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Thomas’  Pure-Bred  Strawberry  “ 

Plants,  Spring  1914 

IF.  fF.  THOMAS 

' . 

The  Strawberry  Plant  Man 

Anna,  Illinois 

KIND  FRIEND : 

You  are  interested  in  strawberry  growing  and  you  are  interested  in  getting  the 
best  out  of  it.  Scientifically  PURE-BRED  PLANTS  will  start  you  right  and  will 
enable  you  to  do  this. 

There  is  no  denying  that  there  are  good  and  inferior  grades  of  seeds  and  live 
stock.  The  intelligent  thinking  farmer  does  not  attempt  to  deny  it,  neither  will  he 
attempt  to  deny  that  there  are  good  and  inferior  grades  of  strawberry  plants.  Scien- 
tific breeding  improves  seeds  and  improves  live  stock  and  it  has  improved  strawberry 
plants. 

My  PURE-BRED  PLANTS  are  bred  under  the  best  known  scientific  method  of 
breeding  up  the  strawberry.  It  has  been  worked  out  through  years  of  study  and 
experience  and  has  been  thoroughly  tested,  and  is  an  established  success. 

I have  been  breeding  up  the  same  strains  of  many  varieties  for  years  and  they 


The  Strawberry  Plant  Man 


have  reached  such  a high  state  of  perfection  that  they  far  excel  all  ordinary  plants. 
I have  in  my  test  and  breeding  beds  over  160  varieties,  comprising  all  the  new  and 
leading  sorts. 

For  the  best  results  it  is  very  important  that  you  use  the  best  plants  you  can 
obtain.  My  PURE-BRED  plants  will  cost  you  no  more  than  the  ordinary  plants 
on  the  market  that  are  grown  in  any  haphazard  way  and  which  are  very  often  dug 
from  old  and  run-out  fields. 

My  new,  thrifty,  PURE-BRED  PLANTS,  dug  from  new  fields,  are  the  kind  of 
plants  you  should  use  and  are  the  kind  that  will  increase  your  yield,  improve  the 
quality,  put  more  money  in  5^our  pocket,  increase  your  bank  account  and  make  you 
happy  and  prosperous.  They  are  planted  in  every  state  in  the  Union  and  in  many 
foreign  countries.  I export  them  in  large  quantities. 

Do  not  delay  sending  your  order,  but  send  in  now,  as  orders  are  coming  in 
very  fast.  Yours  truly, 


W.  W.  THOMAS. 


2 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


Officers  and  Members  of  Illinois  State  Horticultural  Society  on  my  Plant  Farm — July  31,  1913 


Thomas’  Pure-Bred  Plants  Are  Best 


3 


The  Thomas  Way 

PURE-BRED  STRAWBERRY  PLANTS  are  the  result  of  years  of  experimenting  and 
scientific  breeding  follo.ved  out  along  a method  strictly  adhered  to  that  has  bred  up  the 
strawberry  to  the  highest  known  standard. 

Years  ago  as  a strawberry-plant  grower  I determined  to  produce  the  best  strawberry 
plants  grown  and  to  do  this  I realized  it  was  necessary  to  improve  and  breed  up  the 
strawberry.  This  I proceeded  to  do  by  methods  I had  long  believed  to  be  the  correct  ones 
for  this  purpose. 

Forty-two  years  ago  I was  born  on  a strawberry  farm,  my  father  being  one  of  the  first 
strawberry  growers  in  Southern  Illinois,  having  commenced  to  grow  them  50  years  ago. 

During  my  boyhood  days  I saw  the  Old  Wilson  Albany  give  way  to  Chas.  Downing  and 

Sucker  State,  and  these  varieties  were,  in  turn,  succeeded  by  the  Crescent.  I heard  the 
strawberry  growers  in  those  days  talk  of  varieties  running  out  and  their  constant  wish  for 
better  strawberries. 

When  I embarked  in  the  strawberry  plant  business,  at  the  age  of  18,  my  desire  was 
to  not  only  make  a success  in  business,  but  to  be  able  to  give  to  my  customers  better  straw- 
berry plants  than  they  could  obtain  elsewhere,  and  along  this  line  I have  worked.  My 
practical  knowledge  of  strawberries  was  great.  I had  picked  strawberries  as  a bare- 
foot boy,  had  packed  them  readj'  for  shipment,  hauled  them  to  the  shipping  point,  loaded 
them  in  the  cars.  Had  over-seen  the  fields  when  over  one  hundred  pickers  were  employed. 
Planted,  hoed  and  cultivated  them,  so  that  when  I commenced  to  grow  the  plants  in  a 
commercial  way  I knew  every  phase  of  the  business  from  a strawberry-grower’s  view- 
point. I had  all  this  knowledge  to  assist  me  in  arriving  at  a method  whereby  the  straw- 
berry could  be  improved  and  instead  of  a variety  running  out  it  could  constantly  be  made 

better.  The  method  then  adopted  and  practiced  through  the  many  years  has  developed 
the  PURE-BRED  STRAWBERRY  PLANT,  which  produces  the  strawberry  in  all  its  glory 
the  height  of  perfection. 

I have  produced  and  developed  PURE  BRED  STRAWBERRY  PLANTS,  and  PURE- 
BRED STRAWBERRY"  PLANTS  have  built  my  business  and  it  has  grown  and  flourished 
and  developed  into  a great  establishment. 


A Short  Strawberry  Plant  Crop 

1 have  been  growing  strawberry  plants  24  years  through  good  seasons  and  bad  ones, 
wet  and  dry,  hot  and  cool  ones,  but  the  past  summer  has  been  the  most  disastrous  of  any 
I have  ever ‘experienced,  for  long  continued  drought  and  excessive  hot  weather. 

It  cut  the  corn  crop  very  short  and  burned  up  pastures  in  Kansas.  It  destroyed  many 
strawberry  fields  in  Missouri.  The  touch  of  its  blighting  hand  was  felt  and  the  effect  was 
seen  in  every  state  from  the  Atlantic  to  the  Pacific.  What  it  did  to  corn,  hay  and  pasture 
in  Kansas,  it  did  in  every  state  in  the  Union,  and  the  price  of  these  products  are  soaring. 
What  it  did  to  strawberries  in  Missouri  it  did  to  strawberries  in  Illinois,  Tennessee,  Michi- 
gan, Texas,  and  all  other  states  east,  west,  north,  south. 

What  does  this  mean  to  the  strawberry  grower?  It  means  that  those  who  have  berries 
for  next  year’s  market  will  get  enormous  prices  for  their  crop;  it  means  also  that  there 
will  not  be  enough  plants  to  supply  the  demand  and  that  the  acreage  planted  this  season 
will  be  the  least  in  years.  This  all  means  big  prices  for  the  berries. 

You,  as  a strawberry  grower,  should  take  advantage  of  this  opportunity.  You  should 
plant  early  and  be  ready  to  share  in  your  part  of  the  increased  earnings  of  strawberry 
growing  which  is  sure  to  be  the  result  of  these  conditions. 

On  September  12th  we  had  a good  rain  and  after  that  time  the  season  was  very 
favorable  for  plants  to  grow  and  they  became  thrifty,  strong  and  vigorous.  While  I have 
a very  short  crop  of  plants,  about  40  per  cent  of  an  average  crop,  what  I do  have  will  be 
fine — I believe  the  best  I have  ever  grown. 

I have  had  reports  from  every  section  of  the  country  and  1 do  not  believe  the  plant 
growers  have  over  25  per  cent  of  an  average  crop,  taken  all  together.  There  are  only  a very 
few  strawberry  growers  that  will  have  plants  of  their  own,  many  have  lost  all  their  plants 
and  will  have  none  for  fruit  or  to  plant. 


CATALOG — I am  not  issuing  a catalog  this  season,  as  the  plant  crop  is  very  short  and 
my  plants  will  all  be  sold  before  the  spring  planting  season  is  over.  I am  mailing  this 
folder  to  all  of  my  friends  instead  of  the  usual  catalog.  Y"ou  will  find  the  price  list  on  the 
page  14.  I have  several  thousand  of  my  last  season’s  catalogs  on  hand  which  I shall  be 
pleased  to  mail  to  those  who  may  wish  one.  Next  season  I will  issue  the  best,  largest  and 
most  instructive  strawberry  catalog  ever  printed.  You  will  receive  one  in  due  time. 


4 W.  W.  Thomas,  The  Strawberry  Plant  Man 


The  Breeding  Bed 


Thomas’  Pure-Bred  Plants  Are  Best 


5 


Breeding  Strawberry  Plants 

This  is  an  age  of  advancement.  With  a more  thorough  knowledge  and  understanding 
of  the  “science”  of  things,  old  theories,  old  practices  are  passing.  We  are  living  in  a time 
when  “all  things  have  become  new”  and  yet  it  is  the  method,  the  system  which  is  new.  The 
Creator’s  laws  and  principles  remain  immutable. 

The  Good  Book’s  promise — “He  that  doeth  shall  know” — still  holds  and  ever  will  hold 
good.  As  men  devote  themselves  to  the  mastering  of  some  one  thing,  they  wrest  success 
where  others  find  only  mediocre  average. 

This  is  just  what  I have  been  doing  with  strawberries.  For  twenty-four  years  I have 
been  thinking,  studying,  experimenting  with  strawberries  for  the  one  purpose  of  perfecting, 
of  growing,  of  breeding  plants  that  would  have  qualities  not  found  in  the  ordinary  straw- 
berry plant — qualities  that  would  enable  the  plant  to  produce  a fruit  superior  to  the  ordinary 
grown  strawberry  and  in  a profusion  far  in  excess  of  the  average  crop. 

The  world  today  pays  tribute  to  “wizard”  Edison.  What  would  we  know  of  electricity 
had  not  Franklin  first  “bottled”  it?  In  Independence  Hall  in  Philadelphia  is  the  little 
wooden  stool  with  four  glass  caps  on  the  legs,  which  he  used  in  his  first  experiments.  The 
principle  of  insulation  has  remained  intact  through  the  centuries,  but  methods,  forms  of  use, 
results  have  advanced  and  progressed  during  the  years. 

Edison  has  largely  applied  his  life  energy  along  the  one  line  of  electricity.  That  almost 
greater  “wizard,”  Burbank,  has  applied  his  energies  along  another  line.  Professor  Holden, 
a man  sought  after  by  the  Government,  in  demand  by  all  the  railroad  interests  of  the  great 
Central  West,  a man  whose  name  is  a by-word  in  every  farm  household,  has  made  himself 
an  enduring  name  simply  because  he  devoted  his  entire  thought,  energy  and  purpose  to  the 
improving  of  seed  corn.  As  a result  of  his  scientific  breeding  and  still  more  scientific  testing 
of  results,  he  has  revolutionized  the  crop-bearing  possibilities  of  every  acre  put  into  corn. 

These  three  men  are  accomplishing  wonders;  each  in  a different  line,  but  all  three  are 
world  benefactors,  and  I say  it  without  egotism,  but  with  genuine  pride  and  an  exultant 
joy,  that  what  they  are  doing  in  their  respective  lines  of  research  and  development,  I,  in 
my  humble  way,  have  been  doing  and  still  am  doing  in  the  producing  of  a constantly  bred-up 
strawberry. 


The  Breeding  Bed 

The  breeding  bed  is  where  I grow  plants  one  season  to  be  used  the  next  fall  and  spring 
to  plant  the  fields  from  which  I dig  and  ship  plants.  . It  is  planted  with  plants  from  the 
previous  breeding  bed.  The  choicest  plants  are  selected  with  great  care  for  this  purpose. 
Only  those  showing  the  most  vigor  and  vitality  are  used.  Before  the  plants  in  the  breeding 
bed  are  dug  to  plant  in  the  fields,  the  same  careful  selections  are  again  made  for  next  year’s 
breeding  bed.  Thus  a continuous  improvement  is  going  on  all  the  time.  I do  not  stop 
here.  I also  plant  some  of  each  variety  from  the  breeding  bed  each  year  in  test  bed  for 
testing  the  fruit  and  producing  qualities  of  each  variety. 

The  breeding  beds  are  planted  with  the  choice  of  all  the  plants  in  the  preceding  breeding 
bed.  After  an  individualized  plant-by-plant  selection  is  made  for  this  purpose,  the  remaining 
plants  are  used  for  planting  the  fields  from  which  plants  are  sold.  Plants  from  our  breeding 
beds  are  planted  each  year  for  fruit-producing  tests.  The  bearing  qualities,  vitality  and 
stamina  of  each  variety  is  closely  watched.  The  untiring  energy  with  which  breeders  have 
worked  out  and  have  brought  about  the  great  and  wonderful  improvements  in  corn  and  live 
stock  is  not  one  whit  greater  than  I have  put  into  Thomas  Pure-Bred  Strawberry  Plants. 

My  plants  are  not  only  pure-bred,  true  to  name  and  label,  but  are  bred  by  the  best 
known  method  of  improving  the  fruit-producing  quality  of  the  plants  and  the  betterment  of 
the  fruit.  I have  found  that  there  are  some  plants  which  show  a strong  tendency  towards 
betterment.  When  this  is  encouraged  by  my  method,  the  improvement  is  rapid  and  great. 
It  is  true  that  some  plants  of  the  same  varieties  do  not  possess  equal  energy  and  fruit- 
producing  qualities  and  gradually  become  degenerate.  You  often  hear  a grower  make  the 
remark  that  a certain  variety  is  running  out.  It  may  be  for  him,  but  that  very  variety  may 
be  improved  by  proper  breeding — improved  not  merely  temporarily,  but  constantly. 


6 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


Test  Bed — 160  Varieties 


Thomas’  Pure-Bred  Plants  Are  Best 


7 


A Natural  Strawberry  Climate 

From  the  meager  business  of  the  early  years  of  strawberry- plant  growing  my  business 
has  increased  to  require  the  plant  production  from  200  acres  of  a large  farm  of  sandy  loam 
in  Dutch  Creek  Valley,  just  a few  minutes’  drive  from  Anna,  and  only  a few  miles  from  the 
Mississippi  River.  From  my  residence  in  Anna  can  be  seen  the  hills  of  Missouri,  as  well 
as  the  highest  point  in  the  State  of  Illinois.  These  facts  will  make  it  easy  for  the  reader  to 
understand  why,  at  Anna,  the  Illinois  Central  Railroad  has  the  highest  piece  of  trackage  on 
its  line  between  Chicago  and  New  Orleans.  And  from  the  topmost  point  in  Anna,  where  my 
residence  is  located,  you  can  look  in  no  direction  but  what  can  be  seen  hillsides  and  valleys 
on  which  and  in  which  the  strawberry  flourishes  as  only  a plant  in  its  natural  home  can 
prosper. 

With  all  the  advantages  enumerated  there  is  not  one  more  important  than  the  fact  that 
I offer  you  plants  grown  in  an  ideal  climate — a strawberry  climate.  It  is  easy  for  anyone 
to  know  that  plants  so  grown  are  sturdy  and  transplanting  will  not,  nor  does  not  in  a 
noticeable  measure,  interfere  with  their  growth,  development  or  fruit  production. 

Anna  is  in  a natural  strawberry  climate,  and  this  fact  emphasizes  in  an  indisputable 
manner  my  claim  to  the  production  of  unexcelled,  unequalled  plants. 

It  is  just  as  natural  for  the  best  strawberry  plants  to  grow  in  this  location,  as  it  is 
natural  for  the  big  trees  to  grow  in  California,  the  polar  bears  to  inhabit  the  cold  north, 
or  for  cotton  to  grow  in  the  Sunny  South. 

My  location,  which  is  so  favorable  for  the  production  of  strawberry  plants,  has  a great 
deal  to  do  with  their  quality.  This  location  has  more  favorable  conditions  for  the  production 
of  strawberry  plants  of  the  highest  quality  than  any  location  in  the  United  States.  The 
soil,  climate  and  seasons  are  ideal  for  this  purpose.  My  plants  are  sought  after  by  growers 
from  the  Southern  States  because  they  have  more  vitality,  more  energy  and  better  bearing 
qualities  than  those  growm  in  the  Sonth.  My  plants  have  the  needed  rest  and  dormant 
season  which  Nature  intended  the  strawberry  plant  should  have  and  which  is  very  essential 
to  their  bearing  qualities.  For  these  same  reasons  my  plants  are  also  in  great  demand  in 
Southern  California.  These  facts  are  supported  by  numerous  testimonials  which  I receive 
from  these  sections.  In  these  localities  my  plants  produce  crops  that  are  a matter  of 
wonderment  to  the  growers.  My  plants  also  have  many  advantages  over  those  grown  in  the 
far  North,  East  or  West,  because  of  the  climate,  soil  and  other  favored  conditions  of  this 
locality  that  do  not  exist  elsewhere.  The  black,  heavy  soil  of  the  West,  the  extreme  cold  of 
the  North,  the  unfavorable  conditions  of  the  East,  are  but  few  of  the  many  things  that 
make  my  plants  superior  to  those  grown  in  those  sections. 

Strawberries  for  Profit 

There  are  thousands  of  strawberry  growers  who  recognize  that  industry  as  their 
vocation.  It  is  to  be  proclaimed  and  can  be  proven  that  the  professional  berry  grower 
is  making  more  money  today  than  any  farmer  who  depends  on  the  ordinary  farm  crop 
for  his  entire  earnings.  Acreage  considered,  the  berry  grower  has  the  best  of  the  argument 
from  start  to  finish.  The  investment  which  produces  a $5,000  strawberry  crop  is  but  a small 
percent  of  the  investment  needed  to  produce  $5,000  worth  of  wheat,  cotton,  truck  or 
citrous  fruit. 

I want  to  help  in  the  production  of  better  strawberries.  I want  to  help  you.  It  should 
not  be  a question  of  your  following  ancestors’  footsteps.  Imitating  former  generation's  does 
not  bring  about  new  and  improved  conditions.  This  is  not  a c'ensnre  for  our  ancestors.  Had 
they  had  the  opportunities  that  you  and  I have,  their  history  would  have  been  different. 
Think  of  the  tremendous  difference  between  our  improved  varieties  of  strawberries  and  the 
Hoveys  Seedling  (which  was  the  first  American  variety),  originated  in  1834  or  1835.  Lack  of 
transportation  facilities  fifty  years  ago  prevented  growing  strawberries  in  remote  states 
and  selling  them  in  the  great  city  markets. 

If  your  profits  are  not  what  they  should  be,  I can  show  you  clearly  the  way  to  a more 
satisfactory  result  for  the  physical  force  spent  by  you  in  the  production  of  your  crop. 

My  ideas  are  not  theoretical,  they  are  founded  on  established  facts.  Are  -you  interested 
in  making  that  small  farm  or  that  large  farm  of  yours  a profit  producer  instead  of  just  an 
expense-paying,  make-a-living  proposition?  You  should  be.  Your  welfare  and  that  of  your 
family  demand  that  your  every  effort  should  be  well  spent.  An  accumulated  crop  profit  of 
a series  of  years  is  a pleasant  thing  to  anticipate. 

But  without  the  individual  profit  there  can  be  no  accumulation. 

There  can  be  no  individual  profit  without  effort. 


8 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


Field  of  Lady  Corneille  Strawberry  Plants — November  5,  1913 


Thomas’  Pure-Bred  Plants  Are  Best 


9 


LADY  CORNEILLE 

The  Wonderful  New  Strawberry  from  Louisiana 

BETTER  THAN  THE  KLONDYKE 

« 

This  wonderful  new  strawberry  originated  in  Louisiana,  and  having  more  good  quali- 
ties than  ever  before  combined  in  any  one  berry,  is  destined  to  become  the  leading  straw- 
berry, and  it  is  better  than  the  Klondyke,  and  that  is  saying  a great  deal,  but  it  is  not 
saying  tOQ  much,  for  it  merits  it. 

There  are  so  many  good  things  to  say  about  the  Lady  Corneille  that  it  seems  almost 
flattery  to  mention  them  all.  The  Klondyke  for  a long  time  has  been  the  leading  Southern 
strawberry,  but  the  growlers  have  been  wishing  for  a better  berry  to  take  its  place,  one  that 
would  yield  heavier,  better  quality  and  firmer.  The  Lady  Corneille  can  and  will  do  this 
and  will  be  planted  extensively  just  as  fast  as  the  growers  can  secure  plants.  I paid  a big 
price  for  plants  of  this  variety  in  order  to  have  them  to  offer  to  my  customers  and  I would 
advise  all  to  place  their  orders  as  soon  as  possible  to  be  sure  of  securing  the  plants. 

I have  about  1,000,000  plants  from  which  to  furnish  my  customers,  so  it  will  be  necessary 
to  order  early,  as  I will  not  have  enough  to  furnish  all  that  will  be  wanted.  The  Klondyke 
was  also  originated  in  Louisiana  about  15  or  20  miles  from  where  the  Lady  Corneille  was 
originated. 

The  Plant 

The  Lady  Corneille  is  the  healthiest,  thriftiest,  best  growing  plant  with  clean  foliage, 
absolutely  free  of  rust  or  leaf  spot;  plants  large,  strong  and  robust.  The  plant  is  simply 
a beauty  with  glossy,  rich  green  leaves,  stands  drought  better  than  any  other  strawberry 
and  thrives  in  both  clay  and  loamy  soil,  makes  runners  freely  and  grows  to  perfection  under 
both  matted  row’  or  hill  culture. 

The  Fruit  '• 

Ripens  same  time  as  the  Klondyke,  but  continues  in  bearing  longer.  The  berries  are 
supported  on  heavy,  stocky  fruit  stems  and  every  one  matures  in  a perfect  berry.  The 
blooms  are  rich  in  pollen,  calyx  large  and  heavy  and  remains  green,  giving  a beautiful 
appearance  to  the  fruit.  Berries  large,  rich,  glossy  red,  slightly  long,  uniform  in  size  and 
shape,  with  bright  golden  seeds  which  add  to  their  beauty.  Quality  the  best  of  all  berries, 
having  the  true  strawberry  flavor,  rich,  sweet  and  delicious.  The  berries  are  very  firm  and 
the  best  shippers  known,  and  will  hold  up  much  longer  than  the  Klondyke.  This  one  quality 
alone  will  make  it  very  valuable  to  the  growers  who  grow  strawberries  for  market.  It  sells 
for  50c  to  $1.00  per  24-plnt  crate  more  than  the  Klondyke,  simply  because  it  is  a better  berry, 
and  this  is  what  the  best  trade  wants  and  is  willing  to  pay  for. 

Productiveness 

This  is  another  feature  in  which  the  Lady  Corneille  excels  the  Klondyke.  They  are 
considered  from  three  to  four  times  as  productive.  In  the  spring  of  1912  the  products  of  one 
average  plant  was  sent  me  from  Louisiana  and  there  were  80  blooms  and  berries.  It  is  not 
uncommon  for  100  or  more  berries  to  be  produced  per  plant. 

The  Lady  Corneille  in  the  North 

Unlike  many  varieties,  the  Lady  Corneille  grows  equally  as  well  in  the  North  as  in  the 
South.  With  me  in  the  spring  of  1913  they  bore  continually  from  the  earliest  until  July  10th 
and  perhaps  would  have  continued  longer  in  bearing  had  it  not  been  for  the  severe  dry  and 
hot  weather.  This  long-bearing  period  of  berries  of  such  high  quality  is  sure  to  make  this 
the  most  valuable  strawberry  of  any  grown  in  the  North  for  productiveness,  quality,  as  a 
shipper  and  drought  resister.  The  picture  opposite  shows  their  splendid  growth  during  the 
past  dry,  hot  summer  and  should*  recommend  them  as  a drought  resister. 

Never  before  have  so  many  good  qualities  been  combined  in  one  variety  of  strawberry. 
The  Lady  Corneille  has  the  size,  color,  shape,  appearance,  firmness  and  productiveness  and 
out  ranks  the  Klondyke  in  each  and  every  case.  My  northern-grown  plants  of  the  Lady 
Corneille  will  give  you  vigor  and  stamina  and  fruit-producing  qualities  not  obtained  in 
southern-grown  plants.  I believe  all  my  customers  will  want  some  of  this  variety.  I will 
not  have  enough  plants  to  supply  the  demand,  therefore,  order  at  once  to  secure  what  you 
will  want.  I have  already  booked  a great  many  orders. 


$7.50  1000  LADY  CORNEILLE  $7.50 

$1.50  100  LADY  CORNEILLE  $1.50 

W.  W.  THOMAS » Tbe  Strawberry  Plant 
Man,  Anna,  Illinois 

W.  W.  THOMAS,  The  Strawberr,  Plait 
Man,  Anna,  Illinois 

Enclosed  find  remittance  for  S7. 50 for 
which  send  me  by  express  1000  Lady 
Corneille  Strawberry  Plants.  Express 
charges  to  be  paid  by  me. 

Enclosed  find  remittance  for  $1.60 
for  which  send  me  by  mail,  postpaid, 
100  Lady  CorneUle  Strawberry  Plants. 

Name 

Name 

St.or  R.F.D P.O.  . ... 

St.orB.F.D  . .' P.O 

Date  ..Exp.  Office  State 

Date State 

10 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


Superb — November  5th 


Fall-Bearing  Strawberries 

You  can  have  strawberries  just  as  easily  in  the  fall  as  in  the  spring  by  planting  the 
Iowa  and  Superb  strawberries,  known  'as  the  fall-bearing  varieties.  These  varieties  will 
produce  heavy  crops  in  the  fall,  of  as  fine  berries  as  any  spring-ripening  strawberries.  Truly 
a luxury  for  home  and  profitable  for  market.  Think  of  having  all  the  berries  you  can 
use  on  your  table  during  the  months  of  September,  October,  and  November  and  later,  if  not 
killed  by  freezing  weather. 

If  you  grow  them  to  sell  you  can  get  your  own  price  for  strawberries  at  that  season  of 
the  year  and  there  is  no  strawberry  known  that  is  so  prolific  as  those  named  above.  They 
commence  blooming  early  in  the  spring  and  the  blooms  should  be  kept  removed  until  about 
the  middle  of  August.  By  doing  this  you  get  a larger  yield  in  the  fall  than  you  would 
if  allowed  to  bear  all  summer.  So  prolific  are  they  that  the  young  plants  that  are  formed  in 
the  summer  will  bear  in  the  fall  of  the  same  year;  in  fact,  the  young  plants  will  very 
often  send  up  fruit  stems  before  they  become  rooted.  They  are  not  a novelty  nor  an 
experiment,  but  are  a success  and  you  can  have  strawberries  as  well  in  the  fall  as  in  the 
spring — strawberries  of  good  quality  for  your  table  every  day  during  the  late  summer 
and  fall;  strawberries  for  Thanksgiving.  Many  who  read  this  have  no  doubt  heard  of  fall- 
bearing strawberries.  Many  have  not.  Remember,  we  are  living  in  an  age  of  rapid 
advancement  that  is  giving  us  things  that  a few  years  ago  we  never  thought  of. 

You  should  plant  some  of  these,  the  latest  thing  in  the  strawberry  world.  You  will  have 
to  do  this  in  order  to  stay  up  with  the  crowd,  and  you  want  to  do  that.  The  IOWA  and 
SUPERB  are  the  leaders  and  are  considered  the  most  successful  of  all  the  fall-bearing  straw- 
berries, heavy  bearers  of  splendid  fruit  of  good  quality  and  size,  plants  hardy  and  robust. 


The  accompanying  picture  of  Superb  was  made  on  November  5th;  the  leaves  were  cut 
away  so  fruit  and  blooms  would  show.  The  cluster  of  Iowa  on  opposite  page  was  photo- 
graphed October  20th. 


Thomas’  Pure-Bred  Plants  Are  Best 


11 


Iowa — October  20th 


$1.59  25  Fall-Bearing  $1.50 

W.  W.  THOMAS,  The  Strawberry  Plant 
Man,  Anna,  Illinois 

Enclosed  find  remittance  for  SI. 50 
for  which  send  me  by  mail,  postpaid, 
25  Fall-Bearing  Strawberry  Plants. 


Name 

St.  or  R.F.D., P.O.. . 

Date State 


$5.00  100  Fall-Bearing  $5.00 

W.  W.  THOMAS,  The  Strawberry  Plant 
Man,  Anna,  Illinois 

Enclosed  find  remittance  for  S5.00 
for  which  send  me  by  mail,  postpaid, 
100  Fall-Bearing  Strawberry  Plants. 


Name 

St.  or  R.F.D P.O 

Date Exp.  Office State 


12 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


Asparagus  Root 


65c  ASPARAGUS  ROOTS  65c 

W.  W.  THOMAS,  The  Strawberry  Plant  Man,  Anna,  Illinois 

Enclosed  find  remittance  for  65c  for  which  send  me  by  mail,  postpaid,  100 
Asparagus  Roots. 

Name. 

St.  or  B.  F.  D P.  O 

# 

Date State. 

Thomas'  Pure-Bred  Plants  Are  Best 


$3.00  ASPARAGUS  ROOTS  $3.00 

W.  W.  THOMAS,  The  Strawberry  Plant  Man,  Anna^  Illinois 

Enclosed  find  remittance  for  $3.00  for  which  send  me  by  express,  1000  Asparagus 
Roots,  Express  Charges  to  be  paid  by  me. 

Name 

St.  or  B.  F.  D P.  O 

Date Exp.  Office State 

Thomas'  Pure-Bred  Plants  Are  Best 


Thomas’  Pure-Bred  Plants  Are  Best 


13 


Asparagus 


aragus 

ASPARAGUS  VERY  PROFITABLE 

In  Great  Demand  in  All  Markets 

HOW  TO  PLANT,  CULTIVATE  AND  MARKET 

Asparagus  is  grown  for  the  tender  young  shoots  which  grow  in  great  numbers  from 
the  roots  early  in  the  spring,  and  is  considered  by  far  the  choicest  of  all  early  spring  vege- 
tables. It  is  in  great  demand  in  all  markets,  selling  at  very  fancy  prices,  and  is  one  of  the 
most  profitable  crops  grown.  The  demand  for  it  is  growing  faster  than  the  supply.  Aspara- 
gus growing  is  still  in  its  infancy.  It  is  being  planted  only  in  a limited  way  and  in  but 
few  localities.  It  would  be  more  extensively  grown  if  the  proper  way  of  planting,  cultivating 
and  marketing  were  generally  known.  % 

The  land  should  be  plowed  thoroughly  and  deep  and  put  in  good  condition  with  a 
harrows.  Rows  should  be  marked  off  with  a two-horse  plow,  four  feet  apart,  going  twice  in 
same  furrow,  making  it  as  deep  as  possible.  There  will  be  several  inches  of  loose  soil  in 
the  bottom  of  the  furrow,  on  which  to  place  the  plants,  the  crowns  of  which  should  be  five 
or  six  inches  below  the  level  of  the  ground.  The  plants  should  be  set  from  twelve  to 
eighteen  inches  apart  in  the  row.  They  should  be  covered  with  about  one  inch  of  soil 
when  planted  and  as  soon  as  they  commence  to  grow,  the  dirt  can  be  worked  to  them  with 
cultivator  until  the  ground  is  level.  A field,  when  once  established,  will  last  for  years. 

Asparagus  should  be  well  fed  with  manure  or  commercial  fertilizer,  which  can  be 
applied  at  almost  any  season  of  the  year.  Manure  is  either  spread  on  top  of  the  row  late 
in  the  fall  and  covered  with  a plow,  thus  leaving  a ridge  until  spring,  or  is  applied  in  a furrow 
close  to  the  row,  either  in  spring,  summer  or  fall.  This  gets  the  manure  close  to  the  roots 
and  is  considered  the  best  way  to  use  either  manure  or  commercial  fertilizer.  Stock  peas 
can  also  be  used  to  help  in  fertilizing  and  to  keep  the  soil  loose.  They  can  be  sowed  broad- 
cast when  the  cutting  season  is  over. 

Cutting  for  market  commences  one  year  after  planting  and  as  soon  as  the  stalks  are  a 
few  inches  high. 

The  cutting  should  be  very  light  the  first  year,  nor  should  the  season  be  long.  The 
second  year  more  may  be  cut,  and  the  season  may  be  longer.  By  the  third  year  the 
asparagus  field  will  have  reached  maturity,  and  the  cutting  should  include  every  stalk  that 
puts  up,  and  may  continue  as  long  as  the  market  will  justify  and  the  weather  will  permit. 
The  shipping  season  of  the  well  matured  fields  will  last  from  six  to  eight  weeks,  sometimes 
longer.  It  is  not  advisable  to  continue  cutting  after  the  staiks  commence  to  diminish  in 
size  or  spindle. 

Keep  all  stalks  cut  during  the  shipping  season,  even  if  some  are  too  small  to  ship.  The  cut- 
ting should  be  done  every  day  during  the  shipping  season.  The  stalks  are  tied  in  bunches 
with  tape  or  rubber  bands,  each  bunch  containing  a handful  of  stalks.  The  stalks  in  the  center 
of  the  bunch  should  be  as  large  as  those  on  the  outsjde.  After  the  stalks  are  bunched,  with 
a knife  cut  the  butts  of  the  stalks  smooth,  leaving  the  bunch  the  proper  length  for  the  box. 

For  shipping  they  are  packed  in  sectional  boxes,  each  section  holding  one  bunch,  with 
twenty-four  bunches  to  the  box.  When  packed,  the  box  and  contents  weigh  about  fifteen 
pounds. 

There  is  always  good  profit  in  asparagus,  but  strictly  fancy  stalks  always  sell  for  the 
highest  price.  To  get  the  best  price,  grow  the  best  asparagus  by  liberal  cultivation  and 
fertilization,  and  pack  it  so  that  it  will  be  attractive. 

The  varieties  I offer  are  dependable  ones — of  high  order  and  ‘superior  merit,  and  in 
advocating  the  growing  of  this  popular  spring  vegetable  I do  so  with  a sincere  feeling  that 
the  grower’s  well  directed  efforts  will  return  to  him  a profit  that  can  be  compared  with  but 
few  if  any  other  vegetable. 


14 


W.  W.  Thomas,  The  Strawberry  Plant  Man 


PRICE  LIST 


These  prices  are  for  plants  delivered  at  Express  or  Freight  oflSce  in  Anna,  or  Jones- 
boro, 111.  No  charges  for  packing  or  packages. 

Beal  carefully  “General  Information”  before  making  out  order. 

No  order  accepted  for  less  than  $1.00  except  special  coupon  offers.  No  less  than  25 
plants  of  a kind  sold  except  the  Iowa  and  Superb. 

Express  or  freight  charges  to  be  paid  by  purchaser. 

These  prices  are  for  one  variety  only ; two  or  more  varieties  cannot  be  combined  for 
reduction  in  price. 

For  mail  shipments  add  at  the  rate  of  20c  per  hundred  plants  to  the  price  and  they  will 
be  sent  postpaid  to  any  postofflce  in  the  United  States,  Mexico,  Cuba,  Porto  Rico.  To 
Canada  and  other  countries  add  40c  per  100. 


Strawberries 


25 

100 

500 

1000 

5000 

10,000 

Aroma  (S) 

$0.20 

$0.45 

$1.50 

$3.00 

$13.75 

$25 . 00 

Brandywine  (S) 

.20 

.45 

1.50 

3.00 

13.75 

25.00 

Bubach  (P) 

.30 

.75 

2.50 

5.00 

Chesapeake  (S) 

i .30 

.75 

2.50 

5.00 

Crescent  (P) 

i .2t 

.60 

2.00 

4.00 

Excelsior  (S) 

\ .20 

.45 

1.50 

3.00 

13.75 

25.00 

Gandy  (S) 

I .20 

.45 

1.50 

3.00 

13.75 

25.00 

Haverland  (P) 

.25 

.60 

2.00 

4.00 

Klondyke (S) 

.20 

.45 

1.50 

3.00 

13.75 

25  00 

Lady  Corneille  (S) 

.50 

1.25 

3.75 

7.50 

Marshall  (S) 

.30 

.75 

2.50 

5.00 

Michels  Early  (S) 

.25 

.60 

2.00 

4.00 

Missionary  (S) 

.20 

.45 

^ 1.50 

3.00 

13.75 

25.00 

Molinda  (S) 

.30 

.75 

2.50 

5.00 

Ozark  (S) 

.25 

.60 

2.00 

4.00 

Red  Bird  (S) 

.75 

1.50 

5.00 

10.00 

Senator  Dunlap  (S) 

.20 

.45 

1.50 

3.00 

13.75 

25.00 

Stevens  Late  Champ  (S) 

.30 

.75 

2.50 

5.00 

Warfield  (P) 

.25 

.60 

2.00 

4.00 

' 

Fall -Bearing  Strawberries 

Iowa  and  Superb — 12  plants,  75c;  25  plants,  $1.50;  100  plants,  $5.00,  postpaid. 

Asparagus 

French  Giant  Argentneil,  Palmetto,  Barrs  Mammoth,  Columbian  Mammoth  White — 100 
plants,  45c;  1,000  plants,  $3.00. 

Einneaus  Rhubarb  Boots — 100  plants,  $3.00;  1,000  plants,  $20.00. 

Maliner  Kren  Horseradish  Roots — 100  plants.  75c.;  1,000  plants,  $6.00. 


NOTICE — There  is  no  parcel  post  rate  on  plants.  The  postage  rate  is  the  same  to  every 
postoflace  in  the  United  States.  It  is  1 cent  for  every  two  ounces,  or  8 cents  per  pound. 
We  charge  20c  per  100  plants  extra  for  postage  and  packing  for  mail  shipments. 


use  this  sheet  in  ordering  peants, 

ORDER  SHEET. 


19 


THOMAS,  The  Strawberry  Plant  Man, 

^ ANNA,  ILLINOIS. 


PLEASE  SEND  PLANTS  NAMED  BELOW  TO 


AMOUNT  ENCLOSED. 


Name 

Post  Office 

R.  F.  D.  Nd 

Express  Office 

Freight  Office 

County 

State 

Ship  by  Express,  Freight,  Mail. 


P.  O.  Order $. 

Exp.  Mon.  Ord.  $. 


Draft 

Cash 

Total  I. 


Mark  X across  the  way  you  wish  plants  sent. 


NUMBER 

VARIETY 

PRICE 

Dollars  Cents 

' 

1 


I am  located  in  Southern  Illinois,  about  thirty-six  miles  north  of  Cairo,  and 
about  100  miles  south  of  St.  Louis.  This  location  is  in  about  the  same.l3-til'^<^*‘ 
as  Richmond  and  San  Francisco. 

SHIPPING  SEASON.  ! 

My  regular  shipping  season  commences  October  1st.  However,  I am  some\'i 
times  able  to  send  out  some  plants  in  September.  This,  however,  depends  upon 
season  and  weather.  I continue  digging  and  shipping  during  the  entire  fall,  win- 
ter and  spring  until  May  1st  or  later.  I am  sometimes  delayed  a short  time  by 
freezing  weather  during  the  months  of  January  and  February,  but  usually  able 
to  ship  any  time  during  these  months. 

PLANTS  BY  MAIL. 

I make  a specialty  of  sending  plants  in  small  quantities  by  mail.  Those 
wishing  to  obtain  a few  of  one  or  more  sorts  can  order  in  this  manner.  See 
my  price  list  for  postpaid  rates. 

EXPRESS  RATES. 

The  classification  on  strawberry  plants  is  such  as  to  enable  me  to  secure 
very  low  rates  to  all  points,  and  as  I pack  very  light  in  baskets  or  crates,  the 
express  charges  are  less  than  might  be  supposed.  Seven  baskets  are  usually 
billed  out  for  100  pounds.  Crates  vary  in  weight  according  to  size. 

FREIGHT  SHIPMENTS. 

When  cold  weather  sets  in  in  November,  I can  ship  plants  all  over  the 
country  safely  by  freight.  The  colder  the  weather,  the  better  they  will  carry. 

I would  advise  those  who  want  plants  for  early  Spring  to  get  them  in  November 
or  December  shipped  by  freight  and  heel  them  in  until  Spring,  when  they  are 
ready  as  early  as  you  wish  to  plant  them. 

TERMS  OF  PAYMENT. 

Cash  with  order  unless  otherwise  especially  agreed.  Plants  will  be  sent 
C.  O.  D.  when  one-third  of  the  amount  accompanies  the  order. 

REMITTANCES. 

May  be  made  by  New  York,  Chicago  or  St.  Louis  Draft,  Postoffice  or  Ex- 
press Order  or  Registered  Letter. 

ORDER  EARLY. 

Do  not  delay  sending  your  order  until  you  are  ready  to  plant,  but  order 
plants  as  soon  as  you  know  you  will  want  them. 

GUARANTEE  OF  GENUNINENESS. 

I exercise  the  greatest  care  to  keep  my  plants  pure  and  true  to  name,  and 
hold  myself  in  readiness  to  replace,  on  proof,  all  stock  that  may  prove  other- 
wise. But  it  is  mutually  agreed  between  the  purchaser  and  myself  that  I shall  not 
be  liable  for  any  amount  greater  than  the  original  price  of  the  goods. 

INSPECTION. 

A certificate  of  inspection  from  the  State  Entomologist  will  be  attached  to 
each  and  every  package  of  plants. 

NO  CHARGE  FOR  PACKING  OR  PACKAGES. 

I make  no  charge  for  packing  or  for  packages,  whether  baskets  or  crates. 

ALWAYS  WRITE  YOUR  NAME  THE  SAME. 

Always  write  your  name  plainly  and  the  same  to  your  order  and  all  letters. 

SPRING  PLANTING  SHOULD  BE  DONE  EARLY. 

When  planting  in  the  Spring  plant  just  as  early  as  possible.  You  will  get 
better  results. 

REFERENCE— ANNA  NATIONAL  BANK.