S. Yohe Veile presents the ultimate in dahlias for 1937.

Historic, Archive Document

Do not assume content reflects current
scientific knowledge, policies, or practices.

•ir FEB 10-1937

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S. YOHE VEILE

PRESENTS

THE ULTIMATE IN DAHLIAS

FOR

1937

INTRODUCTION

It is with a great deal of pride that I offer you on the following pages, what I consider to
be the cream of the dahlia world. I again have the honor to market the famous seedlings of Dr.
E. W. Crooks of Parkersburg, West Virginia. His seedling, Miss West Virginia, was without
question the finest of all cactus dahlias exhibited in the show room in 1936. He follows that up
with the sensational CATHERINE CROOKS, the perfect lavender dahlia. On all the Honor Roles
ar.d winner of too many prizes to enumerate. His "GOLDEN GODDESS" is another spectacu¬
lar flower, new in shade and gigantic in size. I also have the honor to introduce "LILY PONS”
the outstanding pure orange that was a feature of the New York Show. This is a seedling of Mr.
Edward O’Keeffe of Cold Spring, N. Y., outstanding amateur dahlia grower of America. I had
named another seedling of mine Lily Pons earlier in the season, and this seedling was exhibited
in the Middle West under this name. I have decided not to market it this year and it will not be
for sale. I hope this clears up a misunderstanding that seems to exist.

The Modern Dahlia Gardens of Milwaukee, Wisconsin, are my representatives in the Mid¬
dle West. They grow and exhibit all the seedlings that I originate or introduce. Their catalog
is possibly the most unusual one in the country. Write them for more information, Box 1659,
Milwaukee, Wisconsin.

I shall be glad to see any dahlia fan at my gardens at any time. Remember, you are always
welcome. To reach my gardens take the Freemansburg road directly out of Easton. The gar¬
dens are about three miles from Easton and directly opposite the Kendon Nurseries, a large ever¬
green concern. You will see only the newer varieties together with seedlings sent for trial from all
parts of the country, as well as many of my own. I do not sell a cut flower, using all the flowers
for seed where practical. Please do not write about the sale of seed, as I absolutely will not sell
any.

I guarantee every root and plant sent out by me to be true to name and in a strong, healthy
condition when received, after which responsibility ceases, as I have no control over growing con¬
ditions.

Orders are shipped as soon after April 1st, as convenient unless notified otherwise. Green
plants will be shipped on or around the 20th day of May. All wholesale orders shipped at the
buyer’s expense.

Remittance with order on or before shipment.

S. YOHE VEILE,

R. D. No. 2, Easton, Pa.

Mid-West Representative,

MODERN DAHLIA GARDENS,
Box 1659, Milwaukee, Wis.

33 13% discount to Commercial Growers only

CATHERINE CROOKS

( Crooks- Veile)

Have you ever noticed the lack of lavender blooms on
the show table, and, in fact, in too many shows the com¬
plete absence of this favorite color? Here at last, is the
perfect lavender dahlia to fill that long felt want. It is,
without any exception the most beautiful dahlia I have
ever had the privilege of growing. Stem and foliage
are all that can be desired, and it is a prolific bloomer.
It was shown in many shows throughout the east and
won more than its share of prizes. There are many
people that thought it, together with "LILY PONS”, the
best new varieties at the New York Show. Winner as
best seedling at Bangor, Pa., and Beacon, N. Y., best
informal decorative at Philadelphia and at Camden.
Best lavender at New York. On Mr. Johnston’s Dahlia
Futurity in the House Beautiful Magazine, Mr. Leonard
Barron’s Honor Role in The Flower Grower, and Mr.
Louis Roberts’ Dahlia list in the Central States Bulletin.

Root (Stock very limited) $10.00 NET

Plant $5.00

LILY PONS

(O’Keeffe- Veile)

An immense exhibition variety of the purest shade
of orange. Another color that is greatly needed on the
exhibition table. It can be grown with very little effort
as large as any variety. Excellent foliage and an un¬
usually long stiff stem. Three flowers of this dahlia at
New York was one of the features of the show. The
color is bright and vibrant and under artificial light it
has no equal for beauty. It is informal decorative in
type. On Mr. Johnston’s Dahlia Futurity in the House
Beautiful where he refers to it as being a shade of
orange-red. Perhaps under the light in the New York
Show, it gave this impression, but as it grows for the
originator and for me it can only be called orange with¬
out any apparent shading. This should be on your
"must” list for new dahlias for the year.

Root $10.00 NET

Plant $5.00

GOLDEN GODDESS

( Crooks- Veile)

A tremendous dahlia of a color that I have never
seen in a dahlia as yet. It is an informal decorative
of the Jane Cowl type but even more massive, and the
color is pure gold. It is not a dead color as gold sug¬
gests, but the petals seem to be sprinkled with powdered
gold dust. Flowers grow to an immense size on good
stems with husky, insect-resistant foliage. This dahlia
was not shown in the best of condition due to the fact
that rains spoiled the flowers before every show. I pre¬
dict this flower will be one of the outstanding exhibition
dahlias in the future. It was greatly admired at New
York. It also produced an abundance of seed this past
season.

MISS WEST VIRGINIA

(Crooks-Veile)

Here I am privileged to present the outstanding cactus
dahlia in culture today. I say this without reservation,
as I think it the greatest cactus dahlia of all time. The
color is clear mauve, and I do not think there is a dahlia
with better stem or foliage. Most cactus dahlias have
very poor foliage, but the foliage on Miss West Virginia
is as thick as leather. It won in every class in which it
was entered in New York and a large, vase of it in my
exhibit was easily the talk of the show. It is a prolific
bloomer and I found this past season that it likes a lot
of water. This is one dahlia that you cannot afford to
miss as it is the ideal dahlia for exhibition, garden dec¬
oration and vase.

Root $7.50 NET Plant $3.75

Root $10.00

Plant $5.00

GENERAL LIST OF VARIETIES

ADIRONDACK SUNSET — I. D. Striking com-
bination of red and yellow. Very large and
showy with fine stems.

Root $2.50 Plant $1.25

ADORABLE — I. D. A lovely shade of peach.
Large, with fine stems and foliage.

Plants only, $1.50

AMELIA EARHART — S. C. Immense exhibi¬
tion variety. Apricot with primrose shadings.
Not as easy to grow as some of them.

Plants only, $1.25

AMERICA’S PURITY— S. C. Pure white and
one of the best new seedlings of the year. This
will be a hard one to beat on the exhibition
table. On the Honor Role.

Plants only, $7.50

AMERICA’S SWEETHEART— I. D. Lemon
yellow of huge size. Ranked with Lord of
Autumn and California Idol as one of the
three best yellow dahlias.

Root $5.00 Plant $2.50

AUDREY AMES— (Ames- Veile) F. D. A new
and unusual shade; ashes of roses. A per¬
fect formal in type with excellent growth and
stem.

Root $7.50 Plant $3.75

BALLEGO’S SURPRISE — S. C. A pure white
dahlia not unlike the form of Frau O. Bracht.

Plants only, $2.00

CALIFORNIA IDOL— I. D. A superb light
yellow and easily one of the outstanding ex¬
hibition dahlias. Huge flowers with excel¬
lent habits.

CAROLINA BEAUTY— I. D. Seedling of Jer¬
sey’s Beauty but better in every way, averaging
8 to 10 inches field grown. Bright clear pink
with a faint gold suffusion. Very prolific.

Plants only, $3.75

CLARA CARDER — I. D. Cyclamen pink. A
very delicate shade and a very beautiful flow¬
er. Fine stem and foliage.

Plants only, $2.50

CORNELIA BRYCE PINCHOT— I. D. (Veile).
Rich Burgundy wine. Immense flowers on fine
stems. Thick foliage. One of the most
beautiful flowers ever introduced.

Root $2.50 Plant $1.25

DAVID COPPERFIELD — I. D. Rich violet. A
new and very unusual shade. Very large and
spectacular. One of the best new ones.

Plants only, $5.00

DEAN ANDERSON— I. D. A shade best de¬
scribed as salmon-copper. I know of no dah¬
lia with this coloring. Really, one of the
most beautiful dahlias in existence.

Plants only, $5.00

ELEANOR ROOSEVELT— (Veile) F. D. Pure
white and flower of mammoth size. Should
be grown to four canes and no more for best
results. Fine stems. The foliage will re¬
quire some spray.

Root $2.00 Plant $1.00

EVA HUNT — I. D. Pure waxy white. Medium
size but flowers of great substance.

Root $1.50 Plant $1.00

GOLDEN AGE — S. C. Golden orange with fine
stems and foliage. An excellent foreign
variety.

Root $5.00

Plant $2.50

Plants only, $2.00

GOLDEN STANDARD— I. C. Golden tan. A
grand exhibition cactus. Easy to grow and
a sure winner.

Root $2.50 Plant $1.25

GREATER GLORY — S. C. Light pink shading
to yellow at the center. A magnificent variety
and one of the outstanding new dahlias of the
year.

Plants only, $10.00

HUNT’S VELVET WONDER— I. D. Immense
royal purple. Fine for exhibition and much
in evidence at the shows. The stem is some¬
what crotch.

Root $2.50 Plant $1.25

JEROME KERN — (Veile) I. D. Shrimp pink
and gold. One of the most beautiful dahlias
of all time. Fine stems and growth. It is
grown all over the world. Winner of the
$100.00 prize at Atlantic City in 1931.

Root $1.50 Plant $1.00

JUDGE SAMUEL SEABURY— I. D. Very

large flowers of pink and cream. Excellent
growth and fine stems. Highly recom¬
mended.

Root $2.50 Plant $1.25

KENTUCKY SUN — F. D. Very large golden
yellow with splendid stem and growth. One
of the best in the middle west.

Plants only, $3.75

LELAND STANFORD — I. D. Best and bright¬
est big red, possessing many of the fine char¬
acteristics of its yellow predecessor "Califor¬
nia Idol”.

Plants only $7.50

LORD OF AUTUMN — I. D. Unrivalled deep
golden yellow. The leading exhibition varie¬
ty. I have excellent stock of this variety.

Root $2.50 Plant $1.25

MARGRACE — I. D. Very striking combina¬
tion of red with gold shadings. Outstanding
in exhibitions in the Middle-west.

Plants only, $2.50

MARY RETZER— S. C. A rose pink sport of
Edna Ferber. Very beautiful and easy to
grow.

Root $2.50 Plant $1.25

MILTON J. CROSS — I. D. Apricot with bright
gold face. It did not behave very well this
past season, the stems being very soft. This
was probably due to the season.

Plants only, $5.00

MISS GLORY — S. C. Light yellow. One of the
best varieties that I grew last year. The best
yellow semi-cactus.

Plants only, $3.50

MOTHER MAYTROTT— I. D. A pure white
with an abundance of broad petals. Very
graceful and attractive. One of the best of
the many new good whites.

Plants only, $7.50

MRS. GEO. LE BOUTELLIER — I. D. Rich car¬
mine red. An early bloomer, and every
bloom naturally big. Later in the season it
has a tendency to produce weak stems. A
fine seed parent.

Root $2.50 Plant $1.25

MURPHY’S MASTERPIECE— I. D. The lead

ing exhibition red variety and always a can¬
didate for the largest dahlia. Fine stock.

Root $2.50 Plant $1.25

NORMANDIE — (Veile) I. D. Immense pure
pink. Can be grown to unbelievable size.
Lacy, fernlike foliage. It is not a good root
maker.

Root $5.00

Plant $2.50

LILY PONS

(O'Keeffe-Veile)

Sensational pure orange. Named by special
permission of Miss Lily Pons, Metropolitan
Opera and Motion Picture Star.

OAKLEIGH MONARCH — F. D. A very sat¬
isfactory bright cerise red. A splendid ad¬
dition to the limited formal decorative class.
Was a heavy winner in the eastern shows.

Root $5.00 Plant $2.50

PINK DAILY MAIL— F. D. A pink sport of
the golden "Daily Mail”. Large size and
good growth.

Plants only, $1.00

PRACHTKERL — S. C. Bright gold. Immense
size. One of the best foreign importations.

Plants only, $2.00

PRIDE OF AMERICA — S. C. Primrose yellow.
Large size and proficient bloomer. It did not
favor the semi-cactus type with me, but was
nearer an informal decorative.

Plants only, $3.75

PRIDE OF AUSTINBURG— I. D. Apricot,

buff and rose. Very robust grower and very
prolific.

Root $5.00 Plant $2.50

RHUMBA — (Veile) F. D. Golden orange. A
medium sized flower with excellent stems. The
coloring is beautiful.

Root $3.50 Plant $1.25

ROBERT L. RIPLEY — I. D. Intense rose pink
of immense size. A very beautiful flower and
one that will be heard from in the future.

Plants only, $10.00

RUDOLPH’S GIANT— I. D. One of the larg¬
est dahlias grown. Golden apricot. Fine
growth and stem.

Plants only, $5.00

SULTAN OF HILLCREST— F. D. A giant
flower of clear gold flushed with bronze and
red. Fine for exhibition.

Root $1.50 Plant $0.75

COLLECTIONS

(All collections are net)

A. One plant each of America’s Sweetheart, Judge Samuel Seabury, Mary Retzer, and
Pride of America for

$5.00. Value $8.75

B. One plant each of Mrs. Geo. Le Boutellier, California Idol, Murphy’s Masterpiece and
Pride of Austinburg for

$5.00. Value $7.50

C. One plant each of Oakleigh Monarch, Pride of America, Mary Retzer and Cornelia
Bryce Pinchot for

$5.00. Value $7.75

D. One plant each of California Idol, America’s Sweetheart, Judge Samuel Seabury, and
Miss Glory for

$6.50. Value $9.75

Are you a member of the American Dahlia Society? If not, why don’t you join? The
dues are nominal, $2.00 a year, and that includes the Bulletin; a publication that will give you
far more than $2.00 worth of enjoyment. Write the Secretary, Mr. C. Louis Ailing, 25 1
Court St., West Haven, Conn., and he will cheerfully furnish you with any information that
you may wish.