaign to raise $135,000 and 
to wipe out deficit of $14,000 on sea- 
son }ust closed and. give brk a work- 
ing fund for v next fall, by a dona- 
tion of $15,000. It was one of big- 
gest donations ever received by 
society. 

Society has appealed to Municipal 
Auditorium Commission,. -where con- 
certs are played, to drop annual 
rental from $15,000. Assert figure 
is tpo high as season always finishes 
in the red. Manager James E. Darst 
of auditorium, said oity lost $3,452 
on contract as cost of operating 
building for symphony season was 
that much more than rental. 

Vladimir Golsschmann, conductor 
of ork, sailed for his Paris home 
Wednesday (15) after receiving 
word of death of his mother there. 



NIJINSKY'S DAUGHTER 
IN U. S. NEXT FALL 



Kyra Nijinsky, daughter of Nijin- 
sky, 1» listed as an auditorium atr 
traction next season by W* Colston 
Leigh, Inc. She's to appear with 
Grant Mouradoff in dances, some of 
which her father created. She's 
around 20 and lias appeared in a 
C. B. Cochran revue In London. 
This will bo her first time over on 
this side. 

Arnold Haskell, dance critic of 
London Daily Telegraph, and author 
of 'Balletomania' and 'Diaghtlen? if* 
also pacted for platform chores 
under the Leigh banner next fall 
and winter. He's considered ballet's 
biggest booster on the continent. 



Anti-Red Lecture Tour 

Omaha, April 21. 
John Chapel, WOW staff an- 
nouncer-, set - tor a lecture circuit 
during July. Under auspices of 
the National Walther League t'osser 
will wave his finger at crowds from 
Texas to California and from Sitka, 
Alaska, to Mexico City. Subject 
'Christianity vs, Communism' is a 
new one In his repertoire and 
brought about by campaigns of 
churches and Masonic orders in 
combating red propaganda. 




VARIETY 



|_ f I t R A T I 




Wednesday, April 22, 1936 



— , Broun Lom Appeal — , 

_____ wlce found ..guilty of interfering 
with an officer, Heywbod Broun, 
president of the American News- 
paper Guild, was lined $10 in Mil- 
waukee municipal court. Broun had 
appealed the verdict of the district 
court, where he was convicted, and 
demanded a. Jury . trial; The . jury 
found that Broun had attempted to 
tear two policemen away from "Air 
f red iAuferTjach, striking "Wisconsin 
News office boy. LaUterbach, found 
guilty of butting a policen»n;in'*tlie 
stomach, wasf also convicted and 
lined $5, and Hymle Polinsky, strik- 
ing photographer, was fined $6 for 
kicking police in the shins. 

The Wisconsin News , strike is 
now 'in its 10th week,' -with- all .-at*- 
.tempts at mediation failing, The 
newspaper has reached ah agree- 
ment with publishers of the Mil- 
waukee Journal and Milwaukee Sen- 
tinel whereby a minimum wage of 
140 per week for men with three 
years inetro'polltan experience is 
established. While this is one of 
the Guild's demands, the paper re- 
fuses to sign a Guild contract or 
recognize the Guild as the . bargain- 
ing medium for its writers. About 
19 are still on strike. 



Best Sellers for }he week ending April 18, at reported by the 
• American News Co., Inc. 

Ficti 

'The Last Puritan' ($2.76) , By George Santayana 

.'Secret Marriage, The' ($2.00) By Kathleen Norrls 

'It' Can't Happen. Here' (I2.SQ) .v. By Sinclair Lewis 

•Gaudy Nighf ($2 60) .-.v. ..By Dorothy Sayers 

•The Hurricane' ($2.60) By Charles Nprdhoff and James Hall 

•Thinking Reed, The' ($2.50) ...... ....... .-. ...... -By Rebecca West 

Noh-Ficti 1 

'Way of the Transgressor* ($3.00) •••By Negley Farson 

'North to the Orient' ($2.60) . . . ... . .. . -By Anne Morrow Lindbergh 

•Man the Unknown' ($3.50), . ... .'. , , r B y Alexis Carrell 

•Arctic Adventure' ($3.60) . . / ., . . . . .By Peter Freuchen 

•Why Keep Them Alive' ($3.00) .By Paul Dfe Kruif 

•Around the World- in -'■ 11 Years' --($2-.00)- ;.••.•,-.-.-,*-.•.•..,.» .. 

Patience, & John Abbe 



Fiction and Films 



. . Mi r.G.. : Nqrt^xeti*edi Loa- Angetes 
attorney; "haa.; . sued* .-William; . Baiu 

demanding^ damages of- t&,9Wti6wJ 
He charges publisher with |unnec-" 
essary, wanton, heartless; wicked, 
cruel and deliberately conceived' de- 
lay in returning manuscript, of his 
method to bring about war debt 
payments by Great Britain to 
United States. 
Norton's plan was titled 'Pay, 
' he states in complaint. 



Co.-Op Plugging of 'Juli i Editors' Elections 

One of the i biggest book, advertis- I American Society of Newspaper 
ing campaigns yet is being laid out [Editors held 14th annual powwow 
by Behnet Cerf for his film edition in Washington; attended the 

of 'Romeo and Juliet.' Budget calls three -day session. Officers elected 
for a $5,000 initial outlay and has for the coming year are: Marvin H. 
been gone over by Metro, which is Creager, Milwaukee Journal, presi- 
worklng in with the publisher on dent; H. .Kirchhofer, Buffalo 

the publication. . Evening News, first v.p.; D. J. Ster- 

^ Random^ Houses alli Uhg^, Portland *0r&y lovvteh; 



By EPES W. SARGENT 
Peggy Woods' First 

Peggy Woods has been writing 
pieces for the paper almost as long 
as she has been acting, and pretty 
good pieces, at that. But her first 
novel, 'Star Wagon' (Farrar & Rlne- 
hart; $2). is- just ; off the -press, , and 
she can plii another-^-ttn<r iarger-^ 
posy on her chest. It's worth read- 
ing, and probably will just miss ow- 
ing a picture, because .it is a little 
tough on the cinematic tribe. 

Not that it's one of those cynical' 
slaps at Hollywood that have often 
been promulgated. This is the love 
story of a, married couple who 
spend part of the time in the film 
capital. Gets off in a hurry and 
speeds- right through to the . last 
page. Living, people who' do things 
interestingly. A honey for the 
rental libraries, but just as good tor 
the cash customers, . It's about the 
first Hollywood setting that's not 
overdrawn; * 



By WOLFE KAUFMAN 
.Light and Funny 

Frederic Nebel Was written a heat 
and fairly exciting yarn., in 'Fifty 
Roads-, to -Town' (Little-Brown-;- |-2)V 
It is obviously manufactured ma- 
terial*, -but-: itsfvlieens- wit and -good 
pacing «make it seem • for moments: • - 
much more "Important than . it act- 
ually is. It is, at bottom, nothing 
more than an action story with a 

satirical vein. 

Tells of an unimportant man who 
gets snow-bound in a spot without 
communication to the. outer world 
and the effect of this relatively un- 
important fact oh half a dozen dif- 
ferent persons; Would maitw a good 
film. 



Two of 'Em 

at a- PriceX .seema to . be. in-: 

tOTdeA-as^th^ 

and take; care of a portion of the .Paul Bellajny, Cleve- 

sales. Film company will also grant lan ^ pialn D e a t er . Bixby, 
use of stills, etc., for illustrations,. - xt~.*» r ^a^. 

not to b» used in similar volumes Springfield /(Mo.) News-Leader, 
by any other pub, and will help pub- Charlie Chattanooga News; 

licize the book in any way it can. David Lawrence, columnist of the 
• ' ■ „ ■ U, S. News; William Allen White, 

Timea' Pro and Con Attitude | Emporia (Kans.) Gazette; Casper 



Two War Reporters Return • 

•Linton Wells, of the N. Y/Her- 
ald Tribune, and Ed Beattle, of the 
United Press, are back in N. T. from 
Ethiopia: Neither is going back. 

Wells is not definitely set for the 
future. ' His paper is talking to him 
about a Far . East trek. If- that 
doesn't materialize, he' may hide 
away in Hawaii tbr a few months 
to write a book. 

Seattle will take a two months' 
re,st in N. T. and then go back to 
.Berlin, where he was spotted before 
the African call. 



imes is proving adamant yost, St.. Louis Post-Dispatch; Tom 
on the subject of advertising for Wallace, LOulsyllle Times; Seyeilpn 
sex books! Has . poirit-blahk refu- | Brown, Providence Journal, 
sal to accept any copy for Havelock 



p^n^^Jto6v«ieB^,.-id)»avvi& 4^gaM«s«iOT 
nusband * wiro •'oufwafttd- his: ' wfffe's 
hew. flame,, but he. did .nothing in 
telligerit with it. Aimed at a cer 
tain type of rental, readers and good 
nowhere else. 

Just as torrid, but far . better 
Written is 'Woman Handled,' by 
Robert S. Oliver. Deals with an 
artist' a models' agent and riJs 
harem. Too designedly hot to he 
really good work, but in its class it's 
smoothly written, and readable. 



ercury Digest Out 

First issue of American Mercury 
Digest has just been published. 
Digest contains condensed versions 
of some of the best known articles, 
stories and! verse which , have ap- 
peared in The :Mercury since its 



ing. An Idea 

With the. click of John Steinbeck's, 
last two books, 'Tortilla iFlat' and 
'In Dubious " Battle,' McBride's 
. planned to reprint an older Stein*, 
heck item; 'Cup of Gold.'' 'Battle' 
and 'Flat' were both published by 
■Covici-Frledei . and. sold, well, / while 
McBride's 'Cup' had not done very 
much on original' publication. 
. But, after announcing the repub- 
lication and advertising it, Mc- 
Bride's found out it can't go ahead. 
Author dropped a note In the mails 
informing the publisher that the 
copyright and title, had reverted to 
rim some time ago. 

'Smith Library Sold 

Library collection of the late 
Harry B. Smith, librettist and play- 
wright, containing, some 300 items, 
was sold at auction in N. Y. last 
week, netting the estate approxl-' 
mately $30,000. 

' One of top prices was $1,460 paid 
by Walter, M. Hill for an inscribed 
— copynof -T he Orlck efr^m^rh e Hoarth -,- 
presented by Charles Dlcsens to 
Hans Christian Anderson. Gabriel. 
.WOlls paid $675 fo. proof sheets of 
'Robert Browning's poem, 'The Ring 
and the Book,'- 



Ellis' 'Psychology of Sex/ four-vOl 
umer published by Ram.om House, 
although: Professor Ellis is an ac- 
knoWleged expert. 

Herald Tribune and Other papers 
accepted the • ads, and the Times, 
among other papers, went to con- _ 
siderable. length in reviewing the inception; 
work, devoting two columns to It In Mag to be a quarterly and is 
its Sunday book section. Times has | priced at ?5c 
acted similarly ' on books before, 

turning down the business, hut re- Round Trips 

viewing the books in full. | With Tom Davin set at McBride's, 

he has completed one of the most 
George C. Robinson Dead | curious round robin trips away from 
George C. Robinson, 68, whose and back to publishing business yet 
'Memories of Old Detroit' ran for Davin was with Macaulay's some 
years in the Detroit News, died years ago. - Left there to work on a 
April 12 in Detroit. He Was a per- weekly gag mag in N; Y., Broadway 
sonal friend of two presidents, I Brevities- From that spot he leaped 
Grover Cleveland" and William Mc- [to the associate editorship of. Cos 
Kinley, and during his newspaper mopolitan. He left that- to do a sort 
days. worked - on. the NeWs r the . Free- .©f house-mag for the N. Y. Museum* 
"press, the. Sunday Sun, the Journal of Natural History. Now he's back 



and the Tribune, all in Detroit. 

Survived by his widow. Burial 
in* Marine City, Mich. 



in the book business. 



Palmer Buys. Mercury 

Paul Palmer, editor American 
Mercury, has bought controlling 
Interest in the mag from Lawrence 
E. Spivak, the publisher. 

American Mercury was originally 
founded by Alfred A. Knopf in 1924, 
with H. L. Mencken and . George 

Spivak 



Plenty of Jokes 

With radio making the matter of 
jokes, and files of jokes more gen- 
erally' a matter Of general concern, 
there is some topical . interest in 
•World's Best Jokes' (Blue Ribbon;-. 
$1.29), compiled: by Lewis copeland.- 
- ft-is--af. good bopteio'. haver v .ltTCoh- ; 
^a.ijx^&,U% jQkes>, lndemdt.Thfiy^re;. a 
''fg$l. v^iESpning- '• » They're. . the 6^347 
^ei^b^SB^iOi^jr Tiofc ataltsuit/ 
■ -> oecasion» whatever- 
Starting with that,, if radio com- 
edians would Pick but 5,347 more 
jokes on a par and throw the whole 
io.t away, tliey couldn't help but 1 
prove programs. 



CHATTER 

Eugene Lyonsr at work on a new 
book 

Collier's Weekly celebrates Its 
48th aniversary May. 1. 

Ruth Feiner's 'Fires in May' 
banned in Irish Free State. 

Marjorie Barrows, ed Child Life 
mag, here on short business trip. 

John Middleton Murry concluded 
his lecture tour here and left for 
England. 
Zora Hurston, who received a 



Lucky Orphan 

Sugar Friddle is the red-headed 
Orphan who has 'Too Many Beans* 
(Hopkina; $2). She gets the last 
name from the head of the orphan- 
age, where she has been brought up. 
She is a foundling instead of ■ an 
orphan. The 'Sugar' was a, tribute 
to her sweetness. It's by Alma 
Sioux Scharberry. 

Story starts when she is pushed 
out of the asylum at 17, Within the 
next six months she. has had three 
men crazy about her, and marries 
the richest and handsomest. Also 
she finds that she is the legitimate 
daughter of her employer, who 
comes from one of the Very first 
families of- Virginia. Then it de- 
velops she Is not. the daughter, but 
the sister, Which puts in another 
surprise punch. Might' bo made into 
a so-so picture, but it's going- to 
have a run with the renters. That 
will about limit its circulation: It's 
too preposterous to be accepted by 
the more intelligent readers. 



Omnibus of Crime 

'Judge Robinson Murdered' 
(Cbw'ard-McCann; $2), by R. L. 
Goldman, is much better as a who- 
dunit than the title wouia suggest, 
it is a fast, action -yarn, Witn plenty 
of heat language and a nicely 
worked out plot that is not likely to 
be discovered by the . casual reader; 
Not likely for films, however. 

•The Fifth .Tumbler' (Crime Club; 
$2), by Clyde B. Clason, is nicely 
written and has several novel 
touches. It is on a Grand Hotel 
base, but, despite that, holds in- 
terest. Could be filmed. 



Jean Nathan as editors, 
bought the mag from KnOpf in 1935 

Before his purchase, he was busi- i&ora _,.__,_„,.„__, „,_„ 1CW » CU «. 

ness manager Of the publications Guggenheim Fellowship, to Jamaica 

and he will continue handling the and Haiti. 

business end under Palmer's owner- Elswyth. Thane, author 'Young 

_sJhip AJ ,_.._.. Mr. D israeli,' to England for an in - 



Unprintable Story Wins Prize 

Madison A. Cooper, Jr. is winner 
of the cash award .recently offered' 
.by J*. G. Edmonds, Pittsburgh liter- 
ary agent, for best short story sub- 
mitted to him. Madison's contribu- 
tion was a story called 'White-folks 
'Nigger.' • Because of its theme arid 
treatment, story is not suitable for 
mag publication and will hot be 
offered for. sale. 

L. H. Meyers has been awarded 
the Femina Vie Heureuse Award 
for 1935 for his 'The Root and the 
Flower.' trilogy published last Fail. 
Myers has just finished a new novel 
called 'Strange Glory.' 



UP's Pic Insider 

Unable to crash Hollywood studios 
to get first . hand information on 
[what's what on the inside, Mary 
Knight, staff correspondent for 
United Press, enrolled at Centra) 
Casting after getting letter from in- 
fluential studio exec. Following day 
scrlb Was called for a bit that 
[paid her $10, and these calls were 
repeated several times with Miss 
Knight accepting the work. 

Result was reams of Intimate stuff 
I for UP. 



Writers' Conference Set 

Final plans for. annual Writers' 
Conference, which takes place this 
summer, have been completed. Ses- 
sion, to last from July 27 to Au- 
gust 14. 

■ T. S. StribUng succeeds Thomas 
Wolfe as visiting novelist,, and 
Sylvia Chatfield Bates heads short 
story workshop. Frank Ernest Hill 
.will take over new manuscript de- 
.partment, and.Dr.- E.dward j>avison, 
director .of.confewrnce,- heads" poetry 
roup. 



Wire Photography Spreadi 

Spread in popularity of wire 
photography Is forcing principal 
photog syndicates to place in effect 
a system similar to the Associated 
Press wlreplioto network. Times 
Wide-World is inaugurating a 
wired photograph arrangement on a 
new basis. A. P. newspapers sub- 
scribing to. the. wirephoto service 
pay a more or leas fixed monthly 
fee. giving them elaborate. coverage, 
with the dally editors plciong tne 
pictures they want. Wide- World 
furnishes service which enables sub- 
scribers to order only the photo- 
graphs they want. 

In addition to these two. Inter- 
national News Service and Acme 
are- rrpo.rted. considering- similar, set- 
ups' which would provide clients 
with p^o/.ogra.phs via "wire. 



definite stay 

James Hilton's Russian adventure 
novel, 'Without Armor,' to be filmed 
by United Artists. 

Janet Falrbank taking the slowest 
boat to the Riviera so she - can 
finish a new novel op the way. 

Harry Dayis, former editor Little 
mag, to North Carolina to direct 
publicity for Federal Theatre. 

Frederick Clayton, who recently 
resigned as editor Of Argosy, has 
joined editorial staff of Liberty. 

Little, Brown received a total of 
690 mss. in their fifth Atlantic Prize 
Novel Competition, which closed 
March 1. 

Dorothy HOpe, wife of Jack Staf- 
ford, British film producer, gather- 
ing materials in Hollywood for 
screen mags. 

Murray Boltinoff still with—the 
N. Y. American although doing film 
reviews for Metropolitan Host, New 
York guide rag. 

Wynant Hubbard, news corre- 
spondent recently back from Ethi 
bpia, has written a book: on subject 
called 'Fiasco in Ethiopia.' 

Dexter Fellows, for many years 
press-agent for Ringllng-Barnum 
circus, has written his autobiog in 
collaboration with Andrew Freeman. 

Wallace E. Moody, 96, many years 
music critic for the San Diego 
Union, died at his heme in San 
Diego, Calif., April 9. A heart ail- 
ment was the cause of death. 



Three from Phoenix 

Phoenix sticks to its schedule of 
two straights and a western for its 
late April output; All prices at $2 
arid aimed at the rental shelves. 

Cowboy chatter is 'Tombstone 
Pistoieers,' by Graham Cassldy. 
Cole Ward, a lanky Texan, under- 
takes to clean up Tombstone and 
provides plenty oZ work for the un- 
dertaker on the principle that, like 
the Indians, the only good outlaws 
are the dead ones. Graham Cassidy 
kills them off with brutal indiffer- 
eireer-but^ h e sta rt s fro m-scpfttch and 
keeps his story moving. Good grade 
western, but covers a little too much 
ground for a picture. 

Wise Little Fool, by Sylvla.'Par 
ker, is the trained-nurse theme, with 
the heroine (red-headed, o£ course) 
driving' all internes and a couple of 
outsiders mad with lc> e, but she's 
true to her first fiance. Rather 
stressed, but sexy without being 
dirty, and the girls Will love it. Not 
enough: for a picture. 

Best bet Is 'Spring May Be I^ate,' 
by A. C. Clevenger, a story of the 
woman oSvner of a dude ranch who 
Closes down the outfit to use it for 
the rehabilitation of a boyhood 
sweetheai-t. Not much suspense, but 
a smooth, easy reading narrative 
that holds interest and should come 
in for, counter as well as shelf trade. 
Has the makings of a good picture 
for a slightly mature woman star. 



Face Lifting Psyched 

Dr. Maxwell Maltz, wb ose articles 
oh plastic surgery have appeared In 
Esquire' and Cosmopolitan, has his 
first bobk, the result of seven years' 
research and work, published by 
Richard R. Smith C$3), 'New Faces - 
New Futures,' wherein he treats the 
subject from the angle of rebuild- 
ing character With plastic surgery. 
Combining his academic exposition 
With everyday life, Dr. Maltz's book 
traces the evolution of facial reup- 
hplstering- through the World War 
period, which lent the greatest Im- 
petus to the surgeon's scalpel. 

An engaging personality in rela- 
tion to economic success, and physi- 
cal comfort' in one's social, sur- 
soundings is the essence of a very 
readable volume which, none the 
less, is an . authoritative compendium 
of surgical skill. Dr. Maltz treats it 
with a psychological and -prac- 
tical aspect although emphasizing, 
as in the chapter, 'A New Deal for 
Cyranp,' that Jimmy Durante's 
schnoz becomes his stock in trade,, 
whereas others, with the footlights 
or television of the future in mind, 
might not be inclined to emphasize 
the proboscis. 

—Dr.- -Maltz -also exposes .the quack- 
eries of the face-lifting racket. Dr. 
Alfred Adler, Viennese savant, now 
a resident in New York, wrote the 
foreword. 



Another Naughty 

Donald Henderson Clarke is defi- 
nitely established as. the author -of 
bad girls and tough gangsters. The 
gangster is merely a passing chaav- 
acter in 'Tawny' (Vanguard; $2), 
but the naughty TaWhy is more or 
less another Millie. 
- She. is the daughter of a chorus 
girl who deserted her husband and 
child;, a hard-drinking,* drug-de^ 
voted Circe who has little love for — 
the shrewd Tawny, who is hard as rental classification. 



nails when she goes into the world 
but who finally comes to peaceful 
waters she does not seem to de- 

Clarke knows his New York, and 
ho draws a skillful picture, hut 
seems Overanxious to establish lvjs 
knowledge with addresses. It sounds 
a bit labored; but, he is certain o£ a 
definitely large audience from; ms 
earlier works and it will be money 
from home for the renters. Will not 
make a picture. Too sultry. 

Too Ambiti 

Allene Corliss aims, at an i » 
proved style in her 'It's You I Want 
(Farrar & Rinehart; $2), and clut- 
ters, up the pages with unspoken 
thoughts, switches In narratn« 
style and too many three-dot punc- 
tuations. It does not add up as w«» 
as her earlier books, but she can 
be blamed for trying. . 

Main plot is a bit threadbare, tn» 
girl who thinks she loves one ma 
to desperation and finds that reauy 
it's another and later acquisition^ 
Few plot kinks, little *" s »« v *^. 9 
not much action, riardly 



Vednesdaf , Aprfl 22, 1936 



TIMES SOU i B t 



VARIETY 



67 





From 



This department contains r&tvrllten theatrical news items aa pub- 
tithed during the loeek in the daily papers ol Neu fork, Chicago, 'Ban 
■ Francisco Hollywood and London. Variet? takes no credit for these 
\ews items; each ha* been rewritten from a daily paper. 



East 



Clarence Seligman, an actor, was 
one of tliose taken into custody, in 
'the Titter ton bath tub murder. Ar- 
rested on the suspicions of his land- 
lady, but quickly exonerated and 
'released. 

• Police - last Thursday raided a 
.novate home in the mldtovfn s.ector 
and found the newly opened branch 
of a Chicago slot machine company. 

"pinched the ostensible managers. 
Possession illegal in N. Y. 

N Y. Light Opera Guild promises 
spring production of new musical 
piece by ah American composer. 
Will use a house further downtown 
than the Jolson, its usual ( habitat. 

Goldman concerts •• to vstart 19th 
Reason \ June it Will run to Aug. 

•jg. Other concerts in Brooklyn and 
jj/Y. y; campus. 

N Y> State court of appeals finds 
against the three Brooklyn picture 

"house owners convicted of conduct- 
ing lotteries. Will -probably close 

'chance contests in Brooklyn, -with 
the Bronx already shut. 

Henry Hull to shed the costume 
Qf Jeeter. Lester next Season, Has 
sighed with Arthur Hopkins for a 
new play by Sophie TreadwelL- 

Guild reading 'Napoleon in Jaffa/ 
by Arnoid Zweig, Treats ,_pf _ Wft 
career in Egypt. / i . v.- 
. Gus Edwards to add guest stars 
%o his Sunday. Shp- window. ' Payoff 
in the form of *' percentage; to 
A,ctbrs' Fund. 
Metro made a full recording of a 

special performance of 'Pride- and 

.Prejudice' at the Plymouth. Has 
the screen rights, and film, . was 

,made for the guidance of the pro- 
ducers. 

Norman. Van Pelt Levis, Jr., Phila; 
^acialitermaestrO" who blew the' 
'bankroll on a tea-dance as an ao 
.vertisement, now - considering seven 
offers to play spots. ' 
! . -Heywood' Broun, out in Milwau- 
kee; took an .appeal from the district 
to the municipal court on that $10 
fine assessed against Him. Again 
found guilty and had to cough up 
;the coin to : keep out of jail. News- 
paper Guild row. . 

Appellate division of . the N.. Y. 
reuprenie eburt on Friday denied the 
application of Fay Webb Vallee for 
'an increase' in heir $100 a week 

• alimony from the crooner. Split 
verdict,, two to ,one. 

•. Hattie Delaro, the Pitti-Sing of 
the first 'Mikado,' the guest of honor 
-at the costume ball planned by the 
..Gilbert and Sullivan Club for Fay 
Templeton. Held Saturday night 
(18). 

At a dinner of the Canadian Club 
Wednesday night, Edward Johnson, 
.of the Met, told the guests he was 
looking forward to the time when 

• the opera, season would be 10 months 
•long. He was the. retiring presi- 
dent of the club. 

>■ Robert L. Downing, old time 
Shakespearean actor, whose Spar- 
tacus was outstanding 40 years ago, 
takes a fourth wife; is 6S.- 
■ Marquee of the Greely Sq., motion 
picture house, was taken by the po- 

.lice Thursday. Canopy had begun 
to slip and regarded as' dangerous 
enough to warrant immediate re- 
nipval. -House is on Sixth ave., at 
30th street. 

Arriving from Boston Thursday, 
Buddy Rogers refuses to alflrm or 
deny his engagement to Mary Pick- 
ford, adding 'it's leap year, isn't it?' 
He opened at the State the follow- 
ing day. 

Lora Baxter to be production 
manager for Elizabeth MIel's straw- 
hat, the Urban, near. Yonkers. 

John Murray Anderson to Texas 
to help Billy Rose. < 

American chorus girls in London 
threaten to sti ; ike unless they can 
Bet gyms to work Out in. 

Margaret Anglin foregoes a Lon- 
don date this summer to play with 
the Coburns in the Mohawk Valley 
festival at Schenectady. 

Eddie Garr to play Laertes in Ian 
Keith's 'Hamlet.' 

William Kent Curtis, reporter, and 
Barbara La Porte, nite club , singer, 
round dead from gas poisoning in 
Greenwich Village Wednesday. Ap- 
parently suicide. 

Shepperd Strudwick out of 'The 
«-nd of Summer' and had his ap- 
...P^naix swiped. Had to leave the 
show Tuesday night (14). Kendall 
Mark replacing. 

John S. Sumner, of the Vice so- 
ciety, taxed $500 for arresting a 
man who Sold a nudist book. Will 
appeal the case. Second time in the 
ju a . year s the society has operated 
a , ver <3ict has been given 
^gnst it. .Other was for $10,000 in 

.Robert Broder, attorney, will 'front 

tak^nV Valls ^avc Ears - h^inK 
T en 14 over from Theatre Gbldcn. 
i^uisa Tctrazzini loses her suit in 
u against three men charged 

• aJtj. ha , vIn e swindled her out of an 
e Stato. there. 

Court reports shows the Roxy, 
• to be operating at a profit. 



Coast 



Court allowed $62,000 to attorneys 
to the receiver, Howard Cullman. 
All back taxes have , been paid and 
other debts discharged In part for 
a total $460,000. Good outlook for 
reorganization. 

Sidney Kingsley threw a party 
for the 'Dead End' cast following 
the 200th performance Friday .,(17). 

George Arliss remains president 
of the Episcopal Actors Guild. An- 
nual meeting. Friday (17) gave Os- 
good Perkins a viceTpresidency and 
put R6v. : John G.ass, Minnie Dupree, 
Eddie Shannon, James H. Baldwin, 
William Shelley, Richard Syerling 
into the council. Others remain xlrir 
changed. 

Anne Nichols changes 'Her Week 
.End'. ..tb. 'PrerHoneymoonJ. Still 
thinks she will show it at the Ly- 
ceum April 30. 

Will of the late Marilyn Miller, 
filed in the surrogate cOuit Friday 
(17). Makes her mother chief bene- 
ficiary. Written before her mar- 
riage to Chester L. O'Brien, who is 
not mentioned. Contest may result. 

Lawrence -Tlbbett elected head of 
American Guild of Musical Artists, 
Inc., Friday (17). 

George Abbott, has a yearn for a 
permanent company. .Built .On the 
nucleus of the 'Boy Meets Girl' cast, 
Expects to put them in his 'Uncle 
Tom; show. 
: " Yonkers : again issues a ban pn 
short for giris. Ukase issued last 
year. still stands, but . they'll be. able 
to check their skirts at the' ferry on 
the way to Jersey. 

Otto W. Matthews, of Portland, 
Ore'., now named winner of the 
Eddie Cantor peace essay prize 
First winner admitted cribbing. 

Five times as many persons at 
Coney last. Sunday .as were there 
Easter. But that only makes it 
26,000. 

Jed Harris has a new version of 
Philip Barry's play last known as 
'Spring Dance'." Title likely to. be 
changed', too. 

'Pride and Prejudice' in a special 
showing Monday (20) fOr the 
Actor's Fund. Show has no regu 
lar Monday performance. 

Air gymkana staged at College 
Park, Md., Sunday; (19). Each 
plane carried a man and "woman 
Flew to Boiling Field and- back 
played two hands of bridge, flew 
to Rockvllle and return, ; the. woman 
knitting 150 stitches, to Bowie and 
return and the woman fried two 
eggs,, made sandwiches which she 
and- her partner-ate- with out"- using 
their hands. Nine couples partici- 
pated. 

• Book of the Month Club estab- 
lishes quarterly fellowships for 
promising young authors. Will re- 
ceive a sum sufficient to tide them 
over writing another book. To get 
$2,500 each. 

Ilka Chase replaced by Claudia 
Morgan in 'Co-respondent Un- 
known'. Miss Chase's appendix 
thefted Monday (20). Miss Morgan 
remains in 'Call It a Day' doubling 
the theatres. : 

Circus made its annual visit to 
Bellevue hospital last Saturday, for 
benefit of the shut-ins. 

Ernest Truex ad Mary Jane Bar- 
rett off to London, forgetting all 
about that intended divorce. 

Leon Janney advertising he will 
not be responsible for debts in- 
curred by his wife, Jessica Pepper. 
Married less than a month ago at 
Armonk. 

Boiler explosion in the cellar of 
Rector, cafeteria. Times Sq. quickie 
eatery at 50th, Saturday night 
shook up 90 customers^ but none 
seriously hurt. About 20 given 
medical attention, however. 

Shuberts planning for next sea- 
son a 'cavalcade of American musi- 
cal comedy'. Vincehte Minclli's idea 
and with the Gershwins probably 
doing the songs. Would have Bee 
Lillie and Bert Lahr. . 

Revolving stage used in 'Bitter 
Stream' is the one built for 'Band 
Wagon'. 

The Lawrence Tlbbetts deny the 
Astoi* estate has refused to renew 
his lease in East End avenue be- 
cause he sings too loudly, and, any- 
how. Mrs. Tlbbett says they'll 
probably move to their farm at 
Wilton, Conn. 

Frank Qillmore. of Equity, pro- 
tests possible transfer of federal 
theatre projects to stale authority. 

'Caponsacci' scheduled at the Met 
for May " 29. Composer Richard 
Hageman will conduct. 

Park Dept. to erect a statue to 
Father Duffy, -war-time chaplain* in 
Times So., between 40-46.' 

Leopold .Sachse, Met stage direc- 
tor of German operas, to teach tech- 
nique at Juilliard School. 

Last week Paul Mitchell phoned 
a proposal to Mary Cai-Hsle. pic 
actress, in Hollywood. Then ho 
married Ann Goodwin Turner in 
London. 

Katharine Cornell signs the pact 
of the League of N. Y. theatres not 
to deal Independently with Drama- 
tists' Guild. ,_, „ 

Senator Davis asking a nrobe of 
WPA theatre projects. Contends 
red plays spread propaganda, 



John Barry more filed suit in L. A. 
against E. D„ Camomile, actor's 
former confidential: secretary, for 
$4,327.12 possession of books, records 
and valuable documents which 
Camomile is assertedly withholding. 

L. A. judge ordered ^Roy Granville, 
film technician, to pay "$1,372. dam- 
ages, for Halloween prank. Hit. gas 
station attendant over head with 
shovel, 

Reversing decision of municipal 
court, L. A- Appellate division ruled 
payment of bank night prizes not 
enforceable if rwhaner is not present 
within time limit. 

Zane Grey reported to have 
caught largest man-eating shark in 
history while fishing off Australian 
coast. 

On arrival in Hollywood, Tilly 
Losch told newspapermen; American 
malgs most henpecked in "world, 

RenO divorce won by Barbara . 
Loew from Arthur M, Loew. For- 
mer., shpw girl also had he j maiden 
nime. Smith, restored. 

'Suit for $100,000 filed against Sara 
Collins' Theatre. Workshop by Mrs. 
Hermjne Goldberg, wife of Okla- 
homa theatre owner, on charge her 
picture was. used in advertising play 
without her consent. 

Carmel Township determined to 
oUst artists, sculptors, and musi 
cians from colony and make it a 
place for 'folks* to live. 
. Joseph ^Morgan, film extra, quizzed 
by L. A. police' on' murder which 
took place .: here Ave years ago.' 
Dropped remark that he. knew all 
about it, but was. released. 

•Marriage '• of Mamita Coleman 
Hayes, formeivdahcer, annulled by- 
L. A. : court;.. She wed Herbert 
Formes while he was in jail. 

Edward Novis, "voice teacher and 
brother of Donald Novis, sued for 
divorce in' Pasadena by Mary T. 
Novis, concert, cellist, 
. Divorce granted. Mrs. Teresa Lov 
ergine frbni Setiastian Lovergine, 
opefa impresario, by Li. A. court on 
charge; he slept with knife under 
his pillow, 

L. A. court granted divorce to 
Gloria Anderson, ex-Follies girl, 
from Harry Anderson, .business 
manager for Fred Keating. 

L. A. court granted Helen Twelve- 
trees divorce from Frank Woody 
author, and. custody of their three 
year- old son. 

Dorothy Wilson, former singer, 
started proceedings in L. A. to have 
her former ■ husband extradictec 
from Seattle '■ on charge of child 
abandonment and failure to pay all 
mony. " 

Mother of Myrna Kennedy, Mrs 
Maude Gernert, granted L. A. di 
vqree and . $14,000 settlement from 
Peter C; Gernert, Beverly Hills cap 
italist. 

Maxine Jennings, film actress, 
and Tony Browne, of British Ben 
gal Lancers, announced they will 
'^arry in Washington. 

Divorce and custody of four-year 
old daughter ranted Gladys Buse 
screen actress, in L. A. from Joe 
liuse, theatre manager. 

Julia Faye, former film actress, 
divorced in Reno from Anthony 
Merrill, author. Marriage lasted 10 
days, she said. 

Notice of intention to wed filed 
in L. A. by Rian James, screen 
Writer, and Anne Andre, actress. 

Donations for Southern California 
Philharmonic reached $70„000. After 
$150,000. 

Out of court settlement reached In 
Edwina Booth's million dollar suit 
against Metro for malady assertedly 
contracted by actress while making 
'Trader Horn' in Africa. 

L. A, court sentenced Arthur 
Schwarzmann to 90 days for dis- 
turbing peace of Cecil B. peMille. 
Sentence stands suspended if de- 
fendant is committed as mental case. 

Final divorce decree granted Ned 
Sparks in L. A. Wil'e-atternpted to 
have interlocutory decree set aside 
on ground comic's income was mis- 
represented at time of prbpci ty set- 
tlement. 

Governor Merrian. signed extradi- 
tion papers for return to New York 
of Eddie Conrad, vaude comedian, 
wanted for asserted non^suppprt 
and abandonment of wife and two 
children. 



Allow It,' and 'The Panic . Is On/ 
have' Connie at her best with' a' good' 
-swing- - basd- -that -sounds— as— if— it- 
were recorded cold. Trumpeter 
Bose, clarinetist Sid Trucker, Phil- 
burn, King, Barbour, and McGrath, 
are all good swing men, but they' 
could't quite get together. 

Bob Crosby's four faces for 
Decca are tops if only for the all- 
time great tenor saxing of Eddie 
Miller. As it is, the good work of 
Matlock on clarinet, Haggard on 
bass, and Lawson on trumpet, make, 
these discs fine commercial swing. 
Titles inc)ude: 'Christopher Colum- 
bus/ 'It's Great to be in Love/ 'Oh 
Looka There/ and 'You're Toots to 
Me' 

Brunswick has finally done justlee 
to Stuff: Smith on his latest Vocation 
release's. With ', director Bernie 
Hanaghan and John -Hammond in 
the studio, both fiddler , the band 
recorded in perfect balance!, with 
the piano a sufficient distance frqm ; 
the mike. Eve*i Stuff's 'wobble' 
was toned down. The numbers 
recorded were, 'You'se? a Viper/ 
'After ..You.' Gone/ 'T'Aint. No, 
Use/ and 'Don't Wanna Make His- 
tory/ 

Vocal ion gave Fletcher Hender- 
son's 'Christopher. Columbus/ and 
Blue Lou/ a speedy special re- 
lease, which furnishes the best 
waxing of the former number by the 
band that first played it. Chu 
Berry, the composer, takes a fine 
tenor-sax solo, while Little Jazz 
Eldredge hits the horn like an old- 
fashioned water- sprinkler ; plus, 

Victor stole the swing-collector's 
thunder by re-Issuing Gene Goid- 
kette'a 'Clementine/, and 'My. Pret- 
ty Girl/ with the personnel, Includ- 
ing Blx, duly listed. Like Ben Pol- 
lack some time ago, and Benny 
Goodman today, Goldkette had the 
finest ' Ofay swing band at the time 
of recording. Such stuff doesn't 
date. 

Henderson's arrangement of 
Know That You Know/ coupled 
with 'if I Could Be With You/ and 
played by Benny Goodman; Is sure 
fire. The second side features some 
fine guitar by Allan JteusB, wl^h 
Krupa socking eff-beats on the 
bass drum in T Know.' 



Jersey Mayor Flirts 
Witb Idea for Nudies, 
But Squawks Pile Up 



Atlantic City, April 21. 

Prospect of a nudist colony this 
summer in Ventnpr, exclusive resort 
south ot berer has putr^the com- 
munity's elderly officialdom In 
pretty much of a dither, 
—The bloodpressure of the solpns 
started tO; rise, following .an ah- 
nouncenient by; Mayor Isaac B. 
Sweigart that he had been ap- 
proached, by a nudist group wishing 
to le'cise "a ^ fenced-ifl [ beach parte 1n 
the. heart OfTVentnor's cottage col- 
ony. When the Mayor said, he 
viewed the proposition as 'a'tempt- 
lng o'no/ eyebrbws of the leading' 
residents took a rise.. 

Overlooking the beach park 'on 
one side is the block-lbng manor 
house of Walter E. Edge, former 
Ambassador to France. On thb 
other side Is the summer residence 
of J» F. Macklin, Philadelphia capi- 
talist, which has been Offered 
President Roosevelt as a Summer 
White House. 

Lt. Commander W. A. Thormaleh, 
president Of the city council, de- 
clared 'there will be a new Mayor 
soon' unless the present incumbent 
'acts, his age/ 



Nite Club Reviews 



Swing Stuff 



(Continued from page 5.1) 
the companies, and the UHCA -wel- 
comes any tendency to follow its 
lead. 

On the Wax 

Decca has set the fans up with 
another label-personnel on 'Boogie 
W ; oogie Stomp,' and 'Nasasaki,' by 
Albert Ammorts. and his Rhythm 
Kings, a colored Chicago band. 
'Nagasaki' is pretty poor stuff 
played at a murderous tempo with 
trumpeter Kelly cracking notes at 
random, but .'Boogie Waogif--/ * 
faithful copy of P.ine Top Smith's 
old Vncallon piano solo, has Hit- 
requisite drive furnished by a gr^at 
rhythm, 'section with Crosby stand- 
out. 

' Connie Boswell's 'Mamma Don't 



(Continued from page 64) 

and Alan Shires, who appear twice, 
a most acceptable, turn. 

Rob Carry is a hoop juggler who 
has an act that includes clever 
Rastelli work and going back as far 
as the hoop rolling . of Everard, 

Two Squjys. German muslca; 
acrobatic clowns, hrvve a very fine 
routine> and Marion and Irma, two 
youthful blonde females/register in 
artistic simultaneous acrobatic pos 
turing. 

But lt is the girls, the way they 
have been drilled, and the effective 
costuming and draping of their 
physical charms, that will put the 
show over. ' Jolo. 



Detroit Barley Hopses 
Ask Ruling on Barker 



Detroit April 2t 
When , is a theatre doorman a 
barker; or vice versa? City Council 
is pondering clarification of ordin- 
ance • defining 'doorman/ following 
arrest last week of a barker In front 
of the Empress burlesque. 

Burly houses united, in a petition 
to the - Coomcll; protesting against 
the arrest and asking clarification- of 
the city ordinance to permit door- 
men 'to answer questions, direct pa- 
trons and protect the cashier/ They 
contended their barkers were per- 
forming no different function than 
the doormen who stand In front of 
film houses and announce, 'Seats In 
the balcony without waiting/ 



Kearns' Eatery 

Chicago, April 21. . 

jack 'Doc' Kearns; prize-fighter 
manager, heads his own restaurant 
in the loop, taking over operation of 
the Canterbury eatery and bar. 

This ' makes it a full house of the 
ring trio — Jack Dempsey, Mickey 
Walker and Kearns — who are now 
in the restaurant biz. 



HOTEL NEW YORKER 

(NEW YORK) 

Bob Crosby and his dance music, 
sans any reference to the fraternal 
relationship to Blng, dispense at- 
tractive hoofery music at the Hotel 
New Yorker's Terrace restaurant. 
With a vocal style not dissimilar to 
the more eminent Blng, the junior 
Crosby also has surrounded himself 
with a crack dance team (vintage of 
Rockell-O'Keefe) and they pound It 
out in great nhape. 

The New Yorker's normally tran- 
sient commercial patronage as re- 
sult is augmented by a. young danc- 
ing -bunch- which goes- for the Crosby 
dansapation. Virginia Verrlll, CBS 
blues songstress, is the vocal added 
starter and a new dance team is. 
Ruth and Billy Ambrose, who open 
with a waltz and then into an Aa- 
taire-RogerB type of taps. They're 
youngsters, looking nice and fresh; 
and with a very modern sense of 
hoof values. Doubling from Gus 
Edwards' Kho -Window. , . 

Like most of the pop hotels it's a 
club dinner patronage with couvert 
50c and $1 after 10 p.m. Biz strong, 

Abel 



GOVERNOR CLINTON 

(NEW YORK) 

Dick Mansfield and his NBC or- 
chestra, as billed here, opened Satur- 
day (11). Combination, Including 
fight men in addition to Mansfield, 
has don^ considerable broadcasting 
and at one time was on CBS. It's 
an ideal orchestra for the. require -- 
ments of this hotel's grill room and 
the afr. 

Performing from the dinner hour 
on. the band- plays at convenient iri- 
tt-rvaJs, with thrj dance portion held 
down to normal stepping timf. 
Mansfield, who ' conducts without 
ostentation, also Rings, using the 
mike Hp usually puis in a solo 
chorus or two ort each dance played, 
displaying a plca.wlng voice and per- 
sonality. 

' Clinto -rill room, downstairs, 



MARRIAGES 

Charles O'Connor, NBC an-, 
nouncer, to Emily Ryan, April 22,. 
In ELmhurst, L, I. 

Virginia Cooke Glennon to Rich- 
ard S. Barron, in Norfolk, Va., April 
22. - Groom ■ is on sales staff of 
WTAR. 

Frances Donna Drake to Jesse 
Lasky,. Jr., Him writer, April. J.9,. 
in L. A. 

Frances Shorten (o Tom Santovel, 
musical director, April 18, tn 
Tiajuana, Mexico. 

Clayton Collyer to Heloise Green 
in New York, April 18. Groom is In 
'These Walls Have Ears.' Bride Is 
sister of Stuari/Erwin, of films, 

Winifred Cooper to Al Kellar, 
cameraman at Columbia, April 13, 
in Yuma, Ariz, 

Robert Llndley Downing, former 
Shakesperean star, to Mrs. Mary 
Shafer Jones, In Washington, April 
15. Groom is C8, 

Helen Shannon to Robert Saun- 
ders,. April" 18, in ' L.os Angeles. 
Groom is son of Eddie Saunders, 
Metro division sales manager. 

Orvillc 'Whltey' Harris, ex-Sells- 
Floto clown, tp Hazel May Cotter, 
trapezist, in Detroit, April 17. 

Ruth Muter to Lou Kosloff, NBC 
musical contractor, April 19, in 
Yuma, Ariz. 



BIRTHS 

Mr. and Mrs. Don McNeill, Son, 
April 14, in ^Chicago. -Father -is~an- 
nouncer ahd m.c. on NBC. 

Mr. and Mrs. Vance Babb, daugh- 
ter; April ■ 2, in New York. Father 
is p.a. for the Benton & Bowles ad- 
vertiHing agency. 



and ear»y to reach from the street, 
is intimate and nicely decorated* 
Food a la carte .'»nd on dinners tipy 
to $2 from sbun Lo nuls, reasonable. 

Char. 7 



68 



VARIETY 



IIMtl SQUARE 



Wednesday, April 22, 1936 



Broadway 



"Frank Case resting in Florida. 

Maurice de Kobra prolonging his 
N, Y. sojourn. 

Relne Davies back from Europe 
and to the Coast. 

John and Marion By-ram back 
from West Indies cruise. 

Jojo. Cook, in 'SbOrWindOw/; 
makes one change but has a dresser. 

Harrv Sobol flew to Coast and 
back for brief visit with his family. 

Betty Barker out of hospital, due 
back at 'Winter Garden b.6. next 
week. 

Saul .Colin to Rome, Milan. Paris' 
and London via the southern route 
May 20. 

Over at the Hippodrome the ani- 
mal show is ended but the smelody 
lingers on. 

Billy K. Wells recuplng from his 
nervous breakdown at the Mt. 
Morris hosp. 

F. C. Schaiv, Jr.. sales manager 
of Columbia Concerts, to Bermuda 
for two weeks. 

One sign of spring: Frank M^ckin 
is parked at Joe Cook's place at 
Lake Hopatcong. 

George Burgess, v.p. and g.m. of 
Eastern Service Studios, now' prez 
of that organization, , 

Zac Freedmah will stage Kay 
Parsons musical on her 'Show 
Boat' again this summfer.. 
- Dr. Maxwell Maltz has taken over 
Mrs. Champion's landscaped duplex 
penthouse ill the Medical Arts. 

Jack Benny, in New York, is using 
George Burns', car while the latter 
is in Hollywood, and vice versa. 

Columbia Films' social club will, 
install-new officers at dinner-dance 
Friday (24) at the Russian Troyka, 

Charlie Petti john has been made 
an honorary member of the Associ- 
atioii of Chiefs of Police of Amer- 
ica. 

Albert E. Perkins off to Coast last 
Saturday (18) after being- sigria- 
tured by Universal to writer's con- 
tract. 

Friends report that Tony Muto, 
now in Washington for Will Hays, 
has moved into his own. house down 
there. 

Leon, of Leon & Eddie's, back 
•with a Cab Calloway lan from 
Florida. 

'Dead End,' at Belasco, 'first of 
legit shows to go for. one of those 
neon signs ' to replace regulation 
mazdas. 

Fans at Giants-Brooklyn ball 
game lit bonfires in concrete aisles 
one afternoon last week, it ,was 
that chilly. 

Warner Club Players presenting 
J. B. Prlestly's 'Dangerous Corner' 
Aprfl 24 at h.o. club rooms: Dancing 
to follow show. 

Pat Roon ey won't r eturn to 




Paris 



Sheepshead Bay. this summer and 
Is looking for a downtown sea-food- 
ery site instead. ,| 

Richard Watts, -Jr., Herald-Trib- 
une screen critic, off on a vacation 
trip to China, Will be' gone a 
couple of months. 

Naomi Katz, wife of Hank Gold- 
enberg, Fox theatre,' Frisco, man- 
ager, has several poems in the cur 
rent Poetry mag. 

. Lillian Emerson will appear with 
Ann Harding in a scene from 'Hoi 
iday* on the Shell Chateau program 
Saturday night.(26). 

Jessie Matthews' trans-Atlantic 
broadcast of tunes from 'It's Love 
Again' is a new high in long-dis 
tance radio song plugging.. 

Hearst wants to keep Louis Sobol 
(N. Y. Journal's columnist) in Hoi 
lywood 'til May 1, but Louie's get- 
ting anxious for Broadway. 

George Browne. IATSE chief, in 
town from Washington to attend 
parleys over studio and cameramen 
contracts for coming season, 

Terl Josef ovltz, ivory tickler at 
the Hotel Lombardv bar. had his 
tune, 'Dance of the Easter Bunnies,' 
introduced by Phil Baker Sunday. 

Jack Oaterman came in town to 
preview the new Wrigley sign, but 
he opens at the All Star Club on 
52d street this week .lust the same. 

Jack Robbins staying, east until 
mid-May; then takes some of Mrs. 
Robbins' New England relatives 
back with him into the new Beverly 
Hills home. 

Vernon Duke resumed his former 
name of Vladimir Dukelsky last 
Sunday night at the Met. Opera, 
when the Monte Carlo Bjallet pre- 
sented, his 'Public Jardlns.' 

The Buccaneer Show Boat, for- 
merly anchored in the Hudson off 
Yonkers. will be stationed at 42d 
street this year. Frank McCpy will 
have stage show this coming season. 

Westbrook Pegler, nack from His 
roving foreign assignment, antici- 
pates returning soon — thinks that 
the European powers are mavel> 
choosing sides now ■■mil war's duo. 
which means covering one - of the 
fronts. 

Certain Times Sq. nitery announces 
Its regular $1.S0 dinner outside, 
but the menu te 11 s a di f Ce r o n t ~ story. 
Catch, which raises 'the tariff 50c., 
says that 'due to expensive floor 
show.' the management has been 
forced to elevato the. pi'ice. 

The fifth anniversary of the Span- 
ish Republic celebrated by a fiesta 
at the Waldorf-Astoria last Tuesday 
night by the Spanish Chamber of 
Commerce. Benito Collada, of the 
El Chico In the. Village, was presi- 
dent of the committee in charge. 



Bernico Stone in town. 
Fritz Kreislcr concerting at Mopte 
Carlo. 

Lucienne Boyer opening at the 
A.B.C. _ 

Molly Picon singing at the ~kl- 
hambra. 

Arabelle back from 
America. 

A. Travel splitting with Kurt 
Robechik. 

The Fokker Casino de 

Paris Revue. 

Iris Kirkwhite darici 
sino de Paris. 

Noah Beery in Paris for the first 
time, in his life. 

Leon Mathot'.s 'La Flamme' ('The 
Flame") finished. 

Gaby Morlay signing for, the 
A.B.C. early in May. 

Alfredo Jamesworth Marimba 
band off for America. 

T; Ehrenthal and M. Gznerow 
moving to larger offices. 

Pills and Tabet back, from Amer- 
ica and at the Alhambra. 

Gracie Schenk and brothers in 
the new Alhambra show. 

Ida May.. Girls moving from the 
Paramount to the Alhambra. . 

Cinda Glenn back from Tunis, 
where she opened /Marlnella/ 

Chez Jean Trarichand, Mine. Re- 
gina Boquin's nlghterle, dark. 

Julien Duvivier commencing work 
on 'La Belle Equipe' at Joinville. 

Restaurant des Ambassadeurs 
opening planned for early in May. 

'Noix de Coco' closing at Theatre 
de Paris after 150 performances. 

Pierre Varehne and .' Mauricet 
writing a new revue ror the A.B.C. 

Marian Anderson coming back to 
give a recital at the Salle Gaveau. 

Elyaiie Cells dickering ^or a mu- 
sical comedy- engagement in Amer- 
ica.' 

Annabella signing with 20th Cen- 
tury-Fox to do a film in London In 
color. 

Samuel Brothers moving from the 
Empire to the new Casino de Paris 
show. 

Empire's second week's show an- 
other medium bill featuring over- 
seen acts.. 

Andre Maurols being talked of as 
a new member of. the Academie 
Francaise. 

Harry . Baur selected to play ..the. 
principal role lh French version of 
'The Patriot.' 

Ballet Master Georges Zenga off 
to Milan to produce a revue at. the 
Lyric theatre 

Denis d'Ines resigning as member 
of" lecture~"COTmnittee of the Come- 
dle Francaise 

Piere Colombier and cast of 'Une 
Guele en Or' off for Juan-les-Plns 
to shoot exteriors 

Petlt-Pari'sien, With projection 
truck, giving free shows for soldiers 
in the fortified zone 

Helena Greasley, ballet mistress 
at the Casino de Paris, beefing to 
"Henri Varna about poor" play she's 
getting on publicity 

Danielle Darrieux signing to do 
two pics in Vienna for M. G. Rab- 
ihovltch; : first to be directed by 
Rheirihold Schunzel, second by 
Henri Decoin. 

Roger Ferdinand preparing a film 
adaptation of 'Prison de Femmes' 
('Women's Prison'), collaborating 
with Francis Carco. Annabella the 
expected star. 

M. Pellenec. director of broadcast 
ihg for the Ministry of Posts and 
Telegraphs, telling Lille audience 
that the French are buying radios 
at the rate of 100^000 a month 
. Dr. Maillefert suing the author of 
'Faites ca Pour Moi' and manager 
of. Theatre Antoine, whei'e play is 



career just published In London, 
entitled 'Death of ah Empire.' 

Martha Eggjerth to be starred in 
German screen version of Lehar's 
musical," 'This Lark,' to be made at 
Hunrila Studios here, in June. 

Ahdor Zsoldos to produce English 
screen version of the Brody play, 
Schoolmistress/ with Maria Korda, 
Alex Korda' s wife, in the lead. 

'The Dumb Knight,' Eugene Hel- 
tai's romantic comedy in verse, go- 
ing, into rehearsal , at 'Magyar the- 
atre, with Gizy Bajor lh the lead, 

Nusl Somogyl, musical . comedy 
soubrette, divorcing her husband, 
Count Ferenc Beldy. Nobody knew 
she had been married to him for the 
last seven years. \ 

istvan "Bekassy, on his way to 
South America, recalled by Vigs- 
zinhaz * management to play the 
male lead, opposite Rosle Barsohy, 
in .'Fairy Tale Store.' 

Lajos Zllahy intends settling in 
London for good, to write scenarios 
for British pictures. Means giving 
up his job as editor of local even- 
ing paper, 'Magyarorszag/ 

While shooting 'Man Under the 
Bridge' on the steps of the Danube 
quay under the Elizabeth Bridge, 
Director Laszlo Vajda fell into the 
river and had to be rescued; 

Szeged, has become the tryout 
center for new Hungarian plays, es- 
pecially musicals; Latest to be pre- 
sented at Municipal theatre there 
is 'Miracle Ship/ with score by Fred 

Markush. ... _ — _ 

Plagiarism charge raised by Fe- 
rencz Forgacs against Otto Indig's 
successful play, 'Man Under the 
Bridge,' was rejected by Court of 
Justice. Court, of Appeal, however, 
found a resemblance and ordered 
rehearing. 

Fovarosi , Qpef ette theatre, dark 
since Christmas, has been taken on 
lease by the Vigszirihaz manage- 
ment for a run of a new Szilagyi- 
Eisemann musical, 'Fairy Tale 
Store,* starring Rosie Barsony. This 
brings the number of theatres un- 
der Vigszinhaz management up to 
three. 



running, for damages because a Dr 
Maillefert Is one of ch racters. 



Budapest 

y E. P. Jacob' 



Art Uirsch biack from N. T..,. 
M. Prevost in from Granby. 
Dr. Leon Edel back to Paris* 
Leo Devaney in from Toronto; 
Dave Berzin back from Cuba. 
Oscar Hanson passing through. 
Morris Milligan in from Toronto 
Dave Copp, here from Winnipeg. 
Harry Dahn due from Calf ornia. 
Izzie Allen to Ottawa on a short 
trip. 

Leslie Plottell to RKO as a sales 
man. 

Harry Paynter in. from the Queen 
City.' 

Jim O'Loughlin expected here this 
week'. 

Harold Bishop dusting off the golf 
clubs. 

Joseph Car inal back from Call 
fornia. 

Harry Law passing through from 
the west. ^ 

N. L. Nathanson in "town from 
Toronto. 

Ruth Friedman, local socialite, to 
Hollywood. 

Benny Garson's snappy new 
Oldsmobile. 

George Ganetakos up and around 
after illness. 

m.c.'* the 



Sydney 

By Eric Gorrick 

"Norman' ",TTf6mas'~Qulnte'f te "a t it" 
for Frank Neil. 

Fox and Chaney* dancers, here for 
a Trocadero season. . 

Jim Davidson, local dance leader, 
to London next , season. 

Charles Farrelt joined a local polo 
team and plays Sundays. 

Billy Maloney handling explbita- 
tibn-Tor" "'Modern: Times,' 

Sir Ben Fuller o.o;ing the vaude 
situation in New Zealand. 

J. C. Furnas touring Lord Howe 
Island. Missus along, too. 

J. McKihnon has been placed in 
charge. of publicity for station 2UW, 
Sydney, 

A local daily is publishing the au- 
tobiography of Maiirice Chevalier as 
a feature. 

'Three Men. Oh a Horse' a olick in 
Melbourne. Comes to Sydney ' after 
'Jill Darling,' for W-T, 

Eileen Joyce, pianist, arrived for 
an air season with. Australian 
Broadcasting Commission. 

Miles-' Mander, G-B director, and 
Captain Orton, writer,: were . haled 
before court charged with speeding. 

Prince, Edward, Sydney, has been 
completely renovated for 'Rose, of 
the Raiicho' (Par). Mel Lawton in 
charge. 

Warners putting out early ex- 
ploitation for 'Louis Pasteur,' arid 
also plugging 'Captain Blood' over 
the air. - 

Joe-Joel •handling— special-exploi- 
tation for Col's 'King Steps "Out/ 'A 
Gentleman Comes ' to Town/ and 
'Crime and Punishment.'; 

Jim Collins, former manager of 
the Embassy, Sydney,, goes to the 
opposition . by taking char of 
Metro's acer in Melbourne. 

Richard Crooks opens his Aus 
tralian tour in Sydney June 20 for 
W-T. • Seven concerts so far lined 
up, with advance booking reported 
high. 

Clem Whltely appointed publicity 
and exploitation manager for War 
riers. Got job because of fine han 
dling locally of 'Midsummer Night's 
Dream.' 

A local house in Sydney is used 
for pix during the week, and church 
Sundays. Every pic booked in must 
first secure an okay from the 
church board. 

Ivan's Circus and Equestrian Re- 
vue playing under canvas in Mel- 
bourne. Wirth's Circus opened a 
Sydney, run last Week, after doing 
well in New Zealand. 

'Naughty Marietta* (MG) playing 
many repeats around the nabes, 
especially in the Industrial centres. 
Little theatres continue to expand in 
Sydney. Current shows include 
'Antony and Cleopatra,' 'Major Bar- 
bara,' 'Gas/ 'Enlightenment/ 'Touch 
Wood/ 'The Enchanted Cottage' and 
'Where Sinners Meet.' 



Berlin 



London 



country 



froni 



looking over the 



Jacques Thilwaid, French violinist 
here for a recital. 

"Giulia Bustabo. AmeMran violin 
ist, here studying with Eugene 
Hubay. 

Julius Kabos has written a play, 
'After Closing Time/ in which he 
will act. 

Mannie Kiss, .revue actress, in- 
herited ten WB shares from an 
American uncle. 

Paul Abraham's musical, 'Tale of 
the Grand Hotel.' a sock success at 
the Kamara theatre. 

Vigszinhaz Theatre will, celebrate 
Its 40th anniversary in May. with a 
festival performance. 

Gilbert Miller interested in Vas- 
^ary's 'Marriage' and Bckehl and 
Stella's "Her Ladyship.' 
" First " "picture - of "Sahdor Sved. 
operatic tenor, to be made in Vienna, 
with- Magda Schneider for his part- 
ner. 

Itobheling. manager of the Vienna 
Rurglheater. is to direct Heinz 
Ortner's 'Beethoven' at the Buda- 
pest National Theatre. 

Dezso Kosztolanyi gravely ill In a 
sanatorium. His novel 'Anna Edes' 
now being adapted as a stage 
vehicle, for Elma Bulla. 

Imfe Balassa's book on the tragic 
end of the. last Hapsburg ruler's 



Jack Holden 
Flower Show. 

Jules Levine 
Montreal field. 

M. J.' Ismin prize-winner in First 
National drive. ' 

Ernie. ' CroWn joining Havas 
Agency in N. Y. 

F. II. Robin building a new cin- 
ema at Buckingham. 

Local Paramount men off to New 
York for convention. 

Mrs. Gene Curtis and son back 
from wintering, in Florida, 

Maurice West putting on an all- 
French vevue at the Imperial. 

Izzy Allen gets exclusive handling 
of British and Dominion pix .here. . 
' Gjf.rge Rotsky starting the Pal- 
aee with double bills for the sum- 
mer. 

Bill Lester. Arthur Ilirsch, Lou 
Rosenfeld and Jules Levine to To- 
ronto. 

Paul Cardinal, Papineaii, feted by 
the boys Saturday (18) on his ap- 
proaching marriage. 



Mexico City 

By D. L. Grahame 



'So Red the Rose' (Par) a socko 
at the Cine Olimpia. 

Fu . Manchu, illusionist, booked 
into the Cine Iris for several weeks. 

La Avgcntinita, Spanish dancer, 
gave, eight extra recitals at the Te- 
atro Arbeu. 

'Actor's Day' celebrated under 
government auspices at Palace of 
Fine Arts (National Theatre). 

Spanish dramatic company head- 
ed by Margarita Xirgu, .tragedienne, 
playing Palace of Fine Arts. 



Harry Liedcke again In films. 

Dr. Peter Henckel of Tobias back 
from N. Y. 

'Towaritch/ legit, nearing Its 300th 
performance. 

Michel & Hero to Han\burg Hansa 
for. one month. 

'Making Stars' (Par) nixed by the 
German censor. 

No more new films for the local 
television station. 

-'Sherlock Holmes' is title of new- 
NFK-Erich Engels film. 

Bavaria's schedule for 1936-37 pro- 
duction comprises 20 pix. 

King's College Choir over from 
Cambridge for a concert tour. 

'Mysterious Mr. X/ new Syndikat- 
Lothar Stark film, now in the mak- 
ing. 

Director Fritz Woelfer joined 
management of Agnes-Straub The- 
ater. 

Liija Baarova in new Ufa film, 
'Abend In der Oper' ('Ni ht at the 
Opera"). 

German Radio Exposition, 1936s 
slated for August 28 to September 6 
in Berlin. 

Two American acts at the Ufa 
Palace Hamburg; Stadler & Rose 
and Ben Dova. 

William C. Philips of Paramount's 
Berlin office, back from a five week 
trip to. N. Y. and Hollywood. 

Danish jazz orchestra, Aage Jugl 
Thomson, from National Scala Co- 
penhagen, at the Femiha here: 

Arnold Raether, former vice presi- 
dent of the Reichs Film Chamber, 
now the Tobis organizing head. 

Berlin Philharmonic Orchestra 
going on a Balkan tour during the 
second part of May under Prof. 
Abendroth. 

Wolfgang Bagier to Prague as 
.dialog director" bf Moldavla-Tobls 
film, 'Das Gaesschen zum Paradies' 
('Paradise Lane') at Barandov 
studio, 

'Girlhood of a Queen' (Tobis- 
Rota), getting an extended first-rim 
at the Titania and Kammerlicht- 
spiele, after four weeks at the Glo- 
ria Palace. 

Kroll, swank beer garden> making 
elaborate preparations for Olympic 
Games' season and sighing up wait- 
ers that can parley English, Span- 
ish, Itlian and French. 



Diana . Wynyard back in town 
Paul England has a hew play! 
Irwin Marks week-ending here. 
Hassard hort attending first 
nights. 

Ivor Novello has a new 
house. 

Beverley Nichols back 
world tour. 

The John Garrlck 
in Chelsea, 

Jose Collins 
pneumonia. 

Jack Waller's friends giving him 
a surprise birthday party. 

Theatres here already preparing 
for the Coronation slump,. 

Vesta Til'ley back from Monte-. 
Carlo, recovered- in health. • 

R. H. .Gillespie just back from a 
cruise to the West indies. 

Noel Coward Easter house- party* 
ing at his Ashfield, Kent, spot. 

Leslie. Henson won't make a fllnj 
with Richard Hearne, as announced. 

Alban Limpus talking, of present- 
ing 'Zero Hour/ written by hit 
missus. 

'Flying High,' new Drury Lane 
show, will riot be ready before 
May 10. ' 

Snuff's on the up in Lunnonf 
more folks are taking it, according 
to statistics. 

Firth Shephard taking up option 
on Hildegarde for two more West 
End musicals. 

Connie Bennett in a trade paper 
battle; claims one of the gossipers 
took a crack at her. 

Jean-Gabriel- — Bumerge, French 
painter, doing Claire Luce in oils In 
the south o'f France, 

One of the big ticket agencies did 
12c...WQXtb of business with one of 
the shows last week. : _ 

Athole. Stewart has joined the cast 
of fllmization of 'Dusty Er hie/ In 
production at Elstree. 

Theodore J. Grouya, Metro's 
French music rep., here looking over 
some of the new tunes. 

Anita Elson granted an Inter- 
locutary decree against Nick Brln« 
sep. Married six years ago. 

Film Director. Leslie Hiscott en- 
gaged to marry Betty Jarman from 
the Twickenham script department. 

Joyce Carey replacing Alison Leg- 
gatt in 'Tonight at 8:30/ group of 
Noel Coward playlets at the Phoe- 
nix. 

Erich Glass bought European 
rights of 'Call It' a Day/ 'Anthony 
arid Anna/ 'The Dominant Sex' and 
'Private Company.' 

'Hoffman Scandal/ by Walter El- 
lis, a Bmash hit at the New the- 
atre, Copenhagen, under title 'Rich- 
est Girl in the World.' 

Sydney Carroll signed a contract 
for the succeeding show before the 
opening of 'Her Last Adventure/ 
which ran six. days at the Am- 
bassadors. 

Harry Foster, taking his first va- 
cation in six years; Goes to Cannes 
for 10 days, and will keep his ad- 
dress Secret, even from his own 
office, he says. 

Bertie Meyer granted a divorce 
from Rosemary Ames. Meyer went 
to the U. S. two years ago and ob- 
tained a" divorce in Chicago on' 
grounds of desertion. 

Bill Mollison back from South- 
port after looking over Ivor Novel- 
l's 'Happy Hypocrite/ due at His 
Majesty's theatre, and making sev- 
eral changes in the cast.. 

John Smart presenting 'The 
Shadow/ by. 'H. F. Maltby, at the 
Playhouse ' April 21, starring God- 
frey Tearle. Show tried out last 
year at the Shilling theatre, Fulham. 

Almost immediately following the 
completion of 'Hands Off,' George 
Arliss will go into production with 
'The Nelson Touch' at -Shepherds 
Bush. Director and cast not yet 
available. 



The Hague 

By W. Etty-Leal 

Six day races at Amsterdam a 
flop. . 

A hew legit co. founded in Hol- 
land, labelled The Compass. 

Dutch operetta tenor Jules Dlrlclix 
died, aged 53, in Rotterdam. . 

Amsterdam fixed subsidy . for arts 
during new budget year on $20,0UU. 

AVRO- broadcasting Holland , pre- 
miere of Puccini opera 'Gianni 
Schic.c.l.* 

At Leidsche Plein theatre, Am- 
sterdam, premiere of new Dutcn 
play by A. van der Stole 'Kiss Me 
Please.' 

Frits Hirsch operetta co. bllhnff 
Dutch premier at The Hague m 
Easter season of 'Es war einmal em 
Musikus.' 

Gerard . Rutten wanted to make a 
film based on revolt on the isle <h 
Sumatra early this century, but me 
government objected. 
'American producer; Monta Keu, 
passed" through Amsterdam on n» 
way to British India, where he. win 
direct film version of Kipling s ^ 
phant's Boy.' nf _ 

Amsterdam Concertgeoouw or 
chestra signed to play on a "«""' 
aboard the. Rotterdam on a mp> 
Denmark and Sweden. Mongeloers 
will conduct. -_„ t 

Cafe Central at Hague >f ^ 
one there to give cinema ppr rorxn 
ances to its visitors, »-' r ^ ni SS 
take place while house rally lit u" 
der a new system. 



m 

i. 



iMnesday, April 22» 1936 



TIMES SQUARE 



VARIETY 



69 



Hollywood 



flarold Yates scribbling at Roach, 
Frances Starr here, for brief visit, 
jack Lalt, planed out for 

The Bill Rlters in their new 
h °Henrietta Malkiel here on literary 



jHi§sion. 

" "."Keith Weeks 
hospital. 

; Claude Coats doin; 



in Santa Monica, 
nicely after 



"llelen^roy held in Frisco by radio 

^Seymour Felix, discarded his cap 
for a hat. 

'-. Jack Otterson new- art director at 
"Universal. 

Lina Basquette. taking on tan at 
Salton Sea. .. : . ■ ; 

Bill Thomas wearing rubber re- 
ducing suit. 

Charlie Skouras called of£ Hono- 
lulu vacash. . 

Hilda de Prince managing: studio 
safe at Radio. 

Gardner Osborne opening his own 
talent agency. ' ' 

Martha O'Driscoll going for Laurel 
Canyon shack. 

Valerie Hobsbn en route to Lon- 
don for. visit. 

Malibu Lake Club named Sir Guy 
Standing prejcy. 

Eddie Blackburn home after 
Honolulu vacash. . 

Universal publicity moved 
into new quarters. . 
' Grace Wilcox to Phoenix for rest 
after her appenop. 

Eddie Buzzell outfitting home 
with new furniture. 

Anita Louise and mother sailing 
for Europe this week; 
. Victor. Fleming again on duty at 
'Metro after operation* ; 

Monte Collins joined Lee "Marcus 
Unit at Radio as writer. 

Murial Roberts in from New York 
to report at 20th-Fox. . 

Feg Murray to . Broadway for . six 
weeks' change of scenery. 

Westside Tennis club, for pic 
mob. opened last week-end. 

Judy Lawton, torcher, in Sally 
Rand act at San Diego expo. ; 

Tests being made of John How- 

• ard Payne at Goldwyn . studio. 

Marjorie Gateson celebi:'ating com- 
pletion of 41st pic in four years. 

Nelson Eddy due back on Metro 
lot next week after concert tour. 
" Louise Glaum no longer operating 
Little Theatre of Union Square. 

Buck Jones will enter yacht in 
sailing race to Honolulu July 4. 

Frank Craven assistant and story 
adviser to Bryan Foy at Warners 

* .Ernest Schoedsack, Harry Goetz, 
Herbert Stothart flew in from N. T, 

Max Reinhardt sued for $1,207.50* 
assertedly for unpaid legal services, 

AT Jolson and Ruby Keelex to va- 
cash in Black Hills of South Dakota, 

William WOlfenden planed east to 
' attend funeral of his father in Utica, 
N. Y. 

Phil Chakeres and family return 
Ing to Springfield, O'., after six weeks 
here. 

Louis Roth takes his lions and 
tigers to Warners for 'Bengal 
Killer'.' 

Contract aotresses at Universal 
drew Easter bouquets from Charles 
R. Rogers. 

On leave from Radio for past five 
months, John Beal recalled from 
-New York. 

Victor Alien suffered broken col 
lar bone in collision with buckaroos 
at Universal. 

Dwlght Taylor sailing for six 
months' visiting stint with Gau 
mont-Brltish. 

Fred Niblo at Metro to handle 
second unit of 'Good Earth' for Irv 
ing Thalberg. 

Bennce- Russell planed to. ..New 
York to negotiate sale of a new 
stage musical. 

. After 15 years as unit man at 
Metro, Bill Ryan moved to similar 
post at Roach. 

Lloyd Corrigan sailing from New 
York (22) on the Berengarla, re 
turning Aug. 1. 

Herlah Robbins and Russell Hoi - 
man pulled out for New York after 
several weeks on Coast. 

Radio execs are going after that 
flabby waistline via afternoon ses 
sions in the studio gym. 

Hugh Herbert acquired additional 
five acres in Encino to take care of 
Sunday guest overflow. 

Leo Carrillo annexed couple of 
colts and plans "to run them at 
Santa Anita next season. 

Film row lads sporting 10-gal 
toppers, sent by Claude Ezell and 
Rill Underwood from Dallas. 

Arthur, Zellner and Ring Lardner 
Jr., to Yuma to handle advance 
publicity on 'Garden of. Allah.' 

A. W. Hackel planning series of 
westerns starring 'Vasquoz,' prize 
stallion owned by King Charney 

June Lang's contract with 20th- 
Fox approved in court, railing for 
♦125 per week up to $1,500 over 
seven-year stretch. 

Robert Edmond Jones leaving May 
1 for Williamsburg", V'a„ to accept 
nne arts medal awarded him 
American Institute of Architects. 

Jimmy Fritz, press agent, now 
doubling between a radio chatter 
hour and instructor in class ofjour 
nahsm at North Hollywood High. 

William Law. one of rotating 
Presidents of Chinese Six Com 
Panic?) of San Francisco, turns actor 
lor role. in Metro's 'The Good Earth. 

Two of three Bengal Lancers re- 
cently arriving here from India have 



crashed films. Tony Brown is acting 
at 20th-Fox; Greville Baird at Uni- 
versal. 

Jack Daily moved up from planter 
to head of Coiunvpia studio trailer 
department, vice Myron Dattle- 
baum, resigned. Bill Henry new 
planter. 

. Dwight Culver named head of 
Paramount's budget department, re- 
placing Mel Templeton, who re- 
signed to go with Alexander Korda 
in London. 

Having played hockey while at 
Fordham, Dick .P.urcell had jio 
trouble wielding stick in Warners' 
'Shrinking Violet/ tale of profes- 
sional puck chasers. 

Unit manager on 20th Century- 
Fox 'Mercy Killer* has a mathe- 
matical problem on his hands. From 
the population at 50 at Tombstone, 
Ariz,, he has - orders, to round up 
400 for mob scene; 



Pt 
by 



CHATTE 




Warsaw 

By Edward de Kurylo 



Madrid 



Bullfight season oh. 

Antonio- Casero, writer and play- 
wright, died. 

Manuel. Azana, . playwright and 
author, again. Spain's premier. 

Egon Mayer may abandon Baka- 
mk. society bar, due to biz slump. 

Cesar Alba, manager of Metro's 
Capitol theatre, here also directing 
new Jai-alai court. 

Catch-as-catch can wrestling at 
Circb Price and Fronton Jai-Alal 
to capacity crowds. 

Lina Yegros set for 'Qulen Me 
Quiere a Mi?' CWho Loves Me?') 
for Filmofono production. L 

Juan Garcia, tenor, getting set for 
a ■ trip to . Buenos Aires, United 
States, Philippines and Japan. 

Manuel Feijoo, impresario, mar- 
ried to Pilar Sahchez Rexach, 
daughter of Circo Price, manager.- 
' Spain agreeing .with Nicaragua to 
bah .any' pic calumniating either of 
them or any other Latin-American 
nation. 

Jacinto Guerrero's musical comr 
pany moving from the Fontalba to 
the Coliseum. Nino de Marchena 
outfit into the Fdntalba. 

Rafael Sepulveda's 'Cuando Em- 
pieza la Vlda' ('When Life Begins') 
accepted by Anita Adamuz for pi'es 
entation at the Espanol.. 

Argentine ambassador cocktailing 
Paulina Singerman and company, 
which is completing a run at the! Al 
kazar; to- open in Lisbon. 

Antonio Obrego reviewing legit 
for El Sol, replacing Antonio. Es-. 
pihb, who was made, governor of 
One of the provinces by tho new 
cabinet. 

Diego Valero company lost its 
scenery and baggage when extrem 
ists destroyed Isabela, the Catholic 
theatre in Granada- Only the walls 
left standing. 

Frederico Moreno Torroba and 
Valentin Cortes, representing Daniel 
Society, musical agents, negotiating 
for a Spanish lyric company to 
show in Paris and London. 

Jose Maria Peman getting the 
Mariano de Cavia prize for best 
signed newspaper article appearing 
in Spanish press and Pedro Massa 
the Luca de Tena for best unsigned 
piece. 

Twentv actors and actresses be 
longing to Luis Sag! Vela's, musical 
troupe injured, three seriously, 
when- autobus taking. . them from 
Santander to Bilbao fell down an 
embankment. 



Honolulu 

By Mabel Thomas 

Maude Hughes going back to Cal 
ifornia. . 

Harry and Grayce Masters clue 
back soon. 

Lew Erlckson managing the band 

at the king- „ , 

Carmen Joyce married , to Gordon 
Young' at Kona. 

Jay Brpwer opened at the King 
for an indef run. 

Mr. and Mrs. Frank LaFprge will 
be here a month. 

J. P. McEvoy getting omc 
work here on a book. 

William Wellmari, director, nd 
family here vacationing. 

Wirioa Love danced at benefit foi 
Red Cross at the Royal. 

Irma Wilkerson, Fanchonelte, re- 
covering from pneumonia. 

Emanuel -Feunnanh ... anil bride 
gave one concert at McKinley Aud. 

Essie : and Jim Gerald one-day 
visitors en route back to Australia. 

The Burgages, Frank and Lew, 
with their wives; here for-.^'-vvWikS-' 

Sally Haines and lmr mother 
smothered with leis on departure. 

Jerry Marfleet of Warner UroH. 
held over here three more w r-ks. 

Larrv Kent and band opened at 
the 'Young Roof ib a nire getaway. 

Mr. and Mr«. II. 11. Br<nvnfll <>f 
th« Jules Bruiatpur o/Hce, here for 
a week. 

Royal Hawaiian hotel giving an 
Aliih.a party for Ray Kinney, wljo 
goes to New Yorlw 



Marja Wronska singing in Italy. 
Swing to historical pictures here; 
Choir Dana going to the U. S. 
soon. 

Raoiil Koczalski concerting In 
Germany. 

Jan Wojcieszko, - 
ducer, died. 

kazimierz Justjan, .48, dramatic 
artist, died. 

Zuli Pogorzelska, best local revue 
artiste, died. 

Polish Radio of Krakow started 
musical contests. 

Serge Rachmaninow, pianist, gave 
some recitals here. 

UFA filmed some regional scenes 
at Kazluki in Wilno. 

Dorothy Helnirich, English singer, 
gave some recitals here. 

Roma, new picture house, belongs 
to the Catholic organization. 

'Haunted Manor,' opera by Stan- 
islaw Moniuszko, is being filmed. 

Municipality waiting for Offers 
front managers to run the local 
opera next season-.. 

Zygmunt Zaleski, who used to 
sing at La Scala in Milan, now prOr 
ducing the. operas in Teatr Wielkl. 

Vei-a Schwartz, Viennese Opera 
prima dOnha, sang in 'Zigeuner 
Baron' (Gypsy Baron') at the Opei-a; 

Kataszek and Karasinski, orches- 
tra unit, back in town after a tour 
in Palestine*. Egypt, Syria and Tur- 
key. 

Comedle Francalse from Paris 
gave two performances here. Could 
have given more, as far as 'custom- 
ers concerned. 

French- artists Marie lory, Jean 
Murat, Jean Perier, Phillippe Her- 
sent and Olga Szechowa did some 
winter scenes in Poland/ . 

Waclaw Dzierzbicki suing the 
producers of 'Pan Twardowski,' film 
based on pop. Polish fairy, tale. 
Claims used some scenes from his 
scenario. 

Students of Government Institute 
of Dramatic Art, under direction of 
Zelwerowicz,. when appearing in im- 
provised dialogs and short sketches, 
now wearing bathing suits. 



independent nabe houses, except 
Agate, out of Star amusement col- 
umns, 

John Aldeh, Tribune film critic,, 
author of, series called .'Hollywood 
Mugs,' giving- inside dope on : film 
players. 

James M. Sutherland now hand- 
ling Star theatre sxnd music assign- 
ments as John. Sherman's first as- 
sistant. 

City authorities permitting gift 
nights pending trial of Harry Dick- 
crman,' indie nabe exhibitor, charged 
with violating state anti-lottery 
law. 

Railroads already making book- 
ings for Minnesota-Washington 
football game at- Seattle next Sept. 
23, offering $39 round trip : excursion 
fare for 3,200 miles of travel.: 

Carl Soderman, of Pantages, dead 
ringer .for Jack Haley; Bill Wat- 
mough, of Columbia, could double 
for Dr. Rockwell, and Casper 
Cholnard, of UA, for Lucian Little- 
field. 



By Hal Cohen 



Rome 



Westport, Conn. 

By Humphrey Doulens 

Elsie Frazee in from California, 
Harry Archer back from Florida. 
Lily Pons sporting license plates 
LP 13. 

lfeire - Ridrrhas - taken— a— summer 
pla^e at Sherman. 

Mrs. Gavin Muir joining her hus- 
band in Hollj'Avopd. 

The Frazier Hunts will make 
permanent home here. 

Pilcer ahd Douglas due. back soon 
at their summer stand. 

Eva LeGfalllenne working, on 
scripts at her Weston, farmhousei 

Homer Mason routing a Federal 
vaudeville unit through the state. 

Jessie Bridge in town for the stay 
of the circus at the Garden, then 
to England in May. 

Joe and Marie Monahan reopen- 
ing Open Door Inn as General 
Putnam. 

Grant Mills returning from Hol- 
lywood May 1; will then join Lake- 
wood Players at Skowhegan, 

Pat Powers rebuilding his Long- 
shore club, partially destroyed by 
fire. Opening skedded for May 30. 

The Barnum show skips Danbury 
this year, but plays Bridgeport and 
►Stamford. No other shows booked 
through here yet. 

Philip Dunning has opened his 
place after a winter in Florida. His 
daughter, Virginia, who debuted last 
winter in her. father's 'Remember 
the Day,' commuting to Professional 
Children's school. 



Dlna Galll in first Rome showing 
of Giuseppe Adami's !FelicIta Co- 
lombo.' 

' Podrecea's Piccbli theatre re- 
turned to Rome; playing at. the 
Eliseo. 

Company of . Classic Plays put on 
Pirandello's 'Questa sera si recita a 
soggetto- very successfully at the 
Argentina. 

Luisa Ferida, aged. 21, youthful 
discovery, will star in film 'L'Am- 
basciatore' ('The. Ambassador'), 
which Baldassare Negroni, is direct 
ing. 

'Marionette che sanzlonil' ('Ma 
rionette. These . Sanctions ! \) review 
by Mlchele Galdierl, has returned to 
the.Galleria for its 152nd perform- 
ance. 

. Germano Paolierl's company play- 
ing 'il marito. segreto' ('The Secret 
Husband') ai the Principe theatre. 
Germana Paolieri and- Carlo De 
Crlstoforo starred. 

Antonio Ganduslo giving; the 
same piece in which he had great 
local screen success, 'Mllizia Terri-r 
toriale' on the stase now, with his 
own . dramatic company. 

Giullo Donadio, whose specialty 
Until now has' been detective sto 
i-les, will appear in hew sort of part 
as the Maharaja in 'Una donna 
tra due mondi' ('A Woman Between 
Two Worlds'). Is'a Miranda will 
play the feminine lead. 



By Les Rees 



■Joe Powers, poster man, a daddy. 
Eddie Ruben and the missus back 
from Cuba. 

Variety club to have season's first 
golf tournament May 15. 

May 22 date for Variety club's 
first golf tournament of season. 

Harry Levinsori, RKO booker, 
ping pong champ at that- exchange. 

Mary McCormic iii 'The Mikado' 
scheduled for Metropolitan April 30 
to May 3. 

Allen Clatworthy in U. R. Vet- 
erans' hospital recovering from ma- 
jor operation. 

Jay Edgerton new Journal eol- 
umnist,.. ;suceeeding Don A. Wil- 
liams, .resigned. 

MportHincn's show . at. mun.iHpa! 
i auditorium attracted over 75,000 
peoyle in seven days. 
Gertrude Lutai. localile. will ap- 
i pear as pop concert soloist with 
■ Minneapolis Symphony orchestra,. 
I Veloz and Yolanda unit arid 'Fol- 
! lies Comkiue' eoming into Orf)heum 
■weeks at May 15 and 22, 'respi; - 
' lively. 

y e<:au.s-c uf ad rate boost, ali local 



Charlie Rich up and around again 
after a siege of the flu. 

Betty Nylahder called home from 
N. Y. by death of mother. 

One of oldest hot spots in Hill Di 
trlct, Paramount Inn, folded. 

Lew Leftons celebrated 18th wed- 
ding, anniversary over week-end. 

First circus to hit town will be 
Cole Bros.-Beatty outfit May 25-26. 

Len Leslie to Philly where he'll 
enter a hosp for a throat operation. 

Harry Harris back in tov/n after 
spending the entire winter in Miami. 

Marty Miller, signed for the sum- 
mer by Mayflower Roof in Cleve- 
land. ■ 

Len Leslie hopped back to Philly, 
to enter hospital for throat opera-, 
tion. 

It's a boy at the Roger Smitbs, 
Mama is Peggy Smith, of Penn b. o. 
staff: 

Women of Warner Club tossed 
baby shower for Mrs. Harry Kal-r 
mine. 

Rayola Levin resigned as assistant' 
to Gerry O'Neill at William Penn, 
hotel. 

Ann King,, burg's only femmel 
agent, mourning , death of her grand.-:, 
mother. 

Urban Room opening for summer 
season earlier than usual this year. 
May IB. 

Pittsburgh Playhouse to close sea- 
son May 5 with 'Springtime for 
Henry.' 

Joe Josack, Jr., in Hollywood- 
managing Mayan and Music Box 
theatres. 

Bertha Peyton opening Dutch 
Tavern oh site of her husband's 
roadhouse. 

Helen Donnelly temporarily , with 
Red Cross doing special publicity on 
flood relief. . 

Bobby Gillette and Shirley. . Rich- 
ards celebrating their first wedding- 
anniversary. 

Variety Club has renewed lease on 
William Penh Way headquarters for 
another year. 

Kitty (Mrs. Dick) . Brown recov- 
ering from long illness at Eye and 
Ear Hospital, 

Madeleine Skelly Foust's drama, 
'A Job for Joe,' taken for produc- 
tion by 'Y' Playhouse. 

George Seegan may reopen Towhe 
Clup, gambling casino recently 
raided, as straight cafe. 

Marie ScSwigan back after winter 
on Coast and p. a.'ing her pop's 
Kenny wood Park again. 

." ■ ' ' : '■ — ^ 



Milwaukee 



New Haven 

By Harold M< Bone 

Barrett Kiesling in for a day.'.. 
■ Abe Mattes finally moth-balled 
the spats. 

Jack Brown got himself married 
on Eastei\ 

Bill O'Connell's hobby is saving* 
Xmas cards. 

'Tobacco Road' due at Shubert 
week April 27. 

Gloria Smith directing dances in 
local benefit revue. 

They've given the WPA Lincoln 
a new coat of paint. 

Julius Sack back briefly among 
old newspaper buddies. 

Ben Parker asst. supervisor on 
eight-reelor made in Conn- 
Prof. Hugo Kortschak conducted 
final Civic Orch concert (19). 

Sam Wasserman's kid danced 
with Ballet Russe during stand hern. 

Stanleigh Friedman in from N. Y. 
to guest conduct Yale band concert. 

They now have Harry Shaw 
m.c.'ing high school vaude shows. 

Maurice Wells hits left WPA 
troupe at Lincoln for N. Y. radio 
spot. 

When Ben Cohen had a news 
photo taken with society swells...the 
name, bocame Benjamin, 

Prof. Allardyce Nicoll set for 
April H3 talk to English-speaking 
Union at N\. Y. Biltmorc. 



Chicago 



Felix 
general 



Mendelsohn in a 
rec-mp. 

John Kalahari commuting to »w 
York, each week. 

Abe Lastfogel in town for' e 
confabs on trip east. 

Kurt.-Isr.n- Thomas op< v n**d his 
own publicity office. 

Hill Stein back in town with a 
llltle Hawaiian accent. 

Joe IJawes toHsed a dinner and 
nitery party for spine 15 of the lian- 
dolph street. Boys. 

Will Vs'hHmore handling publicity 
'for the f-oe'ieiy -'of ."otl'Oir lectures 
E'riglh«MM , s convention. 

Edwin Jacobs' play, 'King, 
and Queen,' being presented by the 
Gary Civic theatre group. 

Julius fiftmu. who has been 
inaitie d'hote] at the College inn for 
the past 20 years, actually i.akirig a 
vacash'-: .going, to Europe' for three 
months. 



Ted Lewis hooked by Fox for May* 

L. K. Brin has moved to Call-" 
fornia. , 

Don Bohl, former film critic, jleft 
the Wisconsin News staff. 

Pat Liska, Riverside cashier, su-- 
ing Clarence Farshihg, usher, for 
divorce. ; 

Al Lasanover, operator of the 
Bowery, nitery, has filed in volun- 
tary bankruptcy, 

George Comte's, WTMJ an- 
nouncer, marriage announced for 
next Saturday (25). 

The old Davidson hotel and Van- 
ities nitery are to be razed to permit 
addition to ^chain store. 

Ben Marshall, advertising chief 
at Fox for past nine years, resigned 
to enter private business. Karl 
Biron succeeded. 

Glen Kalhkoff was re-elected 
president and Oscar Olson, busi- 
ness manager, of the Milwaukee 
Projectionists' union. 

Riverside advertised 'Jombo' as 
stage attraction, but the billing was 
switched day before opening to 
'Laugh; Town, Laugh," .Reported 
Billy Rose kicked. 

Omaha 

By John W. Quinn 

Eve Katzman at the booking <l*»k 
at Fox again after a week's ilJneK.s. 

Bill Miskiill, of the Orphoum, in 
the society pews via his approaching 
marriage May 23. 

WJli Singer back at the P.randels 
after a few days In th* hospital 
conquering Influenza. 

Theatre row managers .agreeing 
Holy Week cutting a more shallow 
mark in biz each year. 

Belie West, of the ee Ne\y.M, an 
■Louise (.'otter, of the riraiid'-is, lin- 
ing up fashion publicity oh forth- 
coming pictures. 

Lakewodd Country club at. Rals- 
ton converted into the city's newest 
suburban night spot, with Nan 
Blakstone headlining. 



Detroit 

By Pete Wemhoff 

Father of Cy Besner died. 
Battle Creek okays liquor-dance- 
spots. 

A. J. lluck to open West wood 
Gardens May 29. 

Variety Club frolic at Book-C 
lac -Saturday (25). 
Drunkenness on 
.lack Crimes Board finds. 

Local Variety Club providi 
films for shut-ins. 

Royal Ark to test Fe.lr-ra] levy o 
nitery patrons' checks. 

Tom Howard, who snapped Ruth 
Snyder in death chair, oults as 
(Continued on page 7l>) 



70 



VARIETY 



Wednesday, April 22, 1935 



OB I T U A R IE S 



WALTER 8, BUTTERFIELD 

Col. Walter S. Butterfleid, veteran 
showman, died April 21 In Boston of 
hjeai't disease, 'aged 73. 

Fall details in the Vaudeville sec 
tion of this issue. 



FELIX F. FEI 

Fells F. Feist, 52, general sales 
.manager for MetrQ-Gbldwyn-Mayer, 
died in Mt. Sinai hospital, New 
York, April 15, of cancer.. 

Details Avill be found in the pic 
ture department.: 



FRANK WALTERS 

• Frank Walters, 56, . of Pittsbm-gh, 
~ Pa., well-known figure in. the theat- 
. rical world . there and a, . former clr- 
, cus wirewalker and executive, -was 

killed intantly April 16 when struck 
/ by a hit-and-run driver, as he 

• crossed a downtown street eh route 
to his hotel nearby. 

A fall from a hiph wire several 

• years ago, injuring him seriously, 
ended his career as a performer. He 
then became an executive with the 
show. Several years ago he went to 
Plttibur gh' f oV the "Shubert Bros, as 
superintendent of the old' Pitt the- 
atre; and . stayed there in -that ca-. 
pacity. when the George Sharp Play- 
ers took over the. house: Walters re- 
mained with Sharp when he began 
to revive' bid melodramas at 1 the 
Pitt .hotel then as ah actor; he went 
on tour with the company. 

He was appearing with the Sharp 
F layers, in Columbus when he met 
his death, playing tyro different roles 
in "'The Drunkard' at the Virginia 
hbtei His .widow, ; a soil and. a 
daughter, all of Pittsburgh, survive. 
The body was taken- to. Pittsburgh 
for funeral services and burial. 



OTTORINO RESPIGHI 

Ottbrlno Respighi, 56, died Jn his 
sleep in Rome April 18. His death 
had been anticipated for several 
days. 

One of the foremost among mod- 
ern Italian composers, he was also 
a director and 'conducted the New 
Ypfk Philharmonic-Symphony in 
1932.:. Several of his operas,, includ- 
ing .'Sunken Bell' .and 'LaFiamma,' 
have been produced here. His most 
popular composition is" 'Fountains 
of Rojne.- His last appearance here 
was' his third. He made a concert 
tour in 192C and 'two years later 
came over to attend the premiere 
of his 'Sunken BeU' iat the Metro" 
politani 



8YLVIANE MANCELL 

ranee lost ; its only ^aspirant to 
"the' title of the 'French Shirley. 
Temple' last week when 11 -year-old 
Sylviane Mancell died after an acute, 
attack of meningitis • followed, by 
grippe. '. 

Known in all French speaking 
countries as 'the voice of Shirley 
Temple' because of the- intelligence 
with which she synchronized in 
French the voice of the' American, 
child star, she was was stricken 
while playing one of the, leading 
roles of 'La Folle dii Ciel.' 



PAUL QUINN 

Paul . Qulnn, • 66, the original 
McFadden in "McFaddeh's Flats' and 
for years iri vaude and legit, died 
April 20 in the General Hospital, 
Los Angeles. 

' Qulnn also appeared with the 
Primrose and Wests Minstrels,- as 
well as in a "vaude sketch titled 
'Lemon City.' A step-daii liter is his. 
only survivor. 



BERNICE HOWARD WHITE 

Berniee Howai-d White, ..52* widow, 
of the late Jack White,, and with 
him forming the team of Howard 
and White, died in Miami Beach, 
Fla.; April 15^ 

She had been living in the'Florlda 
resort for the past 14 years and was 
the owner of the Berhice hotel 
there. 



JACOB MOCK 

Jacob.. (Jake) Mock, 71, widely 
known concessionaire, of Girard, O.; 
died April 8 in' a hospital .at "Texar- 
kana, -Texas, after a . brief illness. 
He was one of the first men in that 
section of the country to realize 
and. cash in on the popularity of the. 
miniature golf courses a few years 
ago. 



JASPER HARRISON ROUDEBUSH 

Jasper Harrison Roudebush, 61, 
active many years in the promotion 
of the. annual Carroll. County fair, 
a director of the present fair board; 
died April il at. his home in Carroll- 
ton, 0., following a long illness. 



a week in newspaper ads and not- 
getting it back. 



Bebe Daniels was spending 10 
days in a Los Angeles jail for speed 
ing; Netyspapers raved because she 
had a phonograph in her cell. 



Eva Tanguay signed for 20 weeks 
of Pantages time at, $2,500. 

Wark Producing Corp., formed by 
D. W. Griffith to produce 'Intoler- 
ance,' settled with its creditors. Paid 
25% In cash and the rest notes. : 



DAVID L. SAMPSON 

David L. Sampson, 85, oldest fair 
manager in years of service in the 
United States, died recently of in- 
juries suffered' when struck by., an 
automobile April 4 at his hbme in 
Carthage, O. 



W. MAURICE STEPPACHER 

W. Maurice Steppacher, 44, secre- 
tary-treasurer and . co-founder of 
Station WDAS, Philadelphia, died 
April 15, 1936 of high blood pres- 
sure and kidney trouble. 
Wife and three -children survive. 



JOSEPH NO YES 

. Joseph Noyes, 67,. character actor 
In pictures,, instantly killed April 17 
in Lps- Angeles when he was run 
down by an automobile as he was 
crossing the street in front of 20th r 
Fox studio. Driver was not held. 



JACQUES FERNY 

Jacques Ferny, 71, one of the best 
known singeiM at the Chat Noir In 
the early nineties when it was in 
its famous youth, died at Ncuilly 
hear Paris after a leng illness. 



INN A GLUCKSMAN 

Mrs. Minna Glucksman, 80, who 
for a half century supplied costumes 
to vaudeville. and circus performers, 
died in New Orleans April 15, after 
an extended illness. During recent 
years she supplied costumes for 
Mardi Gras organizations and other 
groups. 

She is survived by two sons, 
Touro Clucksman, projectionist at 
the Orpheum theatre, and. Jacob 
Glucksman, theatrical electric! n in 
New York. 



ARTHUR ELI 

Arthur Eliot, 78, died In Benning- 
ton, Vt.. March 16. He retired from 
the stage some years ago. He was 
for years known as a leading man 
In support of various women stars 
and p'.aycd lead to Elsie Leslie in. 
'Prince and Pauper,' following her 
'Fauntle-oy' engagement. He made 
his last New York appearance in 
1922 in the 'The Fool,* 

He was married to Louise Wake-lee 
in 1904, while touring with Fanny ' 
Davenport. 



ROBERT CONNOLLY 

Robert Connolly, 48, of Connolly 
and Frances, died on April 4 at the 
American hospital, Chicago. Widow 
and two sisters survive. 
Burial in Chicago. 



FRANK LAKE 

Frank Lake, 87, chai'acter actor, 
died April 19 in Los Angeles. 

Lake retired from films six years 
ago. 



Benjamin Nathanson, 6o, died in 
Minneapolis last week. He is sur- 
vived by X. L. and H. L. Nathanson. 
his sons, of Toronto. Ont., the for- 
me^ 'head of. Cahadi n Paramount, 
and the latter .sales manager of 
Regal Aims. A grandson, Gilbert 
Nathanson, is manager of the Min- 
neapolis Republic exchange, 



ike Fox, 49, brother of Charles 
Fox, veteran Milwaukee theatre 
owner, and himself .outfitter to ther 
at re- folk for a quarter of a cen 
tury, died here lasc week. Fox, a 
bachelor* hj.cl been ill for some 
months. 



ether 4 , 53, .of Fay Webb Vallee. 
cited April 13 in. Santa 'Monica, Cal. 



15 YEARS AGO 



WILLIAM J. BURKE 

William .7. Burke, 59, known as 
Billle Burke, formerly of the well 
known vaudeville team of owai-d 
and Burke, and Burke and Demps«\v. 
and later a producer of vaudeville 
acts, died in Detroit, Wednesday, 
April 15^ of pneumonia. 

Burial in Springfield, Mass., Sat- 
urday (1H). 



(Continued from page DO 
Variety- liked the Lionel Barry more 
version better. 



Police Commissioner in Boston 
stationed cops at all stage doors to 
give the Johns the rush. 



William Fox in a spot on j;'w« . 
Had three iwo-a-dny films :md all 
were slumping. Wiis spending jli.OO.O 



Barnum-Ringling show dropped, 
street parade. Labor costs too high. 

Waterson, Berlin & Snyder's staff 
struck. First action from the new 
songwriters' association. 



Keith office had 16 two-a-day 
spots in Greater N. Y. Of these 11 
were full weeks. 



Over a dozen musicals 
headed • for B' way summer 
Shuberts had three. Di 



were 
The 
iibw, 



Pic producers marking time to 
see. what happened to $2 features. 
Figured they might replace the legit 
road shows; Indecision did not last 
very long. 



50 YEARS AGO 

(From Clipper) 



Clipper's circus routes listed 13 
shows. Seldom got as many as 40% 
in any one issue. Grift shows re- 
fused to reveal their routes as a 
measure of safety. 



The Julians, contortionists, were 
sighed. to the Barnum show for the 
season, Rose married Bob Fitzsim : 
mbhs and her brother became his 
manager. 



Clara Morris lost a date at Mon- 
treal. City flooded. 



Harry Mann bought a new farce 
for Evans and Hoey for the coming 
season. They were still in 'A Par- 
lor Match' 10 years later. 



Jacobs and (F. F.) Proctor anr 
nounced they had booked then- 
seven 10-20-30 houses solid until the 
following February. One house was 
new. Six houses had averaged a 
take of $20,000 a week at those 
prices. 



'Adonis,' with Henry Dixey, ended 
its N. Y. run on the 603d perform- 
ance April 17. A new record. 



John Stetson tossed his, three 'Mi- 
kado' companies into the N. Y, Met. 
Dollar top and souvenirs at every 
performance but to the ladies only, 



'Leather Patch,' Ned Harrlgan's 
current, was being pulled out of the 
Park. Not strong enough to run the 
season out. 



Glass eaters the current- museum 
rage. There were two in Boston 
and about a dozen others scattered 
around. 



Northwest League of ball clubs 
demanded $1,000 guarantee from 
each team it would play the seaspn 
out. Too many were folding i "mid- 
season. 



John Robinson could not open his 
circus in India tapolis, as he in- 
tended. River close to flood stage 
and the grounds were too wet. 



Mapleson was having his . troubles 
with his opera troupe in Frisco. To 
help along Cerubini pulled a knife 
on Isaac Belasco, (David's dad) and 
was locked in the hoosegow with 
another, tenor in his role, though he 
had been released in bail. 



Central, Philadelphia, put on 'The 
Laboring Man' and sought to sell 
the tickets to the Knights of Labor. 
Sold about 750 of the 8 000 tickets 
sent out and the regular houe'e cli- 
entele stayed away. too. 



Scandal in the Forrest Home, 
Phila.. founded by the aetor, Im- 
aged actors. Superintendent was 
running things with too high' a 
hand. Board of Management in- 
different. 




CHATTE R 



MORE AMS FOR BALTO 

Baltimore, April 2.1. 

Izzy Rappaport's indie Hipp pluys 
Its' third aggregation of Bowes 
tyros in slightly more than three 
months, with another outfit coming 
week commencing Friday (24). 

Coming uni*. wiU be the fifth 
Bowes' otflt to play Balto this sea- 
son. Two had dates at Loew's Cen- 
tury prior to Ihe rash of 'em nt the 
Hip 



(Continued from page 69) 

Free Press photo head and joins 
Chicago Times. 

State is planning new regulations 
to tax. amateur boxing shows. 

National burlesque house subs 
films : for vaude between shows. 

.Lieut. Lester Potter enters his 
27th year , as police censor here. 

Tom Gentry and. Carleton Coon 
orks open at Walled Lake Casino. 

Russ McLaughlin, News' legit 
critic, reviewing shows over WW J 
Local opera co. tb make first tour- 
in history, hitting both N. Y. and 
Chicago,. ' 

American Federation of Musicians 
to. hold first national conclave here 
in 27 years this June; • 

Westwood Gardens, class summer 
spot, plans to open day before Dec- 
oration day; name orks to continue. 

Three local stations airing Tigers' 
out-of-town games; WWJ and 
WXYZ's state net have comer bii 
home frays. 



Baltimore 

Albert Scharper, 

Loir Azrael to N. Y. on. a rubber 
neck ramble. • 

Summit, burg's swankiest *road 
house; opens May 7. -, 

'Chum' McLaughlin jogged to 
N. Y, i;o catch one opera, 

Ben Alley being held at Lord, 
Brfltipi hotel liitery until spot 6hrouds 
for summer May 16, an eight-week 
stretch in all for tenor. 

Harry Welch, manager of the 
Glen, in Hollywood visiting his 
father, Eddie, vet scripter whose last 
labor 'Rhythm on the Range' 

(Par). 

Ted Fio Rita band, at $1,000, set 
for Loybla College Prom April 30; 
Benny Goodman crew, at $1,250, will- 
play the Johns Hopkins U Prom 
Jupe 3. 



St. Louis 

By Sam Hurst 



Jack Lavin in town visiting 
mother. 

Downtown Lyric Theatre has re- 
opened. : after being dark for more 
than year. 

Philadelphia Symphony Orchestra 
will play concert in Municipal 
Auditorium May 9. I , 

Henri Chouteau, owner of World 
Theatre^ now dark, has filed for 
Republican nomination: for Lieut. 
Gov. of Missouri, subject to . primary 
election next August. ' 

Mayor Dlckmann has sighed ordi- 
nance prohibiting erection of adverr 
tising signs and bill boards within 
300 Feet of Memorial Plaza, which 
fronts ffroup of municipal buildings. 

Patsy Hayes, entertainer at' Gleii- 
more Club, died in Jewish Hospital 
April 13 from burns she suffered in 
fire in tavern the week previous. 
Miss Hayes' death was second to 
result from fire. 



Connie Doyle 
sweaters; 

Charlie Howard still guar 
buriged-uparm. 

Sol Rosenblat (Leland) pas^a 
out cigars; A boy. P Sse * 

Ray Tubman, local F-P chief i« 
frorii tour of western dates 

Larry Qraburn (Orpheum) enter, 
taming friends from Regina 

Walls of : Mary's 'Hot Spot' cov. 
ered with pics of theatrical ganss 

Russ Simpsbn (Par) back in town 
after visiting exhibs in Manitoba 
and Saskatchewan. Da 

Sam Weiner (Fox-Regent-Colo- 
nlal) getting ready for summer biz 
by tanning on Florida shores. 

Saranac Lake 

By Chris Hagedorn 



Max Schultz new arrival. 
Dr. and Mrs. Woodruff are the 
proud parents of another daughter, 
Harry. Gordon getting along very 
nicely now; wife, Betty, is vlsitine ' 
him-. 

Eddie Ross reported doing well 
after his rs't stage of the 
thorocaplasty operation— three more 
stages to come; 

Birthdays last week, Mary Blake, 
Jack Edwards. 

Hai Id Rodner hera to look over 
the sanatorium situation. 

Herb Elder still gaining, weight 
and feeling fine;- Tommy Vicks down 
with the. grippe; Ford Raymond took 
a beating from grippe, but on mend 
how. ■, 

Write to those you know at Sara- 
nac. 



Panama 

By Bea Drew 



Talk of a new club on the Canal 
zone. 

Achmed Abdullah back for more 
story material. 

Kelley's Ritz sued by Panama 
Electric. Light Co. 

Dorothy Lee in charge of the floor 
show at Kelley's Ritz. 

Eddie Olarkson, radio entertainer, 
from Dallas, Tex.v a visitor. 

Louise Hartman has been in 
Panama hospital for two months. 
Anita Osgood in Gorgas hospital. 
Mary Fields will be married to 
Russel Heath, violinist, in May-. 

Miramar club has been sold to 
Manlo.vani Bros., who will rebuild 
it into a hotel. F. AzcarragA ap- 
pointed manager. . 
. Miss Mason returned from N. Y. 
With the following show for the 
Atlantic: Hbmar. and Valencia,- Do- 
lores O'Neill, Helayne Gray. Bebe 
Lamont, Mary Downey, Dorothy 
Petersen, Greta Storm, Sbnia Paim- 
roff. Lawley Booth, Sylvia Mckaye 
:t nd Leslie a relay.. 



Des Moines 

By R. W. 



Geo. 11. Hartley replaces Lee Dur- 
ham for Gaumont^Britishi hero. 

Local Variety club vdted nix bn 
delegates to the national convention. 
. The father of Stanley Mayer. 20th- 
Fox manager here, died in Kansas 
.City last week. 

Howard KraemerV. 'Up-Towners' 
huck at the Tropical Room of the 
Fort Des Moines. 

Iowa State Fair board scheduled 
to do S1O.0OO in improvements to 
grounds this year. 

Madge Ward, .vecr.elary 'to / . IT. 
Blank, married April. 1 to F. R. 
LnKinrcev. non-pro. 

Admlr." Byrd \\ iii?-«nn at the 
Shrine matine? and night. April ^0. 
for Kiwanis" fund for under-priv- 
i'.ejrfd children. 



'Jumbo 9 

(Continued from page 59) 

First public performance was post- 
poned time after time. 

Recently five of the box office 
crew were summarily dismissed, 
and a count indicated a shortage of 
around $6,000. Rose declared they 
verb 'innocent guys,' but demanded 
each man give him a promissory 
note for $500 in return for which, 
he said, he would not 'prefer 
charges.' One ticket seller did sign 
such a note and remained in the 
box office. The others stated they 
were not at fault and that the 
shortage was 'a matter of .jookkeep- 
ing.' 

Rose returned from Fort Worth 
Friday (17) to 'settle' the claims of 
creditors. 

Idea of combining circus stunts 
with a musical comedy originated 
in Budapest, but Rose, after start- 
ing a deal to import the Hungarian 
show, dropped it summarily. 

Remodeling of the Hipp's interior 
was a task, with the bank which 
owns the property, expending ap- 
proximately $50,000 in painting, 
ce.rpeting and upholstering. 

More than, three months of re- 
hearsals without pay were made 
possible when Equity classed the 
show as a circus, closing an eye be- 
cause of the number of persons em- 
ployed. 'Jumbo' played to enormous 
grosses for a time, then dived after 
the first of the year. Salaries and 
wages were sliced 25% throughout 
for the entire tcaff; except union 
men. 

Before the show actually opened 
it was on the air (Texaco) and it 
was conceded that the radio af- 
fected it adversely. 

However, radio coin was counted 
as assured profit and the air pro- 
gram was extended. It ended last 
night (.21). 

Plans to take the show to Tex. 
this summer are not certain, with 
some of the featured players unde- 
cided. 

Credit for the production, rated 
one of the most unusual in show 
annals, went to John Murray An- 
derson, director, and Albert John- 
son, who designed the interior. Anr 
derson has gone to Texas as "tose/9. 
chief aide again. Johnson is also 
there for the decor on 'Frontier 
Festival' as the show is labelled. 

Anticipating possible trouble, flv 
detectives were present at a ses- 
sion after the final performance at 
the. Hipp, when Rose called the com- 
pany together and proposed that 
they sign contracts for the Fort 
Worth engagement. Several husky 
'razor backs' led a dissenting fac- 
tion, with the manager telling the 
men not to shout at him. I'nderstood 
that half of . the showgirls also re- 
garded" the Texas date with dis- 
favor. Pow-wow lasted until 4 a. in. 
Sunday morning. 



Wednesday, April 22, 1936 



OUIDOO R $ 



VARIETY 



71 



Only One Frontage Unlet at Dallas, 
Work Well Advanced on Shows 



Dallas, April 21. 

Erection of triple stage for 'Cav- 
alcade of Texas' spectacle at Cen- 
tennial expo started last week. On 
three levels t stage will be 350x1200. 
ieet. A 12-foot river will separate 
first and second levels. A highway 
will divide second and third. 
: Stage alone is to cost $100,000, 
and expo officials claim it will: be 
world's largest. Instead of a cur- 
tain, a solid \vall of water will be 
sprayed up over 'river* to conceal 
action of two back stage l^els, 

Stage is in Iront of Fair Park 
race track grandstand, which will be 
remodeled as theatre for the show. 
While construction is on, Mark 
Hamilton, director, is rehearsing 
cast 25 for 80 main speaking 
parts. He lias 225 people lined up 
for pantomime, and has chorus of 
.60 voices. Walter Herzog will go 
to Hollywood in about two -weeks to 
record music for the show. 

'Cavalcade' will show twice daily 
during run of expo. Gate, will be 
40c for adults. 

With seven weeks to go/ expo 
grounds space is sold, with excep- 
tion of one 45 -foot frontage of mid- 
way. Of 175,000 square feet interior 
total, 20,0.00 feet l'emains for more 
than 10t) small exhibitors negotiat- 
ing. Fair has. grossed $675*,000 of 
exhibit space alone. 
; ..Park has settled down into a 
building frenzy. General. Motors 
has taken ipver auditorium* and is 
re-shaping it to. house spacious ex- 
hibits and musical tab shows. Ford 
building }s about 65% complete. 
Gulf's radio plant is about 75% 
done, wiring is finished* and speak- 
er installation has been started over 
grounds. 

Two Concessions Complete 
lrst two. concessions are done. 
They are H. C; Ford's Law West 
of the Pecos, duplicate of Judge 
Roiy Bean's 'kangaroo court' of wild 
West Texas; and large ' frog farm 
which is stocked for. breeding. 

Otto Mueller's Old Nuremburg 
restaurant will .open this week, and 
Charles Mueller's Century will open 
in about, two weeks. 

John McMahort is ready to begin 
construction of Streets of Paris as 
soon as. he can cinch contract. Mc- 
Mahon's will be "hot spot of the 
park, officials intend, with ultra so- 
phisticated nite, club of French. 
Folies type, Eiffel tower replica and 
regular streets Stuff. 

Nat Rodgers is ready to start 
Streets of All Nations. That firm, 
headed by Emmett McConnell, has 
been reorganized and Lai'ry Bogart 
has gotten out. Bogart . has . several 
deals pending, including beauty 
- contest and sports show. 

John Sirigo and Walter Sibley 
may get together to stage Sibley's 
Beauty .and Beast, nude dance In 
cat cage; - " Sirigo has exclusive on 
cats, in his animal show. 

Norman Bartlett arrived to start 
re-assemblinp Rocket Speedway 
after importing it from Olympia 
Circus, England. 

Dufour and Rogers are building 
Crystal Maze, Old Mexico restau- 
rant,. Warden Lawes' crime show, 
an indoor restaurant, and their 
Snake Farm. 

Thomas Stevens' Old Globe .the- 
atre, Robert Sipchen's Black For- 
est, a racing coaster, Stanley Gra- 
ham's Show Boat and Midget Vil- 
lage and numerous other shows are 
under construction. 



Agin' Grift 



St. John, N. B., 
A delegation from the Nova Scotia 
Social Service Council, went before 
the provincial government at Hali- 
fax, N. S., to demand that 'gam- 
bling and questionable shows,' be 
eliminated from the annual Nova 
Scotia Exhibition at the Halifax 
Plant. 

'Fakirs Row at the fair is an in- 
sult to our intelligence,' was one of 
the claims- of the delegation. 'Why 
should the slot machine and lottery 
promoter be prosecuted while the 
exhibition operated by the provin- 
cial and civic governments flaunts 
gambling and gambling devices 
J'Penly?' was a question asked mem- 
bers of the government by the dele- 
gation composed entirely, of 'min- 
ister^ 'Fakirs Row,' is the midway, 
°n which the Bill Lynch carnival 
nas held forth at each b'. the Halifax 
^n-s the past 8 years. J 



Wirth's Setup 

For the; seventh consecutive year 
Frank Wirth, is. producing the in- 
door circus annually staged by 
Sphinx Temple (Shrine), at- Hart- 
ford, using .the- state armory.. Runs 
the entire week, starting April 20. _ 

Layout includes Victor Zacchini, 
cannon; Poodles Hanneford troupe; 
5 Eagles, high wire; Kurtzo and 
Kurtzo, pole; Great Dejit, Chris- 
tlanseon's dogs, Lady ' Ban-abas' 
ponies and mule, Adele Nslsori ele- 
phants, Hills Baby Elephants, Ka- 
rolis, perch; Winifred Coleano, Ca- 
hlll, Ora. and Minerva, Ricardos, 
Bubbles arid Wilson, ah tterial; 
Honey Family, the de Gulchls, both 
acrobatic; Ray Goody, Miss Olga 
and Delormes, triple wire act; Vic- 
toria and Gorgetty, 4 Randpws, 
Laddie Lamont, Hip Raymond, Tony 
Leland, ' Minerva and Brother, Billy 
Rice and Shorty, all comedy acro- 
bats; Bella Brengk-and her golden 
horse, with 14 girls in bronze with 
Herman's water fountain, and about 
20 clowns. Max Kasso, in charge of 
the concert, will feature the Gibbs 
sisters, Siamese twins. 



Downie Bros. 

Macon, ., April 
Downie Brothers circus opened 
here with benefit performances 
Thursday (16). for best gross in six 
years.. Street parades omitted for 
first time largely due to increased 
traffic from state teachers conven- 
tion in city. 

Circus shows 26 acts and is again 
traveling by m oto r. Itinerary 
Athens, Ga.', 17; Greenwood, S. C, 
18; Charlotte, N. C, 20; Burlington, 
N. C, 21; Danville, Va., 22; Lynch- 
burg, 23; Roanoke, 24; Pulaski, 25. 

Jack Hoxie and Dixie Starr, movie 
stars enter after the first spec Evo- 
lution of Rhythm followed by dogs 
riding ponies, leaps over elephants 
then the sensational slide from top 
by Miss Georglana on foot and by 
Mickey Larkin on. his head. 

Expert riding with clown feature 
by Hanneford and family goes over 
big as usual. Swinging ladders fol- 
low and: then the elephant herds. 
Furniture moving with comedy fea-. 
tures is followed by pigs and dogs 
then the clowns in walkaround. 

That brings us to act 12, the 
Roberts trio on aerial bars, ' Butters 
back with the show in iron jaw 
number next and Ernie White in 
head balancing . at same time. 
Comedy boxing clown act Is fol- 
lowed by liberty horse act directed 
by Carlos Carreoh and Bert Wal- 
lace. 

Dearos give aerial contortionist 
act and Butters family give wire 
work. Elephants on tight 'rope* fol- 
lowed by Frisco's seals. Added last 
year, still good. Muscle grinds are 
followed by Hanneford family riding 
act. Menage numbers, perch act 
and high jumps conclude the offer- 
ing, 

Charles Sparks, manager, Charles 
Katz, assistant manager. Erldle 
Jackson back f rp m Ringllng 
Brothers as press representative. 
Harry Mack, press agent, announced 
during show. Rodney Harris is 
band leader. 



Expo Holds Midgets 

San Diego, April 21. 
Singer Midgets have been con- 
tracted by Fanchon & Marco ror 
additional 10 Weeks at the exposi- 
tion. 

Tinies were to have gone on tour 
as features of F&M's 'Mickey Mouse 
Circus' but delays have arisen In 
getting the Walt Disney bopst out- 
fit launched. 



Lincoln's Only 

Lincoln, April 21. 
Capitol Beach, the only amuse- 
ment park in this area, will open 
May 16, 

Pressure will be applied on the 
dance pavilion and the swimming 
pool, since the rides and other park 
stuff have gradually receded, in 
value over the past few years. 

N. Y. FAIR IN TROUBLE 

Altamont, N. T., April 21. 
Foreclosure proceedings against 
the Altamont Fair Association to 
satisfy the claims of 11 bondholders 
including President Earl Barkhu'ff, 
and Peter G. Ten Eyck, State Com- 
missioner of Agriculture and Mark- 
ets, have been instituted through an 
Albany bank. Sale of the society's 
assets to satisfy the claims is ex- 
pected. I 



CHISELING ON GROUND 

Lynchburg Trying to <3et ir 
Ground for Sesqui Cuts Price 

Lynchberg, April 2i. 
Officials of the Interstate Fair As- 
sociation are burning over, what they 
term an unfair attempt to force 
them to sell their valuable property 
to the city. 

City wants the land for a sesqyi- 
centennial exposition to be held in 
October. Fair has offered to sell for 
$35,000, but municipality claims the 
price is too high. At the last coun- 
cil meeting, Councilman Abe M. 
Schewel. offered a resolution where- 
by the city was to bid $25,000, and 
if the fair didn't accept, the city 
was to counter by raising the tax 
assessment on the property from 
$11,000 to $25,000. 

Motion didn't carry, but it result- 
ed in a howl from the fair stock- 
holders. Turned out the Council- 
man's threat was a mere gesture, 
for the Council has no power to 
raise assessments. 



Carolina Notes 



Charlotte, N. C, 

Wprld .Exposition Shows, spon- 
sored by the Police Club, opened at 
Greenboro, April 18 for a. week. 
Johnny J. Jones closed the first 
week of its season here on the same 
date. Jones; shows moved here from 
Augusta winter quarters and opened 
on Saturday for a full week to fol- 
low. The show formerly wintered 
in Charlotte. 

Directors of the Great Wilkes 
Fair* North Wilkesboro, haye fixed 
this year's fair for the week, of 
Sept. 15. W. A. McNeil was re- 
elected president and . general man- 
ager. 

Charlie Sparkes' Downie Brothers 
show, here yesterday (20) brought a 
pharlbtt'e girl back home. She is 
Pauline Whittington, 16, who en- 
tered the show business here some 
time ago as a- very youthful 'tree 
sitter' and 'tree dancer.' She now 
does iron jaw act and participates 
in group aerial numbers. She left 
here with a variety show and has 
had a season with Al G. Barnes, 



Expo 



Canvas Tricks Getting Fewer 
Every Year as Circus Men at 
Wits End to Stall Of Doom 



(Continued from page 1) 

thing new and entirely different 
(disregarding, barker's familiar, 
plaint) — or else. The public has 
slowly, become educated, according 
to bookers, arid that this will prob- 
ably .be their mass graduation. 

Discontent is being made mani- 
fest in the hinterland as remarked 
by one booker when he approached a 
prospect. Latter did not want to 
take a chance with same bid things 
but wanted a guarantee that event 
would make money. Booker had 
first to bring his show into the town 
and let the local arranger give it the 
once over. This procedure is looked 
upon with apprehension since it 
sounds like the death knell of old 
system of buying sicht unseen. 

No Novelties 

Fairs have undergone little change 
in the past 20 years. This Is the 
ma lor complaint of country cousins. 
Being constantly reminded of fairs, 
as at present by newspapers, the 
clamor for novelty has been some- 
what subdued. It is expected to in- 
crease in volume when the expected 
last big show has expired. 

Purveyors of talent and shows are 
becoming conscious of the fact that 
something new must be devised if 
they would escape an inevitable con- 
clusion t> their respective busi- 
nesses. A reyue as part of an 
outdoor «how was the last innova- 
tion in the field and that' was ten 
years ago. At its inception it barely 
exceeded a line of legs, although 
subjected to slight improvement 
since. Present stage is comparable 
to that met with In fourth rate 
nlferies and nabe theatre presenta- 
tions. Despite the dressing up of 
this one item, bookers feel that un- 
less a radical change Is : effected In 
the construction of outdoor attrac- 
tions their once prosperous arm of 
show business will enter into a rapid 
decline. 

There are some who don't see, or 
can't read the handwriting on the 
wall, but It is there and becoming 
Increasingly more prominent and 
legible. Die hards, those who still 
think of minstrel shows in the pres- 
ent tense, and the routine minded 
boys aro oblivious to the signs 
around them. Those less reluctant 
to part with the old ways are cram- '■ 
nilng for ideas that they may keep j 
the larder fuIL 



ilollywood, April 14. 
In countless sections of America, 
last year's circus paper is begin- 
ning to peel off barns and build- 
ings. The imaginative creations of 
circus artists will soon be repiaced 
with new 24 sheets. 

General agents are sounding out 
their respective territories for their 
particular - circuses, planning the 
tours of their shbws. 

Meanwhile, the roster of Amer- 
ican circuses has gradually dimin- 
ished. Gone are the compelling 
names of the circus world's past. 
No longer does the euphonious 
sound of John Robinson, Buffalo 
Pill, Pawnee Bill, Sells-Floto, Adam 
Forepaugh, Sparks, Gollmar Broth- 
ers, Bobbins Brothers, Gentry 
Brothers, Nickle Plate GircUs, Le-. 
irian Brothers, Norris and Rowe 
drip from the Hps of wide eyed kids 
as they gaze on the handiwork of 
bill posters sniping barns and alleys 
throughout the Country. Even the 
Hagenbeckr Wallace name is silent 
this yeaiv But vaudeville arid bur- 
lesque are gone too.. Maybe the cir- 
cus is next. 

It's the world's oldest type of 
amusement, dating back before the 
grandeur that was Greece, the glory 
that was Rome. In. this country it 
was the first recognized form of 
entertainment. General Washing- 
ton, before the Revolution,: attended 
a circus which came over from 
England to Philadelphia. Over 125 
years ago John Robinson was float-, 
ing his circus on the Ohio, Missouri 
and Mississippi rivers. And the per- 
formance exhibited in the Garden 
and Coliseum this season and under 
canvas thei*eafter won't be much 
different from what Robinson dis- 
played, to the river folks a century 
and a quarter ago, for during the 
last 50 years at .least nothing new 
has been added to the circus out- 
side of a mechanical stake driver 
and that doesn't look very good in 
the center ring. 

Doubling for Cannon Fodder 

Now and then some guy with a 
suicide complex will come along and 
as an added feature will allow him- 
self -to be shot from a cannon. He 
hangs on for a few seasons, then 
drops out of sight. He's the bjg 
feature but there's usually a long 
wait before something else of that 
nature lands again. 

This season there will be three 
railroad circuses on the road: Ring- 
ling Brothers, Barnum and Bailey, 
Al G. Barnes and the Cple Brothers- 
Clyde Beatty Circus. Latter was 
the first new railroad show to be or- 
ganized in 17 years. Currently Ken 
Maynard has 15 cars he bought 
from the Christies with which he 
plans to do something, but his plans 
are indefinite. Two years ago Tom 
Mix bought the old Downie show. 
That was the only other Important 
event in the circus world since the 
Rlngllngs bought out the Ballard, 
Muggivan & Bowers' interests six 
years ago. 

Truck shows have eaten Into the 
big tricks In the past few years but 
there's still feeling against motor- 
ized circuses in favor of the railroad 
shows. Their performances are the 
same but there seems to be a dif- 
ference to audiences oh how they 
come into town. 

Standardization of circus per- 
formances Is as 'StablJshed as 
Fords. They all open with a'spec.In 
which the costume formations are 
the same. If the shovy has perform- 
ing meat stock- — Hons and tigers to 
ybu — they are first On the bill in 
order to get rid of the Steel arena. 
Girls arc hoisted up Into swinging 
ladders and single traps where they 
do their familiar routines. The little 
lady with the Iron jaw contributes 
her stuff. The clowns make their 
appearance and do their boxing, 
tooth pulling, fireman, breakaway 
pants, bomb, clown band, singing 
mule or any others of their hairy 
collection.- 

The Old Routine 

By this time the arena should be 
down and there are single- "riding 
acts In each ring. Then come the 
tumblers, concert announcements, 
elephants, track features, manage 
horses, liberty horses, principal 
riding ants,' the flying act, the arena 
races and the ex It march played, by 
the same blaring band, everything, 
in two-four^ time. Thai's been the 
performance routine for 50 years, 
will probably continue fur another 



50 unless soriieone does something, 
about it, which isn't likely; 

Only change made in this style of 
performance In years was done by 
May Wirth and ..her family when 
they established European type 
one- ring circus in 192?. It fell by 
the wayside due, to poor selling. 
Circus men, ; when by themselves, 
will admit that something should be 
done if the circus is to survive as 
an institution of: entertainment but 
they don't know what it should be. 
Nor are they open for suggestions. 
Frank Whitbeck, Metro's advertising 
manager at the studio* and several 
associates, have worked out a revo- 
lutionary idea in circus presenta- 
tion. Circus men look at it, say its 
the bunk, and return to their 
wagons. 

All circuses have had their finan- 
cial difficulties in the past five 
years, still the Ringllng show came 
to Los Angeles two years ago and 
left town with over $200,000 taken 
in five days. But during those, five 
years, there was many a hustle and 
Rustle to get sufficient money to-- 
gether to take all of the Ringllng 
shows but of winterquarters to 
their opening dates. 

Billy Rose had a circus idea for 
the presentation of . 'Jumbo' on. the 
road. Maybe that's the solution, a 
reason for everything appearing in-, 
stead of the indiscriminate shov- 
ing of althletic and animal displays 
into rings, / But Rose's Idea is: still 
in the^inakirig and every winter a 
dozen " circuses, are framed on 
paper, 'always land" in the waste 
basket! ' 



Circus Notes 



, New attendance records ar 
claimed for the Ringllng,. Barnum & 
Bailey circus, Madison Square Gar- 
den, New York, for Easter Week. 
Big top played to standee audiences 
six • consecutive afternoons. With 
Children, predominating, the sell' 
outs were registered from Tuesday 
to Sunday (19), inclusive. Show 
has two more weeks in New York, 
then moves to. the Boston Garden, 
with Brooklyn, following. Latter 
stand is the first under canvas, as 
usual. 

Samuel W, Gumpertz, managing 
director of the Ringllng show and 
other outfits, in the American Circus 
Corp., explained the withdrawal of 
the Hagenbeck-Wallace circus this 
season. He stated last season the 
business verged on .the red, but that 
next winter the H-B show will be 
used Indoors. Under gyrantees 
which will insure a profit of $65,000, 
it will play, around 12 weeks. Show's 
tent name will not be used. In De- 
troit and Chicago it will be a three- 
ringer, under Shrine auspices. 



Decision in the John Ringllng di- 
vorce case has been pending two 
months. Mrs. Ringling's testimony 
at Sarasota was to the effect that 
she gave him $50,000 prior to their 
marriage, exhibiting checks of 
varying amounts. Among the ac- 
counts she claimed to have paid was 
a bill for groceries. 



Mile. Gillette is out of the show, 
thigh tendon*) being stretched when 
one* rope snapped during her break- 
away trap stunt. Ae.iialist dangled 
perilously, holding on by the toes 
of one foot. 



The Yacopl Troupe was forced to 
take the tandem somersault feat 
from, the routine during most of 
last week's performances when one 
acrobat was painfully bruised. It 
Is the trick they missed six times 
the opening night and subsequently. 
Sunday, It was accomplished on the 
first, try. 



HAMILTON GOES TENT 

Canton, 0„ April 21. 
Harry L. Hamilton, for many 
years Identified with dramatic stock 
company, several seasons manager 
of the well-known Nancy Boyer 
troupe, has deserted stock In favor 
of the circus. He will be with the 
advance of the Lewis Bros, circus, 
contracting press ahead and doing 
special assignment work. / 



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■ I! 



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72 



VARIETY 



Wednesday, Aprfl 22, 1936 





St 



tQtllS » r JBato HraiB-iribintr 







Laugh With Ken Murray " 



On the Air every Tuesday Nite, 8:30 to 9:00, 
EST « « - Columbia Network . . . Coast-to-Coast. 
Sponsored by Lever Bros., makers of Rinso-Lifebuoy. 




KEN MURRAY 

Writes a humorous column daily in more than 50 news- 
papers. Distributed exclusively by McNaught Syndicate, 
It's entitled ..." 



"KEN MURRAY SAYS 



That Senate Committee was' certainly surprised when O. K. Chandler, 
of Oklahoma, informed them that the Indians in his state were taught 
Communism. . . . Can't you just heat those Soviet agents telling the 
braves about the Great Red Father in Moscow? 

From the way Mr. Chandler talked, it wouldn't be surprising to 
hear Stalin saying, "Some of my best friends are Indians." 

Of course, if they are teaching the Indians Communism, it really 
is a shame. . . Imagine the noble Red men developing into a race 
of orain-trusters. 

Personally, I'd be willing to take a . chance , on thOBe Cherokees' 
Americanism, as long as they can turn out 'citizens like Will Rogers. 

■ Copyrlgrht, 1936, McNaught Syndicate, Inc. 



THANKS TO 

Rudy Vallee ... Mr. and|Mrs. Jack Oakie . . . Myron Kirk of Ruth- 
rauff and Ryan...V. V. McN'rtt and Charles V. McAdam of the 
McNaught Syndicate . . Andrew Keily of the Washington-Times 
. . . William Howard of RKO . . . Ken Englund . . . David Freedm ah 
and the many others who have helped me. 

Direction 

LOUIS SHURR 
Pers. Mgt. Press Rep. 

ROYAL FOSTER JAMES P. DAVIS 




1S& ^ 











...,.i». IAl-N» WS " E ™ EW S 



RADIO 



SCREEN 



ST AG E 




Published Weekly at 154 West 46th St., New York, N. T., by Variety, Ino. Annual subscription, $6. Single copies, IB cent*. 
Entered as second-c!a« matter December 22. 1906, at the Poet Office' at New Tork, >N. Y„ under the act of Maroh S, 1»7». 



COPYKIGHT, IMS, BY VABIBZX, INC. ALL BIGHTS BBS KB TED. 



Vol. 122 No. 7 



NEW YORE, WEDNESDAY, APRIL 29, 1936 



64 PAGES 





ITS LURE 



See Big B'way Summer, but Too 
Few Legits; Fight Will Start Influx 



Indications are that the coming 
summer will be excellent for show 
business And other fields, particu- 
larly in New York and Chicago, due 
to an expected influx of visitors of 
unusual proportions. Biggest vaca- 
tionist migration should be pointed 
towards New York, rated the 
World's, greatest summer resort. 

There are a number of reasons 
for the forecast. Rail ard bus rates 
Will come down starting June l'. 
That means that incomers will have 
more to spend on hotels, theatres, 
night clubs and beach resorts. Per- 
haps the newest factor that should 
materially bolster the average va- 
cationists pocket money is the 
soldier's bonus which will, start be- 
ing distributed to veterans June 15. 

New York is in the best position 
as a summer goal for the reason 
that there is no major exposition or 
fair as that, in Chicago the past two 
• years;.' The expo at 45an Diego is too 
far away for most of the vacation- 
ists and the Texas Centennials in 
Dallas and Ft. Worth are deemed 
too far south for hot-weather ap- 
peal . - ... 

The legit show set-up is none too 
strong. It would be a great spot for 
a major summer musical but none 
are in sight. The theatre fare must 
depend On What is on the list at this 
time and an odd situation is due be- 
cause three or four of the leading 
attractions will lay off from four to 
eight weeks during the summer. 

That should prove a windfall for 

(Continued on. page 48) 



Station Humor 



Bulletin board at WNEW, 
New York, blossomed with this 
announcement last week: 

"To all members of the staff: 
For your information, this 
week is being observed as 'Be 
Kind to Animals' week. Will 
yo.u, therefore, during these 
next few days, kindly assume a 
gracious attitude toward the 
members of our announcing 
staff, and refrain from making 
any unkind, or sarcastic re- 
marks about announcers aB In- 
dividuals or as a profession?' 



$15,000,000 PIC 





LONDON 



WAR SCARE IN 
PARIS DENTS BIZ 



Paris, April 23. 
A genuine war scare, the worst 
France has experienced in many 
years, plus bad weather and a 
Wholesale exodus from, Paris, have 
Combined to take a strong smack at 
grosses here during the last few 
weeks. 

After Hitler marched his troops 
intp the Rhinelahd repeated front 
Page stories put a crimp in b.o. re^ 
(Continued on page 60) 



No Platform Interest 
In Hope Diamond Act 

Lecture managers around the 
country have thus far displayed lit- 
tle interest in a personal appearance 
°f the famous Hope diamond. " Big 
jewel would be road-showed with 
»ts. -owner, Mrs. Evelyn. Walsh Mc- 
■L-ean of Washington, D. C, putting 
°i the high pitch. 

diamond is several hundred years 
0I d and has been associated with 
several famous hard luck cases, In- 
cluding Marie Antoinette. 

Clark Getts queried lecture man- 
agers on the idea. 



London, April 28. 
Biggest and most important film 
studios yet on this side will be 
erected at Bushey Park, practically 
adjacent to Hampton Court. Stu- 
dios will be the last word in con- 
struction and will occupy 40 acres. 
Part of the scheme is to erect a 
whole, new town around the neigh- 
borhood. 

Behind the venture, which would 
Involve $15,000,000, are the Roths- 
childs, Baring Bros., Ham Bros., 
bankers, and Glanvill Enthoven & 
Co., Insurance brokerage concern 
connected with Lloyds. 

Studio will be constructed on the 
estate of the late Baron Herkomer's 
chateau, generally known here as 
'Herkomer's Folly.* 

Understood that construction will 
take two years and Metro will oc 
cupy most of the studio space when 
ready, with Ben Goetz. Metro's local 
producer, reported to have already 
given his assent to the promoters. 

AIR LISTENING ROOM 
AT PHILLY NITERY 

Philadelphia, April .28. 

Bungalow Inn, nitery at Norrls- 
town near here, is Installing radio 
room where guests can catch their 
fave air acts. Herb Hossbach, own- 
er, figures people "often stay home 
rather than miss pet programs, 
particularly Sunday nights when 
Benny, Cantor, Bowes, Baker and 
the Ford and GM shows are on. 

Room "will remedy that. Hossbach 
hopesi .It's be sound-proof like 
audition rooms, with tables and 
chairs so that guests can relax and 
gulp. 




Stage-Struck Youth Giving 
New York the Go-By — 
Chorus Equity Shows 800 
Members Against £,000 
Five Years Ago— And Still 
Dropping 

LESS OPPORTUNITY, 



Broadway's present-day lack of 
lure no longer is a myth. The girls 
and boys from the sticks are taking 
It on the lam for Hollywood, and 
passing up Times Square ' bright 
lights. 

And for the first time, even the 
small-town beauties seeking theat 
rlcal fame are deliberately giving 
Broadway the go-by, according to 
Dorothy Bryant, secretary of Chorus 
Equity Association. Her figures re 
veal that the Broadway pilgrimage 
of stage-struck youth will be lower 
this summer than at any time in 
a generation.. Official rolls of Cho- 
rus Equity show only 800 active, 
paid-up members as compared with 
8,000 less than five years ago. 

Reduction in influx of young girls 
and boys to the big town seeking a 
(Continued on page 59) 



Life of the Party 
Bookers Inject Early 
Beef on 'Guest' Acts 



Summer resort bookers, looking 
ahead, are already squawking about 
acts who entertain with the status of 
guests. Cry is that fewer perform- 
ers can be placed on a salary bails 
because of the willingness of some 
actors to play the hotels with room 
and board the only consideration. 

It's true, they say, that many of the 
gratis acts only nil in at weekends, 
but that even this cuts down the 
earnings of a bona fide show. There 
is, however, a large number who will 
take a one or two-week stay strict- 
ly for room and board. 

Hotels contact such acts person- 
ally with the invitation to be a 
'guest' for a stipulated stay. 



No Gams in Neb. 

Lincoln, April 28. 

Nebraska State Fair decided to 
put s.a. in the offering this Septem- 
ber and announced a state wide 
beauty contest will be held with 
finals at the fair this Ifall. Winner 
to be sent as Miss Nebraska to At- 
lantic City to try for Miss America. 

Gag is that none of the con- 
testants here will, be allowed to 
compete in bathing suits. Togs will 
be street or evening dress. So Misri 
Nebraska may turn out knobby- 
kneed when showing at A.C» 



Reds' May Day Becomes Hearst's 
Dewey Celebration in Baltimore 



Am Symphs (64) 



Lincoln, April 28. 

Probably biggest amateur 
act ever to compete for prize 
of $5 was staged, here last 
week. An orchestra of 64 
appeared at the Orpheum on 
Beth Langford's KFOR am 
show. 

But the $5 was won by a 
femme trio. 



NO RETURNS ON 
BUY FOR 




Most unusual ticket agency deal 
has been arranged for 'Idiot's De 
light' at the Shubert, N. Y., by 
the Theatre Guild. Brokers have 
agreed to a buy for four weeks wlthf 
out return. Buys heretofore have 
carried the stipulation that some 
proportion of the tickets may be 
returned, generally 10% of the total. 
That the 'Delight' deal should come 
as the season Is ending is exceptional 
in itself. Guild explained It would 
take back the few spares from re- 
putable agencies but not from the 
residue in the hands of diggers. 

Goodly percentage of tickets for 
'Delight' went to Guild subscribers 
in the first five weeks. During 
that period agencies were able to 
get a price for R's and S's from 
(Continued on page 50) 



CAFETERIA IN DAYTIME, 
NITERY AFTER 9 P.M. 



Cut-rate nite club featuring a 
cafeteria by day and nitery by night 
has been Inaugurated at the Ven- 
dome on West 46 th street, 
N. Y. Spot is owned by George 
Christie. 

Vendome goes nitery after 9 p.m., 
until 4 a.m., regular closing time. 
Entertainment consists of five acts, 
a six-piece colored band, singing 
waiters and Hal Hlxon as m.c, 
Tables are pushed aside for danc- 
ing. 



Is There a Doctor 

Under the Table? 

Latest profession is 'house doctor' 
for nite clubs. A Broadway physi- 
cian has a circuit to play. 

Medico is on call to three large 
hot spots. Although petting no an- 
nual retainer, he has first crack at 
all ailments starting in the joints 
he contacts. 



Baltimore, April 28. 

Hearst's WBAIi has uncovered * 
new one in 'Dewey Day/ which, .sta- 
tion will, as a committee of one, 
formally dedicate and celebrate on 
Friday (1)1 Day happens to be bet- 
ter known as 'May Day' among the 
radicals, and as such is planted in 
minds of vast portion of public. 

Object behind WBAL's espousal 
of 'Dewey Day' .(in honor of the 
late admiral steaming into Manila 
bay, May 1, 1898) is to distract pub- 
lic attention from the communists' 
annual Wahoo. Station first planned 
to pursue, usual Hearst course and 
fill flock of programs With Intense 
condemnation of the communists, 
but over weekend .decided to alter 
plans, completely ignore the rad- 
icals; and attempt to sink into pub- 
lic . consciousness the idea that this 
year and henceforth May 1 is 
'Dewey Day,' As yet the local 
Hearst newspaper* News-Post, has 
not formulated any plans In joining 
the station in' its celebration.. 

WBAL has lined UP Joe E. God- 
win state commander of the Span- 
ish-American war vets, to- do the 
chief officiating at the celebration 
on ether; he'll be on hand for one 
of. the numerous periods station will 
devote to its new idea. 



DALLAS BEATS 
CHI S.D. STARTS 



Dallas, April 28. 

Shaping up ahead of schedule, 
Centennial Exposition bids fair to 
knock some of the old expo shibbo- 
leths for a row of gate admissions. 

Harry Harrison said that first 
week's sales of 700,000 advance tick- 
ets topped any campaign he'd ever 
handled. Week's total was triple 
the quota set for disposition of 
2,000,000 before opening June 6. 

Although Centennial Is meant as 
country folks' fair. Walter Herzog 
has upped average visitor expendi- 
ture estimate of $1.28. Chicago's 
amount was $1.17, 

Nite clubs will be. virtually only 

(Continued on page 60) 



G.O.P. SCOUTING FILM 
NAMES TO HELP C0NV. 



Hollywood, April 28. 
John L. Meyer is here on behalf 
of the Republican National Com- 
mittee in endeavor to stir up mo- 
tion picture interest in the G. O. P., 
as well as forthcoming convention 
at Cleveland and the election. 
Wants to get cinema names to aid 
in thf> pre-election ballyhoo. 

Cecil B. DeMille will start plugs 
from film colony by going on Coast- 
to- Coast broadcast April 29. 



Wednesday, April ,29,. W<&, 




Hollywood, April 28. 
There's many a sigh of Relief ..by 
studio press agents, deters and their' 
agents these days with all the epic 
pictures in production for the past 
few months* now 'in the can. Special 
pictures, usually" ballyhood as ,"'$1,- 
000,000 and up productions, have 

•been plentiful this spring. 

Metro's ~ 'Mutiny,! 'Ziegfeld' and 
'Romeo and , Juliet'; . Universal's 
•Show' Boat' ^ .Warners.' 'Green Past- 
uve^'-and 'Arithopy. Adverse*;, 550% 

"JPqx'V 'Under Two .Flags', all.' 'being' 
mad.e aV about the .'same . time, have 
managed to/get. in Hollywood's hair 
for, during the. production of these 
pictures,.: otheri features were side-: 
tracked because pf oyer^tieavy,. bud- 
gets, an fchevspecials. an,d- 'the ' jneed 
forr S.Uge sp^ce .to handle ; the super 
efforts.- ' v •'. 

Generally production, -slows 4own, 
wb<en the biggies, are in work. That 
means that, .actors, are .not in ..de„-, 
mah'd,.' and agents find .their efforts 
of no avail unless they manage, to 
pilot one of their clients ' into the 
special. It's 'not so tough: when but; 
one of these extra efforts is. being 
made, but with six, as has teen the. 
case this year, It's been tough, oft 
ntany. 

.Hardest hit are the press agents 
who find it impossible to get a line 
in the : various publications, news- 
papers and -mags r -rabout their 
smaller picture. Studios concen- 
trates" on the" specials, plug theni so 
hard that the paper. and .mag. people 
are only- interested in the big stuff, 
and sniff at anything. else. .Garden 
•variety pictures and press stuff, are 
Ignored. Now with the, specials on 
their way to' ihe screens, everyone 
is a bit happier. 



Year's Softest 



" Hollywood) April 28. ' 3 

•Prize writing assignment of 
the year goes to Laird Doyle. 

Warners ; is lending, him to 
the Kentucky Derby to get race 
track atmosphere for his screen 
treatment of 'Three Men on a 
Horse.' 



TAMMANY YOUNG DIES 
IN fflS SLEEP, AGED 49 





Lasky Tells Masquers 
and Downs of 40 
Yrs. in Show' Biz 



Ups 



\ s .Hollywood, April 28. 

; ' I Tammany^ "Yioung 1 ,.- ■> , stage and 
screen actor and. Broadway char- 
acter who preferred to be known^ 
ias America' ,No. 1 gate-crashe>< 
dled;-in .'hfs^gjeep of -a' heart attack 
Sunday (£6$ 'in' Hollywood. Was 
apparently in good health the day 
hetore, when He greeted N. ' Y. 
f riends jatji. g&$-bail game. ^ { 

A' prbtege" of Paul Anristrong, he 
appeared in shows produced by Da-\ 
yid ..Belasjco,. Gfeofee , G. Tyler; 
George mV- Cohan, , Jed Harris, Gil- 
. bert Miller; Sam Harris, the Shu - 
"berts and' Daniel Frohman.. . His 
Outstanding bit was in the original 
cast, of 'Front Page.* Producers 
looked upon, him as a good luck . 
bearer and usually found, a Hpot for.-, 
him In their shows. ; 

He was a favorite subject . .with 
sports writers, ,. who. turned out 
reams ot, copy on his. 25 years of 
cuffing his way into every major 
sporting event. 

Deceased came to Hollywood five 
years ago and was W. -G; Fields' 
stooge , in all his pictures, having 
appeared last in Poppy/ completed 
last week at Paramount. To those 
who choose the non-paying route to 
big events, he. advised polished 
shoes because 'it gives you confi- 
dence.' 

His widow survives. 



i T WILL MAHONEY 

' 'The Daily Independent, said: 
"Everyone who visited the Sheffield 
Empire came afcray with aching 
side* »nd quivering, jaws, .but. they 
were all firmly convinced that Win 
taahoney. : the atari the revue, 
Radio New York,' is one of the 
funniest comedians who has ever 
appeared on a stage." . 

' ' Direction 
WM. MORRIS AGENCY 
Mayfair Theatre Building 
New_.YQrk £ity 



Hollywood,. April . 28. ■ 

Rem'lni'scing, while being guested 
at a 'luncheon r. tossed by the Mas- 
'cfiiers, Jesse IS. Lasky,. after tribute 
had been' paid to his 40 years In 
Show" biz,- recalled "his ambition to 
become a cornet player , in Sousa's 
band' Indirectly led to his entry- into 
show business. 

.. * He -didn't, make - the . grade;-. Lasky 
Bald. - but'his • efforts' pushed him into 
leffd&sh/ip/ of : the - v HawaTB&n.'ttoVal 
band? in^HoWiulu.;!, *Thli leinr tfp,'his 
becoming a vdude 'producer, a'thea- 
tre manager sind -eventually his en- 
try into films,- where he made and 
lost milliotts. - : ' 
• 'After- 'being the fall -guy -in the 
iParamount. ■• bankruptcy, *- Lasky 
stated, 'and but of a job, I was on 
the verge- of going through the 
wringer process myself .. Instead, my 
good friend Sidney R. . Kent gave 
ine'a job with Fox Films that last- 
ed three years, long enough for me 
to rc-estahlish myself as a pro- 
ducer of my own pictures.' 
, Lasky ,vas -co-guest, of honor at 
Masquers' luncheon ► with Wilson 
Cross, president of American Club 
in. London. Several hundred pro- 
ducers, actors, directors and friends 
of Lasky attended. 



Stouts Spring Moving 



Giving tip * his home at Forest 
Hills, L. I, to; settle permanently 
In California, Fred Stone left ' for 
the Coast Saturday (25) by train! 
accompanied- by Mrs. 4>t<me and 
their --daughter 'Carol. He reports to 
RKO. 

Stone wanted' to sign up for seven 
months out-;o£ the year so that he 
could take the other- five. off, but had 
to take a contract, for the full year, 
. Another- RKO coritractee, John 
Beal, from legtft, also^left for Holly- 
wood Saturday (25), 'by plane. He 
goes into 'M'liss;' 



GOV. DIRECTS 



Texas 



AHred Starts off 
/Rangeris' by Phone 



Par's 



KART IS GIVEN 




AGAINST OA 



Opera as Is;! 




Cut! 



0$ A^fi^Siv 



No sooner had Columbia 
purchased 'Whispers.; Inc..' 
...original yarn he co-authored, 
'with John Rawlins?, than Har- ; 
old Tarshis resigned as trailer 
cutter at studio and announced 
he'd stick to rlting here- 
after. 



FILMERS REALIZE 7G 
AT ANTI-NAZI DINNER 



Hollywood; April 28. 
Around $7,000-'-'was realized Sun-; 
day night (25) • fOf Nazi, victims in: 
Germany via the ' $20-a-plate dinner, 
given lor Prince Hubert.us 'zu 
.Loewenstein of Bavaria in the Vic- 
tor Hugo restaurant, L. A. Attend-- 
ance was 95%/ picture people, with. 
Loewenstein telling of Hitlers. ,de->; 
structiOn ..of German culture and 
that the Jewish phase of happen- 
ings was stH^tly,; a - camouflage lor 
the real. terjror.igQi^on lh O^rmatiy. 

Rudolph. Brader, who accompanied 
Loewenstein, told of the Oppression, 
against Jews ,'aridi Catholics, saying 
Hitler wanted a war to justify his 
attitude, while-Germany itself is dis- 
couraging it. Donald Ogden Stew- 
art' was toastmaster, with" Bishop 
J. Cantwell and FredrlC March also 
speakers. 
Around ... 



U. S. CLAIMS 0RSATTI 
TAX ARREARS $506,431 



Los Angeles, April 23. 

Frank OrsrUti has been granted 
an additional CO days in which to 
anpwcr the government's suit 
for $506.431. S9, alleged deficiencies 
claimed on his income tax returns 
for 1921 to 1 020. inclusive. 

Suit, whtch was instituted last 
December, includes penalties and 
interest. 



Bill Robinson to Coach 
. Shirley in New Steps 

Hollywood, April 

First assignment for ill Robin- 
son at the 20th-Fox undor new term 
contract will be to coach Shhiey 
Temple in four dnnce routines 
youngster will do in 'Dimples.* 
Robinson winds up current vauclo 
.tour in east before reporting back to 
' 20th-Fi* 



Gallup, N. M., April 28. 
First scene of battle sequence "in 
Paramount's 'The Texas Rangers,' 
being filmed here by King Vidor, 
was made under courtesy direction 
by Gov. James V. Allred of Texas, 
dispatched over telephone from 
Dallas. 

Telephone wire was strung across 
prairie from Tohatchi Mountains 
location to connect with government 
communication line at Navajo In- 
dian reservation several miles away, 
with governor's voice starting cam- 
eras grinding. 



Par's First Down 

Hollywood, April 28. 

First of majors to launch annual 
cycle of football pictures for the fall 
season is Paramount, bringing 
Francis Wallace, novelist, out from 
iVew York to write pigskin yarn. 

Other studios expected to .follow 
suit, with players and students at 
University Of Southern California 
and UCLA getting chance to pick 
up e?ctra coin by. appearing in films. 



GOLDSMITH DIRECTS 

Hollywood, April 28. 

Ken Goldsmith will direct 'Last of 
tho Mohicans' for Edward Small as 
producer's last Reliance release for 
United Artists. 

Goldsmith resigned as supervisor 
at Republic to take the Reliance 
assignment. 



A jury in Supreme Court, N. T.; 
Friday (24) awarded William S 
Hart $85,000 ' in his suit for $500.- 
000 against United Artists for 
breach of contract in failing to 
properly exploit 'Tumbleweeds,' 
which Hart produced in 1925. Trial 
lasted two weeks* and it took the 
jury only an hour to reach its ver 
diet. 

Joseph M.* Schen'ck," former chair 
man of the board of'UV' .; and now 
chairman of 20th Century-Fox, was 
the principal witness for . the de 
fense. Arthur M. Driscoll, attor 
ney for the U.A., announced that an 
appeal would be taken after his mo 
tio'n to set asi ' verdict was 

denied. 

-Hart sued op the- ground that U.A 
thrbugh Sehenck and the late Hiram 
Abrams, then president of the cor 
poratloh, ha'd entered into an agree- 
ment with him 11 years ago under 
\\'hich. he was' to produce two pic 
tiires. They agreed, he testifledT 
that his pictures were to receive 
'th'e/ same exploitation and .djstribu 
tiort treatment as did those' of Mary 
Piciiford. Charlie Chaplin, Doug 
Fairbanks and others of-: the UA 
group. The former star, selected a 
story entitled 'TumhleweedsA Be- 
fore It was ibited it had cost 
him $300,000 to make.. The pic- 
ture, he asserted, was .placed in 
second-rate theatres and later 
block-booked .with, a dog picture. 
This treatment, the' ' . plaintiff 
charged, kept down %he i' receipts, 
and as a result he lost! about $30,- 
000 instead of making a fortune. 

'Passe' 

Defense was ' that the picture's 
failure to do more business was 
due to Hart being 'passe' as a pic- 
ture name. 

In his summation to the jury, 
Fred Hemley, of House, Gi'ossman, 
Vorhaus & Hemley, Hart's attor- 
ney, ridiculed the defense contention 
that Hart had grown too old or that 
his box office attraction had less-i 
ened. He said this was refuted by 
the offer, of Sehenck to pay the 
plaintiff $58,000 for each picture he 
worked in. Hart was a victim of 
a 'plot' to force him to quit as a 
producer, Hemley said, and in try- 
ing' to keep , him out of that line 
many obstacles were placed in his 
way and U.A. had- thereby violated 
its contract. 

In his charge to the jury. Justice 
Philip J. McCook directed they con- 
fine their deliberations ' to the 
amount Hart had lost on the pic- 
ture, and to a' sum they believed his 
eight weeks' services in the mak- 
ing of the picture were worth. 

Mary Hart, sister of , the actor, 
was^cb-plalntiff in the action, but 
-did not appear at the trial 



Pascal Nominee to Head 
Pic Writers' Guild Again 



Hollywood, April 28. 
Nominating committee of Screen 
Writers Guild has set Ernest Pas- 
cal, president, and.. John Grey, 
treasurer, for re-election at annual 
election May 2. Committee, lias also 
named for. election at that time 
Setoh I. Miller' for vice-president 
and E. E. Parattiore, Jr., for secre- 
tary. Board members nominated are 
Dorothy Parker, Dudley Nichols, 
Sheridan Gibhey, Edwin Justus 
Mayer, Sidney Buchman, Paul Perez, 
Mary .facCall,' Jr.; Francis Edw-ard 
Faragoh, Edward Elisen and Wells 
Root. 

Guild execs a'l'e holding fre- 
quent meetings with small'groUps of 
mem hers to enable them to tl^or^ 
oughly favhU^rIz,e t ._themseJyes with 
details of amalgamation plA-n . with 
Authors League and Dramatists 
Guilds, which will be voted oh at 
annual election. 



being .fmade Into ' seeme*. 
'more. Ifilsitonij jthaft ,ever jast..^yeelc.| 
Several fil'nl' executives, were frank- 
ly pessimistic over the nearrarrival 
pt.any. operas, in films, although ad- 
mitting that the'-distinguished music 
and immortal arias would be heard 
In various productions from time to 
time, just as they have in recent 

•-yeaiS'' Vf.fi. , . - . " 

1 Such a .gloomy attitude tow 

.Straight -Operas' in pictures \Vas as-' 

sumed late' ly", despite' the fact that. 

experts" 'said.i the . -same --thing ot , 

operettas, before, they won .favor at , 

the box office. 

* While Paramount ic understood to' 
•be proceeding with plans to produce' 
■'Cah < mfen' ^lA'-the east, actual start-' 
;iriij 'date' ' and ijlhie when script ! wili ' 
!be deemed satisfactory i.-^ highly, 
iprobl'einati'cal. Situation with Metro 
lis' ev^n^.pre '.indefinite, despite - the 
fa.c.t. : tnat .'the.' company is keeping" 
active r '^ace .with possibilities' : via 
■Mar'sf- . Ga'rden; who is-- official ' op* 
erati<;,; feleiit ' scout' for :.1GM. ' 

Immediiute future of grand operas' 
,lii ..piiijtu'res .as far as Metro is con-* 
r cerned h a s heen the subject of Miss' 
Garden's, recent cpnsultatlon with' 
Louis. B, Jilayer in Hollywood.' Con- 
fab is,, arranged because Metro offi- 
cials' believe that she has obtained 
a fairly comprehensive picture of 
possibilities and drawtacks in that 
field in relation to projection for 
i films, after .closely contacting every 
phase of grand opera in recent 
months in the east. 



Picture executives and talent ex- 
perts claim that a successful opera 
iri pictures looms distant because 
the medium is totally different from 
that of the screen. Figure that until 
an opera can be successfully trans- 
formed into a suitable film script, 
arrival of straight operatic produc- 
tion in pictures is vaguely indefinite. 

Paradoxically, 'Rose-Marie' and 
'Naughty Marietta,' light operas or 
operettas, are rated successful b.o. 
productions! But in the industry, 
the manner; in which these operettas 
were transferred .to thejscreen was 
held 'responsible .for their popular- 
ity^ . In other words, it. required 
careful . scripting, arid rearranging 
of ..the books- to obtain this result. 
.. That sweeping . changes' ,in ., , 
stage story is essential . is, perhaps 
best illustrated by experience with 
'Naughty Marietta,' Not a single 
)ine of; the original script appears 
in 'the! picture version of the. op- 
eretta. 



Positively the Last 



Hollywood, Aprir28.. 

Instead of retiring' on July 1, 
after CO years . on stage arid, screen', 
as contemplated, George Barbier 
has been signed for another seven 
years at Paramount. Actor's cur- 
rent ticket expires at that time and 
he had planned to give up acting. 

Instead, he goes into Walter 
Wanger.'s '-Spendthrift' as first as- 
signment on new ticket. 



LUKE IN 'EARTH' 

Hollywood, April 28v 
Keye Luke goes on loan from 

20th-Fox to Metro for part of Paul 

Muni's son in 'The Good Earth.' 
Assignment may keep Luke out 

of next Charlie Chan picture on 

his home lot. 



SAILINGS 

May 16 (New York to London) G. 
W. Johnstone, Gabriel Keatter 
(Georglc). 

May 15. (London to New York) 
Three Music Hall Boys (American 
Banker). 

May 12 (New York to Paris) Ben- 
net Cerf, Sam and Bella Spewack, 
Jimmy Durante, Lou Clayton, Mr. 
and Mrs. Abel Green (Normandie),. 

May 2 (New York to Paris) Angria 
Enters (Vulcania). 

April 25 (New York to Genoa) 
Arthur RodziriskI, Nathan Milstein 
(Conte di Sav.oia). 



ARRIVALS 



Edmund Gwenn, Stanley Hayes, 
Mme. Rossi nol, Lita Grey Chaplin, work yearly 



Hollywood, pril 26. 
After series of conferences here 
Vvith Metro execs, Mary Garden, re- 
centiy "signatured as operatic ad- 
visor for studio, is en route back 
to New York, where she will head- 
quarter. 

Under proposed setup, Miss- Gar- 
den will function as advisor to com- 
pany on operas. 



ACTRESS' AGE BASIS OF 
AGENCY C0MMISH SUIT 



Los Angeles, April 28. 
June Lang, film actress, also 
known as June Vlasek, is being sued 
in Superior court on declaratory .rer 
lief and money claimed due a'tftion 
filed for Sylvia Blank, assignee for 
Lew Golder-Howard Lang, Inc., 
agency. 

Suit is based on contract dated 
Oct. 10, 1935, and claims payment 
for services asserted worth $5,000, of 
which plaintiff charges only $150 has 
been paid. Complaint alleges play- 
er dismissed agency last February 
on grounds she was under 21 wheh 
pact was signed. Agency takes 
stand Miss Lang, being over IS, was 
not a minor. 



No Story, WB Asks Bette 
Davis to Take a Layoff 

Hollywood. April 28. 
Unable to line up suitable f?tory 
for Bette Davis, Warners has re- 
quested actress, who just returned 
to Coast from three weeds' easier n 
vacation, to take additional nine 
weeks* layoff without pay. , 
This is in accordance with actress 
termer, -which provides 40 week 



Wednesday, April 29, 193j6 



PICTURES 



VARIETY 



FIX SAY 'NO 



, o-r- : 

Equity 'Suspends Ricardo Cortez, 
1st Case Under Screen Guild Tieup 




SHOP' 



Ricardo Cortez, who' has been, 
chiefly, occupied. in the. Coast studios 
'In recent seasons, has been sus- 
pended by' Equity; It is the first dis- 
'clplinary action resulting from vio- 
lation by an actor of one provision 
' of • the reciprocal agreement be- 
tween .Equity and the Screen Ac- 
tors?' Guild. Cortez -refused . to join 
the Hollywood affiliate of the legit 
players' association. 

Under the agreement any Equity- 
lie going to Hollywood is required 
to join the Guild, while any member 
of the latter coming east must join 
Equity. AH legiters inust join Equity 
regardless of where appearing, but 
Equity entered Into , the agreement 
with the idea of strengthening the 
Guild. There Is also an arrangement 
concerning the payment of dues. 
Players from Broadway have devel- 
oped a; tendency not to maintain 
their standings in Equity when on 
the . Coast. Guild agrees to hold 
down -that percentage as much as 
possible. ' 

Suspended actor has been men- 
tioned coming east in the fall to ap- 
pear in 'Green Carnations,' listed 
for production by Al Rosen. Cortez 
was a member of the Guild but re- 
signed. He was. ordered to rejoin by 
•Equity and upon refusal Council 
took action. 



Spanish Gypsy Dancer 
For Par's 'Carmen Pic 



; rid, April 28. 

Rosita Montenegro, Barcelona gyp- 
sy dancer who recently completed 
a tour of Italy, Egypt and Morocco 
with Edouardo Bianco's orchestra 
of 16 guitarists, has been tested by 
Paramount for the Boris Morros 
production of 'Carmen.' She has 
of ten appeared In 'Carmen* ln.Spain. 
She has been featured in several 
Pittaluga films in Italy. 

Ramori- Novarrq nixed film bids 
from- Madrid producers,- but ac- 
cepted the radio hod from Lord. & 
Thomas for a guest session on 'Ca- 
dum Varieties,' weekly half hour 
show over Poste Parisien, in Paris. 

'Gloomy Sunday' song arousing a 
lot of discussion here, but no sui- 
cides reported as yet. 'Maria de la 
OV. continues the top tune favorite 
locally. 



The Other Way Around 



Hollywood, April 28. 
As sequel to his 'We Who are 
Abojit to Die,' which he. is adapting 
.at RKO, David Lamson is working 
6n new tome, 'We Who are About to 
Live.' 

Yarn will present Lamson's idea 
of society's attitude to convicts and 
prisons. 



Janet Gaynor Would 
Retain $3,185 tax Rap 

' Washington, April 28. 

Janet Gaynor has petitioned the 
u. S. Board of Tax Appeals for a 
redetermination of an alleged in- 
come tax deficiency filed against 
her in 1933. 

Actress is asking Uncle Sam to 
loosen his grip on $3,185 which she 
would prefer to keep. 



Warshawsky at P-L 

Hollywood, April 28. 

'A Woman of .Destiny;' peace" play/ 
by Sam Warshawsky. former New 
iork motion picture publicity man, 
has been tbught by Plckford-Lapky 
as starrer for Francis Lederer. Plav 
was recently produced bv Works 
■Progress Administration in 'the East, 
and ran two weeks. 

Warshawsky has been engaged by 
^-L to come to Hollywood on eight- 
week contract for the screen adap- 
tation. 



Quadrupling 

Hollywood; April 28,, 
Working simultaneously In 
four pictures at three major 
studios is Russ Clark's rec- 
ord: At 20th-Fox he's alter- 
nating between 'Mercy Killer' 
and 'White Fang'; at Metro 
he's in 'Three Wise Guys,' 
while : Paramount has. him for 
'And Sudden Death.' 



Schach Says He 

s 






, April 19. 
Something went wrong this week 
after an announcement was made 
by Max Schach that he had .signed 
Robert Donat for a picture to be 
released through the C. M. Wooif 
organization, 

. As soon as it appeared, United 
Artists issued a manifesto as fol- 
lows: 'Robert Donat emphatically 
denies that any contract has been 
signed with Max Schach. Mr. 
Donat met Mr. Schach for the first 
time on Tuesday evening, and Mr. 
Schach was given no authority to 
publish arty statement whatsoever. 
There, is.no truth in the rumor that 
Mr. Donat has broken with Alex- 
ander Korda. Mr. Donat leaves for 
the continent today (16) with sev- 
eral plays and film scripts to con- 
sider.' 

Whereupon Schach issued a reply 
that he' has an agreement with 
Donat, made in the presence of his 
agents, and that he , canpot say 
more until he sees Donat after the 
latter!s return from the continent. 




MARKEY-BENNETT HELD 
ON COAST BY PRODS. 



Hollywood, April 28. 

Gene Markey and his wife, Joan 
Bennett, called off their trip abroad 
to do a picture for Gaumont-Brltlsh. 
Markey's assignment at 20th-Fox to 
handle the script and produce Irv- 
ing Berlin's filmusical, 'Out Front,' 
necessitated the cancellation of the 
English commitment. 

Miss Bennett is tied up at Uni- 
versal in 'We Found Love.' 



At $100,000 Per Picture, 
March Prefers 'Lancing 

Preferring to free lance, Fredric 
March is refusing to sign term or 
group picture deals offered by major 
studios. 

layer, reported grabbing off 
?100,006 a picture, figures he can 
select more important parts if free 
from contract ties. 



Cupid Doubles at Roach 

Hollywood,- April 28. 

Bob Kent and Janet Harper, 
extras in 'Our Relations' at Roach, 
called in a Culver City j. p. to be 
married on their noon hour. After 
the ceremony and a sandwich pair 
was back at work. 

Also smitten was Frank Mitchell, 
61; studio maintenance head for 
past 17 years, who filed his thrce- 
dav notice to wed Alice Beld.ing. 



GRACE MOORE'S NEXT 

Hollywood. April 28. 

'The Nightingale Files'- No More/ 
Rupert Hughes story, has been pur- 
chased by Columbia. 

Yarn is being s«'t < iS Gnu-c Moore 
starrer. 



Work of 'Radical, Power* 
Seeking Agitators' Is 
Charge— Will Continue to 
Issue Contracts to Scribes 
Beyond May, '38, 'Zero 
Hour' — Eight Studio 
Heads Sign Round-Robin 




READY TO FIGHT 



Hollywood, April 28. 
Claiming that from all the facts 
in - their possession they are con- 
vinced that a few agitators /among 
the screen writers are determined 
to establish a closed shop for the 
writing profession in the motion 
picture, industry— which is indicated 
through' action, taken .by the execu- 
tive board of the Screen Writers' 
Guild, by giving notice that all 
members of the Guild are ordered 
to refrain from signing contracts 
for services or material beyond May 
2, 1938— height top major company 
executives, through the Motion Pic- 
ture Producers' Association, issued 
a statement declaring the closed 
shop order ridiculous, and that they 
would continue to offer contracts to 
individual writers for terms beyond 
that period, regardless of the Guild 
order. 

Even though the Guild will seek 
ratification, of the May 2, 1938, re- 
frain order at its annual member- 
ship meeting Saturday (2), the pror 
ducers will continue to bargain with 
their employees as heretofore. 

Statement of Pbsiti 

Statement which the producers 
made Sunday night (26), they aver, 
plainly indicates the position which 
they felt should be made in the in- 
terests of the motion picture indus- 
try. Those signing the round robin 
are Harry Cohn, . of Columbia; Louis 
B, Mayer, Metro; Henry Herzbrun, 
Paramount; Jesse L. Lasky, Plck- 
ford-Lasky; Merian C. Cooper, 
Pioneer; B. B. Kahane, RKO; D. O; 
Selznick, Selznick - International; 
Darryl F. Zanuck, 20th Century- 
Fox; Charles R. Rogers, Universal; 
Walter Wanger, Wanger Produc- 
tions, and J. L. Warner of Warner 
Bros. 

Statement says the closed shop 
idea Is clearly stated by Ernest Pas- 
cal, president of the SWG, in a 
signed article appearing in the or- 
ganization magazine's April issue. 

It goes Into a proposal by Pascal 
and others associated with him that 
the writers amalgamate with the 
Dramatists' . Guild and the Authors' 
League of America for a two-fold 
purpose; first, to force all drama- 
tists, authors and writers to obey 
a 'supreme council' of 36, and, sec- 
ond, to establish absolute 'control 
of . manpower and material in the 
writing field,' as was printed in the 
magazine. 

They point out that Pascal plans 
to call for the creation of a 'formid- 
able weapon' and urges screen 
writers to 'picture then the strength 
and power that will be ours in two 
years,' adding, 'we will be in the 
invulnerable position of controlling 
both material and manpower,' 
Long Ignored Articles 

Producers declare it is not their 
purpose in the statement to discuss 
in detail the assertions made by 
Pascal and his associates, or to at- 
tempt contradiction of . what they call 
'his many erroneous and misleading 
comments.' They say for years the 
producers have ignored false, mali- 
cious, defamatory and Inflammatory 
articles and stories circulated by a few 
malcontents and disturbers among 
the writers. But that they do not 
propose, however; to permit a few 
radical-minded and power-seeking 
Individuals to disrupt the industry. 
They hope that the writers in gen- 
eral will refuse to follow' 'false 
leaders' whose motives they say 
'may or may not be sincere, but 
whose actions and utterances are 
(Continued on page 27) 



Mme. Sheehan 



Los Angeles, April 28. 
Billing for Maria Jeritza for 
her forthcoming concert here 
has. her as .'Madame Maria 
jeritza Sheehan.' 
She married Winnie Shee- 
, film .producer, last year. 




Cagney Decision, 




Hollywood, April 28. 
' Warners, , through' its local at- 
torneys, Freston & -Files, will ap- 
peal to state supreme court from 
ruling.- of Superior. Judge Charles L. 
Bogue denying company new trial 
in the James Cagney case. Court, 
in handing down its decision, also 
denied plea of Warners to enter 
judgment for studio on the facts in 
the case. 

Studio's contention at hearing held 
last week was that Cagney was in 
default at time of billing violation, 
on which issue, was first decided, 
and that main, breach was com- 
mitted after his suit against 'com- 
pany had been filed. 

Contention was made by WB at- 
torneys at hearing that improper 
billing, which had Cagney relegated 
to spot below name of Pat O'Brien, 
had been unintentional and inad- 
vertent. 

Cagney brought suit against 
studio for release.' from his Warner 
contract, with court' ruling in his 
favor because of abrogation by 
studio of his contractual . billing 
clause, which accorded him top 
mention. 



BILLIE BURKE, FRANK 
MORGAN-FAMILY TEAM' 



, Hollywood, April 28. 
Metro mulling idea to team Bilile 
Burke and Frank Morgan in series 
of features having domestic back- 
ground. 

Idea to have pair make two pic- 
tures yearly. 



Gable, Karns on Loan 
To WB for Davies Pic 

Hollywood, April 28. 

Clark Gable will play opposite 
Marion Davies in Cosmopolitan's 
'Cain and Mabel,' set for production 
early this week. 

In addition to - Gable, Warners 
borrowed Roseoe Karns from Para- 
mount for spot in picture. 



WB Mine Rescue Opus 

Hollywood, April 28. 

Seeking to cash in on outstanding 
news event of past week, -escue of 
pair trapped In Moose River mine 
cave-in, Jack L. Warner is rushing 
story to be called ' raegernian 
Courage.' 

Draogerman is term miners use 
for men who do rescue work. Bryan 
Fpy will produce. 



MARIE PREVOST BACK AT WB 

Hollywood, April 28. 

Marie Prevost; one-time Warner 
star; la returnlng-to the lot; 

Signatured to term contract, first 
assignment is 'The Bengal Iller,' 
Louis King directing. 



WB TESTS O'KEEFE, SORIN 

Walter O'Keefe and Louis Sorin. 
both of radio's 'Camel Caravan,' 
tested by Warners this week, for 
forthcoming 'Golddlggers.* 



Hollywood, April 28. 

Studio executives are in a muddle 
trying to figure how to . get bally 
openings for their pictures. 'Great 
Ziegfeld' at $5 started it all. Now 
almost every studio wants its pic- 
tures similarly roadshowed. Those 
in charge of the premieres, such as 
studio publicity heads, are going 
around punch drunk. 

There have been a flock of special 
priced openings here lately. Gau- 
mont-Britlsh got $1.10 for 'Rhodes* 
at the Four Star. 'Things to Come' 
(UA -Korda) will premiere' at the 
same house this week at $2.20. 
'Modern Times' got away at $5, and 
dropped to 83c the next day and 60c 
three days later. 

Boys who handle the premieres 
find they are in a spot when they 
aslc a producer if he wants at $1.10; 
$2.20 or $5 opening. It's a tough job. 
to hustle ticket?, for the five-smack 
premieres and tougher still at the 
lower prices for then Hollywobd 
thinks, as the producers do, that the 
picture can't be so hot. 



READYING 'BROADCAST/ 
STUDIO STAFF EAST 



Hollywood, April 28. 

Producer Lew Gensler, flanked by 
writers Walter D.eLeon, Francis 
Martin,. Erwln. Gelsey, and song- 
writing team - of Ralph Rainger and 
Leo Robin, haul east. over the week- 
end to talk over the script of 'Big 
Broadcast' with Jack Benny. 

Radio, comic holds the top spot in 
tuner. 



MAYO, ENRIGHT SWAP 

Hollywood, April 28. 

Directorial switch at Warners has 
Ray Enright on 'China Clipper/ He 
replaces Archie .Mayo, shifted , to 
'Sweet Aloes.' 

Roland Young only player so. far 
cast for 'Aloes/ 




Trade Mark Registered 
FOUNDED BT 81MB SILVERMAN 
Published IVeeklj hf VARIETY, Inc 

Sid Silverman, President 
164 West 48th Street. New York City 

SUBSCRIPTION 
Annual; . . . i . .$6 Foreign ..... 17 
•tingle Copies .16 Cents 



Vol. 122 



No. 7 



INDEX 

Advance Production 19 

Bills SI 

Chatter 61 

Concert 69 

Exploitation 21 

15 and 00 Years Ago . 50 

Film Reviews ; 15 

House Reviews. . ; 17 

Inside— Legit fiO 

Inside— Music 48 

'inside — Pictures 6 

Inside— Radio , 39 

Inside— Vaudeville 50 

International Film News. . 13 

International Show News. 57 

Legitimate 52-GG 

Literati 58 

Music -40- "8 

New Acts. 53 

News from the Dailies... 60 

Nite Clubs 48 

.Obituary C2 

Outdoors 63 

Pictures 2-34 

Radio , i 35-45 

Radio— New B ' 42 

Radio — Reports . . . -45 

Radio— Showmanship 42 

Times Square ............ 60 

Short Subjects. 15 

Vaude vill'- .■ . . * -.40-50 

Women 29 



4 VARIETY 



PIC IH RE * 



Wednesday; April 2% 1936 



TOBIS MAKING ANOTHER ATTEMPT 




Germany's No. 2 Film Company. Said to Be Con- 
cerned with 'Breaking Down Anti-Hitler Feeling 
in America'— Also' Ogling London 



Tobis, Germany's No. 2 film com- 
pany, although some claim it is 
bigger than UFA because of Its in- 
volved round-the-world set-up, is 
about to make another attempt to 
break into the American market. It 
has already opened offices in New 
York and is quietly getting set for 
a big campaign. 

Unofficially, members of the newly 
organized- New York staff have 
stated that the company's first ob- 
jective will be J to. break down anti- 
Hitler feeling in the U. S.' and to 
Verestablish the German film, to its 
place of eminericeVin the American 
art film taarket' Officially, W. E. 
VanBeverjn, prez of Tofris- America, 
says his company is •' interested 
merely in. 'selling our product,' and 
•rebuilding the market for foreign 
language pictures,, in the U. S.' 

Move was quietly inaugurated 
about two months ago when Peter 
Henckel, head of the company in 
Berlin, tame over to negotiate with 
the Hays office on electric rights in 
Europe. He brought Van Bevereri 
with, him and Mrs. Irene Herzberg, 
Van Beveren's" assistant; followed. 
Van Beveren . is a Dutchman, Mrs. 
Herzberg is German. 
• Tobis was v originally . ;a. Dutch 
company,/ the home company being 
spotted there, though doing most of 
its work in Germany. Company now 
produces films in France, Spain, 
Austria and Tobis and is getting- set 
to start? - production next season in 
London.; This, too, has .been done 
quietly and is not ye.tr announced,, 
company figuring- to walk In and 
get started before much can be said 
•by • anyone rabout it, just in- ease 
inhere should prove to be opposition. 
r . Milton Diamond -appears, in the 
J new'' setup ' ins New- York as- legal 
• counsel, ' though claiming riot to 
'have «ahy ; further- alliance^ with .the 
group. He is . the . American ilawyei'„ 
*wbo negotiated the "'peace pact' con- 
ferences 'between /-American: and, 
European Aimers In 'Paris which re- 
suited in -Tobis arid- Klangfilm get- 
ting most of ^ the- European^. rights 
Sor? their - recording and- projection, 
'-outfits. .He • also - -was 1 prez 'of 'the 
American " Tobis in its attempt*, to. 
■crash American distribution/ .with 
German films- four years- ago, which 
proved* abortive. 



Clocking the Laffs 



Hollywood, April 28. 

Recording of laughs garnered 
by a comedy film at its pre- 
view ., is being satisfactorily 
worked by Hal Roach, with 
other studios likely to follow 
suit. On recent sneak of 
Roach's Patsy Kelly feature, 
'Kelly the Second,' producer 
had two sound trucks at thea- 
tre, with mike connected to 
house auditorium. As picture. " 
unfolded . sound tracks '•' was! , 
recorded In synk, resulting' In ; 
complete audience reaction be-i 
ing registered for later cutting} 

Following day, print was run 
. off;., without its accompanying / 
sound track. ' :cutt'ing rodn-j.' 
execs using the- audience reac- 
tion track which-, was run In 
synk projection; room, thus af- ' 
fording* proper angle on neces- : . 
sary trims. i 



0.0. AIR WOULD-BES 
FOR PIX MIGHT-BEES 



NBC Artists Service is starting 
itt new type 'of audition, by /'catalog- 
ing those deemed to possess pic- 
ture - possibilities ahd having them 
return for a second hearing before 
talent scouts for the film studios 
D, S. Tu thill, assistant general 
manager, is of the opinion that 
many .who fall at radio tryouts 
would do okay in pictures. 

Special hearings are to be con 
ducted two or three times a month, 
according to the number' of possi- 
bilities who crop • up. . 



Stumping Jlf ith Fix 

Baltimore, April 28, 
Col. Henry Breekinbridge, former 
Lindbergh attorney, who is fight- 
ing Roosevelt for the. Democratic 
presidential nomination In. Mary- 
land, opens state-wide stump, tour 
tomorrow. Believed new feature 
for political campaigns is a 45 
minute cartoon which will be 
screened preceding each speech. 

Specially made cartoon lampoons 
the New Deal, foremost figures of 
the Administration and the 'Brain 
Trust.' 

State censor^ board okayed the 
cartoon after deleting a travestied 
figure meant to represent President 
Roosevelt*. 



Brokerages Most 
Produce Win. Fox's 
Accounts, Rules C't 



U. S. District Court Judge Robert 
Patterson in N. Y. oh Friday <23) 
denied a motion made by Robert P. 
Levis, attorney for five brokerage 
houses, to vacate a suphoena for 
the production of the firms' 
counts in connection with supple- 
inentary . proceedings against Will-, 
iam Fox.. The production of the 
accounts is hi line with an effort to. 
locate alleged hidden, assets of the 
former film executive. 

Recently a receiver ^was appoint-, 
ed ifpr Pox at. the request of Sam B?- 
Stewart, Jr.,. attorney for the Capi- 
tol Co.,.. of San Francisco,., whicji. has 
an unpaid judgment of .$23J5,000 for 
arrear theatre '. rentals- against Fox. 
The latter Jias art appeal pending in/ 
the U.fS.. Supreme. Co^irt to set aside 
the Judgment; 

The - receiver, George Frahkeh-- 
thaler," is . endeavoring through the 
brokers^itb: .'whom -Fox carried''- on 
financial -"•'dealings and from rela- 
tives and business associates to 
locate if and where Fox has stored 
away his cash. He wants to satisfy 
the judgment and also a $10,000 fine 
slapped" upon "him by Judge Bondy 
for contempt of court. 



Wanger Film, to Glorify 
John Steinberg's Racket 

Hollywood, April .28. , 
In addition, to -having a. part, in 
Walter W4bger>s production, 'His- 
tory is Made at Night,' John Stein- 
berg, veteran restaurateur in New 
York, Hollywood and Palm Beach, 
will act as technical adviser -on the 
picture. 

Yarn, by Gene Towne and Graham- 
Baker . deals with affairs occurring 
In restaurants -of national and inter- 
national importance^ from veiwpolnt 
of headwaiter -who works his way 
up to position' of world renown. 

Steinberg "is: currently in - N6\v 
York to secure "data for picture, 
which will initial Wanger film, for 
U. A. release. 



PATHE RE-ELECTS SLATE 

i : ;• 

Same Officers-T-Reatignina for rand 
National Piets 



Old board df directors and slate 
of officers were reelected with one 
exception at the annual stockhold- 
ers meeting of Pathe Film Corp. 
yesterday (Tues.) afternoon 1 in New 
York.. Robert McKinney, of Young- 
Kolbe do., supplanted EUery W. 
Mann, as a director, the sole change. 

Frank F. Kolbe renamed presi- 
dent-. Robert W.' Atkins, executive 
v.-p.; Willis C. Bright, v.-p. and 
treasurer; and T. P, Loach,, secre- 
tary and assistant treasurer. Di- 
rectorate consists of Charles A. 
Stone, W, Stettinius, Charles 
Stillman, Theodore C. Streibert, 
Charles B. Wiggihy Henry .Guild, 
Atkins, Kolbe' and McKinney 

•New distribution :and production 
alignment, Grand National Pictures, 
Was explained briefly, although de- 
tails of contemplated dividend dis- 
tribution of new company's stock 
to Pathe stockholders' were not dis- 
closed.' This plan and the capital- 
ization set-up of Grand National 
will not be revealed until filed with 
the Securities 1 & Exchange Commis- 
sion within the next , two weeks. 
- New official- titles of companies 
involved in Pathe's new. production- 
distribution line-up are Grand Na- 
tional Films, Inc., and Grand Na- 
tional Distributing- Corp. ..Latter 
will be the more active with. Grand . 
National Films serving in the nature 
of a holding or: operating corpora- 
tion,, carrying on in much the same 
capacity as First International did 
In the old Pathe r First Division 
alignment. These two new .com- 
panies will occupy: the same general 
offices adjacent to *Pathe that 
formerly were used by First Divi- 
sion. Title !First Division' already 
has been removed from: present en- 
trance door to Pathe's office. 

Eddie Alperson, head of Grand 
"National, will take active charge 
May I, with initial session of com- 
pany's board to follow shortly 
thereafter. | l 



Now RKO's Interested 
In Wanger Along with 
UA; Par Bid Still On 



Haying reached 'no-accord-on • an 
affiliation with United Artists, Wal- 
ter Wanger may yet remain with 
Paramount. Understood that Adolph 
Zukpr, now taking a more : active 
hand in studio matters, wants Wan- 
ger to stay arid that latter is consid- 
ering the matter since it's at 
Zukor's request. 

.Wanger has cancelled his pro? 
posed', trip to Europe in May. .He 
Will remain in Hollywood,, where he 
is working oh two remaining pic- 
tures under his old Par contract, 
, J Spendthrift'' r arid 'Simoon.' 



Gabriel, Wallace, Check In 

;..' . ; |!6tiywood, April 23. 
GIIbej£$&hfiel, N. Y. American's 
drarajfc£|&lc, checked in at Para- 
^iS»3l?^way; to script 'I, John 

J '4- Francis Wallace also on deck to 
ucenarlze the studio's football 'yam, 
'Rose Bowl.' 



Par-Stanwyck Cold 

Hollywood, April 28. 

Barbara Stanwyck and Para- 
mount failed to get together on pic- 
ture deal. ' 

Felt by studio that actress' com- 
mitments would interfere with .its 
production as outlined for her. 



COX. MANNING, LA. VINTAGE 

New Orleans, April 28. ... 

Bruce Manning, Columbia studio 
scripter, was made a colonel on 
Governor Noe's staff here Thursday 
(29). Manning here with, wife on 
brief vacation from Hollywood and 
for' treatment of injured leg. 

■Ee was formerly promotion man- 
ager arid reporter on the local ltem- 
Tribune. 



Hollywood. April 28. 

Walter Wanger talked this morn- 
ing with Mary Pickford at Pickfair. 
Lloyd Wright, Wanger's attorney, 
wants to redraw the proposed UA 
contract here, ' to which 'Miss Pick- 
fdrd- is - agreeable. ""Wanger feels 
something will work out. 

In the meantime, Sam Briskin, of 
RKO has made overtures to Wan- 
ger to make a unit group of pic- 
tures, with- the Paramount proffer 
to Wanger also still holding. 

THOMAS RESIGNSFR0M 
HIS FILM COMPANIES 



Keen Interest in 




Report 



The report on the film industry and its Wade practice aspect's, 
turned out recently by Daniel Bertram!, of the Industrial Studies 
Section, Division of Review of the NRA, is in the hands of con- 
gressmen ahd senators in Washington, While copies weren't mailed 
to anyone In th» legislative halls In Washington, it has: been learned 
that many iawvmaking members of- Congress- have sent to Bert- 
rand's office for copies. 

In ..most cases, representatives and senators have, sent secretaries 
over to the NRA Division of Review with a formal request for a 
copy of the report on the film industry. Speculation is that some 
may want it for. perusal, and study during the- summer as a guide 
in possible legislative moves at next winter's session against the 
picture industry or in its behalf. 

The Bertrand report on pictures is one of 15Q. prepared on major 
Industries which had" codes under the NRA. It is one of the most 
comprehensive of the reports prepared so far, being No. 34, and, 
according to industry opinions, reflects an amazing familiarity with 
the peculiar trade practices and customs of the film business, be- 
sides being surprisingly, accurate) in most of its details,, charts and 
figures.. 

Bertrand was 'formerly with the NRA Planning and Research 
Division, a branch which, it has been claimed, .was not always in 
accord with. Gen. Hugh S. Johnson, NRA Administrator. 



10 15% Wage Tits for Film Studio 




X L & Si Expanding 



Chicago, April 28. 
Jones, Linick & Sehaefer are go- 
ing in for. a theatre expansion pro- 
gram with acquisition of the Pow- 
ers at 63d and Blackstone which 
has been leased for 10 years. -This 
marks the return, of the firm, to 
neighborhood field. 

At one' time It owned and con- 
trolled around 20 nabes. Reported 
JL&S has' bids' in for several thea- 
tres on the extreme north side &nd 
on the. west side. 



Arthur Loew Returning 
To U. S. After Taking 
In S. A. on the Wing 

Rip de Janeiro, April 2$, 
Arthur Loew starts 1 back .to £iew 
.York tomorrow (29) after several 
weeks of touring South - America 
and visiting. all, the Metro .exchanges 
and theatres here. . He's doing , all 
his ^travelling by -air, including the 
journey to and down from the U. S.' 

Sam Burger, Loew's special field 
assistant, came over from South 
Africa to meet,, Loew here and has 
done some of the flying around. With 
him. Burger will go back to South 
Africa for a short visit when Loew 
goes back to New York. . . Several 
new houses will be opened by Metro 
in South America during, the . next 
few months, one here, one in Lima, 
and .three others .in other cities, and 
Loew .inspected .all of them. Burger, 
in South Africa, will start work of) 
.several new, ftl-G. theatres there, 
plans for which he brought over for 
Loew to inspect. 

M. Davis is in charge of South 
Africa for Metro .and will handle the 
actual business after Berger super- 
vises plans. Burge.r then leaves for 
the Orient en route, back to -New 
York. 



ACAD RULES FOR PAR 
IN 'ACT OF GOD' CASE 



Harry H. Thomas disposes of his 
interest, in First Division and First 
International Corp. and resigns 
from these companies, which he 
founded 10 years ago. A deal has 
been concluded with Frank Kolbe 
and Robert Atkins, president and 
executive vice-president of Pathe, 
whereby Thomas disposes of his 
stock interest in the two compa- 
nies. Pathe has entered into a deal 
with Grand National, new manage- 
ment firm for Pathe, whereby GN 
will liquidate First Division and 
First International. - 

Thomas's 5-year contract, which 
has three years still to go, has tjeen 
settled by Pathe. 

After a short, vacation, it is ex- 
pected Thomas will embark on his 
own. [ 



Hollywood, April 28.- 
Protest of Sam JaTfe to Academy 
that he was entitled to week's pay 
from Paramount after, studio sus- 
pended production on 'I Love a Sol- 
dier' was denied, by Conciliation 
Committee.. Picture was with- 
drawn from production when Mar- 
garet- Sulla van, femme lead, fell on 
the set and broke her arm. Studio 
claimed it was 'an act of God.' 

Academy conciliators h,eld that 
actor was not entitled to further 
compensation after production was 
suspended and that the situation 
came under section of contract ap- 
plying to 'accident* rather than 
'illness,' as applying to weekly conr 
tract players. 



Boies Rolls East 

John Roles comes east for another 
p. a. tour, this time for Loew's.. 
Opens May 8 at -the State, Cleve- 
land, >vlth the Fox, Washington, to 
follow. Circuit holds an option on 
"him for an additional two weeks. 

William Morris office sot the deal. 



Increases of 10% and 15% 
union workers in the studios ■ under 
the settlement worked out in New 
York during the past week by the 
producers*, committee and interna- 
tional presidents, goes into .effect 
May 11, for one year. While the 
basic agreement is for five years, 
the question of scale and whether 
there will be renewals at present 
figures, will be taken up yearly. 

The Screen Actors' Guild and the 
laborers were desirous of coming in 
under the new basic agreemht but 
no action was . taken. Understood 
that the screen; actors .applied to 
George E. Browne, president of the 
international Alliance of Theatrical 
Stage' Employees, "for admittance,' 
but .-that' Browne made ho deal. De- 
spite^ this, Kenneth Thompson of 
the . Guild , came to New York for 
the - conferences- which wound up 
•th0' scale * settlement last week, in 

the hope that: the screen actors, may 
be represented at the meetings. 
Thpmngon was not permitted to 
participate! 

In order to come in under, the 
basic agreement, the Sreen Actors' 
Guild or r any other ' chartered or- 
ganization . would first have to get 
permisLion of the international 
presidents of the I. A., International 
Brotherhood of Electrical Workers, 
Musicians' and Teamsters' unions. 
As result ..the producers' committee 
didn't have authority to permit the 
Guild to take part in the scale 
discussions in New York. 

Teamsters, Chauffeurs' 15% 

Under the new year's agrqement, 
from this May 11 to May 11, 1937, all 
crafts under the jurisdiction of the 
IATSE and IBEW gain a 10% in- 
crease, while the teamsters and 
chauffeurs, - who. either by team or 
truck, haul equipment for. studios, 
receive- a 15%. boost. All other; pres- 
ent working conditions remain the 
same, except that the jurisdictional 
.dispute between the IA and IBEW 
oyer soundmen and. other electrical 
workers is adjusted. All construc- 
tion, maintenance, and repair work 
goes to the IBEW, while operation 
of sound equipment in- the studios 
transfers to the IA. This gives the 
IA complete control of. all craft 
employed in the- production of pic- 
tures and. makes it riecessaiy for 
everyone in the union group to carry 
IA cards except the No. 1 camera- 
men who supervise photography. 
All other cameramen will carry the 
I A • card. ^ 

It . is impossible to estimate the 
number of men affected under the 
increases since the extent of em- 
ployment differs with the produc- 
tion of pictures, some pictures re- 
quiring many more men than others. 
Salaries are by the hour and also 
vary greatly, there being some 
workers who receive over the scale 
the same as musicians and opera-* 
tors in theatres where the rream 
is demanded. 

The. producers committee. <« 
which Pat Casey is chairman, met 
with the international presidents 
of the IA, IBEW, Musicians nrtrt 
Teamsters, in New York at Casey s 
headquarters. Browne, IA heart. Jerc 
Sunday (26) for a brief viot to 
Chicago but is expected K'K'k to- 
day (WedO. 



Wednesday, April 29, 1936 



PICTURES 




VARIETY 



fix Not Subject to Intra-State 
Tax Rap, Par Wins State of Wash. 
Test Suit; Films Patents Victory 



i 



Washington, April 28. 
*A pair of legal victories was 
hung up Monday (27) by him com- 
panies, when the Supreme Court, re- 
fused to review a patent' infringe- 
ment suit against Columbia Pic- 
tures and a tax* case against Para- 
mount Distributing Co. 

The highest tribunal denied ap- 
plication for a writ of certiorari 
sought by Cinema. Patents Co. in 
another of -a series of attempts to 
levy tribute oh film producers and 
laboratories , in . proceedings based 
on the Gaumont development tech- 
nic, and likewise declined to grant 
a review of decision t '* the Wash 
ington Supreme Court to the effect 
that Aim ; distributors ■ are exempt 
.from the state's i gross ^revenue tax. 

The Columbia — Cinema Patents 
suit was the third unsuccessful at- 
tempt by the patent holding com- 
pany to collect from film companies 
allegedly infringing on developing 
methods devised by the French 
technician, and the Supreme Court's 
action was an indirect afflrniatioX 
of the view taken by the N. Y. dis- 
trict. . court that t^e- Gaumont 
claims are valid but have not been 
Infringed. 

Case hinges on a means employed 
to pass negatives through develop- 
ing tanks. Patent company charges 
Columbia and its laboratory used a 
ra.ck which' was copied from equip- 
ment perfected by Gaumont. Previ- 
ously Warner Bros, won a similar 
suit in N. T. 

Col.'i Infringement. Case 
The Columbia; case was heard by 
a special master for the ninth cir- 
cuit who. found three basic patents 
on development processes valid and 
some claims infringed. The master's 
report was directly in conflict with 
the N. Y. district court in the War- 
ner case. On appeal, the ninth cir- 
cuit, judges reversed , part of the 
master's findings, agreeing with the 
flecond circuit court which was un- 
able to see any infringement. 

The Washington state case estab- 
lished the fact that film distribu- 
tion is a form of interstate com- 
merce and beyond jurisdiction of 
state authorities. The Washington 
officials tried to Impose their rev- 
enue levy on the ground the Para- 
mount subsidiary was engaged in 
business within the state, but the 
highest tribunal took the same view 
it expressed in a similar case in- 
volving broadcasting and ruled the 
state tax was a burden on inter- 
state commerce. 



Wallis in N. Y. 



Hal Wallis, of Warner Bros., ar- 
rived in New York Friday (24) for 
a brief stay preparatory to taking, 
a vacation abroad. 

He's taking In legit shows that 
are scheduled for screening by 
Warners in 193 C- 37. 




WB PARTNERSHIP DEAL 
WITH MUTUAL NETWORK 



Warner ros.' interest in acqulr- 
. Jn§r a partnership in the Mutual 
•Broadcasting System (WO'R. New- 
ark, and other stations) has 
reached the- money- talking stage. 
Full details in the radio section. 



fiurch Out at RKO 



Hollywood, April 28. 

John Burch left the Radio .pro- 
duction staff yesterday (Monday) 
and takes a three-month vacation 
Before making another major studio 
connection. 

He was on the lot 12 years in 
various production capacities, being 
studio manager before elevation to 
associate producership. 



Grainger Carries On 

James R. Grainger, general sales 
manager for Universal, has been 
signatured to a new contract to 
ln Present capacity over an 
indefinite period of years. 

£<mv deal is effective Mav 18. on 
which date Grainger will have 
Mive,i as u sales chief for three 
years. 



in Tribute 
To Laemmle at 




Hollywood, April 28. 

More than 600 friends of Carl 
Laemmle, Sr., attended the farewell 
testimonial dinner tendered him at 
Ambassador hotel, Wednesday (22). 

Producers, writers and. actors who 
were given their start by Laemmle 
were, among the many who paid 
tribute. Chief among these were 
Irving Thalberg. Will Hays, Rupert 
Hughes, Herbert Rawlinson, Frank 
Lloyd and George Eastman were 
speakers. 

Laemmle, . in his valedictory, 
made it plain that gathering was 
not to be construed as a farewell, 
stating that his one object, now 
that he is free of studio worries, 
will be to seek jobs for others. Pro- 
ducers and studio heads, he stated, 
should not be surprised, if he starts 
making the rounds of the lots. 

Hays,, at conclusion of his speech; 
presented Laemmle with an en 
grossed parchment scroll, slgjned. by 
all members of the Producers' asso- 
ciation, and Howard Estabrook 
tendered an Inlaid walking stick 
given by managers of Orient ex- 
changes, and a hand-wrought ink 
stand replica of Universal Studio 
from 800 members of the Universal 
Studio club. 

Laemmle bid the industry fare- 
well after 30 years in harness. 



LOOKS COLD 



LeBaron Absolute Tops, Otterson 
Tells Par Studio Heads; Zukor 
Sought as Eastern Prod. Head 




All Comes to a Head at 
Tomorrow's (Thursday) 
Board Meeting 



RETIREMENTS 



SEXTET FROM BRISKIN 
GO IN 8 WKS. AT RKO 



Hollywood, April 23. 

Six feature productions have been 
okayed by Sam Brlskin to go into 
work at Radio within next eight 
weeks. Sextet are: 

'Marry the Girl,' with Barbara 
Stanwyck, Gene Raymond and Eric 
Blore, Leigh Jason directing; 
'M'liss,' with John Beal, Ann Shirley 
and Guy Kibbee, George Nichols, Jr.. 
directing, both into production this 
week. 

'Never Gonna Dance,' Astaire- 
Rogers starrer, starts May C. 
George Stevens directing. 

Set for May 15 start are 'Don't 
Turn 'Em Loose' and 'Grand Jury.' 
Last of six. 'Daddy and I' with Anne 
Shirley, under way June 5. 



Rothacker Abroad 

Hollywood, April 23, 
Watterson R. Rothacker. with 
Mrs. Rothacker. piills out Wednes- 
day' (29) for New York, on first leg 
of annual European vacation. 

Paramount studio exec will spend 
10 days 'n New York on company 
and personal business before sail- 
ing. 



Whether Joseph P. Kennedy joins 
Paramount as adviser is still un- 
certain. Chances are that Kennedy 
won't do it. Conversations have 
been in progress over many days. 

If Kennedy enters the Par organ- 
ization it is without the slightest 
intention or purpose to succeed 
John E. Otterson in the presidency. 

Wider and definite authority over 
film production and other matters 
is * expected to be given Adolph 
Zukor, company chairman. 

Changes hinge on Kennedy's ac- 
ceptance. In that event, the board 
may take definite action tomorrow 
(Thursday). 

Such circumstances could dictate 
the retirement also from Para- 
mount of R. Earle Anderson, vice- 
president, and Watterson R. Roth- 
acker, both Otterson appointees. 
There may be others who were 
brought in by Otterson and who may 
wish to retire also. 

Anderson's employment scope at 
Paramount is of a financial char- 
acter. , Rothacker is on produc- 
tion. He is now in .New York pre- 
paratory to making a trip abroad. 

Otterson returned from a. studio 
sojourn on Monday (27). Last 
Thursday (22) the company's an- 
nual financial statement was made 
.public. This , was Otterson's first 
annual financial statement at Parar 
mount. The company shows a net 
of $653,167.46 for 1935, after $1,576,- 
600 debenture interest requirements 
and the setting up of a special re- 
serve of .$2,500,000. Accrued divi- 
dends on the company's 6% first 
and preferred stocks are in arrears 
for 1935. 

The special $2,500,000 picture In- 
ventory reserve is to absorb over- 
costs on 1935 production. Par's es- 
timated aggregate production over- 
cost in 1935 is approximately $5,- 
500,000 to $6,000,000. 

Par's annual financial statement 
show s that on Dec. 28, 1935 the com- 
pany had in cash and marketable 
Securities $18,093,550. Of this 

(Continued on page 10) 



Mayer Party East 



Hollywood, April 28. 
Louis B. Mayer trained east in 
a private car to be away three 
weeks. 

Accompanying , him are his 
daughter, Mrs. William Goetz, and 
her husband; Frank Orsatti and 
Howard S trickling. 



ROGERS' COUSIN 





U. DEAL 



Gustavus A. Rogers, N. Y.. attor- 
ney, has begun suit in the U. S. 
district court against his cousin, 
Charles R. Rogers, who recently 
obtained controlling interest in Uni- 
versal Pictures Corp. and its sub- 
sidiaries, for an accounting, it be- 
came known yesterday (Tuesday.) 
when Judge John C. Knox granted 
the defendant a show-cause order. 
The order requires the plaintiff to 
set forth why 'John Doe and Rich- 
ard Roe and others' should not be 
joined as party plaintiffs in the 
suit. 

The plaintiff claims that he and 
"the defendant agreed on a plan to 
acquire, controlling interest in Uni- 
versal and that the stock Interest 
and profits therefrom 'should 'be 
equitably divided and. shared be- 
tween the plaintiff and his associate 
or associates, and the defendant.' It 
is this allegation that formed the 
basis for the defendant's demand- for 
a show-cause order, claiming that 
the 'associate or associates' must 
legally appear as plaintiffs. Com 
plaint further alleges that the plain 
tiff was to obtain or assist in financ 
ing the purchase of Universal stock, 
and the defendant to conduct nego 
tiations ln Los Angeles. 

Rogers' cousin charges that the 
defendant intended to deprive him 
(Continued oh page 10) 



Front (Mice Will Guide Future 

Production of Universal Picts 



Hollywood, April 28. 
'Paramount Coast production, 
under complete charge of William 
Le Baron and no interference with' 
his policies or half-hearted coopera- 
tion will be tolerated.' President 
John E. Otterson made this state-* 
ment to gathering of Par execs, 
producers, directors and department 
heads on eve of his departure for 
New York. 

Le Baron has been delegated 
authority to deal in all matters of 
temperament and to take whatever 
action he deems best for company's 
interests. Any sucfv action will bo 
upheld by company's eastern heads. 

Deal whereby Emanuel Cohen is 
returning to Paramount as an inde- 
pendent producer calls for him to 
produce 12 Class 'A' and 12 'B' fea- 
tures oyer three-year period. Deal 
was made by Cohen as president ot 
Major Pictures Productions. Otter- 
son signed for company. 

Cohen pictures will be made at 
General Service studios, with pro- 
ducer having negotiated three-year 
lease with ERPI for the production 
facilities. He also holds option to 
renew deal; or purchase studio at 
any time. 

Cohen - Piazza East 

Cohen takes possession of lot 
June 1, at which time Walter dan- 
ger's final picture for Par will, have 
been completed. After that date 
Cohen will have, sole possession ot 
lot. Accompanied by Ben Piazza, 
v.p. and general manager of Major, 
Cohen is 4n New York for two 
weeks' stay. Hell visit his family 
and also confer with Paramount 
home office officials. 

Understood locally that Para- 
mount board is anxious for Adolph 
Zukor to take over Par studio at 
Astoria, Long ,. .Islan^d,_..apd_there_ 
supervise production of 10-12 fea- 
ture pictures for company. Felt that 
in this way Zukor, who has helped 
^materially in- straightening out 
Coast- situation, would be in position 
to become eastern production chief. 

Should the : Zukor angle go 
through, understanding out here is 
that Ben P. Schulberg would prob- 
ably go east to provide bulk Of prod- 
uct turned out on that end, aside 
from pictures to be made there by 
Ben Hecht and Charles MacArthur. 



PLAN $1,000,000 'BIRTH 
OF A NATION' REMAKE 



CURTIS QUITS COAST 

Hollywood. April 23. 
After two months stay on coast, 
Ted Curtis, vice president of Kist- 
man Kodak, is en route to is 
Rochester h ca d q u a r t o r .< . 

Curtis plans to remain eist until 
July, returning here for rest of sum- 
mer. — * — - 1 ir- , 



Hollywood. April 28. 
Universal production in the 
future, under the Charles R. Rogers 
setup, will be guided and moulded 

from the front office and produc- 
tion supervisors and directors in 
the making of the picture will have 
no discretionary power to make 
changes during the Shooting period 
from what, is handed to them. 
Charles R. Rogers and his stoi ; y and 
casting aides will do the executive 
preparation and assemblage of the 
pictures, similar to the policy 
which has been in effect on the 
Warner-First National lot for a 
number of years. 

The new Universal production 
head figures that utilizing this 
method of^ production will prevent 
leakage and waste. No charges 
outside of preparation will go onto 
a .story until it is marked ready for 
production. Then the director and 
cast will be assigned. From that 
time on the script will be strictly 
adhered to, with" front office tak- 
ing responsibility for its judgment 
in putting the picture into Work. 
Neither the unit producer nor 
director will be privileged to make 
any changes In script while it is in 
work. 

Any suggesti -hariges they 



may want to make In script must 
be made before the scheduled shoot- 
ing date, so. that there will be no 
delay in the production schedule 
which it is proposed to have func- 
tion like clock work, with picture, 
outside of specials and productions 
running more than $350,000 In cost 
to be brought in. either on time or 
ahead of schedule. 

In this way it is claimed that 
budgets for pictures will be. strictly 
adhered to and there will be hp 
reason for requiring extra appro- 
priation on account of excess costs, 
or to skimp on production that will 
be made on the year's program. 

William Koenlg's sole function 
under the setup will be to handle 
the physical production at the 
studio as general production man- 
ager with the Creative end of the 
production to clear through the of- 
fice of Rogers and his executive 
aides functioning on this end. 
- Stuclio. is. negotiating for several 
new producers to Join its ratfkV 
within the next six weeks. Cur- 
rently V has settled with Lou- 'Dia- 
mond, producer, who had close to 
year to go on his- contract. Another 
producer V is trying to settle its, 
contract with is Jrvln;; Kuirr: who 
lias deal calling for li\e iMcttu.es 
jet to be made. 



Hollywood, April 28. 

Talker remake of 'The Birth of. 
Nation,' with negative cost of 
around $1,000,000, is being outlined 
by Harry Aiken, who plans to ne- 
gotiate a major release befor 
starting production. 

Aiken said to 
talker script, with 
by Thomas Dixon, 
Clansman,' from w 
was adapted. 



Goetz' N. Y. Powwows 

William Goetz, executive assist- 
ant to ,,Dary,l Zariuck, arrived in 
N. 1\ yesterday (Tucs.) to discus* 
production And next season's picture 
schedule with John D. Clark, gen- 
eral sales manager of 20th Century-' 
Fox. 



Half Off 

Hollywood, April 28. 
Louis' Friodlttnder gets directorial 
asflignment on Universale 'Postal 
Inspector.' x 
' When fTrodlictnTn " ""KtaTts - -- hellr- 
switch' his name to Lewis Landers. 



MOHRHABDT'S POST 

Fred Mohrhardt, general auditor 
dT 1'.' i-jviiKHiht becomes its comp- 
• roller, in a po.sL that has been 
vacant since the reorganization* 



VARIETY 



P I C ¥ 



E $ 



Wednesday, April 29, 1936 




WffllE CONTRACT* AS 



Play-or-Pay Deals for Indies, Same as for Circuit 
Houses to Be Weighed at MPTOA Session with 
Distribs— 2d Runs Would Benefit, Too 



Selective contracts for all Inde- 
pendent theatres, permitting them 
to. guarantee play- dates, on a pay- 
or- play basis, for a certain percent- 
age of a distributor's output, the 

same as enjoyed by various large 
first run theatres, is anticipated as 
an outcome of forthcoming parleys 
between the Motion Picture Theatre. 
Owners of America and major com- 
pany sales managers. Such a con-, 
tract, it is held, would, provide a 

solution -to some of the problems of 
the Independent operator. '" 

If 1;he distributors: will' work out 
a basis fox selective buying, with 
reports Indicating they are willing 
to take the pressure off block hook- 
ing ir| this or some other mariner, 
the ma.tter of cancellation/ privileges 
Will have been settled once and for 
all. Inste.a.d / ,of the right; to cancel 
up to as m'uch as 20% of a distribu- 
tor's product, the indies, believe they 
should y have the' .'right to' buy pic- 
tures fonder selective deals, picking 
the pictures they want up to the 
amount; guaranteed and rejecting 
the others. ' Latter then would be- 
come' Available to. the' next' succeed- 
ing run 1 the ' same' as- certain JpjtctureB 
not takeh, for example, by the Music 
.Ball, N. "¥«, immediately become 
available to other theatres. . Many 
large, first runs in addition to the 
Music Hall write their deals this 
way, guaranteeing on a pay-or-play 
basis a .certain percentage of • the 
entire ■ program, with -iio .obligation 
to play .the others. Such ' theatres 
have no cancellation yrijitiea. 

lock Booki 

While the conferences between 
the MPTOA and. the sales chiefs . of 
.the majors ehepmpasses many prob- 
lems/of the independent, It is firmly 
helieved that agreement on a, select-, 
ive ' contract .for ja.ll theatres will be 
one aGComplIshment of the, huddles. 
Add itionall y, , if -a dear Is reached on 
policy, for. -selective contracts, the 
yell ..against block booking loses 
much of its force, since independ- 
ents -would „.share with large Oper- 
ators the privilege of subscribing to 
26%VfiO% or, eyen up to «o% or 90%, 

of programs without any cancella- 
tion ties, involved. ' 

Trade sources can see no reason 
why selective contracts should not 
become the uniform policy of the 
Industry in selling and playing pic 
tures. What the indie out front 
would reject from any -one distrib- 
utor,^ would immediately become 
available to the next follow and. be 
picked -up that way the: -same as In 
New York right now.' -Moreover, the 
product of .distributors would be 
distributed among more, theatres. 
Where air exlhibitor now plays say 
three programs, under selective 
deals, ' he may play pictures of all 
majors and not be overbought! 

Under the selective form' Of buy- 
ing, thereis nothing to stop the ex- 
hibitor who guarantees to "play a 
portion' of the program, from. exer- 
cising an option to take the balance 
or a complete, year's Output, if 
wanting. The important thing under 
selective buying is that he wouldn't 
be forced to do this. 

Individual Deals 

Following one large conference 
attended by all. majors excepting 
Warner Bros, and Republic, decision 
was reached to dicker with each 
company individually, later on hold- 
ing one mass meeting to consolidate 
policies agreed Upon. Ed Kuyken- 
dall, president of the MPTOA, is 
• expected in New York early next 
week as head of the MPTOA com- 
mittee which will sit down with 
each distributor to discuss problems 
and relief. No appointments have 
as yet been made. Kuykendall may 
arrange the first by wire before 
reaching New York or wait.un.tn. he 
comes north to prepare for the 
various individual huddles, rian is 
to have two or three members of the 
MPTOA executive committee here 
at one time, alternating the mem 
hers in view of the expectation that 
conferences will take a month or 
more. The full committee. is six' 
members, not including L. E. 
Thompson for the affiliated theatres, 
who will not participate. 



WB'S 'WHITE HORSE' 
INTO PIX LATER ON 



Hollywood, April 28. 

Warners has the. stage, and; picture 
rights to Erik--Ghareirs continental 
legit: hit 'White Horse Inn.' Piece 
will !be first produced on the N. Y. 
atage at. thje Centre in Radio City 
in September by Rowland Stebbins 
«rnd .Charell, for Warners. Later it 
will be filmed, as a musical. 

. Hal Wallis,- studio exec,, while in 
England - will negotiate- with the 
authors, Blumehthal and Kadelberg, 
to etime to Hollywood for the screen 
play- .and other writing chores. 
Wallis is also arranging for staging 
abrokd of 'Boy Meets Girl,' Warner* 
financed .comedy standout. 



WHEY'S FOURSOME 

; Hollywood* April 28. 

lhky Tomlln will i be featured In 
series of* f6u,r productions to be 
made jointly . by Maurice COnh and 
Goy jPoe. ' • • 

lctures.will have musical back- 
grounds, with Poe 'and Tomlln writ- 
ing stories and inuslc. First gets 
started around Aug. 15. 



STAGE LURES LAWTON 

Hollywood, April 28. 
Fr.ank Lawton is returning to New 
York upon completion of his as- 
signment in 'Witch of TimbuctoO' at 
Metro. 

- He steps into the lead role in Gil- 
bert Miller's Promise,' set for early 
Broadway . production.. 



Prof. Bull 



Hollywood, April . . 

Marton Escuador, Spanish 
bull fighter, can't work at his 
trade here, but he's found an 
even more lucrative, job. 

Sol. Lesser has hired him to 
teach the technique to George 
O'Brien; who Is called upon in 
'Border Patrol' to grapple with 
boyines. 



| L. A. to N. Y. 

Grace George. 
William A. Brady, 
Harry- Sherman. 
John Baiderston. 
Mary Garden, 
Adrian. 
Otto Ludwlg. 
John Steinberg. 
Tejd Curtis. 
Howard Dletz. 
Jefcn Hersholtl 
' Jahies Dunn. 
Arthur Tracy. 
Sheila , Graham. 
Sid Herzlg. " 
Spjencer Tracy. 
Bqb Tapllhger. 
Darve - Chasen. 
Ralph; Cohn. 
William Goetz. 
Jack Cohn. 
Louis '■ B. Mayer. 
Frjank Orsatti. 
toward Strickltng. 
Lai^d.Dciylei 

William Uliman. ,■ 
Paul Jones,' 
James Melton. 
WattersOn Rothacker. 
Vern Parton. 
Lew Pollack, 



N. Y. TO L. A. 

Mr. and Mrs. Fred Stone; 
JohnBeal.. 
Jack Kingsberry. 
Carol Stone. 



Market Hits Toboggan, arryrng 

. Issoes Alons n 





^dy MIICE WEAR 

Although. *topk market con-: 
tinned ./weafc ^yesterday (Tues.) a: 
brief rally near the close gave many 
issues a firmer tone. There were 
no such drastic losses in various, 
groups; as -experienced Monday, 
with amusements and several other 
sections sporting, gains for the day.. 
Loew common was leader of amuse- 
ment list with , gain pf l>/i to 46, 
while all Paramount stocks were 
stronger,- first preferred Bhoptlng 
up- 3 points; Other Issues io. make 
a better showing included Warner 
Bros., -20th-Fox pfd., Radio pre- 
ferred stocks, Pathe, General Elec- 
tric; and RKO. 

New ..lows .were registered .by. 
Consolidated Film common, East- 
man Kodak and Warner Bros. pfd. 
Paramount Pictures liens, with a 
spurt' of 2: points, was feature of 
bonli list. 

Renewed- selling waves shook the 
stock market last week, heavy drive 
Monday (27) [Climaxing a week of 
lower' prices. Many outstanding 
amusements managed, to show some 
resistance to the general trend until 
the. bear drive on prices late Mon- 
day. This wiped out previous gains 
In some instances. 

Representative amusement issues 
were weak In tone at the close. 
Consequently," it was natural to 
expect the Amusement . Group to 
show a 16sb on the week. Group held 
about 1% points below general 
trend level of previous week, finish- 
ing at slightly off 40% for a loss of 
1.50 points, as -measured by the 
averages of 12. stocks. High point 
was 42% and the low mark, 39% 
plus, or a minor fraction below 40. 
Activity Was the largest it has been 
In two we.eks but most of it was on 
the downsider — • s — 

9 New Lows 

General weakness of amusement 
list resulted in batch of nine new 
1936 lows.. These were American 
Seating, at 19%: Columbia Pictures 
ctfs., at 34; Consolidated Film In- 
dustries common, at 4%: preferred, 
at 16; General Electric, at 35%; 
Loew common, at 43; Radio com- 
mon, at 10%; Radio B ctfs., at 96%; 
and 20th Century-Fox pfd., at 31%. i 

Magnitude of reaction* which I 



Yesterday's Prices 

Net 

Bales. High Low. ^ast.cbpe. 

1,100 Col. Pict.. 84% 84 84 — 1 
-400 Con. Film. 4% *4% 4% - H 
900 East. K...157%*150 150 —2 
10,300 Gen. El... 80% 85% 80%+ % 
4.C0O fcoew '".... 40 44% " 
.0,700 Paramount 8% 
4.80O Do 2d pf 10V4 ! 
2.700 Pathe .... ft 
52,000 RCA ..... 10% 
'900 Radio B . . j)3% 
2,000 Had let pf. 70 

...S>000 RKO ' 5% 

.1,800 20O»-F6x.. 24H 
10,000 W. B. . . . . 10 

CUR\B 

4,300 Tech. 27% 
l,0QO Trana-L . . 3% 

BONDS 

$1,000 (dsn. Th...23Vi 

0,0nrt Ketth ■' .... 03% 

1.000 Loew. new 00%. 
12»00fr Par-Bway. no 
40,000 Paramount 80% 
18,000 "W. B..., . 02% 



40 +1% 

8% 

9%+ % 
8% + % 
10%-^ % 
93% + % 
60% + .% 
■5% 

28% 54 — % 
0% 10 



7% 
9% 
8% 

10 

93 

C8% 



20U 
•3% 

23% 
93. 
OO'A 
rai% 

84 
01% 



27%-% 

3% " 

2fl%-.% 
03 i -1 

50:. 

80 +2 
02 - % 



• New 1980 lo\7. 



Inside Stuff-Pictures 



. - : V? V • - ) 

While action ofepar^nitjunt Pictures directors in getting up a Special 
reserve of |2,500,WM) agiatnB]t picture inventory* in Its-.iJSS statement uh» 
doubtedly will defer Immediate, payment of regular dividends on either 
the first, or second preferred stocks, accumulation of these dividends is 
expected to enhance their value in time. That's the opinion of "Wall 
Street observers who noted that the company officially has designated 
the accrued dividends on both preferred. stocks.^as being in arrears for 
the year 1935. v • ' '- : • 

For Paramount first preferred as a consequence already has $6 in back 
dividends owing for each of the 249,981 shares outstanding while there 
is 60c. due on each of the 644,140 shares of second preferred outstanding 
Both stocks draw '6% but the first preferred- has a par; value' Of $lt)0 and 
the second only $10 par value, which accounts for the. difference in divi- 
dends. Both are cumulative. Hence, continued betterment in earnings 
should make .possible regular dividend payments on at least the first 
preference issue and pave .the way for 1 clearing the 1.936. arrearages. 

Had this reserve not been set up, Paramount would have been in a 
position to pay dlvvys on both preferreds; if desired. Figured that full 
year's dividend requirements on both issues will run. .about $1,886,000. 

Rather than be dropped from Radio payroll, which was ultimatum 
handed them by Sam Brlskln« Robert Gow and Ed North, wx'lting team 
on the lot, have disregarded regulation, of . Screen Writers Guild prohibit- 
ing members from working on story outline, treatment; screen play or 
dialog of any story material not optioned or owned by a' studio, and are 
handling assignment to - develop film outline of yarn published six years 
ago.' Radio studio' execs wanted to determine if 'stbry i could be given slant 
making it suitable for filming before annexing story, with North and 
Gow at first declining the task on ground that Guild rules prohibited," 
but took job when Briskin. informed them tefusal would mean their dis- 
missal from lot. • ' ^ 



Pave Oliver, " Universal hewsreel cameraman who attracted atten- 
tion for his comedy clip, 'The' Sweepstake tps'e'r| Jh the IJ newsreel, Is 
being gro.onried ; f or,^ spot oh'.. Rudy Vallee's radio program. Oliver did a 
similar stint fbr -'&nlversars weekly reel on SJasterV He participated in 
the" IPlfth avenue parade In exaggerated, garb, with camera grinders 
.'shooting!, him near Central .Park. 

.Shooting of staged, comedy scenes by'U In Central Park brought the 
arrest of Paul Hughes, official in. charge of the 'camera crew, under an 
01d : statute which designates parks as army reserve.' Hughfes drew a 
suspended sentence when' he produced a police pass and ah army permit 
allowing him to photograph on government property.. 



For ■• purpose of. -trang-Capada theatre showing^ and ■ subseqpent 
permanent records on celluloid, Capt. -Frank Badgley, director of the 
Canadian government's motion picture bureau, will take four technicians 
to France with him in July to take, sound pictures of the unveiling of 
the gigantic Canadian war memorial at Vimy Ridge. Project has been 
endorsed by the ministry of national defense. Idea is to build up the 
Vimy Ridge memorial sequences into a full- length feature of Canada's 
activities in the - great war, something along 1 the lines of 'Lest We For^ 
get,' which was- assembled from Canadian war records and those 
Washington and distributed in the Dominion by Columbia. 



Investigation into certain type of blind advertising carried in Los 
Angeles dailies, -revealed to Better Business Bureau that numerous, per-, 
sons have been hibhling. , Ads read in part: 'Would like to bring two or - 
three outstanding children to attention of film producers. Send photos. 
Publicity.' ' 1 ; ^ 

Replies to Hollywood address brought answers from .One Frederick. F. 
Paul, asking 'to remit $10 with photo for . cost of engraving and printing 
in mug book, ostensibly coming to attention of studio execs. 



Hays organization^ purity-sealers-eastT(-ylncent-Haii;-James Wingate) 
reviewed 602 picture's 'the. first 12 mOhths that the Eastern Production 
Code Administration began handling foreign-made films, formerly sent 
through the Josiepii^ Hi Breeri toliyWQOd office. 

Hart- Wingate records show that script* for 310 features and short 
subjects were read by outfit in the year. Most recent development has 
been increase in foreign language features,, films made in Italian, French,; 
Swedish and Polish having been submitted in; recent weeks. 



Amicable settlement reached out of court has resulted in dismissal by 
Edgar Rice Burroughs of his, action for injunction brought in Los 
Angeles against Normandy Pictures, Inc., Max and Arthur Alexander, 
Far West Exchanges, Inc., and others, in alter.catypn oyer treatment of 
author's story by producers. Normandy Pictures 'itow has full right to 
sell, distribute -and exploit 'The Lion Man/ picture., based on -Burroughs 
story, 'The Lion* and the Lad.' .1* 



Busby Berkeley has resumed direction of musical numbers In Warners 
'Stage Struck,' post he was filling before called to trial for second time 
on second degree murder charge! with jury again disagreeing. Following 
the second, trial the. murder indictments against him were squashed. 
Bobby Connelly, who had been standing by pending outcome of court 
proceedings, shifts oyer to .Cosmopolitan unit to direct musical numbers 
in 'Cain and Mabel.' ' 



gripped the'stock market last week 
is perhaps best typified by material 
losses sustained by numerous stocks 
in amusement sector. Eastman 
Kodak common topped them all 
with a decline of 6% points for the 
week. Westtnsrhouse common, was 
close behind with net decline of 6^4. 
Preferred of this company bucked 
the trend by pushing up three 
points Monday On a few trades. 

Radio B was down 5% points, 
closing on bottom at 93.' The certifl<- 
cates of these were off more than a 
point at - 97 at the blow-off which 
was midweek for this .Issue because 
removed from trading by the stock 
exchange when the ne-v first pre- 
ferred was officially listed. General 
Electric was down 3% points, finish- 
ing on bottom at 35%. Universal 
pfd. was off 3 points at 97. 

— Twentieth- Century-Fox -preferred- 
was off 2V*. at 31% while the com-, 
mon showed a loss of 1%. at 24%. 
American Seating, Radio common 
and Pathe were off 1% points apiece. 
Columbia Pictures ctfs., Consoli- 
dated Film pfd., Universal common, 
and Westinghouse pfd. lost a point 
apiece on the week- Technicolor and 
Madison Square Garden each were 
down nearly a point; 
After a technical rally Wednes- 
(Contlnued on page 34) 



Metro is trying a new stunt in the use of radio as a booster for pic- 
tures. Mondays, Tuesdays, Wednesdays iand Saturdays at 6:45 p. m. at 
the Astor, N. Y.,. where 'Great Ziegfeld' is current on a two-a-day en- 
gagement, the public js asked its. opinion on the picture on coming out of 
the theatre. Hookup is With WHN. Warners first did this stunt with 
WNEW on a multi-spot broadcast deal, 15-20 times a week. 



Attempt is being made by Guaranty Liquidating Corp. to sell studio" 
property in North. Holly wood, currently under lease to Republic, although 
ticket, originally negotiated by Nat Leyine, has four more years to go 
at annual rental of around $14,000.' This amount, according td Guaranty, 
barely covers taxes and Insurance for owners, which accounts for attempt ■ 
to sell. 



With 28. stories in preparation ,for early, production, and 31 writers 
assigned to their development, Radio studio has heaviest writing force 
in several yeaVS. Additional production activity has been in effect sine© 
recent arrival at studio of Samuel Briskin. Latter has contracted 19 
new players since taking over studio production rei.ns; 



Henry King's 20th -Fox production, 'Ramona/ starting on location May 
4, will not only .utilize services -of cast of around 3,000, including Indians,, 
but will also require technical crew of 98. ' 

Staff selected by King will include physician, welfare worker, canine 
expert, cashier and others. 



S. Roberts,' owner of the California and White Paiace theatres in Chi- 
cago, took a lone stand against the rest of the Illinois exhibs, who had 
come out boldly for the renomination of Gov. Henry Horner on the Demo- 
cratic ticket, Exhibs generally were for Gov. Horner for his stand against 
open gambling, which has been a cause of much concern among theatres. 



Sonja Henie, European ice skating champ; brought to Coast by John 
D.. Otterson, who caught her rink- act in New York, is being tested or 
sought for tests' by practically every studio in Hollywood. Skater- ha 3 
heeri silently tested at Paramount. She gets a sound test at Metro this 
week.. Both Warners and -20th-Fox also are making overtures^ 



Wednesday, April 29, 1936 




PICTURES 



VAKHitV 








1 



m 



Proposed 'Chain Store Legislation 



, April 28. 

One of the major problems con- 
fronting the exhibitors and theatre 
owners throughout the entire mid- 
west territory is the growing agi- 
tation among the various state 
legislatures for the passage of a 
chain store tax, similar to leglslav 
tion already in effect in Indiana and 
Wisconsin. 

At the . autumn session of legis- 
latures ..in such states as Illinois, 
Iowa, Nebraska, Kansas, Minnesota, 
Michigan and. Missouri chain tax 
proponents will insist on putting 
their case before the tax-making 
bodies. 

Most of the established legisla 
tive action on the chain situations 
has adopted the formula that 
hook-up of , three, stores or sales 
establishments constitutes a 'chain 

Big fight on the horizon is be 
tween the legal interpretation of 
that formula: whether a theatre can 
be figured as a- store. Legal minds 
of the midwest can't agree on that 
score, with- much pro and con argu 

To Supreme Court? 

There seems to be little doubt 
that should the chain tax be' passed 
by' the ' legislatures of these states 
that' the entire biil will have 
to - go to the Supreme Court for 
settlement, and that it Is likely that 
the . Supreme bench will favor the 
establishment of the chain tax on 
theatres, and on stores. Which to 
the circuits and exhibitors means 
one thing: that if the chain . store 
.tax is to be killed, it must be killed 
in the legislature rather than wait 
.until: it goes to the court. 
. Chain store taxes which include 
hook-ups of three stores or the 
atres, will encompass almost 50% 
Of .the theatres in the midwest, since 
this entire territory' is honeycombed 
With circuits of three, four and five 
houses- and these circuits consider 
themselves strictly independent and 
as such are members of Allied ex 
hibltbrs organization. This is be 
sides the big circuits such as Bala 
bail & Katz, Great States, "Warners, 
A. H. Blank, Butterfield, United 
Detroit, BKO, Essaness, M. A. 
Lightman. 



F. P.-CAN ADIAN'S NEW 
$7,100,000 ISSUES 



Toronto April 28. 
The financial reorganization plan 
of Famous Players-Canadian be- 
came definite today when a new is- 
sue of $7,100,000 first mortgage and 
collateral . trust bonds was placed on 
the market by a syndicate headed by 
-Wood, Gundy & Co., and W. C. Pit- 
fleld & Co. Purpose of the new is- 
sue is* to retire* the outstanding 
funded- debt which includes $4,893,- 
000 first • mortgage 6% . bonds due 
1946 and $2,660,000 of 6%%- deben- 
tures due 1946; 

New issue, consists of $2,100,000* 
, serial.3% and 3%% bonds, due. June- 
V.193fMfr42, and: $^000,00ft 15-year 
.4 A% bonds,.. due 'June 1, 1951.. TXt£ 

serial 3"% and 3%% bonds have been 
sold at 100 and accrued interest; 
the 15-year 4%% bonds are being 
offered at $98.50 and interest, to 
yield over 4%% interest. 

Combined assets securing the new 
famous issue are equivalent to 
♦1,855 per $1,000 bond. Earnings of 
"ie company in 1935 available for 
D ond interest, depreciation and in- 
come tax, amounted to $1,544,838. 

Company's current funds, as at 
J7 e n c - f 1 ' 19 35, included more than 
♦<«»,000 in cash and call loans and 
ov er $1,000,000 in government bonds. 

Famous owns or leases 132 thea- 

l^in? 01 ' 089 Canad a, total seating 

te,t ; . In aadlti on. has a 50% in- 

■vvihf \, or °P era t*hg agreements 

8i « r com P an ies through which 

ca na - dltl0nal houses wlt " seating 
capacity of 70,187 are operated. Also 

Am? bstatltial shareholder in United 

mus. Corp., controlling 21 theatres 

."Montreal, 'herbrooke and Quebec. 



Republic's 52 in 1936-7 



Republic will make 52 features 
and four serials during the 1936-37 
season. 

Decision on this program for the. 
coming' year reached at . a confer- 
ence in Kansas City, just over, 
which attended by W. Ray 

Johnston from New York, Nat Le- 
vine from the Coast, and other of- 
ficials. 



Metro Sales Will 
Continue Under Its 
3 Division Mgrs. 



Nicholas M. Schenck has made no 
decision nor is planning to make 
any for the time being as to the 
successor to the late Felix F. Feist 
for the post of Metro's sales mana- 
ger. The sales department will 
function as it has been for some 
time during Mr. Feist's illness. 

In accordance with this decision 
by Schenck. the three division man- 
agers; E.' M. Saunders, William. F. 
Rogers and Tom Connors, all of 
whom have been in control 6f their 
territories for some time for Metro, 
will continue as is, while Al Licht- 
man a recent. Schenck appointee, 
will concentrate on special sales 
promotion. 

It had been reported Saunders 
may succeed Feist. While that may 
be a possibility of the future, mat- 
ter; is hot known to have been dis- 
cussed \vith Saunders who ex- 
pressed some embarrassment over 
reports naming him for the post.. 



Roberts Story Ed at U, 
Sackheim to Aid Rogers 



Hollywood, April 28. 
At Universal Jerry Sackheim. 
story ed for past year, has been pro- 
moted to assistant tb_ Charles R. 
Rogers on stories and producer con- 
tacts. Betty Roberts has moved to 
lot from Radio to fill story editor 
post. 

Harry Evans, ed of 'Family Cir- 
cle' mag, has been made eastern 
talent scout. Elsa Neuberger ele- 
vated from post of New York rep 
for studio's reading department to 
eastern story editor. 

P. D. Cochrane, head of Univer- 
salis advertising - exploitation de- 
partment, and Joe Weil, exploitation 
chief left Hollywood early this week. 
They had been on the Coast for con- 
fabs with Rogers on next season's 
product. 

Evans- is due in New York some-' 
t»me this .week, r Miss Neuberger* 
will return from .the Coast shortly 
afterwards. Naming of these two 
is new re -alignment' for. Universal, 
being, a definite assigning of dis- 
tinctly different ftel 



Cukor-GarboV 'Caimtter- 

Hollywood. April 28. 

George Cuk'or directs Greta Garbo 
in 'Camille' at Metro. Actress is 
due at the studio in three weeks. 

John Barrymore goes into the pic- 
ttn*e as his first under his new con- 
tract. 



Par Pacts Pratt 

Hollywood. April 28. 
After 12 years In pictures, Purnelt 
Pratt drew his first contract. Para- 
mount broke the spell for the former 
N. Y. stage actor. 



NYE'S A-MUGGIN' 

Hollywood. April 23. 
Carroll Nye. L. A. Times radio 
cd, has boon spotted for part in 
'The Last Outlaw' at Radio. 

Before joining the Times, i'ye 
played juve roles in -silent pit-tin es. 




Ex-NRA Film Administrator 
on the Scene to Compro- 
mise St. Louis Theatre 
Squabble — Would Save 
Heavy Legal Bills 



STIFF TERMS 



Washington, April 28; 
Attorney Sol A. Rosenblatt, former 
NRA administrator of the film busi- 
ness, has the government considering 
withdrawing its anti-trust suit, 
pending in New York, against 
Warner Radio - Keith - Or- 

pheum, Paramount and numerous 
officials and ex-officials of these 
Arms, - on allegations arising from 
the Fanchon & Marco situation in 
St. Louis. 

The government was defeated in 
the original criminal conspiracy ac- 
tion of this matter, brought in St. 
Louis, and withdrew a later equity 
action when that suit was about to 
come to a close. The pending New 
York suit is the government's third 
effort against the defendants. 

It is proposed by the government 
to .turn over to Fanchon & Marco 
domination of the theatre situation 
in St. Louis, through 10-year film 
franchises from. Paramount, Warner 
Bros, and RKO. Warners, it is pro- 
posed, would step out of Its first 
runs in St. Louis proper and add!-, 
tionally would dispose to F. & M. 
the company's 42% control of the 
St. Louis Amus. Co, This is the 
largest and most ' important sub- 
urban and neighborhood theatre op- 
erating, company in the St. Louis 
territory. Fanchon & Marco, under 
such terms, would control firstr'run 
St. Louis, except Loew's State. 

The benefit to the defendants, un- 
der these terms, is that they would 
be saved the necessity of having to 
undergo addltonal costly expense of 
fighting the government's suit. , It 
is intimated that were the defend- 
ants to accept the government's of- 
fer there would be a corollary 
possibility also that the attorney 
general of Missouri would Withdraw 
the action in the Missouri state 
courts against the defendants. Ap- 
parently there is a tie-in between 
the federal and state suits. 

Warners Interested 

As rigid as the government's offer 
seems to be, it is intimated that 
Warner Bros, may go for it. If 
there are obstacles to the settlement 
such would come seemingly from 
other defendants. 

It is felt that the companies may 
be • placing themselves open to 
stockholder action in accepting such 
rigid settlement terms on a suit 
which Is purported to be a with-, 
drawal by the government, especial- 
ly '.in. view of thclO-year fi-anehfae 
terms which are conditioned. This 
iT.ay be tying Qp the companies- too 
strongly for stockholder* 'approval." 

There is suspicibn -additionally" 
that the terms constitute a pen- 
alty rather than a withdrawal by 
the government, after the govern- 
ment has suffered one serious re- 
verse and a withdrawal already in 
St. Louis. The present pending ac- 
tion in New York, yet to be found 
on its merits, comes up for pre- 
liminary hearing May 1. It may be 
postponed in view of the govern- 
ment's offer to settle. 

The companies must Consider ad- 
ditionally that this being an elec- 
tion year, any withdrawal which 
can be settled on such terms may 
become campaign fodder in the 
coming national campaign. In such 
an event, the entire industry could 
suffer. 

Also that the companies, by such 
a settlement, may be granting the 
government a precedent which 
squawkers on any pretext could use 
to bring the government in to wield 
t the big-stick on the business all 



Neely-Pettengill Measures Look 




ivic 



Groups Frantically Urge Action 



$1,000,000 'Mary' 



Hollywood,. April 23. 

John Ford brought in Radio's 
Katharine Hepburn starrer, 'Mary 
of Scotland,* after 50 days. 

Negative cost approximately $1,- 
000,000, mOst expensive production 
made at Radio in several years. 



'Dream' at $1.65 in 
RKO Houses, 2-a-Day, 
Getting Good B. 0. 



RKO theatre .operators express 
satisfaction at the box office results 
which the circuit has obtained thus 
far from two of the company's 
scheduled 13 roadsho wings of War- 
ners' 'Midsummer Night's Dream,' 
Shakespearian opus directed by 
Max Reinhardt. The policies of the 
RKO theatres playing the film are 
changed for such showings fronv a 
40c top, rind, to a $1.65 top two-a- 
day; * 

So far the film has been roatl- 
showed on this twb-a^day basis 
with good box office results at the 
Alden, Jamaica, and the 81st St., 
on upper Broadway, playing da!y- 
and-date, opening April 21. 

Other RKO houses scheduled for 
the. film on a similar policy basis 
are the 58th St., 86th St., Coliseum, 
Fbrdham, Franklin. New. Rochelle. 
Kenmore, Tilyou, Dyker, Flushing 
and! Strand. 

To both RKO and. .Warners the 
b. o. reaction is more significant 
along the lines that it manifests a 
willingness of the public to pay 
more for its pictures.- 



SAM KAPLAN'S BID TO 
RETURN TO POLITICS 



Sam Kaplan, former president of 
Local 306, New York. Operators, is 
reported desirous of returning to 
the helm of that union and, accord- 
ingly, may run for the top chair 
at the next election. That would 
probably be toward the e.nd of next 
winter, last election retaining Jo- 
seph D. Basson for another year 
having been held in January. Kap^ 
lan is in the theatre equipment 
business. 

Ousted from 306 after a severe 
campaign against the permit sys- 
tem, Kaplan was succeeded by 
Harry Sherman, who, on resigning, 
was succeeded by Basson. The In- 
ternational Alliance of Theatrical 
Stage Employees was in control of 
the local's affairs for a 'time after 
Sherman quit. 

• Although- Kaplan was removed 
from 306- about four years ago. after 
conviction . on a conspiracy charge, 
■he is declared to have many.. fol- 
lowers in the union. 



Melford Prod. Head 

For Tom Keene Series 

Hollywood, April 28. 
Frank Melford has joined the IZ. 
B. De'T-Crescent Picture Corp.. as. 
production manager for the Tom 
Keene series of pies- the organiza- 
tion will make. 

For several years Melford has 
served in. a similar capacity with 
the .Sol Lesser enterprises. 



over the country and to realign, op- 
erating control anywhere at will. 

As in this instance, the defendants 
and the government have borne t <• 
biggest brunt of expense In litigat- 
ing the cases*. Fanchon &■ Marco, 
underlying complainants, incurred 
Hie least expense.. 



Washington, April 28^ 
» Federal legislation seeking to out- 
law trade practices of block -booking 
and blind ^buying in the motion pic- 
ture industry is headed for the 
junk-heap, it was learned Mon- 
day (27). 

Situation at present sees Senate. 
Interstate Commerce subcommittee 
marking time on the headachcy 
Neely -PettenglU measure until ' a 
similar committee in the House can 
point out path which should be 
taken. 'Members of the House grpup 
are frank in predicting death of the 
bill before the adjournment of Con- 
gress. 

Majority of members of the House 
subcommittee are opposed to the 
bill, but no action will be taken 
until voluminous testimony gath- 
ered during 12 days of hearings 
can be printed. Senate committee, 
which listened to the wails of Inde- 
pendent exhibitors and civic groups 
urging block ^booking ban for only 
two days, prefers to wait until its 
members can have a look at the 
House report. 

Still Squawk! 

Meanwhile squawks from Indies 
and moral groups are raining, down 
on the heads of both Congressional 
groups, ih a desperate attempt to 
force action on the bill before Us 
chances of enactment expire. Com- 
plaints from exhibitors are directed 
particularly to the Senate commit- 
tee. v 

Considerable confusion, in the 
ranks of the anti-block-booking leg- 
islators was added by publication of 
a,. report compiled by Daniel Ber- 
U'and, National Recovery Admin- 
istration expert, opposing legisla- 
tive efforts to curb the sales prac- 
tice. Report, which was issued sev- 
eral weeks after the House hearings 
were terminated, advocated oreation 
of a federal board to supervise the 
'film Industry but frowns on at- 
tempts to restrain individual phases 
of the picture business. Members <of 
the Senate and House committee, 
chairmaned by Senator Neely Of 
West Virginia, and Representative 
Pettengill of Indiana, respectively, 
are boning up. on Bertrand's long, 
technical survey of the picture biz 
in a last- minute effort to under- 
stand the latest contribution to the 
block- booking tangle. 

Several Indignant solons are 
known to be unalterably opposed to 
letting the Neely-Pettinglll bill slide 
into- obscurity, but a majority on 
both committees stands ready to 
drop the whole matter. 

Under consideration more 'than a 
year, a general crackdown cam- 
paign is looked for sometime during 
the /summer or early fall. Political 
influences may play a part and be- 
cause of the forthcoming elections 
the l'oundrup may not come into the 
open until the Presidential rivalry 
reaches fever pitch. 

Prodded by independent theatre- 
owners, the Justice Department has 
been making - intensive check on 
Industry conditions in many spots, 
apr revealed in Vmukcy six months 
ago, arid Is co-ordinating informa- 
tion about trade radices, especial- 
ly block- hooking 'and other sales 
methods. 

Latest move in the way of ob- 
taining ammunition came to ..light 
in Hollywood a week ago when 
producers disclosed receipt of cir- 
cular letters from Ansistant At- 
torney General John Dickinson 
calling for much info about num- 
ber of films made during the past 
four years, along with other data 
relating to available supply of prod- 
uct for exhibition and of the in- 
dustry. 

Secrecy 

The significance of this slep la 
still shrouded in governmental 
secrecy, although an Influential 
.Justice Dept. oflir-lal intimated It 
'wan dircclly hooked np with de- 
mands for anti-tnist crack-downs'.. 
The private explanation coming 
from jrovernmeiit sources is that the 
(Continued on page .62) 



:f 



8 



VARIETY 



PICT MR E tBtSSES 



Wedaesdrnj, April 29, 1936 



Amos Andy $25,500 with 'Julia,' 

I, 'ZiegfekT Starts 
Big $19,500; L. A. Having a Picnic 





Los Angeles, April 28. 
(Best Exploitation: Chinese -Stat*) 

Town is geared for- unusually 
large aggregate gross current 
stanza. 

Orpheum, which, usually has had 
hard task, getting over the 10 grand 
mark, this week Is tearing things 
wide open and will come close to 
$25,500, new high, with 'Gentle Julia' 
on the screen and Amos 'n' Andy on 
the stage, with latter responsible for 
nearly capacity at five shows daily. 

Then the two-a-day business is 
back again with 'Great Ziegfeld' at 
Carthay Circle. Pic is doing as- 
tonishing trade, getting capacity 
practically every .night and doing 
a healthy mat bi« as well. Pic at 
pace it is going gives indication of 
sticking around tor close to eight 
weeks, with, first week getting 
$19,B00. 

'Mr. Deeds' is another pic in the: 
big gross brackets at the Par- 
amount,, doing ^unusually heavy 
night trade, with mats bit off. This 
one looks like cinch $20,000* -and 
may hold for second' stanza. 
. Chinese and State coming along 1 
In good style with double billing of 
'Small Town GUT and 'Chan at they 
Circus,' with $ross equal to that of. 
previous week. 'Times Square Play-' 
boy* not so Torte as. an attraction, in 
the Downtown and Warner Holly-- 
wood houses. This one just, could, 
get nowhere,, and it took previsw to- 
give it some semblance, of garner-* 
ing a gross take. 

• Pantages and RKO are suffering 
with double: bill 61 'Special Investi- 
gator' and 'Dont Get Persona,!,' 
with former house also having pre- 
view of ^Show Boat/ which had an 
830 scale but no help. 

*SmalT Town Girl 11 contest was 
used In selling topper of double bill 
at ■Chines* and State in tieup with 
L. A. Times. Also had Swift prod- 
uct hookup, which brought photo 
displays in 3,000 stores in . territory 
of, : cast members who endorsed the 
Swift output. Went heavy on ether 
plug of attractions on local radio 
stations. 

On exploiting stage attraction Or- 
pheum went to. town strongest with 
•Amos 'n' Andy' the sales product 
. House went. $1,(MW ower regular $1.' 
50Q budget, doing loads, of ether 
plugging. '. spent coin, for . ads in 
towns within tSOrmile radius, of X..A. 
Towns' 1 which would not take the 
copy account local theatre agree- 
ment were covered with plugs from 
local radio, stations. Most of trade 
house getting on week is coming 
from middle aged and old people, 

Estimates for This Week 

Carthay Circle (Fox) (1,518; 55- 
83-$1.10t$1.65)— 'Ziegfeld' (MG) (2d 
week); Keeping along at swift pace 
with nightly sellouts and reminds of 
old-time two-a-day. Last week, 
first, with $5,600 premiere hit an un- 
expected and terrlflc $10,600. 

Chinese (Grauman) (2,028;. 30-40- 
55)— 'Small Town' (MG) and 'Chan 
at Circus' (20th-Fox), split. With 
heavy exploiting, this one sailing 
along at- smart speed and sure to 
come through to the $9,000 mark. 
Last week 'Garcia r (20th -Fox) and 
'Garden Case' (MG). Slipped bit 
below anticipated take to an $8,700 
finale. 

Downtown (WB) (1,800; 30-35- 
40).— 'Playboy' (WB). Nothing ex- 
citable from customers' viewpoint. 
Previews added may help it to 
around $3,500, which is ri.g; Last 
week 'Married a. Doc' (WB). 'Too 
much ailment as $4,100 indicates. 

Filmarte (Fox) (000; 40-55) — 'M' 
(Nero). Best house has had since 
reopening several months ago. 
Geared for what they* call very big 
$2,400. Last week 'Damned' (G-B). 
Pathetic $975. 

Four Star— (Fox) (900; 30-35)— 
'Saturday Night' (20th) (ind week) 
On final five days, $1,200, bad. First 
Week was $2,000, putting house in 
red. 

Hollywood (WB) (2,766; 30.-35- 
40-55)— 'Playboy' (WB). It took 
couple previews to get. the meager 
take this one is getting here of 
around $4,300. Just seems they 
could not bo intrigued by either title 
or cast. Last week 'Married a Doc' 
(WB). Below expectations, arid 
rather poor take of bit short $4,500. 

Orpheum (Bdwy) (2.270; 25-30- 
33-40-55)— 'Julia' (20th-Knx) and 
Amos 'n' Andy. Almost capacity at 
every show of the five daily. Great 
big $25,500 in sight, which is house 
record. Last we?k. 'Marines' (Col) 
and 'Song and Dance' (20lh). Bit 
above what they 'figured to SG.S00 
finale with most draw attributed to 
Geo. Jessel on stage. 

Pantages (Jan) (2,700: 25-35-40- 
55) 'investigator* (RKO) and 



'Don't Get Personal' (U), split; Not 
as good as previous week i,nd with 
'Showboat' preview (28) at &3c top 
only $5,500. Last week -'Sutter' (U), 
Trade propped up bit last few days, 
so was little better than disappoint- 
ing at .$6,800. 

Paramount (Partmar) (3,595; 30^ 
40^55)—' Deeds' (Col) and ... stage 
show. Though mats from start, were 
rather light, house holding almost 
capacity at. night with pic sure of 
$20,000 . and second week heldv 
over. Last week 'Again' and 'Par- 
ents' (Par). With Veloz and Yo- 
landa carrying the draw bm-den 
from stage show, house went- to 
town and; grossed much more than 
they dreamed of in hitting- a big and 
profitable $17>600. 

RKO (2;950> 25-35-40-55)— 'In- 
vestigator' (RKO) and 'Get Per- 
sonal' (U), split House had cou- 
ple previews oil week, which helped 
plenty and bring in small profit at 
a. $5,500 gross, telth. couple lust 
pleasing pics* Last week 'Sutter' 
(U). Just as expected an even $5„-- 
000, which w»3 not at aU good. 

State (Loew-Fox) (2,024; 30-40- 
55)— 'Small Town' (MG) and 'Chan 
at Circus' (20th>Fqx), split; Keep- 
ing along at steady pace and 'with 
this combo will hit the $12,500 mark, 
which is profit. Last week 'Garcia? 
(20th> : and 'Garden Case' (MG-). 
Even went above, expectations to 
close to; the $13,000 mark, which is 
great bJzi for double, bill here. 

United Artists (Fox-UA) (2,100; 
30-40-55)— 'Garcia' (20th-Fox) and 
•Garden Case* (MG), split Moved 
over from State, and off at neat clip 
to finish with around $4,500, which 
is house profit* Last week 'Fauntle- 
roy' (UA). and 'Bohemian' (MG). 
Went beyond initial calculations^ 
finishing up with nice house profit 
by garnering close to $5,200. 





OK M IN 




1st Runt on Broadway 

(Subject to Change) 

Waak *f May 1 

Astor— r'Grcat Ziegfeld' (MG) 
(4th wk). 

Capitol— 'Big rown Eyes' 
(Par). 

Canter — 'Country 
(20th) (29). 

Music Hall — 'Under Two 
Flags' (20th) (SO). 

Paramount— '13 Hours by 
Air' (Par) <20.)* 

■alto — 'Absolute Quiet' i 
(MG). 

Rivoli— 'Things Come' 
(UA) (3rd wk). 

R<oxy— 'Connecticut Yankee* 
(Fox). 

StNmoW'Golden Arrow' (WB) 

Week of May 8 
Astor— -Great Ziegfeld* (MG) 

(5th wk). 
Capitol— 'Till We Meet Again' 

(Par). , 
Music Hall— 'Show Boat' (U) 

(7). 

Paramount -~ 'Moon's 
Home' (Par). 

RUIte— "Three on the Trail' 
(Par), 

Strand — 'Golden Arrow' 
(WB) .(2d wk). 





HWATMICti 



"Brown Eyes' and Jack Benny Very OK 
,090 in Hub; Ixtases Big $1.65 Play 




Indianapolis, April 28. 
(Best Exploitation; Apollo) 

'Mr. Deeds' on «, dual with 'Dan 
gerous Intrigue' is doing lehty 
okay; at Loew's, with $8,500 as a 
result of the plugging of the Capra 
picture. Lyric is also moving along 
at a healthy pace with $8,000 on 
'Times Square Playboy' and good 
vaude show headlining Barto ■ and 
Martn. 

Holdover session of "Captain Jan 
uary' at the Apollo is in the clear 
nicely at $4,100, while the Circle is I 
faring only mildly at $3,900 on a 
dual of 'Witness Chair' and 'Mur- 
der on Bridle Path.' Closing of the 
Indiana, first run, Thursday (25) 
did not seem to throw any extra 
business to the other downtown 
spots this week. 

Exploitation, honors 'go to the 
Apollo for its campaign splurge, that 
continued into the second week of 
the Temple picture's run. Depart- 
ment store tieups in ads and win- 
dows were made on Shirley Temple 
dresses, hats arid! socks, with radio 
exploitation on WFBM's 'Children's 
Hour.' Music windows, imprinted 
napkins, special sundaes, etc., were 
other items gone into in a big way. 
Estimates for This Week 

Apollo (Fourth Ave) 0,100; 25-40) 
— 'January' (20th). Temple Is 
house's ace draw, and second week 
is profitable .at $4,100. Last week 
$.0,800, good. 

Circle (Monarch) (2,600; 25-40) — 
'Witness Chair' (RKO) on twin Mil 
' with . 'Bridle Path' (RKO). Light 
at $3,900. Last week dual of 
.'Moon's Home' (Par) -and 'Billies 
(RKO), aided two days by pa. of 
turn and Abner,- did very well at 
$8,600. 

Loew's (Loew) (2,800; 25-40) — 
■Deeds' (Col) and 'Intrigue' (Col). 
Former stressed with aid of na- 
tional ads. At $.8,500 very good. 
Last week 'Petticoat' (MG) and 
'Morgan' (Col) dualled to okay 
57.500. 

Lyric (Oleon) (2,000; 25-30-40/) — 
"Playboy" .(WB) and vaude. Stage 
l)ill helping via word of mouth. Get- 
tins $8,00n, nifty. Last week 'Chan 
at Circus' C'Oth) and Horace Heidt 
band on stage, socko $11,400, due to 
latter. 



Detroit, April 28. 
(Best Exploitation: Downtown) 

Toppers are ''Moon's Our Home,'* 
coupled with Isham. Jones' band* at 
Michigan; 'These Three' a,t United 
Artists, and Downtown with 'Spe 
cial Investigator' on screen and 
Buddy Rogers band on stage. 

'Gi-eat Zlegfeld' closed its two 
weeks roadshowing at Cass Satur 
day (25) With smash $16,00©, film 
building over first week's $14,000. 

Rogers given swell build-up at 
Downtown -with hospital, trips, radio 
broadcasts and threwaways. 
Estimates for Thi* Week 
Fox (Indie) - (5,000; 30-40-65)-^ 
'Garcia* (20th) and Vaude with 
'Great Waltz- names. Combination 
not drawing, so-so $20,000 looking 1 
tops. Last week 'Sutter' (U) plus 
Fats Waller's band delivered- nice 
$22-000, 

"Michigan (United Detroit) (4,000; 
30-40-65)— Moon's Our Hornet (Par) 
and Isham Jones band. Doing the 
town's best biz; excellent $-19,000. 
Last week 'Fauntierby' (UA) and 
RuthEtting also got $20,000. 

DowWtown (RKO) (2,50v; 30-40- 
65)— 'Investigator* . (R&O) and 
Buddy Rogers band. Okay with 
$14,000. Last, week 'Candles' (Rep) 
and 'Folies Comique' on stage, $12,- 
500. fair. 

U nited Artists (United Detroit) 
(2,000; 25-35-55)— 'These Three' 
(UA). Takes second honors this 
wek in town's theatre profits. $12,* 
000 passing through the wicket. 
Last week 'Wife vs. Sec* (MG) 
slumped in second week to $7,000. 

Adams (Balaban) (1,700; 25-40)— 
'Yankee' (Fox). Revival of Will 
Rogers' film drawing only fair 
$5,000. Last week 'January' (20th) 
in second week in town got $6,000. 

Cass (Indie) (1,400; $1,50 top)— 
'Zlegfeld' (MG) (3d week). Film 
built in second week to smash $15,- 
000. May hold for a fourth. 

State (United Detroit) (3,000; 25- 
40) — 'Moonlight Murder' (MG) and 
'Brides Like That' (WB), dual. At 
$4,500, just fair. Last week 'Sky 
Parade' (Par) and 'Brown Eyes' 
(Par) nice $5,800.. 



April I.. Problem will be for the 
spot to get pictures, since the battle 
of. J. H. Cooper and L.. L. Dent's 
houses here has about sewed up the 
product. Monroe, incidentally, Is 
one of the plalhtiifs in. the $1,353,000. 
federal court . litigation which 
charges conspiracy against local 
exhiba and the majors. George. O. 
Is the father of George F., the lat- 
ter one time having the State here, 
but now city manager of the Chief 
and Klva* Greeley, Colo; 

Best, exploitation flurry was by the 
Lincoln In a special preview for the 
town's medical and educational big- 
gies t<v get 'Pasteur* started. 

Estimates for This Week 

Liberty (LTC) . (1,200; 10)-^-> 
'Lucky Terror' (Diversion) plus 
•Horse Play' (U) split; with .'Drake 
the Pirate' (FD) plus 'East of Java,* 
(U) and the beginning: of 'Flash 
Gordon' serial. Week stand will get 
$1,100, nice going, considering house 
is, not advertising; Last week 'Im- 
personation* (U) plus ' 'Roaring 
Guns' (Pur) spilt,, with 'Federal 
Agent' (Winchester) plus 'Idol of 
Millions* (Indie).- Got $1,000, okel 

Lincoln (LTC) (1,600; 10-20-25) 
—'Pasteur* (IB), Given a big 
sendoff showing; which included the 
big shots, of the . burg, . especially 
those? identified with educational 
connections or in the medical pro* 
Cession.- Also brought in a day early 
and set to play eight days, which 
will mean a nice $2,800.. Last week 
'18 Hours'- (Par) held up pretty 
good and got $$200 on six days. 

Orptwum (LTC) (1,350; 10-15-20- 
25-40)— '*Song> and Dance Man' 
(£Qth) and Bowes unit for three 
days. Following dual bill is 'No 
Mercy' (2Qth> plus 'Affairs of Cel- 
lini' (UA). Whole week will run 
close to $2,500, good. Last, week 
'Bohemian' (MG) plus Blackstone on 
stage, then ISplendor' (UA) ^lus 
'Collegiate' (Par).. Pace strong: all 
the way and netted $3,300, "excellent 
Stuart (LTC) (1.000; 10-25-40)— 
'Wife vs. Sec' (MG). Away good 
and set for eight days. Nearly $3*- 
800. Last week 'Pink* (UA) taking 
the skids at the tail of the week 
and pulled oiv the sixth day to make 
room for the- new pic 'Pink' take 
was $2,900, about average. 

Varsity (Westfctnd) (1,100;. 10-20 
25-40)— 'Deeds* (Col). Goes info the 
third week and husihess still good 
First time here that -any picture has 
stood three weeks in a row. First 
two weeks got about $4,300, and 
should get $1,800 this week, 



MOON' $9,000. 
BUFF.; SPRING 




THREE WKS. FOR 'DEEDS' 
BUSTS LINCOLN RECORD 



Lincoln. April 28. 
(Best Exploitation: incoln) 

•Deeds' is a good deed for the 
Varsity here going into its third 
week. This is. the all-time record 
for business here, no other picture 
having been known to stand 21 days 

in a row. Meanwhile the opposi- 
tion is pouring it on with 'Wife vs. 
Secretary* at the Stuart and 'Pas- 
teur' at the Lincoln, with both 
clicking. At the Orpheum, the sec- 
ond Bowes am unit to touch here 
got away oke on a three-day stay. 

Xews of the week was the sud- 
den and unexpected signing of th? 
Colonial lease by George O. Mon- 
roe, late of Beatrice, with the an- 
nounced intention of taking off the 
shutters for an action picture policy 
around the middle of May. House 
i was dropped by the LTC group 



Buffalo, April 28. 
(Best Exploitation: Great Lakes) 

Advent of spring weather is hav 
ing a noticeable effect on downtown 
box offices this week. While open- 
ings in most cases showed strength, 
pleasant weather hitting the town 
over the weekend took some toll 
and its continuance may mean a 
further drop. 

'Moon's Our Home* at the Buf- 
falo is weakest and won't come in 
with a good gross, while' the Lakes 
and the Century are" neck and "neck. 
Latter has shown surprising 



strength for the last fortnight, last 
week being particularly strong. 

'Garcia' at the Lakes takes the 
exploitation palm through a striking 
tie-up stressing the Elbert Hubbard 
angle. Hubbard, a local, author of 
the famous essay, was played up 
through the aid of Elbert Hubbard, 
2d, of the Roycroft Shops, who fur- 
nished original manuscripts and 
other Hubbard mementos for a 
lobby display. Photographs of the 
display and complete story, about 
the essay were used in newspapers 
for plenty of interest and talk. 
School principals, English teachers 
and Spanish War Veterans were 
circularized. Usual radio and mer- 
chandise assists also employed to- 
gether with corop ads. 

Estimates for This Week 

Buffaio (Shea) (3.600; 30-40-50)— 
'Moon's Home' (Par). Showing no 
power and. though surrounded by 
good program won't do over $9,000 
weak. Last week, 'Small Town,' 
good, $14,700. 

Hipp (Shea) (2,400; 25-40)— 'This 
Night' (Par) and 'F. Man' (Par); 
Dufll again and nothing extra at 
$0,500, Lost week, 'Fauntleroy' 
(Par), failed to click on return en- 



Boston, April 23, 
(Best Exploitation: Fine Arts) 
Although Jack Benny bp the stage 
of the Met, with 'Big Brown Eyes' 
oh the screer», is leading the fil 
pack with a promise of a big $32 , 
000, the flicker that caused the big- 
gest flutter was 'Extase.' at the Fine 
Arts* Oh strength of very 
publicity oh basis of possibility of 
Its being banned by city of Boston 
after state censors had passed it 
'Extase' necessitated an extra mid- 
night show on opening night after 
disappointed thrill seekers stormed 
the gates for the first $1.65 too 
show. Still, doing ail right at regu- 
lar 75c top. 

Earl Carroll 'Vanities' is satis, 
factory at the Keith-Boston, with 
•Return of Jimmy Valentine' screen- 
ing 1 . Will, hit around $24,000. 

'ZiegfeUV roadshowing at th 
Colonial, goes into third week on 
the upbeat after second week 
eclipsed opener with hot $16,000. 

Orph and State comfortably situ- 
■ated with dual bill of 'Petticoat 
Fever' and 'Hell-Ship Morgan.* Two 
houses will take about $28,000 for 
total. 

'Ex-Mrs. Bradford' is fair at the 
Keith Memorial, bidding 101' about 
$16,000. Bar and Fenway in dol- 
drums with dual of 'Boulder Dam' 
and 'Too Many Presents.' 

George Kraska handled his open- 
ing of 'Extase* at the Fine Arts like 
dynamite. Banking on the original 
ban of the pic, he sent telegrams to 
select list of theatre patrons; call- 
ing attention to the lifting of the 
bah and the 'American premiere* in 
his theatre. Supplemented this ad- 
vance gag with a very neat tele- 
phone stunt. Patrons calling for. 
information of the previous film 
were told to wait : a moment while 
the . cashier "~ simulated talking, on 
another phone, within ear- shot of 
the waiting; inquirer, and told sa- 
lient points about the opening of 
'Extase.* As for newspaper breaks, 
the -theatre had more than it could 
handle, with hot news- stories, ap- 
pearing in all bat one of the Hub 
papers on opening day, speculating 
on chances of a ban. One of these 
was a page 1 story. Tremendous biz 
on. opening night (at $1.65) de- 
manded a second midnight show. 
Estimates This Week 
Met (M&P) (4,200.; 35-50-65)-^ 
•Brown Byes' (Par) and Jack Benny 
unit. Socko, tilting towards $32,000. 
Last week also smash, $40,000 for 
Fred' Waring and 'Moon's Home' 
(Par). 

Keith- Boston (RKO) (3,000; 35- 
.50-65)— 'Valentine.* (RKO) and 
'Vanities' unit, Very good at $24,- 
000, Last week N. T. G. unit drew 
nice $23,00fr with 'Bridle Path' 
RKO). 

Colonial (Loew) (1,600; 55-83- 
.$1.10-$1.65)— 'Ziegfeld' (MG) (3d 
week), Doing great biz here in 
roadshow setting. . Second week 
built up to better than $15,000, with 
aid of holiday (20). 

Orpheum (Loew) (3,000; 25-35-40- 
50)— 'Petticoat' (MG) and 'Morgan* 
(Col), dual. Healthy at $14,500 
tempo. 'Small Town' (MG) and 
'Panic' (Col), dual, good last week 
at $17,000. 

State (Loew) (3.200; 25-35-40-50) 
—'Petticoat' (MG) and -Morgan' 
(Col), double. Okay at $14,000. 
Pleasing $15,500 last week on Small 
Town' (MG) and 'Panic' (Col), dual. 

Keith. Memorial" (RKO) (2.900; 
25-35-50)— 'Bradford' (RKO) Perky 
on premiere, but hot enough in sub- 
sequent shows to drag in more than 
medium $16,000. Last week 'Wit- 
ness Chair' (RKO) collapsed to 
$10,000. 

Paramount (M&P) (1.800: 25-35- 

-50) iBoulder— Dam*. . CWJELL. . » ni_ 

'Parents' (Par), double. Sad combo 
will muddle through with no more 
than $4,000. Last week 'Chan at 
Circus' (20 th) and 'Road Gang 
(WB), dual, n.s.h., $6,000. 
• F#nway (M&P) (1,600; 25-35-40- 
50)— 'Boulder Dam' (WB) and 
'Parents' (Par), dual. About $2,300. 
worst in months. Just fair $4,000 
last week on 'Chan, at Circiis' (20th) 
and 'Road Gang' (WB). dual. 

Scollay (M&P) (2,700: 25-35-40- 
50)— '13 Hours' (Par) and Hoad 
Gang' (WB), dual. Looks dandy at 
$7 i 200. Last week good $6.f»0« 
'Rhodes' (GB) aad 'Colleen' (\\ >- 
double. 



gagement and dropped 

$5,400. B . ( . 

Lakes (Shea) (3.400; 2.0-40)-- 
'Garcia' (20th). Good opening an<> 
should go over good . $8,000. Laht 
week, 'Pasteur' (WB), fmlert 0 
make expected grade and •■•une 
with only fair $6,800. 

Century (Shea) (3,400; ? ; >\- " .V 
view' (Par) and 'Billies R K u ) « 
Looks like Kood $8,000. Last v> 
•FA Dorado' (MG) A™' 
Monte Carlo' (WB). over $R.v«». ii »n^ 

Lafayette (Ind) -' 
'Deeds' (Col) (2d wk). still i-'"'»- 
big at over $10,000. asi 
ly $13,000. 



Wednesday, Apri* 29, 1936 



PICT 



E GROSSES 



VARIETY 




13-'Gai^' 




radein 
Playing a Serial; 




Chicago, April 28. 
(Best Exploitati : Chicago) 

,Jn practically «yery house In town 
the. managers are shooting for the 
''kid trade now that the spring holi- 
"days have descended on the terri- 
'tor-y. Kid attractions of every kind 
•. are parading around the Loop in the 
hope. of attracting those dimes. 

Bala ban & Katz especially is 
loaded" with ammunition for the 
youngsters. At the. big Chicago It 
.has '13 Hours by Air' plus, the 'Our 
Clang' kids on the stage; the Dionne 
"quintuplets in 'Country Doctor* at 
'the Roosevelt; 'Little Lord Faunt- 
leVoy'' at the United Artists and 
jane Withers in 'Paddy O'Day* at 
the Oriental; . Only 'adult; pictures 
are at the two tiny houses, Apollo.. 
.add Garrick with 't>eeds Goes to 
Town' repeat iriging Kid' 

ivith Sybil Jason getting a big plug 
besides Al Jolson. ' 
v, State- Lake for the first time in 
modern Loop history adds a 'regu- 
lation kid serial, 'Flash Gordon,', and 
,<ftosf! this week in which to inaug- 
urate the stunt. -Serial Will run only 
at matinees. 

/ About; the only strictly adult spot 
i'ls the Palace, with 'Rhodes' on the 
^screen and .Abe Lyman band on the 

,£tage.. 

^"'Business started slowly Friday 
following a dull, week previously. 
. Chicago ran away with publicity 
angles on both its pictures and 
'a'tage show, Arch Herzbff. making 
.most of United Airlines tie-up and 
the 'Gang' kids. 

Estimates (or This Week 

Apollo (B&K) (1,200; 25-45-65)— 
♦Deeds' (Col) (2d run). Repeater 
doing well . at around $7,000. Last 
-week 'Garcia' (20th) managed oke 
•$6,900, 

, Chicago (B&K) (4,000; 3'5-65-76) 
—'13 Hours' (Par) and 'Our Gang' 
tm stage. Around $30,000, just fair, 
despite school holiday. Last week 

Deeds* (Col) suffered in the general 
loop doldrums at $32,700, good, but 
more had been expected. 

Erlatiflor. (1,200; 66-83-$1.10-$1.66) 
— ^Ziegfeld' (MG) (3d week). Road- 

. -show picture holding up remarkably 
well in. a town that never has been 
hot .for two-a-day flickers. Last 
week (2nd) $11,100, nifty. 

Garrick (B&K) (900; 35-55-65)-^- 
'Singing Kid* <WB). Jolson getting 
the Jolson fans and seems to be 

. Plenty of 'em from the way the reg- 
ister is whirling. >Great $8;000 for 
this house. Last. week 'Wife vs. Sec.' 
(MG), holdover, took good $0,700. 

Oriental (B&K) (3,200; 25-35-40) 
—'Paddy O'Day' (20th) arid vaude. 

. Jackie Heller and George GIvot 
splitting the billing on the stage, 
House; take., won't be over $15,000, 
disappointing. Last week 'Dead* 
(WB) accounted for $15,200. 

P a !» ce (RKO) (2,500; 35-55-75)— 
Rhodes' (GB) and Abe Lyman 
band. Combination pounding the 
pell, for best gross house has had in 
last few weeks; $19,000, fine. Last 
week 'Witness Chair* (RKO) 
fogged down sadly to $14,300. 

Roosevelt (B&K) (1,500; 35-55-65) 
^Doctor' (20th) (2d week). Second 
gKS"" "holding to better than 
Zl'™>°j okay. Last week fair enough 

follows ' Unde1 ' Two Fla S s ' < 20th ) 

zin?**^"^ 6 (Jones) (2.700; 25-35- 
p 0 ^ Da mnecr (GB) and 'Flash 
v£"! on ~ (U) serlal (Episode 1) and 
tint -r ^"ff-uP $14;000 in the of- 
thJr" Last week 'Personal' <20th) up 
mere also- -with smaeklng $l3 r 800.- 
Q«H- , ? B d Art '8ts (B&K-UA) (1,700: 
do-5o-75).— 'Fauntleroy' (UA) (3d 

?a^S'* w i ll .™*e It three big weeks 
sfln^ and mav be a fourth. Around 

ffl^r' fUr li ent J y ' Last weGk * aIr 
enough at $10,200. 'Things to Come' 
tUA) next. 



'Julia'-'Doc' Combo 14G 
As Newark Takes Slide 

Newark. April 28. 
^Best Exploitati Branford) 

e8S . has stai 'ted to fall off. 
wttfni tV/nJ 1 ? Branford which is 
E5 V»R *".O00 for 'I Married a Doc- 

fiUenc?! 1 C enUe Julia/ Ttte rest is 

Tim 1 !?. ^ Warn . f, i' s ' nixing 'Modern 
Mnlll W. 9 8h <»wlwfir up in queer 

at tho i>v ,!* Set lo op ^ this week 
honil I UlUo and B, ' oaa - third run 
S ,f d ?,V" ntmvn - So far the ar- 
vm Jn r haplin ha « n°t been axl- 
htokZ \ h «™' Llttle hnf? 'Ecstasy' 
K Yo^k lJ " C ' Whlch is ' aheod of 
thtv ii b "*»«ss isn't bad enough, 
toon a , le , a , llmvl »S Saturday after- 
Z r **. At one time these 
u r °»-'>Mdon, but no longer. There 



is another coming next Week. 

Branford tied up 50 windows for 
'Mr. Deeds.' 

Estimates for This Week 

Branford (WB) (2,966; 26-75)— 
'Married , a Doc' ( WB) and 'Julia* 
(20th). Only place where business 1 
is. Strong matinee draw and should 
take a nice $14,000. Last week 'Sut- 
ter' (U) and ^Playboy' ( WB) not 
so good at $11,000. 

Capitol (WB) (1,200; 15-30-40) — 
'Wife vs. Sec.' (MG) and 'Boulder 
Dam; -(WB), Pretty good, and may 
come near $4,000. Last week 'Milky 
Way' (Par) and 'Fleet' (RKO) was 
big $4,000. 

Little (Franklin) (299; 30-40)— 
'Marcia Ts T uzia).e' (Roma). Only six 
days but okay at $1,000. Last week 
Melo Wielka Milosc' ( lok-Musa), 
disappointed with $800. 

Loew's State (2,780; 25-30-55-65- 
75)— 'Small Town' (MG) and 'Moon- 
light' (MG) (2d week). Will take 
$9,000, okay. First, $17,000, good: 

Paramount-Newark -(Adams-Par). 
(2,248; 25-75)— 'Sky Parade' (Par) 
and 'F-Man' (Par). Going nowhere 
with $7,000. Still playing up pro- 
fessional broadcasts from stage 
Last week 'Desire' (Par) and 'Par- 
ents' (Par), okay, second week, with 
$8,100. 

Proctor's (RKO) (2*300; and Ly- 
ceum (Roof) (770; same scale) — 
'Witness Chair' (RKO) and 'Far- 
mer' (RKO); Meaning little with 
$9,000. Last week, second for five 
days of 'Doctor' (20th) ah 'Two in 
Dark' (RKO), $6,000. 

Ter inal (Skouras) (1,600; 15-20- 
35-40)— 'Man of Iron' (FN) and 
'Drag Net" (Bur-Tarzan)', Looks 
like $6,000 this. week. Last Week 
didn't stand up and reissues, 'If I 
Had a Million' (Par) and 'Men 
Without Names* (Par) substituted 
for last three days. With the orig- 
inal bill, 'Billies' (RKO) and 'Bridle 
Path' (RKO), took a total of $5,800, 
light 




'Things/ Wash. 
Just Fair $9, 




Washington, April 28. 
(Best Exploitation: Palace) 

Plenty of coin being shoved into 
the b.o. this Week, but it's giving 
rise to both jubilation, and head- 
aches, ig disappointment is 
'Things to Come' .which ro'de into 
town on Wealth of bally and kind 
reviews but won't better what 
would be good figure for holdover 
at the Palace. 

'Ecstasy' is bidding to smash rec- 
ords at Belasco, foreign flicker 
hou\-e. Boys made most of sensa- 
tion \1 publicity surrounding film's 
hectic history and opening forced 
scheduling of midnight show to take 
care of standees. Audience is most 
cosmopolitan ever drawn here, 
ranging from burlesque fans to arty 
and diplomatic crowd. Most critics 
took attitude that its naughtiness 
was overrated. Film was unreeled 
with no deletions at premier (24) 
and cops only objected to 10 feet, 
which was cut in later showings. 

Interesting -angle is- too-enthusi- 
astic bally on second week of !Great 

Zlegfeld" roadshow. RumoV— got 

around that house was sold out and 
people didn't even try to buy cheap 
seats till drama eds responded to 
pleas to correct Impression.. 

'Mr. Deeds' had proved such a 
wow at Earle. vaude film spot, that 
it was rushed into Metropolitan, 
straight pic house.. , Friday .(24) 
with no advance warning. Result- 
was that opening day was way off 
In afternoon, hut by time ads got on 
street in late afternoon the biz went 
up. 

Best-bally honors sa to Palace for 
'Things to Conic.' Futuristic, angle 
of pic is natural for lle-ups and 
contests and local Loew p.a. went 
the limit. 

Estimates for This Week 

Fox (h()0\\) (3.424: 25-35-60) — 
'Moon's 'Home' (Par) and Ray 
Noble's band. Latter responsible 
for big $2S.O00: Lasi -week 'Doctor' 
(20lh)' and Jimmy -Vivo took good 
$23,000. 

Earle .(WRY (2.42-1: 2." - 4 0 - GO - 
TO-)— 'Married a D-.o" (WID and 
vaude. <i<n>d review* plus rep. of 
Sinclair Lewis hook, despite that 
title isn't -iised. combinerl with re- 
turn of Rill Robinson on slime, giv- 
ing house (>!<'■ SIX. 0110. Lttst Woel; 
■Deed's' f('uY) and .Inn ('.ar!>ru- band 
took- liltr ¥2.-., Oil. 

Keith's livKo) (l.Oi; -GO) 



—'Yankee' (20th). First dabble -In 
revival at this house this season will 
get satisfactory $7,000. Last week 
'Love On Bef <RKO) got oke $8;000. 

Palace (Loew) (2,363; 25-35-60)— 
'Things' (UA). Good campaign and 
Oke reviews, but gross light at 
$9,000. Last week, second tea- 'Jan- 
uary.' took good $9,000 for six days. 

Belasco (Radin) (1,100; 25-35-50- 
00)— .'Ecstasy' ( ureka); 'Much- 
publicized Czech flicker getting 
both niob and arty crowd and 
should smash house , record with 
$7,500. Last week revival of 
'Catherine' (UA) took good $3,500 
for six days. 

Metropolitan (WE) (1,853; 25-40) 
—'Deeds' (Col) (second run). 
Switched from Earle without warn- 
ing, but .looks like record $9,000 
here. Last week 'Rhodes' (GB) held 
up after swank premier to nice 
$7,000. 

National (Legit) (1,700; 50-75-S1- 
^OO^'Ziegfeld" (MG) (2d week). 
Slow due to rumors: that balconies 
were sold out, but picking up and 
should have good second week. Last 
week took sock $20,000. 

Columbia (Loew? '(-1,683; 25-40)— ■ 
IFauntleroy' (UA) (2d run). Re- 
peat after big week at Fox should 
see satisfactory $4,500. Last week 
'Cl^n at Circus' (20th), good, $5,00D. 



SAVO - THREF 



Q.T. on B way Front; "These Three 
2d Ron with Cab, Sfcrong at 
'Deeds Big 2d Wk. 8(IG, 4 Cent v 2ffi 






$11500 



Baltimore, April 28. 
(Best Exploitation: ipp) 

Nothing evoking much attention 
this week, with 'These Three' on 
screen and Jimmy Savp on stage of 
Century shouldering above rest of 
town at very good $18,500. 

Only lure a* the Hipp is the third 
aggregation of Bowes ams in 
slightly more than three months to 
grace rostrum. Film is 'Murder on 
Bridle Path.' Gross will groove in 
around the : $13,000 notch, only fair. 

Rest 6f town finding far from 
smooth . sailing. Stanley is disap- 
pointed in 'Moon's Our Home.' 
Margaret . Sullavan and Henry 
Fonda were stock company faves in 
a legit troupe that held forth at the 
Maryland five years ago. Pair mar- 
ried here, and since town knows 
they were later divorced, it was 
anticipated that sufficient public in- 
terest would he aroused by ..them 
playing romantic leads in flick to 
get a sizable. gross.. 'Home* was set 
for elongated stanza of nine dayis. 
but returns have been mild from 
start and prospect isn't any brighter 
for remainder of run. Looks like 
$6,500, n^s.g. 

Houses have been worried of late 
by . biz tumbling right out of the 
saddle closing days. For past few 
weeks has been happening, and the 
beys are not only alarmed, but at 
a loss to decipher cause., . Last week, 
for instance, every spot died last 
two days of their sessions with ex- 
ception of the Hipp, where 'Deeds.' 
in its second stanza, held on 
securely. 

Hipp handily' hauled in publicity 
palms for week due to rousing roar 
of welcome Harvey T. Routson and 
others in Bowes' employ promoted 
for the amateur show. Century 
sacrificed all possible co-op promo- 
tional newspaper ad tleups because 
it got one such honey from a de- 
partment store only by agreeing to 
forego any others orr 'These Three.' 
The department store, incidentally, 
laid out the copy on the ad which 
carried art and labels of the trio: 
'starring in 'These Three' from the 
.famous play 'The Children's Hour' 
now showing at Loew's Century. 
The theatre exonerated itself when 
reminded - of~the Hays 1 office- ban on 
mentioning stage play by saying it 
was the work of the department 
store adman, but incident caused 
much eyebrow elevating. 

Estimates for This Week 

Gentury (Loew-UA) (3,000; 15-25- 
35-40-55-66)^-'These Three' (l T A) 
and- stage-show featuring Jimmy 
Savo. Fine $18,500. Last week : 'l-:i 
Dorado' (MG) and Ray Noble, band 
on stage collapsed last couple days 
and came in at poor $15,500. 

Hippodrome (Rappaport) (2.300; 
jr>-25-33r40-55-G6) — 'Bridle Path' 
fRKO) and Bowes unit. Ams are 
lire only appeal; fairish Sio.000. 
Last week, second of 'Deeds' (Col-), 
and stage show; dandy $13,300. 

Keith's (Schanberger) (2.r>00; .15- 
23-35-40)— "Meet Again' (Par). Off 
at $3.S0O. Last week 'Brown K.'-es' 
(Par) dwindled away to pom- $3.Tep. 

New (Mechanic) (LSO0:..1.1-.2.5'.-.".!»- 
35-40-551 — '.January'. (20th) <:ld 
week). Final stanza finds biz sink- 
ing to low $1,700. Lf«st week 
slipped to S3 500, but okfiv. 

Stanley (WR) (3.2''0: .15-2J-35- 10- 
55) — 'Moon's Home' (par). S»'t for 
nine day.M in ad vane-". --but- biz Lsn'l.. 
warranting the -slay; light SG.5u<i. 
Last week after promising strut '13 
Hours' (Pan pancaked «'Tddeiil;.- and 
jerkf-d after fifth d-'.i with ImI 
$;;, -00 in the kick. 



(Best Exploitation: itol) 

This is mostly a week of leftovers; 
best of which are 'Mr. Deeds' at the 
Music Hall and ^Desire' at Para- 
mount, which would be staying a 
third and possibly a fourth week if 
other pictures weren't piling up and 
had to be played. Only four new 
features {ventured forth. None of 
them are burning up the ticket ma- 
chines and, on whole, including all 
the holdovers, it's rather quiet on 
New York's rst run. front. 

The State, a second run, is out 
front with 'These Three' and the 
Cab Calloway band. Hitting a new 
high for any Sunday, hoUse getting 
$8,300 on that day, the week will 
bring a smash $38,000, not far- from 
■all -time "high. -of $42,900 scored in 
January by Burrts and Allen plus 
'Ah, Wilderness' on the screen. 
Comparatively close on business is 
'Desire' ajt. thg . Par, which got $33,- 
500 on Its second week ending Frir 
day (24), and on final .'four days up' 
to last night (Tues.) adds $18,000 
to that figure. Total oh 18 days' run 
of 'Desire,' Little Jack Little or- 
chestra, Ethel Merman and Jane 
Cooper is $105,500, a wad of profit. 

Four new entries of the. week are 
'Captain January,' 'Amateur Gen- 
tleman,* 'Special Investigator* and 
'Two In Revolt.' In line with house 
average, 'Investigator' is best at the 
low-seater Rialto, where it may 
get $9,000 on the week. 'January', 
met with sbme disappointing notices 
and will be lucky to push up to 
$25,000, much under expectations 
for a Shirley Temple starrer. 

:< Gehtl'emani' English- made star- 
ring Fairbanks, Jr., looks no more 
than $26,000. At this, figure, the 
Roxy will just skin through. Go- 



St. L Compe t ish 

And Biz Both Big; 
These? 




St. Louis, April 28. 
(Best Exploitation: Loew's) 

Stiff competition in local cinema 
palaces this week with Loew's, Fox 
and Shubert-Rialto closely bunched 
In dash for top b.o. honors Loew's, 
stressing fact that 'These Three' 
ran for flye Weeks on Broadway, 
took padlock off its doors at 9:45 
a.m. opening day in anticipation of 
good play and judgment was justi- 
fied. 

Irvjn Cobb'B 'Everybody's Old 
Man' isn't getting much interest. 

Fox and Shubert are adding sec- 
ond pic to their bills, while Loew's 
is standing -pat on one feature and 
shorts. 

'These Three* was given a swell 
campaign by Chick Evans, Jimmy 
Harris and Maurle Davis for best 
exploitation effort of the week; 
Esaimates for This Week 

Fox (F&M), (5,038; 25-35-65) — 
'Old Man' (20th) and 'Panic' (Col). 
Poor opening makes this Cobb effort 
appear headed for a flop $8,800. 
Last week 'January' (20) and 
'Roaming Lady' (Col) closed with 
$15,300, swell. 1 

— Ambassador -(-FArM-) -(-3-.01-8 ; -25-35- 
40)— 'January' (20th) and 'Roaming 
Lady' (Col). Opened good and 
57,800 in ofhng for good week. Last 
week 'Deeds' (Col) finished with 
k.o. wallop for $8,40-0. best in weeks. 

Shubort-Rialto (WR) (1.725; 25- 
35-55)— 'Married a Doc' (WB) and 
■Muss 'Em' (RKO). Nice getaway 
points to fine $9,600. Two pics will 
hold take down. Last week 'Road 
Gang' (FN) and 'Farmer' (RKO), 
$'0.70.0. only fair. 

Orpheum ( VV'R) (1.950; 25-35-55) 
—'Witness Chair' (RKO) and 'F- 
Man" (par). Garnering $7,700. nice. 
Last week 'Meet Again' (Parj nnd 
'Brides' Are Like That' (FN). Fin- 
ished with $7,200 for only fair week. 

Loew' (Loew) (3.162: 25-35-55) — 
•These Three' (UA). Biggest 

I nnitiev getter in town this week with 
AIU.000. Last week Tettlooul' (MG). 

'strong fern me, appeal helped this 

! one tr, $14,850. 

j issouri (F&M) (3.514; 25-40) — 
i ' vreakfasf ( O and 'Chan at Cir- 
j <>u<.' (20th). Will collect $5,40(1. bet- 
i ter than averuge, Laat week 'Doc- 
( tor' f20th) and 'Doughnuts' (Mas), 
-.':5.!J(!0, very .satisfactory. 
I Grand Opera House (Ind) (2,200; 
1 15-25-35)- -'Richest Girl' (RKO) and 
voud'-vi'lie. Pointed to $3,300, good, 
j L-ixt week' 'Around Mountain' (Rep.), 
•ynd, $3,200. 



ing in with 'Singing Kid' on a dual 
bill at the! Palace, 'Two in Revolt' 
is also up against tough sledding, 
under $7,000 appearing the answer. 

'Mr. Deeds* on its second, week at 
the Music Hall may .reach $SO.Q0O, 
very good for a second week here. 
Holdovers at the Rivoli; trand and 
Center all weak. 'Things to Come.' 
a tough one to sell r may be around 
$17,000 oh its second week, while 
'I Married a Doctor,' Strand in- 
cumbent, suggests only about $14,- 
000. Third week for. 'Message to 
Garcia,' at Center, ending last night 
(Tues.). around $7,000. A preview 
last night (Tues.) was given to the 
new Center booking, 'Country Be- 
yond.' 

'Ziegfeld' continues to smash 
business, at the Astor on. its two-a- 
day $2 run. Take on the second 
week ending Sunday night (26) was 
$17,9Q0i.very big. 

Best exploitation work on any of 
the four new -pictures figured for 
'Captain January', at the Cap. Con- 
siderable above average was spent 
in . ads and, in addition to tieups, 
theatre built a striking house front. 
Estimate! for This Week 

Astor (1.012; 55-$1.10-$1.65-$2.20) 
—'Ziegfeld' (MG) (3rd week). 
Nothing is stopping this $2 attrac- 
tion; last week (2nd)* $17,900, 
smash takings. In for- the summer 
at least. 

Capitol (4,620; 25-35-55-85-$L25) 
— 'Capt. January* (20th). Temfcle 
starrer, first to play away from the 
Music Hall, is no holdover selec- 
tion. It wilt ;be lucky to push its 
way to $25,000, disappointing. Last 
week, second for 'Small "Town Girl' 
(MG), around $18,000. 

Center (3 525;. 25-35-55-85-$U0) 
'Garcia' (20th) (3rd week). Ended 
third week list night (Tues.) in 
rather 1 ' weak condition, $7,000.- Sec- 
ond week's takings amounted to 
around $12,000, which hardly merit- 
ed a holdover. 'Country Beyond' 
(20th) in on preview last night 
(Tues.). 

Palace (1,700; 25-35-55)^-'Stnglng 
Kid' (WB) (2nd run) and 'Two in 
Revolt' (RKO) (1st run), dual. This 
combination isn't getting 'em, 
probably under $.7,000. Last week's 
brace, 'Witness Chair' (RKO) (1st 
run) and 'Sutter's Gold* (U) (2nd 
run), did pretty well, $9,500. 

Paramount (3,664 ; 25 -35-5 5)— 'De- 
sire' (Par) and Little Jack Little 
orchestra, Ethel Merman and Jane 
Cooper In pit (3rd week). On final 
four days of third . week, ending last 
night (Tues.), $18,000, very good. 
Second week was $33,500, -while first 
seven days was $54,000,. for total on 
18-day run of $105,600, orchids. But 
for fact that Paramouht's distribu- 
tion department wants to get other 
pictures on their way, 'Desire' would 
hold a full third and probably: a 
fourth week. '13 Hours by Air' 
(Par) and Guy Lombardo band 
came in on preview last night 
(Tues.). 

Radio City usie Hall (5,989; 40- 
60-85-99*$1.10-$1.05 -''Mr. Deeds' 
(Col) and stage show (2nd week). 
Chances fair to stretch to $80,000 on 
holdover, good. First week was 
$100,000, excellent; 'Under TWo 
Flags* (20th) opens tomorrow 
(Thurs.). 

Rialto (750; 26-40-65)— 'Special 
Investigator' (RKO). Doing wellr 
maybe $9,000, but won't hold over. 
Last? week 'Sky Parade' (Par), man- 
aged to hurdle $7,000, okay. House 
brings in 'Absolute Quiet' (MG) 
Friday night (1). 

Rivoli (2,092; 40-75-99)— 'Things 
to Come* (LTA) (2nd week). Indi- 
cations point to only around $17,000 
for second week,, poor reviews and 
.other_J^tiitoxii...flgurJjig_agalnst_j)icj^ 
ture, a hard one to sell, but ono that 
has been merchandised as good as 
could be done. The first week warf 
reported around $28,000. 'One Rainy 
Afternoon' (OA) probably next and 
may be rushed Jn quickly. 

Roxy -(5.83C; 25-35-53) — 'Amateur 
Gentleman' (l.'A) and stage show. 
Had f?:lr week-end, but on seven 
days won't end up at more than 
$2(5,000. house Just getting by. Last 
week (2nd) of 'Gentle Julia* (20ih), 
■$26,400, good black for this hold- 
over. 'Connecticut Yankee' (Fox), 
Will Rogers reissue, comes In Fri- 
day (1). 

Strand (2,767; 35-55-65-85)— 'I 
Married . Doctor' (WB) (2nd 
week). Failing to show anything, 
31S.500 first week and lucky if $14,- 
000 on holdover (2nd week). 'Golden 
Arrow' (Wli) arrives Saturday (2). 

State (3.450; 35-55-75)— 'These 
Three' (UA) and Cab Galloway or- 
chestra on stage. Combination of 
'Three' and Calloway, with latter al- 
ways a strong draw here, socking 
home the results; $38,000 in the bag, 
very big, and not far from record 
of $42,900 establlfched three months 
ago by Burns-Allen unit and 'Ah, 
Wilderness' (MG).. Last week 
'Milky Way' (Par) and vaude head- 
ed by Buddy IJogerK, close to $23,- 
[ 000, fairly good. 



10 



V A It I ft TV 



PICTURE CROSSES 



Wednesday, April 29, 1936 




Bon-loon $11000, Times 
$8,000, Mpls. Taking It on 




Minneapolis. : rii 28. 
(Best Exploitation: innesota) 

Showhouses are taking a slap in 
the snoot from the usual seasonal 
slump. What should be boxofflce 
smashes are having plenty of 
trouble getting t>ver the hurdles and 
grosses seem unable to make the 
grade. The drop has been partic- 
ularly pronounced the past seven 
days. 

Only notable exception, is 'Mr. 
Deeds' -which, after a smashing 
$15,000 first week, continues to 
maintain a speedy pace in Its sec-, 
ond canto at the Orpheum, 

Premiere in the territory of 
•Modem Times' Is boosting State 
takings above recent levels, but,, 
considering all the ballyhoo and the 
advanced 55c prices, the figures will- 
leave much to be desired, according 
to early indications. 

Minnesota has a. tip-top stage 
show in the Dave Apollon unit and 
Its picture, 'Mpbn's Our Home,' 
doesn't need any apologies either, 
but neither apparently spells box- 
office under present adverse condl" 
tlons. Both sure-seater houses, 
World and Time, are going along 
nicely, in contrast to the Publix 
4,200-seat ace. 'Ghost Goes West* 
is In its second week at the World 
while 'Leathernecks' seems to be 
©ken for the Time. • 
First exploitation ^honors were 
landed by the Minnesota; which put 
coui 24-sheets for Apollon and the 
■ Margaret Sullavah picture; hud 
Lee Mayer, local girl with the Apol- 
lon unit, photographed with a prize 
winning , canine at the dog show, 
tied- up. With. Dbok stores and landed 
several good- window displays. 
Estimate* for T.hi Week 
Minnesota (Publix) (4,200; 35-40- 
60)— 'Moon's Home' (Par) and Dave 
Apollon unit. u "Excellent all-around 
entertainment, but not getting de- 
served box office play, despite first 
rate selling' job on theatre's part. 
General slump probably the answer. 
"Will be lucky to top $10,000. mild.. 
;. Last week, 'Garcia' (20th) and 'Our 
sGang* kids on stage, $16,000, big.' 
' OrpiieUm (Singer) (2,890; 25-35.- 
40)— 'Deeds' (Col) , (2d- week) McJ- 
mentum of first week still carryinfe 
this one along briskly. May .reach 
fine' $8,000 after splendid $15,000 first 

vVSVate (Publix) (2,400; 26-35-55)— 
i *Modern Times' (UA); Long de- 
* ferret Chaplin picture engagement 
under way, but indicated results- not- 
so hot. However/ business consid- 
erably: better than, house has been 
.. enjoying .most.. of -..time during re- 
cent months and a- second week is 
in prospect. About $8,000, fairly 
good. Last week, second, for 'Wife 
•Vs. Sec' (MG), $6,000, fairly good. 
World (Steffes) (360; 25>35-40r55) 
-r-'Ghosf (UA) (2d ' week). Well 
liked' pioture And- fits in nicely here.; 
■Good $3,400- in.- prospect after hefty 
.„$2;60.0, first week. 

Time .. (Berger) £290; ~-25)-f 
.'Leathernecks' (Rep). i ringing 
home the boxofflce \ bacon. '■■ Gbo'd 
$1,2001 Last week,* fourth Sor 'Bond-' 
. age' cut short in middle when re- 
peat fllhv.flnally . started to weaken, 
;• $300 not 'bad for four -days consid- 
ering big intake first. three weeks. ' ; 

. Lyric (Publix) (1,300; 15-25)^ 
'Garden Case'. (MG), Good spot for 
. mystery thrillers, and this- one look's 
. like fair $1,500. Last w.eek, 'Drift 
• ■Eence' (Par); ?2J000;. good. 

Uptown (Publix) .: '(1,100; 25-35^' 
..me.' <P$r)- '•' First nabe.' showing; 
' for this one' and headed foi' -gobd 
$3,000,. Last, week, 'Petrified' (WB),. 
\$2,7.b0;.okeh. 
, : Century (Publix) (1,600; 15-25)-- 
. i ;. , DesIreV , CPar*)' and .'Doctor' (20th).. 
second loop shb\ving; split. En route 
to good $2,800. Last , week, .'Fleet' 
-(RKO)i second -loop- run,- $3,000<- big. 
Aster (PUblix) (900; 15-2-5)— 
•Bugle Ann' (MG) and 'Milky Way' 
(Par), second loop runs, and 'God- 
fathers' (MG). first run, split. Sat- 
isfactory $900. Last week, '.Exclu- 
sive' (MG) and . 'Bohemian* (MG) 
and 'Man Hunt' (WB), first run, 
split, $1,000, good. 

B'HAM BUILD-UP 



30*35-40) — r 'Petticoat' (M G). At 
$7,000, moderate. Last week 'Janu- 
ary' (20th), $7,200, fair. 

Ritz (Wllby-Klncey) (1,600; 25- 
30) 'Times* (UA). Set. for round 
$3,500 with good ..weather. Last 
week 'Petrified' (WB), $3,000, fairly 
good, 

■ Strand (Wilby-Kincey) (800; 25) 
'Garden Cade' (Metro); Set for light 
$1,500. Last week 'Melody Lingers' 
(UA) and 'Desert Gold' (Par), split, 
$1,700, fair. 

Empire (Acme) (1,100; 25)— 
'Ghost Goes West' UA). Around 
$1,800, moderate. Last week 'Rhodes' 
(GB) $2,000. 



Denver Orph Back to 
Singles; $5,500 Finale 
With Xhair^Farmer' 



Denver, April -28. 
(Best Exploitation: Denver) 

'Mr, Deeds' Is hitting a near-rec- 
ord pace at.' the Denver. 'These 
Three* is still steady in Its third 
week at the Aladdin. It goes to the 
Broadway for its fourth downtown 
stretch. 

'Sky Parade* lasted' Only three 
days at the Denver and "Big Brown 
Eyes' is in to finish the week. 
,'Wltness Chalr'-'Parmer in the Dell' 
combo current at the Orpheum is 
the . last dual at that house, which 
reverts to singles next week. 

Denver theatre placed seiializar 
tiori of 'Deeds' in the News, morning 
daily,, and that had much to do with 
the -gross. 

Estimates for is Week 
. Aladdin (Huffman) (1,500; 25-40- 
50)— 'These Three' (UA) (2d week). 
Average $3,40.0 is good business for 
any Almoin third week. Goes to 
Broadway for second run. Last 
week $4,500. 

Broadway (Huffman) (1,500; 25- 
40— 'Singing Kid* (FN) (2d run). 
Following a week/at the Denver, not 
so hot 'at $1,600 here. Last week. 
'January* (20th) (2d run) did $2,500, 
okay. ; i . . 

Center (Allen)' (1,500; 15-25-35)— 
'FOrced Landing.* (Rep) and "Round 
Mountain'' iapd ..stage slippy..- ' : Fail"; ait 
$2'.000. 'Last week 'Dance Band' 
(Fp) .and stage, fair $2,000. 

Deoham (Cooper) (1,500; 25-35- 
40>-^'Sky Parade* (Par). Okay mat 
business over- week-end, but nights 
light and -was pulled after thr.ee 
days. 'Brown Eyes' (Par) complet- 
ing week. Total, $4,000, below avf 
erage. Last week 'Moo.h'a Home* 
(Par) did better than average for 
this: time , of year, closing itli 
$5,000. : 

Denver (Huffman) (2,500;- 25-35- 
S.O^'Beeds' (Col) and stage band. 
Ci'owulng the record, at $12,000. Last 
week 'Singing Kid' (FN) closed with 
a fast $11,0.00. . 

Orpheum (RKO) (2;600; 25- -40) 
—'Witness Chair' . CRKO) arid 
'Farmer'- (RKO). Fair $5,500 Tor 
iflnal week of duals here. ' Last week 
'El Dorado* (MG)and 'Love, on Bet' 
(RKO) reached only .$6,000 on the 
opening week of the Orpheum's new 
.policy of: a. double bill to combat 
giveaways. Fo]ks seemed afraid the 
double bill , was one of. those stuff 
.ttffairsjyahd fought, shy of the house. 

■• * Paramount: (Hulrman) (2,000;. 25- 
40.')-^'.eountry; ' Beyond* 1 (20th) • and. 
'Jiilla' . (iOth). . Fine' $4,000. ■■ Las,t 
week ■■ 'Ghari. :.at . Circus* and .. 'Song 
and Dance' -'(20th),' average at $3,000. 



National First Runs 



N. 



PARAMOUNT 
'Case "Against Mrs. 

Orph, St ; L., May 1. 

'Florida Special/ 
L., May 8. 

M3 Hours by Air/ 
Y., April 29. 

Till We Meet Agai / State, 
T)et,, April 30; Newman, K. C„ 
May 1; Met., Bost, i; Den- 
ham, "DenV., 2. 

'Princess. Comes Across/ 
Orph., St. L., May 29; Deh- 
ham, Dehv., 30, 

'Palm Spri / 
June 5. 

'Forgotten Faces/ 
L., May 22. 

'Big . BroWn Eyes/ Cap., N. 
Y., May 1; Allyn, Htfd., 1; 
Rialto, St. L„ ; Denham, 
Denv., 9'; Malco, Memph,, 9; 
Orph., Seattle, 15; State, 
Mpls., 22. 

UNITED ARTI 

'Things to Come/ , Chi., 
April 29; Four Star, L. A., 

'Little Lord Fauntleroy,* Par, 
Youngstown, May 1; Lincoln, 
Line, 1; Waco, Waco, 4; State, 
Spokane, 6; Carolina, Char- 
lotte, 7; Midwest, Okla City, 8; 
Loew's, Newk., 8; * Martini, 
Galveston, 12; Rialto, Butte, 
17; Par, St. P., 19.. 

'These Three/ . Loew's, Jer- 
sey City, May 1; State; Newk., 
1; Hlvlera, Bfnghamton» 1; 
Loew's, Akron,.!; Broad, Co- 
lumbus, 1; Granada, Spokane, 
1; Loew's, •.Toronto, 1; Buff-, 
Buff:, 2; Victory, Evartsville, 
3; Pal., Pallas, ; UA, Ptld, 
Ore., 2. 



Kennedy 



Gets ?a,bO0 tor 'Modem 
•Petticoat' IZ^OOO 



imes- 



Birmingham, April 28. 
(Best Exploitation: Ritz) 

'Modern Times' and 'Petticoat 
Fever' rank at the top this week 
with the former having the s)i lit 
edge due to a splendid build-up. 

Bill Coury. manager of tlie Ritz, 
had been working on the ace picture 
for several weeks. He has 24 sheets, 
window cards, automobile floor 
hangers and other advertising mut- 
ter out. Newspapers have given 
him a break and 'Post' had a 
special layout for the opening. 

Olsen and Johnson had ihelr unit 
at the Temple. Saturday and Sun- 
day with $1.65 the top price. No 
picture with show. Business - idd- 
erate. 

Estimates for This Week 
Alabama (Wilby-Kincey) (2.S00; 



Rogers' U Suit 



(Continued from page 5) 
of his share In -the stock interests 
and -profits and, in order to do so, 
secured an option contract on Oct, 
£6, J935, in his own name and., that 
of the Standard Capital Co. for the 
purchase of the U. stock. 

Unreasonable terms and condi- 
tions were imposed in the contract, 
according to the complaint^ under 
which it was necessary for the 
plaint! to ^ost $37.5,000 in Callfor 
nia within four days after the sign 
ing of the contract, which was done 
on a Saturday. Another stipulation 
was that $5,000,000 or its equivalent 
be paid over within 90 days from 
the date of the agreement. 

Another claim is that the de 
fendant made 'harsh and^unieasonr 
able demands for a salary arrange- 
ment' after the option agreement 
had been signed; that he withheld 
necessary information' from the 
plaintiff and imposed unreasonable 
restrictions making It impossible for 
the plaintiff to use the option agree- 
ment in. financing the. U transac 
tion. 

No- amount of damages is stipii 
■lalcd in the complaint. 



(Continued, from page. 5) 
amount, $5,467,812 represents bat 
ances in Great Britain and the 
Dominions, and $289,993 in other 
foreign countries. This shows that 
Paramount's foreign end Is In good 
shape. There lis no indication as to 
what portion of the $12,336,000 U.-S; 
cash may Tpe held in the treasuries 
o£" theatre company 'subsidiaries. 

John W. Hicks, Jt., head of Par's 
"foreign "end, - was .elected • a viOe-i' 
president of the company; at the last 
board session. 

Entrance of Kennedy into Par's 
company management would bring 
in a former picture company head 
with a background of industry ex- 
perience. 

Kennedy's Record 

As ihe first chief ' of the Securities 
and Exchange Commission, Ken- 
nedy occupies a position of emi- 
nence iii the business - and banking 
world. He is schooled In world busi- 
ness such as the International scope 
of a film company requires. His 
business background is a record of 
successful ; achievement. 

Kennedy recently completed, upon 
the solicitation. Of the board of 
directors of Radio Corp. of America, 
a resetting of the. capital structure 
of the firm. 

Of independent means, Kennedy is 
known ' to have been: reluctant Jn 
ebhsidering aOceptance of . the Par 
job, It is only, under, .assurances 
that Par's slate is to be wiped clean, 
If- and when he starts, and that 
stockholders are inf ormed f uUy, -that 
Kennedy may acquiesce to. 'serve.,. ' 

Otterson came to Par from Elec- 
trical- -Research P-roductSj. -Inc.,_ 
through creditors of the company. 
ERPI had a claim of' $1(829,944; 
against Par, as filed, when Par went, 
into receivership and later into 
bankruptcy and 77b. ERPI, of which 
Ottersoii was president at that time, 
was organizer and a leading factor 
In the Nathan Burkan or so-called 
Merchandise Creditors Committee 
R. Earle Anderson was chairman of 
the committee and Burkan counsel 
The ERPI claim, later, was com- 
promised and settled for around 
$750,000, plus certain conditions mu 
tually • beneficial to Par and ERPI. 
Among Par's chief benefits in the 
compromise was a release from hav 
ing to pay ERPI service charges on 
equipment. 

Otterson has been handling studio 
matters directly for the most part 
There are several board vacancies 
which have not been filled. The 
Par board today comprises Adolph 
Zukor, chairman; Stephen Callag- 
han, Henry. R. Luce, H. A, Fortihg 
ton, Charles A. McCulloch, John 
Golden,. Maurice Newton; Floyd B 
Odium, Stanton Grime, John E. Ot- 
terson, Duncan G. Harris, John D 
Hertz arid"Pcrcy H. Johnston* 



PORTL'D NOW HOLDING 
'EM; HARVESTER' $6,000 



Portland, i'e., April 28. 
(Best Exploitation: roadway, UA) 

'Little Lord Fauntleroy' at Park-, 
ers UA, fi'om b: o. showings, easily 
warranted the big bally splurge 
which -that. house turned on. Pic is 
wowing them first week and. should 
hold an extra fortnight. For open- 
ing honors 'Fauntleroy* competed 
with world premiere of 'The Har- 
vester' at the Broadway, that house 
having the extra angle of Ann 
Rutherford in person. 

Strong product, is increasing the 
habit of holding pix' for a second, 
week here, although the ante, has 
been raised considerably due to bet- 
ter biz all round. 'Captain January' 
is now on its second stanza at the 
big Paramount, with that house 
just having closed a successful fort- 
night of 'Lonesome Pine.' ' 'Mes- 
sage to Garcia* is strong at the Or- 
pheum and looks like holding. 

MG's exploitation stunt of tying 
up : local dallies to run serials of 
.coming pix has shown itself to be 
worth money at the b. o. 'Robin 
Hood of El Dorado' (MG) ran a 
gross better than expected, .due to 
serial story tie-up, and 'Small Town 
Girl' did likewise^ Other experi- 
ments of this type of .exploitation in. 
the past also indicate that serial 
story releasing is a great b. o. help. 
J. . J; Parker figures it is the most 
progressive idea in exploitation put 
out for several years. 

Some pic opposish this week with 
a Bowes' unit at the Mayfalr and 
Civic Theatre's legit production ' of 
'Bishop Misbehaves' at the Studio. 
Both -got -a nice slice of biz. 
Estimates for This Week 
Broadway (Parker) (2,000: 25-40) 
— r'Harvester' (Rep). 'World pre- 
mlere* with personal appearance of 
Ann Rutherford answering to b.15 
exploitation campaign and will close 
for okay $6,000, Last week 'El Do- 
r^do* (MG), $4,900, fair. 

'United Artists (Parker) (1,000; 
25-40)— 'FauhtlerOy' ■ (UA). Re- 
sponding to advance exploitation 
for good $5,000 and will hold. Last 
week 'Small Town' (MG) (2d week) 
$3,800. 

Paramount (Evergreen) (3,000; 
25-40)-T-.'January* (Fox) and .'Chan 
at Circus' (Fox) (2d.week). Going 
strong for a- winning $4,000. First 
week collected a big $7,500. 

Orpheum (Hamrlck-Evergreeh) 
(2,000; 25-40)— 'Garcia* (Fox), and 
Old Man' (Fox), Combo dlsap 
pointing at $4,600. Last week '13 
Hours' (Par) and 'Lady of Secrets' 
(Col), fair. $4,200, \ 
. Mayf air - (.Pa.rke'r-Eyer reen) (1,- 
400; 25-40)— 'Live Ghosts' (MG)'and 
Bowes unit. Both contributing to 
and nearly doubling average at 
$6,600. Last week 'Get Personal' 
(U) and 'Punishment' (Col) fair, 
$2,300. -"' 



Amis on Split With 

Deeds' $4,500, Tacoma 

Tacbma, April 28. 
(Best Exploitation: Music Box) 

Ace attractions headed with split 
week at Music Box, by a Bowes 
unit, helping town perk up a bit 
Bowes show is staying two days 
only and packing 'em. , Music Box 
has 'Mr. Deeds' to round out the 
week, but expected to hold for week 
longer.' 

Rialto steps back to duals after 
nice run for 'Trail of Lonesome 
Pine.' Roxy and Blue Mouse also 
dualing. 

Best exploitation at Music Box 
for -Deeds' wiih battery of girls at 
telephones' calling up every listed 
residential phone in town, telling 
listeners' about' the show : talk starts 
per script but then ad libs, as most 
of the folks, show Interest and ask 
.questions. Stunt like ■ this oke ; 'once • 
in about two .years, and it's been 
Io^ge^.tlmn_.thaiJiier.e^ „ . 



Prov. Lukewarm But 
'Desire' Okay at $9,000; 
'Dark Hour'-NTG, 13G 



Providence, April 2S. 
(Best Exploitation 1 Ibee) 
Couple of stands along the main 
stem In the money, but lukewarm 
programs at other spots are keeping 
things down. 

This week's outstanders look like 
the Strand, only picture spot with 
single, and the Albee where 
N. T. G.'s unit is' responsible for 
frisky doing. 

One holdover, 'Capt. January,' 
picture moving over to Fay's from 
the Majestic. Second week pace at 
Fay's being helped considerably, by 
vaudeville. Loew's State hitting it 
up fairly well with 'Message to 
Garcia' and 'Panic In the Air.' Ma- 
jestic revival of 'Yankee' pretty well 
Off. 

Albee publicity staff didn't have 
much trouble in ballyhooing 
N. T. G.'s show. Granlund, former 
Providence man, and sports writer 
here, got the breaks in the press, 
which is not liberal- In any sense pt 
the word. Dinners, tributes and 
other stunts lent themselves to 
plugs. There was usual plugging 
over- radio and other routine stuff. 
Estimates for this Week 
RKO Albee (2,500; 15-26-40)— 
Dark Hour '(Chest) and N. T. G. 
unit Takings augur about $13,000, 
o.k. Last week 'Bridle Path' 
(Radio) and 'Vantlles* unit, about 
ditto. \ : 

Loew's State (3,200; 15-25-40)— 
Garcia' (20th) and 'Panic' (Col); 
So-so start. Doesn't indicate much 
over $10,000. Last week 'Petticoat? 
(MG) and 'Morgan' .(Col) slid uui.t 
ing last half of the- week to fair 
$10,800. 

Strand (Indie) (2,200; 15-25-40)— 
'Desire' (Par). Although this is the 
only straight picture spot in town 
sporting a single bill, the going' is;, 
not bad at all at $9,000. Last week 
'Pine' (Par) 'oh the tail end of. an 
11- day .run grabbed- $3,800 for four 
days, bringing the total takings well 
over $16,000, swell. 

Majestic (Fay) (2,200; 15-25-40) 
—'Yankee' (20th) and 'Brides Like 
That' (WB). Not much chance of 
this one doing better than $5,000. 
Last week 'January' (20th) very good 
at $11,500.. 

Fay's (2,000; 15-26-40)— 'January' 
(20th) and vaudeville. Although 
this spot has been taking a sock 
since Albee': broke Into vaudeville, 
against, the going has been suf- 
ficient; to ■ keep things In the black. 
This week pace around $6,000, so-so. 
Last week 'SOng of Saddle' (WB) 
and stage show, around $6,000, fair. 



Estimates for This Week 

Blue Mouse (Hamr-lck) (750; 16- 
27)— 'Morgan' (Col) and 'Man Hunt* 
(WB), dual. Good $l,50<h Last 
week 'Happen' (20th) and 'Too 
Tough' (Col), dual, $1,600, okay. 

Music Box (Hamrick) (1,400; 16- 
27-37)— 'Trouble',, (20th) and Bowes 
unit for two -days. Okay at $1,600, 
but under three previo is Bowes 
units. Rest of week, five days', 
'Deeds' (Col), and may hold longer 
on $3,000. Last week 'Shark Island' 
(20th) and 'Snowed' (WB), dual, 
$2,900, good. 

Rialto (Moore) (1,350; 16-27-37)— 
'phodes' (GB), and 'Rhythm,' dual. 
Lobby has replicas of world's most 
famous diamonds, for nifty display; 
$2,800, good. Last week«'Pine' (Par) 
(2d week) $2,500, okay. 

Roxy (Hamrick) (1,300; 16-27-37) 
—'Petticoat* (MG) and 'Old Man' 
(20th), dual. All right at '$'2,900. 
Last week* 'Breakfast' (U) and 
'Yellow Dust' (RKO), dual, $2,400, 
moderate. 



FOSTER HEADS 'OUTCAST' 

Hollywood, April 2S, 

Preston Foster gets top spot in 
Robert Sisk's 'Outcasts of Poker 
Flat,* for Radio. 

ifevin Busch doing screen play. 



Legit Opposish But Pix 
Stand Up in New Haven 

New HaVen, April 28. 
(Best Exploitation: Poli) 

Film spots getting some heavy 
opposish from a week of 'Tobacco 
Road* (legit) at Shubert. Last week 
same condition; applied with . 'Three 
Men on a Horse' (legit) and a sell- 
out week of indoor circus at Arena, 
but picture houses held up well. 

Parainount . set for another stage 
try May 8, with Cab Calloway, and 
College will roadshow 'Zlegfeld' 
($1.50 top), starting same date. 

Poll walked off with bally honors 
this week. Went to town with 
Shirley Temple sundaes; dept. store 
tie-ins on dresses, etc.; plugged 
Shirley's birthday (23); plenty 
nhotos spread around, also booklets 
on Shirley's life; lobby display of 
Temple dolls; music counter plugs 
of songs; co-op a,ds; air programs 
from local stations. 

Estimates for This Week 

Paramount (M&P) (2,348; 35-50) 
—'Brown Eyes' (Par) and Benny 
Meroff band. Customers taking to 
show nicely, with Indications for a. 
heavy— $9,500^-— *-Meet Again' (Par) 
and 'Spices of 1936' on stage battled 
through to an excellent $9,200. 

Poli (Loew) (3,040; 35-50)— 'Jan- 
uary* (50th) and 'Country Beyond 
(20). Mostly matinee trade, witn . 
house.gettlng a kid break on school 
vacation this week; oke $8,50U. 
Last week, 'These Three* (UA) and 
'Don't Gamble' (Col) landed top 
money, $10,500. 

Roger Sherman (WB) (2,200; 3o- 
50) ^-'Married a Doc* (WB) and 
'Man Hunt' (WB). Picking up sat- 
isfactory $6,300. Last week Roaa 
Gang' (WB) and 'Brides Like That 
(WB) felt competish for so-so 
15.000. „, 

College (Loew) (1.565; So^n-- 
•Bohemlan' (MG) and local Town 
Topics' show on stage. Good siai'-. 
and will probably build to %*>™\ 
good, with stage fare taking top 
credit. Last week 'Next Time (L) 
and 'Pride of- Marines' (Col) plussr<?d 
along to $3,700, average. 

Kibbee Leaving Warners 

Hollywood, April 2S, 
Guy Kibbee's present termer at 
Warners will riot be renewed w lien 
it expires in several months. ■■ 

Actor, who has been at Burbank 
studio for five years, will free laire* 



PICTURE C 



VARIETY 



11 




-DEEDS' 

ON OMAHA SOLO DATE 



Cleveland, April 28. 
(Beet Exploitation: Hanna, Hipp) 

•ik/rt. rtopiln' And 'Great Zle&feld' 



•Mi". Deeds! and 'Great Ziegfeld 
are taking the town for top money. 
Although' there's enough cream left 
to give other, houses a fairly good 
break. Booking of four or five top- 
notch attractions into one week, 
however, drawing complaints from 
natives . who want to see all .of them 
and haven't enough mazuina.. - 

Strong send -Off of 'Ziegfeld* at 
$L66 top, >after superlative notices 
and a fine build-up augurs a very 
sweet $17,500 for Hanna. Figure 
tops any draw of stage plays in this 
legit house. Looks set for two more 
• -» -weeks. 

Nothing compa^abieV to' sensational 
deception given ..to, ' "Mr. Deeds,' 
•^hich had a line in "front of Hipp's 
•B.' O. long before ppenirig hours. 
Exceptional heavy juve trade is un- 
usual. 'PerhapV 'due 1 1 : tb ' 'pixilated* 

• angle being featured .^y columnists.. 
Stampede led "by cricks, calling it 
best comedy of lyear,- Should make it 

■ break house record "at- 428,506 - with 

■ a sure holdover. • . 

•We Three' in. same- boat because 
?of " opposition, hut? -"ballyhoo! apout 
Lillian Hellman'd ; "play ! - : will give 
.State a 1 very good -SlftlBOO; -Hold" 
k_ ... 0 ye»* -'Capt; January* -At 5 -Alien going 

• 'to- $5,500, excellehf ; ■■ ^second* ' stanza 
of 'Lonesome Fine* assures Stillman 

. of $3,600, fair. . [ , '■■■]" , 

'•"■■. It was a battle-royal *Det.ween 
press-agents for ' -l)ronbr&'":V't!h^iXi 
Deardorff's\ -24-Sheet'^ 1 campalgrii for 
'Ziegfeld* was : ' & < ! 'pip -ifbr" • Hanna, 
equalling thd Hipp's ^Deeds* bally- 
hob put on by .Mort Goodman and 
Eddie' Miller, Best by latter were 
Ford tie-up and 'Dipping Doings; 
"contest in daily. ' 

Estimates for This 'Week 

. $tate (Loew's) (3,460; 30-35-40)— 
•These Three' (UA). Getting lots of 

: breaks, including : a good $19,500, 
but would go higher in an ordinary 
week. Last week, "'Lonesome Pine' 
•(Par) ' drew rapa from-reylewers and 
:-;only ; .;$16,900, just average. 
i-Palace (RKO). > (3,200; 30-35-40)—. 
•Witness Chair'. (RKO) and-^ Horace 

> Heldt's. band on stage. Band refepon 
slble for satisfactory- $19,600, held 
down by- weak sister on screen. Last 
week- Bowes*, amateur unit and 
•Every Saturday Night' (20th) took 
a smacking flop, down to $16,000 
-Town .is tired of tyro* 

Hanna (1,435 ; 53-83'-$1.10-$1.65.)— 

, 'Great Ziegfeld' (MG). ; Roadshowed 
run in this legit drama house most 
encouraging started oh right leg, 
selling out "all low-priced seats', with 
$1-7,600 in prospect. " Two weeks 
hold-over guaranteed^ 

:Hipp (WB) (3.700; 25-40)— 'Mr. 
Deeds' (Col). Record-breaking $28, 
600, perhaps better*; in sight as it's 
the house's best natural of year, 
La'sf week 'Capt. January' (20th) 
though exploited shrewdly suffered 

' terrifically, just ordinary $11,600. 
Allan. (RKO) (3,000; 25-40) 
'Capt. January' (Fox). Shifted from 
Hipp for a downtown holdover 
Doing much better here, a smart 
$6,500. Revival of 'Connecticut 
Yankee* (Fox) last week also good 

.$4,000.. 

Stillman (Loew's (1,872; 25-35)— 
•Lonesome Pine' (Par). For hold- 
over, transferred from State, hitting 
$3,600, weak. Last week 'F-Man 
(Par) $2,500, not so hot'. 

Not So Cherce Grosses 
In B'klyn This Week 

— -4^' -- -Brooklyn, A-pril-28v 

Okay response at most downtown 
b.o.'s this week. 

Many of Loew neiglibs running off 
the r Eagle's 'PersonaMty Poll' elimi- 
nation contests, and this is having 
.some minor infltiencV on other 
theatres. 

.' Albee with dual bill and* Loew 
Met ("These Three') grossing nice 
ly. Fox and Strand also due for 
satisfactory results. Par is weak 

Estimates for This Week 

Paramount (4,000; 25-35r50)— 
Married a Doc' (WB). Good notices 
and house promoted flicker well 
but only $10,000 weak. Last week 
'Desire' (Par) received $13,800, good! 
' Fox (4,000; 25-35-50)— 'Julia* 

(Fox), and 'Round Mountain.' Dual- 
ers will snare okay $11,500. Lafct 
week 'Candles' and' 'Irish. Eyes' 
(Rep) good $12,000. 

Loew's Met -(3,400; -25-35-50)— 
These Three' (UA). Fine' $14,000. 
Last week 'Petticoat' (MG) and 
■Panic' (Col), $16,000. good. 

Albee (3,400; 25-35r50)— 'Investi- 
gator* (RKO) and 'Revolt' (RKO). 
Dualers hitting $12,000, okay. Last 
week 'Witness Chair' (RKO) and 
Bridle Path' (RKO) f $10,000, mild. 

Strand (2,000; 25-35-50) — 'Sky 
parade* (Par) and 'Boulder Dam.' 
sturdy bill.will give b.o. okay $5,500. 
Jjast week 'This Night' (Par) and 
Parents' (Par), $5,000, fair. 



Omaha, April 28. 
(Beit Exploitation: Brantfeis) 

Outstanding- lirte-up in film 
houses this week as coiripared with 
previous period.' Money will like- 
wise be in the upper class. Run- 
ning in first place will be the Or- 
pheum. with the hew Temple opus 
and plenty of room for the custom- 
ers. Capacity to hold them here 
will spell the difference in the lead. 

Brandeis with 'Mr. Deeds' got off 
to a rousing start with good notices 
behind and possibility of a hold- 
over ahead. Limited number of 
meatB here Will, hold this one down 
In comparison, but top money in 
this house,, Omaha with -Message 
to . Garcia' will have to sit back and 
look at the competition. 

Brandeis plugging; contests and 
tie-ups on 'Deeds' rate 'the nod on 
the exploitation credit sheet for 
Louise Cotter's campaign. Qrpheum 
comes in for strong press notice on 
Temple birthday.; 

Estimates for This Week • 

Orpheum (Blank - Tri i States) 
(2,976; 25.-40),— 'January* (20th) 
and .'Boulder ; Daim' (WB)> double. 
Can reach up. to $11,000. Last week 
'13. Hours* , (Par) and 'Bohemian' 
(MG) , over $Si000„ good. . . 

Brandeis- (Singer-BKO) (1,260; 
2R- 36-40)— 'Deeds' (Col), Single 
feature gives house . five turnovers 
daily to help . on the .short capacity. 
'March of Time': getting billing. Get- 
ting $6,700* tops, for the house. .Last 
week 'Witness Chair* (RKO)' and 
•Farmer* (RKO). average. $4,100.. 

Omaha, (Blank-Tri-States) (2,100; 
25-40)-7 , Garcia* . , (20th). Opened 
Saturday (25) . ' , to' . close . . s tomor 
row (Wednesday) r a'nd ; " let the 
house revest" to Its regular 
Thursday- opening. For .this 'short 
apell • film • will do okay ! -at 
ahout $4,600, -with - 'F Man' (Par) as 
secohd feature. Last- week ^Modern 
Times' (UA) - proved ." itself at least 
metropolitan fare at $8,200,. mostly 
due to the picture itself, but aided 
by .the car give-away, mid-week, 
which also bolstered other houses: 
'Widow Monte Carlo' (WB) dualled 
with the Chaplin film. 



(GB) came In for some attention, 
taking $3,400. 

Strand (Fourth Ave.) (1,500;. 15- 
25-40)— 'Song and Dance* (20th) 
and 'Chan at- Circus* (20th), dual. 
No exceptional drawing values here, 
and indications are for fair $3,400.' 
Last week 'Brown Eyes' (Par) and 
'Parents' (Par), dual, did nicely at 
$3,800. 

Mary Anderson (Libaon) (1,000; 
le^S^O.^'Brldes' <FN)> Doesn't 
look to go anywhere with this single 
and will "Wind up around $2,600, be- 
low average. Last week ' 'Singing 
Kid' (WB) on h. o., took $3,500, 
good.-. 

National (Ind) (2,350; 15-25-40)— 
'Leavenworth' (Chester) ~nd vaude. 
Nice week-end biz will, point l to a 
gross of $3,200, but the three-day 
double feature sans stage show will 
bring the' usual let-down. Last 
week 'Spy 77' (FD) and stage show 
headed by York and King took ; fine 
$4,200. 

Alamo (Irtd) (900; 16-25)— 'Love 
On Bet' (RKO) and "Round' (Col), 
dual, splitting with 'Too Much 'Har- 
mony* ; (Par) and . 'Chatterbox' 
(RKO), duaL Should pick up av- 
erage $1,700. Last week 'Informer* 
(RKO) and 'Billies' (RKO) took 
like amount, oke. 




Gets ToEes Unit 




in 




Louisville Light But 
Set for the Gee-Gees; 
'Deeds' Wins at $6,400 



. Louisville, April 28. 
(Best Exploitation: Loew's State) 

Race meet at Churchill Downs- 
got under way Saturday (25). to 
be followed by the D.evby Festival 
Week. Attractions which, are count- 
ed . on to lure many visitors are a 
hill-billy string band contest and 
square dancing contest at the Jef- 
ferson County • Armory. Derbv Ball, 
carnival and parade, in addition to 
wrcstlincr and boxing shows on 
Derby Eve. 

All of • this spells light takings 
for the 'theatres during the current 
stanza, but the downtown flrsUruns 
are loading their big guns to get 
their share of the visitors with 
plenty spent on exploitation fpr the 
attraction's onening Fridav (1). 
•«. Currently 'Deeds' should lead the 
parade to the post, and can't lose 
at $6,400. 'Moon's Our Home* at 
the Rlalto looks to place, at $4,300, 
but is waiting to bring home a win- 
ner next week with 'Under Two 
Flags.' Other first runs grouned as 
the field all look doubtful, and with 
the numerous opposish attractions 
most of them won't get much more 
than their entry fees. 

Loew's took advantage of the 
crowds attending the track opening 
by distributing a list of entries in 
the Clark Handicap, feature race. 
Card was headed 'Here's a hot. tip. 
you can't lose with 'Mr, Dfeds Goes 
to Towir;'— Then -foil owe d- the — 1 ist- 
of horses, post position, jockey's 
name and weight, ' and owner. It 
got plenty of attention from the rac- 
ing fans^ and was a timely stunt 
which should help immensely in up- 
ping the takfi for the. house. 

Estimates for This Week 

Loew's State (3,000: 15-25-40)— 
'Deeds' (Col) and 'Panic' (Col), 
dual. More than the usual amount 
of white space, and some timely ex- 
ploitation to lure . the racing crowds, 
will have its reward in some nice 
takings. 'Deeds' getting the atten- 
tion exclusively. At $6,400 house 
should chalk up a profit. Last week 
•Unguarded' (MO and 'Morgan 
(Col)., dual, got nice play from vis- 
iting educators here in. convention, 
taking $5,700. 

Rialto (Fourth Avenue) (3,000; 
15-25-40)— 'Moon's Home' (Par). 
Not- expecting- much. with... this, one 
and will be satisfied with $4,300. 
Last week had a natural for con- 
vention of school teachers. 'Janu- 
ary' (20th) hit 'o between the eyes 
for $10,000. with potent help by 
three-day holiday for the kiddies. 
Opening moved up one day to catch 
the youngsters. 

Brown (Hid) (1.500; 15-2,^40) — 
'Witness Chair' (RKO). Ann Hard- 
ing ain't what she uater be. here; 
|2,100, weak. Last week 'Khodcs' 





Pine wuu, mm up Better m 
2d Riiii; Bowes' Ams with 'Hour,' 23G 



Cincinnati, April 

(Best Exploitation: Shu 

Combo Shubert is pacing the vll 
lage ehowshops this week - with 
speed that is likely to chalk up. a 
hew record .take .for the house at 
$17,000. ; 'If', mark is set, it will be 
only oh receipts, and not on at 
tendance; for scale has been boosted 
to 42c-66c on account of the 'Folles 
Comiques* stage show, which is 
linked oh the screen with 'Chan 
at Circus.' 

Three have new line-ups:. Palace, 
with .'Small Town Girl,' is fronting 
for $14,000; 'These Three'- Is regis 
tering $10,500 at the Alb6e, and 
Keith's is down under for. $3,000 on 
'Brides Are- Like That.'.' 

'Folies Comiques' copped the bal 
lyhoo ' crown of the week f or the 
Shubert 

Estimates for This Week 

Shubert (RKO) (2,150; 42-65)— 
'Chan at Circus' (FOx) and 'Folies 
Comiques' revue. Stage fare and 
big thing. Hefty advance puffs, 
swell notices and audience reaction, 
with early rush artd steady trade 
during first half look like a march 
for a new house tops at $17,000. 
Prices advanced, and press ads, 
beaucoup daring on Frenchy art, 
carry the 'Recommended as adult 
entertainment only' line. Last week, 
at. usual 35c-42c scale, 'Moonlight' 
(MG) and 'Broadway Jamboree' 
unit, $9,500, slow. 

Palace (RKO) (2,600; 35-42)— 
'Small Town' (MG). Strong. $14,000. 
Last week 'El Dorado' (MG), $7,200, 
-sad. 

Albee (RKO) (3,300; 35.42)— 
•These Three' (UA). Hopkins-Mc- 
Crea-Oberon combo, mild for $10,- 
500. Last week 'Deeds' (Col), $16,- 
000, big. 

Lyric (RKO) (1,400; 35-42)— 
'Deeds'- (Col) (2d week). Fine $6,- 
500. Last week 'January' (Fox), 
moved over from Palace for second 
run, $6,000. 

Capitol (RKO) (2,000'; -35r42)— 
'Pine' (Par) (3d week). At $4,200; 
nice. Last week $7,000. 

Keith's (Llbson) (1,500; 30-40)— 
'Brides Like That' (WB). Unhappy 
$3,000. Last week 'Singing Kid- 
(WB) (2d week), '$3,500, fair. 
..Grand (RKO) (3,200; 25-40)— 
'January' - (Fox) (2d run).. Third 
-dow nto wn -week; -$2;70 0r"okayr Last 
week 'Yankee' (Fox), Rogers' re- 
vival moved over from Capitol for 
secohd week, $2,000, fair. 

Family (RKO) (1,000; 15-25)— 
'Conquer Sea' ( ) and 'Rooming. 
Lady' (Col), split. Normal $2>000. 
Ditto last week on 'Bulldog Cour- 
age' (BFR) and 'You May Be Next' 
(Col), separate. 



full of diamonds .(real), displayed In 
a leading. Jeweler's show window,- 
and bigger newspaper .campaign.* 
Fifth Ave. had serial -tie-up with' 
Times. .Orpheum using flash -front 
for .13 Hours in Air.' 

Estimates for Thi Week 
Blue Mouse. (Hamrlck) . (900; 27- 
37-42)^«January' (20th) (2d fun). 
Hot release from Fifth, but pulled 
after three days, with only $900 In 
the till. 'Petticoat' (MG) .and 'Old 
Man' (20th) duaj, replaced and week 
finishing up okay at $3,200. Last 
week 'Pine' (Par), five days of 
fourth week, $1,400, okay. 

Coliseum (Evergreen) (1,800;, 21- 
32)— 'Tijnes* (JlAft arid. 'Dudley' 
(20th), dual. All >Tlght , at : >3,000. 
Last week 'Happen' (20th) - and 
•Tough Guy* .(MQM), dual, split, 
with 'Live Ghosts^ (M<7&) -and 'My 
Marriage*. (20th) dua},; $3,100; fair. 

Fifth Ave; (Evergreen) (2,400 ; . 27- 
37-42)— 'Small Town' (MGM). Nice 
campaign, nine days, for good $9,000,. 
Last week 'January' (20th), $6,300, 
fair. ' " '•'' '■ ;; -'"' M ' 

Liberty (JivH) (1,900; 27-33-42). 

—'Deeds' (Col) (3d week). Still 

strong at $7,000. Last week $7,600, 
great.. ^ ' j " 

Music Box (Hamrlck) ($00; 27- 
37-42)— 'Rhodes,' . (GB), single j bill. 
Fair at $^2,400. Last week, 'Shark 
Island* (20th) and '^rqakfast' J(U), 
dual, $2,700, fair; 

Music' Hall (Hamrlck) (2,300; Bi- 
$1,65)— Dark this =week. Last week, 
'Great Ziegfeld*: *MGM> (2d week) 
took fair $7,000 in finale. 

Orpheum (Hamulck) <2;700; 27- 
37-42)— '13 Hours', , (Par) and 
'Farmer' .(RKO), dual.> Just fair, 
$5,7J)0. Last week, •Petticoat' (MGM) 
and 'Old Man' X20th), 'dual, $6,900, 
good. ^ 

Paramount .'(Evergreen) (3,106; 
16-21-32)— 'Bridle Path* (RKO). and 
•Road Gang* (FN), dual. . Fair $3, 
000. Last week 'This Night' (Par) 
and 'Woman Trap' (Par) dvial, $2, 
900, slow. ' ' -i 

Rex (Aterllng) (t40<)'; 16-21-32)— 
'Leathernecks' (Rep) 1 and vaude. 
Okay, at $3,000. Last week, •Home- 
stead' (Lib) and vaude, $2,800, slow. 



Loew's Montreal, with 
Girls Back, $10,000 
On 'Shark'-'Boulder' 



'SMALL TOWN,' 9 DAYS, 
$9,000 IN SEATTLE 



Seattle, April 28. 
(Best Exploitation: usic Box) 
Biz has been slightly off, but the 
standout picture hero and there has 
mahaged to click. 'Mr. Deeds' is of 
that ilk in its third strong_jvveek_iit_ 
Liberty. 

'Small Town Girl' is set for nine 
days at Fifth Ave., to get back to 
rcg change date, and considered 
strong enough to carry on that long. 

'Captain January' went from Fifth 
Ave. to Blue Mouse for expected 
week's extended run, but failed to 
hold, being out after three days at 
B. M. 

Best exploitation honors for 
Music' Box this week with a shovel 



are. 



Montreal, April 28. 
(Best Exploitation: Palace) 

His Majesty's panicked Montreal 
with 'Great Ziegf eld' at $1.50 top, 
starting well and building up to 
$15,000 past week with likely a $10, 
000 currently on repeat. 'Wife vs 
Secretary' at the Palace looks like 
$10,000, but this is moving week 
and it may disappoint. Capital has 
'Colleen' and 'Walking Dead' and 
may gross $7,000. Loew's brings 
back girl line tO: its value and with 
'Prisoner of Shark Island' and 
'Boulder Dam,' for $10,000. Princess 
has 'Mr. Deeds' and 'Don't- Gamble 
With Love' for $7,000. Cinema de 
Paris should see $1,000 on 'Batellers 
de la yolga' and 'La Petite Sau- 
vage,' while St. Denis is continuing 
strong with 'Le Prince Jean' and 'Je 
vous Aimerai toujours' good for 
$6,000. 

George Rotsky Installed desk dic- 
taphone in lobby of Palace for 'Wife 
vs. . Sec' with public talking in it 
and getting their comments repeat- 
ed aloud, which is attracting atten- 
tion. Comments then used In press 
readers. Also tie-up with depart- 
ment-stores. xLhd-speclal advertisings 
and radio hook-ups. 

Estimates for This Week 
His Majesty's (CT) (1,600; 50- 
$1.50)— 'Ziegfeld' : (MG) (2d week). 
Liable to add another $10,000 to the 
fine $15,000 on first-week..' 

Palace (FP) (2,700; 50)— 'Wife vs. 
Sec' (MG). This may gel. $10,000. 
but last half week looks light. Last 
week 'January' (20 th.) and 'Can- 
dles' (Hep)', disappointing at $7,000. 

Capitol (FP) (2,700; 50)— 'Colleen' 
(WB) and 'Walking Dead' (WB). 
Not above $7,000. Last week 'Bo- 
hemian Girl' (MO) an'd. 'Everybody's. 
Ol' Man' (20th), $7,500. fair. 

Loew's (M.T.Co.) (3 20 ; 50) — 
'Shark Island' (20th) and 'Boulder 
Dam' (20th). with vaude. At $10,000 
up to average. Last week 'Exclu- 
sive' (MG) and 'Sky Parade' (Par), 
$11,500. good. 

. ^lnce3M-GT-)^^fl4^>0>-^-Dcedtf 
(Col) and 'Don't Gamble' (Col>. 
Proba bl y $7 ,000, ■ --Last -week-r6peat 
of 'These Three' (UA) and 'Pride 
of Marines' (Col), $8,500. 

Cinema de Paris (France-Film) 
(600; 50)-^ J Los Batellers de la Vol- 
ga' and 'La Petite Sauvage.' Get- 
ting $1,-000. Last week 'Jerome Per 
reau' and 'Haut cummd trols Pom 
rn't-M,' $800. 

St. Denis (France-Film) (2,300; 



Pittsburgh, April 28. 
(Best Exp|6itati Stanley) 

Town's packing a- punch in 
each fist this week. Arrival of 
spring and opening -of outdoor sea 
son notwithstanding, grosses 
sailing right along. 

Added kick provided by roadshow 
Great Ziegfeld' at Nixon, . Flicker 
got under way Sunday night (26) 
and looks like three weeks. ; 

Stanley again going great guns, 
with the Bowes amateurs still ex- 
erting a potent" influence,,..,. With. 
'Unguarded Hour,'. slmon-.pUresi 
aren't quite the big nolse,.they were 
on , last visit here several months: 
ago, but sock $23,000 is ejyldente 
enough of tljeir. lure; Starred out 
slowly Friday" (24),. but shot into 
high following day; and. should 
maintain . clip . : w¥th> robni i' \6 T spare. 
Surprising thing Is' that Hfrhile mats 
have been oft slightly, nights have 
bee.n unusually big. Also getting 
swell play " .is 'Trail ol* Lonesome 
Flh# at Warner', moved 'lierje . after 
week at Penni Did only fair at first 
spot, but. at W$.rflet it's proving a 
healthy; entry and shdula pick UP 
an entirely Jaatlsfactbry $6,0D0 or so, 
Alain's ■ holding over "Ghost' Goes 
West' .through part pi Thursday 
(30), ojjening "'Rhodes* with Special 
premiere that nlgtit. ahd;^getting 
back theoretically '.; to regular Fri- 
day getaway, same as before 'flood. 
In 10 days 'Ghost' lObkfl like around 
$7t200, very good, with bulk of trade 
cdming after - dark. . Only flrst-run 
isitei- In for mediocre weeft is Penn, 
where "Petticoat Fever* Svlll b© 
lucky to get away with "$9,000. 
' Stanley concentrated e^proltatlon 
on - Bowes amateurs and <: sold them 
with every trick in the.bag,,.., Start- 
ed with .appearance' of Mayor Mc« 
Nalr ori the . Bowes radio hour .week 
ago, continued with special jatunt of 
flying troupe here! from Indianapolis 
and having Mayor: meet them at air- 
port, and wound up frith manage- 
ment adding for remainder .of . week 
a southern youngster who made a 
hit on the last Bowes program. 
Estimates for Thin Week 

Alvin (Harris) (2,000 ; aS-SS^^O)— 
^Ghost Goes West' (UA), Sticking 
•fofr 10 days to permit house to get 
bacic to fegular Friday opening this 
week with 'Rhodes.' Donati flicker 
getting a class -trade which means 
mats are off and. nights- on, and 
around $7,200 for extended session 
not bad. at all, 

Casino (Jaffe) (1,800; 20-25)r— 
'Only Hunian' (RKO) and ■'Drake* 
(FDh — Slipping-off— a— bit-here-rand— 
management has. decided to return, 
to stags shows May 8 for final three 
weeks, before house shuts down for 
summer. Not more than $1,600 this 
week, pretty poor. Last week 'HI 
Gaucho* (RKO) and 'Doughnuts' 
(Mascot) also in red at $1,400. 

Family (Harris) (1,200; 25-35-40) 
—'My Marriage' (20th) and ^Marines' 
(Col). Fast Liberty site continues 
With first-runs until Alvin manages 
to get caught up on product ac- 
cumulated during flood. Nabe house 
doing fair under temporary policy 
and a pretty decent $1,250 Is in 
sight for current bill. Last week 
•Old Man' (20th) and 'Don't Gam- 
ble' (RKO) around $850, faTr/^lh 
five days. 

Nixon (Eilanger) • (2,100; 65-83- 
$1.10-$1.65)— 'Ziegfeld' (MG). Rpad- 
show flicker opened Sunday night 
(26) with bang. Looks- set for 
healthy first stanza and should have 
no trouble lasting out the three 
weeks house ha,tf been tentatively 
contracted for. Swell campaign 
put on by exploitcers. and class pre r 
miere was direct result. 

Penh (Loew's-UA) (3,300; 26-35- 
lOr-'pettlcoat' .(MG). Not quite 
strong enough to staridoi) itfi^ovyn^ 
and Hlipping TTouse " into tho' ooi- " 
druma at $f»,000. Last week 'Pine*- 
(Par) above average but not spec- 
tacular at $12,500. 

Stanley ( WB) (3,0C0; 25-40-65)— 
'Unguarded Hour' (MG) and Bowes 
amateurs. Picture 'liked - but the 
tyros arc bringing, the business. Not| 
up to last visit here^ when Bowes 
troupe collected around $33,000. but 
still plenty healthy at $23,000 and- a 
chance for even more than that. 
Last week 'El Dorado' (MG) and 
stage show headed by Block and 
Sully on the right side of the ledger 
at :$lft,500. 

Warner (WB) (2,000; 25-35-40)— 
'I'lne' (I'ar) (2d run). Here after 
week at Penn and by cofnpavlsoa 
doing much bettor than at latter.. 
Prospects are bright for. $5,000, swvlt 
take hero and particularly with- a- 
h. o. picture.. Last week 'Bride 
Arc Like T hat' (F Nj and 'Preview' 
(Par), n.s.ii. at $4,000. 




34)— 'Le Prince Jean' and 'Je voua 
Aimerai toujours.' Looks like $6,000. 
Last week 'Baccarat' and 'Ccup de 
Droit/ $5,000. 

Imperial (Ind) (1,000; 34)— 'Secret 
de Pollchlnelle' and' 'Mile. MOzart/ 
Back to double first runs; $5,000, 
which will be very good* < 



12 



VARIETY 



Wednesday, April 29, 1936 



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THE KEYSTONE OF YOUR FUTURE 





fAireTV'V I.OJTDON OFFICI!> 
1 t. Martto'f flxw, Trafalgar Square 



INTERNATIONAL FILM NEWS 



. Telephone Temple Bar 5041-SO4* .. 
Cable Address: VARIETY, LONDON 



13 



45= 



Pay Your Engfisb^Taxes 



. . - London, April 19. 

' With JCngland «,bput*the only spot In the world where vaudeville 
fg still * thnvfairlnduftipr, the local authorities and their showmen - 
l^fcesmett contend It Is time «ome of the importees realized they 
C<&^ iMhWtoW to sa country that elves them a good living, 
v Income £iu£-'kiw «ltwy» been a bugaboo for foreigners. They 
tjjwneboW tlMnJMfcey Ought to be immune from the burden. Whether 
'toey tigbt ee -wjong; does toot matter.' The important thing is 
'ttfft 'the v £bgllsifii compels everyone to pay tax who is earning 
/money ifr-thls : country* 

The - fituatibn was once so serious that the English Government 
:^af conjslderlhg the advisability of collecting tax at the source, ' 
which wotitd fiavo been a very serious thing for foreigners. 
• irately there have been a number of performers Who cleared out 
without settling' their tax Mils. <- 
; This only inalcea i* vory bad for other Americans who are good 
-payers, and /Who want to come back. 



Madrid, April 17. 
Of the six films now running here 
four are American. M»tro has two 
of the four, RKO and Paramount 
have one each. 

Callao theatre is featuring 'China 
Seas' (MS), Capitol has ' roadway 
Melody of 1936' (MG), Madrid- 
Paris has Par's "Milky Way' and 
the Avenida's playing 'Top Hat* 
(RKO). Palacio de la Musica and 
Rlalto are playing 'Quien Me 
Qliiere a Mi' ('Who Loves MO 
(Filmfono) and 'Mornea Clara', 
both: local mades. 




Hollywood, April 28i < 
jjttltisn colony . well repre- 
B ented at the reception given by 
Mary PlckfOrd and Jesse Lasky fol- 
lowing preview of ?One Balny Af- 
ternoon/ junong these were Con- 
nt*: I^Pfno, looking, very smart in 
a hijack broadcloth suit with lapels 
Qf-«rjnlne rippling softty hack and a 
wi0 primmed, black straw hat. Ida 
LUplnO,: featured ;ln : the pic, was 
alii in- a black suit; bui very tail- 
■ 0 i& and weajrhiip a white* lingerie 
biflftse. ; Jttnry WJIcoxoh, , Rowland 
L : j^. ^d^Binnle Barnes were also in 



:|lejr#e:: Owen's. ■ makeup 'Sul- 
ci^ .Cltitf is. something 'talk 
about ' He p?ays-afi old man with 
sideburns, sparse white hair and 
wrinkled hands and face, with very 
bushy white eyebrows. .:■ 

.rfobile Basil Rathbone Is away on 
location; in the desert with the 'Gar 
d& of Allah* company, his wife is 
having, the house redecorated. 

;*tajor Claude King is playing the 
-of George Washington; in 
Metro's 'Servant of the 

Pebple^ 

liberie ' idberoh, David Niven, the 
'Frosty Lloyds • and Edmund Gould- 
IQ&aroong the Britishers present at 

.t^:;iJM'A\L%emmle- dinner at the 
A'&Msa'.aaor. 



Spanish-Argentine 

Distribution Deal 

Madrid, April 17. 

Hispania Tobis, distrib for Span 
ish productions of C.E.A., local 
nlrner, has reached an agreement 
with Argentina Sono Film, gaucho 
producing and distrib outfit, to sell 
its product in Spain. 

Similarly Sono Film's output will 
be put out . by Hlsp&nia Tobis In 
Spain. First Argentine celluloid to 
be distributed here by Tools will be 
'Puerto Nuevo' ('New Port'). 



SCHLESfliGER TO N. Y. 
TO SETTLE WITH 10EW 



Pix in Madrid 



TAB REVUES IN 



Australia's Censor Says British 
Films Need Closer Watching than 
Amercians; 




'ROBBER SYMPHONY' READY 

Concordia's 1st Pie Cost $400,000, 
No Stars — Chappell's In 




G- 




Capetown, April 28 
I. W. Schleslnger is en route to 
New York, with his purpose un 
announced. 

Understood here that he is going 
to hold some conferences in New 
York with Arthur Loew, head of 
Metro's foreign department, in an 
attempt to reach a reconciliation on 
the current market situation. 

Metro sued Schlesinger's i' South 
African theatres, which operates 
practically all the' show business 
down here, to break' a five-year film 
option. Suit was settled out of 
court with Metro gaining the vic- 
tory and Schlesinger voluntarily 
cancelling the contract. Metro im- 



Londoh, April 19. 
Shortage of feature films, and. in 
some cases squawk, from the 
Cinematograph Renters Society that 
suburban deluxers are giving their 
customers too much entertainment 
and thereby hurting the film Indus- 
try as a whole,, has led the Hyame 
Bros., who cater for the flesh side 
of the Gaumont -British cinemas, to 
experiment with a new policy,. 

This is trying out of a full revue, 
lasting around two hours, which 
means abandoning of the double - 
feature- policy, and using one fea- 
ture, a newsreel, and the slightly 
condensed revue. 

Such a, bill can. be. run . through 
in 3% hours, instead of four hours, 
which, the suburban customers are 
how getting. 

New policy will also counteract 
the shortage of vaudeville names, 
as most of the touring revues rarely 
have star names, relying mostly On 
scenery and femme appeal. 

First class revue promoters are 
elated at this experiment, as it 
gives them a new field of activity, 
which they have not hitherto in- 
vaded. 



London, April 19. 
Concordia Films, Ltd., indie film 
company, has its first epic, 'Robber 
Symphony,' a musical, ready, for 
trade -showing. • 

Picture was made by Friedrlch 
Feher, German producer, and car- 
ries no. star value, with Tracy and 
Vinette, .American vaudeyillians, 
featured. It took over a year to 
make, and is claimed to .have cost 
over $400,000. 

Company ran short of cash before 
completion, with Chappell's, music 
publishers, who Own the film's mu- 
sic rights, coming to the rescue. 
Trade- show will be at Queen's Hall, 
known as London's ritzy concert 
recital hall, for which the hall had 
to be especially wired at an esti- 
mated cost of. 110,060. Chappell's 
are the lessees, of Queen's Hall, 



Mexican Prez Makes 
Promise of Federal 
Aid for Local Films 



Iftp^y-Sta^ -mediately - -thereafter — started -to- 



ttMe'spearlng bull -frogs on the pond 
of?hii : l!tfaiibu Lake place. 
£.MoUy ' Lanibnt has completed her 
' "^'^Jjary of Scotland.' 

ft Treacher on loan to Hal 
Studios. 

lynn backing- Jim Stuart, 
. .. Jpn< champ of 1928, who is 
^j^Jfiffg ; as an electrician at War- 
iter4i?f6r the Olympics this year. 
. .^Bonild Colman, working on 'Lost 
H<tr&on/ v was the first actor to 
' ffij&ve ■; ;ihto Columbia's swank- new 
(jlf^teg^rooms in a very moderne 
on . the . back_of th e. Jot.. 




BIZ ON SLIDE 
BRISBANE'S OKAY 



S-*flney, April 1, 
Sz is not feo r hot just. ,now. 
ity of jack will be to circulation, 
however, and managers are 
Isfled to wait. .. 
^Mutiny on the Bounty' (M-G) Is 
$>out the best, with T bream Too 
Much* (RKO) doing nicely on 
femme. ^bijz ; . 'Rose of the Rancho' 
make out okay, 
'#ipie^th%jCacifi^--th8;t the':, star is un- 
lJ#6w^-herei: '^lyia^^ttf^RKO) 
¥' fc- floppo • arid g.o^s<out -ifiifo : week. 
'Queen of Heaiits' (At*)- tomes : in. 
'E^pade' ; <'aitQ)':'j»eS-r-ottt' "ifn'dlrily 
-after a. long run, w^ith 'Next Time' 
Wj reDlaclng.. 'Thanks a.. Million' 
CVvB) also goes out this week with 
Magnificent Obsession' <U) follow- 
ing In. 'Melody Lingers On' (UA) 
18 1n~~tor. two weeks, "and then makes 
"W for 'Modern Times' (UA), 
THe street Singer's Serenade' (AD) 
did not do: so well and was re- 
placed hy 'Ball at the Savoy' 



Melbourne;: April 1. 



.i f°me class pix are playing here 
— JMS- week,^ ^ with bir-t^^ii «eUdr 
ywrent shows include 'Milky Way' 
;5 ar > 'Sanders of River' (UA) 
tome Out of Pantry' (BD)i 'Wed^ 
«ng ^ Night- (UA), -Mutinir. on 
f^" ty ' (MG), 'Page Miss' Glo'ry ' 
•b if Broadw ay Gondolier' (WB), 
" e . tu j; n of Peter Grimm' (RKO), 
na B ' oad\vay Melody' (MG). 



build here. 



SONGWRITER SUES ON 
BRITISH FILM TUNE 

r i - ; — 

London, * April 19*. 

Cecil Films, Ltd., is shortly to 
defend a writ issued against it by 
songwriter "Sd'nny ^Miller. 

Miller, who had a contract to 
write songs for Cecil's first, 'Publio 
Nuisance No. i' for $1,000, says he 
was told, that his numbers were not 
suitable and would not be used. He 
was given $500 in settlement, he 
claims. 

But when the film was trade- 
shown, Miller says, he found that 
'Between You and Me and the Car- 
pet,' a song .he wrote, was' still, in 
the picture and' credited to Vivian 
Ellis and Val Guest. 

Joint defendant's are also Ellis, 
and. Guest, and Victoria Music Co., 
publishers of the song. Victoria is 
aflQHated with Harms, of .New York. 

ParAreeakA^ 
Ban on 'Klondike Annie' 

Sydney, 

Australian censor s 'have banned 
•Klondike Annie' (Par), newest Mae 
West film, without expressing any 

•reasons. . 
Paramount has appealed the .deci- 

sion. 



XEVY WITH DISNEY 

London, Api'i'l 19* 
William Banks Levy has been ap- 
pointed special representative of 
Walt— Disney -ProdV Ltd., -for Eng- 
land and the continent. 

Special duties are to work on 
sales promotion tieups for the 
shtvts. 



Mexico, City, April 28. 
Federal' government aid to the 
national film industry, was promised 
by President Cardenas after his 
visit to the new studios here, the 
largest in Mexico, of Cinematografica 
Latino Americana, S. A* (Clasa), 

President said making of pics in 
this country must be. encouraged 
and assisted as they are a good 
advertisement for Mexico abroad. 
Especially favors making music 
and sound scenic and folklore pics 
and those that depict Mexico's so 
cial and economic progress, 

Various federal government de 
partments. are drafting a program 
for aiding the film .industry, which 
is soon to be submitted. 



REUNION'S BEMAKE 

London, April 19 
-Reunion Films goes into produce 
tion late next month with an Eng 
llsh version of 'Liebesmelodie,' 
continental romantic comedy with 
music. 



Americans In London 



liane-Haidin .London. Jtegit 

Berlin, April 19. 
Dane Haid, German film actresa 
who recently played in a British 
film, is shortly to make her first 
appearance in London leRit. 

Play is tentatively entitled The 
Hoffman Scandal." and Is to oe pro- 
duced at 'the Embadssy.. 



London, April 19. 
Russell Swan due here April 27 
for a month at the May Fair hotel 
cabaret. 

Doris Niles and her husband. 
Serge Leslie, spending a week-end 
with the Charles Raymonds at their 
country house at Ascot. 

Three Music Hall Boys due back 
here in October. 

Rex Harrison just back from New 
York with a present frorri Evelyn 
Laye to Henry Sherek. 

Entire Francis Mangan Grosvenor 
House cabaret booked for Monte 
Carlo, goes there early in May. 

Larry Adler due back here in Sep- 
tember, to line up his own unit for a 
road show. 

Morton Downey, coming here. 
Sails from New. York May 6 and 
opens at the Theatre Royal, Dublin, 
May 18, then the' Palladium, 

Fay Marbe being asked for back 
income tax. Goes back to 1926. 

Gilbert .Miller bringing over 10 
American players for cast of 'Boy 
Meets Girl'; production due here 
ea rly in J unfit. 

Jean Gabriel poumergue. French 
painter, making a portrait of Claire 
Luce. , 

Cliff Fischer Off to Paris to see if 
he can .locate a few .novelties for his 
various casinos. 

Diamond Bros, playing their nth 
return visit at the Dorchester hotel 
cabaret, This trip it is for a fort- 
night. 

Vic Oliver showing his mother 
around. She .finds London some- 
what different from native 
Sweden. 



Palladium management anxious to 
get Forsythe, .Seamon and Farrell 
for the opening of ihe vaudeville 
season June 1. 

Dave Burns weekending at .Taf-k 
Waller's seaside house In Brighton. 

Jack Arnold, the only American 
in the cast of the Sunday show. 



Bride,' at Arts Theatre 



'Unquiet 
Club. 

The Edmon Ryans looking for a 
new apartment. 

Ben Goetz dining with Paul 
Soskin at the Savoy, and clinching 
a deal for Metro product to be shot 
at Soskln's studios. 

Senator Murphy in a slight book- 
ing jam, Fosters' Agency claims it 
waff responsible for four of the 21 
•weeks he booked in London through 
the Charles Tucker agency. 

Dave Bader has Billie Houston 
(Houston Sisters) under contract 
for film work. 

Borrah MincvJtch will be the 
opening attraction of the Palladium 
vaudeville season. Plays .week of 
June 1 only, as Bebe T>anlels and 
Ben Lyon are already .signed for 
the next fortnight. 

Gene Sheldon resting with a torn 
muscle, but ready to resume work 
soon, 

Gordon and Revel and a bunch of 
American chorines sampling matzos 
in Kahn's restaurant. 

George Barnett, pres. of Modern 
Distributing Co., now in London as 
a- part of his six months tOur round 
the world. 

" Noah Berry "on" a" flying" trip" to 
Paris and only stopping to get the 
next plane back. 

Raymond Batrd's father here to 
arrange more London bookings for 
his son. 

Three Swifts being paged by 
Hawy-^-F-oster- in~ Pari^ , while— they- 
are on the ocean bound for Amer 



Sydney, April 28; 
Cresswcll O'Reilly, chief censor, 
lias issued to the government his 
report covering commonwealth film 
censorship for 1935. Censor again 
attacks British films, stating that 
English producers are still under, 
the impression, that no film is worth 
production unless It' drags in a 
shower, bath, or bathtub scene. 
O'Reilly Baid that the .indulgence of 
this childish oJbBesslon inVoJves the 
risk of losing important and essen- 
tial dialogue, , and that two typical 
examples were 'The Tunnel* and 
When Knights Were Bold.* Says 
that ritish films are going back to 
the unenviable position of . 1931, 
when the percentage of such films 
rejected was about twice aa great 
as tbpse of American origin. 

Censor also points put the per- 
centage of films, imported from all 
sources, that have been passed with 
eliminations was considerably less 
in 1935, hot quite 24%, as against 
an average of 40% for the preceding 
three years. 

In ' making its decisions; censor- 
ship here, .is governed by the terms 
of Regulations 14 (imported films), 
which provides .that n» film shall be 
registered which, in the opinion of 
the Censorship Board, or an appeal; 
In the opinion of the appeal censor: 
<1) Is blasphemous, Indecent or 
obscene; 

<2) Is likely to be Injurious to 
morality; or to • encourage or incite 
to crime; 

3) Is likely to-be offensive to tho 
'people of any friendly nation; 
.; (4) Is likely to be offensive, to the 
people of the British Empire/ depicts 
any matter the exhibition of which 
is Undesirable in the publje Interest 
• In 035. there were imported info 
the commonwealth 1.57C standard 
films Of all classes.. 
United States, 1,034. 
United Kingdom, 443. 
Other countries, 99. * 
These filmB were dealt with as 
follows; 

Passed without eliminations, 1,380. 
Passed with eliminations, 161* 
. Rejected in first instance, 3&» . 
Feature 'films: 
United States,' 353. 
United Kingdom, 123. 
Other countries, 5. 
Censorship as follows: .. . 

Passed without eliminations,. 335. 
Passed with eliminations, 
Rejected in first instance,; ii;V; 
The appeal' censor dealt with.! 33 
appeals lodged by the importers, 



and result was: Rejection)^, nine 
upheld, 19 dismissed; alteralloiaBror 
eliminations, four upheld One ; /dis- 
missed. 

Censoa* mentioned that the -stand- 
ard of imported advertls^g j had 
improved very much, and t^O^YCjjirs 
had passed since any;'app^Tfh1ad 
been lodged against rejection^ of 
any advertising. 

Percentage of final rejections In 
comparison to 1931-1925 regarding 
British and American films fl'hows 
that in 1H21 American averaged 4.8, 
with British 8.7. In 1935 American 
i averaged 3,1, with British 6.5, 



Al Trahan gradually getting his 
Hitler debt back. Was ?2,000, and 
is now down to J4Q0. 

Bubbles Stewart and Sisters in- 
tended to. go home in June. Now 
booked an extra four weeks with 
Associated British cinemas. 



FOX FINDS OUT ABOUT 
POLITICS IN SPAIN 



• Madrid, April) 17. 
Fox Movietone screened the open- 
ing of the new parliament and. 
swearing in of deputies, a first time 
for local- newBreellng. But the 
event was not without its little in- 
cldentKi ' 

String of spotlights were 
stretched across the chamber and, 
as prominent deputies passed hy to 
shake hands with the speaker, 
lights were turned on and shooting 
done. Cameraman had orders to 
Jake_laU the., biggies, hut he- over- 
looked Largo f>aballero, Socialist 
rnncd man, and GoTTZaletr-Pcn a, an* 
other., prominent Socialist, so the 
Socialists howled and explanations 
were forthcoming. 

When tho Communists came by, 
they raised their clenched fists— 
their salute — as the spotlights went 
on and the camera reeled* 



14 } VARIETY Wednesday, April 29, 1936 

• ■ ■ / , - - 







HELEN WESTLEY 
HENRY STEPHENSON 
SARA HADEN 

a DARRYL F. ZANUCK 
20th Century Production 

Presented by Joseph M. Schenek 

Directed by Sidney Lanfield 

Associate Producer Kenneth Macgowan 

Screen play by Bess Meredylh and Gone- Fowler 
Based on n story by F, Tennyson Jesse 



i 

I 

V 



%fedne»da;^ AprU 29i 1936 



FILM REVIEWS 



15 



CAPTAIN JANUARY 

(WITH SONGS) 

Sftth Century-Fox release of B. G. DeSylva 
niiductlon Stars Shirley Temple; features 
«nv Klbbce. Slim 'SummervlHe,. Directed 
W* -a)«*Jd Btjtlflr.. . '.FrA»w Mrs. Laura E, : 
'wtebMriB' novel, • adapted' PV Sam Hellman, 
'oSd*s Lehman. .HarfJ»'. Togend. Songs, 
lESr PoliocK, Sidney Dy Mitchell. Jack Yel- 
iati camera, John Sel ; .dances,.- Jack 
^■Xfcftlitie* iwst* director"/ Ad Schaumer; 
WBBlcal director. Louis Slyere. At Capitol. 
$™T.7 week April 24, Running time, 

%J? iT> *'. .-. . Shirley Temple 

B> January. , ... ...... . • -Ouy Klbbee- 

Captain Naar,nv.i. Hm Summervllle 

*Sry MarannlU* •"• ■ • • •■•i1 n " Ji ttn S 

Suit • Hoberts. Buddy Ebsen 
i'rttha 'Morgan. ......... ..v.*».Sara- Haden 

BUza Croft. . ; Jane Darwell 



cyrll Morgan..... 
Mr*. John Mason, 
jpbh Mason :..r..-. 
Deputy .Sherl ... 
Old Sailor ....... 



■ . .'.Terry Tucker 
... .Nella Walker 
.'.George Irving 
...James Farley 
SI Jenks 



Okay film fare for. the family tirade 
a ad generally. Wholesome, Cinder- 
elli stuff fortified . by the • winsome 
moppet, this Shirley Temple starrer 
rinks with -her most potent b. o. 
entries. . Runs the' .«amut of. the 
emotion's with the rusilal song and 
dance trimmings. There are three 
songs and as many^ dances, 
i 'feuddy DeSyiva and. David Butler 
who have . produced;' and directed 
most of the Temple -pix . seem to be 
a surefire production combo; giving 
this simple seafaring, story a' wholly 
satisfying setting. : ... The obvious 
twists are made highly palatable, 
even unto the finale with the sud- 
denly discovered aunt and uncie 
buying the tot a yacht; and spotting 
Guy Klbbee, Slim Summervllle, 
Buddy Ebsen and Jane Darwell on 
board just. to . All the childish void 
for the homely sea folks With whom 
the youngster had been reared and 
later parted.. 

• Kibbee ajid Sumtoeryille make a 
scfappy Damon, and ; Rythlas combo 
sitftnd out In the screen delineations. 
DtQUr and somewhat irascible their 
affection is deep-rooted in a com 
mbn love for the: rbaby whom Kib 
'tfffc had reared iihtH a meddlesome 
femme truant offlfcer started a scare 
W their midst... • " 
". . Ebsen, who hasn't strutted his 
engagingly gangling and tou sle - 
haired ' personality since Metro's 
♦Broadway Melody,' is Shirley's 
tapsterlng . vis-a-vis. He plays a 
quasi-romantic assignment opposite 
June Lang, a nice- looking ingenue, 
£8.. -the -Village schoolteacher, whose 
manner of speech' arid : address dis- 
tinguishes her even , more than her 
(harming personality. 
-. Sara. Haden is the femme men- 
ace; such as it.is. . Si ^enks, tooth- 
lej&s zany of ari "did. salt, makes much 
& . bi s bit;. Jerjjy Tucker is the 
graant officer's f|^sh;neph.ew; Jane 
j&roMM .milksfh^feWiaow Croft as- 
fPiihetit, ahji^ine^rest of the bits 
Srs^Cualliy- effective*.., i. ; ,.. .-?-? 
A «er . "u^UaiL : Shirty Temple, wins 
.teinXpn the. &na the 

accentuating her talent with 
'GMflsh - Ball r ! .lTb& Right ' Somebody 

mmfo&ZW&*t ®Wi first 
Mdtfeei^ wtf h wttfeh^he film opens) 
'^TOi^'iyery ,: gbp'd fcohs&rise trio, (with 
Wbee i- -and ; $uhirt».erville)' doing an 
'LVCia^k^mniermoor^ 
**p%tie> kjttiet gets I'jt some of her 
HB^.^tUi^.^n1b^fl& kldding'the 
jKptSjfor th^arla, aifid; >t the 
StfBie:: ^me)*lWptf|^i.n^ legi^m'ately. 
. .... - . .".^eif • 

e Amateur Gentleman 

V.'Y- (BRITISH MADEjt:'* 

ucTJnlVe!d 'Arciisia release- at. a Marcel Hell 
ftfmV production for-.' Criterion. ' Stars 
Douglas FalrbanttB^s*^ fillssa-^andi 2 *-tea- 
\W6b Gordon -Hai-ker.' Dli-scted., by Thorn 
pn -Freelana; -i-'rom novel . by .Jeltery Far 
nol;"' aaoapjEatlon,.- Clemence- Dane; Dance 
;irrangeWenW . Quenttn Todd;; - camera. 
GfinXher.-Krainpl^-fUm.. editor, Confad von 
-Mo> t : >t.R°X>V-N» X.. week Apr" '3«. 
'-H^ipl^-.anie.- lk» alteitfes.'> A Vi . - 
Iwrnabas BHi;.CyVs-».;.'.'P0MelB.8' Fairbanks, .Jr, 
|*ay/:dleone Meredith:.' . .i , . .JSUsss; ■ Land: 



effeminate actions of the English 
fops of the early 19th century. 
^ Final Windup, ^y^len Fairbanks 
drops his masquerade as . a gentle- 
man and shows Basil Sydney in the 
true light of a murderer and thief 
is a surprise only . In the crudity 
with which, it . was treated here 
Fairbanks could have given the 
part of the son far more action 
had the direction and photography 
permitted; his bare-knuckle fight 
was. one instance where both the 
direction . and photography con- 
spired against him. Basil Sydney's 
unnatural portrayal of the villain 
also hurt. Miss Landl is never seen 
■ULi favor * ble »Sht, nor is Hugh 
Williams as a dissolute playboy of 
the era, Frank Pettingell as' the 
wronged old pugilist, and Gordon 
Harker, his pal. 

'. There are a couple of mass ball- 
room scenes in the film, the partici- 
pants, gliding through , the waltzes 
of that period, but it is here that 
the prissiness of . the male extras is 
a bit too strong, though that im- 
pression is probably the fault of the 
dances. 

Heavily accented English Vocal 
Inflections of some of the cast also 
makes the film: doubtful for Amer- 
ican consumption. Caught froth 
halfway in the theatre, some of the 
dialog is unintelligible. Scho, 

Special Investigator 

RKO release of Cliff Reld production. 
Stars Richard Dfx: features Erik Rhodes, 
Owen Davis. Jr., Margaret Callahan; Dl- 
rected by Louis King. From novel by 
Erie Stanley Gardner; . adaptation, Louis 
Stevens, Thomas Lennon, Ferdinand Sey- 
her; dialog director, Lynn - Shores; editor, 
George Hlvely.; .camera, Edward Cronjager 
At Rialto, N. Y., week April 2-t, '30. Run 
nlng time, OO mfns. 
Bill Fenwjck, 



fcBen.: 

iChtfhei/ter. 



I 4 ... . 



Land! 
Gordon. Harker 
viDaslI Sydney 



4 Ronafd M^redtth'i^. . Hugh Williams 
»^ • Hunsfen&ri vv'wbW. iJrehe Brown 
», •Marquess^ of -.'Camberhuicst' . 
««•&:>•• • ' Alhole Stewart 

PtUHne ^.r^awilje. M\& .i.i vi,\Corsl k Brown 
.woirgina Hunstanton.^ . MalrgiiVet Lockwopd 
; Wnii(: Tawnsend .... , ; , A nvEsme Percy 

gwener . . ... . : ;.; tank Bertram 

Tltt; Prlncp- Regent" . . . ;v ^.Gilbert pav's 
«ohn. Barly:,, ... . . . ".v.-S-, . ^Fraiik •pctjjn'gell 

• •• ' ..~^vT~ V \.i 
^/This is the No. -1 effort of Doug 
Falrbank , Jr., : a hd M&rceL " Hell - 
Wftn as film production partners 
(Criterion), ,and- V 'The Amateur 
Gentleman,' starring partner-Fair- 
banks, well nigh fits the adjective 
in the title. It is an unexciting pic- 
turlzation of Jeffrey Farnol's ro- 
mantic novel of the same title, and 
only the Fairbanks name gives it a 
chance for .moderate grosses at best 

Picture bogs down in all impor- 
tant elements, most essential "of 
which are the screenplay, photog 
raphy and direction. .It somewhat 
holds the . pattern of pere Fairbanks 
old films, but little mote. The cos- 
tuming i s there, but the dash is en- 
tirely 'lacking. Instead, there's a 
♦v. 0 * 5 minutes of footage, and. in 
the few spots that the film might 
nave held interest, mediocre photog- 
" #V y ' nl PPed its orrportvfnities. 

•rue photography, in fact, distorts 
«f * a11 the Players, Fairbanks 
ana Elissa Landi especially. And. 
where the lensing falls to achieve 
Mils end. the direction evened up 
fn«ii r8, Paoe dra R s and in several 
ami P° Ints of the film serious 
acuon appears quite the contrarv in 
actual portrayal on the screen. This 
» nai-dly helped by the rather 



Virginia . . 

Denny Gray. 

George Fenvylck....;. 

Dutchman . . . /. ...... 

Cy Adams 

Plu'mmer ............ 

Selton ....... v ...... . 

.Tudy ................. 

Judge Plumgate. . . 
Dr.. Reynolds 
Perkett 
Larrlng 

Hiram .............. 



...... lchard Dix 

Marpuret Ualla'nah 
. ... . .VErlk Rhodes 

. .Owen Davis.. Jrv 
....... .-..Ray Mayer 

...... ...Harry Jans 

. . .Joseph Sawyer 
Carroll Nalsh 
......Sheila Terry 

, . , .J. M. Kerrigan 
........Jed Prouty 

..[..Russell Hicks 
.... Ethan Laldlaw 

Si Jenks 



Miniature Reviews 



'Captain January* <20t"h). 
Okay Shirley Temple starrer. 
'The Amateur Gentleman' 

(UA). Only Doug Fairbanks, 
Jr., name gives this chance for 
moderate biz. 

'Special Investigator* (RKO). 
Western with a G-man switch, 
but . still a western Richard 
Dix starred. 

'Two in Revolt* (RKO). Race 
horse, mongrel police dog, west- 
ern background and love story 
figure for moderate results.. In 
the dual class. 

'Price of Marines' (Col). Shy 
on story' for general appeal, but 
okay for kid and adventure 
trade. 

'Co mi ' Round the Moun- 
tain' (Rep). Standard western 
lacking names for draw; dual- 
ers only. 

'Hi Gaucho' (RKO). Argen- 
tine horse opera. For the duals. 



ichard Dix's name is the only 
thing that saves this one and it's 
doubtful that the. star can do much 
toward overcoming its shortcomings 
where the box office is concerned. 
On merit it "belongs on the double 
bills. 

Credits ; say it was- adapted from 
a novel by Erie Stanley Gardner but 
the scenario delivered by a trio of 
scripters is a typical western with a 
theme that's been done many times 
for the cowboy patronage except 
that it. noVir bears a light coat of 
G-man veneer. 
'■ G-man or not, . ,lx is a stock hero 
as the criminal lawyer from back 
east 'yi'hb goes to. a ranch to avenge 
the gang mui'der of his young 
brother. That-.his romance happens 
to be with the sister of the gang 
leader is the angle that complicates 
matters, as it. has done before. 
It works out -nicely with the 
G-men, in a midnight raid, kiilirig 
everybody, but the girl: That the 
G-man hero, winds up in a clinch 
with the gangster's sister, who has 
been someVch'stt;.of a gun moll her- 
self, "doesn't. seeM to matter. - 

•Dix makes as- nifty, a G-man as 
ever corralled a. bunch of outlaws 
single-handed, although he's not as 
strong in the love scenes. They're 
not believably written or predicated, 
which makes it even tougher for a 
star whose forte is action. Margaret 
Callahan has an equally tough tussle 
with her part, but she's a good- 
looking girl anii that's always in 
her favor. 

Among the gangsters are such ex- 
perienced' mobmen as Harry Jans, 
whose .previous shooting was con-r 
fined to the billiard room at the 
Friars, "anS: Ray Mayer, ex-piano 
fence for stolen melodies. Mayer 
has been around in pictures for 
quite a spell now. without yet re- 
ceiving a real' break in. the way of 
a part, but this is the first time 
out for Jansl (He'i also in.RKO's 
'Two In Revolt.') He makes his first 
appearance in a dirty pair of ranch 
pants, but they; couldn't take the 
collar away' from-him, which bodes 
well, sartoflally .at least, for the fu- 
ture. Xs gangsters they play second 
riiachine gun to the head outlaws, 
as personified by J. Carroll Nalsh 
{what a name for a Public Enemy!) 
and Joe Sawyer. 

t,ouis King's direction manages 
to keep things alive, for 60 minutes 
and the pace is typical of the aver- 
age western. Bige. 

TWO IN-REVOLT 

RKO relense Of Robert Sisk produrtion. 
FViitures .I'-lin Arledgc. Louise Lntlmer 
and- Moroni- dlMtn. Direi'tod. hy «lenn 
Trvon Str»rr. Bafl Johnson and Thomas 
Storev; ndaplullofi, Frank Howard Clark, 
Ferdinand Royher and .Terry Hutchinson; 
film editor. Fred Knudtfon; rnmera J.-w-U 
MarKenZle. At PHlnce. >\ V half double 
bill week .APi'll '?•<}• Running time, d 
mi tin. 



tairimeht of its kind and will go 
best before audiences that . like 
animals, racing and western desert 
backgrounds. Hardly strong enough 
to pet. any thing but dual dates. 

Story is rather thin. A colt is born 
at a racing stock farm, he grows up 
In the company of a police dog, 
finally gets lost on the desert, is 
rescued ' by the dog and, after a 
training spell, wins a big race 
That's all there 1b to it, boiled' aown 
to essentials.^ The love "interest Is 
borne by the young trainer, and the 
stable owner's daughter. It; is de : 
veloped along convincing lines- and 
played for good effect, both John 
Arledge and Louise Latimer turning 
in good performances.., Miss Latimer 
is a more interesting " type than 
ordinarily found in westerns and 
this is more of a western than any 
thing else. 

Probabjy would, be best to ,sell 
'Two in Revolt* as k racetrack pic- 
ture for fear it may be mistaken , for 
just another western. 

Harry Jans, long in vaudeville, 
plays one. of the rufflians attempt 
ing to swipe valuable horse flesh 
Does all right. Char. 



hair-lifting climax. What precedes 
this event is blatantly familiar to 
outdoor boss opera fans and none 
of it is particularly well told. Ap> 
parently, the original author intend- 
ed to weave his drama about the 
daring deeds of pony express riders, 
and then changed his mind. Switch 
was not a happy one. 

Director shifts from comedy to 
drama, with utter abandon. Much 
of the humor is forced, particularly 
a burlesque bull -fight that doesn't 
rate in a slapstick comedy. Failure 
to cash in more on Gene Autrey's 
splendid vocal ability is another 
weakness. When he sings he makes 
excellent impression, but when he 
turns thesplan, the results are nega- 
tive. Dialog is commonplace, which 
may be partly, responsible. Smiley 
Burnette, who gave promise of 
building Into a comedy type, doesn't 
get much of a break: Few laughs 
he grabs. are distinctly of his own 
making and not due to lines or di- 
rection. . Ann, Rutherford makes an 
acceptable heroine as the senorlta 
and ranch owner, though not exact- 
ly burdened with acting responsibil- 
ities^. Remainder of cast turns In 
routine performances; 'Champion,' 
the horse, rates top horiors. 

William Nobles' camera work is 
magnificent, both in action stuff and 
in catching picturesque outdoor 
backgrounds. Wear. 



Pride of the Marines 

Columbia, production' and. release. Fea 
tures Charles B'ickford. Florence Rice. Dl 
rected by D. Ross Lederman. Screen play 
Harold Shumate;, story, Gerald Beaumont 
film editor, Richard Cahoop; csmerfc/vBein 
jamln Kline. At .Globe. N. 'TF^ ^eeJKiAprll 
28, '30. Running time, Ci roTos, ■ . • 

............ Charie*-' Blckford 

Florence' 'Rice 

...Billy Burr'ud 

.Robert Allen 

.........Thurston Hall 

George McKa 

;War4 Bond 

Joseph' Sawyer 



Steve . 
Molly...... 

Ulysses. ... i 

Larry 

Colonel 
Mao. . . .'. . Y 
Gunner: . 
Tennessee.., 



John W 
(Horia . - 
Cyru" U 
Mason .. 
Crane ... 
\ndy ... 

D.MViM ... 

nil' 



..John Arledge 
!,Mi1?e- r-,atlnier- 
. ..Moroni f)Isen 
'. Km met Vogan 

Hnrry J*nfi 

.Murray Alper 
. .Max Wacner 
Ilhan Lntdlaw 



\ lioi-f-f a (If)? and a small cast 
n-uro in 'Two in Revoli" whifth is 
hnlf-west^rii and half of the race- 
track \arifiy. H morterau- emer- 



I 



EIN GANZER KERL 

('A Regular Fellow') 
(GERMAN MADE) 

Bavarla-Fllm-A.' G. production and re- 
lease. Features Joe Stoeckel and Hermann 
Speelmans. Directed Toy Carl Boese. Screen 
play, Walter ' Wasserm'an ;". music, Hans 
Carste. .. At the -70th St. Theatre, N. T., 
week of April 24, '30. Running - time, 02 
mlns; 

August Bolle. . , . ... ., . ... . . . .Joe Stoeekel ; 

Minna Bolle., ............. rika Glaessner 

Orete. .'.v. .. ........ .Lien Dcyer 

Manfred .......... v>. .Otto Eduard Haaea 

Karl Grosse. .......... Hermann Speelmans 

Anton Puschel , .Willy ^chur 
Baron V. Petersen. . . .Hubert " y» Meyerlnck 

Oily Rlvello. . Genla NlkoIaJeWa 

Mutter. Puschel Rodrv Klrchner-Lang 

Prokurlst .......-....> ... .Walter Steinbeck 

Konsul Bergen , r. Phlllipp Manning 

Krause ...Albert Spenger 

Otto ..........Hans Rlchter 



. Flirhsy yarn throws .the swltc i 
on this flag- wayer, and. pretty ; we] 
sidetracks' it down the kid and : -aiS'i 
venture route.- '*'/" ''- .-'- •; 

Things, get off on a.juve (and'for 
adults unbelievable) tangent Wif&Tly 
when Charles Blckford, as SteVe 
adopts an orphan (Billy BwriibV> 
and quarter* him in the marihe 
base. Adoption of the youngster 
cues In visits to parades, battleships 
and other military paraphernalia. 
Also facilitates a meeting with Molly 
(Florence Rice). But when. 'Molly 
decides to marry Larry, playpd' by 
Robert Allen, and adopt the'-brphan;. 
ho better fate is found for- Rick': 
ford than, to ship him off on'; vbj&t-' 
tleship where he's last seen "jpjjr,-' 
iirfe over the-maririe's motto^sempeV 
fidelifi' (ever, faithful).' ... 

Bickford fits a leatherneplc- .unl»' 
form neatly,' 'but Tride s of •'thfcyMa- 
rlnes' provid^V'tio showcapp'for'him. 
Billy Biirrija ''puts up'.ari.^^rpeiv 
formance'ia^" 'the ' orphaS \ A&^'draws 
as- much-'fobtage ~sui. anyb^Siy+^Flor- 
-en'fee Rice and RobertiA.VIeiifxiSap'e seen 
chiefly in stereotype ArpJ&eS with 
choppy dialog. Film is ^y^n;com- 
edy. What there Is 6i'.lp:tsi pro- 
vided by George. McKay, Ward '. Bond 
and Joseph -Sawyer. , v \ 

Patriotisipft V^nd military photog- 
raphy appear to; be mainly a mjteans 
of cHanglh'g. pace and framing^ a 
background. As integral elements 
of "the film they figure very Wt'tje* 
nor is the photography of flags, 
parades,, etc./.. more than a .stock 
catalog of. : a : marine base. Edgal' 

Comin' Round Mountain 

Republic release of Xat Levlne produc- 
tion. Features Gene Autry. Directed by 
Mack Wright. Screen play, Oliver Drake, 
Oorrell and Stuart McGowan: original by 
Drake; camera. William NobleH. At Fox. 
Hrooklyn. half of double, bill, .week April 
24. 'SO. Running time, 00 mlns. 

Cfene Gene Aulry 

Dolores .Ann Rutherford 

Frog. Smiley Burnette - 

Matt Ford;. ...'.'.;......'.'.....'. .Rov MaHon 

Champion .- Champion 1 

flnldwell Raymond . Bmw'n 

Slim ..; Ken Cooper 

Hutch. . Tracy Lane 

Marsha II Robert cKenzie 



V 



Shorts 



'A thril! for thelma 1 

Metlerette 
20 Mins. 
Capitol, N. Y. 

■ - . Metro 
This Is No. 4 in the 'Crime Doesn't 
Pay' series which Metro so far has. 
produced into strong featurette ma- 
terial. If there were enough sturdy 
^shorts of this- Calibre turned put it 
would automatically solve the 
double feature problem, for MG. 
seemingly puts more thought , intoi 
and gives more production attention 
to its shorts than is . the case with 
some :of the other studios. 

Although part of a aeries, each 
item is a sti'ong dramatic subject in 
itself, supposedly a* case history. 
The 'Crime No Pay' label gives It 
some sort of moral substance and 
the manner bf presentation (al- 
ways ' preluded by. the MGM Crime) 
Reporter interviewing the warden or 
some high police official) tees it oft 
nicely. 

Richard Goldstone is credited for 
the^ original, Marty Brooks for the- 
very competent screenplay and Ed 
Cahn for the equally worthy direc- 
tion. Cast is anohym'ous, however, 
although likewise worthwhile. Rob- 
ert Warwick alone Is recognized, in 
the police captain role.. The thrill- 
seeking Thelma of the title and the 
renegade. youth who leads her astray 
are very good and suggest future 
film promise. 

As with the others in the series 
the daring exploits of the juvenile 
crimesters are presented; then the 
climax ; of how the law invariably 
bests them, trips • them, traps them, 
and they wind up behind the bars 
paying the social debt. This means 
always the unorthodox 'Unhappy' 
ending for the central characters, 
but the general treatment, , in tot 
is completely audience-satisfying. 

Abeh 



Comedy and music have been, 
added to this western but the extra 
trimmings fall to save an Implaus- 
ible story. Dlrf»<-tor and must of 
cast have hot helped it over the 
air pockets either. Its most profit- 
able feeding ground will be on 
dualers, and then secondary. Also 
lacks name draw. 

Western horse race., over a rough 
10-mile course- brings the film to a 



(In German) 

Superior comedy so far as the 
Teutonic route is- concerned, but 
without potentialities for anything 
beyond that. .Yarn Is. a strictly 
German version of a concoction 
that's gone through countless comic 
variations— the . blase young fellow 
who sets a faltering business right 
and walks off with the boss' daugh 
ter.. Hollywood Won't . see anything 
•here,- although : those' who speak the 
language of the Vaterland .should 
find it several notches" ; 6vej? par. 

•iCarl Boose's direction .is aces 
Alternation of comedy sequences 
with purely developmental material 
is neatly executed, and the pace 
trucks along amiably. More shear- 
ing might have, been healthy for the 
LY S A circuit, but considering that 
general trade isn't expected in all 
likelihood, the job will get by on its 
92 mins. as, is. Not the least among 
.assets wlll.be the title 'Eln Ganzer, 
Kerl.'. 

Competent cast. -fa headed. up by 
Joe Stoeckel • : ajj -.' the ' owner ' of a 
sausage" factory;' and - Hermann 
Speelmans as the epeky -young lad 
he 'hires- to M^alght'en .out his 
affairs. Footage about evenly divided 
between the two. and well utilized 
with a broad comic dialog that will 
register'for a tattoo, pf. bellyla'ughg. 
Erika Glaessner, as the socially- 
aspiring wife, of the sausage tycoon, 
is another contributor to . the 
chuckles with a good burlesque 
^hariacterization. Lien Deycr is the 
sornewhat Icy daughter whom the 
.'R'eguliir fellow' thaws out. Does 
okay. ' 

'Camera .work and mounting are 
up to snuff, the former being 
notably without irrelevancies from 
the U. S. point of View. No English 
titles at thitf house. Edga. 



ROBERT BENCH LEY 
'How To Behave' 
Comedy 
10 Mins. 
Capitol, N. Y f 

Metro 

A pip talking short written by and 
starring the journalistic comedian. 
Benchley is so good as a mugger 
and reads lines with the timing and 
comedy finesse of an expert that 
the 0nly t reason he doesn't make 
more pictures must be because h0 
doesn't want to. ; 

This is 10 minutes of easy-going, 
effortless spoofing of the etiquette 
problem. Nobody in pictures has the 
comedy writing twist that Benchley 
displays and, what is equally ex- 
ceptional, nobo.dy among the char* 
acter comedians has the droll re* 
straint and suffering bewilderment, 
that he projects. It bars Benchley's 
Academy prize-winning short, 'How 
to Sleep.' 

Various social incidents are staged 
with first rate production values, 
Which! -intensifies the value of the. 
short."' it's a cinch for the best the- 
atres.'' Larid.. 



^Inheritance in Pretoria 

(GERMAN. MADE) 

Bnvorla-Fliro-A. 0, production and re- 
lease.. Features Paul HarcmaiJ. Charlotte 
Su»a, .Gjustaf tlrucndgenHi -Paul -lHerickclH. 
Directed . by • Johunnew ' Meyer. ■ '■ fclor'y by 
Walter Watisemann; muaJc,' Hana ' Ciimic. 
At ther..7Wh S(.;' U..J., week April ij, "Mi. 
Running time' 05 mlliH. ' >'. 

Uernhard FroderSen ,> '. . ...Paul Hiortmann 

AgncH. Heine tfjau. . . . . . i . . .CharlOtto Suna 

Hetermnnn, ProKuriot. ...... .Paul Hcnckels 

Admiral WiClhftu«r Agrien' Voter . 

Dr, Phllipp Manning 

William Hpencer Mrix Weydner 

liuKfn ScliHebach GUnlaf (iruendgenn 

Inea ; . .Lllo .-Mueller 

HuhH Joachim Foerater. .Kurt Ve^permann 

Kapltaen Iluncmnnn Walter LnntZHCh 

Georg Miller Kir-hard R««vy 

Gehelmrat Kllnger.. Phllipp Veil 

Mlly Clausen Klta BenkhOff 



THE JONKERS DIAMOND' 
Pate Smith Short 
10 Mins. 
Capitol/ 

Metro 

Dandy dramatization of the Jon-, 
leers Diamond, which a titular foot- 
note. expla'ns is re-enacted with per- 
mission of Jacobus Jonkers, Harry 
Winston, the N. , Y. diamond mer- 
chant who bought the famous bau- 
ble for $1,000,000. and Lazarre Kap- 
lan, his expert diamond cutter, who 
scientifically split It up Into 20 gems 
worth $2,000,000. 

The 18 years of tribulation* and 
denial which the Jonkers faniljy in 
the Kimberley. diamond rfdhirig>«ec- 
tor experienced before their, fanious 
windfall, and the laboratory task of 
converting the st.ohe into the hl^hly- 
pollehed 'ice' for fashionables, ; have 
been gi'aphically re-enacte<I -'and 
punchily spieled by "Pete Smith. 

A'ttnappy xhovt. okay for the best 
or thp neigliboiiieat of clnemaa. 

Abel. 



(In German) 

Like the title, "The Inheritance in 
Pretoria,' this bavarian production 
wallows in wordy passages and 
elongated explanations. When it 
shows any semblance of action, 
auditors are treated to scenic and 
newsreel shots that mean' little or 
nothing. Entire screen technique 
smack, 1 ) o_f early talking film days 
when directors felt that dialog be- 
ing new, was everything. 

Possibly the presence of Gustaf 
Oruendgens, moving figure In the 
(lennun replica of New York's 
Theatre Guild, is responsible for in- 
consequential by-play with script 
much of which Is neither significant, 
pertinent nor worthy. Director al- 
loted him considerable footage and 
(Continued on page 27> 



'YOO HOO HOLLYWOOD' 

Witrr Three Radio Rogues and Tie 

Toe Girls 
Comedy 
16 /Mins. 
Globe, N. Y. 

Columbia 
Mildly amusing, but not well pro- 
duced. ' Three Radio Rogues (Ed- 
ward Bartell. James Hollywood and 
Henry Taylor) can do good imita- 
tions from the viewpoint of singing 
and aping mannerisms; but here 
they're, also called upon to look 
like the pic people they Imitate. 
Some slapstick chuckles in their 
fixing up like «arbo, Ned Sparks, 
Paul Muni, et at. but on whole it 
doesn't pan out smoothly! 

Well-worn thread used to string 
the Rogues' work together without 
injection of any fresh angles, Boys 
are on a hayride party and bump 
onto a film lot where their imita- 
tions eventually win them contracts. 
Most of the footage shows them in 
the office of the film company's 
president wherp they've gained ad- 
mission by claiming to be some» 
body else. Scenon and situations 
here are stork stuff, and the, pro- 
duction has handled them hurried- 
ly. Benny Rubin directed. Edga* 



1 6 VARIETY i ) W ednesda y, April 29, 1936 

IT'S BEEN A LONG TIME 
COMING ... BUT AT LAST 
HE TOPS HIS THIN MAN" 




LI LA LEE ★ GRANT MITCHELL rko-radio picture 



ERIN O'BRIEN-MOORE* RALPH MORGAN Stephen Roberts 

tiOW IN BOSTON... OPENING THIS WEEK ALL OVER THE COUNTRY 



Wednesday, April 29, 1936 

•- — ,|hi — - 



V4RIE1Y HOUSE REVIEWS 



VARIETY 



17 



STATE, N. Y. 

Wltfc the pop price showing of 
These Three* C0V A.) and Cab CaU 
Ioway on the stage, they are using 
most of the seats most of the time 
at the State this week, trying for a 
five-time turnover, Evidently the 
film In palling Its share, for it's an 
easy audience. ' 

With three acts and the band the 
show Is down to 48 minutes, of 
vrhlch Calloway takes 28, which 
leaves short shrift for Johnny 
Burke, who does only about half his 
act. He got three recalls, but he 
•bad been told where to stop and he 
stayed put. New audience helped 
him a lofc for they laughed at his 
ancient routine, which still probably 
sounds good first time it's heard. 
They even laughed at the last' of 
August' gag. Probably It will take 
another war to freshen Burke up. 
but he seems to get over with what 
he has. 

Janet May (New Acts) does very- 
little in the air very nicely. Smart 
costuming^ including tights, helps. 
In her rollups she got a hand the 
llfth turn and some of them were 
pounding on the 61st and final, 
though this is far from record.. 
Sylvia and Clemence, in bell hop 
suits, do. some time-tried acrobatic 
Work and attempt with no great 
success to inject comedy. Few 
women are naturally funny, and this 
duo are not in that class. Probably 
helps a little, though, since they 
nave to breathe sometimes. 

The Cab started off to show just 
how loudly the band could' play- — 
and that's pretty loud. Getting 
more and more difficult to tell 
whether it is a band act with vaude- 
ville, or vaudeville With orchestra 
accompaniment. Smooth acompanl- 
ment to the first dancer suggests 
that Calloway might do well to play- 
one number soft and sweet, just to 
prove his men can do it. Otherwise 
the accompaniments are a bit too 
brassy in an evident Intent to speed 
up. Show could very well stand a 
quiet interlude with the leader 
standing mostly in one place. As a 
dancer he's not so-hot, and his com- 
petition, is too .strong. Got over 
nicely with a couple of songs. 

Nlcodemus,. with a natural, easy 
style of comedy, was a hot favorite 
and had to beg off with a speech, 
and Leltha Hill demonstrated just 
what she could do to a scat song,, 
which is plenty. Everyone but the 
stage manager wanted her to come 
back. Dynamite Hooker and Ralph 
Brown also offer hoofing Interludes. 
The finale, Well scored and even 
better staged, was a stopper. 

Only other film Is the newsreel 
and. that's been trimmed to let In 
the trailers. Curtailment of the 
trailer/ too;" shows how they are 
pressed for time.- State trailers are 
mostly overboard for length. Chic* 

BOXY, N. Y. 

Roxy-s 'Gae Foster girls are work- 
ing themselves Into the position 
where they're beginning to mean as 
much to the shpws on Seventh ave- 
nue as the Rockettes mean to the 
Music Hall on Sixth avenue. They 
dance well, are dressed well; and, 
what's more Important, they are 
showing signs of attaining that per- 
fection of precision Which appeals 
so much to the M. H. habitues. 

At one point in this show (illus- 
trating the versatility of the line) 
Freddie Mack introes Dr. Oster- 
meier's Wonder Horses from 'Jum- 
bo,' and- the traveler parts to show 
the 22. Foster Girls. Looks like an 
early surprise at first, but the two 
horses do appear shortly after. 
Horses, incidentally, are as appeal- 
ing here as they, were in the ring at 
the Hippodrome. 

^Line-Is Worked in four spots, one 
of theni the two-week holdover bi- 
cycle routine, which still scores. In 
another portion of the show the 
girls .come pn in Mex costume and 
do bumps and taps to an interna- 
tional medley! There's alsd a bridal 
number, the line backgrounding 
Dorothy Crooker, whose qualifica- 
tions for the veil and bouquet is 
the ability to hold one leg in the 
air while she glides and twirls on 
tne other. It's a good trick, but has 
no obvious connections with the 
matrimonial vows. 

Other acts in the show, besides 
the inevitable singing Fred Allen 
amateur winner, are Jeanne. Jack 
^na Joe, comedy dancing trio who 
are presented to the level of the 
"oxy audiences, and A. Robins, an- 
other feature of 'Jumbo,' but a 
standard in vaude long before that. 
«ob!ns novelty routine digging 
enough .impossible things out of his 
ciothes to fill a prop trunk, clicked. 
»L , : 80 did the trio (two boys 
t»Jr f V*' but they were spotted for- 
tunately after a laughless stretch. 

**. z Friday (opening) night was 
eooa. sdio, 

CENTURY, BALTO 

A „ Baltimore, April 24. 

np*«I Sne « wlth * Theae Three ' is a 
2v? n " type Bhow Maturing 
tff« y * Savo ' Savo trips through 
a* " ext - t0 -shut trick and wins 'em 
S n i al S aya - Ousters in' audience 
KS y re eretted he has ap- 
£ " ' y ,!? en flt to snip that time- 
Honored 'O, Marie' song from act; 



it was always one of the highlights. 
Replaced it with 'Blue Moon.' 

Myra Nash, songstress (New 
Acts) did o.k. Stone and Vernon 
(4) Is first act On, with Vernon and 
Ws two male helpmates heaving 
Mies Stone through fine adagio 
feats. Conclusion of act is post- 
poned till end of th6 show, when 
the girl plays a leopardess against 
Vernon's trainer role for some first- 
class torso-tosses. 

Of the stuff to make patrons 

P^ at U. e . after leave theatre is 

the Elida Ballet of 12, ewell look-- 

L n £, e J rla ' Tr ° u Pe shows that it 
drilled as a unit through those two- 
one-half years at the Met, Boston, 
Where it was the house line. Trots 
through three routines, all slickly 
stepped and smartly coached by 
Betty Friedman. Opener is a simple 
tap routine. Second is the stand- 
out, with the dozen in black-and- 
-white suits doing aliighly polished 
buck-and-wlng routine replete with 
smart new steps and highlighted by 
the flawless, precision of the dancers. 
Number ends with music switching 
to, of all things, a foxtrot rendition 
of the prolog to opera 'PagliaccL' 
Finale is. pictorial waltz number. 
With gals livening it up by writhing 
waists and wringing wrists. Just 
before its conclusion, tempo speeds 
and the StOne^Vernon act races on 
for its final flourish: to put the 
finish to the 44-mlnute show. 

. Metro clips arid cartoon 'Cock o* 
the Walk' (UA), Harvey Hammond 
organlog and trailers further 
touched up the bill. Bcharper, 

MINNESOTA, MPLS. 

Minneapolis, April 23. 

•Spanky* McFarland and four of 
his 'Our Gang' fellow players, m.c'd 
by Joe Cobb, one of the graduates, 
augmented by " two vaudeville 
turns, Bob and Florence Roberts, 
dancers, and the Five Lucky Boys, 
foot-balancers; provide .the current 
Stage show. Layout runs raggedly, 
but serves the purpose of coaxing 
the shekels into the box-office. The 
'Our Gang' kids, of course, are the 
magnets. " It seemed as though all 
the kids in town were making a 
bee-line for this big Publlx house 
and they toted many adults along 
with them. 

The quintet and their crude 
routine don't measure high in en- 
tertainment standards on the stage, 
but. the customers apparently are 
satisfied to see them in the flesh 
and their 'cuteness' seems to com- 
pensate, for their deficiencies as 
stage show performers. Young 
Cobb, of "the avoirdupois; is pretty 
amateurish and his singing through 
a mike is weak. When one contem- 
plates the stage efforts of McFar- 
land, Alfalfa and his brother, 'Buck-, 
wheat,' and the 'leading lady,' Miss 
Hood, and' recalls the merits of the 
'Our- Gang* screen comedies, re- 
spect for the Hollywood directorial 
ability grows apace. 

It can be said for the kiddies, 
however, that they are entirely free 
from any trace of self-consciousness 
and seem to enjoy playing before a 
live audience. They run on and off 
and* sing through a mike or dance. 
Their voices don't carry any too 
well over the loud speaker system 
and the act. Impresses as having 
been carelessly and. hurriedly tossed 
together without, any " attempt at 
production. Besides the kids, there's 
Pete, the dog with the ring around 
his left eye, who is out through a 
few tricks by his adult master. 

The Roberts are youthful, per- 
sonable dancers whose tap stepping 
and clogging are above par. The 
Lucky Boys perform good foot and 
other balancing stunts, interspersed 
with a .liberal amount of comedy 
that tickles the juvenile trade par- 
ticularly. 

Feature picture is 'Message to 
Garcia' (20th), as well as a number 
of shorts. Rees. 



. LOEWS, MONTREAL 

Montreal, April 25. 

With the Harry Anger girl-line of 
ten snappy dancers back oh Loew's 
stage, and a probability of their be- 
ing retained for ensuing weeks (ex- 
cept next), together with one of the 
fastest moving shows ever seen 
here, this house looks in for another 
big week. 

Backdrop covered by huge banjo 
and line in scanties carrying toy 
banjos, Jimmy Barry opens with a 
banjo act building up to fast finish. 

Carroll and Howe warm up crowd 
with cross-patter, with girl get- 
ting the most of the act on looks 
and personality at . start until Car- 
roll goes into a soft shoe dance and 
acrobatics that garner big applause.; 
Line follows in long transparents 
and floppy hats for group dancing 
and postures which the crowd likes. 

Worth. Wyle. and Howe comprise 
one of the fastest turns ever seen 
here. Mostly acrobatics and niay- 
Jiem, with not a minute wasted. 
Audience wouldn't let 'em go, 
holding up show for five minutes. 

Carl Freed and harmonica band 
of eight got lots of laughs besides 
pleasing musically. Line. also backs 

up this act. „ _,. , 

Features. 'Prisoner of Shark 
Island' (20th) and 'Boulder Dam' 
(20th), * jane * 



ALHAMBRA, PARIS 

Paris, April 16. 

Five American acts top the Al- 
hambra offering and go over in such 
a way as to prove the Tanks can 
still get a good hand in this town 
If they have the stuff. 

Headed by Molly Picon, who 
makes her initial appearance in a 
Paris music hall, they are Walter 
Dare Wahl and Emett Oldfleld, 
Grade Schenk and Brothers, Barr 
and Esther and Three Giants of 
Rhythm. 

Balance Of the bill, to bring the 
total up to 13 acts, is made up of 
Pills and Tabet, Olvido Perez, Fritz 
and Bobby, Gus Erpap, Two Shangs, 
Two Lindestroems, the Six Ida May 
Midship Girls, who were at the Par- 
amount last week, and Sparado. 
Fred Merel Is in the pit. 
.-' Molly. Picon puts over three songs 
in excellent French and one ; num- 
ber in Yiddish. Although well done, 
her French songs are riot as Well 
selected for an. Alhambra audience 
as they might have been. That does 
not, however, greatly detract from 
her personal success. 

Grade Schenk and Bros., Walter 
Dare. Wahl and Emett Oldfleld, Barr 
and Esther, all glean a good hand. 

Pills and Tabet, high lighters of 
the second half, received a boister- 
ous welcome to their home town 
return from New York at the open- 
ing. Peculiarly enough, they are 
the only all -French, act on the bill 
and doing a stronger number than 
when they were last seen in Paris. 
One of their songs is a ditty which 
says that French names are liked 
in America, and that American acts 
are liked in France. Which is more 
or less demonstrated by the hand 
given the American acts on the bill. 

Fritz and Bobby do an accordion 
number in one and get a fair hand 
for their effort; Gus Erpap enter- 
tains with a rapid execution of a 
'symphony in paper'; the Two 
Shangs, openers of the first half, 
put on a neat head-balancing per-; 
formance; the Two Lindstroems 
catch a fair hand with comic skat- 
ing and the Ida May Midship Girls 
execute trapeze ensembles. 

Three Giants of Rhythm, although 
they do step a fast act, don't go so 
well with the. French audience, but 
that is not because of any slack* 
ness in their performance, for it 
seems that French onlookers just 
can't get heated up over step danc- 
ing. 

Olivldo Perez over well with a 
slack wire balancing show and Spa- 
daro, former male/lead at the Folies 
Bergere, gets a good hand. 

In sura, a well balanced and strong 
bill, which should draw crowds 
enough to pull the Alhambra out of 
some of the red it has been experi- 
encing lately. 

GRAND O. H., N. Y. 

Hardly more than a flash because 
of its brief 35 minutes duration, cur- 
rent weekend portion of the spilt 
week is still a good vaudeville show 
despite the time limitations and. 
curtailment of customary four acts 
to three. 

Everything that riiakes a variety 
show is in the offing, opening with 
Mary Palmer's. coached canines and 
pony; Diminutive horse is a monu- 
ment to what training can achieve. 
For most part hounds go through 
many banal tricks, exceptions being 
back somersault while skipping 
rope with ringmaster. Only two of 
the menagerie have mastered this 
difficult turn. Mat attendees reveled 
in it. 

Ward and Milford (New Acts) fill 
the second rung nicely. Moderately 
good mixed comic turn. Most. of act 
centers around a piano for girl's 
singing; 

How Bryant, Raines and Young 
ever got down here will remain a 
mystery. Every item, from clothes 
to performance, is splendid. Act has 
added two male singers since last 
viewed, but they are not indispens- 
able. Even the props show up the 
theatre. Ballroom acrobatics arid 
adagio dancing of three billed re- 
main the act's chief asset. 

'Wife vs. Secretary' (MG) and 
'Tough Guy' (MG) on screen. 

SCALA, BERLIN 

Berlin, April 15. 

Current bill contains three items 
which seem to play havoc with the- 
contention that a sophisticated 
audience would resist old-fashioned 
stuff in vaude. 

First item is Grock, who is pulling 
healthy biz. By his own admission, 
Grock is doing his stuff some 30 
years now, using the same sort of 
costume and doing the same rou- 
tine year after year. With 55 to 60 
minutes on the stage at each per- 
formance.. Grock is not only th(f 
longest act in vaude, but also the 
highest paid. While not getting the 
$24,000 for the month that Jules 
Marx paid him in 1924, he is re- 
ported receiving about half that 
amount this time, which would still 
make him the most expensive act in 
German vaude. Only change in the 
act is his partner, a little fellow, 
who does well. 

Grock no doubt Is a great show- 
man, a fine comedian, always clean, 
and a big asset to any house. 

Second item is Felix Adanos, 
juggler, who looks about 25, doing 
the. same sort of juggling sfcen ages 
ago but discarded the pajt 20 years, 



since the late Rastelll introduced 
balls and sticks in juggling. Now 
this chap Adanos does an act which 
is a. complete novelty for the 
younger generation. It is a so-called 
'Gentleman Juggler' act of Kara, 
Salerno and Cinquevalll days, jug- 
gling dishes, billiard queues, cigar 
and all the 'restaurant' stuff, finish- 
ing with Salerno's electric torches 
that change color while .tossed in 
the air. And act goes great wit^h the 
Scala patrons. 

Third item is Evelyn Roberty, in- 
troducing the prewar 'chansonette' 
and another eye-opener to the new 
generation; On the style Of the Pa- 
risian cancan, she pretends to give 
a parody of a music, hall singer, but, 
in such a vulgar and disgusting way 
that she must be rated a flop. If 
this , woman would only have used 
discretion and considered the many 
kids in the audience she might have 
been a big hit. 

Stanley, Toni, Mae Four open with 
an act that is a sock, their acrobat- 
ics on the trapeeze, teeth spinning, 
the double hang, pull-ups, hand- 
stands and head-equlllbrlsm on the 
swinging trapeze being really thrill- 
ing. A big hand. 

Max and His Gang, another 
American act,, goes over great. Max 
is. a real showman and possesses 
that personality so necessary "on the 
stage these days. His fox terriers 
work with an ease that surprises. 

Gustav Jacoby, . dialect comedian, 
is another hit. 

Harris Twins and Loretta prove 
excellent dancers and are fine acro- 
bats. 

Six Christianis, Italian acrobats, 
on teeter board do three and four 
highs, their girl member sometimes 
being tha understander. A very: 
pleasing act. . 

Three Jades, Hungarian tap 
dahcers, close to good results. 



PALACE, CHICAGO 

Chicago, April 25. 
Doubling from the College inn at 
the . Sherman hotel, the Abe Lyman 
orchestra and gang are parading 
an excellent brand of entertainment 
plus considerable strength at the 
front gate. It's a .short show, run- 
ning less than 60 minutes, but 
loaded with action. 

Lyman has long been a Chicago 
favorite, and his return to the stage 
brought out a mob to welcome him. 
With an orchestra of 20 pieces, 
Lyman purveys pretty swell music 
before turning the stage over to the 
various specialty acts. 

On the singing end there' are Rose 
Blane for good rhythm warbling, 
and who does particularly well, with 
her rhumba rhythms, while Tiny 
Wolfe is a 300-pound youngster who 
has a fresh hot-cha style in his 
delivery of pop tunes,, topping them 
off with a stylized hoofing bit. Has 
the type of semi- comedy personality 
which helps plenty, 

In for only one number are Nor- 
man and Arlene Selby, standard in 
vaude. Contribute a red-hot 'swing' 
dance that deserves a second help- 
ing. For the. regulation comedy of 
the session there are the Three Beau 
Brummels, three stooges who broke 
away from Jack Pepper; Mixing 
music with knockabout and slap- 
sticks roughhouse these boys have 
a combination that should get them 
places In vaude. Somewhat under 
the bushel basket as strict stooges, 
they shine brightly when allowed to 
snatch the center of the stage to 
themselves. Could do without the 
dialect warbling encore bit; it 
doesn't mean a thing. 

Picture is 'Rhodes' (GB). Busi- 
ness good at the last show Friday. 

Gold. 



FOX, PHILA. 

Philadelphia, April 25. 

So-so stage bill at Fox this week, 
with only Professor Lam berti, xylo- 
phone zaney, as wallop. The prof., 
however, lets 'em have it plenty. 

Without customary overture by 
house band, show opens with Don 
Costello and Co., dancing troupe. 
First turn is standard tap by four 
girls, with Costello plunking piano 
on stage rear, then Jumping in with 
mike vocalizing. When femmes 
prance off, Costello contributes nice 
tap routine, which his retiring per- 
sonality doesn't push. One of four 
fems. a fuzzy-headed blonde, then 
shows acrobatic number climaxed 
by fast turnovers, two others do 
slow tap routine and remaining 
lady presents toe offering in which 
only final fast turns are socko. Act 
closes with very slow, flashy tap by 
Costello. again needing punch. 

In top spot, Professor Lambert! 
more than livens up to the occasion* 
He wanders out in formal attire plus 
several goofy trimmings. His duds 
have a way of coming apart at odd 
moments and his xylophone and 
contraptions are also undependable. 
He scored easily. 

Show closer is singing ensemble, 
Roy Campbell's Royalists. Com- 
posed of girl' trio and male quartet. 
Vocalizing,, while, acceptable. Is 
nothing Startling. What is striking, 
however, is that so little is made of 
such fine ararngements. They offer 
all sorts of chances for dressing up. 
but nothing of that sort is attempt- 
ed. Act is all for car, with abso- 
lutely nothing but girls' oke looks 
for eye. 

Film is 'Message to Garcia' (20th), 
with new 'March, of Time' added. 

Hobe. 



NATIONAL, LOU'VILLE 

* Louisville, April 24. 

Just a so-so layout this week, 
five acts and three of them acro- 
batic Muscle men much in evi- 
dence, and to vary the monotony a 
bit, one of these turns goes vocal. 
It provided just a slight break In 
the aero parade, and was probably 
the only way that the show could 
be routined. House received all the 
acts mildly. 

Herb Larimer wheels on for some 
bicycling around the stage, doing all 
the stunts familiar in the vaude of 
some 20 years ago. He is a stand- 
ard opener) and as such is oke, but 
the line-up which followed made the 
show rather flat, due to lack of va- 
riety. 

Next out is Whitey Roberts, who 
does some burlesque juggling with 
plates, essays Imitations of several 
radio personalities, and winds up 
with some hoofing. His juggling is 
pretty tame, and imitations are even, 
poorer. He redeems himself to some 
extent, however/ by his hoofing. 

Floyd Cristy then out in one, 
simulating sad-faced expression,, be- 
ing, joined by Hal Gould, a young 
chap resembling Maxle Rosenbloom 
in contour. The two lads indulge 
in some roughhouse antics, after 
which they take to the floor for 
some burlesque acrobatics. . They 
click with their foolery, arid Gould 
winds up the turn with a vocal ren- 
dition of 'Life Is a Song/ - display- 
ing a breath, reserve which was un- 
usual after the strenuous stunting. 

But here's where the routining 
went ... awry. Directly after the 
Cristy turn, out come ? Joe and 
Pete Michom They immediately be- 
gin to assault each other, and then 
as the traveler opens to , give them 
full stage, they launch into their 
familiar routine on a short spring- 
board. The boys know how to sell 
it; depending for the most part on 
their comedy efforts. 

The flash, Jack Eddy and Co., 
then on, with three well-muscled 
young men > tossing two small 
femmes in the orthodox adagio 
manner. They •work snioothly, go- 
ing through the usual formula in 
pleasing style, although, not striv- 
ing for. anything sensational. That's 
kept for the closer, which is a dis- 
tinct novelty for vaude. It's a small 
edition of the .'human projectile/ in 
which one of the girls Is placed in 
a cannqn and shot across the stage. 
Femme, Bobby Jeanne, Is shot some 
20 yards, making an arc from one 
side of the stage into- the borders, 
and landing safely in the arms of 
two men. 

Feature, is 'Leavenworth Case* 
(Chest.) and Universal News. 
Caught last show Friday night, biz 
capacity. Hqld. 

EMBASSY, N. Y. 

. Not much news or variety oh the 
Embassy screen this week and with 
none of the reels showing any real 
superiority. Fox and Parariiount 
each, have eight bits, Hearst and 
Pathe each have Ave, and Universal 
weighs in with four. But practically 
none of it means very much. 

Parade starts oft with the only 
real news itiem of the week, the 
mine affair up north, with Hearst 
going, through a long and tortuous 
explanation and plcturlzatlon of the 
locale and background. Then Fox 
chips in with the actual rescue of 
the entombed men. 

Pathe does a nice bit of work 
with very littje material on the Tlt- 
terton murder, In the form of a 
salvo for science. Pictures the bit 
Of cord which tripped Fiorenzo and 
some laboratory tests surrounding 
the affair. 

Fox and Universal take momen- 
tary glances at Russia; Pathe tells 
about doves Of peace being sent off 
somewhere as a gesture and Par 
shows students dOing some peace 
demonstrating; Universal pictures 
Howard Hughes arriving .on a rec- 
ord-breaking flight; Fox falls for a 
staged 'fan dancers convention' In 
San Diego which obviously was in- 
tended by someone to be funny, but 
isn't, Fox digs up some jumping 
frogs and lady toreadors; . there's a 
double/deck train In Germany and 
Toscha Seidel dresses up in rags 
and plays on a street corner, but no 
one recognizes him except the cam- 
eraman. 

Lew Lehr chips in with his usual 
(Fox) comic item, this time a bit 
above par, making It 40% as funny 1 
as intended; Clem McCarthy does 
his usual fine spieling job on a horse 
race (Pathe) ; Fox handles the pa- 
rade of sports. 

No fashions this week and, oh, 
yes, whatever happened to that war 
in Ethiopia? Eauf. 



ORPHEUM, L. A. 

Los Angeles, April 22. 

There's a lot to show within the 
Orpheum's walls this week, which 
should tally up to. an important 
gross by week's end but doubtful if 
there will be much profit for the 
house. Amos V Andy are In for 
a week with a $0,500 guarantee and 
a 50-50 Bpllt over and the house 
paying the line charges for the 
nightly broadcast, $13,000, 

Four other acts will run another? 
$1,000. with at least $5,000 more on 
top of that for the picture, 'Gentle) 

(Continued oh page 63) 




18 



vABitiwr? 



Wednesday*, April 29, 1936 




Directed by Lloyd Corrigan • Designed in 
color by Robert Edmond Jones • Produced 
by John Speaks • Merian C. Cooper^ 
Executive producer. .... Distributed by 

RKO RADIO PICTURES, INC 



Introducing CHARLES COLLINS, the new 
dancing sensation of the screen • FRANK 
MORGAN, laugh star of so hits • STEFFI DUN A, 
The Girl of "La Cucaracha" • Luis Alberni • Victor 
Varconi • Jack La Rue/ and hundreds of others, in* 
eluding dozens of gorgeous dancing girls* 



Wednesday, April 29* 1936 



PICT 



E S 



VARIETY 



19 



'Hunchback' Remake 
Waits on Finish of 
Thantom Opera' 

•Hunchback of Notre Dame/ •which 
originally was skedded for produc- 
tion early In 1935, has not been put 
in to work thus- far by Uni- 
versal. Start of production will be 
held back until 'Phantom of the 
OD#ra r Is out of the way. Both are 
supposed to be delivered In the L936- 

•33 season. 

U plans to employ none of the. 
old material In its talking 'Dame.' 

LOST V LAB WORK, ALSO 
LOSES INJUNCTION SWT 

The suit by Dii- Art Film Labora- 
, Inc., Arthur Gottlieb 

against the Consolidated Film In- 
dustries, ., for ah Injunction and 
acc^priting ^vas dismissed last week 
b/ 5 Judge Robert F; Patterson In 
U. S. District Court, New.York, The 
plaintiffs were glv^n permission to 

: an" amended complaint within 

kays;. 

.'The,' plalnti contracts for 

(#riaiiV work to be done for the 
thei^tX Film Laboratories relative to 
Uniyersaj Picture Corp./ Judge. Pat- 
; wrote in"; his opinion, 'and' 
the' defendant' obtained, the Uni- 
vensai bUBlhess by causing Univer- 
salis]! evade' the contracts arid bring 
abO/'pka; repudiation. ;What the i*e- 
latipnshlp between , the TJ Film Lab- 
oratories and Universal was is not 
stated. From all that appears Uni- 
versal had the right to withdraw 
itsibusiness from the plaintiff, and 
thei fact that such a withdrawal 
brought about a breach by U Film 
Laboratories of contracts with the 
plaintiff does , not mean that either 
the Universal or the defendant must 
pay the plaintiffs • for losses they 
sustained. 

'The principles of free, competi- 
tion justify- a man getting business 
for himself so long as he does hot 
use fraud or induces his customer 
to break an existing . contract with 
another.* 

Gottlieb was to have been em- 
ployed as. manager of the plant in 
which developing work for Uni- 
versal Pictures was to have been 
done. -* 



Soc. M. P. Engineers 
Opens Convention in Chi 



Chicago, April 28. 

Society of Motion Picture .Engl 
neers is holding a four -day con ven 
tion here, starting yesterday (Mon 
day) and closing Thursday (30). 

An\ong important papers to be 
read are 'Harmonic . Distortion in 
Variable Density Recording.', by 
B. F. Miller, of Warners; 'Sym- 
posium on Essential Improvements 
Achieved in Sound Film Recording 
and Reproduction in. Adapting Con 
ventional. Methods to High Quality 
Requirements of Motion Pictures, 
by iDjpugias Shearer, of Metro, with 
co-operation of.RCA. 

Others participating' are G. A. 
Morton, G. L. Dlmmick, H. F. Olson, 

B. Kreuzer of RCA, C. M. Mugler of 
Acoustical Engineering Co,, D. P. 
Love of ERPI, M. Luckiesh and 

K. Moss of general Electric, W. 
9- Kalb and D. B. Joy of National 
Carbon Co., W. Barth and F. 
Schoeck of Afga-Ansco, F. Tuttle, 

C. H, Green, O. Wittel, A. E. Schu- 
bert and H. C. Wellman of Eastman 
Kodak. 



Advance Production Chart 



Hollywood, April 28. 

Production activity soared to new high level last week with 43 features 
bejote the cameras, 35 editing and 80 in the preparation stages. This was 
accounted for by 10 new features being placed before the cameras and 
nine taken from the cutting rooms for a final preview. 

Paramount is out in front with a total of nine features before the 
cameras.^ Five more are in the editing stages after two had been taken 
out of the cutting rooms for previewing. 

Warners follows closely with eight in work, 10 editing and 10 prepar- 
ing. This includes three new features starting. None was previewed. 
Metro has nine in work, one editing and 10 preparing; one started and two 
were previewed. mh-Fox has five in work, three editing and seven pre- 
paring; none started, two previewed. RKO-Radio has three, three and 



nine; none started, two previewed. Columbia has three, three and 12; none 
started or previewed. Universal has three, six and ten; none started or 
previewed. Republic has two, four and six; two started, none previewed. 
United Artists has one, zero and six; none started, one previewed. 

This brings season's quota up to 307 completed and shipped, 43 before 
the cameras and 35. in the cutting rooms, leaving a balance of 56. yet io 
be placed before the cameras before the total of .441 can be considered 
in process of work or completed. 

If production continues at the same clip established since first of the 
year the entire program of 441 features will . be completed close to the 
date they are scheduled for release. Both 20tft-Fox and. Warners are 
into the new season's quota, leaving Republic and RKO-Radio the most 
lagging in the current program's delivery. Other studios are even in 
production to meet release dates. 



Columbia 



7. h Ii* m. work, three editing, 12 preparing. In work: 
» L Q 8 T MORI20N,' reported April 1; 'FER DE LANCE/ reported April 
8, and TRAPPED BY TELEVISION/ reported April 16* 

No new pictures started or. previewed last week. 

:One picture.set to start this week is 'SAN FRANCISCO Nil / fea- 
turing Marguerite Churchill and Ralph Bellamy. 

Studio purchased Rupert Hughes' new story, 'THE NIGHTINGALE 
FLIES NO MORE/ to be next starrer for. Grace Moore. 

Metro 



Nine in work; one editing, 10,. preparing. In Work: 

'ROMEO AND JULIET/ reported Variety, Ibsuo Jan. 22; 'SAN FRAN- 
CISCO/ reported Feb. 19; 'THE GOOD EARTH' and 'MOB RULE/ re- 
ported March 4; 'WITCH OF TIMBUCTOO' and 'SUICIDE CLUB/ re- 
ported March 25; 'THREE WISE GUYS' aiid '8UZY/ reported April 16; 
'OUR RELATIONS,' starting last week. Credits are: 

'OUR RELATIONS' being produced by Hal Roach with Laurel and 
Hardy. Taken" from the W. W. Jacobs : short story, 'MONEY BOX.' 
Adapted by Richard Coiinell; Felix Adler, Ctiarles Rogers. Directed: b£ 
Harry Lachman. Cast supporting Laurel and Hardy are Alan Hale, . Sid- 
ney Toler, Daphne Pollard, Betty Healy, Lonft Andre, Iris Adrian, 'James 
JFnlayson, Arthur Houseman, "Wade Boteler- and James Morton. . 

Story has Laurel and Hardy playing dual roles. Each has twin broth- 
ers. One set" ;has the wanderlust while the others are stay-at-homes. 
Bad; boys go to se.a and get mixed up in mutiny and are reported killed. 
Stay-at-homes later: move to seaport town, get married and live peaceful 
life until ship pulls in and the bad boys land. Their- presence and activ- 
ities keep getting the good boys in one bad fix after another through mis- 
taken identity. 

Pictures slated to start this week are 'GORGEOUS HUSSY/ with Clar- 
ence Brown directing.' Cast has Joan Crawford, Robert Taylor, Melvyn 
Douglas, James Stewart, Lionel Barrymore, Alison Skipworth, Edith At- 
water, Ian Keith, Melville Cooper, Charles Trowbridge, Sidney Toler, 
Frank Conroy, Marjorie Gateson, Nydia Westman, Beulah Bond, and 
Henry Daniell. 

'WE WENT TO COLLEGE' will also get -under way, Joseph Santley 
directing. Cast has Edmund Lowe and Edith Atwater. Hal Roach is 
also planning to put his next all-star feature comedy in work May 4. 
Title will be 'MR. CINDERELLA/ with cast to be headed by Jack Haley. 
Edward Sedgwick will direct; 

New stories placed on early schedule are 'THE DEVIL WAS A SI / 
'A NATIVE SON RETURNS' and 'PICCADILLY JIM.' 

Paramount 



Nine in work, five editing, nine preparing. In work: 

'POPPY/ reported Variety, issue March 4; 'RHYTHM ON THE 
RANGE/ 'THREE CHEERS FOR LOVE/ 'AND SUDDEN DEATH/ and 
'THE GIRL FROM THE OZARK3/ reported April 8. Starting last week 
were 'TEXAS RANGERS/ 'ARIZONA RAIDERS/ 'YOURS FOR THE 
ASKING/ and 'SPENDTHRIFT.' Credits. are: 

'TEXAS RANGERS' being directed by King Vidor under front office 
supervision. Taken from novel by Walter Prescott Webb. Screenplay by 
Betty Hill, Louis; Stevens and Harry Behn. Cast: Fred MacMurray, Jack 
Oakie, Lloyd Nolan, Jean Parker, Bennie Bartlett,. Edward Ellis, Dora 
Early* Elena Martinez and Frank Shannon. 

Story is based on the life of Sam Huston^ fight to win state of Texas 
away from the Indians and outlaws; laid in the early days of Texas before 
It was taken into the union. MacMurray, Oakie and Nolan pal up as 
three Texas Rangers who play important part in combating the Indians 
and outlaws, which ultimately brings about acquisition of the state by 
the Union, Company is sparing no. expense in transferring this his- 
torical episode of American defense and conquest to the screen. 

'ARIZONA RAIDERS' taken from Zane Grey's novel by John Krafft 
and Robert Tfost. Being directed by James Hogan and produced by A. 
M. Botsford. Dan Keefe is supervising. Cast: Larry Buster Crabbe, 
Marcia Hunt, Johnny Downs, Raymond Hatton, Jane Rhodes and Grant 
Withers. - 

Story carries. typical Zane Grey western plot depicting battle against 
band of. outlaws stealing Cattle on wholesale scale. Downs and Hatton 
are teamed as pair of wild and wooly west comics to counterbalance fast 
riding action and gunplay in combating warriors of the plains. 

'YOURS FOR THE ASKING' being directed by Alexander Hall 'and 
produced by Lewis E. Gensler from original by W. R. Lippman and Wil- 
liam H. Wright. Screenplay by Eve Greene and Harlan Ware. Cast 
stars George Raft and Dolores Costello Barrymore, Ida Luplno, Reginald 



Studio Worker Killed 



Hollywood, April 28. 
James Reeves, 35, *vas electrocut- 
ed, and James R. Haydon severely 
burned at Paramount studio when 
truck crane with which men were 
working on erection of new prop- 
erty storage building, came in con- 
tact with high tension power cable. 

5fS Ve - S AVas kllled illst antly when 
•w.000 volts went* through his body. 

Vr d ° n Was knocketl unconscious. 

Men were employees of steel con- 
struction company erecting the hew 
structure, 

«th W ° days later ' Joe Amador, an- 
™r>er stee i i Vorkei . waa aerlously 

injured when coming in contact 
cable. m V0U b0lt £rom pc,wer 



Production Table 



Shows current standing of 
duction schedules for the 1935 



the various produci 
36 season. 



Quota 
ofPix 
for 

Studio Season 
COLUMBIA .. .. 40 
GAUMONT- BRITISH 16 

METRO 50 

PARAMOUNT 65 

Westerns 6 

RKO-RADIO 48 
REPUBLIC 32 
Westerns 21 
20TH-FOX 53 

Westerns 4. 

UNITED ARTISTS 

Sam. Goldwyn 7 

Selznick-lnter'l .... 5 
Pickford-Lasky 4 

Reliance ••• 1 

Korda-London 5 

UNIVERSAL 36 
Westerns * 
WARNERS 60 

Totals 462 



Number 
Completed 
or Shipped 
for 
Release 
31 



Number 
Now in 
Work 

or 
Editing 
6 



Balance 
to Be 

Made on 
♦35. '36 
Program 
3 



Number 

New 
Stories 
in Final 
Prepa- 
ration 
12 



Made in London 
29 10 
48 14 

5 
29 
16 

7 
50 

3 



Made in London 



21 


8 


7 


9 


6 


1 


2 


1 


53 


18. 


11 over 


10 


307 


78 


72 


80 



16 over 



Owen, James Gleason, Lynne Overman, Edgar Kennedy, Robert Gleckler,. 
Louis Natheaux and Keith Dahiels. 

Story is about a gambler who breaks into society through friendship 
with one of the social leaders. He goes high hat with his former pals, 
who not only resent it but treat it as a Joke. They all set to frame him 
by engaging Ida Luplno, chorus girl, to pose as a duchess and snare Mr. 
Big Shot. It all works out according to plans except that the gambler 
falls in love with the impersonate;- and becomes bored with social atr. 
mosphere, which leads to climax where real identity of the duchess Is 
revealed and both are reconciled to live, ever after in their own surround- 
ings. \ 

♦SPENDTHRIFT' being produced by Walter Wanger with Raoul Walsh 
directing. Original story by 'Eric Hatch, screenplay by Bert Hanlon arid 
Raoul Walsh. ' Cast: Henry Fonda, Pat : Paterson, Mary Brian. June' 
Brewster. George Barbler, Richard Carle, 'J. M. Kerrigan, Greta Meyer, 
Haliweli Hobbes, Spencer Charters, Jerry Mahdy and' Robert Strange. 
• Story is backgrounded against race track and . polo .fields. Young, mil- 
lionaire wastrel suddenly finds his millions 'dwindled through wild arid 
expensive orgy of spending. Finding himself broke he condescends to 
marry a millionairess, but soon finds that she, too, is brdke. Bride, .find- 
ing he has no nioney; decides to walk. In desperate heed for .money, 
playboy appeals to rich uncle for financial assistance, who refuses to aid 
him unless he learns to appreciate the real value of the dollar. . Unable 
to do this, he stakes his last dollar in placing one of his remaining polo 
ponies in the Kentucky. Derby; The horse wins but is disqualified; The 
lad comes to his" senses and reconciles himself to lead the simple life. 
Falls iri love with his former fcorse trainer ■&. daughter and marries on the 
salary he receives as a radio announcer. 

. Pictures being readied for production lists: 'IT HAPPENED IN PARA- 
DISE,' 'TRIP TO MARS,* 'LADY BE CAREFUL,' 'SON COMES HOME,' 
'THREE MARRIED MEN,' 'WILDERNESS' and 'THIS BREED OF 
MEN.' ^ 



RKO-Radio 



Three in work, three editing, nine preparing.. In work: 

.'MARY OF SCOTLAND,' reported VARiEnf, issue Marich 4: 'THE LAST 

OUTLAW,' reported April 8 under title 'LAST OF THE BAD MEN/ 'HIS 

MAJE8TY BUNKER BEAN,' reported April 8. 
No new pictures started last week. " .* 

New pictures to start this week are: 'MARRY THE GIRL,', to co-star 
Barbara . Stanwyck and Gene Raymond, with Leigh Jason directing and 
Ejdward Small producing. 'M'LISS' will also get under way with Anne 
Shirley and John Beal featured. George Nlcholis will direct. Robert 
Slsk producing. 

Other stories being lined up for' early pi-oduction lists 'COUNT PETE/ 
'RIDDLE OF THE DANGLING PEARL,' 'GRAND JURY/ 'MOTHER 
CAREY'S CHICKENS' and 'WATCH YOUR STEP.' 



Two in work, four editing, iix preparing. In work: 
'LONELY TRAIL' and 'NAVY BORN/ which started last week. 
Its:' 

'LONELY TRAIL/ being produced by Paul Malvern with Joseph Kane 
directing. Original story by Bernard McConville.; screenplay by McCon- 
vllle and Jack Natteford. Cast stars John Wayne with Ann Rutherford, 
Cy Kendall,' Yakima Canutt, Denny Meadows, .Lloyd '•Ingraham> 'Flp*d : 
Shackleford, Jim Torrey, Jack Kirk,' Tracy Lane, Jack Ingraham,' Bud' 
Pope, Tex Phelps, Clyde Kenny and Snowflake. * 

Story is about the carpet baggers during- reconstruction period fal- 
lowing. Civil War. Wayhe plays part of a- state trooper who travels the 
lonely 'trail and gets his men slnglehanded. 

'NAVY BORN' being produced by Ken Goldsmith with Nate'Watt di- 
recting. Original story by Mildred. Cram, adapted- by Marcus Goodrich. 
Screenplay, Albert DeMond and Olive Cooper, Cast: William Gargan, 
Claire Dodd, Claudia Coleman, Douglas Fowley. William Newell, Addison 
Randall, George Irving, Georgia Calne, Hooper Atchley, Charles .Marsh, 
Dorothy Tree and Douglas Wood. • '. 

Story concerns three naval officers on shore leave who come in contact 
with band of gangsters who have kidnapped a baby. They commandeer 
army planes and chase the gang to their lair. Chase takes place over 
land and sea. 



20th-Fox 



Five in work, three editing, seven preparing. In work: 
'WHITE FANG/ reported Vahibti\ March "25: 'PRIVATE NUMBER/ 
reported April 1; 'THE MERCY KILLER' and "ONCE EVERY YEAR/ 

reported April 15, and 'TO MARY, WITH LOVE/ reported April 22. 
No new pictures started last' week: 1 

Pictures previewed were: 'HUMAN CARGO' and 'UNDER TWO 
FLAGS/ 

Pictures to start this and next week :irr 'GIRL'S DORMITORY/ with 
Simone Simon and Ruth Chatterton; 'TROUBLE MAKERS/ with Glenda 
Farrell; 'DIMPLES/ with Shirley Temple 'RAMO.NA/ with Loretta 
Young. Don Ameche and Jane Darwe'H; 'PUBLIC NUISANCE NO. 1/ 
and the -last George O'BrlMi picture to be made - by Sol Lesser under th 
title of 'THE BORDER PATROLMAN.' 



Warners 



Eight in .work, 10 editing, 10 preparing. In work: 

'WHITE ANGEL/ reported Varikty, March IJ, 'under title of 'ANGEL 
OF MERCY'; 'BULLETS AND BALLOTS," reported March 25; 'PUBLIC 
ENEMY'S WIFE/ reported April 1; 'STAGE 8TRUCK' and 'CHARGE 
OF THE LIGHT BRIGADE/ reported April *: 'TH€ BENGAL KM-LER/ 
■'.ON SECRET SERVfCE' and 'BLOOD LINES/ all. starting last week. 
Credits: 

'THE BENGAL ILLER' being produced by Bryan Foy with. Louis 
King directing. Original story and .ween play by. Roy ChanMlor. a S3 Earl 
Melton. Cast: Barton Mac-Lane, Warren Hull, J.uiie Travjs and Paul 
Graetz. 

Story takes place Under the big top depleting MucL.' as ri one- 
legged trainer of tigers. His assistant is Paul Graetz who saves trainer 
from death at sacrifice of his own life. MacLane seeks to find Craetz's 
daughter, finds her in. jail, for small offense. Gets her out and real's her 
in the environment of circus life. She meets Warren Hull, trapeze, artist, 
loves him. but out of gratitude for what MacLane. haH done for her she 
marries him. Later in saving .life of Hull. Mac-Lane Is killed but before 
he dies gives blessing to Hull a,nd the girl, played by June Travis, and 
asks him to take cart of her. 

'BLOOD LI / being produced by Bryan Foy with William Clemens 
fllre.rtiny. Original and -screenplay by William Jacobs*. Cast: Mickey 

(Continued on page Ci) 



■I 



VARIETY 



"Wednesday, April 29. 1936 




ded .,^ u she? 



hi* ,s 



"MADELEINE CARROLL is to me more 
beautiful than Romney's portrait of 
Lady Hamilton— and that is about tops 



PARAMOUNT presents the glorious English star of "39 Steps'' and "The World 
Moves On," MADELEINE CARROLL,co-starred with GEORGE BRENT in the most 
sensational trial drama filmed in years, Arthur Somers Roche's smashing Collier's 
magazine serial , "THE CASE AGAINST MRS* AMES" with Arthur Treacher, 
Alan Baxter, and d distinguished cast. Directed by William A. Seiter. A Walter 
Wanger Production. A Paramount Picture* 




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Wednesday, April 29, 1936 



PIC I 



IS 



VARIETY 



21 



EXPLOITATION 



By Epes W, Sargent 



Selling 'Things' 

United Artists* 'Things 'to Come' 
m eoins to require a tall sales cam- 
tfaign to get the picture over, since 
-Kr fs- British made and has. only 
u a Wells for a name. There is 
no star- appeal arid the entire selling 
must be hooked to the fact that this 
is a ' novelty' story by an author fa- 
mous- for his imaginative fiction. 

Wells is t of course, an ideal li- 
brary hook up, His works are 
shelved by. most libraries»_even in 
the smaller places, arid any librarian 
will probably be glad to Issue book 
markers. Most of. them Will go 
further and permit frames, or bulle T 
tin displays within the library. ■ If 
nossible make a special frame, using 
the most unusual of the stills and 
stressing the fact that here is a 
book written on film- instead of 
printed on the page. 

Probably the title will Impress 
many as ideal for a trade co-opera- 
tive. The title can be tied in to 
things to come iiext Monday and 
Tuesday just as well as to the fu- 
~tufe dates WeHff uses. Most mer- 
chants want to . make special, sales. 
If the articles , specially priced are 
novelties as well, - the stunt is ready- 
made, but even gas stoves with oven, 
regulators, mechanical refrigera- 
tors arid oil burning furnaces can be 
played up as things most persons 
would have regarded as Wells fan- 
tasies not many years ago. Stress 
that angle in the newspaper pages 
and in the windows, making con- 
trast in the latter with the new 
devices by showing old Ice boxes, 
furnaces and the' like. 

It .you have the space, make a 
display In your lobby or mezzanine. 
If the latter, throw the space open 
in the morning. Call it ' a Display 
of Things- That Come, 

This angle alone ban be used to 
put the picture oyer profitably, par- 
ticularly if the newspapers can be 
hooked into a contest on predictions 
.and realizations. Stress the fact 
that 50 years ago. Jules Verne was 
regarded as too highly Imagina- 
tive to be plausible. He suggested 
submarine boats, controlled bal- 
loons, a rocket to the moon, (which 
finds its modern counterpart in the 
rocket trains in Germany) and be- 
lieved that it would be possible to 
travel around the world in 80 days. 
Draw the parallel that Wells Is the 
Verne ..of today and that perhaps 
his gimmicks of the picture are 
merely the foretaste of what is to 
come. " Incidentally, Wells' 'Time 
Machine' touched upon relativity, 
long before Einstein figured it but. 

Sell from this angle, and you will 
have offset the fact the story sags 



Tricking It 

Lately a merchant complained to 
a manager that he wanted a win- 
dow attractor to call attention to a 
new, line of goods. He wanted 
something with motion. In a back 
room the manager, found a mechani- 
cal figure which had been used a 
year or two before. It would run 
about " three hours at one winding. 

'They won't look at that,' com- 
plainted the store keeper as the 
manager reached it down. I've used 
;t ■■twice before and it didn't seem to 
catch on. I hate to throw it away, 
but it's no good." 

The manager just smiled and went 
over to the theatre. He came back 
with a square of plate glass, four 
tumblers and some trifles and went 
to .work. He put the plate Into the 
Window, supported by. the four tum- 
blers. He took a couple of brass 
Bails, which had come on either end 
°l t curt aln pole, fastened strands 
or bare copper wire to the screws, 
screwed them into the corks of two 
empty bottles, set at opposite ends 
or the plate glass. The box conr 
taming the mechanism of the auto- 
maton was frarhed with a card read- 
ing: 'What makes it go? If you 
? an *|eure this out come over to 
tne Grand theatre and see 'Murder 
on a Bridle Path*— an even greater 
mystery.' Then he wound up the 
ngure, fold the merchant to wind it 
every two hours, and went his way. 

in ten minutes there was a crowd 
in front of the window trying, to 
ngure how the electricity was con- 
veyed from' the brass balls into the 
KfX e v At tlme9 the areru ment ran 
uign, but no. one seemed to figure 
*m ' Perhaps a key and clockwork 
X™ e f n l^ oyed - Tne fixings put 
v^rV", 1 ", 6 traok and m*de the de- 
important. Just goes to 
show its not so much what you do 
as how you do It. 



$5 for a Title 

Vit . a , Buffalo. 
BuVfn! ?- 0lIar prize 13 offered by 
• for „J Evening News for best title 
faM r u theme son ff of Shea's Buf- 
falo orchestra. Three and two dol- 

LL f SOl, 1 tlon prizes - Announce- 
ment of winner on Saturday (2). 

conS* ls £ y Arno CSeagail). new 
conciuotor, former NBC violinist. 



a i ' inijl; violin 

Dli n«« a . s re P? ace rt John Ingram as 
si 1 S UlCt< ? 1 ' and has ta H<* over 
broS ay f *V Bh . t half-hour WEEN 
o^adeasts frphi mezzanine. 



3 in St. Loo 

tf St. Louis. 

Mass tie-ups and a flock of tie-up 
ads, both local and national, injected 
lots of pep into the 'These Three' 
exploitation, campaign engineered by 
Mgr 'Chick' livens. p, a . Jimmy 
Harris and aided by Ua exploiter 
Maurio Davis. 

Three hundred Kroger and Piggly- 
Wiggly grocery outlets went big for 
displays in connection with bread 
tying in with Bonita Granville, juve 
player. In addition, stores used 
panels in regular newspaper ads. 
Twenty-eight Walgreen drug stores 
used back -bar displays and menu 
snipes on 'These Three- luncheon 
special. One thousand two hundred 
dispensers of tobacco used window 
streamers and counter cards on Joel 
McCrea's liking for pipe. Famous- 
Barr Department Store and Swope's 
Shoe Co. distributed heralds on 
Gotham Gold-Stripe hosiery tie-up 
Liberty Mag kids distributed 10,000: 
heralds mentioning plx was a 
Liberty 4-star winner. 

: Coiffure, cosmetic and clothing 
ads were local tie-in? on pix. 
Twenty-fours sniped around town, 
sensationally worded teaser heralds 
dished out to stenpgs and sales- 
women leaving places of employ- 
ment, book tie-ups On Hellman play 
and 'Holly wood Reporter* radio pro- 
gram gave feature some breaks. 
Letter from local rag movie crix, 
extolling feature, Was used several 
times in paid ads. 

Front - of theatre was plastered, 
high and low,, with blowups of New 
York crix rave reviews. 



Three from S. C. 

Spartanburg, S. C. 
'Ten thousand tin , cans admitted 
1,000 boys and girls to the Carolina 
theatre this morning' was the lead 
:Glen W. Naves, of the Spartanburg 
Chamber of Commerce clean-up 
and beautification week publicity 
committee, knocked out to a 2tCo1 
spread pn the theatre's 'Tin Can 
Show.* Secretary Floyd F. Kay of 
the chamber, of commerce and W.W. 
Anderson, general chairman and 
president of the Lions club, one of 
the many sponsors, lauded Mgr. Bob 
Talbert and his staff for their con- 
tribution to the drive and permitted 
themselves . to be quoted in a pair of 
short interviews spliced into the 
article. 

At the State the boys weren't oh 
a vacation this past week. While 
Boris Karloff on the screen fright- 
ened audiences in 'The Invisible 
Ray;* one of the staff .lent realistic 
animation as. the 'Insides' to a huge 
mechanical man parked outside. 
Structure of the 'man' was one of 
the;. best ever seen— a tinsmith did a 
perfect job,- plus the artistic touches 
of- the top prop man. The. mechani- 
cal man walked about, his metallic 
features and stilted gait drawing the 
shopping crowds to the theatre, 
while a black robe was draped about 
his tall figure.. 

Carolina in Greenville, S. C, had 
a strolling pltigger wandering about 
the city. .Once in a While he would 
approach somebody and say 'Strike 
Me Pink.' If he or she said 'Eddie 
Cantor' the. stroller presented a 
ducat for the pix; if not, he went on 
to the next person who could con- 
nect the goggle-eyed comedian with 
his unusual salutation. There were 
few misses as a 2-col advt.. with 
Cantor's phiz in Sunday editions, 
tipped the public off to the stunt. 

Changed His Mind 

Manager who is always gagging 
pulled a fast one the other day when 
he lettered over his block three- 
sheets. He spots about 25 around 
town.-* On this occasion his lead 
feature was described as a 'fine' 
•fllmv- Night they were posted he 
took a marking brush and on 
each bill crossed off theh 'line' and 
lettered in 'great.' 

More than 100 persons told him 
what some boys had done to his. 
posters, so he figured they got the 
desired attention. Felt he was 
right when several persons later 
told him the film should have been 
classed great in the first place. 

Got pretty much of the same re- 
action some months ago when he 
deliberately upped the admission 
prices oil the bills and before the 
picture opened stripped them with 
streamers of a different color, but 
carrying the proper prices. Both 
jobs were run off at the same time, 
but it -looked as though an error had 
been made. ITe took a lot of kid- 
ding on' that one. but he didn't mind 
thai since most of the kidd'ers 
bought in to see the show. 



Installment Quints 

Charlotte, N. C. 

The Carolina .arranged with the 
News here tp offer a ticket to see 
'The Country Doctor', to every 
mother of five children. The Invi- 
tation was limited to residents of 
Mecklenburg county. A special mat- 
inee was set aside for the purpose. 
A total of> more than 500. mothers 
qualified and saw the show. Two 
of the mothers had broods of as 
many as 13 children. 

The invitation was extended, by 
the News. A front page coupon 
was to be filled but by the mothers. 
Children were not admitted on the 
coupon along with mama, but many 
brought them along and bought 
tickets. 



Greeting to Shirley 

Hollywood. 
As climax to observance of sev- 
enth, birthday of Shirley Temple, 
with event being tied in with de^- 
partmcht stores, theatres and or- 
ganizations throughout the country, 
Harry Brand, in charge of 20th -Fox 
publicity -exploitation, arranged for 
dispatch t-° Hollywood of thousands 
of telegrams of congratulation, com- 
ing in over period of two weeks; 
Numerous community telegrams 
were received, many signed by en- 
tire population of the smaller towns. 
One Illinois town came through with 
wire containing 12,000 sig's; another 
town had 10,000. Wires were dis- 
patched to studio on, Saturday (26) 
from Santa Monica telegraph office 
by trucks. 




San Antonio. 
During showing of 'Dante's In- 
ferno' projection room of Queen, 
Brownsville, burst into flames and 
house quickly became inferno of 
different type. Threatened stam- 
pede was blocked by a cop who was 
in the house. Damage estimated at 
$5,000. 

Picture a year will be produced 
by Gene Thomas Productions local- 
ly. Organization is non-profit foun- 
dation which produces dramatic 
adaptations of 'Tom Sawyer and 
Huckleberry Finn' arid similar nov- 
els,' using big groups of BChool kids 
who work- for experience. Picture 
subject not picked. 



Cedar Rapids, la. 

New theatre, featuring a stadium 
seating arrangement, is/ to be Btart- 
ed at Clear Lake May 15 by C. E. 
Carragher, manager of the Park 
theatre in Clear Lake. 

M. E. McClain, as new district 
supervisor for the Central States 
Theatre Corp., will * establish his 
headquarters in Charles City, la. 



Grand Rapids. 
Johnson -Butterfleld Theatres, inc., 
have started construction. on a house 
here to be called New Eastown. 
Ebels Construction Co., building; 
Expected that, house will he com- 
pleted around Sept. 1, with a seat- 
ing capacity; of 922, Estimated cost 
of project is. $40,000. . Chain will 
start off with a 15 -year lease bri the 
site. * 



Jersey City. 
A. E. Kaye has resigned as dis- 
trict manager of local Skpuras the- 
atres. Goes to Los Angeles to enter 
business on his own. 



New -York. 
Dave Brill resigning as sales 
manager of Principal Films to han- 
dle distribution, for Herbert Rosen er 
Enterprises on the Coast. 



Lincoln. 

Slim Rishel has just sold the Elm. 
Elm Creek, Neb., tp the Donlezal 
Brothers of Omaha and Denver. 

A. print of 'Dangerous. Intrigue' 
(Col.) was destroyed in a fire at 
Farriam, Neb.> when the booth of 
the Farnam, owned by H. H. Brown, 
caught on fire. 

Lyric, Wymore, Neb., according to 
Manager Bob Markle, will be te- 
modeled. . . 

Eddie Calnori, city manager of the 
Empress and Fremont for the past 
two years in Fremont, Neb., is trans- 
ferred to Norfolk and the Granada. 
Bill and Ross Mack will be house 
managers of the two spots in the 
vacancy created. 

Free pics to be sponsored by the 
Merchants is planned for Glenvii, 
•Neb., this summer. 



Akron, O. 
Robert C. Menches, of the Liberty, 
after a major operation in St. 
Thomas hospital here is reported 
Improved. Menches is president of 
the Akron Independent theater op- 
erators group. 1 



Conncaut I.Ake, Pa. 
Peoples Pittsburgh Trust Co. con- 
structing new outdoor theatre in its 
Conneaut park here, to be managed 
by Harry Lewis. Opening May 15. 



Ocean Park, Cal. 
Charles Mann, formerly with Fox 
West Coast in Colorado division, 
named manager of circuit's Rose- 
mary here. 



Things Came 

'Things to Come' got a nice ride 
on the 'Magic Key' hour of the NBC. 
network last Sunday with 11. G. 
Wells talking about his film and 
Ravriiond Massey doing a bit of the 
dialog. NBC figured it got a good 
period and United Artists got a free 
boost for the film, since the radio 
companv assumed the costs. 

George Scher arranged the deal. 



Norfolk, Va. 
'Life Begins at MinskyV opened 
at No'rva theatre April 24. Ads call 
for oast of seventy-five, including 
'Newdeal' chorus of forty. 



Charlotte, N. C. 
New theatre, the State, Is being 
built at Clinton. Howard Turner 
will manage it on completion. II. 
E. CoOke, chain operator of thea- 
tres, has the lease. 



Lisbon,: O. 
Marios Amusement'Com'pany capi- 
talized at $200,000, will seek a 
state charter as first steps in plans 
for the erection of a modern theatre 
building on the site of the Rolloway 
rink. Incorporators will be A. Mi- 
nos, Toronto; StUart Moretand, of 
Steubenville, and Attorney L. R. 
Riddle of Lisbon. Manos operates 
theatres in Toronto, Ont.; two in 
Weirton, W. Va., and one here.. 



Spartanburg, S; C. 

J E. Massie has moved his the- 
atrical business into the : new 
Waynesville Park house, and the 
old WaynewOod building is being 
remodeled, probably for further 
show biz. 

Carl Bamford, Publix-Bamford 
prexy, in Spartanburg looking.>'em 
over and seeing the local -house 
execs.. 

D.. B. Austell, Strand mgr., named 
on Junior Chamber of Commerce 
publicity committee. 

Robert Talbert, Carolina mgr., 
named on committee for Tubercul- 
osis Association's annual drive. 

Bernard CaldWell, asst. Carolina 
mgr., is okey-doke after leaving 
appendix in the custody of General 
Hospital. 

Mgr. Ervlne Stone and missus 
back in Spartanburg after a -look- 
around in N. C. 

Several stage bands narrowly 
missed being ruled out for entire 
season of content concerts When 
they showed, up late at Criterion 
theatre. 



Los Angeles. 
Charles' Saphro, asst. booker in 
Warner exchange here, transferred 
to Salt Lake City. Utah, as head 
booker. Replaces Keith Pask, now 
salesman in Montana div. 



Indianapolis. 
With the Indiana shuttering for 
the summer, Henry Sommera will 
go to. the Circle as manager under 
the Katz banner, while Art Baker 
will take a vacation for two months. 
When Baker returns. Sommera will 
make the circuit of Katz houses un- 
til the Indiana reopens next fall, 
Assistant manager Don Wright, of 
the Indiana, will alternate, tim* 4 with 
Assistant Manager Lowell Brewer of 
the Circle. I M. Halpevin will move 
his offices to the Circle as general 
overseer. 



Mobile, Ala. 

Saenger, as result of the new. city 
amusement tax, will close one house, 
the Jsls. and operate the Saenger 
theatre only two days a week after 
May 6, when the new* lax becomes 
effective. 

The Pensacola Kiwanls club 
adopted a resolution urging the 
Saenger Corp. not to curtail opera- 
tions in that clly. polnling our th«t 
the fax Is on (he public and not tjie 
theafre. f 



Still Ideas 

An effective still display for. lobby 
or window use can be made by 
showing the stills through scrim. 
Carefully done the effect is unus- 
ually realistic, but it should not be 
attempted unless, someone around 
the theatre is reasonably expert 
with the brush. 

Stills are selected having one or 
tWo large figures in the foreground 
with. none further back. The back- 
ground is painted on a flat, larger. 
in proportion, with ari intermediate 
profile used if there, are middle dis- 
tance objects stich as a bridge lamp, 
a table or a bookcase. The. painting? 
Is chiefly done in shades' or slate 
blue, dull yellow and a flat, deep 
red. The aim should be to suggest 
rather . than to display. The figures 
are mounted, cut out and painted, 
being placed about twp inches back 
of the scrjm, which Is stretched 
across ah opening cut into the front- 
board, perhaps two or three stills 
being used. 

Each is lighted from above 
a small lamp, shining through a 
ground glass, tinged slightly, blue 
and with the matte surface down, 
to. facilitate the removal of dust. 
The lighting should not be strong 
and the bulb should be. placed well 
forward to give the stronger illum- 
ination to the figures, If used in 
ari open lobby, it should not be 
placed in the strongest light arid the 
scrim should be watched that it 
does not accumulate dust. 

The aim should be a ' subdued ef- 
fect rather than a colorful one, but 
it makes a fine change of pace, par- 
ticularly on a better than usual fea> 
ture; 



Teasers 

Manager made up same hand 
painted three sheets with' a< space - 
left for a portrait of the star. Gould 
not get a suitable portrait oh the ■ 
lithographs so had tHem blown up 
from- a photo. These photos were 
pasted to compoboard and colored. 
Cutout was laid on the poster and 
outlined with a heavy pencil, but 
until the opening day the only hint 
was a large question mark inside 
of the outline. No prizes offered 
for guesses,- but curibsity was cap- 
italized arid . practically everyone 
read up to. find the name of the 
missing player. When the show 
broke the cutouts were set into 
place and appealed to curiosity all 
over again. . A one timer, but it 
worked well once. 

Another similar stunt was 'the 
space for the title left blank, but 
with the principal players listed. 
This time instead of a question 
mark was 'Bet you can't guess.' 
Most persons were interested to the 
extent of looking all over the lobby 
for some cue, but they had to wait 
until the title was lettered, unless 
they looked it up in the fan maga- 
zines, as many did. Served to sell, 
ari attractivo title doubly strong. 

One stunt that went wrong was 
some advance work for 'These 
■'Three' : with a contest announced for 
the worst little girl in town. Votes 
were supplied but the contest was 
called off when three different 
mothers threatened suit if their 
daughters wore named. Manager 
had not thought of that angle. But 
It. gave a good newspaper story and 
now half the town ls trying to fig- 
ure who those mothers were. 



New Havfri. 
Local Loew. changes includp shift 
of Frank Jlenson from Bijou mgr. 
to like post at Broad, ColiiinbuH. 
Billy Kl/Jer hops from local Poll's 
asst. mRi-. to take over Henson job 
at Bijou; AI Weir -follows Elder a* 
Poll as.«t. mgr. and Jack Sidney In 
in as Bljou asst. mft-r. 



Large Local 

Boston. 

Boston's all-local flicker, dubbed 
'Jt Happened in Boston,' sponsored 
by (lie Boston American - Sunday 
Advertiser and Loew's State and 
Orpheum theatres, began 'casting' 
and 'production' Friday (24). 

Hundreds of juves, between the 
ages of Hi and 20, who wrote in 
their entries or had an Interview 
with the casting director were au- 
dltlonerl first. ThoHft who didn't, and 
«re still seeking tryouls, have been 
given application blank-.', and told 
ro apply in person to the house. 

Parents are impressed that these 
ages (JC-20 inclusively), are stipu- 
lated for the partH in a brief se- 
quence of 'It Happened in Boston.' 

Five of the 40 chosen will have 
speaking ports while the other boys 
and girls will take part in the same 
action of the gelatin jumper. 



Joel W. .Hand. Bamberg theatre J 
manager. Is In a Bamberg hospital i 
as a result of an automobile wreck. ! 
Cuts and bruises. 

Dillon has had two new theatres 
recently completed. N^-w Dillon was 
erected at a cost of *75.OO0. Tn the 
building the Anders m Theatre - Co. i 
s"t up headquarters 'for a chain of 
14 Carolinas houW's. 



Pittsburgh. 
With small-Heat Palace reverting . } 
back to Harris Ainurt ont Com- j 
pany from Warner!'! ,-iex.t wck, WP,i 
is shifting three maiiigers to till tn ! 
personnel in this v.oUv. <'r\<<- en 
(Continued on page C2> | 



-Roch. Get-together 

Boehester. 
Rochester's downtown first - run 
houscsi now all located oh one street 
within, two city blocks, will co-oper- 
ate with erehJjnts in ballyhoo' for 
May as the 'Month of Hits.' Street 
b;inn<--rs and decorations, store win- 
dow displays and co-op ads with 
merchants will help put the idea 
aero: i*. 

Theatre tieup not. hard (o arrange 
because iiKO operates three of the 
ho k 's i-md Loew's the other. Wll- 
11,'irn 11. Cfdorft. clly manager for 
ItKO. and hosier Pollock, manager 
of I,jc'V.'V Ptochc>lcr, in charge ot 
lii'. .siuiiL. 



v 




VARIETY 



Wednesday, April 29, 1936 





ITi 



- V „ '" 



,1V' « 



mm 



The Greatest 
Distinction That Has 
Come to This Theater 
In Many Years Is the 
Privilege of Presenting 

THE WINNER OF 
THE FAMOUS 1935 
ACADEMY AWARD 

in Her First Role Since 
Capturing the Screen's 
Most Coveted Trophy* 



if* 



- '/ * -''^ 



' -' ^-if 




See why that front-page 
heiress sidetracked 
a foreign Prince at 
midnight.*. to middle- 
aisle it with a penniless 
American newspaper 
reporter at dawn 



f .'■■.■■■■7.7?* 

y ,x />■ '* w 'i " . '„ 



Hi ^ 



tti 



Jn Celebrated Michael Arhn's Most Sensational Play 



with 



59 



EUGENE PALLETTE • DICK FOR AN • CAROL 
HUGHES • CATHERINE DOUCET • CRAIG REYNOLDS 

A First National Picture • Directed by ALFRED E. GREEN 

theatr'e name 



As advertised for the N.Y. Strand and your theatre by WARNER BROS. 



Wednesday, April 29, 1936 



PICTURES 



Will MY 



23 



CALENDAR OF 





Chesterfield .iKtW^ffV 

i..nn«t Week-End. Faith Baldwin. "Anything can happen from a Friday to 
• 'Monday Week-end." Valerie Hobson, G. P. Huntley, Jr., and Paul Har- 
vey. Plr. Chas. Lamont. 6G mlns. Rel. April J5. 
.Mae ot Sighs. A story bnsed on the famous bridge of sighs. Onslow Stev- 
■ ens, Dorothy Tree, Jack La Hue. Plr, Phil Rosen. 60 mips. Rel. Feb: 'ID., 
rilllant Marriage. Ursula Peirrott. story, The struggle of society to obtain 
brilliant marriages for their daughters. Joan Marsh. Ray Walker, Inez 
.Courtney. Plr. Phil Rosen, 04 mins. Re). March 28; 
nark Hour. Tint. A murder mystery from the popular novel. .'The Hast Trap.' 

• with* Hay Walker, .Irene Ware. Berton Churchill. Pir. Charles Lamont 
64 mins. Rel. Jan. 10< 

• ittle Red Sehooihoiise, The. A story of school days, with Junior Coghfan, 

Dickie I 'Mooje; Pir. Charles Lamont.' Rel. Feb. 25. 
ma Around the Moon. Story or love oh the rebound.. Three people who 
" dared love.* Donald Cook. ISrltl OVBrion Moore. Dir. Charles Lamont.- 
'■ C3 mlns. '■ R«j. Dec. 1. Rev. -Feb. 21.. 
Tanao. The modern 'Tango' girl. " A story , of a professional model. Marian 
Nixon, Chick.' Chandler. Warren Hymer, Dir. Phil Rosen. 66 mins. 
Rel. :.ian. 1. Rev, Feb. -21. 

: Gower at Sunset, rnliimkia f'cea. 729 Seventh Ave., 

Hollywood. Cat. VUlUIUUItt New York, N. V. 

Abdul the Djmned.. The story of. Abdul Hamid II of Turkey. Nils Astheri 

Adrlenne Ames; Fritz Kortiier. Dir. Karl Grune., Rel. pending. 
'Calling of Dan Matthews. The. Harold B*»M WrlRht'a- nnvel; ;u.i"hard Arlpn. 
■ Charlotte Winters. . Plr r Phil Rosen. 65 mins. Rel. Pec. 10. Rev. Jan, -29. 

Cattle Thief, The. Western. Ken Maynard, Mitchell. DlV; Spencer 

Gordon Bennet. Rel. Feb. 28. 
Dangerous Intrigue: . Famous burgeon does a comeback. Ralph Bellamy, 

Gloria Snea. Dir. David Silman, 69 mins. Rel. Jan. 4. Rev. Jan. 22. 
Devil's Squadron. Richard Plx. Karen Morley. Dir. Erie Kenton. Rel. 

April 10. 

Don't Gamble with Love. Expose of gambling backed by a dramatic, story. 

Aim Sothern, Bruce Cabot, Irving Pickel. Dir. Dudley Murphy.. 65 mins. 

Rel, Feb. 15. Rev. March 4. 
Gallant Defender, The: Western. Chas. Starrett. Joan lr. David 

Silmaij. 60 mins. Rel. Nov. 30. Rev, April 22. 
Heirship Morgan. Purgatory on a tuna fishing boat. George Bancroft, Ann 
" Sothern* Victor Jory: pir, P. Ross Lederman. 04 mins. Rel. Feb. 8.. 

Rev. March 11. 

Heroes Ot the Range. Western. Ken Maynard, June Gale. lr. Spencer Gor- 
don" Bennett. Rel. March 23. 
If You Could Only Cook. Kitchen masquerade that ends in a wedding. Her-, 
ben MnPannll. Jean Arthur. Leo Carrlllo. Dir. Wm. A. Seiter. 72 mins. 
Rel. Dec. 30. Rev. Jan. 1. 
Lady of Secrete. .Love comes at last to sealed Hps. Ruth Chatterton, Marian. 
" ' Marsh, Otto Kruger, Robt. Allen. Dir. Mario nGering. 73 mlns. Rel. 

Jan.. 25, ♦ 
Lawless Riders. Western. . Ken Maynard. Geneva Mitchell. Ben- 
nett. 57 mlns. Rel. Pec. 28. Rev. April 22; 
Lone Wolf Returns, The. Favorite screen and notion character reappears; 
Melvyh Douglas, Gail Patrick, Tala Eirel. Dir. Roy W. Neil. 68 mins. 
Rel. Dec. 20. Rev; Feb. 6. 
r. Deeds Goes to Town, Formerly 'Opera Hat.' Gary Cooper, Jean Arthur. 
- Dir. Frank Capra. 115 mins. Rel. April 12. Rev, April 22. 
Music Goes. Round, The. Love oh a showboat goes sour on Broadway. Harry 
>Richman. Rochelle Hudson, lid Farley and Mike Riley tauthors of the 
sbng)^ DJir. Victor Schertzihger- 85 mins. Rel. Feb. 27, Rev. Feb. 26, 
Avenger. Chas. Starrett, Joan Perry. Dir. David .Selman. 62 
; Rel. Jan. 17; Rev. April 8. 
Panic dn the Air. Radio figures in a crime detection. Lew Ayres, Florence 
Rice. Dir. P.' Ross Lederman. 56 ml'nsi- Rel. April 10. Rev. April 22. 
ride of the. Marines. Charles Blckford, Florence Rice. Dir. P. 
man. Rel. April 2. 

You May Be Next. A super criminal defies the world. Ann Sothern, Lloyd 
Nolan. Dir. Al. Rogeil. 67 nuns. Rel. Dec. 31.. . Rev. March 4. 

First Division 0fflce8: 

Releases Also/Allied Chesterfield and Llherty 
rllliarit Marriage .(Invincible). A ^screen version of Ursula Parrott's great 
■ RodbtJolc Magazine hovel, 'Brilliant Marriage." Ray Walker, Joan Marsh. 
Dir, Phil Rosen. 64 mins. Rel. March 25. 

August Week-end (Chesterfield), Light, breezy entertainment about the 
financially *nd socially tangled lives of the smart 'set. Valerie Hobson, 
Paul- Harvey. Betty Com pson. Dir. Charles Lamont. Rel. April .10: 

Dark Hour, Ther (Chesterfield).- A fast-moving mystery, presenting a baffling 
problem In crime detection. Irene Ware, Hay Walker, Burton Churchill. 
Dir., .Charles Lamont. Rel. Jan. . 15. 
rake the Pirate (Alliance). England's virgin aueen In a human tale of 
devotion. Matlfeson Lane, Jane Baxter. Dir. Arthur: Woods. 78 mlns. 
Rel.. April 1. . .. 

Gun Play tBeacoh). . Western. Big Boy Williams, Marian Shilling. Dir. Al- 
bert Herman: 69 mins. Rev. Jan.- 1. 
itch Hike to Heaven (Invincible). Story of actors in a traveling troupe, and 
how. they crash Hollywood. Herbert UaWllnson, Henrietta Crosman, 
Russell Gleason, Polly Ann Young. Anita Page. Dir. Frank Strayer. 
63 nuns. Rel. Dec. 1. Rev. March IS. 

I Conquer the Sea (Halperln). An exciting yarn of Newfoundland whaling 
waters— an outdoor story oi unusual action and drama. Steffi Duna. 
Dir. Victor Halperln. 67 mlns Rel. Feb. 1. 

Law ot the 45's (Normandy). A dashing tale of reckless courage triumphant 
over great odds. Mile-a-minute romance geared- to the speed of ham- 
fiierlng hoofs and rapid gunfire. Big Boy Williams, Molly O Day. Dir. 
Jphti McCarthy..- 56 mins. . ReJ. Dec. 1. 

Little Red Schoolhouse, The (Chesterfield). Gay, carefree childhood in the 
little Ted scroolhouse— rebellious, misunderstood youth behirfd • gray, re- 
form wails. Frankie Darro, Dtckie Moore, Corky. Dir. Charles Lamont. 
66 minis. Rel. March 10. 

.Living Dead, The (Alliance). Coffins and chills— terror and thrills, and dead 
that live again! George Curzon, Sir Gerald du Maurler. Dir. 1 nomas 
Bentley. 65 mlns. Rel. Feb. 29;. 

Lucky Terror (Futter) Western. Hoot Gl Dir. Alan James. 61 ins. 

Rel, Feb. -20. rRev. April 8. 
Id Curiosity Shop- (British made). Dickens story. Ben Web$ter, Hay Petrle. 
Pir. Thos. Bentley. 90 mlns. Rel. Dec. 25. Rev. Dec. 25. 

Red Wagon (Alliance). Life under, the big top with cross currents of love,; 
• hate; atidi. cevenge. Ohacles. Blckford,' Raquel .Torres^ Greta Nissen,- Don. 
Alwaradiv Anlhonjr-Buahell. Dir. Panr L. Stelrr. .ReL Dec. 8. 
•n» Aro4MHt th« Moon.. (Chesterfield). A strong- human interest drama of the; 
oaugtiter-ol- a newspaper pubttsber and a reporter: Erin O'Brlen-Mooce.: 
Ronald i.Coo^ Ann. Dorant Dili Chariest Lamont. 69% mips;- Bel... Jau-A* 

Southern -Maid, (Alliance); Romantic story under Southern skies. Bebe Dan- 

_ iels. Dir; Harry Hughes; .60 mlns. Rel. 

*Py 77 (Alliance). . Italian war espionage highlighted by spectacular airplane 
warfare.- Greta. Nissen, Don Alvarado, Carl Diehl. Dir. Arthur V\ oods. 
'7 mins. Rel. Jari. 15. Rev. Feb. 12. 

swifty (Diversion). A murder mystery of the range. A cowboy saves him- 
self from the gallows in a story packed full of excitement. Hoot Git>- 
son, June- Gale. Dir. Alan James. 60 mlns. Rel. Dec. 27. 
anB °n. ( J. nv J neI ' )Te) ' The brlllianf story of a glittering night club dancer who 
Picked^ the wrong partner in her dance of .life. Marian -N iron. Chicle 
^handler. Warren Hymer. Dir. Phil Rosen. 70 mins. Rel. Jan. 10. 
•hev, Feb. 22. 

First National ™" ,! ,2 Y£w v. 

r ' de V£[ e L ' ke , That ' From play Applesauce.' Confident youth. Ross Alox- 
A r nita L o"ise. Dir. Wm. McCann. 06 mns. Rel. April IS. Rev. 
March 25 



roadway Hostess. Glamorous drama of Broadway's bright lights. Wlnl 
Fn?*!' £ hn R egan. Genevieve Tobin. Lyle Talbot, Allen Jenkins. Dir. 
frank Monnnow ca t-. ' „ * ri„„ is 




These tabulations are compiled 
from information supplied by the 
various production ' companies and 
checked up as boon as possible after 
release. Listing ; s given when re- 
lease dates are definitely set. Titles 
are retained for six months. Man- 
agers who receive service subse- 
quent to that, period should pre- 
serve a copy of the calendar for 
reference. . 

The running time as given here 
is presumably that of the projection 
room showings and can only approx- 
imate the actual release length in 
those States or communities where 
locafbr state censorship may result 
in deletions. Running time in the 
reviews as fciven in - 'Variety' carry 
the actual time, clocked in the the- 
atru after passage by the New York 
state censorship, since pictures are 
reviewed only "" actual theatre 
showings. 

While every effort is made to ho.d' 
this list accurate^ the .information 
supplied may not always be correct, 
even though official. To' obtain -the 
fullest degree of accuracy, 'Variety' 
will appreciate the. co-operation of 
all> managers who may note dise'rep- 
anci 



Studio Placements 



. Hollywood^ April 28.. 
George 'Barbler, ,. Jan Kerrigan, 
Spencer- Charters, 'Spendthrift,' 
Wanger. ' ' • 

Jack Gardner, Bal - 

lots,' WB. 

Paul PorcasI, 'Crash DonoVan,* TJ. 

Eddie Kane, 'We Found Love/ U. 

Griffln Jay, screen- play,' untitled 
original, Rep. ' 

Kathleen Lockhart, 'Mr. inder- 
ella,'" Roach. 

Soo Yoking, 'Good Earth,' MG. 

Dixie Dunbar, 'Girls Dormitory,' 
20-F. 

. Jack Conway directing; Geotge 
Oppenheimer scripting; James Cain 
dialog, 'No Hero,'. MG. 

Frank Morgan, Jean -Chad->-4rn, 
' We Went to College,' MG. 

Barbara Stanwyck, Gene. .Ray- 
mond; Leigh Jason - directing, 
'Marry the; Girl,* RKO. 

Jack Mulhall, <The Last Outlilw,* 
RKO. 

Will Stanton, . 'Mob Rule,' f MG» 
George Raft, 'Lady Be Careful,' 
Par. 

Torn RIcketts, E. Allyn Ward, 
Hal Le Seur, Freddie Bell, 'We 
Went to College,' MG. 

Ivan Miller, 'Texas Ranger,' Par. 

Frank" MeGlynn, 'Last of the. 
Mohicans,'; Reliance. 

Barbara' Pepper, 'The Last Out- 
law,' RKO. ' * 

Patricia. Wilder, 'His Majesty, 
Bunker Bean,' RKO. 

Joseph Cawthorn, 'Dimples,' 20-F. 

Norman Foster, 'Trouble Makers,' 
20-F. 

Mickey Rooney. "William Clemens 
directing, 'Bipod Lines,' WB. 

Mary Brian, Edward Brophy, 
'Spendthrift,' Wanger. 

Harold Lam, dialog, 'This Breed 
of Men;' Par. 

Beverley Roberts, Ray Enright 
directing, 'China Clipper,' WB. 

Lynne Berkeley, 'Girls Dormi- 
tory.' MG. 

Huntley Gordon, 'Yours for the. 
Asking,' Par. 

Pat West. 'Three Wise Guys.' MG; 

Don Barclay, 'Bengal Killer/. .WB. 

Ray Beatty, "Private Number/ 
20-F. 

Skeets Gallagher, 'The Duchess/ 
Par. 

Clay Clement, 'Three Wise Guys,* 
MG. 

' Philip Dunne,. screen play, 'Son of 
Monte. Crlsto,' Reliance. 

Shirley Deane, J. Edward. Brom- 
herc:,- 'Girls Dormitory/ 20-.F.- 

Will Stanton, 'Mob Rule/ MG, 'His 
Majesty. Bunker Bean/ RKO, 'Last 
of the Mohicans/ Reliance. 
■ Adrian Rosely. -C. Aubrey Smith,' 
•Garden of Allah,' S- J. 

William Bailey, Jack MacLellan, 
Drew Demarest. Jack Hutchinson, 
Paul Regan, John Barclay, Harry 
Bradley* 'We Went to College/ MG. 

Betty Soo Koo, Eugene Hoo. Rob- 
ert Jung, Helen Fong, 'Good Earth,' 
MO. 

Guy Kibbee, 'M'llss/,' RKO. 
Roscoe Karns, 'Cain and Mabel.' 
WB. 

Raymond Brown, Gordon Hart, 
•Blood Linos.' WB. 

Jane Rhodes, Robert Cummlngs, 
Johnny Downs. 'Rose Bowl..' Par. 

J. M. Kerrigan, 'General Died at 
Dawn." Par. 

Wade Boteler, Tom Herbert, Cy 
Ring, 'Poppy,' Par. 

Frank Sully, Herbert Ashley, Br-n 
Hendricks, Richard Powell, 'Rhythm 
on the Range/ Par, 

Donald Kerr, Phillips Srhally. 
Kitty McHugh, 'Three Cheers for 
Love,'- Par, 

Betty Furness, Charlotte Winter. . 
Leila Mclntyre. Tom Dup;an, Toby 

(Continued on page 25). 



Golden Arrow, The. Bette Davis. George Brent, Carol enry O'Neill. 

Dir. Alfred E. Green. Rel. May 9. 

Hearts Divided. Marion Davies.-Dick Powell. Charles Ruggles, EdWard Ever- 
ett. Hoi-top, Arthur Treacher. Dir.: Frank Borzage. Rel. May 30. 

Law In Her Hands, The. Margaret Lindsay; Glenda. Farrell, Warren Hull, 
Lyle Talbot. Couple of girls, go into the law business. Dir. William 
Clemens. Rel. May 23. 

Man of Iron. Comedy-drama which treats of the adventures In high s+M*tf 
of an unpolished workman. Barton MacLane, Mary As tor, John EldiV^fe*. 
• Dir. Wm. McGann. 61 mins. Rel. Dec. 21. Rev. Dec, 11. >■ 

Murder, of Dr. Harrlgan. Murder mystery. Kay- Unnnker, Rlcardo 
Dir. Frank McDonald. 67 mlns, Rel. Jan. 11. Rev. Jan. 22. 

Road Garig. I'owerful drama with the glamorous romance- of a girl who 
battles to establish the Innocence of the man she loves who has been 
framed and sent to a - terrible penal Institute by crooked ptilltioiartnu ' 
Donald . Woods. Kay Ltnaker. Dir. Louis King.' 60 mlns. ReL Feb. 15. 
R6v. Feb. 26. 

Si Irio I , The.. Famous Broadway entertainer, double-crossed- by gold- 
digging girl friend, finds love and success away frbm Big City. Al Jol- 
son, Sybil Jason, Yacht Club Boys, Cab Calloway and Band, Edward 
Everett Horton. Dir, William Keigrley. 85 mlns. Rel. April 11. Rev. 
April S. ' 

Snowed Under. Adventures of young nian with all-feniinlne trlangl .' Oohrge 
Breht, Genevieve Tobin* Glerida Farrell. Patricia ICIlls, Frank McHugh. 
Dir.. Raymond Enright. Rel. March 28.' Rev. April ,1 

Song of the Saddle. Stirring Western drama with muslr. Dick Foran, Al 
Lloyd, Dir. Lou King. Rel. Feb. 29. Rev. March. 25. 

Story of Louis Paateur': (Cosmopolitan^ Dramatization of the stirring events 
In . the life, ot Louis Pasteur in his battle against Ignorance and his efforts 
to save life by science. Paul Muni, Josephine Hutchinson, Anita Louise, 
Donald Woods, Dickie MoOre. ( Dir. Wm. Dleterle. Rel. Feb. 22, 

The Murder of Dr. Harrigan. Kay Lirtiker, Rjcardo Cortez. Mar> Astor, John 
Eldredge, Joseph Ci-ehan. Dir. Frank McDonald. 67 mins. Rel. Jan. 18. 

G_0 : 16QQ Broadway, 

New vork. 

Alias Bulldog Drummond. Comedy ' chiiler takeoff. Jack Hulbert, Fay Wray. 

Dir. Walter Forde. 62 mine. Rel. Sept. I, Rev. Se^Jt,- II. ' 
Born for Glory. Navar warfare, with aid of rltlsh gov't. 

Dir. Walter Forde. 70 . mlns.' Rel. Oct. 15. Rev.- Oct. 23. 
First a Girl, Musical comedy romahe'e. : :jessle Matthews. lr. Victor Seville. 

78- mlns. Rel. Dec 25. Rev. Jan. 8. 

King ot the Damned. Heavy melodrama and action. Conrad Veldt. 
Vinson, Noah Beery* Dlr t - Walter Forde, 81 mins.: Rel. Jan." 20; 
Feb. 5. 

JVIlster Hobip. Tramp picked up because his. name Is Rothschild acts as : 
' deus ex machlna... George Arllss. Rel.. N.oy< 22,. ■ Rev. Feb. 12. 

Morals of Marcus. . Comedy/' Lupe .Velez. Ian Hunter. Dir. Miles Mander. 
72 mins, Reh Jan. 1. *Rey. Jan. 1B V '. 

Passing of the Third Floor Back, x- i'orh '-the tflay 
Veidt.;. Dir. Berthold Viertel. - Rel. pending. 

Rhodes. Adventure drama depicting exploits, of Cecil Rootles in\South African 
diamond legion. -Walter Huston, Oscar:. Homolka,,- Basil: Sydney, : Frank 
Celllier. Dir. Berthold. Viertel, 89,niins; ' Ret, Feb.* 20. Rev. March 4. 

39 Steps. Romantic melodrama. Robert Donate : Madeleine Carroll. Dir. Al- 
fred Hitchcock. 65 rtlris, -;Rei. Sept. 1.. -«ev, Sept., ; 18i 

Transatlantic Tunnel. Fantastic story of undersea pathway.; between Eu- 
rope and America. Richard Dlx. Helen ^fhsbn;. Madge .Evans. Basil 
Sydney. Dir. Maurtce Clvey. 90 miris, Rel.. Oct. 15, Rev. Oct. 30, 



Mascot 



ces. 1770 Broadway; 
New York. N. 



Doughnuts and; Society. A fourrslar famlly^of fdlks.. becoming- ge.t.-rich- 
ers in a whirlpool of belly -.laugh' predicaments/ fLoUls'e- Fatenda, 
Eburhe. Dir. Lewis D... Collins, 63' mths, tlel. March' -27,-, >. 



Uudloa: 



Metro 



ceir: 1540- Broadway, 
New Vbrk. N. 



Bohemian Girl* Derived from the' Qpera,«£ that nam£,.,but- well, away from 
it. • Laurel and Hardyi Dir/ 'Janres m» Horhel "# mlns. Rel. Feb. 14. 
Rev. .Feb. 21;' , ,; " '• . ? ' '" _ '•'. ':■ 

Exclusive Story, Marfin Mooney*-s --n Umbers expose. Franchot Tone/ 
Evans. StUart Envln. Dir. Gao: <B. fieltz, 70. mlns, Rel. Jarii 
Jan. 22. ' '••"■• •" ' -^ ' 

Great Ziegfeld. The< Based- on the life of rhe .Idle; 'great. lmpre«<ario. William 
Powell. Loul.se llainer.,. Konnle Brice. Ann Pennlnc),on; 'Dl|i R.. Z, Leon* 
ard. 170. nrilns. (Roadshow length.) /^ev, April 1.5,. 

Kind Lady.- Based' on .the. Broadway play- by ICdWard Chodorov. stemming 
from a Huph- Walpole tale. 'Alin«> Ma^Mahon. Basil Rath bone, 'Dudley 
Digges. Dir. G. Seltz, 78. mirfs. ReU Dec; 6. RoV;. JanM. 

Last of the Pagans, Love story of th*» Smith P"nn Mala. rif. i^kimA' fnnie, 
and Lotus Long. Dir. Ichard Thorpe. 70 mins; Re). Dec. 20. Rev. 
Jan. 15. : * 

Moonlight Murder. Slaying in the Holly wood. Bowl. Chester Morris. Madge 
Adams, Lep Carrtllo. Dir. Edw. L. Maurln. 65 mins. Bel. March 27. 
Rev. April 1.. . V 

Petticoat Fever.Hot triangle in the Arctic. Robert Montgomery, Myr.na Loy, 
Reginald , Owen. Dir. Geo. Fitzmaurlce. 80 mins. Rel. March 20, Rev. 
March 25. 

Riffraff. Story of the California tuna fishers. Jean Harlow,- Spencer Tracy; 

Dir. J. Walter Ruben. 85 mlns. Rel. Jan. 3. Rev. Jan. 16. 
Robin Hood ot El Dorado; Drama ot a frontier (lnyn' 'bud than, Warner 

ter. Ann Lorincr. Dir. William Wellmah- 84 mlns. Rel. April 17. 

March 18. 

Roie- Marie. Rudolf Filml's operetta. Nelson (Zildy .lenneit^ id. 
Dir. W. S. Van Dyke. 110 mins. Rel. Jan. 31. Rev. Feb. 5; 

Small Town Girl. Country girl makes good In Ahc big city. Janet Gaynor, 
Robert Taylor, Blnnie Barnea. Dir; Wm. Wellmaii. 95 mlns. Rel. April 
10. Rev. April 22. 

faie of- Two Cities. Kuked on 'Dickens' famous novel ot the- l*retich Kevolutlon. 
Cmialil <'olitiHn (Olizabpf li Allan. P'.dna May < Mlvcr ' Knsil K'-thLone,' 
Henry B. Walthall. Dir. Jack Conway. 121 mlns; Rel. Dec. 27. Rev. 
Jan. 1. 

Tarzan Escapes. Further adventures of the ape man. Johnny WelSKmnller, 

Maureen O'Sulllvan. Dir.. .lames McKay, No release date. 
Three Godfathers. Three tough guys give their Mvch for a baby. 

Morris* -Lewis Stone, Walter Brennan. Dir, Rich. Uolewlawslcy; 

Rel. March 6. Rev, March 11. 
Three Live 'Ghosts. Based on the . novel by Fred S. Isham. Richard Arlen,- 

Ann Ldring, H. Bruce Humberstone Rel, Jan. 10. 
Tough Guy. Two men and. a' dog lp an odd friendship. Jackie Cooper, Joe 

Galleia, Rtrt-Tin-Tln-.Tr. ■• Dir. Chester M. Franklin. - 76 mins. • ReJ.- Jan,' 

24. Rev. March 18. ' 
Unguarded Hour, 1 The. rCngiish mj-stery Hlory. Loretta Young, V 

Tone Lewis Stone. Dir. Sam Wood. HO mlns. Rel. April 3. 

April 8. 

Voice of Bugle Ann. Dog story. Lionel Bjirrymorc, MaurecnO'SUllivan,: Eric 
Llhdc.i Dir. Richard Thorpe. 7U 'mins Rel. Feb. 7. Uov. March 4. 

Whlpsaw. Spencer Tracy as h 0"-m;in on thf trail of pr-arla wlt»» m forlim*. 
Myrna Loy, Harvey Stephens. Dir. Satn Wood. 80 mlns. Rel. Dec. .13. 
Rev. Jari. 20. 

Wife vs. Secretary, One office wife who whh on the square, 
jean Harlow, Myrna Loy. Dir. .Clarence- Brown. 88 mlns/ 
Rev, March 4. 

Uudlos: 5851 Maratnon St., PaMniAiiMl 

Hollywood, cant rwamuum 

Anything Goes. Brnndwav musical hit. Blnp Crn«by. F.lhel Mcr 
Ruggics. Ida Luplno. Dir, Lewis Milestone, 00 mins. Rel. 
Rev. Feb. 12. 

Bar 20 Rides Again. Hopalong Cassldv western. 'William Boyd, Jlmrny EI11-. 

sori. Lithfcl Wales. Dir. Howard Bretherton. Rel. Dec. 6. 
Bl rown Eyes. Manicurist turns deteciive. Joan Bennelt, Cary Grant. 

Dir. Raoxil Walsh. .Rel. April 3. 
Border Flight. Slory of the air corps of the Coast Guard. John Howard, 

Grant. Withers, Frances Famer. DIr Otiio Loverfng. Rel. April 15. 
'Bride Comes Home, Trie. .A girl with spirit and a boy with a temper. Clau- 
- dotle. ColhTl, Kt<»d MrMtirrav, flnhori Voting. Wm, Collier, Sr. Dir. 

Wesley Rlgglee. 83 mlns, Rel. Jan. 3. Rev. Jan. 1, 
Call of the Prairie. -Wcstwii. One oi th<> ilonaloiif; Cassidy series. William 

Boyd. Dir. Howard Bi Ptliertr.n. KM MiirHi 6 
i (Continued on pa^c -5) 



24 



VARIETY 



Wednesday, April 29> 1936 




BRINGS BACK 
THE ROAD-SHOW! 

4th S.R.O. WEEK AT ASTOR, N. Y., AT 
$2 TOP AND BIG EVERYWHERE AT 
ROAD-SHOW PRICES, TWICE DAILY! 



3rd Week Buffalo 1st Week Indianapolis 

4th Week Detroit 1st Week Memphis 

3rd Week St> Louis Starts May 7th Cincinnati 

3rd Week San Francisco Starts May 9th Denver 

4th Week Philadelphia Starts May 17th Milwaukee 



4th Week Boston 
4th Week Chicago 
3rd Week Los Angeles 
2nd Week Washington 
2nd Week Montreal 
1st Week Cleveland 
1st Week Pittsburgh 



Starts May 8th Atlanta 
Starts May 8th Houston 
Starts May 8th New Haven 
Starts May 8th Hartford 
Starts May 8th Worcester 
Starts May 15th Bridgeport 
Starts May 7th Springfield 



Starts May 8th Albany 
JUST CONCLUDED BRILLIANT ENGAGEMENTS: 

Toronto, Miami, Miami Beach, Palm Beach* Jacksonville,, 
Daytona, Tampa, St. Petersburg, Orlando. 




Watch for 
further dates 
of ''THE GREAT 
ZIEGFELD"- 
The Talk of 
America! 



ycdnegday, April 29, lg36 



P I C ¥ 



E S 



VARIETY 



25 



CALENDAR OF CURRENT RELEASES 

(Continue.! from pnge 23) 

r.mtti Against Mrs. Ames, The. Mr*.. Ames' prosecuting attorney becomes her 
u ^ champion. Madeleine Carroll, Geo. Brent. Dir. Wm, Belter. Rel. 
May 22. 

ftullaarate. Musical. Jack Oak|A Inherits a girls' school, . Jack Oalde. .loe 
"pepner, Ned Sparks. Dir. Ralph Murphy. 80 mlns. Rel. Dec. 27. Rev. 
. Jan. 29, 

rjeiaVt Cold. :■>. ne Grey western. Larry Crabbe, Marsha Hunt. lr. Jas. 

Hogan. Rel. March 27. 
Desire; An American engineer on vacation In France and Spain becomes ln- 

yoiyed with a band of crook*. .Marlcne Dietrich, Gary Cooper. Dlr 

Frank Borzage. 95 mlri?; R*l. Feb. 28. Rev, April 15. 
rMt Fence. From a. Zane Grey novel. .Larry Crabbe, '(Catherine De Mllle. 

Tom Keene Dir. Otho Lovorlng. 67 mins. Uei. Feb. 14. Rey. March IK 
Fatal Lady.. Grand opera in the Argentine and. cabarets in Pari Mary 

Ellis, Walter Pldgeon. Dir. Edw. Lustlg. Rel. April 24. 
Florida Special. Jewel robbery on a train. Jack Oakie, Sally Eilers. lr. 
> Ralph Murphy. Rel.. April 24. 

forgotten Face*. Gambler protects bis daughter's happiness with his life. 

Herbert Marshall, Gertrude Michael.. . Dh\ E. A. Dupont., Rel. May 15. 
F. Man; Boy wants to be a, G-mnn but he only gets an F. Jack Haley, Grace 
Bradley. Dir. Edw. F. Gllne. Rel. March 13. 
ive Us This Night. Musical. Jan Klepura, Gladys Swarthout. Alex. 
Hall. 75 mine. Rel. March 6. Rey. April S. 
Her Master's Voice. Ed. Everett Horttm gets Into trouble for flirting with 
his own wife. Stage hit. Peggy Conklln. Dir. Jos. Santley, 75 mlns. 
Rel. Jan. 17. Rev. Feb. 20: 
londlke Annie. Mae West warms up the frozen north. Mae West, Victor 

-McLaglen. Dir. Raoul Walsh. 7S mlns. Rel. Feb. 21. Rev. March 18. 
Illlont In the Air. A romance of the radio amateurs. John Howard, Wendy' 
Barrle. Willie Howard. Dir. Ray MbCarey. 72 mlns. Rel. Dec. 13. 
Rev, Dec. 18. 

Ilky Way, The. Harold Lloyd production taken from a stage hit; Lloyd, 
' Adolphe MenJou, Verre.e Teasdale. Dir. Leo McCarey. 80 mlns. . Rel. 
Feb. 7; Rey. April 1. 
Moon 'a Our Home, The. From the Ursula Parrdtt story. Margaret Sullavan, 
• Henry Fonda. Dir. Win.- Setter. Tel, April 10. 

Nevada; Larry Crabbe in a western story. ' Monte Blue; Kathleen Burke. 
Dir. Chas. Barton. 6t' mlns. Rel. Nov. 29. Rev. April 15, 

Palm Springe. Romance In a . desert paradise, Frances Larigford, Smith fal- 
low, Sir Guy Standing. Dir. 'Aubrey Scotto. Rel. April 3. 

Poppy. William C. Fields In one of his stage hits. Rochelle Hudson, Lyhne 
Overman, Dlr, Edw. Sutherland. Rel. June 12. 

Preview Murder Mystery, The. Inside studio stuff used to unravel a couple 
of mystery murder/?. Reginald Denny, Florence Drake, Gall Patrick, Rod 
LaRocciue. Dir. Robert Florey^ 62 mlns. Rel. Feb. 28. Rev. March 26. 

Princess Comes. Across, The. Love on a de luxe liner. Fred MacMurray, 
Carole Lombard, Dir. Wm. K. Howard. Rel. May 22., 

Reunion. Spy story of the World War. Herbert Marshall, Gertrude Michael, 
Lionel Atwill, Guy Bates Post. Dir. Robt. Florey.. Rel. April 7. 

Rose ot the Rancho. Richard Walton Tully's and Oavld BetaBco's gorgeous 
story or old California. Gladys Swarthout. John Boles. Charle* Blck- 
ford, Willie Howard. Dir. Marion GerTng. 1*5 mlns. Bel. Jan. 10 Rev. 
Jan. 16. 

Scrooge (British made). Sir Seymour Hicks and Donald Calthrop In Dickens' 
'Crlstmas Carol.' Din Henry Edwards. 72 mlns. Rel. Dec. Rey. Dec. 18. 

Sky Parade, The. Jlmmle Allen from radio in his own adventures. Jimmy 

Allen, Wm. Gargan, Katherlne DeMille. Dir. Otho Lover lng. 70 mlns. 

Rel. April 17. Rev. April 22, 
Soak the Rich. Pink columnists and one red. Walter Connolly, Mary Taylor, 

John Howard. Dlr, Hecht-MacArthur. 1'6 mlns. Rel. Jan. 17, Rev. 

Feb. 12. 1 
Thirteen Hours by Air. Saga of a transcontinental plane pilot. Fred Mac- 

Murray, Joan Bennett, ZaSu Pitts. Dir. Mitchell Lelsen. Rel. March 27. 
Three on the Trail. Western, William Boyd, Jimmy. Ellison. Muriel Evans. 

Dir. Howard Bretherton. Rel. May 22. 
Till We Meet Again.. From the stage play. Herbert Marshall,- Gertrude 

Michael, Lionel Atwill. Dir. Robt. Florey. Re). April 17, 
Timothy's Quest. Kate Douglas Wiggins' child, story. Eleanor Whitney, Tom 

Keene, Dickie Moore, Virginia Weidler. Dir. Chas. Barton. 66 mlns. 

Rel. Jan. 31. Rev, March 4. 
Too Many Parents. Cadet story, Frances Farmer, Lester Matthews, Dir. 

Robt. F. McGowan. 73 mins. Rel. March 20. Rev. April 22, 
Trail of the Lonesome Pine, The. All Technicolor production of John Fox's 

story. Sylvia Sidney, Henry Fonda, Fred MacMurray, Fred Stone, Dir. 

Henry Hathaway. 100 mlns. Rel. March 13. Rev. Feb. 26. 
Wings Over Ethiopia. Topical. .62 mlns. Special release, Ke v. Oct. 16, 
Woman Trap, The. Adventure story of a reporter's search for diamond thieves 

in Mexico. Girl complications. Gertrude Michael. Geo. Murphy. Dir. 

Leo McCarey. 64 mins. Rel. Feb. 14. Rev. March 11; 

Office: R.K.O. 0ldg., 
Radio City. N.Y.C 



R.K.O. Radio 



Another Face. A killer has his face remodelled by plastic surgery and be- 
comes a movie actor In Hollywood. Brian' Donlev.v, Wallace Ford, 
Phyllis Brooks, Alan Hale. Dir. Christy Cabanne. 72 mlns. Rel. Dec 
20. Rev. Jan. 1. 

Chatterbox. An orphan with a vivid Imagination yearns to become an act- 
ress, but finds iiapplness with the man of her dreams. Anne Shirley. 
Phillips Holmes, Edward Ellis. lr, George Nicliolls, Jr. 68 mlns. Rel. 
Jan. 17. Rev. Feb, 21. 

Dancing Pirate. All Technicolor film with locale in Southern California In 
the 1920's. Steffi Duna, Charles Collins, Frank Morgan. Dir. Lloyd Cor- 
rigan. Rel. May 22. 

rs. Bradford, The. Murder at the rac'e track solved by amateur sleuth. 
William Powell, Jean Arthur, Eric Blore. Dir. Stephen Roberts. Rel. 
May 15. 

Fang and Claw. Frank Buck's latest' expedition Into the Malayan Peninsula. 
- Frank-Buck. Dir. Frank Buck. 73 mlns, Rel. Dec. 20.' Rev. Jan. L 

Farmer In the Dell. Retired midwest farmer accidentally crashes studio In 
Hollywood and, much to hlg own surprise, rises -to fame as an actor. 
Fred Stone,. Jean Parker, Esther Dale. Moroni Olscn. Frank Albertson 
Dir. Ben Holmes. 67 mlns. Rel. Match 27. Rev. March 11. 

Follow the Fleet. A oong-and-dance man who Joins the navy meets his 
former girl friend In a dance hall and helps her. salvage a ship by 
staging a hlg show. Fred Ast'nlre. Ginger Rogers, Rnndolnh Scott. Her- 
bert Rawllnson. Dir. Mark Sandrich. 110 mins. Eel. Feb. 21. Rev, 
Feb. 26 

Lady Consents. An Ideal marriage Is broken up by a scheming siren, but the 
wife gives the other woman a taste of her own medicine. Ann Harding, 
Herbert Marshall, Walter Abel, Margaret Lindsay. Dir. Stephen Rob- 
erts. 76 mlns. Rel. Feb. 2S. Rev. Feb. 12. 

Love on a Bet. To win a bet, a. meat-packing heir starts out from New 
York in his underwear. By the time he reached his destination he has 
rnoney, clothes, and a charming fiancee. Gene Raymond. Wenrtle 
Barrio, Helen Broderick. Dir. Leigh Jason. 75 mins, Rel. March' C. 
Rev. March 11. 

Murder on a Bridle Path. Once more Miss Ilildegard Wl'thers, old maid 
school teacher, helps Inspector Oscar I'lpcr soUc-a murder case. James 
Reason. Helen Broderick, Sheila Terry. Dir. K ward Killy and Mr. 
Hamilton. 63- mins. Rel. April 17. Rev. April 13. 

Muss 'Em Up. Private detective solves the origin of extortion notes and a 
kidnapping. I'reston Foster, Margaret Callahan. Jack. Adair. Dir. 
Charles Vidor. Rel. Jan. 31., 

Seven Keys to Baldpate. Remake of the Cohan play. Gene Raymond, Mar- 
garet Callahan. Eric Blore, Erin O'Brien 'Moore, Moroni Olscn, Grant 
Mitchell Dir. William Hamilton and Edward Killy. 60 mlns. Rel. Dec. 
1J. Rev. Dec. 18. 

"ly Billies. Wheeler and Woolsev In the middle of tile California gold rush 
and Indians. Bert Wheeler, Robert Woolsey. Dorothy Lee, Harry Woods. 
Lilian Loidlaw, Dclmar Watson, Dick Alexander. Dir. Fred Uuiol. C5 
mms. Rel. March 20. Rev. April R. 
ia ' .Investigator. A gangsters' lawyer reforms and hunts the to Justice, 
i.ichard Dix, Margaret Callahan. Dir. Louis King, ft* I. M: \ 
yivia Scarlett. A father takes his daughter to England and dresses her as 
a boy. Katharine Hepburn. Edmund Gvvenn, Cary Grant. Dir. George 
i-ukar. 90 mi na , Rel. Jan. 3. Rev. Jan. 15. 

f? ev , olt ' A champion race horse is stolen by gangsters and Is helped 
Tvi, , Kcd . t0 «'s trainer by his staunch friend, a dag. Ret. April 3. 

° i1,i h , e "?" k: a man, his memory gone and his Identity unknown, pets 
m yoJ\ed I In a murder mystery. Walter Abel. Margot r,rahame. Lrlc 
tdore. Dir. Ben Stoloff. 72 mlns. Rel. Jan. 10. Rev. Feb. 5. 
re him' y Huni an. Cop loses a convict ori his way to prison biit recaptures 
- ret>ton 'outer, Jane Wyalt. Dir. Jas. Flood. 67 mlns, Rel. Dec. 
«ev. Jan. 



Witness Chair, The. A sti'M-grapher kl'.ls her employer when she discovers 
he Is Dlackmalling the ma;: ahe loves. Ann Harding, "Waller Abel,- Doug- 
las l/umbrllle. Dir. George Nichols, Jr. 66 mlns. Rel. April 24. Rev, 
April 12. 

Yellow Dust. Bob Fairfax finds gold and romance In the same but a 

crook, tries to horn In on hoth. Richard Dlx. Leila Hyanis; Jessie 
Ralph, Andy Clyde, Onslow Stevens. Dir. Wallace Fox: 62 mlns. Bel. 
March 13. Rev. Feb. 26.. 

R^miklir office: RKO B,d *-« 

i\epUDllC New York, N,Y. 

Burning Gold. Fast action.' Bill Boyd. Rel. Dec. i, 

Dancing Feet. Capitalizing the modern craze for tap dancing. Eddie Nugent, 
Ben X>yon. Joan Marsh; Dir. Joseph Sfoitley. 72 mlns. Rel, Jan. 31. 
Rev. April 1. 

Federal Ager.t. wlft action. April 1Q. Rev, April 15. 

Forced Landing. Murder mystery. hirteen passengers ride with death on 
a tran.sconllncntfti aeroplane. Toby Wing. Esther Ralston. Onslow 
Stevens. Sidney Blackmer. lr. Melville Brown» 66 mlns. Rel. Dec. 1. 
Rev, Jati. 1. 

Frisco Waterfront. Drama. Original story by Norman Houston.. Ben Lyon, 
Helen Twelyetrees, Rod La Rocque. Dir. . Arthur Lubin. 66 mlns. Rel 
Dec; 7. Rev, Dec. 26. 

Girl from Ma hda lay. The dangers of man-killing tigers and fever, and the 
counige of white men in. their, struggle to master the tropics. Kay Lin- 
aker, Conrad Nagel, Donald Cook. . ' Howard Bretherton. Rel. 
April 20. 

Glory Parade, Dramatic story of five characters whose lives are entangled 
ia! the building of the Monitor, and in the climax of the battle between 
the Monitor and Merrlniac. James Dunn, Mao Clarke, Charlotte Henry, 
David Manners.- Dir. Lew Ayres. Rel.. May 20. 

Harvester, The. From Gene Strattoh Porter's novel of the Bame name.. Alice 
Brady, Ann Rutherford, Russell Hardle,' Cora Sue Collins. Dir. Joseph 
Santley. Rel. May 6. 

Hitch- Kike- Lady. Comedy-drama. Four characters of the road unite to; 

keep old lady from discovering son is In prison. Alison- Skipworth. Mae 

Clarke, Arthur Treacher. James Ellison. .Dir. Aubrey H/ Scotto. 77 
.iqlns.' Rel Deo. 20. Rey. Jan. 22, 

House of a Thousand Candles. Fast moving plot centers around efforts of an 
international spy organization to gain control of papers which will, plunge 
Europe Into war/ Phillips Holmes, Mao Clarke. Dir. Arthur Lubin, 67 
mlns. Rel. Feb. 29. Rev. April 8. 

King of the Pecos. Romantic western. John "Wayne. Rel. March 9. 

Laughing Irish Eyes. An all-Irish cast. Phil Regan, Evalyn Knapp. Dir. 
Joseph Santley. 70 mins. Rel. March 10. Rev. April 8. 

Lawless Nineties, The. Western, John Wayne. Dir. Joseph Kane. Rel. 
Feb. 15. 

Leathernecks Have; Landed, The. From the original story by Lieut. Frank lyn 
Adreon, Lew Ayres. Dir. Howard Bretherton. 67 mlns* Rel.- Feb. 22. 
Rev. March 25. 

Leavenworth ' .Case, The. Anna Katherlne Green's detective story. Donald 
Cook, Jean Rouversol, Erin O'Brien Moore. Dir. Lewis D. Collins. 66 
mins. Rel, Feb. 10. Rev. Jan. 22. 

New Adventure of Tarzah. Herman Brlx. Ula Hoyt Dir. Kull. Wi F, 

; McGaugh. 71 mlns. Rev. Oct. 16; 
Oregon Trail, The. "Western. John "Wayne. Scott Pembroke. Rei; 

: Jan. .18. 

Red River Valley. Western. Gene Autry, Frances Grant Rei. Feb. 24. 

Return of Jimmy Valentine, Fast-moving and suspense-filled mystery com- 
edy. Roger Pryor, Charlotte Henry, Robert Warwick. Dir. Lewis D. 
Collins. 72 mine. Rel, Feb. 14. 

Sagebrush Troubadour, The. Western.: Gene Autry, Barbara Pepper, Smiley 
Burnette. Dlr, Joseph Kane. Rel. Dec. 2. < 

Singing Vagabond. Musical western. Gene Autry, lr, Carl 

Plerson. 62 mlns. Bel. Jan. 6. 

itudlo: For. Hills, OfUk PonHifv F^w OfTlcesi 444 West 60th St. 

Hollywood. Cil. *UU1 V»enmry-r OX New York, tt Y. 

A Connecticut Yankee. Will Rogers. reissue. Bel. April 24, 

Black Gang, The. Paul Kelly, Slim Summervilie, Mona Barrle. Dir. Is 

Selller. Rel, Feb. 28. 
Border Patrolman. Geo. O'Brien western. Rel, June 19. 
Captain. January. From the book of that name. Shirley Temple, Guy Kibbee, 

Slim .SummervlJIe. Dir. David Butler. Rel. Aprl 17. 
Champagne Charlie. Paul Cavanaugh, Helen Wood. Rel. 

;May 8. 

Charlie Chan at the Circus. Warner Oland, Keye Luke, Geo. and Olive Brasno. 

Dir. Harry Lachman. 72 mins. Rel.. March 27. Rey. March 25. 
Charlie Chan's Secret, Warner Oland, Rnslna Lawrence. lr, Gordon Wiles. 

71 mine. Rel. Jan. 10. Rev. Jan. 22. 

Country Beyond, The. Rochelle Hudson, Paul Kelly. lr. Eugene Forde. 
Rel. April 3. 

Country Doctor, The. The story of the Dlonne quins. Dlonne quintuplets, 
Jean Hersholt, June Lang, Slim Summervilie. Dlr, Henry King. 93 
mlns. Rel. March 6. _Rev. March 24, 

Everybody's Old Man. Irvln CObb, Rochelle Hudson. lood. 82 

. mlhs. Rel. March . 20. Rev-, April 1. . 

Every Saturday Night. Domestic drama. Jed Prouty, Spring Bylngton. ir. 
Jas. Tinlnlg. 62 mins. Rel. Feb. 7. Rev. March 18. 

First Baby, The. Domestic drama. Johnny Downs, -Shirley Deane. Dir. 
Lewis Seller. Rel. May 22. 

Gentle Julia. Jane Withers, Jackie Searle, Tom Brown, Marsha Hunt, Dir. 
John BlyBtone. 63 mins, ' Rel. April 2. Rev.; April 16. 

Half Angel (20th), Frances Dee, Brian Donlevy, Chas. Butterworth. Dir. Sid- 
ney Lan field. Rel. May 29. 

Here. Comes Trouble. Arline Judge, Paul Kelly, Leo Carlllo, Dir. Lewis 
Seller. 62 mins. Rel.- Feb. 21. Rev. April 8. 

It Had to Happen (20th). Geo. Raft, Rosalind Russell. ir. Roy del Ruth. 
80 mins. Rel. Feb. 14. Rev. Feb. 19. 

King of Burlesque. Warner Baxter, Alice Faye, Jack Oakie. Arline .ludgp. 
Mona Barrle. Dir. Sidney Lanfield. 85 mins, Rel. Jan. 3. Rev. Jan, 22, 

Littlest Rebel, The. Shirley Temple, John Boles, Jack Holt, Karen Morley, 
Bill Robinson. Dir. David Butler. 73 mine, Rel. Dee. 27. Rev, Dec. 25. 

Message to Garcia, A. (20th.) Developed from Elbert Hubbard's essay, Wal- 
lace Beery, Barbara Stanwyck, John Boles. Dir. Geo, Marshall. 85 
•mlns. Rel. April 10. Rev. April 15. 

My Marriage. Claire Trevor. Kent Taylor, Pauline Frederick. Dir. Geo. Arch- 
ainband. 68 mlns, Reli Jan. 31. Rev. Feb. 26. 

Music Is Magic. Alice Faye, Ray Walker, Be be Daniels, Mitchell and Duiant. 
Dir. Geo. Marshall. 6C mins. Rel, .Nov, 1. Rev. Nov. 20. 

O'Malley of the Mounted. Western. Geo. O'Brien, Irene Ware. Dir. David 
Howard; 59 mlns. R^l. March 27. Rev. April 8. 

Paddy b'Day. Jane Withers, I'inkie -Tomlln. Dir. Lewis Seller. 70 mlns. 
Rel. Jan. 17; Rev. Feb. 12. 

Prisoner of Shark Island, The (20th). A little known story of America's Dev- 
ils Island. Warner Baxter, Gloria Stuart, Dir. John Ford. 95 mlns. 
Rel, Feb, 28, Rev. Feb. 19. 

Private Number. Loretta Young, RoberL Taylor, Patsy Kelly, Dir. Roy Del 
Ruth. Rel. May 15. 

Professional Soldier (20th). Victor Mcl.aglen. Freddlo Bartholomew, Gloria 

Stuart. Dir. Tay Garnetl. 75 mins. Rel, Jan. 24. Rev. Feb. 6. 
Show Them No Mercy (20lh>. Rochelle Hudson. Cesar Itomero. 

Marshall. 7C mlns. Rel. Dec. .6. Rev. Dec. U. 
61ns of Man (20th). Jean Hersholt, Don Ameche, Ann Shoemaker. 

ory Ratoff, Otto Brewer. Rel. June 5. 
Song and Dance Man. Claire Trevor, Paul Kelly. Dlr: llan Swan. 

Rel. March 13. Rev. March IS. 
Steamboat Round the Bend. 'Rival captains In a river row with 

angle. Will Rogers, IrvJn Cobb. Anne Shirley. Dir. John Ford. 

Rel. Sept. 6. Rev. Sept. 25 
Thank You, Mr. Jeeves. Comedy. Arthur Treacher. Eugene Fordc. 

Rel. June 111. - — 
Under Two Flags. (20th.) The OUida standby. Ronald Colman; Victor Mc- 
Whisperln9 Smith Speaks. Western. Geo. O'Brien. Dir. David Howard, 67 

. tig -mlns Rel. Dec. 1.°,. i'.ev. ben 18. 
White Fang (20th). Dog story from Curwood'u hovel. lchael Whuleh, Jean 

Muir, Brian Donlevy. Dir. David duller. Rel. Juno 12. 
Your Uncle Dudley. Kd. Kvorott Hot-tori, l;ms Wilson. Dir. Kngene Fnrde 

Laslcn. Clau'dcl'le 'Colbert. U'osaling Husstll. ir. Frank Lloyd'. Rel. May 8. 

mins. Rel. Dec. 20. Rev. Feb. 21. 

Studi 1041 N. Formosa Blvd. I I _ : f _ J A-fJ-f. Offices: TZ9 Seventh Ave., 
Hollywood, Calif. United AMI MS Uew York. N Y 

Amateur Gentleman. Jeffrey Farnol's story .ot a young man who gambles to 
save the life of his father. Douglas Falrbunks, Jr. and Ellssa Land!. 
Dir. Thornton Freclarid, Produced by Criterion Films, Ltd. Rel, March 
.20. Rev. Feb. 5. 

Ghost Goes West. A gay romantic comedy With Robert Do unt 
of Monte CrlMtn": Robert Drmat Jenn I'nrkcr K lr. 
Rene Clair. 85 ni!n. Rtl. Feb. 23. Rev. Jan. 15. 

(.Continued on page 27) 



Studio Placements 



Dir. Geo 
Greg- 
ins. 

a murder 
90 mine. 



Play, 
Man 



(Continued from page 23) 

Wing, Iris Adrian, 'Mr. Cinderella,' 
Roach: 

Muriel Robert; Eugene For(Je, di- 
recting; 'Public Nuisance, Np. 1,' 
20 -F. 

Robert McWade, 'Trouble Makers,* 
20 -F„ 'Mr. Cinderella,' Roach. 

Walter Walker,- '^pu're Asking 
Me,' Par. 

Dora Clement, Charles Irwin, J. 
M. Kerrigan, 'Spendthrift/ Wanger. 

Pauline Frederick, Jane Darwell, 
'Rampna,' ,20-F, 

Tyler Brooks, MG. 

Sam Flint 

Harold Shumate, screen play, 
cape," RKO, 

Louia Cathbrn, Hus- 1 
sy,' MG. 

Frances Dee, Fred Stone, 
Burki?,, Ernest. Cossart, Ketti 
lian, "The Count of Arizona,' Par. 

Robert Emmett O'Connor, untit- 
led short, Roach. 

Ralph Remley, Walter Walker, 
Robert Gleckler, 'Yours for the Ask- 
ing,' Par. . 

Clarence Wilson, 
Tear,' 20 -F. 

Herbert Ashley, 'Cain and Mabel,' 
WB. 

Dennle Moore, Vir 
'Blood Lines,* WB. 

George O'Brien; David Howard 
directing, 'The Last Patrolman,' 
Principal. 

Arthur Cinderella,' 
Roach. 

Paul McVcy, 'Mercy Killer.' 20 -F. 

Sydney Jarves, Christian Rub, 
Tyler Brooke, Stanley Morner, 
Luana Walters, Mildred Sellers, 
'Suzy,' MG. 

Tom Moore, 'Suicide Club,' MG. 

William Collier, Sr., 'Cain and 
Mabel,' WB. 

Romalne Callender, 
Shooters,' 20-F. 

Robert ! . Emmet Keane, 
Wilson, 'Blood Line,'; WB. 

Bess Flowers, Andre Beranger, 
Shirley Lloyd, 'Stage Struck,' WB. 

Victoria Vinton, 'Charge of the 
Light Brigade,' WB, 

Lela Bliss, 'Spendthrift,' Wanger. 
; Sam Flint. 'Lonely Trail,' Rep. 

Harry Holman, 'Georgeous Hussy,' 
MG. 

John T. Neville, screen 
'Glory Trail,' Crescent. 

Franklin Pangborn, 'My 
Godfrey ,' U. 

Alice t>. G. Miller, screen play, 
'Gal Called Chip,' TJ. 

Jack Townley, 'Mummy's Boy,' 
RKO. 

Roland Touhg, 'Sweet Aloes,' WB, 

Skeets- Gallagher, Ida Lupino, 
Reginald Owen, Jimmy Gleason, 
Lynn© Overman, Louis Natheaux, 
Keith Daniels: Alexander Hall di- 
recting, 'Yours lor the Asking,' Par. 

Henty O'Neill, 'White Angel,' WB. 

Sam Ornitz, screen play, 'Tho 
Dlonne Family,' TJ. 

Barbara Pepper. 'M'Llss/ RKO. 

Nevin Busch, screen play, 'Out- 
casts of Poker Flats,' RKG. . 

John Howard, 'Son CoraeB ^Jome,* 
'Internes Can't Take Money,' Par. 

George McGill, Caroline House- 
man, Russel Hicks, Howard Hick- 
man, Boyd Inyin, Sr., Lloyd Whltr 
lock, Harry Stafford, Bruce Sidney, 
George Webb, Thurston Hall, 
'Trapped by Television,' Col. 

Stanley Andrews, 'Queer Money/ 
Col. 

Big Boy Williams, Harley Wood, 
Fred Kohler, Jr„ Bob Barrie, Bert 
Young, Tex Brodis, untitled com- 
edy, Col. 

Jean Parker, Lloyd Nolan, Edward 
Ellis, 'Texas Rangers,' Col. 

Harry Ruskin, screen play, 'Lady 
Be Careful,' Par. 

Frank 1 Reicher, 'Girls Dormitory,' 
MG. 

Harvey Stephens, Joseph Irving, 
'Three Wise Guys/ MG. 

King Baggot, Mahlon Hamilton, 
Billy Dooley, Virginia Brissac, 
Mable Colcord, Pat West, Don Bar- 
clay, Maude Allen, 'We Went to 
College.' MG, 

Ralf lla-rolde. Noel 
'Our Relations,' Roach. 

Rosina Lawrence, Madame Bonlta,. 
Clarence Wlifion, Charlie Chase 
comedy. Roach; 

Gordon Hart, 'Bengal Killer,' WB. 

John M'ei ton, 'Magnificent Hoax/ 
WB, 

Arthur 'Duchess/ 
Par. 

Eddie Kahf. David Horrfley, Sel- 
mcr Jac'kson,. 'My Man Godfrey/ U.. 

Billy Gilbert, 'Parole,' (.*. 

John DilSQn, 'And Sudden Death/ 
Par. 

Herbert Ashley, 'Rhythm on the 
Range/ Par. 

Don Row , Arthur Aylesworth, 
Petra Kilva, 'Arizona RaldorH,' Par. 

Adricnnc D'Amblcourt; 'Suzy/ MG. 

Douglas Clerrard, 'Mary Scotland/ 
RKO. 



TITLE CHANGES 

Hollywood. April 2<?. 

Universa-l's 'Money from Heaven' 
retaggfd 'We Found Love' atler 
briff fling as 'It's a Small World.' 

Figuring handle, 'Night Life' 
similar to- 'Night Life of the .Godn/ 
VnlverBaJ, retagged feature, 'Night 
Key.' 

'Nobody's Fool: is new title, for 
TO. K. Itorton starrer, 'Unconscious,* 
al Universal. 



4 



26 



VARIETY 



Wednesday, April 29, 1936 




Knowledge Comes, But Wisdom Lingers 



Playdates come h\x% it takes the National Screen trailer to 
give your "coming attractions" that preview look ... to 
make the memory linger in the minds of your patrons . . . 
that's why they say 



NATIONAL SCREEN SERVICE 



w 



WedBesflayy 29, 1936 



P I C ¥ 



E S 



VARIETY 



27 




Film Reviews 



(Continued from, page 25) 
Li«t of the Mohicans (Reliance). Randolph: 'Scott, Rel. June 19. 
ilL,. i or d Fauntliproy. Frances Hodgson Burnett's famous novel. Freddie 
'* BarthoIomfW and Dolores Qostello- Barrymore. Produced by David Selz- 

* xilck. plr. Jonn (^omwell. J)8 mlns. Rel. March 6. Rev. April 8. 
'Man Who Could Work Miracles. Based oh an 'original by H. G. Wells. Roland 
™- • Young? Joan Gardner and Ralph Richardson, Dir. Lothar Mendes. ' 
u«**rt\ Times. A dramatic comedy based on mass nrcduetlnn In n hie fac- 
« 00 ' t 0 ry. Charlie Chaplin, Paulette Goddafd. 87 mlns. R*i. Feb. 12. Rev. 

Feb. -1,2; "■■''. \ 
ton* Rainy Afternoon (Pickford-Lasky). A light Parisian romantic comedy 
• adapted from a French story. Francis Lederer, Ida Lupinoi: Rel. May 8. 
strike Mo Pink. Kddie - Cantor's first comic melodrama with songs. Eddie 
™ r v cantor, Ethel Merman, Parkyakakas and the Goldwyn Girls. Dlr, Nor- 
man Taurog. 90 mlns. Rei; Jan. 16. Rev. Jan. 22. 
: ThBie tliree. A dramatic story of, how three young lives are nearly wrecked 
by the malicious lies of a spoiled child. Miriam Hopkins, Merle Oberoh, 
Joel' McCrea. Written, by Lillian Hellman. Produced by Samuel- Qold- 
wynT .Dir. WilMajn Wyler. 90 mlns. Rel. Feb. 28. Rev. March 26, 

ThlnflB to Cpnie. A dramatic adaptation from the H. G. Wells Btory. <The 
Shape of Things to Come. Raymond Massey, Ralph Richardson. Mau- 
rice Braddell. Dir. Wm,. Cameron Menzles (London). 96' mlns. Rel; 
March. 13. . . Rev, March 4, April 22. . 

. studios Uhiverafil : 30 Rockefeller Center. 

Banished, Western. Buck Jones. Rel. May 25. 
' ridh-'Oftnovan. .Tack.Hpit., Dir. Ed Laemmle. Rel. May 18. \ 
Dangerous Waters. Drama of the sea. Jack Holt. Robert Armstrong, Diana 

Gibson. Dir. /Lambert HHlyeiv 62 mlns. Rel. Feb,. 3. Rev. Jan. 29. 
Don't Get Personal, Comedy with, music. Sally Ellers, James Durin, : Pinky 

Tomliri. Dir. Wm. Nigh. 70 mlns. Rel. Feb. 17. • Rev: Feb. 26. 
. racula's Daughter* Mystery drama. Kruger, Marguerite ..Churchill. 

'*i'... Dir. Lambert., Illyer. Rel. May 4. 

i Bait ot Java. Drama. Charles Blckford. . . lizabeth Young. Leslie Fepton. 
..Frank Albertsori. Dir. George Melford. 72 mlns. Rel. Dec. 2/ Rev. 

•' pec. is; ..." ; 

. the Service. Western. 
.>,.Jtel, ; April ,- v .,:' * 
Qroat -Impersonation, The. rama. Edmund. Lowe, Valerie Hobsbn,- Wera 
:•,;•> Engels." Dir. Alan Crosland.v 68 mihs. ReVbec. 9.- Rev A Dec,* 
' invUibie Aay* The^ ^ Mystery .drama, Karloft- 

■ Dir.; Lambert; , Hlllyer. / \82/ mlns. Rel. 'Jan 

' ijiSve Before Bf^Wfastif From novel by Faith' Baldwin. tiarple|Lomharid, •Pres-: 
:? ton Foster* GeBar Romero.- Jr. Walter Lang.' 66.- tinnsii" Rel. March 

R&^pwto.is/ ■■ • • . ...... • • - :..*T'Xfr» ~; 

^atfhjflcfcnt Obsession.'' Drama. Irene Dunne. Rbhert.'.^ftyibr^' 4ohn . M; 

;-/:-stai^^^ , :^7? •••• ■ 

yvNei'tiTlrrje Wo i-.oVe* From Ursula Parrott's. 'Say- Goodbye. .-•Again.'.'-' •. Margaret" 
4 VL . Vj Sullavjan.-Janies Stewart. Dir. .Edw. H. GrlnTthi'^^mths. /ReV.Jftn, ! 27< 

g'jj-wyf**-- v. " : /, ■ ; ■, - . ■-. ; :^4^-rf • ' v,.,V' i 

;^J|arOledl .-■ Ann Plrestonk. Henry Hunter. ir. Louis Frledlihaer. y Rel," May>'2fr t 
^3ftoW<B'oa.t. ltfrbm'th£stage play* Musical drama. Irene. Dunne, Allan Jones, 
^l6ii-|Uor«^;FAtir Robesoin, i Dir. James 'Whale.- Rel. May "4. 

* k Spurs. '...Western.' -'Buck. Joihes,.- Muriel Evans. Dlr< Ray Taylor. 61 
$ilns.'. »ei?*|'e%;- . ^ '>«av. .April 1. :• 

■■i ^Sutter's Qoid'/ . Jil^^i«iar- ; .TOinance. Edward Arnold, -.jBi'nnle Barnes, Lee 
Tracy. Montague Loye-.: John Mil jan, Kather-ine- Alexander,. jMorgan Wal- 

c. lace^ AddlsOn^ 'Rlchordsi Prlscilia La-wson, Nan . Grey. ' Dir. James Cruze. 

: V,. 69 -mlns, .■Re}V*'^prJl "i3 A ; Rev, April 1. ' ,./;' 

■'fiSiflntet of FoWer^'^uck.' 1 Jb'fte!? ; Western. Buck Jones;- 
Taylor. > 66 mtns! ^Rei. Dec.' 23.- Rev. Feb. 21.;. 
' UhconstioUB, Comedy-drama. E. E, Hortoh, Glbiida Farrell.? Arthur 
Greville -Collins. ReL May 11. f; 

Burba c^.,t. ,, Warner, BrotherJ ft" 

Boulder Dam. Powerful drama with tremendous government project Cor back 

ground. Ross 'Alexander, Patricia Ellis. Lyle Talbot. Dir. Frank Mc-. 

Donald. Rel. March 7. 'Rev. ApMl; 1. 
Colleen. Big musical revue loaded with come'dy and isohgs. huby Keeler, 

Dick Powell, .loan Blondell, Jack Oakiej, Paul Draper, Hugh. Herbert. 

Louise Fazenda, Hobart Cavanaugh. Dir, Alfred.- E. Gf-een, 89 mlns. 

Rel. March .21.- Rey. March 11. 
Dangerous. .Dramatic story of a beautiful and brilliant 'actress who wrecks 

the lives of those she contaots and also her owri. ' Bette Davis, Kranchot 

Tone, Margaret Lindsay, AJIson Sklpworth. pir; Alfred E. Green. 78 

mlns. Rel. Jan. 4. Rev. Jan. 1, 1; : . v.' 

Freshman Love. Frank McHugli. Patricia Ellis, Watreti Hull. Joe CaWtliorhe. 

Dir. Wm. McGann. Rel. Jan.. JR. 'f s 
°I Married a Doctor. Revision of Sinclair Lewis' 'Main Street.' Pat O'Brien, 

Josephine Hutchinson, Guy Kibbee, Ross Alexander, .Louise Fazenda. 

Dir. Arohle Mayo. 83 mlns. Rei. April 26. Rey >;1 April 22. 
tdsummer Niflht'a Dream, A. Spectacular productlbri of the Shakespeare 

comedy. . Extensive cast of stars. Dir. Max . Uelhhardt. Wm. . Dleterle. 

133 mlns. (Roadshow.) Release pending.- :i<ey. Oct. 16. 

las Pacific Fleet. Hilarious comedy romance.. Joan Blohdeil, Glenda Far- 
rell, Hugh . Herbert. Warren Hull. Dir. Ray- Enrrght. 66 mins. ReL 
Dec. 14. Rev. Dec. 11. 

r. Cohen Takes a Walk. ( rltish Made). Merchant prince brings his busi- 
ness to the point Where he is shoved out. He. takes to the roafl. Paul 
Graetz. Dir. William Beaudine. 79 mlns. Rel. Feb. Uev. Feb.' 21. 
Petrified Forest. Based on the liroadway stnge play. With .Leslie Hfuvsml 
Bette Davis, Humphrey Bogart. Dir. Archie Mayo. 75 mlns. Rel. Feb. 
8. Rev. Feb. 12. 

Times Square Playboy. Local boy misjudges Big City friends of his boyhood 
•chum and Jeftrps* 'there's nothing worse than Main Street nrind. Warren 

. r, .Wtlllant, June- Travis. Barton-. MacLane, Gene Lockhart. Dir. William 
XcG'ann. geU .May^'m" "' r-.. 

•v-^TWa^y^Ritf^JiBi*. B^Sieii -Dlcic -Fot-an,-. P*aYe>»^»tfe, Monte Blue, Craig 

a-'-.-'-'vL'ReyjiloSds'i. ^3Fir/ Fyiftk- Mettonsifd. . . .Jiel. Aorjl 2.. ' 

■'fVy«i.!Hlii^:bead, The. - Thriller .-.revolving: kWuV discovery of 'Lindbergh heart. 

' • Boris .KarlbfT, Matguerlte Churchill,- Warren Hull^Rlcardo Cortez. Dir. 

"V* : V> ,! -? Ilc hai8'l!«^tttz,---'.-iK{-' mlns. Rel.. -March 14; . Rey; . Atttrch 4.- 

60 



'No Closed Shop 9 



Inheritance, in Pretoria 

.(ip^imi^.^q^-'i^e 16) • 
,num;e.rdijg opportunities fo^.dlsplay- 

A^tit&liy, it D^dSfee' ^ 
;4 !G^mafehdgens •■ "X?§i^i "in : ..^pjtcal 
ifTitf^inaii bad -man , tpie ^ftf ; his 
vlllairidus propensities are riot ^defi- 
nitely j&xed' until last:, three , or. 'four 
reels. ' .He's the ; private sed^etary 
and. chief aide to, -William Spencer, 
wealthy flnancieip, \Whten Ms i 'chief ; 
dies, , he makes, lbVe. to the ^woman 
his b.oss hfta. befriended. It Is . reliztt* ' 
tioA. that the^'man is attempting to 
make love to his wife that fimjliy 
brings- the few stirring momehtti,- of 
film, : V •' :.- -v,f v^-.-.-V 
[Script calledvror story ^o&igt jwife's 
undying devotion and . ; l supr^e 
sacrifice for her husband ^ho 10^68" 
his sight shortljr^bef ore his., business 
begins to . fail. - While ;^Cha*lqtte 
'Stisa, as the yrlfe strug'gle9.! : vaU9#1 
to carry out .this.baste theiSer Sn^. ,. 
engulfed ib:^-Vak;gea. : .ial' dialog. Sfeid 
feeble direqtioiS'.' » j ,;.;- &a->- .''.'. ' " 

Paul Hartmatuii,'';Si9.vthe husbatitt' 
is a standard German .-player, bii^t 
the part here, off ers . hlrh few op- 
portunities. Paul Heijckejs; ^othet: 
recognized Teutonic favorite^ a$d& 
several, bright moments *q the othetr. 
wise p.eliderbus vehicle, as. : .the;-li?fs> 
ba ; hd-spfj?st assistani| in ^i2. ; .r : Gi%^ 
yruefidge^is' '; actrh%i'j£oH9W H s ^'^tage 
techrUque"-.' toQ^^los'eJjySv.:' i^fWm 
effectiveness; . A more- sMllf^l 'direc- 
ts .mayi'-e 

pietiires^-v./ , .• ' : ' : '-'M%&8'CK 

rj«^;-.---.- ».''.' ! >X. 




Ir. , Ray 



WWicwr from Monte CaHo r The. farcical" comedy of: a. social climber. XS tn. 
" Warren.. Dolores Del Rio, Louise Fazenda. Dir. Arthur G. Collins, « 
mins. Rel. Feb. 1. Rev. Jan. 29. 



Miscellaneous Releases 

Between Men (Supreme). Western. Johnny Mack BroWh, 

*obt. N.. Bradbury, ^O'.'mltfs.; ReL. Jan. 25; liev. Jan. . 

Western. Tom Tyler, Rex Lease, Margaret Nearlng 



ir, 



Fast Bullets (Reliable). 

Dir. Henri Samuels. 59 mlns. Rev." March 4 
Outlaw Deputy (Syndicate). Tim McCoy Western, 
mlns. Kev. Dec. 4. 

Penthouse Party (Liberty). . , .. . , 

awifty (Diversion). Western. Hoot Glbnon. Dir. Alan James, 
■ Rov. Jan. 29. 

Toll of the Desert (Commodore). Western. Fred Koliler. Jr., Betty Mack 
Dir. Lester Williams. 69 mlns. Rev. Jan. 16. 



tto Brower. 6'5 



Ins. 



(Continued from page 3) 
exceedingly unwise and hurtful to 
the Industry,' 

Statement makes It known that 
at . the outset and in the interests 
of the thousands of men and women 
employed in producing motion pic- 
tures, it should be understood by 
those interested and involved that 
the industry will hpt accept a closed 
shop for wrlter&on any basis what- 
soever. And that if it becomes 
■necessary to seriously fight such a 
movement ^we use : ever re - 

sourcerat;.our .command to defeat it.' 
'Repudiate Dangerous Leaders' 
Producers 'claim they have no 
quarref ' wfth:' "general body of 
screen : waters, ^iseekr none and hope 
to 4YoW''%?<iwV^i»t : ftfls for the 
writers/ ' tli^n^ejfveS."- to'" repudiate 
dangerous lea'disfs:. reject fool- 
ish; counsej,^: ! i''iv;^^ 
■ In. T furthejf / fast&«L0 - Jterth " their 
^stind in. jthje -^a^eri-^thie'. produ'c]SriB , 
-,s»y t^y .^ia : Y J e:"'n6 , ^tii^^. : ^^ 
.unions, hatve '. Ijflj^ys" co^0p>- 

erated Mth : ^je^.^i -Vthefr proper 
junqtjohs ^and ^^'^jegfrltnaite objectives. 
Producers cl^h^.t'b^re.is a wide.dis- 
i.tlnction between 'labor^unlons ;prbp- 
Wrly- ; orgahized.^sj,-6uc|}^.ahd organi- 
zations .of'.v^j^l'^i^ej^pLay^es such 



lyrics,, Albert ;Hay ^a-lott«CeaV. WfV .-^.w 
iVlp,6Kenzte^ At- Ar^na, N/lf^.aftS^btfir jot 
ac,y)>Ie feature BUI, two aays; t>.pTll<?lihl% 
'30. . 'Banning tfme, 0U 'tnlrtute$> . 

Luclo »...-.» '•• • John f%rroU 

■Inez. . . ... . . , • • • -Steffi- Puna 

Jfiscurra.... ....:■;'......... .Rod-. lift •Rocttue 

Iilllarlo. 
Bona Vincenta 
Don Salvador 
ortcgaS.....y. 



. ■> Y.Y. '. V. !> i . .Moritaeu Love 



CONTRACTS 

Hollywood, April 28. 

Edward L. Hartman. sealed- to ldng 
wim -writing pact at Radio. 

Metro lifted option on Leon Gor- 
don 8 writing covenant. 

Hffi e i \ y° od had her flrst option 
lifted at 20th-Fox, 

Lniversal tied up Merrltt Ger^ 
. B ^',Weraman tqf-term deal. 

« ^Anthony ^fn for another 
^■ r^ stretch atjparamount.. 
: . A ^l«SS ,nb l?' P icl{e #uP- Henry Mol- 
"= ' - Lv n S n 0p U on ^Pther year. 
' ttotff?" Bfivkele v7 given five year 
contracts 2Qth-Fox. 

.Asrrmn ch * ter ^ e *^ Jack jrevne for 
-^Wting stretch.^-: 



. pact. 
After eight 



years at Warners, 



Charles Keriyon- switched to 20th- 
Fox on long term writing deal. 

Tvrone X > ower, Jr., signed to 
termer at 2.0th -F 

XJ n i v e r s a 1. f-iealod Albert L. 
Perkins as dialog writer. 

Jeanne Perkins had option lifted 
at Paramount. 

John Qualen landed seven year 
pact with 20th -Fox. 

Ann Preston got six month op- 
tion lift at Universal. Hoslna Law- 
rence ditto option at Roach. 

C. Aubrey Smith tabbed to termer 
at SeJznifk-iriter.natio.naL 

Universal picked up term option 
on Gloria Holden's pact. 

liilly Lee, Paramount moppet, op- 
tion for another half term. 

Dennie Moore of New York stage 
termed at Warner*. 



........... ,->■;> ^nh . Cbdee 

. , -.V.-TOjjj: .Rlpketta 

^Despite , the . Argentina... ^ back- 
ground ' and period , settingy. ..this is 
an . ordinary « "horse- thieving opera 
Tlitire are a couple of 'sftngf to em 
. beiHsh the plot, but hpf ' entra-^oing 
ly, .The- ; 'thlck-use Wdi^iect' |p 'give 
the chatter, and cast- a ; .pionpunced 
Spanish tack, doesn't jell; Scentcs 
are.: of the, listral kind. *;v 
■ ' : Not''>'very -comprehensive; 'nor. does 
John Carroll impress very much as 
the debonair gaucho. . -.<th©.' ' lrl is 
the sheltered daughter ,'cjf. a, rich 
dohria. Carroll savei; her ■ from s 
bandit and ihen he saVes. her addi- 
tionally from being' betrothed to ah 
elderly . Spanish , don, whom the 
bartdit impersonated. All ends well 

; .jAnn-'r Cod^'e, remembered from 
vaiide, is a violent donna, not .'quite 
genuihe ln the role. Rod La..Rocque 
is the bandit and Stefi\ Duna the 
heroine, both miscast. 'Shan, 

Engel Mit Kleinen Fehlern 

('Angels With Minor Faults') 
(GERMAN MADE) 

.Berlin, April 10 
Bavaria production and release. Directed 
by Carl Boeae. 

(In German) 

This is a slow moving comedy of 
historical type but funny,. ; ; , 

'Action is based on a fainjilyvmls 
understanding., Which compels the 
pretty but sedate young -milliner, 
ing^ Bauer, to pretend trf 1?e hejr 
.n^'n- existent twin-sister, aL hostess 
in' a night blub. , When Aunt Mary 
aftd Cousin <ieorge from Canada try 
'to-rescile' the 'daughter who. Jia^ gone 
astray, and bring her back Into the 
family fold, complications multiply. 
Various other factors,, including 
love, jealousy, mistaken identity, an 
ice-hockey match and a real, hard- 
boiled hight club gold-diggfer, weave 
themselves into such a tangle that 
one is surprised that a happy solu- 
tion can be found. 

With the exception of. Cousin 
Oeorge, the characters are all gro- 
tesqued, as they must be in a 
muddle of this . kind. Carl Boese, 
who directecT, madd the solo mistake 
of tryins to moralize toward the 
end — a discordant note in an other- 
wise uniformly uproarious enter- 
.Mnment. 

Chaflctt Daudert deserves an ova r 
tlon for her caricature of the vamp 
and her ability to change roles on a 
moment's notice. Jack Trevor,, ex- 
cept for his obviously affected' 
American accent, does fairly well, so 
does Ralph Arthur Roberts. 



METBO'S 'LINCOLN' 

Hollywood, April 28. 

'Doc Lincoln', may land on Metro's 
new program. tis a character study 
for one of the studio's leads. Studio 
is reading the play by Harold Dan- 
iels and Leo Levy, which got its 
fo'otllght baptism 'at Pasadena 
Playhouse. 

Piece slated for fall production In 
New York, 



as this. ttar^e. : .4^p^:-.$|nt "io.- com- 
bine. State.rn;^lr;|^^gpes. oh to 
narrate thii^ ^'.^^ib^'^a&i^jt be 
standardized' ^■'^&^iB,^''■■"HIs prob* 
lehYs on a p)aifi^*;^|h;.:fc^e v man who 
JOins a .tmlo^'tii^impproteet' his 
job, but; " 'jl^ft^itp.r standard 
wages, . VprJ^^^^aiitiwiS - ia n d 
hours of labofi^:::^. .'-'■sy, ' 
■ 'It is hot, j^V:'0ou'rsey the pro- 
ducers declared ^the. object of Pascal 
and his- colie|^*ep t , to effect stated 
ardlzation ■> c4.^40idpensa,tlon .ampng 1 
writers,' althra&hv that • might- be 
the. eventual Result of ' theiif eff orts, 
but it is 'po.tver'.'ahd 'cdrttrol' which 
he frankly admits he seeks. 
'Impossible Condition' 

Further, the . produfcers contend^ 
there is 'nonsuch radical, • destriic-; 
tive and impossible ..condition going 
to develop in the industry, but it. is 
quite possible .that ; severe losses 
may -occur in ' the .'motion 'picture 
business. If this agltatioii Is barrled 
to a point desired by Pascal ahd 
otber 'leaderp.' 

Producers assert their statement 
should pot be construed In any 
sense as a. retort in kind to the 
'threatening,., and ... abusive attacks 
nuide oh the. producers.' They say 

• It is ,a statement of fact and that 
.its implications will be carried out 
to the letter. They are not seeking 
a fight; don't. desire any, but if it 
Is forced on. them will carry it out 
to a finish. Currently the situation 
is a question for the writers them 
selves to determine, they point out, 

* They brand as ridiculous the 
order Issued by the executive board 
of the SWG, in which members are 
forbidden: to sign contracts extend 
ing beyond May 2, 1938. Should the 
general group of writers support it 
they will injure the motion picture 
industry as a. whole arid' that it will 
react with the greatest force upon 
its supporters because the pro-, 
ducers will not be bound by, nor 
will they submit to any such ar- 
bitrary limitation of contracts or 
agreements. 

Contra£f*'Aa Heretofore 

That the- pro'ducers will proceed 
as heretofore' to offer contracts to 
writers oh the basis of individual 
ability and according to the best in-., 
terests and the needs of the Indus? 
try. They say wTfere short time 
contacts are desirable they will be 
tendered; where long t*r . «n- 
tracts are essential, they will be of- 
fered and should the contract be re- 
jected by any writer because of. 
submission to the order of the 
executive board of the SWG, the 
producers desire to have It known 
that no compromise will be con- 
sidered, as they must regard the 
essential welfare of the industry, of 
the people dependent upon it which 
makes this course imperative. They 
claim that thoy regard tlu- Guild 
order as the inspiration of unwise 
or radical leadership; that it strlkps 
at the very foundation o£ stability 
and harmony in the industry and Is 
chiefly dangerous in its restrictions 
and limitations upon the welfare 
and the work of the writers them- 
selves. 

Concluding, .the// say that the pic- 
ture industry in prospering and op- 
erating on a sound financial, 
basis; they hope the writers will 
give serious consideration, with a 
strong likelihood that insistence 
upon do and.s such as promulgated 
/by Pascal and his aides will, In- 
evitably, impair the financial sta.r 
bility as well as the harmonious re- 
lationship* of the industry and, 
consequently, will impair the status 



of the writers who are receiving 
generous compensation for their 
work and products. t 

The following statement was is- 
sued by the executive ward of the 
Writers Guild, following its meet- 
ing Monday (27): 

Best proof the guild has at last 
an effective plan for attaining 
League Shop' is the hysterical out- 
burst of abuse from producers, per 
spite this outburst proposed amal- 
gamation will be submitted for rati- 
fication May 2 at the regular annual 
meeting of the guild. 

'Board has every expectation 
that amalgamation with Authors 
"League will be approved- by over- 
whelming 'majority./ We do not want 
control of picture business, any bar 
against new. writers, nor are we 
asking for sarhe authority over 
screen material as is enjoyed by 
members of the Dramatists Guild. 
We do want protection of . our earn- 
ing power. We have not forgotten 
attempts to lower- It in the. last few 
years. We know that ^without 
strong organisation and ' 'League 
Shop,' similar attempts^ will be. 
made in future and why. r should "we 
not have same privilege of uniting 
ourselves as producers find bene-* 
•flclal through its own producers As- 
sociation? 

'What we. do want is (1); an equi- 
table practical deal dn credits : (2) , 
no . more unfair , option contracts 
which lyork. only one way; (3) 
change In layoffs;, giving writer sin- 
gle. Continuous idle period and right 
to .accept other employment during 
such tinie"; (4) fair workable arbi- 
tration provisions enforced by 
stronff organization; (5) .prevention. 
tit'" blacklists; (6) independent 
agents uncontrolled .. by producersr 
(7) -no further attempt at a general 
booking office; (8) prevention of 
'general salary cuts already tried, 
under different guises three tlme» 
b.efpre; ' (9) not to give up every 
.colii'eeiyabTe: undiscovered right in 
■saie'.'of original material; (10) pro- 
tection- of small writer in indeperid- . 
eht field from such abuses as writ- 
ing' .on .speculation >yith ho pay; . 
(11) protection from dismissal 
without notice of week-to-wee!? 
writers; (12) an end to. producers* 
plagiarism by their being required 
to purchase rights to material be- 
fore Its screen adaptation; (13) 
honest notice to writers when other 
writers are put to work on same, 
material; finally, far from, wishing 
to injure picture business from, 
which they all make their livelihood 
writers wish and intend materially 
to aid producers and picture pro- 
duction. Only with truly strohg or-* 
ganlzatlon will . writers be able to 
put an end to long standing abuses 
on part of producers against writ- 
ers, and only with such newly 
found respect and responsibility as 
present plan and program , promises 
will all writers be induced to give 
to the screen full value of their tal- 
ents.' 



Cabart-F-WC Hearing 



Los Angeles, April 28. 
JJV &. District Judge. Leon Yank- 
set May 5 as, date for hearing 
on temporary injunction granted 
Cab&'rr "theatres and. Milton Arthir- 
more than two years ago in the;:* 
attempt to restrain Fox wWt 
Coast theatres from enforcing i j 
interpretation of a contract exit- 
ing between plaintiffs and Anaheim 
Theatres, Inc. 

Hearing wilt bo in nature of clari- 
fication of agreement, wH'? 
especiM reference to increasing i .' 
AnahKm board of directors fro.im 
four to. five mfjnibeis without fln<f 
changing by-laws, as was contended- 
necessary i)y Arthur. 



STORY BUYS 

Hollywood, April 28. 

'Theodora Goca Wild.' by Mary 
McCarthy, ."-old to Columbia as Ire: 
Ddnhft Hlnirfi". 

Jtadio bought George Kc\iy' 
'I'-fthold the IWrtogroom' fi;r Hej-ben 
•Marshall and arba'ra Stanwyck. 

Ken Kline's syiyiiratod <>arly 
sfrip. '.Joe a:ul Asbestos' taken r 
•Metro. 

Doris Peel's 'Innocents at Larg«>' 
purchased by Columbia. 

4 l5ven Stephen,' 'Lady Who PI aye 
lrirt^lc"' and 'Said With. Soap' boas'- ' 
by Wa ners from estate of Gerald 
Beaumont. 

X»nlvei*sal acquired Vera Oas 
'Service. De Luxe.' Author 
adapf. 

Golda Draper's 'N*lght Waitress 
bOiight by Jiadli). 

. ' 'Across the Aisle;' Collier m;»2 
yarn bv W. R. Burnet, purchased 
■2'0lh-I<:o«. 



28 



VARIETY 



Wednesday, April 29, 1936 



DON'T ^ 
SKIP A 
SINGLE 
WORD 
OF THIS.. 



OR THIS 



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04 



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[tori 
lGoI 



THEY RE BOTH 
ABOUT UNIVERSAL S 




fc#f 



> "tit i* 



.Ml 



"Showboat" 

^I^S^^^^^ - u ,„ , 0 „ lr ,, 

«l and / r, a»s completelv a « y comb, ncs enfer i - d,rec, ed. its act., „ , L j rv - 

DOW iJ tKf5'° »''' 'ttlrt,., a „/..' 4 *?Ply human . 



cral 

, dcsi 
thcr. 
Ball, 

of " 



m. 



Itii 



pns-. rendered bv 4l| a „ L„ '> an » rt L,r Cye ^^cv ^ th'X 8 

■ J&^£t«%^^^$ SB'S** 

-earr.on,""^. vv > show,, ,, er " " *' u ™ which the v cn rl, C3recr 
w, "/'n the r, J ffa - u e*" evervoiip- a d acc eptine a * cn " c 'e prov l( j e d 

I'av iri,„.. 



1 yesf 
wer 

:the 



in 

to a . 
value 
Jabon 



J A 1 ' "*» pre/im.na, ' years M-ooaoiv rh c ,,, " *"*rc 

from "*m of. 5 c ' " r > *«iuehc* p 0 , trav M ™ " ,,porf an< 

.time / 'ren ( j , >n '' 1 J 1 ^^! of Charles w ea,c, - v c °lor flam 

V*J R'verv Z u IV or J» , a" Pre/ud-rf -K * A «hur H 0 hi -for , « " r a»'at.c 



Jack , 

r/Rth. 




pi 

t'JJK 
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R.ver ft or tra»' Prehjded 'h V^"' Hoh for , i hc " r *"»«i 

mance ^ 

">e love? ? 0r » a " and Cook S " C ""'<"■ Helen w, . 
k *"P- / band Jn w ?. of "'e- habv r n< " iar O and ? OXClf eni C nt -fulfill 

a« |«er. Sunnr07) a M ' iS Dunn « > ti.rt, ,m U " dcr ,,,s 



nt 

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of 

! to , 

' .8" . 
mnj 

the 
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and 1 
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fihe.i 

Januar 
may 
a ncc 



wa 



Cook, 



THE PICTURE 
THAT'S WORTH 
MILLIONS TO 

THE LUCKY 
EXHIBITORS OF 



Mjnny n*n, "unne rei, r ^o "i 



serf 



' cor 
m 

IS 

beli! 
took 



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indi 

today 
open a 



whic 
eral 



frnie lie 

"Mnufes 
McC, 



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3 



T HE WORLD ! 



STEP OUT WITH UNIVERSAL! 



Wedn«Ml»r, April 1936 



PICT 



ES 



VARIETY 



29 



Among the Women 



By Tfce Skirt 



Btst DreMMl Woman of the Wttki 
IMA CLAIRE 

C'Ehd of Summer'— Legit) 



Ina. Claire is not oajy the; beat dressed woman of the week but the best 
dressed woman of the season. 'End of Summer/ Miss Claire's play at 
the Guild. theatre* fa grand entertainment. It fa very talky, but what talk. 

Miss Claire breeae* through the play as a. frivolous mother with, much 
^orrimerit over her daughter* played splendidly by Bfde Dudley's clever 
daughter, Ddris* Osgood Perkins,, the man with the expressive hands, 
adds much to the- show. 

Miss CIaire>*» ftrst '.dre'att iff of canary yellow made with an accordion 
pleated skirt and ftneBy tucked bodice. Sappers -are of the new dubonet 
shade with hat and gloves nwitehing-. Miss. Claire seems to be floating 
on air in ant oyster white nwuselline de sole dress made with full skirt 
tted tight acriMfe; the- with the neckline edged lii tiny ruffles. Very 
odd is a belt of ton pigakte. A novel touch is the appearance of Miss 
Claire in. a weddtoK go^p* of the bustle and polonaise period, but it is the 
high point of the ifobm- when Miss Claire dresses for dinner in tomato 
red accordion pleated chiffon pajamas;. The chiffon bodice is covered 
with a short holerd Jacftet of a. metaHic material in matching shade. In 
the last act a grey dress; is covered with a coat of purple of three-quarter 
length, 

Doris- Dudley in the first act wears a pair of badly fitting slacks of 
white linen and blue shirtwaist. Her two sport dresses are a. bright blue 
edged in white, and: a dull green with white blouse. That superb actress* 
Mildred Natwlclt, ia aa elderly lady in black lace and, in a wheel, chair, 
wears a negligee and cap of white and pink. 

These few 

'These Three/ that pfcture of pictures, is packing them, in at the State. 
Stage show headed by Cab Galloway has a few women entertainers. 

Janet May on. the rape wears white satin shorts with bare waistline 
and brassiere. A sailor collar la trimmed in blue arid diamonds. Sylvia, 
and >CIemence, two tappers, are dressed as page boys in brown trousers 
and orange mess jackets with matching: pillbox caps. 

Eeatha Sill, part off the Galloway outfit, wears a lovely gown of wine 
colored moire made long: in train fashion with bustle bow back/ The 
only ornaments are two diamond clips at the sides of the low bodice^ 



ezzo Bambino 

•Captain .January,' with Shirley Temple, has finally reached Broadway. 
Running out of ideas for this adorable child,, grand opera has been re- 
sorted to. Of all things they have Shirley singing 'Lucia.' Not the words, 
but in ' style and, although probably meant for comedy, it isn't 

funny. ' 

As the ward of a lighthouse keeper, pants and shirts are worn by this 
diminutive star. For 'Lucia' a. costume from the opera is beautifully 
made and of course becoming to this child. She goes to school in a baby 
frock of a flowered dimity with poke bonnet and in the happy ending, a 
coat of blue is white trimmed. 

Sara. Haden, the menace, has the face'for just such a part. It must be 
very discouraging. Her tailored suits are as severe as her face. Nella 
"Walker is the inevitable lady in becoming clothes.- 



Good But Not Dressy 

Rodgers and Hart, with the- assistance of George Abbott, have come 
across, with another hit. 'On Your Toes', should remain at the Imperial 
for many months to come. It is a grand show. 

Dick Rodgers sat in the first row Saturday matinee wit hhls five-year- 
old daughter, and ifght. behind him sat Louise Fazenda, and they all 
seemed to. be having the time of their lives. 

Ray Bolger, back from Hollywood, is the present sensation of Broad- 
way. His 'Dance of Death* in the second act brought cheers from the 
audience. Doris; Carsori, the love interest, is sweetly ' pretty in. this 
Show arid goes in for the most part in sport clothes. Her one real gown 
is an evening affair -of bhie taffeta worn with a cape edged with a rushe. 
Luella Gear never looked better. A blue dress of silk is trimmed with 
henna with matching accessories. Extremely good looking is a threes 
quarter white coat worn oyer a black gown, and for the finale Miss Gear 
. is In white. 

Tamara Geva doesn't have a pleasant part to play, although dressed 
well. A flowing' chiffon, gown seems to be of pale pink. In a barroom 
scene Miss Geva- burlesques a strip number in heavy white tights. Bur- 
lesque, the order of the. day in this show^ has Miss Geva in a Russian 
ballet number with net trousers. 

But 'On Your Toes' is not a dressy show. The one set of costumes 
worn by the choru/3 that looks in the money is in a night club scene, 
with all the girls in blue of different models. 



Beauty and the Bike 

. Gae Foster ghis of the Rosy have done some fine numbers, but none so 
beautiful as the current bicycle number. It is fascinating watching these 
girls on wheels going through intricate drilling without one mishap. They 
are wearing tiny white satin costumes. 

Dorothy Crocker,! the girl with the one-legged routine, has a beautiful 
background with the girl* as bridesmaids in white cellophane costumes. 
Miss Croofcer is a. white bride with long cellophane veil. Yellow is intro- 
duced in floral half hoops carried by the girls. A rhumba by the Foster 
girls is done with the girls In long green velvet gowns and large green 
and red sombreros. Slippers and handkerchiefs are red and gold trims 
the bodices of the gowns. 

The girl of Jeanne, Jack and Joe Is seen first In a brown frock and. 
then does a poor imitation of Moore and Revel in a white satin gown. 

Picture this week, 'Amateur Gentleman ,* starring Douglas Fairbanks, 
Jr., arid Elissa LaridL Miss Landi is lovely in Empire creations. 



N. 0. Kills Daylight Save, 
Detrimental to Theatres 

New Orleans, April 28. 

Proposals to put daylight saving 
time in effect in this city early in, 
May were, killed by the commission 
council in special session Thursday 
riight (23). Acting on motion sub- 
mitted by Utilities Commissioner 
Fred A. Earhart, the council voted 
to 'receive and file' a request sub- 
mitted by the joint daylight saving, 
committee, on behalf of the 28 busi- 
ness exchanges, civic associations 
and luncheon clubs. 

Charles Trepagnier of the local 
operators' union and Z. D. Nichols, 
yp. of the State Federation of La* 
D °r, opposed daylight saving time 
on the ground that it would close 
weatres and increase unemploy- 



'Roraeo' Roadshow in L. A. 



Hollywood, April 28. 

Possibility that Irving Thalberg's 
Metro production, 'Rottieo and 
Juliet.' will follow 'Great ZiCgfeld' 
Into Carthay Circle here on two-a- 
day basis, starting in early June. 

Conferences have been held be- 
tween producer and Charles 
Skouras, Fox West Coast operator, 
with latter inclined to favor the 
roadshow Idea. 



Call for Linguist 



Eastern Code Administration 
office of the Hays organization 
has been engulfed in recent 
weeks by an influx of foreign 
language features from abroad. 
Majority have English titles 
superimposed, but . those lack- 
ing; them, are proving the big- 
gest headache. First of these 
submitted to the Hart-Wingate 
office for approval was a group 
of Polish, pictures about two 
months: ago. 

Since that time French, Ital- 
ian and Swedish, as well as 
additional Polish films, have 
Leen presentei to the Code 
Office in the east to be given 
the Hays purity seal. 



Jokers Making 
Bid for IA Membership 



Hollywood, April 28. 

Members of Electrical Research 
Products,. Inc., Contacting film stu- 
dios; are making:' application for 
membership in International . Sound 
Technicians, local 6S5, IATSE. 

Previously Erpi technicians work- 
ing on stadia testing and mainten- 
ance, as welt as those in theatre 
servicing field,, have made no over- 
tures for IATSE: affiliation. Most of 
sound technicians on RCA Photo- 
phone staff ace in IATSE. fold. 



NEW 2,000-FL REELS OK 
FORPRESEMTEOjllPMENT 

The 14%-incfe 2,80ft -foot *eeL 
which has been adopted for the in- 
dustry by the distributor's eastern 
reel committee, was formally ap- 
proved by the Academy of Arts and 
Sciences In Hollywood Monday' (JT>v 
Originally the Academy advocated 
the 15-inch diameter reel with 
5-ineh hub but this was rejected by 
the eastern committee on the bigger 
spools because it would have neces- 
sitated .numerous costly changes In 
magazines^ for exhibitors presently 
using the. old Powers 8-B machines. 

With the reels of 14% -Inch di- 
ameter and. 4-inch hub, exhibs wSl 
not have: to change magazines or 
take-up pulleys but wttE be able to 
keep operating with present equip- 
ment which takes the 10-inch spool 

The new 2,000-foot reel* will not 
make their appearance until Aug. 1, 
picture executives setting this date 
in order to give manufacturers time 
to make reels, cases and reel bands, 
available. It will be about a year 
before the bigger reels are used by 
all producers to. any great extent. 

The eastern distributor's reel 
comririttee will have specifications 
on the 2,000-foot reel as to size, 
weight and tensile strength avail- 
able for manufacturers some time 
this' week. There are six reel manu- 
facturers and eight shipping: case 
makers who; will bid for the new 
business. 



TALLY-CORBARS 
F-WC CHARGES 
DISMISSED 



Hollywood, April 28. 

Petition of. T. L. Tally and Corbar 
Corp*., to set aside the Fox-West 
Coast bankruptcy, was denied in a 
decision forwarded from Portland 
yesterday (Monday) by Federal 
Judge Alger A. Feev who sat in case 
by special IT. S, Cfreult Court ap- 
pointment. Ruling disposed of the 
move to prevent $15*50 0,000 assets 
from being vested witfs National 
Theatres, 

Petitioners* action alleged fraud 
to favor certain creditors, stock- 
holders and officials. Argument to 
have the bankruptcy voided, was 
based on the contention by William 
Neblett, chief counsel for Tally - 
Corbar, thai the court was without 
jurisdiction in adjudicating the 
bankruptcy. 

Document accompanying Judge 
Fee's ruling ordered references to 
Judges James and Hoizer thrown 
out as Impertinent if not scandal- 



ous: 



NebTett said an appeal would be 
taken to the o U. S. Circuit Court, and 
if necessary to the-' IT* S. Supreme 
Court. 



HOPPER, JR., AT PAR 

Hollywood, April 23. 
Wolf Hopper, son of De Wolf, has 
ceen given a contract at Paramount 
after three months in the actlng| 
AChooU' • - ' — 




Your ERPI Service Inspector can assure highest 
quality sound because he has two aid* at his 
command: 

1. Constant Instruction; received from 
ERPI and its associate research and de- 
velopment channels, plus nine years of 
world-wide experience in servicing ot 
sound morion picture equipments. 

2. - Special Equipment: developed to help 
him Use his special knowledge to your 
advantage. 

Take away either one and he could not do 
his job properly. With both — r and remember 
no one but the ERPI Service Inspector has both; 
—he gets results that no one else canl 



Top: Making b nanimiwion t«t.. Perform«nee mnit 
ha within the preicribed standard. LowSft Hand, 
book* tnraioariziag EHPT* experience . . . Winn 
diagram*. . . Special metaw. . . Special leat ftlroi . 
Special fool for adjurting lightapertuie, ale. 




(Dezibtl »'» tht unH usud in Sound mtaturtmtnt) 

Weston 

SOUND 




Electric 

SYSTEM 




Electrical Research Products fttc 

250 West 57th Street, New York, N. Y. 



30 



VARIETY 



Wednesday, April 29, 1936 



................. ... . wf . v v ■ • w ■-• v/'.' wh-:«««+K'M :;*x//:w:*:-x-:x*/^x-:x-;-:-x-:-:.v.w:^:-: 

>/ '-*/,':,- '-'/,'><:' ~«'' », 




' / i'," \' ' f " > ''-.< .t/'.---.< '< ' • ■">- " '''' - s ; 

►:.i:/v . . . , , :.w.swX>:. 




An epic of aviation 
. . . first screen story 
of the headline- 
making heroes of the 
air— the test pilots ! 



"As good a domestic 
comedy as has ever 
reached the screen!" 

— Boxoffice 

' "Perfect lor all classes! 
Will do healthy busi- 
ness!" — Daily Variety 

AND SO 

THEY WERE 




Dynamic drama of 
the Golden West . . 
filmed in all the 
terrific power that 
made the novel one 
of the best sellers of 
all time ! 

RICHARD 

ARLEN 



in 



DEVILS MARRIED 

______ III! with 



SQUADRON 

starring 

RICHARD 

D I X 

with 

KAREN MORLEY 
LLOYD NOLAN 

Shirley Ross 
B i 1 1 y Bur r u d 

Directed by Erie C. Kenton front 
the story by Hollywood's dare- 
devil of the sky, Dick Grace 





MELVYN 

DOUGLAS 

MARY ASTOR 

Edith Fellows 
Jackie Mo ran 

a B. P. Schulberc* production 
Directed by Elliott Nugent 



HAROLD BELL WRIGHT'S 

THE MINE 

WITH THE 

IRON DOOR 

with 

Cecilia Parker 
Henry B.Walthall 

Directed by 
David Howard 




soon! GRACE MOORE 




m 

Oi*^iVr^ ; ^0SirypN STERNBERG . iA 



P I CI 



E S 



VARIETY 



N. W. Affied Leaves Booking Office 
Uea Up to Board of Governors 



Minneapols, April 28. 

Northwest Allied States' board of 
governors will decide whether the 
organization will form its own. cor- 
poration to buy and bqofc , pictures 
and to underwrite Insurance for its 
members. At the annual convention 
here, the matter was referred to the 
governors with power to act 

Similar action was taken in re* 
gard to a more vigorous fight 
against the servicing of non-theat- 
rical accounts, distributors' practice 
of raising average film costs by 
failing to deliver a number of pic- 
tures lh the lower bladsiflcations, a 
curtailment of gift- -nights among 
Independent exhibitors and a fight 
for lower electricity fates. 

Deprecating, 'the constant quar- 
reling between exhibitors and dis- 
tributors that is hurting the Indus- 
try/ retiring President J. R Clin^ 
ton urged that Conflicting interests 
meet each other half way. ' He said 
that 'while producers at times insist 
on ruinous terms, there are occa- 
sions, top, when exhibitor methods 
aren't so , kosher.' Oh his recent 
trip through eastern industry 
centers, he said he found 'terrible 
conditions,' with a large amount of 
double and. triple featuring and 
monopolizing of product by chains. 
He said independents are. fortunate 
In that 'real human beings' are 
operating the big circuits in this 
territory; 

Clinton warned members against 
contract violations and such evil 
trade practices as secret admission 
cuts and told them not to' play with 
Are or step over the line. He pre- 
dicted that distributors would at- 
tempt to take advantage of expeet- 
, ed business improvement by raising 
film prices and prophesied it might 
be difficult to . buy many pictures on 
straight rentals. 

s Anti- linton 

The antNCHntoh . faction, headed, 
by W. A. Steffes and Bennie Berger, 
Jong independent leaders iir the ter- 
ritory, accomplished its .purpose of 
electing a president" of Northwest 
Allied other than Clinton,. who was 
opposed for re-election because, 
Steffes and Berger charged, he. tried 
to undermine national Allied States, 
unjustly attacked Abran^ F, Myers, 
national Allied headland the lat- 
ter's 'business methods' and was 
overly friendly to Ed. Kuykendall 
of MPTOA, Clinton himself denied 
unfriendliness to national Allied or 
a desire to make- Northwest Allied 
an affiliate of MPTOA. 

E. L. Peaslee, Stillwater, Minn., 
the new president, Was a compro- 
mise candidate. 

At the initial session it looked 
like a cinch for Clinton to be re- 
elected, the by-laws being changed 
to make him eligible despite his de- 
feat at Berger's hands as governor 
from the Duluth district. With a 
split-up of the organization threat- 
ened whether Clinton was re-elect- 
ed or tossed into the discard, wires 
were pulled in such a way as to 
restore, harmony through an agree- 
ment' on another candidate around 
Whom the opposing groups were 
(Continued on page 58) 



PUBLIX NW EXPANDS 

Partnership with. Edelstein-Deutsch 
Theatres in 



CHI EXCHANGES WANT 
14-DAY CLAUSE UPHELD 



Chicago, April 28. 

First meeting of the film board 
and exchange managers of Chicago 
in more than a year is set for today 
(Tuesday) by President Henry 
Harber, local Universal exchange 
head. Number of problems con- 
cerning the new release and product 
season due to come up, particularly 
the indications that double features 
will return to the city within 60 days. 

Another problem will be the 
withdrawal of pictures by exhibi- 
tors after thejr have been dated. 
Exchanges here have been closing 
their eyes to the clause in the con- 
tract which requires at least 14 
days notice in advance' of playing 
aate before- exhibitor can withdraw 
the booking. This laxity has caused 
considerable expense for the ex- 
changes, which have In many In- 
stances wired to other ^exchanges 
around the country to borrow the 
Prints to flu the original, dates,, only 
to find that the exhibitors want to 
cancel the bookings at the last min- 

tJnderstood the exchanges will de- 
mand a stricter adherence to the 14- 
«ay clause. 



Minneapolis, April 28* 
Proceeding with its expansion 
plans, involving the purchase and 
construction of ' additional theatres, 
the Publix circuit has formed a 
partnership with the Edelstein- 
Deutsch theatrical interests which 
operate the Victory) Hlbblng, Minn., 
and the Granada, Virginia. Publix 
has had the Homer, Garden- and 
State, Htbbing, and the Rex,, tate 
and Garrick, Virginia. 

It is planned to remodel and im- 
prove the Victory, Hibbing, accord-, 
ing to announcement by John J.' 
Frledl, Publix general manager. 
The Rex, Virginia, will be used 
only, for 'unusual • pictures.' LjuIs 
Edlestein will be "actively identifted- 
in the management of the Homer 
and he and R. P. peutsch will aid 
A. L. Anson, Publix district man- 
ager. 




CALBOOTHMEN 



Hollywood, April 28. 

Tilted wage scales are now being 
paid by all Fox-West Coast thea- 
tres in California to union projec- 
tionists, following series of confabs 
entered into some weeks ago be- 
tween union and circuit execs. 

First pay envelopes at the ad- 
vanced scale, approximating wages 
paid booth men before circuit went 
into bankruptcy several years ago, 
were handed out last Saturday (25), 
with increased pay made retroactive 
to June 1. 

Negotiations for .similar increased 
scales, in other- circuit and indie 
houses have; been submitted to the 
IATSE, which is expected to render 
its findings within next week or 
two. ■ 



NEW ROCKY MOUNTAIN 
MGRS. ASSN. UNDER WAY 



Denver, April 28. 

Plans for a ; .ri'ew theatre owners' 
association of the Rocky Mountain 
region, have, been' announced by A. 
P. Archer, president of Denver The- 
atre Managers, Inc. This will re- 
place the Rock Mountain Theatre 
Owners Association which was abol- 
ished two years agp because of in- 
sufficient dues, and will comprise 
theatres In Colorado, New Mexico, 
Wyoming and western Nebraska, 
the Black Hills of the Dakotas and 
the Texas Panhandle. Some 400 
theatres in these districts will be 
solicited. r , 

Officers of Denver^ Theatre Man- 
agers will serve for the T. O. A. for 
the rest of the" fiscal year. With 
Archer as president/other officers are 
Bernie Hynes, Vice-president; E. P. 
Briggs, treasurer; and Emmett 
Thurmon, secretary and counsel, 
Members of- the board are Harry E.* 
Huffman, Daye Cbckrill, Frank Mil- 
ton, Gerald Whitney, Burns Ellison, 
D. R. Kline and Rick Ricketson. 



Receiver Restores Fiedler 
As Empire Lab Head 

Albert Fiedler has been returned 
as active head of his Empire Labor- 
atories, Inc.. of West New York, 
N. J., by the company's receiver, 
the Second National Bank of Ho- 
boken, N. J. 

Bank petitioned for Empire's re- 
ceivership over an uncollected $80,- 
000 loan. 



Stubbins Unloads 

Hollywood. April 28. 

Howard Stubbins. who recently 
stepped out as manager of local 
distribution for Republic, has sold 
his 25% interest in Republic Ex- 
changes of California to Floyd St. 
John of San Francisco, who held 
.other 75%. 

Stubbins and St. John parted 
company when J. J. Mllstein. stepped 
in as wester.ii sales manager for 
Republic. 



$1.50 Opening for Field's 
New House in Perry, la. 

Perry, la., April 28. 

New theatre being opened here 
May 8 by Pioneer Theatre Corp., 
which is headed by Harold Field 
(Finklestein) former head of Fin- 
kelstein & Ruben. Will get away 
in a 'Hollywood' fashion with a re- 
served seat sale at $1.50 on the 
opening with a picture and a vaude 
show booked through the Bill Dia- 
mond, office in Chicago. 

House, which seats 800, will be 
the. ninth in the Pioneer circuit in 
Iowa. Field moved, his theatre op- 
erations into this state when , he 
sold; his properties in Minnesota and 
under the terms of that deal had 
to quit theatre biz in that state. 
This makes the third house in this 
town of 6,000 with a drawing popu- 
lation of twice ' that number. 



Violet Light Sound 
System Draws 1,000 
"To If wood Showing 



Hollywood; April 28. 

Academy staged demonstration of 
RCA's new ultra violet light system 
ifor more than 1,000 producers, exec- 
utives, technicians, directors, writers 
and actors at Hollywood Music Box. 
It was first local showing of the new 
processing, and largest turnout ever 
recorded for the Academy. 

Exhibition indicated decided trend 
for ultimate in sound reproducing. 
Projection of sound track embodied 
every stage of sound volume, rang- 
ing from dialog of the announcer to 
highest range of a symphony or- 
chestra, 

Lou Sullivan, of RCA factory staff 
in Camden, N. J., explained appara- 
tus, with showing presided over by 
Nathan Levlnson, representing the 
Academy; Louis M. Clement, vice- 
president of RCA in charge, of en- 
gineering; E. M. Hartley, Max Bat- 
sel, G. L. Dlmmlck and Sullivan of 
the Camden staff. 



ERPI ENJOINS MPLS. 
ULTRAPH0NE OUTFIT 



Minneapolis, April 28. 

TJ. JS. District court here has 
granted ERPI- an order restraining 
Cinema Supplies, local manufac- 
turers and distributors of intra - 
phone wide-range sound equipment, 
from Infringing on 10 Erpl-con- 
trolled patents and their amplifica- 
tions. The injunction names Joseph 
Numero and Theodore Karatz, own- 
ers of Cinema Supplies, and enjoins 
them and associates. 

Similar injunction was granted 
ERPI with A. T. & T. and West- 
ern Electric in May, 1935, but Cin- 
ema Supplies appealed. this case. 



Nabe Exhib Gets Restraint 
Order Vs. Rochester Ops 



Rochester, April 28. 

Restraining order was granted H. 
Willlanr Thompson, owner of trie 
Lyric theatre, small nabe, against^ 
the Moffon Picture Operators* Union. 
Order, signed by Supreme Court 
Justice William F. Love limits pick- 
eting to one man at a time and for- 
bids addressing anyone concerning 
the theatre. 

Controversy started Jan. 27 after 
Thompson refused to sign a union 
contract and discharged Alvin 
.Moyer, operator. Thompson claimed 
union representatives told him his 
theatre would be picketed and .his 
business ruined. 

Since Thompson applied for an 
injunction In January the theatre 
has been picketed steadily, often by 
as many as a dozen pickets. The 
owner has been operating the pro- 
jection machine himself and claimed 
there was no labor trouble because 
he employed no union labor. 

Thompson had paid Moyer $38.50 
a week and the new contract called 
for $49 weekly for the operator and 
his relief. Subsequently the union 
had offered to accept an $8 a -week- 
rebate until Oct. 1, then $4 a week 
until the Contract expired. 

The court scored the rebating 
scheme as 'dishonest on its face.' 



Dearth of Draw PixHas L A. 
Deluxers Reaching for Stage 
Shows and Double Billings 



Ops Have a Bill 



St. Louis, April 28. 
sponsored by MPO union re- 
quiring - experienced operator for 
each . projecting machine used in 
display of films commercially was 
introduced in Board of Aldermen 
last week with opening of 1936-37 
session. .In old session bill, similar 
in many respects to new one, was 
allowed to die to give proponents 
opportunity to overcome objections 
of schools, churches, lodges, conven- 
tions, and others occasionally using 
films. New measure would deal 
with exhibitions in public, places de- 
fined as 'any theatre, Opera house, 
airdome, hall or other public place 
to which public is invited either 
with or without charge'. It would 
exempt projectors used for educa- 
tional or advertising purposes and 
utilizing filma of honinfiammable 
material. A fine from $25 to $300 is 
provided for violations. 




Saves $3,000 Loot 



Boston, April 28. 

Alert and daring employees of ! 
Loew's Orpheum not pnly /frustrated 
a hold-up Sunday .'night' .'(26) but also 
captured the bandit as' he Was rac,» .. 
ing through the main , lobby with 
$3,000 in loot. Vaughari O'Neill, an 
assistant manager, first tackled the. 
bandit and Frederick , Perry; phie* 
usher, who is an amateur pugilist; 
knocked a gun out of his hand. They , 
managed to hold Veta Paulekos,. 22, 
until the police, summoned by As- 
sistant Manager Arthur Tuohey, ar- 
rested him. 

It was found that Paulekos, who' 
•had had amateur theatrical experi- 
ence in a nearby city, had stuffed, 
cotton batten into his mouth', ;. and 
wore glasses as a baffling disguise. 
More makeup was found in his 
Cambridge, Mass., room. 

Treasurer Joseph Dervln 'accomr 
panled a cashier, Katherine Lovely, 
and Thomas Brock, doorman from 
the Washington street box office, 
shortly after 10 p. m. to the 
treasurer's office with the night's 
receipts. As the trio nieared the 
doOrman, George Gilleo, the- bandit 
stepped, up and ordered them and 
the doorman and an usher, Albert 
Carmlehael to go into ,the office. He 
carried a gun under a newspaper 
held in his hand as a shield. 
. All were lined up against the wall 
while Paulekos tied their: hands.- He 
then forced Dervlh to open the sfafe. 
Meanwhile Tuohey was 1 tipped off 
by Fred Lucas, an usher, that some- 
thing was amiss. Tuohey overheard 
some conversation through the of- 
fice door, and summoned the police. 
O'Xeill told Perry, who was leaving 
for the right, to stand by, and when 
Paulekoj left the office with a has 
full of money the two men tackled 
him. 

Paulekos was arraigned in Mu- 
nicipal Court Monday (27) on two 
counts of assault with a dangerous 
weapon, three counts, of assault and 
battery and one coiinf of illegally 
ca/rylng a gun. He was he-Id in 
$^D,000 ball for trial May 4. 



Hollywood, April 23. 
Hollywood and Los Angeles . do 
luxe situation Is beginning to be a 
headache to ,all operators to th 
extent that the Hillstreet, Pantages 
and Warners Hollywood, due to. 
product weakness; are thinking of 
going, back to stage shows and Fox 
West Coast's ace, house, Loew's 
State in L. A. and Grauman's Chi- 
nese, have gone permanently double 
bills: 

•Pantages and Hillstreet have had 
a product tieiip for Radio and Uni- 
versal pictures r ith three Sam 
Goldwyn pictures playing the houses 
due to Goldwyn's. peeve at the 
Skouras operation. Goldwyn, how- 
ever has nothing coming up for 
months -and with the exception of 
Uniyersal's ' how Boat' there's 
nothing of arty : box office potency 
due from either TJ or Radio, 'Slit- 
ter's Gold' developed into a dead 
duck, getting $5,000 at the Hillstreet 
and $7,000 at the Pan. Both houses 
this week will' do slightly better 
with the twin 'Special: Investigator* 
(Radio) and 'Don't . Get Personal .. 
(U). 

Pantages in Booking Combo 

Stage shovr angle at these houses 
is -particularly . hot just how with 
ftodney.. Pantages and' Harry Rogers 
in .ia stage show 'booking 'partner- 
.Shipv . Latter returned from the 
East two weeks ago. and is : brlnging 
hia Blackstone and Miller and Lyle 
Units to the Coast. So far, Nate 
Blumbe'rg and Cllffr Work have been 
deaf, to any -stage show policy In 
either of the two local houses. How* 
ever, with a scarcity of draw pic- 
tures, feeling locally is that the 
houses will dust off their center 
door fancies, 

Warner situation is similar to 
that of the Hillstreet and Pantages. 
Beth the WB Holly wood and Down; 
•t6#h Afyaye taken lickings for a 
hui<ib$r jOf ; v/eeks. Jack Warner for 
B.onie : %ime' : has r had a yen tt> relight 
the/;W^rbet^''. 'stages but has not 
be'eft sure 'what ' type presentations 
to install. He has. some sort of an 
idea to use studio names on the 
stage, surround them, with studio 
produced units, using the film dance 
stagers to whip the units Into shape. 
Latter idea is being mulled over at 
present. . Fact that the 25c. and 40c. 
Orpheum has; Kit • several $15,000 
"w^eks .of late with names on the 
stage and wljl. hang up a record of 
around $22,000 this week with Amos 
'n' Andy is influencing the stage 
thought at all these houses. 

Dualers 20% Bulge 

Despite campaign,, plugs, flash 
openings and Other ballyhoo ad- 
denda. Chinese and State have dis- 
covered that they can do' upwards 
of 20% more with, double bills. 
'Fauntieroy,' last single bijler, got 
around $20,000 for the two houses. 
'Small Town Girl' (Metro) and 
'Charlie Chan at { the Circus' will top 
that figure this week. Hence F-WC 
has decided that the two houses 
hereafter stick to the two-for-one 
policy. 

Downtown situation this week is 
particularly tough for Warners' 
Downtown and itf-CO Hillstreet.' As 
opposition they have 'Mr. Deed-* 
Goes to Town' -it the Paramount, 
Amoft 'n' Andy at the Orpheum and 
'Small Town Girl' and iC'han' at th* 
State. -Formidable array of opposi- 
tion has both houses, former with 
'Times Square Playboy' standing j>y 
Itself, looking out the window. 



tasker to Chi for SNIPE Conv. 

Hollywood, April 2i. 
Homer G. Tasker, "Universal 
sound director and president of So- 
ciety of Motion Picture Engineers 
pulled Out' last week-end for Chi- 
cago to Attend annual spring con- 
vention of SMPE. 



U SALESMAN UPPED 

Walter S. Quade, salesman for 
Universal in the Oklahoma City 
ofllce, has been named branch man- 
ager by James R. Grainger. He 
takes the place left vacant through 
resignation of R. I. Payne, who 
goes with Griffith Enterprises in 
Dallas. 

Charles Feldman has been ap- 
pointed Suit Lake City branch man- 
ager to supplant Jack Rue, resigned. 
Feldman was salesman in LV Sah 
Francisco office. 



Closed Out, Leickter 
Charges in $47,500 
Suit vs. Indie Prod. 




Fs 'Boat' Anchors, May 14 

'Show Boat' goes into Radio City 
Music Hall May 14, tentative book- 
I ing calling for two' weeks. 



LoH Angeles. April 2S. 

Mitr-heJl Leiohter has filed 34T.S00 
breach of contract action against 
Tred S. Hlrsch. Complaint allege* 
he wan .secretly replaced aa head OC 
production and selling for Beau- 
mont and Blaci: King Productions 
by Sarn Effrus, after making - re- 
lease tie-ups .vorth $150,000. 

According td Leichter, he assist-, 
firt Hirsch in forming the tw<» com- 
panies to produce six pictures .fea- 
turing the horse. F.lack King, and 
eight to feature Conway Tearle. 
Leichter oharge«j that after selling 
exhibition rontr;<fts over of U. 

S. territory, ami with two of plcts 
completed, Hiisrh rinsed fompany'i 
•office- arid moved out. 



VARIETY 



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Oir.ete<t by BOWIANO V. I EE' 



P ICTURES 



Wfedoesdaj, April J59., ; 1936 _ 




Chicago; April 28. 

Double feature parade appears 
scheduled to. start June 1 through- 
out the circuit and independent 
houses of Chicago. 

Exhibitors are planning to get 
double bills back into the running 
in June so as to give added box-, 
•office strength through the three 
summer months. As first discussed, 
the return of doubles was set for the 
start of the new picture season in 
September, but now generally agreed 
that as long, as twin flickers are 
coming, they might as. well be' 
brought in sufficiently early to . get 
the added, weight when It's really 
needed. 

Balaban & Katz.has been in ses- 
sion wjth several distributors, dur- 
ing the past two weeks, and is un- 
derstood to be ready to close with 
Fox-20th Century as the ftrst deal, 
for product under the double picture 
standard. Bill Kupper,' western dlsr 
trict manager for Fox> spent most, 
of last week closeted w,lth. Barney 
and John Balajbah and' Walter 
Immerman. 

Great States 

Great States, the Balaban & Katz: 
out-of-town 'subsidiary, . broke into 
double bills for the first time in 
years when it - sent twin product 
into its key Genesee theatre in 
Waukegan, which brings the twin 
flicker- to the .very- back-door of 
Chicago. These doubles have 'been 
working towards Chicago from Mil- 
waukee to the north, with- ■•all of 
■Wisconsin • whole-heartedly <=.' twin 
•flickers. All of Milwaukee 'key 
'houses are doubling, with the ex- 
ception of the vaudfllm Riverside. 
' Bat such houses as the Warner and 
, Paiace have gone into two-picture 
policies. In that town the. additional 
Icker is called the 'companion' pic- 
ture, : 

Exchanges expect an increase of 
nearly $50,000 weekly in gross^ reve 
nue, with each distributor gaining 
just- about .in proportion to present 
sales. Indie,' exchanges • are • flying 
around on 31 merry-go,-rourtd, stir- 
.tirig' up* ■additional interest in the 
doubles . sirlee' they have" been living 
on pretty light, pickings for ;the past 
four years with: only a- : few -of the 
inkpots in offr-street locations- trying 
the double bill policy itvith. strictly 
indie product. 

' -p — . „ -.. i — , 

For Stockholders'. Meeting 

tlhlviersal's new > recapitalisation 
plan will not be ready, for presenta- 
tion at. the annual stockholders! 
meeting*, Friday (i) ai Wi'}n>Ington 
Del. JiS'Che^ver Cowdihr'ofy&tSndard 
.Capital, chairman . of the newly 
set- up Universal Govp.j hojd 
.ing company, has been, -tvorking on 
this for some time but tt£e plan may 
not be ready even fpr submission 
to the Securities Exchange Com- 
mission- for another two weeks. 

Election ot nine . directors will 
mark the passing- officially Of ' the 
old control- into the hands- ' of ."the 
Standard-^ Capital-Rogefs gr'o u pi 
Stockholders' picking *of directorate 
probably wili be followed by confab 
to name^new officials' of- Uhlversal 
Pictures Company, Inc.-' Temporary 
registration of this • title.'- with '' the 
SEC made, last year' 1 now - has been 
followed- by filing of permanent tfeg-v 
lstration. 

Naming of officials for Universal 
Pictures will be entirely : in- the 
hands of the Standard-Rogers group 
because of working majority ' on 
board of directors obtained' through 
dominance of two classes of stbck- 
holders. Routine business is ex- 
pected to occupy session otherwise. 



Incorporations 



NEW YORK 

Albany.. 

. Russtrior Murilc Corn.. Manhattan; mo- 
tion picture productions, radio broad- 
oasts, etc.; capital stock, 60 shares,. 950 
par value. Incorporators: John F..Non- 
nenbaclier, Jr., Gertrude Miller, . .M. 
Zacbery Lelfltett, all of Fort Washing- 
ton, N. T. 

Operatic Festival, Inc., New York; 
-theatrical business; capital stock, 100 
shares, ho"- par value.. 'Incorporators:' 
tierson H. Warner, Sally Jacobs, Howard 
Mllley, all of 23C West 44th street, New 
York City, 

Great . Lakes Speedway and Amass- 
ment' Park, Inc., Amherst, N. Y.; amuse? 
m'ents resorts of all kinds; capital stock 
260 shares. $10Q" par value. -Incorpora- 
tors: Benjamin D, Releman. 64 Winston 
Road. Buffalo, N.' Y. ; Claude V. Klster. 
26 W.est Parade avenue,. Buffalo. N. Y.: 
Lylllan M. Foreman, .68 Richfield road, 
Wllllamsyllle. N. Y. 

Biding; Devices, Inc., Manhattan; gen- 
eral amusement devices; capital -stock 
100 shares. $100 -par .value. Incorpora- 
tors: Fred R. Fehlhaber and G. Krautt 
Lincoln building, New York- City; 
Blanche M.- Henderson, .' 43-87 Vernon 
boulevard, Long Island' City. 

Barelay-Waraer, Inc., Manhattan; gren- 
eral radio and television business; capital 
Btoek. '100 shares, no par value. Incor- 
porators: Theodore Simons, Anita Span, 
Eugene T, Turney, Jr., all of. 621 Lex- 
ington avenue, New York- City. '. 

Western. Badlq * Television Corp.'; 
Manhattan; general radio and television 
business; capital stock, 200 shares, $100 
Par . value. Incorporatprs: Abraham 
Stein,. Bernard Meye.rson, Betty Amos, all 
of 2G Court ^street,; Brooklyn, N. Y. 

Home Recreation, Corp., New York; 
amusement and ■: recreational games; 
capital stock, 1,000 shares, $5 par value. 
Incorporators: Margaret F. Daily. 179 
Columbia Helgh'ts, Brooklyn;. C. E. Poly- 
kronis, 34 Rainbow' avenue, Stateh Is- 
land.. N. Y..: R. A,. Lauten, 2571 Poplar 
avenue. Bronx. 

Multlsports, Inc., New York; business 
of furnishing amusement, entertain- 
ment and diversion to the public; capital 
stock, 200 shares, no par. value. Incor- ■ 
poratora: Rose Selkowltz, 1626 West 
13th street, Brooklyn; Bernard S." Pom- 
eratz, 1637. 44th street, -Brooklyn; Irene 
L9ffert, 1895 Andrews avenue, Bronx, 
N. Y. •'■■■ ' 

International Theatrical Corp., Man- 
hattan, general theatrical and motion 
picture business; - capital stock, 198 
shares, .no par value. Incorporators: 
.Tule's Shaplron, Morris J. Goldberg, 
Sylvia Levlhe, all ot 62.1 Fifth avenue. 
New York City. 

White Man Productions, Inc., Manhat- 
tan: motion picture business; capital 
stock, 200 shares, no par value. I. Jack 
Londo.n.. and Harold J. Sherman. 1619 
Broadwav. New York City; Eleanor 
SroMt,. 1069 Sterling, place, Brooklyn, 

I. X. Mv Co., Inc., Manhattan; operate 
theatres, etc.; capital stock, 100 shares. 
$50 par value. Incorporators: A- Noel 
Span. Paul A. Katske and. Charles F. 



Kro'm, all of 105 Court street, Brooklyn, 
"N. 'Y. ■ • 

'iiandaa Amusement Corp., Manhattan: 
theatrical business; capital •took, 200 
shares, $100 . par .value. Incorporators: 
Hannah Spergel, .Charlea P. Llff, Joseph 
Hall, all of 2.74 Madison avenue, New 
York City * 

Bobar Theatre Corp., New Yorlj: ther 
atrloal business; capital stock, 100 shares, 
no : Pflir value. Incorporators: . Louis 
Ruchowltz, Louis Amsterdam *na Sadie 
Kamerman, all of 270 ' Broadway, New 
Tort City, ■ _ 

... -' Change of Nant«u 

Fox Elca Kalsham, Inc., New Torlfc to 
Twentieth Century-Fox (Far East), Inc. 
Filed by Felix A.- Jenkins, 444 West 56tb 
street,. New, Yor k; City. „ ' ■ 

CALIFORNIA 

''Sacramento. 
International . Theatrical Enterprises, 
Inc.; - capital stock, 2,600 shares, .none 
subscribed, no par; Directors: Anna J. 
Walter, Delma -Rapp,. Harriet Bergfltrom, 
all of Lns Angeles, 

Permits to Sail Stock 
. West * Associates,. Jtac,; permit to is- 
sue 10,000 of 26.000 shares kt II. 

De Forrest- Television- Corp.; 1 all of 
2,600 shares, no par value. . - 

iBadloalds, Inc.; .1,000 shares of '2,600 
at $10. ' • ; * >- . 

Boond-the-World Oddities, Inc. :» all pf 
300 preferred at; $100; 760 common, io 
ppir value. '■■■'"■ 
-iOceanslde Theatres, .; 3 of 2,500 at 

HO. ;• 

NORTH CAROLINA , 

' ." Charlotte. N. C. 
Bock Bill Tbeatrei, Inc.. of Rock Hill, 
Si C, was Incorporated April 22 with a 
capitalization of . $1,000. Officers: y Ben 
L. Stonier, J. L. Holler and S. S. 
.Stevenson. 

TEXAS 

. Galveston. 
Foreign permits: Globe Theatre Pro- 
duction. Ltd;. Illinois; theatres;, capital 
stock, $20,000. Texas agent: Marc T. 
Nielsen, Dallas. 




market 



(Continued frbm pa.ge 6) 

day, thie stock marked again turned 
sour on . the three subsequent, day* 
to be capped • by Monday's drastic 
slump. As a result, the Dow- Jones 
industrial: averages dropped to 
146.96, which Was not far above the 
Jan. 2 low. Averages lifted slightly 
later on Monday, final /figure \ being 
147.05 for a loss of 5.34 points on 
the week. Rail's also slipped to hear 
the January low levels, while the 
utility group registered a hew low 
for the year. 

Up Reason 

No particular reason waB ad- 
vanced . for the present declining 
tendencies excepting, that the long- 
sustained - drive over a period ' of 
more, than 12 months called tot 
some change or at least a period of 
irregularity. Many, market- statis- 
ticians w now look for an irregularly 
lower trend for- several, weeks with 



H Yd Fib Industries, he 
Would Sell 100,000 Shares 



Washington, April 28. 

Application of - Hollywood Film 
Industries, Inc., of Wilmington, to 
sell. 100,000 shares of preferred stock 
to unidentified brokers, was filed 
with Federal Securities . & Exchange 
Commission Monday (27). 

Concern, headed by .Hugh H. 
Gwyrihe of Holly wo6d as prexy, 
wants to... unload 80,000 shares of 
class A il par and 20,000 shares of 
class B $1 par units of four A and 
one B. at $6 per unit - . 



Marin on 'Noose* 

Holly wood, April .28. 

Ed Marin goes on loan- from 
Metro, to direct Richard A. Row- 
land's 'The Noose.' 

First -Rowland feature for Para 
mount release. 



Paramount s 1935 Statement 



Reserve of $2,500,000 Set Up— Net Profit, 
$3,153,167— Hicks Elected V.-P. 



Loew's New Z\% Bonds 



The $15,000,000 issue of Loew 
3%% bonds due in 1946 yesterday 
(Tues.) was approved for listing by 
the N. Y. Stock Exchange. 

First trades in the new liens were 
at 96 Yb, 



THREE ON A SCEIPT 

Hollywood, April 28. 

Latest -writer assigned to 'Picca 
diliy Jim,* trouble script at Metror 
is Charles Brackett; on loan' from 
Paramount. 

Samuel Hoffensteln and Robert 
Benchley worked on the P. G. Wode- 
house story for months. 



■ Election of John W. Hicks, Jr., as 
vice-president, of Paramount Pic- 
tures,, Inc., parent company, and re- 
lease of annual statement for 1935, 
featured, the regular April board 
meeting of Par held Thursday (23) 
in tfhe^absence.-of John E.. -Otterson, 
who was then on the Coast. Otter- 
son reached . New York yesterday 
(Tues). 

By setting up a reserve of $2,500,- 
000 against inventory of pictures 
made during 1935, but- not released 
up to Dec. 31-; last, the Par state- 
ment resolves itself down to a bal- 
ance for surplus of $653,167. Before 
'the appropriation by directors of 
the $2^500,000 speclafreserve against 
pictilves which did not begin to earn 
money Until after Dec. 31, 1935, net 
profit is shdwn at. $3,153,167. With 
the: reserve set up, there are no 
dividends toward either the pre- 
ferred or. common stocks. On the 
Other hand, were the ' excess costs 
Of pictures made, in 1935 charged oft, 
there. still would have been no divi- 
dends for these securities^ 

Assets for 1935 list completed pro- 
ductions not released, at cost, as 
$8,674,734 and productions in process 
of completion (also not -released 
during 1935) as $964.C55. Scenarios, 
and other costs applicable to future 
productions amount to $1,218,895 in 
the compilation of 1935 assets, while 
rights to plays, at cost or less, is 
placed at $47,507. ' 

High Production Costs 
In his report, Otterson refers to 
the financial statements of the com- 
pany covering operations for the 
second and third quarters, when 
reference was made to the adverse 
effect of the reorganization of the 
studio management. 'The high cost 



pictures made during the period of 
^lrt'stnjdirr'iTTorg&niTOtton which had 
not been released at Dec 28, 1935', 'he 
reports, 'would normally involve a 
charge against 1936 operations, In- 
asmuch as 4 he excess costs of these 
pictures were au incident of the 



the routine. technical rallies. 



indicate a conservative poliey on 
the part of directors. Official atti-. 
tude that the excess qoBt-of pictures 
not released at close of -1935 were 
an incident of studio reorganization 
and as . such should be set aside as 
reserve against picture inventory 
was viewed by some in the Street aa 
a 'pay-as-yow-gd' policy. This atti- 
tude was reflected In a. miniature 
bull move in all three Paramount 
issues, with the first preferred soar- 
ing nearly eight, points at one junc- 
ture. Showed a gain of 4% points on- 
the week. The Second preferred- was 
up nearly a point net. 

Favorable .'dividend -actions during 
the week also provided additional 
bullish' ammunition; Madison Square 
Garden gave - 10C cash extra besides 
the usual 15c. . payment, making 
total of 40c. paid already this year. 
Only 30c, was paid in 19.35. Stock , is 
-rated as being on 60c annual basis 
.currently. . 



— - Columbia Pictures directors de-' 



studio reorganization, the directors 
have set aside out of 1935 profits the 
sum of $2,500,000 as a special rer 
serve against the picture inventory 
absorbing all of such estimated ex- 
cess costs in 1936 operations, rather 
than spreading it over the active 
life of- the negatives.' 

Total assets, including inventory 
after reserves, were $38,045,009, with 
current liabilities $9,782,462, leaving 
net working capital of $28,262,546 
Operations of Olympla Theatres, 
Inc., New England theatre subsidi 
ary . in receivership, and of Para 
mount Broadway Corp., are hot .in 
ollided in the profit and loss state 
ment. 

$17,090,671 Cash Position 

At "the end of 1935 Par hid ,p^sh 
including call loans and ^ilme de 
posits, of $17,090;671. Of this amount 
$12,333,723 was controlled by. Amer 
lean companies while $4,766,948. rep 
resented balances in foreign coun 
tries. Thus, foreign cash .was one 
third the amount controlled in the 
tr. s. 

Profit and loss account lists total 
income at $93,274,855, covering the- 
atre receipts, film rentals, dividends 
from affiliated companies and other 
income.. Expenses run to $83,116,975, 
leaving an operating profit before 
interest, etc., of $10,157,880". Interest 
on old bank debt amounted to $113, r 
328, while on funded and other debt 
of subsidiary companies, it was 
$1,458,438. After deduction of de- 
preciation, Federal income taxes, 
preferred dividends of subsidiaries, 
etc., $4,729,767 for the year was ap- 
plicable to Par debentures. Interest 
on the bonds Was placed at- $1,576,- 
600, leaving net profit at $3,163,167, 
from which the special reserve of 
$2,500,000 is deducted to get the 
$653,167 balance. 1 

A footnote declares that undis- 
tributed net earnings of controlled 
subsidiaries not included in the 
statement for 1935 are approximately 
$30,000. 



Three picture company earnings 
statements last week served to 
jolster spirits of amusement stock- 
holders, th.ese coining, from Para- 
mount Pictures, Loew and 20th r Fox. 
Both LOew's and Twentieth Century- 
Fox • reports exceeded fondest ex- 
pectations, former • coming as a 
particular surprise to the Street. 
Recent weakness in Loew common 
led many traders to anticipate the 
opposite, sort of a report, 

Instead, the Loew 'statement 
covering 28 weeks ended on March 
12, revealed earnings, after meeting 
preferred dividend requirements, of 
! 13.04 -a common share against' $2.64 
in similar period last year.. First 
14-week report, showing earnings of 
only $1.08 against . $1.23 per common 
Share, led many jto believe that 
Loew would be fortunate to show 
earnings equal to last year for the 
first half of the year. 

Pertinent part of statement was 
manner in which business jumped 
forward in the past three months 
because the statement - covering the 
first 14 weeks of the fiscal year re- 
vealed slight dip In per common 
"share earnings. Net profit rose to 
$6,033 t 038 against $4,346,337 in the 
comparative 28 weeks of 1935, after 
subsidiaries' preferred * dividends, 
depreciation .and taxes, ... 

Tax and depreciation item in- 
creased approximately' $175,000 this 
year over last", year, Before this 
deduction, Loew :■ showed a pick-up 
of nearly $900,000 over similar 
period In 1935. 

Attitude of the Street was re- 
flected in vigorous upturn in com- 
mon stock which held 1% -point 
gain at close.* 

The first quarter report -of 20th- 
Fox was viewed as unusually excel- 
lent, showing net earnings virtually 
double that of the initial quarter of 
the preceding year.. Annual state- 
ment of the company recently issued 
revealed that the $1.50 annual divvy 
requirements on .the preferred were 
being more than covered; Should 
earnings maintain something near 
the present pace, somO in Wall 
Street look for raising of the prefer- 
ence rate or cutting of a small 
melon for common stockholders. 



Par Report' 

Paramount Pictures annual re- 
port, while thrusting' aside tempo- 
rarily the , possibility, of paying 
dividends on either the first or 
second preferred stocks,' was held to 

onday, April 27: 



clared the regular quarterly dividend 
of "68 %c. on the preferred, payable 
May 16 to stock on record May 2. 
This maintains the $2.76 annual 
rate. 

' The new Radio Corporation cumu- 
lative convertible first preferred, 
paying $3.60 annually, was admitted 1 
to trading last - week by the New 
York Stock Exchange. Quotations on 
the .first day of trading (Wednesr 
day) ranged between 72 and 7.3 ^ 
•This hew issue was pushed down to 
69 in Monday's "trading. 

Early quotations for this -Radio 
first preferred, which soOn will be 
the sole preferred stock of RCA, 
•were not considered particularly 
Impressive because many traders 
figured that the stock Bhould open 
up around 78 per share on the basis 
of the day's price for Radio B and 
the fact that the holders received 
11^6 shares- for eac'i one 'held. This 
discrepancy probably is -accounted 
for by two facts: general weakness 
Of market and continued activity in 
Radio Preferred B stock. 

Class B Preferred certificates were 
removed from the exchange list at 
the same time that .. the Officials 
listed the new preferred. Final quo- 
tation for the Radio B certiflcaf ea 
was 97. Trading in Radio B stock 
probably will be officially concluded 
by the exchange near the end of this 
month. '•■ 

Aside from continued selling Of 
Paramount Pictures liens, the. "bond 
list presented a comparatively good 
picture until Monday's selling Wave 
hit the amusement bonds. Firmness 
was supplanted by " substantial 
losses, i 

General Theatre Equipment ob-; 
ligations dipped two points to 24%, 
new low for current move. Certifi- 
cates of these bonds retreated to 24, 
where they ' Were off 2% points. 
Warner Bros. 6s showed the next 
most severe decline, dipping 1%- to 
92%>. lowest point they have hit in 
weeks. 

Paramount-Broadway 8s. after 
equalling the old low at 55, came 
back to dose at 66, At this level, 
they were down lVi. Paramount 
Pictures 6s lost a point to 84, slump- 
ing to' a new low at 83. Keith 6s 
were, off fractionally at 94. 

RKO debentures alone showed a 
gain on the week, finishing at 65%, 
up 50c. Previously had been down 
to 65, former low of year. 



Summary for week-.endi 



STOCK EXCHANGE 



High. 
27 
45 Vz 

oiy« 

20 \i 
17014: 
ltiti 
4176 
G4% 

io»y 4 

J4V 

1^ 

87 

12% 

11% 

14V* 

5(1 '/a 
1(14%. 
104 

73'/* 
<»/* 

32% 
•41 
115 

14% 

r>7% 

122% 
145',<, 



-193C- 



Low. 

m$ 

34 

44VS 
4% 

l(i 
l-Hl'/i 
168 

■ 43 

m>>/* 

7% 
0OV4 

8% 

7% 
10%' 
64% 
82% 
1)0% 
09 

5 
22% 
31% 
60 

0% 
40% 
94% 
123% 



Sales. Issue and rate. 

2,i50O American Seat 

l,»-00 Cbl. P. vtc. (Dt 

100 Col. Plcts. pfa. (2%).. 
3,200 Conaol. Film .......... 

1,000 Consol. Film prd. (%)t 
2,700" Eiiatman Kodak (5)5. . 

10." I)o. pfd. (6)-.«j. 

88,400 Otn. Elec. (1)-. ; 

20.500 X.oew (2)1| 

• 100 Do. pfd. (0%) 

20ff,20O iRadlo Corp 

32,400- Paramount- , 

DiOOO Do. 1st pfd.,... 

17,(J00 Do. 2d pfd ... 

22,400 Pa the 

20(5,200 Radio Corp... 

4,700 Radio ptd. A (3%) . 

7,000 Radlp pfd. B ....... . . . . 

,900 Radio pfd. :B ctf 
14,200 Radio 1st p£d., new.. 

80,300 RKO 

D,300 20(h Cent.-Fox. 

7,300 Do. pfd. <1%)... 

710 Unlveraal pfd 

.700 Warner Bros 



Igh. 
... 21%. 
... .35% 
... 40 . 
... :6% 
... 17% 
. . . 165 
. . . 103% 
... 3»% 
... .40% 
. . . 107% 
... 11% 
... . 8% 
... 08 
... 10% 
10% 
v.. U%- 
... 65% 
... 99% 
... 98% 
... 73% 
'..-.-. 6% 
... 20% 
... S4% 
... 100 
10% 



300 Do. pfd........ 4 ft 

27.00Q WestlhKhouse (3) .......118% 

.70 Do. pfd. 13%)..:..; 141 



Low. 
•10% 
•34 
46 
. »4% 

*i 6 - 

157 

163% 

•35% 

•43 

107% 

•10% 

7% 

6U/j 
8% 
8% 
•10% 
.55%- 

93 
•96% 

CO 

.5% 

2a% 

♦31% 

95 
9% 
46% 
108% 
138 



1^8 St 

19.%. 

85 

40 
4% 

16 
1C8 
163% 

85% 

44% 
107% 

10% 
8% 

65 

i)% 

8% 
10% 
65% 
98 
97 
69% 

■5% 
24% 
81% 
97 
10 
49 

108% 
141 



Net 
eng. 

-1%. 
—1 

+ % 
^ % 
—1 

-<!% 
— % 
-^3% 
+1%. 
% 

-1%- 

4-4% 
+ % 
-rl% 
-1% 



-1% 

-2% 

—8 

+ ?i 

+2 

-614 

—1 



• New 1930 low. 

t Plus stork dividends. 

t Paid thin year. 

t Plus cash extras. 



32% 
5% 
12% 



30% 

30 

116% 

60 

97% 

82% 

98% 



Bid. 
52 
100 



7,800 Technicolor 

4,1)00 '1'ianslux (2 

300 Universal , 

BONDS 



$69,000 Gen. Thea. Eq. 

254,000 Gtn. Thea. Eq. 

11,000 Keith Cs, *40... ...... 

98,000 Par-Broadway 3s. '05 

038,000 Paramount Os, '55... 

6,000 RKO debs 6s 

120,000 Warnet BroS, Os, ' . 



clfs. 



27% 

27 

94 

56% 

80%, 

or»% 

95% 



24% 
24 
93 
fi5 
•83 
05 
92>, 



OVER THE COUNTER, NEW YORK 

Ci>l. Broadcast) 
Pathe F. pfd. 



♦ .New 1936 low. t raid this year. 




esday, Aprtt 29, 1936 



4 D ■ © 



VARIETY 



3.> 




WB-MUTUAL 






r BCA demonstration In Camden, N. J.,, last week showed television 
*4jpnsiderably advancedas to the clearness of the images broadcast 
but still in the opinion of most observers a great distance from 
'Practicable commercial stage, of development. 

I«a,ot that unlike radio the waves of television do not follow the 
°«urvature of the earth is possibly the greatest obstacle to the crea-. 
■Itoii of a television industry as. it means each televisor can only 
. -Service a very limited geographical area. 



[cClatchy Regional Web. Within NBC 





ion 



Though, the McClatchy ^ stations 
[ become aflaii NBchas soon 

is CBS' takes over the operation 
Of KNX. Los Angeles, the question 
«t Re formation of a California net- 
work'. "with four of the McClatchy 
'OutletH as a nucleus has not been 
fettled.. Standing in the way of 
the 'latter development at this time 
Js NBC's objection to letting either 
of . Its. key San Francisco outlets. 
KFO and KGO, be used, as. the local 
release for an independent regional 
network. 

; tinder the contract which Guy 
Hamilton, McClatchy geli. mgr., 
•closed With NBp last week KWG, 
Stockton, becomes available to the 
buyers of KFBK, Sacramento, at a 
«»inWnation price of $160 an hour, 
while KERN, Bakersfield, may be 
had by customers of KMJ, Fresno, 
for $120 an hour. Rate set for KOH, 
.Reno, the only station McClatchy 
owns outside of California, is $120 
an hour. All but KERN may be 
had; on either the rea (WEAF) or 
the- blue (WJZ) network. The 
Bakersfield transmitter will be 
fltrlctly blue. : 

'Aft art affiliate of CBS through 
the Don Lee Network the McClatchy 
stations have all been treated as 
boifls stations. Though KWG and 
K|JftN" remain as bonus outlets to 
national network ; advertiser, it is 
understood that NBC will pay these 
stations $25 an hour each In the 
event they are included in hookups 
Bold to regional users of the NBC 
PafcIHe group. 

"While the negotiations with NBC 
were on Hamilton tried to prevail 
up'bh the former to co-operate with 
the McClatchy group in /forming a 
California network that would be 
Bold and operated by the McClatchy 
newspaper chain. NBC agreed to 
leave the way open for NBC Coast 
affiliates to ally themselves with the 
Proposed McClatchy network, but 
strongly demurred from having 
either of its San Francisco outlets 
' included. Because of this situation, 
" JJ^tc.hy, if it goes through with 
its network plans, will have to turn 
m San Francisco to either KLX or 

VcClatchy group's swing to NBC 
"as left Columbia in a curious fix. 
AWsre is no. other station -in- either 
bacramento or Fresno, each an im- 
portant market in the. California 
area. 



BAR ASSN. FLOPS 



Fails 



Stop Evansville 
Broadcasts' 



Court 



Evansville, Ind., April 28. 

Attempts- of the Vanderburgh 
County Bar Assn. to stop airing of 
the city court sessions over WGBF 
were stalled when Judge Marion 
Rice overruled the association. 

Broadcasts have been going for 
about two years, and the judge's 
attitude was that their appeal Was 
'too general* to warrant discon- 
tinuing. 



NO ACTION ON 
SUPER-POWER 
FOR MONTHS 



\ 



Sacramento,. Calif., April 28. 
Charles K. McClatchy, 77, editor 
and owner of the McClatchy chain 
w newspapers, which controls five 
•patrons in the Pacific area, died 
nere^ yesterday (27) after a linger- 
i ness - Mc Clatchy station group, 
yrMch consists of KFBK, Sacra - 

K ^ J ' Fresno ' KOH ' Reno ' 
'SSSi* Bakersfiel d, and KGDM. 
v oiocKton, signatured art affiliation 

S FaCt with NBC last week. 
■ McClatchy, who is survived by 
; Jwo daughters, gathered a reputa- 
tion as i a crusading progressive and 
tr„ u£ hout P roh ibi«on was one. of 
■ ^ erest editorial foes on the 
west coast. 



Moon Joins Koesler 

Chicago, April 2S. 
t™' Moon « former national rep 
in,iS 6 ,^ fiW York Evening Post 
»nd World-Telegram, is now eastern 

fc? f e . n . UtiVfe for the G«orge Roes- 

\ station rep outfit. 

. iioeslpi- hand^s cj^.,,.,-» T _ 

•ull web ■-= l -^- e ? 1 "c-v. fc...,i.u€l In- 



Washingtoh, April 28. 

No likelihood of action before late 
fail is the word coming from Fed- 
eral Communications Commission 
on the subject of changes in broad- 
cast regulations and. raise in power- 
limitations to BOO kw. 

With parade of big stations look- 
ing for supev-powe'r privileges, 
broadcast division members indi- 
cate the question of boosting the 
present 50 kw top will be stalled for 
several months pending determina- 
tion, of new gerieral policies on radio 
operations. Half dozen applications 
for same power as WLW, Cincinnati, 
are hanging, fire. 

The coriimish- is not disposed to 
take any action on the pleas of 
WGN, Chicago; KFI, Los Angeles; 
WHO, Des Moines;' WJZ, New York, 
et al., while the broad question of 
spectrum allocations is under dis- 
cussion, and is not likely even to 
hold hearings on the 500 kw appli- 
cations until after the summer 
recess. 

Whole matter is bound up in the 
question of re-deflning basic prin- 
ciples which will be taken up at an 
informal engineering hearing in 
June, while another obstacle to early 
action is the unfinished report of 
commish technical experts "on need 
for changes in clear-channel rules 
and theories. Several months prob- 
ably will be required before either of 
these more Important topics are set- 
tled and the way is cleared for con- 
sideration of the super-power ro- 
posals. 

In Advance 

General view of the 500 kw re- 
quests is that network key stations 
and large, independent transmitters 
merely want to get their requests 
docketed early in the event the 
commish decides to throw clear 
channels open to much greater 
power. Feeling is that commish 
will adopt a first-come first-Served 
rule, so the smart boys are getting 
in line early. 



Lounsberry's Social Job 

Buffalo, April 2S. 
T. "R. Lounsberry, executive v.p. 
of the Buffalo Broadcasting Corp. 
is new president of Buffalo Athletic 
club, towns largest social and ath- 
letic association. 

At 37, he is youngest prexy in 
club's history. 




Present Mutual Members, 
However, Fear Possible 
Loss of Advantages if 
Outside Coin Comes In — < 
Extension to Los Angeles 
and Warner Film Studio 
Talent Source Attractive, 
However ' 



30% COMMISH 



v 



Warner ros. has made a definite 
bid to buy Into the Mutual Broad- 
casting System. The producing com- 
pany, is prepared to put up $1,000,- 
00.0 for. an. expansion progeani 
which' would have, another $1,000,000 
contributed by the present or added 
holders of Mutual stock. For Its in- 
vestment Warner will take a 40% 
interest in the- network and give the 
latter a purchase option on the 
WB music publishing combine. 

Under' the network operating 
project which Warners contemplates 
the members of Mutual would be 
charged a flat 30 % commission for 
the sale of their time. Special stu- 
dios would be built in New York to 
accommodate both sustaining and 
commercial broadcasts, although an 
appreciable portion of the sustainr 
ing programs could, as now happens, 
originate from the various stations 
in the group. Warner would also 
make available from its Hollywood . 
studios specially framed programs 
containing names from WB's film 
roster. Where Warner would look 
to for' Its return on the $1,000,000 
investment Is the residue on the 
30% commission after all charges 
have been deducted. 

Mutual. Angle 

What has caused one or two of 
the present stockholders in the Mu- 
tual setup to hesitate about going 
into WB's proposition is the disin- 
clination to abandon the mutual 
angle of the network. Mutual's 
present membership fears that the 
mutual philosophy a n d practice 
would become but a name when 
once outside investment were given 
entry. 

Another qualm entertained by 
this source is that Warner might by 
the purchase of an interest in one 
or more stations acquire a control- 
ling share of Mutual's stock, but 
WB has offered to eliminate this 
possibility by having written Into a 
bylaws a clause prohibiting any one 
person or organization from acquir- 
ing such controlling interest. 

_Statipns which are interested In 
the present Mutual stock setup are 
strongly inclined toward the prof- 
erred hookup with Warners' Holly- 
wood studios, not merely because it 
can become a source of immediate 
talent and entertainment but be- 
cause of the affiliation that will ex- 
ist for the group upon the advent 
of television. Mutual would then 
have a ready production alliance for 
its television film product. 



Walter Kelly Quits 

Richard Morenus has been named 
program director of Bess & Schllllh, 
Inc.. supplanting Walter Kelly, 
who has resigned to re-enter the 
newspaper business in New Jersey. 
Morenus has been acting as pro- 
gram assistant for the last month. 

He comes from Chicago where 
he had his own advertising agency 
until recently. 



N.A.B. Meets July 5-8 



Chicago, April 28. 

National Assn. of Broadcasters 
Board of Directors voted here 
(Tuesday) to hold convention at 
.Stevens hotel July 5-6-7-8. 

Board also approved report and 
previous. recommendations on copy- 
right. Voted to have N.A.B. par- 
ticipate in June hearing of Federal 
Communications Commission in 
Washington on allocation of frc- 
J nufincjps to. sr-rviccs. 



NBC Draws Inconvenient Booth (or 
Cleveland Republican Convention 



4 A's Convention 



American" Association Of Ad- 
vertising Agencies will hold' 
its annual convention Thurs- 
day to Saturday (April -.30- 
May 2) of this week at the 
Greenbrier Hotel, White Sul- 
phur Springs, West Va. 

Thursday afternoon session 
deyoted to radio will have, as 
guest speakers Lenox R. Lohr 
of NBC, Roy Larsen of 'The 
March of Time' rogram, and 
Robert j. Landry of Variett. 



HONOLULU MAY 




NBC 



. Fred Hart, v,-p. and gen. mgr. 
of the Hawaiian. Broadcasting Sys- 
tem, which controls and operates 
KGMB arid KHBC,. last week dis- 
cussed the subject of affiliation with 
Lenox R. Lohr, . NBC prez. Honolulu 
1,000-watter Is now associated with 
Columbia, while the other station, 
licensed at 250 watts, starts oper- 
ating this Friday (1). 

HBS has. receiving equipment 
which is capable of picking up the 
long- wave signals of high-powered 
stations located on the American 
West Coast. 




In New York, 

J. Thomas Lyons, WCAO, Balti- 
more. 

Chas. C. Caley; WMBD, Peoria. 
Arthur Church, KMB'C, Kansas 
City. 

Carl WDNC, m, 

N, C. 

M. R. Willings, WCOA, Pensacola. 
Charles Calley, WMBD, Peoria. 
Tom Lyons; WCAO, Baltimore. 
Harry Butcher, CBS, Washington. 
John Ewlng, KWKH. Shreyeport. 
George Storeiv WSPD, Toledo. 
Edgar Wolfe, WBNS, Columbus. 
John Shepard,- 3rd, WNAC, Bos- 
ton. 

Edgar J. Anzola, YV1RC, Caracas, 
Venezuela. 

Joe Neebe, Campbell-Ewaid, De- 
troit. 

Robert Street, WCAU, Philly. 
In Chicago 

Jos. J. Weed, New York. 

Fred .J. Hart, KGMB, Honolulu, 
Hawaii. 

Jap Gudc, CBS, N. Y. 

Elliott Stuckel, CBS, N. Y. 

Joe McElliott, CBS, N. Y. 

Geo. Allan, J. Sterling Getchell 
Co., N. Y. 

Burt LeBehr, WMAC, N. Y. 

J.. D. Carpenter, WKBB, Dubuque. 

Rev. Father James Wagner, 
WHBY, Green Bay, Wis. 

Ed P, Shurich, Sr., WDGY, Mlnne- 
apoJis-St. Paul. 

W. W. Crlbb, WRJN T , Racine. 
In Washington 

John Fetzer, WKZO, Kalamazoo. 

Fred J. Hart, KGMB, Honolulu. 

Phillip Weiss, WSYB, Rutland, 
Vt. 

L. W. McDowell, KFOX, Long 
Beach, Cal. 

John Elmer, ..altlmore. 

Mallory C WNBR, 
Memphis. 

O. P. Soulc, KTFI, Twin Falls, 
Ida. 

George Storer, WJR, Detroit. 

R. J. Laubengayer, Salina, Kan, 

Irving Vcrmlllya T WNBH, New 
Bedford. 

TUford Jones, KXYZ, Houston. 

Harold Gross, WJIM, Lansing, 
Mich. 

A. B. Scott, KWTO, Sheridan, 
Wyo. 

J. A. Clark, >irmlngham, 



Cleveland,. April 28. 

Republican National Committee 
settled its first big problem of the 
June convention by the lot-drawing 
device. Reversing a ruling- of its 
convention arrangements committee; 
the RNC put on the act of pulling 
'em from the hat which gave CBS 
and Mutual the two preferential 
broadcasting booths . in the conven- 
tion hair and NBC the leftover 
control roorh inconveniently spotted 
behind the other two. 

When Mutual's rep on convention 
ways arid means, Carl Myers, got to 
Cleveland last week he found that 
the arrangements committee had al- 
ready met and assigned broadcast- 
ing booths. The, following day he 
appeared before the National Coiiit 
mittee along with a spokesrrian each 
from Columbia and NBC. 

Senator Henry Fletcher, the RNC 
chairman, Inquired whether every- 
thing had. been worked out satis- 
factorily for the broadcasting inter- 
ests. Myers got up and<said that the 
arrangements were anything but 
satisfactory to him, Myers identified 
himself as representing Mutual and 
WGN, the Chicago Tribune station, 
and ayerred that it had beeft his 
understanding that the three net- 
works! were to have drawn lots for 
the booths. Instead , the front two 
had been arbitrarily assigned to- 
NBC and Columbia. 

Huddle 

Senator Fletcher received these 
remarks with dismay. After a; 
whispered conversation with the 
others on the committee, the senator 
told the networks' reps that, they 
would have to leave the room as the 
committee- would have to go into an 
executive huddle on the problem. 
When the NBC-CBS-MBS threef 
some was' called back they were 
tdld that drawing from, the hat it 
would be or else. 

Problem now facing NBG Is how 
it's going to get the arrangements 
committee to revise Its convention 
layout so that the window of the 
NBC booth will look out on the 
convention floor. ' 



SHAKE-UP 





DEPT. 



Courtney Savage, head scrlpter, 
Dwlght Cook, producer, and Shirley 
Ward, casting director, all exited 
from the CBS program department 
on Monday (27). No successors 
have been designated as yet. 

Web officially termed the exits as 
resignations, but interpretations are 
that the leave-takings are part Of 
a general program department re- 
vamping which started several 
Weeks, ago when Douglas Coulter, 
previously N. W. Ayer's radio chief, 
was called In as No. 2 man. 

Coupled with the Coulter ma- 
neuver, in the light of revamps, Is 
the manner in which CBS fared in 
the Women's National Radio Com- 
mittee awards, given out last 
Wednesday (22). Out of four first 
pri'/es, CBS netted only a singleton 
—'Wilderness Road, J a juve sus- 
talner produced by Khowles Em: 
trlken. NBC scooped up the other 
three. In the 'runner-up' division, 
NBC scored nine times to CBS's 
four. One 'runner up' was cred- 
ited to both. 



Landon Interview May 7 

Chicago, April 28. 

Governor Alf Landon of 'Kansas, 
Republican presidential possibility, 
will be interviewed, on coast-to- 
coast Columbia hook-up by H. V. 
JKaU.en|)orrt on May 7. 

For several weeks Landon has 
been doing the Sphinx act. This is 
his firs'; persun-to-person interview. 



36 



VARIETY 



RADII 



Wednesday, April 29, 1936 



FCC's Washington Docket 



GRANTS AND APPUCATIONS 

Washington, April 28. 

New station for -Lewistown, Mont., and day- pp^yer jump for a Boston, 
Mass., transmitter were okayed last week by the broadcast division of 
the Federal Communications Commission. Commish. also granted mess 
of license renewals, both regular and temporary. Democrat-News Com' 
pany, Inc., received permission to erect ft new station at Lewlstown, to 
be operated on 1200 kc with 100 watts, unlimited. WNAC, of the Shepard 
chain in Boston, will boost day power from 2% to 6 kw. ; 

Six stations receiving renewals for the regular sis-month period are 
WTAQ, Green Bay, Wise; KSO, Des Moines, la. j KGDY/ Huron, S. Dak.; 
KRNT, Des Moines, la.; WKpBH, La Crosse, Wise., and KXYZ, Houston, 
Tex. Two months' renewal for KUJ, Walla Walla, Wash., was okayed 
by the commish. 

Stations' WATL, Atlanta, Ga^ and WJEJ, HagerstoWn, Md., were given 
extensions to June 1» pending whatever action: commish may take on 
their applications for regular renewals. 

Pending the hearing on the 'Brooklyn cases/ skedded for middle of 
May, WARD, WBBC, WLTH and WVFW, all of Brooklyn, were given 
temporary licenses subject to action by the commission at that time. 
Stations KFAC, Los Angeles, and WSMB, New Orleans,, received same 

lease oh life. 

Temporary, renewal was given WFEA, Manchester, N. H* until 
broadcast commissioners . can look info squawks of WSPD, Toledo, Ohio. 
New Hampshire Btatlon is operating- w^ith 509 watts nights and 1 kw 
days, on. 1340 kc frequency. WSPD has 1 kw nights and 2% kw days 
on the same frequency, but uses specified, hours. Condition was made, in 
WFEA extension, that station shall not permit night time- signal intensity 
without attenuation of station radiated In the direction of WSPD to be 
greater than 62.5 millivolts per meter at a distance of one mile from 
transmitter ot WFEA. 

Screams of WLWL, New Tork station operating oh 1100 kc with & kw, 
specified hours, were disregarded when commission - granted special au- 
thority to two powerful Louisiana; stations to cbntihue operating on- 
unlimited time. Stations WWL, New Orleans, . and KWKH, Shreveport,. 
both operating on 850 with- 1 kw, have regular permits entitling them 
to operate with specified hours until Aug. 1, but have been using un- 
limited, time under month-to-month extensions of special authority. 

Raft of applications for new" stations was referred to the examiners, 
•together with request of KFPM, Greenville, -Tex., for frequency change 
from 1310 to 1420 kc and power increase from 15 to 100 watts, days only. 

■The following applications were Bet for hearing: Glenn Van Auken, 
Indianapolis, Incf., new station to he operated on" 1050 kc with 1 kw days; 
Seaboard Investment . Co., Inc., Montgomery, Ala., new station. to be 
operated on 610' with 550 watts nights, 1 kw" days; William F. Kollecker, 
Pittsfleld, Mass., new station to be operated on 1290 kc with 250 watts 
days;. Smith, Keller and . Cote, San Diego, Calif., new station to be oper- 
ated on ,1200' kc with 100 watts days; Httdreth & Rogers, Lawrence, 
Mass., new station to be operated tin 680 kc with 1 kw days; Lillian E. 
Klefer, Brooklyn, . N. Y\, new 'station to be operated on 1500 kc with 100 ; 
watts, specified . hours; Red River Valley Broadcasting Co., Sherman, 
Tex., new station, to be operated on 1310 kc with 100 watts days. 

Tribune Printing Co., Jefferson City, Mo., new station to be operated ; 
oit 1310, kc with. 100 watts days; E, Anthony & Sons, Pawtucket; Ri I., 
new station to be operated on 1200 kc with 100- watts nights, 260 watts 
days; jlllwood W. LippincOtt, Bend,! Ore., new station to be operated on 
1600 kc with 100 watts; Ben. Si. McGlashan, San Diego, Calif., new station 
to be operated on; 550 Uc with. 250 watts, days; John E. Fetzer, Benton ; 
Harbor, Mich.,, fcewr station to he operated on 1500 kc with 250 watts 
days; Dr. F. P. Carnlglia, Monroe, La., new station , to be operated, on: 
1500 kc with 100 watts; George Harm, Fresno,- Calif.,, new station to be. 
operated on' 1310 kc witfe 100 watts;. Edwin A. Kraft, Petersburg, Alaska, 
new station to be operated on 142b kc^with 100 w a tts; Times-Herald 
Publishing Co., Vallejb, . Calif.,- nevr' station to. operate on 1320 kc with 
250 watts dayg; Arthur E. SeagraVey Lewiston, Me., 'new. statloa to be 
operated on 1420 kc with 100 watts nights," 250 watts days;- WJBR, 
Gastonia, N. C, consent tb Voluhta^ assignment of construction permit 
from' J. B. Roberts; to Virgil V. Evans. 

Examiners' Reports 

Plans to erect a new .transmitter in Winston-Salem, N. C, were tem- 
porarily scotched. by an ^favorable, report turned, in by Examiner R. L. 
Walker, who pointed oui that "nothing in the record indicated that the 
venture ;Woul& be a commercial success. Fact, that city already has -satis- 
factory service, through W^ cited as . a reason why the appli- 
cation Should be turned- down.. 

Application was madfe. by;. CL G, Hair, his sister, Mrs. Susan H. Walker, 
and;"'Geor"ge Dt Walker." An v 6utright gift' of $20,000 has been promised' 
Hill and Mrs. Walker by 'their'mdther, Mrs. Mary C Hill, to finance con- 
struction^ Applicants are requesting an assignment of 1250 kcwith 250 
Watts' and would operate days Only, ' 

Station WSJS, owned by the Winston-Salem Journal company has been 
giving satisfactory .service since 1930, the report indicated, using 100 
watts on the 1310 kc : frequency. Transmitter^ affiliated with Columbia 
Broadcasting- System, Is struggling out of the red, after dropping nearly 
n* t 0O0 during the depression. 

Preference was given to the Pittsburg Broadcasting company, re- 
questing a new daytime station to be operated on 190 kc with.'! kw, at 
Pittsburg, Kansas, m a. report by Examiner George H. Hill, which rec- 
ommended granting/ the' application providing other applications now' 
pending for the same location should be denied. 

Overriding objections of WFAA, Dallas, Tex.", and WBAP, Fort Worth,. 
Tex.; Hill contended that thev two powerful Texas transmitters — sharing 
ttte UW- kc frequency with: 50 kW power — would not be troubled by inter- 
ference if the Pittsburg- Broadcasting company's- application should be 
granted. 



STORER NBC-MINDED; 
WSPD A 'STEPCHILD' 



Toledo,. April 28. 
George Storer Is in New York, and 

-understood to be negotiating ..with 

, NBC for a hook-up for his WSPD 
Station here. Station Is now on 
•Columbia but as a supplementary,; 
and. as such Is being passed up a 
,good deal because of the use of 

;jW r JR, Detroit as the Columbia basic, 
' Storer angling for a tie-up on the 

;' blue,, according to reports, but will 
fake the 1 red, if offered. 



Lo^oyfaw's Auxiliary 

Long^ew,, April 28. 

Because no. wire lines.' are avafl.- 
ablelinto the-, Texas .oil fields near 
.iier«r» KFBO has equipped Itself? 
.iritb. ll portable transmitter to pene-. 

. i Pickup ts lettered Kl^VL* 



Wasey, BarbasoJ to NBC 



Both the 'Voice of Experience' 
(Wasey Products) and 'Singin'. 
Sam' (Barbasol) quit Columbia for 
NBC next month. Foi'mer pro-; 
gram has been on CBS since its in- 
ception three years ago. It was 
originally offered to NBC but John 
Royal, v.p. in charge of programs, 
objected and his Viewpoint was up- 
held by a majority of the network's 
officials. 

Either account Is handled by the 
Erwin, Wasey agency, 



Bob TapKncer Back 

Bob Taplinger has returned from 
Hollywood where, he established a 
radio publicity office. 

Latter in charge of Pauline 
Swanson. 



GEfh MOTORS AS 'AHGEl/ 

Unplug0«d on Programs For Which 
It Pay* Line Charjjet 



Detroit, April 28. 

General MotorB Is the 'unplugged' 
angel behind WJR's hew series of 
speclal-ovent programs, which in- 
cludes broadcasts of several annual 
Michigan festivals— the trout, smelt, 
tulip and cherry fetes. 

Doesn't pay for time and gets no 
plugs, but stands phone toll-charges 
and sends its reporter, Duncan 
Moore, to handle programs; Thus 
keeps name of Moore, who does 
dally newscast for - G. M., before 
public 







PRO TEH 



RtfW Hatf back at WWJ, Detroit, 
after hospitalization, 



Confab staged by members of the 
New England Network last week 
Tuesday and Wednesday (21 and 
22) resulted In a decision to main- 
tain a status quo for a while. NEN 
is faced with the loss of its key sta- 
tion WEEL Boston, when CBS, ac- 
quires that, outlet, and thus. has to 
do some revamping. 

Altitude of the huddlers was that 
there. need be no hurry about mak- 
ing a decision right now. WEEL for 
contractual purposes, remains in 
the fold until Jan. 1, 1937, thus al- 
lowing eight more months* leeway. 

John Shepard, 3rd, turned up at 
the pow-wow and there, was some 
preliminary talk about lining up the 
four remaining NEN stations with 
him after WEEI exits. No actual 
dicker made, however. NEN boys 
told Shepard to. work up a definite 
proposition and present that when 
it is ready. After that the talk will 
get around to the black-and-white 
stage. 



Monaghan, Still Peeved, 
Seeks Ulast' Clause on 
Political Addresses 



Washington, April 28. 
Still smarting over inability to re- 
serve broadcast time several months 
in advance, Representative Joseph 
Mdnaghan; Democrat, of Montana, 
last, week proposed a bill repealing 
provision of. the ' communications' 
act, which specifies broadcasters are 
riot obliged to make their stations 
available to political candidates. 

.Young lawmaker submitted a 
measure striking out of the exist-, 
ing law; sentence in section 315,. 
which limits the fair-play require- 
ment in connection with political 
broadcasting. He would kill words 
'no obligation Is hereby imposed on 
any licensee to allow the use of Its 
station by any such candidate,' 
leaving this provision of the law in 
shape which merely stipulated, 
broadcasters shall not play favor-" 
ites. 

Proposition is an aftermath of 
the Montana representative's- fight, 
with KGIR,; Butte, oyer matter of 
reserving time the night before the- 
Montana primary election, -Mona- 
ghan is running for the Democratic 
nomination for. the,;. Senate^ and 
wants. to make a last-miriute appeal 
before the voters go to the polls. 
Station has said it cannot promise; 
but will do what it can to accommo- 
date. Monaghan, and the young 
Democrat has asked for legal action 
because of Its refusal to make a 
definite agreement. 



AIR PUBLICITY ON 
DISBARMENT TRIAL 



Denver, April '28. 
KFEL-KVOD, in hourly news- 
casts during- the trial of District 
Attorney Earl Wettengel, broadcast 
the highlights direct from a booth 
located within a few hundred feet of 
where the trial was being held. 
Frank Bishop, commentator, and 
Wallis Reef, chief of the reportorlal 
staff, covered the trial for the sta- 
tion, with Bishop handling the 
mike. 

This was the first time a trial for 
disbarment for so high an official 
has been held In the state, and usu- 
ally disbarment proceedings are 
secret. 1 ■ _r L - 




By Nellie ReveU 



Lucky Strike Switch** 

Al Goodman finishes up his ten -week Lucky Strike contract in jj x 
weeks. Carl Hoff will leave his Lucky Strike program to Freddie Ricii 
on May 2 at CBS, Then Hdft takes a trip to California and return to 
New York in time to step Into the Goodman spot for Lucky which will 
be about the tenth of june, 

'Ethics' . Summer 

Ray Perkins leaves the Feenamint program now on MBS to traipse' 
to WLW and do a.m.c. four times weekly. Meantime Charley Leland, ex- 
NBC comic, and Benny Rubin, also ex-NBC comic, are said to be set to 
take Perkins' spot. Program was just renewed for a 62-week stretch, 
Sponsor had been delaying until WOR decided 'twas quite okay to accept 
laxative accounts in the summer but not during rest of the year,' So for 
the summer, the show will drop the practice Of uBing a Cal-Asper Gum 
commercial plug* for WOR audiences and a Feenamint for rest of the out- 
lets. . All plugs will be Feenamlntlzed. 

Public At Copywriters 

NBC showed Spud Cigarettes a program built about the music of 
Josef Stopak and the vocals of Connie Gates, Claire Willis (Rainbow 
Grill) and a quartet. Stopak did tunes in the swing tempos of various 
popular names orchestras. Show had a trick commercial slant. No out- 
right plug for product; instead asks listeners to submit their idea of a 
swell plug, with a prize of f 1,000 to winning commercial. No coupons or 
tops need accompany gag; 

Scrambled Notes 

Entire set-up of Showboat is on a week-to-week basis and may 
be replaced by a dance music set-up for the summer months. . ..WOR 
has been offering; with no takers to date, the Gabe Heatter broadcasts 
from the Queen Mary maiden voyage for commercial sponsorship. Ask- 
ing 1 regular rate! card rates for time plus |150 for short wave plus a like 
amount for Gabs. Kay Thompson has been having a slight tiff with 
CBS. She has a choir on the Chesterfield show. Part of them are 'The 
Blue Flames' , (once Three Jays) a trio, managed by the CBS artist bureau. 
Kay isnt. ...Queena Mario will guest star on the Pittsburgh Symphony 
program for Pittsburgh Plate Glass ' program over NBC. On the 21st 
of May this program exits for the summer months returning in the fall 

...Esther Mason returned from a ten -week, visit with the folks back 
home in England. . ..Jimmy Allen is the new program, director of WlP 
in Philadelphia. He is the ex-p.a.. of the outlet. . . .Bob Keefe of WFBL 
is announcing at WOR..,. Jerry Crowley of Crowley- LaBrum of Phila- 
delphia will shortly hike to South America for a mite of rest. .>. Ted 
Fio-Rlto band goes into the Ben Marden Riviera for the summer season 
..i. Lillian Roth being handled for radio by Aaron Stelner of the Her- 
mann Schaad office., Willie Morris will spend the summer at Rldgefleld. 
Lakes In Conn. Closer to the job than the hop out to her folks' home in. 
the midwest. .. .Mayor Kelly of Chicago took his three children to see 
the Eddie Cantor show last. Sunday. He no sooner got into town (NY),, 
than he phoned CBS for ah okay. 



Short Shots 

New NBC rulings now have the orchestra leaders responsible for clear- 
ing of tunes; the production men building programs; and the engineers 
alternating between field and studio' duty.... Phil Spitalny takes his all- 
gal band into the Earle in Philadelphia for a week of vaude. . . .Jack 
Egan of Rockwell-O'Keefe headed into West Virginia for a seven-day 
business trip ... .Wendell Hall folded. He- was NBC for Fitch. . . .Jerry 
Cooper on CBS for Pompeian also faded. This may return if an eve spot 
can be cleared.. ..NBC finally signed the Fariey-Riley, remember 'the 
music went around -.'and round'?. They are being booked through the 
hinterlands, on a series of One-nigh ters.. ..Jerry Belcher, one of the 
.'Vox-PoperS' on, NBC; wed Ruth Love. They are both from the' state Of 
Texas but didn't know each other until they' met here in New York.... 
Dorsfey Forrest is ,Hal Kemp's new secretary. He halls from Evanston, 

111 The PiCkens sisters hike to Europe in June for a series of personal. 

appearances Paul Winchell and Pattie Field of the NBC Statistical 

De'pt are the latest victims of the economy drive. , . .Len Barrett, a novice 
songvrt'ltei:, who works for the Better Business Bureau, wrote the 'Texas 
Star'' tune about the, Texas Centennial,, wrote the tune with Peter de 
Rose and May Slnghi Breen. . . .Dave DrIsc'oU resigned from WFIL In 
Philadelphia to come to town and do himself some good, He has been 
free-lancing about WOR doing the Trans-Radio flashes and sports. - So 
he is assigned to go to Philadelphia to cover the Penn Relays for WOR* 
Mutual which will clear out of, you guessed it, WFIL. 



Stand By 

Colgate-Palmollve-Peet renewed the Gertrude Berg script, 'The Gold-, 
bergs,' for the summer months. Show will, stay with cast getting vaca- 
tions by being written out of the script for short periods. ... Corn 
Products renewed the Ken Woods show at CBS, three times a week for 
another 26 weeks. . -. . Eileen. Barton gets another spot on the Vallee 
show. Her dad is a song plugger with Roy Music. . . . WOR weddings 
include: Jayne Brown, Hort'ense Rothenburg. Marie Murphy, Virginia 
Blake. . ,-. Ted Striebert was ill last weekend and out of the office. . 
Lavendar and Old. Lace program will be off a the air for a week while it 
shifts from" CBS to NBC. A sleeper jump? . . . Bourjois Eve in Paris 
program on NBC with the Pickens Sisters, Morton Downey and Mark 
Warnow ork folds 'on May 11. . . . Roy Campbell "Royalists' will do their 
next two broadcasts from KYW in Philadelphia, Doing vaude in that 
town. , . . .Whitestone, L. I., post of the American. Legion threw a smoker 
for radio's 'Popoye,' Floyd Buckley. . . .Buck Rogers folds for the sum* 
mer, its regular vacation. Contracted to return early in September. 



Memo 

Dick Himber and his p.a. Ken Lyons to Chicago last weekend for a 
huddle with the sponsor. Program has been renewed for more time on 
air but will drop its guest star routine and revert to the former set-up 
.....Announcers Ray Winters and Joe Bolton and Engineer Haerman 
Berger of WOR kept the station on the air for five and one-half hours 
overtime feeding the Moose River flashes to listeners the. night the twd 
men were drug out. They had a tough time keeping awake having been 
on duty all : the previous day,.. . Ed Krug, announcer at WCAU and ex- 
ditto at WMC A is expecting an heir in June..,. The Vox Pop program is 
lining up a number of program tie-ins. They'll interview a name dui-ing 
one of their regular shows and then do a spot on the 'names' show.. 
The Ralph Kirberry show for Lipton Tea must delay its network inaug* 
urai for at least a week since time has not been cleared as yet. Mean* 
time, though, in place of the thrlce^weekly network to Chicago the spon* 
sor may take a coast-to-coast spot each Fridayeve. .. .Walter Tetley will 
do a sketch on the Vallee program. Skit has Walter doing eight char- 
acters all of them 'Our 'Gang Comedies' kids. ,. .Ducky Yontz getting 
billing as vocalist with the Bestor orlc A short time back Yontz was 
Just a trumpeter with the band. .. .Ethel Shepard of the Tastyeast pro- 
gram won her spot in a competitive audition against fifty others. He 
dad is a vaude booker and she being an ex-vaudevillian. . . . Joan Bflke £ 
an Ohio State V eo-ed of fast year, has her first coast-to-coast comrm;i 
cial on 'Renfrew of the Mounted' serial at CBS. ✓ 



Wednesday, A pril 29 , 1936 



RADIO 



VARIETY 



37 



N.I.B. AS IS UNTIL JULY 



WB and ASCAP Angle 



."Whether' the Warner rbs. will ever realign with the American 
- : Society! of -Composers,* Authors and Publishers depends chiefly on 
S? wheth6r orvnot'the radio broadcasters settle with "WB for -the.. suits) 
' Alleging copyright infringement. . io yields and recognizes 

!.WB's claims,' the '■Warners need never settle, . They can write their 
'. own contracts indef and be their own ASCAP, which is the pri- 
mary intent. x 
On the other hand, congestion of the court calendars in New York 
- being- what it is, the first of the copyright infringement suits may 
not be reached for trial until the latter part of 1938. The Federal 
. District' Court calendar in the Southern District of N. T. (Manhat- 
tan) Is two arid one-half years -"behind. 

If radio holds put and refuses to settle until the Issues come to 
Ijegal bat, it's up to the Warners if they want to wait that long. 
, Fully cognizant of the overloaded docket in the New York court, 
5' Warner.. Bros, hopes to get quick action through one of the suits 
' flied in some less crowded district. "With a verdict in its favor in 
.' one federal court it figures that the decision would make it easy 
sailing in the- other jurisdictions. 



Alka-Seltzer Seeks Injunction 

[ainst Syracuse 'Uncle Ezra 



Agj 




VOTING ST 
OFFSETS NO BIZ 



With 110 Stations Indie 
Bloc Seen as Crosley Ally 
in Copyright Wrangle 
Due for Floor Argument 
in Chicago 



REORG LATER 



Syracuse, N. Y., April 28. . 
Erza' (Pat Barrett), of 
Chicago who broadcasts for Alka- 
Seltzer over a nationwide hookup 
has brought suit in United • States 
©Istrict Court for northern New 
York demanding an injunction and 
damages against 'Uncle Ezra Jones 
and His Barn Dance Frolics* of 
{Syracuse. Defendant is John B. 
Van Arnam, otherwise Syracuse 
iversity football scout and as- 
sistant coach. 

According to Barrett's complaint 
tiled with the Federal Court clerk 
Van Arnam is booking and present- 
ing on the stage the 'Uncle Ezra 
Jones and His Barn Dance Frolics.' 
Barrett charges that billing and ad- 
vertising prints 'Jones' in small 

type arid that the . public is led to . 
believe that the" show consists of 
performers heard over the radio 
since 1926. In addition Barrett 
calls attention to such claims as '25 
radio stars in person from radio's 
most popular program' and 'you 
have heard them on the radio, now 
see them oh the stage.' 

Joining with Barrett as com- 
plainants are the Wade Advertising 
Agency, Agricultural Broadcasting 
Company, WLS Artists, Inc;, and 
Allies Laboratories, Inc., of Chi- 
cago. 



GUS VAN READY TO WALK 



75,000 Song Tides Enough, 
Only 35,000 Really Active, 
Baldwin Tells NAB. Board 



Irked By Federal Agency's Economy 
Notions. 



WOL'S 1310 SPOT IS 
COVETED BY DOLPH 



Chicago, 

After Gus Van had built up a new 
following for the Sinclair Oil's min- 
strel show over NBC, the Federal 
agency handling the account has 
gotten into a squabble with the m.c. 
and Van will leave the show, ac-. 
cording to present indications, in 
two or three weeks. Van is quit- 
ting the' shebang rather than : sub- 
mit to a salary slice proposed by 
Federals 

Van has also yelped at Federal's 
plan to have Van work the bne- 
night vaude stands on a pro rata 
deal rather than. Van's regular 
standard vaude salary. 

Federal is talking now of guest 
stars each week, and is in touch 
with local talent agencies offering 
$75 for such 'stars.' 



WB PLASTERS 
48 STATIONS 



"Washington, April 28. 
,r> Scramble for facilities of WOL, 
Washington, involves two aspirants 
jriih strong . political' connections, 
■ former U. S. Senator. Clarence C. 
Mil of Washington, who fathered 
t 'tnuch radio legislation,; and William 
• l D61ph, recently appointed radio boss 
of : the 1 'Democratic National .Com- 
mittee. 

yVWith WOL seeking shift to 1230 
regional channel and : a juice jump 

•to 1 kw, Dill and Ddlph have filed 
applications for th« 1310 kc 300 
iratt assignment, now used by the 
town's energetic smallie. Dill filed 
his. plea In his own name while 
Dolph made request on behalf' of 
newly-organized V. S. Broadcast- 
ing Co. • 

Dolph is brother-in : law of Herb 
Pettey, retiring secretary of the 
Federal Communications Commis- 
sion arid 1032 director of radio cam- 
paigning for the Democrats. 



N. W. Ayer Radio Set-Up 

New executive setup in the New 
Tork radio department of the N.'w. 
Ayer agency has the direction split 
between Fred Pflugf elder and Pren- 
tice' WincheJ].^ 

Pflugfelder, who was formerly an 
account executive, will be in charge 
°f the department's business mat- 
ters, while Winchell, who writes 
ujider the name of Stewart Sterling. 
^"111 concern himself with program 
lu-bduction and talent buying. ' 



List of stations which have slg 
natured five-year agreements for 
Warner Bros, music had by yester 
day (Tuesday) increased to 197. 
Among, the past week's newcomers 
to the roster were WJJD, Chicago, 
and WIND, Gary, Irid. 

Warner during the past week filed 
48 tnore infringement suits against 
broadcasting, sources.. These in- 
cluded WADC, Akron; WHIO, Day 
ton; WBTM, Danville, Va.; WMFJ, 
Daytona Beach, Fla.; WALAj Mb 
bile; WCAM, Camden; WGAR 
Cleveland; WBNO, New Orleans; 
KTAT, Fort Worth; WTOC, Sa- 
vannah; WSMB, New Orleans; 
KOMA, Oklahoma City; WOV, New 
York; WGR, Buffalo; WDOD, Chat- 
tanooga; WHFC, Cicero; WCttS, 
Charleston; WMEX, Boston 
WNEW, New York; WJAX, Jack- 
sonville; WHBF, Rock Island, 111 
WTFI, Athens, Ga. and WCSH 
Poi-tiand, Me. 



National Independent roadcast- 
ers, indie outfit of about no star 
tions, has commercially reached, the 
dormant stage since its bid. for 
placement of the Chevrolet discs 
went awry. But there are no 
chances for disbandment or reor- 
ganization on a smaller scale in 
sight — at; least not until the Na 
tional Ass'n. of Broadcasters' July 

convention is over. For while , the 
group's commercial assets may not 
be figured on any big scale, it does 
hold a powerful lever in the size 
of its NAB voting strength. 

This political wedge Is by no 
means overlooked by the organiza- 
tion's helmsmen. It's, the answer to 
the question why the N.I.B. hasn't 
(1) reorganized on a more compact 
basis; or (2) fallen apart for lack 
of revenue, 

Behind Baldwin? 
By way of coming N.I.B. conven- 
tion tactics, the N.I.B. is looked 
upon as a certain backer of Bald- 
win from the upper brackets. Close 
ties have been maintained with 
Baldwin on all indie vs. chain ques- 
tions, and especially in the ruckus 
stirred up over copyrights. Bald- 
win's station, WGH, Newport News, 
was an early N.I.B. joiner. Also 
Frexy Edward A. Allen (WLVA, 
Lynchburg) has on occasion had 
confabs with Paul Crosley, "Jr. 
This is interpreted as meaning that 
the Associated Radio Stations bloc 
which Crosley heads (and which is 
violently anti-web on copyright 
matters), -will find the N.I.B. one 
of its allies. 

As for the N.t.B/s future com 
mercial fate, nothing has been 
broached in that direction. So far, 
however, the outfit's sales forces 
have been unable to land any ac 
counts. This is viewed from with 
in as being due to a plethora of 
stations which advertisers claim 
they can do without. In short, the 
N.I.B. realizes it mushroomed with 
too much attention to size, and not 
enough attention to selective mar 
kets. 

Whether a remedy is soon to be 
proposed for this self -recognized 
commercial drawback is not known 



Chicago, April 28. 
New scheme to build up an indus- 
try-controlled music library and 
adopt per piece royalty systejn in 
the broadcasting business was laid 
before directors of the National As- 
sociation of Broadcasters in Chi- 
cago Monday (27). 

Reviewing 10-year, wrangles over 
the copyright problem, James W. 
Baldwin, managing director, ro- 
posed that the industry set up its 
own machinery for supplying broad- 
casters with a complete and reli- 
able catalog of active musical com- 
positions, listing standard public 
domain music, and establishing a 
measured service basis , of compen- 
satirig tunesriiiths and copyxight 
owners. 

Undaunted by failure of N.A.B.'s 
Radio Program Foundation, spon- 
sored by his predecessor, Philip G. 
Loucks, the present managing di- 
rector propositioned the directors to 
make available adequate cash to 
finance creation of a bureau of 
copyright which would serve as an 
industry-owned clearing house. 
Baldwin opposed the idea of setting 
up an Association-owned corpora- 
tion at. the present time. 

Idea of reviving efforts to handle 
the copyright problem Within the 
industry was justified dn the 
ground that no license agreement 



HARRY CONN 
TO GILLETTE 



CROSLEY BLOC TALKS 
AT KENTUCKY DERBY 



WBNO, New Orleans Sold 



New Orleans, April 28, 
Purchase of WBNO here from E 
R. Musso was made Friday (24) by 
J. E. Richards, Atlanta, president of 
the Pelican State Broadcasting 
Company. Musso will retain inter 
.est in station and continue as .sta 
Hon manager. The studios will be 
moved from the Hotel New Orleans 
to St. Charles hotel. Station now 
shares time with WJBW on J 200 
kilocycles but will seek new chan- 
nel for full time operation. A new 
transmitter will be purchased and 
over $10,000 spent for improvements, 
Richards and J. R. Maddox, Chat- 
tanooga, treasurer Of the company, 
now own stations in Atlanta and at 
Chattanooga. 



-Executive board of the newly 
formed Associated Radio- Stations 
meets this Friday (1) in Cincinnati. 
Gathering was so timed as to pre- 
cede the Kentucky Derby, which 
takes place the following day. 

Meeting will be in the nature of a 
pre-conVention talkfest, with the 
board discussing ways and means 
of pressing for a change in the 
present copyright laws and lining 
up its membership for action when 
the National Association of Broad- 
casters convene in Chicago in July. 

ARS, whose prime fostering spirit 
was Powel Crosley, Jr., WLW, Cin- 
cinnati, prexy, is expected to take 
a strong position at the NAB con- 
vention. 



Jack Qakie will head up a weekly 
variety show for Gillette Razor 
starting the first week in July 
Ruthrauff & Ryan, agency on the 
account, has taken an option on 
Harry W. Conn's services for the 
Oakle scripting. Until four weeks 
ago when he suffered a nervous 
breakdown Conn was Jack Benny's 
writer. Conn's salary on the Gil 
lette stanza will be $.1,500' a week 
the same as he last received from 
the Jell- 6 connection. Benny paid 
him $750 and General Foods the rest. 
"'Gillette program will run an hour 
and originate from Hollywood. 
Neither the talent that will sur- 
round Oakle nor the network has 
been picked. During his recent stay, 
in New York Oakie did several guest 
appearances with Ken Murray on 
the Ririso show over CBS Tuesday 
nights. Rinso is a Ruthrauff & 
Ryan account. 



Mario Chamlee in Court 



Jean Hersholt's Air Pair 

Hollywood, April 28. 
Jean Hersholt, trained out lor 
; New York to appear on two radio 
programs. He'll be on the Lux pro- 
gram May 4, then on ifor a guest 
appearance with Rudy V alloc 10 
days later. 

Due back end of May for anothev 
picture at 20th-Fox, on loanoutfrom 
1 Metro: 



Mario Chamlee, the singer, was a 
witness before N. Y. Supreme Court 
Justice Albert Frnnkenthaler and a 
jury yesterday (Tuesday)' in a suit 
brought against him by Wilbert 
Newgold, radio script writer, who 
claims Chamlee ran out oh a con- 
tract under which the writer was 'to 
receive a commission. The writer 
Is asking $9,000 for the alleged 
breach. Chamiee entered a gen- 
eral denial. 

Newgold claims that he. had writ- 
ten the script of the 'Organ Grinder* 
arid that after corning to terms with 
Chamlee, the latter decided to 
broadcast the 'Tony and Gus' series 
over NBC- The la tier story was 
written by George. Frame Brown. 
The case is expected to go to the 
iury Friday. Samuel Siegel is at- 
torney for Newgold and Harold 
liowrtian for Chamlee. 



Edith (Polly the Shopper) Shed 

lov back at KSTP, St. Paul, after 
gadding about ChicajjOr 



in existence at present suggests 
nope for permanent solution of the 
music headache and that under 
present arrangements the industry 
is paying huge sums for music 
which it neither uses nor needs. 
Baldwin further took the view that 
the broadcasters should not be com- 
pelled to do business, with publish- 
ers, who should be in the same boat 
with the radio industry as a music 
user. 

Only 35,000 Active 

Declaring the copyright problem 
is not as difficult as it looks, N.A.B. 
exec estimated, that average full- 
time station requires only about 
75,000 separate numbers ... annually 
and has no reason for wanting 
access to catalogs containing hun- 
dreds of thousands of titles. With 
observation that millions of com- 
positions are in existence, 
pointed out less than 800,000 num- 
bers are under U. S. copyright and 
only 35,000 compositions are really 
active. 

An industry-managed clearing 
house could weed out the thou- 
sands of. unheeded titles, Baldwin 
explained, and could keep stations 
supplied with a live repertoire of 
useful numbers. Steps already have 
been taken to lay foundation for 
such a library, with N.A.B. and' 
American Society of Composers, 
Authors and Publishers cooperating 
in a check on compositions used by 
chains during 1934 and 1935; 

The N.A.B.-ASCAP tie-up will 
make available to broadcasters an 
Index of 25,000 active selections and 
furnish groundwork for establish- 
ment of. a measured-service royalty 
system, Baldwin told the directors. 
The Association is required under 
the ASCAP agreement to Supply 
this index to all Industry members. 
At the Source 

Report laid new emphasis on per- 
tain principles for which Baldwin 
has been crusading, notably copy- 
right clearance at :the source, sim- 
plification of license requirements, 
and a new compensation method. 
Adoption of the plan for an Industry 
clearing house should help reach 
these objectives, Baldwin contended. 

Outlining details of his idea, the 
N.A.B. boss said the master index 
should Include all necessary infor- 
matibn about the titles included,* 
and should, be cross-indexed for 
simplicity. He proposed a system 
involving a loose-leaf or card record 
of each composition, with the num- 
bers catalogued alphabetically by 
titles and by classes or types of 
composition. Three separate sets oi 
records would be required. 

Each card should show the tlWe, 
name of composer and author, pup- 
Usher or copyright owner, date of 
copyright, name of arranger, iden- 
tity of group controlling perform- 
ing rights, c" uraeter and type • of 
composition, name of transcription 
company and perfor Ing artist, 
name of recording company arid 
performing artist, and similar data, 
ho. said. 

This index should be supplernerit- 
ed regularly by adding new compo- 
sitions and by adding numbers not 
included In the. minimum library, ne 
added, and Information should be 
made available to all members of 
the Industry, The organization 
should check copyrights and be able 
to guarantee users that composi- 
tions in its library are available to 
users. 

Admitting his plan Is 'far from 
perfect,* Baldwin told the directors 
that this scheme rurusucceed 'only 
if it Is adequately linanced' and Is 
managed by 'competent personnel.' 
He made no estimate of the amount 
of money which would be required, 
but .said that at the outset it prob- 
ably will lie necessary to hire only 
an able director, with a«'-ad«mS 
training in music and practie 
copyright experlenc , along wUh a 
limited siaff. ' 



38 VARIETY 




Toronto. April 28» 
The startling admission that ex- 
Premier R. B. Bennett was '-'present 
in the studio for the second of the 
'Mr. Sage' broadcasts, this series of 
political dramatizations now the 
basis of a federal jSrobe because of 
their virulence toward Prime Min- 
ister McKenzle' King, was- made bo- 
fore the house onquiry comiinittee by 
Rupert Lucasy station' manager of 
CRCT, Toronto. 

^Deportation of Don Hehshow, pro- 
duction manager- 'of the Canadian 
Radio Commission's 'Toronto outlet 
And' who was ; brought' here' from 
WIOD, Miami; is r also", being sought 
by. certainof Premier icing's hen'cli- 
ihen. ' . * 

While Vaugliri Glazer, legit actor 
who played the ''Mr. Sage' role :an'd. 
wh,d"4s iibif >in -^Tew Yofrk,V-ha's hot 
been sumiftoftied,' Rupert ^trcas : ad- 
:; mlfted before the^n^uiry board 
^^thtft'^e hkd also ttl^yfecl ''.'the part 
from time to time. He claimed thati 
at the time of these political broad- 
casts, he was*' unemployed. Station 
ckNjCV ' tT'^d^td, 1 'of Vhlch-. he ; had 
be6n manaiger' for' \ number! -of 
.years, had ; ^ust fofdied lan d i t -jyras 
hbt 'uritil after the eiectipn'.tha^ he 
hjid .secured /a staff, position on. the. 
Canadian . Ra,dio ^Commission, ■ :be 
<sald. The • 'Mr. Sage' '/script^ were 
written by It ii. .Wr^ Bh't ;pf th£ JV J; 
.Gibbons 'Ad'vertising Agency, •= - 
".' '" /handling, the a.dveVt lng cam- 
paign, of the , CosesrvatlY? party r . 'Lu- 
cas testified..' !5ilrs. ; ^^ge' was played 
by Grace -Webster,' Toronto stock 
company actress. . , George Young, 
Toronto actor, was also in -the cast. 
.Luc&s admitted .that he : knew the 
broadcasts were of a political na-. 
tiiro but .that,. . as an actor,, he 
. .-.'vtoTkodvfor.gain !-He-ba£Lbe,aj;d, *J|^t 
— thetp. were- corfplairits but felt that 
these '.had - no bearing on his Pro- 
fessional duties. His., reaction : was" 
that he -was a 'hited actor* 
'Unique Talents'. 
Paul ? Martin- 1 (Lib., - :l2ssex). has 
asked that the Immigration' records 
pn ,Don Henshaw, production man- 
• ager of CRCT, Toronto, be produced: 
The Florida lad, it was stated, failed 
in his Immigration examination at 
Toronto, prior to . taking over his 
Canadian Radio Commission duties, 
and was ordered deported. An ap- 
peal was made to the ministry of 
immigration and CRC Chairman 
Hector Charlesworth had. urged that 
Henshaw be permitted to remain in 



How's Your Putting? 



Norfolk, Va>, April 28. 

At the Hope Valley Golf Club, 
Durham, N..' C, recently a golf 
foursome consisted of Presi- 
dent Council of the BC com- 
pany, Knox Massie of the 
Messengill advertising agency, 
Campbell Arnoux, manager of 
WTAR; Norfolk, and Tom 
Hanes, WTAR sports cpm? 
mentator. 

Sponsor, agency, sta 1 1. p-n 
manager and talent were- .alt 
represented- In the foursome; ; 

Came the 18th hole and the 
match depended on the putt. 
Station .. Manager Arnoux was. 
teamed r - with the spoaspr 
against the agency. He . sunk 
the putt, won the game for the 
sponsor's] side and-^-yoU- guessed 
it— the BC company- sighed ; ^ 
renewal. 



Canada because of his 'unique ital- 
ents.* Henshaw. had been engaged 
to do the political broadcasts in; the 
last election by Denton JVJassey, 
Conservative party, press , agent and 
cousin of ActoriManager Raymond 
Massey.-..> .. 

Harry Sedgwick, director: of 
CPRBj Toronto, and .president of the 
Canadian Broadcasters' Association, 
testified that the 'Mr. Sage' ., pro- 
grams had. been. fed from CFRB to 
the. Canadian networks.and the time 
had been: contracted for by the Can- 
adian Radio Commission and paid 
for by the Conservative party. 

\Stanley : vMaxted, f ofcmer musl- 
cpmedy juve and now Canadian Ra- 
dio Commission regional director for 
Ontario, vtras aiso called, in. by -the 
f edecal^probe^ but stated. tbAUh'-ft^'d 
no , 'personal knowledge' of ,thq 'Mr. 
.Sage' •.broadcasts. .The first, two apd 
the last, had .been produced in the 
studios of .CRCT, Toronto,, but hp.d< 
hot been put . on that station's itrans? 
mitter, being fed direct to the. tele.- ; 
phone lines for transmission to the 
Canadian, networks,, h said.. 

Outcome of this phase of the fed- 
eral J. probe into Canadian radio is 
expected to be legislation which will, 
in future, prevent personal attacks 
via the ether on public figures. 



fCtEV^^ND EXPO «D£A 

flay 'Perfciii Wilt- Uie' Vi iting 
Celebrities 



... Perkins grdgram for the 

Cleveland Expb&Uioit, is due to; start 
June 24. WTAM, Cleveland! will 
carry It -three times a week. ' WLW, 
Cincinnati - will pick, up one Pf the 
three ; broadcasts. No amateur 
talent will be used. Instead the pro- 
gram, proposes to - exploit the stream 
of visiting celebrities expected in 
Cleveland during the summer: 

Softio oil Is jspohsoring the series 
entitled' 'Stars Over the ' Great 
Lakes'; Meanwhile Perkins ;. winds 
up May,' 24 , on the Feeiiamlnt comf 
mercial. His absence Sunday next 
due to throat- condition necessitating 
rest. Benny Rubin steps in for the. 
pne-time . shot as substitute.;. 








Paul Gailey,! manager of KGER 
(Los Angeles), I'escued by search- 
ing party after being~lost in moun- 
tains several days. 




Increased sales inevitably result for the ad- 
vertiser vyKose campaign is carried by this 
powerful station. KDKA is the only station 
with which to sell the complete Pittsburgh 
market. May we show you how and why? 



50,000 WATTS 

NBC Blue Network 

PITTSBURGH 

One of NBC's Managed and Operated Stations 




St. Jphn, N, B., April 28. 
Governmental • : repere'usslons and 
censorship greeted thp Canadian 
Radio Commission's first venture in- 
to, spot ; -news . : coverage. .'CRC/ 
through CHNS, Halifax, 'attempted 
to cover the mine disaster at Moose 
River:, 'aild sent 1 bu't^a radib " car. 
Half -hour bulletins- ? 'first of 10 and.- 
later of two minutes duration were 
broadcast by. Ji. 'Ft^trik' Willis, mari- 
time program manager- of the CRC, 
and a technician named Landry. 

Soon after. Michael. Dwy.er, pro- 
vincial minister of. mines, who was 
working* ift the pit with other res- 
cuers, protested that the CRC radio 
reports were highly colored, and 
that damage was Tesultirig' to, the 
rescue attempts, particularly via as- 
sertions that cave-ins were immi- 
nent.' ' , 

Meantime Premier A. L. McDon- 
ald, on the floor bf the' Nova Scotia 
legislature, complained that the re- 
pprts Svere 'grossly exaggerated and 
overdramatized,' and that thb re- 
porter was 'depending oh his imagi- 
nation.' Following this outburst 
came - a censorship on the broad- 
casts, with orders that nothing be 
etherized without okay from the 
minister of mines. 

American radio reaction has been 
most ' favorably disposed to the 
Canadian Radio Commission's ex- 
pert handling of the spot news 
event. 



Judge Rules Conquest 
Must Sue in Calif. 



judge Levy, of the New York Su- 
preme Court last, week ruled that 
Conquest Alliance's $100,000 * suit 
against Standard Radio Advertis- 
ing, Los Angeles Wax firm, cannot 
be tried in the Empire State. Nix 
was based on the grounds that 
Standard does not maintain a regu- 
lar New York branch office, and 
thus must be sued on home terri- 
tory in California, Conquest will 
file an appeal. 

Squabble started when Conquest 
charged, that the wax firm had 
given it exclusive foreign selling 
rights to certain wares, and then 
tried to sell the same wax*es to Con- 
quest prospects. 




'OPPOSITION' BUGABOO 
WALKS IN BUFFALO 



Buffalo, April 28. 
. ' Mlrior 'wat here between WBEN, 
NBC! affiliate, ' "WBNY, 100. 
watt indie. Word has. gone out via 
grapevine that anybody who appears 
in WBNY dramatic programs won't 
get Jobs with WBEN; 

Original 'announcements ot hew 
'Great Moments in History' series 
on WBEN carried name of Edith 
Flske as one of the featured players. 
Subsequently her name was an- 
nounced as one of WBNY -players in' 
'The* Nine O'clock. Show* and 
thereafter her name was' dropped 
from 'History show. No official 
reason given. -Days, of two programs 
do not conflict., 

.JNhie ■©.'Clock*, is former WBEN 
show which was dropped there last 
season .after . sponsor withdrew. Re- 
vival oii .WBNY being, produced by 
James E. Corbett, former WBEN 
drama director, who had counted on 
using niuch \he same cast of free- 
lance actors,, actresses as. before-. . 

^naugurat ' 'B-Is'tory' 'sh6'w i ;1 ori 
WBEN Ydn}^. ' ^) is ' based on. 
'Columbus'/ 'discovery ' America. 
Cas't fnclti.dps '.Jaclc Xawr6nc0,.' , .; 
moyne Bleick,,. -Merwiri Morrison 
Ji ; „ Rita Jafie Sbyth,! Don Morgan, 
Richard Adams, Mary Frances 
O'Nell and George Otto. Ward. Ed- 
ward Cujlen directing.; 





DAILY'S LOG 



Oakland, Cal., April 28. 

A press-iradlo war id again flaring 
in the San Francisco bay area with 
KROW» Oakland, turnlhg oh the 
heat. Trouble started when the three 
Hearst sheets dropped all .listings of 
station. Oakland Tribune, immedi- 
ately followed suit. ' 

KROW now plugs the San Fran- 
cisco Chronicle and News after 
every news broadcast with 'If the 
newspaper to which you now sub- 
scribe is omitting the listing of 
KROW programs, you will be inter- 
ested ito. know -1 that the San Fran- 
cisco, News and the' San Franciisco 
Chronicle are publishing in their 
entirety," the program schedules' of 
this- station. Read the Chronicle and 
the News to obtain KROW program 
listings and complete radio news.* 

This plug goes on five times a 
day over the 1,000-watter. 

Although Hearst papers have 
dropped their radio gossip columns, 
the program listings of other sta- 
tions remain. Discrimination against 
KROW is attributed to their broad- 
casting of Tx'ans-Radlo news. 



Al Stockwell Moved 

Al Stockwell, in charge of stations 
relations for N. W. Ayer in New 
York, has been assigned new duties 
as atliA'ccount exec. 

Mpve pulls him out of the radio 
department, where nobody has as 
yet been named to replace him. 



Radio-Spooling Program May Extend 




Itty Bitty Kiddie Hour, radio- 
satirizing program over WHN, JCew 
York, may be extended to other 
markets by its sponsor, Goldenrjch 
Cheese. If sponsor okays extensions, 
Perry Charles of WHN, originator 
of the spoof show, would travel for 
the purpose of setting up and cast- 
ing local Itty Bitty programs in 
other cities. Out-of-town live tal- 
ent broadcasts would repeat the 
radio scripts first Used over WHN. 
"Arthur Q, Bryan and Perry 
Charles burlesque other radio pro- 
grams over WHN and also give their 
own sponsor a .littlo going-over, 
Every time the product's' name Is 
mentioned the trumpet sounds a 
chord- in G, etc. 
Hanff-Metzger is the agency. 



British Dislike Wax 



London, April 19. 
Squawks here against the B. B. C.'s 
recently developed habit of putting 
in disc recordings in its programs, 
usually in the vaudeville depart 
ment. 

Recordings are made when the 
artist is at the studio, and if at- 
tendance for the actual broadcast 
is difficult, the steel tape is put over 
the air, and not the actual player. 

A glaring case occurred recently 
when a player was announced., and 
did. his stuff — having left for South 
Africa the previous week, 



.Baltimore. April 28. 
, Indie . station WCBM is finding it- 
self under fire from two attacks be- 
cause pf . a new dally quarter-hour 
program.lt commenced last week 
Program, sponsored by a firm newly 
come to Balto, presents nothing but 
BIng Crosby records. Copy, pre . 
pared by the sponsor, has announcer 
opening periods by hailing 'em as 
entertainment by Crosby, and then 
mumbling word 'recordings.' From 
then on the warbler is addressed as 
though he were delivering songs in 
the flesh. 

Sample spiels: 'Well, BIng, what 
are you going to sing for us to- 
day?. . .Let's, see, now. I notice we 
have you. down to give us. your 
rendition of—' (And then at record's 
conclusion): 'Fine work, ing. You 
were never in better voice, etc., . etc' 
(And then ' as program nears end) • 
'Just halve time to? one chorus of 
Ring's next song.' (Then after orch 
on record barely gets thrpugh' open- 
ing bars, and i'lme is up): 'Sorry, 
Bihg,' we just couldn't, squeeze that 
one in. We'll have you dp- it on to- 
morrow's program, etc' 

In eyes of WCBM most important' 
squawks have been registered, by 
Bbme of the other- advertisers . 
station," These are mild In thei 
'denouncement of the. tactics pur- 
sued of framing programs compared 
to : the beefing about the commercial 
copy. The sponsor off ers'- a brand of 
electric refrigerator at about 'same 
price as most of the standard, bet- 
ter-known makes, plus a - scot-free 
giveaway of any standard washing* 
machine with each refrigerator pur- 
chased. >-The other advertisers claim 
unfair -for station to have accepted 
such an account after already con- 
tracting for their biz, when, they 
peddle s^me sort of prpduist for 
about' same, price, but are unable or 
unwilling to toss in a. sizable give- 
away with each buy. 

Late last week WCBM. upon, 
questioning, said there was a chance 
that , station would toss out the 'of- 
fender,' out of deference to the : other 
advertisers; but . yesterday (Mon- 
day)' bad- changed mind find pro- 
grams are carded lndef. 

Judith Anderson Asks 
$500 of Station WBT; 
Taken Up, Withdraws 

Charlotte,- C, April 28. 

Legit professionals come high out 
here in the sticks. Last week when 
Judith Anderson was here on tour 
with 'The Old Maid' she - was ap- 
proached by Manager Bill Schudt, 
of WBT, for a five-minute appear- 
ance over his station. 

Miss Anderspn explained that she 
was under a contract that forbid 
any sort of appearance without 
pay. 

"Well, how much would you 
charge for five minutes on the air, 
to say hello to the folks here in 
advance of the show tonight, and 
to give, in a word, your impressions 
of Charlotte?* Mr. Schudt asked the 
actress. 

•Too much for you to pay,' 
answered. 

'We might get a sponsor for you, 
you know. How much would you 
charge ?' 

'$500'. 

•That's not so bad, let me see what 
I can do.' 

But the stage star backed off m 
apparent alarm at being taken up, 
and with the explanation that she 
really wouldn't be interested, at 
all. 



Bulova Anticipates KNX 
Switchover to Columbia 

Bulova Watch has signatured * 
13-month contract with KXX,. I>os 
Angeles, for daily time slgna^ 
which will, net the station a tota oi 
$19,500. Under the deal, which na? 
John Blair & Co. acting for K->a, 
the station has no cancellation 
privileges. ...mpn 

Non-cancellable angle was ^ rm \r 
into the contract as a protection uy.. 
the watchmaker in view o£ the w 
that CBS 19 due to take., over -Iv.na 
operation this summer. 

Leon Jason added to sound statf 
at WMCA, New York. 



Wednesday, April 29, , 1936 



R A D I O 



VARIETY 



Inside Stuff-Radio 



39 



Plans are readying at WBBM, Chicago, to drop the entire system ot 
commissions on time to their sales staff. According to present prospects, 
starting Jan, 1, 1937, the WBBM sales staff will go on straight salary 
plus a bonus on additional sales. The salary will be based on the sales- 
men's work during the year '-of 11136. 

•WBBM salesmen have been getting 8 *«. % commission of actual cash 
received by the station after the various agency commissions are de- 
ducted! Originally the. salesmen got as high as .12-%% commission. 
WBBM also has been paying this 12%% commission on. contracts made 
direct with the, client and in which there were no agency deductions. 

Ferde GrOfe and Robbins Music Corp. are splitting $1,000 per Ford 
MOtor disk rendition, of one of Grofe's com positions. These are part of 
the standard catalog, built up by Robbins and the Ford recording pro- 
grains (commercial spot, plugs), featuring tiie foremost modern American 
compose rs > is making a feature of Grofe's works. 

Milton Blow (Blow Agency) on behalf of Philip' Morris cigarets pays 
Grofe $50 a weekTfor the 'On the Tr iV movement (third) from his 'Grand 
Canyon Suite* which is the thematic for the p.m. radio show. As result 
£ouis Alter, composer of 'Manhattan Serenade,' is making demand? on 
Blackett-Sample-Hummert: for $25 for the use. of his theme in connec- 
tion with the 'Easy Aces' program. 

Radii? committee of the American Newspaper Publishers Assn. at the 
convention in New York last week (22) unanimously adopted the fol- 
lowing resolution: . 

'Resolved, That the Press-Radio Bureau be continued for another year 
and that the Associated Press, the United Press and the International 
News Service be requested to cooperate with the bureau during that 
period, so that its news reports may be made available to all radio broad- 
cast stations desiring to use them.': 

An ^expansion in the. bureau was also called for, but no definite plans 
were made. Bureau currently supplies both major chains and about 15 
independent stations with news/ 

The 'Music and American Youth'. Series of NBC has been extended 
through Sunday (3) in order to give 475 Buffalo school pupils their 
chance at a network broadcast. The series was .to have ended in April. 
Extra program put on is postponement from March 22 when Buffalo was 
scheduled, but kids couldn't get to studio because of 20-inch snowfall 
yrhich tied up traffic. William Breach, past president of the Music Edu- 
; caters*. National conference . and music bead of the Buffalo school depart- 
ment will direct; 



'different; SCRIPPS-HOWARD PLEA 

FOR NEWS-AND- 



National networks are getting set to cover three national party con- 
ventions starting with Socialists on .May 23, Conclusion of the. Demo- 
cratic 'national convention in Philadelphia, will constitute the., line of 
demarcation: between' free .political talks and paid party broadcasts as 
'far as the National Broadcasting Co. is concerned; 



Kate Smith's Homecoming 



Washington, April* 28. 

Local Kate Shiith-'A & P show,, 
Scheduled next Monday (4) at Con- 
stitution Hall, swank concert spot. 
wIU : be lavish homecoming, for star. 



Plans worked out by local CBS 
office call for her to be met at sta- 
tion by vet bands- and. to be re- 
ceived by D. C. . Commissioners. 

Capital appearance will also ' be 
in celebration of her fifth anrtlver? 
sary on the air and her 27th birth- 
day, 





It Gets Personal 



Washington, April 28. 

Coming political campaign 
will not only pick next White 
House occupant, but will prob- 
ably decide next NBC presi- 
dential announcer, as well. Un- 
derstood that Carlton Smith, 
present White House mike- 
man, will coyer Democratic 
convention and Fred Shawn, 
other crack Capital NBC.„ an- 
nouncer will do Republican 
gab-fest. Boys will travel with 
candidates during campaigns. 

Recalling last campaign, in 
which Herluf Provensen did 
such a smooth job of introduc- 
ing Hoover that be became 
persona non grata to Demo- 
crats and lost his- presidential 
assignments when Roosevelt 
won, it is assumed In local cir- 
cles that whoever -is on. the 
winning side this year will get 
the coveted job again. : 

Provensen gave up announc- 
ing shortly after, election of 
Roosevelt and is now with lo- 
cal ad agency. 



EVANSVILLE AIR ACTIVITY 



WGBF Seeks ^uM Time— Meanwhile 
Has Second Station 



Evansvllle, Ind., April 28. • 
vansville on the Air, Inc., opera- 
tors of irtdie JVGBF here, opening a 
second station tagged WEOA. New- 
comer will be powered , with 100- 
watts on 1370 kc. and is located In 
the Chamber of Commerce building' 
where WGBF also holds forth. 

Both stations will lOperate simui- 
taneouslyr with WEOA carrying 
programs of the Affiliated Broad- 
casting Company. Meantime WGBF 
has remodeled its studies, and is 
now asking for unlliriited time and 
a boost in" wattage from 600 to 
1000. 



Publishing Chain's Unique Reasons in Petition for 
Toledo and Columbus Stations— 'March of Time' 
on Wholesale Basis 



Scripps-Howar \spaper chain 
has a'new concept for air rogram- 
ing which it proposes" to present to 
the Federal Communications Cora- 
mission in support of its application 
foi^way^l&ngth^franchises in Colum- 
bus and Toledo. The presentation 
will picture the chain as planning to 
embark on an experiment Which will 
lead to the creation of the first real 
'News Theatre of the Air," with the 
Stations' time devoted for the most 
part to the. reproduction of prac- 
tically every one of the features 
contained in a Scrlpps- Howard 
newspaper. 

Plea for channel allocations will 
point out that the stations' sched- 
ules will pass up the usual run of 
radio entertainment to establish an 
amalgam .of the n.ewsreel, 'The 
March of Time' and. a diversity of 
Other ideas adapted from the busi- 
ness of news gathering and feature 
Writing. News would not only be! 
conveyed in bulletin form but it' 
wpu.ld be dramatized. Editorial; 
writers would go on the; air with 
bits exclusively for the occasion,, 
and throughout the day. and evening: 
a parade of sports commentators,, 
women's page writers, financial ex- 
perts, feature scrlbbers would pass, 
before the mike. The stations, would; 
also air recorded versions of (he 
chain's ace columnists, such as Hey-' 
wood Broun and Westbrbok Pegleiv 

Also stressed in the Scripps-How-' 
ard presentation to the commisV.on 
will be' the. chain's proposed inclina-; 
tion to subordinate the commercial 
aspects of broadcasting to a policy; 
of educating and enlightening the; 
listeners on matters of public and 
personal concern*. The two papers, 
of which the station's would he- 
come, if these purposes are carried 
but, strictly exploitation adjuncts,' 



are the Columbus Citizen and the 
Toledo News- Bee, 

Impression, prevailing in broad- 
casting circles in Washington is that 
the FCC has decided to hold off 
handing out any more franchises to 
newspapers until after the election 
and that Scripps-Howard will have, 
to remain in ' line with . the others, 
despite the chain's support of the 
administration. T Only stations that 
the newspaper group now controls 
and operates are WCOP, Cincinnati, 
and WNOX, Knoxvllle. 



WMC PAIR QUIT TO 
FORM LOCAL AGENCY 



Memphis; April 28. 

H. N. Gwyhh, sales manager, and 
Milton Simon, production director, 
of WMC have resigned, to form their 
oWn 'Simon & Gwynn' advertising 
agency on May 1. 

Gwynn, 'before joining WMC, was. 
a member, of the advertising de- 
partment of the; Commercial Ap- 
peal, newspaper- parent , of the sta- 
tion.' Simon has . specialized in 
scrfpting, and ha? sold his. products 
to a number of stations other than 
WMC. Their new agency will han- 
dle, general advertising. 

Meantime G. Neil Ferguson, here- 
tofore with the 'Press-Scimitar, Is 
joining WMC 's staff as salesman. 



W, A. Ctark Injured 

Cincinnati, April 28. 

William A. Clark, manager of 
WCOP, messed up a collarbone Sat- 
urday (26), but is able- to give some 
attention to hie) • office by now. ■ 

Suffered Injury as a taxi fare in 
auto jam. after. Reds-Cubs game and 
was removed .tij his home. 



WCAU not only has the 

largest listening audience but the 
most consistent 

Philadelphians spend more hours 
per week listening to WCAU than 



to any 




station. 




n 




50.000 WATTS 

PHILADELPHIA. PA. 

Robert A. Street. Commercial Manager 



< 



40 



VARIETY 



A D I • 



Wednesdiy, April 29, 1936 



COMMERCIALS 



WEEK OF APRIL 29-MAY 5 

(ALL TIME EST) 



This Department lists sponsored programs on the NBC, CBS, and 
Mutual networks arranged alphabetically under the advertiser's Odme. 

AH time Is p. m unless otherwise noted. Where- one advertiser 
has two or more programs they are listed consecutively. 

An asterisk before name Indicates .advertising agency bafldlln 
account $ 

Abbreviations: Su (Sunday); M {Monday); Tu (Tuesday); 
W (Wednesday); Th (Thursday); P (Friday); S: (Saturday). 

■ • . — ■ . !tu: . 




AMERICAN CAN 

a-Tu-WJZ 

Ren Uernle ft Larit 
Morton Downey 
♦Fuller-Smith •itoss. 

AM ERICA N 
HOME PIU)Ol.'Ci> 

(Anactn) 
'Easy Aoci' 

w.rz-7 p;m. 

TueB.-W>«l.-Tliur. - 
Oonilinnn Ace. 
Jane Ace 
Mary Hunter 

(Rolynns) 
Mon-R-AVRAF 

Hammerstein M. R 
Ted Hamniorsteln 

Arm Ida 

Guy Robertson 
r, a u.v.I>an 
♦Blackett 

AMER. TOBACCO 
10 p.m.-W-WEAf 

Al Goodman Ore 
•Lord ft Thomas ' 

AMER. . RADIATOR 
1:80-Sun-WEAl! 

•Fireside Recitals' 

Sigurd Nllssen 

Willie Morris 

Frank St. Leger 
Ore 

•Blaker Aflvt. 
A. ft P. 
9-M-WEAf 

Prtnfy Hnrliol. . 
Howard. Price 
♦PuriH ft Peart 

BABBITT CO. 
10:48 a.m.-Mnn. «o 

Frl-WJZ 
'David HarunV. . 
Wlthier Walter 
Peggy A. 1 1 en by 
"Edith Spence 
Walter Soderllng 
♦Blackett 

BOURJOIS SALES. 

Mon-8:30-W,IZ 
(■Evening In Parle') 
Marton Downey 
Flalllns Sisters 
Mark Warnow Ore 
♦Lord & Thomae 
BOWEY'B 

Bu-i :80-Thurs- 

5 p.m.-WEAF 
•While the City 

Sleeps' 
Finney Brlggs 
Forest Lewla 
Vivian Frldell 
Jess. Pugh 
Clare. Baum 
Charles Eggleston 
Ceoll Roy 
Marie Nelson 
Paultne Hopkins 
James Goss 
•Comer 



IIKISTOI/-M YPIItS 
0-W-WEAF 
(Sal Hepatlca)- 
(rnana) 
Fred Allen 
Portland Hoffa 
Eileen Douglas 
Jack Smart 
Peter .Van Steertnn 
•Young, & Rublcam 

CARNATION Mll.li 
lO-M-WKAB 

i.i.illnbv l.nrty 
Maud' Mullet 
,V1 L Baa tin an 
Ruth Lyon 
'Erwtn, Wasey 

CITIES HERVICfc 
8-F-WEAF 

Jessica Dragpnette 
Koaarlo Bourdon' Of 
Quartet 

•Lord * . t'homa* 
COOK & SON 
5;30-Su-\VJZ 
'Man From Cook's' 
Malcolm l>aPrado 
Lew White 
•Werthelmer 

COX .GELATINE 
tl a.m.-Thurs.-WJZ 
Jack . Berch 
•KaU 
ELGIN WATCH 
10-Tu-WEAF 
Eddie Dowllhg 
Ray Dooley 
Helen Ward 
B'ny Goodman's Ore 
•J. W. Thompson 
FORD 
Frl-lhSO-WJZ 
Fred Warlngs Penn- 

sylvanlans 
•N. W. Ayer 
FIUESTONE 
StSO-M-WEAF 
Vocal PJncemhle 
Richard. Crobkg 
Margaret Speaks 
♦Sweeny -James ' 
FITCH 
7i4fJ-8u-WEA**< 
Mori n Sister* 
Ranch Roys 
•L. "W. Ramsey 

GENERAL FOODS 
(Maxwell) 
O-Tll-WEAV 

Show Boat' 
Lanhy Ross 
I'Vank Mclntyre 
Ben Bernle 
The Westerners 
Gus Haenschen Ore 
Molasses n' Janry 
Walter Tetley 
Laurie Massey 
Walter CaBsel 
Clyde Barrle 



Southernalr.es 
Winifred Cecil 
Louise Mossey 
•Benton ft Bowles 
(JellO> 

7-Su-WJZ 

Jack Benny 
Frank Parker 
Don Bestor 
Mary Livingston 
Johnny Green'* .-Or 
Kenny Baker ' 
♦Young & ttublcarii 

GENERAL MILLS 
(Gold Medal) 
10:46- W-* -WEAF 

Betty Crocker 
Cooking Keel pet 
*McCord Co. 
(Bisqulek) 
4-UaHy-WJZ 

Betty ft Bob* 
Edith Davis 
Dorothy Shldler 
Elizabeth Reller 
Lester Tremayn* 
Loretta Poynton 
Frahk Dane 
♦Blackett. 

GEN. MOTORS 
10 p.m.-Sa-WEAP 

Lawrence. Tlbbett 
Erno Rapee, Cond, '. 
G Motor6" Ore 
♦Campbell-.Ewald 

HOUSEHOLD 
FINANCE 

8:SO-Ta-WJZ 
Edgar A. Guest 
Bernard I ne Fiynti 
Sidney Ellstrorin 
Gallloohios Oro 
♦C D Frey 

HORLlCK'S 

(Malted MllkV 
M to F-7:30-WJZ. 
Lum ft Abner 
Chester La.uck 
Norrls Golf 
•Lord & Thomas 
JEHGEN 
9;30-8u-WJZ 
Walter Wlnchell 
•J. Walt. Thf.nipeon 

JOHNSON ft SON 

(Floor Wax) 
8 |i.m.-Mnn.-W.«'/ 
'Fibber . McGee ft 
. Molly' 

Marlon ft J Jordan 
Charles Lavcer 
V: MarreMO Ore 
•Needham, L. & B 

S. C. JOHNSON .* 

SON 

. (Glo-Co) 
7:45-Th-WEAF 
'Lite Studies' 
Tom Powers 
•Needham. L. ft B. 

RELLOGG 
5:30-Dnlly Ex. Sn- 

Su-WJZ 
Singing Lady* 



Ireene picker ( '. t 

KRAFT-rilENIX 
10-lti-WEAF 

Bine Crosbv 
L. Stokowskt 
Philadelphia Ore 
Louis .Prhria's Bd 
Una Meckel 
Jlmmv Uors'ey Ore ■ 
Bob Burns 
•J. Wall. Thomp. 

LADT ESTHER 
8:30-Tu-W-WEAF 
Wayne King Oro 
•J. W. Thompson 

MACFAU 
(Triifi Storv) 

0:30-F-WEAF 
Court of . Human 

Relations' 
Percy Hem us 
Ned Wevier 
Wllmer Walker 
Alice Rhelnhfart 
Helen Spring 
Vera Allen 
Fred Folk el, Org 
Lucille Wall 
Allyn Jostyn 
•Arthur Kudner 

OB. Mll.Ca I. AD'S 
(Alka-Settcer) 
«:30-Sn-W.IZ 

WLS Barn Dance 

Ridge Runners 

Uncle Ezra 

Lulu Belle 

Maple. City 4 

7tlff M-W^F-WBAI' 
'Uncle B7,ra.' Radio 
. Station EZRA 
Pat Barrett 
Cliff Soubler 
Carleton Guy 
Norn Cunneen 
♦W«d» 

BEN.l. MOORE CO. 
11:30 A.m.-rWed" 
WEAF 
Betty Moore 

ftlODEKN FOOD 
PROCESS TO. 
4:30-Tu-WJZ 
Charles Sorce 
Harry Swan 
•Clements Co. 

MOI.I.R 
9 p.m.-To-WRAF 

•Voice ot the Peo- 
ple* 

Parks Johnson 
Jerry Belcher 
•Stalk-Goble • 

PACIFIC BORAS 
8-Th-\V.IZ 

Death Vall'y . Days 
Tim Frawley-. 
Edwin W. Whitney 
Lonesome Cowboy 
lean King 
Jack MeBryde 
Joseph Bonime Ore 
McCann-Erlck 




ALL QUIET ON THE POTOMAC? 

Well — not these days! The. lively community 
of Washington and its suburbs in Virginia and 
Maryland are continuously growing in popula- 
tion and purchasing power. Let WRC or WMAL 
deliver your sales story more effectively. 

WMAL WRC 



500 WATTS, 250 WATTS 

NBC Blue Network 



500 WATTS 

NBC Red Network 



V 



WASHINGTON, D. C. 

Two of NBC's Managed arid Operated Stations 



FBPSODEN1 . 
1-Dall? Bn But 3Q* 

, tYKAF '/ 
Anwi 'n' Andy 
Freeman Goedes 
CharJes CorrOll 
' f>ord ft Thomae 

Philip ruoBRi* 

fl-Tu-YVEAF 

Phillips Lord ' 
3 Sweethearts, 
l-ao Kel3man"» Ore 
JEton Boys 
jVnil Duey 

ril.LSBURT 

TorlBV's Children' 
lU:30-l)ally-WJ2 

rrma Phillips 

Wa4t«r Wicker 

Besi Johnson 
■Irene Wicker 
-Lucy Glllman 

Fred Vnn Amori 

Jean McGregor 

•Hutrhlnson 

PITTSBDRGH 
PLATE GLASS 
H-Tliura-VTJZ 

Pittsburgh Symph'y 
Antonla ModarcUI. 
Con. 

Charles Hackett 
♦B. B. D. ft O. 

PRINCESS PAT 
0:30-M-\V.IZ 

A Tale of Today' 
Joan Blaine 
Harvey Hays 
Laurette Fillbrandt 
Wlllnrd Farnum 
Robert Griffin 
Harrlette. Wldmer 
Frank Poscelll 
Isabel Randolph 
•McJunkln 

P'CT'R ft G'MDI.b 

. (CrlscoV 
3:30 Dally Ex. 8a- 
Su-Weaf-10 a.m.- 

WJZ 
Vio ft bade' 
Art Van Hnrvejr 
Billy Idelson 
Bnrnndlne Flynn 

C:15-Ta-Thu-Sat- 
# WJZ 
(vory Stamp Club 
Capt, Tim Healey 
♦Blflpkman 

(Ivory Soap) 
3:4S-M to F-WJAF 
'The O'Neills' 
Kate McComb 
Jane West 
Violet Dunn 
Jimmy Donelly 
Jack Rubin 
Jimmy Tansey 
Janet Gilbert 
•BlackmKh 

(OxydolV 

S:1S rally Except 
9a * So-U'EAT 
Ma Perkins* 
Virginia Payne 
Mfcrjorle Haflnon 
Chas Ogolson 
Hilda' Graham) 
Charner Batson 
John Mathews 
Corlne Dearth 
Butter Mnndevllle 
Ren Griffla ' 
•Blackett 

(Ohlpso) 
lOtlB a.m. Dally 

Except Sat A 8un- 

WEAF 
'Home Sweet Home' 
S. G. Smith 
Harriett MoGlbljoo 
ni'ly Halop 
•Blackman 

.(Camay) 
Mon to Frl-3-WEAF 
■Forever Young* 
Curtis Arnall 
Betty Wragge 
Marlon Barney 
Jack Roslelgh 
•Pedlar ft Ryan 
'Magic Voice' • 
4:4J5-Mon.-Th 
" Frl-W.lZ 
Gertrude Hltz 
Aantos Ortega. 

QUAKER OATS CO. 
'Kaltenmeyer's Kin- 

dergarten- 

fl:30-Sat. WEAF 
Bruce Kamman 
Marlon Jordon 
Jim Jordan 
Johnny Wolf. 
Thor Erlcson 
Merrill Fuglt 
Harry Imogen Ore 
♦Lord & Thomas 

• , (By Krlsp) 

10:30 n.ni.-Frl- 
WEAF 
Marlon Talley 
Josef Kolstner'a Or 
♦Gardner 

H. C. A. 

1 p.m.-Sun-W.IZ 
'Magic Key of RCA' 
John B. . Kennedy 
Prank Black'' 
David Sarnoff 
♦Lord ft Thomas 

REAL Sll.tt 
0-Sn-W.IZ • 
Jack Hylton Bd 
Pat O'Malley 
Alec Templeton 
•f.po Burnett 
REGIONAL ADV. 
10:30 n.m. W-F- 
WEAF 
'Mystery Chef 
♦MeCann-Erlckson 
REMINGTON 
7:15-Tu-Tl»t-Sat 
WEAF 
Bdwln C. Hill 
♦B. B. D. & O. 
UlTOIIIE CO. 

8-Tu-WJZ 

'Eno Crime Clues' 
Clyde North 
John MacBryde 
Mark Smith 
Jerry Cowan 
Adelaide Klein 
Elaine Dumas 
Al Oehs 
Arllne Btackbur 
Helen Dodge 
Helen Walpole 
I^eni Holllsier 
Max. Walxman 
Frank Novak Ore 
Alice - Frost 
Helen Chont 
•Ayer 

SIIIOFklEl.n 
fl^H-Al-Th-F-WliAF 
Billy anil Betty 
•N. W Aynr 

SHELL 

(Petroleum) 
0:30-Sn-HEAf 

Smith Bnllew 
Gloria Su-an^uil 
Sonya flenie 
Spencer Tracy 
Sheila Barrett 
Jack Gardiner 
Vosay Sianioa 



Victor Toung Ore 
•J. Walt Thompson ; 

AIKCI.A1R 

Malcolm Clair 
Gub Van 
Sintflnlr QL 
BUI ChUds 
Frtta *C)arlt 
Joe Paxaone 
CUR Soubler 
Harry Kogen 
•Federal 

STAND BRANDS 

(Royal Fruit 
Gelatin) 
. 9-Sat-WEAF 
'Frank Fay Culling' 
Frank Fay 
♦J, W. Thompson 
(Chase ft Sanbuih) 

■ , 8-Su-WEAF 
A. K. Spencer, Dir 
Amateur Show 
Mai Bdvi* Bowef. 
Graham McNamee 

(Uoyal GMlatliie) 

3- W- WEAF 
One Man's Family 
Carleton B. Moore, 
Dir. 

1. Anthony Smyth* 
Mlnetta Allen 
Michael Hafetto 
Kathleen Wilson 
Barton Yarbnroutch 
Bernlce Borwln 
(Flelschmenn) 

S-Thurs-WEAf 
G. Thompson. Dir. 
Uudy Vallee and 

HIb Cnnh 1 - YiBnlj* 
Natalie Bodanskaya 
Teddy Bergman 
iKoyal Gelatine) 

*):S0'Sn-W4'A . > 
'Bakers Brood cn»t 
Robt, Ripley 
Onle Nelson Oro. 
Harriett Hllllard 
•J. Walt. Thomp. 

STERLING PROD. 

(Bayer's Aspirin) 
8:30-WeoMV.!Z 
'Lavender and old 

Lace' 
Gub Haeneohen Ore 
Frank Munn 
Lucy Monroe 
FrltzlSehett 
♦Blackett 

(Bayer's) 
•t30-8u-\VEAF 

•American. Album' 
Frank- Munn 
Lucy Monroe 
Arden ft Arden 
Que Haensfiben Ort 
Bert Hlrac«k 
(Phillips Mng) 
9-F-WEA* 
Walta Tlrna* 
Abe Lyman Oro 
Bernlce Claire 
Frank Munn 
(Dr. Lyons Tooth* 
paste) 
•-Sii-WEAF 
'Manhattan Merry- 

Go-RQUrid' 
Rodney McLennbh 
Rachel CaMay 
Men About Town 
Andy Sannella Ore 
•Blackett 
4tlQ>M.on to Frl- 
(Dr. LyonB Tooth- 
powder) 
WJZ 

'Baclt Stope Wife' 
Vivian Fr'dell 
Ken Griffin 
Henry Saxe 
Mary McCor 
James Goes 
•Blackett 

(Phillips Milk) 
4:30-Tu ft TliurB' 
W.IZ 

'How to Bo Charm- 
ing' 

Beatrice De Sylveia 
•Blackett. 

STCDEBAKER 
10 p.m.-Frl-WEAF 
'Studeb'k' r Chumps' 
Richard Himber Or. 
Lanny Robs . 
•Roche-Williams 

SUN OIL 
6:45-Dnlly Except . 

Sit-Su-W.JZ 
Lowell Thomas 
'Rooht»-WliJiHiYii 

SWIFT 
9:30 p.ni.-Mon 
WEAF 
'Studio Parly' 
Slgmund Kdintierg 
Lionel Barrymor.e 
Emmet t Casey , 
•J. W. Thompson 
TASTY EAST 
12-Su-tVJZ 
'Pageant of Youth 
•Clemenis 
' WANDER CO. 
(Ovaltlnei 
6:4G-Diiil,v-\V.IZ 
'Little Orphan AV 
Henrietta Tedro 
Jack Mather ' 
Art Van Slyke 
l>'orrcst Lew In 
Vic Smith 
Eugene McGlllen 
•Blackett 
•Cecil. W, ft ,C. 
WECO PRODUCTS 
10:30 p.m.- "at- 
WEAF 
'Dr. West's Celeb- 
rity Night' 
George Olaen 
T3thel Shutta 
♦J. W. Thompson 
WELCH 
(Grape Julre) 
'8 -F- W.IZ 
'Lady Counsellor' 
Irene Rich 
Ned Wever 
•Kastor 

WISCONSIN 
\ ALUMNI 
RESEARCH 
FOUNDATION 
4:15-Frl. ft Mon. 
WEAF 

'Phillip Lord Call 

ing You" 
Phillip Lord 
Seth Porker Qunrtel 
•Geyer, Cornell. N. 

WOODItUItY'S 
9:45-Su-W.IZ 

Paul Whltcmiin 
Kanoh Boys 
Wayne E VaiiUyne 
Roy Bal'gy 
Ramona 
King's Men 
Durelle 

Johnny Mouser 
Bob T>nurenre 
•Lennen & Mitchell, 
Inc. 




ACME PA1N1 
«:30-Ha>-lVAJIC 
Smiling McCpnnell 
•Hpnrl. H» ft McP 

AFFILIATED 

PRODUCTS 

(Louise Phllllppe 
Cosmetics) 
•JjSO-F-WAIIC 

'Paris Night Lire' 
Armlda 

Pierre Le Kreune 
•Blackett'S-H 
A ft P 
7:30-Tu-W-Th 
WABO 

Kate Smith's Coffee 

Time 
Ted Collins . 
Jack Millet's Ore 
•Parts ft Peart 

AMERICAN 
HOME PRODUCTS 

(Edna. Wallace 
Hopper Cosmetics) 
11:15 a.m.-M to F- 
WABO 

'Romance of Helen 

Trent' 
Virginia Clark 
Marie Nelson 
I3ugene - McGillen 
David Gotliard 
Hilda Graham 
Androy Meat- 
Mary Calvert 
Lawrence Salerno 
(KolynoB* 

WABC-ll:30 A.M. 
ftliin, to Frl. 

Just Plain Bill' 
Arthur Hdghes 
Ruth Russell 
James Melgban 
rurtls Arnail 
Geneva Harrison 
Ray Collins 

(Klssproof) 
(Outdoor G1rl) 
11:45 a,m.-Mon to 

Frl-WABC 

'Rich Man's 

Darling' . 
Peggy' AUenby 
Ed Jerome 
Ethel Remey 
Carl Sw^eneon 
Ona Munson 
Blanohe Sweet 
(Blsodol) . 
8:30-F-WABC 

"B'way Varieties* 
Oscar Shaw 
Carmela Fonselte 
Elizabeth Lennox 
Victor Arden'e Ore 
(Old English Floor 

Wnxv 
• 8 p.m.-Tu-WABC 
'La'/y Dan, the. 

Minstrel Man' 
>rvlng Kaufman 
•Blockett 

AMERICAN 
TOBACCO CO. 

(Lucky Strike Cige) 
10-Sft-WABC 

'Tour Hit Parade' 
Buddy ClaTk . 
Margaret McCrao 
Freddlo Rioh'B Ore 
♦Lord & Thomas 

ATLANTIC REF. 
7:80-8a-WAMC 

Atlantlo Family 

Tour* 
Prank Parker 
Bob' Hope 
Honey Chile 
Jack McBryde 
Rosemary -DeCamp 
Joe Grariby 
Red Nichols Ore 
•N. W. Ayer 

CAMPBELL 

(Soup* 

9- F-IVABQ 

•Hollywood Hotel' 
Dlok Powell 
Jean Dickenson 
'Dangofoua* ' 
Betto Davis 
Allan Jones 
Raymond Paige Ore 
t'Yances Langf«>rd 
Igor Gorln 

(Tomato Juice) 

8:30-W-WAnC 

Burns' ft Allen 
Milton Watson 
Ken Nlles 

Jacques .Renard's O 
•F. w! Armstrong 
CHRYSLER 
8-Th -W ABO 

'Chrysler Alrshow' 
.Alexander Gray 
Chas Hanson Towne 
M Warnow's Ore 
Chorus 

*Lee Anderson Adv. 

COLGATE-PALM- 
OLIVE- FEET 

(I'almollve Soap) 
H-Sn-WABC 

'Zlegreid Follies or 

the Air' 
, Fanrile Brlee 
Pattl. Chapln. 
Benny Fields 
Jack Arthur 
Al Goodman's Ore 

(Super Suds) 
11 a.m.-M. to F 

WABC 
The Goldbergs' 
Gertrude Berg 
James R. Waters 
Everett Sioane 
Hosalyn Sllber 
Rosemary DcCamp 
Richard Clark 
Clara -Langsner 
(Palmolive Shave) 

10- W.-WABC 
'Gang Busters' 
Phillips Lord 
Alice Relnhart 
.James VanDyk 
Howard Smith 
Matt Crowley 
•Benton ft Howies 

( Wonder Bread ) 

CONTINENTAL 
BAKING 
fi:4u Daily ex. Sa ft 
Su-WABC 

■Renfrew of the 

Mounted' 
Laurie York Ers- 

kine. Au. 
House Jameson 
Chester Stialton 
Joan Bak or 
Warren Bryan 
Hnnley StnlTord 
•B. R. I), ft O. 
CORN PROIU CTS 

I3:15-M-W-F-Su- 
IV ABC 
'Musical Hevpi'Ioa' 
Stu.-irt <'hiiif|)iU 
Oi'sun Wells 



Ken Wood's Ore 
>B. W. Hellwig. 

CREAM OF 
WHEAT 
6 M-W-F-WAUC 

'Buck Rogers* 
Matthew Crowley 
Adele Ronson 
Edgar. Bteh II 
Joe Graii by 
Walter Tetley 
E. R, Johnstone, Au 
•Thompson 

E. I. DU PONT DE 
NEMOUHH A CO. 
8- W W A l»C 

'Cavalcade nf Am. 
Arthur Pryor, Jr.. 

Dir. 

Kenneth tVehb. Au 
Harold l^tvey's" Or 
•B B D ft O 

FEL8 ft CO. 

(Fels NnptUn Soap) 
l!}:10-Tfl-Tliu- 
WAIIC 

'The Rhythm Boys' 
George Macdonald 
A I Dary 
lee Swltzler 
Ray Kuiz 

•Young & Rublcftm 
FORM tlil'I'OH 
0-Sh-WAUO 

'Ford Sunday Eve- 
ning Hour' 
Dusollha Giannini 
Detroit Sym Orch 
Victor Kolar 

0i30-Tii-WABO 

fred Waring 
Stella Friend 
Rosemary & PrlscU 

la Lane 
Poley McCllntocU 
Tom Waring 
BUI Marshall 
Trey Peters 
Stuart Churchill 
Johnny Davis' 
Tubby . Hahlnn 
Gene Conklln 
Charles- Newman 
Feme 

Chas. Cockerlll 
•N.' VJ£, Ayer 

GEN, HA KINO 

6:30-Sti-WAOC 
Julia Sanderson 
Frank Crumlt 
Carlyle Stevens 
Three Jesters 
Jack Sh Ilk ret Oro 
GULF 

7:30-Su-WABC 
Phil Baker 
Beetle and Bottle 
Agnes Monrhead' 
Maxlne Gray 
E Smalle's 7 Voices 
'Sklnnay' Biinis 
Bob Allen 
Hal Kemp's Ore 
•Toung ft Rublcam 

UKCKKR H-O 
(Force) 
• :1fi-M-\Vr£ 
WABC 
'Bobby Benson ft 
Sunny Jlni' 
Neill O'Malley 
Florence Halop 
Eddie Wragge 
DBtmar Popnen .. 
Lorraine Pankow 
Joe Wilton 
Peter Dixon 
Billy Halop 
John Battle 
John Shea 
•Erwln-Wasey 

KLEENEX 
12:30-M to F-WABC 
Story of Mary 

Marlln* 
Basil Lnughrane. 

Dir. 
Jane 

Au. 

.loane Blaine . 
Robt. E. Griffin 
Bob White 
Jesse Pugh . 
Carleton Brlckeri 
T^ctty Lw i Oerfloo. 
Jdck Daly 
Bob Flsl<e 
Mnrrnv Porbea 
Marjorle Hannan * 
Anne Davenhort 
Isabel Randolph 
Lucille HUstlog 
•Lord ft Thorns* 

G. KRUKGER 

(Beer ft Ale) 
7:15-Tu-Th-WABC 
'Kreuger Musical 

T6a.=)f 
S Sohermerhorn 
Jerry Cooper 
Ray Block's Ore 
•Blow 

LA l>V ICSTIIJTR 
10-M-WABC 

Wayne King Oro 
■Stnek-Goble 

liEHN ft FINK 

CPebeeo) •• 
7-Su-WABO 

Rddle Cantor 
Belle Baker 
Harry Einstein 
llnimy Wn.lllngton 
Betty Garfle 
Bobby Breen 
Burt Gordon 
LouIb Greas Ore 
•T.ennen ft Mitchell 

LEVER I1KOS. 

(Lux Soap) 
:1)-M-WABC 

•Radio Theatre' 

'The M-usic Master' 

Jean Hersholt 

(Rlnso & Lifebuoy) 

' 8:»0-Tii-WABC 

'Laiigh With Ken 
Murray' 

Ken Murray 

Evo Arden 

Sassafras 

Phil Uegan 

Russ Morgan's ore 

•Ruthrauff ft Ryan 
LIGGETT ft 
MYERS 

(Chesterfield Clgs) 

n-TV-WABC 

Lily Pons 

10-F-WAHC 

Kny Thompson mid 
Rhythm Slngoi-S' 

Ray J leather! on 

Andre Kostelnnelz 
Ore throughout 

•Newcll-Eiiiniel t 

IOIIAWK' CAKI'K'I 
MILLS 

1'2:I5 Daily Ex. Su- 
Sm-HAHO 

.5 Star Jones' 
Johnny Kane 
Elizabeth Day 
1)111 Johnstone 
I'hil Vnn '/,nnie 
Klorence Mnlone 
iiUdle Ma it 



Arlqtie Francis 
•HlHchett-B-tl. 

NATI0KAL ICE 
AD?„ INC. 
10-Tu-WABC 

'Parties at Plckfalr' 
Mary Pickford 
A I Lyons. Ore 
♦Donahue: ft Cos 

. pnii.co 
1:40 <Mily «x; Sm 

Su-WABC 
BoaUe Carter 
* Hut chins 

PLYMOUTH 
MOTOR 
• :3(J-TI|-WAHC 
"Gulliver, the 

Traveller' 
Bd Wynn 
John S. . Young 
John Mclntyre 
Lennle Hayton's Oi 
Lovely Girls 8 
King's Merry M'n 4 
•J. Stirling Gelehell 

B.. J. REYNOLDS 
TOIL CO. 

(Camel Cigarette* 1 

. 9-Tu-Th-WABC 

'Camel Coravnn' 
Walter O'Keefe 
Louis Sorln 
Alice Frost 
Kenny Shrgent 
Pee Wee Hunt 
Deane Janls 
Ted Huelng 
Glen Gray's Ore 
•WllUm C. Esty Co 
SOCONt VACUUM 
, 8-F-WAIIC 

"Flying Red' Horeo 

Tavorn' 
Walter Woolf Ing 
Bee Llllle 
4 Red Horsemen 
Tavern Blngtra. 
Lennle Haytbn Ore 
•J Stirling Getcf.eli 

STANDARD OIL 
OF N. ,W 
8-M-WAItU 

3uy Lombardo ft hu 
Royal Canadians 
•M^rschalk ,ft Prati 

STERLING PROD' 
. DUCTS 
(Phillips Dental 
Magnesia). 
A-SU-WAHO 
'Melodlana' 
Befnice Claire 
Ape Lyman 
. Oliver Smith 
♦Blackett 



•TEWART- 
W'ARNL'K 

< Alemlte) 
10-Tli-W.VlIt 
Lyebeih tsucbes 
Bob McCoy 
Art Thnrsen 
Horace HeUlt Ore 
Bernle. Mat tlson 
Campbell Slaters 
Radio Ramblers 
Jerry Browne 
Unaries Gomiman 
0>. 8. TOBACCO 
(DHr* Beot) 
8:30-M.WABC 
'Pipe Smoking Ti 
Pick ft Pat 
Landt 5 ft Whit« 
Bopny Kruger's Or 
•Arthur Kudner 
WARD BAKING 
6:15-Tu-Tli-Sa. 
WABC 
.'Ncwa of Youth' 
Laddie Hen man 
Jackie Kellt 
Ethel Ulume 
Alfred Corn 
Lester Jay.. 
Joyce Wulsh 
Hanley Stafford 
Hlman Brown, Plr, 
♦Fletcher & Bills 
WASEY 1'KOl) < "IS 
12-Daily Ex, Sn- 

0:tn-.Sii WABC 
'Voice Experience' 
M. Sayle Taylor' 
"tflrwln WnRey 
WILDKOOT CO. 
7'30-M-W.ABO 
Ted H using 
Charioteers 4 
•B. B. D. ft O. 

WM WltlGLEV 
I0:30-Dully Except 

Sut-Su-WAItC 
'March of Time* 
♦B B D A O 
ZQTOS 

(Maclil'neloss 
Pernianent Waves) 

0-Su-W'ABO 

'Hour, ft Charm' 
Phil Spilalny's All. 
Irl Er.s. 

Arlenc Francis, m.c, 
Maxlne 

3 Little Words 
Evelyn Kay ' 
Gypsy Cooper. 
Rochelle ft Lola 
Pot Harrington 
•Grey. Adv Agency' 




CROWN OVERALL 
7:45 p.m.-Thu- 
WOR 

•Pleasant Valley 

Frolic' 
Charles Seel 
Charles Wayne 
Devore Sis 
William Greene 
Claire Grenvlile 
Joe Lugar Ore ' 
•H. w, Kastor 
CRUSADERS 
Mon-8:15-WOR 
'The Crusadors' 
Fred O. Clark 
*Marscht»lk ft Prsli 
ltJ45-Mon. to Frl- 

WOR 
• laekett 

GORDON 
BAKERIES 
7:30-M-F.-W-WOR 
'Lone ' Ranger' 
•Sehl 

GRUEN 
7:45-Tu-8a-WOB 

'Time Turns Bock" 
De Garmb & Kllb'ne 

HEALTH 
PRODUCTS 
C p.in.-Sun-WOR 

•Amateur Night' 
Ray Perkins 
Arnold Johnson Or 
•Wm. Esty 

HOUSEHOLD 
FINANCE 
7 :SQ p.m.-Srtt, WOR 
'Sherlock Holmes' 
Richard Gordon 
Harold West 
•Frey 

M.U'Y 
0 a.m.-Thu-WOR 



'Morning Mot with,' 
Nellie Revell 
Hal Kemp 
-Jessica Dragohette 
Maxlne Grey 
Skinny Ennls. 
Bob Allen 
Nancy White 
♦Donahue ft Cos 
PURITY 
BAKERIES 
6tl5-M to F-WQR 
'Omar the MyBtle' 
M.H.H. Joachim Dir.. 
Ralph Schoolman 
Ethel Everett 
Ann Sedgewlck 
Jeff Sparks 
Edm'nd MacDnnal 
Arlene Jackson 
Eddie Vreoland 
Camille Joachim 
♦Hanff-Metzger 

SvMS Co. 
(SSS Tonic) 
8.30-F-\VOB 

.'The Music Box' 
Mary E. Wood 
Bailey Axton 
William Stoens'Ore 
•Johnson- Do Ills 

WASEY 

. (Zemo)- 

M to Thu-1115 Su* 
3- WOR 

'Lampiigliier' 
Jacob Tarsi) Ish 
•Erwln Wosey 

WANDER CO. 
(Ovnltlne) 

8-M to F-WOB 
■'Molly of Movies' 
Klrby Hawke 
Gene Byron 
Blackett-S.-H. 



Network Chart 



NBC NEW PROGRAMS 
Plymouth Motorsf ' Tiilliver the 
Traveler' (same show and cast as 
noAV on CBS), Tuesdays, 9:30 to 10 
p.m., starting May; 12; for 52 weeks, 
Basic Red; WLW, Cincinnati; 
WOOD, Grand iRapids; NW and SE 
hookups; WCSC, Charleston; 
"WFBC, Greenville; SW„ Pacific Red, 
Mountain Red, North Mountain, and 
KTAR, Phoenix. 

Plymouth Motors; 'Gulliver the 
Traveler' (same show and cast as 
previously aired via CBS), 9; 30 to 
10 p. m. EDST, Tuesdays, ■s.Uit'Ung 
May 12; 52 weeks/ Basic Red, 
WLW, Cincinnati; Pacific Red, ML 
Red, SC, SW, North ML, NW, SH'I, 
WOOD, Grand Rapids; WFKC, 
Greenville (S. C), an KTAR, 
Phoenix. 

NBC RENEWALS 

Bristol-Myers (Ipana and Sal 
Hepatica); 'Town Hall Toni ht,' 
starting July 1; for 53 weeks. 
Basic Red, "WLW, Cincinnati, NW. 
SE; SC and SW; rc-broadcast to 
Pacific Red, Mountain Red, and 
KGU, Honolulu. 

CBS RENEWALS 

National Association cf Ice In- 
dustries; 'Parties at Pickfuir/ .^«' u ' t " 
ing May 12; fov seven weeks. 



Xolc: Xcw prof/rariis or rrnc 



itwls 



for more than 13 weeks «r- ti-.-.trraUlf 
cancellable in cycles of 13 icc-iks o> 
30 days' noiicv. 



William Johnson new to announc- 
ing staff of .WNOX, Knoxville. 



yanrtftft Jjfffl jft 1936 



AO) 



VARiETf 



11 



INDICT 3 ON 




ANGLE 



Galveston; April 28. 
Charged with broadcasting from 
records made in the United States 
without a federal permit, Norman 
B&ker, E. K. Rood and Roy Rich.- 
ardaon, connected with Station 
XKNT of Nuevo Laredo, are under 
indictment by a federal grand Jury 
at Laredo, The men are alleged to 
jjaye a studio in Laredo where the 
records are made and then taken 
across the Rio Grande and broad- 
cast,' 

Development is another angle In 
the experiences of American-owned 
5 stations on the border, particularly 
those specializing in publicizing 
medical practitioners. Bond for each 
of the three was set at $5,"000. 



Scripps-Howard After 
WAN, Birmingham; News 
Rival Seeking WSGN 



Birmingham, April 28. 

Soripps-Howafd may invade Bit* 
mlngham, through WAPI. James 
• 0. ^anrahan, representing Scripps- 
Howard, has submitted a bid to the 
committee in charge of obtaining 
». n«w lease. 

Station lis owned by the state's, 
thr«e largest colleges, University 
of. Alabama^ Alabama College and.. 
Alabama Polytechnic Institute. It 
is being operated at the present 
time by Bascom Hopson, whose 
lease expires 4n July, 1937, 

It has been known for some time 
that Scripps-Haward would like to 
■get into Birmingham and more so 
after it was learned that the 'News' 
is: dickering for WSGN. Scrlpps- 
Howard here has tho 'Post.' WSGN 
has . only a. 100 watts and WAPI 
has' 5.000. 



John Royal's Pay Tilt 



John P. Royal's position as 
v.p. in charge of NBC pror 
grams was last week solidified 
with a boost in salary. 

Royal was also one of the 
higher execs whose compensa- 
tion hadn't been adjusted 
since the network put through 
its series of depression payroll 
cuts. 



Wheeler Quota Bill 
Through Senate Sans 
Debate; Okay Is Likely 

Washington, April 28. 

Wheeler bill abolishing the zone- 
quota system and repealing the 
Davis amendment went through the 
Senate, speedily last Friday (24)' 
Without opposition. 

Measure was passed by unanim- 
mous consent after Senator Burton 
K. Wheeler, chairman of Interstate 
Commerce Committee, explained the 
Federal Communications Commis- 
sion has • experienced trouble in 
carrying out the principle- of equal 
allocation of broadcasting facilities 
among the live zones. Wheeler 
pointed , out that under the Davis 
amendment, thickly-settled Eastern 
states get proportionately more 
broadcasting assignments than the 
Wide open spaces. Abolition of zone- 
quotas should benefit the West* h3 
noted. 

Except for Wheeler's explanation, 
there was no discussion, of the al- 
location principle. 

Final enactment this session de- 
pends on attitude of House leaders,, 
as no corresponding bill has been 
put on the calendar in the lower 
chamber. Since there is little op- 
position to the repealer, chances 
look good for passage before the 
session ends. 



Cornelia Anne Laru«, daughter of 
L, G, Larus, one of the owners of 
WRV A, Richmond, named queen of 
the Shenandoah Valley Apple Blos- 
som festival and will have her 
coronation aired over papa's sta- 
tion. 




, GETS LOCAL STATION RATES; 
STATION REPS FEAR 2-PRICE TREND 



Smaller Broadcasters Accept Transcriptions With- 
out Definite Retail Tie-Up— Up at Main Street 
Prices — Big Saving to Sponsor 



Ford's angling for local rates 
wherever possible for the new *V8 
Revue' wax job is causing some 
hard feelings between stations, and 
resurrecting the bid bogey of when 
to charge . local and when national 
rates. Campaign hits 330 stations. 
Where stations have dual spot rates 
the local fee is generally asked for. 
Not known in how many places 
broadcasters agreed to bill at the 
cheaper rate, but N;> W. Ayer 
(which, with McCann-Ericlcson, is 
In charge) says that the number, was 
'considerable.' 

Typical of the feelings stirred up 
by this maneuver is the advice sent 
by the Montana Association of 
Broadcasters . to all its members 
and to Ford. Letter, dated April 1^ 
states in part: 

,'Ford has a series of 39 electri- 
cally transcribed programs on the 
air, advertising new and used cars 
for sale at ALL Ford dealers. Ford 
has the local dealer approach the 
station? saying that the program is 
a local presentation. Following this 
they insist that the announcement 
preceding and following the tran- 
scription must not be for any one 
Ford dealer, but must be 'See your 
local Ford dealer* or 'See your local 
Ford dealer in (name of your local 
county).' Throughout the program 
listeners are invited to "Visit your 
local Ford dealer'~*At your local 
Ford dealer.' 

'For this reason the Ford elec- 
trically transcribed programs should 
not be accepted at a local rate and 
if they are .it would, appear that 
your Chevrolet contracts and all 
others oh the AAA form would be 
up for a change and rebate. If such 
a program is accepted at a regional- 



rate it would then appear that, a 
station accepting this program 
under the rate would have no justi- 
fication to charge anyone else a 
national rate.' 

Similar tendency by national ad- 
vertisers to get money-saving prices 
has been noted by reps and tran- 
scription houses. a Reps resultantly 
fear it will grow to. the extent that 
they and their stations .will lose big 
money, and that agency antagonism 
will be Incurred. Trade, however, 
is at loss to enforce a solution, and 
points -Cut that the newspapers 
never got very far with remedies, 
although they've had the matter on 
their hands for over a decade. 
40 90% Spread! 

How big a rate spread now exists, 
or how many stations have dual 
rates, has never been tabulated. 
Roche, Williams & Cunnyngham, 
however, discovered last year that 
stations in three Midwest states had 
rate spreads of between 40% a,nd 
90%. Reps now state that spreads 
of 50% are common among 'second- 
class stations, while some get to 
110%. Local campaigns by national 
advertisers thus can yield savings 
from 30% to 50% over what the 
straight national rate would have 
cost. 

Feeling is that this rate struc- 
ture is part of a generally unsettled 
scheme of things in local radio, and 
the smaller fellows are chiefly re- 
sponsible, Bigger stations— where 
a rate spread between national and 
local would be most logical in view 
Of 'waste' coverage for the local ad- 
vertiser—frequently have only a 
single rate. Among these are all of 
CBS's, owned and operated stations 
(except. WKRC, Cincinnati), all 



Hearst stations, and all NBC owned 
and operated outlets. Some small 
stations, on the other hand, have as 
many as three rates, and one until 
recently operated on five. 

Precedent of having two rates 
instead of the singleton is viewed <Ls 
especially dangerous because once 
the cheaper rate has been dangled 
a return to the slngleNfate standard 
is next to impossible. . Too many 
sponsor and dealer kicks result, to 
judge by the newspapers' expe- 
rience. 



Indianapolis, April 28. 
Policy on rate matters how being 
put into effect by WIRE Involves a 
gradual raising of the local rate 
until it is within 16% of the national 
figure. 

Attitude of D. E. (Plug) Kendrick 
is that a 15% spread is logical in 
view of agewcy commission. WIRE'S 
coverage is described as 95% urban. 



WCKY MOVES INTO 
CINCINNATI HOTEL 



Cincinnati, April 28. 

WCKY todky (Tuesday) , opens a 
downtown broadcasting, suite in the 
Netherlands Plaza, Cincinnati's 
biggest hotels Permanent lines and 
a regular schedule of remote, pro- 
grams are part of the downtown 
expansion. 

WCKY is the L. B. Wilson sta- 
tion which a fortnight ago applied 
to the Federal Communications 
Commission for 60,000 watts. Neth- 
erlands Plaza studio is the latest of 
a series of moves, along showman- 
ship lines made during- the past 
year' in a systematic campaign of 
expansion. Station is now using on* 
of the largest vertical radiators In 
broadcasting. 



Edward Kruji promoted to night 
supervisor, at WCAU, PhiUy. 



Study NUMBER TWO 

of WLW's Effective Sales Area 
cannot be released generally 

The reasons for this censorship are 
obvious to those few advertising 
men who have seen it 



THE CROSLEY RADIO CORPORATION 



CINCINNATI 



42 



Variety. 



RADIO 



Wednesday, April 29, 1936 



New Business 



BOSTON 

Brewer <£ Co,, Worcester (Sun- 
Glow Tablets) i'O 16-rnlr.uto pro- 
granis, once weekly, starting May 1 
and ending 1 September 11. program 
listing: 'Brewer's. Radio ' Nature 
News.'. Through .DeForest Merchan- 
dising Bureau. Springfield. WNAC. 

Sterling Shoe Company, Boston 
(Confoimor Shoes), 3fi4 temperature 
reports, daily including Sundays. 
Direct. WNAC. 

Boston Food Products Company, 
Boston (Prudence Corn Beef Hash), 
273 announcements (renewal) daily 
including Sundays, starting' U •-»:'2' 
and ending Jan. 29, 1937. *rh 
Ferry Hanley Advertising. 
WNAC. 

Boston Fur Club, Boston (fur 
storage), 20 five-minute programs, 
three times weekly, starting April 
20 and ending June 3, programs list- 
ing "Boston Fur Club." Through L>. 
B. Hawes. Boston. WNAC. 

Berwick Cake Company, Boston 
(Berwick Cakes), 49 15-*ninute pro- 
grams four times weekly ending 
July 131 program listing: 'Berwick 
Cake Musical Clock.' Through I* B. 
Hawes, Boston. WNAC. 

United Drug Company, Boston, 
(One-Cent Sale) five 16-minute pro- 
grartisy electrically, transcribed, start- 
ing May 12 and' ending May 16. 



Wnney, N. , Y. 



'New King of Syncopation" 




UIARI'EM EXPRESS) 




AND HIS ORCHESTRA 

Louisiana State University 

MAT 1 ' 

-Dtrectloa: RABOtD F: OXI.inr . 
IT E.: 4»»li St. New York City 



Through Street 
WNAC. 

Chevrolet Motor Company, local 
Boston dealers, 39 15-minute elec- 
ti'Ical transcriptions, three times 
Weekly,' ending July 18, 'Chevrolet 
Musical Moments.' Through Camp-:, 
bell Ewald. Detroit. WNAC. 

Robert D. Robinson, Chemist, Bos- 
ton ('Robinson Stomach Comfort), 26 
time signals, six times weekly, end- 
ing May 19. Through C. Brewer 
Smith, Boston. WAAB. 

AdeUe's Dress Shop, Boston, 30 
word cut-ins, Sundays,- ending May 
24. Through David Malklel, BosWh. 
WAAB. ' "' 

F. B. Washburn Company, Erdck- 
ton (Walico Cocoa.nut Candy Bar), 
four 60-mlnute programs, price 
weekly, ending May 16, program list r 
ing: 'Eddie Casper's Stardom Ex- 
press.' Through Broadcast Adver- 
tising, Inc., Boston. WAAB. 

Hir-son <£• Bloom (interior decor- 
ators), 8 Weeks, announcements, 
daily. Placed .through S, Alfred 
Wasser. WMEX. 

Morton's Fashion Shop, 16-minute 
style programs with Marie Mason ; 
4 'weekly on r Monday, Wednesday, 
Friday and Sunday. Placed through 
S. Alfred Wasser.. WMEX. 

University Motors, 52 weeks, an- 
nouncements. Placed through Fred 
Randy. WMEX. 

Boylston Piano Company, an- 
nouncements. Placed through. WnV 
Ham E. Torrey. WMEX., 

Crescent Motors (Revere), 13 
weeks, announcements, daily. Placed 
through S. Alfred Wasser. WMEX. 

William N. Willis Company (Re- 
vere); (awnings, tents), 8 weeks, an- 
nouncements, daily. Placed- through 
S. Alfred Wasser. WMEX. 

R\ H. White (department store), 
announcements. Through Chambers 
& Wlswell, Boston. WMEX. 





"PERFORMANCE 
i'fiY CHRYSLER" 

A CBS Super Air Show 
•EVERY THURSDAY 
AX 8 ;P. M„ DST— COAST-TO-COAST 
P«.V M|t„ CB8 ARTISTS BUREAU 



BENAY 



I 




TUESDAY— WEDNESDAY 
WABC and Entire Columbia Network 



,. Exclusive Management 
CBS ARTISTS BUREAU 
Personal Management 
JULES ALBERT! 




And Hi* ORCHESTRA- 
FRENCH CASINO,' NEW YORK 

', BROADCASTING^ 
Mon.,,11-11;30 P.M., WABC-CBS 

COAST-TO-COAST 
Fri., tl;30-12 P.M., WOR-Muiuai 
Per. Mgt., M.C.A. 



DON NORMAN 

Chicago's Leading 

NEWSCASTER 

Willi il-O-Matic (35th wk.) 

Tel. WHITEHALL 4450. CHICAGO 



CHICAGO 

Crazy Water Crystal Co., Chicago* 
156 -60-word daytime- announcements. 
Rogers &"" Smith agency, Chicago. 
WLS. 

. Zenith. Radio, Chicago, 7i pne-mln- 
ute- daytime discs, Kastor agency, 
Chicago. WlyS; 

" Bayer* Semesan Co., Wilmington, 
Bel., 12- one-minute daytime, an- 
nouncements. Thompson- Kock : Co., 
qihcin'nativ WLS. 

. Itasca Weavers' Guild, Pallas; 
two-minute daytime announcements. 
Rogers &. Smith agency, DallaB. 
WLS. 

Murine Go.j Chicago, 234 20-word 
announcements, daytime. Neisser- 
Meyerhof agency, Chicago.. WLS. 

Servel Co.,. Chicago, 26 15-niinute 
discs. Batten, Barton, D. & O., New 
York. WLS. 

Ford Motor Co., Chicago* 26 15- 
minute evening programs. McCann- 
Erlckson agency, Chicago. WLS.' 

McKesson & ; Bobbins, Bridgeport, 
Corin., 26 one-m'nute daytime discs. 
Kastor agency, Chicago. WLS.. 

Consolidated Drug Trade Products', 
Chicago; 160 15-minute daytime 
programs: Benson & Ball agsncy, 
Chicago. WLS. 

Eleanor Martin Co., Chicago, six 
two-minute daytime, announcements 
.weekly, t.f. Morenus agency, Chi- 
cago. WLS. 



grams starring Rubinofl A renewal. 
Campbell-Ewald, Inc. WCKY. 

Hotel Victoria, N. 7., 26 one-min- 
ute electrically transcribed. Alfred 
Rooney, N. Y. WCKY. 

Fame Laundry, 62 flve-minute 
electrically transcribed. WCKY. 

Sherman Furniture Co., 100 spot 
announcements, 100 words. WKRC. 

Oneida, Ltd., Oneida, N. Y.,- silver- 
ware, 36 100-word, announcements on 
woman's hour. Geyer-Corhell, New- 
ell, N. Y. WKRC. 

Ford Motor Co., Detroit 26 quar- 
ter hour, electrically transcribed, 
'V- 8 Review' night programs. Mc- 
Canri-Erickson, N. Y. WKRC. 

Reddi-Made Apple Co., local, canned 
apples. 26 flve-minute morning per? 
iods; featuring - Ruth Lyons in recipes 
on use of -apples.- WKRC. 

Cincinnati d Suburban Telephone 
Co., 25-word time signal, once night- 
ly for 13 weeks. Japp-Orr, local. 
WKRC. 

Saeger-Winstel Co., local, eight 15- 
minute electrically transcribed 'Paint 
Parade' programs, for Drpont Co. 
WKRC. 

Great Atlantic & Pacific Tea Co.. 
13 25-word time announcements, fol- 
lowing CBS program on Thursday 
night. WKRC. 

French Lick Springs Hotel Co., 13 
one-minute spot announcements. 
WCKY. ' 

Dietrich Fur Co., local, 13 one- 
minute spot announcements. WCKY. 

Kline's Department Store, local, 18 
spot announcements. WCKY. 

Nunner & Ashton Furniture Co., 
local, 300 spot announcements. 
WCKY. 

Mayor Jewelry. Co., local, sports 
review for quarter hour daily, -just 
before broadcast of Red's ball games. 
WSAI. 

Cliffsidi Brewing Co., local, spon- 
soring iS^mlhute sports resume dally 
at 5 : 46 p. m. by Red Barber. " Barber 
is baseball announcer for the staWon. 
Keelor & Stites Agency. WSAI. 

Queen Optical Cq., local, 15 min- 
utes, Tuesday, Thursday, and. Sun- 
day, at 1 p.' m., by Tom Slater as 
'Flash Reporter' - on news chatter. 
Slater. Is an announcer on the station. 
WSAI. 



DETROIT 

■ Webster Cig***, l&yminute baaeball 
resume; daily <or 22. weeks,'- Through 
N/ W. Ayer. WWJ.. ' 

iPord Motor, 15-minute, recordings, 
three times weekly, indefinite. 
WWJ. 

Michigan Chandelier Co., 15 mm* 
utes, thr ee tim es weekly, Ave months. 
Direct. WWJ. 

. Mrs. Wagner Pies, 16-jninute discs, 
tw'ce weekly, indefinite. Birect. 
WXYZ fcnd WWJ. 

[White Star' Refining, daily baseball 
broadcasts for season. Birect. WWJ 
and WXYZ net. 



LOS ANGELES 

Chocolate Products Co., three 16- 
minute transcriptions weekly for five 
months. Placed through J. L. Sug- 
den Adv. KNX 

Chevrolet, three 15-minute tran- 
scriptions weekly for three months. 
Placed through" CampbelUEwald Adv. 
KNX, 

Chemical Products. Inc., six 15- 
minute talks weekly for two months. 
Placed direct. KNX. 
\ Boxoer Seal Co.> three time signals 
daily for one year. Placed through 
Jefferson Kaye Wood Adv. KNX. 

Carihay Circle Theatre, time sig- 
nals dally for one week. Placed 
through Hillman-Shane Adv. KNX. 

Ward Refrigerator, five participa- 
tions weekly in Housewives' Pro- 
. tective League. Placed through Lo- 
gan &.;Stebbins:Adv; KNX. 
-i ; Ford Dealer's, one. 16-minute tran-. 
scri^tkHn :,: weekly-fot;. threeV months; 
Placed- , through v McCann^Erieksonv 

■fiKf.vKNX. : ' .* ' ' ", 

... Carter*^ .Liver:- Bins,- one^-iBinHte 
transcriptions three ' tiroes weekry-fafr 
one year, Placed through' Spot 
Broadcast ng, Inc. KNX. 

Miller and Miller (shoe dealer), 
five participations weekly in House- 
Ay ives' Protective League for "our 
weeks. Placed direct. KNX. 



CINCINNATI 

Zenith Radio, 36 one-minute elec- 
trically transcribed announcements, 
starting August 9. H. W. Kastor, 
Chicago. WCKY. 

Estate Store Co., Hamilton, Q.. 26 
one-minute electrically transcribed. 
Ralph H. Jones. WCKY. 

Chevrolet Motor Co., 39 quarter- 
hour electrically transcribed pro- 



DEANE JANIS 



"CAMEL CARAVAN 

EVERY TUESDAY-THURSDAY, ^-9:30 P.M.. DST 
. (WESTQOAST, 8:30-8 P.M., PST) 

WABC— ^C*B. S. IVrHonaT SIkU NKIvSON HES»" 



MILWAUKEE 

Barnsdall Refining, 26 quarter* 
hour 'Colonel Courtesy*, shows, night 
time. Through Co-operative Adver- 
tising, Tulsa. WlSN. 

.Ford Motor, three 16-minute 'Ford 
y .8 Revue* discs per week, for 13 
Weeks.. Through N. W. Ayer. 
WISN. 

Chevrolet, three 15-minute discs 
per week for 13 weeks. Through 
Campbeli-Ewald. WISN. 

jR. G, Dun cigars, 91 ,60-word an- 
nouncements. Through Simons- 
Michelson, .Betrpit. WISN. 

Janesville Zone Chevrolet Dealers' 
Club, 26 announcements. Birect. 
WlSN. 

Jaeger Motor Cars, seyen 15-m:n- 
ute disc shows. Birect. WISN. 

. Wa/dhama Oil, broadcasts of Brew- 
ers! baseball games throughout the 
season.. Through Scott-^Telander, 
Milwaukee. WISN. 



8T. LOUIS 

Laclede Gas «£• Light Co., St. Louis. 
'Mystery Chef.' 15-minute transcrip- 
tions, twice weekly, 26 weeks, start- 
ed April 8. Placed direct. KSB. 

Rytfn Hampton Tobacco Co.; 'Bally 
Bouble Sports' resume;- ftve ■ minutes 
daily. Through Gardner Agency. 
KSB. 

Ford Motor. Co., 'Today's . Sports 
with -. Stockton and Conzelman,' 15- 
miiiute sports program daily for 26 
weeks. Through McGann Erickson 
Agency., KSB.. • . 
: ~~'Mtdtaitf£-. ■■•'■B&lseri6s;\ 'Toastmaatei:. 
i9p^eisfiMe£t: v aft : tb&> -Atof* -10-minnter' 
transcribe* - programs; : three 'tlmes- 
•wjeekly.' . Ttoiwigh-- Staaeffer^BrennHin. 
Agency.' KSDF 

Water Tower Radio Service. 60- 
minute transcriptions. Placed direct. 
KSB. ; ., 

Mutual Benefit Life Insurance Co., 
'Listening Post,' five-minute tran-. 
scriptidns, weekly. Through Harry 
Goodman lAgency. KSB. 

Lammer\ Furniture Co., 50-word 
and one-minute dramatized an- 
nouncements, daily. Through Wilr 
liam J. Miller Agency. KSB. 

Oneida, Ltd:, lOQrWord announce- 
ments, Monday through Saturday. 
Through Geyer-Cornell Agency. KSB. 

Uncle Sam Breakfast Food Co., 
'Okay Flakes,' 100-word announce- 
ments, daily, Monday through Fri- 
day. Through Bozell & Jacobs, Inc. 
Agency. KSB. 

Lever Brothers ('Spry'), 30-word 
announcements. Through Ruthrauff 
& Ryan, Agency. KSB. 

Bulova Watch -Co., 30-word time 
signals,' daily. Through Biow Agency. 
KSB, 



Bob Anderson and Jack Malerlch 
a new two-piano team oyer WCCO, 
Minneapolis. 



RADIO SHOWMANSHIP 

Stunts, Novelties, Tie-Ups 



M-G-M and. Agency in Tie-Up 

Chicago. 

Blackett-Sample-Hummert agency 
and Metro-Goldwyn-Mayer studios 
have worked out an exploitation, tie- 
up 1 with the Ovaltlhe 'MOjly of the 
Movies' show on Mutual^ 

Contest winners,, of which- there 
will be five, Will get trips to Holly-, 
wood and a trip through the M^G-M 
lot. 



T-Men 

Longview, Tex. 

New wrinkle in the 'traffic' safety' 
type of stunting, evolved by KFRQ 
Which is allying itself with a group 
called 'T-Men' (traffic meh). Latter 
is an organization of secret mem- 
bership which reports traffic viola- 
tions to the cops when observed. 

Additionally the vigilantes have 
prepared a pledge card stating cer- 
tain safety principles. Windshield 
stickers for those signing the 
pledges are being distributed by 
KFRO in connection with . a. series 
of programs promoting safety. 

Smoke Abatement Campaign 

St. Louis. 
Smoke nuisance has been an un- 
solved problem ,of many years 
standing in St; Louis. Smoke In- 
spectors and xiity ordinances ■ have 
come and gone and still, the 
nuisance remains.' Recently St. 
Louis Medical Society asserted gen- 
eral health of natives here was en- 
dangered .'by continued presence of 
smoke. This gave . Harry .W. Flan- 
nery, hews spieler oh KMOX. St. 
Louis CBS outlet, an opportunity to 
join movement and it has been go- 
ing big' for several weeks. Armed 
with statistics showing that Miss- 
ouri's metropolis has twenty times 
as much smoke as New York City 
and. even more than Pittsburgh, and 
backed with data local medicos 
have assembled on : effect of smoke 
on' health . Flannery , has attracted 
considerable ■ attention to his cam- 
paign. 

. Station getting good reports from 
coal associations, hotels, engineers, 
business concerns and individuals 
have expressed themselves in favor 
of Flannery's campaign. But the 
smoke still is there. 



Local. Show's Own Thertier 

Boston. 

Carleton Bates, Hub composer; 
cleffed a special ditty tagged Hearts 
Adrift, waxed with Billy Payne, 
nitery tenor,, doing, the -vocals. 
Theme is. used oh. Hearts Adrift 
shqw over WCOP, Copley Plaza, 
Boston! "sponsored by the Hearts 
Adrift Chocolate Company (Edgar 
P. Lewis, Candy Co., Inc.,. 'Viva' 
candy), Maiden, Mass. 

A Copy of the number will be 
mailed anyone who writes in.' 



Ballyhoo Sandwiches and Pills 

Norfolk, Va. 
People's Service Brug Stores, 
opening a remodeled store in Nor- 
folk, bought a half -hour evening 
time on WTAR, installed. a remote 
line for the occasio.i and staged a 
celebration which Included a variety 
of entertainment, mostly by em- 
ployees. Traftpn Robertson, WTAR 
announcer, was m.c. Stunt created 
quite a bit of local attention, al- 
though it isn't new to Tidewater.- 
People's Brug Stores have had an 
hour a morning on station for al- 
most two years, also conducted by 
Robertson. 



ics Before Breakfast 

Washington. 
Widely accepted notion that pre- 
breakfast programs must be con- 
fined to light dance ditties' is being 
dlsproven by success of Today's 
Prelude, started several weeks ago 
as an experiment by WMAL. New. 
record show, which is copy of sta- 
tion's • Slumber • HoUr, is Strictly 
classical. Idea was launched by ' Jim 
McGrath, local NBC announcer,- and 
was*., scheduled.- this :week -as> "per,- 
jn&nentf features running, from . 7 ; 15V. 
to &;16 a.m..dailyv- , ' . u 

r "WMAL' also, becomea.- only.-: local, 
station, to • remain- cwt air after mid^ 
night this week with. Milkman's 
matinee, continuous, ^program of 
recorded dance music from mid- 
night to 2 a.m. 



WOAI's Drug Trade Tie- In 

San Antonio. 
Spot announcements, newspaper 
space and window and counter dis- 
plays will be tied together week of 
May 4 in campaign local drug store 
chain in promoting with oo- opera- 
tion of WOAI. -Idea is to plug all 
drug items carried ori WOAI spots.' 
Items will be featured in window 
and counter displays in stores; 
Windows will feature miniature an- 
tennae from which will be strung 



special signs announcing radio 
week. Sponsors have been generous 
in supplying samples, cards, nosters 
and pix of radio, artists. Artists 
and products due for special atten- 
tion in newspaper space. 

Stunt is separate and apart from 
station's special monthly service to 
drug trade. Consists of supplying 
to all druggists In station's terri- 
tory a complete listing dV programs 
sponsored by manufacturing drug- 
gists. Station also supplies info 
concerning contests, special promo- 
tional ideas and other info that 
might be of value to retailers. Same 
service supplied to sponsors of other 
than drug programs, when re- 
quested. 



Texas Centennial 

Betroit. 

In co-operation with Betroit 
Chamber of Commerce, WJR is 
airing a special 'Texas Ranger Jam- 
boree' from, in front of Book- 
Cadillac Hotel at 10:30 p. m. this 
Saturday (2). 

Will, feature the touring 40-plece 
band of Texas Rangers, boosting the 
Texas Centennial, and talks by Gov. 
James V. Allred, of Texas, and Gov. 
Frank Fitzgerald, of Michigan. 

Half -hour bi-oadcast will be handled 
by John Eccles. 

Herbert Petty Jjssumes his post 
at WHN,. New York on Friday (l). 



W A L T E R 

TETLEY 

BroRdoaNttng with 
»ElvEN RAVES 
"XHE SHOW BOAT" 
PR ED AM EN 
"BUCK ROGERS" 
"BOBBY BENSON*' 
PAI.MOI.IVE 
CUT LOMBARDO - 
AMERICAN SCHOOL OF THE AM 
CBS— NBC 



J 



POMPEIAN 
CREAM 

12:15 P.M. 
Tues. & Thuri, 




KRUEGER 

BEER . 

7:15 P.M. 
Tuts. & Thurs. 




Mgt. CBS Arti ureau 




BARRIE 

PARAMOUNT, NEW l'ORK 
(Two Weeks) 



Sole Direction, HERMAN BERNIE, 
1610 Broadway, New York 



HARRY MOSS 

CJrclfr 6.J3$5. ■ 1619, Bway,, NfW -Ycrh/ N, Y 

B«eently rtiead CBS ^One-Night Boek- 

Uws.-'. 1 ' i 

' J Presents 

^ LORBirrA LEE Md - 

^ JOE HAYME8 ORCHBSTRA 

On Limited Dauce Tour 
it JOHNNY HAMP and ORCHESTRA 
Now afr Hotel Peabody, Memphis, on 
Limited Tour Starting May 18 



FREDDY MACK 

Conductor and M.C. 

ROXY THEATRE 

"YOUNG IDEAS" 



EDDIE DOWLING'S 

"ELGIN REVUE" 

With RAY DO OLE Y 

Tuei. 10:00 to 10:30 P.M.> DST. NBC, Chicago 




ay, April 29, 1936 



RADIO 



VARIETY 



43 



Strength on Coast, Strike Hinted 



Ii03 Angeles, April 28. 
cinellng out the Don Lee stations, 
Jjo3 Angeles, and KGB, San 
n£ro tot a test <jf strength, Amerl- 
"anBadio. Telegraphists Association 
demand a showdown on mini- 
t wage scale and working con- 
Sh^s as drawn up by ARTA local. 
SZ, lie spots are manned by 17 
tediflicians. all members of the 
oixtni?atIoh. 

ARTA setup asks $150 monthly 
minimum wage and 40 -hour week. 
a" ft Hazel, national delegate here, 
gatd'that some o£ smaller stations 
here are working men 51 to 70 hours 
weekly on broken stretches with an 
average wage of less than $100 
monthly. 

' HazeL said that only stations 
locally approximating wage scale 
demanded by ARTA are KPI, KNX 
and KFWB. Indicated that if or- 
ganization is successful ih putting 
jn effect scale and working condi- 
tions at KttJ arid KGB, "fight will be 
tarried further, 

Notice has been served on- Owens 
Dresden, manager of KHJ, for 
.meeting to negotiate new schedule 
but station has ignored 'overture'. 
Hazel said that he will appeal to 
National- Labor Board and . failing 
there Would take stern measures' to 
enforced their demands, intimating 
that a^wa'lkout' may be called ' rind 
picket ijine.. established. 

Hazel pointed out that' ■ : Sgitw6r]ks' 
are paying . technicians 'ardttpd $200 
a '.moiifii 'aJjd Los Angeles Sconditton 
is worje inj the - country. y He 
blared Ihat iertain stations l^ere are 
paying]; as low as $80' a month to 

seasoned technicians. 

■'f . • 

Ray Adkins promoted from con- 
trol operator to continuity writer at 
WNOX> Knoxville. 




Okay, NBC-CBS 



Iowa Net 




Th* Drake Relays, one of 

Am.a.r.i.ca/6 grwfce t s,t..tr.ac.k_ 
events, Is coming to you from 
Des Moines. True to form;.' 
Iowa Network stations, are 
making, the feeds! For. coy- / 
erage of special events both. 
NBC and Columbia know they 
ean. depend on announcers 
and -engineers of The Des . ; . 
MolnCs- Register and Tribune ■: 
radio stations. ; I - 

IOWA NETWORK 

KS0. NBC Blue, Des Moines. ' 
ii..;, KBNT ' CBS Bas 'e» Moines 
WMT, NBC Blue, Cedar Raj)ids>Waterloo 

Repittentatlns: John Blair & Co. 




WJJD to Joe Weed 



WJJD, Chicago indie, has given 
its national representation to Jos. 
J. Weed as of May 1. Makes Weed's 
fifth station since breaking away 
from the employ of the New Eng- 
land Network to set up shop of his 
own (his other four stations are all 
NEN members). 

Chicago 2.0,000-watter until re- 
cently was sold by Free & Sleinin- 
ger. Weed is now out in Chicago 
arranging with .his partner-brother 
Neil Weed for facilities in the 
Windy City. 



Procter & Gamble Adds 
4 NBC Blue Stations 
To Regular Red Loop 

. Cincinnati, April 28. 
In order to pump additional watt- 
age into the New York state terri- 
tory which has been particularly 
weak Procter & Gamble here has 
worked out deal with the National 
: Broadcasting Co. in -which NBC will 
deliver three key stations in New 
York arid one Chicago to hook on 
to the regular NBC red chain for 
Oxydpl's 'Ma Pel-kins' ■■ program. 
; NB!c is agreeing to deliver WJZ, 
New .: - York; WSYR, Syracuse; 
WHAM, Rochester,. . arid WENR in 
Chicago. This will- give, 6xydol two 
ojutlets iri'New York City (WJZ and 
WEAP) arid two outlets in Chicago 
(WENR arid WMAQ). This addi- 
tional ac hook-up for P. & G. is 
slated to go into effect on July .1. 

Besides splitting its web to ac- 
commodate the p. & G. demands in 
this case, NBC Is also working out 
a pla*n in which this additional four 
station contract will count along 
with the rest of the P. & G. accounts 
on N&C in a combination ^rate, in- 
stead! of charging a spot rate for 
thes^ stations. 

.. Procter &> Gamble last week with 
■'LenoJt Lohr,«Roy Wltmer and Nlles 
Trariimel worked out the deal. P. 
& G. told the NBC officials that it 
needed/this extra coverage, and that 
if NBC couldn't deliver these sta- 
tions, that the soap firm would be 
forced to go on at least WHAM and 
WSYR on spot platters. 



Chicago, April 28; 

With a network of its own on 
which to build up new talent, local 
NBC last week stepped out and sig- 
natured Vivian della Chiesa, a 
former amateur built up on Colum- 
bia by a WBBM talent contest. 

Deal ,was arranged by Neil . Conk- 
ilri, formerly with the Columbia Ar- 
tists Bureau here, and now Miss 
Chiesa's personal rep, Columbia had 
a five-year deal under an annual 
option setup with Miss Chiesa but 
last Tveek failed to take up the op- 
tion, which gave Conklin and Miss 
Chiesa the opportunity to step out 
and tie up with the NBC Artists 
Service. 

Deal, has caused plenty of irrita-r 
tlon both within the Columbia ranks 
and between CBS and NBC. Miss 
Chiesa had been on Columbia more 
than a year, having* gotten a terrific 
-amount of plugging as the win- 
ner of the first CBS-WBBM talent 
search campaign. 



Illinois Meat on WXYZ 

]' Detroit, April 28. 

Aljan Campbell, commercial man- 
ager of WXYZ, back from Chicago 
With a five-a-week order from 
Illinois Meat company for its Broad- 
cast hash which is regularly plugged 
over Columbia by the Fannie and 
Eddie Cayanaugh Club. 

Spot show will be Dr. Harad, who 
will answer your problems and give 
the*: listeners advice on: personal 
puzzlers. Starts May 12. 



NBC GRABS SINGER 
'DISCOVERED' BY CBS 



NBC Offers Split Network for Turf 
Classic; Vetoes McCarthy on MBS 



WNOX's Staff Orchestra 



Knoxville, April 28. 

Ten-piece staff orchestra being 
organized at WNOX, under baton 
of Herman Wilhlte, former ar- 
ranger for Paul Specht and several 
top radio outfits. Swing music to 
be a specialty. 

Orchestra will be heard in air de- 
but on opening of station's new 
five-story radio city first, of the 
month. 



\-Hibbard Ayer Reps WSOC 

WSOC, Charlotte; N.; C, is ap- 
pointing Hibbard' Ayer station rep 
for the eastern area" as of May 1. 
Has heretofore listed Norman Craig 
foi ; this chore. 

Station operates on 250: and, 100- 
watts, and Is an NBC affiliate, A. T. 
Sears & Son continue to: be Mid- 
.west rep, working out of Chicago. 



Johnny O'Hara doing baseball 
broadcasts for the Insull web. 



YOUR OLD FRiENDS ARE BACK 

THE ON El US' 

By JANE WEST 

now radio's most popular 
family brings you more 
[aughter "[ears ano Heart-throbs 

Presented by Ivory Soap ■ 99 "/ ioo °/ o pure 



3:45-4:00 fVM. DST, WEAF 

NBC NETWORK— COAST-TO-COAST 



LISTEN 

IN • • ftf«y Mon. e Tnt. t Wed, Tfiur*., Frl. 
MGT. ED WOLF— RKO BLDC, NEW YORK CITY 
DIR. BLACKMAN ADVERTISING/ INC. 



BOSWELL SIS. IN 





New Orleans, April 28. 

Hearing of ' the. suit for $7,000 
brought against the Bosweil Sisters 
by Joseph J. Davilla, New Orleans 
songwriter and agent, ' alleging 
breach of contract dating back to 
the pioneer days of talking pictures, 
was adjourned at 2:30 p.m. Friday 
(24), to' an indefinite day in May. 

Hugh M. Wilkinson, attorney for 
the singing sisters contended that 
it was a 'belated afterthought* of 
Davilla to Institute suit against the 
Boswells. 

Davilla claim's that the sisters 
were not widely known until the 
motion picture he sponsored of 
them in 1926 at which :tlme they 
made 23 appearances In connection 
with the showing of the film In 
neighborhood theatres. The suit is 
based on the contention or Davilla. 
that the sisters entered into an oral 
contract to accompany the film for 
a year. 

Davilla .testified that the pur-* 
ported oral contract with the sisters 
was made at the Bosweil home here 
In April, 1926, when Martha Bos- 
weil was spokesman for the trio. 

Wilkinson asked Miss Bosweil 
how old she was at the time the 
alleged contract was executed. She 
said she was 20 years old, asserting 
that she was born on July 9, 1906, 
He told ' the court that Davilla- did 
not make a demand on the sisters to 
fulfill the purported contract at any 
time since 1928> when they left New 
Orleans, until 1934. Both Martha 
and. Connie Bosweil testified that 
they had been in New Orleans on 
numerous occasions since 1928. 

Counsel' ■ for Davilla has en- 
deavored' : to- gain admissions} that- it- 
was not until their dealings with 
Davilla thai the performers became 
well known. In an effort to refute 
this contention, Wilkinson intro- 
duced press clippings, stories, radio 
notes and other documentary evi- 
dence to show that the girls were 
widely known over the radio and 
for their recordings. 

Martha Bosweil said on the stand 
that the sisters were offered $1,000 a 
week by Van and Schenck a year 
before Davilla asserted they con- 
tracted to sing under his manage- 
ment here. She testified that this 
and other attractive offers were„ re- 
jected because, she said ,'Our father 
flatly refused to permit us to le&ve' 
New Orleans.' 



$250,000 Aunt Jemima 
Trial on in Brooklyn 



. Trial of Tess Gardeila'a- (Aunt 
Xemlna) $250,000 damage and in- 
junction suit, against National 
Broadcasting Company, X,og. Cabin 
Syrup and General Foods over the 
use of the Jemima name on the air, 
goes In its third day today (Wednes- 
day) in U. S. District Court, 
Brooklyn. 

' Afiss Gardella, the original Aunt 
Jemima of vaudeville, is suing oh 
the' grounds.- that after; she -had 
turned down an offer of $100 for a 
spot on the Log Cabin program, the 
advertiser engaged another singer, 
Eva Taylor, and presented her un- 
der the Jemima name without au- 
thority. 



Indications that NBC has, revert- 
ed to a policy off keeping its con- 
tracted talent off other networks 
were given this week .-when it re- 
fused to allow Clem McCarthy to 
announce the Preakness over a Mu- 
tual hookup May 16> Mutual Is 
working with 'the American Oil Co. 
of Baltimore on broadcasting the 
event over a. link that will Includei 
WOR, New York; WNAC, Boston; 
WEAN; Providence; WMAS, 
Springfield; WFIL, Philadelphia; 
"WBAL, Baltimore ; WCAE, Pitts- 
burgh, and possibly a station In 
Buffalo, 

NBC countered the approach for 
McCarthy's services with an offer for- 
give Amaco any sort of split net- 
work that it required. Joseph Katz 
agency, which has the account, de- 
clined the proposition and/ submitted 
as a substitute Bryan Fields, turf 
expert for the N. Y. Times, which 
American Oil okayed. Commercial 
is paying the J operators of Pimiico 
$5,000 for the' broadcast privileges'. 
' Mutual will feed the-event to. other 
stations on the network: as a sus- 
taining feature and with the com* 
mercials eliminated. 



John Carl Morgan, JrV f goes 4uft 
time announcing at WTAR, Norfolk. 
Opening, created on technical staff 
filled by .Pennell Grether of WOPI. 



, Normart; Fretcott. started neW?iie-1 
ries oh KNX: (Hollywood)^ oalledi 
'Tree of Knowledge/ 



N E W Y O R £ 

...has evei 

check: 



5006 WATTS, trfr 
1000 NIOHT ; 



Ark. Baseball Sponsored 

1 Dorado, Ark., April 28. 

What is thought to bo the m;st 
play-by-play broadcasting of small 
league baseball Is being staged by 
KELD here under sponsorship of 
several local merchants. Home ball 
club Is the Ijion nine, and their cir- 
cuit is the Cotton States League. 

All games, at home and away, 
skedded for airing. Additionally, 
the 100-watter presents complete 
sports, results dally at 6:50 p.m. 
Lattef sponsored by the Ritchie 
Grocer Co., wholesalers. 



V PRESTIGE 

V POPULARITY 

V PROGRAMS (Z) 

V COVERAGE 

<Ck THOSE IMPORTANT ASSETS OF ANY 
^JL \)* ? SUCCESSFUL RADIO STATION m. 

? clients: 

THE BIG PARADE O^! NEW AND. 
IMPORTANT ACCOUNTS IS HEAPED 
TOWARD TIMES SQUARE'S WHN 



' HUMMERT, Inc. 

Phillip'' Milk of Maghe$la 
Tabled, V/atkint Multlfitd Co- 
' counut Oil, Jad Salti 

CAMPBELL-EWALD' 

U. Si Rubbet Co. 

HANFF-METZGER 

. Grennan QaUe 
. GolLN-Rich Cheeie 

RUTHRAUFF & RYAN 

Florida Citrwi Frul« 

LOFT'S CANDY 
WALKER & DOWNING 

Allegheny Steel Co. 

JIM DAUGHERTY 

Robin Hood Shoti 

Blackwood's Sunshine Al» 

GLICKSMAN ADV. 

Adorn Halt 

TOPPIHG&LLOYDJnc 

iiotlun & T)II\Vor(li 
-Marmnlade 

GREY ADV. AGENCY 

Mason Mint* 



Nttionat Represtntativti 

E. KATZ 
SPECIAL ADVERTISING 
AGENCY 

Keui Vo*-±ChttMf—PhaaJ*lphUt—Vttto* 
Koium C^AiUnW— VaUm— So* FrandMo 



44 



VARiETY 



A III O 



Wednesday, April 29, 1936 



Minor League Protest Creates Baseball 
Problem for Radio Sponsorship 



Chicago, April 28. 
Bombshell dropped right into the 
lap of commercial baseball broad- 
casters last week when the chief- 
tains of the baseball business issued 
a ruling which Will prohibit the 
broadcasting of major league games 
over stations located in minor 
league towns. This ban follows a 
flood of protests from minor league 
clubs located in such towns as 




LOEWS ^ 

f FOX 1| 

Washington. D. C. 
Week _AprU 24 

WAHO 
b 0:30 P.M. DSX 
^ WerineNdays 
P^t!OCA-COI>. 




EXCLUSIVE MANAGEMENT 
ROCKWELL-O'KEEFE INC. 
WILLIAM MORRIS AGENCY 




f- '■■ L v.: S I V [ \\ A N A ! MFNT 
R O ■_ K WELL C K E t P t INC. 




Charlotte, Indianapolis, Minneapolis, 
Des Moines, Hartford, Providence, 
that the stations in their towns were 
broadcasting and plugging the 
major league ball clubs in nearby 
key cities, leaving . the smaller 
teams holding the radio bag. 

This shoots big holes in the base- 
ball schedules of General Mills and 
Socony Vacuum particularly, be± 
sides a number of lesser accounts 
throughout the country, General 
Mills especially has built up a radio 
baseball policy of broadcasting 
major league games wherever pos- 
sible, on such stations- as WHO. Des 
Moines, on ' the Yankee network; 
WIRE, Indianapolis; WOC, Daven- 
port; KFAB, Lincoln, Because most 
of the minor league games are 
played at nigh . and most of the sta- 
tions are tied up with big network 
commercials during 'the evening 
hours, the afternoon baseball broad- 
casts have, of necessity, been major 
league play- by r play; 

Alternatives 

There are only two alternatives 
left for these commercial broad- 
casters: to quit the field entirely or 
to steal the baseball broadcasts and 
tell the baseball magnates to jump 
in the lake. There have, been sev- 
eral instances where the broad- 
casters have resorted to unper- 
mitted play *by- play: WGAR In 
Cleveland did the trick last year. 

Precedent legally has been set in 
the victory of Teleflash in a similar 
instance, in which the court ruled 
that as soon as the ball leaves the 
pitcher's hand it is news and, as 
such, public property. From that 
point on it is up to the broadcaster 
whether he -wants to announce this 
news with or without permission of 
the ball club. Last year WKT, 
Oklahoma City, broadcast games 
from a light pole outside the park 
when" the Texas league play-offs 
were- forbidden to the station. 

While stealing the games can be 
accomplished, it does, take a good 
deal of preparation and. personnel. 
The very bulk of the Job is sufficient 
to cause plenty of headaches for any 
company which Is trying to get 
play-by-play reports to 22 stations 
without worry about swiping the re- 
ports on about eight or nine, of 
those outlets. 



r X .J : 'J Si V E M A N A ■ 1 ; ,' T \l T 
R O L K W F L L ■ O ' K : E E f- 1 : --IC 



Crosier Joins Insull 

Chicago, April 28. 

Additions were made last week, 
to the sales arid program staffs of 
the Affiliated (Insull) Broadcast- 
ing company, midwest, regional web. 
David Crosier, for the past six 
years radio director of Pedlar & 
Ryan, now with the New York sales 
organization of ABC. 

Neal Gordon Kefehn, former as- 
sistant manager and program chief 
Of WCLO, Janesvll'e, Wis., added to 
the production staff of ABC in Chi- 
cago., Keehn is supervising the 
farm hews and markets broadcasts, 
besides handling' the 'Sports Sum-' 
mary' program each evening. 



Ruth Lyons, pianiste at WKRC, 
Cincinnati, jumped to Dayton for 
guesting- on WHIO. 




Heatter, Johnstone Sail 
On Queen Mary's First 



Gabriel Heatter and G. W. (John- 
ny) Johnstone, news commentator 
and director of special events, re- 
spectively, for WOR, New York, sail 
May IS for London to represent the 
Mutual. Network on the maiden 
voyage of the Queen Mary. 

They will do a nightly broadcast 
(9:15 EDST) from the ship during 
the trip to America. Also one as 
the. boat enters New York harbor. 



2KW LIFTS FOR 
KIRO, SEATTLE 



John Blair & Co. has taken over 
the national sales representation of 
KIRO, Seattle. On the day that the 
connection becomes effective, May 
16, the station, equipped with a high 
fidelity setup, will step up Its power 
from BOO to 1,000 watts. 

In tying up with KIRO the Blair 
outfit -has been largely Influenced 
by the possibility of the station 
affiliating itself with Columbia and 
another boost in power that- would 
take It to 5,000 watts. KIRO's fre- 
quency is 710 . k.c;, on the eastern 
end of which is the 60,000-watt 
WOR, Newark. Latter station Is 
agreeable to KIRO going 5,000 watts 
on the presumption that' this would 
prevent any™ midwest - Intrusion " on 
the channel. 

Seattle rates as the No. 3 market 
In the Pacific area. KIRO Is owned 
by the Queens City Broadcasting 
Corp., of which Saul Hess is the 
principal stockholder, and has an 
affiliation with the Seattle Evening 
Star. * 



Shuttle Arrangement on 
Penn-Drake Broadcasts 

Des Moines, .April -28. 
Double-header sportscast worked 
by NBQ when the Drake Relays 
here and . the Penn Relays at Phila- 
delphia were aired on a shuttle ar- 
rangement (25). Reggie Martin, 
program director of the 1 Iowa Net- 
work, covered the Drake slants, 
tossing .the broadcast back and 
forth with Bill Slater, who covered 
Philly. 

Highlight of the program was the 
introduction - of the queen of the 
Drake relays, Jane. Phelps, of 
Northwestern, to Bill Slater and 
Nelson Case, latter being on the 
NBC line in New York. Broadcast, 
deemed so successful that- NBC 
asked for another half-hour from 
Des Moines after the Philly events 
were over, but when Martin tried 
to feed it he. found that the A. T. 
& T. had already broken the loop. 
Got a connection later on. 

CBS also picked up the Iowa end 
of affairs, with Hal Parkes, KRNT 
announcer, feeding. 



NOW 

NATIONALSALES MANAGER 

WIND 

Ralph T. Atlass takes pleasure in announcing the 
appointment of Walter J. Preston to the position of 
National Sales Manager for WIND, Indiana's largest 
radio station. 

Mr. Preston, formerly with WBBM (Chicago), WINS 
(New York), and the Iowa Network (Des Moines), 
brings to WIND that wealth of experience which 
assures National Advertisers of the necessary 
"plus" in cooperation which pre-assures advertising 
success. 

While Mr. Preston will head-quarter in Chicago, 
he is available for advertising counsel anywhere. 
Walter Preston and WIND want to help you increase 
your sales in. the Chicago area. 

WIND BROADCASTING CORPORATION 



201 NORTH WELLS STREET 



CHICAGO, ILLINOIS 



Peru Station Adds Juice 

Radio International of Lima, Peru, 
will . ;> power of its station OAX4I- 
OAX4J. Antonio Vasquez, presi- 
dent, wants to increase present 
wattage from 250 watts long wave 
and 125 on the short, to 1,000 long 
and 2,000 short. 

Through Faliy Markus, New York 
rep., station is negotiating with 
RCA and Western Electric for 
equipment to be installed. 



DELMEE KING DIVORCED 

St; Louis, April 23. 

Dorothy R. King obtained divorce 
"Thursday (23) from Delmer R. 
King, assistant chief announcer of 
radio station KMOX. She. testified 
mike spieler told her he no longer 
cared for her and deserted her on 
Sept. 15, 1935. Couple were married 
in Kansas City, Mo., June C, 1931, 
where King began radio career. 

lie entered appearance in suit but 
did not contest action. By stipula- 
tion Mrs. King received $18 per 
week alimony and $150 attorney 
fees. 



eredith Out At KWK 

St. Louis, April 23. 
Charles Meredith, recently ac- 
quired Production Manager of KWJK 
has been dropped and Chuck and 
Ray, harmony and. comedy black- 
fa.ce team, under contract with KWK 
for past eight weeks, have not been 
renewed. Jerry Julum new to sales 
staff. 



Bill Maloney out of Bob Taplinger 
office and on WOR, New York press 

staJt .■•■■»• l. 



Agencies—Sponsors 



Tydol Is extending Its spot 
schedule May 4 to take In the 
Yankee Network. It will use 10Q- 
word participations in the regional' s 
late evening news comment pro- 
gram six times a week. Other sta- 
tions in which the account is back- 
ing either news, inquiring reporter 
or sports comment stanzas are 
WHEC, Rochester, WBEN, Buffalo, 
WFBR, Baltimore, WOR, New York; 
and WFIL, Philadelphia. In the 
case of WHEC and WFIL Tydol 
has a citizen appear before the 
mike to tell what he thinks is the 
day's most Important, news event. 

Commercial returns the favor 
with a leather billfold bearing the 
name: of the citizen and an inscrip- 
tion stating that he is a 'qualified 
Tydol reporter.' Lennen & Mitchell 
is the agency on the account, 



Personal Finance Co., which has 
been bankrolling news programs on 
WOR, Newark, for the past several 
weeks, is extending this policy na- 
tionally. It started a dally series, on 
WCAE, Pittsburgh, Monday (2T) 
and among the towns which the ac-> 
count has tagged for its newscast- 
lng campaign are Philadelphia; 
Baltimore and" Washington. . 

Personal Finance is a subsidiary 
of Beneficial Management, Inc. 



R. G. Dun cigar, which has been 
a sizable spot buyer this spring, is 
now also giving the regional web 
idea a try. Has contracted a series 
of -'Big Broadcast' shows over the 
Michigan Network from the stage 
of the Regent theatre in Detroit. 
Understood that a dicker is also 
afoot which would add WOR, New 
York, to this setup. 

'Big Broadca.st' runs a half hour 
on Thursday eves, and includes 
Benny Kyte's orchestra, Southern 
Jubilee singers, a *vocal ensemble, 
Girl Friends' harmony trio, Escorts 
quartet, Russel Neff, Virginia 
Hooper, Salvatqre Cucchiara, Betty 
Stevenson and Don Raymond. Pro- 
gram is presented as part of the 
theatre's regular bill, and is one of 
a number of stanzas the Michigan 
web derives from the pic house. 



Rolanj Trenchard, former man- 
ager of WHOM, Jersey , City, and 
more recently of Bess & Schillin's 
foreign language department, has 
joined the O'Mealia Advertising Co. 
6f Jersey City to have charge of 
book match sales division. 



John T. Adams has joined the J. 
P. Muller agency. Adams was for- 
mer v-p of Columbia Concerts and 
was at one time associated with 
Lennen & Mitchell. 



Studebaker has signatured with 
World Broadcasting for a series of 
15-minute wax shows to be cut in 
Chicago. Roche, Williams & Cun- 
nyngham agency set the deal. 
Richard Himber's orchestra to. be 
featured but no station list or 
schedule has been worked out as 
yet, pending time clearance in de- 
sired markets. 



Standard Oil of New Jersey 
(Essolube), through McCarin-Erick- 
son in Brazil, is sponsoring a series 
of musical discs in South America. 
Programs run 15 minutes, once-a- 
week, for' 26 weeks. Station list 
includes: PRA9 and PRF4, Rio de 
Janeiro; PRF3 and PRB9 ; , Sao 



Paulo; PRA8, Recife, and prqi 
Porto Alegre. Conquest Alliance 
handled the deal.. 



Herbert Kerkow, for. 
Car 'vel Business -Films, 
Pathescope as - writer 
of commercial films. 
Sales Management. 



Kendall Mfgl Co. (Cambridge 
Mass.), makers of-Gliss Soap'irie, ap- 
pointing Dowd & Ostreicliei-; Boston 
as agency and planning to use radio'. 
John Dowd account exec. 



Pyre Pet Foods (Colonial, Steadv 
and Melo pet and dog foods) as- 
signing a campaign to the Stern- 
fleld-Godley agency. Radio on the 
media list. 



Harrwid Candy Corp. now placing 
its account through the Alvin Aus- 
tin Adv. Agency, and contemplating 
radio. 



AL 




And His ORCHESTRA 

"ZTEGFELD FOLLIES OF 
THE AIR" 

• 

Every Saturday— WABC— 8-9 P.M., DST 
Columbia Network— Coast - to - Coast 
• 

LUCKY STRIKE 
"Your lilt Parade" 
WEAF— Wed., 10-11 P.M., DST 

SUC * 
• 

4 STAR BATING FOB SOLID TEAR 



THERE IS ONLY ONE 




ooked Exclusively Through 
WSM Artists Service 
Nashville,. Tennessee 



WILLIE * EUGENE 

HOWARD 

Every Wednesday 8 P.M. DST. 

for 

DR. LYONS TOOTH POWDER 

WJZ NBC 

Material by 
IRV. S. BRECHER and 
ABE LIPSCHUTZ 




Presents 




SATURDAYS 
10-11 P.M., EDST 

WORLD'S LARGEST NETWORK 
93 Statj Coast-to-Coast 




fcflnesday, A pril 29, 1936 



4 VI 



EPUKf I 



VARIETY 



45 



J5| h NE uit C e? Jay, Helen Claire, 
Carleton Young, Julian Noa 

Fri.j 8 P- m * w , 

wji Uew York 

■(Kastor) 

• program still stresses the reduc- 
j-i powers of Welch's, grape juice. 
With Irene Rich as No. 1 slim 
woman of the air. On the entertain- 
ment side it's a sanctimonious char- 
acterization that Is ahnoylngly 
Sugary at times; The closing ta-ta 
|hla time was a honey for gushy 
adieus. 

New series is in serial form built 
ground a woman lawyer. Each epi- 
sode is supposed to be. replete with 
enough romance, melodrama, sus- 
pense and excitement to hold, inter- 
est. Opener last Friday night had 
Jtiss Rich prim at her desk in the 
inornihg, pleading dramatically be- 
fore the Jury box in . the p.m. arid 
finally at the platform waving 
goodbye the same night. 
" There's sustained love interest" 
With a fellow- lawyer (male) palsy- 
wftlsy with her throughout the court 
grind. Arch Oboler is credited with 
the .scripting. Broadcast .this time 
seemed overboard on flashbacks arid 
lap-overs. Not easy, to follow story. 
To weld the numerous terse flashes 
together, there's yelling newsies 
and taxi horns', a standard device 
for such- purposes. One . tossback 
Igtift the air silent, so ttiat It was 
jOflt blank. 

jifttle. or ho suggestion that 
Welch's makes - a refreshing drink, 
iiiutead the play is all' on 'fat.' Dil- 
ute with water and slenderize a la 
Miss Rich. Chief advantage is the 
association of ideas between the ex- 
fllm: star's nifty figure at 41 and the 
claimed credit for the non-alcoholic 
grapes. Bral. 

CARRY MORFIT 

Monoloa 

5' Mint. 

GOSMAN GINGER ALE CO. 
WBAL, Baltimore 

{Ted Newhoff Agency) 
Continuity turned put on this 
thrice-weekly • short-shot by 22- 
year-old Garry Morfit, with scarcely 
itx riioriths' radio scribbling and 
acting experience under his belt, so 
transcends average of local ' copy 
.'that listeners probably will refuse 
to believe it is of Balto birth. After 
, cupping an ear. to the initialer, en- 
titled 'Gabby Gasman.' doubt 
'aroused that Morfit . could keep up 
the pace so sparklngly; after first 
,:three trips to the bat* he was still 
^secure. '.. 'VVriter-mon'ologlst lam- 
poons stump-spieling . politico, and 
•rattles off travesties on vote- lops-' 
: ening.. : speeches that are penned in 
.; what 'closely approximates the vein 
,:0f material .used by. Groucho Marx, 
■with many puns; gags, and' twisted 
rineanings plai.te.d into harangues. 

Not only local.. politics are satir- 
'Ized, but those on '.national scale, in 
•part* the commercial copy is kidded. 
• but there is still more of it than 
'warranted on a, five-minute period:. 
•^.That e.. t,. Gdsma-n gingerale 
.jtpeme.Vsong.tbat is play.ed.tqre. and 
rjaft programs should be sloughed. 

ItfEMFs tTniversity Shows 

•Milwaukee; April' 28. 
;*n£!ir UD has been arranged: by 
rWE«fP here ..with the University of 
'Wisconsin for the presentation of 
. historical programs based on the 
snlgh-ltghts of the story of Wiscon- 
sin, from, the earliest days of the 
'8rst settlers. 

; programs are disked by the Uni- 
versity and are being broadcast ijn 
■ a twice-weekly, series.. WEMP has 
/gotten cooperation from every 
i school in Milwaukee for complete 
; .f* ud . e . nt listener attention during 
these two early afternoon broad- 



FRED^WARING'S PENNSYLVAN- 

Discs 
30 Mins. 

Saturday, 6:45-7:15 p.m. 
FORD-LINCOLN DEALERS 
WGY, Schenectady 

(N. W,. Aycr) 

These records unwind with speed, 
power, smoothness and class. Cer- 
tainly an outstahder in the field of 
waxed automobile -sponsored pro- 
grams, distinctive arrangements, 
high-grade ensembling, well-bal- 
anced glee-clubbing, fine vocal solo- 
ing, plenteous variety -novelty, and 
noticeable speed. 

Discs shoot into high after an 
opening plug by station announcer 
and except for a brief idling at the 
halfway mark, they zoom along un- 
til the mike man throttles down for 
the finishing spiel line. 

Little time: Is spent on number 
introductions; the studio 'applause' 
between selections is clipped as the 
musicians swing from one . bit to the 
next. incidentally, this snipping 
makes for speed but causes the 
clapping to sound a trifle mechani- 
cal. The one thing that did not 
seem to click via wax was gagging 
early in the series. 

"Waring did numbers from .the 
new Penn show on the skimmer 
needled last week, slipping in a plug 
for the production and extending 
good wishes, to the boys of his Alma 
Mater. . 

Blurbing is restrained, with 
the Ford network broadcasts. Only 
Ford and Ford V-8 cars are' men- 
tioned at the sign-on and half-way 
points; on the closeoft the Lincoln 
Zephyr is also tabbed. "Watch the 
Fords G.o By' is the farewell slogan. 

Jaco. 



FRED KEATING 

Talk, Sihgi 
15 Mins. 

KRAFT CHEESE 
Thursday, 10 p. m. 
WEAF, New York 

(Thompson) 
Press copy from NBC promised 
that Fred Keating would reveal 
secrets behind some of his magical 
tricks. He failed to live up to this 
promise but pulled some gags on 
the Bing Crosby weekly Kraft 
Music Hall program Thursday night 
(23), when appearing, that, proved, 
surefire. 

Keating suggests pretty good 
prospects as an air performer. He 
has a personality for the non-seers, 
together with a good kilocycle voice 
that will favor him on the. ether but, 
unless selecting . better numbers 
than on his initial try, will probably 
go further with dialog than song. 
As a singer he's, just fair but in 
handling talk, either straight or for 
the laughs, he shapes up well. 

Crosby worked with the former 
magician, playing straight for him 
mostly. Bringing Keating on early 
in his program. for a session Crosby 
returned to him in the 1 second half 
of the hour's bill for one brief gag. 
on Major Bowes. On his appearance 
he scored a fairly good average of 
rib-ticklers, one laugh being at the 
expense of vaude. Sorig the actor 
does is of the 'Music -Goes Round' 
variety, 'Oh, Oh, Oh,' also by Faiiey- 
Riley. 

Keating doesn't miss the oppor- 
tunity to mention shows and pic- 
tures included in his experience, in- 
cluding Par's lately-finished '13 
Hours by Air' in which he appe'ai-s. 

Char. 



MAXIN.E TELLER 
Household Hints 
15 Mins. 
WWJ. Detroit 

First Of its kind ever carried by 
WWJ, Maxine Teller's home eco- 
nomic program Is different, at least. 
Unique material and presentation 
reflect girl's personal's, a. 

She has background of consider- 
able recording work in N. T., and 
voice registers well over air. ' Lifts 
ordinary household stuff out of 
monotonous category. ' Pet 



MEYER DAVIS 

Will Accept the Representation and 
Management of a Limited Number of 

Prominent Orchestras 

Whose Existing Contracts May Be Affected 
By the Cancellation of 

A. F. OF M. LICENSES 



Radio Hotels Cafes 



Clubs 



Ballrooms 



Parks 



Wire, Write or Call 



MEYER DAVIS, 221 W. 57th St., New York 

TELEPHONE CIRCLE 7-6161 

For 24 Years, One of the Most Reputable 
Orchestral Organizations in the World 



BENNY KYTE'S ORCH. 
With Don Raymond, Betty Steven- 
son, Jubilee Singers, Salvatore 
Cucchiara, Girl Friends trio, Vir- 
ginia Hooper, Rhythm Boys, Rus- 
sell NefT 
Variety 
30 Minsl 

Ft. G. DUN CIGARS 
WXYZ, Detroit 

. First variety show ever aired from 
a. Detroit theatre stage, the 'Big 
Broadcast' (as it's billed) measured 
up well at opening .(-23) but isn't in 
the 7 hit' parade. Weekly half-hour 
program, originating from Regent 
mid : town nabe. has plenty of talent 
but lacks comedy. 

Latter is bugbear of all town's 
programs, chiefly due to stations' 
own short-sightedness in letting all 
good comedians slip away or by 
failure to give 'em a chance or pay 
'em. 

'Big Broadcast 1 tries hard to in- 
ject the element, by novelty num- 
bers but it's hot the real McCoy; 
With addition of good comedy, pro- 
gram could rate top run hereabouts; 
under present conditions It'll get. by. 

Benny Kyte and his music domi- 
nate the situation. Arrangements 
and novelty bits are zippy and sure- 
fire, With an even break Kyte could 
click over a national hookup. 

Outstanding among the talent are 
Betty Stevenson, a nifty soprano, 
and Salvatore Cucchiara, station's, 
operatic tenpr, who's billed as 'R, G, 
Dun's Opportunity Star of the week.? 
Latter gag will be used weekly, with 
listeners suggesting names, etc.. 

Good work is also turned In by 
Don Raymond, baritone; the Girl 
Friends harmony, trio, the Jubilee 
Singers,. Negro sextet; Virginia 
Hooper, powerful soprano; the Dun 
Ensemble, the Rhythm Boy's, and 
Russell Neff, tenor. 

Applause of crowd in theatre adds, 
something new to local, shows, 
which usually originate from, small 
studios, shutting out attendees. 
Commercial spiel .is smooth and 
short. Program aired every Thurs- 
day, 9 to 9.30 p. ro. _ ; Pete. 



MARJ0 BRAGGIOTTI ORCH. 
With* Milton Kaye, Helene Daniels 
Music, Songs, Two Pianos 
30 Mins. 
Sustaining 

Tues., 10 p. m., EST* 
WOR, New York 

Piano duetting in which the con- 
ductor teams with Milton Kaye 
sounds best. Otherwise * the music 
is a disappointment. Music seems 
over-orchestrated with top deter- 
mined an attempt to reveal .some- 
thing fresh In musical continental- 
ism, but it fell short. 

Paradoxically, it's When the ov- 
chestra turns to swing and faster 
tempos that things begin to drag. 
Helene Daniels sang during the pro- 
gram, though it's understood new 
voices will be selected regularly. 
Music never creates the urge to 
step. Brak 



FOLLOW-UP COMMENT 



ing Crosby joined with Greta 
Steiickgold for a duet last Thursday 
night on the weekly Kraft program, 
which was a showmanly novelty, It 
followed the diva's own operatic 
solo, and Was augmented with a 
choral background. Song was first 
cai-ried by Miss Steuckgold, with 
Crosby's resonant boo-boo-ba-doing 
added toward- the middle for close 
harmony. Final stanzas had every- 
one on full blast. 'With All My 
Heart' was the particular song 
drafted for the occasion. 



Elgin Revue has made some 
healthy technical strides since get- 
ting off to a so-so start about a 
month ago. Eddie Dowling, Ray 
Dooley, and Benny Goodman's or- 
chestra (with Helen Ward) all fit 
into the picture with more clarity, 
Ray Dooley has. also acquired a 
stooging partner, Cliff Arquettei 
labeled as 'Snooky- Puss'.' ArqUette 
gives a good account -of himself. ; 

But, despite this bucking up, the 
stanza gives no omen of getting out 
of the routine class. Simple fact is 
that the comics are superior to their 
material, and the lack of the latter 
stands out like a sore thumb. Sit? 
uations amble along, getting a mo- 
mentum of chuckle value, only to 
explode at the end. This drawback 
is evidently having a twin repercus- 
sions — i.e., the stanza isn't listed 
among 'best bets of the air' in the 
presi any more (at least not in New 
York). 

Goodman's swing stuff continues 
with socko scoring and performing, 
iloving his stints to the fore and 
aft parts of the stanza is a help, and 
the rpd hot numbers will be less 
offensive there to those who can't 
take it. 



'SARArf BERNHARDT' . 

With Alexander Kirkland, Stella 
Adler, Morris Carnpvsky, Roman 
Bohnen, Eunice Stoddard 

Drama' 

15 Mins. 

FLEISCHMANN YEAST 
Thurs., 8 p.m. (Once) 
WEAF, New York 

(J. Walter Thompson) 

On the eve of starting 'Awake and 
Sing' on a road tour the Group The- 
atre had the play's company air a 
Clifford Odets script which the pro- 
gram described as written specially 
for radio. The piece resolved it- 
self into a noisy and corif using dia- 
tribe against war, with flashbacks, 
excerpts from 'Ca ille' and a pro- 
fusion of sound effects included 
among the ingredients of this odd 
sample of take-believe. 

For the Fleischmann program 
the anti-war tract is ho rarity. The 
theme, has popped up in dramatic 
form at least five times during the 
past two months, On the very same 
program with the Odets continuity 
Eddie Cantor topped off a guest rou- 
tine with the tune, 'If You Must 
Have War, Keep It Over There.* 
Curious sidelight on this circum- 
stance is the fact that Flelschmanft 
Yeast, as part of Standard Brands, 
has a close financial affiliation with 
the house of J. P. Morgan, which 
in turn played a major part in the 
recent munitions investigation.. 

'Sarah Bernhardt' is projected as 
a study of a personality's contrast- 
ing reactions to patriotism and war. 
It is the World, War and the great 
actress has been urged to help bol- 
ster the waning morale of the spl- 
diers by making an appearance be- 
hind 'the fron t On the drive out there 
are flashbacks In the dialog recalling 
the Franco-Prussian, war when her 
taunts drove a pacinstlcally-incllned 
lover to his death. Behind the 
French lines this time she is re? 
volted by the butchery around her 
and she rails at the stupidity and 
needlessness of it all. The script 
turns squashily sentimental when 
at . the soldiers' hospital an old 
prompter of the actress recognizes 
her- and, yielding to a dying man's 
whim, she recites a bit of ,'Camille' 
with him. 

Only player that seemed to Stack 
up effectively with the illusion was 
Roman Bohnen. His was the part 
of the dying soldier-prompter, Odec. 



'BEAU NIGHT 

With Ruth Karetle, Bobby Godet, 

Merle Pitts Orchestra 
15 Mins. 
Sustai in§ 
Thurs., 8 p. m. EST 
VVNEW, New York 

Program' accents young love in- 
terest with straight singing fare. 
Popular balladry is the main dish, 
with two voices- exchanging solo 
spots. It's a cross-fire between the 
duo, each one— ifomplimenting the 
other. 

Ruth Karelle is the girl and Bobby 
Gpdet the fellow, ' Both voices are 
standard. Merle Pitts' orchestra 
fills in for background service, and, 
while not full-sized, lends a nice 
frame for the two vocalists. 'Let'6 
Fall in Love' sounds the keynote 
for the series itself. Bral. 



SPOTLESS TOWN GAZETTE. 

With Bud Rainey, Elizabeth Judson 

Comedy 

15 Mins. 

SAPOLIO 

Friday, 9:30 a. m. 

WJZ, New York . 

. (Maxoti) 

Revival of the Enoch Morgan 
company's scrub-up powder by the 
stavi-' of a promotional campaign 
after a virtual layoff of 30 years, in- 
cludes among other things a spot 
scliednle over the Blue's home sta- 
iSonT^Label of the series is fairly 
indicative of what, pours through 
the mike: — comic 'news' read by a 
pseudo^rdfee-editor, S. A. Polio. (Bud; 
Rainey), <His assistant is Susan 
Shiner (Elizabeth Judson), who 
gives the comic fernhie side amidst 
a veil of Sapolip plugging. 

Nothing new here by Way of pro- 
gram conception or performance. 
It's typical early morning fare, 
breezing along : lightly enough. ;bo 
that Mrs. Zilch, while washing 
dishes, can skip a line or two and 
still keep in the swing- of things. 
Scripts squeeze under the wire of 
passahillty, but contain nothing pre* 
possessing. Ditto the acting. . . 

Series should have Borne pull on 
the free offer over which consider? 
able fuss is made. For a box top 
the spbnsdr offers a Plaskon utility 
box. Strangely enough, one pro- 
motional facet is not. touched in the 
radio series — i.e., a jingle contest. 
Sapollo, in the. late '90's, went in 
heavily for poetic ads, Artemus 
Ward and Bret Harte being some 
of the more notable contributors at 
that time. This historical possi- 
bility is not utilized now, although 
superficially It looks, like a 'natu- 
ral' bet, Edga. 

JIMMY FRITZ 
Hollywood Goasi 
Sustaining 
15 Mins. 

KEHE, Los Angela • 

Film chattering hits a wbw\ lo\ 
in this Hearst, station entry, .Chap's 
delivery is Jerky and badly timed 
and in effort to be breezy he reaches 
.way ■•■'over., for alliterative euphony. 
Stuff he. uses has seen, print many- 
times, Jacks -freshness or fan appeaL 
Gags are broiriidlc and at times silly 
and inane. 

Slgiied in as 'your favorite, col- 
umnist .who 'is read in hundreds' of 
papers,' locals are wondering. Where 
his stuff appears. On. night caught 
he made a crack about a producer 
which should have, be^n- blue pen- 
cilled bjt- the station. His un- 
famlHarlty with . the Hollywood 
scen«J.; evident in his pronunciation 
of Lina Basquette and calling ' Allan 
Jpnea a newcomer to picture^. V 

Getting so that air hereabouts! is 
poltittted with so-called . goi&foers 
who. linow- little or, nothing. o£ j$bat 
goes' oh > or what ran* lilfe;. tq\ -hear. 
Smaller' stations none- lob particu- 
lar; as -,an occasional gi'&tls .' ffe$j>er 
gives- the. lad whp 'spins- the' a 
much, .needed rest. .,. 1 " •».->'ai 

There pught to- be a law. > ffiyitu 

..; V J - . . . , — -r— — i — . . j ' >'■■ 1 

GuyXombardo int > Palm^. : iHotifij9, 





THE COMPELLING VOICE 

WGY has the voice of a giant in its domain— eastern 
and central New York and western New England* 
Without major competition, its unequalled power 
and prestige are a great selling force in an unusually 
rich area whose population exceeds 4,000,000. 




Niefa Goodelle is back over WJZ, 
Xew York, sustaining. Was com- I 
meroial during winter. There's still 
a quiet hum to her entry, and then 
«oni(> ranging vocalizations for a 
real starter before handling the ( 
main song. She's nice to listen to ' 
and distinctive in manner. I 
Particularly arresting was inclu- | 
-sior. of 'Gloomy Sunday* strains for 
a prelude build-up to 'Let's Face the 
I Musk: and Dance.' Harold Levy's 
t oiThc.Htra' coupled with Miss Good- 
i pile and p(.»rfor lng its chores 
' snujijlhly. 



WGY 



50,000 WATTS 

NBC RED NETWORK 

SCHENECTADY 



One of NBC's Managed and Operated Stations 




8 



46 



VARIETY 



MUSIC 



Wednesday, April 29, 193$ 



$500 MAXIMUM DAMAGE CLAUSE, NO 
MINIMUM, IN REVISED COPYRIGHT BILL 



House Patents Subcommittee Agrees on Punitive 
Damage Levy— Will Recommend Against Berne 
Conv! in Duffy Bill 



Washington, April 28. 
A major change in thd punitive 
damage feature of the existing 
copyright law was tentatively 
agreed upon by a House Patents 
subcommittee last week as 
pencilling, started on the Duffy bill 
to ;mqdernlze. the 1909 copyright 
statute. 

. Making slow headway because of 
violent conflicts of opinion, the 
House .group headed by Represen- 
tative Fritz Lanham, Democrat of 
Texas, has virtually, decided to scrap 
all of the punitive damage proposals 
advocated at, the recent series of 
hearings and to place definite, re- 
strictions on the legal remedy 
against piracy. Committee also has 
indicated it will recommend to the 
full committee deletion of Duffy bill 
clauses putting the United States 
into the world copyright union. 

"Unless the" bickering lawmakers 
change their minds again, the ' re- 
vised Duffy bill when laid before the 
entire committee will contain a 
novel provision permitting courts 





°* ***** 




S x M<>1> 




to levy punitive damages up to $500 
against copyright violators.. Mini- 
mum award feature 6f the present 
law would be stricken and proposal 
to boost the maximum 'to $20,000 also 
would go out the window. 

Compromi 

As further attempt to prevent use 
of this feature, to compel music 
users to take out performing 
licenses on copyright owners' terms, 
the subcommittee strongly favors a 
proposal to prohibit punitive dam-, 
ages until definite notice of copy- 
right has been given. The compro- 
mise being discussed involves 
changes; in the law which would 
permit suits only after registration 
qr other 'notification, so that inno- 
cent infringers would not be sub- 
ject to the sti rap now provided in 
the statute. 

Antagonism toward American ad- 
herence" to the Berne convention 
which showed frequently during full 
committee hearings ' has not been 
alleviated by State Department 
pleas for U. S. entry into the world 
union, subcommittee members re- 
vealed after initial gabfest. . As a 
consequence, a straw vote showed 
overwhelming opposition to fea- 
tures of the Duffy bill authorizing 
the President to proclaim American 
participation in the international 
agreement. 

The subcommittee remodeling the 
legislation comprises six Democrats 
and four Republicans. In addition 
to Chairman Lanham the Demo- 
crats are, Congressmen Deen of 
Georgia, O'Malley of Wisconsin, 
Kramer of California, Daly of. Penn- 
sylvania, and Barry of New York. 
Republicans are Congressmen Per- 
kins t and Hartley of New Jersey, 
McLeod of Michigan and Risk of 
Rhode Island.. 




Utigi Romanelli 

artd His Orchestra 

at the 

King Edward, Toronto 

I la featuring the hit tunes from 
the Plckford-T«asky production, 
"OHK BAIKY AFTERNOON," 

"ONE RAINY AFTER- 
NOON" . ^ 
"SECRET RENDEZVOUS" 



Riley-Farley Go Free 



Ed- Riley and Mike Farley have 
had their management contract re- 
turned to them by Rockwell- 
O'Keefe. Inc. reak . ensued after 
the . .-Riles'-Farley duo had com- 
plained that It didn't like the way 
Rockwell- OVKeefe were handling: 
things for -them and the latter re- 
torted with an offer to tear up the 
agreement. 

Deal, Which was signatured last 
December, was for a year with an 
option for -three years more. 



Most Requested 



(As reported oy Pancho at the 
Park Lane, N. T.J 

Touch of Your Lips 

Heart Is Quicker Than the Eye 

Goodnight tfl You 

Let Yourself Go 

Get Thee Behind Me Satan 

Stompin'.at the. Savoy 

Lost 

Cap Poloni 
I's a Muggin' 
What They Say About 
I Wanna Singa 



(As reported oy Meyer Davis) 
Get Thee. Behind Me Satan. 
Let's Face Music and Dance. 
You Hit the Spot 
Christopher Columbus. 
Stompin' at the Savoy. 
Lost. 

Basin Street lues. 
Got Plenty O' Nuttin'. 
Hobo on Park Avenue* 
Touch of Your Lips. 
All My . Eggs One Basket 
It's Been So' Long. 



See Eud of ASCAP's 
Self-Perpetuation in 
Schirmer Election 



Other Badio Fayorltes: 

"All MX I.IFE" 
"GREEN FIELDS AND 
BLUEBIRDS'' 



SAM FOX 
PUBLISHING COMPANY 

IJS0 SIXTH AVENUE 

at » ^vi LO. M G RADIO CITY 
NEW YORK 



rom Hlltmore Hotel 
J.on Angeles 

JIMMY CRIER 

and His Orchestra 

Features Three New Hits from 
Shirley Temple's "Captain Jnn- 
uary." 

"THE RIGHT SOMEBODY '10 
LOVE" 

"AT THE CODFISH BAl.i." 
"EARLY BIRD" 



Hotel New Yorker Show 

Revised entertainment setup 
which debuts, at the Hotel New 
Yorker May 8 will have in addition 
to Clyde Lucas' band and an ice 
rink floor show a* crew of Russell 
Patterson's marionettes. The ice 
phase of the bill will be on for two 
performances nightly. 

Marionettes will be a replica of 
those on exhibition at the French 
Casino, Broadway niterie. 



Gustave Schirmer's election as 
treasure of the American Society 
of Composers, Authors & Publish- 
ers after Saul H. Bornstein, g.m. of 
Irving Berlin, Inc., had held the 
post for 10 years, is regarded in 
the trade as a vital step towards 
the cessation of the self-perpetuat- 
ing, board' and offlcerships which 
has long been a bone of contention 
within ASCAP. 

'. It was at Bornst.ein's suggestion 
and nomination of Schirmer that 
the. hew treasurer was unanimously 
voted in. Bornstein insisted that 
he had served his obligations to 
A.3CAP and' will continue so to do 
as a board member, but felt a new 
treasurer should be elected: 

All other officers reelected exept- 
ing Otto Harbachi as v.p. replacing 
absentee 'Jerome Kern, now a resi- 
dent of Hollywood. Louis Bernstein 
reelected v. p.» as were Joe Young, 
sec, Bobby Crawford, asst. sec, Sig- 
mund Romberg, asst. tceas., Nathan 
Burkan, general counsel, and B. C, 
Mills, general manager, and the en- 
tire board of directors. 

Bornstein proposed also that Ed- 
gar. .F. Bither, long head of Leo 
Feist, Inc., until Metro - Rpbbins 
bought that firm, be elected an hon- 
orary member of ASCAP, which 
was also okayed unanimously. 

Bornstein stated that since the 
major officers are posts of honor, 
and that he had held the treasury - 
ship for so long, he. felt others 
should get an opportunity. In his 
opinion, the reason no new nomi- 
nations are made is because of 
timidity over stepping on the toes 
of the present incumbent, hence he 
volunteered to refuse any nomina- 
tion for re-election, and instead 
made his own nomination of a pos- 
sible successor, meaning Schirmer. 



Weber Restores Rockwell-O'Keefe 



Musicians Union Gives License Back to Band 

Booking Agency 



Rockwell-O'Keefe has patched up 
its situation with Joe Weber, prez 
of the American Federation of Mu- 
sicians, and the booking office is 
back- in good standing Avith the in- 
ternational. Entanglement^ became 
a closed matter last week after 
Weber revoked an order cancelling 
the agency license which Rockwell- 
O'Keefe had received from the 
AFAI. 

No ruling had been handed clown 
by yesterday (Tuesday) by the 
trial board of Local 802 in the case 
of Claude Hopkins, who was 
charged with paying his men Under- 
scale while playing the Cotton Club. 
New York. Rockwell-O'Keefe were 
drawn into the trial because the 
band had been booked into the 
spot through thi R-O'K office. 



MACEO OUTSIDE M.C.A.; 
SETS IN RAY NOBLE 



Ray Noble has been booked to 
open at the Hollywood Club. Gal- 
veston, June 10. It will be a four- 
week stay. ^ 

Sam Maceo, operator of the spot, 
is freelancing his band bookings 
this season. Music Corp. of Amer- 
ica has in the past handled all the 
club's placements. 



Bunny Berigan, currently play- 
ing at the Famous t)oor. New York 
niterie, has signed with Brim wick 
to turn 'em out under, the Vocalion 
label. 



PINSLEY CASE TO TRIAL 

$106,000 Damage Action Agai 
Line Before Court 



ir i 



Yesterday (Tuesday) the estate of 
the late Harry Plnsley, the Music 
Corp. of America executive who was 
killed in an air crash near Buffalo, 
started trial of its $100,000 damage 
suit against the air line. A settle- 
ment offer of about 25% of the 
claim had 'been refused by Julian T. 
Abeles, general counsel for the 
MCA, Which had retained him for 
the Plnsley estate. The young band 
and orchestra booker had been the 
chief support of his entire family. 

Trial is the Nassau County (Min- 
eola, N.Y.) Supreme court, for which 
reason Abejes has retained Henry 
A. Uterhardt as trial counsel, latter 
being prominent in Nassau legal 
affairs. 



Niteries Feel Prosperity 
In Vicinity of Ky. Derby 



Louisville, April 28. 

With the Derby sold out and 
hotels getting $20-?3Q a day start- 
ing May 1,, the local nitery biz is 
beaucoup bullish, New Log Cabin, 
at Jefferson vllle, ' Ind., situated but 
a few minutes from here, has elab- 
orate floor show headed by Helen 
Morgan and Gus Van. Supporting 
bill has the DeLeons and Mary 
Stone. , 

Club Greyhound, also in Jeffer- 
sonyilie, is. managed by William J. 
Gavins, with George. R. K. Carter of 
Miami Beach as associate. Reggie 
Childs' band furnished dansapation. 
Spot will open with new floor show 
Derby Eve. 

Mai Hallett band, with Gloria 
Seiter, dancer, will hold forth at 
Casa Madrid.. Art Kassel orchestra 
will make music at Iroquis Gardens, 
and Mark Fisher will supply tunes 
for dancing and back up an elab- 
orate floor show in the .Kentucky 
hotel night club. 

Browri hotel will feature Jack 
Eby*s band in the BluegrasS Room, 
while Bill Hogan. is being brought 
in as special .attraction for three 
days, April 30, May 1-2. 



Music Notes 



Duke Ellington goes into the Con- 
gress hotel, Chicago, May 8. Con- 
tract calls for the picking up of an 
option on the ninth day of the. en- 
gagement.; 



Mark Fisher,, after spending 
Derby week, at the Kentucky hotel, 
Lexington^ will shift to the .Roose- 
velt, New Orleans. 



Norman Spencer signed new three 
year pact to compose and direct 
music for Leon Schlesinger's 'Merrie 
Melodies' and 'Looney Tunes.' 



Allia Wrubel and Ned Washing- 
ton placed 'Devoted to You' with 
Universal for 'We Found Love.' 
Jack Robbins will publish. 



Emil Coleman leaves the St. 
Regis hotel. New York, May 15. He 
is slated to return to the spot in 
the fall. 



Isham Jones follows Dick Jurgens 
into L. A. Palbmar May 13. Benny 
Goodman penciled in for summer 
stretch. 



Warren and Dubin assigned to do 
four numbers for 'Let's Pretend,' 
next James Melton feature at War- 
ners. 



Herb Gordon's band opens at 
Riley's Lake House, Saratoga, N. 
May 2. WGY will install a wire. 



Anson Weeks orchestra at annual 
charity ball of . the Mobile Junior 
League April 23. 



Carl (Deacon) Moore moves into 
the Normandie ballroom, Boston, this 
Friday (1). 



Jack Mills left Friday (24) for a 
lOrday swing around the midwest. 



Al Goodman celebrates his 20th 
year as a batoneer this week. 



Shep Fields opens at the Tierre 
hotel, New York, May C. 



Billy Reed and Louise Mele opened 
April 27 at the Biltmore, N. Y. 



LUNCEFORD IN 
OWN CASINO 



Jimmy Lunceford band "has un- 
der the company name of X.areh> 
mont Artists bought the Larcu- 
mont Casino on the Boston post 
Road, Westchester County, N. Y 
and will open at the spot June 11; 
Deal was made through Harold 
Oxley, Lunceford's manager. Most 
of the interior will be torn down 
and rebuilt, with the entire place 
redecorated. It will have a. capacity 
of 600. persons. 

Band will Bet two half-hours a 
week oyer WOR, Newark, and the 
Mutual Network. 



HOLLYWOOD'S 7TH 

Hollywood restaurant. New York; 
Will celebrate its seventh anniver- 
sary on May 10. 

Nitery is one of the oldest on 
Broadway, having started with a 
no couvert policy and keeping it up. 




THE BEST IN MUSIC 



IN BOSTON 



1 

| DICK STABILE j 



I.. 

i r 

'I! 



BEST Al SAM 



A 



I? N 



C D 



I 



R 

0 

S 
E 

S 



HARRY LINK C P M- 

IRVINC BERLIN Nc 

79<7-7th AVC, N-V-C- 



I 

I 

A 

t 



Congratulations to Ben Be rule's 
famous protege! DICK STABILE 

anil his orchestra 
Now at Levaggi's, Boston; Mass. 

Featuring— The Hit of Hits I 
"THE TOUCH OF YOUR 
Llf*S" 
• 

From Columbia's "Mr. Deeds 
Goes to Town" 

"I'M PIXILATED OVER 
YOU" 
• 

Smooth. Singable, Danceable!-' 
"THE STATE OF MY 
HEART" 
• 

Still Stylngln' Merrily on— 
"I'M GONNA CLAP MY 
HANDS" 



SANTLY BROS. -JOY, Inc. 

1619 BROADWAY • ■ N-Y-C- 




^ HOUSE OF MUSICAL N0VEiTit s 



Hate you heard Ring Crosby, •lack 
Denny, Mark M o mow , Henry Russe, 
Phil Levant, Casa LAma, etc.. etc 
«lo the gorgeous Western Ballad! 

"WE'LL REST AT THE END 
OF THE TRAIL"' 



Dead! Deali! Now tlie ol' 
Counts Oft* On 

"ISE A-MUGGIN*' 
Willi the Musical Arithmetic Cam 
l-!i-a-4-5-C-l'H-8-9 — WOOF 



They're Steppln' — Stompin' and 
Sivingln' to 
"RHYTHM SAVED THE 
WORLD" 



W MOVIETONE 

f MUSIC CORPORATION^ 

S AM H,x PIjBl ! SUING CO fio/rA^-li i 

^ 1250 SIXTH AVENUE A 
NEW YORK 




^fofoesd ay, April 49,. 1936? 



si c 



VARIETY 



M. 




in 



usic Deal 



.j ftC jj.Babbins has closed an inter- 
jjgtibnai music publishing deal with 
J(nip»y Campbell and Arthur A; 
1^." respectively representing Cine.- 
jjj)6nic Music Corp. of England and 
Gai/niont-British. Lee is the Amer- 
<^q- y.p. 'of GB. Campbell is the 
IfiTtpQi* music publisher, now in 
* ' Cinephonic is the GB 

pub affiliation abroad, 1 ' : Just 
& Robbins-Metro is" affiliated- in 
America. Cam'ph'elUCohnelly' _ ! Co.'is 
o separate music firm/., dominarttly 
In control . of .Qinephohic, .which, as 
jts name ' implies, deal with flimusic. 

Originally Campbell ■ 4 n t end e d 
opening an American .'-branch office 
which is the prime reason .for\ his 
p-resent U. S. sojourn; • 
v> instead,; Cinephonic will -.ally with 
Rabbin's' music publishing- houses, 
either the 1 Feist or-the .Robbins 
flrjtns> • CirieplioW(0^Jjrhea£- 
ffl&iif In l "FeIsfs offices In 
fitter Aug. 1. next, , but., the Cine'-' 
igjhonic songs will be * spotted ■ al-' 
fcernately in the Feist or Robbfris' 
fetajoga depending oh -their adapt- 1 . 
Ijbilityffor one or the other. Cine- 
tfhdnic and Robblns-Feist will be a 
fD-6,0 deal, 

4 Involved 

'*$-Oh the other 1 ' hand, both the Rob- ; 
$ins and Feist catalogs are. set for 
the 'next three years with Francis, 
f)ay &* jSunter in England. Camp- 
$eil-QoT(iinelly used r-t'd" represent 
bobbins'' abroad but F-Di-H has 
^een dblng so of recent .yearjs .and 
jhas just been renewed for three 
jnore. - Francis-Day reps Robbins. 
iA specially organized subsidiary of 
Francis-Day, called Sun; ,. 
handles Feist In England.' 

Witho Robbins' U. S. film ^affilia- 
tions embracing Metro, and; 'part of 
falter granger's and. Darryl : Zan- 
•'ijck's fllmusicals, the addition of 
■Cinephonic (Gaumont-Brltish) gives 
..jihat film an international flhjnuslcal 
'•cope. . ' 
>v : ; This "deal doesn't?: take effect until 
$he Fall. *Meantinpie, in advance of : 
this : #ejst has acquired tfte'-.i'TL S. 
'fights to 'The Two of Us' \;( Jack 
jiulbe'rt'.s G-B flmusioai), tunes by 
JA1 Goodheart, Al Hoffman and Mau- 
dpice Sigjer, Americans impacted by 
fe-B, ' o% which the plug ;sohg is 
.|itied v 'Where There's' Youf; There's 
jjte.' Mack Gordon and Harry .Revel 
3jvho are currently doing two scores 
^gr^ .flaumont-^ritish. 11} ^Iso. .jbV 
:l^j^H^^l>^^i^>l^.iin; ^mertea. 
i^^^ejlst^^n^/^ii^io*;-; One: 

; Jessle' Matthews picture?' th'ie' : xfther 
for C^lljr'Co'urtneidge/ 



GETS5&HRS. 
WEEKLY FROM MBS 



Chicago, April 28V 
%Qn May. 8 the Terrace Room: .'of 
|ne Morrison hotel will switch 'its 
P m0 .* e control affiliation from i its 
JWeseh ! t NBC .commitment to WG.N, 
'me, Chicago Tribune outlet;, and kiie 
.jMjutual system. This switch #lll 
• incide with the entry of Sophie 
Sucker and her new. orchestra cqm- 
pnation to the Morrison nitery.',.; 
IvUnder the terms of the new ar- 
rangement the Morrison will get- "at 
fpast five and three-quarters 'ho. -s 
W sustaining time on WGN and 
, MBS weekly. 

Band Booking in Reich 



^ Berlin, April 19. 

No vaude or cabaret agent is per- 
mitted to handle orchestras for 
cafes, bars, restaurants or hotels'. 
?n? ( ' rai ' y t0 formei ' Practice prior t.6 

Four band booking" agents are 
licensed for Berlin, and nine others 
in Reich. Commission is 3% of gross 
band salary, if wages of musicians 
ai'e less than $84 per head and 
month, 4% up to $100 per month, 
an « 5% above $100 

More than 60 % of provincial cafes 
and restaurants book direct, to 
avoid commission, which they de- 
duct from salary anyhow. 



HATLEY'S 8TH AT ROACH- 

Sr Hollywood, April 28, 

, .Marvin Hatley, for past seven 
^frntll to of- ..music: it Jlal 

^oach studios here, has .been .signed 
I0 r another year. 



Calls Union Jingoistic 



Toronto, April 
Because of aversion to Com- 
munists, and 'offensive' banners, no 
union., bands will, play for the May 
Day. parade here on Friday, accord- 
ing to Arthur Dowell, secretary of 
the. Musical Protective Association 
(musicians' union). < 

Decision brought .the -retort from. 
AbesKirzneri .May-.Pay.parade . mar- 
shal, that, the union . never refuses 
to ; supply .bands ' for jingoistic or 
capitalistic, parades.' 



Crawford Apeos to Share 
Royalties on 'Gbody' But 
Melnick-Mercer No Like 



Infringement -claim, of the Jen- 
kins Music. Co.- of Kansas City' on 
the Crawford Music Co.' tune, 
'Goody Goody/' has been settled. 
Deal which Grant Ege, Jenkins gen. 
mgr., closed last- week, will bring his 
firm a 2c. royalty .on every piano 
sheet sold. Ege had charged that 
the -melody of 'Goody Goody* was 
closely related to 'Piccolo Pete,' a 
Jenkins copyright. 

Crawford is now having trouble 
with the 'Goody' writers, Matt Mel- 
nick and Johnny Mercer^ He wants 
the writers to pay a share of the 2c. 
out of their contracted royalties, 
and. the pair object on the ground 
that they would then get less than 
%c a copy. 1 : 



Decca's Added Space 

Decca Records moves over into 
the old World Broadcasting studios 
on West 57th street, N. Y. this 
week. Needs more space. 

Will have the same two recording 
studios, plus added office room. 
World Broadcasting has been in the 
old NBC quarters for the past few 
months. 



Bob. Crosby switches to the Lex- 
ington hotel, New York, from the 
New Yorker May 8. Clyde Lucas 
wiir replace him in the latter spot. 



Most flayed on Air 



To familiarize, the trade with 
the tunes viost'dti the air around « 
New York, Vie following is the 
listing of .the-songs most played, 
on the cross-country networks 
last toeek', in relative standing 
accor ing to the approximate 

numVer'w^comlnncd plugs on 

WEAF, WJZ and WABG. 

You. 

Lost. 

All My Life. 

Goody Goody. 

Melody FroVu the Sky. 

What's Name of That Song. 

Let's Face the 

It's Been So Long. 

Let Yourself Go/' 

But Where Are You, 

Sing an Old Fashi 

All: My Eggs in One 

Moottrise On Lowlands." ' 

Every inute of the Hour.- - 

Touch of Your Lips. 

Is It True About pixie. 

Always'. Happy Ending.'' 

Don'* Want Make History. 

Tormented. 

She Shall Have Music. 
Yo urs Truly'-le Truly Yours. 
You Started Me Dreaming, 
Love Is Like a -Cigarette. 
Lights Out. : - 

Right Somebody to Love. 



Unfair List Boomerangs 
Sometime^ Iowa Union 
Conference Is Told 



De$ Moines, April 28. 

Edward P. Ringius, St. Paul, has 
been elected 1936 chairman of the 
midwest conference of the American 
Federation of Musicians - at .-- the 
thirteenth annual conference held at 
Hotel Fort Des Moines" 1 last week. 
Ringius succeeds Rangval Olesdn, 
Omaha, Nebr. Claude E. Pickett, 
Des Moihes, was re-elected secre- 
tary-treasurer. 

Flexibility of enforcement of 
union musicians for various func- 
tions was described by Rert J. 
Robison, of Sioux City, state com^ 
mitteeman, who said Jocal unions' 
must use their own judgment in 
meeting situations that arise in 
their' own' communities. He said 
use. of the 'unfair* list can become 
a, dangerous weapon and a boom- 
erang. 

President' Joseph N. Weber, of the 
AFM, New York City, was at the 
meeting, which was attended by 
delegates from flye states. 




Write Memo on 




Although to all outward appear- 
ances the publishers and the New 
: York musicians union were at a 
deadlock, the consensus of belief in 
the music trade yesterday (Tuesday) 
was that the arrangers strike was 
on the way to a settlement. Main 
obstruction to the two camps' get- 
ting together is . the closed shop or 
^department issue. Also the affllia- 
;tion between. Local ^0.2 apd the 
autpgraphers union which binds the 
[former to carry on mutually in the 
event of an autographers strike. 
: * At a meeting of the publishing ip- 
'dustry held. Monday \27) ,the pre-, 
vailing opinion was . that, the"' pub.-- 
;lishers should not. enter into a col- 
lective written agreennent •_■ with 
Local 802 but that, af ter'the matters 
of scale and working conditions had 
been ironed out, relations should be 
resumed on a basis of good .faith. 
It was declared at this meeting that 
although the publishers were •willing 
to give preference to union aiv 
rangers, or even those, allied with 
Local 802, they still wanted to be 
free, to hire whomever, they wished 
for the work. Grou was unani- 
mous on one point, and that is the 
union proposal of haying all arrange- 
ments stamped with a union label 
would not under any conditions' be 
acceptable. 

Also opposed by the gathering 
was the union's demand that each 
publisher upon settlement of the 
strike re-employ, the.^same number 
of arrangers, copyists and proof- 
readers that he had on his pay- 
roll, as of March 30, the date of the 
strike call. It was pointed out that 
this would prove not only unfair 
but a hardship on the trade, since 
the number of arrangers employed 
is determined by seasonal require- 
ments. With the summer coming 
on there will be less publications 
released and therefore less need of 
arrft fibers, copyists and proof - 
retdSerti. 

Wishers at the Monday meeting 
took U'o. vtow that before their reps 
could sli down with union officials 
to. discuss' wages ,and . conditions as- 
surance would have to be given 
them that the arrangers would not 
be called out on strike in the event 
the pubs could not get together 




, WARING, L0MBARD0 PARDS 
IN NEW MUSIC FIRM; FOR 




Words & Music, Inc., is a new 
music publishing, outfit absorbing 
Harry l2ngel, Inc. (formerly Keit- 
Engel), in which three name or- 
chestra leaders, Fr6d Waring, Guy 
Lom'oardo and Paul Whlteman, are 
financially interested. One idea of 
buying the Ehgel 'firm is to take 
advantage of its ASCAP rating, 
which is Class B, and then build 
up the catalog via performances. 

But the main thought on the part 
of Johnny O'Connor, general busi- 
ness representative for Fred War- 
ing, is to give the maestros protec- 
tion in the event any complications 
over copyrights .crop up in Cutui'e. 

Waring has had his riof in sevr 
eral respects. One the no\v 
famed Philadelphia infringement 
suit to enjoin the re-bron casting 
of alieged 'bootlegged' record ings- 
from-'thc-'air and other disks by the 
Wunn'giles. But back of it all 
pri larily is the current imbroglio 
between the music; publishers arid 
the arrangers. 



Words & Music, Inc.), plus the new 
compositions .which the three name 
maestros hope to augment the 
catalog with. 



Dummy Purchaser 

The technical purchaser of 
Engel's firm is Edward Singer who 
is a law clerk in the office 'of 
Maurice Speiser, copyright attorney 
for Waring. 

On the' matter of song material, 
each of the three maestros has 
songwriling affiliates. 

Fred Waring's brother, Tom. is a 
songsmith. Carmen Lombardo is an 
established tune .writer. Whiteman 
always has his songwriting pro- 
teges whether it be a Gershwin and' 
Grofe or, as now, Matt Malneck and 
Johnny Mercer, who started with 
him. 



Kapp. president o.» ecca Records, 
who financed Eng?\ is said not to 
have been reimbursed for the most 
part. 

Engel was a pioneer partner of 
Robbins- Engel, Jack .' obbins Jater 
absorbing Engel's share. On his 
current business trip east. Rob|)lns 
and Engel patched up differences 
and Robbins suggested < a possible 
London berth for Engel to represent 
Sun Music Corp. and Francis. Day 
& Hunter, which firms are English 
agents lor Itobbins and Feist, also 
ja Me tiu- Robbins property. 

This has given rise lo trade con- 



with the autograph.'ers' union, which 
is also asking for wage .increases 
and a closed shop. In the case of 
the musicians union the closed der 
partment demjand has been modified 
to the extent that publishers may 
bring in nonrarrangers it the ar-, 
r-ngenient heeds are such to' re- 
quire the services, of certain*, type 
jof musleaLspeclaliBt not to be found 
at. the time. ,Jn; the ranks 'of Local' 
i802. : ub's fieeithat -'they aiso should 
be'" rbtectecT against "having to- bar 
jf oreign' com p'osers and" of He*rs that 
make their own arrangements. The - 
bnioh is 'illlng ' to concede this 
jpbint and co-operate on the' spetial-' 
;ist Issue" 'ty* issuing-' such ' person "a- 
temporary membership' card costing 
j$2 a '-'month/ 

TempOriar'y Rift 

I Over the. past weekend John, G. 
Paine,- chairman of the Music Pub- 
jllshers- Protective Associationi.issue.a 
;to several , publishers a lengthy 
■memorandum setting forth the find- 
ings, and- attitude to date of the 
'publishers' strike committee. The 
-menio declared that the strike, had 
[created' two false impressions about 
the publishing industry*; one, being 
that there is a lack of . mutuality, 
existing between publishers and or ; * 
chestra leaders and that thfe." pub- 
llshersi ; ar^' oppose.^ x to lipcfll, S.02.- 
Nelthey. InvpKession' was b'oirn but. by 
the "fact;'.' r ' fjtirvte: There' is . aih 
interdependence between pubs and 
band'men. that. .must, at all times be 
recognized and the strike has only 
served to cause a rift in friendship 
of' long duration without any ade- 
quate- reason for it, 

Memo . outlined what Paine de- 
scribed as the willingness of em- 
ployer publishers to maintain union 
arrangers, even going so far as to 
advance money with which to pay 
their dues, and stated that to agree 
to the closed department principle 
would bring stultifying limitations 
upon the industry.. If the publishers 
were to be bound to an agreement 
closing their- firms to' non-unipft 
arrangers the next . logical move 
would be for the writera .to impose 
similar, conditions through an or- 
ganization ! of thelr. : own. 

Tiie ... pubs " strike committee, 
av|i ; red,.j|h§ -memo, was in fayor of 
the '^ unio^lV ./negotiating separate 
a^rfienfe^t^w^itft •each publisher and 
•one«J&^^.<4^^ • each 

scale would -be binding as long as 
the agreement' ■ existed. For,, the 
union, to set; a scale, of wage^' Is 
one thing and' r . ; the . publishe'r4'Uo 
pay It actually is » another,- Viwlth 
certain pube/ said the menio^Jhere 
was no objection to owing a jnan 
$75 as well. as. $40, but. the industry 
as. a wholes was opposed to this 
practice <and preferred to agree on 
a jscale that could be afforded and 
see that this amount was paid- in 
full. '■ 

Meanwhile X/ocal 802 has contin- 
ued to' furnish band leaders with 
Tisis of sohg3 that were to be icept 
oft the air, with those that were 
to receive special tabooing desig- 
nated by the addition of two or 
three stars. Columbia last week 
|took Tommy Dorsey off its sustain- 
ing schedule after he had been 
warned against eliminating thw 



■ r , , ... . ., .,, . •vVorks. of certain publishers from 

;eeturc, whether KobbJnK-Mexro was v>u. 't\- ■ • w . 



especially since one of Robbins Mu- 
sic Corp.'s subsidiaries is already 
known as Paul \\ hi temarr Public.. 



O'Connor, who has a piece of fh^ ! tionR - ^ The Hobblns Interest u. 
business, will be the business s.i- »*> & M., inc., Js denied, oU.Cr iha-.v 
pervisor. It is figured thai O'Con- ] MgO h-i*8ib)y Incoming an cm- 
past association in : „ how 1 Pioye in London :of one of iho Urlt^ 



nor s 

business, particularly in the, music 



Harry Link and It'i.cco 



The mufir pubs, as technie«.l | tr«de-, well qualifies him, George 
copyright owners, ran enjoin any ' Piantadosi will be^.the professional 
band performing a .special, arrange- manager, 
me nt of a number, and insist, upon | \ 
its orthodox rei.idilion as orche.s- • b 

tra-ted in the stock arrangement. | tractuaj obligations, among other 
This is a retaliatory idea to- hit ; 'reasons. Another stockholder in W. 
back at the musicians; union. Loral \ & M. t Inc., is Jack' Lavin, White- 
802 of tlit' American Federation of man's personal mgr. 
Musicians. Rudy Vall.ee was approached but 

Waring, getting $10,000 a "radio -was not interesteST ~ 



lsh firms rop'/esenting Robbins- i 
Feist. 1 

O'Connor's Idea, as an induce- 
ment to build up tne catalog, is ced- 



:occo° had- also been approached.! 1 ""^ of the copyright ownership 
>oth. refusing because of other con- l '> ™\*»r*. is ;vhat they 



program, saw that this might prove 
a dangerous hurdle in future. Ac- 
cordingly, O'Connor proposed in- 



Engel Gets $22,500 

IIa:-ry Engel Is said to have asked 



vePtment of $2r.,000 -each by each of j $25,000 for his busin'-^s. He received 
the ih.ee maestros with the good ; ?22.o00. Kale figure also covers the 
chance ifl) of getting their invest- (liabilities, which i ■amouuiru to %l,:;i>.'}. 
ment back, but' pri arily Cd) give ! Max Kortlander, the piano roll 
them protection in future for the \ maker, is said to have invested SJ0,-. 
free iisdsp of any of the copyrights , 000 in Enge), inf.. and been taken" 



ask now in their preamble. Song 
smiths, uno Ic.ially. jtarti'-ipaie 50% 
in the iJ rights (i.e., performing, j 
etc.) via A^CAF, but. that hasn't ' 
ever be* n fully' adjudicated, legally 
or teehnkaH_y 1 _ Waring- Whlteman- 
Jvornbardo recognize that" the" "Ehgel 
catalog, as is, means little or noth- 
ing, but it is hoped that in a year 
from now it will havr r been , suffi- 
ciently built up. 
O'Connor also siress'is .at, de- 



Morrison Loses Jarrett 
Suit, MCA Gets Band 

Chicago, Aprll ; 28. 
Attempt of Leo Morrison^ Inc., 
obtain an injunction against Art 
.Jarrett restraining him from -work- 
ing on radio ami in personal ap- 
pearances under other management 
was denied in Federal Court last 
week, arid in turn Jarrett was 
granted an injunction against Mor- 
rison which enjoins the agefrcy-;frbm 
attempting to Interfere with' his 
bookings. 

Morrison had claimed it held a 
five-year .contract with Jarrett, : but 
the court ruled that there— wasn't ■ 
any contract, since it contained ' no 
consideration.- • . 

Deciajtoiy' for Jarrett, 'Secured 
through' v ';vttorney ; H'atbld-- Kje>je, 
enahjes s Jarrett to. contin.ue.'^Un^er 



spite the im.poi"i'unt pi agoing pot en- iler' " '..of/ 'agreement ' >VltiV ifusia 
tiiii:ties of t^e thy'-come, it's noi ; Corporation. of America f or/fuH> jrep 



now 



ie usage of any of the copyrights , 000 in 
w cpntrolled by Engel, Inc. (I.e.; 1 care o 



(hejr irit/'niitin in <)Ver-plng 



f also in the purchase. Jack 1 Words Music, Inc., tunes. 



resentati'on * on a contr"UCt 'Which . 
aw« back to " 1:931. 



48 



VARIETY 



to U SI C- N ■ T t CLUB s 



Wednesday, April 29, 1936 ■( 



Swing Stuff 



Personals 

Will Osborne going Into the Lex- 
ington Hotel, N. May 1, fol- 
lowed by Bob Crosby boy9 . from 
New Orleans, June 1... Jimmy Dor- 
sey just waxed some Dixieland 
numbers for Decca, using -a small 
unit of swlngsters selected from 
his big band. ..Red Norvb ready- 
ing a big band for Sunday night 
airings with Mildred Bailey. Mai 
Hallett signed with American Rec- 
ord Corp. to. wax a few on Melo- 
tone. Bassman Joe Cabinero is 
still with him. ..Tenorsaxman Art 
DrllUnger leaving the jamsters at 
Rpillni's Tap Room* N. Y„ to Join 
the McKenzie-Condon combo at the 
Famous Door, N. T.... Unknown 
trumpeter Sharkey Bonano, who 
won't leave New Orleans, recorded 
by Dave Kapp for Decca on his 
last trip south. Sharkey's sharp- 
ness may be heard on those old 
Brunswick discs by Monk Hazel. . . 
Fletcher- Henderson leaving the 
Grand Terrace, Chicago. ..That fine 
arrangement of the blues, entitled 
'Dixieland Shuffle,' was waxed by 
Bob Crosby.. .Brother Blng. did a 
fine commercial job on 'It Alnt' 
Necessarily so/ with Victor Young 
accompanying. . .Saxman Bud Free- 
man given a: Jibe build-up by 
Edythe Wright on his Victor debut 
with Tommy Dorsey cutting 'At the 
Codfish Ball.' 

On the Air 

On his regular Sunday afternoon 
airing, Joe Venuti, billed as the 
Sultan of Swing, went through some 
pleasing paces: Tops on. the pro- 
gram was a crisp arrangement of 
'Satan's Holiday/ built around 
Venuti's fiddle, which gave the 
king of swing on strings a chance 
to do all. his stuff.' Starting with 
the typical soft semi- classical Intro 
on violin, the brass got off on some 
fine figures guaranteed to send any 
soloist, while Joe played one string, 
two strings, and even plucked four 
bars in the best git-box tradition. 
Which forces-' the conclusion, that 
when Venuti is featured the band 
stands put. Otherwise, it suffers 
from over-arranging and a lack of" 
fine soloists to balance Venuti's ViO' 
lin. Example of this is the bally 
hooed 'Growler/ which consists- of 
a tight, heavy, arrangement in the 
repetitious tradition of Casa Loma 
and Will Hudson. Vocalist Mildred 
Fenton has flashes but occasionally 
gets' caught in the corn. 

UHCA Charters 

With swing clubs springing up 
like mushrooms all over the coon, 
try, and 20 of the biggest organized 
under the banner of the UHCA, an 
official charter has been inau- 
gurated for duly enrolled members 
whereby visiting orchestra leaders 
can tell whether they are being In 
Vlted to entertain at legitimate 
UHCA clubs. To date, orchestra 
leaders. Benny Goodman, Fletcher 
Henderson, Tommy. Dorsey, Fats 
Waller, Ray Noble, and a host of 
famous musicians, have shown a 
willingness to co-operate with the 
clubs. In addition, club reports 
are appearing monthly in Tempo, 
edited by Charlie Emge, 

On the Wax 

Brunswick has re-pressed a wel- 
come classic, 'Basin St.' and 'Beale 
St. Blues/ by Benny Goodman 
First issued over two years ago on 
Columbia by the Charleston 
Chasers, it was issued on Okeh over 
a year ago. In all cases, the same 
master was used, This is the origi- 
nal record, with. Jack Teagarden 
making swing history on vocal "and 
trombone and Benny Goodman be- 
fore he had given up that gutty 
tone, all of which makes Goodman's 
later Victor waxing sound pretty 
thin. And the Vocation, re-press 
ings of Louis Armstrong, apparent 
ly chosen at random, are something 
that collectors shouldn't miss*- These 
discs are no longer available on 
Okeh. 

Victor shows an ace in the hole 
with Fats Waller's unique version 



of 'Christopher Columbus/ plus 
vocal. Making a new tune of what 
promises to be a second 'White 
Heat/ Waller plays some fine stuff 
on the box while Gene Cedric kills 
a chorus on tenor-sax. At all times, 
18-year-old Albert Casey's guitar 
work stands out. 

Decca has released one of the 
few good waxlngs of 'High Society/ 
on Champion,, backed by 'I'm Gonna 
Clap My Hands/ made on a differ- 
ent date by another personnel. 
'Society' is great stuff played by 
Bob Crosby's boys. 



In the Niteries 



With Clfford C. Fisoher's Tolies 
Parislenne* having successfully pre- 
miered Into the third link of the 
chain of French Casinos, the London 
Casino, a fourth,, is now planned, 
right in Paris. The other two are 
on Broadway and in Miami Beach. 
A new act at the' Broadway French' 
Casino is Freddie Zay, who does 
amazing jugglery and balancing 
work perched , high above the cus- 
tomers on a giant unicycle. Zay Is 
In the spot formerly occupied by 
Sherkot, the white-faced funster, 
and he is a worthy substitute. . 

'Folies de Femmes' remains .the. 
topnotch Tiitery entertainment In 
New York. It's a grand money's 
worth, and while the Harlng-Blum- 
en thai- Shapiro management has 
somehow contrived to tilt the tariff 
a bit here and there (there's also a 
50c surcharge per person for the 
down-front locations) it's not to- be 
blamed considering the: tremendous 
value the combination of the show, 
the two dance bands. (Jack Denny, 
and Vincent Travers) and the cui- 
sine offers. 



Rainbow Goes Plebian 

Rainbow Room, New York, goes 
informal starting May IS, as a sum- 
mer policy. This will be the .first 
let-down on the 'must dress* re- 
quirements since the Rockefeller 
spot opened over a year ago. 

Full-dress isn't altogether barred, 
but tan shoes with- tuxedos are out 



FEIST SUES PROMOTER 

— k 

Unauthorised Use of 8onpjt in Sales 
Book Aljjeged 

St Louis, April 28. 
Leo Feist, Inc., ' New York song 
publisher, filed ,sjilt last week in 
Federal Court asking for injunction 
to restrain A. M. Maulin from pub- 
lishing four songs in pamphlet titled 
'The Druggists' Song Book' which is 
to be circulated among druggists to 
advertise reciprocal insurance com- 
panies operated by Maulin. 

Songs In controversy" are 'Good 
Morning, Mr. Zip, Zip, Zip'; 'In a 
Little Spanish Town'; 'It Happened 
in Monterey/ and 'K-K-Katy'. In 
addition to injunction plaintiff asks 
for $250 damages on each of four 
counts in suit 



Night Club Reviews 



HALF HOUR OF GRACE 
FOR MICH. NITERIES 



Detroit, April 28, 
State Liquor Commission, under 
outstate pressure, has. added an ex- 
tra half hour of grace to the 1 a.m, 
closing hour for niteries outside 
Detroit. Latter won its 2 a.m, cur 
few in referendum last fall. 

Concerted action by owners as 
well as performers ever since the 
strict 1 a.m. curfew was. promul- 
gated early last fall by the com- 
mission, brought about the exten 
sion of time to 1: 30, which will al 
low spots a half hour longer to 
clear out patrons. No grace was 
granted Detroit, although a lot of 
Detroit spots are ignoring 2 a.m 
closing. 

Meanwhile, Michigan musicians 
are launching campaign to reserve 
state market to Michigan profes- 
sional artists, Hope to effect use 
of State Artists' Bureau as a more 
effective placement agency. 



BATONEER BREAKS ARM 

Baltimore, April 28. 

Bernle Frledenthal broke an arm 
in a motor accident and. as result 
cannot open with his orchestra- at 
the Summit, swank roadhouse 
nltery, when spot starts May 7. Ber 
nie Lipsch's band replaces. 



/ 



Inside Stuff-Music 



National exploitation campaign for music In forthcoming Paramount 
pictures, to take advantage of vogue for swing, tunes, is being: launched 
by Boris : Morros. Numbers to be so exploited are 'Those Bootblack 
Blues,' spotted in '.Three Cheers for Love/ which incorporates swing tap 
by Eleanor Whitney; also 'Long Ago and Far Away/ by Ralph Rainger 
and Leo Robin, from same film; Blng -Crosby's 'Empty Saddles' and 
'Roundup Lullaby/ by Ross and Clark, spotted in 'Rhythm of the Range'; 
'Rendezvous With a Dream/ Rainger and Robin tune in 'Poppy'; two 
numbers beipg written, by Sam Coslow for 'The Texas Rangers'; another 
Rainger and Robin tune, Tou Came to My Rescue/ intended for 'Big 
Broadcast of 1937*; pair by Coslow and Frederick Hollander for Gladys 
Swarthout, in addition to 'Is It Love or Infatuation/ for Miss Swarthout 
in studio's 'The New Divorce/ 



While Metro-Goldwyn-Mayer contrdls 51% each of Robbins Music 
Corp. and its more recent acquisition, Leo Feist, Inc., the Feist firm was 
technically purchased by Robbins Music Corp. The consideration was 
$400,000, which Robbins must pay off in four years to Feist. Last year 
Robbins Music Corp. made a net profit of $145,000 of which amount 
$140,000 was immediately transferred to Feist, thus putting Robbins 40 
G's ahead of Itself thus far. 



Swing isn't on the down beat but the phonograph companies aver that 
there's more excitement in moving 3,000 waxings of a certain hot or 
freak record than in selling 20,000 to 100,000 of the usual 'corn' stuff. 

Corny music is differentiated from swing in that it's a disk where the 
melody is preserved, and hot freakily tricked up, and that's the stuff the 
phonograph fans still go for, because it makes for good listening. 



A POOR HOLLYWOOD 
BOY DREAMS OF B'WAY 



Just as the film studios have 
their own private collections of 
'blow ups* for personal edification, 
showing how certain stars behave 
when exploding temperamentally, 
during Bhooting of scenes, the pho- 
nograph recorders also have cute 
habits of letting the mike, run and 
picking up stuff that doesn't ever 
reach the market 

Prize blow-ups in intra-trade an- 
nals are the disks by Abe Lyman 
and Joe Venuti, among others, 
either with Bemi-rlbaled ad libblng 
or frankly explosive cussing when 
a 'take'- of a number didn't click. 

However, unlike .these, Jack Kapp. 
and Blng, Crosby have waxed a par^- 
ody of 'Robins and Roses/ a current 
Irving Bejrlhv Inc., pop, which the 
presidentgof Decca, and the crooner 
both authored, but chiefly it's a 
manifestation of Sing's nostalgia 
for the Lindy mob. 

All the following are recognizable 
as music. publishing execs, pluggers* 
names or njeknames or other Lindy 
characters.- ' Kapp is circulating 
these disks privately, although of-, 
fered up to $10 by .collectors* The 
lyrics: 

Robbina and Bregman, 
Rocco and White. 
Take Mousie and Banjo, 
They'll keep you out all night. 
Linksp and Bornsiei , 
Can sure sing the blues, 
But with Robbins and Rosea, 
I wish I was in their shoes. 
For dear Mister lAndy, 
I'm carrying the torch, 
I misa all that gang there, 
The touts, and the imps, 
And the sour cream and bortsch, 
Mit Santly und Spitzer, 
It sure must be nice, 
Oh, Battling . Butch Tower, 
Trying; to get a long price-' 
And you haven't got a chancel 



CLUB RICHMAN AGAIN 
IN C'T ON POLICE BAN 



Attorneys for Morris Elsbrouch, 
owner of the Club Richman, are 
scheduled to battle the police de- 
partment tomorrow (Thursday) in 
the N. Y. Supreme Court to have 
the nitery's license renewed and the 
cabaret restored to good standing. 
The police will ask the court to. 
vacate a stay granted the club a 
week ago, which prevented the cops 
from closing the place. 

After several hearings before 
Deputy Police Commissioner John 
Sullivan at which detectives told of 
alleged indecency on the part of the 
entertainers and violations of the 
State alcohol law; . the club's license 
was cancelled April 14. Elsbrouch 
obtained a court order staying the, 
revocation until the court could re 
view the facts. 



20th Century Tavern 

(PHILADELPHIA) 

Philadelphia, April 23. 
Idea at this spot is contrary to 
accepted nltery schemes. Instead 
of laying to heavy Bugar boys, 
place grabs fast turnover. Dearth 
of huge checks, but satisfactory 
gross and slim overhead. For about 
a year now results have been oke, • 

Located in bank that popped dur- 
ing panic days, place is just off 
rush corner of Chestnut and 15th 
streets. Interior decorations are 
ultra-modernescfue in silver and deep 
red. Center of interest is bar, which 
is oblong and runs down middle of 
room between two pillars. 

During 1 shows (at dinner and 
twice later) bar is lined two and 
three deep, with number dwindling 
only slightly at off hours. Booths 
across front and tables along both 
sides seat about hundred. But it's 
the bar that , gets attention and is 
ideal draw for lads who want a 
short, fast snifter with minimum 
hokus-pokus. There's never a 
cover or minimum charge and so it's 
possible to catch a show and a beer 
for 15 cents. Checks are usually 
lowj but place serves more patrons 
than any but few biggest (and 
higher priced) of town's niteries. 

ShowB are offered on balcony that 
runs across back of room like a 
shelf, That's biggest' weakness of 
the place. No real -staging possible 
and a pillar plunk in middle of bal- 
cony, which is already too narrow, 
hinders acts. Barney Zeeman's six- 
piece crew plays for show and in- 
cidental music (there is no dancing), 
also from balcony* No acts requir- 
ing room for their, stuff can per- 
form. Only singers and tap dancers. 

Talent is on par with leading 
spots of town. No name acts, but 
good performers. Current show has 
Barbara Jason as topllner. Sock 
Jazz torcher, she finishes off each 
number with slam-bang. Btyle that 
place seems to require. Winds up 
the act with bumps as she batons 
band through hot number. 

Rest of show caught had Gall Lee, 
okay looking redhead with speedy 
taps and exceptionally becoming 
costumes; Alice and Ruth Long, 
hotcha tappers; Jack Armstrong, 
fair m.c. with pleasing tenor voice, 
and Lorraine and Wayne, boy and 
femme tap combo: Helen Benton, 
hat check gal at spot and talk of 
town since she added ingenious 
warble to show, missed show caught 
due to illness. Hole. 



Summer 



Advice of a music publisher to a now famous crooner to settle certain 
contractual and other pending claims for $25,000 'because if you don't, 
two years from now you'll be glad to settle for $250,000/ seems to have 
worked put. Subsequently, the rise of the.' singer in various branches.of 
show biz put him into important money brackets which would have 
necessitated a more costly compromise. 



f *> 



RUTH 

AND 

BILLY 




AMBROSE 



Doubling 

GITS EDWARDS 
SHO-WINDOW 

BROADWAY, 
THEATRE, 

NEW YORK 
and 

Dancing Nltelv at 
THE HOTEL 
NEW YORKER 

New Y»rk 
Direction: MCA 



Walter Wanger continues to maintain his record of copping a top 
selling song number from each%f his filmusicals made since producing 
for himself. Latest to get top rating £6r ether popularity is 'Melody From 
the Sky/ from Wanger's 'Trail of the Lonesome Pine.' Others were 
'With All My Heart/ from 'Her Master's Voice' and 'I'm in the Mood for 
Love/ from 'Every Night at Eight.' 



'Lost/ front ranking tune in Variety's list,, was written by Macy O. 
Teetor, of Newcastle, Indiana, official of the Perfect Circle Piston Ring 
company. Song was first used as theme for Perfect Circle radio program. 
Last October* Vic Arden and Johnny Mercer changed it slightly, added 
the lyrics, and gave It to the world. Teetor is still in the simonpure 
class, and has written other tunes, but only as a hobby. 



New song by Benny Goodman was originally going to be published as 
'The Goodman . Swing' by Rohbins. But feeling that it would suffer the 
same fate as the 'Casa Loma Stomp' with none of the other orchestras 
playing, the title has been changed to 'Swingtime in the Rockies/ which 
started first as a gag in the Robbins office. 



Blng Crosby's fetish for jackknives Is well known to his intimates 
He heard of a record-Bized knife with 106 blades in the Radio City cutlery 
shop whereupon Jack Kapp, prez of Decca Records, brought It out to 
him on his last recording trip. 



(Continued from page 1) 
the survivors and the current few 
musicals look sure " of sticking 
through the heated period. The pic- 
ture houses will doubtlessly benefit 
if the legit fare Is lowered but Alms 
are not restricted to the keys and 
therefore no novelty to the visiting 
element. Ticket agency people in 
surveying the summer possibilities 
do not regard legit as being top 
limited; at least they pretend to be 
satisfied with the outlook and the 
sure continuance of a number of 
standout shows. 

; The first big influx will come for 
the Joe Louis-Max Schmeling 
fight at the Yankee Stadium June 
18. San Diego- made a stab for the 
event but the promoter ruled it out. 
Already the actual price of front 
locations for the battle have been 
established at the box office scale of 
$40 but comparatively few ducats 
will be. sold at that rate. Up to $150 
each is being asked. Last summer 
the nick for good locations varied 
from $75 to $100 for the Baer-Louis 
melee, with the established price 
lower. Fact that the selling rates 
are up seems to be taken in stride 
in ticket circles. Most of the brokers 
have the coir in their mits, already 
committed to must orders. There 
will be no monkeying with the rows 
this time, the Boxing Commission 
having ruled out the inserting of 
additional rows, so that the 
customer should get the location the 
J ticket calls for. 



VERSAILLES 

(NEW YORK) 

Drawing their own Broadway de- 
votees for their premiere and first- 
time in a night club, Willie, and 
Eugene Howard delivered sock en- 
tertainment In the smart, but not 
too preciously smart, Versailles, thfltt 
should now set the fashionables 
a- discovering them. The wise mob 
has always gone for Willie, the 
comic's favorite comic; in the Ver- 
sailles, they'll align the dllletantes. 
The Howard Bros, have pace,- tim- 
ing, finish and, most, unusual in this 
era of meandering rib comedy, 
they've got direct attack. Same kind 
of stuff they've always given out, 
but like swing, suddenly it's new. 

Opening with a straight harmony 
number — with the pipes still swell- 
ing and soaring in key — Willie solos 
Into his French radio instructor- 
grlfter, a . sympathetic scoundrel, 
tosses in Jolson and Jessel imita- 
tions — the Jessel particularly apt in 
view of Jessel's former tenancy in 
the same spot — then, brings back 
Gene and a couple of hefty femme 
stooges for their 'immortal 'Rigo- 
letto' travesty with the magnificently 
vulgar biz. Comedy charged with 
vitality that breaks up any kind of 
audience; east side, West side, any 
audience goes hoping to be broken 
up. 

Carolyn Nolte warbles pleasantly, 
.'looking warmly down-to-earth. 
There's Red Norvo's swing band .for 
the younger intelligentla, alternat- 
ing with Joe Smith's orchestra lor 
the choosey conservatives as get 
their yen .for hoofing straight. HiS" 
standard of food, drink and service 
established, by the, Versailles goes 
on, along with its courage aria 
again accurate judgment in track- 
ing down first-rate, well rounded 
entertainment. Ager. 



DOLLY KAY AT RIVIERA 

Dolly Kay will be in the opening 
show at Ban Marden's Riviera, 
Fort Lee, N. J., which opens May 1&' 

Georgle Hale will Stage the 
dances. 



'Swing Waltz' Taken Over 

Words and Music, Inc., the netf 
Whitemari-Warlng-Lombardo pu»J 
llshlng house has taken-- over a , 



Swing Waltz' by Llndsey Me 
and Ed East. 

This was first brought 
East, Inc. 



out by 




April 29, 1936 



t V I ■_ I I 



VARIETY 



49 



KC Ripley Unit 
s Test Date; 
fthers to 





ffaft ot the NBC Artists Bureau 
8 _ e pjal units for vaude, primarily 
32«d to at least partially sup- 

the income it formerly de- 
jjced from Bowes' amateur shows, 
cpe^eo yesterday (Tuesday) at the 
Colonial* Lancaster, Pa., for three 

It's a 15-people show includ- 
taffiieEformers who have appeared 
onWair. with Bob Ripley ( Believe - 
jt-or-not);, the unit carrying BJp- 

ie<*;-ta«* ... 

Success of this unit will decide 
w ]jQther the Artists Bureau will do 
others. Those planned include 
units to carry the Rudy Vallee and 
JJild T.. Granlund (N.T.G.) names. 

According to the Artists Bureau, 
a Vallee unit win go into rehearsal 
nex(#eek. Like the Ripley show, 
it V'U P* ay dates elt her on flat 
.guarantees of. percentages, but stick 
chiefly io .-small- towns. 

Loew Sets Sullivan in 
Bafto and Now Trying 
To Agent His Column 

Baltimore, April 28. 
' Ed Sullivan, N. T. News colum- 
nist,: will head the stage show at 
Loew's. Century here, commencing 

Friday (1). Featured specialists are 
Ella Logan, Pops and Louie, Fred 
Sanborn, George Andre -Martin, and 
the Stanley Twins. 

This is the first vaude date for 
Sullivan in a town where his news- 
paper column is not syndicated in 
any of the local rags. Today (Tues- 
day) .the Century -publicists are try- 
ing to get Lou Azrael, whose column 
in the News-Post has more readers 
than any other newspaper feature 
in this. town, to permit Sullivan to 
do his column for a couple of days 
prior to opening here, in effort to 
make known- his identity to, natives. 
Over weekend, at Sullivan's request, 
Century publicists sent all Azrael's 
columns for last week to N. Y., so 
Sullivan could study local scrib- 
bler's style. 



CHEETAH CHEATS VIC 
MOORE OUT OF A SALE 



VJctor Moore, now on the Coast, 
who has been trying to sell his 
Baldwin, L. I., home for more than 
a year, finally got an offer a few 
weeks ago from a lawyer whose 
cllenf-was willing to pay $22,500 
cash. Moore, , who was willing to 
sell for most anything, wired his 
acceptance, but the lawyer said 
that he Would have to interview the. 
comedian's neighbors before the 
aeal could be definitely set. 

Reason for interviewing the 
neighbors turned out to be an ec- 
centricity on the part of the pros- 
it femme "buyer for keeping 
w »d Pets, one of them a cheetah. 
J^yer asked Harry Anger, vaude 
Producer, whose property bounds 
Moore's, whether the animals would 
oe okay with him." Anger, who has 
th y * 0Un§r son, called a. zoo, learned 
tnat a cneetah la ferocious, and then, 
called the health and police depart- 
3"i onl y to learn that they 
«»uidnt do anything about the ani- 
mal until the woman moved in*, and 
»«n only if tne cheetah proved a 
uisance. Anger then wired Moore, 
**«ng that the sale to such a ten- 
„"L ^°Pardized the lives of his 
child I specially Anger's young 

t^\t ^rttea- 'Wouldn't do any- 
ariv 1?** mieht hurt y° u r child or 
X 0 °^ er chI,d - Am filing the 



Doc Howe on Own 



^ Hollywood. April 2S.\ 

sl cn ?n book, ne business after re- 
ader , a ~ Ee ^ booking man- 

**ioh LS ah v, Ch( l rt * Marco here ' 
comDan^? . h ° hA » h ? U since ' the 
JPany-s inception in 1D24. 

^imel? handle ■ picture and 



It's Cheaper 

Johnny Harris approached O. 
L. Oz of Jenie Jabobs office for 
a circus unit for his Duojiesne ' 
Gardens -in . Pittsburgh, Oz , 
rounded up a show a,nd sent , 
Harris Word that the circu 
including transportation, etc. 
would cost $12,500 a week. 

Harris' reply was that in - 
stead of buying the "circus at 
such a figure he had decided to 
to sell the Gardens. 




Gus Edwards' Showindow, New 
York, only straight vaude two-a- 
day house in America, went . into 
the red for over $6,000 In its flr3t 
two weeks. Started its third week 
Monday (27). 

• As a result of the red ink, Her- 
bert Ebenstein, the Times Sq. irir 
surance broker; termed a financial 
advisor,' is now associated with Ed- 
wards In tttfe venture, straightening 
put the books, etcV and advising on 
costs. Cast of the show has taken 
cuts, ranging upwards from 15- 
33%. 

Ebenstein was one of those con- 
nected with Edwards - when , the 
latter tried to lease the Palace from 
RKO. Original backers for the 
Showindow were Louis Smilansky, 
Detroit hotel owner, and Sam Levey, 
New York attorney. It's denied at 
the Showindow that they've stepped 
out of the proposition. 

Cuts in salaries went into effect 
the end of the first week, which 
showed a gross of approximately 
$7,000. Second week's gross was 
around $6,500. Matinee business has 
been bad. 

A musicians' union rep was In 
the Showindow box office Sunday 
(26) to Insure the pit band getting 
its salary. 

Edwards has announced a new 
show for the theatre starting May 
8, with weekly changes thereafter. 
No name has been set as yet as 
headliner. 



CANTOR'S DETROIT DATE 
DEPENDS ON PICTURE 



Eddie Cantor, who plays for RKO 
in Chicago and Cleveland earlier in 
the month, has a propositon under 
consideration to appear at the Fox, 
Detroit, last week in May. Deal is 
in abeyance until Cantor can learn 
when he will be needed on the Coast 
for his next picture for Sam Gold- 
wyn. 

Detroit booking, if closed, will be 
On the same basis as Cantor's deal 
with RKO, which calls for him to 
provide the entire stage show and 
splitting the grosses with the cir- 
cuit 50-50 from the first dollar. 

William Morris office is agenting 
Cantor as \yell- as collaborating with 
him in the staging of the unit, 
which will include Parkyakarkus 
among others. 



Alec Hanlon to Debut 
L L Roadkuse May 30 



Alec Hanlon, vet vaudeville 
booker, will open his own road- 
house on Merrick road at Rockville 
Center, L. l. r Decoration day. 

Spot will be called. Hanlon -on- 
the-Merrick. There will be a floor 
show, and a WHN wire twice week- 
ly. Airing starts this week, in ad- 
vance of the opening. 



Loew's Local Unit 



"Washington, April 28. 

Phil Lampkjn, hou. c e maestro of 
iiOew's Fox, will head lorally-as- 
scmbled unit scheduled for two- 
week tour playing Loew's Stale, 
Norfolk. Friday, 1, and Loew's. Rich- 
mond, May 8. Koth Loew houses 
play vaude on avc-rage of once every 
five or nix v vck.v 

Show will be staged by Gene 
Ford, Fox house managr.-r. T'nit in- 
cludes Talbot Haslett, local bari- 
tone; Carter and Holmes, Knrica 
and Xovello and the Elida IJalloC 



PIT SHOWS' CLICK AT N Y; PAR INTERESTS 




BUTTERFIELD HOUSES 
SHUT DAY OF FUNERAL 



Detroit, April 28. 
ropping of vaude for rest of 
season was announced this week by 
the Butterfield circuit in Michigan.. 
A couple of the 95 houses played 
stage shows. 

All theatres were closed Thurs- 
day (23) during iuneral of Colonel 
W. SY Butterfield, owner, who died, 
in Boston last week, 



Good Biz But Too 
Many Squawks. With 
D. S. Acts at Alhambra 



Paris, April 28. 

Alhambra, which .has -been- having 
a healthy battle here for some 
months with the ABC, both on 
straight vaude basis with name and 
Imported acts, will give up its try 
May 7. House goes straight pix 
after that, although it has been 
showing a profit most of the way 
With vaude. 

Trouble is that, in order to. show 
profit, theatre had to book a large 
proportion of. American and other 
imported talent, and there have 
been too many squawks from the 
locals oh that ground. Management 
says there are not enough local acts 
that draw to make a theatre pay 
without using the foreigners, bat 
the localites can't see the poi 



MANNY SACKS TO N. Y. 



Philly Radio Booker With MCA for 
Combo % Deals 



Philadelphia, April 28. 

Manny ..Sacks has resigned as 
head of Universal Artist Bureau, 
WCAU and KYW booking office, 
and goes to Music Corporation of 
America this week (1). He'll have 
charge of act department of New 
York office, booking radio and nitery 
shows and vaude units. 

Dick Ingram, Sacks' assistant at 
UAB, will open own office in Philly; 
taking over all. firm's accounts. 
He'll be definitely split from Levy 
radio stations, moving into quarters 
In another building for purpose. 

Sacks has conducted UAB for; last 
eight years until two weeks ago, 
when Joseph N. Weber, American 
Federation of Musicians' prez, put 
firm out of business by revoking 
booking license. 



Broadway House in the Black Consistently with 
Band Attractions— May Start Repeating Soon 
as Available Orchestras Running Low 



AMOS T ANDY'S 






Hollywood, April 28. 

Amos 'n' Andy shattered the all- 
time Orpheum ; record in week, of 
personals, with take around $25,500. 
B. b. scale was advanced from 40c to 
65c ; for the week, .radio act doing 
seven shows Saturday and Sunday 
and five shows daily in midweek. . 

Blackface team, in on $6,500 guar- 
antee, will take down $11,000 for Its 
share. No holdover, due to a Den- 
ver booking. 



Chi Performers File 
Squawks on Alleged 
WPA Mismanagement 



Chicago, April 28. 
Performers last Week, got together' 
for a squawk to the Federal offices 
in Washington over the way things 
are being run by the vaude branch 
of the WPA Federal project heads 
in Chicago. Have already com- 
plained to Kenneth Carringtdn, 
local chief pf the WPA project, 
against Earl Bronson, who has been 
allotting the Jobs oh the various 
projects. 

Performers claim that Bronson 
has been showing favoritism and 
discrimination. 



Beatty, Perfect, Minor 
And Root London Clicks 

London, April 28. 

George Beatty opened on his first 
date for General Theatres at the 
Holborh Empire and scored splen- 
didly, despite following everything 
on' the bill. Including an ejftra strong 
act in George Robey. 

Rose. Perfect is also oh the bill 
and still a classy offering. 

Minor and Root opened at the 
Mayfair hotel for a big click. 



Durante in England for $5,000, Record 
Salary for D. S. Single on Other Side 



Jimmy Durante goes to Great 
Britain in the next two weeks 
to fulfill five "weeks of vaude book- 
ings at the highest salary ever 
paid an American single over there. 
He will get close to $-3,000 weekly. 
William Morris office set the deal. 

Durante opens at the Theatre 
Royal, in Dublin, the last week in 
May, goes to the Palladium, London, 
for two Weeks starting June 1, and 
then plays a week each in Man- 
chester and Glasgow. Only Ameri- 
can acts exceeding $5,000 a week in 
salary In England in the past have 
been bands. 

In accepting the British dates, 
Durante turned down ah offer by 
RKO to 'play ■ the Palace, Chicago, 
at $4,500 a week. Deal arranged for 
RKO by Danny Collins and John 
I-Iirkey, who originally submitted 
the entire 'Jumbo' show to the cir- 
cuit. 'Jumbo' deal fell through, 
however, when -the circuit turned it 
down. 

Ben Lyon and Bebe Daniels, 
agented by the Morris office, also 
go over to Kngland for vaude, open- 
ing June 15 In Dublin and following 
into the Palladium, London, for two 
weeks. 

After vaudeville dates. Durante 
does a film for Gainsborough Films, 
which is the most important hub*- 
skliary of Oaurnont-Brltixli. 



Pitt Bans Kid Am 



Pittsburgh, April 28. 

Authorities prevented aPP eara n cfe 
on Stanley stage of Adolphus Robin- 
son, 11 -year-old- Negro youngster 
with Major Bowes unit, under bill 
regulating child labor. Management 
was warned beforehand when kid's 
age was learned and he didn't turn 
up for first show. 

Stanley didn't wish to get in- 
volved again since it's already 
facing a charge for playing a seven- 
year-old tot here recently with Jan 
Garber's orchestra. 



PICARD TAKES BATH 

Michel Plcard, former agent and 
producer, filed a petition in bank- 
ruptcy in the Federal court, N". Y., 
last week. Liabilities were given at 
$6,344, and assets, none. 

J'f-tition describes Plcard as a 
■ salesman. 



Results at the Paramount, New 
York, since Installation, of . 
show policy Dec. 25 last, after num- 
erous weeks when the grosses 
dipped under $10,000, are not only 
interesting Par operators and part- 
ners but-other, theatre, men. through? 
out the country. In the possibilities 
of similar shows, to bolster business. 
It may mean an outlet for band at- 
tractions which could be routed 
around the country, the same as 
units but play their shows from 
the pit: 

There are enough large theatres 
in the various keys with pit fa- 
cilities to accommodate band units 
as at the' N. T. Par to make up. a 
sizea:ble route for such policies; 6n© 
of the advantages of the shows- In 
the pit is that union requirements 
are not so severe- as when shows 
are placed , on the stage, although 
the. effect for audiences is satisfac- 
tory with pits rising to stage level. 
Also* showmen are of the opinion 
that the brief sessions with an 
orchestra arid a few specialty en- 
tertainers suit the average appetite 
for something living in the theatre. 
No Losers 

Since it started booking in bands 
with supplemental specialty artists, 
the N. Y. Par hasn't had a losing 
week. Even in . Holy Week with 
'Give . Us This Night,' the theatre 
stayed this side of red through hav- 
ing its nut well reduced that week. 
Par officials are more than pleased 
with the results so far obtained. 

Plan is to continue band -attrac- 
tions throughout the summer, book- 
hg the beet names obtainable. When 
bands of a suitable class start, to be- 
come exhausted, theatre will prob- 
ably start to play repeats. By the 
fall, it is figured, it will be reason- 
able time to start replaying the 
Casa Loma; Lombardo, Duchin and 
other orchestras which have been 
at the theatre. House is now try- 
ing to get Rudy Vallee. 



Fields, at $2,500, to 
Be First Set Holdover' 
Booking at State, N.Y. 

Benny Fields is pencilled in at 
Loew's State, X. Y., for June 3 on a 
two week booking, in itself unusual. 
It -will be ballyhooed as a 'holdover,' 
the first in State's history. 

Fields by then will be out of the 
Hollywood cabaret-restaurant on 
Broadway, .where he is on hl» final 
four weeks at another tipped figure. 
Getting around $1,000 at the nitery; 
$1,100 with 'Zlegfeld Follies of the 
Air.' Will get $2,500 at the State. 
Couldn't triple because of the vo- 
cal strain. Hence a previous LoeW's 
State offer ,Avas deferred until later. 

Russ Morgan's orchestra from the 
Biltmore hotel, N". Y., was spoken 
of with Fields for a four-week en- 
gagement at the Paramount, >?. Y. 
This fell through, however, when 
money differences arose between 
Par and Fields, 



AKRON POLICE HOLDING 
CLIFF HALL FOR NY COPS 



Chasen Goes East 

Hollywood. April 2R. 
TJavr- f'haken returning to Broad - 
[ way, making the trip via motoi*. 
i Plans t r r return to stage and radio 
iartlvlllos Jn N. Y. 



Akron, April 28. 
Cliff 'Sharlie* Hall is in the lock- 
up here awaiting arrival of N.. Y. 
officers with papers charging, him 
with being a fugitive from. Justice, 
They are expected here today (Tues- 
day). 

Hall has been one of the featured 
members of Joe Penner's unit, which 
just closed an engagement at the 
Palace theatre here. Penner troupe 
headed for N.. Y. Thursday night 
(23), but without Hall, who was ar- 
rested in his dressing room by Ak- 
ron detectives on a warrant charg-, 
ing him with abandonment of his 
eight -ypar-old son. 

Comedian said he had paid June 
Rogers, his showgirl wife, more 
than $7,000. but had sent her noth- 
ing in the last few months. 




50 



VARIETH 



VAUBEVILLE 



'Wednesday, April 29, 1986 



1 





American Federation of, Actors' .Death Benefit plan, which will be 
submitted for a vote at the organization's annual meeting May 5, Is 
based on a stamp-sale system In which all members of the APA must 
participate In. order to be In good standing. Stamps sell for 25c each, 
each member required to buy four at the start if the necessary 75% 
majority vote passes the measure. 

As each death occurs, AFA members will be required to buy another 
stamp to cover the insurance paid the beneficiary of the deceased. New 
members coming into the AFA after the insurance plan goes Into effect 
will have to be under 50 years of age to participate in the benefit plan, 
as well as buy stamps; while newcomers over 60 will not be benefited 
nor required" to put any money into the insurance system. Medical 
examinations will not be required, though the board of trustees selected 
to operate the insurance system will be privileged to reject applicants. 

Insurance fund will be run as a separate organization, with its funds 
deposited in a bank other than the one the AFA is doing business . with. 
It's figured to start the. Death Benefit at the rate 



Benjamin David, Inc., won a point in its suit against Billy Rose's, 
Jumbo, Inc., when Justice Miller In the State Supreme Court, New York] 
County, ruled that the "defendant might be questioned before trial on' 
every item requested. 

David: office's action for commissions is' based oh the claim that It 
proposed with Rose's authorization the 'Jumbo* tieup for a radio pro- 
gram to Hanffriletzger, agency on. the Texaco account,- Program in- 
volved has been on NBC since Oct. 29 of last year. 



Music Corp. \ot America, handling Veloz .and Tolanda, turned down 
flat offer for team to play Paramount; Los Angeles, and instead took T0% 
of take above house break. Latter had wanted to give team $4,000 for 
the week, besides paying for band and rest of stage show. MCA figure* 
it could do far better oh percentage but final count drew only $2,900 for 
the week. 



New Acts 



CLARK and EATON REVUE (5) 
Flash 

14 Mint.; Pull 

Grand O. H., New York 

Performing against a house drop 
in 'full' this turn was performing 
under unfavorable conditions. At- 
tractive drops and lighting would 
enhance the act ,very much. Also, 
slightly improved precision, by the 
performers in meeting their cues 
would help; Clark, and Eaton; pre- 
sumably, are the mixed pair who 
work as a dub In acrobatics and 
adagio posing. When caught re- 
ceived very favorably as the curtain 
dropper' on a four-act layout. 
" Adagio work performed in this 
act is artistic, the girl of the duo, 
displaying particularly graceful 
talent as she executes difficult 
contortionists poses with the help 
of her partner. - Three girls addi- 
tionally perform solo specialties 
from a tap cooch to eccentric. 

Shan. 



Thomas Gutty, one of the Six 'Musical Cuttys/ of 30 years ago, now 
practicing medicine' in Baltimore, has just printed a song* 'It's Old New 
York,* the title page of which bears the legend 'Not f or sale. Free to all 
for the asking.' 

When he ~was playing the two-a-day Cutty was always ..telling what 
he would do when he became a doctor. 



Casino, Pitt, Resuming 
Vande With Settlement 
Of Union Differences 



Pittsburgh, April 28. 

George Jaffe doing an ' about-face 
again at his indie-operated Casino 
and "will return house to stage, shows 
for three, weeks before. closing for 
summer May '28. Before flood, ^house 
was playing- bo.th films ^a'nd' units 
at ''40c. top, but resulting differences 
with union, when Jaffe ' 'demanded 
reduction of backstage erew from 
seven to -five men,. . isent ; spot; t6 
diial£; at 'two-bit top- when - it 're- 
opened, few. ' weeks agp.,!' , r ; \ ; 

Union difficulties have apparently 
teen irrtned put, for Jaffe has an- 
nounced a resumptlpn of vaude 
starting May 8. Three weeks- after 
thatj ^house will close .for siitnmer 
and landlords have' agreed to re 
model site, formerly old Harris <ex- 
tensively. during warm months. Wifl 
get started again Labor Day. .. 

Some reports. ' have it that Jaffe* 
who operated' Variety; , burlesque 
house, before taking over Casino, 
may install burleyc.ue there, but he 
claims it'll be pictures and units, 
Variety has since been taken over 
by independent wheel. Joe Hiller 
continues to book Casino. 



WB Sets Block-Stilly 

Pittsburgh, April 28. 

Block and Sully, who played 
Stanley here last week; have finally 
gotten together! with Warners oh 
dough for .Philly date and go. into 
Earle Friday; (1). Team previously 
turned date down because of salary 
differences. ',' ,. 

For Philly date, . they'll be in ia 
show with Phil Spitalny and his 
femme band. 



'Cocoamit' Unit Folds 

Chicago; April 28. 

Al Border ICpcoanut Grove' unit 
plays another ' week through the 
Butt.erfield time in Michigan and 
then folds. 

Unit played through the entire 
1935-36 season. 



Jerry Brown in N. Y. 
To Undergo Sixth Op 

Jerry Brown is back in New 
York after eight months on his back 
with injuries received in an auto 
crash. He has already undergone 
five leg operations and one more is 
required before he can. return to the 
stage. He was formerly of the act, 
Betty and- Jerry Brown. 

•Brown was injured last summer 
in Falsburg,. Mass., and spent four 
and a half months in a hospital 
there. 



15 YEARS AGO 

{Front Variety and Clipper) 



'John Gilbert had made a good 
showing for Metro, so Fox put him 
under two-year contract. 



Tom Mix nixed offer from Er- 
langer and Dillingham to head a 
wild, west show, Had turned down 
a $100,000 offer for 26 weeks from 
the 101 .Ranch the year before. 



L. Wolfe Gilbert, songwriter, was 
at the' Palace, Had been in before 
with Anatole Friedland. Comedy 
knocker was Joe Cook, who made 
his biggest score in the Alexander 
Bros. act. 



Equity put on a ballyhoo show at 
the Globe as . an advertisement for 
the big benefit at the Met. a couple 
.of nights later. Poorly prepared and 
no advertisement. Free admission 
and an auction sale of seats. De 
Wolf Hopper presided. Small., sale, 



lanche Bates getting in dutch 
With her fellow players. Very out- 
spoken -against Equity. 



Mrs, Frank Tinney sued the come 
dlan for separation, changed to a 
demand, for k divorce, back td sep 
aratlon suit and: finally quit with" nD 
action tried. 



BUY DOROTHEA ANTEL 

Invalid Actress. Famous Greeting 
Cards. 21 Original, and' Exclusive De- 
signs, One. Dollar. ARents Wanted to 
Sell Curds. Liberal Commission. Call 
or write 

DOKOUIEA ANTKI/ 
i?0 Wwtt 7?nil Ntraet, titixy York City 



Earl Carroll announced he would 
break ground for his new theatre 
June 1. Not yet 30 then. 



Grl th arranging synchronized 
music (records) for spots in his 
'Dream Street.' Just opening at 
Town Hall, 



Lane and Moran had a week at 
the Palace, but they scrapped, spilt 
and cancelled. 



. Kitty Gordon won' a judgment for 
$20,750 against L. Lawrence Weber 
(Continued on page 62) 



2nd WEEK 

KEPEAXINO MICHIGAN THEATRE, DETROIT, MICH . WEEK APRIL 24 

FID. CORDON 

WEEK.AIny 1st, SIICBERT THEATRE. CINCINNATI, OHIO 
With SYD LESSER irection— MARK LEDDY 



WARD AND MIL FORD 
Comedy, Songs 
11 Mint.; One 
Grand O. H* N. Y. . 

Man of -the ' duo, his own . prop 
mover, pushes., his piano through 
the drapes. Quickly following, girl is 
motioned back Until the drop . de- 
cends while she .attempts an aria. 
Old but still amusing, the fuse 
starts them off. 

Boy continues at keys doing a 
pianola Imitation well.' Another 
speedy merger and two on deck ren- 
der their; vocal work, interspersed 
with- man's mouthed instrument 
mimicry. " 

Most of the work is delegated to 
the man, who seldom misses his 
mark. Some of comicalities are trite. 
Injection of modicum of novelty in 
routine mute, humorous actions lift 
the act above the average. Second 
here and should be .elsewhere. 



JANET MAY 
Aerial 

5 Mins., Full 
State, N. Y. 

Not in the files, but evidently not 
a newcomer to the stage; She man- 
ages to make a somewhat limited 
routine look like a lot' more than it 
is. Neat costuming 'and an attrac- 
tive face help.. 

Opens on the webbing with 
nothing new; but well displayed, a 
couple of standard tricks on the 
rings and back, to the stage for a 
fresh start with a wrist loop for the 
Leitzel t£ick. She did 51 turns at 
the .show caught and came down 
for a big hand. . : Chic. 



VARON and GARY , 
Dancing, Ihstrurttentati 
9 Mins.; One 
State,' Baltimore 

Not broad-beamed enough for 
general, spotting in the biggev 
houses, but got by adequately here. 
Act might find a happier sphere in 
the clubs. 

Man and girl do tap dancing, and 
the routines are not varied. Only ef ^ 
fort to break monotony is man's fid- 
dle playing about midway, arid be- 
fore he finishes that his partner 
pokes out and does a not-too-jgood 
Wigmanesque writhe' to his rendi- 
tion of 'Smoke Gets in Your Eyes.' 

MYRA NASH 
Songs 

9 Mine.; One 
Century, Baltimore 

Tall and willowy Miss Nash is a 
vibrant-voiced warbler, of pops, trill- 
ing three pleasantly assorted num- 
bers that audience here, found o. k. 
She's attractive and of distingue 
appearance, but could unlimber 
•more; bit too tense. Also, when 
caught she directed her attention 
solely to lower ; floor. 

Miss Nash came on at what would 
approximate .the deuce .slot in a 
vaudeville-type show. 



Yorke-King's 



Chicago, April 28. 

Yorke and King have threatened 
suit against RKO for failure of cir 
cult to live up t'o contract for act's 
appearance at Palace 'here. Orig- 
inally contracted; for week of April 
24, circuit asked Yorke and King to 
accept week of May 1 when Abe 
Lyman's orchestra was suddenly 
booked into April 24 week. 

Chic Yorke. okayed switch, but 
now RKO is asking Yorke and King 
to accept week May 29, RKO is try- 
ing to peddle the act to Balaban & 
Katz and State-Lake. 



RKO's Ciiicy Shubert 
Resuming Stage; Shows 

Cincinnati, April 28. • 
RKO Shubert goes into presenta- 
tion policy for summer' seasofr 
starting Friday (1). Jack Spriggs 
returns to Clncy to direct pit ork. 
He was music director of the Albee 
here during its. final year of Vaude 
a couple of seasons back. 

Initial week of stage fare will 
have the Variety Eight, Mae -Wynn 
and the .Zella Bros., Four O'Con- 
nors.' Carr Bros, and Betty, Fid 
Gordon, Whltey Roberts, arid Ford 
Capman's 16-glrl line.. 



'Idiot 



(Continued from page 1) 
patrons who ordinarily demand 
front locations. 

This, the sixth week, has the en- 
tire house on general, sale and the 
gross/ is expected to tie or top 'Vic- 
toria ■ Regina' and 'Saint Joan.' Ca- 
pacity from the start only the sub- 
scription tickets at $2,20 kept 1 the 
figures . under the marks of others. 
Box Office scale Is $3.30. 

Another unusual ticket deal was 
accorded . 'Bury The Dead,' • Barry - 
more. Buy was for orie week and 
expired Saturday. 

Brokers bought for the new mu- 
sical hit 'On Your Toes' at the Im- 
perial. That deal calls for .eight 
weeks and assures the engagement 
into the summer. Buy for 'Joan' has 
been renewed and will continue, until 
the end of the run, late in June; 
'Regina' s' buy has also been ex- 
tended. It Is virtually on a no re- 
turn basis also; 

- There .are five ticket buys now. 
'Demand* tickets for another show, 
in addition to . those mentioned, are 
for the 'Follies/ 

Fancy prices for -good locations 
foi* all the leaders are reported being 
secured by the agencies. Top money 
probably applies to /Toes,' brokers 
getting as hig.h-.as $8.80 per ticket. 
Box office-scale is $3.85 top. 



Radio Unit 



Philadelphia, April 28. 
Jimmy' Walllngtori is forming 
vaude unit for tour during summer 
and fall. Will consist of about 20- 
25 people; of whom Lee Sims, Ilomay 
Bailey and Frazee Sisters are -only 
ones set. 

Expected to . open In Washington 
in July, playing here in ust. 



Hawaii Date for Unit 

Los Angeles, April 28. 

Gilmore and . Wells, with five new 
line girls, are. sailing for Honolulu 
to join the Fanchon & Marco stage 
show at the Queens, ace J. J. Fr nk- 
lin house oh the Islands. 

Booking is for minimum of four 
weeks. 



LoewVCIeve. House 
To Play Attractions 
As They Come Along 

Cleveland, April 2 . 

Lfew's State here is going back 
to vaude by spotting attractions £ . 
they rtme along. John Boles will " 
be • season's second topliner fori 
hpufft, opening May 8; 

Record-breaking engagement 0 f 
Jack Benny and Mary Livingstone ' 
whose show grossed $39,C00 Easter 
Week, is what influenced Coli 
Harry Long, Loew's division man. 
ager, in setting up new policy. fi»« 
ures that top-notch acts, if played 
only once a month and given' a 
circus ballyhoo; will gn z. bigger 
play than vaude every week. RKO ' 
Palace is only theatre here haying 
stage shows regularly. 

Holt is now dickering for Clark 
Gable, who is expected to visit 
nearby home in Cadiz in early June. 
Idea is to have hini double between' 
State' arid city's centenary exposi- 
tion, where he is skedded to do a 
personal for a day or two. 

Stanley, Pitt, Rebooks 
Ted Fio Rito's Band 



Pittsburgh. April 28. 

Another unit, Ted Fio Rito's band, 
washed out at Stanley by flood, has 
been rebooked and will come in 
sometime next month. 

Flo Rito is third attraction to be 
assigned hew playing time at Stan-, 
ley, Which had a hiatus from vaude - 
for four weeks while recovering 1 
from effects of high water. Others 
are Majpr Bowes amateurs, current* 
and- Little Jack Little's band, open- 
ing Friday (1). 

With Little will be Three Wier* 
Bros., who played Stanley—., last 
spring with -JFoliies de Bergere' 
unit and hit Nixon (legit) few 
months ago in out-of-town tryout 
of 'Scandals.'^ 



New Negro Vaud House 
Being Built in Balto 

Baltimore, April 28. 

Work 7 commences this ;week~qir 
constf uction of a new colored vaud- 
fllm theatre which . will have 2,000 
seats. The Flake Bros., operators 
of the Royal, sole vaudfilm colored 
theatre. here at present, are building 
the new spot which will be called ; 
the Radio theatre. Expect house ; 
will be ready in late September. 

Radio is being erected In cehtef 
of burg's Negro belt, upon site of a 
demolished brewery. Flakes alsor 
plan to build a sister house to the 
Radio in Washington. 



The THEATRE of the STARS 



*3 



GENERAL EXECUTIVE OFFICES 

LOEW BLDG. ANNEX 

160 WEST 46™ ST. NEW YORK 



Brensinger With WPA 

Reading, Pa., April 28. 

George L. Brensihger, identified 
with the various theatre orchestras 
in Reading as soloist or conductor 
for the past 20 years, has been ap- 
pointed leader of the WPA band 
here, to succeed Harry E. Fahrbach, 
*'ho died suddenly a month ago. 

Fahrbach, 65, for many years con- 
ducted Loew's orchestra before 
Loew's theatre scrapped Its musical 
organization in favor of canned 
music, 



J H . LUBIN 

GENERAL MANAGER 

SIDNEY H. PIERMONT 

BOOKING MANAGER 



a» trAW UMm 



CUSNMAN 



/ MELBA ' 
THEATRI BLDG 



CIRCUIT 



tesday, Apr il 29, 1936 



VARIETY 



■51 



Variety Bills 

NEXT WEEK (MAY 1) 
THIS WEEK ( APRIL 24) 

Numerate in connection yyith bills below i icate opening day of 
*™ show, Whether full or 6plit week 



1 OTTENIIAM 
Palace 

Hal Swain Bd 
Joe Peterson 
B'way Boys & B 



WALTHAMSTOW 
' Granada 

Chas Manning Bd 

Tamara 

'i Manley Bros 




Week of April 27 



RKO 



BOSTON, 

2ft. & Fortune 
Gaby Co 



JoT5o'rr l80n '._ 
fiSn-Bemos. Co 

Jftl 

Carroll €£> 

* 'palace (I) 
foJfes Comjquefl 

Abe Lyman Ore 
"/CINCINNATI 
. .^lace t (l) 
Voudd Carnival 

Folles cSmljues 

palace (D 
Bill Robinson 



Fats Waller Ore. 
Benny Robs 
(24) 

Horace Heldt Ore 
DETROIT • 
Downtown (21) 
Buddy Rogers Bd 
KANSAS CITY 
Malnstreet (24) 
Al Pierce Co 
June Knight 
Plr.Jty Tomlln 
MINNEAPOLIS 
Orpheum (1) 
.Laugh Town Laugh 
'PROVIDENCE 

Ketth'ft (30) 
Blondes. A. Redh'ds 
(23) 

N T G Rev- 
TROV 
Keith's (1-4) 

Everything Goes 



^min' Speaks All Languages 

" Sez LEPDY & SMITH 



Loew 



factor & Doreen 
lafriDuthers Co 
B»rrlft & Howell 
B?ri Bernle Ore 
• BALTIMORE 
: Century (I) 
fca 'Sullivan 
Pops & Lome 
Fred Sanborn 
Oeo Andre Martin : 
Stanley 2 

Ella Logan - 

DETROIT 
Vox (1) 
Jackie; Heller 
Tim & Irene 
HARTFORD 
Palace (I) 
N T'G Rev 



NORFOLK 
State' (1) 

EUda .Ballet 
Tslbot. HaSlctt 
Enrlca &■ Novelld 
Carter & Holmes 
Merlam Verne 

PITTSBURGH 
Stanley (I) 
L Jack Little Ore 

WASHINGTON 
Fo* (1) 
Rudy Vallce 
Bed Stanley 
3 Graces- 
Gentlemen Son s 
Cyril Smith . 
Seab Waring 
Ford, Booey & D 



Paramount 



NEVTirORTC CITY 

Paramount (39). 
Guy Lombardo Ore 
Oracle Barrle ' 
Qeorgl'e Tapps 

BOSTON 
Metropo'lton (1) 

Ina Ray H'uttbn Bd 
■ .CHICAGO 
Chicago (1) 

Lime 3 , 
Ptone & Lee 
fiddle Garr 
Radio City Co 
Mnore & Revel' 
3 Swifts' • 



^HaTdlnir (1*4) 
George Givot 
Oriental (1) 

Gott & K « rr 

Uittown (1-3) 
Sue Ryan 

DETROIT 
Michigan (1) 
Our Gang Kids 
Mansean's Infls 
Jerry Ad lev 

OMAHA 
Orplieum (1) 
Dave' Anollon Co 
TORONTO 
Shea's )Hl>» <D 
Buddy Rogers Rev 



Wilbur Cushman 



AMARILLO 
Fair (2-3) 
H'wood Holiday 
Johnnie Dunn 
Mildred Perleo 
Stalae Bros & P 
Syble Lee 

Billy Thornton Co 
Soud Seal 
Stone & Kane 
Joe Donaldson 

BOISE 

PInn6j*J(8-4) 
Ralnbojg. Rev 
Musicaf Jordans 
Orlort:^ '. 
HashlT^' Osal 
MarlenV Sis 



LACROSSE 
Majestic (2-3) 
King Brawn 
Paikcr Bros- 
Kelly & Hayes 
Wells & Brady 
.Silver- 2 
Love Bis 
Paltrl^ia March 
Nick Koran's Bd 

MACOMB 
Illinois (4-5) 

Town Scandals' - 
Joe & Ed- Dayton 
Butlers Tr 
Art Glenaon 
Fhll Bernard 
Mayfair Sis ■.- 
Allyn Vfc. Gaudrauv- 
J'.cyce Rogers 
Town Crier's Bd 
McCOK 
Fox (30-1); 
Cavalcade of .Laft*s 
Murarid .£ GIrton 
Charlie Brugge 
Evans Rudie 
Ler.oy & Pals 
Danny HarrK. 
Dan jfk Ann: Mcnos 
Mile Llla 
7 Play Boys 
MONMOUTH 
RJvoH (0-7) 
King Brawn - ■ 
Parker Bros 
Kelly & Hayes 
Wells & Brady 
Silver 2 
Love Sis 
Patricia March 
Nick Hornn's Bd 
MUSKOGEE 
Rltz (1-2) 
Lorette Grey 
I<utes Bros 
Sherman & McVey 
Fenwlck & Kocher 
Hoist 2 . 
Ginger Stover 
Buddy . Mack 1 
Glenn Mason 
Joe Clausers. Co 
OGDEN 
Orpheum (1-2) 
Rainbow Rev 
Musical Jbrdans. 
Orloff 3 
Hasht .& Osal 
Marlene Sis 
Jimmy Mack 
Alvlra Morton 
7 Slrtfns . 
Skeeter & Ray 
PBNSACOL.V 
Soenger (4-5) 
Passing Parade 
Bi'adna Boys 



6 Gale's 
Great Kobah 
E.dlthe Rogers 
D Sis 

Mickey- Reynolds 
Bert Dexter 

7 Rhythm Makers 
PITTSBURG 

M Cozy (0-7) 

Ches Davis 

Bobby Bedfor 

Bobby Dyer 

Ellison Sis 

Frank Peg Jones. 

Emlle Leone 3 ' 

Taylor & Elaln 

Ches Davis Bd 

Henri Nels'er 
SIOUX FALLS 
Egyptian (2-3) 

Cavalcade of Luffs 

Murahd i& Glrton 

Charlie. Brugge 

Evans .& Rudie 

Levoy & Pals 

Danny Harris 

Dan & An Manes 

Mi le Li la 

7 Play Boys 
VANCOUVER 
Beacon 

G Denlse Dancers' 
Billy Raymond Co 
Carlton Sis 
Frank Sterling 
Elaine & Douglas 

8 Melody . Men 

WICHITA 
Orpheum (3-5). 
Lorette 'Grey ' 
Ijutes Biros 
Sherman & Me'Vcy 
Fenwick & Kocher 
Hoist 2 
Ginger Stoyer 
Buddy- Mack 
Glenn Mason 
Joe Clausers Co 

WICHITA FALLS 

Majestic (3Q-1) 
Johnnie Dunii ' 
Mildred! P.erlee 
Stnlac Bros &. P 
Syble Lee 
Bl)ly Thornton Co 
Spud Seal; 

Stoiie & Kane 
Joe Donaldson 

H'wood Ambass'd's 
WINNIPEG 
Orpheum (4) . 

Russian' Fantasies 

Marvel 

Mallncfts 

Juggling Gray 

Dell Sis 

Zarrow. 

Kiipslnn Ens 

Russ'n Cossacks Bd 



EDINBURGH! 
Regent. •• 

1st half. (27r? 
Cal Johnstone 
Enderby 

. id. half (36-2>. 
Dinah Lee 

KINGSTON 
Empire 
T. Sherry Bros 
7 Failudyp 
Rolf Holbein 
BalzerSis 

LEITH 
Capitol 
1st' half. (27-23) 
Dinah Lee 



Warner 



rHTCADELrHTA— 
Earle (1) 

Phil Spitalhy Ore - 
Block &, Sully 

'; (24) 
Rotrer Pryor 
Rev Pnrlslenne . 
PITTSBURGH 
Stanlev (1) 
L Jack Little Ore 
A Wiere 'Bros 



Lyda Sue 

"(24) 

Mai Bowes. V N'n. 3 
WASHINGTON 
Earle (1) 

Maj Bowes No. 3 U 
(24) 

Kitaro Japs 
Hudson Wonders 
Lester Cole Co 
Bill Robinson 



Independent 



lion Heart 
Little Deer 
Carlyle Wayne 
R Pat Sutton , 
H'wood BonrvVd's 
GULFFORT 
Sanger (2-3) 
Passing Parads 
Bradna Boys 
fi Gales 
Great ICoban 
Edith Rogers 
D Sis . 

Mickey Reynolds 
Bert' Dexter ... 
7 Rhythm Makers 
HANNIBAL 
Orpheum (1-2) 



OFFICIAL DENTIST TcTtHE N- V. A. 

m. JULIAN SIEGEL 

..v;;.;160l Broad way. New VOrk 
*hj§.:iVeck; Caryl Notmdn, ^Vni. Cohaii 



Jnmtiy-Mack 

Alvlra- 1 .Morton 

7 Slreire . 

Skeeter" L Rav 
^DUBJJQUE 
Orphenm (1-3) 

£arls on. Parade 

Ted & Art M(lier 

Fhll & Dolly 

Wells & Powell 

Jantz. Sis ■ 

fell &. Bedlnl 

^Steppers 

"JSJ''' 1 Shannon Bd 
PORT MADTSON 
_ Iowa (fl-7) 
Town Scandals 
Joe & Ed Dayton 
5 Butters .Tr 
Art Gleasdh 
fh" Bernard 
Mayfair: sis 
AHyn & Gaudiaux 
Joyce --Rogers 
}ow. n Crier's Bd 

wtAxn au NOTION 
Avalon (2-3^ 

silhouette Frolics 
JMkson & Clifford 
t .-.ysntenlng 2 
•^mer Co?hill 
Efvelle Sis 
Stomas Sis 

- *2i v H.lnson's Bd 
FALLS 



*,_«alniK»w (4-5) 

1 jiS2 r « 'Wayne 6 
. .5^^ Jean 



Russian- Fantasies 
Marvel "* 
Mai in off s 
Juggling Grays 
Dell Sis 
Zarrow 
Russian Ens 
Russ'n Cossacks Bd 

HELENA 

Rio (2-3) 
Brown & LaPollo 
Clifford Wayne C 
Jerry & Jean 
Clarence & De Lores 
Grey Wolf 
Iron H<»art 
Little Deer 
Carlyle Wayne 
R Pit Sutton 
11' wood . Boul' v' rd' rs 
INT'L FALLS 
Grand (5-6) 
Silhouette Frolics 
Jackson & Clifford 
Lightening 2 
Homer CofrMU 
Carvellp -Sis '• 
Thomas Sis 
Marvo 

Fred Hanson"* Bd 
KEOKl'K 
Regent (2-3) 
Chli-aso Follies 
Col Ches Davis 
Bobby Bedford 
Bobby Dyer 
Allison His 
Fr.a>ik Pog Jonej 
Einlle Leone 3- 
Taylor &> EJnlno 
Chos Pa vis Bd 
Ile.ni-1 Nei.=-er 



CHICAGO 
State Lake (25) 
Keene 2 . 
yitf & LaMar 
GxVynne 

f) &"B Barstow 
Porothy O'Donnell 
Bill An=on 
INDIANAPOLIS 
Lyric (I) • 
Duke Ellington Bd 
Tvio Andersoii 
Step Bros 



half (30-2) 
Endc-rby . 

READING 
Palace. 
Gonella's Georgians 
Morris * Cowley 
Johnson.' Clark 
Chester's Dogs 
Rhodes & Stevens 
Moxham. 3 
Lenriox Sis 

STOCKTON 
Globe 
Roy Fox B. 
.6 Lai Founs 
.Gaston Palmer 
I eon & Klkl 




Gypsy Tavern 

Bert Linden 
Aldft Luciano 
Bukku 

Chubby Ross 
Jutes Keaton Ore 



NEW YORK CITY. 

All Stars 

Jack Qsterm&n 
Hal Musette 
Parisian Serenadere 
Barrel of Fun 

Francis - Dunn 
Arthur. Budd 
Bennett Green 
Lillian Wayne 
Beachcomber Bar 

Marlpn Butler 
Leslie' LI t amy- 
Ann Suter 
Eddie Leslie 
Miller ' & Massy 

.Hill's Gay DO'i 

Arthur Behlhv 



CoOk & Brown 
KANSAS -CITY, MO 

Tower (1) 
Gauthlers' Toy Shop 
Penny. Sttoȣ . 
Nelson Knlgj.t 
Jack .Carson 
LOUISVILLE 
National (1-4) 
Carlos Melina Ore 
C & H Stone Rpv 
Rellly Thrower & L 



London 



Week of . April . 27 



Astoria Di H. 

2 Schenks 
Canterbury M. If. 

1st half (27-2!)) 
2- Schenks 
Alec Pleon 

2d half (30-2) 
il Romps 

Fields & Rossini 

' Dominion . 
'Songs from Films' 
' Troondero Rest 
Max Miller 
Elizabeth Welch 
Oigo 

Bob .t Alf Pearson 
Maurice 

New Victoria 
Younkman Bl 

CLAPTON 
Rink . 

Hal Swain Bd 
Joe Peterson 
B'way Boys A B 
CHELSEA 
Paln<e 
Evelyn Hardy Bd 
KDGWARE ROAD 

Grand 
naldnl Bd 
Louise Almaer 
EDMONTON 
Empire 
Ciias Manning Ed 
.1 Manley Bros 
Stanford Sr. Tayl 
Serena •& June 
HAMMERSMITH 
J'alace 
DelTaven & Page 
i;resso Bros 
Laurie. Joy & G 
HOLLOWAY 
MarlboroUKh 
Ani a Rogers 
.Sadler 'Desmond 4 
Chas Graham „ 
ISLINGTON 
Blue Hall 
1st. half (27-29) 
% Ramps 



Fields & Rossini 
2d. halt (30-2) 
2 Sohencks 
Alec iPleon 

KILBCRN-. 

Grange 

Rainiii Bd 
Louise^ Almaer 
4- LEWISHAM 
Palace 
16 Rhytlimet.tes 
Duncan's Collies 
Radcllffe & Rogers 

LEYTDNSTONE 
. RJalto 

Fox & Evans 
Jan Zalskl . 
W Greene 6 

NEW CROSS 
Kluema 

Ileischcl Henlci'e 
C Zio Angels 
TECKHAM 
Pnlnce 
Merschel Henler 
G Zlo Angels 
RUGBY 
I'laza 
Troisn Mandoliern 
.SHEPH'RDS BUSH 

J'avillon 
Anderson & A I' 
Laurie' Joy & 
BBC i'lngcr 
STAMFORD HIM. 

Regent 
Anna Rogers 
Sadler Desmond * 
•/has Graham 
STRATFORD 
Broadway 
Ap'che Aco'rd'n Bd 
STREATHAM 
Palace 
Mantovlni Ore 

TOO-TI-NO 
Granada 

Man^jvanl Oic 



BUI. Lorraine 
Ed Furman 
Ethel Gilbert 
Mike Bernard 
Frank Russell 
Bob . Blgelow 
Larry Lee 

Black Cat 
Amanda Randolph 
Lonny Simmons'. & 
Rhythm Kittens- 
Cnliente 

Francis" Faye 
Sklppy Smith Ore 

Cliateno Moderne. 

Billy Castle 
Elena McCoy 
Muriel Rogers 
Fr\k McFarlane O 
Chez Josy Baker 

Josephine Baker 
Willem Van Loop 
Gene Ashley 
Ray Benson' Ore 
Antobal's Cubans 
Club Gauclio 
Dlml'trl 
Virgil 

Persa Ravel 
Los Ga'uch'os 
Rllla Dau 
Munoz & Bol 

Club Richman 

Lee Carr . 
James Sherry 
Harry Bernle 
George Oliver 
Freddie Monroe 
Jack .Mayo Oro 

Cocoanut Grove 
Tic" Toe Girls 
Terry Green 
Walter La Mae 
Alice Glover 
Dick Messher Oro 

Connie's Inn 

A KrAkaJax 
Al & Tonl Corte/. 
Orella & Pete 
Kaioo:i 

-Chink Collins 
Winnie Johnson 
Hotcha Drew 
Maxie Armstrong 
Eddie Green 
James Anderson 
Don' Redman Bd 

Deauvllle 
Marie Almonte 
Delmonlcn'* 

Murray & Alan 
Jay Mills Ore 
Jack Dempsey'i 

OWen, Hunt, P. 
Retta Roy 
Carlos & Marchon 
Jan Bruriesco Bd 

El Chlco 

Cnnsuelo Morena 
1'ortla Portar 
Einlle de Torre Ore 
El Toreador 

Ramop & ; LucInda 
Toreador '4 
Ferniln & Gloria 
Fantasia Novoa 
Medaro.. 

Don C.llberto Oro 

El Morocco 
Ernie Hoist Ore 
Fa moos Door 
Red McKcnule Bd 
French Casino 

'Folles de Femmes 
Bmlieo. Adreon 
It) Argentina Ladles 
Alphonse Berg 
J Brcdwifts 
Georges Bruyals 
Choppy 

M'rg'erlte DuFresne 
Estelle & Lelloy 
Marlta Farell 
Cilly Felndt 
Dany Flore 
Little FrPd 
Vera Narj;o 
Orbal 
Mile Paris 
Plroska 

Andre Randall 
Freddie Zay 
Sonia GansScr & A 
jack Denny's Oro 
Vincent Tracers Ore 
Russell Patterson's 
Persbnettes 
Gang Plank 
Pat Harrington 
■i Boston Slfl 
Gr'nwlch VIII. Inn 
Albert Pryme 
Elena McCoy 
Pat Clayton 
Lillian Calrnes 
Antony Tosca Oro 



Bob Grant Ore 
Habaneras Oro 
Hotel Slielton 

Bert King Ore 

Hotel Sherry*- 
Netlierlund 

■Russian Eagle' 
Alex Bunch'ouchou 
Adelaide' Howell. 
Gypsy Choir 
Ltdia §adovskala 
Jemme Hurok 
Raphael 

Hotel St, Morlt* 
Niklta..BalIeff •' 
'Chauve SOurls Rev 
D'orotby Fok 
George Breton 
Ron Perry Oro 
Sunny Rice 
Irene Antarova 
A ndre'a Salama 
Leo rtesnlck 
Leon Navara Ore 

Hotel St. Regis 
Grace Morgan 
Hartinanns 
Jules Lahde Ore 
Emll Coleman Ore 

Hotel Tart 

Geo Hall Oro 
Dqlly Dawn 

Hotel ahdcrblir. 

Evelyn Swanh 
Jca.n Farrl.es 
Dean Goodelle 
Bernle Dolen Oro 



Tic Toe Girls 
Mickey 'Alpert 
Sam Ted & Ray 
.Vera Jllva 
Doris Rhodes 
Kathryn Rand 
Nancy Lee. 
Betty Kean 
Bobbins Fum 
C Dornborger t'i< 



Dan Healy's 

Dan Healy 
Jack White 
Florla Vestoft 
Camilie Glory 
June Larralne 
Blenda Ranson' . 
Roth-Andrews Ore 
Beale St. Boys 

Anna 4Ield> 

Anna Held Jr. 
Hilda Elfonte 
Irene Burke 
Ruth Templeton 
Lindy Lou 
•Toots'. 

Sunny Lambert 
Paul BasB Oro 
Hickory House 

KIrby Walker 
Marjorle Naylor 
Prancetta Mailuy 
Ted' Lane 

Arthur Gahsfrleil. R 
Wlhgy Manone Bd 
H'lyw'd. Restaurant 

Nlclc Lucas Oro 
Benny Fields 
Jaok Waldron- 
Collette & Barry 
Miml' Rollins 
Phil Neeley 
Cadklea ' O'Nell 
Chariot Lamberton 
Mltzi Hayncs ' 
Marlon Martin 
Helen. Gray 
Jatfe Casey 
Rose Blane 
Lottie Campbell 
Cookie Fayo 
Cass: Dal ley 
Arthur Warren Ore 
Hotel Ambassador 
Roslta & Fontano 
.Florence Weicher 
Vincent Bragale 
Vincent Lopez Ore 

hotel Astor 
Jack Berger Ore 
Hotel Blltmore 
Russ .Morgan Oro 
Linda Lee 
Billy Reed : 
Louise Mele 
Nadlne & Glraldo 
Hotel BucUlnghuro 
Pierre Beaujeari 
Hotel Commodore 
John Johnson Ore- 
Nancy Healy 
Brian & Winsome 
3 Heat Waves 

Hotel Edison 
Sammy . Wilson Ore 
Ralph Torres 
Mac Coogan 
Frank Corn well 3 
Hotel Esse i (louse 
Musical Rogues 

Hotel Fifth Ave 
P Handelman Oro 
Music Masters 

Hotel Gotham 
Raoul Lipoff Oro 
Hotel Gov Clinton 
Dick Mansfield Ore 
Hotel Gr't Northern 
A Ferdlnando Ore 

Hotel Lesinxton 
Heiiry King Ore 
Hotel Lincoln 
Tommy Dorsey Ore 
Esquires 
Edythe Wright 
Jack Leonard 

Hotel McAlpIn 
Enoch Light Oro 
Mary Dan Is 
A Gonzales Ens 

Hotel Montclulr 
Don Richards Ore 
Coral Islanders 
LIMIan Kenny 
Jaysnoff .Sis 
Hotel New Yorker 
Bob Crosby Ore 
Virginia Wji-HIl 
Frank Te.nnlU 
Ray Baduc- 
R & 1^ Ambrose 

Hotel .Park Lam-. 
Max Bergere Ore 
Hotel Pennsylvania 

Hal Kemp Ore 
Knott & Tow no 
Yost's Calif Co 
Hotel Pierre 
Panrho Ore 
Gregorl Franzell Or 

Hotel Pluzu 

Eddy Du'chln (-)rc 
Emily Lane 
De. Marcos 
Hotel Kitz-Curlton.; 
Arman Vecsey Ore 

Hotel Roosevelt 
Esther Volaw Ens 
Don Bestor Ore 
Hotel Savoy -Plaza 
Dwlght Flske, 
Dick Gasparrc Oro 
Maurice 6l Cordoba 



Hotel Wutdorf- 
— Astoria 

Dr. Ross. 
Charles Magnantl 
Orvttle Knapp Ore 
Michael Zartn Bd 
Hotel Weylln 

Charlie Wright 
Bobby Brooks Ore 

Jimmy Kelly's 

John Rockwood 
Evelyn- Wilson ' 
Mary. Lane- 
Janice Andre 
Warren & Bo.dle 
Carter & Schaub- 
Mldgle Parks 
Joan Miller 
Billy Mack 
Mary Rsrton 
3 ' Raymonds 
Danny. Hlgglns 
Dorothy - Dorr 
Kitty Mulligan 
Gene Walter 
Joe Rlcardel Oro 
Joe Capella Oro 

Kit Kat 
Ann T^wls- • 
Johnny & George 
Danny & Edith- 
Sally Gooding 
Alda Ward . 
Bob Hargrave. Qrc 
La Rue. 

Nick Vouzen Bd 
Eddie Davis Ore 

Leon & Eddie's 

Eddie Davis 
Patrlela Gllmore 
H, Gardner. Carter 
Valerie Vance 
6. Idjots 
Wm Far 

Madeleine's 

Jack and J.I II 
Lucille Janett 
Damar Ore 
Joe Gray 3 

Man-About-Towp 
Betty Bowlter 
Al Manutl Oro 
Maisonette RuXsc 

Codolban. Ore 
Schura Llptova 
George Orda ■ 
.lash a Nazarenko 
Boris Belostozsky 
Nad la Kort.ez . ' 

Mon. Paris 
Jimmy Rogers 
Versatile 3 
Barry Wlnton Ore. 

Monte Rosa 

Pola Borgia 
Sandy Ross 
D Pecorano ore 
No. 1 Fifth Ave 

Carl Hunt 
Leota Lane 
Joe Lllley 
Haroid Woodall 
Hazel Webster 
Normunille 
Hal Hope Oro 

Old Roumanian 
Thais 

Sadie Banks 
Jack Hlrsch 
Russian Gypsy 3 
Mickey Mallory 
Sol Schneider 
•Roumanla Gypsies 

Onyx Club 
Stuff Smith Bd 

I'nrudfse 
Milton BerJe 
Georgle Tanps 



Place Elegnnle 

Tommy Mills' 
tftevo Lent) 
Eddie Ulnnchard 
Bill Farrell 
T)enn Kauff 
f rve- Harris 
Leo Laz.aro Oro 

Rainbow Gr|H 

Claire willea 
Margaret Gray 
Olive Gardner 
Gali. Gall 
Erlka Sturanova 
Evalyn -Turner 
. Ruby Newman Ore 

ttniiibovv Room 
Glen Gray 
Casa Loma Ore 
Frances Maddux 
Paul Draper- : 
Pee Wee Hunt 

Kenny Sargent 

Gail Gall 
Evalyn Turner 
Nano Rodrigo Bd 

. usslaii Bear 

Balalaika Ore 
Costya Krurdln 
Kuban Cossacks: 
Sergey Sokoloff 
Juliari Altmun ■'• 
NlCholftl KhadarIK 
Fronla -Stahlsrvsky 
Ivan Korhlloff 
Miss Nightingale 
Eliza Ramova 
Nadja DuShlnsk 
Russian Kretchniun 
Gypsy MarkolT . 
Adla Kuznetzoff 
Nastla. Pbllakova 
Nicholas Vosllieff 
Mura Toiimahova 
Darlo Blrse . 
Orlllt &■ Lolllt 
Mischa 

Nicholas Matthey 
Gleb Ycllln pro 

Russian Troykn 
Amstel's Bd. 

San Sonci 
Jerry. Blaine Oro 
Smnll's Paradise 
Charlie Johnson Ore 
Lucky Sis 
Mary Perry 

Stork Club 

Marjory Logan 
Marion Cooley 
Gus Ma'rt'el Ore . 
N Brandwynne Ore 

Tony's 
Beatrice Kay 
Town liar 

Gypsy. Er 
Brook 2 

Town Casino 
ArmandrVallerle • 
Ann' White 
Henri Pierre Ens 
Maurice Shaw Or<>. 
Jimmy Vincent Ore 

Tliomashcfsky's 
Ann. Kennedy 
Barbara LaPorte 
Gordon Davis 
Chubby Smltn 
Harry Ltttman Ore 
Ches Ooherty Rev 

Ubungl 



Russian Inn 

Russian Gypsy Ore 
Sliver l.uke Ian 
(Camden ) 
Mickey Famiiant Or 
Beth Challls 
Charles Bra.tzlann 
1> & R Marshall 
Collet te .t Barry 
Muriel Thomas 

Centnry TiiVern 
Barney Zeiman On- 
. ljarbaj-a-' Jason > .: 
Joe .Herbert ' 
Long Sis ' 
Lorraine £ Wayne ~ 
Helen Benton 

Walton". Koo 

Milton iveUem i)rc ■ 



Jackie Beekman 
I'vette Rugel 
Olive White 
Blanche & Elliott 
•l Mystics 
18 Waltonettes 

Warwick Hotel 
(Cocktail Room) 

Eddie Vlckner Ore 
Weber's Hofhruu 
(Camden) 
Bill Bliger Ore 
pi Doradlans 
Gregory tiu'lnii 
Devon Sis ' 
Fredo 
Devoii Bros 
Fred Gruber 
Elsa Hni t ' 
Sidney Golden 



LOS ANGELES 



Beverly WUshlre 

Viola Von 
Larry Lee- Ore 

Bill ore Bowl 

Jeanne Blanche 
B & E ' Burrofl 
Ann ■•Traversa 
5' Maxellos 
Bob Cutter 
Trudy Wood 
Dolores & Andre 
Jimmy Grler Ore . 
, Cafe CasOhoVu 
Martha Raye 
Jerry Bergln 
Billy Gray 
3 Roberts Bros 
Hal Cha'nslor orb 

Cafe de Puree 

Kathlyn Bessette 
Lois Graham 
Gal'nte & Leonardo 
Al Geco 
Ted Dawson 

Cafe Ij» Mace 
Stan CJalr Ore 
Park Ave Boys 
Clover Club 
Judy Starr 
Atilwa Boys- 

Cocoanut Grove 
Veloz & Yolandd 
3hep Fields : 
Eddie LeBuron Ore 
Horrmari R & Gerad 

Famous Door 
Sylvester Scott, 
Louie Prima Oro 
Omar's Dome 
Pyramid 3 ;■ 
Maronl & Joyce 
Jeanette. Sis 
Yogi Yorgensen 
Anonda & I^eta 
JunevMarlowe 



Jimmy BlttlcU 
Pnlomur 

Bob Eberle 
Inez & DeWyn 
Eddie Gordon ' 
Hudson -Metssger Gt 
Dorsey 3 
Kay- Weber 
Jimmy Grlor Ore 
1'lrrone'H 

George Hall 
Hobson &, Ray. 
Helen Lewis 
Murray Peck 
Dolores Ray . 
John Llndhardt Orc- 

. I'aris Inn 

Singing Walterg 
Sylvia & Beclna 
Jack Blackln 
Paul Mcl>aln . 
Hugo Marchcttl 
Lolita & Ardo . 
Thora . Mattho.Ison . 
Henry Monnet 
Pete Contrelli 
She.rry'e 
Mary Lane 
Castleman Sis 
Ben Carter t 
Hazel FltBgerald 
Paul Kain Oro 
Three Little Pig* 
Inez Claire 
Raftone Sis ' 
June Purcell 
Joey ' Lee Ore 
Paul- Roberts 
Smaroff Girls 
Topay'e 

Leona Rice 
Doris Baker 
Ginger Weldon 
Marjorle & L. »f« 
Marjorle Sparks 
Agnes Johnson 
Geo. Redman Oro 



CHICAGO 



Gladys Bent ley Rev 
Pearl Balnea 
Willie Bryant re 
Versailles 

W .& ,E JToward 
Carolyn -Nol'.e 
Red Norvo Bd- 
Meadowbrooks Buys 

Vogue 

Brooks 2 

Village Uaru 

Ernie Mack 
Buddy Gately 
Mildred Barry 
Milton Mann Oro 
Village Nut Club 
Riviera Boys 
Lou Raymond 
Iris Ray 

Dickie Wells 

Kenny Watte 
Shim Sham Rev 
Wlvel 

- Marianne 
Hrnle Maran 
Lockwclls 
Boring & Lazar 
Betty Bear 
Barori Oyldenkbrn 
Nalna KInova 
Frank LaSalle Oro 
Bob Lee 
Wynne Rolph 

Yacht Club 
Johnny & George 
Trudy DcRIng 
Bee Kolmus 
Henny Youngman 
Sid Franklin Ore 



PHILADELPHIA 



Anchorage Inn 

Oliver Naylor Ore. 
Arcadia Int'l « 

Rudy Vallec ore 
Uaitron Sc. Blair 
Cyril .Smith 
Stewart Sis 
3 Gracee 

Gentlemen Song't's 
I tu relay Hotel 
(Club Mirage) 
Sylvan Herman On 
Hcllevue-Stnilforil . 

(Planet Room) 
Meyer Davis Ore 
Iten Kruiikllu . 
(Georgian ltooin) 
ilanny LaPorte Ore 
.lean Hattilll 

Benny the Bum's 
Gypsy Roma-jo 
Ad<;iaid(s Joy 
I sn he lie rtook 
Chlco 
Jay Kin^o 

Enihaisy 
\)U-M Abbott Ore 
Luha Malina 
Melons Standlsh 
Mildred F'-nl'di 
Jack & Jill 

Four HorhC . 
Ken Sianiey uv 
Dorothy Mtiiltli 

Dorothy Allens-'/t) 
Fiatik Milton 
Mary Le« 

.Frank Pit In lin*« 

Bobby Morrj fire 



George Reed 
Alice Lucey 
Charlie Wilson 
Burns & Betty 
S-iez & Me.lri 
Rogers S1h 

Hotel Adelphlrt 
(Cafe Margaery) 

Eddie Borineliy uiv 
Vincent lilzzo Oro 
Mnh itollniir 
frltchard & Lord 
Bob DuPont. 
Texas I'ockcts 
Patsy Ogdeh 
draee Johnston 
Paul oslni 
Norway - *. Dfinila 
Bob fiul'on'r. 
Evan H Fnntalhe 
Agnes Tolle. 

Hotel Pennsylvahln 
(Mirror Itooni) 

Joe Frasettn Ore 
Miirty Lnndis ■ Ore 
Walter Ilonah'tKj 
Arn o R' Aru el to 
riaily Gay 
Kster & Haze'. 
Debutantes 

Pierre's Roof 

Red Gresh Ore 
Frank Stanley 
Ted Pike 

Rafters 

kVonkle FillrfnX Or 
Allen Kearriey 
MiIioj. . Mnrdoek 
4 True kern 
Muritez fi Marie 
L''i!a .Brow a 



. Bismarck notel 

Dorothy Miller 
Jack Dalton 

phll Levant- Oro 

Blackhawk 

Joe Saunders 
Dick & Dot Rogers 
Chec puree 

Harry Rlchman 
.Betty ' Kean ' 
Edgar Bergen 
Johnny Wells 
The D'lvans ' 
Henry BuBse Ore 

Blachstone Hotel 
(Maytnlr Room) 

Ethel Dixon - - 

Robt Paddock 

Virginia GUcrest 

Carmen: r 

Al Kavellri Ore 
Continental -Boom 
(Stevens Hotel) 

Xavler Cugat . 

Carmen Castillo 

Gof£,& Kerr 

Harry Sosnjk Qro 

Collect lun 

Duke & Noble,; 
Oscar' Johnson 
Evelyn-. Chandler 
"Tiny" Wolfe 
Rose Blane 
Phil Neely 
Hazel Harris 
Wez Pierce 
Roy 'Shlp'stad. 
\be Lyman Ore 
Colony Club 

| Llll Bernard 
Flo Henry 
Phelps 2 
Edna Rush 
Rhythmee'rs Oro 
Cotosimo's 

Peaches 
Marian Morgan 
Billy Young . 
Countess A lebassl 
Faith Bacon . 
Bob Tlnsleys Oro 

Congress Hotel 
(Urban Room) 

Benny Goodman 
Helen -Ward 
Art Barnelf 
Club Alaham 

Blllott Sis 
Anthony Marks 
LeMarge flls 
EiTio Burton 
Ginger Woods 
Art Williams 
Club Minuet 

Rider Sis 
Phil Kay e 
ElenoTO Leonard 
Adelinna Dossena 
Lew Sales Ore 

3 Deuces Cafe 

Art Tdlum 
Ziitty 

Drake Ho!rl 
(Gold Coust Itooni) 

Jaeit 1-lylton 
l'at O'Mallcy 
Magda Nccld 
Peggy Dell 
Alee Teniiilcton 
Elllo Alherton 



CUve Erard 
Merry Macs 
Freddy Schweitzer 
Georgia Lyons 
Edgewatcr Iteuc 

Hotel 
Bernle Cummins Or 
3 Emerald Sis 
The Dufflns 
Milton Blakely 
Herbert Foote Ore 
Harriett Smith GIs 

Gay 00's 
-Natacha 
Flo. Whitman, 
Geo DeCosta 
Lew King 
Harry's N. Y f 

Jack Jr-vJng- ^, 

Margot Rebel! 
Terry & Walker 
B Gardner Girls 
Dorothy Johnston 
Austin Mack's Ore 
l-Hat 

Nancy Kelly. 
Billy Snyder 
Nelle Nelson 
Ondrea A Mllchetl 
Gould Sis 
Sy'd Lang' Ore 

Puddock Club 

G' & C Herberts 
Billy Carr. 
Tiudye Davidson 
Marjorle Little 
Jess Johnson. >Oro 
Palmer. House 
(Empire Room) 

Bob Hall 
Manya & Drlgo 
Giovanni 
Freddy Dosh 
Moiihattan 4 
Abbott Dancers 
Ted ' Weems Oro 
Roy ale Frolics 
Gale Tracey & L 
Florence Hin Low 
Frazee Sis 
Henry Llschon Ore 
Henri Lisbon- 
Terrace Gardens 
(Hotel Morrison) 

Ted Lewis Co 
Radio Aces 
Carroll & Snalfia 
Chas Whlttler 
Edna Strong 
Nascha 
Kay Gregory 
The HI-Hattcrs 
Kings Jesters 
885 Club 

AL ZImmey 
The Die tricks 
Gretchen Leo 
The Dictators 
Eddie South 

Via Lugo 
•Pep* Smith 
Almes & Vlvlenn* 
Ruth Knnls 
Dolly Dollne 
Farrell SIS 
Flii «y 
Ed Kraus Ore 
Sol .Wagner Ore 
Yacht finb 
Endor. & Farrell 
The Holbys 
Ruth Delmar 
f>lck Ware 



Independent Burlesque 

Week^of May 3 

'Beauty Parade' --Go-ycty. BalUmpre. 
'They're Off'^-TBl.1ouv Philadelphia. 
'Rounders'.— Republic. N. Y. C. 
'Melody Malds' —Werba's Brooklyn. 
'Hello Pareef— Hudson. Union City. 
'FolliftH of Pleasure' — Howard. Boston. 
'Legs and Laughter'— Empire. Newark, 
'Merry Whirl'— Gayrty. Washington. 
•Sporty Widows'— Variety. Pittsburgh. 

Jack Delroy, looting dar.sapatl.Ofia 
at La Cana Ballroom, Philly. have 
been added to WIP rosier, airing 
I three limes. \v«el<ly. 



52 



VARIETY 



LEGITIMATE 



Wednesday* AprU 29, 1936 



Equity Control 
Battle Not Due 
Till Next Year 



If there Is to be a real fight for 
control of Equity it will be staged 
next year, when the three-year 
terms of its present; officers expire. 
Still there is -considerable interest in 
next month's election for 14 mem- 
bers of the Council and the associa- 
tion's leaders regard the 1 event as 
important,, despite the fact that the 
militant group within Equity, Actors 
Forum, got comparatively few votes 
when it presented issues at meetings 
during the season. 

The so-called Independent ticket; 
mailed out with the regular ballot 
last Saturday, held 14 names,: ex- 
actly the same number as regularly: 
nominated. Names of two candi- 
dates which arrived after the dead- 
line were added to the indie ballot 
anyway, by order of. the Council. 
Since both tickets are equal in Com- 
plement, the Indie ballot is regarded 
as an opposition ticket^ despite the 
dispostlon not to employ that term. 

Las.t minute indie additions were 
Eric Dressier and Edith Van Cleve. 



The Difference 



With 'On Your Toes' in for- 
a cinch run at the Imperial, 
N; Y., that house is haying its; 
most successful season in years. 

Its profit during the, engage* 
ment of 'Jubilee' was $40,000, 
whereas that musical ended 
considerably in the red be- 
cause of premature with- 
drawal. 



LAY PLANS FOR COAST 
ACTORS' FUND BENEFIT 





Hollywood, April 28. 

Campaign for 55th annual benefit 
shows for Actors Fund of America, 
to be staged at the Pan Pacific 
auditorium July 1, were outlined at 
a meeting attended by upwards of 
300 actors. 

Local committee in charge Is 
headed by Alexander Lef twitch as 
chairman; Leo CarrlHo, Edward 
Arnold^ William Colliei\ Sr., Billie 
Burke, Reginald Barlow, Walter 
Connolly, . E. E. Clive, Walter €. 
Kelly, Clarence Muse, Fred Keat- 
ing, Irene Franklin, Minna Gombell, 
Grant Mitchell, Alan Dinehart, Wm. 
Ingersoll, Paul Kelly and: Sidney 
Blackmer, 



Laye, Carlisle 
Set by Dietz 
For N. Y. Tuner 



Holly wood, April 28. 

Howard Dietz, Metro advertising 
and publicity head, before returning 
to New York last week, arranged 
for velyn Laye to appear in a mu- 
sical for which He wrote book and 
lyrics, and Arthur Schwartz, now 
at 20th-Fox, the music, to be pro- 
duced by Max Gordon in New York 
next fall. 

Dietz also has recruited Kitty 
Carlisle' for the cast and was ne- 
gotiating for Francis- Lederer to 
play the male lead. Latter, how- 
ever, is tied up in picture work 
which may run Into the f all and in 
that case there is a possibility that 
Carl Brlsson will get the role. 

Dietz, before leaving, here, said 
that the book and lyrics have al- 
ready been -completed, Bobbins 
Music Corp. will publish. 



Champ Cut-Rater 

Baltimore, April 58. 

So many cut-rate practices 
*put into being by 'Dishing It 
Up,' show presented by. Bay 
Jackson at the Maryland last 
week, that toward .the end of 
the engagement the quoted 
b.o. prices, scaled up to $1.50, . 
were dropped from the news-/ 
paper ads, and a line .'popular 
prices' substituted. •* 

Most freakish form of cut- 
rating was advertised via spot 
announcements over. WCBM, 
Which had corralled a flock of 
amateur, talent, for. part of the 
show. Over the air public was 
told that by mentioning the' 
name of the station to the b.o. 
attendant, a $1.50 seat could 
be bought for two bits. 



Cornell Tour 



Katharine Cornell will, make a 
rapid tour in 'Saint Joan' early next 
season, touching the major keys to 
and from the Coast She will then 
appear in a new Maxwell Anderson 
drama, "Wingless, Victory,' which 
is due on Broadway in December. 

'Joan' is slated to continue at the 
Beck, Ni Y., until June 20. 



Managers vs. Dramatists Contracts 



Philadelphia, April 28. ' 
Criticism of Philly's censor board 
by local clergyman was last week 
dismissed as 'unintelligent* by a 
member of the committee. -Squawk 
referred to was by Rev. Dr. E. A. E. 
Palmqulst, secretary of Federation ; 
of Churches and long a leading- ad- 
vocate of closed Sundays and strict 
interpretation of existing statutes i 
relating to . show business. Reply ; 
was made by Mrs. Bertram I. De 
Young, member of the censor board. 

Preacner's complaint, voiced ih_a 
report to his federation! charged 
that the censors ignored his warn- 
ing about air unnamed play, which 
was' easily - identified as "Tobacco 
Road.' He asserted, the show was 
previously barred from Boston- and 
Chicago and regretted It 'shiould 
have been welcomed with open arms 
by our present board of censors.'. 

Mrs. DeYoung admitted that the 
play had been tabooed ...last year by 
the then mayor's 'unofficial eehsor,' 
but,.pbirited out that it played eight 
weeks in Chicago and is playing in 
Boston now. Committee did not re- 
ply to the preacher's complaint be- 
cause be had not seen the play and 
his opinion was therefore deemed 
'unintelligent,' she . said. She fur 
ther declared that the majority of 
Philly clergy did not share Palm- 
quist's view;. 

. Officially called -the Theatre Con- 
trol Board of Philadelphia, censors 
were appointed by Mayor S. Davis 
Wilson • soon after he . came into 
office early this year and are the 
latest, attempt to solve' the knotty 
local problem, of what; rtage fare 
might injure public morals. So far, 
the board has okayed every legit 
offering,, even passing 'Tobacco 
Road' and '.Sailor, Beware I ' which 
had been nixed during previous ad- 
ministrations. , 

In addition to Mrs. DeYoung,:. the, 
body Includes Mrs. G. ..Upton Fa- 
vorite, American Theatre Society 
representative here; Mrs.; Elizabeth 
Craven, wife of an ex-crltic; War- 
ren R. Humphreys, a banker and 
stage enthusiast, and Louis F, Wil- 
garde, the mayor's secretary. 



ENGAGEMENTS 

Lenore Ulrlc; King Calder, 'To 
My Husband.' 

James Kirkwood, Alexander Kii _-• 
land, Charles Coburn, 'County Chair- 
man.' 

George Kosspff, "Bitter Stream.' 

Karl Swenson. Cliff Allen, Tom 
Rutherford, Three Reasons, Rose 
Dexier, Robert Bard, Ralph Blane, 
Winnie Stretch. Robert Johnson, 
Jean Bellows, Eleanor Bunker, Jack 
Smart, Helen Craig, Marian Pierce. 
Gerry Probst,' Elizabeth Wilde, Todd 
Bolender, Irene Moore, Arthur 
Hushes. 'New. Faces.' 

Ann Mason. 'First Lady.' 

Florence Brltton, Betty Linley, 
Oscar Shaw, George Graham, Ruth 
Shcpley, Nellie Malcolm, Charles 
Campbell, Andree Corday, 'Love Me 
and Like If 



New contract form issued, by the League of New York' 
Theatres iasl week differs in several vital points front 
that issued by tlie Dramatists* Ghifld on March 1, and 
most important point of departure 
Dramatists'' Guild is nowhere mentioned in the Man* 
agers' contract form, the word 'author* - being -substir 
tuted everywhere in place of Dramatists' Guild, It is 
a contract form which completely, omits tlie presence 
of a dramatists' group or organization, but is rather a 
contract form between managers as a group and 
writers as individuals. This is nowhere mentioned in 
the new contract form, however. 
Other points of departure are; 

Dramatists' contract says that managers, must not 
sign production contracts with, non-members of the 
Guild. Managers' contract says authors must be 
signatory to the managers' contract. 

Dramatists' contract says no member of the Guild 
may, make any production cont ract w ithout its con- 
sent. This is omitted in the managers' contract. 

Dramatists' contract defines 'managers in good 
standing' as ahy producer who sighs its contract and 
has hot failed to fulfill all obligations to authors acr 
ceptably in the past. Managers switch, this to read 
any .'bona fide producing manager' who assumes the 
duties and obligations of League membership. 
Advance Payments 
Advance payments on play production are changed 
by . the managers' contract all- . .the way down. 
Dramatists want $100 on signature of contract, which 
remains. Dramatists want $106 per month for further 
option for th<fe next five months.. This is 1 cut to $75 
per month. Dramatists want $150 per month for the 
next' three months. This is cut to' $76 per month, 

Dramatists' contract specifies that managers retai 
whatever rights they are entitled to 60 long as they 
continue to produce it for at least 75' times in any 
one year from the date it vtfas first produced in Man- 
hattan. That is switched by the managers to read 
last produced' and Manhattan omitted. 

Dramatists say managers must produce for at least 
75 performances within six months Dut of. town to 
get the rights. Managers make this six' months. 

Dramatists' contract gives managers British pro- 
duction rights for six months after first performance 
In New York. Managers change, this to 18 months, 
but with the' manager to pay the author $lp0 a month 
for the second six months and $150 a month for the 
third six months. Also managers change the Word 
'present 7 to 'cause to be produced' or presented/ 
meaning that managers don't have to . put the show 
on in England themselves, but can make deals with 
British producers. Also 'first' performance ' in the 
above is switched to 'last.' 

Waived Royalty 
Authors say' that no writer may Waive or reduce 
royalties. This is eliminated by the managers. 

Authors* contract specifies that the Guild may, on 
written notice, require a bond f.r.om managers for 
royalty payments. This the managers eliminate. 
League says it will agree to expel any managers who 
are in default of royalty payment to any Guild mem- 
ber, but thlfi is not in. the contract anywhere. 

Dramatists say that no deductions or offsets in ex- 
cess of $100 shall be made. This the managers elimi- 
nate.. , " ' 

Authors say they must approve cast and director. 
Managers say authors must approve cast; but not 
director. 

Dramatists say managers must not, in program or 
ads, announce a third person as producer or co- 
producer, except with consent of author. This the 
managers eliminate. 

Dramatists' contract insists that author shall re- 
tain for his own benefit, both legal and equitable, all 
subsidiary rights whatsoever. This is not mentioned 
in the producers' contract. 

Instead of the specific terms for film and other 
future sales mentioned by the dramatists (60% for 
the author, 40% for the producer) managers' con- 
tract states that these terms shall be arranged by 
individual contract between the manager, and author, 
but in no event shall the manager receive more 
than 50<;' 



St Leger to Stage 
'Gondoliers' 





. New clause Inserted by the managers provides that, 
In computing the three-week production, period which, 
cuts the manager in on film rights, a play, opening 
on or before Wednesday shall call that one week if 
the manager pays the author royalties for the 
omitted performances of the week in question based 
on. average royalties for the entire run. 

Stock tryouts of plays may be the . subject of spe- 
cial agreement between author and manager, say the 
managers, 

Managers, have written in a clause giving them, an 
option on production rights In .all countries of the 
world on payment of $500. 

Managers' contract distinctly specifies that no tele 2 
vision rights, no- radio rights, no reproduction by 
electrical means, no reproduction by undiscovered 
arts are included in the grant of . motion picture rights 
and remain the property of the author, except insp-- 
far as contractural obligations between author and 
manager. 

Arbiters 

.Motion .picture sales, sa y th e dramatists, are .tojbe 
handled by a 'negotiator appointed by the Guild.'; 
Managers switch this to "Motion Picture ' Arbiter,' 
to be appointed by the managers. He shall work, say ■ 
the : managers, through the managers, and money 
handled in banks and in the account of the managers. 
In the case of a disagreement,, say the managers, if- 
the author and manager can't get together on terms, 
Df film sale decision of any two of the three (man- 
ager,, author, arbiter) shall be final. 

Managers make provision for production to be 
financed by films,, which the dramatists -.(in "their con- 
tract) ignore; Managers say they bind themselves to 
give 'full and accurate information' to -the* -author 
In the event of -film financing; If sd financed, man- 
agers say, author may elect one of three optional 
methods.. It- may be an outright sale at a, figure agreed 
upon before production, or a sum to be computed on 
length of run, or both. 

Dramatists' contract reads that in the event of a 
bankruptcy, merger, receivership, or liquidation, 
rights revert to the author. Managers change. .this 
to read, that the contract is • not subject to sale in 
bankruptcy or insolvency and' that the rights revert 
to the author only in the case .of a judicial sale of 
managers' assets in such proceeding. 

Dramatists say there can be no foreign production 
until after one -month of the British production. This 
the managers striltje out. 

Dramatists say there must be no musical comedy, 
qr opera version of; a play until the regular play's first 
class production is; ended. This the managers omit. 

Dramatists' contract provides" that If an author. 
Writes,- a- play, at tlie request or,..oh an idea of a man- 
ager, and a plagiarism suit should result, the ;man- 
, ager must defend ..the action and pay &U expenses 
involved*. This the managers omit.. 

In case . arbitration on any . disagreement Is neces- 
sary, ..dramatists' pact calls .for naming of . arbitrators 
within seven days of filing of , complaint. Managers 
change this to two days. '•' "*' 

Dramatists want arbitrators picked from the fac- 
ulties of the Columbia Law School, NeW York Uni- 
versity Law School and the Law School of the Uni- 
versity of Southern California. Managers say arbi- 
trators must be chosen, by the American Arbitration 
Association. 

. Dramatists say that arbitration shall be 'conducted 
in such manner as the arbitrators may direct and the 
parties may, if they desire, appear by counsel * This 
the managers change to 'shall be conducted .pursuant 
to the rules and regulations of the American Arbitra- 
tion Association.' 

Dramatists' contract calls for special arbitration 
rapidly on the matters of cast or director. Managers 
erase the word director. In this instance dramatists, 
say arbitrators must be appointed within 36 hours. 
Managers make this 24 hours. 

Dramatists' pact says that in any case where Guild 
approval Is required, it shall not be unreasonably 
withheld but that the- Guild is not liable for the exer- 
cise of its discretion. In the managers' pact this 
becomes League approval, but with the lack of lia- 
bility removed. 

Dramatists' pact Is for two years. Managers' pact 
Is for five year . '■ 



Denver, April 28. 
rank St. Leger will direct the 
fifth annual play festival at th 
Central City Opera House, thi 
mier, Dates have not been set, but 
Gilbert and Sullivan's 'Gondoliers' 
will be the vehicle. St. Leger has 
been authorized to sign famous 
singers for the principal, roles. 

Central City Opera House Assn„ 
a non-profit group, expects, to stage 
'Gondoliers' in such a manner as 
will bring world-wide attention to 
the bid opera house. Built in 1878, 
it housed all the famous attractions 
that made the trip west, years ago, 
then closed for. years and was re- 
discovered, when heirs looked the 
Place over after being willed the 
property. 

Robert Edmond Jones directed the 
first four revival festivals, but some 
of the association wanted a change 
this year, and St. Leger, who di- 
rected . the orchestra last year, was 
picked. 

Because of the difficulty of pro- 
duction, 'Gondoliers' is less known 
than others of .Gilbert and Sulli- 
van's works. It was first presented 
in London Dec. 7, 1889. 



OSHRIN SHOOS SHERIFF 
FOR $39,400 IN CASH 

After a sheriff had camped on 
the trail of Harry H. Oshrln, theat- .. 
rlcal attorney, to satisfy a $72,500 
award in favor- of John Colton, play- 
wright and former client of Osh- 
rln's, the latter returned from Cali- 
fornia and settled the entire matter 
yesterday (Tuesday) with Richard 
J. Mackey for $39,400 cash. This 
figure was arrived at to cover $4,400 
for printing expenses on papers on 
appeal and other cash disburse- 
ments. The other $35,000 "is. roughly 
a 50% settlement of the full award 
of $72,500. 

Oshrln on his Coast hop made the 
compromise with Colton direct, and 
his local attorney, Harry Sbkolow,' 
without Mackey. Latter was then 
instructed by Colton to accept the 
terms in N; Y. 

OShrin had first offered Mackey 
$7,500 in cash' and the rest up to- 
$30,000 iri settlement over a period ' 
of five years. Mackey stated' that' 
he. understood that Oshrin's finan- 
cial interest in'the various 'Tobacco 
Road' companies could yield a bet- 
ter' deal, which "then prompted the 
attorney to treat with Colton direct. 

Litigation dates back to 1925, 
when Oshrin first represented Col- 
ton in a business advisory manner 
on a 10% and other fee basis. Much- 
of Cotton's funds were invested iri 
TJnney Estates, Inc.. a Long Island 
realty development of which Oshri 
is president, and is named for 
Frank Tinney, comedian. Other 
yields from Cotton's plays, 'Rain,' 
'The. Shanghai Gesture,' his Metro' 
film, contract, etc., were allegedly 
retained by Oshrin. 



CURB ON CENSORSHIP 
DEMANDED IN 



Chicago, April 28. 

Chicago Council on Freedom from 
Censorship, which has held several 
meetings on the subject of Mayor 
Edward Kelly's ban on 'Tobacco 
Road' in this town, is now readying 
to take its fight arainst censorship 
to the City Hall. 

Framing a new ordinance which 
would curb the Mayor's legal rights 
to supervise and make arbitrary 
rulings .on theatrical presentations. 
Want an ordinance which -will make 
censorship of theatrical work the 
decision of a group of men, . rather 
than a single person. Would re- 
strict tlie Mayor's decision in show 
business strictly to violations oi. 
building and fire ordinances. 
; Chairman of the local coun , cI1 (j ; 
Prof. Lawrence Martin of hoitn- 
Western University. 

'Love . Me and Like It,' comedy by 
Gaston Valcourt, in rehearsal ior 
Harry Bannister. 



^efiday^prU 29,^936 



LEGITIMATE 



VARIETY 



53 




SNUB 





(iiue Own Contract Form on 
' Basis of -Individual Bar-- 
.{er wit h Dramatists— 
Thought to Be Purposely 
Tough to Allow for Ne- 
gotiation i-. W o u I d Ap- 
point Own Arbiter 



HOWARD'S LETTER 



i. Broadway managers, in issuing 
•"Their Idea of a contract late last 
week, steamed up the producers- 
authors' situation even more than 
anticipated. When the Dramatists 
Guild issued its 'take, it or leave it' 
document, which was. alluded to as 
a basic minimum agreement, the 
managers responded with a squawk. 
Now it's the other way around 

Despite the managers* claims that 
/they}, were leaning backward to ar 
rive at a 'fair contract!' observers 
believe it was purposely made 
severe, theory being that the pro- 
ducers can make .concessions, later 
That was the procedure followed by 
the Guild, it is pointed out, and the 
authors did make some, concessions 
after declaring there would be no 
changes for two years. 

.The Guild is not mentioned in the 
managerial document, managers 
coming forth with the idea that they 
will, do business with authors in 
dlvldually. Managers also want to 
appoint the arbiter, or negotiator, 
for the sale of -film rights , and any 
dispute Would be decided by^ a two 
out of three vote— after the" man- 
ager, author and arbiter get to 
gether. The author could never win 
an argument under that arrange 
went, of course'. 

H'wood Angle 
Formal announcement from 
Warners, Metro, Fox and Para 
n\ount that they are out, so far as 
backing any plays presented under 
the Guild contract, is principally 
based on the exclusion of the pro- 
ducer from participating proprietor- 
ship in film rights. Guild's con- 
tract stipulation covering that point 
is that the managers may particl 
Pate only in the proceeds of such 
possible sales but that the rights 
remain vested with the authors. 
Understood that some producers 
signed away their rights to picture 
People In return for backing. Others 
asslgrfed the rights, until such time 
*s the show earned back its pro- 
duction cost. 

Sidney Howard, head of the au- 
thors .association, in a letter to 
Uuild members, charged that pro- 
ducers are attempting to 'turn the 
theatre over to Hollywood,' to place 
young writers at . the mercy of 
coast backers and that they are de- 
liberately trying to 'smash the 
'7* He added that the League 
Ne w York Theatres, which is- 
sued the contract for the managers, 
**d 'pirated' the new Guild form, 
managers say they merely 'para- 
Phrased it.* \ 

Letter reads, in part: 

'As you know, we spent a good 
many weeks in our efforts to corn- 
Pose^ our difficulties with the League 
«r New York Theatres regarding 

»ur Mi lmum Basic Agreement. At 
,™e u me of our lagt m< j m j )ershlp 

meeting I reported to you that bur 
"torts had succeeded only in forc- 
ng^from the League the admission 
Blrt . y had no int ention of con- 
«aermg any contract but their own. 

Stubbornness 
W. he ^eue's stubbornness has not 
re B ?K U . CCeSSful in obstructing prog- 
of y ^ tween ourselves and a group 
fuJ* ! ns man agers who had re- 
W» * Q blnd th emselves to the 
<*gSL S ? eree,i,ent - We a« e now 
«rm!f ,. ln ex Plorlng, with 



WHAT IS MEANING 
OF 'NEGOTIATE'? 



Dispute between the man- 
agers and authors developed 
rather heatedly over the week- 
end, what with comment from 
both sides over the, respective 
contracts of the Dramatists 
Guild and the Theatre League. 

Managers declared as false 
the statement issued by the 
authors's prez, Sidney Howard, 
to the effect that managers 
never .intended using any con- 
tract but their own. Accom- 
panying the managers' contract 
■was ah explanatory statement, 
which included: 

'The Contract of the League 
of New York Theatres is issued 
to be used by its members in 
preparing contracts with 
dramatists. The members of 
the League have' agreed to use 
this contract until such time 
as a contract shali be nego- 
tiated between it and the 
Dramatists Guild.' 

Stated further that the 
Dramatists Guild will be writ- 
ten into whatever contract is 
made in agreement. 

Managers claim theirs is a 
'reconciliation' of the Guild's 
new contract dated March- 1 
and that which the League. . 
proposed to adopt March 25.. 

Both sides say that they 
want to negotiate. Both sides 
say the other 'Won't negotiate.' 
Neither side wants to define 
the word. 



this 



•PfoI?I!i..- h6 ^"-important details of 
E ? r r!L ,6r the sal<?s of screen 
•green bese details - wl »en they are 
t£ 2* P° n ' wiH be embodied in 
■« ot instructions to the Ne- 



gotiator which I described to you 
at the last membership meeting. 

'The managers with whom we 
have had these conferences pre- 
vailed upon the League to meet us 
to discuss our differences. We ac- 
cepted the proposal in good .faith. 
The- League chose the ev.e_of our 
meeting to release a so-called 'Min- 
imum Basic Agreement' of its own. 
Although no member of the Drama- 
tists' Guild may under our by-laws 
deal with any manager on the basis 
of the League's 'Agreement' (and 
will not, I think, be faced with the 
necessity of so doing),!. think it will 
interest you to know what some 
managers would do if the Guild 
were less strong than It is. 

'The League's', contract is clearly 
Intended to turn the theatre over to 
Hollywood by giving the Hollywood - 
financed manager every advantage 
over the individual manager, and by 
placing young authors completely 
at the mercy of both the manager 
and the motion picture backer, it 
has been 'written with the avowed 
Intention of smashing the Guild. It 
ignores the Guild and thus leaves, 
the young author to fight his battles 
unaided. It springs from the League 
and yet provides no real means of 
discipline for managers. It has no 
regard for the interest of the in- 
dividual author. 

Warning 

'You are warned against signing 
any contract without first consult- 
ing the Guild. his warning be- 
comes doubly necessary because the 
League contract resembles the 
Guild contract in format and con^ 
tent,, and is in great part pirated 
from our contract. This opens the 
way for confusion and wilful Im- 
position. We have already called 
upon the League to remedy this. 

'This morning's paper announces 
that certain Hollywood studios are 
taking a definite stand against the 
financing of plays under our con- 
tract. This is not surprising in view 
of the fact that the motion picture 
clause of the Theatre League's con- 
tract is in substance a reproduction 
of the original scheme proposed ten 
years ago by the old Fox.' company 
to deprive the author of his picture 
market. This is the scheme which 
brought the Dramatists' Guild into 
existence in the spring of 19:215. Its 
reappearance is the best of .-ill pos- 
sible demonstrations of the Guild's 
purpose and value. 

On the. other hand, talks between 
leading motion picture producers 
and the group of managers who 
have been co-operating with us in 
our efforts to settle the present situ- 
ation, assure us that our own plans 
for selling the screen rights to our 
.plays arc satisfactory to Hollywood 



Theresa Helburn, '08, 

In Bryri Mawr Fete 

Philadelphia, April 28. 

Theresa Helburn, executive direc- 
tor, of the Theatre Guild, will play 
the part of Queen Elizabeth in the 
May Day celebration tills year at 
Bryn Mawr College near here. 

One of the institution's most 
prominent graduates (class of '08), 
Miss Helburn will be carried on a 
litter ln the procession of 750 
revelers May 8 and 9. 



FEWER LEGIT 
SHOESTRINGS 



There were fewer legit shows 
shoe-stringed on Broadway this 
season than In a number of sea- 
sons. Towards the end of the sea- 
son attractions of the type are more 
apt to turn up, but eo far only two 
reached the boards. Both were re- 
cent openings and neither got past 
its first Saturday. 

A. few more may turn up, but so- 
called showmen who occasionally 
stray Into the field-are finding it in- 
creasingly difficult to lay it on the 
line. Besides, it takes more coin 
now, because of rehearsal pay rules. 
Salaries for two Weeks must be paid 
In any event, under Equity rules, 
but if a show does not last more 
than one week that money is de- 
ductible from the second week's 
salaries. 

In the case of the two recent shoe- 
string flops, rehearsal money came 
from that posted with Equity, to 
cover the minimum salary perjod 
and to pay off on the first week of 
performance. There was not suffi- 
cient remainder to 'faUe~car.tr of the 
second week's payroll and, follow- 
ing adverse notices,, no. more coin 
could be raised. 

Earlier in the season some small 
cast, one-set plays opened, and, al- 
though such attractions have con- 
sistently drawn small money, in 
each instance they have backers 
who have been willing to pay off on 
the red weeks. Several are still on. 
the boards, Outlasting shows which 
won much higher rating, if not hav- 
ing shown a distinct profit. 

However, it is doubtful If the 
small grossers have worked out of 
the red, despite the length of. the 
engagements. 



FIRST LEGION' CAST 
WINS IN ARBITRATION 



Final adjustment of claims of 
players who appeared in 'The First 
Legion' have been made by arbitra- 
tion. Cast had agreed to a cut in 
salaries for a limited period, but 
was paid off on the same basis un- 
til the tour ended. Management 
contended that in this way the show 
was able to continue, but the arbi- 
trators ruled in favor of the actors. 

'Legion,' an all-male cast drama, 
was produced by Bert Lytell and 
Phil Green. It Was presented at the 
46th Street, N. Y., last season. 



CHINESE COMEDY FOR L. A. 

Hollywood, April 28. 

'Her Majesty, the Prince,' Chinese 
comedy, will be presented at the 
Music Box, May 10 by the Los 
Angeles Foundation, Inc. John T. 
Murray heads the cast. 

Immediately following, Robert 
McLaughlin is expected to start his 
tenancy of the Music Box, present- 
ing 'Fiarrl.' McLaughlin Is negotiat- 
ing with Bela Lugosi to play the 
top spot. 



and will stimulate rather than ro- 1 
tard motion picture investment in 
the theatre. 

'This Is gratifying because our 
problem from the start has been to 
protect the interest of the independ- 
ent manager' without, by so doing, 
driving motion picture, money out \ 
of the theatre.' 



Percy Hammond, Veteran Drama 
Critic, Dies at 63; 'Grief Victim' 



Hammond's Last Play 



Ironically, the last play that 
the late Percy Hammond wit- 
nessed was 'Bury the Dead,' 
Barrymore, N. Y. Drama 
opened April .18. ritic was 
taken ill the following day and • 
removed from his rooms at the 
Algonquin, two days, later. 

As directed by him, the 
critic's remains were cremated 
Monday (27) without services. 



LOOP FACING 
LEGITLESS 
SUMMER 



Chicago, 

From all indications Chicago will 
be without one professional legit 
show by June 1, which will leave 
the town bare of legit for the first 
time in its history. In the past few 
years Chicago has been on the verge 
of going completely legitless several 
times, but each time some show 
managed to come in to save it, as 
'Three Men on a Horse' did last 
year. 

But 1936 looks like the . time, the 
jeglt. .sjsastan^jnrill really g o j>ver the 
barrel. All the shows- now in town 
are readying to pull out, and there 
isn't anything in the wind for re- 
placements. 'At Home Abroad' is 
disappointing at the Grand Opera 
House, and will have to struggle to 
make it a four-week stand, and then 
decamp around the middle of May. 
'.Winterset,' of which so much had 
been expected, will clear out after 
three poor weeks and head back to 
New York. 'Boy Meets Girl,' which 
has had a good run, washes up next 
week. 

'Night of Jan. 16,' which had been 
ballyhooed to try here this season, 
appears to have been completely re- 
called by Al Woods, who will keep 
the show closed until next autumn 
rather than try to buck the sum- 
mer. 

There is now talk that the two 
WPA drama projects at ' the Great 
Northern and the Blackstone will 
close on Jun"- 31. Actors Equity 
has sent protest wires agaiiist the 
closings and ha: solicited the Illi- 
nois representatives in Washington 
to plug for the continuation of fed- 
eral appropriation for legit i-ellef in 
this territory.. But that's ap to con- 
gress. 



GEO. WHITE'S IDEA 



They'll Pay Soldiers' Bonus in Time 
So He May Put 'Scandal*' Into Chi 



George White, who closed V 
dais' in .New York after a disap- 
pointing engagement, is considering 
reforming the revue for a Chicago 
try this summer. Booking date be- 
ginning in mid-June lias been pen- 
ciled in. 

Distribution of the .soldiers' bonus 
around that time is expected to up 
show business, particularly in the 
largo stands and that figures in 
While's plans. 



Milford's O. O. Tour 

Robert Milfonl, company manager 
of 'The Great Waltz,' has started a 
Coast -to -Coast tour to scout audi- 
toriums, Max Gordon proposing to 
play the operetta in every stand 
where a suitable house Is available 
next season. 

'Wall'/.' recently closed' in Chicago, 
when it ,w-as decided to d'-rer the 
lour until the fall. 



Passing Percy Hammond, 

drama critic 6f the New York Herald 
Tribune, last Saturday (25) mid- 
night at the Rockefeller Institute 
hospital, after being ill with pneu- 
monia only a few days, came less 
than, six months after the death of 
his wife, to whom he had been wed 
for nearly 40 years. "Veteran re- 
viewer had said a number of times 
he did not care to survive, her. It is 
believed that mental condition, . his 
weight, and age, 63, lessened his 
chances to counteract the ravages 
of the pulmonary affliction. 

Hammond was critic for the Trib 
for. 15 years; coming on from the 
Chicago Tribune, where he was 
known as the most colorful' 'stage 
commentator in the country. He 
was apprehensive of the change to 
the big city, but eventually settled 
down and built up a name In the 
metropolis for eye-arresting phrases. 

His first real newspaper work was 
with the Chicago Post, where he 
started as reporter and landed in 
the show critic's chair. After 10 
years he moved over to the Chi 
Trib, remaining there until 1921, 
when the. call from Manhattan 
came. 

Critic was not given to flippancy, 
but he liked to use humorous sallies 
anent the plays. Outstanding in his 
character were courage and colon 
Comments provoked managerial 
animosity more than once. At least 
twice during "his Loop days he and 
the managers fell out. 

One yarn about that had to do 
with a western melodrama playing 
the Cort there. Hammond was sit- 
ting In a box after having quite an 

"expansive.-repast.-Stage poker-game 

had one character holding four aces 
and losing the pot to another player 
who exhibited a straight flush. 
Loser's line at that point was: 'It 
ain't natural.' 

The critic arose and 
That's, right, It ain't.' 
Stalked from the theatre. 

Shuberts No Like 

At another time he had differences 
with the late A. Toxen Worm, 
Shubert press agent. That resulted 
from a line in one of his notices on 
a Shubert musical to the effect: 'The 
management should realize that a 
girl's bare knee Is a human Joint, 
not art evening's entertainment.' 

During his term as critic fori the 
Trib, N. Y., Hammond's sometimes 
caustic pen riled managers, particu- 
larly the Shuberts; They objected to 
not a few of his reviews, trjed to 
bring pressure on the editors and 
even threatened to take out the ad- 
vertising. No moves the showmen 
attempted disturbed his standing 
with the publisher, however. In Ch\- 
cago the Trib refused the Shubert 
advertising for two years. 

Hammond went overseas late ln 
the war and his coverage for the 
Chi dally was noteworthy,' He also 
reviewed books, but gave that work 
up to write essays under the title 
'Oddments and Reminders.' Oc- 
casionally he covered sports and 
Was one of the Loop men assigned 
to the Dempsey-Carpehtler fight in 
Jersey City. That was ju«t prior to 
his coming to New York to succeed 
Heywood Broun on the Trib. 

He followed Burns Mantle, now 
reviewer for the News, N, Y., as 
critic on the Chi Trib. Both have 
been called the dean of critics, but 
each has said it was the other, His 
successor Is not named yet, but 
Hammond is known to have favored 
the appointment of Richard Watts, 
,Ir., the Trib's picture critic, lie ex- 
pressed himself several years ago, 
when toying with the idea of retir- 
ing. The depression apparently 
finished any such plan. 

Hammond did not write easily. 
He slaved over his reviews, cut and 
revised the copy, then, when it 
finally reached the linotypes, waited 
until the takes came along so that 
he could also correct the galley, 
proofs. 

His most bitting opinion 'of his 
craft: 'Dramatic criticism Is th» 
venom of contented rattlesnakea.* 



54 



VAMBTY 



L C € I UN 4 I E 



M$.3$t 1936 




Tabloid Program* 



Hopkins and Mrs. Flanagan Confident, but It's Up to 
Congress— Red Angle Ignored in Capital But 
Used for Political Reasons — -Unions Help 



Chances that the- relief ' theatre 
project of the Works Progress Ad- 
ministration would continue under 
federal support were, .bettered, late 
last week when Hallie Flanagan, 
director., of the project, informed 
heads of stage organizations in New 
York . that indications were for 1 an 
extension beyond- 'June 30, ending 
date set. 

Iridieated change 'in the situation 
from the Washington end 'is be- 
lieved to have followed appeals ,to 
Congressmen. .National Stagie- 
- hands body <I.A.T.S>E,) asked eacH 
of -its 700 locals to send, telegraphic 
protests to the representatives from 
their districts. Content .of the mes-f 
sages was' to "the. TBffect' that the' 
need for . relief .employment 'con- 
tinues and its 'abatement would 
cause privation.' Locals of .the imu- 
sicians Union .'are.< said to have 
-made, similar appeals., 

1 Equity, : havlng originally inter- 
ested the' government relief .admin- 
istration in '' helping " ' " '' profes? 
clonal, theatre; ' was Again "lit' .the 
Vain, Asking for theatre proj- 

ect continuance. ; 

Criti'ci 

; Meantime criticism of- the federal 
theatre activities' . was 'heardTfirpm . 
the floor of! the ''Senate;.-. Sena tor 
Davis, of Pennsylvania', stated 1 that 
a letter from E. J. Blunkall, 
Equity's ^representative oh the re- 
classification . board, asked for an 
investigation of the WPA theatre 
project in New- York on the grounds 
that ^'non-theatrical people were' in 
every key. position.* "Senator Davis 
made, ho personal "charges, but 
.wanted the' criticism, placed In the 
'Congressional Record. . 

Another letter from' Adolph Pln- 
kus, head of the Veterans' League: 
wltWrf the pjsdject,/ is fti$r,,to'h&y^ 
^sMg':::^ the.' removal *""ol r . Philip. 
Barber, regional .-director In New 
York) and-- charged/':; "that 'coim-. 
munistic meetings are held during 

business hours.' 

a^etter^oheemingf-Mr-Sj-MaTia^- 
Ijan' stated that - she. 'has definitely 
stated she is not interested in the 
American theatre or its methods 
but is only interested in the Rus- 
sian style performance.' After 
quoting from a book by her, in 
which she eulogizes the Russian 
theatre, the Senator remarked that 
he made, no personal criticism of 
Mrs. Flanagan, but suggested that 
•those, responsible for the appoint- 
ment of Mrs* Flanagan, should ad- 
.dress -a letter to the presiding of- 
ficer of the .Senate explaining the 
reasons for her appointment.' She 
.was formerly In charge of the dra- 
matic course at Vasear. . 

Answer 

. Mrs. Flanagan, in reply, said: 
'That is absolutely untrue.' 

She added: 'It seems to me that 
the .WPA productions now playing 
.in New York and elsewhere are 
-their own ansWer v There is no 
stress 'on foreign plays or foreign, 
production methods. The fact is 
that a large majority of our plays 
are classical or. American material 
by American writers.' 

Blunkall had written about her 
that - 'she knows nothing of the pro- 
fessional theatre or professional- 
actors' and that ' 'very' few actors 
have ever been on relief at any time' 
and are not 'allowed 'to work and 
earn this money that was especially 
■set aside for them.' 

Frank Glllmore, head of Equity, 
repudiated a letter sent to Senator 
Copeland, making the' charge that 
non-pros are in charge of the WPA 
project here. Equity head stated 
that no one was in authority to 
make such a statement in Equity's 
•name except by authorization of its 
council. 



At Headquarters 

Washington; April 28. 

Continuance of the WPA theatre' 
program next year depends prl- 
"marily on what Congress does about 
'President Roosevelt's plea for $1.- 
: 500;000,000- to.carry' on Federal un- 
employment relief activities, offi- 
cials here emphasized this week. 

With enough funds to continue 
Into June, bosses 'of, the Federal 
theatre projects are optimistic 
about chances of extending the 



legit,. circus and other dra- 

matic undertakings through part, if 
not all, of the fiscal year starting 
•July 1, but frankly concede that ho 
definite plans can be laid until after. 
Congress hV .finished wrangling 
about the President's proposal to 
prolong the .entire works program 
another, year. 

While .real ing that everything 
hinges on the law-makers, Works 
Program- exec's are confident that 
Administrator Harry Hopkins -will 
recommend, and the President will 
approve, extension of all the talent 
undertaking's if Congress gives" the 
executive: branch of the government 
a comparatively , free hand in draft- 
ing polioies. for continued relief; 
^'bemon'atr'ated^'' 

This optimism Is based on a, feel- 
ing, that experience with the drama 
projects 'has sufficiently demoii- 
stfated jthe success of the idea . to 
warrant 'more expenditures." tiricle 
Sam ; : seam's '. well pleased with'/ his 
activity, as 'angel" for* jobless, per- 
formers and, willing to' keep \on If 
Congre^s.consents, 
. While the' front-office reaction to 
the theatre program has not', been 
made- known in' concrete -manner, 
Ho'pkln? 'is understood to- have de- 
clared . recent, off'-the-re'cord 
statements that the government 
must go ahead with its idea of giv- 
ing the sort of work that job-hunt- 
ers are fitted for and that past ex- 
perience has shown, the soundness' 
of this policy. 

Congressional . situation confront- 
ing heads of the relief outfit is not, 
however, : particularly encouraging. 
Squawks ato>ut "boondoggling," ex- 
travagance," waste, and ■ socialism 
have grown in yoiume. A .vociferous 
bloc in i the House of Representa- 
tives, comprising both Republicans 
and Democrats, is actively trying to 
scuttle the Hopkins organization. 
Using log-rolling tactics in order to 
earmark the proposed $1,600;000,000 
-funoV 



If this revolt keeps on,, the Presi- 
dent may. have to sacrifice many 
phases of the' works plan in order to 
effect a compromise. So far, Mr. 
Roosevelt has shown no disposition 
to back down, but the politicians 
are insisting on the right to have 
their say and it may . be necessary 
for the White House to stage a 
strategic retreat. 

Radical Thing 

Tempest over alleged radical In- 
fluences in the theatre program has 
received little attention locally, al- 
though Republican foes of the 
Roosevelt administration have tried 
to capitalize on it and even some 
Democrats look askance at the sort 
of work being done in the drama 
projects. 

.Mobilizing for a fight over their 
future existence, execs in charge of 
the theatre venture have started 
compiling data and correlating facts 
to demonstrate their conviction that 
the undertaking has been worth- 
while. Orders went out last' week 
for a comprehensive analysis of all 
reports a'h'd records, so that a con- 
cise picture of accomplishment's may 
be ready for the scrutiny of higher- 
ups, 

While execs are satisfied at what 
has been done', they have few figures 
to back up "their conclusions, - pri- 
marily because a shortage of cleri-' 
cal help has made it difficult to tab- 
ulate data coming in from regional 
and state offices. Sketchy informa- 
tion at hand now indicates, however, 
that a majority of the individual 
undertakings have been successful 
from the standpoint of public reac- 
tion and the job goal has been 
achieved. 

Payroll 

Theatre payroll at present con- 
tains in the vicinity of 12,500^ names, 
but the cumulative employment 
figure is believed much bigger, be- 
cause of accelerating job turn-overs 
duvi, g recent weeks. Fragmentary 
reports indicate that between 40 and 
50 "performers are quitting each 
week to take commercial jobs arid 
this . rate is expected to continue 
because of the straw hat openings 
in the nerv. 1 future. 

Latest approximate reports show 
180 individual ' projects now under 
way, several of them with two or 



more - production^ irolng. Nearly 400 
units are .being presented or re- 
hearsing, including.-' 248 straight 
drama, nine dance, -40 marionette, 
62 vaude and circus, and nine kid 
Companies. This number includes 
30 colored troupes. 

Incomplete employment figures 
show that . about 70%. of the work* 
ers are located in New York, Chi- 
cago, and Los Angeles, although 
there are companies- in' around 50 
towns and cities. New York - figure 
is estimated at 6,400,. Chicago at 
1,000, and Los Angeles at 2,000. 



WPA REVIEW 



DO UNTO OTHERS 

Indianapolis,. April 28. 

Coinedy-iJrnnib 'in . thrpe actB, -presented 
by . the Federal PlRyersrf at Keith's theatre, 
Indianapolis. April ;20, '.30. Written by 
Henry IC. Burton.' - " 

" CnSts Chtvrles AtthonV-Elsa Swell. Jrft 'B. 
Klein, .Tack ; D.u,val, C'Ma.ri de. Schlpper, 
Alice Arnold. N?d TjeFevre, .Btai;Kawkes, 
Tier-nice -Jenkins, ■ I*aul S. House, Betty Anne, 
,Brown,. Carolyn- (Dean. 



Henry It.' Burton, Vet theatre 
manager and partner, in vlocal book- 
ring agency, with hie - .'brother, Curt, 
wrote'' 'Do Unto Others' about 10 
years' ago especially' f6r -Charles Att- 
hpff, vaude performer; ' However, 
Altho'ff has' bee'ri 'bjisy : all through 
the years and r found ti'me only last 
week to come out. of. hip home in 
New Jersey to. play the modernized 
part. 

Althoff Is given- the opportunity 
to do his old vaude routine in the 
opening act, and repeats, "with a 
fiddle selection for the final curtain. 
What happens in between is a 
pretty mixed up affair. . 

Althoff, as Urtcle Jimmy Water- 
bury, the town fiddler, is taken to 
the poor farm to spend his declin- 
ing days by. his niecej arid nephew. 
After introducing the. characters in 
the first scene, Mr. Burton permits 
Althoff to go into his vaude: act, 
which is good foi* plenty of . laughs,, 
but does nothing to further the ac- 
tion of the- plot. In the second scene 
of the first act word is brought that 
the old :-mah' has inherited a large 
fortune and the relatives come to 
take him home. 

H e is a bone of contention in the 



household of his niece, since the 
nephew accuses his, sister of har- 
boring the old man for his money, 
and of beating'hirii tp'theidea. Ro- 
mance is woven into, the- plot dur- 
ing the second aot, when the junior 
member of the law firm handling 
.- Waterbury's estate falls . iit.love.with 
the ward of Mrs. Downing, the 
niece. Mrs. Downing has plans to 
marry her own daughter off to the 
lawyer, but that young lady spoils 
the plans by eloping with a saxo- 
phone player who appears in the 
plot by radio. \ 

Second act curtain" has the young 
nephew dropping dead for. no. other 
reason than to give a finish to the 
act. Dialog in the third act explains 
that 'the doctor warned him about 
his heart.' Finally, Downing, hus- 
band of the' niece, flees" to Europe, 
when his business crashes, leaving 
his grasping wife high arid dry. 
•Waterbury takes, the wife, with him 
to Salesville, Ind., tp live on the 
old homestead and the fortune,, and 
gives his blessing to the, lawyer and 
the ward, who has been' discovered 
to be the daughter of "his old Sweet- 
•heart. Play ends with Althoff- fid- 
dling 'When You and I Were. Ydiing, 
Maggie' before a glowing fireplace 
and house lights dlirii&ed.: . 

Tragedy is strangely .mixed With 
comedy, in this opUs. If he had 
devoted all 'his efforts to comedy, 
and used some of the' typicaTlnd,iana 
expressions and opinions, play 
.might have had. more value. But 
after creating a central character 
in Althoff, Burton pushes him into 
the background, arid devotes the rest 
of his time to the family and its 
difficulties. 

If Broadway wants something 
clean to show the censors, this 
may be it, for • there's only one 
mild 'durn' in it. Otherwise, its 
opening seems to* be its -closing. 

Kiley 



Syracuse Shifts 

Syracuse, April 28. 

Federal Theatre Project here has 
made another shift in director. 
Francis Fraunie, another importa- 
tion, is In with Denis G-urney, re- 
verting .to his old post as assistant. 
Gurney had stepped, up several 
weeks ago to replace Edward Lynch, 
resigned. 

'It's a Boy,' in which the Federal 
Theatre Players will open Thursday 
night at the Civic, will introduce a 
new leading man, Allan Hale. J 



Program^ jpr the WPA play- 
jet, Wp^ A* Ploughed, Under/ 
•v 'Which 'terminates' Sri- extended 
! date ,ati the litmore, . N. Y., 
; this week, are in the form of a 
riiiniature tabloid newspaper 
with, the tt«e;:;pC 'The Living 
Newspaper,' whicji is. the des- 
ignatlon of the unit 

Next on the - twice nightly 
bill in the same house, due 
next week, is '1935.' It touches 
on news highlights, including 
the Dutch Schultz killing and 
the Hauptmann electrocution, 



Pitt Playhouse Will 
Go Pro Next Season 
With Equity Cast 

ittsburgh, April 28. 
layhouse, comfort- 
ably-endowed, semi-pro theatre here 
which constructed its own 250 -seat 
auditorium, this season,, will 'go 
Equity next season, bringing . on 
three provisionals from New York 
to form the nucleus of a permanent 
acting company. Seve'n others Will 
vbe picked . if ro^m local, ranks to fill 

. ;„ .-•! .if.,,.,.. . 

out the troupe, and organization is 
also to have: an apprentice company. 

Herbert V. Gellendre, who di- 
rected the group this year, will 
return again in the fall and length 
of ruris for 1936-37 will be stretched 
from two: to thre,e. weeks, with the 
number of plays, however, remain- 
ing at -six. Season will open "Nov. 10 
and end March 20. 

Playhouse intends to offer at least 
one new play next season. Will be 
either 'Scariet Letter/ Miriam J.. 
Stockton's dramatization of the 
Hawthorne ripy ' , or 'Tr.ojan Wo- 
men,' -which- the Theatre Guild 
holds an Option. Other productions 
Will be selected, from 'What Every 
Woman Knpws,; 'Rain From Heaven,' 
'Pursuit - of | Happiness,' ' 'Tomorrow 
and Totnorrow,"'' 'Clear All Wires,* 
'Gentlemen of Press,' .'Cricket on 
Hearth,' 'Within 'the Gates,' ^Sailors! 
of Catari'o' arid Elmer Rice's 'Not: 
for Children.'" . ' 

Subscriptibn drive has already 
started for next year. Current P lay- 



house season ends with a; two -week 
run, beginning; next Tuesday (5), 
of 'Sprinrg'time for Henry.' 



ST. LOUIS OPEN AIR 
SUMMER SKED SET 



St. Louis, April 28. 

St. Lodis' open air' theatre, spon- 
sored by the city and known as the' 
Municipal Opera, will have no less 
than seven musical comedy suc- 
cesses of other seasons. Lawrence 
Schwab, who will again be the man- 
aging director, is thereby following 
the same type rf bills that estab- 
lished new attendance records there 
last season. Operetta type of musi- 
cals are Included, in the list, but do 
not predominate. 

Starting June 5 and ending Aug. 
30, the list of shows is complete 
yith but i he exception, . that show 
to be ^elected later. Opening at- 
traction will be 'Kid Boots,' which 
will be followed by 'The Three 
Musketeers, 'No, No, Nanette,' 'Sons 
o' Guns,' 'The Bohemian Girl, 'Oh 
Boy,' 'The "Merry Widow,' The New 
Moon,' 'A. Connecticut Yankee.' 'The 
Red. Mill' ' andj/'Glariiprous Night' 
Latter is Ivor Norvello's operetta, 
Which ran at the Drury Lane, Lon- 
don,, for a long time... Local show- 
ing will be its first over here. 

Season is for 84 performances. 
Last summer performances were 
called off on five evenings because 
of rain. That was unusual, since 
the average number of rainy sum- 
mer nights per season \ere has been 
three over a period of 15 years. 



WPA LA. TOUtt 

New Orleans, April 28. 
'After Dark,' given successfully 
by the WPA Federal Theatre Pro- 
ject at the Littre Theatre here re- 
cently, will be put on again at the 
Tulane for two- performances on 
May 1G-17 and then taken on the 
road for a tour of Louisiana. 



'To My Husband,' comedy hy Wil- 
liam II. Fulham, rehearsing for Joe 
Byron Tdtten. 




SHAKEUP 



Boston, April 28. 

In a drastie shake-up of the per.- 
sonnel of the WPA State Finance 
Division and the Federal Theatre 0 f 
Massachusetts, tWp officials handed 
in their tickets of resignation an.4 
two were relieved of their duties. 

Clifton A. Sawyer, state; director 
of finance, and Louis A. Beretta, 
of Wilmington (Mass.), assistant 
director, resigned. Leonard L. GaU 
lagher, state director of the proj. 
ect, announced, the dismissal o( 
W-iUiam L. Rutledge, assistant 
State director, and George F, Whlu 
comb, drarha supex'vlsor, 

At -.the time "of the". 'Valley Forge' 
incident, Hiram Motherwell, then, 
state ' director,, ordered Laurence A; 
Hansen, of Cambridge, to fire Ru t . 
ledge and : Whitcpmb,; but the ; duo 
re^a'iried af tef .. Hansen's dismissal 
arid ' Motherwell's transfer to New 
.York, , 

Paul Edwards, acting state WPA 1 
Administrator, says he has chosen 
successors to Sawyer and Berretta", 
subject to approval by Washlfigton. 
Successors to -R'utle'dge'-' "i^hfi^ '."Whit-. 
Comb iiave not been picked yet. 
/'Sawder; who 'said he had pre- 
sented * hig . resignation at one time j 
previously only 'to have it 'refused, 
explained his action- by. saying he 
wished to return to, private industry, 
Perretta made no comment. 
' Gallagher explained his move by 
stating it was in line with his policy 
that the Federal Theatre, should be 
manned by 'a staff of experienced 
theatre men, as it is in other 
metropoli.' 

Rutledge is expected. to return to 
the staff: of W. Duncan Russell, in 
charge of adult recreation and 
music projects for Boston ar 739 
Boyistonvstreet. He was affiliated 
with^tjhftt -staff prior td joining the 
drajftwC' project. " . . 1 } 



iWPA'S TRAINING SCHOOL 

Province town Playhouse Added, to 
P_r_oject Theatre List in N. V. _. 



New York's relief show project 
now, includes the Provincetown 
Playhouse, to be used as a training 
school for community drama. Plan 
.18/ to train some .250 directors on 
the WPA rolls, they to specialize in 
teaching dramaitics in civic centers, 

Stated that after six weeks' train- 
ing players are to give 'professional 
performances' for one week outside 
their specific communities. Hope Is 
that the center's will later support 
the directors without government 
aid. 



Current Road Shows 



(WEEK OF APRIL 27) 
'At Home Abroad,' Grand, Chi- 
cago. 

'Awake and Si 
more. 

'Boy Meets Girl,' 
cago: 

'Ghosts' (Nazimova), Mlzpah 
Temple, Ft. Wayne, Ind., 27.; Eng- 
lish, " Indianapolis, 28-29; Hippo- 
drome, Terre Haute, 30; Hartman, 
Columbus, May 1-2. 

'Old Mai',' Community Play- 
house, Hershey, Pav, 27; Orpheum, 
Reading, 28; Playhouse, Wll ing* 
tbpl r !29: 

'Personal 
Newark. 

'Personal Appearance,' Texas. San 
Antonio, 27; Paramount, Austin, 28;. 
travel, 29; Plaza; El Paso, 30; 
alto. Tucson, 1; travel, 2. 

'Storm Child,' Copley, Boston. 

'three Men on a Horse,' El Capi- 
tan, Hollywood. . 

'Three Men on a Horse,' Colonial, 
Akron, 27; Park, Youngatown. -i- 
29; Shea, Bradford, Pa-, -"0; Shea, 
-Jamestown, N. Y., 1; Shea. Ene. 
Pa., 2. 

'Three Men on a Horse.' Strong 
Burlington, Vt,, 27; ^'orcestr .- 
Worcester. Mass.. 28-29; «*» neu 
Aude, Hartford. 30-2. 

'Three Men on a Horse,' 
Philadelphia. 

'Tobacco Road,' 
ton. 

'Tobacco Road,' 
Haven. 

♦W interset/ Harris, ChU-aS«>- 



JMaesday, April 29, 1936 



I^Girl' Down, $1000; 'Winterset' 
fOOO, Of, End Chi Runs; 'Home 21Gs 



t t li ■ I I MAIL 



VARIETY 



55 



Chicago, April 28. 
toop leeit situation is teetering 
on the edge of oblivion. Pew sur- 
vivors in town are growing weak 
^ n8 w ju all be blotted out within 
tjje next few weeks. 

<jn the totter are Home 
Abroad/ 'Boy Meets Girl' and 'Win- 
terset.' All are readying to leave 
^ there appears to be nothing in 
•the wind to replace after they are 
ione Shuberts are rushing: around 
Swing to scout up attractions to 
! Heht up the theatres, but can't lo- 
cate anything for their three houses. 
♦Awake and Sing' opens next week, 

'^Loop'itsejf is In good condition, 
1)ut there Just aren't enough legit 
shows to go around. 

Boy Meets Girl' calls it a good 
r un on Saturday (2) and . will hop 
to Minneapolis, . breaking the jump 
at Madison, then returning to Mil- 
waukee and heading for a stay In 
Detroit 

■. Estimates for this Week 
'At Home Abroad/ Grand (1,200; 
J3.30) (3d week), Picking up some 
strength, but still looks like a four- 
-weeker only. Around $21,000 last 

W 5fe Meets Girl/ Selwyn (1,0007 
$2.75) (lBth-flnal week). Had a 
good run of it. Heads north before 
swinging east. At $7,000 last week, 
■okay.. 

•Winters**;'; Harris (1,000; $2.75) 
(34-flnal week). Drania Critics' 
prize play, but a sad disappointment 
• Here. • Generally panned In local 
cobipients. Under $9,000 last week, 
lyill go east to take up a New York 
stand again. 

Other Attractions 

Ballet Ruase, Auditorium. Re- 
peater and again a cinch for mam- 
moth biz. 

WPA 

'Chalk Dust,' Great Northern. 
Third play on this project's series. 
Opened last night (Monday). 

Three Wise Fools/ Blackstone. 
fourth play on the project here. 
Current week is final session of 
^fortnight's, run. 







Pittsburgh, April . 28. 
Annual University of Pittsburgh 
Cap and Gbwri show/" 'Out for 
Count,' may have closed the regular 
legit season last week at the Nixon, 
playing there for four performances 
only as against a full week's stand 
"in paBt years. Window sale for the 

* collegiate production was practi- 

• cally negligible, not more than about 
$1;600, with majority of the take 
coming from regular student assess- 
ment. 

Show has consistently been a 
loser, for the organization and offi- 
cials decided to keep red at a mini- 
mum this year by cutting down the 
length of the run. Theodore Vieh- 
mann directed. 

Klion went cinema Sunday (26) 
With .'Great Ziegf eld' (MG) opening 
. road-show engagement -which -the 
" management hopes will stick for 
three weeks. House is still hoping 
tffget 'Winterset' late next month to 
round out six productions promised, 
to subscribers by the ATS, but 
there's nothing: definite on this. 
Estimate for Last Week 
Gut for Count' (Nixon; 2,100; $2). 
Annual University of Pittsburgh 
Cap and Gown musical had scant 
W i!Jr ow fla1 *' around $l v 500 in four 
•performances, getting most of its 
support from ticket sale to students 
in activities assessment. 



HORSE' OKAY $7,500 AS 
CLEVE. SEASON ENDS 



Cleveland, April 2S. 
_L.egit season apparently came to 
an end here after 'Three Men On a 
aoise' although it drew better than 
most of the touring shows that hit 
Ueveland this year. No other book - 
ngs set, 'Great ZlegfaM' (MG) bc- 
for an Indefinite film en- 
gagement, at a $1.50 top: 

second week of 'Three Men' was 
2t„\ hot as th « flrst . which ran 
■staiS ab0Ut ^ 14 .°00. a high mark for 
co^L^™ 6 ^" h °re.' Too mncli 
Wi?« ,t,on from » ix and warm 
down ? « lhe hold -over slip 

the ^P^not'ers- are- cltek'Pring for 
S, With ^ e idea of instal-. 
tenarv 0Cik conina "V- city's nen- 
are evnnil P ^ ancl f0ur conventions 
toV ?„ * t0 - b, ' lnp 4 ' 000 '°00 vl.si- 
ia « uo thcre're prospects oL at 



Louisville Folds 



Louisville, April 28. 
Nazimova in 'Ghosts' played to a 
good approximate $2,500 at the Me- 
morial Auditorium here Tuesday 
(21) night. Top for the perform^ 
ance was $2.7.5: Vehicle drew class 
trade , and returned a profit both 
ways. i 

Visit of 'Ghosts' closed the cur- 
rent stage season. Legit season In- 
cluded Ethel Barrymore in 'The 
Constant Wife,' 'Three Men On a 
Horse,' Katharine Cornell in 'Ro- 
meo and Juliet,' 'Blossom Time,' 
Walter; Huston- in 'Dodsworth' and 
a full week's engagement of 'To- 
bacco Road.' 



'Horse Has L. A. 
Track to Self, 
Brisk at $8, 




Hollywood, April 28. 
Maybe It's because it's the only 
commercial legit in town, but the 
fact remains that Henry Duffy's 
Coast : production of 'Three Men on 
a Horse/ currently Th its third week 
at the El Capitan, is o.utgrossing the. 
eastern road show production of the 
same play which held forth for 
some weeks at the downtown Bilt- 
more last summer. two 
stanzas of Duffy's venture have been 
surprisingly profitable, with outlook 
good for the opus sticking around 
another four weeks or more. 
. Comedy probably, will be followed 
by 'Call It a Day,' which Duffy .will 
do with an all-English cast. . 
Estimate for Last Week 
.'Three Men on a Horse,' El Capi- 
tan (2nd wk.) (C-1,571; $1.66). 
Trade exceptionally strong, consid- 
ering lack of names in this lo.cially 
produced venture;>- second week 
again topping $8,000'. Heavy ad- 
vance for this week augurs at least 
six weeks' run. 

WPA 

'Censored,' Hollywood Playhouse. 
Comedy, In second week. 

'The Octoroon,' Mason Opera 
House,. L. A. Drama of the. Old 
South, with concert following. 

'Follow the Parade,' Mayan, L. A. 
Musical comedy; $1 top. 

'Road' Is Too Clean 
For Hub, But $10,300. 
As Season Near End 



Boston, Anril 28. 

Hub Is almost barren of legit this 
week, with only 'Tobacco Road' and 
'Storm Child on the boards. Latter, 
a iVeycmystery.at the Copley, seems 
to stand a better. "cTrinwdtweather-^ 
ing the impending hot days. 

'Road' is still hanping on but, be: 
cause censors passed the piece, the 
effect, of the' publicity has been to 
throw biz somewhat into . reverse 
gear, and the second • week's take 
was none too good. White trash 
speciai is attracting mostly top 
shelf customers. 

'Child' is filling the bill at the 
smaller Copley. 'Night of Jan. 16' 
closed unexpectedly Saturday night 
(25). 

'One Flew East,' a new comedy, is 
•tentatively headed or Boston for 
opening. 

Estimates for Last Week 

'Night of. Jan. 16' (Shubert; $2.75; 
2nd week). Slipped too much in its 
second frame and intended run 
ended Saturday (25) with a take of 
about $8,000.- 

'Tobacco Road' (Plymouth; $2.75; 
2nd week). Biz off since publicity 
indicated it if} purified; Cheap seat 
buyers mostly for $10,300. 



least two stock companies popping 
up. 

Cleveland Play House, a'c<» rep 
theatre, may call off its annual cus- 
tom of closing early for the same 
reason. 

Estimate for Last Week 

'Three Men on a Horse' (Hanna; 
M:j;>! $2.50 lop) (I'd week. Should 
have crone higher, consldcrin heavy 
ballyhoo and a sweet $1-1.001) starter, 
hut balcony was sold out every per- 
formance. Top-priced . seat ! Jles 
slumped, io* reaching a noi -so- 
bad, $* ■'' 



Lapsed Billing 

Theatre League, or its indi- 
vidual members, has again 
become, careless in permitting 
billing to. remain on Broadway 
canopies and house boards after 
shows have closed.. It's confus- 
ing to visitors. 

At the 46th St, theatre, Ern- 
est ,!Truex Is billed in 'Larger 
Than Life,' which did not even 
open in New York. Show was 
withdrawn after one week out 
of town. 



FOUR PLAYS OUT 



Withdrawal of 'Ethan Frome,' 
National, at the end of the week, 
marks the fair engagement of a 
drama given extravagant praise by 
the press. Never with the dramatic 
leaders, but., held to goodly takings 
through, the aid of many parties. 
Paced around $14,000 for the early 
portion, at the run, grosses dropped 
around $8,000 recently. 



'ETHAN FROME' 

Opened Jan. 21. Exception- 
ally favorable notices accorded 
the DaVi ' dramatization: of 
Edith Wharton's novel, most of 
the first-stringers tendering, 
raves. Lbckridge (Sun) de- 
clared, At- ' acted superla- 
tively and gives the theatre, to' 
say nothing of Max Gordon, ~a 
new cause for pride. Garland 
(Telegram) called it 'one of 
the finest American plays,' and 
Gabriel (American) said 'it 
touches the very top of a sea- 
son already famous for fine 
productions.' 

Variety (Ibee) said: 'Excep- 
tional histrionics should give 
the play : success.'. 



Two anticipated closings on 
Broadway occurred last Saturday, 
'The Postman Always Rings Twice,' 
Golden, and <Lady Precious Stream,' 
49th Street. 'Postman' played nine 
weeks, mostly at the Lyceum. It 
was paced around $6,000, and. 
despite the best-seller background 
of the. book from which it was 
adapted, meller ended ;n the red. 



the',, postman, always 
"rings twice', 

Opened Feb.' 25. Most of the 
first-strirtgere made unfavor- 
able comparisons of James 
Cain's play version with the 
book, though Hammond (Trib- 
une) said 'You will like it even, 
better as a show upon the 

Variety (ibee) said: 'It is 
questionable fare.' 



Stock Market Goes Boo and So Do 
B'way Grosses, But Leaders Okay 



'Precious Stream' opened at the 

Booth, where it drew moderate coin. 

Accounted a novelty, the Chinese 

comedy managed an engagement of 
13 weeks. It is slated for the road 
next season. 



'LADY PRECIOUS STREAM' 
Opened Jan. 27. Majority of 
-critics, were rather kind to 
Morris Gest's importation, 
though none of them raved and 
some dissented. Hammond 
(Tribune) summed . up the 
opinions by saying, 'This one 
will appeal to , playgoers' who, 
sated with the uniform drama, 
will look for pleasure to an oc- 
casional idiosycracy.' 

Variety (Ibee) sai : 'It will 
command class patronage for a 
li ited time.' 



'Libel' will close at Henry Mil- 
ler's this Saturday (2), after play- 
ing 20 weeks to moderately good 

takings. Average pace for the .early 
months was around $11,000 weekly. 
English melodrama was brought 
over virtually intact. 



'LIBEL' 

Opened Dec. 20, '35, English 
court melodrama was nicely 
received, though some of the 
first-stringers were not so 
enthusiastic. Anderson (Jour- 
nal) called it 'a smooth, neatly- 
tricked, suavely played thriller, 
blandly, but firmly engrossing 
from end to end/ Garland 
(Telegram), however, said it 
'corresponds to good Grade B 
on Broadway.' 

Variety (Ibee) said: Should 
do well on Broadway/ 



Last week stock market quota- 
tions dropped, and so did grosses in 
most legit nouses on Broadway. 
Monday stocks were hammered 
down as much as nine points, and. 
show .figures uptown that evening 
were very sad. 

Wall Street, has often been re- 
garded as a measuring stick for 
show business, in New York. An- 
other factor, of course, is. that the 
season is waning and some of the 
shows are exhausting, their audi- 
ences. 

The several . dramatic . leaders are 
comparatively new, and that is the. 
best reason why- their business held 
to form last week. Earlier successes 
are the shows which unmistakably 
eased off. At least one is slated to 
Close soon, having amassed a siz- 
able profit, although it was origir 
nally slated for summer contihu* 
ance. 

Season is in its last month. There 
are very few new shows , slated to 
be presented, but the argument be- 
tween the managers - and authors 
could ' hardly affect production ac- 
tivity at this time, except, for try- 
outs. Season for the latter starts 
this week, with none scheduled ex- 
cept in the rural houses, which will 
not open until Jurte.. 

'Postmkn Always Rings Twice' 
stopped at- the Golden last Saturday, 
at which . time 'Lady Precious 
Stream' folded at the 49th Street; 
'Ethan Frome/ National, and 'Libel,' 
Miller, are the announced closings 
this :week. In addition, three .WPA 
shows close— 'Murder In the Cather. 
dral/ 'Triple A Ploughed Under* 
and 'Chalk Dust.' 

Due next, week: 'Parneli' (re- 
vival), postponed from this week, 
48th Street; change in the Gilbert 
and Sullivan bill, Majestic; '1925/ 
hew WPA- playlet, Biltmore. 

Estimates for Last Week 
'Boy Meets Girl,' Cort (24th week) 
(C-l,059-$3.85). Number one laugh 
show a sure summer stayer; last 
week around $18,500; virtual -ca- 
pacity. 

'Bury the Dead/ Fulton (2nd 
week). (Dt913-$2.20). Won high 
praise, but business light' first full 
week, with'" takings approximating 
$4,500; indications are foi* better- 
ment this- week. 

'Call It a Day/ Moroscp (14th 
week) (C-981-$3.30). High in rating 
among the standouts; on nine per- 
formance basis; shaded off last 
week but excellent gross at $17,000. 

'Children's Hour/ Elliot (76th 
week) (D-957-$3.30). Long run 
drama may last into another 
sum mer ; takings are between $6,000 
and $77000; okay: — — ' ■■' . - - 

'Co- Respondent Unknown/ -Kitz 
(12th week) ( CD -918- $3^0 )r -Has -a : 
chance to stick Into warm weather, 
too: moderate coin ; around $6,000. 

'Dead End/ Belasco. (27th week) 
(D-l,000-$3.30). Held its own last 
week by topping $13,000; early, 
dramatic click is aimed through the. 
summer. 

'End' of 8ummer/ Guild (11th 
week) (C-914-$3.30). Smart comedy 
drama which commands attention 
and excellent " patronage; average 
pace around $14,000. ':./ 

'Ethan Frome/ National (16th 
week) (D-l,164-$3.30). Final week; 
started, at $14,000 gait, then eased 
off steadily and' went to $8,000; 
fairly good engagement. 

'First Lady/ Music Box (23rd 
week) (C-l,000-$3.30). Dipped under 
$14,000 for the first time but one of. 
the list's best and is a summer 
candidate. 

, 'Idiot's Delight/ Shubert (6th 
week) (C-l,378-$3.30). Exceptional 
deal made with agencies starting 
next week and hit is sure of con- 
tinued smash takings; $21,000, but 
more likely this week. 

'Lady Precious Stream/ 49th St. 
Closed Saturday, after playing 13 

'Libel/ Henry Miller <" 20th week) 
(D-l,057-$3.30). Final week; 'off 
again and notice up Monday ; around 
$5,600 last week, but English court, 
meller has made a good showing. 

'Love on the Dole,' Lorigacre (10th 
week) (D-l f 057r$2.75). Another im- 
portation to get rhpderafe takings 
right along; at around $6,000. soinc 
profit. 

'May Wine/ St. James (22nd 
week) (M-1,520-$3.8D). Continues to 
fairly good grosses and virtually 
sure of going into summer or 
longer; $12,000. 

'Moon Over ulberry St./ 44th St. 
Y34th week) rD-1,325-$3.30). As 
long, as backer sticks, thr* show will 
go ajong; paced around $3,500 via 
cut- rates. » 

' ulatto/ Vandcrbllt <2Klh wook) 
(D-S04-$3.30). ">>W Faces' slated 
here soon, with mixed cast drama 
possibly moving elsewhere; ap- 
proximately $3,000. 

'On Your Toes/ Imperial (3rd 
week) (M-1/.6S-$3.S5>. Sow musical 
hit climbed Jast week. find will prob- 
ably last into ih.fi new season; ~"~v~ 
proximately $28,000. 

'One Good Year/ Ambassador 
(23rd week) (C-J.190-43.30j. Small 
grosser has backer who accounts 
for show ftlickin average $3,500. 



'Postman Always Rings Twice/ 

Golden. Closed Saturday, after play- 
ing nine weeks; in the. red. " ' 

'Pride and Prejudice/ Plymouth 
(26th week) (D-L046-$3.30). Slipped 
to lowest mark of engagement at a 
bit over. $9,000 and last two weeks 
announced; was a summer pos- 
sibility, 

'Pre- Honeymoon/ Lyceum (1st 
week). (C-957-$3.30). Presented by 
Anne Nichols; written by same and 
Alford Van Ronkel; opens tonight 
(29). 

'Three. Men on a Horse/ Play- 
house (66th week) iC-869-$3.30). 
Eased down with the field, but still 
prospered, with the gross around 
$8,500. 

'Tobacco Road/ Forrest (12.6th 
woek) (C-I.Q17-$1.65). With takings 
quoted at. $8,300,- run leader ex- 
hibited exceptional strength; scale 
counted, as it has all season. 

'Victoria Regina/ Brpadhurst (19th 
week) (D-l,118-$3.3p). Leadership of 
list is a toss-up, but this smash TiS- 
been hosing the contenders out by a 
few hundred dollars; $23,800 again 
last week. 

'Ziegfeld Follies/ Winter Garden 
(14th week). (R-l,425-$5.60). Could 
have fared better, but doing okay, 
with, the gross figured around $27,000 
last week. 

Other Attractions 
int Joan/ Beck, among Broad- 
way's ace shows' and continues at 
great pace; over $23,000. 

'Cyrano de Bergerac/ New Ams- 
terdam; revival started Monday, an- 
nounced farewell of- Walter Hamp- 
den; two weeks slated. 

Gilbert and 8ullivan 
Majestic. 

'Bitter > Stream/ Civic rep; 
test drama; 14th street. 

.'Elizabeth Sleeps Out/ Comedy; 
panned revival, but .still playing. 

wpa ; 

'Macbeth/ Lafayette; colored 
players in hybrid Shakespeare do- 
ing business in Harlem. 

'Murder in the Cathedral/ Man* 
hattan; final week. 

-'Triple A Ploughed Under/ llt- 
more;. playlet; final week. 

In Heaven and Earth/ Symphony; 
managers' try-out in^Brooklyn. 

'Chalk Dust/ Daly's 63rd Street^ 
final week. 



HAMPDEN BIG $7,300 
THREE DAYS* BALT0 

Baltimore, April 28. 
_F_our performances in three days, 



first half, of last week at the UBO 
•F.qrd'sr ; brought -Waiter Hampden 
in 'Cyrano' a great $7,300 at $2.75 
top. Spacious shelves at the house 
went clean throughout the brief 
engagement, and lower floor trade 
was strong; 

At the indie Maryland, a • show 
called 'Dishing It. Up' did less than 
$1,000 during a full week at a quot- 
ed $l;5p top> Many cut-rate prac- 
tices were, used, and houses were- 
generally heavy, but no coin. Show 
is being offered for commercial ad- 
vertising medium for theatres. 
Closed after week's engagement 
here, but management still has 
hopes for it and is toying with the 
idea of trying it'Jri another town. 

This, .week Ford's is alight with 
the Group "Theatre's"' 'Awake— anjd^- 
Sing' at $2.20 top. ' Opened strong 
last night (Monday), and advance 
sale has been stout fight through 
week. Show Jumps from here to 
Chicago. 

Ford's has nothing else inked in, 
but is unwilling to call it the end 
of the season. Leonard McLaugh- 
lin has a slew of local bookings for 
his indie Auditorium and adjacent 
Maryland theatres, but ho road 
legits and none looked for. 

Estimates for Last Week 

'Cyrano de Bergerac/ Fords (2,- 
100; $2.7.8). In four performances 
grabbed a swell $7,300. This Week 
full stanza of 'Awake and Sing' at 
$2.20 high; strong advance impelled 
by dandy publicity campaign. 

'Dishing It Up/ Maryland (1,700; 
$1.65). Week of this combo ama- 
teur hour and legit play took less 
than $1,000, which didn't leave pro- 
ducer much, since houfie! had a fat 
guarantee against loss. Theatre is 
dark currently, and likfly won't 
light up till film 'ZicgfHd' (MG) 
comes in on May 10. 

'Ghosts' 7G, Cincy 

Cincinnati, April 2 . 

'Ghosts' got a'pproxi ately $7,000 
on six performances during the last 
four jlays last weftk at the Cox. 
Jbseh "i7Iece~W«r-'TTlgli t<Ml lu' iiDrlng — 
field. O., and Louisville., Ky.. Vjpfore 
coming horo, making the. week's 
gross about $10,000. 

It was the season's finale for th» 
(J ox. 



56 



VARIETY 



LEGITIMATE 



Wednesda y, April 29, 1936 



ftp (hit of Town 



STALEMATE 

Pasadena, April -21. 
Drama In five scenes fcy James "War 
wlelt. Produced by Pasadena Community 
Playhouse Aasn. Directed by John K. Ford; 
Gllmor Brown, eupervlfilfts* director: Kob- 
ert Tyler Lee. art director; Fred Huxley, 
technical director; Seratngtun • Glmstead, 
Jr., production co-orfllnator,. At Pasadena 
Playhouse, Pasadena, CaJ., AprU 21, MO. . 

Joe Jlenson ;. Herbert 'Clifton 

Lily LanBtry Olive Calllngwood 

Robert Blake..,. William Wrljrlit 

Alec Turner Thomas Browne Henry 

Cornstalk Hodges. ......... . . .Marc Kramer 

Fattv Nic-holls. -,.',.. James .Westerfteld 
Nollie Stanion. .George. Lalgb 

Dennis (Pli» O'Hnrd , . . .V. . .Cllve^ Halllday 



, .Paul B,egnrt Maxey 
V. .Karl Gtittti 
.Hersehel Daugberty. 
. .Quid* Courteol 



Lincoln At water 

Bill Sale 

James Houghton, 
Joan Bur&tow 

Be«sle ' Gaye "Lawrence 

Colonel Barstow , , . . . .Leslie Francis 

Lt. Col. Bobbins .Houseley Stevens 

Nati ve Rirls: Helen Hotze, Yvonne reattie, 
Jane Sartord, Lucille Berry. 



Pasadenans set great store by Play- 
wright James "fyarwick since his 
'Smoke Screen,' broken in. here, 
landed on Broadway as 'Blind Alley.* 
Community group has given his 
^Sla.lemate,' sub dubbed 'the por- 
trait of a sadist/, ah enviable pro- 
duction and. capable cast. If it fails 
to make the grade the blame must 
fall on the play. 

Material is. a bit too heavy for 
the average playgoer and goes over- 
board, on emotional psychology, as - 
did the earlier play also. Cruelties 
ar.e implied, but seldom brought- out 
in the open. Takes better than' the 
average mind to understand, how 
one can be beaten into domination 
by another with 'kindness, the only : 
weapon used; That's the underly- 
ing motive which runs through the 
piece, and without . it there can be 
no play. 

Story is that of two British copra- 
planters. Alec Turner atid Bob 
■Blake, enamoured of the same elrl, 
Joan Baratow, and each determined . 
to outmanieuver the other. Turner - 
has had the upper hand oyer his 
.youthful rival since their school 
days and 'continues the task .of 
"bending him to Ms will on their 
South Seas plantation. Comes the 
"war and hoth Tally to the colors, 
landing in the same regiment. 

Turner Is a major; which helps 
him to further subjugate his puppet 
rival, of lower military rank. He 
goads Blake into striking him, then 
has : hhn t cashiered" out of the army 
and . disgraced, giving him a clear 
field to" Joan, whom' he marries. 
Blake tries to break the spell woven 
around him by Turner by hitting, 
the bottle -and becomes a- sot. 

Turner, blinded in the war, takes 
l»is bride to th,e South Seas planta- 
tion. Blake follows, determined to 
wreak revenge xm r the man who 
— wrecked bin life, 'Twice-her-tr-lea-to^ 
shoot his -nemesis, but both times he 
is outwitted. Piece reaches its 
dramatic climax in a scene Where 
'Turner is challenged, to? a pistol 
.duel, but passes it off. Enraged, 
..Blake wants to know why he won't 
fight. Turner admits he's blind. 
Blake Is again defeated. 

Blake 1s taken into the home in 
an attempt to rehabilitate him. 



Turner suspects that Blake is too 
friendly with Joan and takes him to 
task for it. Driven to desperation 
by the accusation and determined 
to once and for all throw off the 
yoke, Blake makes one last move 
to. put Turner out- of the way. Just 
as Blake is poised to fire, Turner 
tells him that- Joan is soon to be- 
come a mother and that the child 
will be named after its father, 
directly accusing Blake. Fed Up 
with -Turner's- bullying tactics, Joan 
goes; to Blake for a final clinch. 

Thomas Browne Henry gives the 
part.: of - Turner a forceful charac- 
terization. William Wright plays 
Blake Willi fine restraint and never 
allows the difficult role to get out 
of hand. Convincing arid tender, is 
the J6an .portrayed by Ouida Cour- 
teol, who shows promise. Other 
parts are incidental to the action,' 
J>ut adequately performed. 

Staging can be improved by soft 
pedaling the disturbing noise of 
beach wash and turning players 
around when speaking lines. Set- 
tings are exceptionally Well. done. 
It. is a really ambitious effort for" 
which those concerned Can take a 
bow. Helm. 



Virgin Queen's Daughter 



Los Angeles, April 21. 
Drama In three acts by Will W. Whalen, 
produced and directed by "Ben "Bard. At. 
the Ben Bard Playhouse, Loe ■. -Angeles, 
April 21, '99.. 

Cast: Rlna Heval. Ermund Glover, Dor- 
athy King, Wallace Gregory, Catherine 
Lewis. Christian 'Colby, Truda. Marson, 
Jobn Lear,. Clarloe Roma, Laurie Lund. 

For. the opening -production it his 
new. theatre, Ben Bard has selected 
a . play that is considerably away 
from the efforts of a talent school. 

Show 1 will attract attention due to 
its sensational angle. However, the 
most interesting thing about the 
play is its author, "Will W. Whalen, 
one-time actor and now a Catholic 
prlestin a small Pennsylvania com- 
munity. There's a lot of evidence 
of good playwrighting ability in the 
piece but, like all authors with a 
message, Rev. Whalen is inclined to 
sermonize too much. 

Author Whalen admittedly, has 
fooled, around with history. Instead 
of a son, by Leicester, he gives the 
Queen a daughter, the "issue of a 
Catholic priest, whom /she later 
murders. Daughter is brought up 
by a Catholic family as a Catholic. 

Family is hiding a. French priest 
in the home. Elizabeth, who has 
ordered all priests' in England to be 
executed, hears of the supposed du- 
plic ity. She visitB the home, finds 
that her aauguter, not .knowing that 




VARIETY - NEW YORK 



the man the family is hiding is a 
priest, has fallen in love with him. 
When the girl discovers his identity 
she aids him in. escape, but is killed 
by her mother's soldiers, who have 
been ordered to. follow and shoot 
the priest. 

Dialog is exceptionally salty at 
times, with Elizabeth characterized 
as a past master of profanity.. Writ- 
ting is hardly that expected of a 
cleric. However, the author as a 
member of the .church may under- 
standably nave become bveren- 
thused with his subject. 

Two performances are outstanding, 
that of Catherine Lewis as Eliza- 
beth's daughter and Truda Marson 
as Elizabeth. Latter handles the 
difficult assignment with ease. Wal- 
lace Gregory is 'likeable as the 
French priest. Christian Colby, 
Bard's aide, gives an interesting 
characterization as the ward of the 
Queen's daughter. Edmund Glover, 
Dorothy King, Rina Ravel, Clarice 
Roma, John Lear and Laurie Lund 
complete the east, all giving cred- 
itable performances. 
Bai'.d's direction,, with the excep-' 



tlon of a tendency to have all his 
people move at a slow pace., is good. 
Single bet by Edmund -Glover is 
.artistic. - ' Call 



BEHOLD YOUR GOD 

Philadelphia, April .23. 
. Satire In t^ro mparts by TUchard Houehton 
Hepburn; presented by the Hedg?row The- 
atre In Rose Valley theatre; directed by 
Jasper Deeter;. settings designed by David, 
Metcalf ; April '?«. 



One of the distinctive things 
about the Hedgerow. Theatre has air - 
ways been its avoidance, in the 
mafri, of ultraarty themes and plays. 
The little theatre at Moylan-Rose 
Valley, has .confined itself, for the 
most part, to the .presentation of 
plays of sound. a,n.d_ sjplid merit, art is - 
tic, but .not particularly screwy. 

Play with, which they choose "to 
celebrate their 13th birthday is of 
the other category. Written by 
Richard Hepburn, brother of the 
screen's famous Katharine, it is de- 
cidedly 'advanced' and, although its 
young author undoubtedly had 
something important in mind when 
he "wrote it, most of the first night's 
audience was at a loss te know what 
it was. Company gives it a nice pro- 
duction and the long cast of players 
strives to the best of its abilities 
to make it intelligible and effective, 
btjt no't entirely -with success, 

'Behold Your God' is distinctly 
not a play for the commercial the- 
atre and even the name of Hepburn 
as author is unlikely ever to per- 
suade any ambitious producer to 
give it a Broadway presentation. On 
the other hand it will probably be 
given an. occasional performance in 
the course of Hedgerow's long anij 
-varied repertory: and may be; done 
by other little theatre groups 
throughout the country whose audi- 
ences. And something '.significant' in 
its message. 

Company prepared a "three-page 
synopsis for the 'use of drama >crix 
here before the opening, but that 
synopsis is as hard to read as 
Sanskrit. : 

It's the story of a fight for the esr. 
tablishment of municipal control of 
public utilities, but even that main; 
issue is frequently clouded with 
other, angles. Leading characters 
are Frederick Stanton, president of 
a small city's electric light com- 
pany, Peter Perkins, typical politi- 
cian and mayor of the town; .his 
son Charlie, an altruistic youth who 
starts off in the employ of -Stanton 
hut ends up as a champion of mu- 
nicipal ownership, and a man named 
^oyes, probably symbolic of some- 
thing, who is a radical adviser of 
the mayor. 

In addition there are a great many 
other characters, many of them with 
descriptive names such as Brain- 
less, a banker; Fatpurse, a lawyer; 
Mildew, .a juoge, and Squawk,, a 
manager' of an electric light plant. 

It's an all-male affair, with the 
-ex<^ptioji-of^ne^r^vc^er-y— Inluot- 
characters " (secretaries, stenog- 
raphers, etc.) and there any num- 
ber of extras employed during the 
course of the two acts." 

Scenes are ;given names such as 



faside Staff-Leipt 



Dr, Dixon Ryan 3?ox« president Of Union Gollsge. promoters ol the 
ajohawk Drama Festival, on the' "school campus, exchanged greetings 
with Sir Archibald Flower, head of the Shakespeare 'Memorial theatre at 
Stratford- on -Avon on' a transoceanic broadcast marking the 372nd anni- 
versary, of Shakespeare's -$>irth. Sir Archibald expressed the hope the 
Mohawk Festival, which was organized last summer with an acting com- 
pany headed by Mr. and Mrs. Charles Coburn, was only the beginning of 
a widespread movement patterned after the Stratford-oh-Ayon. Festival 
and designed to keep alive interest in 'the world's greatest playwright,' 

Fox said that Mohawk • Festival would be a 'permanent summer insti- 
tution, on Union's campus.' Scenes from Macbeth;; which is to be the 
initial prodnction of the Mohawk Festival, were enacted by the 

C'oburns. 

•It was announced that Dr. George Lyman JKittredge, retiring professor 
of English literature at Harvard and the country's foremost authority 
on Shakespeare, would be honorary chancellor of Union this year. Dr 
Kittredge took part in ah NBC transatlantic broadcast on Shakespeare 
the same day. 



Alexandra Carlisle who was found dead in her room at hotel Astor, 
N, Y., last Wednesday (22), scored one of her best performances in 
'Criminal At Large,' presented at the -Belasco in 1932. During the en? 
gagement; when dne . to' speak at a luncheon held at the Plaza hotel, 
she suffered a stroke of apoplexy and retired from the cast. Kathcrine 
Wilson replaced her for the balance of the rutf. 

Miss Carlisle's most recent >t appearance was in 'Woman of Destiny ,' a 
managers' tryout under WPA auspices. She was not on relief. ruder 
an arrangement with the WPA the managers may engage, but must pay 
the salaries of, leading players for . such presentations; 



here are two roof theatres on Broadway, that atop the New Amster- 
dam which is used for broadcasting (Mutnal-WOR) and the Bayes, which 
is above the 44th St. theatre. Latter spot, which has been unused- for 
years, 'is *lue> to relight, Jacob A. Weiser and associates haying leased it. 
Twin 44th street theatres Avere. formerly operated by tile Shuberts, but 
reverted, to "Vincent Astor. 

Third roof house was atop the Century and passed w 
was razed. 



•Russet Mantle 1 closed at the Masque, N. T„ last week after refusal 
by the cast : to consider a cut in salaries; Play was well regarded, but 
ended in the red. 

.Several players were -skeptical when box office statements were- dis- 
played to prove the show management's contention that business was not 
so hot House;is operated by the Shuberts, who follow a most meticulous 
system, of counting up. 



lay "Doc Lincoln,* .which Delos Chappel.l is considering for production 
in the fall, wasn't written fey ' Leo Levy, Pittsburgh lawyer,, alone, but is 
a collaboration 'with Harold Daniels, director of .dramatics for the Fan- 
ehon & Marco school of theatre on the Coast. ' Piece was tried out last 
winter at the Pasadena Community Playhouse. 



Lina Abarbanellr former prima donna in many, operettas presented on 
Broadway, is aiae. to Pwight Deere Wiman in the presentation of 'On 
Tour Toes,' .Imperial, N. Y. She. is credited with having coached the 
cast in diction and singing. 

Warbler functioned similarly for the manager's 'Champagne, Sec/ 
seasons ago. 



'Utilities,' 'Executives, , Lawyers,' 
'Bankers' and 'Socialism/ Time Is 
in the future, or, as the program 
says, 'somewhere in the United 
States between 1935 and 1046.' It is 
flsflriltPly stated tha t this is 'not a 
propaganda play,' and -the com- 
pany's statement goes on to say that 
'the words spoken, by the Characters 
in the play are almost -all taken 
from the actual sayings of men of 





Abroad 



the present day.'- Synopsis pre- 
pared in advance also etates that 
'so much has been -written of the 
sufferings of the lower classes by 
Odets; Kingsley' and others, that the 
author felt impelled to w ri te of the 
agonies of the upper or ruling 
classes, which are perhap? of a less 
heant-warming but more sinister 
nature.' That probably finds ex- 
pression in the Character of Stan- 
ton, who is first ruined financially 
and finally, his mind gone, commits 
suicide. 

Cast is okay throughout and Da- 
vid Met calf's settings, using a 
Venetian screen effect, are well 
above average. ' Waters. 



ENGLAND EXPECTS 

London, April 14. 
Hlstnrlcal .play in three eta by Edgar 
Mlddleton, presented by Ronald Adam at 
Embassy theatre. April W, '30. Production 
by John Fernnfd. 

Captain Hardy .Charles .Mortimer 

King of Naples .Rat de la Torre 

Queen of Naples .TlutH Taylor 

Sir "William Hamilton Noel HowleU 

Lady Hamilton arpnretta Scott 

Horatio Nelson WaUer Hudd 

Captain Troubrldge Douglas Burbidfce. 

Lady Nelson .Ann Codrlngton 

Lord Snenoer. ...... . rayelev Edwards 

Sir William- Hartley Max A'lrim 

Dr. Bcatty ....Beckett Bould 

Another Lord Nelson-Lady Ham- 
ilton play, which starts with the first 
meeting, .between the English ad- 
miral and Lady Hamilton in 179S. 

Author supplies very little the 
public does not already know about 
these historical characters, a^tA one 
resents the effort on his pat;t to 

whitewash Emma Hamilton to a 
point where she is almost a saint. 
Point which he brings out most 
emphatically is that in England one 
cannot occupy an important post if 
one's private life Is. public property. 

The two hiost interesting scenes 
in the piece are those in which Nel- 
son is relieved of- his command be- 
cause of the scandal and, later, his 
recall by the government when there 
is another war impending between 
England and France. 

Outstanding in the carefully pre- 
pared and tastefully Conceived pro- 
duction are the remarkable por- 
traiture of Walter Hudd as Nelson, 
and the wig worn by Margaietta 
Scott as Lady Hamilton. Despite 
an excellent performance on h>r 
part, she doesn't look at all like 
the Romney paintings which are 
generally accepted as authentic re- 
productions of the famous beauty. 

The Embassy has stepped out 
with this production, with a large 
and competent cast and the result is 
.that the play is a very likely can- 
didate for the West End. Jolo. 



GLASS HOUSES 

London, April 16. 
Comedy in three acts by Walter Ellis, 
presented' by Herbert Jay at the Royalty 
theatre. April: 13, '3C. 

Dr. Cecil iiacrae : Patrick Wadaington 

Tony Paterson Oliver Johnston 

Arthur Mallory Lovls Shaw 

Mr. Crowther Aubrey- MallullPU 

Sophie Lubbock.. Henrietta Watson 

Mrs. Macrae .'...>.... .Margaret Scudamore 

Dulcle Poynter...' A'Ueen Marson 

Dawson Olw'en iBrookes 



This one tells the familiar story 
of a bride who is brought to the 
home of her husband's mother who, 
with" the aid of the groom's aunt, 
give her a rough deal. In the course 
of time, the bride discovers! that 
Auntie had an illicit affair with the 
gardener years before, which puts 
aces Into the young wife's hand; 

Nothing particularly original 
about it, but it is fairly well written 
and brilliantly acted. Might get by. 



FORK A BOR 

('Fermenting Wine') 

Budapest, April 10. 

Pl»y in throe nots by Zslgmond Morlcz, 
at the National theatre, Budapest. 

Cust: Erzs'i Sonvogyl. Laszlo .XJngvarl, 
Arpnd Odry, Julius Gozon, ' 



Another case of a good novel 
turning into an indifferent play. 
This one is a story of college beys 
40 years ago, a complicated tale of 
cribbing examination papers from 
the headmaster's desk. This, is the 
(Continued on page 57) 



American Academy 
of Dramatic Arts 

Founded 1884 by Franklin H. Sariont 

THE first knfl foremost in- 
stitution for Dramatic and 
Expressional Training. The in- 
struction furnishes the essen- 
tial, preparation for Directing 
and Teaching as well as for 
Acting. 

Spring Term Still Open 
Catalog of all Courses from I ho 6ecreUry 
Room 247-U, Carnegie Hull, K. V. 




WARD 

in 'ANYTHING GOES' 

(In Ethel Merman's role) 

After ft Months nt tU« Palace, lonilon. 

Now T«>«rii»K 
Wk. Apr. »7. Theatre Koytil. Biri»i«Kl"' nl 



STAN KAVANAGH 



ZIKGFEI.D 101. MES. WINTER (JAKDICN, 



YOKK 



INTERNATIONAL SHOW NEWS 



Telephone Temple Bar AMtv9M9 
Cable Addre^H: VAK1KTY, LONDON 



5T 









Madrid, April 17. 

Manuel Herrera and Casa Daniel 
xe readying a Spanish theatrical 
excursion to Argentina and other 
Latin American republics. Three 
t01 j playwrights, Eduardo Marquina, 
j ode Maria Peman and Jnan Igna- 
cla Luca do Tena, would go along 
to attend . the- fcvesewt&tion' iof their 
plays In Biaenos Aires and would 
give a series of lectures and poetry 
: reafllngs <3n "the sidfe. 

jlarqulna la embarking shortly 
for B. A., Where Lola Membrives 
an* her company wHl present his 
•La -Dorotca' and 'En el Nombre del 
Padre.' He's also been set'f or poetry 
recttals and several lectures.. 

pesan has been put down for 
eight lectures. So tax he's titled 
three of thena. Marquis of LucaTde 
Teas,, fornser publisher of the-- Ma. 
drid daily, ABC, which he left when 
-be refused to submit to the Left 
' government's demands that < he re- 
•adhiit employes discharged because 
they, struck, will give three talks, 
two on the Spanish theatre and the 
rpthffl* on a. general subject. He's In 
Das,, France, preparing the chatter. 

Federico , Santander, another 
Writer, has been .contracted for a 
Latin American lecture tour with 
twelve spiels in B. A. 

Maria Gueirero^Diaz de Mendoza 
stocte of Buenos Aires has offered to 
take on Spanish; actor*; Enrique 
Borris and Rafael Rlvelles, to ap- 
pear In. plays by Mar<<*ui»a, Peman 
and Luca de Tena, but no decision 
has been reached pending negotia- 
tions with manager of Politeama 
theatre of B. A., Who came to Ma* 
drid to decide whether he could ar^. 
range for a Rlvelles stock company, 
to .go to B. A. 



At Last 



London, April 19. 

Jack Bergel, dramatic critic 
of the London Evening News, 
is a glutton for raffles. Has 
played hundreds, without ever 
winning a prize. 

His luck changed last week 
and he drew, a winning num- 
ber. Two seats to a West- 
End show. 




PAHS OPERA BKfflNG 
FOR WINTER MONTHS 



Paris, April 19. 
For the first time In years the 
Paris Opera Is expected to change 
its} address for three months this 
fall. 

Because of the interior repairs 
n decoration work, which will be 
carried out there during the months 
of August, September and October, 
Jacques Rouche, director of 
L'Academie Nationalc de Musique. 
has been seai'chlng the city for a 
theatre in which the normal pro- 
gram of the Opera can be carried 
on. 

Present indications are that the 
<3aite-Lyrique will be selected to 
Pinch-hit. Rouche and the direc- 
tor of the Gaite-Lyrique, Georges 
Bravard, have held several con- 
ferences. No definite announce^ 
ment made, however, until plans 
have been approved by both the 
.French government and the Paris 
Municipal Council. 



Plays Abroad 

FORR A BOR 

(Continued from page 56) 

framework in which an 18-year-old 
■undergoes a crisis of love, honor 
aiAd am'bitiori, emerging from it to 
man's estate. 

Morics' minute, precisely -ob- 
served descriptions, which give , his 
books such genuine atmosphere, are 
cumbersome oh the stage, and too 
much detail mars the spontaneity 
and sincerity of his characters. The 
college graduates' talk and behavior 
rings false and lacks tempo. 

Part of this may- be due to rather 
dull prod ucti v only the perform- 
ance- of Julius Gozon as a good- 
natured old schoolmaster is out- 
standing. Local color, is strong. 

Adaptation to the foreign stage or 
the screen would involve a great 
many changes. Jtecobi. 

SZIVDOBOGAS 

('Heart Beats') 

Budapest, April 10. 

Play In throe acts by Errip SZep, at the 
VlKsxiDhas, Budapest. 

Cast: Mbrgit Dayka, Istvan Somlo, Ko- 
peczl-Bocz. 

A play In praise of the modern 
young girl who dances and flirts and 
appears superficial, as an alibi be- 
hind which she. works hard and 
cheerfully for a living, and dreams 
of old-fashioned things like love, 
marriage and motherhood-. 

Her name, this time; is Eve, and 
she makes, a . living by holding gym 
classes for children. Man who 
arouses her deepest primeval in- 
stincts is a psychoanalyst who, for 
.two-acts^stieks to his principle that 
marriage is not for him, since ne 
must live for his work alone. But 
in the third' act he responds. to Eve's 
love, which, he has analyzed forth 
from her subconsciousness and 
marries her. 

To a plot which has scarcely any 
outward action! and consists of lit- 
tle .more than three long conversa- 
tions between man and maM, Erno. 
Szep's delightful dialog and his deli- 
cate, sympathetic rendering of two 
fine characters, gives fascination 
and charm. Psychoanalytic angle, 
and .some episodes in the doctor's 
consulting room, add to the psy- 
chological interest. Rest is up to 
the actors. 

Margit Dayka gives a complete 
illusion as the saucy, pert, modern 
girl, and Istvan Somlo is so grave 
and sympathetic that to be analyzed 
by him seems a temptation to most 
women in the audience. Kopeczl- 
Bocz is admirable in the small part 
of a. patient, » 

'Heart-Beats' stands a good 
chance abroad, with the intellec- 
tually pretentious type, of audience, 
but only with a first-rate perform- 
ing duo at the head: Jacobi. 



Twice Nightly Legit Tires 
Players Too Much for 
Filming:-! — Vaudeville Also 
Feeling Its B.O. Effects 



RADIO'S FIELD 



Proof 



London, April 19. 

Two.-for-ones in the West- 
End is no. longer any novelty, 
as several are doing it. But the* 
management of the Little The- 
atre has -a,, new angle.- 

'Whiteoafcs,' just opened, te a 
play by a Canadian and any 
Canadian pres nting himself at 
the box office gets two for one. 
But he must bring along his 
passport. 





Gov't Sponsored Legit 
Reorganized m Mexico 



r Mexico City, April 28. 
Comedia Mexicana, S.C.L., a 
government sponsored theatrical 
company, has not pleased the pub- 
lic education ministry, so it is being 
reorganized along more nationalistic 
"ncs to assure that exclusively 
Mexican actors, actresses, tech- 
nicians, etc., and the works of na- 
tional authors and composers figure 
111 its presentations. 

Company is to open a season soon 
*t the Palace of Fine Arts (Na- 
tional theatre). 



Vagel Barred 

Berlin, April 19. 
"elphsfaelisehaft Artistik ad- 
pT? J hat Max VoffPl * monoiogist, is 
xciiidc-d from further appearances 
w German vaude and cabaret. 
Managers and agents -are warned 
°t to book- him. No reasons stated. 



AFTER OCTOBER 

London; April 17: 
Comedy hi three acia by Rodney Ac-land 
pi'oUuiied at i-Be Criterion theatif, 
id, ':I0. 

Rhoda Monkhain 

Betty Abi)lft 

"dive Mon'kl.nHns-' 
Frances Dent .. 
Ollvor Niishwick 

Uriah Ciuest 

Marigold Iv?ns . 

Annani R? .Ken 

Joan Monkiiams 



April 



Clare 

Merle TullenliuiUr 

"' . . . :Gi'IflUhs Jpnes 
. . .Iris »a!<er 
.I'eter Oudfrty 

iJohp (Valne 

G-wiadj-s Evan Mori is 
.Geoffrey Uc-nys 



.Ursula Marx 



London, April 28.. 
Jack Waller is burning the wires 
to New York for American leads 
for a revival of 'No, No, Nannette* 
on a twice-nightly policy at the 
Hippodrome. Hopes to open about 
the end of June. 

The -ice-nightly legit gag is. be 
coming a serious situation here and 
has reached the stage' where film 
producers are distinctly frightened 
of it. First -move -is issuance by 
filmers of new contracts barring 
stage appearances' for actors dur- 
ing the making of films.. Hereto- 
fore it was a frequent thing here, to 
let artists off early at the. various 
studios so they could get back to 
town to make their nightly perform- 
ances in legits, there being consider- 
able doubling. 

Playing twice nigh tly» however, is 
making it necessary for the talent 
to leave the studios much earlier, 
and film producers claim that actors 
are too tired the next day to. do. 
much.. 

As a counter-move legit managers 
are issuing contracts barring film- 
ing during legit engagements. 

Meanwhile, from a, still different 
corner, a new demand for stars' 
services is Increasing. The. Walter 
Thompson agency is negotiating 
with practically ail' West End stars 
to' broadcast over the Luxembourg 
and Nor man die .stations. Among 
the names practically set ITios far 
are Cedric Hardwlcke, Fay Comp- 
ton, Leslie Hansom, Sybil .Thorn- 
dike and Jean Forbes-Robertson. 

Twice -nightly legit may also 
cause a squawk from the vaudeville 
people, since it is making a serious 
dent in the grosses of all variety 
houses in and near the West End. 

Charles B. Cochran's decision to 
swing his spectacular revue, 'Follow 
the Sun,' into a twice nightly show, 
with reduced top at both shows and. 
cheapest seats ever for a show of 
that calibre at the first, has suc- 
ceeded so thoroughly that others 
are going in for it as fast as they 
can arrange it. 

Cochran's net take has been ap- 
proximately $4,000 a night, giving 
him slightly under |25,000 on the 
week. 

Noticeable point is that the first 
show is appealing to an early-to- 
bed suburban public previously un- 
tapped for class revues. Impresario 
avows he'll never again produce a 
revue on a once- nightly basis. 

Immediate result of the success 
was the decision of Andre Chariot 
to switch 'The Town Talks,' his 
Arthur Riscoe revue, to the Palace, 
also twice-nightly. The Coliseum 
and Albambra, playing more ob- 
viously middle-class type of shows, 
both musical comedies, have been 
twice -nightly for months, and 'The 
Limping Alan,' at the Kingsway, 
.swings into the policy this coming 
week. 

Said that General Theatres con- 
templates the policy for the Hippo- 
, j drome, where 'Please, Teacher,' is 
i now running, and announcement 
" | that this. Eobby Howes show will 
- swing over is expected any time. 






3 of 4 New 





Legit, musical and film spring 
season got a hangup sendoff here. 
Lights went on at every houBe in 
town, with seven legit and six mnr 
sical premieres, besides the show ihg; 
of some old ones. 

Theatre lineup was: Lara) 'Eliza- 
beth, la Mujer Sin Horabre' ( 'Eliza- 
beth, the Woman Without a 3tan 7 ), 
Spanish version by Jose Juan Cadenae 
of Andre: Josset's original, with- Tar- 
sila Criado; Calideron, 'La Concioh 
del Desierto' ('Song of. the Desert'), 
by SUva Arambnru.. and MaeBtro 
Jose Padilla, With Felisa Herrero; 
Fontalba, 'Marl Eli,' by Carlos Ar- 
niches and Eloy Gaxay, with music by 
Maestro Gruridi; Monoz Seca, 'Cinco 
Minutos de Amor' ('Five Minutes of 
Love')., by Pedro Massa. and Fernan- 
do, de la Milla, with Laura Plnillos; 
Alkazar, 'Maria de la O,' by Salva- 
dor Valverde, Rafael de Leon and; 
I Maestro Qulroga, with Maria Fer 
nanda Ladron die G-uevara; Maria 
Isabel, 'Zape,' by Pedro Munoz Seca 
and Pedro Perez Fernandez, with 
Isabel Garces and Caspar Campos 
Also Cervantes, 'Dan,' by Enrique 
Suarez de Deza, with Milagros Leal 
and Salvador Soler Mari; v ..Eslaya, 
'Por los Siglos de los Siglos/ by 
Salvador Martinez Cuenca, . with 
Concha Torres and Manuel Paris;;' 
Martin, 'Besame, que te Conviene' 
('Kiss Me Because It's Worth Yoiir 
While'), musical,, by Carlos Ar- 
ndches and Antonio Estremera, mU: 
sic by Maestros Rosillo and Man 
tofio, with Margarita Carbajal and 
Amparito Taberner; Pa von, 'Las de 
los Ojos en Blanco,' musical by 
Gonzales del Castillo and Munxiz 
Roman, music by Maestro Alohso, 
with Blanquita Suarez and Mapy 
Cortes; Coliseum, 'Hip, Hip 
Hurra,' musical by Vela, Sierra and 
Maestro Guerrero, with Conchita 
Leonardo and Antonio Mui-illo; Es- 
panol, 'Casandra,' by Benito Perez 
Galdos, with Anita Adamuz; Vic- 
toria,^ 'Nuestra Natacha' ('Our 
Natacha') by Alejandro Casona, 
with Josef ina Diaz Artigas; Eu- 
ropa, 'La del Manojo de Kosas,' by 
Fran cisco Ramos de Castro, Car- 
reno and Maestro Sox'ozabai; 
Chucca, 'Lenin,' by Jose Bolea; Zar- 
zueia, vaudeville bill, with Amalia 
de Isaura, La Yankee, Cuates Cas- 
tilla, Pharry Sisters, Anita SeVilla, 
Golden Ballet, Mary Paz, Martins, 
Billy Wells, Miss Roxea; Oomlco, 
'Duena y - Sftnoua,' with Carmen 
Diaz; Circo Price; circus acts in- 
cluding Carmen cita. Corzana, An- 
gelo, Rita do la Plata, Maximo, Miss 
Sat-uri and Marta do Ja CJorce; Co- 
media, 'Que Solo Me Dejas.' 



Londorf, April 28. 
'Return to Yesterday' opened at 
the Embassy Monday (27). It is. an 
Anglicized French comedy starring 
Gwen Ftrangcyri Davies and was 
very well received. Likely to come 
to the West End for a try. 

'The Great Experiment' opened at 
Saint Martin's Tuesday . (21), It is; 
a poor melodrama, of. scientist's 
attempt to get a message to , Mars. 
Features Arthur Wontner and Mal- 
colm Keen. Failed to convince first 
nighters and looks hopeless. 

'The Shadow' opened at the Play- 
house Wednesday (22). It is a mur- 
der comedy meller by ; .H. F; Maltby, 
Well received and should, be a, com- 
mercial success. 

'The Future As It Was' opened at 
Ambassador's Wednesday (22). Sa- 
tirical comedy was well received and 
is a' probable click, also*. 

'Parnell,' a stage play done in New 
York earlier in the season/ but 
barred by the censors here because 
it puts on the stage people not long: 
dead, was privately performed 
Thursday (23) at the Gate, .a clutoi 
Critics called It a good play. Same: 
leads were in it. as in the- earlier 
New York production, having been 
imported by the; New York produc- 
ers for the show. 



TWO JEWISH REVUES 
CURRENT IN 



Berlin, April 19. 

Among current, offerings by the- 
Jewish Culture League is" a revue, 
'Herr Director,. Bitte- 'Tdrschuss* 
('Mr. Manager, Some Advance; 
Please'), performed at the Cafe 
Leon, Berlin, under direction of Mswr, 
Ehrllch and Willi Rosen. 

.Anxjiher local revue, 'Lacbsana- 
torium' ('Laugh iSanitarium'), at the 
Hotel ■ Koenig von Portugal', if 
directed by Willi Maschke and .has 
a cast of 20. 

Alex Kiphis is returning to Ber- 
lin next week for his last concert 
at the Bachsaal, where he will sing 
the. works of Schubert, Verdi, Mous- 
sorgskl, with Leo Traubmann at 
the piano. 



Rodney Acland's 'After Octobt-r, 
recently produced at the Ails Thea ; 
tre Club, was presented to the pub' 
He at the Criterion and was as well : Matinees are abandoned in all cases 
received there as at the private — • 

showing. „ , 

A well-wrilten comedy of a sub- 
urban family with its tnals -and 
tribulations. Author of 'Strang* 
seems to have found 



FISCHER'S NEW FRENCH 
CASINO SHOW IN JULY 



Orchestra . 

some di culty in finding things fm 
the various members .of the family 
to do. and one is not always satis- 
fied with what lias been ailuti^i 

them. ... „ „ 

Smart Wost-Endc-r .should g»-t a 
kick ooit of t.h( J show, but it is 



SOWEIL, TOO 

London, April 10. 
In ihe rabled report of the death ) 
of Hannah Fellner, it was stated 
lliat with his demise the only sur- 



London, April 28. 

Clifford C. Fischer has lined up a 
new show on the continent, which 
.sails July 14 and opens at the 
Freneh Casino.. Xrw York, Aug. 1. 

.Show Is. booked" for four months 



viving 
famous 



of the 



once ■ In New York, then eoines back lit 



executives 

35uriii*Ui afic-iic:- are Eric j t'K't to Lwton. where |, wil) open I npf..,-«tta hy 



Wollheim and Clifford Fischer. jat the London Casino in December. | ipality the 

j Show is beintr built around an burg. 



New German Plays 



Berlin, April 19. 
'Dollars,' comedy by HJalmar 
Bergmann, Kammerspiele, Munich. 

•Die Wette um Madlen' ('Betting 
About Madelaine'), comedy by Wilm 
Geyer, Municipality theatre, Lue- 
beck. 

'Wer Zuerst Kommt' ('Who 
Comes First'), comedy by Gros and 
Scholz, Grenzland theatre, Flcns- 
burg, 

'Freut Euch des Lebens* ('Let's 
Enjoy Life'), musical by Reimann 
and Wellenkamp, opens Theater des 
Volkes, Berlin, May 20. Music by 
Ed. Niek. 

'Klein, Aber Oho' ('Little. But 
Oh'),, musical by. Marc Roland and 
Guenther Schwenn, Municipality 
theatre; Muenster. . 

'Des Kaiser's Schatten' f'The 
Kaiser's Shadow'), drama by -Wal- 
ter Marshall, Altes theatre, Leipzig. 

"Fruehrof (Dawn*), drama by 
Max Dreyer, National theatre, 
Weimar. 

' 'Gustav Kilian,' play by Harald 
Bi*att, Playhouse", Br<mH.*n. 

'Zum Goldenen Ilalbmond' ( 'Gold- 
en Orescent'), operetta by Robert. 
Stolz, National theatre. Osnabrueck. 

'Irer Pflaumenkrieg' ('Plum- War'), 
comedy by Anton Hamil, Theatre. 
Haarlandstr, Berlin. 

'Dirht T'nter dem Himmfll' ('Right 
Beneath Heaven') comedy by Max 
Koiler, linden theatre, Meiningen. 
'Du Oder Ich.' ('You or .Me';, 
F.i'ieh Kities-'g. Munic- 
Harburg-Wilhelms- 



Bert Howell insists he is also j 
among the living. Howell was con-i Arncjriran girl 



doirbtful if Mr: General Piibli>: ^ ■■, nP>y . t<tfl v.-ith the London ofllee of the reputation on this 
feel he has received v:ilu« i"i J,l> ' ir . y . 'name Clnda Gl'.-inL 



who established a 
side under the 



VVarum in die Ferne Schw 
('May Go Abroad') comedy 
Ttiebs, Thalia theatre, Hani 



money. 



58 



VARIETY 



llf ER ill 



Wednesday, April 29, 19<*£ 



Cheney Sues 8. & S. for $25,000 

Claiming: that the book, <A. Treas- 
ury of the Theatre,' was based on 
an idea he had outlined to Simon <Sp 
Schuster, its -publishers, Sheldon 
Cheney, authoh ha,s -filed suit for 
$25,000 in N. Y v Supreme Court 
against the book firm. 

Cheney alleges that in October, 
1929, he presented a plan 'to the 
publishers for the publication of a 
book relating to 15 or 20. of the 
world's best plays from Shakes- 
peare's time to the present. The 
plays were to be selected on literary 
merit , and the book was to be en- 
titled, 'Drama: A Golden Treasury.' 
S. & S. turned down the plan and 
Cheney says he sold the idea to 
Longmans, Green "Co. Publication 
was postponed until 'after the de- 
pression.' 

Last October, Cheney complains, 
S. & S. put; out iA Treasury of the 
Theatre' to their 'great and undue 
enrichment.' Writer, claims he is 
entitled to $25,000 for his 'original'; 
idea. 



Camera Shy 



Hollywood, April 28. 

Nearly every studio produc- 
tion still going, out in the mails- 
daily to the . N.'Y. Journal has 
a familiar face in the layout. 

It is that of Louis Sobol, 
sheet's columnist hibernating 
here. 



Stackpole Starts in Fall 

Stackpole Sons, , new ; publishing 
firm, to- issue its first list this fall. 
It is headed by General Edward J. 
Stackpole; Jr, owner of Harrlsburg 
Telegraph Press,. Pa. 

New- firm to issue general list of 
fiction, biogs, economic and sociol- 
ogical books; and will" also retain 
Telegraph 1 Press imprint for its 
'news scoop' publications. -First 
title on Stackpole list to be Moan of 
Arc:. A Self' Portrait/ compiled and 
translated by Willard Trask from 
her letters and. speeches. 

Wllllarii Soskin, literary editor 
and book critic, to have editorial 
direction of N. Y. office. He will be 
assisted . by Kattierlne Theobald. 



Play i no Safe- 

Newspaper cameramen were 
barred from the premises when Mrs. 
Franklin D. Roosevelt spoke at 
Miner's (colored) Teachers' College. 
Washington. Authorities at the in- 
stitution buttonholed the camera- 
man upon arrival and asked that no 
picture be taken during the First 
Lady's visit. Two photogs refused 
to giye promises, and were hustled 
off the grounds of the college by 
cops. 

Reason Mrs. Roosevelt dodged 
the photogs was that several months 
ago; when making & speech at 
Howar (colored) tL, in Washing- 
ton, she was ' escorted from building 
by two colored R.O.T.C. students. 
Cameraman from the' Baltimore 
Afro- American was. present and 
snapped a shot which was later car- 
ried in the. negro newspaper. Few 
days later man called at" the Afro 
office, and bought six cuts of the 
still. Shortly after that publications 
of anti-New Deal political nature' 
carried these pictures" in southern 
states in an obvious effort to stir 
natives • against the Roosevelt 
regime. Details were brought out 
recently during a hearing before the 
Black Committee Investigating lob- 
bies. 



Three Assns. Ask Books 

Close on " the heels of recent Book 
Sharing Weelf come three, more 
book, drives... First is 15th annual 
drive by -American -Merchant Marine 
•Library Assn.; whose job it is- to 
furnish free' circulating- libraries' to 
ever 200,000 American seamen, Coast 
Guardsmen and lighthouse keepers. 
Second ,plea for books is by 'Save 
the* Children' organization; ' which 
supplies books to over 20,000 -'chil* 
dren in the south. Third request 
comes from, the Grenfell Assn. of 
America. This organization fur- 
nishes with books more than fifty 
hospitals, schools and' other insti- 
tutions, founded by Sir Wilfred 
Grenfell. 



ily VVins in Libel Suit 

-i>istr4ot^-court-iibel^suit-for- 



1 



000, James M. : Clancy, vs. The St 
Paul Dally News, was decided in 
favor of the newspaper. 

Clancy, former city councilman, 
alleged -that .three News editorials, 
Which charged him with extrava 
gance and inefficiency, were ma- 
licious and libelous. .Trial of the 
case required three weeks and dur- 
ing that period the News refrained 
from commenting on it to avoid any 
possible criticism that it might be 
trying, to: influence the - outcome. 



New Poetry Mag 

New poetry, quarterly to be called" 
Vertigral is. announced by editors of 
Tansition. Transition resumes pub-' 
licatioh from N. Y. offices about 
May 15, and. its-. Quarterly: issues will 
be punctuated by .the r.ew Vertigral. 
Eugene- Joles -will edit both publica<- 
tions. 

First, issue of Vertigral to appear 
in July, 



No 5-10 Sale .For Tower -Mags 

The Woolworth nve-ahd-t.en store 
chain is reported to have turned 
down a deal to sell Tower maga 
zhies in their stores 'following ac 
quisition of the group by the Dell 
Publishing' Co. Prior to bankruptcy 
the Tower mags sold in the five 
and-tens throughout the country 
arid understood Dell took the sheets 



for them as in the past. 

Grocp includes Movie Book, Radio 
Book, -Serenade, Mystery and Home 
mags. 



r. Dooley' Creator ies - 

JPinley Peter Dunne, creator of 
•Mr. Dooley* died in a New York 
hotel April 24 after a. prolonged ill- 
ness. He was 68, and had not been 
active for some time. Back in the 
'90s, 'Dooley' was one of the put- 
standing newspaper features. 

The character is said to have been 
patterned after James McGarry, a 
Chicago saloonkeeper, whose place 
was a favorite resort of newspaper- 
men. Dunne moved to New York 
in .1902, continuing his sketches. 



Four for One 

John Dana- Wise will become pub- 
lisher of the- Richmond Times»Dis- 
patch June .1. .At presemV he is. pub- 
lisher of the Columbia, S. G, Rec- 
ord, the -Atlanta Chronicle, and two' 
sheets in. Spartanburg, S. C, ' the 
..Herald and the Journal. Will give 
up the four, papers he is working for 
now when' assumes Richmond spot. 

Wise succeeds Mark Ethridge, 
who Is leaving the Times-Dispatch 
to become general -manager of the 
Louisville Courier- Journal and 
Times. 



Barron Reeuping in Naples 

Mark Barron, forced to leave the 
Italo-Ethlopian war front when 
downed with malaria, Is under treat- 
ment in a hospital in Naples. He 
Will not return to Africa. He is due 
to recuperate in Rome, sailing for 
this side when fit to resume with 
the Associated , Press in .N. Y. 



Wexley's Next for Random 

Random House will publish John 
Wexley's new book, as yet untitled. 

William Morris office, which 
agents Wexley's film and legit busi- 
ness, set the publishing deal. 



CHATTER 

rentano's sponsoring a Children's 
Book Club, 
. Helen Bannerman has finished a 
new 'Black Sambo' book. 

Tenth anniversary of Poetry Wcefe 
to be celebrated May 24^31 

Bennett , Cerf sailing to Europe 
May 12 with the Spewacks. 

Literary Guild's choice for June, is 
'San. Felice,' by Vincent Sheean. 
. Horace W. Stokes, of Stokes Pub 
lishing house, back from England. 

Franklin Lushirigton Is the' real 
name of Mark Severn, who authored 
'Pigeon Hbo,' 

D, L. Murray's 'Regency,' a best 
seller in. England at present, to be 
published here, 

Four literary teas last weekend 
Kyle Chrlchton made all" of them 
The new champ. 

Hillel Bernstein has written an- 
other satire which he calls 'Choose 
a Bright„Morning.' 

Edward Van Every, sports writer 
on the N. Y. Sun,, has. completed 
'Joe- Louis: Man and Super Fighter.' 

Helen Hurd, onetime • Holly wood 
corresponded for St. Louis Post- 
Dispatch,' back .on Coast .'as.- editor 
of Shell Oil mag 

Ernest Hemingway's 'A Farewell 
to Arms,' now being serialized in 
Russian edition of International 
Llteratiti'e, to appear in .book form 
there. , 

Miriam Hopkins went to see Ger 
trude Stein in Paris a*coupie : weeks 
ago and they eollabed on a letter 
back to mutual N: Y. friends which 
Is something to look at 

Vera Wlieatley has completed 
dramatization of her 'Saturday at 
Hazeldlnes' and it will be produced 
In London shortly. She is working 
on sequel, 'Stepping Backward.' 

N, Y. Junior League sponsoring 
book show called 'Best Sellers of 
Our Times— From Mrs. Wiggs to 
Mr. Chips/* Show to continue 
througfh May 13 and commemorates 
improved trend, of American reading 
tastes 

Robert Benchley, who won Motion 
Picture Academy award' for best 



Allied 



(Continued from page 31), 

willing, to rally. As part of the 
'compromise,' a deal waa made 
whereby Berger resigned as Duluth 
governor and brought about Clin- 
ton's selection in his stead. Until 
defeated a month ago by Berger, 
Clinton had been Duluth governor. 

Clinton, in attacking Abram F. 
Myers, recommended that North- 
west . Allied's . annual .' financial con - 
tributions to Allied' States be limited 
to ^ 10% .of the local organization's 
income. The report, was expected to 
precipitate fireworks. W, A. Steffes 
and - Bennie Berger, strongly; pro- 
Myers ; and anti-Clinton, were pre- 
pared to fight against the report's 
adoption. 

t Trade paper reporters were 
barred from the convention's ex- 
ecutive sessions during the election 
of officers, reading of reports and 
discussion of trade problems. After 
the convention, Steffes' and Berger 
told reporters that the Clinton re- 
port In question had not been con- 
sidered arid that the matter of 
Northwest Allied's financial contri- 
bution to national Allied had been 
referred to the board of governors. 
But the minutes of the convention 
show that the Clinton report was 
adopted.. And now \StefIes,' Berger, 
et al, are on a rampage, trying to 
find out how 'it was slipped over' 
or. if the minutes are In error. They 
say they don't think they were 
asleep during the sessions and they 
don't -recall a motion for adoption 
of the Clinton report or any. action 
In connection therewith. 

Northwest Allied States, twice 
went on, record for continued affili- 
ation with national Allied States 
during the convention. A report by 
Peaslee, president-elect, on the : na- 
tional Allied directors' meeting; 
which he attended, recommended 
that the local organization' retain 
Us national Allied- affiliation, despite 
the fact that 'some of tfoe governors' 
favored withdrawal. The Peaslee re- 
port, was adopted along with the 
Clinton report which also advocated 
the continued national Allied affili 
ation. " 

In a report On his 'stewardship,' 
Clinton 'explained' the visit here of 
Ed Kuykendall, MPTOA president, 
who is anathemk to the Steffes- 
.Berger group, and how he •enter- 
tained' Kuykendall. He braved fur- 
ther displeasure k by declaring 
'MPTOA is a well-managed organi- 
zation and Mr. Kuykendall a fine, 



bLworth outlet -southern gentleman who belongs— tP- 



the Presbyterian church and Rotary 
club, — who is proriiinent in Boy. 
Scout work and who feels he can 
succeed better by playing along with 
the producers.' 

'As Kuykendall , Pointed Out' 
'As Mr. Kuykendall pointed out 
to me, court fights haven't gained 
anything for the independent" exhi- 
bitor;' Clinton told members. 'I don't 
believe the charge that the pro 
ducer-dlstrlbutors are subsidizing 
him or his organization in its pres 
eht work. While telling him that I 
couldn't recommend that Northwest 
Allied affiliate with MPTOA, we'll 
string along with them, and support 
them in all good causes where . our 
Interests coincide. I said national 
Allied has been the independent ex 
hibitors' main rallying ground and 
properly managed it should be a 
power for great good;. 

'Numerous statements have 
reached me about this incident and 
that is why I am making my posi 
tion clear. Many of our governors 
have, not been-in-favor of continuing 
with national Allied States, but' I 
always have said that with the 
knowledge at hand It would be un- 
fair to' wHhdra%.- But^I do: recognize 
'. the- rieedVof" MPTOA, as well 'as' na- 
tional Allied States. 
' Clinton praised - MPTOA for its 
fight against . the° music- tax; and 
called* attention to' the fact that 
national Allied States hasn't 'raised 
a finger' to put pver the anti-music 
tax bill. He denied any intention or 
attempt to tear down national 
Allied. 

Clinton announced that he will 
devote a portion of his time to or- 
ganizing motion picture legislative 
groups throughout the United States 
These groups will comprise friends 
..of the industry. as well as exhibitors 
and will attempt to make their Voice 
heard in all legislative halls, ac- 
cording to the Clinton plan, 



sleep, has written a new book, 'My 
Ten Years, in a Quandary and How 
They Grew,' with illustrations by 
Gluyas Williams. 

Daphne du Maurier, grand 
daughter of George du Maurier and 
in private life Mrs. Frederick A. M. 
Browning, recently moved from 
England to Egypt, where her hua- 



Best Sellers 

Best Sellers for the: week ending April 25, as reported by the 
American News Co., Inc. 
; Fiction 

'The Last Puritan' ($2.75) .................... By George Santayaria 

•Sparkenbroke' ($2,75) .... > ............ .By Charles Morgan 

'Thinking Reed. The' ($2,50) . ; ... .By Rebecca West 

'It Can't Happen Here* ($2.50) ....... ... . . . . . .... By Sinclair Lewis 

'Secret Marriage. The' ($2.00) .By Kathleen Nbrris 

'Gaudy Night' ($2 50) «,»By Dorothy Bayers 

'North to the Orient' ($2.50) ..... .. Morrow Lindbergh 

'Way of the Transgressor'. ($&00)- . • • < .By. Negley Farson 

•Wake Up and Live' ($1,75) ..... .By Dorothea Brande 

'Man the Unknown' ($3.50) ...... ........v.....;.. By Alexis Carrell 

'Around the World in 11 Years' ($2.00) ......... 

Patience, Richard & John Abbe 
'Arctic • Adventure' ($3.50) : . ........ .'By Peter Freuchen 



Fiction and Films 



By WOLFE KAUFMAN 
Plays 

A new playwright of "importance 
has arrived on the scene,; if a first 
play— and a one-acter at that, is 
any criterion. Irwin Shaw- is under- 
stood to be In his early twenties 
and with no real .experience, but 
his first Play, 'Bury the Dead' 
(Random House; $1) makes a dlsr 
tinct impression such as will take 
a long time to erase. It is Imagi- 
natively conceived, and powerfully 
executed. Splendid reading, as well 
as playing. . 

An exceptional theatrical anthol- 
ogy is 'Contemporary One^Act 
Plays' (Little Brown; $2,75), edited 
by Perclval. -Wilde. It contains 16 
plays, 13 of which have never before 
been published. And the authors 
are mostly .important name writers, 
list including Paul Green, Sherwood 
Anderson, Clifford Odets, John 
Drinkwater and Hans Gross. Some 
of the plays are not rettlly. up to 
snuff (Odets* piece, for instance,) 
"Fill- the Day I Die,' being about his 
poorest bit of writing, but in tdto 
It .is -an- important volume and one 
which should prove invaluable to 
clubs, little ^ theatre groups, etc. 

Richard Aldington, one of Engr 
land's flrst-rank ; young novelists 
and poets, tries' his hand at drama 
in 'Life of a Lady' (DoUbleday- 
Doran; $1.75), a play written in col- 
laboration with Derek Patrhore. 
Now that he has this out of his 
system, Aldinjgton can .gp back to 
good wrlting^via hovels and 
poems. 



y EPES W. SARGENT 
Land League 

Few authors have selected Ire- 
land and the struggle for independ- 
ence as a theme, but W. ..A. S. 
Douglas in 'Long John Murray' 
(Coward, McCann; $2) finds rich 
material for a ribvel which is per- 
haps more historicar than romantic. 
Himself hailing from the north of 
areland, the author, has selected 
John; Murray and his descendants 
for.' his 'characters, with the Orange 
angle for sympathy instead of the 
home rule faction. But he tells a 
story instead of rearguing old poli- 
tics and gives an absorbing picture 
of a phase of the long fight concern- 
ing which -the Average reader knows 
little. 

He has not neglected the 1 roman- 
tic side, dealing chiefly with the 
last of the. Murrays, the handsome 
but dissolute overlord who' spreads 
his seed far and wide and, just be- 
fore the Ulster regiment goes to. the 
great war, gives a dinner to his 
legitimate son and 18 of his bas- 
tards. 

It's a keen and absorbing chron- 
icle which does not in the least 
sound like, the first novel of an .old 
time newspaper man. Rather too 
loud for a picture, but it will gain 
recognition from intelligent readers.. 



-Ori-Baindsrbut'- Ni- 



There is very little , actual heed 
for a bobk such as 'Secrets of Dance 
Band Success' (Famous Stars; $1). 
It 4s a compilation of pap by Paul 
Whiteman, Jimmy; Dorsey, Rudy 
Vallee, . Freddie Rich, Glen Gray, 
Enrlc MadrigUera, Merle Johnson. 
Guy Lombard© and Duke Ellington 
about what and how dance, bands 
should be. If any one of them said 
anything, of the slightest import 
ance, even in a general way, it 
would pe okay — but they don't. 

Just publicity for the bands in^ 
volved, and hot very smart public- 
ity. 



Buildup of a Gunman 

William Joyce Cowen takes -an 
obvious thought and handles it in 
obvious fashion in 'They Gave I-Ilm 
a Gun' (Smith and Haas; $2). It 
is a novel about a timid' little boy 
in. a small town in -the mid-West 
who is forced into the war. When 
he*. comes -back he can't get a job, 
bjut -he has learned how to - use., a 
gun. SO he use's a gun. 

! Even if the story weren't obvious 
the title is a dead give-away- And 
the Covfers- 'of r the -bpok are illus 
traied' in 'a- manner.- certain torfur 
thir tip* off; With a picture of the 
character as . a; . soldier and as 
gangster..' Not for -films. * 



short story of 1935 with his piece on band's regiment is stationed. 



On Mrs. McLean 

The publishers ot 'Father Struck 
It Rich' (Little-Brown; $3) subtitle 
it 'The Greatest True Cinderella 
Story Ever Told.' That Is not only 
a good catchline for the book cover; 
it is a good selling line for the book 
And at the same time it is no Seri 
ous exaggeration. Because certain- 
ly Evalyh Walsh McLean in this 
her autobiography, tells some in 
credible facts. 

Boyden Sparkes, who ghosted the 
book for Mrs. McLean, tells, h^er 
story and that of the Hope diamond 
(of which Mrs. McLean is the own 
er) interestingly and with Sufficient 
local color and background. Tltei^e 
are a few tangents, that the reader 
might ask himself and which he 
may wish to know. But these he. 
can hardly expect to find in an 
autobiography. There is material 
here for an interesting film,. 



$9 Words 

'Beauties and Furies' (Appleton- 
Century, $2,50) is a, grand little title 
for the come-ons, but the book is 
just a case of literary show-off in 
which page after page of supposedly 
s clntillarit dialogue Is hung on a 



very slender thread of standard 
plot, just to prove to Christina 
Stead what a genius she is. She . is 
an Australian writer who previ-, 
ou sly authored two other books. She.' 
makes such tremendous effort to be 
smart and. satirical and cynical and 
sophisticated, that she becomes ter- 
ribly tiresome to the average reader 
long before, the end at page 374.- 

She, lards .the pseudo brilliance 
with six and severt syllable words, 
occasionally ringing in eight and 
nine dollar polysyllables. Such 
trifles as 'porphyrogenitous' and 
'obscurantist' do not necessarily 
give interest to the trite story of the 
not too young matron who leaves 
her husband for a younger man. It 
is bawdy,, tawdry and amateurish in 
spite of its parade of words an 
sentences. 



Holds Up 

Daphne du Maurier definitely puts 
a. new feather- in her bonnet with 
'Jamaica Inn,' <Doubleday, ' Doran; 
$2.50), her, fourth novel and her fifth 
published work. -It is a product of 
which the granddaughter of George 
du. Maurier- may— well 'feel " proud. 
Bjoth in /substari'ce and. treatment 
the book! holds, up,, maintaining the 
suspense,- mystery *and probable 
eventual outcome- to the- end. 

One rather suspects that the hero- 
ine will marry the man .she does, 
but. there is no definite assurance 
until the last few pages that this 
will come to pass. It is. not one of 
those pattern stories in which all 
speculation is ended before the book 
lias been half read. It is cannlly 
plotted to keep the reader guessing. 

There is something reminiscent of 
Stevenson in this story of the young 
girl, who, at her mother's death, 
goes into the -keeping of an aunt. 
There is a constant maintenance 
of the dour, menacing atmosphere 
of the backgrounding which, early 
established, builds as the story 
progresses to the horror of a night 
on the Cornwall coast, with her 
aunt's husband directing the oper- 
ation of the gang of wreckers who 
have lured a ship to its fate; 
It Will appeal to practically ait 
clnsses oC readers, butjs rather- too 
, gloomy for a picture. 



CONCERT 



VARIETY 



59 



Music Week, Hay 340, Brings Out 
Numerous WPA-financed Festivals 



Washington, April 28. 
jaaborate music festivals, employ- 
fair more than 5,000 musicians from 
Jz* wprts Progress Admlnlstra- 
tiotitf Federal Music Project,, have 
keen planned tor the week of May 
$ to to, officials announced last 
week. ' 

Celebrating National Music. Week, : 
pIhqX states have plotted programs 
to wihioh* WPA 'symphony groups 
M 4 jaewed warblers will play an 
jmportaWt part. 

Two Centuries of American music 
w ojbe dished up for New York con- 
sumption, with nine symphony con- 
certs and a music pageant tracing 
V; & music Xrpm . the pre -Revolu- 
tionary period through the Civil 
War topping the bill. The New 7ork 
project enlisting more than 1,000 
WPA musicians,, also will feature 
Performance by the Harlem group 
of the;. Social Music Division pf 
VerdiW ?1 Trovatore.' 

Gvteat '.conductors .at the New 
Y/ork symphony concerts will in- 
clude Dr. Nikolai Sokoloff, head man 
of the Federal Music Project, Philip 
James, Howard Hanson, Jacques 
Gordon,' and Chalmers Clifton. Four 
demonstrations • of the Teaching and 
Educational Division will ■ be • held ' in 
the Musto. Project .Building .at .110 
• West 48th . Street and numerous 
teaching' centers throughout the. five 
i boroughs will feature- similar re- 
citals. 

Southern Shindi 

Many" sections in the South are 
planning programs based on native 
tradition, with plenty of hill -billy 
music and negro spirituals. Tune- 
ful three-day jamboree, sponsored 
by the Virginia State Choral Fes- 
tival, will start Thursday, at Rich- 
mond, Va., With two programs de^- 
voted to the works of American 
composers. - 

Several Federal music projects, 
including the WPA symphony or- 
chestra; will help out in the Vir- 
ginia festival, which wljl devote the 
first day to chamber music and 
symphonic presentations* _ Mrs. Ed- 
gar Stillrpan ; Relley, former presi- 
dent of the National Federation of 
Music Clubs, will' be. a guest artist 
on the first program. 

Mountaineer music will be fea- 
jtured on the second day, . with 



Ciiy a Stern Landlord 

S,t; Louis, April 28. 

Plea- Louis Symphony 

.Orche.stra Society for reduction in 
rental, of Opera House in Municipal 
Auditorium where ork hold season 
concerts fell on deaf ears and last 
week Auditorium C6mmIssion re- 
fused to dip annual figure from 
$15*000 to $10,000. City fathers made 
one concession; promising to im- 
prove lighting facilities and few 
minor changes in acoustics. 

Society now is engaged in semi- 
public campaign to raise $135,000 to 
wipe out annual deficit and give ork 
a working fund for next fall. 





HAS 
ON 




champions. r of past folk lestivais 
participating. The last day will 
bring together 500 warblers, In. the 
massed, choral groups which have 
held rehearsals in a dozen parts -of 
the state:, for. presentation of the 
Schubert Mass in E Flat with Wil- 
frid Pyle conducting. Variations, of. 
Anglo-Saxon folk songs, brought to 
Virginia three centuries ago and 
blended into a symphony by Hilton 
Rufty, will be featured Saturday 
night 

All WPA music units will partici- 
pate hV California's state-wide ob- 
servance' of National Music Week, 
WPA music officials announced. 
Lbs Angeles, San Francisco; Oak- 
land, San. Jose and San' Diego will 
Put on elaborate shows with sep- 
arate nights turned over to Frencn, 
Italian, German .and American mu- 
sic, and the smaller districts hold- 
ing a variety of .get-togethers with 
Public rehearsals, skedded for the 
daytime and varied performances 
each night during the week. 

'Festival of Nations' 

A 'Festival of Nations,' planned 
°n a county basis following the 
WPA music set-up in that state, 
has been announced, for Pennsyl- 
vania and will continue through 
May and into June. Mrs. Mary 
Barnum Bush Hauck, state super- 
ior of educational music, will be 
the director. 

Starting with a celebration of the 
, Planting season by the Corn Planter 
Indians of the Seneca tribe, 250 
years of Pennsylvania music will 'be, 
reviewed. Redskins will do tribal 
dances and chants and perform rites 
mating back to pre-colonial'days; 

Twenty-odd WPA bands and or^ 
chfistrag and 100 choral groups will 
nnd employment during the .Penn- 
sylvania celebration and the music 
0 M7 nationalities will be heard be- 
fore the etate winds up its extended 
Program. 

A Ne W Jersey National Music 
"eek program will feature ' extra 
concerts .but the Beethoven Cycle. 
lnt« , , neld at Newark, will extend 
stn,M e ' wlth we cltly programs' 
W £ May 6 ' s Pecial programs 
Dart en planne a by Texas for 
ana T* nnd Playgrounds in Dallas 
■ 4 I'ort Worth and WPA musi- , 



Hartfor , April 28. 

Wadsworth Atheneum which set 
Out to establish a U.. ,S. Salzburg 
with a week's program • of opera, 
ballet and music in conjunction with 
the' Friends and Enemies of Mod- 
ern v Music has chilled on another 
such' outlay for two years' at least. 
Event was staged some time ago, 
and set the museum, back around 
$6,000, it's said. 

If anything is attempted at all 
next year, it will be' In a very inti- 
mate way, just to keep the idea 
warm. Antics of some of the out- 
siders also caused the board and 
trustees-- to frown on another . pro- 
gram right away. 



St. Louis Opera, $13,000 



St. Louis, April. 28. 

Lily Pons attracted audience of 
-0 r 500-and -around-413^ 0O.(LJ^cjpjjy_e.n^_ 
tion hall In Municipal Auditorium 
Monday (20): for 'Lucia dl Lammer- 
moor,' first presentation of Spring 
'season' of St. Louis Opera Co. 
Crowd constituted largest indoor 
grand- opera, audience in history of 
city with possible exception of open- 
ing night years ago when late 
Enrico Caruso appeared in 'Da 
Boheme' at Coliseum, 

Others - in principal roles . were 
Behtonelli, Hazel Sanborn, Wilfred 
Engelnian, Norman Cordon, Joseph 
Cavadore, Lodovico Oliverio. A 
ballet of 30 young St. Louis women, 
trained by Rita de Laporte, per- 
formed. House was scaled from 00c. 
to $3.00. 



Eddy Winds Up 

Nelson Eddy's concert tour for 
this season folds Wednesday. (29) 
with singer reporting next at MGM 
on May 1. Most of his platform 
dates since January have been con- 
fined to the south and southwest. 

On May 13 and 15 he appears in 
Palo Alto and San Jose respectively, 
but that's the extent of his per- 
sonalling until next season. El 
Paso's the last stop op his- present 
lengthy itinerary. 



Swing It 



Los Angeles, April 28. 

The classics took a bow at 
the altar of jazz last week 
when seven-piece Negro band 
serenaded Leopold Stokowski 
at the station upon his arrival 
for two concerts: 

Pulled as a gag by Boris 
Morros. 



$6 



TOP FOR DYBBUK' 
IN DETROIT OPENING 



Detroit, April 28. 
World premiere. In English of the 
operatic version. of 'The Dybbuk' to 
be given by Detroit' Civic Opera in 
Masonic' Aud. here May 6, win bring 
top price of $6, or 50^ higher than 
for the two other operas slated for 
this season here. And/ seats near- 
ly 5,000. 

'Dybbuk,* with a cast of Rosa 
Raisa, Frederick Jaegel; et al., and 
With Franco Ohlone conducting, will 
also be presented ' three times in 
Chicago and fata tinies in Carnegie 
Hall, N. Y., by : the local company, 
which will make - Its first tour in 
history this season. 

Other operas slated for here are 
•Aida,* with Martlnelll, Tentonl and 
Meisle, on May 5, and 'Prince Igor,' 
with Palmer, Eustis, Romakoff, etc., 
on May 11. Tickets for these two 
will be $4 top. 



Ton re Breaking Our Hearts!' Sez 
American Ballet to Snooty Critics 



Ballet Rosse's N. Y. Biz 



-week spring run of DeBasil 
Ballet RUsse at the Metropolitan 
Opera, N, T., which closed last Sun- 
day night (26) garnered approxi- 
mately $88,600. Engagement started 
put. slow, but built the second. week 
when the company's new offerings 
were staged* Closing matinee and 
night had the house jammed. 

Troupe departed, later for a re- 
peat engagement in Chicago, and en 
route back east has a ohe-highter 
booked in Newark. They sail. May 
9 for Barcelona and then go tp' Lon- 
don for a summer period. 



Columbia Has 128 Names 



Additions tO; .roster of Columbia 
Concerts for: next year include: 
Stephen Hero,;... violinist; Joseph 
Knitzer, violinist; Rise Stevens, 
contralto; Keith Falkner, baritone; 
Anna Steck, soprano; Carolyn Ur- 
banek, soprano, and Caroli Gltano, 
Spanish dancer/ 

Bureau now has 128,. including 
groups as well as soloists, for next 
year. 



Angna Enters Sails 

Angna Enters sails May 2 for an 
extended stay .In the Mediterranean 
countries, following which she will 
appear in London. 

She. returns in October, with Co- 
lumbia Concerts to present her 
again on this , side/ 



Kids 



Agnes De Mills Tour 

Arthur Judson office of Columbia 
Concerts has Agnes DeMille pacted 
for an American tour starting next 
February. Dancer recently sailed for 
London, to be gone most of the 
summer. 

She's not appeared in N. Y. for 
several seasons. 



clans also will be active in the Min- 
nesota State Music Festival, May 
13 and 14. 

Portland, Ore., has skidded a 
four-day spring festival with talent 
taken from WPA state music units; 
and an Olympiad at which 5,000 
youths from CCC camps will be 
guests of honor. Religious observ- 
ances with a WPA concert orches- 
tra, of symphonic proportions, and 
the Portland symphonic band offici- 
ating, will be a feature of the 
Oregon program. 



(Continued from page 1) 
theatrical career is attributed to 
numerous things, although two dis- 
tinct factors Stand but. First is lack 
of large stake shows in which the 
neophytes might break in. Back in 
the golden (1920 -s) era of musical 
productions, there were plenty of 
opportunities offered, but vogue for 
this type of show passed several 
years ago. Second factor is that 
Hollywood is attracting today's 
youth not simply because it is the 
center of picture production but be- 
cause of the glamor and color given 
the film metropolis by national pub- 
lications, hewspapers and fan mags. 

It's figured ' that the 800 persons 
listed on the ''Chorus Equity roles' 
can readily step In and fill" any job' 
that may be opened up In the next 
three or four years— mostly talented' 
people, agaih'st which 'the newcomer 1 
would have small chafice. 

Radio appears to be New York's 
sole remaining, attraction for stage- 
struck youth,' as against Holly- 
wood's greater glamor. 



GRIEVANCE B0. 
FOR CONCERT 




Recently, formed American Guild 
of Musical Artists, Inc., ; which Law- 
fence Tibbet heads, has one plan 
afoot to serve as a direct clear- 
ing house for newcomers • fii ; the 
concert field; Definite details, as to 
policy and major issues are being 
mulled and are to be discussed at 
a membership session called for 
May 6 at . the Hotel Plaza, 
► ' A grievance board will probably 
be selected at this time to huddle 
op any current squawks which are 
confronting artist field. Number of 
fly-by-night impresarios has di- 
minished considerably, It's said, but 
with spurt of concert and opera 
activities this year, it's thought that 
some might try and re-enter the 
business; 

New members who Joined this 
•past week follow:. Paul Althouse, 
Rosario Bourdpri, Ruth Breton, Ru- 
dolph Ganz, Anna Hamlin, Anton 
Rpvinsky, Nina Tarasova, Arthur 
Alexander, Eleanor Ruth Warren, 
Winifred Cecil, Agnes DeMille, 
Helen Lanier, Reed Kennedy, Eu- 
-gene-Ormandy^nd^Ai^utAadaiiJS_ky 



Opera Artists Ass'n Meet 

Annual meeting of Grand Opera 
Artists' Association Is set for May 5 
at New York headquarters at 125 
West 45th street. Group Is warm 
oh matter of reciprocity pertaining, 
to importation of foreign talent, also 
instituting a national .opera project, 
both of which are to be discussed 
after the election. Association is a 
little over one year old now, and has 
around 250 members, all of the sing- 
ing profession. 

Officers this past year include: 
Elizabeth Hoeppel, preg l.d. e n.t ; 
Amund. SJoyik, first vice-president; 
Armand Marbiny, secretary; .Evelyn 
Brant, financial secretary; >Sllvla 
Pa'glla, treasurer, and Emma Redell, 
promotional chores. 

'Aria' la label of group's publica- 
tion which Miss Redell edits. It's 
caption line is 'Artist Rights in 
America.' 



Edward M. M, Warburg, manag- 
ing director of the American Ballet, 
is steamed over tepid press atten- 
tion his Metropolitan Opera hoofera 
and other arty terpers are getting. 
He's.' considering gathering all the 
reviewers together for a mass lec- 
ture and have It out. 

He thinks dance attractions should 
be covered pro and con with 
much zest as films, theatre or 
If Sally Lou replaces Tessie, It's hot 
stuff. Same for Gus if he pinch- 
hits for Serge at the last minute. 
Lincoln Klrsteiri, prominent in di- 
rectorship of the American. Ballet, " 
writes letters direct to the dallies 
when the A, B. is neglected. But 
Warburg believes in the personal 
squawk. 

John Martin of the Times is con- 
sidered first' dance critic in. New 
York, though it's, said he's chilly to 
ballet, preferring the modernd; 
Jerome Boehhi of the Herald-Tri- 
bune covers Sunday night recitals 
and other terpy events faithfully 
and also commands a reading fol- 
lowing. Danton W a lker; News 
critic, handles the Met, and. Carnegie 
Hall assignments regularly. These 
are the main ones. Others just use 
initials to sign reviews., 

American Ballet has . the Met. 
Opera job, George Balanchlne for a 
director, a school, a rair-sized rep- 
ertoire and yet nobody gives them 
a big hand. Yearly deficit is now 
shaved considerably since the dan- 
cers are self-supporting/ 

Public seems to like own cre- 
ations of the young ballet but has 
been indifferent when ' they do the 
traditional opera numbers. " New 
ballets have been set aside for the. 
time being, because of high produc- 
tion costs. 



BALLET ESPAGN0L 
SET FOR U.S. TOUR 



Opera Under the Stars 

Fortune Gallo $1 Top Company for Jones 
Beach) N. Y. — Also Rochester 



Fortune Gallo has sot plans to run 
his San Carlo Opera through the 
summer with an open-air season 
Just outside of New York City at 
Jones Beach and Park. Opera arena 
is expected to seat 15,000 with the 
scale figured on at $1 top, though 
scale may yet be ehanped. It will 
be lh the bay on a float. 

Other question which Ja yel to be 
settled is matter of Sunday night 
performances, which may be banned 
since amphithpatre is New York 
State property. However, this may 
be okayed due to 'educational' na- 
ture of the presentation. 

Repertoire to include standard 
works now used by the. San Carlo, 



Madrid, April 28. 

Juan Martinez, fprmer dance star 
of the Teatro Royal here, is bring- 
ing; his Ballet Espagnol of ' 20' da'nc-\ 
ers to New York next 'December 
booking direct with the Erlanger-f 
Shubcrt office. , His tour is limited 
to two weeks in New York, arid a 
fortnight each in Havana and. 
Mexico City. Martinez is the son of 
JSpain!fL:ftce_ choreographer. 

The Martinez Ballet Espagnol has 
been featured in the opera 'Dolores'' 
at the Teatro . Royal, in 'Carmen' in 
Barcelona, in 'La Perlchole' at the 
Monte Carlo Opera, in 4 Fregona| at 
the Paris Opera and in the 'Ballet 
Flamenco' at the Moscow Opera. 
The troupe also shared headline 
honors with Maurice Chevalier in 
the Casino de Paris revue, 'Parade 
du Monde,' last year. 

Prior to organizing his own com- 
pany. Juan . Martinez was featured 
dancer with Argentina at the Opera 
Comlque, Paris, and with Raquel 
Meller in the operetta, 'Paris to 
Madrid.' 

Appearing with Martinez in his 
Ballet Espagnol are some of the 
leading dancep^ in Spain, including 
Soledad, Carmenclta, Ajntonlta/ Cas- 
tellana, Marqulta, Zanubba, . Lollta, 
Serranlta, Santamaria, juanlto and 
Bobadllla, 

They will introduce for the first 
time in New York original wild 
gypsy dances from the cave village 
of Sacro Monte, as well as dances 
from the 'Fete Andalusia/ 'Zambra 
Gi tana' and 'Fiesta Argoriesa.' Also 
Martinez' Version of the 'Bolero,' 
'Boulerias' and 'Zapateado.' 

UFA has signed the troupe for a 
feature musical which goes into 
production early in June. 



with perhaps an addition of the 
major light opera and operetta 
pieces. 

Season ppon*, according to pres- 
net plans, on July 1, Only night 
performances will be given, which 
makes the Sunday show almost im- 
perative. 

Gallo Is also woiking on another 
open-air venturp. for the final week 
In June on the River Campus at ihe 
University of Rochester. Tagllne 
here, if deal goes through, -will be 
'Opera ITndcr thf- Stnr«/ a subtitle 
which wvs used last year by the 
Shuberts for their Hummer open-air 
musicals in Dotroi 



Albaugh's Bookings: 

Baltimore, April 28. 
William A. Albaugh, local concert 
booker, has lined up as. his '36-'37 
season's attractions string of six 
one-niters. On Oct. 22, Fritz Kreis- 
l(?r; Nov. 5, Nino Martini; Nov. 3, 
Ballett Russe; Dec. 10, KlriEtten 
Flagstad; Jan. 8, The Trudi Sch'oop 
comic ballet, and on March 5, La 
Argentina and her ballet, Will be a 
first Balto appearance for the last 
named' 

Albaugh also operates burg's solo 
ticket agency, 



Yatha bavidoff, who appeared in 
opera presentation at Radio City 
Music Hall last week, appears in 
concert on -May 12 at Pittsburgh. 
Following are several dates in 
southwest, with, singer closing in 
Hollywood. 



60 



VARIETY 



TIMES S9H4RE 



Wednesday, April 29, 1936 



East 



Lee Levy,, manager of the Mount 
Eden theatre, Bronx, and his door- 
man, Malcolm Eaton, arrested 
Wednesday night (22) for allegedly 
conducting a lottery. Plain clothes- 
man bought a ticket and was given 
a particlpting card. 

Clyde Fillmore added to cast of 
'Pre-Honeymoon.' 

Leonard Loan, stage manager of 
'Call It a Day,' went to the hos- 
pital last week with an infected 
arm. Operation required. 

Five Negroes arrested Wednes- 
day (22) on a charge. of planning to 
hold up Loew's Lincoln Sq. theatre. 
Men were waiting in a cab, when 
pinched by detectives.' Held for the. 
grand jury on a charge of at- 
tempted robbery and violation of the 
Sullivan law. 

Radio City Music Hall glee club 
to make a shprt tour. Back May 29. 

Jim Kirkwood to play Willis 
Sweatnam's did part in the Play- 
ers' revival of 'County Chairman.' 
First time .for him in cork. 

Peggy Wood and Rollo Peters 
planning to tour the strawhats with 
'Taming of the . Shrew.*- Would 
carry two other players to supple- 
ment the local stock. 

RosaHn. Greene, the Mary - Lou of 
the "Show Boat broadcast, -in the 
surrogate's court of Sjuffolk, L- I., to 
regain securities to the value of 
$30,000, which she entrusted to. .her 
u.ncle, the late Wolf Greenberg, suit 
directed against the e executor, who 
has listed the . stock as part of the 
estate. 

Grdver Whalen. elected chairman 
of the board of .directors of the 
projected N. Y. world's fair. 

Revival of, interest in bicycling 
brings bike trains to replace recent 
show trains. First .was. to Caanan,. 
Conn., last Sunday. Fare included 
transportation of bike. 

Fried Stone in town to close his 
Forest Hills home.. . To make Holly- 
wood his permanent residence. 

Peaches Browning in N. T. court 
to establish her dower rights in 
certain real estate belonging to the 
late Edward' W. Browning. Three 
"N. Y. ^properties and some suburban 
holdings involved. 

Woman's National, Radio Com- 
mittee handed, out four praises at 
their session at the Astor Wednes- 
day (22). Approved programs are 
Vallee's Varieties, for. best non-mu- 
sical; Town Meeting as the best 
Educational: Cities Service, besfc 
light musical and Wilderness Road 
for children. 

Barnum-Ringling show gave Its 
annual performance for poor and 
Institutional children Monday morn- 
ing (27), Garden packed with kids 

American Newspaper Publishers* 
Assn. voted in convention last week 
to continue the Radio Press bureau 
for another year. 

Madison Sq. Garden to be air 
conditioned as soon as the circus 
moves out* To use the rink equip 
ment for cooling. 

Group Theatre to go into summer 
quarters about Decoration 1 Day and 
work on next year's productions. 

'Follies' to get a new ballet by 



News From the Dailies 

This department contains rewritten theatrical news items ds published during the Week W tht 
daily papers of New York, Chicago, San Francisco, "Hollywood, and London. Variety takes no 
credit for. these news items; each has been rewritten from a-daily paper. 



Balenchine, with score by Vernon 
Duke. 

heldon. Taylor and Geoffrey Pope 
started for Alaska Saturday by way: 
of the Hudson river and the lakes. 
Will finance the trip, they hope, by 
making a motion picture. Using a 
canoe. " 

Telephone mixup at the Metro- 
politan, Brooklyn, last week, brought 
in two winners at the . weekly 
screeno payoff. Nick Schenck, who 
was present, added his personal 
check for the. second $1,000. 

Katharine Cornell to play a Malay 
princess next season in Max Ander- 
son's 'Wingless Victory/ She's sup- 
posed to be married to a New 
England sea captain. 

Paul Berney Productions sluffs 
'By Flesh Reduced,* but picks up 
two for probable spring production. 
They're Herbert . A; • Shapiro's 'The 
Valley,' and 'Miss Temple Is Will- 
ing/by Shapiro and Paul Stewart. 

Will of the late O. P. Heggie filed 
in N, Y; surrogate's court last week. 
Estate formally valued at more than . 
$20,000. Widow gets personal eff ects 
and income from the estate unless 
she should remarry, when she would 
receive one third. Remainder to their 
three children. 

William Kuhns, 16, of Milwaukee, 
surrendered to N. Y>; police last 
week, confessing he had come to 
N. Y. on. $2fc given him by. his em- 
ployer to pay &, bill. Instead, he 
hopped a bus and came to N. Y; in 
the hope of going on the air for 
Maj. Bowes. 

'Wintersef, to play a return en- 
gagement in N. »Y., sometime in 
June. 

Frank Crumit elected a- director 
of the Percy Williams home at Islip, 
L. I., last week. He .succeeds Robert 
Hague, resigned. ' All others re- 
elected. 

New York branches of the Inter- 
national Brotherhood of Electrical 
Workers and the International Alli- 
ance of Theatrical Stage Employees 
announce they have eathed a 10% 
wag;e increase,, and 15% for team- 
sters arid chauffeurs. Pact for one 
year. 

Laurence Schwab and Philip 
Wylie writing a musical comedy. 
For the moment the tile Is 'Swing It, 
Susan.' For next season. 

George Bleasdale, of 'Love on the 
Dole,' threw a party Sunday night- 
He's the pappy of twin sons who 
arrived last week. 

Melvin Levy, who wrote 'Gold 
Eagle Guy,' back .with a comedy 
about squatters in a gangster's 
country hideout. 'A House, in the 
Country' is its present tag. 

Experimental test on television in 
Camden by RCA. Drought in a fire a 
mile distant. Blaze was, a staged 
affair. 

Lincoln Ellsworth's antarctic plane 
to join the Spirit of St. Louis, and 

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II ii 



New York Theatres 



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CAPITOL 



SHIRLEY TEMPLE 




In 



'CAPT AIN JAN U ARY 

Coming: 'BIG BROWN 

EYKS'- ' " 





STATE 



4ttk ITMCT 

« muwtr 



"THESE THREE" 

Mlrlim HOP KINS Ma rie OBER0N 
Stage — CAB CALLOWAY 

Starts Friday 

'SMALL TOWN GIRL' 



TRAND 



Btt. Sti. (May 2) at 9:30 a.m. 

BETTE DAVIS in 

s3c to i p.m. "The Golden Arrow" 

with G£ORGE BRENT 




PARAMOUNT I V l 

Fred - ,ioan 

MacMURRAY* and BENNETT 

' "13 HOURS BY AIR" 

On the Stage — GUlf I>OMBARWO and 
lilt) Koyal Canadtens and GRACIE 
BARBIE. 



other noted air boats In the Smiths 
sonlan Institute In Washington. 

Professional matinee of 'Murder 
in the Cathedral' last Friday to a 
packed, house and standees, Prac- 
tically every legit show •contributed 
to the audience. 

William E, Friedlander announces 
he'll; have five strawhats this . sum- 
mer. 

Edwina Booth, back from Euro- 
pean ' hospitals, suffered a relapse; 
In a N. Y. hospital. 

Mrs, Elizabeth CarmichaeV WUh- 
erspoori, actress, reported to have 
settled her claim against, the estate 
of; the late William H. Yawkey for 
$250,000 and heading for Hollywood 
to resume her career. She asserted 
herself to be the daughter of the 
baseball magnate and. lumberman by 
the woman he later married.. 

Louis F. Werba to strawhat the 
Boulevard theatre, Jackson Heights. 
Starts next week with a road com- 
pany in 'Personal Appearance'. 

•May Wine' to give a benefit Sun- 
day (3) for Stage' Relief, and 'First 
Lady' will give a special mat May 
5 for the Actors* Fund. 

Gebrige M. Cohan writing, an 
anthem for the Players.. To be sung 
in tile club's revival of 'County 
Chairman'. 

Victor de Napoli, valet to the late 
Antonio Scotti, - made application to 
the N. T. surrogate court last week 
for letters of administration of .the 
estate- of the dead singer, stated to 
be less than $3,000y Valet asks back 
salary, and Scotti's physician arid 
law firm also offer claims. Scotti 
had a superstitious- fear of making 
a will, arid no heirs can be found. 

Attorneys' for Jane. Thurston 
have filed a caveat in' Miami against 
the probate of any will purporting 
to have been signed by her father, 
the late Howard Thurston. SayB he 
was in no, mental condition to be 
stow his estate during his last 
months. Caveat operates to pre- 
vent probate of any will she . may 
desire to contest. 

Henry- Hewitt locked up in Ja 
malca court last Saturday for glv 
ing away money. Beat thei first 
five races at Jamaica, won more 
than $1,800 and celebrated. Got susr 
pended sentence when arraigned 
for intoxication. 

Scarsdale group, Sherwoods of 
Yonkers; and Paul Robeson players. 
Tarry town, took the awards In that 
order at the Westchester Little 
Theatre tournament. ight en 
trants. 

Ben Hecht, Charles MacArthur 
and Leland Hay ward to form a pro 
duction firm. To produce McA 
plays. 

Theatre Guild plans a revival of 
Somerset. Maugham's 'The Circle' 
for next season. Did very well some 
15 years ago. 

'Personal Appearance' will not be 
done in London. Casting trouble 

Hotel men in Times Sq. warned 
against permitting bookmakers to 
operate. Work quietly with the gen 
eral traffic a screen for their cllen 
tele. Hotel. .Hermitage room raided 
last Saturday and three men picked 
up. 

Armando B&rbe due today (Wed 
nesday) from Buenos Aires to in 
a.ugurate a concert tournee* 

Milton Eerie gets' a third exten 
sioh at the Hollywood cafe. 

Jacob Weiser has leased the 
Bayes theatre, atop the 44th St., for 
a term Of years. 

Cops raid .19 hardware stores in 
Manhattan charged with selling 
slugs to subway travelers. Got 
about 600,000 slugs. Court holds 15 
in $500 bail each. 

Yvette Harris,, showgirl, seeking 
$100,000 from Daniel J. Leary 
alleges breach of promise. 

Nazimova shoves up the date of 
'Ghosts' at the' Golden. Now its 
Ma.y 11 instead of a week later. 

Midshipmen of the German train 
ing ship Emden, took' in the sights 
last week including the circus. 

Sidney Kingsley got the Theatre 
Club medal for 'Dead End', at the 
luncheon at the Astor yesterday 
(28). 



~th Av. et soiii st. 



ROXY 



A IX *>Cc TO 
1 P.M. 



SEATS' 



Doug. Fnlrbnnkf), Jr. 
and EUssa Xandl In 
'Amuteur (icntlemcn' 



BIG STAGE SHOW 
Stat ACt9 from 'Julubo' 



MUSIC HALL 



50th Street and 0th Avenue 
OI*EN8> THURSDAY 



"UNDER TWO FLAGS" 

A E)AHRYTj V. ZANCJCK Production 
A UOth Century-Fox- Picture 
Sitertarnlnr Stage Productions 



Coast 



Extradition of Cliff Hall to New 
York on charge of failure to pro 
vide for six;- year-old son denied by 
Governor Merrlam. Hall's attorney 
Nathan O. Freedman, appeared be 
fore governor and declared actor 
would make provisions for lad's 
support now. that he is working, 
Hall currently on tour with Joe 
Penner. 

Harry Ruby (Katmar and Ruby) 
and Eileen Percy, former screen ac 
tress, will be married in L. A 
within six weelts, it was announced 
by prroom-to-be. 

Damage suit for $7,700 filed in L. 
A. against Benjamin Glazer, film 



producer, ahd his wife, Sharon 
Lynne, result of traffic accident. 

Mother of Freddie Bartholomew 
lost fight in L.A. court to have 
guardianship of aunt set aside when 
moppef's grandparents testified 
court battle was publicity stunt. 
Suit against aunt also asked for ac- 
counting of actor's earnings. 

If Greta Nlssen. is granted an- 
nulment of her marriage to Weldon 
Heyburn, screen actor, on technical 
grounds that, their Mexican mar- 
riage is not binding, he declared he 
will marry Jane Elcheiberger. 

Wife of Rudolph. Davidge, film 
exec, asked L.A. court to clarify her 
marriage status. Davidge was mar-: 
ried to a Mrs. Lugo in 191.4, who as- 
sertedly was not divorced from first 
husband at time. Court ruled 
Davldge-Lugo, nuptials Illegal, but 
later reversed decision. ■ 
Two Spanish actors, Manuel Pe- 
lufo and Hugo Fregonesse, severely 
ieaten in L.A. by unknown assail* 
ant who lured them into side street 
With 'big Spanish producer' gag. 
Both will recover. 

L.A. court ordered Minerva 
Urecal, radio comedienne, to pay 
Tom Codrioh, animator, $109; dam- 
ages for repairs to his car, outcome 
of auto crash. " 



Bacardi, Or Else 



Patrons of hotels, restaurants and 
niterles must be ;seryed what 
they ask and pay for according 
to an injunction handed down by 
N. Y. Supreme Court Justice John 
L. Walsh yesterday (Tuesday) 
against, the Barbizon-Plaza hotel 
and . the Wivel Restaurant in favor 
of Compania Ron Bacardi. The de- 
fendants announced that an appeal 
will be taken from the decision, 
which affects every liquor selling 
establishment in the state. 

The action Was brought by the 
Bacardi company on the complaint 
that the defendants, had served any 
make of rum to patrons when they 
specifically asked' for Bacardi in 
their cocktails. To prove their con 
tention the plaintiff produced sev- 
eral bartenders as witnesses dur 
ing the trial. 

Among those to testify y/ere bar- 
tenders from the Stork Club, Jack 
Deianey's,. t-he ' Westchester- Bilt 
more, the Stevens House in Lake 
Placid and from hotels in Bermuda, 



Philly Posts $35,000 
For Con?. Entertainment 
And More to Come 



Philadelphia, April 28. 
List of probable entertainment in 
Philly during the Democratic Na- 
tional Convention in June was is- 
sued last week by citizens' commit- 
tee. Appropriation of $35,000 was 
announced, with indication addi- 
tional funds will be forthcoming 
from city. 

Among attractions are 
wrestling bouts, horse shOiy and 
rodeo, 'Mardi Gras Carnival* on 
Parkway, ice skating carnival a t 
Arena, Schuylkill RlyerV regatta, 
legit shows and concerts.V Wres- 
tling matches Wofald include, one for 
the 'world's championship,' and 
there will be regular ball games at 
Baker Field, Phillies' home grounds. 

Efforts will be made to bring 
Paul Whiteman here for two con- 
certs in Robin Hood Dell, where he 
did record business last summer, 
and thei Philadelphia Orchestra will 
appear' with the Philadelphia Bal- 
et. Among, legit shows which may 
be here Is 'Three Men on a Horse* 
currently in ninth week at Garrick. 

Katharine Cornell's 'Saint Joan,' 
announced as in its 'last weeks' in 
Seyr,. York, will go next to Boston 
and then to Philly, which might 
iring it here during convention. 

Convention openB June 23 and is 
slated to run not less than a week. 



Dallas 



(Continued from page 1) 
gates on grounds over 60 cents, 
which will be general admish 
charge. Expo's . 'Cavalcade of 
Texas' will be only 40 cents for 
adults. Prices posted by. Muller 
Brothers and other caterers Indicate 
food will sell for downtown coffee 
shop rates. Drinks will be standard 
price, and there will be no toll at 
toilets. 

Check reveals following firms 
building large exhibits, which di<3 
not contract at either Chicago or 
San Diego: DuPont, Winchester 
Arms, H. J, Heinz, Grennan Bake 
ries, Globe-Union, Kellogg, John A 
Hertel and Sons, J. March and Sons 
PennzOil, Portland Cement. Humble 
Oil, which never ' showed before at 
any fail', has taken more than 6,000 
feet in Petroleum hall. 

Centennial has hit another high 
with, railroads, since 12 lines are 
exhibiting. Oil companies and foods 
are also high in ratio. 

Gylma Orr and Carry Bogart took" 
over 123,000 sq. foot area, including 
open swimming pool for Days of 
Real Sport show. 



Cecil B. DeMille and King Vidor 
are among top Hollywood film di 
rectors to be approached with prop 
ositiOn to go to pallas and glimpse 
script of Centennial pageant, for 
which they would draw expenses of 
trip both ways. 

Fair execs want to get some first 
hand advice. 



Stripper Sues for 50G 



Chicago, April 28. 
Mary Sunde, burley, vaude and 
nltery stripper, has filed, suit for 
$50,000 damages against S. H, 
Roberts for injuries received in an. 
auto accident earlier this month. 

.Claifns that injuries have pre- 
vented her froiri accepting numer- 
ous stage ' offers. Alleged that 
Roberts' car crashed into one in 
which she was riding. 



GARDEN'S EARNINGS UP 

Earnings of Madison Square Gar- 
den Corp. currently are running at 
a rate to justify an extra dividend, 
directors decided last week.. An 
extra of 10c. was ordered in addition 
to the usual *15c. quarterly divvy. 
Both are payable on May 29 to stock 
of record May 15. This makes 40c. 
declared on Madison Square- stock 
thus far this year, _usual quarterly 
payment having been made in Feb- 
ruary. 

Stock of the corporation now is 
listed as paying 60c. annually. Last 
year only 30c| per share was dis- 
bursed. 



BIRTHS 

Mr. and Mrs, Walter Meyers, son, 
April 20, in Los Angeles. Father is 
an agent. 

Mr. and Mrs. Phil Ross, daughter, 
March 21, in Utica, N. Y. Father 
is program and. production manager 
of WIBX. 

Mr. and Mrs. Maurice Gaffney, 
son, April 20, in New York. Father 
is director of trade publicity for 
CBS. 

Mr. ' and Mrs. George Bleasdale, 
twin sons, in New York, April ^ 23. 
Father is in 'Love on the Dole.' 

Mr. and Mrs. Robert Vogel, 
daughter, April 24, in Hollywood. 
Father is foreign publicity contact 
at Metro, 

Mr. and Mrs. David Horsley, son, 
April 26, in Los Angeles. Father Ja 
film actor; mother is Columbia 
studio publicist. 

Mr. and Mrs. Hugh Perceval, son, 
in London, April 27. Father is pro- 
duction manager of Phoenix FU 
Mother formerly in charge of Para- 
mount editorial department in Lon- 
don. 

Mr, and Mrs. Harry Kalmlne, 
daughter, April 27, in Pittsburgh. 



War 



MARRIAGES 

Paul N. Lazarus, Jr., to Elinor H 
Tolins, in New York, April 23. 
Groom is member of Warner's N. Y. 
advertising and publicity staff. 

Emmett Leib, WXYZ, Detroit, 
tenor, to Ruth Perry, non-pro, in 
Detroit, April 25. 

Doris Sellers to Ward Bond, film 
actor, April 26, in Los Angeles. 



(Continued from page 1) 
turns by not only keeping much of 
the usual influx of foreigners ow 
of Paris but also keeping J"" 
Frenchmen at home reading ™ 
papers. 

One of the most popular n>gn 
clubs in town catering to ^shion 
able -foreign visitors and th ® " t 
French society reports the "°>--j 
gross' during, the past rnontn 
years. Many local legit, ™ud?v» 
and night spots report a taie 
most the equal of that In woe. 



TIMES SQUARE 



VARIETY 



61 



Broadway 



jkrs; Jack Curtis is ill. 
Leone's is again enlarging. 
Minnie Keith In Washington, 
jfjritz B locW planting his play In 

Murdock doing some - fancy 

^^S^Sm flew to K. C. for fu- 
^feSntf -<tf his sister. . 
/^Beorge Quigley, Jr., from 
Wollywood on a vacation, 
^jieon Netter in Minneapolis ■ on 
bnainess looksee for Par, 

Benefit for flood sufferers Satur- 
day (2) at Met opera house. 
■. Wed (Mr.) Sweeney teamed with 
'tort Beirt Soence.as a. two act. 

Anne Doyle, of Lablang's, cele- 
: wed 21st birthday Saturday .(25). 

JDoc Joe Lee amazed himself last 
week T>y showing up at a literary 

■* fiay Golden collabing on the. re- 
write of Irving K. Davis*- play, 'Last 



jfew spring edition of Connie's 
'•Initi ' Bhow premiered last night 
(TiWsday). . " • 

•'.ij6mmy' Hayden and Retta Ray 
appearing in floor" show at> Jack 
Deaipsey'3- ■ 

• . 'Aubrey Hammond, London -scenic 
. 4«igner, In New York. Due in Hoi- 

Iywoo4.flhpjrtly. , 
s Tjiazei FJjBih in Chi and Detroit 

fjjr'lO days ahead of the Radio City 
-Music Hall choir. 

v -Peggy Goldberg 1 , for years , with 

Sducational, has joined G-B , pub- 
city department, 

Dwlght D, Wiman and Richard 
Rodgers, accompanied by wives, off 

• today • lor "Bermuda, 

-: Harry Rubin, Par's projection de 

partment head, in Chicago, for the 

" g J1.P.A. convention; ■• 

C. N. O'Dell, Paramount exploiter, 

- ha* contracted for a summer cot 
tage at Long Beach. 

" Annual meeting of Actor's Fund 

America to be held at the Ly 
•ceum theatre May 8.. 

.... . Ken Thomson, who came east tb 

jrejkresont screen players in union 

'parley, back to Coast. 
: Harry Snowdeh's Junior won two 

.silver medals at the N.T.A.C, swim 

meet for kids last week. 

-Harry H. Evans new- eastern- tal 

i ent.- scout for Universal, due. here 
this week from Hollywood. 
"Tracy Barham, Par's Ohio part 
ner, back to Ham'ilton after con- 
ferring with home office bosses. 
■'-TPValter Brooks, formerly with 
Eddie Dowling, back with National 

■Emergency Council, N. Y. 'office. *- 
..Friends tossed a. wedding 
. '•luncheon to .. Paul Lazarus, . Jr., 
Thursday (23) at the .Linqoln hotel: 
.^ H Huot, former Warner branch 
;. manager in Seattle, in town' and 

• ..probably will take eastern sales po- 
'fcltfoh. . " • ' ' . ' 

Charlie McCarthy, director of rud. 
- and -adv. for 20th Century-Fox, .on 
. West Indies cruise April 30 for two 
weeks; 

Max and Nathaniel Lief putting 
finishing, touches ' on their original 
..musical comedy, 'The Dancing 
Princ.e.'. ... 

Viricente Minnelli's studio resem- 
bles the 'Five A.M.' set which he 
designed for Josephine Baker in the 
'Follies.' 

Arthur Dickinson, Hays-ofllce tech- 
nical export, off to Chicago for So- 
ciety of ^Motion Picture Engineers 
convention; 

With the State now playing most 
of-the names, the last of the vaude 
stage doors is drawing the auto- 
graph hounds. 

Anna Held shifts her nlte spot 
from First avenue to a farm at 
Ffcekskill May 15. She was at the 
Bathe rustic locale last year. 

Sol Lesser, president of- Principal 
productions, while in New York ar- 
ranged with Blackstone Co. to han- 
dI «;*astera publicity for Principal. 

Mike MacDonald, 60, chef at the 
Why wood Restaurant, dropped dead 
while, on the job, night of April 23. 
md been with Joe Moss in v rious 
enterprises for past 20 years. 

Madame S. Ouspenskaya will 
aesert her NeW York drama school 
ipr the summer to take over direc- 

• Won of straw hat, Teterboro Play- 
ers in Teterboro, N. J., starting in 
^id-June. 

Annual election of officers of the 
*ercy Williams Home, East Islip, 
^ saw installation of A. O; 
Wown, treasurer; Walter Vincent, 
JnJH f3am A * Scrlbner, treasurer, 
tary rs " Jacob L Goodstein, secre- 

f«f j6W ^ Leslie caught the boat car- 
rying his new 'Blackbirds' troupe 
«> London a day later in Boston, 
making the hop. by train, but per- 
?5 0 "u*L hlm an extra 12 hours in 

1 a . n to clean U P flrtal DUsl - 
"ess details. 

w^P 63 ,^" Cobb - v *t film sales- 
S an hafl been l aid UP in her 
^rcnmont home for more than two 

oS i vith a dislocated shoulder, 
arm ^ ract ure of the upper left 
ov£. n and torn ligatures. Tripped 
Getttn rU t5 and fel1 against the wall, 
■to g5> n P better . but a month or so 



CHATTER 



Berlin 



Ch7f K Lr,K manafflne director. Bob 
ff r ben7 ' Qf lhe Ho.tel Astor 
Pin- nh P*ach-of a job in pep- 
ft ? that h03tc li'y with its ww 

The nL ^, ce!? ' ' "*urni*hiriffs. etc. 
2° Times Square spot ain't 

famiHo ' " sed ^ be. Only thins 

Sr i„ ab t ? Ut !J is head- 
uc r in the Hunting Room. 



Luna Park opened, 

Stadler & Rose to the Apollo, 
Duesseldorf. 

Will Mahoney signed at the Scala 
for the month of May. 

Jewish High School for Music 
opened in Charlottenburg. 

Tdbis offering $6,000 In cash 
prizes for. a film script dealing with 
newspapers. 

Relnhold Schhenzel's next pic- 
ture Will be screen version of the 
stage play, 'That Girl Irene.' 

Otto Stenzel, Scala musical di 
rector, proposes spehding his vaca- 
tion in New York, this summer.' 

'L'Arlesia'ha/ grand opera by 
Francesco Gilea, relayed- from La 
Scala, Milano, by Berlin radio. 

Paula Wessely, film star, booked 
by the Deutsches theatre for the 
title role in Shaw's 'Saint Joan.' 

•Street Music,' new Bavaria film 
starring Jessie "Vihog and directed 
by Hans Deppe, now In production. 

Six . Lucky Girls (Wintergarten), 
all hail irom Chicago. Act goes to 
the Schumann, Frankfurt-Main, 
next. 

Circus Krone, Germany's 'Big 
Top,' making arrangements for . a 
summer tour in Austria, opening in 
Vienna. 

Elisa Illiard'. signed. for new Terra 
pic, 'Scandal Einer Nacht' (Scandal 
of One. Night), directed by Herbert 
Selpins. 

Charlie Rivel and Co. sailing for 
South America bn a three months' 
tour with road show including 
Mbser Joe. 

Professor Dr. Lehnich. president 
of the Reich© Film Chamber back 
from Vienna, where he negotiated 
film exchange with Austria. 

Highlight of 'Six Days of Roc- 
cocb,' by-centennial festival at Cas- 
tle Rheinsberg (Berlin), will be a 
flute concert in the historic shell 
room. . . - 

Three criminal fijms current, 
around Kurfuerstendamm—'Desire' 
(Par) at the Capitol, 'A Strange 
Customer' (Bavaria) at U. T., and 
'Savoy Hotel 217' (Ufa) at Ufa- 
Zoo. 

U. S. Ambassador Wm. E: -Dodd, 
writing in. a local .daily, says that 
the Berlin performance of.. 'Thomas 
Paine,' as staged by the State the- 
atre, does not do justice tp the real 
character of Paine. 

Six' American acts In Berlin how. 
At the Scala: Stanley,; Tony, Mae 
Four, Max and his Gang, and Har- 
ris Twins, and Lore'tta. At the 
Wintergarten: Peggy Taylor and 
cb.', Six "Lucky-Girls; -and-; f oe-J-aek- 
son, Jr. .; ... 

Entire number of German film, 
studios Is 27, largest of. which is 
Neubabelsberg (Ufa), with 2,000 
square meters.. Capacity of total 
product is 250-300 films per year. 
Effective total in preceding year 
was 158 pix. 

Largest photo collection of pre- 
war vaude stars, such as. W. C. 
Fields, Will Rogers, Saharet, Cleo 
de Merode, Carl' Hertz, Houdini, 
Rice and Prevost, Tortaj'ala, Pav- 
lowa, Five Sisters Harrison, Fern 
Ahdra, Princess Rajah, etc., on ex- 
hibition at the Wintergarten Cafe. 



Mexico City 

y D. L. Grahame 



Greta Bravo, Spanish playwright', 
killed in an auto crash. 

Vandals ruined several seats at 
the swanky Teatro-Clne Alameda. 

Dorothy Blair and Lucille Paige, 
Americans, dancing at Teatro-Cine 
Alameda- 

Musicians asking civic fathers to 
reduce taxes on' beer shops, saloons 
and restaurants that employ orks. 

'Magnificent Obesslon' (U) at Cine 
Olinipla and. 'Mater Nostra,' native 
pic, at Cine Alameda, best liked 
current films. 

Fernando Soler, ranking dramatic - 
actor, and Julieta Palavioini, of a 
wealthy socialite family, heading an 
all-Mexican cast in a repertoire of 
dramas at the Teatre Fab.regas. 



first production by the Bell Tele- 
phone Players. 

Eddie Levin judging phonograph 
records for the Sunday Herald & 
E'xami 

Franks Dare -readying to hop over 
to Ann Arbor fop the opening of 
the drama festival. . 

Spike O'Donnell's daughter, Doro- 
thy, breaks into professional vaude 
this week at' the State-Lake. 

Uso of show business and show 
biz methods as the newest ad bally 
for regular commercial arid indus- 
trial enterprises was disclosed to a 
class in 'propaganda technique' at 
the- University of Chicago by Louis 
G* Cowan, jtA'. 



New Haven 

By. Harold M. Bone 



Harry Shaw battling a spring 
cold. 

Ell Cohen back from two years on 
the road. 

College -will roadshow ,' 
starting May. 8. 

Gene Rodney back on the first' 
nighter line again. 

Velma Goodwin's pappy used to 
be a circus performer. 

Eddie Weaver's tot no longer 
keeps him awake nights. 

Hal Welles, Yale drama dept., 
mulling, some- H* wood offers. 

WPA Lincoln held over 'Woul - 
Be Gentleman' ; for third week. 

Harry Berman. handling the baton 
for 'Town Topics' revue at College. 

Capt. Rdman Prosk'e almost-lost a 
finger to a tiger In circus at Arena. 

Charles Furcolowe and Mary 
Hone munch pie while strolling on 
Orange street. 

Dan Cummirigs has his Paramount 
crew out. of camphor for a few 
weeks of stage shows. 

Intertown Players, Academy 
Piayers, DixWell Players, Hex Play- 
ers finished in ^ that order in Y^le 
drama tourney. 



London 



By' Arthur Waters 



•Elliot Foreman and Joe Flynh 
only traveling- n.a.s in town at pres- 
ent. ■ ' " - 

Jay Emanuel planning to go to 
Europe with Mrs.. EmaniUel In the 
neat future. ' * 

. Hotels in downtown section abso- 



Chicago 



Normal Field in the hospital for a 
check -Up. 

Lew Bigelow hobbling on an in- 
fected toe. 

Jim Coston back from a quick 
N. Y. visit. 
Walter Im merman recouping from 
sinus attack. 

Julius Greengard noW associated 
with tailor outfit. 

Sam Morris on the. copy desk' of 
the Herald-Examiner. 

Abe Mendelsohn hart the i» 
the now Jack K earns eatery. 

John Balahan now hoppir.s; t!s«« 
planes on his New York-Chic -o 
gaPops. 

Hal Wallis and Tvbui«e Fax.en.il.a 
topped off for some interviews on 
rip eaxt. 

Herbert Van Alstyne has '.vri.ten 
A new play, 'Venus' .Adonis,' : w ith 



lutely sold out tor week of^Demo^" 
cratic Cppverttlon. . . 

Mrs. Fitzwilliam (Mary) Sargent, 
local socialite, "in cast of 'Fresh 
Fields' at Broad Street theatre. 

Earl Carroll reported putting in a 
bid to manage Parkway Festival 
here during Democratic Convention. 

Dick Powell, assistant tb Harry 
Murdock, ^ Ledger drama and film 
crick, turning from squash to ten- 
nis. " 

Norbert Conway, Jr., following in 
his" dad's, footsteps at Conway 
Ticket .Agency desk, in Bellevue 
hotel. 

Ribbing between Joe Flynn, p.a. 
for 'Three Men,' and Mark Wilson, 
ShUbert p.a., continues to be &. sub- 
ject for columnists. 

Local Artists' Union trying to get 
Clifford Odets to come east fof the 
Bal Masque, but latter tied up with 
Hollywood contract. 

Local crix -getting to be Broad-, 
way commuters. Invited to N. Y. 
by London Films ('Things to Come') 
arid MGM ('Great Ziegfeld'). 

Elsie Finn, Record crick, and 
David Wittels, scripters of .'I Dream 
Too Much,' sending ,a new one to 
the Coast based on flood terrors. 

Eplderiilc . of purse-snatehings in 
downtown film houses, with police' 
asking exhibs to flash warning on 
screen. No " newspaper mention. 



ti 



By Les Rees- 

Roadshowing of 'Ziegfeld Follies' 
.scheduled for Alvin. 

Merle Potter, Journal film and 
drama' editor, oh sick list. 

Charles Reilly here ahead of 
'Laugh, Town. Laugh' unit. 

Leon Netter. from Paramount 
New York home-office, a visitor. 

Bill ElflOTi pinch-hltting on Va- 
riety club one-sheet during Cliff 
Gill's absence. 

Sam. Mirviss, local hoy, now 
known as Michael Loring. landed 
term contract with Universal. 

As usual. Harry Hirsch's Gayety 
(stock burlesque) closing for sum- 
mer this week after 31 weeks' sea- 
son. 

. 'j'wn children of Billy MeCreary. 
T'ubJix house matiager at Hihbing, 
.Minn,, appearing in 'Our Gang' 
coined W\s. 

J. H. Richie. Detroit, nnd Anton 
SapcrsU'in. Chicago.' national Allied 
States' official, here for Northwest 
Allied convention. 



Arthur RIscoe ill again. 

Monty Banks has a new auto. 

Steve Geray and' Magda Kun co- 
starring in a picture. 

Will Fyffe .to star ie 
Laurie', for. Butcher's, 

Paul Stein's film . company in 
process of registration. 

Richard . Tauber- has rented an 
apartment in Portland, place. 

Ahglia Colored Cartoons has con- 
tracted, for distribution in America. 

The LaPiarite— Asher baby, has 
been christened Jill LaPlante Asher. 

Leslie Henson ' staging a farce by 
Vernon Sylvaine called 'Aren't Men 
Beasts?' 

Pearl Prod, will call its first pic- 
ture, .'Full Tilt'; directed by Nor- 
man Lee. 

Marquis de de Falaise being es- 
corted oyer the BIP studios by 
Arthur Dent. 

Tentative title for, the next Her^ 
bert Wilcox production is 'Millions/ 
Shooting at B.I.P. 
.. Gainsborough have taken over 
Volga. Boatman,' previously sched- 
uled by <3aumont-Brltlsh. . 

Princess Pearl, in private life Mrs. 
Harry Roy, down with measles, and 
holding up 'Honeymoon Lane,' Basil 
Dean film. 

Dave Berman marrying Jean 
Mandoza, non-pro., and- couple 
honeymooning to , New York and 
Hollywood. 

. Oriel Ross out of the forthcoming 
production of H. F. Maltby's 'The 
Shadow' through illness; ; ' replaced 
by Eileen Peel. . 

Freddie Forbes goes back tp the 
Prince of Wales, for the new revue 
there, disposing of an Immediate 
rebuilding idea. 

BiUie Houston, formerly of HPUflr 
ton Sisters, trying out her new act 
with' her Scotchbillles at Lewisham 
Hippodrome, May 11. 

Edmond Greville will direct 
'Gipsy Melody' for B.I.P. at Elstree, 
starring Lupe Velez and Alfred 
Rode and his orchestra. ' 

Naughton and Gold touring with 
one of the Palladium units, 'Round 
About Regent . Street,' with the 
O'Gorman Brothers in support. 

Eric Maschwltz of B.B-C, off on a 
long belated holiday next- week. 
First stop Shanghai, - and . then 
America. Returns * in - September. 

Hotel Metropole, pioneer of 
cabaret entertainment in London, 
.Closed its doors April 15.. Being 
converted into government offices. 

Capt. Cathcart Jones, British ace 
flyer, and record hplder of England 
.and Australian flight (both ways), 
-ma-y 7 prod.uc,e-in the We^LEhd-Soom, 
"Weston Drur.y is no' longer cast- 
ing ."director, for British Interna-, 
tional. Replaced by. Douglas Mur- 
ray/ formerly assistant studio man- 
ager. ? ■ . 

-Ken Green, studio publicity 
manager for British International, 
out. Replaced. by Jimmy Hutchison, 
who is combining this Job With his 
press work in the BIP home office. 

Jack Buchanan, touring with his 
new show, will riot open in the 
West-End till early in August,, 
with the Hippodrome the likely spot. 
Show lays off early In June, with 
entire cast getting, a vacation, and 
Buchanan doing a picture. 

It .'is T. II. Bostock's Idea to keep 
the entire cast of 'Seeing Stars,' at 
the Gaiety intact fpr future shoxvs. 
.These are Leslie Henson. Hilde- 
'garde. Louise' Brown, Roy Royston 
and 'jFLichard ■ Hearne. Show I* In- 
tended .'to run till the end of % May. 
.Thdn goeS'oiJ the road, .wltn cast to 
rehearse a new show for the Gaiety 
in the falh 



The Hague 

By M. W. Etly-Leal 



Douglas Fairbanks and wife here 
for a short, visit. 

Foundation stone laid for the new 
Metropole theatre. 

Dutch actor Piet Koehler cele- 
brating 45 years on stage. 

Ballet Jooss engaged three Dutch 
dancers for the coming season; 

Hofstad-tooneel. legit troupe, will 
get a subsidy of $17,000 for the next 
season, 

Greek tenor, Costa MJlon.i, whose 
discs are popular here, in to sing 
over WRO. 

Erika Mann with Iter carabet 
'Pfeffermuehle' ( •Pepperbox') at 
The Hague. 

C e n t r a 1 theatre, Amsterdam, 
showing "The First Legion,' by Em- 
met Lavery. 

Casino theatre In Bol.s-le-Due in 
the hands of a receiver; creditors 
offered 40% of their claims. 

At Diligenifa, The Hague, a sin- 
gle- performance of 'Boris Goudo- 
nov,' conducted by Kmll ('oop.er. 

(.'aljarct Jv.slor>. Rotterdam, >a 
total ruin through, fire; Chicago 
Cinema, Eindhoven, also burnt out. 

Mrs. de Boer van Jtyk ha< ac- 
quired Holland rights of Balzac's 
'La foil sirie Belle' in a new Dutch 
version by Charles NypHs. 



Hollywood 



Vic Leighton here for summer. 
Charles King back at Metro. 
Terry Walker east for vacash. 
John Ford planning that vacash. 
Abe Lastfogel in from. New York. 
Janet Martin off for Kentucky 
Derby. 

Margot Syme home to Winnlpe 
for visit. 

Sam W;, B. CoAeh publicizing at 
Reliance, 

Jack Melvin stooging for loyfl 
Pantages. 

t Mae CIa.rk shopping for 
moon togs. 

Ritz : Bros, ticketed . for filmusloal 
at 20th-Fox. 

. Ai Diibin going to Alaska and 
points north. 

John Halliday and Paramount 
called It quits. 

Turtle racing getting heavy plaj5 
at Palm Springs. . 

Howard. Shoup joined Warners 
fashion designer. 

Jake Milstein Avound up first trip 
around his circuit, 

Richard Macauley checked in «| 
Columbia as writer. 

George Arthur fell out of' hl$ 
yacht into the briny. 

Bell Kanter of N. Y., joined Unl^ 
versal publicity staff. 

George O'Brien coughed up $2,50fl 
for another race hag. , 

Reeved Espy home, from locatiOfl) 
at Snake River; Idaho. 

James Dunn to New York f«j 
vacash and .personals. 

Constance Talmadge doing nicely 
after minor operation.-- 

Al Jolson emceed -Warner club 
ball at Biltmore Bowl. 

Dick Watts in town from Nen{ 
York, for; 10 day. looksee. 

Monte Collins switched, from act* 
ing to. writing at Radio. — 

Arthur Tracy -sailing for Londo 
on picture commitments. 

George Weiss hooked witM 
National Screen Service. 

Sonja Heine, femme ice 
champ, reported at Metro. 

Mayor La Guardla passing upT 
Hollywood , on present Coast tour. 

Derick Williams' stopping over en 
route from Australia to Lonlon. 

Monty Abrams heads Mitchell 
Gertz agency Btory department, 

Harry Anderson resting for cou- 
ple of weeks on medico's orders. 

Fired. Quimby returned east after 
short subject pow-wow at Metro. 
' Sam Marx back from trip east 
take up producer chores at, Metro. 
• Jack Welch managing' .'Great 
Ziegfeld' .unit at Cartbay Circle. 

Walter. Fields, brother of W. C, 
here from Philly' to go in real. estate 
biz* ' : . 

Adrian,- Metro 'stylist, pulling out 
May If or month's sdjourn in New 
York. . . . 1 
.' Erwin Gelsey .and Francis Martin 
doubles tennis, champs of Par studio' 

.Club.. . 

Harold Austin gave. Metro execs 
glimpse of his newest adventure- 
short! 

Edmund ' Lowe . canceled three 
weeks of personals report at 
Metro. ... V 

Three Stooges (Howard, Fine and 
Howard) drew hew termer at Co- 
lumbia.-' 

Natalie Garson, Broadway show 
girl, here to start work under MG 
contract. 

Sam Zimballst back after lamp- 
ing New York opening of 'Great 
Ziegfeld.' 

Les Wagner replaced Wally 
Schooler as planter of 20th -Fox 
publicity.. .... . 

Helen Lyron" ,of 2pth-Fox, design- 
ing. ' cbstumes .f/or Edwin Lester's 
operettas.- ■ ' >' 

Ring Crosby pocket 
knife With 106 gift of 

Jack -Kapp. >* 

Irwin Shaw planed In^ after see- 
ing opening., pf his 'Bury the Dead' 
in New York* 

Clara Bow and Rex" Bell," moved 
Into town after winter sojourn at. 
Palm - Springs. 

Leo ' - Cairrillo claims . . .Charlie 
Skburas is aping his. imitation of 
brother ftyj^pg. . ? 

Dan XSreehhouse, Mfttro sales 
exec, in South America, .here for 
few days' lookatound. 

J. D. L'Esperance, ex-Fox West 
Coast manager, operating bath re- 
sort at Lagujia Beaehv 

Otto Ludwfg, G-B editorial super- 
visor, en route back to London af- 
ter honeymooning here, 

Jerome Sussman, Par exchange 
manager in Canal zone, here "for 
two weeks studio lookover. 

Paramount holding Owen Davis. 
Sr., to write dialog for. his own 
yarn. 'Three Married Men.' 

Reg, WhiUey. feature scrib ori, 
Lodon Daily Mirror, henv to do 
ser'.es of .stories for his sheet, 

Billy Mauch, 12,- Warner- con- 
traetee, home to N. Y. after, com - 
pletirig part in 'White Angel.' 

Cliff Lewis handling special ex- 
ploitation for Puramount's 'Texas. 
Rangers' on location near Dallas. 

Hoi Wurtzel and Henry King 
staked but location* near Warner 
Hot Springs for filming of 'Ramo- 1 
na.'.- 

Wlnfleld Rhechan hosted local 
newspaper publishers at $20 a plate 
dinner to Prince Hubertus Loweh- 
stein. 

Harold Hurley wound up month V 
vacash in Honolulu with his fam- 
ily, goes east Jn two week's to cor. 
thine .rest. / 



62 



VARIETY 



o 




PERCY HAMMOND 

Percy Hammond, 63, drama critic 
for the New York Herald Tribune, 
died Api-U 26 in the Rockefeller In- 
stitute hospital 6f lobar pneumonia. 

Details will' be found In the legit 
section. 



TAMMANY YOUNG 

Tammany Young, '49, stage and 
i screen actor, died April 26 in Holly- 
wood. Details in the. pictures sec- 
tion. 

Services will be held in Los 
Angeles today (Wednesday), and 
„ the body taken to New York. . 

ALEXANDRA CARLISLE 

Alexandra Carlisle, 60, English- 
actress who became' a foremost flg- 
• ,ure ofi. the American' stage and held 
that 'position for many years* was 
t -found dead in' her apartment in -the 
Hotel Astor, N.Y., April 21. A police 
^autoiJsy was performed, but nothing 
.developed to indicate . deatlt' from 
other- 'than natural- causes. -Her 
funeral was held Saturday (25>. , 
" Born In London in 1886;, she made 
her debut there iir 1903 and at- 
tained stardom three years later. In 
1908 she made her New Yoift debut 
, in ; The Mollusc' at the Garjtick the- 
atre'.- She went, back to England, 
but returned in 1913 in 'The Mar- 
riage Game/ Since then she ap- 
^;peared in scores of plaiys, a full list 
occupying more .than two . columns 
in .'Who'js • Who/ Her . outstanding 
hit. was: in ;Bpoth- ^Tarkington's 'The. 
^Cduritry Coiisln.' 

following her 'marriage to her 
fourth husband, John Elliott Jen- 
kins, of Chicago,, she retired from 
the .stagey but they became es- 
tranged, and she returned. In drUth- 
rie McClintic's 'Crimlna' at Large'/ 
Her work" in this play brought her a 
gold medal for stage diction: 

iii addition to her marriage to 
Jenkins, she was the wife of Vic- 
tor Herbert Miller, ; Dr. Albert 
Pfeiffer and James Coyne. A. daugh- 
ter' \vaa' born of - her marriage to -Dr. 
Pfeiffer, ' 



. T- DANIEL F.RAWLEY 

. Daniel Frawley, 72,* favorite 
juvenile back in the -'90's, died in the 
Richmond.' Memorial hospital, Stat-' 
en islands April 26, of a complica- 
tion .of diseases. * 

- : ~-He— made' i -his— New-.-York debu t 
with Denman Thompson in 'The Old 
Homestead" and ' was engaged- by 
Daniel ' Frohman for the Lyceuhx 
stock; Later he spent several sea- 
sons - witbx William H. Crane arid 
also played with Wilton Lackaye, 
Frank' Worthing, - Henry Miller; 
Blanche Bates ahd Rose • Coughlaiu 
For long he had his own stock 
company in Sari Francisco, Seattle, 
Portland and Los Angeles and cm 
numerous - occasions' toured the 
Orient' extensively.' 

Recently he has been on the air 
as the old ranger in 'Death Valley 
Day's/ ' 

• He Is survived, by his widow and 
a son, 1).- p.- Frawley, Jr. interment, 
will be In Washingtbn, D. C.,' his 
birthplace. 



in Paris on ■ April' 12 after- a ' long 
illness. • > .. 

To- her accomplishments '-as a 
comic -she added those of- a : sbngj- 
^vrlter. 'and had been • a member of 
•the Soclete des Auteurs during- the 
last 40 years.- 

She made her film debut during 
the days of silent 'pictures. Of the 
recent ' successes , were those of 'II 
est Charmant,' ' 'Ce'tte Velile " " '-. 
allle,' 'Sans FamiHe' and •■ 



J. C. ANDERSON ? 

. *C. Anderson, 28, a .. theatre 
worker at Hammond, La., died April 
23, in that city 'from burns. whiljB. 
working In the foyer of .the new 
theatre of the Columbia Amusement 
Co. . . .... .... . \ 

Anderson attempted to'thrtiw a can 
of burning .paint from the foyer 
when his' clothing caught fire. 

His mother, Mrs. Gordon Ander- 
son; a. sister, Mary Gordon Anderr 
son, and two brothers,. Derihott aj»d 
Victor Aridersoh, survive. . V ,:,V 



POLLACK VV.' COBB 

Pollack Wilson Cobb, " circus 
bareback: rider at the. age of 12 for 
Rlngiing Bros., died .last week, from 
heart' disease at 'Lutheran "hospital,. 
St. Louis. 

For past 30. years -<J6bb, who was 
67 years. o.ld> operated' concessions; 
with, traveling shotys..', He ma^e ,st. 
Louis, his winter headquarters. Jor 
past two decades. 

Interment " in Memori Park, 
cemetery. 



RICH MAN 

Al Richman, ,51, . died April' 20 In 
.Hollywood; of- a heart attack. De- 
ceased ' had . been screen character 
actor for many years. He was 
stricken' week before." he died. he- 
widow survives. 



CHARLES K. MeCLATCHY 

Charles ,K. McClatchy, 77, died 
April. 27 in Sacramento, Cali- 
fornia. He controlled five radio sta- 
tions on the Pacific Coast along With 
his newspapers^ Further- details in 
radio section of this issue. ■ ° ' 



SCOTT CUSHMAN 

Scott Cushman, 69> central Ohio 
amusement- resort operator proprie- 
tor of a resort, at Indian Lake hear 
Bellefontalne, O., died' at his home 
in ■ that ' city,- April - IS, following a. 
lingering illness; 



ways a - good vaude -bet and no dif- 
ferent this time. ' 



Election, time and Equity having 
a- tough time rustling a ticket Many 
feared office would react against 
their , chances. '.i . v 



50 YEARS AGO 

(From CUfiper) 



Although Lester & Allen's min- 
strels with John Li Sullivan -was 
practically bankrupt 'in 'Boston a 
couple of months previously; troupe 
was a Knockout ; In (Chicago, ,wlth; 
Sullivan now owning the troupe. 



Ma pleson Opera Co; failed to -keep 
an opening* date In Kansas City. 
Clo'se' schedule' and train delayed 
when It; was backed up several miles 
to retrieve one of Mapleson's staff. 
\vho had jumped thflough a car win-- 
dow In * delirium. Missed thrte 
dates in a single week. - 

Hply Week and' Clipper comment- 
ed 'that In Chicago . Lliy " Clan's 
.'Adam.less . Eden' ' was playing to 
crowded houses; People who wenjt 
to hurley shows in those days didn't 
know about Lent. 



M.' . Curtis, In Chicago; evaded 
service; In an attachment by lockr 
lrig himself into a room ' Saturday 
and. waiting- for;, Sunday, when pa r 
pers could not*he served., That got 
him safely to the train., 



John B. tetsajg," playing his triple 
company in ''The ajTikado* at the 
Met! announced that a cooling sys"- 
tenuwould be used on warm nights. 
Just turned on the. fans'.. 



.Building dept.' made Jay Gould 
put a new proscenium arch in the 
Grand Opera House. Millionaire 
still owned the property. 



Augustln Daly closing his regular 
Season at his N.Y. house for a road 
taur. preliminary . to a. trip, to '.Lon- 
don. Final night, actors, spoke a 
rhymed epilogue. Regular gag with 
Daly. 



'Alone in London' was playing its 
sixth N.Y. date for the current sea- 
son. They liked it. Meller of the 
stressed type. 



Advance Production Chart 

(Continued from page 19) , 

Rooney, -Patricia Ellis, Donald. Wotds, Hobayt ..Pavanaugh, Charles Wil- 
son and Gordon 'Ellidtt. ' ' »•<• 

3tory concerns Patricia Ellis and Donald- Wood* wife and husband 
wealthy race horse owners, .who visit night court and find Rooney about 
to be sentenced to the reformatory. They recognize In him to be son of 
a-famo.ua jqckey who' had been disgraced- for some trackJnfractlon. They 
procure. Rooney 's release' and glvoihlm a job in. their stables. Lad. dis- 
covers and predicts .great - future' tor bnfe of: the. horses and prevails upon 
his. benefactors to ride him in the big race. '...He v^ins the race and Faith- 
ful is made. Later Rooney . is framed , by crooked bookmakers and is 
barred off track. He goes to London while In :.the meantime Wood and 
Ellis are down' to their last horpe, Faithful, and- In desperation take him 
to England for the -big- race. Rooney learner that Faithful has been 
entered arid has offered to ride him, but couple never, received the offer 
Meanwhile Rooney . is obliged to ride another horse, Before the race he 
learns Wood. Is broke, and in the big race -the kid deliberately collides 
with the favorite which permits Faithful to win. He . Is seriously in- 
jured but. Is taken care of by his former benefactors. . 

'ON SECRET SERVICE' being produced by Bryan Foy with Noel Smith 
directing. Original and screenplay by Anthony Coldeway. Cast:- Dick 
Foran, Paula Stone, Gordon Elliott, Joseph KJng, Addison Richards, Eddie 
Shubert ar»d ; Frank McGlynh; Sr. '. 

- Story is . of : espionage d.urlng- Civil War. Opens In Washington :in 1864 
where. Abraham Lincoln commissions. youngiCaptaln Dick Foran to secret 
service and '"sends him to' the middle west tp track down ring of bandits. 
While working on the c'ase • he meets ' Paula Stone and after, completing 
his- detail marries her. 
No pictures previewed. . . . 

New- story purchased last „ week was 'FIVE WOMEN WALKED/ by 
.Greta . Gould, based on Canadian history.- Is - set for a Marlon Davies 
starrer, : Bryan. Foy has six more class 'B' pictures. to make on his pro* 
gram of 20. These'are being readied for early production and" include 
'THE SHRINKING VIOLET/ 'TWO GUN BUCKAROO,' 'THUMB8 UP' 
'ADVENTURES OF PICKWICK/ based on Pickwick papers; 'TEN GOAL 
MAN' and 'WESTERN VENGEANCE/. 

United Artists 



One in work, none editing,, six preparing. In work; 

'GARDEN OF ALLAH,' being produced by/ Selznick -International and 
reported Variett, issue April 22. 

No new pictures started last week. 

Picture previewed was 'ON E RAINY AFTE R NOON,' 
ford-Lasky's series of four to be produced. 

Samuel Goldwyn is making atmospheric scenes in northern Idaho for 
'COME AND GET IT,' which will get underway at the studio next week. 
This will tie v foUowed two weeks later with 'DQDSWORTH/ 

Pickford-Lasky unit will start its next picture May 18' with .'Nino Mar- 
tini starring under the title of 'THE GAY. DESPERADO/ 



Universal 



Three- in work, six editing, 10 preparing. In work: 

'CRASH DONOVAN/ reported Variety, issue April 8; 'MY MAN GOD- 
FREY' and 'WE FOUND LOVE,' formerly 'IT'S A SMALL WORLD/ re- 
ported April 22. 

No new pictures started .or previewed last week, 

Pictures being readied for early production lists THE NIGHT KEY,' 
'RENO IN THE FALL' and 'KITCHEN PRIVILEGES/ 



Sunday, closing troubles in . Cin- 
cinnati easing, off. Law and Order 
league - discouraged and turning its; 
attention to saloons selling to 
minors. Helped, theatres. 



ALBERT BORROFF- J , 

Albert Borroff, 6.3, operatic .basso,- 
died in Chicago April >26. ; ' .[." 
■ 'For the. past 35- years'-he; was mii-', 
sical director at Slhal Tehipie; and- 
was regarded as. an authority • on 
Hebrew music. 



MRS.. CONSTANCE DOVER 

Mrs. * Constance Dover of the 
viaudeyllle and dance team of Dover 
& Soltan died suddenly in New. York 
of a^heairt attack, while preparing- to 
play an engagement April 18. 1 

She and. her husband, Gene Dover, 
who survives -her, had played over 
RKO,- Pantages, Poll and Fox time 
since 1925. She 'was a member' of 
the National' Vaudeville Artists. 
Her husband was her. only partner 
in show business. ' 

She Is ' survived' by her husband, 
mother and sister. 

Funeral services, were- held at the 
home of her mother and interment 
was made in St. Mary's Cemetery in 
Flushing. 



"DR. CLINTON E. LLOYD 

Dr. Clinton E. Lloyd, 65. dean of 
Duquesne University's School of 
Theatre Arts and Dramatic Litera- 
ture and father of Rollo.- Lloyd, 
screen actor; died in Pittsburgh 
April 23 of a heart ailment. He had 
been in ill- health since November. 
Dr. Lloyd was born in Akron. O., 
and before coming to Duquesne 22 
years afro was an actor, appearing 
principally in Shakespearian role-a. 

Besides Rollo Lloyd, who flew to 
Pittsburgh from Hollywood for the 
funeral. Dr. Lloyd leaves another 
son. Claude, and. a daughter, Mrs. 
Howard Grosser. 



MADELEINE GUlTTY 

Madeleine" Gu'itty, 05, popular ar- 
tist of the theatre and screen, died 



MICHAEL BRAUGHAL / 

Michael Braughal, 58, 'Coa6t '■trade" 
paper writer and former "film actor 
under the name of John Hall, 'died 
April 25 -ln the. Soldiers '■ Home, Los 
Angeles. 



RICHARD LEONI WHITE 

Richard Leoni White, 67, of Rich- 
ard and .Maggie,- vaudeville, died, in 
April 19. of- heart disease in Chicago. 

Two sons Dick and 'Harry Leonl, 
survive; - ; Burial in.- Chicago. 



JAMES MEEHAN 

James Meehan, Paramount studio 
policeman , for past 10 years, died 
April 21 in Los Angeles. 



Mrs. Samuel W. Moore, sister 
of Robert. GHih'am> Paramount ad- 
vertising and pub director, :; ied 
April 23' of pneumonia' in Kansas 
City. 



Father, 68, of Mrs. Julian T. 
Abeles, theatrical attorney, died in 
New York April 24 of heart attack. 



15 YEARS AGO 



(Continued from page 50) 

and <r. M. Anderson on a contract 
foi'. ' ht picture features of which 
only one had beien made. 



Varietv reported 621 theatres 
built or building with no plans for 
attractions! Merely heard theatres 
were good Investments. 



Citizen suit sought to enjoin 
Seils-Flolo from pluyihg:- In'dian- 
apolls on grounds it was inipropei'. 
Judge fumed and tossed the' com- 
plaint. 



Cecil Lean* and Cleo May field were. 
Playing the Mnjosll-, Chicago. Al- 



Out in Indianapolis four lions got 
out ' of -a cage . during . a. . transfer. 
Trainer.-' named Pearl, :got a club 
and beat them ',back into:, the cage 
iwhlle a crowd of animal men from 
,tlie. Dorrls; -circus , took, it on tWe 
Jam.'- Got one bad 



Neil Burgess- inaugurated his 'Vim' 
at'. the'BijoU,. Bos-ton: Served him 
until he Increased 'the- number' of 
treadmills and wrote 'County Fair.'. 
Played a. New England spinster who 
dreams, she's a circus, rider, and 
does impossible • feats with a wire 
support, the horse- running on a 
■tread. 



Saranac Lake 



Saranac" Lake, , April 24. 

Eleanor Prynri'e;' hew arrival, was' 
general understudy with Henry Hull 
company of 'Tobacco Road.' Left 
show in Washington two weeks ago. 

Joe (Paramount) Parker „up for 
three meals plus Ave minutes' exer- 
lce- three times daily. Max Pfeffer 
up for two meals, ditto Tommy 
(Strand). Abbott 

Tpminy Vlcks on the mend, heat- 
ing the grippe. 

Joe Dabrbwski, Ob Farley and 
the writer iven their discharge no- 
tices. 

Harold Rodner told the gang here 
that: the teeth and eye repairs 
.would go into immediate, effect . 

Happy Benway is coniing back. ; 

Sylvia Abbott, got okay to go 
home and visit the folks for three 
week , 

Betty Huntlngtonfi who schooled 
for a steno diploma, got it last 
week. 

Tommy Kerns back after two 
weeks with hla family in N. Y. 

Garry Sitgreaves going iji for 
thorocaplasty operations in two 
■ weeks. " ; 

Eddie Ross snapped out ' of his 
first thorodaplasty operation in 
great style. 

Doris- Conji.es down, with cold. 
: VVHt* to those you know at Sara- 
nac 



Rosy 



(Continued from page 7) 

department is flooded with kicks, 
from'.exhibs unable to obtain ade- 
quate film' supplies or allegedly sub-- 
jected to discrimination, and- ex-' 
ploitation by major distributors; and 
needs detailed info about the whole 
industry in .order to decide what to 
do about-the matter. 

Variety was told, that- the depart- 
ment • has amassed much speoific. 
dope, abouti conditions ; in- numerous 
particular spots hut 'lacks general 
data concerning the existing sources 
of 'films, the aggregate*.. production 
by Hollywood studios, and basis on 
which films . are ' leased. Until 
enough material is collected to af- 
ford a bii'd's.-eye view of the entire 
film business, the department is un- 
able to- make up -its- mind about the 
merits of exhibitor squawks or de-. 
oide whether alleged monopolistic 
situation is serious enough to -war- 
rant drastic action. - 

Dickinson Letter 

Dickinson 'letter- had no direct re- 
lation, to the New York suit against 
Warner Bros., Paramount, RKO, and 
their. subsidiaries, department 
spokesmen contend, declaring that 
the pending case which was trans- 
ferred from St. Louis will be pushed 
as a separate matter and without 
regard to. bleats, from, exhibs in 
other centers. Simultaneously a 
high government exec denied there is 
any intent to stall the New York 
case, insisting the department 
wants to go to trial as soon as pos- 
sible and is trying to arrange a 
date 'in the not too remote future.' 

An interesting' twist to the whole 
question was given with publi- 
cation of the belated report on the 
N-.R.A. code which averred no real 
monopoly exists, although a hand- 
ful of producers make the Milk of 
the product and the majority of exhi- 
bition business is done by a minor- 
ity of affiliated and circuit houses. 
This report said that while com- 
petition may be restricted, there is 
enough competlsh between Inde- 
pendent and major producers, In- 
dependent and affiliated exhibitors, 
to. provide a safeguard against com- 
plete domination. of the industry by 
any single inte'resb or any. group. 



BAERAT IN" 'MOHICANS' 

Hollywood. April 2S. 
Robert Barrat goes to Reliance on 
loan from- Warners to play part of 
Indian, warrior, i in .. 'Last- of the 
Mohicans.' 



Behind the Keys 



(Continued from page 21) 

Smith, Jr., ' shifts to the Ritz, Ed 
Segal- goes from the Ritz to the 
Etna- At the latter spot he replaces . 
J. A. McDonald, In turn transferred 
to the Victor In McKeesport to suc- 
ceed the- resigned Don Stitt. 

Appointment of assistant man- 
ager to M.. J. Cullen at Loew's Penn 
fills a. spot that has been unoGcu- 
pled at' that site for almost a year. 
Job goes to Wade Whlttman, 6f 
Cleveland. 

Clint' Wonder, assistant manager 
of Loew's 'Ohio in Columbus, dis- 
patched here. by.-MGM to act as 
company manager ' of 'Great Zleg- 
feld-' road show during engagement 
at Nixon. 



St. Louis. 

Nina Wolters, who uses name of 
Nina Lee, entertainer at 'Dante's 
Inferno,' nitery here, is recovering 
in City' Hospital f rbm poisoning. She 
and sweetheart, Irvln Green, musi- 
cian, quarreled Monday (20) and 
later she was found unconscious in 
front of his home. 

Ten-day police circus featuring 
three .rings,. 175 performers, 40 
clowns and menagerie opened at 
Coliseum Friday (24). Advance sale 
of 55,000 tickets assures success. 

W. Edward Gately is now operat- 
ing. Rex, Lllbburne, Mo, formerly 
owned by S. G. Camp. 

Overland, Mo., theatre, formerly 
operated by Overland Theatre Co., 
with Elmer Bruno' as mgr.' has been 
taken over by Henry J. Halloway. 
. E. L, Johnson, operator of Ritz, 
Montgomery City, Mo., has dis- 
posed of house to Otto Ingwersen. 

Community, Chamois, Mo., 
Indefinitely: 

Town Hall, Westboro, 
reopened. 

Wilson. Ava, Mo., dark for sev- 
eral months, again is open. 

Operations have been resii 
Grant City, Mo., theatre. 

Rex. Blue Springs, Mo., 
last week-. 

Max Sanowsky is manager 
Alta, Altamount, 111., recently 
opened. 

Dr'exel, 
operation. 

, Troy. 111., 

Paul Brands is operating ? Cam ^' 
.ville. III, theatre formerly uncie» 
managemeiit of M. L. Baker. . 
. Cozy, Bethany, 111.. Km J>e*n 
transferred to Charles Hanicd -W 
L. D. Bushert, former owner. 

Redmen's, formerly Avalon. 
dqval. 111., now. owned by 
Dusinhen'e. 



.1... 



VARIETY 



63 



Hotise" Reviews 



(Continued from page- 17) ,, 
T.dla?< (20th-Fox), advertising, ^oper- 
fflfl and what not. That brings 
{greek's nut up to the split fig- 
S5 and it's -tough to dp wore than, 
Soft on- the week kt 30c and 45c, 
gjjj" raise. ..over .the- established, 

^sSeS'fire, Amos W Andy .aVe 
«ceUent, appearing as they do here 
S makeup. Boys look .swell after 
SELt weeks of Palm Springs. They 
Sr'a, short routine' from a hroad- 
Skt 'took iirt the Book,' with Andy 
S&nptirig Amos, who';is. making a 
Sfeecn arid a demonstration of voice 
*nd personality chahge's as they do 
&V'tne characters in their broad- 
Sat. Latter 1$ a good novelty, with 
the audience going strOng\ for the 
jangfish, Lightnln', Brother Craw- 
ford and others. . , • 

Despite the fact that it is 1 gen* 
orally known that all characters 1 are, 
. liwriersonated by r tbe ,pair,7 It's the 
ffi3i9Pot- of the act. "Working fast, 
Sly do a' routine lasting but five 
fflin^iitesV take their bows and call it 
-yits, with the feature starting 
immediately .^forestall any possi- 
bilities Pf 'overtime Prue to the num-' 
ber' of 'shows being increased from 
five" to' ; six.' : '.' 

Rest' 'of ' the . bill is well balanced. . 
Opening' are Healy arid Macy iti a 
sinfctt" bar routine, snappy. Boy 
and girl present their stuff with- 
out any stalling, and make a good 
appearance. Myers ; and St.; John, 
comedy dancing team, ne>t. Act ; ' is 
a fair deucer, -though, material Is 
smallie. Girl does some fair POh r > 
troV work, while the man depends 
on Ws limber leg routine. 

■Gregory and . Raymond next. 
Novelty , team getting music out . of 
tire pumps, hot. water bottles, rub- 
ber' glov.es and vacuum cleaners. 
■Nicely timed comedy arid . some 
hoofing nianages to build the act to 
a good finish; Medley and Dupree 
followed. Team, has stooge with an 
excellent voice who gives act a 
strong finish; otherwise it's plenty 
noisy, with the male member of -the' 
team depending on a lot of shooting 
and other loud business- to sell his 
"laughs; which he does in good 
.fashion.'' Sufficient hoke in the act 
to make it an outstander and get 
the , customers in good shape for 
Amos 'n' Andy, who follow. 

' Business standout from opening 
up to 4. p. m. openlner day ( Wednes- 
day)* Universal news completes the 
bill. • Call. 

MEDRANO, PARIS 

•Paris, ril 17. 

Not a single American act on this 
bill:-* Whether that has anything lo 
do 'with it or not is uncertain, but 
tMfe; offering -is not u^> to the stand- 
ard the /Med- ; ano - usually gives • out; 
there IS no doubt. 

Fifteen acts make 'up this show, 
three sets ..Of clowns. Opener is 
Qarre Bros., with their permanent 
equestrian bill, followed by the Four 
Rlehleys,- two boys and two girls. 
: domg . ; a ( hpad,- and ha ; nd balancing 
'a.ct which get fairly , good i:etu'rns. 

Miss Dora/ a French contprtion- 
istj as she usually does, . draws a 
-good haild with her. novel presenta.- 
Hons and the Two Sioux Dakota?— 
'who - never saw that part of the 
AYo'iid — go over well. 

Maurice and May entertain Well 
and garner nice applause for their 
excellent bicycle stunts. May Is a 
pretty girl; and Maurice docs a 
■takeoff on Joe Jackson. Miss Aqua, 
closing .the first half, proves that 
Fx'ench audiences, still enjoy watch- 
ing; a trained seal juggle. 
.'Three Gazetti,. two husky lads and 
a Pretty, Amazon whose build does 
not show her strength, are well re- 
eejved, while the Five Carpi as 
closers send the Crowd away con- 
vinced 'that, in spite of all the com- 
petition. Jerome and Mme. Medrano 
are doing all possible to keep the 
reputation they have for good en- 
tertainment. 

• Not as strong as some shows here, 
out they can't all be. 



Earle, Philadelphi 

Philadelphia, April 24. 

Earle's bill , this week is a little 
something above average with 
■Koger Pryor making a personal ap- 
pearance in the headline spot, Bulk 
j>£ the show is made up of George 
^noos' 'Revue Parisienne,-' with 
J'ypsy Roma-je. singer in a local 
n "ery, another added starter. Film 
is Big Brown Eyes' (Par) and Fri- 
days first "shpw was near capacity, 
cr edlt probably going to Prvor. 

Bert Walton is m.c. of the unit 
11V and ,:nows his stuff on pacing 
tt-}?u e hiPhasis. Proceedings start 
with a unison dance by the 12 Dare 
Z.IV L 9 (slx f^'nmes and six boys) 
able ° kay %vlthou t being' not- 

Jollowing that, Gypsy Roma-je. 
S an P e aring in Benny the. Bum's. 

•P*5 i te spot ' does a medley of 
TnTw!w n nu »nbers featuring the 
2«S"1 Une T * r,a ln Spring.' She 
ffiS—--^ ith a comedy dance, but 

,vl^ se?) mos "y by her warbling. 
cnn^\?° me9 ^ Helen Denizon With a 
SSS n V, fl1 * 1 but well-presented toe 
tin,,n i l, » classic touch being con- 
■Ihe ■ *£ ^ a Uvin £ tableau depict- 
iw,t«~ r ? e wheat fleld Workers. Gals 
■^"ig haven't much in the way of 



drapes, but that 0 all goes under the 
heading of art. 

Show goes into n: h. for the first 
time with Ray Boyce, wl»o does aril 
acrobatic drunk dance that's 5 a clarb ! 
He's followed by a trio (uhpro- 
grammed) who also. do a little ac- 
rpbjatic dancing, with one of their 
number playing a violin; Just fair, 
although neatly costumed and pic- ■ 
tured. 

Dare Devils follow with a fast tap 
dance in a rumba tempo. Cuban 
background and costumes, both rich 
and artistic, make this a real flash, 
Walton reappears to do a brief com-, 
edy skit with three stooges, plus a 
show girl. It has a punchy if rather 
Obvious black-out, and serves as an 
okay interlude. - 

.Pryor's act is next. . He is more 
at home behind the- footlights than 
most Hollywood celebs, and the au- 
dience is quick. to realize that. He 
tells a couple of lightly amusing 
stories arid sings three .rimribers. It 
might be better for him to. out one 
vocal number and add to the chat 
part of his Offering. / 
" Helen "Denizon returns to do a 
graceful if familiar bubble dance, 
.based ■ along classic line's, which 
leads to another flash Ariafe with 
the showgirls upstdgeY Nellie Ar- 
naut and Bros".' then wesent their 
bird, actj' which is first "rate- of its; 
kind. The Dare Devils offer a waltz 
•routine which goes into an adagio 
•■that lOoks more difficult than it 
really is due to smart showmanship. 
House liked it. 

, Walton Comes back 'with .Jack 
Lyons, one of his stooges; but their 
comedy is pretty fiat. M. C. re- 
introduces all the principals for the 
final curtain. Waters. 

CASINO, TORONTO 

Toronto, April 25. ■ 
Curtain rings up on Casino, to'wh's 
newest indie vaude-pix spot, and 
doing stand-up biz. Downtown 
1,120-seater M'as built by Jules Allan 
in conjunction with Arthur COhen. 
Alla.n's chain of theatres went bank- 
rupt some years ago and most of 
them are now being operated by 
Famous Players-Canadian; Cohen 
was. former president Of FP-Can. 
until, ousted by N. L. Nathanson. 
That's the picture of the competi- 
tive set-up. Only FP-Can. vaude 
spot operated. in Toronto is. Shea's 
Hipp and looks as* if the Casino 
crowd have thrown a scare into FP 
because latter have now inaugurated 
a Sunday midnight policy, in keep- 
ing with the Casino weekly change 
skedded for that time. 

This will probably not be cort- 
tiriued. on the part of the Jerry Shea 
show-shop. Point is that the Shea 
customers Will not come downtown 
for an extra show, as, has been evi- 
dent in the past, two Sunday rnid- 
nights, and the Casino is drawing a 
clientele that will only hurt the 
Roxy burley three doors away. Man- 
agerial claim is that the Casino is 
'presenting 'revues'-; ■ it still adds up 
.to grade C vaude or worse. 

Line-girls are badly costumed and 
thfiir Work, is ragged. The 60-min. 
show is practically predicated on 
black-outs and bad comedy that will 
.have the Morality Squad squawk- 
ing if they ever drop in or are sum- 
moned; most of the material is in* 
digo. Noticeable is the lack of wom- 
en customers. 

However, tempo is zippy and 
audience-reaction is enthusiastic. 
The acts are giving the peasants 
the spice they apparently want. 
Acts are being booked through the 
Gus Sun office. VI Shaffer is pro- 
ducing and Bert Smith managing 
the stage-end. Some 20 peo'ple in 
current bill, plus 16 girls with Helen 
Brown as line-'captain. Troupe in- 
cludes Tommy Hanlon and . Bert 
.Evans, comics: Billy Cook and Ran- 
dolph. Paul, straights; Abie Sher, 
singer arid whistler; Joe Mage, song 
and dance; Nellie Clarke, come- 
dienne; Vi Shaffer, blues singer; 
Mary Haynes, character singer; 
Mile. Mysterious, fan and bubble 
dancer; Buddy Evans, .iuve. 

Architecture and decor is mod- 
ernistic. ^ Stage is fairly shallow. 
.Dressing rooms have showers; house 
has an air-conditioning plant, and 
smoking is permitted in the mez-z. 
Harold Kay is manager and George 
Davles asst. Orchestra leader is 
Curlev S. Posen. Starre budget runs 
about $1,200. Evening scale is 35c; 
1 midnite, 50c. Fou'r-a-day. Screen, 
' You May Be Next" \Co\). 

McStay. 



recenly as three months ago. Ex- 
treme sides arid upper reaches Of, 
balcony were empty at first show as 
against absolute- capacity oh past 
visits here. 

It isn't so much fhe business, 
however, as the attitude -of. the au- 
dience, tteed to be that the tyfbs 
were 'sold' before- ihey started, mob 
apparently recognizing their names 
from previous ]aplpeatance oh the 
Major's progfcanv, f that's indicative 
of one Or two things or both: either 
the Bowes hour doesn't have the 
listening appeal it once had, or the 
customers, want to. be shown now. 

At any rate, those opening hands 
today, save in one or, two excep- 
tions;, seemed, mighty perfunctory, 
and they were due chiefly to a heat 
bit of milking by Loring Smith, m.c. 
In the past the amateurs had only 
to open their mouths and the show 
stopped cold for what seemed, like 
riiinutes at . ia. time. . Today, m'Ore 
than one eh'Core; wdiild have been 
grand larceny. ; 

Trouble at 'pfe'sent- wag' also obvi- 
ous at start pf amateur craze, but 
human natur^ is so constructed in 
favor of the Under-dbg that: paying 
patrons have refused until now to 
recognize this falling. Said fault 
is that the amateurs 6imply don't 
entertain; There's too much same-, 
ness about the ,tinits,.. too much am- 
bition and hot enough talent. Ten 
aCts and seven of them singing 
turns, either Wholly 'or in part Even 
the Major must be enough of a 
showman to know that can't last. 

Even an audiene'e steeped in the 
amateur tradition can recognize 
ability. That was proved by a little 
girl named Gloria Rich, the only one. 
of the . lot. who ' might have had 
some pro experience. She's a cute 
blonde ' -who torches and toe-taps 
and. she handles' herself as though 
she; knew whatsit; Was all about Kid 
got the biggest: hand of the day and 
made most of the others look like 
what they really, are. . 

Maybe, too;' the . .customers are 
commencing to realize that too. 
much encouragement is a bad thing. 
Maybe they're: thinking now of the 
rude awakening some of these kids 
are going to get once the Bowes 
craze is over arid they hit out for 
themselves, if they ever do. 

Maybe— bur then, there are a lot 
Of maybes possible. There's one In- 
escapable conclusion, however. A 
town that's given three Major 
Bowes units around $80,000 worth 
of business in- three weeks is 
switching its allegiance. Cohen. 



HAAG SHOW. FQLQS t, 

B'pfises Can't Agree and Mobile 
Trick Returns to Reorganike .. 



■ Mobile, April 28. r . 
*Hpxry: Ha>tg r 3 -ring ^ piwma : or- 
ganized here with local capital dur- 
ing the.Avi'nter with Harry Haagi jon 
6f the 'Mighty Haag' of carnival 
fdme as general manager, returned 
here April 20, after a short season 
through southern Mississippi. 

Robt. C. (Bob). Schwarz, president 
of the company, said thsit a dis- 
agreement with Haag as to the 
method of operating the show 
brought the closing. The show was 
doing good business according to 
Schwarz Until iriterrial ;troubles de-- 
veloped. 

It was announced that' the show 
will' reorganize as the 'Great Amer- 
Icah' shows arid .tour southeast, 
northeast Alabama and into ; In- 
diana, Sam Schwarz, a brother oi 
•Boh Schwarz, has been named 
general manager. 

A new top has been ordered for 
the main tent and * several acts 
added. 



Circus Reviews 



STANLEY, PITTS. 

Pittsburgh, April 2-1. 

Since this is the only house ill the 
country that's played fojdr of Major 
Bowes amateur units for a full wt-tk, 
radio's modern Gonga-Din in par- 
ticular and show business in gen- 
eral mav possi-bly be interested m 
a few current observations. If one 
is to judge by reaction this after- 
noon, the ■simon-purcs reached tho 
crest some time back and may be 
headed for the oblivion that's been 
predicted for them all season now. 

Locallv, at any iW they're sil l 
a fairlv potent b.o. factor, though 
nothing up to lure they packed as 



Morton-Hamid Circus 

New Haven, April 26. 

With capvas just around the cor- 
ner for the big tops, and a few. al- 
ready out, there's an indoor outfit 
playing, these parts and mopping up 
in one-week stands,. It's the Mor- 
ton-Hamid ' organization and it 
packed the town's largest arena for 
some swell business. Working un- 
der auspices of Knights of Colum- 
bus,' on percentage with prices at 
25-40, plus two-bits reserved sec- 
tion, everybody concerned, drew a 
nice piece of change, for the week's 
labors. . 

Usually handled as a solo propb-. 
sition, Bob Morton has teamed his 
resources with George A. Hamid on 
a one-year contract for a tour of 
U. S. and Canada stands. They've 
assembled a flashy production, 
nicely paced and routined, with 
enough variety to please 'eni right 
from the kids up to the oldtirivers. 

Show consists of 23 acts and runs 
2 Vi hours. . Opens with band in -cow- 
boy outfits, leading the entree which 
includes garland, riding by Hoaglan 
Troupe. Snaps right, into a fast 
two-ring pony-and-dog number by 
TOrelli and Roberta. Next comes La- 
Pearl Trio and Avery Trio in com- 
edy aero stunts, followed by Aerial 
Solts on traps and Uilaine Malloy 
on rings. Clowns on for comedy 
bits and give way to a horses-and- 
dogs combo .. (Royal Doberman 
pinschers) in two rings and center 
stage. 

Martin and Martin, trapeze bal- 
ancers, get a pingle spot oyer cen- 
ter and are followed by Hodgini 
riders. Solts C2) and Merrills C2) 
wbr separate- rings in a perch num- 
ber, with Pallenberp Rears next. 
Rack to acron, with Tudor Sisters 
md Merrill Bros, and Sister w 
inp a stairway for upside down 
walking, etc Bernard's Elephants 
#et a nice hand and give way to 
i Hoaglari's High-Jumning Horses. 
C;.medy bike act of Will Marcus <?-. 
Co. is a highlic-ht at thLs point and 
is a ni^e buildup for entrance of 
Mickey KInp\ gymnast, billed as one' 
j of the show's standouts. ' 
; Clnwri hand in as number wHb 
i Flying Flemings next. Hod«r!rii 
I Tr'iupp ba^.k in an Tndian ridtnnr act. 
'■ followed by- Torelli and Roberta 
i comedv mules. More clowns. th»n 
Proske's Timers as a. next- to-closer, 
j A'-t is a bit tame,- despite fact, one 
| of the cats clawed trainer's f1n"er 
I durlnr/ stand here. Show closes wM h 
! the Mixes (mnn and wo^nnV doing 
j mftf.rcycle spins in a pritded globe, 
! Concert; attraction Is Margaret Ann 
j' Robinson, midget, at a dime a throw. 

Morton himself handles nnnounc- 
; ing throughout. - Other members of 
j firganizaMnn are A- E. Waltrln. "en. 
'ei'&l exploitation; Henry M. Rob- 



PROS AND CONS ON KEN 
MAYNARD'S CIRCUS 



Hollywood, April 28. 
■ "Claiming that the odbrs and noises 
caused by. animals with the Ken 
Maynard Circus, which is due to 
play in Van \Nuys, local suburb,' on 
Saturday (2), are obnoxious arid .of- 
fensive, petition was circulated 
among the residents of the town for 
submission to the city council 
against the ^appearance of the cir- 
cus. In the: meantime, the Van 
Nuys chamber of commerce is get- 
ting out counter petitions favoring 
the event 

Application. permission filed 
by Maynard is meanwhile being held 
up by the council, who referred it 
to. the Buildings and Safety com- 
mittee. 



Pinched and Fined 



Norfolk, April 28. 

Three alleged operators and an 
assistant at. the West Shows- here, 
April 21 raided by police., Charged 
that cash prizes were being given, 

Judge Spindle slapped fines of $2C 
each on- the alleged operators and 
assistant; $5 on the participants; 
Names were given as William Grif- 
fin, David Thompson, X«ouis Myers 
and P. Lennon. 



Reader Trouble in Ohio 
State's New Law Is Only 
$1 for the Season— But 



, ur- Gantoh, O., -April 28. 

j . More/. trouble; for. tho traveling 
showma* when, he. plays ..Ohio l The 
Buckeye^ ! state -now has a law that 
reciuir^p hiiia, to take 'out an itinerant 
amusement license and the Tax 
Coriimission, Excise tax section, has 
instructed its agents throughout the 
state to see that the act.- is, enforced, 
R. C. Robb of. Canton, a representa- 
tive of the department, said this 
week.. 

The fee for the lieerise is reasonable 
enough, being only $1 for making as 
^nany stands Jn . the slate as one 
wishes, put-'accpr ing to "showmen 
jit's the' trouble pn6 has ' to go 
[through in malj.irig -'application for 
'the license "t)iat is' the thorn. .lit the 
Side.' The Itinerant, the" law cites, 
:inust tell'what towns he is to play, 
give, the name- of the premises oiv. 
sponsors and specify the dates. bJe- 
fbre : entering' the state. 

With .'the first-' of the motorized" 
circuses' due. in the state riext week, 
aird" since most "o£ them winter, in 
the 'south arid are not familiar with 
its provision's, Robb Was preparing 
this week to' cOritact the operators 
.of the various enterprises and 
acquaint them '^With new law. 
•which b'eeame effective Jan. I. 

New law is said tp be for. the purr 
pOse of checkfng up.with 8ho^ys on 
admission, taxes. 



BARNETT CIRCUS HEADS 
TOWARD NEW ENGLAND 



inson, In charge of Philly offices; 
Herman Oppenhelm, Texas offices, 
and Vernette Morton, Florida offices, 
Carl. Relckert and Hary LaBreque. 
Jiandle individual "cities on tour. 

Bone. 



Marietta; O., April 28. 
Barnett Bvbs^ circus, motor- 
ized out of winter quarters at York, 
S,. C, scarcely 10 days, ago, invaded 
the Ohio valley last Tuesday (21), 
earliest for an outflbor attraction 
ihere on record. An ill day snow 
and sleet storm hurt business' and 
caused much discomfort among the 
show personnel arid the performing 
and managerie. 

• Route from here takes the .show 
.back into West '-Virginia for several 
Istands, made annually by the Bar- 
Inett show, then into the upper Ohio 
valley next week end, ' passing up 
: Wheeling for the. first time in years, 
•due to the 'deplorable' condition of 
the lots in thajt district. Show Will 
/be in eastern Ohio next Saturday, 
May 2, at Isbon, near East Liver- 
pool, and only a, few miles ;'from the 
Pennsylya'ri'ia line. 

••• ' Show.' is Understood' to be headed 
east, with' the New' England states 

•as- its objective/' It's the earliest the 
Barnett .show - has been ln these 

: -parts .'in several years.' , 

' Outfit is about tnp samje . size as 
last year : and is' again, piloted by 

>Ray Rodgers. 



POLACK BROS. CIRCUS 

Lincoln, April 24. 

Doing, indoor work now, but 
shortly to take advantage of warm- 
ing weather arid get out under. the 
sky, Polack Bros. Circus, owned by 
Louis Stern and Irving Polack, may 
be called a two-ring show, although 
one of the rinrrs is about marble 
playing .size;. It's ' overloaded with 
wire ads, short oh tumbler.', short 
of animal relief, and full of dou- 
bling, but the week's nut on the 
opus is around 4Gs and as result 
it should be oke for the. treasury 
department. . Playdate here was 
handle. 1 in the Fair Grounds coli- 
seum, which was cold as wove tho 
publicity ^nedlums, so the crowds 
were slight. 

Performing roster Includes the 
Polack Bros, band, directed by its 
one-armed drummer, Everett Con- 
way; the Burns do#K. monkey and 
pony revue; the DeRi.sk le«, double 
trap and acrobatics; the Oreat C-as- 
ka Troupe, globe rollers and wire 
performers; the Le vines, high perch 
stuff;- Ray Wheeler's-, high dlvint; 
dogs; Don LaVoln. slack wire; 
Black Brothers, aero' co Ics*. De- 
Iliskie Children, young aero; Fear- 
les.'i Franeelon, swaying pole; Hood i 
•Sisters & Vicky Van. contortion- ; 
l.-;ls; Henry Mott, gentleman strong j 
man; the fl roths, brea-kaway lad- 
der; and J'\'irmer Burns, with his 
razorbaek Ijoks. 

■In addition t(j the owners., .."am T, 
I Polaek Is treasurer: Bary l'-reden, 
publicity; (!us..L'ii'wm, ringmaster; 
anfl lOvfcjY'tt. (.'onsvay, musieal di- 
rector. Duke Mills promotes out 
front. No canvas planned for the 
r how, so every- '('lay after the Indoor 
dates will see a iirayer currying 
favor -of t.ie weatherman. 

Show will have no trouble with 
1-day date.--, beeau.se. the paper looks 
like .RHU&H is comiili,' to town. 
The. presentation itself has loo HUiw 
color and loo little spe-d to impress, 
and after a h.';)f hour oni* begins to 
re"ognize. Ihe peo|>l" fs. Ihey rr>me 
On- to p"rfonn under another 

moniker. • urn. 

... - y . 



Death Trails the Bike 

Norfolk, Va., April 28. 

Sudden death ' trailed Lon Mincy, 
30-year-old daredevil rider of! 
Strate's Carnival Shows, as' he did 
his. last perpendicular stunt, in the 
ihOtordrome at ' Portsmouth; He 
completed the ride on the Wall Of 
Death and Collapsed. Ho died al- 
most instantly, examination of a 
local hospital revealed. 

He had been complaining of feeling 
badly for the last several days. H6 
refused to giye up his act. He felt 
that it was only a minor ailment. 

Mlncy's home was in fountain, 
Tenn. 



Des Moines Wild West 

Des Moines, April 28.- 
Des MoinoH local unit No. ,10 Pf 
the Iowa .state Police association 
is going ahepfl with plans for a 
rodeo at the (.'cliscum, May 25 to 
."0, to raise money for the state 
association convenlloji be held 
here next September. 

From Horses to Bikes 

St. Louis. April 28. 
Third rodeo sponsored by -Wel- 
come Inn,, charitable organization. 
Rodeo ended nine-day engagement 
at Arena Sunday (10). Will be fol- 
lowed by. midfeet auto racing which 
Is. expected to net organization ap- 
proximately $800 a month. 

CEOSSDIG SMASH 

St. Louis. April 28. 
Truck owned by Greater Exposl- 
I tlon Carnival, Kansas City. Mo., 
| show and operated by Edward 
| Thomas, a negr-6, fatally injured. 
i.John XV. Russ, railroad crosslngf' 

watchman, In Mitchell, HI. 
I Truck and carny equipment bad) 
damaged. 



64 



VARIETY 



Wednesday; April 29, 193$ 



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U N I T E D A B. TIS T 5 



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