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Full text of "Mahan, justly called "the miracle tree", excells in early production, beauty, vigor and quality of product / propagated and offered exclusively by Monticello Nursery Company."

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Historic,  archived  document 

Do  not  assume  content  reflects  current 
scientific  knowledge,  policies,  or  practices. 


THE  MAHAN 


Justly  Called 

THE  MIRACLE 


BECEI  \ 

Excells  Ik  *  JAN  2  4  1933  > 

U.  8.  Department  of  Agricnltnre. 

EARLY  PRODUOTON - 


BEAUTY,  VIGOR 

and 

QUALITY  OF  PRODUCT 


Won  First  Prize  for  Quality  Cluster  of  Six  from  a  Two- 
in  World-Wide  Contest  Year  Old  Tree 


Two-Year-Old  Mahan  Bearing  50 

Big  Paper 
Shell  Maha  ns 

When  loaded  with  its  huge  green, 
banana-like  clusters  of  nuts,  it  startles 
and  thrills. 


Propagated  and  Offered  Exclusively  by 


MAHAN  PECANS  (Actual  Size) 


MONTICELLO  NURSERY  COMPANY 

Monticello,  Florida 


THE  MAHAN  TREE  A  THING  of  BEAUTY 


Just  as  the  Mahan  outstrips  other  varieties  in  the  size,  quality, 
abundance  and  early  production  of  nuts,  likewise  does  it  surpass 
them  in  its  wondrous  vigor  of  growth  and  beauty  of  foliage. 

Equipped  with  superb  lungs  (its  leaves)  for  the  task  of  perfect¬ 
ing  its  super  fine  nuts,  it  quickly  becomes  an  ornament  to  landscape 
and  lawn,  second  to  no  tree  in  the  South. 

The  Mahan  is  just  as  lavish  in  creating  shade,  beauty  and  charm 
as  in  the  production  of  the  richest  of  all  foods — pecan  meat. 


Honorable  John  Garner9 s 
Mahans  Like  Bananas 


Gentlemen: 


Hondo,  Texas,  Nov.  24,  1932. 


I  had  the  pleasure  of  visiting  the  Honorable  John  Garner’s 
home  at  Uvalde,  Texas,  when  the  noted  Will  Rogers  was  there. 
While  there  I  had  the  pleasure  of  seeing  your  wonderful  Mahan 
pecans  growing  on  the  trees.  They  reminded  me  of  bunches  of 
bananas  instead  of  pecans.  They  are,  indeed,  all  I  have  heard 
advertised  over  the  Radio. 

Very  truly  yours, 


THEO.  R.  CAMERON. 


Fred  M.  Gates,  Wichita  Falls,  Texas,  4-year-old 
tree  Sept.  13,  1932.  "There  is  also  enclosed  a  view 
of  Mahan  tree  in  my  own  yard,  about  4  years  old, 
which  is  a  wonderful  specimen  heavily  loaded 
now.” 


Wonder  of  the  Town 


Piedmont,  Ala.,  Oct.  30,  1931. 

Dear  Sirs: 

I  am  very  proud  of  my  Mahan  tree,  and  it  is  the 
wonder  and  talk  of  the  town.  I  have  it  in  a  con¬ 
spicuous  place  in  my  front  yard  here,  and  people 
frequently  stop  and  look  at  the  tree,  and  often  they 
say:  "The  nuts  are  so  large  and  thick  in  the  clusters 
they  look  like  bananas.”  I  have  picked  off  a  few  of 
the  nuts,  for  the  hulls  are  just  beginning  to  crack. 
I  find  the  nuts  filled  out  full  to  the  very  end,  with 
no  pith,  and  filled  with  a  "goody”  that  is  equal  to 
the  Schley  pecan  in  flavor.  My  only  regret  is  that 
I  did  not  learn  of  the  famous  Mahan  pecan  long  be¬ 
fore  I  did,  and  instead  of  having  a  lot  of  inferior 
trees  that  will  only  bear  runty  nuts  in  spite  of  all  the 
fertilizer,  I  would  have  had  an  orchard  of  Mahans. 

The  breed  and  class  of  the  Mahan  pecan  reminds 
me  of  the  selective  breed  of  a  famous  Kentucky  thor¬ 
oughbred  horse. 

If  I  had  any  more  room  I  certainly  would  buy 
more  of  the  trees  from  you.  You  sell  them  too  cheap, 
for  a  Mahan  tree  is  worth  #25.00  in  the  nursery. 

Yours  truly, 

T.  BEN  KERR. 


50  Years  ..50  Varieties . .  Mahan’s  Best 


Bend,  Texas,  Aug.  17,  1932. 

Dear  Sir: 

The  trees  I  bought  from  you,  6  in  all,  are  doing 
well,  and  bearing  good  for  trees  their  age. 

I  have  changed  my  mind  so  much  about  a  good 
pecan  that  I  have  been  slow  to  recommend  the  Ma¬ 
han.  All  the  fault  I  find  is  that  its  a  little  freakish 
like  a  long  water  mellon,  and  some  a  little  crooked, 
but  it  grows  well,  bears  well,  eats  well,  and  sells  well. 
In  fact,  I  think  more  of  it  than  any  variety  on  my 
place  and  I  have  50  of  the  best  varieties  that  I  could 
find  in  a  search  of  almost  half  a  century. 

I  want  several  royalty  rights  for  topworking  some 
of  my  large  native  trees,  and  want  to  do  this  work 
early  next  spring. 

With  kind  regards  to  you,  I  am 

Yours  truly, 

D.  F.  MOORE. 


ORIGINALS  OF  THESE  LETTERS  ON  FILE  IN  OUR  OFFICE 


A  REMARKABLE  EXAMPLE 


This  tree  produced  30  pounds, 
Fall  1931,  4  years  from  time  it  was 
budded. 


In  order  to  get  a  comparison  between  the  Mahan  and  other  varieties,  we  con¬ 
verted  a  2-year-old  Stuart  tree  (considered  a  good  variety  and  widely  planted) 
into  a  Mahan  by  budding  it  with  Mahan  buds  and  removing  the  Stuart  top.  The 
fourth  year  after  doing  this,  which  was  1931,  we  gathered  30  POUNDS  OF  MA¬ 
HAN  NUTS  from  this  ONE  tree,  while  FOUR  Stuart  trees  in  the  same  row,  pro¬ 
duced  TWO  POUNDS  of  nuts  on  all  four  trees. 

These  trees  were  all  about  the  same  size  when  we  budded  the  one,  or  approxi¬ 
mately  2j/2  inches  in  diameter.  The  top  of  the  Mahan  is  now  50%  larger  than 
that  of  the  other  trees. 

Other  trees  cheaper  than  the  MAFIAN?  Not  if  you  have  to  buy  twice  as 
many  and  use  twice  as  much  land  on  which  to  plant  them,  and  then  wait  several 
years  longer  to  get  the  same  returns. 

The  evidence  seems  to  prove  very  clearly,  that  10  acres  of  Mahan  Pecans  will 
yield  as  many  dollars  as  20  to  40  acres  of  other  varieties,  and  get  about  it  several 
years  sooner.  Consider  the  additional  cost  of  land  and  care  of  two  to  four  times 
as  many  trees,  and  the  suspense  of  waiting  three  or  four  years  longer  for  the  har¬ 
vest  of  smaller  nuts  that  command  only  one-half  the  price  of  Mahans,  and  THEN 
decide  which  is  the  cheaper  tree  to  plant. 

Prompt  Producers 

In  a  GROVE  OF  MAHANS  which  we  planted,  more  than  60  %  of  the  trees 
bore  some  nuts  the  first  year  after  planting. 

Concord  Nurseries  of  Concord,  Georgia,  report  a  yield  of  5^2  pounds  of  nuts 
from  one  Mahan  tree  planted  TWO  years  previously. 


The  First  MAHAN  TREES  Were  Sold  in  the  Winter  of  1927-28. 
They  are  now  bearing  in  every  Southern  State. 


A  Successful  Grower  Reports 


*  *  *  My  Mahans  have  a  wonderful  crop 
set,  as  high  as  eight  nuts  to  a  cluster  and  are 
outgrowing  any  other  variety  that  I  have,  and 
I  have  twenty  different  kinds. 

The  nuts  I  grew  last  year  are  larger  than 
you  advertise  over  KWKH. 

Considering  the  size  and  age  of  the  trees, 
the  Mahan  has  double  the  amount  of  nuts  set 
to  any  other  variety. 

Yours  very  truly, 

J.  A.  NOVOSAD, 
Fayetteville,  Texas. 


Lake  Waccamaw,  N.  C.,  July  5,  1931. 

I  lost  one  of  my  trees  and  six  of  them  have 
nuts  this  year,  ONE  of  which  must  have  a 
THOUSAND  NUTS.  I  noticed  one  cluster  of 
nine;  I  never  saw  more  than  seven  in  a  cluster 
until  this  year.  I  counted  the  nuts  on  one  limb 
hardly  an  inch  in  diameter  that  had  89  nuts. 

G.  T.  SUTTON. 


Orangeburg,  S.  C.,  June  25,  1931. 

My  Mahan  trees,  three  of  them  at  least,  are 
exceptionaly  fine.  This  is  the  start  of  the  4th 
year  we  have  had  them,  and  they  have  been 
transplanted  once.  Some  of  the  Mahans  have 
7  to  10  nuts  to  the  bunch.  One  tree  has  ap¬ 
proximately  100  nuts. 

W.  W.  WATSON. 


( 


EVERY  MAHAN  BRANCH  DOES  ITS  DUTY 


At  the  left,  a  branch  of  a  three-year-old  Mahan  tree  —  five 
terminals,  every  one  with  a  cluster  of  giant  pecans — a  total  of  20 
nuts  on  one  small  limb.  If  you  want  quick  and  large  returns  plant 
Mahan  trees. 

AVOID  FUTURE  REGRET  AND 
HEAVY  LOSSES 

Plant  the  Best 

In  planting  your  pecan  grove,  build  a  mansion,  not  a  shanty. 
Many  pecan  trees  are  worth  $1,000  each;  many  others,  of  same 
age,  only  $100  each — all  because  of  difference  in  variety.  Which 
kind  will  YOU  plant? 


One  acre  (12  four-year-old  Mahan  trees)  produced  as 
follows  in  our  orchard: 

(Accurate  weights  as  made  by  the  Florida  Experiment  Station) 


Tree  No. 

1 

10*4  pounds 

Tree  No. 

2 _ 

-  10*/4 

ft 

Tree  No. 

3 

_  7Va 

ft 

Tree  No. 

4 _ 

7V4 

ft 

Tree  No. 

5 

- - - — 

_  5*/2 

ft 

Tree  No. 

6 

51/2 

ft 

Tree  No. 

6 

8V4 

ft 

Tree  No. 

7 _ 

-----  7*/4 

Tree  No. 

8 

-----  ny4 

ft 

Tree  No. 

9 

_  7*/4 

ft 

Tree  No. 

10 

9*/2 

ft 

Tree  No. 

11 

6 

ft 

Tree  No. 

12 _ 

-  io*/2 

ft 

The  total  crop  on  this  acre  of  4-year-old  trees  was  101 *4 
pounds,  and  was  sold  at  retail  at  $1.50  per  pound,  making 
the  income  a  little  over  $150.00. 

What  you  can  expect  from  a  Mahan  orchard  of  10  acres 
or  120  trees,  properly  cared  for: 


Year 

2nd 
3rd 
4th 
5th 
10th 
15  th 
20th 


Pounds 


Few 

360 

720 

1000 

4000 

7000 

9600 


This  is  a  conservative  estimate  of  what  a  Mahan  Orchard 
will  produce  for  you,  and  considerably  under  what  they  have 
done  in  our  orchards. 

A  10  Acre  Mahan  Orchard  Will  Soon  Make 
You  an  Independent  Living  .  .  .  Think  It  Over. 


Average  Four-Year-Old  Mahan  with  Leaves  Partly 
Removed  to  Show  Nuts  . 


ORDER  BLANK 


Romantic  Birth  and  History  of  the 
Parent  Mahan  Tree 

<2^0 

Twenty  years  ago,  J.  M.  Chestnutt  of  Kosciusko,  Mississippi, 
while  attending  the  State  Fair  at  Jackson,  was  attracted  by  a 
small  number  of  fine  pecans  in  possession  of  a  stranger  and 
persuaded  the  owner  to  sell  five  of  them  for  $1.00.  Upon  re¬ 
turning  home,  Mr.  Chestnutt  planted  the  five  pecans,  and  one 
of  the  young  trees  which  sprang  from  the  planting  showed  ex¬ 
ceptional  vigor,  outstripping  all  of  the  others  in  growth. 

When  this  young  tree  began  producing  nuts,  they  were  much 
larger,  and  of  finer  quality  than  the  original  nut  planted.  Their 
size  and  quality  attracted  the  attention  of  Mr.  Henry  B.  Chase, 
of  Chase,  Alabama,  an  authority  on  pecan  culture  and  one  of 
the  leading  nurserymen  of  the  United  States.  Knowing  that 
we  were  specialists  of  long  experience  and  recognized  success  in 
pecan  propagation,  Mr.  Chase  suggested  that  we  purchase  the 
tree,  which  we  did. 

This  is  the  story  of  the  origin  of  the  most  remarkable  pecan 
known.  This  tree,  procured  by  us  from  Mr.  Chestnutt  at  a  cost 
of  $5,000,  and  named  after  the  president  and  founder  of  the 
Monticello  Nursery  Company,  is  the  parent  of  all  Mahan  trees. 

VERY  IMPORTANT! 

The  Mahan  Bears  Every  Year 

Since  it  first  produced  nuts,  the  Parent  Mahan  tree 
has  never  missed  a  single  crop  during  the  12  years  of  its 
bearing  life;  never  received  any  special  attention,  never 
was  sprayed  or  fertilized. 

We  have  taken  every  precaution  to  have  the  Mahan  pecan 
tree  reach  you  true  to  name.  Every  genuine  Mahan  tree  has  a 
copyrighted  aluminum  label  attached  to  it,  the  size  and  shape 
of  the  Mahan  nut.  The  label  bears  our  copyright  and  the  name 
"Mahan  pecan”  on  it.  Every  tree  sent  out  by  us  bears  this 
label.  If  anyone  sells  you  a  "Mahan”  tree  without  the  label, 
refuse  the  tree,  as  it  is  not  a  Mahan.  The  Monticello  Nursery 
Co.  is  the  only  concern  authorized  to  propagate  this  wonderful 
tree,  and  every  nurseryman  or  salesman  who  solicits  your  order 
is  provided  with  a  card  from  our  office,  bearing  the  Monticello 
Nursery  Co.’s  corporate  seal  together  with  a  picture  of  the  nut 
and  Mr.  Mahan’s  signature. 

PURCHASING  RESTRICTIONS 


this  day  bought  and  ordered  from 

MONTICELLO  NURSERY  COMPANY 

Monticello,  Florida, 

the  following  bill  of  trees  upon  the  following  conditions,  and 
tor  the  purpose  of  improving  my  homestead,  and  it  is  expressly 
stipulated,  covenanted  and  agreed  on  the  part  of  the  pur¬ 
chaser,  and  as  an  express  condition  of  the  above  sale  of  said 
trees,  that  the  said  purchaser  will  not  himself,  nor  permit  any 
other  person  or  persons,  .either  directly  or  indirectly,  before 
*937,  to  cut,  take  or  propagate  from  any  of  said  trees  any  of 
the  wood,  branches,  or  cuttings,  in  order  that  same  may  be 
grafted,  budded  or  propagated  onto  other  pecan  trees  or  stock. 
The  seller  hereof,  its  successors  or  assigns,  shall  be  entitled  in 
the  event  of  violation  or  breach  of  this  covenant,  to  apply  to 
and  obtain  injunction  or  other  legal  remedy  from  court  of 
competent  jurisdiction.  And  it  is  expressly  stipulated  and 
agreed  that  acceptance  of  this  obligation  forms  a  material 
basis  for  this  sale. 


NO  CONDITIONAL  ORDERS  TAKEN 
NO  COUNTERMANDS  ACCEPTED 


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Pay  only  $1.00  down  per  tree  —  trees  will  be  shipped  balance 
collect.  Prices  F.  O.  B.  Monticello,  Fla. 

-  Mahan  Pecan  Trees  .  .  .  .  $ . . . 

Amount  Paid . $ 

Balance  Due . $ 

Size _ _ _ _ 

Shipping  Instructions: 


Signed  by.. . .  .  . . . . . . . 

This  _ _ day  of _ _ _ _ _ ,  19 

Address:  - . . . . . . . . . 

R.  F.  D. .  ...  Post  Office _ _ _ r _ 

County  . . . . . .  State - 

Salesman  - - - -  - - - - _ - - 


When  this  contract  is  received,  this  order  for  MAHAN 
TREES  will  be  acknowledged  from  the  Monticello  Nursery 
Company’s  office.  Otherwise  it  is  NOT  GENUINE. 


All  purchasers  of  Mahan  trees  are  required  to  sign  a  con¬ 
tract  agreeing  not  to  propagate,  or  allow  others  to  propagate, 
with  buds  from  these  trees  previous  to  1937.  Since  no  one  has 
the  right  to  furnish  Mahan  buds  or  trees  except  the  Monticello 
Nursery  Company,  they  can  be  obtained  from  no  other  source, 
and  consequently  are  positively  true  and  genuine. 

PRICES  AND  TERMS 


Contract  No . . . 

GUARANTEE 

Any  of  the  above  trees  dying  before  September  1st,  after 
planting,  will  be  replaced  free  (F.  O.  B.  Monticello,  Florida) 
provided  this  Company  receives  written  notice  of  the  fact  by 
September  1st.  Any  tree  reported  after  that  date  will  be  re¬ 
placed  for  $1.50. 

Tear  Along  This  Line 


No.  of  Mahan  Trees  Price  per  Tree 

1  to  23,  inclusive  . . .  .  $5.00 

24  to  119,  inclusive  _ _  4.50 

120  or  more  _ _ _ _  4.00 

All  prices  are  F.  O.  B.  Monticello,  Florida.  All  sizes  of 
trees  same  price,  but  early  orders,  upon  which  a  deposit  has 
been  made,  get  preference  for  larger  trees.  Upon  payment  of 
deposit  (balance  C.  O.  D.),  the  buyer  can  state  month  ship¬ 
ment  is  to  be  made. 


YOUR  PROTECTION 

Every  Genuine  Mahan  Tree  Has  This  Label  Attached 

MAHAN 
PECAN  TREE 

COPYRIGHT  APPLIED  FOR 

MONTICELLO  NURSERY  00. 

EXCLUSIVE  PROPAGATORS 
MONTICELLO,  FLA. 


*  r 


THE  MAHAN  A  GRAND  SUCCESS  . . . 

TRIED  . . .  TESTED  . . .  PROVEN 

After  four  years  of  planting  throughout  the  pecan  belt,  the  en¬ 
thusiasm  over  the  Mahan  Pecan  continues  to  grow  by  leaps  and 
bounds.  It  is  now  recognized  by  thousands  as  the  King  of  all  Pecans 
and  the  greatest  horticultual  blessing  the  south  has  ever  known. 


Mahan  tree  in  orchard  of  Texas  A.  8C  M. 
College,  budded  April,  1928,  now  (1932)  bear¬ 
ing  its  fourth  crop,  estimated  at  15  pounds. 
This  tree  has  produced  better  crops  than  any 
other  variety  there,  age  considered. 

PLANT  MAHANS  FOR  GREATEST 
PROFIT 


QUICK  RESULTS 


The  trees,  almost  invariably,  produce  nuts  at  TWO  YEARS 
of  age  and  frequently  10  pounds,  or  more,  per  tree,  by  the 
FOURTH  year. 


SUPERB  QUALITY 


INSIDE  OF  A  MAHAN  PECAN 
(Actual  Size) 

33  Nuts  Weigh  a  Pound 

Amazing  in  size,  thinness  of  shell,  plumpness  and  richness 
of  meat,  2f4  inches  long  and  3  inches  in  circumference — 61  to 
65%  meat,  the  Mahan  Nut  was  proclaimed,  by  'competent, 
authority, 

The  World’s  Best 


In  a  world-wide  contest:  at  College  Station,  Texas,  in  which 
all  were  invited  to  compete,  the  experts  rendered  this  verdict: 

"The  Mahan  is  the  best  pecan,  judged  from  all  standpoints, 
that  we  hare  any  record  of.” 


Why  l  Am  Planting  Mahan  Pecans 


For  thirty  years  I  have  been  planting  pecans,  select¬ 
ing  the  so-called  standards.  I  find  the  Mahan  the 
most  vigorous  grower,  and  the  earliest  and  most  pro¬ 
lific  bearer  in  my  grove. 

Counting  size,  cracking  quality,  richness  and  per¬ 
centage  of  meat  the  Mahan  has  all  competition  pushed 
off  the  board. 

It  costs  no  more  to  plant  and  cultivate  Mahans 
than  any  other  sort,  the  only  difference  being  in  the 
larger  purchase  price  which  is  soon  overcome  by  the 
higher  price  the  nuts  bring. 

I  would  rather  plant  Mahans  at  #5.00  per  tree  than 
any  other  absolutely  free. 

W.  W.  HICKS, 

Dadeville,  Ala. 


TRUE  SAMPLES  ACTUAL  SIZE 

°f 

THE  HUGE  RICH  MEATED 
THIN  SHELLED 

DELICIOUS  MAHAN  PECANS 


for  which 

AN  OFFER  OF  36  CENTS  PER  DOZEN 
NUTS  WAS  MADE 
FOR  100,000  POUNDS 

Hens  Have  to  Be  Fed  .  .  .  Pecan  Trees  Feed  Themselves 

WORLD-WIDE  MARKET  ALREADY  CREATED 


Never  before  has  a  nation-wide  and  world-wide  market  for 
any  horticultural  product  been  created  in  advance  of  produc¬ 
tion.  Extensive  radio  advertising  of  the  MAHAN  tree  has 
brought  a  vast  number  of  orders  from  all  over  the  world  for 
Mahan  Nuts.  Remittances  of  $1.50  to  $2.00  per  pound  were 
enclosed  with  many  of  these  orders.  One  concern  offered  $1.00 
per  pound  for  100,000  pounds. 

The  grower  of  Mahan  nuts  can  confidently  expect  50% 
to  300%  more  for  them  than  for  other  varieties  of  paper  shell 
pecans.  The  Mahan  pecan  sells  itself  wherever  seen. 


* 


THE  ORIGINAL  $5000  MAHAN  PECAN  TREE 

(Photographed  When  12  Years  Old) 

AT 


KOSCIUSCO,  MISSISSIPPI 

ILLUSTRIOUS  PARENT  OF  ALL  GENUINE  MAHAN  TREES 


Offered  Exclusively  By 

MONTICELLO  NURSERY  COMPANY 

Monticello,  Florida