Historic, archived document Do not assume content reflects current scientific knowledge, policies, or practices. —— pa me : Ba iT OR AAS — Ss fi fist } PO C4 NVC ‘ Flue-Cured Tobacco: . Price Differences Among lypes !1(a)-13 * | r Marketing Research Report No. 9 } i > United States Department of Agriculture Bureau of Agricultural Economics lf Washington 25, D. C. > | 1952 + iy i For sale by the Superintendent of Documents, U. S. Government Printing Office, Washington 25,D.C. - - Price 10 cents e I bi SOINONOODS TVHNLINDINDVY 4O NvVaNNA X-EleLy ‘OAN AYNLINOIYOV 4O LNAWLYvd3aa's'N VWd WOd&d VLVd pL GNV ‘EL ‘ZL ‘(Q)LL “(PJ LL S3dAL JO SVIYV JLVWIXOYddV JLVDIGNI SINIT N3a¥OUPd GNV GITOS NMOHS LON HOVI SIYDV OOL NVHL SS371 HLIM SFILNNOD &S 1940 pud OOO'S | ie 666V71-000'8 Be 666'Z -O00'€ 6667 -000| GF 666 -O0l SddDV (SISva LINM ALNNOD) St76l “"39VIUIV ODDvdOl qauno-3anis ri es = ~ ilies a. — ont —— — FLUE-CURED TOBACCO: PRICE DIFFERENCES AMONG TYPES 11(a)-13 1/ By George Re Rockwell, Jr., Agricultural Economic Statistician CONTENTS Page SUNN QacViMalerern sits eicveleieicie sic.s\sicie viele cioisieiele oe « slettelelsls cisis\s/ere\eis\se's\e\e ele iolejeje.s\e 6 0 s'e 1 Backes ouncumMace rd all: c.',/./s1.)svsloleie’s elsicieve oie/o e/cfaldielvicie eisis'ecosseces cine ees ceeeee 2 Purpose Of the. Study. coccccscccccccccccevcvcsccccccsccccvsccecccccccccee h Season average prices SSCSSSCSHSHOHPSHSFTHSSSSSOHCSHSSSHRHFSSSSHSSDBSSSSHHOHTSESEHOOBLESE 5 Weekly average prices CHOCCHSEHSHCSOEHHOHOSCHOSEHOSCHOOHLOHSOCEHSCEHROCOHOE SHEL OELES 6 SUMMARY Two aspects of flue-cured prices are given attention in this‘report. One is the extent to which the average price of a group of United States grades differs from one type of flue-cured tobacco to anothere These comparisons show on the basis of a whole season the size and direction of price differences among belts. As the price averages are for groups of grades identical in each belt, it may be presumed that differences in price are not caused by differences in quality. Such price comparisons for the 1945-9 seasons are shown in table 1, page 6. The second aspect is the way in which the average price of a group of U. Se grades of a single type varies during the course of a marketing season and the factors that are apparently associated with this variation. This also permits price comparisons among belts for various periods within a season. In this connection, the influence on flue-cured prices of changing quantities of certain qualities of leaf sold in the various flue-cured belts from week to week in the course of the marketing season was investigated. Flue-cured tobacco is grown in the coastal States from southern Georgia and northern Florida as far north as central Virginia. Within this area are five belts, each of which produces a type of flue-cured tobacco. Southern Georgia and northern Florida produce type 1h; eastern South Carolina and south- eastern North Carolina, type 13; eastern North Carolina, type 12; central North Carolina, type 11(b); and the Piedmont section of North Carolina and Virginia, type 1l(a). The five types of flue-cured tobacco are graded at auction markets accord- ing to Government quality standards. These standards classify tobacco of each type into approximately 120 grade designations. It is, therefore, possible to make a selection of grades for price comparisons among types. Differences in price for the individual types of flue-cured tobacco are more — accurately measured by comparing prices for an individual grade or a group of identical grades of comparable quality than when over-all season averages for individual types are compared with one another. When over-all season average i/ The research on which this report is based was made under the authority of the Agricultural Marketing Act of 196 (RMA, Title II). -2- prices are compared, differences among belts reflect differences in the average quality of tobacco sold, as well as actual differences in price. From 1945 to 1949, prices of selected grades2/ in type 11(b) or type 12 ranked highest most frequently, while those in type 1l(a) or type 13 most fre- quently ranked lowest. This relationship of prices for the four types3/ of flue- cured tobacco studied held for all quality groups for both the season as a whole and for the weekly average prices during a season. : Highest weekly prices occurred most frequently between the seventh and fourteenth weeks during the marketing season for types 11(a)-13 and the lowest either during the first 5 or the last 5 weeks of the season. Some have attributed the low prices at the beginning or end of the marketing season to special con- ditions during those parts of the season. It was thought that prices were low at the beginning of the season possibly because purchasing companies had not yet fully appraised the size and nature of the flue-cured crop and were low at the end of the season because buyers made final adjustments in their purchases for the season. An evaluation of the ranking of prices by types during the weeks when all four types were marketed simultaneously showed conclusively that prices during the beginning or the end of the marketing season were not lowest primarily because of special conditions that affected those parts of the seasoned Other ‘ factors apparently were responsible for the price pattern that prevailed. The proportion of total sales which selected grades accounted for in the different belts varied considerably from one week to another. Apparently, how- ever, differences in quantities of tobacco marketed in a single week did not influence intertype price differences for that week for any of the groups of selected grades. Background Material2/ Flue-cured tobacco is grown in the coastal States from southern Georgia and northern Florida as far north as central Virginia. This area is divided into five belts, each of which produces a type of flue-cured tobacco. Type lh, Georgia ‘ flue-cured tobacco, is grown in southern Georgia and northern Florida; type 13, South Carolina and Border North Carolina flue-cured, is produced in eastern South Carolina and southeastern North Carolina; type 12, Eastern flue-cured, in eastern North Carolina; type 11(b), Middle Belt flue-cured, in central North Carolina; and type 1l(a), Old Belt flue-cured, in the Piedmont section of North Carolina and Virginia. 1 2/ See notes on grade selections on page ll. 3/ Prices of types 11(a), 11(b), 12, and 13 tobacco were compared. Prices of type 1h tobacco were omitted because it is marketed loose instead of tied in hands. It is not practicable to separate the influence of the different form in which type 1) tobacco is marketed from other factors that may operate to cause it to sell consistently for less than the same grades of the other four flue-cured typese L/ See footnote 8/ on page 8. 5/ Background material prepared by Arthur G. Conover. Flue-cured tobacco is the largest single class of tobacco grown in the ‘United States. The six classes of domestically produced tobacco--flue-cured, fire-cured, air-cured, cigar filler, cigar binder, and cigar wrapper--include a total of 2h types grown in the United States (25 if the Puerto Rican type is included). Production of flue-cured tobacco in the years since World War II has ranged between 55 and 63 percent of the tobacco produced in the United States. During the five marketing seasons, 195 through 19,9, the total quantity of flue=-cured tobacco auctioned each season averaged 1,200 million pounds, sub- divided as follows: 257 million of type 11(a), 18 million of type 11(b), 396 million of type 12, 263 million of type 13, and 136 million of type 1h. This huge volume of leaf went to auctions located in about 80 to 90 towns and cities in the Atlantic seaboard States from Florida to Virginia. , The first flue-cured marketings of a season start in the Georgia-Florida area in the last half of July. By the latter half of September, the last group of markets in Virginia and North Carolina begin sales. Flue-cured marketings are generally completed by December. In some years, however, they continue into January, although rarely into February. In recent years, annual exports of flue-cured leaf have been substantial, usually accounting for four-fifths of the total exports of unmanufactured tobacco fran the United States. During the 195-9 marketing years, the average exports of flue-cured tobacco totaled 46 million pounds (farm-sales weight) or 37 per- cent of the average production for those years. From 195 to 1949, these exports ranged between the low of 359 million pounds in 1947 and the high of 552 million pounds in 1946. Approximately three-fourths of the flue-cured exports go to the countries of western Europe. This includes the United Kingdom, which is the leading importing country. The remaining one-fourth goes to numerous other countries throughout the world. Grades of tobacco exported vary considerably by country and, except for the United Kingdom and a few other countries, tend to include grades of lower quality than those purchased for eventual consumption in cigarettes in this country. Consequently, variations in export demand probably affect somewhat price differences between grades and possibly between types. Flue-cured tobacco fram a current year's crop is not usable in manufacture immediately following its purchase at auction. First, the tobacco is redried and then prepared for storage. Storing the leaf for a considerable period is an essential part of the processing operation before manufacture of the tobacco product itself is begun. Aging of freshly cured leaf is necessary to remove rawness or irritating properties and to develop aroma. The aging period varies in length, but from 18 to 2h months are usually desirable. To insure con- 'Sistency of blend and uniformity of the final product, manufacturers must main- tain large stocks of leaf tobacco of various types and grades from the crops of several different seasons. The size of carry-over stocks and the composition of their grades and types _are among the factors that can influence the season average price received by growers for the current crop of tobacco. In any single season, short-term fluctuations in the volume of marketings would not be expected to affect market price very much in view of the large inventories generally carried by manu- facturers. During 1945-9, total stocks of flue-cured tobacco in the United States on July 1 (just before the marketing season begins) ranged between 1.7 and 22 times the preceding year's domestic usings, or enough for a period of 20 to oh 26 months. These total stocks were held in varying proportions by manufacturers, dealers, or under Government loan through the growers! Flue-Cured Cooperative pbapil eatin Corporation. Among the dealers were those who carried on af export usiness. Flue-cured tobacco is used primarily for the manufacture of cigarettes. It has been estimated that in post-World War II years cigarettes have accounted for around 95 percent of the total domestic use of flue-cured tobacco. The remainder goes mostly into smoking mixtures and into plug chewing tobacco. Cigarettes manufactured in this country characteristically include flue-cured, Burley, Maryland, and imported tobacco, frequently referred to as "Turkish." Proportions of each kind vary to some extent among manufacturers, but flue-cured tobacco generally composes more of the average cigarette than the others. Leaf blends of individual manufacturers are kept secret. However, it may be reasoned that the substitutability of one kind for the other is kept within fairly narrow limits, and that such classes of tobacco as fire-cured and dark air=-cured are not at all substitutable for the kinds of cigarette tobacco mentioned above. Among the flue=-cured types, it seems likely that closely similar grades may be substitutable one for the other to a fairly wide extent. Blending leaf grades and types to obtain a favorable combination of all quality elements in a uni- formly finished product is a complex operation concerning which few, if any, statistics are publicly available. PURPOSE OF THE STUDY Variations in market prices for the different flue-cured types of tobacco have long been of interest to growers, warehousemen, and others connected with the tobacco trade. Differences in prices among types of flue-cured tobacco have been studied as part of an Agricultural Marketing Act of 196 (RMA, Title IT) project in the Bureau of Agricultural Economics. If the reasons for these differences in price could be explained, it might be possible for growers to make adjustments in production or marketing practices that would equalize prices among the flue-cured belts. If these changes brought about prices in all belts equal to those in the belts presently commanding the highest prices, total income from flue-cured tobacco would be increased. significantly. This report is concerned with the influence of the quantity of leaf of specified quality marketed upon differences in price among the flue-cured belts. It answers the question as to whether prices of tobacco leaf of a certain quality are depressed in one belt when marketings of that particular quality of tobacco are large in relation to total marketings in that belt, and whether prices tend to rise when marketings of that quality of tobacco are small in relation to total marketings in the belt. If it were found that the price of any quality of tobacco leaf is affected by the proportion of total marketings which tobacco of this quality represents, growers might be able to regulate the quality composition of their marketings throughout the season so that the prices received during the season for this quality of leaf would be more nearly stabilized. It would be expected that this would yield growers a larger gross returne If this practice were followed by all growers, it would be expected that differences in price still existing between individual markets and between belts would be caused by other influences. 58 One phase of the study upon which this report is based was to measure _differences in price more accurately by deriving prices for groups of identical ‘grades in each typee This involved ascertaining the extent and direction of “differences in price among types 11(a)-13 flue-cured tobaceo for three quality groups of leaf: better, medium, and poorer, for the seasons of 195 through (1949. A second phase was to study the intertype price relations for individual weeks within these seasons in order to establish more precisely the nature of the differences. In this connection, the influence on price of proportions of ‘total marketings in the respective flue-cured belts accounted for by leaf of 4specified quality was investigated. | Another phase of the study was to investigate whether differences in price among types were related to the fact that marketing seasons in the different belts were not exactly the same. Although considerable overlapping occurs when ‘auctions are going on simultaneously in all the belts for types 11(a)-13 flue- 4cured tobacco, type 13 markets open before the others and type 1l(a) markets are the last to close. | SEASON AVERAGE PRICESO/ A In making price comparisons, grades were assigned to three quality groups: better, medium, and poorer. For the methods used in selecting grades, see notes on page ll. From 195 to 1949, type 11(b) season prices were highest for 3 of the 5 years within the better and medium grades, and type 12 prices were highest for years within the poorer grades. Lowest prices of the better group occurred in type 13 for 3 of the 5 years, |lowest prices of the mediwn group were in type ll(a) for h years, and lowest prices of the poorer group occurred in type 11l(a) for all 5 years. 4 In general, prices varied less from one type of flue-cured tobacco to janother for better grades than for medium grades, and most for poorer grades. This was true both in terms of cents per pound and in terms of percentages of types 11(a)-13 average price for the respective quality groups. Compared with types 11(a)-13 averages, the season average prices of better grades in any type during these years differed from about 0.1 cent per pound to a maximum of about 3 cents, while the difference in season average prices of poorer grades amounted to from 0.1 cent to about 3.5 cents per pound. AS a percentage of the types 11(a)-13 average prices for the respective quality groups, the largest differ- ences in any type during these seasons amounted to h.5 percent in the better grades and to almost 19 percent in the poorer grades. Re These comparisons indicate that poorer grades are affected more than better Brades by the factors that cause differences in price among typesof flue-cured tobacco and that prices of type 11(a) and type 13 tobacco frequently are lower | ] 6/ Season average price as used here is the simple average of season prices of individual grades for each quality group in each type. Prices for individual \grades are from the Production and Marketing Administration. They are based on a sample of auction bids made throughout the season in representative markets. = 6 than prices of type 11(b) and type 12 tobacco. As these averages are based on whole seasons, prices for individual weeks within the seasons were examined in order to determine how prices for a single type varied throughout the course of a marketing season and how weekly prices of these four flue-cured types were related. Table 1.- Season average price per pound, flue-cured tobacco, types 11(a)-13 selected grades, and percentage comparisons, 195-9 : Average price per pound by type Season $ AS a percentage of average of types 11(a)-131 me ee ee : Better grades 19L5 : 48.65 49.35 48.20 6.30 : 101.2 102.6 100.2 96.2 19h6 = 58.95 60.60 63.55 63.80: 95.5 98.2 103.0 103k 19h7 «57.90. 57.70. 57.05 57.10 s=200.8 100.h 99.3 99h 1948 =: 65625 66.10 65.75 65.25: 99.5 100.8 100.2 99.5 19h9 : 64.ehbO 64.95 6.05 63.20: 100.) 101.2 99.8 98.5 : Median grades TONS 2273.89. hhc Hl) 78) c)l:c22 cameo. 2 99.54