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Do  not  assume  content  reflects  current 
scientific  knowledge,  policies,  or  practices. 


The  Best  Shrub 

{^Spir&cnj  V^^ro 


NEOSHO  NURSERIES  CO. 

NT  E O S H O / M O. 
yours  Jbr  growing  Satispijotk>r\^ 


‘‘Tours  for  Qroiaing  Satisfaction” 


That  is  our  motto.  It  means  that  we 
send  you 

Varieties  truly  labeled; 

Good  sizes  for  their  age; 

Dug  only  after  fully  mature  and  dor- 
mant ; 

Handled  without  exposure  to  sun  or 
wind ; 

Free  from  insect  pests  and  diseases; 

Vitality  unimpaired; 

Packed  properly  to  arrive  in  prime 
condition ; 

Reliable  information  on  how  to  han- 
dle, plant,  prune  and  properly 
care  for  the  trees  or  plants. 

It  means  your  satisfaction  when  your 
order  arrives.  Your  satisfaction  when 
fruit  is  produced  or  your  ornamentals 
reach  maturity  and  satisfaction  that  will 
continue  from  year  to  year.  Satisfac- 
tion, in  fact,  which  amply  repays  you  for 
the  surprisingly  small  expenditure  of 
your  thought,  time,  labor  and  money. 

^^Yours  for  Growing  Satisfaction^ 

NEOSHO  NURSERIES  CO. 

Neosho,  Missouri 


I 


Facts  You  Should  Kno^ 

To  Snjoy  Qro^ing  Satisfaction 


POSSIBLY  we  do  not  ask  for  orders 
as  often  or  as  urgently  as  we  should 
in  view  of  the  fact  that  our  stock, 
methods  of  handling,  grading  and  packing 
merit  the  patronage  of  particular  buyers. 
But  we  felt  that  people  would  read  our 
catalog  and  come  to  the  same  conclusion 
as  a prominent  horticulturist  who  wrote 
us  December  12,  1922 — “One  can  hardly 

escape  the  conviction  that  a firm  that 
puts  out  such  a conservative  and  helpful 
catalog  will  back  up  its  statements  with 
reliable  goods  and  genuine  service.”  We 
knew,  too,  that  some  people  require  a little 
time  to  plan  their  plantings  and  to  de- 
cide what  kinds,  varieties  and  number  to 
order.  Some  people  do  leave  the  selec- 
tion to  us,  for  instance,  a customer  in 
Mexico  mailed  us  a draft  for  $225.00  and  told 
us  to  send  him  an  assortment  of  our  se- 
lection. 

However,  if  you  intend  to  plant  this 
spring,  we  must  remind  you  planting  time 
is  close  at  hand,  and  more  important 
still  is  the  fact  that  the  longer  you  delay, 
the  less  are  the  chances  of  securing 
the  varieties  and  sizes  you  prefer.  The 
nurseryman  cannot  grow  stock  to  order 
on  short  notice.  He  has  to  plan  two, 
three  or  more  years  ahead.  It  is  then 
impossible  to  know  what  people  will  want 
or  to  tell  how  many  good  trees  or  plants 

Copyright,  1923.  Printed  in  the  United  States  of  America. 


2 


NEOSHO  NURSERIES  CO. 


will  result  from  a 
given  number  prop- 
agated. 

Furthermore,  if  we 
should  give  you  a 
list  now  of  the  num- 
ber available  in  each 
size  of  each  variety, 
it  would  be  obsolete 
before  it  reached  you.  Therefore,  we  suggest 
that  you  order  XX  sizes,  tell  us  whether  we 
shall  reserve  or  send  larger  or  smaller  sizes 
and  also  other  varieties  if  necessary,  adjusting 
prices  accordingly. 

Most  buyers  judge  value  by  size  in  height, 
not  realizing  that  some  varieties  are  naturally 
smaller  growers  and  that  age  must  also  be 
considered.  It  is  apparent  that  a tree  that 
grows  a certain  size  in  one  season  is  better 
than  one^  of  the  same  variety  that  takes  two 
years  to  attain  that  same  size.  Many  also  do 
not  know  or  stop  to  think  that  most  trees 
must  have  a good  portion  of  the  top  cut  off 
when  transplanted  and  that  what  is  left  is  the 
foundation  of  successful  growth.  We  could 
grow  our  trees  for  height,  grade  and  sell  them 
by  that  standard  and  have  a greater  percent- 
age of  the  higher  priced  sizes.  But  we  prefer 
to  concentrate  on  developing  good  root  sys- 
tems and  trunks  and  grade  them  by  a better 
standard  of  value — the  diameter  measuring  a 
few  inches  above  the  ground.  There  will  still 
be  plenty  of  top  to  cut  off  and  burn. 

Our  customers  report  satisfactory  results 
with  all  sizes  we  offer  from  two-year  ^ inch 
up  (diameter)  apple  to  one-year  under  3-16 
inch  (diameter).  As  a rule  commercial  apple 
growers  prefer  one-year  old  trees  but  the 
buyer  should  not  confuse  one-year  grafts 
whose  root  system  is  only  one-year  old,  with 

‘‘Yours  for  Growing  Satisfaction” 


NEOSHO,  MO. 


3 


uur  one-year  trees  whose  roots  have  grown 
two  seasons  in  our  nursery.  In  January  this 
year  an  Arkansas  orchardist  bought  100  of  our 
one-year  XXX  apple  trees  and  declared  we 
had  made  a mistake  and  sent  him  trees  two 
or  three  years  old.  There  have  been  a num- 
ber of  cases  like  that  and  some  we  know  have 
come  back  to  us  for  more  trees.  One  customer 
wrote  us:  “Your  peach  trees  are  as  large  as 
others  sell  around  here  for  two-year  olds.’' 
Another  customer  ordered  3 to  5-16-inch  (di- 
ameter) two  to  three  foot  trees  and  protested 
they  were  too  small,  but  a year  later  he  said 
they  made  good  growth  and  he  was  glad  he 
bought  them.  On  the  other  hand,  an  Arkan- 
sas customer  reports  excellent  results  with 
about  1000  of  our  two-year  XXXX  apple  trees 
that  measured  of  an  inch  (diameter).  Peo- 
ple who  come  into  our  office  sometimes  ask 
what  is  the  best  size  peach  tree  to  plant.  We 
tell  them  our  preference  is  for  the  middle 
sizes  but  when  they  see  the  trees  they  usually 
select  the  biggest.  Then  when  they  plant,  they 
cut  off  and  throw  away  most  of  the  top,  at 
least  they  should. 

We  shipped  2,000  strawberry  plants  to  a 
Missouri  customer  April  6,  1922.  He  imme- 
diately wrote : “All  the  neighbors  who  saw 
them  said  they  were  the  poorest  plants  they 
ever  saw.  Believe  me,  I will  see  that  you  lose 
many  times  that  much  in  future  business.  I 
think  your  motto 
must  be  a big  joke.” 

January  27,  1923,  he 
wrote  “The  percent- 
age of  loss  was  next 
to  nothing.  I be- 
lieve now  I like  your 
method  of  sending 
out  plants  pretty 

“Yours  for  Growing  Satisfaction^* 


4 


NEOSHO  NURSERIES  CO. 


well.  I now  have  a fine 
patch  but  will  be  in  the 
market  for  more  plants 
this  spring  if  you  will 
kindly  send  me  price 
list.” 

“In  buying  nursery  stock  the  pur- 
chaser is  utterly  at  the  mercy  of  the 
seller.  The  same  is  true  in  the  seeds- 
man^s  business.  In  all  commercial 
activities  a reputation  for  trustworthi- 
ness is  the  most  valuable  of  assets,  but 
for  the  nurseryman  and  seedsman  it  is 
absolutely  indispensable.  Their  goods 
must  be  bought  on  faith,  and  their  rec- 
ords must  indicate  that  faith  is  not 
misplace  d.”  — The  Cleveland  Plain 
Dealer,  June  25,  1920. 

Wherever  you  buy  you  must  trust  someone 
to  give  you  a square  deal,  to  send  you  true- 
to-name  stock,  in  good  condition,  properly 
packed,  free  from  injurious  insects  and  dis- 
eases, and  the  number  and  sizes  for  which  you 
pay.  Few  buyers  can  tell  one  variety  from 
another  or  recognize  such  a common  disease 
as  crown-gall.  We  sold  a carload  of  peach 
trees  several  years  ago  to  a grower  in  North 
Carolina  and  they  rejected  a few  trees  on  ac- 
count of  crown-gall.  However,  they  were  not 
all  galls,  but  an  enlarged  growth  of  the  main 
root  where  it  grew  around  a stone  or  a piece 
of  a peach  shell.  They  wrote  us  last  year  that 
our  trees  were  the  finest  they  ever  planted. 

You  cannot  enjoy  “Growing  Satisfaction” 
unless  you  receive  first-class  stock  for  trans- 
planting. It  is  apparent  that  the  money,  time 
and  labor  that  an  apple  orchard  requires  be- 
fore it  comes  into  profitable  bearing  will  be 
thrown  away  if  inferior  trees  are  planted. 


'"Yours  for  Growing  Satisfaction^’ 


NEOSHO,  MO. 


5 


Unfoirtunately  the  average  buyer  does  not 
know  what  makes  a good  tree,  he  doesn’t 
recognize  crown-gall,  hairy-root,  nematodes, 
aphis,  scale,  etc.,  he  cannot  tell  the  varieties, 
nor  the  age,  nor  whether  the  tree  was  dug 
before  fully  matured,  nor  whether  it  is  full  of 
vitality. 

True  enough,  every  shipment  must  bear  a 
certificate  of  inspection.  But  these  certificates 
are  issued  by  the  State  Inspection  Depart- 
ments after  examination  of  the  stock  in  the 
field  when  it  is  impossible  to  know  whether 
the  roots  are  free  from  or  infected  with 
crown-gall,  hairy-root,  nematodes  or  aphis.  In 
some  states  part  or  all  stock  is  officially  in- 
spected upon  arrival.  For  instance,  in  Vir- 
ginia, in  the  Fall  of  1920,  and  Spring  of  1921, 
they  inspected  163,799  apple  trees  and  threw 
out  as  unfit  to  plant  on  account  of  crown- 
gall,  7,072  trees,  about  4.3  per  cent.  In  the  year 
previous  they  threw  out  1,000  out  of  one  ship- 
ment of  2,500  apple  trees  and  in  the  same  ship- 
ment there  were  1,200  peach  trees  that  proved 
to  be  seedlings.  The  license  permitting  that 
nursery  to  ship  into  Virginia  was  cancelled. 
But  suppose  those  trees  had  gone  into  a state 
where  there  was  no  such  official  inspection 
and  to  a man  who  couldn’t  recognize  crown- 
gall  or  seedling  peach  trees?  Furthermore, 
who,  even  among  experienced  growers  and 
horticulturists,  can  identify  varieties  or  dis- 
tinguish vitality! 

Imagine  the  temptation  of  a nurseryman  to 
send  the  A-1  stock 
to  strict  inspection 
states  and  to  work 
off  the  other  kind 
on  buyers  who  don’t 
know  and  who  have 
no  such  protection. 


^‘Yours  for  Growing  Satisfaction 


6 NEOSHO  NURSERIES  CO. 


And  what  would  you 
do  in  a case  like 
this  ? Just  the  other 
day  a so-called  nur- 
seryman asked  us  to 
ship  direct  to  his 
customer  some 
Winesap  apple  trees 
and  told  us  if  we 
didn’t  have  them  to  send  Stayman  and  label 
them  Winesap.  We  would  be  afraid  to  do 
business  with  him.  There  are  plenty  of  hon- 
est, capable  nurserymen.  But  you  know  there 
are  unscrupulous  people  in  every  line  of  busi- 
ness which  makes  it  harder  for  the  conscien- 
tious man. 

Cancellations.  When  we  receive  an  order, 
we  reserve  the  items  called  for  and  maybe 
use  up  all  we  have  in  some  sizes  or  varieties. 
Later  in  the  season  when  it  would  be  too  late 
to  sell  this  stock  elsewhere,  a cancellation 
would  mean  a total  loss,  for  the  trees  and 
plants  could  not  be  held  over  to  the  next  sea- 
son nor  in  most  cases  could  they  be  trans- 
planted for  sale  the  next  year.  It  is  of  vital 
importance  to  plant  when  conditions  are  most 
favorable  and  most  orders  for  spring  shipment 
are  wanted  in  a rush.  Therefore,  to  give 
prompt  service  we  must  dig  the  stock  we  ex- 
pect to  sell  and  hold  it  in  our  packing  houses 
at  the  right  degree  of  moisture  and  temper- 
ature. 

Another  important  point.  Our  one-year  ap- 
ple trees  with  two-year  old  roots  (these  are 
budded  and  the  bud  is  dormant  the  first  sea- 
son) must  be  dug  and  sold,  for  if  they  should 
be  held  for  another  season  they  would  be  too 
large,  so  much  larger  than  our  two-year 
grafted  apple,  that  there  would  be  no  market 


'‘Yours  for  Growing  Satisfaction’ 


NEOSHO,  MO. 


7 


for  them.  You  will  possibly  see  some  ‘‘ready 
to  bear’’  or  “bearing-age”  trees  offered  for 
sale.  This  is  impractical  except  in  the  case 
of  a few  trees  for  the  home  garden  and  then 
only  if  the  trees  have  been  transplanted  and 
root  pruned  and  the  tops  properly  trained, 
which  are  quite  different  from  trees  held  over 
in  the  field  because  the  nurseryman  could  not 
sell  them. 

Transportation  Charges.  Whether  prices 
quoted  to  you  are  f.  o.  b.  nursery  or  transpor- 
tation prepaid,  you  know  the  cost  of  trans* 
portation  is  really  paid  by  the  consumer.  If 
prices  are  made  on  a prepaid  basis  the  nur- 
seryman has  to  add  to  his  prices  the  average 
cost  of  transportation.  In  that  case  the  cus- 
tomer near  the  nursery  would  really  pay  more 
than  the  actual  transportation  cost  and  the 
customer  at  the  greater  distance  away  would 
be  paying  less. 

Replacements.  If  a nurseryman  guarantees 
his  stock  to  grow  under  penalty  of  replace- 
ment without  charge  it  works  a hardship  on 
the  conscientious,  careful  planter.  There  are 
many  factors  governing  the  growth  of  trees 
and  plants  over  which  the  nurseryman,  and 
even  the  grower,  has  no  control.  Somebody 
must  pay  the  cost  of  such  replacements.  If  it 
is  the  nurseryman  he  must  either  lose  the 
value  of  the  stock  or  must  include  it  in  his 
prices.  This  puts  an  unfair  burden  on  the 
careful  planter.  If  a 
buyer  knows  he  will 
have  to  stand  any 
loss  from  failures  to 
grow,  he  is  naturally 
careful  to  buy  good 
stock  and  take  good 
care  of  it. 


‘‘Yours  for  Growing  Satisfaction'^ 


8 NEOSHO  NURSERIES  CO. 


Spirea  (S.  Van  Houttei)|la 
Paying  Before  Receiving.  Any  business  that  | 
sells  on  credit  is  bound  to  have  some  losses,  | 
and  prices  must  be  raised  enough  to  take  care 
of  those  losses.  Why  should  you  or  we  pay  jj 

more  because  buyers  can’t  or  won’t  pay  for  | 

what  they  order?  If  you  have  sufficient  faith  | 

in  a nurseryman  to  send  you  true-to-name, 
first-class  stock  you  can  surely  trust  him  with 
your  money.  Remember  also  that  the  nursery-  | 

man  has  to  trust  you,  too.  A customer  could  I 

send  an  order  with  cash  for  immediate  ship-  S 

ment,  and  stop  payment  of  his  check  after  |i 

the  goods  are  in  transit.  Again,  we  guarantee  M 

arrival  in  good  condition  of  first  class  stock.  j 

Suppose  the  customer  unpacked  the  trees  or  | 

plants  and  exposed  them  to  the  sun  and  wind  [ 

to  their  certain  injury.  How  could  we  prove  d 

they  dried  out  after  arrival?  p 

Don’t  Blame  Us  For  Failures — | 

1.  If  your  soil  is  unsuitable. 

2.  If  your  trees  have  wet  feet.  ' 

3.  If  frost  injures  them. 

4.  If  you  expose  the  roots  and  tops  to  sun  If 

and  wind  from  the  time  you  get  them 
until  they  are  planted.  i 

*‘Yours  for  Growing  Satisfaction’ 


NEOSHO,  MO.  9 


i)|ikes  a Beautiful  Hedge 

I 5.  if  you  fail  to  prune  roots  and  tops  prop- 

j erly. 

6.  If  you  crowd  the  roots  into  a small  hole. 

7.  Tf  you  put  fertilizer  in  contact  with  the 

roots. 

8.  If  you  put  poor  soil  around  the  roots. 

9.  If  you  fail  to  firm  good  soil  about  the 

roots. 

10.  If  you  fail  to  cultivate  properly. 

11.  If  animals  destroy  them. 

12.  If  protracted  drought  deprives  them  of 

needed  moisture. 

13.  If  hail  storms  destroy  them. 

14.  If  you  have  chosen  varieties  unsuited  to 

your  climate. 

I 15.  If  you  plant  sterile  varieties  alone, 

j 16.  If  you  prune  at  the  wrong  time. 

17  If  you  accept  unsatisfactory  stock. 

18.  If  you  buy  from  irresponsible  parties. 

19.  If  you  place  your  order  on  the  basis  of 

j price  only. 

20.  If  you  plant  too  late. 

21.  If  you  buy  stock  that  was  dug  green. 

22.  If  you  want  sizes  or  varieties  that  are 

already  sold  out. 

23.  If  prices  advance  while  you  delay. 

I ‘'Yours  for  Growing  Satisfaction’ 


10 


NEOSHO  NURSERIES  CO. 


Prices.  Just  a word  about 
prices.  Some  charge  more, 
others  less,  than  we  ask. 
We  must  have  a reasonable 
profit  in  order  to  stay  in 
business  and  continue  to 
render  genuine  service.  One 
horticulturist  expresses  the 
opinion  of  experienced 
growers  as  follows — “The  original  cost  of  the 
tree  is  of  minor  importance  compared  with  its 
ultimate  value.  Pay  enough  to  get  the  best 
and  then  refuse  any  not  up  to  the  standard.” 

Rates.  We  have  made  it  as  easy  as  we  know 
how  for  you  to  figure  the  cost  of  your  order. 
We  cannot  understand  why  any  nurseryman 
prints  a hundred  rate  and  then  a foot-note  ex- 
plaining that  25  trees  (maybe  30  or  50)  of  a 
kind,  (whether  one  or  more  varieties)  will  be 
sold  at  the  100  rate.  Orders  for  say  one  apple 
tree  are  not  profitable  to  us  but  we  are  glad 
to  fill  them  as  it  gives  us  an  opportunity  to 
demonstrate  the  value  of  our  stock. 

We  cannot  insure  your  success  but  have 
tried  to  safeguard  it  as  much  as  possible.  A 
lady  in  New  Jersey  wrote  us  on  January  30, 
1923,  as  follows  : 

‘7  received  your  catalog  and  enjoyed  it 
very  much.  If  all  catalogs  were  to  give 
as  much  advice,  more  would  plant  fruit 
and  flowers.  It  is  so  simple,  you  have 
made  everything  so  clear,  it  seems  impos- 
sible to  make  any  mistake!’ 

Now,  perhaps  some  will  say,  “If  there  are 
so  many  chances  for  failure,  I don’t  think  I’ll 
plant  anything.”  Forewarned  is  forearmed.  If 
the  difficulties  are  known  in  advance,  they  can 
usually  be  avoided.  The  man  who  is  afraid  to 
act  because  of  possible  difficulties  will  never 
accomplish  anything. 


^^Yours  for  Groiving  Satisfaction” 


NEOSHO,  MO. 


11 


The  Delicious  Apple.  This 
apple  has  been  more  widely  ad- 
vertised than  any  other  variety 
and  brings  the  highest  prices  on 
the  market.  It  has  been  more 
widely  planted  and  succeeds  in 
a wide  range  of  climates.  Its 
unique  flavor  and  shape  are  identified  clearly 
in  the  minds  of  the  consumers.  Some  trees 
have  borne  the  second  season  alter  planting, 
others  have  taken  seven  years,  it  is  a ques- 
tion of  soil  and  management  how  early  and 
how  perfect  fruit  the}^  bear. 

Plant  an  apple  tree  for  yourself  and  for 
future  generations.  The  varieties  starred  are 
successful  over  the  widest  range  of  the  United 
States.  Early  Summer — *Yellow  Transparent; 
Midsummer — Red  Astrachan,  Wilson  Red, 
*Duchess  of  Oldenburg;  Lake  Summer — ^*Mai- 
den  Blush,  Wealthy;  Fall^ — King  David, 
^Grimes  Golden,  *Jonathan;  Winter — "^Deli- 
ciou5,  *Winesap,  Rome  Beauty,  Stayman. 

Crabapple— Excelsior,  a large  beautiful  red, 
excellent  for  dessert  or  cooking;  early  fall. 

Order  XX  sizes  one-year. 


“Received  my  order  of  X grade  Wealthy  (300  one- 
year  ) , and  was  very  well  pleased  with  the  condition 
of  the  stock,  and  I also  wish  to  thank  you  for  the 
prompt  service  that  my  order  received.” — A.  T.  Heth- 
ERINGTON,  Illinois,  January  2k,  1923. 

“Those  apples  I got  from  you  last  spring  all  grew. 
Did  not  lose  a one.  Think  there  were  200  of  them.” — 
D.  M.  Mowrey,  Cumberland  Co.,  Pa.,  February  5,  1921. 

“I  am  well  pleased  with  the  apple  trees  which  I 
bought  of  you.  I only  lost  2 out  of  670  trees.  They 
are  growing  fine.” — W.  H.  Mathis,  Benton  Co.,  Ar-^ 
kansas,  July  19,  1920. 

“In  the  spring  of  1920  I purchased  2,000  Yellow 
Transparent  apple  from  you,  and  I wish  to  say  that 
they  are  the  finest  bunch  of  trees  that  I have  ever 
seen.” — Frank  L.  Janes,  Fayette  Co.,  Ohio,  December 
1,  1922. 

“The  trees  were  fine,  much  better  than  we  expected. 
The  apples,  especially,  were  excellent  trees.  Time  and 
time  again  we  noticed  and  commented  upon  their 
sturdy  root  systems  and  the  strong,  thrifty  tops  with 
their  fat,  healthy  buds.” — Cecil  Rynbrandt,  Allegan 
Co.,  Mich.,  May  26,  1920. 


^‘Yours  for  Growing  Satisfaction^^ 


12 


NEOSHO  NURSERIES  CO. 


Did  you  ever  taste  a peach 
ripe  from  the  tree.  They  are 
easy  to  ^row  and  bear  early, 
third  year  from  planting, 
sometimes  the  second  year. 
The  most  widely  successful  va- 
rieties are  Carman;  about  14 
days  later,  Belle  of  Georgia;  about  a week 
later,  Elberta.  The  Elberta  is  a commercial 
variety  which  is  picked  and  marketed  before 
mature ; they  taste  quite  different  if  fully 
ripened  on  the  tree. 

We  also  recommend  ordering  one  or  two 
Early  Rose,  a medium  size,  red  and  white 
fleshed  cling  of  very  good  quality,  ripening 
about  10  days  earlier  than  Carman.  We  in- 
troduced this  variety  and  have  good  reports  of 
it  from  California,  Arkansas,  Tennessee,  Mis- 
souri, and  other  states. 

Order  XXX  sizes. 


“I  am  sure  you  will  be  interested  in  learning  that 
these  trees  lived  up  to  everything  you  claim  for  them 
in  your  catalogue.  In  fact,  I was  amazed  at  the  size 
and  flavor  of  the  peaches.’  — H.  S.  Jones,  Jefferson 
Co.,  Ala.,  July  25,  1921. 

“All  of  the  536  peach  trees  purchased  from  you  last 
year  are  doing  well.” — P.  Jones,  Pima  County,  Arizona, 
August  21,  1920. 

“Out  of  the  100  peach  trees  I got  from  you  I lost 
only  two,  the  others  have  made  good  growth  and  are 
looking  fine.  I think  my  trees  have  done  better  than 
any  of  my  neighbors  bought  nearer  home.” — Robert 
J.  Speer,  Cayahoga  Co.,  Ohio,  Sept.  2^,  1922. 

“The  shipment  of  fifty-odd  peach  trees  I bought  of 
you,  although  of  the  small  size,  came  through  in  good 
shape  and  are  doing  fine  although  we  had  a very  dry 
summer,  they  say  the  driest  in  70  years.  No  one  could 
find  anything  but  praise  for  the  stock  you  sent  me  last 
year.” — E.  H.  Pomeroy,  Jackson  Co.,  Oregon,  Sept.  22, 
1922. 


“I  have  just  returned  from  my  Pinehurst  (Moore 
County)  orchard  and  find  of  the  12,700  trees  bought 
of  you  and  planted  one  year  ago  last  winter,  practically 
all  are  living,  less  number  dead  than  other  orchards 
in  the  same  territory,  the  cause  of  which  I think  is 
partly  due  to  the  vigor  of  the  tree  when  planted  and 
partly  due  to  the  fact  that  we  grew  peas  and  rye, 
putting  humus  and  balanced  fertilizer  in  the  ground.” 
— J.  R.  Lowery,  Pres.  Pinehurst  Peach  Co.,  Wake  Co., 
N.  C.,  May  19,  1922. 


“Yours  for  Groiving  Satisfaction” 


NEOSHO,  MO. 


13 


If  you  ever  have  the 
chance  to  eat  any  so- 
called  sour  cherries 
fresh  from  the  tree, 
you  will  want  a few 
Montmorency,  Early 
Richmond  (early),  and 
English  Morello  (late)  in  your  yard.  Sweet 
cherries  are  very  fastidious  about  climate  and 
soil  but  the  sours  are  hardy  and  succeed  over 
a wide  territory  and  in  many  types  of  well- 
drained  soils.  They  are  planted  18  to  20  feet 
apart.  They  are  rather  dwarfish  growers  and 
come  into  bearing  at  an  early  age.  Cherry 
trees  are  not  as  easy  to  transplant  success- 
fully as  other  kinds.  Good  one-year  olds  are 
more  successfully  transplanted.  One  cus- 
tomer lost  only  tw^o  trees  out  of  500.  They 
don’t  like  w^et  feet. 


“I  am  thoroughly  delighted  with  all  the  stock  I 
received  from  you  this  past  year,  1920 — also  1919.  My 
cherry  trees  only  two  years  old  bore  cherries.  One  had 
13,  the  other  7.  Rambler  rose  second  year  is  4 ft. 
high,  loaded  with  bloom,  California  Privet  hedge,  out 
of  100  plants  I only  lost  3,  winter  kill.  That  I con- 
sider excellent.  Thei  walnut  shade  trees  are  growing 
vigorously.  I am  always  ready  with  words  of  praise 
for  the  Neosho  Nursery  People.” — Mrs.  Geo.  A.  White, 
Essex  Co.,  Mass.,  July  23,  1920. 

“The  Montmorency  cherries  purchased  of  you  were  a 
long  time  on  the  road,  in  fact  were  lost  but  finally 
traced  up.  When  received  we  heeled  them  in  at  once 
and  later  set  them  out  carefully.  Out  of  the  135  that 
we  bought  about  a dozen  failed  to  grow.” — J.  Beeibe 
&.  Son,  Lane  Co.,  Oregon,  July  27,  1921. 

“I  take  great  pleasure  in  stating  that  the  trees  re- 
ceived from  you  some  three  years  ago  have  given  good 
results  and  are  growing  and  developing  perfectly.  I 
have  had  some  little  fruit  last  year  and  expect  to  have 
a starting  crop  this  year.” — Leon  Wolff,  Mexico,  Feb- 
ruary 20,  1920. 

“All  nursery  stock  I have  received  from  you  has  done 
fine  here.  I am  sorry  I did  not  order  all  of  my  nursery 
stock  from  you  this  last  spring.” — Geo.  H.  Gleason, 
Cumberland  Co.,  Maine,  July  19,  1920. 

“We  have  not  yet  made  an  accurate  count,  but  we 
believe  at  least  99%  of  trees  (1005)  we  got  from  you 
last  spring  are  still  living.” — Farris  Orchard  Co., 
Alleghany  Co.,  Md.,  Nov.  9,  1921. 


Yours  for  Groiving  Satisfaction’ 


14 


NEOSHO  NURSERIES  CO. 


Plum  trees  bear  the  third  or 
fourth  year  and  some  varieties 
will  succeed  wherever  apples  or 
peaches  can  be  grown.  Euro- 
pean varieties  such  as  Italian 
Prune,  Green  Gage,  Shropshire 
Damson,  are  best  in  quality  and 
succeed  best  from  New  England 
to  Pennsylvania  and  west  to 
Michigan,  also  on  the  Pacific  Coast.  Japan- 
ese varieties  like  Abundance,  Burbank  and  Red 
June  succeed  over  a wider  range. 

‘'Three  dependable  and  satisfactory 
plums  for  Missouri  are,  one  of  the 
Damsons  (French  or  Shropshire), 
Lombard,  and  German  or  Italian 
Prune.”  Circular  No.  13,  Missouri 
State  Fruit  Experiment  Station. 

Order  XXX  sizes. 

With  orders  for  $5.00  up  we  will  add  free 
one  Endicott  plum,  as  long  as  our  stock  per- 
mits. This  is  a cross  between  a European  and 
Japanese  variety;  large,  dark  red,  yellow  flesh, 
very  sweet  and  juicy.  Ask  for  it,  if  wanted. 


“Our  order  for  fruit  trees  (275)  from  your  nursery 
were  O.  K.  I am  pleased  to  state  that  our  trees  look 
as  well  as  any  that  have  been  planted.  The  man  we 
hired  to  plant  the  trees  is  quite  pleased  with  the  results; 
he  is  an  experienced  man  and  says  our  trees  look  better 
than  any  he  has  seen  for  the  time  they  have  been 
planted.” — E.  B.  Rossiter,  B.  C.,  Canada,  Sept.  23, 
1922. 

“The  nursery  stock  you  sold  me  last  spring:  has  done 
remarkably  well.  This  has  been  due,  I believe,  to  the 
fact  that  the  trees  themselves  were  in  unusually  good 
condition — strong,  healthy  and  of  good  size.” — B.  S. 
Winchester,  Fairfield  Co.,  Conn.,  Nov.  27,  1922. 

“If  you  take  care  of  all  your  customers  as  well  as  you 
have  me  you  are  surely  deserving  of  a great  business.” 
— E.  E.  Smith,  Missouri,  December  19,  1922. 

“Should  I find  anyone  wanting  nursery  stock  will 
send  you  the  order  as  there  seems  to  be  universal  sat- 
isfaction with  your  customers.” — E.  A.  Davis,  Kingfisher 
Co.,  Oklahoma,  August  9,  1921. 

“The  trees  came  in  excellent  shape  and  my  man  says 
that  they  are  the  finest  trees  he  has  ever  seen  shipped 
out  from  any  nursery.” — Oscar  Herbert  Wolner,  St. 
Louis  Co.,  Minn.,  May  U,  1920. 


Yours  for  Growing  Satisfaction^* 


NEOSHO,  MO. 


15 


The  Pear  is  one  of  the 
highest  quality  fruits  but 
should  be  picked  before 
ripe  enough  to  eat.  The 
standard  of  excellence  is 
the  Seckel.  It  does  well 
as  a dwarf  and  usually 
bears  young,  the  third  or  fourth  year.  The 
dwarfs  are  set  10  to  15  feet  apart.  Pears  prefer 
heavy  loam  or  clay  soil,  are  not  as  fussy  as 
Other  fruits  about  having  well-drained  soil  and 
thrive  in  sod.  Have  a Seckel  Dwarf  in  your 
yard. 


“The  fruit  trees  arrived  in  fine  shape  and  are  fine 
looking  trees.  We  'will  plant  them  carefully  according 
to  your  directions,  and  feel  confident  of  success.  Thank 
you  very  much  for  accuracy,  careful  packing  and  good 
quality  trees.” — Mrs.  Andrew  Olsen,  Kittitas  Co., 
Wash.,  March  29,  1920. 

“You  have  requested  from  time  to  time  reports  as  to 
the  condition  of  stock  received  from  you.  It  has  always 
been  so  very  satisfactory  that  I procured  the  several 
orders  you  have  received  from  this  vicinity,  always  show- 
ing my  own  trees  and  fruit  as  evidence  of  their  good 
quality.” — Geo.  B.  Gatfield,  Nassau  Co.,  New  York,  May 
3,  1922. 

“The  trees  purchased  from  you  this  and  last  year 
are  all  that  could  be  asked  for.  We  had  a very  dry 
summer  but  only  lost  one  of  the  trees.  All  who  see 
the  trees  say  they  are  th'e  finest  trees  they  have  ever 
seen  in  North  Carolina  for  their  age.” — B.  L.  Johnson, 
Wilkes  Co.,  September  30,  1921. 

“Trees  arrived  O.  K.  on  November  16th.  We  are  well 
pleased  with  them.  Were  better  value  than  others  we 
purchased  from  agent  at  double  the  cost.” — Fred  Koch, 
Erie  Co.,  Ohio,  November  23,  1921. 

“The  trees  that  I have  received  from  your  nursery 
were  the  best  trees  that  have  ever  reached  this  section  ; 
all  of  them  were  in  excellent  condition  on  arrival,  and 
all  started  out  to  grow  like  they  meant  business,  and 
considering  that  we  had  several  very  hard  freezes, 
several  people  have  been  over  to  my  place  just  to  see 
those  trees  and  say  they  have  never  seen  new  trees 
with  such  growth,  as  they  have  grown  more  this  year 
already  than  trees  that  were  set  out  last  year.” — H.  W. 
Marshall,  Apache  Co.,  Ariz.,  July  26,  1921. 

“I  planted  over  300  of  your  trees  last  year  and  have 
lost  but  3 trees,  some  having  made  a growth  of  5 feet 
and  over.” — J.  S.  Reed,  Fairfield  Co.,  Ohio,  January  20, 
1923. 

^^Yours  for  Growing  Satisfaction* 


16  NEOSHO  NURSERIES  CO. 


Raspberries,  Black- 
berries and  Strawber- 
ries are  never  so  good 
as  when  picked  ripe 
and  fresh  from  one's 
own  garden.  50  Rasp- 
berries and  50  Black- 
berries set  about  3 feet 
apart  in  rows  6 feet 
apart,  and  50  Strawber- 
ries about  2 feet  apart 
with  rows  3 to  4 feet 
apart,  will  well  repay 
the  little  time  and 
trouble  they  will  re- 
quire. 

Of  all  the  fruits  the  Grape  is 
, ^ , most  dependable.  They  produce 

spite  of  utter  neglect.  They 
require  little  room  (planting 
distance  8 feet  by  10  feet)  and 
are  quite  ornamental  trained 
over  arbors,  fences,  walls  or  on 
buildings.  Note — The  State  Hor- 
ticulturists of  Missouri  and  Ar- 
kansas recommend  planting  one-year  vines.  As 
a matter  of  fact  the  average  buyer  cannot  tell 
whether  he  gets  a one  or  two-year  old  vine. 
One  nurseryman  recently  offered  us  some 
grape  vines  that  he  called  one-year  No.  1 
which  he  said  would  pass  for  two-year  olds. 


“You  asked  for  a report  on  the  stock  I received.  I 
can  say  that  I am  very  well  satisfied,  for  I have  stock 
from  other  nurseries  and  yours  were  the  best  for  me 
as  they  had  good  roots  where  others  were  golf  clubs 
beside  yours.  The  grapes  that  I got  from  you  were  a 
little  slow  the  first  year  but  of  course(  they  had  to  get 
established  and  this  year  they  made  a new  growth  of 
10  ft.  all  this  year,  and  if  they  do  not  believe  they  can 
come  and  see,  for  seeing  is  believing  and  the  trees 
have  grown  just  as  good  according,  so  you  can  see 
that  I am  satisfied.  Yours  for  more  orders  when  I 
need  any  more  stock.” — G.  E.  Eddy,  King  Co.,  Wash., 
October  21,  1921. 

“The  trees  I bought  of  you  last  spring,  out  of  the 
262  trees  I didn  t lose  a tree.” — J.  E.  May,  Lebanon 
Co.,  Pa.,  August,  1921. 


‘^Yours  for  Growing  Satisfaction’^ 


“What  a 'beautiful  Home^^ 


Does  anyone  say  that  about  your 
home?  Do  you  say  it  yourself?  If  not, 
this  spring  is  the  time  to  make  a start 
toward  making  your  home  more  beauti- 
ful, more  attractive  to  yourself  and  oth- 
ers and  more  valuable.  Just  a Halhs 
Honeysuckle  or  a Climbing  American 
Beauty  rose  on  the  porch,  a Spirea  Van 
Houttei  in  the  angle  between  the  steps 
and -porch,  or  at  the  corner  of  the  house 
will  help  a whole  lot. 

There  is  really  nothing  difficult  nor  ex- 
pensive about  it  nor  any  good  reason  for 
making  such  mistakes  as  these. 

The  caretaker  of  a city  park 
pruned  the  tops  of  a full  grown  Spi- 
rea in  late  winter,  so  of  course  they 
did  not  bloom  the  following  season. 

A lady  complained  because  her 
shrubs  shov/ed  no  sign  of  life.  We 
found  them  set  a foot  too  deep,  re- 
set them  and  they  grew. 

A customer’s  privet  hedge  didn’t 
make  a good  growth,  why  should  it, 
since  it  was  set  too  shallow. 

We  leave  no  stone  unturned  to  place 
good  stock  in  good  condition  in  the 
hands  of  our  customers  with  complete 
instructions  on  handling,  planting,  prun- 
ing, etc.  What  more  could  we  do? 

‘^Yours  for  Growing  Satisfaction^ 

NEOSHO  NURSERIES  CO. 

Neosho,  Missouri 


View  oP  part  oP  our  OfFices 
Packing  House/  taken  February-1925 

NEOSHO  NURSERIES  GO. 

NEOSHO  / MO, 

"^yours  Jbr  growing  Satisfiictioth