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Success in Fruit Growing 


Ten Reasons Why You Should Grow Fruit For Market! 


Being a Plea for the more Extensive Planting of Orchards and their more Intensive Cultivation, and showing the 
Immense Profits that have been made in Fruit Growing; also explaining how the Greening System of Orcharding will 


MAKE MONEY FOR YOU 


PUBLISHED BY 


THE GREENING NURSERY COMPANY, Monroe, Michigan 


Nurserymen, Landscape Architects, Horticulturists 


COPYRIGHTED 1911 BY THE GREENING NURSERY COMPANY 


“The universe is governed by 
law, fixed, eternal, absolute 
and inexorable.” 


Lecture on Humboldt. 


I propose to show in this 
little booklet that all the 


operations of fruit growing 
are governed by natural law, 
and that the secret of success 
in this work consists in dis- 
covering those laws and con- 
forming with them; in other 
words, we must learn to mix 
our brains with our business. 
So long as man depended on 
the sea to fit the ship, the 
‘ship went down; but when at 
last he built the ship to fit 
the sea it rode out every 
storm and came safely into 
port. 


And so long as man plant- 
ed trees and trusted to luck 
to get the crop, the crop was 
lost; but when he studied the 
conditions necessary for the 
growth of the trees and sup- 
plied those conditions the 
crop was abundant and he 
became rich. It is the ob- 
ject of the writer to explain 
these conditions and show 
how any man of ordinary in- 
telligence, owning afew acres 
of land, may become rich by 
growing fruit for market. 
Sit down, Mr. Farmer, and 
let us talk. 

Mr. Farmer—You are just the man I want to talk to. I 
often read in the papers about fruitmen making $500.00 to 
$1,000.00 an acre; and I notice that most of them are rich— 
they have big houses and beautiful yards and automobiles, 
etc., and if you can show me how to turn the trick I want to 
learn. 

Chas. E. Greening—Very gladly; and I will show you 
that fruit growing is a pleasant business to be in. All you 
have to do is to work in line with nature—in fact go in part- 
nership with nature. And Mother Nature is a nice partner 
to have. She will do most of the work and let you take all 
the profits. I will give at least ten reasons why you should 
grow fruit for market, and if in the course of my talk there 
is anything you do not understand do not hesitate to ask for 
fuller explanations of further details. 


CHARLES E. GREENING. 


President of the Greening Nursery Company, and Author of 
“Greening’s Fruit Growers’ Guide,” “The Greening Pic- 
torial System of Landscape Gardening,” “Greening’s Hor- 
ticultural Book,” “Success in Fruit Growing,” Etc. 


THE FARMER IS A MANU- 
FACTURER OF FOOD 
PRODUCTS 


The farmer is a manufac- 
turer. He manufactures food 
products. He applies his la- 
bor to the earth and by the 
magic of his toil the world 
is fed. 

Like other manufacturers, 
the farmer must keep posted 
on methods of production 
and on market demands; in 
other words, he must pro- 
duce that which the other 
fellow wants to buy and will 
pay the most for. 


The other fellow lives in 
towns and cities and there is 
lots of him. He makes up 
65 per cent of the total of 
our population. He is acom- 
posite man, the other fellow. 
He is a merchant, manufac- 
turer, inventor, mechanic, 
lawyer, doctor and preacher, 
and every fraction of him 
lives well. He is a good eat- 
er and pays a good price for 
what he eats. 


This composite city man 
does not live in the open air 
like the farmer. His life is 
spent in the factory or office. 
He does not need much 
bread-stuff nor meat-stuff. 
He needs fruit to keep his 
head clear and his blood cool. Morning, noon and night he 
eats fruit. Fruit, Fruit, FRUIT, is the burden of his song. 

It, therefore, follows that the farmer should grow fruit 
for market and I will show by a plain statement of facts 
that ten to twenty times more profit can be made in this 
business than with any other crop he can produce. I will 
prove these facts by the testimony of men who haye actually 
made the profits and know what they are talking about; and 
furthermore, I will prove to you that an orchard is less labor, 
Let 
it be understood, at the outset, that my statements are based 


worry and uncertainty than any other farm proposition. 


upon demonstrated facts, and before we get through this little 
talk on the subject of fruit growing you will be conyinced 


without a doubt of the force of my arguments. 


2 GREENING’S BIG NURSERIES 


Packers in the Orchard of E. O. Ladd, Old Mission, Mich. 


This is another orchard that has brought wonderful re- 
sults and increased the bank account of its owner, bringing 
in a thousandfold the money expended. It was reported that 
the crop was shipped direct to England, the prices averaging 
in the neighborhood of $5.00 per barrel of 2% bushels each 
or at the rate of $2.00 per bushel. Can there be any question 
as to the profits derived from a well managed apple orchard 
when fruit buyers come from foreign countries to buy our 
apples? If it is our apples that attract buyers to this country, 
who bring money to our doors from thousands of miles 
away, it is time for farmers to wake up and think it over. 


George E. Chatfield, South Haven, Mich., sold 100 bushels of 
Flemish Beauty Pears from 10 trees, getting $100 net for them, or at 
the rate of $1300 per acre. His profits on apples last year were about 
$250.00 per acre; one tree of Spitzenberg yielded 10 barrels which net- 
ted 830.00. 

Emery Bull of Bailey, 
$7000 in five crops. 

John McKinley of Grant, Mich., bought 1000 trees from us that are 
now nine years old. He has had six crops that paid him $9400. 


Mich., has 1000 trees that brought him in 


An Orchard of Winter Banana Apples. 


This variety is becoming better known in recent years 
as a fancy market fruit on account of its great beauty of 
color and the uniform shape of the fruit. During the Wash- 
ington State Apple Show, held at Spokane, President Taft, 
then on a tour through the country, was presented with 
two bushels of Winter Banana Apples for which the grower 
received $25.00 a bushel. They were the most beautiful apples 
ever seen and every apple was absolutely perfect. Eating 
Winter Banana Apples is a supreme delight on account of 
its spicy, aromatic and pure, crisp, apple flavor. The tree is 
hard as a hickory, a strong grower, bears early and abund- 
antly and is regarded one of the best apple varieties where 
the finest and most fancy fruit is desired. This apple was 
introduced by us in the year 1892 and we feel proud of its 
popularity and success. 


TEN REASONS 


Why You Should Grow Fruit 
For Market 


REASON No. 1. 


A PLEASANT BUSINESS. 


First, it is a pleasant business. This, after all, is the most 
important reason, for to be happy and make his family happy, 
ought to be the ambition of every man. Fruit growing is the 
refinement of farming. To convert the sunshine into juicy 
apples, or luscious peaches or toothsome berries is the quint- 
essence of manufacturing; and the business is so profitable 
that a fruit grower can enjoy all the good things of life like 
other manufacturers. The labor is moderate—much less than 
in other kinds of farming—thus giving ample time for study 
and travel, and for the enjoyment of modern luxuries. To 
go out with your automobile in the evening after a day of 
joysome work, your happy wife by your side, your children 
gaily dressed—the blue ribbons fluttering in the breeze—that 
{s happiness. 

And the shortest cut to happiness is to start a fruit farm. 


REASON No. 2. 


THE WORK IS EASY. 


Fruit growing is easy work. An orchard once pledeea: 
will last many, years—from fifteen years to a hundred years, 
depending on what you plant. Thus, at the outset, you cut 
your work plumb in two, and avoid the heavy labor and ex- 
pense of plowing, dragging and seeding every spring as you 
must do with other kinds of farming. The summer cultiva- 
tion is about the same as for a corn field, to keep the ground 
loose and kill the weeds. Large riding cultivators or dise 
and spring tooth harrows are used for this purpose, a man 
and a team covering about ten acres a day and 

Mr. Farmer—Excuse the interruption, Mr. Greening, but 
you said I could interrupt. Do you mean to say I must culti- 
vate my orchard? 

Mr. Greening—I certainly do; about as much as you 
would a corn field and for the same reason. You don’t ex- 
pect a crop of corn without cultivation, do you? 

Mr. but I 


that way. I have been in the habit of allowing my trees to 


Farmer—Of course not, never looked at it 
take care of themselves the same as the trees in my woods; 
indeed, sometimes I grow hay and other farm crops among 
them. The idea of pruning and spraying trees and cultivat- 
ing around them has always disgusted me. 

Mr. Greening—But you would not ignore a discussion on 
fruit topics if I can convince you, beyond a doubt, that a 
fruit crop will pay you more money and be easier to handle 
than any other of your farm crops? 

Mr. Farmer—Certainly not. I want to get all I can for 
my investment and labor, but don’t want to go into anything 
blindfolded. 
certain fruit growers, but have always considered myself too 
Now, I 


am told that the work is easy to do and not difficult to learn. 


I have often read about the big profits made by 
inexperienced in the business to make a trial of it. 


I wish you would specify just what there is to it. 


Mr. Greening—Certainly, and you will see that there is 
nothing mysterious about it. In March the trees must be 
pruned—all interfering branches removed and the long ones 
shortened in. At the same time one application of the spray 
can be made. During the summer the ground must be cul- 
tivated a few times and the trees sprayed once or twice. In 
the fall the fruit must be picked and marketed. That’s all 
there is to it. 


Mr. Farmer—That is certainly easy to do—it is mere play 
compared with what I do now; and yet I have never done 
any of these things. No wonder my trees die and I can’t 
get an automobile. It is all my own neglect and carelessness. 
Mr. Greening—It certainly is. The work is easy and, as 
I was going to say when you interrupted me, one man can 


take care of a pretty large fruit farm. 


MODERN SPRAYING METHODS KILL THE BUGS 
AND INSURE SOUND FRUIT. 


Spraying is very simple and the fruit grower is master of 
the situation. There is nothing easier than to mix the ingre- 
dients for spraying purposes. 


cured very cheaply from the manufacturers for the various 


Spraying compound can be se- 


purposes, and directions will be furnished by them for the 


same. With a powerful pump, a fog of spray can be forced 


to cover every part of the tree, which is sure death to insect 
life. The time to do the work, and amount to use are given 
with full instructions, and no one need fear the fruit pest. 
You cannot possibly fail if you follow the instructions given. 


REASON No. 3. 


Mr. Farmer—I thought these insects had completely par- 
alyzed the fruit business. 

Mr. Greening—Well, they did, for a time. But history 
repeats itself. Do you remember back in 1872, when the com- 
mon potato-bug, known as the Colorado beetle, struck Mich- 


igan, the potato business was as completely paralyzed and po- 
tatoes were very scarce. At last, some one found that spray- 


ing with paris green would kill the bugs and the business 
picked up again. Nobody is afraid of potato bugs now. Inthe 
same way the fruit business has been hit hard, the world’s 
Apple production, for instance, decreased from 69,000,000 to 
21,000,000 barrels in thirteen years. But the crisis is passed. 
We have learned how to control insects with little labor 
and small cost; and the man who has faith in himself and 
in scientific practice is sure of a rich reward by starting an 
orchard now. Our methods of spraying are absolutely re- 
liable and effective. In compiling our treatise on this subject 
we secured the co-operation of the best entomologist in the 
country, and there is no guesswork in using our formulae. 
They kill the bugs and caterpillars and insure a perfect crop 
of fruit every time. We furnish our customers all necessary 
information absolutely free of charge, and we do it cheerful- 
ly. Their inquiries will always receive prompt attention. 

Mr. Farmer—You are very kind, Mr. Greening, but, 
really, I don’t care to bother with those worms and bugs. 
I know my trees are full of them and I want to cut them 
out. 

Mr. Greening—Just like the man who burned his barn 
to kill the mice! That’s all nonsense, Mr. Farmer. Right 
here is where you must start in to become a business man. 
You don’t stop to consider the value of a bearing fruit tree. 
It has taken years to grow, and while it has not received 


GREENING'S BIG NURSERIES, MONROE, MICHIGAN 3 


The Standard Fruit Package for Fancy Peaches Adopted by 
The West Michigan Bureau. 


This package consists of a crate containing six baskets. 
The Californians have taught us a lesson in packing, their 
fruit being put up in neat, small packages and- sometimes 
each fruit is wrapped in paper. Eastern growers are adopt- 
ing western ideas in this respect, for the reason that an 
attractive package helps to sell the fruit. Peaches properly 
graded, of largest size, and averaging the same in quality 
throughout the package always brings fancy prices. The 
American people are being educated to buy the best fruit 
products regardless of price. Some years ago the ordinary 
methods of packing fruit were very careless. Invariably it 
arrived on the market in bad condition. It was improperly 
packed, poorly sorted, and the buyer usually took for granted 
that he had to buy the fruit cheap in order to get his money’s 


worth. With the package shown in the picture there can be 
no deception. The buyer can examine the fruit and see what 
he is buying. He pays the price and goes home satisfied. A 
dishonest, careless packer, nowadays, unless he changes his 
methods, had better chop down his trees and do something 
else for a living. Fruit growing is an honest business for 
honest men. 


Apple Orchard of Wm. Golden, Old Mission, Mich. 
Crop 1909. 


This orchard is about 12 years old and has already proven 
itself a veritable gold mine for its owner. The trees are 
sprayed three times during the growing season and the 
apples are perfect and sound. They are planted at the rate 
of forty trees to the acre and it is reported that the fruit has 
sold at an average price of $4.00 per barrel on the ground and 
that some trees produced as much as 3 or 4 barrels. 


4 SUCCESS IN FRUIT GROWING 


Scene on the Fruit Farm of Wm. Golden, Old Mission, Mich. 
Showing the wind-up of the packing season, October, 1909. 
1023 barrels of apples were picked and packed in a few 
days by the men in the picture. 


This picture shows what scientific methods can accom- 
plish. It is late fall, the fruit has all been harvested and 
most of it sent to market, and yet the trees still retain a 
heavy, healthy growth of foliage. In neglected orchards 
the leaves and fruit began to drop in August and by fall there 
is nothing left but a blistered streak of brown. What makes 
this difference? Cultivation and spraying have done it, and 
nothing else. The trees shown in the picture will continue 
to grow for another month and ripen up their wood and fruit 
buds in such a way that they will not suffer any winter in- 
jury, and will be in shape to produce another crop the fol- 
lowing year. Good, careful growers have no off years. They 
get a crop of fruit every year. 


David Reid of South Haven sold to F. E. Smith of Battle Creek the 
balance of his apple crop for $3,500 on the trees, having previously har- 
vested about $600 worth himself. 


From forty acres set out largely to peach trees with 300 apple trees 
and a few pears and plums, Neil McCollein of Hesperia, last fall real- 
ized $3,500. 


One of the most successful apple orchards on a small scale is that 
of Jas. Caherel, near Hesperia. From thirty-three trees he sold, last fall, 
$550 worth of choice apples—an average of $17 per tree. 


Cherry Orchard of Mrs. M. Swaney, 
In bloom §Spring 1909. 


This picture shows the proper management of a Cherry 
orchard and the reader can tell at a glance that there is 
nothing mysterious about it. The abundant bloom is a pro- 
phecy of a large crop to come, and the prophecy was ful- 
filled. Spraying kept the fruit free from curculio and culti- 
vation made it grow large and juicy. It was packed in quart 
boxes and shipped in standard crates; and we are credibly in- 
formed that it sold at $3.00 per crate, or at the rate of $6.00 
per bushel. Many trees produced three bushels each. Who 
can doubt that there is money in fruit, when more profit can 
be made from one tree than from an acre of wheat? 


any attention, it has kept alive; more than that, it blooms 
every spring and fairly begs of you to do your share and 
protect it from the ravages of insects. You pay no attention 
to it, and of course the fruit is stung and worm eaten, and 
the results are not satisfactory; nevertheless the tree is there, 
permanently established, simply waiting for you to practice 
a little common sense and give the tree a chance to show 
what it can do. Let me tell you something that will open 
your eyes. 


An Old Orchard Can Be Made New. 


Out in Grand Traverse County, Michigan, a man with 
a good sound head and business enterprise, went out among 
the farmers and rented their neglected orchards for a period 
of five years, at a rental of so much per tree, payable annual- 
ly. He plowed and cleaned up the ground; pruned the trees, 
taking out all the dead wood; cut back the tops and opened 
up the center so as to let in air and sunshine; scraped off 
the old bark; sprayed to destroy every fungus and insect 
enemy; and continued to spray several times during the 
summer season in order to keep them under control; and 
what do you suppose he accomplished? He cleaned up a for- 
tune of $10,000.00 the second year, and he now looks forward 
to a similar or better clean-up every year of the remaining 
three years to come. With twenty to forty bushels of good, 
sound apples hanging on each tree, and with a score or more 
of buyers competing to buy his crop of fruit and do their 
own picking and packing, the eyes of the farmers in that 
section of the country have been opened so wide on the sub- 
ject of fruit growing that they will never be closed again. 
Indeed, all farm property with proper elevation, even unim- 
proved land, has increased in value 100 per cent. in one year 
as the result of this successful experiment. Now, my dear 
farmer, will you stop to consider the great value of bearing 
trees? You, too, can make a fortune in fruit growing under 
new methods of spraying, cultivation and packing, and do 
it easily. Do you still want to cut down your trees? Does 
not this argument appeal to you? 


Mr. Farmer—It certainly does. I am just beginning to 
wake up to the fact that about one farmer in a hundred gives 
his orchard the proper care. We look at fruit growing as a 
side issue on the farm, and don’t give the orchard a ghost 
of a show. Your arguments are so fair, reasonable and con- 
vincing that I readily see the truth of what you have said. 
No one can be successful in fruit growing if he goes at it in 
a slip-shod way. About 99 orchards in a hundred in this 
section have been neglected and abused in a way that re- 
flects seriously on the business ability of us farmers. The 
condition of our orchards is most deplorable and the fault lies 
in the miserable way they have been treated. I ought to be 
ashamed to say it, but my fruit is all stung and wormy, and 
gnarled and scabby and, really, it isn’t fit for hog feed. Of 
course, I don’t spray, for I did not know it is so easy.- I 
guess that’s why I can’t get an automobile. 


Mr, Greening—Certainly, that’s why. Read, in these 
pages a few statements of what others have done; and re- 
member that what others have done you can do. As a matter 
of fact the fruit farmer is a thousand times better off than 


the grain and grass farmer, for the latter has not much con- 
trol of the grasshopper, locust, weavil, chinch bug, army 
worm, cut worm and other pests that ravage his crops; 
whilst the fruit grower has every one of his enemies under 


control. Indeed, it is now generally regarded as an estab- 
lished fact that the worst enemy we have had yet—the San 


Jose scale—is, in a way, a blessing in disguise, for the reason 
that the application of the prescribed remedies for killing 
the insect acts as a wonderful tonic in preserving the healthy 


condition of the trees. 


GREENING’'S BIG NURSERIES, MONROE, MICHIGAN 5 


REASON No. 4. 


THE BUSINESS IS SAFE AND MORE CERTAIN IN 
TIMES OF EXTREME DRY OR WET WEATHER. 


Fruit growing is a much more dependable business than 
grain farming. By following our practical, scientific methods 
nearly every element of uncertainty is eliminated and a prot- 
itable fruit crop assured every year. The trees send their 
roots down very deep and find moisture even during 
droughts that burn up other crops. Indeed, by cultivating 
the ground to preserve moisture the trees can withstand any 
period of dry weather that we have. Besides, our system of 
root pruning at the time of planting, forces the roots to grow 
down deep in the soil. And, in case of continued rainy 
weather which drowns out other crops, the trees have the 
power of resisting a long siege of such weather without harm. 
Nor is there much risk from frost. The man who works his 
orchard and keeps it growing all summer does not lose his 
trees. They ripen up nicely in the fall and can stand a lot 
of cold. 


Mr. Farmer—Now you are coming to it: My trees freeze 
out for some reason. 


Mr. Greening—Sure they do! and that’s because you 
don’t cultivate during the summer—the kind of work you said 
was play a while ago. When the ground is not kept loose 
it dries out. The trees think (?) the growing season is over 
and quickly mature their buds. They get ready for winter 
quarters. Then come the fall rains and the trees start grow- 
ing again; they put out a new set of leaves, and, sometimes, 
even blossom in the fall. This new wood has not time to 
ripen before winter sets in and, naturally, it winter kills. 


Mr. Farmer—That is certainly a very clear explanation. 
There is a superstition out our way that when trees bloom 
in the fall it is a sign of death in the family. 


It is 
simply a sign that somebody is lazy or neglectful and does 


Mr, Greening—Aha! It is nothing of the kind. 


not cultivate the orchard. It is a sign, too, that the trees will 
die unless the owner takes care of them. 


REASON No. 5. 


THE SMALL COST OF IMPLEMENTS. 


Only a few tools, of small cost, are required to conduct 
a fruit farm. Instead of the small fortune which is usually 
invested for implements on an ordinary farm, the fruit grow- 
All 


the expensive ones like the drill, reaper, and binder are dis- 


er gets his full equipment of tools for a few dollars. 


pensed with; indeed, all that are needed are a garden plow, 
cultivator, harrow, spray pump and pruning tools; and most 
of these will last a lifetime, whereas the expensive imple- 
ments for grain farming require frequent renewal. 


Mr. Farmer—! know it. I have often got discouraged 


buying implements; and do you know, I sometimes think 
they are made on purpose to last just so long before they go 


to pieces, so a fellow has got to buy another set. It beats all 
I guess that’s why I can’t 


My money all goes for binders and such 
stuff and they don’t ride near so easy. 


how Money gces for these things. 
get an automobile. 


Picking Plums in the Orchard of P. R. Platt. 


It is an established fact that in recent years plum cul- 
ture has been greatly neglected. The reason is the slipshod, 
almost slovenly way, in which this fruit has been handled— 
sending it to market in bushel baskets, which is about as 
sensible as loading eggs in a lumber wagon with a scoop 
shovel and bringing them to town in that manner. It is 
a matter of packages and careful packing with the plum. 
It is one of the easiest fruits to grow. All that is necessary 
is spraying and cultivation. Pruning is not as necessary or 
important with the plum as with the apple or peach, but it 
is well to head back about the same as the peach in order 
to get select fruit that brings fancy prices on the market. 
We recommend the use of crates and baskets as shown else- 
where in this booklet, and in most cases it is best to ship the 
fruit by express. There is a great scarcity of plums and the 
fruit grower who will take in consideration the fact that the 
demand for them is increasing will not hesitate to plant a 
plum orchard. Fortunes have been made in plum growing 
and no better evidence can be produced than what you learn 
from Mr, Benton Gebhart, of Hart, Mich., the King of Plum 
Growers. His favorite crop is the plum. Prices on fancy 
fruit, properly packed, range from $3.00 to $4.00 per bushe! 
Some of the prunes also sell well, especially the York Prune, 
Italian Prune and Hungarian Prune, on account of their 
high quality. The York Prune ripens late and carries well. 
The fruit is large and the trees productive and hardy. 


WE HELP TO FIND A MARKET FOR YOUR FRUIT. 


Fépewood: Heights Ena For m. 


J bsthomas™ 


Sp ibraverseCity, NY 


Fruit Farm of W. L. Thomas, Traverse City, Mich. 


This cherry orchard, planted five years ago, has already 
borne two crops. Observe the nice form of the trees, show- 
ing good judgment in pruning and training them. The 
leading branches shown in the picture were cut off the winter 
following the crop to keep the growth low; at the same time 
the center was thinned out to admit air and sunshine. Cher- 
ries are one of the easiest crops to grow, requiring less care 
than any other fruit. - The picture shows a well-kept orchard, 
which is bound to bring good results. 


6 SUCCESS IN FRUIT GROWING 


Apple Orchard that Brought $4,900.00 in 1909. 


This orchard is the property of O. K. Montague, Tra- 
verse City, Mich. The reader here beholds a scene that 
should encourage every farmer to plant an apple orchard. 
The expression of satisfaction on the owner’s face, shown 
in the left of the picture, proves that he is in the business 
to make money and is getting it out of his orchard. Where 
can you grow a farm crop that would attract as much atten- 
tion as the view shown above, when $15.00 to $40.00 can be 
picked up from a single tree? 


Northern Grown Trees 
are the Best 


It is the law of nature that trees, like people, need °%a 
period of rest; hence it is that northern grown trees, having a 
shorter season of growth and a longer period of rest and 
wood-ripening, are more vigorous in constitution, more hardy 
in resisting cold winters, more able to withstand dry sum- 
mers, more early to bear, more prolific in fruitage, and they 
live longer and bear better fruit than southern grown trees. 


Rex Lime and Sulphur 
Solution 


AND 
Rex Arsenate of Lead 


WRITE FOR PRICES AND 
OUR FREE BULLETIN 


The Toledo Rex Spray Co. 


TOLEDO, OHIO 


REASON No. 6. 


$444.00 AN ACRE FOR WATER. 


It must be remembered that fruit is largely composed of 
water and contans but a very small per cent. of solids as 
compared with wheat or other grains. This is one reason 
why cultivation is necesstry to preserve moisture in the 
ground, for large, juicy [ruit is the only kind that will sell, 
and such fruit is nearly all water. 

A bushel of apples contains about one ounce of nitrogen, 
1% ounces of potash and % ounce phosphoric acid, or three 
ounces in all, which cost about 2 cents. If apples are selling 
at $1.50 per bushel it will leave a net profit of $1.48 for the 
water; so that an average crop of 300 bushels per acre gives 
a profit of $444.00 for the water alone on that acre. This is 
what makes fruit growing so profitable, namely, the ability 
to sell water at fancy prices. All you have to do is to pack 
it. It grows in your fruit. 

Mr. Farmer—I see. Its like selling colored lemonade at 
the circus. No wonder the fruit growers are rich. Here I] am 
producing about fifteen bushels of wheat to the acre, and it 
contains a large amount of mineral solids which exhausts the 
fertility of my farm very rapidly, and all I can get for it is 
a dollar a bushel, whilst the fruit man sells $444.00 worth of 
water from an acre, and the Lord sends lots of that. 

Your explanation makes one thing very plain to me, Mr. 
Greening. I never could understand before why fruit can 
bear 300 or 400 bushels per acre and, in some instances, as 
much as a thousand bushels, whilst wheat bears only about 
fifteen bushels; but if the fruit is nearly all water that is 
simple enough. 


REASON No. 7. 


LABOR COSTS LESS AND IS EASIER TO GET ON A 
FRUIT FARM THAN ON A GRAIN FARM. 


Most of the work comes at a time when there is nothing 
else to do. The pruning and some of the spraying is done in 
February and March when farm work consists mainly of 
doing chores, and the fruit harvest comes during the school 
vacations when plenty of children and young people may be 
had to pick berries, all anxious to make a little money at easy 
labor, and, in the case of peaches, cherries, plums, pears, and 
apples, in the late fall when all other crops are garnered and 
plenty of labor is available. It must be noted, too, that pick- 
ing fruit with the tips of your fingers is not such hard work 
as pitching hay or grain, or digging potatoes. Most of the 
work can be done by children. 

Mr. Farmer—You make a strong argument there, Mr. 
Greening. When my farm was new there was a good deal to 
do during the winter. There was logging and lumbering 
going on and we could keep busy, but now there is not much 
to do except chores, as you say. The young folks become 
dissatisfied and go away to the city; and as for us old folks 
who stay at home we all get moody and grouchy, and it is 
hard to keep on good terms even with the cook. When the 
busy season comes I have a lot of trouble to get men, and 
wages are so. high that it takes nearly all I make to pay them. 
I get a good price for my stuff, but, somehow, the hired help 
gets it all. 

Mr. Greening—That’s very true; and right here I want 
to thank you for your appreciation of my argument. I am 
telling you facts that cannot be denied or disputed by any 
one. You know in your heart that every word I say is true 
as Gospel. 

Mr. Farmer—I have no reason to doubt the truth of your 
statement. 


REASON No. 8. 


THE DEMAND FOR FRUIT IS INCREASING. 


Mr. Greening—Fruit has become a staple crop with a 
dependable demand. Doctors have been telling of the whole- 
someness of fruit for so long that the people have found it 


out at last, and lots of city folks live on fruits and vegetables 
exclusively. You have heard of vegetarians and fruitarians, 


haven't you? There are lots of such folks in every city, who 
do not eat meat at all, depending largely on fruit for their 
daily diet. 


Mr. Farmer—You are certainly right there. The last 
time my wife and I went to Detroit we saw an excursion 
party going out on a steamboat. The people looked like fac- 
tory employes starting off on a picnic with their families. 
They carried lunch baskets and every one of them seemed 
to have fruit. My wife said to me, “Look at all the apples 
and peaches those people have got. It looks like a preacher's 
donation party!’ Everybody had a basket of fruit. 


Mr. Greening—Yes, most city people eat fruit; they must 
eat fruit to keep healthy. Many of them have been cured of 
distressing stomach troubles by the use of fruit, apples espec- 
ially having a beneficial effect on the digestion. A certain 
doctor in the East guarantees to cure any case of indigestion 
by the use of apples. “An apple a day will keep the doctor 
away.” 

Prof. Jaffa, of the University of California, has demon- 
strated the food value and wholesomeness of fruits by a 
series of experiments with old people, young people, work- 
ing people and people of leisure, of both sexes, and he says 
it is a mistake to regard them merely as luxuries. He fur- 
ther remarks that at the usual prices they are not expensive. 


Mr. Farmer—A funny thing happened. We saw some 
nice apples on a fruit stand and my wife said to me, “Let’s 
have some apples;” so we bought some at five cents each, 
six for a quarter! They were very nice and worth the price, 
but just think of us farmers buying apples when we have got 
all outdoors to grow some of our own! I always buy apples 
when I go to the city because I like them and they make me 
feel good; but you see it is the other fellow who gets my 
money. 


REASON No. 9. 


WE HELP YOU TO FIND A MARKET FOR YOUR 
‘ FRUIT. 


Whilst a great amount of choice fruit can always be sold 
at good prices in your local market, the chief demand will 
always come from the big cities, where the population is con- 
gested and where, on account of their shut-in occupation and 
the nerve tension under which they live, they must have fruit 
to keep alive; also from certain sections of the country where, 
on account of the extreme heat or cold they experience, they 
cannot grow our choice temperate zone fruits. There is only 
a small strip of land running zigzag across the earth that is 
fit to grow apples and peaches, and we are right in it. All 
the rest of the world is dependent on us for those fruits. 
English and other European buyers come over here and buy 
up whole orchards and do their own picking. All you have to 


do is to count the money. The apple crop in the Ward or- 
chard, near Frederick, Mich., sold for $45,000 on the trees 


one year, and there are many such instances. 


Mr. Farmer—That’s one thing that would bother me; I 
don’t know how to sell fruit. I can always take my grain to 
the elevator and get the price, but 


GREENING’S BIG NURSERIES, MONROE, MICHIGAN 7 


Packing Spies and Baldwins in the Orchard of Guy Tomp- 
kins, Old Mission, Mich. 


It is reported that this. orchard brought an average of 
$500.00 per acre to its owner. Apple picking and packing is 
pleasant work, and comes at a time when a farmer has noth- 
ing else to do on his farm—in October, after the fall work 
is practically over. The apple crop is more certain than the 
wheat crop, is easier to handle, easier to grow and brings 
at least twenty times more profit per acre, and no guesswork 
about it. J 


William Schultz, Oecana County, Mich., bought an 80 acre fruit farm 
for $10,000, paying nothing down, for he had no money. In two years he 
paid for the farm and had a snug bank balance besides. Meanwhile the 
farm improved so much that he was offered $20,000 for it, which offer 
he refused. 


Tommy Smith, a Chicago Fruit Merchant, bought a 120 acre apple 
orchard that was somewhat neglected. He paid $4,500 and spent several 
hundred more fixing it up. The neighbors smiled. He sold the first crop 
for $17,000 at wholesale. Then he smiled. 


G. A. Smith, Walkerville, Oceana County, Mich., paid $4,000 for a 
neglected orchard. He sprayed it, cultivated it, pruned it, ete., and his 
first year’s crop neted him $12,000, three times the price’he paid for the 
farm; and he refused an offer of $40,000 for it. His price is $75,000. 


Pleasant Valley Fruit Farm, G. W. Haight, owner, Shelby, Mich., re- 
ports: Japan Plums, $250 per acre; Windsor Cherries, $1,800 per acre; 
Duchess Apples, $700 per acre; Damson Plums, $1,000 per acre; Currants, 
$600 per acre. 


Curtis Fowler, Mapleton, Mich., reports. making $634 from less than 
one acre of Cherries. 


Bert Lockwood, Danbury, Ohio, 800 peach trees occupying about 5 
acres, made $4,860, or about $950 per acre. 


Henry Bahs, Danbury, Ohio, 400 Salway Peach, 
acres, brought $2,187, or about $850 per acre. 


occupying 2 1-2 


Mr. Smith, the Chicago Fruit Merchant, bought another fruit farm last 
fall—the Morley farm near Fennyille. This had been well cared for, and 
the price was $20,000 for 25 acres, or at the rate of $800 an acre. He 
expects to pay pay for it with this year’s crop. 


Greening’s Double 
Service Fruit Directory 


Advertises free of charge, in all the large markets, 
the fruit grown by those who buy their Trees and 
Plants from GREENING’S BIG NURSERIES, 
and follow the Greening instructions and methods of 
grading, handling and packing; also of cultivation, 
pruning and spraying. We find a market for every 
bushel of fruit grown by our customers without ex- 
pense to them, by our system of advertising their 


fruit in GREENING’S DOUBLE SERVICE 
FRUIT DIRECTORY. Read Reason No, 9. 


8 SUCCESS IN FRUIT GROWING 


Harvesting Cherries on Guy Tompkins Fruit Farm. 
Summer 1909. : 


Cherries have a staple demand as a dessert fruit, millions 
of quarts being sold annually to be eaten out of hand; be- 
sides, untold quantities are canned by housewives and the 
canning factories. In the “old country,’ where the dietetic 
value of fruit is generally recognized, thousands of cherry 
trees are planted along country roadsides—the road from 
Brunn to Olmutz, for instance, 60 miles in length, is bordered 
with cherry trees, there being 174,240 trees in each row, which 
is supposed to be the longest row of cherry trees in the world. 

The above picture shows how cherry growing is carried 
on by the best growers in America. Neat packages are used, 
the fruit is carefully picked with the stem on and packed 
stem down; after which it finds its way to the big cities and 
sells at $5.00 to $8.00 per bushel. It is said that the owner of 
the above orchard made over $500.00 per acre from his cherry 
orchard. 


F. H. Stinchfield, from eight Duchess apple trees 8 years old, sold 
88 bushels at 60 cents, netting $52.80. 
Kenneth McLeod pocketed $35.00 from three trees of Fameuse apples, 


10 years old. 
A. M. Gerow, Cheboygan, Mich., sold 65 bushels of Fameuse apples 
from three trees 25 years old, netting $65.00. 


A Peach Orchard in Benzie County. 


This orchard is on Mrs. Tillie Osgood’s farm, near South 
Frankfort, Mich., and has proven very profitable. It is re- 
ported that some of the New Prolific Peach trees brought as 
high as $15.00 profit per tree. The cultivation of a peach 
orchard is very simple and easy. It does not offer any ob- 
stacle that cannot be easily overcome by the grower. It is 
simply a matter of being careful in first training the trees 
in proper form, and when they begin to bear, aim to retain 
the vitality of the trees so that they will produce a good crop 
of fruit, which is sure to come if properly managed. The 
peach trees shown in the picture are used as fillers in an 
apple orchard. By the time the peach trees have exhausted 
all their fruiting power and are removed, there will remain 
an apple orchard that will bring its owner sure and safe re- 
turns from year to year.. We recommend the peach to be 
planted as fillers in an apple orchard. 


Mr. Greening—In other words you would rather take 
your grain to the elevator and sell it at the other man’s 
price, than have him come to you and buy your fruit at your 
own price! 


Mr. Farmer—No, I don’t mean that exactly. I know I 
have not anything to say about the price of my stuff now.. 
I take what they give me, that’s all. But I know where the 
elevator is, and I don’t know where the fruit buyer is. 


Mr. Greening—Right here is where we come in. For 
your benefit and for that of all our customers who buy their 
trees and plants from us, and who grow and pack their fruit 
according to our instructions, we have established the Green- 
ing Double Service Fruit Directory, by which means we find 
you a market for fruit that you produce without any expense 
to you. 


Mr. Farmer—That sounds good to me. How do you 


do it, Mr. Greening, 


Mr. Greening—lIt is like this. First, you must know that 
in all the big cities there are fruit merchants who are anxious 
to handle your fruit on commission or buy it outright, but 
they don’t know where you are, nor what you have to sell. 
On the other hand, you don’t know where they are, nor what 
kind of fruit they want. Our book advertises your fruit free 
of charge to hundreds of merchants and they send you a daily 
market report showing just what fruit is worth. All you have 
to do is to select the best market, send your fruit along and 
put your money in the bank. 


Mr. Farmer—But how do you find out what I have to 
sell? 


Mr. Greening—In the spring, about June lst, we send all 
our customers who grow fruit for market, a report sheet to 
fill out and return to us with an estimate of their fruit crop 
for the year. When these reports come in we publish them 
in a book which we call the Greening Double Service Fruit 
Directory, and we mail this book to about five hundred fruit 
merchants, who can tell at a glance just what each man has 
to sell for that year. The fruit merchants will write you re- 
garding your crop and either buy it outright or sell it at the 
highest market price on a commission basis. Thousands of 
orchards are bought outright by these merchants each year 
through their agents, who are in many cases selected from 
among the local growers. In many of the large fruit sec- 
tions the fruit is sold at auction right from the growers’ 
wagons to the highest bidder, as many as fifty buyers being 
on hand to bid for the fruit and pay cash. 

Mr. Farmer—I am beginning to appreciate your wonder- 
ful idea of assisting your patrons in selling their fruit crops. 
But why do you call it double service? 

Mr. Greening—Because we serve both the fruit grower 
and the fruit buyer. Our system is a good thing for both; 
and furthermore, we intend to be honest with both, and see 
to it that each is honest with the other. If any fruit grower 
does not grade and pack properly, or does not use standard 
size packages, or is guilty of the mean trick of putting poor 
fruit at the bottom of his package and choice fruit on top, we 
will be obliged to withdraw his name from our list of cus- 
tomers, which will thus deprive him of our service in selling 
his fruit. We will, on the other hand, protect the honest fruit 
grower with every facility we have at our command and will 
act as arbitrators of disputes. whenever requested to do so by 
either side. 

And to keep the balance true we shall expect every fruit 
merchant to deal fairly with our customers. If any one is 
found guilty of sending false market reports, or making un- 
reasonable and excessive charges, or failing to make returns 
promptly, or doing any other unjust and unbusinesslike act, 
deprive him of the further use of our directory. 
we shall, at once, strike his name from our mailing list and 


Mr. Farmer—Your idea, Mr. Greening, of advertising my 
fruit strikes me very favorable indeed, and will, in my opin- 
ion, secure me a good market and square dealing. I believe 
you would advise me right what to plant to get the best re- 
turns for my investment and labor. 


REASON No. 10. 


TEN TO TWENTY TIMES MORE MONEY CAN BE 
MADE THAN IN ANY OTHER KIND OF FARMING. 


We have now come to the ever present American ques- 


tion: Does it pay? Is it profitable to grow fruit? How much 
money is there in it? In answer to these questions I say that 


fruit growing pays handsome profits. It is the fashion 
among political economists to say that the earth is the source 


of all wealth, and I say, without fear of contradiction, that 
there is no possible use that can be made of your soil that 


will create for you as much wealth, both in money and in 
happiness, as growing fruit for market. The proceeds vary 
a great deal, depending on the varieties grown and the quality 
of the product, but it is safe to say that the profits are never 
less than $100.00 per acre, and frequently as high as $1,000.00 
per acre. 


A few years ago the Rev. E. P. Roe, the gifted author of 
“A Day of Fate and “Barriers Burned Away,” announced in 
one of his books that he had made $2,011.69 from two acres of 
ground. 


Rollin Morrill, who is sometimes referred to as the Peach 
King of Michigan, is credited with making $35,000.00 from a 
50 acre peach orchard one year; $15,000.00 from a 10-acre 


orchard another year; and approximately similar profits 
every year. 


All readers of the horticultural press are familiar with 
numberless illustrations of orchards producing several hun- 
dred dollars per acre. 


It is a simple question of figures. Suppose you have fifty 
apple trees, planted 30x30 feet apart; that will cover an acre. 
Suppose they bear only eight bushels a tree which is a very 
low estimate; that makes 400 bushels of apples from that 
acre; and suppose further that they sell for the very low 
price of $1.00 per bushel, it makes a total of $400.00 for that 
small area. And under favorable conditions of crop and 
prices it is reasonable to suppose that these figures may be 


doubled. In what other way will an acre produce that sum? 
Or even one-tenth of that sum? 


At the same time it is only fair to say that some farmers, 
especially those who have only a few trees and neglect them, 
do not receive as much as they should for their fruit, for the 
simple reason that they have not the right varieties, nor a 
sufficient quantity of select fruit to send to the best markets 
or attract the best buyers. But it is a mistake to say that 


there is no demand for fruit. There is an enormous demand. 
The teeming millions in the big cities are clamoring for it. 


All you have to do is to grow the quality of fruit they want 
and your profit is sure to come. I think I have made good 
the promise made in the beginning, to show that ten to 
twenty times more profit can be made in this business than 
in any other kind of farming. 


Mr. Farmer—You have presented a strong argument, 
worthy of the careful consideration of any owner of a farm 
with soil, climate and location adapted to the growing of 


fruit. 
interesting and convincing. 


and do it right? 


How can I start a fruit farm 


The statistics of fruit crops shown in this booklet are 


Packing Apples in Orchard of J. A. Stokes, Fremont, Ohio. 


This cut and the other view of Mr. Stokes’s orchard, as 
well as the statistics regarding his crop, are taken from the 
Ohio Experiment Station, Circular 95, and we reproduce them 
by permission. The basket on the ground represents the pro- 
portion of wormy fruit. The first grade sold at $5.00 and the 
second grade at $3.00 per barrel. The proceeds per acre were 
$1,408, as closely as can be estimated. 


2000000 00 00 0000000000 


Pedigree Bred Trees 


A Sworn Statement 


I, Charles Auch, being duly sworn, do hereby cer- ) 
tify that I am employed by The Greening Nursery Co., 
of Monroe, Michigan, and that I have been in charge 0 
of a force of assistants gathering scions for said $ 
nursery, from the best strains of bearing trees, in 
orchards showing the highest type of culture. All ( 
scions secured have been taken from such trees only as 
have shown marked superiority as to fruiting power and 0 
quality of fruit. s 
(Signed) CHAS. AUCH, 
Horticulturist. () 


Monroe, Mich., Aug. 20th, 1910. 
COUNTY OF MONROE, 
State of Michigan. 

Personally appeared before me, a notary public in 
and for said county of Monroe, Chas. Auch, known to s 
me to be the signer of the above statement, and de- ( 
poses that his statement is true and correct in all S 
respects. ) 

J. EDWARD READY, & 


. 


Notary Public. = 
My Commission Expires Feb. 28th, 1911. ( 
2 


OS 9.00 00 0000000 010100 


2000000000 00 0 00000 00 000000000 


Another View of Mr. Stokes’s Apple Orchard. 


This view is also taken from the Ohio Experiment Sta- 
tion Circular, and published by permission. The basket on 
the ground contains all the wormy apples; the rest are sound 
and sold at $5.00 per barrel. The proceeds were $1,408 per 
acre. 


10 


SUCCESS IN FRUIT GROWING 


Mr. Greening—Select a suitable piece of land with good 
surface or under drainage, prepare it with care, applying 
either green or stable manure, and plow deep. Select varie- 
ties of fruit of highest market value, plant few varieties, buy 
the best low headed pedigree trees, follow instructions in 
Greening’s Fruit Growers’ Guide, which will be furnished free 
with every $10.00 order, give us your busines and get the 
very best stock that money and experience can produce. Our 
advice is free to you at all times; all you have to do is to 
communicate with us whenever you feel that you need our 
assistance. My Reason Number Two tells you how easy the 
work is and you can take care of a 15 or 20 acre orchard in 
connection with your farm without much trouble; and it will 
not be long until your little side line will pay you more 
money than the rest of your general line of farming. 


Mr. Farmer—Can’t a man grow berries at the same time 
and get some profits pretty quick? 


Mr. Greening—I was just coming to that. You can 
plant strawberries and have a crop in one year, or you plant 


raspberries, blackberries, currants and gooseberries, and begin 
to cash in in two years. Besides you can raise chickens, and 


they will help kill the bugs. These are three things that go 
well together—orchards, berries and chickens,—all on the 
same land. Of course when the orchard comes into bearing 
the berries can be removed, or grown on a separate piece of 
land. M4 


Mr. Farmer—About the question of help, can I keep a 
man busy the year round at this business? My greatest 
trouble now is that I need extra help for only a few months; 
then I need lots of good men; but the best men have got 
steady jobs somewhere, and all I can get are the floaters who 
don't want to work, except a few days at a time, and then 
they don’t do much. 


Mr. Greening—That’s it exactly. You see, you can’t use 
a man the year round, but the man must live the year round. 
When you get through with him he goes somewhere else, 
and when you want him again he is busy and you can’t get 
him. My own opinion is that’s why so many men go to the 
cities to work in the factories; they want steady work. They 
would prefer the country if you could give them steady em- 
ployment. 

But answering your question I will say that while much 
of the work on a fruit farm can be done by women and chil- 
dren, especially picking the fruit, there is some that must be 
done by a man, such as pruning, spraying, cultivating and 
handling the heavy fruit packages; and when there is not 
enough male help in the family a hired man can be kept the 
year round. Every farm should have a steady hired man to 
help bear the drudgery of the necessary chores, and his com- 
pany will cheer and brighten the long winter evenings. 


Mr, Farmer—But what can we do during the winter? 


Mr. Greening—You can prepare the fruit packages at 
home—making the boxes and baskets will save you some 
money; and you can paint your fruit wagon, repair the farm 
tools and prepare for spring. Then there is the pruning and 
spraying; and what is the matter about your taking a vaca- 
tion in the winter—other manufacturers do. Would not you 
like to spend a month in Florida or California every winter 
and let the hired man do the chores? 


Mr. Farmer—That’s almost too good to be true. I don't 
know what it is to take a vacation yet. I start out at four 
o'clock in the morning with a lantern in one hand and a 
the other, and after a day of hard work I end 
same amusement at about eight o’clock in the 
There is no let up and no rest! But I wish you 
would tell me how I can get people to pick the fruit. 


Mr. Greening—This comes largely during the school 
vacations when there are many children and young people 


swill pail in 
up with the 
evening. 


looking for something to do to make a little money; besides, 
at that season of the year there are thousands of city families 
who go out in the country for their vacation. Some of them 
beard cut, others camp in tents—all are eager fr the outdoor 
life. All along the Lake Michigan shore, in what is known 
as the fruit belt, there are thousands of families from Chi- 
cago camping in tents during the fruit season. Even wealthy 
families go, for they realize that to eat fruit is the best tonic 
their system can have. Some of them board and the rates 
are $2.00 a day for each person. All that country is a vast 
boarding house. You see eating large quantities of fruit and 
getting plenty of outdoor air has a tendency to make people 
stronger and healthier for the rest of the year. 

The question of labor solves itself. There is no trouble 
to get help on a fruit farm. 


Mr. Farmer—Tell me something more about your Fruit 
Directory. How much do you charge to advertise my fruit? 


Mr. Greening—We don’t charge anything at all. We do 
that absolutely free for our customers who grow good fruit 
and pack it according to standard rules and specifications, 
which we furnish them, and who keep us posted on the way 
their crops are growing and what they have to sell. There 
is nothing more to say except that we find you a market for 
all the fruit you can grow if you are only willing to follow 
our instruction, which we offer you cheerfully without charge. 


Mr. Farmer—Do you substitute one variety of trees for 
another? I notice some nurseries do that. 


Mr. Greening—Never! That is a rank fraud. I know 
many nurseries do that, but such people are not worthy of 
patronage. We do not substitute without permission. When 
sold out of a variety called for, we say so, and cancel that 
part of the order. Our trees are guaranteed true to name, and 
our guarantee appears in every copy of our catalogue and 
on our order blanks. We also guarantee all our trees to be 
of strictly first-class quality, young, fresh, healthy and thrifty. 


Mr. Farmer—That is reasonable enough. No nursery can 
do anything more fair. 


John Anderson, Danbury, made $3,350 from 9 acres of 


Peaches, nearly $400 per acre. 


Henry Lass, Danbury, Ohio, made $1,494 from 300 Elberta Peach, 
or at the rate of $775 per acre. 


Henry Gulan, Danbury, Ohio, 2 acres Peach Trees brought $1,220. 


Martin Kihlken, Danbury, Ohio, from 185 New Prolific Peach Trees, 
occupying a little more than one acre, made $935. 


Ohio, 


Does Fruit Growing Pay? 


An acre of APPLE orchard contains 50 trees. The aver- 
age crop per tree is 12 bushels, and the average price for good 
fruit is $1.50 per bushel. Profit per acre, $900.00. 


An acre of pear orchard contains 134 trees. The average 
crop per tree is 4 bushels, and the average price for good 
fruit is $1.50 per bushel. Profit per acre, $804.00. 


An acre of peach orchard contains 170 trees. The aver- 
age crop per tree is 3 bushels, and the average price for good 
fruit is $2.00 per bushel. Profit per acre, $1,020.00. 


An acre of plum orchard contains i70 trees. The aver- 
age crop per tree is 2 bushels, and the average price for good 
fruit is $2.50 per bushel. Profit per acre, $850.00. 


An acre of cherry orchard contains 170 trees. The aver- 
age crop per tree is 2 bushels and the average price per 
bushel for select fruit is $3.00. Profit per acre, $1,020.00. 

An acre of grape vineyard contains 680 vines. The aver- 
age crop per vine is 20 pounds, and the average price per 
pound is 3 cents for select fruit. Profit per acre $408.00. 

An acre of wheat bears 15 to 20 bushels and sells at about 
$1.00 per bushel. Profit per acre, $20.00. 


This cut is a comparative 
illustration. The large pear 
tree on the right is a good 
demonstration of Greening’s 
Low Crowned and Low Top 
Trees, full of life and loaded 
with fruit. 


taller tree beside which the 


The smaller and 


man is standing is a fair rep- 
High Top 
training—the wrong kind of 


resentation of 


pruning. The reader can see 
the great advantage of Green- 
ing’s system of Low Top 
Heading of all fruit trees. 


GREENING’S LOW-HEADED TREES 
Will Add Millions to the Wealth of the Commercial Fruit 
Grower; Advantages of the Greening Low Crown System. 

1. Our new system of low heading all kinds of fruit 
trees brings the fruit closer to the source of the water supply; 
in other words, there will be considerable less evaporation 
and waste than with the old method practiced, where the 
fruit is high up in the air and the trunks exposed to the 
weather and elements. Ninety-five per cent of the fruit is 
water and 5 per cent of the ingredients make up the 
chemical elements contained in the fruit. 

2. There is only one-half the cost of spraying in labor 
and material, as a great waste is usually accompanied in 
spraying high-top trees. 

3. The expense of picking is reduced about one-half for 
reasons that the picker can pick from a low step ladder or 
an elevated wagon platform, and can pick twice as much 
fruit in the same length of time and with greater success. 

4. There is a great saving in the labor of pruning the 
trees. 

5. The trunks grow stronger, the framework of the main 
branches more substantial, and the crown is stronger, stiffer 
and better adapted to stand the wind storms, which means 
that there is a big saving in the fruit that would be otherwise 
knocked off from the trees where the branches are loaded 
with fruit and are swaying in the wind, where under our 
system the branches are stronger and more substantial to 
carry a load of fruit. The loss alone in the falling of fruit 
in times of heavy winds is something enormous, and it is 
usually a complete loss, except where there are facilities 
to take care of the fruit immediately after it has been 
knocked off. 

. 6. _ The trunks of the trees are less subject to disease 
and injury from the elements. It is a fact that on high-top 
trees you will usually find more or less injury on the south- 
west side, caused by the sun and elements, all of which is 
eliminated under our system of low training. 

7. The tree develops a much larger and stronger root 
system, protecting against the effect of drought and other 
severe weather conditions. 


GREENING’S BIG NURSERIES, MONROE, MICHIGAN 1] 


8. The quality of fruit is much improved and the yield 
is greatly increased. When proper culture is supplemented 
by our new method of orchard pruning a large per cent of 
the crop will be of high-grade quality and color, and will 
bring top-notch prices in the markets. 

The Greening Low Crown System of Tree Propagation 
will revolutionize the Fruit Industry of this country. We 
were first to advocate it. Under our method of bringing 
the crown closer to the ground and confining the top, the 
root growth is greatly increased, giving more growing and 
fruiting power to the tree. 

Leading Commercial Fruit Growers are Enthusiastic in 
advocating our new method of tree growing for low-down 
crowns. Mr. C. E. Brisbin, Schuylerville, N. Y., reports 
4 feet of growth the first season with only one dead tree 
out of 5,000 apple trees planted spring 1911. Mr. J. K. 
Barden, South Haven, Mich., harvested on an average of 
5 bushels of peaches to the tree the fifth year from his low- 
headed orchard of Greening’s trees. Dr. C. N. Smith, 
Toledo, O., planted a large orchard in Western Michigan 
of our low-headed trees, and was so well pleased that he 
placed his order for many thousands more of our low-headed 
trees as a result of his success. 


1 OUR GUARANTEE 


In filling orders, we always exercise the greatest 
care to have our stock true to label. Should a mistake 
occur, however, and some trees or plants prove untrue, 
we will either replace all stock proven untrue to name 
or refund the money paid for it, after receiving proper 
proof thereof. Parties placing orders with us MUST 
do so with the understanding that WE SHALL NOT 
BE HELD LIABLE FOR DAMAGES in such case, 
further than the replacing of all stock proven untrue 
to name, or refunding the money paid for it, All stock 
guaranteed to be first-class according to grade ordered. 

3 You will get your money’s worth. bo} 


12 SUCCESS IN FRUIT GROWING 


This apple show was 
held during the annual 
Grange meeting at Tra- 
verse City in Decem- 
ber, 1909, and consisted 
of apples grown in the 
Northwestern counties 
of the state; some of 
this fruit had been ex- 


hibited at the Irriga- 
tion Show held in Chi- 
cago the early part of 
the same month. In 
January, 710, the whole 
exhibit was taken by 
the writer to the city 
ot Detroit and there 
displayed for a few 
weeks. 


These apples were 
grown under our meth- 
ods of spraying, prun- 
ing and ctltivation, and 
prove conclusively that 
Michigan ranks as one 
of the best apple grow- 
ing states in the union. 
The fruit attracted 
great attention on ac- 
count of its large size, 
beautiful color and ex- 
cellent flavor. The gen- 


eral verdict was that 
Michigan fruit is vast- 
ly superior to _ that 
grown in _ irrigated 
regions—the color is 


just as good and the 
quality vastly better. 


APPLE EXHIBIT- -TRAVERSE CITY, MICHIGAN 


The excellence of Michigan apples is due to several 
causes. Of course the Great Lakes affect the climate favor- 
ably, and besides we are on the right isothermal line. The 
soil has the proper constituents to produce apples of the 
richest aroma and sprightliness of taste, which makes them 
immeasurably better than apples grown on the irrigated al- 
kali lands of the west. Some years ago, quite by accident, I 
made the discovery of the great fitness of Michigan soil for 


growing apples. I was interested in marl beds for the manu- 
facture of cement, and traveled over large portions of the 
state with a chemist of national fame whom I employed to 


make soil analysis for me. It was at my suggestion that the 
Northern Michigan Development Bureau was organized, un- 
der the able management of Mr. John Gibson of Traverse 
City. 


GREENING’S 


MONROE, MICHIGAN 


1002 ACRES OF NURSERIES J 


BIG 


10,000,000 TREES, SHRUBS AND PLANTS 


NURSERIES 


MONROE, 


MICHIGAN 


Largest Nursery Business in the World 
OUR CUSTOMERS CAN TELL YOU WHY 


Greening’s Trees Grow True to Name 


QUALITY--EVERYTHING IS QUALITY WITH US 


GREENING’S TREES GROW---They Can’t Help It 


They are Whole Root, Pedigree Bred Trees; Full of Life and Grow First Class Fruit 
| THERE IS A FORTUNE IN FRUIT GROWING 


Get the Best Stock and Begin Right. 


Write for what you want today 


Our Large, Illustrated Catalogue Free to parties wishing to buy Nursery Stock 


Greening Nursery Company, Monroe, Michigan 
Agents Wanted Everywhere Where we are not represented