Historic, Archive Document
Do not assume content reflects current
scientific knowledge, policies, or practices.
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* FEB 3 19
Ii 2Si ijBfcudSS&sst ^
y CalifomiaGrown
InternafonaUyKnown.
Flower Seeds
♦ ♦
W e Present
This 1931 Catalog of Specialties in Calif ornia~Qrown
Sun^Ripened Flower Seeds
To Our Flower Loving Friends
W T IS a pleasure to present this bigger and better-illustrated annual catalog for the ensuing year. It
contains several new and greatly improved flower seed specialties, which we are offering for the first time.
This catalog again brings to you the opportunity of obtaining seed specialties of rare flower strains which
originated many years ago in the celebrated Busch Gardens, showplace of Pasadena, California.
Our seed growing and distributing organization was founded by R. G. Fraser, creator of the famous Busch
Gardens, who began improving flower seed strains over a quarter of a century ago. It was while engaged
in the planning and execution of the Busch Gardens that his life dream was realized. A wealthy patron, in
sympathy with his ideals, supplied him with unlimited funds, a large beautiful tract of land, and a capable
staff of assistants. With this opportunity, R. G. Fraser procured the finest seeds from all parts of the world,
and brought fame to the Busch Gardens, which has made it a household term all over the world.
It was from this parent stock in the Busch Gardens that, by isolation and selection, he developed the purity
of strains which we have sold for a number of years, known as “original seed grown in the Busch Gardens.”
These seeds have become a standard of excellence.
In order to take care of the ever-increasing demand for Fraser 6? Son California grown, sun-ripened seeds,
we have brought into existence “Mission Gardens,” within the shadow of the aged walls of the old San
Gabriel Mission. That we have maintained a high standard of seed production is evidenced by the hundreds
of unsolicited testimonials we have received.
Flowers from seed are really more appealing than
those from purchased plants. The time spent in waiting
is well worth while when the array of beautiful flowers
is seen at the height of the season.
OUR GUARANTEE
We send out only vigorous, well-matured Sun-Ripened Seeds.
We will guarantee their vitality providing you will carefully
follow our cultural notes printed on every seed packet. We will
refund, not to exceed the purchase price, on any of our spe¬
cialties that do not show a fair germination within thirty days
or less of planting, provided, however, that we are notified of
such failure within a reasonable time.
Weather conditions, soil, and cultivation, have a large bearing
on the successful growing of plants and must be taken into con¬
sideration. It is therefore agreed that Fraser & Son, Ltd., shall
in no case be liable for more than the actual amount paid for
seeds.
R. G. Fraser, California pioneer and founder of Fraser & Son,
and creator of the famous Busch Gardens, is recognized as one
of California's foremost authorities on flower culture.
Below: A section of our seed growing establishment at
Mission Gardens.
Growers^f Specialties m California Grown FlowerSeeds
SuTr\_/Ripened
WHY CALIFORNIA GROWN SUN-RIPENED SEEDS ARE BETTER
/VjE HAVE originated the term, “Sun-Ripened Seeds.” It fittingly applies to our seeds because of the favorable
VC/ ripening weather of Southern California. Those who have never lived in Southern California would be interested
in hearing of the long, clear, warm, dry summer that starts early in May and lasts through October. We allow our flowers
to bloom under these remarkable conditions, and remain in the pod until they are thoroughly matured and dried by the
health giving rays of the sun. Only then are they picked and carefully packed away.
Actinic Rays — Better seeds can be raised in Southern California for
the same reasons that attracted the infant moving picture industry to
this locality some twenty years ago. Chief among these are: 1. The dry
clear climate allows more actinic rays to penetrate the atmosphere to
the benefit of photographic film, or the health of the plant; 2. There
are more hours of sunshine here per year than in any other suitable
climate in America; 3. In sunny Southern California there are no
sudden changes of temperature to make the production of hardy seeds
difficult. When summer comes, it comes to stay — dry, warm, and
sunny.
Seeds Always Fresh — We sell our seeds DIRECT TO YOU. There
are no dealers or distributors of Fraser’s flower seeds. This is quite
an advantage to you, for you are always assured of receiving only the
freshest and healthiest of seeds at all times. And we can also deliver
to you our genuine flower seeds in attractive collections at very low
prices (you will discover this for yourself on looking through this
catalog).
Points on Ordering — (By following these
few simple directions you will help us to
give you the very quickest of service.)
O. D. Arp, who as park engi'
neer and landscape architect, has
devoted many years of his life to
the culture and display of fine
flowers in garden and landscape,
gained his early experience in the
Busch Gardens.
No Variation — You can buy Fraser seeds and confidently expect cer*
tain uniform results. For the ideal climatic conditions under which
they are grown are conducive to bringing to maturity vigorous and
prolific plants. You are absolutely assured of uniform results of the
highest grade.
This Is the Time to Order — You are probably planning your garden
right now for the coming season. You will avoid possible delay by
making your selections now and ordering promptly. Although we
have to prepare more seeds for each year to handle the rapidly grow'
ing demand, and although we have a large stock ready to fill orders
this year, we have no idea Just what varieties may prove most popular.
There is just the possibility that you will order seeds that will prove
more popular than we expected. The best way of avoiding disappoint'
ment is to order early. Place your order with us inside of a week or
two and you are sure to get everything you request.
D. G. Fraser, a close student
under his father during his entire
life, and for years in charge of
experimental work in the Busch
Gardens.
Please use the enclosed order form.
Write your name and full address on
every letter and order you send us.
Be sure to order by correct catalog
number to eliminate mistakes.
Remit, at our risk, by money order,
check, currency, or draft. (Please
do not send stamps.)
Note: The prices quoted in our catalog guar¬
antee free and safe delivery to any part of
the United States, Canada, or Mexico.
£3}
Zinnias
/^AUR California grown Sun-Ripened zinnia
H / seeds produce larger gorgeous flowers, rich in
>-/ their respective colors. Our improved strains
are known everywhere for their doubleness and size.
Occasionally the first flowers appear single due to
some local cultural condition, but as the plant gains
strength they will produce the larger doubles. Do
not be afraid to water and cultivate.
Zinnias Are Easily Grown
There is. no flower of the garden that will pay a
larger dividend for the small amount of care re¬
quired. They love an open sunny location and will
do well in any ordinary garden soil. They will bloom
from July to frost. You may start them in hot beds
during March or sow in a cold frame in April, or
sow them in the open ground in May. When sowing
in hot bed or cold frame, prepare seed bed or box
with a light, loamy garden soil for best results. Sow
thin and cover about inch. Firm gently. Keep
seed bed moist (not wet). Zinnias transplant readily.
Plant 12 to 18 inches apart, or if sown in the open,
thin them to the same distances. In California and
southern states, excellent results may be had by sow¬
ing in the open as late as June.
{4}
from Fraser’s
SumRipened Seeds
Zinnias
New 1931 Purple and Qold Combination
( See part of this combination illustrated in color on Page 4 )
/£|UR new Purple and Gold Zinnia blend is a balanced formula of our Giant and Mission purples,
lavenders, oranges, and several beautiful yellows, which have been selected from our very finest
strains. This purple and gold color combination will produce a mass of flowers in most beautiful harmony,
adding a brilliant color note to your garden.
It was this same combination, blooming in our trial grounds a few months ago, which was very highly praised
by the many people viewing it. And well they might! For these are the most gorgeous zinnias we have
ever seen in our many years of experience raising them. You should not delay for a day ordering these seeds
which will add so much beauty to your garden.
New 1931 Purple and Gold Combination, No. 246
Per Pkt. 75c
I With your first order for $5.00, selected from this
catalog, we will include without charge one packet
of our Purple and Gold Combination, No. 246
1930 Combinations in Giant Zinnias
Last year this collection of giant zinnias proved
itself to be our most popular group, judging by the
unprecedented number of testimonial letters re'
ceived from all over the United States and Canada.
Many of our customers have written that the tin-
nias raised from these seeds are the finest they have
ever seen. Such letters make us proud to be grow'
ers of fine flower seeds. We feel richly rewarded.
The seeds in this remarkable collection are selected
from the new crop of seeds from twentyTour of
the best of our Giant Mammoth and Balloon types,
and are grouped into separate shades. This collec'
tion has helped to make Fraser’s California'grown
zinnias admired the world over for their size and
coloring.
Stuart, Florida
May 10, 1930.
Fraser Son,
Pasadena, Calif.
Gentlemen :
Last summer I ordered your Special Collection and
had such wonderful results with them that I want to tell
you about it. After giving about half of the small plants
away, my garden was a riot of color, many of the plants
growing to a height of six feet and the blooms to a diame¬
ter of from six to eight inches. It so happened that there
was a beautification contest being held in this county and
my flowers received first prize for the best zinnias.
Sincerely,
Elnora M. Krueger.
Rose-Pink Shades, No. 240 . Per Pkt. 50c
Yellow-Gold-Orange Shades, No. 241 . Per Pkt. 50c
Scarlet-Crimson Shades, No. 242 . Per Pkt. 50c
Lavender-Purple Shades, No. 243 . Per Pkt. 50c
New Salmon Shades, No. 244 . Per Pkt. 50c
Collection Offer No. 245
I
All five of the above packets in our 1930 combina¬
tion for $1.00
Growers of California Grown Flower Seeds
(5}
Zinnias
Giant California Zinnias
(Mammoth Flowered Type)
lE OFFER this wonderful strain of seed in the
following selected varieties. These giant flow¬
ers often attain a size of six inches or more in
diameter, and come in a wide range of brilliant
colors. Plants grow three feet or more and the
flowers are supported on strong stems. Fraser’s
Giant California Zinnias are invaluable for the
garden. They supply a dazzling color note, and
make excellent cut flowers. Very easy of culture.
Mammoth Autumn Glory, No. 208 — Large buff
blooms tinted with bronze, and lavender.
Flowers have beautiful reflex, overlapping
petals. Extra fine stems and foliage of a won¬
derfully soft shade . Per Pkt. 25c
Mammoth Orange King, No. 210 — A beautiful
deep orange shade. Reflexed type. Has
strong stem and fine foliage .... Per Pkt. 25c
Mammoth Scarlet Gem, No. 211 — A wonder in
size and depth of color. Sensational color,
bright scarlet, with petals that are somewhat
loose. Has fine dark green foliage. Pkt. 25c
Mammoth Rose Queen, No. 215 — An immense
deep rose. Reflexed type. Perfectly shaped
and colored flower. Foliage extends well up
to the flower which is carried on long strong
stems . Per Pkt. 25c
Mammoth Pink Perfection, No. 216 — A very
beautiful delicate flesh pink. Extra fine, strong
stems and luxuriant foliage .... Per Pkt. 25c
Mammoth Purity, No. 220 — Reflexed petals closely
overlapping to make an enormous pure white,
having the flat appearance of a mushroom.
Good stem and foliage . Per Pkt. 25c
Mammoth Lemon Queen, No. 222 — Petals loosely
arranged (similar to Scarlet Gem) to make a
fragrant magnificent bloom of lemon-yellow.
Per Pkt. 25c
Mammoth Giant Wonder Mixture, No. 223 — A
mixture of the seven shades, listed above, in
the one packet. Everyone pronounces this
mixture a wonder when seeing it in bloom
in our Mission Gardens . Per Pkt. 50c
Collection Offer No. 233
All of the above 25c packets in separate colors
(7 packets) for $1.00
from Fraser’s
SumRipened Seeds
California Mission Zinnia
(Balloon Flowered Type)
"T^HIS zinnia type is an improved strain that is
noted for its semi-globular form and double-
ness. It is similar in habit of growth and size to
the Giant California Zinnia. It is an unusually
free bloomer. Our seed this year was gathered
from the finest parent plants we have ever grown.
Mission Crimson, No. 165 — A beautiful bright
rich crimson. The flower has a fully rounded
top of the semi-globular shape which char
acterizes our balloon flowered group.
Per Pkt. 25c
Mission Golden Trophy, No. 166 — A magnificent,
perfectly shaped canary -yellow, splendid for
exhibition purposes, excellent for cutting.
Per Pkt. 25c
Mission Orange, No. 170 — A striking flower, richly
colored with a deep orange. This variety is
one of the best all purpose zinnias in the
group . Per Pkt. 25c
Mission Purple Prince, No. 172 — A large, distinc
tive purple bloom. Although an uncommon
shade, we consider it a winner in color, size
and shape . Per Pkt. 25c
Mission Lavender Princess, No. 177 — A large
flower, very full and perfect in form, deep
lavender in color. Borne on splendid stems,
it keeps exceedingly well when cut.
Per Pkt. 25c
Mission Pale Moon, No. 179 — A large flower of
unusually fine form in a brilliant sulphur yel
low shade. Slightly lower in growth, it is fine
for foreground planting . Per Pkt. 25c
Mission Scarlet Beauty, No. 181 — A gorgeous scar
let, splendid for mass planting. A prolific
bloomer and fine cut flower. A good all¬
purpose zinnia . Per Pkt. 25c
Mission Grand Mixture, No. 184 — A glorious mix
ture of all seven colors of- the above groups.
Very effective for mass planting or planting
in the distance . Per Pkt. 50c
Collection Offer No. 192
All of the above 25c packets in separate colors
(7 packets) for SI. 00
Fraser 8C Son, Ltd. i Pasadena y Growers of
[6}
Double Lilliput Zinnias
T^ote the contrast in size between the Lilliputs in basket and the three Mammoth Zinnias at the base.
N IMPROVED dwarf Pom-Pom Zinnia. Excellent for cut flower and basket work as it combines
C/ 1/ successfully with other flowers. Extra strong stems will be produced when grown in rich or well
fertilized soil. These are replicas in miniature of the most beautiful double giant zinnias grown, in both
form and color. Grow them this year, and you will be so fascinated you’ll grow them each succeeding
season. We are offering Lilliput Zinnias for the first time in a wide variety of colors. You will get best
results by setting them quite close together. They are fine in borders.
Lilliput Canary Yellow, No. 90 — A brilliant splash of color for the border . Per Pkt. 25c
Lilliput Golden Orange, No. 91 — One of the most colorful oranges you have ever seen . . Per Pkt. 25c
Lilliput Salmon Rose, No. 92 — A most unusual zinnia shade.
Per Pkt. 25c rK> All of the
Lilliput Scarlet, No. 93 — A dazzling keynote for the focal . II separate colors
point of the garden . Per Pkt. 25c Collection jl jn ^gula,. fuu
Lilliput White, No. 9 4 — A wonderful companion for the Offer W size individual
above varieties . Per Pkt. 25c * j qq (j packets
Zinnia Lilliput Mixture, No. 100 — A well chosen blend of the * I (5 packets)
above colors . 50c #1.00
Specialties in California Grown Flower Seeds
£7}
California W ildfloivers
Sun-Ripened Seeds— California Grown
( C lUR California Wildflower Seed Formulas will grow anywhere in the United States or Canada with
the most ordinary care. They have been proportioned to produce a succession of bloom over a
period of many months.
California Wildflowers are especially adapted to beds and
areas that receive little or no care, or to some unused
corner. They will do equally well in shrubbery borders,
along wooded walks, or in sections of the garden set aside
for wild or natural plantings. They are also very effective
when sown in the rock garden. Note: A plan has been
recently formulated in different cities to plant these seeds
in vacant lots, as they thrive well under almost all condi¬
tions, and dress up the appearance of the neighborhood
considerably. Plant our California Wildflower Formulas
and have a bit of California floral charm in your own
garden. This year many new varieties have been added to
all our formulas.
Fraser’s California Wildflower Formulas are superior mix¬
tures of the more hardy and decorative sorts of California
wildflowers. They contain Wild Snapdragons, several
Lupines, Baby Blue Eyes, Wild Coreopsis, Indian and
Pink Paint Brush, Evening Primrose, Tidy Tips, Wild
Heliotrope, California Poppies, Gilias, Godetias, Blue
Bells, Buttercups, Blazing Stars, and many others. Our
California friends will find Fraser's California Wildflower
collection a wonderful gift to their friends in the Eastern
states. (Cultural notes on each packet.)
Wildflower Formula No. 11 — California Poppies in six selected
colors . Per Pkt. 50c
Wildflower Formula No. 22 — California Wildflowers in a general
mixture of many choice varieties . Per Pkt. 50c
Wildflower Formula No. 33 — Six selected varieties for sowing in
partly shaded areas . Per Pkt. 50c
Wildflower Formula No. 44 — A beautiful blend in orange, yellow,
and cream shades . Per Pkt. 50c
Wildflower Formula No. 55 — A mixture in blue, purple, and lav¬
ender colors . Per Pkt. 50c
Collection Offer No. 60
IT A novel collection containing one packet of each
li of the above formulas (5 packets) for $1.00
i Pasadena i Growers of
Fraser 8C Son,
Ltd.
[«}
California Wildflowers «*? *<&>
c&
HIS is a distinct novelty indeed!
of native color from California.
California Wildflowers. Your friends will all be
flowers are. They will afford you a
world of pleasure.
Be sure to save a nook in your garden for this wonderful display
Many delightful colors. Fragile shapes. Unusual beauty
wondering what these bright, dainty, little
California Grown Flower Seeds
£9}
Specialties in
Dahlias - from Seed
f-jIANT pri^e-winning dahlias can be grown the first year,
as easily as zinnias, from Fraser’s Sun -Ripened Dahlia Seed.
Experience this thrill in your own garden. You can expect the
very finest blooms in size, form, and color, but each bud will be
a mystery to you until it opens its face. It may be almost any
shape or color. You never know, when planting from seed,
what kind of dahlia will result until it opens and begins to
expand to a gorgeous full blown flower. One new novelty will
more than repay you for your effort.
Decorative type
seedling from our
American Beauty
strain
Fraser 8C Son, Ltd. i Pasadena i Growers of
[10]
Dahlias * from Seed
UR early flowering dahlia seed is grown and selected from
propagated cuttings taken from prize-winning parents.
These prize winners (see outside back cover) were originally devel¬
oped by a special method of hybridizing as originally practiced in
the Busch Gardens by R. G. Fraser, resulting in the phenomenal
seed strains offered below.
The strong germinating quality of Fraser’s Dahlia Seeds is due to
the long favorable seed growing season.
Cultural Notes — Use the same direction for sowing seeds as given for zinnias (see page 4).
When sown in hotbed or cold frame, transplant to open ground in May or after danger of frost.
Plant from 18 to 30 inches apart in a sunny location. Plant in rich, well drained garden soil for
extra large flowers. Use bone meal fertilizer and plenty of water when plants set bud. Good
cultivation will aid materially. In California and Southern states dahlia seed can be sown in
the open as late as June.
Ashdown, Ar\.
Hov. 4, 1930.
Gentlemen:
... I ordered a packet of 1 00 dahlia
seed last March from you and I
never saw such fine dahlias. People
came every day to see them.
Ashdown Floral Co.
American Beauty Strain (decorative type), No. 250 — Enormous
blooms. Floral rays rather flat and loosely arranged. .Has .
a wonderful range of gorgeous colors. Striking new nov¬
elties can be expected from this seed . . . 100 seeds for $1.00
California Beauty Strain (show type). No. 262 — Large double
flowers of a globular shape. Many colors. Floral rays are
more or less quilled. Excellent for cut flowers . 100 seeds for 75c
Pacific Beauty Strain, No. 270— A mixture of unnamed novel¬
ties. Many marvelous new shades . . . 100 seeds for 75c
Collection Offer No. 275 IT °ne Packet (10° s.eedts) °£aach of the above
u strains for $2.00
Athens, Ga.,
Fraser & Son, Oct. 29, 1930.
Pasadena, Calif.
Gentlemen:
Last spring I bought 100 dahlia seed from you (?Jo. 2 SO, American Beauty strain)
and despite the drought I got some lovely dahlias from them. One of them is the
loveliest clear rose pink I have ever seen. The Jersey Beauty is not in a class with
it in color or formation. ... I am enclosing newspaper picture of me holding the
beautiful pin\ dahlia grown from your seed. The picture was ta\en in my back
yard. Very truly yours,
Mrs. M. P. Broughton.
Specialties in California
Grown Flower Seeds
Dl}
A ste
rs
from Fraser’s
Suri'Ripened Seeds
C/ F YOU have ever grown asters
you will agree with us that there
is a mysterious fascination in raising
them. Perhaps it is the individuality
of their blooms that demands this re'
spect from the gardener; or perhaps it
is their beautiful, delicate shades. Or
perhaps their value as cut flowers,
vased or presented as long stemmed
bouquets, has a lot to do with their
popularity. Mass them in an open plot
in your grounds. We are sure you will
be richly rewarded for the care you
will give them.
Grow them this year in your garden.
We would be interested in hearing
your story of how you were caught in
the spell of aster culture.
How to Grow Asters
Sow the seed in shallow boxes or flats,
using a light loamy garden soil. Sow
thin and cover about V^'inch thick.
Firm gently. Keep seed bed moist (not
wet) . Keep seed boxes in the house or
a hot bed in March or a cold frame in
April. Transplant seedlings into boxes
or pots. Keep in cold frame until after danger of frost. Then transplant to their permanent location in
the garden. Plant 10 to 18 inches apart. Asters may be sown in seed boxes in March, April, or May, and
can also be sown in the open ground in May. Asters enjoy a rich, well dug soil.
California Qiant Asters
fjjORGEOUS cut flowers. These new Giants, recently introduced, are a nondateral branching type.
Cy Plants grow to three or more feet. Enormous flowers grow on long strong stems. Five lovely colors.
Giant Blue, No. 310 — Clear asure blue . Per Pkt. 50c
Giant Pink, No. 311 — Delicate shaded pink . Per Pkt. 50c
Giant Purple, No. 312 -A rich purple . Per Pkt. 50c
Giant White, No. 313— A snow white . Per Pkt. 50c
Giant Rose, No. 314 — A deep rich rose . Per Pkt. 50c
Giant Mixture, No. 319 . Per Pkt. 75c
Fraser 8C Son, Ltd. i Pasadena i Growers of
[12]
Asters
c^sp
from Fraser’s
SumRipened Seeds
Fraser’s Plume Aster
O ERASER’S Plume Aster is an early branching type with unusually long flower stems. The flowers
C/ have long, graceful, feathery petals, chrysanthemum- like in form, often growing to five or six inches
across. A very continuous bloomer. This is an improved strain of the “Ostrich Feather” type. Plants
grow to 2-2]/£ feet. Six beautiful colors:
Fraser’s Crimson, No. 141 — Mellow rose-crimson tone . Per Pkt. 25c
Fraser’s Rose, No. 142 — A bright rose . Per Pkt. 25c
Fraser’s Pink, No. 143 — A dainty shell pink . Per Pkt. 25c
Fraser’s White, No. 144 — Pure snow white . Per Pkt. 25c
Fraser’s Lavender, No. 145 — Gorgeous lavender blue . Per Pkt. 25c
Fraser’s Purple, No. 146 — Deep violet purple . Per Pkt. 25c
Fraser’s Plume Mixture, No. 149 . Per Pkt. 50c
Collection Offer No. 150
All of the above 25c packets in separate colors
(6 packets) $1.00
Fraser’s Famous King
Asters
are so different from other asters as to almost form a dis¬
tinct class of their own. The flower is of great sire and
substance and when cut lasts a longer time than other
asters. The flowers are composed of long narrow petals,
beautifully quilled. Fraser’s King Asters are invaluable
for cutting. They are needle type and are luxuriantly
double, and upright in habit. These mid-season asters
grow IT Zz feet high. Fraser’s King Asters are far supe¬
rior, due to the long dry season in which all Sun-Ripened
Seeds are brought to maturity.
Our new Pom-Pom type
American Beauty Asters
NEW double dwarf aster
of a beautiful old rose
shade. Decidedly different.
Wonderful for border and mass
planting. Plants grow 1-1 Yl
feet. Branching habit. A nov¬
elty of our own introduction.
Fraser’s Pom-Pom Old Rose,
No. 332 . Per Pkt. 50c
1
;
Specialties in California Grown Flower Seeds
[13}
O -JfRASER’S new Rainbow Asters are an improved strain of the well known single aster. The delicate
O/ beauty of these large flowers defies description. The flowers, much larger than the ordinary single
aster, come in colors quite different from those of most flowers.
In vases, in combination with other flowers or by themselves, they create a picture not to be forgotten.
This aster is a most charming and graceful plant that is worthy of a place in your garden. It will do well
anywhere that asters grow. Follow planting directions for asters as given on a previous page.
Rainbow Pink, No. 290 — A delicate flesh pink . Per Pkt. 25c
Rainbow Carmine, No. 291 — Same color as the American Beauty
Rose . Per Pkt. 25c
Rainbow Lavender, No. 292 -A beautiful clear lavender of a remark¬
able size . Per Pkt. 25c
Rainbow Crimson, No. 293 — The brightest of all these asters, an
excellent crimson shaded to scarlet . Per Pkt. 25c
Rainbow Rose, No. 294 — Deep rose pink. A magnificent flower, fine
for basket decoration . Per Pkt. 25c
Rainbow White, No. 298 — A very large pure white. Will blend
beautifully with any one of the above colors . Per Pkt. 25c
Rainbow Blend, No. 299 A fine mixture of selected rainbow colors . Lge. Pkt. 50c
Asters
Collection Offer No. 300
I
All of the above 25c packets in separate colors
(6 packets) for $ 1.00
Fraser 8C Son, Ltd. i Pasadena i Growers of
[14]
Delphinium >££22+
OXRASER'S Giant Hollyhock-flowered Delphinium — tall, massive, and indescribably
C/ rich in their full range of color tones — excite the eye of the gardener who seeks
something out of the ordinary. Our long dry growing season permits gathering seeds
from the finest spikes. You are sure to be amazed with the size and color and form of
these glorious flowers. The individual flowers are well distributed along tall, graceful
spikes. They are giants in this family of plants. Fraser’s Giant
Hollyhock -flowered strain represents a great advance in del¬
phinium culture. All of our shades have received an ovation
from many professional growers.
Complete Color Range Mixture of Fraser’s Giant Hollyhock-
flowered Delphiniums, No. 829 . Per Pkt. #1.00
Larkspur
Improved Double Annuals
C&HESE Delph inium-flowered Larkspur are a wonderful all¬
round annual. No garden is complete without them.
They make handsome beds or lines, and are excellent for cut¬
ting. This is a vast improvement over the old-fashioned types.
Tall lateral branching. Larger double flowers are held on strong
long stems. Six beautiful shades (cultural notes on each
packet) .
Cultural Note — Plant in well drained, deep soil. Seeds sown in the open ground before
the close of April will produce flowers from July to frost.
Double Larkspur, Salmon Pink, No. 858 . Per Pkt. 25c
Double Larkspur, Rose, No. 859 . Per Pkt. 25c
Double Larkspur Dark Blue, No. 860 . . . Per Pkt. 25c
Double Larkspur, Shell Pink, No. 861 . . . Per Pkt. 25c
Double Larkspur, Lilac, No. 862 . Per Pkt. 25c
Double Larkspur, Sky Blue, No. 863 .... Per Pkt. 25c
Double Larkspur, Mixture, includes all above colors,
No. 864 . Per Pkt. 50c
Giant Hollyhoc\'flowered Delphinium
Delphinium Cultural Note — Although a perennial, if sown in February or March in
shallow boxes either indoors or hot beds, this strain of delphinium will bloom in the
autumn of the first year. When seedlings are l'inch high, transplant to flats, about four
inches apart. For the finest plants be sure to set out in deep, rich, well drained soil,
and apply plenty of water. (Complete cultural notes on each packet.)
Collection Offer No. 865
fAll of the above 25c Larkspur packets in separate
colors (6 packets) for #1.00
Specialties in California Grown Flower Seeds
{15}
Five Beautiful Summer Annuals
for Every Qarden
SALPIGLOSSIS (Gloxinia Flow¬
ered), No. 449 — This is a new, giant
improved type. The flowers are of
a velvety texture, and beautifully
veined and pencilled. They are of
very easy culture and are profuse
summer producers. If you do not
know salpiglossis. you have a won'
derful treat in store for you. , In a
rich mixture of selected varieties.
Per Pkt. 25C
ERE are five annuals tlAt you must include in this year's
^ garden. They ate all oW easy culture and bloom through'
out the summer. You will find each packet produces flowers
of surpassing merit — flowers that will make your garden one
to be proud of. Purchase them individually or as a collection
for $1.00. Or you may obtain this collection free with every
$10.00 order from the catalog. Cultural notes are given on
each packet.
SWEET SCABIOSA (Fairyland
Mixture), No. 459 — A recent im'
provement in the old-fashioned pin-
cushioned flower. Large double
flowers are produced on long strong
stems in a beautiful range of colors
from light blue to deepest red.
Easily grown. Cultural notes on
Per Pkt.
25c
SWEET SCABIOSA
SALPIGLOSSIS
GAILLARDIA
GAILLARDIA (Indian Chief), No. 480 —
An unusual shade of rich coppery red. Blooms
the first year from seed. Very valuable in cut
flower combinations for the house. May be
used successfully as a ground cover
garden.
Per Pkt.
25c
Collection Offer No. 908
All five packets described -| QO
on this page for !♦
Special Free Offer No.[910
Collection No. 908 will be sent free of charge with
every order for #10.00 or over from this catalog.
COSMOS (Early Pink Cherokee), No. 461—
This new prolific blooming cosmos can be
counted on for a wealth of flowers during the
summer months. Blooms 50 days from seed.
Of medium growing height. A beautiful
shade of pink. Cultural notes on packet.
Per Pkt. 25 C
CALLIOPSIS (Dwarf, Mixed), No.
479 — The dwarf calliopsis is excel¬
lent for edgings and low massed
planting. The richly marked flowers
come in shades of yellow, orange
and mahogany. Plants grow about
1 foot, and are of very easy culture.
Per Pkt. 25 C
Fraser 8C Son, Ltd. i Pasadena i Growers of Specialties
California Grown Flower Seeds
[16}
[17}
Sweet Peas *xF:xd,
C/y^HE popularity of the sweet pea has grown very rapidly since the introduction of the Spencer Type.
Selection and breeding has developed marvelous varieties of larger flowers in new colors and beautiful
forms borne three and four and sometimes five to a stem. Our climatic conditions and a long growing
season are most favorable for producing vigorous seed of unusual vitality and a high percentage of
germination, a fact recognised by a number of eastern seedsmen, who grow their sweet pea and other
seeds in California. We offer our sumripened sweet pea seed in very choice selections of both the early
and late flowering Spencer varieties.
New California Novelties in Frilled and Qiant Types
C7 r\) E OFFER, for the first time, a choice mixture of new sweet pea novelties, including the beautiful
VJc/ frilled types, and several giants of unusual worth. Our mixture includes six individual colors — in
blue, orange, pink, and rose shades. These are early flowering varieties. Try this mixture this year; you
will appreciate this new group in your garden.
Early Spencer Novelty Sweet Peas in Mixture, No. 579 . Per Pkt. 50c
Collection Offer No. 525
One packet each of our Nos. 515, 516, 517, 518, 519, and 520
(6 packets) for #1.00
Collection Offer No. 540
One packet each of our Nos. 530, 531, 532, 533, 534, and 535
(6 packets) for #1.00
Early Flowering Spencer Sweet Peas
excellent strain of sweet speas will flower three to four weeks earlier than the
Orchid Type when planted at the same time. In eastern states sow seed in March
and early April or as soon as ground can be prepared after frost is out. In Cali'
fornia and states having mild winters, sow seed in August, September and Octo
ber for winter and spring blooming. (See cultural directions on page 19.)
Early Spencer Aviator, No. 515 — A glowing crimson . Per Pkt. 25c
Early Spencer Amethyst, No. 5 16 — Large royal purple . Per Pkt. 25c
Early Spencer Eldorado, No. 517 — A new orange . Per Pkt. 25c
Early Spencer Grenadier, No. 518 — Brilliant scarlet . Per Pkt. 25c
Early Spencer Zvolanek’s Rose, No. 519 — Giant rose pink. .Per Pkt. 25c
Early Spencer New Blue, No. 520 — A beautiful deep blue . . Per Pkt. 50c
Early Spencer Sweet Lavender, No. 530 — Beautiful large frilled lavender.
Per Pkt. 25c
Early Spencer Glitters, No. 531 — Orange cerise shade . Per Pkt. 25c
Early Spencer Fair Maid, No. 532 — A delicate blush pink. .Per Pkt. 25c
Early Spencer Imperial Pink, No. 533 — A large clear pink . . Per Pkt. 25c
Early Spencer Snowstorm, No. 534 — Improved large pure white.
Per Pkt. 25c
Early Spencer Mrs. Calvin Coolidge, No. 535 — A lovely salmon pink.
Per Pkt. 50c
Early Spencer Choice Mixed, No. 542 — A perfect mixture containing all
of the above 12 colors and shades . Large Pkt. 50c
Fraser 8C Son, Ltd. i Pasadena i Growers of
£18}
from Fraser’s
SumRipened Seeds
Sweet Peas
Qiant Orchid Flowering Spencer Sweet Peas
C/aThIS wonderful new strain of the Spencer Sweet Peas is a later blooming type, maturing about three
V_x or four weeks after the early flowering. The flowers are very large and often attain a 2 'inch spread.
They are beautifully waved and frilled and usually borne in fours. We recommend them for eastern states
and along the coast of California, Oregon and Washington.
Giant Spencer Tangerine, No. 545 — An
improved glowing orange.
Per Pkt. 25c
Giant Spencer Defiance, No. 546 — Won¬
derful orange scarlet. Burnless.
Per Pkt. 25c
Giant Spencer Warrior, No. 547 — A clear
deep maroon . Per Pkt. 25c
Giant Spencer Royal Purple, No. 548 —
Large rich royal purple. .Per Pkt. 25c
Giant Spencer Fortune, No. 549 — A beau¬
tiful rich dark blue . Per Pkt. 25c
Giant Spencer Pinkie, No. 550 — A mag¬
nificent large bright rose pink. A lovely
variety . Per Pkt. 50c
Collection Offer No. 555
One packet each of our Nos. 545,
546, 547, 548, 549, and 550
(6 packets) for $1.00
Giant Spencer Heavenly Blue, No. 560 —
A beautiful large delphinium blue.
Per Pkt. 25c
Giant Spencer Supreme, No. 561 — Soft
delicate pale pink . Per Pkt. 25c
Giant Spencer Gold Crest, No. 562 — A
light orange tinted with salmon.
Per Pkt. 25c
Giant Spencer Wembley, No. 563 — Lav¬
ender shaded with pale blue.
Per Pkt. 25c
Giant Spencer Avalanche, No. 564 — A
great glistening white . . . Per Pkt. 25c
Giant Spencer Mary Pickford, No. 565 —
Very large dainty cream pink suffused
with salmon. A lovely variety.
Per Pkt. 50c
Giant Spencer Choice Mixed, No. 572 — A
grand mixture. All of the above 12
colors and shades . Large Pkt. 50c
Collection Offer No. 570
One packet each of our Nos. 560,
561, 562, 563, 564, and 565
(6 packets) for $1.00
Cultural Directions — Select a rich garden soil in a sunny location. Dig out a trench 6
inches deep by 12 to 18 inches wide and put to one side. Fill in 2 to 3 inches of well-
rotted manure and spade thoroughly another 12 inches deep. Then replace top soil and
work in liberal amount of bone meal 6 inches deep. Thoroughly soak with water.
When dry enough to work, open a small trench 4 inches deep. Sow seed in bottom and
cover about 1 inch. Fill in trench gradually as the plants grow until ground is again
level. Seed should be sown 1 to 2 inches apart in the row and thinned to 6 inches, as
the plants begin to crowd. Provide wire netting support as soon as the plants show.
They like plenty of water and cultivation. After plants are up 12 inches, work top
dressing of sheep manure and bone meal into surface of soil and water thoroughly.
Repeat every three weeks.
in California Grown Flower Seeds
Specialties
{19}
Stocks
4
from Fraser’s
SumRipened Seeds
CTWyHEN Frasers stocks bloom they will be the pride of
Vjt/ your garden. Enormous pyramids of rich gorgeous
colors. Multitudes of dainty double blossoms overlap each
other, and press together to load the stem with a solid mass
of fragrance, charm, and beauty. These flower heads, in turn,
stand together almost as closely as the blossoms on the stems.
Fraser s stocks will please you with their fragrance, and delight
you with their abundance of individual flowers. Stocks are
the one flower you certainly MUST have. They look won'
derful in beds, make splendid borders. You can transfer their
beauty in the garden to the interior of your home in many
ways, as stocks may be used most successfully as cut flowers.
These free-flowering hardy garden annuals will grow any¬
where. They will supply you with an abundance of flowers
from early June until late November. Be sure to order some
of these Fraser’s stocks seeds. They are sun-ripened. Our
strains will produce a high percentage of doubles.
California Giant Perfection
C/^HIS early free flowering strain is in great demand by
florists, because of their high percentage of doubles and
perpetual branching habits of growth. They are especially
desirable for cutting. A very large flowering type. In six
interesting colors.
Giant Perfection Terra Cotta, No. 762 — A rose
shaded terra cotta . Per Pkt. 25c
Giant Perfection Flesh, No. 763 — A beautiful
light pink . Per Pkt. 25c
Giant Perfection Red, No. 7 64 — Brilliant crimson
red . Per Pkt. 25c
Giant Perfection Yellow, No. 765 — This beautiful
canary yellow received recognition from the
Royal Florticultural Society . . . Per Pkt. 25c
Giant Perfection Lilac, No. 766 — A fascinating
silvery lilac shade . Per Pkt. 25c
Giant Perfection Violet, No. 767 — An interesting
violet shade . Per Pkt. 25c
Giant Perfection Mixture, No. 769 — A well pro¬
portioned blend of the above colors.
Per Pkt. 50c
Collection Offer No. 770
All of the above 25c packets in separate colors
(6 packets) for $1.00
Cultural Notes — For summer flowers sow in seed pans or flats in February, March
and April, or in the open ground after danger of frost. Use light clean soil. Sow
thin and cover about Vs'mch thick. Keep moist (not wet) and provide shading until
seed is sprouted. Keep seed pans or flats in hot bed or cold frame. Transplant
seedlings to boxes or small pots when about l'inch high and protect from frost. (Do
not discard the smaller seedlings as these usually produce the best double having mild winters, sow in July, August and September in boxes or the
flowers.) When 2/i to 3 inches high plant out in the open ground. open ground. For winter flowers in greenhouse or pots in cold climates
For winter and spring flowers in gardens of California and other states start in July and August.
Fraser 8C Son, Ltd. i Pasadena i Growers of
[20}
Early Qiant Imperial Stocks
Cz^THIS wonderful improved strain
is invaluable for both summer
and winter flowering. Fraser’s Early
Giant Imperials are robust, heavily
branched plants, growing to 2-2J/2
feet. The strong spikes are pro-
fusely covered with very fragrant,
large double flowers. See illustra-
tion in color. Sow in February,
March, or April for summer flower¬
ing. In California and other states
having mild winters, sow in July
and August for winter and spring
flowering. (See cultural notes on
page 20.)
Giant Imperial Blue, No. 710 — A
beautiful dark blue . . Per Pkt. 25c
Giant Imperial Red, No. 711 — A
fiery blood red . Per Pkt. 25c
Giant Imperial Pink, No. 712 — A
beautiful light pink . . Per Pkt. 25c
Giant Imperial Rose, No. 713 — Per¬
fect deep rose pink . . Per Pkt. 25c
Giant Imperial Lavender, No. 714 —
Pure in color, very fragrant.
Per Pkt. 25c
Giant Imperial Golden Rose, No.
715 — A novelty, light golden rose
in color . Per Pkt. 50c
Giant Imperial Mixture, No. 716 —
A choice blend of all the above
Per Pkt. 50c
Collection Offer No. 720
All of the above six packets in
separate colors for $1.00
Double Mammoth
Beauty of Nice
Stocks
This type is well-known for the high
percentage of double flowers it pro¬
duces in the most delicate shades.
It is a beautiful early, tall growing variety. Although these stocks are classed as winter flowering, they are excellent for
summer bedding in most of the eastern states and along the Pacific Coast. (See cultural notes on page 20.)
Beauty of Nice Flesh Pink, No. 735 — True Beauty of Nice color . Per Pkt. 25c
Beauty of Nice Light Blue, No. 736 — Beautiful azure blue . Per Pkt. 25c
Beauty of Nice Pale Violet, No. 737 — Light violet blue . Per Pkt. 25c
Beauty of Nice Salmon Rose, No. 738 — Beautifully shaded in salmon rose . Per Pkt. 25c
Beauty of Nice Almond Blossom, No. 739 — Very delicate shaded variety . Per Pkt. 25c
Beauty of Nice Monte Carlo, No. 740 — Canary yellow . Per Pkt. 25c
Beauty of Nice Mount Blanc, No. 741 — A pure white . Per Pkt. 25c
Beauty of Nice Mixed, No. 742 — A mixture of the above colors . Per Pkt. 50c
„ ,T __ ff All of the above 25c packets in separate
Collection Offer No. 750 (7 packets) for ^ 00
California Grown Flower Seeds
£21)
Specialties
1 n
from Fraser’s
Sun 'Ripened Seeds
Candytuft (Umbellata Type) Fine for Cutting
V^INCE the begin'
vv ning of gardens
candytuft has held
its place among an'
nuals. For edgings
and in borders, they
are indispensable.
Candytufts are
amazingly prolific
with their flowers.
Fraser’s Umbellata
type, in particular,
form almost a solid
carpet of color.
For early flowering
they may be started
in a hot bed in
March. Successive
sowings outdoors,
made in May and
June, produce flow'
ers for the late gar-
den. Choose a sunny
location and a well-
limed soil.
Annual
Double Wallflowers
is a new double Wall-
'^flower that blooms six
months from sowing. Grows to
2/l feet. Very fragrant. Long-
stemmed, well suited for cut¬
ting. In a beautiful range of
rich hues of yellow, brown, and
red.
Sow in March and April in flats
or hot bed and set out in well
prepared ground, after danger
of frost.
Wallflower, annual mixture,
No. 879 . 50c
Candytuft ( Umbellata Type )
Exceptionally fine for the foreground of borders, in rock¬
eries, or in small corners in the garden. Grow to about
1 ft. In six separate colors.
Candytuft, Flesh Pink, No. 422 . . Per Pkt. 25c
Candytuft, Lavender, No. 423 . . . Per Pkt. 25c
Candytuft, Rose, No. 424 . Per Pkt. 25c
Candytuft, Carmine, No. 425 .... Per Pkt. 25c
Candytuft, Crimson, No. 426 _ Per Pkt. 25c
Candytuft, White, No. 427 . Per Pkt. 25c
Candytuft, Mixed, No. 429 . Per Pkt. 50c
Collection Offer No. 430
All of the above 25c packets in separate colors
(6 packets) for #1.00
Candytuft ( Qiant Hyacinth Flowered )
This variety grows to about lJ/2 feet, carrying enormous
trusses of white blooms. Fraser’s Giant Hyacinth flow¬
ered Candytuft is from a very superior strain of seed.
Giant Hyacinth Flowered, White,
No. 435 . Per Pkt. 50c
Fraser 8C Son, Ltd. i Pasadena i Growers of
[22]
Mammoth Flowered
Types
Petunias
C6HE, most magnificent types of all petunias. The improved strains which we offer on this page are a
striking departure from the plain old-fashioned sorts. The day of drab colored petunias has gone.
These are indescribably beautiful. Many have bright, exotic markings contrasted vividly against the soft
texture and the delicate tone of the flower. The mammoth deep throated . single flowers are charmingly
fringed, ruffled, and frilled. These flowers sometimes grow to five inches across, and are veined and
pencilled in many bright colors.
Frilled Giants, No. 580 — New Novelties. Im¬
mense single flowers in crimson, scarlet, car¬
mine, white, and pink shades. Deep colored
throats ranging from golden to maroon.
Beautifully fringed edges . Per Pkt. 50c
Dwarf Giants, No. 595 — New. Enormous flowers
of the ruffled and fringed type. Beautifully
blotched and veined; plants dwarf (see photo¬
graph at bottom of page) . Per Pkt. $1.00
Collection Offer No. 600
Petunia Culture — Prepare soil for seed bed by mixing two parts good,
light, clean soil or leaf mold with one part sand. Use no fertilizer;
sift through fine screen. Put this mixture into seed pans or flats and
press down firmly and evenly within 1 inch of top. Water thoroughly.
Allow soaked soil to drain well. Then sprinkle seed evenly on this
surface. Press seed lightly with a flat block of wood and barely cover
with a light sifting of sand. Dust new sown seed bed lightly with
fine charcoal or sulphur to prevent fungi and damping off. Keep seed
bed moist (not wet) by lightly sprinkling with a very fine spray, and
only when necessary. Cover pans or flats with a pane of glass, and
California Giants, No. 585 — The largest of all sin¬
gle petunias. Marvelous shades. Deep wide
open throats. Petals waved and frilled. Beau¬
tifully veined . Per Pkt. 50c
Ruffled Giants, No. 590 — Very choice. Flowers
beautifully ruffled and frilled of heavy tex¬
ture. Ruffles often overlap, giving appear¬
ance of a double flower. Most pleasing colors.
Per Pkt. 50c
All of the four packets listed above
for $2.00
protect from sun by shading with paper. Seed pans or flats should-,
be kept in a warm location (about 60 degrees) and- well ventilated^
during germination period. They will sprout in about 10 days.
When the seedlings have developed four or five leaves, .transplant into
small pots or flats, and keep in a hot bed or cold frame, or outside t
if danger of frost is over. Save all the weakest^ looking plants as they,
usually develop the finest' flowers.- When two or three inches high,
transplant, into larger pots or into, the garden. In eastern states
petunia seed may be sown from February to May;, in California to
June. Handle your petunia seed packets carefully as the seed is very
fine and quite expensive.
£23}
from Fraser’s
SumRipened Seeds
Snapdragons
yj ND snapdragons, of course! What garden is
worthy of being called a garden without some of
these fierce faces with snarling lips curled back and
fuzzy glistening tongues. Diminutive . . . but what
roguish wags they are! Press the sides of their jaws;
watch tiny mouths flash open to relieve the stern set
of their faces in a big hearty laugh. What jolly com¬
panions! Their laugh will brighten up even your
gloomiest mood.
Plant them in borders along your walks, or bed them
in some happy spot where they'll get plenty of the
sun they love so much.
As cut flowers they'll give a new air of charm to the
living room or bedroom. You can choose between
many glorious colors. The spikes will come in vari¬
ous lengths. No two snapdragons are exactly alike.
New Qiant Snapdragons
{ Antirrhinum Maximum }
'•'(O HIS wonderful new strain is superior to any-
thing yet introduced, and will prove a revela¬
tion to those who know only the ordinary garden
snapdragon. They grow to four feet high. The im¬
mense flowers of beautiful texture are closely set on
long graceful stems.
Giant Apple Blossom, No. 810 — Soft apple blossom
pink with yellow lip and white markings. Solid
spikes of magnificent flowers . Per Pkt. 50c
Giant Canary Bird, No. 811 — Beautiful bright canary
yellow. Excellent cut flowers .... Per Pkt. 50c
Giant Copper King, No. 812 — Rich bronze scarlet,
showing a rich, velvety sheen .... Per Pkt. 50c
Giant Old Gold, No. 813 — Pure golden yellow. A
most effective color . Per Pkt. 50c
Giant Purple King, No. 814 — Deep reddish purple
or garnet. A very striking color. .Per Pkt. 50c
Giant Snowflake, No. 815 — Wonderful cream white
of soft texture. Massive spikes.. Per Pkt. 50c
Giant Rose, No. 816 — Flowers of extraordinary size
of clear rose-pink . Per Pkt. 50c
Giant Snapdragon Mixed, No. 821 — All the above
colors mixed in 1 packet for . #1.00
Collection Offer No. 820
All of the above 50c full size packets
(7 packets) for #2.00
New Los Angeles Maximum
Snapdragon
HIS marvelous new color, a beautiful
V_7 salmon-rose — identical in color to the fa¬
mous Los Angeles Rose — has never before
been obtained in the Maximum Antirrhinum.
It combines a beautiful shade of salmon with
Begonia Rose. It is sure to create a sensation
in your garden. It is a vigorous grower.
No. 825 - Per Pkt. #1.00; 6 Pkts. for #5.00
£24}
One of our growing fields ( Snapdragons )
Medium Snapdragons ( Large Flowering )
CZlHIS popular group is most valuable for bedding purposes. The plant is more compact in habit and will grow IJ/2
to 2 feet high. Very free flowering. The flowers are closely set on good spikes.
Medium Pink Perfection, No. 640 — Beautiful Hermosa Medium Silver Pink, No. 643 — A magnificent pearly
pink suffused salmon . Per Pkt. 25c pink. A clear delicate color . Per Pkt. 25c
Medium Empress, No. 641 — Rich velvety crimson. Bril- Medium Defiance, No. 644 — Rich orange scarlet.
liant shade . Per Pkt. 25c Per Pkt. 25c
Medium Carmine Queen, No. 642 — A very bright rose Medium Prima Donna, No. 645 — A beautiful terra cotta
carmine . Per Pkt. 25c pink. White marking . Per Pkt. 25c
Medium Snapdragon, Mixed, No. 649 — Containing all
the above six colors . Lge. Pkt. 50c
Collection Offer No. 650 All the above six 25c packets for $1.00
Tally Large Flowering Snapdragons
(HIS strain will grow 2 /i to 3 feet. They are excellent for bedding. The individual flowers are very large and some¬
what loosely set on beautiful long spikes. Exceptionally fine for cutting. We offer a very choice selection of six
varieties.
Tall Cardinal, No. 625 — A dazzling scarlet, very rich in
depth of color. Long spikes . Per Pkt. 25c
Tall Coral Rose, No. 626 — Beautiful shade coral rose.
Per Pkt. 25c
Tall Harmony, No. 627 — Terra cotta orange shaded rose.
Per Pkt. 25c
Tall Snapdragons, Mixed,
above six colors .
Tall Pink Venus, No. 628 — A delicate flesh pink with
white marking . Per Pkt. 25c
Tall Rose King, No. 629 — Deep rose color clear through.
One of the finest in this group . Per Pkt. 25c
Tall Torchlight, No. 630 — Bright orange with a yellow
]>P . Per Pkt. 25c
. 634 — Containing all the
. Lge. Pkt. 50c
Collection Offer No. 635
All the above six 25c packets for $1.00
in California Grown Flower Seeds
{25}
Specialties
Hollyhocks
from Fraser’s
SumRipened Seeds
New Annual Hollyhocks
/£|UR Hollywood Star strain blooms the first year from seed. The large single
y J and semi- double flowers are beautifully fringed, and come in many soft
art shades. Blooming over a longer period than the perennial variety, this new
hollyhock is a valuable acquisition for the gardener who appreciates an effective
landscape setting. Sow indoors in March and April and transplant where wanted
after danger of frost.
Annual Hollyhocks, Hollywood Star, Mixed Colors, No. 889, Per Pkt. 50c
CgECAUSE of
their “ever'
lasting” cut flow'
er qualities, these
pretty and color'
ful flowers are
steadily increas'
ing in popularity.
Grow them in
the sun in almost
any soil. Plants
grow \/i ft. tall,
and flower from
July to frost.
To make a per-
manent bouquet,
cut the flowers early in the morning and hang
upside down until thoroughly dry. They may
be dyed, if desired. Fraser’s helichrysum are
an improvement on the older varieties. The
flowers are quite double and come in a wide
range of colors.
California Strawflowers, light shades, No. 917,
Per Pkt. 25c
California Strawflowers, deep shades, No. 918,
Per Pkt. 25c
California Strawflow ers, general mixture of all
shades, No. 919 . Per Pkt. 50c
California Strawflowers
Helichrysum
( California Straw Flower )
Fraser 8C Son, Ltd. i Pasadena / Growers of
[26)
Marigolds
from Fraser’s
Sun-Ripened Seeds
New Qiant African Marigolds
French Marigolds
Ramona, No. 377 — Tall French single marigold. Strikingly beautiful. In
rich mahogany shades, edged with gold . Per Pkt. 25c
Fraser’s Golden Wave, No. 379 — Tall French doubles. Beautifully striped in
gold, orange, and brown combination. Grows 2J/2 to 3 feet high. Very
striking flowers, often 2 inches or more across . Per Pkt. 25c
Fraser’s Parisian Wave, No. 380 — A compact plant bearing dwarf French
doubles. Excellent for borders or pot plants. Mahogany brown with
velvety golden stripes. Very profuse bloomers . Per Pkt. 25c
, XT HE finely cut, bright green foliage, and
the brilliant displays of orange and yellow
make African Marigolds invaluable for
mass and border planting. These flowers have
an important place in every garden. Fraser’s
seed is from improved marigold strains only.
Marigolds are valuable for their long blooming
period, producing a wealth of flowers. And they
are of very easy culture. For early flowers, sow
in hot bed during March, or a cold frame in
April, and transplant to the open ground in
May. In California and states of similar climate,
marigolds can also be sown in August for late
fall and early winter flowers.
Giant Orange, No. 397 — Enormous rich golden
orange flowers of the quilled type, 4 to 5
inches across. Globular in form, will grow
three feet high or more . Per Pkt. 25c
Giant Yellow, No. 398 — Same in size and form
as Giant Orange listed above, but of a pure
lemon yellow color . Per Pkt. 25c
New Giant Perfection Orange, No. 399 — This
new orange marigold has come 100% dou¬
ble for the past two years .... Per Pkt. 50c
Amaranthus
Bonfire, No. 895 — A brilliant flame colored foliage plant.
The top of the plant is a veritable burst of flame. So
easily and quickly grown from seed and so highly orna¬
mental you will miss much by not having it in your
garden. For large mass bedding, or scattered plant¬
ings in the background, or shrubbery borders, it is
beautiful beyond description . Per Pkt. 25c
Special Collection Offer No. 900
One each of all the 25c packets on this page, $1.00
Specialties in California
{27}
Grown Flower Seeds
Calendulas
from Fraser’s
SumRipened Seeds
OJVRASER’S Calendula
C/ seed will produce for
you the most faithful flowers
in your garden. These plants
are exceedingly generous with
their blooms and will border
your beds with a mass of ex-
otic flaming color, and will
keep your home supplied with
cut flowers from early summer
until after frost. You can
count on successful flowers
every time you plant these
sun-ripened seeds. Do not
confuse these flowers with the
calendulas grandmother raised,
for they are much larger and
well variegated as to size and
coloration.
Calendulas will thrive in al¬
most any soil, on the minimum
of care. They offer you as
much for your time and effort
as any other flower in the gar¬
den. They are valuable for
bordering and desirable for
pot culture.
T op — Improved Yellow; Center — Improved Orange; Bottom — Sensation
Improved Orange, No. 410 — A rich golden orange. Large
double flowers . Per Pkt. 25c
Improved Yellow, No. 411 — Large pure lemon yellow . Per Pkt. 25c
Sensation, No. 414 — Brilliant orange. An exceptionally fine and large
flower with dark center, uniformly double . Per Pkt. 25c
Ball’s Gold, No. 415 — Wonderful golden yellow . Per Pkt. 25c
Radio, No. 416 — Quilled orange. A startling, comparatively new
variety . Per Pkt. 25c
Golden Splendor Mixture, No. 420, including the above and several
striped varieties . Lge. Pkt. 50c
- , . _ „ IT All of the above 25c packets in separate colors
Collection Offer No. 421 |[ (5 pack<T) for ?1.00
i Pasadena
Fraser 8C Son, Ltd.
£28]
i Growers of
California
from Fraser’s
Sun-Ripened Seeds
L> J<EW gardeners know that when cut
Cy in the early morning before the buds
are open, these flowers are wonderful for
cutting. Fraser’s California Poppies can
easily be grown in your own garden, and
are a vast improvement over the native
golden poppy. They are extra large and
come in many beautiful colors; some are
gracefully frilled and fluted; others are
single tulip shape or double. The lace-like
silvery foliage is truly charming. This year
we have added several fine varieties to our
formulas. You have a new experience in
store for you if you have never raised these
improved Fraser poppies.
Cultural Notes — Poppies, being of very
easy culture, will grow in any garden soil.
As they do not transplant readily, they
should be planted where you want them
to bloom. Sow in rows 18 inches apart, or
broadcast. Thin to 8 inches apart. Sow
in April or May in the eastern states. In
California, poppies can be sown from Octo¬
ber to March. Keep old flowers picked for
a color sheet of continuous bloom.
Poppy Scarlet Blend, No. 485 — Including a
new deep scarlet of the tulip-flowered
type . Per Pkt. 25c
Poppy Orange Blend, No. 486 — Beautiful
fluted and double types in rich orange.
Per Pkt. 25c
Poppy Crimson Blend, No. 490 — Rich
crimson shades, including a fluted
type . Per Pkt. 25c
Poppy Yellow Blend, No. 493 — New fringed yellow and yellow
shades . Per Pkt. 25c
Poppy White Blend, No. 497 — Large single and double varieties in
white . Per Pkt. 25c
Poppy Pink Blend, No. 499 — Bright and delicate shades of pink .... Per Pkt. 25c
Poppy Carmine Blend, No. 504 — Deep carmine shades including a
lovely frilled type . Per Pkt. 25c
Poppyland Formula, No. 506 — A glorious blend of 12 choice colors . . Lge. Pkt. 50c
Collection Offer No. 509
Collection Offer No. 510
fYour choice of any three of the 25c packets listed
above for 50c
fAll of the 25c packets in separate blends listed above
(7 packets) for $1.00
California Grown Flower Seeds
Specialties in
[29}
Our Customers Page
£7yjRING the course of a year it is our extreme pleasure to receive hundreds of
unsolicited letters from our many flower-loving friends throughout the United
States and Canada. Most of these letters are aglow wih encouraging praise for
Fraser’s Sun-Ripened Seeds, their growing qualities, and prize-winning results. Some
of the letters request gardening advice and
technical information. All such communica¬
tions are joyfully received, thoroughly read
and gratefully acknowledged. You, too, write
us if you have questions to be answered or
desire help in your gardening problems. Our
business is helping as well as selling. The limi¬
tations of space permit printing below just a
few excerpts from the many letters received.
Mrs. A. D. Mires of Plainview, Texas, who
sent us the photograph of the basket of seed¬
ling Dahlias shown at the top of the page,
writes : “I have had the community wild about
your seedling Dahlias, as several have meas¬
ured 9 inches across. I won first and second
prizes in the Hale County Flower Show, Sep¬
tember 19-20."
To each customer who
sends us a photograph of
flowers grown from our
seeds which is suitable
for reproduction in our
next year's catalog, we
will mail with our com -
pliments a coupon good
for a $5.00 selection of
Fraser's Sun-Ripened
Seeds. Snapshots may be
suitable if they are bright
and clear. Photographs
must be received not later
than November 15, 1931 .
Mrs. Rosalie Kelly writes from her home in Dav¬
enport, Iowa: “I want you to know the wonderful
success I had with the Zinnia, Snapdragon, Aster,
Shasta Daisy and Lilliput seed which I purchased
from you last Spring. The Zinnias were 5/i
inches and 6 inches across. The Lilliputs were real
aristocrats. I am planning to plant one-half acre
of flowers next spring.”
Mrs. Jack Coppock of Bradford, Ohio, writes to
us of her prize-winning results with Fraser's Sun-
Ripened Seeds: “We took first prize on Zinnias,
first and second on Asters, first on Snapdragons,
and first on basket of mixed flowers — and we had
very strong competition. The Asters and Snaps
were far superior to any flowers we have ever
raised. The Dahlias from seed were the joy of
all — some gorgeous specimens were 9 inches in
diameter, and such colors!”
Mr. John Misterly sent us the photograph in
the center with a letter which said: “Words
cannot express the pleasure gained in growing
your wonderful Zinnia seeds. Many blossoms
were larger than the face of the alarm clock
in the picture . . . and such flower colors as
we have never seen in the East.”
From Parsons, Kansas, Mrs. O. G. Yancey
writes: “We wanted you to see what we can
grow in Kansas from your Dahlia seeds so I
am sending a picture, which my husband took,
of a couple of large Dahlias that I grew from
your seed. The larger
one measured 7 inches
across and very double.
Our Dahlias are begin¬
ning to bloom again this
Fall after a long, dry hot
summer. The giant Zin¬
nias we grew from your
seed were giants. The
stalks looked like small
trees.” (The picture at
the bottom of the page
is the one which Mr.
Yancey took.)
From far-off Sackville, New Brunswick, Canada,
G. R. Viets writes: “I have seen some magnifi¬
cent Dahlias grown from seeds purchased of you
this year. It is almost unbelievable that such
exquisite flowers could be produced by seedlings
of the current season. For many years I have spe¬
cialized in an amateurish way with Dahlias but
have never been able to produce such blooms.”
PAGE
Amaranthus .
Antirrhinum .
Asters .
California Poppies .
California Strawflowers. .
California Wildflowers .
Calendula .
Calliopsis (Dwarf) .
Candytuft .
Cosmos .
Dahlias from Seed .
Delphinium .
Gaillardia .
Helichrysum .
Larkspur .
Lilliput Zinnias .
Marigolds .
Petunias .
Pot Marigolds .
Rainbow Asters .
Salpiglossis .
Scabiosa .
Snapdragon .
Stocks .
Sweet Peas .
Wallflowers .
Zinnias .
Zinnias (Double Lilliput)
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